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Full text of "FRANCHISE_OPPORTUNITIES_HANDBOOK"

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FRANCHISE 



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HANabook 



. DEPARTMENT OF 

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^V BUSINESS DEVELOPMENT 




June 1991 

UNITED STATES DEPARTMENT OF COMMERCE 
Minority Business Development Agency 



For sale by the Superintendent of Documents, U.S. Government Printing Office 
Washington, D.C. 20402 



PREFACE 



It is a pleasure to extend my best wishes as you pursue 
business opportunities in a sector which is crucial to 
America's economic security and competitiveness in the 
21st century the franchising industry. 

Today, there are more than 1 .2 million minority-owned 
businesses in America, generating over $80 billion in 
gross receipts and employing some 850,000 people. If 
minority business enterprises are to be a more competi- 
tive and viable force in this country's free enterprise 
system, they must enter growth industries which are the 
lifeblood of the global marketplace. 

As President Bush has said, "If we are to remain a 
leader in the global marketplace, we must increase our 
competitiveness through the production and delivery of 
high quality goods and services, and we must fully uti- 
lize the talents and ideas of all our workers." 

The Commerce Department's Minority Business Development Agency (MBDA) recog- 
nizes franchising as a growth area for minority business ownership, particularly in the 
industries of products and services, fast food and equipment rental. 

Franchising's share of retail sales is expected to increase substantially during the 
1990s. It is vital for minority entrepreneurs to consider the benefits of a franchise 
business. As you review franchise business opportunities, MBDA's nationwide network of 
business development centers can provide assistance. 

I hope you will find this Franchise Opportunities Handbook a valuable tool. 





Robert A. Mosbacher 
Secretary of Commerce 



iii 



FOREWORD 




The U.S. Department of Commerce's Minority Business 
Development Agency (MBDA) has undertaken the re- 
sponsibility to prepare this 22nd edition of the Franchise 
Opportunities Handbook. Previously, this document was 
prepared by the Department's International Trade Ad- 
ministration in conjunction with MBDA. It is published in 
support of MBDA's Franchise Program which seeks to 
increase substantially the number of business franchises 
owned by minority individuals. 

Successful minority business formations can be accom- 
plished with rapidity and on a constructive basis through 
the franchise approach. There is no need to reinvent the 
wheel and undergo unnecessary costs to engage quali- 
fied entrepreneurs in the market place. The promise of 
franchising as a viable business development approach 
is now self evident. It now accounts for one-third of all 
retail sales in the United States. 

This publication was prepared by MBDA through an independent contractor. It iden- 
tifies franchisors who do not discriminate on the basis of race, color or national origin in 
the availability, terms and conditions of their franchises. The listing of equal opportunity 
franchisors provides a brief summary of the terms, requirements and conditions under 
which the franchises are available. The decision of the listed franchisors to participate in 
this effort to make equal business opportunity meaningful is a positive commitment to 
improve the status of minority business enterprise in this country because they continue to 
be small in size and generate less than 1 percent of the nation's business receipts. 

The introductory section includes general information on franchising, suggestions and 
checklists to assist and protect the potential investor, leads to other sources of informa- 
tion, and the identification of both governmental and private organizations which can assist 
minority group entrepreneurs. 

The listing of these franchisors does not constitute an endorsement or recommenda- 
tion by the Department of Commerce, nor does it represent a complete list of franchisors. 
The information included in each listing is provided by the franchisor. Although the 
information is believed to be reliable, the Department of Commerce does not guarantee it, 
nor does it assume any responsibility for transactions that might result from the use of the 
information. 

The Department makes a special effort to disseminate this publication to minority 
groups. Other means of informing minority groups about the opportunities in franchising 
are also provided through consultations or correspondence. Requests for such assistance 
should be directed to the Minority Business Development Agency. Copies of this publica- 
tion are available from the U.S. Government Printing Office, Washington, D.C. 20402. 




Joe Lira 
Director 
Minority Business Development Agency 



TABLE OF CONTENTS 



PREFACE "' 

FOREWORD v 

INTRODUCTION v || 

What is Franchising? v 'j 

Investing in a Franchise v '| 

Code of Ethics (International Franchise Association) xi 

Checklist for Evaluating a Franchise xi 

GOVERNMENT ASSISTANCE PROGRAMS xiii 

Minority Business Development Agency xiii 

International Trade Administration District Office Directory xiv 

Small Business Administration xv 

Internal Revenue Service, Department of the Treasury xviii 

NON-GOVERNMENT ASSISTANCE PROGRAMS AND INFORMATION xix 

Better Business Bureaus xix 

International Franchise Association xix 

SOURCES OF FRANCHISING INFORMATION xxi 

FRANCHISE COMPANY DATA 1 

INDEX OF FRANCHISING PARTICIPANTS 277 

Alphabetical 277 

By Category 289 



VI 



INTRODUCTION 



Franchising is both an old and new concept. The 
term from the French originally meant to be free 
from servitude. Its meaning in the context of 
present-day promotions is the opportunity for an 
individual to own his or her own business, even if he 
or she is inexperienced and lacking adequate capital. 
During recent years, franchising, as a type of busi- 
ness operation, has been expanding rapidly and en- 
tering into new areas of application. Statistical 
evidence of such expansion is contained in the study 
entitled Franchising in the Economy, published by 
the International Franchise Association, Education 
Foundation, and Horwath International. The latest 
study, covering the period 1988-90, reveals that 
franchised businesses accounted for $716 billion in 
annual sales in 1990. Retail franchising, amounting 
to $615 billion, is equal to 34 percent of total U.S. 
retail sales. 



What Is Franchising? 

Franchising is a form of licensing by which the 
owner (the franchisor) of a product, service, or 
method obtains distribution through affiliated dealers 
(the franchisees). The holder of the right is often 
given exclusive access to a defined geographical 
area. 

The product, method, or service being marketed is 
identified by a brand name, and the franchisor main- 
tains control over the marketing methods employed. 

In many cases the operation resembles that of a 
large chain with trademarks, uniform symbols, equip- 
ment, storefronts, and standardized services or pro- 
ducts and maintains uniform practices as outlined in 
the franchise agreement. 

The International Franchise Association, the major 
trade association in the field, defines franchising as 
"a continuing relationship in which the franchisor 
provides a licensed privilege to do business, plus 
assistance in organizing, training, merchandising, and 
management in return for a consideration from the 
franchise." 

A former president of the International Franchise 
Association described franchising as "a convenient 
and economic means for the filling of a drive or 
desire (for independence) with a minimum of risk 
and investment and maximum opportunities for suc- 
cess through the utilization of a proven product or 
service and marketing method." However, the owner 
of a franchised business must give up some options 
and freedom of action in business decisions that 
would be open to the owner of a non-franchised 
business. 



In a way, the franchisee is not his own boss, 
because in order to maintain the distinctiveness and 
uniformity of the service to insure that the oper- 
ations of each outlet will reflect favorably on the 
organization as a whole and to protect and build its 
goodwill, the franchisor usually exercises some de- 
gree of continuing control over the operations of 
franchisees and requires them to meet stipulated 
standards of quality. The extent of such control var- 
ies. In some cases, franchisees are required to con- 
duct every step of their operation in strict conformity 
with a manual furnished by the franchisor and this 
may be desirable. 

In return, the individual franchisee can share in the 
goodwill built up by all other outlets, which bear the 
same name. 

A company that depends upon the successful op- 
eration of franchise outlets needs individuals who 
are willing to learn the business and have the energy 
for a considerable amount of effort. It can supply the 
other essentials for successful operation of the out- 
let. Among the services franchisors may provide to 
the franchise operators are: (1) location analysis and 
counsel; (2) store development aid, including lease 
negotiation; (3) store design and equipment purchas- 
ing; (4) initial employee and management training, 
and continuing management counseling; (5) advertis- 
ing and merchandising counsel and assistance; (6) 
standardized procedures and operations; (7) central- 
ized purchasing with consequent savings; and (8) 
financial assistance in the establishment of the busi- 
ness. 



Investing in a Franchise 

Be Aware of Risks 

Everyone knows that there is some risk in invest- 
ing money in the stock market. Investing in a 
franchise is not much different. In some ways, the 
risks are even greater than the risks of buying stock. 
After all, if you buy a franchise you usually expect to 
invest not only your time, but a good part of your 
working life. 

Some franchises carry a greater degree of risk 
than others. There are "blue-chip" franchises which, 
like "blue-chip" stocks, are offered by companies 
with a track record of successful operation. There 
are also high-risk franchises that are offered, like 
speculative stocks, by new companies without a 
proven track record, or by some fly-by-night oper- 
ators. 

The risk of buying a franchise is usually greater 
than the risk of buying a stock for another reason. 
When you buy stock, you are relying only on the 
business skills of the company that issued the stock. 



VII 



on the business skills of the franchisor, but also on 
your own business aptitude and experience. If you 
give up a good job to purchase and operate a fran- 
chise, you will obviously have a lot more to lose 
than your financial investment if the franchise does 
not work out. 

Protect Yourself by Self-Evaluation 

How can you protect youself against making a 
mistake in buying a franchise? No answer to that 
question is 100 percent reliable. But, there are some 
important steps you can take before you make a 
commitment to buy a franchise that may help to 
reduce the risk. 

The first step, and often the most difficult, is to 
take a hard look at yourself. Ask yourself whether 
you are really willing to make the personal sacri- 
fices long hours at the franchise, hard work, finan- 
cial uncertainty that are often necessary for a 
successful business. Do you enjoy working with oth- 
ers? Are you a good supervisor? Are you an or- 
ganized person? Or are you simply attracted by the 
potential profits? 

Some franchisors will help you to take this careful 
look at yourself. A reputable franchisor, after all, is 
investing in you because the franchisor will profit 
from your continued success. Others may only 
check to be sure that you have the necessary money 
or credit to invest. In that case, you will have to do 
your best to ask these questions yourself. Your fam- 
ily and friends can make an important contribution to 
your self-evaluation, and their answers will probably 
be more objective than the answers of a franchise 
salesman. 

Protect Yourself by Investigating 
the Franchise 

The second step is to investigate the franchisor 
and the franchise business as thoroughly as you can. 
The best way to proceed is to do what most people 
do when they buy a new car or a new home. Do 
some comparison shopping, look at more than one 
franchise, just as you would look at more than one 
car or house before deciding to buy. 

If you have talked with only one franchisor about 
its franchise, the most important step you can take 
to protect yourself is to look at other similar fran- 
chises in the same line of business. This Franchise 
Opportunities Handbook will help you get started, 
since the first part of the index categorizes fran- 
chisors by the type of franchise they offer. 

Look at the brief descriptions in this handbook of 
the franchises offered and the type you are consider- 
ing. However, don't stop your investigation there. 
Call or write to at least a few of the franchisors 
listed in the same category for more detailed in- 
formation. You may discover that some of them 
offer benefits not available with the franchise you 
have been considering. 

viii 



Statements 

If the initial information you receive from a fran- 
chisor does not include a disclosure statement 
(sometimes called an "offering circular" or "prospec- 
tus"), be sure to ask for one. It will be a great help 
in comparing one franchise with another, under- 
standing the risks involved, and learning what to 
expect and what not to expect from the franchise in 
which you finally decide to invest. You should study 
the disclosure statement carefully before making an 
investment decision. 

A trade regulation rule issued by the Federal Trade 
Commission requires the nationwide use of disclo- 
sure statements. Franchisors are also required by 
state law in 15 states to provide disclosure state- 
ments to prospective franchisees. 

The disclosure statement will contain detailed in- 
formation on some 20 different subjects that may 
influence your decision to invest or not to invest: 

1 . Information identifying the franchisor and its 
affiliates and describing their business experience. 

2. Information identifying and describing the busi- 
ness experience of each of the franchisor's officers, 
directors, and management personnel responsible 
for franchise services, training, and other aspects of 
the franchise program. 

3. A description of the lawsuits in which the 
franchisor and its officers, directors, and manage- 
ment personnel have been involved. 

4. Information about any previous bankruptcies in 
which the franchisor and its officers, directors, and 
management personnel have been involved. 

5. Information about the initial franchise fee and 
other initial payments that are required to obtain the 
franchise. 

6. A description of the continuing payments fran- 
chisees are required to make after the franchise 
opens. 

7. Information about any restrictions on the qual- 
ity of goods and services used in the franchise and 
where they may be purchased, including restrictions 
requiring purchases from the franchisor or its affili- 
ates. 

8. A description of any assistance available from 
the franchisor or its affiliates in financing the pur- 
chase of the franchise. 

9. A description of restrictions on the goods or 
services franchisees are permitted to sell. 

10. A description of any restrictions on the cus- 
tomers with whom franchisees may deal. 

11. A description of any territorial protection that 
will be granted to the franchisee. 

12. A description of the conditions under which 
the franchise may be repurchased or refused renewal 
by the franchisor, transferred to a third party by the 
franchisee, and terminated or modified by either par- 
ty. 

13. A description of the training programs pro- 
vided to franchisees. 

14. A description of the involvement of any 
celebrities or public figures in the franchise. 



15. A description of any assistance in selecting a 
site for the franchise that will be provided by the 
franchisor. 

16. Statistical information about the present num- 
ber of franchises, the number of franchises projected 
for the future, the number of franchises terminated, 
the number the franchisor has decided not to renew, 
and the number repurchased in the past. 

17. The financial statements of the franchisors. 

18. A description of the extent to which fran- 
chisees must personally participate in the operation 
of the franchise. 

19. A complete statement of the basis for any 
earnings cfaims made to the franchisee, including the 
percentage of existing franchises that have actually 
achieved the results that are claimed. 

20. A list of the names and addresses of other 
franchisees. 

Protect Yourself by Checking Out 
the Disclosures 

After you have read the disclosure statement care- 
fully and have compared it to other disclosure state- 
ments, you should check the accuracy of the 
information disclosed. A good way to start is to 
contact several of the franchisees listed in the dis- 
closure statement and ask them about their experi- 
ence in the business. They can tell you whether the 
information provided, and any other claims that are 
made by the franchisor, accurately reflect their ex- 
perience in the business. 

Be sure to talk to more than one franchisee. No 
single franchisee can ever be a very adequate repre- 
sentative of a franchise program. He is likely to be 
either better than the average franchisee or below 
average. If the franchise is worth considering at all, 
it should be worth your time to talk to three or more 
franchisees. While you may wish to talk to fran- 
chisees recommended by the franchisor, you should 
also make a point of talking to franchisees who have 
not been recommended. 

Look for franchisees who have been in the busi- 
ness for at least a year. If none has been in business 
that long because the franchise is a new one, the 
risks you will run by investing in the franchise will 
obviously be higher than those you would face if you 
invested, instead, in a well-established franchise 
with an established track record in your area. 

You should also talk to franchisees who have 
been in business for only a few years. They are the 
ones who will be able to give you the best advice 
about what to expect during your first year of opera- 
tion. That is important because the first year of 
operation is often the period during which the suc- 
cess or failure of a new franchise is determined. 

Protect Yourself by Questioning 
Earnings Claims 

If the franchisor or its representative makes any 
claims about the sales, income, or profits you can 
expect from the franchise, you should examine these 
earnings claims carefully and demand written sub- 



stantiation for them. Remember: earnings claims are 
only estimates and there is absolutely no assurance 
that you will do as well. 

Franchisors are now required by law in 15 states 
to provide to prospective franchisees detailed sub- 
stantiation of any earnings claims they make. A 
trade regulation rule issued by the Federal Trade 
Commision extends that protection to prospective 
franchisees in every state. 

This documentation of earnings claims, which will 
appear either in the disclosure statement or in a 
separate document, is required whenever an earn- 
ings claims is made whether it is presented orally, 
in writing, or in advertising or other promotional 
materials. It is required regardless of whether the 
earnings claim is based on actual or projected re- 
sults or on average figures for all franchisees as 
opposed to arbitrary figures met by a small number 
of franchisees. 

You should examine the documentation carefully 
and be certain that you understand the basis for the 
earnings claim and the assumptions that were made 
in preparing it. Ask yourself what would happen if 
an assumption proved to be wrong. For example, 
what if the wages you must pay employees turn out 
to be higher than predicted or if you must pay a 
higher than usual rate of interest for any financing 
you need in order to obtain the franchise? 

If you do nothing else, be sure to note what 
percentage of the franchisor's present franchisees 
have actually had sales, profits, or income that 
equalled or exceeded the amount claimed. Then find 
out how many franchisees did that well during their 
first-year of operation, when their operating results 
may not have been as good. Your own first-year 
operating results are more likely to be like those of 
other first-year franchisees than those of franchisees 
who have been in business for several years. 

Protect Yourself by Obtaining 
Professional Advice 

You would be well advised to obtain independent 
professional assistance in reviewing and evaluating 
any franchise yog are considering. Such assistance is 
particularly important in reviewing the financial state- 
ments of the franchise and the franchise agreement 
to be signed. 

The reason state and federal law requires fran- 
chisors to include their financial statements in the 
disclosure statement is to permit you to determine 
whether the franchisor has adequate financial re- 
sources to fulfill its commitments to you. The finan- 
cial statements will reveal to a professional 
accountant, banker, or other experienced business 
advisor whether a franchisor's financial condition is 
sound, or whether there is a risk that it will not be 
able to meet its financial and other obligations. 

Unless you have had considerable business experi- 
ence, you may need professional assistance in re- 
viewing the franchisor's financial statements to 
determine whether special precautions should be 
taken to insure that you receive the services and 
assistance that have been promised in return for 



IX 



The advice of a lawyer is unquestionably the most 
important professional assistance to obtain before 
investing in a franchise. Do not make the mistake of 
assuming that the disclosure statement tells all that 
you need to know about the consequences of sign- 
ing a franchise agreement and related contracts. The 
disclosure statement is not designed to serve that 
purpose. 

A lawyer can advise fully about your legal rights if 
you enter a franchise agreement and the obligations 
that will be legally binding on you as a result. In 
addition, a lawyer may be able to suggest important 
changes in the contracts you are asked to sign so 
that they will provide better protection for your inter- 
ests. 

A lawyer will be able to advise you about any 
requirements of state and local law that will affect 
the franchised business and to assist with the tax- 
ation and personal liablity questions which must be 
considered in establishing any new business. 

The cost of obtaining legal advice will be relatively 
small in comparison to the total initial investment for 
a franchise. Moreover, the cost of legal advice at the 
outset is invariably less than the cost of later repre- 
sentation to solve legal problems that could have 
been avoided in the first place. 

At the very least, you should be certain that every 
promise you consider important made by the fran- 
chisor and its representative is stated clearly in writ- 
ing in the franchise agreement. If such promises do 
not clearly appear in the contracts you sign, you 
may be legally obligated to comply with your own 
continuing obligations under the franchise agree- 
ment. 

Protect Yourself by Knowing Your 
Legal Rights 

The trade regulation rule issued by the Federal 
Trade Commission will give you and other prospec- 
tive franchisees a number of important legal rights 
under federal law: 

1 . The right to receive a disclosure statement at 
your first personal meeting with a representative of 
the franchisor to discuss the purchase of a franchise, 
but in no event less than 10 business days before 
you sign a franchise or related agreement or pay any 
money in connection with purchase of a franchise. 

2. The right to receive documentation stating the 
basis and assumptions for any earnings claims that 
are made at the time the claims are made, but in no 
event less than 10 business days before you sign a 
franchise or related agreement or pay any money in 
connection with the purchase of a franchise. If an 
earnings claim is made in advertising, you have the 
right to receive the required documentation at your 
first personal meeting with a representative of the 
franchisor. 



you are to sign at least 5 business days before you 
sign them. 

4. The right to receive any refunds promised by 
the franchisor, subject to any conditions or limita- 
tions on that right which have been disclosed by the 
franchisor. 

5. The right not to be misled by oral or written 
representations made by the franchisor or its repre- 
sentatives that are inconsistent with the disclosures 
made in the disclosure statement. 

No federal agency will have reviewed the disclo- 
sure statements and other documents you receive 
from franchisors before you obtain them. If you think 
they are inaccurate or that you have been denied 
any of your other rights under federal law, you 
should send a letter describing the violation to John 
M. Tifford, Program Advisor, Franchise and Business 
Oportunities Program, Federal Trade Commission, 
Washington, DC 20580. 

If a violation of federal law has occurred, the Fed- 
eral Trade Commission is authorized to obtain civil 
penalties against the franchisor of up to $10,000 for 
each violation. If you and other prospective fran- 
chisees have been injured by a violation, the Com- 
mission may also be able to obtain a court order 
that will remedy the injury you suffered. Such reme- 
dies may include compensation for any money you 
lost and relief from your future contractual obliga- 
tions, where appropriate. 

You should be aware that the Federal Trade Com- 
mission may not be able to act on your behalf in 
every case. In that event, you will need to consult a 
lawyer about your other legal rights, which may in- 
clude the right to obtain relief in a private lawsuit for 
the violation of any of your rights under federal law. 

You may have additional rights under state law if 
you are a resident of a state with a franchise disclo- 
sure law, or if the franchise you are considering is to 
be located in such a state. The 14 states which now 
have such laws are California, Hawaii, Illinois, In- 
diana, Maryland, Minnesota, North Dakota, Oregon, 
Rhode Island, South Dakota, Virginia, Washington, 
Wisconsin, and New York. You should contact the 
state agency, usually the state securities commis- 
sion, which administers the applicable state law, to 
obtain information about your rights and to report 
any violations. 

The best protection, in the long run, is to know 
your legal rights, candidly evaluate your own abili- 
ties, and thoroughly investigate a franchise before 
you make a commitment to invest. To do this will 
take some time and effort at the outset, but you 
may save yourself a great deal of time and money 
later on the time and money you could lose if the 
franchise does not work out. 

One final word of caution is important. Do not 
make the mistake of thinking that an investment in a 
franchise is risk-free, or virtually risk-free, just be- 
cause federal or state law may provide you with 




some protection. That protection is subject to a 
limitation and may not be able to remedy every 
case. 

As a result, investing in a franchise will always 
involve a certain degree of risk, which you can ig- 
nore only at your peril. It is always better to do 
everything you can to protect yourself than to be 
forced to rely on your legal rights and potential 
remedies. 

In addition, you should investigate the territory you 
are considering and the market potential for the 
product or service you will handle. 

For each of these factors there are questions to be 
asked and many facts to be secured. A list of 25 
questions was devised which should be helpful in 
evaluating a franchise opportunity. These questions 
are incorporated in this booklet under the heading 
"Checklist for Evaluating a Franchise." 

To assist you in acquiring the necessary back- 
ground, we have included with this publication an 
annotated bibliography of current franchise reading 
material which should be reviewed prior to investing. 
In addition, the prospective franchisee should con- 
sult the Readers Guide to Periodical Literature at the 
local library. The local librarians can be of assistance 
to those unfamiliar with library procedures. 

There also are many local special business career 
counseling services that can help an individual deter- 
mine his or her own qualifications by organizing the 
facts about himself and by surveying franchise op- 
portunities in depth. Such counseling usually in- 
creases a franchisee's chances for success. 

The obligations of a franchisor to the franchisee 
are in the Code of Ethics adopted by the Interna- 
tional Franchise Association. A study of this code 
will help the franchisee evaluate the franchisor under 
consideration before making his or her final commit- 
ment. 



Code of Ethics 

(International 
Franchise Association) 

Each member company pledges: 

1 . In the advertisement and grant of franchises or 
dealerships, a member shall comply with all applica- 
ble laws and regulations and the member's offering 
circulars shall be complete, accurate, and not mis- 
leading with respect to the franchisee's or dealer's 
investment, the obligations of the member, the fran- 
chise or dealer under the franchise or dealership, and 
all material facts relating to the franchise or dealer- 
ship. 

2. All matters material to the member's franchise 
or dealership shall be contained in one or more 
written agreements, which shall clearly set forth the 
terms of the relationship and the respective rights 
and obligations of the parties. 

3. A member shall select and accept only those 
franchisees or dealers who, upon reasonable inves- 
tigation, appear to possess the basic skills, educa- 



tion, experience, personal characteristics, and 
financial resources requisite to conduct the fran- 
chised business or dealership and meet the obliga- 
tions of the franchise or dealer under the franchise 
and other agreements. There shall be no discrimina- 
tion in the granting of franchises based solely on 
race, color, religion, national origin, or sex. However, 
this in no way prohibits a franchisor from granting 
franchises to prospective franchisees as part of a 
program to make franchises available to persons 
lacking the capital, training, business experience, or 
other qualifications ordinarily required of franchisees 
or any other affirmative action program adopted by 
the franchisor. 

4. A member shall provided reasonable guidance 
to its franchisees or dealers in a manner consistent 
with its franchise agreement. 

5. Fairness shall characterize all dealings between 
a member and its franchisees or dealers. A member 
shall make every. good faith effort to resolve com- 
plaints by and disputes with its franchisees or deal- 
ers through direct communication and negotiation. 
To the extent reasonably appropriate in the circum- 
stances, a member shall give its franchisee or dealer 
notice of, and a reasonable opportunity to cure, a 
breach of their contractual relationship. 

6. No member shall engage in the pyramid system 
of distribution. A pyramid is a system wherein a 
buyer's future compensation is expected to be 
based primarily upon recruitment of new partici- 
pants, rather than upon the sale of products or serv- 
ices. 



Checklist for Evaluating 
a Franchise 

The Franchise 

1 . Did your lawyer approve the franchise contract 
you are considering after he or she studied it para- 
graph by paragraph? 

2. Does the franchise call upon you to take any 
steps which are, according to your lawyer, unwise 
or illegal in your state, county, or city? 

3. Does the franchise give you an exclusive terri- 
tory for the length of the franchise or can the fran- 
chisor sell a second or third franchise in your 
territory? 

4. Is the franchisor connected in any way with any 
other franchise company handling similar merchan- 
dise or services? 

5. If the answer to the last question is "yes," what 
is your protection against this second franchisor or- 
ganization? 

6. Under what circumstances can you terminate 
the franchise contract and at what cost to you, if 
you decide for any reason at all that you wish to 
cancel it? 

7. If you sell your franchise, will you be com- 
pensated for your goodwill or will the goodwill you 
have built into the business be lost by you? 



XI 



The Franchisor 

1 . How many years has the firm offering you a 
franchise been in operation? 

2. Has it a reputation for honesty and fair dealing 
among the local firms holding its franchise? 

3. Has the franchisor shown you any certified 
figures indicating exact net profits of one or more 
going firms which you personally checked yourself 
with the franchisee? 

4. Will the firm assist you with: 

(a) A management training program? 
jb) An employee training program? 

(c) A public relations program? 

(d) Capital? 

(e) Credit? 

(f) Merchandising ideas? 

5. Will the firm help you find a good location for 
your new business? 

6. Is the franchising firm adequately financed so 
that it can carry out its stated plan of financial assis- 
tance and expansion? 

7. Is the franchisor a one-person company or a 
corporation with an experienced management trained 
in depth (so that there would always be an experi- 
enced person at its head)? 

8. Exactly what can the franchisor do for you that 
you cannot do for youself? 

9. Has the franchisor investigated you carefully 
enough to assure itself that you can successfully 
operate one of its franchises at a profit both to it 
and to you? 

10. Does your state have a law regulating the sale 
of franchises and has the franchisor complied with 
that law? 



1 . How much equity capital will you have to have 
to purchase the franchise and operate it until your 
income equals your expenses? Where are you going 

to get it? . 

2. Are you prepared to give up some independ- 
ence of action to secure the advantages offered by 
the franchise? 

3. Do YOU really believe you have the innate 
ability, training, and experience to work smoothly 
and profitably with the franchisor, your employees, 
and your customers? 

4. Are you ready to spend much or all of the 
remainder of your business life with this franchisor, 
offering his product or service to your public? 

Your Market 

1 . Have you made any study to determine whether 
the product or service which you propose to sell 
under franchise has a market in your territory at the 
prices you will have to charge? 

2. Will the population in the territory given you 
increase, remain static, or decrease over the next 5 
years? 

3. Will the product or service you are considering 
be in greater demand, about the same, or less de- 
mand 5 years from now than today? 

4. What competition already exists in your terri- 
tory for the product or service you contemplate 
selling? 

(a) Non-franchise firms? 

(b) Franchise firms? 



xii 



GOVERNMENT ASSISTANCE PROGRAMS 



Minority Business 
Development Agency 

Expansion of minority-owned businesses contri- 
buted to the creation of jobs and the introduction of 
innovative goods and services in the U.S. economy. 
Recognizing this, the Federal Government has estab- 
lished policies and programs to ensure continued 
growth of minority enterprise. 

The major agency that implements federal policies 
benefiting minority entrepreneurship is the Minority 
Business Development Agency (MBDA), established 
within the Department of Commerce by Executive 
Order 11625. Among the functions MBDA performs 
are the following: 

Funds 100 Minority Business Develop- 
ment Centers (MBDC) in areas across 
the country with the largest minority popu- 
lations. MBDCs provide management, mar- 
keting, and technical assistance at the local 
level aimed at increasing sales opportuni- 
ties in both U.S. and foreign markets for 
minority firms. 

Awards grants and cooperative agree- 
ments to organizations such as state and 
local government agencies and trade asso- 
ciations, to assist minority entrepreneurs. 

Maintains an Information Clearing- 
house to answer inquiries concerning 
minority business development, make re- 
ferrals, provide information kits, and dis- 
seminate reports, statistics, and research 
on minority business. 

Operates the Minority Vendor PROFILE 
System, a computerized database listing 
some 26,000 minority firms. PROFILE is 
designed to match minority entrepreneurs 
with marketing opportunities. 

Conducts, funds, and promotes research 
on various aspects of minority business in 
the United States. 

Works with other federal agencies and 
departments that have programs of value 
to minority firms. 

MBDA has six Regional and four District Offices. If 
you operate a minority business enterprise or plan to 
start one and need information or assistance, con- 
tact one of the MBDA Regional or District Offices 
listed below. Its staff can refer you to the MBDC 
nearest you. 



ATLANTA REGIONAL OFFICE 

Carlton Eccles 

MBDA Regional Director 

1371 Peachtree St., N.W., Suite 505 

Atlanta, Georgia 30309 

Tel: (404) 347-4091 

Rudy Suarez 

MBDA District Officer 

51 S.W. First Avenue, Room 928 

Miami, Florida 33130 

Tel: (305) 350-5054 

CHICAGO REGIONAL OFFICE 

David Vega 

MBDA Regional Director 

55 E. Monroe St., Room 1440 

Chicago, Illinois 60603 

Tel: (312) 353-0182 

DALLAS REGIONAL OFFICE 

Melda Cabrera 

MBDA Acting Regional Director 

1 100 Commerce, Room 7B23 

Dallas, Texas 75242 

Tel: (214) 767-8001 

NEW YORK REGIONAL OFFICE 

John Iglehart 

MBDA Regional Director 

26 Federal Plaza, Suite 37-20 

New York, New York 10278 

Tel: (212) 264-3262 

R. K. Schwartz 

MBDA District Officer 

10 Causeway Street, Room 418 

Boston, Massachusetts 02222-1041 

Tel: (617) 565-6850 

SAN FRANCISCO REGIONAL OFFICE 

Xavier Mena 
MBDA Regional Director 
221 Main Street, Room 1280 
San Francisco, California 94105 
Tel: (415) 744-3001 

Rudy Guerra 

MBDA District Officer 

977 North Broadway, Suite 210 

Los Angeles, California 90012 

Tel: (213) 984-7157 



XIII 



WASHINGTON REGIONAL OFFICE 

Regional Director 

14th & Constitution Avenue, N.W., Room 671 1 

Washington, DC 20230 

Tel: (202) 377-8275 

Alphonso Jackson 

MBDA District Officer 

600 Arch Street, Room 10128 

Philadelphia, Pennsylvania 19106 

Tel: (215) 597-9236 



International Trade Administration 
District Office Directory 



GEORGIA 

Atlanta Suite 504, 1365 Peachtree Street, N.E., 
30309, Tel: (404) 881-7000 

Savannah 120 Barnard Street, A- 107, 31401, 
Tel: (912) 944-4204 

HAWAII 

Honolulu 4106 Federal Building, P.O. Box 50026, 
300 Ala Moana Boulevard, 96850, Tel: (808) 
541-1782 

ILLINOIS 

Chicago 1406 Mid Continental Plaza Building, 55 
East Monroe Street, 60603, Tel: (312) 353-4450 



ALABAMA 

Birmingham Suite 2015, 2nd Avenue N., 3rd 
Floor, Berry Building 35203, Tel: (205) 254-1331 

ALASKA 

Anchorage 222 W. 7th Avenue, P.O. Box 32, 
99513, Tel: (907) 271-5041 

ARIZONA 

Phoenix Federal Building and U.S. Courthouse, 
230 North 1st Avenue, Room 3412, 85025, Tel: 
(602) 379-3285 

ARKANSAS 

Little Rock Suite 811, Savers Federal Building, 
320 W. Capitol Avenue, 72201, Tel: (501) 
378-5794 

CALIFORNIA 

Los Angeles Room 9200, 11000 Wilshire Blvd., 
90024, Tel: (213) 209-7104 

San Diego Suite 145, 6363 Greenwich Drive, 
92122, Tel: (619) 557-5395 

San Francisco Federal Building, Box 36013, 450 
Golden Gate Avenue, 94102, Tel: (415) 556-5860 

COLORADO 

Denver Room 600, 1625 Broadway, 80202, Tel: 
(303) 844-3246 

CONNECTICUT 

Hartford Room 610-B, Federal Office Building, 
450 Main Street, 06103, Tel: (203) 240-3530' 

FLORIDA 

Miami Suite 224, Federal Building, 51 S.W. First 
Avenue, 33130, Tel: (305) 536-5267 

xiv 



INDIANA 

Indianapolis Suite 520, One North Capitol, 
46204, Tel: (317) 226-6214 

IOWA 

Des Moines 817 Federal Building, 210 Walnut 
Street, 50309, Tel: (515) 284-4222 

KENTUCKY 

Louisville Room 636B, U.S. Post Office and 
Courthouse Building, 40202, Tel: (502) 582-5066 

LOUISIANA 

New Orleans 432 International Trade Mart, No. 
2 Canal Street, 70130, Tel: (504) 589-6546 

MARYLAND 

Baltimore 415 U.S. Customhouse, Gay and Lom- 
bard Streets, 21202, Tel: (301) 962-3560 

MASSACHUSETTS 

Boston World Trade Center, S-307, Common- 
wealth Pier Area, 02210, Tel: (617) 565-8563 

MICHIGAN 

Detroit 1140 McNamara Building, 477 Michigan 
Avenue, 48226, Tel: (313) 226-3650 

MINNESOTA 

Minneapolis 108 Federal Building, 110 South 
Fourth Street, 55401, Tel: (612) 348-1638 

MISSISSIPPI 

Jackson Jackson Mall Office Center, Suite 328, 
300 Woodrow Wilson Boulevard, 39213, Tel: (601) 
965-4388 



St. Louis D7911 Forsyth Boulevard, Suite 610, 
63106, Tel: (314) 425-3302-4 

Kansas City Room 635, 601 East 12th Street, 
64106, Tel: (816) 426-3141 

NEBRASKA 

Omaha Empire State Building, 11133 "0" Street, 
68137, Tel: (402) 221-3664 

NEVADA 

Reno 1755 E. Plumb Lane, #152, 89502, Tel: 
(702) 784-5203 

NEW JERSEY 

Trenton 3131 Princeton Pike Building, Suite 100, 
08648, Tel: (609) 989-2100 

NEW YORK 

Buffalo 1312 Federal Building, 111 West Huron 
Street, 14202, Tel: (716) 846-4191- 

New York Room 3718, Federal Office Building, 
26 Federal Plaza, Foley Square, 10278, Tel: (212) 
264-0634 

NORTH CAROLINA 

Greensboro 203 Federal Building, West Market 
Street, P.O. Box 1950, 27402, Tel: (919) 333-5345 

OHIO 

Cincinnati 9504 Federal Office Building, 550 
Main Street, 45202, Tel: (513) 684-2944 

Cleveland Room 600, 668 Euclid Avenue, 
44114, Tel: (216) 522-4750 

OKLAHOMA 

Oklahoma City 5 Broadway Executive Park, S- 
200, 6601 Broadway Extension, 73116, Tel: (405) 
231-5302 

OREGON 

Portland Room 618, 1220 S.W. 3rd Avenue, 
97204, Tel: (503) 221-3001 

PENNSYLVANIA 

Philadelphia Suite 202, 475 Allendale Road, 
King of Prussia, 19406, Tel: (215) 962-4980 

Pittsburgh 2002 Federal Building, 1000 Liberty 
Avenue, 15222, Tel: (412) 644-2850 

PUERTO RICO 

San Juan (Hato Rey) Room 55, Federal Building, 
00918, Tel: (809) 766-5555, Ext. 555 



Columbia Strom Thurmond Federal Building, Suite 
172, 1835 Assembly Street, 29201, Tel: (803) 
765-5345 

TENNESSEE 

Nashville Suite 1114, 404 James Robinson Park- 
way, 37219, Tel: (615) 736-5161 

TEXAS 

Austin Suite 1200, 816 Congress Avenue, 
78711, Tel: (512) 482-5939 

Dallas Room 7A5, 1100 Commerce Street, 
75242, Tel: (214) 767-0542 

Houston 2625 Federal Building Courthouse, 515 
Rusk Street, 77002, Tel: (713) 229-2578 

UTAH 

Salt Lake City Director, U.S. Courthouse, 350 S. 
Main Street, 84101, Tel: (801) 524-51 16 

VIRGINIA 

Richmond 8010 Federal Building, 400 North 8th 
Street, 23240, Tel: (804) 771-2246 

WASHINGTON 

Seattle 3131 Elliot Avenue, Suite 290, 98121, 
Tel: (206) 442-5616 

WEST VIRGINIA 

Charleston 3402 New Federal Building, 500 
Quarrier Street, 25301, Tel: (304) 347-5123 

WISCONSIN 

Milwaukee Federal Building, U.S. Courthouse, 
517 East Wisconsin Avenue, 53202, Tel: (414) 
291-3473 



Small Business Administration 

The Small Business Administration aids those 
planning to enter business, as well as those already 
in business. This assistance includes counseling and 
possible financial aid. 

Counseling may be by SBA specialists or retired 
executives under the Service Corps of Retired Execu- 
tives (SCORE) program and could include various 
seminars or courses, or a combination of services 
including reference publications. 

Financial assistance may take the form of loans or 
the participation in, or guaranty of, loans made by 
financial institutions. Such assistance can be given 
only to those eligible applicants who are unable to 
provide the money from their own resources and 
cannot obtain it on reasonable terms from banks, 
franchisors, or other usual business sources. 



xv 



and up to 25 years for fixed assets (real estate, 
fixtures, and equipment). 

A list follows of Small Business Administration 
field offices as of September 1, 1990, where more 
detailed information regarding the various services 
available can be obtained. 

REGIONAL OFFICES 

Region 1 

(Connecticut, Maine, Massachusetts, New 
Hampshire, Rhode Island, Vermont) 

60 Batterymarch Street, Boston, MA 02110, Tel: 
(617) 451-2023 

Region 2 

(New Jersey, New York, Puerto Rico, Virgin Islands) 

26 Federal Plaza, Room 31-08, New York, NY 
10278, Tel: (212) 264-7772 

Region 3 

(Delaware, District of Columbia, Maryland, 
Pennsylvania, Virginia, West Virginia) 

475 Allendale Road, King of Prussia, PA 19406, Tel: 
(215) 962-3750 

Region 4 

(Alabama, Florida, Georgia, Kentucky, Mississippi, 
North Carolina, South Carolina, Tennessee) 

1375 Peachtree Street, N.E., Atlanta, GA 30367, 
Tel: (404) 347-2797 

Region 5 

(Illinois, Indiana, Michigan, Minnesota, Ohio, 
Wisconsin) 

230 South Dearborn Street, Room 510, Chicago, IL 
60604, Tel: (312) 353-0359 

Region 6 

(Arkansas, Louisiana, New Mexico, Oklahoma, 
Texas) 

8625 King George Drive, Dallas, TX 75235, Tel: 
(214) 767-7643 

Region 7 

(Iowa, Kansas, Missouri, Nebraska) 

911 Walnut Street, 13rd Floor, Kansas City, MO 
64106, Tel: (816) 426-2989 

Region 8 

(Colorado, Montana, North Dakota, South Dakota, 
Utah, Wyoming) 

999 18th Street, Denver, CO 80202, Tel: (303) 
294-7001 

Region 9 

(Arizona, California, Hawaii, Nevada, Pacific Islands) 

Federal Building, 450 Golden Gate Avenue, Room 
15307, San Francisco, CA 94102, Tel: (415) 
556-7489 



2615 4th Avenue, Room 440, Seattle, WA 98104 
Tel: (206) 442-5676 

DISTRICT OFFICES 

Region 1 

10 Causeway Street, Boston, MA 02222, Tel: (617) 
565-5590 

Federal Building, 40 Western Avenue, Room 512, 
Augusta, ME 04330, Tel: (207) 622-8242 

55 Pleasant Street, Room 209, Concord, NH 03301, 
Tel: (603) 225-1400 

330 Main Street, Hartford, CT 06106, Tel: (203) 
240-7400 

Federal Building, 87 State Street, Room 205, Mont- 
pelier, VT 05602, Tel: (802) 828-4474 

380 Westminister Mall, Providence, Rl 02903, Tel: 
(401) 528-4586 

Region 2 

Carlos Chardon Avenue, Hato Rey, PR 00918, Tel: 
(809) 753-4002 

60 Park Place, Newark, NJ 07102, Tel: (201) 
645-2434 

100 State Street, Room 601, Rochester, NY 14614, 
Tel: (716) 263-6700 

Federal Building, Room 1071, 100 South Clinton 
Street, Syracuse, NY 13202, Tel: (315) 423-5383 

111 West Huron Street, Room 1311, Federal Build- 
ing, Buffalo, NY 14202, Tel: (716) 846-4301 

333 E. Water Street, Elmira, NY 14901, Tel: (607) 
734-8130 

445 Broadway, Albany, NY 12207, Tel: (518) 
472-6300 

Region 3 

168 W. Main Street, Clarksburg, WV 26301, Tel: 
(304) 623-5361 

960 Penn Avenue, Pittsburgh, PA 15222, Tel: (412) 
644-2780 

Federal Building, 400 North 8th Street, Room 3015, 
Richmond, VA 23240, Tel: (804) 771-2617 

1111 18th Street, N.W., Washington, DC 20417, 
Tel: (202) 634-4950 

100 Chestnut Street, Harrisburg, PA 17101, Tel: 
(717) 782-3840 

20 N. Pennsylvania Avenue, Wilkes-Barre, PA 
18702, Tel: (717) 826-6497 

920 N. King Street, Room 412, Wilmington, DE 
19801, Tel: (302) 573-6294 

10 N. Calvert Street, Baltimore, MD 21202, Tel: 
(301) 962-2235 



XVI 



Region 4 

2121 8th Avenue, N., Suite 200, Birmingham, AL 
35203, Tel: (205) 731-1344 

222 S. Church Street, Room 300, Charlotte, NC 
29202, Tel: (704) 371-6563 

1835 Assembly Street, Columbia, SC 29202, Tel: 
(803) 765-5376 

100 West Capitol Street, Jackson, MS 39201, Tel: 
(601) 965-4378 

Federal Building, 400 West Bay Street, Room 261, 
Jacksonville, FL 32202, Tel: (904) 791-3782 

5601 Corporate Way, W. Palm Beach, FL 33407, 
Tel: (407) 689-3922 

50 Vantage Way, Nashville, TN 37228, Tel: (615) 
736-6850 

501 E. Polk Street, Tampa, FL 33602, Tel: (813) 
228-2594 

1720 Peachtree Road, N.W., 6th Floor, Atlanta, GA 
30309, Tel: (404) 347-2441 

Region 5 

511 W. Capital Street, Springfield, IL 62704, Tel: 
(217) 492-4416 

1240 East 9th Street, Room 317, Cleveland, OH 
44199, Tel: (216) 522-4180 

85 Marconi Boulevard, Columbus, OH 43215, Tel: 
(614) 469-6860 

Federal Building, 550 Main Street, Cincinnati, OH 
45202, Tel: (513) 684-2814 

477 Michigan Avenue, McNamara Building, Detroit, 
Ml 48226, Tel: (313) 226-6075 

575 N. Pennsylvania Avenue, Century Building, In- 
dianapolis, IN 46204, Tel: (317) 269-7272 

212 East Washington Avenue, Room 213, Madison, 
Wl 53703, Tel: (608) 264-5261 

100 North 6th Street, Minneapolis, MN 55403, Tel: 
(612)370-2324 

300 S. Front Street, Marquette, Ml 49855, Tel: 
(906) 225-1108 

310 W. Wisconsin Avenue, Room 400, Milwaukee, 
Wl 53203, Tel: (414) 291-3941 

500 South Barstow Street, Room 16, Federal Office 
Building and U.S. Courthouse, Eau Claire, Wl 
54701, Tel: (715) 834-9012 

Region 6 

625 Silver S.W., Albuquerque, NM 87102, Tel: 
(505) 766-1879 

2525 Murworth, Houston, TX 77054, Tel: (713) 
660-4401 

320 West Capitol Avenue, Little Rock, AR 72201, 
Tel: (501) 378-5871 

1611 Tenth Street, Lubbock, TX 79401, Tel: (806) 
743-7462 



222 East Van Buren Street, Harlingen, TX 78550, 
Tel: (512)427-8533 

505 E. Travis, Marshall, TX 75670, Tel: (214) 
935-5257 

1661 Canal Street, New Orleans, LA 70113, Tel: 
(504) 589-2354 

200 N.W. 5th Street, Suite 670, Oklahoma City, OK 
73102, Tel: (405) 231-4301 

7400 Blanco Road, San Antonio, TX 78216, Tel: 
(512) 229-4535 

1100 Commerce Street, Dallas, TX 75242, Tel: 
(214) 767-0605 

10737 Gateway W., Suite 320, El Paso, TX 79902, 
Tel: (915) 541-7586 

400 Main Street, Corpus Christi, TX 78401, Tel: 
(512) 888-3331 

Region 7 

New Federal Building, 210 Walnut Street, Room 
749, Des Moines, IA 50309, Tel: (515) 284-4422 

11145 Mill Valley Road, Omaha, NE 68154, Tel: 
(402) 221-3604 

815 Olive Street, St. Louis, MO 63101, Tel: (314) 
425-6600 

110 East Waterman, Wichita, KS 67202, Tel: (316) 
269-6571 

Region 8 

Room 4001, Federal Building, 100 East B Street, 
Casper, WY 82601, Tel: (307) 261-5761 

301 S. Park, Room 528, Helena, MT 59626, Tel: 
(406) 449-5381 

Federal Building, 657 2nd Avenue, North, Room 
218, Fargo, ND 58102, Tel: (701) 239-5131 

Federal Building, 125 South State Street, Room 
2237, Salt Lake City, UT 84138, Tel: (801) 
524-5800 

101 South Main Avenue, Sioux Falls, SD 57102, 
Tel: (605) 336-2980 

Region 9 

300 Ala Moana Boulevard, Honolulu, HI 96850, Tel: 
(808) 541-2990 

211 Main Street, San Francisco, CA 94105, Tel: 
(415) 744-6823 

2005 N. Central Avenue, Phoenix, AZ 85004, Tel: 
(602) 379-3737 

880 Front Street, San Diego, CA 92101, Tel: (619) 
557-5440 

301 E. Stewart, Las Vegas, NV 89121, Tel: (702) 
388-6611 

6477 Telephone Road, Ventura, CA 93003, Tel: 
(805) 642-1866 

901 W. Civic Center Drive, Santa Ana, CA 92703, 
Tel: (714) 836-2494 



XVII 



551-1426 

300 W. Congress Street, Tucson, AZ 85701, Tel: 
(602) 629-6715 

Region 10 

1020 Main Street, Boise, ID 83702, Tel: (208) 
334-1696 

222 S.W. Columbia, Portland, OR 97201, Tel: (503) 
326-2682 

W. 601 First Avenue, Spokane, WA 99204, Tel: 
(509) 353-2807 

701 C Street, Anchorage, AK 99513, Tel: (907) 
271-4022 



Internal Revenue Service, 
Department of the Treasury 

The Internal Revenue Service offers a number of 
services to assist new business executives in under- 
standing and meeting their Federal tax obligations. 



454), which contains informational publications, 
forms, instructions, and samples of notices that the 
IRS issues to business concerns, is available free. 

The kit is a convenient place for storing retained 
copies of tax returns and employee information. It 
also contains a checklist of tax returns and a tax 
calendar of due dates for filing returns and paying 
taxes identified on the folder. Copies of the kit may 
be obtained from local offices of the Internal Rev- 
enue Service. Employees of the IRS are available to 
explain items in the kit and answer questions about 
the tax forms, how to complete them, requirements 
for withholding, depositing, reporting Federal income 
and social security taxes, and the Federal unemploy- 
ment tax. Copies of the kit may also be obtained by 
writing to the District Director who will have it deliv- 
ered and explained at a mutually convenient time. 

The Tax Guide for Small Business (Publication 
334) may also be obtained at local office of the IRS, 
the District Director, or the Superintendent of Docu- 
ments, U.S. Government Printing Office, Washing- 
ton, DC 20402. Free. 



NON-GOVERNMENTAL ASSISTANCE 
PROGRAMS AND INFORMATION 



Better Business Bureaus 

Files on many firms that distribute through the 
franchise method are maintained by Better Business 
Bureaus. A summary report for a specific company 
on which a Bureau has a record can be obtained free 
of charge from the BBB in the area where the fran- 
chising company is headquartered. 

If the address of the local Bureau is not known, 
send a postage paid, self-addressed envelope with 
the complete name and address of the company on 
which information is desired to the Council of Better 
Business Bureaus, Inc., 1515 Wilson Blvd., Arling- 
ton, VA, 22209. The Council will either refer your 
request to, or provide the address of, the appro- 
priate Bureau. 



International Franchise Association 

The International Franchise Association (IFA) is a 
non-profit trade association representing more than 
550 franchising companies in the U.S. and around 
the world. It is recognized as the spokesman for 
responsible franchising. 

The IFA was founded in 1960 by a group of 
franchising executives who saw the need for an 
organization that would speak on behalf of franchis- 
ing, provide services to member companies and 
those interested in franchising, set standards of 
business practice, serve as a medium for the ex- 
change of experience and expertise, and offer educa- 
tional programs for top executives and managers. 

The IFA is highly selective in its membership. The 
Association's Executive Committee approves all 
memberships. Not all companies applying for mem- 
bership are accepted. 

A full member must have a satisfactory financial 
condition; have been in business for at least 2 years; 
have at least 10 franchisees, one of which must 
have been in business at least 2 years; have com- 
plied with all applicable state and federal full disclo- 
sure requirements; and have satisfactory business 
and personal references. Full members are granted 
the use of the IFA seal in their advertising. 

The Associate membership category is reserved 
for those companies who are new in franchising, 
considering franchising, or who cannot meet all of 
the requirements of full membership. Associate 
members may not use the IFA seal. They are ad- 
mitted so that they can be guided by more exper- 
ienced franchising companies. Like full members, 
their membership is contingent upon continuing ad- 
herence to the IFA Code of Ethics. 



IFA also offers international memberships on an 
information exchange basis to franchising organiza- 
tions in other countries. Educational memberships 
are offered at low cost to business and law depart- 
ments of colleges and universities. 

IFA historically has supported the principle of full 
disclosure of all pertinent information to potential 
franchisees. It annually distributes thousands of 
copies of its booklet, "Investigate Before Investing," 
which provides guidance for potential franchisees, 
and its Code of Ethics and Ethical Advertising Code 
are widely respected. The Small Business Admin- 
istration, in its booklet, "Franchise Index/Profile," re- 
prints the Codes and the IFA's membership 
requirements and suggests: "It is worth a letter to 
the IFA requesting a copy of the International Fran- 
chise Association Membership Directory to deter- 
mine whether or not the franchise you are interested 
in is a member. The codes themselves are reassur- 
ing." 

The Association traditionally has been an advo- 
cate of reasonable legislation and has actively 
supported legislation which would assure greater 
protection to potential investors. It has many thou- 
sands of communications yearly with persons and 
organizations seeking franchise information and has 
cooperated with the Midwest Securities Administra- 
tors Association (now the North American Securities 
Administrators Association) to develop a Uniform 
Franchise Offering Circular to further uniformity in 
legislation and regulation throughout the states. IFA 
believes such uniformity benefits the states, fran- 
chising companies, and potential franchisees. 

One of IFA's main functions is to keep members 
alert to changes in franchising law and regulation. 
The Association holds an annual legal symposium 
which covers franchise issues in-depth, and a series 
of regional legal roundtable discussions covering 
specific legal aspects of franchising. The IFA closely 
monitors legislation affecting franchising and works 
with legislators and agencies to develop laws and 
regulations that benefit franchising. 

IFA carries out an extensive educational program 
dealing with all phases of franchise management and 
operations. Educational meetings are held regularly 
throughout the year, both on a regional and national 
basis. One of IFA's new ventures is the establish- 
ment of an educational foundation to promote fran- 
chising courses in the nation's universities and 
business schools. The foundation will also provide 
research on franchising and act as a resource center. 

The International Franchise Association is unique 
in its status as the foremost medium for information 
about franchising. A quarterly newsletter, "Franchis- 



XIX 



in franchising. Also circulated to IFA members is the 
"Current Legal Digest," which contains updated in- 
formation on the status of franchise legislation as 
well as summaries and analyses of the most recent 
decisions from the courts and administrative agen- 
cies relating to franchising. 



notative of the highest standards of business ethics 
and conduct. 

Further information on its services and member- 
ship requirements may be obtained from the Associ- 
ation's executive offices at 1350 New York Avenue, 
N.W., Suite 900, Washington, DC 20005. IFA's 
telephone number is (202) 628-8000. 



xx 



SOURCES OF 
FRANCHISING INFORMATION 

Books, Pamphlets, Periodicals, Directories, Etc. 



A Woman's Guide to Her Own Franchisee! 
Business. Anne Small. Pilot Industries, Inc., 103 
Cooper St., Babylon, NY 1 1702. 47 pp. $3.50. 

Explains the opportunities that have been created 
for women and how to take advantage of them. 
Includes a listing of over 150 franchise opportu- 
nities. 

Business Building Ideas for Franchises and 
Small Business. Med Serif. Pilot Industries, Inc., 
347 Fifth Ave., New York, NY 10016. 48 pp 
$3.50. 

Presents helpful ideas and suggestions on the pro- 
motional aspects of establishing a new business. 

Business Franchise Guide. Commerce Clearing 
House, Inc., 4O25 W. Peterson Ave., Chicago, II 
60646. Monthly or more as required. For price con- 
tact CCH, Inc. 

Contains laws, rules, regulations, and reports of 
current developments involving state and federal 
franchising controls. 

Checklist for Going into Business. Small Busi- 
ness Administration, Washington, DC 20416. Small 
Marketers Aids No. 71, 12 pp., Free. 

Checklist designed to help the prospective fran- 
chisee decide whether he is qualified or has consid- 
ered the various phases of going into business for 
himself. 

The Complete Handbook of Franchising. David 
D. Seltz. Addison-Wesley, Gen. Books Div., Read- 
ing, MA 01867. 1981, 247 pp. $49.95. 

For both franchisors and franchisees, this definitive 
handbook takes a step-by-step approach through 
the entire process from planning and feasibility de- 
termination right through setup and daily operation. 

Continental Franchise Review. 5000 S. Quebec, 
Suite 450, Denver, CO 80237. Bi-weekly, $155 an- 
nual subscription. Six-month trial subscription avail- 
able for $77. 5O. 

Eight-page analytical newsletter to keep both 
franchisors and franchisees informed and current on 
important topics. 

Directory of Franchise Business Opportuni- 
ties. Franchise Business Opportunities Publishing 
Co., Suite 2O5, 1725 Washington Rd., Pittsburgh, 
PA 15241 Published yearly, $23.95 plus postage. 

Includes over 1,000 franchise and business op- 
portunities with pertinent data and home office 
and/or business address. 



Directory of Franchising Organizations. Revised 
annually. Pilot Industries, Inc., 103 Cooper St., Bab- 
ylon, NY 11702. $5.00. 

A comprehensive listing of the nation's top 
moneymaking franchises with concise description 
and approximate investment. Includes important 
facts about franchising and evaluation checklist. 

Evaluation and Buying a Franchise. James A. 
Meaney. Pilot Industries, Inc., 103 Cooper Street, 
Babylon, NY 11702. 1988. $3.95. 

Financial Security and Independence Through 
a Small Business Franchise. Donald J. Scherer. 
Pilot Industries, Inc., 103 Cooper St., Babylon, NY 
1 1702. Revised 1976. 48 pp. $3.95. 

Guide describing the management requirements, 
basic record-keeping methods, proper financial ar- 
rangements, and income potential to be derived 
from the establishment and operation of a franchise 
business with limited investment. 

The Franchise Annual. Info Press, 736 Center St., 
Lewiston, NY 14092. Annual, $34.95 plus $3.00 
postage. 

Includes over 5,000 franchise headquarters with 
description and investment requirements. Handbook 
section details pertinent franchise information and 
how to enter a franchise agreement. 

Franchise Encyclopedia. Dr. Alfred J. Modica. 
Published by ADA Publishing, 28 Sandrock Avenue, 
Dobbs Ferry, NY 10522. 1986, 300 pp. $75.00 
including mailing. 

Includes articles on franchising and articles rel- 
evant to franchising as a means for economic 
growth. Graphs and charts included. 

The Franchise Game. (Rules and Players.) Harold 
Nedell. Olempco, Dept. C., P.O. Box 27963, Hous- 
ton, TX 77027. $8. 

Deals with emotional, physical, and mental trau- 
mas experienced by franchisees and provides insight 
from the point of view of franchisors as well as 
franchisees. 

Franchise Investigation: A Contract Negotia- 
tion. Harry Gross and Robert S. Levy. Pilot Indus- 
tries, Inc., 103 Cooper St., Babylon, NY 11702. 40 
pp. $2.50. 

Explains how to select, analyze, and investigate a 
franchise and then what to look for when negotiat- 
ing the franchise contract. 

xxi 



the law of franchising covering the years 1966 
through mid-1982. 

Franchise Manual. Dr. Alfred J. Modica and Dr. 
Anthony F. Libertella. Published by The Nation- 
al/international Institute for Franchise Research and 
Development, 3 Barker Avenue, White Plains, NY 
10601. 1986, two volumes, 450 pp. $85.00 includ- 
ing mailing. 

Provides step-by-step direction on how to fran- 
chise your business from concept to design, proving 
out your program before selling a franchise, go or 
no-go decision, testing evaluation cash flow, legal 
ramifications, marketing techniques. Examples of 
case studies, legal franchise agreements, and how 
to capitalize your franchise program from blueprint 
to opening your pilot operation. 

Franchise Opportunities Guide. International 
Franchise Association, 1350 New York Ave., Suite 
900, Washington, DC 20005. Summer 1990. 

Comprehensive listing of franchisors by industry 
and business category. 

The Franchise Option. DeBanks M. Henward, III, 
and William Ginalski. International Franchise Associ- 
ation, 1350 New York Ave., Suite 900, Washing- 
ton, DC 20005. $26.00 hard cover, $18.00 soft 
bound. 

A complete guide to franchising. How to franchise 
or expand your business through franchising includ- 
ing legal and regulatory issues. 

Franchise Restaurants. The National Restaurant 
Association, 311 1st St., N.W., Washington, DC 
20001 $30. 

Statistical appendix highlighting franchise restau- 
rant growth between 1973 and 1988. Includes sales 
and establishment data, employment, international 
franchising, and minority ownership. 

Franchise Suitability Questionnaire. Dr. Alfred 
J. Modica. Published by ADA Publishing, 28 Sand- 
rock Avenue, Dobbs Ferry, NY 10522. 1986, 15 
pp. $6.95 including mailing. 

Are you mentally and physically attuned to the 
world of franchising? Save yourself considerable fi- 
nancial loss, wasted effort, and loss of health. The 
questionnaire asks you soul-searching questions only 
you can answer. Know yourself. Self-scoring sheet 
provided. 

Franchise World. Published by Franchise Publica- 
tions, James House, 37 Nottingham Road, London 
SW 17 7EA, England. Quarterly subscription 25 
English pounds annually. 

A magazine with current franchise topics and fea- 
turing business opportunities in franchising in the 
United Kingdom. 

xxii 



Contains some perceptive insight into the fran- 
chisor/franchisee relationship and, in advising fran- 
chisees, highlights some of the pitfalls which can 
ensnare the unwary franchisor. 

Franchising. Gladys Glickman, Matthew Bender & 
Co., Inc., 1275 Broadway, Albany, NY 12201. 1979 
Revision. 4 volumes, 15, 15A, 15B, and 15C of the 
Business Organization Series. $340. 

A legal look at franchising for both the fran- 
chisor and the franchisee, including franchise rela- 
tionships, legal and business problems, and 
development of the franchise-distribution agreement 
with legal citations footnoted. Also covers the legal, 
tax, and estate-planning problems facing the fran- 
chisee. Full text of state laws. 

Franchising. Dr. Alfred J. Modica. Published by 
Quick Fox, distributed by ADA Publishing, 28 Sand- 
rock Ave., Dobbs Ferry, NY 10522. 1981, 159 pp. 
$14.95. 

Provides the practical advice necessary to succeed 
in franchising. Geared to special situation service 
related franchise. How to get into your own fran- 
chise business for less than $5,000. 

Franchising The How-To Book. Lloyd Tarbut- 
ton. International Franchise Association, 1350 New 
York Ave., N.W., Suite 900, Washington, DC 
20005. $18.00 

A practical guide that deals with every aspect of 
starting out in franchising and building a successful 
franchising operation. 

Franchising: How to Successfully Select a 
Money Making Business of Your Own. Bruce 
Scher. Bay Publishing Co., 316 Fifth Ave., New 
York, NY 10001, 143 pp. $1.95. 

New consumer guide written for the individual 
considering a career in franchising. Lists the eight 
major mistakes overlooked in the selection process. 
Shows how to investigate and evaluate all franchise 
opportunities. 

Franchising in the Economy 1988-90. Inter- 
national Franchise Association, 1350 New York 
Ave., Suite 900, Washington, DC 20005. $25.00. 

Summarizes the results of a special survey of fran- 
chisors. 

Franchising: A Planning and Sales Compliance 
Guide. Commerce Clearing House, 4025 W. Peter- 
son Ave., Chicago, IL 60646. 260 pp. $35.00 

Provides a realistic discussion of the business 
planning and legal considerations as well as proce- 
dural tasks to be reviewed before setting up, selling, 
and running a franchise program. 

Franchising Realities & Remedies. Harold 
Brown. Law Journal Seminal Press, 111 Eighth Ave., 
New York, NY, 10011. Summer 1986. $70. 



I 



enterprises are to avoid destruction through legal 
attacks. 

Franchising: Regulation of Buying and Selling 
a Franchise. Philip F. Zeidman, Perry C. Ausbrook 
and H. Bret Lowell. Bureau of Nat'l Affairs, 9435 
Key West Ave., Rockville, MD 20850 (CPS Portfolio 
#34. $50.) 

Provides a how-to guide to franchise registration 
and disclosure and an in-depth analysis of the legal 
requirements for determining when a franchise ex- 
ists. 

Franchising: The Inside Story. John Kinch, Inter- 
national Franchise Association, 1350 New York 
Ave., Suite 900, Washington, DC 20005. $18.00. 

How to start your own franchise business and 
succeed including some basic and essential steps. 

Franchising Opportunities. International Franchise 
Association, 1350 New York Ave., N.W., Suite 
900, Washington, DC 20005. $22 per year. 

IFA's bi-monthly magazine that gives you all the 
news on what's happening in franchis- 
ing operational, legal, legislative coverage plus in- 
depth interviews with franchisors, profiles on new 
members, meeting announcements, and tidbits on 
individual franchise company events. 

FTC Franchising Rule: The IFA Compliance 
Kit. International Franchise Association, 1350 New 
York Ave., N.W., Suite 900, Washington, DC 
20005. $120. 

A comprehensive overview of the FTC rule and 
the various state of disclosure requirements 
roundedout with explanatory analyses, comparisons, 
and checklists prepared by IFA legal staff. Packaged 
in a handy 3-ring binder, the kit includes an update 
service of all advisory opinions issued. 

Government Regulation of Real Estate Fran- 
chising. Peter D. Baird, John L. Hay, and Judith M. 
Baily. Appears in American Bar Association publica- 
tion, Real Property, Probate and Trust Journal, Pates 
580-619. Vol. 12, Fall 1977. Can be found in any 
law library. 

An excellent summary and guide to regulatory is- 
sues and actions facing real estate franchisors. 

The Guide to Franchising. M. Mendelsohn. Per- 
gamon Press, Inc., Fairview Park, Elmsfork, NY 
10523. 4th Edition. 1985, 275 pp. $48. 

A referenced guide to the basic principles of U.K. 
franchising the meaning, advantages and disadvan- 
tages are detailed. Types of products and services, 
selection, fees, leasing, contracts, services, training 
and the future of franchising are discussed. Exam- 
ined are the operations of eight established U.K. 
franchisors. Information on entering the U.K. market 
from abroad also is provided. 



Washington, DC $7.00. 

This booklet provides step-by-step details about 
how to launch a franchise program. Written from 
both the operational and legal perspectives, it pro- 
vides necessary reading for all potential franchisors. 

How To Evaluate a Franchise. Martin Mendel- 
sohn. Franchise World, James House, 37 
Nottingham Road, London SW 17 7EA, England. 
Check for price. 

A guide for those who are planning to set up on 
their own in a franchise business. 

How To Franchise Your Business. Mack A. 
Lewis. Pilot Industries, Inc., 103 Cooper St., Bab- 
ylon, NY 1 1702. 1990. 48 pp. $3.50. 

This book shows step-by-step procedures to fol- 
low to franchise a business. The information given is 
not theoretical. Actual franchise operations were 
started and successfully marketed using these meth- 
ods. 

How To Organize a Franchise Advisory Coun- 
cil. International Franchise Association, 1350 New 
York Ave., N.W., Suite 900, Washington, DC 
20005. $10. 

A major contribution to smoother franchisee rela- 
tions, this publication explains the benefits of coun- 
cils and tells in detail how to set them up. 

How To Organize and Operate a Small 
Business, 7th Ed. Baumback et al. Prentice-Hall, 
200 Old Tappan Rd., Old Tappan, NJ 07675. 1985. 
612 pp. (013-425736-7). 

Role of small business in the economy. Buying a 
going concern. Justifying a new business. Acquiring 
a franchise. Financing and organizing the business, 
etc. 

How To Prepare Effective Business Program 
Blueprints. David D. Seltz, Addison-Wesley, Gen. 
Books Div., Reading, MA 01867. 1981, 167 pp. 
$25.95. 

The book shows how to develop a system for 
"blueprinting" any new venture or concept, tells how 
to sell others on the merits of a program, and, most 
importantly, helps to determine the feasibility of a 
program. 

How To Select a Franchise. Robert Mclntosh, 
International Franchise Association, 1350 New York 
Ave., N.W., Washington, DC 20005. $15.00. 

A workbook and cassette tape designed to help 
individuals decide whether and how to become a 
franchisee. 

The Info Franchise Newsletter. Info Press, 736 
Center St., Lewiston, NY 14092. Monthly. $80 an- 
nual subscription, $147 for 1 year. 

An 8-page newsletter concerning recent franchise 
legislation, franchise litigation, and other current 
news in the franchise world. 



XXIII 



Franchising Law Committee on the Int'l Bar Associ- 
ation's section on business law. Includes a survey of 
more than 20 countries and an introduction to fran- 
chising and its legal implications in those territories. 

Investigate Before Investing: Guidance for 
Prospective Franchisees. Jerome L. Pels and 
Lewis G. Rudnick. International Franchise Associ- 
ation, 1350 New York Ave., N.W., Suite 900, 
Washington, DC 20005. 1974. 32 pp. $5.00. 

Explains how to investigate and evaluate franchise 
offerings before investing. 

Is Franchising for You? Robert K. Mclntosh, Inter- 
national Franchise Association, 1350 New York, 
Ave., N.W., Suite 900, Washington, DC 20005. 
$5.00. 

Basic primer for prospective franchisees with em- 
phasis on self-evaluation to determine whether the 
opportunities and challenges offered by a franchise 
system meet the ambitions and abilities of a propec- 
tive franchisee. 

Legal Aspects of Selling and Buying. Shep- 
ard's/McGraw-Hill, P.O. Box 1235, Colorado 
Springs, CO 80901. 596 pp. $85 plus $4 postage. 

The first practical how-to guide for antitrust, fran- 
chising, and distribution law. 

Negotiate Your Way to Success. David D. Seltz 
and Alfred J. Modica. Published by Farnsworth Pub- 
lishing Company, Inc., distributed by ADA Publish- 
ing, 28 Sandrock Avenue, Dobbs Ferry, NY 10522. 
1980. 190 pp. $12.95 including mailing. 

A must reading for those interested in negotiation 
for a franchise. Advice on "reading fine print" to 
winning points by being negative. Ingenious strat- 
egies. The examples are endless. 

Pilot's Question and Answer Guide to Suc- 
cessful Franchising. Pilot Industries, Inc., 103 
Cooper St., Babylon, NY 1 1702. 32 pp. $2.00. 

Discussion of the franchise system with question 
and answer guide and checklist. 

Protecting Your Franchising Trademark and 
Trade Secrets. Donald A. Kaul. International Fran- 
chise Association, 1350 New York Ave., N.W., 
Suite 900, Washington, DC 20005. $10. 

An overview of the techniques which a franchiser 
can use to protect the trademark under which he 
operates. 



a franchise business, and a business at home. In- 
cludes a list of over 1 75 franchise opportunities. 

Survey of Foreign Laws and Regulations Af- 
fecting International Franchising, compiled by 
the Franchising Committee of the Section of An- 
titrust Law of the American Bar Association. Publica- 
tions Planning and Marketing, American Bar 
Association, 705 N. Lake Shore Dr., Chicago, IL 
60611. $50. 

Developed from survey work in 20 separate coun- 
tries, the book provides current information on such 
topics as the business climate and legislation affect- 
ing foreign franchisors; tax aspects; customs; and 
import-export controls; forms of doing business; la- 
bor; trademarks; antitrust laws; insurance/liability; 
and investment incentives. 

Twenty-One Questions. International Franchise 
Association, 1350 New York Ave., N.W. Suite 900, 
Washington, DC 20005. $2.25. 

The most commonly asked questions about fran- 
chising are answered by IFA. 

Understanding Franchise Contracts. David C. 
Hjelmselt. Pilot Books, Inc., 103 Cooper St., Bab- 
ylon, NY 1 1702. $3.95. 

Analyzes the various aspects of a franchise con- 
tract and the Federal Trade Commission full 
disclosure regulation. 

The Franchise Advantage: Donald A. Borian and 
Patrick J. Borian. National Bestseller Corp., 955 
American Lane, Schaumburg, IL 60173. 1987. 235 
pp. $18.95. 

Explains in detail what franchising is, comparing it 
point by point with other forms of business expan- 
sion. 

Own Your Own Franchise: Everything you need 
to know about the best franchise opportunities in 
America. Ray Bard and Sheila Henderson, Addison- 
Wesley, Gen. Books Div., Reading, MA 01867. 
1987. 455 pp. $14.95. 

This guide provides detailed information on 160 
top franchises. Each franchise profile includes statis- 
tics, the business, what it takes, getting started, 
making it work, and getting more information. In- 
troduction provides 92 question checklist for 5 criti- 
cal areas when choosing a franchise. Indexes for 
type of franchise, investment amounts, and geo- 
graphical area facilitate reader's research. 



XXIV 



FRANCHISE COMPANY DATA 

*Denotes Member International Franchise Association 



AUTOMOTIVE PRODUCTS/SERVICES 

*AAMCO TRANSMISSIONS, INC. 
One Presidential Boulevard 
Bala Cynwyd, Pennsylvania 19004 
Don Limber!, Director of Franchise Development 

Description of Operation: AAMCO centers service transmis- 
sions for all vehicles. Services include unique "Lifetime Warranty" 
for as long as customer owns car (honored at AAMCO centers 
throughout U.S. and Canada). 

Number of Franchisees: 700 in U.S. and Canada 

In Business Since: 1963 

Equity Capital Needed: Approximately $48,000 

Financial Assistance Available: To qualified applicants. 

Training Provided: A comprehensive 5 week training course is 
provided at the company headquarters. 

Managerial Assistance Available: Consulting and operations 
departments continually work with each center to insure proper 
operation. Technical training seminars and video tapes are avail- 
able. 

Information Submitted: April 1990 

ABT SERVICE CENTERS 

Division of ABT SERVICE CORPORATION 

2339 South 2700 West 

Salt Lake City, Utah 8411 9 

Description of Operation: Alignment Brakes Tune-up repair 
centers which specialize in the one-day, high profit automobile and 
truck service needs. Guaranteed, fast, economical service per- 
formed in a "new" 8-bay facility, with the "right" equipment and 
the "right" training, is the backbone of this franchise. A strong 
managerial background is essential training will provide the rest. 

Number of Franchisees: 5 in 2 States 
In Business Since: 1977 

Equity Capital Needed: $51,000 (includes $10,000 operating 
capital). 

Financial Assistance Available: Franchise includes 8 bay fa- 
cility, signs, equipment, training with no need for additional equip- 
ment. Should a franchisee want additional equipment, financing 
through leasing companies, banks and ABT is available to quali- 
fied applicants. Franchisee must be financially qualified to guar- 
antee construction. 

Training Provided: 2 weeks will be spent in an ABT Service 
Center and at the company headquarters in Salt Lake City, Utah. 
This schedule will be increased if necessary. ABT operational 
people will then shift to franchisee's center for the training of his 
manpower. A grand opening will be prepared and held during this 
period. 

Managerial Assistance Available: On a regular basis ABT 
personnel visit the franchisee to provide consultation in day to day 
operations and to analyze monthly progress. ABT provides opera- 
tion manuals, training manuals, bookkeeping systems, insurance 
programs, advertising assistance and other management tools. 

Information Submitted: April 1990 



ACC-U-TUNE & BRAKE 
2510 Old Middle Field Way 
Mountain View, California 94043 
Stan Shore, Chief Executive Officer 

Description of Operation: ACC-U-TUNE & BRAKE centers spe- 
cialize in automotive tune-ups, brakes, oil changes, air condition- 
ing, state inspections and other minor repair and auto 
maintenance services. Typical tune-up and complete lube, oil and 
filter change is less than $68, is done in about 1 hour while 
customer waits, and is guaranteed in writing for 12,000 miles. 
Prices include both parts and labor. 

Number of Franchisees: 10 in California and 8 company-owned 
centers. 

In Business Since: 1975 

Equity Capital Needed: $50,000 and approved credit rating. 

Financial Assistance Available: Total investment of 
$140,000; financial assistance available. 

Training Provided: Extensive pre-opening training, classroom 
training (about 2 weeks) and 4 weeks on-the-job training. Training, 
includes, technical aspects of repair work, bookkeeping, market- 
ing, customer relations, shop maintenance, sales. 

Managerial Assistance Available: Complete technical man- 
uals, advertising manuals, and operations manuals covering all 
day-to-day aspects of managing a profitable tune-up center. 

Information Submitted: April 1990 

'ACTION AUTO, INC. 
2128 South Dort Highway 
Flint, Michigan 48507 
Richard A. Sabo, President 

Description of Operation: Retail auto parts, service and gaso- 
line store. 

Number of Franchisees: 68 company stores in Michigan plus 2 
franchises. 

In Business Since: 1976 

Equity Capital Needed: Minimum investment of $140,000, ex- 
cluding real estate. 

Financial Assistance Available: None 

Training Provided: Retail sales and automotive repair 30 days 
(combination of classroom and store/service center). 

Managerial Assistance Available: 7-week management pro- 
gram time being spent in corporate office in the accounting, 
data processing, and personnel departments; distribution center; 
and store location. 

Information Submitted: April 1990 

AID AUTO STORES, INC. 
475 Doughty Boulevard 
P. O. Box 1100 
Inwood, New York 11696 
Philip L. Stephen, President 

Description of Operation: Retail sales of automotive parts, 
tools and accessories. 

Number of Franchisees: 88 in New York and New Jersey 



In Business Since: 1954 

Equity Capital Needed: $140,000 

Financial Assistance Available: None 

Training Provided: Continual assistance after initial training. 

Managerial Assistance Available: All necessary to properly 
train franchisee to maintain a stable business. 

Information Submitted: April 1990 

AL & ED'S AUTOSOUND 
516 Monterey Pass Road 
Monterey Park, California 91754 
Michel Odle, Sales Manager 

Description of Operation: A! & Ed's Autosound sells, installs 
and services mobile electronics products such as cellular tele- 
phones, auto security devices and car stereos. Turnkey retail 
stores. 

Number of Franchisees: 11 in California 
In Business Since: 1954 

Equity Capital Needed: $45,000, complete franchise $93,000 
to $165,000. 

Financial Assistance Available: Yes. 

Training Provided: 4-week training program in sales, admin- 
istration and technical procedures. 2 weeks at corporate location 
and 2 weeks in-store location. 

Managerial Assistance Available: Training and installations 
manuals provided. Franchisor locates sites, offers continuing field 
consultation in problem solving and keeps franchisee abreast of 
innovations and changes in industry. Franchisor assists in market- 
ing strategy and trends. 

Information Submitted: April 1990 

AMERICAN TRANSMISSIONS 
38701 Seven Mile Road 
Suite 105 

Livonia, Michigan 48152 
John F. Folino, President 

Description of Operation: American Transmissions centers 
service all types of transmissions, foreign or domestic. Specially 
trained mechanics are on-site. 

Number of Franchisees: 17 in Michigan and Ohio 
In Business Since: 1979 

Equity Capital Needed: Approximately $83,000 depending 
upon location. 

Financial Assistance Available: Personnel from American 
Transmissions can arrange for financial assistance, or franchisee 
has the option to acquire for his own outside financing. 

Training Provided: A 2-week training program is offered which 
directs the new franchisee in management, advertising techniques, 
warranty and adjustment procedures, etc. This program consists 
of classroom and on-site training. Additional training programs 
and refresher courses will be made available on a regular basis. 

Managerial Assistance Available: The home office continually 
works with the franchisee and his operation. Complete manuals 
are provided which cover operation, marketing, inventory, etc. 

Information Submitted: April 1990 

AMMARK CORPORATION 
10 West Main Street 
Carmel, Indiana 46032 
Curtis J. Butcher, President 

Description of Operation: Service, installation and repair of 
automoble transmissions. Only area franchises available with the 
right to sub-franchise in your area. 

Number of Franchisees: 29 franchise locations in operation in 
Indiana, Ohio, Kentucky, and Florida. 

In Business Since: 1974 



Equity Capital Needed: Operating capital or *^,uuu per Day 
and the ability to obtain loan to pay for franchise, parts, equip- 
ment and inventory. 

Financial Assistance Available: AmMark Corporation works 

closely with franchisee in attempting to locate outside financing 

sources. 

Training Provided: Initial training of from 2 to 4 weeks is 

provided for each new franchisee. 

Managerial Assistance Available: The company will provide 

up to 12 hours of consultation and technical services per year 

without charge to the franchisee; additional consulting services 

will be provided when a suitable fee has been agreed upon. The 

company will sponsor at least one seminar each year for franchise 

managers. 

Information Submitted: May 1990 

APPEARANCE RECONDITIONING CO., INC. 
12833 Industrial Park Boulevard 
Plymouth, Minnesota 55441 
Daniel Almen, President 

Description of Operation: Appearance Reconditioning Co., Inc., 
offers a complete service to the ever expanding used car market 
that reconditions the auto interior or wherever vinyls, plastics, 
cloth and leather are found. The priority of the Appearance Re- 
conditioning Co., Inc., is to provide its franchisees with continued 
support. 

Number of Franchisees: 6 in 6 states. 

In Business Since: 1977 

Equity Capital Needed: $13,500 minimum 

Financial Assistance Available: A total investment of 
$25,000 is necessary for an Appearance Reconditioning Co., Inc., 
franchise. The minimum of $7,500 is needed with financing avail- 
able to qualified franchisees. (An approved vehicle must be ob- 
tained which is not included in the franchise package.) The 
balance, if financed, is payable over 3 years. Franchise has option 
to arrange own outside financing. 

Training Provided: A 1-week training course must be com- 
pleted before each franchise is in operation. Within 30 days of 
completion, a representative from the home office provides the 
franchisee with continued training. The home office provides con- 
stant support with each of its franchisees. 

Managerial Assistance Available: Appearance Reconditioning 
Co., Inc., provides continual management support in areas of 
market awareness, inventory control, bookkeeping, advertising 
and technical guidelines. A manual of operations and training is 
provided and each franchisee is expected to know it thoroughly. 
Problem solving is offered at any time for each franchisee. 

Information Submitted: May 1990 

APPLE POLISHING SYSTEMS, INC. 

6103 Johns Road, Suite 102 

Tampa, Florida 33634 

Jimmy Morrison, National Sales Manager 

Description of Operation: Apple Systems, Inc., is a unique 
paint sealant for use on automotive, marine and aviation vehicles. 
We have a full line of products to be applied on both commercial 
and individual vehicles, with up to a 5-year warranty. 

Number of Franchisees: 3,000 in the United States. 

In Business Since: 1979 

Equity Capital Needed: $5,000. 

Financial Assistance Available: Call the company. 

Training Provided: Intensive 3-day mandatory training class is 
scheduled for all new franchisees and personnel. 

Managerial Assistance Available: Apple Systems provides 
continual management assistance and training sessions to review 
and update sales and marketing techniques and to disseminate 
other information and training to assist franchisees. 

Information Submitted: May 1990 



ATLAS AUTOMATIC TRANSMISSION, INC. 

10303 Northwest Freeway 

Suite 201 

Houston, Texas 77O92 

Doug Fletcher, Vice President of Marketing 

Description of Operation: Service and repair of automobile 
transmissions, automatic and standard. 

Number of Franchisees: 26 in Texas. 

In Business Since: 1964 

Equity Capital Needed: $30,000 to $50,000. 

Financial Assistance Available: Atlas Transmission can work 
with franchisee to locate outside financing sources if needed. 

Training Provided: 2 to 4 weeks of initial training provided for 
new franchisee. 

Managerial Assistance Available: The home office provides 
field consultation and managerial assistance on as needed basis. 

Information Submitted: May 1990. 

AUTO ONE ACCESSORIES AND GLASS, INC. 
580 Ajax Drive 

Madison Heights, Michigan 48071 
Michael Daniels, President 

Description of Operation: Auto One Appearance and Protec- 
tion Centers specialize in the service and installation of auto and 
truck replacement glass, burglar alarms, running boards, sunroof 
tops, rustproofing, paint sealant, fabric protection and a complete 
line of automotive accessories. Glass suppliers, tooling, sealant 
compounds, technical data, marketing are provided by Auto One. 

Number of Franchisees: 28 in 2 states, Michigan and Florida. 

In Business Since: 1963 

Equity Capital Needed: $40,000 to $70,000. 

Financial Assistance Available: None. 

Training Provided: 1 week at corporation, 1 week at oper- 
ational shop, 1 week on their site with follow-up assistance as 
needed. 

Managerial Assistance Available: Auto One provides continu- 
ing management assistance in sales, marketing and technical op- 
erations. Field service managers are on staff to support 
franchisees. Technical manuals and operations manuals are contin- 
ually updated. Advertising assistance is always available. 

Information Submitted: May 1990 

AUTOSPA CORP. 

343 Great Neck Road 

Great Neck, New York 11021 

Joel Tenzer, Vice President, Franchising 

Description of Operation: Autospa facilities provide a 10 
minute oil change and lubrication service. Special bays eliminate 
the need for lifts and new technology dispenses oil without cans. 
Building is approximately 2,000 square feet. The operation is 
similar to a car wash since it is an assemblyline operation and a 
drive-thru. 

Number of Franchisees: 1 10 in 12 states 

In Business Since: 1981 

Equity Capital Needed: $50,000 minimum 

Financial Assistance Available: If franchisee has a good credit 
rating, company will arrange to have the equipment package con- 
sisting of tools, tanks, computerized cash register, T.V. cameras 
and monitors, equipment, and signs put on a monthly lease. This 
comes to $35,000 for the total equipment package. Franchisee 
will own equipment after 5 years. 

Training Provided: 1 week training program at franchisor's 
headquarters for franchisee and his personnel. 

Managerial Assistance Available: Autospa provides a contin- 
ual management service during the term of the franchise agree- 
ment in such areas as bookkeeping, inventory control and 
advertising. Operations manuals are provided. Field representa- 



tives are provided to assist franchisees and visit locations. Auto- 
spa continually conducts marketing and research to maintain high 
consumer acceptance. 

Information Submitted: May 1990 

AUTO VALET, INC. 
7110 Blondo Street 
Omaha, Nebraska 68104 
Marge Johnson, President 

Description of Operation: Auto Valet offers full-time or part- 
time opportunities for an individual. We offer to the public a 
guaranteed paint protection for the vehicle, guaranteed interior 
protection, dry cleaning for the interior, under-coating, rust proof- 
ing, and other detail services. The dealer can be mobile or have a 
store location. Also offering window tinting and sun roofs. 

Number of Franchisees: 1 1 in 5 states 
In Business Since: 1978, starting franchising in 1982 
Equity Capital Needed: From $3,000 to $25,000 
Financial Assistance Available: None 

Training Provided: On-the-job training, in house as well as on 
location. 

Managerial Assistance Available: Management, advertise- 
ment and marketing assistance. 

Information Submitted: April 1990 

AVIS SERVICE, INC. 
900 Old Country Road 
Garden City, NY 11530 
Jay G. Sanderson, Director, Business Development 

Description of Operation: Avis Service Inc., D/B/A Avis Lube 
Fast Oil Change Centers will provide basic preventive maintenance 
for automobiles and light trucks. Service will include oil change, oil 
filter change, lubrication of chassis, checking brake, differential, 
battery and windshield washer fluid. 

Number of Franchisees: 75 in 25 States. 
In Business Since: 1986 

Equity Capital Needed: A net worth of $250,000 ($100,000 in 
liquid assets) is required. 

Financial Assistance Available: Real estate and equipment 
financing is available to qualified franchisees. 

Training Provided: Avis Service, Inc., shall provide a 2-week 
training course for franchise owners and managers, and on-the-job 
training of franchisees/initial technicians. Training will include in- 
struction and product knowledge, identity, hiring/interviewing 
techniques, scheduling, benefits, incentive programs, how to train 
technicians, hands-on experience, computer operation, customer 
contact and selling skills, operating procedures, advertis- 
ing/marketing programs. 

Managerial Assistance Available: Avis Service, Inc. will fur- 
nish management assistance to franchisees on a continuing basis 
during the term of the franchise agreement. Assistance will in- 
clude manuals on the operation of the business, system identity, 
real estate, advertising and accounting. Area managers will be 
available to work closely with the franchisee. He/she will periodi- 
cally visit the lube center to discuss operations, advertising, new 
producers and merchandising, and quality standards, and to assist 
in hiring and training new employees. 

Information Submitted: April 1990. 

BARGAIN BRAKES & MUFFLERS 
Cherry Hill Plaza 
1415 Route 70 East, Suite 612 
Cherry Hill, New Jersey 08034 

Description of Operation: Bargain Brakes & Mufflers Centers 
have in-house staffs of finance, real estate, training, back-up sup- 
port and marketing personnel. Bargain Brakes & Mufflers Centers 
offers complete discount Brake and Muffler Centers. 



Number of Franchisees: 25 in New Jersey, Pennsylvania and 
Delaware. 

In Business Since: 1985 

Equity Capital Needed: Approximately $20,000. 

Financial Assistance Available: Franchisor has financial per- 
sonnel to arrange and/or assist in financing. Franchisee has option 
of arranging own financing. 

Training Provided: Franchisee receives 2 weeks of formal class- 
room training, then 3 weeks of "hands-on" training in their cen- 
ters. 

Managerial Assistance Available: Full help and back-up 
support plus training "up-date" for the duration of the agreement. 

Information Submitted: May 1990 

*BIG O TIRE, INC. 
1 1 755 East Peakview Avenue 
Englewood, Colorado 80111 
Dennis Brooks, Vice President, Franchise Development 

Description of Operation: Retail tire store selling tires, wheels, 
shocks and other automotive products and services. 

Number of Franchisees: 330 in 1 5 States 

In Business Since: 1962 

Equity Capital Needed: $100,000 plus 

Financial Assistance Available: Equipment leasing program. 

Training Provided: Up to 90 days classroom and in-store train- 
ing. Emphasis on sales, management, personnel and all phases of 
retail management. 

Managerial Assistance Available: See offering circular. 
Information Submitted: May 1990 

BRAKE WORLD AUTO CENTERS 
2640 Hollywood Boulevard 
Hollywood, Florida 33020 
Gerald D. Hopkins, President 

Description of Operation: Brakes, alignment, front end repairs, 
mufflers, and other light repairs. 

Number of Franchisees: 15 in Florida 
In Business Since: 1970 
Equity Capital Needed: $25,000 

Financial Assistance Available: Will hold mortgage on bal- 
ance. 

Training Provided: On-the-job training in all phases of opera- 
tion. 

Managerial Assistance Available: Managerial assistance 
provided in any way possible. 

Information Submitted: April 1990 

CAP-A RADIATOR SHOPS OF AMERICA, INC. 
dba CAP-A RADIATOR SHOPS 
2879 Long Beach Road 
Oceanside, New York 
Joseph Pels, President 

Description of Operation: Cap-A Radiator Shops are clean, 
attractive shops "located in high trafficked areas designed to ap- 
peal to the retail customers for service of auto radiators, heaters 
and air conditioners. 

Number of Franchisees: 7 in New York 

In Business Since: 1971, franchise business established 1980. 

Equity Capital Needed: $24,000 

Financial Assistance Available: Franchisor is willing to render 
assistance to franchisee in locating outside financing. 

4 



Training Provided: Franchisor offers a complete J. wee* yarning 
program at company headquarters, which includes training in tech- 
nical and managerial aspects of operating a Cap-A Radiator Shop. 
Franchisee will also receive 1 week of training and assistance at 
his location. 

Managerial Assistance Available: Franchisor offers many 
managerial and technical aids including complete operating manual 
(describing proper operation of a Cap-A Radiator Shop), text 
books on technical aspects of the business, advertising and mer- 
chandising programs, and a sustained program of cooperation for 
the duration of the franchise. 
Information Submitted: May 1990 

CAR-MATIC SYSTEMS, INC. 
P. 0. Box 12466 
Norfolk, Virginia 23502 
W. W. Vail, President 

Description of Operation: Car-Matic System operates a 2 level 
merchandising program. A distributor covers an entire marketing 
area. Retail profit centers handle the direct-to-consumer sales. A 
Car-Matic distributor supplies the retail profit centers in his mar- 
keting area with rebuilt transmissions, engines, and other parts. 
He also operates a retail transmission and engine exchange center 
at the same location. 

Number of Franchisees: 12 in 4 States 
In Business Since: 1919 

Equity Capital Needed: Approximately Distributor $150,000, 
Retail Outlets $26,000 

Financial Assistance Available: $37,500 assistance is avail- 
able to qualified people for distributor franchise. 

Training Provided: Complete overall training available. 

Managerial Assistance Available: Initial training of 4 weeks, 
and continual consultation services available when needed. 

Information Submitted: May 1990 

CAR-X MUFFLER SHOPS 

8430 West Bryn Mawr, Suite 400 

Chicago, Illinois 60631 

Ray Slonieski, Director, Franchise Development 

Description of Operation: Retail automotive repair chain that 
specializes in exhaust, suspension, front end and brake repairs. 
Franchising since 1973, Car-X Muffler & Brakes is a component of 
Speedy Car-X Inc. which also includes the Speedy Muffler King 
and Pit Stop chains. 

Number of Franchisees: Presently operating over 135 Car-X 
Muffler & Brake locations in the mid-west United States. Speedy 
Car-X has currently over 700 locations worldwide, both company- 
owned and franchised. 

In Business Since: 1971 

Equity Capital Needed: $180,000-$200,000. Franchise fee 
$18,500. 

Financial Assistance Available: Provide assistance to fran- 
chisee to help secure financing. Equipment financing packages 
from outside sources are also available. 

Training Provided: Franchisor provides complete training pro- 
gram which is 6 weeks long: 3 weeks in Ann Arbor, Ml, 1 week 
on-the-job training, 1 week at headquarters, 1 week shop open- 
ing. 

Managerial Assistance Available: Franchisor assists new 
franchisees in site selection, financing, shop operations, local mar- 
keting, sales and financial statement analysis. Field supervisors 
are also available for inventory, sales updates and training. 

Information Submitted: April 1 990 

CHAMPION AUTO STORES, INC. 
5520 North Highway 169 
New Hope, Minnesota 55428 
Earl Farr, Director of Franchising 



Equity Capital Needed: $75,000 to $100,000 
Financial Assistance Available: None 

Training Provided: Sales and management training with mini- 
mum equired by franchisor of 20 days. 

Managerial Assistance Available: Franchisor gives assistance 
in advertising, inventory control, purchasing, sales, merchandising, 
expense control and employee management throughout the affili- 
ation. 

Information Submitted: April 1990 

CLASSIC SHINE AUTO FITNESS CENTERS 
428 West Putnam Avenue 
Greenwich, Connecticut 06830 

Description of Operation: The Classic Shine system offers the 
highest quality detailing service, featuring meticulous cleaning, 
polishing, waxing, compounding, of not only the exterior, but also 
the engine, wheels, trunk, upholstery, floormats, rugs, dashboard 
and door jambs. ALL CLEANING IS DONE BY HAND 
1-800-72-SHINE. 

Number of Franchisees: 9 

In Business Since: 1984, started franchising in 1987. 
Equity Capital Needed: $66,000-$ 120,000 
Financial Assistance Available: None 

Training Provided: 1 week at company headquarters and 3 
days in the field. 

Managerial Assistance Available: Ongoing managerial assis- 
tance provided. 

Information Submitted: April 1990 

CLEANCO INC. 
8018 Sunnyside Road 
Minneapolis, Minnesota 55432 
James A. Trapp, President 

Description of Operation: Truck washing mobile units and 
drive-thru. A complete chemical wash. 

Number of Franchisees: 16 in Minnesota, Wisconsin, Illinois, 
Georgia and Florida 

In Business Since: 1963 
Equity Capital Needed: $20,000 
Financial Assistance Available: None 

Training Provided: 1 week full training in Minneapolis, Min- 
nesota. 

Managerial Assistance Available: Ongoing in all areas of the 
franchise. 

Information Submitted: May 1990 

CONTINENTAL TRANSMISSION INTERNATIONAL 

2328 Fort Street 

Lincoln Park, Michigan 48146 

Aaron Conley, Jr. 

Description of Operation: Auto and truck transmission service. 

Number of Franchisees: 1 plus 4 company-owned in Michigan. 

In Business Since: 1978 

Equity Capital Needed: Minimum $25,000 

Financial Assistance Available: None 

Training Provided: 2 weeks classroom, 2 weeks shop. 



uiiuriiiciLiisii ^uuiiiiiieu. ividy i^3u 

COTTMAN TRANSMISSION SYSTEM, INC. 
240 New York Drive 
Fort Washington, Pennsylvania 19034 
Greg Mowry, National Sales Manager 

Description of Operation: Cottman Transmission Centers re- 
pair, service and remanufacture automatic transmissions for 
wholesale and retail trade. Operator does not need previous auto- 
motive experience. 

Number of Franchisees: 129 throughout the United States and 
Canada 

In Business Since: 1962 

Equity Capital Needed: $35,000 (total cost: $97,500) 

Financial Assistance Available: A financial package designed 
to aid franchisee in loan negotiations with lending institutions. 

Training Provided: 3 weeks training at the home office and 1 
week training at operator's location. Continued assistance through 
operational support. 

Managerial Assistance Available: The home office continually 
works with each operator on all phases of operation, advertising, 
sales, management, employee relations, remanufacturing tech- 
niques, etc. 

Information Submitted: May 1990 

DAN HANNA AUTO WASH 
2000 S.E. Hanna Drive 
Portland, Oregon 97222 
Art Guariniello 

Description of Operation: Automatic drive-thru, roll over and 
conveyorized car washes. 

Number of Franchisees: 9 plus 31 company-owned 
In Business Since: 1954 franchising since 1985 

Equity Capital Needed: Total investment ranges depending on 
location from $350,000-$2,000,000. 

Financial Assistance Available: Available to qualified appli- 
cant. 

Training Provided: 4 weeks training at headquarters and 2 
weeks at location. 

Managerial Assistance Available: Continuous support with 
manuals, seminars, field representatives, hotlines and grand open- 
ing support. 

Information Submitted: May 1990 

DETAIL PLUS CAR APPEARANCE CENTERS 
P. O. Box 14276 
Portland, Oregon 97214 
R. L. Abraham 

Description of Operation: Complete automatic car wash busi- 
ness with options to do auto detailing, including waxing and 
polishing. 

Number of Franchisees: 100 in 20 States and 6 countries. 
In Business Since: 1982 

Equity Capital Needed: Minimum cash $50,000. Total invest- 
ment $100,000-$ 150,000. 

Financial Assistance Available: Yes 

Training Provided: On-site for time required. Training in factory 
locations as required by customer. Market study, site selection, 
financial engineering, layout, building design, services, equipment, 
installation, drawings, construction, supervision, training, oper- 
ations management. 



Managerial Assistance Available: Complete management 

training in all phases. 

Information Submitted: April 1990 

DR. NICK'S TRANSMISSIONS, INC. 
1 50 Broad Hollow Road 
Melville, New York 11747 
Richard G. Brown, Franchise Director 

Description of Operation: Transmission Service Centers pro- 
vide quality repairs to all types of auto and light duty commercial 
vehicles in both the retail and wholesale trade. 

Number of Franchisees: 32 Centers 
In Business Since: 1972 Franchising since 1977 
Equity Capital Needed: Up to $75,000. $21,500 franchise fee, 
$10,000 working capital required remainder depending on in- 
ventory, lease equipment available, leasehold improvements nec- 
essary and personal credit rating. 

Financial Assistance Available: Financial advice and 
counseling is available when necessary and upon request. The 
prospective franchisee is responsible for an investment to cover 
initial licensing fees and operating capital. 

Training Provided: A comprehensive home office training pro- 
gram in all phases necessary to successfully operate your trans- 
missions center. Also continuous field support and counseling. 

Managerial Assistance Available: Prospective franchisee need 
not have any automotive technical experience. We provide on- 
going training and assistance in all phases of center operations, 
including but not restricted to center management. Personnel se- 
lection and financial management. A professional co-op advertis- 
ing program. Site selection assistance. Regular monthly meetings. 

Information Submitted: May 1990 

'DR. VINYL & ASSOCIATES, LTD. 
13665 East 42nd Terrace South 
Independence, Missouri 64055 

Description of Operation: Dr. Vinyl franchisees provide a 
mobile wholesale service to the auto dealership community in their 
franchise territory. The service includes vinyl, leather and dash- 
board repair to car interiors and tops as well as complete re- 
coloring of vinyl and leather, either to match or change colors; 
also installation of pin stripes, side moldings, and other cosmetic 
add-ons. 

Number of Franchisees: 100 in 30 States. 
In Business Since: 1972 

Equity Capital Needed: Minimum franchise is $20,000, which 
includes all materials and training but does not include necessary 
vehicle. 

Financial Assistance Available: Qualified applicants may re- 
ceive financing assistance up to 40 percent of the required invest- 
ment. 

Training Provided: 2 weeks of training is required by the 
franchisor at the Kansas City headquarters. Franchisee is only 
responsible for room and board during training interval. 

Managerial Assistance Available: All managerial and technical 
assistance is provided during the 2 week training period in Kansas 
City, Missouri. Technical, sales, accounting and business practices 
are included. 

Information Submitted: April 1 990 

DURA-BUILT TRANSMISSION CENTERS, INC. 
455 University Avenue, Suite 100 
Sacramento, California 95825 
Jay Beyers, Chairman 

Description of Operation: Automotive transmission and drive- 
line repair and service centers. 

Number of Franchisees: 23 in Western region of United States 
In Business Since: 1971, franchising since 1982 

6 



Equity Capital Needed: $55,000 minimum cash required in- 
cludes initial franchise fee and working capital. Total investment 
$110,000-$! 25, 000. 

Financial Assistance Available: Dura-Built will assist in the 
preparation of all required documents for lender. 
Training Provided: Dura-Built requires satisfactory completion of 
our comprehensive 4 week training program by all franchisees. 
One week post opening on-site training for franchisee and staff 
members. In addition: telephone consultation, quarterly on-site 
reviews, quarterly seminars, and one week management schools, 
plus operations manuals and video training tapes. 
Managerial Assistance Available: Site selection, on-site p re- 
opening set-up; lease negotiation or purchase assistance; model 
inventory program; integrated computer software program; ac- 
counting and bookkeeping procedures; advertising and marketing 
programs; personnel manual; government agency regulation man- 
ual; operations manual complete with updates all included in the 
franchise fee. 
Information Submitted: April 1990 

ECONO LUBE N'TUNE, INC. 

4911 Birch Street 

Newport Beach, California 92660 

Description of Operation: "Turn-key" franchise offering full- 
service menu specializing in 10 minute lube, oil and filter change, 
30 minute tune-up, smog inspection and certification, brakes, air 
conditioning service, transmission service, valve adjustments, 
belts, hoses and shock absorbers. Company builds 5 or 6 bay 
free-standing buildings. 

Number of Franchisees: 141 in 11 States. 

In Business Since: 1973 

Equity Capital Needed: Approximately $160,000 

Financial Assistance Available: $80,000 O.A.C. 

Training Provided: Mandatory 3 weeks in all phases of opera- 
tion. 

Managerial Assistance Available: Day to day managerial and 
technical assistance is provided throughout the life of the fran- 
chise. 

Information Submitted: May 1990 

END-A-FLAT 

1725 Washington Road 

Suite 205 

Pittsburgh, Pennsylvania 15241 

Gary B. Griser, Vice President 

Description of Operation: A revolutionary product that elimi- 
nates flat tires. Distributorship available in all major cities. 
End-A-Flat offers each distributor a protected territory. 

Number of Franchisees: 10 locations 
In Business Since: 1 982 

Equity Capital Needed: $10,000 inventory plus working capi- 
tal. 

Financial Assistance Available: None 

Training Provided: Company training in all phases of oper- 
ations. 

Managerial Assistance Available: Ongoing assistance. 
Information Submitted: April 1990 

ENDRUST INDUSTRIES 
1725 Washington Road 
Suite 205 
Pittsburgh, Pennsylvania 15241 

Description of Operation: Engaged in establishing dealerships 
for Endrust Auto Appearance & Detailing Centers. Services in- 
clude wash, wax, interior cleaning, detailing, rustproofing, under- 



yi WLO^UWI i, k,ai alamo, eio. ^dll uts esiaUMMltJU dS a separate 

center or a supplement to a present automotive business. 
Number of Franchisees: 80 dealerships 
In Business Since: 1969 
Equity Capital Needed: $30,000 
Financial Assistance Available: None 

Training Provided: Company training in all phases of operation, 
on-going support. 

Managerial Assistance Available: All that is required by deal- 
er. 

Information Submitted: April 1990 

FANTASY COACHWORKS LTD 
6034 S. Lindbergh 
St. Louis, Missouri 63123 
James Smoot, Jr., President 

Description of Operation: A new concept in automotive retail- 
ing, the "Auto Boutique" features practical and functional motoring 
accessories for all cars, vans, imports and pickups, plus designer 
wearables for the driving enthusiast. Packaged in "high fashion" 
themes. Professional installation available. 

Number of Franchisees: 25 in 4 States 

In Business Since: 1975 

Equity Capital Needed: $20,000 per single unit 

Financial Assistance Available: Finance package preparation 
assistance. 

Training Provided: 2 weeks intensive training at an existing 
boutique, operations manual, bi-monthly newsletter, site selection 
and grand opening planning and assistance. 

Managerial Assistance Available: Managerial assistance pro- 
vided in advertising, public relations, promotions, account- 
ing/bookkeeping, co-op buying, product testing, sales, personnel, 
periodic visits from company field consultants. 

Information Submitted: April 1990 

THE FIRESTONE TIRE & RUBBER COMPANY 

1200 Firestone Parkway 

Akron, Ohio 44317 

W. F. Tierney, Dealer Sales Manager 

Description of Operation: Complete business franchise in- 
cludes all phases of selling tires, auto supplies, and automotive 
services, backed up with national and local television, radio and 
newspaper advertising, periodic retail sales plans, display materi- 
als, and many other sales and merchandising plans for increased 
sales and profits. Master-care service program available to quali- 
fied operators. Complete identification program includes illumina- 
tion signs available where practicable. 

Number of Franchisees: Over 7,000 direct, including many 
associate dealers operating throughout the USA and Canada. 

In Business Since: 1900 

Equity Capital Needed: $85,000 or more; varies as to loca- 
tions, business, equipment and inventory. 

Financial Assistance Available: Sales and credit personnel 
counsel and assist franchisee to obtain necessary assistance 
through local source or through company's assistance programs. 

Training Provided: Home office and field personnel are available 
at all times to train the dealer and his employees in all phases of 
sales and business management. This continuous program helps 
to insure an efficient and successful operation. Forms, self-training 
programs, on-the-job training programs, etc., are constantly being 
revised and up-dated to keep dealer informed on all aspects of his 
business. 

Managerial Assistance Available: Home office and local sales 
personnel are available to give assistance on any matter request- 
ed, including all phases of retail selling. 

Information Submitted: April 1990 



ibbi tast uamelback Road 

Suite 118 

Phoenix, Arizona 85016 

Paul Harris, Marketing Director 

Description of Operation: Retail business providing specialty 
parts, accessories and services for the offroad vehicle and sport 
truck market. Typical equipment includes shock absorbers, sus- 
pension kits, tires and wheels, seats and safety equipment, bed 
bars and grill guards, lights, winches and ground effects kits. 

Number of Franchisees: 6 

In Business Since: 1979 

Equity Capital Needed: $150,000-$200,000 

Financial Assistance Available: None 

Training Provided: 2 weeks at home office in business and 
sales techniques, inventory control and FLY-N-HI methods and 
products. One week on-site training and assistance after opening. 

Managerial Assistance Available: On-going technical support 
available during development and operational phases. Assistance 
in grand opening of FLY-N-HI Offroad Center. Annual workshops 
and seminars also provided for all franchisees. Full manuals pro- 
vided by franchisor. 

Information Submitted: April 1990 

GIBRALTAR TRANSMISSIONS 
5 Delaware Drive 
P. O. Box 5459 

Lake Success, New York 11042 
Dennis Ballen, President 

Description of Operation: Gibraltar Transmissions Centers spe- 
cialize in quality repair, rebuilding and servicing of automotive 
transmissions and replacement of radiators. 

Number of Franchisees: 71 in 11 States 

In Business Since: 1974 franchising since 1977 

Equity Capital Needed: Approximately $120,000 

Financial Assistance Available: Sales and administrative per- 
sonnel assist franchisee to obtain necessary assistance through 
financial institutions. 

Training Provided: We have a 5 week training program: 2 
weeks on site training. 

Managerial Assistance Available: Continuous management 
and technical assistance. 

Information Submitted: April 1990 

B. F. GOODRICH COMPANY 

Tire Group 

500 South Main Street 

Akron, Ohio 44318 D/0636 

Dealer Sales Marketing Operations 

Description of Operation: Establishes a total franchise to sell 
and service B. F. Goodrich tires and related automotive service 
merchandise. Franchise is supported by effective national advertis- 
ing coupled with all necessary marketing support. 

Number of Franchisees: Thousands of direct dealers and asso- 
ciate dealers throughout the United States. 

In Business Since: 1870 

Equity Capital Needed: Varies as to market, style of business, 
projected volume, etc. 

Financial Assistance Available: Assistance is provided to help 
franchisee obtain required financing through local sources and/or 
franchisor's assistance programs. Required financing is dependent 
upon market potential, requirements and projected profitability. 

Training Provided: Training on a continuous basis is provided 
by the company on salesmanship, product knowledge, servicing 
techniques and business management. 

Managerial Assistance Available: Sale as "Training" above. 



Information Submitted: April 1990 

THE GOODYEAR TIRE & RUBBER COMPANY 

1144 East Market Street 

Akron, Ohio 44316 

H. M. Harding, Manager, Tire Centers Division 

Description of Operation: Retail and wholesale sale of tires, 
tire and automotive service and other car and home related mer- 
chandise. These are marketed through a long-established indepen- 
dent dealer organization and a more recently developed chain of 
franchised tire centers. 

Number of Franchisees: Approximately 4,500 independent 
Goodyear dealers, including 650 tire center franchisees in most 
States. 

In Business Since: 1898. Tire center franchise program has 
operated since 1968. 

Equity Capital Needed: Varies for regular Goodyear dealership. 
$50,000 minimum required for tire center. 

Financial Assistance Available: Lease real estate; equipment 
and fixtures, long-term note line as needed and justified; and open 
account credit as needed and justified. 

Training Provided: Formal 10 weeks training plus continued 
on-the-job training. 

Managerial Assistance Available: Business counsel and data 
processing available on a continuing and permanent basis. Pro- 
gram also includes local, cooperative advertising to tie-in with 
national advertising, display and point-of-sale advertising, iden- 
tification and fixture assistance, monthly and quarterly marketing 
and merchandising program; complete sales training program. 

Information Submitted: April 1990 

GREASE 'NGO, INC. 
526 East Juanita, #6 
Mesa, Arizona 85204 

Description of Operation: Grease 'n Go 3 -bay quick-lube cen- 
ters provide 10-minute lube and oil service and other fluid-main- 
tenance services for all vehicles, using nationally advertised 
brand-name products. 

Number of Franchisees: 18 open and 45 sold in 9 States. 
In Business Since: 1984 

Equity Capital Needed: $98,900 including franchise fee and 
operating capital. 

Financial Assistance Available: Grease 'n Go assists as need- 
ed in preparing bank packets and in arranging financing, but does 
not offer financial assistance directly. 

Training Provided: Grease 'n Go provides classroom and 
hands-on training to franchisee or designated manager and initial 
staff as well as ongoing training to new employees. 

Managerial Assistance Available: On-call franchise supervisor 
provides support in all operational areas at no additional charge. 

Information Submitted: April 1990 

GREASE MONKEY INTERNATIONAL, INC. 
Subsidiary of: GREASE MONKEY HOLDING CORP. 
1660 Wynkoop Street, Suite 1160 
Denver, Colorado 80202 
Arthur P. Sensenig, President 

Description of Operation: Franchisor is in the business of 
providing convenient quick-service lubrication and oil changes for 
automobiles and trucks and of licensing franchisees to use the 
mark Grease Monkey, The 10 Minute Lube and Oil Pros, and other 
trademarks, service marks, copyrights and concepts regarding the 
establishment of operation of automotive lubrication centers. 

Number of Franchisees: 358 open or under development con- 
tracts in 33 States. 

In Business Since: 1978 

Equity Capital Needed: $125,000 liquid. $100,000 net worth. 

8 



financial HSSISICIIH-C vneiw5. --^"'1-" -* o i a .-,..- 

are normally available for certain items and construction funds for 
building available from company. 

Training Provided: The franchisor will provide training and in- 
struction to franchisee and its employees in the operation and 
management of each center. 

Managerial Assistance Available: Franchisor provides a rec- 
ommended system of accounting and internal accounting control, 
grand opening and promotional advertising package, technical ad- 
vice and assistance re: installation of equipment, construction of 
building, technical service. Manuals are provided for marketing, 
operations and accounting. The company maintains national and 
regional advertising programs, and has a system of quality control 
over all franchisees to maintain uniform quality of the products, 
services and inventory control. Franchisor also protects its trade 
and service marks. 
Information Submitted: May 1990 

GREAT BEAR AUTO CENTERS, INC. 

100 Merrick Road, Suite 206 
Rockville Centre, New York 11570 
Ken Loderhose, Vice President 

Description of Operation: Great Bear Auto Centers specialize 
in automotive aftermarket sales and installation of parts for front 
end, brakes, shocks, alignment, mufflers, springs and tune-ups. 
All work performed by specially trained mechanics. Franchisees 
do not require an automotive background but should have some 
managerial experience. 

Number of Franchisees: 55 in New York, New Jersey and 
Florida 

In Business Since: 1934 
Equity Capital Needed: $75,000 

Financial Assistance Available: A minimum investment of 
$150,000 is necessary to open a Great Bear Auto Center in a 
major marketing area. Company will assist in obtaining financing 
for franchisees with good credit references. 

Training Provided: Basic training at company headquarters fol- 
lowed by field training at the franchisee's own location to guar- 
antee a well-planned operation and an organized opening. 

Managerial Assistance Available: Continued managerial, 
technical and advertising assistance at all times during the time of 
the franchise. 

Information Submitted: April 1990 

GUARANTEED TUNE UP 

101 Eisenhower Parkway 
Roseland, New Jersey 07068 
William Okita, President 

Description of Operation: Automotive tune-up and automobile 

repair service business. 

Number of Franchisees: 7 in New Jersey, New York, North 
Carolina and Pennsylvania. 

In Business Since: 1984 

Equity Capital Needed: Turnkey operation approximately 
$96,000; $25,000 cash, and balance financed, to qualified inves- 
tors. 

Financial Assistance Available: Will assist in securing outside 
financing. 

Training Provided: An intensive 1 week training program is 
provided for shop managers, mechanics or owners. 

Managerial Assistance Available: Continuous managerial as- 
sistance is provided in all phases of operation to insure proper 
operation of the business. 

Information Submitted: May 1990 

J. D. BYRIDER SYSTEMS, INC. 
1800 North Wabash Road 
Suite 202 



Marion, Indiana 46952 

James F. DeVoe, President 

Randy K. Buzzard, Vice President, Field Operations 

Description of Operation: J. D. Byrider System, Inc., is a 
system for the establishment, development, and operation of a 
primarily used automobile sales location(s) and a related business 
providing financial arrangements for primarily used automobiles to 
consumers with marginal credit. These consumers make up to 50 
percent of the automobile buying market. A complete system of 
management procedures and sophisticated analysis software is 
the key to the franchise system. 

Number of Franchisees: 10 in 6 States including 1 company- 
owned operation. 

In Business Since: 1979, franchising since 1989 

Equity Capital Needed: Average $50,000 start-up with aver- 
age total investment of $150,000-$250,000. 

Financial Assistance Available: Total assistance and guidance 
in preparation of supplied documents for business presentations 
to recommended and all other banks, lending institutions, etc. 

Training Provided: Franchisee(s) shall attend, prior to opening, 
a management and operations course of 4 business days at 
franchisor's headquarters with involvement in company-owned 
operation during training. An initial on-site assistance program of 
5 business days is also provided during the first month of opera- 
tion of franchisee's business. Training includes an understanding 
of financial controls; promotion and merchandising methods, tech- 
niques and procedures; procedures for operation; marketing and 
advertising techniques; deployment of labor; and maintenance of 
quality standards. 

Managerial Assistance Available: In addition to the above, 
franchisor visits operations frequently to provide assistance, espe- 
cially in the area of proper management of forecast and results 
through franchisor's staff. 

Information Submitted: April 1990 

JIFFIWASH, INC. 

P. O. Box 2489 

San Francisco, California 94126 

Merle Akers, President 

Description of Operation: Service institutional clients at their 
locations, washing, brushing and cleaning their fleet of vehicles 
from a Jiffiwash mobile unit equipped with patented pressure 
washing equipment. Work is done mostly in the evenings and on 
weekends when rolling stock is parked in their respective yards. 

Number of Franchisees: 31 now exclusive franchises in 10 
States 

In Business Since: 1959 

Equity Capital Needed: $5,000-$25,000 

Financial Assistance Available: Franchisee is to arrange own 
financing for the purchase price. $5,000-$20,000 is needed to 
purchase a Jiffiwash franchise. The additional $5,000 is neces- 
sary to defray initial operating expenses for the first 6 months the 
franchisee is in business, or until such time sufficient revenue is 
generated for the franchisee to be self-sufficient with positive 
cash flow. 

Training Provided: 1 week 'of on-site training with established 
Jiffiwash Dealer washing vehicles and making sales calls. Op- 
tional: a visit to the home office in San Francisco for additional 
sales training and a training period at the Jiffiwash machine shop 
to acquaint franchisee with Jiffiwash patented equipment. Fran- 
chisee to pay all expenses incurred during training period. 

Managerial Assistance Available: Jiffiwash will do all ac- 
counting functions on behalf of franchisee until the franchise is 
terminated. Jiffiwash will conduct periodic sales campaign in and 
around the area serviced by franchisee. Franchisee is to follow up 
leads thus generated, calling on interested parties selling the Jif- 
fiwash Mobile Washing Service in and around his service area. 
Jiffiwash machine shop is available for technical assistance during 
normal shop hours. All equipment received by the franchisee is 



covered by a 90-day warranty. After the warranty period, replace- 
ments will be shipped, at cost, to franchisee to keep the equip- 
ment working on-the-job. 

Information Submitted: May 1990 

JIFFY LUBE INTERNATIONAL, INC. 
P.O. Box 2967 

Houston, Texas 77252-2967 
Franchise Development Department 

Description of Operation: Largest quick lube system in the 

industry. 

Number of Franchisees: 1,015 
In Business Since: 1979 

Equity Capital Needed: Approximate total investment 
$200,000, initial cash needed $60,000. 

Financial Assistance Available: Jiffy Lube International, Inc., 
may assist franchisees in locating sources of financing. 

Training Provided: Jiffy Lube International, Inc., provides a 
mandatory course to franchisee or approved manager which con- 
sists of working at a Jiffy Lube Service Center for 2 weeks. You 
must also attend a standard operations training course for an 
additional 2 weeks at Jiffy Lube headquarters. 

Managerial Assistance Available: Jiffy Lube International, 
Inc., provides continual management service for the life of the 
franchise in such areas as accounting, advertising, policies and 
procedures and operations. Complete manuals are provided. Re- 
gional managers are available to work closely with franchisees 
and visit service centers regularly to assist in solving problems. 

Information Submitted: April 1990 

JOHNNY RUTHERFORD TUNE/LUBE CORP. 
2525 N.W. Loop 410 
San Antonio, TX 78265 

Description of Operation: Simultaneous automotive tune-up 
and oil change service, including diagnostics, carburetor service, 
fuel injection service, a/c recharge service and transmission fluid 
and filter service. 

Number of Franchisees: 3 

In Business Since: Incorporated in 1984, franchising since 
1986 

Equity Capital Needed: $30,000 initial investment; total 
$90,000-$ 11 0,000. 

Financial Assistance Available: None 

Training Provided: 2 week training course includes everything 
from everyday paperwork to operating sophisticated diagnostic 
systems. Forty hours on daily operations and 40 hours on com- 
puter diagnostic system include P.C. operations, cash procedures, 
opening and closing the center, customer relations, employee 
evaluations, scheduling and more. 

Managerial Assistance Available: Site selection, adverti- 
sing/marketing, accounting and field support. 

Information Submitted: May 1990. 

KENNEDY TRANSMISSION 
5740 Humboldt Avenue South 
Bloomington, Minnesota 55431 
Dennis A. Bain, Vice President 

Description of Operation: Kennedy Transmission offers a 
unique, single purpose service. Each store is approximately 4,000 
square feet with ample parking and is open 5 days per week. 

Number of Franchisees: 14 in Minnesota 
In Business Since: 1962 

Equity Capital Needed: Approximately $35,000; total invest- 
ment is approximately $100,000. 

Financial Assistance Available: Franchisee to arrange own 
financing. 



Training Provided: Franchisor will assist franchisee in setting up 
the operation, and ordering equipment and supplies, and will 
assist on-site during first 10 days of operation. 

Managerial Assistance Available: Field managers are available 
on an "as-needed" basis to assist franchisees. In addition, periodic 
visits and training sessions are conducted by franchisor. 

Information Submitted: April 1990 

KING BEAR ENTERPRISES, INC. 
1390 Jerusalem Avenue 
North Merrick, New York 11566 

Description of Operation: Automotive repairs, brake, front- 
end, shock, mufflers, and under-car repairs. All parts are sold to 
franchisees at jobber prices, or less. 

Number of Franchisees: 61 in New York, New Jersey and 
California. 

In Business Since: 1973 
Equity Capital Needed: $60,000 

Financial Assistance Available: Limited financing available, to 
qualified individuals. 

Training Provided: In-shop training for 2 weeks, plus full man- 
agement training in our home office. Additional training provided 
in franchisee's shop on a continuing basis and assistance at all 
times thereafter. 

Managerial Assistance Available: A divisional field consultant 
works with each franchise dealer to promote success with up- 
dated marketing formulas, technical information, and sales train- 
ing. 

Information Submitted: April 1990 

"LEE MYLES ASSOCIATES CORP. 
25 East Spring Valley Avenue 
Maywood, New Jersey 07607 
Bob Zia, Chief Executive Officer 

Description of Operation: Lee Myles Franchisee! Transmission 
Centers offer complete one-stop transmission service. These cen- 
ters perform complete quality automatic transmission service, 
from minor adjustments through and including major repairs and 
reconditioning. It is not necessary for franchisees to have a tech- 
nical background: Lee Myles provides a comprehensive training 
course and shop set-up assistance by a training staff equipped 
with experience and knowledge of developments of 35 years in 
the automotive field. 

Number of Franchisees: 100 in 8 States and Puerto Rico 

In Business Since: 1948 

Equity Capital Needed: $100,000 

Financial Assistance Available: Assistance in obtaining partial 
financing to qualified individuals. 

Training Provided: 2 week training course, parent company 
classroom. Staff of experienced field consultants provides continu- 
ing guidance and assistance at all times thereafter. 

Managerial Assistance Available: A unit manager works with 
each franchise dealer to promote success with updated marketing 
formulas, technical information, and sales training. 

Information Submitted: April 1990 

LENTZ U.S.A. SERVICE CENTERS 
1001 Riverview Drive 
Kalamazoo, Michigan 49001 
Gordon Lentz 

Description of Operation: Auto under-car repair mufflers, 
brakes, shocks and alignment. 

Number of Franchisees: 3 

In Business Since: 1983 

Equity Capital Needed: $80,000-$ 100,000 

Financial Assistance Available: 2 to 4 weeks in all phases of 
operation. 

10 



Managerial Assistance Available: Continuous. 
Information Submitted: April 1990 

LUBEPRO'S INTERNATIONAL, INC. 

1900 N. Rosalie Rd. 

Suite #403 

Schaumburg, Illinois 60195 

David Beebe, Franchise Director 

Description of Operation: Automotive quick lubrication and 
oil change franchise. 

Number of Franchisees: 29 in 7 states. 

In Business Since: 1978 

Equity Capital Needed: $100,000 liquid, $300,000 net worth. 

Financial Assistance Available: Direction to 3rd party lenders 
and build to suit developers. 

Training Provided: 17 days of training including on location. 

Managerial Assistance Available: Field service provided pe- 
riodically and on-site evaluation. 

Information Submitted: April 1 990 

*MAACO ENTERPRISES, INC. 
381 Brooks Road 

King of Prussia, Pennsylvania 19406 
Linda Kemp, Franchising Sales Administrator 

Description of Operation: MAACO Auto Painting and Body 
Centers are complete auto painting and collision repair centers. 
Knowledge of the auto paint business is not necessary as 
MAACO provides a thorough training course and shop opening 
assistance by a staff fully experienced in the field. 

Number of Franchisees: 409 open. 
In Business Since: 1972 

Equity Capital Needed: $65,000 cost of complete franchise 
$188,990. 

Financial Assistance Available: MAACO will consider appli- 
cants with $65,000 investment capital and will assist franchisee 
in applying for balance required. MAACO, however, does not in 
any way guarantee financing. 

Training Provided: Complete 3 week training program in com- 
pany's home office as well as initial training in franchisee's own 
shop. 

Managerial Assistance Available: Continuous as long as the 

franchise is in operation. 

Information Submitted: April 1990 

'MAD HATTER MUFFLER INTERNATIONAL, INC. 
11290 Park Boulevard #200 
Seminole, Florida 34642 
Joseph Kotow, President 

Description of Operation: Complete undercar specialists offer- 
ing fast, professional automotive services such as exhaust repair, 
brakes, struts and shock absorbers, front end alignment, and 
lubrication. Computerized inventory control and billing procedures, 
in an updated, clean, sales inducing atmosphere. 

Number of Franchisees: 97 in 17 States 
In Business Since: 1986 

Equity Capital Needed: $98,500 to $113,500 is total invest- 
ment for inventory, equipment, signs, lease deposits, utility de- 
posits, start-up expenses and working capital. 

Financial Assistance Available: Minimum of $25,000 cash 
required. Franchisee will receive assistance in obtaining necessary 
financing through various financial institutions including banks, 
business finance companies and SBA. 

Training Provided: Training for franchisee and one employee. 4 
week training classes conducted by industry professional in Chi- 
cago and Florida National Training Center. Training will cover atl 



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vided by franchisor. 

Managerial Assistance Available: A complete operations 
manual is provided along with computer training and accounting 
procedures. Technical bulletins issued on periodic basis. Toll free 
incoming WATS line for immediate access. 

Information Submitted: May 1990 

MALCO PRODUCTS, INC. 
361 Fairview Avenue 
P. O. Box 892 
Barberton, Ohio 44203 
J. Ginley 

Description of Operation: Distributorship to sell complete line 
of automotive chemical specialties including cleaners, oil additives, 
brake fluid, etc., to service stations, garages, new and used car 
dealers, and industrial outlets. He is assigned a territory that can 
support him. The distributor and his men travel the area using 
step vans, selling to the above accounts. 

Number of Franchisees: 430 throughout the United States 
In Business Since: 1953 

Equity Capital Needed: $6,000 for inventory investment only. 
Financial Assistance Available: None 

Training Provided: Thorough field and product training in the 
distributor's area by regional sales manager. Periodically during 
the year the regional sales manager spends time with the distribu- 
tor and salesmen for training both in product knowledge and field 
training. 

Managerial Assistance Available: Distributor sales meetings 
are held twice a year for further training. Complete managerial 
assistance provided through company personnel and field repre- 
sentatives. 

Information Submitted: May 1990 

MARK I AUTO SERVICE CENTERS, INC. 
1082B Old Halls Ferry 
St. Louis, Missouri 63136 

Description of Operation: Mark I Auto Service Centers, Inc., 
offers computerized automotive diagnostic and repair services on 
all vehicles. The company employs nationally certified mechanics 
and offers appointments and service while-you-wait and extensive 
guarantees, all at reasonable prices. Center is a complete "turn- 
key" operation, including all equipment, tools, furniture, fixtures, 
signs, inventory, forms, and procedures. No prior automotive ex- 
perience is required. 

Number of Franchisees: 2 plus 5 company-owned in Missouri 
In Business Since: 1971 

Equity Capital Needed: Total investment is approximately 
$85,000, with about $45,000 required in cash. 

Financial Assistance Available: Mark I will indirectly assist 
franchisee in possibly acquiring financing through equipment man- 
ufacturers and other suppliers. Mark I will offer substantial savings 
on equipment, tools and auto parts through its own automotive 
warehouse. 

Training Provided: Franchisee is required to attend an extensive 
2 week classroom and on-the-job training session at an oper- 
ational center. In addition, a company representative will spend 
the first week at the franchisee's center for the grand opening. 
Continual training and advice is provided as needed. 

Managerial Assistance Available: Mark I Auto Service Cen- 
ters, Inc., provides a complete operations manual. Mark I also 
provides regular on-site visits from company representatives to 
assist franchisee. Updated technical and business bulletins are 
sent regularly. Regular meetings are held with franchisees and 
company personnel. Mark I offers, as an option, computerized 
accounting and statistical analysis to its franchisees. 

Information Submitted: May 1990 



i-irsi citizens tsarm fiaza 
128 South Tryon Street, Suite 900 
Charlotte, North Carolina 28284 
Ron S my the, President 

Description of Operation: Meineke Discount Muffler Shops, 
Inc., offer fast, courteous service in the merchandising of auto- 
motive exhaust systems, shock absorbers, struts and brakes. 
Unique inventory control and group purchasing power enable 
Meineke dealers to adhere to a "discount concept" for delivering 
quality service. No mechanical skills required. 

Number of Franchisees: 953 in 46 States and Canada. 
In Business Since: 1972 

Equity Capital Needed: $69,800. Total of $107,200 invest- 
ment for inventory, equipment, signs, furniture, fixtures, estimated 
lease, utility deposits, start-up costs and working capital. 

Financial Assistance Available: Third party financing available 
to qualified applicants. 

Training Provided: 4 weeks schooling and on-the-job training at 
Charlotte headquarters. In addition, Meineke provides continuous 
field supervision and group opertional meetings. 

Managerial Assistance Available: Meineke Discount Muffler 
operations manual provides clear and concise reference for every 
phase of the business. Home office staff analysis of weekly re- 
ports is provided on a continuous basis. 

Information Submitted: April 1990 

MERLIN MUFFLER AND BRAKE 

33 West Higgins Road 

Suite 2050 

South Barrington, Illinois 60010 

Mark M. Hameister, Manager of Franchise 

Development 

Description of Operation: Merlin is an upscale automotive spe- 
cialty shop providing full underbody automotive services including 
exhaust, brake, ride control and oil/lubrication services. 

Number of Franchisees: 33 in Illinois, Georgia, Texas and 
Michigan. 8 company-owned in Illinois, Wisconsin and Georgia. 

In Business Since: 1975 

Equity Capital Needed: $160,000 is necessary to open a Mer- 
lin's Muffler and Brake franchise. This includes equipment, inven- 
tory, working capital and start-up expenses. 

Financial Assistance Available: Minimum $45,000 cash 

required. Subject to individual qualification, franchise is readily 
financable through third parties such as banks, business fi- 
nance/leasing companies, etc. 

Training Provided: Franchisees and their designated managers 
must attend and successfully complete a 5 week training program 
conducted at Merlin's headquarters in Illinois. Training will cover 
sales techniques, shop management, product installation, commu- 
nication and personnel policies and procedures. 

Managerial Assistance Available: Technical and managerial 
support provided on a continuing basis. 

Information Submitted: April 1 990 

MERMAID MARKETING INC. 
526 Grand Canyon Drive 
Madison, Wisconsin 53711 
Peter H. Aspinwall, President 
John M. Aspinwall, Vice President 

Description of Operation: Mermaid Car Wash is a service 
business franchise devoted to the total service washing, cleaning, 
waxing and detailing of cars, vans and pick-up trucks. 

Number of Franchisees: 5 in Wisconsin, Minnesota and Illinois. 

In Business Since: 1984 

Equity Capital Needed: $200,000 to $400,000 



11 



directly offers financing to the franchise on the initial franchise fee. 
The franchisor will not guarantee any note, lease or other pay- 
ments and has no agreement with any lender to offer financing. 

Training Provided: Provide training for franchisee, managers, 
assistant managers, salespersons, off-line persons, and cashiers 
at Madison, Wisconsin for a period up to 60 days after opening 
at no additional charge. 

Managerial Assistance Available: Mermaid Marketing, Inc., 
provides complete training, assistance and consultation for the life 
of the franchise. This service provides the franchisee with tech- 
nical and operational help at all times for the duration of the 
franchise. 

Information Submitted: April 1990 

*MIDAS INTERNATIONAL CORPORATION 
225 North Michigan Avenue 
Chicago, Illinois 60601 

Description of Operation: Automotive exhaust system, brake, 
shock absorbers, alignment and suspension. Shops offer fast 
service "while you wait" in clean, pleasant, modern surroundings. 

Number of Franchisees: 1,608 in 50 States plus 119 com- 
pany-owned shops with another 630 units internationally. 

In Business Since: 1956 

Equity Capital Needed: $200,000 to $230,000 investment for 
inventory, equipment, sign, furniture, fixtures, fees and working 
capital for a standard 6 bay shop. 

Financial Assistance Available: Franchisee will receive assis- 
tance in obtaining necessary financing from appropriate lending 
agencies with which Midas has working arrangements. 

Training Provided: Both a dealer orientation program and on- 
the-job training programs are initially provided, followed by con- 
tinuous in-the-shop field counseling and periodic dealer 
seminar-type meetings on all aspects of shop operations. All new 
dealers must attend a formal 4 week training program at National 
Training Center, Palatine, Illinois. 

Managerial Assistance Available: A shop operator's manual 
is provided along with recordkeeping and accounting manual. 
Training received from regional directors covers all aspects of 
management, marketing, and sales. 

Information Submitted: April 1990 

MIGHTY DISTRIBUTION SYSTEM OF AMERICA, INC. 
50 Technology Park/ Atlanta 
Norcross, Georgia 30092 
Timothy Galfas II 

Description of Operation: The Mighty franchise sells a com- 
plete automotive parts and services system to independent repair 
shops, service stations, fleet operators, and new car and truck 
dealers. Inventory control for the customer, a unique double guar- 
antee and diagnostic assistance capabilities are important parts of 
the system. 

Number of Franchisees: 193 in 45 States 

In Business Since: 1963; franchising since 1970 

Equity Capital Needed: $75,000 to $250,000 

Financial Assistance Available: Franchisor will assist in prep- 
aration of loan application and in locating sources of financing. 

Training Provided: Franchisees are provided with a 2 week 
business management and sales technique course at the home 
office in Norcross, Georgia and on location in franchisee's terri- 
tory. Periodic visits are scheduled to assist franchisees in the 
overall conduct of their businesses. 9-1/2 days of seminars a year 
are scheduled for franchisees for product, marketing, sales, busi- 
ness and productivity management training. 

Managerial Assistance Available: Business management sem- 
inars located throughout the country as well as on-site assistance; 
product and technical assistance hotlines; computer services and 
monthly individual profit and loss statements for participating fran- 
chisees. 



MILEX OF AMERICA, INC. 
4914 North Lincoln Avenue 
Chicago, Illinois 60625 

Description of Operation: Milex service centers provide written 
warranties on all work performed. Although tune-ups and brake 
services are the mainstay of the operation, other car care services 
may be offered subject to Milex approval. Milex shops are 
equipped with the latest computerized diagnostic equipment to 
give an exclusive Milex diagnosis. Milex franchisees come from 
many different walks of life; some have a mechanical back- 
ground others do not. 

Number of Franchisees: 32 in Illinois 

In Business Since: 1972 

Equity Capital Needed: $35,000 minimum 

Financial Assistance Available: The total investment range is 
$119,500, depending on the equipment needed in the location. 
Milex Finance Department will assist the franchisees by recom- 
mending procedures by which such loans previously have been 
obtained and will counsel in preparing any applications or pre- 
sentations necessary to submit to the lending institutions or gov- 
ernment agencies. 

Training Provided: Prior to the opening of a center for business, 
a new franchisee must attend Milex's comprehensive training pro- 
gram, which takes place in a classroom and/or service center for 
a period of 24 working days. 

Managerial Assistance Available: Since 1972, most principals 
of Milex have been successfully owning and operating auto care 
service centers specializing in tune-ups and brakes. Continuous 
managerial and sales counseling is provided throughout the life of 
the franchise. The Operations Division will put special emphasis 
on counseling the franchisees during their first year in business. 
Ongoing counseling in such areas as advertising, accounting, com- 
plete operating procedure manuals, and forms and directions is 
provided. 

Information Submitted: May 1990 

MING OF AMERICA, INC. 

7526 Metcalf 

Overland Park, Kansas 66204 

Description of Operation: Automotive beautification and pro- 
tection services, including Ming Mirror Finish, complete appear- 
ance reconditioning, Ming custom rust protection. 

Number of Franchisees: 43 in the United States and 2 
countries. 

In Business Since: 1968 

Equity Capital Needed: $49,600-$68,800 

Financial Assistance Available: Ming of America, Inc., will 
assist in preparation of loan application and in locating sources of 
financing. 

Training Provided: 3 week mandatory training program for 
manager and 1 employee at the corporate training center. 1 week 
training provided on-site at time of store opening. 

Managerial Assistance Available: Technical and managerial 
support is provided on a continuing basis, including operations 
manuals, on-site inspections and updated technical information. 

Information Submitted: May 1 990 

MIRACLE AUTO PAINTING 

Division of MULTIPLE ALLIED SERVICES, INC. 

Century Plaza One Building 

1065 East Hillsdale Boulevard 

Suite 110 

Foster City, California 94404 

Description of Operation: Miracle Auto Painting offers quality 
body repair work and baked enamel auto painting with a written 
guarantee at a volume-producing low price. Miracle provides high 
quality, rapid service and lowest cost through the production line 



12 



ocess. Assistance is provided to the franchisee in site selection, 
luipment installation, and sales promotion. Supplies and materi- 
s are available through Miracle's volume purchasing. 

umber of Franchisees: 46 in California, Oregon, Arizona, 
svada and Texas 

i Business Since: 1953 

ijuity Capital Needed: $35,000 minimum 

nancial Assistance Available: The franchisee usually needs 
minimum of $79,000 cash to establish the business on a 
ofitable basis. 

raining Provided: A 4 week training course is, scheduled for 
sw franchisees. Two weeks of the training is at a Miracle loca- 
>n and 2 weeks at the franchisee's location. Training covers 
'Stems and procedures for production painting and bodywork as 
ell as sales and business procedures. Miracle operates training 
inters in San Mateo and Foster City, California. 

lanagerial Assistance Available: Miracle provides continuing 
insultation not only for production techniques and procedures 
it also for sales and business management, accounting and 
cord keeping and employee recruiting and training. 

formation Submitted: April 1990 

MOBILE AUTO TRIM, INC. 

1050O Metric Drive 

Dallas, Texas 75243 

C. F. "Butch" Davis, Jr., President 

escription of Operation: Mobile Auto Trim, Inc., provides the 
anchisee the opportunity to offer their prospective market area 
ith one of the most complete mobile reconditioning and trim 
incepts in the country. Services include body side molding, pin 
riping, custom dye for carpet, vinyl, and leather surfaces, vinyl 
pair, trunk reconditioning, auto paint chip repair, windshield re- 
lir, etc. No prior experience required; methods and techniques 
ghly effective towards success. 

umber of Franchisees: 15 in Texas, Oklahoma, Louisiana, 
rkansas, Indiana, and Michigan plus 10 company-owned. 

i Business Since: 1981 

luity Capital Needed: $10,000 minimun 

nancial Assistance Available: Total investment for a Mobile 
uto Trim franchise operation is approximately $25,000. Invest- 
ent includes $15,000 franchise fee and $10,000 equipment and 
ipplies. 

raining Provided: Complete 3 day administrative orientation 
quired at home office in Dallas, Texas followed by a 4 week 
ild training program. Training program includes establishment of 
istomer base, familiarization with product line, and how to pro- 
ssionally and proficiently perform the range of services offered 
rough Mobile Auto Trim. 

lanagerial Assistance Available: In addition to initial training 
ogram outlined above, Mobile Auto Trim provides continual 
anagement services for the life of the franchise (i.e., bookkeep- 
g, advertising, inventory control). Complete manuals of oper- 
ions, solving any problems of the franchise operation, 
ssemination of new methods and products as they are tested 
id become available. 

iformation Submitted: May 1990 

MOBILE TRIM TEAM 
1239 Braselton Highway 
Lawrenccville, Georgia 30243 
Ken Clark 

escription of Operation: Company has a wide variety of 
pair services and complete upholstery to new and used car 
aalers, restaurants, motels, hotels, hospitals or wherever there is 
ork to be done. 

umber of Franchisees: 18 in 8 States. 

i Business Since: 1972 

quity Capital Needed: $28,000-$29,500 



Financial Assistance Available: None 

Training Provided: 3 weeks minimum in shop and field training. 

Managerial Assistance Available: Ongoing seminars in all 
phases of operations. 

Information Submitted: May 1990 

MORALL BRAKE CENTERS 
160 Larrabee Road 
Westbrook, Maine 04092 
Gary T. Tryon, Vice President 

Description of Operation: Morall Brake Centers provide fast, 
efficient, low cost automotive brake service. Morall Brake Centers 
carry complete brake part inventories as well as all equipment to 
perform required services. All work is backed by Morall's unique 
Lifetime Guarantee. Using Morall techniques, most vehicles can be 
serviced in one hour or less. All makes and models of vehicles are 
serviced up to one ton trucks. 

Number of Franchisees: 24 in Maine and Massachusetts, New 
Hampshire, Connecticut, New Jersey, and Maryland, plus 23 cor- 
porate owned stores. 

In Business Since: 1978, franchising since 1984 

Equity Capital Needed: Total investment required is $1 18,000, 
which includes $24,000 franchise fee and $20,000 working 
capital. Approximately 80 percent of tools and inventory can be 
financed. 

Financial Assistance Available: None currently 

Training Provided: 2 weeks mandatory training at franchisor's 
training facility. Includes technical development, management 
seminar, inventory control, sales, employee relations and on-the- 
job training at a company-owned center. Follow-up training at 
franchisee's location conducted by a Morall representative for an 
additional 3 weeks. 

Managerial Assistance Available: Morall provides continuous 
managerial development through periodic training meetings of 
franchisees. Besides a comprehensive operations manual, Morall 
also provides a complete system of forms, work orders, and 
guarantees, as well as a brake service technical bulletin file. A 
regional manager is available to assist in training, management, 
sales and inventory control. 

Information Submitted: April 1990 

MOTORWORK, INC. 

4210 Salem Street 

Philadelphia, Pennsylvania 19124 

Description of Operation: Automotive franchise specializing in 
motor replacement, one of the most expensive repairs performed 
on today's cars and by far one of the most profitable. Our unique 
business offers the customers an alternative to the rising cost of 
new car prices. Major engine failure is the big reason for new car 
purchases. With Motorwork centers providing this specialized re- 
pair, customers can actually save thousands of dollars. 

Number of Franchisees: 22 in 7 States. 

In Business Since: 1987 

Equity Capital Needed: $65,000-$90,000 

Financial Assistance Available: Partial financing available to 
qualified applicants. 

Training Provided: 2 week training in home office and fran- 
chisee's location. Training is provided to management and staff. 

Managerial Assistance Available: Continuous field support 
and newsletters and day-to-day operations. 

Information Submitted: May 1990 

*MOTRA CORP. 
4912 North Lincoln 
Chicago, Illinois 60625 
Werner E. Ament, Chairman of the Board 

13 



Description of Operation: MOTRA Transmission Service Cen- 
ters provide transmission rebuilding and repair services with war- 
ranties from 6 months to lifetime. MOTRA Centers provide free 
23-point diagnostic Motra checks. MOTRA will make recommen- 
dations as to the equipment requirements for each center. Fran- 
chisee does not naed a mechanical background. 
Number of Franchisees: 42 in Illinois, Arizona and Florida 
In Business Since: 1980 
Equity Capital Needed: $17,500 

Financial Assistance Available: The total investment is 
$89,500 depending upon the equipment needed in the location. 
MOTRA will assist the franchisee by recommending procedures 
by which such loans previously have been obtained and will 
counsel in preparing any applications or presentations necessary 
to submit to the lending institutions or government agencies. 

Training Provided: Prior to opening center for business, fran- 
chisee must attend MOTRA's comprehensive training program. 

Managerial Assistance Available: The principals of MOTRA 
have over 30 years of successful experience in owning and op- 
erating transmission shops, and continue to own and operate 
MOTRA Centers. Continuous managerial, technical, and sales 
counseling is provided throughout the life of the franchise. The 
Operations Division will put special emphasis on operators during 
the first year in business. Ongoing counseling in such areas as 
advertising and accounting is provided. Complete operating proce- 
dure manuals and forms and directions are provided. Operations 
director and other representatives are available to counsel fran- 
chisees through MOTRA's Operations Division. 

Information Submitted: May 1990 

*MR. TRANSMISSION INC. 
P. O. Box 111060 
Nashville, Tennessee 37222-1060 
Jack Yost 

Description of Operation: Transmission repair centers. 
Number of Franchisees: 80 in 16 States 
In Business Since: Incorporated in 1962 

Equity Capital Needed: Approximately $105,000 ($82,500 
franchise fee, $2,500 inventory, capital and start-up cost). 

Financial Assistance Available: Will assist the franchisee in 
obtaining financing. 

Training Provided: A 4 to 6 weeks in-office/on the job training 
school is required of franchisee. 

Managerial Assistance Available: A review of the fran- 
chisee's business is made monthly by the home office; a seminar 
of the office staff periodically visits the franchisee to offer assis- 
tance; the franchise shop is periodically audited; and if the fran- 
chisee needs assistance, the Nashville office can provide it. 

Information Submitted: April 1990 

MUFFLER CHAPTERS, INC. 

4911 Birch Street 

Newport Beach, California 92660 

Description of Operation: A complete 'turnkey' muffler, brakes 
and front end alignment operation. 

Number of Franchisees: 7 in California 
In Business Since: Parent company 1973 
Equity Capital Needed: Approximately $80,000 
Financial Assistance Available: None 

Training Provided: 6 weeks training in all phases of operation. 
We hire and train all employees. 

Managerial Assistance Available: Day-to-day managerial and 
technical assistance is provided. 

Information Submitted: May 1990 
14 



MULTISTATE TRANSMISSION CO., IWU. 

29200 Vassar Avenue 

Suite 501 

Livonia, Michigan 48152 

Aaron A. Reavis, Vice President 

Description of Operation: Multistate Transmission Centers ser- 
vice, repair and replace all types of standard and automatic trans- 
missions for automobiles, small truck and RVs. They are usually in 
a building large enough to service 5 or 6 vehicles with outside 
parking for up to 20 cars. Each center is completely equipped 
with new and unique labor saving and parts reconditioning equip- 
ment. 

Number of Franchisees: 43 in 9 States 
In Business Since: 1973 
Equity Capital Needed: Subject to franchisees' financial status. 

Financial Assistance Available: A total investment of 
$85,500, excluding working capital, is required. Because of the 
amount of equipment involved in a Multistate Transmission Cen- 
ter, and depending upon the individual licensee's credit standing, 
financing can usually be arranged. 

Training Provided: 2 weeks of intensive management training is 
provided at the home office and then additional on-site training is 
given during the opening period. 

Managerial Assistance Available: Multistate Transmissions 
provides operational support in both management and technical 
services. Field operation managers visit each center on a periodic 
basis. 

Information Submitted: April 1990 

NATIONAL CAR CARE CENTERS, INC. 
2470 Windy Hill Road 
Marietta, Georgia 30067 
D. J. Zachman, President 

Description of Operation: National provides specialty auto- 
motive services with emphasis on brake and exhaust systems, 
shock absorbers and MacPherson struts, trailer hitches and tow- 
ing systems, quik lube, and filter and ACD service quick oil/filter 
change. Each center offers fast service and popular prices in well 
equipped, clean facilities. Franchisee does not need a mechanical 
background. 

Number of Franchisees: 12 in Georgia, Florida and Louisiana. 
In Business Since: 1977 

Equity Capital Needed: Total investment between $90,000 
and $1 10,000. 

Financial Assistance Available: Financial packages and leasing 
are available to qualified franchisee's through various approved 
sources. Assistance is available in preparing and presenting finan- 
cial packages to lending institutions or government agencies. Joint 
ventures can be coordinated and other financial assistance ex- 
tended based on the personal financial statement of the applicant. 

Training Provided: National provides a unique 3 phase technical 
and management training program for franchisee and manager. 
Hands-on training is provided at National headquarters. Assistance 
is also provided prior to and during grand opening. Ongoing 
support, assistance and training is rigidly structured and includes 
field counseling, periodic meetings on all aspects of center man- 
agement and technical updates. 

Managerial Assistance Available: An extensive operations 
manual is provided and complete managerial assistance is pro- 
vided on a continuing basis through company personnel and field 
supervisors. 

Information Submitted: May 1990 

NOVUS WINDSHIELD REPAIR AND 
SCRATCH REMOVAL 
10425 Hampshire Avenue South 
Minneapolis, Minnesota 55438 
Gerald E. Keinath, President 



of Operation: Using the exclusive NOVUS patented 
:>ro cess ' professionally trained franchisees repair, rather than re- 
-jjace, stone-damaged windshields. NOVUS franchisees are the 
3XP erts ' n windshield repair and offer a money-saving service to 
: |eets, insurance companies, government agencies, and consum- 
- Franchisees work out of their home or from a fixed location, 
has also developed a process for removing scratches 
: rorn windshields and other laminated glass. 

VI umber of Franchisees: 600 

l n Business Since: 1972 

=C|Uity Capital Needed: Approximately $10,000 

cjrtancial Assistance Available: None 

r raining Provided: 5 day factory training at the NOVUS interna- 
jonal headquarters includes technical training, sales and marketing 
classes and seminars on general business operations. 

Managerial Assistance Available: Ongoing technical sales as- 
sistance provided by professional staff. Newsletters, conventions, 
egional meetings, and ongoing research and development are 
noluded. 

reformation Submitted: May 1990 

OIL CAN HENRY'S 

1650 N.W. Front Avenue 

Suite 120 

Portland, Oregon 97209 

Chris Shepanek, Director of Franchise Development 

Description of Operation: Oil Can Henry's are quick lube/fast 
ail change professionals, offering a 20 point courtesy check as 
/veil as additional preventive maintenance services on auto filters 
and fluids. 

M umber of Franchisees: 16 in Oregon, Florida, Washington 
ind Arizona. 

n Business Since: Franchising since 1987, in business since 
I 978. 

Eciuity Capital Needed: $75,000 liquidity with net worth of 
B 1 50,000. 

= inancial Assistance Available: Franchisor estimates a total 
nvestment of $60,000 to $75,000, which includes franchise fee 
af $25,000, pre-paid expenses such as security deposits, and 
: irst and last month's rent, opening inventory, and working 
sapital. Leasebacks for land and building are possible; equipment 
Inancing is available through suppliers. Franchisee has option to 
arrange own outside financing. 

framing Provided: No tuition charged. 5 weeks intensive train- 
ng required for operator and available for managerial personnel; 
conducted in classroom facility' and company service center. Addi- 
.ional training assistance at franchisee's service center prior to 
opening. Opening team of four supervises and assists in training 
3f franchisee's crew. Ongoing training provided for new proce- 
dures, new equipment, managerial techniques, etc., during life of 
:he franchise. 

Vlanagerial Assistance Available: Oil Can Henry's provides 
Coaching and counseling for the full term of the franchise through 
:he franchise consultant. The consultant is a technical expert as 
/veil as a business generalist able to offer assistance in admin- 
strative controls, marketing and advertising; he visits each center 
3n a regular basis. Complete manuals on operations are provided 
along with in-center crew training. Oil Can Henry's conducts on- 
iJOing marketing and product research to maintain high customer 
acceptance. 

I information Submitted: April 1990 

OIL EXPRESS NATIONAL, INC. 

22 Orchard Place 

Hinsdale, Illinois 60521 

Daniel R. Barnas, Executive Vice President 

Description of Operation: 10 minute oil, filter and lubrication 
s ^rvice for cars and trucks. 

M Umber of Franchisees: 30 in Illinois, Indiana and Tennessee 



In Business Since: 1979 

Equity Capital Needed: $75,000 minimum 

Financial Assistance Available: Independent oil company 
loans. 

Training Provided: Complete operations for at least 10 days 
plus management school. 

Managerial Assistance Available: Above training, plus store 
development and advertising and site location assistance. 

Information Submitted: April 1990 

PARTS PLUS 

Sponsored by ASSOCIATION OF AUTOMOTIVE 

AFTERMARKET DISTRIBUTORS 

5050 Poplar Avenue, Suite 2020 

Memphis, Tennessee 38157 

Alan Hunsaker, Director of Marketing 

Description of Operation: Affiliation is a jobber (auto parts 
store) operation wholesaling and/or retailing automotive parts, 
supplies, equipment and accessories. Inventory selection is from 
over 200 brand names and nationally advertised product lines. 

Number of Franchisees: 2,400 in 48 States 
In Business Since: Affiliating since 1957 

Equity Capital Needed: Varies on basis of inventory invest- 
ment. 

Financial Assistance Available: Arranged if franchisee has 
outside collateral. 

Training Provided: General management, to include bookkkeep- 
ing and accounting system, operations manual, advertising and 
merchandising programs, market surveys, product and technical 
clinics; companies retain field representatives as well as specialty 
sales representatives. 

Managerial Assistance Available: Maintain daily contact 
through field representatives and/or through WATS telephone 
calls to assist jobber in any phase of his business and to supple- 
ment written operating manuals, bookkeeping and accounting sys- 
tem manuals, cost books, catalog services. Financial ratios, 
expense control and inventory control are designed to improve the 
jobber's sales, profits and return on investment. Owners have the 
option of utilizing in-store computer terminal that accomplishes the 
following: inventory management, accounts receivable, sales ana- 
lysis, profit analysis and general ledger. 

Information Submitted: April 1990 

PLUG BUGGY, INC. 
7501 Gynor Avenue 
Van Nuys, California 91406 
Edward R. Hier, President 

Description of Operation: Mobile auto parts distribution (auto 
parts store on wheels). Selling auto parts wholesale to repair 
garages, service stations, and dealers both foreign and American 
from an attractive, well organized van in a protected area. 

Number of Franchisees: 10 in California and Hawaii 
In Business Since: 1970, franchised since 1979 
Equity Capital Needed: $27,500 

Financial Assistance Available: Franchisor will assist in ob- 
taining franchisee his own financing. 

Training Provided: Product knowledge, product identification, 
sales, accounting, buying and selling. 

Managerial Assistance Available: Ongoing field assistance, 
technical assistance from franchisor and manufacturers' repre- 
sentatives. 

Information Submitted: May 1 990 



IS 



PRECISION TRANSMISSION 

1180 Medical Court 

Suite A 

Carmel, Indiana 46032 

L. D. Hinshaw 

Description of Operation: The centers provide vehicle trans- 
mission repair, replacement and maintenance services, in 
accordance with guidelines and regulations prescribed by the fran- 
chisor. For inquiries from Florida call 813/793-1211 and from 
Kentucky and Tennessee call 502/444-0151. 
Number of Franchisees: 5 in Florida, 1 in Kentucky and 1 in 
Tennessee. 

In Business Since: 1989 

Equity Capital Needed: Approximately $108,500, plus building 
renovation and lifts if required of franchisee ($27,000 franchise 
fee and $81,500 inventory, capital and start-up costs). 

Financial Assistance Available: Work closely with franchisee 
in attempting to locate outside financing sources. 

Training Provided: Initial training of from 2 to 4 weeks is 
provided for each new franchisee. 

Managerial Assistance Available: The company will provide 
up to 12 hours of consultation and technical services per year 
without charge to the franchisee, and additional consulting ser- 
vices will be provided when a suitable fee has been agreed upon. 
The company will sponsor at least one seminar each year for 
franchise managers. 

Information Submitted: June 1 990 

'PRECISION TUNE INC. 
1319 Shepard Drive 
P.O. Box 379 
Sterling, Virginia 22170 
Donald E. Ervin, Chairman and Chief Executive Officer 

Description of Operation: Precision Tune, Inc., is America's 
largest automotive tune-up specialty franchise. No automotive or 
mechanical experience is needed. Precision Tune centers are usu- 
ally 4-6 bays and are open 6 days a week. Franchisees may offer 
oil change and lubrication services. Franchisees may either convert 
an existing building into a Precision Tune center or construct the 
center. Precision Tune centers specialize in both tune-ups and 
engine performance repair and maintenance for newer computer- 
assisted vehicles. Precision Tune centers provide a cost effective 
alternative to higher priced repair facilities with no sacrifice in 
quality. 

Number of Franchisees: 525 centers in operation in 40 
States 80 additional centers sold and not yet open. 

In Business Since: 1975 

Equity Capital Needed: Approximately $135,000-$ 150,000 to- 
tal capital required this includes franchise fee, advertising, work- 
ing capital, equipment, inventory, etc. ($30,000 cash plus the 
ability to finance balance.) 

Financial Assistance Available: Sources provided. 

Training Provided: 5 weeks, 2 weeks management and tech- 
nical training at corporate headquarters. No mechanical or tech- 
nical experience necessary. 

Managerial Assistance Available: Management assistance is 
provided through Precision Tune Corporate Headquarters' Oper- 
ations Department, video training tapes, in-field seminars, cor- 
respondence courses, and corporate produced training manuals. 
Information Submitted: April 1990 

PROLUBE 

625 East Merritt Avenue 
Merritt Island, Florida 32953 
Joe Haggard, President 

Description of Operation: Prolube is a professional drive-thru 
lubrication center. 34 service and inspection items, including oil 
and filter change, chassis lube, top off of all fluids and courtesy 
service items, are completed in 12 minutes with a highly trained, 
uniformed crew working in a very precise, methodical sequence. 

16 



Number of Franchisees: 4 company-owned and 3 franchisees 

in Florida. 

In Business Since: 1979 

Equity Capital Needed: Total cost of complete unit is 

$250,000 to $350,000 depending on location selected. 

Financial Assistance Available: May be financed with routine 

mortgage or built-to-suit by others and rented. 

Training Provided: 2 weeks at Prolube training center, Cocoa 

Beach, Florida. 

Managerial Assistance Available: All operating manuals, 

building plans, training and continuous consulting services are 

provided. 

Information Submitted: April 1 99O 

QUAKER STATE MINIT-LUBE, INC. 

1385 West 22OO South 

Salt Lake City, Utah 841 19 

Bradley J. Carter, Franchise Director 

Description of Operation: Quaker State Minit-Lube centers pro- 
vide a full range of lubrication services performed expertly in 
about 10 minutes in clean, attractive surroundings, and with no 
appointment necessary. Our service includes: drain oil and replace 
with up to five quarts of Quaker State premium quality oil, install 
new oil filter, lubricate chassis, check and fill battery fluid, check 
and fill transmission/transaxle fluid, check wiper blades, chock 
and fill differential, check and clean air filter, check and fill wind- 
shield washer fluid, check pressure in all tires, wash outside of 
windows, and vacuum interior of vehicle. We also supply new air 
filters and wiper blades when requested. 

Number of Franchisees: 101 franchise locations and 276 com- 
pany operated facilities located in 2. 1 States and Canada. 

In Business Since: 1977 

Equity Capital Needed: Financial requirements include a not 
worth of $275,000 per center of which $125,000 needs to bo 
liquid. The $125,000 liquidity is necessary for start up costs. 

Financial Assistance Provided: None 

Training Provided: Franchisor provides a complete training pro- 
gram covering all aspects of the business prior to store opening 
with ongoing technical support and training after store opening. 

Managerial Assistance Available: Ongoing technical support 
and training available for franchisees through Quaker State Minit- 
Lube's operations personnel. Franchisees arc also updatad on 
operating procedures through technical service bulletins and quar- 
terly consultations. 

Information Submitted: April 1 99O 

SAF-T AUTO CENTERS 

R & R ENTERPRISES, INC. 

209 Forbes Avenue 

New Haven, Connecticut OG51 2 

Richard G. Bilodeas, President 

Description of Operation: SAF-T Auto Centers is an owner- 
operated auto repair shop offering steering, suspension, brakes, 
mufflers, lubrication and minor repair. Our main effort is to givo 
good mechanics a business opportunity to capitalize on their 
trade. Ability, skill and talent to do auto repair are a Prerequisite. 

Number of Franchisees: 9 in 2 States plus 1 company-owned. 
In Business Since: 1978 

Equity Capital Needed: Minimum $32,500 maximum 
$65,000. 

Financial Assistance Available: Assistance in third-party fi- 
nancing to qualified applicants. 

Training Provided: 1 week in your franchise on site geared 
toward managerial aspects and administrtive operations. Ability, 
skill and talent to do auto repair are a prerequisite. 

Managerial Assistance Available: Ongoing. 
Information Submitted: April 199O 



Description of Operation: Tune-ups are an $8.7 billion market 
in the United States; under-the-hood is a $23.6 billion market. 
Sparks intends to be a major player in this market while providing 
engine diagnostics, fuel injector cleaning, air conditioning servic- 
ing, radiator flush and fill, and lube and oil changes to the motor- 
ing public. GKN purchased Meineke in 1963 and has been the 
driving force behind their growth since that time. Sparks was 
acquired by GKN Automotive in 1987. 

Number of Franchisees: 132 in 29 States. 
In Business Since: 1981 
Equity Capital Needed: $50,000 

Financial Assistance Available: The franchisee is responsible 
for the total investment of $127,834. Sparks' finance department 
will assist the franchisee by recommending procedures by which 
such loans have been previously obtained, and will assist in pre- 
paring any applications or presentations necessary to be submit- 
ted to lending institutions or government agencies. 

Training Provided: An intensive 3 week training program is 
scheduled at the Corporate Headquarters, and another 3 weeks of 
training at the franchisee's Sparks center by a full-time Sparks 
Tune-Up, Inc. employee when the center opens. 

Managerial Assistance Available: Sparks Tune-Up, Inc., pro- 
vides continual management services for the life of the franchise 
in such areas as advertising, inventory control and accounting. 
Complete operating procedures manuals, technical manuals, forms 
and directions are provided. An operations director and field rep- 
resentative are available to work closely with the franchisee both 
by phone and by visiting the centers regularly to assist whenever 
needed. Sparks' operations department will hold regional meet- 
ings and conventions for the franchisees, and conduct marketing 
and product research to assure the best service available to our 
customers. 

Information Submitted: April 1990 

SPEEDEE OIL CHANGE & TUNE-UP 
6660 Riverside Drive 
Suite 101 

Metairie, Louisiana 70003 
Kevin Bennett, Vice President/Director of Franchising 

Description of Operation: Specializing in 9 minute oil changes 
and 30 minute tune-ups. Also perform transmission services, 
radiator flushes, and related fluid maintenance. 

Number of Franchisees: 275 in 18 States. 

In Business Since: 1980 

Equity Capital Needed: $75,000-$ 150,000 

Financial Assistance Available: Supplier financing on equip- 
ment. 

Training Provided: 2 week training class, covering the operation 
of the shop. 

Managerial Assistance Available: Site selection, construction, 
advertising, accounting, public relations and ongoing support and 
training. 

Information Submitted: May 1990 

"SPEEDY MUFFLER KING 
8430 West Bryn Mawr 
Suite 400 

Chicago, Illinois 60631 
Ray Slonieski, Director, Franchise Development 

Description of Operation: Retail automotive repair chain that 
specializes in exhaust, front end suspension and brake repairs. 
Franchising since 1986, Speedy Muffler King is a component of 
Speedy Car-X Inc. which also includes the Car-X Muffler & Brake 
and the Pit Stop chains. Speedy is granting franchises in the 
Eastern U.S. 



In Business Since: 1956 

Equity Capital Needed: $180,000-$200,000. Franchise fee 
$18,500. 

Financial Assistance Available: Provide assistance to fran- 
chisee to help secure their own financing. Equipment financing 
packages from outside sources are also available. 

Training Provided: Franchisor provides complete training pro- 
gram, which is 6 weeks long: 3 weeks in Ann Arbor, Michigan, 1 
week on-the-job training, 1 week at headquarters, 1 week shop 
opening. 

Managerial Assistance Available: Franchisor assists new 
franchisees in site selection, financing, shop operations, local mar- 
keting and sales, financial statement analysis. Field supervisors 
are available for inventory and sales updates and training. 

Information Submitted: April 1990 

SPEEDY TRANSMISSION CENTERS 
1239 E. Newport Center Drive, #115 
Deerfield Beach, Florida 33442 
D'Arcy J. Williams, President 

Description of Operation: Speedy Transmission Centers repair, 
rebuild, and recondition automatic and standard transmissions for 
automobiles and trucks. Franchisees do not require a mechanical 
background. Trained mechanics are used for the technical aspect 
of the operation. 

Number of Franchisees: 19 in Florida, Georgia, North Carolina, 
New York and California. 

In Business Since: 1983 

Equity Capital Needed: Total investment $60,000 

Financial Assistance Available: Financial packages are avail- 
able to qualified franchisees through various suppliers of the fran- 
chisor. Both financing and leasing is available in most areas. 
Franchisor will assist applicant in preparing and the presenting of 
a financial plan to secure financing. 

Training Provided: Prior to opening the franchisor provides a 3 
week course covering sales, management systems, advertising, 
accounting and operations management and on-the-job training. 

Managerial Assistance Available: The franchisor assists in 
securing a location, building design and layout, initial equipment 
and stock ordering, pre-opening and post opening operations and 
management supervision by the operations department. Continued 
periodic operations support, advertising and technical support are 
supplied on an "ongoing basis." 

Information Submitted: April 1990 

SPOT-NOT CAR WASHES 

(A Division of RACO CAR WASH SYSTEMS, INC.) 

2011 West Fourth Street 

Joplin, Missouri 64801 

Description of Operation: The Spot-Not Car Wash franchise 
system is a division of RACO Car Wash Systems, Inc., an ac- 
knowledged leader in the car wash industry for nearly 20 years. 
Spot-Not's technological superiority is recognized in the industry 
and the company continues to be a pioneer in the development of 
brushless, frictionless car washing and exclusive No-Spot Rinse 
systems. 

Number of Franchisees: 32 in 6 states. 

In Business Since: 1968 as RACO Car Wash Systems, Inc.; 
franchising since 1985. 

Equity Capital Needed: 15-25 percent of total investment. 

Financial Assistance Available: Assistance in preparation of 
presentation to lending institutions. 

Training Provided: 6 days of comprehensive factory-based, 
technical and management training; additional 5 to 7 days training 
at franchisee site, following startup. Full complement of oper- 



17 



but should be strongly motivated to achieve success through 
owning their own business. 

Managerial Assistance Available: The Spot-Not management 
team assists franchisees in site selection, start-up and ongoing 
training, marketing and advertising planning and implementation, 
and operational management. 

Information Submitted: May 1990 

STAR TECHNOLOGY WINDSHIELD REPAIR, INC. 

P. O. Box 724706 

Atlanta, Georgia 30339 

David A. Casey, General Manager 

Description of Operation: The franchisor develops, owns and 
operates, and authorizes franchisees to operate and own mobile 
and fixed windshield repair business using franchisors' registered 
trademarks and exclusive ADP windshield repair system. Many 
franchises are operated as mobile service units in conjunction with 
an answering service and post office box for mailing and collec- 
tion of receipts. The primary business of the franchise is the 
mobile repair of rock damaged windshields, guaranteeing the 
windshield against further breakage for the life of the windshield. 
Complete customer satisfaction is guaranteed. The income base is 
primarily provided by service to commercial fleets, car sales lots, 
auto rental, insurance independent motorists. 

Number of Franchisees: 140 in 38 States. 
In Business Since: 1983 

Equity Capital Needed: $14,000 to $35,000, includes fran- 
chise fee, all equipment and materials, training and city set-up and 
3 months personal expenses. 

Financial Assistance Available: 70 percent down payment 
required. Franchisor will finance remainder to persons with ap- 
proved credit. 

Training Provided: An intensive 2 week training course is man- 
datory; 1 week at the national training center in Boulder, 
Colorado, and 1 week In the franchisee's territory setting up 
working accounts with a certified corporate senior technician. 
Training manuals, operation manuals, account cross reference 
catalogues, a complete bookkeeping system, all equipment and 
accessories, complete uniform package, all printed materials, con- 
tinuous newsletters and follow-up marketing support are included 
in the franchise package. 

Managerial Assistance Available: A full-time corporate staff 
is available to provide technical assistance, counsel and marketing 
guidance as needed. A full-time national account marketing de- 
partment is in effect. Seminars and advanced training are available 
full-time. An annual convention is held. 

Information Submitted: May 1990 

SUN COUNTRY AUTO CENTERS INC. 
2005 East Michigan Avenue 
Jackson, Michigan 49202 
Hank Weber, President 
John D. Laird, Chairman 

Description of Operation: Auto appearance and protection ser- 
vices specialists featuring restyling, detailing, electronics and ac- 
cessories. Products include: sun roofs, running boards, window 
tinting, auto alarms, convertible conversions, graphics, glass, and 
protective coatings. 

Number of Franchisees: 14 outlets 

In Business Since: 1988 

Equity Capital Needed: Cash investment $45,000 to $90,000 

Financial Assistance Available: Financing available for equip- 
ment, fixtures and signs. 

Training Provided: 2 weeks plus continual training on inspec- 
tion basis. 

Managerial Assistance Available: Complete manuals of 
operation, training school, forms, technical assistance, marketing, 
and adveritising. 



SUPERFORMANCE FRANCHISING, INC. 
2950 Airway Avenue AS 
Costa Mesa, California 92626 
Geoff Hirson, President 

Description of Operation: Independent repairs and service to 
Mercedes Benz, BMW and Porsche. Fully computerized, unique 
customer service, and full support from franchisor, including train- 
ing, hiring, and inventory purchasing. 

Number of Franchisees: 4 plus 3 company-owned in California. 
In Business Since: 1980 

Equity Capital Needed: Capital requirements $125,000- 
$207,000. 

Financial Assistance Available: Introduction to financial insti- 
tutions. 

Training Provided: Minimum 20 days up to 90 days. 

Managerial Assistance Available: Complete managerial 
assistance, including bookkeeping, estimating, invoicing, technical 
updates, price increases. District manager to work closely with 
franchisee in all areas of the business, including customer rela- 
tions, advertising, and technical problems. 

Information Submitted: May 1 990 

*TIDY CAR INTERNATIONAL, INC. 
P. O. Box 7024 
Troy, Michigan 48007-7024 

Description of Operation: The Tidy Car format is specifically 
designed to meet the needs of today's on-the-go, quality con- 
scious consumer by offering a spectrum of automotive detailing 
services and accessories that range from those performed on a 
low cost, while-you-wait basis to full service long-term appear- 
ance with protective warranties. 

Number of Franchisees: 121 

In Business Since: 1976 

Equity Capital Needed: $41 ,700-$59,000 

Financial Assistance Available: None 

Training Provided: The 4 week training period is comprised of 
extensive schooling in all services offered in addition to manage- 
ment techniques. Ongoing training is also available via schools, 
seminars, and national meetings. 

Managerial Assistance Available: With site selection, lease 
negotiations, display set up, and inventory requirements. Product 
orders can be placed with home office personnel who also ar- 
range shipment; marketing staff assists with advertising selection 
and placement while field staff visit and work with the franchisee 
on an ongoing basis. 

Information Submitted: April 1990 

"TKD NORTH AMERICA LTD. 
1290 East Maple 
Troy, Michigan 48084 
Deane Presar, Vice President 

Description of Operation: Retail automotive appearance cen- 
ters provide rust protection, paint glaze, fabric protection, sun- 
roofs, window tinting, security systems, body trim, luggage racks, 
running boards, bedliners and interior-engine reconditioning. 
Wholesale' programs available at franchise option. 

Number of Franchisees: 80 outlets in U.S. and Canada 
In Business Since: 1967 

Equity Capital Needed: Franchise fee is $15,000 with up to 
$7,500 returnable for signage and opening advertising. Equipment 
and start-up inventory approximately $15,000 additional. 

Financial Assistance Available: Yes 



18 



Training Provided: Complete technical training, both theory and 
hands-on, plus comprehensive business management, advertising, 
and sales training is provided at company expense. Franchisee is 
responsible for transportation, food, lodging for 2 week training 
course. 

Managerial Assistance Available: Beyond classroom training, 
technical and management manuals are issued at graduation which 
are continually updated. Supported by field service and quality 
control personnel regularly helping franchisee in his own territory. 
Advertising representatives also aid dealers. 

Information Submitted: April 1990 

TRUCKALINE SUSPENSION CENTERS, INC. 

1420-B Highway 12 East 

Altoona, Wisconsin 54720 

Mike Sheikh, Executive Vice President 

Description of Operation: Truckaline Suspension Centers are 
unique truck repair facilities specializing in the repair and main- 
tenance of heavy duty truck suspension systems and truck wheel 
alignment serving the needs of truck fleet operators of all sizes. 
Each center is equipped with modern state of the art equipment 
and is designed to provide efficient and timely service in a profes- 
sional manner. Prior industry knowledge is not required as Truck- 
aline provides thorough training and store opening assistance. 

Number of Franchisees: 1 operating, 2 under development 
In Business Since: 1978, franchising since 1990 

Equity Capital Needed: $50,000 minimum cash. Total 
investment: $550,000 plus. 

Financial Assistance Available: Minimum $50,000 cash is 
required. Truckaline offers financial assistance by soliciting inves- 
tor/lender funds for the remaining balance and providing loan 
guarantees on behalf of franchisee. 

Training Provided: Truckaline provides a comprehensive train- 
ing program to franchisee and his initial supervisory staff at Truck- 
aline headquarters. Training is also provided at franchisee's 
location for all other initial employees by Truckaline corporate 
staff. 

Managerial Assistance Available: Truckaline offers compre- 
hensive store opening assistance and thereafter continued man- 
agement support in such areas as accounting, advertising, store 
operations and more. 

Information Submitted: April 1990 

*TUFFY ASSOCIATES CORP. 
dba TUFFY SERVICE CENTERS, INC. 
1414 Baronial Plaza 
Toledo, Ohio 43619 
Eric Schmitt, Director of Franchise Sales 

Description of Operation: Retail sales and installation of ex- 
haust, brakes, suspension including front end, alignment, oil and 
lube. 

Number of Franchisees: 120 in 7 States 
In Business Since: 1970 

Equity Capital Needed: $60,000-$70,000 capital injection re- 
quired. Total investment (exclusive of land and building) is 
$135,000-$ 150, 000. This includes equipment, inventory, start-up 
expenses, working capital and initial franchisee fee of $18,500. 

Financial Assistance Available: Financing/Leasing is available 
to qualified applicants. Tuffy will also assist franchisees in obtain- 
ing bank financing. 

Training Provided: Initial and ongoing training is available at 
Tuffy Technical Center for franchisees, managers and technicians. 
In addition, in-market training is available. Shop opening assis- 
tance and training are also provided. 

Managerial Assistance Available: Tuffy provides ongoing 
operational management and advertising assistance through dis- 
trict managers and our advertising department. 

Information Submitted: April 1990 



TUNEX INTERNATIONAL, INC. 
556 East 2100 South 
Salt Lake City, Utah 84106 
Boyd Enniss, Director of Franchise Operations 

Description of Operation: Attractive 6-8-bay Tunex Auto- 
motive Centers offer complete engine performance services. 
Tunex is the innovator of high tech tune-up technologies, spe- 
cializing in analysis and repair of ignition, fuel, and computerized 
engine control systems, full service of the engine cooling and the 
automotive air conditioning system, and the (newly added) Tunex 
Lube and Oil Service, using the latest equipment and skilled tech- 
nicians. Franchisee does not need automotive experience. Sales 
skills and a good business background are desirable. 

Number of Franchisees: 12 operating in 3 Western States plus 
8 company-owned. 

In Business Since: 1972 

Equity Capital Needed: $65,000 plus adequate credit to lease 
$40,000 worth of equipment. Capital includes $15,000 working 
capital and $19,000 franchise fee. 

Financial Assistance Available: Direct financial assistance is 
not available; however, guidance in preparing application for SBA 
guaranteed or commercial loans can be provided. 

Training Provided: 2 weeks training is provided for fran- 
chisee/manager at company headquarters and the service centers, 
which includes opening week training in the franchisee's center. 

Managerial Assistance Available: Technical and managerial 
support provided on a continuing basis. 

Information Submitted: April 1990 

ULTRA WASH, INC. 
2335 Naomi Street 
Houston, Texas 77054 
Brian Peskin, President 

Description of Operation: A state-of-the-art mobile pressure 
washing franchise specializing in truck fleet washing at the cus- 
tomer's location. All equipment, training, and initial supplies are 
included. An on-site salesman will come to franchisee's area to 
secure sales of $75,000. 

Number of Franchisees: 32 in 6 States. 

In Business Since: 1981, franchising since 1984. 

Equity Capital Needed: $25,000 cash. Total franchise is ap- 
proximately $54,000. 

Financial Assistance Available: Sources provided. 

Training Provided: 2 week training at corporate headquarters in 
Houston, Texas, plus 1 week on location. Sales specialist goes to 
franchisee's area to assist in securing sales. Ongoing support is 
continual in the form of monthly newsletters, videotapes, etc. 

Managerial Assistance Available: Over 15 years fleet wash- 
ing experience. Mr. Peskin has been a manager with a Fortune 
500 company. Our sale's expertise numbers over 12 in selling this 
service to truck fleet managers. We have over 5 man-years in 
equipment design and the washing equipment can bring in more 
sales per system than any other competitor due to its vastly 
reliable design. 

Information Submitted: April 1990 

VALVOLINE INSTANT OIL CHANGE FRANCHISING, 

INC. 

P. O. Box 14046 

Lexington, Kentucky 40512 

Michael P. Booth, Director of Franchising 

Description of Operation: Quick lube service center offering oil 
change, filter and lubrication plus maintenance check all in about 
10 minutes with no appointment necessary. Franchisee leases or 
purchases own building with site selection assistance from fran- 
chisor. Financing is available for qualified applicants. Franchisee 
benefits from oldest trademark in the petroleum industry .and 
connection to nation's third largest marketer of motor oil. Subsid- 
iary of Ashland Oil, Inc. 



19 



tquity capital Needed: $U4,uuu-%] j^.uuu depending on loca- 
tion and site development. 

Training Provided: 6 weeks for owners, operations managers 
at corporate headquarters, company-owned service centers. 

Management Assistance Available: Operations (including 
system set-up, inventory control, accounting and employee train- 
ing) and marketing assistance provided. 

Information Submitted: April 1990 

VICTORY LANE QUICK OIL CHANGE 

2610 West Liberty 

Ann Arbor, Michigan 48103 

John Stegeman, Director of Franchising 

Description of Operation: Quick oil change centers in which 
vehicles are given oil and filter change, chassis lubed and all fluids 
filled in addition to windows cleaned, tires checked and inflated to 
correct pressure and a general vehicle inspection, all done in 10 
minutes on a drive-thru basis. 

Number of Franchisees: 38 in 11 States. 
In Business Since: 1980 
Equity Capital Needed: $65,000 

Financial Assistance Available: Franchisee to arrange own 
financing. 

Training Provided: 1 week training course in Ann Arbor, Michi- 
gan covering site and personnel selection, pre-opening require- 
ments, marketing, advertising, P&L statements, accounting and 
control procedures. In addition, 25 hours are designated for on- 
site training. 

Managerial Assistance Available: Victory Lane will provide 
continual assistance in "overseeing" the complete operation of the 
franchise. Manuals, technical bulletins, slide presentations and 
continual training are provided. In addition, an area supervisor will 
assist in franchisee's initial opening in an on-sita capacity and 
continue to oversee the operation on an ongoing basis. 

Information Submitted: May 1990 

WASH-O-TEL, INC. 
1 500 Louisville Avenue 
Monroe, Louisiana 71201 
Wayne Williamson, President 

Description of Operation: We are in the vehicle maintenance 
service and we provide top quality cleaning and waxing service 
with our own hand applied technique while consuming no more 
than 1 gallon of water. A patented detergent combined with hand 
work makes the system successful. 

Number of Franchisees: 15 plus 11 company-owned in Louisi- 
ana, Oklahoma, Texas, Tennessee, Arkansas and Florida 

In Business Since: 1982 

Equity Capital Needed: $15,000 franchise fee. 

Financial Assistance Available: Possible source of financing 
provided. 

Training Provided: 3 days corporate training and 3 days in field 
training. 

Managerial Assistance Available: Ongoing assistance of both 
types, as needed by franchisee. 

Information Submitted: May 1990 

WESTERN AUTO 
2107 Grand Avenue 
Kansas City, Missouri 64108 

Description of Operation: Retailing of hard lines and other 
home items principal lines are automotive, lawn and garden and 
wheel goods, appliances, and electronics. 

Number of Franchisees: Over 1,700 stores in all States except 
North Dakota. Dealer stores in 3 countries. 

20 



Financial Assistance Mvaiiaoie: financing svanauie on store 
fixtures. Floor planning of major items and deferred terms on 
some seasonal merchandise offered. Other financial assistance 
extended depending on personal financial statements of pros- 
pects. 

Training Provided: 4 week training course, 4 weeks hands-on 
training in a company operated store. Company personnel con- 
tinue to offer training, counseling and sales assistance after for- 
malized training school is completed. 

Managerial Assistance Available: Dealer contacted regularly 
in store by company personnel, offering counseling on sales, 
credit and store operation. 

Information Submitted: May 1990 

ZIEBART CORPORATION 
1290 East Maple Road 
Troy, Michigan 48084 
Carl W. Bennett, Director of Franchise Development 

Description of Operation: While once known only for rust- 
proofing, today's Ziebart center is devoted to the complete pro- 
tection and appearance of automobiles. The expanded line now 
includes detailing services, window tinting, graphics, alarms, sun- 
roofs, and running boards. 

Number of Franchisees: 565 in 31 States and 35 countries. 
In Business Since: 1962 

Equity Capital Available: $68,000-$97,400 which includes the 
franchise fee. 

Financial Assistance Available: None 

Training Provided: The 5 week training period is comprised of 
an extensive schooling in all services offered in addition to man- 
agement techniques. Ongoing training is also available via schools, 
seminars, and national meetings. 

Managerial Assistance Available: With site selection, lease 
negotiations, display set up, and inventory requirements. Product 
orders can be placed with home office personnel who also ar- 
range shipment; marketing staff assist with advertising selection 
and placement while field staff visit and work with the franchise 
on an ongoing basis. 

Information Submitted: April 1990 
AUTO/TRAILER RENTALS 

AFFORDABLE USED CAR RENTAL SYSTEM, INC. 
51 Gerard Avenue 
Matawan, New Jersey 07747 
Charles Vitale 

Description of Operation: Affordable license is available to 
new car dealers only. It provides training, forms, follow-up and 
insurance for new car dealers desiring to enter the used car rental 
business. Price of license includes all forms necessary. District 
representatives call on dealer members regularly in person. 

Number of Franchisees: 297 in 41 States 
In Business Since: 1981 
Equity Capital Needed: $30,000-$50,000. 
Financial Assistance Available: None 

Training Provided: 3 days at training. Training program man- 
datory. 

Managerial Assistance Available: Affordable has trained ex- 
ecutives to personally counsel dealers on regular basis. Forms are 
provided at no cost. Advertising techniques are exchanged. Low 
cost insurance is available but not compulsory. All former new car 
dealers, auto manufacturers' former employees and rental profes- 
sionals eligible. 

Information Submitted: May 1990 



vo4,ii|*iiuii ui wperauon: rtn auiuiiiuune anu equipment, leas- 
ing franchise. A.I.N. provides training, marketing plan, and all 
necessary lease financing. 

Number of Franchisees: 265 nationwide 
In Business Since: 1980 
Equity Capital Needed: $25,000 
Financial Assistance Available: None 

Training Provided: 4 days of training covers, marketing and 
merchandising. 

Managerial Assistance Available: Ongoing support and assis- 
tance. 

Information Submitted: May 1990 

AIRWAYS RENT A CAR CO. 

4O25 North Mannheim 

Schiller Park, Illinois 60176 

Michael H. Zaransky, President 

Howard Maybloom, Director of Franchising 

Description of Operation: Car rental firm in business 23 years. 
Offers national reservations system including 800 number and 
airline automated system listing operated by American Airlines 
Direct Marketing Corp. Cooperative advertising and promotional 
agreement with General Motors. Ranked 11th largest car rental 
firm. 

Number of Franchisees: 64 

In Business Since: 1967 

Equity Capital Needed: $150,000 

Financial Assistance Available: Arrange for auto purchase 
financing. 

Training Provided: Comprehensive at franchisor's premises for 
up to 2 weeks. 

Managerial Assistance Available: Throughout franchise term. 
Information Submitted: April 1990 

AMERICAN INTERNATIONAL RENT A CAR 
One Harborside Drive 
Boston, Massachusetts 02128 

Description of Operation: American International is a world- 
wide network of car rental operations servicing customers at 
airport, suburban, and downtown locations. All outlets are fran- 
chised-owned; there are no corporate locations. 

Number of Franchisees: The American International network 
consists of over 1,300 locations in more than 25 countries 
throughout North America, Europe, the Middle East, South Amer- 
ica, and the Caribbean. 

In Business Since: 1968 

Equity Capital Needed: Varies with size and location of the 
territory. Average initial franchise investment; $50,000. 

Financial Assistance Available: Arrangements are discussed 
on an individual basis. 

Training Provided: Initial training available at the corporate 
headquarters location. Complete operations manuals are provided 
and updated by the Systems Office. Ongoing consultation and 
assistance will be provided as needed. 

Managerial Assistance Available: The management team at 
American International assists new franchisees in selecting sites, 
financing and managing their fleets, analyzing financial statements, 
obtaining corporate accounts, and government contracts, and lo- 
cal marketing and advertising. American International has stan- 
dardized everything their franchisees need, including signs, rental 
agreements, uniforms and promotional materials. 

information Submitted: May 1990 



uescnpiion or vsperaiion: MVIS is in me ousmess or renting 
passenger cars to members of the general public directly and 
through franchisees who purchase Avis car rental franchises from 
Avis. Avis offers franchises within the United States for car rental 
(including the sale of used cars) and truck rental and leasing. 

Number of Franchisees: Over 700 locations throughout the 
United States. 

In Business Since: 1946 

Equity Capital Needed: Varies according to the size of fran- 
chisee! area. 

Financial Assistance Available: None 

Training Provided: An Avis field director will spend approxi- 
mately 1 week prior to or during the opening of the franchised 
business to assist the franchisee, to acquaint the franchisee with 
the Avis car rental system and to assist in training rental sales 
agents. 

Managerial Assistance Available: Avis personnel are available 
for consultation on advertising, promoting, operating and develop- 
ing the franchisee's car rental business. Periodic business conven- 
tions will be held. 

Information Submitted: May 1990 

* BUDGET RENT A CAR CORPORATION 
200 North Michigan Avenue 
Chicago, Illinois 60601 
Rick J. Santella, Assistant Vice President 
Franchise Acquisitions and Development 

Description of Operation: Automobile and truck rental. 
Number of Franchisees: 3,049 locations worldwide. 
In Business Since: 1958, franchising since 1960. 
Equity Capital Needed: Varies with size of operation. 
Financial Assistance Available: None 

Training Provided: Full training, advertising and marketing, and 
financial analysis services are provided to licensees. 

Managerial Assistance Available: During the term of the fran- 
chise, Budget has a complete management team available to 
assist licencees in areas of franchising, operations, promotions, 
local marketing, advertising, trucks, training and insurance. Site 
selection assistance is provided prior to the opening of each 
location. 

Information Submitted: April 1990 

DOLLAR RENT A CAR SYSTEMS, INC. 
6141 West Century Boulevard 
Los Angeles, California 90045 
E. Woody Francis 

Description of Operation: Automobile and truck rental. Heavy 
concentration in airport operations. 

Number of Franchisees: Over 1,800 worldwide. Locations 
throughout Europe, Middle East and Africa will be under Inter- 
Rent-Dollar. 

In Business Since: 1966 

Equity Capital Needed: Approximately $100,000 

Financial Assistance Available: Occasionally assist in financ- 
ing. 

Training Provided: Standardized accounting system set up. 
Operational training by franchisor's representative at site. 

Managerial Assistance Available: Assistance in site selection. 
Standardized free-standing building. Consultant on-site during con- 
struction. Guidance in selection and balance of fleet. Continuing 
guidance in accounting and operations. Nationwide advertising 
campaign, co-op program available, and nationwide reservations 
service. 



21 



Information Submitted: May 1990 



Information Submitted: May 1990 



EQUITY AUTO & EQUIPMENT LEASING CORP. 

24700 Northwestern Highway 

Suite 134 

Southfield, Michigan 48034 

Dennis M. Lynch 

Description of Operation: Equity is an independent lessor of 
autos and equipment of all types. To our knowledge, our fran- 
chise opportunity is unique. 

Number of Franchisees: 54 in Michigan; 5 in Florida 

In Business Since: 1986 

Equity Capital Needed: Total investment $10,000. 

Financial Assistance Available: 50 percent financing available 
to qualified applicants. 

Training Provided: 12 hours of training are provided. 

Managerial Assistance Available: Franchisees receive an op- 
erations manual and ongoing home office support. 

Information Submitted: April 1990 

FAMILY RENT-A-CAR, INC. 
1827 West Capital Avenue 
Grant Island, Nebraska 68801 
Robert Noden 

Description of Operation: This business is designed to rent 
used cars for a more competitive price than from local competi- 
tion; dealers may adjust prices to their own area cost factor, 
depending on what fits well with competition in their town. 

Number of Franchisees: We have 56 dealers across the United 
States. 

In Business Since: 1982 

Equity Capital Needed: Equity needed can vary according to 
individual needs from $150,000 to $50,000. The dealer may start 
with as small a fleet as he wishes, and we also have the correct 
insurance available. 

Financial Assistance Available: None 

Training Provided: Every franchisee is trained on all details at 
his own town by one of our company representatives. 

Managerial Assistance Available: The management is avail- 
able by phone during all hours of every work day for any help or 
guidance. 

Information Submitted: April 1990 

FREEDOM RENT-A-CAR SYSTEM 
P. O. Box 2345 
Bartlesville, Oklahoma 74005 
Neil Wilderom, President 

Description of Operation: Freedom Rent-A-Car offers daily car 
and truck rentals throughout the United States. Operators offer 
new and used rental cars to both airport and local markets at 
inexpensive rates. 

Number of Franchisees: 165 locations in 35 States 

In Business Since: 1982 

Equity Capital Needed: Varies in size of franchise territory. 

Financial Assistance Available: Franchisor will assist licensee 
in obtaining vehicle financing from lending institutions. Franchisor 
will extend financing for a portion of franchise purchase to select 
licensees. 

Training Provided: Each licensee receives a comprehensive 
3-day classroom training course in Bartlesville, Oklahoma, and 
on-site training within first 2 weeks of operation. The training 
program is open to any new staff members on continuing basis. 

Managerial Assistance Available: Periodic reviews conducted 
by regional managers qualified in all aspects of the car rental 
industry. Operating manuals and a toll-free number maintained for 
licensee assistance. 



HERTZ CORPORATION 

225 Brae Boulevard 

Park Ridge, New Jersey 07656-0713 

Description of Operation: Hertz System, Inc., offers franchises 
for the conduct of car and truck rental and leasing businesses in 
the United States under the "Hertz" name. 

Number of Franchisees: Over 1,100 car and truck rental loca- 
tions in al! states except Florida and Hawaii. 

In Business Since: 1918 

Equity Capital Needed: Varies according to franchise-operating 
capital as required by location. 

Financial Assistance Available: None 

Training Provided: Zone System Manager trains new franchisee 
before operation opens with Hertz Starter Kit (kit includes alt 
forms needed to run a location). Visits by System Manager on a 
periodic basis. Manager rental representative training classes. 
Manuals and guides for running a location issued. Corporate train- 
ing class available to franchisees. Annual business meeting. 

Managerial Assistance Available: Accounting and operational 
guides are provided to run the location. Visits by Corporate Zone 
System Manager to act as a liaison between the corporate and 
licensee locations. All forms and training classes provided busi- 
ness (e.g., insurance, advertising, accounting, etc.). 

Information Submitted: May 1990 

PAYLESS CAR RENTAL 
2350/N 34th Street 
St. Petersburg, Florida 33713 
Jay Vahl, President 

Description of Operation: Automobile renting of current model 
cars. 

Number of Franchisees: 130 in 50 States and 5 in foreign 
countries. 

In Business Since: 1971 

Equity Capital Needed: Varies franchise fee plus $25,000 to 
$ 1 50,000. 

Financial Assistance Available: Assistance in establishing 
necessary lines of credit with which to acquire vehicles. Assis- 
tance in procuring fleet insurance. 

Training Provided: Theory complete with policies, procedures 
and automated reservation systems. On-the-job training, 1-3 days. 
Opening assistance and review, 1-3 days. Follow-up visit and 
review, quarterly. 

Managerial Assistance Available: Training as necessary in 
vehicle procurement, insurance procurement, office and counter 
procedures, customer qualifications, hiring and training personnel, 
business development, advertising, accounting, vehicle disposal 
and fleet maintenance procedures. Periodic visits, regional and 
international meetings. 

Information Submitted: May 1990 

PRACTICAL RENT-A-CAR 
705-B Yucca 

Boulder City, Nevada 89O05 
Bert Frost, General Manager 

Description of Operation: Practical Rent-A-Car is America's 
alternative car rental agency. We offer affordable car rental fran- 
chises to people committed to service. New car prices make new 
car rentals prohibitive for the majority of people, renting used cars 
is right for the 1990s. 

Number of Franchisees: 13 in 6 States 

In Business Since: Practical Rent-A-Car was trademarked in 
Canada in 1984. Micro Instrument Corp of Rochester, New York 
purchased the United States rights to the trademark in March 
1989. 

Equity Capital Needed: $12,500 to $275,000 



22 



Financial Assistance Available: None 

Training Provided: Mandatory training program conducted at 
the franchisee's location or at corporate headquarters. The train- 
ing program covers general policies, fleet purchasing and manage- 
ment, rental counter management, financial information, record 
keeping, personnel, customer relations, and advertising and pro- 
motion. 

Managerial Assistance Available: On-site opening assistance, 
continuing management, marketing, operation and technical assis- 
tance to franchisee and employees. 

Information Submitted: April 1990 

RENT-A-WRECK OF AMERICA, INC. 
6053 West Century Boulevard 
Suite 550 

Los Angeles, California 90045 
Henry Gross, Vice President 

Description of Operation: Automobile rental and leasing. 

Number of Franchisees: 347 in 46 States, Australia and New 
Zealand. 

In Business Since: 1977 

Equity Capital Needed: Capitalization $26,000 to $139,000. 
Each new franchise pays an initial license fee which ranges from 
$4,000 to $30,000 depending on the size and location of his 
market. 

Financial Assistance Available: See automobile financing 
available. 

Training Provided: Each new licensee attends mandatory 4-day 
intensive training course in Los Angeles which covers all aspects 
of the operation of a Rent-A-Wreck facility in compliance with the 
standards set by the company. Ongoing training is provided 
through regional meetings, regional representatives, national con- 
ventions and refresher courses as well as personal visits to the 
franchisee by the company's experienced operations staff. 

Managerial Assistance Available: During the 4-day training 
period management and technical training are the foremost areas 
addressed to prepare new licensees in running a Rent-A-Wreck 
operation; licensees are free to send new management personnel 
to Rent-A-Wreck school as needed. A complete operations man- 
ual, as well as rental business forms with directions for their use, 
and a marketing planner, containing advertising and promotional 
materials, are provided. Experienced Rent-A-Wreck personnel are 
available by telephone for ongoing consultation and assistance. 

Information Submitted: April 1990 

THRIFTY RENT-A-CAR SYSTEM, INC. 

P. O. Box 35250 

5330 East 31st Street 

Tulsa, Oklahoma 74153-0250 

Description of Operation: Franchisor of automobile renting and 
leasing business throughout the world. 

Number of Franchisees: 770 locations worldwide. 
In Business Since: 1950, franchising since 1962. 

Equity Capital Needed: Varies in proportion to the size and 
potential of the franchise area. 

Financial Assistance Available: Franchisor will assist licensee 
in obtaining vehicle financing from lending institutions. 

Training Provided: Company maintains and operates an on- 
going car rental operation which is used exclusively for the train- 
ing of licensees, testing of marketing theories and programs. In 
addition, field assistance is provided by trained personnel at the 
time of opening, and periodically thereafter. 

Managerial Assistance Available: Thrifty furnishes continuing 
management assistance to its licensees by way of a headquarters 
staff trained in all areas of the car rental operation, including 
financial, legal, operational, sales and marketing, insurance, and 
vehicle purchases and disposal. Trained regional directors call on 
the licensee on a regular basis offering assistance designed to 
insure the success of the licensee. 



Information Submitted: April 1990 

UGLY DUCKLING RENT-A-CAR 
1240 East Missouri 
Phoenix, Arizona 85014 

Description of Operation: Each franchise is individually owned 
and operated. Rental of preowned vehicles aimed at local market 
with few customers at or from airports. Licensee provides capital 
and vehicles except as noted below. Current licensees include 
new and used car dealerships and related automotive businesses 
such as body shops, tune-up centers, transmission repair shops, 
etc. 

Number of Franchisees: 300 in United States. 

In Business Since: 1977 

Equity Capital Needed: $30,000 to $50,000 

Financial Assistance Available: None 

Training Provided: Fully comprehensive 4 day training program. 

Managerial Assistance Available: 800 number available for all 
problems relative to the business. Zone managers and service 
representatives available for technical assistance. Monthly infor- 
mation and bulletins keep franchisees abreast of market develop- 
ment. 

Information Submitted: April 1990 

U-SAVE AUTO RENTAL OF AMERICA, INC. 

7525 Connelley Drive 

Suite A 

Hanover, Maryland 21076 

William Edwards, National Sales & Marketing Manager 

Description of Operation: U-Save has been named to Inc's list 
of 500 fastest growing private companies and Entrepreneur's list 
of 500 top franchises for four consecutive years. U-Save fran- 
chisees focus on the hometown market and insurance replace- 
ment. 

Number of Franchisees: 495 in 45 States 
In Business Since: 1979 
Equity Capital Needed: $15, 000-$ 150,000 
Financial Assistance Available: None 

Training Provided: Training by State or Regional Manager is 
provided, as is a comprehensive training and policy manual and 
guides for operation. State Managers visit franchises regularly. 

Managerial Assistance Available: Regular visits by State and 
Regional Managers, toll free number to home office. National 
annual convention held each year. Assistance available in all 
phases of rental and reservation system (i.e. accounting, legal, 
insurance, etc.) Operating forms, brochures, specialty advertising 
products, uniforms are available. TV, radio and newspaper adver- 
tisements are also available. 

Information Submitted: May 1990 
BEAUTY SALONS/SUPPLIES 

ACCENT HAIR SALONS, INC. 
211 South Main Street 
Suite 1130 
Dayton, Ohio 45402 
Claude Patmon, President 

Description of Operation: Retail chain hair salons directed at 
the black segment of the hair care market, providing a full range 
of hair care services, emphasizing exceptionally high quality, con- 
venient walk-in service, and competitive prices; located in high 
traffic malls or major shopping centers. These salons are distinc- 
tively decorated reflecting quality and efficiency, occupy 2,000 to 
2,800 square feet and are able to service 16 to 18 customers at 
one time. 

Number of Franchisees: 9 in 6 States 
In Business Since: 1981 



23 



capital required, $125,000. 

Financial Assistance Available: Direct financing provided for 
construction of leasehold improvements by the franchisor to quali- 
fied applicants. 

Training Provided: A comprehensive 3 week training program 
in all facets of salon operations. Continuous training at the unit 
level. 

Managerial Assistance Available: Complete support system 
including site selection, unit design, pre-opening hiring and training 
of operating personnel, opening advertising, and continuous field 
support in all aspects of salon operations. 

Information Submitted: April 1990 

AMERICUTS 

501 West Glenoaks Boulevard 

Suite 201 

Glendale, California 91202 

Victor Seprakian 

Description of Operation: Americuts offers a full service fran- 
chise concept providing both men and women a complete hair 
care package dedicating its energies and resources to cutting 
hair better and in a better environment. The marketing emphasis 
of the franchise salons is on the precision hair stylists employ and 
on building exceptional stores with a bustling trade based on 
repeat and new customers. In addition to new franchise outlets, 
franchises may be available for fully improved, operational, com- 
pany-owned shops. 

Number of Franchisees: 3 plus 4 company-owned in California 
In Business Since: 1982 

Equity Capital Needed: Total investment, including initial fran- 
chise fee, ranges from $65,000 to $92,000 depending on the 
size and leasehold improvements of franchise outlets. 

Financial Assistance Available: None 

Training Provided: The franchise requires 1 person employed in 
a managerial capacity and 3 licensed operators to be trained prior 
to the opening of the franchise. Training is generally 1 week and 
includes shop management and business operations and proce- 
dures. The training program includes both classroom and practical 
instruction. 

Managerial Assistance Available: The franchisor provides 
members of its operations staff and shop personnel to assist 
franchisee in the operation of the shop, in establishing shop 
procedures and training shop personnel. The franchisor also pro- 
vides a staff and shop personnel at its expense for up to 4 weeks 
following the opening of the franchise outlet. Periodically, fran- 
chisor may make available advertising plans and advice and in- 
shop promotional materials for franchisees' use and may assist in 
designing special advertising and promotional programs. Addi- 
tional training courses or programs may become available to fran- 
chisee at the discretion of the franchisor to include sales 
techniques, training of personnel, performance standards and ad- 
vertising programs. 

Information Submitted: May 1990 

THE BARBERS, HAIRSTYLING FOR MEN AND 
WOMEN, INC. 
300 Industrial Boulevard 
Minneapolis, Minnesota 55413 

Vaughn Berg, Executive Vice President of Franchise 
Sales and Development 

Description of Operation: A completely systemized men's and 
women's hairstyling shop with inventory controls, accounting sys- 
tems, advertising, public relations, and business management pro- 
grams. 

Number of Franchisees: 82 in 9 States plus 8 com- 
pany-owned. 

In Business Since: 1963 

Equity Capital Needed: $90,000 

Financial Assistance Available: Investor partners welcomed. 

24 



quarterly seminars. 

Managerial Assistance Available: Business management, in- 
cluding advertising, public relations, accounting and recordkeep- 
ing, training in hairstyling and all related services. 

Information Submitted: April 1990 

'COMMAND PERFORMANCE 
Baldwin Park 
7 Alfred Street 

Woburn, Massachusetts 01801 
Dennis Brown, C.O.O. 

Description of Operation: Precision haircutting and styling 
salons for men and women. Company encourages owner-oper- 
ators. 

Number of Franchisees: 90 in 30 States plus 130 company- 
owned. 

In Business Since: 1976 

Equity Capital Needed: Total cost to purchase, construct and 
open salon: $41,500 to $124,500. 

Financial Assistance Available: Various combinations of ap- 
proved leasing and financing alternatives. 

Training Provided: In addition to recruiting and training the 
salon's manager and staff, the franchisor conducts a comprehen- 
sive 30 hour initial training course for its franchisees in all phases 
of operations, advertising, promotion, legal and financial consider- 
ations. 

Managerial Assistance Available: In addition to initial site 
selection, lease negotiations, hiring and training of staff, and con- 
struction advice, the franchisor furnishes continuing management, 
marketing, operational and technical assistance to franchisee and 
his/her employees. 

Information Submitted: May 1990 

COST CUTTERS FAMILY HAIR CARE SHOPS 
A Division of THE BARBERS, HAIRSTYLING FOR MEN 
& WOMEN, INC. 
300 Industrial Boulevard NE 
Minneapolis, Minnesota 55413 

Vaughn Berg, Executive Vice President of Franchise 
Sales and Development 

Description of Operation: No-frills hair care services and re- 
lated retail products for men, women and children. 

Number of Franchisees: 370 in 28 States and 4 in Canada plus 
3 company-owned. 

In Business Since: 1982 
Equity Capital Needed: $80,000 
Financial Assistance Available: Leasing 

Training Provided: Mandatory 2 week program for the fran- 
chisee and manager to include operating and management skills, 
customer relations, handling of personnel, inventory control, ad- 
vertising and promotional techniques. 

Managerial Assistance Available: Additional training for styl- 
ists available upon request at charges based on the type, location 
and duration of training provided. Such training may be custom 
designed to fit the franchisees' needs. 

Information Submitted: April 1990 

CUSTOM CUTS, INC. 
13850 Manchester Road 
St. Louis, Missouri 63011 
Robert Hanson, President 

Description of Operation: Family hair care centers. 
Number of Franchisees: 6 plus 7 company-owned units. 
In Business Since: 1 985 

Equity Capital Needed: Approximately $95,000, which in- 
cludes franchise fee. 



training rroviueu: mmpieie training proviaea in operating a 
family hair care center. 

Managerial Assistance Available: Continuous in all operations 
of the franchise. 

Information Submitted: May 1990 

DAVIO ALAN'S CUTS FOR KIDS 
15 Engle Street 

Englewood, New Jersey 07631 
Ronald Sommers 

Description of Operation: Children's hair salon. 

Number of Franchisees: 2 plus 1 company-owned in New 
Jersey. 

In Business Since: 1986* 

Equity Capital Needed: Approximately $80,000. 

Financial Assistance Available: Will assist in obtaining financ- 
ing. 

Training Provided: Complete training in operating a children's 
hair salon. 

Managerial Assistance Available: Ongoing in all operations of 
the salon. 

Information Submitted: May 1990 

EASY HAIR FRANCHISE, INC. 
1257-H Kennestone Circle 
Marietta, Georgia 30066 
Don Westbrook, President 

Description of Operation: Value priced hair care salon. Com- 
puterized operations with full-time manager. Stores approximately 
1,500 square feet. 

Number of Franchisees: 1 1 in Georgia 
In Business Since: 1986 

Equity Capital Needed: $30-40,000 cash plus $50-$60,000 
equity. 

Financial Assistance Available: We will assist in obtaining sa- 
tisfactory financing. 

Training Provided: 2 weeks prior to opening, 1 week on oper- 
ations and 1 week on actual daily business. 

Managerial Assistance Available: Pre-opening training for all 
parties involved. Regular owner and manager meetings, plus shop 
visits and constant management availability. 

Information Submitted: May 1990 

FAMILY HAIRCUT STORE 
398 Hebron Avenue 
Glastonbury, Connecticut 06033 
Randall Gibbons, President 

Description of Operation: The Family Haircut Store is a mod- 
ern, convenient store designed to meet the needs of the busy 
American family by providing full service haircare at affordable 
prices. Our policies appointments never necessary and customer 
satisfaction guaranteed give us a high customer base and ex- 
ceptionally high repeat business. 

Number of Franchisees: 23 

In Business Since: 1985 

Equity Capital Needed: $53,400-$98,600 

Financial Assistance Available: None 

Training Provided: A full week of training is provided focusing 
on marketing strategies and programs, managerial techniques, 
staffing, financial controls, operating procedures, in-store training. 

Managerial Assistance Available: Corporate office provides 
ongoing support in advertising and promotions, daily operations, 
and new haircare techniques and products, as well as any in- 
formation that pertains to the business. 



FANTASTIC SAM'S, THE ORIGINAL FAMILY 

HAIRCUTTERS 

3180 Old Getwell Road 

P. O. Box 18845 

Memphis, Tennessee 38181-0845 

Sam M. Ross, Chairman of the Board 

George H. Carnall II, President 

Description of Operation: The company sells licenses for Fan- 
tastic Sam's, the Original Family Haircutters, a unique retail hair- 
care establishment oriented to the demands, pocketbooks and 
convenience of all American families. 

Number of Franchisees: Over 2,200 stores in 45 States and 4 
countries. 

In Business Since: 1974 

Equity Capital Needed: (1) One Fantastic Sam's 
store $58, 700-$ 120,500, which includes the license fee and all 
amounts to open that store. (2) Regional license to sell and 
provide service to Fantastic Sam's licensees within that re- 
gion $25,000-$300,000. 

Financial Assistance Available: The company provides pay- 
ment terms on initial product inventory and will finance shop 
equipment to qualified licensees. 

Training Provided: The company provides training classes for 
all licensees, their shop managers, hairstylists and staff members 
in the company's training facilities. Further, experienced trainers 
assist all of the licensees in their store openings, provide seminars 
around the country and Canada, conduct in-store consultation and 
training, and provide a complete technical training program. 

Managerial Assistance Available: In-store seminars and re- 
gional seminars are provided to all licensees and their store man- 
agers. Additionally, week long management classes and daily 
training classes for all licensees and their store managers are 
scheduled regularly at the training facilities of the company. 

Information Submitted: May 1990 

* FIRST CHOICE HAIRCUTTERS, LTD. 
6465 Millcreek Drive 
Suite 205 

Mississauga, Ontario L5N 5R3 
George Kostopoulos, Director of Franchise 
Development 

Description of Operation: First Choice Haircutters is in the 
business of providing high volume, low cost retail haircutting and 
hair care services for the entire family. Our a la carte price struc- 
ture allows customers to purchase only services required: cut, 
shampoo, style dry, perms, etc. Convenience emphasized no 
appointments, one-stop shopping for entire family. 

Number of Franchisees: 170 franchised units plus a strong 
corporate base of 75 stores; strategically located in the United 
States and Canada. 

In Business Since: 1980 

Equity Capital Needed: The range of unencumbered funds re- 
quired is $35,000 to $40,000. The range of total investment 
required for a single store franchise including franchise fees, fur- 
niture and equipment, estimated leaseholds, grand opening, ad- 
vertising and working capital would be $75,000 to $80,000. An 
area franchise including 2 shops, complete as indicated would 
require approximately $80,000 in unencumbered funds, and about 
$80,000 available through financing plus living expenses for a 
period of 3-6 months. The amounts include all applicable franchise 
fees. 

Financial Assistance Available: Preparation of proformas and 
assistance in obtaining bank financing. 

Training Provided: 2 week complete franchisee training pro- 
gram includes operations, site selection and lease negotiations, 
advertising, staff hiring and motivation. Plus 10-13 days on-site 
store opening assistance and continued support. Plus 2 store 
visits per year by a training officer/operations manager for up- 



25 



uams, reviews aiiu yiuyiooo i^vi.w. . -i ~ 

manuals, video training tapes, television commercials and radio 
ads. All included in trie franchise fee. 

Managerial Assistance Available: All haircutters are trained in 
the First Choice Haircutters method of cutting and customer ser- 
vice techniques. On-site opening assistance, frequent shop visits, 
ongoing support and consultation, franchisee seminars, advertis- 
ing advisory council and refresher course. 
Information Submitted: April 1 990 

FIRST PLACE, INC. 

2100 River Chase Center 

Suite 406 

Birmingham, Alabama 35244 

Michael Darnell, President 

Description of Operation: Family hair care center servicing the 
entire family. The stores are characterized by a distinctive interior 
design, color scheme, layout and specially designed decor. 

Number of Franchisees: 13 stores including company-owned. 

In Business Since: 1977 

Equity Capital Needed: $64,225 to $92,200 

Financial Assistance Available: None 

Training Provided: Training consists of an initial 2 week session 
on procedures and techniques for hair care, methods of imple- 
menting operating cash and financial controls, and manuals includ- 
ing advertising and marketing programs. 

Managerial Assistance Available: During the first week of 
franchisee's opening, franchisor provides an employee at fran- 
chisee's location for opening assistance. Franchisor offers continu- 
ing services relating to the conduct of franchisee's business. 

Information Submitted: May 1990 

GREAT CLIPS, INC. 
3601 Minnesota Drive 
Minneapolis, Minnesota 55435 
Raymond L. Barton, President 

Description of Operation: A Great Clips shop is a high quality, 
high volume haircutting shop for the entire family. 

Number of Franchisees: 201 in 12 States 

In Business Since: 1982 

Equity Capital Needed: $62,500 to $87,000 

Financial Assistance Available: Assistance in preparing bank 
presentations. 

Training Provided: Complete franchisee and staff training and 
assistance including site selection, lease negotiations, manager 
selection, equipping and supply a Great Clips shop, and profes- 
sional advertising and promotion programs. 

Managerial Assistance Available: Professional technical train- 
ing and assistance for all shop managers and stylists. Regularly 
scheduled visits from Great Clips field consultants. Continuing 
advertising and promotion support and assistance. 

Information Submitted: April 1 990 

* GREAT EXPECTATIONS PRECISION HAIRCUTTERS 
125 South Service Road 
P. 0. Box 265 
Jericho, New York 11753 
Don vonLiebermann, President 

Description of Operation: Great Expectations is a distinctive 
haircutting establishment primarily servicing men and women aged 
18-49, appealing to the contemporary hair care customer. The 
franchise package offers a thoroughly modern, attractively de- 
signed shop, streamlined equipment, operational support, training, 
site selection and personnel recruitment. 

Number of Franchisees: 185 in 40 States 
In Business Since: 1955 

26 



$176,500. 

Financial Assistance Available: Financial assistance available 
to qualified applicants. 

Training Provided: In-salon training about 10 days. Pre-opening 
training in franchisee's salon and complete supply of manuals. 
Managerial Assistance Available: Technical training and semi- 
nars, new styling techniques, and management training. Advertis- 
ing materials and promotions. 
Information Submitted: April 1990 

HAIR BEARS 

P. O. Box 141 5 

Mt. Pleasant, South Carolina 29465 

Dolph Rodenberg 

Description of Operation: Upscale hair salon catering to 
children ages birth to 19. 
Number of Franchisees: 2 
In Business Since: Franchising since 1989 
Equity Capital Needed: $53,700-$69,000. Includes franchise 
fee and initial operating capital. 

Financial Assistance Available: No financial assistance avail- 
able. 

Training Provided: Extensive. No need for experience or knowl- 
edge in cosmetology field. Ideal second business. 

Managerial Assistance Available: Ongoing 
Information Submitted: April 1990 

"HAIRCRAFTERS 
125 South Service Road 
P. O. Box 265 
Jericho, New York 11753 
Don vonLiebermann, President 

Description of Operation: Full service hair care salons servicing 
men and women, combines popular unisex styling services with 
the traditional selection to meet the needs of all ages. The fran- 
chise package offers a thoroughly modern, attractively designod 
shop, streamlined equipment, operational support, training, site 
selection and personnel recruitment. 

Number of Franchisees: 387 in the United States and Canada. 

In Business Since: 1955 

Equity Capital Needed: $73,000 to $131,500 

Financial Assistance Available: Financial assistance available 
to qualified applicants. 

Training Provided: In-salon training about 10 days. Pre-openincj 
training in franchisee's salon and complete supply of manuals. 

Managerial Assistance Available: Technical training and semi- 
nars, new styling techniques, and management training. Advertis- 
ing material and promotions. 

Information Submitted: April 1990 

HAIRCUTS COMPANY 
20900 Swenson Drive 
Suite 100 

Waukesha, Wisconsin 53186 
Ken Smith/Bernard J. Conway 

Description of Operation: Haircuts operates a chain of family 
affordable hair care shops. Locations are in strip mall centers and 
are approximately 1,500 square feet. Haircuts provides site loca- 
tion, remodeling plans and a complete operations manual to each 
franchisee. Television commercials and print promotions are a part 
of the extensive marketing plan available to franchisees. 

Number of Franchisees: 5 plus 22 company-owned in Ohio, 
and Wisconsin. 

In Business Since: 1983, franchising since 1985. 

Equity Capital Needed: $85,000-$95,000 total investment. 



Training Provided: Separate training programs are conducted 
for franchisees and their personnel. Haircuts provides franchisees 
with on-site assistance during shop opening process. 

Managerial Assistance Available: Haircuts provides ongoing 
quality control assurance through field operations management. 
Marketing and advertising programs are implemented in conjunc- 
tion with the franchisees. 

Information Submitted: May 1990 

HAIR N' THINGS 
21655 Coolidge 
Oak Park, Michigan 48221 
Shirley Banks, President 

Description of Operation: Hair N' Things is a multifaceted hair 
salon designed to promote and market services within the beauty 
hair care industry. In keeping with the current trends, all Hair N' 
Things salons offer facial treatments, manicures, pedicures and 
cosmetics, in addition to hair care treatments. 

Number of Franchisees: 3 
In Business Since: 1978 

Equity Capital Needed: $57,000: $20,000 is the franchise fee, 
$37,000 is for fixtures, equipment, inventory and supplies. 

Financial Assistance Available: Financial assistance is pro- 
vided by the franchisor. 

Training Provided: Franchisee is enrolled in training classes. 

Managerial Assistance Available: Managerial assistance is 
provided in all operation phases of the business. 

Information Submitted: June 1990 

*HAIR PERFORMERS 
c/o JOHN F. AMICO & CO., INC. 
7327 West 90th Street 
Bridgeview, Illinois 60455 
Gary R. Dobson, Vice President of Franchise 
Development 

Description of Operation: Family hair care center which pro- 
vides styling and hair cutting for the entire family. Most fran- 
chisees operate store on limited hours (8 to 10). All business and 
management aids provided. Regional offices and training facilities 
throughout the U.S. Two basic schools in Chicago. 

Number of Franchisees: 217 franchised units in 17 States, 
plus 9 company-owned. 

In Business Since: 1962 

Equity Capital Needed: $40,000 to $80,000 

Financial Assistance Available: None 

Training Provided: Staffing, recruiting, management selection 
and training provided for franchisees. Training conducted at home 
office, regional offices, company-owned college and in-store pro- 
grams. 

Managerial Assistance Available: Complete site selection, 
lease negotiations, salon design, full staffing and continual man- 
agement assistance and full training at Hair Performers college. 

Information Submitted: April 1990 

JOAN M. CABLE'S LA FEMMINA BEAUTY SALONS, 

INC. 

3301 Hempstead Turnpike 

Levittown, New York 11756 

John L. Wagner, Vice President 

Description of Operation: Joan M. Cable's La Femmina Beauty 
Salons, Inc., offers qualified applicants franchises to operate retail 
ladies' beauty parlors under its name. La Femmina offers total 
service to women with complete haircare and grooming services 



Number of Franchisees: 7 in New York/Long Island areas. 
In Business Since: 1974 

Equity Capital Needed: Total investment ranges from $27,265 
to 33,265. 

Financial Assistance Available: Franchisor will possibly assist 
franchisee in obtaining appropriate financing or franchisor may 
offer a portion of such financing for the purchase of all necessary 
machinery and equipment. 

Training Provided: The training program shall last no less than 
5 days and provides the franchisee with the certain knowledge to 
assist the franchisee in the operation of the La Femmina Beauty 
Parlor. Throughout the training program, which will be held on a 
one-to-one basis, such topics as payroll, advertising, insurance, 
products, and scheduling will be discussed in conjunction with the 
direct use of the operations manual. 

Managerial Assistance Available: Joan M. Cable's La Fem- 
mina Beauty Salons, Inc., provides continual and ongoing training 
and management service for the term of the franchise in areas of 
bookkeeping, advertising, workshops, seminars and promotional 
programs, all on an as needed basis. 

Information Submitted: April 1990 

JOAN M. CABLE'S LA FEMMINA BEAUTY SALONS, 

INC. 

dba THE LEMON TREE 

3301 Hempstead Turnpike 

Levittown, New York 11756 

John L. Wagner, Vice President 

Description of Operation: Joan M. Cable's La Femmina Beauty 
Salons, Inc., offers franchises to qualified applicants. Franchises to 
operate unisex haircutting establishments under the name of The 
Lemon Tree, a Unisex Haircutting Establishment. Lemon Tree of- 
fers complete haircare and grooming service to men, women and 
children using only the highest quality name brand products, all at 
affordable prices and convenient hours for today's active people. 

Number of Franchisees: 58 in Long Island/Staten Is- 
land/Brooklyn, Westchester, New Jersey, Connecticut and Mary- 
land. 

In Business Since: 1976 

Equity Capital Needed: Total investment ranges from $26,600 
to $33,100. 

Financial Assistance: Franchisor will possibly assist franchisee 
in obtaining appropriate financing or franchisor may offer a portion 
of such financing for the purchase of all necessary machinery and 
equipment. 

Training Provided: The training program shall last no less than 
5 days and provides the franchisee with the certain knowledge to 
assist the franchisee in the operation of the Lemon Tree, a Unisex 
Haircutting Establishment. Throughout the training program, which 
will be held on a one-to-one basis, such topics as payroll, ad- 
vertising, insurance, products, and scheduling will be discussed in 
conjunction with the direct use of the operations manual. 

Managerial Assistance Available: Joan M. Cable's La Fem- 
mina Beauty Salons, Inc., provides continual and ongoing training 
and management service for the term of the franchise in areas of 
bookkeeping, advertising, workshops, seminars and promotional 
programs, all on an as needed basis. 

Information Submitted: April 1990 

LORD'S & LADY'S HAIR SALONS 

450 Belgrade Avenue 

Boston, Massachusetts 02132 

Michael M. Barsamian, President 

Harry G. Mitchell, Executive Vice President and 

Treasurer 



27 



women is the main service of a full service operation requiring a 
minimum of 1 5 hours per week from the franchisee. The salons 
have a wide range of professional hair care products including a 
private label Lord's & Lady's line. 

Number of Franchisees: 12 franchises plus 12 company-own- 
ed units in 7 States. 

In Business Since: Lord's & Lady's began operations in 1971 
and has been franchising since 1978. 

Equity Capital Needed: "Turnkey" operation ranges from 
$80,000 to $140,000. This includes a $25,OOO franchise fee. 

Financial Assistance Available: Reduced royalties during initial 
year of operations; reduced franchise fee for multi-salon commit- 
ments and exclusive territory agreements. 

Training Provided: Comprehensive management and business 
training programs for franchisee and manager. The director of 
education and members of the Lord's & Lady's styling team 
provide in-salon technical and motivation training workshops on a 
periodic basis. 

Managerial Assistance Available: Four operations supervisors 
provide regular salon managerial assistance. The corporate office 
has several certified public accounts to assist franchisees with 
such matters as corporate structure, accounting, bookkeeping 
systems, cash budgeting, tax planning and inventory purchasing 
and control. The company also provides support and guidance in 
advertising, marketing and merchandising programs. 

Information Submitted: May 1990 

MAGICUTS, INC. 
2105 Midland Avenue 
Scarborough, Ontario 
Canada M1P 3E3 
Brian Luborsky, President 

Description of Operation: Magicuts Great Haircut for Everyone 
offers what people demand today style, value and convenience. 
Magicuts salons specialize in perming and coloring in addition to 
cutting and styling. With nearly 200 stores operating in prime 
shopping centers in the United States and across Canada, the 
Magicuts system is a complete and comprehensive franchise op- 
portunity. The system is proven, successful and growing. 

Number of Franchisees: 6 in California, 36 in Canada. 
In Business Since: 1981 

Equity Capital Needed: Investment of $60,000 to $80,000 per 
store (includes franchise fee). 

Financial Assistance Available: Financial assistance is not 
available for Magicuts. 

Training Provided: The training will be conducted by either 
another existing successful multiple-store franchisee or staff from 
Magicuts head office your choice. 

Managerial Assistance Available: Ongoing. You will be as- 
signed a "mentor" franchisee to assist you until you know the 
business. Magicuts head office staff are always a phone call or 
visit away. 

Information Submitted: April 1990 

THE MANE EVENT FRANCHISING CO., INC. 
dba AUTUMN ROSE HAIR DESIGNERS 
225-A Main Street 
Farmingdale, New York 11735 
Lee Meyer, President 

Description of Operation: The franchise offered is for the 
establishment and operation of a hair care salon featuring tradi- 
tional "beauty parlor" services, such as full sets, in addition to 
basic haircutting, styling and hair care services, at a designated 
location under the name Autumn Rose Hair Designers. The mar- 
keting emphasis of the franchise salons is haircutting and styling 
for women as the primary market target, although services are 
available to men. Personalized attention in a relaxing atmosphere 

28 



name Autumn Rose are also featured at franchise salons for retail 
sales to customers. 

Number of Franchisees: 4 in New York 
In Business Since: 1979 

Equity Capital Needed: Initial estimated total cost, including 
initial franchise fee, ranges between $24,945 to $56,250. 

Financial Assistance Available: Initial franchise fee of $9, BOO 

may be paid in installments. Most installment payment plans 
require the franchisee to pay at least $3,500 upon signing the 
franchise agreement, at least $1,500 upon signing the sublease 
for the franchise premises, and the balance of the initial franchise 
fee by no later than 3 months after the franchise salon opens for 
business. However, in individual cases different payment plans 
may be available. 

Training Provided: Initial training is in 2 parts: hands-on training 
at a company-owned location and on-site assistance at the fran- 
chise location following the opening of the franchise business to 
the public. The length of the initial training program varies in 
individual cases depending on the franchisee's prior business and 
trade experience. Training covers all aspects of the Autumn Rose 
franchise system. There is no training fee {fee is included in initial 
franchise fee), except the franchisee is responsible for all personal 
expenses incurred in attending the training program. An unlimited 
number of employees and managers of the franchisee may attend 
the initial training program. 

Managerial Assistance Available: The franchisor will periodi- 
cally inspect the franchise premises to provide on-site operations 
assistance. Franchisees will be provided with the names of recom- 
mended suppliers for equipment, signs, fixtures, nonproprietary 
supplies and materials. The franchisor may periodically make avail- 
able advertising plans and advice and in-shop merchandising ma- 
terials for franchisees' local use and may assist in designing 
special advertising and promotional programs for individual market 
regions. The franchisor will periodically offer free optional and 
mandatory workshops for franchisees and their employees in hair- 
cutting and hair styling and may hold franchisee conferences to 
discuss sales techniques, training of personnel, performance stan- 
dards, advertising programs and merchandising procedures. 

Information Submitted: May 1990 

THE MANE EVENT FRANCHISING CO., INC. 

dba THE MANE EVENT UNISEX HAIR DESIGNERS 

225-A Main Street 

Farmingdale, New York 11735 

Les Meyers, President 

Description of Operation: The franchise offered is for the 
establishment and operation of a precision unisex haircutting, styl- 
ing and hair care salon at a designated location under the name 
The Mane Event Unisex Hair Designers. The marketing emphasis 
of the franchise salons is on servicing all members of the family 
as well as the working population. Franchise salons are required 
to be open for extended hours, 7 days a week, with limited 
holiday closings to accommodate this diverse potential market. 
Private brand hair care products packaged under the name Tho 
Mane Event are also featured at franchise salons for retail sate to 
customers. 

Number of Franchisees: 12 plus 3 company-owned in New 
York 

In Business Since: 1979 

Equity Capital Needed: Initial estimated total cost, including 
initial franchise fee, ranges from $24,945 to $56,250. 

Financial Assistance Available: Initial franchise fee of $9,500 
may be paid in installments. Most installment payment plans 
require the franchisee to pay at least $3,500 upon signing the 
franchise agreement, at least $1,500 upon signing the sublease 
for the franchise premises, and the balance of the initial franchise 
fee by no later than 3 months after the franchise salon opens for 
business. However, in individual cases different payment plans 
may be available. 



chise location renewing tne opening or tne trancmse ousmess to 
the public. The length of the initial training program varies in 
individual cases depending on the franchisee's prior business and 
trade experience. Training covers all aspects of The Mane Event 
franchise system. There is no training fee (fee is included in initial 
franchise fee), except the franchisee is responsible for all personal 
expenses incurred in attending the training program. An unlimited 
number of employees and managers of the franchisee may attend 
the initial training program. 

Managerial Assistance Available: The franchisor will periodi- 
cally inspect the franchise premises to provide on-site operations 
assistance. Franchisees will be provided with the names of recom- 
mended suppliers for equipment, signs, fixtures, non-proprietary 
supplies and materials. The franchisor may periodically make avail- 
able advertising plans and advice and in-shop merchandising ma- 
terials for franchisees' local use and may assist in designing 
special advertising and promotional programs for individual market 
regions. The franchisor will periodically offer free optional and 
mandatory workshops for franchisees and their employees in hair- 
cutting and hair styling and may hold franchisee conferences to 
discuss sales techniques, training of personnel, performance stan- 
dards, advertising programs and merchandising procedures. 

Information Submitted: May 1990 

PRO-CUTS, INC. 

3716 Rufe Snow Drive 

Fort Worth, Texas 76180-8088 

Don Stone, Executive Director 

Description of Operation: Pro-Cuts offers professional haircuts 
at affordable prices for the whole family. In addition to quality 
haircuts, Pro-Cuts offers shampoos, blowdrys and a line of hair- 
care products. Stores normally employ 6-8 stylists and are open 
Monday through Saturday. 

Number of Franchisees: 95 in Texas, Oklahoma, New Mexico, 
and Louisiana 

In Business Since: 1982 

Equity Capital Needed: $60,000 to $85,000 

Financial Assistance Available: Existing franchisees. 

Training Provided: Extensive training for the franchisee is avail- 
able with ongoing support for a long term relationship. All stylists 
are trained by the Pro-Cuts executive training staff. 

Managerial Assistance Available: Ongoing, extensive training 
for managers. Special management development classes available. 
Shops are overseen by our field staff who provide quality control 
and operations assistance. 

Information Submitted: April 1990 

SNIP N' CLIP 
6804 West 75th Street 
Overland Park, Kansas 66212 
Ronald M. Mitchell 

Description of Operation: Family haircut shops. 

Number of Franchisees: 26 franchised plus 30 company-own- 
ed. 

In Business Since: 1982 

Equity Capital Needed: $35,000. The Snip N'Clip investment 
package includes all equipment and leasehold improvements for a 
finished, turnkey operation. 

Financial Assistance Available: None 

Training Provided: Offering up-to-date workshops in hairstyling, 
retraining and communications. Periodic visits by Snip N' Clip 
supervisory personnel to all shops will keep shops and staffs up 
to date on the latest trends, hairstyles, products and specific 
promotions. 

Managerial Assistance Available: Use of operations manual 
to ensure consistency of operations. 

Information Submitted: April 1990 



San Hataei, California 

Teresa A. Guerin, Director of Franchise Sales 

Description of Operation: Supercuts shops provide affordable, 
stylish, custom hair care for men, women and children. Supercuts 
success is founded on the simple concept of precision, mistake 
proof, guaranteed haircuts made possible by technical advances 
pioneered by Supercuts, and supported by a training program 
unrivaled in the industry. Single and multiple unit franchises avail- 
able. Industry experience not required. 

Number of Franchisees: 150 with 523 open shops in 36 
States. We have an additional 60 corporate-owned shops. 

In Business Since: 1975 

Equity Capital Needed: $54,300-$ 132,900 is the estimated 
cost to open a shop and includes the franchise fee. 

Financial Assistance Available: None 

Training Provided: Training begins with a course on site selec- 
tion and lease negotiations. Franchisee training course is an inten- 
sive 1 week training course which includes shop build-out, 
operations, accounting, personnel and marketing. A 1 week ad- 
vanced operations training is also available on an ongoing basis 
without additional charge. All haircutters are trained in the Super- 
cuts technique and shop managers also attend specialized train- 
ing. 

Managerial Assistance Available: Extensive field staff provide 
quality control and operations assistance as well as refresher 
courses for haircutters. Regional offices along with corporate 
headquarters provide ongoing assistance in all phases of the 
business. 

Information Submitted: April 1990 

THIRD DIMENSION CUTS, INC. 
8015 Broadway 
Everett, Washington 98203 
Rob Jurries, New Development Director 

Description of Operation: Third Dimension Cuts offers a 
unique design and no appointment style hair salon for men and 
women with a concept that appeals to the largest segment of the 
population. You need not be a hair stylist to own or operate. 

Number of Franchisees: 13 plus 31 company-owned in Alas- 
ka, Idaho, Washington, Oregon and Utah. 

In Business Since: 1979 

Equity Capital Needed: Approximately $25,000 

Financial Assistance Available: Investment is between 
$65,000 to $120,000 of which approximately $25,000 is start 
up capital for franchise fee, down payments, grand opening ad- 
vertising, and start up capital depending on financial arrange- 
ments. 

Training Provided: Training is done at the nearest location or 
3D headquarters and consists of 25 to 120 hours training in all 
aspects of the operation; all manuals and operation formulas are 
provided. 

Managerial Assistance Available: Third Dimension Cuts offers 
handbooks, manager manuals, and continued hair styling training 
from company representatives, plus national company training 
from products companies throughout the life of the franchise. 

Information Submitted: May 1990 

WE CARE HAIR 
c/o JOHN AMICO & CO. 
7327 West 90th Street 
Bridgeview, Illinois 60455 

Description of Operation: Family style budget hair care centers 
which provide styling and hair cutting for the entire family. 

Number of Franchisees: 24 plus 3 company-owned. 

In Business Since: 1988 

Equity Capital Needed: Total investment $59,000-$1 18,000 



29 



Financial Assistance Available: Assist in obtaining financing. 

Training Provided: Staffing, recruiting, management selection 
and training provided for franchisees. Training conducted at home 
office, regional offices, company-owned college and in-store pro- 
grams. 

Managerial Assistance Available: Complete unit selection, 
lease negotiations, salon design, full stafing and continual man- 
agement assistance. 

Information Submitted: May 1 990 

BUSINESS AIDS AND SERVICES 

A CHOICE NANNY 

ACN Franchise Systems, Inc. 

8950 Route 108, Gorman Plaza #217 

Columbia, Maryland 21045 

Department of Franchise Development 

Description of Operation: Own your own child care referral 
business! Recruit, screen, and train private nannies for working 
parents seeking quality in-home child care. Franchise fee includes 
computer hardware and software, classroom and on-the-job train- 
ing, ongoing support, and advertising/public relations package. 
Each office requires 350-500 square feet and is located within 
professional building. 

Number of Franchisees: 24 franchisee! units. 

In Business Since: Parent company 7 years. Franchise com- 
pany 3 years. 

Equity Capital Needed: Minimum requirements: $40,000 liquid- 
ity, $100,000 net worth, and the ability to sustain self without a 
salary for 6 to 12 months. 

Financial Assistance Available: None 

Training Provided: Comprehensive classroom instruction and 
procedures practice (8 days at corporate headquarters). Training 
updates available as applicable. Multiple manuals assist in training 
staff and support daily activities. 

Managerial Assistance Available: Ongoing support via tele- 
communications and personal visitations. Purchasing assistance 
provided. 

Information Submitted: April 1990 

ADTEL FRANCHISE SYSTEMS, INC. 

1661 East Camelback Road 

Suite 118 

Phoenix, Arizona 85016 

Paul Harris, Marketing Director 

Description of Operation: Sales and distribution of customized 
audio tapes to businesses for telephone systems with "hold" 
capabilities. Product provides corporate image enhancement and 
makes productive use of time clients are put on hold. 

Number of Franchisees: 6 
In Business Since: 1989 
Equity Capital Needed: $20,000 
Financial Assistance Available: None 

Training Provided: 1 week intensive training in business proce- 
dures and sales and marketing techniques. After opening, addi- 
tional on-site training provided. Annual training workshops and 
seminars on latest techniques also provided. 

Managerial Assistance Available: Ongoing technical support 
regarding marketing and sales techniques, and technical support 
with the production of tapes for clients. Full manuals provided by 
franchisor. 

Information Submitted: April 1990 

ADVANTAGE PAYROLL SERVICES 
800 Center Street 
P. O. Box 1330 
Auburn, Maine 04211 



Description of Operation: Franchisees provide a complete pay- 
roll and payroll tax filing service to small businesses. Small com- 
puters in the franchised offices are linked to the company's 
computer center in a unique shared distribution of responsibilities. 

Number of Franchisees: 22 in 13 states, 1 company-owned. 
In Business Since: 1967 

Equity Capital Needed: $13,000-$20,000 including equipment, 
franchise fee, and training. Additional working capital for personal 
living expenses required. 

Financial Assistance Available: $5,000 at 10 percent over 4 
years. No payments required during the first year. 

Training Provided: Up to 2 weeks at company headquarters 
with a minimum of 10 days in field. Ongoing service and support. 

Managerial Assistance Available: Ongoing 
Information Submitted: April 1990 

AFTE ENTERPRISES, INC. 
13831 Northwest Freeway 
Suite 335 

Houston, Texas 77040 
Ken Jaeger 

Description of Operation: Computerized bookkeeping, tax and 
business consulting service. Proven method of acquiring clients. 

Number of Franchisees: 13 in 7 States 
In Business Since: 1986 
Equity Capital Needed: $5,000 
Financial Assistance Available: None 
Training Provided: 2 weeks training. 

Managerial Assistance Available: Continuous guidance and 
support by all company personnel when and as needed. Regular 
contact by phone and through the mail during the life of the 
agreement. 

Information Submitted: April 1990 

AIT FREIGHT SYSTEMS, INC. 

1350 North Michael Drive, Suite D 

Wood Dale, Illinois 60191 

Herbert L. Cohan, Director of Corporate Development 

Description of Operation: Air freight forwarder offering ex- 
pedited air and surface transportation services. 

Number of Franchisees: 5 in 5 States plus 1 company-owned 
in Illinois. 

In Business Since: 1979 

Equity Capital Needed: Costs vary from $10,000 to $30,000 
depending on locale. Contact company for full particulars. 

Financial Assistance Available: None 

Training Provided: At corporate headquarters and at fran- 
chisee's location as needed. 

Managerial Assistance Available: Continuous management 
guidance during the life of the franchise agreement in such areas 
as accounting, policies, procedures, operations and sales. 

Information Submitted: April 1990. 

AIR BROOK LIMOUSINE 
115 West Passaic Street 
Rochelle Park, New Jersey 07662 
Conrad Rehill, Director of Franchising 

Description of Operation: Provide transportation service to the 
general public, including corporations, travel agencies, group and 
individuals with a fleet of late model sedans, station wagons, vans 
and stretch limousines. Areas of operation include the metropoli- 
tan New York area as well as Rockland, Orange County, New 
York and New Jersey, including the Atlantic City area. Complete 
service is also provided to and from the major metropolitan air- 
ports. 
Number of Franchisees: 125 in New Jersey 



30 



In Business Since: 1969 

Equity Capital Needed: $9,500 new sedan, $14,500 new 
van or stretch limousine. 

Financial Assistance Available: Air Brook will finance up to 
$5,000 on a $9,50O investment and up to $6,000 on a $14,500 
investment at no interest charge. 

Training Provided: 5 day program consisting of 3 days class- 
room training and 2 days on-the-road training. This program is 
available for owners and their employed drivers. 

Managerial Assistance Available: Air Brook actively markets 
its services through a team of sales professionals and maintains a 
fully-staffed reservations and dispatch departments 7 days to 
coordinate work. Air Brook also provides all accounting and book- 
keeping services at no cost; in addition, Air Brook provides all 
necessary vehicle liability insurance. 

Information Submitted: April 1990 

ALL AMERICAN SIGN SHOPS, INC. 

1460- A Diggs Drive 

Raleigh, North Carolina 27603 

Doug Lipscomb, Director of Marketing 

Description of Operation: Retail sign shop specializing in small 
signs. Concept puts you in business with minimum capital and 
reduces overhead expenses. 24 hour service for the consumer. 

Number of Franchisees: 14 in 6 States 

In Business Since: 1984, franchising since 1987 

Equity Capital Needed: $30,000-$50,000, franchise fee 
$10,000. 

Financial Assistance Available: Equipment leasing assistance 
available. 

Training Provided: Yes 

Managerial Assistance Available: Ongoing 

Information Submitted: April 1990 

ALLAN & PARTNERS 
603 Lawyers Building 
428 Forbes Avenue 
Pittsburgh, Pennsylvania 15219 
Allan L. Hyman, General Partner 

Description of Operation: Executive marketing, outplacement, 
resume services to corporate and private sector clients. 

Number of Franchisees: 2 in 2 States 

In Business Since: 1972 franchise operations since 1984 

Equity Capital Needed: $30,000 

Financial Assistance Available: None 

Training Provided: Initial year's start up training approximately 
30 days and approximately 10 days training each succeeding 
year. All selected franchises are appointed senior consultants and 
receive, with no additional cost, a complete set of training, oper- 
ations, and client information manuals which outline company 
policy and operations methods; computerized resume reference 
files; 2 weeks of initial training plus 1 week of advanced training 
in Pittsburgh, Pennsylvania; periodic field training in the fran- 
chisee's office as needed. Training and individual assistance con- 
tinue through experienced home office personnel and senior 
partners to be assigned in the future. 

Managerial Assistance Available: Each franchisee is trained in 
the use of PAAR Plan-A job search program for professional, 
executive, technical and other white collar workers that is based 
on effective and proven marketing and communications proce- 
dures. Full assistance is provided continuously to franchisees and 
their clients by home office personnel. In addition, the company 
provides professional writing, research and computer support ser- 
vices to franchisees and their clients. 

Information Submitted: May 1 990 



'AMERICAN ADVERTISING DISTRIBUTORS, INC. 
234 South Extension Road 
Mesa, Arizona 85202 

Al Shindelman, Managing Director, Franchise 
Operations 

Description of Operation: American Advertising Distributors, 
Inc., has trademarked techniques, methods, experience and know 
how in establishing a professional direct mail business. Franchisee 
shall have the exclusive marketing license for a particular territory. 
The company has complete 80,000 square feet facilities for the 
printing and production of coupons and other mailing pieces, for 
nationwide delivery. 

Number of Franchisees: 1 1 1 in most States. 
In Business Since: 1976 
Equity Capital Needed: $25,000 to $50,000. 
Financial Assistance Available: None 

Training Provided: 4 weeks comprehensive training: 2 weeks at 
company's home office, 1 week at a similar operation and 1 week 
in the licensee's territory by an authorized trainer. 

Managerial Assistance Available: Provided in training school. 
Further training at regional sessions 2-3 times per year. Also, 
national convention once a year. Support network to guide fran- 
chisee through various stages of growth. 

Information Submitted: March 1990 

AMERICAN BUSINESS ASSOCIATES FRANCHISE 

CORP. 

475 Park Avenue 

New York, New York 10016 

Jerome P. Feltenstein, President 

Description of Operation: ABA offers a unique system for 
executive networking councils. Each franchise operates 5 councils 
in a specific geographic area. A business category can be repre- 
sented by only one company so there is no competition. 

Number of Franchisees: 1 1 in 3 States. 

In Business Since: 1983 

Equity Capital Needed: $25,000-$80,000 

Financial Assistance Available: 60 percent financeable 

Training Provided: 1 week intensive training, working with ex- 
isting ABA councils and ABA representatives. 

Managerial Assistance Available: ABA offers continual 
advisory services, as well as financial administration, and national 
and public relations. 

Information Submitted: May 1990 

AMERICAN COLLEGE PLANNING SERVICE, INC. 
94B Jefryn Boulevard East 
Deer Park, New York 11729 
Richard A. Simeona, President 
Randy G. Romano, Vice President 

Description of Operation: ACPS Planning Centers help families 
afford the high cost of a college education. Services help parents 
of college bound students, regardless of income, to qualify and 
apply for maximum college funding. 

Number of Franchisees: 9 in 5 States. 

In Business Since: 1984 

Equity Capital Needed: Total investment $20,000. 

Financial Assistance Available: None. The company will as- 
sist franchisees with financing arrangements. 

Training Provided: 1 week training at company's training cen- 
ter. Ongoing training and assistance at the company's training 
center and at franchise center location. 

Managerial Assistance Available: ACPS provides complete 
managerial assistance in all phases of operation including fran- 
chisee's pre-opening and start up, marketing, training, accounting 
and day-to-day operations. Complete manuals are provided. 

31 



AMERICAN HERITAGE AGENCY, INC. 

Heritage Building 

104 Park Road 

West Hartford, Connecticut 06119 

Description of Operation: 1 wedding consulting business fur- 
nishes services tailored to the needs of the brides-to-be. 

Number of Franchisees: 6 in Connecticut, Massachusetts and 
New York 

In Business Since: 1925 

Equity Capital Needed: $500-$ 10,000 

Financial Assistance Available: Financing of up to 50 percent 
of the franchise fee provided credit standards can be met. 

Training Provided: 12 days of formal classroom training and 
on-the-job training at established office; up to 30 days training at 
franchisee's own office; periodic briefings and meetings. 

Managerial Assistance Available: Liaison officer available to 
help in solving problems, expanding operations and suggesting 
improvements. 

Information Submitted: May 1990 

AMERICAN INSTITUTE OF SMALL BUSINESS 
7515 Wayzata Boulevard, Suite 201 
Minneapolis, Minnesota 55426 

Description of Operation: The American Institute of Small 
Business is a publisher of books and educational materials on 
Small Business and Entrepreneurship and provides seminars on 
How to Start and Operate a Small Business. Publications including 
books and software are sold to individuals, libraries, companies, 
secondary and postsecondary high schools, colleges and univer- 
sities. Seminars are offered to individuals wishing to set up their 
own small business. 

Number of Franchisees: 5 

In Business Since: 1985, in franchising since 1988. 

Equity Capital Needed: $5,000 

Financial Assistance Available: None 

Training Provided: The American Institute of Small Business 
provides 1 day of training at their home offices and conducts the 
first seminar on How To Set Up and Operate Your Own Small 
Business in the city of the franchisee. A prompter book and 
materials are provided. Literature on all books and educational 
materials are supplied. 

Managerial Assistance Available: The Institute provides all 
necessary management assistance relative to the company's man- 
ner of doing business. 

Information Submitted: April 1990 

AMERICAN POST 'N PARCEL, INC. 
315 West Pondera Street, Suite F 
Lancaster, California 93534-3681 
Harry Klemm, President 

Description of Operation: Emphasis is placed on packaging 
and shipping parcels and freight up to 1,000 Ibs. using state- 
of-the-art equipment and techniques. Other related services in- 
clude mail box rentals, FAX, photocopying and retail supplies. 

Number of Franchisees: 5 in 2 States plus 1 company-owned. 
In Business Since: 1986 

Equity Capital Needed: Cash requirement $42,000-$68,000. 
Financial Assistance Available: None 

Training Provided: 1 week comprehensive training at corporate 
training center plus on-site assistance as needed. 

Managerial Assistance Available: Continuous service from 
our operations department. Site selection assistance. Equipment 
leasing assistance. Performance evaluation continuous. Promotion- 
al assistance throughout franchise term. 



AMERISPEC HOME INSPECTION SERVICE 

1 507 West Yale Avenue 

Orange, California 92667 

Sheilah Hyman, Vice President, Sales 

Description of Operation: Residential inspection services of- 
fered to home buyers, sellers and referral services (i.e., real estate 
brokers). 

Number of Franchisees: 85 
In Business Since: 1987 

Equity Capital Needed: Capital requirement $5,300-$ 12,250 
plus working capital. Franchise fee ranges from 
$12,900-$ 18,900. 
Financial Assistance Available: None 

Training Provided: Required to complete 2 week intensive man- 
agement institute at corporate headquarters. 

Managerial Assistance Available: Complete operations. Tech- 
nical and business development manuals. Ongoing marketing 
assistance. 
Information Submitted: May 1990 

AN INTERNATIONAL WORLD OF WEDDINGS, INC. 
12012 S.E. 122nd Avenue 
Portland, Oregon 97236 
Francine M. Hansen, President 

Description of Operation: The company's principal business is 
as a franchisor of business opportunities to own and operate 
bridal consulting and wedding design firms, not only planning and 
creating traditional Christian ceremonies, but also creating custom 
ethnic and religious ceremonies for Hindu, Buddhist, Jewish and 
Moslem brides and co-ordinating a variety of formal occasions, 
such as proms, balls, cotillions and anniversary parties. The rental 
of bridesmaid gowns, wedding gowns, and other formal women's 
attire also included in the franchise. 

Number of Franchisees: 4 in Oregon and 3 in Washington 

In Business Since: 1973 

Equity Capital Needed: $1 7,500-$31,500 

Financial Assistance Available: None at present. 

Training Provided: A 1 week training program includes com- 
prehensive training for 2, covering all aspects of wedding, con- 
sultation, planning, and design. The training is conducted by 7 
qualified instructors in Portland, Oregon, teaching not only tradi- 
tional American wedding planning, but also the planning of many 
authentic ethnic or religious rituals, including but not limited to the 
Hindu, Buddhist, Jewish and Moslem weddings. 

Managerial Assistance Available: Complete support system 
including confidential operations manuals, training manuals, full 
color photo presentation manual, initial supply of brochures, fly- 
ers, coupons, newspaper slick ads, business cards and VHS tape 
to assist franchisee in selling the service. Regional representatives 
to assist in ongoing advice and counseling, and a newsletter with 
the most up-to-date information in the wedding industry. Regional 
and/or national advertising through a co-operative effort in com- 
bining our advertising dollars. 

Information Submitted: May 1990 

ANSWERING SPECIALISTS 
119 West Doty Avenue 
Summerville, South Carolina 29483 
Arthur F. (Bud) Doty, III, President 

Description of Operation: A live telephone answering service 
with emphasis on quality. Answering Specialists brings 18 years 
of experience to the market. Answering Specialists seeks loca- 
tions only in the Southeast at this time. 

Number of Franchisees: 1 company-owned unit. 

In Business Since: 1989 

Equity Capital Needed: $35,000 to $45,000 total investment. 



32 



Financial Assistance Avaiiaoie: pgone 

Training Provided: We provide ongoing training at our location. 

Managerial Assistance Available: Ongoing 

Information Submitted: April 1990 

ASI SIGN SYSTEMS 

548 West 28th Street 

New York, New York 10001 

Tim Jones, National Sales Director 

Description of Operation: ASI Sign Systems, Inc., offers fran- 
chises that give the license and right to operate a sign business 
using the ASI Sign System. The ASI Sign System consists of 
various components including patented manufacturing techniques, 
equipment, materials and supplies, proprietary business and mar- 
keting formats, general know-how and information that enables 
the franchisee to manufacture subsurface imaged signs, obtain 
from qualified sources other kinds of finished signs as well as 
materials and consumable supplies, provide sign planning services 
and conduct a complete professional architectural sign business. 

Number of Franchisees: 31 in 25 States plus 3 in Canada 
In Business Since: 1977 

Equity Capital Needed: $60,000 initial license fee (which in- 
cludes certain computer software, equipment and start-up inven- 
tory) plus $75,000 to $125,000 to cover additional equipment, 
supplies, rental space, salaries, insurance and operating capital. 

Financial Assistance Available: The franchisor offers, at its 
option, financial assistance on a portion of the initial fee. 

Training Provided: An intensive 5 day training course is held for 
all new franchisees at the home office. An additional 3 days of 
training and start-up assistance is held at the franchisee's location. 

Managerial Assistance Available: ASI Sign Systems provides 
ongoing assistance in sales, marketing, manufacturing and admin- 
istration. Comprehensive operations manuals are provided. ASI 
has field personnel who regularly visit and work with the fran- 
chisees in all phases of the business. 

Information Submitted: April 1990 

ASSET ONE 

230 East Wheeling Street, Suite 101 

Lancaster, Ohio 43130 

Raymond A. Strohl, President 

Description of Operation: Financial and investment planning 
service for the public. Advice given on budgeting, plans to reduce 
taxes on the Federal, State, and local levels, and advice given on 
various investments. Advice given on sources of real estate and 
business loans and financing. 

Number of Franchisees: 5 in Ohio, Florida, and California. 
In Business Since: 1989 
Equity Capital Needed: Varies 
Financial Assistance Available: Yes 
Training Provided: Yes 

Managerial Assistance Available: Perpetual assistance as 
needed. 

Information Submitted: April 1990 

ASSOCIATED AIR FREIGHT, INC. 
3333 New Hyde Park Road 
New Hyde Park, New York 11042 
Walter G. Mahland, Vice President, Development 

Description of Operation: Associated Air Freight currently 
ranks in the top 15 air freight forwarders. Franchisees must have 
either transportation sales experience or an extensive background 
in business-to-business sales. Each location is staffed with cus- 
tomer service and operations personnel in addition to sales per- 
sonnel. Associated offers an extensive product line including 
domestic same day, overnight, second day and international prior- 



ity service, 3-5 day deferred, and courier express service. Inven- 
tory requirements are minimal, and inventory items are provided 
free of charge during the first year of operation. 

Number of Franchisees: Associated has 1 1 company-owned 
locations, 2 franchises, 36 joint-venture operations in the U.S., 
and 10 international joint-venture operations as well as 300 U.S. 
and 100 international agents. 

In Business Since: 1958 

Equity Capital Needed: $20,000-$50,000, depending on mar- 
ket area (this includes franchise fees of $5, 000-$ 15,000). 

Financial Assistance Available: Associated offers indirect fi- 
nancing. Also, franchisees have immediate credit with all 
suppliers, and Associated assists in marketing for first year of 
operation at no cost to franchisee. Franchisees are not required to 
purchase trucks or aircraft. Approximately 40 percent of working 
capital is spent on facility and the remaining on staffing. 

Training Provided: Training consists of 5 days training at world 
headquarters to include sales, marketing and advertising presenta- 
tions and demonstrations of accounting and billing procedures, 
routing guidelines, reporting and claims. An additional 5 days 
training is held at an Associated field location to include joint sales 
calls and hands-on operational training. 

Managerial Assistance Available: Associated provides on- 
going assistance in the management of the franchise operation. 
Associated handles the majority of accounting functions, including 
accounts receivable and accounts payable to suppliers. On a 
monthly basis, Associated does an analysis of each franchise 
location and provides directional support. Franchisees benefit from 
national account purchasing arrangements with major airlines. 
Special attention is paid to the support of each newly opened 
office. 

Information Submitted: April 1990 

BARTER EXCHANGE, INC. 

Twin Towers 

1106 Clayton Lane 

Suite 480 West 

Austin, Texas 78723 

Jerome Antil, Chief Operating Officer 

Description of Operation: Barter Exchange, Inc., operates as a 
third party record keeper for businesses (clients) throughout the 
U.S. and abroad. Clients are able to buy and sell goods and 
services for trade dollars instead of cash. The national head- 
quarters in Austin is responsible for billing, receiving, monthly 
statements, credit lines, and long-term loans. Each franchise office 
registers new clients and brokers each client's product/service. 
Client's financial position is enhanced by the new sales generated 
and the ability to offset cash expenses with the trade dollars 
received for their goods and services. BEI provides each client 
with a client directory, client cards (similar to credit cards), and a 
subscription to BEI's bi-monthly newspaper, Tradewinds. BEI pro- 
vides each franchisee with a computer hardware and software 
package which includes BarterLine, a central computer access 
system. 

Number of Franchisees: 15 in 11 States 
In Business Since: 1983 
Equity Capital Needed: $60,000 

Financial Assistance Available: Financing of part of the fran- 
chise fee available to qualified individuals in select situations. 

Training Provided: BEI provides up to 6 weeks of training 
including 1-2 weeks at the corporate office, 1 week with an 
existing franchise and 3 weeks in the franchisee's market. Also 
included is ongoing Tradebroker training, and quarterly, regional 
and annual meetings. 

Managerial Assistance Available: BEI processes all new cli- 
ents, generates client cards, sets up client accounts in the data 
base, and provides ongoing accounting services with monthly 
statements. BEI also provides toll-free WATS lines for authoriza- 
tions on transactions. Along with this administrative support, BEI 
provides all printed brochures, directories, newspapers, and logos 
for creation of letterhead, envelopes, etc. BEI provides operations 

33 



and sales manuals that direct and instructs the franchisee in 
virtually every aspect of the business along with weekly manage- 
ment reports. 

Information Submitted: April 1990 

BINEX-AUTOMATED BUSINESS SYSTEMS, INC. 
4441 Auburn Blvd., Suite E 
Sacramento, California 95841 
Walter G. Heidig, President 

Description of Operation: Binex licenses offer a broad range of 
computerized services to small and medium sized businesses. 
Services include financial reports, general ledgers, accounts re- 
ceivable, accounts payable, job cost, and payroll. Specialized 
computer services are also available, and you can develop your 
own. You may operate your business in various ways from a 
bookkeeping office to a full computer service. The computer 
programs are licensed to you for use on your computer or a 
central Binex computer. Complete small business computer sys- 
tems may be installed in your client's office. 

Number of Franchisees: 60 in 21 States, Canada, and New 
Zealand. 

In Business Since: 1965 

Equity Capital Needed: $8,500. The fee covers training, man- 
uals, and startup supplies. No expensive equipment is required. 

Financial Assistance Available: A computer can be purchased 
for $2,000. Lease arrangements available if a computer is pur- 
chased. 

Training Provided: Home study course and 1 week home of- 
fice. Individuals may return for further training as needed. 

Managerial Assistance Available: Support is provided on a 
continuous basis. Frequent newsletters are sent out covering a 
variety of subjects including business operation, marketing, tech- 
nical, taxes, etc. New programs and services are developed, 
documented, and made available regularly to all licensees. Periodic 
regional meetings provide upgrading and review. 

Information Submitted: April 1990 

THE BREAD BOX 

1010 South Taylor 

Little Rock, Arkansas 72204 

John Reynolds, President 

Description of Operation: The Bread Box is a co-op direct mail 
advertising company. Our licensees provide the local business 
owners in their territories with madia that target his advertising in 
a specific geographical area. All printing and production is handled 
by The Bread Box from their corporate headquarters in Little Rock, 
Arkansas. No inventory required and low overhead operation for 
our licensees. 

Number of Franchisees: 3 in Arkansas, Texas and Tennessee. 

In Business Since: 1976 

Equity Capital Needed: $8,000-315,000 

Training Provided: 1 week classroom training program is man- 
datory for all new franchisees. Field training is available. Complete 
operations manual, sales presentation manual and coupon library 
are provided. 

Managerial Assistance Available: Regional and annual meet- 
ings, work shops, home office support on a continuous basis, 
periodic newsletters, awards and incentive programs. 

Information Submitted: April 1990 

BROKER ONE 

230 East Wheeling Street, Suite 101 

Lancaster, Ohio 43130 

Raymond A. Strohl, President 

Description of Operation: Stockbroker offering stocks, bonds, 
options, mutual funds, penny stocks, tax shelters, retirement 
plans, diamonds, precious metals, commodities, managed com- 
modity accounts, rare coins and loan brokering. 



Number of Franchisees: 7 in Ohio, Florida, California, Penn- 
sylvania, Louisiana and Arizona. 

In Business Since: 1983 j 

Equity Capital Needed: Varies j 

Financial Assistance Available: Yes ! 

> 

Training Provided: Varies, depending on the background and j 
experience of the franchisee. j 

Managerial Assistance Available: Perpetual assistance as 
needed. i 

Information Submitted: April 1990 ' 

BUDGET SIGNS 

4109 Brown Trail 

Suite 100 

Colleyville, Texas 76034 

Robert S. Phillips, Jr., President 

Description of Operation: Computer generated quick sign 
stores. 

Number of Franchisees: 20 

In Business Since: 1989 

Equity Capital Needed: $80,000 to $100,000 

Financial Assistance Available: None 

Training Provided: 2 week training school, 1 week on-site. 
Additional training as needed. 

Managerial Assistance Available: Continuous 
Information Submitted: April 1990 

THE BUILDING INSPECTOR OF AMERICA 
684 Main Street 

Wakefield, Massachusetts 01880 
Larry Finklestone, Director of Marketing 

Description of Operation: The Building Inspector of America is 
a national organization of home and building inspection consul- 
tants. The service is used primarily by buyers of homes, con- 
dominiums and property investors. It is designed to alert buyers 
to potential problem areas as well as show buyers how to main- 
tain their property and possibly save money by conserving on 
energy. 

Number of Franchisees: 73 in 27 States 
In Business Since: 1985 

Equity Capital Needed: $15,000 and up depending on size of 
territory. 

Financial Assistance Available: None 

Training Provided: Intense 2 week in-field and in-franchisee. 
Audio and video tapes provided. Workbook on sales promotion 
and advertising is included. 

Managerial Assistance Available: Extensive ongoing market 
research for franchisee benefit. Report writing clinics and sales 
training and promotion workshops run several times a year at 
corporate headquarters. Regular newsletters, slide show pro- 
grams, national referral system in place. 

Information Submitted: April 1990 

BUSINESS AMERICA ASSOCIATES, INC. 
300 Cedar Boulevard 
Pittsburgh, Pennsylvania 15228 
Thomas D. Atkins, President 

Description of Operation: Listing and sales of businesses. 
Listings of businesses for sale are shared by all offices on a 
confidential basis. Buyers are prequalified by interview in franchise 
office locations. Franchises are offered for sale as well as estab- 
lished businesses. 

Number of Franchisees: 4 in Pennsylvania 
In Business Since: 1984 
Equity Capital Needed: $45,000 



34 



Financial Assistance Available: Terms may be considered. 

Training Provided: 1 week at corporate offices and 1 week at 
franchisee's location. Training by video with training manual. All 
forms and systems provided. 

Managerial Assistance Available: Ongoing support with regu- 
lar meetings for franchise owners. 

Information Submitted: April 1990 

BUSINESS CONSULTANTS OF AMERICA 

Affiliate of: HORIZONS OF AMERICA 

P. O. BOX 4098 

Waterbury, Connecticut 06714 

Gregg Nolan, Franchise Director 

Description of Operation: Franchisor offers time tested prac- 
tice, dealing with advisory services for small and medium sized 
business operations. Training in services to include: management, 
market, tax advisory and financial advisory services. Additional 
training to include programs for mergers/acquisition, business 
brokerage and franchise coverage. Franchisor provides a client 
lead service through a computer hookup to franchisee's office. 

Number of Franchisees: 26 in 1 1 States. 
In Business Since: 1973 

Equity Capital Needed: $20,000 plus $5,000-810,000 work- 
ing capital. Computer equipment optional. 

Financial Assistance Available: Assistance with bank/govern- 
ment financing/franchisor financing. 

Training Provided: 3 weeks intensive training at franchise 
headquarters, 1 week at franchisee's office, followed by 2 months 
cassette courses packaged by franchisor and other professional 
organizations. Continuing franchisor advisory newsletters and 
tapes. Fully computerized national listing and consulting service. 

Managerial Assistance Available: Technical and advisory ser- 
vices at discretion of franchisee. Continued services on an as 
needed basis from franchisor. Additional memberships arranged in 
professional associations. 

Information Submitted: May 1990 

BUSINESS DIGEST, INC./BUSINESS PEOPLE 

650 Main Street 

South Portland, Maine 04106 

Leo Girr or Patti Crabtree 

Description of Operation: Business Digest is the first fran- 
chised monthly business publication that pays special attention to 
local small- and medium-size businesses of all sizes. 

Number of Franchisees: 17 in 9 States 
In Business Since: 1976 

Equity Capital Needed: $175,000 (approximately) depending 
on the market and size of trade area. (Includes $40,000 franchise 
fee.) 

Financial Assistance Available: Franchisor will assist in ob- 
taining working capital and equipment loans. 

Training Provided: Minimum 3 day initial training at franchisor's 
headquarters. 

Managerial Assistance Available: Because of the nature of 
the publishing business the franchisor will assist the franchisee in 
selecting copywriters, layout and design staff, coordinate the rela- 
tionship with printers and train the franchisee's sales staff on the 
techniques of selling advertising. Further, as the franchisee gains 
experience, the franchisor will assist in incorporating other income 
sources at the franchisee's level, such as business opportunity 
shows and ways to derive income from the equipment involved in 
running a magazine. 

Information Submitted: April 1990 

BUSINESS STARTERS INC. 
4113 Yancey Street 
Charlotte, North Carolina 28217 



Description of Operation: Small and medium sized business 
consulting for wholesalers, retailers and service businesses in the 
area of finance, management, operations and marketing. 

Number of Franchisees: 5 



1988 and began offering franchising in 



In Business Since: 

1990. 

Equity Capital Needed: $8,995 for franchise fee, range of 
$1,500-$7,000 for start-up and initial living expenses. 

Financial Assistance Available: None at this time. 

Training Provided: Complete training program over a 90 day 
period. 2 days at corporate followed by field support assistance 
and training, followed by an optional return to corporate for a 2 
day advanced training course. 

Managerial Assistance Available: Complete support system 
provided for a monthly fee of $200, including consultant support 
and marketing support. Business Starters Inc. provides a public 
relations vehicle which allows the consultant to become the rec- 
ognized expert in the field of small business in their area through 
the use of a public relations campaign, brochure mailings, news- 
paper articles, advertising and promotional press releases. All 
products, materials and supplies are provided, as well as actual 
analysis of client situations, including recommendations, solutions 
and consulting guides. Lines are provided for consultant. 

Information Submitted: July 1990 

BUYING AND DINING GUIDE 

80 Eighth Avenue 

Suite 31 5 

New York, New York 10011 

Allan Horwitz, President 

Description of Operation: Buying and Dining Guide is a unique 
money-maker for the publishers and the advertisers. A free pub- 
lication offering total market coverage of the active "buyers" and 
"diners" throughout the area, it's a direct route to prime spend- 
ers those who enjoy spending money even more than they like 
saving it. Publishing and distribution costs are minimal, and the 
advertiser receives 14 days of effective advertising and at the 
price of just a single ad. 

Number of Franchisees: 5 

In Business Since: 1980, franchising since 1989 

Equity Capital Needed: $19,900 with a money-back guarantee. 

Financial Assistance Available: 80 percent financing to quali- 
fied applicants. 

Training Provided: 8 days of classroom, infield and on-site 
training for franchisees and their employees. Covers how to sell 
advertising, acquire co-op from manufacturers, profit from barter, 
service accounts, ad design, layout, distribution, and bookkeep- 
ing. Includes confidential operations manual, audio and video cas- 
settes, training films and video-taped role playing sessions. 

Managerial Assistance Available: Continuous assistance pro- 
vided by the home office. Includes our unique "head start" 
program to get you off to a flying start, with $1,000 free printing, 
a direct mailing to your prospects by the company, and our 
special charter advertiser program to produce immediate income 
for both the franchisee and his advertisers. In addition, the com- 
pany contributes $1,000 for each new franchise plus 12 percent 
of all royalty fees for direct mailing, sweepstakes, and other 
promotions funded entirely by the company to make the fran- 
chisees more successful. 

Information Submitted: April 1990 

BUY LOW ENTERPRISES, INC. 

801 North Cass Avenue 

Suite 104 

Westmont, Illinois 60559 

Irv Silver, President 

Russell B. Chevalier, Vice President 



35 



sales promotions and advertising under the trade name of Buy 
Low" to franchisees engaged in the sale of alcoholic beverages at 
retail for consumption off premises. 

Number of Franchisees: 83 in Illinois 

In Business Since: Incorporated by Low Enterprises, Inc., under 
the law of Illinois on October 1960. 

Equity Capital Needed: Franchisee and initial investment is 
estimated at a low-high range of $500-$ 1,000. 

Financial Assistance Available: Neither the franchisor nor any 
agents directly or indirectly offers any financial management to 
franchisees. 

Training Provided: There are training programs supplied by the 
franchisor. 

Managerial Assistance Available: The licensor is obligated to 

(1) permit the licensee to represent himself as a "Buy Low" store, 

(2) permit licensee to use its service marks, trademarks, trade 
names and logotypes, in accordance with licensor's policy, (3) 
provide assistance to the licensee in establishing a retail promo- 
tional plan for the location, including merchandise displays and 
general sales promotion and advertising, and (4) place adver- 
tisements in newspapers and other media chosen solely by licen- 
sor and published and circulated in the greater metropolitan 
Chicago land area at least once each week. Other various assis- 
tance may be provided by the franchisor on a voluntary basis to 
franchisees in addition to the above. 

Information Submitted: May 1990 

CARING LIVE-IN'S, INC. 
214 East 72nd Terrace 
Kansas City, Missouri 04114 
George Fetekamp, President 

Description of Operation: Consultation and referral service for 
elderly. 

Number of Franchisees: 10 in Missouri, Texas, Kansas, Ohio 
and Florida 

In Business Since: 1982 

Equity Capital Needed: $10,000 to $15,000 

Financial Assistance Available: None 

Training Provided: 4 days of training in all phases of operation. 

Managerial Assistance Available: Ongoing consultation. 

Information Submitted: May 1990 

CA$H PLUS 
4020 Chicago Avenue 
Riverside, California 92507 
Jerry E. Todd 

Description of Operation: Check cashing service and related 

services. 

Number of Franchisees: 1 1 
In Business Since: 1989 
Equity Capital Needed: $40,000 
Financial Assistance Available: None 

Training Provided: As much time as necessary at company- 
owned store and follow-up at location. 

Managerial Assistance Available: From beginning to end. We 
assist, coach, train, help, do whatever is necessary to put you 
into business. Protected areas, follow-up, country managers, a 
complete system to assure your success. 

Information Submitted: April 1990 

'CHECK CHANGERS 
2 West Madison 
Suite 200 

Oak Park, Illinois 60302 
Ted Malone, Operation Development Manager 

36 



Number of Franchisees: 12 plus 47 company-owned. 
In Business Since: 1964, franchising 1989 

Equity Capital Needed: $21,500 start-up cash. $50,000- 
$70,000 total investment. 
Financial Assistance Available: None 

Training Provided: Complete training in operating a check cash- 
ing center. 

Managerial Assistance Available: Continuous 
Information Submitted: June 1990 

CHECKCARE ENTERPRISES, INC. 

3907 Macon Road 

Columbus, Georgia 31907 

Michael Stalnaker, Vice President, Franchise 

Development 

Description of Operation: Checkcare Systems' franchisees 
provide a check guarantee and verification service for its mem- 
bers. The system utilizes proprietary sales, collection and admin- 
istrative software with data line to franchisor. 

Number of Franchisees: 30 in 8 States 
In Business Since: 1983 
Equity Capital Needed: $30,000 

Financial Assistance Available: Limited financing available to 
qualified individuals. 

Training Provided: Complete 1 week training program at home 
office. 

Managerial Assistance Available: On-site support and evalu- 
ation as necessary. 

Information Submitted: April 1990 

CHECK-X-CHANGE CORPORATION 

111 S.W. Columbia 

Suite 1080 

Portland, Oregon 97201 

Jean Gaines, National Development Coordinator 

Description of Operation: Check cashing for a fee, money 
order sales, and photo I.D.'s. 

Number of Franchisees: 102 in 21 States 

In Business Since: 1982 

Equity Capital Needed: $90,000-$ 100,000 

Financial Assistance Available: None 

Training Provided: 2 weeks at corporate headquarters 

Managerial Assistance Available: On-site training after open- 
ing, continuing on-site consulting on as needed basis. 

Information Submitted: April 1990 

* CHROMA COPY FRANCHISING OF AMERICA, INC. 
423 West 55th Street 
New York, New York 10019 
Amnor Bartur 

Description of Operation: Photographic service for business. 

Number of Franchisees: 15 in 10 States 

In Business Since: 1982 

Equity Capital Needed: $300,000 

Financial Assistance Available: None 

Training Provided: Management, printmaking, sales 2 weeks. 

Managerial Assistance Available: Organizing assistance relat- 
ing to all areas of the operation is provided as needed by each 
franchise. 

Information Submitted: May 1 990 



an of Operation: Closet and storage area organization 
ide up of component parts for versatile use. 

>f Franchisees: 2 in Pennsylvania 
ss Since: 1976 
ipital Needed: $50,000 
Assistance Available: None 

Provided: 8 days of intensive training in the corporate 
shop, 1 week in franchisee operation before opening 
ek after opening. Ongoing support by phone and field 
itives. 

ial Assistance Available: The franchisor is available 
ance by phone or field representatives any time for 
assistance. 

ion Submitted: May 1990 

AUNICATIONS WORLD INTERNATIONAL, INC. 

i West 6th Avenue 

13B 

n, Colorado 80401 

a Zens, Franchise Director 

ion of Operation: Sale and service of business tele- 
stems to companies with 2 to 250 employees. 

of Franchisees: 61 in 16 States 
ess Since: 1979 

Capital Needed: $40,000, $10,000 cash and $30,000 
edit, for sales franchise. $100,000, $40,000 cash and 
line of credit for master franchise. 

I Assistance Available: Yes 

Provided: Initial 5 days at company headquarters, in- 
dministrative and product knowledge. On-site quarterly, 
tional conference/convention. 

rial Assistance Available: Continuous technical help 
lumber. Managerial support, researching acceptable prod- 
: providing sales advice. Business telephone centers are 
ed in each city to provide administrative, service and 
ration back-up. 

tion Submitted: April 1990 

PREHENSIVE ACCOUNTING CORPORATION 
Comprehensive Drive 
ra, Illinois 60505 
i F. Kean 

tion of Operation: Comprehensive franchises, indepen- 
;ountants to provide a monthly computerized accounting, 
ping, tax and business consultation service to small- and 
sized businesses of all types. Services include complete 
jrized preparation of monthly balance sheets, operating 
nts, general ledger and payroll ledgers, accounts receiv- 
id job cost statements. Comprehensive trains its fran- 
to use the Comprehensive Client Acquisition System. The 
se can build his practice as fast as he is able to grow and 
i quality service. 

r of Franchisees: Approximately 240 in 40 States and 
lico 

ness Since: 1949; licensing since 1965 

Capital Needed: $25,000 initial franchise fee; $20,000 
i franchise fee. 

ial Assistance Available: The initial franchise fee is paid 
. The $20,000 deferred franchise fee and $10,000 com- 
quipment may be financed. 

ig Provided: The franchisee is required to complete a 

course at the corporate headquarters after sufficient home 

(reparation in Comprehensive 's production methods. Train- 



on an ongoing basis, a consultant for production, marketing and 
practice management and a data processing consultant. Each 
consultant is available by phone or in person for each franchisee. 
Also provided are detailed production procedures and methods, 
client reporting forms, plus sales aids for use in obtaining ac- 
counts, one professional film portraying Comprehensive's service 
to prospective clients, desk top visual for client presentation, 
sample computer financial statements and various sales broch- 
ures. Comprehensive gives the franchisee the benefit of Com- 
prehensive's experience gained through current licensees who are 
providing services for 20,000 monthly accounting, bookkeeping, 
tax and business consultation service clients. A management in- 
formation system provides statistics monthly and annually of con- 
tinuing education and interchange of ideas. Other seminars are 
conducted for franchisee's staff and clients. 

Information Submitted: May 1990 

COMPUTER CAR 
131-61 40 Road 
Flushing, New York 11354 
Rod Barfield, President 

Description of Operation: Quality transportation service pro- 
vided with sedans and limousines to corporate clients within New 
York City and the surrounding metropolitan area. 

Number of Franchisees: 1 90 
In Business Since: 1987 
Equity Capital Needed: $12,000 
Financial Assistance Available: None 

Training Provided: 80 hours of training both in the classroom 
and on the road. This includes company procedure, map skills, 
etc. 

Managerial Assistance Available: Management personnel is 
available to help the franchisees with their recordkeeping and 
having their franchise expenses paid directly from their earnings. 

Information Submitted: May 1 990 

CONVENIENCE MONEY CENTERS, INC. 

1155 S. Havana 

Unit 43 

Aurora, Colorado 80012 

James Brown, Franchising 

Description of Operation: Variety of financial services: cash 
checks, sell money orders, postage, postal services. Also offer 
notary service, Western Union, utility payments, and other related 
services. 

Number of Franchisees: 5 in Colorado, Oregon, Louisiana and 
Arizona. 

In Business Since: 1982 

Equity Capital Needed: $75,000 

Financial Assistance Available: Finance plan available. 

Training Provided: All facets of check cashing operations (5 
years duration). 

Managerial Assistance Available: We offer complete training 
in all phases of check cashing business (5 years duration). 

Information Submitted: May 1 990 

CORPORATE FINANCE ASSOCIATES 

1801 Broadway 

Suite 1200 

Denver, Colorado 80202 

Robert Prangley 

Description of Operation: Financial consultants on loans, merg- 
ers acquisition brokers. For executives only. 



37 



rtvauauie; t>iu iiiian^iai ct^aiaLaiiuc OAUB|JL 

for sources for loan and venture funds. 

Training Provided: For executives one on one. Operating 
manuals are provided. Semi-annual seminars and periodic regional 
meetings. Total of 8 training days annually. 

Managerial Assistance Available: Ongoing case by case 
training. 

Information Submitted: April 1990 

CORRECT CREDIT CO. OF HOWELL, INC. 

P. 0. Box 537 

Howell, New Jersey 07731 

Pat Fasano, President 

Description of Operation: Credit restoration service. Each of- 
fice is approximately 500 square feet with 2-1/2 salespeople, 
who see clients in their homes 6 days a week. 

Number of Franchisees: 8 in Pennsylvania, Massachusetts, 
Florida and Georgia. 

In Business Since: 1983 

Equity Capital Needed: $6,500, total fee $19,500 

Financial Assistance Available: Approximately 
$3,000-$5,000 operating capital needed for office and advertising 
for first 6 weeks. A portion of the investment finances to qualified 
applicants $ 1 1 ,000. 

Training Provided: In-out office training for 1 week and follow 
up at franchisee's office whenever needed. 

Managerial Assistance Available: Always available to assist 
franchisees whenever needed. 

Information Submitted: April 1990 

CREATIVE CARD INTERNATIONAL, INC. 

2120 South Green Road 

South Euclid, Ohio 44121 

Larry Sommers, Franchise Director 

Description of Operation: "Creative" dynamic photo advertis- 
ing. One of the fastest growing industries of the 90's is photo- 
graphic advertising. If you qualify you can get a head start with a 
franchise(s) of your own. We offer extensive training and support 
along with state of the art equipment and concepts. We offer 
over 48 products including photo business cards, post cards, 
business reply, magnet cards, presentation folders, fun photos 
with graphics, etc. We are the "Franchise for the 90's." 

Number of Franchisees: 3 

In Business Since: 1988 

Equity Capital Needed: $18,000/$31 ,000 

Financial Assistance Available: None 

Training Provided: 1 week in Cleveland, 2 days on-site. 

Managerial Assistance Available: Ongoing assistance. 

Information Submitted: April 1990 

DATA DESTRUCTION SERVICES, INC. 
dba DDS FRANCHISE CORPORATION 
8-G Gill Street 

Woburn, Massachusetts 01801 
Richard Hannon, President 

Description of Operation: DOS Franchise Corporation offers a 
unique new business a mobile shredding service providing on- 
site shredding of confidential documents or materials. Franchisor 
provides a completely equipped vehicle. Customers are high tech, 
governmental, banks, insurance companies and medical facilities. 

Number of Franchisees: 1 company-owned unit in New Eng- 
land 

38 



Managerial Assistance Available: Continual operating support 
is provided in all aspects of business operation. 

Information Submitted: April 1990 

DEBIT ONE, INC. 
9387 Dielman Industrial Drive 
St. Louis, Missouri 63132 
Arthur Cohen 

Description of Operation: Debit One offers a unique concept in 
bookkeeping services. Our mobile vans are a custom designed 
office with computer and software used to travel to the client's 
place of business where their bookkeeping is done "at the door of 
their store." 

Number of Franchisees: 65 in 26 States 
In Business Since: 1983 

Equity Capital Needed: $44,025 minimum plus $5,000 operat- 
ing capital. 

Financial Assistance Available: Franchisee provid.es no finan- 
cial assistance but the $26,025 for the vehicle and equipment can 
be financed through local banks or leasing company. 

Training Provided: Intensive 80 hours mandatory training 
course is scheduled for all new franchisees and/or their personnel. 
56 hours of training are conducted at the home office and 24 
hours are held in franchisee's territory. 

Managerial Assistance Available: Debit One provides contin- 
ued management service. Complete manuals of operations (com- 
puter and sales) and directions are provided. A director of 
franchisees is available to work closely with franchisee and to 
assist in solving problems. Debit One provides a bi-monthly news- 
letter in order to keep the franchisees up to date on any software 
changes, changes in tax laws, etc. 

Information Submitted: May 1 990 

DELIVEREX SERVICE CENTERS 
3401 Nevada Avenue North 
Minneapolis, Minnesota 55427 
John D. Jerome, President 

Description of Operation: Off-site storage, management and 
delivery of medical industry records, business records and com- 
puter tapes. 

Number of Franchisees: 20 nationwide 

In Business Since: 1973 

Equity Capital Needed: Approximately $150,000 

Financial Assistance Available: None 

Training Provided: 2 weeks home office training and assistance 
as needed at franchise location. 

Managerial Assistance Available: Ongoing as needed. 
Information Submitted: May 1 990 

DIAL ONE INTERNATIONAL, INC. 
175 South Third Street, Suite 320 
Columbus, Ohio 43215 
Bill Ledbetter, President 

Description of Operation: Must be a qualified property service 
or selected retail company operator, with good recommendations 
from customers, suppliers and financial institutions. Franchisees 
may be in one or more of over 45 trades and services. 

Number of Franchisees: 865 nationally and 1 25 internationally. 
In Business Since: 1982 

Equity Capital Needed: Master district approximately 
$100,000-$ 175,000 and working capital. 



Financial Assistance Available: Local financing where applica- Financial Assistance Available: None 



ble. 

Training Provided: Monthly management training for owners 

and managers, periodic (quarterly) for employees. 

Managerial Assistance Available: Management workshops, 
support groups and technical counsel where applicable. 

Information Submitted: May 1990 

DIXON COMMERCIAL INVESTIGATORS, INC. 
728 Center Street 
Lewiston, New York 14092 
E. L. Dixon, President 

Description of Operation: Complete range of credit and collec- 
tion services. Territories available by city or state/province (U.S. 
and Canada locations available). 

Number of Franchisees: 6 in New York, Pennsylvania, Ohio, 
California and Canada. 

In Business Since: 1956 
Equity Capital Needed: $5,000 
Financial Assistance Available: None 

Training Provided: 1 or 2 weeks head office training. Continu- 
ous supervision and aid afterwards. 

Managerial Assistance Available: Franchisee is trained in all 
areas of credit collection. Franchisee is in continuous contact with 
head office. 

Information Submitted: April 1990 

DYNAMIC AIR FREIGHT, INC. 

1732 Old Minters Chapel Road 

Suite 100 

Grapevine, Texas 76051 

E. G. McGuire 

Description of Operation: Dynamic Air Freight is an air freight 
forwarder, transporting a customer's cargo from pick-up at the 
point or origin to delivery at destination. The company's purpose 
is to provide effective and efficient air freight forwarding services 
to businesses, industry, institutions and governmental entities. 

Number of Franchisees: 20 in 10 States and 3 countries. 

In Business Since: 1978 

Equity Capital Needed: $30,000 

Financial Assistance Available: $307,500 for qualified in- 
dividuals. The company offers to finance up to three quarters of 
the franchisees initial license fee. The company does not offer 
financing for any other purpose relating to either the establishment 
or operation of the franchise business. 

Training Provided: 2 week mandatory training program is pro- 
vided all new franchisees and their management personnel. Train- 
ing program is conducted at both the company's headquarters 
and the franchisee's outlet. 

Managerial Assistance Available: Dynamic provides continual 
administrative and managerial assistance for the life of the fran- 
chise business. Complete manuals of operations are provided 
each franchisee. 

Information Submitted: April 1 990 

EBC FRANCHISE GROUP, INC. 
1080 Holcomb Bridge Road 
Building 100, Suite 310 
Roswell, Georgia 30076 
Tom N. Dye 

Description of Operation: EBC provides offices and shared 
secretarial services to companies and executives that are efficient, 
cost effective and enhance their business image and performance. 

Number of Franchisees: 4 in 2 States. 
In Business Since: 1982 

Equity Capital Needed: $90,000-$ 150,000 excluding a fran- 
chise fee of $25,000. 



Training Provided: Training at the Atlanta office and ongoing on 
franchisee location. 

Managerial Assistance Available: Managers are available for 
training; quarterly sales meetings. 

Information Submitted: April 1990 

ECONOTAX 

a/k/a Taxpro, Inc. 

5846 Ridgewood Road, Suite B-101 

Jackson, Mississippi 39211 

James T. Marsh, E.A. or Chip Johnson, E.A. 

Description of Operation: ECONOTAX provides the public with 
a full range of professional tax services, including tax preparation, 
audit assistance, electronic filing, and refund anticipation loans. 
ECONOTAX franchisees find their practices compatible with a 
wide range of financial service, bookkeeping, small business ser- 
vice, and other endeavors. 

Number of Franchisees: 56 offices in current operation. 
In Business Since: 1965, franchising since 1968 

Equity Capital Needed: Initial franchise fee is $2,500. Com- 
puter adequate to run tax software recommended. Estimated 
other start-up costs are $500 to $1,500. 

Financial Assistance Available: Partial financing of computer 
hardware, software, and initial franchisee fee available. 

Training Provided: ECONOTAX provides a self-guided study 
course for franchisees and employees in tax preparation and tax 
law. Franchisees are provided an initial practice management 
seminar at the company's offices. ECONOTAX sponsors accredit- 
ed continuing professional education seminars and courses, regu- 
lar updates and bulletins, and maintains a toll-free "hot line." 

Managerial Assistance Available: Assistance is provided in 
the provision of advertising and marketing materials; recruiting, 
hiring, and training programs; work scheduling and internal con- 
trols and procedures; resolution of tax questions; electronic filing, 
RAL, and computer support; and general management assistance. 

Information Submitted: April 1990 

EGAL, Inc. 

12345 West 95th Street, Suite 203 

Lenexa, Kansas 66215 

Timothy J. Warkins 

Description of Operation: EGAL, Inc. is a home inspection and 
radon screening franchisor, offering home inspection and radon 
screening for residential real estate. No office is required; it can be 
operated out of your house and EGAL supplies you with most 
materials and equipment needed to start the business. 

Number of Franchisees: 16 
In Business Since: 1987 
Equity Capital Needed: $12,800 
Financial Assistance Available: None 

Training Provided: 1 week to 10 days training is required at 
EGAL's home office. 

Managerial Assistance Available: We will assist you in areas 
of management of the business. 

Information Submitted: April 1990 

E. K. WILLIAMS & CO. 
8774 Yates Drive, Suite 210 
Westminister, Colorado 80030 
David H. Hinze, Franchise Director 

Description of Operation: EKW is a business management 
service specializing in the "how-to" of maximizing small business 
profits through a network of franchised offices. This network of 
local offices provides the most up-to-date accounting, tax and 
business counseling services plus a wide range of computer ser- 
vices to independently owned businesses. EKW has developed 
and marketed recordkeeping systems for small businesses, and 

31 



in Business since: I93b and franchising since 1947 

Equity Capital Needed: Will vary by market. Minimum 
$40,000. 

Financial Assistance Available: None 

Training Provided: A 3 week initial training course is conducted 
at EKW national training center to instruct in the day-to-day 
business operations and techniques. Field training sessions are 
conducted throughout the year. 

Managerial Assistance Available: After the initial training 
course EKW field staff provides on-site follow-up counseling, as- 
sistance and guidance in all phases of business operations man- 
uals, and EKW conducts field training sessions throughout the 
year. National marketing department works to secure endorse- 
ments of national companies which represent potential clients to 
the franchisee. Computer system software for processing client 
work is supported from the corporate office by an in-house staff 
of data processing professionals. 

Information Submitted: April 1990 

ENTREES ON-TRAYS, INC. 
3 Lombardy Terrace 
Fort Worth, Texas 76132 
Don Shipe, President-Owner 

Description of Operation: Entrees On-Trays, Inc., is a dinner 
delivery service serving the finer restaurants of the metropolitan 
areas. Deliveries are made to residences, hospitals and busines- 
ses. Franchisee can operate from home with extremely low over- 
head. 

Number of Franchisees: 5 in Ft. Worth/Dallas metroplex. 
In Business Since: 1986 

Equity Capital Needed: $12,500 initially to $17,500 ultimately. 
Financial Assistance Available: None 

Training Provided: On-site in Ft. Worth; however, the simplicity 
of the operation requires very little training. 

Managerial Assistance Available: Since the owner operates a 
franchise in Ft. Worth and will continue to do so, he can provide 
timely and "on-the-job experience" assistance on a continuing 
basis. 

Information Submitted: April 1990 

EZ DMV, INC. 

100 North Harbor Boulevard #5 
Santa Ana, California 92703 
Harprit Leavell, President 

Description of Operation: EZ License Centers provide all of the 
services of a Department of Motor Vehicles in the State of Califor- 
nia, with the exception of driver's licenses. They offer every 
service from registrations, transfers, license plates, personalized 
license plates, out-of-state transfers, and all of the other complex 
transactions. They charge fees from $5 to $25. The documenta- 
tion and acquisition of all the required documents and forms are 
taken care of at these centers without the long lines and 
bureacratic hassles. The centers also offer related services such 
as passport photos, fingerprinting, notary public and other profit 
oriented services. 

Number of Franchisees: 2 company centers and 1 franchised 
center in California. 

In Business Since: 1982, franchising since 1989. 

Equity Capital Needed: Approximately $55,000 to $67,000 
depending on size and location of shop. 

Financial Assistance Available: The company will assist the 
franchisee in applying for financing. The company will not make 
direct loans to the franchisee. 



Information Submitted: May 1990 

FASTSIGNS 

4951 Airport Parkway, Suite 530 

Dallas, Texas 75248 

Carmen Cohn 

Description of Operation: High-tech, computerized, retail sign 
stores with 1-day service. 

Number of Franchisees: 75 

In Business Since: 1985 

Equity Capital Needed: $80,000-$90,000 plus working capital. 

Financial Assistance Available: None 

Training Provided: 3 weeks in Dallas, Texas. 

Managerial Assistance Available: Opening assistance for 1 
week. 

Information Submitted: April 1 990 

FAX-9 

1609 South Murray Boulevard 

Colorado Springs, Colorado 80916 

Description of Operation: National public fax service-franchises 
are piggyback operations to be run from existing businesses, 
known as host locations. 

Number of Franchisees: Currently over 350 franchises sold 
with 250 opened sites in 47 States and Canada. 

In Business Since: 1988 

Equity Capital Needed: $3,500 with a minimum cash require- 
ment of $ 1 ,500-$ 1 ,800. 

Financial Assistance Available: None 

Training Provided: A franchise representative installs the fax 
machine and provides training on the equipment and bookkeeping. 

Managerial Assistance Available: Ongoing marketing support 
in promoting the business. 

Information Submitted: April 1990 

FINANCIAL EXPRESS 

dba FINANCIAL EXPRESS SYSTEMS, INC. 

14679 Midway Road, Suite 102 

Dallas, Texas 75244 

David A. Vernon, Director of Franchise Development 

Description of Operation: Financial Express provides efficient, 
on-site bookkeeping, payroll processing, tax preparation and gen- 
eral business consulting to the fastest growing market in the 
United States small business. The exciting aspect of our busi- 
ness is our unique marketing program that attracts and retains 
clients. Our mobile offices add to our dynamic marketing plan. 

Number of Franchisees: 3 in Texas and 3 corporate. 
In Business Since: 1985 

Equity Capital Needed: $50,000, plus a minimum of 6 months 
living expenses. 

Financial Assistance Available: None 

Training Provided: Intensive 2 week program with supporting 
manuals for computer/software, management, systems business 
development and consulting. Additional 1 week sales and market- 
ing program conducted at franchisee's location. Continuous tech- 
nical support and training classes. 

Managerial Assistance Available: Monthly seminars and 
ongoing marketing and operational assistance are provided. 

Information Submitted: April 1990 



40 



FINANCIAL TRANSACTION CORPORATION 

7 Mt. Lassen Drive, Suite D-114 

San Rafael, California 94903 

Douglas R- Brim, Executive Vice President 

Description of Operation: Real estate loan brokerage. Fran- 
chisee should be a licensed real estate person with experience in 
real estate finance. 

Number of Franchisees: 1 6 in California 
In Business Since: 1981 

Equity Capital Needed: Approximately $1O,OOO-$20,000 
Financial Assistance Available: Per agreement. 

Training Provided: Training manual, ongoing updates, seminars 
on underwriting and other important functions of real estate fi- 
nance. 

Managerial Assistance Available: Operations manuals and 
setting up assistance. Management seminars, advertising and re- 
cruiting assistance. 
Information Submitted: April 1990 

FINOERBINDER/SOURCE BOOK DIRECTORIES 

4679 Vista Street 

San Diego, California 92116 

Gary Beals, CEO 

Description of Operation: Add-on profit centers for existing 
small businesses. 
Number of Franchisees: 25 
In Business Since: 1974 
Equity Capital Needed: $1 0,000-$ 12.00O 
Financial Assistance Available: None 
Training Provided: Full day plus detailed manuals. 
Managerial Assistance Available: Ongoing support. 
Information Submitted: April 1 990 

FOCUS ON BINGO MAGAZINE 

GUIDES PUBLISHING, INC. 

One Anderson Avenue, Dept. FOB 

P. 0. Box 133 

Fairview, New Jersey 07022 

Louis C. Fernandez, President 

Description of Operation: Focus On Bingo is a free bingo guide 
magazine whose main advertisers are bingo sponsors who other- 
wise are unable to advertise in most newspapers because of 
postal regulations. No experience necessary. We produce the 
complete magazine for you. Complete training and protected terri- 
tory. 

Number of Franchisees: 5 in 4 States 
In Business Since: 1980 
Equity Capital Needed: $1,800 license fee. 
Financial Assistance Available: None 

Training Provided: Complete training and continuous support. 
Managerial Assistance Available: Continuous assistance via 
telephone "hot line" and periodic bulletins. 
Information Submitted: May 1990 

FOCUS ON HOMES MAGAZINE 

GUIDES PUBLISHING, INC. 

One Anderson Avenue, Dept. FOH 

P. O. Box 133 

Fairview, New Jersey O7022 

Louis C. Fernandez, President 

Description of Operation: Focus On Homes is a free pictorial 
"houses-for-sale" magazine whose main advertisers are the real 
estate agencies in your territory. No previous experience neces- 
sary. We produce the complete magazine for you. Complete train- 
ing and protected territory. 



Number of Franchisees: 10 in 5 States 

In Business Since: 1980 

Equity Capital Needed: $1,800 license fee. 

Financial Assistance Available: None 

Training Provided: Complete training and continuous support. 

Managerial Assistance Available: Continuous assistance via 
telephone "hot line" and periodic bulletins. 

Information Submitted: May 1S90 

THE FRANCHISE STORE 
5100 Poplar, Suite 2116 
Memphis, Tennessee 38137 

Description of Operation: The franchise is a business utilizing 
certain methods of service and sales to the public for the market- 
ing and sales of franchises from a central location throughout the 
United States through promotional efforts. 

Number of Franchisees: Regions with sublicensees, in 43 
States, Canada, United Kingdom, Australia, South America, Asia 
and Mexico. 

In Business Since: 1976 

Equity Capital Needed: $1,000 plus. Dependent on population 
of area served. 

Financial Assistance Available: None 

Training Provided: The training is available in Memphis, Ten- 
nessee, and extensiveness is dependent upon experience. 

Managerial Assistance Available: See above 
Information Submitted: April 1990 

FRANKLIN TRAFFIC SERVICE, INC. 

5251 Shawnee Road, P. O. Box 100 

Ransomville, New York 14131 

Richard D. Dearborn, Manager Sales/Franchising 

Description of Operation: Franklin Traffic Service, Inc., is a 
prominent company providing its nationwide clientele with audit 
and payment of freight bills, management reporting, management 
services, and complete industrial traffic services. 
Number of Franchisees: 6 in New York, Pennsylvania and 
Georgia. 

In Business Since: 1969 
Equity Capital Needed: $19,000-525,000 
Financial Assistance Available: $1 1,000-$ 14,000 required in 
advance. Financing on balance to qualified applicants. 
Training Provided: Intensive 3 week, mandatory training pro- 
gram for all new franchisees. Training consists of in-house pro- 
grams and time in the field with an existing franchisee. 
Managerial Assistance Available: Franklin Traffic Service 
maintains a bonafide interest in all franchises. Manuals of oper- 
ations forms, and directions are provided. In-tha-field assistance 
is provided on a regular basis. Franchisees benefit from all new 
marketing concepts which are developed. Franklin sponsors regu- 
lar franchise meetings, and continually upgrades and maintains the 
highest level of quality possible. 
Information Submitted: April 1990 

GASCARD CLUB, INC. 

2720 Loker Avenue, Suite G 

Carlsbad, California 92008 

J. R. Wheeler 

Description of Operation: Computerized automated fuel man- 
agement system. 

Number of Franchisees: Over 700 open and operating in 38 
States. 

In Business Since: 1981 
Equity Capital Needed: $50,000 

41 



Financial Assistance Available: Gascard Club will supply a list 
of contacts for franchisees who wish to lease equipment in place 
of purchasing equipment needed. 

Training Provided: Minimum 5 days training at national head- 
quarters in La Jolla, California, is required of new franchisees. 
Gascard's total program and C.R.T. hands-on are only 2 of the 
many subjects covered. Detailed training manuals are issued and 
updated for a continuing reference tool. Gascard advertising 
guidelines and new sales development ideas are passed on to 
franchisees. Sales training seminars are available to franchisees. 

Managerial Assistance Available: Gascard Club provides 
member services, which is a franchisee's direct contact to any 
department in the event of questions or problems. A toll free 
customer service line is also available 24 hours a day, 7 days a 
week to meet franchisees' needs. Technicians are based at 
Gascard region offices across the nation for service as needed. 
Management and sales seminars and program enhancements are 
offered on a regular continuing basis. 

Information Submitted: May 1990 

* GENERAL BUSINESS SERVICES, INC. 
20271 Goldenrod Lane 
Germantown, Maryland 20874-4090 
Robert Pirtle, President 

Description of Operation: General Business Services franchised 
business counselors provide financial management, business 
counseling, tax planning, and computer services to small busines- 
ses and professionals. Supported by the GBS national office, 
franchisees provide clients the proper recordkeeping system, 
guaranteed correct tax return preparation, computer services, and 
financial planning services. GBS provides its business counselors 
and their clients with continuous training and support. The fran- 
chisee can be operated as either a sole proprietorship or corpora- 
tion. 

Number of Franchisees: Hundreds nationwide 
In Business Since: 1962 

Equity Capital Needed: Franchise fee is $25,000 (Plan I) or 
$15,000 (Plan II). Should also have sufficient operating capital for 
living expenses and for business "start-up" period will vary by 
individual. 

Financial Assistance Available: None 

Training Provided: Initial and continuous training is provided. 
Approximately 32 days training provided during the first year and 
approximately 17 days training each year thereafter. GBS business 
counselors are trained in all aspects of counseling, client acquisi- 
tion and operating an independent business based on GBS' 
25-plus years experience. All new franchisees received without 
additional expense: (1) a 4-volume operations manual containing 
all operating instructions, company policies, and procedures; (2) 2 
week basic training institute and 1 week advanced training in- 
stitute at GBS' national training center; (3) 1 week individual 
training in the franchisee's own marketing area by an experienced 
business counselor; (4) necessary sales aids, client servicing and 
practice management forms; and (5) 12 days ongoing training and 
individual guidance through assigned field support manager. 

Managerial Assistance Available: In addition to local assis- 
tance provided by an experienced field support manager, a staff 
of over 100 in the national office is available for managerial 
assistance and technical support as required; 20 continuing sup- 
port services are provided franchisees: e.g., annual series of semi- 
nars for professional development and continuing education; 
business management self-study services; lending library of 
books, tapes and pamphlets; sales brochures, client advertising 
and ongoing public relations program; toll-free numbers for order 
placement, computer assistance and tax advisory services; on- 
going communications through bi-weekly and monthly newsletters 
and field-represented President's Advisory Council. 

Information Submitted: April 1990 
42 



GREETINGS INC. 

P. O. Box 25623 

Lexington, Kentucky 40524-5624 

Carol L. Kargel, Vice President 

Description of Operation: Greetings is a target market ad- 
vertising company. Greetings addresses people with a need for 
information about the businesses in a given market, such as Home 
Owner Greeting, Campus Greetings, Apartment Greeting. 

Number of Franchisees: 5 company-owned units in 3 States 
In Business Since: 1984 

Equity Capital Needed: $15,000 franchise fee, $12-$ 15, 000 
equipment and operating capital. 

Financial Assistance Available: Franchisee to arrange own 
financing. Some assistance on franchise fee. 

Training Provided: 1 week training in parent company, 1 week 
provided at franchisee location. Staff to provide continuing guid- 
ance and assistance at all times thereafter. 

Managerial Assistance Available: Continuous as long as the 
franchisee is in operation. 

Information Submitted: April 1990 

*H & R BLOCK INC. 
4410 Main Street 
Kansas City, Missouri 641 1 1 
Franchise Information 

Description of Operation: Preparation of income taxes and 
electronic filing. 

Number of Franchisees: Over 8,800 offices worldwide of 
which approximately 4,800 are operated by franchisees. 

In Business Since: 1955 

Equity Capital Needed: $5,000-$8,000. Because very few new 
territories are available, in most cases, additional equity capital for 
purchase of an existing franchise is needed. 

Financial Assistance Available: None 

Training Provided: Individual and/or group training is held for all 
new franchisees. Each fall, a regional convention is held for all 
franchisees to discuss all phases of operation and new develop- 
ments and ideas. 

Managerial Assistance Available: A network of satellite fran- 
chise directors provides any and all assistance required or needed. 

Information Submitted: April 1990 

THE HEADQUARTERS COMPANIES 

1 20 Montgomery Street 

Suite 1040 

San Francisco, California 94104 

William R. Hughes 

Description of Operation: Lease executive offices with 
complete support services. Offices and support services available 
to both full-time users and occasional users. Each client receives, 
in addition to use of office, a receptionist, telephone answering, 
secretarial, word processing, office supplies and an array of other 
support services such as radio paging, facsimile transmission, 
electronic document distribution, telex, conference rooms, fur- 
niture rental, printing, direct mail and more. The various services 
are made available to the business community in general, not only 
those using the office space. The office center functions as a 
business support service bureau for the entire city in which it is 
located. Company officials stress that the array of support ser- 
vices will continue to change as the new office technology unfolds 
in the future. The overall concept envisions licensed locations in 
both major and minor business cities across the country linked 
together in a communications network of office centers providing 
support services to the business community. 

Number of Franchisees: 33 with 94 locations in 30 States and 
Europe. 

In Business Since: 1967, franchising since October 1978 



Equity Capital Needed: An initial investment of approximately 
$350,000. 

Financial Assistance Available: None 

Training Provided: License trademark only, no training. 

Managerial Assistance Available: Marketing, advertising, 
sales and administration assistance. 

Information Submitted: April 1990 

HEIMER INSPECTIONS 

1923 New York Avenue 

Huntington, New York 11746 

Irwin Heimer, Vice President, Marketing 

Description of Operation: The Heimer Home Inspection Report 
gives the prospective home buyer a 40-50 page narrative report 
that informs the client of the total condition of the house; the 
good points, deficiencies and potential problem areas. The report 
is bound in a booklet and promptly submitted to the client. 

Number of Franchisees: 3 in New York, Massachusetts, and 
New Jersey 

In Business Since: 1985 

Equity Capital Needed: Approximately $60,000 

Financial Assistance Available: Co-signature on equipment 
available. 

Training Provided: 2 weeks, 60 hour course given in the home 
office. 

Managerial Assistance Available: Continuous 
Information Submitted: May 1990 

HOMES & LAND PUBLISHING CORPORATION 

dba HOMES & LAND MAGAZINE 

1600 Capitol Circle SW 

Tallahassee, Florida 32310 

Ken Ledford, Vice President, Sales 

Description of Operation: Nation's largest publisher of commu- 
nity real estate magazines. Magazines are black/white or color 
and contain property listings of real estate companies. Fran- 
chisees sell advertising space to real estate brokers and distribute 
the magazines in the community. Separate franchises offered for 
quality magazines and for economy magazines. 

Number of Franchisees: 300 under contract in 35 States 
In Business Since: 1973 

Equity Capital Needed: $6,000 for quality magazine; $1,500 
for economy magazine. 

Financial Assistance Available: None 

Training Provided: 1 week orientation at company offices, in- 
cluding instruction in production, sales and financial management; 
field assistance provided for initial sales. 

Managerial Assistance Available: Operating manuals and 
sales aids provided. Regional meetings and annual sales conven- 
tion provide opportunities for further training and interaction. 
Home office technical assistance is provided by telephone; sales 
assistance is available from district sales managers. 

Information Submitted: May 1990 

HOMEWATCH CORPORATION 
2865 South Colorado Boulevard 
Denver, Colorado 80222 
Paul A. Sauer, President 

Description of Operation: A checking and sitting service which 
provides attentive care for people's homes, pets and elderly peo- 
ple. Homesitting 24 hours or overnight, companion sitting, and 
in-home personal services (errands), odd jobs and handyman ser- 
vices. 

Number of Franchisees: 26 in 11 states 
In Business Since: 1973 



Equity Capital Needed: Initial fee is $6,000. The total invest- 
ment not to exceed $10,000. Area development available. 

Financial Assistance Available: Financial assistance available 
for multiple sales or large franchises. 

Training Provided: 4-day (mandatory) training program at cor- 
porate office or on-site. Manuals, bookkeeping and advertis- 
ing/marketing manuals. Continuous support and consultation, 
bi-monthly newsletters, and voice and video cassette telephone 
helpline. 

Managerial Assistance Available: Continuous assistance 
available whenever needed. Newsletters, regional seminars, and 
national convention. 

Information Submitted: April 1990 

HOSTESS HELPER FRANCHISING, INC. 
20 Whittlesey Road 
Newton Centre, Massachusetts 02159 
Ellen F. Hochberger, President 

Description of Operation: Personalized party planning service. 

Number of Franchisees: 1 company-owned. 

In Business Since: 1973, franchising commenced in 1989. 

Equity Capital Needed: $17,600-$25,000, which includes fran- 
chise fee. 

Financial Assistance Available: None 
Training Provided: Yes 
Managerial Assistance Available: Yes 
Information Submitted: April 1990 

'HOUSEMASTER OF AMERICA, INC. 
421 West Union Avenue 
Bound Brook, New Jersey 08805 
Robert J. Hardy, President 

Description of Operation: HouseMaster of America is an or- 
ganization of home inspection professionals. Qualified technical 
people conduct the inspections, while marketing-oriented people 
run the business end. Home buyers who want to know the 
condition of perhaps the largest investment of their lifetime are 
the primary users. There are no inventory requirements and no 
need for fancy office space. Suitable for ownership by men and 
women alike. 

Number of Franchisees: 1 1 5 in 35 States 
In Business Since: 1979 

Equity Capital Needed: $17,000-$35,000, depending on the 
number of owner-occupied homes in area. 

Financial Assistance Available: It is advised that an additional 
$10,000 to $15,000 is needed to get started. Sources of finan- 
cial assistance are provided by the franchisor. 

Training Provided: 3-day orientation training for the person who 
will run the business, 5-day technical training course for the des- 
ignated technical director. Also provided are (1) sales and promo- 
tion manual, (2) operations manual, (3) technical training manual. 

Managerial Assistance Available: Ongoing counseling in all 
aspects of the business. Administration of referral system (WATS 
Line), advertising, publicity and promotion programs, regular 
newsletters, both technical and sales, as well as bulletins, trade 
digests. Periodic seminars. Both technical and marketing research 
and development. A warranty program. 

Information Submitted: April 1 99O 

IDENT-A-KID SERVICES OF AMERICA, INC. 

8430 Sixth Street North 

St. Petersburg, Florida 33702 

Robert King, National Director 

Description of Operation: The IDENT-A-KID program provides 
parents with a laminated child I.D. card containing a child's photo- 
graph, physical description, and fingerprint. In case of an emer- 
gency, parents can provide the card to law enforcement or others 

43 



io neip in tne quick, sate recovery or their cniia. lotai turnKey 
package is $12,500 including computer, camera, assembly equip- 
ment, supplies, etc. 

Number of Franchisees: 80 Total, 70 in the United States, 10 
in Canada. 

In Business Since: 1986 

Equity Capital Needed: $12,000 total turnkey operation. 

Financial Assistance Available: None 

Training Provided: 3 days at the franchisee's home. 

Managerial Assistance Available: Telephone assistance, in- 
formation releases, and newsletter. 

Information Submitted: April 1990 

INCOTAX SYSTEMS, INC. 
P. O. Box 1380 
Lake Worth, Florida 33460 
Richard B. Vondrak, President 

Description of Operation: Incotax Systems is a volume, multi 
unit tax service system. It has developed an outstanding method 
of providing high quality, accurate tax returns to the public at a 
minimum cost. 

Number of Franchisees: 15 in Florida and 3 in Arizona 
In Business Since: 1967 
Equity Capital Needed: $15,000 

Financial Assistance Available: $10,000 of equity capital is 
prorated thru first year of operation. 

Training Provided: Complete management and tax preparation 
training for 2 persons is conducted by the home office. Complete 
cost of training, including air fare, hotel, etc., is included in equity 
capital. 

Managerial Assistance Available: Continuous home office in- 
spection and management training is conducted. Home office con- 
sultation and management suggestions are made to all 
franchisees, complete procedural manuals and forms are furnished 
franchisees as well as monthly news bulletins. 

Information Submitted: May 1990 

INNOVATIONS IN CORPORATIONS, INC. 
3333 Veterans Highway, Suite C-527 
Ronkonkoma, New York 11779 
David E. Gorman, President 

Description of Operation: Singles matchmaking business. Cal- 
culated couples matchmaking parties use a new, innovative pro- 
cess to compatibly match hundreds of singles within minutes. Our 
parties virtually replace dating services. 

Number of Franchisees: None. Previously sold licenses. 
In Business Since: 1983 
Equity Capital Needed: $10,000-325,000 
Financial Assistance Available: None 

Training Provided: Training begins at franchisor's New York 
offices and continues at area parties. Further training is then 
provided at franchisee's location during grand opening period. 

Managerial Assistance Available: Complete operations man- 
uals are provided. Innovations in Corporations also provides man- 
agement assistance in such areas as advertising, location 
referrals, system updates, policies and procedures. 

Information Submitted: March 1 990 

INTERNATIONAL CONSULTING CENTERS 
4695 MacArthur Court, Suite 1420 
Newport Beach, California 92660 
William James Long 

Description of Operation: Business and franchise expansion 
and sales. Specialize in career planning and business expansion. 

Number of Franchisees: 8 
44 



in Business since: 

Equity Capital Needed: $20,000 

Financial Assistance Available: Special financing for specific 
cultural groups. 

Training Provided: 1 week home office and ongoing field train- , 
ing. 

Managerial Assistance Available: This program is highly 
structured with technical and marketing support on a regional 
basis. 

Information Submitted: April 1990 

INTERNATIONAL MERGERS AND ACQUISITIONS 

4300 North Miller Road 

Suite 220 

Scottsdale, Arizona 85251 

Neil D. Lewis, President 

Description of Operation: International Mergers and Acquisi- 
tions is a national affiliation of members engaged in the profession 
of servicing merger and acquisition minded companies on a con- 
fidential basis. Our program embraces all aspects essential to a 
successful merger or acquisition. 

Number of Franchisees: 38 in 15 States 

In Business Since: 1 970 

Equity Capital Needed: $10,000 minimum 

Financial Assistance Available: A total investment of 
$10,000 is necessary. 

Training Provided: Quarterly regional creative work sessions, 
plus orientation sessions for each new member as needed. 

Managerial Assistance Available: International Mergers and 
Acquisitions provides complete procedures and operations man- 
ual, forms and product research to all members. 

Information Submitted: May 1990 

INTROMARKETING OF AMERICA 

30161 Southfield 

Suite 31 5 

Southfield, Michigan 48O76 

James A. Mirro, President 

Description of Operation: IntroMarketing of America provides 
product demonstration and other point-of-purchase or marketing 
services. Call (313) 540-5000. 

Number of Franchisees: 2 
In Business Since: 1987 

Equity Capital Needed: $25,000 minimum (includes $9,500 
franchise fee). 

Financial Assistance Available: None 

Training Provided: 2 week training program at corporate head- 
quarters, plus 3 day on-site assistance. 

Managerial Assistance Available: Aid in setting up pay- 
roll/billing system, advertising program, accounting system, 
demonstrator training, operations manual/forms, computer soft- 
ware system, promotional merchandise, product information, in- 
surance needs and ongoing advice/consultation. 

Information Submitted: May 1 990 

JACKSON HEWITT TAX SERVICE 
224 Groveland Road 
Virginia Beach, Virginia 23452 
Walter Ewell, Vice President, Franchise Development 

Description of Operation: A Jackson Hewitt Income Tax 
franchise will offer computerized income tax preparation, book- 
keeping, and other related services. Franchisees are licensed to 
use the Jackson Hewitt System, which includes proprietary soft- 
ware, accounting methods, merchandising, equipment selection, 
advertising, sales and promotional techniques, personnel training, 
and other related matters. 

Number of Franchisees: 224 nationally 



In Business Since: 1960 

Equity Capital Needed: $16,000-830,000 (estimated) including 
initial franchise fee. 

Financial Assistance Available: Jackson Hewitt Inc., will not 
offer financing to any franchisee, either directly or indirectly. 

Training Provided: Prior to franchisee's commencement of busi- 
ness Jackson Hewitt Inc., will provide a minimum of 5 days of 
training in all aspects of the operation and management of a 
Jackson Hewitt Income Tax Franchise, including the use of the 
computerized tax programs. In addition, annual refresher training 
is provided. 

Managerial Assistance Available: Jackson Hewitt Inc., will 
provide assistance in advertising and marketing, recommendations 
and advice concerning site selection, ongoing advice and guidance 
as requested by franchisees concerning operations and tax prob- 
lems as well as new and improved techniques and operating 
methods, business procedures, management and promotional ma- 
terials, and updated software programs. 

Information Submitted: April 1990 

JAY ROBERTS AND ASSOCIATES INC. 

82 North Chicago Street 

Suite 105 

Joliet, Illinois 60131-1362 

John S. Meers 

Description of Operation: Financial consultants specializing in 
government loan packaging, conventional business loans, private 
placements, real estate loans and general turn around and liquidity 
consulting. 

Number of Franchisees: 29 in 19 States plus 1 company- 
owned. 

In Business Since: 1963 

Equity Capital Needed: $25,000 plus $5,000 franchise fee 

Financial Assistance Available: None 

Training Provided: 400 page training manual and optional 1 day 
training at our office. 

Managerial Assistance Available: Ongoing 
Information Submitted: April 1990 

K & PUBLISHING 

P. O. Box 51 189 

Seattle, Washington 98115-1189 

Warren E. Kraft, Jr., President 

Description of Operation: K & Publishing franchises a special 
interest newspaper called the Bingo Bugle. The franchisee has the 
opportunity to become the editor and publisher of his/her own 
newspaper even with no previous publishing experience. This 
publication is extremely popular with bingo players. The Bingo 
Bugle is America's largest group of bingo newspapers. 

Number of Franchisees: 52 in 20 States and District of Colum- 
bia. 

In Business Since: 1982 

Equity Capital Needed: $2,000-$ 10,000 

Financial Assistance Available: None 

Training Provided: Franchisor provides a 2 day seminar. 

Managerial Assistance Available: An operation manual and 
ongoing assistance are provided by franchisor. 

Information Submitted: April 1990 

KELLY'S LIQUIDATORS, INC. 
1310 N.W. 21st Street 
Fort Lauderdale, Florida 33311 
Edward Kelly, President 

Description of Operation: Kelly's Liquidators is a unique clear- 
ing house service agency for bringing buyers and sellers of used, 
second-hand (or "pre-owned") personal property together {i.e., 
household goods, antiques, etc.). We sell piece-meal (by appoint- 



ment), package-deal, or at one-day public sale (especially estates), 
NOT auctions! We charge 25 percent commission of gross sales 
on a contractual basis. We sell other people's goods on their 
premises. 

Number of Franchisees: 4 in Florida (franchises available in 
Florida only) 

In Business Since: 1954 

Equity Capital Needed: $2,500 minimum 

Financial Assistance Available: $2,000 is the cost of a fran- 
chise that must be paid before training begins. An additional $500 
is needed for start-up and 3 months operations. Franchisee must 
arrange his own financing if necessary. 

Training Provided: Intensive 5-day mandatory training course is 
given only to franchisee at Ft. Lauderdale. Training based on 
confidential manual of operations and supplemented wherever 
possible by on-the-job supervision by a Kelly's officer or exper- 
ienced franchisee. 

Managerial Assistance Available: KLI provides continuing 
managerial, technical and operational assistance for 6 months in 
such areas as obtaining contracts, listing, advertising, and selling, 
as they relate to the various methods of selling (i.e., appointment, 
package deal, or public sales especially estates) and record con- 
trol. A complete manual of operations is provided. 

Information Submitted: April 1990 

LASERQUIPT INTERNATIONAL, INC. 

7615 Washington Avenue, South 

Edina, Minnesota 55435 

Jeffrey T. Gilmer, Vice President, Franchise Operations 

Description of Operation: Laserquipt provides a service for 
regional, national and larger professional organizations utilizing 
laser printers and fax machines. This service Involves the main- 
tenance of the machines and the consumable components used in 
these machines. The franchisee promotes this service through a 
direct sales force and a follow-up technical staff. 

Number of Franchisees: 8 locations in major urban areas. 
In Business Since: 1986 

Equity Capital Needed: Total cost to purchase and open. 
Financial Assistance Available: None 

Training Provided: Complete franchise training including recruit- 
ing, hiring, training of sales staff, lease consultation, inventory 
consultation, technical training, Laserquipt operational computer 
software training, personnel consultation, marketing to your cus- 
tomer list and advertising materials. 

Managerial Assistance Available: Monthly ongoing sales 
training for sales staff at the training facilities of the company, 
sales and marketing manuals, advertising and promotional materi- 
als, qualified customer lead list, national advertising, national ac- 
count referral program, personnel manual, technical manual and 
updates in the operational software program. 

Information Submitted: April 1990 

LEGALEZE, INC. 

1661 East Camelback Road 

Suite 118 

Phoenix, Arizona 85016 

Paul Harris, Marketing Director 

Description of Operation: Preparation and sale of uncontested 
legal documents. A LEGALEZE Service Center services the general 
public not desiring the services of an attorney for preparation of 
documents such as bankruptcy, divorce, legal separation, living 
trust, living will, name change, power of attorney, quit claim deed, 
etc. 

Number of Franchisees: 1 

In Business Since: 1988, franchising since 1990. 
Equity Capital Needed: $15,000-$20,000 
Financial Assistance Available: None 



45 



phases. Assist in grand opening of LEGALEZE Service Center. 
Annual workshops and seminars also provided for all franchisees. 
Full manuals provided by franchisor. 

Information Submitted: April 1990 

THE LETTER WRITER, INC. 
9357 Haggerty Road 
Plymouth, Michigan 48170 
Ginny Eades, President 

Description of Operation: Franchisor is offering for sale the 
right to use the trademarks and logos of The Letter Writer in 
connection with the operation of a resume writing, creative writ- 
ing, letter writing, full secretarial services, answering service and 
technical writing/advertising service. Franchisor has developed 
training, policies and procedures, marketing and advertising proce- 
dures, accounting systems, printing and reproducing systems, 
supplier contacts, equipment contracts, methods of client devel- 
opment, methods of preparing client services and working with 
clients in operating a Letter Writer franchise. 

Number of Franchisees: 1 including company-owned in Michi- 
gan. 

In Business Since: 1981, franchising since 1985. 

Equity Capital Needed: Franchise fee: $10,000. Equipment 
costs: $4,850. 

Financial Assistance Available: Franchisor will advise and as- 
sist franchisee in obtaining necessary financing, including methods 
of purchasing or leasing equipment. Franchisor will require $5,000 
as a down-payment and allow franchisee to pay the $5,000 
balance in monthly payments of $833 for 6 months. 

Training Provided: Franchisee or franchisee's designated man- 
ager will receive a combination of lecture, self-study and on- 
the-job training. Policies, procedures and methods of operation 
will be reviewed. Training will be given in both management and 
delivery of services to the public, including training in typing skills, 
resume writing, bookkeeping, advertising, hiring practices, use of 
equipment, purchasing and telephone methods a minimum of 80 
hours. 

Financial Assistance Available: None 

Training Provided: 2 weeks with ongoing support. 

Managerial Assistance Available: Continuous in all phases of 
operation. 

Information Submitted: May 1990 

"MAIL BOXES ETC. USA 
5555 Oberlin Drive 
San Diego, California 92121 
Anthony W. (Tony) DeSio, President & CEO 

Description of Operation: Postal, business and communication 
centers. Provides more than 30 services to consumer, small and 
home-based businesses in the following areas: Mailbox service 
with 24-hour access, mail receipt and forwarding, rapid air ship- 
ping/receiving, parcel packaging and shipping, telephone mes- 
saging, copy and printing service, secretarial service, electronic 
.mail, wire services and fax network, office supplies, notary, pass- 
port photos. 

Number of Franchisees: 1,200 in 44 States, Puerto Rico, 
Canada, Mexico, and Japan. 

On Business Since: 1980. Public company since 1986 traded on 
NASDAQ as (Mail). 

Equity Capital Needed: Individual franchise $43,000- 
$73,000 (includes $13,000-$31,000 leasehold improvements and 
$10,000-$ 15, 000 working capital). 

Financial Assistance Available: Yes. 



tion, facility design, construction management (optional), set-up of 
facility, grand opening promotional assistance. Continuing assis- 
tance in local store marketing, advertising and public relations, 
promotions and new profit center development. Monthly news- 
letter and quarterly video newsletter. 

Information Submitted: May 1990 

MEDICAL INSURAFORM SERVICE 
909 South St. Mary's 
P. O. Box 3341 
, t Sioux City, Iowa 51 102 

Description of Operation: A business that coordinates and 
processes all medicare and medical insurance claims. Medical 
reimbursement consultants, particularly of interest to people with 
medical background. 

Number of Franchisees: 2 in Iowa 

In Business Since: 1980 

Equity Capital Needed: $35,000 to $40,000 

Financial Assistance Available: None 

Training Provided: 10 days to 3 weeks training in home office 
in all operations of the business. 

Managerial Assistance Available: Monthly visits for the first 6 
months of operations in addition to training. 

Information Submitted: May 1 990 

*MIFAX SERVICE AND SYSTEMS, INC. 
3022 Airport Boulevard 
Box 5800 

Waterloo, Iowa 50704 
Sandy Halvorson, Franchise Director 

Description of Operation: Mifax Service & Systems, Inc. sells 
Control-o-fax brand products nationwide. These products consist 
of computerized accounting systems sold to the healing arts com- 
munity. Control-o-fax products have been advertised and sold to 
doctors since 1948. Exciting sales aids, training materials and 
marketing support have been developed over the years to help 
local franchisee! dealers get started immediately and stay on track. 
High residual income opportunity from the forms and supplies sold 
with the computers. 

Number of Franchisees: 68 in all but 28 States 
In Business Since: 1969 

Equity Capital Needed: $10,000 franchise fee plus $50,000 in 
working capital recomended for the first year. 

Financial Assistance Available: All but $7,500 financed on a 
4 year note. 

Training Provided: The initial investment of $10,000 provides 
for 3 weeks of formal classroom training for the franchisee and 
for 1 employee. Classroom training at the home office includes 
product knowledge, sales skills and time and territory manage- 
ment. Continuous field training provided to maintain selling skills 
and to help introduce new products in your market. Several re- 
gional meetings conducted throughout the year. 

Managerial Assistance Available: Business and financial plan- 
ning, assistance in recruiting of salespeople and service people. 
An operations manual covering all facets of the business is made 
available. 

Information Submitted: May 1990 

MILLION AIR INTERLINK 
4300 Westgrove 
Dallas, Texas 75248 
Lou Pepper, President 



charters, aircran sales, etc., to tne general aviation community. 
Number of Franchisees: 26 in 11 States 
In Business Since: 1985 
Equity Capital Needed: 

Financial Assistance Available: Finances franchise fee and 
leases refueling equipment. 

Training Provided: Initial 2 day session in Dallas. Training done 
periodically at franchise location. 

Managerial Assistance Available: Operational training on-site, 
manuals, monthly operational and marketing ideas, annual ses- 
sions, and semi-annual owners' meetings. 

Information Submitted: May 1990 

MONEY BROKER ONE 

230 East Wheeling Street 

Suite 101 

Lancaster, Ohio 43130 

Raymond A. Strohl, President 

Description of Operation: Money broker offering loans and 
financing to individuals, businesses, and churches for financing 
almost any worthwhile project. We offer real estate loans and 
business loans, and there is no upper limit on the size of the 
loans. We also act as a business broker helping people and 
companies purchase and sell businesses. 

Number of Franchisees: 10 in Ohio, Florida, California, Penn- 
sylvania, Louisiana, Missouri, and New York. 

In Business Since: 1983 
Equity Capital Needed: None 
Financial Assistance Available: Yes 

Training Provided: Varies, depending on the background and 
experience of the franchisee. 

Managerial Assistance Available: Perpetual assistance as 
needed. 

Information Submitted: March 1 990 

* MONEY CONCEPTS INTERNATIONAL, INC. 
Golden Bear Plaza 
11760 U.S. Highway One 
North Palm Beach, Florida 33408 
John P. Walsh, President/Chairman 

Description of Operation: Money Concepts International, Inc., 
is a financial services franchisor. Money Concepts provides its 
franchisees with a complete "turnkey" marketing system for a 
financial planning center. 

Number of Franchisees: Over 350 in the United States, the 
Caribbean, United Kingdom, Australia, Canada and Northern Ire- 
land. 

In Business Since: 1979, franchising since 1982. 

Equity Capital Needed: Capital requirements up to $100,000. 

Financial Assistance Available: Money Concepts may accept 
a note for 50 percent or less of the franchise fee as a cash 
substitute for the full payment of the franchise fee upon execution 
of the agreement. There is no interest on the note, which shall ba 
paid in no more than 10 installments, and within one year. 

Training Provided: Franchise includes basic and advanced man- 
agement seminars. Other training is available, such as product and 
marketing seminar, financial planning school, office administration 
seminar, equity products seminar, hard assets seminar. These 
schools and seminars each last 2 to 5 days. 

Managerial Assistance Available: Council of Presidents meet- 
ing for all franchise presidents held each quarter (2 or 3 days). 
Back up support in all areas of franchise operations (both sales 
and administration) on an ongoing basis. 

Information Submitted: May 1990 



nunnngTon neacn, California azota 
Kris O. Friedrich, President 

Description of Operation: Money Mailer sells regional subfran- 
chises through which its independent regions individually sell and 
service local franchises. Each of these independent local fran- 
chises provides an inexpensive but highly effective form of ad- 
vertising to merchants, service businesses, and professionals in 
their local areas. Each region provides a wealth of sales aids and 
continuing marketing support to their local franchisees as well as 
complete production support from Money Mailer, including art- 
work, printing and mailing through the U.S. Post Office. 

Number of Franchisees: 260 in 28 States. 
In Business Since: 1979 

Equity Capital Needed: Regional owner: $80,000-3125,000 
(includes fee), local franchisee: $25,000-$ 140,000 (includes fee). 

Financial Assistance Available: Yes 

Training Provided: An intensive 5 week classroom/infield train- 
ing is provided for regional owners. Local franchisees receive a 
mandatory 3 week training course that includes 1 week classroom 
training and 2 week field training in their local area. 

Managerial Assistance Available: Money Mailer produces 
complete training manuals, forms and sales aids. The region own- 
er is obligated to provide these materials- as well as continuous 
consultation to the local franchisees for all aspects of the busi- 
ness. The region and local franchisee receive constant updates on 
the results of our product and market research. In addition, Money 
Mailer sponsors an annual convention and aids communication 
between regions, local franchisees and the corporate office with 
regional conferences and a bi-monthly newsletter. 

Information Submitted: April 1990 

MORTGAGE ASSISTANCE CENTERS, INC. 
450 Seminole Boulevard 
Casselberry, Florida 32707 
Edward J. McTaggart 

Description of Operation: Offering assistance to families who 
are behind with their house payments. We have several options 
available to solve 80 percent of the cases. 

Number of Franchisees: 1 in Florida 

In Business Since: 1983 

Equity Capital Needed: $35,000 down payment 

Financial Assistance Available: Yes 

Training Provided: An extensive 2 week training period at the 
home office in Orlando, Florida, will show new office owners a 
working office atmosphere where they can have "hands-on train- 
ing," followed by 1 week training in their office location. 

Managerial Assistance Available: Each new office will receive 
assistance regarding office location, necessary forms and office 
management. In addition, each office will receive training in Or- 
lando, Florida, prior to opening date. A manual of instructions is 
available covering all aspects of operation. Special group benefits 
are offered and available. 

Information Submitted: May 1 990 

'MORTGAGE SERVICE ASSOCIATES 
21 Brock Street, P. O. Box 690 
North Haven, Connecticut 06473-0690 
J. D. Raff one. President 

Description of Operation: Property inspection, securing, main- 
tenance and repair of foreclosed and distressed property as well 
as numerous other types of commercial and residential inspection 
services to banks, lenders, insurers and others. A custom com- 
puter software program and a well coordinated marketing effort 
make this an ideal opportunity. Over 700 agents nationwide. 
Ongoing contracts are transferred to franchisees. 

Number of Franchisees: 2 in 10 States 

In Business Since: 1975, franchising since 1986 



47 



per unit minimum purchase 2 units. 

Financial Assistance Available: To qualified individuals. 

Training Provided: Ons 40-50 hour week comprehensive train- 
ing at franchisors location in all aspects of operation including 
property inspection and maintenance procedures, general business 
practices, customer service, marketing, and computer operations. 

Managerial Assistance Available: Staff support, on-site help 
with start-up, procedural updates and guides. 

Information Submitted: April 1990 

MR. SHIP N'CHEK 

1661 East Camelback Road 

Suite 118 

Phoenix, Arizona 85016 

Paul Harris, Marketing Director 

Description of Operation: Multi-facet business involving mail 
services, packaging, shipping, check cashing and a variety of 
business support services operated as MR. SHIP N'CHEK Center. 
Clientele includes general public and businesses. 

Number of Franchisees: 29 
In Business Since: 1989 
Equity Capital Needed: $55,000 
Financial Assistance Available: None 

Training Provided: 1 week at home office regarding sales tech- 
niques, advertising, business methods for packaging and shipping, 
check cashing procedures, and general business methods. On-site 
3 day training and technical assistance after opening. 

Managerial Assistance Available: Ongoing technical support 
available during development and operational phases. Assist in 
grand opening of MR. SHIP N'CHECK Center. Annual workshops 
and seminars also provided for all franchisees. Full manuals pro- 
vided by franchisor. 

Information Submitted: April 1990 

MR. SIGN FRANCHISING CORP. 

159 Keyland Court 

Bohemia, New York 11716 

Herb Miller, Vice President of Franchising 

Administration 

Description of Operation: Sign business. Mr. Sign offers a 
unique concept in custom sign making computerized vinyl/sign 
making services for both business and residential communities. 
Franchisees can offer a selection of over 100,000 different types 
of signs and they can duplicate supplied art work, such as a 
business customer's logo. The high quality, reasonable price and 
relatively quick turnaround of a Mr. Signs' sign is particularly 
appealing to the business and residential community. 

Number of Franchisees: 103 in 26 States 
In Business Since: 1985 
Equity Capital Needed: $50,000 

Financial Assistance Available: Franchisor assistance in fi- 
nancing. 

Training Provided: Mr. Sign provides the franchisee with the 
entire computer equipment package, including proprietary copy- 
righted software, start-up inventory .of supplies, a comprehensive 
3-week training program and substantial ongoing technical and 
marketing support. 

Managerial Assistance Available: Turnkey operation, includ- 
ing design and layout specification, site review, review of lease, 
grand opening package, sales and marketing manual and portfolio, 
total administration kit. 

Information Submitted: April 1 990 

MUZAK 

400 North 34th Street, Suite 200 
Seattle, Washington 98103 
Leslie Ritter 



area music programs to easinesses OT an Kinos. aouno systems 
and related communication systems included as lease or sals to 
customers. Available franchises limited to U.S.; wide opportunities 
overseas. 

Number of Franchisees: Approximately 183 in all 16 States 
plus 10 owned operations, 26 franchisees in 14 countries. 

In Business Since: 1934 

Equity Capital Needed: Varies information from Muzak 

Financial Assistance Available: None 

Training Provided: Continuing sales and technical training ses- 
sions help at various sites. 

Managerial Assistance Available: Field visits by Muzak cor- 
porate staff providing evaluations, assistance, progress reports on 
continuous basis. National advertising, sales brochures, equipment 
specification sheets, etc., provided at all times. 

Information Submitted: May 1990 

NAMCO SYSTEMS, INC. 
7 Strathmore Road 
Natick, Massachusetts 01760 
Julie Stansky 

Description of Operation: Professional advertising program for 
businesses sold by appointment. 

Number of Franchisees: 37 in 1 7 States 
In Business Since: 1952 

Equity Capital Needed: $21,000-335,000, depending on size 
of territories. 

Financial Assistance Available: None 

Training Provided: Classroom training consists of 4 days at 
franchisor's headquarters in Natick, Massachusetts, 2 weeks of 
field training in the franchisees' territory, subsequent regional 
meetings and advance training seminars, on-going support and 
advice. 

Managerial Assistance Available: All administrative functions 
such as contract processing, artwork and initial client billing are 
done by franchisor. Franchisor produces and delivers the product. 
Franchisor provides a weekly newsletter and contests to motivate 
its franchisees. 

Information Submitted: April 1990 

NATIONAL HOUSING INSPECTIONS 
1817 North Hills Boulevard NE 
Knoxville, Tennessee 37917 
Brad Raney, Rentals Supervisor 

Description of Operation: National Housing Inspections is a 
service-oriented business performing individual inspections of resi- 
dential and commercial properties for purchasers and/or sellers. 
Generally, inspections are 90 percent for "used" or existing hous- 
ing and 10 percent for new homes. NHI makes NO appraisals, 
merely acts as "house detectives" enabling would-be purchasers 
to make better decisions, while oftentimes helping them receive 
better prices, terms. 

Number of Franchisees: 301 in 47 States; 1 in Canada. 
In Business Since: 1970 

Equity Capital Needed: National Housing Inspections is rented 
for 60 day trial "Try it before you buy it" "Test before you 
invest." Rental fee applies to down payment. Rent is $29 for 60 
days. 

Financial Assistance Available: Full purchase price after down 
payment of $1,250 financed by parent company for up to 48 
months, with 2 percent simple interest. 

Training Provided: NHI's initial training is augmented by "trial- 
run" grading sessions and personal follow-up, if needed. Parent 
firm maintains computerized service of 125,000 housing items, 
problems, causes, el al. available to dealer throughout life time of 
franchise. 



48 



Information Submitted: May 1 990 

NATIONAL TENANT NETWORK, INC. 
P. 0. Box 1664 
Lake Grove, Oregon 97035 
Edward F. Byczynski, President 

Description of Operation: Unique computerized tenant perfor- 
mance reporting system for residential and commercial tenants. 
Extremely high cash flow potential. 

Number of Franchisees: 5 in Florida, Pennsylvania, Washing- 
ton, California and North Carolina. 

In Business Since: 1981 

Equity Capital Needed: $15,000 to $25,000 

Financial Assistance Available: Start-up financing 

Training Provided: Computer and marketing for 3 month on-site 
period, when needed. 

Managerial Assistance Available: Marketing assistance, 
bookkeeping, advertising and data control. Hardware and soft- 
ware supplies. 

Information Submitted: May 1 990 

NATIONWIDE INCOME TAX SERVICE COMPANY 
14507 West Warren 
Dearborn, Michigan 48126 
Carl Gilbert, President 

Description of Operation: Preparation of State and Federal 
income tax returns for individuals. 

Number of Franchisees: 32 franchised plus 8 company offices 
In Business Since: 1965 

Equity Capital Needed: Dependent on number of offices to be 
opened. 

Financial Assistance Available: None 

Training Provided: 2 day training period in home office in 
various phases of income tax preparation and in the systems and 
procedures developed by Nationwide Tax Service. 

Managerial Assistance Available: The company (franchisor) 
will: assist franchisee in selecting sites most suitable for business; 
provide guidance for personnel recruitment, selection and training 
of employees; office layout and design counselling; franchisor 
designs advertising and promotional materials, recommends media 
and ad schedules; will maintain continuous liaison with franchisees 
through mail, telephone. 

Information Submitted: April 1990 

NEEDLE IN A HAYSTACK AUDIO VIDEO SERVICE 

CENTER 

Gateway Building 

Suite 21 6 

Dulles International Airport 

Washington, D.C. 20041 

James Bowser, Director of Franchise Sales 

Description of Operation: Needle in a Haystack Audio Video 
Service Center delivers what consumers want and need: fast, 
expert repair of their audio and video components and perfor- 
mance accessories and maintenance products to enhance their 
audio and video systems. Through service express and our na- 
tional service center, franchisees can provide this service without 
the substantial investment a service operation normally demands. 

Number of Franchisees: 9 in Ohio, Massachusetts and Virginia 
In Business Since: 1974 

Equity Capital Needed: A total investment of $87,000- 
$1 15,000 is needed (which includes the franchise fee). 



i raining rruviuuu; MII intensive i WBBK siuie nidiidyei s n din- 
ing is held at the corporate office and flagship store on all facets 
of the day-to-day business. A 2 day training is held for the store 
owner on-site selection, store construction, pre-opening and store 
operations. On-site training as well as continuous communication 
with the franchisee is provided. 

Managerial Assistance Available: Advertising materials, train- 
ing' seminars, newsletters and on-site support are provided, along 
with continuous communication regarding sales and service tech- 
niques. 

Information Submitted: April 1990 

'NETWORK BUSINESS SERVICES, INC. 
3003 G Greentree Executive Campus 
Marlton, New Jersey 08053 
Bennett Sady, President 

Description of Operation: A sophisticated professional retail 
office and shipping center. 

Number of Franchisees: 8 

In Business Since: 1988, franchising since 1989 

Equity Capital Needed: Start-up cash of $41,000. 

Financial Assistance Available: Will assist in franchising pack- 
age. 

Training Provided: 3 weeks of training provided. 
Managerial Assistance Available: Ongoing 
Information Submitted: June 1990 

O'BRIEN BUDD, INC. 

P. O. Box 1307 

3620 Swenaon 

St. Charles, Illinois 60174 

Description of Operation: O'Brien Budd, Inc. is a business 
forms distributor and product distribution center offering franchise 
opportunities. These franchises were designed with the needs of 
salespeople in mind, allowing them to concentrate on selling busi- 
ness forms, promotional materials and custom printing services. 

Number of Franchisees: None to date starting to offer spring 
of 1990. 

In Business Since: 1911 

Equity Capital Needed: An initial investment ranging from 
$13,500 to $49,750 includes a franchise fee ranging from 
$7,500 to $17,500. This initial investment further includes expen- 
ditures for rent, utility security deposits, printed materials, insur- 
ance, training, grand opening advertising, office equipment and 
supplies, working capital, vehicles and miscellaneous office ex- 
penses. 

Financial Assistance Available: None 

Training Provided: Franchisor will provide franchisee with an 
initial training and familiarization course of a minimum of 7 days in 
duration to be conducted at franchisor's headquarters. 

Managerial Assistance Available: O'Brien Budd franchisees 
are given a confidential manual which gives in detail the complete 
operations of a franchise. Full assistance is provided in all areas of 
the O'Brien Budd program, including franchise sales services spe- 
cialist who will work closely with the franchisee. 

Information Submitted: April 1990 

THE OFFICE ANSWER 
One SeaGate 
Suite 1001 
Toledo, Ohio 43604 
Steven B. Hanson 

Description of Operation: By joining The Office Answer team, 
you'll offer telephone answering, typing, facsimile, copies, ship- 
ping and morel Because of Office Answer's exclusive telephone 



49 



answering equipment, you'll be able to offer telephone answering 
by company name at a cost to you of only $3 per line per monthl 
Your clients will also be able to receive their mail and have the 
use of a desk and an office to return calls, open mail, etc. A real 
Office Answer. 

This business is ideal for adding to an existing business or can be 
opened in almost any location in just a matter of weeksl Because 
you'll cater to business clients, your business can be operated 
successfully during normal business hours. For more information 
about owning your own Office Answer franchise or territory, 
please write to the address above. 

Number of Franchisees: 5 in 5 States 

In Business Since: 1988 

Equity Capital Needed: $12,000 total package. 

Financial Assistance Available: Telephone system, computer, 
furniture, etc. 

Training Provided: Training to be conducted at corporate head- 
quarters in Toledo with all expenses including travel and lodging 
paid for. Franchisee get "hands-on" training, all necessary manuals 
and extensive marketing and advertising assistance. 

Managerial Assistance Available: Continuous in all phases of 
operation. 

Information Submitted: May 1990 

THE OFFICE, LTD. 
1111 South Alpine Road 
Suite 201 
P. O. Box 6391 
Rockford, Illinois 61125 
Basant Patel 

Description of Operation: Custom secretarial service/word 
processing service. 

Number of Franchisees: 1 in Illinois 
In Business Since: 1974 
Equity Capital Needed: $25,000 
Financial Assistance Available: None 

Training Provided: 2 weeks in home office, 1 week sales in the 
franchisee location, and continuing support through the years of 
the agreement. 

Managerial Assistance Available: A book of operations is 
provided plus monthly newsletter. Personnel available to visit fran- 
chise location. A minimum of 2 yearly visits available on call for 
any problems. Hot line is open for calls from 8:00 a.m. to 5:00 
p.m., Monday through Friday. An accounting, marketing and ad- 
vertising package is provided. 

Information Submitted: May 1990 

OFFICE ONE 

230 East Wheeling Street 

Suite 101 

Lancaster, Ohio 43130 

Raymond A. Strohl, President 

Description of Operation: Shared office facility offering office 
space, telephone answering service, photocopying, fax service, 
secretarial services, and other services to sales reps, various very 
small businesses, and professional people. 

Number of Franchisees: 2 in Ohio 
In Business Since: 1989 
Equity Capital Needed: Varies 
Financial Assistance Available: Yes 
Training Provided: Yes 

Managerial Assistance Available: Perpetual assistance as 

needed. 

Information Submitted: April 1990 



OUTDOOR FUN SIGNS 
138 River Corner Road 
Conestoga, Pennsylvania 14516 
Dianne Shiffer 

Description of Operation: Rental of all occasion lawn signs. 
Number of Franchisees: 1 
In Business Since: 1986 

Equity Capital Needed: $15,000, total start up costs. 
Financial Assistance Available: None 
Training Provided: Manual and telephone support. 
Managerial Assistance Available: See above. 
Information Submitted: April 1990 

PACKAGING PLUS SERVICES, INC. 
20 South Terminal Drive 
Plainview, New York 11803 USA 
Bill Reichert 

Description of Operation: Packaging Plus Services, Inc., is 
engaged in franchising service centers that offer convenient pack- 
aging, shipping, mailing and communication services to busines- 
ses, retailers, professionals, and residential customers. Packaging 
Plus Services offers all the convenient services that a full-time 
shipping department would provide to a large corporation, but on 
an "as needed" basis, and at a fraction of the cost. 

Number of Franchisees: 125 in 15 States 

In Business Since: 1985, franchising since 1986 

Equity Capital Needed: $55,000-$85,000 including working 
capital. 

Financial Assistance Available: Bank/sale lease back. 

Training Provided: 2 week training at home office. 3 day in- 
store during grand opening. Training manuals, cassette training 
quarter update seminars. 

Managerial Assistance Available: Ongoing, newsletters and 
800 number for field assistance representatives. 

Information Submitted: April 1990 

"THE PACKAGING STORE, INC. 
8480 East Orchard Road 
Englewood, Colorado 80111 
Richard T. Godwin, President 

Description of Operation: Custom packaging and shipping ser- 
vice. Wholesale and retail sales of packaging supplies. 

Number of Franchisees: 335 in 40 States 
In Business Since: 1980 
Equity Capital Needed: $30,000 to $40,000 
Financial Assistance Available: None 

Training Provided: Intensive, 1 week mandatory training ses- 
sion for all new franchisees and their employees in an authorized 
training store and opening assistance at franchise store. 

Managerial Assistance Available: The Packaging Store pro- 
vides continual management service for the life of the franchise in 
the areas of advertising and marketing, operations and manage- 
ment reviews. Complete manuals of operations, forms and direc- 
tions are provided. Field managers are available in all regions to 
work closely with franchisees and visit stores regularly to assist in 
solving problems. The Packaging Store sponsors meetings of 
franchisees and conducts marketing and product research to 
maintain high Packaging Store consumer acceptance. 

Information Submitted: April 1990 

PADGETT BUSINESS SERVICES USA, INC. 

160 Hawthorne Park 

Athens, Georgia 30606 

Hub Brightwell, Jr., Franchise Division 



50 



Description of Operation: PBS grants licenses lo individuals 
who desire to operate their own accounting, income tax and 
business counseling practice, utilizing the unique forms and suc- 
cessful systems of operations developed by the franchisor. The 
PBS franchisee remains, at all times, in control of his practice 
subject only to quality control and performance prescribed by the 
franchisor. The franchisee markets small to medium-size busi- 
nesses located in an area which franchisee is able to service from 
his assigned territory. 

Number of Franchisees: 93 in 23 States and 1 1 in Canada 
In Business Since: 1965, franchising since 1975 

Equity Capital Needed: The PBS franchise fee is $14,500 with 
an additional training fee. First year operating capital is also neces- 
sary. 

Financial Assistance Available: Yes through a local financial 
institution. 

Training Provided: The franchisor offers an initial 3 week train- 
ing program. The first week of this program consists of training in 
the PBS systems and client services with emphasis on establish- 
ing and working with a large number of monthly clients. The 
second week consists of training in the PBS marketing techniques 
and the third week is held in an established franchise working 
with the office owner, employees, clients and prospective clients. 
A fourth week will be in field training conducted by a home office 
representative. 

Managerial Assistance Available: PBS offers 2 seminars an- 
nually. One is a thorough 3 day income tax seminar, the other is a 
2 day update on PBS procedures and new marketing techniques. 
There are no charges for these seminars. A year round income 
tax answering service is also included. Special visits to each 
franchise office are made to examine additional needs of fran- 
chisee and to update PBS forms, tax procedures and marketing 
advice. Re-training and new employee training are also available at 
no cost to the franchisee. 

Information Submitted: April 1990 

PAK MAIL CENTERS OF AMERICA, INC. 
3033 South Parker Road, Suite 1200 
Aurora, Colorado 80014 
John E. Kelly, President 

Description of Operation: Franchisor of retail convenience cen- 
ters offering residential and business consumers a wide variety of 
packaging, shipping, mail, communications and related services as 
well as small business support. 

Number of Franchisees: 210 in 37 States 
In Business Since: 1984 
Equity Capital Needed: $62,750 $82,300 
Financial Assistance Available: None 

Training Provided: Complete training program (11 days total) 
including technical, managerial, advertising and promotion and ac- 
counting and bookkeeping. This includes classroom, on-location 
(on-the-job) training and store opening assistance. 

Managerial Assistance Available: Market survey, site selec- 
tion assistance, lease negotiation assistance, building construction 
guidance, graphics package, start-up equipment, training, grand 
opening program and toll free "owners" hotline. Advertising and 
promotional materials, technical support, management visits and 
consultation. Purchasing discounts, research and development, 
monthly newsletter, annual convention and seminars. 

Information Submitted: May 1990 

'PARCEL PLUS, INC. 
1 70 Jennifer Road 
Suite 260 

Annapolis, Maryland 21401 
David G. Campbell, President 

Description of Operation: Complete mail and business support 
services for all consumers with special emphasis toward the small 
business person. Services include packaging, shipping, mailbox 



rentals, voice mail, secretarial, copying, fax, laser pnming. and 
grapnics. fcxpanding mail room management program for new and 
growing companies. 

Number of Franchisees: 30 in 8 Slates 

In Business Since: 1986 

Equity Capital Needed: $50,000 plus 

Financial Assistance Available: Leasing program for equip- 

Training Provided: 2 weeks with 1 week in store. 
Managerial Assistance Available: Continuous sales support 
with sales manual plus comprehensive operations manual. 
Information Submitted: April 1990 

PARSON-BISHOP SERVICES, INC. 
7870 Camargo Road 
Cincinnati, Ohio 4S243 
Lou Bishop, President 

Description of Operation: P-B's executive franchisees market 
P-B's guaranteed effective, low-cost accounts receivable manage- 
ment, collection and cash flow improvement plans. These exclu- 
sive plans provide solutions to an ongoing, basic business need. 
More than 90 percent of businesses are prospects. Build equity 
from long-term, repeat customers. You must have a sales, mar- 
keting or management background and be qualified to call on 
upper level management in corporations of all sizes. 

Number of Franchisees: 43 franchisees with 58 territories in 
23 States. 

In Business Since: 1973 

Equity Capital Needed: $23,000 $29,500 

Financial Assistance Available: None 

Training Provided: 1 week classroom training at home office. 
Two training visits to franchisee's area in first 6 months. National 
and regional seminars quarterly. Continuous one on one support. 

Managerial Assistance Available: Constant advertising, mar- 
keting and public relations support plus videos and manuals. Com- 
puterized franchise management system. 

Information Submitted: April 1990 

POP, INC. (Professional Dynametric Programs) 

400 West Highway, Suite 201 

Box 5289 

Woodland Park, Colorado 80866 

Bruce M, Hubby, President 

Description of Operation: POP provides a statistically based 
system that promotes effective in-house management and em- 
ployee development. Franchisees train and implement the POP 
System into small, medium and large client organizations. Applica- 
tions of the POP System include identifying motivators and stres- 
sors, reducing stress, opening lines of communication, job 
matching and selection, conflict resolution, team building and job 
performance improvement. 

Number of Franchisees: Total of 26. There are 21 in 12 
States, 4 in Canada and 1 in Australia. 

In Business Since: 1978 

Equity Capital Needed: Franchise fee of $29,5OO plus 

$5,000 $10,000 working capital. 

Financial Assistance Available: None 

Training Provided: 1 week at home office, with overflow han- 
dled on weekend if necessary. Includes overview, philosophy of 
POP training, hands-on implementation, marketing, pricing and 
operation. 

Managerial Assistance Available: Home office staff is readily 
available to offer support in areas of program operation, data 
interpretation and client implementation. PDP's in-house research 
department provides field representatives and clients with up to 

51 



date research information. Annual conferences/and regional meet- 
ings promote effective sales presentations and system applica- 
tions. 

Information Submitted: April 1990 

PENNYSAVER 

80 Eighth Avenue 

Suite 31 5 

New York, New York 10011 

Allan Horwitz, President 

Description of Operation: A free publication offering 
advertisers total market coverage of the households and busines- 
ses throughout the community. Usually delivered by mail, the 
Pennysaver is recognized as the number 1 local shopping guide 
throughout the U.S. Because the Pennysaver has no wasted or 
duplicated circulation and little editorial, the advertiser receives 
more circulation, and at a lower cost than with any daily or 
weekly newspaper. Many Pennysavers have started out in ga- 
rages and basements, and have grown into multi-million dollar 
publishing empires. 

Number of Franchisees: Over 300 throughout the United 
States. 

In Business Since: 1973 

Equity Capital Needed: $19,900 with a money back guarantee 

Financial Assistance Available: Yes. 80 percent financing to 
qualified applicants. 

Training Provided: 8 days of classroom, in-field and on-site 
training for franchisees and their employees. Teaches how to sell 
Pennysaver advertising, acquire co-op ads from manufacturers, 
profit from barter, service accounts, design ads, layout the pub- 
lication, distribution, and bookkeeping. Includes confidential oper- 
ations manual, audio and video tapes, training films and 
video-taped rale playing sessions. 

Managerial Assistance Available: Continuous assistance pro- 
vided by the home office. Includes our unique "head start" pro- 
gram to get you off to a flying start with $1,000 free printing, a 
direct mailing to your prospects by the company, and our special 
charter advertising program to produce immediate income for the 
franchisee and his advertisers. In addition, the company contri- 
butes $1,000 per each new franchise plus 12 percent of all 
royalty fees for direct mailings, sweepstakes, and other promo- 
tions, funded 100 percent by the company to produce greater 
profits for all franchisees. 

Information Submitted: April 1990 

PETRO BROKERAGE & SERVICE, LTD. 
1445 Falmouth Road 
Centerville, Massachusetts 02632 
Attn: John Wargin 

Description of Operation: National group exclusively servicing 
petroleum marketers in the following essential areas: company 
and site appraisals, sales and divestiture service, merger and 
acquisition specialists, and consultant and valuation opinions. 

Number of Franchisees: 1 1 covering 22 States 

In Business Since: 1982 

Equity Capital Needed: $9,500-$25,000 plus working capital. 

Financial Assistance Available: Notes can be extended for 10 
months at 10.5 percent. 

Training Provided: 4 days in-house, and approximately 4 days 
in territory. Additional on-site and call-in reinforcement. 

Managerial Assistance Available: Sales, financial, and oper- 
ational furnished, with constant support and update monthly. 

Information Submitted: May 1990 

PEYRON ASSOCIATES, INC. 
P. 0. Box 175 
Sellersburg, Indiana 47172 
Dan Peyron, President and CEO 

52 



Description of operation: company licenses otners to prepare 
tax returns in leading department and discount stores nationally. 
Prefer people already in tax return prep business but will train 
others. Minimum investment $2,000, which includes location, fur- 
niture, equipment, signs, advertising, training, and complete war- 
ranty package; $1,000 for each additional location. No restrictions 
on area or number of locations. Company also offers electronic 
filing and refund loans nationally. Sub franchising permitted but 
not required. 

Number of Franchisees: 400 units in about 30 States 
In Business Since: 1960 
Equity Capital Needed: Minimum $500 
Financial Assistance Available: None 

Training Provided: Locally by any tax return prep school, col- 
lege, course, etc. 

Managerial Assistance Available: Monthly newsletters for tax 
return prepared the year round plus separate tax newsletter for 
clients, warranty back up for mistakes, audits, technical assis- 
tance on tax matters, etc. Also pay operators for audit work 
covered under warranty. 

Information Submitted: May 1990 

PILOT AIR FREIGHT CORPORATION 

Route 352 

P. O. Box 97 

Lima, Pennsylvania 19037 

John J. Edwards, President 

Description of Operation: Pilot provides the service of handling 
air freight shipping requirements of their customers both domesti- 
cally and internationally. 

Number of Franchisees: 70 in 29 States, Canada and Puerto 
Rico. 

In Business Since: 1970 

Equity Capital Needed: $10,000-830,000 determined by mar- 
ket. 

Financial Assistance Available: None 

Training Provided: 2 weeks classroom, Pilot headquarters, with 
emphasis on operation, customer service, sales and accounting 
procedures. 

Managerial Assistance Available: Ongoing communications 
with corporate headquarters and visits by Pilot regional managers. 

Information Submitted: May 1990 

P.K.G.'S, INC. 

4394 Glendale-Milford Road 
Cincinnati, Ohio 45242 
Thomas R. Sizer, President 

Description of Operation: P.K.G.'s is an established and na- 
tionally recognized industry leader in a unique service business. 
P.K.G.'s provides both retail and commercial packaging and ship- 
ping services for customers wanting to pack and ship anything 
anywhere in the world. This proven concept provides a "hassle- 
.free" retail store environment for sending an overnight letter or a 
baby grand piano. Our pick-up services for both retail and com- 
mercial/industrial customers provides for a total full service pack- 
aging and shipping program. 

Number of Franchisees: 75 in 20 States. 

In Business Since: 1983 

Equity Capital Needed: Approximately $47,765 

Financial Assistance Available: Yes Financing available to 
qualified individuals through equipment and cabinetry leasing pro- 
gram. 

Training Provided: P.K.G.'s provides each franchisee with a 
three phase training program. Initial training phase is a franchise 
orientation and development program. Second phase is a com- 
prehensive multi-media hands-on training program for retail store 
owners, managers, and employees consisting of business oper- 
ational instructions, franchisors' objectives, policies and proce- 



invoivea in me operanon or me rrancnise ousiness. extensive 
training in packaging, shipping, and customer service, marketing 
and advertising. Phase three involves in-store training and com- 
mercial sales and marketing on site in franchise owners retail 
location. 

Managerial Assistance Available: P.K.G.'s provides each fran- 
chisee with field operations consultation and assistance on a 
continuing basis including demo site analysis, site selection, lease 
negotiations, turnkey store set-up and development, marketing 
and advertising programming and planning, operations planning, 
and routine field visits. 

Information Submitted: April 1 990 

PNS, INC. 

P. O. Box 428 

Racine, Wisconsin 53401 

Rexford M. Rossi, President 

Description of Operation: PNS, Inc., (Pack'N Ship and Packy 
the Shipper) is a franchisor of local packing and shipping locations 
specializing in parcel post packages for the general public and 
small business. Generally this is an addendum to a retail or whole- 
sale operation that adds this service to build additional in-store 
traffic and create extra cash sales. 

Number of Franchisees: Over 1 ,200 in 48 States 

In Business Since: 1981 

Equity Capital Needed: $995-31,295 

Financial Assistance Available: Investment includes materials, 
equipment and introducing the program; no other funds are neces- 
sary except to replace supplies as needed. 

Training Provided: Training on franchisee's premises by trained 
representative including audio-visual cassettes and operations 
manual. 

Managerial Assistance Available: Periodic calls by represen- 
tative WATS line available for information on oper- 
ations strong support from home office for record maintenance 
and claim activity. A continuous co-op program instituted. 

Information Submitted: May 1990 

PONY MAILBOX AND BUSINESS CENTER, INC. 
13110 Northeast 177th Place 
Woodinville, Washington 98072 
Robert E. Howell, President 

Description of Operation: A commercial mail and shipping 
center combined with business services. A franchise offers rental 
of mailboxes, UPS, airborne, voice mail, copying, word processing 
(optional) and other services for the convenience of customers. 
Integration of local services is allowed by the franchisor. 

Number of Franchisees: 16 franchises coast to coast including 
Florida, Tennessee, New Jersey, Washington and Illinois. 

In Business Since: 1986 

Equity Capital Needed: $46,000-356,000 is necessary. 

Financial Assistance Available: Franchisor does not provide 
financing. The equity capital purchases all the necessary equip- 
ment and supplies to begin operations. Estimated costs for lease- 
hold improvements are included in the equity capital needed by 
the franchisee. Franchisee must arrange his or her own financing, 
if needed. 

Training Provided: Intensive but personalized 3-4 day man- 
datory training course for all new franchisees. Course provided at 
home office and conducted by corporate officers who operate 
their own Pony Mailbox and Business Center. Refresher course 
given at no cost upon request of franchisee. 

Managerial Assistance Available: Pony Mailbox and Business 
Center provides continual advisory assistance for the life of the 
franchise on the services offered by a franchisee and the market- 
ing of the services. Franchisor furnishes manuals on operations; 
forms and directions are provided. Franchisor offers advisory as- 
sistance for new services introduced by franchisor and approved 



onions, rrancnisor assists wun luuauuii auviue, layuut anu unsiyn 
of the franchise business. 

Information Submitted: April 1990 

POSTALANNEX+ SERVICE CENTERS 

9050 Friars Road 

Suite 400 

San Diego, California 92108 

Ralph Boden, Director of Franchise Development 

Description of Operation: Postal, parcel, business and commu- 
nications services. Complete postal, packaging, and parcel ship- 
ping services, facsimile, electronic funds transfer, copy and high 
speed duplicating, office and packaging supplies. 

Number of Franchisees: 80 franchised outlets in California, 
Florida, Nevada, Oregon and Pennsylvania. 

In Business Since: 1985, franchising since 1986 

Equity Capital Needed: $55,000-$65,000 approximate turnkey 
cost including $19,500 franchise fee, site selection, lease negotia- 
tions, plans and training. Equipment leases available. 

Financial Assistance Available: None 

Training Provided: 1 week of classroom training and 1 week 
in-store training. 

Managerial Assistance Available: Complete support staff to 
assist with operations, marketing, merchandising and accounting. 

Information Submitted: April 1990 

POWER DYNAMICS INTERNATIONAL 

Box 498 

Ranson, West Virginia 25438 

F. J. Franke 

Description of Operation: PDI operates as energy consultants 

to industry. 

Number of Franchisees: 7 in 3 States. 

In Business Since: 1989 

Equity Capital Needed: $2,500 

Financial Assistance Available: None 

Training Provided: Field training and manual for home study. 

Managerial Assistance Available: Continuous guidance by 
company when needed, calls via telephone and special visits 
when and as conditions require. 

Information Submitted: April 1990 

PRINCETON ENERGY PARTNERS, INC. 
2221 Stackhouse Drive 
Yardley, Pennsylvania 19067 
David M. Brown, President 

Description of Operation: Market comfort improvement and 
energy savings to the home owner and new construction markets 
and deliver an instrumented energy analysis and retrofitting ser- 
vice based on technology originally developed at Princeton Univer- 
sity under a U.S. Department of Energy grant. 

Number of Franchisees: 8 in Pennsylvania, New York and 
Minnesota. 

In Business Since: 1981 

Equity Capital Needed: $45,000 to $77,000 

Financial Assistance Available: None 

Training Provided: 1 week intensive training in Princeton, New 
Jersey, followed by a week of on-the-job training with other 
franchisees and a 3 day training at franchisee's location, followed 
a month later by a 2 day training at franchisee's location. Training 
covers all technical and marketing aspects of delivering instrumen- 
ted energy analysis and retrofitting services in residential building 
markets. 



53 



Managerial Assistance Available: P.E.P. provides ongoing 
technical, marketing, and managerial assistance for the life of the 
franchise through its home office and field representatives. P.E.P. 
sponsors franchisee meetings and sponsors market development 
on behalf of franchisees. P.E.P. technical staff is closely connected 
to the residential energy research community. 

Information Submitted: May 1990 

PRIORITY MANAGEMENT SYSTEMS, INC. 

500 108th Avenue, NE 

Suite 1740 

Bellevue, Washington 98053 

Tee Houston-Aldridge, Manager, Franchise Marketing 

Description of Operation: Priority Management is the one man- 
agement training franchise in North America. Franchisees work 
with busy professionals and instruct them in the development of 
personal effectiveness skills. 

Number of Franchisees: 125 in 38 States, 48 in Canada, 44 
international in 7 countries. 

In Business Since: 1984 

Equity Capital Needed: $35,000 including franchise fee. 

Financial Assistance Available: None 

Training Provided: 2 weeks intensive training in the "Priority 
Management" program, 6 days in-house plus 1 week in-field. 
Minimum 3 follow-up training sessions each year. 

Managerial Assistance Available: Teach franchisee the "Prior- 
ity Management" program. Sales techniques, presentation skills, 
marketing methods, bookkeeping, general business management 
skills. Work with franchisee on sales calls, conduct (at fran- 
chisee's request) first 2 workshops. 

Information Submitted: April 1990 

PROFORMA, INC. 
4705 Van Epps Road 
Cleveland, Ohio 44131 
John Campbell, Director of Franchise Development 

Description of Operation: Business products. Distributors of 
business forms, commercial printing, office supplies, computer 
supplies. This is not a quick print shop or retail operation. 

Number of Franchisees: 105 in 27 States 
In Business Since: 1978, franchising started 1985 
Equity Capital Needed: $75, 000-$ 100,000 
Financial Assistance Available: None 

Training Provided: 1 week intensive training program covering 
industry/product knowledge and selling skills, ongoing field sup- 
port. 

Managerial Assistance Available: Franchise owner does not 
need to hire any administrative employees because most admin- 
istrative functions are performed by franchisor. Franchisor an- 
swers franchisee's telephone (toll free number), generates billings, 
does computer input, logs cash receipts, and generates monthly 
business reports. Continuous managerial advice is available from 
an experienced team of professionals in selling, product knowl- 
edge, manufacturer sourcing, and administration. 

Information Submitted: May 1990 

PROPERTY DAMAGE APPRAISERS, INC. 

P. O. Box 9230 

Fort Worth, Texas 76107 

John Tate, Vice President-Franchise Operations 

Description of Operation: Property Damage Appraisers, Inc., 
grants franchises to highly qualified automobile damage appraisers 
in cities with sufficient business potential to provide a good in- 
come for the franchisee. 

Number of Franchisees: 185 in all States except Montana, 
South Dakota, and Wyoming. 

In Business Since: 1963 



Equity capital nieeaeo: q>o,uuu- i o.uuu 

Financial Assistance Available: None. Property Damage Ap- 
praisers does not sell franchises. We provide all forms, procedure 
manual, advertising materials and marketing service. Equity capital 
required is needed to purchase office equipment, automobile, in- 
surance, etc., necessary to start a business. 
Training Provided: No formal training program is provided as 
only experienced appraisers are considered. 
Managerial Assistance Available: Through a staff of regional 
managers we provide at least 2 weeks of intensive marketing 
support when an office opens. A bookkeeping system is provided 
at no cost to franchisee and is installed by a company accounting 
representative. Periodic visits are made by regional managers to 
market services of all franchisees. 

Information Submitted: April 1990 

PROPERTY INSPECTION SERVICE 

1741 Saratoga Avenue 

Suite 106 

San Jose, California 95129 

Ben Vitcov, President 

Description of Operation: Property Inspection Service provides 
residential building inspections for the purpose of giving the pro- 
spective buyer a full disclosure of the structural and mechanical 
condition of the property. The inspection includes a roof to foun- 
dation inspection and the electrical, plumbing and heating sys- 
tems. 

Number of Franchisees: 1 1 in California 
In Business Since: 1980 
Equity Capital Needed: $50,000 
Financial Assistance Available: None 

Training Provided: Full training for field inspector and one office 
person. Training is performed at our San Jose location and in- 
cludes 30 days of actual operational experience. 

Managerial Assistance Available: Property Inspection Service 
provides all computer software including updates, all operational 
manuals and forms. A dynamic statewide marketing program and 
continuing education program is also provided to all franchises. 

Information Submitted: April 1990 

PROVE CONSUMER REPORTING SERVICES 

A Division of the Taylor Group 

4806 Shelly Drive 

Wilmington, North Carolina 28405 

Lorraine Taylor, President 

Description of Operation: 

pers have been monitoring te quality or service employees pro- 
vide patrons and provide an operations review for management 
along with suggestions and ideas on how to improve customer 
service. Training seminars provided on site for clients in all cus- 
tomer related areas. 

Number of Franchisees: 35 franchisees 
In Business Since: 1974 

Equity Capital Needed: Franchise fees from $14,500 to 
$39,500. 

Financial Assistance Available: To qualified buyers. 

Training Provided: 10 day intensive training program, consists 
of classroom and field training. Includes operational and training 
manuals, video and audio aids. 

Managerial Assistance Available: Additional and ongoing 
training and updates provided periodically or upon request. 

Information Submitted: April 1990 

PROVENTURE, INC. 
79 Parkingway, Box 7169 
Quincy, Massachusetts 02169 
Leo F. Meady, Chairman 



cription or uperation: Since 1974, Prove Mystery Shop- 
have been monitoring the quality of service employees pro- 

natrrnc anH nrrn/iHo an rmnrntinne rc*\/io*A/ fnr mananftmflnt 



Description of Operation: Professional business 
brokers specializing in the listing and sale of medium priced 
going businesses. Also represent franchise companies in the sale 
and location of their franchised units. e 

Number of Franchisees: 6 plus 1 company-owned in Mas- 
sachusetts and New Jersey. Seeking franchisees for aH areas of 

in Business Since: 1979 

Pita V Needed i $15 ' franchise fee Plus about 
for working capital. 

Financial Assistance Available: None 

Training Provided: Intensive classroom training program for 1 

Zn offi A CV ,' f " OWe b V on " the -J b training' in franchisee's 
own office. Assistance offered in recruiting and training commis- 
sioned sales staff. ProVENTURE prefers that franchisees |o7*elr 
associates) have real estate licenses, or they obtain one as soon 
as possible. 

Managerial Assistance Available: Continued training and man- 
agement assistance for all franchised units. Parent company co- 
^wcLm^tfc,.^ 6 distributior ' f "VENTUREIist" to all offices. 
VENTUREhst contains all the listings of all local offices Partici- 
pating franchisees share proportionately in the sale of business 
listed by one office and sold by another. 

Information Submitted: May 1990 

REALTY COUNSEL 
2235 Crosby Herald Road 
Lincoln, California 95648 
D. LeMoine Bond, President 

Description of Operation: Realty Counsel franchisees are in- 
dependently practicing general real estate brokers who are inter- 
facing single agency, flat fee consultive brokerage techniques as 
an alternative to the consumer over the traditional commission 
methods. Regional "broker consultant" licensing is selectively 
available to experienced brokers. Both non-contingent fee and 
contingent fee methods are used within the realty counsel sales 
methods. 

Number of Franchisees: 8 in California 
In Business Since: 1979 

Equity Capital Needed: $8,500 minimum broker consultant 
license, $1,000 minimum initial fee for franchisee. No other pro- 
jections are made. 5 percent royalty $5,000 maximum per year. 

Financial Assistance Available: Franchise financing available. 

Training Provided: Broker reorientation, plus unlimited manage- 
ment consultation and support. No rookie recruiting or freshman 
training for salesmen. Only broker and franchisee training for the 
client related consultive broker. Periodic technical sessions and 
support media and personal telephone consultation. Video fran- 
chise and client sales presentation. Operations manuals and con- 
tracts. 

Managerial Assistance Available: Continuous brokerage 
management assistance for the duration of the franchise. Ad- 
vortising media packages, referrals. Because of the nature and 
degree of sophistication required of a Realty Counsel, the firm 
recommends university and college post graduate training plus 
certain approved certification and continuing education of the bar 
and realty professions. 

Information Submitted: May 1990 

"RECOGNITION EXPRESS INTERNATIONAL, LTD. 

31726 Rancho Viejo Road 

Suite 115 

San Juan Capistrano, California 92675 

Dennis Hunt, President 

Description of Operation: Recognition Express franchise own- 
ers manufacture and sell corporate recognition and specialty ad- 
vertising products personalized badges, nameplates, plaques, 
awards, office signage, buttons, lapel pins, to name a few. Rec- 
ognition Express is the oldest and largest chain of full service 
recognition shops. Our owners have been providing service to 



medium and large corporations. Our customers include Hilton Ho- 
tels, Century 21 Real Estate, Baskin Bobbins, Rotary, Mary Kay 
Cosmetics, etc. Recognition Express dealers operate from a com- 
mercial location. Our shops feature state-of-the-art showrooms 
and do light manufacturing with the latest technology including 
computer engraving, automatic hot stamping, and automatic pin- 
ning machines. In addition, other items are offered that are pur- 
chased from approved trade suppliers. 

Number of Franchisees: 70 throughout the U.S. and in 9 

countries. 

In Business Since: Founder began manufacturing name badges 
in 1972. BadgeMan franchises were first awarded in 1974 to part 
time, homebased owners who manufactured name badges only. 
Recognition express units tested since 1981, franchised since 
1983. 

Equity Capital Needed: $30,000 

Financial Assistance Available: A total investment of 
$75,000 to $100,000 is needed to cover opening inventory, 
equipment, franchise fee, training costs, start-up promotion and 
advertising, as well as working capital. Financing can be arranged. 

Training Provided: An intensive training course is conducted for 
the new owner at the home office. A field development person 
will help you in your new shop during opening. He will insure that 
you are capable of developing your business properly. 

Managerial Assistance Available: Complete ongoing support 
and managerial assistance in all phases of the business. 

Information Submitted: May 1990 

RELIABLE BUSINESS SYSTEMS, INC. 

19 Ransom Road 

Newton, Massachusetts 02159 

M. Michael Licker, President 

Description of Operation: Firm publishes the Reliable Business 
and Tax Service System, a service designed to meet the needs of 
all businesses, offering them a bookkeeping system that complies 
with all Federal and State tax laws, together with an advisory 
service. 

Number of Franchisees: 3 in Vermont and Massachusetts 
In Business Since: 1955 
Equity Capital Needed: $1,950 
Financial Assistance Available: None 

Training Provided: 1 week in-the-field training by another ex- 
perienced distributor and further training at the home office if 
needed; continuous upgrading of distributor's knowledge. 

Managerial Assistance Available: Continuous flow of new 
material; home office consultation available on an unlimited and 
continuous basis. Close contact with distributor maintained. Addi- 
tional help regarding tax matters for client when called upon 
through home office accounting tax staff. 

Information Submitted: May 1990 

ROOM-MATE REFERRAL SERVICE CENTERS, INC. 
P. O. Box 760328 

Oklahoma City, Oklahoma 73176-0328 
Florence S. Cook, President 

Description of Operation: Room-Mate Referral Service Center 
is a service company that handles the placement of persons as 
roommates, for economic and a variety of other needs. 

Number of Franchisees: 37 in Texas, Oklahoma, Pennsylvania, 
California and Georgia. 

In Business Since: 1979 

Equity Capital Needed: $3,500 to $30,000 

Financial Assistance Available: Our franchise fee is deter- 
mined by the population of the franchise area. The franchise can 
be from $7,500 to $45,OOO. We would carry one-third of the 
franchise fee on a promissory note. 

55 



nuo. we 



nei|j me iiaiii;Mi&tie: MIIU me n^iii luwauun, 

help with grand opening, and give ongoing assistance. 

Managerial Assistance Available: We give continuous assis- 
tance for the life of the franchise. We assist with new advertising 
ideas and training on new services that we are adding. We are 
always available to solve any problems that may come up. 

Information Submitted: April 1990 

"SARA CARE FRANCHISE CORPORATION 
1612 Lee Trevino 
Suite 8 
El Paso, Texas 79936 

Description of Operation: Sales of Sara Care Service fran- 
chise specializing in temporary companion aand home support 
personnel. Provides companion care, sleepovers, baby/child sit- 
ters, house sitters, hospital sitters, pet sitters, plant/garden sit- 
ters, drop-ins (companion, teens, pets, house) and sub-contracting 
services to all home health agencies and hospitals. We pride 
ourselves in being the largest franchisor of specialized services in 
the United States and the first .company specifically organized to 
concentrate in the field of home support personnel. 

Number of Franchisees: 46 in 18 States 

In Business Since: 1978, franchising since 1983. 

Equity Capital Needed: Capital requirement about $48,000. 

Financial Assistance Available: None 

Training Provided: A 5-business day intensive management 
training program at corporate headquarters. Training will- continue 
even after the opening of your office to sharpen your skills and to 
make certain that your new business is operating as efficiently as 
possible. You even have the option of 1 week of on-site training 
at your location. 

Managerial Assistance Available: You will have an effective 
support system behind you at corporate headquarters every step 
of the way. You will receive instructions and constant updates in 
the use of all Sara Care manuals and forms in addition to training 
in recruiting, interviewing, and applicant processing techniques as 
well as detailed training and handling customer requirements. 

Information Submitted: May 1990 

SELECTRA-DATE CORPORATION 
2175 Lemoine Avenue 
Ft. Lee, New Jersey 07024 
Robert Friedman, President 

Description of Operation: Computer-dating has been around 
since Art Linkletter started playing matching games with a Univac 
Computer in the late fifties. But that was just for laughs. Today 
it's for love and money, with a score of computer-dating firms 
throughout the country reporting brisk business. Selectra-Date, 
one of the pioneers, now offers a complete turnkey package that 
makes it possible for any reputable individual with a sound busi- 
ness or professional background to enter this fascinating work. 
Since all computer processing is handled entirely by the company, 
no technical knowledge is required. 

Number of Franchisees: 9 in 10 States 

In Business Since: 1967, oldest existing franchise operational 
since 1969 

Equity Capital Needed: $7,000 to $10,000 

Financial Assistance Available: The total required investment 
for promotional material, initial advertising; franchise fee, and 
forms and stationery is $9,000, of which Selectra-Date will fi- 
nance $3,500 for qualified franchisees. In addition the franchisee 
should have sufficient capital to adequately equip his office and to 
see him through the first 30 days of operation. 

Training Provided: A full-time Selectra-Date executive thorough- 
ly trains each franchisee in all phases of the business during the 
first week he is in operation. 

Managerial Assistance Available: Selectra-Date furnishes con- 
tinuing individual guidance and support in all phases of the fran- 
chisee's operation. 



SHIPPING CONNECTION, INC. 

7220 West Jefferson Avenue, Suite 305 

Denver, Colorado 80235 

Betty Russotti, Vice President 

Description of Operation: Shipping Connection is a retail 
convenience center that provides complete packaging and ship- 
ping services to the general public. Dealing with both business 
and individuals you can literally ship any item, any size, any place 
in the world. This business was founded by ex-United Parcel 
Service management personnel who will provide you with the 
packaging and shipping techniques recommended by the NSTC. 
The franchise locations also offer fax service, copies, giftwrapping 
and the sale of all types of packaging materials. 

Number of Franchisees: 18 in Colorado, Kansas, Ohio, Min- 
nesota, New Jersey, North Carolina plus 1 company-owned. 

In Business Since: 1982; franchising since January 1987 

Equity Capital Needed: $32,000-346,000 (includes $14,500 
franchise fee plus working capital). 

Financial Assistance Available: Lease options on $7,000 in 
equipment, WAC. 

Training Provided: An extensive 2 week training program pro- 
vided at National Headquarters in Littleton, Colorado, one week on 
site. 

Managerial Assistance Available: Site selection and leaso 
negotiation assistance. Decor and equipment package. Franchisee 
is set up with negotiated discounts from suppliers and freight 
carriers. Co-op advertising program, continual follow-up and on- 
going support, detailed operations manual. 

Information Submitted: May 1990 

SIGNS BY TOMORROW-USA, INC. 
10730 Baltimore Avenue 
Beltsville, Maryland 20705 
Joseph E. McGuinness 

Description of Operation: One day custom retail sigq shops 
utilizing computer technology. 

Number of Franchisees: 21 (includes 2 company-owned) 

In Business Since: 1986 

Equity Capital Needed: $85,000-$95,000 

Financial Assistance Available: Equipment leasing plan is 
available. 

Training Provided: 4 weeks, 2 in training center and 2 on 
location. 

Managerial Assistance Available: Signs By Tomorrow offers 
a complete initial and ongoing training and support program. 

Information Submitted: June 1990 

THE SHIPPING DEPARTMENT, INC. 
5880 Siegen Lane, Suite G 
Baton Rouge, Louisiana 70809 
Robert X. Hafele, President 

Description of Operation: THE SHIPPING DEPT., INC. is struc- 
tured to service a virtually untapped market in the moving busi- 
ness. Major movers do not like to handle moves under 2,100 Ibs 
The U.S. mail and UPS will not ship packages over 70 Ibs. Until 
now, apartment dwellers, students, parents sending furniture to 
children, etc., had no economical way to move their things. THE 
SHIPPING DEPT., INC. fills the gap by expertly packing and ship- 
ping these goods via commercial carrier nationwide or worldwide. 
THE SHIPPING DEPT., INC. is the Small Load Specialist. 

Number of Franchisees: 2 in 2 States 
In Business Since: 1985 
Equity Capital Needed: $26,000 
Financial Assistance Available: None 



56 



Training Provided: THE SHIPPING DEPT., INC. provides an in- 
tensive mandatory course to franchisee or approved manager for 
a minimum of 2 weeks at our Baton Rouge facility. Follow-up help 
is also furnished. K 

Managerial Assistance Available: Help is provided to set up 
trucking and supply contracts. Special equipment, which we have 
developed, is available. Complete operating manuals are provided. 
Accounting and advertising material will be provided. 
Information Submitted: April 1 99O 

THE SIGNERY CORPORATION 
614 West 5th Avenue 
Naperville, Illinois 60563 
Richard Gretz, President 

Description of Operation: The Signery prompt service sign 
centers offer computer-generated signs and lettering from an at- 
tractive retail setting with reasonable store hours. No artis- 
tic/graphic design experience required. Ideal for husband and wife 
teams or multiple unit development. 

Number of Franchisees: 30 in 6 States 

In Business Since: 1986 

Equity Capital Needed: $45,OOO-$85,000 

Financial Assistance Available: The Signery offers a national 
equipment and supplies leasing program, and will provide assis- 
tance in the development of business plans. 

Training Provided: Complete and extensive classroom and in- 
store training at corporate headquarters in Naperville, Illinois, 
lasting 3 weeks. Ongoing support and continued training from 
Hold personnel for life of agreement. 

Managerial Assistance Available: Through a host of services 
including seminars, newsletters, in-store visits, and business plan- 
ning meetings. The Signery provides ongoing support in creative 
design, profitable and effective business management, and ad- 
vortising/marketing. 

Information Submitted: April 199O 

SIGN EXPRESS 
Clark Corporate Park 
6 Clarke Circle 
P. O. Box 3O9 
Bethel, Connecticut O68O1 
Laurie Wright, Vice President 

Description of Operation: Company offers complete sign cen- 
tor that offers 24-hour service. Signs are made by a signmaking 
computer and scanner, using 3M graphic materials, with complete 
design functions. Signs include indoor and outdoor signs, vehicle 
lettering, magnetic signs, banners, business signs, trade show 
exhibits, illuminated signs, etc. No prior experience is required. 

Number of Franchisees: 22 in 1O States; 1 in Mexico 
In Business Since: 1985, franchising since 1988 
Equity Capital Needed: $50,OOO 

Financial Assistance Available: Company provides full equip- 
ment financing. 

Training Provided: 3 weeks comprehensive training in sign 
center operations, full business and marketing training; 2 weeks at 
company headquarters; up to 1 additional week on location with 
owner. 

Managerial Assistance Available: Regular on-site visits to 
sign center owners; toll-free assistance, newsletters, conferences 
and workshops. 
Information Submitted: May 1 990 

"SIGN STOP, INC. 
256 Post Road West 
Westport, Connecticut O6880 
John Oudheusden, President 



Description of Operation: Strong customer demand and new 
technology creates the opportunity to market high quality custom 
signs to small businesses. Operating from a store location and 
using computer-generated vinyl lettering, Sign Stop fabricates cus- 
tom signs, trade exhibits, banners, graphs and charts, backlit 
awnings, and lettering for vans, trucks, and boats. 

Number of Franchisees: 17 in the Northeast 
In Business Since: 1985 
Equity Capital Needed: $66,800 

Financial Assistance Available: Independent company offers 
equipment lease. 

Training Provided: No experience is necessary We will train 
you, get you located and started, continue with on-site visits, and 
provide ongoing marketing and advertising assistance. 

Managerial Assistance Available: Sign Stop offers ongoing 
marketing and advertising assistance, on-site visits, operations 
manuals, seminars and newsletters. 

Information Submitted: April 1990 

SIGN-TIFIC 

175 East Fifth Street, Suite 700 
St. Paul, Minnesota 55101 
Daniel F. Gilroy, Vice President 

Description of Operation: Azimuth Corporation is in the busi- 
ness of organizing the instant sign distribution channel through 
company and franchise instant sign retail stores (SIGN-TIFIC! 
These stores provide quality signs, posters and banners quickly 
and inexpensively. 

Number of Franchisees: First franchises to be offered m April 
of 1990. Currently running 5 company stores, plus 3 prototype 
stores being run by a director of the company. 

In Business Since: 1986 

Equity Capital Needed: S85.000 plus working capital. 
Financial Assistance Available: None 

Training Provided: Complete training provided in Corporate 
Training Center. 4 weeks for Graphic Artists; 2 weeks for fran- 
chisee, store manager and production technician 
Managerial Assistance Available: SIGN-TIFIC provides con- 
tinuing management, advertising, marketing and field support 

Information Submitted: April 1990 

SMI INTERNATIONAL, INC. 

(SUCCESS MOTIVATION INSTITUTE, INC.) 

1 600 Lake Air Drive 

Waco, Texas 76710 

James Sirbasku 

Description of Operation: The company's international 
franchise organization markets specialized management, sales, 
and personal development programs to individuals, companies, 
qovernments and other organizations. Materials are printed and 
recorded, using modern learning methods, personal goal sci -n 
and management by objective techniques. 

Number of Franchisees: Approximately 2,000 in 50 States and 
26 foreign countries. 
In Business Since: 1960 
Equity Capital Needed: S20.000 

Financial Assistance Available: Financial assistance available. 
Training Provided: Complete training program in printed and 
recorded form furnished with initial investment; continuous home 
office sales training and sales management seminars available 
monthly. Field sales training also available in many areas 
Managerial Assistance Available: Continuous sales consultant 
assistance provided by home office to distributors through use of 
monthly mailings, telephone and prompt response to mail commu- 
nications. 
Information Submitted: April 1990 

57 



SNC TELECOM PROBLEM SOLVERS 
101 West Waukau Avenue 
Oshkosh, Wisconsin 54901 
Wally Petersen 

Description of Operation: Providing sales, installation and con- 
sultation services to businesses with telecommunication problems. 
Customers include telephone and electric power utilities, intercon- 
nects and businesses with their own computer, telephone and 
data equipment. Proven product line with 15 year sales history. 
Only source for many items. Exclusive territories. Individual and 
master franchises available. 

Number of Franchisees: 2 in Texas 
In Business Since: 1986 
Equity Capital Needed: $18,500-347,400 
Financial Assistance Available: None 

Training Provided: Training and support provided by franchisor: 
intensive 8 day managerial, sales and technical training at cor- 
porate headquarters plus 5 days in-market start-up assistance. 
Comprehensive operations manual. 

Managerial Assistance Available: Continuing technical sup- 
port and seminars. 

Information Submitted: May 1990 

SOUND TRACKS RECORDING STUDIO, INC. 

424 Parkway 

Sevierville, Tennessee 37862 

Rick Pemberton, President 

Description of Operation: Sound Tracks allows the general 
public to record their voices on over 300 pre-recorded tapes. 
They can do audio or video productions in many of our studios 
across the United States. 

Number of Franchisees: 30 in 14 States 
In Business Since: 1984 

Equity Capital Needed: Approximately $60,000. $40,000 mini- 
mum. 

Financial Assistance Available: Finance of hard cost, such as 
equipment. 

Training Provided: At the franchisee's location 1 week. 

Managerial Assistance Available: At the franchisee's loca- 
tion 1 week. 

Information Submitted: May 1990 

SOUTHWEST PROMOTIONAL CORPORATION 

P. O. Box 81023 

San Diego, California 92138 

Jerry Nesler, President 

Description of Operation: SouthWest Promotional Corporation 
offers a proofs-of-purchase, advertising and marketing plan for 
franchisees to sell to radio, television and cable TV stations or to 
operate themselves. A franchisee's territory may include an area, 
one state, or more. The franchisee, besides receiving cash income 
from each station's advertising sales through the marketing plan, 
in addition receives a number of broadcast commercial spot an- 
nouncements, as additional payment, with each station signed. 
The "network" of spot announcements may be sold to adver- 
tisers, by the franchisee, for additional franchisee income or bar- 
ter. Potential franchisees may be multi-station representatives, 
experienced men and women advertising sales representatives or 
other experienced media sales persons. Telephone: 
619/588-0664. 

Number of Franchisees: 15 in the West 

In Business Since: 1970 franchising since 1975 

Equity Capital Needed: $10,000 area. Equity capital required 
for a territory is separately negotiated according to size and 
potential. 

Financial Assistance Available; Yes 



Training Provided: 2 weeks training in franchisee's own area or 
territory. Training by an experienced existing franchisee or by the 
franchisor. Also, additional assistance with any franchisee ad- 
vertising sales through franchisor's existing account list and from 
account lists of other existing franchisees. 

Managerial Assistance Available: Continual assistance for the 
life of the franchise. 

Information Submitted: April 1990 

SPEEDI-SIGN, INC. 

P. O. Box 2882, 9 N. Fahm Street 

Savannah, Georgia 31402 

Karen Melton, Marketing Director 

Description of Operation: Computerized sign shop chain offer- 
ing paper and vinyl signs to businesses, institutions, government 
agencies, and individuals. Also offers add-on packages for screen- 
printing and sandblasting. 

Number of Franchisees: 1 2 (including 4 company locations). 

In Business Since: 1987 

Equity Capital Needed: $30,000-$80,000 

Financial Assistance Available: None 

Training Provided: 1 week intensive classroom training in shop 
management, layout and design, marketing, advertising and ac- 
counting. 1 week in-store (hands-on) training in company stores. 
On-site assistance during opening phase as needed. Manuals pro- 
vided. 

Managerial Assistance Available: Optional ongoing support 
program available through monthly dues. 

Information Submitted: April 1990 

STORK NEWS OF AMERICA 
6537 Raeford Road 
Fayetteville, North Carolina 28304 
John Nelson, Franchise Director 

Description of Operation: Newborn announcement service. 
Announce new arrivals by large stork in front yard, office or any 
location desired by parents, grandparents, friends, etc. Also retail 
other pre-birth products, stork wiring in F.T.D. fashion. 

Number of Franchisees: 78 in 28 States and Canada 
In Business Since: 1984 
Equity Capital Needed: $5,000 
Financial Assistance Available: None 

Training Provided: Book, telephone and visit the headquarters, 
newsletter. 

Managerial Assistance Available: Assistance ongoing to help 
develop business. 

Information Submitted: May 1990 

STUFFIT COMPANY, INC. 
12450 Automobile Boulevard 
Clearwater, Florida 33520 
Regina Anderson 

Description of Operation: Co-operative direct mail advertising 
program. 

Number of Franchisees: 17 in Florida, Louisiana, Alabama and 
New Jersey 

In Business Since: 1978 
Equity Capital Needed: $25,000 
Financial Assistance Available: None 

Training Provided: 1 week of training in plant for systems, 
product knowledge, and sales techniques. One week of training in 
the field to set up office procedures and make sales calls. 

Managerial Assistance Available: Ongoing assistance to fran- 
chisees to help them with training and development of their geo- 
graphical area. 



SUPER COUPS 
180 Bodwell Street 
Avon, Massachusetts 02322 
Scott Berry, President 

Description of Operation: Super Coups franchises service local 
retailers and contractors by mailing money saving coupons to 
local residents. Corporate headquarters handles all manufacturing. 
Franchises' responsibilities include sales and service of local and 
regional advertisers and management of accounts and collection 
of payments due. Each protected territory totals 60,000 homes. 

Number of Franchisees: 71 in 13 States 
In Business Since: 1982 

Financial Assistance Available: In addition to training, start-up 
manuals, samples, etc., mailings to the first 20,000 homes are 
free of charge. This provides the new owner with positive cash 
flow from the beginning. 

Training Provided: Intensive 1 week training at corporate head- 
quarters and field training of 1 week precede our ongoing educa- 
tion, which addresses the specific details an owner needs to 
know on a day-to-day basis to be successful in the field of 
co-operative direct mail advertising. 

Managerial Assistance Available: Super Coups provides a 
wide range of managerial and technical assistance via 800 phone 
lines, meetings, franchise conferences, newsletter and bulletins. 
Coverage includes sales, marketing, bookkeeping, accounting, op- 
erations, recruitment, training, finance, and advertising layouts and 
design, as well as specific problem identification and solution 
forums. 

Information Submitted: April 1990 

TAX MAN, INC. 
674 Massachusetts Avenue 
Cambridge, Massachusetts 02139 
Robert G. Murray, President 

Description of Operation: Preparation of individual income tax 
returns. Interested in franchisees in New England Only. 

Number of Franchisees: 8 in Massachusetts plus 15 company- 
owned units. 

In Business Since: 1967 

Equity Capital Needed: $4,500 minimum plus means of sup- 
port for first 2 years. 

Financial Assistance Available: Advertising support. Book- 
keeping income opportunity for rest of year. 

Training Provided: Tax preparation training (8 weeks). Tax 
office management training (3 days). 

Managerial Assistance Available: Complete tax advice, man- 
agement assistance, site selection, advertising and marketing. 

Information Submitted: May 1 990 

TAX OFFICES OF AMERICA 
Box 4098 

Waterville, Connecticut 06714 
Gregg Nolan, Franchise Director 

Description of Operation: Income tax preparation for indivi- 
duals and small businesses. Thorough training program, exclusive 
territories. Estate planning and business consulting services. 

Number of Franchisees: 1 5 
In Business Since: 1966 

Equity Capital Needed: Approximately $12,000 plus $7,500 
working capital. 

Financial Assistance Available: Financing arranged through 
Horizons of America, Inc., parent company. 



bury headquarters, 2 weeks at franchisee's location, plus a mail 
order course. If available in franchisee's area the company pays all 
expenses to a special training course set up by a nationally known 
organization. 

Managerial Assistance Available: Company always available 
for counseling, plus on-site office organization. 

Information Submitted: May 1990 

THE TAYLOR REVIEW 

A Division of the TAYLOR GROUP 

4806 Shelly Drive 

Wilmington, North Carolina 28405 

Franklin E. Taylor, President 

Description of Operation: Non-electronic employment verifica- 
tion services, which include verification of employment history, 
educational background, criminal and public records review, at- 
titude surveys toward honesty, drugs, alcohol and supervision, 
and skills testing to determine level of competency. In addition, 
tenant verification for real estate companies. 

Number of Franchisees: 5 franchisees 

In Business Since: 1976 

Equity Capital Needed: Franchise fee $7,500. 

Financial Assistance Available: To qualified buyers. 

Training Provided: 1 week intensive training at franchisor's 
headquarters. Training includes marketing, test administration, in- 
terviewing techniques (from polygraph theories), scoring proce- 
dures, vertification procedures, semi-annual national franchise 
advisory council conferences, ongoing on-line support. 

Managerial Assistance Available: Additional and ongoing 
training and updates provided periodically or upon request. 

Information Submitted: April 1990 

TOTE-A-SHOWER, INC. 
Rt. 1, Box 172 
Toledo, Illinois 62468 
Kathy Black, President 

Description of Operation: Tote-A-Shower offers a unique at- 
home franchise business. Our franchisees may work out of their 
homes to rent large, special occasion greeting cards, and provide 
baby and bridal showers and birthday party services. Each fran- 
chisee is guaranteed an exclusive territory. 

Number of Franchisees: 9 in Illinois, 3 in Indiana 
In Business Since: 1985 
Equity Capital Needed: $2,000 
Financial Assistance Available: None 

Training Provided: 1 day program plus VCR tape and training 
manual. 

Managerial Assistance Available: Each new franchisee is giv- 
en written instructions as well as on-the-spot assistance from an 
experienced franchisee owner at the first showing and during the 
first party. 

Information Submitted: May 1990 

TRANSFORMATIONAL TECHNOLOGIES 
300 Drakes Landing Road, Suite 190 
Greenbrae, California 94904 
Mike McMaster, President 

Description of Operation: Management consulting, manage- 
ment training and related organizational services. 

Number of Franchisees: 50 in the United States, Canada and 
Europe. 

In Business Since: 1984 

Equity Capital Needed: $20,000 initial fee plus 3 months op- 
erating capital (variable). 

Financial Assistance Available: None 



59 



Training Provided: 2 day orientation, 5 day program/tech- 
nology training, 3 day advanced training program, 2 day business 
skills workshop, 3 days sales training, 240 hours video tape 
training. 

Managerial Assistance Available: On-call coaching, site re- 
view, and 1 meeting annually for purpose of technical develop- 
ment. 

Information Submitted: May 1 990 

TRAVEL MAGAZINE, INC. 
2482 Lorrie Drive 
P. O. Box 669051 
Marietta, Georgia 30066 
W. Ken Acree, Vice President 

Description of Operation: Oining/entertainment/shopping guide 
providing information of interest to travelers. Revenue derived 
from advertising sold. TV-Travel is furnished free to hotels, who 
place it in their guest rooms for use by their guests. Low over- 
head; can operate from home; top earnings potential. 

Number of Franchisees: 1 company owned unit. 
In Business Since: 1983, franchising since 1987 

Equity Capital Needed: Franchise fee $15,000. Total invest- 
ment $2,000-$5,000 plus working capital. 

Financial Assistance Available: None 
Training Provided: 4 days of classroom training. 

Managerial Assistance Available: Operations manual plus 
follow-up support. 

Information Submitted: May 1 990 

"TRIMARK 

184 Quigley Boulevard 
P.O. Box 10530 
New Castle, Delaware 19720 
Wilmington, Deleware 19720 
Contact: Gilbert Kinch, V.P. Sales and Marketing 

Description of Operation: Co-op direct mail marketing com- 
pany. Franchisor is a printing and publishing company in the 
business of co-op direct mail advertising, which consists of mail- 
ing advertisements, usually in the form of redeemable coupons 
and special discount notices, to homes throughout the United 
States. TRIMARK has refined the co-op concept, which brings 
together non-competitive business into a single "coupon" pack- 
age. TRIMARK can assist the businessman in targeting his market 
area in as few as 10,000 homes or in excess of 20 million homes 
on an annual basis. 

Number of Franchisees: 63 in 29 States 

In Business Since: 1969, franchising since 1977 

Equity Capital Needed: $5,000-$33,900 (varies with size of 
exclusive territory granted). 

Financial Assistance Available: None 

Training Provided: 1 week of intensive in-house classroom 
training. Franchisor has developed and provides to franchisee a 
system of operation, uniform standards, quality and uniformity of 
products and services offered. The training consists of procedures 
for layout design, artwork, printing, labeling and inserting. Heavy 
emphasis on marketing, sales, administration, procedures for 
bookkeeping, accounting. In-field training provided. Operation and 
sales manual provided. 

Managerial Assistance Available: Continual regional meetings, 
field support, marketing, and technical assistance. 

Information Submitted: May 1990 

"TRIPLE CHECK INCOME TAX SERVICE 
727 South Main Street 
Burbank, California 91506 
David W. Lieberman, President 

60 



Description of Operation: Triple Check Income Tax Service 
offers a unique method of operating a tax preparation business 
utilizing a proprietary interview worksheet system integrated with 
an all-encompassing training program and year-round technical 
assistance. Group promotional programs and a sophisticated, low 
cost computer service are also an integral feature of a Triple 
Check Franchise. Through a sister company, Triple Check Financial 
Services, Inc., a fully registered (NASD-SIPC) broker/dealer, fran- 
chisees also have the opportunity to qualify to provide financial 
and investment services to clients. 

Number of Franchisees: 300 offices in 41 States 
In Business Since: 1968 

Equity Capital Needed: Ownership of a pre-existing business 
offering tax preparation services or approximately $5,000 

Financial Assistance Available: Triple Check offers indirect 
financing in that the company may act as a guarantor with respect 
to loans made by an outside commercial bank in payment of the 
company's annual fees and for those participating in certain ad- 
vertising programs. These loans are short-term (less than 1 year), 
made by an outside commercial bank. 

Training Provided: Triple Check offers a comprehensive 66 
hour training in the first year designed to familiarize franchisees 
and their employees with the "Triple Check" system, to improve 
their existing expertise as tax return preparers and to expand their 
knowledge of the tax laws. In addition, the company offers an 
annual training program consisting of 13 hours designed to main- 
tain the expertise of its franchisees in tax theory. This training is 
given live via seminars in selected areas and made available to 
others through cassettes and workbooks. 

Managerial Assistance Available: Triple Check provides on- 
going technical assistance by providing year round "hot line" re- 
search, technical memoranda as to changes in the applicable laws 
and administrative practices related to the typical client expected 
to be served by franchisee. In addition, Triple Check provides 
various supplies and other items common to the operation of a 
tax preparation business on a substantial cost saving basis. Ad- 
vertising and promotional programs are also an integral part of the 
ongoing service provided by the franchisor. 

Information Submitted: April 1990 

TV FACTS 

1638 New Highway 

Farmingdale, New York 11735 

Description of Operation: TV Facts offers readers a localized 
weekly television guide with 7 days of national and local TV 
programming, cable TV, local news and advertising. Individually 
owned publications are operated by local associate publishers. 

Number of Franchisees: 155 in 14 States and 2 countries. 

In Business Since: 1971 

Equity Capital Needed: $26,500-528,500 

Financial Assistance Available: None 

Training Provided: 1 week home office training in sales, ad- 
vertising and circulation. 

Managerial Assistance Available: Continuous assistance is 
provided by home office and area supervisors. 

Information Submitted: May 1990 

TV FOCUS 

Guides Publishing, Inc. 
One Anderson Avenue 
Fairview, New Jersey 07022 
Lou Fernandez, President 

Description of Operation: TV Focus weekly magazine is a free 
and localized TV, cable and shopping guide. It contains crossword 
puzzles, horoscope, and TV, movie and sports articles. It is de- 
signed to help local advertisers focus their advertising efforts 
effectively and economically on their immediate trading areas. No 
previous experience is necessary. No equipment, no inventory and 
no writing are required. Individually owned publication by asso- 
ciate publisher. 



Number of Franchisees: More than 200 in 35 States 
In Business Since: 1980 

Equity Capital Needed: Distributorship fee of $1,800; $4,000 
working capital suggested. 

Financial Assistance Available: None 

Training. Provided: TV Focus provides the associate publisher 
with a comprehensive franchise operations manual. Continuous 
assistance is provided via telephone hot line and periodic memo- 
randa. 

Managerial Assistance Available: Continuous assistance is 
provided via a telephone hot line. 

Information Submitted: May 1990 

TV NEWS 

COMMUNITY PUBLICATIONS OF AMERICA, INC. 

80 Eighth Avenue 

New York, New York 1001 1 

Allan Horwitz, President 

Description of Operation: TV News is an award-winning free 
community publication combining the 7-day readership of a TV 
Guide with the community saturation of a shopper, and the effi- 
ciencies of scale of a major national publication. TV News is an 
exciting editorial product that attracts readers, while the low ad- 
vertising rates and concentrated circulation attract the advertisers. 
The publisher of TV News was formerly the sales strategy planner 
for the Wall Street Journal. As a leader in the publishing field he 
has been interviewed by Barbara Walters on "20/20" and ap- 
peared as a panelist on the "Phil Donahue Show." 

Number of Franchisees: 7 in New York, and in South Carolina 
with no solicitation and no advertising. 

In Business Since: 1973 TV News is a successful, respected 
and highly profitable publication, company-owned in New York. 
We stopped franchising in 1981 and began this new program in 
1990. 

Equity Capital Needed: $19,900 with a money back guarantee. 

Financial Assistance Available: Yes 80 percent financing to 
qualified applicants. 

Training Provided: 8 days of classroom, in-field and on-site 
training for the franchisees and their employees. Covers how to 
sell TV News, how to get co-op advertising, financial leverage 
thru barter, servicing of accounts, distribution, ad design, layout, 
and accounting. Includes extensive training manual, audio and 
video cassettes, numerous films, and video taped role-playing 
sessions. 

Financial Assistance Available: Continuous assistance pro- 
vided by the home office. Includes our unique start-up program to 
get you off to a flying start, with $1,000 of free printing, a direct 
mailing to your prospects by the company, and our special charter 
advertising program to produce immediate income for the fran- 
chisee and his advertisers. Also the company contributes $1,000 
for each new franchise purchased plus 12 percent of all royalty 
fees for direct mailings, sweepstakes and special promotions to 
make the franchisees more successful. 

Information Submitted: April 1 990 

TV TEMPO, INC. 
P. O. Box 42021 5 
Atlanta, Georgia 30342-0215 
M. Usman Mirza 

Description of Operation: TV Tempo, Inc., offers a unique 
system of "free" weekly television and cable TV scheduling and 
home entertainment guides. Each associate publisher (franchisee) 
owns and operates his/her local edition of TV Tempo magazine, 
which is distributed "free" in high traffic retail areas. Individual 
associate publishers place advertising around Saturday through 
Friday television scheduling listings and readership features such 
as crossword puzzle, horoscope and movie descriptions. No need 
for expensive equipment, fixtures or offices. Excellent cash flow 
and low operational costs. Excellent localized guides. 

Number of Franchisees: 199 in 25 States 



In Business Since: 1975 

Equity Capital Needed: Approximately $35,000 up depending 
on the population of associate publisher area. 

Financial Assistance Available: None, interim financing only. 

Training Provided: 5 days in intensive classroom learning fun- 
damentals of business operation. Follow-up field training at the 
actual site assisting the associate publisher to put into operation 
the techniques of a successful operation. Classroom training avail- 
able on repeated basis for associate publisher, if needed. Periodic 
seminars conducted by home office. 

Managerial Assistance Available: TV Tempo, Inc., offers 
guidance and assistance to franchisee on a continuing basis to 
enhance franchisee's ability and skills. Basic managerial control is 
always within the control of the associate publisher's business 
operations. Advertising rates are in the control of the associate 
publisher. 

Information Submitted: May 1990 

TWP ENTERPRISES, INC. 
11128 John Gait Boulevard 
Suite 51 2 

Omaha, Nebraska 68137 
Sanford Friedman, President 

Description of Operation: The Wedding Pages (TWP) is a 
wedding planner (250 page book) that contains a 168 page 
wedding planner and an advertising section for local area adver- 
tisers. The local advertisers receive a monthly listing of brides- 
to-be names, addresses, phone numbers and wedding dates, 
making this the most targeted direct marketing tool available in 
the wedding market today. Franchisee sells the local advertising. 

Number of Franchisees: 90 in 15 States and Washington, D.C. 

In Business Since: 1982 

Equity Capital Needed: $15,000 minimum 

Financial Assistance Available: None 

Training Provided: 2 day in-house training at home office in 
Omaha, Nebraska. 1 week in market with franchisee or fran- 
chisee's sales force for field training. 

Managerial Assistance Available: Franchisor provides support 
for all questions regarding sales and servicing of the markets. 
Updating and creation of products is constantly done to maintain 
a quality product. Franchisor publishes the advertising section and 
the books. 

Information Submitted: May 1990 

VIDEO DATA SERVICES 
24 Grove Street 
Pittsford, New York 14534 
Stuart J. Dizak 

Description of Operation: Video taping services, legal, real 
estate, social, inventories and film and tape transfers. 

Number of Franchisees: 206 in 42 States. 
In Business Since: 1980 
Equity Capital Needed: $18,000 

Financial Assistance Available: Assistance in local banking 
financing. 

Training Provided: 3 day school and continuous correspon- 
dence training. 

Managerial Assistance Available: Marketing, technical con- 
sulting and co-op advertising. 

Information Submitted: April 1990 

VIDEO 5000 

211 East 43rd Street 

New York, New York 10017 

Chuck Delaney, Vice President 



61 



Description of Operation: Video 5000 is a nationwide video 
franchise providing low cost professional post-production editing, 
protected territories, national sales support, promotional materials, 
and free technical and marketing training for members. Video 
5000 franchises offered to wedding, special events (parties, 
graduations, bar mitzvahs, birthdays, anniversaries, etc.), indus- 
trial, and commercial videographers as well as Entrepreneurs. 

Number of Franchisees: 82 

In Business Since: 1988 

Equity Capital Needed: $5,000-$ 10,000 

Financial Assistance Available: None 

Training Provided: Yes, free seminars held quarterly, nation- 
wide. 

Managerial Assistance Available: Complete operations 
manual (250 pp); management supervision and technical support 
in all phases, from equipment and start-up to selling, shooting, 
and editing professional videol 

Information Submitted: July 1990 

VOICE ENTERPRISES, INC. 

70 West Streetsboro Street 

Hudson, Ohio 44236 

Joseph McClellan, National Franchise Director 

Description of Operation: Voice messaging service bureaus, 
providing the transmission, storage and retrieval of verbal mes- 
sages through a combination of computer and telephone equip- 
ment. Opportunities for single or master franchises available. 

Number of Franchisees: 39 in 18 States and Washington, D.C. 
In Business Since: 1986 

Equity Capital Needed: Total investment: single fran- 
chise $45,000. Metro franchise (multiple areas) $225,000. 
Investment includes franchise fees, leased equipment and working 
capital. 

Financial Assistance Available: Third-party leasing available 
for equipment packages. 

Training Provided: All franchisees must attend an initial 10 day 
intensive training program at corporate office. 

Managerial Assistance Available: Voice Enterprises provides 
continual managerial and field support during the life of the fran- 
chise in such areas as sales and marketing techniques, public 
relations services, equipment operations, accounting and informa- 
tion systems, business controls and personnel management. 
Operational manuals and training guides are provided as reference 
tools. Frequent seminars, training meetings and conventions are 
bringing our people the newest ideas in voice messaging. Metro 
franchisees in each region will provide ongoing field support for 
equipment and sales marketing. 

Information Submitted: April 1990 

*VR BUSINESS BROKERS, INC. 
230 Western Avenue 
Boston, Massachusetts 02134 
Geoffrey G. Wheatley, President and CEO 

Description of Operation: The only national network of fran- 
chisee! business brokerage offices. VR's market ranges from pri- 
vately held companies under $1 million up to and including 
companies in the $5 million range. Additionally, VR has recently 
expanded its market base into the care and hospitality industries, 
providing customized brokerage services to these highly special- 
ized industries as well. Also, VR has developed proprietary soft- 
ware packages for business evaluations, business listings, buyer 
profiles, and internal stats-tracking system. The VR Network is 
linked nationally via computer to form an exclusive VR multiple 
listing system, which provides every new franchisee an instant 
inventory of available businesses and buyers. VR also assists its 
offices in marketing, recruiting, advertising, public relations, initial 
and ongoing training, industry education. 

Number of Franchisees: 140 
In Business Since: 1979 



Equity Capital Needed: Approximately $860,000-$ 1 20,000, 
which includes $35,000 franchise fee. 

Financial Assistance Available: Yes 

Training Provided: 2-week classroom at regional centers, plus 
1 week (specialized) franchise sales training and 1 week (special- 
ized) preferred investment training. Supplemented by continuing 
assistance of regional operations supervisors, bi-weekly regional 
seminars, and in-office training of sales associates. 

Managerial Assistance Available: Regional operations super- 
vision from experienced business brokers who assist franchisees 
in all aspects of their business: recruiting, training, advertising, 
marketing, sales, closings, office management, etc. In addition, 
full management support available by telephone, newsletter, bul- 
letins, and a regular program of office visits by regional operations 
staff. 

Information Submitted: May 1 990 

WEDDING INFORMATION NETWORK, INC. 
11128 John Gait Boulevard 
Omaha, Nebraska 68137 
Kenneth L. Nanfito 

Description of Operation: The Wedding Pages is a complete 
marketing program reaching the $28 billion wedding market. It is 
based around The Wedding Pages, a 160 page wedding planner, 
and a directory of local area advertisers. The book is distributed 
free to brides-to-be. Through the distribution, a list of brides and 
grooms-to-be is compiled. Involves the sale of space advertising 
and the list. 

Number of Franchisees: 76 in 37 States 
In Business Since: 1982 

Equity Capital Needed: $20,000 $75,000 depending on mar- 
ket and area. 

Financial Assistance Available: None 

Training Provided: 2 day seminar in Omaha and 1 full week in 
the franchise market. Ongoing support provided. 

Managerial Assistance Available: Operations manual detailing 
operation is provided and updated on an ongoing basis. Consult- 
ing on sales techniques, record keeping provided at owners re- 
quest. 

Information Submitted: April 1990 

WESTERN APPRAISERS 
Division of WEST/APP, INC. 
P. O. Box 215742 
Sacramento, California 95821 
Bert F. Baumbach, President 

Description of Operation: Western Appraisers provides mater- 
ial damage appraisals, total loss evaluation and mechanical failure 
inspections to major insurance companies, lending institutions and 
fleet operators. 

Number of Franchisees: 33 in 7 States 
In Business Since: 1960 

Equity Capital Needed: $7,500 to $15,000 depending on pop- 
ulation count of area desired. 

Financial Assistance Available: None; exceptions may be 

made under certain circumstances. 

Training Provided: Intensive 4 week training period at one of 
our California training offices prior to franchisee opening business. 

Managerial Assistance Available: West/App, Inc. provides 
continued management service for the life of the franchise in such 
areas as work product quality control, customer development and 
profit structure. Many services such as medical insurance, man- 
uals and printing can be purchased from West/App, Inc. at a 
considerable discount. Semi-annual training seminars are also pro- 
vided. 

Information Submitted: April 1990 



62 



CAMPGROUNDS 

KAMP DAKOTA, INC. 
103 West 20th Street South 
Brookings, South Dakota 57006 
M. L. Thome, President 

Description of Operation: Franchising of campgrounds to be 
used by camping and trailering vacationers. 

Number of Franchisees: 36 nationwide 

In Business Since: 1964 

Equity Capital Needed: $50,000 and up 

Financial Assistance Available: Other than assistance in prep- 
aration and presentation of loan requests to potential financiers, 
Kamp Dakota, Inc., offers no financial assistance. 

Training Provided: Training is provided at each campground as 
required and as may be necessary. 

Managerial Assistance Available: Managerial assistance of- 
fered franchisees on a continuous basis. Kamp Dakota, Inc., also 
provides franchisee with complete engineering and construction 
planning for their particular campground. 

Information Submitted: May 1990 

KAMPGROUNDS OF AMERICA, INC. 
P. O. Box 30558 
Billings, Montana 59114 
David W. Johnson 

Description of Operation: Kampgrounds of America, Inc., 
(KOA) is America's largest system of campgrounds for rec- 
reational vehicles. The average campground contains 100 sites 
equipped with water and electrical hookups; many sites have 
sewer hookups. Each campground features clean restrooms with 
hot showers, a convenience store, laundry equipment and play- 
ground equipment. Most have swimming pools. 

Number of Franchisees: Over 640 in the United States and 
Canada 

In Business Since: 1962 

Equity Capital Needed: $85,000 minimum 

Financial Assistance Available: KOA does not provide direct 
financing to franchisees for campground construction. However, it 
does provide assistance in obtaining financing such as assisting 
the franchisee in preparing his prospectus, developing operating 
projections, and meeting with potential lenders. 

Training Provided: KOA provides formal classroom training in 
campground development and campground operations for fran- 
chisees and their personnel. Each school (development and oper- 
ations) lasts 3 days and several sessions are conducted 
throughout the year. 

Managerial Assistance Available: KOA provides formal class- 
room training and continual engagement services for the life of the 
franchise in such areas as development, general operations, ad- 
vertising and merchandising. In addition, complete manuals of 
development, operations and supply catalogs are provided. Re- 
gional consultants are available in all regions to work closely with 
franchisees. Each campground is visited regularly to insure confor- 
mance with standards and to assist franchisees in solving prob- 
lems. KOA publishes a Kampground Directory annually and 
sponsors an annual meeting of franchisees. 

Information Submitted: April 1 990 

YOGI BEAR'S JELLYSTONE PARK 
CAMP-RESORTS 
LEISURE SYSTEMS, INC. 
Rt. 209 

Bushkill, PA 18324 
J A. Lovejoy, Chief Operating Officer 

Description of Operation: Has designed a standardized method 
of marketing and operation under a nationwide system known as 
Jellystone Park Camp-Resorts. Jellystone has granted and desires 



to grant franchises for exclusive territories in which to operate a 
Jellystone Park Camp-Resort. Jellystone will also accept certain 
existing unaffiliated campgrounds for conversion to their system. 

Number of Franchisees: 80 in 22 States and Canada 
In Business Since: 1969 

Equity Capital Needed: $12,500 to $100,000 plus. Depends 
on location, size and other considerations. 

Financial Assistance Available: Up to 60% of franchise fee. 

Training Provided: 1 week manager training school, opening 
assistance, and a manual. 

Managerial Assistance Available: Consultation regarding ac- 
ceptable site criteria and selection. Construction assistance by 
way of campground layout and building plans. Consulting en- 
gineering also available. Ongoing consultation on all facets of 
campground operation and promotion. Inspection visits to insure 
chainwide adherence to quality standards. Field consulting. A 
national 800 toll free reservation service is provided by the na- 
tional office as well as a national directory and national advertis- 
ing. 

Information Submitted: May 1990 

CHILDRENS STORES/FURNITURE/PRODUCTS 

BABY NEWS CHILDREN'S DEPARTMENT STORES 
23521 Foley Street 
Hayward, California 94545 
Roger E. O'Callaghan, President 

Description of Operation: Baby News Children's Department 
Stores are a complete children's store offering everything from 
furniture, clothing, pre-school toys, and safety equipment. Baby 
News provides a training course and assistance of an experienced 
staff. Baby News Stores have been in the children's retail busi- 
ness for over 40 years. 

Number of Franchisees: 50 

In Business Since: 1949 

Equity Capital Needed: $150,000 

Financial Assistance Available: None 

Training Provided: Yes, in both home office as well as store 
location. 

Managerial Assistance Available: Yes, through home office 
support. 

Information Submitted: April 1990 

BABY'S ROOM USA, INC. 
752 North Larch Avenue 
Elm hurst, Illinois 60126 
Richard G. Levine 

Description of Operation: Retail infants and juvenile furniture 
and accessories. 

Number of Franchisees: 43 in 21 States including 9 company- 
owned. 

In Business Since: 1985 

Equity Capital Needed: $88,000 to $199,000 

Financial Assistance Available: No direct financial assistance; 
however, our in-house CPA is available for advice and counsel. In 
most cases we are able to negotiate 60 to 90 day terms on initial 
stock orders. 

Training Provided: Complete 2 week training program for fran- 
chisee and up to 2 additional employees at our headquarters in 
Elmhurst, Illinois. 

Managerial Assistance Available: An operations specialist will 
spend 1 week during the first month of operation. Regular visits 
by our field representatives thereafter. A complete operations 
manual covering all facets of the business as well as periodic 
newsletters. Two meetings per year which all franchisees attend. 

Information Submitted: April 1990 

63 



BELLINI JUVENILE DESIGNER FURNITURE 

CORPORATION 

1 5 Engle Street, Suite 304 

Englewood, New Jersey 07631 

John Sterns 

Description of Operation: Bellini offers exclusive juvenile de- 
signer furniture. 

Number of Franchisees: 51 in 21 States, plus 7 company- 
owned. 

In Business Since: 1982 
Equity Capital Needed: $11 0,000-$ 140,000 
Financial Assistance Available: The franchisor will assist the 
franchisee in applying to local banks for financing. 

Training Provided: Training provided in New York or California 

locations for 2 weeks includes extensive training in furniture sales 

and merchandising. 

Managerial Assistance Available: Additional assistance and 

direction given by direct phone, correspondence and store visits. 

Complete operations manual provided covering all aspects of the 

retail operation. 

Information Submitted: May 1990 

CHILDREN'S ORCHARD 

253 Low Street 

Newburyport, Massachusetts 01950 

Dick Merrick, Vice President, Franchise Development 

Description of Operation: The company sells franchises for the 
operation of a unique retail boutique that specializes in "nearly 
new" children's clothing and equipment. 

Number of Franchisees: 45 franchises are sold, 36 are open in 
7 States. 

In Business Since: 1980 

Equity Capital Needed: (1) A single franchise will range from 
$45,000 to $60,000. (2) A master franchise will range from 
$125,000 to $150,000. 

Financial Assistance Available: None 

Training Provided: The company provides training classes for 
all franchisees and their manager. The training is 2 weeks long 
and covers all aspects of the franchise operation. 

Managerial Assistance Available: The franchisor provides on- 
going assistance in advertising, buying and pricing, store oper- 
ations, and store display. 

Information Submitted: April 1990 

LEWIS OF LONDON INC. 

25 Power Drive 

Hauppauge, New York 11788 

Joel Rallo, President of Franchise Operations 

Description of Operation: Retail juvenile furniture and 
accessories imported exclusively for Lewis of London stores. 

Number of Franchisees: 6 in 5 States including 4 company- 
owned. 

In Business Since: 1950 

Equity Capital Needed: Determined by the area. 

Financial Assistance Available: None 

Training Provided: As much as needed for the franchisee to 
feel comfortable with the opening of his/her store. Full training is 
provided in all aspects of the business such as complete knowl- 
edge of sales, inventory help to start up books, and in tracking 
inventory, and full understanding of all fees and the billing proce- 
dures. 

Managerial Assistance Available: Same as above 



PREGNANT INC. 4 BABYS ONLY 
8930 East Valley Boulevard 
Rosemead, California 91770 
Bernard Zwick, President 

Description of Operation: The "4 Babys Only" and "4 Kids 
Only" retail baby and teen furniture stores are approximately 
8,000 square feet, with off-site warehousing of 2,000 square 
feet. These specialty stores display imported and American name 
brand merchandise in addition to exclusive merchandise to "4 
Babys Only." The unique geometric display distingishes our super- 
market effect. 

Number of Franchisees: 10 in California, Arizona and Nevada. 
In Business Since: 1970 
Equity Capital Needed: $ 1 60,000-$200,000 

Financial Assistance Available: Total investment ranges from 
$160,000-$200,000, $10,000 of which is the franchise fee. 
$60,000 is for leasehold improvements, deposits, fixtures, deliv- 
ery truck, cash registers, computer equipment, etc. 
$90,000-$ 140,000 is for inventory depending on product mix 
and size of store. 

Training Provided: A 116 page store operation manual and 5 
days of in-store training and 2 days in our training center. 

Managerial Assistance Available: "4 Babys Only" provides 
management advice and consultation in inventory control, oper- 
ations, advertising, accounting and personnel. We provide pur- 
chasing information on a continual basis and pass on additional 
cash and volume discounts negotiated by "4 Babys Only" man- 
agement team. 

Information Submitted: May 1 990 
CLOTHING/SHOES 

*AC A JOE, INC. 
148 Townsend Street 
San Francisco, California 94107 
Ester Muller, President 

Description of Operation: Men's retail, casual clothes. 

Number of Franchisees: 15 plus 44 company-owned. 

In Business Since: 1981, franchising since 1990 

Equity Capital Needed: Total investment $150,000-$200,000. 

Financial Assistance Available: None 

Training Provided: Complete training provided in operating a 
men's clothing store. 

Managerial Assistance Available: Continuous management 
assistance available. 

Information Submitted: June 1990 

ALBERT ANDREWS LTD. 

111 Speen Street 

Suite 510 

Framingham, Massachusetts 01701 

Andrew L. Stern, President 

Description of Operation: Albert Andrews Ltd. is the marketer 
of men's custom tailored clothing. Franchisees use the Albert 
Andrews patented portable Computer Fitting System to measure 
men for suits, shirts, sport coats, slacks and accessories. Service 
is always in the customer's office, therefore, the business may 
initially be run out of the franchisee's home. Franchisee's goal is 
to saturate his exclusive territory by hiring sales associates to call 
on customers, at which point he will require a sales office. 

Number of Franchisees: 1 

In Business Since: Incorporated in 1986; Boston, Massachu- 
setts operation since 1987; franchising since 1989. 

Equity Capital Needed: $34,000-$85,000 

Financial Assistance Available: Albert Andrews Ltd. may as- 



Training Provided: Complete training in the use of measuring 
equipment, sales and marketing techniques and day-to-day oper- 
ations. Self-study required prior to formal training. 

Managerial Assistance Available: Continuous guidance by all 
company personnel when and as needed; calls via telephone and 
in person on continuous basis during life of license agreement in 
all aspects of the business. Special visits in person when and as 
conditions require. 

Information Submitted: April 1990 

ATHLETE'S FOOT MARKETING ASSOCIATES, INC. 
3735 Atlanta Industrial Parkway 
Atlanta, Georgia 30331 
Joe DeMarco, Director of Sales/Marketing 

Description of Operation: Company franchises its name and 
services, on a national basis, to individually owned stores that 
specialize in athletic shoes offering top quality retail priced lines of 
shoes and related clothing. Company also offers a private label 
program that enhances the bottom line profitability of its fran- 
chised stores. 

Number of Franchisees: 500 in the United States, Japan, 
Australia and France. 

In Business Since: 1971 

Equity Capital Needed: $19,500 for franchise fee plus approxi- 
mately $100,000 to $150,000 investment including opening in- 
ventory. 

Financial Assistance Available: No financing provided by 
headquarters company. They do provide a package to present to 
bankers, and will assist in helping to negotiate loan package. 

Training Provided: 2 weeks intensive training program provided 
by headquarters prepares franchisee for complete operation of 
store. Written manuals also provided. 

Managerial Assistance Available: Assistance in lease negotia- 
tions and site selection. Complete competitively priced package 
for store design and construction. Continuous ongoing help in the 
form of store visitations by franchise coordinators. 

Information Submitted: April 1990 

ATHLETIC ATTIC MARKETING, INC. 

P. O. Box 14503 

Gainesville, Florida 32604 

C. J. Collins, Director of Franchise Sales 

Description of Operation: A retail sporting goods operation 
specializing in the sale of active-wear apparel, athletic footwear 
and related sporting goods (racquetball, tennis, soccer, etc.). 

Number of Franchisees: 145 in 40 States, District of Columbia, 
Puerto Rico, New Zealand and Japan. 

In Business Since: 1974 

Equity Capital Needed: $15,000 for franchise fee. $125,000 
to $175,000 total investment. Minimum $45,000 cash required. 

Financial Assistance Available: No financial assistance is pro- 
vided by the franchisor; however, all necessary information for 
loan applications is available. 

Training Provided: Training program includes 1 week of class- 
room instruction in all aspects of store operations and 1 week of 
in-store instruction at franchisor's training store. 

Managerial Assistance Available: Assistance includes, but 
not limited to, the following: site selection, lease negotiations, 
store design, basic construction drawings, product mix assis- 
tance, opening suppliers accounts, accounting systems, inventory 
systems, on-site opening assistance, complete operations manual, 
advertising manual, local advertising materials, national advertising 
and publicity support, monthly management and newsletters, an- 
nual sales meetings. 

Information Submitted: May 1990 



ATHLETIC ATTIC MARKETING, INC. 

dba ATHLETIC LADY 

P. O. Box 14503 

Gainesville, Florida 32604 

C. J. Collins, Director of Franchise Sales 

Description of Operation: A retail sporting goods operation 
specializing in the sale of women's fashion active wear and foot- 
wear (aerobic, tennis, running, swimming, etc.). 

Number of Franchisees: 5 in Georgia, Florida, and North Caro- 
lina. 

In Business Since: Athletic Attic 1974 started franchising 
Athletic Lady in 1983 

Equity Capital Needed: $15,000 for initial fee. $125,000 to 
$175,000 total investment. Minimum $45,000 cash required. 

Financial Assistance Available: No financial assistance is pro- 
vided by franchisor. However, all necessary information for loan 
application is available. 

Training Provided: Training program includes 1 week of class- 
room instruction in all aspects of store operation and 1 week of 
in-store instruction at franchisor's training store. 

Managerial Assistance Available: Assistance includes, but is 
not limited to, the following: site selection, lease negotiations, 
store design, basic construction drawings, product mix assis- 
tance, opening suppliers accounts, accounting systems, inventory 
systems, on-site opening assistance, complete operations manual, 
advertising manual, local advertising materials, national advertising 
and publicity support, monthly management and newsletters, an- 
nual sales meetings. 

Information Submitted: May 1990 

BAGS & SHOES, INC. 

P. O. Box 51273 

Jacksonville Beach, Florida 32240 

W. H. Bonneau, President 

Description of Operation: Step into leather with over 100 
designer and brand name bags and shoes. A warehouse outlet for 
$20,000 to $40,000. A designer and brand name Bag & Shoes 
store for $75,000 to $150,000. We tailor your business to meet 
your individual needs and resources, offering our turnkey oper- 
ations, which are geared for high traffic strip centers and malls for 
a flat fee or on a plus basis with no hidden charges. All inventory 
is guaranteed to sell. 

Number of Franchisees: 37 

In Business Since: 1985 

Equity Capital Needed: $50,000 to $150,000 

Financial Assistance Available: None 

Training Provided: We will hire and train sufficient personnel at 
your Bags & Shoes Boutique. Our program is ideal for absentee 
ownership. 

Managerial Assistance Available: Bags & Shoes will contin- 
ually provide you with the latest in fashion footwear and hand- 
bags. We will make available to you our expertise in buying, 
pricing, merchandising and advertising on a cost plus basis. 

Information Submitted: April 1990 

FASHION CROSSROADS 

2130 North Hollywood Way 

Burbank, California 91505 

Bob Deutsch, Director of Franchise Development 

Description of Operation: FASHION CROSSROADS {formerly 
Mode O'Day Company) presently operates and licenses women's 
apparel specialty shops. These stores specialize in popular and 
moderately priced merchandise in size ranges that may include 
junior, misses, and large sizes. Licensees do not purchase inven- 
tory from FASHION CROSSROADS; all FASHION CROSSROADS 
inventory is placed in licensee's store on consignment. 

Number of Franchisees: Approximately 250 in 27 States. 
In Business Since: 1933 

65 



Equity Capital Needed: Variable estimated range: $15,000 to 
$30,000 to cover initial license fee, lease deposit, leasehold im- 
provements, equipment and fixtures, working capital, insurance 
and security deposit. 

Financial Assistance Available: No merchandise investment, 
all merchandise supplied on consignment. Licensee pays FASHION 
CROSSROADS for merchandise after it has been sold to the 
ultimate consumer. FASHION CROSSROADS requires a security 
deposit from all licensees. 

Training Provided: Mandatory training is conducted at the Na- 
tional Training Center of FASHION CROSSROADS. FASHION 
CROSSROADS customarily provides a 2 week training period for 
each new licensee by company trainers. There is no charge to 
licensee for training. Additional licensee training is provided in the 
form of FASHION CROSSROADS continuous in-store training pro- 
gram, which is based upon periodic visits by the licensee's field 
consultant, a FASHION CROSSROADS employee, and various 
training materials prepared by FASHION CROSSROADS. The li- 
censee's field consultant will visit the licensee's store at regular 
intervals in order to provide the licensee with guidance concerning 
operation and management of store. 

Managerial Assistance Available: FASHION CROSSROADS 
agrees from time to time to provide and make available to li- 
censee retail operations assistance and supplies. The assistance 
provided by FASHION CROSSROADS shall include, but not be 
limited to, training of licensee; supervision and assistance in store 
leasing, store operation, personnel management, inventory con- 
trol, advertising, sales promotion, and window display; providing 
without additional charge store improvement plans, lay-out plans, 
advertising productions, seasonal window backgrounds, window 
signs, interior signs and merchandise bags; and making available 
insurance, store fixtures, gift boxes, sales checks, bookkeeping 
supplies and other miscellaneous items. Licensee is not required 
to make use of any or all of these services in order to obtain 
merchandise on consignment. 

Information Submitted: April 1990 

FASHION LTD. 

P.O. Box 51 273 

Jacksonville Beach, Florida 32240 

W. H. Bonneau, President 

Description of Operation: We offer over 3,000 designer and 
brand name fashions, footwear and accessories at below whole- 
sale pricing. You are able to offer your customers current season 
styles at 25 to 75 percent savings and all inventory is guaranteed 
to sell. We offer site selection, lease negotiation, design fixturing, 
and inventory control. We will tailor a theme store of your choice 
to fit your budget. 

Number of Franchisees: 73 units 

In Business Since: 1985 

Equity Capital Needed: $25,000 to $100,000 

Financial Assistance Available: We will assist in a business 
plan. 

Training Provided: Complete training is provided at licensee's 
store location for 1 week in hiring, merchandising, pricing control 
and customer relations. 

Managerial Assistance Available: Managerial assistance is 
continued as long as purchasing is through Fashion Ltd. since 
licensees have the option of purchasing from anyone. 

Information Submitted: April 1990 

FLEET FEET, INCORPORATED 
1555 River Park Drive, Suite 102 
Sacramento, California 95815 
Sally Edwards, President/CEO 

Description of Operation: Retail, active name brand shoes, 
apparel, and accessories with a strong emphasis on a health 
oriented fitness lifestyle. Owners must be actively involved in 
physical fitness. 

Number of Franchisees: 35 locations in 1 1 States 
66 



In Business Since: Retail business 1975, franchise since 1978. 
Equity Capital Needed: $25,000-$50,000 

Financial Assistance Available: Financial advice and assis- 
tance in preparing papers and business plan for financial institu- 
tion. The total capitalization costs range from $85, 000-$ 125,000. 

Training Provided: Strenuous 2 week training program in 
Sacramento, and 1 week on-site assistance before store opening. 
Ongoing support with manuals, computerized accounting package, 
workbooks, toll-free telephone consulting, national buying pro- 
grams, and more. 

Managerial Assistance Available: Ongoing weekly bulletin, 
"Fleet Feet Weekly Memo," to announce inventory and manage- 
ment news. Weekly phone calls to each franchise to offer assis- 
tance. Warehouse facilities which offer franchises inventory 
goods. Franchisee/franchisor meetings three times annually to 
improve managerial, technical, and other business skills. Discount 
buying programs. 

Information Submitted: April 1990 

FORMAL WEAR SERVICE 

639 V.F.W. Parkway 

Chestnut Hill,' Massachusetts 03267 

Jay Kuritsky 

Description of Operation: Formal specialists in the sale and 
rental of men's formal clothes. Dealers receive stock plus photo 
album of every fashion and color we stock plus rental and sales 
catalog. 

Number of Franchisees: 34 in Massachusetts, New Hampshire, 
New York and Connecticut. 

In Business Since: 1940 

Equity Capital Needed: $65,000 minimum for stock and fix- 
tures. 

Financial Assistance Available: Formal Wear Service will fi- 
nance if franchisee has good credit rating. 

Training Provided: 2 weeks at store. Complete training course 
in all aspects of formal rental business to all franchisees plus a 60 
page book "Can A Nice Guy Succeed in Formals." 

Managerial Assistance Available: The home office provides 
bookkeeping, inventory control and national and local cooperative 
advertising. 

Information Submitted: April 1990 

"GINGISS INTERNATIONAL, INC. 
180 North LaSalle Street 
Chicago, Illinois 60601 
John Heiser, Vice President 

Description of Operation: Specialists in the sale and rental of 
men's formal wear. 

Number of Franchisees: 208 in 36 States 

In Business Since: 1936 franchising since 1968 

Equity Capital Needed: $40,000-$95,000 

Financial Assistance Available: Through external sources fran- 
chisor arranges and guarantees $65,000 financing for opening 
inventory. 

Training Provided: 2 week comprehensive training at Gingiss 
International Training Center in Chicago approximately 1 month 
before center's opening. One week on-site training during initial 
opening week. Regular visits by training directors and various 
department heads on a continuing basis. 

Managerial Assistance Available: Franchisor provides regular 
visits by field training advisors, a comprehensive instructional 
manual, periodic bulletins, semi-annual meetings. 

Information Submitted: April 1990 

JILENE, INC. 

4910 Cervato Way 

Santa Barbara, California 93111 



Description of Operation: Jilene offers two different opportu- 
nities to the retail clothing business. One store is called Kimo's 
Polynesian Shop, which specializes in colorful clothing for women 
and men. The other store is called Shandar, which specializes in 
quality women's fashions. Jilene provides expert site selection, 
complete retail training program, professional buying service, mer- 
chandise control system, and advertising and sales promotion 
assistance. 

Number of Franchisees: 10 in California and Florida 
In Business Since: 1969 

Equity Capital Needed: $35,000 and up depending on size of 
store. 

Financial Assistance Available: None 

Training Provided: 2 weeks training provided in franchisee's 
store. Training covers all general aspects of a retail clothing store 
operation. A complete operations manual is provided to each 
store owner. 

Managerial Assistance Available: After initial 2 week training 
period Jilene is always available for assistance for the duration of 
the franchise contract. Jilene also functions as a buying service 
for the franchisee. 

Information Submitted: May 1990 

JUST PANTS 

M L C Stores Ltd. 

1034 Bonaventure Drive 

Elk Grove Village, Illinois 60007 

Bernard Bloomenkranz 

Description of Operation: Geared to factory outlet centers. 
Just Pants Warehouse and What A Deal Stores (ladies sports- 
wear nothing over $12). 

Number of Franchisees: 7 franchisees, 73 stores in 10 States 
In Business Since: 1969 

Equity Capital Needed: Regional mall $108,000 to $202,500. 
No initial franchise fee. Investment covers site selection and devel- 
opment, inventory, fixtures and working capital. 

Financial Assistance Available: None 

Training Provided: Just Pants will furnish a training program 
consisting of on-the-job-trajning plus much additional instruction to 
the manager with respect to other aspects of the business. The 
licensee will be responsible for the travel and living expenses and 
the compensation of the manager while enrolled in the training 
program. 

Managerial Assistance Available: Operating assistance will 
include advice and guidance with respect to (1) buying pants, tops 
and other merchandise; (2) additional products authorized for sale 
by Just Pants stores; (3) hiring and training of employees; (4) 
formulating and implementing advertising and promotional pro- 
grams; (5) pricing and special sales; (6) the establishment and 
maintenance of administrative, bookkeeping, accounting, inventory 
control and general operating procedures. Further, Just Pants will 
advise the licensee from time to time of operating problems of the 
store disclosed by financial statements submitted to or inspec- 
tions made by Just Pants. Just Pants will make no separate 
charge to the licensee for such operating assistance. 

Information Submitted: May 1990 

THE KIDDIE KOBBLER LTD. 

68 Robertson Road 

Suite 106 

Nepean, Ontario 

K2H 8P5 Canada 

Fred Norman, President 

Description of Operation: Largest franchisor of children's full 
line shoe stores in North America. Stores carry complete lines of 
America's leading children's branded footwear for all seasons as 
well as athletic, orthopedic and dancewear needs. 

Number of Franchisees: 70 in Massachusetts, Connecticut and 
Canada 



In Business Since: 1951 

Equity Capital Needed: 50 percent of investment. Total invest- 
ment $170,000 to $180,000. 

Financial Assistance Available: Assistance in preparation of 
loan application and possible SBA financing. 

Training Provided: Minimum 2 months in-store training with an 
established franchisee, covering all phases of customer service 
and recordkeeping, marketing, ordering, store maintenance, on- 
site assistance before and after grand opening. 

Managerial Assistance Available: Regular visits by field con- 
sultants, operations manual, buying assistance, regular information 
memos, head office personnel on-call for advice, franchise meet- 
ings semi-annually, advertising assistance, new products advisory, 
leasing and store design services. 

Information Submitted: April 1990 

LANZ FRANCHISING, INC. 
8680 Hayden Place 
Culver City, California 90232 
Christofer Scharff 

Description of Operation: Classic yet contemporary women's 
wear specialty stores. Featuring full line of Lanz quality merchan- 
dise in the upper-moderate pricelines and other well-known 
brands. Each fashion store is uniquely tailored to reflect the tastes 
of the women and the flavor of the community in which they do 
business. 

Number of Franchisees: 29 stores including company-owned 
in California and Utah. 

In Business Since: 1983 

Equity Capital Needed: $125,320 to $308,030 

Financial Assistance Available: 100 percent financing avail- 
able for Lanz merchandise. Company provides assistance in devel- 
oping proposals for obtaining financing. 

Training Provided: 10 day extensive management training 
program, conducted at the corporate headquarters in Los 
Angeles, and in the California apparel mart with our staff of 
buyers. The program consists of seminars covering all areas es- 
sential to the operation of a Lanz Fashion Store. 

Managerial Assistance Available: Prior to the grand opening, 
a Lanz area supervisor will help train local staff. The areas cov- 
ered in these training sessions include product knowledge, mul- 
tiple-sales technique, customer service, development of a personal 
trade file and more. As part of the ongoing training and support 
system, the area supervisor will visit the fashion store periodicallly 
to make recommendations and provide basic training for sales 
staff and ascertain that all stores are adhering to Lanz standards. 

Information Submitted: May 1990 

THE MARK-IT STORES, INC. 

316 Yale 

P. O. Box 187 

St. Joseph, Missouri 64504 

Tim Burtner, President 

Description of Operation: The Mark-It Stores franchise system 
consists of retail stores in regional malls. We specialize in im- 
printed sportswear and accessory items. Average store size of 
700 square feet. We operate a complete screenprinting plant. 

Number of Franchisees: 28 in 17 States 
In Business Since: 1976 
Equity Capital Needed: $35,000 to $85,000 
Financial Assistance Available: None 

Training Provided: 2 days in store, 2 days in office. Available 
for assistance when needed. 

Managerial Assistance Available: Monthly newsletters, prod- 
uct location service, advertising assistance, store display. 

Information Submitted: April 1990 

67 



PARTY FASHIONS INTERNATIONAL, INC. 
2551 Pacific Coast Highway 
Rolling Hills Plaza 
Torrance, California 90505 
Satish Mehta, President 

Description of Operation: Party Fashions offers high fashion, 
high quality formal wear and accessories for rental or sales, suit- 
able for women ranging from age 15 and up. Designer gowns and 
accessories are most appropriate for proms, graduations, cocktail 
parties, black tie, mother of the bride/groom, or for any other 
special occasion. The stores are characterized by a distinctive 
interior design, color scheme, layout, and specially designed de- 
cor. 

Number of Franchisees: 1 company-owned 
In Business Since: 1989 

Equity Capital Needed: $133,000-$ 159,000 for a single store 
franchise includes franchise fee, furniture and fixtures, computer 
and custom software, leaseholds, grand opening, advertising, in- 
ventory and working capital. 

Financial Assistance Available: Assistance in preparing bank 
presentations to secure up to one third financing through various 
outside financial institutions. 

Training Provided: 2 weeks prior to opening. Franchise training 
program includes day-to-day store operations, customer relations, 
inventory control, advertising and promotional techniques, record 
keeping. 

Managerial Assistance Available: The franchisor furnishes 
continuing management, marketing, new sources of merchandise, 
payment terms and discount negotiations from vendors, oper- 
ational and technical assistance to franchisee and his employees. 

Information Submitted: April 1990 

PRESIDENT TUXEDO, INC. 
32185 Hollingsworth 
Warren, Michigan 48092 
Michael A. Sbrocca, Vice President 

Description of Operation: President Tuxedo stores rent and 
sell the finest in men's formal wear and accessories. Each store is 
approximately 1,000-1,500 square feet and usually located in 
regional malls or high traffic, easily accessible street locations. 
President Tuxedo specializes in servicing proms, weddings, frater- 
nal groups, and black tie occasions. 

Number of Franchisees: 14 plus 31 company-owned stores in 
Michigan, Ohio, Colorado and California. 

In Business Since: 1970; the concept of franchising began in 
1985 

Equity Capital Needed: Between $60,000-3100,000 plus good 
credit. 

Financial Assistance Available: President Tuxedo will help in 
arranging credit with all suppliers and manufacturers. President 
Tuxedo will also locate, negotiate, and secure leases for stores. 

Training Provided: A complete 2 week training course is given 
for every franchisee at President Tuxedo's training facilities in 
Warren, Michigan. After the in-house training, a President Tuxedo 
field supervisor will be on hand for the official opening plus the 
following 2 weeks, or longer. 

Managerial Assistance Available: President Tuxedo will have 
a field supervisor available to the franchisee on an ongoing basis, 
including help with local promotions, buying, store operations, 
merchandising, and any accounting support needed. President 
Tuxedo is dedicated to continuing the high quality standards our 
customers have come to expect. Therefore, we feel obligated to 
give our franchisees any and all support necessary to have an 
efficient and profitable business. 

Information Submitted: May 1990 

SALLY WALLACE BRIDES SHOP, INC. 
2210 Pine Terrace 
Scotch Plains, New Jersey 07076 
John Van Drill, President 



Description of Operation: Sally Wallace Brides Shops offer a 
complete bride shop and bridal service. Wedding gowns, brides- 
maids, mothers, party, cocktail, dance and formals plus all acces- 
sories. Inventory consists of all the leading designers and 
manufacturers. Advertised in Brides and Modern Bride Magazine. 

Number of Franchisees: 12 in 5 States 
In Business Since: 1955 
Equity Capital Needed: $50,000 

Financial Assistance Available: A total investment of approxi- 
mately $50,000 is needed for a complete turnkey operation in- 
cluding inventory and $5,000 operating fund back-up. We will 
finance 30 percent if franchisee has good credit reference. 

Training Provided: 3 week mandatory training course in one of ; 
our shops. Trainer spends 1 week with franchisee to open new 

shop. Six months follow-thru by trainer with close supervision via 

written reports and telephone. \ 

Managerial Assistance Available: Continuous. Consultant i 

buyer and merchandise manager supervision on a weekly basis, | 

checking sales, money, inventory and cost controls. Field per* | 

sonnel available as needed, to visit shops and assist in solving i 

problems. Buying service supplies as part of franchise agreement. j 

Information Submitted: May 1990 I 

I 

SECOND SOLE, INC. i 

300 Montgomery Street, 3rd Floor ! 

San Francisco, California 94104 ; 

Anastasia Oung, President ' 

Description of Operation: Athletic shoe retail stores combined 
with athletic shoe resoling operations. 

Number of Franchisees: 54 in 6 States 
In Business Since: 1976 

Equity Capital Needed: $70,000 to $100,000 ($10,000 fran- 
chise fee plus inventory, leasehold improvements, machinery, 
etc.). 

Financial Assistance Available: None 

Training Provided: A comprehensive training program is con- ; 
ducted in San Diego and includes all aspects of athletic shoe salss \ 
and resoling as well as buying systems, inventory systems, ad- 
vertising and promotional activities. Training course lasts a mini- : 
mum of 7 days and a maximum of 14 days. 

Managerial Assistance Available: Second Sole provides 
management assistance and consultation for the life of the fran- : 
chise. Complete manual of operations, forms and systems aro 
provided as well as complete seasonal advertising assistance on a 
quarterly basis. Second Sole management is continually available 
to assist in problem solving. 

Information Submitted: May 1990 

SOX APPEAL 

Designers Guild Building 

401 North Third Street 

Suite 490 

Minneapolis, Minnesota 55401 

Bill Travis, Vice President, Franchise Sales 

Description of Operation: Sox Appeal businesses are ret 9 ' ' 
establishments that sell specialty and quality socks, hosiery and & 
limited number of approved items such as Sox Appeal t-shirts aC 
sweatshirts, footsie roll mailing tubs, slipper socks, washing ba9 s 
and washing soap. Sox Appeal imports from 5 different countri 05 
and is currently completing a private label program. Each store lS 
approximately 500-900 square feet. 

Number of Franchisees: 18 throughout the U.S. 

In Business Since: Sox Appeal originally started in 19840' 1 
the franchise program started in 1986. 

Equity Capital Needed: Low $115,800 High $170,600. ^ 
Appeal currently does not provide financial assistance. 



other topics selected by Sox Appeal. The training program will be 
for no less than 4 days. 

Managerial Assistance Available: Sox Appeal provides con- 
tinual management services for the life of the franchise in such 
areas as bookkeeping, advertising, inventory control and day- 
to-day operations. Complete and updated training manuals of the 
operations, forms and directions are provided. A franchise coordi- 
nator is available to work closely with the franchisees and visit the 
stores periodically. A Sock Market Report is mailed after each 
buying market to keep the franchisee informed on what is ap- 
proved merchandise to buy. 

Information Submitted: April 1 990 

SPORTS FANTASY MARKETING, INC. 
P. O. Box 1380 

Columbus, Georgia 31902-0980 
Reese Davis, Vice President 

Description of Operation: A Sports Fantasy Store specializes 
in "The Clothes of the Pros." The stores are typically 1,000 
square feet and carry professional and collegiate licensed sporting 
apparel and novelty items. 

Number of Franchisees: 5 including company-owned in Ken- 
tucky, Georgia, Florida, and South Carolina. 

In Business Since: 1986 

Equity Capital Needed: $60,000-$90,000 

Financial Assistance Available: None available Sports Fan- 
tasy assists franchisee in developing a business plan for third 
party financing. 

Training Provided: Sports Fantasy marketing provides intensive 
1 week training at the company headquarters and store in Colum- 
bus, Georgia, in all phases of operations, merchandising, inventory 
control, bookkeeping, and purchasing. 

Managerial Assistance Available: Ongoing managerial and 
business operations assistance to maximize store performance via 
phone contact, company newsletter, promotional and point of 
sales programs. 

Information Submitted: May 1 990 

STARLIT SOIREE 

20 East Camelback Road 

Phoenix, Arizona 85012 

Michele R. Stone, President 

Debbie L. Waller, Vice President 

Gordon G. Giles, Director of Marketing 

Description of Operation: STARLIT SOIREE is in the business 
of renting ladies' designer formal wear, similar to men's tuxedo 
shops. Designer dresses, evening gowns, jewelry, shoes, hand- 
bags and furs are offered. Clients receive personalized service 
from fashion experts who assist in selecting the perfect attire and 
matching accessories for the ladies' special event. Customers 
enjoy convenient, one stop shopping and are able to rent at a 
fraction of the retail purchase price. Rentals range from $55 to 
$225 on designer dresses typically retailing from $300 to 
$2,500. 

Number of Franchisees: 3 in Arizona and California plus 1 
company-owned store. 

In Business Since: 1986 

Equity Capital Needed: $75,000-$95,000 includes the fran- 
chise fee, leasehold improvements, inventory, furniture and fix- 
tures, advertising and working capital. 

Financial Assistance Available: None 

Training Provided: 1 week of in-store training plus assistance 
and support in site selection, buying of inventory, advertising 
materials and all business system methods. In addition, a com- 
prehensive training and operations manual is provided. 



tory control, and record keeping. 
Information Submitted: May 1990 

T-SHIRTS PLUS 

P. O. Box 20608 

3630 I-3S South 

Waco, Texas 76702-0608 

Larry Meyer, President 

Description of Operation: T-Shirts Plus is the world's largest 
franchise retail specialty chain offering the very best in imprinted 
sportswear and customized activewear. Each store is indepen- 
dently owned and positioned in major shopping malls throughout 
the United States, operating in 47 states with more than 175 
franchise stores. 

Number of Franchisees: 180 in 47 States 

In Business Since: 1975 

Equity Capital Needed: $135,000-3165,000 

Financial Assistance Available: Loan placement assistance. 

Training Provided: T-Shirts Plus provides a 2 day orientation 
training meeting for new franchisees to expose them to all of the 
essential elements in the store opening process. T-Shirts Plus 
provides 7 days of intensive retail training, both in classroom and 
on-site environments at its Waco, Texas, headquarters, prior to 
store opening. In addition, the company requires its franchisees to 
train in an existing T-Shirts Plus store for a minimum of 2 days 
prior to store opening. 

Managerial Assistance Available: Each franchisee receives a 
comprehensive set of operating manuals, as well as company, 
regional, and on-site support and consultation. In addition, a store 
opening team is on hand to assist in stocking, merchandising, and 
first-day operations. The company's most talented franchisees are 
appointed as Franchisee Partners and are responsible for providing 
operational support and assistance, as well as store opening 
support, to all franchisees within their geographic region. 

Information Submitted: April 1990 

WILD TOPS 

NATIONAL DEVELOPMENT GROUP, INC. 

74 Main Street 

Framingham, MA 01701 

Richard Gold, President 

Description of Operation: Wild Tops T-Shirt Stores are con- 
temporary in design and are located in major regional malls. 
Average location size is 400 to 1,000 square feet. Wild Tops 
features an extensive selection of imprinted sportswear highlight- 
ed by T-shirts, sweatshirts, custom flock lettering, numbers, 
transfers, trendy fashion tops, sweaters, infantwear and related 
items. 

Number of Franchisees: 37 franchised and 3 company-owned. 
In Business Since: Predecessor: 1980; current company 1985 
Equity Capital Needed: $40,000 and leasehold improvements. 

Financial Assistance Available: The total investment of 
$40,000 and construction {if any) includes all equipment and 
fixtures such as heat press, cash register, press table, cash and 
wrap table counter, glass shelving, decal display book, promo- 
tional advertising, lease negotiation, home office training and in- 
ventory. 

Training Provided: Intensive on-the-job training at Wild Tops 
training center will last 1 week and cover the following topics: 
store opening and closing, transfer application, purchasing, store 
set-up, advertising, hiring procedures, customer relations, etc. 

Managerial Assistance Available: Wild Tops representatives 
will be present for all franchisees' grand openings and home office 
personnel are available on a daily basis to assist franchisees on a 
consultancy basis. A manual is also provided that outlines all 
policies, forms and procedures. 

Information Submitted: May 1990 



69 



CONSTRUCTION/REMODELING 
MATERIALS/SERVICES 

ABC SEAMLESS, INC. 
3001 Piechtner Drive, SW 
Fargo, North Dakota 58103 
Jerry Beyers, President 

Description of Operation: ABC franchise sales for seamless 
steel siding, seamless gutters. All products manufactured on loca- 
tion. ABC seamless steel siding replaces the obsolescent method 
of applying siding in 12' lengths. Factory direct suppliers. 

Number of Franchisees: 410 in 22 States and Canada 

In Business Since: 1973 

Equity Capital Needed: $30,000-$50,000 

Financial Assistance Available: Leasing available for equip- 
ment to qualified buyers, through national lease companies. 

Training Provided: Training in sales, product information and 
application. 

Managerial Assistance Available: Accounting ser- 
vices product service equipment service. 

Information Submitted: May 1990 

*ACRYSYL INTERNATIONAL CORPORATION (AIC) 
11 South 11th Street 
P. O. Box 7858 
Reading, Pennsylvania 19603 
Dr. Donald G. Snyder, President 

Description of Operation: AIC is engaged in franchising nation- 
wide a unique patent-pending 3-stage elastomeric roofing and 
siding coating system called AcrySyl. 

Number of Franchisees: 20 in Pennsylvania, New Jersey, North 
Carolina, and South Carolina 

In Business Since: 1982 

Equity Capital Needed: License fee minimum $15,000 plus 
$20,000 initial operating capital. 

Financial Assistance Available: None 

Training Provided: Technical aspects of the AcrySyi line of 
products; estimates; evaluations; application procedures; custom- 
er service and relations; marketing, management, and administra- 
tive procedures. Individual training in the field. Ongoing assistance 
on unusual roofing/siding service-related matters. Group meetings 
or training sessions to exchange marketing, administrative, and 
technical know-how among franchisees and for the transfer of 
specialized and advanced technical information and procedures 
from AIC to franchisee personnel. 

Managerial Assistance Available: See above. 
Information Submitted: May 1 990 

ADD-VENTURES OF AMERICA, INC. 
38 Park Street Station 
fvledfield, Massachusetts 02052 
Thomas D. Sullivan, President 

Description of Operation: Add-Ventures of America, Inc., spe- 
cializes in remodeling construction for both residential and com- 
mercial tradesman. Developed business system and documen- 
tation for assisting carpenters/general contractors in administra- 
ting their operations. Region franchise owners have exclusive 
rights to sell local franchises in defined territories. 

Number of Franchisees: Regional franchise owners 2, local 
franchiseowners 12. 

In Business Since: 1977 

Equity Capital Needed: Regional franchise ($45,000), local 
franchise ($2,500). 

Financial Assistance Available: Will assist in arranging financ- 
ing. 

Trainina Provided: Initial 10 dav trainino. snread over 2-3 dif- 



Managerial Assistance Available: Assistance in preparation 
of business plan and ongoing management training. 

Information Submitted: May 1990 

AMERICAN CONCRETE RAISING, INC. (ACRI) 
918 Fairway Drive 
Bensenville, Illinois 60106 
John G. Meyers, President 

Description of Operation: ACRI offers the exclusive service of 
raising concrete walks, drives, patios, warehouses, highways and 
any concrete slab that has settled or sunken due to improper 
sub-soil preparation by the method of pressure injection. The 
service offers the benefit of substantial savings over concrete 
replacement. The method, developed in the mid-30s, is approved 
by State and local governments. 

Number of Franchisees: 1 in Illinois 
In Business Since: 1 983 
Equity Capital Needed: $40,000-$60,000 
Financial Assistance Available: None 

Training Provided: 10 days initial training at franchisor's loca- 
tion, learning all aspects of the operations and installations; on- 
going training as needed for the franchisee's successful operation. 

Managerial Assistance Available: Franchisee is trained in all 
areas of management. ACRI provides help in advertising and 
public relations. ACRI also develops and researches new services 
and products to add to the franchisee's operation. 

Information Submitted: April 1990 

AMERICAN LEAK DETECTION 

1750 East Arenas 

Suite 7 

Palm Springs, California 92262 

Dick Rennick, Chief Executive Officer 

Description of Operation: Electronically locates leaks in pools, 
spas, fountains, under concrete slabs of homes and commercial 
buildings. Locates hidden and concealed sewer lines, septic tanks, 
etc. Building energy loss, roof moisture analysis by the use of 
infrared thermography. Locate and repair drain, waste and sewer 
leaks. 

Number of Franchisees: 1 10 in 10 States, and 2 in Australia 
In Business Since: 1975, franchising since 1985 
Equity Capital Needed: $20,000 

Financial Assistance Available: Franchises start at 
$40,000 a portion can be financed in-house by franchisor with 
good credit rating. 

Training Provided: 4 to 6 week training 50 hours plus per 
week very intensive course. Ongoing quarterly training. 

Managerial Assistance Available: Ongoing public relations 
and marketing support given periodically or upon special request. 
Yearly training conventions and sales meetings, continual equip- 
ment and technique updates. 

Information Submitted: April 1990 

ARCHADECK WOODEN PATIO DECKS 
P. O. Box 5185 
Richmond, Virginia 23220 
Richard Provost, President 

Description of Operation: Archadeck (R-KA-DEK) markets, 
sells, and builds custom-designed, stick-built wooden patio decks 
for residential, builder, and commercial clients. 

Number of Franchisees: 32 in 15 States and Japan. 
In Business Since: 1980, franchising since 1984 
Equity Capital Needed: $40,000-360,000 



Training Provided: Minimum 10 days intensive training covering 
the areas of office management; marketing and advertising; sales; 
construction documentation and management; and design and 
estimating. 

Managerial Assistance Available: Unlimited managerial sup- 
port via telephone and mails. Regular on-site services include 
support in all facets of business with special emphasis on sales 
support and business management. We provide working drawings 
for each project with specs, details, and material takeoffs. We 
also have an architectural rendering service and an in-house ad- 
vertising agency. 

Information Submitted: May 1 990 

BASEMENT DE-WATERING SYSTEMS, INC. 

162 East Chestnut Street 

Canton, Illinois 61520 

Robert Beckner, Marketing Director 

Description of Operation: Basement De-Watering Systems, 
Inc. (BDW) is the nation's largest network of professionally trained 
and authorized professionals, servicing residential and commercial 
waterproofing and radon testing and mitigation markets in 36 
states and Canada. BDW offers a 2-in-1 business opportunity 
through year-round installations of both water seepage control 
systems and the Safe-Aire Patented Radon Mitigation System. 
The patented Safe-Aire System employs an Environmental Protec- 
tion Agency proven method that is capable of removing high 
concentrations of radon gas and structural water seepage in a 
single system application. Both the Basement De-Watering and 
Safe-Aire Systems utilize a unique method of interior perimeter 
baseboard channelization that is marketed and installed by our 
authorized dealers exclusively. 

Number of Franchisees: 23 franchises, plus 1 company store, 
plus over 100 dealers. 

In Business Since: 1978 

Equity Capital Needed: $24,000 to $45,000 is the approxi- 
mate cost of original start-up; includes extensive training, special- 
ized tools, marketing materials, inventory, and supplies. Initial 
product inventory is structured to recoup all or a large portion of 
original investment. 

Financial Assistance Available: Franchisor does not at 
present offer any specific kind or amount of financing. 

Training Provided: The initial 1 week course is conducted at 
the home office in both water seepage control and radon testing 
and mitigation. Ongoing training is available for franchisee and 
future employees at the home office, at no additional cost for 
course studies. 

Managerial Assistance Available: Advertising, marketing, and 
management materials are initially provided during training. On- 
going support materials are provided throughout the year. Addi- 
tionally, dealers are supported through in-house products catalog, 
in-house advertising layout support, radio and TV program sup- 
port, and ongoing marketing materials support. Franchisor serves 
as continual technical consultant for franchisee via toll-free service 
hot-line. Continual market awareness and research are provided 
bi-monthly to all authorized dealers through BDW/SA Newsletter. 

Information Submitted: April 1990 

BATHCREST INC. 
2425 South Progress Drive 
Salt Lake City, Utah 841 19 
Scott Peterson, President 

Description of Operation: Specializing in porcelain resurfacing 
on bathtubs, sinks, ceramic wall tile, kitchen appliances, chip 
repair on new tubs, fiber glass and acrylic spa repair. Bathcrest 
Inc. services motels, hotels, apartment houses, home owners, 
contraetors, and repairs for manufacturers of new porcelain bath- 
room fixtures. 

Number of Franchisees: 153 in 35 States, 3 in Canada 
In Business Since: 1979 
Equity Capital Needed: $24,500 



Financial Assistance Available: None 

Training Provided: 5 days of on-the-job training by trained 
technicians. Complete equipment, printed materials, supplies, ad- 
vertising, and enough Glazecote to return investment. Yearly deal- 
ers' meetings and newsletters. Protected territory. 

Managerial Assistance Available: Continual support. 
Information Submitted: April 1990 

BATH GENIE, INC. 

69 River Street 

Marlborough, Massachusetts 01752 

John J. Foley, President 

Description of Operation: The franchisor, through a uniquely 
developed and refined process, offers the service of restoring and 
resurfacing bathroom fixtures. This service includes the restora- 
tion, recolor and recoating of standard bathroom fixtures which 
include bathtubs, sinks, wall tiles, fiberglass and acrylic and chip 
repair. 

Number of Franchisees: 27 in 9 States and Canada 
In Business Since: 1978 
Equity Capital Needed: $24,500 

Financial Assistance Available: The franchisor does not offer 
any specific kind or amount of financial assistance to prospective 
franchisees. Assistance is rendered to prospective franchisees 
with regard to mode and method of financing where needed. 

Training Provided: Prior to the start of the franchise business, 
the franchisor has the obligation to provide full training for a 
period of approximately 4 to 5 days in all phases of the business 
to include on-the-job training, revelation of all technical aspects 
and procedures of the business, and instruction with regard to 
marketing, public relations and accounting procedures. Training is 
mandatory. 

Managerial Assistance Available: Beyond the training period, 
the franchisor keeps a continual liaison with the franchisee with 
regard to all details pertaining to training of personnel, public 
relations, marketing, and with regard to advertising. In addition 
the franchisor provides the franchisee with periodical newsletters 
and newsworthy items pertaining to doings in the industry and 
also with regard to pertinent changes in the law and other factors 
that affect the conduct of the franchisee's problems of any kind or 
nature directly with the home office of the franchisor, All such 
communications are attended to by the franchisor's office imme- 
diately upon notification from the franchisee. 

Information Submitted: April 1990 

B-DRY SYSTEM, INC. 
1341 Copley Road 
Akron, Ohio 44320 
Joseph Garfinkel, Vice President 

Description of Operation: Franchisor has developed and for- 
mulated unique procedures and techniques for the operation of a 
basement waterproofing business. Franchisor provides to fran- 
chisee a uniform system of procedures for the operation of a 
B-Dry franchise including the right to use the B-Dry patented 
process and the use of B-Dry logos and trademarks. 

Number of Franchisees: 80 franchises in 25 States and 
Canada 

In Business Since: 1958 

Equity Capital Needed: $20,000-$45,000 

Financial Assistance Available: Up to 50 percent of the initial 
franchisee fee may be extended up to 24 months at no interest. 

Training Provided: Franchisor provides the complete initial train- 
ing on all aspects of technical, marketing, and administrative 
phases of the operation. Initial training approximately 10 days. 
Regular follow-up training provided at no charge. 

Managerial Assistance Available: During operation of fran- 
chise, regular managerial and technical assistance is provided on 
an ongoing basis. 

Information Submitted: May 1990 

71 



BOMANITE CORPORATION 

P. O. Box 599 

Madera, California 93639-0599 

Daryl Derus, Director of Licensing 

Description of Operation: The company sells licenses to op- 
erate a concrete contracting business using the company's propri- 
etary processes, materials and equipment, and use of trademarks. 
Bomanite is the originator and world leader in the field of coloring 
and imprinting patterns and textures on concrete slabs. Fran- 
chisees must already be, or have the qualifications to be, a skilled 
concrete contractor. 

Number of Franchisees: 90 in the U.S. and Canada, plus 27 
Master Licensees and 58 Sublicensees in 27 countries. 

In Business Since: 1970 

Equity Capital Needed: $20,000 to $30,000 initial investment. 

Financial Assistance Available: Time payment on portion of 
initial investment available in smaller U.S. cities. 

Training Provided: 1 week training program at home office, 
followed by 2 or 3 days additional training at franchisee's loca- 
tion. Training manual, training videos and marketing kit provided. 

Managerial Assistance Available: The company sponsors pe- 
riodic meetings and workshops and other types of continuing 
education, training and assistance, including newsletters and tech- 
nical bulletins. Continuing national marketing and advertising ser- 
vices for the benefit of the franchisees are provided by the 
company. 

Information Submitted: August 1990 

BRITETECH ENVIRONMENTAL, INC. 

6350 McDonough Drive 

Norcross, Georgia 30093 

A. Whitworth, Franchising Administrator 

Description of Operation: BriteTech is one of the nation's 
leading Indoor Environmental Quality (IEQ) companies serving the 
commercial building marketplace. Our franchisees are trained in 
IEQ source identification, remediation and preventive services. Our 
franchisees come from all former occupational backgrounds, and 
receive ongoing professional support as well as local and national 
marketing. 

Number of Franchisees: 20 

In Business Since: 1988 

Equity Capital Needed: $35,000-$50,000 

Financial Assistance Available: None 

Training Provided: 1 week training in Atlanta includes proce- 
dures for diagnostics, remediation, marketing, and complete oper- 
ational manuals. 

Management Assistance Available: Continuing advertising 
and promotional support and assistance. Ongoing professional 
and technical support available thru a toll-free 800 number. 

Information Submitted: April 1930 

* CALIFORNIA CLOSET CO. 
21300 Victory Boulevard, Suite 1150 
Woodland Hills, California 91367 
Neil Baiter 

Description of Operation: Custom closet installa- 
tion complete interior renovation and designed individually. 
Space savers. Double hanging space. A place for all articles in a 
closet. 

Number of Franchisees: 100 in 23 States, Canada/Australia 

In Business Since: 1979 

Equity Capital Needed: $200,000 

Financial Assistance Available: None 

Training Provided: Initial 2 weeks ongoing sales, installation 
and bookkeeping. 

Managerial Assistance Available: Ongoing advertising, 
sales and carpentry. 



Information Submitted: May 1990 

CHIMNEY RELINING INTERNATIONAL, INC. 

105 West Merrimack Street 

P. O. Box 4035 

Manchester, New Hampshire 03108 

Clifford R. Martel, President 

Description of Operation: Using the PermaFlu Chimney Lining 
System, the PermaFlu franchisee can reline cracked, crooked or 
deteriorated chimney flues and restore them to safe, efficient use 
with any heating fuel, including wood, oil, gas and coal. Complete 
contractor package includes a mortar mixer mounted on a hoppar 
which flows into a pump. Special PermaFlu Mix pumped into 
chimney around inflated rubber flue-former. When mix hardens, 
former is deflated and removed. New round flue. All cracks seal- 
ed. 

Number of Franchisees: 35 in 21 States and Canada. Affiliate 
in United Kingdom. 

In Business Since: 1981 

Equity Capital Needed: $14,700, $1 1,700 or $6,900 

Financial Assistance Available: Will provide model business 
plan. 

Training Provided: 1 week intensive training in actual on-the-job 
chimney relining work; also classroom work reviewing operations 
guidelines, marketing, estimating, profit and cost analysis; ware- 
house instructions on maintenance of PermaFlu Chimney Lining 
System. 

Managerial Assistance Available: Guidance in advertising and 
publicity, office operations, use of programmed estimating com- 
puter (provided by CRI); letters of introduction on franchisee's 
behalf sent with complete testing and descriptive package to 
franchisee's local (1) building inspectors, (2) insurance adjusters, 
(3) fire marshals, (4) real estate brokers and (5) local newspapers. 
Advertising and publicity sales lead program on monthly ba- 
sis Permaflu information sent to franchisee's customer, with 
copy to franchisee. Full package of franchisee identity materials 
provided business cards, letterheads, invoices, envelopes and 
brochures, all custom printed with the franchisee name, address, 
etc. 

Information Submitted: May 1990 

CLASSIC STORAGE 

1 2 Sterling Lane 

Scotts Valley, California 95066 

Bart L. Ross, CEO 

Description of Operation: CLASSIC STORAGE, the premier 
builder of quality residential and commercial storage buildings, 
offers a unique opportunity in owning your own business. No 
previous experience required; we completely train you in manufac- 
turing, marketing, sales and day-to-day operations. Exclusive terri- 
tory, sales assistance, technical support, strong ongoing 
marketing support, low investment, low overhead. Take charge of 
your future. 

Number of Franchisees: 7 in California 
In Business Since: 1 988 

Equity Capital Needed: Investment ranges between 
$24,500-$50,000. 

Financial Assistance Available: Financial assistance is avail- 
able up to $9,000. 

Training Provided: 1 week at home office and 1 week at 
franchisee's location. 

Managerial Assistance Available: Continuous in all phases of 
management including lease negotiations, site selection and all 
business services. 

Information Submitted: April 1990 

THE CLOSET FACTORY 

12800 South Broadway 

Los Angeles, California 90061 

Nancy Seyfert, Franchise Director 



72 



uescripiion or operation: i ne i-iosei raciory aesigns, DUlias 
and installs premium custom closet systems to customer speci- 
fications. 

Number of Franchisees: 3 in California (plus 1 company-op- 
erated), 1 in New Jersey, 3 in New York. 

In Business Since: 1983; franchising since 1986. 

Equity Capital Needed: $89,000 to $119,500, with total 
investment ranging from approximately $104,000 to $144,500. 

Financial Assistance Available: None 

Training Provided: Extensive comprehensive training program at 
headquarters and on-site including sales, marketing, customer ser- 
vice, design, manufacturing, installation and operational manage- 
ment. 

Managerial Assistance Available: Site selection, equipment 
purchasing, personnel selection, inventory control and general 
operational guidance. Ongoing counseling in all aspects of the 
business. 

Information Submitted: May 1 990 

CLOSETS TO GO, INC. 

9540 S.W. Tigard Street 

Tigard, Oregon 97223 

Jeffrey V. Turner, Franchise Director 

Description of Operation: Closets To Go is a specialty product 
and service company offering a unique portable closet and stor- 
age system that appeals to everyone. The unique concept behind 
Closets To Go is providing quality, instant service and fair prices 
to its customers, while eliminating the expense of manufacturing 
for its franchisees. 

Number of Franchisees: 2 in California and Washington 
In Business Since: 1985 

Equity Capital Needed: $32,300 Small Market Franchise to 
$1 18,900 Large Market Franchise. Includes franchise fee, training 
expenses, initial inventory, complete start up expenses and work- 
ing capital. 

Financial Assistance Available: Vehicle and computer equip- 
ment can be leased. 

Training Provided: 2 week training corporate store with an 
additional 2 weeks at franchise location. 

Managerial Assistance Available: Continuous and ongoing 
support. 

Information Submitted: April 1990 

CLOSETTEC FRANCHISE CORPORATION 

123 East Street 

Dedham, Massachusetts 02026 

Eliot Cubed 

Description of Operation: Custom designed closets and stor- 
age systems for both the consumer and commercial markets. 
Using furniture grade wood products and European steel hardware 
to create custom designed and installed fully adjustable storage 
systems. 

Number of Franchisees: 56 in 28 States 
In Business Since: 1985 
Equity Capital Needed: $155,200 
Financial Assistance Available: None 

Training Provided: 2 weeks initial training for owners and man- 
agers at corporate office. Additional 1 week courses for other 
personnel. Ongoing regional seminars and on-site training and 
support. 

Managerial Assistance Available: Ongoing in all phases of the 
business. 

Information Submitted: April 1 990 

COLLEGE PRO PAINTERS (U.S.), LTD. 

(student franchises) 

College Pro's PAINTERS PLUS 



(Tun-time rrancnise contractor) 
400 Riverside Avenue 
Medford, Massachusetts 02155 
Kenneth J. Cleary, Vice President 

Description of Operation: Students Division: Students are se- 
lected each fall to participate in the program. They are given 
territories in which they are to operate their own painting fran- 
chise; these territories are usually their own home town area. 
During the winter and spring they are taught all the aspects of 
operating a painting business through attending two three day 
classroom sessions and one three day practical on-site training 
session. These are weekend sessions. After school is complete 
they begin operations and paint between 40 to 50 homes before 
going back to school. Full-Time Franchise: Any person willing to 
operate a hands-on painting business year round will receive all 
the benefits of an association with the world's largest painting 
company. Training, financial assistance, marketing program, insur- 
ance, and expert support are all included. 

Number of Franchisees: Students: 295 in 20 States full-time: 
1 7 in 4 States 

In Business Since: 1971 
Equity Capital Needed: None 

Financial Assistance Available: $2,500 is prepaid expenses 
and advertising. 

Training Provided: 6 days of classroom, 8 days of in-the-field 
training. 

Managerial Assistance Available: Ongoing advice and assis- 
tance are available from experienced people at any time to the 
franchisee. 

Information Submitted: March 1990 

EASI-SET INDUSTRIES 
Rt. 28 

Midland, Virginia 22728 
Ashley Smith, President 

Description of Operation: ESI provides a service to concrete 
products producers who are seeking diversification and to per- 
sons 'interested in establishing a precast concrete business. The 
approach is to supply them fulll developed standards products 
which have been proven successful and profitable and to provide 
them an ongoing comprehensive program of service. 

Number of Franchisees: 40 in 14 States, Canada, Belgium and 
Spain. 

In Business Since: 1978 

Equity Capital Needed: Varies with product selected and fran- 
chisee's manufacturing capabilities. Range $35,000-$2 15,000 

Financial Assistance Available: None 

Training Provided: Production training 1-2 weeks, sales train- 
ing 1-2 weeks. 

Managerial Assistance Available: Marketing consultation, 
production consultation, provide co-op regional advertising, and 
quarterly field visits. 

Information Submitted: May 1990 

ELDORADO STONE CORPORATION 
P. O. Box 27 Z 

Carnation, Washington 98014 
John E. Bennett, President 

Description of Operation: Franchisee will manufacture and sell 
Eldorado Stone, simulated stone and brick building products. No 
technical background is necessary. 

Number of Franchisees: 25 in 16 States and international 

In Business Since: 1969 

Equity Capital Needed: $46,000 minimum 

Financial Assistance Available: None 



73 



Training Provided: Company provides 1 week of training in an 
established manufacturing plant, 1 week in franchisee's plant, and 
continuous supervision thereafter. 

Managerial Assistance Available: Company provides continu- 
ous managerial assistance and sponsors annual meetings of fran- 
chisees. 

Information Submitted: April 1990 

EUREKA LOG HOMES INC. 

Industrial Park, Commercial Avenue 

Box 426 

Berryville, Arkansas 72616 

Bill Smith, President 

Description of Operation: Wholesaling through an international 
network of distributors and dealers. 

Number of Franchisees: 300 in 38 States, Japan and Switzer- 
land 

In Business Since: 1976 

Equity Capital Needed: $19,700 for 2,000 square foot log 
home display model. 

Financial Assistance Available: None 

Training Provided: Excellent training manual and constant assis- 
tance from international marketing and production division. 

Managerial Assistance Available: Same as above 
Information Submitted: June 1990 

EXOTIC DECKS, INC. 

Four Seasons 

5005 Veterans Memorial Highway 

Holbrook, New York 11741 

Tony Russo 

Description of Operation: For experienced deck builders, an 
Exotic Deck franchise offers the following benefits: Exclusive Tuff- 
Talk Tropical Hardwood (much heavier than teakwood), not avail- 
able anywhere else, price comparable to redwood, extraordinary 
stainless steel fastening equipment, very low investment, market- 
ing and advertising program and much more. Exotic Decks is a 
new franchise concept from the renewed Four Seasons Design & 
Remodeling Center organization. 

Number of Franchisees: 3 company-owned units. 
In Business Since: 1989 

Equity Capital Needed: Varies, but franchise fee is between 
$2,500-$5,000. 

Financial Assistance Available: None 

Training Provided: Training is provided in all phases of opera- 
tion. 

Managerial Assistance Available: Ongoing 
Information Submitted: April 1990 

FERSINA WINDOWS, INC. 
14201 F & G South Lakes Drive 
South Point Business Park 
Charlotte, North Carolina 28217 
Chuck McGill 

Description of Operation: Sales/manufacture of solariums/win- 
dows. 

Number of Franchisees: Over 2,500 in 21 countries. 
In Business Since: 1980 

Equity Capital Needed: Cash requirements $30,000-$35,000. 
Total investment up to $100,000. 

Financial Assistance Available: Up to 70 percent financing 
available. 

Training Provided: Training provided. 
Managerial Assistance Available: Ongoing 



FLEX-SHIELD INTERNATIONAL, INC. 

P. O. Box 1790 

636 West Commerce 

Gilbert, Arizona 85234 

Charles Carroll 

Description of Operation: Total maintenance products for the 
floor to the roof. Cold applied elastomeric roof system the 
toughest rubber nonbrake roof system manufactured the quick- 
est to install, the best warranty. Also features commercial floor 
care products and service. 

Number of Franchisees: 12 including company-owned 
In Business Since: 1976 

Equity Capital Needed: $25,000 franchise fee. Initial invest- 
ment of $50,000 to $150,000. 

Financial Assistance Available: Yes, some on both franchise 
fee and equipment. 

Training Provided: Complete 5 day training in Gilbert, Arizona, 
with classroom and on-the-job training. Continued training on-site 
for several installations and follow-up training on an ongoing ba- 
sis. 

Managerial Assistance Available: Complete corporate re- 
source staff and new product development staff for ongoing 
assistance. 

Information Submitted: May 1990 

FOREST HILL ENTERPRISES, INC. 
2320-B Hunters Way 
Charlottesville, Virginia 22901 
Walter L. Lumpp, President 

Description of Operation: The company sells licenses for For- 
est Hill Associates Remodeling and Restoration specialists. Resi- 
dential and light commercial remodeling companies specializing in 
restoring properties after an insurance claim. 

Number of Franchisees: 36 offices in 14 States. 

In Business Since: 1984, with 12 years prior experience in 
insurance restoration before starting franchising. 

Equity Capital Needed: Licensing fees range from $25,000 to 
$35,000. Company suggests an additional $25,000 to $50,000 
additional working capital available. 

Financial Assistance Available: None 

Training Provided: 1 week classroom schooling in corporate 
office. 3-6 weeks field training in existing offices. 

Managerial Assistance Available: On-site assistance and re- 
gional seminars available. Regional managers provide regular site 
visits and assistance. Continuous phone support available through 
corporate office on business management, estimating, computer 
software and technical matters. 

Information Submitted: April 1 990 

*FOUR SEASONS DESIGN AND REMODELING 
CENTERS 

Four Seasons Marketing Corp. 
5005 Veterans Memorial Highway 
Holbrook, New York 1 1741 
Marcus Peters 

Description of Operation: We provide an expanded product 
line for total remodeling services. Our franchisees offer our exclu- 
sive product line, which includes solariums and greenhouse addi- 
tions, clad/wood doors and windows, patio rooms, skylights and 
entry doors. Qualified candidates are given an opportunity to be a 
part of the $140 billion plus remodeling industry. The Four Sea- 
sons name presents a uniform image of quality, reliability and 
confidence to consumers. 

Number of Franchisees: 271 in 48 States and 9 countries. 
In Business Since: 1975 
Equity Capital Needed: Varies 



Training Provided: We provide training in sales techniques, lead 
management, marketing and installation of our products at our 
national training center. Field support and ongoing training through 
our six regional offices. 

Managerial Assistance Available: Four Seasons will provide 
ongoing administrative, sales, installation and service training and 
guidance during the life of the franchise. Complete manuals, forms 
and directions are provided. Regional sales and service repre- 
sentatives are available to work closely with the franchisees. 

Information Submitted: April 1 990 

GARAGEMAIM 

2825 Tahquitz McCallum Way 

Palm Springs, California 92262 

Description of Operation: Garageman dealers specialize in the 
sale, assembly and installation of storage modules. The main 
marketing thrust is to garages, but the modules are also installed 
in business and professional offices. 

Number of Franchisees: 7 

In Business Since: 1987 

Equity Capital Needed: $104,000-$ 163 ,000 

Financial Assistance Available: None 

Training Provided: Garageman provides consulting and advisory 
assistance on an ongoing basis and conducts a mandatory 1 to 2 
week initial training program at its headquarters and in the field for 
franchisees and their employees, who are responsible for their 
own transportation, meals and lodging. 

Managerial Assistance Available: Garageman provides, at a 
nominal cost to its franchisees, catalogues, newspaper ad mats, 
television commercials, direct mail pieces and other promotional 
material. 

Information Submitted: April 1990 

HERITAGE LOG HOMES, INC. 

Box 610 

Gatlinburg, Tennessee 37738 

Description of Operation: Manufactures pre-cut log home(s) 
kits in various attractive design plans for year-round living. Meets 
all national building codes, HUD approval and material grades for 
quality. Sells through dealership and provides training and devel- 
opment of sales force. 

Number of Franchisees: 54 in 22 States 
In Business Since: 1974 

Equity Capital Needed: $50,000 to $100,000 model home 
construction on commercial lot. 

Financial Assistance Available: Co-op advertising after open 
house/grand opening. Construction and permanent mortgage fi- 
nancing. 

Training Provided: 2 days sales, policies and technical training 
at national headquarters in Gatlinburg, Tennessee. Annual follow- 
up. 

Managerial Assistance Available: Technical assistance con- 
struction training provided upon delivery of model home. 

Information Submitted: May 1990 

HYDROFLO SYSTEM BASEMENT WATERPROOFING 
3729 Linden, Southeast 
Wyoming, Michigan 49548 
Wayne L. Nichols, Jr., President 

Description of Operation: Franchisor has developed unique 
procedures for waterproofing an entire basement within one day 
without the use of any chemicals. All work carries a life-of- 
structure guarantee against leakage, regardless of ownership. 
Franchises are geared for high volume through refined marketing 
techniques. 

Number of Franchisees: 3 in Michigan and Indiana 
In Business Since: 1972 



Equity Capital Needed: $50,000 

Financial Assistance Available: Franchisor will assist in secur- 
ing financial assistance through leasing companies. 

Training Provided: 4 to 6 weeks intensive classroom and on- 
the-job training at the home office and at the franchisees location. 

Managerial Assistance Available: Monthly personal assis- 
tance by both marketing representatives and installation 
supervisors. 

Information Submitted: April 1990 

KITCHEN SAVERS, INC. 
715 Rose Street 
La Crosse, Wisconsin 54603 
Cliff LeCleir, President 

Description of Operation: Kitchen Savers remodels kitchen 
cabinets by first removing the existing doors and drawer fronts. 
Then we reface the existing framework with 1/8", 3-ply oak 
paneling. The old doors and drawer fronts are then replaced with 
new, 3/4" solid oak doors and drawer fronts. 

Number of Franchisees: 1 1 plus 1 company-owned 
In Business Since: 1 982 

Equity Capital Needed: Total investment: $11,000-340,000, 
franchise fee: $7, 500-$ 12, 500. 

Financial Assistance Available: Assistance and advice. 

Training Provided: 2 days of extensive training at home office 
and 3 days at franchisee's location. 

Managerial Assistance Available: Ongoing training and con- 
sultation will be provided upon request. 

InformationJSubmitted: April 1990 

KITCHEN TUNE-UP 
131 North Roosevelt 
Aberdeen, South Dakota 57401 
David Haglund, President 

Description of Operation: Kitchen Tune-Up offers wood care 
and maintenance for the home and office. Our nine step process 
revitalizes and rejuvenates "tired" looking cabinets. Our franchises 
also offer door replacement built to specifications and closet 
systems available in over 300 colors. Kitchen Tune-Up is a home- 
based business that requires no inventory. 

Number of Franchisees: 62 in 24 States 
In Business Since: 1988 

Equity Capital Needed: $1 1 ,495-$ 1 1 ,995; this includes 
$9,995 franchise fee. 

Financial Assistance Available: None 

Training Provided: Complete 3 day training program at fran- 
chisor location and an additional 2 day follow up training at 
franchise location. 

Managerial Assistance Available: Kitchen Tune-Up offers a 
complete management training program including use of our oper- 
ations and marketing manual. Kitchen Tune-Up visits its fran- 
chisees on a regular basis and offers regional training schools to 
update them on industry trends and improvements. 

Information Submitted: April 1990 

LAVASTONE INTERNATIONAL, INC. 
P. O. Box 26699 
Dallas, Texas 75226 
Jack G. Busby, President 

Description of Operation: Manufacturing and sales of a com- 
plete system and product line: Lavastone, Lite Stone, Fireplace 
Surrounds, Lava Crete, Lavastone Grout, and Lavastone Sealer. 

Number of Franchisees: 8 
In Business Since: 1969 

Equity Capital Needed: Determined by size of operation and 
franchise territory. 



Financial Assistance Available: None 

Training Provided: Company provides 2 weeks of comprehen- 
sive training in franchisee's plant, plus 2 weeks training in sales. 
Company personnel are available upon request at all times. 

Managerial Assistance Available: Company provides continu- 
ous managerial assistance and sponsors semi-annual meetings for 
franchisees each year. A manual is provided for all policies and 
procedures. 

Information Submitted: April 1990 

THE LINC CORPORATION 
4 North Shore Center 
Pittsburgh, Pennsylvania 15212 
Preston D. Bond, President 

Description of Operation: Franchising leading existing indepen- 
dent heating and air conditioning contractors to offer commercial 
and industrial building owners and operators a full service heating, 
ventilating and air conditioning maintenance program (LINC Ser- 
vice). This program also includes energy management, system 
installation, replacement, repair and modernization and 24-hour 
emergency service. As part of the LINC System franchise arrange- 
ment, the contractor is provided with computerized programs for 
customer invoicing, accounting and management information re- 
porting. The computerized programs are part of the LINC System, 
which links a computer terminal in each franchisee's office to a 
main computer at the Line Corporation headquarters in Pittsburgh. 
This total franchise program, which is unique in the industry, 
offers independent contractors a comprehensive and cost-effec- 
tive maintenance and service program for today's professional 
HVAC contractors. 

Number of Franchisees: 90 in 37 States 
In Business Sinpe: 1974 

Equity Capital Needed: Not applicable; only franchising existing 
businesses. (Approximately $35,000 initial cost.) 

Financial Assistance Available: $25,000 of initial fee with 
interest. 

Training Provided: Business format, management, marketing, 
sales and operations. 

Managerial Assistance Available: Ongoing consultation is 
available without charge. Initial start-up training is a minimum of 
15 instructor days. 

Information Submitted: April 1990 

LINDAL CEDAR HOMES, INC. 
P. O. Box 24426 
Seattle, Washington 98124 
Sir Walter Lindal, Chairman 

Description of Operation: Manufacture and sale of Cedar 
Homes including precut Cedar Homes and Cedar Log Homes. 

Number of Franchisees: 346 in all 50 States 
In Business Since: 1945 

Equity Capital Needed: $5,000 minimum, none to Lindal (no 
franchise fee). 

Financial Assistance Available: Long-term mortgage financing 
for homes sold. 

Training Provided: 5 days training seminar initially. 1 day semi- 
nars 3 times a year. 

Managerial Assistance Available: Area representative contin- 
ually assists. 

Information Submitted: May 1990 

MAGNUM PIERING INC. 
720 A. West Fourth Street 
Eureka, Montana 63025 
Tom Zagel, Vice President 

Description of Operation: Raising, leveling and stabilizing 
settled buildings, foundations, using steel piers to bedrock. 

76 



Number of Franchisees: 8 in 7 States 
In Business Since: 19S5 

Equity Capital Needed: $35,000 includes one half of franchise 
fee, supplies, equipment, materials, and training. 

Financial Assistance Available: Partial financing of the fran- 
chise fee with no interest charged. 

Training Provided: Complete training in office procedure, ad- 
vertising, estimating presentation of contracts, closing and all 
facets of piering, including "hands-on" field work. 

Managerial Assistance Available: Franchisor features thor- 
ough training in both managerial and technical aspects and offers 
ongoing support without reservation. 

Information Submitted: April 1990 

MASTER REMODELERS NATIONAL, INC. 
11747 Firestone Boulevard 
Norwalk, California 90650 
Leslie D. Wilson, President 

Description of Operation: Franchising of home remodeling con- 
tractors. 

Number of Franchisees: 6 in California 
In Business Since: 1981 

Equity Capital Needed: $7,500 plus business office $20,000 
working capital. 

Financial Assistance Available: $3,500 deposit on franchise 
purchase price with monthly payments of $200 until paid in full. 

Training Provided: Sales and management training provided 
before start-up of operation. Ongoing sales training for sales per- 
sonnel plus help as needed regarding management. 

Managerial Assistance Available: Additional training in man- 
agement or sales and marketing assistance as company deems 
necessary. 

Information Submitted: May 1990 

MIRACLE METHOD BATHROOM RESTORATION 

3732 West Century Boulevard 

Suite 6 

Inglewood, California 90303 

Brian Pearce, President 

Description of Operation: Homes, apartments and hotels older 
than 20 years need improvements in bathrooms and kitchens. 
Replacement of fixtures or tile costs thousands, refinishing them 
cost only hundreds! Plus, 30 to 50 percent of all fixtures are 
damaged during construction! YOU can fulfill this existing demand 
in your home town. Our franchisees use a unique system, proven 
for its outstanding durability and ease of application. 

Number of Franchisees: 1 16 in 14 States and 15 countries. 
In Business Since: 1977 

Equity Capital Needed: $30,000-$35,000 depending upon 
franchise type and business strategy. 

Financial Assistance Available: Local franchises financed for 
staff with 1 year experience with Miracle. Master licenses financed 
for qualified franchise industry professionals. 

Training Provided: Two phase program delivered at one of 4 
training facilities and in new office location. 

Managerial Assistance Available: Monthly individual produc- 
tion analysis, advertising recommendations, sales assistance, toll 
free hot line to headquarters, newsletters, etc. 

Information Submitted: April 1990 

MR. BUILD HANDI-MAN SERVICES, INC. 
628 Hebron Avenue 
Glastonbury, Connecticut 06033 
Thomas Tyska, President/CEO 



Description of Operation: Mr. Build Handi-Man Services offers 
residential and commercial property owners a central source for 
small repair maintenance and renovation work. Each franchisee 
has a protected territory and is tied into a regional central dis- 
patch by computer. 

Number of Franchisees: 20 

In Business Since: 1989 

Equity Capital Needed: $30,000-340,000 

Financial Assistance Available: None 

Training Provided: 1 week initial and then ongoing 1-day work- 
shop. 

Managerial Assistance Available: Pre-opening and opening, 
centra! data processing, central purchasing, field operations evalu- 
ation, inventory control, regional or national meetings. 

Information Submitted: May 1990 

MR. BUILD INTERNATIONAL 
628 Hebron Avenue 
Glastonbury, Connecticut 06033 
Thomas Tyska, President/CEO 

Description of Operation: National franchisor of residential and 
commercial remodeling, maintenance, service and repair 
tradespeople. 

Number of Franchisees: Over 500 throughout the United 
States, Canada and Japan. 

In Business Since: 1981 

Equity Capital Needed: $9,900 franchise fee, depending on 
classification, plus net worth requirements. 

Financial Assistance Available: Various financing programs 
available through independent lending institutions if franchisee 
qualifies. 

Training Provided: Management on a continuous basis. 

Managerial Assistance Available: Various industry-related 
personnel, sales and management courses available on a continu- 
ous basis. 

Information Submitted: May 1990 

MR. BUILD PLUS, INC. 
628 Hebron Avenue 
Glastonbury, Connecticut 06033 
Thomas Tyska, President/CEO 

Description of Operation: Mr. Build Plus is a home improve- 
ment showroom where consumers choose materials, get project 
designs and cost estimates and arrange installation. The show- 
rooms feature kitchen and bathroom layouts, as well as ideas and 
concepts for other remodeling, renovating and additions. They 
also provide interior decorating. 

Number of Franchisees: 6 

In Business Since: 1987 

Equity Capital Needed: $90, 000-$22 1,000 

Financial Assistance Available: None 

Training Provided: 1 week initial training at Connecticut head- 
quarters. 

Managerial Assistance Available: Central data processing, 
central purchasing, field operations evaluation, field training, initial 
store opening, inventory control, newsletter, regional or national 
meetings, telephone hotline. 

Information Submitted: May 1990 

NATURE LOG HOMES 

Rt. 2, Box 164, South Kings Highway 

Noel, Missouri 64854 

Ernest Bramlett, President 

Description of Operation: International log home manufacturer. 
Number of Franchisees: 137 in 23 States 



Equity Capital Needed: $40,000-$50,000 (log model home) 

Financial Assistance Available: 50 percent is provided to 
qualified applicants. 

Training Provided: Expense-free at our national office, excluding 
travel. 



Managerial Assistance Available: 

prints and etc. 

Information Submitted: April 1990 



Technical manual, blue- 



NEW ENGLAND LOG HOMES, INC. 

2301 State Street 

P. O. Box 5427 

Hamden, Connecticut 06518 

Description of Operation: New England Log Homes, Inc. 
(NELHII, manufactures precut, hand-peeled log homes from pine 
timber. Over 40 models are available encompassing a wide variety 
of home sizes and styles. NELHI can also design and manufacture 
custom homes. Franchise dealers are established from Maine to 
Florida and as far West as California. The dealer is required to 
erect a model home which serves as his office. This is provided at 
dealers cost. 

Number of Franchisees: 70 nationwide. 
In Business Since: 1969 

Equity Capital Needed: $ 1 00,000-$ 1 50,000 (this includes the 
log home cost, land, furnishings, etc., which are then the fran- 
chisee's personal property). 

Financial Assistance Available: Yes 

Training Provided: 5 days classroom in Hamden, Connecticut, 5 
days construction when model home erected. A yearly sales 
meetings is designed to upgrade the dealers in the latest changes 
in the log homes, sales methods, etc. 

Managerial Assistance Available: Yes, depending on the in- 
dividual's needs, assistance is provided by regional managers in 
franchisee's area as well as by corporate staff. 

Information Submitted: May 1 990 

NORTHERN PRODUCTS LOG HOMES, INC. 

P. O. Box 616, Bomarc Road 

Bangor, Maine 04401-0616 

Judi Perkins, Director of Marketing 

Description of Operation: Northern Products Log Homes, Inc., 
manufactures pre-cut log home packages for both residential and 
commercial use. The company offers 58 standard models and a 
free custom design service. Franchised dealers are required to 
purchase and erect a display building that may also be used as 
the franchisee's residence. 

Number of Franchisees: 27 in 19 States 
In Business Since: 1968 

Equity Capital Needed: $66, 600-$ 199,980 (includes cost of 
log home, equipment, furnishings, signage and sales and promo- 
tional material). 

Financial Assistance Available: Construction financing. 

Training Provided: Mandatory initial training and orientation at 
main office in Bangor, Maine. Further training at the franchisee's 
location. Annual national sales training and business meeting held. 

Managerial Assistance Available: Managerial and technical 
assistance provided as required or requested throughout the term 
of the franchise. 

Information Submitted: April 1990 

NOVUS PLATE GLASS REPAIR, INC. 
10425 Hampshire Avenue, South 
Minneapolis, Minnesota 55438 
Gerald E. Keinath, President 

Description of Operation: Using the exclusive NOVUS patented 
process, professionally-trained franchisees repair, rather than re- 
place, BB and stone-damaged plate glass windows. NOVUS fran- 



77 



chisees are the experts in plate glass repair, and offer a 
money-saying service to contractors, store owners, banks, and 
other businesses that use plate glass windows. Franchisees work 
out of their home or from a fixed location. This company is 
affiliated with NOVUS Windshield Repair, which has over 1,500 
dealers worldwide. 

Number of Franchisees: 6 

In Business Since: 1972 {franchising since 1982). 

Equity Capital Needed: Approximately $12,000 (depending on 
size of exclusive area). 

Financial Assistance Available: None 

Training Provided: 3 day factory training at the NOVUS interna- 
tional headquarters includes technical training, sales and marketing 
classes and seminars on general business operations. 

Managerial Assistance Available: Ongoing technical and sales 
assistance provided by professional staff. Newsletters, conven- 
tions, regional meetings, and ongoing research and development 
are included. 

Information Submitted: May 1990 

O.P.E.N. AMERICA, INC. 
2390 East Camelback Road 
Suite 304 
Phoenix, Arizona 85016 

Description of Operation: O.P.E.N. America, Inc., is a national 
franchisor of building maintenance contracts, currently with re- 
gional offices in Phoenix, Los Angeles, and Seattle. The franchisee 
receives training in operations and sales, an equipment and sup- 
plies package, and a specific amount of initial business to get 
started. Franchisee will provide janitorial and related services to 
the building owners, managers and tenants on a contract basis. 
The franchisor will provide ongoing administrative and billing ser- 
vices to the franchisee. 

Number of Franchisees: 265 in California, Washington, and 
Arizona. 

In Business Since: 1983 

Equity Capital Needed: As low as $5,000 and $90,000 for 
local franchise and master franchise, respectively. Total invest- 
ment of $6,000 to $150,000. 

Financial Assistance Available: Available 

Training Provided: Franchisor trains franchisees in operation 
techniques as well as in marketing and sales at the franchisor's 
regional offices and in the field from 2 days to 6 weeks. 

Managerial Assistance Available: Franchisees are provided 
with confidential operations manual and a marketing manual. Fran- 
chisees are kept abreast of all new products and techniques in the 
building maintenance field. The franchise director is available at all 
times to the franchisee to offer assistance in all areas. 

Information Submitted: April 1990 

PAUL W. DAVIS SYSTEMS, INC. 

8933 Western Way 

Suite 12 

Jacksonville, Florida 32256 

Paul W. Davis, President 

Description of Operation: Paul W. Davis Systems, Inc., is a 
totally computerized insurance restoration contracting company 
with approximately 80 percent of its business obtained from 
insurance adjusters for the repair of fire, water and windstorm 
damage; the other 20 percent comes from home and commercial 
improvements. A unique system of computer estimates and cost 
controls enables our franchisees to experience early success with 
no previous experience in this field. A good personality and a 
willingness to work are required. 

Number of Franchisees: 90 in 25 States 
In Business Since: 1966 

Equity Capital Needed: The franchise fee is $35,000. The 
franchise needs $25,000 operating capital. $42,500 minimum 
cash required to start. 



Financial Assistance Available: Franchisor finances part of 
franchise fee with payment tied to sales income. 

Training Provided: Franchisee trains in home office school for 3 
weeks. Franchisor works with franchisee on location. Franchisor 
can assist in all recruiting, hiring and training. 

Managerial Assistance Available: Managerial and technical 
assistance continues throughout the life of the franchise including 
computer software and other management programs. 

Information Submitted: June 1990 

PERMA CERAM ENTERPRISES, INC. 
65 Smithtown Boulevard 
Smithtown, New York 11787 
Joseph Tumolo, President 

Description of Operation: Resurfacing and repair of porcelain 
and fiberglass bathroom fixtures such as tubs, sinks and wall tile 
with Perma Ceram's Porcelaincote. Process used in private 
homes, apartments, hotels/motels, institutions, etc. Available in 
white and all colors. Established national accounts. 

Number of Franchisees: Approximately 175 in 39 States, Ber- 
muda, Bahamas, Canada and Puerto Rico 

In Business Since: 1975 

Equity Capital Needed: $19,500 total investment. Includes all 
equipment, materials, supplies and training. 

Financial Assistance Available: 100 percent financing avail- 
able through independent lending institutions. 

Training Provided: 5 days training at established location. All 
expenses included in cost of dealership. Technical training, sales 
training, management, marketing, etc. Operation manual provided. 

Managerial Assistance Available: Advertising, sales and pro- 
motional materials; ongoing managerial and technical assistance 
provided. Continual updating of information provided through bul- 
letins, newsletters, personal contact. Return visits to training fa- 
cility available if necessary. 

Information Submitted: May 1990 

PERMA-GLAZE, INC. 
1200 North El Dorado Place 
Suite A-110 
Tucson, Arizona 85715 
Dale R. Young, President 

Description of Operation: Perma-Glaze specializes in the 
restoration and refinishing of bathroom and kitchen fixtures such 
as bathtubs, sinks and ceramic wall tiles. Materials to be refin- 
ished consist of porcelain, fiberglass, acrylic, cultured marble, 
formica, kitchen appliances, whirlpool tubs, shower enclosures 
and most building materials. Service includes chip repair, fiber- 
glass and acrylic spa repairs, restoration and recoating of fixtures. 
Available in any color including white. All work under complete 
warranty. Perma-Glaze services home owners, apartments, ho- 
tels/motels, institutions, hospitals, contractors, property manag- 
ers, plumbing contractors and many more. 

Number of Franchisees: 97 in 28 States and 3 countries 
In Business Since: 1978; sale of franchise began in 1983. 

Equity Capital Needed: $16,500 to $19,500 includes all 
training, equipment and supplies with enough product to earn 
back your initial investment. 

Financial Assistance Available: Franchisor does not offer any 
specific kind or amount of financial assistance to prospective 
franchises. Assistance is rendered to prospective franchises with 
regard to mode and method of financing and payment where a 
small amount of assistance is needed. 

Training Provided: 5 day (hands-on) training session by trained 
technician at established location. Lodging and air fare included in 
cost of franchise. Technical training provided with operations 
manual, hotline service and newsletter. 

Managerial Assistance Available: Info provided for support in 
advertising, sales, promotional sales, mailing lists, business con- 
tacts. Advertising format for yellow pages, newspapers and man- 



78 



information provided through bulletins, newsletters and personal 
contact. 

Information Submitted: April 1990 

PERMA-JACK CO. 

9066 Watson Road 

St. Louis, Missouri 63126 

Joan L. Robinson, President 

Description of Operation: A fast inexpensive building founda- 
tion stabilizing system. Hydraulically driven steel pipe columns 
support the building foundation on rock or equal load bearing. 

Number of Franchisees: 16 in 9 States 

In Business Since: 1974, incorporated 1975 

Equity Capital Needed: Inventory arid working capital $60,000. 
Franchise fee, according to population, $7,500 to $20,000. 

Financial Assistance Available: None 

Training Provided: Field training and complete instructions are 
given at the St. Louis, Missouri, home office. Further training at 
the franchisee's location and job sites. Continuing informational 
assistance and training are given. Art work, layouts, and outlines 
for advertising and suggested business forms and brochures are 
included. 

Managerial Assistance Available: Managerial and technical 
assistance provided throughout length of franchise. Top manage- 
ment makes field visits as deemed necessary. 

Information Submitted: April 1990 

PORCELAIN PATCH & GLAZE COMPANY OF 

AMERICA 

140 Water-town Street 

Water-town, Massachusetts 02172 

Philip J. Gleason 

Description of Operation: Refinishing, spraying, glazing, spot- 
blending and patching of porcelain and enamel finishes of all 
kinds, spray painting of lacquer and lacquer blending work of all 
kinds. Performed for appliance stores, home owners, movers, 
apratment house owners, plumbers, distributors of major appli- 
ances, dentists. A shop is not necessary. 

Number of Franchisees: 1 5 in 15 States 
In Business Since: 1938 
Equity Capital Needed: $3,500 

Financial Assistance Available: 50 percent down to good 
credit risks. 

Training Provided: 10 days at main office 

Managerial Assistance Available: Periodic visits, direct mail 
advertising. 

Information Submitted: June 1990 

PORCELITE INTERNATIONAL, INC. 
15745 Crabbs Branchway 
Rockville, Maryland 28855 
M. D. Berardi, President 

Description of Operation: The Porcelite franchise offers a pro- 
cess for the repair and refinishing of porcelain plumbing fixtures 
such as bathtubs and sinks for both commercial and residential 
use. Chips are repaired and complete fixtures refinished and re- 
stored. Used in homes, motels, apartment houses, etc. In white or 
choice of any color. 

Number of Franchisees: 72 in 26 States 

In Business Since: 1963 

Equity Capital Needed: $17,500 minimum 

Financial Assistance Available: None ; 



Managerial Assistance Available: Advertising and sales pro- 
motional materials, continuing guidance and assistance are 
required. Operations manual provided. 

Information Submitted: June 1990 

REDI-STRIP CO., INC. 

9910 Jordon Circle 

Santa Fe Springs, California 90670 

J. Paul Derlinger, President 

Description of Operation: The Redi-Strip system offers a 
unique nondestructive paint and coating removal by a simple 
immersion system. The electrolytic deruster immersion "floats" 
the rust off of steel parts with no metal loss. Redi-Strip provides 
the tanks, chemicals and some other equipment to start your 
business. 

Number of Franchisees: 23 in 16 States and Canada 
In Business Since: 1951 

Equity Capital Needed: $40,000 to $89,000. No franchise fee 
or royalties are involved. 

Financial Assistance Available: This would be answered by J. 
Paul Deringer. 

Training Provided: Intensive 1 week mandatory work and train- 
ing program at one of our plants. One week at the franchise 
location. 

Managerial Assistance Available: Redi-Strip is available at all 
times to answer any and all questions. 

Information Submitted: May 1990 

RYAN HOMES, INC. 

100 Ryan Court 

Pittsburgh, Pennsylvania 15205 

Edward L. Smith 

Description of Operation: Ryan Homes, Inc., is a residential 
single family homebuilder. Ryan is presently one of the largest 
builders in the country. They offer individuals complete systems 
and products to allow them to build and sell houses in preselected 
markets. 

Number of Franchisees: 7 in 7 States 

In Business Since: 1948 

Equity Capital Needed: $150,000-8250,000 

Financial Assistance Available: Franchisor will provide no as- 
sistance in financing operation. Franchisor provides construction 
financing for model homes and sold houses and assistance in 
securing permanent mortgages for customers. 

Training Provided: Initial training includes Ryan manager spend- 
ing approximately 4 months on-site with franchisee to set up 
systems and start up operation. Ryan has ongoing field training 
and franchisee can attend Ryan training center for any of 16 
courses. 

Managerial Assistance Available: Field support is adminis- 
tered by a staff and is involved in marketing, merchandising, 
sales, construction, administration and management. Field staff 
works closely with franchisee in all phases of operation. 

Information Submitted: June 1990 

THE SCREEN MACHINE 
P. O. Box 1207 
Sonoma, California 95476 
Wayne T. Wirick, President 

Description of Operation: The Screen Machine is a mobile 
repair service franchise, engaged in the business of providing 
rescreening for doors and windows, installation of new door 
screens and window screens, and related services including secu- 
rity hardware installation. The screening and related services are 
provided at the customer's home or place of business. 

79 



Number of Franchisees: 4 in California, plus 1 company owned 
in Sonoma. 

In Business Since: 1986 

Equity Capital Needed: Minimum cash requirement of $25,000. 
Includes $13,500 franchise fee, $9,030 equipment, $2,320 inven- 
tory. 

Financial Assistance Available: None 

Training Provided: Comprehensive 1 week program at com- 
pany training facility in Sonoma. The training will cover all areas of 
operations including product manufacturing, accounting, inventory 
control, customer service and relations, financial management and 
control, advertising and promotion. 

Managerial Assistance Available: The Screen Machine sup- 
port staff including all officers of the company are readily available 
to give continuous assistance in all areas of operations and devel- 
opment. 

Information Submitted: April 1990 

THE SCREENMOBILE CORP. 
457 West Allen #107 
San Dimas, California 91773 
Monty M. Walker, President 

Description of Operation: Mobile window and door screening 
and rescreening service. 

Number of Franchisees: 40 in California, Arizona, Idaho and 
Texas. 

In Business Since: 1982 
Equity Capital Needed: $33,000 
Financial Assistance Available: None 

Training Provided: Field training, shop training, classroom train- 
ing, approximately 2 weeks. 

Managerial Assistance Available: Ongoing 24 hour telephone 
and field assistance. 

Information Submitted: April 1990 

SERVICE AMERICA 
6840 Roswell Road 
Suite 2A 

Atlanta, Georgia 30328 
Ron Smith, President 

Description of Operation: Service America offers a unique 
service/replacement marketing program for existing heating and 
air conditioning dealers. 

Number of Franchisees: 75 in 21 States 
In Business Since: 1984 
Equity Capital Needed: $75,000 
Financial Assistance Available: None 

Training Provided: 10 days of initial training is provided at the 
home office school. 

Managerial Assistance Available: Service America provides 
continual ongoing management service for the life of the franchise. 

Information Submitted: May 1990 

SMOKEY MOUNTAIN LOG HOMES 

P. O. Box 549 

Maggie Valley, North Carolina 28751 

Description of Operation: Manufacturer of pre-fabricated log 
homes. 

Number of Franchisees: 16 in Virginia, North Carolina, South 
Carolina, Georgia and Florida. 

In Business Since: 1974 

Equity Capital Needed: No franchise fee or liability. However, 
dealer must be capable of erecting a model home. 

Financial Assistance Available: Financing must be obtained 
through various established loan institutions. 

80 



Training Provided: Franchisee is required to familiarize him- 
self/herself with Smokey Mountain Log Home production methods 
by visiting the production facility in Maggie Valley, ( North Carolina. 
Knowledge of construction related procedures is a prerequisit. A 
paid 2 day training seminar is offered. 

Managerial Assistance Available: Technical assistance in the 
field on a personal basis is provided along with a dealer support 
kit that has been compiled to aid advertising and marketing of 
Smokey Mountain Log Home kits. 

Information Submitted: June 1990 

SPEED FAB-CRETE CORPORATION INTERNATIONAL 

1150 East Mansfield Highway 

P. O. Box 15580 

Fort Worth, Texas 76119 

David Bloxom, Jr., President 

Description of Operation: Speed Fab-Crete is a patented 
precast concrete building system using lightweight loadbearing 
concrete wall panels as its core component. Each franchise acts 
as a manufacturer, general contractor, and sub-contractor. The 
franchisor provides complete training program and technical back- 
up support services. 

Number of Franchisees: 2 in 2 States 
In Business Since: 1968 
Equity Capital Needed: $30,000-$50,000 
Financial Assistance Available: None 

Training Provided: Minimum 1 week training provided by fran- 
chisor at national headquarters for franchisee and key personnel. 
Periodic 1 and 2 day training seminars held at national head- 
quarters 

Managerial Assistance Available: On-site managerial assis- 
tance periodically provided at expense of franchisor. On-sito 
technical assistance on request of franchisee. Complete manuals 
of operations, forms, and directions as provided. 

Information Submitted: April 1990 

SPR INTERNATIONAL BATHTUB REFINISHING, INC. 

3398 Sandford Drive 

Marietta, Georgia 30066 

Larry Stevens, Franchise Director 

Description of Operation: SPR franchise system offers con- 
fidential technical knowhow and an exclusive chemical system to 
repair, refinish or change color on porcelain, fiberglass, cultured 
marble bathtubs, sinks, appliance surfaces, counter tops, etc. SPR 
also offers a system for ceramic tile restoration that includes 
leakproofing ceramic walls and floors, stain and mildew removal, 
regrouting sealing or complete color change without removal. SPR 
franchise system includes use of all trademark and service marks 
including the service trucks, etc., for the use of all dealers. 

Number of Franchisees: 16 in 9 States and 1 in Canada 

In Business Since: 1971 

Equity Capital Needed: $500-$ 10,000 

Financial Assistance Available: Yes 

Training Provided: 2 weeks training for franchisee and per- 
sonnel at home office and on-the-job training. SPR also provides 
periodic training year round to assist franchisee and employees in 
any aspect of their business at no charge on VHS video training 
tapes. 

Managerial Assistance Available: SPR provides continual 
management aid for the life of the franchise, including adver- 
tisement formats for newspapers, magazines, TV commercials, 
etc. Co-op advertisement is also available. Complete manual of 
operations and directions is provided. SPR personnel offers tele- 
phone consultation daily on problem solving. 

Information Submitted: April 1990 



STUDIO BECKER KITCHENS 
2000 Powell Street, Suite 1650 
Emeryville, California 94608 
Jostein Stokkan, President 

Description of Operation: Studio Becker Kitchens is a high end 
kitchen showroom selling the high quality German Beckermann 
cabinets. The franchise is set up as a complete one-stop design 
and planning service for retail customers, architects, contractors 
and builders in need of residential kitchens. 

Number of Franchisees: 8 

In Business Since: Abroad in 1946, in U.S.A. 1987 
Equity Capital Needed: Minimum of $85,000 
Financial Assistance Available: None 

Training Provided: 1 week in franchisor's office and 1 week at 
the showroom and as needed. 

Managerial Assistance Available: Yes, as needed with man- 
agement, pricing, advertising, ocean transport, customs clearance, 
local delivery, bookkeeping, site selection and lease negotiating 
and product information, among others. 

Information Submitted: April 1990 

SURFACE SPECIALISTS, INC. 
Route 3, Box 272 
Isanti, Minnesota 55040 
Wayne McClosky, President 

Description of Operation: Repair, refinishing, recoloring of 
acrylic spas, formica countertops, cultured marble vanities and 
whirlpool tubs, fiberglass tubs and showers, porcelain tubs and 
sinks. PVC tubs and showers and kitchen appliances. Factory 
authorized warranty service for 33 plumbingware manufacturers. 
Service work for apartments, hospitals and major hotel/motel 
chains. Supplier of repair materials to acrylic spa and PVC tub 
manufacturers. 

Number of Franchisees: 14 in 11 States and New Brunswick, 
Canada. 

In Business Since: 1980 

Equity Capital Needed: $20,500 includes franchise fee. 

Financial Assistance Available: Finance $3,500 of the 
$14,500 franchise fee, payable over 3 years at 10 percent inter- 
est. Fee includes equipment and material to complete $10,000 to 
$15,000 in service work. 

Training Provided: 2 weeks at the Minnesota location. After 
training we contact all manufacturers, distributors, etc. 

Managerial Assistance Available: Continual management ser- 
vice for the duration of the franchise in all phases including bid- 
ding, technical problems, new services and materials, and problem 
solving. 

Information Submitted: April 1990 

TIMBERMILL STORAGE BARNS, INC. 
P. O. Box 218 
Sonoma, California 95476 
Thomas N. Hoover, President 

Description of Operation: Timbermill Storage Barns, Inc., pre- 
fabricates, sells and constructs on-site storage barns. These 
barns are constructed of top quality materials purchased locally by 
the franchisee. Some prefabriction is required before construction 
takes place at the job site. 

Number of Franchisees: 26 nationwide 
In Business Since: 1985 
Equity Capital Needed: $18,000 
Financial Assistance Available: None 

Training Provided: Extensive 5 day training program at fran- 
chisee's location designed to educate him in all aspects of the 
Timbermill business plan. The loan of the Timbermill operations 



manual that includes such topics as material inventory, purchasing 
and construction procedures, marketing, bookkeeping, and much 
more. 

Managerial Assistance Available: Total training and ongoing 
assistance with advertising, technical bulletins and managerial sup- 
port. Conducts market research to aid franchisees in promoting 
their products. Timbermill Storage Barns, Inc., provides all assis- 
tance necessary to achieve and maintain the high quality that is 
becoming a trademark with our barns. 

Information Submitted: April 1990 

UNION CARBIDE MARBLE CARE, INC./MARBLE LIFE 
39 Old Ridgebury Road 
Location K 

Danbury, Connecticut 06817 
Richard M. Brockmann, President 

Description of Operation: Marble restoration and preservation 
service for commercial facilities and residences. 

Number of Franchisees: 3 plus 1 company-owned. 

In Business Since: 1989, franchising since 1990 

Equity Capital Needed: Total investment $57,000-$80,000. 

Financial Assistance Available: None, assistance program for 
bank financing and SBA. 

Training Provided: Full training program is provided. 

Managerial Assistance Available: Complete managerial assis- 
tance program is available. 

Information Submitted: June 1 990 

WALL FILL WORLDWIDE, INC. 
649 Childs Street 
Wheaton, Illinois 60187 
Edmund G. Lowrie, President 

Description of Operation: Business format franchise. Trains 
the franchisee in the areas of sales, management, and basic 
installation procedures. The business operation consists of the 
sale and installation of siding, gutters, windows and doors. 

Number of Franchisees: 2 in Illinois including company-owned. 
In Business Since: 1986 Parent in business since 1928. 
Equity Capital Needed: $31,250 
Financial Assistance Available: None 

Training Provided: 10 days in sales, basic installation, crew 
management, and office management. 

Managerial Assistance Available: Ongoing intensive in first 
5 days of operation. 

Information Submitted: June 1990 

THE WINDOWS OF OPPORTUNITIES, INC. 
711 Rigsbee Avenue 
Durham, North Carolina 27701 
Conrad Harris 

Description of Operation: The Windows of Opportunities of- 
fers franchises in "The Window Man," for exclusive solid vinyl 
replacement windows and new construction vinyl windows, sun 
and garden room enclosures and state of the art wireless security 
systems. 

Number of Franchisees: 24 in North Carolina, South Carolina, 
Georgia, and Virginia 

In Business Since: 1983 

Equity Capital Needed: Varies from $15,000 to $35,000. 

Financial Assistance Available: Financing assistance to quali- 
fied applicants. 

Training Provided: Extensive 1 week training at corporate train- 
ing center in Durham, North Carolina. On-site start-up support and 
continual ongoing training and operational support. 

81 



Managerial Assistance Available: Assistance in management, 
sales and marketing, business operations, advertising, lead oper- 
ations, etc. 

Information Submitted: April 1990 

WORLDWIDE REFINISHING SYSTEMS, INC. 
P. O. Box 3146 
Waco, Texas 26207 

Description of Operation: Refinishing specialists of bathtubs 
and bath fixtures including antique leg tubs and unique sinks. We 
can change the color of an entire bathroom including the tile. We 
also refinish fiberglass benches (fast food restaurants), chip repair 
on new and used fixtures. We refinish most other surfaces and 
market a line of bath and kitchen accessories. 

Number of Franchisees: Over 200 in 30 States. 
In Business Since: 1970 
Equity Capital Needed: $1 1,000 
Financial Assistance Available: None 

Training Provided: 5 day intensive classroom and on-the-job 
training. Also includes training video tapes and TV commercials. 

Managerial Assistance Available: Complete backup and sup- 
port system via the telephone for technical and marketing advice. 
Complete advertising and bookkeeping program. 

Information Submitted: May 1990 
COSMETICS/TOILETRIES 

ALOETTE 

345 Lancaster Avenue 
Malvern, Pennsylvania 19355 
John E. Defibaugh 

Description of Operation: Distribution of high quality cosmetics 
through sales representatives conducting shows in customers' 
homes. Recent acquisitions will enable the company to vertically 
integrate and produce its own products. 

Number of Franchisees: 66 in 33 States, and 41 in Canada, 
United Kingdom, Australia, New Zealand, Bahamas. 

In Business Since: 1978 

Equity Capital Needed: $60,000; $10,000 cash downpay- 
ment, balance financed. 

Financial Assistance Available: Franchisor has provided fi- 
nancing of franchise note. 

Training Provided: Extensive training provided in areas of sales, 
recruiting, operations, and financial accounting. 

Managerial Assistance Available: Sales training manuals and 
videotapes available. Accounting manual and journals. District set- 
up allows for technical assistance and support. Regional and na- 
tional meetings held throughout the year. 

Information Submitted: May 1990 

CASWELL-MASSEY 
121 Fieldcrest Avenue 
Edison, New Jersey 08818 
Peter Hsu 

Description of Operation: Caswell-Massey, the oldest chemists 
and perfumers in America, was founded in 1752. It is the source 
for high quality toiletry and personal care items. From its historical 
register are still made the colognes loved by George Washington 
and Dolly Madison. With all its products, Caswell-Massey pays 
attention to product packaging, creating beautiful variegated de- 
signs that are representations of its image. 

Number of Franchisees: 20 in 12 States including company- 
owned. 

In Business Since: 1976 
Equity Capital Needed: $150,000 
Financial Assistance Available: None at this time. 



Training Provided: 1 week intensive training, refresher training 
during the initial set-up and on-site training. 

Managerial Assistance Available: Complete retail manage- 
ment staff, which consists of the director, associate director and 
administrative assistant, are available to assist and direct fran- 
chisees in all aspects of operating a retail store. 

Information Submitted: June 1990 

ELIZABETH GRADY FACE FIRST, INC. 

One West Foster Street 

Melrose, Massachusetts 02176 

John P. Walsh, Executive Vice President 

Description of Operation: With emphasis on individual con- 
sultation and clinical analysis, treatments by professional 
estheticans and a prescribed home care program, Elizabeth Grady 
Face First's goal has always been to promote the healthiest skin 
for all people. Our commitment to serve the best interests of our 
customers is reflected in the quality of our complete line of 
products, many of which are specifically developed for Elizabeth 
Grady salons. 

Number of Franchisees: 13 franchises, 14 company-owned 
stores available for purchase as franchises. 

In Business Since: 1974 . 

Equity Capital Needed: Franchise fee of $15,000. $10,000 
approximate total investment. 

Financial Assistance Available: No, but we will provide assis- 
tance in securing third party financing. 

Training Provided: Everything you need to know to operate is 
included in our training program. The tuition is included in your 
franchise fee. Furthermore, one of our representatives will work 
with you for 1 week during your first month of operation. Fran- 
chisees will also receive an operations manual covering all areas 
of importance. 

Managerial Assistance Available: Training includes periodic 
updates on all industry trends, new products and services, as well 
as new advertising and promotional techniques. In addition, fran- 
chisee will be provided with total ongoing supervision and support 
in the form of periodic visits by our experienced staff to consult 
with your staff on all aspects of operations. Other assistance 
provided on as needed basis. 

Information Submitted: April 1990 

*"i" NATURAL COSMETICS NUTRIENT COSMETIC, 
LTC. 

355 Middlesex Avenue 
Wilmington, Massachusetts 01887 
Robert Greenberg, Chairman 

Description of Operation: Unique cosmetic and beauty service 
shop primarily located in regional malls, offering a complete skin 
care and cosmetic line that includes more than 350 products. 
Shops offer the following services: make-up styling, skin care 
analysis, color consulting, nail sculpturing and manicure, facials, 
waxing and ear piercing. Products are based on natural ingredients 
and are exclusively offered in "i" natural shops. 

Number of Franchisees: 100 plus shops 
In Business Since: 1970 

Equity Capital Needed: No franchise fee or royalties. Total 
capital required, approximately $40,000 to $90,000 for inventory, 
start-up expenses, shop improvements and working capital. 

Financial Assistance Available: "i" natural may provide assis- 
tance securing funding for new locations and financing may be 
available when existing shops are purchased or through landlord 
contributions. 

Training Provided: "i" natural provides an on-site training for 
owners and their staff that includes operations, management, 
merchandising and sales. Training consultants typically re-visit 
new shops within 6 weeks of opening for further training. Addi- 
tional training available and includes manuals, product up-dates, 
on-site visits and regional and national conventions. 



82 



managerial Assistance Avauame: i natural oners expertise 
in real estate, architecture, construction, equipment, initial and 
ongoing training, store opening, advertising and promotions, mar- 
keting, insurance and operational issues. 

Information Submitted: April 1990 

JUDITH SANS INTERNATIONALE, INC. 
3853 Oakcliff Industrial Court 
Atlanta, Georgia 30340 
Judith Sans, President 

Description of Operation: A total "Judith Sans Total Image" 
makeover center with skin care, body care, hair care, private label 
manufacturer (cosmetics) and complete skin care cosmetic line for 
the ethnic market, traded under the name "Women of Color Inc." 
Complete start-up packages available. 

Number of Franchisees: 45 in 13 States plus distributors that 
approximate 820 plus over 1,400 private label accounts through- 
out the country in various beauty salons, -department stores, 
boutiques, etc., and in several foreign countries. "Women of 
Color" retail line for the ethnic market Is mall marketed throughout 
the United States. 

In Business Since: 1969, franchising, distributoring, private la- 
bel 1978. 

Equity Capital Needed: $40,000 to $70,000 for distributors. 
No minimum order for private label. 

Financial Assistance Available: None 

Training Provided: 14 days intensive training provided by fran- 
chisor, distributor at company's training school in 'Atlanta, Geor- 
gia. Comprehensive, technical, administrative manuals, and 
recordkeeping, advertising assistance, and quarterly fresh-up train- 
ing, site location and layout help provided. Field personnel start- 
up, on-site help, and periodic evaluation. 

Managerial Assistance Available: Continuous 
Information Submitted: May 1990 

SYD SIMONS COSMETICS, INC. 
2 East Oak Street 
Chicago, Illinois 60611 
Jerome Weitzel, President 

Description of Operation: Syd Simons Cosmetics offers a 
unique, completely equipped makeup and skin care studio for the 
sale of a complete line of cosmetic products and accessories as 
well as related services. The package includes all furniture, fix- 
tures, studio supplies, opening inventory, decorating, brochures 
and advertising and promotional materials. 

Number of Franchisees: 5 in Illinois 

In Business Since: Retailing 1940, franchising 1972. 

Equity Capital Needed: Approximately $60,000 

Financial Assistance Available: Franchisor will assist fran- 
chisee in obtaining business loan from appropriate lending institu- 
tion. 

Training Provided: Syd Simons Cosmetics provides basic 60 
day training period in makeup and skin care as well as studio 
operations and business procedures at the franchisor's home of- 
fice. Additional on-site training conducted periodically. 

Managerial Assistance Available: Syd Simons provides con- 
tinual managerial, legal, financial and promotional guidance in 
accordance with the needs of the franchisee, as well as assis- 
tance in sales areas. 

Information Submitted: April 1990 

DENTAL CENTERS 

AMERICAN DENTAL COUNCIL, INC. 

15760 Ventura Boulevard 

Suite 1030 

Encino, California 91436 

Martin M. Cooper, President 



Description ot operation: uentai rererrai service providing tree 
referral to private-practice general dentist or orthodontist in local 
area. Panel consists of at least 25 private dental practices, com- 
posed of dentists who wish to gain more patients by bonding 
together, pooling advertising (TV, newspaper) funds, and creating 
a total marketing program. 

Number of Franchisees: 2 in California and 1 in Michigan 
In Business Since: 1980 
Equity Capital Needed: $75,000 
Financial Assistance Available: None 
Training Provided: Ongoing 

Managerial Assistance Available: Assistance with creation of 
dental panel by putting on group meetings and involvement with 
personal sales followup. Providing of complete operational hand- 
book and hands-on assistance with such details as staffing, office 
procedures, patient relations, dental law and ethics. Furnishing of 
turnkey advertising program, including actual commercials, on- 
going media buying and placement, marketing strategy, publicity, 
etc. 

Information Submitted: April 1990 

DENTAL HEALTH SERVICES 

4014 Gunn Highway 

Suite 258 

Tampa, Florida 33614 

George Linsey, Chief Executive Officer 

Description of Operation: Traditional dental offices in high 
traffic locations. DHS is popularly priced and advertised. We pro- 
vide complete management services, bookkeeping, laboratory ad- 
vertising, etc. 

Number of Franchisees: 16 
In Business Since: 1981 

Equity Capital Needed: $50,000 (working capital and franchise 
fee) 

Financial Assistance Available: We arrange financing. 

Training Provided: Extensive and ongoing we train all in- 
dividuals in our business systems. 

Managerial Assistance Available: DHS provides ongoing as- 
sistance to its franchisees. We are responsible for new 
advertising campaigns, implementation of new profit centers, aid 
in professional hiring, purchasing, etc. 

Information Submitted: June 1990 

DENTAL POWER INTERNATIONAL 

5530 Wisconsin Avenue 

Suite 735 

Chevy Chase, Maryland 20815 

Merle Baboyian, President 

Description of Operation: Dental Power is a profitable, nation- 
ally recognized personnel placement and consulting network serv- 
ing the dental community exclusively. Each office uses 
professional, proven methods of operations, sophisticated and 
innovative advertising and marketing techniques, and is staffed by 
former members of the dental office team. Services include tem- 
porary and permanent staffing, seminars and workshops, in-office 
consulting and placement of associates and "locum tenens." 

Number of Franchisees: 30 in the U.S. and Canada. 

In Business Since: 1984 (prototype, Dental Power of Washing- 
ton, in business since 1974). 

Equity Capital Needed: Approximately $30,000 including fran- 
chise fee. 

Financial Assistance Available: Yes 

Training Provided: Consultation and assistance available by 
telephone or personal visit. Updates on advertising and video- 
taped updates on recruitment, seminars, and new services on- 
going. Review and analysis of financial statements quarterly. 

83 



Managerial Assistance Available: Consultation and assistance 
available by telephone or personal visit. Updates on advertising, 
recruitment, seminars, and new services ongoing. Review and 
analysis of financial statements quarterly. 

Information Submitted: June 1990 

JONATHAN DENTAL INC. 
5309 Baker Road 
Minnetonka, Minnesota 55345 
Dan Racine, President 

Description of Operation: Jonathan Dental is a franchisor of 
independently owned, traditional fee-for-service dental practices 
located in high traffic retail settings. Jonathan provides fran- 
chisees a full realm of services including site selection, construc- 
tion materials, staffing assistance, training, practice management 
consulting, quality assurance, marketing and advertising, and a 
comprehensive computerized business system. 

Number of Franchisees: 12 in Minnesota 
In Business Since: 1980 
Equity Capital Needed: $14,500 
Financial Assistance Available: None 

Training Provided: 3-5 days initial training for franchisee, man- 
aging dentists, and business manager encompassing personnel 
and dental business systems. 

Managerial Assistance Available: Heavy on-site assistance in 
practice management during the first operating year, tapering to 
4-6 days per year thereafter. 

Information Submitted: June 1990 

NU-DIMENSIONS DENTAL SERVICES 

1196 Palisade Avenue 

Fort Lee, New Jersey 07024 

Description of Operation: Nu-Dimensions Dental Centers are 
comprehensive, consumer-oriented, group dental practices, op- 
erating 7 days and 5 evenings a week, and utilizing sophisticated 
business systems appropriate for high-volume dental practices. 
Fee structure is less than prevailing community averages, but 
practices are not discount-oriented. 

Number of Franchisees: 9 in New Jersey and New York (ex- 
cludes company-owned units) 

In Business Since: 1978 

Equity Capital Needed: $250,000 

Financial Assistance Available: Franchisor is able to introduce 
qualified prospective franchisees to major regional banks with 
which successful banking relationships have long been estab- 
lished. 

Training Provided: Formal training program is one month prior 
to opening, plus 75 days after opening; ongoing technical assis- 
tance is also provided throughout franchise relationship. 

Managerial Assistance Available: Nu-Dimensions provides a 
complete managerial and business systems format for its fran- 
chisees and provides technical assistance as an ongoing compo- 
nent of its management services throughout the duration of the 
franchise. This includes, but is not limited to, marketing and 
advertising services, financial controls and managerial systems 
support, operational guidance, group purchasing arrangements, 
organizational collaboration on systems improvement, and general 
updating of all business procedures as improvements become 
indicated. 

Information Submitted: June 1990 
DRUG STORES 

DRUG CASTLE FRANCHISES, INC. 

810 East High Street 

Springfield, Ohio 45505 

Dale A. Obracay, Director of Franchising 



Description of Operation: High volume, low margin, deep dis- 
count drug stores. 

Number of Franchisees: 5 in Ohio, 2 in Indiana, and 1 in 
Florida 

In Business Since: 1984 

Equity Capital Needed: $600,000 

Financial Assistance Available: Counsel and introduction to 
banking sources and governmet programs 

Training Provided: Initially 30 days, balance of franchise 
agreement on demand. 

Managerial Assistance Available: Initially 30 days, balance 
of franchise agreement on demand. 

Information Submitted: June 1990 

DRUG EMPORIUM, INC. 

7760 Olentangy River Road 

Suite 207 

Columbus, Ohio 43235 

Pat Miller, Vice President-Franchising 

Description of Operation: Drug Emporium is a high-volume, 
low-margin retail drug store that carries a broad line of health and 
beauty aids, cosmetics, greeting cards, and a full service phar- 
macy. 

Number of Franchisees: 113 in 20 States plus 84 company- 
owned 

In Business Since: 1977 

Equity Capital Needed: $600,000 

Financial Assistance Available: Guidance only 

Training Provided: 200 hours training in Columbus; manuals are 
furnished with documentation of start-up and operations including 
forms needed for operation function. 

Managerial Assistance Available: Assistance is constant and 
predicated on the fact that our income starts after the franchisee 
is successful. 

Information Submitted: June 1990 

HEALTH MART, INC. 
1220 Senlac Drive 
Carrollton, Texas 75006 
Bruce Kneeland, Vice President 

Description of Operation: Health Mart will provide franchises 
with substantial assistance in the operational and merchandising 
aspects of operating a full line drug store which includes private 
label products. 

Number of Franchisees: 628 stores in 23 States 
In Business Since: 1982 

Equity Capital Needed: $5,750 to $55,750 existing opera- 
tion, $145,000 to $192,000 new operation 

Financial Assistance Available: Fixturing, signage and decor 
are available on a lease basis. 

Training Provided: The H/M training department provides inten- 
sive 3 day managerial training seminars, 1 day intensive clerk 
seminars, a monthly training newsletter, various video training 
programs, and a complete retail operations manual. The H/M 
district manager provides in-store training at the time of store 
set-up and ongoing training during the monthly store visits, 

Managerial Assistance Available: Assistance is provided dur- 
ing the initial store set-up phase and ongoing throughout the 
franchise. Assistance is provided in the areas of trade area analy- 
sis, site selection, lease negotiation, finance negotiations, fix- 
turing, design, decor, signage, store layout, merchandising 
product selection, planograming, pricing, in-store promotion, ad- 
vertising, personnel selection and training, inventory control and 
basic store operations. 

Information Submitted: June 1990 



84 



MEDIC AP PHARMACIES, INC. 
10202 Douglas Avenue 
Des Moines, Iowa 50322 
Calvin James, Vice President-Franchise Development 

Description of Operation: Medicap Pharmacies are convenient 
and low cost professional pharmacies. They typically operate in a 
800-1000 square feet location with 80 to 90 percent of the 
business being the filling of prescriptions. Providing over the coun- 
ter medically oriented products is 10 to 20 percent of the busi- 
ness. 

Number of Franchisees: 79 in 12 States 
In Business Since: 1971 
Equity Capital Needed: $30,000 

Financial Assistance Available: On behalf of the franchisee 
our assistance includes preparation of growth projections and 
capital needs as well as the actual presentation of the program to 
the lending institution. 

Training Provided: A minimum of 3 days in the Des Moines 
area provides 3 days of classroom situation and 1 day in several 
Medicap Pharmacies with on-the-job experience. Training covers 
all aspects of operation from bookkeeping and cash register pro- 
cedures to proper handling of patients and employees. A com- 
plete procedures manual is fully discussed. 

Managerial Assistance Available: A full management training 
course is provided by Medicap Pharmacies, Inc. In addition to the 
initial 3 days in the Des Moines area, continuing training and 
guidance are provided through periodic store visits by home office 
personnel. Periodic seminars, workshops and equipment exhibits 
are held. Much of the annual 3 day convention is devoted to 
technical and managerial assistance. 

Information Submitted: April 1 990 

MEDICINE SHOPPE INTERNATIONAL, INC. 
1100 North Lindberg Boulevard 
St. Louis, Missouri 63132 
Jerome F. Sheldon, President 

Description of Operation: Retail prescription and health care 
centers, emphasizing prescriptions, OTC items and professional 
health care programs. The format includes major emphasis on the 
pharmacist/manager being an integral part of the health care deliv- 
ery team in the store's market area. Approximately 90 percent of 
the sales volume is generated by prescriptions, with the remainder 
being over-the-counter drugs, Medicine Shoppe brand label pro- 
ducts, and health care related items. 

Number of Franchisees: 82 1 in 48 States 
In Business Since: 1970 

Equity Capital Needed: $92,000, which includes fee, fixtures, 
supplies, inventory and opening promotion. 

Financial Assistance Available: Franchisor provides financial 
assistance up to 80 percent of the cost of the franchise, or 
guidance in dealing with commercial and SBA lenders, leasing 
packages, etc. 

Training Provided: Intensive 1 week training seminar at cor- 
porate headquarters with direct instruction by all department 
heads. Two days or longer at store location during store opening. 
Franchisor also conducts district, regional and national meetings 
for the continued training of franchisee. 

Managerial Assistance Available: Substantial assistance is 
given in all of the following key areas: site selection, lease nego- 
tiations, store layout, fixturing, personnel selection and training, 
opening procedures, purchasing guidelines and sales and expense, 
and an operations report. Stores have individual operations repre- 
sentatives who work closely with the manager/owner in the 
monthly analysis of sales, gross profit, expenses and other salient 
areas. Heavy emphasis is given to public relations efforts, ad- 
vertising and marketing programs at all times. 

Information Submitted: April 1990 



SNYDER DRUG STORES, INC. 
14525 Highway #7 
Minnetonka, Minnesota 55345 
William J. Vidmar, Vice President/ 
Wholesale/Pharmacy Operations 

Description of Operation: Full line wholesaler of health and 
beauty aids, drugs, and general merchandise from its 363,000 
square feet company-owned warehouse. It wholesales to approxi- 
mately 200 independent retail drug store operators and operates 
62 company-owned stores. There is no franchise fee. 

Number of Franchisees: 200 in Iowa, Michigan, Minnesota, 
South Dakota, Illinois and Wisconsin plus 62 company-owned 
stores. 

In Business Since: 1928 

Equity Capital Needed: Equity plus loan availability to 
$300,000 

Financial Assistance Available: Company assists operator in 
developing bank and SBA credit. 

Training Provided: While most of Snyder independent retail 
operators are pharmacists or individuals with retail experience, 
training in a company-owned store can be provided. 

Managerial Assistance Available: Complete new store assis- 
tance from market survey, site selection, store fixturing and mer- 
chandise layout. Continuous management counseling by 
experienced store operations personnel, year round advertising 
and promotional program. 

Information Submitted: April 1990 
EDUCATIONAL PRODUCTS/SERVICES 

BARBIZON INTERNATIONAL, INC. 
950 Third Avenue 
New York, New York 10022 
B. Wolff, President 

Description of Operation: Barbizon operates modeling and per- 
sonal development schools for teenage girls, homemakers, and 
career girls. The schools also offer a male modeling program, 
acting course, and make-up artistry, and sell Barbizon cosmetics. 
We are the largest organization in this field. 

Number of Franchisees: 91 in 40 States 

In Business Since: 1 939 

Equity Capital Needed: $25,000-350,000 

Financial Assistance Available: Franchisee can finance 50 
percent of franchise fee with franchisor. Total franchise fee is 
$19,500 to $35,000. 

Training Provided: Intensive 1 week training program for fran- 
chisee and his/her director at corporate office. Extensive on-site 
field visits at franchisee's location by home office staff during first 
6 months. Periodic staff visits and conferences at home office 
thereafter on a continuing basis. 

Managerial Assistance Available: In addition to initial training 
indicated above, Barbizon makes available continuing staff pro- 
grams, sales aids, new programs, brochures, direct mail pieces, 
etc. 

Information Submitted: April 1990 

BETTER BIRTH FOUNDATION, INC. 
739 Main Street 
Stone Mountain, Georgia 30083 
Brenda Seagraves, President 

Description of Operation: Better Birth Foundation offers unique 
courses in family centered child birth preparation for expectant 
couples, and post partum classes for new mothers and infants. 
Better Birth Foundation is presently designing additional classes 
for expectant couples, families and children. 

Number of Franchisees: 4 in Georgia and 1 in Colorado. 
In Business Since: 1 98 1 
Equity Capital Needed: $19,000 

85 



Training Provided: Intensive 15 module educational home study 
program. An additional 1 week intensive training program at Bet- 
ter Birth's home office, which would include team teaching, prac- 
tice teaching with supervision and training for the general business 
operation of the franchise. 

Managerial Assistance Available: Better Birth provides contin- 
ual management with manuals of operation, forms, etc. Better 
Birth Foundation works closely with franchisees to assist in on- 
going training, to maintain a high degree of service and profes- 
sionalism. 

Information Submitted: June 1990 

THE CAROLE RIGGS DANCE STUDIOS 
116 Bateman Bridge Road 
Forest, Virginia 24551 
Carole Riggs Harris, President 

Description of Operation: Instructional system, largely aimed 
at children and young adults, which offers to the public, including 
but not limited to, the teaching of dance, motor development 
skills, modeling, karate, and musical programs. 

Number of Franchisees: 3 company-owned in Virginia 
In Business Since: 1966 
Equity Capital Needed: $19,900 

Financial Assistance Available: No financial assistance pro- 
vided. Fee paid in two installments. 

Training Provided: Franchisee must stay 1 week at corporate 
headquarters to be trained in operations and procedures. Fran- 
chisee may bring 1 additional person. Advisory service with cor- 
porate headquarters. 

Managerial Assistance Available: Continual service for length 
of franchise. Complete operational manual also records, cassettes 
and videos on operations and syllabus. 

Information Submitted: May 1990 

ELS INTERNATIONAL, INC. 
5761 Buckingham Parkway 
Culver City, California 90230 
Jerry D. Loudenback, President 

Description of Operation: ELS international, Inc., is offering 
franchises to operate ELS International Language Schools for the 
teaching of English as a Second Language in foreign countries. 
ELS International is related to ELS Language Centers, which owns 
and operates 22 language centers. 

Number of Franchisees: 19 in Japan, Korea, Thailand, Peru, 
Taiwan, Spain and Indonesia, plus 22 company-owned in 16 
States and the United Kingdom, plus 3 joint-venture schools in 
Brazil. 

In Business Since: 1961 

Equity Capital Needed: $150,000-8300,000 

Financial Assistance Available: No financing is available from 
franchisor or its affiliates. 

Training Provided: Prior to franchisee's opening, franchisor will 
conduct a minimum 8 day training session at franchisor's head- 
quarters. A "start-up" kit is provided tha't includes curriculum 
guides, tests, course syllabi and outlines. Franchisor will also 
conduct a 5 day training session at franchisee's premises prior to 
opening. Franchisor will conduct an additional 5 day on-the-job 
training session at franchisee's premises approximately 6 months 
after the franchisee commences. 

Managerial Assistance Available: ELS International provides 
continued support throughout the term of the franchise by con- 
ducting professional seminars for franchisee's teachers, providing 
updated curriculum guides and manuals for professional English 
courses and a communication system with each franchisee. Fran- 
chisor will also provide each franchisee with its operations man- 
ual, which sets forth franchisor's unique program of English 



Information Submitted: June 1990 

EXECUTRAIN CORPORATION 
1000 Abernathy Road 
Suite 400 
Atlanta, Georgia 30328 

Description of Operation: ExecuTrain, the nation's leading per- 
sonal computer training franchise, offers exclusive franchise op- 
portunities in the $44 billion training industry. ExecuTrain has 
trained well over 100,000 business people on how to use Lotus 
1-2-3 and other popular computer programs. . 

Number of Franchisees: 31 

In Business Since: 1984 

Equity Capital Needed: At least $75,000 cash available. 

Financial Assistance Available: None 

Training Provided: General manager training (1 week), trainer 
training (1 week per trainer), sales training (3 days per sales 
person), accounting system training (3 days), and management 
information system training (2 days). 

Managerial Assistance Available: Conferences (2 times a 
year), phone support (toll free), on-site visits and newsletters. 

Information Submitted: April 1 990 

GODDARD EARLY LEARNING CENTER 
381 Brooks Road 

King of Prussia, Pennsylvania 19406 
Jill Panetta 

Description of Operation: Goddard Early Learning Centers has 
begun to franchise a chain of high quality child care facilities to 
meet one of the most challenging problems facing millions of 
American families in the 1990s. The same expertise that has 
made MAACO Enterprises, Inc., a giant in the franchising world is 
being combined with experts in the field of child care to search for 
a corps of men and women with the skills and talents to build a 
child care chain with a competitive edge on other services 
throughout the country. 

Number of Franchisees: 5 plus 2 company-owned units In 3 
States. 

In Business Since: 1986 

Equity Capital Needed: $30,000-$40,000. Total investment 
$100,000-$ 140,000. 

Financial Assistance Available: Yes 

Training Provided: Training provided in all phases of operating 
the franchise. 

Managerial Assistance Available: Complete managerial assis- 
tance available. 

Information Submitted: April 1990 

*GYMBOREE CORPORATION 
577 Airpost Blvd., #400 
Burlingame, California 94010 
Bob Campbell, Director of Franchise Sales 

Description of Operation: Gymboree, a quality developmental 
play program, offers weekly classes to parents and their children, 
age 3 months to 4 years, on custom-designed equipment for 
infants, toddlers and preschoolers. The program is based on 
sensory integration theory, positive parenting, child development 
principles, and the importance of play. 

Number of Franchisees: Over 292 Gymboree centers in opera- 
tion (including 5 company-owned). Franchises have been granted 
to over 146 franchisees covering market plans for the develop- 
ment of over 408 centers in 35 States and Canada, Australia, 
France, Israel, Mexico, and Taiwan. 

In Business Since: 1 976 



86 



, e luity Capital Needed: $8,000-$ 18,000 fee per site depend- 
Iri 9 on number of sites. Approximately $9,000 per site for equip- 
^ent and supplies; $4,000-$6,000 working capital. 

financial Assistance Available: None 



Provided: All franchisees attend a 9 day training 
s erninar with a follow-up visit to their location(s) after opening and 
nce a year thereafter. Regional training programs are held on an 
ngoing basis. 

'Managerial Assistance Available: There is an annual seminar 
for ongoing training. All franchisees are visited annually. Phone 
contact regularly. 

'"formation Submitted: April 1990 

HUNTINGTON LEARNING CENTERS, INC. 

660 Kinderkamack Road 

Oradell, New Jersey 07649 

Thomas Anderson, Franchise Director 

Description of Operation: Individualized instruction is provided 
for school-aged children and adults in remedial and speed reading, 
study skills, spelling, phonics, math, and SAT preparation. Prior to 
admission, each student receives an educational evaluation. During 
a parent conference, recommendations are made regarding the 
type and degree of help needed. The system of diagnosis and 
conferencing incorporates an educationally sound assessment of 
skills with a professional presentation. This presentation is de- 
signed to "sell" the parents on the importance of the center in 
their child's academic life. 

Number of Franchisees: 16 company-owned centers in New 
York, New Jersey and Pennsylvania and over 83 franchised cen- 
ters in 27 States. 

In Business Since: 1977 

Equity Capital Needed: From $70,000 to $100,000 

Financial Assistance Available: No financing arrangements are 
offered by the franchisor. 

Training Provided: Intensive 2 week initial training program 
covering educational and testing materials; phone call training to 
get parents to bring the child for testing; initial conference proce- 
dures to help parents help the child and to keep the student 
enrolled; management systems for the center's efficient operation; 
quality control procedures. Follow-up on-site training is also con- 
ducted. 

Managerial Assistance Available: Franchisor provides fran- 
chisee with the management and administrative systems to 
minimize time spent on non-productive miscellaneous administra- 
tive matters. To aid in the center's efficient operation, seasoned 
professionals are available to provide additional advice and assis- 
tance over the phone or in person. In addition, periodic visits to 
each center are planned in advance. Franchisor provides statistical 
tools to compare franchisee's performance to an over-all average. 
This statistical information permits franchisor to review each cen- 
ter for possible weaknesses, and to schedule additional problem- 
solving visits. 

Information Submitted: April 1990 

INSTITUTE OF READING DEVELOPMENT 
FRANCHISING CORP. 
4470 Redwood Highway 
San Rafael, California 94903 
Paul Cooperman, President 

Description of Operation: The Institute of Reading Develop- 
ment (IRD) offers several programs of speed reading and com- 
prehension training for college students, professional persons, and 
junior high and senior high school students. The programs are 
marketed solely to institutions, such as corporations, universities, 
and public and private schools, municipal governments and pro- 
fessional associations. They are endorsed by a number of major 
California universities, and were developed by IRD's founder and 
president, Paul Cooperman, who is the author of the widely ac- 
claimed book on the decline of academic achievement of Ameri- 
can students, The Literacy Hoax (Fall 1978, William Morrow and 
Company). 



Number of Franchisees: 3 in California 
In Business Since: 1971 
Equity Capital Needed: $55,000 
Financial Assistance Available: None 

Training Provided: IRD will supply extensive and continuous 
training in 3 areas: marketing, management, and reading instruc- 
tion. The initial training consists of a 5 week session for fran- 
chisee at IRD's home office. 

Managerial Assistance Available: IRD will supply franchisee 
with all marketing and instructional materials (including training 
manuals for all jobs), bookkeeping forms, and a cost account- 
ing/sales analysis system. IRD will also supply continuous training 
and supervision in all phases of marketing and reading instruction, 
including training in new marketing and instructional programs as 
they are developed. This is an extraordinary opportunity for some- 
one with a strong marketing/sales background who wants to 
work in private education. 

Information Submitted: June 1990 

JOHN ROBERT POWERS FINISHING, MODELING 
& CAREER SCHOOL WORLD HEADQUARTERS 
9 Newbury Street 
Boston, Massachusetts 02116 
Barbara J. Tyler, Executive Vice President 

Description of Operation: John Robert Powers School offers 
finishing, self-improvement, drama, modeling, executive grooming, 
fashion merchandising, interior design, make-up arts, TV act- 
ing/drama, flight attendants, pre-teen and commmunications in 
today's world to women and men of all ages. Classes are held 
year round day and evening. 

Number of Franchisees: 70 in 26 States and Singapore; Ma- 
nila, Philippines; Jakarta, Indonesia; Bangkok, Thailand; Sidney 
and Adelaide, Australia; and Japan. 

In Business Since: 1923 
Equity Capital Needed: $25,000 
Financial Assistance Available: None 

Training Provided: 3 weeks of teaching and administrative 
training plus semi-annual seminars. 

Managerial Assistance Available: We provide managerial and 
technical assistance during the life of the franchise by visiting field 
personnel. Accounting assistance is provided by home office per- 
sonnel. Conferences are held during the year. 

Information Submitted: May 1990 

KID'S TIME, IIMC. 
5250 West 73rd Street 
Edina, Minnesota 55435 
Red Campbell and Sue Johnson 

Description of Operation: A supervised, drop-in play center for 
children between the ages of 18 months and 12 years. 

Number of Franchisees: 2 and 2 corporate-owned stores. 

In Business Since: 1981 

Equity Capital Needed: $85,000 

Financial Assistance Available: None 

Training Provided: Manager training program required. 

Managerial Assistance Available: Training/orientation; com- 
plete operations manual provided; ongoing consultation; regular 
visits by district manager. 

Information Submitted: May 1990 

KINDERDANCE INTERNATIONAL, INC. 
2150 Atlantic St., P. O. Box 510881 
Melbourne Beach, Florida 32951 
Bernard Friedman, Vice President 

Description of Operation: "Education through Dance." A 
homebased dance/gymnastics/motor development program de- 
signed for boys and girls, ages 2-5. Preschoolers learn basics of 



87 



chisees to teach in local nursery schools, day care centers, similar 
settings. 

Number of Franchisees: 16 franchisees, 22 units in 11 States. 
In Business Since: 1979 

Equity Capital Needed: $7,000 total, includes $5,000 franchise 
fee. 

Financial Assistance Available: None 

Training Provided: An intensive 7 day training program is pro- 
vided at company headquarters in Melbourne Beach, Florida, in all 
aspects of the business for quick start-up in local area and quick 
return on investment. Training includes a complete operations 
manual, initial start-up supplies, dancewear, video tapes, cassette 
tapes, classroom and on-site instruction with preschoolers. 

Managerial Assistance Available: Kinderdance provides a fol- 
low-up visit to franchisee's area by company personnel, free 
accounting systems, toll-free hotline, newsletters, discounted in- 
surance, discounted hotel rates while training, annual conventions, 
continuing education, complete line of marketing, advertising, and 
public relations tools, site selection assistance, grand opening 
procedures. 

Information Submitted: April 1990 

LI'L GUYS 'N' GALS DAYCARE INTERNATIONAL, INC. 
10850 North 90th Street 
Scottsdale, Arizona 85260 
Tom Trollope, President/CEO 

Description of Operation: Preschool daycare for corporate and 
neighborhood locations. 

Number of Franchisees: 2 company-owned outlets just com- 
mencing franchising. 

In Business Since: 1987 

Equity Capital Needed: $100,000 total investment. 

Financial Assistance Available: Financing is available. 

Training Provided: Start-up assistance, operational support and 
a 10 day training session are provided. 

Managerial Assistance Available: Ongoing 
Information Submitted: April 1990 

MAC TAY AQUATICS, INC. 
P. O. Box 753 

Champaign, Illinois 61824-0753 
Karen N. Taylor, President 

Description of Operation: Mac lay Acquatic Schools are 
known nationally as a unique self-motivating approach to swim- 
ming instruction. Mac Tay is a full comprehensive learn-to-swim 
program for all ages from infants to adults, as well as program- 
ming for the special populations. Mac Tay Aquatic Schools were 
designed by a professional educator, based upon flexible teaching 
techniques and approaches. Mac Tay Aquatics, Inc., will help with 
site selection, and lease negotiation, and provide an affordable 
liability insurance carrier and an extensive training program. 

Number of Franchisees: 4 in Indiana and Illinois plus 1 com- 
pany-owned. 

In Business Since: 1974, franchising since 1985 

Equity Capital Needed: In order to obtain and/or commence 
the franchise operation, must pay $20,000. The total initial invest- 
ment in the franchise is $25,900-$29,300. 

Financial Assistance Available: Financing available to qualified 
buyers. 

Training Provided: 2 week intensive training course, which 
includes classroom work, observation, discussion and "hands-on" 
training course, is held at home location in Illinois. A manual is 
provided that serves as a reference for procedures, techniques 
and business details. 



and follow-up consultation. Ongoing assistance in advertisement, 
business aspects, monthly newwsletters, telephone hotlines and 
regularly scheduled seminars are also part of the Mac Tay Aquat- 
ics Franchise. 

Information Submitted: April 1990 

MODEL MERCHANDISING INTERNATIONAL, LTD. 

111 East 22nd Street 

New York, New York 10010 

Fernando Casablancas, President 

Description of Operation: MMI franchises the John Casablan- 
cas Modeling and Career Centers. MMI, a subsidiary of Elite Model 
Management, offers a complete franchise package that includes 
course programs, operations manuals, advertising and promotion 
material and audio visuals, ongoing guidance, and a promotion- 
al/placement link with Elite, the world's leading model agency 
group. 

Number of Franchisees: 93 throughout the world 
In Business Since: 1980 

Equity Capital Needed: $22,000-$88,000 (depending on type 
of franchise and location) 

Financial Assistance Available: The franchise fee is $6,000 to 
$27,000 (depending on population and type), with terms offered. 
A conversion franchise with existing premises and cash flow may 
require only promotional outlay to establish itself as a John 
Casablancas Center. A center starting from scratch will require 
working capital through breakeven, details on request. 

Training Provided: Offered at other centers in New York and at 
the new franchise's place of business (1 week minimum) with 
regular visits by MMI and Elite personnel. 

Managerial Assistance Available: Service and management 
guidance, market information, merchandising material, model re- 
cruitment, advertising and promotional material and events, plus 
new programs and audiovisual updates are provided by MMI on 
an ongoing basis. 

Information Submitted: June 1990 

PEE WEE WORKOUT 

Cardiac Carr Co. (Parent Company) 

5568-A Bramble Court 

Willoughby, Ohio 44094 

Margi Carr 

Description of Operation: Exercise program for children. 

Number of Franchisees: 16 

In Business Since: 1986 

Equity Capital Needed: $1 ,000-$3,000 

Financial Assistance Available: None 

Training Program: Video based training program. 

Managerial Assistance Available: Home office support, ad- 
vertising materials, marketing and administrative guides. 

Information Submitted: May 1990 

PERKINS FIT BY FIVE, INC. 
1606 Penfield Road 
Rochester, New York 14625 
Betty Perkins-Carpenter, President 

Description of Operation: Athletically oriented pre-school pro- 
gram for children 2-1/2 to 5 years. The fundamental approach to 
instruction is through development of physical skills as the key to 
the acquisition of self-confidence, social interaction, tolerance, 
self-discipline, and verbal-conceptual understandings. The above 
purpose is accomplished through a revolutionary new idea in 
pre-school education, using unique teaching techniques, special 
equipment, and unusual activities. Exercises, music, and basic 
motor skills are but some of the tools of instruction, which is 
success oriented, heavily flavored with kindness, consideration, 
respect, and love. 



88 



In Business Since: 1969 

Equity Capital Needed: $35,000-$40,000 fee per site depend- 
ing on number of sites, approximately $6,000 per site for equip- 
ment and supplies. 

Financial Assistance Available: Financial assistance is not 
provided. 

Training Provided: All franchisees attend a 2 week training 
program. Follow-up visits to their location(s). Also additional train- 
ing in Rochester, New York, as needed on ongoing basis. 

Managerial Assistance Available: All franchisees are visited 
once annually. Phone contact as needed, written communications 
monthly. 

Informatoin Submitted: May 1990 

PLAYORENA, INC. 

125 Mineola Avenue 

Roslyn Heights, New York 11577 

Fred Jaroslow, Executive Vice President 

Description of Operation: Playorena is a recreational and ex- 
ercise program for children 3 months to 4 years old who attend 
weekly sessions with a parent. Activities and equipment are cus- 
tom designed and time tested for the rapidly shifting stages of 
motor development. Program is based on learning through natural 
play. 

Number of Franchisees: 64 in 6 States 
In Business Since: 1981 

Equity Capital Needed: From $14,000 to $7,000 fee per site 
depending on number of sites. Approximately $8,000 per site for 
equipment. Additional working capital required. 

Financial Assistance Available: Up to 50 percent of franchise 
fee may be financed by qualified applicants. 

Training Provided: 8 day training program encompassing the 
business as well as program aspects of Playorena. Upgrading and 
refresher training on a continuing basis. 

Managerial Assistance Available: Complete manuals pro- 
vided. On-site visits by management. Seminars and franchisee 
meetings. Ongoing bulletin service. Public relations assistance. 
Marketing direction and advice. 

Information Submitted: May 1990 

PRIMARY PREP INC. 

1601 Forum Place 

Suite 802 

West Palm Beach, Florida 33401 

Pauline A. McKee 

Description of Operation: Pre-school educational system with 
written curriculum. Franchisor is committed to a quality learn- 
ing/educational environment. Barbara J. Wallis, Director of Train- 
ing and Curriculum Development, holds a masters degree in 
curriculum development. Complete equipment package, operations 
manual. Turnkey. Regional areas available. 

Number of Franchisees: 15 in Florida plus 1 company-owned 

In Business Since: 1984 

Equity Capital Needed: $60,500 plus working capital. 

Financial Assistance Available: Will arrange for assistance in 
developing a loan package to present to a financial institution. 

Training Provided: 1 week training at our training center. At 
grand opening, the training director will come to your school for 1 
week to assist in set-up and training your personnel. Training 
program incorporates cognitive, physical, social and emotional 
development. Complete operations manual included. 

Managerial Assistance Available: Monitoring, management 
and educational consulting last for the life of the franchise (which 
is perpetual) on both a regular and an as needed basis. 

Information Submitted: May 1990 



tfosweii Koad, 1Mb 
Marietta, Georgia 30062 
Paul Erwin, President 
Jo Kirchner, Executive Vice President 

Description of Operation: Quality educational child care with 
proven curriculum and lesson plans for infants through kindergar- 
ten. 

Number of Franchisees: 1 2 in 2 States plus 3 company-owned 
units. 

In Business Since: 1982 

Equity Capital Needed: $80,000-$ 100,000; includes franchise 
fee of $48, 500. 

Financial Assistance Available: Assist in finding financing. 

Training Provided: Thorough in-house and on-site training. 
Comprehensive operations manual with lesson plans and monthly 
package. Ongoing support from skilled corporate staff. 

Managerial Assistance Available: See above. 
Information Submitted: April 1990 

SANDLER SYSTEMS, INC. 
P. O. Box 183 

2005 Greenspring Valley Road 
Stevenson, Maryland 21153 
David Sandier, President 

Description of Operation: The franchise being offered consists 
of the right to operate a business devoted to a distinctive style of 
training persons in the fields of management consulting, leader- 
ship development and sales techniques; and also the methods of 
teaching such subjects through seminars and workshops including 
programs known as the Sandier Selling System and Systematic 
Sales Management and other programs to be offered in the future. 

Number of Franchisees: 67 in USA 

In Business Since: 1983 

Equity Capital Needed: $20,000 minimum 

Financial Assistance Available: The total investment of 
$20,000 pays for inventory, training, administrative expenses, 
and opening costs. Franchisor does not offer any financing ar- 
rangements to franchisee. 

Training Provided: Franchisor provides regular, periodic training 
every 90 days, held during business hours at franchisor's principal 
office in Baltimore. The training program consists of 2 full days, 
and includes such techniques, expertise, and trade secrets as 
developed by the franchisor. The training program is mandatory. 
Periodic newsletters, bulletins, phone consultations will be made 
available to franchisee. 

Managerial Assistance Available: Sandier Systems provides 
continual assistance for the life of the franchise, and a sales 
support manager is assigned to each franchisee to work directly 
with him to answer any technical questions. Sandier Systems 
sponsors meetings of franchisees to discuss marketing ideas, 
present new material, etc., in order to maintain high standards of 
motivation. 

Information Submitted: June 1990 

SPORT ASTIKS INC. 
2091 Watterson Street 
Champaign, Illinois 61821 
Bev Mayasaki, President 

Decription of Operation: A children's fitness and gymnastics 
training center for children from 18 months to 18 years. Pre- 
school motor development program, recreational class program, 
accelerated program that leads into competition. Each program is 
designed so each child feels success, builds confidence and cor- 
dination. 

Number of Franchisees: 13 in Illinois, Missouri, Indiana, Wash- 
ington, South Carolina and Virginia 

In Business Since: 1979 

89 



Equity Capital Needed: Minimum investment $100,000. 
Maximum investment will depend on demographic requirements 
and individual needs. 

Financial Assistance Available: Equipment leasing available 
depending on analysis of financial statement. 

Training Provided: 24 months of ongoing training includes 6 
week correspondence course, complete with videos, 10 day train- 
ing at national headquarters in Champaign and 22 month ongoing 
training by phone and visitation. 

Managerial Assistance Available: Sportastiks will train each 
franchisee in daily operations of their business. We will also train 
a master coach for each facility to assist in daily operations and to 
provide the gymnastics knowledge necessary to operate a Spor- 
tasticks franchise. The owner-operator needs no previous gym- 
nastics experience. 

Information Submitted: June 1990 

'SYLVAN LEARNING CORPORATION 
2400 Presidents Drive 
Montgomery, Alabama 36103-5605 

Description of Operation: Diagnostic testing and prescriptive 
programs in reading, math and other curriculum for children and 
adults. Individualized instruction by certified teachers using proven 
learning materials and Sylvan innovative educational techniques. 

Number of Franchisees: 475 in 47 States, and 4 Canadian 
Provinces 

In Business Since: 1979 

Equity Capital Needed: $85,000. Total investment 
$90,000-$ 125,000. 

Financial Assistance Available: Equipment financing. 

Training Provided: 2 weeks initial training in methods of in- 
struction and business plan. 

Managerial Assistance Available: Continual franchisee oper- 
ational and service support. 

Information Submitted: May 1990 

TELLER TRAINING DISTRIBUTORS, INC. 
440 Ual Building 
2033 Sixth Avenue 
Seattle, Washington 98121 
David Lonay, President 

Description of Operation: Teller Training Distributors, Inc., 
owns and franchises post-secondary proprietary schools (Teller 
Training Institutes) specializing in the training of persons for entry- 
level positions in the banking industry. The student completes 80 
hours of instruction that includes training on all standard banking 
machines, computer training, and all methods and procedures 
necessary to begin work with minimal orientation. The course is 
approved and accredited for 5 credits by the American Institute of 
Banking. Graduates are given ongoing placement assistance until 
employed. Placement rates are very high. Exclusive franchise ter- 
ritories are available to persons who will be personally involved in 
the operation of the franchise. 

Number of Franchisees: 1 5 in 11 States 
In Business Since: 1971 

Equity Capital Needed: Up to $25,000 in addition to franchise 
fee which varies by territory. 

Financial Assistance Available: Franchisor will assist franchise 
owner in obtaining financing. 

Training Provided: No prior experience required. Up to 1 month 
at corporation headquarters for franchise owners in administration, 
marketing, financing, hiring, recruiting, and placement. Up to 1 
month at corporation headquarters for head instructor in instruc- 
tion methodology and curriculum. Periodic meetings of all fran- 
chise-owners provides exchange of current and new methodology 
in all phases of the business. 

Managerial Assistance Available: Franchisor will provide the 
franchisee with continual support and assistance. Included in fran- 
chisor services are (1) aid in selection of school location; (2) aid in 



negotiating a favorable lease; (3) provide information and research 
requirements for city, county, and state licenses; (4) selection of 
office furniture, school equipment, and supplies; (5) establishment 
of an advertising program and schedule including prepared print 
advertisements and television commercials; (6) establishment of 
an operations budget; (7) assistance in employing and training 
employees; and (8) accounting and recordkeeping through the 
corporation's computer. In addition to the continual communica- 
tion between the franchise-owner and the franchisor by telephone, 
and the continued furnishing of information through the mail, vis- 
its, a detailed operations manual as well as other reference man- 
uals and guides. There is always available to the franchise-owner 
someone at corporation headquarters to assist in any area that is 
required. 
Information Submitted: May 1990 

TGIF VOCATIONS 

P.O. Box 828 

Old Lyme, Connecticut 06371 

Joanne Kobar, President 

Description of Operation: Training program for nannies and 
other in-home help for the private family. Various curricula includ- 
ing 14-week, evening, and correspondence courses, graduating 
certified nannies and/or governesses to help today's parents find 
the quality childcare so badly needed. Future plans include courses 
for other home care fields. Placement of these graduates can be 
accomplished through the other TGIF franchises, TGIF People 
Works. Dual franchise ownership is available at a reduced com- 
bination fee. 

Number of Franchisees: 2 

In Business Since: 1982, franchising since 1990 

Equity Capital Needed: $15,000-$25,000 franchise fee plus 
$10,000-$50,000 equity and/or collateral necessary for start-up. 

Financial Assistance Available: None 

Training Program: Week-long all-expenses-paid training at pro- 
totype school in New England; visitation to site prior to actual 
opening. 

Managerial Assistance Available: Step-by-step guidance in 
obtaining site, necessary state licensing, hiring faculty and staff, 
and recruiting students. Ongoing support through our experts in 
franchising, nanny school curriculum, and management information 
systems. A start-up kit of marketing and operational materials. 

Information Submitted: April 1 990 

TRAVEL PROFESSIONALS INSTITUTE, INC. 

10172 Linn Station Road 

Suite 360 

Louisville, Kentucky 40223 

James C. Vernon, President 

Description of Operation: Travel Professionals Institute offers 
and sells franchises which provide professional educational train- 
ing and services for individuals seeking a career in the travel 
industry. Our team has over 15 years experience in travel franchis- 
ing and travel school operations. 

Number of Franchisees: 1 
In Business Since: 1989 
Equity Capital Needed: $61,000 
Financial Assistance Available: None 

Training Provided: We assist in all phases of start up. Curricu- 
lum includes 140 hours, 100 of which are spent in hands-on 
computer training. The curriculum is updated monthly. Directors 
are trained in placement techniques. The Institute also offers 
continuing educational program and industry seminars to those 
professionals already in the industry. The Institute offers continu- 
ous training and assistance to all affiliates. 

Managerial Assistance Available: For a period of 5 days the 
affiliate is trained by the Institute in all aspects of the operation. 
This includes participation in classes in progress, training in the 
curriculum and instructional methods and training in office opening 



90 



Information Submitted: March 1990 

THE TRAVEL TRADE SCHOOL, INC. 

7921 Southpark Plaza 

Suite 105 

Littleton, Colorado 80120 

Adonna L. Hippie, President 

Description of Operation: Educational institutions which are 
individually owned and operated and prepare students for a career 
in the travel industry. Franchisor provides complete start-up assis- 
tance, including site selection, marketing, and state approval for 
operating a school, guidelines for advertising, equipment and fur- 
niture needs and training for directors and instructors. 

Number of Franchisees: 5 in Colorado including company- 
owned. 

In Business Since: 1975 

Equity Capital Needed: $17,000 in addition to franchise fee 
that varies by territory. 

Financial Assistance Available: Franchisee must be able to 
handle their own financing. 

Training Provided: Start-up assistance and continuing assis- 
tance throughout duration of franchise. Assistance in obtaining 
state licenses, certification and approval assistance in setting up 
office system, recordkeeping, recruitment, enrollment and continu- 
ing education program. Training of director and guidelines for 
hiring instructors (testing), complete curriculum and guide and all 
teaching materials. 

Managerial Assistance Available: Technical assistance 
throughout duration of relationship with franchisor. Advertising 
co-operation, revision of teaching materials, printing of catalogue 
and materials, workshops to up-date skills and implement 
changes, training of new personnel (director and instructors). 
Maintain quality control and train in methods to monitor success. 

Information Submitted: June 1990 

WEIST-BARRON, INC. 
35 West 45th Street 
New York, New York 10036 
Bob Barron 

Description of Operation: Teaching the performance of com- 
mercials to adults and children, both in TV and radio. Also teach- 
ing soap opera technique to actors. Classes in newscasting, 
auditioning techniques for musical comedy, classes in sitcom tech- 
nique, classes in performing musicals and comedy and remedial 
acting classes. 

Number of Franchisees: 6 in Georgia, Pennsylvania, California 
and Massachusetts. 

In Business Since: 1958 
Equity Capital Needed: $20,000 
Financial Assistance Available: None 

Training Provided: Training sessions on the premises conduct- 
ed by the franchisor for all classes to be in curriculum. Expenses 
paid by franchisee. Once a year visits to hold seminars and 
re-training sessions. Paid for by franchisee. Money made by semi- 
nars held by franchisee. 

Managerial Assistance Available: All the consultation in our 
New York studios required by franchisee. 

Information Submitted: June 1 990 
EMPLOYMENT SERVICES 

*AAA EMPLOYMENT FRANCHISE, INC. 
491 OK Creekside Drive 
Clearwater, Florida 34620 
Stacy Madhu, Franchise Operations Director 



ized areas of employment. Full service is available executive to 
domestic placement both temporary and permanent employ- 
ment. The low-discount placement fee of only 3 weeks salary has 
proven to be in great demand for the past 33 years. Coast- 
to-coast, border-to-border territories available on a first to qualify 
basis. 

Number of Franchisees: 40 in 19 States plus 85 company- 
owned offices in 4 States. 

In Business Since: AAA Employment, Inc. 1957; AAA Em- 
ployment Franchise, Inc. 1977. 

Equity Capital Needed: Down payment depends on size of 
territory selected (minimum $4,000 maximum $15,000) and ap- 
proximately $4,000 (includes office space, furnishings, office sup- 
plies, and licensing). 

Financial Assistance Available: Once down payment is made, 
the balance of the fee is paid $50 per week until paid off. 

Training Provided: The franchisor's staff will provide the fran- 
chisee with an intensive 2 week training program at the corporate 
headquarters in St. Petersburg, Florida. Additional on-the-job train- 
ing will be conducted in the field for the franchisee and employ- 
ees. A representative from the home office will spend the first 
week of operation in the franchisee's office to offer assistance. 
Seminars are held semi-annually to keep franchisees updated on 
new ideas and techniques. 

Managerial Assistance Available: The staff of the franchisor 
will provide the franchisee with continual support and assistance. 
Some of the services provided by the franchisor are 1) aid in 
selecting a prime location, 2) aid in negotiating a lease, 3) provid- 
ing information and research requirements for city, county and 
State licenses, 4) selection of office furniture and supplies, 5) 
establishing an advertising schedule, 6) establishing a budget 
schedule, 7) hiring and training employees, and 8) recordkeeping. 
In addition to the continual communication between the franchisee 
and franchisor by phone, and the continued furnishing of informa- 
tion through the mail, visits will be made periodically in the field 
by a representative of the corporation. The franchisee will also be 
provided with a detailed operations manual as well as other refer- 
ence guides. Every effort will be made by AAA Employment 
Franchise, Inc. 

Information Submitted: April 1990 

"ADIA PERSONNEL SERVICES 
64 Willow Place 
Menlo Park, California 94025 
Ronald C. Picco, Vice President, Franchise Operations 

Description of Operation: ADIA Personnel Services, Inc., is 
principally engaged in providing a full-service temporary help fran- 
chise to independently owned franchisees, who furnish office, 
clerical, word processing, sales, marketing and industrial person- 
nel to clients on a temporary, as needed basis. The franchise is 
offered to qualified start-up and existing business owners. ADIA 
has both company-owned and franchised operations in major 
markets throughout the United States and is part of an interna- 
tional organization based in Lausanne, Switzerland, with over 800 
offices worldwide. The franchise offered includes permanent 
place, in addition to temporary services. The ADIA System pro- 
vides the franchisee with research, marketing programs, advertis- 
ing techniques, materials, publicity methods, awards programs, 
accounts receivable financing and billing systems, temporary em- 
ployee benefits programs, management reports and management 
and staff training. For further information call (800) 366-ADIA, or 
in California, (415) 324-0696 collect. 

Number of Franchisees: 124 franchisees plus 178 company 
operated offices in 33 States and the District of Columbia 

In Business Since: 1957 

Equity Capital Needed: $70,000 plus, inclusive of $17,500 
initial franchise fee. Initial capital required also depends on wheth- 
er the franchise is for an established or start-up operation. 

91 



the temporary employees' payroll and accounts receivable financ- 
ing for 90 days. In addition, ADIA participates in the franchise's 
local advertising through a co-operative advertising plan . which 
funds up to 50 percent of local costs for pre-approved programs. 
In addition, ADIA may assist applicants in locating other sources 
of financing for capitalization. ADIA does not finance directly any 
portion of the initial franchise fee or other costs. 

Training Provided: ADIA provides initial training to the fran- 
chisee in 3 phases, coinciding with the opening of the franchisee's 
office. Initial orientation in operations is provided through manuals, 
branch observation, and video programs. The second phase, sales 
and management, is conducted at the U.S. headquarters in the 
San Francisco area. The training program involves 5 days of 
intensive instruction in ADIA sales and office management tech- 
niques. The third phase of initial training involves on-site support 
and implementation of programs and systems during the first 2 
weeks that the franchisee opens for business, and includes in- 
struction and guidance for both the franchisee and his or her staff. 
Ongoing training is provided through field support, national meet- 
ings, written publications, and field consultation throughout the 
franchise relationship. 

Managerial Assistance Available: Ongoing consulting services 
and managerial guidance are provided on a regular basis. In addi- 
tion to initial training, ADIA maintains headquarters and field staff 
proficient in the entire industry spectrum. These resources are 
available to each franchisee, offering advice and assistance in 
such areas as management, marketing, sales, operations, admin- 
istration, computer information, training, office lay-out and design, 
legal affairs, insurance, government regulations, finance, purchas- 
ing, word processing, employee benefits, public relations, and 
advertising. Regularly scheduled visits are conducted to assist the 
franchisee in establishing objectives and to review progress, as 
well as to ascertain additional services to be provided by ADIA to 
focus support on areas of specific need. 

Information Submitted: April 1990 

ANY SITUATION, INC. 

Box 340 

Bala Cynwyd, Pennsylvania 19004 

Helen Tucker 

Description of Operation: Franchisor of nanny placement of- 
fices that provide long-term and short-term child care in the cli- 
ents' home. 

Number of Franchisees: 1 plus 1 company-owned unit. 
In Business Since: 1985, franchising since 1989 
Equity Capital Needed: Cash requirements $21 , 500-326,500. 
Financial Assistance Available: Contact company. 

Training Provided: 8 days' minimum training in company's 

headquarters, assistance from then on. 

Managerial Assistance Available: Complete support system 
through operations manual and continuing advice from the head- 
quarters. Any Situation offers franchisees its expertise in all 
phases of day-to-day operations including pre-opening hiring and 
training, marketing and advertising, recordkeeping, selection and 
training of nannies, all systems. 

Information Submitted: April 1990 

'ATLANTIC PERSONNEL SERVICE SYSTEMS, INC. 
4806 Shelly Drive 
Wilmington, North Carolina 28405 
Lorraine G. Taylor, Vice President, Marketing 

Description of Operation: Premanent job placement, targeting 
entry level to middle management positions. 

Number of Franchisees: 6 in North Carolina and South Caro- 
lina. Soliciting new franchisees in other Southeastern States. 

In Business Since: 1985 

Equity Capital Needed: $14,500-524,500 

Financial Assistance Available: None 



quarters) and 1 week additional training (on-site). 

Managerial Assistance Available: Automatic periodic 
visitation by corporate operations consultants and specific visita- 
tion on request. Financial and bookkeeping forms, business cards, 
letterhead and envelopes. Periodic franchise meetings and semi- 
nars. 

Information Submitted: June 1990 

BAILEY EMPLOYMENT SYSTEM, INC. 
51 Shelton Road 
Monroe, Connecticut 06468 
Sheldon Leighton, President 

Description of Operation: Profitable, nationally scoped, place- 
ment techniques augmented with a centralized, electronically 
computerized, data retrieval system. Centrally filed applicants and 
centrally filed job specifications, registered by individual Bailey 
Employment System offices, allow all franchisees a constant pool 
of qualified applicants and employers with which to work at all 
times. Bailey offers extensive training in the use of the intelligent 
computer Bailey provides to each franchisee. This computer per- 
mits instant retrieval of valuable candidate and/or company data 
in order for Bailey offices to hold a competitive advantage. 

Number of Franchisees: 1 5 in 3 States 
In Business Since: 1960 
Equity Capital Needed: $40,000 

Financial Assistance Available: If desired, purchase price may 
be financed at going bank rates. 

Training Provided: Complete training in the profitable operation 
of a Bailey Employment Service office is given to each franchise 
operator before a new office is opened for business. Our training 
courses may be attended again and again by the franchise oper- 
ator and his or her staff at their convenience. Additional training in 
advanced techniques of professional placement is offered 52 
weeks a year. All such additional training is free of charge to all 
franchise operators and personnel. Conventions are offered at 
least 4 times a year to insure continued interoffice cooperation, 
camaraderie and profits. 

Managerial Assistance Available: Every conceivable service 
to insure the owner a profitable return on his or her investment is 
offered. 

Information Submitted: April 1990 

BAKER & BAKER EMPLOYMENT SERVICE, INC. 

P. O. Box 364 

3 Jackson 

Athena, Tennessee 37303 

Description of Operation: Franchising of employment service 
agencies for small towns of 20,000 population and city metropoli- 
tan area. 

Number of Franchisees: 8 in 3 States 
In Business Since: 1967 

Equity Capital Needed: $10,000 to $20,000 dependent on 
location, plus $2,500 working capital. 

Financial Assistance Available: Yes 

Training Provided: Comprehensive training course before open- 
ing and additional periodic on-the-job training at the franchise 
location. 

Managerial Assistance Available: Selection of suitable loca- 
tion, a nationally aimed public-relations program and instructions 
and materials for obtaining maximum publicity in local advertising 
media, all forms required for the first 12 months of operation, an 
established accounting system, national placement tele-system 
operating between offices, assistance in interpreting State laws 
and complying with license regulations. Trained assistance on call 
at all hours on any agency problem. 

Information Submitted: June 1990 



92 



BUSINESS & PROFESSIONAL CONSULTANTS INC 

3255 Wilshire Boulevard 

Suite 1732 

Los Angeles, California 90010 

W. J. LaPerch, President 

Description of Operation: Executive search, recruitment and 
placement of managerial and executive talent at the professional 
level. Covers engineering, banking, insurance, accounting, finance, 
data processing, sales, marketing, and an employment agency as 
executive recruiters. The ideal franchise owner will come from 
industry at the middle to senior management level, will be degreed 
or equivalent (an advanced degree is desirable), will be people- 
oriented, will work well as part of a national team, and yet be 
capable of individual accomplishment and leadership. An addi- 
tional facet of this franchise is the inclusion of a professional level 
temporary service to serve the same customer base and thus be 
able to satisfy all of the customer's needs. The company finances 
and handles all details of payroll and billing for the franchisee, so 
no large amount of payroll capital is required. 

Number of Franchisees: 3 in California 

In Business Since: 1961 

Equity Capital Needed: $10,000 franchise fee 

Financial Assistance Available: Will finance portion of fran- 
chise fee at no interest. 

Training Provided: An initial 2 week program at the home office 
to cover the basics of executive search, hiring and training of staff 
personnel, operational and accounting procedures and market 
penetration. This is followed by an on-site training program of 1 
full week at the franchisee's location, and by further field visits by 
home office training personnel. 

Managerial Assistance Available: Continuous on an as need- 
ed basis and may consist of seminars, field visits, refresher train- 
ing at franchisor's home office, and constant communication. 

Information Submitted: April 1990 

CAREER BLAZERS 

590 Fifth Avenue 

New York, New York 10036 

Peter Bell, Director of Franchising 

Description of Operation: Franchising of employment service 
agencies. 

Number of Franchisees: 4 franchisees, 7 branches 
In Business Since: 1949 

Equity Capital Needed: $15,000-$ 18,000 franchise fee, plus 
$94,000-$ 120,650 for capital requirements. 

Financial Assistance Available: None 

Training Provided: Formal 2-week intensive training at cor- 
porate headquarters followed by in-field training and ongoing con- 
tinuing education. 

Managerial Assistance Available: Comprehensive manage- 
ment training program includes opening assistance, recruitment, 
operations, sales and marketing, advertising and promotions, and 
ongoing management consultation. 

Information Submitted: April 1990 

'CAREER EMPLOYMENT SERVICES, INC. 
1 600 Stewart Avenue 
Westbury, New York 
Howard Fader, Vice President, Marketing 

Description of Operation: Career Employment Services, Inc., 
offers a unique franchise opportunity for entrance into the tem- 
porary help industry using its nationally registered name Temp 
Force in all States other than Georgia, Texas and Minnesota, 
where it operates as Temp Staff, supported by a comprehensive 
program of providing training, payroll funding, promotion and all 
bookkeeping functions. 

Number of Franchisees: 47 in 24 States 
In Business Since: 1962 



Equity Capital Needed: $87, 000-$ 1 17,000 
Financial Assistance Available: None 

Training Provided: The franchisor offers a formal 2 week train- 
ing program at its training center. 

Managerial Assistance Available: Ongoing support and train- 
ing by way of periodic visits by a field service representative and 
fully computerized statistical management reports for ongoing 
analysis and consultation by home office with owner. 

Information Submitted: May 1990 

DIVISION 10 

535 Fifth Avenue - 33rd Floor 
New York, New York 10017 
Collin Gaffney, Director of Franchise Development 

Description of Operation: Permanent and temporary recruit- 
ment and placement of individuals in the financing, accounting, 
EDP and office clerical skills. Company povides 5 weeks training, 
computer software, direct mail campaign, site location assistance, 
office layout and designs, training manuals and videos, operations 
manual and camera ready forms package. 

Number of Franchisees: 1 5 coast to coast. 
In Business Since: 1979 

Equity Capital Needed: Approximately $40,000-580,000, in- 
cludes franchise fee. 

Financial Assistance Available: Financing available. 
Training Provided: 5 weeks: 3 corporate, 2 field. 

Managerial Assistance Available: Ongoing telephone, news- 
letters, conferences, advisory councils, management memos and 
management reports. 

Information Submitted: April 1990 

* DUNHILL PERSONNEL SYSTEM, INC. 
1000 Woodbury Road 
Woodbury, New York 11797 

Description of Operation: Dunhill Personnel System is an inter- 
national company offering 3 different franchises in personnel serv- 
ices. The Full Service franchise is recruitment and search for 
management and professional personnel on a national level, the 
Office Personnel franchise specializes in the high demand area of 
executive and legal secretaries, word processing operators and 
other office personnel job classifications, and the Temporary Serv- 
ice franchise contracts out office and light industrial staff for both 
short- and long-term assignments. 

Number of Franchisees: 268 
In Business Since: 1952 

Equity Capital Needed: The Full Service franchise requires mini- 
mum capital of $50,000, exclusive of personal needs. The Office 
Personnel combines 0/P with the Temporary Service franchise, 
depending on the size or scope of the operation, requires 
$53,000 to $116,000. These amounts include the down payment 
of the franchise fee. 

Financial Assistance Available: Dunhill System will finance up 
to 60 percent of the franchise fee over a 4 year period, commenc- 
ing 10 months after opening at 8 percent interest. 

Training Provided: Dunhill Personnel System provides intensive, 
continuous and updated training. The initial training provides 2 
weeks of hands-on training in New York covering the search and 
placement cycle and the managerial aspects of the business. 
Extensive follow-up training is continuously provided on a regional 
and national basis. Motivational training and special industry train- 
ing in the form of workshops and seminars are provided for 
franchisees and their consultants. 

Managerial Assistance Available: Follow-up support is pro- 
vided through our qualified field representatives, both in the fran- 
chisee's office and through constant telephone contact. Audio 
visual programs and resource material for in-house training are 
also available. 

Information Submitted: May 1990 

93 



Tom Gunderson, Franchise Director 

Description of Operation: Express is a national corporation 
with more than 140 offices in 24 States. With 3 distinct divisions, 
the franchised offices provide clients with temporary help, perma- 
nent placements, and executive recruitment. Express Temporary 
Service supplies office, clerical, word processing, marketing, tech- 
nical, and light industrial temporaries for short-term needs or 
long-term growth. Express Personnel Service provides qualified 
permanent employees for entry level through mlmagement posi- 
tions. Robert William James & Associates, the management re- 
cruiting division, offers a professional approach to executive 
search. Together, the 3 divisions of Express give total, guaranteed 
personnel service. Acquired franchise service corporation in 1986 
(15 offices). 

Number of Franchisees: 141 in 24 States 
In Business Since: 1983 

Equity Capital Needed: $12,000-$ 15,000 franchise fee per 
office, plus start-up capital (approximately $80,000). Initial invest- 
ment depends upon whether operation is established or a start- 
up. 

Financial Assistance Available: Temporary payroll is 100 
percent financed by Express and accounts receivable are financed 
for 60 days. Express also participates in a local franchise advertis- 
ing plan that is funded according to the franchisee's sales. 

Training Provided: An intensive 2 week training class is pro- 
vided initially, followed by on-site visits by a traveling training 
director. Regional seminars, an annual company-wide meeting, 
and an ongoing supply of publications and training materials com- 
plete the program. A tape library is also available to franchise 
owners for in-service programs and individual use. 

Managerial Assistance Available: Express supplies complete 
operations manuals, all forms, marketing brochures and promo- 
tional programs, advertising campaigns, and general PR help. 
Computer payrolling, client billing, and management consulting are 
included in the system. Field personnel are available for on-site 
help in planning and implementation of the Express program after 
initial training is completed. 

Information Submitted: May 1990 

FIVE STAR TEMPORARIES, INC. 
1415 Elbridge Payne 
Chesterfield, Missouri 63017 
A. H. Harter, Jr., President 

Description of Operation: We provide temporary personnel to 
businesses, factories, and municipalities. Personnel provided in- 
cludes secretaries, typists, clerical workers, and also engineers as 
well as general laborers. 

Number of Franchisees: 3 in Missouri, 1 in Indiana 

In Business Since: 1981 

Equity Capital Needed: Maximum of $60,000. 

Financial Assistance Available: There is no franchise fee. 

Training Provided: 2 months concentrated training at franchisee 
and franchisor location. Manuals are provided plus follow-up train- 
ing and assistance for 2 years. 

Managerial Assistance Available: Complete assistance in ev- 
ery aspect of the operations including sales, accounting, legal 
office management and general management. There is also a 
buy-back agreement at the option of the franchiser. 

Information Submitted: April 1990 

F-O-R-T-U-N-E FRANCHISE CORPORATION 

655 Third Avenue 

Suite 1805 

New York, New York 10017 

Rudy Schott, President 



service, using unique, proven metnoas ot operation to acnieve its 
present status of industry leadership. F-0-R-T-U-N-E's reputation 
is highlighted by its professional service, innovative marketing 
concepts and sophisticated system of exchange of applicants and 
job orders, together with an excellent program of support for its 
franchise offices. 

Number of Franchisees: 60 in 22 States 

In Business Since: 1973 as F-O-R-T-U-N-E Franchise Corpora- 
tion. 

Equity Capital Needed: $60,000 

Financial Assistance Available: $30,OOO is the minimum fran- 
chise fee; additional funds are required to meet pre-opening 
expenses and working capital, which in aggregate should be be- 
tween $20,000 and $35,000. This amount will vary by the size of 
the office and number of personnel employed. 

Training Provided: Intensive 15 day training program is re- 
quired. 10 days are conducted for the owner at F-O-R-T-U-N-E 
home office on business fundamentals and management controls; 
5 days are spent on location by F-O-R-T-U-N-E executives training 
franchise owner and staff. Continued training is available at home 
office and on field visits. The franchisor prides itself on its per- 
sonal committment to ongoing training and support for each new 
owner and his/her staff. 

Managerial Assistance Available: F-O-R-T-U-N-E provides on- 
going management assistance in the areas of franchise controls, 
exchange programs for applicants and companies and daily oper- 
ational support. Communication is maintained by regular telephone 
contact, workshops, bulletins, newsletters, national conventions 
and on-site visits. Innovative techniques to improve quality and 
profitability of the F-O-R-T-U-N-E offices are continual. 

Information Submitted: April 1990 

GEROTOGA ENTERPRISES, INC. 
211 Park Avenue 
Scotch Plains, New Jersey 07076 
Audrey Hull 

Description of Operation: A permanent professional, technical 
and clerical employment service under the names "Qerotoga" 
and"Plusmates," as well as temporary help service, under the 
name of "Apoxiforce," specializing in clerical and industrial tem- 
poraries. 

Number of Franchisees: 10 in New Jersey 
In Business Since: 1960 

Equity Capital Needed: $25,000 (includes franchise fee and 
office set-up), plus approximately $ 10,000 operating capital for 
first 3 months. 

Financial Assistance Available: None 

Training Provided: Prior to opening of business, company will 
provide 3 weeks training at corporate headquarters, training and 
assistance is also provided the licensee and his personnel at the 
licensee's office. Operations and training manuals and training aids 
provided. 

Managerial Assistance Available: Company provides printing 
and operating forms sufficient to do business for 90 days, con- 
tinuous follow-up and support and field trips to licensee's office. 
Company will assist and/or advise the complete set-up of office, 
advertising, accounts, and hiring and training of initial personnel. 
Meetings and seminars are conducted to improve expertise and 
efficiency. 

Information Submitted: June 1990 

GILBERT LANE PERSONNEL SERVICE 
221 Main Street 
Hartford, Connecticut 06106 
Howard Specter, President 



94 



I I IIUU1O~I I 



cuitjiii ai lu piuiesbiunai level placement wnn quotas 
and concentration on engineering and high technology recruitment. 

Number of Franchisees: 7 in 5 States, including company- 
owned. 

In Business Since: 1957 

Equity Capital Needed: $40,000 minimum 

Financial Assistance Available: Investment would include 
franchise fee and pre-opening expenses to include rent deposit, 
utility deposit, advertising, legal fees, etc. Additionally, 
$15,000-$20,000 recommended for use as operating capital. 
Company will give consideration to making financial arrangements. 

Training Provided: The owner/manager is required to attend an 
intensive 2 week pre-opening training session at the company's 
home office. Additional training is conducted at franchisee's office 
for both himself and his staff at the time of opening. The opera- 
tion is then closely monitored, including staff visits, until effec- 
tively operating. 

Managerial Assistance Available: Gilbert Lane provides 
continuous guidance and assistance in all areas of agency man- 
agement. Interchange job openings and applicants throughout the 
Gilbert Lane network. Annual franchise manager's meetings, issu- 
ance of training tapes and operating manuals are part of ongoing 
program. 

Information Submitted: June 1990 

THE HAYES GROUP, INC. 

3020 East Camelback Road 

Suite 367 

Phoenix, Arizona 85016 

David Hayes, Director of Franchising 

Description of Operation: An executive recruiting service de- 
signed to start out in your home or executive suite with minimum 
capital outlay. The Hayes system requires no ongoing royalties or 
territorial restrictions: grow where and when you want at no 
additional cost. The system makes available affiliates, research, 
marketing, advertising techniques and a complete operations man- 
ual along with an ongoing consulting program. 

Number of Franchisees: 3 and 1 company-owned 

In Business Since: 1974 

Equity Capital Needed: Franchise fee is $10,500 

Financial Assistance Available: Franchise fee includes training 
operating manual and video training library for a completely auto- 
mated office, utilizing home space or an executive suite to mini- 
mize any long-term expense commitment until the business 
requires employees. 

Managerial Assistance Available: Same as above 
information Submitted: April 1990 

HERITAGE PERSONNEL SYSTEMS, INC. 

4926 Windy Hill Drive 

Raleigh, North Carolina 27609 

Robert A. Hounsell, Director of Franchising 

Description of Operation: Full service, across the board pro- 
fessional personnel service, from entry level positions to top 
executives in all Job categories on a company-paid fee basis, 
offering both advertising and recruiting services with marketing 
emphasis on a national basis. 

Number of Franchisees: 3 in North Carolina and Tennessee 
In Business Since: 1974; began franchising in 1977 
Equity Capital Needed: $10,000-$30,000 initial franchise fee, 
plus approximately $3,000 start-up costs. 

Financial Assistance Available: Possibility of company-financ- 
ing of up to 50 percent of franchise fee, and advice and consulta- 
tion in obtaining other sources of financial assistance. 



mereaner. 

Managerial Assistance Available: Continuous assistance to 
franchisee in advertising, marketing, hiring and training of staff, 
accounting, legal, office expansion and new job market develop- 
ment. Close cooperation in the system's "management by objec- 
tives" procedures is maintained by phone, mail and personal 
visits. 

Information Submitted: June 1990 

* JOBMATE AFFILIATED COMPANIES, INC. 
232 Highway 51 North 
P. O. Drawer 959 
Ridgeland, Mississippi 39158 
Thurman L. Boykin, President 

Description of Operation: A JobMate franchisee provides total 
payroll processing plus cafeteria plan flexible benefits to small 
business clients through a unique lease-back method. Clients ten- 
der one check per pay period covering all employee pay and 
benefits. JobMate is America's first national franchise in employee 
leasing. 

Number of Franchisees: 1 in Pennsylvania, 1 in Mississippi, 
and 1 in Georgia 

In Business Since: 1986, franchising since 1989 
Equity Capital Needed: $35,000, plus $10,000 start-up 

Financial Assistance Available: The company will assist the 
franchisee in applying for financing. The company does not make 
loans to franchisees. 

Training Provided: Intensive 1 week comprehensive training in 
all aspects of operation of an employee leasing company including 
computer and manual functions. 

Managerial Assistance Available: JobMate franchisees are 
provided operations manuals as well as management oversight at 
all times on an on-call basis. 

Information Submitted: April 1990 

LLOYD PERSONNEL CONSULTANTS 
10 Cuttermill Road 
Great Neck, New York 11021 
Merrill Banks, President 

Description of Operation: A highly respected national place- 
ment firm. Major areas of specialization are in sales, sales man- 
agement and marketing staff personnel in the computer, 
communications, and office products field. Other areas of national 
specialty are insurance, office services, and graphics. A profes- 
sional office services temporary operation known as Lloyd Cre- 
ative Temps is a sister company that is also available. 

Number of Franchisees: 2 in New York and New Hampshire 
In Business Since: 1971, franchising since 1986. 

Equity Capital Needed: $25,000 franchise fee plus $5,000 
start-up cost, plus living expenses. 

Financial Assistance Available: Yes, payment terms available. 

Training Provided: The initial training provided to new fran- 
chisee consists of a combination of 15 days in franchisor's office 
and in the naw franchisee's office. The initial training consists of a 
comprehensive program of management training, including leader- 
ship responsibilities, planning, both monetary and performance, 
personnel selection, retention, compensation and responsibilities, 
client relations, marketing and advertising techniques, accounting, 
bookkeeping and financial matters, as well as training in all phases 
of the actual activities of a placement counselor involved in the 
recruiting and interviewing of applicants, the solicitation of job 
orders, the making of referrals and the effecting of placements. 
After the initial training, additional training is provided on an as 
needed and requested basis. 

Managerial Assistance Available: Assistance begins with site 
selection, office layout, equipment purchase, and complete office 
set up including all forms and necessary printing. Franchisor or 
representative will be on-site for opening of franchise office for 

95 



the purpose of continued education and rendering assistance. A 
daily telephone contact program covering everyday operation will 
take place for as long as franchisee deems necessary. This daily 
assistance program will be insulated with a written manager's 
operational guide as well as a situation answer guide to questions. 

Information Submitted: June 1990 

* MANAGEMENT RECRUITERS INTERNATIONAL, INC. 
1127 Euclid Avenue 
Suite 1400 

Cleveland, Ohio 441 15-1638 
Alan R. Schonberg, President 

Description of Operation: Search and recruiting service busi- 
ness under the names of Management Recruiters, Sales Consul- 
tants. OfficeMates/5, and CompuSearch. Also refer to the listing 
under Sales Consultants International. 

Number of Franchisees: 583 offices (including company-owned 
offices) in 45 States, the District of Columbia and Puerto Rico. 

In Business Since: 1957 

Equity Capital Needed: Minimum $35,500 to $62,400 depend- 
ing on location. 

Financial Assistance Available: None 

Training Provided: The franchisor's staff will provide the li- 
censee with an intensive initial training program of approximately 
3 weeks conducted at the franchisor's corporate headquarters in 
Cleveland, Ohio, plus an initial on-the-/ob training program of 
approximately 3 additional weeks conducted in the licensee's first 
office. In addition to the above, the franchisor's staff will assist 
and advise the licensee in (a) securing suitable office space and 
the negotiation of the lease for same, (b) the design and layout of 
the office, (c) the selection of office furniture and equipment and 
the negotiation of the purchase or lease agreement for same, and 
(d) the establishment of a suitable telephone system for the li- 
censee's office. 

Managerial Assistance Available: The licensee is provided 
with a detailed operations manual containing information, proce- 
dures and know-how for operating the business, account execu- 
tive, accounting and administrative assistant's manuals. In 
addition, the licensee receives a VCR/color TV set plus fran- 
chisor's complete video training film series (21 cassettes), and a 
90 day supply of all necessary operating forms, brochures, etc. 
The franchisor will furnish the licensee with continuing advice, 
guidance and assistance through national and regional meetings, 
seminars, correspondence, video training films, and telephone and 
personal instruction with respect to the licensee's personnel 
placement service operations and procedures and their improve- 
ment and revision. 

Information Submitted: April 1990 

MTS, INC. 

Box 456 

Harrogate, Tennessee 37752-0456 

Harold Huff 

Description of Operation: A temporary service agency spe- 
cializing in the placement of general labor, skilled labor, office 
personnel, management, engineers, and high tech personnel. 

Number of Franchisees: 9 plus 8 company-owned 
In Business Since: 1963 

Equity Capital Needed: $20,000 minimum, franchise fee 
$15,000. 

Financial Assistance Available: Up to 60 percent. 
Training Provided: 1 week training. 

Managerial Assistance Available: Ongoing advice and assis- 
tance. 

Information Submitted: April 1990 
96 



THE MURPHY GROUP 
1211 West 22nd Street 
Oak Brook, Illinois 60521 
William A. Murphy, President 

Description of Operation: Murphy Employment Service offers a 
unique full service private personnel placement service concentrat- 
ing on the placement of administrative, executive, sales, profes- 
sional, secretarial and general office personnel. All offices are 
currently integrated with a unique computerized interoffice com- 
munications system for the exchange of job orders and can- 
didates. 

Number of Franchisees: 8 in Illinois and Florida 
In Business Since: 30 years 

Equity Capital Needed: Franchise fee of $15,000 and $25,000 
available capital. 

Financial Assistance Available: None 

Training Provided: For Illinois franchisees only, placement con- 
sultant training is conducted at the corporate office, primarily 
classroom in nature, consisting of 5 or more half day sessions. 
This is followed up with 24 half hour instructional audio tapes 
covering all facets of actual activities of the personnel consultant, 
plus a series of video tapes with a thorough analysis of interview- 
ing and marketing. In addition, franchisee will receive periodic 
analysis of operating statistics. All franchisees in Illinois and other 
States are furnished with a complete set of training manuals and 
tapes, and an operations manual. They are also provided with 
continual management service for the life of the franchise in such 
areas as operations, analysis and advertising. 

Managerial Assistance Available: Manager's training consists 
of 12 half day sessions over a minimum of 6 days that cover 
basic management and leadership training, budgeting, all facets of 
personnel functions from a management perspective, marketing, 
advertising, client relations, and training as well as networking. 

Information Submitted: April 1990 

NETREX INTERNATIONAL 

A Division of NRS INC. 

5420 LBJ Freeway 

Suite 575 

Dallas, Texas 75240 

Frank A. Cooksey, President 

Description of Operation: Contingency and retainer executive 
recruiting/search specializing only in data processing, accounting, 
finance, engineering, sales, sales management, and general man- 
agement. Netrex International is known as the "National Network 
for Recruiting Specialists." Each office is owned and staffed by 
executives whose business background has been in the industry 
which they specialize in. Netrex International's success has been 
established by developing systems that provide a real opportunity 
for an individual to "control their own destiny" utilizing those 
proven systems and established computerized client and can- 
didate referral system. 

Number of Franchisees: Newly developed 
In Business Since: 1989 

Equity Capital Needed: $60,000 to $80,000, depending on 
location. 

Financial Assistance Available: Yes 

Training Provided: Intensive training program of 2 weeks at the 
corporate headquarters in Dallas, Texas. Using the latest audio 
visual training techniques in the industry, including video tapes, 
training/operation manual, reference guides and client/candidate 
information. Netrex International provides training in all aspects of 
the recruiting and executive search business, including specialized 
training for owner-managers and account executives. Also, all 
account executives employed during the lifetime of the franchise, 
are trained in-house by Netrex International. On the job training is 
conducted by home office representatives to provide continuing 
training through a program of weekly telephone and periodic vis- 
its. In addition, Netrex International conducts bi-annual training 
seminars and conferences. Netrex International will assist and 
advise the licensee in (1) office site selection and lease ne 



tion, (2) office layout and furniture selection, (3) selection of 
computer equipment system, and (4) account executive recruit- 
ment. In summary, Netrex International will provide its network 
franchisees with training, resources and guidance to operate a 
medical sales management and marketing executive recruiting 
business. 

Managerial Assistance Available: Continuing support through 
daily, weekly, monthly phone consultation and periodic manage- 
ment visits covering all aspects of the medical recruiting business. 
In addition, Netrex International provides collection assistance of 
licensee's accounts receivable and detailed analysis of all phases 
of their operation. Netrex International also provides national ad- 
vertising and marketing support programs. 

Information Submitted: April 1990 

WORRELL TEMPORARY SERVICES, INC. 
3535 Piedmont Road, N.E. 
Atlanta, Georgia 30305 

Stan Anderson, Regional Vice President of Franchise 
Sales 

Description of Operation: Temporary help industry catering to 
all segments of business. Vertical marketing programs designed 
for the banking, insurance, financial services and office automation 
industries. Unique facilities staffing concept to address clients' 
changing personnel needs. Uses a consultive approach to the 
temporary help industry. 

Number of Franchisees: 141 in 4-0 States plus 189 units 
company-owned. 

In Business Since: 1963 

Equity Capital Needed: $50,000-$80,000, no up-front fran- 
chise fee. 

Financial Assistance Available: Payroll financing and accounts 
receivable financing. 

Training Provided: Initially, both field training and 5 day class- 
room courses are provided. Continuing classroom training and 
seminars in the franchisee's area are provided quarterly. Cassette 
tapes, manuals and other written programs are available for each 
individual franchise office. 

Managerial Assistance Available: Field-dedicated regional 
managers and district managers assist in making sales calls with 
the franchisee, teaching proper pricing, assisting in recruiting, etc. 
Norrell supplies computer payrolling, customer billings, operations 
manuals, forms, brochures, national advertising and direct mail 
promotion. 

Information Submitted: April 1 990 

THE OLSTEN CORPORATION 

1 Merrick Avenue 

Westbury, L.I., New York 11590 

Robert J. Lemenze, Assistant Vice President 

Description of Operation: A national public company operating 

branch, franchise and licensed offices. Provides temporary office 

and industrial personnel for as long as needed by businesses, 

government, industry and institutions. 

Number of Franchisees: 105 franchise offices and 90 licensed 

offices. 

In Business Since: 1950 

Equity Capital Needed: $40,000 minimum, includes working 
capital required to cover start-up costs and general operating 
expenses plus living expenses. No up-front money. 

Financial Assistance Available: Temporary payroll funded by 

The Olsten Corporation. 

Training Provided: Comprehensive on-the-job training and field 

training as well as periodic visits covering every phase of business 

operations. 

Managerial Assistance Available: Full operating manuals, 
forms, printed sales material and basic supplies provided at no 
charge. In addition, provides continuous, ongoing assistance in all 



facets of the business including technical assistance, insurance, 
marketing, sales, advertising and other areas of temporary help. 
National sales leads also supplied whenever possible. 

Information Submitted: April 1990 

* PERSONNEL POOL OF AMERICA, INC. 
Personnel Pool Division 
2050 Spectrum Boulevard 
Fort Lauderdale, Florida 33309 
John J. Marquez, Director, Market Development 

Description of Operation: International firm providing tempo- 
rary help services to commercial, industrial and governmental cli- 
ents. Personnel services include clerical, word/data processing, 
marketing, telemarketing, para-legal, para-technical, light industrial 
and industrial work skills. Franchise opportunities available nation- 
wide. 

Number of Franchisees: Franchisees, 156, company-owned, 
80. 

In Business Since: 1946 

Equity Capital Needed: $50,000-865,000 including working 
capital to cover start-up costs and general operating expenses, 
plus living expense. 

Financial Assistance Available: Temporary employee payroll, 
taxes and insurance funded by Personnel Pool. 

Training Provided: 2 weeks at company's corporate service 
center in Ft. Lauderdale; includes owner/management training in 
financial, back office and sales/marketing, plus 2 weeks on-the- 
job training at franchisee's office. Owner and staff training on- 
going via seminars, regional training, teletraining, video and audio 
training programs. 

Managerial Assistance Available: Dedicated franchise oper- 
ations director assists and consults owner on all facets of operat- 
ing the business including sales, advertising, insurance, legal, risk 
management, market development, data processing, finance, na- 
tional accounts and recruitment. 

Information Submitted: May 1990 

PLACE MART FRANCHISING CORP. 
PLACE MART/EDP SEARCH 
277 Fairfield Road 
Fairfield, New Jersey 07004 
M. B. Kushma, President 

Description of Operation: Employment agency specializing in 
the data processing industry. 

Number of Franchisees: 2 in New Jersey 
In Business Since: 1962 
Equity Capital Needed: $40,000-$50,000 
Financial Assistance Available: None 

Training Provided: Intensive training at corporate office from 3 
to 6 weeks, then follow-up training at franchisee's location. Peri- 
odic systematic supervisory follow-up. 

Managerial Assistance Available: Continuous training and su- 
pervision from field personnel, seminars, training sessions, 
newsletters, new ideas and systems constantly introduced. Peri- 
odic franchise meeting discussing policies and administrative prob- 
lems and exchange of ideas for mutual help. 

Information Submitted: April 1990 

RETAIL RECRUITERS INTERNATIONAL, INC./ 
SPECTRA PROFESSIONAL SEARCH 
100 Foxborough Boulevard 
Foxboro, Massachusetts 02035 
Jacques J. Lapointe, President 

Description of Operation: Personnel placement service 
business under the names of Retail Recruiters, and Spectra. Spe- 
cializing in middle to upper level management placement and 
executive search. Strong co-brokering system within organization. 

Number of Franchisees: 34 in 16 States 

97 



In Business Since: 1969 

Equity Capital Needed: $60,000-$75,000 depending on loca- 
tion. 

Financial Assistance Available: None 

Training Provided: Complete training in all aspects of operation. 
Intensive 3-4 weeks training of new franchisee and new employ- 
ees of initial franchise. Training at home office and at new fran- 
chisees first office. Continuous and follow-up training as needed. 
Assist in securing suitable office space, help negotiate lease, 
design layout of office, and selection of proper office furniture and 
equipment and proper telephone system. 

Managerial Assistance Available: Company provides detailed 
training manual and video tapes that contain information and 
know-how for operating personnel business. We will provide con- 
tinuing advice, guidance and assistance through meetings, per- 
sonal visits on a continuous basis to insure proper operation of 
business. 

Information Submitted: April 1990 

ROMAC & ASSOCIATES, INC. 

183 Middle Street 

P. O. Box 7469 DTS 

Portland, Maine 04112 

Richard C. Sandier, Director of Sales/Marketing 

Description of Operation: Romac & Associates is a network of 
offices that provides personnel placement services to clients in 
need of professionals in the areas of corporate accounting, public 
accounting, data processing, finance and banking. The offices are 
staffed by executives whose business background is in the fields 
which they serve. Romac's reputation for success is based on its 
strict adherence to confidentiality, to the interaction of the offices 
within the organization, and to a guarantee backed by refunds. 

Number of Franchisees: 41 in 24 States 

In Business Since: 1966 

Equity Capital Needed: $150,000 (depending on market area) 

Financial Assistance Available: Yes 

Training Provided: All franchisees participate in an intensive 
training program in the corporate office at which time all phases 
of the business operation are covered. Follow-up training is con- 
ducted at the local office. 

Managerial Assistance Available: Interoffice jobs and can- 
didate referrals are maintained through our exclusive electronic 
mail ROMNET system. Continuous training and support, training 
sessions, SM seminars, newsletters, and training manuals are 
provided, as well as preparation and assistance with advertising, 
marketing, recruiting and screening, and help with financial and 
accounting procedures. Group plans for insurance and employee 
benefits, fee schedules, cooperative advertising, etc., are contin- 
ually updated and maintained. 

Information Submitted: April 1990 

ROTH YOUNG PERSONNEL SERVICE, INC. 

500 Fifth Avenue 

New York, New York 10017 

Collin Gaffney, Director of Franchise Development 

Description of Operation: For 25 years Roth Young has ex- 
celled in executive recruitment and placement of individuals in the 
food hospitality, health , manufacturing and finance industries. 

Number of Franchisees: 28 coast to coast 

In Business Since: 1964 

Financial Assistance Available: Financing available. 

Training Provided: Initial training of 2 weeks at home office, 1 
week at licensee's office. Further training as determined by licen- 
sor. 

Managerial Assistance Available: Management reports, 
newsletters, telephone communications, franchise and advertising 
councils, meetings, seminars and conferences. 

Information Submitted: April 1990 



* SALES CONSULTANTS INTERNATIONAL 
A Division of MANAGEMENT RECRUITERS 
INTERNATIONAL, INC. 
1127 Euclid Avenue, Suite 1400 
Cleveland, Ohio 44115-1638 
Alan R. Schonberg, President 

Description of Operation: An opportunity to join an organiza- 
tion involved solely in searching and recruiting of sales managers, 
salesmen, saleswomen, sales engineers, and marketing people. 

Number of Franchisees: 167 offices (including company-owned 
offices) in 40 States and the District of Columbia 

In Business Since: 1957 

Equity Capital Needed: $35,500 to $62,400 depending on 

location. 

Financial Assistance Available: None 

Training Provided: The franchisor's staff will provide the li- 
censee with an intensive initial training program of approximately 
3 weeks conducted at the franchisor's corporate headquarters in 
Cleveland, Ohio, plus an initial on-the-job training program of 
approximately 3 additional weeks is conducted in the licensee's 
first office. In addition to the above, the franchisor's staff will 
assist and advise the licensee in (a) securing suitable office space 
and negotiation of the lease for same, (b) design and layout of the 
office, (c) selection of office furniture and equipment and the 
negotiation of the purchase or lease agreement for same, and (d) 
establishment of a suitable telephone system for the licensee's 
office. 

Managerial Assistance Available: The licensee is provided 
with a detailed operations manual containing information, proce- 
dures and know-how of operating the business, account execu- 
tive, accounting, and an administrative assistant's manual. In 
addition, the licensee receives a VCR/color TV set plus fran- 
chisor's complete video training film series (21 cassettes), and a 
90 day supply of all necessary operating forms, brochures, etc. 
The franchisor will furnish the licensee with continuing advico, 
guidance and assistance through national and regional meetings, 
seminars, correspondence, video training films, and telephone and 
personal instruction with respect to the licensee's personnel 
placement service operations and procedures and their improve- 
ment and revision. 

Information Submitted: April 1990 

SANFORD ROSE ASSOCIATES INTERNATIONAL, INC. 
265 South Main Street 
Akron, Ohio 44308 
Doug Eilertson, Executive Vice President 

Description of Operation: SRA provides a responsive execu- 
tive search service that is effective at virtually all levels in an 
organization. SRA uses its data base of candidates and custom 
computer software to allow each office to make glove fit matches 
with client openings without sacrificing personal relationships. Pro- 
fessionalism is SRA's watchword. 

Number of Franchisees: 90 

In Business Since: 1959 

Equity Capital Needed: $50,000 minimum 

Financial Assistance Available: Yes 

Training Provides: Current program is approximately 14-15 in- 
tensive 8 hour days in addition to a minimum of 10 days of 
follow-up training. This includes classroom as well as "hands-on" 
work. Extensive training manuals and audio and visual tapes aro 
furnished to each licensee. Regular training courses are also fur- 
nished on a no charge basis to the licensee's employees at any 
time. 

Managerial Assistance Available: Sanford Rose Associates 
provides a complete time tested system for executive search. 
SRA provides an effective system of sharing of candidate re- 
sumes and jobs that results in significant shared revenues be- 
tween offices. Custom computer software further enhances office 
operation. Complete computerized financial statements are ren- 
dered monthly to each office. Field operations personnel meet 



98 



Information Submitted: May 1990 

SCINETICS CORP 

One Ramada Plaza 

Suite 7021 

New Rochelle, New York 1O801 

Louis G. Cornacchia, President, Electronic Engineer 

Description of Operation: Sclnetics is a full service temporary 
hi-tech personnel company providing industry with state of the art 
engineering support, computer programmers, technicians, design- 
ers, CAE, CAD capabilities and other scientific disciplines. The 
founder of the franchise has owned and operated 2 corporations 
providing primary engineering and other temporary support per- 
sonnel. The franchise is offered to qualified start-up and existing 
business owners. Scinetics finances 100 percent of all temporary 
support personnel payroll, and provides all back office support for 
payroll documentation taxes, invoicing, etc. Scinetics makes avail- 
able marketing, research client support, creative advertising, all 
support manuals, temporary employee benefits, continuing em- 
ployee educational materials, newsletter, staff training, national 
accounting and franchisor-franchisee group events. For further 
information call (914) 576-6530 collect. 

Number of Franchisees: 2 in New York 

In Business Since: Collins Consultants International, Ltd. 1967, 
Charger Tech Services, Inc., 1974. Both still in business and to be 
joined to Scinetics as company-owned operations. Scinetics 
Corp., August 1987. 

Equity Capital Needed: $46,500-$66,500. Franchise fee of 
$10,000 included in initial capital required. 

Financial Assistance Available: Negotiable, will finance por- 
tion of franchise fee at no interest. 

Training Provided: An initial 2 week program at central home 
facility. Training includes use of training manuals developed by 
Scinetics. Franchisor will provide continued training at franchisee 
office and continuing field support by franchisor professional staff. 
Seminars, national meetings, newsletters and other publications 
will be provided in the future for continuous support in all special 
areas to meet future continuing changing disciples evolving in the 
temporary support industry. 

Managerial Assistance Available: Scinetics will augment, on a 
national scale, techniques using data-based systems allowing im- 
mediate-access capabilities by our franchisees to current ongoing 
engineering and scientific data. Candidate availability, industry in- 
formation both economic and technical, military and industrial 
contract awards, and other current data will also be provided via 
newsletters and bulletins for creating a competitive edge. Scinet- 
ics is a highly disciplined organization with a unique concept of the 
professional approach. 

Information Submitted: May 1990 

*SNELLING AND SWELLING, INC. 
Executive Offices 
Spelling Plaza 
4000 South Tamiami Trail 
Sarasota, Florida 33581 

Description of Operation: Spelling and Snelling franchisees, 
depending on location, experience and inclination of owner, range 
in size from 1-15 or more employees. Their fields of placement 
and recruiting range from highly specialized services in areas such 
as data processing, engineering, marketing, accounting, finance, 
oil and gas, etc., to the general areas of secretarial, office and 
clerical, sales, administrative, and technical. 

Number of Franchisees: Over 480 in U.S. and Brazil. 
In Business Since: 1951 
Equity Capital Needed: $50,000 to $105,000 
Financial Assistance Available: None 



at home office in Sarasota, Florida, for owner(s) and staff. The 
franchisor is available for counseling and at the present time 
national marketing consultants travel throughout the United States 
offering additional management advice, assistance, and training. 

Managerial Assistance Available: Pre-opening aid selection, 
lease negotiation, phone systems, furniture selection, etc., pro- 
vided by staff at home office. 

Information Submitted: June 1990 

STAFF BUILDERS INTERNATIONAL 
1981 Marcus Avenue 
Lake Success, New York 11042 
Ed Teixeira, Vice President of Franchising Division 

Description of Operation: There are 2 franchise programs: (1) 
Health Care franchise provides supplemental staffing and home 
care services to private individuals, hospitals, nursing homes and 
other health care facilities; (2) Personnel Services provides tem- 
porary and permanent placement personnel, secretaries, word 
processors, bookkeepers, clerks and light industrial help. 

Number of Franchisees: 35 in 24 States 

In Business Since: 1961 

Equity Capital Needed: $50,000-$ 100,000 

Financial Assistance Available: Company will introduce to 
finance sources. Field payable and accounts receivable are funded 
by franchisor. 

Training Provided: 2 weeks in classroom and 1 week at loca- 
tion. 

Managerial Assistance Available: Staff Builders will provide 
computerized office and grand opening advertising campaign. Re- 
gional managers visit locations on a regular basis to provide sales 
and operational assistance. 

Information Submitted: April 1990 

"TALENT FORCE TEMPORARIES 
2970 Clairmont Road 
Atlanta, Georgia 3O329 

Description of Operation: Provides full service temporary help 
to businesses. 

Number of Franchisees: 3, plus 12 company-owned. 
In Business Since: 1976 

Equity Capital Needed: $7, 500-$ 17, 500 franchise fee and 
$58,000-$ 120,000 operating capital, depending on market. 

Financial Assistance Available: Dependent on qualifications. 

Training Provided: 2 weeks opening training and continuous 
assistance and training at branch level. 

Managerial Assistance Available: Complete support system 
from site selection, office layout, design criteria, pre-opening hir- 
ing, marketing, advertising and accounting training. Ongoing sales 
and operations guidance via dedicated franchise staff and other 
company executives. 

Information Submitted: April 1990 

TEMPS & CO. 

245 Peachtree Center Avenue 

2500 Marquis One Tower 

Atlanta, Georgia 30303 

A. R. French, Director of Marketing 

Description of Operation: Temporary and permanent place- 
ment service specializing in clerical and office automation. 

Number of Franchisees: 11 franchises, 13 company-owned 

offices. 

In Business Since: 1972 

Equity Capital Needed: Requires $50,000 to $90,000 working 

capital. 

99 



Financial Assistance Available: Franchisor funds temporary 
payroll and accounts reeivable. 

Training Provided: 2 weeks of initial training provided. Ongoing 
training is available. 

Managerial Assistance Available: In addition to funding pay- 
roll and receivables, franchisor provides site selection, lease nego- 
tiation, computer software, advertising support and ongoing con- 
sultative management support. 

Information Submitted: April 1990 

TGIF PEOPLEWORKS 

P. O. Box 828 

Old Lyme, Connecticut 06371 

Joanne Kobar, President 

Description of Operation: Search service for domestic in-home 
help. We act as matchmaker between private families and ap- 
plicants looking to work as nannies, eldercare companions, and 
housekeepers, etc. We offer affordable fees to appeal to the 
average-income family. Can be operated from home in most 
States. Works with TGIF Vocations recruiting potential students 
who can then be employed through this employment service 
nationwide. Dual franchise ownership is available at a reduced 
combination fee. 

Number of Franchisees: 15 locations including company-own- 
ed. 

In Business Since: 1982, franchising since 1986. 

Equity Capital Needed: $8,500 franchise fee plus $4,700 start- 
up costs. 

Financial Assistance Available: None 

Training Provided: 3 day all-expenses-paid training at either site 
or home office. 

Managerial Assistance Available: Continuous support and 
guidance with home office network of franchisees; monthly in- 
formational newsletter and constant updating of new innovations 
and expanded services to the franchisees; beneficial sister-fran- 
chise TGIF Vocations can provide trained employees for job place- 
ment. 

Information Submitted: April 1990 

TIME SERVICES, INC. 
6422 Lima Road 
Fort Wayne, Indiana 46818 
Bruce Bone, President 

Description of Operation: A midwestern corporation with 
company-owned and franchised offices offering a full line of tem- 
porary help in the office clerical and light industrial fields and 
contract help in the technical fieids. 

Number of Franchisees: 1 in Ohio 

In Business Since: 1982 

Equity Capital Needed: $75,000 to $100,000 

Financial Assistance Available: Payroll and accounts receiv- 
able are financed by franchisor. 

Training Provided: Up to 3 weeks of formal classroom and field 
training are provided. Ongoing support services include regularly 
scheduled visits by our field operations professionals, toll free 
"action" line, monthly communications, quarterly business devel- 
opment seminars and profit/loss consultation. 

Managerial Assistance Available: Managers work in the fran- 
chise office and in the field with sales calls on a regularly 
scheduled basis. Continuous planning, advertising material and 
copy counsel and marketing assistance are provided. Management 
also provides periodic visits and seminars to supplement the 
training programs. 

Information Submitted: May 1990 



TODAYS TEMPORARY 

18111 Preston Road 

Suite 800 

Dallas, Texas 75252 

Jennifer Allen, Franchise Marketing Coordinator 

Description of Operation: Franchisor operates a full-service, 
high-quality office clerical temporary employment service, a busi- 
ness in which franchisor's founders have over 20 years exper- 
ience collectively. 

Number of Franchisees: 25 in 11 States 
In Business Since: 1982 

Equity Capital Needed: No franchise fee, $80,000 to 
$125,000 working capital to cover start-up and operating ex- 
penses. 

Financial Assistance Available: Temporary payroll and ac- 
counts receivable financing. 

Training Provided: Initial training involves a minimum of 3 
weeks intensive classroom and field training on all aspects of 
sales, operations, and management of franchisor's temporary ser- 
vice. Quarterly training seminars along with periodic in-market 
visits by field coordinators provide franchisees with continued 
training in all aspects of business operations. 

Managerial Assistance Available: Franchisor provides a com- 
prehensive set of manuals detailing start-up, operations and sales 
procedures. In addition, assistance is provided for temporary re- 
cruiting, yellow page advertising, site selection, business develop- 
ment, insurance, and budgeting. Franchisor also provides direct 
mail and national account leads. 

Information Submitted: April 1990 

TRC TEMPORARY SERVICES, INC. 

100 Ashford Center 

North 100 

Atlanta, Georgia 30338 

Description of Operation: Franchise opportunity with one of 
the finest temporary help firms in the country. Business is the 
placement of temporary workers with clients, in the areas of 
clerical, secretarial, word processing, marketing and light industrial 
skills. 

Number of Franchisees: 20 in 11 states. 

In Business Since: 1980 

Equity Capital Needed: $75,000-$ 125,000 of working capital. 

Financial Assistance Available: No financial assistance toward 
working capital. However, franchisor finances temporary help pay- 
roll, credit and collections, taxes, insurance, supplies, and field 
training. 

Training Provided: Pre-opening training, formal training for 
sales, operations and management, 5 days each course. Within 6 
weeks of opening, 30 man days of training at the office site. 
Ongoing communications, newsletter, seminars. 

Managerial Assistance Available: 10 days after closing, 3 
man days of management consultation. 5 man days per quarter, 
spent in each office. Ongoing monitoring. 

Information Submitted: June 1990 

UNIFORCE TEMPORARY PERSONNEL, INC. 

1335 Jericho Turnpike 

New Hyde Park, New York 1 1040 

John Fanning, President/CEO 

Description of Operation: A publicly held, national temporary 
personnel service company that offers a complete line of services 
to business, industry and government in the following areas: 
general and automated office, marketing, accounting, technical, 
legal, records management, hospitality and light industrial, tn addi- 
tion to supplying basic temporary personnel services, Uniforce 
specializes in project staffing, providing large groups of tem- 
poraries for long-term special assignments. 

Number of Franchisees: 108 in 34 States 
In Business Since: 1962 



100 



needed for general operating expenses. Regional franchises avail- 
able with an initial licensing fee of $25,000. Additional capital of 
approximately $100,000 is necessary for general operating ex- 
penses. Licensees maintain full equity and 100 percent control. 

Financial Assistance Available: Temporary employees payroll 
financing and financing of accounts receivable without any interest 
charge everl Multi-million dollar liability insurance and bonding 
protection on all temporary personnel fully provided by head- 
quarters. Fifty percent of the licensing fee may be financed 
through promissory notes at current interest rates. 

Training Provided: No prior experience is necessary. Owner will 
spend 1 week of training at the company's home office training 
center. Using the latest state-of-the-arts audio-visual training tech- 
niques, including video tapes and role-playing, Uniforce will pro- 
vide training in all phases of temporary help operations, including 
specialized training for owner-managers, in recruiting temporary 
employees and all sales and marketing functions. In addition, 
on-site video training is provided for all staff positions. On-the-job 
training is conducted by a home office field service representative 
assigned to the franchisee's office to provide ongoing guidance 
through a program of telephone contact and periodic on-site vis- 
its, enhanced by operational support by one of 3 regional Uniforce 
offices. In addition, Uniforce conducts a series of regional con- 
ferences and seminars for owners and their staffs, as well as an 
annual national conference and training seminar. 

Managerial Assistance Available: From the start, expert as- 
sistance is provided in marketing, training and recruiting to allow 
for true turnkey operation. Assistance in initial selection of site 
and layout of office, negotiation of lease, selection of furniture and 
equipment and telephone systems. A continuous free supply of all 
forms and materials necessary for the operation of the Uniforce 
business: manuals, guides, monthly updates, unlimited phone con- 
sultation and periodic management visits. In addition, Uniforce 
prepares and finances the temporary help payroll, billing and ac- 
counts receivable, and provides detailed computer analyses to 
each office on all phases of the temporary help operation. Bi- 
monthly management guidance tapes are provided along with the 
support by the home office staff. Audio and visual training tapes 
provided at no charge. Uniforce also provides marketing support, 
including all necessary promotional materials, along with local and 
national advertising and public relations programs to insure year- 
round visibility of the Uniforce name. 

Information Submitted: April 1990 

UNI/SEARCH, INC. 

P.O. Box 

Waterbury, Connecticut 06762 

Peter Allvin, President 

Description of Operation: Uni/Search is a regional franchised 
professional employment service with 5 offices principally con- 
cerned with the placement of clerical and middle management 
personnel. A unique job exchange system provides for maximum 
utilization of the resources of the network. New franchisees would 
benefit most from being located within reasonable proximity to 
existing offices in Connecticut. 

Number of Franchisees: 5 in Connecticut 
In Business Since: 1968 

Equity Capital Needed: Franchise cost is $10,000. The only 
additional money needed is for working capital and varies depend- 
ing on location, size of office, personal needs of franchisee, etc. 

Financial Assistance Available: Up to $2,500 of the franchise 
fee may be financed by the franchisor. Franchisee must be willing 
to incur all of the start-up costs plus 6 months working capital. 

Training Provided: Formal training of franchisee prior to start-up 
date is usually 2 weeks in length, depending on previous exper- 
ience of franchisee. Training is usually in the form of one-on-one 
discussions on all subjects relevant to the management of a 
private employment agency, and follows closely the training 
guidelines provided by the National Association of Personnel Con- 
sultants, Post-start-up training is continuous through formal meet- 
ings, lectures, on-site review of operations, etc. 



and public relations, legat, accounting, and of course relevant 
placement techniques. After start-up most assistance is provided 
on as needed basis. 

Information Submitted: June 1990 

WESTERN TEMPORARY SERVICES, INC. 

301 Lennon Lane 

P. O. Box 9280 

Walnut Creek, California 94598 

A. Terry Slocum, Vice President, Corporate 

Development 

Description of Operation: Western operates over 350 offices 
in the United States and overseas, both company-owned and 
franchised. We provide a full line of temporary personnel services, 
including clerical office support, industrial, marketing, technical, 
medical/dental, pharmacy and Santa/Photo. 

Number of Franchisees: 1 10 in 31 States 
In Business Since: 1948 

Equity Capital Needed: Initial franchise fee based on popula- 
tion, ranging from $10,000 to $25,000 for most cities, plus 
sufficient working capital to cover initial operating and living ex- 
penses. 

Financial Assistance Available: Western finances the tem- 
porary payroll and accounts receivable completely. Western also 
provides a special start-up incentive for the franchised operation 
for the first 6 months, and offers additional incentives for volume 
thereafter. 

Training Provided: Western provides initial training in 3 phases: 
1) 1 week of operational and sales classroom training at corporate 
headquarters; 2) 2-3 days supervised hands-on experience in an 
operating field office; and 3) 2 days on-site training and orienta- 
tion after the new franchise office has opened. Ongoing training 
through annual workshops is also made available. 

Managerial Assistance Available: Western supplies complete 
operating manuals to all franchisees, and provides an experienced 
manager for on-site sales and operational assistance during train- 
ing. In addition, franchisees receive ongoing management and 
technical assistance, which includes field meetings, publications, 
training tapes, sales bulletins, sales leads and referrals, public 
relations and direct mail assistance, promotional events, account- 
ing support, credit and collection assistance, and national ad- 
vertising. Western's corporate staff is always available for advice 
and consultation. 

Information Submitted: April 1990 
EQUIPMENT/RENTALS 

APPARELMASTER, INC. 
2786 East Crescentville Road 
West Chester, Ohio 45069 
George E. Beetz, Sales Manager 

Description of Operation: Offers unique business service for 
drycleaning, laundry, linen supply, and formal wear establishments 
with interest toward turnkey operations. Includes detailed instruc- 
tion and on-site training in how to utilize existing trial uniforms, 
dust control, and career apparel rental. Other services and bene- 
fits include optional data processing invoicing, accounting and 
inventory control, ongoing seminars and workshops, training 
schools, and garment and emblem supply. 

Number of Franchisees: 10 in 38 States 
In Business Since: 1971 
Equity Capital Needed: License of $17,000 
Financial Assistance Available: None 
Training Provided: Ongoing 

Managerial Assistance Available: Operation and other man- 
uals provided. Managerial and technical assistance provided on 
every aspect of the industry for life of franchise. 

101 



UULOHTYME, INC. 

501 Dallas Highway 

Dallas, Texas 75751 

Saundra Blackwell, Franchise Administration 

Wayne Atchison, Vice President-Development 

Description of Operation: ColorTyme franchised stores provide 
a specialized inventory of rental products such as televisions, 
audio-video equipment, appliances, and furniture to consumers 
under a rent-to-own program. 

Number of Franchisees: 495 in 41 States 

In Business Since: 1979, franchising since 1982 

Equity Capital Needed: $83,400-$ 162,500, depending on lo- 
cation. 

Financial Assistance Available: ColorTyme Financial Services, 
Inc., a wholly owned subsidiary of ColorTyme, Inc. offers financ- 
ing for all approved products. Existing franchisees who execute a 
franchise for an additional store may finance the initial franchise 
fee. 

Training Provided: Prior to the opening of a ColorTyme store, 
the franchisor will provide 2 weeks of classroom instruction for 
franchisee and manager at franchisor's headquarters in Athens, 
Texas, or other designated location, and an additional 1 week of 
on-the-job training at a designated training center. Additionally, 
managerial and multi-store operators seminars are available at no 
cost. 

Managerial Assistance Available: Assistance is provided in 
site selection, store design, personnel training and product selec- 
tion. Continuing assistance inucludes advertising, merchandising 
business analysis, forms and documents for daily operation, and a 
copy of the confidential operating manual and various training 
seminars. The ColorTyme support staff includes all officers of the 
company who are readily available to assist franchisees in any 
manner required. 

Information Submitted: April 1 990 

GRAND RENTAL STATION 
P.O. Box 1510 

Butler, Pennsylvania 16003-1510 
Tom Hazel, General Manager 

Description of Operation: Licensed, nationally registered gen- 
eral rental program offered by Servistar Corporation to its own- 
er/members (over 3800) and to related business entrepreneurs. 
By taking advantage of its co-op buying leverage, the company 
can offer members products and services at advantageous pric- 
ing. As a buying co-op any profit realized, after deducting operat- 
ing costs, is shared with its owner members. Unique 
state-of-the-art store design included in program. 

Number of Franchisees: 150 in 27 states. 

In Business Since: 1910 

Equity Capital Needed: $50,000-375,000 

Financing Assistance Available: 3-5-7 year fixed term financ- 
ing for highly rated accounts. 

Training Provided: 4 day in-stpre hands-on training provided 
within reasonable distance of business location. Exposure and 
participation in all operational aspects of a general rental business 
are included. Training on specific product lines also available from 
company or supplier/vendor. 

Managerial Assistance Available: Complete managerial assis- 
tance is provided both on and off premise during start-up and 
initial opening period. Ongoing consulting and management assis- 
tance is available via phone from various departments at company 
headquarters, or on-site when requested. 

Information Submitted: April 1990 

HOUSE OF RENTALS 

3545 Motor Avenue 

Los Angeles, California 90034-0725 

R. Feinstein, President 



foiiidia. MM iitsms win ue dvanauio lui 01 iwi 1-101 in mniaia, reiu- 

to-own or outright cash purchase. Stores will be comprised of 12 
departments, party, home/office, electronics, major appliances, 
home furnishings, children and baby, home health care, small 
appliances, musical instruments, camping/leisure time, auto sound 
and home theater. 

Number of Franchisees: 1 company-owned 
Equity Capital Needed: $50,000 
Financial Assistance Available: None 

Training Provided: Training will be accomplished using com- 
pany-owned stores or franchise-owned stores. Ongoing assis- 
tance will be provided in the areas of accounting, financing, 
advertising, inventory selection and purchasing, store operations 
and procedures. 

Managerial Assistance Available: Ongoing in all phases of 
operation. 

Information Submitted: April 1990 

MARBLES MUSIC & VIDEO 
3545 Motor Avenue 
Los Angeles, California 90034-0725 
R. Feinstein, President 

Description of Operation: Marbles Music & Video stores will 
feature a full line of home entertainment items that are for rent or 
sale. Each store will contain pre-recorded video movies, audio 
cassettes and CD for sale, also television sets, VCRs, Camcor- 
ders, Nintendo decks and cartridges. Marbles is the total home 
entertainment store, and. is unique as there are very few stores 
that rent total entertainment. These stores will feature $.99 cents 
on most movie rentals. New releases will be $1.99. When people 
have "nothing to do at night" we want them to think of Marbles, 
where they will find everything they want for an evening's enter- 
tainment at home. 

Number of Franchisees: 3 in California 
In Business Since: 1989 
Equity Capital Needed: $50,000 
Financial Assistance Available: None 

Training Provided: Training will be accomplished using com- 
pany-owned stores or franchise-owned stores. Ongoing 
assistance will be provided in the areas of accounting, financing, 
advertising, inventory selection and purchasing, store operations 
and procedures. 

Managerial Assistance Available: Ongoing in all phases of 
operation. 

Information Submitted: April 1990 

MILITARY RENT-ALL, INC. 
3545 Motor Avenue 
Los Angeles, California 90034-0725 
R. Feinstain, President 

Description of Operation: Military Rent-All stores have been 
serving the needs of the military market for over 20 years, operat- 
ing on or near major bases throughout the Unites States. The 
customer is provided with the ability to rent or rent-to-own items 
such as TVs, stereos, VCRs, washer/dryers, refrigerators, micro- 
waves and household furniture on a short-term basis. Military 
Rent-All was the first to provide this service with a national 
scope, and today is the largest in the country. 

Number of Franchisees: 20 plus 4 company-owned 
In Business Since: 1968 
Equity Capital Needed: $50,000 
Financial Assistance Available: None 



02 



Training Provided: Training will be accomplished using com- 
pany-owned stores or franchise-owned stores. Ongoing assis- 
tance will be provided in the areas of accounting, financing, 
advertising, inventory selection and purchasing, store operations 
and procedures. 

Managerial Assistance Available: Ongoing in all phases of 
operation. 

Information Submitted: April 1 990 

MR. MOVIES, INC. 
6566 Edenvale Boulevard 
Eden Prairie, Minnesota 55346 
William H. Kaiser, President 
Teri Moody, Director of Franchising 

Description of Operation: Mr. Movies is one of the nation's 
fastest growing chains of video cassette rental stores. The stores 
boast an attractive decor and service representatives help insure 
expertly merchandised stock. Market research department selects 
location and provides in-depth market analysis on an individualized 
basis. Point of sale computer system gives store owner vital 
stock information. 

Number of Franchisees: 60 in Minnesota, Iowa, Wisconsin, 
and Massachusetts. 

In Business Since: 1985 

Equity Capital Needed: $70,000 to $150,000 

Financial Assistance Available: No financing is available in- 
house at this time. Mr. Movies will assist in preparing loan ap- 
plications. 

Training Provided: Extensive training program including 40 
hours of in-store training, 8 hours of computer training, and 8 
hours of purchasing and operations training. 

Managerial Assistance Available: Franchisee receives "recom- 
mended buy" list each month. Service representatives visit stores 
on a quarterly basis. Operational consultants, computer trouble- 
shooters, and title selection advisors are available via toll-free 
number. Franchisees' computer data is analyzed by franchisor 
monthly. Advertising and promotional material, store supplies, and 
some pre-recorded video cassettes can be obtained from Mr. 
Movies warehouse. 

Information Submitted: April 1990 

NATION-WIDE GENERAL RENTAL CENTERS, INC. 

1684 Highway 92 West 

Suite A 

Woodstock, Georgia 30188 

I. N. Goodvin, President 

Description of Operation: Nation-Wide General Rental Center 
operates a full-line consumer-oriented rental center including items 
for the contractor and do-it-yourself home owner items, such as 
baby equipment, camping supplies, contractors' equipment and 
tools, concrete tools, carpenters tools, invalid needs, lawn and 
yard tools, mechanics' tools, painters' equipment, moving needs, 
party and banquet needs, plumbers' tools, sanding machines, 
trailer hitches, household equipment and local trucks and trailers. 
Building required is 1,800 to 3,000 square feet with outside 
fenced storage area, good traffic flow and parking for 6 to 10 
cars. 

Number of Franchisees: 196 in 38 States 
In Business Since: 1976 

Equity Capital Needed: $25,000 plus $7,500 $10,000 work- 
ing capital. No franchise fees. 

Financial Assistance Available: With the down payment of 
$25,000, franchisee will get $98,500 worth of equipment and 
opening supplies. The balance can be financed over 5 years with 
local banks company assistance to qualified applicants. No fran- 
chise or royalty fees; down payment goes toward equipment 
cost. All risk liability, conversion, group health, accident and life 
insurance coverage available to franchisee. We also have a buy 
back agreement and exclusive area agreement. 



Training Provided: On-the-job training for 5 full days at no 
charge to the franchisee. Training covers everything you need 
from familiarization with and maintenance of equipment, account- 
ing computerized system, advertising and promotion, purchasing 
add on equipment, rental rates, insurance, inventory control and 
operation manual covering much more. 

Managerial Assistance Available: Consultation on location 
and market feasibility studies; assistance in securing and negotia- 
tion building lease; a monthly computerized financial report giving 
balance sheet/income statement, and a list of all equipment in 
inventory with a month rental income per item. A rate guide book 
giving rental rates for each item and for your area. One hundred 
percent financing for growth inventory or new equipment. Fran- 
chisees can buy all their equipment at 3 to 10 percent over cost, 
which offers great purchasing power and discounts to each store 
owner. Buy back agreement gives you full credit on equipment. At 
the grand opening we will be there to help establish the franchisee 
in the community. We also mail 9,000 promotions to every home 
around a new center at grand opening time. 

Information Submitted: April 1990 

PCR PERSONAL COMPUTER RENTALS 

2557 Route 130 

Cranbury, New Jersey 08512 

Dan Bayha or Joe Laudisdo, Vice President, 

Franchise Development 

Description of Operation: Business oriented rental center op- 
erated from office space. Each outlet provides short-term micro- 
computers and peripherals to all segments of the business 
community. Owners stress value added customer service and 
cater to the needs of the client including free delivery, installation 
and maintenance, extensive training and personal support. 

Number of Franchisees: 49 in 8 States plus 1 company-owned 

unit. 

In Business Since: 1983 

Equity Capital Needed: $40,000 to $50,000. 

Financial Assistance Available: None 

Training Provided: Minimum 2 week comprehensive training for 
owner-operator and assistant manager. Additional week available 
(optional) to strengthen hardware, software knowledge. 

Managerial Assistance Available: After initial training, on- 
going support and training are provided for the term of the fran- 
chise agreement. Complete manuals, forms and instructions are 
furnished. In addition, franchisees will be informed of new pro- 
ducts with evaluations, price changes, and improved software and 
hardware to market. A continuous research and development 
program will thoroughly test and evaluate products before they 
are recommended. Ongoing advertising will serve to create aware- 
ness of franchise and develop preference level. 

Information Submitted: April 1990 

REMCO FRANCHISE DEVELOPMENT CORP. 

P. O. Box 720259 

Houston, Texas 77272 

Sam Love, Vice President, Franchising 

Description of Operation: Rental, sales, and service of name 
brand television, stereo, video, and major appliances with rental 
ownership options. Over 70 company stores in 17 States. 

Number of Franchisees: 109 in 29 States 
In Business Since: 1969 

Equity Capital Needed: $75,000-$250,000 (includes franchise 
fee). 

Financial Assistance Available: Financing arranged through 
major lending institution for inventory requirements. 

Training Provided: Comprehensive 3 week training program in 
Houston for store managers that includes classroom teaching. 
On-the-job training in a Remco store for a minimum of 6 weeks. 
Major training areas are sales management, credit management, 

103 



administrative management, and store management. Special 3 day 
training seminar for investors. Continued weekly training in the 
form of printed material and video tapes. 

Managerial Assistance Available: Company representatives 
provide regular on-site assistance in all phases of operations. A 
complete and highly detailed set of operational policies and proce- 
dures is provided to each franchise. All marketing and advertising 
programs are administered by the corporate office. 

Information Submitted: June 1990 

RENAPPU OF AMERICA, INC. 
1600 South Grand Avenue East 
Springfield, Illinois 62703 
Lou R. Messervy, President 

Description of Operations: Rent-to-own-appliances TVs, ste- 
reo, VCRs, furniture, computers, satellites. Store consists of 
2,000-3,000 square feet, must have off-store parking potential, 
unlimited any town 4,000 population or more. 

Number of Franchisees: 6 in Illinois and Iowa 
In Business Since: 1972 
Equity Capital Needed: $60,000 

Financial Assistance Available: Contact with National Finance 
Company. Normally 80 percent of inventory. 

Training Provided: Originally 1 week (home office) 1 week 
in field continues throughout agreement. 

Managerial Assistance Available: Training and procedure 
manual, audio, video training films, computer home, software, 
updated as needed. Profit and loss statements, balance sheets are 
provided monthly, comparisons with all stores showing products 
rented, time rented, average income per unit, etc. 

Information Submitted: June 1990 

TAYLOR RENTAL CORPORATION 

(Subsidiary of THE STANLEY WORKS) 

P. O. Box 8000 

1000 Stanley Drive 

New Britain, Connecticut 06050 

Description of Operation: General equipment rental center. 
Taylor stores carry products, tools and equipment for yard and 
garden, carpet and floor care, do-it-yourself projects, plumbing, 
automotive, contractors and builders, paint and wallpaper, mov- 
ing, banquets and special occasions. 

Number of Franchisees: 239 in 35 States 
In Business Since: 1963 

Equity Capital Needed: Total investment of $267,000 of which 
$90,000 is in liquid assets. 

Financial Asssistance Available: No financial assistance avail- 
able. 

Training Provided: Intensive 2 week training session at a com- 
pany-owned store. Ongoing counseling and advice from your 
regional director. Annual convention/trade show and business 
seminars. 

Managerial Assistance Available: See above. 
Information Submitted: April 1990 

YARD CARDS INC. 
2940 West Main Street 
Belleville, Illinois 62223 
Michael Hoepfinger, President 

Description of Operation: Yard Cards specializes in the rental 

if 8' high wooden greeting cards to be placed in yards as well as 

idoors to recognize special occasions. This can be an excellent 

iportunity for an add-on business for a florist, balloon business, 

te decorating business, or party supply business, as well as an 

^pendent business operated from your home. 

iber of Franchisees: 22 plus, company-owned in 1 1 

s. 



In Business Since: 1983, franchising since fall of 1986 
Equity Capital Needed: $5,000-$ 15,000 
Financial Assistance Available: None 

Training Provided: Training is provided at the office of fran- 
chisor and will not be longer than 3 days. Attendance is optional, 
and at the expense of franchisee. A complete, detailed operations 
manual is provided. 

Managerial Assistance Available: Ongoing assistance is pro- 
vided by Yard Cards personnel. This includes all phasis of opera- 
tion, and is provided readily at the request of franchisee. 
Complete, detailed operations manual is provided, and includes 
updates as they occur. 

Information Submitted: April 1990 

ZM VIDEO RENTAL, INC. 
3501 Chateau Boulevard 
Suite C- 102 

Kenner, Louisiana 70065 
Tony Hojjat 

Description of Operation: Fast growing and aggressive video 
rental stores of movies and equipment. We offer professional 
ongoing support and group purchasing benefits. 

Number of Franchisees: 22 in Louisiana and Mississippi 

In Business Since: 1984 

Equity Capital Needed: $70,000-$ 1 10,000 

Financial Assistance Available: Financing is available but must 
have 1/2 equity. 

Training Provided: The initial training is at our training center for 
1 week. Classroom and in-store. 

Managerial Assistance Available: Field training at locations 
during opening and ongoing consulting. 

Information Submitted: April 1990 
FOOD DONUTS 

DAWN DONUT SYSTEMS, INC. 
G-4300 West Pierson Road 
Flint, Michigan 48504 
Bill Morin, Director of Franchising 

Description of Operation: A Dawn Donut shop offers donuts, 
baked goods, coffee and other beverages, and other food items 
for sale on a retail basis, and each shop can be a production base 
for wholesale business as well. Most shops developed since tha 
mid-1970s also offer a major brand of gasoline and a "conve- 
nience" grocery store. (Those shops generally require 22,000 
square feet of property and a 2,400 square foot building.) A 
Dawn Donut shop can be a perfect addition to an existing retail 
gasoline and/or convenience store operation. In some cases, tha 
initial Dawn Donut shop can produce product for "satellite" units. 
For multi-unit operators the company offers a Special Territorial 
Expansion Plan (STEP). Dawn Donut does require a seating pack- 
age in all units, but a more efficient seating package can be used 
with existing gasoline and/or convenience stores. 

Number of Franchisees: 42 with 56 units in Michigan 

In Business Since: 1 956 

Equity Capital Needed: Minimum of $50,000. 

Financial Assistance Available: Franchisor prefers franchisees 
obtain their own financing. However, franchisor will assist in ar- 
ranging financing, and in some cases will finance qualified fran- 
chisees. 

Training Provided: Franchisees and/or their designated 
representatives must successfully complete the Dawn Donut 
Training Program, which is conducted at a designated Dawn 
Donut Shop. The curriculum includes instruction on operations, 
merchandising, marketing, and business functions that the fran- 
chisor considers essential to operate a Dawn Donut Shop suc- 
cessfully. 



Managerial Assistance Available: Initial site selection 
assistance provided, and franchisor must approve site. Franchisor 
maintains a continuing advisory relationship with franchisees, in- 
cluding consulting in the areas of marketing, merchandising and 
general business operations. 

Information Submitted: May 1990 

DIXIE CREAM FLOUR COMPANY 
P. O. Box 180 
St. Louis, Missouri 63166 
Attention: Franchise Director 

Description of Operation: Franchised privately owned donut 
and coffee shops, with both walk-in and drive-thru stores. Retail 
and wholesale selling of over 50 varieties of freshmade yeast 
raised and cake donuts, as well as coffee and other beverages. 

Number of Franchisees: 42 in 11 States 
In Business Since: 1929 

Equity Capital Needed: Franchise and training fee $5,000. No 
overrides, royalties or percentages. Equipment cost $15,000 to 
$40,000. 

Financial Assistance Available: None 

Training Provided: As part of the franchise fee, we have an 
extensive hands-on, in-shop training program of approximately 2 
weeks duration. Our company technicians work with you in your 
shop during this period. A comprehensive training manual is pro- 
vided for production assistance. Additionally, information concern- 
ing new products, as well as pertinent new ideas in helping your 
donut shop operate as efficiently as possible, are available from 
our St. Louis office. 

Managerial Assistance Available: Continuous communication 
by correspondence, direct toll-free phone and in-store visits by 
qualified home office personnel. There is also a procedures man- 
ual provided for everyday use in your donut shop. This manual, 
along with our technical assistance, will help each franchise attain 
its ultimate goal of profit and success. 

Information Submitted: May 1 990 

THE DONUT HOLE 

Rt. 1, Box 704 

Dickinson, North Dakota 58601 

Guy Moos, Director of Franchising 

Description of Operation: Franchised and company-owned 
shops with sit-down and take-out service with over 50 varieties 
of donuts and muffins, plus decorated cakes and tortes, cookies, 
pastry items, beverages, and the original Birthday Donut. The 
majority of products are delivered to The Donut Hole shops on a 
regular basis from a central production facility in a frozen dough 
stage. Franchisor owns and operates the production facility, as- 
suring consistent quality of products to all franchise outlets. Pro- 
ducts are then baked or fried daily in each shop to guarantee 
freshness. All shops required to build or remodel to uniform 
specifications and standards. 

Number of Franchisees: 15 The Donut Hole franchised stores 
located in North Dakota, South Dakota, and Montana, plus 2 
corporate-owned shops in Dickinson, North Dakota, which are 
also used for franchisee training. 

In Business Since: Owners have operated independent bakeries 
since 1955; opened first The Donut Hole store in 1976; began 
selling franchises in 1979. 

Equity Capital Needed: $35,000 to $40,000 

Financial Assistance Available: Franchisor will assist fran- 
chisee in arranging financing through local lending institutions. 

Training Provided: Franchisor requires that franchisee attend an 
intensive 3 week training program at our home office and at a 
designated The Donut Hole shop. Our company technicians will 
train you in every aspect of business operations, including food 
preparation, merchandising, marketing, administrative, and organi- 
zational procedures. Franchisee must satisfactorily complete this 
training before being permitted to open his/her shop. 



Managerial Assistance Available: Franchisor assists in site 
selection, pre-opening, and grand opening activities. Franchisee 
receives comprehensive operational and procedures manuals, with 
ongoing updates on new products and procedures. Ongoing com- 
munications and support are provided by a monthly newsletter, an 
annual 2 day seminar and awards program, and a support ser- 
vices representative who visits each store on a regular basis 
throughout the year, working with the franchisee to improve 
his/her knowledge of store operations. Home office provides mar- 
keting and advertising assistance, and outside contract accounting 
services are available. 

Information Submitted: April 1 990 

* DONUT INN INC. 
6355 Topanga Canyon Boulevard 
Suite 403 
Woodland Hills, California 91367-2185 

Description of Operation: Franchised donut and coffee 
shops drive-in and walk-in units. Retail selling of more than 80 
varieties of donuts, pastries, cookies and muffins, bagels, and 
croissants. Drinks are primarily coffee, milk, orange juice, and 
other non-alcoholic beverages. We offer individual franchises or 
territory (areas) franchises. We encourage growth through quali- 
fied individuals and groups with our sub-franchisor program. 

Number of Franchisees: 36 plus 3 company-owned in Califor- 
nia. 

In Business Since: 1975 

Equity Capital Needed: Franchise fee: $20,000. Equipment 
package approximately $45,000 to $65,000. 

Financial Assistance Available: We finance up to 75 percent 
of the equipment package to qualified franchisees. 

Training Provided: 3-4 weeks of concentrated training in all 
phases of the business in our training facility. Continuous updating 
and retraining as needed, on the newest and most innovative 
concepts and equipment. 1 week training in your store upon 
opening. 

Managerial Assistance Available: We provide a comprehen- 
sive recipe and procedure manual that guides the franchisee in the 
every day operation relating to product and quality control, ser- 
vice, sales, bookkeeping, inventory, ordering, marketing, etc. 
Whenever the franchisee has a question or needs advice on 
anything relating to their Donut Inn shop, there is a 24-hour a day, 
7-day a week, hot line. 

Information Submitted: May 1990 

DONUTLAND USA, INC. 
5265 Rockwell Drive, N.E. 
Cedar Rapids, Iowa 52402 

Description of Operation: Franchised and company-owned 
specialty food shops with sit-down, take-out and drive-thru ser- 
vice. Over 65 varieties of donuts and donut-related products are 
sold retail and wholesale. Each shop serves product that is pre- 
pared fresh daily. Deli-sandwiches, soup and salad are also 
served. 

Number of Franchisees: 18 plus 3 company-owned in Illinois, 
Iowa, North Dakota, Wisconsin and Nebraska. 

In Business Since: 1964 

Equity Capital Needed: Franchise fee $25,000. Total package, 
excluding real estate, $140,000 approximately. 

Financial Assistance Available: Assistance in securing financ- 
ing is provided. 

Training Provided: 6 week training program is provided in Ce- 
dar Rapids, Iowa, corporate headquarters. The source includes 
training in production, operations, labor relations, accounting and 
financial management. 

Managerial Assistance Available: Site selection and pre-open- 
ing assistance is provided. Throughout the term of the franchise, 
ongoing assistance is provided in accounting, marketing and oper- 
ations. 

Information Submitted: June 1990 



105 



DONUT MAKER 
99 Cambridge Street 
Charlestown, Massachusetts 02129 
James DeVellis, Treasurer 

Description of Operation: Retail coffee, donut, muffin stores. 

Number of Franchisees: 1 7 in Massachusetts and New Hamp- 
shire 

In Business Since: 1978 

Equity Capital Needed: $60,000-375,000 

Financial Assistance Available: None 

Training Provided: Intensive 5-6 weeks of training in all aspects 
of operating a donut shop. These include manufacturing of pro- 
ducts, financial equipment maintenance, personnel and customer 
service. 

Managerial Assistance Available: Franchisor will assist fran- 
chise for 2 weeks on a full-time basis at opening of new store 
and any additional expertise necessary to make operator oper- 
ationally sound. Complete manual of operations is provided. 

Information Submitted: June 1990 

DONUTS GALORE, INC. 

107 East Glenside Avenue, Suite E 

Glenside, Pennsylvania 19038 

Description of Operation: Franchised and company-owned cof- 
fee and donut shops with drive-in, walk-in units and shopping mall 
units. Retail selling of more than 50 varieties of donuts, cookies, 
muffins, brownies, macaroons, cupcakes, cookies and other bak- 
ery products, soup, hotdogs, coffee and other beverages. Donut 
products are centrally made, frozen and shipped to shops on 
regular basis. No bakers required on premises. Donut Shop con- 
sulting services available for private enterprise. 

Number of Franchisees: 3 {1 company) in Pennsylvania and 
New Jersey. 

In Business Since: 1955 

Equity Capital Needed: Franchise fee $15,000; working capital 
approximately $16,000; equipment package approximately 
$50,000 plus. Consultation fee $5,800 and up depending upon 
services required. 

Financial Assistance Available: We will assist franchisee in 
securing financing. No franchise fees for consulting services. 

Training Provided: 1 week training program consisting of prac- 
tical instruction in our stores. 

Managerial Assistance Available: Continuous operational as- 
sistance is available. The company helps in quality control, new 
products programs, and marketing programs for all shops. 

Information Submitted: May 1990 

"DUNKIN' DONUTS OF AMERICA, INC. 
P. O. Box 317 

Randolph, Massachusetts 02368 
Lawrence W. Hantman, Senior Vice President 

Description of Operation: Franchised and company-owned cof- 
fee and donut shops with drive-thru and walk-in units. Sales of 
over 52 varieties of donuts, munchkin donuthole treats, muffins, 
cookies, brownies, and related bakery items, at retail, along with 
soup, coffee and other beverages. Franchises are sold for individ- 
ual shops and, in selected markets, multiple license agreements 
may be available. Franchisor encourages development of real es- 
tate and building by the franchisee, subject to approval of Dunkin' 
Donuts of America, Inc. Franchisor also develops locations for 
franchising and for company supervisions. 

Number of Franchisees: 1,714 units in 39 States, Canada, 
Japan, the Philippines, Thailand, Bahamas, Korea, Singapore, Co- 
lombia, Venezuela, Chile, Brazil, Indonesia, Saudi Arabia and 
Taiwan. 



Equity Capital Needed: Franchise fee, $27,000 to $40,000, 
depending on geographical area and whether franchisee owns or 
controls the real estate. Working capital, approximately $18,000. 

Financial Assistance Available: Financing assistance for real 
estate acquisition and development. Equipment and sign financing 
assistance is available to qualified franchisees. 

Training Provided: 6 weeks training course for franchisees at 
Dunkin' Donuts University in Braintree, Massachusetts, consisting 
of production and shop management training. Initial training of 
donutmakers and managers for franchises and retraining are car- 
ried out at Dunkin' Donuts University without additional charge. 

Managerial Assistance Available: Continuous managerial as- 
sistance is avaiable from the district sales manager assigned to 
the individual shop. The company maintains quality assurance, 
research and development and new products programs. The fran- 
chisee-funded marketing department provides marketing programs 
for all shops. The marketing programs are administered by a field 
marketing manager who develops plans on a market basis. 

Information Submitted: June 1990 

FOSTER'S DONUTS, INC. 
Suite 3J 

4685 East Industrial Street 
Simi Valley, California 93063 
Linda Horn, Franchise Broker 

Description of Operation: The Foster's Donuts shop franchise 
is a retail donut shop usually located in a neighborhood shopping 
center and sublet to the franchisee by Foster's. The shop sells a 
complete assortment of Foster's Donuts freshly baked on the 
premises every day and a complimentary variety of hot and cold 
beverages. Each franchise offers take-out service and some coun- 
ter seating and is fully equipped to bake and sell donuts. Area 
franchises available for development in selected areas. 

Number of Franchisees: 55 units in California 
In Business Since: 1971 
Equity Capital Needed: $35,000 

Financial Assistance Available: Franchise fee of $35,000 
must be in cash. Foster's will finance the equipment package. 

Training Provided: The Foster's Donuts training program in- 
cludes no less than 10 days of pre-opening training covering all 
phases of Foster's Donuts shop operation, including donut baking, 
equipment operation, product merchandising, and business man- 
agement.. This is followed by 10 days of in-shop training and 
supervision at the franchisee's shop when it opens, during which 
the franchisee will operate the shop under the guidance of a 
Foster's field representative. 

Managerial Assistance Available: Foster's provides ongoing 
managerial and technical assistance by having a field representa- 
tive available for telephone consultation every weekday between 
9 am and 5 pm; field representatives also visit the franchise 
location regularly to check on shop operations and are available 
for trouble-shooting and problem solving. All shop bookkeeping 
and tax return preparation is done by Foster's. Foster's also 
provides the franchisee a confidential operating manual containing 
technical and managerial advice, forms, guides, directions, and 
operating tips and techniques and conducts periodic refresher 
courses, seminars, and other educational programs and continu- 
ous market and product research. 

Information Submitted: June 1990 

JOLLY PIRATE DONUT SHOPS 
3923 East Broad Street 
Columbus, Ohio 43213 
Nick Soulas, President 

Description of Operation: Retail sales of donuts, cookies, 
brownies, baked goods, and coffee and soft drinks. 

Number of Franchisees: 1 5 in 3 States 

In Business Since: 1 96 1 , franchising since 1 970. 

Ennitu f^anS*al lUaArloH* $ A.n OHO minimum Hanonrlinn nn ahit. 



piuuuoi pmpaicuiuii anu snup management, in an operating snop. 

Managerial Assistance Available: 2 weeks in-store training 
for manager, bakers and crew at opening. Periodic visits by com- 
pany personnel to consult and advise, and as requested by phone. 

Information Submitted: June 1990 

"MISTER DONUT OF AMERICA, INC. 
P. O. Box 317 

Randolph, Massachusetts 02308 
Ralph Gabellieri, President 

Description of Operation: Franchised doughnut and coffee 
shops drive-in and walk-in units. Retail selling of more than 55 
varieties of doughnuts, baked goods and nonalcoholic beverages, 
primarily coffee. Located on well traveled streets, near schools, 
churches, shopping centers, amusements and entertainment. Each 
shop produces its own doughnuts in its own kitchen. 

Number of Franchisees: Over 500 in USA and 2 countries. 
In Business Since: 1955 

Equity Capital Needed: Franchise fee $25,000. Cost of real 
estate and building are responsibility of franchisee, but location is 
subject to Mister Donut's approval. 

Financial Assistance Available: None 

Training Provided: Continuous professional 4 weeks training 
program, consisting of practical as well as classroom training at 
company school in St. Paul, Minnesota. 

Managerial Assistance Available: An area representative is 
permanently located at company expense in each area of the 
United States and Canada for managerial assistance to franchise 
operators. The company maintains a quality control service as 
well as a research and development department,' marketing and 
advertising services to assist franchise owners. Location analysis, 
lease negotiation and assistance with building design and con- 
struction are also provided by. Mister Donut personnel. 

Information Submitted: June 1990 

SOUTHERN MAID DONUT FLOUR COMPANY 

3615 Cavalier Drive 

Garland, Texas 75042 

Doris Franklin, Vice President 

Description of Operation: Southern Maid offers a tailored to 
order operation for each prospect. We have available all technical, 
managerial, and business information. Southern Maid sells all 
brands of donut equipment. We consider our flour blends^of the 
finest quality for the price. Franchises are available nationwide. 

Number of Franchisees: 65 in Texas, Kansas, Louisiana, Ar- 
kansas, and Florida. 

In Business Since: 1937 

Equity Capital Needed: A 50 percent down payment is re- 
quired before equipment is ordered. Franchise fee is $5,000. 

Financial Assistance Available: None 

Training Provided: In-shop technical training for period 
necessary (time varies with each operation). 

Managerial Assistance Available: Continuous advisory infor- 
mation is available. 

Information Submitted: April 1990 

SPUDNUTS 

A Division of U.S. DESIGN SYSTEMS, INC. 

742 Hampsnipe Road 

Suite B 

Westlake Village, California 91361 

Description of Operation: Spudnuts offers franchisees a unique 
and established product for a retail donut shop, The store is 
approximately 1,800 square feet and includes drive-thru service 
whenever possible. The exterior image of the building has a brand 
new look that blends in any area. 



In Business Since: 1939 

Equity Capital Needed: $20,000 franchise fee 

Financial Assistance Available: Franchisees to arrange their 
own financing. Franchisor will assist in arrangements. 

Training Provided: 4 weeks of in-depth training are provided 
plus additional training in the new franchised shop at the time of 
opening. Training includes making Spudnuts unique products, hir- 
ing of personnel, record keeping, promotional and advertising 
concepts, production controls, quality control, and marketing 
ideas and concepts. 

Managerial Assistance Available: Spudnuts assistance contin- 
ues for the length of the franchise agreement. Spudnuts know- 
how manual will be revised on a continual basis. Field support will 
visit shops and assist franchisee with complete operation of 
shops and introduce new products developed from their research 
and development department. 

Information Submitted: April 1990 

TASTEE DONUTS, INC. 

5600 Mounes Street 

Harahan, Louisiana 70123 . 

Joe Santopadre 

Description of Operation: Tastee Donuts, Inc., offers invest- 
ment and career opportunities to both multiple unit and single unit 
licensees. Our concept is to provide a large variety of fresh, high 
quality donuts, baked goods, and small hamburgers with excellent 
coffee and other beverages, either to take-out, sit-down or drive- 
thru, in both free-standing and shopping center locations. 

Number of Franchisees: 52 in 3 States 

In Business Since: 1965 

Equity Capital Needed: Total investment about $165,000. 

Financial Assistance Available: None 

Training Provided: Intensive 6 week training course covering all 
aspects of production and shop management. The course is 
taught at the Tastee Donuts training school in New Orleans, 
Louisiana. . 

Managerial Assistance Available: Continuous managerial as- 
sistance is available from regional supervisors. Advertising and 
marketing assistance is provided through licensee supported pro- 
grams. 

Information Submitted: June 1990 

THE WHOLE DONUT FRANCHISE SYSTEMS, INC. 
894 New Britain Avenue 
Hartford, Connecticut 06106-3921 
Frank S. Gencarelli, President 

Description of Operation: Each store averages 1,700-1,800 
square feet with drive through and walk-in units. The Whole 
Donut sells donuts, pastries, muffins and cookies along with cof- 
fee and soft drinks. Some stores have a deli where sandwiches, 
soups and salads are served. Most stores are open 24 hours a 
day. 

Number of Franchisees: 38 in Connecticut, Massachusetts, 
New Hampshire, Rhode Island and Vermont. 

In Business Since: 1 953, started franchising in 1 984 

Equity Capital Needed: $60,000 cash, which includes the 
$25,000 franchise fee. $75,000 financed. $10,000 working 
capital. Excluding cost of real estate and buildings which must be 
approved by The Whole Donut. 

Training Provided: 5 to 6 weeks training course in Hartford, 
Connecticut. Instructions in product preparation, marketing, cus- 
tomer service, hiring,. employee training, inventory control, record- 
keeping, and other supervisory skills. Instruction is continued at 
franchisee's location before and immediately after opening for 
business. 

107 



Managerial Assistance Available: Company representatives 

are at your side assisting you in setting-up and operating your 

store. The company provides marketing and advertising services 

to franchisees, along with continued product line evaluation and 

selection. 

Information Submitted: June 1990 

WINCHELL'S DONUT HOUSE 

16424 Valley View Avenue 

La Mirada, California 90637 

Chuck Tortoriee 

Description of Operation: Winchell's is an established and 
highly recognized retail donut shop chain that offers a large variety 
of donuts, brownies, croissants, muffins, cookies and related 
bakery items, as well as coffee and other beverages. Retail units 
are normally free standing or strip shopping center, walk-in and 
drive-thru locations. 

Number of Franchisees: 617 company-owned and 84 fran- 
chisee! locations in 13 Western States. Also, 34 locations in 
Japan, Korea, Philippines and Guam. 

In Business Since: 1948 

Equity Capital Needed: $55,000 minimum with the ability to 
secure financing for the remaining portion of investment. (Initial 
franchise fee $25,000-$30,000.) 

Financial Assistance Available: Franchisees to arrange own 
financing. Winchell's provides a list of approved lenders. 

Training Provided: A comprehensive 6 week franchisee training 
course where you'll receive extensive instruction from the produc- 
tion of donuts to retail sales management, as well as personal 
development and communication. Additional training and supervi- 
sion by a qualified company representative for approximately 7 
days during store opening. 

Managerial Assistance Available: Franchisee will receive op- 
erations support through effective operating methods, systems 
and procedures that begins at the grand opening and continues 
with periodic store visits throughout the term of the franchise. 
Also marketing support, developed by qualified professionals, 
through high impact advertising materials and promotions, and 
Winchell's television and radio advertising, as well as research 
and development of new products and sales building promotions. 

Information Submitted: June 1990 

FOOD GROCERY/SPECIALTY STORES 

ALPEN PANTRY, INC. 

1748 Independence Boulevard 

Suite C-6 

Sarasota, Florida 33580 

John Hartnett 

Description of Operation: Retail specialty food stores located 
primarily in major regional shopping malls featuring gourmet 
foods, domestic and imported cheeses, sausages, wines and "deli 
board" gourmet sandwiches. 

Number of Franchisees: 10 in 8 States 
In Business Since: 1975 

Equity Capital Needed: Approximately $78,000 plus leasehold 
improvements. 

Financial Assistance Available: Assistance in obtaining local 
bank financing. 

Training Provided: Prior to opening; 2 week course in product 
knowledge, sales techniques, merchandising, promotional calen- 
dar, inventory control and managing a successful business. 

Managerial Assistance Available: Ongoing program of com- 
munication by bulletins, phone and store visits, annual convention, 
and sales seminars. 

Information Submitted: June 1990 
108 



AMERICAN BULK FOOD 
22451 Michigan Avenue 
Dearborn, Michigan 48124 
Martin Benson or Jeff English 

Description of Operation: American Bulk Food is a bulk food 
grocery store that stocks over 1,100 gourmet, exotic, ethnic, 
natural, diet and sugar-free products in bulk. Items are displayed 
in clear plastic bins that allow the consumer to see the colors and 
quality and smell the aromas of the food. The consumer may buy 
as much or as little as needed, which makes buying exciting, fun, 
practical and economical. 

Number of Franchisees: 10 plus 2 company-owned in Michi- 
gan. 

In Business Since: 1983 

Equity Capital Needed: $ 1 20,000-$200,000 

Financial Assistance Available: Financing available to qualified 

applicants. 

Training Provided: Training covers all aspects of bulk food 
market operations, which include sanitation, inventory procedures, 
quality control, shelf life control, pricing strategies, ordering and 
product selection, display and signage, market environment con- 
trol, advertising and promotion, ongoing owner, staff training in the 
above, and many other areas. 

Managerial Assistance Available: Ongoing support program 
52 weeks a year, newsletter, field consultant, technical and op- 
erating trainers, regular visits by field consultants, ongoing re- 
search and development programs, seminars and meetings. 
Access to centralized buying from corporate warehouse. 

Information Submitted: June 1 990 

ATLANTIC RICHFIELD COMPANY 
am/pm MINI MARKET FRANCHISE 
1055 West 7th Street 
Los Angeles, California 90051-0570 
Thomas L. Everett, Manager 
am/pm Franchise Marketing 

Description of Operation: The "am/pm" mini market franchise 
is a system for retail grocery store and fast food services and thfl 
identification, layout, and operation of retail grocery and fast food 
stores identified principally by the service name and service mark 
"am/pm," featuring the sale of prepackaged foods, fast foods, 
beverages, sundries and convenience store goods. 

Number of Franchisees: 731 as of February 1990 in 5 States 
In Business Since: 1979 

Equity Capital Needed: $126,500 through $568,000 excluding 
the cost of acquiring or leasing the real estate and excluding any 
deposits and any investment required in connection with other 
businesses conducted from the premises. 

Financial Assistance Available: None 

Training Provided: 8 to 12 weeks training including basic book- 
keeping, accounting, sales promotion, inventory control and retail 
and management techniques. 

Managerial Assistance Available: Complete managerial assis- 
tance from franchisor includes the personalized service of an 
am/pm franchise representative, sales manager, and franchise 
manager at the field level with assistance from a headquarters 
staff to create new program and manage sustaining advertising 
and sales promotion techniques. Additionally, complete manuals 
detailing systems, forms, accounting and inventory service, and 
marketing techniques are also provided to the franchisee. 

Information Submitted: April 1990 

AUGIE'S, INC. 
1900 West County Road C 
St. Paul, Minnesota 55113 
Ray Augustine, President 

Description of Operation: Industrial catering. Special equipped 
trucks to serve hot foods to workers on-the-job. 

Number of Franchisees: 54 in Minnesota 



In Business Since: 1958 

Equity Capital Needed: $5,000, some instances less. 

Financial Assistance Available: Weekly payment on amount 
due. 

Training Provided: Approximately 1 week training in driving and 
sales. 

Managerial Assistance Available: Same as above. 
Information Submitted: June 1990 

BALBOA BAKING COMPANY 
4686 University Avenue . 
San Diego, California 92105 
Fabian Stebenski 

Description of Operation: We make quality bread, specializing 
in sourdough loaves and rolls. Franchising in the San Diego area 
only. 

Number of Franchisees: 6 in California 

In Business Since: 1970 

Equity Capital Needed: $100,000 

Financial Assistance Available: Will help in financing if fran- 
chisee is fully qualified. 

Training Provided: Training for packers and drivers. Pack- 
ers slicing and packing bread for following day. Drivers learn 
routes. Customer promoting restaurants, delis and markets. 

Managerial Assistance Available: Balboa provides continual 
management service for the life of the franchise in areas such as 
bookkeeping, advertising and inventory control. Complete manuals 
of operations, forms and directions are provided. District and field 
managers are available to work closely with franchisee and assist 
in solving problems. Balboa sponsors meetings and conducts 
marketing and product research to maintain high Balboa consumer 
acceptance. 

Information Submitted: June 1990 

BARNIE'S COFFEE & TEA COMPANY, INC. 

340 North Primrose Drive 

Orlando, Florida 32803 

B. Philip Jones, Jr., President 

Description of Operation: Barnie's is a gourmet coffee and tea 
store selling imported whole bean coffees, bulk and packaged 
teas, related accessories, and cupped coffee, espresso, cappuc- 
cino and specialty baked goods for take out. Store units are 
located in premiere regional mall locations. 

Number of Franchisees: 26 in Florida, Alabama, Georgia, Il- 
linois, and Tennessee. 

In Business Since: 1980, incorporated in 1982 (43 company- 
owned stores). 

Equity Capital Needed: $150,000-$200,000 (including debt 
capital). 

Financial Assistance Available: No financial assistance is 
available. The franchisor does help coordinate presentation of loan 
package to lending institutions. 

Training Provided: 5 day orientation at home office. Franchisee 
and staff participate in initial store set-up. Grand opening week 
with company, in-store supervision. Detailed operations manual 
provided. 

Managerial Assistance Available: During first year visits by 
franchise operations department. Three franchisee meetings per 
year for duration of franchise agreement. Access to central buying 
power and distribution through warehouse. Ongoing participation 
in store with promotions and new product introduction. 

Information Submitted: April 1990 



BLUE CHIP COOKIES, INC. 

124 Beale Street 

4th Floor 

San Francisco, California 94105 

Matt Nader, CEO 

Description of Operation: Retail gourmet fresh cookies. 

Number of Franchisees: 26 in California, Arizona, Colorado, 
New Mexico, Ohio, Texas and Minnesota. 

In Business Since: 1983 

Equity Capital Needed: $90,000-$! 1 5,000 

Financial Assistance Available: None 

Training Provided: All aspects from making the cookie dough 
to mixing, baking, selling and marketing. 2-3 weeks of training for 
franchisee and/or management. 

Managerial Assistance Available: As needed and when need- 
ed for the life of the franchise. Building and architectual design, 
layout, equipment specs and purchasing. 

Information Submitted: June 1990 

LE CROISSANT SHOP 

dba BLUE MILL ENTERPRISES CORP. 

227 West 40th Street 

New York, New York 10018 

Robert Le Lamer, President 

Jacques Pelletier, Vice President 

Description of Operation: Retail facilities selling authentic 
French baked croissants, pastries, breads, salads, soups, bev- 
erages and other baked and cooked products. 

Number of Franchisees: 16 plus 6 company-owned in New 
York 

In Business Since: 1981, offering franchises since 1984 
Equity Capital Needed: $125,000 to $300,000 
Financial Assistance Available: None 
Training Provided: 4 weeks training in baking and sales 

Managerial Assistance Available: Operational and managing 
assistance provided throughout the term of the contract. 

Information Submitted: April 1990 

BOARDWALK FRANCHISE CORPORATION, INC. 
T/A THE BOARDWALK PEANUT SHOPPE 
10th Street and Boardwalk 
P.O. Box 749 

Ocean City, New Jersey 08226 
Leo Yeager III, President 

Description of Operation: Retail nut and candy shoppe. Featur- 
ing "hot" roasted peanuts, freshly prepared nuts and popcorn, 
dried fruits, health mixes and seeds, chocolates, candy, and gift 
packages. 

Number of Franchisees: 4 plus 2 company-owned 
In Business Since: 1972 

Equity Capital Needed: Total investment ranges from 
$94,500-$ 132,000. This includes a $12,000 franchise fee. Addi- 
tional working capital and deposits of $15,000 may be required. 

Financial Assistance Available: No. Franchisor will assist in 
preparation of a loan package. 

Training Provided: A policies manual is issued and enhanced by 
a 1 week training program. This on-the-job training provides exact 
specifications for producing quality products, marketing strategies, 
management and administrative systems. 

Managerial Assistance Available: Start-up assistance pro- 
vided in opening locations as well as ongoing support. Through a 
call-line, a franchisee can contact the franchisor with a problem or 
question. Franchisees will receive updates on the latest trends and 
promotional strategies. There is also periodic field supervision. 

Information Submitted: June 1990 



109 



*BULK INTERNATIONAL 
755 West Big Beaver Road 
Suite 1600 

Troy, Michigan 48010 
Leonard A. Daitch 

Description of Operation: Bulk International is the franchisor of 
Mister Bulky's Foods and Johvince Bulk Food stores. Bulk Interna- 
tional offers turnkey franchises of retail bulk fo'od markets. Each 
store is between 1,600 and 2,600 square feet, and is located in 
strip malls or regional malls. These markets are unique as they 
offer over 1,000 bulk food items to consumers, with the opportu- 
nity to buy a pinch or a pound, and in most cases, at considerable 
savings over normal grocery markets. The products are merchan- 
dised out of plexigas bins, and an extremely attractive presenta- 
tion acts as a strong incentive to the consumer. Items 
merchandised are dried fruits and nuts, candies, spices, grains 
and cereals, pastas, peas and beans, large assortment of flours, 
sugars, spices of the world, extracts, cake mixes, baking supplies, 
baking ingredients, and related giftware. 

Number of Franchisees: 51 in 14 States 

In Business Since: 1983 

Equity Capital Needed: $75,000 minimum 

Financial Assistance Available:' A total investment of between 
$130,000 (low) to $250,000 (high) is required to open a bulk 
food franchise on a turnkey basis. This includes the franchisee 
fee, all fixturing and equipment, shelving, two computerized 
checkout counters, signage package, and approximately $35,000 
of start-up inventory. This figure also includes an estimation for 
leasehold improvement, first and last month's rent and initial 
advertising and insurance costs. The franchisor does no direct 
financing, but will provide the franchisee with assistance to obtain 
financing, and if the franchisee's credit and security are accept- 
able, lending institutions will generally advance 50 percent of the 
required capital. 

Training Provided: The franchisor provides assistance in site 
selection and lease negotiation. Franchisor provides approximately 
3 weeks of training for manager, owner, and staff, comprised of 2 
weeks prior to store opening at franchisee's location or other 
designated location, and 1 week of training reinforcement after 
store has opened. Ongoing supervision is part of the franchisor's 
program. Training methods' include operating manuals, hands-on 
training, cashier manuals, employee handbook specifically dealing 
with care and control of handling foods in bulk, and retail mer- 
chandising. 

Managerial Assistance Available: Bulk International provides 
continual supervision through store visits, newsletters, and area 
meetings, to ensure that the franchisee is kepf up to date on 
seasonal merchandise, new products, new ideas, and new mer- 
chandising techniques. 

Information Submitted: April 1990 

"BUNS MASTER BAKERY SYSTEMS CORP. 
6505 East Mississauga Road North 
Mississauga, Ontario, Canada L5N 1A6 
Jon Mallinick, Franchise Manager (United States) 

Description of Operation: Buns Master Bakery is a unique 
self-service, bake-on-premises bakery that offers distinctive qual- 
ity breads, buns, rolls and other bakery products at factory prices. 
All bakeries use the same formula and all are required to have the 
same name, logo, decor, product bins and product mix. 

Number of Franchisees: 6 in Washington, Ohio, Michigan and 
Arizona. 1 16 in Canada 

In Business Since: 1979 in the U.S.A.; 1976 in Canada 
Equity Capital Needed: Minimum $75,000 
Financial Assistance Available: None 

Training Provided: An initial training program that consists of 
participating in the day-to-day operation of another Buns Master 
Bakery for 2 to 5 days prior to opening his/her own bakery is 
offered to the franchisee. In addition, for the first 14 days of 
operation of the franchisee's bakery, a technical trainer teaches 



the franchisee and his staff the Buns Master Bakery system's 
methods of preparing and merchandising products, and standard 
operating practices, methods and procedures. 

Managerial Assistance Available: The franchisor assists the 
franchisee in site selection, lease negotiations, bakery layout, pre- 
paring financial information for financing, purchasing the required 
equipment package, initial training, initial advertising and promo- 
tion, continuing advertising and promotion, product mix and prod- 
uct development. 

Information Submitted: April 1990 

CHEESECAKE, ETC. 

400 Swallow Drive 

Miami Springs, Florida 33166 

Bill Wolar, Jr., Vice President, Franchise Director 

Description of Operation: Cheesecake, Etc. offers franchise 
owners a sound profit potential in the ever-increasing specialty 
dessert industry. Each unit is beautifully decorated for eat-in or 
take-home retail business. The wholesale market allows for out- 
standing long-term growth. All varieties and flavors of cheese- 
cake, gourmet chocolates and many other specialty desserts. A 
simple "pour and bake" system; other desserts supplied ready- 
to-serve. 

Number of Franchisees: 4 in 3 States 
In Business Since: 1974 
Equity Capital Needed: None 

Training Provided: 7 days at home office and on-site support 
for opening. Extensive operations manual from baking to customer 
relations to wholesale selling. 

Managerial Assistance Available: Assistance with site selec- 
tion, design of unit, lease negotiations, advertising materials and 
continual home office support. 

Information Submitted: May 1990 

CHEESE SHOP INTERNATIONAL, INC. 
14819 Inwood 
Dallas, Texas 75244 

Description of Operation: Retail sale of fine cheese, gourmet 
foods, related gift items and wines where permissible. Typically 
located in a shopping center or on main street of better suburban 
communities. 

Number of Franchisees: 50 in 16 States 
In Business Since: 1965 
Equity Capital Needed: $50,000-$ 100,000 
Financial Assistance Available: None 

Training Provided: 4 weeks; 5 days per week actually working 
in an existing Cheese Shop under the direction of a company 
expert. 

Managerial Assistance Available: In addition to the training 
we provide an expert to help during the grand opening week. On 
a continuous basis we accept collect phone calls to plan and 
advise on all purchases necessary to run the business. This ser- 
vice includes discussing the following as applies to various suppli- 
ers; availability of product, freshness, specials, quality, next 
arrivals, trucking routes, air freight, costs, etc. It also includes 
recommending where to place a given order for a certain product 
at that particular time. This service is optional and typically dona 
on a weekly basis. We also organize promotions, designed to 
increased sales. Continuous supervision and advice in all phases 
of retail operations is available. 

Information Submitted: June 1990 

CHEZ CHOCOLAT 

P.O. Drawer 11025 

Winston-Salem, North Carolina 27116 

Description of Operation: Retail candy and nut shops selling 
domestic and imported products. Operated primarily in kiosk and 
store locations in regional malls. 



110 



Number of Franchisees: 32 stores in 12 states plus 1 com- 
pany-owned. 

In Business Since: 1972 

Equity Capital Needed: Estimated costs include complete turn- 
key, franchise fee, and inventory, Kiosks range from 
$30,000 $135,000. In-line stores range from 
$65,000-$ 150,000. 

Financial Assistance Available: None. Outside financing only. 
Some internal financing available under certain circumstances. 

Training Provided: Regional supervisors and field operations 
managers train franchisees in their respective locations for a time 
depending on past retail experience. 

Managerial Assistance Available: Field operations managers 
set up and open stores providing in-depth initial training. After- 
wards, regional supervisors visit locations as needed to assist in 
maximizing operations, marketing new, seasonal, and holiday mer- 
chandise. Regional meetings are held for operations seminars and 
holiday product shows in advance of major holidays. 

Information Submitted: April 1990 

THE COFFEE BEANERY, LTD. 
G-3429 Pierson Place 
Flushing, Michigan 48433 
JoAnne Shaw, President 

Description of Operation: Specializes in gourmet coffee and 
tea, selling coffee by the pound and cup, bulk and packaged tea, 
related accessories. Stores are located in major malls. 

Number of Franchisees: 31 stores in 6 States. 

In Business Since: 1976 

Equity Capital Needed: Net worth of $200,000. 

Financial Assistance Available: A total investment of 
$95,000 to $196,000 is required to open a Coffee Beanery, Ltd. 
on a turnkey basis. Included would be franchise fee, fixturing, 
shelving, signage, inventory and some working capital. Franchisor 
does no direct financing but will provide qualified franchisees 
assistance in obtaining financing. 

Training Provided: 1 week in corporate office, 1 week in com- 
pany-owned store, and 2 weeks in franchise store. Training man- 
uals include employee manual, management manual and product 
training manual. Training may include product, inventory control, 
bookkeeping, daily operations and much more. 

Managerial Assistance Available: Assistance available by 
store visits, training meetings, newsletters, phone, access to 
group buying through central distribution, a complete monthly 
marketing program, research and development for new products 
and marketing techniques. 

Information Submitted: April 1990 

THE COFFEE MERCHANT 

Box 2 159 

Sand Point, Idaho 83864 

Description of Operation: The Coffee Merchant is a specialty 
retail store providing an exceptional variety of the world's best 
coffees, fine teas and related accessories. 

Number of Franchisees: 3 in California, 3 in Iowa, 1 in Illinois, 
1 in Idaho, 1 in Kansas and 1 in Ohio 

In Business Since: 1979 

Equity Capital Needed: $95,000 to $135,000 dependent on 
store size, location and construction need. 

Financial Assistance Available: The franchisor will assist the 
franchisee in applying to local banks for financing. 

Training Provided: The prospective franchisee is trained for a 2 
week period in a company store with emphasis placed on mer- 
chandising and accounting skills. 

Managerial Assistance Available: The franchisor provides on- 
going managerial assistance and has available accounting services 
for the franchisee. 



Information Submitted: April 1 990 

COFFEE, TEA & THEE 

c/o Specialty Retail Concepts, Inc. 

P. O. Drawer 11025 

Winston-Salem, North Carolina 27116 

Description of Operation: Gourmet coffee and tea specialty 
shops located within enclosed shopping malls. 

Number of Franchisees: 14 in 15 States, plus 5 company- 
owned. 

In Business Since: 1979 

Equity Capital Needed: $85,000 to $125,000 

Financial Assistance Available: No financial assistance avail- 
able. However, franchisor is available for consultation with 
lenders. 

Training Provided: Initial training of staff (normally 1 to 2 
weeks) and periodic visits thereafter. 

Managerial Assistance Available: Initial training at same time 
staff training takes place. Periodic visits by operations staff 
thereafer. 

Information Submitted: April 1990 

COLONIAL VILLAGE MEAT MARKET FRANCHISE 

CORP. 

Manoa Shopping Center 

Office #4 

Harbertown, Pennsylvania 

Stanley Kadash 

Description of Operation: Each store is approximately 4,000 
square feet with ample store front parking. Our meats are dis- 
played in self-service cases for volume purposes. Our meat rooms 
are visually displayed to the customers for their inspection. All 
stores have a full service deli line with a full or limited line of 
grocery and product. Our reputation is built on giving our cus- 
tomers quality, cleanliness, service and variety of competitive 
prices. 

Number of Franchisees: 15 in Pennsylvania, New Jersey and 
Delaware 

In Business Since: 1968 

Equity Capital Needed: $50,000 to $100,000 

Financial Assistance Available: Financial assistance is limited. 
Third party financial institutions will provide partial financing to 
acceptable franchisee. Franchisor, in certain situations, may fi- 
nance all or part of franchisee's equipment requirement. 

Training Provided: Prospective franchisee should have at least 
5 years managerial experience in retail food industry with working 
knowledge of meats. Sixteen hours of class training with 2 weeks 
of in-store training are recommended and sometimes required. 

Managerial Assistance Available: We provide ongoing man- 
agement services for the life of the franchise in all areas of internal 
and external store operations. Complete manuals of store oper- 
ations, forms and directions are provided. Field managers are 
available in all regions to work closely with franchisees and visit 
stores. 

Information Submitted: June 1990 

CONVENIENT FOOD MART, INC. 

World Headquarters 

9701 West Higgins Road 

Suite 850 

Rosemont, Illinois 60018 

Richard Harper, President 

Description of Operation: Grocery stores are 2,400 to 3,600 
square feet in size with ample parking. Stores are open 365 days 
a year from 7:00 am until midnight. Stores stock complete lines 
of top name national brand merchandise normally stocked in a 
chain supermarket (except fresh red meat requiring cutting at 
store level). CFM franchises regional territories to a franchisor 
under a licensing agreement who, as an independent contractor, 



111 



in turn franchises stores to individuals. The regional franchisor 
selects locations, negotiates with investors to build the store, and 
takes a long-term lease, subleasing same to CFM owner-oper- 
ators. There are 48 licensed franchisors (some with multiple fran- 
chises) operating in parts or all of 38 States and Canada. 
Information about open areas and franchisors for any State may 
be obtained from national office. 

Number of Franchisees: Over 1,500 throughout the United 
States, 2 countries. 

In Business Since: 1958 

Equity Capital Needed: Varies by regional franchisor. 

Financial Assistance Available: Varies by regional franchisor. 

Training Provided: Program includes planning, hiring, purchas- 
ing, merchandising, advertising, and business management. Easily 
implemented cash and inventory controls are also taught. Addi- 
tional training at franchisee's store at time of opening. 

Managerial Assistance Available: Continuous communication 
by bulletins, correspondence, direct phone, in-store visits by quali- 
fied personnel, and ongoing training sessions are conducted. 

Information Submitted: June 1990 

* COOKIE FACTORY OF AMERICA 
651 East Butterfield Road 
Suite 503 

Lombard, Illinois 60148 
Contact: Director of Franchising 

Description of Operation: Specialty bake shop featuring pre- 
mium quality cookies, decorated cookies, muffins, cinnamon rolls, 
pecan rolls, croissants and other popular baked goods. Some 
locations offer a light cafe menu featuring fresh-made sandwiches, 
salads and soups. 

Number of Franchisees: 35 in 16 States 

In Business Since: 1974 

Equity Capital Needed: Subject to franchisee's financial status. 

Financial Assistance Available: CFA will assist franchisee in 
preparing financing requests and plans. Also, the franchisee will 
be referred to lenders familiar with CFA's financing criterion. 

Training Provided: CFA provides comprehensive in-store train- 
ing covering product preparation, store operations, merchandising. 

Managerial Assistance Available: Upon request CFA will as- 
sist with site selection, store design, store construction and store 
opening. 

Information Submitted: April 1990 

THE COOKIE STORE 
c/o SPECIALTY RETAIL CONCEPTS 
P. O. Drawer 11025 
Winston-Salem, North Carolina 

Description of Operation: Cookies, cookie cakes, brownies, 
frozen yogurt, and related items. 

Number of Franchisees: 12 in 6 States, plus 1 company- 
owned. 

In Business Since: 1982 

Equity Capital Needed: $75,000 to $100,000 

Financial Assistance Available: No financial assistance avail- 
able. However, franchisor is available for consultation with 
lenders. 

Training Provided: Initial training of staff (normally 1 week) and 
periodic visits thereafter. 

Managerial Assistance Available: Initial training at same time 
staff training takes place. Periodic visits by operations staff there- 
after. 

Information Submitted: April 1990 
112 



CRUISERS SHOP AROUND 
DRIVE THRU FOOD STORE 
619 Divesadero Street 
Fresno, California 93701 
George Pratt 

Description of Operation: Walk-in N roll-in, the ultimate in 
convenience food stores. 

Number of Franchisees: 1 company-owned in California 
In Business Since: 1987, franchising started in 1989 

Equity Capital Needed: $60,000-$ 120,000. Investor multi- 
units also available. 

Financial Assistance Available: None 
Training Provided: 2 weeks detail orientation. 

Managerial Assistance Available: Managerial assistance via 
operations manual. 

Information Submitted: April 1990 

* DAIRY MART CONVENIENCE STORES, INC. 
240 South Road 
Enfield, Connecticut 06082 
Leonard F. Crogan, Vice President 

Description of Operation: Dairy Mart Convenience Stores, Inc., 
operates retail convenience stores in southern New England and 
the Midwest. Dairy Mart/Lawson stores are open 7 days a week 
from 18 to 24 hours per day depending on location. Stores 
average approximately 1,800 to 2,000 square feet in size. Dairy 
Mart/Lawson typically provides the physical location and all equip- 
ment necessary to operate a convenience store. 

Number of Franchisees: 167 in 6 States 

In Business Since: 1957 

Equity Capital Needed: Minimum of $15,000 

Financial Assistance Available: No direct financial assistance 
is provided by franchisor. However, franchisor will make banking 
contract and assist franchisee in obtaining bank financing. 

Training Provided: Typically, a 2 week training period is pro- 
vived, primarily at the store location. 

Managerial Assistance Available: After the initial training pe- 
riod, regular store visits are made by Dairy Mart area supervisors. 
Dairy Mart also sponsors periodic meetings covering various as- 
pects of store management including personnel, merchandising, 
and theft prevention. 

Information Submitted: June 1 990 

DIAL-A-GIFT, INC. 
2265 East 4800 South 
Salt Lake City, Utah 84117 
Clarence L. Jolley, President 

Description of Operation: National gift wire service (like flo- 
rists). National delivery of fancy gift baskets fresh fruit, gourmet 
foods, cheeses, wines and champagne, decorated cakes, bou- 
quets of balloons, steaks, smoked ham, turkey and salmon. 

Number of Franchisees: 1 15 in 28 States 

In Business Since: 1980 

Equity Capital Needed: $15,000 

Financial Assistance Available: None 

Training Provided: Intensive 3 days training at home office. 

Managerial Assistance Available: Perpetual assistance. 

Information Submitted: June 1990 

FOOD-N-FUEL, INC. 
4366 Rollins Hill Road West 
Arden Hills, Minnesota 55112 
Edward Bird, General Manager 

Description of Operation: Retail grocery and gasoline. 



Number of Franchisees: SO in Minnesota, Wisconsin, Iowa, 
North Dakota and South Dakota. 

In Business Since: 1978 

Equity Capital Needed: $250,000-$500,000 

Financial Assistance Available: None 

Training Provided: 1 week prior to opening store, ongoing 
thereafter. 

Managerial Assistance Available: Ongoing 
Information Submitted: June 1990 

LAURA CORPORATION 

dba FRONTIER FRUIT & NUT COMPANY 

3823 Wadsworth Road 

Norton, Ohio 44203 

Alex E. Marksz, Vice President 

Description of Operation: The Frontier Fruit & Nut Company 
offers a unique retail store operation in regional malls featuring the 
retail sales of bulk dried fruits, nuts, candies and gifts. 

Number of Franchisees: 6 franchisees, 58 locations in 6 States 
and Canada. 

In Business Since: 1977 

Equity Capital Needed: $25,000 minimum 

Financial Assistance Available: None 

Training Provided: On-site training by full-time Frontier Fruit & 
Nut employee at time of opening. 

Managerial Assistance Available: Frontier provides continual 
assistance for the life of the franchise in such areas as bookkeep- 
ing, advertising and inventory control. Complete manual of oper- 
ations, product knowledge, forms and directions are provided. 

Information Submitted: April 1990 

GIULIANO'S DELICATESSEN & BAKERY 
1117 East Walnut Street 
Carson, California 90746 
John E. Kidde, President 

Description of Operation: Specialty store consisting of a full 
service delicatessen offering 125-150 imported and domestic 
meats and cheeses; kitchen with an extensive take-out menu; 
catering; bread and pastry bakery; gourmet grocery; and exten- 
sive selection of imported and domestic wines and beers. 

Number of Franchisees: 6 in California 
In Business Since: 1953 

Equity Capital Needed: Total package including building, lease- 
hold improvements, inventory, initial franchise fee and working 
capital is between $500,000-$600,000. Equity capital initially re- 
quired is approximately $150,000. 

Financial Assistance Available: Franchisor does not provide 
direct financial assistance, although it is very active in assisting in 
securing attractive and reasonable terms for its franchisees. Fran- 
chisor will act as lessee and sublet to franchisee to assist in 
securing the best location at an attractive rate. Franchisor extends 
attractive credit terms on all purchases by franchisee from its 
central commissary. 

Training Provided: 2 to 2 1/2 months initial training program 
before commencement of operation. 

Managerial Assistance Available: Ongoing assistance from 
franchisor includes site visitations by company representative; 
classes and training sessions for new products, merchandising, 
personnel and hiring practices; complete corporate advertising 
program, etc. Franchisor provides an operations manual, book- 
keeping system and promotional assistance. 

Information Submitted: April 1990 

GLASS OVEN BAKERY 
1640 New Highway 
Farmingdale, New York 11735 
Robert G. Emmett, President 



Description of Operation: Retail bakery/cafe where all baked 
goods are baked directly in view of the customers. One can 
choose to enter into the retail bakery or combine the retail bakery 
with the concept of a fast-food service as well. A complete and 
diversified line of baked goods is offered for sale. The company 
was purchased by a national franchisor with the intent to develop 
a nationwide network of franchised units. 

Number of Franchisees: 30 in 6 States 
In Business Since: 1977 

Equity Capital Needed: Franchise fee $19,500. Total invest- 
ment required will vary dependent upon location, cost of renova- 
tions at said location and extent and cost of equipment. 

Financial Assistance Available: Financing may be available 
through lending institutions and leasing companies. 

Training Provided: 2 week training program in management, 
operations, recordkeeping, employee relations, scheduling, book- 
keeping, ordering and other aspects of managing and operating a 
bakery or a bakery /fast-food business. A company representative 
will be available on location for 40 hours to assist in grand 
opening and to work with the owner and employees in helping get 
the business started. 

Managerial Assistance Available: Information on new pro- 
ducts, new systems, updated equipment information, advertising 
and continued guidance and support provided by franchisor. 

Information Submitted: June 1990 

GLORIA JEAN'S COFFEE BEAN CORP. 
120 West College Drive 
Arlington Heights, Illinois 60004 
Edward C. Kvetko, President 

Description of Operation: Gloria Jean's Coffee Bean Stores 
offer for retail sales approximately 64 types of bulk gourmet 
coffees, teas, coffee and tea related supplies, equipment, acces- 
sories and gifts, and most stores carry beverages, including cof- 
fee, tea, cappuccino and espresso, for on-the-premises and "to 
go" consumption. Some stores carry cookies, pastries and baked 
goods. The stores are generally located in high traffic, high den- 
sity regional shopping centers and require between 800 to 1,000 
square feet of space. The franchisor's affiliate currently leases 
locations and sublets them to franchisees. 

Number of Franchisees: 72 Stores including company-owned 
stores located in Illinois, Missouri and Minnesota. 

In Business Since: 1979 

Equity Capital Needed: Initial store costs average approxi- 
mately $185,000, depending on premises, equipment and inven- 
tory, of which two-thirds may typically be financed by a 
prospective franchisee. 

Financial Assistance Available: Qualified franchisees will be 
referrred to a third party for financing assistance. 

Training Provided: All new franchisees and managers are re- 
quired to complete the Gloria Jean's Coffee Bean Store training 
program. The program comprises 10 business days of intensive 
instruction at the Gloria Jean's Coffee Bean Franchising Corp. 
corporate offices as well as at neighboring retail stores. The 
course covers such topics as product knowledge, equipment use 
and care, store operations and procedures, sales training, mer- 
chandising and in-store training. 

Managerial Assistance Available: Gloria Jean's Coffee Bean 
provides an operations manual to all franchisees containing speci- 
fications, standards and operating procedures necessary in the 
management of a Gloria Jean's Coffee Bean Store. In addition, 
Gloria Jean's Coffee Bean provides refresher training programs, 
offers advice and assistance on store operations and merchandis- 
ing, and assists franchisees in obtaining store brands and other 
approved brands. 

Information Submitted: April 1990 



113 



GREAT EARTH VITAMIN STORES 
175 Lauman Lane 
Hicksville, Wyoming 11801 
Harvey Kavecz 

Description of Operation: Great Earth Vitamin stores offer an 
extensive line of the highest quality vitamin and mineral products, 
sold at competitive prices by well-trained vitamin specialists. The 
typical store is 600 square feet. 

Number of Franchisees: 160 stores in 16 States 
In Business Since: 1971 

Equity Capital Needed: Franchise fee $20,000, opening fee 
$7,500; product inventory, leasehold improvements, equipment, 
supplies and operating capital typically are an additional $60,000 
to $80,000. 

Financial Assistance Available: Willing to carry note on a 
portion of franchise fee for qualified license applicants. 

Training Provided: 4 weeks of extensive training in product 
knowledge, retail sales, systems and procedures, advertising, pro- 
motion, and management of the business. 

Managerial Assistance Available: Great Earth International (as 
franchisor) provides assistance in store site selection, lease nego- 
tiation, leasehold improvement supervision, and grand opening. 
Field representatives provide ongoing assistance in hiring and 
training of your personnel, and communicating new product and 
promotion information on a regular basis. A library of video tapes 
is also maintained for continuing education in all aspects of the 
business. 

Information Submitted: June 1990 

HAM SUPREME SHOPS 
P. O. Box 07009 
Detroit, Michigan 48207 
Dominic Bonanno, President 

Description of Operation: Specialty shop featuring the Su- 
preme Spiral Sliced Honey-Glazed Ham, sold while or half. Whole 
smoked turkeys, barbecued ribs, Canadian bacon, all fully cooked 
and ready to eat. Six outstanding overstuffed sandwiches, plus 
deli, offering party trays, homemade soups, salads, and other 
speciality items. 

Number of Franchisees: 16 in 4 States 
In Business Since: 1986 

Equity Capital Needed: $100,000 minimum capital; not includ- 
ing leasehold improvements, total investment, 
$140,000-$ 170,000. 

Financial Assistance Available: None 

Training Provided: 5 day classroom and hands-on training at 
corporate headquarters and company-owned store, plus on-site 
training during and after opening with continual support. Full mar- 
keting program, operations and food preparation manuals pro- 
vided along with ongoing assistance. 

Managerial Assistance Available: Continuous as long as the 
franchise is in operation. 

Information Submitted: April 1990 

HEAVENLY HAM 

8800 Roswell Road 

Suite 135 

Atlanta, Georgia 30350 

R. H. (Hutch) Hodgson, President 

Description of Operation: Heavenly Ham is a high quality spe- 
cialty food store specializing in spiral sliced, fully baked, honey 
and spiced glazed hams. Heavenly Ham also sells smoked turkey, 
bacon, and fully cooked barbecued ribs and smoked pork chops 
plus a variety of condiments. All stores concentrate on high 
quality food products, convenience and customer service. 

Number of Franchisees: 30 with 37 stores in 17 States 

In Business Since: 1984 

Equity Capital Needed: $100,000 



Financial Assistance Available: Heavenly Ham does not pro- 
vide any direct financing to franchisees. However, it does provide 
assistance in obtaining financing by helping the franchisee in pre- 
paring his proposal for bank financing and meeting with potential 
lenders. 

Training Provided: Up to 1 week training course at company 
headquarters. On-site training prior to opening plus ongoing man- 
agerial assistance. Manuals, public relations, sales and promo- 
tional strategies, accounting and operations assistance. 

Managerial Assistance Available: Heavenly Ham provides 
assistance in store site selection, lease negotition, store plans 
tailored to location, and store opening. Field service personnel 
make regular visits. Newsletter, advertising and promotional ma- 
terials, etc. 

Information Submitted: April 1990 

HICKORY FARMS OF OHIO, INC. 
1505 Holland Road 
Maumee, Ohio 43537 
Franchise Services 

Description of Operation: Retail stores selling packages and 
bulk specialty food featuring the Hickory Farms Beef Stick Sum- 
mer Sausage, a variety of imported and domestic cheeses, can- 
dies and other related food products under the Hickory Farms 
label. Locations are usually situated in regional shopping centers. 
The service and operation are under direct supervision of home 
office on a continuing basis. 

Number of Franchisees: 99 franchise stores, 134 company 
stores in 43 States 

In Business Since: 1959 

Equity Capital Needed: $180,000 plus leasehold improve- 
ments, inventory and other expenses described in UFOC. 

Financial Assistance Available: None. Capital requirements 
vary by location. 

Training Provided: 1 week at home office in planning, purchas- 
ing, stocking and merchandising, advertising and business opera- 
tion. Two weeks prior to opening a new store, company assists 
in the direct opening of the store. 

Managerial Assistance Available: Continuous communication 
by bulletins, correspondence, direct phone, in-store visits by quali- 
fied home office personnel, annual national convention and interim 
regional meetings and training sessions are conducted. 

Information Submitted: April 1990 

HIS ROYAL HIGHNESS DUMPLIN'S 
112 East Center Street 
Sikeston, Missouri 63801 
LaDona DeKriek or David York 

Description of Operation: A specialty bake shop serving 
homemade baked goods, salads, sandwiches, homemade bread 
and dinner rolls. The upscale bake shop also serves diet entrees 
and diet desserts. 

Number of Franchisees: 9 

In Business Since: 1987 

Equity Capital Needed: $75,000 to $150,000 

Financial Assistance Available: None 

Training Provided: 2 weeks prior to opening. 

Managerial Assistance Available: Full ongoing support. 

Information Submitted: April 1990 

IN 'N' OUT FOOD STORES, INC. 
19215 West Eight Mile Road 
Detroit, Michigan 48219 

Description of Operation: Convenience food stores with or 
without gasoline sales. 

Number of Franchisees: 53 in Michigan 
In Business Since: 1976 



114 



Equity Capital Needed: Approximate average $60,000 and 
$75,000. 

Financial Assistance Available: The total investment required 
is from $110,000 to $200,000. Initial fee $15,000. A down 
payment can range from $60,000 to $75,000 depending on store 
circumstances. Financing assistance is available through company. 

Training Provided: When a 3 day initial evaluation program is 
passed, then a 1 week pre-opening training in a local store is 
provided by franchisor. 

Managerial Assistance Available: Through field reps and oth- 
er personnel, advisory assistance is provided for the life of the 
franchise in the following areas: accounting, security, merchandis- 
ing, advertising and inventory control. Also a complete manual of 
operation is provided. In 'N' Out sponsors franchisee meetings 
with results of market and product research and emphasis on high 
consumer acceptance. 

Information Submitted: June 1 990 

JAKE'S TAKE N' BAKE PIZZA, INC. 
620 High Street 

San Luis Obispo, California 93401 
Willis Reeser, President 

Description of Operation: The selling of unbaked pizzas, sal- 
ads, cookie dough, soft drinks and ice cream novelties. 

Number of Franchisees: 1 7 

In Business Since: 1984, first franchisee 1986 

Equity Capital Needed: Approximately $35,000 to $45,000 

Financial Assistance Available: None 

Training Provided: 2 weeks of comprehensive training in all 
aspects of operation provided to one management personnel per 
store to be opened. 

Managerial Assistance Available: Site selection, equipment 
lists, preliminary drawings on store, inventory lists and specifica- 
tions, opening procedures manual, 5 day in-store training when 
new location opens, operations manual, ongoing supervision for 
the operation of the business. 

Information Submitted: April 1990 

JO-ANN'S NUT/HOUSE 

P. O. Drawer 11025 

Winston-Salem, North Carolina 27116 

Description of Operation: Retail candy and nut shops, selling 
domestic and imported products. Operated primarily in kiosk and 
store locations in regional malls. 

Number of Franchisees: 52 stores in 18 States 
In Business Since: 1972 

Equity Capital Needed: Estimated costs include complete turn- 
key, franchise fee, and inventory. Kiosks range from 
$30,000-$ 100,000. In-line stores range from $65,000-$ 150,000. 

Financial Assistance Available: None. Outside financing only. 
Some internal financing available under certain circumstances. 

Training Provided: Regional supervisors and field operations 
managers train franchisees in their respective locations for a time 
depending on past retail experience. 

Managerial Assistance Available: Field operations managers 
set up and open stores providing in depth initial training. After- 
wards, regional supervisors visit locations as needed to assist in 
maximizing operations, marketing new, seasonal and holiday mer- 
chandise. Regional meetings are held for operations seminars and 
holiday product shows in advance of major holidays. 

Information Submitted: April 1990 

JOHNNY QUIK FOOD STORES, INC. 
7955 North Cedar Avenue, Suite 104 
Fresno, California 93710 
Ernie Beal 



Description of Operation: Franchise convenience stores with 
gasoline and an extensive fast food program. 

Number of Franchisees: 2 1 

In Business Since: 1985 

Equity Capital Needed: $100,000-$ 125,000 

Financial Assistance Available: None 

Training Provided: 45 hour training program in all phases of 
operations. 

Managerial Assistance Available: Corporate representative 
calls on each franchisee weekly. 

Information Submitted: April 1990 

JR. FOODMART 

440 North Mill Street 

P. O. Box 3500 

Jackson, Mississippi 39207 

Jack Parker, Vice President, Franchise Sales 

Description of Operation: Junior Food Mart Convenience 
Stores. Stores licensed on a multi-store basis or a single location. 
All stores are three dimensioned: groceries, fast foods and self- 
service gasoline. Major concentration and future development 
geared to rural communities. 

Number of Franchisees: 450 units in 20 States 
In Business Since: 1919 

Equity Capital Needed: Multi-store license: $110,000 needed 
for inventory, equipment and working capital; initial territory fran- 
chise fee is $35,000. Single license: $60,000 needed for inven- 
tory and working capital; initial franchise fee is $10,000. 

Financial Assistance Available: None; company finds 
locations, secures leases and constructs buildings. 

Training Provided: Operations and food service personnel pro- 
vide pre-opening assistance, in-store training, pre-opening mer- 
chandising, equipment set-up, store operations, vendor and 
distribution contracts and grand opening assistance. New fran- 
chisees are required to attend training school, plus management 
information systems training. 

Managerial Assistance Available: Ongoing and periodic evalu- 
ations performed. 

Information Submitted: May 1990 

KATIE MCGUIRE'S OLDE FASHIONED PIE SHOPPE 

17682 Sampson Lane 

Huntington Beach, California 92647 

Byron Stiegemeyer, Franchise Development 

Description of Operation: Old fashioned, home style, pie and 
bake shop. Typically located in shopping centers and utilizing 
space of 1,200 to 1,500 square feet. Stores are able to operate 
without experienced employees as all of the products are pro- 
duced at a central location. 

Number of Franchisees: 19 in California 
In Business Since: 1982 
Equity Capital Needed: $85,000-$ 150,000 
Financial Assistance Available: None 

Training Provided: Complete training program including all oper- 
ations, accounting and management. 

Managerial Assistance Available: Ongoing technical 
assistance by a professional staff through the term of the fran- 
chise agreement. 

Information Submitted: May 1 990 

*KID'S KORNER FRESH PIZZA, INC. 
P. O. Box 9288 

Waukegan, Illinois 60079-9288 
Kathleen Gulko, Vice .President 

Description of Operation: Custom made pizza you take home 
to bake. 



115 



Number of Franchisees: 30 in Wisconsin, Minnesota, Illinois, 
Georgia and Louisiana. 

In Business Since: 1977 

Equity Capital Needed: Approximately $30,000 to $40,000 
including franchise fee, equipment and inventory. 

Financial Assistance Available: None company can assist in 
preparing financial presentations for use with lenders. 

Training Provided: On-site training at home office and outlet 
site. Help with site selection, equipment selection, and decor and 
layout. 

Managerial Assistance Available: Help with advertising, pro- 
motion, seminars, bookkeeping, and product research. 

Information Submitted: April 1990 

LE MUFFIN PLUS 
P. O. Box 888760 
Atlanta, Georgia 30356 
Albert Brull, President 

Description of Operation: Gourmet muffin, cookie, coffee 
shoppe, catering to high volume foot traffic market. 

Number of Franchisees: 18 including company stores in USA 
and Canada. 

In Business Since: -1985 

Equity Capital Needed: Variable depending upon size, scope 
and location. 

Financial Assistance Available: None 

Training Provided: Comprehensive training program in fran- 
chisee's shoppe, including but not limited to shoppe opening, 
detailed baking and preparation instruction, materials acquisition, 
personnel and systems management. 

Managerial Assistance Available: Complete site selection, 
lease negotiation, design service, and continual management as- 
sistance and product development. 

Information Submitted: April 1990 

LI'L PEACH CONVENIENCE FOOD STORES 
101 Billerica Avenue 
North Billerica, Massachusetts 01862 
Francis X. Kearns, President 

Description of Operation: Li'l Peach offers fully equipped and 
stocked convenience food stores averaging approximately 
1 ,800-2,400 square feet. All stores are open. 7 days a week, 
most from 7:00 am until 12 midnight. 

Number of Franchisees: 42 plus 2 company-owned in Mas- 
sachusetts 

In Business Since: 1972 

Equity Capital Needed: Minimum of $8,000 

Financial Assistance Available: Financial assistance is avail- 
able toward purchase of the store inventory. The franchisor does 
not extend financial assistance in regard to the initial investment. 

Training Provided: In-store training totaling 3 weeks in one of 
our special training stores and in the new franchisee's own store. 

Managerial Assistance Available: Continual management ser- 
vice in such areas as accounting, payroll preparation, loss preven- 
tion. All manuals and forms are provided. Li'l Peach works closely 
with its franchisees through regularly scheduled visits by field 
representatives. 

Information Submitted: June 1990 

LOGAN FARMS HONEY GLAZED HAMS 

10001 Westheimer #1040 

Houston, Texas 77042 

Pink Logan, President- 
Description of Operation: Gourmet meat stores specializing in 
sales on honey glazed, spiral sliced hams. Also sells groumet rib 
eye roast, pork loins, chicken breast, smoked turkeys, spiral 
sliced boneless hams, spiral sliced honey glazed turkey breast, 



smoked sausage, bacons, cheesecakes, a variety of honey mus- 
tard and preserves. Stores also have a deli department making a 
variety of subway sandwiches and po-boys. 

Number of Franchisees: 9 stores in 4 States including 2 com- 
pany-owned. 

In Business Since: 1984 

Equity Capital Needed: $250,000 

Financial Assistance Available: None 

Training Provided: 2 weeks on procedures and techniques in 
manufacturing and marketing the products, manuals provided for 
advertising and market programs, recordkeeping and inventory 
control. 

Managerial Assistance Available: During first week of fran- 
chise's opening, franchisor or employee at location for opening 
assistance. Franchisor offers continuing services relative to the 
conduct of franchisee's business. 

Information Submitted: April 1990 

MRS. EMM'S ALL NATURAL HEALTH FOOD STORES 

19O7 Greentree Road 

Cherry Hill, New Jersey 08003 

Al Hirsh, General Manager 

Description of Operation: Complete health food store with 
natural foods, vitamins, bulk foods, natural cosmetics and other 
nutritional products. We train you in nutrition and in the business 
with our state-of-the-art intensive training program. Computerized 
ordering for ease of operation. 

Number of Franchisees: 14 stores total; 7 franchises 

In Business Since: 1978 

Equity Capital Needed: $55,000 cash needed. 

Financial Assistance Available: We will assist qualified buyers 
in securing loans and/or leasing plans. 

Training Provided: Intensive 4 week training program in home 
office as well as in franchisee's own store. Continuous training 
and strong support even after franchise store is open. We train 
you completely in nutrition and in business operations. 

Managerial Assistance Available: Continuous ongoing sup- 
port includes operations, marketing, advertising and nutrition sup- 
port. 

Information Submitted: April 1990 

MRS. POWELL'S CINNAMON ROLLS 
500 Franklin Village Drive 
Suite 106 

Franklin, Massachusetts 02038 
Julie A. Woodworth 

Description of Operation: On premises baking of fresh 
cinnamon rolls, gourmet sandwiches, muffins, soups, salads and 
related homemade products. Products are unique, fresh, whole- 
some and served in a fun, clean, courteous atmosphere. 

Number of Franchisees: 54 in 23 States 

In Business Since: 1984 

Equity Capital Needed: $125,000-$ 170,000 

Financial Assistance Available: Assistance with bank financ- 
ing information. 

Training Provided: Complete training including both corporate 
schooling and on-site training. 

Managerial Assistance Available: Assistance with lease ne- 
gotiations, design and blueprints. Complete set of production and 
operations manuals. 

Information Submitted: April 1 990 

MOUNTAIN MAN NUT & FRUIT CO. 

10338 South Progress Way 

P. O. Box 160 

Parker, Colorado 80134 

David D. Conner, President 



116 



Description of Operation: Route sales of nuts, dried fruit, trail 
mixes, candies and homemade chocolates sold directly to the 
consumers at their place of employment. Products are not sold in 
stores, but rather delivered on a route schedule to office buildings 
and other businesses. 300 different products in take home size 
bags weighing 1 Ib. each. NOT vending or Honor snacks. 

Number of Franchisees: 235 in 26 States, 1 in Oregon, and 1 
company-owned in Colorado. 

In Business Since: 1977, franchising since 1984. 
Equity Capital Needed: 

Financial Assistance Available: We do not provide financial 
assistance. 

Training Provided: 2 weeks prior to grand opening in fran- 
chisee's plant, theoretical and practical training in all areas of plant 
operation including food preparation and packaging, scheduling, 
quality control, and equipment maintenance. The operation manual 
is complete and should be used as a master reference for man- 
agement. 

Managerial Assistance Available: Full assistance is given in all 
phases of operation from site selection, plant design, equipment 
selection, management training, bookkeeping and administrative 
procedures, inventory control, ordering, marketing assistance, 
sales seminars and ongoing supervision for the day to day opera- 
tion of the business. 

Information Submitted: April 1 990 

MY FAVORITE MUFFIN 

15 Engle Street 

Suite 302 

Englewood, New Jersey 07631 

John Sterns 

Description of Operation: Specialty baked goods, gourmet 
muffins and mini muffins, over 120 varieties from a unique recipe 
and privately labeled gourmet coffee and frozen yogurt. 

Number of Franchisees: 15 franchises, 1 company store. 
In Business Since: 1987 

Equity Capital Needed: $140,000-$300,000 total investment. 
Financial Assistance Available: Will assist. 

Training Provided: 2 weeks training at company store, 1 week 
on-site. 

Managerial Assistance Available: Ongoing 
Information Submitted: June 1990 

T F M CO. 

dba OKY DOKY FOOD MARTS 

1250 Iowa Street P. O. Box 300 

Dubuque, Iowa 52001 

John F. Thompson, President 

Description of Operation: Stores average from 1,200 square 
feet to 4,000 square feet convenient parking required open 
daily 7 a.m. to 1 1 p.m. inventory selected for maximum tur- 
nover equipment and building may be leased. Regional fran- 
chises now available to qualified individuals. Renovating gas 
stations or other existing good locations our specialty. No fran- 
chise fees charged on gas. 

Number of Franchisees: 21 in Iowa, Wisconsin and Illinois. 
Company operations presently centered in the tri-state region of 
Iowa, Illinois and Wisconsin. However, other regional franchises 
are available. 

In Business Since: 1947 

Equity Capital Needed: Minimum $15,000 plus $25,000. 

Financial Assistance Available: None 

Training Provided: On-job training at home office or on site is 
required before franchisee is considered. This is at no expense to 
franchisee. 

Managerial Assistance Available: Expertise always available 
at home office upon request. 



Information Submitted: April 1990 

THE ORIGINAL GREAT AMERICAN CHOCOLATE CHIP 
COOKIE COMPANY, INC. 
4685 Fredrick Drive 
Atlanta, Georgia 30339 
Arthur S. Karp, President 

Description of Operation: Retail cookie stores primarily in ma- 
jor regional malls nationwide. 

Number of Franchisees: Over 300 franchised units 
In Business Since: 1977 

Equity Capital Needed: $30,000; total investment is between 
$100,000-$125,000. 

Financial Assistance Available: None 

Training Provided: Complete training is provided in all oper- 
ations of a cookie store. 

Managerial Assistance Available: Managerial assistance is 
provided as long as necessary. 

Information Submitted: June 1990 

PAPA ALDO'S INTERNATIONAL, INC. 
9600 S.W. Capital Highway 
Portland, Oregon 97219 
John A. Gundle, President 

Description of Operation: Take-out pizza. Fresh unbaked pizza 
to be baked at home. 

Number of Franchisees: 85 in 6 States. 
In Business Since: 1981 
Equity Capital Needed: $15,000-$25,000 
Financial Assistance Available: None 

Training Provided: 2 weeks total 1 week at corporate com- 
pany store, 1 week in franchisee's store. 

Managerial Assistance Available: Ongoing field support. 
Information Submitted: June 1990 

RICH PLAN CORPORATION 
P. O. Box 224 
Utica, New York 13503 
Thomas R. Steinback, President 

Description of Operation: Home food service, largest private 
labeler of premium frozen foods and appliances directly sold to 
the home. 

Number of Franchisees: 20 franchises 

In Business Since: 1946 

Equity Capital Needed: $100,000 

Financial Assistance Available: None 

Training Provided: Full training provided. 

Managerial Assistance Available: Ongoing support. 

Information Submitted: April 1990 

SAV-A STEP FOOD MART, INC. 
4265 Roosevelt Avenue 
Louisville, Kentucky 40213 
Joseph Pierce, President 

Description of Operation: Grocery-convenient type. Floor 
space approximately 2,000 square feet. Open 8 am til midnight, 7 
days a week. Franchisee owns all equipment and inventory and 
leases building from parent firm. Regional franchises available in 
most States. 

Number of Franchisees: 6 in Indiana and Kentucky and 19 
company stores. 

In Business Since: 1973 

Equity Capital Needed: $40,000 

Financial Assistance Available: Help with securing bank loans. 



117 



Training Provided: 4 to 6 weeks in-store training. 

Managerial Assistance Available: Site selection, equipment 
installed. On-job training, consistent supervision, accounting ser- 
vice that includes monthly P & L. Sales and tax reports, payroll 
and paying weekly invoices. Marketing merchandising and promo- 
tions. Self-service gasoline. 

Information Submitted: June 1990 

6-TWELVE CONVENIENT MART, INC. 
18757- N. Frederick Road 
Gaithersburg, Maryland 20879 
James Davis, Franchise Coordinator 

Description of Operation: Large "upscale" convenience store 
featuring groceries, complete line of fast foods and beer and wine 
where permitted. 

Number of Franchisees: 12 in Maryland and Virginia 

In Business Since: 1984 

Equity Capital Needed: $80,000-$ 100,000 

Financial Assistance Available: In Mid-Atlantic area franchis- 
ors may lease site from owner/landlord and sublease to fran- 
chisee. 

Training Provided: 3 weeks of management training and 1 
week operation training in store. 

Managerial Assistance Available: Ongoing assistance by 
operational consultants. 

Information Submitted: April 1990 

'THE SOUTHLAND CORPORATION 
2828 North Haskell Avenue 
Dallas, Texas 75204 
Tom Kanawyer, Franchise Director 

Description of Operation: Convenience grocery stores (7-Elev- 
en). 

Number of Franchisees: 3,064 in 20 states plus District of 
Columbia. 

In Business Since: 1927, franchised operations since 1964. 

Equity Capital Needed: Total investment required: The costs of 
a store's inventory and cash register fund average $38,806 and 
$773 respectively. The cost of all necessary business licenses, 
permits, and bonds is approximately $500. The franchise fee is 
computed for each store as follows: The initial franchise fee for a 
store that has not been continuously operated for the preceding 
12 calendar months is an amount equal to 15% of the previous 
calendar year's annualized average per store month gross profit 
(excluding gross profit from gasoline) for all stores located within 
the district in which the franchised store is or is to be located. If 
the store has been continuously operated for at least the preced- 
ing 12 calendar months, the franchise fee is an amount equal to 
15% of that store's gross profit (excluding gross profit from 
gasoline) for the immediately preceding 12 calendar months. 

Minimum Initial Investment: The minimum initial investment 
required includes the franchise fee, the amount of the cash regis- 
ter fund, and a portion of the cost of the initial inventory and of 
business licenses, permits, and bonds. Except where a franchisee 
transfers from one 7-Eleven Store to another, the franchisee is 
required to provide, in cash, as a portion of the cost of the 
inventory, a down payment of the greater of $12,500 or an 
amount equal to the average weekly sales of the store for the 
prior 12 month period or such shorter time as the store has been 
open. 

Financial Assistance Available: The remainder of the invest- 
ment in the inventory and of the cost of business licenses and 
permits may be financed with Southland, as well as the fran- 
chisee's continuing purchases and operating expenses. 

Training Provided: 2 weeks in local training store and 1 week 
in a regional training center are provided. 



Managerial Assistance Available: Continuing advisory assis- 
tance is provided by field consultants and other 7-Eleven per- 
sonnel. 7-Eleven has been a member of the International Franchise 
Association (IFA) since beginning franchised operations. 

Information Submitted: June 1990 

SWISS COLONY STORES, INC. 
1 Alpine Lane 
Monroe, Wisconsin 53566 
James N. Liermann, President 

Description of Operation: Retail stores offering popularly pric- 
ed, high quality domestic and imported cheeses, sausage, Eu- 
ropean style pastries, candy, specialty foods, gifts, and a food 
service sandwich, deli and bakery program. 

Number of Franchisees: 75 stores in 35 States 
In Business Since: 1964 

Equity Capital Needed: Approximately $100,000 plus lease- 
hold improvements. 

Financial Assistance Available: None 

Training Provided: 7 day mandatory, thorough training at home 
office in Monroe, Wisconsin, plus 2 weeks in-store training cover- 
ing all phases of store operation, management and retailing. Ad- 
vanced programs with incentives also available. 

Managerial Assistance Available: Continuous supervision 
in-store at intervals by highly qualified company personnel. 

Information Submitted: April 1990 

T. J. CINNAMONS, LTD. 
1010 West 39th Street 
Kansas City, Missouri 641 1 1 
William Teel, Vice President 

Description of Operation: T. J. Cinnamons operates and fran- 
chises retail bakery operations. These bakeries specialize in cin- 
namon-related bakery products. Bakeries range from 700 squaro 
feet to 1 ,200 square feet and are located in major shopping malls 
and strip centers. Units are open 7 days per week, approximately 
12-14 hours per day. 

Number of Franchisees: About 400 in 40 States and Canada 
In Business Since: 1985 

Equity Capital Needed: Varies by territory, but a minimum of 
$100,000-$ 150,000. 

Financial Assistance Available: None. 

Training Provided: Intensive 12-day mandatory training course 
is required for each person who will be responsible for the overall 
day-to-day management of a bakery. This course is held in Kan- 
sas City and is tuition-free. A T. J. Cinnamons trainer goes to help 
open the first 2 bakeries opening in each territory for a 4-day 
period at each bakery. 

Managerial Assistance Available: Assistance includes on- 
going managerial, operations, and bakery consultation. Our vice 
president/real estate assists with real estate contracts, lease con- 
sultation, etc. Complete manuals and specifications for opening 
and operating a bakery are provided as is assistance in using this 
material. Advertising and marketing guidance is provided. T. J. 
Cinnamons also conducts ongoing market research into new pro- 
ducts and monitors quality standards of the franchise operations. 

Information Submitted: June 1990 

TOM'S FOODS INC. 

900 Eighth Street 

P. O. Box 60 

Columbus, Georgia 31994 

Al Davis, Vice President - Distributor Development 

Charles Gosa, Director - Distributor Franchise 

Development 

Description of Operation: Route distribution of snack food 
products through national accounts, independent accounts, and 
vending accounts. 



Number of Franchisees: 330 in 46 States 

In Business Since: 1925 

Equity Capital Needed: $7,500 to $100,000 

Financial Assistance Available: Assistance in financing 
through outside financial institutions. 

Training Provided: On-the-job training plus classroom training 
provided, accounting procedures, merchandising, and marketing 
training. 

Managerial Assistance Available: Home office, field sales or- 
ganization, advertising materials and promotions. 

Information Submitted: April 1990 

U.S.A. TREATS 
230 Davidson Avenue 
Somerset, New Jersey 08873 

Description of Operation: Treats stores offer over 100 variet- 
ies of fresh-from-the-oven muffins, cookies and other specialty 
items. Delicious quality products that also appeal to the tastes 
and needs of diet- and nutrition-conscious Americans. Easy to 
bake. 

Number of Franchisees: 14 plus 152 in Canada. 
In Business Since: 1977, franchising since 1979 
Equity Capital Needed: Full investment $50,000-$ 125,000. 
Financial Assistance Available: None 

Training Provided: No baking experience necessary, full training 
is provided. 

Managerial Assistance Available: Ongoing managerial assis- 
tance. 

Information Submitted: June 1990 

VIE DE FRANCE CORPORATION 

(dba VIE DE FRANCE BAKERY & CAFE) 

8201 Greensboro Drive 

Suite 1200 

McLean, Virginia 22102 

Jeffrey I. Newman, Vice President, Restaurant 

Development 

Description of Operation: Cafeteria-style food service in an 
upscale dining environment featuring a freshly baked full-line bak- 
ery and specialty prepared soups, salads, sandwiches, and light 
entrees. 

Number of Franchisees: 60 units (1 franchisee) and 59 com- 
pany-owned). 

In Business Since: 1972 

Equity Capital Needed: Approximately $200,000 of the 
$700,000 to $850,000 investment. The company will not make 
loans to franchisees. Franchisee fee is $25,000 for the initial unit 
and $20,000 for each additional unit. 

Financial Assistance Available: None 

Training Provided: The franchisee will be trained in all areas of 
operation. Full details provided in the Disclosure Document. 

Managerial Assistance Available: Operating manuals, forms, 
and procedures as well as site review, equipment, and food 
specifications. The company provides ongoing supervision for the 
operation business for a 4 percent royalty. New product introduc- 
tions, marketing assistance, and administrative guidelines are 
available. 

Information Submitted: April 1990 

WHITE HEN PANTRY, INC. 
660 Industrial Drive 
Elmhurst, Illinois 60126 
James O. Williams 

Description of Operation: A White Hen Pantry is a conve- 
nience food store of approximately 2,500 square feet. There is 
generally up-front parking for 10 to 15 cars. Stores are usually 
ooen 24 hours (some operate a lesser number of hours) 365 days 



a year. Product line includes a service deli, fresh bakery, fresh 
produce, and a wide variety of the most popular staples. White 
Hen Pantry stores are franchised to local residents who become 
owner/operators of this "family business." 

Number of Franchisees: 365 in Illinois, Wisconsin, Indiana, 
Massachusetts and New Hampshire 

In Business Since: 1965 

Equity Capital Needed: $20,000-$25,000 (varies by location) 

Financial Assistance Available: Total investment averages 
$41,300-$48,000. Investment includes approximately $24,000 
merchandise, $5,OOO security deposit, $3,000 supplies, $200 
cash register fund, and $10,000 training and processing fee. A 
minimum investment of $20,000 is required. Financial assistance 
available. 

Training Provided: Classroom and in-store training precede 
store opening. Follow-up training provided after taking over store. 
Detailed operation manuals are provided. 

Managerial Assistance Available: This is a highly organized 
and comprehensive program. Other services provided include mer- 
chandising, accounting, promotions, advertising, and business in- 
surance (group health and plate glass insurance are optional). 
Store counselor visits are regular and frequent. 

Information Submitted: June 1990 

WYOMING ALASKA COMPANY 
Box 26 

Woods Cross, Utah 84087 
Reuel T. Call 

Description of Operation: Trailside General Store, 2,400 
square feet unit for general merchandise, fast food, solarium seat- 
ing and gasoline canopy. 

Number of Franchisees: 4 in Utah, Arizona and Montana. 
In Business Since: 1979 

Equity Capital Needed: $300,000-3500,000 depending on 
land costs. 

Financial Assistance Available: Franchisor may co-sign on 
approved sites. Company may furnish equipment, which amounts 
to about one third of total investment. 

Training Provided: Classroom and in-store training. A required 
continuing program conducted with personnel and employees 
from some 20 company-operated stores. 

Managerial Assistance Available: Assistance in managing 
your people, serving the public, inventory control, keeping a clean 
store and clean yard. Also assistance on the computer in the 
small store. 

Information Submitted: May 1990 

ZARO'S AMERICA'S HOME BAKERY 
138 Bruckner Boulevard 
Bronx, New York 10454 
Melton Carl 

Description of Operation: A full-line bakery including hot and 
cold drinks, frozen yogurt, bagels with spreads. Bakery items are 
prepared in commissary and shipped frozen and baked off in front 
of consumer. Items include muffins, croissants, pastries, layer 
cakes, bread, rolls, bagels, etc. 

Number of Franchisees: 6 plus 9 company-owned in New 
York, New Jersey and Connecticut. 

In Business Since: 1935 

Equity Capital Needed: $100,000 cash. Equity capital approxi- 
mately $350,000 depending on size and condition of store. 

Financial Assistance Available: Assistance offered by intro- 
duction to bank. 

Training Provided: 4 to 5 weeks training in our plant, in 
company stores and an additional 2 weeks in franchisee's store 
after opening. Training includes baking off procedures, merchan- 
dising, and operating a Zaro's Bakery. 



Managerial Assistance Available: Continuous assistance by 
phone and by periodic visits our operations manager. Merchandis- 
ing aids are available for all occasions. 

Information Submitted: June 1990 

ZIP FOOD STORES, INC. 
1200 West 15th Avenue 
Gary, Indiana 46407 
E. T. Eskilson, President 

Description of Operation: Zip stores are approximately 2,500 
square feet in size with adjacent parking. Depending on location, 
open 12-15 hours per day, 7 days per week. Zip provides the 
building and equipment on leases with renewed options to its 
franchise operator. Products are name brand merchandise and 
most stores have delis and fast food accommodations. 

Number of Franchisees: 12 in Indiana (Limited to Northwest 
Indiana. 

In Business Since: 1970 

Equity Capital Needed: $12,000 minimum 

Financial Assistance Available: Franchisee is required to pur- 
chase store inventory of approximately $30,000. $9,000 of the 
$12,000 minimum capital will be applied to inventory purchase. 
Franchisee can arrange own financing or Zip, Inc., will finance 
balance if credit references are acceptable. 

Training Provided: 1 week to 10 days of full-time training on 
site with experienced supervisor to acquaint operator and his 
personnel with policies and procedures. 

Managerial Assistance Available: Continuous management 
services provided. All bookkeeping, inventory control, payroll and 
related services provided at central office for all stores. Monthly 
profit and loss statements provided on request or suggestion of 
franchisor. 

Information Submitted: June 1990 

FOODS ICE CREAM/YOGURT/CANDY/ 
POPCORN/BEVERAGES 

ALL AMERICAN FROZEN YOGURT SHOPS 
4800 S.W. Macadam Avenue, Suite 301 
Portland, Oregon 97201 
Tom Ramsey, Director of Franchise Sales 

Description of Operation: A specialty frozen dessert retailer 
featuring premium frozen yogurt treats, ice cream and other food 
items targeted to the ever-increasingly health conscious consum- 
er. The majority of our shops are located in shopping malls. There 
are a total of 15 company-owned shops. 

Number of Franchisees: 4 in 4 States (total of 9 franchise 
units). 

In Business Since: 1986 

Equity Capital Needed: $40,000 to $50,000 range. 

Financial Assistance Available: Will assist franchisees by rec- 
ommending sources of financing. 

Training Provided: New franchisee will be trained at company- 
owned shops and when new franchise location opens. Ongoing 
assistance during term of franchise agreement. 

Managerial Assistance Available: Continuous assistance from 
our operations staff with current updates to the franchise oper- 
ations manual. Franchise program is designed to allow an inexperi- 
enced franchisee to be in the frozen yogurt business. 

Information Submitted: April 1990 

BASKIN-ROBBINS, INCORPORATED 
31 Baskin-Robbins Place 
Glendale, California 91201 
Jim Earnhardt, President, B-R USA, CO. 

Description of Operation: High quality, multi-flavored, hand 
dipped retail ice cream store. Franchisor normally selects site, and 
negotiates a lease; the store is completely equipped, stocked and 



brought to a point where it is ready to open. The complete store 
is then sold to a qualified individual under a franchise after inten- 
sive training. 

Number of Franchisees: Over 3,000 stores in 895 cities 
throughout the United States, Canada, Japan and Europe. 

In Business Since: 1945 

Equity Capital Needed: Approximately $50,000 plus, depend- 
ing on retail location. 

Financial Assistance Available: Yes 

Training Provided: A complete training program is provided 
plus on-the-job training in operating store under the guidance of 
experienced supervisors. 

Managerial Assistance Available: Continuous merchandising 
program, accounting procedures, business counsel, and insurance 
program (source optional). 

Information Submitted: April 1990 

'BEN & JERRY'S HOMEMADE INC. 
Box 240, Route 100 
Waterbury, Vermont 05676 
Fred Loger, Director of Retail Operations 

Description of Operation: Ben & Jerry's offers a super pre- 
mium ice cream parlor and scoop shop, featuring 47 flavors, 
sundaes, fountain sodas, and fresh squeezed juices. 

Number of Franchisees: 82 in 18 States 

In Business Since: 1978 

Equity Capital Needed: Approximately $75,000. 

Financial Assistance Available: None 

Training Provided: Extensive 1 week mandatory training course 
scheduled for manager/franchisees. Bookkeeping and office pro- 
cedures, hands-on operation/waiting on customers, quality and 
portion control. 

Managerial Assistance Available: On-site pre-opening assis- 
tance by field personnel for store set-up, hiring and employee 
training. Refresher training by field representative is available upon 
request. 

Information Submitted: April 1990 

'BRESLER'S INDUSTRIES, INC. 
999 East Touhv Avenue, Suite 333 
Des Plaines, Illinois 60018 
Howard Marks, Director of Franchise Development 

Description of Operation: Multi-flavor specialty ice cream and 
yogurt shops featuring ice cream cones, hand-packed ice cream, 
soft serve yogurt, complete soda fountain and made-to-order ice 
cream specialty items. 

Number of Franchisees: Approximately 300 in 30 States 

In Business Since: 1962 

Equity Capital Needed: Approximately $40,000. 

Financial Assistance Available: At present, total investment 
of approximately $90,000 to $105,000 required plus working 
capital. Franchisee may obtain own financing, or at his request 
franchisor will attempt to obtain third party financing for qualified 
applicant. 

Training Provided: Classroom and in-store training comprising a 
minimum of 3 weeks duration. 

Managerial Assistance Available: Franchisor assists fran- 
chisee in all aspects of shop operation, recordkeeping, advertis- 
ing, and promotion and selling techniques. Manuals of operations 
and counseling are provided. Area licensees and home office field 
personnel are available to visit stores regularly. 

Information Submitted: May 1990 

*BRIGHAM'S 
30 Mill Street 

Arlington, Massachusetts 021 74 
Clark Merrill, Director of Franchising 



120 



Desciption of Operation: Family restaurant featuring Boston's 
#1 premium ice cream and frozen yogurt. 

Number of Franchisees: 42 total, including 1 in New York, the 
remainder in Massachusetts. 

In Business Since: 1914 

Equity Capital Needed: Between $300,000-$500,000 

Financial Assistance Available: None 

Training Provided: Approximately 3 to 6 weeks, on-site and at 
headquarters. 

Managerial Assistance Available: Store directors (consistent 
and ongoing assistance). Chain-wide advertising. Site selection 
and lease negotiation assistance also provided. 

Information Submitted: April 1990 

BRODY'S YOGURT COMPANY 
106 NW33rd Court 
Gainesville, Florida 32607 
John Chambers 

Description of Operation: Frozen yogurt and fresh fruits retail. 

Number of Franchisees: 21 

In Business Since: 1983 

Equity Capital Needed: $80,000-$ 130,000 

Financial Assistance Available: None 

Training Provided: 1 week management and operations training 
at headquarters, plus additional training in franchisee's shop. 

Managerial Assistance Available: Franchise service personnel 
available to assist franchisee. 

Information Submitted: April 1990 

THE CALIFORNIA YOGURT COMPANY 

162 S. Rancho Santa Fe Road 

Suite F-50 

Encenitas, California 92024 

Jim Swickard, President 

Descripton of Operation: The California Yogurt Co. is now 
offering its sparkling hi-tech look stores as a franchise. The stores 
offer 10 flavors of fresh frozen yogurt daily, 30 toppings and a 
variety of specialty yogurt items. 

Number of Franchisees: 3 company-owned stores in California 
and 5 franchise stores plus 27 in Norway and Japan. 

In Business Since: 1982 

Equity Capital Needed: $60,000-$75,000. 

Financial Assistance Available: Franchisor will assist the fran- 
chisee in applying for financial assistance. The company does not 
make direct loans to the franchisee. 

Training Provided: Complete training is provided at the fran- 
chisor's training school. The training includes all phases of the 
stores operation, including equipment maintenance, bookkeeping, 
inventory control, employee management, and customer relations. 
An additional 5 day training will be provided in the franchisee's 
store prior to opening. 

Managerial Assistance Available: The California Yogurt Co. 
franchisees are provided with a confidential operations manual 
which provides detailed information on all aspects of the CYC 
system. Site selection, equipment purchase and grand opening 
activities are also provided by the franchisor. 

Information Submitted: April 1990 

CARBERRY'S HOMEMADE ICE CREAM FRANCHISE 

SYSTEMS, INC. 

42 Rose Street 

Merritt Island, Florida 32953 

Stephen R. Carberry 

Description of Operation: Carberry's Homemade Ice Cream 
Parlours offer a complete range of ice cream operation from 
manufacturing to sale. Carberry's caters to children of all ages. 



Birthday parties and field trip showing children how Carberry's 
makes ice cream are our specialties. Master franchise territories 
available throughout the United States. 

Number of Franchisees: 6 in Florida 
In Business Since: 1980 
Equity Capital Needed: $75,000-$95,000 
Financial Assistance Available: None 

Training Provided: 5 days of training at Carberry's training 
facility in Merritt Island, Florida. 2-5 days training at franchisee's 
new location. 

Managerial Assistance Available: Sales management, cost 
control, training manual provided. Field supervisors make periodic 
in-store inspections and assist in any way they can. 

Information Submitted: June 1990 

CARTER'S NUTS, INC. 

47-15 36 Street 

Long Island City, New York 11101 

Robert Rogal, Marketing Director 

Description of Operation: Retail nut outlets containing a full 
variety of all the world's nuts and dried fruits where all nuts are 
freshly roasted every day on the premises. Freshly made pop- 
corn, potato chips, plantain chips, freshly roasted coffee and tea, 
and a full line of fresh-exotic fruits. Mobile truck units are also 
available. 

Number of Franchisees: 3 in New York 
In Business Since: 1976 
Equity Capital Needed: $35,000 

Financial Assistance Available: 50 percent of equipment for 
stores. 90 percent for mobile truck units. 

Training Provided: 100 page operations manual is provided by 
franchisor to franchisee and an intensive in-store work program of 
2 weeks is required. Two weeks assistance is provided upon 
opening of franchisee's store. 

Managerial Assistance Available: Managerial assistance in 
purchasing and hiring. 

Information Submitted: May 1990 

* CARVEL CORPORATION 
201 Saw Mill River Road 
Yonkers, New York 10701 
Gia Bocciarelli 

Description of Operation: Retail ice cream shops, featuring 
both hard and soft ice cream, manufactured by the store owner in 
the shop for on and off premises consumption. Specializing in 
full-line of ice cream (36 flavors, 60 varieties) for all occasions. 
Also cakes and dessert items. Locations include free standing, 
shopping center, and inner city types. 

Number of Franchisees: Over 650 stores operating in 18 
States (not including international). 

In Business Since: Carvel franchising ice cream stores since 
1948. In business since 1934. 

Equity Capital Needed: Approximately $60,000-370,000. 
Financial Assistance Available: Yes 

Training Provided: 19 day training period covering all facets of 
store operation and complete standard operating procedure man- 
ual, plus assistance in opening store. 

Managerial Assistance Available: Continuous in-field counsel- 
ing covering merchandising, quality control, advertising, pro- 
motion, and annual area educational seminars. 

Information Submitted: June 1990 

DIPPER DAN ICE CREAM SHOPPES & SWEET 

SHOPPES 

DIPPER DAN, INTERNATIONAL, INC. 

121 



P.O. Box 47068 

St. Petersburg, Florida 33743 

Leo L. LaBonte, Executive Vice President 

Description of Operation: 5 unique concepts, each focusing its 
marketing on retailing 32 delicious ice cream flavors from cones 
to mile-high sundaes. In addition to ice cream, our "basic" unit 
features a food program, cookies and candy. The "basic plus" 
shoppe also features gourmet popcorn and fudge, both made on 
premises. There are two "upscale" type shoppes, one which 
features a secondary line in hand-cut doughnuts and the other a 
full bakery operation, truly a total sweet shoppe. New for 1987, a 
unique concept whereby ice cream is merchandised along with a 
full muffin program. Space requirements vary between 900 to 
1 ,800 square feet, depending on concept. 

Number of Franchisees: Over 400 in 13 States, Japan, and 
Taiwan. 

In Business Since: 1955, franchising since 1963 

Equity Capital Needed: Approximately $70,000 to $100,000, 
depending on concept and geographic area. 

Financial Assistance Available: None 

Training Provided: A complete and comprehensive program on 
every facet of shoppe operations conducted at location. 

Managerial Assistance Available: The shoppe owner is con- 
tinuously assisted in all phases of merchandising and shoppe 
operations. Special services rendered to assisting lease negotia- 
tions; customized mechanical blueprints provided. 

Information Submitted: June 1990 

DOUBLE RAINBOW FRANCHISES, INC. 
275 South Van Ness Avenue 
San Francisco, California 94103 
Leslie Cass 

Description of Operation: Double Rainbow Gourmet Ice Cream 
has been voted Best in the USA over 75 brands in the Great 
American Lick Off. The complete line of all natural super premium 
ice creams is displayed in a unique dessert cafe concept featuring 
award-winning architecture. An extensive assortment of gourmet 
cakes, pastries, coffees is also sold. 

Number of Franchisees: 30 franchises in California plus 3 
company-owned parlors. 

In Business Since: 1976, franchising since 1983. 

Equity Capital Needed: Total investment for a typical dessert 
cafe is $100,000-$ 150,000. Equity required depends on fran- 
chisee's financial strength. 

Financial Assistance Available: Franchisor assists in guiding 
franchisees to third party financing sources. 

Training Provided: 2 week training program for owner-oper- 
ators begins in corporate headquarters in San Francisco. Training 
includes all phases of the parlor's operation inventory control, 
customer relations, personnel training, equipment maintenance. 
The program continues with hands-on experience in an estab- 
lished parlor followed by special support during the franchise 
opening week. 

Managerial Assistance Available: Double Rainbow, backed by 
10 years' experience operating its own ice cream parlors, offers 
the franchisee practical advice and support through a continuous 
program of management assistance. The program includes mer- 
chandising and promotion techniques and computerized manage- 
ment control systems. A complete operations manual is provided. 
In addition to the above, the franchisor's staff will assist and 
advise the franchisee in securing a suitable location, negotiating 
the lease, and shopping for the equipment and supplies. Cus- 
tomized architectural blue-prints are provided. 

Information Submitted: June 1990 

EMACK AND BOLIO'S ICE CREAM AND YOGURT 
FOR THE CONNOISSEUR 



Description of Operation: Emack and Bolio's Ice Cream and 
Yogurt for the Connoisseur is a gourmet ice cream and yogurt 
company. Ice cream and hard no fat frozen yogurt are manufac- 
tured by the company and sold retail by the retailer. The guiding 
principle behind the company is to produce super premium ice 
cream and no fat hard frozen yogurt in exotic flavors. Flavor 
selections change weekly. The ice cream and yogurt are served in 
hand rolled gourmet cones as well as cups, sundaes, etc. Ice 
cream and yogurt cakes are also profitable items for shop own- 
ers. 

Number of Franchisees: 10 in Massachusetts and 1 in New 
Jersey. 

In Business Since: 1975 

Equity Capital Needed: Initial investment $75,000 $125,000. 

Financial Assistance Available: None 

Training Provided: A training program is scheduled in company- 
owned store in Boston. 

Managerial Assistance Available: Emack and Bolio's provides 
operational support for the life of the franchise. 

Information Submitted: May 1990 

ERNIE'S WINE & LIQUOR CORP. 
P. O. Box 525 

Rutherford, California 94573 
Jim Altoff 

Description of Operation: Retail liquor, beer and wine stores. 

Number of Franchisees: 40 in California (only) 

In Business Since: 1938 

Equity Capital Needed: $120,000 

Financial Assistance Available: None 

Training Provided: A complete program is provided that in- 
cludes pre-opening training and on-the-job training. 

Managerial Assistance Available: Limited; see training pro- 
vided. 

Information Submitted: June 1 990 

FILTERFRESH CORPORATION 

Trimex Building, Route 1 1 

Mooers, New York 12958 

Leslie Allan, Franchise Sales Manager 

Description of Operation: Hi-tech office coffee service using a 
patented single-cup coffeemaker. Filterfresh brews coffee by-the- 
cup from fresh ground coffee in seconds. Choice exclusive ter- 
ritories are available. The franchise provides access to patented 
equipment, detailed training in sales and service, ongoing support 
and supply services. 

Number of Franchisees: 24 

In Business Since: 1986, franchising since 1987 

Equity Capital Needed: $100,000-5250,000 total investment. 

Financial Assistance Available: Assistance in securing financ- 
ing on equipment purchases. 

Training Provided: Training consists of an initial 8 day session 
on technical training, sales, data processing, purchasing and in- 
ventory control, staffing, marketing, cash and financial control, 
and management. 

Managerial Assistance Available: During the first week of 
franchisee's opening, franchisor provides at least one employee at 
franchisee's location for opening assistance. Franchisor offers 
continuing services relating to the conduct of franchisee's busi- 
ness. 

Information Submitted: April 1990 

FLAMINGO'S FROZEN YOGURT, INC. 



Flamingo's and experience an ambience not duplicated in the 
industry. While some are just selling frozen yogurt as a com- 
modity, Flamingo's is marketing a concept of gourmet enjoyment 
with their focus on fun and quality in an obviously superior pre- 
sentation. 

Number of Franchisees: 53 in 8 States 

In Business Since: 1987 

Equity Capital Needed: $122,500-$205,500 

Financial Assistance Available: Does not offer direct financing 
but will assist with referrals to potential financial institutions. 

Training Provided: Comprehensive 2 week training. Site evalu- 
ation and (easing assistance. Store layout and design. Accounting 
and control systems. Year round advertising program including 
pre-opening and grand opening promotions. New product devel- 
opment. 

Managerial Assistance Available: Continuous support. 
Information Submitted: April 1990 

FOREMOST SALES PROMOTIONS, INC. 
5252 North Broadway 
Chicago, Illinois 60640 

Description of Operation: Foremost is a marketing and con- 
sulting service for (1) experienced retail liquor store owners 
already in business; (2) inexperienced retail liquor store owners 
who purchase existing stores; and (3) both experienced and in- 
experienced people who open new retail liquor stores. The service 
includes but is not limited to information on operating a successful 
retail package liquor store such as site selection, store layout, 
inventory control, accounting methods, advertising, merchandis- 
ing, sales promotion and Liquor by Wire service. Each store 
operates within the laws of the State in which it does business. 

Number of Franchisees: Over 105 in Illinois and Florida. More 
than 2,000 retail stores affiliated through Foremost Liquor by 
Wire Network and Foremost National Network of Independent 
Liquor Dealers. 

In Business Since: 1949 

Equity Capital Needed: Approximately $100,000 to $350,000. 
Financial Assistance Available: Available to qualified people. 
Training Provided: See Managerial Assistance 

Managerial Assistance Available: As package liquor store 
consultants, full scale assistance is available pertaining to all the 
information needed to operate a successful package liquor store. 

Information Submitted: April 1 990 

FRESHENS PREMIUM YOGURT 
2849 Paces Ferry Road 
Suite 750 
Atlanta, Georgia 30339 

Description of Operation: Premium yogurt concept with other 
yogurt related toppings/products. 

Number of Franchisees: 192 in 35 States with 2 company- 
owned stores. 

In Business Since: 1984 

Equity Capital Needed: Approximately $150,000 for a single 
store franchise, includes franchise fee, furniture and equipment, 
leasehold improvements, grand opening advertising, initial inven- 
tory and working capital. 

Financial Assistance Available: Assist in preparation of pro 
formas. 



Training Provided: 2 week initial training including classroom 
and in-store session. Student/teacher ratio averages 4 stu- 
dents/teacher. Ongoing training for existing franchisees and their 
management team. Assistance also supplied for new store open- 
ing. Field workshops on food cost control, labor management, 
turnover, financial reports. 



distribution issues. Field operations assist with development and 
execution of business plan. Personally visit with each franchisee 
on ongoing basis to analyze results and assist in identifying and 
implementing necessary improvements. 

Information Submitted: April 1990 

FROSTY FACTORY INTERNATIONAL, INC. 

1600 Furman 

Ruston, Louisiana 71270 

Dolph Williams, President 

Description of Operation: The franchise offered consists of the 
right to sell frozen alcoholic and nonalcoholic beverages in a retail 
store using recipes and machines provided by franchisor in an 
approved location under the proprietary mark Frosty Factory. 

Number of Franchisees: 4 in Louisiana 

In Business Since: 1985 

Equity Capital Needed: $150,000 minimum. 

Financial Assistance Available: Part of the franchise fee may 
be financed for a year period. The remaining amount must be 
provided by franchisee or it may be financed by an outside 
source. 

Training Provided: A 1 week training period is provided by 
franchisor at a company-owned store. Store opening training is 
provided by franchisor at franchisee's outlet. 

Managerial Assistance Available: As a service, we offer help 
with detailed drawings, specifications and site location. We also 
provide training programs and operational assistance, which in- 
cludes hi-tech electronic cash registers, interfaced with an in- 
house micro-computer. By using these required components, the 
owner is provided with management reports, such as daily, week- 
ly, and monthly sales analysis reports, labor productivity reports 
and inventory variance reports. 

Information Submitted: June 1 990 

FRUSEN GLADJE FRANCHISE, INC. 
200 Bulfinch Drive 
Andover, Massachusetts 01810 
Michael Newport 

Description of Operation: Ice cream manufacturer and fran- 
chisor of ice cream stores. 

Number of Franchisees: 12 in 5 States 
In Business Since: 1981 
Equity Capital Needed: $75,000 

Financial Assistance Available: We consult with franchisees 
regarding financing of project costs by independent financial in- 
stitutions. 

Training Provided: Intensive training in all phases of ice cream 
store operations. 

Managerial Assistance Available: Managerial assistance is 
provided in all areas of store operations. 

Information Submitted: June 1990 

THE FUDGE CO. 

103 Belvedere Avenue 

Charlevoix, Michigan 49720 

R. L. Hoffman, President 

Dennis Grain, Vice President, General Manager 

Description of Operation: The Fudge Co. is a retail fudge 
store. An important part of the operation is cooking in copper 
kettles, and creaming (forming) done on large marble slabs. Only 
natural ingredients are used and combine with the showmanship 
of making fudge to provide a unique, enjoyable and profitable 
retail operation. Each store requires 400 to 600 square feet. 
Fudge Co. provides all equipment. Franchisee leases or purchases 
its own building, with guidance from the Fudge Co. also includes 

123 



cookie franchise, baking and selling fresh chocolate chunk and a 
variety of six other cookies. Either franchise can be purchased 
separately. 

Number of Franchisees: 7 in 6 States and Virgin Islands, plus 

1 company-owned stores. 

In Business Since: 1978, franchising since 1982 

Equity Capital Needed: Resort area includes all equipment, 
training, 3 month starting inventory; cost $35,000 to $42,000. 
Regional mall store equipment, training, 3 month inventory; 
cost $75,000 to $85,000. 
Financial Assistance Available: None, franchise fee $12,500. 

Training Provided: Franchisor trains and educates franchisees 2 
to 3 weeks in its home office in Dallas, Texas. Upon opening of 
franchisee's store, franchisor's general manager supervises and 
trains personnel for 7 to 14 days. 

Managerial Assistance Available: Fudge Co. provides man- 
agerial service including inventory control, advertising and assis- 
tance for day-to-day operations during the life of the franchise. 
Franchisor provdes all necessary forms and documents for daily 
operation. Provides information regarding new products and how 
to prepare and merchandise said products. Franchisor provides 
personnel to visit franchisee's outlet to assist in solving problems 
of cooking and day-to-day operations. 

Information Submitted: April 1990 

GASTON'S, INC. 

1 880 Los Altos Drive 

San Mateo, California 94402 

Douglas D. Gaston, President 

Description of Operation: Qaston's Ice Cream of San Francisco 
offers a wide selection of ice cream delicacies and fountain items 
for take out. There are over 100 flavors of ice cream all devel- 
oped by its founder Doug Gaston. The ice cream is made fresh 
daily on the premises. 

Number of Franchisees: 30 in California and 2 in Indonesia, 1 
in Singapore 

In Business Since: 1976 

Equity Capital Needed: Approximately $120,000 depending on 
location and type of store. 

Financial Assistance Available: The company will assist the 
franchisee in applying for financing. The company will not make 
direct loans to franchisee. 

Training Provided: Gaston's training program will consist of a 3 
week training period. The franchisee will be trained in manufactur- 
ing, preparing all ice cream delicacies and fountain items, account- 
ing, inventory control, store management, employee management, 
customer relations, and other additional areas. 

Managerial Assistance Available: Gaston's franchisees are 
given a confidential manual which gives in detail the complete 
operations of a Gaston's Ice Cream Shop. Gaston's is available at 
all times to the franchisee to offer assistance in all problems the 
franchisee may have. 

Information Submitted: June 1990 

J. L. FRANKLIN & CO. 
dba GELATO AMARE 
11504 Hyde Place 
Raleigh, North Carolina 27614 
John L. Franklin, President 

Description of Operation: Gelato Amare stores feature over 45 
flavors of delicious all natural frozen yogurt, most of which have 
no fat and no cholesteroll Many of our yogurt flavors are also 
sugar-freel To appeal to as large a target market as possible, 
most of our stores also feature over 100 flavors of outstanding 
Italian style superpremium low fat, low calorie ice cream made 
right in the store. Since all of the ice cream is made in the store, 
franchisees are not subject to price increases on ice cream manu- 
factured by a franchisor and remain in better control of their own 
costs and distribution. Many stores also serve light salads and 
sandwiches tailored to the store's specific marketing area. Each 



store makes its own cones and serves decorated yogurt and ice 

cream pies and cakes as well as sundaes, smoothies, shakes, 

Hurricanes, lite fruit bowls and many other delicious treats. In 

addition, over 30 delectable toppings are offered for customer 

enjoyment. 

Number of Franchisees: 10 

In Business Since: 1983 

Equity Capital Needed: $40,000-350,000 of $90,000- 
$135,000 total investment. 

Financial Assistance Available: Total assistance in prepara- 
tion of business presentations to banks, lending institutions, etc. 

Training Provided: 2-3 weeks intensive training for owners and 
all management in company-owned retail store. Continuing training 
in franchisee store. 

Managerial Assistance Available: Full assistance is provided 
in site selection, lending institution presentations, management 
training, store design, equipment selection, store opening and 
personnel and administrative procedures. Continuing assistance 
includes advertising, public relations, market research and pew 
product development. A 24-hour-a-day telephone hotline is avail- 
able to answer questions as they arise. 

Information Submitted: April 1990 

GELATO CLASSICO FRANCHISING, INC. 
369 Pine Street, Suite 900 
San Francisco, California 94104 
Janet Willis, Director of Franchising 

Description of Operation: Gelato Classico Italian ice cream 
manufactures a complete line of Italian ice cream, sorbetto, and 
yogurt and supplies these products to its franchisees who retail to 
the public. Franchisees are part of nationwide program for fran- 
chised shops. 

Number of Franchisees: 43 franchise locations plus 2 com- 
pany-owned stores in 1 1 States 

In Business Since: 1976 

Equity Capital Needed: $50,000 per shop 

Financial Assistance Available: No financial assistance 
provided by franchisor. 

Training Provided: Intensive 2 week program prior to opening, 
and additional training in franchisee's shop during first 5 days at 
opening. Complete operations manual also provided. 

Managerial Assistance Available: In addition to above, fran- 
chisor visits periodically to provide in-shop assistance. Other as- 
sistance provided on as needed basis. 

Information Submitted: April 1990 

GORIN'S HOMEMADE ICE CREAM AND 

SANDWICHES 

158 Oak Street 

Avondale Estates, Georgia 30002 

Robert Solomon, President 

Description of Operation: Upscale homemade ice cream and 
sandwich shop featuring gourmet ice cream and a wide selection 
of grilled deli sandwiches. 

Number of Franchisees: 32 in Georgia, North Carolina and 
Alabama. 

In Business Since: 1981 

Equity Capital Needed: $35,000-$50,000, total investment of 
$100,000-$ 150,000. 

Financial Assistance Available: Lease equipment assistance 
available. 

Training Provided: 3-4 weeks of comprehensive training in ail 
aspects of operation for 3 management personnel per store to be 
opened. 

Managerial Assistance Available: Site selection, equipment 
lists, preliminary drawings on store, inventory lists and specifica- 
tions, ongoing supervision for the operation of the business. 



124 



Information Submitted: June 1990 

GOURMET POPPING CORN COMPANY 
formerly VIC'S CORN POPPER 
11213 East Circle, Suite B 
Omaha, Nebraska 68137 

Description of Operation: Small retail stores (500 square feet 
to 1,500 square feet) with old-fashion decor that feature pre- 
packaged gourmet white hulless popped popcorn, caramel and 
cheese popcorn, plus soft drinks and old-fashion ice cream. Pro- 
ducts are also sold off premises in wholesale outlets. A compan- 
ion mail order popcorn gift business also run out of retail 
locations. Emphasis is on quality, taste, value and convenience. 

Number of Franchisees: 60 franchisee) and 12 company-owned 
stores in 12 States. 

In Business Since: 1980 under this corporate name, but recipes 
used go back 50 years. 

Equity Capital Needed: Contact company for full information. 

Financial Assistance Available: None. Franchisees required to 
have adequate net worth to qualify. 

Training Provided: Separate training courses offered to both 
owners and operators. Training conducted in model training 
stores and on-site. Pre-opening store training also provided. 

Managerial Assistance Available: Regular consultation and 
assistance. Detailed operating manuals are provided on each facet 
of the operation. Company makes available promotional and ad- 
vertising materials. 

Information Submitted: May 1990 

THE GREAT MIDWESTERN ICE CREAM CO. 

209 North 16th Street 

P. O. Box 1717 

Fairfield, Iowa 52556 

Jamie Robert Vollmer, Director Franchise 

Development 

Description of Operation: Great Midwestern Ice Cream Com- 
pany Stores are premium dessert shops featuring 32 flavors of ice 
cream, fresh croissants, and deluxe coffees. Great Midwestern Ice 
Cream, voted the Best Ice Cream in America by People Magazine, 
is a superpremium, 16 percent buttterfat product using all natural 
ingredients. We are presently working with Barn'rds Old Fashion 
Roast Beef sandwich restaurants to combine their excellent, made 
from scratch sandwich, soup and salad menu with our world 
famous ice cream dessert system. The stores are approximately 
2,000 square feet, seat 40-50 people in an upscale environment 
of warm, beautiful colors. 

Number of Franchisees: 9 in Iowa, Nebraska, Missouri, Kansas 
and Illinois. 

In Business Since: 1979 

Financial Assistance Available: Great Midwestern has been 
given the authority by a bank to qualify applicants for financial 
assistance. This program is available only to those who, with 
aggressive Great Midwestern participation, have been unable to 
secure financing through a lending institution in their market area. 
Representatives from Great Midwestern will consult with the ap- 
plicant and visit local bankers and SBA officials. 

Training Provided: You will be required to spend 4 to 8 weeks 
in an operating restaurant for hands-on experience in restaurant 
operations, food production and systems accounting. The opera- 
tion manual is thorough, organized and highly usable as ready 
reference for management. 

Managerial Assistance Available: Operating staff will be avail- 
able for assistance to insure systems disciplines, quality food and 
service to customers. All members of the support staff including 
all officers of the company are always available to assist the 
franchise in their development. 

Information Submitted: April 1990 



HEIDI'S FROGEN YOZURT SHOPPES, INC. 
200 Bulfinch Drive 
Andover, Massachusetts 01810 
Michael Newport 

Description of Operation: All Heidi's are located in high traffic 
quality centers and malls. The menu selection and unique store 
design make it possible to offer a limitless choice of flavors daily. 
All products are developed from low-fat, or non-fat, low-calorie, 
soft serve frozen yogurt. All shoppes are custom-designed with 
ceramic tile, oak, custom wallpaper, and premium quality equip- 
ment. 

Number of Franchisees: 61 in 5 States plus 5 company-own- 
ed. 

In Business Since: 1982 

Equity Capital Needed: $80,000 per shoppe. 

Financial Assistance Available: Heidi's consults with 
franchisees regarding financing of project costs by independent 
financial institutions. 

Training Provided: A comprehensive, hands-on training course 
is provided for owners and managers, and the franchisee also 
receives training guides and manuals for the shoppe's employees. 
1 week of training is spent in a corporate training facility, and for 
your second week trainers come to you to assist in your first 
week of business. 

Managerial Assistance Available: The franchisor provides 
technical assistance with all equipment placed in the field. The 
staff of the franchisor will be providing a substantial amount of 
follow-up management support and quality control service to the 
franchisee. The franchisee is also endorsed by Heidi A. Miller, 
President and Co-Founder of the franchise, fashion model, actress, 
and the national bodybuilding champion. 

Information Submitted: June 1990 

*l CAN'T BELIEVE IT'S YOGURT 
5005 LBJ Freeway 
Suite 700 
Dallas, Texas 75244 

Description of Operation: Our business is serving soft-serve 
frozen yogurt in cones, sundaes, parfaits and shakes. Our ICBIY 
"Softie" frozen yogurt is a special recipe we manufacture our- 
selves to ensure the highest of quality and innovation. 

Number of Franchisees: 286 franchise locations, 9 company- 
owned locations. 

In Business Since: 1977 

Equity Capital Needed: Total investment approximately 
$150,000. Equity capital varies due to location and franchisee 
financial strength. 

Financial Assistance Available: Not available at this time. 

Training Provided: Shortly before the opening of a franchise 
store, a 10 day training school will be conducted. A maximum of 
2 people representing each franchise store can attend. This 
school will cover our success formula, accounting and bookkeep- 
ing procedures, operations, staffing, cost control, and the basics 
of management. 

Managerial Assistance Available: Our company has an ICBIY 
Franchise Consultant who is a resource person for trouble shoot- 
ing in all areas of store operation and is readily available for 
managerial and technical assistance. Such assistance and supervi- 
sion will be provided in the following ways: mail, phone contacts, 
visits, conferences, newsletters, clinics and seminars. These 
methods will remain in effect for the duration of the business 
partnership between ICBIY and its franchise owners. 

Information Submitted: April 1990 

THE ICE CREAM AND YOGURT CLUB 
THE ICE CREAM CLUB, INC. 
278 South Ocean Boulevard 
Manalapan, Florida 33462 
Richard Draper, President 



125 



Description of Operation: Retail ice cream and yogurt parlors 
featuring homemade ice cream, yogurt and fat free, sugar free 
frozen desserts. 

Number of Franchisees: 10 

In Business Since: 1982, franchising since 1984 

Equity Capital Needed: $85,000 

Financial Assistance Available: None 

Training Provided: Complete operation manual, 1 week pre- 
opening training and 3 days in your new store upon opening. 

Managerial Assistance Available: Continued support through 
regular visits from management personnel. 

Information Submitted: April 1990 

ICE CREAM CHURN, INC. 
P. O. Box 1569 
Byron, Georgia 31008 
Wendell Parker, President 

Description of Operation: Ice Cream Churn establishes an ice 
cream parlour with 28 flavors of dip ice cream, milk shakes, 
sundaes and banana splits in a current operating business such as 
convenience stores, delis, and bakeries. A unit for malls and a 
new 14'x36' modular unit designed for smaller markets and me- 
tropolitan markets are also available. 

Number of Franchisees: 75 locations in 35 States 
In Business Since: 1978 Franchising since 1981 

Equity Capital Needed: (1) Individual franchises for existing 
locations, $3,500-$5,000, (2) Modular concept franchises, 
$24,000-$30,000. 

Financial Assistance Available: Available for all phases of 
operation by franchisor. 

Training Provided: Complete training of all regional agents who 
are responsible for the franchise's individual stores training. An 
agent works with locations on regular visits. 

Managerial Assistance Available: Ice Cream Churn furnishes 
each franchisee with all training, equipment, inside and outside 
signs, promotions and incentives programs for managers. 

Information Submitted: June 1990 

I LOVE YOGURT CORP. 

12770 Coit Road 

Suite 1115 

Dallas, Texas 75251 

Robert J. Schultz, Vice President/Developments 

Description Operation: Gourmet frozen yogurt and sandwich 
shoppes. 

Number of Franchisees: 8 in Kansas, Texas and Louisiana 

In Business Since: 1980 

Equity Capital Needed: $84,000-$ 135,000 

Financial Assistance Available: None, but will assist in secur- 
ing. 

Training Provided: 1 week intensive training at home office and 
1 week in-store training at time of opening. 

Managerial Assistance Available: Management and operation- 
al assistance provided to all franchisees. Computerized accounting 
system for store evaluation and complete simplified advertising 
and marketing program. 

Information Submitted: April 1990 

ISLAND FREEZE FRANCHISE SYSTEMS, INC. 

2222 Kalakaua Avenue 

Suite 1200 

Honolulu, Hawaii 96815 

Bonnie J. Thorsby 



Description of Operation: Island Freeze features Dolewhip fro- 
zen dessert, the non-dairy, fruit based, soft-serve which has no 
cholesterol and is low in calories. The attractive small unit sells 
Dolewhip frozen dessert in cones and cups as well as in shakes 
and smoothies. Master franchises are also available. 

Number of Franchisees: 2 company-owned locations. 
In Business Since: 1986 
Equity Capital Needed: $39,500 to $1 14,000 
Financial Assistance Available: None 

Training Provided: Training is comprehensive and hands-on. In 
person site approval; 1 week training in Honolulu in all aspects; 
complete manuals and materials; and a training team to visit your 
site to assist in opening the business are all part of the total 
training package. 

Managerial Assistance Available: Management assistance is 
continually provided by franchisor personnel via personal visits, 
correspondence and telephone. 

Information Submitted: April 1990 

ISLAND SNOW HAWAII 
P. O. Box 364 
Kailua, Hawaii 96734 
James J. Kodama, President 
Lisa M. Sinai, Vice President 

Description of Operation: Hawaiian theme dessert shaved ice, 
gourmet ice cream, yogurt and logoed sportswear. 

Number of Franchisees: 8 in Hawaii 

In Business Since: 1981 

Equity Capital Needed: $50,000-$ 100,000 

Financial Assistance Available: None 

Training Provided: The training covers operation and main- 
tenance of the shaved ice machine, preparation of the syrup 
where applicable, inventory control and storage, customer service, 
sanitation and pest control, employee hygiene, computerized ac- 
counting system, procedures, marketing and other miscellaneous 
subjects pertinent to the operation of an Island Snow Hawaii 
shop. Generally, the training time covers approximately 20 hours, 
but the training time may vary depending on the trainee's ability to 
master the subjects being taught. 

Managerial Assistance Available: Ongoing 
Information Submitted: April 1990 

*J. HIGBY'S YOGURT TREAT SHOPPES 
11030 White Rock Road 
Suite 210 

Rancho Cordova, California 95670 
Steve Kircher, President 

Description of Operation: Over 60 flavors of fresh frozen 
yogurt. Also serve ice cream and a variety of fresh baked cook- 
ies, "walk-away sundaes," yogurt fruit salads, hot "Higby Dogs," 
drinks and other related items. 

Number of Franchisees: 32 in 4 States 

In Business Since: 1983 

Equity Capital Needed: Varies as to location and franchisee. 

Financial Assistance Available: Franchisor will assist with 
third party financing. 

Training Provided: A minimum of 2 weeks at the corporate 
training center and franchisee's store. 

Managerial Assistance Available: Management and operation- 
al assistance provided to all franchisees. Computerized accounting 
system for store evaluation and complete simplified advertising 
and marketing program. 

Information Submitted: June 1 990 



126 



KARMELKORN SHOPPES, INC. 
P. O. Box 35286 
Minneapolis, Minnesota 55435 
John Hydwke, Vice President 

Description of Operation: Karmelkorn Shoppes make and sell 
Karmelkorn popcorn candy, popcorn, popcorn confections, a vari- 
ety of kitchen style candies and related snack food items. New 
shoppes range in size from 400 to 650 square feet and are 
mostly located in major shopping centers. Business hours are 
those established by the shopping center with minor variations. In 
most cases, the company accepts the primary lease liability and 
sublets to the owner-operator. 

Number of Franchisees: 205 in 44 States 

In Business Since: The original Karmelkorn Shoppe was estab- 
lished in 1929 

Equity Capital Needed: $75,000 to when standard financing is 
available. 

Financial Assistance Available: The total investment in a Kar- 
melkorn franchised shoppe varies according to construction costs. 
Most shoppes in 1986 ranged from $90,000 to $150,000. The 
company assists franchisee in applying for his original financing 
upon request. 

Training Provided: A national training center at the Minneapolis 
office of Karmelkorn Shoppes, Inc., is built as a model Karmelkorn 
Shoppe to simulate working conditions during training. The 5 day 
curriculum is designed for new and existing franchisees, as well as 
their shoppe managers and key employees. Grand opening assis- 
tance is provided by a company representative. 

Managerial Assistance Available: The franchisee receives and 
is instructed in the use of an operating manual, which is sup- 
plemented by business newsletters that provide updates and 
operational information. Management and supervisory services are 
provided for the life of the franchise, and include periodic supervi- 
sion by training supervisors, annual conference with business, 
product and advisory seminars, assistance in obtaining sources of 
supply and equipment, promotional material, and assistance in 
planning promotion programs. 

Information Submitted: June 1990 

KILWINS CHOCOLATES FRANCHISE 
355 North Division Road 
Petoskey, Michigan 49770 
Wayne Rose, President 

Description of Operation: Franchise Kilwins Chocolate and Ice 
Cream Shoppes. These stores sell Kilwins handmade chocolates, 
fudge and homemade ice cream. 

Number of Franchisees: 24 in 8 States 
In Business Since: 1981 

Equity Capital Needed: $70,000 to $150,000 for turnkey op- 
eration. 

Financial Assistance Available: $20,000 franchise fee. Fi- 
nancing not available from franchise company. 

Training Provided: The training program is designed to last 10 
business days and will cover all the basic aspects of the retail 
confectionary business including how the candy and ice cream are 
manufactured, how they are packaged, and sales techniques along 
with other techniques for operating the franchisee's business. 

Managerial Assistance Available: Regular reports of improve- 
ments in business methods developed by franchisor and other 
franchisees, the services of franchisor's advertising department to 
assist franchisee in planning local advertising and, on franchisee's 
request, the personal assistance and counsel of a qualified repre- 
sentative of franchisor. 

Information Submitted: April 1990" 

* LARRY'S ICE CREAM AND YOGURT, INC. 
14550 McCormick Street 
Tampa, Florida 33625 
Dante Moscone, President 



Description of Operation: Larry's Ice Cream and Yogurt serves 
only the award-winning Larry's Ice Cream. Parlours emit an at- 
mosphere of "yesteryear" offering customers homemade ice 
cream in cones, sundaes, shakes and malteds, sodas, and cakes 
and pies. Larry's has received the Award of Excellence from the 
National Ice Cream Retailers Association, Larry's was named Best 
Chocolate Ice Cream at the Fountainbleau Chocolate Festival, and 
is featured in the book, The Very Best: Ice Cream and Where to 
Find It by Carol Robbins and Herb Wolff. 

Number of Franchisees: 50 parlours located in 3 States. 
In Business Since: 1981 

Equity Capital Needed: Minimum $72,000-90,000 investment 
for complete turnkey operation. Distributorships also available 
with investments varying according to regional areas desired. 

Financial Assistance Available: Franchisor cannot provide fi- 
nancing in developing new parlours. 

Training Provided: A comprehensive traning program is pro- 
vided in an established parlour and is completed in the 
franchisee's parlour upon opening. Ongoing technical support is 
provided for the duration of the franchise agreement through a 
regularly updated operations manual, franchisee meetings and 
seminars, and a monthly newsletter. 

Managerial Assistance Available: (1) The corporate marketing 
department provides brand awareness and identity through ad- 
vertising, publicity, and promotions. This department also assists 
individual franchisees with their particular marketing needs. (2) 
The corporate operations department works with parlours on a 
regular basis to improve profitability. (3) Franchisee representa- 
tives meet monthly with the company president and executive 
vice president to maintain lines of communication between fran- 
chisees and franchisor. 

Information Submitted: April 1 990 

LOVE'S YOGURT AND SALADS 
1830 Techny Court 
Northbrook, Illinois 60O25 
Robert Silverstein, President 

Description of Operation: Love's Yogurt and Salads offers a 
unique soft serve frozen yogurt and salad bar concept. The em- 
phasis is toward healthy quality foods with prepared salads made 
daily, in addition to soups, chili, baked potatoes with toppings, 
and freshly baked muffins. Personalized service is our specialty. 

Number of Franchisees: 1 1 including 3 company-owned in 
Illinois and Indiana. 

In Business Since: 1987 

Equity Capital Needed: $20,000 franchise fee, total investment 
$200,000. 

Financial Assistance Available: Financial assistance available 
up to $50,000 to qualified applicants. Assistance in preparing 
bank preparations to secure up to 100 percent financing. 

Training Provided: Complete franchise training and assistance 
including site selection, lease negotiations, customer relations, 
personnel, marketing, operational and technical training, continuing 
operational support. The franchisee training program is 2 weeks, 
plus additional on-site training. 

Managerial Assistance Available: Managerial operations are 
covered in the franchisee training program with on-site programs, 
complete manual, and assistance from operation specialists. 

Information Submitted: April 1990 

MALIBU MAGIC FRANCHISING CORP. 

1 Hartfield Boulevard 

Suite 204 

East Windsor, Connecticut 06088 

Robert S. Zunick, Director of Franchise Development 

Description of Operation: Full line of frozen yogurt treats fea- 
turing 45 flavors of no fat and no cholesterol frozen yogurt with 
20 calories per ounce. Also serve cookies, hot beverages, cold 
beverages, complete fountain menu and take-home desserts. 

Number of Franchisees: 7 in 5 States 



127 



In Business Since: 1989 

Equity Capital Needed: Approximately $55,000. 

Financial Assistance Available: Leasing program is available. 

Training Provided: A complete training program is provided to 
all franchisees. The store's staff is trained prior to the opening of 
the store. 

Managerial Assistance Available: Ongoing assistance is pro- 
vided in all phases of the store's operation. An operations su- 
pervisor visits each store on a periodic basis. 

Information Submitted: April 1990 

MARBLE SLAB CREAMERY, INC. 

3100 South Gessner 

Suite 230 

Houston, Texas 77063 

Linda Taylor, Franchise Sales 

Description of Operation: Retail ice cream stores featuring 
super premium quality ice cream, cones baked fresh daily, fresh 
frozen yogurt, frozen pies, cakes, cookies and brownies. Ice 
cream is custom designed for customer on frozen marble slab 
(patent pending) and made daily in the store. Open 7 days a 
week. 

Number of Franchisees: 24 in Texas, and Louisiana 
In Business Since: 1983 
Equity Capital Needed: $30,000 
Financial Assistance Available: None 

Training Provided: 10 days training in the company's training 
facility in Houston, Texas. 6 additional days of training at fran- 
chisee's store {3 days before opening, 3 days after opening). 
Ongoing technical assistance is provided, operations, manual and 
franchisee meetings. 

Managerial Assistance Available: Marble Slab Creamery, Inc., 
maintains an ongoing business relationship with its franchisees, 
with assistance available in all phases of store operations. A 
complete operations manual is provided to all franchisees. Com- 
pany field personnel visit stores on a regular basis to insure that 
operating standards are being followed and to insure the consis- 
tency of operations throughout the franchise system. Marble Slab 
Creamery, Inc., constantly updates advertising programs and eval- 
uates new products for its franchised locations. 

Information Submitted: April 1990 

M.G.M. LIQUOR WAREHOUSE INTERNATIONAL, INC. 
1124 Larpenteur Avenue West 
St. Paul, Minnesota 55113 

Description of Operation: Retail, off-sale liquor store, specializ- 
ing in fine wine, spirits and beer. Standard store size 5,000 to 
8,000 square feet. Franchises currently available in Minnesota, 
South Dakota, Wisconsin, California, Arizona. 

Number of Franchisees: 21 franchise units in Minnesota, and 1 
franchise unit in Wisconsin, 1 in South Dakota, and 2 in Arizona. 

In Business Since: 1970 

Equity Capital Needed: Total package price exclusive of build- 
ing $210,000 to $350,000, including franchise fee. 

Financial Assistance Available: Financing available at local 
banks not available from franchisor. 

Training Provided: Company-operated management training 
school providing extensive and detailed instruction in store opera- 
tion, management, and administration for franchisees, manage- 
ment, or both. Instore training. 

Managerial Assistance Available: Operational and 
merchandising assistance is provided as needed through the head- 
quarters office. 



MS. MUFFET'S YOGURT SHOPS 

P. O. Box 447 

Wrightsville Beach, North Carolina 28480 

Bernie Pisczek, Vice President 

Description of Operation: Upscale frozen yogurt shops with 
both inside and drive-thru service, featuring 9 different flavors 
(from a selection of over 50) plus over toppings. Also serve 15 
specialty items, such as Fruit 'N Yogurt Salad, Lickety Split, etc. 
Concept features in-store flavoring of product, which requires less 
inventory and easier shop management. 80 percent of flavors are 
no fat and no cholesterol. Sugar free unflavored mix is also 
available. 

Number of Franchisees: 32 shops in 6 States 

In Business Since: 1985, and franchising since 1989 

Equity Capital Needed: $85,000 to $130,000 (includes 
$17,500 franchise fee). 

Financial Assistance Available: None directly, but will assist 
in the preparation of loan packages. 

Training Provided: 2 weeks total, 1 week at corporate head- 
quarters and 1 week on-site. Three training manuals with periodic 
updates also included. 

Managerial Assistance Available: In addition to training, we 
monitor franchisee operations on a weekly basis and assist where 
necessary. Our methods are especially helpful to absentee owners 
who require special assistance in overseeing their operation. 

Information Submitted: June 1990 

MISTER SOFTEE, INC. 

901 East Clements Bridge Road 

P. O. Box 313 

Runnemede, New Jersey 08078 

James F. Conway, Vice President and General 

Manager 

Description of Operation: Retailing soft ice cream products 
from a mobile unit, a complete dairy bar on wheels. Dealer is 
given a franchised area to operate. Mister Softee, Inc., maintains a 
supply department plus a service and parts department. Fran- 
chisees are supported with a merchandising, promotional, and 
advertising program. 

Number of Franchisees: 860 in 20 States 
In Business Since: 1956 
Equity Capital Needed: $22,000 

Financial Assistance Available: Financing can be arranged for 
qualified individuals. 

Training Provided: Franchisee is trained on his mobile unit in his 
franchised area for 1 week in merchandising, route planning, op- 
eration of the mobile unit, sanitation and maintenance. 

Managerial Assistance Available: Area representative visits 
franchisee for continuing assistance periodically and suggests im- 
provements when needed. Standard operating procedure manual, 
service manual, accounting ledgers. Inventory control forms are 
provided to each franchisee. 

Information Submitted: June 1990 

NATURALLY YOGURT/SPEEDSTERS CAFE 
One Annabel Lane, Suite 207 
San Ramon, California 94583 
Sheldon Feinberg, Vice President 

Description of Operation: Naturally Yogurt is a quality, fresli 
frozen yogurt operation. Clean, high-tech graphics in a unique 
presentation offering a wide range of toppings, sundaes, shakes, 
smoothies and other specialty items. Speedsters is an expanded 
menu concept in keeping with today's yuppie movement, offering 
fresh salads, homemade soups, baked potatoes and a complete 
yogurt presentation that leads up to the tag line "Fun, Fast, First 
Class." 

Number of Franchisees: 12 



Equity Capital Needed: Subject to franchisees' financial status. 

Financial Assistance Available: None 

Training Provided: 2 weeks in company-owned store. 

Managerial Assistance Available: Ongoing support, site se- 
lection, lease negotiation. 

Information Submitted: April 1990 

NIBBLE-LO'S 

5300 West Atlantic Avenue 

Delray Beach, Florida 33484 

Michael L. Slope, Director of Franchising 

Description of Operation: Nibble-Lo's features a delicious, 
healthful, fat-free, cholesterol-free frozen dessert that rivals the 
taste of premium ice cream. Unlike other frozen desserts currently 
on the market, Nibble-Lo's is made from 98 percent skim milk. 
The unique traffic pattern, variety of novelty items, and marketing 
concept creates a year-round business with take-home products 
accounting for 45 percent of sales since the dessert can be frozen 
without the threat of freezer burn or loss of taste and texture. 

Number of Franchisees: 5 franchise locations, plus 1 company- 
owned store. 

In Business Since: 1988 

Equity Capital Needed: $35,000-$50,000. Total investment of 
$110,000-$ 150,000. 

Financial Assistance Available: Company will assist the fran- 
chisee in applying for financing. 

Training Provided: Complete, hands-on training is provided for 
owners and managers for 2 weeks at the corporate office, and 1 
additional week is spent with franchisee at their store during the 
first week of operation. Franchisee also receives training guides 
and manuals for the employees at their store. 

Managerial Assistance Available: Nibble-Lo's provides on- 
going management support and technical assistance. 

Information Submitted: April 1990 

NIELSEN'S FROZEN CUSTARD 

NFC MANAGEMENT CORPORATION 

P. O. Box 731 

Bountiful, Utah 84010 

Doug Nielsen, Director of Marketing 

Jeff Dunford, Franchise Development 

Description of Operation: Nielsen's Frozen Custard is proud to 
bring back the goodness and taste of an old-fashioned ice cream 
product. Our frozen custard is made fresh every few hours right in 
the store. Our secret recipe, specially designed patented freezing 
machine, and concern for quality all result in the rebirth of the 
smooth real dairy taste that America loves. 

Number of Franchisees: 5 plus 4 company-owned in 5 States. 
In Business Since: 1981 

Equity Capital Needed: Franchise fee $12,500. Total invest- 
ment $70,000 to $90,000. 

Financial Assistance Available: None 

Training Provided: Nielsen's training personnel will instruct you 
and your people during the build-out of your store at our training 
facility. You will receive a Nielsen's "know-how book" which 
covers everything from the design and operation of the machine 
to the recipes and finished products. We also cover accounting 
procedures, employee management, customer relations, and much 
more. 

Managerial Assistance Available: The people at NFC will 
make final site approval, supply state-of-the-art marketing ideas, 
develop special advertising materials to cover from ground break- 
ing to grand opening, provide an ongoing flow of new advertising 
ideas, and supply a store design package that includes store 
layout, construction specifications, menu board ideas and informa- 
tion, major and miscellaneous equipment lists, and sign design 
requirements. 

Information Submitted: June 1990 



THE NUT KETTLE 

68895 Perez Road 

Cathedral City, California 92234 

Keith Culverhouse, Chairman 

Description of Operation: The Nut Kettle Candy Kitchen spe- 
cializes in original recipe popcorn confections, fudge, chocolate 
specialties and freshly roasted nuts of the highest quality. All are 
prepared in the on-view kitchen that's part of the retail store. 
Famous all over the country for the superior taste and flavors. 
Sold under private labels in such leading department stores as 
Neiman Marcus, I. Magnin, Jacobson's and Macy's. Tremendous 
repeat popularity and unlimited gift potentials. 

Number of Franchisees: 3 plus 1 company-owned. 
In Business Since: 1968 

Equity Capital Needed: $ 1 30, 000-$ 1 70,000 (including 
$20,000 franchise fee) depending on location. 

Financial Assistance Available: None 

Training Provided: Training at company store plus on-location 
pre-opening of store. 

Managerial Assistance Available: Continuous assistance on 
as needed basis. 

Information Submitted: April 1990 

THE NUT MAN CO., INC. 
47 Heisser Lane 
Farmingdale, New York 11735 
David Goldberg, Vice President 

Description of Operation: Direct retail distribution of a wide 
variety of prepackaged gourmet nuts, candy, trail mixes and gifts 
to the final consumer at his place of work. This is not a retail 
store; the franchisee works out of his home and uses his vehicle 
to visit his customers. The franchisor provides all products includ- 
ing a constant flow of new products for the franchisee to sell. 

Number of Franchisees: 7 in New York 

In Business Since: 1979, began franchising 1989. 

Equity Capital Needed: Approximately $7,500, total invest- 
ment, $1 1,000. 

Financial Assistance Available: None 

Training Provided: 1 week of training in-house and in the field. 

Managerial Assistance Available: Franchise training manager 
available to work with franchisees as needed. 

Information Submitted: April 1990 

THE PEANUT SHACK OF AMERICA, INC. 
c/o SPECIALTY RETAIL CONCEPTS, INC. 
P. O. Box 11025 
Winston-Salem, North Carolina 27116 

Description of Operation: Specialty nut and candy shops lo- 
cated within enclosed shopping malls. 

Number of Franchisees: 106 in 24 States and Puerto Rico, 
plus 7 company-owned. 

In Business Since: 1975 

Equity Capital Needed: $50,000-$ 125,000 

Financial Assistance Available: No financial assistance avail- 
able. However, franchisor is available for consultation with lend- 
ers. 

Training Provided: Initial training of staff (normally 1 to 2 
weeks) and periodic visits thereafter. 

Managerial Assistance Available: Initial training at same time 
staff training takes place. Periodic visits by operations staff there- 
after. 

Information Submitted: April 1990 



129 



PENGUIN'S PLACE, INC. 

325 East Hillcrest 

Suite 130 

Thousand Oaks, California 91360 

Mr. Doug Frank, Director of Franchising 

Description of Operation: Penguin's Frozen Yogurt master 
franchisor. Penguin's sells its proprietory frozen yogurt. It is a 
quick serve, convenience restaurant with 36 different toppings 
and 30 flavors of yogurt served in a clean, black and white, 
contemporary environment. Yogurt cakes, pies, and gourmet cof- 
fee add to the offering. 

Number of Franchisees: 114 in 5 States plus 9 company- 
owned. 

In Business Since: 1983, franchising 1984 

Equity Capital Needed: An ability to finance an investment of 
$180,000-8200,000 or a minimum net worth of about $350,000 
is required. 

Financial Assistance Available: We do not provide financial 
assistance for any part of the store costs. 

Training Provided: A 3 week program consisting of a 2 week 
training in a designated training center; a 5 day classroom pro- 
gram, and 1 week spent in 2 or 3 stores with the chain's most 
successful managers. 

Managerial Assistance Available: Continuous managerial and 
technical assistance when needed. 

Information Submitted: May 1 990 

PERKITS YOGURT, INC. 
434 Bigsby Creek Road 
Cleveland, Tennessee 3731 1 
Director, Franchise Development 

Description of Operation: Soft frozen yogurt shops. 

Number of Franchisees: 35 in 15 States 

In Business Since: 1985 

Equity Capital Needed: Approximately $100,000. 

Financial Assistance Available: Up to 80 percent through 
various lending sources. 

Training Provided: 1 to 2 weeks on premises. 

Managerial Assistance Available: Continual support in all 
areas of growth. 

Information Submitted: April 1990 

PHANNY'PHUDGE EMPORIUMS 
1525- A West Orange Grove Avenue 
Orange, California 92668 
John F. Peace, President 

Description of Operation: A non-preparation specialty store 
selling chocolates, coffee/tea and machines, fresh desserts, food 
gift baskets with Phanny's labels, etc. 

Number of Franchisees: 5 in California 

In Business Since: Franchisor established 1957, franchising 
since 1985 

Equity Capital Needed: Approximately $25, 000-$ 100,000. To- 
tal investment will vary between $45,000-$225,000 depending 
upon Emporium size. 

Financial Assistance Available: Provides franchisee with as- 
sistance in locating financing sources. 

Training Provided: 3 weeks of comprehensive training for own- 
er and manager. Training covers all aspects of operational 
procedures, bookkeeping, employee training, advertising and pro- 
motion and management techniques. 

Managerial Assistance Available: Prior to opening field co- 
ordinator spends 1 week at location assisting franchisee. 
Continuous ongoing marketing and field support. 

Information Submitted: June 1990 



POPCORN PLUS, INC. 
4277 Transport Street Unit C 
Ventura Marina, California 93003 
Alden Jay Glickman, Franchise Director 

Description of Operation: Retail sales of gourmet popcorn, 
country fudge, gifts and also mail order division and commercial 
sales. 

Number of Franchisees: 5 including company-owned in Califor- 
nia 

In Business Since: 1984 
Equity Capital Needed: $10,000 to $20,000 
Financial Assistance Available: None 
Training Provided: Yes 

Managerial Assistance Available: Bi-monthly lists, operations 
manual, test kitchen, new product development, etc. Full technical 
assistance and bookkeeping assistance. 

Information Submitted: April 1990 

ROCKY MOUNTAIN CHOCOLATE FACTORY, INC. 
P.O. Box 2408 
Durango, Colorado 81302 
Franklin E. Crail, President 

Description of Operation: Sale of gourmet chocolate and other 
premium confectionery products. 

Number of Franchisees: 67 in 20 States 

In Business Since: 1981 

Equity Capital Needed: $90,000-$ 120,000 

Financial Assistance Available: Corporation does not provide 
financing but does assist in acquiring financing. 

Training Provided: 1 week intensive training in Durango, 1 
week training in respective store. 

Managerial Assistance Available: Continual support in mar- 
keting, merchandising, finance, etc. 

Information Submitted: April 1990 

SMOOTHIE KING, HOME OF THE MUSCLE PUNCH 

2725 Mississippi Avenue 

Suite 7 

Metairie, Louisiana 70003 

Richard R. Leveille, Franchise Consultant 

Description of Operation: Nutritional fruit formulas that are low 
in calories and have no cholesterol or saturated fat (over 20 
varieties) as well as gain-weight formulas. Our formulas are made 
with only the finest natural ingredients. Full line of vitamin, protein, 
and diet supplements and all the latest trends in sports nutrition. 

Number of Franchisees: 6 in Louisiana 

In Business Since: 1973, franchising since 1988 

Equity Capital Needed: $40,000-$79,000 total investment 

Financial Assistance Available: None 

Training Provided: Full training provided. 

Managerial Assistance Available: Assistance provided in all 
aspects of business. 

Information Submitted: April 1990 

STEVE'S HOMEMADE ICE CREAM, INC. 
200 Bulfinch Drive 
Andover, Massachusetts 01820 
Michael Newport 

Description of Operation: Steve's offers the highest quality 
super premium ice cream in over 50 flavors yet still maintaining 
the old fashion store look. 

Number of Franchisees: 100 franchise owned stores. 
In Business Since: 1974 



130 



equity uapitai raeeaea: lu percent or toiai investment or 
$75,000. 

Financial Assistance Available: Steve's consults with fran- 
chisees regarding financing of project costs by independent finan- 
cial institutions. 

Training Provided: A 1 week training program is provided at a 
company training store in all phases of store operation. 

Managerial Assistance Available: Ongoing operational assis- 
tance will include visits by an operations representative to monitor 
quality control and store appearance. Complete manuals of oper- 
ations, advertising, and promotion are provided. Other services 
include site approval, store design, approved suppliers, coopera- 
tive advertising assistance, ongoing proven menu enhancements 
and the availability of a unique equipment package. 

Information Submitted: June 1990 

"SWENSEN'S ICE CREAM COMPANY 
200 Bulfinch Drive 
Andover, Massachusetts 01810 
Michael Newport 

Description of Operation: Swensen's Ice Cream Stores offer 
the complete range of ice cream operations from manufacture to 
sale. Each "store sells" its own ice cream from manufactured 
secret formulas developed by the firm's founder, Earl Swensen, 
who has been in the ice cream business in San Francisco since 
1948. Franchisees purchase their supplies from independent sup- 
pliers. Swensen's stores vary from 250 to 4,000 square feet and 
are complete turn-of-the-century ice cream parlors, featuring mar- 
ble tables and soda fountain, tufted booths, Tiffany-style lights 
and oak woodwork and furnishings. Swensen's stores engage in 
the retail sale of ice cream, fountain products, and ice cream 
novelties made to Swensen's specifications. Many stores also 
offer a sandwich menu. 

Number of Franchisees: 275 in 35 States and 16 countries. 
In Business Since: 1963 

Equity Capital Needed: $120,000 minimum; equity capital re- 
quirements may vary depending on size of the store. 

Financial Assistance Available: Swensen's consults with fran- 
chisees regarding financing of project costs by independent 
financial institutions. 

Training Provided: Training consists of a 4-week program in 
Swensen's training facility in Phoenix, Arizona, where franchisees 
learn ice cream making, preparation of fountain items, ice cream 
specialty and other items, food preparation, store operation, ac- 
counting, store maintenance, inventory control and all other as- 
pects of the operation of a Swensen's Ice Cream Store. Extensive 
operations manuals provided and training films available. 

Managerial Assistance Available: In addition to initial training, 
complete operations manuals and forms are provided. Franchisees 
are periodically provided with new flavor recipes and related pro- 
motional material. Swensen's maintains full-time operations and 
product personnel who regularly visit stores to assist franchisees. 
Franchisees submit monthly operating statements to Swensen's 
home office. 

Information Submitted: June 1990 

TCBY ENTERPRISES, INC. 

dba "TCBY" YOGURT 

1100 TCBY Tower 

425 West Capitol Avenue 

Little Rock, Arkansas 72201 

Herren Hickinbotham, President 

Roger Harrod, Vice President, Franchise Sales 

Description of Operation: Frozen yogurt and yogurt related 
treats. 

Number of Franchisees: Over 1,700 locations from coast to 
coast and in Canada, the Bahamas, Taiwan, Malaysia, Singapore, 
and Japan. 

In Business Since: 1981 

Equity Capital Needed: $102, 000-$ 182, 000 



financial Assistance /waiiauie: INO unarming avanaoie on ursi 
two stores. 

Training Provided: 10 day intensive training program at home 
office (personnel, accounting, operations) and 1 week in-store 
training at time of opening. 

Managerial Assistance Available: Ongoing assistance in all 
phases of operations is provided. Services include site approval, 
store design, complete manuals of operations, approved suppliers 
and equipment packages. Additionally, field supervisors make pe- 
riodic in-store inspections to monitor store appearance and quality 
control and offer ongoing support. 

Information Submitted: April 1990 

TOPSY'S INTERNATIONAL INC. 
221 West 74th Terrace 
Kansas City, Missouri 64114 
Robert Ramm, President 

Description of Operation: Topsy's Popcorn Shoppes are en- 
gaged in the sale of popcorn, caramel corn, gift canisters, caramel 
apples, fudge, ice cream, and confectionery items, along with soft 
drinks. 

Number of Franchisees: 9 who have 15 shoppes in 2 states 
(company-owned and franchised). Some franchisees have been in 
business in excess of 20 years. 

In Business Since: 1966 

Equity Capital Needed: $100,000 plus license. 

Financial Assistance Available: None 

Training Provided: Topsy's offers a 5-day training program in 
an actual shoppe. The training program includes information nec- 
essary to operate a Topsy's Popcorn Shoppe, including recipes, 
food preparation, quality standards, employee training, proper use 
of accounting forms and business practices. 

Managerial Assistance Available: Topsy's approves the site 
selected for the franchise location, and provides basic layout plans 
for the franchisee to adapt to the space available. An operations 
manual, reporting methods and procedures for accounting, and 
advice with respect to purchasing and selection of suppliers are 
furnished. Topsy's provides a representative for 4 working days 
to assist the franchisee during opening of the shoppe. Additional 
training available. Topsy's provides advice and consultation with 
respect to operation of the shoppe and administers the national 
advertising fund. 

Information Submitted: July 1990 

WHIRLA WHIP SYSTEMS, INC. 

9359 "G" Street 

Omaha, Nebraska 68127 

Duke Fischer, Director of Marketing 

Description of Operation: The custom blending of vanilla and 
chocolate ice cream or yogurt with the customer's choice of 
candy bars, fruits, cookies, nuts or candy. Done in seconds at the 
point of sale. 

Number of Franchisees: 108 in 17 States and Washington, 
D.C., Canada, Japan, Australia, Singapore, Korea, Malaysia, Puer- 
to Rico, Venezuela and all of Europe. 

In Business Since: 1981 

Equity Capital Needed: $13,000 to $80,000. 

Financial Assistance Available: None 

Training Provided: Initial training 3 days, continued training as 
needed. 

Managerial Assistance Available: Initial training 3 days, open- 
ing assistance as needed, continued assistance as needed. 

Information Submitted: April 1 990 

WHITE MOUNTAIN CREAMERY 
1576 Bardstown Road 
Louisville, Kentucky 40205 
Charles G. Ducas, Director of Franchising 

131 



ice cream, frozen yogurt and bakery. 

Number of Franchisees: 27 stores in 8 States, 2 company- 
owned stores and 130 stores committed in 132 States. 

In Business Since: 1982 

Equity Capital Needed: $75,000 and ability to acquire financ- 
ing. 

Financial Assistance Available: None 

Training Provided: 12 days, 4 classroom and 8 in-store training 
at the corporate headquarters. 

Managerial Assistance Available: Franchisees are provided 
with thorough training in all aspects of the business. Services 
provided include site selection assistance, demographic investiga- 
tion and information, new product research and development; 
construction, pre-opening and grand opening assistance; complete 
equipment package assistance; franchise marketing and advertis- 
ing system; 4 detailed manuals covering product production, store 
management, customer service and store construction and devel- 
opment. Franchise field service personnel periodically assist each 
franchise partner. Continued support and ongoing assistance. 

Information Submitted: April 1990 

THE YOGURT STATION 
618 West Arrow Highway 
San Dimas, California 91773 
Patricia Beaty 

Description of Operation: Retail frozen yogurt and treats 
shops. 

Number of Franchisees: 7 

In Business Since: 1981 

Equity Capital Needed: $50,000 

Financial Assistance Available: Referral only. 

Training Provided: Training is provided. 

Managerial Assistance Available: Full support. 

Information Submitted: April 1990 

ZACK'S FAMOUS FROZEN YOGURT, INC. 
3420 Severn - P. O. Box 8522 
Metairie, Louisiana 70011-8522 
Ken F. Kreeger, Franchise Director 

Description of Operation: Zack's is a manufacturer, retailer, 
and franchisor in the frozen yogurt industry. Each retail shop 
offers cups, cones, sundaes, banana splits, milkshakes, smooth- 
ies, etc., all made with frozen yogurt. 

Number of Franchisees: 200 plus 400 under construction. 

In Business Since: 1977 

Equity Capital Needed: $1 10,000 

Financial Assistance Available: Advice and counsel as to 
where and how funds may be obtained. No direct financial assis- 
tance provided. 

Training Provided: Initial training is of 1 week duration at com- 
pany headquarters. Ongoing training provided at franchisee's 
location. 

Managerial Assistance Available: Franchisees are provided 
with in-depth training re: shop management, employee relations, 
inventory control, accounting, product preparation, and a thorough 
familiarization with all aspects of the business. 

Information Submitted: May 1990 

FOODS PANCAKE/WAFFLE/PRETZEL 

ELMER'S PANCAKE & STEAK HOUSE, INC. 
11802 Southeast Stark Street 
P. O. Box 16595 
Portland, Oregon 97216 
Herman Goldberg, President 



breakfast, lunch and dinner. 

Number of Franchisees: 17 plus 10 company-owned in 6 
States. 

In Business Since: 1 960 

Equity Capital Needed: Minimum $150,000 

Financial Assistance Available: Financial assistance is not 
available. 

Training Provided: Training at company location in Portland, 
Oregon, and at franchisee's site. 

Managerial Assistance Available: Annual management semi- 
nar, ongoing consultations, on-site visitations, newsletters, train- 
ing manuals. 

Information Submitted: June 1990 

'INTERNATIONAL HOUSE OF PANCAKES 
RESTAURANTS 
6837 Lankershim Boulevard 
North Hollywood, California 91605 
Richard K. Herzer, President 

Description of Operation: Full service family restaurant serving 
breakfast, lunch, dinner, snacks and desserts including a variety of 
pancake specialties and featuring cook's daily special. Wine and 
beer served in some locations. 

Number of Franchisees: 461 in 36 States, Canada and Japan 
In Business Since: 1958 

Equity Capital Needed: Varies depending on location. 
Financial Assistance Available: None 

Training Provided: 4-6 weeks of classroom and on-the-job 

instruction. Continued training available. 

Managerial Assistance Available: Franchisor provides opening 
supervision, regular visits and assistance from field coordinators. 
Complete manual of operations specifies how each menu item is 
prepared and served, and how the business is to be operated 
profitably. 

Information Submitted: June 1990 

*LE PEEP RESTAURANTS, INC. 
4 West Dry Creek Road 
Suite 201 

Littleton, Colorado 80120 
Tony Doyle, Senior Vice President, Franchise 
Development 

Description of Operation: Le Peep is an upscale breakfast, 
lunch and dinner restaurant, specializing in creative omelettes, 
frittatas, pancakes, and sandwiches. We offer full table service in 
a relaxing atmosphere. Our restaurants are open from 6:30 am to 
2:30 pm,' Monday-Friday, and 7:00 am to 2:30 pm Saturday and 
Sunday. 

Number of Franchisees: 37 in 17 States 

In Business Since: 1981 

Equity Capital Needed: Range $300,000-$400,000 

Financial Assistance Available: None 

Training Provided: Le Peep provides 9 weeks of comprehen- 
sive training in all aspects of restaurant operations for 3 manage- 
ment personnel per restaurant to be opened. 

Managerial Assistance Available: Le Peep provides real 
estate site selection assistance; the preliminary drawings of each, 
restaurant; construction assistance; approved vendors for equip- 
ment and food; marketing assistance and grand openings and 
ongoing promotional activities; and operational consultations for 
all phases of an ongoing business. 

Information Submitted: June 1990 



132 



PANCAKE COTTAGE FAMILY RESTAURANTS 

P. 0. Box 1909 

North Massapequa, New York 1 1 758 

Chris Levano, Vice President/Franchise Development 

Description of Operation: Pancake Cottage Family Restaurants 
are full service restaurants, specializing in pancake and waffle 
specialities. Famous for our breakfast, we also offer a large vari- 
ety for lunch and dinner. Established in 1965 and a franchise 
system since 1971, future plans call for aggressive expansion. 

Number of Franchisees: 21 in New York 
In Business Since: 1971 

Equity Capital Needed: $150,000 in liquid down payment with 
an overall investment ranging from $550,000 to $1,500,000 (ap- 
proximately). 

Financial Assistance Available: No direct financing is available 
from the franchisor, but guidance is offered. 

Training Provided: The franchisor will conduct a training pro- 
gram encompassing the major aspects of owning and operating a 
Pancake Cottage Family Restaurant. Training will take place ap- 
proximately 3 months prior to the opening of the restaurant. The 
term of the program will vary slightly, depending on the prior 
experience of the candidate. In most cases training will run no 
less than 2 months. 

Managerial Assistance Available: A complete operations 
manual is provided on loan to all franchisees. District managers 
provide continual supervision of the restaurant's operation. There 
is a franchise advisory council, as well as regular quarterly meet- 
ings of all franchisees and the franchisor. 

Information Submitted: April 1990 

* PERKINS RESTAURANTS, INC. 
6075 Poplar Avenue 
Suite 800 

Memphis, Tennessee 38119-4709 
Phil Joseph, Director Franchise Development 

Description of Operation: 24 hour, family-style restaurant with 
moderately priced menu items. 

Number of Franchisees: 377 in 35 States 
In Business Since: 1957 

Equity Capital Needed: Estimated initial investment ranges 
from $959,000 to $1,500,000; equity required varies depending 
upon lender's requirements. Estimated initial cash investment 
would be $250,000. 

Financial Assistance Available: Financial personnel available 
for consultation and assistance. 

Training Provided: Franchisee and management training in com- 
pany-owned, operated restaurant for 4-6 weeks. Opening team at 
restaurant to assist in training of staff for 3 weeks. 

Managerial Assistance Available: Provide designs, plans and 
specifications for construction, furnishing, equipping restaurant. 
Advice, consultation and specifications for purchasing food sup- 
plies and uniforms. Provide core menu with specifications. Market- 
ing and advertising programs. Quality assurance inspections to 
ensure compliance with standards of operation. Ongoing oper- 
ations consultation. 

Information Submitted: April 1990 

VICORP RESTAURANTS, INC. 

Selling: VILLAGE INN FRANCHISES 

400 West 48th Avenue 

Denver, Colorado 80216 

Maxine Crogle. Director/Franchise Services 

Description of Operation: Village Inn restaurants are family 
oriented, offering moderately priced menu items for all meal 
periods with emphasis on breakfast served all day. 

Number of Franchisees: 36 in 20 States 
In Business Since: 1958 



Equity Capital Needed: $100,000, not including real estate and 
equipment. 

Financial Assistance Available: None 

Training Provided: Recommended 10-14 weeks management 
training for general manager and kitchen manager's positions, plus 
ongoing program of instruction. 

Managerial Assistance Available: Provides consultation and 
supervision in the areas of marketing, operations and purchasing. 
Also, provides training staff for new restaurant openings, operat- 
ing manuals and industry updates. 

Information Submitted: April 1990 

WAFFLETOWN U.S.A. LTD. 
3 Koger Center 
Norfolk, Virginia 23502 
Tim Mathas 

Description of Operation: Table service 1-1/4" Belgian waf- 
fles, pancakes, eggs, omelettes, sandwiches, entrees, family style 
restaurant. 

Number of Franchisees: 8 in Virginia 
In Business Since: 1981 

Equity Capital Needed: $75,000 to $125,000 based on type 
of unit. 

Financial Assistance Available: None 

Training Provided: All personnel trained 2 week period. 

Managerial Assistance Available: Continuous technical assis- 
tance. 

Information Submitted: April 1990 

FOODS RESTAURANTS/DRIVE-INS/ 
CARRY-OUTS 

A & W RESTAURANTS, INC. 
17197 North Laurel Park Drive 
Suite 500 

Livonia, Michigan 48152 
Franchise Sales Dept. 

Description of Operation: Quick service restaurant featuring 
world famous A&W Root Beer, hamburgers, hot dogs and "coney 
dogs," grilled chicken sandwiches, curly fries and onion rings. The 
restaurant can be free-standing with a drive-thru window or a mall 
location, ranging in size from 500 square feet to 3,000 square 
feet. Conversions of existing restaurants are considered on a 
case-by-case basis. 

Number of Franchisees: 636 in 41 States plus 67 international. 
In Business Since: 1919 Franchising since 1925 

Equity Capital Needed: $150,000-$250,000 depending on fi- 
nancing. 

Financial Assistance Available: No direct financial assistance 
is available at this time. 

Training Provided: A minimum 3 week mandatory initial training 
course is provided for the franchisee (or a member of franchisee's 
management staff) before the restaurant opens for business. Re- 
fresher courses and seminars are also available periodically. A 
VHS video tape training library is also provided. 

Managerial Assistance Available: In addition to training, the 
franchisee is provided pre-opening and opening assistance in 
staffing, equipment procurement and layout, purchasing and dis- 
tribution, advertising and promotions, as well as periodic visits by 
field representatives. 

Information Submitted: May 1990 

ACROSS THE STREET RESTAURANTS OF AMERICA, 

INC. 

United Founders Tower 

Suite 300 

Oklahoma City, Oklahoma 73112 

133 



rant specializing in 1/4 pound hamburgers in 12 varieties, spa- 
ghetti, steaks, shrimp, telephone order system, Americana decor. 
Atmosphere above other fast food systems and just under a 
supper club theme. 

Number of Franchisees: 8 in 3 States 

In Business Since: 1964 

Equity Capital Needed: $90,000 plus 

Financial Assistance Available: Franchisor wil counsel fran- 
chisee in obtaining a loan. 

Training Provided: Franchisor provides 14 days of training for 
franchisee's management at training center in Oklahoma City con- 
cerning all phases of operation: food preparation, cooking, make- 
up, procedures, etc. Franchisor's training personnel sent to 
franchisee's restaurant to assist for 10 days during restaurant 
opening. 

Managerial Assistance Available: A. I. A. building plans and 
specifications provided to franchisee. Aid in site selection. Oper- 
ations manual including policies, procedures, recipes, forms, etc. 

Information Submitted: June 1990 

ALL-VS, INC. 

26 West Dry Creek Circle 

Suite 390 

Littleton, Colorado 80120 

Kenneth K. Cox, President 

Description of Operation: Quick service, primarily hot sand- 
wiches freshly and individually prepared for each customer. 44 
sandwiches from Italian cold cuts, steak, pastrami and sausage, 
etc. 

Number of Franchisees: 4 in Colorado 
In Business Since: 1973 
Equity Capital Needed: $100,000-$ 160,000 
Financial Assistance Available: Yes 

Training Provided: Minimum training 4 weeks before the fran- 
chisee's unit opens, consisting of all food preparation, manage- 
ment, inventory, handling co-workers, bookkeeping, budget and 
monetary control. A representative of All-V's, Inc., will spend 2 
weeks in franchisee's unit, or more, if needed, to assist in open- 
ing of store. 

Managerial Assistance Available: Training for at least 4 
weeks in management, inventory, training, food preparation, 
bookkeeping and monetary control. Ongoing. 

Information Submitted: May 1990 

AL'S BAR BQ, INC. 

AL'S CHICAGO'S 1 ITALIAN BEEF 

22 West 140 North Avenue 

Glen Ellyn, Illinois 60137 

Terry G. Palelli, President 

Description of Operation: Fast food, Italian beef, sausage and 
hot dogs. 

Number of Franchisees: 3 in Illinois 

In Business Since: 1985 

Equity Capital Needed: $1 10,000 

Financial Assistance Available: None 

Training Provided: 6 weeks in all phases of operation. 

Managerial Assistance Available: Continual management ser- 
vice for the life of the franchise. 

Information Submitted: May 1990 

THE AMERICAN CAFE 

7911 Braygreen Road 

Laurel, Maryland 20707 

Regis Robbins, Director of Franchising 



and gourmet deli. 

Number of Franchisees: 14 company-owned 

In Business Since: 1971 

Equity Capital Needed: $600,000-$ 1 ,000,000 

Financial Assistance Available: None 

Training Provided: 8 week training program plus 2 week open- 
ing team. 

Managerial Assistance Available: Ongoing field consultants. 
Information Submitted: April 1990 

ANDY'S OF AMERICA, INC. 

P. O. Box 24720 

Little Rock, Arkansas 72221-4720 

Description of Operation: Fast food restaurant featuring a 

complete breakfast with fresh biscuits and cooked-to-order eggs. 

A variety of quality sandwiches and related items. Salad and 

baked potato bars. Andy's own delicious frozen yogurt completes 

the menu. 

Number of Franchisees: 2 stores plus 14 company stores. 

In Business Since: 1977 

Equity Capital Needed: Approximately $50,000 

Financial Assistance Available: None 

Training Provided: A 5 week training program including 2 week 
in-store orientation and 3 week training school in company. 

Managerial Assistance Available: Building and equipment 
plans and specifications, complete operations sytstem and man- 
ual. National accounts buying power, ongoing training and supervi- 
sion programs. Business forms and financial control systems 
available. In-house advertising agency available to franchisees. 

Information Submitted: June 1990 

APPETITO'S, INC. 

5517 North 7th Avenue 

Phoenix, Arizona 85013 

Richard L. Schnakenberg, Chairman and President 

Description of Operation: Appetito's, Inc., is a last service 
Italian restaurant. The average store size is 1,800 square feet, 
although restaurant sizes range from 900 square feet to 3,000 
square feet and are in-line, in shopping centers or stand alone 
buildings. The menu consists of hot and cold submarines, pizza by 
the slice or pie, salads and hot dinners of spaghetti, lasagna and 
ravioli. The company stresses quick service including drive 
through, take-out and delivery, cleanliness and high quality food 
products. Total turnkey operation. Selling individual restaurants 
and multiple unit territory franchises. 

Number of Franchisees: 19 plus 1 company-owned 

In Business Since: 1974 

Equity Capital Needed: $40,000 to $50,000 

Financial Assistance Available: Equipment financial package. 

Training Provided: Minimum of 160 hours of training at com- 
pany facility in Phoenix, Arizona, for franchisee's managers and 
assistant managers. 

Managerial Assistance Available: Operations, training, main- 
tenance, accounting and financial planning. Company provides 
grand opening package, multi-franchise territory package, central 
advertising and promotion. 

Information Submitted: June 1990 

APPLEBEE'S 

2300 Main Street 

Suite 900 

Kansas City, Missouri 64108 

Stuart Wagner 



134 



Number of Franchisees: 131 
In Business Since: 1 983 

Equity Capital Needed: $4,000,000 net worth and $500,000 
liquid assets. 

Financial Assistance Available: None 

Training Provided: Training is provided for general manager, 
kitchen manager and franchisee's restaurant managers in oper- 
ations training facility for such period of time as franchisor shall 
deem reasonably necessary, and shall complete that course to 
franchisor's reasonable satisfaction. 

Managerial Assistance Available: Applebee's basically pro- 
vides management training, preopening assistance, ongoing and 
follow-up assistance. Additionally, they help find site locations, 
and offer assistance with purveyors for purchasing; marketing 
programs and format assistance provided. 

Information Submitted: June 1990 

ARBY'S, INC. 

Ten Piedmont Center, Suite 700 
3495 Piedmont Road, Northeast 
Atlanta, Georgia 30305 
Jim Squire, Group Vice President/Franchising 

Description of Operation: Fast food restaurant specializing in 
roast beef sandwiches. 

Number of Franchisees: 500 in U.S. and internationally; 2,291 
stores open as of January 31, 1990. 

In Business Since: 1964 

Equity Capital Needed: Minimum of $100,000 plus (assuming 
land and building are leased) and ability to acquire financing. 

Financial Assistance Available: No direct assistance how- 
ever, Arby's will guide franchisees in obtaining financing. 

Training Provided: Training to include classroom and in-store 
training. 2 week owner and 6 week operator training. 

Managerial Assistance Available: Manuals, advice and coun- 
seling available covering all aspects of Arby's operation. 

Information Submitted: May 1990 

ARKANSAS TRAVELER BAR-B-Q, L.P. 

c/o ARKANSAS TRAVELER RESTAURANTS, INC. 

347 Lively Boulevard 

Elk Grove, Illinois 60007 

Wayne Samuel Kurzeja, Director of Franchise 

Development 

David M. Bassett, President 

Description of Operation: Arkansas Traveler Bar-B-Q offers 
both modular buildings with drive-up windows and full service 
barbecue restaurant operations featuring naturally smoked meats, 
ribs, chicken, beef, pork and other regional menu items using the 
30-year old award winning Bassett family recipes. Store size from 
600 square feet to 2,500 square feet. 

Number of Franchisees: None yet as of November 1 98.9. 

In Business Since: B&B Bar-B-Q was established in 1960, 
which is Arkansas Traveler Bar-B-Q's original store in Fayetteville, 
Arkansas. Arkansas Traveler Bar-B-Q, L.P. and Arkansas Traveler 
Restaurants, Inc. was established in 1989. 

Equity Capital Needed: Amounts vary depending upon struc- 
tural locale, etc. Contact company for full particulars. 

Financial Assistance Available: None at this time. 

Training Provided: New franchisees required to undergo inten- 
sive 2 phase, on location training program lasting 5 weeks; 
assistance thereafter through manuals and seminars. 



operational guidance. 

Information Submitted: April 1990 

ARTHUR TREACHER'S, INC. 
5121 Mahoning Avenue 
Youngstown, Ohio 44515 
James R. Cataland, President 

Description of Operation: Offers franchises for the operation 
of Arthur Treacher's Fish & Chips Restaurants. Arthur Treacher's 
Fish & Chip Restaurants have a fast food format located in free- 
standing buildings and presently concentrating efforts in the food 
court concept in shopping malls. All restaurants project the Arthur 
Treacher image. Franchisee offers all items on the standard menu, 
which features seafood and chips specialties, and also includes 
such items as chicken, soup, sandwiches and other complements. 

Number of Franchisees: 75 franchise units plus 14 company- 
owned units in 12 States and Canada 

In Business Since: 1969 

Equity Capital Needed: Franchise fee $15,000. Capital require- 
ment $85,000-$ 125,000 for food court unit. 

Financial Assistance Available: None 



Training Provided: An initial training program for franchisee and 
managers of approximately 4 weeks is conducted at an Arthur 
Treacher's restaurant selected by the franchisor. A minimum of 4 
days in class training. Franchisee is provided with an operations 
manual and other approximate materials at the training session. 
Franchisee is required to satisfactorily complete the course prior 
to opening a restaurant. Continuous training is available and some- 
times required. 

Managerial Assistance Available: There is no tuition charge 
for the initial training course; however, franchisee must bear the 
cost of room and board, travel and other personal expenses. 
Arthur Treacher's at all times makes available to the franchisee 
advice with regard to the management and operation of a restau- 
rant. It also makes available to a franchisee changes and improve- 
ments in its menu, products, food preparation techniques and 
business methods. 

Information Submitted: April 1990 

ASTOR RESTAURANT GROUP, INC. 

740 Broadway 

6th Floor 

New York, New York 10003 

Charles Leaness, Vice President, Franchise 

Development 

Description of Operation: Limited menu operation featuring 
"America's Best Dressed Sandwich" and marketing concept. 
Cooking, eat-in and take-out units. Also features 3 and 6 food 
party sandwiches and customized catering for special occasions. 

Number of Franchisees: 350 in 17 States 
In Business Since: 1964 
Equity Capital Needed: $37,900 

Financial Assistance Available: Total investment ranges from 
$70, 000-$ 100,000. Company may assist with the arrangement of 
financing. 

Training Provided: 1 week classroom training in our Atlanta 
office and 80 hours in-store training includes on-the-job training in 
sandwich preparation, purchasing, inventory control, cost con- 
trols, financial statements and advertising. 

Managerial Assistance Available: Continuous managerial as- 
sistance for the duration of the franchise provided by area and 
regional representatives. Areas of assistance include manage- 

135 



ment, menu pricing, cost of sales, inventory control, proDiem 
solving and advertising/marketing. Operation, construction and 
advertising manuals provided. Monthly newsletter. 

Information Submitted: April 1990 

AURELIO'S PIZZA FRANCHISE LTD. 
18162 Harwood Avenue 
Homewood, Illinois 60430 
Joseph M. Aurelio, Director 

Description of Operation: Aurelio's Pizza restaurants engaged 
in the retail sale of pizzas, sandwiches and liquid refreshments. 
Options for sit-down restaurant or a carry-out type of operation. 
Franchisees are independent owners. 

Number of Franchisees: 28 in Illinois, Indiana, and Minnesota 
plus 5 company-owned stores. 

In Business Since: 1959 

Equity Capital Needed: $130,000-$400,000 

Financial Assistance Available: Assistance in obtaining financ- 
ing and advice. 

Training Provided: 72 hour training program for start-up. Con- 
tinuous training as desired/required. 

Managerial Assistance Available: Continuous assistance and 
advice as required/desired for all phases of operations during life 
of contract. 

Information Submitted: June 1 990 

BACALLS CAFE FRANCHISES, INC. 
Suite 200 

6118 Hamilton Avenue 
Cincinnati, Ohio 45224 

Description of Operation: Bacalls is a comfortable, neighbor- 
hood-oriented, full service restaurant and bar, seating between 
100 and 125. The design of each unit is tailored to the individual 
community, yet each location uses the standardized strengths of 
the Bacalls system. 

Number of Franchisees: 4 in Ohio and Florida 

In Business Since: 1982 

Equity Capital Needed: $50,000 minimum 

Financial Assistance Available: A total minimum investment 
of $165,000 will be needed to open a Bacalls Cafe. No direct 
financing is offered. However, full assistance is average to com- 
plete presentations for financial institutions or government agen- 
cies offering financing. 

Training Provided: All franchisees, and if they choose, 2 other 
employees, must attend and successfully complete 4 weeks of 
training at the company headquarters. 

Managerial Assistance Available: An operational specialist 
works with the franchisee during the first month of operation. A 
Bacalls operations manual covering all facets of the business is 
provided and updated as needed. A field representative regularly 
visits each unit to consult with the franchisee and offer useful 
advice and counsel on such system elements as identity, quality, 
customer convenience, product information, advertising, record 
keeping, training, communication, and incentives. 

Information Submitted: May 1990 

BAGEL NOSH, INC. 
247 West 12th Street 
New York, New York 10014 

Description of Operation: Manufacturing of bagels and sale of 
delicatessen meats, salads, smoked fish on bagels no bread 
used light hot meals health salads cafeteria style with aver- 
age unit seating 100. 

Number of Franchisees: 35 in 14 States 
In Business Since: 1973 

Equity Capital Needed: $100,000 cash including $25,000 fran- 
chise fee. 



Financial Mastl3L<llllCB mvaitaMio. &*.! *j,\j\j\s IIGCUDU LU QUiln 

and equip a Bagel Nosh. Equipment leasing available to qualified 
individuals franchisee may select own bank or SBA. 

Training Provided: 6 to 8 week mandatory in-store for training 

under supervision of company instructors for all owners, man- 
agers and personnel that franchisee wishes trained. 

Managerial Assistance Available: Bagel Nosh provides contin- 
ual management service for term of agreement in quality controls. 
Company supervisors work closely with franchisees and visit all 
units on regional basis. Operational manuals are provided for all 
phases of Bagel Nosh operations and standards. 

Information Submitted: June 1 990 

BALDINOS GIANT JERSEY SUBS, INC. 
760 Elaine Street 
Hinesville, Georgia 31313 
William H. Baer, President 

Description of Operation: 20 hot and cold submarine sand- 
wiches. Rolls baked on premises twice daily. Quality ingredients 
are sliced fresh as ordered on every sub. Everything is done in full 
view of the customer(s). 

Number of Franchisees: 17 in Georgia, North Carolina and 
South Carolina and 6 company units in Georgia 

In Business Since: 1975 

Equity Capital Needed: $75,000-$ 10,000 franchise fee. 

Financial Assistance Available: Equipment leasing and financ- 
ing programs available to qualified investers. $130,000 minimum 
investment. 

Training Provided: Complete training 30 days. On-sita training 
team at opening. Continuous classes offered at our training cen- 
ter. 

Managerial Assistance Available: For duration of agreement: 
follow-up supervision, periodic on-site inspections and assistance 
and continuous update of technical data and operations manual. 

Information Submitted: April 1990 

BARN'RDS INTERNATIONAL 
307 First National Bank Building 
Council Bluffs, Iowa 51501 
Samuel B. Marvin 

Description of Operation: Fast food restaurant specializing in 
baked, natural, lite foods featuring beef, ham, turkey, chicken, 
cod, salads, soup and chili. 

Number of Franchisees: 9 in 6 States 
In Business Since: 1980 

Equity Capital Needed: $40,000-$80,000 depending on the 
size and location of restaurant. 

Financial Assistance Available: Complete counseling service. 

Training Provided: Initial training period 4 weeks technical 
and people skills. Store opening assistance 2 weeks technical 
and people skills. 

Managerial Assistance Available: Continuous in all phases of 
operation. 

Information Submitted: June 1990 

BARRO'S PIZZA, INC. 

401 North LaCadena Drive 

Colton, California 92324 

Larry R. Polhill, President 

John C. Martinez, Vice President/Franchising Director 

Description of Operation: Making and selling of pizza, sand- 
wiches and other complementary items. Beer and wine at our 
larger eat-in locations. 

Number of Franchisees: 40 in California, Arizona, Colorado, 
and Illinois. 

In Business Since: 1969 
Equity Capital Needed: $25,000 



136 



managerial naaiaianfo rtvanauitf; UWJIDI a manual ana On- 

the-job training. Operation is simplified. Training is required as an 
on-the-job process. 

Information Submitted: April 1990 

BEEFY'S, INC. 

107 Music City Circle 

Suite 305 

Nashville, Tennessee 37214 

Charles R. Montgomery, President 

Ron Jones, Director of Operations 

Ed Griswold, Director of Franchise Services 

Description of Operation: Double drive-thru restaurants with 
walk-up window and picnic tables, specializing in quality 1/4 Ib. 
hamburgers, grilled chicken sandwiches, crispy fries and soft 
drinks at reasonable prices. Unique building design using modular 
or on-site construction. Area development and single unit fran- 
chises available. 

Number of Franchisees: 9 company-owned and 22 franchised 
totaling 31. Units located in 7 States. Planned additional growth 
nation-wide. 

In Business Since: 1984 

Equity Capital Needed: $40,000-$ 190,000 

Financial Assistance Available: Through third party. 

Training Provided: 3 weeks comprehensive training conducted 
in Nashville, Tennessee, plus minimum 4 days additional assis- 
tance during first month of new operation with periodic store 
visits. 

Managerial Assistance Available: Managerial and technical 
assistance provided for site selection, building design, site layout, 
equipment purchases and sources of supplies. Complete set of 
operational and general manuals covering restaurant operations, 
quality standards, financial controls, etc. 

Information Submitted: April 1990 

BENIHANA OF TOKYO 

8685 N.W. 53rd Terrace 

P. O. Box 020210 

Miami, Florida 331 52 

Michael VV. Kata, Director of Licensee Operations 

Description of Operation: Benihana is a Japanese style steak- 
house featuring teppanyaki cooking. All meals are prepared on the 
same table around which guests are seated. Each table seats 
eight, leaving room for a skilled chef to do slicing, seasoning and 
cooking in full view of everyone. 

Number of Franchisees: 1 1 in 8 States and 3 foreign coun- 
tries. 

In Business Since: First company-owned restaurant opened 
1964, first franchise restaurant opened 1970. 

Equity Capital Needed: $550,000 

Financial Assistance Available: A total investment of at least 
$1,500,000 is necessary to build and open a free standing Be- 
nihana restaurant. A substantial portion of this cost can normally 
be financed, depending on the franchisee's financial soundness. 
However, Benihana does not provide any financing to its fran- 
chisees. 

Training Provided: An intensive 12 week training course is 
available for all restaurant management staff. An intensive 8 to 12 
week training course is available for all chefs. All training is 
performed at a company restaurant under the supervision of a 
full-time Benihana employee. 

Managerial Assistance Available: Benihana provides free con- 
sultation for the life of the franchise in all phases of the restaurant 
operation including bookkeeping, inventory control and menu de- 



BENNETT'S PIT BAR-B-QUE 

6635 South Dayton 

Suite 330 

Englewood, Colorado 80111 

James W. Conway, Franchise Director 

Description of Operation: Full service and limited service Bar- 
B-Que restaurants featuring real hickory smoked barbeque in a 
fast paced, friendly, family atmosphere. 

Number of Franchisees: 8 franchised units and 8 company- 
owned units. 

In Business Since: Incorporated 1984. Began franchising in 
April 1989. 

Equity Capital Needed: $250,000 net worth and $100,000 
liquid. 

Financial Assistance Available: None 

Training Provided: 4 to 8 weeks at training center, plus 1 to 2 
weeks initial on-site training. 

Managerial Assistance Available: Site approval, lease nego- 
tiations, construction management are available on fee basis. 

Information Submitted: April 1990 

BIG BOY INTERNATIONAL 
4199 Marcy 

Warren, Michigan 48091 
Attention: Ron Johnston 

Description of Operation: Full service, family style restaurant 
featuring a high quality American menu including Big Boy's famous 
breakfast, soup, salad and fruit bars at moderate prices. The 
restaurants are open 7 days a week from 6 a.m. until 1 a.m. 

Number of Franchisees: 70 franchisees operating over 760 Big 
Boy restaurants in 28 States, Canada, and Japan. 

In Business Since: 1938 

Equity Capital Needed: Applicants must have a net worth of 
$450,000, of which $150,000 is in liquid assets, plus franchise 
fee of $25,000 per unit. 

Financial Assistance Available: None 

Training Provided: Intensive training conducted at Big Boy Inter- 
national headquarters in Warren, Michigan. Unit owner manage- 
ment training encompasses, pre-opening hiring, training, opening 
procedures, operating management and cost controls. 

Managerial Assistance Available: Full resources of the Elias 
Brothers Restaurants, Inc., Big Boy Division in marketing, procure- 
ment, personnel, operations, training, maintenance, accounting, 
design and construction. 

Information Submitted: May 1990 

BIG ED'S HAMBURGERS FRANCHISE SYSTEMS 

P. O. Box 20370 

Oklahoma City, Oklahoma 73156 

Ed Thomas, President 

Description of Operation: Family restaurant specializing in 

hamburgers. 

Number of Franchisees: 14 in Oklahoma and Kansas plus 5 

company-owned. 

In Business Since: 1964, franchising since 1982 

Equity Capital Needed: 

Financial Assistance Available: None 

Training Provided: 3 weeks management and operations prior 
to opening. Training of employees prior to opening (approximately 
4 days) and supervision/training during first days open (4-8 days 
as needed). 

137 



Managerial Assistance Available: Big Ed's provides continu- 
ing consultation throughout the term of the contract. Short-term 
workshops are provided to upgrade and improve operational 
skills. Areas included are bookkeeping, cooking procedures, su- 
pervision of employees, marketing skills and more. Operations 
consultants make periodic visits to aid in helping franchisee main- 
tain procedures consistent with established procedures. 

Information Submitted: June 1990 

BJ'S KOUNTRY KITCHEN 
600 West Shaw, Suite 160 
Fresno, California 93704 
Gary Christy 

Description of Operation: Kountry Coffee Shop operating 6 
a.m. to 2 p.m. that bustlesl Shorter hours and a single shift give 
you more time to do it right, as well as monitor the performance 
of others. Breakfast and lunch (especially breakfast) mean lower 
food cost with biscuits and gravy, omelets, hamburgers, and 
sandwiches, good 'ole basic food served quickly, simply, ec- 
onomically, with real hustle and bustlel 

Number of Franchisees: 12 

In Business Since: 1981 

Equity Capital Needed: $55,000 to $100,000 plus. 

Financial Assistance Available: Partial financing or lease avail- 
able, subject to credit approval. Cost includes franchise fee and 
site acquisition. 

Training Provided: We train the beginner to become a pro by 
keeping our operation simple. Franchisee plus 2 employees get a 
2 week classroom and on-site program which offer the technique 
and training to BUSTLE, including full operations, advertising, 
record-keeping, personnel and management. Full manuals and fol- 
low-up support. 

Managerial Assistance Available: Franchise office staffed 
with full-time management for assistance. 

Information Submitted: April 1990 

* BOARDWALK FRIES 
8307 Main Street 
Ellicott City, Maryland 21043 
Jack Czicsek, Vice President, Franchising & Leasing 

Description of Operation: Fast food french fries, fried veg- 
gies, bar-b-que sandwiches, stuffed potatoes, and fries, served 
with toppings of cheese or gravy, sold with sodas. 

Number of Franchisees: 71 in 19 States and Washington, D.C. 
In Business Since: 1981 

Equity Capital Needed: Initial franchise fee with down payment 
on location total to amount to between $110,000 and 
$190,000. 

Financial Assistance Available: Through commercial lending 
institution. 

Training Provided: 12 days training. 

Managerial Assistance Available: 5 days, longer if necessary. 

Information Submitted: April 1990 

"BOBBY RUBINO'S USA, INC. 
900 N.E. 26th Avenue 
Ft. Lauderdale, Florida 33304 
Frank Galgano 

Description of Operation: Bobby Rubino's Place for Ribs is a 
full service restaurant specializing in barbequed ribs and chicken. 
Each store is approximately 7,600 square feet. 

Number of Franchisees: 14 plus 9 company-affiliated in Flor- 
ida, Pennsylvania, New York, New Jersey, Illinois, Canada, Califor- 
nia, and Indiana. 

In Business Since: 1978 

Equity Capital Needed: $500,000 plus 

Financial Assistance Available: None 



Training Provided: 28 day intensive management training 
program at home office and in home market restaurants for key 
people. Two to 5 weeks training on-site from pre-opening until all 
franchisees and staff are comfortable with the system. 

Managerial Assistance Available: Continual management for 
the life of the franchise' in bookkeeping, advertising (franchisor 
controls a flat 2 percent of annual gross). Complete operation 
manuals, forms and materials are provided. Excellent marketing 
support. 

Information Submitted: June 1990 

BOBBY'S KASTLE, INC. 
10547 Collins Street 
Suite B-5 

Tarzana, California 91356 
Robert Solner, President 

Description of Operation: Fast food deli serving breakfast, 
lunch, dinner specially in 7 oz. Hot Corned Beef sandwich - $3.49, 
1 Ib. Bobby Burger - $3.99, Fresh Roasted Gourmet Coffee - 35 
cents. Breakfast special at $1.49 - 2 eggs (any style), toast, 
potatoes and coffee. 

Number of Franchisees: 2 plus 2 company-owned. 

In Business Since: 1984 

Equity Capital Needed: Varies, $ 1 00,000-$300,000. 

Financial Assistance Available: Franchisee must obtain own 
financing. 

Training Provided: Training in one of our restaurants in cooking 
service, purchasing and bookkeeping, usually for 3 weeks or until 
company and licensee are sure of licensee's readiness to open 
his/her own restaurant. 

Managerial Assistance Available: Company continues to 
counsel franchisee in advertising, merchandising and quality con- 
trol. 

Information Submitted: April 1 990 

BO JANGLES' OF AMERICA, INC. 
c/o BOJANGLES' CORPORATION 
P. O. Box 240239 

Charlotte, North Carolina 28224-8837 
Eric M. Newman, Vice President 

Description of Operation: Bojangles' is a quick-service food 
operation featuring Cajun Style cooking, offering Cajun and South- 
ern Style fried chicken, homemade biscuits and a variety of chick- 
en sandwiches. Bojangles' has 153 restaurants in 11 States. The 
units offer a 3-plus meal opportunity for the consumer. All pro- 
ducts are fresh and prepared at each location. The majority of tho 
loctions are free-standing facilities offering 54 to 84 seats and 
drive-through windows. 

Number of Franchisees: 28 in 1 1 States (128 franchise units) 

In Business Since: 1977 

Equity Capital Needed: Approximately $150,000. 

Financial Assistance Available: Bojangles' provides no financ- 
ing. 

Training Provided: 5 weeks management training. 

Managerial Assistance Available: Continuous service from 
our field service department. Real estate site selection assistance, 
equipment purchasing assistance. Product evaluation continuously. 
Complete marketing program for advertisement. 

Information Submitted: May 1 990 

'BONANZA RESTAURANTS 
8080 North Central Expressway 
Suite 500 

Dallas, Texas 75106-1666 
Ken Myres, Director, Franchise Development 

Description of Operation: Franchisor of Bonanza Restaurants. 

Number of Franchisees: 615 in 43 States, Canada, and Puerto 
Rico 



138 



October 1983; Bonanza restaurants since 1983 

Equity Capital Needed: Amounts vary depending on structural 
locale, etc. Contact company for full particulars. 

Financial Assistance Available: Contact company 

Training Provided: 5 days training in company classrooms plus 
minimum of 30 days on-the-job training. 5 to 7 days spent in unit 
by company representative and/or representative of area devel- 
oper if applicable. 

Managerial Assistance Available: Continuous guidance by all 
company personnel when and as needed; calls via telephone and 
in person on continuous basis during life of license agreement. 
Special visits in person when and as conditions required. 

Information Submitted: June 1990 

BOWINCAL INTERNATIONAL, INC. 
421 Virginia Street West 
Charleston, West Virginia 25302 
Buford Jividen, President 

Description of Operation: Bowincal offers franchises for its 
family fast-food restaurants featuring "simply delicious" olde 
fashioned hot dogs and Bowincal soft-serve ice cream. Each store 
is free standing or store-front (most remodelled existing struc- 
tures), with approximately 1,100-1,500 square feet. Bowincal pro- 
vides a complete set of specs and drawings for the standardized 
equipment and decor. 

Number of Franchisees: 1 1 in West Virginia 
In Business Since: 1973 
Equity Capital Needed: $25,000 

Financial Assistance Available: A total investment of 
$55,000 to $75,000 is required to open a Bowincal franchise. 
The $25,000 cash required represents the franchise fee of 
$9,500, down payments on equipment and remodeling, security 
deposits, licenses and opening inventory. Bowincal provides no 
financing. 

Training Provided: 10 day training program at the company 
training center and Bowincal opening crew spends 2 weeks train- 
ing franchisees and opening inventory. Bowincal provides no fi- 
nancing. 

Managerial Assistance Available: Bowincal offers franchisees 
its expertise in all phases of day-to-day operations, including 
employment, training, systems, advertising and sales promotion, 
inspection, retraining, uniforms and accounting systems. 

Information Submitted: June 1990 

BOY BLUE OF AMERICA, INC. 
10919 West Janes ville Road 
Hales Corners, Wisconsin S3130 

Description of Operation: Franchising of soft serve, and limited 
menu stores. Territory franchises available. 

Number of Franchisees: 12 stores in Wisconsin 

In Business Since: 1963 

Equity Capital Needed: Over $60,000 

Financial Assistance Available: Boy Blue of America, Inc., will 
assist the operator in finding sources of financing and will assist in 
the preparation of the necessary financial statements. 

Training Provided: The operator is required to complete a 2 
week training program and pass all the tests connected with the 
course. 

Managerial Assistance Available: Semi-annual advertising 
meetings and profit seminars for the franchisees. 

Information Submitted: May 1990 



770 East 142nd Street 
Dolton, Illinois 60419 
Don Hart, President 
Harry Banks, C.B. 

Description of Operation: Fast food carry-out no grills or 
fryers. All steamtable operations. Limited menu. 

Number of Franchisees: 27 in Indiana and Illinois plus 6 com- 
pany-owned. 

In Business Since: 1969 
Equity Capital Needed: $50,000 
Financial Assistance Available: None 

Training Provided: New franchisee trained on location for 1 
month, assistance from then on. 

Managerial Assistance Available: Assistance from day one; 
stands are checked weekly for freshness and cleanliness. 

Information Submitted: April 1990 

BREADEAUX PISA 

Frederick Avenue at 23rd Station 

P. O. Box 158 Fairleigh Station 

St. Joseph, Missouri 64506 

Jerry G. Banks, Director of Franchise Development 

Description of Operation: High quality pizza outlet. Operating 
throughout the Midwest in small to large towns. Extensive menu, 
Buy one, Get one free pizzas, quality products. Operate in 800 to 
1,800 square feet existing buildings and strip centers. 

Number of Franchisees: 98 
In Business Since: 1985 

Equity Capital Needed: $20,000 to $40,000 cash. Total in- 
vestment range $65,000 to $100,000. Including equipment, re- 
modeling, franchise and other start-up costs. 

Financial Assistance Available: Possible equipment leasing. 

Training Provided: 2 weeks extensive at headquarters. 1 week 
on location at opening. Ongoing support, training and assistance. 

Managerial Assistance Available: Design, site selection, mar- 
keting, accounting, services, general management consultation. 

Information Submitted: April 1990 

BRIDGEMAN'S RESTAURANT, INC. 

6009 Wayzata Boulevard, Suite 113 

St. Louis Park, Minnesota 5S416 

Steve Lampi, Vice President/General Manager 

John P. Taft, Franchise Development 

Description of Operation: Bridgeman's operates a chain of 
family style restaurants offering moderately priced, high quality 
food in an attractive and comfortable setting. Bridgeman's fea- 
tures products in our famous ice cream specialty treats and des- 
serts. 

Number of Franchisees: 24 units located in Minnesota and 
Wisconsin including company-owned. Strategic expansion plans 
including the surrounding 5 State area, Minnesota, Wisconsin, 
Iowa, North Dakota and South Dakota. 

In Business Since: 1967 

Equity Capital Needed: $90,000-$ 150,000 minimum and the 
ability to obtain additional financing of $50,000-$ 125,000. 
Bridgeman's will work directly with owner/operator on planning 
and costs involved in a restaurant conversion to a Bridgeman's 
Original Ice Cream Restaurant. 

Financial Assistance Available: Franchisee to obtain franchis- 
ing. 

Training Provided: 9 week training program with 3 weeks 
intensive on-site training. Pre-opening restaurant staff selection 
and training assistance. Post-opening support and supervision 
from district manager. 

139 



trict managers are constantly available to assist in ongoing restau- 
rant operations and will readily assist on a daily basis to help 
solve any problems that may surface. Franchisee meetings are 
held on a monthly basis. 

Information Submitted: April 1990 

BROWNS CHICKEN 
377 East Butter-field Road 
Lombard, Illinois 60148 
Frank Portillo, Jr. 

Description of Operation: Combination sit down/carry-out res- 
taurants. Specialty "chicken." 

Number of Franchisees: 120 (including 30 company-owned) in 
Midwest and Florida. 

In Business Since: 1965 

Equity Capital Needed: $100,000 to $150,000 and ability to 
obtain financing on an additional $100,000 to $350,000. 

Financial Assistance Available: Franchisees must obtain their 
own financing. 

Training Provided: 6 weeks training school plus continual train- 
ing on an inspection basis or request from franchisee. 

Managerial Assistance Available: Training school, monthly 
field inspections, special assistance upon request, annual franchise 
seminar and spring and fall advertising meetings. 

Information Submitted: April 1990 

BUBBA'S BREAKAWAY FRANCHISE SYSTEMS, INC. 

2738 West College Avenue 

State College, Pennsylvania 16801 

Joseph I. Shulman, Executive Vice President, 

Franchise Development 

Description of Operation: Bubba's Breakaway offers the fran- 
chisee a unique opportunity in the area of home delivery of subs 
and cheesesteaks. Quality, variety and free delivery are the fun- 
damentals stressed in each store unit. A complete menu of sand- 
wiches, cheesesteaks, pierogies, tacos, chips, salads, and soups 
are offered to the public through free home delivery. 

Number of Franchisees: 20 in 6 States plus 4 company-own- 
ed. 

In Business Since: 1981 

Equity Capital Needed: $28,500 minimum 

Financial Assistance Available: A total investment of approxi- 
mately $70,000 is necessary to open a Bubba's Breakaway store 
unit. Bubba's Breakaway Franchise Systems, Inc., provides no 
direct financing. However, the corporation will assist the fran- 
chisee in securing outside financing through the franchisee's own 
sources or one suggested by the franchise corporation. 

Training Provided: Intensive, 21 -day, mandatory training course 
is scheduled for all new franchisees and their personnel. 14 days 
are conducted at the home office school and at corporately own- 
ed stores; 7 days at franchisee's store unit under the supervision 
of full-time Bubba's Breakaway Franchise Systems, Inc. employ- 
ees. 

Managerial Assistance Available: Bubba's Breakaway Fran- 
chise Systems, Inc., provides continual management service for 
the life of the franchise in such areas as recordkeeping, advertis- 
ing, inventory control and store operations. A complete manual of 
operations, forms, directions and advertising is provided. District 
operations managers are available in all regions to work closely 
with franchisees and visit stores regularly to assist in solving 
problems. Bubba's Breakaway sponsors a franchise advisory 
council and conducts marketing and product research to maintain 
high Bubba's Breakaway consumer acceptance. 

Information Submitted: June 1990 



Miami, Florida 33152 

Keas Kondraschow, Vice President, Franchise Affairs 

Description of Operation: Limited menu restaurants specializ- 
ing in hamburgers. The company's operating philosophy is to 
consistently serve quality food, reasonably priced with fast cour- 
teous service in clean, pleasant surroundings. 

Number of Franchisees: More than 6,035 restaurants, includ- 
ing approximately 994 company operated units, located in all 60 
States, Puerto Rico, and 28 international markets. 

In Business Since: 1954 

Equity Captial Needed: For markets where the land and build- 
ing will be developed by the franchisee, a net worth of $500,000 
is required, of which $300,000 must be in cash or liquid assets. 
For markets where the land and building will be developed by 
Burger King and leased to the franchisee, a net worth of 
$250,000 is required, of which $170,000 must be in cash or 
liquid assets. 

Financial Assistance Available: Franchisees must arrange their 
own financing, which can usually be obtained from local banks 
and national finance or leasing companies. 

Training Provided: Preopening training consists of a compre- 
hensive restaurant operations training program at market training 
centers and operating restaurants, and a management course at 
Burger King University in Miami, Florida. 

Managerial Assistance Available: Restaurant development, 
operations, marketing, human resource, accounting and training. 
Operations, equipment and accounting manuals are loaned to the 
franchisee. 

Information Submitted: June 1990 

BUSCEMI'S INTERNATIONAL 
30362 Gratiot Avenue 
Roseville, Michigan 48066 
Anthony Buscemi 

Description of Operation: Fast food pizza, submarines, steak 
sandwiches. Dine in, carry out, drive thru window. 

Number of Franchisees: 26 in Michigan including 4 company- 
owned. 

In Business Since: 1975 

Equity Capital Needed: $60,000-$80,000 

Financial Assistance Available: None 

Training Provided: 4 week training program at operating loca- 
tion. 

Managerial Assistance Available: 2 week in-store training by 
supervisor, company policy book and operating manual. 

Information Submitted: June 1990 

CAJUN JOE'S 

325 Bic Drive 

Milford, Connecticut 06460 

Donald G. Fertman, Franchise Director 

Description of Operation: Premium fried or roasted chicken 
available with "Hot" or "Mild" seasoning. Cajun-style side orders 
include beer-batter onion rings, chicken gumbo, fried okra, corn- 
on-the-cob, and fresh baked buttermilk biscuits and corn muffins. 
Take-out facilities in all units and seating available in many. Sim- 
ple, low-cost operation. 

Number of Franchisees: 35 in 12 States and Canada. 
In Business Since: 1985 

Equity Capital Needed: Approximately $45,000. Total invest- 
ment: $57,900 to $94,100. 

Financial Assistance Available: Equipment leasing available 
depending on analysis of financial statements. 



140 



Training Provided: Cajun Joe's provides 2 weeks of compre- 
hensive classroom and practical training at Cajun Joe's head- 
quarters for store owners and store managers. The classroom 
curriculum includes training in location selection, store construc- 
tion, accounting procedures, management theory as well as in- 
struction in business analysis, product formulas and control 
mechanisms specific to Cajun Joe's. In addition to classroom 
study, practical training is provided in one of the local Cajun Joe's 
stores to develop skills in sandwich making along with the day- 
to-day operation and management of a successful Cajun Joe 
store. 

Managerial Assistance Available: During store construction, 
which takes between 20 to 60 days, managerial and technical 
assistance is provided for each franchisee by a development 
agent and an office coordinator assigned to handle his/her file. 
Areas covered in this assistance include site selection, store de- 
sign and layout, interior construction, equipment purchasing, ar- 
rangement of suppliers and initial inventory ordering. When a 
store is scheduled to open, a development agent is available to 
help oversee the operation and provide back-up support for the 
store owner in areas of employee training and successful oper- 
ational procedure. After store opening, periodic inspections and 
field visits are conducted in each unit by the assigned develop- 
ment agent. Continual office support is made available to each 
franchisee through frequent contact with one's assigned coordina- 
tor. The coordinator development agent system for service pro- 
vides continual assistance and support for each franchisee through 
the life of the franchise (20 years). Weekly, a newsletter, com- 
prised of articles written by department heads, is sent to all 
franchisees. With receipt of this newsletter, all franchisees are 
kept continually apprised of new company policies and develop- 
ments across the country. Also included in this publication are 
sections dealing with store management. Ongoing assistance in 
advertising is provided by the franchise advertising fund, which is 
directed by a board of directors comprised of 1 1 store owners 
elected by the franchisees. 

Information Submitted: April 1990 

'CALIFORNIA SMOOTHIE 
1700 Route 23 
Wayne, Wisconsin 07470 
Richard Pineles, President 

Description of Operation: Limited menu "healthy foods" featur- 
ing California Smoothies frozen yogurt with unlimited toppings, 
quiche, pita lites, salads, soup, and other fresh juice beverages. 
Typically located in mall food courts or in-line stores between 500 
and 1,200 square feet. 

Number of Franchisees: 10 in 6 States 
In Business Since: 1973 

Equity Capital Needed: Investment between $129,000 and 
$197,000 total. 

Financial Assistance Available: Franchisor does not provide 
financing but will assist franchisee in preparing package for pre- 
sentation to financing institutions. 

Training Provided: Minimum of 8 days in company store and 
home office plus 2 weeks with opening team on franchisee's 
premises. Longer training available at no additional cost to fran- 
chisee if requested by franchisee. 

Managerial Assistance Available: In addition to preopening 
training, franchisor provides assistance with supplier selection, 
employee training, complete design and construction, equipment 
selection, and ongoing supervision through franchisor's regional 
operations managers for the entire term of the initial agreement 
(typically 10 years). 

Information Submitted: June 1990 

CAP'N TACO SYSTEM 
P. O. Box 41 5 
North Olmsted, Ohio 44070 
Ray Brown 

Description of Operation: Mexican theme oriented fast food. 
Number of Franchisees: 3 company-owned units. 



In Business Since: 1976 

Equity Capital Needed: Approximately $100,000. 

Financial Assistance Available: None 

Training Provided: Yes 

Managerial Assistance Available: Yes 

Information Submitted: April 1990 

* CAPTAIN D'S A GREAT LITTLE SEAFOOD PLACE 
1727 Elm Hill Pike 
Nashville, Tennessee 37210 

Attention: Jeffrey L. Heston, Executive Director, 
Franchise Development 

Description of Operation: Quick service seafood restaurant 
with drive-thru service. 

Number of Franchisees: 263 units in 23 States 

In Business Since: 1969 

Equity Capital Needed: $100,000 liquid 

Financial Assistance Available: Franchisor does not provide 
financing but will assist franchisee in preparing package for pre- 
sentation to financial institutions. 

Training Provided: A 4 to 7 week formal training and manage- 
ment course is required for all new franchisees or their managers 
and is conducted by qualified instructors at the franchisor's train- 
ing facilities. Supervision and training at franchisee's location dur- 
ing initial start-up period is provided. 

Managerial Assistance Available: Franchisor provides 
advisory services on areas of financing, real estate, site selection, 
construction, equipment, advertising, accounting, purchasing, 
training, opening and ongoing technical and operational support. 

Information Submitted: April 1990 

CAPTAIN TONY'S PIZZA, INC. 
2990 Culver Road 
Rochester, New York 14622 
Michael J. Martella, President 

Description of Operation: Pizza and pasta take-out, delivery 
and dine-in; variety menu. 

Number of Franchisees: 17 internationally 
In Business Since: 1985 
Equity Capital Needed: $55,000-$250,000 
Financial Assistance Available: None 
Training Provided: Up to 3 weeks training. 
Managerial Assistance Available: None 
Information Submitted: April 1990 

CARBONE'S PIZZERIA 
680 East 7th Street 
St. Paul, Minnesota 55106 
Thomas Carbone, President 

Description of Operation: Family restaurant specializing in pizza 
and Italian food. 

Number of Franchisees: 14 in Minnesota and Wisconsin 
In Business Since: 1953 franchising since 1967 
Equity Capital Needed: $150,000 

Financial Assistance Available: No direct financial assistance 
is provided. 

Training Provided: 4 weeks including on-the-job training and 
opening assistance. 

Managerial Assistance Available: Ongoing assistance in ad- 
vertising and other business aspects. Periodic visits and guidance 
as needed. 
Information Submitted: April 1 990 

141 



riaim ixariiiter, vice rresiuem or rrancmsmg 

Description of Operation: Carl Karcher Enterprises operates a 
chain of fast food restaurants that offers moderately priced, high 
quality food in attractive and comfortable surroundings. A diversi- 
fied menu features hamburgers, specialty sandwiches, salad bar, 
dessert items and breakfasts. 

Number of Franchisees: 78 plus 394 company-owned in Cali- 
fornia, Arizona, and Nevada 

In Business Since: 1956 

Equity Capital Needed: $250,000 net worth of which 
$175,000 must be in liquid assets from non-borrowed funds. 

Financial Assistance Available: Interim financing for land and 
construction with third party commitment to assume franchisor's 
position. 

Training Provided: 1 week of classroom and an additional 9 
weeks of in-restaurant training at CKE corporate headquarters in 
Anaheim, California. 

Managerial Assistance Available: Site selection, real estate 
construction and orientation course, prior to opening. Opening 
assistance. Thereafter, CKE will provide franchise operations per- 
sonnel to assist the franchise operator during the entire term of 
the franchise. 

Information Submitted: June 1 990 

CASA OLE' RESTAURANT & CANTIIMA 

1050 Edgebrook, Suite 4 

Houston, Texas 77034 

Herb Rihn, Director, Franchise Development 

Description of Operation: Casa Ole' Restaurants and Cantinas 
feature a Mexican restaurant that appeals to the family trade as 
well as the business person. Quality products and service at a 
moderate price are what we have built our reputation on. Al- 
though Tex-Max is our specialty, we also feature some traditional 
"Old Mexico" as well as "California style" entrees. A full service 
restaurant from 4,000-5,000 square feet that seats an average of 
180. 

Number of Franchisees: 18 franchisee! units and 18 company- 
owned units. 

In Business Since: 1973 

Equity Capital Needed: $150,000. Must be able to obtain 
financing for land, building and equipment. 

Financial Assistance Available: None 

Training Provided: Complete on-the-job training provided: 6 
weeks minimum, preferably 12 weeks. Training covers all aspects 
of the business: operational procedures, bookkeeping, employee 
training, advertising, promotion and management techniques. 

Managerial Assistance Available: In addition to pre-opening 
and opening assistance, Casa Ole' provides continual management 
service in such areas as marketing, quality control, cost control 
and operations. Franchisee assistants are available to assist in any 
problem areas. 

Information Submitted: April 1990 

CASSANO'S, INC. 
1700 East Stroop Road 
Dayton, Ohio 45429-5095 
Richard O. Soehner, Senior Vice President 

Description of Operation: Cassano's, Inc., a wholly owned 
subsidiary of SHAKAR Corporation (privately held), operates and 
franchises Cassano's Pizza and Subs, specializing in the sale of 
pizzas, subs and beverages. The business specializes in eat-in, 
delivery and carry-out services. There are 59 operating units. 

Number of Franchisees: 12 in 4 States including Ohio, Ken- 
tucky, Missouri, and Illinois 

In Business Since: 1953 



Financial Assistance Available: No direct financing, but third 
party commitments available with no franchisor guarantees. 

Training Provided: 4 weeks in unit/classroom in home office 
facility. Ongoing training provided. 

Managerial Assistance Available: Ongoing assistance for all 
facets of the business regular visits and consultation from fran- 
chisor's field representatives. 

Information Submitted: April 1990 

CATFISH SHAK, INC. 
309 Courthouse Road 
Gulfport, Mississippi 39507 
Greg Malone 

Description of Operation: Seafood restaurant franchise with 
rustic decor, featuring farm raised catfish, cajun style dishes and 
country cooking. 

Number of Franchisees: 1 in Texas and 1 company-owned in 
Mississippi. 

In Business Since: 1982 

Equity Capital Needed: $850,000-$ 1,000,000 

Financial Assistance Available: None 

Training Provided: 4-6 weeks training at headquarters. 

Managerial Assistance Available: Provide manuals, training 
program at headquarters, periodic visits as needed by field repre- 
sentatives. 

Information Submitted: June 1990 

CHEESE VILLA 

INTERNATIONAL SERVICES COMPANY, LTD. 

One Bowen Place 

126 East Sixth Street, Suite 301 

Cincinnati, Ohio 45202 

Carlton C. Perin, President 

Description of Operation: Non-cooking, limited menu food ser- 
vice for on-premise consumption and carry-out. Deli-style 
sandwiches featured plus gourmet soups, salads, desserts and 
soft serve yogurt. Primary locations are in downtown high traffic 
areas, major office buildings and commercial retail plazas. Format 
breakfast items. Typical hours of operation 7 am to 6 pm and 
limited Saturday operation depending upon location. 

Number of Franchisees: 9 franchises in 5 States 
In Business Since: 1975 

Equity Capital Needed: $30,000 to $70,000 depending on 
total cost of project and strength of your financial statement. 
Total cost can range from $100,000-$300,000. 

Financial Assistance Available: No direct financing provided. 
Assistance is provided in preparing presentations to lending in- 
stitutions. SBA guaranteed loans have been obtained for several 
Cheese Villas. 

Training Provided: 1 week of home study, 2 weeks of training 
in a Cheese Villa shop. Training includes stocking, food prepara- 
tion, store management, advertising and promotion. One week 
prior to opening a supervisor handles receipts of inventory, stock- 
ing of store, and grand opening preparations. Supervisory per- 
sonnel on hand during first week of opening. 

Managerial Assistance Available: Location evaluation, lease 
negotiation, grand opening allowance, and continuing assistance. 
Inspection, financial and administration consultation, and protected 
operating territory. Communication by correspondence, telephone 
and visitation. 

Information Submitted: May 1990 

* CHELSEA STREET PUB 
c/o RANKEN INC. 
8802 Shoal Creek 



142 



P. O. Box 9989 
Austin, Texas 78766 
Norman Crohn, President 

Description of Operation: Chelsea Street offers a quick ser- 
vice, seated restaurant, in an English Pub atmosphere, serving 
food, liquor, beer, and wine. The pub 'features giant, deli style 
sandwiches, super salads, gourmet hamburgers, and Southwest 
style meals, full bar, featuring fancy, alcoholic drinks, with live 
entertainment nightly after the mall closes. All locations are in 
regional malls. 

Number of Franchisees: 9 plus 12 company-owned in Texas, 
New Mexico, Louisiana, Florida and Tennessee. 

In Business Since: 1973 

Equity Capital Needed: $350,000 

Financial Assistance Available: Total investment is approxi- 
mately $350,000. 

Training Provided: Mandatory 45 day intensive training pro- 
gram including 15 days in Chelsea Street's home office school 
plus 30 days in on-the-job supervised training encompassing ev- . 
ery phase of running a successful Chelsea Street Pub. 

Managerial Assistance Available: Chelsea Street provides 
both technical and managerial assistance throughout the life of the 
franchise. Chelsea Street will supply site selection and build a 
complete pub as well as assist in opening the unit plus training all 
personnel. Continued assistance in advertising, supply, purchas- 
ing, entertainment. 

Information Submitted: May 1990 

CHICAGO'S PIZZA, INC. 
1111 North Broadway 
Greenfield, Indiana 46140 
Robert L. McDonald 

Description of Operation: Pizza, sandwiches, salad bar. 

Number of Franchisees: 10 in Indiana. 

In Business Since: 1979 

Equity Capital Needed: $80,000 to $200,000 

Financial Assistance Available: None 

Training Provided: Complete 4 week opening, 2 weeks on site 
after opening and quarterly inspection. 

Managerial Assistance Available: Consult in all areas. 
Information Submitted: April 1990 

* CHICKEN DELIGHT OF CANADA, LTD. 
395 Berry Street 
Winnipeg, Manitoba 
Canada R3J 1N6 
Otto Koch, President 
Robert J. Ritchie, Director of Marketing 

Description of Operation: Inside dining and/or carry-out and 
delivery restaurant plus catering; some units also have drive- 
through windows. All facilities feature chicken, shrimp, fish, BBQ 
ribs and pizza. Area franchises also available. 

Number of Franchisees: 100 in 4 States, Canada, Trinidad and 
the Bahamas 

In Business Since: 1952 

Equity Capital Needed: $101,000 to $275,000 (exclusive of 
land costs), depending on size of unit, and ability to acquire 
additional financing. 

Financial Assistance Available: None directly. 

Training Provided: On-the-job training that includes all phases 
of operations. 

Managerial Assistance Available: Continual assistance in all 
phases of operations. 

Information Submitted: April 1990 



CHILI GREAT CHILI, INC. 
215 West Franklin Street 
Suite 307 

Monterey, California 93940 
Vernon W. Haas, President 

Description of Operation: Restaurant, original chili, vegetarian 
chili, and new hothead chili, served in one hundred ways. Salad 
bar, beer and wine. 

Number of Franchisees: 2 in California 
In Business Since: 19S4 
Equity Capital Needed: $35,000 
Financial Assistance Available: Yes 

Training Provided: 1 month training provided in all aspects of 
operations. 

Managerial Assistance Available: Turnkey operation 
Information Submitted: April 1990 

CHURCH'S FRIED CHICKEN, INC. 

1 333 South Clearview 

Jefferson, Louisiana 70121 

William A. Copeland, Senior Vice President 

Terrel A. Rhoton, Vice President 

Description of Operation: Fast food restaurant. 

Number of Franchisees: 300 in 36 States plus 800 company- 
owned. 

In Business Since: 1952 
Equity Capital Needed: Varies 
Financial Assistance Available: None 

Training Provided: Store and classroom training in a CFC Man- 
agement Development Center for 4 weeks. 

Managerial Assistance Available: Real estate/construction 
consultant assistance during site selection and construction of all 
stores. Operations field consultant assistance during opening of all 
new stores and duration of the store thereafter. 

Information Submitted: June 1990 

CIRCLES INTERNATIONAL NATURAL FOODS, INC. 
310 Bay Ridge Avenue 
Brooklyn, New York 11220 
John Fahy, Franchise Manager 

Description of Operation: Large menu with mixed ethnic speci- 
alities from all over the wortd and inexpensive gourmet fish and 
chicken dishes. Baked goods on premises and natural beverages. 

Number of Franchisees: 8 in New York 

In Business Since: 1976 

Equity Capital Needed: Over $260,000 to open a store. 

Financial Assistance Available: None 

Training Provided: 2 weeks in home store and 2 weeks in 
franchisee's store. 

Managerial Assistance Available: Daily checks on operations, 
5 days. Ongoing development. 

Information Submitted: June 1990 

C. J. CARYL'S INTERNATIONAL, INC. 

One Meridian Plaza 

10585 North Meridian, Suite 245 

Indianapolis, Indiana 46290 

Dr. Haikaz A. Stephan 

Descripion of Operation: Restaurant, fast food (chicken and 
fish, cooked with no oil or fat, process patented). 

Number of Franchisees: 7 in U.S.A. and 1 in Japan 
In Business Since: 1985, franchising started 1989. 

Equity Capital Needed: $70,000 cash with leased equipment, 
otherwise $150,000 in cash. 

143 



Training Provided: Yes 

Managerial Assistance Available: Yes 

Information Submitted: April 1990 

CLASSIC QUICHE CAFE 

330 Queen Anne Road 

Teaneck, New Jersey 07666 

Michael W. Malloy, Chief Executive Officer 

Description of Operation: Cafe with 25 varieties of quiche, and 
soups. Twenty varieties of salads and sandwich specials. 

Number of Franchisees: 2 plus 1 company-owned. 
In Business Since: 1988 
Equity Capital Needed: $50,000-390,000 
Financial Assistance Available: None 

Training Provided: 2 weeks in company store; field consultants 
provide continuing guidance and assistance at all times. 

Managerial Assistance Available: Unit manager works with 
each franchisee to promote successful marketing and new menu 
ideas. 

Information Submitted: April 1990 

COCK OF THE WALK 
115 Page Point Circle 
Durham, North Carolina 27703 
Steve Owens, President 

Description of Operation: Cock of the Walk is a restaurant 
concept which serves mainly catfish fillet in a rustic style family 
restaurant. 

Number of Franchisees: 10 in 7 States 
In Business Since: 1977 

Equity Capital Needed: Franchise costs $18,000 to $25,000 
plus enough to get financing for $400,000 to $750,000 depend- 
ing on size and area. 

Financial Assistance Available: Franchisee is to arrange own 
outside financing. 

Training Provided: 1 week training at restaurant of our choice 
for owner or manager and 2 or 3 key personnel and cooks. 1 
week opening assistance in all phases of the operation, or longer 
if required. 

Managerial Assistance Available: Manuals for construction 
and materials to be used, operational manual for bookkeeping, 
forms, day-to-day operation, cooking, pre-mix and recipes. A field 
representative is available to assist in solving problems. At least 
one annual meeting for franchisees plus training for any new 
products. 

Information Submitted: June 1990 

COLONEL LEE'S ENTERPRISES, INC. 
3080 East 50th Street 
Vernon, California 90058 
Colonel John C. Lee, President 

Description of Operation: Specialty fast service restaurant of- 
fering limited menu of individually prepared Mongolian barbeque of 
beef, lamb, pork and turkey meats and a variety of vegetables, 
Colonel Lee's special sauces and other complementary items. 
Emphasis is on efficient service with inside seating service. Res- 
taurant is operated under the trade name of Colonel Lee's Mongo- 
lian Bar-B-Q. The concept and menu line date back to beyond the 
13th century in ancient China. 

Number of Franchisees: 4 in California 

In Business Since: 1967, franchise operation began in 1976. 

Equity Capital Needed: $165,000 to $195,000 and ability to 
acquire financing. 

Financial Assistance Available: None 



Complete operational manuals and handbook provided. 

Managerial Assistance Available: Regular visits by field su- 
pervisors. Advertising program, accounting system, management 
training provided by home office throughout the operation of the 
business. Advice and consultation with home office available on 
request. 
Information Submitted: April 1990 

CONFUCIUS SAYS 

38901 MacArthur Boulevard, Suite 200 
Newport Beach, California 92660 
Don Beauregard, President 

Description of Operation: A fast service food operation that 
specializes in home delivery of Chinese food. Quality is stressed 
with a limited menu and every dish cooked fresh to order, a 
Computerized "One Number" central ordering system keeps order- 
ing quick, easy and efficient. 

Number of Franchisees: 9 in operation with aggressive expan- 
sion in 1990-91. 

In Business Since: 1986 

Equity Capital Needed: $1 10,000-$ 150,000 

Financial Assistance Available: None 

Training Provided: 21 days intensive training in company's 
training center and in a functional restaurant. Follow-up training in 
franchisee's unit by area developer or company representative as 
required. 

Managerial Assistance Available: Complete support system 
from location finding, layouts, design criteria, equipment and prod- 
uct specifictions, to pre-opening hiring and training. Further sup- 
port in analyzing computerized reports, accounting, advertising 
and day-to-day operations. 

Information Submitted: April 1990 

CORN DOG 7, INC. 

P. O. Drawer 907 

Hughes Springs, Texas 75656 

L. Ray McKinney, President 

Description of Operation: Limited menu restaurants specializ- 
ing in corn dogs and fresh lemonade. The company's mission 
statement is to promote pride in Corn Dog 7 and one's setf by 
striving to provide the highest quality products with the best 
customer service. 

Number of Franchisees: 98 (including 50 company-owned) 

In Business Since: 1978 

Equity Capital Needed: $90,000-$ 100,000 

Financial Assistance Available: None 

Training Provided: Intensive, mandatory training course is 
scheduled for all new franchisees and their personnel. 

Managerial Assistance Available: As much technical assis- 
tance as is needed for as long a period as is necessary. 

Information Submitted: April 1990 

COTTAGE INN PIZZA 
508 East Williams 
Ann Arbor, Michigan 48104 
John Roumanis 

Description of Operation: Pizza delivery. 

Number of Franchisees: 14 franchise-owned and 8 corporate- 
owned. 

In Business Since: 1948 

Equity Capital Needed: $25,000 cash. $100,000-$ 120,000 

Financial Assistance Available: None 

Training Provided: Yes, in-store prior to opening, and 
continuing education thereafter. 



144 



(Managerial Assistance Available: Supervisor assistance in 
area. Special assistance as needed. 

Information Submitted: June 1990 

'COUNTRY KITCHEN INTERNATIONAL, INC. 
Carlson Parkway, P. O. Box 59159 
Minneapolis, Minnesota 55459-8203 
Frank Steed, President and Chief Executive Officer 

Description of Operation: Sit-down service restaurant; family 
type, full-line menu offering home style cooked meals; modestly 
priced. 16-24 hour operation; high quality oriented; breakfast, 
lunch, dinner. Country pub and meeting room modules available. 

Number of Franchisees: 255 in U.S. and 2 Provinces in 
Canada, and 1 in Japan; 240 under development. 

In Business Since: 1939 

Equity Capital Needed: $75,000 plus 

Financial Assistance Available: No direct financing available, 
but possible third party financing. 

Training Provided: Classroom and on-the-job training, plus 1 to 
2 weeks training during opening. 

Managerial Assistance Available: Complete operations and 
marketing manuals, special menu service, programming advertis- 
ing, purchasing programs, training up-dates, seminars, conven- 
tions, research and development, franchise committee meetings, 
and consulting services. 

Information Submitted: May 1990 

COUSINS SUBMARINE SANDWICH SHOP SYSTEMS, 
INC. 

IM93 W16112 Megal Drive 
Menomonee Falls, Wisconsin 53051 
David K. Kilby, Vice President 

Description of Operation: Uniquely developed submarine sand- 
wich operation with 18 years expertise. Volume oriented, fast 
service concept in an upscale in-line strip or free standing loca- 
tion, some with drive-up windows. Outstanding fresh baked 
bread, and the finest quality ingredients go into our hot and cold 
subs, delicious soups and garden fresh salads. New franchising 
opportunities for a select group of single and multi-unit franchise 
owners. 

Number of Franchisees: 28 in 2 States plus 38 company- 
owned units. 

In Business Since: 1972 

Equity Capital Needed: $50,000-$ 100,000 liquid. 

Financial Assistance Available: 1/2 area development fee up 
front, SBA source, equipment package leasing sources. 

Training Provided: Assessment center which enables us to 
evaluate managerial and supervisory strengths and weaknesses. 
Store building seminar for site selection, lease negotiation and 
construction, 20 days hands-on training, plus 10 days opening 
assistance and training. National and local store marketing sup- 
port. Operations visits monthly or more if required. 

Managerial Assistance Available: Initially Cousins provides 
design criteria and resource manual, franchise manual; operations 
manual, real estate site selection manual, sandwich making man- 
ual, modular video training program and reconrjjnended supplier 
list. Additionally, Cousins provides ongoing seminars and training 
both in the store and corporate sponsored seminars and training 
classes. A corporate area representative meets with each fran- 
chise location management 3 or more times per month to main- 
tain communication and assist in problem solving. 

Information Submitted: April 1 990 

COZZOLI PIZZA SYSTEMS, INC. 

555 N.E. 15th Street 

Suite 33-D 

Miami, Florida 33132 

Merrill I. Lamb, President 



Description of Operation: Regional mall in line or food court 
units. We now ship a complete equipment package for an individ- 
ual to go into business anywhere in the world. 750 to 1,200 
square feet. 

Number of Franchisees: 51 in 9 States and Guatemala. 
In Business Since: 1951 

Equity Capital Needed: $40,000 cash cost of units $60,000 
to $125,000 depending on size. 

Financial Assistance Available: Complete financial assistance 
above the minimum amount of $40,000. 

Training Provided: 2 weeks in existing store and at least 1 
week in his/her store under supervision. Training center is in 
Miami, Florida. 

Managerial Assistance Available: We are available on any 
problem for as long as he/she wishes. 

Information Submitted: May 1 990 

CREATIVE CROISSANTS 

ST. CLAIR DEVELOPMENT, INC. 

3111 Camino Del Rio North, Suite 1100 

San Diego, California 921 OS 

Gretchen Schoonover 

Description of Operation: Creative Croissants franchises offer 
a unique blend of fresh and nutritious gourmet fast foods in a 
comfortable and creative atmosphere. Freshly baked breads, rolls, 
muffins and croissants served hot from the oven, select interna- 
tional coffees and cappuccino, garden fresh tossed salads, pas- 
tas, gourmet hot filled croissant sandwiches at reasonable prices, 
and in a beautiful French-style cafe with a very European flair 
make up a Creative Croissants franchise. 

Number of Franchisees: 28 

In Business Since: 1981 

Equity Capital Needed: $85,000-$ 100,000 

Financial Assistance Available: None 

Training Provided: 1 week in company-owned store and 1 
week in franchisee's location. 

Managerial Assistance Available: Complete support system 
available, from site location, design criteria, layouts, equpment 
and product specifications, to pre-opening training. Continued sup- 
port after opening. 

Information Submitted: May 1990 

CUCOS INC. 

3009 25th Street 

Metairie, Louisiana 70002 

C. B. Walker II, Vice President, Franchise Development 

Description of Operation: Cucos is a high quality, casual, up- 
scale Mexican restaurant, specializing in "fresh" Sonoran-style 
cuisine. Cucos' food is never pre-cooked. We have no micro- 
waves in our restaurants and the only thing we want in our freezer 
is our ice cream. We know of no other Mexican restaurant chain 
that serves higher quality or fresher ingredients than Cucos. Taste 
the fresh approach to fine Mexican dining at Cucos. 

Number of Franchisees: 14 franchisees operating 20 restau- 
rants in 1 1 States. 

In Business Since: 1981 

Equity Capital Needed: Between $200,000 and $300,000 es- 
timated. 

Financial Assistance Available: None. Cucos estimates that 
the capital requirements will range between $430,000 to 
$775,000 excluding real estate. 

Training Provided: A 10 week comprehensive management 
training program must be completed before restaurant opening. 
In-restaurant training is provided by Cucos prior to restaurant 
opening. 

145 



assistance and training throughout the term of the franchise agree- 
ment. A regional supervisor periodically visits each restaurant. 
Each franchisee receives a set of operations manuals, along with 
assistance in site selection, marketing and advertising, food and 
equipment procurement, design and architectural services, staffing 
and training. 

Information Submitted: April 1990 

DAIRY BELLE FREEZE DEVELOPMENT COMPANY, 

INC. 

570 Valley Way 

Milpitas, California 95035 

Steven H. Goodere, Executive Vice President 

Description of Operation: Fast food restaurant featuring a 
complete line of soft-serve products, hamburgers, fries, specialty 
sandwiches, and much more. 

Number of Franchisees: 1 7 in California 
In Business Since: 1957 

Equity Capital Needed: Depends upon the demographics of the 
area, landlord's requirements, and franchisee's financial statement. 

Financial Assistance Available: Franchisor does not provide a 
finance program. 

Training Provided: A minimum of 2 weeks training in company- 
owned stores. In-store assistance for additional time, as neces- 
sary, 

Managerial Assistance Available: Continued assistance in all 
phases of the Dairy Belle restaurant operation, including food 
preparation, cost controls, marketing, accounting, insurance, new 
product development, purchasing programs, in-store inspections 
and evaluations, employee development, and customer service 
educational information. 

Information Submitted: May 1990 

DAIRY CHEER STORES 
2914 Forgey Street 
Ashland, Kentucky 41101 
W. H. Culbertson 

Description of Operation: Fast food, sandwiches, chicken, 
fish, soup, beans, soft-serve and hard ice cream and serve your- 
self desserts, salad bar. Available for most States. 

Number of Franchisees: 10 
In Business Since: 1949 

Equity Capital Needed: $5,000 franchise fee, building 
$85,000; equipment $70,000 and signs $18,000, approximately. 

Financial Assistance Available: Local bankers are usually very 
helpful. 

Training Provided: On-the-job training before and after opening. 

Managerial Assistance Available: Instructions in technical op- 
erations, inspections, advertising, formulas and recipes. 

Information Submitted: June 1990 

'DAIRY ISLE CORPORATION 
P. O. Box 273 
Utica, Michigan 48087 
David K. Chapoton, President 
Shirley Chapoton, Corporate Secretary 

Description of Operation: Soft ice cream stores and fast food 
operation. 

Number of Franchisees: 42 in 7 States 

In Business Since: 1942 

Equity Capital Needed: Minimum $35,000 

Financial Assistance Available: Dairy Isle Corporation does 
not provide direct financing to franchisees at the present time. 
However, it does provide assistance in obtaining financing, such 
as assisting the franchisee in preparing his proposal for bank 
financing and meeting with potential lenders. 



being trained plus calls during the operating season. 

Managerial Assistance Available: Operations of unit and fol- 
low-up promotional ideas and equipment purchasing. 

Information Submitted: June 1990 

DALY FRANCHISE COMPANY 
800 Ann Arbor Road 
Plymouth, Michigan 48154 
Rita Grace 

Description of Operation: Daly restaurants feature a full ser- 
vice, moderately priced menu including breakfast, lunch and dinner 
items, featuring our "gourmet Dalyburger," foot long "Daly Dog" 
and "Daly-Maid" ice cream. 

Number of Franchisees: 6 in Michigan 
In Business Since: 1948 
Equity Capital Needed: $30,000 and up. 
Financial Assistance Available: None 

Training Provided: 2 weeks at company-owned store and 3 
weeks at franchisee's store. 

Managerial Assistance Available: Continuous technical assis- 
tance. 

Information Submitted: June 1990 

DAMON'S FRANCHISE CORP. 
(DAMON'S THE PLACE FOR RIBS) 
P. O. Box 6747 

Hilton Head, South Carolina 29938 
Attention: Franchise Agent 

Description of Operation: Sit-down family style restaurant with 
cocktail lounge. Featuring BBQ ribs, shrimp, and chicken, steaks, 
seafood and sandwiches. Approximately 5,000-8,000 square 
feet. Number of seats 130-180. Either free standing building or 
shopping center store. Can convert existing restaurant. 

Number of Franchisees: 32 in 13 States, 8 company-owned 
stores. 

In Business Since: 1979 

Equity Capital Needed: $300,000-3400,000 

Financial Assistance Available: None 

Training Provided: 8 weeks required for operations personnel. 

Managerial Assistance Available: Damon's provides continual 
management service for the life of the franchise in areas such as 
operations, advertising and cost control. Complete manuals of 
operations, recipes and systems are provided. Field managers are 
available to work closely with franchises and visit stores regularly. 

Information Submitted: April 1990 

DEL TACO RESTAURANTS, INC. 

Corporate Headquarters and Regional Operations 

400 Northcreek, Suite 700 

3715 Northside Parkway, N.W. 

Atlanta, Georgia 30327 

Eugene A. Kray, Chief Financial Officer 

Description of Operation: Quick service restaurants specializ- 
ing in moderately priced Mexican-style and American-style food in 
a distinctive, attractive, casual setting. 

Number of Franchisees: 18 

In Business Since: 1967 

Equity Capital Needed: $20,000 franchise fee. 

Financial Assistance Available: None 

Training Provided: Completion of 6 week manager training pro- 
gram required; 1 1 day on-site employee training and assistance 
during opening period. 

Managerial Assistance Available: Ongoing in all phases of 
operation. 



146 



DENNY'S INC. 

P. O. Box 25320 

Santa Ana, California 92799-5320 

Director of Franchise Development 

Description of Operation: Full service family restaurants. 

Slumber of Franchisees: 200 plus 

n Business Since: 1953 

Equity Capital Needed: Franchise fee: $35,000 

financial Assistance Available: None 

rraining Provided: Store opening, 1 week prior to opening and 
i weeks after. 

Managerial Assistance Available: Manager training 4 weeks. 
reformation Submitted: April 1990 

DIAMOND DAVE'S TACO CO., INC. 
1 929 Keokuk Street 
Iowa City, Iowa 52240 
Stanley White, President 

description of Operation: The sale of fast food Mexican res- 
aura nts and their services. Also the sale of liquor where feasible. 

dumber of Franchisees: 30 in Iowa, Illinois, Wisconsin, Mis- 
iouri and Indiana. 

n Business Since: 1978 

Hquity Capital Needed: $125,000 to $225,000 

: inancial Assistance Available: Partial financing of equipment. 

rraining Provided: Full training in food preparation, food 
service, management and bookkeeping. Training 1 to 2 weeks. 

Managerial Assistance Available: Ongoing 
nformation Submitted: June 1990 

DIETWORKS OF AMERICA, INC. 

1 236 Brace Road 

Suite C 

Cherry Hill, New Jersey 08034 

Leonard S. Torine, President 

description of Operation: Reduced calorie, gourmet, full ser- 
vice restaurants complete with retail department. Emphasis on 
resh, quality contemporary cuisine. Average unit 2,000 square 
eet with 60-70 seats. We provide training and turnkey operation. 
/ery timely concept. We have interest in going national with 
erritories and individual units. 

Slumber of Franchisees: 10 in New Jersey 

n Business Since: First unit 1975; Dietworks of America 
ormed 1982. 

Equity Capital Needed: Total investment 
5 1 50,000-$200,000 cash required depends on franchisee. 

: inancial Assistance Available: Possible guidance or assis- 
ance depending on financial background of franchisee. 

rraining Provided: Complete training in all phases of operation, 
I 8 weeks at our training unit (New Jersey). 

Managerial Assistance Available: Continuous ongoing man- 
igement and support new methods, recipes, technical assis- 
ance, marketing, etc. 

nformation Submitted: June 1990 

DINO'S/CRUSTY'S U.S.A., INC. 
19215 West 8 Mile Road 
Detroit, Michigan 48219 
John E. Ray, President 

>escription of Operation: Crusty's Pizza offers one concept. 
"his concept consists of a carry-out and delivery pizza unit which 
vas the foundation for Crusty's overall success. All products are 
he best quality obtainable. 



In Business Since: 1961 

Equity Capital Needed: Total investment is in the range of 
$55,000 to $250,000, depending on number of units. 

Financial Assistance Available: Total investment, depending 
on location, from $50,000-$ 150,000. Will direct but will not 
guarantee financing through normal banking channels. Referral is 
made to developers who will develop locations for qualified fran- 
chisees. 

Training Provided: Franchisees are required to attend a training 
program for a minimum of 300 hours, which includes on-the-job 
training in designated units. The training includes all phases of the 
business with continuing assistance to open the franchised unit. 

Managerial Assistance Available: Franchise relations person- 
nel are on call if needed and will visit all locations on a regularly 
scheduled basis. 

Information Submitted: June 1990 

"DOG N SUDS RESTAURANTS 
2804 Del Prado Boulevard 
Cape Coral, Florida 33904 
Franchise Department 

Description of Operation: Retail sale of hot dogs, related food 
products and premium draft root beer. 

Number of Franchisees: 1 7 in 8 States 

In Business Since: 1953 

Equity Capital Needed: $75,000 to $200,000 

Financial Assistance Available: None 

Training Provided: Yes, in all phases of operation. 

Managerial Assistance Available: Ongoing 

Information Submitted: April 1 990 

DOMINO'S PIZZA, INC. 
3001 Earhart Road 
P. O. Box 997 

Ann Arbor, Michigan 48105 

Deborah S. Sargent, National Director of Franchise 
Services 

Description of Operation: Pizza carry-out and delivery service. 

Number of Franchisees: Approximately 1,000 in the United 
States and 19 foreign countries. 

In Business Since: 1960 

Equity Capital Needed: $83,000 to $194,000. 

Financial Assistance Available: Domino's Pizza does not di- 
rectly provide financing but can refer to lending institutions who 
will consider providing financing to qualified franchisees. 

Training Provided: Potential franchisees must complete the 
company's current training program, which shall consist of both 
in-store training and classroom instruction. 

Managerial Assistance Available: Domino's Pizza only fran- 
chises to internal people, and the kinds and duration of managerial 
and technical assistance provided by the company are set forth in 
the franchise agreement. 

Information Submitted: May 1990 

DOSANKO FOODS, INC. 
440 West 47th Street 
New York, New York 1 0036 
T. Yamamori, President 

Description of Operation: Dosanko Restaurants operate Japa- 
nese fast service food restaurants serving moderately priced 
menu. Emphasis on quick, efficient service, high quality and fresh- 
ly cooked food, and cleanliness. The standard menu consists of 
four varieties of Japanese soup and noodles, dumplings, stir-fried 
noodles with beef and crisp-fried noodles with beef smothered in 
sauteed vegetables, Japanese style fried chicken, and assorted 
beverages. 

147 



In Business Since: 1975 

Equity Capital Needed: $150,000 minimum and ability to ac- 
quire outside financing of $150,000 to $20,000. '. 

Financial Assistance Available: None 

Training Provided: 2 week training course in Dosanko Restau- 
rant. 1 week course to study accounting procedures in Dosanko. 

Managerial Assistance Available: Technical assistance on 
special kitchen equipment which is not available tin the United 
States as well as for special seasoning. Operations, training, main- 
tenance, accounting and equipment manuals provided. Company 
makes available promotional advertising material plus field repre- 
sentative consultation and assistance. 

Information Submitted: June 1990 



Equity Capital Needed: $80,000 net worth $300,000 liquid. 
Financial Assistance Available: None 

Training Provided: Intensive 10-week training in designated 
training unit of franchisor. Required: 2 management representa- 
tives of franchise for full term of training, which includes O.J.T. 
training in operations, service, product and administration. 

Managerial Assistance Available: Ongoing franchise service 
for term of license, including franchise consultant, field service 
visitation program, standards maintenance, progress monitoring, 
periodic training updates offered, marketing materials available, 
access to corporate accounting system and operations manual, 
forms and newsletter services. 

Information Submitted: June 1990 



DRUTHER'S INTERNATIONAL, INC. 
P. O. Box 4999 
Louisville, Kentucky 40204 
Thomas L. Hensley, President 

Description of Operation: Fast food restaurant. 

Number of Franchisees: 102 in 7 States plus 54 company- 
owned units. 

In Business Since: 1963 

Equity Capital Needed: $50,000 plus or less depending on 
franchisee's financial capabilities. 

Financial Assistance Available: Assistance in acquiring equip- 
ment loan or lease, joint venturing opportunities for qualified can- 
didates. 

Training Provided: Development training program 5 
weeks combined unit and classroom work at special training 
unit follow-up visits at franchisee's unit by training director dur- 
ing next 25 weeks and continued visits by area supervisor. 

Managerial Assistance Available: Continued assistance re- 
garding operations and accounting through field and office staff. 

Information Submitted: June 1990 

DUCHESS WORLDWIDE, INC. 

125 Bruce Avenue 

Stratford, Connecticut 06497 

Bernard Lavin, President of the Franchise Division 

Description of Operation: Fast food restaurants. 
Number of Franchisees: 12 company-owned 
In Business Since: 1956, franchising since 1990. 
Equity Capital Needed: $25,000 initial franchise fee. 
Financial Assistance Available: None 

Training Provided: Full training provided in all phases of 
operation. 

Managerial Assistance Available: Ongoing 
Information Submitted: June 1990 

EL CHICO CORPORATION 

12200 Stemmons Freeway 

Suite 100 

Dallas, Texas 75234 

Wes Jablonski, Vice President, Corporation 

Development/Franchise 

Description of Operation: El Chico Restaurants are full-service, 
mid-priced Mexican restaurants with bar facilities. Store sizes ap- 
proximate 5,100 square feet to 6,000 square feet, requiring 
45,000 square feet to 50,000 square feet of land adequate to 
accommodate building, signage and parking for 100-110 cars. 
Units operate 7 days per week, 10-12 hours daily. Product qual- 
ity, customer service, menu variety, and product presentation key 
elements of business. Many items are unique and proprietary. 

148 



EL TACO RESTAURANTS 
7870 Florence Avenue 
Downey, California 90241 

Description of Operation: Mexican food drive-thru restau- 
rants inside seating for 50 people. 20 percent of the business 
through the drive thru. 

Number of Franchisees: 7 in 2 States 

In Business Since: 1959 

Equity Capital Needed: $ 1 50,000 cash required 

Financial Assistance Available: None 

Training Provided: 6 weeks In-store training. 

Managerial Assistance Available: None 

Information Submitted: June 1990 

ENTERTAINMENT ONE 
1900 Yorktown 
Suite 400 

Houston, Texas 77056 
Chuck Badrick 

Description of Operation: Entertainment One is presently offer- 
ing its concept: Studebaker's, a 50's and 60's bar/diner serving 
alcoholic drinks of all kinds including beer and wine. A limited late 
night snack menu is offered. Sites can be free-standing or in 
shopping malls located in city or suburban areas. 

Number of Franchisees: 12 in 9 States including company- 
owned. 

In Business Since: 1982 

Equity Capital Needed: $300,000 and up depending on oper- 
ators ability to finance. 

Financial Assistance Available: Franchisee is responsible for 
land, building and equipment. 

Training Provided: Training at corporate office. 

Managerial Assistance Available: The company provides on- 
going assistance on a regular basis for the management, oper- 
ational and promotional program. 

Information Submitted: June 1990 

ESTEBAN INTERNATIONAL, INC. 
903 Marquette Avenue South 
Minneapolis, Minnesota 55402 
R. Stephen Tanner, Chairman 
Richard Tourand, President 

Description of Operation: Mexican full service with liquor, 
family atmosphere and mid-priced menu. 

Number of Franchisees: 2 in Minnesota plus 5 company-own- 
ed. 

In Business Since: 1976 

Equity Capital Needed: $190,000 cash 



Financial Assistance Available: None 

Training Provided: 8 weeks full on-site training for staff with 
manuals. Complete training of restaurant operations with updating 
of training on an ongoing basis. 

Managerial Assistance Available: Accounting-statements, 
manuals and various materials, franchise director for guidance, full 
access to upper level management for support (operational), and 
sound/profitable business ideas. 

Information Submitted: June 1990 

EVERYTHING YOGURT INC. /BANANAS 
Franchise Division 
304 Port Richmond Avenue 
Staten Island, New York 10302 
Richard Nicotra, Chairman 

Description of Operation: Everything Yogurt restaurants are 
fast service retail operations featuring soft frozen yogurt sundaes 
and shakes, salads, quiche, hot and cold vegetable entrees, as- 
sorted pasta salads, fresh squeezed fruit juices and related health- 
ful food and beverage items. 

Number of Franchisees: Over 300 plus 5 company-owned. 
In Business Since: 1976, offering franchises since 1981. 

Equity Capital Needed: $56,000, total investment 
S175,000-$225,000. 

Financial Assistance Available: No company financing of- 
fered. Administrative assistance offered by company in providing 
necessary information to local banks for financing. 

Training Provided: 2 week initial training program provided at 
company headquarters and at other stores in chain. Additional 
on-site training at franchisee's store for one week prior to open- 
ing. Follow-up training provided on a continuing basis as directed 
by company. 

Managerial Assistance Available: Operational and merchan- 
dising assistance provided as needed through headquarters office. 
Area representatives visit franchisees for continuing assistance, 
periodically suggesting improvements when needed. Comprehen- 
sive operations manual provided. 

Information Submitted: June 1990 

FAJITA JUNCTION, INC. 
9801 McCullough 
San Antonio, Texas 78216 
Gerry Telle, President 

Description of Operation: Fast food Mexican restaurant. 

Number of Franchisees: 9 

In Business Since: 1983 

Equity Capital Needed: $17,500 

Financial Assistance Available: None 

Training Provided: Training provided in all aspects of oper- 
ations. 

Managerial Assistance Available: Ongoing, full support. 
Information Submitted: April 1 990 

RANDALL ENTERPRISES, INC. 

dba FAMILIES ORIGINAL SUBMARINE 

SANDWICHES 

5376 Tomah Drive #204 

Colorado Springs, Colorado 80918 

Randall Smith, President 

Description of Operation: Families delivers a menu of 27 basic 
submarine sandwiches with complementary salads, soups, chili, 
desserts, and other specialties. Breakfast menu available in some 
shops. Success is based on unique methods of portion control 
using Families recipes and formulas, emphasizing nutritional quality 
and quantity of product delivered in a fast service take-out or 
sit-down setting. Shop size is 1,000 to 2,500 square feet and can 
be incorporated in a Shoppette or in a free-standing facility de- 
pending on site availability and business potential. Shops are open 



12 hours per day, 7 days per week. Families offers tailored 
cost-effective design and special equipment package resulting in a 
relatively low initial capital investment. 

Number of Franchisees: 31 in Colorado, Indiana, South Da- 
kota, and New Mexico. 

In Business Since: 1972 

Equity Capital Needed: Approximately $55,000-$60,000 will 
provide franchise fee, equipment, fixtures, inventory, start-up 
capital, etc., depending on the extent of necessary or desired 
leasehold improvements or property ownership. 

Financial Assistance Available: Families will assist franchisee 
in developing projections and proposals for financing agencies, 
including SBA, and may meet with such representatives on your 
behalf, but provides no financial assistance as such. 

Training Provided: A mandatory 80 hour training period for 
each of 2 persons is conducted in Colorado Springs or at a place 
approved by the franchisor. The course for owners and managers 
covers the entire operation including necessary accounting, record 
keeping, marketing, advertising, and personnel management. Also 
covered are food preparation, sandwich making, and the use and 
maintenance of standard equipment. Additional instruction for 
owners, managers, and subordinate personnel will be provided 
during the opening and grand opening of franchisee's shop. 

Managerial Assistance Available: Ongoing training, education, 
and assistance are provided regularly during the lifetime of the 
franchise agreement. The franchisee will be kept abreast of new 
developments in company and industry-wide advertising and mar- 
keting techniques as well as economic trends that affect profits. 
Franchisor will conduct periodic quality control surveys and evalu- 
ation of shop operations, to include monthly financial manage- 
ment, costs, profits, use of personnel, governmental reporting, 
continuing education, and other pertinent areas of concern. 

Information Submitted: June 1990 

FAT BOY'S BAR-B-Q FRANCHISE SYSTEMS, INC. 
1550 West King Street 
Cocoa, Florida 32922 

Description of Operation: Fat Boy's Bar-B-Q Franchise Sys- 
tems offers franchises in one of the country's most successful 
barbeque restaurants. The restaurant serves breakfast, lunch and 
dinner based on a complete menu. Seating ranges from the 64 
seat to the 197 seat restaurant with optional banquet facilities. 

Number of Franchisees: 27 franchisee!, 1 company and family- 
owned. 

In Business Since: 1958 

Equity Capital Needed: $100,000-$ 150,000 

Financial Assistance Available: Company will provide full 
bank and credit references to assist franchisee in obtaining his/her 
own outside financing. Assist in acquiring financing through estab- 
lished contacts. 

Training Provided: Intensive in-restaurant training program. No 
prior restaurant experience necessary. Will completely train fran- 
chisee in operation of restaurant from cooking to purchasing and 
bookkeeping in an existing Fat Boy's. Training will continue until 
company and franchisee feel confident of franchisee's readiness 
for success in opening his/her own restaurant. Mandatory 400 
hours. 

Managerial Assistance Available: In addition to the complete 
training program, company will send a start-up team to each 
grand opening to aid the franchisee in both the kitchen and floor 
areas. Bookkeeping service is provided if requested. Company 
continually assists in all aspects of operation from promotion 
through menu pricing and purchasing. Establishes national pur- 
chasing accounts and provides distribution through a national dis- 
tributing company. All secret recipes and cooking knowledge are 
passed on to the franchisee. Quality control is maintained on a 
regular basis throughout the chain. 

Information Submitted: June 1990 



149 



FATBURGER, INC. 

9229 Sunset Boulevard 

Suite 718 

Los Angeles, California 90069 

Franchise Director 

Description of Operation: Fast food hamburger stand started 
over 35 years ago. The high quality custom burger and the 
homemade chili have established a very successful customer fol- 
lowing. The meat is the best fresh beef available and the meat 
patties are hand made. Food is made to order for each customer. 
Grill is visible for customer to view food preparation. 

Number of Franchisees: 25 in California, 21 franchisee! and 4 
company-owned. 

In Business Since: 1952 

Equity Capital Needed: $120,000-$ 175,000 

Financial Assistance Available: $30,000 of the franchise fee 
may be financed. 

Training Provided: Training up to 1 week at the franchisor's 
location. Supervision at the franchisee's store for up to 2 weeks, 
for opening. 

Managerial Assistance Available: The franchisee and man- 
ager will be trained for up to 1 week at a company store. A 
company supervisor will be at the franchisee's store for up to 2 
weeks of supervision. 

Information Submitted: April 1990 

FLAP JACK SHACK, INC. 
3980 U.S. 31 South 
Traverse City, Michigan 49684 
Virginia Burley, President 

Description of Operation: Food service restaurant (family type 
operation). 

Number of Franchisees: 3 in Michigan plus 4 company-owned 
in Michigan and Florida. 

In Business Since: 1975 

Equity Capital Needed: $500,000 plus. Call franchisor for pro- 
spectus and franchise offering circulars. 

Financial Assistance Available: None 

Training Provided: Provide classroom and on-the-job training 
for 7 employees of the franchise owner. Such training to be at 
one of the Flap Jack Shack restaurants owned by the franchisor 
located in Traverse City, Michigan. Provide opening assistance 
starting 7 days prior to the franchise owner's opening, and con- 
tinuing until 30 days thereafter, as needed. 

Managerial Assistance Available: Make available to the fran- 
chise owner or individual group advice, consultation and 
assistance, rendered by personal visit or telephone, as the fran- 
chisor may deem necessary and appropriate. General manager 
and an assistant or kitchen manager shall be able to receive 
assistance from 7 days prior to franchise owner opening, and 
continued for 17 days thereafter. Continuous help and assistance 
by consultation thereafter. Handbooks and employee manuals are 
furnished to franchise owner. 

Information Submitted: June 1990 

FLUKY FRANCHISE SYSTEMS INTERNATIONAL, INC. 
6821 North Western Avenue 
Chicago, Illinois 60645 
Jack Drexler, President 

Description of Operation: Fast food restaurants. 

Number of Franchisees: 5 in Illinois 

In Business Since: 1929 

Equity Capital Needed: $50,000 to $300,000 

Financial Assistance Available: None 

Training Provided: 1 month in company store and 2 months in 
franchisee's store. 



Managerial Assistance Available: 2 months full supervision at 
franchisee's store. 

Information Submitted: April 1990 

FOSTERS FREEZE INTERNATIONAL, INC. 

1052 Grand Avenue, Suite C 

Box 266 

Arroyo Grande, California 93421 

Cliff Hiatt, President & CEO 

Contact: Dennis Poletti, Director Franchise 

Development 

Description of Operation: Fosters Freeze International, Inc., is 
a franchisor of the unexcelled Fosters Freeze soft serve desserts 
plus a variety of high quality food items. 

Number of Franchisees: 190 in California, 2 in Arizona and 1 in 
Manila, the Philippines. 

In Business Since: 1946 

Equity Capital Needed: Estimated initial investment to com- 
mence operation of the franchised business may be $340,000 to 
$750,000. This includes the initial franchise fee of $40,000. The 
continuing franchise license fee is 4 percent of gross sales and 
the sales promotion fee is 3 percent of gross sales. 

Financial Assistance Available: Fosters Freeze International's 
support team will assist in the location of financing for the fran- 
chisee. 

Training Provided: Training is provided at corporate headquar- 
ters located in Arroyo Grande, California, and at company stores 
for franchisees and their managers. 

Managerial Assistance Available: Assistance provided in the 
areas of menu, private label products, advertising, store openings, 
operations manuals, regular systemwide meetings, ongoing com- 
munications and support staff to give continued support to the 
franchisee. 

Information Submitted: June 1990 

FOUR STAR PIZZA FRANCHISING CORPORATION 

Parent Company: CUTCO INDUSTRIES, INC. 

P. O. Box 1370 

301 Franklin Farms Road 

Washington, Pennsylvania 15301 

George Chavel, President 

Description of Operation: Four Star Pizza specializes in the free 
home delivery of their special recipe pizza. Each pizza is made to 
order from the finest quality ingredients, and is delivered to the 
customer's door within 30 minutes. In addition to pizza and non- 
alcoholic beverages, many units offer specialty sandwiches. Fresh 
dough is made daily in the store along with fresh cut meats and 
vegetables. 

Number of Franchisees: 100 in 10 States 
In Business Since: 1981 

Equity Capital Needed: $85,000 to open store (including fran- 
chise fee), $40,000 liquid. Franchise fee: $9,000. Bloc franchise 
fee: 3 or more stores, $5,000 per store. 

Financial Assistance Available: For qualified applicants. 

Training Provided: A minimum 24 day training program is pro- 
vided for franchisees. This training includes classroom and in- 
store training. 

Managerial Assistance Available: Support in store develop- 
ment, site selection, lease negotiation, store design, and 
marketing, as well as ongoing operational support by our fran- 
chise liaison personnel. 

Information Submitted: April 1990 

FOX'S PIZZA DEN INC. 
3243 Old Frankstown Road 
Pittsburgh, Pennsylvania 15239 
James R. Fox, President 



150 



Description of Operation: Small home town pizza den opera- 
tion. Open 7 days a week, 8 hours per day. Specializing in 
professional home delivery service. Ideal size 500 to 800 square 
feet. Ideal for home town individuals to work in business in their 
home town. Own and operate its own commissary and trucks. 
Private labeling on all food products. 

Number of Franchisees: 120 in Western Pennsylvania, Ohio, 
Maryland, West Virginia, Virginia and New York. 

In Business Since: 1971 
Equity Capital Needed: $40,000 

Financial Assistance Available: Will assist in bank financing in 
local towns. 

Training Provided: 10 days of training 

Managerial Assistance Available: Fox's Pizza Den, Inc., pro- 
vides continual management service for the life of the franchise in 
such areas as bookkeeping, advertising, inventory control. Com- 
plete manuals of operations, forms, and directions are provided. 
District and field managers are available in all regions to work 
closely with franchisees and visit stores regularly. 

Information Submitted: May 1 990 

FRAIMKIE'S FRANCHISE SYSTEMS, INC. 
643 Lakewood Road 
Waterbury, Connecticut 06704 
Frank Caiazzo, President 

Description of Operation: Fast food restaurants called Fran- 
kie's Family Restaurants offers a variety of cooked to order foods, 
specializing in hot dogs with a variety of toppings. Also seafood, 
hot oven grinders, and hamburgers. 

Number of Franchisees: 8 plus 4 company-owned in Connecti- 
cut and Florida 

In Business Since: 1934 started franchising in 1978 
Equity Capital Needed: $35,00-$60,000 
Financial Assistance Available: None 

Training Provided: Complete training is provided at a company 
store for franchisee and store managers. 

Managerial Assistance Available: Continuous assistance and 
supervision are provided. Franchisee is given an operations man- 
ual for all phases of operation. 

Information Submitted: June 1 990 

FUDDRUCKERS, INC. 

dba DAKA INTERNATIONAL 

Two Lakeside Office Park 

P. O. Box 4040 

Wakefield, Massachusetts 01880 

Description of Operation: Fuddruckers, Inc., operates and fran- 
chises restaurants that specialize in high-quality, upscale 
hamburgers cooked to order and that emphasize fresh ingredients 
and moderate prices in a self-serve atmosphere. The key menu 
items are the 1/2 and 1/3 pound hamburgers; however, the menu 
also includes rib-eye steak sandwiches, hot dogs, wurst, chicken 
sandwiches, taco salad, french fries, pinto beans, grilled onions, 
cookies, brownies, soft drinks and ice cream. Each restaurant has 
a condiment bar where customers may add lettuce, tomatoes, 
onions, pickles, relish, sauerkraut, melted cheese and barbeque 
sauce to their sandwich. All of the restaurants serve beer and 
wine and many serve other alcoholic beverages. Each restaurant 
has a butcher shop in which fresh beef is cut and ground daily and 
a bakery in which hamburger buns, cookies and brownies are 
baked daily. Each restaurant has an indoor dining area from which 
diners may observe the preparation of hamburgers and other 
foods, as well as an additional dining area under a yellow awning 
simulating a patio motif, and many restaurants have outdoor pa- 
tios. The size of the prototypical restaurant is approximately 
6,600 square feet. 

Number of Franchisees: There are 73 franchised restaurants in 
27 States and Canada, Mexico, Argentina, and Turkey. Franchisor 
is currently franchising and developing restaurants in foreign mar- 
kets such as Europe, Japan and Australia. 



In Business Since: 1979 

Equity Capital Needed: $350,000 in liquid assets. 

Financial Assistance Available: Franchisees bear all costs in- 
volved in development, construction and operation of their 
restaurant. 

Training Provided: 6 week comprehensive training for 3 to 4 of 
franchisee's managers. Also provide experienced opening crew 
for 4 days before and 4 days after opening to assist in training 
franchisee's employees. Continuing inspections and evaluations of 
franchisee's restaurant made during the year. 

Managerial Assistance Available: Franchisor will provide as- 
sistance in evaluation of sites proposed by franchisee, standard 
set of plans and specifications for adaptation to franchisee's site, 
updated confidential policies and procedures opening, periodic 
financial analyses or reports, and continuing advice and consulta- 
tion regarding restaurant operation. 

Information Submitted: May 1990 

FUZZY'S, INC. 

P.O. .Box 151 

Madison, North Carolina 27025 

Fred H. Nelson, Senior Vice President 

Description of Operation: A fast food Bar-B-Q restaurant with 
sit down/drive-thru service. The standard menu consists of 
chopped/sliced Bar-B-Q sandwiches, plates, trays, Fuzzy burger, 
hush puppies, French fries, home made banana pudding and as- 
sorted beverages. 

Number of Franchisees: 2 in North Carolina 

In Business Since: 1954 Fuzzy's, Inc. since 1978 

Equity Capital Needed: Approximate Initial invest- 
ment $150,000 cash minimum with sufficient net worth. 

Financial Assistance Available: None 

Training Provided: 2 weeks of on-the-job training at one of our 
company, operated stores. 2 weeks of supervision at franchisee's 
outlet by a full-time representative from Fuzzy's, Inc., to assist in 
solving problems. 

Managerial Assistance Available: Continuous assistance in 
areas such as quality control, inventory, advertising, etc. Oper- 
ations manual provided. An ongoing inspection program designed 
to evaluate the individual store and advise in the physical and 
technical aspects of the operation. 

Information Submitted: June 1 990 

GALLUCCI PIZZERIA INC. 
2845 N.W. Highway 101 
Lincoln City, Oregon 97367 
Sharon Gallucci Wright, President 

Description of Operation: Pizzeria, also serving soup, 40 item 
salad bar, sandwiches, and frozen yogurt. Restaurants have game 
room and giant TV. Take-out and un-cooked pizzas also sold. 

Number of Franchisees: Company-owned units plus 1 fran- 
chised. 

In Business Since: 1974, franchising since 1988 
Equity Capital Needed: Minimum $150,000 
Financial Assistance Available: None 

Training Provided: Franchisee is fully trained, then receives 
frequent field inspections, special assistance upon request and 
franchisee meetings. 

Managerial Assistance Available: Operations manual loaned 
to each franchisee. Site selection, marketing and all types of 
management assistance are provided. 

Information Submitted: May 1990 

GIFF'S SUB SHOP FRANCHISE SYSTEM, INC. 

634 Eglin Parkway 

Ft. Walton Beach, Florida 32548 

Lance H. Arnette 

151 



Description of Operation: Custom-made submarine sand- 
wiches; specializing in steak subs. 

Number of Franchisees: 16 in Florida 
In Business Since: 1977 
Equity Capital Needed: $25,000-$35,000 
Financial Assistance Available: None 

Training Provided: 1 week at corporate headquarters and 1 
week on location. 

Managerial Assistance Available: Glff's provides ongoing as- 
sistance to all outlets. We help set up bookkeeping, inventory and 
opening equipment. 

Information Submitted: May 1990 

GIORDANO'S ENTERPRISES 
308 West Randolph 
Chicago, Illinois 60606 
John Apostolou 

Description of Operation: Acclaimed for Chicago's best pizza 
and originators of famous stuffed spinach pizza. Giordano's also 
serves famous stuffed sandwiches, stuffed pasta and a wide 
variety of salads, other products and desserts. 

Number of Franchisees: 24 in Illinois and Iowa plus 8 com- 
pany-owned. 

In Business Since: 1974 franchising since 1980 
Equity Capital Needed: Minimum $100,000 to $150,000. 
Financial Assistance Available: Will assist in finding financing. 

Training Provided: 6 weeks complete training course at one of 
the company-owned restaurants for the franchisee and their per- 
sonnel. Two week supervised help on the opening of franchisee's 
outlet. 

Mangerial Assistance Available: Provides management train- 
ing, kitchen training, cooperative advertising, manual of operation 
and employee's handbook. Field supervision is available to fully 
assist in all problem areas. Meetings are held to discuss market- 
ing, restaurant operation and product quality. 

Information Submitted: June 1990 

GODFATHER'S PIZZA 
9140 West Dodge Road 
Omaha, Nebraska 681 14 
Bruce Cannon, Director of Franchise Development 

Description of Operation: Godfather's Pizza offers franchises 
for the development and operation of Godfather's Pizza restau- 
rants. Specializing in high quality pizza with thick crust and plen- 
tiful toppings, each restaurant sells a variety of pizza products, 
salads, beverages, and sandwiches in some locations. Average 
Godfather Pizza units are approximately 3,000 square feet in size, 
and are located in or near major shopping areas. Most restaurants 
offer a combination of dine-in, take-out, and delivery service. 

Number of Franchisees: 62 operating 317 units in 379 States 
and 171 company-owned restaurants. 

In Business Since: 1973 

Equity Capital Needed: $200,000 minimum net worth, exclud- 
ing personal property, $100,000 of which is in cash or liquid 
assets. 

Financial Assistance Available: None 

Training Provided: All training programs offered by Godfather's 
Pizza are provided free of charge, excluding transportation and 
accommodation expenses. Training consists of several compre- 
hensive elements, including a 5 day owner's orientation providing 
new franchisees with a basic understanding of restaurant oper- 
ations. Also offered is a 5 week operator's training program. This 
program is conducted in a Certified Training Restaurant designated 
by Godfather's Pizza and acquaints new operators with all aspects 
of operations management. A wide variety of videotapes and 
audio/visual presentations are available for training other franchise 
personnel. 



Managerial Assistance Available: The franchisor assigns each 
franchisee a regional franchise manager to provide assistance to 
the franchisee in operation matters. The franchisor's field market- 
ing staff all provides marketing support in the development of 
new products and enhancement of existing products. 

Information Submitted: April 1990 

GOLDEN CHICKEN FRANCHISES 
3810 West National Avenue 
Milwaukee, Wisconsin 53215 
Bryan Bloom 

Description of Operation: Fast food offering both carry-outs 
and home delivery. Specializing in chicken, pizza and seafood. 
Open minimum of 6 days per week for 7 hours each day. Each 
store requires approximately 800 square feet of space. Franchisee 
provides own space and equipment. Stores are located in store 
fronts and preferably strip shopping centers. 

Number of Franchisees: 15 in Wisconsin and Minnesota plus 1 
company-owned. 

In Business Since: 1959 

Equity Capital Needed: $3,500 for franchise fee ptus net cost 
for equipment and setup. 

Financial Assistance Available: A total investment of approxi- 
mately $30,000 is needed. Franchisor does no financing but will 
assist franchisee in securing sources. Primary source of financing 
has been leasing company. Franchisee puts up $6,000 for fran- 
chise fee, lease and security deposits and working capital. Balance 
usually financed over 60 month period. 

Training Provided: Franchisee must spend 7 days at a company 
store. Franchisor spends 14 days with franchisee in his own unit 
after opening. 

Managerial Assistance Available: Golden Chicken provides 
continual management service for the life of licensing agreement in 
such areas as bookkeeping, advertising and promotions. Fran- 
chisor visits stores a minimum of once a year, sponsors meetings 
of franchisees and keeps franchisee informed of new products 
and promotions via news letters. 

Information Submitted: June 1990 

GOLDEN CORRAL FRANCHISING SYSTEMS, INC. 
5151 Glenwood Avenue 
Raleigh, North Carolina 27612 
Larry I. Tate, Vice President, Franchising 

Description of Operation: Franchisor of Golden Corral Family 
Steakhouse Restaurants. Golden Corral is the largest operator of 
company-owned Family Steakhouse Restaurants in the world. 
Golden Corral was founded In 1973 and opened over 400 com- 
pany-owned Steakhouse Restaurants before franchising its firs! 
location. 

Number of Franchisees: 12 in 11 States 

In Business Since: 1986 

Equity Capital Needed: $1 10,000-$225,000 

Financial Assistance Available: None for new franchise loca- 
tions. Assistance varies for conversion of company-owned loca- 
tions. 

Training Provided: 2 weeks classroom training and 8 weeks 
on-the-job training in the managerial training program will be com- 
pleted approximately 8 weeks prior to opening. 

Managerial Assistance Available: We provide extensive train- 
ing program, operations manual, supplemental training program 
and accounting forms and procedures, building plan and specifica- 
tions, national purchasing program, marketing and promotions 
assistance, new product development and testing. 

Information Submitted: April 1 990 



LHJ freeway 
Suite 525 

Dallas, Texas 75244 
Mark S. Parmerlee, President 

lescription of Operation: Golden Franchising Corporation is a 
anchisor of Golden Fried Chicken fast food restaurants, specializ- 
ig in quality fried chicken and appropriate side orders. A typical 
jstaurant requires 2,000 square feet and a drive-thru window. 

lumber of Franchisees: 31 operating 69 restaurants in Texas, 
iklahoma and Arkansas. 

ri Business Since: 1967 

iquity Capital Needed: Minimum liquid net worth is $75,000. 
ypical restaurant costs under $400,000 including land, building, 
quipment, and working capital. 

inancial Assistance Available: None 

'raining Provided: Pre-opening training and opening support. 

Managerial Assistance Available: GFC provides continuous 
upport for the life of the franchise, including pre-opening assis- 
ance, marketing programs, negotiation of national purchase con- 
racts, operations manuals, regular visits by field personnel, and 
iroduct, equipment, and market research. 

reformation Submitted: March 1990 

GOLDEN SKILLET INTERNATIONAL, INC. 

P. O. Box 35286 

Minneapolis, Minnesota 55439 

Glenn Lindsey, Executive Vice President 

description of Operation: Golden Skillet International, Inc., op- 
srates and franchises a chain of fast food restaurants featuring a 
jnique fried chicken. Restaurants are free-standing with country 
:itchen decor. Golden Skillet promotes friendly and courteous 
service, high standards of restaurant cleanliness, and top quality 
ood products. The fried chicken cooking process and cooker are 
jatented. Golden Skillet is a subsidiary of International Dairy 
3ueen, Inc. 

M umber of Franchisees: Over 71 in 7 Slates, Puerto Rico and 
Japan. 

In Business Since: 1963 

Equity Capital Needed: The franchise fees are $25,000 for 
ilan A plus $15,000 for initial sales promotion. All prospective 
: ranchisees must meet certain financial requirements. 

Financial Assistance Available: Qualified franchisees may pur- 
3hase equipment on a conditional sales contract over a 5 year 
aayment period with the required down payment. 

Training Provided: Franchisees are required to complete a 2 
*ft/eek scheduled first phase training session in basic operations. 
Support training, second phase, by operations department at fran- 
chisee's new restaurant. 

Managerial Assistance Available: Golden Skillet provides full- 
range support services including real estate consultation, building 
plans and specifications, equipment training, maintenance, ac- 
counting, marketing. The company provides an operations man- 
ual, marketing handbook, plus field representative consultations 
and assistance. 

Information Submitted: April 1990 

GOLDIE'S RESTAURANTS INC. 

8332 East 73rd Street South 

Tulsa, Oklahoma 74133 

Richard K. Harkey, Vice President Franchising 

Description of Operation: Goldie's Restaurants Inc. operates 
and franchises Goldie's Patio Grill Restaurants. Goldie's are full 
service limited menu family restaurants serving primarily char- 
broiled, cooked to order 1/3 Ib. burgers seasoned with Goldie's 
special spices. Charbroiled chicken breast sandwiches and dinners 
are also offered along with charburger steak dinners, rib eye and 
strip steak dinners and Goldie's country gravy. 



restaurants in j estates, i nere are / company-ownea locations 
also. 

In Business Since: 1962 

Equity Capital Needed: An ability to finance an investment of 
$100,000-$300,000. 

Financial Assistance Available: None 

Training Provided: 6 weeks intensive training for managers and 
cooks in company-owned location. 4 days training for all crew 
members prior to opening. Operations personnel will be on-site 
for 2 to 4 weeks after opening. 

Managerial Assistance Available: Goldie's offers ongoing as- 
sistance in operations and marketing. Operations personnel will 
make visits to franchisee's restaurant to insure QSC standards are 
met and to assist in problem solving. Goldie's is available at all 
times to the franchisee to offer assistance in any related problems 
the franchisee may have. 

Information Submitted: April 1990 

GOLD STAR CHILI, INC. , 

5204 Beechmont Avenue 

Cincinnati, Ohio 45230 

Raymond P. Peterson, Franchise Manager 

Description of Operation: Gold Star Chili is a specialty restau- 
rant, featuring our chili, The single item menu concept assures the 
highest quality control, at the same time permitting a high volume 
of sales with a minimum of employees. Locations are free stand- 
ing (2,100 square feet), or in mall food courts (450 to 600 square 
feet). 

Number of Franchisees: 77 in Ohio, Kentucky, Florida, and 
Missouri 

In Business Since: 1964 

Equity Capital Needed: $12,000 franchise fee, equipment ap- 
proximately $50,000. 

Financial Assistance Available: None 

Training Provided: On-the-job training provided for operations 
personnel for a minimum of 2 weeks. 

Managerial Assistance Available: Site location, equipment 
layout, consulting assistance for installation of equipment, open- 
ing specialized field consultant up to 1 week, advertising and 
promotional materials and continuing unit inspection. 

Information Submitted: June 1990 

GOOD EARTH CORPORATION 
23945 Calabasas Road 
Suite 107 

Calabasas, California 91302 
E. R. Wilson, President 

Description of Operation: The Good Earth Corporation offers 
restaurant franchises which sell health-oriented foods, substan- 
tially free of preservatives, artificial flavors and colors. 

Number of Franchisees: 15 in California 
In Business Since: 1986 

Equity Capital Needed: Approximately between $579,000 and 
$775,000 

Financial Assistance Available: None 

Training Provided: The following positions are required to pur- 
sue and complete the franchisor's operations training course: fran- 
chisee and/or general manager, 1 assistant manager, 1 kitchen 
manager and 1 baker. This course lasts approximately 1 month. 

Managerial Assistance Available: Franchisor will make avail- 
able to the franchisee names of approved suppliers; consultation 
on-site adaptation equipment; opening supervision and consulta- 
tion at the franchisee's premises during not less than 30 days; 
standard chart of accounts, cashier's training systems and portion 
control systems; marketing research and advice; recipes, food 

153 



preparation instructions; also additional services, facilities, rights 
and privileges used in the program will be made available from 
time to time. 

Information Submitted: June 1990 

GRAND RESTAURANT CORP. 
2025-D Leestown Road 
Lexington, Kentucky 4051 1 
James Hoff, Franchise Director 

description of Operation: Grand Junction Hamburger Stations 
offer both the consumer and franchise investor a system of fast 
food at affordable prices. The small, double-drive-thru facilities 
require low investment for land, building and up-keep, thereby 
allowing the consumer to enjoy quality fast food at prices approxi- 
mately 25 percent less than those of major franchisors', limited 
menu. ' 

Number of Franchisees: 7 

In Business Since: Established in 1984 

Equity Capital Needed: Cash investment: $60,000-$ 150,000. 

Financial Assistance Available: None 

Training Provided: 3 weeks at headquarters. 

Managerial Assistance Available: Yes 

Information 'Submitted: April 1990 

"GRANDY'S, INCORPORATED 
997 Grandy's Lane 
Lewisville, Texas 75067 
Franchise Department 

Description of Operation: Fast food chicken restaurant. 

Number of Franchisees: 89 units in 19 States 

In Business Since: 1973 

Equity Capital Needed: $750,000-5900,000 

Financial Assistance Available: No financial assistance avail- 
able through Grady's, Inc. 

Training Provided: 5 weeks, 6 days a week, classroom and 
on-the-job training in all facets of the restaurant. 6 day overview 
course of study available for owners and their executive officers. 

Managerial Assistance Available: Complete line of operational 
training, real estate construction and marketing services. 

Information Submitted: April 1990 

GREENSTREETS NATIONAL CORPORATION 
72 Garden Drive 
Burnsville, Minnesota 55337 
Gordon Weber, President 

Description of Operation: Hamburger grill and bar. 

Number of Franchisees: 3 in Minnesota 

In Business Since: 1982 

Equity Capital Needed: $50,000-$ 150,000 

Financial Assistance Available: None 

Training Provided: 1 month initial training plus ongoing in all 
phases of operation. 

Managerial Assistance Available: 1 month initial managerial 
assistance plus ongoing. 

Information Submitted: April 1990 

HACIENDA FRANCHISING GROUP, INC. 

HACIENDA MEXICAN RESTAURANTS 

3302 Mishawaka Avenue 

South Bend, Indiana 46615 

Dean Goodwin, Vice President 

Gary White, Director of Franchise Development 



Description of Operation: The Hacienda Mexican Restaurants 
are high volume Mexican full service restaurants and lounges. 
Menu pricing and portions reflect a commitment to a strong 
price/value relationship. 

Number of Franchisees: 2 
In Business Since: 1978 

Equity Capital Needed: Varies by location, generally 
$100,000-$200,000. 

Financial Assistance Available: None 

Training Provided: Hacienda Franchising Group, Inc., provides 
an intensive 4 week training course for the franchisee and an 
approved manager at Hacienda's home office, including hands-on 
experience at a local operation. Training is also provided at the 
franchisee's location for initial staff 1 week before opening and for 
at least 2 weeks after opening. 

Managerial Assistance Available: Hacienda Franchising 
Group, Inc., provides management services long after the restau- 
rant opens. Operations manuals, site selections, training guides, 
advertising assistance, and field support are all at the franchisee's 
disposal. Field representatives are available to work closely with 
franchisees and visit restaurants to assist in solving problems. 

Information Submitted: April 1 990 

HAPPY JOE'S PIZZA & ICE CREAM PARLORS 

2705 Commerce Drive 

Bettendorf, Iowa 52722 

Lawrence J. Whitty, President and Chairman of the 

Board 

Description of Operation: Happy Joe's Pizza & Ice Cream 
Parlors specialize in delivery, take-out, and catering to families and 
feature superb pizza and premium quality ice cream creations. 
Family appeal is emphasized with birthday party celebrations a 
house specialty. 

Number of Franchisees: 56 in 7 States and Cairo, Egypt. 
In Business Since: 1972 

Equity Capital Needed: Approximately $80,000-$500,000 
Financial Assistance Available: None 

Training Provided: Extensive on-the-job training, including all 
facets of the operation, lasting up to 30 days. 

Managerial Assistance Available: Complete assistance and 
supervision in opening the business and an ongoing program of 
managerial and operational training and assistance from field su- 
pervisors. Additional assistance in advertising and promotion is 
also available. 

Information Submitted: May 1990 

HAPPY STEAK COMPANIES, INC. 
2246 East Date Avenue 
Fresno, California 93706 
Randy Brooks, Vice President 

Description of Operation: Family style budget steakhouse. 

Number of Franchisees: Happy Steak, Inc. (28), Perko's, Inc. 
(41) in California and Nevada. 

In Business Since: 1969 
Equity Capital Needed: $95,000 
Financial Assistance Available: None 

Training Provided: Complete on-the-job restaurant training prior 
to opening then as needed. 

Managerial Assistance Available: Minimum monthly sched- 
uled visits of 4 hours. 

Information Submitted: June 1 990 

HARDEE'S FOOD SYSTEMS, INC. 
1233 North Church Street 
Rocky Mount, North Carolina 27801-1619 
Roger Attanas, National Director 
of Franchise Sales 



154 



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strong breakfast menu to thick and juicy burgers, specialty sand- 
wiches, garden fresh salads, beverages, and desserts. 

Number of Franchisees: 2,072 in 40 States and 9 foreign 
countries, 1,038 company-owned restaurants. 

In Business Since: 1961 

Equity Capital Needed: $500,000 net worth (excluding per- 
sonal residence), $150,000 liquid assets. 

Financial Assistance Available: None 

Training Provided: Hardee's provides 6 weeks training for the 
owner and the management staff. 

Managerial Assistance Available: Hardee's provides contin- 
ued supervision on a scheduled basis, to include franchise devel- 
opment, real estate, construction, distribution, equipment, adver- 
tising direction, complete operating manual, continued advice and 
counseling. 

Information Submitted: April 1990 

HARTZ KRISPY CHICKEN 
dba HARTZOG, INC. 
1 4409 Cornerstone Village Drive 
Houston, Texas 77014 
Milton Lambert, President 

Description of Operation: Hartz Krispy Chicken is a fast food 
operation maintaining excellence of quality and providing the ut- 
most in customer service. Krispy fried chicken the main menu 
item. Side orders include potato salad, cole slaw, french fries, and 
corn on the cob. All food is served in an Early American at- 
mosphere or may be taken out. 

Number of Franchisees: 32 franchisees in Texas, Mississippi, 
Alabama and Georgia operating 47 locations. 

In Business Since: 1972 

Equity Capital Needed: $200,000 not including land and build- 
ing. Acquisition of real estate is a franchisee responsibility. 

Financial Assistance Available: None. Franchisee is responsi- 
ble for obtaining all financing. 

Training Provided: Hartz requires at least 200 hours training at 
the franchisee's expense. Training facilities are provided by Hartz 
in Houston, Texas. Assistance and guidance, but not labor, is 
supplied during pre-opening stages. 

Managerial Assistance Available: Hartz personnel continu- 
ously inspect and oversee franchise stores in order to maintain 
uniformity and quality. Discourse and correspondence are main- 
tained with franchisees on a daily basis. 

Information Submitted: June 1 990 

HEAVENLY HOT DOGS, INC. 
2804 Del Prado Boulevard 
Cape Coral, Florida 33904 

Description of Operation: Retail sale of all beef Vienna hot 
dogs, served Chicago style, related food products, and premium 
draft root beer. Outlets specially designed to be owned, operated 
or to employ the physically handicapped. 

Number of Franchisees: 3 company-owned outlets, franchisees 
in Colorado, North and South Carolina, Chicago-area, and Illinois. 

In Business Since: 1985 

Equity Capital Needed: $55,000-$200,000 

Financial Assistance Available: None 

Training Provided: Yes 

Managerial Assistance Available: Yes 

Information Submitted: April 1990 

HEIMNY O'ROURKES 
7516 Heatherwood Lane 
Cincinnati, Ohio 45244 
Jeff Osterfeld 



lsM]UIM3ll, OU3L MIIJIII. VVC D}JCJOlallG III d Vdlldly Ul OO I IU VVH*I ICU, 

nuggets and salads. Store locations include regional shopping 
malls and any special large scale retail centers. 

Number of Franchisees: 2 

In Business Since: 1988 

Equity Capital Needed: $96, 000-$ 160,000 

Financial Assistance Available: None 

Training Provided: 2 weeks of training in all phases of opera- 
tion in Cincinnati, Ohio. 

Managerial Assistance Available: We provide grand opening 
assistance and monthly ongoing support on an as needed basis. 

Information Submitted: April 1990 

HIGH WHEELER ICE CREAM PARLOUR/RESTAURANT 
5192 William Street 
Kalamazoo, Michigan 49009 

Description of Operation: Large turn-of-the-century, family-ori- 
ented ice cream parlour restaurants, featuring an extensive ice 
cream creation menu and over 45 flavors of ice cream, gourmet 
hamburgers, lunches and dinners. Further enhanced by an old- 
fashioned candy and bake shoppe where fudge, chocolates, can- 
dies, brownies, cookies and breads are made in view of the 
customers. 

Number of Franchisees: 4 plus 2 company-owned. 
In Business Since: 1975, franchising in 1986 

Equity Capital Needed: $100,000, total investment 
$ 1 ,000,000 

Financial Assistance Available: Available to qualified pros- 
pects. 

Training Provided: 8 week full training in all aspects of opera- 
tion at company headquarters. 

Managerial Assistance Available: Complete ongoing manage- 
rial support. 

Information Submitted: April 1990 

HUBB'S PUB 

P. O. Box 279 

Altamonte Springs, Florida 32701 

Fran Ungar 

Description of Operation: Pub restaurant with a specialty in 
draft imported beer (30 kinds) and deli sandwiches. 

Number of Franchisees: 4 in Florida 

In Business Since: 1983 

Equity Capital Needed: Minimum $75,000 

Financial Assistance Available: Will help secure financing. 

Training Provided: Required 3 weeks, optional 3 weeks added. 

Managerial Assistance Available: Constant 

Information Submitted: April 1990 

'HUDDLE HOUSE, INC. 
2969 East Ponce De Leon Avenue 
Decatur, Georgia 30030 
Douglas Klay, Executive Vice President 

Description of Operation: 24 hour convenience restaurant, full 
service, featuring breakfast, steaks, seafood items and sand- 
wiches. 

Number of Franchisees: 101 in 10 States 
In Business Since: 1 964 
Equity Capital Needed: $48,6 13-S498, 643 
Financial Assistance Available: None 

Training Provided: 30 days of classroom and hands-on exper- 
ience in training unit; 10 days to 2 weeks on-site training during 
pre-opening and early stages of opening period. 



155 



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sion, central food distribution center purchasing, restaurant equip- 
ment and supplies, operation manuals, daily accounting forms; 
franchise field consultants work closely with owner/operators to 
solve problems and promote profits. 

Information Submitted: April 1990 

THE HUNGRY HOBO 

5306 23rd Avenue 

Moline, Illinois 61265 

Ray Pearson, Vice President-Sales 

Description of Operation: Fast food restaurant specializing in 
deli sandwiches. We also bake our own bread. Sell 6 food party 
sandwiches and cater party buffet trays. Baked potatoes and taco 
salads. 

Number of Franchisees: 8 and 10 company-owned in Illinois 
and Iowa 

In Business Since: 1969 

Equity Capital Needed: $55,000 to $100,000 

Financial Assistance Available: Legal assistance in negotiating 
a loan. 

Training Provided: On-the-job training in sandwich making, por- 
tion control of meats and cheeses. Cost controls, advertising, 
purchasing, inventory control, financial statements 2 weeks. 

Managerial Assistance Available: Start-up crew provided for 
the opening of new location until new employees are properly 
trained. Weekly reports, monthly financial statements and other 
records monitored by franchisor. Scheduled and unscheduled vis- 
its to franchisee on a monthly basis. 

Information Submitted: June 1990 

INTERNATIONAL DAIRY QUEEN, INC. 

P. O. Box 35286 

Minneapolis, Minnesota 55435 

John Hyduke, Vice President, Franchise Development 

Description of Operation: International Dairy Queen, Inc., is 
engaged in developing, licensing and servicing a system of fran- 
chised retail stores that offer a selected menu of soft dairy pro- 
ducts, hamburgers and beverages marketed under Dairy Queen, 
Brazier and Mr. Misty trademark. 

Number of Franchisees: There are currently over 5,177 Dairy 
Queen and Dairy Queen/Brazier stores located in all 50 States and 
12 foreign countries. 

In Business Since: The soft serve dairy product was first 
offered to the public in 1938 with the first Dairy Queen store 
being opened in 1940. In 1962 certain territorial operators formed 
International Dairy Queen, Inc., by contributing their respective 
Dairy Queen territorial franchise rights. 

Equity Capital Needed: The franchise fees are $30,000. All 
prospective franchisees must meet certain financial requirements. 

Financial Assistance Available: Qualified franchisees may pur- 
chase equipment on a conditional sales contract over a 5 year 
payment period with the required down payment. 

Training Provided: International Dairy Queen, Inc.'s national 
training center in Minneapolis, Minnesota offers an intensive 2 
week training course to all new and existing franchisees. The 
course covers sanitation, sales promotion, inventory control and 
basic functions of management. The company also offers new 
franchisees the services of a special opening team that assists 
operators in opening their new Dairy Queen or Dairy 
Queen/Brazier store. 

Managerial Assistance Available: International Dairy Queen, 
Inc., maintains an operations specialty division in addition to re- 
gional and district managers, who provide continuing assistance 
involving store operation, product quality, customer convenience, 
product development, advertising, financial control, training, com- 
munication and incentives. A research and development depart- 



newspapers, radio, television and billboards. 
Information Submitted: June 1990 

INTERNATIONAL SHORT STOP, INC. 

720 Brazos 

Suite 1210 

Austin, Texas 78701 

Jay Caldwall, Director of Franchising 

Description of Operation: Short Stop sells franchises for the 
operation of drive-thru restaurants featuring the sale of high qual- 
ity hamburgers, French fries and soft drinks. 

Number of Franchisees: 45 in Texas, Florida, Louisiana, North 
Carolina, Missouri, and New Mexico. 

In Business Since: 1984 
Equity Capital Needed: $180,000 per store 
Financial Assistance Available: None 
Training Provided: 30 day training school 

Managerial Assistance Available: Pre-opening assistance, op- 
erating assistance, site selection and training programs. 

Information Submitted: April 1990 

IRVINGS FOR RED HOT LOVERS 
3330 Old Glenview Road 
Suite 3 

Wilmette, Illinois 60091 
Andrew Greenspan 

Description of Operation: Irvings For Red Hot Lovers offers a 
wide variety of menu items which are all made to order. Menu 
includes hot dogs, hamburgers, polish sausage, Italian beefs, char- 
broiled chicken, baked potato, salads, and our special cheddar 
fries to name a few. We are a fast service oriented operation with 
an upscale look and menu. Store size varies from 1,200 to 3,000 
square feet. 

Number of Franchisees: 5 plus 9 company-owned 
In Business Since: 1975 

Equity Capital Needed: $45,000-$65,000, total investment 
$155,000-$185,000. 

Financial Assistance Available: None 

Training Provided: A 4 week training program prior to opening. 
2 week training during grand opening. 

Managerial Assistance Available: Site selection, lease nego- 
tiation, architectural outlines, buildout, equipment specifications, 
training, confiden