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'ICE      Zu      \-^ENTS  Copyright.  1911    by  J.E.Scott  WESTERN  INSURANCE  NEWS 


Copyright.  /> 


HERMAN  W.  HELLMAN  BUILDING 


Towering  right  stories  into  the  air,  the  Herman  W  I  lellman  building,  complete  in  every  detail,  is  a  thoroughly  modern 
steel  frame  structure.  The  upper  photographs  show  the  modest  cottage  home  of  Mr.  Hellman.  years  ago,  on  the  site 
at  Fourth  and  Main  streets.  Later  the  temporary  one  story  business  blocks  were  erected.  The  building  was  erected 
in  1903  and  has  never  had  a  vacant  room.  It  is  the  finest  type  of  business  building  which  American  architecture  has 
produced. 


LOS  ANGELES 

The  Old  and  The  New 


Issued    as    a    Supplement  to 
the  Western  Insurance  News 


Copyright,  igil,   hy  J.   E.   Scott.       All  rights  reserved. 


The  contents  of  this  book  are  protected  by  copyright  and  must  not 
be  reproduced  without  permission  of  the  holders  of  the  copyright. 


2 


Los  Angeles,  the  Old  and  the  New 


l'i:h^=^:l:AV 


Cf'tyighl,  iQlt.  hy  J.  E.  Scoit. 

CHAMBER  OF  COMMERCE 

The  object  of  the  Chamber  of  Commerce  of  Los  Angeles,  is.  stated  succinctly,  the  promotion  of  Los  Angeles  and  South- 
ern California.  The  Chamber  was  organized  in  1888.  and  the  first  quarters  were  in  the  second  story  of  the  building 
shown  above,  and  located  on  Main  street  between  First  and  Second.  The  Chamber  now  occupies  its  own  building  on 
South  Broadway,  between  First  and  Second,  moving  into  this  building,  where  it  maintains  its  permanent  exhibit 
in  1905 


^ 


Los  Angeles,  the  Old  and  the  New 


Q 


Los  Angeles,  the  Old  and  the  New 


Such  a  pictorial  exhibit  as  has  been 
prepared  for  the  Chamber  of  Commerce 
requires  but  the  briefest  foreword.  No 
volume  of  words,  indeed,  could  present 
such  convincing  demonstration  of  won- 
derful progress  as  do  the  photographs 
contained  in  this  book.  The  history  of 
Los  Angeles,  brief  as  it  is,  is  typical  of 
American  energy  and  the  spirit  of  the 
West.  In  the  building  of  a  cosmopoli- 
tan city  in  this  most  favored  land, 
extraordinary  opportunities  presented 
themselves  and  extraordinary  oppor- 
tunities still  remain. 

Thirty-five  years  ago  there  were  only 
three  business  blocks  of  any  preten- 
sions in  Los  Angeles.  These  were  the 
Downey  Block  (two  stories),  built  in 
1871,  the  Temple  Block  (three  stories), 
built  in  1872  and  the  Baker  Block 
(four  stories),  built  in  1876.  It  is  only 
a  little  over  forty  years  since  the  first 
railway  was  started  (Los  Angeles  to 
San  Pedro,  1869),  and  the  first  bank 
opened  (1868).  It  is  only  about 
twenty-five  years  ago  since  the  Nadeau 
Hotel  was  the  largest  and  finest  struc- 
ture in  the  city,  and  its  location  at 
First  and  Spring  streets  was  considered 
then  too  far  from  the  business  center 
(too  far  south)  for  hotel  purposes. 


In  1870  the  population  was  5,728. 
With  the  coming  of  the  Southern  Pacific 
in  1 876,  the  great  advance  in  population 
commenced,  so  that  the  census  of  1880 
showed  a  population  of  1 1 ,093.  In  the 
decade  from  1880  to  1890  the  Santa  Fe 
was  completed  and  the  population 
increased  nearly  500  per  cent,  50,395  in 
1890.  By  1900  the  population  had 
again  doubled  (official  census  102,479), 
and  the  census  of  1910  revealed  the  fact 
that  the  city  had  increased  over  211 
per  cent  since  1900,  the  census  figures 
standing  at  319,198. 

No  more  amazing  document  of  the 
amazing  growth  of  the  city — the  start- 
ling changes  of  the  last  quarter  century 
— could  have  been  devised  than  the 
comparative  photographs  contained 
herein.  The  title,  "  Los  Angeles,  the 
Old  and  the  New  "  gives  an  index  to 
its  contents.  We  are  confident  that  no 
such  impressive  or  unique  illustration 
of  the  growth  of  any  American  city  has 
ever  before  been  published.  Seeing  is 
believing.  Photographs  tell  more  than 
words.  And  this  book  will  in  itself  be 
a  standing  reply  to  the  thousands  of 
questions  as  to  the  stability  of  the 
development  of  Los  Angeles. 


A  Los  Angeles,  tJie  Old  diitl  the  New 


Population 

Compiled  by  the  Los  Angeles  Chamber  of  Commerce 


Los  Angeles 

Year 

City 

County 

1860 

3,700 

4.000 

1870 

5.728 

6.200 

1880 

11.093 

20.000 

1890 

50.395 

101.454 

1897 

93,786 

150.000 

1898 

95,000 

160.000 

1899 

100,000 

165.000 

1900 

102,479 

170.298 

1901 

117,000 

195,000 

1902 

125,000 

210,000 

1903 

136,000 

230,000 

1904 

175,000 

275,000 

1905 

201.000 

305,000 

1906 

240.000 

350,000 

1907 

263.782 

400,000 

1908 

295.687 

425,000 

1909 

307.322 

460,000 

1910 

319.198 

504,131 

1911  (est.) 

360.000 

570,000 

Los  Angeles,  the  Old  and  the  New 


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Cofyright,  IQfO,  by  J.   Nurs/iurgh.  Jr. 

PANORAMA  FROM  NORTH  HILL  STREET 

Thirty-one  years  elapsed  between  the  photograph  at  the  top  and  the  photograph  at  the  bottom,  taken  from  the 
same  spot,  on  a  hill  north  of  First  Street.  In  the  upper  photograph,  Broadway,  now  the  best  retail  street  of  the 
city,  runs  from  the  white  fence  in  the  lower  left  hand  corner,  thence  diagonally  across  the  view.  Below,  the 
Chamber  of  Commerce  building,  the  City  Hall  tower  and  the  new  California  building  mark  the  same  thoroughfare. 


Los  Angeles,  the  Old  and  Ike  jS'ew 


The  Progress  of  Los  Angeles 

Compiled  by  the  Los  Angeles  Chamber  of  Commerce 


Post  Office  Business 

Bank  Clearings 

Building  Permits 

1885 

$46,606  42 

No. 

Valuation 

1889 

107.530  09 

$36,873,242 

1890 

97.754  27 

36.019.721 

737 

$  1.194.939 

1891 

108.806.46 

37.096,126 

656 

1,306,130 

1892 

129.065.93 

39.529.902 

878 

1 ,890.005 

1893 

144.831.44 

45.240.725 

1.312 

1.666.080 

1894 

157.023.96 

44,669.100 

1.785 

2.324.035 

1895 

177.911  04 

57.046,832 

2.462 

4.930,473 

1896 

186.103  80 

61,356,141 

2.304 

2.742,632 

1897 

200.941  03 

59.323,916 

2.004 

2.479.515 

1898 

216.604  37 

72.229.036 

1.623 

2,283.005 

1899 

226.803  37 

86.341.616 

1.710 

2.245,789 

1900 

258.047  28 

113.766.378 

1.922 

2.517.966 

1901 

312.524  00 

145.170.809 

2.730 

4.381.855 

1902 

399.617  56 

245.516.094 

4.863 

9.612.331 

1903 

497.531  06 

307.316.530 

6,395 

13.046.338 

1904 

600.444  81 

345.343.956 

7.064 

13.409,062 

1905 

719,023  13 

479.985.298 

9.543 

15,482,067 

1906 

850.579  01 

578.635.517 

9.072 

18.158.497 

1907 

1.039.547  51 

581.870.627 

7.584 

13,275.943 

1908 

1.089.493  04 

505.588,756 

7.373 

9.934.298 

1909 

1.276.664.07 

673,165,728 

8.571 

13.260.713 

1910 

1.476.941.52 

i      811.377.487 

10.738 

21,684,100 

Los  Angeles,  the  Old  and  the  New 


CopyriEkt.   IQIO  hy  J.    U,„  ihur  ah .   Jr. 


PANORAMA  NORTH  OF  THIRD  STREET 

From  the  present  site  of  Elks  Hall,  looking  northeast.  The  upper  photograph  was  taken  in  1888.  The  street  at  the 
right  is  Third  Street  and  the  Church  at  the  right  has  been  replaced  by  the  Exchange  building.  These  two  panora- 
mas are  taken  from  identically  the  -=ame  spot. 


8 


Los  Angeles,  the  Old  and  the  New 


The  Los  Angeles  Aqueduct 

Statement  by  the  Chamber  of  Commerce 


The  Greatest  Municipal  Undertaking  in 
the  World 

Will  bring  pure  mountain  water  a  distance 
of  250  miles  in  sufficient  quantity  to  supply  a 
city  of  2,000,000  inhabitants. 

h  is  a  gravity  system  throughout,  no 
pumping  plants  being  required. 

It  will  deliver  258,000,000  gallons  (net) 
every  24  hours  into  reservoirs  located  nearly 
1000  feet  above  the  city. 


It  consists  of  98  miles  covered  concrete 
conduit.  40  miles  uncovered,  21  miles  of  open 
canal,  1 2  miles  of  inverted  syphons,  43  miles  of 
tunnels  10  to  13  feet  in  diameter,  4  reservoirs 
along  the  line  holding  3  months'  supply. 
Bonds  issued  for  $23,000,000.  Total  cost  will 
be  safely  under  Chief  Engineer  Mulholland's 
estimates. 

In  addition,  the  water  power  will  be  utilized 
in  producing  120,000  H.  P.  peak  load,  of 
electrical  energy,  the  sale  of  which  will  take 
care  of  the  bonds  and  interest  of  both  the 
aqueduct  and  the  electric  plant. 


Summer   Climate 


Los  Angeles  has  long  been  famous  for  its 
mild  winter  climate,  but  only  recently  have 
tourists  awakened  to  the  fact  that  the  sum- 
mer climate  is  as  pleasant  for  the  season  as 
can  be  found  in  the  world.  Not  only  are  the 
people  from  east  of  the  Rocky  Mountains 
awakening  to  this,  but  tens  of  thousands  of 
people  from  Arizona,  New  Mexico,  Nevada 
and  Northern  Mexico  make  Los  Angeles  and 
the  adjoining  beaches  their  summer  Mecca, 
coming  to  escape  the  high  temperature  of 
their  homes. 

Since  the  weather  bureau's  station  was 
established  in  Los  Angeles,  reliable  records  of 
temperature  are  available. 

Mean  temperatures  for  the  months  (average 
of  thirty-three  years)  are  as  follows: 


Month  Mean  33  years 

January 54  degrees 

February 55 

March 57 

April 60 

May 62 

June 66 

July 70       " 

August 71 

September 70 

October 65 

November 60 

December 56        " 

The  summer  climate  is  not  enervating,  and 
the  thermometer  occasionally  rises  to  90  to  95 
degrees,  but  on  account  of  the  absence  of 
humidity  in  the  atmosphere,  this  is  no  more 
noticeable  than  a  temperature  of  80  degrees  in 
the  humid  climates  of  the  East. 


Los  Angeles,  the  Old  and  the  New 


Cofyright.  IQIO  by  J.  H-rshuTgh.  Jr. 


PANORAMA  SOUTH  OF  THIRD  STREET 

From  the  present  site  of  Elks  Hall,  looking  east.  Third  Street  is  at  the  left.  The  church  in  the  upper  photograph 
marks  the  line  of  Broadway,  now  lined  with  business  blocks,  in  a  section  which  contains  some  of  the  choicest  property 
in  Los  Angeles.     The  change  from  1888  to    1911. 


10  Los  xingcles,  the  Old  and  the  Xcw 

Manufacturing 

Census  Bureau  Statistics 

Per 
cent  of 
increase 
—Census—  1904 

1909.  1904.      to  1909. 

Number  of  establishments 1,325  814        63 

Capital  invested $59,518,000    $28,181,000      111 

Cost  of  materials  used 98.9 1 3.000      1 8.689.000      1 08 

Salaries  and  wages 16.500.000        9.085,000         82 

Miscellaneous  expenses 5.649.000        2.74 1 .000       1 06 

Value  of  products 68.586,000      34.814.000        97 

Value  added  by  manufacture  (products 

less  cost  of  materials) 29.673.000      16.125.000        84 

Employes — 
Number  of  salaried  officials  and  clerks..  .  .  3.367  2,004         68 
Average   number  of   wage   earners  em- 
ployed during  the  year 17.327            10.424        66 

Cheap  Oil   P\iel  and  Electric  Power  Did   It 


Reminders  About  Los  Angeles 

Compiled  by  the  Chainber  of  Commerce 


AREA 

101 .25  square  miles;  average  elevation,  270 
feet;  population,  est.  360.000;  assessed  valu- 
ation, city.  $383,078,890.  1911. 

TAX  RATE    1911 
City.  $1.48;  County,  $1.07. 

BUILDING  PERMITS 
For  the  year  1910.  10.738;  cost,  $2 1,684, 100. 
Increase  over  1909  nearly  64  per  cent. 

BANKS 
Commercial  and  Savings,  40;  total  capital 
and  surplus,  $23, 672,429;  deposits,  $138,218.- 
417.  Clearances  for  the  year  1910,  $81 1,377.- 
487.47.  an  increase  of  20  per  cent  over  last 
year.  Banks  usually  carry  about  40  per  cent 
reserve. 

COST  OF  LIVING 
Same  as  in  the  Middle  West. 

CHURCHES 
All  denominations,  225. 


SCHOOLS 
Public  school  buildings,  including  State 
Normal,  117;  teachers  employed,  1,440; 
school  children:  census,  53.954;  enrolled. 
50.000;  miscellaneous  private  schools  and 
colleges.  40.  The  Polytechnic  High  School  is 
equal  to  the  best  in  the  United  States. 

LIBRARY 
Volumes  in  Public  Library,  137,184;  home 
circulation,  773,572;  circulation  per  volume, 
5.6  (third  in  U.  S.).  Besides,  there  are  23 
other  libraries  in  the  city,  with  103,643 
volumes. 

HARBOR 
City  to  spend  $3,000,000  at  once  and 
$7,000,000  in  future  to  develop  San  Pedro 
harbor.  United  States  has  already  spent 
upwards  of  $4,000,000.  Ample  water  for  the 
Pacific  Ocean  commerce. 

CAR  SERVICE 

THE   BEST   electric   system,   urban   and 
{Conlinucd  on  page  12) 


Los  Angeles,  the  Old  and  the  New 


11 


f .  j;^^SJ^ 


Copyright.  IQIQ  by  J.  HvnbuTgh.Jr. 


FEDERAL  BUILDING 


Intersection  of  Spring,  Main  and  Temple  Streets.  The  Downey  block,  shown  above,  was  for  many  years  one  of  the  two  best  business 
blocks  in  Los  Angeles,  and  was  the  original  home  of  many  of  the  leading  mercantile  houses  of  today.  It  was  torn  down  several  years  ago 
and  in  its  place  was  erected  the  Federal  building,  on  land  donated  to  the  Government.  A  steel  frame  structure,  faced  with  granite  and 
Arizona  red  sandstone,  and  costing  over  $1,000,000. 


12 


Lou  Angeles,  the  Old  and  the  New 


(Continued  from  page  10) 

interurban,   in   the   world,   and   building    in 
every  direction. 

Street  cars  all  electric.  City  lines,  345 
miles  of  track;  interurban  lines,  840  miles; 
number  of  men  employed  in  and  around  the 
city.    7,500. 

STEAM  RAILWAYS  ENTERING  THE 
CITY 
Southern  Pacific  System;  Santa  Fe  System; 
San  Pedro,  Los  Angeles  and  Salt  Lake  Rail- 
road. Number  of  men  employed  residing  in 
city  and  vicinity,  6,850. 

Parks 
Public  parks,  22;  acreage,  3,7801/2:  one  of 
over  3,000  acres,  being  the  largest  municipal 
park  in  the  world. 

LIGHT  AND  POWER 
Electric  companies,  3;    gas,  3;    electricity, 
2c  to  7c  per  kilowatt  hour;  gas,  80c  per  1 ,000 
feet. 

TELEPHONES 
Telephone  companies,  2;  subscribers, 
85,000.  This  is  equivalent  to  one  telephone 
for  every  four  men,  women  and  children  in 
the  city,  or  one  for  almost  every  family, 
placing  Los  Angeles,  in  this  respect,  far  ahead 
of  all  other  cities  in  the  World. 

THEATERS 
Theaters,  16;  amusement  parks,  2;  moving 
picture  shows,  61. 

HOTELS 
Best  hotel  accommodations  in  the  country. 
Family    hotels    and    lodging    houses    in    all 
quarters  of  the  city.    Can  take  care  of  over 
100,000  people. 

FIRE  PROTECTION 
Steam  engines,   27;    chemical  engines,   2; 
hook  and  ladder,  4;  hose  wagon  and  combina- 


tion chemicals,  33;  combination  auto  hose 
and  chemical,  2;  1  tower  wagon;  hydrants, 
2,710;  340  full  paid  firemen;  i  chief  auto; 
5  chief  wagons. 

WATER 

Abundant  supply;    owned  by  the  city;    9c 
per  1,000  gallons. 

FUEL 
Petroleum,  distillate,  gas,  coal,  wood. 

COST 
Gas,  80c  per  1.000  feet.     Wood,  $8  to  $10 
per  cord.    Petroleum,  90c  per  barrel. 

HOW  WE  GROW 
Population,  1890,  50.395;  1900.  102,479; 
1910,  319,198:  postoffice  receipts,  1910, 
$1,476.941 ;  increase  of  16  per  cent  over  1909. 
Los  Angeles  leads  all  cities  of  the  country  in 
increase  of  postoffice  business  and  population. 

FIGURES  FOR  1909-10 
Showing  Some  of  the  Products  of  the  Territory 
Surrounding  Los  Angeles: 
Citrus  fruits.  35.000 carloads;  vegetables. — 
carloads:  Celery.  2,000;  cabbage,  500; 
tomatoes.  200;  potatoes,  1,000;  onions,  400; 
cauliflower,  600;  lettuce.  50;  sweet  potatoes, 
50;  assorted,  500;  nuts,  9,000  tons;  canta- 
loupes, 1.625  carloads;  raisins  and  dried 
fruits.  6.000  tons;  eggs,  125,000  cases;  flour, 
450.000  barrels;  canned  goods.  750,000 
cases;  olives,  pickled.  1.000,000  gallons;  olive 
oil,  500,000  gallons:  beet  sugar  200,000.000 
pounds:  wine  and  brandy,  3,500.000  gallons; 
beer,  300.000  barrels;  petroleum.  74.000.000 
barrels;  beans,  47,000  tons;  cotton,  8.000 
bales;  barley,  45,000  tons.  Total  valuation, 
including  manufactured  products,  $202,160,- 
000. 


Los  Angeles,  the  Old  and  the  New 


13 


LOS  ANGELES  COUNTY  COURT  HOUSE 


The  original  courthouse  of  Los  Angeles  county  is  shown  in  the  upper  photograph.  When  the  growth  of  the  '80s  set  in, 
this  building  was  found  inadequate.  The  county  courts  and  offices  are  now  housed  in  the  two  buildings  shown  in  the 
lower  photograph.  Los  Angeles  county,  as  far  as  known,  was  the  first  county  to  abandon  the  old  style  of  buildings 
for  county  purposes  and  erect  a  modern  steel-frame  skyscraper  for  office  purposes 


u 


Los  Angeles,  the  Old  and  the  New 


Copsnghl,  IQIO,  hy  J.  lloribursh.  .Ir. 


Cnuritiy  of  Sunitt  .\taejxine. 


FIFTH  AND  OLIVE  STREETS 

Northeast  cnrn:r.  Hazard's  Pavilion  shown  in  the  upper  photograph,  was  for  many  years  the  chief  auditorium  m 
Los  Angeles.  In  1904  it  was  torn  down  and  was  replaced  by  The  Auditorium,  shown  below.  A  splendid  re- 
inforced concrete  structure 


Los  Angeles,  the  Old  and  the  New 


15 


THE  CALIFORNIA  CLUB 

The  California  Club,  one  of  the  foremost  social  organizations  of  the 
west,  was  organized  in  1887  and  was  incorporated  in  1888.  It  first 
occupied  a  suite  of  rooms  on  North  Broadway,  over  the  Tally-Ho 
stables,  shown  in  the  upper  photograph.  In  1903,  while  occupying 
the  top  floor  of  the  Wilcox  block,  the  new  club  house  was  finished, 
and  the  Club  moved  in  to  what  is  one  of  the  finest  club  buildings  in  the 
country.  The  club  is  located  at  Fifth  and  Hill  Streets,  opposite 
Central  Park.     Its  membership  is  limited  to  six  hundred. 


Copyright.  /Of/,  hy  J.  E.  Scutt. 


10 


Los  Angeles,  the  Old  and  Ihc  \eio 


ELKS  LODGE  99  AND 
CLUB  HOUSE 


Elks  Lodge  No.  99 
was  organized  in 
1888  and  occupied 
various  lodge  rooms 
until  1909,  when 
the  lodge  occupied 
the  magnificent 
quarters  shown  on 
this  page.  There 
arc  1400  members. 
The  club  and  lodge 
rooms  are 

approached  by  a 
cable  train,  and 
command  a  wide 
panorama  of  the 
business  section. 
Built  of  re-inforccd 
concrete. 


LOOKING  I  ROM  HILL  S  rRELT 


Los  Angeles,  the  Old  and  the  New 


17 


Ctfyriehl,  lOII.  by  J.  E.  Sicll. 

UNION  LEAGUE  CLUB 

Second  and  Hill  Streets,  northeast  corner.  The  Union  League  is  the  foremost  Republican  organization  in  the 
South.  The  Club  has  just  completed  the  erection  of  its  own  home.  The  building  is  of  reinforced  concrete,  and  is 
one  of  the  handsome  club  and  business  structures  of  the  city.     Top  photograph  shows  building  formerly  on  site. 


18 


Los  Angeles,  the  Old  and  the  Neio 


Y.  W.  C.  A. 

251-255  SOUTH  HILL  STREET 


saasBsatmmassmm 


i — 


isi  lEi  iSMii  isi  IB 


l!l  iAi  cliMsii  Hi  if 


S  •V'SPI    ViB 


I 


I  isi  j^m  i"i  IB| 


(>./jrrj;^;i.   /Q/.' 


HILL  STREET  NEAR 
THIRD 

The  upper  photograph  shows  the 
residence  which  formerly  stood  on  the 
site  of  the  present  Y.  W.  C.  A.  building 
site.  Organized  in  1893.  and  incor- 
porated in  1894.  the  young  Women's 
Christian  Association  lias  had  a 
splendid  work  to  perform  and  has 
executed  it.  The  present  building 
was  formally  opened  in  1908.  It  is 
entirely  devoted  to  the  work  of  the 
Association,  which  besides  maintains 
affiliated  organizations. 


Los  Angeles,  the  Old  and  the  New 


19 


C-'r>'<>:hl.  IQII,  by  J.   E.   SfOlt 

YOUNG  MEN'S  CHRISTIAN  ASSOCIATION 

Organized  first  in  1882,  the  Young  Men's  Christian  Association  occupied  rented  rooms  until  the  quarters  shown  above, 
on  West  Second  street  were  secured.  These  were  occupied  until  1887,  when  the  Association  occupied  its  own  building 
on  Broadway.  This  was  sold  in  1903,  and  the  Association  again  rented  until  1907,  when  it  took  possession  of  its  own 
steel  frame  club  house  on  South  Hope  street,  shown  below.  There  is  now  being  added  two  additional  stories  to  this 
building.    The  membership  exceeds  5400. 


20 


Los  Anodes,  the  Old  and  the  Netc 


Copyriehi,  IQtl,    by  J.  E.  S<oit. 


UNIVERSITY  OF  SOUTHERN  CALIFORNIA 

The  University  of  Southern  California  was  instituted  by  the  Methodists  of  this  section  of  the  state,  the  first 
quarters  being  in  the  building  shown  above.  Below  is  a  photograph  of  the  present  Co'l'-gc  of  Liberal  Arts. 
The  Univrrsity  maintains,  as  well,  colh'ges  of  law.  medicine,  theology  and  other  affiliated  colleges. 


/ 


1.^ 


^1 


Los  Angeles,  the  Old  and  the  New 


21 


ST.  VINCENT'S  COLLEGE 

Was  established  in  what  is  now  a  building  in  the  present  Chinatown,  in  1865.  The  Vincentian  Fathers  erected  in  1868. 
the  structure  shown  above  on  Sixth  Street  near  Hill.  This  and  other  buildings  were  the  home  of  St.  Vincent's 
College  until  the  present  main  building,  shown  below  was  erected  at  Grand  Avenue  and  Washington  Streets.  The 
College  will  hereafter  be  conducted  by  the  Jesuit  order,  and  arrangements  are  perfecting  for  a  still  greater  advance. 


22 


Los  Angeles,  the  Old  and  the  New 


ORIGINAL  CATHEDRAL  OF  THE  DIOCESE  OF 
MONTEREY  AND  LOS  ANGELES 


THE  CATHEDRAL  TODAY 

ST.  VIBIANA'S  CATHEDRAL 

The  Plaza  Church,  erected  in  the  early  part  of  the  19th  Century  was  the  original  Cathedral  of  the  Catholic  Diocese  of 
Monterey  and  Los  Angeles.  It  was  not.  however,  one  of  the  Missions,  as  many  people  suppose.  The  Cathedral  of 
St.  Vibiana.  on  Main  street  was  consecrated  in  1876.  These  two  structures  arc  shown  above.  Below  is  the  architect's 
plan  for  the  Cathedral  to  be,  which  is  soon  to  be  erected  on  a  commanding  site  at  Ninth  and  Green  streets,  the  Bishop 
of  this  Diocese  owning  an  entire  block  for  building  purposes. 


'#^1 

.# 


m 


I  '-ft-    ^ 


M\ 


l-Mif* 


*ii. 


THE  CATHEDRAL  TO  BE 


Los  Angeles,  the  Old  and  the  New 


xiS 


Copyright.  /Off.  hy  J.  E.  Sfoit 


LOS  ANGELES  ATHLETIC  CLUB 

Seventh  and  Olive  streets  northeast  comer.  The  Hotel  Baltimore  was  for  years  at  this  corner,  and  a  photograph 
of  the  old  building  is  shown  above.  Below  is  the  building  of  the  Los  Angeles  Athletic  Club,  approaching  comple- 
tion, and  being  erected  by  the  Club  at  a  cost  of  about  $700,000.  It  is  a  steel  frame  structure,  and  is  the  finest 
Athletic  club  building  outside  of  New  York. 


84- 


Los  AnsrcJes,  the  Old  nud  the  New 


Ct-ryrieht,  fGno.  h\  i.rjphic  PuhlishinR  Cn'i:r 


CALIFORNIA  BUILDING 

Second  and  Broadway,  Southwest  Corner.  The  upper  photograph  at  the  right  shows  the  O'Mclveny  homestead,  which 
was  at  this  corner  until  the  American  National  Bank  buiidinE;,  shown  on  the  left  and  above,  was  built.  Early  in  191 1 
this  was  torn  down,  and  in  its  stead  the  California  Building  erected.  It  Is  shown  below.  It  will  soon  be  ready  for 
occupancy  and  is  one  of  the  notably  fine  reinforced  concrete  structures  of  the  city.  Everything  about  it  is  the  latest 
that  architectural  ingenuity  has  devised. 


I 


>aB888eilBB 

f 


The  California  Building  may 
be  said  to  be  the  creation  of  the 
brain  of  C.  Wesley  Roberts,  the 
manager,  who  arranged  all  details 
from  the  organization  of  the 
Broadway  Investment  Company, 
capital  $600,000  which  owns  the 
building,  down  to  the  completion 
of  the  structure.  Architect^  and 
builders  declare  that  the  construc- 
tion of  this  building  involved 
some  of  the  finest  engineering 
problems  which  have  arisen  in 
reinforced  concrete  construction. 

When  completed  this  building 
will  be  ideal  for  its  purpose.  The 
interior  finish  is  to  be  in  marble 
and  tiling,  with  metal  trim  and 
mahogany  finish.  There  are  three 
hydraulic  elevators,  and  pipe 
shafts  give  ample  ventilation. 


Los  Angeles,  the  Old  and  the  New 


25 


i 

1 

^^T^j.S^f^^^^HDj^^^^^^^^^^^^^^^^^^ 

V.     ...^.            --..^^ 

, 

Y*--  ■  "1™  -^ 

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t^ 

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7°°"r  , 

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fe^ ''  **'" 

messam 

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L. 

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■-''" 

Copyrishi,  IQII ,  h  ■/■    ^-   ■ 


LOOKING  ALONG  SECOND  STREET 


The  view  at  the  top  was  taken  about  1880.  The  church  in  the  center  of  the  upper  photograph  is  the  Presbyterian 
Church  at  Second  and  Broadway.  At  the  left  is  the  Cathedral  on  Main  Street.  In  the  lower  photograph  the 
building  at  the  extreme  right  is  the  California.  Next  at  the  corner  is  the  Sun  drug  store,  where  the  Presbyterian 
church  stood.     The  Cathedral  is  hidden  by  the  massive  Higgins  building. 


26 


Los  Angeles,  the  Old  and  the  New 


C'-ryiEht.    IQIO    h\'    J.     Il"r5/>urj;h    Jr. 


B)    I'lrmission   of  Sunsft   M^eaxii 


MAIN  AND  FOURTH  STREETS 

Northwest  Corner.  For  years  this  corner  was  occupied  by  the  residence  of  Colonel  James  Howard,  shown  in  the 
upper  photograph.  In  1896  the  old  structure  was  torn  away,  and  the  site  is  now  occupied  by  the  Hotel  Van  Nuys 
a  thoroughly  modern  bLilding.  and  one  of  the  famous  hot -Is  of  the  West. 


Los  Angeles,  the  Old  and  the  New 


27 


Coryriglil.  JQIO.  by  J.   Hunhurgh.  J'. 


FOURTH  STREET  LOOKING  WEST  FROM  MAIN 

Twenty-four  years  elapsed  between  the  time   of   taking   these   photographs   and   property   values  increased  about 
fifteen  fold,      A  most  striking  exhibit  of  city  growth. 


THE  STORY  OF  THE  GROWTH 
OF  THE 

PACIFIC  MUTUAL  LIFE 
INSURANCE  COMPANY 

OF  CALIFORNIA 
PICTORIALLY  PRESENTED 


FIRST  HOME  OFFICE       1009  Second  St.,  Sacramento.       AbinJ,.,,,  J  Oct. 
8,1881.     Assets,  about  $150,000.     Insurance  in  Force  $7,000,000. 


THIRD  HOME  OFFICE.       Third  and  Hill  Sts..  Los  Angeles.      Vacated         SECOND  HOME  OFFICE.     508  Montgomery  St..  San 
Nov.    30.    1908.      Assets,    about    $16,000,000.  Francisco.     Destroyed  bv  fire  April  18.  1906.     AsseU, 

Insurance  in  Force  $104,000,000  about  $1 1.370.000.     Insurance  in  Force  $96,000,000 


PRESENT  HOMI 


I  ..nd  Olive  Sts..  Los  Angeles.     Assets.  (Aug.  31.  191 1)  $2l.45-t  786. 47. 
Insurance  in  Force  $123,098,458. 


Los  Angeles,  the  Old  and  the  New 


29 


Cofyrighl.  TQOfy  by  Graphic  Pubiishitig  Company 


CENTRAL  PARK  AND  SKYLINE. 

Two  photographs  taken  from  the  northwest  corner  of  Central  Park  looking  southwest,  but  an  interval  of  about  thirty 
years  intervening.    The  business  district  of  the  city  has  surrounded  this  park  in  the  interval. 


30 


Lo.9  Angeles,  the  Old  and  the  Nen 


■w 


Cutyrisht.  ion.  h\  J.  /•;.  ,v, ', 


FOURTH  AND  MAIN  STREETS 


Southwest  comer.  The  upper  engraving  is  a  process  print  of  the  residence  of  I.  W.  Hellman,  which  was  one  of  the 
show  residence  places  in  Los  Angeles  twenty  years  ago,  and  was  moved  away  in  1905.  Today  the  land  is  occu- 
pied by  the  I.  W.  Hellman  building,  the  Farmers'  and  Merchants'  National  Bank  occupying  the  comer  building. 


Los  Angeles,  the  Old  and  the  New 


31 


Curyright.  IQIO,  hy  J.  Hi.nbuT^h.  Jr. 


FOURTH  AND 
HILL  STREETS 

Southwest  corner.  The  Mans- 
field and  Hewitt  cottages  were 
for  years  a  landmark  on  this 
corner.  Replaced  about  three 
years  ago  by  the  Wright  & 
Callender  building  shown  be- 
low, a  thoroughly  modern 
steel  frame  structure. 


32 


Los  Angeles,  the  Old  and  the  New 


1889 


S 


1911 


Not  less  remarkable  than  the  growth  of  Los  Angeles  is  the  progress  made  by 
the  Security  Savings  Bank  since  it  opened  for  business  in  a  little  store  room  on 
North  Main  Street  in  February.  1889.  In  that  year  the  city  had  a  population  of 
about  48.000  and  the  bank  was  doing  business  on  a  capitalization  of  $75,000.  In 
the  period  in  which  the  population  of  the  city  has  grown  to  more  than  320.000. 
the  Security  has  attained  the  proud  position  of  being  not  only  the  oldest  but  the 
largest  savings  bank  in  the  entire  Southwest,  with  capital  and  reserve  amounting 
to  $2,000,000.00  and  resources  aggregating  $32,500,000.00. 

At  the  end  of  its  first  year  the  bank  had  1053  depositors.  In  September. 
1911.  th>  number  had  become  more  than  65.000  open  accounts.  From  the  little 
Main  Street  room,  growing  business  compelled  the  removal  to  larger  quarters,  first  at 
the  corner  of  Main  and  Second  Streets 


Firsl  Home,  Secur- 
ily  Saoinss  Bank, 
Main  Street. 


and  then  to  Spring  9nd  Fourth  and. 

finally,  to  the  great  Security  building. 

at  the  cornerofSpr'ngand  Fifth  streets. 
In  all  its  history,  the    Security 

Savings  Bank  has  bten  under  prac- 
tically the  same  management.  President  Joseph  F.  Sartori 
was  one  of  th»  organizers  and  was  the  first  cashier.  Vice- 
President  M.  S.  Hellman  was  one  of  the  original  directors. 
Cashier  W.  D.  Longyear  has  been  with  the  bank  twenty- 
one  years  and  other  officers  have  to  their  credit  long  terms 
of  service. 

Vice-President  John  E.  Plater  was  president  of  the 
Los  Angeles  Savings  Bank  at  the  time  that  institution 
was  absorbed  by  the  Security,  and  Vice-President  Chas.  H. 
Toll  joined  the  Security  official  staff  when  the  Southern 
California  Savings  Bank,  of  which  he  was  cashier,  was  pur- 
chased by  and  merged  with  the  Security. 


Second  Home,  Security  Sacin^s  Bank. 
Main  and  Second  Streets. 


iiSfl  ■ 
iir  HI  I 


OFFICERS 

J.  F.  SARTORI.  President 
M.  S.  HELLMAN.  ViccPres. 
JOHN  E.  PLATER.  Vicc-Prcs. 
CHAS.  H.  TOLL.  Vicc-Pres. 
W.  D.  LONGYEAR.  Cashr.  Sc  Secy. 
T.  Q.  HALL.  Asst.  Cashier 
C.  W.  WILSON.  Asst.  Cashier 
R.  B.  I  lARDACRE.  Asst.  Cashier 
W.  M.  CASWELL.  Asst.  Secretary 
J.  H.  GRIFFIN.  Asst  Secretary 
W.  A.  ELLIS.  Asst.  Secretary 

DIRECTORS 

J.  F.  SARTORI 

MALJRICE  S.  HELLMAN 

JOHN  E.  PLATER 

CHAS.  H.  TOLL 

W.  D.  LONGYEAR 

J.  H.  SHANKLAND 

H.  W.  O'MELVENY 

T.  E.  NEWLIN 

J.  A.  GRAVES 

W.  L.  GRAVES 

W.  D.  WOOLWINE 

W.  H.  HOLLIDAY 

WM.  H.  ALLEN.  JR. 

HENDERSON  HAYWARD 


Third  Home  Security  Sacings  Bank,  spring  and  4th  Sts. 


Los  Angeles,  the  Old  and  the  New 


33 


Copyright.  IQOb.  hv  Graphic  Puhthlitns  Companv 

SECURITY  BUILDING 

Fifth  and  Spring  streets,  southeast  corner.  On  the  previous  page  will  be  found  the  history  of  the  Security  Savings 
Bank.  This  institution  now  has  the  finest  banking  quarters  in  the  West,  in  the  ground  floor  of  the  Security  building, 
shown  be  :w.  Prior  to  the  time  that  this  building  was  erected,  in  1906.  the  corner  was  used  for  saloon  purposes.  The 
upper  photDgraph  shows  the  appearance  of  the  corner  in  the  old  saloon  days  The  building  is  120  by  160  feet  in  size, 
and  is  a  splendid  sample  of  steel  frame  construction.  The  banking  house  and  safe  deposit  vaults  below  are  among  the 
show  places  of  the  city 


m^ 


iiiUUlll!! 
liniiiiill  IE 


3a  iq 

33  S3 


iiiiii 


34 


Los  Ana:des.  the  Old  and  the  New 


Coryrialil,  IQIl,  by  J.  E. 


TITLE  INSURANCE  BUILDING 


Spring  and  Fifth  streets,  northeast  corner.  This  corner  was  for  years  occupied  by  the  structure  shown  in  the  upper 
photograph.  There  is  now  being  erected  in  its  stead,  the  building  shown  in  the  lower  photograph,  which  will  be  ready 
for  occupancy  about  January  1.  1912.  It  is  a  splendidly  built  structure,  of  the  steel  frame  type,  and  has  a  long  ell  in 
the  rear.    The  cost  of  this  building  will  be  about  $1,400,000. 


Los  Angeles,  the  Old  and  the  New 


35 


Coryrighl.  IQIO,  by  J.  lIoTihurgh,  Jr. 


HOTEL  ALEXANDRIA 


Fifth  and  Spring  streets,  southwest  corner.  The  upper  photograph  shows  the  corner  as  it  was  in  1 904.  The  first  portion 
of  the  Hotel  Alexandria  was  completed  in  1 906,  the  addition  in  1911,  and  the  hotel  is  to  be  extended  to  Broadway  with- 
in a  year  or  so.  The  Hotel  when  completed,  will  represent  the  expenditure  of  about  $8,000,000  for  buildings  and 
equipment.    It  is  most  luxuriously  equipped. 


iiililll 


H  MmwmmJ 


36 


Los  Aiiffclcs.  the  Old  and  the  \erc 


■  uryieiit,  iQlt.  by  J,  K.  i.on 


CARL  LEONARD! 


Many  of  the  largest  buildings  portrayed  in  this  book  are  the  construction  work  of  Carl  Leonardt,  whose  building  opera- 
tions have  reached  over  the  Coast  and  the  Mountain  region,  Hawaii  and  Mexico.  Mr.  Leonardt  began  contracting  in 
Los  Angeles  twenty-five  years  ago.  His  original  quarters  arc  shown  above,  in  a  barn  on  Crocker  street.  Los  Angeles. 
About  seven  years  ago  he  moved  his  headquarters  to  the  reinforced  concrete  structures  shown  below,  at  Mill  and 
Industrial  streets.  The  main  buildmg  is  102  by  150  feet,  and  this  warehouse  is  remarkable  for  having  the  longest 
reinforced  concrete  girders  in  the  world — 102  feet.  Mr.  Lconardt's  interests  are  not  alone  in  contracting.  He  is 
engaged  in  cement  and  lime  enterprises  as  well  as  oil. 


Los  Angeles,  the  Old  and  the  New 


37 


Copyright.  IQOb,  by  Graphic  PuhUihing  Compan 


THIRD  STREET  WEST  FROM  MAIN 

The  upper  picture,  the  southwest  corner  of  Third  and  Main  streets,  was  taken  a  little  over  twenty  years  ago.  The 
corner  building  has  been  replaced  by  the  Citizens  National  Bank  building,  shown  at  the  left  in  the  lower  photograph. 
The  present  appearance  of  Third  street,  west  of  Main,  is  shown  below. 


38 


Los  Angeles,  the  Old  and  the  New 


SIXTH  STREET,  1886 

Looking  west  on  Sixth  Street  from  Main.      The  first  cross  street  is  Spring.      At  the  left,  corner  of  Spring,   was 
Ralphs'  grocery  store,  a  landmark  in  those  days.      The  white  fence  marks  the  second  intersecting  street.  Broadway. 


CnfiTtght,  iQot).  h\  l.T^ithii  Puhlishinz  Company. 


Copyright,  /g/0.  hy  J-   ilorihurgh,  Jr. 


SIXTH  STREET.  1903 


First  transformation.     The  buildmg  up  the  street  was  the  first  four-story  structure  erected,  and  the  occupants 
advertised  that  they  were  over  the  line  from  high  rents. 


Juos  Angeles,  the  Old  and  the  New 


39 


SIXTH  STREET,  1906 


Third  Transformation.    Note  the  changes  that  have  come  about  in  the  years  between  1903,  shown  at  the  bottom  of  the 
previous  page. 


SIXTH  STREET,  1911 

Fourth  transformation.     The  street  is  now  nearly  an  unbroken  line  of  skyscrapers. 


40 


Los  Angeles,  the  Old  and  the  New 


PACIFIC  ELECTRIC  RAILWAY  SYSTEM 


Los  Angeles,  the  Old  and  the  New 


41 


Ci'ryrighi.  IQIO,  hy  J.  Horsburgh,  Jr. 

PACIFIC  ELECTRIC  BUILDING  AND  DEPOT 

Sixth  and  Main  streets,  southeast  corner.  The  upper  photograph  shows  the  residence  of  W.  G.  Kerckhoff,  which  was 
formerly  on  this  site.  Below  is  the  steel  frame  building  and  depot  of  the  Pacific  Electric  Railway  Company.  Begun  in 
1902  and  completed  in  1904,  it  is  21 1  by  285  feet  in  size  and  is  the  largest  railway  building  west  of  the  Mississippi.  It 
has  upwards  of  700  offices,  and  contains  the  head  offices  of  the  Pacific  Electric  Railway  system,  as  well  as  numerous 
other  railway  offices.     All  of  the  ground  floor  is  used  for  depot  purpose  by  the  Pacific  Electric  Railway. 


A2 


Los  Angeles,  the  Old  and.  the  New 


W.  G.  KERCKHOFF 
BUILDING 


At  the  top  is  shown 
the  old  tent  depot  of 
the  Pacific  Electric 
Railway  Co.,  and  the 
fruit  stand,  formerly  at 
the  northeast  corner 
of  Sixth  and  Main 
Streets  Below,  the 
W  G.  Kerckhoff  build- 
ing, on  the  same  site, 
a  steel  frame  office 
building  and  coast 
headquarters  of  th'e 
Santa  Fe  Route. 


C'.uf/.o   ,:/  Sunut  .^/.u■.'Zf'i.. 


Los  Angeles,  the  Old  and  the  New 


43 


^.4;. 

^ 

ROWAN  >( 

Ff 

m 

I.W.HEUHAN  Bl 

I^HIiii 

i^~  - 

Copyright,  IQII.  I'\    ./.    /■  . 


ALL  NIGHT 

AND 
DAY  BANK 

Located  at  Main  and 
Sixth    streets,    south 
west    corner.    Central 
building.    Few  banking 
institutions  have 

shown  such  a  growth 
as  has  the  All  Night 
and  Day  Bank,  under 
the  presidency  of  L.  C. 
Brand  and  the  man- 
agership of  W.  H. 
Joyce.  This  bank  has 
had  a  life  of  but  two  or 
three  years.  It  was 
started  at  the  corner 
of  Sixth  and  Spring 
streets,  in  the  building 
shown  above,  and  after 
reorganization  about  a 
year  ago  was  forced  by 
increasing  business  to 
secure  the  present 
quarters,  shown  below. 
Evidencing  its  growth. 
it  may  be  stated  that 
the  resources  grew 
from  $U  39.045  on 
September  20th.  1910 
to  $2,019,030  on  Sep- 
tember 20th.  1911.  an 
increase  of  $879,985. 
The  deposits  arc  now 
growing  at  the  rate  of 
about  $120,000 

monthly,  and  this  bank 
undoubtedly  will  be 
one  of  the  big  institu- 
tions of  the  city. 


AA 


Los  Angeles,  the  Old  and  the  New 


Copyright.  /Off.  by  J.  E.  Scott. 


SPRING  AND  SIXTH  STREETS 


Southwest  corner.  Up  to  1905  this  corner  was  occupied  by  Ralphs'  grocery  store,  one  of  the  landmarks  ot 
early  Los  Angeles,  shown  in  the  upper  photograph.  In  1905  this  building  was  torn  away  and  in  its  stead  was 
erected  the  Hotel  Hayward.  a  modern  re-lnforccd  concrete  structure,  shown  in  the  lower  photograph. 


Los  Angeles,  the  Old  and  the  New 


U5 


Cotyright  IQ/l.by  J.  E.  .Scot. 


SIXTH  AND  SPRING 
STREETS 

Northwest  corner.  For  many  years,  the 
Freeman  building  occupied  this  corner, 
and  much  of  the  time  it  was  poor  renting 
property,  being  "  too  far  out  of  town." 
Now  the  Trust  and  Savings  Building,  on 
the  same  site  (completed  in  1911)  is  in 
the  heart  of  things.  The  building  is  steel 
frame,  costing  about  $1,000,000.  The 
bank  has  resource  of  about  $13,000,000. 
All  of  the  stock  is  owned  by  the  stock- 
holders of  the  First  National  Bank. 


jitfiiii'  . 

MOUJJJ 


A6 


Los  Angeles,  the  Old  and  the  AVro 


Copyrieht.  rQIO.by  J.  Uorihurgh,  Jr. 


SIXTH  AND  BROADWAY 

Southeast  corner.     This  corner  was  occupied  by  a  saloon  as  late  as    1908.     On   this  site  has  risen  the  Walter  P. 
Story  building,  one  of  the  finest  steel  frame  structures  in  Los  Angeles. 


Los  Angeles,  the  Old  and  the  New 


47 


Copyright,  IQI I,  hy  J.  E.  Scott 

ORIGINAL  HOME  OF  MULLEN  &  BLUETT  CLOTHING  CO. 


MULLEN    &   BLUETT 
CLOTHING  COMPANY 


The  entire  ground  floor  of  the  W.  P.  Story  building, 
shown  on  the  opposite  page,  is  occupied  by  the 
Mullen  &  Bluett  Clothing  Company.  This  establish- 
ment is  operated  by  the  Mullen  Estate  Company,  of 
which  Arthur  B.  Mullen  is  general  manager. 
Mullen  &  Bluett  entered  in  the  clothing  and  men's  furnishing  business  in  Los  Angeles  in  1888.  purchasing  the 
clothing  store  of  Daily  &  Sullivan,  which  was  started  as  early  as  1 883,  where  the  Nadeau  block  now  stands.  On  January 
1 ,  1 888.  Andrew  Mullen  of  Mullen  Bros.  &  Co.  of  Chicago  came  to  Los  Angeles  on  account  of  ill-health.  He  had  known 
W.  C.  Bluett  in  Chicago  and  the  two  bought  the  Daily  &  Sullivan  business,  which  then  occupied  a  store  room  19  by  30 
feet.  The  firm  moved  almost  immediately  to  the  corner  of  First  and  Spring  streets,  shown  above.  The  company  was 
incorporated  in  1890  and  kept  adding  to  the  store  room  until  it  occupied  12.000  feet.  Andrew  Mullen  died  in  1899. 
and  the  business  was  continued  by  E.  F.  and  A.  B.  Mullen.  Since  the  death  of  Mrs.  Mary  T.  Mullen,  the  Mullen 
Estate  Company  has  conducted  the  business. 

When  the  Walter  P.  Story  building  was  completed  in  1910,  the  company  moved.  It  has  the  entire  first  floor, 
120  by  150  feet,  and  this  and  the  basement  and  the  mezzanine  gives  a  total  sales  space  of  28.000  square  feet.  The 
company  handles  everything  that  men  and  children  wear.  There  is  a  total  window  display  space  of  255  linear  feet, 
and  in  every  respect  the  establishment  is  equipped  in  keeping  with  the  building  and  corner  it  occupies. 


Mullen  &  Bluett  Company's 
great  store  in  Walter  P.  Story 
building.  Above,  the  Broad- 
way side.  At  the  left,  the 
Sixth  street  side. 


48 


Los  Angeles,  the  Old  and  the  New 


SIXTH  AND  BROADWAY 

Southwest  corner.  Up  to  1906  this  corner  was  considered  too  far  south  for  a  large  business.  The  old  building,  shown 
above  was  occupied  by  a  saloon  at  the  corner  and  a  dairy  depot  was  next.  In  1 906  the  late  John  H.  Norton  built  the 
steel  frame  structure  shown  below,  and  made  it  the  strongest  building,  size  considered,  in  Los  Angeles.  It  was 
designed  for  heavy  goods.     It  is  occupied  in  its  entirety  by  the  H.  Jcvne  Co. 


Los  Angeles,  the  Old  and  the  New 


49 


Copyright,  IQII,  by  J.  E.  Scott 


SIXTH  AND  HILL  STREETS 


Southwest  corner.  The  First  Congregational  Church,  shown  above,  was  on  this  ground  for  several  years.  The  property 
changed  hands  several  times,  always  at  an  advance,  until  bought  by  the  Consolidated  Realty  Company,  which  erected 
the  reinforced  concrete  structure  shown  in  the  lower  photograph.    This  was  completed  early  m  191 1. 


50 


IjOs  Angeles,  the  Old  and  the  New 


BROADWAY  AND  SEVENTH  STREETS 

Northwest  corner.  For  many  years  the  Lankershim  Flats,  shown  in  the  upper  photograph  occupied  this  corner  of 
Seventh  and  Broadway.  They  were  removed  about  five  years  ago  to  make  room  for  the  building  shown  in  the 
lower  photograph,  occupied  by  one  of  the  larger  department  stores.     A  steel  frame  building  of  the  first  class. 


Los  Angeles,  the  Old  and  the  New 


51 


t«"  s 


;i«!ii'M]nfli 


Coryri-lit,  iQii,  iy  J.  E.  S 


SEVENTH  AND  SPRING  STREETS 


Northwest  corner.  Union  Oil  Company  building.  This  corner  was  first  the  site  of  the  cottage  home  of  a  former 
county  surveyor.  Jackson.  As  the  city  grew,  this  cottage  was  moved,  and  larger  buildings  surrounded  the  site.  Early 
in  191 1,  the  Union  Oil  Company  began  the  erection  of  a  thirteen  story  steel  frame  building,  which  will  be  ready  for 
occupancy  about  January  1,  1912.    This  is  shown  in  the  lower  photograph. 


iWllilP'r  U «■       ii  .   ■^■iWii.J  a   - 


jpSilSiHpBpr  i_ I '  Si 


52 


Los  Angeles,  the  Old  and  the  Netc 


Corvrtsht,  IQOb,  by  Grafhic  Publiihing  Company 

ORIGINAL  HOME  OF  FIRST  NATIONAL  BANK 

FIRST  NATIONAL  BANK 

The  First  National  Bank  of  Los  Angeles  was  orsianizcd  in  1 880.  with  a  capital  stock  of  $  1 00.000.  The  capital  stock  was 
increased  in  1887  to  $200,000;  in  1893  to  $400,000;  in  1904  to  $500,000:  in  1905  to  $1 .250.000  and  in  1910to  $1,500.- 
000.  which,  with  its  surplus  and  undivided  profits  of  $2,300,000.  makes  it  the  strongest,  as  well  as  the  largest  National 
bank  in  the  city. 

The  increase  in  the  deposits  of  the  bank  from  $1 .600.000  in  1 890  to  over  $  1 6,000.000  in  1 9  M .  has  necessitated 
several  moves  to  obtain  more  commodious  quarters  to  care  for  the  increase  in  business. 


PRESENT  HOME  OF  FIRST  NATIONAL  BANK 


Los  Angeles,  the  Old  and  the  New 


53 


^-»i^-" 


Capyright,  IQII.  by  J.  E.  Scott 

I.  N.  VAN  NUYS  BUILDING,  NEW  HOME  OF  FIRST  NATIONAL 

Spring  and  Seventh  streets,  southwest  corner.  The  new  home  of  the  First  National  Bank  will  be  on  the  ground 
floor  of  the  I.  N.  Van  Vuys  building,  shown  below.  The  Van  Nuys  Home  place,  shown  above,  was  at  this  corner  for 
many  years.  Now  there  is  going  up  one  of  the  finest  office  buildings  of  the  West.  This  structure,  a  steel  frame  building, 
will  be  ready  for  occupancy  about  January  1.  1913.  The  First  National  intends  to  have  the  finest  and  best  equipped 
banking  rooms  in  the  country. 


54 


Los  Angeles,  the  Old  and  the  Neza 


O-fiTu-'H,  ;.J/.^  I',  .1.  llo:,l,u,ch.  Jr. 


BROADWAY  AND  EIGHTH  STREETS 

Southwest  corner.  The  upper  photograph  shows  the  Colonial  Flats  which  were  at  this  corner  many  years,  and  were 
considered  the  best  in  the  city.  Today,  at  the  same  corner  is  a  modern  steel  frame  building  occupied  by  Hamburger's 
Department  Store,  and  costing  about  $1,500,000. 


in 


ii;4!::::::*ifisiK[!l!jrfL: 

iunni:'iii|i||| 
r*  ,  I 


Los  Angeles,  the  Old  and  the  New 


55 


Copyright.  tQIl,  by  J.  E.  Scbtt 

LOS  ANGELES  INVESTMENT  COMPANY 

Eighth  and  Broadway,  southwest  corner.  The  Los  Angeles  Investment  Company  has  just  cleared  this  corner  of  the 
shacks  shown  above,  and  is  erecting,  as  its  home  office  the  splendid  steel,  tile  and  reinforced  concrete  structure  shown 
below. 

Fifteen  years  ago.  the  offices  of  the  Los  Angeles  Investment  Company  were  in  a  corner  of  a  second  story  back 
room  on  Main  Street.  Today  the  Company  has  under  construction  this  million  dollar  home,  at  Broadway  and  Eighth. 
Fifteen  years  ago  it  had  about  a  dozen  stockholders  and  a  capital  and  surplus  of  less  than  $1 ,000.  Today  it  has  nine 
thousand  stockholders  and  a  paid  in  capital  and  surplus  of  nearly  $7,000,000.00. 

No  more  remarkable  example  of  the  growth  of  this  city's  enterprises  can  be  shown  than  that  of  the  Los  Angeles 
Investment  Company — the  largest  Co-operative  Building  Company  in  the  world.  The  Company  has  today  fully 
$60,000,000.00  worth  of  development  work  to  do  on  property  totalling  2500  acres,  to  which  it  holds  clear  title, 

r  H 


P 


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m 
m 


nm 


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SI: 

m 


m 


p^' 


3' 
; 


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IP      J: 


-^  ^  11    SI  I? 
^11     ii  fS 


;nfi''i5'.  33 


56 


Los  Angeles,  the  Old  and  the  New 


171 


N.B.BLACK5T0KP    CH,    ',/3   j 


N.  B.  BLACKSTONE  COMPANY 

The  N.  B.  Blackstone  Company,  one  of  the  oldest 
and  most  reliable  dry  goods  houses,  began  business 
in  February.  1896,  in  the  quarters  shown  above  at 
171-173  North  Spring  street.  In  October.  1898,  the 
company  moved  to  larger  quarters  in  the  Douglas 
block,  and  in  June.  1907.  again  moved  to  the  building 
shown  below  at  318-320-522  South  Broadway,  in  the 
heart  of  the  shopping  district.  About  60.000  square 
feet  of  floor  space  is  utilized  by  the  establishment.  The 
Company  occupies  the  entire  building  and  appeals 
largely  to  the  best  class  of  buyers  in  Los  Angeles  and 
the  Southwest, 


C"nrij;hf  IQU ,  i>\  ./.  E.  S<htt 


Los  Angeles,  the  Old  and  the  New 


57 


0,ttrielil.  101, 


THE  TIMES 

The  policy  of  the  Los  Angeles  "Times"  has  been  directed  for  the  past 
quarter  century  and  more  by  General  Harrison  Gray  Otis.  The  upper 
photograph  shows  the  "Times"  establishment  in  1887.  and  the  general 
appearance  of  Broadway  (then  Fort  street).  This  building  was  part  of 
the  greater  structure  destroyed  by  explosion  and  fire  on  October  1,  1910. 
Below  is  a  drawing  of  the  new  "Times"  building  to  be  erected  on  the 
same  site  at  First  and  Broadway.  This  will  be  the  only  exclusively 
newspaper  structure  of  great  dimensions  in  the  West.  In  the  past  thirty 
years,  the  "Times"  has  grown  from  a  four  page  provincial  daily,  to  the 
largest  newspaper  in  the  world. 


68 


Los  Angeles,  the  Old  and  the  New 


THE  EXAMINER 


SJ.,i^.|i 


Cofyrigb:.  IQW.  by  J.  Horshurgh,  Jr. 


BROADWAY  NEAR 
FIFTH 

W,  R.  Hearst  established  the  Los«\ngeIes 
Examiner  in  N03.  The  building  was 
then  new  and  was  erected  on  the  site  of 
the  residence  shown  in  the  upper  photo- 
graph. The  Examiner  is  one  of  the  recog- 
nized great  journals  of  the  West. 


Courtesy  SunscI  Magazine. 


Lios  Angeles,  the  Old  and  the  New 


59 


THE  EXPRESS 

The  Los  Angeles  Express  was  founded  in 
1871  by  George  Tiffany  and  associates. 
It  had  an  exceedingly  tortuous  career, 
with  many  changes  of  ownership,  until 
taken  in  hand  by  E.  T.  Earl,  about  ten 
years  ago.  It  has  developed  into  one  of 
the  fine  newspaper  properties  of  Los 
Angeles,  and  occupies  its  own  building  on 
Hill  street,  south  of  Seventh.  This  build- 
ing was  erected  on  the  site  of  the  Niles 
Pease  home,  shown  in  the  upper  photo- 
graph. Once  in  the  residence  district, 
this  property  is  pretty  well  in  the  center 
of  the  business  section. 


NILES  PEASE  HOME.    NOW  SITE  OF 
THE  EXPRESS  BUILDING 


THE  EXPRESS  BUILDING 


60 


Los  Angeles,  the  Old  and  the  New 


SOUTHERN  CALIFORNIA  EDISON  COMPANY 


The  Southern  California  Edison  Company,  which  at  the  present  time  is  engaged  in  supplying  energy  throughout 
Southern  California,  had  its  inception  in  the  barnlikc  structure  shown  at  the  right  of  this  illustration.  This  original 
home  of  the  Company  was  located  on  Twenty-second  street,  near  Aubrey  street,  in  Los  Angeles.  The  Company's  life 
and  development  has  been  contemporaneous  with  the  history  of  electrical  development  for  the  last  twenty-five  years. 
The  Company  has  hydro-electric  plants  for  electric  power  on  Kern  River.  Santa  Ana  River.  Mill  Creek  and  Lytle 
Creek.    It  supplements  and  augments  this  power  by  steam  plants,  and  by  a  ten  unit  plant  at  Long  Beach,  two  units  of 

which  are  nearing  completion  at  a 
cost  of  two  million  dollars.  The 
Company  supplies  electric  energy 
to  over  50  per  cent  of  the  popula- 
tion of  Los  Angeles,  and  to  fifty- 
three  cities,  towns,  hamlets  and 
intervening  rural  communities  of 
Southern  California. 


—rwwwwwww\ 


LOnO   BEACh'sTEaPTplAMT   MEARinO  COWPIETIOH 


Los  Angeles,  the  Old  and  the  New 


61 


LOS  ANGELES  GAS  AND  ELECTRIC  CORPORATION 


Cupyrighl.  IQOt}.   hy   Grapbu  PuhLiiiiinE  Comf.jtiy 


The  original  gas  works  of  Los  Angeles  are  shown  in  the 
photograph  to  the  left.  Below  are  photographs  of  the 
present  day  works  and  holders.  The  holders  now  have 
a  capacity  of  7,900.000  feet  of  gas,  and  will  soon  have  a 
capacity  of  13,900,000  feet.  The  consumption  has  been 
known  to  reach  15,600,000  feet  daily. 


62  IjOS  Angeles,  the  Old  and  the  New 


SOUTHERN  CALIFORNIA  MUSIC 
COMPANY 


^g><>Pi{)!(?!!^t*!^)i>    s 


irrf/if.  /Of)ft,  h  Crarflfi 
Pul>tiihine  Comfany 


The  Southern  California  Music 
Company  is  the  outgrowth  of 
the  pioneer  music  house  of 
Day  &  Brown.  In  1887  the 
company  was  incorporated, 
amalgamating  the  firms  of 
Day  &  Hart  and  Powell  & 
Haskell.  The  company  re- 
mained in  the  quarters  shown 
above,  until  the  Bradbury 
building  was  completed,  when 
the  company  moved  there.  In 
1903.  the  company  moved  to 
the  splendidly  appointed  build- 
ing shown  on  the  left,  at  332- 
334  South  Broadway  which  the 
company  owns.  This  building 
is  entirely  devoted  to  the  uses 
of  the  company,  the  aim  being 
to  carry  a  complete  stock  of 
music  and  musical  merchan- 
dise. The  company  has  branch 
stores  at  San  Diego.  Riverside. 
Pomona  and  San  Bernardino, 
the  representative  establish- 
ments of  those  cities. 


Los  Angeles,  the  Old  and  the  New 


63 


CopyrtKht,  tQlI,  by  J.  E.  Scott 


BROADWAY  NEAR  SECOND 

The  Merchants  Bank  &  Trust  Building  was  one 
of  the  first  steel  frame  buildings  erected  on  Broad- 
way. It  occupies  the  site  of  the  old  Y.  M.  C.  A. 
building  shown  above.  The  Merchants  Bank  & 
Trust  Company  is  one  of  the  oldest  trust  and 
banking  companies  in  the  city.  It  is  capitalized 
for  $500,000.    Its  building  was  erected  1906-7. 


6A 


Los  Angeles,  the  Old  and  the  New 


THE  FRATERNAL  BROTHERHOOD 


The  Fraternal  Brotherhood  is  the  only  fraternal  order  of  National  proportions,  having  its  headquarters  in  Los  Angeles. 

The  order  was  organized  in  March,  1896,  by  James  A.  Foshay,  then  Superintendent  of  Schools  of  Los  Angeles, 
and  now  Supreme  President  of  the  Order.  C.  P.  Dandy  and  G,  S.  Bartholomew,  Its  first  quarters  were  at  1 25'  2  South 
Spring  Street  and  then  were  removed  to  room  425,  Wilcox  building,  and  there  remained  until  the  Brotherhood's  own 
building,  shown  above,  was  completed  in  1904. 

The  growth  of  the  Fraternal  Brotherhood  has  been  one  of  the  surprises  in  the  West,  but  it  has  been  due  to  the 
persistence,  ability  and  integrity  of  its  officials. 

The  assets  of  the  order  exceed  $600,000. 

Its  membership  is  51,000. 

It  has  paid  benefits  in  excess  of  $2,500,000. 

It  has  550  lodges  in  seventeen  states. 

It  is  one  of  the  growing  institutions  of  which  Los  Angeles  is  proud. 


Los  Angeles,  the  Old  and  the  New 
CALIFORNIA  HOSPITAL 


65 


The  company  of  physicians  which 
operates  the  Cahfornia  Hospital  was 
organized  in  1897.  but  prior  to  that 
time  Dr.  Walter  Lindley  and  his  as- 
sociates conducted  a  hospital  on  West 
Sixth  street,  which  was  taken  over  by 
the  company.  This  original  hospital 
building  is  shown  in  the  upper  photo- 
graph. One  elevation  of  the  present 
hospital  is  shown  below.  This  hospital 
was  completed  in  1898,  but  has  since 
been  enlarged  three  times.  The  ca- 
pacity of  this  hospital  is  for  150  pa- 
tients. There  are  125  nurses  in  the 
hospital,  fifty  of  whom  are  graduates 
and  seventy-five  in  the  training  scoool. 
From  its  foundation  until  October  5th. 
191 1.  the  hospital  had  treated  25,774 
patients. 


Copyright,  lOI I,  h\  J.  E.  Scolt. 

ORIGINAL  HOSPITAL  ON  SIXTH  STREET 


HOPE  STREET  ELEVATION  OF  CALIFORNIA  HOSPITAL 


66 


Los  Angeles,  the  Old  and  the  New 


BAKER  IRON  WORKS 


The  Baker  Iron  Works  of  today  occupies  such  a  large  area  of  ground  that  no  photograph  can  be  taken  which  does  the 
establishment  justice.  For  this  reason,  a  pen  drawing  of  this  great  works  is  shown  above,  the  drawing  being  a  replica 
of  the  various  structures  now  occupied  by  the  Company. 

The  Baker  Iron  Works  is  the  outgrowth  of  a  httle  foundry  and  machine  shop  started  by  a  Frenchman  on  North 
Spring  Street,  in  1872,    He  had  at  times,  as  many  as  two  employees. 

In  1876,  Milo  S,  Baker  bought  the  place,  and  the  career  of  expansion  began.  No  photograph  of  this  old  estab- 
lishment is  known.  Expanding  business  caused  the  company  to  remove  a  few  years  later  to  the  northwest  corner  of 
Second  and  Main  streets  and  the  southwest  corner  of  the  same  streets,  where  the  Higgins  Block  (see  page  69)  now 
rears  skyward  in  the  heart  of  the  city.  In  1886,  M.  S,  Baker  &  Co,  incorporated  as  the  Baker  Iron  Works,  and 
moved  to  the  present  location  at  Buena  Vista  and  College  streets. 

In  earlier  days  the  work  was  largely  agricultural,  but  as  the  city  started  to  grow,  the  Company  was  called  to 
enter  other  fields.  Structural  iron  and  steel,  mechanical  equipment  of  every  sort,  engines  and  boilers,  pumps,  mining 
machinery,  oil  well  tools,  and  everything  in  iron  and  steel  work  necessarily  became  a  part  of  the  Company's  manu- 
facture. 

With  many  other  of  the  sound  concerns  of  Los  Angeles,  the  Baker  Iron  Works  has  done  a  profitable  business. 
To  do  this  it  has  been  always  abreast  and  often  ahead  of  the  times.  Wherever  skilled  workers  in  its  field  have  been 
demanded,  the  Baker  Iron  Works  has  always  risen  to  the  emergency. 

The  Company  has  been  under  the  same  management  for  over  thirty  years,  and  those  in  charge  have  seen  it 
grow  from  a  little  machine  shop  to  a  great  manufacturing  enterprise  employing  500  men. 

The  officers  and  dire.Lors  of  the  Company  are:  President  and  Manager.  Fred  L.  Baker;  Vice  President  and 
Superintendent.  Milo  A.  Baker;  Secretary.  Warren  C.  Kennedy:  Store  Manager.  Harry  S.  Hitchcock;  and  J.  Foster 
Rhodes. 


Los  Angeles,  the  Old  and  the  New 


67 


Copyright,  ion.  by  J.  E.  Scott. 

SPRING  AND  TEMPLE  STREETS 

Southwest  corner.  The  structure  shown  in  the  upper  photograph  was  for  about  thirty  years  the  home  of  various 
small  businesses,  with  a  lodging  house  upstairs.  It  was  demolished  about  five  years  ago  and  in  its  place  was  built 
the  steel  frame  bank  and  office  building  shown  in  the  lower  illustration.  The  home  of  the  International  Savings 
Bank,  an  institution  much  in  favor  among  foreign  born  and  descended  residents. 


68 


Los  Anseleis,  the  Old  (ind  the  AVtf 


Copyrieht.  1006.  by  Grafhic  Puhliibing  Ci 


J.  W.  ROBINSON  COMPANY 

Founded  in  1883  by  J.  W.  Robinson,  the  Boston  Dry  Goods  Store  moved  in  1886.  owing  to  the  demand  for  more  room, 
to  171-173  North  Spring  streets,  shown  in  the  photograph  above.  Still  the  business  grew,  and  in  1895  the  Company 
removed  to  its  own  four  story  and  basement  building  shown  at  the  left  and  top  of  the  lower  group,  at  235  7  9  South 
Broadway.  This  brought  the  available  floor  space  to  over  60,000  feet.  But  in  1907  the  establishment  was  enlarged  by 
the  addition  of  the  Hill  street  annex,  bringing  the  total  floor  space  to  1  31 .000  feet.  The  Hill  street  frontage  is  shown  at 
the  top  and  righ  t  of  the  lower  group.  The  Company  is  now  completing  another  addition  in  the  entire  ground  floor  of  the 
F.  J.  Byrne  building,  shown  at  the  bottom  of  the  group,  and  this  was  ready  about  the  first  of  December,  I9n. 
The  business  of  this  house  is  with  the  very  best  class  of  buyers,  and  the  volume  runs  in  the  millions  annually. 


BROADWAY  FRONT 


HILL  STREET  FRONT 


i<ia^4 


J3 


Bill 


ADDITION.  F.  J.  BYRNE  BUILDING.  THIRD  STREET  AND  BROADWAY 


Los  Angeles,  the  Old  and  the  New 


69 


Copyright.  IQII.  hy  J.  E.  H,utl. 


MAIN  AND  SECOND  STREETS 

Southwest  corner.  The  old  Rawson  block,  one  of  the  oldest  buildings  in  the  city  occupied  this  corner  for  about  thirty 
years.  Now  it  is  removed,  and  in  its  stead  is  the  Higgins  office  building,  one  of  the  best  examples  of  reinforced  concrete 
construction  in  the  entire  west.    The  Higgins  building  is  shown  in  the  lower  photograph. 


jfrrrrFFrrrF  i^iiiiiiniiKI 


Los  An  steles,  tlic  Old  and  (lie  New 


lOWMS-TElirSI.  PMEIWMARK.  *~° 


l_OUIS 


ORIGINAL  SALESROOMS  AND  OFFICE 

BROWNSTEIN-LOUIS  COMPANY 

A  HISTORY  IN  PICTURES 

PRESENT  OFFICE  AND  SALES  ROOMS 
The  Brownstein-Louis  Company,  one  of  the  leading  manufacturing  concerns  of  the  southwest,    began    as   a    jobbing 
house  in  1895,  the  organizers  being  D.  J.  Brownstein.  H.  W.  Louis  and  P.  A.  Newmark.      In    1897    the    firm    began 
manufacturing  overalls,  employing  twenty  machines.    To  such  an  extent  has  the  concern  grown,  that  when  on  January 
1.  1912.  the  company  occupies  its  new  buildings  shown  below,  it  will  employ  from  800  to  1000  persons. 

Starting  in  the  old  Baker  block  and  in  the  Arcadia  block,  the  business  expanded  by  1905  so  that  it  was  neces- 
sary to  remove  to  larger  quarters  at  236-240  S.  Los  Angeles  street,  a  three  story  factory  being  in  the  rear.  But  these 
quarters  have  been  outgrown,  and  the  new  factory,  salesrooms  and  warehouse  shown  below  are  about  ready  for  occu- 
pancy. The  company  makes  special  lines  of  clothing,  such  as  "Stronghold"  overalls.  Medal  brand  trousers  and  outing 
clothing  and  "Duromake"  and  "Saturn"  shirts.  Its  selling  field  covers  California.  Nevada.  Utah.  Arizona.  Mexico 
and  the  Hawaiian  Islands.  The  company  employs  a  capital  of  $500,000.  The  officers  are  D.  J.  Brownstein,  Presi- 
dent: E.  J.  Louis,  vice-president;  Henry  W.  Louis,  secretary  and  treasurer. 


Los  Angeles,  the  Old  and  the  New 


71 


Lotyrti:hi  I'-jii.  O  J.  A.  Alu// 


THE  ORPHEUM 


The  upper  photograph  shows  the  site  of  the  Orpheum  on  Broadway,  between  Sixth  and  Seventh,  up  to  1910.  The 
new  Orpheum  was  opened  in  1911.  This  is  a  reinforced  building  of  the  latest  type,  and  is  one  of  the  most  complete 
and  best  equipped  theatrical  structures  in  the  United  States.  It  is  a  gem  in  marble,  concrete,  steel  and  tile.  It  is  one 
of  the  Orpheum  circuit,  comprising  over  thirty  theaters  in  this  country  and  famous  everywhere  as  producing  the  highest 
standard  of  vaudeville. 


72 


Lo.s  AngvUs,  the  Old  and  titc  Neio 


BLAKE.  MOFFITT  &  TOWNE 


Established  as  Blake.  Bobbins  &  Co..  in  San  Francisco  in 
1855.  the  paper  house  of  Blake  Moffitt  &  Townc  opened  a 
branch  in  Los  Angeles,  shown  at  the  right,  in  1891.  After 
one  removal,  the  house  went  Into  its  own  building  on  South 
Los  Angeles  street,  in  1901.  There  is  a  great  warehouse  in 
the  rear  of  the  building  shown  below  and  the  floor  space  used 
by  the  company  is  about  2  1-2  acres.  This  house  deals  in 
everything  in  paper. 


Los  Angeles,  the  Old  and  the  New 


1882 


191 


HAWLEY. 

KING 

&  COMPANY 


Owing  to  its  honorable 
and      public      spirited  Copyright,  iqii.  hy  j.  e.  S(utt 

method  of  dealing,  the  ORIGINAL  QUARTERS 

Hawley,  King  &  Co.  corporation  has  built  up  a  large  and  substantial  patronage  in  Southern  California,  and  the  house 
and  the  management  both  have  a  large  following.  The  business  was  established  twenty-nine  years  ago.  The  corpora- 
tion is  located  in  a  spacious  building  of  their  own  at  224-228  South  Los  Angeles  street,  having  60,000  feet  floor  space. 
There  is  a  branch  store  at  1 1 14-1 1 16  South  Olive  street,  where  the  company  displays  motor  cars  and  power  wagons. 
Hawley.  King  &  Co.  deal  m  the  finest  grades  of  vehicles  of  every  description,  traction  engines,  automobiles  and  power 

wagons.  No  other  house 
of  the  kind  offers  a 
larger  or  more  varied 
display  of  goods  in 
its  line  than  does 
this  company,  and 
the  fact  that  just 
prices  are  quoted  for 
values  given,  coupled 
with  the  fact  that  the 
management  is  most 
accommodating  and 
courteous  is  the  secret 
of  the  great  growth  of 
the  business.  Mr. King 
who  assumed  the  posi- 
tion of  manager  when 
the  house  started  busi- 
ness here  in  1882.  still 
holds  that  position, 
and  is  also  vice-presi- 
dent and  treasurer  of 
the  corporation. 


PRESENT  HOME    224-228  SOUTH  LOS  ANGELES  STREET 


Los  Angeles. 


the  Old  and  the  Nerc 


M.  A.  NEWMARK  &  CO. 


The 


wholesale  grocery  house  of  M.  A.  Ncwmark  &  Co. 

r aright.  IQtl,  by  J.  K.  Siott 


sss^^^^     ^- 


'^]mWim'm'i'.'i- 


was  founded  by  H.  Newmark  in  1865.  in  consequence  of  a 
challenge  made  by  the  late  Prudent  Beaudry.  who  was 
then  in  the  wholesale  grocery  business  and  was  getting  his 
goods  over  the  freighting  line  of  Tomlinson.  from  San 
Pedro.  Mr.  H.  Newmark  and  the  late  General  Phineas 
lianning.  a  competitor  of  the  Tomlinson  freighting  line. 
formed  a  partnership  to  engage  in  the  grocery  business, 
(general  Banning  agreeing  to  haul  all  of  the  firm's  goods 
free  from  San  Pedro.  Mr.  Newmark  supplying  the  capital, 
and  the  two  dividing  the  profits.  At  the  end  of  six  months, 
on  taking  stock,  it  was  found  that  the  firm  had  made  some 
money.  Then  Beaudry  sold  out  to  the  firm,  and  General 
Banning  withdrew  with  the  understanding  that  his 
freighting  line  was  to  handle  the  business  of  the  company. 
From  this  house  of  H.  Newmark  &  Co.  has  grown 
the  present  wholesale  grocery  house  of  M.  A.  Newmark  & 
Co..  without  a  break  of  a  single  day.  This  is  the  oldest 
house  of  any  size  in  Los  Angeles.  For  forty-six  years  this 
concern  has  enjoyed  prosperity. 

The  original  place  of  business  was  in  the  Arcadia  block 
on  North  Los  Angeles  street.  After  some  years  the  firm 
moved  to  205-7  North  Los  Angeles  street,  and  in  1887  to 
the  present  quarters  on  North  Los  Angeles  street,  shown  in 
the  center  illustration.  This  building  has  a  floor  space  of 
about  40,000  feet,  but  the  company  occupies  another 
large  warehouse  at  the  railroad  tracks. 

About  the  first  o(  the  year,  the  Company  will  move  to 
its  new  building,  under  construction,  on  Wholesale  street  in 
the  heart  of  the  industrial  district  and  with  ample  trackage 
facilities.  This  building  is  of  reinforced  concrete,  is  1 45  by 
1 70  feet  in  size,  and  has  a  floor  space  of  about  I  35,000  feet, 
!t  isa  typeof  building  which  most  of  the  larger  concerns  of 
1-05  Aneeles  are  now  'Tec tine  at  the  tracks  for  thei''  use 


Los  Angeles,  the  Old  and  the  New 


Cofyri^ht  IQII ,  by  J.   E.  Scott 


LOS  ANGELES  RAILWAY 

These  photographs  show  the  equipment  of  the  Los  Angeles  Railway  past  and  present.  At  the  top  is  a  photograph  of 
the  first  motor  car  operated  in  Los  Angeles,  on  the  Maple  Avenue  line,  in  1885.  Next  to  it  is  an  old  style  car  of  the 
type  of  1893.  Below  is  a  modern  Pay-As-You-Enter  car,  the  type  used  everywhere  on  the  company's  lines' 
These  cars  were  the  first  of  this  type  used  on  the  Pacific  Coast. 

The  Los  Angeles  Railway  is  a  Henry  E.  Huntington  enterprise.  It  had  its  origin  in  a  mule  car  line. 
Today  the  Company  is  capitalized  for  $20,000,000.  It  has  about  350  miles  of  road  and  about  700  passenger  cars.  Its 
power  comes  from  the  Kern  River  and  from  Redondo.  Among  street  railway  men  the  country  over,  this  system  is 
considered  as  a  model  of  what  a  street  railway  system  should  be. 


76 


Los  Angeles,  the  Old  and  the  Neic 


SSlZr^rr- 

HHl|^^^A|r 

^B 

THE  START.  1894 


1895-1907 


NEWMARK  BROTHERS 

Ncwmark  Bros.,  the  largest  Coffee  and  Tea  house  in  Los  Angeles,  was  established  July  1 6. 1 894,  and  occupied  quarters 
on  North  Los  Angeles  street,  from  the  beginning,  until  1907.  That  year,  the  firm  removed  to  East  First  street,  at  San 
Pedro,  having  erected  a  special  factory  building  for  their  own  use.  The  business  of  the  house  is  so  large  that  a  warehouse 
capacity  twice  as  great  as  the  factory  is  employed.  Their  trade  extends  over  the  entire  Rocky  Mountain  region  The 
firm  was  established  by  the  late  Phineas  Newmark  and  Samuel  M.  Newmark.  and  ithasbeen  one  of  the  most  successful 
houses  in  the  Southwest,  due  to  the  business  integrity  of  the  firm  and  their  devotion  to  quality. 


FACTORY.  1907  TO  PREStlN  I'   ITME 


Los  Angeles,  the  Old  and  the  New 


77 


Cofvright,  IQIO,  by  J.  Horsburgh,  Jr. 

SAN  FERNANDO  BUILDING 

Fourth  and  Main  streets.  Southeast  Corner.  This  building  is  one  of  the  various  building  enterprises  of  Colonel  J.  B. 
Lankershim.  it  was  completed  in  1908.  but  during  191 1.  two  additional  stories  were  added.  It  is  of  reinforced  concrete 
construction  and  replaced  the  old  Alaska  lodging  house  property,  shown  above,  which  once  occupied  the  corner.  In 
this  connection,  it  might  be  said  that  Colonel  Lankershim  owns  the  largest  single  piece  of  down-town  property,  in  this 
corner  and  the  adjoining  buildings.  There  is  a  frontage  of  21  7  feet  on  Main  street,  and  the  property  is  1 55  feet  in  depth. 
The  property  was  once  owned  by  R.  H.  Baker,  but  was  bought  by  other  parties  as  the  site  for  a  tabernacle.  Along  in 
1885.  Colonel  Lankershim  spent  considerable  time  in  San  E)iego  and  Santa  Barbara,  and  noticed  that  business  prop- 
erty was  commanding  about  $100  a  front  foot.  This  Main  street  piece  was  offered  to  him  at  about  the  same  figure, 
and  he  decided  to  buy,  reasoning  that  if  business  property  was  worth  that  much  in  those  two  places,  it  was  worth 
more  in  Los  Angeles.  The  purchase  was  made.  The  Lankershim  holdings  extend  from  the  alley  in  rear  of  the  San 
Fernando  building,  clear  around  to  the  right  of  the  photograph  below. 


Los  Angeles,  the  Old  and  the  New 


ORIGINAL  STORE  OF  HELLMAN.  HAAS  &  CO. 


PRESENT  ESTABLISHMENT  OF  HAAS.  BARUCH  «c  CO. 


HAAS.  BARUCH  &  COMPANY 

Haas,  Baruch  &  Co.  are  the  successors  of  the  wholesale  grocery  firm  of  Hellman,  Haas  &  Co..  who 
occupied  a  building  known  as  the  McLaughlin  building,  shown  on  the  left  above,  with  a  frontage  of  35  or  40  feet. 
This  store  room  was  ample  between  1871  and  1888.  Then  the  firm  moved  to  the  Germain  block,  on  Los  Angeles,  street 
which  was  built  specially  for  the  firm.  About  this  time,  the  late  Herman  W.  Hellman  withdrew  from  the  firm  and 
devoted  himself  to  banking,  and  the  name  of  the  firm  was  changed  to  the  present  title.  In  1892.  increasing  business 
necessitated  the  erection  of  the  structure  at  Aliso  and  Los  Angeles  streets,  though  at  first  only  one-half  was  used  by 
the  firm.  Now.  however,  increasing  business  has  again  compelled  the  firm  to  move.  This  time  there  is  being  erected 
the  magnificent  reinforced  building  shown  below  at  the  intersection  of  Second  and  Alameda  streets,  right  on  the 
tracks  and  giving  the  company  every  facility.    The  trade  of  this  house  extends  over  the  entire  southwest. 


HAAS    BARUCH  S.  GO'S.  NEW  BUILDING.  SECOND  AND  ALAMEDA  STREETS 


Los  Angeles,  the  Old  and  the  New 


79 


VILLE  DE  PARIS 

One  of  the  best  type  of  dry  goods  establish- 
ments in  Los  Angeles  is  the  Ville  De  Paris, 
operated  by  the  A.  Fusenot  Co.  The  Ville 
was  opened  in  Los  Angeles  in  1893  by  A. 
Fusenot.  then  from  San  Francisco,  the  orig- 
inal location  being  on  Broadway  between 
Second  and  Third.  Mr.  Fusenot  was  the 
first  dry  goods  merchant  in  Los  Angeles  to 
foresee  that  Broadway  was  destined  to  be 
the  leading  retail  street.  After  being  enlarged 
several  times — the  original  floor  space  was 
only  3000  square  feet — the  Ville  moved  in 
1904  to  its  present  location  in  the  Laughlin 
building,  taking,  as  well,  the  Hill  street 
annex.  The  present  floor  space  occupied  by 
the  company  is  96,000  feet,  so  that  the  pres- 
ent store  is  over  thirty  times  as  large  as  the 
original.  This  establishment  has  always  ca- 
tered to  the  very  best  trade.  The  officers 
are:  President,  G.  Fusenot;  treasurer.  M.  A. 
Milbach:  secretary  and  manager,  R.  E.  Barry. 


Copyright.  lOII.  by  J.   E.   Scott 

ORIGINAL  VILLE  DE  PARIS  ON  BROADWAY 


BROADWAY  FRONT.  PRESENT  VILLE  DE  PARIS 


JUST  A  GLIMPSE  OF  THE  INTERIOR  OF  THE  SPLENDID  STORE 


so 


Los  Angeles,  the  Old  and  the  New 


SAN  PEDRO 
HARBOR 


Very  frequently  it  is  asserted  in  the 
East,  by  those  who  are  not  familiar 
with  the  recent  development  of  South- 
ern California,  that  "Los  Angeles  has 
no  harbor"  and  hence  cannot  partici- 
pate in  the  Twentieth  Century 
development  of  commerce  on  the 
Pacific.  True,  there  are  but  two 
natural  harbors  on  the  coast  of 
California.  San  Diego  and  San  Fran- 
cisco bays.  That  this  was  true  in  the 
early  history  of  California,  even  the 
most  casual  reading  of  such  a  work  as 
Richard  Henry  Dana's  Two  Years 
Before  the  Mast"  amply  proves.  But 
what  Nature  granted  only  in  stingy 
measure,  man  can  and  has  supple- 
mented and  today  there  are  not  two 
but  three  deep  water  harbors  on  the 
California  Coast,  two  of  them  natural, 
and  one.  ample  tor  all  needs,  largely 
the  creation  of  man. 


CofyriEht.  tOI I ,  hy  J,   E.  S^ott 

SAN  PEDRO  THIRTY  YEARS  AGO 


This  harbor  is  the  real  port  of  Los  Angeles.  Originally  not  much  more  than  a  shallow  lagoon,  it  has  been  improved  by 
the  Government  until  ships  of  the  greatest  draught  known  on  the  Pacific  can  enter.  The  city  of  Los  Angeles  stands 
pledged  to  expend  $10,000,000  in  making  this  one  of  the  great  ports  of  the  world.  This  amount  of  money,  together  with 
the  Government  expenditures  past  and  to  come,  will  create  as  fine  a  port  as  the  Pacific  waters  afford.  The  city  Intends 
to  expend  the  greater  part  of  its  outlay  for  harbor  purposes,  prior  to  the  time  of  the  opening  of  the  Panama  canal,  so 
that  Los  Angeles  will  reap  the  full  benefit  of  that  improvement. 


A  GLIMPSE  OK  THE  INNER  HARBOR.     OUTER  HARBOR  AND  BREAKWATER  NOT  SHOWING 


Los  Angeles,,  the  Old  and  the  New 


81 


LOS  ANGELES 

The    Ardent    Hebe    of    the    Sensuous    South 
A  SKETCH 

By  Harrison  Gray  Otis 

Editor  of  The  Los  Angeles  Times 
Revised  To  October.  1911. 


By  Permission  of  SUNSET  MAGAZINE. 

WHEN  the  Editor  of  the  Sunset 
Magazine  drafted  me  to  write  a 
sketch  of  Los  Angeles,  he  did  not 
expect,  I  am  sure,  that  it  would  be 
an  adequate  treatment  of  the  large  subject 
assigned.  That  result  is  impossible  within 
the  limitations  of  a  magazine  article.  The 
most  I  can  do  now  is  to  smite  the  elevated 
spots  here  and  there.  This  imperfect  sketch 
does  not  purport  to  cover  the  entire  south 
coast,  which  is  a  still  broader  and  larger 
subject. 

Los  Angeles  then,  and  Los  Angeles  now, 
present  a  striking  contrast.  The  transfor- 
mation in  a  little  more  than  a  quarter  of  a 
century — twenty-nine   years — is    the    marvel 


CofiriKhl,  lorn,  hy  J.   Han/iureh.  Jr. 

of  the  age  in  city  building.  My  own  observa- 
tions cover  the  period  indicated.  I  made  my 
advent  upon  the  scene  in  July,  1882,  when 
the  town,  then  just  emerging  from  the  pueblo 
state,  had  no  more  than  12,500  population. 
The  difference  between  those  figures  and  the 
population  figures  of  1911  is  more  than  345,- 
000.  And  if  I  were  capable  of  boasting — 
which  possibly  I  am  upon  occasion  and  with 
an  adequate  effort — I  would  say  with  one  of 
old:  "All  of  which  I  saw  and  part  of  which 
I  was." 

Los  Angeles  occupies  a  favorable  geo- 
graphical position  on  the  south  Pacific  Coast 
with  respect  to  the  westbound  overland  trade, 
to  the  coming  Panama  canal,  to  San  Fran- 


[tan 


From  empty  acreage  to  beautifully  improved,  home-studded 
residence  property  in  two  years — that  is  "The  Old  and  The  New" 
of  Arlington  Square.  It  is  in  the  beautiful  Southwest  Section. 
Los  Angeles'  most  substantial  residential  district — where  thousands 
upon  thousands  of  homes  have  been  built  in  the  past  few  years — 
where  property  values  have  doubled  and  trebled.  This  tremen- 
dous growth  continues,  and  will  continue  for  many  years.  Ar- 
lington Square  is  today  the  choicest  moderate-cost  residence  prop- 
erty in  the  entire  section.  It  has  high  class,  modern  street  im- 
provements, gas  and  electricity,  splendid  car  service,  all  city  con- 
veniences, beautiful  mountain  views.  When  you  can  buy  a  lot  in 
that  vicinity  for  $725,  you  are  getting  an  exceptional  bargain.  I 
have  just  a  few  at  that  price.  Do  you  want  one?  The  terms  are 
only  $25  cash  and  $15  monthly.  See  this  property  or  write  me 
for  literature  and  full  information. 

EMIL   FIRTH 

CITY    LOTS,    LANDS,    SUBURBAN    COMMUNITIES,    HOMES 

346  So.  Broad^ray,  Los  Angeles,  Cal. 
"YOU'KB  SAFE  AT  FIRTH'S** 


I. OS  Angeles,  the  Old  and  the  New 


cisco  and  the  northern  coast,  and  to  the 
islands  of  the  sea  and  the  Orient. 

The  local  conditions  existing  at  that  early 
period  were  indeed  humble  and  unpretentious 
as  compared  with  present  conditions.  Then 
we  had  only  the  signs  and  the  promise  of  a 
city.  The  fulfillment  was  yet  to  be:  and  dur- 
ing ail  the  intervening  years  that  fulfillment 
has  been  steadily  developing.  I  cannot 
review  or  recapitulate  at  length,  but  any 
observant  reader  can  easily  see  the  difference 
between  a  town  of  12,500  population  and  a 
city  of  360,000,  which  we  claim  now.  It 
has  been  the  steadiest,  the  most  rapid,  the 
most  healthful  expansion  of  any  city  of  the 
Union  at  any  period. 

I  mention  a  few  of  the  great  things  achieved 
curing  the  progressive  interval: 

1 .  The  citrus  crop  (oranges  and  lemons) 
of  the  south,  including  Los  Angeles  county, 


season  of  1910-11,  was  46.000  carloads,  worth 
$33,770,000  in  California,  and  the  value  to  the 
growers  of  the  same  crop  in  1911-12 — 
43,000  carloads-  will  probably  reach  a  gross 
value  to  the  growers  of  $30,000,000:  worth 
in  the  Eastern  market  at  least  one-third 
more  than  that  amount. 

Behind  this  splendid  output  of  the  peerless 
fruit  of  gold,  grow  about  eight  million  more 
orange  trees,  old  and  young,  waiting  to 
produce  still  more  thousands  of  carloads  of 
this  delicious  fruit  for  the  delectation  of 
millions  of  consumers  beyond  the  Rockies. 
Yet,  with  all  its  productiveness,  the  orange 
tree  is  so  handsome  that  it  might  well  be 
cultivated  for  the  sake  of  its  shape  and  beauty 
alone — for  the  lure  of  its  perennial  foliage, 
even  were  it  not  capable  of  producing  a  single 
pound  of  fruit. 

2.     And  the  citrus  crop  is  only  one  of  scores 


' 

i//^EVfy/A  STffesr 

^ 

'  '"'Sinii 

■ 

'■•■Zi 

'i 

"THE  TOWN 

THAT  WAS  STARTED 

RIGHT." 


VAN  NUYS 


METROPOUS   OF  THE    47.000- ACRE 
VAN    NUYS-LANKERSHIM    TRACT 


Sitiiate<l    IS    miles    from    Los    Angeles   in   (he    Beautiful  Sao 
Fernando  Valley.     This  pholograph  tal<en  Fehruary.  1911. 
The  pictures  indicate  the  change  in  8  months  from  a  ranch  to  a 
live  city  with  subitanliat  business  buildings.       Theje  buildings 
now  stand  where  crosses  are  placed  in  upper  photograph. 


BANK   OF  VAN  NUYS 

One  acre  to  10  acre  lots  suitable  for  suhdivision 
into  city  lots  later  on.  Suburban  acreage  estates 
fronting  on  $500,000  Boulevard. 

Sure  Profit  Makers 

W.  P.  WHITSETT,  s^LEs 


MANAGER 


319  S.  HILL  ST. 


SKINNERS  BUILDING,  VAN  NUYS 


Los  Angeles,  the  Old  and  the  New 


83 


of  valuable  crops  which  annually  spring  from 
our  fertile  soil  when  stimulated  by  life-giving 
water.  The  school  attendance  for  the  city 
and  county  gives  an  aggregate  of  55,800 
the  largest  of  any  California  county.  The 
number  o'^  male  voters  in  the  city  and 
county  is  estimated  at  120,000.  The  number 
of  banks  is  forty,  with  bank  clearings 
estimated  at  $900,000,000.  Chamber  of  Com- 
merce has  a  membership  of  3,300.  Custom- 
house statistics  show  the  following,  among 
other  facts:  Value  of  foreign  imports,  first  six 
months  of  1911,  $1,386,135.  Value  of  exports, 
domestic  and  foreign,  $198,634. 

3.  By  a  popular  vote,  San  Pedro  harbor 
has  been  recently  taken  into  the  city,  and  is 
now  the  official  harbor  of  Los  Angeles.  Mil- 
lions have  been  spent  by  the  government 
upon  the  outer  harbor,  and  millions  more 
are  to  be  spent  by  Congress  and  by  the 
people  of  the  city  for  the  inner  harbor.  It  is 
a  harbor  not  alone  for  this  city,  but  for  the 
great  Southwest.  It  is  to  be  the  entrepot  for 
a  vast  commerce  coming  westward  through 
the  Panama  canal — a  commerce  which  the 
future  will  surely  bring  to  this  southern  coast. 
After  San  Diego,  this  is  the  first  port  and  the 
first  city  of  importance  at  which  ships  coming 
through  the  canal  will  touch  on  their  voyages 
to  San  Francisco,  to  other  northern  ports  of 
the  Pacific  Coast,  and  to  the  Orient.  Going 
east  from  here,  railway  freight  and  passenger 
trains  will  find  low  mountain  passes  and  easy 
gradients  across  the  continent,  'accompanied 
by  few  obstacles  in  the  form  of  snow-drifts 
and  blockades.  In  short,  they  will  find  an 
overland  route  "  above  the  fever  line  and 
below  the  frost  line  " — a  fact  of  mighty 
advantage  in  railway  travel  and  transporta- 
tion— a  fact  which  has  already  demonstrated 
its  logical  power  in  the  development  of  the 
south  Pacific  Coast.  San  Pedro  harbor  is  not 
merely  a  local  harbor,  but  one  of  national 
importance,  which  fact  Congress  has  recog- 
nized by  making  large  appropriations  for  its 
improvement,  though  not  without  a  fierce 
fight  running  through  years  and  years  before 
it  was  won. 

4.  For  good  roads  our  people  have  pro- 
vided the  adequate  sum  of  $3,500,- 
000  in  bonds;  the  object  being  to  create  a 
comprehensive  system  of  first-class  public 
highways — in  all,  more  than  three  hundred 
miles  in  length.  The  system  will  traverse 
"  the  imperial  county  "in  ts  entirety;  its 
construction  is  now  vigorously   under  way, 

(Continued  on  Pa§^  85)  i 


Your  Eastern  Property 

Exchanged  for  California   Property 

Good  land  with  water  tributary  to  Los  Angeles  $25 
per  acre.     Tliese  lands  will  double  your  money. 
Grasp  the  opportunity. 


303  1.  W.  Hellmaii  Bldg.,  411  Soutb  Haio  St 
LOS  ANGELES  CALIFORNIA 


The  DAVIDSON  CONSTRUCTION  CO. 

Architectural  Designers 
Contractors 


We  do  only  High  Grade  Work. 

Let  us  design  and  build  a  new  home' for  you, 

6lh  Floor  Forrester  BIdg.,  640  So.  Broadway 

Phones         Bdway.  2121  10701 


YOUNG'S 
GLENDALE  TRACT 

Splendid  Chance  for  the  Investor  or  Homeseeker 

Only  18  minutes  frcm  Broadway,  en  fO  fcot  Macadamized 
boulevard.  No  pioneering,  tract  is  an  old  crange  grove,  and  has 
remained  intact  until  recently  sLbdivided.  Improvtrrents  ccnsist 
of  best  street  work,  wide  parkways  planted  to  camphcrs  and  acacias; 
gas,  electricity,  phones  and  pLresL  motntain  viater.  Elevation 
wice  as  high  as  Broadway,  yet  tract  is  absoli-tely  level. 

Prices  $685  to  $750  — a  Few  at  $1250 
Terms  $50  Cash,  $15  Month 

mile  for  Further  Details. 

W.  H.  YOUNG,  Owner 

203  Johnson  Building  LOS  ANGELES,   CAL. 


Acreage  Close  to  Los  Angeles 

Land  that  will  eventually  reach  the   highest   value 

in  Southern  Cjlifornia,  is  property  con- 
venient to  Los  Angeles  where  ALL  THE 
CONDITIONS  ARE  PERFECT  for  the 
production  of  ORANGES,   LEMONS  and 

WALNUTS;  vt'here  the  shipping  and  trans- 
portation facilities  are  the  best,  and  none  of 
the  features  essential  to  the  IDEAL 
COUNTRY  HOME  are  lacking. 

For  reliable    information    concerning    the 
kind  ol  land  you  will  want  to  buy.  see 

MASON  £r  MOON  COMPANY 

910-911  Central  Building 
Membeis  of  Los  Angeles  Realty  Board 


-^-^ 


Los  Angeles,  the  Old  and  the  New 


we  know 
all  about 
California 

we     know     why     those    who    want    the 
best  service  always  go 

Santa    Fe    ALL    the    Way 

and 

we  will  tell 

Our  road  bed  admits  of  fast  time 

Our  equipment  is  built  by  Pullman. 

Our  meal  service  is  managed  by  Fred  Harvey. 

Our  employes  are  courteous. 

Eartn  scenic  wonder,  the  Grand  Canyon,  is  on  your 

way  and  you  have  the  privilege  of  stopping  over. 

Scones  of  Ancient  Indian  Pueblos,  en  route.     . 

And  it's  one  management  all  the  way — 

via  Santa  Fe. 

Our  booklets  tell  what  you  want  to  know. 


SantaFe 

%  w 


Jno.  J.  Byrne.  A.  P.  T.  M., 
Santa  Fe  Ry.,  Los  Angeles, 
Calif. 


Santa  Fe 


Los  Angeles,  the  Old  and  the  New 


{Continued  from  Page  S?) 

and  will  be  completed  possibly  within  one 
year — certainly  before  the  date  when  the 
Panama  canal  and  Owens  river  aqueduct 
shall  have  become  mighty  facts  accomplished. 
These  roads  should  prove  to  be  as  good  an 
investment,  relatively,  as  will  the  other  great 
public  investments  touched  upon  in  this 
article. 

5.  Among  other  notable  things  this  county 
has  attained  the  surprising  distinction  of 
being  pronounced  "  the  richest  in  the  West." 
At  least,  the  State  Board  of  Equalization  of 
California  has  placed  her  in  that  category, 
and  has  thus  unconsciously  paid  an  eloquent 
tribute  to  the  extent  and  value  of  her  property. 
According  to  the  official  figures  of  these 
zealous  servants  of  the  State,  Los  Angeles 
county  heads  the  procession  in  California, 
and  also  in  the  chief  cities  west  of  and  includ- 
ing   Cook    county,    Illinois. 

6.  But  more  important,  still  larger  and 
more  far-reaching,  is  the  pending  project 
for  impounding  the  waters  of  Owens  river  and 
bringing  them  down  to  the  doors  of  the  city.  * 
Here  is  a  tremendous  physical  enterprise, 
striking  in  scope,  conception  and  character, 
bold  in  execution,  mighty  in  the  results  it 
will  bring  to  our  waiting  and  water-using 
people,  it  is  destined  to  return  to  the  investors, 
many  times  over,  the  cost  of  the  work,  great 
as  that  cost  will  be.  In  voting  a  bond  issue 
in  the  immense  sum  of  $23,000,000  for  this 
stupendous  but  necessary  work,  the  people 
of  the  city  showed  not  only  great  wisdom  and 
profound  confidence  in  her  future,  but  they 
exhibited  at  the  same  time  a  degree  of  nerve 
never,  in  my  opinion,  shown  by  any  other 
community  on  earth  of  like  size,  under  like 
conditions  and  with  a  like  environment.  The 
project  is  to  bring  from  the  base  of  Mount 
Whitney,  highest  of  the  Sierras,  more  than 
two  hundred  miles  away,  a  supply  of  pure 
mountain  water  right  down  to  the  city's 
doors — traversing  the  intervening  distance 
through  rugged  mountains,  along  deep  canyons 
and  across  burning  deserts.  Everything  thus 
far  developed  in  this  nervy  and  notable  under- 
taking is  propitious.  The  vast  work  is  going 
on  with  system  and  celerity.  The  two  chief 
human  factors  in  the  field  of  the  Owens  river 
construction  are  Chief  Engineer  William 
Mulholland  and  Lieut.  Gen.  Adna  R.  Chaffee 

(Continued  on  Page  87) 


LOOKING  BACKWARD 


is  of  interest,  because  in  the  steadily  prngressive  cotn- 
munily,  tributary  and  surrounding  Los  Angetes,  looking 
backward  gives  u^  every  basis  for 

LOOKING  AHEAD 

Our  office  is  on  the  7t!i  floor  of  the  Consolidated  Realty 
Building,  one  of  the  finest  structures  in  the  city. 

25  YEARS  AGO 

a  little  cliurch  stood  on  the  corner  now  occupied  by  this 
skyscraper. 

1  YEAR  AGO 

ARCH  BEACH  was  only  known  to  a  few  lovers  of  Nature, 
excursionists  and  dwellers  by  the  seashore. 

TO-DAY 

ARCH  BEACH  has  about  half  a  hundred  substantial 
buildings;  is  on  a  fully  developed  main  County  Road,  and 
about  1500  owners  who  are  interested  in  propetl> — a 
property  which  owing  to  all  its  natural  advantages  will  be 
one  of  the  foremost  long  before 

25  YEARS  HENCE 


AkCH  BEACH  HEIGHTS  CO. 

Suite  700,         Consolidated  Realty  BIdg. 
6th  and  Hill  Sts.,     Lob  Angeles. 


Alexandria 
IlLIrl   Hide. 


SAVE  FOR  THE  HOME  AT  THE  HOME   SAVINGS 

You   Take    Out    More   Than 
You    Put    In 

The  safest  place  for  your  money.  In  a 
savings  fund  you  are  sure  of  a  definite  earning. 
Interest  payable  twice  a  year,  and,  you  always 
take  out  more  than  you  put  in — which  makes 
this  the  ideal  place  to  keep  your  money. 

Home   Savings    Bank 

S.  W.  Cor.  Fifth  and  Spring 
Los  Angeles,  Calif. 


*A  detailed  description  of  this  great  underlakins  appeared  in 
SUNSET  for  December,  1909. 


86 


Los  Angeles,  the  Old  and  the  New 


THE    CITY    THAT    WAS    BORN    AGAIN 


FOUNDED  1885 


INCORPORATED  1908 

Once  part  of  a  princely  domain,  the 
Rancho  Aquaje  de  la  Centinela  and  Sausal 
Redondo.  Now  a  thriving,  up-to-date,  pro- 
gressive home  town  with  fine  streets,  schools 
and  churches  and  no  saloons.  Over  $160. 
000  street  improvements  now  under  way. 


A  NEW  ONE.  Let  us  show  you 
Centinela  Hills  and  Inglewood  Bungalow 
Park.  Oiled  streets,  cement  walks  and 
curbs,  water,  gas  electricity,  telephone,  good 
car  service  with  transfers,  unequalled  cli- 
mate. Everything  you  want  in  a  home. 
We  will  build  if  you  wish  and  sell  to  you 
on  easy  terms. 


1007-1010  TITLE    INSURANCE    BLDG. 
HOMEA4.229         MAIN  6913 


Th&GId  Way 


To  and  from  Lqi  Angeles 


The  New  Wdy 


Tlie  Old  Way 
was  with 
months  of  toil 
and  hardships, 
in  a  "  Prairie 
Schooner." 

The  New  Way 
is  in  the  Lux- 
urious Electric 
Lighted  "Los 
Angeles  Limit- 
ed, "  only  three 
days  between 
I. OS  Angeles 
and  Chicago, 
Solid,  via  the 
Salt  Lake 
Route,  Union 
Pacific  and 
Northwestern. 

Any  Ticket 
Agent  will  give 
information. 


Los  Angeles,  the  Old  and  the  New 


(Conlinued  from  Page  85) 

(retired),  whose  skilful  co-operation  is  a 
guarantee  of  ultimate  success.  Had  this 
alluring  and  important  subject  not  been  so 
recently  and  so  adequately  described  in  these 
pages,  I  would  here  go  into  it  at  greater  length. 

7.  The  city  has  a  cosmopolitan  population 
that  ranks  high  in  intelligence,  activity  in 
good  works  and  social  attainments,  and  in 
her  strong  business  phalanx  are  many  men 
who  are  conspicuous  as  men  of  large  affairs 
and  great  material  achievements.  Her  "  cap- 
tains of  industry  "  show  themselves  worthy 
of  the  title.  Her  people  have  achieved  for 
themselves  an  honest  name  at  home  and 
sweet  fame  abroad.  It  is  the  rendezvous,  so 
to  speak,  for  brave  men  and  noble  women, 
who  grace  the  places  they  have  won  in  the 
community. 

Here  may  be  seen  marked  manifestations 
of  civil  life  in  its  higher  forms — life  expressed  in 
patriotism,  religion  and  literature,  in  art, 
music  and  the  drama,  and  in  that  social, 
educational  and  elevating  progress  which 
points  surely  to  a  yet  higher  civilization — to 
a  state  of  culture  and  philosophy  such  as 
prevailed  along  the  classic  shores  of  ancient 
Greece  in  her  palmy  days,  and  which  can 
come  only  with  time  and  leisure. 

8.  But  among  all  her  splendid  material 
assets,  none  is  so  valuable,  morally  and 
materially,  as  her  possession  of  that  priceless 
boon,  industrial  freedom.  Her  hold  upon 
that  great  asset  has  already  proven  of  inesti- 
mable value,  and  is  destined  to  yield  vastly 
greater  and  more  substantial  returns  in  the 
future.  We  have  not  yet,  it  may  be,  entirely 
thrown  off  industrial  thralldom — but  we  are 
steadily  approaching  that  magnificent  goal 
for  which  brave  and  free  men  should  every- 
where contend,  until  the  entire  country  is 
free  in  this  respect,  with  the  right  firmly 
established  for  every  citizen  to  freely  pursue, 
under  the  law,  any  honest  avocation  or 
employment  of  his  choice,  and  to  be  pro- 
tected in  that  right  from  disturbance,  men- 
ace and  maltreatment  by  the  whole  power  of 
the  law.  The  championship  by  our  people  of 
this  sound,  just  and  constitutional  doctrine 
has  resulted  in  conspicuous  success.  The 
same  success,  relatively,  should  and  must 
follow  such  advocacy  in  any  and  every 
patriotic  community  in    the    United  States. 

In  all  these  pregnant  years  of  masterful 
progress  since  1881,  the  Los  Angeles  Times 
claims  to  have  had  some  hand  in  the  superb 


CHAS.  H.  DOUGHERTY 
City  and  Country  Property.  Government  Land,  Business 
Chances,  etc.     Members  ot  ttie  Cliamber  of  Commerce 
and  Los  Angeles  Realty  Board,     Largest  and  most  con- 
servative operators  of  Real  Estate  in  the  west. 
See  or  Write  us  Before  You  Buy 

Loans  and  Investments 

Suite  519  0.  T.  Johnson  Bldg.  Los  Angeles  Cal. 


This  Office  Acts  as 
Broker  for  Those  Wishing 
to  Buy  or  Sell  either  City 
or  Country  Property. 

R.  J.  WIDNEY 

LOS  ANGELES 

BOTH  PHONES 


Buy  A  Ranch  In  California 

and  be  independent.  S500  per  acre  profit  in  Oranges, 
Dates,  Figs,  and  100  per  cent  profit  on  your  health,  Big 
money  in  Alfalfa.  Hogs  and  Stock:  California  Peaches, 
Apricots  and  Fruits  bring  the  highest  prices. 

We  specialize  in  ranches  from  little  acre  places 
near  the  city,  to  100,000  acre  subdivisions.  Send  for 
pamphlets  on  Wealth  and  Health  in  California;  also 
state  what  you  wish  to  buy  or  become  interested  in. 

A.  EUGENE  BROWN 

430  W.  Sixth  Street  LOS  ANGELES,  CAL. 

DEPAFIHENT  ON  RANCHES 


RELIABILITY 


MASH  8c  MCMILLAN 

REAL   ESTATE   AND 
EXCHANGE  BROKERS 

We  Handle  Nothing  Bat  What  Will  Stand  the 

Strictest  Investigation,     Correspondence 

Solicited  from    Eastern    Clients 

Suite  616  to  620  Citizens  National  Bank  Bl(t£. 
LOS  ANGELES    -    -    CALIFORNIA 


88 


Los  Angeles,  the  Old  and  the  New 


Van  Winkle  &'  Funk 

Acreage 

If  you  wish  to  buy  or  sell  a  certain  article  or  com- 
modity, you  should  see  a  specialist  in  that  particu- 
lar line. 

We  Are   Special- 
ists in   Acreage 

Write  or  come  m  and  talk  acreage  with  us  if  you  are 
interested  in  buying  or  selling  that  particular  line. 
We  can  get  you  (he  result  you  are  looking  (or. 

Business  Properties 
Houses  and  Lots 

Vail  Winkle  c#  Funk 

427  Consolidated  Realty  Bldg. 
A3975  Los  Angeles  Main  1461 

Members  L.  A.   Realty  Board 


For  Sale — Or  Exchange — 

Property  of  every  description  in  every  direction.  With 
my 

"Resident  Ageots  in  All  California  Districts" 

gives  me  positively  the  largest  list  of  properties  for  sale 
and  exchange  in  California,  Eastern  property  exclpanged 
for  California  properly.  It  will  pay  you  to  see  or  write 
me  before  buying  or  exchanging  your  property. 

A.  D.   Bowman. 

503  Higgins  BIdg., 

Second  and  Main  St*.,.  Los  Angeles,  Cal. 


The  James  R.  H.  Wagner  co. 
P^irni  Lantis 

Owens  Valley  Orange  Lands 

San  Joaquin   Valley     |  Walnut  Lands 

Alfalfa  Lands 

329  So.  Hill  Street 

Los  Angeles 


development  of  the  south  and  as  it  has 
marched  "  on  and  on  and  en."  it  has  giown 
from  an  unpretentious  four-page  country 
daily  to  the  expanded  state  in  which  it  is  now 
seen  the  largest  newspaper,  according  to 
the  latest  advices,  published  on  the  globe. 

Los  Angeles  was  sorry  for  San  Francisco, 
because  of  the  great  calamity  of  1906.  She 
was  sorry  to  the  amount  of  half  a  million 
dollars.  She  never  rejoiced  in  the  calamity 
of  her  northern  sister  nor  mocked  when  her 
fear  came;  but  she  is  glad  now,  because  of 
the  matchless  rehabilitation  seen  in  1911, 
and  which  her  brave  and  resolute  citizens 
are  so  determinedly  working  out  to  a  glorious 
consummation   under  formidable   difficulties. 

More  and  more  the  city  is  becoming  the 
center  of  capital  and  business  achievement 
where  great  industrial  and  othe  enterprises 
near  and  far  are  financed  and  managed  'or 
the  good  of  the  individual  investors  and  for 
the  enrichment  of  the  entire  region.  She  has 
clear-eyed  and  courageous  merchants  who 
cater  to  a  vast  and  far-flung  tributary  trade, 
whose  arteries  are  found  all  along  the  southern 
seacoast,  in  protected  valleys,  among  rugged 
mountains,  in  ambitious  "  villages  of  the 
plains,"  on  big  ranches,  and  in  distant  mining 
camps,  as  well  as  in  the  adjacent  states  and 
territories,  and  also  in  Old  Mexico.  Here  are 
located  great  manufactories  of  heavy  machin- 
ery for  use  in  mining,  roadbuilding,  farming 
and  irrigation-  machinery  frequently  of  spec- 
ial designs  and  of  unique  construction, 
required  in  the  monster  work  of  compelling 
the  stubborn  hills,  as  well  as  the  more  kindly 
lowlands,  to  yield  up  their  hidden  wealth. 
All  such  machinery  finds  a  market  in  that 
growing  territory  which  is  directly  tributary 
to  this  commercial  capital  of  the  ever-expand- 
ing Southwest. 

Los  Angeles,  big  with  mighty  potentialities, 
and  revealing  the  sure  portents  of  future 
greatness,  is  marching  onward  to  her  brilliant 
destiny.  Her  day  is  still  young-  she  is  in  the 
very  morning  of  her  career.  She  is  only  just 
arriving  at  the  door  of  an  epoch-making 
period — only  at  the  door  not  yet  having 
fairly  crossed  the  threshold.  All  credit  be 
given  to  those  dauntless  men  who  laid  here 
the  foundations  of  this  metropolis  of  the 
present  and  of  the  future! 

With    all    these    and    other    conspicuous 

advantages  in  her  favor,  the  city  is  destined 

to    achieve    a    great    and    a    famous     uture. 

Besides  the  increase  of  more  than  340,000  in 

{Continued  on  Page  91) 


Los  Angeles,  the  Old  and  the  New  89 


FOUR 
ROUTES 
EAST  AND  WEST 


SUNSET 

Double  Daily  Service  Between  New 
Orleans  and  California,  through  Dixie 
Land. 

Route  of  the  "  Sunset  Limited  " 

EL  PASO 

"  GOLDEN  STATE  LIMITED" 
The  train  de  luxe,  exclusively  first  class. 

The  "  CALIFORNIAN  "  for  both  first 
and  second  class  travel. 

The  line  of  low  altitudes. 

OGDEN 

The  trail  of  the  Argonauts — 
The  route  of  the 

SAN  FRANCISCO— 
"OVERLAND  LIMITED" 

SHASTA 

The  "ROAD  OF  A  THOUSANi:) 
WONDERS,"  to  and  from  the  east 
through  the  great  Northwest. 

SEE  AGENTS 

Southern  Pacific 


90 


Los  Angeles,  the  Old  and  the  New 


A  mile  deep,  miles  wide, 
2)  pamiea  like  a  sunset 


Thai's  me  Grand  Canyon 

o/^  Arizona,    -/ 

stopover  permitted  on  all  through  tickets — 
Pullman  sleeper  to  the  rim  on 

[%  Cali/ferniaLimifed 


ASK    FOR    OUR 

ILLUSTRATED 

BOOKLETS 


^tiMSS^ 


Los  Angeles,  the  Old  and  the  New 


91 


{Continued  from  Page  88) 

her  population  since  her  pueblo  days,  she 
has  made  mighty  strides  in  other  directions. 
She  has  now  three  lines  of  transcontinental 
railroads,  hundreds  of  miles  of  local  roads, 
both  steam  and  electric,  many  leagues  of 
improved  streets,  beautiful  and  extensive 
parks,  increasing  numbers  of  fine  public  and 
business  structures,  thousands  of  comfortable 
modern  homes  for  the  average  population — 
which  is  of  an  exceptionally  high  class- 
besides  palaces  for  the  rich  and  great  hotels 
for  the  traveling  public.  She  is  a  city  of 
schools,  colleges  and  churches.  She  patronizes 
music,  art,  and  the  drama,  and  in  her  popula- 
tion, intelligence,  culture  and  hospitality  find 
high  expression.  Los  Angeles  is,  in  short,  "  on 
the  map  "  in  large  and  luminous  characters. 

California  is  rightly  numbered  among  the 
"  lands  of  the  sun,"  and  Los  Angeles  is  verily 
"  set  in  the  sunset's  heart."  The  bodies  of 
her  favored  people  are  warmed  by  the  sun 
god's  genial  rays,  and  their  souls  dilated  by 
the  perennial  and  all-pervasive  solace  of  the 
kindly  climate,  fitting  them  for  brave,  gener- 
ous and  kindly  deeds.  They  abide  in  what  is 
picturesquely  called  the  "  land  of  the  after- 
noon." Speaking  in  unvarnished  English, 
however,  climate  constitutes  one  of  our  most 
valuable  assets.  Here  the  "  old,  old  story," 
ever  fresh,  ever  new,  may  be  told,  and  told 
again,  and  yet  again,  on  almost  any  day  or 
night  of  the  whole  year  in  the  friendly  shelter 
of  the  orange  tree,  or  beneath  the  passion- vine, 
or  under  the  ever-blooming  rose.  But  if, 
perchance,  the  sweet  and  all-absorbing  rela- 
cione  should  be  interrupted  now  and  then — 
only  now  and  then — by  a  sunless  day  or  an 
inclement  night,  then  refuge  may  be  had 
indoors  on  the  right  flank  of  a  small  fire  of 
matchless  mesquite  wood  brought  down 
from  the  mountains  or  up  from  the  further 
side  of  the  International  Boundary  Line. 

Never  a  flake  of  snow  falls  on  the  plains 
here  and  a  breath  of  frost  visits  these  sunlit 
plains  and  sunkissed  slopes  only  rarely.  Out 
of  three  hundred  and  sixty-five  days  in  the 
year  not  more  than  twenty-five  or  thirty  are 
rainy,  and  there  are  three  hundred  days  of 
sunshine,  most  of  them  of  fleckless  skies,  and 
few  of  them  marked  with  excessive  heat. 
When  the  mercury  rises  the  moisture  in  the 
air  falls.  The  winds  come  mostly  from 
10,000  miles  of  sea — pure  as  the  breath  of 
heaven  and  moderate  in  their  temperature 
beyond  anything  known  almost  on  earth. 
The  farmer  in  this  region  everywhere  may 


Early  Orange  Lands 

At  Terra  Bella  and  Richgrove 

In  the  justly  celebrated  early 
orange  belt  of  Tulare  and  Kern 
Counties  on  S.  P.  R.  R. 

Finest  soil;  an  abundance  of 
water;  climatic  conditions  ideal; 
view  of  snow-capped  mountains. 

Oranges  ripen  six  weeks  earl- 
ier than  in  other  districts  of 
California. 

Absolutely  perfect  orange 
land  at 

$100  per  acre 

on  our  easy  monthly  installment  plan  of 
$13.63  per  month  if  desired. 

Strongest  financial  and  bank  endorse- 
ments. 

Write  us  for  illustrated  catalog. 

ENSIGN-FRANCIS  COMPANY 

GENERAL  AGENTS 
212-213  H.  W.  Hellmao  Bld£.,  Los  Angeles,  Cal. 


DON'T  TAKE  CHANCES 
Homesteaders  "■">  Land  Buyers 

STOP  AND  THINK 

W^hydoyou  allow  yourselves  to  be  deceived 
and  talked  into  "BUYING"  or  being  "LOCAT- 
ED" on  poor  alkali  adobe  land,  without  water 
and  often  very  poor  soil,  when  you  can  get  as 
good  land  as  any  in  California  for  the  same 
money?  There  is  yet  good  Government  land  open 
for  entry  vrith  abundance  of  water  and  in  its  best 
valleys.  This  will  make  you  an  ideal  home, 
Why  should  you  buy  land  in  Mexico  or  Panama 
or  any  other  fever  country  when  you  can  get  better 
and  richer  lands  and  live  in  the  best  climate 
on  earth,  close  to  market?  There  is  yet  school 
land  available,  close  to  good  towns  and  under 
good  irrigation,  that  we  can  sell  you  from  $3.50 
to  $30  per  acre,  that  will  triple  in  value  in  the 
next  few  years.  You  can  raise  all  vegetables  or 
fruits  that  grow  in  the  Southwest.  Will  you 
investigate?  It  will  cost  you  nothing,  but  may 
mean  a  fortune  to  you.  Write  today  before  you 
forget  it. 

Mutual  Bond  and  Mortgage  Co. 

626  Chamber  of  Commerce  Bldg. 
Los  Angeles,  Cal. 


92 


Los  Angeles,  the  Old  and  the  New 


5 


]3e\'eriv  Hil 

"A  Suburban  Masterpiece" 

Beverly  Hills  now  has  gas.  electric- 
ity, sewers,  mountain  water,  tele- 
phones, petrolithic  boulevards, 
parks,  water  garden,  etc.  Greatest 
center  of  residential  buying  and 
building  activity  suburban  to  Los 
Angeles.  New  $300,000  hotel  now 
in  course  of  construction.  Lots, 
80x160  to  100x260,  $1250  to  $2000. 

Percy  H.  Clark  Co. 

311 H.  W.  Hellmao  Bld^,  4th  and  Spring Sts 


FREE  HOMES 

NEAR  LOS  ANGELES 

THI'",  most   marvelous  story  of  home-making 
in  a  new  land  is  contained  in  a  history 
of  the  Western  Empire's  Home  Extension 
Movements  in  California. 

Nine  projects  and  suburban  towns  have 
been  builded  by  3400  families  on  the  basis  of 
controtUn]^  the  tributary  raw  land  to  create 
city  values  so  that  original  members  secured 
their  own  land  free  and  clear  of  debt.  Nine 
of  the  foremost  projects  in  California  have 
proven  the  simple  common  sense  and  wisdom 
of  this  plan  to  home-seekers. 

A  new  Los  Anj*eles  suburban  settlement 
is  now  ready.      Send  for  details. 

Stnd  $(  in  itampi  for  our  Bookltt    on  "Land. 
Ranking  and  Horn*   Srturing" — and  J  sample 

(Ofits  of  our  hie  Hurul  Homr  Journal. 

WESTERN  EMPIRE  MAGAZINE 

179  Chamber  of  Commerce  Block 


LOS  ANGELES 


CALIFORNIA     J 

i 
,.............,►..„..........„...> 


pursue  his  occupations  three  hundred  and 
thirty  days  out  of  the  year  if  he  wants  to 
include  the  Sundays,  not  only  without  an 
overcoat,  but  in  his  shirt-sleeves,  and  never 
suffer  from  the  cold.  The  crops  reaped  from 
the  soil  here  are  of  greater  variety  and  of 
greater  value  than  those  that  come  from 
anywhere  else.  The  farmer  may  pick  oranges 
and  lemons,  grape-fruit,  guavas,  limes,  straw- 
berries, cabbage,  onions,  peas,  radishes, 
lettuce,  and  other  fruits  and  vegetables  all 
the  year  round.  The  apple  crop  comes  all 
the  time  from  July  to  November,  inclusive; 
apricots,  June  to  August:  blackberries,  June 
to  September;  cantaloupes.  May  to  October; 
cherries.  May  to  June;  currants,  the  same; 
figs,  July  to  November;  grapes,  July  to 
January;  nectarines,  June  to  August;  olives, 
December  to  January;  pears,  July  to  Novem- 
ber; peaches,  the  same;  Japanese  persimmons, 
November  and  December;  plums  and  prunes, 
June  to  September;  pomegranates,  September 
to  December;  quinces,  October  to  December; 
raspberries,  June  to  October;  melons.  May  to 
November.  The  nut  crops  are  gathered  in 
September  and  October,  and  honey  is  taken 
from  the  hives  almost  any  time  one  desires. 

There  is  nothing  more  delightful  in  human 
life  than  rural  California,  whether  we  consider 
it  in  the  rainy  season  extending  from  Novem- 
ber to  April,  inclusive,  or  the  dry  season  cover- 
ing the  rest  of  the  year.  In  the  spring  the 
air  is  laden  heavily  with  the  perfume  of 
orange  blossoms  from  millions  of  trees  covering 
many  thousands  of  acres.  During  the  time 
called  winter  elsewhere,  our  valleys  and 
slopes  are  all  clad  in  the  brightest  green, 
decked  with  flowers  of  innumerable  hues. 
Our  landscapes  are  like  sunrise  or  sunset 
skies  and  vie  with  the  rainbow  in  their  var- 
iegated loveliness  of  tint.  The  poppies  in 
myriads  covering  broad  acres  in  single  patches 
lift  their  golden  chalices  to  the  sun,  and 
looking  upon  the  hillside  like  a  whole  country- 
side in  a  blaze.  Where  grain  farms  cover  the 
valley,  the  roads  are  lined  for  many  weeks 
in  the  springtime  and  on  into  the  early  sum- 
mer with  a  rank  growth  of  wild  mustard, 
yellow  as  gold,  and  stretching  for  miles  in  an 
uninterrupted  streak  of  glory  over  the  land- 
scape. Even  in  the  desert  places — the 
washes-  the  yucca  or  Spanish  bayonet  shoots 
its  tall  shaft  up  from  the  white  sands  in  a 
column  as  pure  as  snow.  The  flowering  stem 
of  this  yucca  plant  is  often  ten  to  fifteen  feet 
tall,  and  from  its  topmost  tip  almost  to  its 


Los  Angeles,  the  Old  and  the  New 


93 


roots,  it  is  clad  in  myriads  of  these  white 
flowers. 

Los  Angeles  is  ringed  around  with  uplifts 
of  the  earth's  surface  ranging  from  hills  of 
moderate  height  to  snow-capped  mountain 
peaks  on  which  the  clouds  of  the  summer  day 
rest — over  two  miles  above  sea-level.  The 
county  fronts  upon  the  Pacific  Ocean,  where 
the  league-long  rollers  break  in  thunder  or 
the  wavelets  murmur  in  a  gentle  cadence 
upon  the  white  sands.  Everything  combines 
to  make  rural  life  in  this  most  delightful  of 
all  climates  not  merely  a  pleasant  thing,  but 
an  ecstacy  of  existence. 

Los  Angeles  has  already  made  and  planted 
unique  and  striking  development  records, 
and  is  destined  to  make  and  plant  yet  other 
telling  records,  so  indelibly  written  on  the 
imperishable  tablets  of  time  that  they  will 
never  be  swept  away  by  shifting  fields  of  ice, 
nor  obliterated  by  desert  sands  or  unleashed 
cyclones  nor  destroyed  by  moving  accidents 
of  field  or  flood.  She  is  in  no  danger  of  perish- 
ing by  drouth,  for  already  we  can  almost  hear 
the  sound  of  the  fructifying  flow  of  the  Owens 
river  aqueduct  at  our  very  borders;  nor  by 
earthquake,  pestilence,  famine  or  great  finan- 
cial catastrophe.  She  is  here  to  stay, to  grow, 
to  expand  yet  more  in  solid  fact  and  in  good 
fame. 

GREAT  CHANGES 

The  writer  has  lived  continuously  in  Los  Angeles  for 
the  last  24  years.  He  has  seen,  and  been  a  part  of  the 
marvelous  development  so  graphically  illustrated  by 
the  pictures  of  this  book.  From  a  hamlet,  with  its 
social  and  business  center  at  the  Plaza,  he  has  seen 
it  develop  into  a  city  of  350.000  souls.  From  then 
until  now  he  has  been  instrumental  in  furnishing  homes 
for  about  800  families.  The  building  company  of  which 
he  is  General  Manager,  is  today  the  best  expression  of 
this  great  industry  in  Los  Angeles.  Its  stock  is  the 
best  investment,  and  is  based  on  the  most  solid  se- 
curity obtainable,  towit:  Los  Angeles  real  estate.  It 
is  not  only  safe  and  sure,  but  is  a  dividend  paying 
stock.  Bankers  and  prominent  business  men  are  its 
Officers  and  Directors.      Inquire  today. 

Western  Building  &  Investment  Company 

303  W.  Second  Street. 
.Alfred  E.  Gwynn,  General  Manager. 


We  are  building  what  we  consider  the  best 
five  and  six  room  bungalows  in  the  City  of 
Los  Angeles.  We  have  spent  considerable  time 
in  figuring  how  to  produce  a  house  with  artis- 
tic exterior,  large  floor  space,  with  interior  dec- 
orations, such  as  paneled  walls,  beamed  ceil- 
ings, built-in  bookcases,  writing  desks,  buffet, 
woodlith  drain  boards,  large  closets,  cabinet 
kitchen,  hardwood  floors,  etc,  at  a  price  that 
would  enable  you  to  own  your  own  home  and 
still  enable  us  to  make  a  reasonable  profit. 
This  has  been  accomplished  only  by  the  saving 
we  make  in  buying  our  material  in  large 
quantities,  acquiring  land  at  acreage  prices 
and  doing  business  on  a  large  scale.  This  being 
the  case,  we  are  making  a  profit,  and  you  are 
buying  a  home  cheaper  than  the  average  person 
on  the  installment  plan.  When  you  take  into 
consideration  the  above  mentioned  facts,  the 
location  of  the  houses,  and  the  rapid  increase 
in  values,  it  behooves  you  to  look  at  these 
houses  at  once. 


20  Minutes  From  City.  Gas,  Sewer,  Lawns,  Etc, 
$2950.00    to    $3500.00 

Small  Payment  Down    —   Balance  Like  Rent 

THE  INVESTMENT  BUILDING  CO. 

1005-8  W.  P.  Story  Bldg.     F  3175  Bdwy,  4575 


F.  B.  BAER  &  CO. 

REAL    ESTATE,    ORANGE    GROVES,     AND 
GOVERNIVIENT  LAND 

Loans,   Insurance.   Exchanges,  Builders,  Rentals 

7 1 5  W.  P.  STORY  BLDG. 
Los  Angeles,  CaL 


STILLWELL    BUNGALOW    PLANS 

CAIJFOIiNIA  and  P.^CIFIC  r<).\ST  HdU.SES  in 
woiifl  an<l  concrete  arc  e\'erv\vhercuclviinwlcfiu:cd  tile  most 
lieaulil'lll  anil  Practical.  Western  lluuKalinvs  combine 
e\er.v  conifotl  and  lai^or  saxini^  d<-\iee  with  indi\iduality 
of  de.sisn.  Our  plan  books  cijnlain  carefull.v  selected  pic- 
tures, floor  plans,  descriptions,  cost  estimates,  and  other 
information  of  great  value  to  prospective  builders. 
"Representative  California  Homes"— Price  50  cents 
,^)0  Bungalows,  Cottages  and  Concrete  Residences.  One 
and  two  storv  houses  of  Ave  to  ten  rooms  costing  $1,500 
to  $6000. 

"West  Coast  Bunealows""Prlce  50  cents 
50  one  storv  Bungalows  of  four  to  six  rooms  costing  s.,00 


to  S2000       This  is  the  onlv  published  collection  of  very  low  cost  Bungalows 

*  E.  W.  STILLWELL  &  CO.     216  Henne  Bldg.,  123  Third  St.      Los  Angeles,  Cal. 


94 


Los  Angeles,  the  Old  and  the  New 


M^MSi^^Wjfionihs  from^today- J 


1000 

ABOVE 

THE 

SEA 


II  I    secures  a  suburban  homesite 

0  %    9       '"^"-l  ijarlicijiation  in  purchase  of  inipor- 
^^         lant   trolley   system,   and   hundreds   of 
acres  of  foothill  lands  for  the  making  of  a  second  Pasadena., 


The  "Western  Empire's"   10th  Home  Securing  Project. 


11  y.ju  ever  expect  to  get  that  home-site  in 
the  Ijjihny  foothills  that  you  have  yearned 
loi'.  you  must  investigate  and  accept  this 
opening  of  the  last  old  vineyard  rancho — 
so  close   to   Los  Angeles. 

Each  member  will  first  receive  a  deed  to 
a  50-toot  residence  lot — subdivided  from 
the  old  vineyard — and  improved  with  petro- 
lithic  raved  streets,  cement  curbs,  side- 
walks and  palms:  new  grammar  school  and 
library  building,  etc.,  etc.,  all  paid  for  out 
oi  the  funds  subscribed  by  members. 
These  funds  purchase  a  half  interest  in 
the  Gltndale-Suburban  Electric  System  (in 
operation  4  years;)  and  l.-iOi)  acres  of  valley 
and  foothills,  within  10  miles  of  the  busl- 
iies's  center  of  Los  Angeles;  and  also  pays 
lor  streets,  school  and  auditorium  buildings 
water  system,  etc.  After  each  member  has 
secured  a  residence  lot,  which  un.i.-r  these 
improvements,  is  worth  double  the  amount 
uf  his  $.500  investment,  he  still  holds  $500 
iif  stock  in  the  project  which  then  owns 
half  of  the  railway  system;  1000  acres 
ol  adjoining  lands,  which  w'ill  grow 
enormously  in  value,  and  the  water 
system. 

This  is  the  Western  Empire's  well- 
known  and  long-operated  Land-Bank- 
ing and  Home-Securing  Plan.  Under 
this  plan   we  distributed   town  lots  in 


I  lOOQOOO  PEOPLE  IN  1920! 


our  great  Wasco  Colony  at  $12. 7S  each,  only 
four  years  ago  that  have  become  worth  $200 
to  $1000  each  today,  and  other  big  projects 
that  are  known  as  the  most  phenomenal 
profit  makers  in  California  history. 
This  Glendale-Verdugo  project  is  the  climax 
of  our  successful  work.  Remember  Alpaugh, 
Wasco,  Greenfield,  Elysian  Gardens  and 
Monte  Vista,  and  then  lose  no  time  in 
studying  this. 

Our  trolley  cars  now  run  to  within  a  half 
mile  of  this  vineyard  tract.  Daily  auto  ex- 
cursions   9:30    a.m.,    2    p.m.,    from    our   office. 

THERE     ARE     NO     COMPLICATIONS. 

Members  secure  a  resilience  lot  worth  double 
their  original  investment,  and  participate 
in  half  of  all  the  profits.  Do  you  wonder 
that  this  organization  conducts  and  finishes 
projects  in  a  year  that  oft-times  requires  a 
decade  of  growth?  Population  creates  land 
values — and  this  time  we  again  add  trans- 
portation— and  these  two  essentials  added  to 
virgin  vineyard  lands  near  Los  Angeles  sim- 
ply   COLV    wealth. 

HOW     THIS     OPPORTUNITY     HAPPENED. 

If   you    want    to   know    how    the   iwal    l.eauti- 
ful  foothill  district  suburban   to   Los   .\ngeles 
was  held  back  from  development   by  a  long- 
drawn    transportation    deadlock,    and    how    It 
has  been  opened  by  the  building  of  the  only 
independent   electric  trolley  system,  send  for 
our  illustrated  booklet — it  is  free — but  if  you 
enclose    10    cents    in    stamps   we 
will   mail   you   also  our  Western 
Empire     Matrazine — si,\     months 
trial. 

WESTERN  EMPIRE 
VERDUGO  ASSOCIATION 

lllllllir  Ground    Floor,     Main     Entrance 

DlllllJli  Chamber  of  Commerce  Building, 

3-v»>-:>:*^J.       I.OS    ANGELES,    CALIFORNIA 


IIK 


Los  Angeles,  the  Old  and  the  New 


95 


HOMES  NOT  HOUSES 

THE  CALIFORNIA  BUNGALOW 

Us    Artistic   Features — Labor   Saving    Arrange- 
ments and  Inexpensiveness. 


While  Southern  California  is  noted  for  the 
beauty  of  its  architecture  and  its  delightful 
economies  of  housework,  as  well  as  construc- 
tion cost,  yet  the  woman  of  true  California 
spirit  has  her  heart  set  upon  a  home  place 
first  and  the  house  is  the  least  important  and 
the  least  expensive  of  it  all.  The  call  of  the 
garden  and  open  air  is  too  strong,  and  the 
glow  of  health  too  satisfying  for  her  to  long 
hold  onto  the  senseless  custom  of  building 
great  structures  of  unnecessary  size,  cost  and 
labor  of  upkeep. 

The  buffet  kitchen  supplants  the  large 
style  of  years  ago,  and  serves  for  the  lighter 
work,  while  the  screen  porch  of  generous  size 
is  where  the  less  frequent  and  rougher 
kitchen  work  is  done.  Here,  too,  the  larger 
stove  is  located,  and  preserving  time  is  made 
less  onerous  because  of  excellent  ventilation 
and  cool  breezes. 

The  screened  sleeping  porch  with  folding 
wall  beds  is  also  an  innovation  of  California, 
affording  perfect  health  and  rest  in  the  pure 
balmy  air,  as  well  as  economy  of  house  space 
and  cost. 

The  newcomer  gaily  falls  into  the  idea 
because  it  looks  real  good.  She  timidly 
argues  "It  will  save  cost  of  a  'spare-room' 
construction  for  company."  Then  after  a 
few  nights  she  feels  the  exhilaration  of  the 
night  air  in  the  foothills  and  she  no  longer 
can  stand  the  stuffiness  of  a  plastered  room. 
When  some  of  the  relatives  arrive  from  the 
East,  a  good  flooring,  some  uprights  and  a 
commodious  canvas  tent  under  a  drooping 
palm  or  pepper  tree  with  wood  stove  for 
heating  makes  all  the  expansion  required 
without  the  cost  of  building,  and  with  the 
joyousness  of  the  wondrous  open  air.  Pretty 
soon  mother  observes  that  the  children  are 


^REAL  ESTATES 

jWH  ALLEN  &  SON 


If  it's 
REAL  ESTATE 

You  Want  Consult 

W.  H.  Allen  &  Son 


EsUblished  1888 


BROKERS  IN 

HIGH  GRADE  REAL  ESTATE 

216-217  DODGLAS  BUlLDraG 


Swank  &  Letton,  inc. 

Everything  in  the 

Real  Estate  Business 

SPECIALTIES 

Subdividing  and  Building  Houses 

to  be  sold  on  Easy  Payments 

Information  Fu.'nished   Free  to  any  address 

Main  Office:       339  So.  Hill   St. 

Los  Angeles 


Specialty    Basiness    Property    and    High     Class 
Residence  Property 

Write  or  Call  if  Inlerested  in  the  Best  Class  of 
Los  Angeles    and  Southern    California   Property 


MINES  So  PARISH 

REAL  ESTATE  AGENTS 
353  S.Hill  Street 


Fully  Equipped  Rental  Department 

Phones:    Home  10673.     Sunsel  Main  1457.  Los  Angeles,  Gal. 


96 


Los  Angeles,  the  Old  and  the  New 


Members 


S  Los  Angeles  Realty  Board 

t  California    State    Realty  Federation 


Thos.  C.  Bundy  &  Co. 

405  South  Hill  St. 
LOS  ANGELES,  CAL. 


Real  Estate,  Loans  and  Investments 

Reliable  Information  —  Dependable  Dealing 
Reference^  Any  Bank  in  Los  Angeles 


T 


HERE  is  one  better 
way  than  any  other  way 
to  learn  about  the  Great 
Southwest — the  fastest 
growing  section  in  the 
United  States. 


OUT  WEST 

tells  the  story  and  the 
romance  of  this  won- 
derful land  of  sunshine 
and  opportunity. 


suBscRn>TioN     OUT  WEST 

$1.50  Per   Year 


Advertising   Rales 
on  application 


218  New  High  St 

LOS  ANGELES,  CAL. 


always  free  from  colds  when  they  sleep  in 
the  tent,  and  almost  always  sniffling  when 
they  sleep  indoors. 

She  has  absorbed  the  knowledge  of  the 
value  of  pure,  sweet  ozone  in  the  bedroom, 
without  draft. 

One  more  step  in  the  development:  Mother 
buys  a  pair  of  top  boots,  a  divided  khaki 
suit — she  starts  out  to  the  far  corner  of  the 
garden  to  help  the  boys  or  father  get  in  the 
last  of  the  second  crop  of  potatoes. 

She  may  have  been  a  pale,  nervous  wreck 
from  housework  in  the  illy  ventilated  house 
back  East, — but 

Sht's  a  Western  woman  now. 


Kxtra  Copies 

of 

Los  Angeles,  the  Old  and 

the  New 

May  be 

Obtained  by  Sending 

25  cents 

to 

Western  Insurance  News, 

206  New  High  Street 

or 

Scott  Pictorial  Company, 

118  South  Broadway, 

Los  Angeles, 

California, 


■'    a>.re   WmlL  Line  World  ovtrf' 

The  THIRD  EDITION  of  our  bungalow  book  is  with 
out  exception  the  most  practical  book  on  the  market. 
Designs  of  homes  costing  from  $800  to  $2000  predomi 
nate  in  this  edition  Send  50  cents  today  for  a  copy  and 
be  convinced 
W.  E.  ALLEN,  Eleventh  Hoor.  Story  BIdg..  Los  Angeles.  Cal. 


OWENSMOUTH 

MB-   315 


1888 


1911 


All  negatives  have  been  preserved 
since  establishment  of  this 
studio  —  1888  —  from  which 
duplicates  or  enlargements 
can    be    m  a  d  e  by  any    process. 


THE  STUDIO  FIREPLACE 


Carbons     Charcoals     Etchings 
Artists'  Proofs 

"EVERY  PICTURE  A  WORK  OF  ART" 

Visitors  to  Southern  California  should  not  fail  to  have 
pictures  taken  under  the  most  favorable  atmospheric  conditions 
in  the  whole  world. 


A  WARDED  EIGHTEEN  MEDALS 

Unquestionable  Artistic  Endorsement 

Children's  Pictures  in  Characteristic  Attitudes 

Art  Gallery  open   to  Visitors.       Paintings   by    Prominent   Artists  on    Exhibition. 
336V2  SOUTH  BROADWAY,  LOS  ANGELES,  CAL. 


'^WULATION-LUSANG 

1910-3i0,000 

W.li(Mll&ND2.(0. 

^^14  WILCOX  BLOCK 


.•J.U./  Hi 


I  In  1901  Los  Angeles 
laughed  at  this  sign. 

'But  ive  Ivere  right. 


iA^tVi^ti.    V- 


In  1911  All  Los  An- 
geles believes  this 
sign. 

And  it  Ivill  come  true. 


POPULATION 

I920-I,0a0,000. 

GRASP  THE^  SITUATION. 

W.M.ti;(RLAND&(0. 

REAL      EIST/XTE. 


4JU 


Wt.     I'.K.    t-   - 


-v^VvvkJI,,.  k 


The  Lesson: 

Buy  Los  Angeles  Realty.     We  specialize  on    high 
class  income  and  inside  property. 

W.  M.  GARLAND  &  CO., 

Pacific  Electric  Building 

Los  Angeles,  California 


I   HOG    HOUSE.  LOS  ANGEI.C3.  CA 


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