Qass tUlS-
Rnnk . /
Scanned from the collections of
The Library of Congress
Packard Campus
for Audio Visual Conservation
www.loc.gov/avconservation
Motion Picture and Television Reading Room
www.loG.gov/rr/mopic
Recorded Sound Reference Center
www.loc.gov/rr/record
THE MOTION PICTURE NEWS
3
NEWS WHILE IT IS NEWS
DAILY ON YOUR SCREEN!
Already the Exhibitors who have Booked these
livest of Motion Picture News Films
HE PATHE DAILY NEWS
Have become convinced that for getting the
money it is the one best bet. To show a
DAILY NEWS Poster outside your theatre
is insurance against a dull day — to show the
film on your screen means a satisfied audience.
Invariably THE PATHE DAILY NEWS ex-
hibitor is a successful exhibitor.
BOOK IT THROUGH THE FOLLOWING
PATHE DAILY NEWS EXCHANBES:
BOSTON, MASS., 3 Tremont Row.
PHILADELPHIA, PA., 1235 Vine St.
ATLANTA, GA., Rhodes Building
PITTSBURGH, PA., 715 Liberty Ave.
CINCINNATI, OHIO, 217 E. 5th St.
NEW ORLEANS, LA., 910 Gravier St.
MINNEAPOLIS, MINN., Kazota Building.
DENVER, COL., Nassau Building.
SAN FRANCISCO, CAL., 67 Turk St.
KANSAS CITY, MO., 928 Main St.
OMAHA, NEB., 1312
NEW YORK, N. Y., 115 East 23d St.
WASHINGTON, D. C, 7th and E Sts., N. W.
SYRACUSE, N. Y., 214 Fayette St.
CLEVELAND, OHIO, 622 Prospect Ave.
CHICAGO, ILL., 5 S. Wabash Ave.
ST. LOUIS, MO., 3210 Locust St.
DALLAS, TEXAS., Andrews Building.
PORTLAND, ORE., 392 Burnside St.
LOS ANGELES, CAL., 114 E. 7th St.
SEATTLE, WASH., 810 Third Ave.
Farnam St.
Delays are dangerous. Write at once for full information,
addressing as below
PATHE DAILY NEWS, 1 Congress St., JERSEY CITY, N. J.
In writing to advertisers please mention "THE MOTION PICTTIEE NEWS"
THE MOTION PICTURE NEWS
POINTER
Audiences
ust be
Entertained!
Receipts are
In proportion to
Capacity and
Attendance
ightly.
Ciiange your iucic —
Order MELIES AMERICAN
ade COMEDIES, released
Every TUESDAY, and
Derive the benefit of
Increased business.
Exchanges now
Supplied.
RELEASES AS USUAL.
SINGLES MULTIPLES
Tuesday, Comedy Thursday, Drama
Wednesday, Drama Saturday,
Thursday, Comedy Comedy or Drams
SPECIAL 0/» FEATURES
OOST
USINESS
Y
OOKING
IN
5 PARTS
^ ABOUNDING \k
^ IN TRYING ORDEALS O
ELIES
ONEY
AKING <l
ULTIPLES
^ ^ IN
. 4 PARTS
4^ A THRILLING ^
^ DETECTIVE DRAMA ^
3 PARTS \y
THE ^
<r/ GREATEST ANIMAL «^
^ DRAMA EVER ATTEMPTED V4
FOR FILM PORTRAYAL *
-4
RELEASED THROUGH THE GENERAL FILM CO.
E Li E
F I L M S
In writing: to advertisers jjlease mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
10,000,000 PEOPLE
Are waiting to see the
Photoplay Masterpiece
"Oiie Wonderful Night"
(IN F^OLJR ACTS)
Written by LOUIS TRACY
This magnificent production will be released
Saturday 1 iJv&ly 18tH
Francis X. Bushman
the winner of the Ladies' World Hero Con-
test will play the leading role — your audience
elected him to play it.
BOOK THIS ATTRACTION NOW!
Released through the
General Film Company's Feature Department
Essanay Film Manufacturing Company
521 First National Bank Building, Chicago
Factory and Studio, 1333 Argyle St., Chicago, III.
BRANCH OFFICES IN
LONDON
PARIS BERLIN BARCELONA
In -writing to advertisers please mention "THE MOTION PICTURE NEWS'
THE MOTION PICTURE NEWS
THE DRAMASCOPE COMPANY
Will Release on
August 1 5th
Detective
Wm. J. BURNS
IN
HIS MOST CELEBRATED SECRET
SERVICE CASE
"The $5,000,000
Counterfeiting Plot"
A thrilling dramatization of the Famous Phila-
delphia-Lancaster Counterfeiting Mystery
produced under Mr. Burns' personal supervision in order
that every detail be accurate.
Mr. Burns acts in nearly every foot of this picture.
SIR ARTHUR CONAN DOYLE, creator of
" Sherlock Holmes " is shown with Mr. Burns in this
picture.
For Booking or State Rights
call upon or write to
THE DRAMASCOPE COMPANY
110 West 40th Street, New York
In writing to advertisers please mention "THE MOTION PICTTJKE NEWS"
\
THE MOTION PICTURE NEWS
7
Every Exhibitor at Dayton Convention
Should Book Bosworth's New Thrilling Release
44
JOHN BARLEYCORN
The Lad Himself— Age Seven— DRUNK !
Strongest Plea For TEMPERANCE Ever Pictured
A Story That Will Touch The Heart Of Every Spectator
For Bookings and Other Information in Western Pennsylvania, West Virginia, Ohio, Indiana, Illinois, Kentucky, communicate
at once with
FAMOUS PLAYERS FILM SERVICE, Inc.
404 Ferry Street, Pittsburgh, Pa., or 37 S. Wabash Avenue, Chicago, 111.
American Feature Film Co., 162 Tremont
Street. Boston, Mass. — New England States;
Massachusetts. Connecticut, Maine, Rhode
Island, New Hampshire and Vermont.
Wm. L. Sherry Feature Film Co., Inc., 126
West 46th Street, New York City — Greater
New York and New York State.
Famous Players' Exchange, 1331 \me Street,
Philadelphia, Pa.,^ and 71 West 23rd Street,
New York City. — New Jersey and Eastern Penn-
sylvania.
Famous Players Feature Co., 3S West Lex-
ington Street, Baltimore, Md. — Delaware,
Maryland, Washington, D. C., and Virginia.
Casino Feature Film Co., Detroit, Mich. —
^lichigan.
Kansas City Feature Film Co., Kansas City,
Mo. — Missouri, Kansas, Nebraska and Iowa.
BOSWORTH
INC.
648 S. Olive St., Los Angeles, Cal.
Famous Players Star Feature Film Service,
Temple Court Building, Minneapolis, Minn.—
North and South Dakota, Minnesota and Wis-
consin.
Notable Feature Film Co., Salt Lal.e City,
Utah — Utah, Colorado, Montana, Wv-.ning and
Idaho.
Progressive Motion Picture Co., three offices
— Head Office: San Francisco, Cal., 642
Paciiic Bldg. Seattle, Wash.: Central Bldg.
Los Angeles, Cal.: Marsh-Strong Bldg. — ^Cali-
fornia. Oregon, Washington, Nevada, Arizona
and New Mexico.
WILLIAM W. HODKINSON. Distributor, 110 W. 40lli St., NEW YORK CITY
Everybody Should See This Picture — Endorsed by Prominent W. C. T. U.
Temperance Organizations and the Moral Element Everywhere
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
8
THE MOTION PICTURE NEWS
Will present at an early date
TRADE MARK
She Stoops to Conquer
in four parts
THE LONDON FILM COMPANY'S
Great Production of
OLIVER GOLDSMITH'S FAMOUS COMEDY
Produced by George Loane Tucker
99
The finest
comedy
yet
produced
A feast of setting
and situation
Every member of
the cast a Star
Something
New
TRADE MARK
Something
Better
A change from
the morbid
and sensational
MISS JANE GAIL AS KATE HARDCASTLE
** The Sparkling Comedy which has become*a|Classic "
PERFECT STAGING PERFECT ACTING WONDERFUL PHOTOGRAPHY
EVERY SHOWIVIAN WILL. WANT TO BOOK IT
I "Nothlne more really amusing nor more artistic has been filmed."— London Evening News I
For further particulars communicate with
WORLD'S TOWER BLDG., 110 West 40th Street, New York
SOLE AMERICAN DISTRIBUTORS FOR PHONE, BRYANT 8126
THE LONDON FILM CO., Ltd. LONDON M. P. SALES AGENCY, Ltd.
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
JESSE L. LASKY
PRESENTS
THE ROLLICKING MILITARY ROMANCE
"The Man
ON-
The Box^' "
By Harold MacGrath
WITH
MAX FIGMAN and LOLITA ROBERTSON
RELEASED JULY 13
IJ?c'c?sfEr^^ DAVID BELASCO
THE TRIUMPHS
OF
THE LIEBLER CO.
The Hits of COHAN & HARRIS
BOOK NOW— There's a Distributor in YoarlState^
JESSE L. LA5RY FEATURE PLAY COMPANY
LONG ACRE THEATRE
JE55f L LA5KY
PRESIDENT
N . V. C.
W. 48th STREET
5AMUEL G0LDFI5H
TREA3. & GEN'L rWtAGER
CECIL D De/^lLLt
DIRECTOR GENERAL
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
lO
THE MOTION PICTURE NEWS
All Star Feature Corporation
Proffers
Lew Dockstader
The World's Greatest Black Face Character Actor
in a 5 Act Motion Picture
"DAN''
By HAL REID
A Comedy Drama of Civil War Days
Replete with Sensations and Heart Throbs
— Coming
ETHEL BARRYMORE
IN
"THE NIGHTINGALE"
By Augustus Thomas
'ALL' STAR* FEATURE* CORPORATION;
Harry R. Raver executive off=-ices
PRESIDENT 220 W. ST., NEW YORK
EXCLUSIN/E XVGENTS IN-PRINCIRAl- CIX'ES OP THE WORLD
In writing to advertisers please mention "THE MOTION PICTTTRE NEWS"
Augustus Tmomas
DIRECTOR GENERAL OF PRODUCTIONS
THE MOTION PICTURE NEWS
II
r 30
^ FAMOUS
FEATURES
kAYEAR'i
SiiiiiiiiiiniHiaf^
Daniel Frohman
Presents
The Distin
30^
FAMOUS ^
FEATURES
La YEAR' i
ished Film Star
In
Five
Reels
Ju ly
FAMOUS PLAYERS
FILM COMPANY
ABOLPH ZITKOR, President
DANIEL FROHMAN, Managing Dir. EDWIN S. PORTER, Technical Dir.
Executive Offices, 213-229 W. 26th St., New York City,
miiiiiiunniDiiiiiiiiiiiiiniiiiiiiiiiiiiif
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
12
THE MOTION PICTURE NEWS
40,000
Tried to get into Ebbet's Field to see
THOS. H. INCE'S six part photo play
The Wrath of the Gods
or, The Destruction of Sakura-Jima
Released through Continental and Mutual Exchanges
Note Monday evening, June 22nd, Mar^^^^^ opened up the Brooklyn National League's baseball grounds (Ebbet's Field ) with a
motion Picture show, THE WRATH OF THE GODS, New York Motion Picture Corporation's six part production produced by Thos. H.
Ince. Ebbet s Field can comfortably seat about 20,000 People, but Monday night over 40,000 tried to get in, consequence was, a riot
ensued, quite a few people hurt, and the Police Reserves from three different precincts had to be called, over 15,000 turned away.
New York Newspapers devoted columns to the story.
Enlargements from the film.
New York Motion Picture Corporation, Longacre B'ld'g, 42nd St. and BVy, New York
In writing to advertisers please mention "THE MOTION PICTURE NEWS''
PC
THE MOTION PICTURE NEWS
EE E AT U
13
K
A
Y
B
E
E
D
O
M
I
N
O
B
R
O
N
C
H
O
K
E
Y
S
T
O
N
E
The Feud at Beaver Creek. Two Parts. July 10th.
The City. Two Parts. July 17th.
Thos. H. Ince, Director General.
D O IM I N O WINNERS
The Curse of Humanity. Two Parts. July 9th.
Star of The North. Two Parts. July 17th.
Thos. H. Ince, Director General.
BRONCHO HEADLINERS
The Final Reckoning.
Two Parts.
July 8th.
Shorty Turns Judge.
Two Parts.
July 15th.
Thos. H.
Ince, Director General.
KEYSTONE COMEDIES
Three Comedies a week.
Monday, Wednesday and Saturday release day.
Mack Sennett, Director General.
K
A
Y
B
E
E
D
O
M
I
N
O
B
R
O
N
C
H
O
K
E
Y
S
T
O
N
E
KEYSTONE] COMEDIES
PHotos
8 by 10 Photos of players mentioned below can be had by sending to the Publicity Department. 15 cents for one;
50 cents for sets of four; $1.00 for sets of eight
Mack Sennet
Mabel Normand
Charles Chaplin
Roscoe Arbuckle
John Keller
Harry G. Keenan
Thos. H. Ince
Barney Sherry
Richard Stanton
Gretchen Lederer
Margaret Thompson
Tsuru Aoki
Roy Laidlaw
Clara Williams
Jay Hunt
Rhea Mitchell
Mildred Harris
Shorty Hamilton
Charles Ray
Walter Belasco
Frank Borzage
Thomas Chatterton
Leona Hutton
A set of 8 by 10 of "KEYSTONE MABEL" in four different poses, 50c.
New York Motion Picture Corporation
Longacre Building, 42nd Street and Broadway NEW YORK
In writing to advertisers please mention "THE MOTIOiT PICTURE NEWS"
THE MOTION PICTURE NEWS
Special Feature Department
GENERAL FILM CO.
THE MOOR OF VENICE
FIVE PARTS
THE DIVINE SHAKESPEAREAN DRAMA
MADE AT VENICE, ITALY!!
By the Photo Drama Company. THE SUPER FILM— By All
Odds The Most Pretentious, Beautiful and Accurately — Screened
Version of Shakespearean Stories !
MADE AT VENICE, ITALY! That's a Tremendous Adver-
tisingFeature in Itself! VENICE! rendezvous of the modern tourist
— a very fountain-head of Romance and Adventure ! The waterways
of Historic Venice with their tales, ten centuries old, of Passionate
Loves and Fierce Vendettas — the indolent, dreamy sweep of these
Gondola-ridden high^vays are scenes of the quaintest stories in
any language !
FOR THE MAKING OF OTHELLO the city
Fathers Declared a Half-Holiday — Canals Were
Closed to Modern Commerce Leaving Only the
Aged Palaces, the Gayly-Costumed Players and the
Clicking Cameras of the Photo Drama Company.
In OTHELLO we ot¥er a real masterpiece — it
is the first of Shakespeare's stories filmed in its
proper environment, as the Master Avould have
wished.
FOR RELEASE THROUGH
GENERAL FILM COMPANY
WEEK OF JULY 6th
Complete line of Lithographs, Press Stories, etc.
GEORGE KLEINE
"Look to your
daughter," cries
lago.
166 N. STATE ST.
CHICAGO
rrnn
nii 1 1 in
mill 1 1 1,1
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
^^^^^^^^^^^^ - -
Good Brilliant Moving Pictures
fill the house. The goodness of the pictures depends upon
your selection of the films —
Brilliancy of Pictures
is assured by the use of
WAGNER
SINGLE-
PHASE
CONVERTER
It converts the usual alternating current supply to a steady
direct current, the best current for moving picture projection.
Wagner Converter is easy to install and easy to operate. It is rugged and
reliable, and its first cost is its last cost. Our Bulletin 103F and Booklet
"Standing Room Only," are yours for the asking.
Saint- I/ouis, Misscmri
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
Get the Rights in Your State
for the
MEXICAN WAR PICTURES
To the Victor Belongs the Spoils
AND if you want to share in the fruits of Villa's conquests
get control of the exclusive right to exhibit in your state War
pictures made by the Mutual Film Corporation under Special
contract with General ''Pancho" Villa himself!
We have taken the "Big Chance" — which we are sure is really a Dead Certainty — and
have paid the Mutual Film Corporation an enormous sum for the rights to these pictures
for the entire United States.
THE IRON IS HOT! Villa is getting
more famous every day ! There is three times more about
him in the newspapers than about any other man alive !
Prints are all ready for delivery — if you want the rights for
your state telegraph without delay or write by special de-
livery. Every moment counts in the stratagem of the
FILM business, just as well as in the stratagem of war.
Remember These Facts:
The Mexican War Pictures — the only
authentic ones actually taken under fire —
are in seven full reels, filled with thrilling,
throbbing excitement from start to finish.
The picture includes hundreds of scenes
taken during the Battles of Torreon, Chihuahua
and other famous conflicts and other scenes
showing the tragic early life and adventure of
this wonderful warrior, the greatest military
genius since Napoleon !
This material
has never been
shown except
at the
Ly]
Tie
Th eatre
NEW YORK
where it drew
record breaking
houses of
enthusiastic
patrons.
NOW IS THE TIME TO "GET BUSY" AND TURN THE USUALLY DULL SUMMER
MONTHS INTO THE MOST PROFITABLE PERIOD OF YOUR CAREER!
MEXICAN WAR FILM CORPORATION
Room 1205 71 WEST 23rd STREET NEW YORK
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
THE MOTION PICTURE NEWS
17
Griffiths Latest Masterpiece
A feature that has played
a Return Engagement on
Broadway — first at the
ou;il!?iJ— then at the (>ft[
Home Sweet Home
IN SIX REELS
The cast embraces the following well-known players :
James Kirkwood
Henry Walthall
Robert Harron
Donald Crisp
Ralph Lewis
Edward Dillon -—
John Dillon
Earle Foxe
Courtenay Foote
Jack Pickford
Spottiswoode Aitken
George Seigmann ....^ .
Blanche Sweet
Mae Mar&h
Lillian Gish
Dorothy Gish
Irene Hunt
Mary Alden
Fay Tincher
Teddy Sampson
Mrs. Crowel'-f-—
Lawrence
^yfc-^'F. A. Turner
W. H. Long
now being released by the
Continental Feature Film Corp.
29 UNION SQUARE, NEW YORK AND ALL MUTUAL EXCHANGES
Other PulUng Continental Features Are :
"The Battle of Gettysburg"
5 Reels
"Joseph in the. Land of
Egypt '-'^
"The Great Leap'
"Gangsters"
"Frou Frou"
"Moths"
4 Reels
4 Reels
4 Reels
4 Reels
4 Reels
"Ruy Bias"
3 Reels
"Legend of Provence"
4 Reels
J'Saphg"
"The Floor Above'
4 Reels
"The Battle of the Sexes" .
Reels
"Seeing South America with
Colonel Roosevelt"
3 Reels
"Robin Hood"
4 Reels
"Zu, Zu, The Band Leader"
2 Reels
6 Reels "Tfe^<«?frT , , ,
i' '- rut Dishonored Medal
4 Reels
"The Mountain Rat"
4 Reels
"Dope"
6 Reels
"Cardinel RicheHeu's Ward"
4 Reels
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
i8
THE MOTION PICTURE NEWS
SALOMYJANE
DEATRIZ MICHELENA
THE BEAUTIFUL AND CELEBRATED PRIMA . DON WA
SUPPORTED BY A NOTABLE .
% % CAST liNCLUDING
' ^ flOUSE PETERS , .
pivljL ARMSMONG'S
MLQmAkNE
■ AS OR! (S I'NH'LlY 1*1
PRODRUG E|) by 5-' I
LIEBL€R & CC^jlPANY K-' '.^
4'! V
SALO^Y JANE
BRET HARTE,
CALIFORNIA'S NOTED ^ <
AUTHOR OF THE DAYS , h \
mm
E CORPORATION
-CAPITAL $1,000,000.00
;<^ERBER¥ P4^E . HENRy'TSCOTT. ' , - EXEpUTfV^ ^; • OFF lj3 E:,,&
£^^*R.P.-SaiVVt^,N - CHRISTIAKdeGUIGNE "^ '^J^ ^ R'A S*" ^'1 ^
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
HE MOTION PICTURE NEWS
19
NOW READY FOR DELIVERY
A MEXICAN MINE FRAUD
or The Game that Failed
(IN FIVE PARTS)
Stupendous dramatic production in five active reels from Rome to Mexico, tango dances,
raging lions, great fire scene, wild action every moment, featuring the great international
actor, Capozzi. Nev^ England States, New York, Eastern and Western Pennsylvania, Ohio
and Canada have all been sold. Western and Southern buyers should act quickly.
RELEASED JUNE 29th. NOW READY FOR DELIVERY
THE CHIMNEY-SWEEPS
Of the Valley of Aosta
(IN FIVE PARTS)
ALL EASTERN STATE RIGHTS SOLD
One of Pasquali's best productions, entirely new, a thrilling drama in five parts, feverish
action, more exciting romance than has ever before appeared. The beautiful actress, Laura
Darville, here featured as heroine, will command your admiration.
^2 Buying Chimney-Sweeps f j7
NOW SELLING STATE RIGHTS
ON BOTH PICTURES
Artistic Two
Color Heralds
Unusual Sepia Photos
AND
Attractive
One, Three and
Six Sheet Posters
In Four Colors
will be of great assist-
ance to you in booking
these plays.
m
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
20
THE MOTION PICTURE NEWS^
The Black Hundred in Secret Session
Flo La Badie as Florence Gray, the Heroine
Attendance Records Broken!
The record for hot weather crowds is shattered —
smashed! Never before have crowds rushed to the theatres in
the hot weather as they have to see Thanhouser's MilHon Dollar Motion picture
version of Harold MacGrath's great story, "The Million Dollar Mystery." Theatres every-
where report record crowds. And that means to theatres record profits !
THE
MILLION
DOLLAR
By Harold MacGrath
Thanhouser's Million Dollar Motion Picture Production
This stupendous production is being shown in weekly episodes-
a 2-reel episode will be released each week for 22 weeks. $10,000.00 will be
paid for the best 100-word solution of the mystery.
Exhibitors and the public join in saying :
"Wonderful photography." "Beautiful settings." "Exceptional acting."
"A splendid cast." "An example of the very best motion picture work."
Bookings are still being arranged. The Million Dollar Mystery is an inde-
pendent release and may be obtained regardless of the regular program being used.
SYNDICATE F"IL,1VI CORF^ORAXION
71 W. 23rd St., NEW^ YORK 166 W. Washington St., CI-MCAGO
or Syndicate Film Corporation representative at any Mutual Exchange in the United States and Canada.
The Thanhouser Three-A-Week
Tuesday, July 7th, "Deborah" (2 reels). A romance of tlje 18th century, displaying tht talents of Maude Fealy, Robert
Robson, Josephine Hoole, Morris Foster, Edward Hoyt, M itch Llewis, Louis Evert, Helen Badgley, the Thanhouser Kidlet.
Sunday, July 12th, "The Leaven of Good.*' The happy uniting oj^a; brother and sister ia an astoundingly dramatic
romance, enacted by Mayre Hall, Irving Liummings, Tom Orugar, Tools Brzfdy, H. Marx.
27
When You See It
In ''The News''
It's NEWS
The
MOTION PICTURE
NEWS
The
■ton— Neff Tells
= G
Pictur.
the reli-
-he l^otion
""The Exhibitor's Medium of Communication with His Feliow Showman
Volume X
July 11, 1914
Number 1
Trade ^e^VieW
THE attention of the reader is called to the
scope, detail and value of the Market Re-
ports featured in this issue.
A month ago each of the ninety-seven
field representatives of THE MOTION
PICTURE NEWS was instructed to make a full
and definite investigation of exhibitor conditions
within his territory.
Particular information was requested along the
following lines :
What is the approximate number of theatres as
ccm^pared with last year? How are the small houses
being affected by the new and larger theatres? Is
there too much exhibitor competition? What is the
trend in prices of admission?
How many theatres are being remodeled and im-
proved and in what ways? What type of features
are in demand? How does the single-reel pro-
gram compare in popularity with multiple-reel sub-
jects? Is there a tendency toward chains of the-
atres? Are theatre audiences changing, and how?
etc., etc.
The end in view has been to present information
of practical value to the exhibitor and to the manu-
facturer and distributor of film.s and of theatre
equipment and supplies.
This report covers the United States. From it,
as a whole, several main conclusions may be drawn
which may be said to characterize clearly the pres-
ent status of the entire industry. Manufacturers
who are doing a national business may guide their
activities accordingly.
The detailed information in the sectional reports
ought to make them valuable to state rights buyers
and to distributors in general, while for the ch
hibitor in any one section, there is voluminoyjip?!-^
formation about exhibitors elsewhere, from Maine
to California — their failures and successes and the
reason therefore.
A large number of copies of this issue will be dis-
tributed abroad, in the belief that this report on the
Am.erican market will clear av/ay much of the mis-
information existing in Europe as to conditions here.
This is the first Am.erican market report ever
compiled and made public. About the only way
to secure such information heretofore has been for
the manufacturer to send out special investigators
at a considerable expenditure of time and m.oney.
The fact that the reports herewith presented come
from disinterested persons, men too who are in
close touch with theatre conditions and whose news-
paper training makes them good investigators, gives
an added value to such market information.
We feel no hesitation in recommending this in-
formation as authoritative. Much of it is new and
surprising. We believe that its value is such that
copies of this issue will-be kept at home for per-
manent reference.
In this connection we beg to announce that we
will, upon request, answer inquiries upon points
involved and also make further investigations along
any new lines suggested. We invite inquiries.
This present report inaugurates a series of similar
reports which THE MOTION PICTURE NEWS
will publish quarterly from now on. The next
m.arket report number of this publication ^"ill ee
issued Octobei^Slird^
In conclusion, we believe that aside from, their
valu^yjjl^ the individual in the trade, these reports
jliS %ft of benefit to the progress of the industry as
&|pmole.
r w. A. J.
THE MOTION PICTURE NEWS
AY AT DAYTON
_pQ, ature. of the Second
2)j(Position of the mo-
Society "Picture Garden" in Pasadena
J P^oijj;- "o be held at Dayton.
(-), . P'ctijr. N'icholas Power Com-
^h^- Yo>-k City.
p^^ "'t of ^j^i will have a large ex-
Tl ' '^^'/^ projecting machines, and
-l^^ one of the largest spaces
Maryland Court Garden a Veritable Cafe-Cabaret in Pacific Coast Million
aire Colony — Feature Films Only Booked
Special to The Motion Picture News.
Los Angeles, Cal., June 30.
MARYLAND Court Garden, a veri-
table motion picture cabaret, was
opened to the millionaire colony and
for many conventions and exquisite flo-
ral beauty, which has not been used
since the destruction of the hotel by
fire about three months ago.
The Garden occupies a space 150 x 175
at the "exposition. All the various
tj'pes 01 projecting machines invented
by Mr. Nicholas Power, from the
Peerlesscope to the famous Power's
Cameragraph Six A, will be shown,
together with an enlarged model of
the cam and four-pin intermittent
movement, which will show why there
is so little wear and tear on the film
when this device -is used.
The following representatives of
the company will attend: J. F. Sker-
rett, general manager. Will C. Smith,
assistant general manager; L. W. At-
water, sales manager; Bert Eohan-
non, Herbert Griffin and F. W. Swett,
traveling representatives.
CONCRETE THEATRE FOR
TRENTON
Trenton, N. J., July 1.
Work of constructing the new
Limit Motion Picture House, South
Broad and Hudson streets, is being
prosecuted with all possible speed.
Reeger and Walters, the owners, ex-
pect to have the handsome little con-
crete house of entertainment ready
to be opened within a few weeks.
This theatre will have practically a
field of its own. It is on the outskirts
of the Chambersburg section of Tren-
ton, far from the three large houses.
VIEW OF AXTDITOKIUM FKOM PERGOLA LOGES, MARYLAND GARDEN, PASADENA, CAL.
citizens of Pasadena, Cal., Saturday
evening, June 20, under the management
of Palmer P. Day. The new airdome,
or sunken garden, occupies the former
site of the Maryland Hotel park, famous
Demand Sunday Opening in Elizabeth
Sentiment Is Divided; Some Exhibitors Are Agitating for It, Others De-
clare That They Will Not Open Sunday if License Is Granted
Special to The Motion Picture News
Elizabeth, N. J., July 1.
SOME of the local motion picture
house managers are trying to stir
up agitation in favor of Sunday per-
formances. They claim that there is
as much demand for motion picture
shows on Sunday as there is for Sunday
baseball games and other athletic events
which are allowed to go on here with-
out police interference.
Theatrical performances of any kind
hai. e always been prohibited in Eliza-
beth on Sundays. The only way in
which Sunday performances could be
secured here would be through arousing
intense public sentiment in their favor
for the city officials are opposed to
Sunday amusements — at least as far as
the pictures are concerned.
Some of the motion picture men are
\ot in favor of open Sundays, either.
They think that six days' work is suffi-
cient.
"I do not believe in Sunday shows,"
said Louis H. Stirm, manager of the
Walton Theatre at Third and East Jer-
sey streets. "We have six days a week
and I believe in giving other people a
chance to make a little money. I don't
think that Sunday shows would be a
paying proposition, anyway. They cer-
tainly wouldn't be profitable in the
summertime, for people are not anx-
ious to spend warm afternoons indoors.
They go to the beaches or into the
country, and I don't think we would
command much Sunday patronage.
"Sunday business hurts a theatre, in
my opinion, and, whatever the rest do,
I will not keep my place open on Sun-
days. If the other fellows want to do
it, it's up to them."
J. W. Hawkins.
feet, with a beautiful pergola of mas-
sive concrete pillars and rare vines and
flowers from all parts of the tropical
world extending the full length of one
side. Boxes containing chairs and
tables extend along the side of the per-
gola and two adjoining sides, and just
inside of the boxes, but two and a half
feet below, is a broad promenade, also
extending on three sides, where there
are tables and chairs. The center, two
and a half feet below the level of the
promenade, is fitted with 1,200 seats,
arranged in four sections.
Prices are_ as follows : 200 box seats,
30 cents; 500 promenade seats, 20 cents,
and general admission, 10 cents. The
hours for performances and cafe serv-
ice have been fixed for from seven to
eleven o'clock daily. Dinners, lunch-
eons, and soft drinks will be served and
smoking will be permitted in the prom-
enade, boxes and pergola.
Japanese decorations of all kinds will
be used, and the boxes and promenade
will be brilliantly lighted - by hundreds
of Japanese silk lanterns, which will
not affect the pictures, because of their
distance from the screen.
The booking consists of feature films,
of four, five and six reels, and a promi-
nent part of the program will be the
musical numbers by a ten-piece orches-
tra. J. G. Jessen.
THE MOTlOxN PICTURE NEWS
23
VITAL WELFARE AND TRADE PROBLEMS
SUMMON EXHIBITORS TO DAYTOEi
Strong Sentiment Showiiin Favor of the Formation of a Board of Trade and the Imalgamation the Motion
Picture Exhibitors League with the International Motion Association— Extensive
Plans Made for ttie Entertainment of Visitors
THE fourth annual convention of
the Motion Picture Exhibitors
League, scheduled for the week
of July 6-11, at Dayton, Ohio, planned
by its promoters to be one of the
greatest gatherings of exhibitors, ex-
change men. accessor}- dealers and
manufacturers in the historj- of the
industrj' in this country, will be re-
membered for many a day to come
for the manj' vital problems affecting
the trade which will come up for dis-
cussion at the various sessions.
The first of these questions is
amalgamation of the ^Motion Picture
Exhibitors League with the Interna-
tional ^Motion Picture Association.
Seven delegates were appointed at the
New York convention last month to
attend the Da^-ton meeting for the
purpose of urging the desired coales-
cence.
The consummation of such a plan
is the wish of all who have the future
of both organizations at heart. The
New York delegation, consisting of
capable men upon v^'hose efforts the
well-wishes of the two bodies can
depend, are fully able to acquit them-
selves with credit in a trust requiring
delicacy and tact.
Empowered with authoritj^ to act
in anj' manner they thought best to
promote harmonious relations be-
tween the members of both associa-
tions, no doubt the effect of their
negotiations will have far-reaching
results favorable to a successful de-
velopment of matters affecting every-
body in the industry.
ANOTHER factor necessary to the
welfare of the motion picture
business International Association
delegates were instructed to put be-
fore the Dayton session for consid-
eration was the inauguration of a
board of trade.
The importance of such a body for
the promotion of good feeling and
reciprocal service is b'ej-ond estimate.
Every man in the trade, exhibitor,
exchange man. accessor}' dealer and
manufactu'er will receive benefit from
its practical operations.
The majority of the leaders in both
motion picture associations have been
GEORGE H. WILEY,
Chairman and Managing Director Special Con-
vention Committee
in favor of the board of trade and
amalgamation movements for some
time, and it would seem strange, if
after all their labors to that end at
the Dayton convention, final plans
were not made to complete both of
these big issues.
The delegates were instructed to
take up the matter of censorship,
that thorn in the side of every ex-
hibitor; standardization of prices; and
the conditions affecting the use of
features.
THE time between 9:30 in the
morning, the opening hour set by
the managers, and 1:30 p. m. is
considered ample to allow purchasers
to visit the various booths under most
favorable conditions, free from the
interference of pushing, curious
throngs. Such an arrangement justi-
fies the contention that manufactur-
ers are enabled to meet exhibitors in
person, and that the attention of
prospective buyers will not under
such circumstances be diverted from
trade exhibits by other attractions.
Plans were made to have the expo-
sition occup}' two floors, the second
story devoted to accessories alone.
The management also planned to
avoid the conflict of social features
of the week with the business of the
daily convention program.
Such foresight has not always been
observed by convention managers,
and this feature of the program for
the week excited approval on every
hand when the members of the trade
intending to go to Dayton learned
of the division of the order of events.
In the past the conflict of social
diversions with convention business
sometimes occurring in other lines of
business has been a disappointment
for the reason that delegates who had
brought their wives and daughters
were unable to accompany them on
the jaunts scheduled throughout the
week.
NOT only had the management of
the exposition in mind the avoid-
ance of the convention program with
its own social events arranged for
the entertainment of the delegates,
but they considered the possibility of
individuals planning trips of their
own. Short side trips to landmarks
of a cit}' like Daj'ton are always at-
tractive to those convention visitors
who like to steal off in between times
to places of historical interest. Day-
ton has always proved attractive in
this respect, and for that reason
numerous conventions in various lines
of business other than the motion
picture industry have been held in
this live western city.
Convention visitors were told to go
at once to either the Algonquin Hotel
or iMemorial Hall and register at the
booths provided for that purpose, and
arrange to get their badges for use
on the floor as a means- of identifica-
tion at the ofiicial exercises and in the
exposition hall while the general pub-
lic was in attendance.
The slogan of the occasion consists
of phrases which sum up the idea
of the convention. They are: "Do
it for a good time"; Do it to uplift
your business"'; "Do it to meet your
brother exhibitor'"; and "Do it be-
cause 3'ou can do it"; sentiments
24
haon"! ^ / ^° promote
th^ ■ ] feeling among
^he nght kind le trale.
members of
THE MOTION PICTURE NEWS
PEN
s are planned
^^ssUgj^efit of non-
'or tile / • 1 i.
members wh- ■?
make su<.c.e
of •'^'"'^ importance to
^ut 111 ^peration for the
development of the various
branches of the mdustry.
A feature which the man-
agers of the exposition thought
would prove a drawing card in
the promotion of sales at the
booths in Memorial Hall con-
sisted of cash awards to exhibi-
tors who will purchase the larg-
est volume of goods without
regard to the number of manu-
facturers from whom the pur-
chases will be made.
In planning to make the ex-
position complete in the numer-
ous ramifications of the indus-
try, the managers decided to
provide features of interest both
to the members of the trade
and the general public.
This is to consist of the
writing and editing of sce-
narios and their staging; the
projection of pictures on the screen;
the various methods of illumi-
nating theatres; the box-off:ce and
other matters pertaining to the
front of the house; the mechanical
orchestra and other musical effects;
the construction of theatres accord-
ing to the ideas of competent archi-
tects; ventilation and heating, as well
as the selection of seats and floor
coverings; and the complicated proc-
esses of micro-photography.
ACCORDING to advance reports,
the attendance from Canada is
expected to be satisfactory, regard-
less of the fact that Toronto has been
the scene of a large and representa-
tive gathering of Dominion exhibi-
tors, who might perhaps feel that one
convention was enough for them to
attend during a season.
This also holds good of the men in
the industry who were at the New
York convention. The management
of the Dayton exposition expect
that a large percentage of the latter
will be on hand in the Ohio city to
help swell the crowd and watch the
developments toward the amalgama-
tion of the International Motion Pic-
ture Association and the Motion Pic-
ture Exhibitors League; the launch-
ing of the board of trade and other
important matters of vital inte"est to
every man on the floor of the con-
vention.
For months previous to the opening
the men on the executive committee
put forth every effort to make the
M, A. NEFF
President M. P. E. L. of A.
fourth annual convention of the
league better in every respect.
IT was decided, among othe;- things,
to prevent the solicitation of busi-
ness by salesmen whose firms had
not bought floor space, the mana.ge-
ment assuming that it was not fair
to the booth owners, who were en-
titled to all the business capable of
being obtained in the exposition hall,
for their substantial support of the
exhibition.
For the purpose of advising \isitors
of the management's view conce n-
ing this matter, a list of manufactu.--
e s who have s'gnified their intention
of buying space has been prepared to be
sent out to the trade before the open-
ing. A "buying card" was enclosed
with each I'st, with the request that
buyers would have a record made of
their purchases.
Manufacturers engaging booths have
been informed that badges would be
provided them for quick identification
on the part of the prospective buyer.
An invitation has been extended
to every bona fide motion picture
manager w'th the assurance that
nothing would be overlooked by the
reception committee and the other
members of the organization in
making the sojourn of the league's
guests one they would long recall
w'th pleasure.
Arrangements have been made to
have a parade for July 9, at 9:30 a. m.,
with an offering of the following
cash p'.-izes:
HE state branch having the
greatest number of mem-
bers in line — with the excep-
tion of Ohio — over twenty men,
$50; the state branch coming
the greatest distance which
should have the greatest num-
ber of members in line, $50;
the manufacturer who should
have the most original float in
the parade, $35.
Numerous individual prizes
are also to be part of the pro-
gram worked out by the enter-
tainment committee, consisting
of a ten-dollar gold piece for
the shortest exhibitor; the same
amount for the tallest; the
heaviest- was to get ten dollars;
the one weighing the least, the
same figure; the oldest exhib-
itor a gold eagle; while the del-
egation commg the longest dis-
tance, ten dollars.
Special convention rates have
been arranged for with the
principal hotel s — the Algon-
quin, the Beckel, the Phillips,
the Atlas, the Colonial, the
Geddings. the Savoy and the
Antler. The scale of prices
were to range from seventy-five
cents a day for rooms in the
smaller hostelries and $3 and $5 at
the biggest caravansaries.
THE following men were appoint-
ed to serve on the special con-
vention committee: Geo. H. Wiley,
chairman and managing director;
Clem Kerr, assistant managing direc-
tor; Peter J. Jeup, secretary; Orene
Parker, treasurer, and AI. A. Neff, ex-
officio.
The national executive committee
consists of: M. A. Neff, chairman;
Geo. H. Wiley, secretary; Orene Par-
ker, Kentucky delegate; R. L. Mac-
nabb. New York; T. P. Finnegan,
Texas; Peter J. Jeup, Michigan; and
i\la:-k E. Cory, California.
A pa tial list of manufacturers who
arranged for booths and floor space
at the convention is as follows:
General Film Company. Inc., New
Yo:-k Ci:y; Famous Players Film
Company, 213. West 26 street. New
Ycrk City; Eclair Film Company,
Inc., 136 West 46 street. New York
City; All Star Feature Corp., 220
West 42 street. New York City;
Burns International Films, Inc . 110
West 40 st eet New York City;
Atsco. Inc., 218 West 43 street. New
York City: Warner's Features, Inc.,
145 West 45 street. New York City;
Colonial Motion Picture Corp., 18
East 41 street. New York City; Saw-
yer, Inc., 1600 Broadway, New York
City; Great Northern Film Company,
110 West 40 street. New York City;
L. E. Forup & Company, 233 Green-
(Coiitiiiued on page 36)
THE MOTION PICTURE NEWS
9f
V
OFFICIAL PROGRAM
Fourth Annual Convention
Motion Picture Exhibitors League of America and
Second International Exposition of
The Motion Picture Art
At Dayton, Ohio, July 6 to 11, 1914
MONDAY, JULY 6
10:00 A.M. — Opening of the Second International
Exposition of the Motion Picture Art.
Address of welcome by Mayor Shroyer
of Dayton to the manufacturers, job-
bers and dealers of the motion picture
industry-.
10:30 A.M. — Governor James M. Cox of Ohio will
start the Exposition by pressing button
in the Executive Office at Columbus.
7 :30 P. M. — General review of leading feature films
at Memorial Hall.
10:00 P.M. — Entertainment and cabaret show on Al-
gonquin Hotel's roof garden.
TUESDAY, JULY 7
10 :00 A.M. — The Fourth Annual National Conven-
tion of the Motion Picture Exhibitors
League of America will convene. Ad-
dress of welcome by Mayor Shroyer.
-Entertainment at National Cash Regis-
ter Company, including scientific dem-
onstration, cinematography- review,
luncheon, trip to country club, dancing,
etc.
-Convention reconvenes ; executive ses-
sion.
-Exhibitions and demonstrations at Me-
morial Hall.
1 :30 P. M.
1 :30 P. M.-
7 :30 P. M.-
10 :00 A.M.-
2 :00 P. M.-
2 :00 P. M.-
7:30 P.M.-
WEDNESDAY, JULY 8
-Convention reconvenes. Election of
National officers.
-Aeroplane flights at Wright's field.
Auto sightseeing tour of the city.
-Convention reconvenes. Open meeting.
Manufacturers, jobbers, dealers and
exhibitors are cordially invited to take
part in this meeting.
-Reception of leading actors and ac-
tresses.
TUESDAY, JULY 0
9 :30 A. M. — Grand Prize Parade. The following
prizes will be offered :
INDIVIDUAL PRIZES
Shortest exhibitor $10.00 in Gold
Tallest exhibitor 10.00 " "
Heaviest exhibitor 10.00 " "
Lightest exhibitor 10.00 " "
Oldest exhibitor 10.00 " "
Delegate coming from greatest dis-
tance 10.00 " '■
Judges for the Prize Parade will be selected from
the Dayton daily newspapers. Prizes will be distrib-
uted according to their decision.
10 :30 A.M. — Convention reconvenes.
10 :30 A. M. — Meeting in the West Assembly Room
of the manufacturers, jobbers and
dealers of the motion picture industry
exclusively.
1 :30 P. M.— Visit to the National Military Home,
the largest home in the United States ;
also a visit to Lakeside Park, Dayton's
beautiful amusement park. An im-
promptu moving picture will be taken
of the Soldiers' Home. Everybody in-
vited. .
FRIDAY, JULY 10
10:00 A.M. — Convention reconvenes. Open meet-
ing for manufacturers, jobbers, deal-
ers and exhibitors to discuss the censor
question.
2 :00 P.M. — Convention reconvenes.
2 :30 P. M.— Visits to the White City Amusement
Park for an afternoon outing.
7 :30 P. M. — Fourth Annual Banquet of the M. P.
E. L. of A.
7:30 P.M. — At Memorial Hall varied entertain-
ment and receptions.
SATURDAY, JULY 11
10 :00 A. M. — Convention reconvenes.
2 :00 P. M. — Convention reconvenes.
3 :00 P. M. — Awarding of prizes at Memorial Hall.
7 :00 P.M. — General review of feature films and
good-b\"e receptions of leading actors
and actresses.
26
wich
street, Ne
•^^ Lomb Opti
THE MOTION PICTURE NEWS
ter. y . ]\j]j.j|Or Screen Company,
ic
ShelhyviUe, ^Ind-'
^ew York c; ^y''
Special Featured
York City; Bausch
Company, Roches-
Reisinger, Hugo,
Great Northern
Film Company, 103
Buildi-*^^' -^^^"^^ ^^^y''
esse Lasky '^^eature Play Company,
VorJ*^ City; Nicholas Power
Company, 90 Gold street. New York
City; Bell & Howell Company, 1801
Larchmont avenue, Chicago, 111.; A
Blinkhorn, 110 West 40 street. New
York City; G. Melies, 204 East 38
street, New York City; Picture The-
atre Equipment Company, 21 East
14 street, New York City; Eberhard
Schneider, 219 Second avenue, New
York City; Clarence E. Sinn, 1501
Sedgwick street, Chicago, 111.; Pathe
Freres, 1 Congress street, Jersey
City Heights, N. J.; Novelty Slide
Company, 67 West 23 street. New
York City; Manhattan Slide & Film
Company, 23 East 26 street. New York
City; Balboa Amusement Producing
Company, Long Beach, Calif.; Henry
Mestrum, 385 Sixth avenue, New
York City; Cloud Publishing Com-
pany, 1100 Hartford Building, Chi-
cago, 111.; Eastman Kodak Company,
Rochester, New York; Ernemann
Photo-Kina-Works, 114 Fifth avenue,
New York City;^ Simplex Projection
Machine Company, New York City;
Reco.'ding & Computing Machine
Company, Dayton, Ohio; Selig Poly-
scope Film Company, Chicago, 111.;
Egry Register Company, Dayton,
Oh'o: Automatic Ticket Selling and
Cash Register Company, New York
C':y; Theatre Specialty Company,
Cleveland. Ohio; Columbus Theatre
& Equipment Company, Columbus,
Ohio; A. J. Miller & Company, Belle-
fontaine, Ohio; General Electric Ccmi-
pany. Schenectady, N. Y.; Cosmo-
graph Projector, Morehead, Ky. ; Na-
tional Cash Register Company, Day-
ton. Ohio; Kraus Mfg. Company,
New York City; Essanay Film Com-
pany, Chicago, 111.; World's Film
Corpo-ation, New York City; Schro-
der Art Flo"al Company, Cleveland,
Ohio; Golden Radium Condenser
Company, New York City; Gentry
C. Walburn, Electric Specialties, New
York City; Motion Picture Apparatus
Company, New York City; Mutual
Film Corp., New York City; Rudolph
Wurlitzer Company, Cincinnati, O.,
and New York; American Slide Com-
pany, Columbus, Ohio; Animated Ad-
vertising Company. Cincinnati, Ohio;
The Universal Film Manufacturing
Company. New York City, and the
Wyanoak Publishing Company, 136
West 52 street. New York City.
Fire Board Assails Open-Air Theatres
Elizabeth Commissioner Begins Prosecution of Airdome Proprietor — Lat-
ter Contends City Has No Supervision
Special to The Motion Picture News.
Elizabeth, N. J., July 1.
WAR is still on here between the
moving picture men and the
Board of Fire Commissioners. Having
apparently exhausted the possibilities of
restriction in the closed houses, the
board has turned its attention to the
airdomes.
The latest development is the bring-
ing of charges against Dennis J. Shep-
herd, proprietor of the Open Air The-
atre in East Jersey, near First street.
Shepherd, according to the complaint
sworn out by the commissioners, al-
lowed an exit from his place to become
blocked by persons standing to witness
a performance last Saturday night.
His case was set down for hearing
Wednesday morning, and Shepherd's
counsel, John R. Connolly, secured an
adjournment after he had threatened
to certiorari the proceedings if the de-
lay were refused. Colonel Robert L.
Patterson, one of the commissioners,
and Fire Chief August Gerstung ap-
peared in court in behalf of the board,
and they were represented by Assistant
City Attorney John J. Griffin.
Mr. Connolly declared that he had
not been allowed sufficient time to pre-
pare his case. The warrant was not
served on Shepherd until 10 o'clock
Tuesday night. Mr. Connolly contend-
ed that it would be obviously unfair to
force him to continue the case without
having time to look up the law. The
case was adjourned until next Monday
morning.
Colonel Patterson is still making him-
self obnoxious to the motion picture
men. However, they have apparently
found a friend in the person of Fred-
erick Kurtz, another member of the
Fire Board. Patterson directed his
guns toward Shepherd's place at a spe-
cial meeting of the board held Monday
night, June 22, when Chief Gerstung
reported that he had found forty per-
sons standing in the place when he in-
spected it. Patterson urged that the
city attorney be asked immediately to
prosecute Shepherd.
At this point in the proceedings
Commissioner Kurtz intervened. He
submitted that the Open Air Theatre is
not an enclosed structure and that the
floor is of dirt, and he expressed some
doubt as to whether the board had ju-
risdiction under the circumstances. Com-
missioner Patterson was quite certain
that it had and a lengthy discussion
followed.
The result was that the case was re-
ferred to City Attorney Joseph T.
Hague, who was instructed to take such
action as he might deem necessary. In
the course of the argument Patterson
declared "that the manager of any mo-
tion picture theatre who is caught vio-
lating the law should be dealt with as
severely as the law will allow."
There is very little danger of fire in
Shepherd's place. It is only a fenced
enclosure, and has no roof. The oper-
ating room is absolutely fireproof.
Shepherd will probably fight the case
to the last ditch. He is of the opinion
that the fire board has no jurisdiction
over his place. If they have, it looks
as if they also should exercise super-
vision over baseball fields and enclo-
sures where ahtletic contests are held.
John W. Hawkins.
Birmingham Exhibitors Seek Sunday Law
Phillips Smalley and Lois Weber
(Mrs. Smalley) have joined the stock
company of Bosworth, Inc., producers
of the Jack London stories.
Retain Law Firm to Draft Bill for
itors Right to Operate Sunday
Special to The Motion Picture News.
Birmingham, July 1.
ANNOUNCEMENT is made by A.
Alex Wall, owner of the Alcazar
Theatre, Second avenue and Nine-
teenth street, Birmingham, and na-
tional vice-president of the Motion
Picture Exhibitors League, that the
law firm of Gibson & Davis has been
engaged to draft a bill which the mo-
tion picture men will endeavor to
have passed through the state legis-
lature this winter, giving to motion
picture show operators the right to
operate on Sunday.
The local motion picture men have
abandoned their fight before the city
commission for Sunday motion pic-
ture shows. They state that they be-
lieve the better tactics would be to
have a state law passed giving them
Alabama Legislature Giving Exhib-
— Abandon Municipal Fight
the right to operate on Sunday, and
they believe that there will be little
opposition to such a bill in the legis-
lature, which will convene this win-
ter.
After the bill has been drafted, it is
stated, it will be taken to the local
members of the legislature from this
city and county, and their endorse-
ment and suggestions secured. Some
one of them will then be asked to take
charge of the bill, introduce it, and
have charge of it while it is passing
through the various steps of legisla-
tion.
Proceeding along this line, it will
probably be some time next summer
before Sunday pictures are secured
in Birmingham, providing, of course,
the bill becomes a law.
R. S. Silver.
THE MOTION PICTURE NEWS
27
DENOUNCE CENSORSHIP AT WILKES=BARRE
'<Oppose Censorship of Pictures in Any Form Whatsoever" Instructions to Pennsylvania Delegates to Dayton — Neff Tells
Keystone Exhibitors He Is Willing to Abide by Dayton Action ; Criticises "Public=Its-Own- Censor"
Doctrine — Attendance at Convention Exceeds All Expectations
special to The Motion Picture News.
Wilkes-Barre, Pa., July 3.
THE third annual convention of the
Motion Picture Exhibitors League
of Pennsylvania, held in Wilkes-
Barre, June 23 and 24, proved a big-
ger success than anticipated. The
delegates expressed their opinions on
the new state censorship law, and in
the resolution adopted may be found
the sentiment that will be manifested
in the coming legislative fight.
Twenty-seven new members were
taken into the league from northeast-
ern Pennsylvania, and as many more
will have joined within the next
month. A. Neff, the national
president, was in attendance and spent
the greater part of his time in per-
sonal chats with the various exhib-
itors.
The surprise of the convention was
in the contest for the election of a
state president. Benjamin H. Zerr, of
Reading, was understood to be the
only candidate in the field, but when
nominations were called for Philadel-
phia exhibitors entered the name of
Samuel F. Wheeler, and the Quaker
City candidate won by a vote of 29
to 9.
While the vote was being taken
many exhibitors were out of the con-
vention hall, so that the total vote
cast does not mean that only thirty-
eight delegates attended the conven-
.tion. It is estimated that more than
one hundred and fifty exhibitors vis-
ited the convention and listened to
the arguments of the various speak-
ers. But few of the exhibitors who
put in an appearance are members of
the league.
THE convention opened Tuesday
morning with introductory re-
marks by Fred W. Hermann, secre-
tary-treasurer of the convention com-
mittee on arrangements. He intro-
duced John W. Kosek, IMayor of
Wilkes-Barre, who after welcoming
the delegates, spoke of the efficient
men who are engaged in the motion
picture business in the Wyoming Val-
ley. The mayor said the type of men
engaged in the industr}^ was so high
that his city needed no censorship.
Daniel L. Hart, city treasurer, play-
wright and humorist, went on record
as being in favor of Sunday night mo-
tion picture shows in Pennsylvania,
particularly Wilkes-Barre. The chair-
man's address was given by Gilbert
C. Miller, of Plymouth.
The next speaker was Mr. Neff. He
said he pleaded guilty to the charges
that he opposed negroes kissing white
women in a picture, that he did not
approve of women kissing dogs in the
film stories, and that he objected to
women smoking cigarettes in the
cafe scenes. He said in part:
"Some people who are opposed to
any censorship have advanced the
proposition that the public would be
sufficient censors, but,'' he asked,
"how many exhibitors select their
own programs?
"As to what method of censorship
should be used there is not one man-
ufacturer, not one film exchange, not
one paper publication that publishes
motion picture news, that has come
to the front with any real proposition
in regard to this matter. I disclaim
any responsibility on the part of the
exhibitor for the lack of censorship
within the trade itself, and I am per-
fectly willing to abide by the action'
of the majority at the Dayton con-
vention next month."
In his discussion of the Pennsyl-
vania censorship law, Mr. Neff said:
"You can do anything you desire in
the State of Pennsylvania. The men
who are in the legislature want to go
back and they will come to you. The
trouble with Pennsylvania is that the
exhibitors are not organized. You
are engaged in a great business, edu-
cating and amusing thousands of peo-
ple every night. The politicians know
this and also know that the exhibitors
are unorganized. As soon as they
realize that there is an organization,
they will want to see 3'ou before en-
acting any laws pertaining to your
business."
SA]\IUEL WHEELER, of Philadel-
phia, the next speaker, had the
following to say on censorship:
"Have you any realization of what
you are up against in this state with
the censor law of 1911?" he asked.
"Who passed this law?
"Where was the demand for it?
What is the censor law of Penn-
sylvania? It is a big joke in some
respects ; it is a catastrophe in
others.
"First of all, in Pennsylvania there
are two classes of corporations. One,
known as the corporation of the first
class, consists of religious, social and
political organizations, or any cor-
poration organized without profit as
its object. The second class is known
as the business corporation, the cor-
poration for profit, and these good
people who passed the censorship
law, said that it must only apply
to the business and not to the reli-
gious, fraternal or socii^^q^^^gar
tions.
"In other words, it is a terrible
thing to show a bad picture in the
theatres, but it is all right to show
any kind of a picture in the church
or political club.
"Now, why should they be contam-
inated more than ourselves, who fre-
quent the picture shows? You will
find that there was an ulterior mo-
tive back of this. It was not to pro-
tect the public but to knock the busi-
ness of the motion picture people.
There was no money involved in
showing pictures in churches, but
there was money in showing pictures
in the theatres, picture parlors as they
are commonly known, and there were
certain insidious hands back of it all.
""TP HIS law goes further, and I
don't recall many attempts hav-
ing been made in this free Common-
wealth to persecute the business in-
terests as this law has done, without
the right of appeal.
"That law says that upon the opin-
ion of one man and one woman, eight
million people of this state must be
satisfied to see what they wish to
give. Can you imagine any two peo-
ple, man or woman, in this Common-
wealth, that you would wish to have
control your ideas of morality, and
that is what it is, and if these censors
say that a picture is immoral and
should not be shown, it is therefore
immoral and we exhibitors go to jail
if we present it?
"And remember again that the
manufacturer does not go to jail, he
does not show it. It's the poor ex-
hibitor that goes to jail if he violates
the law. Of course the manufacturer
is supposed to pay the $2.50 per reel
for examination, but that is another
bluff.
"Who pays it?
"Why, we exhibitors. Go into the
exchange and ask how much you are
paying per reel for a picture, and they
will say 'None of your business,' and
they will put on the motion picture
patent copy, plus censorship fee, for
you, if the law is declared constitu-
tional."
. The convention adopted a resolu-
tion thanking The Motion Picture
News for its work and space de-
voted towards the meeting. The lo-
cal convention committee also ex-
pressed its thanks to the News, fully
believing that the large attendance
at the convention was due to the pub-
28
THE MOTION PICTURE NEWS
licity given in the columns of this
trade journal.
THE following resolution was
adopted regarding the censorship
question :
Resolved that the Motion Picture Exhibitors
^ League f Pfnnsylvania be, and it hereby is,
i •™- —*-=J.tsrab' jposed to censorship of motion
Com.'^tures Vhy form whatsoever, whether
r^- under thiP-stipervision of a national or state
board, for the following reasons:
. 1. Because w'e believe to single out one
^class of business for persecution is un-Ameri-
can, and unconstitutional.
2. Because we believe that there is no real
popular demand for censorship, and that the
interests supporting the same are selfish ones.
3. Because we believe that it is unreasonable
and impracticable to permit any small body of
persons, such as a Censorship Board, to say
what is good or bad for the morals of millions
of other people who have minds of their own
and can decide for themselves what they want
to see in motion pictures.
4. Because we believe that to control the
production and exhibition of motion pictures
is as dangerous for the best interests of the
people as it would be to restrict the freedom
of publication of newspapers, magazines or
other periodicals. A motion picture has every
element of a newspaper. It has its news, ad-
vertising cartoon and magazine sections just
as the newspaper has. The only apparent dif-
ference is that one moves, and the other re-
mains still while the public is viewing them.
5. Becaus we believe that the boards of
censors of motion pictures, wheather national
or State, will soon deteriorate into political
machines and be used to create positions for a
large retinue of politicians, and to advertise
the merits of the political party in office and
denounce its opponents.
6. Because we believe that there are adequate
existing laws to prosecute persons who manu-
facture and exhibit immoral pictures. It is
time enough to arrest and send a man to jail
after he commits a crime and after he has had
a trial by a jury of twelve other men.
Censorship in Pennsylvania provides that an
exhibitor is guilty of a misdemeanor, and must
undergo a fine or imprisonment, merely on
the decision of one man and one woman, who,
it is presumed, have infallible ideas concerning
morals.
Resolved further, that the Motion Picture
Exhibitors League of Pennsylvania assist in
the pending litigation to have the present
censorship law of Pennsylvania declared un-
constitutional, or being unsuccessful in this, to
have the said law repealed at the next session
of the legislature.
Resolved further, that the delegates to the
national convention at Dayton in July, 1914,
be instructed to oppose censorship of pictures,
in any form whatsoever.
THE following officers were elected:
President, Samuel F. Wheeler,
Philadelphia; national vice-president,
Gilbert C. Miller, Plymouth; first
vice-president, Ben H. Zerr, Reading;
second vice-president, Francis E.
Devlin, Wilkes-Barre; secretary, Ju-
lius G. Hansen, Reading; treasurer,
E. F. McAtee, Mahanoy City; and
publicity representative, Frank A.
Gould, Reading.
The delegates selected to attend the
Dayton convention are: Miss Mae
Carr. Hazleton; Ben H. Zerr, Read-
ing: Samuel F. Wheeler, Philadel-
phia; Walter S. Wilson, Plymouth;
Martin P. Myers, Flazleton ; M. Spiers,
Philadelphia, and Frank P. Gilligan,
Wilkes-Barre.
The alternates to the National con-
vention are: M. E. Comerford, Scran-
ton: H. Berman, Philadelphia; F. A.
Gould, Reading; J, Phil. Sitkins, State
College; J. S. Thomas, Scranton;
Luke Farrel, Carbondale, and W. A.
Pittis, Beaver Falls.
The following new members were
taken into the League:
Carr & Lynch, Poli Theatre, West
Hazleton; Harry Knoblauch, Grand
Theatre, Hazleton; Simeon Lewis
Alpha Theatre, Kingston; John D.
Burry, Lyric Theatre, Hazleton; E.
F. Moyer, Electric Theatre, White
Haven; J. S. Thomas, Scranton;
George S. Thomas, Palace Theatre,
Edwardsville; E. F. McAtee, Family
Theatre, Mahanoy City; Harry Fried-
man, Pastime Theatre, Duryea; Mar-
tin P. Meyers, Diamond Theatre,
West Hazleton; Reilley & Kerrigan,
Diamond Theatre, Georgetown, Abra-
ham Orr, Star Theatre, Wilkes-
Barre; A. George Strojny, Gem The-
atre, Nanticoke; William B. Prest,
Palace Theatre, Plymouth; Gilligan
& Company, Park Theatre, Ashley;
Sun Amusement Theatre, Wilkes-
Barre; R. J. McGowan, Orpheum
Theatre, Larksville; Ike Berney, Lyric
Theatre, Lewistown; Walter S. Wil-
son, Hippodrome Theatre, Plymouth;
Joseph Heim, Luna Theatre, Dan-
ville; W. A. Pitts, Comet Theatre,
Beaver Falls; Louis Marinos, Mari-
nos Theatre, Luzerne; Harry Hers-
ker. Family Theatre, Hazleton; Ed-
ward J. Brislin, Crystal Theatre,
Special to The Motion Picture News.
Baltimore, Md., July 1.
WHILE the Maryland delegates
go uninstructed to the Dayton
convention of the Motion Picture Ex-
hibitors League of America, the gen-
eral feeling in Maryland, and of the
delegates themselves, are for the one
organization plan. There is no doubt
but Maryland will be in the foremost
ranks of those who will fight for har-
mony among the motion picture ex-
hibitors of the country.
Delegates to the convention were
selected at the annual meeting of the
Maryland branch of the Exhibitors
League held at Bay Shore Park, a
summer resort near Baltimore, on
Thursday, June 25. The delegates
are Marion S. Pearce, Frank Durkee,
Harry Lewy, William Fait, Jr., and
Harry B. Cook, all of Baltimore, and
George List, of Frederick. Mr. Fait
will leave for the convention city in
his automobile on July 1. The other
delegates will leave on Sunday.
Officers for the year were also
elected at the Maryland meeting.
They are: Marion S. Pearce, presi-
dent; William Kalb, first vice-presi-
dent; Thomas J. Bohannon, second
Wilkes-Barre; Thomas J. ]\IcGuire,
Court Square Theatre, Scranton;
William J. Fegely, New Lyric The-
atre, Bloomsburg, and Fred W. Her-
mann, Savoy Theatre, Wilkes-Barre.
THE display booths at the conven-
tion hall were occupied by sev-
eral firms, including the Power Com-
pany; George F. Schroeder, archi-
tect; Diamond Advertising Company,
of Wilkes-Barre, slides and photo-
player fans; National Cash Register
Company; Cosmos Feature Film Cor-
poration, Joel A. Levy, representa-
tive; Calehufif Supply Company, rep-
resented by Charles Ca-lehuf¥, Samuel
Lapin, Miss Gene Koller and Arthur
Heyman; Wyanoak Publishing Com-
pany, novelties, represented bj^
Messrs. Blum and Friedman; Inter-
national Photo Play Coupon Com-
pany, Charles S. Van; and several
other film renting and feature com-
panies. The local exchanges were
also represented.
Tuesday evening an informal ban-
quet was held at the Hotel Reding-
ton, and Wednesday night there was
a dansant.
The delegates voted the convention
the best that has ever been held by
the organization.
J. F. FoRESTAL.
vice-president; Guy L. Wonders,
treasurer; George P. Klein, secretary;
and William Hovey, sergeant-at-arms.
With the exception of Mr. Bohannon
and Mr. Klein, all of the other officers
were re-elected.
The entire day was spent at the
summer" resort, the delegates and
their families going to Bay Shore on
special cars at ten o'clock in the
morning. The early part of the day
was spent in taking in the amuse-
ments. Luncheon was served at one
o'clock.
The business meeting followed,
after which all of the delegates en-
joyed a dip in the Chesapeake Bay.
A Maryland shore dinner was served
about five o'clock. There was then
a ball game between the single and
married men of the Maryland branch,
the single men carrying oflf the hon-
ors.
A. F. GiLLASPEY.
WHERE IS LESTER CUENO?
Information is requested by Ros-
coe C. Cueno regarding Lester Cueno,
formerly with the Selig Company.
Mr. Cueno's address is the Star The-
atre, Upper Sandusky, Ohio.
Maryland Delegates Strong for Union
Go Uninstructed to Dayton, but Feeling Is General that One Organization
Only Should Control Exhibitors' Destinies — Open-Air Con-
vention a Success
THE MOTION PICTURE NEWS
29
THE MOTION PICTURE NEWS REVIEW OF
FILM TRADE CONDITIONS IN AMERICA
A Comprehensive Survey of the Business, Environment and Outlook Among the Exhibitors of the
United States and Canada, Dealing with Admission Prices, Rental Rates, Popularity of Features,
Competition Conditions, the Small Exhibitor and the Big One, Increase in Theatre Con-
struction, Relations Betw^een the Exhibitor, Exchange Man and Producer, "What
Does the Public Want?" and Every Other Phase of the Field
COMPETENT observers who have been investigating the
motion picture field during the last j^ear, watching the
industry- from everj" angle with an eye to discovering the
basic elements affecting it for either good or ill, have deter-
mined that, broadly speaking, three important things underlie
the business.
Three Underlying Influences at Work
First — There is a spirit of unrest, due to a process of evo-
lution naturally expected in a line practically new. But out
of this unsettled condition will soon emerge a tremendous
volume of business, satisfactory in the accruing profits, if
manufacturer, exchange man and exhibitor alike, observe the
trend of the public attitude. For after all it's the likes and
dislikes of the public which must be studied and catered to
intelligently in order 1.0 get the best results.
Second — Better films in all branches must be the slogan,
and more attention to detail must be observed in the manu-
facture of pictures. This is owing to the reason that the
motion picture fan is demanding a better product.
Of course, there are now films being shown which are rep-
resentative of the best efforts of the most capable firms in the
business. But the public now demands that the rank and file
of studios follow these big leaders.
It might be said in passing that it is a pleasure to record
the fact that the progressive manufacturers are awake to this
necessit}', and are putting forth their best efforts to bring
their products up to this standard.
Third — The manufacturer must study the markets with a
much closer scrutiny-. He cannot afford to generalize. Lo-
cal conditions must be made a source of scientific observa-
tion. It is folly to ship one class of pictures to a center
which demands something entirely different. Some men,
blind to their own interest, scatter releases broadcast just be-
cause they are new. Consequently, an exhibitor who caters
to a class of trade requiring, say, elaborate features making
a bid solely by their elaborate scenic effects, must take from
his exchange sensational melodrama.
He not only loses money, but the maker of the picture
loses as well. Xow, if that exhibitor were able to get just
the kind of film he knows is best for his neighborhood his
house would be crowded to the doors every night.
Manufacturers Should Study Local Conditions
It would be well for producers to study local conditions
somew-hat after the manner of the big advertising agencies,
which maintain tabulated lists enabling them to know at a
glance the commercial possibilities of any given section of
the country-. Thus they are able to determine the particular
kind of advertising best suited to each locality.
In the case of the larger film exchanges this plan would
be feasible, and could be carried out w-ith very little ex-
pense or trouble. The managers of the various branches are
naturally- in a position to know the conditions of their im-
mediate vicinity- and probably do make reports to the main
offices. But do they- systematize the information and in-
clude the remoter districts covered by their distributing cen-
ters? Apparently- not. If, on the other hand, they did, why-
does the local exhibitor complain of not always being able to
get what his public demands?
Evidently-, if all the reports coming to the office of The
Motion Picture News are correct, no such department is
maintained in the highest state of efficiency, as it should
be for obtaining the best results.
Even if it were necessary to sf i men over a large area,
taking in some of the small shov' ricts, for the purpose of
studying the tastes of each Ic, he work would bring
satisfactory results.
When a Release Is Not a Drawing-, ^
And it should be borne in mind that a release, because it
is new, is not necessarily going to be a winner with every
section of the country.
As every- large advertising agency can find instantly from
its detailed compilations information about population, man-
ufactures, industries and the class of people to be sold a cer-
tain product, before mapping out a campaign of advertising
for a client, so should motion picture producers be able to
tell at a glance from their sources of information obtained
in a similar manner what the tastes and idiosyncrasies of a
given territory call for in respect to film amusements.
Sixty per cent of the difficulties of exhibitors are caused
by the failure of manufacturers to supply them with proper
films. This means only one thing: there has been no
proper study and analysis of the desires, tastes, vsnshes
and inclinations of the motion picture public.
What follows? It has been necessary for the exhibitor
to take upon himself the almost impossible task of pro-
viding patrons for the manufacturers' products. It should
be the other way round. He should have products that
fit the requirements of the patrons.
This deadlock condition has done more to retard the
prosperity of the exhibitor and the growth of the business
than anything else.
Let the manufacturer, the producer, the exchange man
realize what must be done, and begin immediate and vigorous
remedial measures, and the great problem confronting the in-
dustry to-day will be solved.
New Era in the History of the Industry
It will mark the beginning of a new era in the history
of the motion picture business. No matter what shifting
conditions — always to be expected in any new industry find-
ing itself — may crop up from time to time, calling for new
and adroit methods of handling for a solution of the diffi-
culties, the undisputable fact remains that constant study of
the local situation throughout the country can under no cir-
cumstances be neglected by those supplying exhibitors with
films.
Another thing which must occupy the attention of produ-
cers sooner or later is the quality and kind of paper in use.
The poster illustrations should not, for instance, misrepre-
sent the scenes in the pictures.
Already- there is an indignant cry- in many quarters against
this practice, which we are glad to say is not general. But
the few producers who have not strictly adhered in their
paper to the film episodes have by these unwise methods
made the public lose confidence,
A reaction was bound to be felt.
30
THE MOTION PICTURE NEWS
Public Sentiment Brings a Reaction
The pubhc naturally ceased to believe in the advertising
matter after noticing the discrepancies, and failed to attend
a show on the strength of the paper. Where, then, is the
value of such posters? It is just a waste of monej^ to put
them out, if thej' no longer serve as a drawing-card.
And furthermore, it seems quite unnecessary to distort and
misrepresent when any film, if it is any good at all, should
certainl}^ have something striking enough for pictorial dis-
play outside of a theatre. From the very nature of its plot,
which must have plent}" of action to carrj- the story, every
motion picture certainly should contain sufficient striking
scenes suitable for reproduction on the posters.
Lack of Uniform Admission Prices
Reports on admission prices show widely diversified con-
ditions, with no likelihood of uniformity for some time to
come. In one part of the country, the elaborate feature put
on at topnotch prices is in the ascendancy, with chances in
its favor of the high admission remaining permanent.
The people in some places will not support anything but
five-cent houses, while in other localities the ten-cent theatre
thrives. The managers of many houses charging the latter
price find that their patrons will respond occasionally to an
extra program at fifteen and even twenty-five cents — but this
does not hold good in many instances ; it must be a straight
ten cents, \\eek in and week out.
In some localities five-cent houses are raising their prices,
with a good outlook of maintaining the increased price per-
manently— while others have been compelled to reduce their
admission fee.
BUSINESS CONDITIONS
THE New York City situation differs from any other part
of the countrv' becaiise of the complex conditions not
found elsewhere. It is due partly to the population, compris-
ing as it does people from every comer of the globe; the
fact that the city is the center of the industry, both in re-
spect to production and distribution ; and certain aspects of
competition.
Condfitions Are Different in New York
Because of the heterogeneous population there is a wider
range of possibility for the exchange men than in any other
part of the country. Broadway attracts the more intelligent
motion picture fan, thus popularizing the big feature; the
East Side wants sensational subjects appealing to the prime-
val instincts ; the neighborhood houses in the up-town dis-
tricts on the West Side have a patronage requiring more sub-
dued plots, light comedy and rational drama.
The manufacturers have entered into competition with the
exhibitor by erecting houses for showing their own produc-
tions. This is a serious menace to the small man with one
or two theatres.
As New York is the heart of the feature market, from
which the big films are distributed, manufacturers give these
productions their premiere in the metropolis. This has had a
peculiar effect on the small houses and the exchanges.
People are drawn away from the neighborhood theatre to
the down-town show, thus making it almost impossible to
put on a feature at an outlying house. As a result, the ex-
change men are dependent on suburban houses for regular
program reels. Down-town houses have practically ceased
to use regular programs, on the other hand, except, of course,
off the main arteries of travel.
Business Excellent Though Nearly 300 Failures
Competition is so keen that the feature people have had
excellent chances to secure booking for the big productions.
One phase of the situation seems almost paradoxical.
While business has been so good in general among the ex-
hibitors of Greater New York, it is a noteworthy fact that
Program Situation Lacks Uniformity
The same chaotic and unstable condition prevails in the
program situation. The diversified number finds popularity
in many sections, while the feature has a strong hold on the
patrons of other parts of the country.
This, of course, is due to difference in population. A his-
torical film, which presupposes on the part of the spectator
some knowledge of the events depicted for a thorough appre-
ciation of the picture, will not take well in a coal-mining
town where only slapstick work reaches the level of intelli-
gence.
A word might be said in .respect to the latter kind of films.
A demand has been shown for better quality in quarters
least expected. The non-reading public, which does not care
for stories containing literary and historical allusions, has
become so exacting that manufacturers must improve the
average story designed to appeal to this particular class.
Many producers are recognizing and endeavoring to meet
this demand; others, it is hoped, will do the same.
Must Improve Quality of Cheap Films
There are certain standards by which even these cheaper
films should be judged, and are being judged. It is only a
question of a short time when the patron of a five-cent house
will refuse his custom if the stories contain glaring inconsist-
encies of time and place, bad acting, anachronisms, flabby
plots and padded scenes.
Fortunately live manufacturers themselves are not waiting
for the reform to be forced on them, but are striving to give
the public the best pictures possible for the prices the public
is willing to pay.
IN NEW YORK UNIQUE
between 250 and 300 houses have been forced to close. But
the reason is easy to find. On account of the popularity of
features, the tendency of patronage has been toward the large
theatres.
This drain has been felt by houses using films of the low-
est qualit}', for the patrons, once initiated to the high degree
of artistic production seen in features, have become dissatis-
fied with the former offers of the cheap neighborhood the-
atre. The number of failures has not been exaggerated, as
the figures have been obtained from brokers and exchange
men.
In some sections where vaudeville and pictures have been
combined straight pictures have in many instances been put
out of business. This is a condition differing from the rest
of the country.
Scale of Prices in the City Varies
Prices average five and ten cents in the tenement districts,
while the big houses average about twenty-five cents. Of
course, in a few instances, fifty, and even seventy-five, cents
and a dollar admission has been charged. But these were un-
usually pretentious productions which cannot be considered
representative of conditions as a whole.
The field for the activities of the exchange men has be-
come greater than in any other part of the country, due partly
to the demands of the numerous neighborhood houses in the
suburbs.
The seating capacity, according to building statistics, has
increased from twenty-five to forty per cent during the last
j-ear.
One thing not found in other parts of the country is that
business has been so good that managers have not had time
to make im-provements, like the introduction of musical fea-
tures and other accessories.
Uplifting Influence of the Feature
Thus the houses in the city are not so well equipped as
elsewhere. The popularity of the motion picture has become
so great that it has resolved itself into "shooting people
THE ^lOTIOX PICTURE XEWS
3^
through one door and out another." making ready to nil the
house again in quick time.
It has been noticed that many houses which might be ex-
pected to fall off in attendance maintain as good a patronage
as during the winter. The reason is that the majority of the
airdomes have failed to put on the best films.
People seem to prefer sitting in stilffy auditoriums when
they can see a meritorious production, than to remain in the
open air, where an increase of comfort, but poorer pictures,
means less enjojTnent of the entertainment. This is because
the public has been educated to a point where it wants better
films.
Tiiis has been brought about by the feature, having as it
does all the excellencies of the motion picture art. The fea-
ture has been responsible for the improvement of the films
shown at neighborhood houses. When the patron has seen
the best obtainable at a Broadway theatre he naturally be-
comes dissatisfied with the inferior productions he has been
accustomed to at the house around the comer at home.
The use of better pictures in the local houses has, of course,
entailed a greater expense on the management, bat -the" pa^
tron whose taste has been sublimated by the down-town fea-
ture is willing to pay more on extra exhibition days than foT
the ordinary program.
SITUATION IN CANADA IS FAR FROM ROSY
j'.fcciai f.i The Motion Picture News.
Winnipeg, Manitoba, Jul}- 1.
FOR the previous four or five years the motion picture
business in Winnipeg, as well as in the entire province
and the larger cities of the three prairie provinces, has been
one long round of success and a money-making venture for
almost everyone who went into the business with any busi-
ness capabilities at all.
The remarkable manner in wliich theatres went up all ovei
the countn, was surprising, and more than one exhibitor
looked askance at the mushroom proclivities of the motion
picture house.
Year after year it was said it could not last, but year
after year saw the "movie"' increasing in nimibers and the
patrons helping by the nimble dimes to enrich far-seeing
manageis. But competition in Winnipeg has done much to
stagnate the market and the situation to-day is far from be-
ing rosy.
Money Is Tight; Theatres Too Numerous
Conditions, in fact, are not of the best at all, and the
causes are obvious. The first, and unquestionably the most
essential, is that the west of Canada is at present feeling the
ver\- decided pinch of the mone^- market and no matter what
may be said or done the financial market is tighter than it
has been in many years, and certainly tighter than it ever
was since the advent of the picture.
The other cause is the large number of theatres which
have cropped up in the cit\' in the past eighteen months.
The tremendous advance in values of property in the past
two years and the sudden slump in receipts for all amuse-
ments, as well as for the sale of almost ever\i;hing staple,
has resulted in the investments in many cases being too heavy
to be properly carried when thirty theatres, all showing mo-
tion pictures, are bidding for the public money.
The house that two years ago did Si, 000 a week is to-day
not doing half that business. The investment was made at
the Si, 000 a week estimated business and the sudden cutting
of tliis in half, as it has been cut in many cases, has been a
serious setback to many of the exliibitors.
It must not be construed from this that all the theatres in
Winnipeg are not pa}"ing, but a good many which were
turning cut nice incomes for the investor are to-day just pay-
ing theii way.
No Relief in Sight; Five-Cent House Ominous
Xor does there appear to be any likelihood of any appre-
ciable difference in the near future ; the exhibitors have
themselves discounted too far into that future and it will
take a good deal longer than the optimist is willing to admit
to bring matters up to the normal level again.
To make matters worse, there has been entered the thin end
of the "five-cent" general admission wedge, and thus has
been obliterated the possibility of there being any increase
of admission price.
The general price of admission to-day all over the city is
ten cents. In some cases, however, the price is raised for
special pictures, but this is not popular in the down-town
houses, and has never been done frequently by managers of
the larger houses. Another great fact in altering the condi-
tions has been the building up of houses in the outside
districts.
That is to say, in various localities all over the city giving
the residents theatres in their own districts and thus obviating
the expenditure of car fare to come to downtown houses. A
serious deflection has thus been caused from the larger, hand-
some downtown houses and sections of the public, having
seen that the best pictures will eventually be shown in their
own neighborhood, are willing to take in their own local
palace and keep a week or two behind the other theatres.
Under present conditions, especially when times are hard,
it is ver\- clear that the public of \Mnnipeg will not stand
for any increase of price and to the credit of the exhibitors
it must be admitted that they have not lately given any raise
the least consideration.
Neighborhood House Now a Factor
The increase in number of theatres during the past V2
months has been mainly in the outside districts. It must be
borne in mind that \Mnuipeg, with its population of 200,-
000, can be traveled o^er ver>- easily in a very short time
and it was no great hardship for anyone to jump on a car
and come doAvntown to see the picture houses.
But with their own houses in the immediate neighborhood,
many have become firm local patrons and it must be also
obvious that where the downtown houses drew from the out-
side districts this has been a serious loss.
The average seating capacity of the Winnipeg houses is
about 700. There are one or two which seat over 1000, but
again there are mam- that do not seat more than 500. The
theatres themselves are modem in ever\- sense of the word,
built along artistic lines, good seats, well decorated screen
proscenium openings, good orchestras, indirect lighting, well
ushered, clean and in most cases well managed.
The main difficulty which has not yet been overcome, how-
ever, is the ventilation and here it must be admitted that
\\'innipeg has fallen down. Eft'orts are being made continual-
ly to improve the inside atmospheric conditions, hut so far
with but little success.
Any Good Film Is in Demand
The film in demand here is .\xv good film. All subjects are
interesting to the patrons if the subject has any punch, or
plot.
But one filing is certain and that is that the tig eight-reel
suhicet is }!0f ■zvanted in ilus city.
The exhibitors believe in features of all kinds, hut if there
is a favorite t^-pe, it is unquestionably the well edited pictorial
motion picture newspaper for adults and the comedy pictures
for the children.
The future of the picture in \Mnnipeg is very hard to
prophesy, but in all likelihood the diversified program,
made up of one and two reel subjects is mainly the most
popular. Good short features are always acceptable, but the
32
THE MOTION PICTURE NEWS
exhibitors themselves have not much use for the continual
application of the multiple reel pictures which take up an
entire show. In the first place the local theatres are not
adapted for such pictures and the general opinion is that
such belong to the houses which can run them exactly as they
would run a legitimate drama.
At present, however, there are no houses in Winnipeg
which would feel justified of making a practice of running
tke hig jnul .pie reel.
Three Programs a Week Downtown
All the smaller houses in the uptown districts run the "dailj'"
program and the district they tap is too small to permit of
repeating. It is to hold the business that "daily" programs
are run. In the downtown houses there is no indication that
any change from the "three-a-w"eek" program will be con-
sidered.
The "three-a-week" appears to cater to the right number
and the "daily'' program in these larger downtown houses
would be a waste of money. The 60 or 75 minute program
consisting of several reels is the ideal program, though more
than five or six reels could hardly be managed in the larger
houses.
During the past year several of the houses have improved
exteriors and interiors, but much that was to be done has
been left undone owing to the conditions now existing.
There are but few houses in the city which can be con-
sidered reel "failures." Several have been "poor investments"
about three of the thirty houses have failed, but these have
not remained "dark," as there has always been someone to
take them over, feeling that there was a chance to make
good money. At the present moment all the houses are
operating and there are no indications that any will close,
but even so, some are losers.
Competition in Winnipeg is very keen as the number of
houses will show, but the competition is entirely individual
and the houses are all practically under their own manage-
ment with the exception of two. The Strand and the Victoria
(stand Xo. 2) are now also under the AUart management,
but these are not devoted entirely to motion pictures. Vaude-
ville takes up the greater part of the show and pictures are a
secondary consideration. The indications now are that the
individual house will continue.
Exhibitors Dissatisfied with Producers
Exhibitors are not eminently satisfied with the products of
the manufacturers and, as it was neatly put recently during
the course of a conversation:
"Some firms run as far as they can to the margin that is
permitted by the broadest of censors and would go farther if
they could. Others do try and give the public artistic and
clean pictures. The larger the firm, the better the product,
but the situation in Canada is so different from that in the
United States. What we want here first, last and always are
British pictures ; that is to say pictures dealing with British
plots, subjects and characters" — and there in a nutshell is the
situation.
The average cost of film service is about the same to-day
as jt was 18 months ago, perhaps less. More is being paid
for exclusive programs and less for other programs down to
a verj- small amount for "repeats" or "third" or "fourth"
runs.
In one case, the "exclusive" price has reached $350 a week,
but it is only the "top" houses which could come near paying
this price, especially at the present time.
Outlook Is Not Bright
The outlook for the motion picture in Winnipeg is far
from being rosy. And while "competition may be the soul
of commerce," there is not enough material supplied to make
"program competition" up to very much.
The output is not sufficient to supply the demand to permit
of very many theatres running exclusive programs.
There is no indication of brighter conditions for some time
to come and then, when things do improve the improvement
will be counteracted by the building of more theatres, faster
than the population demands them, and much the same condi-
tions will pertain.
Winnipeg possesses a wonderful number of motion picture
fans. Keep the programs clean and strong and supply the
shorter programs rather than the long, multiple films mak-
ing the one show and the corner will be turned ultimately.
But it is up to the manufacturers themselves.
Chandos St. John-Brenon.
Need for Organization in Montreal
Is a Crying One
special to The Motion Picture News.
Montreal, P. Q., July 1.
EXCEPT in the case of two or three theatres which,
owing to their exceptionally favorable location and
general fine appointments as theatres, rather than to the
excellence of their film features, the picture houses in
Montreal and surrounding districts are not doing any too
well just now.
It is doubtful, even, if they are more than paying ex-
penses. This has been the case since the opening of the
spring.
One reason for this is the general depression which has
characterized Montreal and the other large cities of the
Dominion. A trade boom has been followed by the usual
reaction, and- there is not an overabundance of ready
money floating around just now.
Another reason is that competition among the exhib-
itors generally has become too severe. They are cut-
ting each other's throats as hard as they can. There is
no association to govern the general interests of the the-
atr.es, and the civic regulations are very mild. Anyone
with a few hundred dollars can pull down the partitions
of a store and run a motion picture house.
Jealousy Makes Association Impossible
Thus, in one of the principal streets in Montreal within
the radius of half a mile, there are at least nine pictures
houses of a sort running in competition. Most of them
are death traps, but there they are.
The better class houses would like to associate, but
there is so much jealousy among the others, the proprie-
tors of which are mostly Greeks and Syrians, that noth-
ing can be done.
The only remedy is for the city authorities to step in
and pass a by-law governing the building and general ap-
pointments of a picture house, and refusing permits and
the granting of a license where it is proved that a theatre
is not desirable, or paying. This competition has ruined the
business, for the time being, at least.
Public Asks More Than Formerly
Once the public were content with a three-reeler and
two or three single-reels of drama and comedy, and an
orchestra consisting of a piano. Now they want nothing
less than five and more part features, half a dozen other
reels, a full orchestra, and vocalists. Over and above this,
the smaHer houses are giving away premiums on certain,
nights. All this, too, for five cents.
There is one house giving first-runs such as "Lucille
Love," "Samson," etc., and a continuous performance
from about eleven o'clock to nearly midnight for five
cents — a program that in New York would at least cost
twenty-five cents. There is no doubt that at the present
time the motion picture business in Montreal and district
is in a parlous plight.
The theatres in the higher class districts are naturally
better situated. The average admittance price is ten
cents, but even here the public generally will not pay more.
THE MOTION PICTURE NEWS
33
The whole question is not to increase the price, but to
maintain it at ten cents.
Long programs are desired bj^ the public, and they must
be changed at least twice a week. Feature productions
are popular, especially the ones that are supported by
serials in the papers. "The Adventures of Kathlyn,"" "Lu-
cille Love'" and "The Million Dollar Mystery" were all
eagerh- sought for by the exhibitors.
They shake their heads over the price, and regretfully
think of the days when single reels contented the public;
but whether the feature manufacturers or the public are
to blame, the big productions are now wanted b3' their
patrons.
Character of Film Does Not Matter
So far as the character of the films are concerned, the
pubHc are not overexacting. What thej" want is length
of program, newness and excitement. In fact, plenty for
the money.
Another great hardship against which exhibitors have
to fight is the arbitrary actions of the censors. Films are
held up to the last minute, and then probablj- canned.
Only this week three theatres were unable to advertise
their program on Saturdaj- for the following week be-
cause on that day the censors were killing and holding
back films.
Conditions in Montreal Summarized
The Mutual Film Companj- is apparenth- ver}- dissatis-
fied with Canada generally, and I believe they are stop-
ping all new features. Thej- are going to economize by
simph- peddling their old stuff. \\"hether this is wise is
up to them.
Summarizing, I might say that:
Tlie average price of admission is ten cents.
Long programs with two or three changes are de-
manded.
Two theatres in a high-class neighborhood are.^no-vv-
running stock companies because of the lack of support
as picture houses.
Owing to the absence of proper civic regulations, houses
of a kind are springing up and dying with cheerful regu-
larity.
General business conditions, with one or two excep-
tions, are bad.
The exchange managers, when the}- are not damning
the censors, are hoping for the best. What the Mutual
thinks is evident from their action in cutting Canada out
so far as new productions are concerned.
The onl}- remedj- is for the better class houses to get
together, for the city to regulate theatres properly, and,
as in the case of liquor licenses, refuse to grant permits
where the general welfare of the motion picture business
does not want further competition. In this way there
would be no death traps, as there are at present, and the
exhibitors would stand a better chance of elevating the
business to the betterment of the public.
F. J. Arrows MiTH.
PRICES A PROBLEM IN NEW ENGLAND
special to The Motion Picture Xews.
Boston, July 2.
PECULIAR local conditions obtaining in New England
make the situation differ from other sections of the
country-.
The people, as a rule, are conservative, for one thing, and
demand what might be designated for the want of a better
name, "the conser\"ative sensational film." Their pictures,
on the whole, must be replete with action, carr\-ing on the
storj- at a high tension, yet there must be nothing violating
the spectator's sense of the probable, nor his prejudices and
traditions.
Patrons Show Keen Interest in the Business
The average patron and exhibitor alike are very conserva-
tive in their tastes. And furthermore the motion picture fan
knows almost as much about the business as the manager.
He is familiar with the trade names, the companies, the
stars, the kinds of productions offered by the various manu-
facturers. And he has his favorite, too, among producing
companies and players. All these things the exhibitor has to
take into consideration when making his bookings or he pays
the penalty" of his neglect.
Such big features as those put on the market bj- represen-
tative firms like Famous Plajers, Kleine, Warner's Features,
World Film, Popular Plays ?nd Plac ers are in more demand
than the out-and-out sensational stuff. The film reproduc-
tions of famous operas, novels, dramas and historical events,
provided they are put on with plenty of action, never cease
to find favor.
Many of the smaller houses have gone out of business —
the survival of the fittest.
New England Prices Stand at Ten Cents
The New England exhibitor has discovered that the price
will probably not go any higher than ten cents. The problem
with him, then, in planning to make greater profits, is to bring
down the expenses by the introduction of more efficient man-
agement.
The syndicate houses are not so common as in New York
and other Eastern points. A man operating a string of syn-
dicate places can keep down expenses by booking a film for,
say, ten days, one da}- to a theatre; and of course he gets the
reduced figure on the booking.
The numerous factory- towns with their permanent popu-
lation have proved good motion picture centers. The people,
on account of their regular salaries, feel at liberty to spend
more freely than wage-earners who in many other regions
are not in receipt of as steady incomes. The sense of surety
engendered by a permanent position results in their feeling
at liberty to spend monej- regularly for amusements; and
the\- consequently become regular patrons of the picture
houses.
Houses Have Regular Clientele
The same faces are seen in the same theatres night after
night, so that each place has its clientele, whose likes and
wishes it is eas}- for him to gauge accurately.
The summer business in New England is better than else-
where, as the people remain in the cities more than in other
parts of the countn-. The airdomes have increased in num-
ber in the last twelve months.
In the factor}- towns the feature was in great demand, but
now the taste has changed somewhat and dift'ers from other
parts of New England; the diversified program is favored.
The feature has been responsible for an uplift of taste in
the factor}- towns as much as it has been the means of im-
proving standards elsewhere. Local houses and airdomes
have felt its influence in this respect.
A case in point can be found in the experience of four
managers who last year opened airdomes with "junk." Only
one opened this year, though last season the four were ma-
king moriey, their individual profits amounting to about $150
to $200 a week. Now the proprietor of the remaining air-
dome is lucky if he has a profit of $2.5 or $35 a week. The
reason is that the people want "better stuff." They will not
sit in the coolest spot available if the pictures are poor the
exhibitor, of necessity, .must recognize this.
34
THE MOTION PICTURE NEWS
Campaign for Higher Prices Is Being
Pushed in New Haven
special to The Motion Picture News
New Haven, Conn., July 2.
BECAUSE the}' believe that the public will not submit
to an advance in price, yet realizing that they are run-
ning ~a:lmost beyond their means, small exhibitors in this city
fear a crisis in the motion picture industry that may spell ruin
to a number of them.
Censorship and Low Prices
What with heavy competition, low prices, severe police cen-
sorship and the popular demand for costly feature programs,
six theatres have already been forced out of business during
the past year; two have changed hands, one is tottering on
the brink of ruin, its owner borne down under the burden
of a constantly increasing debt, which at present amounts
to about $1,500; two other theatres are said to be for sale,
and a number of exhibitors are wondering which week is to
be their last.
Not that there is no hope, for already there are indications
of fair weather ahead, and though it is quite probable that
one or two of the small houses may go under, it is thought
that it will be only to have other and better theatres spring
up in their places.
In fact a large theatrical syndicate is planning the erec-
tion of a house expected to cost in the neighborhood of
$100,000.
Campaign for Better Prices
There are two things, possibly three, to which the man-
agers hereabouts piit their faith now, and these are a com-
ing general campaign for higher prices, an indication that
the public is getting tired of the feature programs and is
beginning to favor again the return of the old five-reel va-
riety, and the possibility of less rigorous censorship.
Of course the movement for higher prices is the thing.
Exhibitors in New Haven, as a rule, are firm believers in the
efficacy of newspaper advertising, and have already been con-
sidering the advisability of taking up the cudgels against cen-
sorship agitators through the columns of the dailies. And
thoy are considering, through the same agency, to make a bid
for their advanced prices. They hope to be able to appeal to
the reason of the public, sufficiently strong to turn the tide
in their favor.
Unity is the principle of their action, and they are first
seeking to have every exhibitor in the vicinity fall into line
with them. Besides wanting each proprietor to furnish his
share of time and money, they want to make sure that they
will not be alone when they make their demand, and to feel
that if Mr. Anybody will not pay ten cents at their theatre,
he will not be given a seat elsewhere for five. They know
that people will bow to the inevitable, after a time, and
'"come across" with the extra nickel
Differ About Feature Values
So far as the feature programs are concerned, exhibitors
differ. Most of them, proprietors of the houses in the out-
lying districts, say that the five, six and eight-reel pictures
have seen their day and are no longer as popular as they
have been in the past. Central theatre owners, however,
claim that the features are as strong as ever, and show no
signs of losing popularity.
Because of the competition the feature programs make life
miserable for the small exhibitors. These are crowded into
three districts, the Congress Avenue, Dixwell Avenue and
Grand Avenue. The first is peopled with Jews and Poles,
the second with negroes, and the third with Italians. They
cannot, as a rule, afiford to pay the dimes for admission to
the big houses where the features are shown, and so are
forced to demand the same for a nickel of the exhibitors in
their districts.
Of course these exhibitors, having houses of exceedingly
limited capacity, could hardly make enough from packed
theatres to pay all expenses, including the additional one of
a feature picture, and so cannot grant the requests of their
patrons.
The latter fail to attend, and the houses suffer. Only now
are there signs of returning life, as old patrons gradually re-
turn to see the old-time programs of one reel of comedy,
one of Western, and three of society drama.
Central Houses Use Features
The central houses continue to feature the big productions,
and are still playing to crowded houses, though the pictures
are not so enthusiastically received now that the novelty has
worn off. Those who know predict a return, even in these
places, to the diversified program.
From observation in a number of houses in all districts,
the likes of New Haven audiences have been summed up as
follows: Variety program, five or six reels in length; feature
programs occasionally, changes in program every day or two,
at the most; Western drama, one reel out of each perform-
ance; comedy, one reel; society, about three or four reels.
The change of program every day is common in this city,
and though it is one of the causes that may be said to con-
contribute to the poor condition of the industry now, man-
agers are not kicking at it.
Police Interfere Too Much
Censorship, as has been said, has caused a great deal of
the trouble, and unless its methods are changed, may cause
more. Exhibitors complain that the police aire too officious,
cut sometimes where it is unwarranted, and make themselves
disagreeable in other ways. Where some were in favor of
police censorship, a while ago, they still remain opposed to
state censorship, but cry for national censorship only. Then,
they say, they will have peace.
Under ordinary circumstances. New Haven is one of the
most fruitful of the motion picture fields, and could even
accommodate as many as thirty-five or forty houses. In the
past, before the introduction of the feature programs, when
theatres all over had programs similar in length and char-
acter no matter what the price, proprietors have done well,
and in most instances have made improvements from time to
time that have been in line with the movements to "elevate
the moving pictures."
Nickel Men Hard Hit
Now, however, most of the houses are the small affairs,
seating between five and six hundred people (a large number,
years ago), and at a nickel proprietors find it hard to make
both ends meet Only well-filled houses pay, and these are
possible only where feature bills are shown.
Being too costly, these programs are not to be heard of for
the small exhibitors, and so the patronage is divided prin-
cipally among the central exhibitors who do not even need the
features, and the scattered outlying theatres, where the fea-
tures are little known and consequently little cared for.
Of the theatres that have fallen victims to the various
causes which have resulted in the present state of affairs, the
St. Elmo, Majestic, Moonlight, McLay, National and Quin-
nipiac were six that had been doing excellent business until
competition became too warm.
Changes of management failed to help them, and they went
down. The two to change hands were the Comique, sold by
the Slepack Amusement Company to Frank Wilcox, and the
Marvel, purchased by William Brady. Others are understood
to be on the market, the Mitchell, at Savin Rock, being chief
among these.
Will Erect More Theatres
No definite plans have as yet been unfolded, but the
Gordon Brothers, of Boston, are understood to be arranging
to build here. They are said to be negotiating for a central
piece of property, and it is claimed that their building, when
erected, will be one of the handsomest in the city.
It is also reported that another exhibitor is planning to
enter the field here, but as yet the rumor is unverified. It sub-
I
THE MOTION PICTURE NEWS
35
stamiates. however, the claim of those leading in the business
here, that the industry- is not going to suffer, but will con-
tinue to prosper, after the various questions of to-day are
settled, and that others will enter the field here, so that the
public will be given plenty for its money, while exhibitors will
be able to make successes of their undertakings.
Amster Spied.
Waterbury Reports Success; Feat=
ures Extremely Popular
special to The Motion Picture News
^^'aterbury, Conn., July 2.
A PERIOD of success. The past several months have
been more or less prosperous ones for the majority
of the motion picture theatres in Waterbury and en-
virons, all things considered. Of course, at this especial
season of the year there is always a falling oS in the at-
tendance due to the arrival of the warm weather, but this
years has been no worse than preceding ones, and owing
to the rather cool spring and early summer the managers
claim the decrease in attendance has not been as great
as formerly.
Several theatres are suspending the matinee perform
ances during the summer months, and one theatre at least
has closed its doors entirely, until the arrival of the cool
weather.
The closing of theatres for the warm weather gives the
proprietors an opportunity to renovate and remodel their
houses if they so desire. The Scenic Theatre on Bank
street has had its lobby remodeled after the fashion of
metropolitan houses, the result being a most pleasing
one. The Garden Theatre on East Alain street has also
been entirely renovated both in the lobby and auditorium
proper and a }»Iirroroid screen installed.
In addition to this remodeling, several new and up-to^
date theatres have been constructed during the past year,
notably the Carroll, the Star and the Princess. These
motion picture theatres can seat as many as 1,000 and have
spacious galleries. The old houses are of the long, i-ingle-
decker tj-pe which are fast becoming obsolete. The new-
est of the theatres have frequently run vaudeville acts in
connection with the photoplays, being equipped to put on
such form of entertainment.
Think Ten Cents Is Maximum
The price of admission to all of Waterbury's motion
picture theatres is five and ten cents, and every manager
of a house in this city believes that this is the maximum
admission the public will paj'.
Last fall Carl F. Chapin. an editor on the Waterbury
"American," took hold of the Garden Theatre, a Poli
house, intending to show only the biggest of features. He
announced the price as fifteen and twenty-five cents, but
failed to make any kind of a success of the venture and
relinquished the managership.
It was a case of giving in or starving, and he chose the
former course.
In catering to the wants of their patrons, the exhibitors
here, as everywhere else, have shown all kinds of films to
"feel out" their audience. The Western reels have proven
first-class drawing cards. The society films are rare in
Waterbury, and managers do not care to exhibit the for-
eign films at all.
Comedy pictures are enjoying an unprecedented run
just at present. Educational films are "fill-ins."
Features Are Extremely Popular
Feature productions are extremely popular, and one
manager when interviewed expressed himself after this
fashion: "If I could get enough five and six-reel features
through the 'Association" and 'Universal,' I wouldn't run
single reels."
Sensational features arc not desired and the classical
productions are seen infrequently. This same exhibi-
itor when asked if he thought the time was coming when
more features would be demanded, replied that the day
was not far distant when nothing else would be shown.
However, while realizing the value of. the big features,
local managers are practically unanimous in declaring for
a diversified program. Waterbury, they claim, is hardly
large enough to support its many motion picture houses
if onlj- the large features are run.
The cost of these, they point out, would eat up al?. the
profits, although features like "Ten Nights in a Barroom,"
and others from books which have a tremendous sale, have
packed the houses here continually whenever exhibited.
Old-fashioned love stories are other return producers.
No Departure from Daily Change
A daily change of program is in vogue in Waterbury,
and there are no indications that this will be altered.
^lotion picture men in discussing the probability of a
three-change, two, or one each week, say that conditions
must be taken into consideration and that a theatre now
having a daily program can scarce revert to a three, two
or single change a week.
The daily program, in their opinion, has revolutionized
the motion picture industry. It is the direct outgrowth
of the double and triple changes, they assert. Then again,
the}' have found that the public likes the daily change,
and as long as they patronize them the schedule will be
kept up.
Public Wants Quality Rather than Quantity
The desirabilitj- of long program, such as seven and
eight reels to a show, exhibitors aver, depends entirely
upon the field. If one is conducting a large theatre, say
seating 1,200, a single show an evening with seven or
eight reels would be a profitable one.
With small motion picture houses, however, it is neces-
sary that a much shorter program be given, the manager
must fill his house once and a half or twice if he is going
to have the balance on the right side of the ledger.
Then again, the public wants quality rather than
quantit}-.
"You can't fool them," said one exhibitor, "by giving
a long show that is stamped with the mark of cheapness.
They would much prefer a short sweet program, and if
you don't give it to them they are going where they can
get it — the fellow across the street for instance."
While the theatres in Waterbury have made money,
they had their ups and downs not infrequently. They
have had to fight competition, commonly called "the life
of trade." Two big vaudeville houses in this city, Poli's
and Fox's, up to a short time ago gave seven reels of
pictures and five acts in the afternoon for 3 and 10 cents.
Force Vaudeville Houses to Cut Programs
If the exhibitors did not go to great expense and secure
the very cream of the market, eventually they would have
gone to the wall. But they did and aided by a generous
amount of advertising held their own and now that the
vaudeville houses have cut their seven reels to two, things
are running smoothly again.
Competition among the motion picture theatres them-
selves, that is those showing motion pictures and nothing
else, strange to say, has not been very heavy. One house
will run a feature to-day and another one the next so that
all in all things are evenly balanced.
Then again, the public tries out the different houses,
going to this house to-night and that one to-morrow
evening and so on. They long for something new. the-
atres as well as pictures.
Praise For the Manufacturers
While pleased with their success during the past j-ear
motion picture managers, almost to a man, attribute a
36
THE MOTION PICTURE NEWS
large amount of it to the manufacturers and have nothing
but praise for them. They believe the manufacturers are
striving at all times to give better pictures and are well
content with their efforts thus far.
One such manager, however, did have a complaint to
make regarding" the rental charged by the film services.
He said that in sending his daily program the company
would substitute a serial for two of the regular runs and
charge anywhere from $6 to $15 more. This, he thought,
was an injustice.
When interrogated further relative to an increase in
such service in the future, he stated that since the public
is looking for better films the manufacturers will have
to cater to them which means an expenditure of more
money on their part which of course will react on the
exhibitors.
His fellow exhibitors held practically the same view.
E. Christy Erk.
Nickel Reigns in Bridgeport; Daily
Change Is Unpopular
Sl^eci<il to The Motion Picture News
Bridgeport, Conn., July 3.
ATTENDANCE at motion picture theatres in Bridge-
port seems to have decreased with the approach of
warm weather. All managers complain of reduced at-
tendance and several houses have closed. On the other
hand, three new airdomes have opened here.
One under the management of Thomas Patterson, for-
mer manager of the Empire Theatre, has a seating ca-
pacity of 1,000, and is soon to have a large dance pavilion
in connection with if.
Some Feautres Bring Seventy-five Cents
The average price of admission in Bridgeport is five
cents. Some houses get ten cents for evening perform-
ances, and some charge fifteen cents when big features
are shown. Feature pictures which play the regular the-
atres at twenty-five, fifty and seventy-five cents all have
done good business here in the past.
Bridgeport has some handsome motion picture theatres,
most of them built with artistic interiors and exteriors.
The population of Bridgeport is about 120,000, and there
are nearly forty picture houses, with several more build-
ing. Several of the theatres have a seating capacity of
more than 1,000 persons. A few only seat about 300 and
are unsuccessful for that reason. The average seating
capacity is between 600 and 700. All sorts of films. West-
ern, society drama, foreign, comedy and educational are
shown here, and all are well received. Feature produc-
tions are very popular here and most of the managers
prefer them with reels of other character to diversify the
program.
OUTLOOK ENCOURAGING
(Special to The Motion Picture News.)
Buffalo, N.' Y., July 2.
GENERAL business conditions among the local film
men during the past two months have been on the
average quiet, because of the bad weather allotted to Buf-
falo. The evenings have been cool and wet with rain
every other day. However, during the past week a change
for the better has taken place and Old Sol has been bring-
ing warmth and sunshine, with a consequent increase in
audiences. This has been noticed particularly at the
larger houses such as the Allendale, Elmwood and Strand,
all of which have had capacity houses during the past
week.
Only Few Houses Change Daily
Programs are changed daily in only a few of the the-
atres. In the majority the changes are three a week, and
in some but two a w'eek. Most programs have from six
to seven reels.
Several theatres are closed because their seating ca-
pacity is so small they are not profitable. The Lenox in
John street, the Maplewood in Maplewood avenue, and
the Star in Newfield avenue are closed for this reason.
The last named theatre has been remodeled for a club
room, and is now occupied by a political club.
Competition is very keen in this city and for that rea-
son several failures are attributed to this cause.
There have been no amalgamations to quell competi-
tion but several are reported. It is exceedingly difficult
to substantiate these rumors, however. There has been
no material increase in film service rentals here the past
year. In fact some exhibitors claim they are receiving
cheaper service than before.
Many Local Pictures Put On
Several exhibitors have had Bridgeport films made for
exhibitions at their theatres. At the recent state parade
of the Eagles here Thomas Patterson, then manager of the
Empire Theatre, had a film made of the parade and after
exhibiting it at his own theatre rented it out throughout
the state ifi cities that had delegations in the parade.
Robert M. Sperry is exhibiting at the Lyric Theatre a
six-reel photoplay written by himself and produced in
Bridgeport in which some 10,000 Bridgeporters appear.
For seventeen years past Mr. Sperry has written every
year a play and produced it for a week's run as the clos-
ing event at the Park Theatre. His plays have always
been acted by local amateurs and many who are now pro-
fessionals appeared for the first time in one of the Sperry
plays.
Robert M. Sperry Produces His Own Play
This year Mr. Sperry decided to vary his closing by
writing and producing a motion picture play. It is called
"Winning a Bride," or "One Mile of Bridgeport." The
scenes were made at the baseball grounds, on several of
the nearby beaches, in parks, and at factories where the
employees were leaving for the day — and in many other
places. . Mr. Sperry also took in full the Memorial Day
parade in which some 5,000 men and boys participated,
and added this to his reels. Scenes of boating, canoeing,
shooting, horseback riding and automobile racing are sub-
jects among those shown. The pictures have played to
capacity business every night thus far.
There is a golden field as yet undeveloped in Bridge-
port among the big churches for such feature photoplays
as "From the Manger to the Cross" and others.
J. B. Cargill.
THROUGHOUT THE EAST
The average price of admission in the local houses is
five cents, but many local film men think that the day
of the five-cent house is about over, as they all predict an
increase to ten cents. However, it is the consensus of
opinion that the maximum price which local patrons will
pay is ten cents, except for large attractions, such as the
Kleine productions, which are being shown in legitimate
houses at twenty-five and fifty cents.
Want Society, Comedy and Feature
The average seating capacity of the Buffalo houses is
about 800, with a maximum of 1,800 in the Elmvi^ood.
There has been a decided increase in the number of the-
THE MOTION PICTURE NEWS
37
atres during the past six months, especially is this true
of larger and more palatial houses. The Elmwood, Re-
gent,, Ellen Terry, New Victoria, Palace and Sun the-
atres are now in the course of construction and all have
large seating capacity and beautiful interiors. Large
organs are installed in all the new houses.
The kind of film most in demand is society and com-
edy, with educational a close second in the residential
sections of the city, where parents take their children to
see the films.
Feature productions are extremely popular locally, the
demand being greater for really classical productions
than sensational; and from present indications it looks
as though exhibitors will demand more features. Many
of the houses will in the fall adopt an exclusive feature
policy, as exhibitors in many parts of the city are of the
opinion that if they want to keep their audiences, they
must show the better class of film,
Favor Three-a-Week Changes
There are indications that the daily change of program
■will be abandoned in favor of three changes a week, ex-
cept in localities having a limited territory to draw upon
and where new faces are seen every evening in the audi-
ence. This condition is found only in the five-cent houses.
Long programs are not desired. Six-reel features seem
to be the limit with a one-reel comedy to close. Nothing
over six reels has been shown in the motion pictu -e the-
atres in Buffalo, except the Kleine attractions which have
played legitimate theatres.
There has been remodeling done among the houses dur-
ing the past year. Better ventilation systems have been
installed in many of the theatres. Surroundings have been
improved and handsome gardens laid out at many of the
residential district houses. New lighting systems have
been installed, and in several instances new seats in-
stalled.
Bad for Five-Cent Houses
From present indications it will not be long before
many of the five-cent houses will have to discontinue
business, because of the opening in the near future of
larger houses in the immediate vicinity. With the open-
ing of these houses showing big features and charging
ten cents, it will be a miracle if any of the smaller houses
survive. It is just a case of the larger houses crowding
put the smaller.
Competition is extremely heavy in Buffalo, both with
the exhibitor and the exchange man. In one instance
there are three large theatres — the Lyric, Family and
Olympic, within fiftj' feet of each other. Here will be
a case of the survival of the fittest. The Lyric closed re-
cently and the manager resigned, but last Wednesday it
reopened with a policy of exclusively motion pictures.
Formerly vaudeville was put on in connection with the
pictures at the Lyric. Manager Walter Foster, of the
Family, is now managing the Lyric.
Local Exhibitors Complain
There has been one very recent amalgamation of large
theatres in order to quell competition. The case is that
of the Elmwood and Allendale. The Elmwood is Buf-
falo's largest and most beautiful house devoted exclu-
sively to motion pictures. The Allendale was recently
bought by this company. Both theatres are in the Elm-
wood, district.
Local exhibitors da not think that the manufacturers
pay enough attention to their market. They say that the
business of getting suitable films is becoming harder
every day; in fact, the film service proposition is getting
on the nerves of many of the local men.
Film service rentals during the past year have been
increased at least thirty per cent, and a still further in-
crease is prophesied. ^Nlany of the men will not be sur-
prised if the increase amounts to fifty per cent before the
end of the year.
Hopeful Outlook
The consensus of opinion among local exhibitors in regard
to the future is, on the average, good. Buffalo is becom-
ing a picture town in every sense of the word. So popular
are the films becoming that many predict that before long
motion pictures may become a purely domestic proposi-
tion, with a theatre "next door" for everybody. The <n'.t-
lying theatres are taking many patrons away from the
downtown houses, the managers of which complain of a
decrease in the evening audience. With the sa^ne films
being shown in the outlying districts a few nights later,
patrons are willing to wait, thereby saving theiiT ten cents
carfare and time, which is valuable to the tired business
man, who does not relish a long trolley ride in the even-
ing.
Many have been so enthusiastic over the future of pic-
tures locally that they have predicted the turning over of
the legitimate houses to pictures. Such a prophecy is not
without reason, from present conditions, for the legiti-
mate houses have a hard time attracting audiences, while
the motion picture houses have a hard time finding seats
for their patrons. IMany predict that the coming fall and
winter will be one of the busiest in years. Many new and
larger houses will open their doors on September 1, with
feature policies and increased admission prices, although
not more than two will go above ten cents. The Palace
will charge twenty-five and fifty cents, but this will be
for eight and nine-reel productions.
The Palace is controlled by Mitchel H. Mark, who will
bring the films from the Strand, New York, to the Palace
in Buffalo.
Extensive Plans for the Fall , '
In the smaller towns of western New York, houses are
springing up in great numbers. The Mark-Brock theatri-
cal enterprises are erecting theatres in many of the west-
ern New York towns-. Olean, N. Y., and Erie, Pa., will have
Mark houses.
In the residential districts there are several palatial
llieatres which report very satisfactory business. All are
clamoring for films, better films and first-run films, and in.
fact the film service problem in the fall promises to be a
big proposition for many of the theatres.
As a whole the business in Buffalo is satisfying every-
body and all are making pretentious plans for the fall.
■ Charles B. Taylor.
Albany Exhibitors Lack Business-
Increasing Methods
(Special to The Motion Picture News.)
Albany, July 3.
'(/COMPETITION is the life of trade" is an old adage,
>^ and it is being practised in Albany, but this same
adage is going to be the cause of many of the smaller
houses going out of business. In Albany at present there
are twenty-five picture houses, four of which are open-air
affairs. This does not include the Colonial or Proctor's
Theatre, which combine vaudeville and pictures. This
is an increase of five houses over last year.
These houses average in seating capacity from 300 to
1,000, and all at present seem to be doing very well. How
long this will last is hard to state, as many experts claim
that in a year or two the picture business will be divided
among the Ia''ge houses, the smaller theatres being closed
up. The reason for this, those experts claim, is competi-
tion.
The smaller houses are trying to give the public as
much as the larger p'aces for less money. They think
38
THE MOTION PICTURE NEWS
by doing this they can draw from the larger theatres, but
they are all wrong. A few months ago the houses of
Albany were satisfied to give three or four reels for five
cents, now they are giving six reels for the same money.
On a couple of nights each week they have a ten-cent
night, known as a special feature night, and on this night,
in addition to their regular program, they give a three or
four-reel feature.
It^.^iy to Pay Twenty-five Cents
No matter how hard they try, these smaller houses can
not give two shows a night, and give them right. The
larger theatres have the advantage inasmuch as one ca-
pacity house will give a profit, This is sure to be the
downfall of many of the small theatres.
The people of Albany are very peculiar, but not hard
to suit. If they are shown good things they are willing
to pay for it. Although the general admission to the Al-
bany houses are five and ten cents, the citizens would not
kick if it were more. A theatre playing only the best
films and charging twenty-five cents admission would
make a big hit, as it would draw from the best class of
people.
It is almost certain that the price of admission will have
to go up, as in addition to there being an increase of
twenty-five per cent on films over last year, help and
everything else connected with the business has taken
a jump. "Play to twenty-five-cent admission, showing
three reels of film, with a two or three-reel feature,"
should be the slogan of the Albany showmen.
Albanians do not want six or eight-reel features, al-
though Mary Pickford and her features always play to
capacity. The serial stuff is a nything but a success.
When t/.c Kathlyn and Pauline series first started, they
were house-fillers, but now the people are tired of them.
To see part of a picture one week, and the next part two
weeks later, is anything but pleasing to the Albany pic-
ture-goers.
People Like Variety
A varied program goes well in x\lbany. Each class of
films has its followers. Western dramas go well with all,
especially with the younger generation. A Western drama
featuring Anderson as Broncho Billy, makes a hit with
the young women. Anderson is a regular matinee idol,
but no more than Francis X. Bushman. The films in
which the latter is featured always draw the crowds. The
newsy films, such as Pathe's Weekly and the Hearst-
Selig Weekly, are good drawing cards. There is no room
for the foreign stuff whatsoever. Society dramas are com-
ing into their own and in a month or so will surpass all
others as drawing cards.
There is hardly a city in the country that is a better
motion picture town than Albany. Everyone of the pic-
ture houses are modern in every respect. The building
laws with which each has to conform makes them all ab-
solutely fireproof. There has not been a complaint about
any of them in over a year, as every manager is doing his
utmost to make his theatre just as the authorities would
have it.
Both the General and the Universal companies are
handling the programs of these theatres, each getting an
even share of the business. The managers of both com-
panies are satisfied that the daily changes have come to
stay, although they admit that there are some films that
would draw for at least three days.
The Albany managers are doing absolutely nothing to
increase their business. There is one or two who real-
ize that an advertisement once in a while helps some. It
is not only the newspapers that are neglected, but other
advertising methods as well. The managers of the film
agencies are doing their utmost to inject ginger and snap
into these house owners, but up to the present time have
been unsuccessful.
Houses Need More Advertising
If these houses can make money without advertising for
it, what would happen if a live wire struck the town and
opened up a house? This is a question that is going the
rounds, and there is just one answer. He would clean up
a great deal. There is a chance for some good show man
in Albany. If he came here with a few up-to-date meth-
ods, used the newspapers once in a while, and act alive, he
would soon be able to retire.
Give the Albanians what they want, but let them know
that you are going to give it to them, and they will crowd
the theatres. There are many subscribers to the various
motion picture publications in this city, and oftimes they
read of some film that has been released. They wait and
wait .for some announcement of it being shown, but that
announcement never comes and they never see the film.
Yes, there could be many improvements in the motion
picture world of Albany, and the managers should help
the film agencies in bringing them about.
A. Sayles.
Unprecedented Prosperity in Wilkes-
Barre; Optimism Rampant
(Special to The Motion Picture News.)
Wilkes-Barre, July 2.
WHETHER industrial depression throughout the country
is actual or psychological, this economic problem is not
taking up much of the time of the motion picture exhibitors
of Wilkes-Barre and the contiguous territory embraced in
the Wyoming Valley. Exhibitors here have been too busy
making money to worry about federal administrations and
affairs of state.
Never Before So Prosperous
At no time in the history of the industry has business
been so prosperous. Motion pictures have just come through
the melting pot, stronger and more powerful than before the
test. In the city of Wilkes-Barre, with its 70,000 population,
and a quarter of a million within a radius of ten miles, there
is not a legitimate theatre doing business, and only one vaude-
ville house, and that a ten cent admission, with half its bill
motion pictures.
This leaves the amusement harvest to be reaped by the
proprietors of the silent dramas. And going to a well known
advertised cereal for an expression, "There's a Reason."
Field Left Entirely to Motion Pictures
The Grand Opera House, booked by the Shuberts with
legitimate drama, closed early this spring and substituted a
stock company. The latter lingered for a month and ex-
pired. The Nesbitt Theatre, a "pop" vaudeville house closed
in the middle of last season.
Before the winter had ended the Majestic, another "three-
a-day" closed its doors. The Poll vaudeville house cut its
price to five and ten, chopped of¥ some of the variety acts,
threw in several reels of pictures, featuring the reels in their
advertising.
The Family Theatre and the Princess Theatre in Pittston,
twelve minutes distant, struggled and battled, but they gave
up the ghost before the season started on its last lap. This
left the entire amusement field to the motion pictures.
It was a survival of the fittest — the crucible into which
all forms of pastimes were thrown indiscriminately and the
motion picture entertainment and instruction emerging un-
scathed and invulneralile.
Twenty-five Cents Too Much
The subject of appealing to the masses brings to mind the
question of admission. Most exhibitors charge five cents day
and night. About three get ten cents for after supper at-
tendance.
THE MOTION PICTURE NEWS
39
And let it be positively asserted here that ten cents is the
maximum pressure that can be placed on the patrons. The
Alhambra, one of the best paying houses in the city en-
couraged the owners to open another and more pretentious
house.
The Alhambra was neglected in the effort to switch the
patronage to the new place.* When it was discovered that the
Alhambra had slipped too far, a new policy was inaugurated.
Lasky's productions were tried at twenty-five cents. No-
bodj- paid it. Then the same kind of programs were tried at
fifteen cents. The same result. Finally ten cents straight
was tried. But it wouldn't work.
After the Nesbitt closed its vaudeville policy, kinemacolor
at twenty-five cents was tried. And a failure resulted. When
the Majestic vacated the variety field, ten and fifteen cent
admission programs were installed.
But the patrons were a unit in their determination to keep
the price to the sum that made them the people's favorite.
The lesson of maximum admission has been well sent home
to exhibitors here.
Serials Do Not Appeal to the Majority
The sudden switch to serials by the manufacturers is caus-
ing not a little complaint. Serials are not relished here by the
exhibitors. They complain that day after day they see their
patrons come to the theatre, look at one of the serials on the
lithographs and then turn away.
Investigation shows that the people do this not so much
because they dislike the serial per se, but because they have
probably missed one or two of the last ones shown, and fear
they cannot get the benefit of the performance that day.
The most popular productions are the comedies. Lilce
babies for a certain kind of nostrum, they "cry for it." The
semi-sensational feature is in great demand. The really classic
productions are poor box office attractions.
It must be borne in mind that here in the heart of the
anthracite coal region, and in the great industrial state of
Pennsylvania, the heterogeny of population with a pre-
dominance of Southern Europe immigrants, eliminates an
appreciation of the latter type of films. The foreign produc-
tions, singular to note, receive only ordinary favor. The
society drama merits good attendance, the Western is becom-
ing passe, while the educational film is appreciated by only
a small percentage of the patrons.
Despite the growth in popularity of the features, the ex-
hibitors generally desire a diversified program. No story
should be more than three reels if produced to satisfy the
exhibitor.
With a production extending beyond this limit the per-
formance runs too long, and there is no chance for getting
spectators who have spent two hours at the first night show
at an opposition house in for the second show in another
house when programs are long drawn out.
The patron finds it is getting late and under the impression
that the next show will be as long, usually goes home or at
any rate fails to take in another performance.
Three-Reel Feature as a Headliner
The exhibitor figures that with a three reel feature as a
headliner, he can rush through a program in not much loiger
than an hour, clear out his house and fill again, sending away
his patrons better satisfied with a diversified performance
rather than with two stories. The proprietors fix the maxi-
mum at six reels for one program.
Complaint is also made against the producer by the ex-
hibitor for the absolute carelessness or indifference shown the
latter in the type of films booked to their houses.
When an especially good reel makes a hit, the exhibitor
claims the bookings do not indicate a desire nor a considera-
tion to repeat with a similar film. The grievance is presented
that any kind of show, no matter what its character or de-
scription, is sent to them, regardless of the variety that takes
well in their particular houses.
P'olicy of Six New Bills a Week
There is no indication that a change in policy regarding the
daily change of program is coming. The present system of
six new bills a week is going to remain for a long time to
come.
Theatres here are on the whole exemplary. The new state
regulations have been anticipated for a year or more, and
exhibitors have kept ahead of the restrictions placed upon
them by Pennsylvania statutes. The average seating capacity-
is about 400.
Ample exits are provided, the ventilation is good as a whole,
and special efforts are made by the management to add tone
to their houses. Uniformed attaches are the rule, and polite-
ness toward patrons is constantly drilled into the employes.
In some local theatres the ticket takers are compelled to say
"Thank you" to every person handing them their admission
card.
Sunday performances are of course not permitted, but
many of the exhibitors take advantage of Sunday nights to
run special shows to invited guests, including newspapermen
and thus getting advance advertising on programs that will
be released the following Monday or during the coming
week.
These private exhibitions are well attended by those en-
gaged in other theatres, with their families, and the stunt acts
as a sort of reunion of local motion picture employes.
Only One Theatre Fails to Make Money
While competition is heavy and keen as compared with
other communities, there is now but one theatre, centrally
located and capable of bidding for exalted prestige, that seems
in danger of collapsing. The trouble with this house, how-
ever, is internal, rather than a depression in general attend-
ance. Constant shifts in management and policy and inability
of those directing its destinies to feel the pulse of the people
is largely responsible for its proximity to the referee in bank-
ruptcy.
The film exchange managers are a unit in expressing the
belief that the coming fall will prove the biggest season in
their connection with the trade. Exhibitors complain, how-
ever, that there has been a constant shift upwards in the film
retail charges with nearly all the manufacturers.
Only two or three of the larger concerns have not increased
their rates during the last year.
There is no talk or anticipation of amalgamating smaller
theatres under one management, although several have plans
in preparation for increased seating capacity to accommodate
the night attendances.
The motion picture business here generally revels in an
optimistic atmosphere and prosperity and automobiles for
the exhibitors are the commonplaces of the trade.
Joseph F. Forestal.
Opinions Conflict in Quaker City;
Renters'-Staniey Fight Vital
special to The Motion Picture News.
Philadelphia, July 1.
\ FTER a careful survey of the trade conditions in Phila-
delphia it is hard to say exactly what is what in a few
words. In some points we hear that business is as well as
can be expected considering the season. Others report that
it is rotten.
The recent upheaval in the personnel of the local General
Film branch has resulted in many dissatisfied customers and
has been of great benefit to Mutual, Universal and Greater
New York. The "small feature" men have also profited,
though not as much as the two independent exchanges.
The Mutual reports that business is better, considering
the season of the year, than they had hoped for. They say
that the business measures fully up to what it was at this
time last year, and that this time nearly every run is filled.
40
PHE MOTION PICTURE NE\\'S
The ]\Iutual still holds to the time-honored "lock" system',
that relic of bygone days.
The Continental Feature Film Company and Syndicate Film
Company, both Mutual offshoots, report that outside of about
a dozen of the big houses business is ver>- quiet.
"The Million-Dollar Mystery" started off with quite a flour-
ish, and on this they report fairly good bookings. The com-
pany itself is doing much local newspaper advertising, evert
running to half pages in the dailies. This has proven to be
a good thing for both exchange and exhibitor.
"Business Only Fair," Says G. F.
At General Film, business is reported as "only fair," that
favorite slogan for "damning vi'ith faint praise." The Kath-
lyn series still seems to be holding favor, with the new Alice
Joyce serial going fairl)' well. On service, as remarked
above, the)" have lost considerable trade, but they expect it to
swing back gradually.
The Greater New York Film Rental Company summarize
present conditions in three words, "Very — — rotten." You
are at liljerty to fill in the dash line for yourself.
World Film say that they have no kick comirig, consider-
ing the weather, and that they have advance bookings for
July and August which will make things comfortable for
them.
The Eastern Booking Offices are getting by with a quantity
of small features and with George Kleine stuff. "The Drug
Terror" and "Smashing the \'ice Trust" are booked solid well
into Jul3^
The Famous Players are running a series of "Famous
Player Weeks" at the larger houses, and reports seem to
indicate that this is drawing some mone}^ for tlie exhibitor.
Beneficial Reaction Soon, Say Warner's Men
Warner's Features say that, while the condition in general
seems to be bad, they are not affected as much as some of the
others. Their percentage of decrease is less than is reported
by some of the smaller feature concerns. The opinion of
the manager is that the present slump will react for the
benefit of the entire business.
The exhibitor, of course, feels the first brunt of any ad-
verse condition, and in Philadelphia you cannot find one to-
da}' who is not complaining of the lack of trade. The hot
spell of the last week has hurt everybody very seriously,
and even the airdomes are not doing as much business as
might be expected.
For some reason, which no one seems to be able to explain,
business at the picture theatres has been worse since Janu-
ary 1 than it was before. The explanation no doubt lies in
the number of new theatres which have opened since that
time and which have caused a division of the normal trade.
At the present time many of the small houses have closed
their doors, ostensibly for the summer, but some of them will
never reopen. Of the few that do open again it Avill be a
survival of the fittest, and next season will see their final
demise.
The fact that a man has a small house will not count so
much as will the fact of whether or not he is a "small" ex-
hibitor. To use theatrical parlance, the "small-time" man
who runs a dirty, foul-smelling, poorly ventilated and gen-
erally ill-managed house will be eliminated along with the
feature man who sells "junk" features.
Many of the houses which have closed up are the relics of
the early days, being mostly converted "store shows." In
one or two instances where the houses have been closed their
former proprietors are building in the vicinity and will have
large and pretentious houses.
Renters' Fight with Stanley
One of the interesting features of the present situation is
the battle between the Stanley Booking Company on the one
hand and the Film Renters' Protective Association on the
other.
The Stanley Booking Company, according to their pub-
lished advertisements, desires ro' book for individual houses
at ai reduction in price of features because they claim that
by buying a number of runs of features that they can get
them at prices 10 to 20 per cent less than individual bookings
would cost.
It is the old co-operative idea, with modifications. For the
booking services and to cover overhead, they charge the ex-
hibitor booking through them 10; per cent. It apparently
assumes also to pay the exhibitor's bills for him promptly,
too.
But like all "well-laid plans of mice and men" they "gang
aft agley." The fly in the ointment this time is that they
want to charge the feature man another 10 per cent for book-
ing his show after he has given them a quantity price for a
number of runs.
And here the Film Renters have stepped in and say that
they will not book to any house THROUGH the Stanley
Companjr^ but will book direct such houses as may be so
afliliated directly through the individual managements.
It now remains to be seen which will win. If the Film
Renters can hold their organization together they will win.
If there are individual desertions it spells failure for them.
Julian M. Solomon, Jr.
Eliminate Cutthroat Methods in
Harrisburg; Theatres Increase
S'lccial to The Motion Picture News.
Harrisburg, Pa., July 2. '
THE healthful condition of the motion picture business
in Harrisburg is aptly indicated by a statement made
by a prominent theatre manager who said that 1.5 per
cent of the whole population of the city are regular at-
tendants at the picture shows, and that the percentage is
l.kely to be increased to 20 per cent of the city's 84,000 souls
within the coming year.
Number of Theatres Increasing
So great has been the success of the business in this city
that, although there are now a dozen theatres, with an aver-
age seating capacity of from 600 to 700, including three or
four that seat 1,000 or more, there are now five additional
theatres that will seat about one thousand each, either under
■construction or about to be started.
The only danger seems to be that the addition of these five
theatres, which will increase the total seating capacity by
about 5,000, will temporarily cut into the business of the ex-
isting houses to some extent.
Ten Reels a Day at a Loss
Through an organization just effected among the owners
of practically all the motion picture houses in Harrisburg,
the most serious menace to the picture business in Harris-
burg— cutthroat competition — has practically been eliminated.
Some of the theatres in the central business district found
that they were losing money during the last two months by
pursuing the policy of running six to ten reels a day in the
keen competition to get business away from their rivals, and
by adopting the expedient of putting on brand-new feature
reels with the same end in view.
This ran up the cost of reel rentals to such an extent that
in some instances expenditures were in excess of receipts.
Under the organization agreement recently effected, how-
ever, it was agreed to limit the number of reels to three or
four a day.
Standardize Prices
It was also agreed among the members of the organization
to standardize the price of admittance at five cents in all
houses where the vaudeville feature is not included, charging
ten cents only on Saturday nights and for special feature
performances. In the one large house in which vaudeville is
offered in addition to pictures, the daily admittance fee is
THE MOTION PICTURE NEWS
41
ten cents, with fifteen cents for Saturdays and special occa-
sions.
With the elimination of the cutthroat methods referred to
the picture men of Harrisburg are satisfied that all of the
houses now in operation will do a paying business even dur-
ing the dull summer months.
There is little prospect that there will be any departure
from the above prices of admittance in the immediate future.
The comedy and drama type of picture appears to be the
most popular with Harrisburg patrons, although the expen-
sive feature films that were put on during the height of the
rivaln,-, before the managers organized, attracted big crowds.
Sensational films and the really classical productions are
about equally popular. It is likely that the demand for fea-
ture films will not be so great since the cutthroat competition
has been eliminated.
Daily Neighborhood Changes
It has been the policy of the local theatres to change the
reels ever> day, and this policy appears likely to be adhered
to except possibly in the central part of the city, where the
theatres appeal more strongly to transient patrons than do
the theaties in the outlying or residential districts, where
the same people attend the theatres night after night.
Long programs, including seven or eight reels, are not
necessary in the opinion of the managers who take the view
that the presentation of three or four-reel shows will benefit
the business because persons who attend a show of that
length in many cases will visit a second theatre the same
day.
Negligent Express Deliveries
There has been no ver\- great amount of remodeling of
motion picture theatres in the last year. No theatres have
been compelled to discontinue business; in fact, the tendency
has been in the direction of increasing the number in the
city, as indicated by the above-mentioned fact that five new
houses are under construction.
The managers here generally feel that the manufacturers
take good care of this market, although there have been
some complaints of carelessness in deliveries of films on
time, which in most instances, however, can be traced to
oversights on the part of the express companies.
Film rentals have remained practically unchanged here in
the last j^ear save during the period, now past, when the
rivalry- was so great that managers were paying fancy prices
to get the best features available.
Censorship Burden
There is a prospect, however, that rentals may be increased
to some extent by the manufacturers in this state as a result
of the new Pennsylvania censorship law, wliich went into
effect June 1 last, wliich requires manufacturers to pay
$2.50 for each film submitted to the board of censors for
approval.
The manufacturers, under this law, also must stand the
expense of displaying the pictures for the censors' approval.
The theatre men believe part of this extra expense may be
saddled upon them. The law, however, is being tested in
the courts as to its constitutionaht}-, and in the meantime
is practicslly ineffective.
V. H. Berghaus, Jr.
Business Good in Elizabeth; Long
Programs Are in Demand
special to The Motion Picture News.
Elizabeth, X. J., July 1.
WHEN an average of 65,000 persons each week attend
motion picture shows in a city of less than 80,000 in-
habitants, the motion picture business can be said to be fairly
good — if there are not too many theatres.
Statistics compiled from information given out by the
managers of Elizabeth's picture houses show that more than
10,000 persons patronize the theatres every day.
There are eight houses in the cit\- devoted exclusivelj- to
the silent drama. There are also three airdomes and another
large theatre wliich shows films in conjunction with vaude-
ville.
Calamity Cries Are Not Warranted
Some of the local motion picture men are kicking because
business is bad, but investigation shows that thej' are doing
little or nothing to get it. Business is gravitating to the men
who are hustling for it and they are optimistic.
The motion picture business here is as peculiar as the city
itself. About half of the theatres here are downtown and
the rest uptown. The downtown population contains a large
element of factory workers and foreigners who have to be
reached in a different way from the people uptown, most of
whom are New York commuters.
During the last month, there has been unusual activity in
the amusement business here, caused b}- the opening of three
open air places and of a new house with a roof garden annex.
The newcomers are fighting for business and the men at the
old stands are struggling to hold what they already have.
Business, naturalh", has fallen off somewhat with the arirval
of warm weather.
Scale Fixed at Five and Ten Cents
In nearly even.- amusement house in the city five and ten
cent prices prevail, and there is no immediate prospect of any
advance in this scale. The houses have to compete with
a big Proctor theatre offering both vaudeville and feature
pictures at a ten-cent admission and this tends to keep down
the prices in the smaller houses.
Photoplay goers here pay twenty cents on occasion, but
they paj- it under protest. One house tried running big
features one day a week and raising its prices on that day,
but the plan didn't work.
Audiences in the down-town section demand slap-stick
comedy, thrillers, and wild-and-woolly Western pictures,
while the taste of up-town movie fans runs strongly to so-
ciety and comedy films with historical or educational inter-
est. Educational films by themselves fall flat.
Strong Cry for Good Features
There is a strong cn,- for good feature pictures. The pres-
entation of a Famous Players' production is a guarantee for
a full house in the up-town theatres.
The managers believe that the demand for features will
grow greater as time goes on. The people are being edu-
cated to look for big things and are disappointed if they don't
get them.
But diversified programs are in order, and even big fea-
tures are seldom booked without an additional reel or two to
vary the entertainment.
While dail}' changes are being made now in every- house
in the city, it is likely that the bigger theatres will tend to-
vrard a split week, making two, or perhaps three, changes.
Competition is so strong among the smaller theatres that to
show the same picture more than one day would be suicidal,
no matter what the subject was.
People Demand Seven-Reel Programs
Seven-reel shows are demanded. The people have been
educated to expect a lengthy entertainment. One or two
houses are running eight-reel performances and two places
down-town are showing twelve reels.
Many of the theatre-goers here would stick in their seats
all night, if there were no repetition in the pictures.
It i? very unlikeh^ that any of the local motion picture the-
atres will discontinue business. None of them are losing
money, and the city is growing so rapidh^ and transportation
facilities into the suburbs are being so improved that trade
will increase rather than drop off.
Competition is keen among the smaller theatres. Some of
the managers have complained about the "bicycling" of films,
which has been prevalent recently.
42
THE MOTION PICTURE NEWS
The marager of one of the biggest theatres in the city —
a house which seats about 1,300 persons— is of the opinion
that the manufacturers have not kept close enough watch
on the pulse of the film-loving public. "But they are begin-
ning to w^ake up," he added, "although there is still room
for improvement." This man has cut out Western films and
thrillers almost entirely from his bills.
Business Fair, Construction Slow
Summed up briefly, the moving picture business here is
fair. Three large moving picture houses have opened up
here during the last year and three open-airs have just been
started for the summer.
There are enough places to take care of the business for
the next year, at least, and it is improbable that any more
theatres will be erected before 1916. None of the moving
picture men are buying new limousines, but on the other
hand none of them expect to be confined to a diet of snow-
balls next winter.
J. W. Hawkins.
HIGHER PRICES MOVEMENT AROUND THE CAPITAL
special to The Motion Picture News
Baltimore, July 2.
PERSISTENT efforts are being made in Baltimore by
some of the leading exhibitors to start a general move-
ment to advance the price of admission to ten cents for
motion picture theatres. Thus far the proposition has
been unsuccessful.
The prevailing motion picture theatre admission is five
cents and exhibitors seem reluctant to make a radical
change at this time. A few days ago at a meeting of the
Baltimore members of the Maryland branch of the Motion
Picture Exhibitors League of America, a motion was made
to advance prices. The suggestion was thoroughly dis-
cussed but up to the present no action has been taken.
Trying to Boost the Admission
As a matter of t"act, it is doubtful if there will be con-
certed action on this subject. Last fall, several of the
larger houses in the shopping district on Lexington street
agreed to charge ten cents.
The plan was tried out for several months but later
abandoned. One of the theatres continued to hold to the
price and is getting ten cents to this day.
Another large house discontinued the advanced price
on account of not being able to secure sufficiently high-
grade film subjects, notwithstanding the fact that the
theatre was the only subscriber to an exclusive film serv-
ice. The exclusive service was abandoned and a regular
service substituted.
Within the last two months, however, the latter house
has been booking classical productions featuring stars of
the legitimate stage who appear before the camera. The
plan has been a great success and the management will
continue upon their present policy, and ten cents admis-
sion is being again charged.
Just what the outcome of the picture proposition will
be is still problematical. The exhibitors, in order to sat-
isfy the public taste for better pictures, are compelled to
improve their programs, and it now costs the exhibitors
according to the standing of their theatre from $25 to $50
per week more at the present time than the corresponding
time last year.
Thej- are getting no more money from their patrons,
and in fact in many locations, owing to the building of
newer and larger theatres, the competition is keener than
before.
From the present outlook there will be in the future
two separate and distinct classes of motion picture the-
atres in Baltimore, the ten-cent and the five-cent house.
Indications are that the large houses — those seating 350
to 500 — will charge ten cents, while the smaller houses,
those seating from 150 to 300, will remain at five cents.
There are only two of the larger houses, as before men-
tioned, that charge ten cents regularly, but a number of
others are conducting feature day, one or two days in the
week, when the higher price of admission is charged. It
looks as though the latter houses will gradually develop
into the regular ten-cent class. It will be necessary for
the latter to present the better-class features, four, five
and six-reel products, however, in order to maintain their
lead.
Not So Many Double Reels
There will always be the smgle and double-reel five-
cent house, however, as there is a big demand for the
shorter reels in the business section. Many of the ex-
hibitors, particularly those who cater to the business man,
are clamoring for fewer double reels and more single
reels.
The latter class of theatres are numerous in the down-
town section of Baltimore. ^lanj-' business men or women
stop in to see pictures for half an hour, or an hour, and
have no time to witness a long production. Several ex-
hibitors do a very profitable business catering to this
class of patrons alone.
Society and Comedy Plays
Good comedies and society dramas are by far preferred
by the Baltimore public. Westerns, while in demand in
the residential sections mostly, are not as popular as they
were even a year ago, while foreign dramas if really worth
while are very well received. Educational films are not
very popular. There has been a growing demand in this
city for feature productions, and this demand is steadily
increasing.
Baltimore is by far a much more promising field for the
feature man to-day than last A'ear. or for any year since
the picture business won popular favor.
Business Good Until May 1
General business conditions in the motion picture field
were very satisfactory up to Alay 1st. Seemingly in sym-
pathy with business depression in mercantile lines, there
has been a decided slump in the last two months.
It is true that several weeks of excessive warm weather
lessened the attendance at the picture theatres, but pleas-
ant, or even cool, afternoons and evenings fail to bring
out the average quota of film followers.
A slump in business is always looked for in June or
July, but this year it was far more extensive and came
much earlier than was expected. It really caught the ex-
hibitor off his guard.
Several theatres in the residential sections usually close
during the hot months. This year they began to close about
the middle of June. Not only did they close earlier, but
many more will probably close this year than in 1913 or 1912.
Some of these houses are for sale, and it is indeed a
question whether some of them will open in the fall or
for some time to come.
Good Feeling Among Exhibitors
The organization of the exhibitors, particularly the most
advanced exhibitors about a year ago, was a big factor in
wiping out much competition, particularly in the houses
in the center of the city.
THE MOTION PICTURE NEAVS
43
Among the latter exhibitors there is now almost nni-
\ ersally a feeling of kindly interest and good followship.
An example of this occurred a few months ago when one
of the popular houses was disappointed in not getting its
show.
Another house, one-half block away, the nearest to the
unfortunate exhibitor. oi?ered its show in order that the
patrons of the first house would not be disappointed in the
performance. The two houses for the entire morning ran
the same show.
This spirit continues to exist among most of the ex-
hibitors in the center of the city. In the outlying section
the competition is much more keen.
The large majority of the five-cent houses give four
reels each performance.
Nine Reels for a Nickel
In some cases, where competition is at its height an
exhibitor will offer six reels and in some cases as high as
nine reels for a nickel. The latter, however, are seldom
members of the exhibitors" league. Another example of
undesirable competition came to light when on one of the
large business streets in the eastern section of the city,
one exhibitor cut his price for large children to two cents
per admission. Fortunately, the class of film available
which would allow such cutting was so poor that the
practice was short-lived. There is still, however, rather
keen competition in the sections outside the shopping
and business centers.
The daily change of program is the rule in Baltimore.
While a few would like to see a return of the twice-a-
week or three-times-a-week change of bill the great ma-
jority stands for six shows. This has been caused by the
great increase in the production during the last year or
two. There is such a large variety of film now being
made that it would be impossible for an exhibitor to get
the bulk of the best pictures released and hold a show
two or more days.
Want Fewer but Better Pictures
It frequently occurs that a show one day is much infe-
rior to that of the preceding day, but the exhibitor can
not afford, under present conditions, to hold a show for two
days and keep abreast of the times. It is the consensus
of opinion that the manufacturer is sacrificing quantity
to quality.
The exhibitor feels that he is forced, in self-protection,
to make daily changes, but there is hardly one who would
not by far prefer to have fewer pictures released and a
better quality of story told.
Serials Strong Pullers
Exchange managers favor multiple reel productions with
a few single reels. Practically all of them are strong for
the serial picture. Up-to-date serials have been well re-
ceived in Baltimore, and have been big money-makers.
"Kathlyn" made money for every exhibitor who handled
it. "Perils of Pauline" is pulling very well for those who
have booked it. although there has been one cancellation.
The "'Andy" and "^lary Fuller" series are being followed
most satisfactorily.
The exchange reports that the showing of "Lticille Love"'
is most gratifying and that many claim it is the best
drawing card on the program. The booking on the "Mil-
lion Dollar ^Mystery'" in Baltimore has been extensi^■e.
The serial proposition just at present is very favorable
as an entirety. The feeling, is, however, that the market
has all it can hold.
There has been fear expressed that there is danger of
an over-production of serials, and with any more coming
on the market before those now running have been con-
cluded, there is apt to be a change in public favor.
A. F. GiLLASPEY.
Capital Exchanges Are Busy;] Put
Hope of Future in Features
Sfecial to The Motion Picture News.
Washington, D. C, July 1.
OWING to the seceding of Pathe and Kleine from the
ranks of the General Film Company, and the rumor
that others may follow their example, some disturbance in
film circles is noted in the National Capital.
There is a tendency to be close-mouthed on the situation,
as the exchanges seem to have some such orders from the
home offices and the managers aft'ected are reticent until
they settle their own programs. It is asserted b)" some that
"There is more war on Ninth street than in Mexico,"' but
as yet it is only in a smouldering state. Besides \\'ashing-
ton is noted for settling film disturbances in a rather quiet
unsensational way.
The man most concerned, S. T. Mayer, manager of the
local General Film office, refuses to make any statement, ad-
mitting that such are his orders. Referring to Pathe leaving
the ranks, he said :
"That was no material loss to us, as the Pathe photoplays
were not very popular in this section. Their scenics are al-
ways good, of course."" And this is the sentiment of ex-
hibitors here.
Regarding the secession of Kleine and the rumor about
the others. Air. Ma\-er said simply. "I do not know. We
have received no stich word to that eft'ect. Many groundless
statements are made.""
Report Defections from General Film
At all events, certain managers have discontinued General
Film service and others contemplate doing so.
This is particularh' significant in two houses of the Bry-
lawski chain of theatres, for the Brylawski contingent has
always been the closest adherents to and probably the big-
gest customers of the General Film Company. No state-
ment could be sectired at present from Mr. Brylawski at
this time.
The public places the cause of the decline of the General
Film Service to the trite plots of the photoplays. A promi-
nent patron of the motion picture, in no waj" connected with
the indr.stry, made this statement:
"Certain companies tinder the 'G. F." banner are relying
too mticli on the mechanical side of the motion picture in-
dustry, or. beautiful photography, tricks, sensational situa-
tions, and accessories for their success and are not giving
sufficient thought to the drama itself.
"Perhaps they are resting on past glories — for these same
companies had them in the past. The public has become
more particular now and demands a good logical story with
all the arts and crafts of the industr>- added, too.'" Perhaps
there is some truth in these remarks.
"As Busy as We Can Be," Says Mutual Man
Interviewing B. C. Cunningham, manager of the Alutual
Film Corporation, he said: "We are just as busy as can
be, and are happy in our rush and long hotirs. We have
added several new houses to cur lists, new ones that are just
entering the motion picture arena, and the Hippodrome and
the Colonial, which have just seceded from the General Film
Service.
''We find that the manager of the five-cent theatre who
permits us to arrange his program with one feature and two
single reels, including a comedy, is thoroughly satisfied and
the public is satisfied with such a show for the price. Really,
we have all the Mutual releases so booked now that I
scarcely know how we would accommodate a new customer."
A. Dresner, manager of the ^^'ashington Film Exchange,
handling the Universal program, was in the midst of ar-
ranging display advertising for the new serial, "The Tray of
44
THE MOTION PICTURE NEWS
Hearts," when I entered, but he permitted interruption, as
■usual. This serial, by the way, will run in the Washington
Herald simultaneously with its screen appearances.
Naturally serials became our first topic, and Mr. Dresner
admitted that they were losing in popularity with the public.
That seems to be the universal sentiment.
Tendency Toward Single Reels Again
Mr. Dresner was of the opinion that there is a tendency
for the return of the single-reel drama. "This is due to the
■padding practised by some manufacturers to increase the
number of feet. To weed out this, the single reel is the only
^alternative. Much can be put into such a drama without tir-
ing the spectators. With the advent of hot weather and
the closing of some of the houses and the opening of air-
domes this office has not been affected, because most of these
open-air parks are controlled by the managers who have
closed their houses. In most cases it is simply a change of
the locale of the program."
Contrary to Mr. Dresner's statements, Mr. Robb, house
manager of Moore's Garden Theatre, had this to say about
-features :
"There is no doubt whatever that the future of the motion
picture as an entertainment lies in the feature plays. Every-
thing points that way. It is the highest expression of all the
arts that go to make the industry. Even the five-cent house
must include a feature in its daily program.
"Of course, I'll admit that it takes time, labor and expense
to produce features — that are features — and it is best ac-
complished by companies who devote themselves exclusively
to such work. Not many may be released in a year and the
small house with its daily change of show could not live on
such an offering. So the single reel has its place and its
■demand as well."
Features Will Make Future of Films
Tom Moore voices the same sentiments, adding, "Do you
■suppose President Wilson and the officials of the Administra-
;tion would have given such recognition to 'Cabiria' had it
not been a feature — and eleven reels, at that? Would they
have sat through an exhibition of eleven single reels? Never!
That is the surest proof of the significance of the future
feature play."
Harry Crandall, manager of Crandall's Theatre, expresses
the same belief. His house is one of our big feature the-
-atres which caters to society folks and is always well pat-
ronized. It is sometimes called the "Tuxedo Theatre" since
its ushers and manager meet the patrons in such attire.
The fact that the office of Warner's Features, under the
management of Sydney B. Lust, is a very busy distributing
point practically demonstrates the popularity of the feature.
It is admitted that there is a decided falling off of calls for
multi-reels of foreign manufacture.
Foreign Films on Decline, Says Warner Man
The sensation, sentiment, and action are not quite in ac-
cord with American taste. With the recent increase in fea-
"tures of our own manufacture there is ample supply on the
market to curtail the foreign products of mediocre value.
Speaking on this point, Mr. Lust said, "To demonstrate the
decline of the foreign feature film in the American market,
I might say that we release less than half a dozen in a
year."
Questioning Mr. Lust regarding the present unsettled con-
ditions of the General Film Company, he remarked, "Oh,
yes, it has brought added business to our office. Some of
the seceding manufacturers will join our ranks, but I am not
at liberty to give the names at present.
"The exhibitor is the cause of our existence, and it is our
business and policy to cater to his demands and to give him
an honest and reasonable deal. The exchange that does not
do this may expect to lose out sooner or later. In Washing-
ton, with its many theatres with changing programs, there
is room for all exchanges with good service."
Theodore Franklin.
Bad Business Methods the Cause of
Pessimism in Virginia
special to The Motion Picture News.
Norfolk, Va., June 22.
IN this section of the country the general business for
the past two months from the exhibitor's view has
been very bad. This is partly due to depreciation in busi-
ness in general, and also because of a lack of unity and
business methods employed by the exhibitor.
At present five cents is the average price of admission
to motion picture theatres here.
Exhibitors Look for Increase Over Ten Cents
It is the belief that there will be a gradual increase in
admissions by the better class of houses. Ten cents is
about the maximum price the public will pay.
Most of the motion picture theatres have a capacity of
from two hundred and fifty to three hundred; although the
tendency is for better and larger places. There has been
a decrease in the number of theatres since last year.
The films mainly in demand are those of a comedy,
society and educational nature. The western drama also
seems to have a number of devotees.
Features in Big Demand
Real features, such as Famous Players, the All Star
casts, etc., are popular with the better class of patrons,
and the classical in demand rather than the sensational.
The better class of features only are gradually but surely
making their way to the front ranks of motion picture-
dom. The future is certain to demand a place for both
the real big features for classicals as well as for a diversi-
fied program to suit the classes.
There will continue to be need of a daily change for a
diversified program in some of the theatres, while a good
production properly featured will be good for several days'
showing.
Long programs necessitating seven or eight reels do
not seem to be desired in this section. Five or six reels
for a feature program and three reels for a diversified
program satisfy the public.
There has been very little remodeling done here during
the past year and little seems to be projected.
Fully fifty per cent of the theatres have changed hands
during the past six months and most of the new owners
are inexperienced in the business.
Too Many Motion Picture Houses
It seems to be the opinion, from a managerial point of
view, that Norfolk and Portsmouth have more theatres
than are needed to serve the population.
There is no amalgamation in sight just now of any the-
atres, each exhibitor making an individual fight.
The managers seem satisfied with what the manufac-
turers are supplying. The impression here seems to be
that the manufacturer is giving the best that can be
produced. There is no change in this section and no joint
effort in the motion picture world.
Rentals Increase Over Twenty Per Cent
Film rentals have increased in most of the places from
twenty-five to thirty-three per cent during the past six
months and in some instances there has been as much as
fifty per cent increase in the rental of the regular weekly
service.
It is the general opinion that the tendency is towards
better pictures generally. Many of the pictures being
produced to-day are not accepted as being equal to regu-
lar programs, and therefore the theatres generally a'"e de-
pending more, and have been for some months back, on
the regular programs with an occasional feature that has
more foundation to support it than the fact of its being
an interesting picture. Henry D. Perkins.
THE MOTION PICTURE NEWS
45
Film Market at Low Ebb in Florida
Because of Weather
St'ccial to The Motion Picture News.
Jacksonville, Fla., July 1
THE market conditions in Jacksonville, Fla., and vicinity
are at a very low ebb at the present time, according to
J. T. Alsop, secretary and treasurer of the A'lontgomery
Amusement Company and treasurer of the Southern Invest-
ment Company.
This, it ■was explained, is due to the excessively hot weather
which has been existing throughout this section for .in un-
usually long period this summer, the hottest da}- in forty
3-ears having been experienced during the present spell.
Such weather conditions naturally affect the photoplay fans,
of whom Jacksonville is more or less a hotbed, supporting
at the present time four first-class houses, located directly
in the heart of the business section, and numberless other
smaller houses throughout the business section and suburbs.
Plans for new and larger theatres are rapidly being
pushed forward, and there seems to be no limit to the ap-
petites of the people of Jacksonville for moving pictures on
afternoons and evenings when the weather is not such that
they are driven to the various seaside resorts or are seeking
breezes in the parks and outlying suburbs.
Features Draw Crowds Despite Weather
Feature productions, such as "One of Our Girls," Famous
Players, and "Home, Sweet Home," D. W. Griffith, and other
similar productions continue to draw the crowds despite
the weather conditions.
The first named filled the lobby of "The Grand," a Mont-
gomery theatre located in the heart of the busniess section of
Forsyth street, just west of Main, for the two nights it was
presented.
It was further stated by Mr. Alsop that this low ebb in
conditions in this section is an annual occurrence at this
season and that, despite the fact that this summer has been
an unusually severe one, the conditions are better, compara-
tively, than has heretofore been the case during the warm
weather.
With the coming of the cooler weather it is expected
that conditions will be such that they will be well worth
watching by exhibitors throughout the country.
CoLEM.\N B. Jones.
PROSPERITY PREVAILS IN NORTH CENTRAL SECTION
(Sf'ecial to The Motion Picture News.)
Detroit, Mich., July 1.
THE motion picture business in Detroit seems to be in a
state of rapid transformation, a transformation which
looks good for the film men, for the exhibitor and for the
public.
The transformation is the elimination of the barnlike
houses which consist of a curtain, a set of chairs and a pro-
jecting machine, the elimination of the factory hand or day
laborer with a few hundred dollars and no knowledge of
the picture business as a factor in this field of entertainment
and the coming to the front of an intelligent class of show-
men who know their business, have the financial backing to
put up artistic, sanitary, safe houses, convenient and com-
fortable, and give the public a show enjoyable from every
angle and the film man no cause to worry over the collec-
tion of the weekly service bill.
That is the tendency. Even the experienced showman maj'
be misled and put a house where competition will be too
keen for either to be successful.
Larger Houses the Order of the Day
In the early days of the picture game many houses were
opened with 200 seats and the admission was a nickel. Few
Detroit houses now in operation seat less than 400. The new
ones that are building, of which there are about twenty, will
seat from 600 to 2,000.
All of these houses are designed by experienced theatre
architects, have attractive and appropriate fronts, modern
ventilating devices, comfortable seating and the besl possible
eqiupment instead of a makeshift outfit. They will run in
cost from $10,000 to $100,000.
Such houses as these cannot do business on a five-cent ad-
mission, nor yet on ten cents alone, which is the prevailing
price throughout the city now.
A large number of houses already have proven successful
on a scale of ten cents, fifteen cents and twenty cents. Any
attempt to charge a quarter has failed except in the case of a
big feature like the Kellermann picture or "Traffic in Souls,"
or "Joan of Arc." in one of the big down-town houses.
Now, the film men declare that for every theatre that has
closed up in the past year two new ones have opened. About
thirt\- new houses have opened during the year, so fifteen
must have closed up. Not all the losers are out of business,
hovv'ever. The liner advertisements in the Business Oppor-
tunities columns of the dailj' newspapers show motion pic-
ture theatres running a close second to small grocery stores
for sale.
Detroit Strong for Comedies
Figuring that a territory having 1,000 families will support
a motion picture house and giving Detroit 600,000 popula-
tion, it will be seen that with 135 theatres Detroit has fifteen
more than can be supported on this minimum basis, allowing
five persons to each famil)*.
But of this 135, more than twenty may be considered
down-town houses, lying within seven blocks of the city
hall, which is at the heart of the down-town district.
As to the kind of film in demand, comedy leads in all
houses, I believe, with the exception, perhaps, of the houses
running only features.
Westerns come second and society third, educational and
foreign last. Feature productions are undoubtedly popular,
especially if they are of a sensational character.
The diversified program prevails in Detroit and under the
present s>stem of booking must continue to do so unless the
demand for features requires a complete overthrow of pres-
ent methods.
Each house patronizing a film exchange uses a certain pre-
determined program at a fixed price per week, seven-day
service. If a feature is substituted, the daily program must
be paid for, whether used or not, and the feature must draw
the price of the daily program in addition to the cost of the
feature. Few houses will sacrifice their program more than
once or twice ai week, no matter how good the feature.
Some of the exhibitors believe that the patronage drawn
by a feature in excess of the regular attendance is only taken
away from some other night and does not amount to a net
gain in attendance for the week, but a feature advertises
the house and is thus of value even though it bring no added
receipts and is perhaps run at a slight loss.
Long Programs Are Taboo
There are at present but five or six houses in Detroit
which do not have a daily change of program, and these are
among the larger down-town houses. There doesn't seem
to be any indication except in down-town houses of a gen-
eral shift to anything other than the daily change. Return
engagements of a good feature are readily booked, and the
interval between first and second showing gives a chance for
more advertising.
Seven and eight-reel programs are out of the question here.
46
THE MOTION PICTURE NEWS
The Detroit Exhibitors League has established a standard
of three reels for a nickel, five reels for ten cents. The
film exchanges are in sj'mpathy with this stand and the ex-
hibitor who would jeopardize his own profits and do cut-
throat business hy giving more has a hard row to hoe.
As I have remarked, the houses now under construction
are all designed from the ground up for theatre purposes,
and the reconstruction of old buildings for motion pictures
is a thing of the past. An occasional front is changed to
give a better display of the paper or to provide an arcade
entrance, bringing the ticket office back under shelter for
the convenience of patrons in bad weather.
All upstairs theatres have been closed in Michigan by the
state fire marshal's office. Inspection by both state and city
officials has been rigid and a theatre is now rarely closed for
not conforming to the law. When one goes out of business
it is because business has gone out of the theatre. In that
case it is usually because a new-er and better house is draw-
ing the patronage away.
Chains of Theatres the Profitable Plan
This matter of competition is going to be dealt with to a
large extent by corporation methods, the organization of com-
panies which will control strings of theatres, buy for them
collectivel}- and thus reduce the cost of operation. At the
same time the improved class of the shows given will warrant
better prices.
It is difficult to saj" what increase there has been in film
service cost. It is higher, but Detroit exhibitors are getting
better service for the increased cost, they admit. If it were
not for the system that requires them to pay for extra fea-
tures they would not kick. To this extent the manufacturers
are neglecting their market, the exhibitors say. And the ex-
change men saj" the exhibitors continue to demand better
service and they must pay the price. That looks like higher
prices to come.
An indication of the trend of the picture business in De-
troit is this :
The Casino Feature Film Corporation, headed by J. H.
Kunsky, controls seven theatres and has projected two more.
Interests headed by William F. Klatt, the Union Trust
building, have eight theatres operating or projected. King
& Co. own two, Oppenheim & Co. two, and two projected,
and Scribner & Co., two.
L. H. Bailey.
"Can't Kick," Minnesota's Word;
Business Booms; Outlook Bright
special to The Motion Picture News
Minneapolis, July 1.
WHEN the motion picture theatres can get bigger
crowds with the thermometer registering 90 degrees
than the bathing beaches, film men and exhibitors should
have little cause to worry.
That is just what has taken place in Minnesota during
the early summer and, in a word, it shows where the
motion picture stands in the state of 10,000 lakes.
"We can't kick," is the answer of the film men when
asked how business is in city and country business.
The fact is, the film men are in most cases doing an
unusual summer business. Some distributors who spe-
cialize are getting the usual summer bumps, but they know
that there will be a come-back in September, and so they
are joining in the chorus, "We can't kick."
Theatres Run Full Blast in Minnesota
There are seventy-si.x theatres showing films in Min-
neapolis, nearly sixty in St. Paul and a proportionate
number in Duluth. with a theatre in every country town
of any importance. The combined seating capacity in the
three cities is .50.000. Those in the cities and larger towns
are running almost the full winter program, while in the
country districts they are holding up better than ever
before.
Only in the strictly farming communities where a the-
atre depends largely on farmers for their patronage, is
there a noticeable loss of bookings. These were expected,
however, while on the other hands other reductions in
film service or darkening of houses that were expected did
not materialize.
The months of May and June did not indicate the letting
down of motion picture popularity as the same months
did in prior years. The theatres are going after the busi-
ness and they are getting it.
They are placing orders for first-class attractions, they
are paying good money to get them and they are adver-
tising them properly and making the most of the oppor-
tunity when they get a good attraction.
Tent Shows in Lake District Popular
Outside the cities the motion picture has followed the
summer "outer." The vacationists just couldn't get away
if he wanted to, but there is no indication that he
wanted to.
Some exhibitors in the lake towns, where a large part
of the summer population is composed of cottages, have
closed their regular theatres and opened tent houses at
the lake side. These have all proven popular. Others
have opened tent shows in addition to the regular theatre
and have had success.
Of course, the film men have had their part in these
successes, for did they not work to the best advantage of
the exhibitors, there would be a general locking of the-
atre doors. The man who likes outdoor life isn't going
to a motion picture show and look with any comfort at a
picture of a fire, of stokers on a steamship or other warm-
ing view.
Consequently the distributor must see that the films
are enjoj'able and seasonable. They must carrjr a breeze.
Ten-Cent House Predominates
The ten-cent house is the average house throughout the
state and it predominates in the three leading cities.
There is little call for a nickel theatre in Minneapolis, St.
Paul Of Duluth. The public is educated to pay ten cents
to see a motion picture show of average quality, and will
pay more to see a first run of a high-class feature.
There is little indication, however, that this price will
increase.
"The exhibitors report that ten cents seems to be estab-
lished as the motion picture price and the business of the
theatre must be a,rranged on that basis," said J. V. Bry-
son, manager of the Laemmle Film Service in ]\Iinne-
apolis.
"Bigger theatres are being erected all the time, and it
looks like a settled thing in the business. The problem
that is up to the exhibitor is to give a maximum amount
of good entertainment, comfort and protection for that
price."
^Minneapolis and the Northwest have never been tried
out on a maximum price, but there were lines from the
lobby to the street when the regular theatres put on pic-
tures in weeks that would otherwise have been dark and
charged twenty-five and fifty cents. The fifty cents paid
for boxes and loges and the lower amount was a general
admission.
High Prices Have Been Tried with Profit
One of the largest week's attendance at the Metropoli-
tan Opera House during the year was the week when
"Quo Vadis?" was shown iii pictures. Other big features
followed and there were good houses at the same prices.
The Orpheum Theatre, which is on Seventh street, in
the heart of the theatre district, where competition is
heaviest, had good houses when it filled out the spring
season with picture shows exclusively and charged twenty-
five cents.
THE ^lOTION PICTURE NEWS
47
In the country districts, however, the dime seems to be
the maximum figure for 3iIinnesota at present. The big
features at better prices will go to the country when
mattresses supersede feather beds and bath tubs and mod-
ern heating go there — that is. when country is educated
in real living. In the city a good motion picture show is
as much a part of life as a salad or an electric fan.
The average theatre in the cities is one of from 300 to
500 seating capacitj\ There are theatres that hold 3,000
and are devoted exclusivel}^ to pictures. For the average
exhibitor, however, the smaller size has proven most con-
venient.
Smaller Theatre Best for Average Exhibitor
An instance of its popularitj- is the success of the firm
of Green & Agnew. These men were formerly liquor
dealers, but went into the motion picture business to make
it a success. They have made it a signal success.
The}- have found that hy building more average size
houses and taking the theatre into the neighborhood, they can
do better than by building one or two large theatres and
depend on getting patrons in from a distance.
The individual theatre building predominates in the
Northwest now. Except in the business centers where
land is too costly, separate buildings are erected in nearly
every case. Man}^ of the new ones, though small, are fire-
proof.
The theatre with plenty of side exits, wide aisles and
with the operating booth in a separate fire-proof building
is the most popular and is getting common. In some cases
the operator's booth is in a building at the rear of the
audience and in others the pictures are projected from the
front through the opaque screen. The floors are all
raised, stationary- opera chairs are used in every case and
the theatres are neatlj- decorated and well enough lighted
so that there is no confusion in the constant shifting of
audiences. The theatres in the residence districts are built
without balconies.
Steady Increase in Building
There has been a steadj' increase in the building of the-
atres, but there have been no amalgamations as yet in the
larger towns. The day of the big roomj- theatre and the
disappearance of the smaller theatre is predicted, however.
The clean, sensational film is holding its own and, ac-
cording to F. A. Louis, manager of the General Film
Company, the bulk of the business lies between the West-
ern comedy and educational film, with the features holding
their own.
"Audiences want relaxation that will take them clear
away from the steady grind of business and the good sen-
sation is the thing that does it best," Mr. Louis said.
Film men who deal chiefly in feature films report a
steady increase in the demand, and they believe there is a
great future for it.
"Our business is improving steadily, though the hot
weather has cut off a few bookings,'' said L. J. Schlaifer,
manager of Warner's Feature Film Company. "We han-
dle both features and single reels, but we have noticed a
marked increase in the demand for the feature. I am
confident that the feature is going to give the old school
theatre its hardest rub.
"The feature that shows foreign scenes affords many of
the pleasures of travel to the man who will never see
Eu'ope. and it is the coming form of entertainment.
Exhibitors See Big Demand for Features
The exhibitors generallj- believe that the demand for
features will increase, though thej- predict that single-reel
will not lose in a marked wa}-.
"Nothing will take the place of the good laugh, and just
as the short story will always be popular in literature the
single-reel will be popular in motion pictures," said Wil-
liam J. Edwards, manager of the Orient Theatre, 44 Third
street south, [Minneapolis, who alwaj-s furnishes a diversi-
fied program.
"Exhibitors, generally, throughout the Northwest, as 1
have learned, are strong for the diversified program," he
continued, "and I have discussed the program matter with
them from every standpoint.''
Average city shows run from three to six reels, with four
reels as the happy medium, with three changes a week.
The daily change has not been popular, for the theatres
are like groceries. They have their regular patrons and
all of them can not get there to see the good things under
a dailj' change system. There is little indication, both
exhibitors and dealers say, that there will be a change in
the near future. Frequently when a theatre gets a good
film it will take it for a week. In the smaller towns weekly
and bi-weekly changes are the rule.
There has been little actual remodeling of theatres in
]\Iinnesota. Those who have gone into the business to
stick or die have built well, but there has been a general
adoption of the constant freshening plan. This plan is to
change the hangings frequently, change the artificial flow-
ers, if they are used, and change the general stage settings,
if the curtain is well back on the stage.
Some of the managers, especially the Lj-ric Theatre,
conducted by Saxe Brothers, at 730 Hennepin avenue,
[Minneapolis, rely on this plan for keeping steadj^ patrons.
Here the colored lights at the entrance are changed weekly
and the general lobby decorations are changed at least
once a month.
No Theatres Likely to Close
Changes of ownership are not frequent in the district,
and film men say they know of no theatres that are going
out of business. The Lyric is to discontinue, according
to present plans, but only to give way to the new theatre
now building at 36 Seventh street, south. Saxe Brothers
are building the new theatre.
St. Paul conditions are the same and there is little pros-
pect that any of the houses will discontinue.
[Managers of the various theatres work in harmony for
the general good of the cause. There are associations of
exhibitors in all the cities and these organizations work
with the city officials to get the public confidence. Rivalry
is keen, but there is a ban on knocking. "Get more pa-
trons for all the theatres," is the general motto. If a
theatre man wants something he is entitled to from the
cit}-, the other men will help him get it.
There is a general friendly spirit throughout the busi-
ness. Film men and exhibitors co-operate and kicks from
exhibitors are becoming fewer. "Just as fast as the ex-
hibitor learns that his success is our success, he stops
kicking and talks things over to get advice," said Bert
Barnett, manager of the Famous Play-ers Star Feature
Film Service.
"There is little kicking. Of course kicks will never be
entireh- eliminated, for they give a certain mental relief,
but they are getting down to the minimum."
Complaints are also yielding to the new system of
things. Exhibitors are wanting better films and first runs
and the}' are willing to pay for them. With a big market,
and with the film men trying to please, conditions are
good.
Film Rentals Increase 20 Per Cent
Film rentals have increased about 20 per cent in the last
year, according to Mr. Bryson and Mr. Louis, both of
whom do a general business. This they sa}- is due to the
exhibitors themselves who are giving better shows.
"I doubt if the film rentals will increase as much in the
next year, however," said [Mr. Bryson.
"The shows are now on a high plane and the last year
has been remarkable for getting onto the big idea in film
shows. The increase will be steady, there will be more
theatres because there will be room for them, and the
THE MOTION PICTURE NEWS
48 1
outlook has not been brighter since I have been in the
business."
Mr. Schlaifer, Mr. Barnett and Mr. Louis are also opti-
mistic. They declare that the business is still young, that
it will remain young and that the field is just opening.
They cannot see a setback.
R. G. Marshall.
Competition in Milwaukee Is Heavi-
est in the Suburbs
(Special to The Motion Picture News.)
Milwaukee, Wis,, July 1.
MILWAUKEE'S film situation in one respect is in-
deed a curious one. Here we have the unusual situ-
ation of competition in most of the outskirt territories
much heavier than downtown, and the spectacle of but
two of the film companies booking downtown houses
that display their entire program.
This dearth of downtown picture houses naturally
serves to keep the film rental for the big exhibitor really
cheaper, considering his capacity, location, etc., than the
outskirt exhibitor.
The scarcity of really good locations that can be se-
cured at anywhere near a reasonable rental has had much
to do with the downtown situation.
Ten Cents the Limit
Milwaukee being practically a one-street town, as far
as business is concerned, makes it imperative that the
exhibitor gets on or near this thoroughfare. Grand avenue.
Then, too, two of the downtown houses can comfortably
take care of close fo 4,000 people,
Milwaukee is primarily a ten-cent town, and though the
Saxe brothers are making a brave effort to establish a
twenty-five cent house, until now they have not received
very great encouragement. However, even in the smaller
outskirt houses the ten-cent price is being gradually se-
cured. It is doubtful if any but the biggest features
will ever get anything but a dime in Milwaukee, exhib-
itors and exchange men agreeing that this price is the
limit.
Milwaukee has not experienced the usual mushroom
growth in picture houses, and the result has been that
the business as a whole has had a steady, healthy growth.
Westerns on the Decline
The seating capacity of the houses averages about 500.
The Western picture has gradually been losing its hold
and the demand that has developed is principally for good
clean comedy and drama, though as a rule the drama
must have a bit of sensation injected into it to get across
right.
The feature business has about reached its zenith lo-
cally, and a decline is looked for in the demand for this
type of picture from now on. The exhibitors as a whole
appear to be almost unanimous in the belief that the
diversified program will not have a very strong hold on
the photoplay fans, although the really big and meritorious
feature will always have a place.
Over ninety per cent of the houses in this city change
their program daily, and there appears to be little indica-
tion of any of them changing fewer times a week. The
other ten per cent give four changes a week, and Mil-
waukee only boasts of one photoplay house, the Orpheum,
changing weekly or giving more than six reels to a show.
Nearly All Regular Theatres
Milwaukee exhibitors have done but very little remod-
eling. All of the theatres are in splendid condition. There
being but five store shows in the entire city, every one of
the other houses having been constructed especially for
theatrical purposes.
Though competition is as heavy as in most towns, there
is still room for more exhibitors as the business grows.
There is little chance of any amalgamation of either the
large or small theatres, as most of the exhibitors are per-
fectly contented with things as they are.
The exchange men and exhibitors work hand in hand,
and though the rental has been increased about twenty^
five per cent during the past year and indications point
to another increase of about twenty per cent in the next
year, the rentals are far from excessive. The exchange
men are very sanguine about the future, and, all in all^
things present a very rosy appearance in this city.
J. W. Martin.
Standardize Prices in Beloit; Adver-
tising War on in Earnest
(Special to The Motion Picture News.)
Beloit, Wis., July 3.
THAT Beloit motion picture patrons are "hitting their
stride" at present with five and ten-cent programs of
from three to four reels each is the unanimous opinion of
the men who in each theatre check up the tickets at night and
record in their books the profits of each day's business.
Five Cents the Usual Price
The standard program in Beloit at the present time is the
five-cent, three-reel sign, and local exhibitors do not believe
that there will be any change; at least not for a long time.
True, ten-cent nights are frequent ; but only when there is
a special feature. Manager Quinn, of the Lyric, boasted that
in all of his years of experience with the Lyric there was
only once when he increased the price to ten cents that the
films he showed did not cost him from $10 to $50 more than
his regular program.
The public will gladly pay ten cents to see Mary Pickford
or a production by the Famous Players, "The Adventures of
Kathlyn," "The Perils of Pauline," "Lucille Love," or similar
features.
Twenty cents has been paid for "Quo Vadis," "The Drug
Terror," and "The Traffic in Souls." But such features are
brought to Beloit only at long intervals. The exhibitors be-
lieve that their patrons will rebel if their pocketbooks are hit
for such a sum frequently.
So five and ten cents is the accepted standard. ;
Theatres Advertise in the Newspapers
In Beloit at the present time, three theatres have com-
bined theii advertising in the daily papers under the caption
"Quality, Not Quantity." For there is a bitter war on be-
tween the managers of the three independently owned houses
and the management of the Chicago-controlled theatres.
The latter theatres give four, five and sometimes six reel
programs. There is a division of opinion among the local
exhibitors as to what the Beloit public considers the proper
length of a program to be. Two managers give the longer
programs and fill their houses.
Three managers give three-reel programs and fill their
houses. Money is being made with each plan. Each expo-
nent of his idea believes himself to be in the right. A more
thorough trial of the longer program is desirable before an
opinion is formed.
Wide Diversity of Tastes
Beloit managers are not united on their views of the
kind of pictures which local patrons want. The Lyric has
found out that it pays to run classic feattires ; well-known
plays with famous players, and secondly, adventurous and
exciting films, such as the Kathlyn series
The Star adheres consistently to excellent dramas and
comedies with but few thrillers.
THE MOTION PICTURE NEWS
49
The Rex and the Gem run almost exclusively to exciting
films, piodigious spectacles; something with a new tang.
"The Sky Monster," "The Fall of Constantinople," "Zingo
in Africa," and "The Traffic in Souls" are the type which
bring in the greatest returns at the box-office. But good
drama is not forgotten and the comedies are frequent visi-
tors.
There is not a Beloit exhibitor who does not realize the
value of the comedy and who does not play up the laugh-
producers to leave a pleasant glow with his audience.
All Houses Are Making Money
While the rentals have increased in Beloit somewhat during
the past year, the managers are not particularly disturbed.
Xot one of the five theatres in Beloit is a losing proposition ;
not ever remotely so. And no theatres are changing hands
without good and sufficient reasons. There are no sales of
houses here because the business does not pay.
The only recent transfer of a house was made because the
manager was in extremely poor health. Two of the the-
atres have been in the same hands for several years. There
seems to be no reason to believe that any of them will go out
of business. Neither does it seem probable that there will be
additional houses in Beloit.
None of the men have any fault to find with the manu-
facturers of films as far as catering to their needs is con-
cerned. C. T. Quinn, manager of the Lyric, states that he
believes some of the best plays ever filmed have reached him
through his service.
Exhibitors Pleased with Their Service
This attitude is typical. Each manager feels that the serv-
ice which he uses is best suited for his patrons. He uses-
a certain service because it gives him the kind of pictures,
he wants.
The Rex and the Gem would naturally feel this way, since-
they are controlled by a big producing company which would[
naturally look to the interests of the theatres which it owns:
Of course, the tendency of Beloit managers, as well as all
managers throughout the world, is to build up a clientele of
"repeaters." The same faces can be seen in any one theatre
practically night after night.
A certain class of people will be attracted to a certain the-
atre and will patronize that house almost exclusively, unless,
a big feature is being shown at some other house. Then
they generally manage to attend both houses. It would be
folly to say that there are no exceptions to this. But such
is true in the majority of cases.
So each manager has his particular problem to study out.
But each man has boundless faith in the future of the mo-
tion picture in Beloit.
Orsen M. Nielsen.
CINCINNATI DULL SPOT IN CENTRAL STATES
special to The Motion Picture News
Canton, Ohio, July ~.
ADVANCE of the general film business in this locality
will be marked principally in the development of the
feature film, according to declarations made by exhibitors
in their review of the last two months' business and pre-
dictions for the future.
The six-reeler has come to stay, e.xhibitors here believe,
and will, in short time, almost entirely supersede the
"combination reel"' carrying pictures taking less than ten
n:inutes to show.
Patrons of the various motion picture houses have voted
from time to time on the subject of film favoritism and
have invariably expressed a preference for the feature
pictures. As a result, the exhibitors have drawn more
and more from the supply of the longer reels until now
all but one theatre plays at least one feature in every
program.
The dramatization of Jack London's "Sea Wolf" was
perhaps the most popular picture show here this year.
Annette Kellermann in "Neptune's Daughter" filled the
Orpheum e^-ery performance for a week.
Feature Films Are Theatre's Knell
Exhibitors say the longer films have started a last break
in the thread of sympathy between the stage and the
public. Within the last week, a stock company playing
at the Grand Theatre, owned by Feiber & Shea, of New
York, has left the city chiefly because of the popularity
of the film theatres.
"I am making arrangements now to take the small reels
out of my theatre with the single exception of the Pathe
news reel," said V. L. Schram, manager of the Orpheum
Theatre, Tuscarawas street East, leased by the Sun-
Murray Amusement Company.
"I am going to get new Pathe reels every day from
the Cincinnati office, and I will thus have the news pic-
tures as quickly as the newspapers. The rest of my
programs will be made up of nothing but the biggest
features on the market. Nothing else hits the public
now."
Other exhibitors have expressed practically the same
opinion of the future of the feature film.
As to the kind of features which are most popular, good
strong stories of adventure receive the most patronage.
The educational films are unpopular and the lengthy
comedies do not meet with especial favor.
Two Changes a Week Likely
In view of the length of time it takes to show feature
films, exhibitors in this locality predict that the change-a-
day plan will soon give way to two changes of program
a week.
Indications of the prosperity of the film houses here is
shown by the number of improvements made in the last
few months. Different of the theatres have been re-
modeled and enlarged until the average seating capacity
is now approximately 750. One new theatre is in course
of construction which will seat over 1,200, and the Or-
pheum Theatre, now seating 800, is to be enlarged in
the fall.
According to J. A. Bernower, manager of the Alhambra
Theatre, Market avenue North, competition has been of
little consequence here owing to the unprecedented de-
mand for film shows. Each theatre plays to capacity
houses practically every performance. The only compe-
tition is in getting the best films at the earliest possible
time.
Complain of Exchange Methods
A. H. Abrams, manager of the Lyceum. Tuscarawas
street East, seating 1,400 people, is going to read a paper
at the convention of the Motion Picture Exhibitors
League of America, to be held in Dayton early in July, on
the subject of "Film Exchange."
"The exchange men need a little jogging up, and I am
going to attempt the task," he said. "As conditions are
now, an exhibitor knows not what kind of a game he is
playing. Prices shift between cities and over night. De-
liveries are the worst possible. I am for a uniform price
and I, with other exhibitors, will insist that deliveries of
our purchases be more prompt." Gilbert Canterbury.
50
THE MOTION PICTURE NEWS
Summer Hits Cincinnati Hard,; Town
Too "Cheap'' for Features
special to The Motion Picture News.
Cincinnati, O., July 1.
ASIDE from the usual dulness of the summer months,
Cincinnati as a film market has presented to the exchange
manager a verj^ difficult problem. Always known as a "cheap
town," its moving picture fans have allowed their enthusiasm
for the screen entertainment to lag as the result of the gen-
eral business depression throughout the state.
The strike of coal miners in varioiis parts of the state and
that of the carpenters in the vicinity of Cincinnati have added
to the difficulties of the exchange men as well as the ex-
hibitor, owing to the fact that Cincinnati depends almost
entirely on its industrial activit}- for that genial state of af-
fairs which promotes large attendances in moving picture
houses.
During the months of April and May, conditions were
flourishing. With the first of June, however, the addition of
the ennui resulting from the oppressive heat, to the general
business depression, worked havoc in the film market.
Business in Deplorable State Until Autumn
Two theatres in Cincinnati were forced to close for the
season. Twenty-five motion picture houses were closed for
the summei in Columbus, including the Lyceum and the Au-
ditorium ir: Dayton, and eight smaller houses found that they
were losing money by keeping open.
Conditions in Columbus and Dayton are declared to be
deplorable by film men, who do not expect business to right
itself before September.
The average price of admission in Cincmnati is five cents,
and it has been proven that the Cincinnati public will not pay
more than ten cents to support a motion picture house of
any description.
Isaac Libson tried the twenty-five-cent feature house for
just two weeks in May. He is operating the Grand Theatre,
which he opened with "Les Miserables" at 25 cents, and now
showing second-run Mutual for five cents.
Thomas Corby, who opened the Gayety Theatre in May,
with first run of the best features he could buy at ten cents,
stuck it out until the second week in June, when he was
to close, having sustained a very heavy loss.
Libson, who for a time took the second-run big features
following Corby, has cancelled all features and now will
absolutely not book features at any price.
Film Exchanges Forced to Meet Reductions
The Walnut Theatre undertook to show big features dur-
ing the summer, but was forced to close after a widely ad-
vertised production of "Ten Nights in a Barroom" netted
the manager a loss of $500.
The film exchanges have been compelled to meet the sum-
mer reductions to hold their accounts, fearing at all times
that more exhibitors will be forced to close because of the
dull business.
Theatres in Cincinnati devoted to motion pictures are most-
ly of the modern, up-to-date, fire-proof type, with a seating
capacity of 1,000. The newer theatres are getting away from
the elaborate exteriors with the "gingerbread" effect. They
are plain, comfortable houses, solidly built and sanitary and
hygienic throughout. The average seating capacity of the
houses in this territory is 300. A few new houses are being
built, but will not be ready to open until next fall.
Comedies and Westerns Most in Demand
Comedies and Western dramas are the kind of films most
in demand here. The society and educational films come
next in popularity. Unless the foreign film is far above the
average American feature in point of interest, the exhibitor
will not book it at any price.
The serial feature, however, is fast gaining a strangle-
hold on the affections of the local exhibitors. It has been
found that the serials are assisting in holding up the program
to an extent never felt before. The public has become inter-
ested in these serial stories of the screen and the exhibitors
have found that their biggest business nights are those nights
on which they have arranged to produce the various chapters
of the serial feature which they happen to be running.
Features which are not more than three reels in length are
fairly popular, but the greatest demand in Cincinnati is for
sensational pictures.
The demand for features is daily growing more conspicu-
ous for its absence.
The future demand of exhibitors will not be for more
than three reels, according to present indications, the pro-
gram to hi diversified, consisting of either a two-reel feature
and one comedy reel oi a comedy and two reels of single
subjects.
Daily Change Will Prevail
The piesent system of changing the program daily will be
forced to continue by the demands of the motion picture
patrons.
Picture lovers have been educated to a daily change of
program, and they will not stand for a reversal back to
the old system of one, two cr three changes a week, in the
opinion of. the film men.
Those of the public who do not demand quality, but want
only quantity, in pictures are pleased with long programs of
seven or eight reels — if they can see them for five cents.
However, the exhibitor who has the interests of all his
patrons, as well as himself, at heart, will not cheapen the
reputation of his house by showing more than three reels
for five cents.
Because of the recent stringent rules and pressing demands
of the Board of Health and the building commissioner, con-
siderable remodeling of theatres has taken place in Cincinnati.
The Rentals Different in Different Quarters
Owing to the keen competition among exhibitors in some
sections of the territory, and the lack of competition in
others, film service rentals have increased about 35 per cent
in some instances and decreased 25 per cent in others.
This is due to the fact that new theatres are being com-
pelled to use first-run service and can naturally afford to
outbid the competitor of the older and smaller houses. The
manager whose theatre has a seating capacity of 1,000 or
more can pay two or three times as much for his service as
the man whose theatre will only seat 300 people.
On the other hand, the conditions have been reversed in
some localities where the exhibitor has run down the film
prices because of the lack of competition on his end and
making competition among the exchange managers to get
his business. The advent of the feature exchanges into the
field has helped to decrease the prices.
Neff Has Bill for Next Legislature
Exhibitors claim that further increases in film rentals
will compel them to lose money . and eventually drive them
out of business. President Neff of the Motion Picture Ex-
hibitors League of America is advocating a bill, which he
hopes to have passed by the next Ohio Legislature, arranging
first-run prices according to the size of theatres and the
population which the theatre has to draw from.
The enterprise which was opened by Otto Luedeking show-
ing motion pictures at 10 cents on Redland Field, one of the
largest airdomes in the world, to prevent competiton by
speculators in the West End, is being operated at a distinct
loss five nights a week, due to the admission price of 10
cents. If the program were shown at 5 cents, the airdome
would show a profit every night, it is believed.
Roe S. E.\stman.
THE MOTION PICTURE NEWS
51
Pittsburgh Exhibitors Gloomy;
Feature Exchanges Hard Hit
Special to The Motion Picture News.
Pittsburgh, Pa., July 1.
"THAVE never seen such poor business since entering the
■I motion picture industry," is the statement made to a
representative of the News by a big man in Pittsburgh mo-
tion picture circles.
Exhibitors, when asked how their business is, generally re-
ply, "There isn't any."
The feature exchange seems to be the hardest hit, for the
managers claim that it is like pulling teeth to book a fea-
ture at half what it would bring in ordinary circumstances.
The large Fifth avenue photoplay houses, which are given
the name of being gold mines, and usually book from four
to five features a week, are satisfied with their regular pro-
gram, but as this has been the hottest June in years and four
of the largest dramatic theatres are running seven and eight
reel features during the summer months at a small admis-
sion fee, much of the trouble can be traced to this.
Exhibitors All Kick on Business
It is a hard matter to find an exhibitor in this locality
with a small house who is not kicking on business, saying
that it is the worst since opening up, or they would be sat-
isfied if they broke even or could sell out.
But, as a rule, the little fellows' delight is claiming they
are losing money even when they pack the house to the doors.
The favorite arguments heard around the exchange are
about the big show for a nickel, and if they are responsible
for the fall off in attendance of motion picture theatres.
Some take the stand that if a good two-reel drama and a
single reel of comedy is shown by all the exhibitors instead
of four and five reels of junk, which they claim is tire-
some to the patrons, they would see a big change in the
receipts.
Playing to Lunch-Hour Crowd
This argument made a hit with the down-town exhibitors,
who have been having trouble with the lunch-hour question,
claiming that the amount of people who spend the noon hour
in picture shows do not get their money's worth, as they
only have from forty-five minutes to an hour to see the
show, and if a four-reel feature or six reels of pictures
are being shown they can only see about half of the show.
Many of the Fifth avenue exhibitors are getting together
to run a special lunch-hour show so the patrons can witness
the entire program and get the value of their money.
J. D. LOONEY.
Demand for Genuine Features in
Springfield; Fakes Boycotted
special to The Motion Picture News
Springfield, 111., July 3.
ELEGATES from Illinois State Branch No. 2, of the
Motion Picture Exhibitors League of America will
carry a cheery message regarding business conditions
throughout the state when they go to the national con-
vention which opens in Dayton July 6.
What's more, there'll be nothing "psychological" about
their report, but real conditions. The delegates will rep-
resent nearly all the motion picture exhibitors outside of
Chicago, for Chicago is the only citj^ in the state that is
•not represented in the Illinois branch.
Pive Cents Admission for the Summer
From reports reaching here, the business of exhibitors
all over the state is very satisfactory at present, consider-
ing, of course, that summer is here and the natural de-
crease in patronage that comes with hot weather. The
five-cent admission fee for three-reel shows continues
to be the most attractive price, and exhibitors through-
out the state probably will stay by this price as a general
proposition for some time to come.
Of course, there are a number of theatres where ten-
cent admission fees are being charged, but these are few
as compared with the five-cent shows, and usually are for
shows that exceed the three-reel limit.
Smaller Theatres Forced to Quit Business
The past year has seen an increase in the number of
motion picture theatres in Illinois, and these new the-
atres are all of a larger type, for the prevailing idea
among exhibitors seems to be not so much the matter of
location as the matter of seating capacity.
Consequently, the newer theatres are all equipped to
seat anywhere from 350 to 700 persons and for the most
part are attractive in design and appointments.
As these newer houses come in there is a tendency on
the part of patrons to give them an increased attendance
with the result that in several cases smaller and less
attractive houses have been forced to close.
Competition in nearly all the Illinois cities is keen, and
hence the success or failure of motion picture theatres
depends entirely on the exhibitor. If he has a new, at-
tractive theatre with a large seating capacity and can
offer a good line of films he can get the business, provid-
ing, of course, that he is keen enough to judge his patron-
age and see to it that he keeps his programs filled with
offerings acceptable to his particular locality.
And exhibitors are, in nearly all the cities, waking up
to the fact that just any old kind of a program won't go.
There are certain sections of nearly every city where
slap-stick comedies and "Westerns" go fine, while m an-
other section the patrons demand good dramas, society
and educational films. Foreign pictures of the one-reel
kind are, as a general rule, the least attractive to nearly
all classes of patrons.
Increasing Demand for Good Features
Feature pictures, that is, genuine features, are growing
in popularity and it would not be exaggerating to say that
the coming fall will find nearly every one of the larger
cities of the state with at least one exclusive feature house,
or some one house showing once or twice a week a big
seven, or eight or nine reel feature. Exhibitors generally,
however, are wary of feature offerings. They are finding
that a great many of these so-called features are nothing
more than a succession of "thriller" scenes without any
connected story and without any real excuse for produc-
tion. Dramatizations of popular novels, and historical
events and photoplays of well-known theatrical produc-
tions are the kind of features that carry the biggest ap-
peal for popular favor, and can attract paying patronage
at an admission price of twenty-five cents. Features that
are real features are the kind that are going to "get
across" in the better theatres.
Managers do Not Favor One and Two Weekly Changes
The feature picture seems to be the only desirable long
programs, while the daily change in the programs of the
regular motion picture houses promises to continue most
in favor. Exhibitors generally are not much in favor of
one or two changes a week.
Exhibitors are finding ample offerings by manufacturers
from which to pick their programs, and feel that the keen
competition that is on among the producers is giving
them about all that could be expected in the way of film
offerings.
With the kind of productions that are now reaching the
market exhibitors have only to be alive to the require-
ments of their patrons to get the kind of programs that
will hold and increase their business. Film service rentals
have increased some and, of course, the exhibitor is being
continually pushed to increase his show.
52
THE MOTION PICTURE NEWS
Delegates to the national convention from Illinois
State Branch No. 2 are as follows:
Thomas Leonard, Johnston City; F. S. Russell, Shelby-
ville; W. W. Watts, Springfield; W. Bradley, Ottawa;
C. J. Law, Pana; E. C. Bostick, Pekin ; Mrs. Conrad
Striewing, Decatur. Alternates, Edward Kunz, Spring-
field: E. L. Harris, Peoria; T. L. Vandreska, W. W.
Goodell, Beardstown; A. W. Ackerman, Mason City;
J. C. Davidson, Danville; Edward Carrier, Peoria; Thomas
O'Down, Witt.
C. C. Cheadle.
Lower Prices, Shorter Programs Is
the Tendency in Louisville
{Special to The Motion Picture News.)
Louisville, Ky., July 2.
WHILE the usual summer dulness in the motion pic-
ture business has about reached its maximum with
both the exchange men and exhibitors, little complaint is
heard from either source. In fact, the dullness is no
greater than was anticipated, consequently there is little
cause for unusual complaint. In adjusting themselves
to summer conditions, and to offset the shrinkage in at-
tendance, a number of exhibitors in Louisville and
throughout the state are reducing the number of daily
shows, or shortening up their programs. In some of the
smaller towns daily performances have been discounted
for twice and three-times-a-week shows.
Gets Ideas from Motion Picture News
The neighborhood houses are perhaps hardest hit by the
dull season, although a few exhibitors are doubling up
their efforts to attract sweltering city folk, with good
results. Joseph Goldberg, manager of the Olympic, which
caters to a crowded East Side neighborhood, is using as
the central figure of his lobby display a large refrigerator
and thermometer, with placards reading: "Here's the tem-
perature on the street," "Step inside and cool ofif."
This week he is starting a contest among boys and
girls, offering prizes for best written essays telling what
class of film they like best, and why. This idea, he says,
was taken from an article in The Motion Picture News
and is producing results.
The average price of admission in Louisville remains
between five and ten cents, there being a few more nickel
theatres than those charging ten cents. Keith's Theatre,
which is now devoted exclusively to motion pictures, this
week reduced its admission to straight ten cents, which
vi^ill prevail throughout the summer.
The National, Majestic, Novelty, and other large down-
town houses are charging ten cents.
Price Reduction Tendency
The tendency throughout the year has been toward a
reduction in the price of admission, and exhibitors are
unanimous in declaring that it takes an unusual picture
nowadays to command an increased price. A close esti-
mate gives the average seating capacity of the Louisville
picture houses at about 400.
There are now twenty-eight picture theatres in the city,
an increase of only two houses during the year. The
cause for this slow growth is blamed in great, part on
the unusually heavy license tax exacted here — $30 when
paid by the month, or $350 a year.
There is no discrimination between the large and the
small houses, all being forced to pay the same license
tax, which would be too heavy a burden on the small
houses were there many more of them.
People Want Variety
The diversified program plainly is the most attractive
and profitable at this time in Louisville. Exhibitors in dif-
ferent localities are at variance of opinion as to just what
kind of film is most in demand.
While the majority of exhibitors in this field view the
feature film as in the infancy of its development and ap-
peal to the public, some exchange men who are in a posi-
tion to observe the trend of the times emphatically de-
clare that the feature film has reached the zenith of its
glory and will at an early date be well on toward its de-
cline.
Predicts Decline in Features
Robert S. Shrader, manager of the Central Film Service,
is one of the exchange men who believes that the feature
film has seen its best day. His conclusions appear to be
drawn from experiences with the six, seven and eight or
more reel films. In this connection he calls attention to
a recent lengthy classical production, well staged and
very expensive, which it was necessary to cut down from
eleven to four reels in order to meet the requirements of
English exhibitors and many others in this country.
An opinion shared by all exhibitors alike is that the
feature film should not run over four reels, and that in
order to make a hit with the average theatre-goer, a
longer film must be unusually good. At the present time
the majority of theatre managers who use features at all
invariably have a diversified program containing some-
thing which smacks of the dramatic, with a spice also of
the hilariously comic.
There is little doubt, judged from an unprejudiced
standpoint, that the feature film of four and five reels, in
which there is a discriminating vein of comedy, will meet
the popular approval of a larger part of the patrons of
the silent drama in Louisville than any other class film.
Short Programs in Sight
A period of readjustment is due at an early date, it is
believed, which will mark the discontinuance of the long
program. Several of the downtown five-cent theatres
now showing six, seven and eight reels, in competition
with houses catering to the same class trade which stick
to the four and five-reel program, eventually will cease
an unprofitable method of competition and come down to
the short program, it is said.
There is little active competition among the film men
in the territory covered by the Louisville exchanges.
"We cannot force an exhibitor to take anything
which does not suit the demands of his patronage," says
one of the exchange managers. "Exhibitors usually drift
from one service to another, as an experiment, or to meet
some peculiar condition or demand. In fact, it seems
they travel in circles. There is little use in the exchange
man trying to head it off, and the sensible thing for us to
do is to give the best service possible to those on our list,
retain their friendship and good will, and in case they
drift away it will be easier to win them back when the
time is ripe."
Little change is noted in the price of film rentals, the
Universal reporting the only increase, due, it was stated,
to the increased cost of production.
F. D. Vanover.
Theatres for Sale in Canton, but
Admission Prices Rise
special to The Motion Picture News
Columbus, O., July 2.
MOTION picture prices in Columbus are going up.
At the same time many of the smaller "neighbor-
hood" theatres are going under, it is reported. The more
pretentious theatres downtown and the newer and larger
neighborhood theatres are getting the business.
THE MOTION PICTURE NEWS
53
A string of twenty-one of the smaller theatres, which
flourished up until six months ago, have recently been
placed on the market.
Prices Rise to Ten Cents
A year ago the price in the neighborhood theatres was
five cents, with an occasional feature film at 10 cents.
Now, although some days the price is five cents, features
are advertised practically every day and the price is ten
cents. Many of these theatres have established the ten-
cent admission price permanently.
With the coming of hot weather, long feature produc-
tions, unless they have been much talked of in advance or
include some famous and popular player, are not drawing
so well.
The Lyceum Theatre, which houses popular priced at-
tractions in the winter, began the spring and summer
season with feature pictures, running one week.
Two weeks ago the policy was changed and Manager
Harry Brown explained that his public, which includes
many of his winter patrons, seemed to want the diversi-
fied program at ten cents with daily changes.
One House Finds Features Profitable
The r^Iajestic Theatre, the most luxurious theatre in
the city devoted entirely to films, however, seems to
have found feature pictures profitable. The theatre runs
a mixed program five days a week at ten cents, with some
one picture featured and a '"Famous Player" picture on
Sundays and Mondays, for which twenty-five cents is
charged.
The "Famous Player" pictures, the first of which was
j\Irs. Fiske in "Tess of the D'Urbervilles," have drawn
capacity business.
Another large theatre, the Colonial, finds the daily changes
of program the most profitable and seldom advertises a
feature.
Exhibitors here say that while there is a demand for fea-
ture pictures, that the demand is limited and that the diversi-
fied programs are more generally popular. Those who want
feature pictures are provided for, they point out, in a few"
downtown houses.
The Hartman Theatre, first-class legitimate house, runs
feature and educational pictures at intervals during the regu-
lar season and in the summer. It enjoys good business,
attracting better class crowds.
Predictions of Exchange Men
H. S. Van Groder, of the General Film Company here,
says that the daily change program will continue popular
and predicts that ten cents is the maximum price the people
will pay for pictures. He thinks that in some localities that
people will not attend the "movies" if more than five cents is
charged.
J. G. Miller, of the Wyandotte Film Company, agrees with
him that long programs of seven or eight reels are desired,
rather than feature pictures.
H. F. BussEY.
SOUIH CENTRAL EXHIBITORS NEED CO-OPERATION
special to The JIotio.v Pictuee News
St. Louis, July 1.
A RETROSPECTIVE survey of the film business in
St. Louis during the last few months reveals three
very pleasing and very gratifying conditions. First, we
have no censorship problem to vex and worry the ex-
change man and exhibitor.
Secondly, while competition is keen and spirited, it is
still safe and sane, and there is little or none of the cut-
your-nose-off-to-spite-your-face sort of rivalry that causes
exhibitors to race seven and eight reels of pictures through
a program that is as tiresome to the audience as it is ruin-
ous to the box-office.
Thirdl}', film business all along the line shows a good
healthy growth. There is now and then a short period
of depression that causes the easily discouraged and timid
exhibitor to prophecy dire things for the trade, but in the
main business is good, and there is every indication that
the future holds progress and a steady upward climb.
Vaudeville Losing Vogue
There has been several new houses built during the
last six months, three are now in course of construction,
and a number are planned for the immediate future.
The price of admission is generally ten cents. Some of
the small neighborhood houses give a five-cent program,
but a dime is the standard of admission, and there is little
likelihood of any increase; certainly not as long as the
combination vaudeville and picture houses continue to
dish up their mixture o,f trained seals and wheeze teams
with the pictures.
Vaudeville is losing its vogue, too, to some extent, but
there is still a sufficiently large number of persons in
every audience who seem to like the chicken-crossed-the-
road sort of entertainment. They are the people who,
before the advent of motion pictures, never saw the in-
side of a theatre, and when they did get the habit, they
were given near-vaudeville in their pictures, and they will
continue to demand it until they will have heard the last
of the works of the late "demented" Joe Miller.
What Is Not Wanted
There are also still some exhibitors who think that
their program is not complete without a barber-shop tenor
in an ill-fitting dress suit bawling out the raucous words
of a sickly sentimental song, to the accompanying scene
of haberdashing Harold, with hand-painted socks and an
arm around the waist of a pulchritudinal female leaning
over a property wall.
There are some theatres that give high-class singing
acts between the pictures that are artistic to the highest
degree, and are appreciated by the audience, but the ordi-
nary illustrated song is a pest, and a crime against art.
It is one of the stumbling blocks in the path of ultimate
perfection of the art of motion pictures as the prime
amusement and insti;uction for the world.
The types of St.- Louis theatres are improving, and the
seating capacity is increasing all the time. Indeed, there
is grave danger that this phase of the business will be
carried too far. Many managers seem to think more of
the number of people the house will hold than they think
of the comfort of the occupants of the two and three
thousand seats.
It sounds big to advertise an airdome that will seat
four thousand people, but many a man reading the adver-
tisement will stay away from that place because he fears
that he may have to occupy one of the thirty-nine hun-
dredth seats.
Quality, Not Film Length
Managers jump from one mistake to another; as fast
as they have learned that footage in films is not the only
quality to be considered, they pass right by the fact that
the number of seats in their houses is of no moment to
the audience if they cannot see the show to advantage
54
THE MOTION PICTURE NEWS
from every one of them. If more was said about the com-
fort of the seats and less about the number more people
would go to many shows than they now stay away from.
The detail and furnishings of the St. Louis theatres is
second to none in the country. No theatre is considered
complete without an up-to-date air-cooling device, and
every house has its free telephone, rest and retiring rooms
for both sexes. These conveniences were not general in
many of the large downtown theatres before the advent
of motion pictures. The ventilating plant of one theatre
alone was installed at a cost of $24,000, and the manager
does not think he has done anything out of the ordinary
in putting it in; he simply regards it as being up-to-date
and progressive to equip his house with all the modern
coivveniences.
Strong Features Demanded
Features are on the uphill climb. Two downtown
houses have changed from a four and five-reel program
to all features. The series pictures are very popular,
"The Adventures of Kathlyn,'*^ "Perils of Pauline" and the
"Lucille Love" series are taking fine; the "Million Dollar
Mystery" has just been launched. ' Stories of these pic-
tures are printed in local newspapers.
On the other hand, though, there is a cry from both
audience and exhibitor for real features. One exhibitor,
representing a number of houses, says he finds it difficult
to get features that please his audiences. They want
three and four-reel stufif, but they do not want padding;
they do not want to see John sit and gaze at the locket
three hundred feet of film just because the director or the
author, or whoever was responsible, was suffering from
laziness, or poverty of intellect, to such an extent that he
could not invent action enough to keep the picture
moving.
Five reels is about the standard program, and daily
changes are coming more to the front, although there are
still a few houses that change three times a week.
Exhibitors are either more exacting, or manufacturers
are giving them less attention than they should. There
is a general feeling among a great many exhibitors that
the manufacturers are thinking more of footage and
grinding out a certain number of releases each week than
they are thinking of quality.
Censo"ship has not struck us yet. Two vice crusade
films were stopped at downtown theatres, one after it
had run several weeks, and the other after a few days;
but in the main there is little talk of censoring pictures.
We have the usual number of blue-law and blue-soul per-
sons, and our share of citizens who have an intolerable
itch to regulate somebody else's business, and there are
many patriots who are willing to hold down a political
job censoring films, but they are in the background.
To sum up, business looks good and the future bright
for the film business.
A. H. GlEBLER.
Future Bright In Chattanooga; Com-
petition Keen ; Prices Are Low
special to The Motion Picture News.
Chattanooga, Tenn., July 2.
A BRIGHT future faces the motion picture business in
Chattanooga. Among exhibitors there prevails a
spirit of optimism. There are now nine picture theatres
in the city, catering only to white patrons, while five the-
atres in the principal colored section are being well pat-
ronized by members of this race.
Feature films are proving very popular, and it is the
opinion of one exhibitor who has made a careful study
of the situation, that the future of the business will hinge
on real features.
Within the past five weeks a new picture theatre has
been opened here, and plans are now under way for the
fitting up in the heart of the city of what promises to be
one of the finest theatres in the South.
Quite a little remodeling has been done in the last
year, and one picture house is now being thoroughly re-
modelled and renovated throughout. Still another the-
atre was recently reconstructed on the inside.
Big Features Getting Good Business
The average price of admission is five cents, except
when feature films are shown, when it advances to ten
and twenty cents. It is not probable that the price of
admission will be increased.
Seven of the picture theatres are located on Market
street, the principal thoroughfare, three of these being
within a few doors of each other in one block. The seat-
ing capacity of these theatres is about 400 or 500. The
Lyric will seat about 1,300 people.
Feature productions, now being shown, are proving
great drawing cards. Especially has this been true at the
Lyric Theatre, managed by Lawrence H. Smith, where
such films as "Brewster's Millions," "For Napoleon and
France," "Les Miserables," the "Old Curiosity Shop,"
and other masterpieces have been exhibited. "Lucille
Love" pictures, shown at the Picto, of which M. Mugnier
is manager, have proved highly popular, as was "Tess of
the Storm Country," "The Brute" and "The Littlest
Rebel," shown at the Alhambra Theatre, managed by
Howell Graham.
The public demand seems to be for more features and
the exhibitors are supplying this demand to the best of
their ability.
Where feature films are shown the program is changed
about two or three times a week. Otherwise it is changed
daily.
One exhibitor thinks three reels are sufficient, while
another says that he feels he cannot get on with less than
five reels. The competition is heavy and exhibitors are
vying with one another in producing pictures that will be
drawing cards.
Ernest G. Taylor.
Optimism Strong In Birmingham;
Higher Prices Needed, But Unlikely
(Special to The Motion Picture News.)
Birmingham, Ala., July 1.
WITH four, and possibly five, new theatres planned
and the popularity of the picture theatre apparently
steadily increasing, there can be nothing but a decided
note of optimism in the film market for Birmingham in
the near future.
50,000 the Estimated Daily Attendance
Although at the present time there are fewer theatres
than there were six or eight months ago, nevertheless the
increase in number and quality of theatres over two years
ago is more than double. The seating capacity of the
motion picture theatres in this city now will approximate
well over 7,000, not counting the vaudeville houses nor
the negro theatres; and it is estimated that fully 50,000
people pass the box-offices every day.
The closing of the Odepn No. 2 by T. S. Abernathy on
account of the expiration of his lease and being compelled
to move, and the closing of the Ne-yv Victoria some months
ago on account of fire, has reduced the number of the-
atres within the last few months.
A. Alex Wall, owner and operator of the Alcazar on
Second avenue, between Eighteenth and Nineteenth
THE MOTION PICTURE NEWS
55
streets, announces that he already has plans under way
for the erection of three airdomes in the residence sec-
tions of the city, and T. S. Abernathy, of the Odeon the-
atres, announces that he has about closed a deal for the
construction of what will be the most beautiful theatre
for motion pictures in the entire South, although it will
not be so large.
Mr. Abernathj-'s new theatre will be in the heart of the
downtown section, he states, but he will not give particu-
lars regarding its location and other details until another
week.
Mr. Wall's contemplated airdomes will be erected, one
at Woodlawn, one at West End, and one at Five Points,
in the South Highlands residence section.
Five Cents Is the Present Limit
So far, the maximum admission price the public will
pay in this city is five cents, and local exhibitors are not
of the opinion it will be increased in the near future, al-
though they state there is no doubt but that higher prices
are needed.
H. M. Newsome, who now operates three theatres in
this city, has tried to put one or two shows on a ten-cent
basis, but the attendance immediately dwindled. After a
week or two's operation he had to drop to five cents. The
local exhibitors admit that the reason they cannot get
more than five cents is due to too much competition.
There are several different and separate interests oper-
ating theatres here, and instead of co-operating and work-
ing in harmony, they conduct the keenest competition
with each other.
At one time an agreement to raise the price of admis-
sion was entered into but the old competition "bug" im-
mediately got busy and several of the partj' broke the
agreement. Just as soon as film men get together and co-
operate for their own interests there is no doubt but
that higher priced shows will flourish here.
Well Balanced Programs Please All
It would be impossible to designate the favored class
of film with the Birmingham public, for it appears that
the best patronized show is a well-balanced bill of com-
edy, drama. Western, foreign and educational subjects,
although the strong drama and the comedy and educa-
tional are best liked.
The widely diversified program is practised by local
exhibitors. Feature productions are popular and feature
films have increased a great deal, but exhibitors state this
is due probablj^ as much to the fact that manufacturers
are making more of them as to the fact that the public
wants more of them.
They state that both the classical and the sensational
feature are wanted, because each caters to a certain class
of patrons. When they run a classical feature they state
they draw patrons who would never enter the theatre
under other circumstances, and when they run a sensa-
tional feature they draw big crowds who would not like
a classical film.
Patrons Unvdlling to Remain Over Half an Hour
All local exhibitors are strongly in favor of the daily
change of program. They state that conditions are such
that longer runs with a single film are not profitable here.
Long programs are not desired. People here do not want
to spend over half an hour or three-quarters in a show.
Three or four reels are being used and thej' seem to suit
the public best.
Film rentals have been increased in the past year with
a steady growth which has not been exceptional but which
is expected to continue. The growth of the business here
appears healthful and steady. About a year or eighteen
months ago local exhibitors apparently overstepped the
field and too many theatres were operated, with too long
programs, and some of them failed to make money.
Things soon went back to normal and since that time
there has been a steady and substantial growth.
Birmingham exhibitors state that .manufacturers no
doubt often are found not exactly in touch with their mar-
ket, but that such neglect apparently is due to some mis-
take.
No Attempts Made to Form Combines
In spite of the heavy competition here there are at pres-
ent no amalgamations of small or large theatres in pros-
pect. The last effort at a combination of interests of
some of the theatres was made about eighteen months
ago but nothing has developed since.
The average seating capacity of the Birmingham the-
atres would probably be about 900; they range from 500
to 1,200. They are all of the highest class, modern in
equipment and furnishings. The fronts of nearly every
one are costly and attractive. The prevailing tj'pe is the
long room with inclining floor, the stage at the end oppo-
site the entrance. Two of them have balconies but the
rest use but the one floor for their seats.
No remodeling of anjr consequence has been done in
the past year. Some changes are contemplated by one
or two of the operators, however, in the near future.
There are no indications of any theatres discontinuing
business. Mr. Abernathj- closed the Odeon No. 2 because
the building was to be torn down for the construction of
a new one, and the new downtown theatre he is contem-
plating will take the place of the one closed.
Exhibitors Want Sunday Shows
About the only public issue pending here now which
the motion picture men are interested in is the Sunday
opening proposition. There have been no developments
in this movement recently, and when interviewed the ma-
jority of the exhibitors were pessimistic. They seemed
to indicate that the matter would be dropped for the time
being.
They state that there is no doubt but that Sunday
shows are needed in Birmingham, or that the public wants
them. If given an opportunity to demonstrate the propo-
sition to the city commissioners and the Pastors Union,
they say they could prove their contention.
This, however, the pastors will not hear too frankly
admitting they are afraid of the competition with their
churches. As long as the pastors with their more or less
good-sized following stand readj' to fight the matter the
commisioners will not agree to the Sunday shows, al-
though personally there is no doubt but that all three
members of the citjr commission favor Sunday shows.
Exhibitors state that there can be no doubt but that
Sunda}^ shows are coming, it being merely a matter of
time. And thej' apparently have decided to play a wait-
ing game.
Ralph S. Silver.
Lower Mississippi Valley Men Blame
Producers for Neglect
special to The Motion Picture News
New Orleans, July 1.
TOO many productions, overcrowding the market with
unwisely selected reels and unnecessary competition
among theatre proprietors, have resulted in rather poor market
conditions in Louisiana and Mississippi during the past few
months.
Little attention paid by producers to needs of this section
is blamed to an extent by theatre managers, who add that
there appears to be a desire on the part of division repre-
sentatives to push on them anything that happens to be on
hand.
56
THE MOTION PICTURE NEWS
Exhibitors Dissatisfied
In many parts of Louisiana and Mississippi motion pictures
are a ver)- recent development, but the patrons are rapidly
becoming educated and local managers declare that a higher
standard and a better selection will be demanded in the
future.
Information gathered from a number of places in the two
states indicate that theatre managers are dissatisfied with
the present service, and that there will be a number of
changes in the booking arrangements.
New Orleans representatives of the film manufacturers
believe that conditions will be better within the next few
months. In the first place, the long summers tend to di-
minish the motion picture business, except in the coast re-
sorts and airdomes, and in many points competition has gone
to a ridiculous degree.
In some sections of New Orleans and in a number of
other places in Louisiana and Mississippi local managers are
endeavoring to give the people too much, showing from six
to ten films at each performance, and so proving themselves
so eager to get all the business there is and kill off com-
petition that they are killing themselves by making it im-
possible for the patron to visit more than one performance
during the evening.
Good State Sunday Business
Average seating capacities of theatres through the two
states is about 300, but conditions vary considerably by sec-
tions. In New Orleans the average city conditions exist, but
in the outside town there is practically no patronage of
the theatres, except at night, and in many instances there
is no opportunity to give more than two performances each
evening.
However, through the state generally the films enjoy a
lucrative Sunday business. As a general rule, the towns in
both states that have had the most phenomenal growth in
the past two or three years owe their prosperity to the lumber
business, and the theatres in those places owe their patron-
age to the laboring element. In these places there is little
or no business done except at night, and retiring hours are
so early that the theatre manager must be satisfied with
getting most of his patronage with one performance.
Agents Should Study Local Conditions
Many of the films sent to these towns are badly selected
and over the heads of the audience, resulting in failure of
the theatres to hold the business. Booking agents in this
section seem largely unfamiliar with the conditions with
which they have to deal in the various sections, especially
in the French districts of Louisiana and in the many and
extensive foreign settlements. Louisiana in particular is a
peculiar state and representatives of film concerns would do
well to familiarize themselves with conditions before attempt-
ing to advise local managers.
Average prices for admission are five and ten cents. In
some of the larger cities feature productions up to twenty-five
cents have done splendid business. But in this connection,
too, the peculiar conditions come into consideration. There
are only two really large cities in Louisiana, New Orleans
and Shreveport, and there is no city in Mississippi with a
population of over 25,000.
Some of the Factors
It is easy to see, therefore, how certain films that have
done big business and have proved great successes on circuits
composed of cities with the average population of say, 50,000,
fail to meet success where the average is far less than one-
fourth that number.
Still another element entering into the problem is the
large colored population, there being a number of theatres
catering exclusively to the negroes and many others who
depend on the patronage of the blacks to pay expenses.
There is every prospect for increased demand in feature
films, the representatives of the film companies report, and
many of the towns, especially in those where the laboring
element is strong the demand for the more sensational is
keen.
Problem Plays Do Not Attract
The ordinary problem play and society drama is far above
the heads of the average spectator outside of the larger
cities, and the continued flooding of this section with so-
ciety plays and dramas of upper strata big city life is ridicu-
lous and is causing a loss of patronage.
Comedies and dramas with a punch and a liberal sprinkling
of Western plays are demanded for the diversified programs,
yet local managers are complaining that the Western plays
are being overdone very badly and that their patrons are
finding fault that there is too much sameness in them, tod
much mere horseback riding without real action.
One recent two-real drama which simply portrayed the
theft of a sheriff's wife and a battle with the outlaw was con-
demned on many sides as being tiresome and pointless. Many
managers say that producers of Western drama seem to
think that when they have introduced a few horses and have
provided considerable gun play they have done enough.
Some Fields Overcrowded
Relentless competition, caused as already stated by the
tendency to make the programs too long, has resulted in quite
a number of theatres closing during the past few months, and
in some sections the field seems to be overcrowded.
This has come in some degree by a number of houses be-
ing started by men who are totally unfamiliar with the busi-
ness, and who have believed success certain simply because
another man in the same town is doing good business.
In such cases competition has brought in the distribution
of prizes and souvenirs and all sorts of contests that have
taken up the greater share of the profits.
Lack of Good Judgment
Film rental services have been decreased during the past
year and there seem to be prospects that the rentals are going
still lower unless there is a falling off in the present intense
competition, and unless the newest producers cease offering
all sorts of inducements and making claims for their film
service that are not carried out. It is a fact the recital of
which will probably be resented in film-producing circles that
some one, either the manufacturers or the district repre-
sentatives, are showing lack of business discretion in dealing
with Louisiana and Mississippi conditions.
There is not a great deal of building in prospect for the
coming months. During the past year there has been a dis-
tinct tendency of the regular theatres to abandon their book-
ings and substitute films.
This will continue if the manufacturers give varied pro-
grams of films that the average patron will understand, and
cease attempting to pad out films that are not worth half the
space that is being given them.
Chances for the Right Men
Both Louisiana and Mississippi are rich fields and there
are many sections that have been barely touched, but the
local managers in the two states generally are poorly organ-
ized and are badly in need of the interchange of views and
the study of the film business.
What is the matter with motion picture conditions in
Louisiana and Mississippi may best be summarized in this :
Lack of the proper organization of the theatre owners,
failure on the part of many to understand the business both
before and after entering the game, and unwise competition
afterwards that tends to destroy the business of all con-
cerned.
On the part of the manufacturers the chief trouble rests in
the facts that they are undertaking to supply films to a peo-
ple with whom they are unfamiliar, and that instead of study-
ing these conditions they are apparently content with at-
tempting to force on the public what they desire to supply.
R. E. Pritch.\rd.
THE MOTION PICTURE NEWS
57
READY MARKET FOR "YELLOW" IN MONTANA
special to The Motion' Picture News
Billings, Mont., July 1.
A CAREFUL scrutiny of the local motion picture situation
reveals two facts which stand out pre-eminently from
the chaff of opinion, speculation and surmise. They are:
1. The public likes feature films and will pay an increased
adinissioi to see them.
2. The public craves sensations rather than photoplays of
educational or esthetic value.
African Hunt Pictures Popular
While there are those who prefer the picture travelogue,
current events, or productions of historical or educational
value, they constitute only a small minority of the photo-
pla3" patrons. Just as the tired business man prefers musi-
cal comed}- to grand opera, or vaudeville to the problem
play, so the motion picture public prefers that which
amuses or stimulates and excites the sympathies or emo-
tions to those offerings which merely instruct.
This is generally true — the exception to which all rules
are subject is also found among motion picture devotees.
African hunt pictures, for instance, proved exceptionally
popular, and the local house which showed them could
not accommodate the crowds which sought admission.
On the other hand, "masterpieces" are shown on Wed-
nesdaj-s and Thursdays — the two dull days of the week.
An explanation of the popularity of the hunt pictures may
possiblj' be found in the fact that they combine the sensa-
tional and educational, with the emphasis on the sensa-
tional.
Business Forty Per Cent Better
To take up other features of the local situation, condi-
tions may be summarized briefly as follows:
Business in the better patronized houses is fully forty
per cent better than a j-ear ago. All houses report an
increase.
The average price of admission is ten cents, with
twenty-five cents the maximum. Exhibitors believe the
latter figure is the most the public will pay at the present
time, although predicting that the time will come when
double that amount may be charged for big features.
fn Billings there are four motion picture theatres with
an average seating capacity of 400, and a "legitimate"
playhouse where photoplaj-s are occasionally shown which
seats about 3,000. During the past year there has been
neither increase nor decrease in the number of theatres,
and the chief improvements made were the remodeling of
the Star Theatre at a cost of $3,000 and the redecorating
of the Gem at a cost of about $1,000.
But two of the regular motion picture houses have side-
walk entrances. To reach the other two patrons must
pass down a long corridor.
Society Films in Billings
In the Billings district, comprising eastern Montana
and northern Wyoming, an occasional new house has
sprung up here and there during the year, but nowhere
has any great increase been noted. The territory is fairly
well covered at the present time, and competition — if j'ou
ask the exhibitor — is "all the traffic will bear."
As stated above. Billings, a city of 16.000, has four
houses on regular circuits and another which picks up
occasional "strays" and shows them between-times when
the house is otherwise idle.
Society films are supreme with the Billings public — -
quite naturally, as the country is onlj' thirty years old —
and comedy comes next. Western playes are condoned.
but are not especiallj- popular because so many are not
true to actual conditions. Confidentially, Western people
have a grudge against this class of productions for the
reason that they portray the old West — the West of the
Indian and the range rider, which long ago was relegated
to a romantic past — and to that extent misrepresent a sec-
tion of the country which is rapidly attaining a high de-
gree of civilization. Foreign and educational films are
nil in point of popularity, and are only used as "fillers."
Features Get Their Innings
Another word as to features: bona fide feature produc-
tions, say exhibitors, are growing in popularity more rap-
idlj' than any other class of plays.
"Give us more," the public cries, and the managers are
doing their best to supply the demand. From this it may
be gathered that the future of the business will most cer-
tainly require more big features, and, in the opinion of
many Western exhibitors, future successes will be in di-
rect ratio to the number of features produced and ex-
hibited.
The time is coming, they saj^ when all-feature theatres
will pay. They will not entirely supplant the variety
house — if the term may be used to apply to pictures — but
will make Uieir presence felt, to say the least.
But the Features Must Be "Yellow"
And this also is true — the features must be sensational
beyond all imaginings of the pioneers in the game. They
must be "yellow."
"The louder the paper the quicker the public will come,"
is the way a director of the JMontana Theatrical and Ex-
hibitors League puts it.
In the matter of changes, exhibitors generally admit
that while the daily change has many attractions, at the
same time it does not give them time to properly advertise
their programs, and for that reason is less desirable than
three or four changes a week, with a new program, say,
each Sunda5^
Whether or not the daily change will be abolished is
conjectural. If the exhibitors get together it may be — if
they don't it will not. Just now it is a question of com-
petition— if the other fellow advertises a daily change his
competitor must, too.
Shy at "Long" Programs
Long programs, if "long"' means more than six films,
are not desired. Three to six seems to be the popular
standard, according to their length. The public expects
a show to last an hour or an hour and a half, and what-
ever length program will occupy that period is the one
which exhibitors say will prove the most popular.
There is no prospect of amalgamation at the present
time. JNIergers have been tried, but have not proved suc-
cessful, and indications are that locally, at least, the
theatres will run along indefinitely as at present. There
are signs, however, of co-operation as to price. While
the managers have not been able to get together on any
fixed basis, the probabilities are that before another j^ear
is up all playhouses will be operating under a price agree-
ment which will eliminate cut-throat tactics and ruinous
competition.
Service Rentals Increase a Third
Service rentals have increased fulh' a third during the
past year, and exhibitors predict a still further increase
as added features are "wished" on them faster than they
have time to train the publir appetite.
58
THE MOTION PICTURE NEWS
That this may not sound inconsistent with statements
previouslj' made, let it be understood that the producers
apparently' have sensed the public demand for features,
and are turning them out as fast as the market can take
care of them.
In one detail local exhibitors do not think manufac-
turers are paying enough attention to their needs, and
that relates to the tendency to group productions of sim-
ilar character instead of balancing them to conform to
the public taste.
Greater diversification seems to be the present need of
exhibitors, and the sooner manufacturers realize it the
sooner they will restore harmony among their customers.
Gauging the Public Pocketbook
In closing, exhibitors declare both plan and price must
inevitably go up, and already they are groping about in
the dark of public opinion to see how far the public will
go to get what it wants.
Exhibitors realize that the big features cost money, and
that the added expense in the final analysis will have to
be borne bj' the public. Whether or not the photoplay
patrons will pay an admission commensurate with the
character of the production he is demanding remains to
be seen. That development of the business is still in the
experimental stage.
T. A. Huntley.
Exhibitors In Idaho Complain That
Producers Neglect the Market
special to The Motion Picture News.
Boise, Idaho, July 1.
DIVERSIFIED programs, society, drama and educational,
preferred ; short programs not to exceed five or six reels
well acted and telling the story and a popular admission price
of ten cents is the opinion of the Western moving picture
theatre managers in this territorj-. Through keen competi-
tion, they have carefully studied their audiences, surrounded
them with every comfort and luxury known to the business.
They are seeking to secure moving picture films that satisfy
and are most successful with short reels and diversified
programs although an occasional long special feature is a
winner. But it only catches a certain crowd, unless ex-
ceedingly- well advertised, while good reels on a general
program with two changes a week are regarded as best busi-
ness getters.
While there is a vast difference in opinion among managers
relative to the best business getters, whether comedy, drama,
or educational, they find that the western pictures do not
take well in this countr\^ They are often overdone, do not
characterize the western tj'pe and only pull a small crowd,
while foreign pictures do not take well at all and are seldom
shown here and have not been for the past few years.
Sensational Features Not a Success in Boise
Sensational features are not big business winners in this
section and it is believed by the managers that they will be
less in demand in the future. There seems to prevail an
opinion that the sensation is often overdrawn and while an
occasional sensation feature which stays within the bounds
draws a crowd for a time, it is not nearly as successful in
filling the house as a diversified program.
Film service rentals have not increased in this territory
during the past year, except on a few of the larger produc-
tions. Theatre managers are unanimous in their opinion that
the manufacturers do not begin to pay enough attention to
their market and that this phase of the motion picture busi-
ness must be remedied and the manufacturers brought face
to face vjith conditions.
Probably the most important question to motion picture
theatre managers is the one relative to what productions
please most and will bring the most business.
This question was put to four managers in one night.
They were asked to ponder it carefully, consult their cash
receipts and upon finally getting answers, they were as fol-
lows :
No. 1 manager says, "Society, drama and educational."
No. 2, "Comedy, society and educational, also travelogues,
very few western and still fewer foreign."
No. 3, "Society, comedy and western."
No. 4 declares that when subjects are good there is no
discrimination.
It may be of interest to know that manager No. 2 tried out
western productions to some extent and even featured them
with special singers, but found they were not a success here
only in rare cases.
Keen Competition: Up-to-date Theatres
There is probably no city in the West with a population of
25,000 where the motion picture theatres are better than in
Boise. Competition is keen and the managers have arranged
their buildings with every conveniences, comfort and luxury
known in the business.
There are four theatre buildings here, two were especially
designed for motion picture show buildings and two were
large store rooms remodelled for the business. A special
ventilation plant was installed in one theatre forcing the cool
air from the cellar into the building, making it cool on the
hottest day.
The others have installed special fans for ventilation while
fans on both sides the house are constantly going in all the
theatres. A special feature at two of the theatres and one
which is proving a winner is the clocks installed at two of
the theatres directly in front of the audience and to one side
of the picture curtain.
Owing to the fact that a number of interurban cars run out
of Boise, this novelty has proven popular here and especially
so as the clocks are those regulated b}' the Western Union,
thus assuring accurate time and permitting those having to
go at a certain time, to enjoy the pictures knowing that they
can depend upon the time and catch their cars or train.
The average seating capacity of the theatres here is 500.
Two of the houses will run above that mark and the other
two possibly a little below.
During the past year no new improvements have been
made and while- business has been slow for the past two
months, it is doubtful if any of the houses go out of busi-
ness, except, perhaps one, which has been operated for but a
few weeks by an amateur and is really the fifth theatre house
in the city, although it caters more to vaudeville than to mo-
tion pictures.
Big Specials Are Uncertain
High class pictures and numerous special features have been
shown here more during the past year than previous. Some
of the big specials have had a big run, while others, equally
as good, have not been well patronized, while diversified
programs run of the same night have brought good houses,
according to a report of one of the theatre houses. It is
this manager's opinion that it is hard to tell just what the
public demand most, but he believes that any good production
with an occasional change will bring out a crowd to a ten
cent show while they might not come out if the price was
higher, although if the productions warrant 25 cents admis-
sion, he does not think there will be any objection to raising
the price. But he does not believe the present productions
warrant a change in the admission price.
A rise in quality might warrant a corresponding rise in
prices.
J. M. Floyd.
THE MOTION PICTURE NEWS
WEST IN STATE OF UNREST AND TRANSITION
special to The Motion Picture News.
Kansas City, Mo., Juh- 1.
THE great Southwest speaks in no other terms to the
motion picture than prosperity. The biggest wheat crop
in Kansas and Missouri in ten j-ears, cheering prospects for
a huge com crop, and a steadj" development in all the lines
that make up the wealth of the surrounding states, predict a
big year.
And, as the motion picture theatre quickly catches any
drift toward either adversitj- or prosperit\", business looks
promising for at least the next eight or nine months.
Theatres Increase in Small Towns
This territor\", however, has gone through several bad
years, and in some respects the motion picture business has
been dull. But the smaller towns outside of Kansas City
in this territorj- have shown an increase in the number of
theatres. The smaller towns now are installing picture shows
and in the larger cities bigger and better showhouses are be-
ing constructed.
In Kansas City, though, there has been a decrease in their
actual number — but a rather startling increase in the seating
capacitx" of the showhouses.
This is explained easily. Kansas City has built several
large theatres recently that have forced out of business two,
possibly three, smaller ones. The prevailing type of theatre
in this district still is the store show, with an average seat-
ing capacit}' of from three to four hundred. But that is
passing. The list of bigger showhouses, averaging a seat-
ing capacit}- of six hundred, built within the last year and a
half, is interesting. The Royal, the Electric, the Gladstone,
the St. John, the Alerit, the Bancroft, the Apollo, the Ells-
worth, the Highland, the Gilham, the Benton, the Bonaven-
ture, the Queen, the American, the Colonial and the Emer-
ald are all of recent construction. Besides these, the Willis
Wood, foiTnerh" the leading "legitimate" theatre in the city,
has been converted to the silent drama.
Admission Stays at Five Cents
The price of admission here still remains at five cents, al-
though one house is experimenting with ten and twenty-cent
admissions and several charge a dime on several days a
week.
The Willis Wood ran for several weeks with an admission
price of tvvent\--five cents. The higher admission fee has
been charged only when a long program consisting of big
features was given.
Features Lose Appeal
The status of the feature film is rather in doubt in this
territory. A tendencj- is being evidenced to get away from
it and to return to the former one-reel pictures.
^^'hen feature films are shown here the\- must be either
of a classical or a sensational production of a popular play
or ston,-. Afany long, multiple-reel features of uninterest-
ing subjects have been shown here in the last few months
and have caused complaint among theatre patrons.
"The program of the future, at least here, must consist of
one-reel subjects wuth only an occasional two or three-reel
feature," an exchange man who is thoroughly in touch with
local conditions said recenth-.
"But these single-reel pictures must show the same char-
acter of acting and of setting as the eight or nine-reel fea-
tures. The longer subject frequenth" becomes uninteresting
and redounds to the discredit of the show."
Personally the writer believes the exchange man's ideas
are correct. Other exchange men, however, are pinning their
faith to the longer feature. Several houses here are in-
creasing the length of their program, but, apparently, there is
little demand for that. The program of three or four reels
seems to be filling the bill with complete changes every day.
Taboo Red Light Pictures
The strength of the diversified program in this city is
shown by the demand for films. Western, society, comedy
and sensation pictures almost comprise the list, with each
in about the same amount. The anti-vice film, depicting
stories of the red-hght districts, has been on the whole a
failure here. One such reel, despite the general apathy, has
been shown repeated!}- and is still drawing the crowds. It is
almost alone in that field.
The future here will see a gradual disappearance of the
storeroom shows and a gradual increase in the number of
speciallj- built houses. It probably will witness also an in-
crease in the cost of film rental service.
Excessive competition and purely local conditions have
forced the prices down, according to exchange men, until
the}' are on the whole lower here than in many other cities.
This will be rectified slowly perhaps, as the standard of
the single reel subjects increases. And, too, an increase in
the number of rentals is certain to follow.
So far this year there has been little change in conditions.
But much is expected in the immediate future.
George E. Quisenberry.
Omaha Is Feature-Mad, But Exhibitors
Want "Short Stuff"
special to The Motion Picture News.
Omaha, Neb., July 1.
IF unsettled conditions prevail in any part of the motion
picture world, it is in the Middle West of the United
States. Business here is reaching a capacity it has never
known before. Exhibitors are just beginning to erect special
structures for the exhibition of motion pictures and are be-
ginning to move out of remodeled buildings.
Omaha and its territorj^ have been called upon within the
last two weeks to support a fifth exchange. The state branch
of the M. P. E. L. A. is one of the most advanced in the
country, and there is an intense activity in the city branch
here.
But there are problems.
Cutthroat competition is a reality and standardized ad-
mission is a fond dream still far away in the future.
Omaha Is Feature-Mad
Omaha is going feature-mad, according to the exhibitors
of regular programs. Exchange men say the list of feature
exhibitors is growing every day. A number of theatres,
regular motion picture houses, as well as the legitimate the-
atres that are being used for pictures during the summer
months, are running features exclusively.
And Omaha exhibitors have a decided kick to make to the
manufacturers.
They want more "short stuff," that is, half-reel or one-reel
pictures.
Lively comedies, heart-dramas, educational films and once
in a W'hile a two or three-reel feature to mix in — and ad-
vertise big — are what the local trade want.
Exhibitors Keen for Standard Price
The average price of admission in Omaha is ten cents for
theatres showing regular programs and fifteen cents for
houses showing big features. In the congested district —
one comer, for instance, where there are five motion picture
theatres within 100 feet — the price is five cents. The Omaha
public will pay a regular price of ten cents and twenty-five
cents admission to the big feature shows.
Exhibitors w-ould like to see the standard price ten cents
for the regular shows and do away with cutthroat competi-
tion in some parts that has been spoiling business for or-
derly shows.
6o
THE MOTION PICTURE NEWS
When theatres get to plastering the front of the house
with huge banners bearing the words : "Blood ! Blood 1
Blood !" and then, when the patron gets inside, showing him
a common, slow picture, it is tempting destruction.
A local newspaper caused much comment recently when
it ran a series of articles, saying the motion picture theatres
were taking the place of the cheap yellow-backed novels we
read when we were kids. "Jesse James in Novels Gives
Way to Jesse James in Moving Pictures," read one scare-
headline. The better class of exhibitors raised a protest, of
course. But they admitted the sensational advertisers
couldn't be blamed. It was the competition.
Frequent changes in the management of a number of
down-town theatres indicate that some will discontinue busi-
ness soon. They are known to be losing money. The weak-
est must succumb in the competition. They are having an
uphill pull that is proving top hard.
Foreign Features Are Popular
How to standardize admissions and prices so these places
can compete and let the best survive is a problem local ex-
hibitors are anxious to see solved. Regular patronage, de-
sired by all exhibitors, is now enjoyed by only three of
Omaha's down-town theatres.
Foreign pictures, shown in features, are popular in Omaha.
Out in the state and in the down-town districts of the cit-
ies, sensational features are in demand. The small towns
are, however, rapidly developing a hunger for really classical
features that threatens to bring on a dearth in the market
unless more is produced.
When the motion picture business is standardized in
Omaha the exhibitors will have two changes a week. Four
or five reels will make a show. And the shows will be of
such a nature that the patrons will be well satisfied. Need-
less to say, this is what exhibitors want.
The introduction of a recent ordinance threatens to halt
growth of the business in the Omaha xesidential district for
a short time. The ordinance refuses permission to build new
motion picture theatres in the residence district.
Five new theatres have gone up in Omaha this spring
and more are coming if the ordinance can be overcome. No
amalgamations of theatres are being made to quell competi-
tion. Exhibitors agree such amalgamations would be hailed
as a Godsend in some parts of the city, but it is a ground-
less hope.
Small Towns Want Better Films
Out in the state the motion picture business is passing the
experimental stage for the first time this summer. The
made-over opera-house is giving way to the cool, specially
constructed motion picture theatre. The small towns are
rapidly getting away from the cheaper films and are taking
up a higher class with great success.
All the Omaha exchanges report greatly increased sales of
motion picture machines, indicating that business is going to
be better than ever. The machines are going all over Ne-
braska. Iowa, South Dakota and Kansas from Omaha.
Exhibitors at all the league meetings are getting to censor
the manufacturers. "More short stuff !" is the cry.
"Where can I get a good, lively one-reel drama?" asked an
exhibitor. "I can't get it.
"/ don't want a six-reel feature. Condense a four-reel
feature into two reels and give it to me — something bubbling
over with action. I want a short comedy with real laughs in
it. I want a one-reel drama full of thrills and emotions.
Where can I get them?"
Such was the plea from nearly a dozen of the leading ex-
hibitors, not only of Omaha, but of the state.
At a meeting of the Omaha branch of the M. P. E. L. A.
last week the increasing length of feattires was deplored in a
series of talks. And the Nebraska branch's representatives
at the national convention will voice the same sentiment.
Exchange Men See Promising Future
Exchange men in Omaha declare they are looking into a
future more promising than ever before. Of course there is
competition here, and it has grown since a new exchange was
started two weeks ago. There is a constant fear on the part
of exchange men that cutting prices may be started. Not
a theatre in Omaha's territory discards one service but what
it has repeated and earnestly presented opportunities to take
four other services. Several of the largest theatres in Omaha
have changed their service recently.
The quantity of films shipped from Omaha has increased
nearly one-fourth within the last year, say the exchange
managers. They decline to say, of course, how much the
income has increased, but they point to an increased number
of employees, better equipped headquarters and progressive
conditions all about.
"What do you think will be done at the national conven-
tion?" was the question asked The Motion Picture News
representative in his trips from theatre to theatre and in the
letters sent in from out in the state.
Every exhibitor in this state and in Omaha's territory is
watching the convention. What is he thinking? What is he
hoping for?
He wants the same fair, square chance that he would have
if he owned a grocery store or were in any other business,
and he wants it bad, especially since the business is growing,
groiving, growing. And he is hoping the convention will help
him realize his desire.
Guy p. Leavitt.
Denver Sees Salvation In Combine
to Stop Competition
special to The Motion Picture News.
Denver, July 1.
THE consolidation of the motion-picture interests and the
monopoly of productions to control the flood of films is
the logical ultimate salvation of the motion-picture industry,
is predicted and to no little degree anticipated by the ma-
jority of Denver film men.
When competition has reached a point where it menaces
not only its own cycle, but casts a grim shadow of failure
over the entire industry, then the adage that "competition is
the life of trade" may well be erased and "co-operation
through the medium of consolidation" be written indelibly in
its stead.
Undoubtedly in the opinion of the local interests the curb-
ing has passed beyond control of exhibitors with the influx
of feature films and a disregard of the future by their ex-
ploiters nothing short of universal control of the produc-
tion will suffice.
"A couple of billion dollars combine" aptly expresses the
proportions that the motion picture has assumed and the
magnitude of the controlling power, according to S. L.
Baxter, owner of the Isis, perhaps the finest house in the
West.
"Industry Needs One Head," Says Manager
"What the photoplay needs is one head, one power, one
master mind trained to the needs of the field, to grasp the
reins and check the mad race in which the industry is
moving.
"The motion picture is only where drama was when the
alleged trust took hold and organized and placed upon a
sound business basis the commercial end of the drama," says
C. C. Percy, manager of the Paris Quarter, a million-dollar
house.
H. E. Ellison, manager of the Colonial and the Plaza, the" -
first exclusive weekly stand to embody the higher ideals of
the silent art, said :
"A process of eUmination will surely take place. The pub-
lic is daily becoming more exacting in its demands. This
latest art is being advanced to a higher development, and a
V
I
THE MOTION PICTURE XEWS
6i
new era of management has dawned. Consolidation is the
eventual solution."
Perhaps no city in America presents such conditions as
Denver. Graced by as fine a lot of theatres as is found any-
where in the land. There are two blocks of theatres in the
motion-picture district, where the 'investments aggregate
more than a million dollars.
Denver Suifers from Five-Cent Standard
Denver has long suffered from the five-cent menace ; not
from the fact that the public would not pay more for amuse-
ment, but from lack of organization and co-operation of the
interests involved.
The interest in photoplays can be readily realized when
it is known that almost the entire population attends pic-
tures every week, in spite of the long programs. In spite
of the influx of features the patronage has remained even
during the past six months.
True, there is a steady dropping off of the one-time "fan,"
who was the daily guest at his favorite house. This species
is almost extinct now.
This is accredited to many causes by many managers. They
said that it has come from the concentrating upon the lengthy
programs of five, six and seven reels of which Denver is
now in the grip, and which tires the spectator, from whom
are heard expressions like, "'There's nothing new in pictures ;
they don't interest us as they used to."
The writer, in interest of the argument, questioned hun-
dreds of old fans, who a year ago never missed a day at
the pictures, but now rarely attend. One out of every hun-
dred will credit it to anything but the long programs that are
produced.
To this argument the present exhibitors bring the same
answer: "Yes, the public do not want more than three or
four reels, but what can I do when the others are showing
six and seven reels, although the public want no more?
They feel cheated if I show less."
New Clientele Takes Place of Old Fans
However, instead of the fan there has grown a new
clientele, recruited from the legitimate patrons, stock house-
goers, readers, influenced to attend by their acquaintance
with the adaptations presented with celebrated stars. Only
the price now stands in the way of a larger patronage from
this class.
They refuse to pay a nickel, and it has only been within
the past few months that local exhibitors realize it is foolish
to expect people to spend ten cents carfare to spend a nickel
for amusement, and have raised the price to ten and twenty
cents.
Now there are five principal houses charging ten cents two
and three days a week. They play to a larger patronage than
formerly.
The opening of the Plaza has thrown the strongest light
on the photodrama entertainment than any other venture
recently mentioned, and its i elation to the future of the in-
dustry is vital.
Boldly this theatre, facing in a city of a quarter of a mil-
lion people enough amusement enterprises, has flaunted its
ideas and ideals in the face of competition, demanding a
permanent advanced admission, and it inaugurated a schedule
of four performances a day. The first week the receipts
were more than to justify the defiant, somewhat altruistic
attitude of the management.
Feature Film Far Ahead of Single Reels
The feature film is foremost in popularity in this city,
single reels failing to attract. The loss of the "fan" has
broken the back of the single reel's appeal.
Denver, like other cities, has had a flood of "slave dope"
meant to attract sensation-loving and the deprayed. But
they were disappointed in not seeing as much crime depicted
as they expected, and the patronage failed, with the result
that true dramatic patronage with its appeal to modern minds
has taken the rightful hold upon people.
The foreign films, with their erotic emotions and their lack
of sympathy appealing to American hearts, the exploitation
of affairs and passions not in accord with American under-
standing, failed to draw. Likewise American productions
with Civil War locale, and Revolutionary days. There are
only the two extremes in period the logical kind of films :
ancient spectacle and the ultra-modern drama. Nineteen
hundred years is a chasm which the photodrama must span
to appeal to the present-day audience.
Public Does Not Demand Lurid Films
That the public does not demand the lurid and the vile,
but accepts it because it is offered, is expressed in a remark
of one exhibitor. He said : "A street-car conductor calls the
station, a man gets up, goes to the door and steps to the
street, and unconsciously hangs on a full block before he
can get off."
It emphasizes the demand for modern entertainment.
"Speed," declared the manager. "If I could, I would screen
a reel in seven minutes instead of fifteen, and please more
people by doing so."
The play that has sharp, clean, speedy action, quick turns
of plot and suspense is the only thing acceptable to the pub-
lic to-day. Artistry need not be sacrificed to speed. The
modern locomotive that travels seventy miles an hour is bet-
ter to look upon than the engine of a decade ago."
Sensational scenes have until the present time satisfied this
demand for speed, but the audiences refuse to sit through
four reels of dragging action to see an automobile plunge
over a cliff.
Day of Daily Change Is Past
No little emphasis may be placed upon the influence of the
"fan" as well as the feature production. The daily change
is now considered illogical. Two, three, four, or even
seven-day engagements are common. Admission price has
ceased to be an issue locally, nearly all agreeing that the
public will respond regardless of price. There is a realiza-
tion abroad that quality is the dominating factor in the
present-day entertainment.
While ten or twenty cents is the maximum asked for larger
attractions, with the increasing quality of the productions
and as the prejudice is being overcome, accompanied by an
understanding of the magnitude and the expense of photo-
play production being assimilated by the playgoers, ex-
hibitors are optimistic of the future.
Ccmplaints Against Producers and Exchanges
The disregard of the exchange men and the manufacturers
of the interest of the exhibitors, their listless attitude to
advertising and the lack of co-operation with the theatres,
have been active agents against the proper exploitation of
superior attractions. Because of this many magnificent pro-
ductions have died an inglorious death. Plays deserving
wide advertising and dignified presentation flicker on or off,
often without a mark of memory.
The speed with which the industry is traveling is credited
with this neglect of publicity by one manager, although
others are not prone to accept this excuse.
"If I go to a fountain for ice cream do they say, 'Eat it
with your hands'? or do they give the customer a spoon,"
asked one exhibitor. "Then why .should I put on shows
without proper methods to serve the public?"
In spite of many annoyances and the failure to co-operate,
business manages to hover around normal of the business
barometer, with inclinations to climb, as newer ideals are
grasped by the public and exhibitor alike.
S. Barrett McCormick.
62
THE MOTION PICTURE NEWS
SOUTHWEST MARKET IS FULL OF PROMISE
{Special to The Motion Picture News.)
El Paso, Tex., July 1.
HORACE GREELEY'S advice: "Go West, young man,
and grow up with the country," is applicable to the
motion picture business in El Paso.
In the past two years El Paso has undergone an evolu-
tion in the motion picture game for the reason that the
trend of the manufacturer, superinduced by the exhibitor
who was first to realize the "picture" possibilities of this
section, has been westward.
Both the manufacturer and the exhibitor who have fol-
lowed the westward travel of the films have prospered.
Rapid Building Strides
Two years ago El Paso boasted of three picture houses,
the Crystal, Wigwam and Majestic, the latter a combina-
tion house which it still is. At that time there was only
one film exchange, the W. H. Swanson concern, which
opened its offices in the Litle Caples Building, at the in-
tersection of San Antonio street and Mesa avenue. The
exchange still maintains its office in that building.
The Crystal and Wigwam were both on San Antonio
stree*-. The Majestic was on Broadway. The Crystal
was running a two-reel show while the Wigwam ran
three. There were daily changes of program at both
theatres.
The Majestic was drawing the crowds with pictures and
vaudeville, in a majority of instances putting on tabloid
musical comedies with the motion pictures.
From that first beginning in the business to the present
thousands of dollars have been spent in the erection of
motion picture houses. There is now under construction
the Alhambra, El Paso's latest film house, which when
completed is to cost $45,000. It will have a seating ca-
pacity of 700, and in addition to that will embody the
latest features of motion picture houses in the East. The
new structure is of Moorish design.
From three picture theatres three years ago the num-
ber has grown to thirteen, and the seating capacity of all
the houses will average 400.
$6,000 Remodelling for the Year
The Unique was the first modern motion picture house
to be erected in El Paso. That was followed by the Gre-
cian, the new Wigwam, Bijou, Eureka, Hidalgo, Liberty,
Star, a remodelled Majestic, Lyric, City of Mexico, Smel-
ter Theatre, and motion pictures for the soldiers at Fort
Bliss. In addition to the building expenditures $6,000
has been spent within the past year for remodeling and
repairs.
With the increase in the number of theatres came the
film exchange. For a time the Swanson firm had the
field to itself. Then the Mutual Film Corporation opened
headquarters in the Trust Building, corner of San Anto-
nio and Stanton streets. The Consolidated Film and Sup-
ply Company established headquarters in the Mills Build-
ing on North Oregon street. The Warner Feature Film
Company moving into the same building on last June 15
is the latest exchange in El Paso.
Business Expanding Westward
The increase in the demand for films occasioned by the
growth of the motion picture houses was really responsi-
ble for bringing the film exchanges to El Paso. Besides,
the growth of the business was, extending westward
taking in Arizona and New Mexico, two states, which
like El Paso, are yet pioneers in the motion picture line.
Another reason for the advent of the film exchanges is
that El Paso is the logical point for handling the New
Mexico and Arizona territory.
The exchanges have enabled the exhibitor to get a bet-
ter grade of pictures, and at the same time affording the
exhibitor the certainty of showing the pictures he has ad-
vertised.
Before the exchange men came the exhibitor on many
occasions was compelled to substitute old reels for those
he had advertised. Delays in deliveries in most instances
was responsible for that, or the inability of the film ex-
change dealt with to supply the promised picture.
Require Better Pictures
The patrons of motion picture houses have kept pace
with the progressive strides of the exhibitors. Pictures
shown two years ago would now show to dark houses,
the patrons of to-day has been educated and he is de-
manding a high-grade production.
As far as the patrons are concerned in the aggregate, the
exhibitor in El Paso has a nondescript audience to deal
with. There is a class that highly appreciates classical
productions, but that class is not sufficient in number to
support a house showing only that character of pictures.
At least one-third of the population of El Paso are
Mexicans, . and Mexicans are classed by the exhibitors
among their best patrons. While exhibitors give the man-
ufacturers the credit of keeping in close touch with the
motion picture business in the different territories, the lo-
cal exhibitors here say they have not been careful enough
in the class of pictures they have sent here that dealt
with Mexican characters.
Bad Selection of Mexican Subjects
From the standpoint of the exhibitor the manufacturei
should keep strictly away from the Mexican situation, re-
stricting their productions exclusively to historical events
dealing with Mexico. The business of several local houses
which play almost exclusively to Mexican patrons have
suffered because of these ill-timed productions.
The Mexicans as a race are sensitive and do not appre-
ciate a scene where they are made ridiculous.
Any picture that tends to humiliate him is offensive and
a house showing that sort of picture will notice a material
depreciation in the number of its Mexican patrons.
Ten cents is the regular price of admission at all of the
houses, and there is not the slightest indication that the
price will ever be advanced. Anyhow, it will only be in
the years that are to come, and then only when El Paso
boasts of a real feature house. The standard price for
classical productions is fifteen and twenty-five cents, but
this raise must not occur at frequent intervals if the ex-
hibitor wants to keep his patrons in a good humor.
Do Not Want Too Many Classics
A classical production being shown once a month at
the advanced prices will be accepted with good grace, but
shown oftener than that will result in dissension among
the patrons. The exhibitor who persists in showing more
than one classical production a month at advanced prices
is playing a losing game. The number that really appre-
ciates classical productions and will attend every produc-
tion of that kind, no matter how often, is greatly in the
minority, and the exhibitor whose hobby is classical pro-
ductions will not prosper. Taking into consideration the
fact that the patrons of picture houses here are nightly-
goers and the great majority of that class will not sup-
port classical productions at advanced prices shown more
than once a month, the exhibitor showing a diversified
program is the man that is reaping the profits. A pro-
gram consisting of a two-reel feature and a one-reel com-
edy is the one that nets the business and send."? away sat-
isfied patrons.
.1
THE MOTION PICTURE NEWS
63
Mexicans Want Westerns
The demand for feature films and good comedies is
about equal Picture houses in the iNlexican section of
the cit}' do a good business with Western films. Stand-
ard books and plays reduced to motion picture form al-
ways draw a good crowd. The demand for sensational
pictures has all but died out.
There is not the slightest indication that the daily
change of program will be abolished in favor of any less
changes. The reason is that practically the same patrons
attend the theatre nightl}^ Long programs are not in
demand. Patrons will sit through a six or seven reel
standard production shown once a month and not com-
plain.
Each exhibitor considers that El Paso is a good field
for the business even with the present number of houses.
Thev are of the opinion that there is money enough for
all. '
The exhibitor who steadily keeps his price down to ten
cents is the man accredited with making the real success
in showing motion pictures. There are a number of Mex-
ican theatres that only charge five cents for admission,
and these are running three reels with the customary daily
change.
Nickel Houses for Mexicans
But in these theatres wooden benches are used for
seats, and these are crowded into every available space.
Mexicans are the patrons of these nickel theatres and
thej- are packed into them like sardines in a can. The
Americans and better class of Mexicans demand a strictly
sanitarj- place with plenty of room. These will not go into
a house where they have to be crowded. Yet the nickel
man is making the money and will continue to do so until
a city ordinance cuts down his seating capacity to its
correct dimensions.
Lose Patronage Through "Ad" Slides
In the work of educating the patrons the exhibitor has
lost what was perhaps at one time considered one of his
best sources of revenue — the advertising slide. To-day
there is not a picture house in El Paso throwing an ad-
vertising slide on its screen.
There was a time when the patrons had to sit for fif-
teen or twenty minutes while the operator ran the adver-
tisement slides of local merchants and others. Patrons
stood this for some time, but it was only recently that
the exhibitor realized the possibility of losing his patron-
age if there was a continuance of the "ad" slides.
So also the exhibitor realized that it was the patron that
supported his place of business and not the advertising
merchant. While it was a struggle to give up that source
of revenue the exhibitor made the sacrifice in behalf of
the patron, and again the El Paso exhibitor displayed his
wisdom.
Herein lies the real reason for the success of the pros-
pering El Paso exhibitor; his willingness and readiness
to be pleasant to his patron. The success of the local
exhibitor, after all. is based on his friendly relationship
with his patron. This he considers his greatest asset.
But the friendship of the patron ceases when the exhibitor
shows him second-rate pictures.
R. G. Ch.apman.
Five Cent Theatre Is Yielding In
Los Angeles to Higher Prices
special to The Motion Picture News.
Los Angeles, July 1.
LOS ANGELES is seeing the passing of the five-cent
motion picture theatre, and the building up of very
substantial business on the ten, fifteen, twenty, and even
thirty-cent admission fee basis.
Five-Cent Houses Out of the Running
During the past week three five-cent houses have closed,
and two suburban theatres have changed their programs
and stepped into the ten-cent class. Of the number of
five-cent houses now in this city where there are more
than one hundred motion picture theatres, there are less
than twenty that charge less than ten cents admission,
and of the twenty a majority of the managers argue that
the bottom has fallen out, as compared with business of
one year ago.
With the downtown and suburban houses, where ten
cents or more is charged, there is little complaint, and,
generally speaking, business is good.
Practically all of the ten-cent houses have orchestras,
show programs consisting of three, four, or five-reel fea-
tures, with no more than six reels on the program, ex-
cept in rare instances, and aim to keep away from the sin-
gle-reel numbers unless they have exceptional quality.
Big Center of the Industry Arouses Interest
Probably the greatest success in the motion picture
field of the greatest motion picture city in the country
— greatest because of the many studios, film manufac-
turing plants, and general interest in the film industry-
is that of W. H. Clune, who recently leased the Audito-
rium, the former home of all grand opera, musical recitals,
etc., with a seating capacity of more than 2,500. The
house has been drawing capacity crowds afternoon and
evening at ten, twenty and thirty cents.
During the two weeks prior to the opening of the Audi-
torium for pictures, Mr. Clune advertised in every way
possible, using twenty inches of space daily in the five
leading newspapers, and 24-sheet stands on the most con-
spicuous boards, announcing the policy of his new house
— for he has two other theatres in the retail business sec-
tion— and telling of the twenty-piece orchestra and his
intention to give continuous programs from noon to five
and seven to eleven daily.
He urged all to "watch for the fireworks on the open-
ing night." And thousands packed the city park just
south of the Auditorium, because they could not gain ad-
mission, and saw the electrical fountain blaze forth the
name of Clune every minute, amid a shower of red and
green sparks.
The Auditorium is an eleven-story building located on
a slightly higher level than the business section, and the
sign can be plainly seen to the city limit in all directions
except north.
No Serious Competition from Vaudeville
The opening bill was "Home, Sweet Home," a D. W.
Griffith production, from the local Majestic-Reliance stu-
dio. And this has since been followed by such features as
"War Is Hell," "A Million Bid," "The Spoilers" (two
weeks), "Mr. Barnes of New York," and "Antony and
Cleopatra." All the programs have been generously ad-
vertised on the billboards and in newspapers, and with
gratifying results to the management of the big motion
picture theatre.
Local motion picture theatre owners and studio man-
agers believe there is a place for the five-cent theatre,
with short pictures of one and not more than two reels,
in the shopping districts, where people may rest for half
an hour or an hour during the day. But for the evening
amusement, it is generally conceded Los Angeles picture
fans want the feature programs with good music, which
is impossible for the five-cent admission houses.
The competition of the vaudeville houses does not ma-
terially affect the motion picture theatres. In addition to
the Orpheum, with seats at from ten cents to one dollar,
there are four other vaudeville houses. Pantage's gives
a nine-act program for ten, twenty -and thirtj', but does
not draw away the line from Clune's Broadway, two doors
away, where six reels are shown for ten, fifteen and twen-
THE MOTION PICTURE NEWS
64
ty. And within two blocks is the Hippodrome, with ten
acts, and anj' of the three thousand seats for ten cents;
the Republic, with nine acts for ten cents; and the Em-
press, of the S. & C. circuit, with ten acts for ten, twenty
and thirty cents.
One Person in Five Attends Every Day
Of the other retail district theatres, the Woodley, Tally's
Broadway, the Alhambra, National and Lyceum, it has
been found the larger subjects — and those without pad-
ding— from one and two reels to four and six reels — are
the best attractions.
All of the larger theatres are free users of newspaper
space and very frequently the space occupied in the local
newspapers by the motion picture theatres is twice as
great as that of all other theatres.
Some motion picture theatre managers — through col-
umns of trade papers — have voiced their opinion that it
would be detrimental to exhibitors generally for people
to be taken into the confidence of motion picture manu-
facturers and shown how the films are made, but this
cannot be proved in Los Angeles.
Here people are accustomed to seeing the companies
working on streets, at business houses, in parks and stu-
dios, and it is generally believed these public exhibitions
greatly increase the interest in films, at least statistics
gathered from all exhibitors show that about one person
in five attends a theatre daily.
If the west coast city with its mountains, sea and sun-
shine, which make it the ideal place for film-making, and
where seventy per cent of the domestic pictures are made,
can be taken as the leader in matters pertaining to picture
theatres of the future, by virtue of its large photoplayer
population, it is a very safe prediction that sooner or
later the five-cent houses will be succeeded by larger ones
where feature films will be shown and the rriusical num-
bers will be on a quality basis with the programs of the
finest theatres. J. C. Jessen.
"IN THE SHADOW OF DISGRACE"
(Edison — Two Reels)
REVIEWED BY PETER MILNE
THE cast of this picture, which is quite large and able,
includes Mabel Trunnelle, Herbert Prior and Yale
Benner. It is evident that Mabel Trunnelle does not turn
up her nose at any part she may be called upon to take,
and here she is a simple country girl who, quite naturally,
is loved by a squire. They are married secretly and he is
called away to India. She is cast out from her home, but
later her husband returns and the two live happily to-
gether.
The picture is marked by its unconventionality and is
very well acted and staged. The rural scenes are most
realistic and beautiful. Some of these are worthy of more
than passing notice; a pretty waterfall is shown, and the
numerous scenes beside the country stream lend the de-
sired atmosphere to the picture. Nothing sensational ap-
pears at all, in fact, the action is even slow in parts, but
it is of a kind that will appeal to all, especially those who
admire good acting and a pretty story.
COMPLETE PICTURE OPERATORS' COMMISSION
special to The Motion Picture News
Rochester, N. Y., July 1.
The motion picture operators' commission has been
completed by Mayor H. H. Edgerton, who has named
two additional men to act on the board. They are Com-
missioner of Public Safety Charles S. Owen and Ervin
Saterds.
The appointment of the additional members paves the
way for the holdmg of the test for the Italian operators,
and for candidates who recently failed to qualify on the
first test. The next examination will not be held for ten
days, at least.
"THE IRON MAN"
(Gaumont — Three Reels)
REVIEWED BY A, DANSON MICHELL
A THREE-REEL mystery story, told in the style that has
made the Gaumont Company famous. This firm,
although doing splendid work in other lines, excel in detec-
tive stories, or plots that have strong mystery for their foun-
dation. The "Fantomas" series are a proof of this fact.
This story combines mystery with fast action. Unfortu-
nately the photography is poor and not in any way up to
Gaumont standard. The print seen, however, could be bettered
by clearer tinting and deeper developing.
The disappearance of Philip Travers, an American mil-
lionaire, brings Barnet Parker, who has appeared in a num-
ber of other stories in a like capacity, on the job. Roche-
combe Castle, where the Count and Countess of Severnac
hold full sway, is visited by the detective after some diffi-
culty in getting an introduction.
He finds that Travers had been waylaid in an inn nearby
and, going there himself, makes a thorough search, discover-
ing that the hotel and the castle are connected. He also
finds clues to enable him to see that the cellar had once held
Travers a captive.
Winning considerable money from the Count puts him in
disfavor and he is captured and thrown bound in the cellar.
He frees himself and returns to the room above. The iron
man, an automatic skeleton armor, which operates when
something is pushed against it, is used against its owner by
Parker. The Countess is captured without any difficulty, and
the other conspirator is trapped in a sliding door. The
police are called in and make their arrests.
"ARMS AND THE GRINGO"
(Majestic — Two Reels)
REVIEWED BY PETER MILNE
THE scene of action, as the title indicates, is laid on the
border between Mexico and the United States. The
story deals with the dishonesty of some few Americans, who
make a business of smuggling arms across the border to
sell to the Mexicans. This idea is not untrue and for this
reason the story is more entertaining than it would be with-
out the truth. The plot is an entertaining one, and one that
will hold all with its intense and absorbing situations.
A well-known cast performs; all of whom do wonderfully
well. Dorothy Gish, F. A. Lowery, Wallace Reid, Fred Kel-
sey and H. Gaye are the main characters. Miss Gish is the
only woman in the cast, and it is well that there is no other.
As it is, she outshines all the male actors that perform and
they do excellent work.
Sullivan, a young officer in the United States Army, is
accused of smuggling arms across the border. Through the
efforts of his sweetheart he is exonerated and the real cul-
prits captured. The film seems a little light-struck in places,
but otherwise is perfect.
"SHORTY TURNS JUDGE"
(Broncho — Two Reels)
REVIEWED BY PETER MILNE
IT would be difficult to find a better comedy-drama than
this. The two are not mixed, as is usually the case,
but the first reel is almost entirely drama and the second
is devoted to the comedy.
Shorty Hamilton appears in the leading role, as in the
other pictures of this series. Once again he is accused of
murder and once again he escapes with the aid of his
faithful friends. While wandering about, waiting for a
safe time to show his face again, he finds a judge that is
journeying to his town, who has been bitten by a snake.
Shorty impersonates the judge and returns. Some of his
fellow cowboys are on trial, and he, of course, frees them
all. They discover the deception and loudly nominate
him for sheriff..
THE MOTION PICTURE NEWS
65
The
Motion Picture News
MOVING PICTTJBE NEWS EXHIBITOBS' TIMES
Published Every Week by
EXHIBITORS' TIMES, Inc.
220 West 42nd Street, New Tork City
Telephone Bryant 7650
Chicafo 09ce 604 Schiller Building
WM. A. JOHNSTON President
HENBY F. SEWALL Vice-President
E. KENDALL GILLETT Secretary
WENTWOETH TUCKER Treasurer
WM. A. JOHNSTON Editor
MEEEITT CEAWFOED Managing Editor
LESLEY MASON News Editor
E. J. HUDSON Circulation Manager
E. KENDALL GILLETT Advertising and Business Manager
C. J. VEEHALEN Chicago Manager
This publication is owned and published by Exhibitors' Times, in-
corporated under the laws of the State of New York. The ofUces and
principal place of business are at 220 West 42nd Street, New York City.
The address of the ofRcers is the oKce of the publication.
Entered as Second-Class matter at the New York Post-OfEce.
Subscription $2.00 per year, postpaid in the TTnited States, Mexico,
Hawaii, Porto Eico and the Philippine Islands. Canada $3,00,
Foreign $4.00 per year.
ADVEETISING BATES on application.
Copy for next issue must reach us by Wednesday 11 a. m.
For Eeleases see Pages 114, 116, 118, 120
For Buyers Guide See Page 109
Cuts and copy are received subject to the ap-
proval of the publishers and advertisements are
I at inserted absolutely without condition expressed
or implied as to what appears in the text portion
of the paper,
Vol. X
July II, 1914
No. I
What WiW Happen At Dayton?
A GOOD deal of real interest is being manifested
throughout the trade in the outcome of the
Dayton convention.
The questions being generally asked are :
"How large will the convention be?'' and "What
will it accomplish?"
He ^
THE committee in charge has announced that con-
vention interests will be kept foremost, that mat-
ters of entertainment and the like will not be allowed
to interfere with its best conduct and serious purpose.
A well-considered program has been worked out
and apparently excellent and complete arrangements
for visitors have been well and thoughtfully made in
advance.
Such all-important matters as censorship, length
of programs, admission prices, posters, etc., it is stated,
will receive the most serious consideration.
^ H= 2k
THIS is all very estimable.
But the best that the convention can do along
these lines will go for nothing, unless the exhibitors
assembled first show to the trade that they can or-
ganize themselves into one strong, compact body.
Their resolutions then will be not mere words but
recommendations and demands that will receive due
consideration and action.
^AMALGAMATION is the big opportunity of the
Dayton convention.
Only politics — the politics of a few — can defeat this
wish of the many.
If politics rule, then we shall have just another
year of disorder and lack of achievement.
Which shall it be?
The ""Educational'''' Picture
AN exhibitor who viewed the Strand Theatre pro-
gram last week and heard the applause given
to the two Eclair "educational" features,
"Como Lake" and "Caddis Flies," made immediate
arrangements to book these pictures at his own out-
of-town theatre.
For some undefined reason the average exhibitor
has taken the stand thus far that his audience takes
a keener interest in comedies and dramas than in the
travelogue and scientific pictures.
And he still clings doggedly to the belief despite
the fact the average audience, Broadway, or neighbor-
hood, large-city or small-town, never fails to give the
most unmistakable signs of its tense interest in the
"news" daily or weekly, the travelogue, and the scien-
tific film of general appeal.
* * *
npHERE are, of course^ varied tastes for pictures,
just as there are varied tastes for books, maga-
zines and newspapers.
And it is true of the picture world, as of the read-
ing world, that the broadest appeal is had by the
imaginative portrayal of events that stir the human
emotions by the picturized story, in other words, be
it drama or comedy.
But it is safe to say that there is scarcely an indi-
vidual who prefers comedies and dramas of any qual-
ity and is not only keenly interested in world happen-
ings, in travels through lands he will never be able
to visit, and in the wonderful waj^s of nature.
^ ^ ^
N the other hand, there are thousands of people
everywhere who will not patronize picture the-
atres in the belief that only comedies and dramas are
shown, and these of a quality that they consider be-
neath their standard of entertainment.
Features of the higher order have recently brought
this large portion of the public into the picture theatre.
But they are asking urgently to-day for topical and
travel and scientific pictures.
TV/TANAGING DIRECTOR ROTHAPFEL, whose
exhibiting success is due to his knowledge of
what the whole public wants and his ability to deliver
it, has accomplished an ideal, well-rounded program
at the Strand by adding two "educational" pictures —
one a scenic and one a scientific picture. The program
usually embraces a feature melodrama, a Keystone
comedy, and two interesting educationals— all inter-
spersed with excellent musical features. Here is a
complete appeal — to the entire public.
66 THE MOTION
"THE MILLION DOLLAR MYSTERY"
(Thanhouser — Two Reels)
REVIEWED BY A. DANSON MICHELL
THE second in the series of "The Million Dollar Mys-
tery" stories. Although this is a continuation of the
first two reels, the story would make interesting amuse-
ment even for those who did not have the chance to see
the preceding installment.
Intrigue and strategy follow one another so closely in
this picture that the audience are constantly on the qui vive
in the hope that something will turn up that may give
them a hint as to the possible solution, as far oS as it is.
In the first two reels the money was stolen by a mys-
terious hand that reached out to the safe, unlocked it and
"lifted" the million dollars. The thief is apparently one
of a few, for by the process of elimination only three could
THE BUTLER REFUSES TO SPEAK
have stolen it, apparently. Suspicion is thrown on the
butler in a clever manner, and it now looks as though he
were the guilty party. If the father took it before his
thrilling escape in the balloon, why did he not have it with
him when the dirigible was wrecked and he was found
exhausted? If the crooks have it, why are they still
searching for it?
These things are certainly sufficient to make a person
think and think hard. And it is these thoughts that will
increase the box-office receipts of the theatre wide awake
enough to obtain the serial.
This installment of the mystery also brings in the lover,
or the hero of the picture. A reporter is sent to interview
the daughter of the missing man, and love, or perhaps
friendship, seems to spring up immediately between them.
There is a dramatic escape registered in the finale that
should go well. Two policemen, chasing one of the escap-
ing crooks, are thrown overboard into the water, dropping
a long distance.
At the completion of the first installment the butler was
left in the house, tied securely to a chair. By clever
maneuvering he gets near enough to the table to lift the
telephone receiver from the hook and thus call aid. The
police rescue him and search for the members of the
Black Hundred, who were believed to still be in the house.
PICTURE NEWS
I
A little while later Florence, the daughter of the missing
"owner" of the million dollars, comes to his home looking
for him. She has her schoolgirl friend with her and is
received by the butler, who tells her what he thinks she
ought to know. The reporter calls and is told the story.
The father is picked up at sea and brought to land where
he disappears once more and does not turn up again during
this picture. The Countess Olga, one of the conspirators,
calls and makes friends with Flo by using strategy. The
newspaper man also calls and succeeds in defeating the
plan of the conspirators to get Flo in their power. The
Countess is not suspected.
"THE WILL O' THE WISP"
(Box Office Attractions Company — Four Reels)
REVIEWED BY A. DANSON MICHELL
THIS production of the Balboa Company, along with a
large number of others, was purchased by the Box Office
Attractions for North and South America, and is to be
boomed on the coming tour by representatives from that
company.
Photographically this four-reel picture is perfect. The
clearness of detail, the lights and shades are worked out
with an artistry which at once brings it into prominence.
The preceding paragraph does not by any means belittle
the story, nor convey the meaning that the plot is not suffi-
ciently good to go with such perfect mechanical detail. But
the salient point is the photography.
The story as told on the film impresses one with being
true to life in every way. The writer was informed that it
had a tale from life for its foundations, and this seems very
likely. The rendition is left to a capable cast headed by
Helen King, formerly of Lubin, and Jackie Saunders.
In the latter part of the picture some excellent rain ef-
fects are obtained. Real flood scenes, taken in California,
form an important basis for certain portions of the drama.
This is very realistically portrayed.
King and Julia break their engagement and King leaves
TRAPPED BY THE RISING FLOOD
for the wilderness. His duel with his rival is stopped by
Julia and he goes his way. Arriving in the country, he
changes clothes with a tramp and builds a hut for himself.
He meets the Will o' the Wisp and saves her life from the
quicksand.
The villain buys Hazel, the Will o' the Wisp, from her
father, telling the latter he intends to marry her. Again
King saves her and takes her to a farmhouse and leaves
her there for safety. The rising rivers become a great men-
ace to the blind father, who has been shut in his house by
the villain in revenge for allowing Hazel to escape him. He
is rescued by King after an arduous trip and the villain dies
in the water.
THE MOTION PICTURE NEWS
The Serial Film That Has Broken All
Records For Bookings and Patron Pulling Power
The
Perils
of
Pauline
Pauline is without doubt the most popular character in motion pictures. She is known and liked
from coast to coast, as the most daredevil — chance taking actress before the camera. As she said
the other day, "One of these days something will happen and poor Pauline will be a real
angel." She is backed up by the most extraordinary cast ever gathered together.
Pauline Pulls People— She's a Gold Mine
r
A Pathe Made — Lightning Action — Human Interest Drama
Detective
raig s
Coup
(5 Parts)
A drama so full of intense action and contagious interest that your patrons will find their nerves
tense as piano strings which will not relax till the last foot of film has passed before them. Then
they will thank you for the opportunity you have given them.
ECLECTIC FEATURE FILM EXCHANGES FOR YOUR USE
ATLANTA
Rhodes Bldff.
NEW YORK
115 E. 23rd St.
BOSTON
3 Tremont Row
PITTSBURGH
715 Liberty Ave.
CHICAGO
5 So. Wabash Ave.
SAN FRANCISCO
67 Turk St.
DALLAS LOS ANGELES MINNEAPOLIS
Andrews Bldg. 114 E. 7th St. 4th & Hennepin Sts.
ST. LOUIS SYRACUSE CINCINNATI
3210 Locust St. 214 E. Fayette St. 217 E, 5th St.
CLEVELAND PORTLAND
622 Prospect Av.,S.E, 392 Burnside Ave,
SEATTLE OMAHA
810 Third Ave. 1312 Farnam St.
SALT LAKE CITY : 68 South Main St,
The Eclectic
110 West 40th Street
PHILADELPHIA
1235 Vine St.
WASHINGTON
7th and E Sts., N.W.
DENVER
Nassau Bldg.
NEW ORLEANS
910 Gravier St.
KANSAS CITY
928 Main St,
Film Company
New York City
"The Cream of American and European Studios**
IDE
IDE
THE MOTION PICTURE XEWS
IDE
6 Parts
The Reign £f Terror
□
Queen Marie Antoinette is Condemned to Die
A. true to history dramatization of the great world famous novel by Dumas. It shows the terrors
and trials of the French Aristocracj' at the time of the great revolution. It shows the prison
scenes, the mock trials, and the prisoners hurried in batches to execution. It is a wonderful film.
Don't Fail to Get "A Pearl of the Punjab"
Pathe ^lade in 3 Parts — Carrying the Action to the Fullest Limit of Perfection
ECLECTIC FEATURE FILM EXCHANGES FOR YOUR USE
ATLANTA
Rhodes Bldg,
NEV/ YORK
115 E. 23rd St.
BOSTON
3 Tremont E.ow
PITTSBURGH
715 Liberty Ave.
CHICAGO
5 So. Wabash Ave.
SAN FRANCISCO
67 Turk St.
DALLAS LOS ANGELES MINNEAPOLIS
Andrews Bldg. 114 E. 7th St. 4th & Hennepin Sts.
ST. LOUIS SYRACUSE CINCINNATI
3210 Locust St. 214 E. Fayette St. 217 E. 5th St.
CLEVELAND PORTLAND
622 Prospect Av., S.E. 392 Burnside Ave.
SEATTLE OMAHA
810 Third Ave. 1312 Farnara St.
SALT LAKE CITY: 68 South Main St.
The Eclectic
no West 40th Street
PHILADELPHIA
1235 Vine St.
WASHINGTON
7th & E Sts., N. W.
DENVER
Nassau Bldg.
NEW ORLEANS
910 Gravier St.
KANSAS CITY
928 Main St.
Film Company
New York City
^The Cream or American and European Studios**
THE ^lOTIOX PICTURE XEAVS
69
SUBSCRIBERS
Everywhere are taking advantage of our Buyers' Service De-
partment, not only in the United States but all over the w^orld.
Herf is a facsimile of a letter from Honduras asking about equipment :
Our information files are open to all who need advice or help. Write now.
Are you building or remodeling ? Is your projection good ?
Do you need a ventilating system ?
These are some of the questions you should ask yourself, and then let us help
carry them out. Write in detail to
Buyers' Service Department
^ ^ — ^ _ 0 MOTION PICTURE NEWS
^ fa^je^ ?«5±Zr^ J^*^*^ 220'West Forty-second Street - New York City
In writing to advertisers please mention "THE MOTION PICTXTRE NEWS"
70
THE MOTION PICTURE NEWS
"ST. ELMO"
(Bos Office Attraction Company — Six Reels)
REVIEWED BY A. DANSON MICHELL
A\\'OXDERFUL screen dramatization of the book bj'
the same name, written by Augusta J. Evans. It was
produced at Long Beach, Cal., by the Balboa Company.
The Box Office Attractions Company, of 146 West Forty-
sixth street. New York, obtained the North and South
American rights to this, together with all the other pro-
ductions of this company.
The original storj^ in book form has probably been read
by as man}' people as any other American novel, "Uncle
ST, ELMO KILLS HIS COUSIN MURRAY
Tom"s Cabin" excepted. The drama written from the
book has been on almost every stage in the country, and
certainly in every stock theatre. As usual, the screen
adaptation is better than that of the speaking stage. The
opportunities are many and are grasped. The actual
wording of the book is followed in a most concise manner.
Nothing much need be said of the photography. The
class of work made by the Balboa Company is by this
time too well known. Suffice, therefore, to say it is ex-
cellent. Beautiful locations accentuate the artificial beauty
of the picture. Large flower gardens, with old-fashioned
walks running through them, the characters in' the old
style costume then in vogue, the background of fountains
and the old mansion leave nothing to be desired in this
respect.
There is just a little comedy here and there throughout
the action to relieve the monotony of the heavier situa-
tions. The excellent dissolves and double exposures are
registered in a capable manner. The transformations in
which the devil either enters or leaves St. Elmo are well
executed. There is a clever child introduced toward the
end who will draw sympathy from the women of the audi-
ence.
The story, in brief, is as follows: St. Elmo and his
cousin, Murray, love Agnes, a fickle girl, who promises to
marry the former, although she loves the latter. St. Elmo
discovers their duplicity, and in a duel kills Murray. From
that moment the devil occupies his soul and for twenty
years he wanders around, a menace to all. Then he meets
Edna, the daughter of a village blacksmith, whom he res-
cues in a wreck. His mind, still unbalanced, he is a curse
to his good parents. Gradually, however, he begins to
see the light, and when he gains Edna's love, his whole
being changes. He becomes the reverse of his former
self. In this respect the story resembles the famous "Dr.
Jekyl and Air. Hyde" from the pen of Robert Louis Ste-
venson.
"GERMANIA"
(Leading Players Film Corporation — Five Reels)
REVIEWED BY PETER MILNE
"/^ERMANIA" may be considered a welcome addition to
^J" that class of pictures which is none too large, that
are commonly called masterpieces. So many pictures deal-
ing with the life of Napoleon have been produced, all of
which take Napoleon's side in his great struggle with the
European powers, that if one relies on pictures only he is
inclined to think that Napoleon was a perfect man.
"Germania" conveys an entirel}" different idea to the mind
of the spectator. It doesn't paint Napoleon in a totalh'
bad light, but at the same time the vicious side of his char-
acter is outlined with more force than the better.
This picture takes the part of the German patriots just
as the famous Libretta by Luigi Illica did, after which the
screen story is modeled. This is not the first time that an
opera has been transformed into a motion picture, but this
is perhaps the most well known of the few that have been,
which will cause it to be received well and even better than
the others.
As in the other pictures made by Savoia, the acting is of
the best quality. A comparatively small amount of individ-
ual acting appears, but the little that does is most worth}'.
Hector Mazzanti plays Napoleon, the rest of the cast, com-
AFTER THE EXECUTION
posed of Albert Cavalleri, Henry Fiori, Paolino Gerli, Diana
D'Amore, Joseph Rabanato, Hector Baccani and Arthur
Garzes, are all on a par in deserving praise.
The photography and lighting of the picture can hardly
be criticized except that at times, especially in the close-up
scenes, the center of the picture is a trifle light-struck, but
these places are few and far between. Some of the scenes
must have been exceedingly difficult to film, a fact that makes
one admire the photography all the more.
The story that runs through the picture is a trifle obscure
and not enough opportunity is given to straighten out the
characters, but in the picture the characters, individually,
play small parts, and the absorbing battles that consume a
large part of the film stand out in everyone's mind more than
the story itself.
It is seldom that one sees such realistic battle scenes as
are to be found in these five reels. It seems almost impos-
sible that a camera man and a director were standing before
the soldiers while they were engaged in battle. Evers'thing
seems too realistic and vivid to be a sham.
The picture tells, in a forcible manner, the fight that the
German patriots made to regain their freedom after they
were conquered by Napoleon. Finally their efforts were re-
warded by defeating him in the battle of Leipzig, which con-
sumes all the last reel. This battle marked the beginning of
the end of Napoleon's career, therefore it is an important
point in the history of the world, and naturally a point that
will interest any audience.
THE MOTION PICTURE NEWS
71
LIFE PHOTO ^
nLM CORPORATION
"The House of Broadway Features"
Executive Offices: ' Studios and Laboratory:
220 West 42nd Street Grantwood, N. J.
''The Greyhound'' by Paul Armstrong and Wil-
son Mizner, in five parts, booked at the Strand Theatre
the week commencing June 20th. A house with a
seating capacity of 3,500, packed to the doors at every
performance of ''The Greyhound.''
A master production with a master cast.
Scenically superb and real. Photographically per-
fect. Lithographs, lobby displays, photographs, slides
and other advertising matter that befit the high charac-
ter of our productions.
Advise us of your territory and we will wire our terms.
IN PREPARATION
An overpowering Western Psychological drama, Northern
Lights. " A six part photoplay that will be epoch making.
We produce features adapted from plays that have already created a
national reputation on the legitimate stage.
OUR POLICY: To work with our State Right Buyers to make
their purchase Pay.
' In writing to advsrtisers please mention "THE MOTION PICTTTRE NEWS"
72
THE MOTION PICTURE NEWS
"LUCILLE LOVE, THE GIRL OF MYSTERY"
(Gold Seal — Twelfth Instalment)
REVIEWED BY PETER MILNE
IX all other instalments of this series Hugo has treated
Thompson, his butler, in a very primitive manner, but
Thompson has taken it all calmly, just as a dog might.
But here he rebels after receiving a severe beating from
Hugo. He brings about Lucille's escape from the Mex-
ican ranch, where she has been imprisoned again. The
chauffeur is in the plot, too, and he and Lucille manage
to escape, but Thompson is, as usual, receiving a drub-
bing from Hugo as the reel closes.
Before the scene changes to Mexico, Lucille is in San
Francisco, imprisoned in her enemy's house. Just by
LUCILLE REGAINS THE PAPERS
chance her lover. Lieutenant Gibson, the man for whom
Lucille has had all her mysterious adventures, is passing
in the street and sees her in the window. She waves fran-
tically to him, and he organizes a party and attempts to
rescue her. But Hugo is on the alert, as usual, and meets
the troop at the doors and a furious engagement follows.
It is seldom that one sees such a realistic hand-to-hand
tight on the screen as he sees here. For a time not a gun
is drawn, fists are used with disastrous results, chairs,
tables, and anything that comes handy are flung by each
side at their enemies. In all probability, several black
eyes, bloody noses, and perhaps even broken bones were
carried by the combatants after the struggle was over.
After this stirring scene, the rest of this instalment
seems somewhat tame. Little action occurs before the
end. when Hugo and Thompson test their skill. The but-
ler and Lucille are seen talking together and plotting the
latter's escape. Hugo is watching them out of the corner
of his eye, and when the tar attempts to escape out of the
door he attacks Thompson. The papers drop from his
pocket and Lucille picks them up and makes good her
escape.
With internal strife going on in Hugo's party, it seems
very likely that Lucille will come out the victor. She has
only three more weeks to do it in, but one can never spec-
ulate on the next part by seeing the one before it. It may
safely be said that this series has so far kept the public
entirely in the dark as to what the outcome v/i\\ be.
"Which will be the victor, Hugo or Lucille?" is still a
burning question.
"THE CITY OF PROMISE"
(Warner's Features. Three Reels)
REVIEWED BY PETEE MILNE
THIS same story has been told on the- screen, on the
stage and in books many times, and it will he told
again many times more, yet however old the story may
be, it will never fail to appeal to all classes. Perhaps the
plot is one used more than any other, but it will never
get out of date, more especially as it is almost true. Of
course, the minor events which make up the story run
true to the saymg, "Probable but' not possible," yet the
main plot is strictly true to life.
A country girl, emboldened by her success as an actress
in the town play, determines to try her luck in the city.
But after various experiences she finds that the city is not
as pleasant as the country, and returns to her family and
her former sweetheart.
Cecilia Loftus plays the lead and makes her debut with
this company. Miss Loftus is a well-known star, and
many will remember her on the legitimate stage. As a
motion picture actress and as the country girl in this pic-
ture she does excellent work.
The picture is not sensational but most entertaining,
and the action is absorbing and always commands atten-
tion. Realistic scenes behind the stage are depicted, and
the picture has its humorous parts as well. The photog-
raphy is good. Success is almost certain to attend "The
City of Promise.''
"ALLAH 33 ii"
(Eclair — Three Reels)
REVIEWED BY A. DANSON MICHELL
AN excellent offering that will not pall on the minds of
the audience. The story is of a mysterious character
and deals with modern discoveries and their use in crim-
inal pursuits. Radium forms much of the foundation for
the whole story. Little is known by the general public
of this discovery and its use insures attention.
Barbara Tennant and O. A. C. Lund, a clever pair, are
the principals. They are supported by a number of play-
ers whose faces are familiar to every Universal "fan."
The story in brief is as follows:
Jack Bond, a youthful newspaper man, is given an as-
signmejit to locate the daughter of the murdered Rouma-
nian minister, who has disappeared. Just as he is pre-
paring for his search, a girl enters his room. He hides
REGINA IS DISCOVERED
her from her pursuers, and she goes without . telling him
her identity.
Bound on revenging the death of her father, who she
knows was murdered by a band known only as Allah
3311, she becomes a flower girl in the district haunted by
these Roumanians, and is soon taken in as a member.
Jack follows her and enters the house, where he is cap-
tured.
By the use of the radium with which they had mur-
dered her father, she puts the leader to sleep and frees
Jack. Together they steal the books of the order and
are about to escape when captured. The arrival of the
police saves them from a horrible death.
i
THE MOTION PICTURE XEWS
73
ONE NAN PIAY5 THEN All
Copyright 1914 by The Rudoiph Wurlitzer Co
THIS IS THE WURLJTZER THEATRE ORCHESTRA
It produces the same volume and'quality of tone as a large Human Orchestra, and plays every instrument, every kmd of
music and every effect. A great money-saver and a great money maker. Sold on easy terms.
For particvilars Call or Address
The Rudolph WURuTZER Company
CINCINNATI, 121 E. 4th St.
NEW YORK: ALBANY: SYRACUSE: DAYTOX: PHILADELPHIA: CLEVELAND: L0L;ISVILLE: ROCHESTER:
113-119 \V. 40th St. 17-19 Green St. 427 S. Clinton St. 133 S. Ludlow. 912 Chestnut St. SOO Huron Road. 652 S 4th .^ve. 3,0 L Mam bt
CHICAGO: COLUMBUS: BUFFALO: DETROIT: MILWAUKEE: ST. LOUIS: K.-\NbAS CIT\ : SAN FRANCISCO:
329-331 S. Wlabash. 57 E. Main St. 701 Main St. 26 W. Adams Ave. 133 Second St. 110& Olive St. 103, Mam St. 9^-:, Market St.
74
THE MOTION PICTURE NEWS
Old Stage Driver Will Play in "Salomy Jane"
Joe Downey, Relic of the Days of '49, Will Figure in California Motion
Picture Corporation's Production
"THE 'POWERS' THAT BE"
The U. S. S. "Delaware" has pur-
chased a Power's Cameragraph No.
6-A motor-drive motion picture pro-
jecting machine from the General
Film Company, of Washington, D. C.
The Army and Navy Y. M. C. A. of
New York City, has installed a Pow-
er's Cameragraph No. 6-A motion pic-
ture projecting machine. This ma-
chine was sold by the Picture The-
atre Equipment Company, of New
York.
A Power's Cameragraph No. 6-A
motion picture projecting machine
has been installed in the Central High
School of Minneapolis, Minn.; sold
by the Feature Film Company, of
Pittsburgh, Pa. The Variety Film
Company, of Honolulu, Hawaiian Is-
lands, have purchased two Power's
Cameragraph No. 6-A motion picture
projecting machines.
A Power's Cameragraph No. 6-A
motion picture projecting machine
has been installed by the Eclair Film
Company at their studios at Fort Lee,
New Jersey. One Power's No. 6-A
was sold to the Moorish Gardens at
110th street and Broadway by the
Universal Film Exchange. Two
Power's Cameragraph No. 6-A mo-
tion picture projecting machines have
been installed in the Fox Airdome at
Atlantic City, New Jersey, by the
Greater New York Film Rental Com-
pany.
Two Power's Cameragraphs No.
6-A have been purchased by D. R.
Faunce for his theatre at Atlantic
City, N. J., from Williams, Brown &
Earle, Philadelphia, Pa.
HUTCHINSON TAKES VACA-
TION ABROAD
Samuel S. Hutchinson, president ,of
the American Film Manufacturing
Company, Mrs, Hutchinson and their
two sons, Hobart and Winston, sailed
on the Olympic, Saturday, June 20.
Mr. Hutchinson goes abroad on a
business trip taking him to London
and the principal business centers of
Europe. His family accompanies him
to relieve the monotony of solitary
travel. The party will not return
until September.
KLEINE OPTICAL ANNUAL
The twentieth annual edition of
the Kleine Optical Company cata-
logue is just of¥ the press and ready
for distribution. It contains one hun-
dred and seventy-five pages, printed
on highly enameled stock and is
bound in blue "advertiser's cover."
The catalogue this year contains
many valuable hints on lenses, thea-
tre construction and kindred subjects
in addition to a complete list of mo-
tion picture accessories and supplies
of all kinds.
REALISTIC representation will
mark the California Motion Pic-
ture Corporation's forthcoming produc-
tion of ''Salomy Jane." The studio at
San Rafael, Cal., has taken on the as-
pect of a museum of the "Days of '49."
From the old strong box, ribbed and
riveted against assault upon its con-
tents of yellow ore, to the antique, rock-
ing stage-coach, ererything smacks of
the feverish epoch of the great gold
rush to the Pacific seaboard.
The latest addition to the company's
producing forces is "Old Joe Downey,"
the most picturesque and famous of
California's rapidly diminishing army
of ancient stage drivers. Downey first
mounted the box over half a century
ago, and there is scarcely a mountain
grade from Calaveras County to the
Oregon line that has not at some time
awakened to the crack of the whiplash.
He has met more than one "knight of
the road" during his career — always
with courage, he will admit, but, never-
IRVIN S. COBB, the humorist, says
there are 336 kinds of sausage, of
which only three are edible. Sir
Arthur Conan Doyle admits Mr.
Cobb's count is correct but holds the
opinion that only two can be eaten.
Edward Brennan, soldier of fortune,
author and actor, goes even further
than Conan Doyle in disputing the
American author's claim and holds
that only one kind of sausage is eat-
able.
Inasmuch as all three men are
globe trotters of renown and have
theless, tempered with a saving cau-
tion. When opportunity was favorable
he has lashed out with his whip and
chased his six horses straight down the
grade while the bullets whistled about
his ears. Under more adverse circum-
stances, however, he has thrown on the
brake, wrapped his reins and dis-
mounted from the box with his hands
held resolutely above his head. "I don't
figger as I'd driv no fifty years if I
hadn't," he explains.
Dowrtey numbers some of the most
celebrated of California's pioneers
among his personal friends. He knew
Bret Harte, he declares, when they
hadn't a chew of tobacco between them.
He has given Joaquin Miller more than
one ride on "tick" and Robert Louis
Stevenson was his boon companion.
The particular capacity of "Old Joe"
with the California Motion Picture
Corporation is that of understudy to
Andrew Robson, who is the stage driver
in "Salomy Jane."
eaten sausage all over the world, it
may fairly be presumed that they are
sausage experts.
While at Our Mutual Girl's house
on Long Island, Mr. Cobb recently
posed for the Mutual and talked sau-
sages. Four hundred feet of film
were used to encompass Mr. Cobb's
bulk. Panoramic views of the Ken-
tucky leviathan were taken from all
angles, head on. and at right angles,
while fifty feet of celluloid were used
in filming the subject's sausage con-
tainer.
Cobb Talks Sausages with "Our Mutual Girl"
IRVIN S. COBB TELLING "OUR MUTUAL GIRL" A FUNNY STORY
THE MOTION PICTURE NEWS
75
The Detective on the Screen
By William J. Burns
'Motion Pictures the Greatest Field for the Sleuth Drama, Declares Hunter of Criminals-
Productions not Real Enough —Popular Notions of Detective Work Dispelled
in Production of "'$5,000,000 Counterfeiting Case/"
-Stage
THE motion pictures have merely
begun to scratch the surface of
possibilities in the production of
detective stories. Producers instead of
having gone to actual cases for their
thrilling dramatizations, and for their
presentations of detective methods,
have gone to fiction. And fiction is
never as thrilling as the truth — at all
events in the detection of criminals.
It is strange that producers have not
taken their material, first hand from
the actual facts and actual cases, for
indisputably the best method of repro-
ducing celebrated cases is by motion
pictures. It is a better means of pre-
senting them than either the magazines
or the dramatic stage. The best writers
cannot visualize or convey to the read-
er in article or story forms, any idea
of the strategy employed in the swift
moving drama of hunting down crim-
inals in real life. The scenes are also
too varied and too numerous to be
suitable for vivid reproduction behind
the footlights. Only in motion pictures
can the painstaking shadowing, the one
hundred and one detective ruses, and
the fast-following events be shown with
all their realism.
In fact, if a detective desires to have
a celebrated case presented as it actual-
ly occurred, he must choose the motion
picture field as his medium. I have col-
laborated with some of our best authors
both in the stories of my cases and in
dramas built around my cases, but there
has always been a sense of disappoint-
ment aifter they have been finished.
They do not seem real enough.
FOR that reason I consented to al-
low the Dramascope Company to
produce my most difficult case, known
in the Secret Service as the "Philadel-
phia-Lancaster Counterfeiting Mys-
tery," and in the pictures as "The $5,-
000,000 Counterfeiting Case." I super-
vised this production, and appeared in
nearly every part in order to correct
popular notions about detective work,
and also to educate the public better in
protective measures.
A great many crimes could be pre-
vented, or, if not prevented, easily de-
tected, if people knew that successful
detective work is merely the applica-
tion of common sense. Any man who
keeps his wits about him, and who is
quick in his perceptions, can be a suc-
cessful detective.
The best way to educate the publx
in preventative measure is to familiar-
WILLIAM J, BURNS
ize it with detective methods. Just as
there is no way in which these meth-
ods can be reproduced so effectively, as
in the motion pictures, there is no way
in which the lessons can be brought
home so directly. A great many crim-
inals are still at large because the pub-
lic and certain police officials have ab-
sorbed their detective ideas from fic-
tion rather than from actual cases.
Excepting Sir Arthur Conan Doyle's
hero, I know of no fiction detective who
could ever have successfully traced
down any important case. Fiction has
spoiled a whole lot of detectives that
might otherwise have been good.
Detective stories describe men in
many disguises, employing astounding
bravado, and shadowing in the obvious-
ly gum-shoed way. Ambitious young
men, who apply for positions as detec-
tives, are invariably of the impression
that they must cultivate a black mous-
tache before they can qualify. The best
detective, however, is one who looks
like and can pass for a business man.
I have endeavored in "The $5,000,000
Counterfeiting Plot" to show how nat-
urally real detectives do act, and how
naturally they must act in order to trap
criminals.
I CHOSE the "Philadelphia-Lancaster
Counterfeiting Mystery" as the pic-
ture in which I would appear for the
Dramascope Company for two reasons :
first, because it is undoubtedly my most
difficult and most interesting case, arid
second, because a counterfeiting story
has never been properly presented in
motion pictures.
The conspiracy of these counterfeit-
ers with their headquarters in Philadel-
phia and Lancaster is probably the most
colossal of all counterfeiting plots. Si)
cleverly did the counterfeiting ring en-
grave and print one hundred dollar
Monroe head certificates, that they
threw the government officials and
banking circles virtually into a state of
panic.
It was necessary for the Secretary of
the Treasury to recall the entire issue
of about twenty-five million dollars.
The Treasury Department feared lest
the counterfeiters ruin credit by throw-
ing into circulation millions of dollars
in spurious notes.
Counterfeiters are the cleverest of
all crooks, and, in this case they used
such infinite skill that all of the gov-
ernment experts, except one, W. H.
Moran, declared the counterfeit bills
to be genuine. The puzzle of who per-
petrated this enormous counterfeiting
plot gripped the attention of the country
for over a year.
In this film I have endeavored to se-
lect the most thrilling portions of the
case upon which I worked with the most
expert men in the Secret Service.
THE Dramascope Company went to
great lengths in reproducing a num-
ber of the settings. In only one im-
portant particular have we departed
from real life, and that is jn the names.
All the counterfeiters that we caught
have now been released from prison.
One of the brilliant engravers is dead,
and the other one is leading an honest,
industrious life, employed, oddly enough
by the very man who gave me the first
clue in the case.
The printers and bill makers have
scattered throughout the country, and
from all the reports, they are doing
their best to be law-abiding citizens. It
is therefore unfair to bring back to
them any unpleasant notoriety, and we
have veiled the actual characters under
fictitious names.
I believe that it is only fair, as well,
to let a few years elapse before retell-
ing the story of the case, unless the
retelling be for the purpose of vindicat-
ing a man whose good name has been
besmirched falsely. The case loses none
of its thrills and interest, and, mean-
time a criminal that honestly tries to
reform, has a chance to get on his feet.
76
THE MOTION PICTURE NEWS
Get in touch with our distributor in your territory
PARAMOUNT PICTU
6
8
10
CASINO FEATURE FILM CO., Dime
Bank Bldg., Detroit, Mich. — Michigan.
KANSAS CITY FEATURE FILM CO.,
Gaiety Theatre Bldg., Kansas City, Mo.—
Missouri, Kansas, Nebraska and Iowa.
FAMOUS PLAYERS STAR FEATURE
FILM SERVICE, Temple Court Building.
Minneapolis, Minn. ^ — ^ North and South
Dakota, Minnesota and Wisconsin.
NOTABLE FEATURE FILM CO., Bos-
ton Bldg., Salt Lake City, Utah, and Denver,
Col. — Utah, Colorado, Montana, Wyoming
and Idaho.
PROGRESSIVE MOTION PICTURE CO.,
three offices — Head office: 642 Pacific Bldg.,
San Francisco, Cal. Central Bldg., Seattle,
Wash. Marsh-Strong Bldg., Los Angeles, Cal.
— California, Oregon, Washington, Nevada,
Arizona and New Mexico.
^ ^ For the present communicate direct wiik New
York office.
For the Un
Our next announcemen
ductions for the quarte
Famous Players Film Co.
PARAMOUNT PICTl
no West 40th Stree
Telephon<
Distributors of thi
Jesse L. Lask]
And the cream of the world^s marke
THE MOTION PICTURE NEWS
77
nd secure the finest pictures the world has ever seen
lES DISTRIBUTORS
ted States
vill give a list of pro-
beginning September 1st
lES CORPORATION
iew York City
iryant 8463
Voductions of
^eature Play Co.
1
3
4
FAMOUS PLAYERS FILM CO. OF
NEW ENGLAND, 31 Beach Street, Boston,
Mass. — New England States: Massachusetts,
Connecticut, Maine, Rhode Island, New
Hampshire and Vermont.
WM. L. SHERRY FEATURE FILM CO.,
Inc., 1 26 West 46th Street, New York City-
Greater New York and New York State.
FAMOUS PLAYERS EXCHANGE, 1331
Vine Street, Philadelphia, Pa., and 7 1 West
23rd Street, New York City— New Jersey,
and Eastern Pennsylvania.
FAMOUS PLAYERS FEATURE CO.,
28 West Lexington Street, Baltimore, Md. —
Delaware, Maryland, Washington, D. C. and
Virginia.
FAMOUS PLAYERS FILM SERVICE,
404 Ferry St., Pittsburgh, Pa., and 37 S.
Wabash Ave., Chicago, III.— Western Penn-
sylvania, West Virginia, Ohio, Indiana, Illinois
and Kentucky.
Bosworth, Inc. S
n addition to the above manufacturers
78
THE MOTION PICTURE NEWS
"Check Your Babies" at El Paso Theatre
Eight Cots, with Nurses in Attendance, Provided at Alhambra for In-
fants Whose Mothers Want to See the Photoplays
ABRAMS ON SALES TRIP
Charles Abrams, accompanied by
Louis Goldstein, left New York Wed-
nesday on a feature sales expedition
which will carry him into nearly
every state in the Union. He has
taken several trunks full -of film of
varied brands, including "The Black
Triangle" and subjects of the Great
CHARLES ("Feature") ABRAMS
Northern Special, Great Northern
Preferred and Film Releases of
America.
Abrams's itinerary includes Pitts-
burgh, Cleveland, Toledo, Cincinnati,
Indianapolis, Chicago, Duluth, St.
Paul, Minneapolis, St. Louis, Kansas
City, Wichita, Denver. Salt Lake, Los
Angeles, San Francisco. On the way
back he will stop oS in Nevada,
Texas and cities in the South. He
will be absent between four and five
weeks.
SIX WEEKS FOR FEATURE IN
DETROIT
Special to The Motion Picture News.
Detroit, July 1.
"Neptune's Daughter," featuring
Annette Kellermann, will complete
this week a six-weeks' run at the De-
troit Opera House, following the
close of the regular dramatic season.
This breaks the record of any other
feature ever shown in Detroit. Two
weeks has heretofore been the limit
for a continuous run. About 50,000
persons have seen the production in
Detroit, some of them two or three
times.
Newspaper advertising and window
cards and heralds constituted the
greater part of the publicity. In the
later weeks, blotters were distributed
through the office buildings of the
downtown section. The past two
weeks there has stood in front of the
opera house a large glass tank of
gold fish mounted on a moss-covered
standard. A big card beside the tank
announces, "Iced-air ventilation makes
this theatre as cool as the scenes in
Neptune's Daughter." The legend
is delightfully suggestive.
Special to The Motion Picture News.
El Paso, July 1.
THAT babies are coming to their
own in the motion picture world
is evidenced by the preparations being
made by the management of the Al-
hambra, El Paso's new $45,000 pic-
ture house.
The new theatre, rapidly nearing
completion, will open its doors to the
public on the night of July 18. When
that event takes place a "baby's" rest
room, a new idea in local play houses,
will be one of the main features of
the new motion picture house. Eight
little cots, with all the necessary
equipment, have been purchased by
Rudolfo Cruz, owner of the new en-
terprise. These cots will be placed
in a room to the left of the entrance
and a special nurse will be in charge
of the baby ward.
Mothers with children whom they
do not wish to carry into the theatre
will "check" the baby, knowing that
it will be under the care of a trained
atendant until the show is over. This
baby's rest room will be open from
11 in the morning until 11 at night,
with two nurses on duty during that
time.
Special to The Motion Picture News.
Los Angeles, Cal., June 30.
THE Oz Film Company, recently
organized by Los Angeles capital-
ists, began work in its new and per-
fectly appointed studio on the iilm of the
twenty-eight fairy stories by L. Frank
Baum, of Los Angeles.
The first to be taken up was the
"Patchwork Girl of Oz," with Cauderc,
an acrobat secured from Paris, where
he had completed an engagement in the
Folies Bergere, in the role of I'Etoile.
Violet MacMillan, who played the part
of Dorothy in the original Montgom-
ery and Stone prodtiction of the "Wiz-
ard of Oz," was induced to cancel a
part of her engagement on Orpheum
time, and take the part of Ojo.
Other members of the cast are Fred
Woodward, Florence Dagmar, Frank
Moore, Frank Bristol, Raymond Rus-
sell, Ben Deely, Blanch Lang, Bobbie
Gould, Queenie Rossom and Marie
Wayne. Montgomery and Stone have
been engaged for the "Wizard of Oz"
film, which will be taken up in the
near future.
The studio of the company is com-
plete in every detail, the company hav-
ing visited a number in Eastern cities
Adjoining the special retreat for
the babies will be the women's rest
room, equipped with telephones, wri-
ting desks, stationery, mirrors, elec-
tric fans and many other conven-
iences.
A large percentage of the gross re-
ceipts taken' in on the opening night
will be given to the Sunshine Day
Nursery, an institution that looks
after orphan babies and the babies of
mothers who are employed during
the day and have no one with whom
to leave their children.
"The charity organizations of El
Paso will find us always ready to
help with all the means at our dis-
posal when a worthy cause needs
aid," said Mr. Cruz. "The people of
El Paso have been cordial to us and
we stand ready to show our apprecia-
tion.
The Alhambra management in-
tends to boost El Paso from the
start in every way and we are confi-
dent that the community, from the
banker to the laborer, will back us up.
This new theatrical enterprise was
conceived with the idea of perma-
nency and we are here to stay."
R. G. Chapman.
and selected the new devices. All posi-
tive film will be finished at the labora-
tories at the sttidio. Louis F. GottS'
chalk is producer, Harold Ostrom as-
sistant producer and J. Farrell Macdon-
ald director. Mr. Baum will assist in
every way possible.
J. G. Jessen.
FOX PROJECTION ROOMS
CAUSE COMMENT
The two beautiful projection rooms
of the Box Office Attraction Company at
126 West Forty-sixth street, New York,
are daily being filled with visitors from
all parts of the country, viewing the
output of the Balboa Company, which
the Box Office recently purchased. Be-
cause of the dull season these pictures
will not be released until the fall. In
the meantime, Alec Lorimore and other
representatives will tour the country
advertising the merits of these produc-
tions.
Much admiration is expressed by all
at the beauty of the theatres in the of-
fices. These are larger than the usual
projection rooms and are fitted up in a
most elegant manner. They are named
"The Red Room" and "The Blue RoQii|^,i'
respectively.
First of Oz Films Is Under Way
"Patchwork Girl of Oz" First to Be Produced — Montgomery & Stone Will
Appear in "The Wizard" Later
THE MOTION PICTURE NEWS
COMEDY
WESTERN
1 '^ -1 1 1.
INDUSTRIAL
Have You Booked
The Master Cracksman
IF NOT -WHY NOT?
It Scored a Smashing Hit!
ANOTHER LINK IN THE CHAIN OF MOORE S THEATRES
MOORE'S
ill!
THEATRE
NINTH AND D STREETS NORTHWEST
CAPACITY 2240
w
ASHINGTON, D C.^Jy?®— 2-3,1914».,_ _,9,
Progressive Motion Picture Corporation,
Times Bldg.. Times Square. New York. N. Y.
Gentlemen: — We can use " MASTER CRACKSMAN " for a repeat date, two days in Sep-
tember or October. If you sell same in the meantime, kindly refer this request to purchaser
of this Territory. This production was well received.
With best wishes, beg to remain, Very truly yours,
TM/M.
Read These Comments:
"HARRY CAREY, in the role of the
gentleman burglar, is incomparable.
There are crook and crook plays, but
seldom has there been a story which em-
bodies so many startling situations and
real thrills." — Morning Telegraph.
" 'THE MASTER CRACKSMAN'
makes a good riovie story and rounds out
thi kind of action and interest that the
American picture audiences glory in.
Photographically the picture is there.
'The Master Cracksman' will hold its
own." — Variety.
The story is well developed, interesting
and finely acted by the company in sup-
port of Mr. Carey.
— Dramatic Mirror.
"Undoubtedly one of the finest melo-
dramas yet produced. It is a good pic-
ture, a thoroughly worthy attempt, suffi-
ciently good to do honor to any house in
which it may be shown. Harry Carey
possesses technique and skill."
— Motion Picture News.
Any State Right buyer that is fortu-
nate enough to get this feature will
make some real money with it.
— New York Star.
STATE RIGHTS AND BOOKING NOIV
Progressive Motion Picture Corp.
Cable Address
Promopict, N. Y.
505 TIMES BUILDING
NEW YORK
Telephone
Bryant 8536
TRAGEDY
EDUCATIONAL
HISTORICAL
82
THE MOTION PICTURE NEWS
Espouse Children's Matinee Idea
Omaha Managers Enthusiastically Work with Head of School Social Service
Board in Carrying Out the Plan — Film Companies Give Films Free
Special to The Motion Picture News.
Omaha, Neb., July 1.
EVERY "copper" in Omaha has
been enrolled to assist in arrang-
ing special Saturday afternoon pro-
grams for children. The Social Serv-
ice Board, headed by Mrs. Paul
Getzschmann. gave them other in-
structions. She is also enroUing the
aid of exhibitors in choosing sub-
jects for the special programs.
Many of the suburban theatres in
Omaha are giving the special pro-
grams. The film companies furnish
the films free. One-half of the Sat-
urday afternoon proceeds is given by
the exhibitors toward a playground
fund. The fund is growing by
jumps.
Mrs. Getzschmann's appeal to the
exhibitors and her instructions to the
"coppers"' are of general interest to
those having the welfare of their pa-
trons in mind:
"Children's films should be in the
main, instructive, educational, enter-
taining and amusing," says Mrs.
Getzschmann.
"Under instructive would come
such topics as historical events, world
Happenings, plant and animal life and
a variety of general subjects. Edu-
cational would be such films that
teach the children to observe proper
care of their health, hygienic living,
the evils of carelessness and excesses;
also scientific subjects of a popular
nature; biblical narratives, scenes
from different countries, portraying
beautiful architecture, natural scenery,
people and their customs, and similar
ideas. For entertainment and amuse-
ment a wealth of material is available,
the most suitable probably being
dramatizations of juvenile literature,
Alcott's works, Grimm's and Ander-
sen's fairy tales, and nursery rhymes.
■Wit and humor of a playful and
wholesome nature could also be in-
troduced to good advantage, for a
hearty laugh is often more successful
in bringing home a lesson than a
serious lecture would be.
"It is along the line of morals,
however, that Children's Programs
would accomplish the most good.
"Unfortunately the children of to-day
are being influenced too much by the
so-called 'funny pages' issued in
lucid colors with the Sunday news-
papers as 'Comic Sections,' and
which in most cases ridicule justice
and propriety, which place a premium
on law breaking and getting the best
of some one, or which are of such a
silly and nonsensical nature as to be
absolute trash. If we exhibit films
where urchins are successful in tricky
manipulations and treacherous de-
signs, many of the youngsters are
influenced to emulate such examples,
while on the other hand films as sug-
gested for the Children's Programs
must have only a good and beneficial
effect.
"Film manufacturers have spared
no expense in producing high grade
reels and are often provoked when a
board of censorship steps in and de-
clares that certain ones must not be
shown. "We can fully realize the
feelings of these manufacturers, but
from our standpoint it is merely a
question of regulation and right. In
the race for the dollar, principles are
only too often lost sight of or , are
simply ignored entirely in order to
put forth a production that will 'take'
Special to The Motion Picture News.
Los Angeles, Cal., June 30.
THE Los Angeles motion picture
colony has had its first labor war.
Six hundred I. W. "W.'s employed as
extra people for scenes in a big Gre-
cian feature being filmed at the New
Universal ranch, in the San Fernando
valley, north of Los Angeles, had been
receiving one dollar per day and meals
and carfare and demanded an increase
to three dollars per day.
The strike resulted in a lockout of
the six hundred, who then threatened
to burn the Grecian village, and the
management's ordering of additional
men through the Los Angeles municipal
employment bureau.
The strike, a spectacular one, was
"pulled off" when the six hundred
"Greek soldiers" were returning to
Syracuse from a triumphant campaign
of the Agrigentum wars. All were
clothed in Grecian robes, and carried
spears or swords of ancient type.
The miarch began on the other side
of the foothills, and down toward the
gates of the city they came. The news
of their coming brought all citizens to
the streets to bid them welcome. "With
flags waving they returned to their
"native city" and marched to where the
picture was being taken. Here the
leader of the I. W. "W.'s crowded
through to the front ranks and made
the demands for more pay to Director-
General Otis Turner. Most of the
scene desired was secured before the
"strike" occurred, but the refusal of the
men to complete the march necessitated
well. 'There are in this world, how-
ever, certain well-defined ethical prin-
ciples which we simply must admit
and ought to observe, without ques-
tion, and if the photoplay writers and
producers would just adhere to these
principles, if they would employ their
better nature when producing new
films and plots — in a word, if they
would simply hearken to the dictates
of conscience, censorship would be-
come almost unnecessary.
"Naturally, the manufacturers wish
to give the public what it wants, but
the public can be educated to desire
that which is right by appealing to
the nobler sentiments and better in-
stincts of man. These teachings
should begin with the child, for the
future of a nation is in its children.
The danger of decay which confronts
us through our enormous accumu-
lated wealth must be counteracted
by striving to bring up children along
moral lines." Guy P. Leavitt.
the employment of six hundred addi-
tional extras on another day.
The warlike appearance of the men
with swords and spears caused many
of the other extras to fear a riot would
follow, but the prompt organization of
forces to prevent destruction of prop-
erty or injury of anyone resulted in the
routing of the film "army."
J. G. Jessen.
BON-RAY PLANT NEAR COM-
PLETION
The Bon-Ray Film Company is rap-
idh^ completing the installation of its
machinery at its extensive plant at
Woodside, Long Island. Much of the
outfit has come from abroad and con-
siderable of the machinery has been
specially designed and built in this
country.
The technical direction of the new
manufacturing enterprise is in the hands
of J. Roy Hunt, a well-known cinemato-
graphic expert, while the business direc-
tion is controlled by F. E. Holliday,
formerly of the Gaumont Company.
The treasurer of the news company is
A. B. Roberts.
AMERICAN STAR GETS MANY
PROPOSALS
"Vivian Rich, leading lady for the
American Company, is the recipient
of as many letters from admirers as
probably any other girl on the screen.
Proposals come in a large number as
well as offers of platonic friendship.
I. W. w.'s Start Strike of Universal Supers
"Grecian Army" in Classical Film at San Fernando Demand $2 a Day
Raise — Management Retortsby Hiring New "Soldiers"
THE MOTION PICTURE NEWS
83
Spend $25,000 on Safety Film Vault
Evans Film Manufacturing Company Has Installed Fireproof System That Makes Disaster to Films Next
to Impossible — An Account of the Company's Equipment and the Proceeds That Turn the Raw
into the Finished Product
AN idea of the valuation placed
upon "film in work," or while be-
ing developed, printed and as-
sembled in factories in preparation for
the market, is gained through an ex-
penditure of $25,000 by one concern for
safetj- appliances alone.
The Evans Film Manufacturing Com-
panj', operating a factory and labora-
tor>' at Two Hundred and Sixteenth
street and Broadway, New York Citj%
recently completed the installation of
an immense fireproof vault and a com-
plete safety appliance system that is
one of the most modem in existence.
The vault is set apart from the factors-
building, at a distance sufficiently great
to eliminate danger from any fire within
the workrooms — a thing almost impos-
sible with the new equipment for the
prevention of this danger.
The vault has an outer construction
of brick and cement. The supports are
of steel, around w-hich are four walls
of cement. The one door closely re-
sembles that on a modem bank safe,
both in physical construction, and with
regard to burglar-proof devices.
All film handled in the factory dur-
ing the day is taken each night to the
vault.
THE factory in itself presents many-
points of interest as a model-
working institution. It has facilities to
permit a weekly output of five hun-
dred thousand feet of film. To obtain
this capacity speed was essential.
\\'hile there is no crowding of work-
men or equipment, the total floor area
is reasonably small. This eliminates
lost motion. The factory building is
two stories high, with a basement ex-
tending under its entire length. And
here it is possible to follow the course
of a piece of negative from the time
it leaves the camera until the positive
prints are read}- for the exhibitor.
The negative, when delivered to the
factor}', is taken to the developing-
room, which is light-proof, and is illu-
minated by several ver>- dim red globes.
The incoming negative is allowed to
accumulate during the day, and is han-
dled by the night force as a further
prevention against being "light struck."
The negative is placed in vats con-
taining "developer" for periods ranging
from three to twenty-five minutes, de-
pending upon its age, the quality of the
photography and other conditions. Gen-
uine technical knowledge is required to
prevent over-developing.
AFTER being developed, the negative
is placed on drying racks. Fol-
lowing this process it is polished by
placing it on small revolving drums,
while the film is brushed either with cha-
mois skin or gauze saturated with car-
bona. Then comes ^ the assembling, in
some instances requiring from a week
to a month. The complexities of this
task are added to by the fact that the
last scenes in a production ofttimes are
the first to be photographed.
The negative then goes to the print-
VIE"W OF THE EVANS PRINTING EOOM
A PEOTECTION AGAINST FIRE THAT REALLY PROTECTS
84
THE MOTION PICTURE NEWS
Finish Two Lasky Features on the Coast
"The Man on the Box" and "The Call of the North" Completed at Holly-
wood— Next will Come "Where the Trail Divides" and "What's-His-Name"
ing-room. The operation of the print-
ers used by the Evans Company is
shown in an accompanying photograph.
In cases where a subject has a wide
sale, as high as one hundred thousand
feet of positive film is printed continu-
ously from the one negative. The de-
veloping of the positive film after it has
been printed requires the same process
as for the negative, with the exception
that the developing solution is weaker.
The positive film is dried on huge
drums.
From fifteen minutes to three hours
are necessary, depending upon the hu-
midity and general atmospheric condi-
tions. The positive print is then pol-
ished, at an average rate of a full reel
in seven minutes. It is then sent to the
factory projection-room, where the de-
fects, such as dark scenes and other
imperfections, are noted.
After these have been corrected, the
print is sent to the assembling-room,
where the titles are inserted, and the
completed production measured for
footage. It is then placed in cans and
stored in the outside vault.
THE titles at the Evans factory are
obtained bj- painting white letters
on a black background. In some cases
block letters, made from various ma-
terials, are used. Ond man is employed
to paint designs for the backgrounds of
the titles.
By no means is the heaviest burden
of production within the studio. Many
of the feature manufacturers make or
spoil a production after it reaches the
factory or laboratory. And thus, mod-
ern equipment, scientifically perfect
methods, and competent workmanship
form the basis for the successful ful-
filment of work started in the studios.
TERRITORY GOING FAST FOR
"ATLANTIS"
Territory is being rapidly disposed
of for the Great Northern Film Com-
pany's production of "Atlantis," the
film adaptation of Gerhart Haupt-
mann's famous novel. The following
territory has already been contracted
for: New York, Pennsylvania, New
Jersey, Massachusetts, Connecticut,
Delaware, District of Columbia, Illi-
nois, Indiana, Iowa, Kentucky, Maine,
Maryland, Minnesota, New Hamp-
shire, North Dakota, Rhode Island,
South Dakota, Vermont, Virginia,
West Virginia, Wisconsin and Canada.
' The state-right buyers who have
acquired this feature, seem to be se-
curing choice bookings for it, some
of them having presented the pictures
in lv',ading legitimate theatres. It
began an engagement of two or more
weeks at the beautiful Pitt Theatre,
Pittsburgh, on Monday, June 23, and
was also seen at His Majesty's The-
atre, Montreal. It will probably be
seen at other first-class houses.
Los Angeles, Cal., June 30.
TWO big features were completed
during the past week at the
Jesse Lasky studio, in Hollywood,
Cal., "The Man on the Box," with
Max Figman and Lolita Robertson,
and Stewart Edward White's story,
"The Call of the North," with Robert
Edeson in the lead.
The past two weeks have been
stfenuous ones for all of the Lasky
players, as all the possible sunlight
was taken advantage of in order to
complete these pictures. "Getting
into the pictures has been percolating
through my system for several years,"
Mr. Figman said in speaking of his
experience with a camera for an au-
dience, "and the desire just perked
over. I had been told by many that
it was far better than the work on
the stage, but now I swear the hours
from daylight to darkness get rather
long. But it's great, and I am appre-
ciating the sunshine and open air
work, even though it did burn m.e the
first week."
"The Man on the Box"' will consist
of five reels, and in this Mr. Figman
played the part of Bob Warburton,
the character he originated on the
stage. In the film, however, there is
far more realism. The Indian fight-
ing of Warburton, referred to in the
book, is given in a prologue, in which
two hundred Californian national
guards just home from duty at Ca-
lexico, on the Mexican line, took part.
Lolita Robertson plays the part of
Betty Annesley.
All the exteriors for "The Call of
the North" were taken on locations
selected by the author of the story.
in the vicinity of Bear Lake, Cal.,
about one hundred miles northeast of
Los Angeles, and forty miles from a
railroad station. The company con-
sisted of sixty-two including Dustin
Farnum, Stewart Edward White, and
Director-General Cecil de Mille. The
author played the part of an Indian
chief in several scenes, and was of
great assistance to Mr. de Mille.
There is one very unusual scene in
this picture, where Mr. Edeson, who
plays a double role — that of father
and later son — sees himself as his
father saying good-bye to himself as
a child.
Mr. Edeson will next take part in
the filming of another of Mr. White's
stories, "Where the Trail Divides,"
and the Max Figman company will
take up the production of "What's-
His-Name," a dramatization of the
George Barr McCutcheon novel by
Cecil de Mille. J. G. Jessen.
TAKES OVER BIG FEATURES
The American Feature Film Com-
pany, 162 Tremont street, Boston,
has bought the complete list of pro-
ductions previously handled by the
Famous Players Film Company, of
New England, except the Famous
Players and All-Star features.
GROUP OF NOTABLES AT LASKY HOLLYWOOD STUDIOS
1. Thomas W. Ross; 2. Theodore Roberts; 3. Tames Neill; 4. Max Figman; 5. Dustin Farnum;
6. Stewart Edward White; 7. Robert Edeson; 8. Oscar F. Apfel; 9. Cecil B. DeMille;
10. Peggy — the mascot.
THE MOTION PICTURE NEWS
85
FRANK COOK, for the past ten
j-ears identified with the Saxe
Brothers, of Wihvaukee, Wis.,
and one of the best-known iilm men
in the country, has resigned from his
position as chief booking manager of
that firm to become general manager
of the F. O. Nielsen Qualitj- Feature
Film Company, Chicago, which com-
pany has the state rights for "The
Spoilers"' in five of the middle west-
ern states.
Mr. Cook's departure from the
Saxe firm will be a great surprise to
his many friends as he was regarded
as one of the fixtures of that firm,
ha\nng been with the Saxe's since
the^- entered the motion picture busi-
ness. It was Mr. Cook's efforts and
knowledge of the business that did
much to place the Saxe Brothers in
their present enviable position in the
film world.
He is planning to attend the Day-
ton convention, where he expects to
meet manj' of his old time friends.
The latest stage star to be enrolled
in the companies at the Universal
studio is Elsie Jane Wilson, known
to manj' theatrical people as the
original Everj-woman in the play
of that name, produced under the
direction of Daniel Frohman. Prior
to the engagement with Mr. Froh-
man, Miss Wilson was leading woman
ELSIE 3AWE -WILSON
of several noteworthy companies,
among them the Little Theatre in
Los Angeles, where she scored man}^
successes.
The first picture in which Miss Wil-
son will appear is "The Dreamer," a
one-reel subject to be released under
the Julian Rex brand. The scenario
is from the pen of Rupert Julian,
husband of Miss Wilson, and will be
the first time the two have worked
as co-stars.
The Newman Manufacturing Com-
pany, with factories in Cincinnati, New
York and Chicago, will have quite an
attractive and elaborate booth, occupy-
ing space No. 20 at the convention to
be held in Dayton, July 6 to 11. They
will have a complete line of the very
latest and attractive brass poster frames,
easels, railings, ticket choppers.
A cordial invitation is extended to all
exhibitors to visit their booth, where
representatives of the firm will be glad
to go into detail with reference to any
of the equipment.
Agnes Egan Cobb will handle
through the Leading Players the out-
put of Clarendon, of London, and the
AGNES EGAN COBB
productions of Filmfabriken of Cop-
enhagen after September 1.
No Pathe company had been seen
at Los Angeles for some time, until
P. C. Hartigan, erstwhile of the Ka-
lem, returned accompanied by Mabel
Frenyear, Peggy Hart, Alfred A.
Grady and George Rizard, camera
man. They began work at the studio
on Hill and Court streets, where the
Famous Players worked up to the
time that Mary Pickford and the rest
of them started on their world tour.
W. C. Brandon, of the Dixie Film
Company, of Atlanta, Georgia^ has
closed contracts to handle the prod-
ucts of the Progressive jNIotion Pic-
ture Corporation and Colonial Motion
Picture Corporation exclusively in
Mississippi, Alabama, Georgia, Flor-
ida, North and South Carolina and
Tennessee.
Harry and Octavia Handworth,
director and leading lady, respec-
tively, of the Excelsior Feature Film
Company, Inc., are now working on
the second release of that corpora-
tion. The first picture, "The Toll
of Mammon," was received well by
OCTAVIA HANDWORTH
all who saw the exhibition at the
New York Theatre, and great things
are promised of the second.
Mr. and Mrs, Handworth were for-
merly with the Pathe company and
on severing their alliance, took sev-
eral of the well-known players with
them to the studio at Lake Placid.
Fred McClellan, former general
manager of Luna Park under the
Frederic Thompson regime, was se-
lected recently by Werba & Lues-
cher as general manager in the far
West for d'Annunzio's great photo-
spectacle "Cabiria," Mr. McClellan
will make his headquarters in San
Francisco where he will prepare for
the initial presentation to which the
public officials, newspaper represen-
tatives and Italian Consulate will be
invited will be given the night pre-
vious.
Mr. McClellan is arranging to take
a New York symphony orchestra. A
chorus will be selected locally. He
is well known in the West, as he was
connected with the amusement bureau
of the World's Fair at Seattle a few-
years ago.
86
THE MOTION PICTURE NEWS
One of the most important changes
that has taken place in Philadelphia
film circles in some time is that of the
management of the Continental Fea-
ture Film Company. W. A. Macan, Jr.,
who has piloted the destinies of this
concern since its consolidation last fall
with the Federal Feature Film Com-
pany, leaves to take up the manage-
ment of an industrial concern. He has
many friends among all branches of the
business in the Quaker City, and he
will be missed.
To fill the vacant chair of Friend Ma-
cau, J. W. Pierce has been promoted
from the ranks of the Mutual's solic-
itors. Pierce has been with the firm
but a short time, having been formerly
an exhibitor and also secretary of the
Philadelphia branch of the M. P. E. L.
He, too, is well liked and should make
many more friends in his new office.
F. Jessie Smith has resigned her
position with • the North American
Films Corporation to resume her for-
mer connection as sub-title editor of
the Vitagraph Company of America.
■* George Sidney, originator and pro-
ducer of the "Busy Izzy" series, has
just completed his first two-reel re-
lease of that series and is working on
his second. Fred Bennage, sales
GEORGE SIDNEY
manager of the Progressive Motion
Picture Corporation, says "The de-
mand for this class of film is greater
than the supply. I have a hard time
getting enough of it."
A. J. Corcoran, Inc., report they
are doing a large business and their
factory in Jersey City is working to
capacity. Tanks and racks have been
installed in the following plants
within the past few months: Univer-
sal, Pathe, Edison, Solax, Eclair,
Centaur Pierott, North American,
I. & D. Film Company, Industrial,
Humanology Film Company, and a
large order has been placed for the
Bob Ray.
Miss Mary Alden, emotional lead-
ing woman with the Donald Crisp
Reliance Company, has just finished
playing a very unusual part in a two-
reel Civil War picture, "The Weaker
MAEY ALDEN
Strain," from the story by Russell E.
Smith, at the Majestic studio, Holly-
wood, Cal.
Miss Alden, who has been in pic-
tures less than a year, has been ad-
ding to her laurels with each new
production. It was by accident that
she first posed for the camera, but
now she asserts she will not return
to the legitimate stage, for with her
work in pictures she can give much
time to study and continue with her
art work.
Her waiting moments in the dress-
ing-room is taken up with the study
of French, and at home she does
sketching and illustrating during
spare moments. Although very
young. Miss Alden's best pictures
have been those in which she imper-
sonated a mature woman.
A Radium Gold Fibre Screen has been
installed in the Screen Club by Atsco,
Inc.
On Thursday, July 16, the Universal
Company, under their Imp brand, will
release the first number of the Universal
Boy series. Other pictures with this
boy playing the lead will be released
every two weeks thereafter.
The James McEnnery Syndicate of 12
Archer street, Shaftesbury avenue, Lon-
don, W., are handling the complete line
of supplies of Atsco, Inc., in the ca-
pacity of manufacturers agents.
"Bill," the series written by Paul
West, will be released on July 5
under the Komic Brand of the Mu-
tual. Other numbers of the set will
follow at frequent intervals.
Winfield R, Sheehan, general man-
ager of Box Office Attraction Com-
pany, William Fox Enterprises, left
New York Monday night for a West-
ern trip that will embrace Pittsburgh,
Cleveland, Detroit, Cincinnati, Chi-
cago, Minneapolis, St. Louis, and
Kansas City. On his return East he
will stop at Washington, and in all
important cities east of the Missis-
sippi. The Box Office Attraction
Company will open large exchanges
for the purpose of supplying exhibi-
tors in those various fields with Box
Office Attraction features.
Mr. Sheehan will arrange for shel-
tering fifteen branch offices by leasing
suitable premises or arranging for
the erection of special buildings.
Samuel White, president of the
White Specialty Company, is one of
the most popular men in the film
business. His company was estab-
lished five years ago, and has at the
SAMUEL WHITE
present writing two branches, one at
450 Fourth avenue and the other at
71 West 23d street, both in New York
City. These branches handle every-
thing in connection with the needs
of the exhibitor.
George T. Fitzmaurice, who has
been for some time at the head of
the scenario department of Pathe,
has become a director. Mr. Fitz-
maurice has written the scenario for
a six-reel feature and is directing the
production himself. He has as his
leading man William Rossell. It is
estimated that it will cost .$50,000 to
produce this feature, owing to the ar-
tistic sets and rare backgrounds which
are used in the different scenes
THE MOTION PICTURE NEWS
87
Stanley Walpole, leading man for
the Eclair Company, has had a varied
and wide experience on the stage. He
was first seen with the late Wilson
Barrett, with whom he played for
twelve months. He then took in-
numerable trips on the road; tiring of
this, he settled down for several years
in stock, tie is an' Australian by
birth and has played on almost every
continent. He has been with the
Eclair for two years.
Two years ago the Majestic Theatre,
Cleveland, Ohio, was running at a loss.
Numerous promoters put on stock and
vaudeville without success. The
Schroeder Art Manufacturing Company
people, who had been watching the for-
tunes of the house with interest, thought
that they saw possibilities in the theatre
if it were run properly with motion
pictures.
The house needed renovation through-
out. The interior was decorated with
flowers and lanterns, producing a gar-
den effect of very striking appearance,
which gave the house a cool and cheer-
ful feeling. By skilful arrangement of
the decorative materials the company's
men succeeded in getting away from the
dead effect noticeable in many motion
picture houses. The theatre opened
with a program of Mutual pictures.
In the face of many doleful predic-
tions, the theatre drew a large patron-
age from the start.
This is only one instance of a house
being improved and put' on a paying
basis by the use of telling decorative
schemes originating with the Schroeder
film.
The floral lines around the proscenium
arch are called "stage bouquets" by the
inventors.' They form a frame of soft,
subdued effects against the screen and
bring out the picture stronger, at the
same time preventing eye strain as there
is no reflection thrown on the picture
background.
The decoration is inexpensive, and the
flowers are fireproof. They will last
for years, and their color can be
changed from time to time with but
little expense.
E, B. Seaman, vice-president of the
Progressive Motion Picture Corpora-
tion, died unexpectedly June 27 after
an operation.
The release date for Belasco's "Du
Barry," produced by George Kleine,
with Mrs. Leslie Carter in the title
nile, has not as yet been definitely
fixed. Belasco's "Heart of Mary-
land," in which Mrs. Carter also plays
the leading part, will probably be the
I'lrst important production of the
Jvleinc forces in thi-s country.
The Consolidated Projection Ma-
chine Company has transferred its
factory from 100 Beekman street,
New York, to 186 Southern boulevard
in the Bronx. They have ten to fif-
teen thousand square feet for manu-
facturing, and the factory, which is
turning out parts will be running
a full force in thirty days. Eric Mor-
rison will attend to the ' selling end
of the company.
Jacques Jacquard has been appoint-
ed co-director with J. Warren Kerri-
gan in the Universal Victor Com-
pany. Mr. Kerrigan will hereafter be
seen in both society and western
dramas, cither of which he plays
equally well.
Frank Kugler, the head camera-
man of the Life Photo Film Corpora-
tion, is the inventor of seventy-nine
separate improvements for motion
picture cameras, none of which he
FRANK KUGLER
has patented, assigning the rights of
the inventions to others.
Mr. Kugler was formerly the senior
photographer for the Edison Com-
pany. He is also the president of
the Cinema Camera Club, which he
organized some time ago.
A. Alex Wall, well known motion
picture exhibitor, of Birmingham, Ala.,
has been suffering from a severe sprain
in his side which he received in his
theatre, the Alcazar.
TASTEFUL INTERIOR DECORATIONS OF THE MAJESTIC THEATRE, CLEVELAND, 0.
88
THE MOTION PICTURE NEWS
Ormi Hawley, who plays opposite
Andrew Mack in "The Ragged Earl,"
the coming feature motion picture of
Popular Plays and Players, Inc., of
1600 Broadway, New York City, has
discontinued attending social affairs
during the production of the picture.
She now spends her evenings rehears-
ing for her work on the next day.
The same is true of Eleanor Barry,
who will also be seen in "The Ragged
Earl.''
Abe Mundon, juvenile lead for the
Universal "Special Features" Company,
was one of the first to go to the present
"war" in Mexfco. Mr. Mundon was a
member of the California National
Guard, and was forced to go. Through
a strange coincidence his last picture,
which was rushed to completion, is
named "On the Verge of War."
Harvey B. Day, manager of George
Kleine Attractions, Pittsburgh office, put
one over on the Pittsburgh exchange
managers by opening the Pitt Theatre,
home of the Pitt Stock Company, with
"Antony and Cleopatra," the Cines
photo-drama in eight reels.
The Mortimer Film cleaner, manu-
factured by the Mortimer Film
Amusement Company, was well rep-
resented at the New York conven-
tion last week by the Atsco Inc. The
company broke all records for ship-
ments during the week of June 1,
sending out fifty-three cleaners and
40,000 cleaning pads.
Donald Crisp, of the Reliance Mu-
tual Company, is the latest recruit to
join the directing staff. "The Newer
Woman," a comedy on the new wo-
DONALD CRISP
man question, the scenario of which
was written by Russell E. Smith, has
just been completed by Mr. Crisp.
Dorothy Gish, Robert Harron, and
Mr. Crisp play the principal parts.
Al. E. Christie and his Nestor Com-
edy Company have returned from a
journey that took them from one end of
California to the other and into Mexico.
They experienced every sensation from
being seasick to near-arrest when ac-
cused of spying on the two-foot Mexi-
can fortifications at Tia Juana.
One of the pictures Christie made
shows scenes of construction in the Ex-
position at San Diego which will cele-
brate in 1915 the opening of the Panama
Canal.
IMP-PICKFORD FILMS TO BE
REVIVED
Universal exhibitors ^nd patrons
throughout the world ara^p be treated
to a series of plays fea'^ging the fa-
mous little screen star, J^^fey Pickford.
These plays, produced ^gi the most
part three and four years|«.go by the
old Imp company, are the'^nes which
first brought the clever little artist
to the attention of the picture public
and made her the popular screen
star she is to-day.
The first play to be released featur-
ing Miss Pickford in the lead female
role, will be entitled "In the Sultan's
Garden," and the date has been set
for July 20. Following, one of the
Imp plays will be released under the
Imp brand every other Monday for
an indefinite period.
Now Is The Time For Quick Action
The following states will be disposed of to quick buyers at bargain prices
WEST VIRGINIA OREGON
WESTERN PENNSYLVANIA IDAHO
INDIANA MONTANA
KANSAS UTAH
MISSOURI WYOMING
WASHINGTON COLORADO
TEXAS
LOUISIANA
OKLAHOMA
ARKANSAS
KENTUCKY
TENNESSEE
ALABAMA
GEORGIA
FLORIDA
NORTH CAROLINA
SOUTH CAROLINA
VIRGINIA
NEW YORK STATE, OUTSIDE OF GREATER NEW YORK
If your territory is on this list wire us your
price for the Four Reel Sensational Feature
"A CRY IN THE NIGHT''
ALL PRINTS ON EASTMAN STOCK
20™ fCENTURY FEATURE FILM COMPANY
216 WEST 42ND STREET
NEW YORK CITY, N. Y.
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
t1
THE MOTION PICTURE NEWS
89
SPECIAL FILM TiE VIEWS
"The Great Universal Mystery."
(Nestor. Friday, July 10.) — One of
the best comedies yet produced. It
will be talked about for some time to
come. It is absolutely original and
produced by the largest and most ex-
pensive group of celebrities yet lilmed.
The first leader reads "Pauline Bush
Lost It," and the screen depicts the
popular leading woman hunting for
something. Boys are sent out on the
search, and everyone met is ques-
tioned and frisked for the missing
something.
Among those at the coast who were
requested to produce the missing
treasure were: Phillips Smalley and
Lois Weber, Al Christie, Jules Bern-
stein, Jack Warren Kerrigan, Edwin
August, William Clifford, Sherman
Bainbridge, Lule Warrenton, Francis
Ford and Grace Cunard, Cleo Madi-
son, Hazel Buckham, Robert Leon-
ard, and every director and camera
man. Then a rush telegram to J. C.
Graham in New York. Mr. Graham
did some excellent acting. He sent
chasers after King Baggot, Carl
Laemmle, Florence Lawrence, Ethel
Grandin ad infinitum. Finally "one"
was discovered and the day saved.
Just what it was we don't know, but
it looked mightily like a safety pin.
"The Chasm." (Essanay. Two
reels. Friday. June 26.) — The rela-
tionship of the different characters is
not quite clear until the beginning of
the second reel, when a sub-title ex-
plains. Otherwise no fault can be
found with the picture. Richard
Travers, Bryant Washburn and Gerda
Holmes play the leads.
Shirely, a stenographer, is in love
with a consumptive who works in the
same office. He is sent away, and as
her employer is in love with her, he
gives her money to send to him.
Later she marries her emplyoyer and
still later learns to love him. The
other man returns and tries to ruin
their happiness, but is unsuccessful.
"The Harlowe Handicap." (Than-
houser. Two reels. Tuesday, June
30.) — One of the best Thanhouser re-
leases of the last month. It is no
unusual sight to see a race, but this
is an unusually pretty one. There is
a fine fire scene in the picture. The
heavy tries to destroy his rival's
horses and sets fire to his barn, but
the horses are rescued in time.
Allen's horse wins the race on the
next day and besides he wins a wife.
The picture is well photographed and
the story is of a kind that will appeal
to all wherever it is shown.
"For Her Child." (Thanhouser.
Two reels. Tuesday, June 23.) — An
absorbing drama. The attention is
not lost once throughout the picture,
owing to the fine story and the good
acting. Irving Cummings plays the
lead. The couple quarrel and sep-
arate. He is awarded the child, but
in order to keep it she declares it is
dead. Later he is attacked by burg-
lars and almost killed. His wife re-
turns to him and they are happy once
more.
"The Weakling." (Kalem. Two
reels. Monday, July 6.) — The third
feature of the Alice Joyce series. It
far surpasses either of its two prede-
cessors. Part of the picture was
taken in a heavy rainstorm and the
figures are remarkably clear, consid-
ering the poor light that must have
attended the rain. A furious encoun-
ter occurs in a dark room. Only at
times are the characters visible, when
the lightning flashes brighten things.
Litt is a weakling, and even when
he sees a woman insulted is afraid
to interfere. The school teacher
takes an interest in him, and he is
sent to college. Here he is a cow-
ard, also. Later he proves that he is
afraid of no one and wins the teacher.
Tom Moore, Henry Hallam, John E.
Mackin and Jere Austin complete
the cast.
"Olana of the South Seas." (101
Bison. Two reels. July 11.) — A
drama made in Honolulu by William
Clifford, Marie Walcamp, Sherman
Bainbridge and supporting company.
The story introduces a number of
the native dances and some excellent
scenery, which, needless to say, adds
atmosphere. The characters are
mostly natives, A good fight scene
is also enacted.
Olana is married to Palapo, whom
she loves. Newaka also loves her
and plans her abduction. Through
the use of a drug she is made un-
conscious, and after being pro-
nounced dead by the medicine man,
is carried away by Newaka. She is
recaptured later after a fight between
the two tribes.
"The Stuff that Dreams are Made
of." (Edison. Two reels. Friday,
July 31.) — This is a new version of the
Edison comedy that was released some
time ago, as a one-reel picture. In its
improved condition it is fully deserv-
ing of two reels. One seldom sees such
a comedy that is so strictly true to life
or rather to dreams. To say that it
keeps one in a continual roar of laughter
would be putting it mildly. The general
tendency is to roll off one's seat before
the picture is half over.
The dream comes to NelHe when she
thinks her lover false. The happenings
are disconnected, impossible, but what
is more to the point, sidesplitting. Such
things as a train passing over the body
of a man without injury to him, the
same man being shut up in a folding
bed and being squashed flat, and the
heroine breaking down a prison wall are
among the many that follow one another
in rapid succession. Gladys Hulette,
Richard Tucker, Gertrude McCoy and
William Bechtel are the principals.
go
THE MOTION PICTURE NEWS
Finger Prints. (Essanay. Two p
reels. Friday, June 19.) — The third j
adventure of "Richard Neal, Private I
Investigator of Crime." This far sur- |
passes his other experiences. The I
story is worked out in such a man- |
ner as to keep one's interest at the I
highest point until the last scene. I
Francix X. Bushman, E. H. Cal- I
vert, Rapley Holmes, Gerda Holmes, I
Cyril Leonard and Charles Hitch- I
cock make up the cast. These well- I
known players make the stor)^ twice j
as entertaining as it would be with- I
out them. I
A notorious criminal tries to pro- I
cure a priceless scarab amulet. He |
obtains it for a time but he and his I
whole gang are captured by Neal. . I
"Enmeshed by Fate." (Victor. Two
reels. Friday, June 12.) — Convicts,
after being released from prison,
have a difficult time trying to live
straight no matter how hard they
trj". This drama conveys this idea
perfectly and no one will condemn
the hero when he attacks the detec-
tive who has constantly followed
him and kept him from obtaining
work. The murderer of Danvers is
kept a secret from the characters
themselves, but the. audience knows
that Jim, the former convict, is the
culprit. He at length gives himself
up when another man is wrongly
accused. The story is powerful.
"Duty." (Eclair. Two reels. July
8.) — Alec Francis and Belle Adair
are the principals. Helen Martin,
who plays a minor part, does some
very clever work. The plot presents
a domestic relationship question.
An old doctor has a young and
frivolous wife. A case which is like-
ly to cost the doctor his life is
brought to him. He demands that
his wife remain with him during the
operation, to tend him should he be-
come inoculated. She sees her duty
and complies gladly.
"A Matter of Minutes." (Edison.
Tuesday, July 20.) — In this install-
ment of "The Man Who Disap-
peared" series, Mary, Perriton's
sweetheart, learns the truth about the
theft of her necklace. But her self-
ish brother will not confess. Instead
he goes for the police to arrest Per-
riton. He and Mary plan to escape
to Canada. She leaves on an early
train; he follows on the next, which
breaks .down.
He then hires an aeroplane to take
him to his destination. A wonderful
view of the earth is shown from the
air craft. The police are on his track
but fail to overtake him.
"The Curse of Humanity. (Dom-
ino. Two reels. Thursday, July 8.)
— "The Curse of Humanity," as the
picture clearly defines, is drink. If
one doesn't think this sort of drama
disagreeable, he will most certainly
regard this particular one quite the
other way, and the majority will be
pleased with it. The finale is pretty
and nice. The family is reunited after
the son has reformed and broken
away from his evil habits.
Roger marries without his father's
consent and is disowned. He is un-
able to obtain work and so takes to
drink. His mother meets his little
girl, who tells her the family's trou-
bles, and this leads to a happy recon-
ciliation.
William Bechtel, of the Edison
players, is recovering from his illness,
at Mt. Clemens, Michigan, and will
soon be playing again.
THE OLD COBBLER'S BIBLE CLASS
Scene from "The Old Cobbler" (101 Bison — two reels — Released June 87)
THE MOTION PICTURE NEWS
91
IJ>fTE'RESTIJVG FILM PREVIEWS
PRODUCTIONS FROM ALL PROGRAMS
GENERAL FILM PROGRAM
••The Servant Question Out 'West." (Selig.
Split reel. T-ucs., June 23.) — On the same reel
with "Doc Yak and the Limited Train." An
amusing comedy. _Four of the servants dis-
appear with the' ditterent cowboys, the fifth is
black, but the bootblack gets her. The sixth
is a Chinaman, who remains.
"Doc Yak and the Limited Train." (Selig.
Split reel. Tues., Tune 23.)— On the same
reel with "'The Servant Question Out West."
The thirteenth of these animated cartoons.
Doc has several laughable experiences on a
railroad track.
"The Passing of Diana." (Vitagraph. Two
reel. Tues., Tune 23.) — James Morrison and
Dorothy Kelly" play the leads. If the picture
were without subtitles one could understand
it just as well, for the acting is enough to
make all the happenings clear. The last scene
is a thriller. An automobile plunges over a
high cliff and its occupant is killed. The
artist does not know that his model is the
wife of his dearest friend. She is in love
with him and swears that on his wedding day
she will die. She attempts to carry his fiancee
with her, but by a luckj- chance she escapes.
"The Epidemic." (Essanay. Wed., June
24.) — The idea of this comedy is good, but
the picture does not cause many laughs. A
large cast performs. All the oifice force has
the tango fever. So have the crooks who
try to rob the boss of his book on dancing. A
general mix-up follows.
"The Greater Treasure." (Lubin. Two
reels. Wed., June 24.) — The cast: Rosetta
Price, Joseph Kaufman, John E. Ince and
Ruth Bryant. A fine drama that teUs in a
pathetic way that riches seldom if ever bring
happiness, if love is absent. The scenes are
well laid. The photography is good and the
story entertaining. The picture will surely
be a success.
"Somebody's Sister." (Selig. Wed., June
24.) — William Stowell, Adele Lane and Miss
Johnson play the leads. The subject dealt with
deserves more than one reel, as it is a big
question. The public will be pleased with
Uie picture. Frank comes to the city with his
sister, where he keeps company with a chorus
girl. He is dining and acting in a disgraceful
manner with her when he hears a scream from
the next room. His sister is resisting the
attentions of an artist. This sight causes the
brother to reform and the two return to their
country home.
"The 'Bear' Facts." (Vitagraph. Wed.,
June 24.) — One of the Sunny Jim series.
Bobby Connelly, Tefft Johnson and Mabel
Kelly' are the principals. The comedy is poor
and few except the very young will endure
it. Sonny, after hearing the story of "The
Three Bears," sets out to find them. He finds
three that have escaped from a circus. Much
commotion follows.
"Through the Flames." (Kalem. Two
reels. Wed., June 24.) — The principals are,
Guy Coombs. Marguerite Courtot and Alice
Ho'llister. The light is so poor that it is
difficult to distinguish the characters in some
scenes. A realistic fire occurs in the first
reel. The story is absorbing and every one
will enjoy it. Hall's wife flirts with another
man. She leaves him and he thinks her dead.
He marries a simple country girl. His old
wife returns and breaks up the happy family.
Years later Hall is on the point of killing
himself when he meets his daughter by his
second wife, who prevents him from dying.
"The Conductor's Courtship." (Kalem.
Tues., June 23.) — An excellent railroad story,
as those put out bj' Kalem usuallj' are. The
picture is a mixture of comedy and drama.
The freight conductor, who is in love with a
station agent's daughter, manages to marry her
while the father and his choice are looking
for them.
"Nice Nursey." (Lubin. Split reel. Tues.,
June 23.) — On the same reel with "Brown's
Big Butler." It turns out that the son of the
family is sick because of his pretty nurse,
when the new nurse comes he speedily gets
weU again. The comedy will be enjoyed by all.
"Brown's Big Butler." (Lubin. Split reel.
Tues., June 23.) — On the same reel with
"Nice Nursey." The Lubin midget plays the
lead in this highly amusing comedy. Brown's
friend is told to make himself at home in his
house while he is away. He does and the
butler waits on him without him knowing it.
The consequences are very funny.
"The Countess." (Essanay. Tues., June
23.) — Francis X. Bushman and Beverly Bayne
are the leads. The story is absorbing and will
be well received. The reporter wins the heart
of the Countess by posing as her butler and
defeating a gang of nihilists who are on her
track.
"The Political 'Voss." (Kalem. Sat., July
4.) — C^rlyle Blackwell and Nerva Gerber play
the leads. Tom, who ovms a small paper,
succeeds in laying bare a corrupt political boss.
The boss's candidate is the father of Tom's
sweetheart, but all ends well between them.
An excellent fire scene occurs in the latter
part of the reel.
"The Fla-w in the Alibi." (Kalem. Two
reels. Mon., June 39.) — An interesting story,
but poorly produced. The plot has many new
turns and is absorbing from the start. Helen
Holmes and William Brunton are the principals.
The innocent cashier of a bank is almost con-
victed of robbery, when, through the efforts
of a detective he is exonerated and the guilty
man apprehended. The detective solves the
case by noticing that the hands of a clock were
turned forward by the guilty man, to cover up
his crime.
"The Two Doctors." (Edison. Tues., July
14.) — The unworthj- doctor becomes rich
through unscrupulous methods, the worthy one
is poor. But the latter is the means of re-
forming the other. The drama is pleasant
and will appeal to the admirers of good acting
coupled with a pretty story.
"Qualifying for Lena," (Edison. Mon.,
July 13.) — A comedy that will amuse nearly
all. To win Lena, the servant girl, he must
own an auto, have property' and moreover a
Van Dyke beard. These he gets after a
fashion, but is suspected of robbery and lands
in jail.
"The Old Maid's Baby." (Vitagraph.
Fri., June 26.) — ^John Bunny and Flora Finch
in their usual roles. Flora dresses her dog in
baby's clothes so she may carry him on the
train. Bunny exposes her trick, but wins her
in the end.
"A Practical Demonstration." (Lubin.
Fri., June 26.) — A story that proves a woman
can fill a man's position. The photography is
good, and the plot, though rather far-fetched,
will entertain all.
"An Elopement in Home." (Kalem. Split
reel. Fri., June 26.) — On the same reel with
"Labor Demonstration in Hj-de Park, "Lon-
don." Beautiful scenes mark this comedy.
While two gallants are fighting for the hand
of the old Roman's daughter, another marries
her.
•'Labor Demonstration in Hyde Park, Lon-
don." (Kalem. Split reel. Fri., June 26.) —
England has its Socialists as well as America,
as this picture demonstrates. A few current
happenings in England take up the rest of the
reel.
"The Captain's Chair." (Selig. Fri.,
June 26.) — The nephew of old Captain Snaggs
"hopes to inherit his fortune, so he invites him
to live with him. When the old man dies he
leaves all his money to a poor boy and the
unworthy nephew gets nothing. A comedy-
drama that will amuse any audience.
"Happy-Go-Lucky." (Vitagraph. Thurs.,
June 25.) — Clara Kimball Young, James
Young, Mrs. Kimball and Earl Williams are
the principals in this sprightly drama of stage
life. Happy-Go-Lucky, an actress, is an
orphan. When she is taken sick on the stage
she is taken care of by a kind woman, whose
son she later marries.
Hearst Selig News Pictorial. (Selig.
Thurs., June 25.) — The funeral of Adlai
Stevenson, former Vice-President, and scenes
from various college graduation exercises are
shown.
"Her Neighbors Next Door." (Biograph.
Thurs., June 25.) — Morgan goes on a business
trip and is wrecked and believed dead. Re-
turning later he is superintendent of a mill,
the hands of which go on strike. His sweet-
heart lives next door to one of the strikers,
who attempts to kill Morgan, but is prevented
by the girl. A reconciliation between all is
effected.
"The Candidate for Mayor." (Lubin.
T^yo reels. Thurs., June 25.) — The plot of
this picture is in many ways similar to the
novel "The Masquerader." 'The main points
only have been altered. Twins are separated
in childhood. Years later, one is a candidate
for mayor. The other is a doctor. 'The poli-
tician disappears, through the work of the
opposition, and his brother, turning up oppor-
tunely, takes his place. 'The man is elected
and some time later the brother returns and
the usurper gives up his place. The girl goes
with the man she has learned to love, for-
saking her former lover, the real mayor.
"Sophie Finds a Hero." (Essanay. Thurs.,
June 25.) — At last it looks as though Sophie
was really going to be married. After much
trouble she finds that the bandit is the only
one of her four ardent suitors that has not a
yellow streak.
"Andy has a Toothache." Edison. Tues.,
July 7.) — A fair comedy. Andy is much ad-
verse to having his tooth pulled. His mother
tries the old string and the door trick, but
without avail. He goes to the dentist, but
hearing the groans of another unfortunate,
makes his escape." It finally comes out while
Andy is having a fight with another messenger.
"Dolly at the Helm." (Edison. Sat., July
11.) — The managing editor is sick and the city
editor has trouble in the family, so Dally
manages the "Comet" for a few days. This
pictude mainly shows how a daily is run.
There is no plot, but all will enjoy it.
"Kaintucky Bill." (Kalem. Tues., July
7.) — A wonderful explosion of the moon-
shiners' still is the crowning scene of this
drama. The story is good. It contains an
old plot, but it has been twisted around to
appear quite new. The final outcome of the
picture is not definite. Bill, the worst moon-
shiner in the country, is, for a joke, elected
sheriff. After his election he unexpectedly
turns against the moonshiners and ruins their
still. Later he goes away with the leader's
daughter.
"A String of Pearls." (Kalem. Two reels.
Wed., July 8.) — Two clever falls from off a
high bridge into the water are feats worthy of
great praise. The story is interesting and will
meet with success. The close-ups and the dis-
tant scenes differ in several places, as regards
consistency. Batiste poses for an artist and
attempts to steal a string of pearls from his
safe. She throws them out the window, think-
ing thej' will fall into the hands of her hus-
band. An organ grinder finds them. The
truth is learned later, and the artist gives the
Italian couple a chance in life. William Brun-
ton, Leo D. Maloney, Helen Holmes and
G. A. Williams play the leading roles.
"The Eight to Happiness." (Selig. Sat.,
June 27.) — Kate, a poor girl, becomes the
victim of circumstantial evidence and is sen-
tenced to two }-ears' imprisonment. When re-
leased she is trailed by Weaver, an old asso-
ciate. She lives straight, is married, and is
92
THE MOTION PICTURE NEWS
happy. When Weaver attempts to rob her
husband, she shoots him. Adele Lane is the
principal character in this drama that all will
enj oy .
"The Gypsy Gambler." (Kalem. Sat.,
June 27.) — A pretty story featuring Princess
Mona Darkfeather. The gypsy leader loses his
daughter in a game of cards to a gambler. In
the meantime she has eloped with an Indian.
The Indian is turned from his tribe for mar-
rying the gypsy, but the two -live happily
together.
"The Wire Chief's Reward.!' (Kalem.
Tues., June 30.) — The telephone girl in the
railroad office becomes the innocent accomplice
of robbers. She discovers that they have made
off with some valuable papers and starts to
pursue them. The wire chief (Carlyle Black-
well), while on the top of a telegraph pole,
overhears their plot and it is he who finally
brings them to justice and wins the girl. The
drama is teeming with action all the time and
will be well received wherever shown.
"Laddie." (Edison. Two reels. Fri., July
24.) — Ben Wilson and Margaret McQuade are
the characters of most importance. Laddie
goes to the city and becomes a great doctor.
Later when his mother comes to him, he is
ashamed of her. She leaves his house and is
found by Laddie's fiancee, who takes her to a
hospital and calls him to attend her. He ar-
rives in time to receive her last blessing with
her dying breath. The story will appeal espe-
cially to the old people. It is hardly deserving
of two reels.
"Something to a Door." (Edison. Wed.,
July 29.) — A laughable production depicting
the experience of a suitor held very much in
disfavor with father. It will furnish a good
laugh for all. William Wadsworth, Arthur
Hauseman and Elsie MacLeod are the prin-
cipals.
"A Deal in Statuary." (Edison. Split
reel. Wed., July 22.) — The young artist is to
get $10,000 from his aunt if he makes two
statues. He conceives the brilliant idea of
having his butler and gardener pose as such.
But the trick is discovered. Later he makes
the real article and gets the money. A fine
comedy on the same reel with "His Wife's
Burglar."
"His Wife's Burglar." (Edison. Split reel.
Wed., July 22.) — On the same reel with "A
Deal in Statuary." The husband fixes _ a
dummy burglar to scare his wife. The police
are called and he himself is mistaken for the
burglar. He vows never to attempt to scare
his wife again.
"The Mystery of the Lost Stradivarius."
(Edison. Tues., July 28.) — Another absorbing
page in "The Chronicles of Cleek." The story
is not apparent until the very end, which serves
to heighten the interest. Cleek locates an im-
personator and clears the name of an innocent
man. His methods of working on the case are
extremely entertaining.
"The Honor of the Law." (Biograph.
Hon., June 29.) — An absorbing drama ^ that
contains an unusual amount of thrillers,
among which is a fight with pistols in the
dark. An ancient feud comes near lasting
down into civilization, when through the influ-
ence of the law everythine is put aright. No
one can help but enjoy this picture.
"Lame Dog's Treachery," (Kalem. Sat.,
July 11.) — A plain Indian story that contains
little action. Interest in the picture is de-
cidedly lacking. When the old chief dies, he
names as his successor his daughter's sv^eet-
heart. A rival usurps his power for a time,
but later the will is carried out.
"Who's Boss?" (Lubin. Split reel. Sat.,
June 27.) — On the same reel with "His Sud-
den Recovery." The chief rules the police
force, but not his wife, as she demonstrates
in a comical way.
"His Sudden Recovery." (Lubin. Split
reel. -Sat., June 27.) — On the same reel with
"Who's Boss?" The Lubin fat boy recovers
from his serious illness when his relatives
proceed to loot his house. A worthy comedy.
"His Wife and His Work." (Vitagraph.
Two reels. Sat., June 27.) — The drama is
entertaining in the extreme, but the whole
story is based on a poor idea. The wife of a
painter is prejudiced against his use of models
in his work. They separate, but after a time
she comes to her senses and returns to him.
"A Spanish Omelet." (Biograph. Split
reel. Sat., June 27.) — On the same reel with
"Ribbons and Boxing Gloves." This comedy
has no plot and the actions of the characters,
clad in Spanish clothes, are dry and exceed-
ingly tiresome.
"Ribbons and Boxing Gloves," (Biograph.
Split reel. Sat., June 27.) — On the same reel
with "A Spanish Omelet." Not humorous at
all. One who is thought to be a sissy knocks
out the town champion.
"Broncho Billy's Jealousy." (Essanay.
Sat., June 27.) — Through the influence of a
minister Broncho Billy is prevented from kill-
ing a man whom he thought was stealing his
sweetheart. Victor Potel plays the comedy
lead. One of the better comedy-dramas.
UNIVERSAL PROGRAM
"Love, Roses and Trousers." (Joker.
Sat., July 11.) — A picture that really deserves
to be called a comedy. Boxes get mixed and
trousers go to the girl instead of roses. The
events leading up to this comical climax are
exceptionally humorous.
"On the Rio Grande." (Rex. July 5.) —
All one knows when this picture is over is that
Dick Harrod has been elected sheriff. The
story is so vague and loosely put together that
it is difficult to understand.
"Out of the Darkness." (Rex. July 10.) —
A drama that contains universal appeal. It
touches on two opposite sides of life and both
young and old take part. Robert Leonard
plays the lead. Here he is a burglar. One
night while robbing a house he discovers his
little daughter, who has been adopted by a
rich couple. The sight of her causes him to
reform.
"Bessie the Detectress, or the Dogwatch."
(Joker. July 9.) — A fair comedy, but no one
will find many laughs in it. Bess Meredyth
plays the leading part, as in the other experi-
ences of Bessie. She locates and captures, by
mistake, a notorious thief and wins $200 re-
ward. Most of the action takes place on ship-
board and Bess is no sailor, as is shown by
her actions.
"The Adventures of a Girl Reporter."
(Imp. Two reels. Mon., June 29.) — Featur-
ing Ethel Grandin in a part requiring much
technique and skill. Edmund Mortimer, Edwin
Maxwell and Jack Grey assist her. It is a
detective story with much that will interest.
The girl reporter obtains a position as maid in
the house where a daring robbery has been
reported. Through a number of adventures
she goes, finally locating the real thief, her
mistress.
"Universal Ike Jr. and the Vampire."
(Universal Ike. Tues., June 30.) — Ike Jr., in
rivalry with a number of other cowboys, wins
the "vampire," but when she has stolen every-
thing he owns, he is sorry he even went into
competition.
"The Broken Barrier." (Frontier. Sun.,
July 5.) — Arthur Allardt, Jos. J. Franz and
Dolly Larkin are the principals. The story
for the first hundred feet is conventional, but
later becomes unusually good. Arthur is
blamed for a murder and freed for lack of
evidence. Joe, the sheriff, is finally found
guilty but given five hours' start by the girl.
"Nearly a Stepmother." (Crystal. Tues.,
July 7.) — A laughable comedy along not over-
done lines. Charlie dresses as a woman and
makes love to Dick's propective father-in-law.
He is discovered and Dick and he exit hur-
riedly.
"As Fate Disposes." (Rex. Thurs., July
9.) — Ella Hall, the new leading lady of the
Rex Company, and Robert Leonard are the
principals in this unusually strong drama. Miss
Hall is a very pretty and capable girl. Ella
promises to marry the artist because she is
grateful, but later love overcomes her and
she is thankful when he asks his freedom.
MUTUAL PROGRAM
"The Final Reckoning." (Broncho. Two
reels. Thurs., July 9.) — A sensational West-
ern melodrama; one that the lovers of this
variety of picture will surely enjoy. The
Western atmosphere is good. Lieutenant
Groves is accused of murder, when in reality
he is innocent. Many years later the Indians
attack a band of settlers, among whom is the
guilty man. Groves pursues him to the quick-
sands, where he perishes. Groves is proved
innocent and is reunited to his daughter.
"The EavesdrOBper." (Keystone. Mon.,
June 22.) — Charles Murray plays the lead. He
is married, but flirts with other girls. His
wife puts a detective on his track and the
chase that results, especially his descent of
the side of a building by means of a rope, will
furnish amusement for everyone.
"The Suffragette Battle in Nuttyville."
(Majestic, Tues., June 30.) — This picture
shows the comical yet disconnected experience
of the women of Nuttyville while trying to re-
form the men. A lot of kicking and falling
occurs. Dorothy Gish heads the cast.
"Professor Snaith." (Princess. Fri., June
26.)- — The athlete wins the girl from her lover.
He enlists the services of a husky bartender,
who proves the athlete is no pugilist. The
other wins back the girl. Muriel Ostriche and
Boyd Marshall play the leads in this highly
amusing comedy.
"The Widow's Mite," (Thanhouser. Sun.,
June 28.) — The Widow's Mite^ a little child,
almost ruins a happy love affair by a childish
prank, but all ends well. The Thanhouser kid-
lets appear throughout the picture, which will
be enjoyed more by children than others.
"Bobby's Plot." (Reliance. Split reel.
Sat., June 27.) — On the same reel with "Em-
pire Day in the Bahamas." Bobby sends a
telegram to his sister's would-be husband to
the effect that Aunt Sarah has inherited a
fortune. The old man marries Sarah and sister
is free. A comedy that everyone will enjoy.
"Empire Day in the Bahamas." (Reli-
ance. Split reel. Sat., June 27.) — On the
same reel with "Bobby's Plot." An interest-
ing picture showing the gay events that took
place on this day in the Bahamas.
"A Hasty Exit.'; (Royal. Sat., June 27.)
— The boys play a joke on Jack and make him
think the widow is married, but in the end he
wins her hand. A lot of slapstick work ap-
pears, which makes the comedy an unusually
amusing one.
Our Mutual Girl No. 24, (Reliance. Mon.,
June 29.) — In this chapter Margaret tells the
story of her disappearance. She was knocked
down by an automobile, and the owner of the
car takes her home, being afraid of the police.
Later she meets Irvin S. Cobb, who tells her
one of his funny stories, which will bring a
laugh from all.
"The Tale of a Tailor," (Beauty. Tues.,
June 23.) — Margarita Fischer and Harry Pol-
lard are the principals. The tailor mistakes
another for his wife and because of his mis-
take gets into quite a mix-up. The picture is
a comedy-drama of the ordinary sort.
"The Land of Liberty." (Majestic. Fri.,
June 26.) — This picture furnishes a lot of
information about Ellis Island. Different offi-
cers on the incoming ships are shown. An
entertaining part of the picture reveals the
different types of immigrants that come to this
country. A fine view of New York City from
the harbor ends the picture.
"The White Slave Catchers." (Komic.
Sun., June 28.) — Jim and Sue elope. Father's
choice, a detective, sets out to catch them, but
thev are married before he overtakes them.
Tod Browning appears in his usual comical
role.
"Izzy the Detective." ^Reliance. Wed.,
July 1.) — A poor comedy. Izzy captures the
wrong man after a_ lot of trouble, and in the
end lands in jail himself.
NEW ROOF GARDEN OPENED
The new Roof Garden Theatre at 51-53
Broad street, Elizabeth, N. J., was opened on
Memorial Day, securing the patronage of big
audiences. "Soldiers of Fortune" was the
opening attraction. The roof garden connected
with the theatre proved to be a big drawing
card. It is the only one in the city. The
house is under the management of the City
Amusement Company of Newark. Fred Ritz,
of Elizabeth, will direct the house.
THE MOTION PICTURE NEWS
93
is impossible with
99
Non-riam Stock
Superior Photographic Qualities
Long Wearing Base
Non-Peeling Z^mulsion
Formulae jBoofc, Samples, etc., gratis
"AGFA" non-flam film either in
the raw or finished state can be
shipped through the United
States Mails.
RAW FILM SUPPLY CO.
SOLE. AMERICAN AGENTS
15 East 26th Street New York City
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94
THE MOTION PICTURE NEWS
A Perfect Portable Motion Picture and
Stereopticon Projector
FOR
Home, Industrial, Educational, etc.
Price, $100.00 complete
Weight, 201bs. complete
Using Standard
Films Condensers Carbons
Lenses Reels and Stereopticon Slides
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Can be attached to any electric light socket.
This machine is not an experiment, more
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Dealers Apply to
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FIRST NATIONAL BK. BLDG.
CHICAGO
ILL.
THEATRE LAWSUIT IN WATERBURY, CONN.
Special to The Motion Picture News.
Waterbury, Conn., July 1.
The Scenic Theatre, on Bank street, this city, is the sub-
ject of more litigation. Joseph Burg, of Waterbury, has
brought an action against Isaac E. Burg and Rudolph
Saunders, both of Brooklyn, N. Y., for damages of $3,500,
and for the appointment of a receiver.
Burg claims through his counsel, Herman Weisman,
that on February 24 last he entered into a partnership
with his namesake, by which they were to pay $3,000 each
for the lease and property of The Scenic.
When the rent fell due for April, Burg, of Brooklyn,
declined to pay his share. On May 15, according to the
complainant, he drew all the funds of the partnership out
of the bank, $300, and sold his rights in the theatre to
Saunders.
In consequence of the failure to meet the rent. Burg, of
Waterbury, claims he is liable to be ejected from the
premises, thereby losing his business and his investment.
Claims are coming in, and as he is not able to meet them,
he wants damages of $3,500.
ST. LOUIS HAS NEW THEATRE FOR COLORED
PATRONS
St. Louis, July 1.
Wilson & Shaftner have opened a new and well-equipped
theatre at Twenty-third and Market streets, which will
cater to colored audiences. The Movie, as the new house
is called, is small, seating only two hundred and fifty, but
it is well appointed in every respect, and clean and neat
as a pin throughout.
A four-reel General and Mutual program will be main-
tained, a Simplex projector will be used with Leroy Mar-
tin as operator, and five cents admission will be charged.
ATTENTION!
FILM
PRODUCERS
MANUFA CTURERS
EXCHANGERS
DEV EL OPERS
We build fireproof Cabinets, Tables, Racks and
Equipment either to specifications or to our stock
models. [En-
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quicker.
SEE US
We are serv-
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Film Univer-
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Warner's Fea-
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Film Co.,
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Film Rental
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a fi d many
others.
COLUMBIA METAL BOX CO.
226-228 East J44th Street New York, N. Y.
Double Steel Joining Table — 2 Electric
Lights inset in top — Ground Plate Glass
Covers — 3 Compartment Boxes — Waste Re-
ceptacle
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THE
False Magistrate
4 REELS
^ Shipping Date July 10th
mm
5- 3. 'i- -4
Tbe greatest
of qU detective dfamas
Gaamont Co
110 W. 40th St., New York City
Exceptional Posters
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96
THE MOTION PICTURE NEWS
WARNERS
DOT FARLEY
Albuquerque Film Mfg.
Co. Released by
]l'arner's Features, Inc.
WARNER'S F^EAXURES, Inc.,
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THE MOTION PICTURE NEWS
FEATURES
97
33:
NEW lOm IN FEATURE FILMS
Three big featiSes every week in the year — every feature produced
star players — every Mm perfect in its photography — that is the poHcy whic
makes Warner's Features stand head and shoulders above the crow^d.
As a matter of good business, you should investigate Warner's Features.
Most of you who attend the Dayton Exposition will have an opportunity
to see a few of them on the screen. View them as critically as you please,
you'll admit they have all the elements of big success — the appeal, the
"punch," the quality. Take note of these recent Warner's releases : —
MOTHER LOVE-into which Marion
Leonard has put all her cleverness and talent and
sympathy. A picturesque heart drama in two
chapters of three parts each. r^-T^'
A BORN WARRIOR and its sequel EXILED
— the most fascinating war romance you ever saw,
portraying the life story of Napoleon. Magnifi-
cently staged in two chapters of three parts each.
THE CITY OF PROMISE— with Cecilia
Lofius as the star. The adventures of a stage-
struck girl in New York. Never before have Miss
Loftus' splendid powers of mimicry been shown
so strikingly. A great three-part production.
TWILIGHT — one of Gene Gauntier's most
delightful and absorbing dramas. A virile story
of the great North Woods, with a beautiful half-
breed girl named Twilight as the heroine. A fine
three-part film-play that you ought to see.
TRICKING THE GOVERNMENT- with
Valentine Grant in the leading role. A thrilling
tale of the moonshiners through which runs a cap-
tivating love story. One of the famous "Sidfilms"
in three parts.
THE LIGHT UNSEEN -another of Marion
Leonard's great six-part productions, released in
two chapters of three parts each. The story of
an artist and a girl. The artist goes blind, but the
love of the girl surmounts every obstacle.
BRINGING IN THE LAW- a wonderfully
realistic story of the plains, featuring Josephine
W est. A truly remarkable pictuj e in three thrill-
ing parts.
The above partial list of recent releases will give you an idea of the
tremendous things Warner's is doing. There are more big features coming.
When you visit the Exposition be sure to look up Mr. Harry Chariias,
manager of Warner's Cleveland Exchange, and get complete information
about Warner's Features.
130 West 46tH Street, NEW
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98
THE MOTION PICTURE NEWS
Valuable Lubin Films Cannot Be Replaced
Among Those Irreparably Lost Were Many of Great Historical Interest.
Others, However, the Plant will be Able to Remake.
Special to The Motion Picture Mews.
Philadelphia, July 1.
FEW persons who patronize mo-
tion pictures are familiar with
the old style pictures of a dozen years
ago. Every manufacturer of note,
regards his first efforts with a keen
degree of sentiment.
About these old films which are
now used largely for either foreign
or stock productions, centers a great
deal of pride; for in those days the
industry had not reached the high
state of development which exists to-
day. Imagine then if you can, what
must be the loss to a manufacturer
who is forced to realize that every
one of his historic negatives of the
first prints of his first pictures has
been destroyed.
The recent fire of the Lubin plant
in this city, apart from the financial
loss, of a half-million dollars' worth
of films that could not be insured,
caused Siegmund Lubin many a heart
ache, which even this stoical busi-
ness man could not well conceal.
Films that were made in his little
unassuming laboratory, and which
represented his first efforts, meant
almost as much to him as the beau-
tiful productions which cost him thirty
and forty thousand dollars to make
at the present time.
Not alone because of a sentimental
attachment for these old prints, but
largely because they represented the
first attempts of an American manu-
facturer to film objects of interest
and incidents which can never take
place again.
Probably one of the films which
Mr. Lubin prized as highly as any
which he lost, was that showing
President McKinley and his cabinet
at Camp Alger during the Spanish-
American War. He also possessed
a valuable film which showed the
funeral of the martyred president as
well as some films of funerals of
foreign monarchs. These, of course,
had a large commercial value abroad.
WHEN the Lubin Company
started to manufacture and
produce well-known plays, "Uncle
Tom's Cabin" was one of the first
which the firm made, and Mr. Lubin
essayed the part of Simon Legree;
and his acting and the entire picture
was one of the films which the Phila-
delphia manufacturer prized as highly
as almost any other film in his plant.
"Jack and the Bean Stalk" and "Little
Red Riding Hood," two of the plays
that appealed strongly to the chil-
dren, who are always dear to Mr.
Lubin's heart, were other films that
were destroyed and which it is un-
likely will ever be restored, as there
is no market for them in these days
of high-priced productions.
Among the other important films
which can never be replaced, and
which are included in Mr. Lubin's
losses are pictures of the Pan-Ameri-
can Exposition at Buffalo and the
Paris Exposition, the Galveston
disaster, the San Francisco earth-
quake, the Transvaal War, the death
of Maceo, General Miles and his
staff, and several of the naval com-
manders of the Spanish-American
War; and the almost priceless films
of the Russo-Japanese war.
Valuable pictures of great indus-
trial and educational movements of
interest were also lost. Pictures of
the Pennsylvania coal strike, films
showing wonderful surgical opera-
tions by renowned American and for-
eign medical men, new inventions by
men of prominence in the scientific
world, and some of the most impor-
tant reproductions of technical dis-
coveries were destroyed.
With the rebuilding of the vaults,
in which will be stored the new nega-
tives, Mr. Lubin has planned for the
construction of a lighting system that
will not give rise to any such condi-
tion that caused the recent fire.
ril U TITI PC PRINTING AND
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If you have any event that you want photo-
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STANDARD MOTION PICTURE CO.
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A. L. Runyan Advertising & Sales Co., Inc.
Successors to
Prices to The Trade
POSITIVE PRINTS .04}iPerFl.
(In Quantities over 5000 (eet)
Above price includes printing, developing, tintiDg
toning and Raw Positive Stock.
Negative Film Developed .01 Per Ft.
Film Titles .08 " "
(Our Special Title Apparatus wiH match
any perforation.) AU work guaranteed.
General Officei
2624 Milwaukee Ave. Chica^fO
I Phone Albany 3125 m
CLASSIFIED ADVERTISING
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ing, 3 cents per word, cash with order.
60 cents minimom charge per insertion.
FILMS FOR SALE
Two Hundred (200) fine Commercial Reels
at $5.00 each. Send us amount to cover ex-
press charges. Will ship subject to your
examination. Address OMAHA FILM EX-
CHANGE, 14th & Douglas Sts., Omaha, Neb.
"l^KfE will rebuild your old machine as good as new.
" If your machine needs repairing, we can do the work. We
have every facility and use only genuine parts. All work
guaranteed. We carry a complete line of new machines and
supplies. Will sell for time or cash.
SEND FOR CATALOG TODAY.
AMUSEMENT SUPPLY COMPANY
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CHICAGO
"American" Motion
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AT THE FRONT
Our famous Improved No. 2
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"AMERICAN" products are al-
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world's most important motion pic-
tures are taken with "AMERICAN"
CAMERAS.
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lOI
The Spectacular Six-Part Photo-Drama
ATLANTIS
Adapted from Gerhart Hauptmann's World-Renowned Novel
OPINIONS OF THE CRITICS
"The thrilling scene is the wreck of the Roland and the panic among the passengers, as the doomed ship sinks. This is a strong
bit of realism and is convincing to a degree that haunts the mind." — Molding Picture World.
" * * * undoubtedly is a masterpiece. There are a number of 'punches' but the sinking of the ship stands predominant over
all else." — Motion Picture News.
" * * * the handling of the entire production has been admirably attended to on a large scale." — The Billboard.
"The production is beyond criticism, the sinking of the great ocean vessel being sufficient to establish its worth. But there are
other scenes which earn admiration." — Motography.
.< ♦ « ♦ 'Atlantis' may be called an unqualified success." — New York Telegraph.
« ♦ » ♦ YoT downright realism this film beats anything ever shown." — Pittsburgh Dispatch.
" * * * the wreck and sinking of the vessel were given with marvelous realism. A most remarkable performance." — Montreal
Gazette. .
"Wonderful spectacular production. Many artistically beautiful scenes. Fine Photography. ' — National Board of Censorship.
Some Valuable Territory Still Available. State-Right Buyers Should Wire at Once
Sensational One, Three, Six and Nine-Sheet Posters
EXHIBITORS Wishing to Book This ITnusual Attraction May Ascertain Who Controls the Feature in Their Territory by
Writing Us.
GREAT NORTHERN FILM COMPANY, 110 W. 40th St., New York
INSIST ON GETTING
CRYSTAL COMEDIES
—FEATURING —
VIVIAN PRESCOTT
FROM YOUR EXCHANGE.
=UNIVERSAL PROGRAM=
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ADVERTISING MATTER THAT BRINGS BUSINESS.
CRYSTAL FILM COMPANY
428 Claremont Parkway - - - NEW YORK
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THE MOTION PICTURE NEWS
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M
The Box Office Attraction Company
WILLIAM FOX, President
BIGGEST FEATURE HOUSE IN AMERICA
Department of
State Rights
The Box Office Attraction Company now controls the continental rights —
North and South America and all islands adjacent thereto — of five great
manufacturers of motion pictures. Sixteen productions, embracing twelve
all-American three reel features, a variety of one and split-reel comedies,
and four European masterpieces, have already been disposed of on the state
rights basis in Washington, Oregon, California, Idaho, Nevada, Utah,
Arizona, Montana, Wyoming, Colorado, New Mexico, Oklahoma, Indian
Territory, Texas, Arkansas, Louisiana and Canada.
We Keep Everything East
of the Mississippi
The entire territory east of the Mississippi will be reserved for The Box
Office Attraction Company and exchanges will be opened at once in all
cities recognized as distributing points where offices are now maintained.
Among these important centers of population will be Philadelphia, Pitts-
burgh, Cleveland, Cincinnati, Indianapolis, Washington, Atlanta, Detroit,
St. Louis, Kansas City, Des Moines, Dallas, Minneapolis and Chicago.
Buyers of state rights in all territories not disposed of are requested to
communicate with us at once. Special terms to those in a position to handle
all the films we control.
The Box Office Attraction Company
BIGGEST FEATURE HOUSE IN AMERICA
1 30 WEST FORTY-SIXTH ST., NEW YORK
^^fa iMi^ ^^^L — _ J 31
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HHB BMH mI^U i
The Box Office Attraction Company
WILLIAM FOX, President
BIGGEST FEATURE HOUSE IN AMERICA
Exchange
Department
One Hundred Great Crowd-Drawing, Money-Making Features Now Being
Booked. All three and four reelers, with the exception of "Fantomas,"
"The False Magistrate," "St. Elmo" and "East Lynne," which run from
five to six reels.
Exclusive neighborhood rights go with each feature.
Special rates during the summer on entire seven-day-a-
week programs for indoor and open air exhibitors.
Prompt and Efficient Service Guaranteed
We handle New York State, Northern New Jersey and Connecticut from
the home office, but will soon have an exchange in Syracuse. The remainder
of New England is booked from our Boston Exchange at lo and 12
Piedmont Street.
Important Announcement to Exhibitors East of the Hississippi
The Box Office Attraction Company will open exchanges at once in Philadelphia, Pitts-
burgh, Washington, Cleveland, Cincinnati, Detroit, Indianapolis, Atlanta, Chicago, St.
Louis, Des Moines, Kansas City, Dallas and Minneapolis, and all exhibitors in territories
contiguous to those cities will be supplied with the superlative features that have made
this company a predominant factor in the motion picture business.
The Box Office Attraction Company
BIGGEST FEATURE HOUSE IN AMERICA
1 30 WEST FORTY-SIXTH ST., NEW YORK
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The ALBUQUERQUE
FILM MFG. CO., Inc.
RELEASING THROUGH
Warner^s Features, Inc.
FEATURING
Miss Dot Farley
IN FEATURE STORIES WRITTEN
AND ACTED BY HER.
PRODUCEX) UNDER THE DIRECTION OF
GILBERT P. HAMILTON
Pmt Releases
"First Law of Nature"
"The Trail of the Law'*
"A Web of Fate"
"The Course of Justice"
"The Unwritten Justice"
"The Daughter of the Tribe"
Ready for Release
"The Lust of the Red Man"
The greatest Indian Story ever produced.
"The Toll of the Warpath"
"The Price of Crime"
Undoubtedly the greatest three-reel sub-
ject of the year.
"False Pride Has a Fall"
OTHER GREAT PRODUCTIONS IN COURSE OF
CONSTRUCTION AT THEIR
WESTERN STUDIO
406 Court St., Los Angeles, Calif.
PICTURE NEWS
"KIDS OF THE MOVIES"
(Child Players — Two Reels)
REVIEWED BY PETER MILNE
A COMEDY played entirely by child actors and ac-
tresses, and although children will enjoy it more than
grown-ups, the latter will be highly amused with it. It
will be a welcome addition to the program of any house,
for it takes its place among the best comedies of the day.
The acting of the children, if they attempted a real
drama and went about it in a serious manner, might be
open for criticism, but in this picture they act out a West-
ern melodrama, and the action is supposed to be wholly
of the burlesque variety.
The scenes, though few, correspond exactly to the ac-
tion. Most of the houses are made of paper, and this
adds greatly to the humorous effect. The lighting of the
picture is not exceptionally good, but good enough to be
overlooked.
A firm advertises for motion picture actors, and a group
of children answer the "ad." They all obtain positions,
and proceed to act out the picture. When it is all over
they discover that there is no film in the camera, as the
secretary of the manager had removed it. The camera
man and the secretary are the best comedians in the lot.
COMMISSIONER OF LICENSE HUNTS BAD FILMS
Commissioner of Licenses Bell, of New York City, has
begun a campaign to suppress motion picture theatres
putting on films not passed by the National Board oi
Censorship. While paying a tribute to the efforts of that
organization, he declared that in spite of the excellent
work it has performed, numerous theatres have been ex-
hibiting harmful pictures.
The commissioner has decided to impress the inspec-
tors of his department into service for the purpose of
eradicating this evil, and they will act as a censor board.
A large, light loft, suitable for a small
studio, skylight. Ceiling 19 ft. high; windows
on all four sides ; no other buildings adjoin-
ing; large freight elevator; large private yard
for loading, unloading and handling proper-
ties. A few minutes' walk from Times Square.
For further information, address
P. PRYIBIL MACHINE CO.
5l2to524 WEST 41st STREET - - - NEW YORK
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
THE ^lOTIOX PICTURE NEWS
105
HARVARD
Send your negative and be convinced that quality and punctuality is our motto
I L. IVI
We print — develop — tint and tone. We furnish camera men for all occasions
CORPORATION
231-233 lOtH AVENUE
W. K. HEDWIG, President TEL. CHELSEA 812.
NEW YORK CITY
J. T. REARDON, Sec'y-Treas.
METAL CARRYING CASES
\ L
APPROVED FIBRE LINED METAL CARRYING CASES FOR SHIPPING FILMS.
ALL SIZES FORI ANY NUMBER OF REELS. THE STRONGEST AND BEST
ON THE MARKET.
PATENT ALL
METAL FILM REEL
10" TO 16"
We also manufacture high grade
reels with wooden hubs, the hub
being reinforced with a metal
bushing, and patented clip gives
longer service and is far superior
to any other.
SHARLOW BROTHERS COMPANY
Manufacturers of Portable, Asbestos and Sheet Metal Motion Picture Booths, Metal
Slide Carriers, Film Reels, Film Cans, Film Cabinets, Carrying Cases,
Metal Re- Winding Tables, Racks and Shelves
440-442 West Forty-second Street NEW YORK CITY 439-441 West Forty-first Street
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
io6
THE MOTION PICTURE NEWS
Lobby Photos
O F
ALICE JOYCE
Series
ALSO
ALL KALEM
Monday Releases
Six Beautiful Wyanoak
Photo reproductions
1 1x14
Just fill one sheet frame
$1 go per
± • set
Send your order —
Your credit is good
BEGINNING
July 6— The Weakling
July 13 — Diamond in the Rough
Wyanoak Means Qoality
I( your photographic reproduction is a
Wyanoak, you know that it is the best.
We obtain resuhs because we give every
subject individual attention. Our success
H the result of years of experimentation.
You profit by it.
THE WYANOAK
PUBLISHING CO.
136 W. 52nd St., New York City.
HEARD IN THE LOBBIES
J. E. Merick has been put in charge of the
booking and inspection department of the
World Feature Corporation offices in the Na-
varre Building, St. Louis.
F. Wehrenberg, manager of the Best
Theatre, 3360 South Jefferson avenue, St.
Louis, has bought the Missouri and Illinois
right to "The Shelling of Vera Cruz" pictures.
The Washington Theatre, at 4961 Delmar
avenue, St. Louis, has closed for the hot
weather, and advertises that the unfinished reels
of the Kathlyn series may be seen at the
Maple Airdome, at Kingshighway and Page
Boulevard.
A. Norwine, manager of the Odeon Theatre,
at Bonne Terre, Mo., is now booking an ex-
clusive program in his home.
Proctor's Leland, at Albany, N. Y., has
taken on a summer appearance and as a result
the crowds are flocking to that house. Man-
ager Hatch has banked the orchestra pit with
palms, intermingled with which are several
blue lights. The sides of the stage are also
banked, but red lights are used there. Through
the door on the left of the stage can be seen
the large organ, which has become quite popu-
lar since its inauguration a few months ago.
The entire effect is very novel, and even
on the hottest days the atmosphere inside the
theatre is most pleasing.
The Eden Theatre, on Bank street, Water-
bury, Conn., which has been running only
nights, has been transferred from Anna Rich-
ards, of White Plains, N. Y., who was in
charge, to John Fernandez, for a consideration
of $400. Mr. Fernandez will take charge of
. the theatre early in July.
OPEIIA(HA>!»
Latest "'•Best
in Seats
FOR OUR
PRICES BEFORE BUYING
bennetTswtingco
535-537 W. MARKET ST..
UOUISVII_l-E, KY,
[o)little[o) stop Wasting Electricity
Improve your light
by using the
Little Giant No. 2
Giant i
Wire
I Terminal
1 N92
No. 2
Price, Each . 30c
Price, Pair . SOc
Make a perfect contact without
removing insulation from the
wire. Handled by all lead'ng
Film Exchanges and Supply
I }ealers.
L. B ADKINS CO.
Sole M'f'rs. Columbus, 0.
Make Your Lobby Display
Attractive
There is noth-
ing more fascinat-
ing to the public
than a bright brass
frame to display
your photos or
posters.
We make Lobby
and Theatre Fix-
tures and Brass
Rails of every de-
scription.
Don't fail
to visit our
Showrooms
Write for
Catalog.
The Newman
Mfg. Co.
717 Sycamore St.
Cincinnati, Oliio
Branch Factories and Show Booms:
101 Fourth Ave., 106-108 W. Lake St.,
New York, N. Y. Chicago, 111.
Established 1882.
THE ELEPHANT BRANi
Means Quality
WORLD FILM
CORPORATION
130 West 46tli St. New York
Oflr Factory Is Yours 1
Negative assemblers, projecting
machines and an equipment second
to none, with an organization of ex-
perienced people always at yoiu
SERVICE for DEVELOPING and
PRINTING.
EVANS FILM MFG. CO.
Incorporated
416-22 WEST 216th STREET
Tel. 7652 AodcboD *t Broadway, New York
A Message from a BIG Place May
Be Compressed in SMALL 'Ad" Space
You Can't Gauge Our Place by Our "Space"
It may not be possible for you to personally survey the Spacious
" FULCO " establishment, but you can at least VIEW the remarkably
complete line of Moving Picture Equipment and General Supplies for Ex-
hibitors, catalogued in OUR .A.-Z OOOFC.
Help yourself to a copy if you can't favor us with a personal visit and we will soon get
acquainted. It contains Everything of interest to the Purchaser of Moving Picture Supplies.
The Recognized, Standardized Buying Guide for Exhibitors.
You'll be pleased with " FULCO SERVICE."
E. E. FULTON CO., 156 W. Lake St., Chicago
Sole American Distributers of the " Guil Pastil"
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS 107
TRADE MARK
CHILDREN PHOTOPLAYS
For Children By Children
TRADE MARK
"KIDS OF THE MOVIES"
A Two Part Comedy that brings forth continual chuckles of
genuine laughter from the heart ; and yet withal thrills as one
follows the wonderfully clever plot to its climax. The superbly
spontaneous acting astonishes and amazes beyond realization.
STATE RIGHTS NOW SELLING
Child Players Co. of America, Inc.
'^^''Pr'esid;n'^°'"* 45 WcSt 34th Street, New York Telephones li^^ .Greeley
DEVEtOPINQ-PRINTINQ
ANY QUANTITY
Quality and Delivery Guaranteed
STANDARD FILMPRINT CORP.
120 SCHOOL STREET
YONKERS, N. Y.
N. Y. OFFICE
Telephone 4600 Yonkers R""*" looe times building
Tel. 7094 Bryant
In writing to advertisers please mention "THE MOTION PICTTTRE NEWS"
io8 THE MOTION PICTURE NEWS
Meets long-felt need for better box-office system
THE moving-picture and amusement business has
long waited for a system which would safeguard
money received for admissions. This protection is now
provided by the "National" Ticket-Issuing Register.
A strong box-office system is essential
The difference between a strong and a weak box-office system
may mean the dift'erence between continuing in business with
financial success or retiring from business with financial loss.
The protective feature of the "Na-
tional" Ticket-Issuing" Register makes
the proprietor's success more certain.
It insures him the proper amount of
cash for every person who enters the
theatre.
Some advantages of the new
"National" System
Tickets cannot be duplicated or re-
sold. A new ticket is issued for each
admission. The register makes a posi-
tive, unchangeable record of each ticket
issued; and the amount received for it.
This record is under lock and key inside
MAY -4
100
ADMIT ONE
TH E
MAJESTIC
GOOD TODAY ONLY
Ticket issued by National
Ticket-Issuing Regrister.
the register.
The customer takes the ticket from
the machine. The cashier need only to
press the keys and make change.
A continuous audit
At any time — morning, afternoon, or evening — the proprietor
can tell exactly how many tickets have been sold and how much
should have been received for them. He can demand the exact
amount from the cashier.
An instant audit of the day's business is obtained and the
proprietor knows that he gets all his money.
Tickets recorded and printed at one operation
Tickets are printed and recorded as issued. There is no
waste in unused or lost ticket rolls.
It is the fastest admission system ever devised. Crowds are
handled quickly and without confusion.
"National" System can be used in many businesses
This system can also be used in other businesses, such as — •
Lectures.
Circuses.
Exhibitions.
Race meets.
Ferry boats.
Toll bridges.
Lunch counters.
Excursion boats.
Subway railways.
Elevated railways.
Unreserved galleries.
Dance halls and pavilions.
Fairgrounds and concessions.
Baseball and athletic associations.
Summer gardens and concessions.
Soda fountains in drug and department stores.
This register was shown at the New York Exposition and will
be on display at the Toronto and Dayton conventions.
Let our representative tell you more about how this register
stops worry and losses, removes temptation, and increases profits.
The National Ticket-Issuing Register.
Quick, easy and economical to operate.
1 1 stops losses and protects your money.
Register lias ten keys in two banks of five each. Left-
hand bank controls the number of tickets issued, the
right-hand bank governs the price of the tickets issued.
The keys in the left-hand bank are as follows: 5-4-3-2-R.
When five tickets are wanted, the "5" key is pressed.
When four are wanted, the "4" key is pressed, etc. The
"R" key is a release key, used to release the key pressed,
if an error is made.
The register is 10 5^ inches wide, 10 5^ inches deep, and
10% inches high. The top of the machine has a flange
which extends over the sides 'A inch on three sides, and
on the front side, 14 inch. This makes the top of the
register 11 inches wide and 11 H inches deep.
Cabinet is of pressed steel and is finished in black
enamel.
The printing mechanism is contained in the left-hand
side of the machine, and the motor is in the right-hand
side of the machine. Both sides have a large door.
The stands are, in all cases, furnished with the register.
The register is guaranteed against breakage, or getting
out of order, due to ordinary wear, for a period of two
years, the same as all National Cash Registers. It is a
perfect-working machine, and is as carefully made in
every detail as our highest-priced cash registers.
The National Cash Register Company, Dayton, Ohio
THE MOTION PICTURE NEWS 109
What Do You Need?
LISTING IN THE BITTERS' GTHDE, FOB NAME AND ADDKESS, INCLUDING ONE YEAE'S STTBSCEIPTION TO THE HOTIOH
PICTTOE NEWS — $8.00 A TEAE, CASH IN ADVANCE. FEEE TO ADVEETISEES USING $100.00 OE MOEE WOETH OP DIS-
PLAY SPACE DUSUTG THE YEAE. ADDRESS ADVERTISING DEPARTMENT
ANNOUNCEMENT SLIDES
Niagara Slide Co., Lockport, N. Y.
ASBESTOS BOOTHS
Sharlow Bros., 442 W. 42nd St., New York.
COSIUMEES
Miller-Costumier, 236 South 11th St., Philadel-
phia, Pa.
DEVELOPING TANKS
A. T. Corcoran, Inc., 9yi John St., New York.
ELECTEIC LIGHTING SETS
The Chas. A. Strelinger Co., Box P-2, Detroit,
Mich.
FILMS
(Manufacturers, Dealers and Renters)
American Film Mfg. Co., Chicago, IlL
Thomas A. Edison, Inc., 276 Lakeside Ave.,
Orange, N. J.
Cssanay Film Mfg. Co., First National Bank
Bldg„ Chicago, 111.
General Film Co.. 200 Fifth Ave., New York.
George Kleine, 166 X. State St., Chicago, 111.
l^ubin Mfg. Co., Philadelphia, fa.
G. Melies, 204 E. 38th St., New York.
Mutual Film Corp., 71 W. 23rd St., New York.
New York Motion Picture Corp., Longacre
Bldg., New York.
Pathe Freres, 1 Congress St, Jersey City. N. J.
Renfax Film Co., Inc., 110 W. 40th St., N. Y.
Selig Polyscope Co., Chicago, 111.
Thanhouser Film Corp., New Rochellr N. V.
Universal Film Mfg. Co., 1600 Broadway, N. Y.
FILM ACCESSORIES
Berlin Aniline Works, 213 Water St., N. Y.
FILM TITLES, FEINTING, DEVELOPING,
ETC.
Commercial Motion Pictures Co., Inc., 220 W.
42d St., New York.
Centaur Film Co., 670-682 Ave. E, Bayonne,
N. J.
Evans Film Mfg. Co., 412-22 W. 216th St., at
Broadway, New York.
Gunby Bros., Inc., 145 W. 45th St., New York.
Harvard Film Corporation, 231-233 Tenth
Ave., New York.
Industrial Moving Picture Co., 223-233 W.
Erie St., Chicago.
Standard Motion Picture Co., 6 S. Wabash
Ave., Chicago.
FILM REELS
Lang Mfg. Works, Clean, N. Y.
Taylor-Shantz Company, 224 Mill St., Rochester,
N. Y.
FURNITURE AND FURNISHING ON
RENTAL
William Birns, 103-105 West 37th St., N. Y.
FEATURE FILMS
Aetna Film Co., Longacre Bldg., New York.
All Star Feature Corp., 220 W. 42nd St., N. Y.
Ambrosio American Co., 15 E. 26th St,. N. Y.
Box Office Attraction Film Rental Co., 180 W.
46th St., New York.
A. Blinkhorn, 119 W. 40th St., New York.
California Motion Picture Corp., San Fran- -
cisco, Cal. /
Cosmofotofilm Co., 110 W. 40th St., New York.
Criterioa Feature Film Mfg. Co., 110 W. 40 "
St, Hew York.
Direct-From-Broadway Features Co., 46
24th St, New York. /k.
Eclair Film Co., 126 W. 4«th St, New Yoirk.
Eclectic Film Co., 110 W. 40th St., New YoSt,
European Feature Film Co., 220 W. 42nd
New York. ,rk.
features Ideal, 126 W. 46th St., New YoN. Y.
Feature Photoplay Co., 220 W. 42nd St., th St,
f amous Players Film Co., 213-229 W. 26)
New York. /. Y.
Films Lloyds, Inc., 220 W. 42nd St., ^V York.
General Kilm Co.. 200 Fifth Ave., .Vevlg., Chi-
General Feature Film Co., Powers Biff
cago, TU. jork.
Haumont Co.. lift W. 4nth '^t. New Y, N. Y.
Gloria American Co., HO W. 40th St.f 110 W.
Greene's Feature Photo Plays, Inc., i
40th St.. New York. 'ew York.
W. W. Hodkinson. 110 W. 40th St, X; Y., Inc.,
Imperial Motion Picture Co. of N. (
1476 Broadway, N. Y. Broadway,
Italian American Film Corp., 1488 j
New York. , 40th St,
Inter-Continent Film Co., 110 W.
New York. _ State St,
Georee Kleine Attractions, 166 N.
Chicago, 111. |.
New York Office: 1476 Broadway)
Jesse L. LasW Feature Play Co., Longacre
Theatre, New York.
Lea-Bel Company, 912 Schiller Bldg., Chicago.
Leading Players Film Corp., 126 W. 46th St,
New York.
Life Photo Film Corp., 220 W. 42d St., N. Y.
Mecca Feature Film Co., Inc., 126 W. 46th St.,
New York.
Mohawk Film Co., Times Bldg., New York.
Mundstuck Features, 909 Longacre Bldg., N. Y.
New York Film Co., 145 W. 45th St., N. Y.
Pan-American Film Co., 110 W. 40th St., N. Y.
Paramount Pictures Corp., 110 W. 40th St.,
New York
Pasquali American Co., 110 W. 40th St., N. Y.
Phoenix Feature Film Corp., 164 Federal St.,
Boston, Mass.
Photo Play Production Co., 220 W. 42nd St,
New York.
Playgoers Film Co., Lyric Theatre, New York.
Popular Plays and Players Co., 1600 Broad-
way, New York.
Progress Film Co., 110 W. 40th St., New York.
Progressive Motion Picture Corp., Times
Bldg., New York.
Ramo Films, Inc., Columbia Theatre Bldg.,
New York.
Rolands Feature Film Co., 145 W. 45th St.,
New York. k.
A. H. Sawyer, Inc., 1600 Broadway, New Yor'y]
Stellar Photoplay Co., 1476 Broadway, Nq gt'
Sterling Camera & Film Co., 145 W. 45f '
New York.
Solax Co., Fort Lee, N. J. , New York.
Union Features, 126 W. 46th St.jth St., N. Y.
L'nique Film Co., Inc., 110 W. ii'roadway, N. Y.
Universal Film Mfg. Co., 1600 7. 40th St., N. y!
University Films, Inc., 110 Ynia Biofilm Co.! 88
Edw. H. Wagner, Agt., R
Park Place, New Yorl?oadway, New York.
Wil-Kar Films, 1482 Biion, 130 W. 46th St.,
World Film Corpora
New York. Inc., 130 W. 46th St, N. Y.
Warner's Features, LABELS
oil Label Co., 203-7 W. 40th
Every Ready Rrk City.
St., New YoJGHTING PLANTS
I)lor Works, Lincoln, Neb.
Cushman Mo" PICTURE MACHINES AND
MOTION SUPPLIES
.it Supply Co., 160 E. North Fifth
Amusemer, Chicago, 111.
Ave, Supply Co.. 1301 Race St, Philadel-
Calehuffla, Pa.
phprise Optical Co., 568 W. Randolph St
Entertoann, 114 Fifth Ave., New York.
Erne Chicago, 111.
ars Theatre Supply Co., Sam Lears, Prop.,
Le- 509 Chestnut St, St Louis, Mo.
Oliver Moving Picture Supply Co., 647 Euclid
Ave., Cleveland, O.
Picture Theatre Equipment Co., 21 E. 14tli St,
New York.
Precision Machine Co., 317 E. 34th St., N. Y.
Nicholas Power Co., 9U Gold St, New York.
The Phantascope Mfg. Co., Washingt?^v D. C
Sweeley's Photo Supply House, 611 ' " " ^-^^
Ave., Renova, Pa. '■«qtq
Williams, Brown & Earle, Inc., 9^ '^'^'^^^
nut St, Philadelphia, Pa.
MOTION PICTUEE APP ^nE^5-. o*
Burke & James, Inc.. 240-258
Chicago, 111.
MUSICAL INSTRT^^-Jf^^^^l
Rudolph Wurlitzer Co., Cir Berke'ley' Calif
American Photoplayer C '' •"
m,-i- tr one oin V?' ''eenwich St, New York.
pSiER Sd -^^ICIURE frames
POSTER AND^2 W. 42nd St., New York.
Menger & R.nr ^
„ an Kodak Co., Rochester, N. Y.
Eastn-jioses Planchon, Inc., 75 Fifth Ave.,
Cel New York.
David Horsley, 1600 Broadway, N. Y.
Raw Film Supply Co., 15 E. 26th St.. N. Y.
OPERA CHAIRS
The Hardesty Mfg. Co.. Canal Dover, Ohio.
Steel Furniture Co., Grand Rapids, Mich.
PIPE ORGANS
Henry Pilcher's Sons, 914-920 Mason Ave.,
Louisville, Ky.
M. P. MoUer, Hagerstown, Md.
PROJECTION LENSES
Bausch & Lomb Optical Co., 669 St Paul St.,
Rochester, N. V.
FOSTERS
The Morgan Lithograph Co., Cleveland, Ohio.
REWINDERS AND GENERAL SUPPLIXI
L. C. Smith Co., Schenectady, N. Y.
SCREENS
Atsco, Inc., 218 West 42nJ St., New York.
Day & Night Screens, Inc., 291 Broadway,
New York.
STEEL FILM EQUIPMENT FOR
EXCHANGES AND MFRS.
Columbia Metal Box Co., 226-228 E. 144th St,
New York.
THEATRE LOBBY FRAMES AND
FIXTURES
Eagle Frame Co., 506 N. Carpenter St., Chi-
cago, 111.
Newman Mfg. Co., 715 Sycamore St., Cincin-
nati, O.
UNIFORMS
Fechheimer Bros., Union-made Uniforms,
Cincinnati, O.
HEARD IN THE LOBBIES
Claude Lewis and Roff Dale, of Lebanon,
Ind., have purchased the White City Theatre
at Georgetown, 111., and are refitting it. They
plan to make it one of the most attractive
motion picture theatres in the section.
Percy W. Gebhart has purchased the Oak-
land motion picture theatre of Decatur, 111.,
from D. C. McClelland. He will install a new
screen and add a new and more powerful lens
to the machine. Gebhart owns a number of
other picture theatres here. McClelland goes
to Chicago, where he will enter business.
The Monmouth Amusement Company has
opened the Royal Theatre on South Main
street, ^lonmouth. 111., in the building formerly
occupied by the Casino skating rink. The new
theatre is unique in that the screen has been
placed at the front of the room and the opera-
tor's booth at the rear.
The seats have been arranged so that a
patron can be seated by disturbing only three
persons in case the theatre is filled to capacity.
The interior is 50 feet by 100 and well venti-
lated. It will seat 700. The room is finished
in mission style and has a steel ceiling. The
operator's booth is fireproof.
Frank Green, manager of the Empress
Theatre, at International Falls, has started
work on remodeling the theatre.
~ Every man, woman and child who could
walk or ride or who could get out of doors in
Lake City, got into the moving pictures that
are going to put that city on the map. Lake
City is on Lake Pepin, and is famous as a city
of launches, fine nurseries, the camping
grounds for the Minnesota National Guard, as
a manufacturing city and as a beautiful town
in general.
The business men arranged for the making
of the films and a holiday was proclaimed for
the event. The thousand feet of film showed
the life on the principal business and resi-
dence streets, showed the boating and water
sports, the camp grounds and every point of
interest.
One of the first moving picture theatres to
fail in or around Milwaukee was the house
run by J. S. Dano at the corner of 73d and
National avenue. West AUis. Mismanagement
and poor location were thought to be the
cause of the theatre closing. The house did
not even bear a name, or if it had any it
seemed to be unknown to those in the neigh-
borhood.
The management of Proctor's Broad Street
Theatre, Elizabeth, N. J., has adopted a sum-
mer scale of prices. For afternoon per-
formances, any seat in the house may be had
for five cents and no seats are reserved. In
the evening, a five and ten cent schedule
prevails. The ten cent seats are reserved.
no
THE MOTION PICTURE NEWS
GENERAL
MAIN OFFICE: 200 FIFTH
LIST OF
^^^T-y • STATE STREET ADDRESS
ALBANY NEW YORK 737 BROADWAY
ATLANTA GEORGIA RHODES BUILDING
BALTIMORE ^^^ARYLAND 36 SOUTH EUT AW STREET
BANGOR MALiyfE pRANKLIN STREET
BOSTON MASSA cjjusgrp^S 2I8 COMMERCIAL STREET
BUFFALO NEWYOioK 122 PEARL STREET
BUTTE .........MONTANA gg 2. BROADWAY
CALGARY ALTA., CANA.^^ 85 McDOUGALL BLOCK
CHICAGO ILLINOIS . . . . ^ 439 s. WABASH AVENUE
CHICAGO ILLINOIS ......139 N. CLARK STREET
CHICAGO ILLINOIS ^9 S. WABASH AVENUE
CINCINNATI OHIO .S. E. COR 7TH & WALNUT STREETS
CLEVELAND OHIO ^022 SUPERIOR AVENUE, N. E.
COLUMBUS OHIO 26 W. NAGHTEN STREET
DALLAS TEXAS St.Qi7 COMMERCE STREET
COLORADO 14
MICHIGAN 71
48 CHAMPA STREET
GRISWOLD STREET
INDIANA 24 \
V. WASHINGTON STREET
DENVER
DETROIT
INDIANAPOLIS ..
KANSAS CITY MISSOURI 921 VaLNUT STREET
LOS ANGELES CALIFORNIA 822 SC-, BROADWAY
MEMPHIS TENNESSEE 302 MLj^ggj^j^y STREET
MILWAUKEE WISCONSIN 220 W. ^^TER STREET
MINNEAPOLIS MINNESOTA 909 HEI^j^gpjjj ^ygj^^E
MONTREAL CANADA 243 BLE^j^y STREET
In writing to advertisers please mention "THE MOTION PICTURE NEV
7S'
1
THE MOTION PICTURE NEWS
FILM CO
AVENUE, NEW YORK
BRANCHES
CITY STATE STREET ADDRESS
NEW ORLEANS LOUISIANA 840 UNION STREET
NEW YORK CITY .... NEW YORK 440 FOURTH AVENUE
NEW YORK CITY ....NEW YORK 71 W. 23RD STREET
NEW YORK CITY .... NEW YORK 260 WEST 42ND STREET
OKLAHOMA CITY ...OKLAHOMA 211 WEST 2ND STREET
OMAHA NEBRASKA 208 SOUTH 13TH STREET
PHILADELPHIA PENNSYLVANIA .... 1308 VINE STREET
PITTSBURGH PENNSYLVANIA .... 119 FOURTH AVENUE
PITTSBURGH PENNSYLVANIA ... .436 FOURTH AVENUE
PORTLAND OREGON 393-5 OAK STREET
ROCHESTER NEW YORK 501 CENTRAL BUILDING
ST. JOHN N. B., CANADA 122 GERMAIN STREET
ST. LOUIS MISSOURI 3610 OLIVE STREET
SALT LAKE CITY UTAH 260 FLORAL AVENUE
SAN FRANCISCO CALIFORNIA 138 EDDY STREET
SEATTLE WASHINGTON 819 THIRD AVENUE
SPOKANE WASHINGTON 120 WALL STREET
SYRACUSE NEW YORK HIPPODROME BUILDING
TORONTO CANADA 172 KING STREET, WEST
VANCOUVER B. C, CANADA 440 PENDER STREET, WEST
WASHINGTON D. C 7TH & E STREETS, N. W.
WHEELING WEST VIRGINIA 1141 EAST SIDE CHAPLINE STREET
WILKES-BARRE PENNSYLVANIA 47 S. PENNSYLVANIA AVENUE
WINNIPEG MAN., CANADA 220 PHOENIX BLOCK
In writing to advertisers please mention "THE MOTION PICTTJEE NEWS'
112
THE MOTION PICTURE NEWS
L. U B I N
■FOOLING FANNY'S FATHER" Comedy. Tuesday, July 7th
Father is working on a contrivance to advance or reverse a person's age, but Fanny and her sweetheart show him that it
■WHILE AUNTIE BOUNCED" Comedy. Tuesday, July 7tli
Auntie tries to stop the courting between Alice and a Circus Acrobat, but they throw her into the bounding net until she
consents.
■THE INCOMPETENT" Two Reel Drama. Wednesday, July 8tli
A very intense drama. A story of a worthless man, a devoted wife and exxellent friend, the fatal triangle which causes
a tragedy followed by a new era of happiness.
•'THE DEBT" Two Reel Drama. Thursday, July 9tli
Some sad experiences in the life of a poor but worthy chorus girl who becomes the victim of a rich roue, but eventually
is saved by a heroic and worthy lover.
"THE TRIBUNAL OF CONSCIENCE" Drama. Friday, July 10th
Unfortunate career of a spendthrift son who, being discarded by his excellent father, robs the safe arid goes headlong to
ruin and poverty. Eventually he reforms and a faithful old servant secures a reconciliation and prosperity.
"HOW HE LOST HIS TROUSERS" .Comedy. Saturday, July 11th
E.xcellent comedy picture in which a young swell friend calling on his chum's family is mistaken for an escaped lunatic.
He is deprived of his pants and has to escape dressed in a lamp shade.
•MANDY'S CHICKEN DINNER" Comedy, Saturday, July 11th
Mandy invites the preacher to dinner and gives her trifling husband money to buy a chicken, but through his clumsiness
the rooster gets away. The husband then robs a poultry farm, which causes a sad mix-up.
"HE WAS BAD"— Comedy Tuesday, July 14th
"TOUGH LUCK" — Comedy Tuesday, July 14th
[Five Releases "Codes of honor" — Two Reel Drama Wednesday, July 15th
t» - »■«. o'^o 'THE CROSS OF CRIME"— Two Reel Drama Thursday, July 16th
Each Week "the lie "—Drama Friday, July 17th
"SHE WANTED TO KNOW"— Comedy Saturday, July 18th
"ALL FOR LOVE" — Comedy Saturday, July 18th
LUBIN POSTERS
|l ljB|l|a » By Our Own Staff of Artists — One and Three Sheets with Single and Split Reels. » ygmi
' * " One. Three and Six Slieets with all Multiple Reels. ■ * '
* LUBIN MANUFACTURING COMPANY
PHILADELPHIA, PA. CHICAGO OFFICE : 154 West Lake Street
Write Your Slides
L. C. Smith & Bros.
Typewriter
on an
DO YOU KNOW that you can throw your announcements
on the screen in typewriting? It's no more trouble than
to write on a card and it looks far better than the scraw-
ling and illegible handwriting that is so often seen.
The L. C. Smith & Bros. Typewriter is especially adapted to
writing these slides. Write for information.
L. G. SMITH & BROS. TYPEWRITER GO.
Home Office and Factory, Syracuse, N. Y.
Branches in all principal cities.
In writiue to advertisers please mention "THE MOTION PICTURE NE'WS"
4
THE MOTION PICTURE NEWS
113
5 d
T T T T T^T
1^ u 0 X x\
LUBIN MASTERPIECES
Lubin ^[asterpieces are eagerly sought and well advertised by Exhibitors, because of
their tremendous drawings power.
This drawing power lias been thoroughly established from the painstaking efforts always
noted in Lubm pictures, together with the lavish expenditure necessary to produce and main-
tain the standard which we have set.
The first requisite is a good play, then the carefully selected cast and bearing those two
important points in mind, the list below will conclusively prove that we are now in a position
to offer
"BROADWAY'S BEST SUCCESSES WITH BROADWAY'S BEST STARS"
NOW READY AND ABOUT TO BE RELEASED
"THE WOLF"— by EUGENE WALTER— 5 reels— with the Famous Lubin All Star
Cast. As beaiitiiul a picture as was ever made.
"MICHAEL STROGOFF"— 5 reels with JACOB P. ABLER, the Eminent Romantic
Actor, in the leatlino- role.
"THE HOUSE NEXT DOOR"— 5 reels— with the famous Lubin All Star Cast.
FAMOUS AND POPULAR PLAYS NOW IN PREPARATION
"THE EAGLE'S NEST" (now being produced in Colorado). AA'ritten by EDWIN
ARDEN, who matle a great success in this play for years and who now plays the
important role in the photo plav.
"THE FORTUNE HUNTER"— by 'WINCHELL SMITH— with WM. ELLIOTT, late
Star of 'Aladame X" production, in the leading role.
"THE RAGGED EARL"— bv JOSEPH HUMPHRIES and ERNEST LACEY. With
ANDREW MACK in the leading role.
RAYMOND HITCHCOCK — the funniest man on the stage — in a specially written Comedy
which promises to be the funniest Motion Picture yet produced
FUTURE PRODUCTIONS WITH WELL KNOWN BROADWAY STARS
"THE SPORTING DUCHESS"— by CECIL RALEIGH, Avith the remarkable racing
scene taken on a large and expensive scale.
"THE GREAT DIVIDE"— bv WM. VAUGHN MOODY. HENRY MILLER'S and
MARGARET ANGLIN'S great success.
THE BIG DRURY LANE and BROADWAY SUCCESSES by CECIL RALEIGH
"SPORTING LIFE"— "THE GREAT RUBY"— "THE GREAT MILLIONAIRE"—
"THE COLLEGE WIDOW"— bv GEORGE ADE, the humor dispenser.
"THE DESERTERS"— bv ROBERT PAYTON CARTER.
"LOVER'S LANE" and "THE CLIMBERS"— by CLYDE FITCH.
"THE CIPHER CODE" and "DR. BELKNAP"— by CHARLES KLEIN, author of
■'Third Degree," "Lion and the ?\[ouse." "The Gamblers" and "Daughters of Men" —
alreadv produced bv Lubin with wonderful success.
^^^^ "MRS. DANE'S DEFENCE"— by HENRY ARTHUR JONES. ^^^^
/fEuBiBIA ^ " "^'^^^ ° °" " #E31!m\
I 0 ) LUBIN MANUFACTURING CO. I W 1
Ji^^y PHILADELPHIA, PA. ^^^^L
In writing to advertisers Dlease mention ' THE SECTION PICTTTRE NEWS"
114
THE MOTION PICTURE NEWS
RECOfiD OF CURRENT AND COMING RELEASES
EDITOR'S NOTE. — These lists of releases for this week and next are arranged in this form for the
convenience of the operator and exhibitor. In the blank r.oiumn a record may be kept of the date when
a given subject will be shown at your house. Keep it in a convenient place for future reference.
GENERAL FILM PROGRAM
RELEASES OF THE WEEK
AT MY
HOUSE
MONDAY, JUNE 29TH, 1914.
BIOGRAPH. The Honor of the
Law, D., 1S95 15330
EDISON. The Revengeful
Servant Girl, C, 1000 15338
K.\LEM. The Flaw in the
Alibi, D., 2000 15332
PATHE. A Visit to the Paris
Zoo, 857 15334
Rapids and Waterfalls of
New Zealand, T., 200
SELIG. The Leopard's Found-
ing, D., 2000 15335
SELIG. Hearst-Selig News Pic-
torial, No. 35, N., 1000 1533S
, VITAGRAPH. The Gang, D.,
1000 15337
TUESDAY, JUNE 30TH, 1914.
EDISON. The Mystery of the
Fadeless Tints, D., 1000 15340
ESS-A.NAY. The Darling Young
Person, D., 1000 15341
KALEM. The Fire Chief's Re-
ward, D., 1000 15350
( KLEINE. The Bondage of Evil,
D., 2000 15342
LUBIN. Walko Sisters, C,
1000 15348
MELIES. One Suit of Clothes,
C, 1000 : 15349
PATHE. French Village in
Senegal, West Africa, T., 541. 15344
Venomous Serpents, Zoo, 460
SELIG. Hearts of Men, D.,
1000 15345
VITAGRAPH. xhe Poor Folks'
Boy, D., 2000 15346
WEDNESDAY, JULY 1ST, 1914.
EDISON. Back to the Simple
Life, C, 1000 15351
ESSANAY. The Fable of "The
Good Fairy," C, 1000 15354
KALEM. The Fatal Portrait,
D. , 2000 15352
LUBIN. The Living Fear, D.,
2000 15358
MELIES. The Monk's Sacrifice,
D., 1000 15360
PATHE. Pathe's Weekly No.
43, 1914, X., 1000 15353
SELIG. The Empty Sleeve, D.,
1000 15357
VIT.\GR.\PH. The Circus and
the Boy, C, 1000 15356
THURSDAY, JULY 2ND, 1914.
BIOGRAPH. The Goat, C., 557 15361
The Firemen's Social, C,
443
ESSAN.^Y. Sophie Gets Stung,
C, 1000 15362
LUBIN. The Shadow of
Tragedy, D., 2000 15363
MELIES. Womanly Curiosity,
C, 1000 15365
MELIES. The Prescription, D.,
2000 15368
SELIG. Hearst-Selig News Pic-
torial, No. 36, N., 1000 15367
VITAGR.^PH. Two Stepchil-
dren, D., 1000 15366
FEIDAY, JULY 3ED, 1914.
EDISON. The Shattered Tree,
D. , 2000 15370
ESSANAY. Trinkets of Tragedy,
D., 2000 15372
KALEM. Fleeing from the
Reas, C, 500 15374
Trooping the Colors, Top.,
500
LUBIN. The Doom of Duty,
D., 1000 15377
SELIG. Making Good With Her
Family, C, 500 15375
Doc Yak's Wishes, C, 500
VIT.A.GR.^PH. A Train of In-
cidents, C, 1000 15376
SATURDAY, JULY 4TH, 1914.
BIOGRAPH. The Cracksman's
AT MY
HOUSE
Gratitude, D., 999 15384
EDISON. Molly, the Drummer
Boy, D., 1000 15378
ESSAxVAY. Broncho Billy's
Punishment, D., 1000 15379
KALEM. The Political Boss,
D., 1000 15383
LUBIN. It's a Shame, C, 500. 15380
The Kidnapped Bride, C, 500
MELIES. Hidden Death, D.,
2000 15386
SELIG. The Little Hobo, D.,
1000 15385
VITAGRAPH. The Toll, D.,
2000 15381
GENERAL FILM PROGRAM
RELEASES OF NEXT WEEK
MONDAY, JULY 6TH, 1914.
BIOGRAPH. Eva, the Cigarette
Girl, C, 563 153S3
The Boiler-Maker's Day of
Rest, C, 437
EDISON. Her Spanish Cousins,
C, 1000 15395
K.\LEM. The Weakling. Third
Alice Toyce Series, D., 2000... 15389
PATHE. The Heart and the Cir-
culation of the Blood, E., 500. 15391
Modes of Travel in Japan,
Manners and Customs, 500....
SELIG. Reporter Jimmie Inter-
venes, D., 2000 15392
SELIG. Hearst-Selig News Pic-
torial No. 37, N., 1000 15396
VITAGR-^PH. The False and
the True, D., 1000 15394
TUESDAY, JULY 7TH, 1914.
EDISON. Face to Face, D., 1000 15397
ESS.\NAY. .A. Night with a Mil-
lion, C, 1000 15398
KALEM. Kaintucky Bill, D.,
1000 15407
KLEINE. The Heirloom, D.,
1800 15399
LUBIN. Fooling Fanny's Father,
C., 400 15405
While Aunty Bounced, C,
600
ilELIES. A Discolored Romance,
C, 1000 15406
PATHE. A Tiger Hunt (Indo-
China), S., 500 15401
The Ice and Snow, S., 500..
VITAGIL\PH. The Moonstone
of Fez, D., 2000 15403
SELIG. Algie's Sister, C, 1000 15402
WEDNESDAY, JULY 8TH, 1914.
EDISON. Andy Has a Tooth-
ache, C, 1000 15408
ESS.-\NAY. A Boarding House
Scramble, C, 1000 15411
KALEM. A String of Pearl, D.,
2000 15409
LUBIN. The Incompetent, D.,
2000 15415
MELIES. The Hole in the Wall,
D. , 1000 15417
P.\THE. Pathe's Weekly No.
44, N., 1000 15412
SELIG. Caryl of the Mountains,
D., 1000 15414
VIT.\GRAPH. Doctor Smith's
Baby, C, 1000 15413
THURSDAY, JULY 9TH, 1914
BIOGR.\PH. A Romance of the
Pueblo, D., 1020 15418
ESS.\N.\Y. Slippery Slim, Dip-
lomat, C, 1000 15419
LUBIN. The Debt, D., 2000 15420
MELIES. Good Fortune's Tardy
Smile, C, 1000 15422
MELIES. A Royal Survivor, D.,
2000 15425
SELIG. Hearst-Selig News Pic-
torial No. 38, N., 1000 15424
VITAGR.^PH. Prosecution, D.,
1000 15423
FRIDAY, JULY 10, 1914.
EDISON. In the Shadow of
Disgrace, D., 2000 15427
AT MY
HOUSE
ESSANAY. Night Hawk, D.,
2000 15429
KALEM. Rubo, the Interloper,
C, 807 15431
In Old England, Top., 195..
LUBIN. The Tribunal of Con-
science, D., 1000 15434
SELIG. Did She Cure Him?
C, 1000 15432
VITAGRAPH. The Vases of
Hymen, C, 1000 15433
SATURDAY, JULY IITH, 1914.
BIOGRAPH. Her Primitive
Model, D., 1000 15441
EDISON. Dolly at the Helm,
D. , 1000 15435
ESSANAY. Broncho Billy and
the Sheriff, D., 1000 15436
KALEM. Lamo Dog's Treach-
ery, D., 1000 15440
LUBIX. How He Lost His
Trousers, C, 500 15437
ilandy's Chicken Dinner,
C, 500
MELIES. His Friend's Forgive-
ness, D., 2000 15443
SELIG. His Fight, D., 1000 15442
\'ITAGRAPH. Lillian's Dilem-
ma, C, 2000 15438
UNIVERSAL PROGRAM
RELEASES OF THE WEEK
MONDAY, JUNE 29TH, 1914.
IMP. .Adventures of a Girl
Reporter, D., 2000
STERLING. It's a Boy, C
VICTOR. A Twentieth Century
Reporter, C
TUESDAY, JUNE 30TH, 1914.
CRYSTAL. The Girl in Pants
and Her New Hat, C, split reel
GOLD SEAL. Lucille Love, The
(!irl of Mystery, Series No. 12,
D. , 2000
UNIVERSAL IKE. Universal
Ike, Jr., and The Vampire, C.
WEDNESDAY, JULY 1ST, 1914.
ECLAIR. Snow Drift, D., 2000
JOKER. Bess, The Detectress,
or Tick, Tick, Tick, C
NESTOR. The Lost Arrow, D.
THURSDAY, JULY 2ND, 1914.
IMP. The One Best Bet, C
REX. The House Discordant,
D., 2000
STERLING. The Crash, C. . . .
FRIDAY, JULY 3RD, 1914.
NESTOR. Those College Days,
POWERS.' ' ' 'Pekri ' of' 'the ' Sea',
D
VICTOR. Her Ragged Knight,
D., 2000
SATURDAY, JULY 4TH, 1914.
JOKER. Captain Kids Priceless
Treasure, C
101 BISON. The Hopes of Blind
Alley, D., 3000
SUNDAY, JULY 5TH, 1914,
REX. On the Rio Grande, D.
FRONTIER. The Broken Bar-
riers, D
ECL.AIR. The Greatest of
These, D
UNIVERSAL PROGRAM
RELEASES OF NEXT WEEK
MONDAY, JULY 6TH, 1914.
IMP. The Lady of the Island,
D., 2000
STERLIX'G. Billy's Vacation, C.
TUESDAY, JULY 7TH, 1914.
CRYSTAL. Nearly a Step-
mother, C
GOLD SEAL. Lucille Love,
The Girl of Mystery, No. 13,
D., 2000
THE MOTION PICTURE NEWS
119
The Golden Gate Film Exchange, Inc.
Largest Buyers of Feature Productions
in the Western States
Quality is assured as we buy only on screen examination through our New York Office, 614 Candler Building
WE RELEASE
WEEKLY
STATE RIGHT FEATURES
SINGLE REEL FILLERS
We Can Also Supply a Weekly Service of Twenty-eight Reels
COLGATE FEATURE SERVICE
Sari Francisco Los Angeles Seattle Portland Denver Salt Lake City
THE LEADING FILM EXCHANGE IN THE WEST
Pott ^TaTi^ fliCjHTS
Film ^ality
Quality in the film — quality from
a technical photographic standpoint
is as important to the Exhibitor as
is interest in the story that the
film tells.
There's one film that's recognized
the world over as the standard of
quality — that is always used by
those whose effort it is to give the
Exhibitors the very best goods and
the very best service — Eastman film.
And it is identifiable. Look for
"Eastman" on the perforated margin.
EASTMAN KODAK COMPANY,
ROCHESTER, N. Y.
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
114
THE MOTION PICTURE NEWS
RECORD OF CURRENT AND COMING RELEASES— Continued
AT MY
HOUSE
UNIVERSAL IKE. Me, Him
and I, C
WEDNESDAY, JULY 8TH, 1914.
ECLAIR. Duty, D.. 2000
TOKER. Bess the Detectress or
The Dog Watch, C
NESTOR. A Ranch Romance, D.
THURSDAY, JULY 9TH, 1914.
IMP. The Old Rag Doll, D
REX. \\'hen Fate Disposes, D.,
2000
STERLING. Snookee's Flirta-
tion, C
FRIDAY, JULY lOTH, 1914.
NESTOR. The Great Universal
Mystery, C
POWERS. Passing the Love of
Women, D
VICTOR. A Beggar Prince of
India. D., 3000
SATURDAY, JULY IITH, 1914.
101 BISON. Prowlers of the
Wild, D., 2000
JOKER. Love, Roses and Trous-
• ers, C
SUNDAY, JULY 12TH, 1914.
ECLAIR. Willy and the Parisian
and Lilly as a Little Mother,
C, split reel
FRONTIER. The Fight in Line-
ly Gulch, D
REX. Plain Mary, D
MUTUAL PROGRAM
RELEASES OF THE WEEK
MONDAY, JUNE 29TH, 1914.
AMERICAN. The Little House
m the Valley, D., 2000
KEYSTONE. Not Yet An-
nounced
RELIANCE. Our Mutual Girl,
No. 24
AT MY
HOUSE
TUESDAY, JUNE 30TH, 1914.
BEAUTY. Via the Fire Escape,
D
MAJESTIC. Not Yet An-
nounced
THANHOUSER. The Harlow
Handicap, D., 2000
WEDNESDAY, JULY 1ST, 1914.
AMERICAN. Nature's Touch,
D
BRONCHO. Shorty Gets Into
Trouble, 2000
RELIANCE. Izzy the Detective,
D
THURSDAY, JULY 2ND, 1914.
DOMINO. The Hour of Man-
hood, D., 2000
KEYSTONE. Not Yet An-
nounced
MUTUAL WEEKLY, No. 79..
FRIDAY, JULY 3RD, 1914.
AMERICAN. Mein Lieber
Katrina Catches a Convict, C.
KAY BEE. The Heart of a
Crook, D., 2000
PRINCESS. The Decoy
SATURDAY, JULY 4TH, 1914.
KEYSTONE. Not Yet An-
nounced
RELIANCE. The Weaker Strain,
2000
SUNDAY, JULY 5TH, 1914.
KOMIC. Bill No. 1, C
MAJESTIC. The Angel of Con-
tention, 2000
THANHOUSER. The Cooked
Goose
MUTUAL PROGRAM
RELEASES OF NEXT WEEK
MONDAY, JULY 6TH, 1914.
AMERICAN. Cameo of the Yel-
lowstone, D., 2000
AT MY
HOUSE
KEYSTONE. Not Yet An-
nounced
RELIANCE. Our Mutual Girl,
No. 25
TUESDAY, JULY 7TH, 1914.'
BEAUTY. The Other Train, D.
MAJESTIC. The Only Clue
THANHOUSER. Bevorah, D.,
2000
WEDNESDAY, JULY 8TH, 1914.
AMERICAN. Feast and Famine,
D
BRONCHO. The Final Reckon-
ing, D., 2000
RELIANCE. How Izzy Was
Saved, D
THURSDAY, JULY 9TH, 1914.
DOMINO. The Curse of
Humanity, D., 2000....
KEYSTONE. Not Yet An-
nounced
MUTUAL WEEKLY, No. 80..
FRIDAY, JULY lOTH, 1914.
■ KAY-BEE. The Feud of Beaver
Creek, D., 2000
PRINCESS. The Girl of the
Seasons, C
RELIANCE. A Wife from the
Country, D
SATURDAY, JULY IITH, 1914.
KEYSTONE. Not Yet An-
nounced
RELIANCE. Blue Pete's Escape,
D., 2000
ROYAL. Mistakes Will Happen
SUNDAY, JULY 12TH, 1914.
KOMIC. Wrong All Around..
MAJESTIC. A City Beautiful,
2000
THANHOUSER. The Leaven of
Good
RIGHT OFF THE REEL
''Annette Kelleimann in Neptune's Daugh-
ter," a banner the whole width of the Detroit
opera-house, one of the largest theatres in the
city, announced at its opening to the person
afar the feature that was to have a three
weeks' run there during the hot weather.
Moreover, the lobby display space and front
of the house were filled up with pictures and
big sheets calling attention to the play. Hotel
windows, candy stores and other available spots
carried posters and cards, and as much space
is being used in the newspapers as for a stage
production in the regular theatrical season. As
a result. 2.5,000 people saw the photo drama
the first week and the opening attendance for
the second week was but little short of that of
the first week. The purchase of display in the
newspapers made possible "getting by" witli
feature stories on Annette, and, once informed
of the feature and their interest aroused, the
public did the rest.
Wilfred Lucas, of the Unlveral, has started
upon a new series of pictures featuring Cleo
Madison.
The Vitagraph Company of America has pur-
chased from Dr. Cyrus Townsend Brady, the
eminent divine and author, the rights to three
of his best novels. They are "The Fetters of
Freedom," "Sir Henry Morgan, Buccaneer"
and "The Chalice of Courage."
Headed by Alexander Gaden, Ruth Don-
nelly and Dorothy Phillips, the Imp company,
under the direction of Frank Crane, have re-
turned from Twin Island, where they have
been spending the last two weeks producing a
two-reel melodrama, "The Lady of the
Island."
By telegram yesterday Messrs. Werba and
Luescher arranged to present "Cabiria," for
an indefinite period, at the Gaiety Theatre,
.San Francisco. Fred Belasco, lessee of the
Gaiety, which is San Francisco's newest house,
has been negotiatinjj for "Cabiria" ever since
its American premiere, and only succeeded,
after making concessions that 'would appear
tempting to the largest of comic operas, as it
was the intention of Werba and Luescher to
exhibit but four prints of this gigantic spec-
tacle during the summer months at the Knick-
erbocker, New York, the Illinois Theatre,
Chicago, the New Dixon Theatre, Atlantic
City, and the Savoy Theatre, Asbury Park.
A Lubin Company, of which Percy Winter is
the director, is temporarily located at Point
Pleasant, r^. J. The program consists of
comedy pictures.
Robert Leonard and Lloyd Ingraham, of the
Universal West Coast studios, are producing
a one-reel romance of artist life. It is entitled
"As Fate Disposes."
The "Michael Strogoff" picture was staged
by Lloyd B. Carleton, of the Lubin Studio,
Philadelphia, Pa.
Director Charles Giblyn, of the Universal
West Coast organizatiorl, has recently completed
a two-reel military drama, entitled "Kate
Waters, Secret Service." The production is
of special interest because Captain Herbert
Ford, late of the U. S. Cavalry, not only took
part in the drama but was consulted in pre-
scribing military usage and in rendering the
production true to military ethics. Edna
Maison plays the title role. The scenario was
written by Calder Johnstone and Dr. Stafford,
both of the West Coast scenario department.
Max Davidson is making such a hit in the
character of Izzy that the Reliance Company
is issuing the film regularly through the Mutual
program. The film for release July 1 is "Izzy,
the Detective."
"Cabiria," the Itala Film Company's motion
picture production of Gabriele d'Annunzio's
scenario, which is being e-xhibited to capacity
audiences at the Knickerbocker Theatre, New
York, has proven to be a spectacle of unusual
proportions, and of great interest to the
theatre-going public.
Since their wonderful terpsichorean perform-
ance in the Edison comedy "A Tango Spree,"
May Abbey and Dan Mason have been exhorted
by many admirers to institute a tango school.
Charles Bennett, of the Keystone Company,
was educated for the law and used to go play-
acting at nights, his parents little suspecting his
duplicity. What is more, he made his start with
Edwin Booth, in what capacity we will not ques-
tion. He appeared with Booth later in good
parts.
Francis Ford has put on a ballroom scene in
"Lucille Love" which is one of the deepest
"sets" ever tried. In this scene a regular
cabaret performance by well-known people
was given, and Grace Cunard, in very filmy
dance raiment, impersonates a dancer in order
to fascinate Lubeque (Ford). Mr. Ford loves
big things.
Our national anthem, "The Star Spangled
Banner," and the motive that inspired the
writer, Francis Scott Key, will be produced in
two parts by the Edison Company.
The interior of an up-to-date shoe store,
shoes and all, was recently constructed at the
LIniversal Pacific Coast studios for a Ford
Sterling picture entitled, "The i*ew Clerk."
The picture was produced by David Kirkland.
Peter Lang, after a three months' vacation,
is back at the Lubin Studio.
In "Cameo of Yellowstone," produced by
Sidney Ayres at the American, Billy Garwood
went with other members of the company be-
yond the San Marcus Pass in order to get the
Yellowstone atmosphere. They made the jour-
ney twice, for the weather was very unsettled.
A new series of split-reel comedies from the
famous "Buster Brown" cartoons will be
launched by the Edison Company. Morris
Millington, who has played in juvenile roles
with Viola Allen and Robert Bennett, is an
ideal type of Buster Brown. Constance Rob-
ertson, the Mary Jane in the original produc-
tion, will appear in tliat role throughout the
series. Charles France will be the director.
A new theatre has been opened at Auburn,
Neb., with W. Eustice and H. Bousfield, pro-
prietors. It will be known as the Universal.
The National Amusement Company's new
$75,000 theatre on Nebraska street, between
Fifth and Sixth streets, in Soux City, was
opened recently. Marshall Moore is the man-
ager of it. The Universal films will be used.
THE MOTION PICTURE NEWS
119
''Flyine A " Feature Films
See Americans First
"THE LURE OF THE SAWDUST"
Under Direction of Thomas Ricketts.
A Two Part Feature Story Finding Its Inception under the Big White Tops— Comedy and Tragedy — Three Rings,
Elephants, Camels and all the big features of a gala day.
RELEASE MONDAY, JULY 13th, 1914
It's a Dandy.
AMERICAN BEAUTY
"THE JOKE ON JANE"
Featuring MARGARITA FISCHER and HARRY POLLARD.
RELEASE TUESDAY, JULY 14th, 1914.
"YOUTH AND ART"
Featuring WINNIFRED GREENWOOD and ED. COXEN.
Under Direction of Thos. Ricketts.
Love-Genius— Success— Linked with Heart-Throbs. RELEASE WEDNESDAY, JULY 15th, 1914.
MERICAN HlJTlv^ANUrACTURWG CO.
CHICAGO
■■.»JI-k<l»|lia^ipHWPWI|M.WII);.JiMli|IIW»>>lj"^
Manufacturing Projection Supply House
That's Why We Have
REASONABLE PRICES
Quick Repairs of M. P. Machines and Cameras of All Makes
Edison, Powers, Simplex, Motiograph and
Edengraph Machines and Genuine Parts
HENRY MESTRUM, C.B. Kleine
Established since 1865
385 6th Ave., Hew Tork
Between W. 23rd
and 24th Streets
Ventilation Cooling Heating
"TYPHOON BLOW-IN SYSTEM" has revolutionized the ventilating
problem. You get in front of a desk fan to keep cool, not in back. Apply
this common sense and blow^ the air in.
Don't waste money experimenting w^ith exhaust fans.
The TYPHOON MULTIBLADE BLOWER will force air right
through ordinary exhaust fans. Reversed, the air can be exhausted as well.
Our Catalogue N tells how to keep cool in summer and warm in winter.
TYPHOON FAN CO. "^K^JSJ.LS't^
In writing to advertisers please mention "THE MOTION PICTUKE NEWS"
114
THE MOTION PICTURE NEWS
RELEASE DATES FOR READY REFERENCE
RELEASE DAYS
GENERAL FIUI FBOGBAH
Monday — Biograph, Edison, Kalem, Pathe,
Selig, Vitagraph.
Tuesday — Edison, Essanay, Geo. Kleine,
Palhe, Lubin, Melies, Selig, Vitagraph.
Wednesday — Edison, Essanay, Kalem, Lu-
bin, Melies, Selig, Pathe, Vitagraph.
Thursday — Biograph, Essanay, Lubin, Melies,
Pathe, Selig, Vitagraph.
Friday — Edison, Essanay, Kalem, Selig,
Pathe, Lubin, Vitagraph.
Saturday — Biograph, Edison, Essanay, Kalem,
Lubin, Pathe, Vitagraph.
UNIVERSAL PROGRAM
Monday — Victor, Imp, Power.
Tuesday — Gold Seal, Crystal, Universal Ike.
Wednesday — Nestor, Joker, Eclair.
Thursday — Imp, Rex, Frontier, Sterling.
Friday — Nestor, Powers, Victor.
Saturday — Joker, Frontier, 101 Bison.
Sunday — Rex, Crystal, Eclair.
MUTUAL PROGRAM
Monday — American, Keystone, Reliance.
Tuesday — Beauty, Majestic, Thanhouser.
Wednesday — American, Broncho, Reliance
Thursday — Domino, Keystone, Mutual.
Friday — Kay-Bee, Majestic, Princess.
Saturday — Keystone, Reliance, Royal.
Sunday — Majestic, Komic, Thanhouser.
AMERICAN
6—22. The Painted Lady's Child, D 2000
6—24. Blue Knot, King of Polo, D 1000
6— 29. The Little House in the Valley, D.2000
7— 1. Mother Love, U 1000
7 — 3. Mein Lieber Katrina Catches a
Convict, C 1000
7 — 6. Cameo of the Yellowstone, D 2000
7 — 8. Feast and Famine, D 1000
7—13. The Lure of the Sawdust, D 2000
APOLLO
5— 3. The Cheese of Police
BEAUTY
6 — 9. Nancv's Husband, D 1000
6—16. The Dream Ship, D 1000
6—23. The Tale of the Tailor, C 1000
6— 30. Via the Fire-Escape, D lOOU
7— 7. The Other Train, D 1000
BIOGRAPH
6—15. The Prize Employer, C 434
6—18. Her Neighbors Next Door, D 996
6—20. By the Old Dead Tree, D 998
6—22. The Song of Sunny Italy, D 998
6—25. The Ragamuffin, D 999
6 — 27. A Spanish Omelet, C 435
Ribbons and Boxing Gloves, C 563
6— 29. The Honor of the Law, D 1895
7— 2. The Goat, C 557
The Firemen's Social, C 443
7 — 4. The Cracksman's Gratitude, D 999
7 — 6. Eva, the Cigarette Girl, C •'303
7 — 9. A Romance of the Pueblo, D 1020
7 — 11. Her Primitive Model, D 1000
101 BISON
6 — 13. The Isle of Abandoned Hope, D..2000
6—20. The Forbidden Room, D 3000
6— 27. The Old Cobbler, D 2000
7— 4. The Hopes of Blind Alley, D 3000
7—11. Prowlers of the Wild, D 2000
BRONCHO
6 — 17. The Hour of Reckoning
6 — 24. Desert Thieves
7 — 1. Shorty Gets Into Trouble
CRYSTAL
5 — 26. Dead Broke and A Chai'^^e of Com-
plexion, C Split-reel
6 — 31. Some Hero, C
6 — 2. Easy Money and A Midnight Sup-
per Split reel
6 — 8. His Lucky Day....
Boxes and Boxes and Foolish Lovers, C.
6—23. In Wrong, C
6 — 30. The Girl in Pants and Her New
Hat, C, split reel
7 — 7. Nearly a Stepmother, C
DOMINO
«— 4. The Latent Spark, D 2000
6—11. A Relic of Old Japan
6 — 18. In the Southern Hills
6 — 25. Frontier Mother
7 — 2. His Hour of Manhood
DRAGON FEATURES
For June
The Black Ship 3000
ECLAIR
6 — 14. Aunty's Money Bag, C
6 — 17. The Mask of Affliction, D 2000
6—21. The Blunderer's Mark, D
0—24. Dead Men's Tales, D 3000
6 — 28. Prince Willy and Nutty and His
Father Split reel
7— 1. Snow Drift, D 2000
7 — 5. The Greatest of These, D
7 — 8. Duty, D 2000
7 — 12. Willy and the Parisian and Lilly
as a Little Mother, C Split reel
EDISON
6 — 6. The Counterfeiters, D 1000
6— 8. The Tango in Tuckerville, C 1000
6— 9. The Voice of Silence, D 1000
6—10. Andy Goes A-Pirating, C 1000
6 — 12. A Warning from the Past, D 2000
6—13. A Terror of the Night, D 1000
6 — 15. The Adventures of the Missing
Legacy, C 1000
6—16. The Gap, D 1000
6—17. A Modern Samson, C 500
On the Steps, C 500
6—19. The Hand of Horror, D 2000
6—20. In the Days of Slavery, D 1000
6—22. The Basket Habit, C 1000
6—23. A Foolish Agreement, D 1000
6 — 24. The Mysterious Package, C 700
On the Ice, A Demonstration of
Fancy Skating at Wegen, Switzer-
land, Sc 300
6—26. The Man in the Street, D 2000
6—27. Dolly Plays Detective, D 1000
6 — 29. The Revengeful Servant Girl, C..1000
6— 30. The Mystery of the Fadeless Tints,
D 1000
7— 1. Back to the Simple Life, C 1000
7— 3. The Shattered Tree, D 2000
7 — 4. Molly, the Drummer Boy, D 1000
7— 6. Her Spanish Cousins, C 1000
7 — 7. Face to Face, D 1000
7 — 8. Andy Has a Toothache, C 1000
7 — 10. In the Shadow of Disgrace, D 2000
7—11. Dolly at the Helm, D 1000
ESSANAY
6—18. The Wooing of Sophie, C 1000
6 — 19. Finger Prints, D 1000
6 — 20. Broncho Billy— Outlaw, D 1000
6—23. The Countess, D 1000
6 — 24. The Epilemic, C 1000
6 — 25. Sophie Finds a Hero, C 1000
6 — 26. The Chasm D 2000
6—27. Broncho Billy's Jealousy, D 1000
6— 30. The Darling Young Person, C 1000
7— 1. The Fable of "The Good Fairy,"
C 1000
7 — 2. Sophie Gets Stung, C 1000
7— 3. Trinkets of Tragedy, D 1000
7 — 4. Broncho Billy's Punishment, D...1000
7 — 7. A Night with a Million, C 1000
7 — 8. A Boarding House Scramble, C .... 1000
7— 9. Slippery Slim, Diplomat, C 1000
7 — 10. Night Hawks, D 2000
7—11. Broncho Billy and the Sheriff, D..UI00
FILMS LLOYD
5 — 7. Cora, the Temptress 3900
FRONTIER
5 — 29. The Joys of a Chaperon
6— 4. The Girl Next Door, C
6— 7. The Girl and the Hobo, D
6 — 14. His Dress Rehearsal
6 — 21. The Gunmen of Plumas, D
6— 28. On the Verge, D
7— 5. The Broken Barriers, D
7—12. The Fight in Lonely Gulch, D
GOLD SEAL
6 — 16. Lucille Love, the Girl of Mystery,
Series No. 10, D 2000
6—22. Lucille Love, The Girl of Mystery
Series No. 1, D 2000
6 — 30. Lucille Love, The Girl of Mystery
Series, No. 12, D 2000
7 — 7. Lucille Love, the Girl of Mystery,
Series No. 13
GR. NO. SPEC.
5 — 5. The Monomaniac 3000
IMP
5—18. Beneath the Mask, D 2000
5 — 21. Love and a Lottery Ticket, C
5— 25. A Mexican Warrior
.5—28. The Dawn of the New Day, C
6 — 1. His Last Chance, D 2000
6— 8. The Man Who Lost But Won, C..2000
6 — 11. Across the Atlantic, D 3000
6—15.
6 — 18.
6—22,
6—25.
6— 29.
7— 2.
7— 6.
6—24.
6— 27.
7— 1.
7— 4,
7 — 8.
6—17.
6 — 19.
G— 20.
6—22.
6—23.
6 — 24.
6 — 26.
6—27.
6—29.
6— 30.
7— 1.
7— 3.
7— 4.
7— 6,
7— 7.
7— 8.
7—10.
7—11.
6— 5.
6—12.
6—19.
6— 26.
7— 3.
6— 4.
6— 6.
6—11.
6—13,
6 — 15.
6—18.
6—20.
6—22.
6—25.
6— 2.
6— 9,
6 — 16.
6—23.
6— 30.
7— 7.
5— 31.
6— 7.
6—14.
6—21.
6—28.
6 — 17.
6 — 18.
6 — 19.
6 — 20.
6—23.
6—24.
6—25.
6—26.
6—27.
6— 30.
7— 1.
7— 2.
7— 3.
7— 4.
7— 8.
7— 9.
7—10.
7—11.
—The Baited Trap, D 2000
The Fatal Step, D
Papa's Darling, C
The Skull, D 2000
Adventures of a Girl Reporter, D.2000
The One Best Bet, C
The Lady of the Island, D 2000
The Old Rag Doll, D
JOKER
Willy Walrus, Detective, C
Love and Electricity, C
Bess the Detectress or Tick, Tick,
Tick, C
Captain Kids Priceless Treasure, C.
Bess, the Detectress, or The Dog
Watch, C :
Love Roses and Trousers, C
KALEM
Home Run Baker's Double, D 2000
The Wages of Sin, C 500
Brought to Justice, D 1000
The Show Girl's Glove, D 2000
The Conductor's Courtship, C....1000
Through the Flames, D 2000
An Elopement in Rome, C 500
Labor Demonstration in Hyde
Park, London, T 500
The Gypsy Gambler, D 1000
The Flaw in the Alibi, D 2000
The Fire Chief's Reward, D 1000
The Fatal Portrait, D 2000
Fleeing from the Fleas, C 500
Trooping the Colors, Top 500
The Political Boss, D 500
The Weakling, Third of the Alice
Joyce Series, D 1000
Kaintucky Bill, D 1000
A String of Pearls, D 2000
Rubo, the Interloper, C 807
In Old England, Top 195
Lamo Dog's Treachery, D 1000
KAY-BEE
Tennessee, D 2000
From Out the Dregs
The Voice on the Phone 1000
The Voice at the Phone, 2d part
The Heart of a Crook
KEYSTONE
Her Friend the Bandit
Our Country Cousins
The Knockout
Mable's Busy Day
A Gambling Rube
A Missing Bride
Mabel's Married Life
The Eavesdropper
Fatty and the Heiress
KLEINE
Trapped by V/ireless, D 2000
The Trap Door Clue, D 2100
One Woman's Way, D 2000
A Midnight Guest, D 1000
The Bondage of Evil, D 2000
The Heirloom, D 2000
KOMIC
An Exciting Courtship
The Last Drink of Whiskey, C.
Hubby to the Rescue
The Deceiver
The Wild Girl
Bill's Job
LUBIN
Good Cider, C 600
The Struggle Everlasting, D 2000
The House of Darkness, D 2000
The Parent Strain, D 1000
Getting Solid With Pa, C 400
Long May It Wave, C 600
Nice Nursey, C 400
Brown's Big Butler, C 600
The Greater Treasure, D 2000
The Candidate for Mayor, D 2000
A Practical Demonstration, D — .1000
Who's Boss, C 400
His Sudden Recovery, C 600
The Walko Sisters, C 1000
The Living Fear, D 2000
The Shadow of Tragedy, D 2000
The Doom of Duty, D 1000
It's a Shame
I'ooling Fanny's Father, C 400
While Aunty Bounced, C 600
The Incompetent, I) 2000
The Debt, D 2000
The Tribunal of Conscience, D 1000
How He Lost His Trousers, C 500
Mandy's Chicken Dinner, C 500
/
THE MOTION PICTURE NEWS
119
Have Them Say
when they come from your theatre "a fine
show and unusually clear pictures."
They are sure to come Ijack as an appre-
ciation of perfectly projected pictures if your
equipment is
(auscli |omb
Projection [enses
Discriminating operators everywhere realize how
much Bausch & Lomb objectives and condensers
add to the success of a film story and insist upon
having their machines equipped with them.
The Edison and Nicholas Power Machines are
regularly supplied with our lenses.
A fund of interest in our
free booklet. Write for it.
gausch ^ Ipmb Optical
569 ST. PAUL STREET ROCHESTER, N.Y.
The Centaur Film Co.
The Oldest Independent Film
Manufacturer has the
Largest Commercial Plant
in America. The most up-to-date
equipment and an organization
second to none.
/
Printing and Developing in any
== Quantity =
Guarantee Quality-^Prices Interesting
THE CENTAUR FILM CO.
Factory and Studio \ Offices
BAYONNE, N. J. 1600 Broadway. N. Y
To whom it may concern:
I have severed my connec-
tion with Wm. W. Hodkinsonof
my own accord, Mr, Hodkinson
will confirm this.
My present address is 311
Strand Theatre Building, Jsfew
York City.
Yours truly,
J. D. WILLIAMS
OPPORTUNITY
To invest in Motion Picture Film Stocks.
I have a limited amount of the following stocks
for sale. Some of which return from 10% to
24% at present market prices.
Ansco Film common
BiograpK
Colonial Motion
Picture Co.
General Film preferred
Inter-Continental Film
Kinemacolor common
Kinemacolor preferred
Mutual Film common
Mutual Film preferred
New York
Motion Picture Corp.
Pathe Freres
Reliance
Thanhouser Film
Universal Film
Manufacturing Co.
World Film common
World Film preferred
IVilliam /. Hoey
Dealer in Unlisted and Inactive Slocks and Bonds
1 15 Broadway New York, N. Y.
In writing: to advertisers pleass mention "THE MOTION PICTURE NEWS'
120
THE MOTION PICTURE NEWS
RELEASE DATES FOR READY REFERENCE— Continued
5—29,
5— 31,
6— 2,
6 — 7,
6— 9
6 — 14,
6 — 16
6—21,
6—23.
6—26.
6 — 28.
6—30,
6—10,
6—11
6 — 13,
6—16,
6—17,
6 — 18.
6—18.
6—20,
6—23
6—24,
6—25.
6—27.
6—30,
■ — 1.
— 2.
— 2.
— 4.
■ — S.
' — 9.
■ — 11.
6—10,
6—12.
6—17.
6—19.
6—24.
6— 26.
7 — 1.
7 — 3.
-10.
5 — 27.
5— 30.
6— 1.
6— 2.
6— 3.
6 — 10.
6—15.
6 — 16.
6—17.
6—22.
6 — 23.
6—24.
6—29.
6— 30.
7— 1.
7 — 6.
5—18.
5—22.
5— 25.
.5—29.
6— 5.
6 — 8.
6—12.
6— 19.
"! — 26.
7— lol
MAJESTIC
The Stolen Radium
The Soul of Honor
The Newer Woman
The Intruder
Her Birthday Present
The Rebellion of Kitty Bell
Their First Acquaintance
The Severed Thong
The Burden
The Idiot
The Tavern
Suffragette Battle in Nutty ville .. .
The Angel of Contention
MELIES
Midday? or Midnight? C 500
The Love Story of Her Youth, D.IOOO
His Uncle's Deception, C 1000
The Mummy, C 2000
On the Beach, C 1000
At the Mercy of the Waves, D 1000
His Dream Fulfilled, C 500
Everybody's Doing It, C 500
Hidden Death, D 2000
Pills and Pills, C 2000
A Good Time Spoiled, C 1000
Mother, D 1000
A Shadow on the Wall, D 2000
Gypsy Child, D 2000
One Suit of Clothes, C 1000
The Monk's Sacrifice, D 1000
Womanly Curiosity, C 1000
The Prescription, D 2000
Hidden Death, D 2000
A Discolored Romance, C 1000
The Hole in the Wall, D 1000
Good Fortune's Tardy Smile, C...1000
His Friend's Forgiveness, D 2000
NESTOR
A Wife on a Wager, D
Sophie of the Fifms, Series No. 2
'Cross the Mexican Line, D
Sophie of the Films, Series No. 3,
The Den of Thieves, D
Sophie of the Film, Series No. 4,
The Lost Arrow, D
Those College Days, C
A Ranch Romance, D
The Great Universal Mystery, C.
PATHE
Pathe's Weekly No. 38, 1914, N..1000
The War of the Lilliputians, C...2000
The Bricklayer's Joke, C, 350
Monaco, Arch 300
Dogs of War, Mil 1000
Pathe's Weekly No. 39, 1914, N..1000
The Lost Heir, D 2000
Woof! Watch Whiffles, C 650
Picturesque Scandanavia, T.. 350
The Poison of Serpents, E 750
River Travel in Indo-China, T.... 250
Pathe's Weekly, No. 40, N 1000
Whiffles, the Spotter, C 689
Cournailles, Brittany, T 400
Simple Experiments in Electricity,
E 594
Through the Bosphorus, T 400
Pathe's Weekly No. 41, 1914, N...1000
Max, The Magician, C 672
Historic St. Cloud, T 328
Glacier National Park, E... 492
The Marmot, E 500
Pathe's Weekly, No. 42, N 1000
A Visit to the Paris Zoo, Zoo 857
French Village in Senegal, West
Africa, T 541
Pathe's Weekly, No. 43, 3914, N..1000
The Heart and the Circulation of
the Blood, E 500
Mode of Travel in Japan (Manners
and Customs) 500
A Tiger Hunt (Indio-China), S... 500
The Ice and Snow, S 500
Pathe's Weekly No. 44, 1914, N...1000
PO-WEES
The Count's Infatuation, C
Sisters, D 1000
Why They Grew Jealous and
From Interlaken to IBrientz . Split reel
The Feud, D 2000
Heart Springs, D
The Undertow, D
The Masked Rider
The Plot that Failed
The Love Victorious, D 2000
Pearl of the Sea, D
Passing the Love of Women, D. . . .
PRINCESS
5— 29. A Telephone Strategy
6 — 5. His Enemy
6—12. The Toy Shop
6—19. The Little Senorita
6 — 26. Professor Snaigh
7 — 3. The Decoy
REX
6— i. The Big Swede, D 3000
6 — 7. Closed Gates
6 — 11. The Awakening, D
6—14, The Sherlock Boob, C
6 — 18. The Law Unto Himself, D 2000
6—21. The Boob Detective, C
0—25. The Woman in Black, D
6— 28. Lost by a Hair, C
7 — 2. The House Discordant, D 2000
7 — 5. On the Rio Grande, D
7 — 9. When Fate Disposes, D 2000
7—12. Plain Mary, , D
RELIANCE
5 — 30. Silent Sandy
6 — 6. The Rosebush of Memories, D....2000
6— 8. Our Mutual Girl, No. 21
6 — 10. The Cowboy's Chicken Dinner....
6 — 12. Dan Morgan's Way
6 — 13. The Horse Wrangler
6—15. Our Mutual Girl No. 22
6 — 17. The Peach Brand
6—20. The Stolen Code
6—22. Our Mutual Girl, No. 23
6 — 24. Izzy's Night Out
6 — 27. The Broken Banner
6— 29. Our Mutual Girl, No. 24
7 — 1. Izzy, the Detective
7 — 4. The Weaker Strain
ROYAL
5—23. Three of a Kind
5 — 30. Bombsk^ and the Bomb
6 — 6. Tango Troubles
6—13. Handle With Care
6 — 20. Such a Business and The Busy Man
6— 27. A Hasty Exit
7— 4. Did She Run?
SELIG
6— 2. The Sheep Runners, D 1000
6— 3. The Rummage Sale, C 1000
6 — 4. Hearst-Selig News Pictorial No.
28, N 1000
6— 5. Willie's Haircut, C 500
His First Ride, C 500
6— 6. Rose O' My Heart, D 1000
6 — 8. Judge Dunn's Decision, D 2000
6— 9. Eugenics at Bar "U" Ranch, C...1000
6—10. The Doctor's Mistake, D 1000
6—11. Hearst-Selig News Pictorial No. 30,
N 1000
6—12. Bombarded, C 500
Doc Yak's Zoo, C 500
6—13. When the Night Call Came, P 1000
6 — 15. The Adventures of Kathlyn No.
13, D 2000
6 — 15. Hearst-Selig News Pictorial No.
31, N 1000
6—16. How Lone Wolf Died, D 1000
6 — 17. Castles in the Air, D 1000
6 — 18. Hearst-Selig News No. 32, N 1000
6—19. Peter's Relations, C 500
Chicken, C 500
6—20. The Girl at His Side
6—22. Me An' Bill, D 2000
6—22. Hearst-Selig News Pictorial No. 33,
N 1000
6—23. The Servant Question,_ C 500
Doc Yak and The Limited Train,
C 500
6 — 24. Somebody's Sister, D 1000
6 — 25. Hearst-Selig News Pictorial No. 34,
N 1000
6 — 36. The Captain's Chair, D 1000
6—27. The Right to Happiness, D 1000
6—29. The Leopard's Foundling, D 2000
6 — 29. Hearst-Selig News Pictorial, No. 35,
N 1000
6 — 30. Hearts of Men, D 1000
7— 1. The Empty Sleeve, D 1000
7— 2. Hearst-Selig News Pictorial, No. 36,
N 1000
7— 3. Making Good with Her Family, C. 500
Doc Yak's Wishes, C 500
7— 4. The Little Hobo, D 500
7 — 6. Reporter Jimmie Intervenes, D....2000
7 — 7. Algie's Sister, C 1000
7 — 8. Caryl of the Mountains, D 1000
7 — 9. Hearst-Selig News Pictorial No. 38,
N 1000
7—10. Did She Cure Him? C 1000
7 — 11. His Fight, "D. ' .....1000
STERLING
6— 25. The Jealous Husband
G— 29. It's a Boy, C
7— 2. The Crash, C
7 — 6. Billy's Vacation, C
7 — 9. Snookee's Flirtation, C
THANHOUSER
5 — 25. The Henpecked Hod Carrier, C.. 882
5 — 25. The Purse and the Girl, D 1003
5 — 28. The Golden Cross, D... 1909
6 — 2. From the Shadows. D 2000
6— 7. The Scrub Lady, (j
6 — 9. Rivalry
6 — 14. The Girl Across the Hall
6 — 16. Remorse
6—19. The Man Without Fear
6 — 21. The Outlaw's Nemesis
6—23. For Her Child
6—28. The Widow's Mite
6 — 30. The Harlow Handicap
7 — 5. The Cooked Goose
UNIVERSAL IKE
6 — 9. Universal Ike, Jr., is Kept from
Being an Actor, C
Universal Ike, Jr., In a Case on the
Doctor, C
6 — 16. Universal Ike, Jr., Bearly Won
Her, C
6— 30. Universal Ike, Jr., and The
Vampire, C
7— 7. Me, Him and I, C
VICTOR
5 — 29. A Princess for a Day
6 — 1. The Golden Ladder, D
6 — 5. The Doctor's Testimony, D 2000
6 — 8. Uncle Sam in Mexico, E
6 — 12. Enmeshed by Fate, D 2000
6—15. The Sandhill Lovers, D
6 — 19. A Singular Cynic, C 2000
6—22. The Silent Witness, D .J. 2000
6 — 26. The Slavey's Romance, D
6 — 29. A Twentieth Century Pirate, C. .
7^ — 3. Her Ragged Knight, D 2000
7 — 6. At Mexico's Mercy, D
7 — 10. A Beggar Prince of India, D 3000
VITAGRAPH
Bride, C 1000
5— 30. The Mystery of The Hidden House,
D 2000
D., 2 parts 2000
6 — 1. Miss Raffles, C 1000
6— 2. The Last Will, D 2000
6 — 3. Wanted, a House, C 1000
6 — 4. A False Move, C 1000
6 — 5. The Maid from Sweden, C 1000
6 — 6. Too Many Husbands, C 2000
6 — 8. Eve's Daughter, D 1000
6— 9. The Right of Way, D 2000
6—10. The Widow of Red Rock, C 1000
6 — 11. The Power to Forgive, D 1000
6 — 12. The Accomplished Mrs. Thompson,
C 1000
6—13. Our Fairy Play, C 2000
6 — 15. A Wayward Daughter, C 2000
6—17. The Ladies' War, C 1000
6—18. Only a Sister, D 1000
6 — 19. The Persistent Mr. Prince, C 1000
6 — 20. Father's Flirtation, C 2000
6 — 22. Maria's Sacrifice, D 1000
6—23. The Passing of Diana, D 2000
6—24. The "Bear" Facts, C 1000
6 — 25. Happy-Go-Lucky, C 1000
6—26. The Old Maid's Baby, C 1000
6—27. His Wife and His Work, D 2000
6—39. The Gang, D 1000
6— 30. The Poor Folk's Boy, D 2000
7 — 1. The Circus and the Boy, C 1000
7 — 2. Two Stepchildren, D 1000
7 — 3. A Train of Incidents, C 1000
7— 4. The Toll,' D 2000
7 — 6. The False and the True, D 1000
7 — 7. The Moonstone of Fez, D 2000
7 — 8. Doctor Smith's Baby, C 1000
7 — 9. Prosecution, D ' 1000
7 — 10. The Vases of Hymen, C 1000
7 — 11. Lillian's Dilemma, C 2000
ANIMATED SONGS
Imperial Motion Picture Co., New York
Releases for May:
4. The Woman Thou Gavest Me.
5. My Melancholy Baby.
6. How Easy It Is To Remember The Things
You Would Like To Forget.
7. Tonight's My Last Night Single.
8. Going TTp Ahead.
9. Two Floral Wreaths.
10. Rebecca of Sunnybrook Farm.
11. Peg O' My Heart.
12. When I Carved Your Name On The Tree.
13. A Real Moving Picture From Life.
14. Down On The Farm In Harrest Time.
THE MOTION PICTURE NEWS 121
Truth vs. Bunk
We could have sold THOUSANDS OF MACHINES made of lead composition parts, guar-
anteed for a year and each one would have become an active salesman for lead composition parts
at a big profit, and part of said profit would have boosted the sales of manj' more machines, but we
don't believe in doing business that way.
We could state that in a certain locality "EIGHTY MACHINES OUT OF NINETY-
FIVE COUNTED ARE MOTIOGRAPHS." If our count included only fifteen other machines
when the proportion was vastly greater, it would be misleading and if no such number of our machines
were in use in that locality, it would be an untruth.
According to a list, dated May 5th, 1914, of theatres in San Francisco, that is in our possession,
San Francisco Theatres did not contain eighty machines made by any one company as stated in an
advertisement some weeks ago, nor was there one half of the machines in use made by any one com-
pany, according to the said list.
WE HAVE NOT .CIRCULATED A STATEMENT that the originator of some other
manufacturing business is said to have sold about 75 per cent of this stock several years ago, and is
still posing as the head of the Company.
WE DO NOT CIRCULATE STORIES through our Travelling Men that other makers
of machines are going out of business, or circulate other malicious stories about them for the purpose
of preventing the sale of their machines, as others have persistently done regarding us, according to
reports from many directions.
WE DO NOT BELIEVE IN THROWING STONES, but we do believe in respectable
business methods and self protection when it becomes necessary, and when we are told repeatedly
"It must be true or you would say something," it is apparently time to speak.
HOUSE CLEANING in business methods, we believe, is necessary in this line. All business
should be conducted honestly and fairly. If those who have necessary information will write us, we
may be able to make it an object of interest to them, and with what we have in hand, we may be able
to begin House Cleaning.
This Company has been actively engaged in the manufacturing and jobbing business for the
past sixteen years, its cash bank balance on June 1st was equal to more than four times the total
amount of its indebtedness, the stock is still in the hands of the original owner, it is thoroughly alive,
has no intention of going out of business, and any statements that have been circulated to the contrary
are malicious lies.
THE MOTIOGRAPH IS SOLD ON ITS MERIT, its projection work is second to
none, besides its -wearing qualities ELIMINATES REPAIR BILLS. The 1914 Model MOTIO-
GRAPH has hardened and ground tool steel star and cam, solid steel gears, and other important
improvements. An extra strength film tension spring can be furnished when desired for special high
speed projection.
The statement is repeatedly made by owners of MOTIOGRAPHS that are many years old,
"I do not need a new machine. My machine is in good condition and doing excellent work."
SEE THE 1914 MOTIOGRAPH AT DAYTON
during the Convention, beginning July 6th. Let us show you the machine, the parts, the wearing
qualities, the excellent arc lamp, and the reasons why the MOTIOGRAPH is the machine to buy.
The Enterprise Optical Manufacturing Co.
546 W. Randolph Street, Chicago, III.
Eastern Office: Western Office:
21 E. 14th St., New York 833 Market St., San Francisco
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
122
THE MOTION PICTURE NEWS
CALEHUFF
SUPPLYCO.
=INC.:
CH AS. A. CALEHUFF, Pres. and Mgr.
1301 Race Street, Philadelphia, Pa.
JOBBERS 4 POWERS, EDISON,
MOTIOGRAPH AND SIMPLEX
argest SUPPLY HOUSE
eading IN AMERICA
Mercury Art
Bectifler
Flame Arc Lamp*
Automatic Ticket
Be^stera
Exit Slrns
Slide Ink
CarrTln; OtMl
Ticketa
Conden«eri
Fianos
Chairs
Wa^er Con-
verters
Spot Llgrbti
Brass and Wood
Frames
Ticket Choppers
Asbestos State
Booths
Ft. Wayne Oom-
pensarcs
Fire Eztin^sh-
ers
Fire Boxes
Carhons
Cement
Trap Dnim
Effects
MIBBOB SCBEENS
Prompt Shipments Backed By A Solid
Guarantee.
A FEW SLIGHTLY USED MACHINES
STERLING
NIotion F*ict\ire
CAIVIERA
Price No. 2 $350
Including Instruction.
This is a practical Professional Camera
fitted with Zeiss Tessar Lens, patent
adjustable dissolving shutter and aper-
ture plate operated from outside of
camera case, equipped with 4-500 ft.
magazine.
STERLING CAMERA & FILM CO.
145 W. 45th St., New York City, N. Y.
Bryant 8064
LAKG'S FILM REELS
THE BEST MADE
14 in. $1.50 10 in. $1.00
CATALOGUE
LANG MFG. WORKS. Olean, N. T.
FURNITURE & FURNISHINGS
On RENTAL.
We equip your settings complete >■ M-
cordance with your scensrio.
WILLIAM BIRNS
103-lOS West 37th St.
Phone: Greeley eiit.
HEARD IN THE LOBBIES
It is announced that the Hippodrome in
Springfield, Mo., will discontinue S. & C.
vaudeville and run pictures for the remainder
of the summer.
Manager Joslin, of Lebanon, has an airdome
and a theatre, both idle. Believe there is a
chance for some one to pick up a little change
there.
The Motion Picture Scope Company, of
Chicago, has been granted permission by the
secretary of state to increase its capital stock
from $10,500 to $25,000.
Robert S. Hopper, owner of the Lyric The-
atre at Freeport, 111., has secured a ten-year
lease on another building in the city and will
at once start work remodeling it into another
motion picture theatre.
The motion picture theatre at Harrodsburg,
Ky., has been purchased from R. S. Shrader
representing the Central Film Service Com-
pany by William Perlberg, of the Lincoln
Amusement Company. The new management
will continue giving two shows each night, but
have increased the bill from three to four
reels. It is announced that principally the
higher class comedy and dramatic films will
be offered.
Every newspaper in Omaha, Neb., is carrying
nearly a column of advertisements for the
various motion picture theatres in the city
every day. Omaha exhibitors say they find
that kind of advertising pays. Most of them
give the theatre, the address and the feature
picture of the day.
Harry Muir, former assistant booker with
George McCool, of the Omaha Laemmle Film
Service Company, has accepted a position as
booker with the Minneapolis office of the com-
pany with a nice increase in salary.
Dr. C. G. Stockfeldt, of Fremont, Neb.,
opened a new theatre at that place recently.
He has not named it yet. He is using the
Universal films.
J. Mickelson has opened the Princess The-
atre at Grand Island, Neb.
RENTERS OF REAL FEATURES
European Feature Film Corp.
J. H. STEINMAN, Mgr.
22» West 42nd Street New York Qty
NIAGARA SLIDES
are just what you need. Sample for 10c.
and this advertisement. NIAGARA SLIDE
COMPANY. Lockport, N. Y.
PAN-AMERICAN
FILM MFG. CO.
High Grade Feature
Films hooked in all
parts of the country.
Offices 3th Floor World's Tewer
Bids.. 110 West 40tli St., New
Yoik. Bryant, 6S78.
Kinematograph Weekly
S8.1S a Year
The Leading Motion Picture
Publication of Great Britain
and Colonies
Sample Copies 10 cents
For Advertigiag Rates Write
ISS0§UITEBP!6Yill6PIGTOIlEPBESS
2S«A KlBgatsaAve., Brooklya.N. Y.
LOCAL PICTURES
Your negative developed,
printed and titled complete
per foot
delivered
within
12
hours
We Set the Pace, Let
Those That Can, Follow
Feature Work Oui Specialty
Titles per foot
GUNBY BROS., Inc.
145 West 45th St., N. Y. City
Lantern Slide Mat Co.
Manufacturers of
Lantern Slide Mats and Reel
Bands
Prompt Prices
Service Right
Best
Goods
627 Greenwich Street, New York
General Electric Company Buildine
Telephone : Spring 8558
LE COURRIER
Ciaematographiqtie
28 Boulevard St Denis, - Paris
Directeur: Charles LE FEAFES
[ournal hebdomadaire fran-
gais, le plus important de
I'industrie cinematogra-
phique.
Envoie numgro specimen, snr demande.
Ahonnement 12 FR. 60
SAVE TIME — SOLUTION
Use Corcoran Tank System
Get Price List No. 6
A. J. CORCORAN, Inc.
9!^ John Street New York
EEASQVASTEBB 70X POWZaS, MOTZOOaAPH, gnrPTW AND EDISON HAOHUTZS
PICTURE THEATRE EQUIPMENTCO.
THE BIOOEBT XOTIOV FIOTTTXS 8V7PLT HOTTaS IN AHESIOA
21 EAST 14th STREET, NEW YORK CITY
OOVDENBEXS— BOOTES— TIOICKT 0X0PPEX8— BEELS— BEEL OASES— BOOTH OABinTt
WE EQUIP MOTION PICTURE THEATRES COMPLETELY
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
V
11
THE MOTION PICTURE NEWS
123
Price complete, packed in
a stroBg wooden cabinet
$22.75 with 500 foot reel
box, or $25.00 with 1,000
foot box.
Profitable Territories Now Being Granted
to live men able to see a big opportunity and financially able to lay in a small stock of these
inexpensive, serviceable, easily operated and rapid selling machines. For such firms we
have a liberal proposition to make, granting exclusive sales agencies which mean big profits for
you. Every family is a possible purchaser of
Binges Home Entertainer
THIS fascinating, absolutely safe motion picture machine, practical in every respect, is manufactured
at our factories in Germany, is sold on import, and to dealers only. "
While useful for lectures and
Simple and self-contained ; takes
sales demonstrations it is primarily designed for home
tandard sized films; equipped with fire-proof film boxes of 500 and 1,000 feet capacity.
Bing's Home Entertainer gives very large white pictures at a short distance ; has strong, silent mechanism and large lamp house. Each
machine has a baby arc lamp of 800 candle power, taking about 6 amperes. The rheostat supplied is suitable for 1 10, 150 or 220 volts.
Don't delay — write us][forJteTritories open NOW
BING BROTHERS, Manuiacturers. JOHN BING, Sole Representative, 381 Fourth Avenue, New York
**Get it from tOhife*'
Everything for the Photo-Play House
Except the Films
Our Specialty— Menisco Condensers
$1.50 Each
Brass Frames, Shipping and Carrying Reel Cases,
Excello Lamp Carbons, Pink Label and Bio
Machine Carbons and 1001 Different things
for the Photo-Play House.
Send (or our new catalog
WHITE SPECIALTY CO
71 W. 23rd Street
Masonic Bldg.
New York City
Branch
450 4tli Avenue
If you haven't had youi
PHANTOSCOPE
yet, you shouldn't blame us.
Goodness knows, we are willing
enough. Send for a Catalogue
to-day.
PHANTOSCOPE MFG. CO.
700 Bond Building
Washington, D. C.
WHO WATCHES WHAT THE
OTHER FELLOWS ARE DOING
You can get complete information describing busi-
ness boosting schemes employed by exhibitors
everywhere by reading every issue of THE
MOTION PICTURE NEWS.
This ad. pinned to a check, bill or money order for
$2. will bring it to you for one year.
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
COOL and ATTRACTIVE
theatres and lobbies mean more patrons
The demand is growing for pleasing
surroundings with the picture.
Improve your theatre now with flow-
ers and soft lights.
Don't start redecorating till you have
seen the effect of our artificial elec-
trical Screen Flowers, Palms, etc.
Write for our Catalogue
It is youra upon request
The Schrocder Art Flower Mfg. Co.
6023 Superior Ave, N. E. Cleveland, Ohio
124
THE MOTION PICTURE NEWS
^yi Trade ^e^Vietnf
A review of the whole Motion Picture field by the Atsco
. corps of representatives, shows that
Progressive Exhibitors
USE
Radium Gold Fibre Screens
w SB
3
"They Save Your Eyes"
All But One
of the TWENTY-TWO downtown moving picture theatres
in Dayton will act as our show rooms during the Con-
vention, for they use Radium Gold Fibre Screens.
Dayton has keener competition in the motion picture
game than any other city on the map.
Every one of these twenty-tw^o exhibitors is keeping open
house and a glad hand for visitors who want to know
what screen to use.
Now you can get Radium Gold Fibre Screens on the
Atsco Easy Payment Plan
Ask about it.
There are a few Atsco "gold" credit coins left — only a
few. Good for $5.00 on a $100 purchase.
"Get Yours at the Atsco Exhibit"
ATSCO, Inc.
218 West 42d Street New York City
and everywhere
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE TREY O' HEARTS
THE GREAT MODERN PROBLEM STORY
LOUIS JOSEPH VANCE
Author of "THE BRASS BOWL,*' ^'LONE.WOIJ," ♦*THE BLACK BAG,-
"FORTUNE HUNTER/' ETC
THE STORY
IT COST $15,000.00
EXCLUSIVELY
UNIVERSAL
1 VANCE'S m
M MASTERPIECE g
^ A THRILL IN EVERY ffi
® PARAGRAPH ®
WILL APPEAR m
SERIALLY m
FOR 15 WEEKS IN M
EVERY LEADING M
NEWSPAPER M
IN THE m
UNITED STATES M
STARTS WEEK p
JULY 28th ft
THE PICTURE
WILL COST A
FORTUNE
SURPASSES
"LUCILLE LOVE"
A GOLD SEAL
DE LUXE
A TREMOR
IN EVERY SCENE
TWO REELS
WILL BE RELEASED
EVERY WEEK
FOR
J5 WEEKS-3 REELS
THE FIRST WEEK
STARTS WEEK
JULY 28th
THE TREY O' HEARTS
]Vrilfen by LOUTS JOSEPH VANCE
Produced by WILFRED LUCAS
AN EXCEPTIONALLY STRONG COMPANY CAST
FOR THIS SENSATIONAL LITERARY MASTERPIECE
CAN BE SEEN ONLY IN
UNIVERSAL
MERIT WINS
POWER'S
CAMERAGRAPH
NO. 6 A
WON ITS POSITION OF LEADERSHIP
BECAUSE IT HAS DEMONSTRATED IN
THOUSANDS OF INSTANCES THAT FOR
Safety and Projection
It Has No Equal
This Machine is preferred
where Perfect Projection and
Safety of Operation is desired.
l^rite for Catalogue D.
NICHOLAS POWER COMPANY
NINETY GOLD STREET NEW YORK CITY
JULY 18, 1914
3
PRICE, 10 CENTS
i
re
INEfF OUT
League Head
Amalgamation
NOW 4 CERTAINTY
y^g^y pucJljuf^ ^dlUimAJl
.HP
THE MOTION PICTURE NEWS
Almost As Quick As the Telegraph
THE PATHE DAILY NEWS
THE SAME DAY the daily
papers are running telegraphic reports
of great world happenings
The Pathe Daily News
IS showing on the screen these events
and showing them in a way impossible
to the papers.
The Pathe Daily News
IS the most important — most interesting
— most truthful — most prompt distribu-
tor of news when it IS news yet
thought of and used. The daily papers
at best give one man's opinion and each
paper's account of the same thing will
vary so you can hardly recognize them
as the same.
The Pathe Daily News Shows Events As
They Actually Happen When They Happen
For Farther Particulars Address:
THE PATHE DAILY NEWS,
1 CONGRESS STREET
JERSEY CITY, N. J.
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
IDE
IDE
nl
We Promised to Put Out the Greatest
Serial Film EverProdueed-WEDIDIT
THE PERILS OF PAULINE
still continues its unprecedented success. Pauline is making more friends daily.
Jn fact so great has become the demand for this serial that many of the exhibit-
ors who at first booked for only one day of each episode are now demanding the
film for two and sometirnes three days so that they can take care of all their
patrons who are Pauline fans. There is such an intensely interesting quality
combined with some of the most unusual, almost superhuman achievements in
this serial that it makes new friends of every one who sees it — There's a reason —
PAULINE PULLS PEOPLE— SHE'S A GOLD MINE
COMING!
COMING!!
COMING!!!
Some of the Greatest Sidesplitting, Riproaring, Laugh Creating One Reel
Comedies You Ever Saw — Eclectic Quality — 'Nuff Said
ECLECTIC FEATURE FILM EXCHANGES FOR YOUR USE
ATLANTA
Hhodes Bldg.
NEW YORK
115 E. 23rd St,
BOSTON
3 Tremont Row
PITTSBURGH
715 Liberty Ave,
CHICAGO
5 So, Wabash Ave,
SAN FRANCISCO
67 Turk St,
DALLAS
Andrews Bldg.
ST, LOUIS
3210 Locust St,
LOS ANGELES
114 E. 7th St,
SYRACUSE
214 E, Fayette St,
MINNEAPOLIS
4th & Hennepin Sts,
CINCINNATI
217 E, 5th St,
CLEVELAND PORTLAND
622 Prospect Av,, S. E, 392 Burnside Ave
SEATTLE OMAHA
810 Third Ave. 1312 Farnam St.
SALT LAKE CITY: 68 South Main St.
THE Eclectic
New York City
PHILADELPHIA
1235 Vine St.
WASHINGTON
7th and E Sts., N.W.
DENVER
Nassau Bldg.
NEW ORLEANS
910 Gravier St.
KANSAS CITY
928 Main St.
Film Company
no West 40th Street
"The Cream of American and European Studios"
In writing to advertisers please mention "THE MOTION PICTTJEE NEWS"
THE MOTION PICTURE NEWS
5
IDE
IDE
IDI
A ROYAL IMPOSTOR (5 Parts)
A strong Drama in natural colors of Royal Life in a small Princi-
pality—Rich in action with a thrilling story.
111? Phantom Thief
{3 Parts)
Introducing Nick Winter, the
greatest of all comedy detect-
ives, who meets with some of
the most interesting and ex-
traordinary adventures.
Book Eclectic Features for
Big- Profits
ECLECTIC FEATURE FILM EXCHANGES FOR YOUR USE
ATLANTA
Ehodes Bldg.
NEW YOEK
115 E. 23rd St.
BOSTON
3 Tremont Kow
PITTSBTTRGH
715 Liberty Ave.
CHICAGO
5 So. Wabash Ave.
SAN FRANCISCO
67 Turk St.
DALLAS LOS ANGELES MINNEAPOLIS
Andrews Bldg. 114 E. 7th St. 4th & Hennepin Sts.
ST. LOTTIS SYRACUSE CINCINNATI
3210 Locust St. 214 E, Fayette St. 217 E. 5th St.
CLEVELAND PORTLAND
622 Prospect Av., S.E. 392 Bumside Ave.
SEATTLE OMAHA
810 Third Ave, 1318 Farnara St.
SALT LAKE CITY : 68 South Main St.
The Eclectic
no West 40th Street
PHILADELPHIA
1235 Vine St.
WASHINGTON
7th & E Sts., N. W.
DENVER
Nassau Bldg,
NEW ORLEANS
910 Gravier St.
KANSAS CITY
928 Main St.
Film Company
New York City
The Cream of American and Enropean Studios"
IDE
IDE
IDE
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
6
THE MOTION PICTURE NEWS
"No^w Booking
THE LITTLEST REBEL
=(By Edward P*^pl<:>)= —
5 Reels. Laughter, Tears. Thrills and Sensation, showing thousands of United
States Regular Army Troops, Cavalry, Infantry and Artillery in action. Veterans
of both the Union and Confederate Armies take prominent part.
REAL BATTLE SCARRED FLAGS
carried during the greatest war ever known are shown in the picture. Real war
horses and equipment used.
E. K. LINCOLN
former star of the Vitagraph, one of the most popular of all picture players, plays
the lead. Two LTniversal stars, an Edison leading man, a Mutual director and
a crack Edison camera man assist in making this the most wonderful 5 reels
filmed in vears.
THE LITTLEST REBEL
is a picture that will appeal to people in ail walks of life. There are no double
meanings that will leave one in doubt. Yet, all the sweet story of the Southland
is retained. It is gripping, spectacular quality, sensational, pathetic with plenty
of comedy to relieve the strain.
Perfect photography prevails from title to trail piece, with action enough
to satisfy the most exacting, yet carrying that dignity so necessary to appeal to
those who desire the best in motion pictures.
32,000 feet of negative taken to make "The Littlest Rebel" and only the very
best is being put into the 5 reels, thus assuring the most perfect picture
ever sent out.
Mimi Yvonne, the six-year-old leading lady, plays the title role, her work
m the picture sets a standard that will make many of the older leading ladies
work hard to reach.
BOOKINGS ARE NOW READY
If you want to be first in your territory, wire at once, reservations made in
the order received.
SHOULD A WOMAN TELL?
A 5 Reel Apex Special
with a world of special paper being released for Illinois and Wisconsin, now
playing La Salle Opera House and Bijou Dream (Chicago) to turn away busi-
ness. Get your order in at once.
The Photoplay Productions Releasing Company
Released through the
G & G Feature Film Co., Inc., 37 S. Wabash Avenue, Chicago, HI.
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
DANIEL FRDHMAN
Presents
The Famous Romance oF Official Life
in Washington,
THE LITTLE
GRA^LADY
Noted
^AN£ GREY
In 4 Reels of Motion Pictures-
Released July lOth.
FAMOUS PLAYERS
FILM COMPANY
ADOLPH ZTJKOR, President
DANIEL FROHMAN, Managing Dir. EDWIN S. PORTER, Technical Dir.
Executive Offices, 213-229 "W. 26th St., New York City.
IliniiiiiiHfiiiiiiiiiiiiiiiiiiiniiiiiiiiiiiiii
in writing to advertisers nlease mention ' THE lAOTlON PICTURE NEWS"
THE MOTION PICTURE NEWS
TEN MILLION PEOPLE!
ARE ANXIOUSLY WAITING TO SEE
THE PHOTOPLAY MASTERPIECE
OneWonderf ul Night
(IN FOUR ACTS)
The story, written by Louis Tracy and which
ran serially in the Ladies' World Magazine, has
stirred the entire universe — your audiences took
delight in reading it, because they were given
the privilege to vote — to elect a photoplayer to
enact the leading role — that of John Delancey
Curtis, the spirited American chap, who
had such a strenuous night of adventure. Your
clientele are interested in this production —
they want to see it — they want to see
the man they elected — the man they imagined
as the hero throughout the entire story —
Francis X. Bushman
He has been proclaimed the most popular photoplay ically perfect, is enough to warrant your booking
actor, by the millions who voted — this and the fact this attraction.
that the production is dramatically and photograph- DO IT NOW!
Released through the General Film Company's feature department
Saturday y July 18th
SPECIAL LITHOGRAPHS DESIGNED BY OUR OWN ARTISTS ARE NOW READY
ONE SIX- SHEET; TWO THREE-SHEETS; TWO ONE-SHEETS
Essanay Film Manufacturing Company
521 First National Bank Building, Chicago
Factory and Studio, 1333 Argyle St., Chicago, 111.
BRANCH OFFICES IN
LONDON
PARIS BERLIN BARCELONA
In writing to advertisers please mention "THE MOTION PICTTTRE NEWS"
THE MOTION PICTURE NEWS
Mr. Lasky is in the mountains, Mr. Goldfish in Europe, our advertising man is
at Dayton, "nobody home" the papers want an ad, so Fve got to write one. Please
forgive the punctuations, but read the Ad.
Signed-JOSEPH ROTHMAN, Esq.
Asst. Press Agent and Office Boy
(our regular start)
JESSE L. LASKY
PRESENTS
( We always start with Mr. Lasky's name because it means so much in the way of
fine shows and things)
Harold MacGrath's Great Novel
=^=THEe =
MAN
ON THE
BOX
■with the great actor and actress-
MAX
FIGMAN
AND
LOLITA
ROBERTSON
A Rollicking Military Romance in Five Parts
(/ copped this out of the press book)
A Magnificent Photo-play production replete with thrilling episodes, vivid climaxes and
potent situations, and possessing a glorious vein of majestic romance. And a different finish.
(our advertising man was going to use the above next week, but I found it on his desk and beat him to it)
Released July 13 folks get back
BOOK NOW— There's a Distributor in every State
(Regular line in all our ads)
The still pictures from the coast look great. Mr. Figman is a great actor and Miss
Robertson is wonderful. The story is attractive, full of thrills and from all reports is
a wonderfully reelistic photo-play. Messrs. DeMille and Apfel staged "The Man on
the Box" so you can imagine how good it is.
The whole world will want to give it the '*once over"
(/ got this from Tad in the Cartoons.)
JE55E L.LASRY FEATURE PLAY COMPANY
LONG ACRE THEATRE
JE55E L LA5KY
PRESlDEliT
N . Y. C.
W. ,48th 5TREET
5AnUELG0LDFI5H
TREA3. 6 GEN'L nAMAOER
CECIL D De/^ILLE:
DIRECTOR GENERAL
tn writing to advertisers please mention "THE MOTION PICTURE NEWS"
16:
THE MOTION PICTURE NEWS
Mexican War Pictures
Photographed Under Fire by the
Mutual Film Corporation
under special contract with
General Villa
3 sheet poster in full color
Seven Exciting Reels, direct from its only showing at
the Lyric Theatre, 42nd Street and Broadway, New
York. Crowd-Pulling Posters, Still Pictures of
Ab?orbing Interest for Lobby Display
"C OR months the newspapers of the whole world, and especially
those of the United States, have been full of accounts of the
photographing of battles in the Mexican war, under special con-
tract with General Francisco Villa, the great rebel commander —
probably the most talked of man in the world to-day. In every
city, town and village there is absorbing interest not alone in the
fighting, but in the life story of the man himself. Since early in
January daring camera men have carried Mutual cameras into the
thick of every fight and have made thousands of feet of film amid
the roar of artillery, the deadly hum of machine guns and the
vicious crackle of rifie fire. The brilliant sunlight of the tropics
has made marvelous pictures — pictures thrilling with nearness and
the reality of actual sordid warfare. You can almost hear the
whistle of bullets as you see the spatters of dust in the picture,
and the shriek of the shells as rapid-fire guns on armored trains
leap back in the recoil.
Much of this film had to be cut out because it was too realistic-
ally horrible to be publicly shown.
Some because it was obscured by the smoke and dust of battle.
Some was lost entirely by the shattering of cameras by bullets.
TWO THOUSAND FEET OF ACTUAL BATTLE SCENES
HAVE BEEN SELECTED.
These form the last two reels cf the seven we offer.
Of perhaps even greater interest are the five reels made in the
very districts where the fighting was fiercest, showing by a series
of exciting scenes the TRAGIC EARLY LIFE OF GENERAL
VILLA.
It would be impossible to tell the scenes of actual battle from
those posed to show the story, were they not separated and shown
frankly by themselves, to avoid the smallest suspicion of misrepre-
sentation.
Here then is a story vastly more exciting, more absorbing, more
thrilling than the most exciting of fiction, where woe and murder
and intrigue weave a tale of tragic reality — with vast educational
interest beside. Every man and woman and schoolchild ought
to see and, what is more to the point, WANTS to see these
pictures.
The task of distribution of such a film is not the business of a
company with other interests.
Every picture house in the country — no matter what programme
it shows, no matter what its usual feature arrangements — should
show these seven reels.
Just now, with hundreds of theatres closed for the summer
months, the possibilities of theatre showings are enormous. The
man who buys state rights on this series, and then WORKS HIS
TERRITORY TO CAPACITY, has profit chances almost un-
dreamed of — even in the moving picture business. BUT — You
must speak QUICKLY.
MEXICAN WAR FILM CO., Room 1208, 71 W. 23rd St., New York
State Rights For Sale to This Wonderful tSeries
Tn writing to advertisers please mention "THE MOTION PICTURE NEWS"
i
THE ^lOTION PICTURE NEWS
II
Wonderful Reels of
ACTION
6,000 feet of film without a single .,^!/ivlutuai\
superfluous inch. / /Movies
/\\fd Make Time.
An uninterrupted marvel of incessant \n|^ Fly
throbbing, vital GRIFFITHS big scenes!
SUCH IS
Home Sweet Home
THE VERITABLE MASTER-WORK OF THE MASTER
D. W. Griffiths
APHOTODRAMA of appealing, world-wide sentiment rendered into a
series of soul-stirring incidents — First, the romantic, tragic and adventur-
ouslifeof John Howard Payne, author of "Home Sweet Home" — Then, three
thrilling episodes showing how the magic thought of home is the dominant
force in moments of extreme temptation, anguish and heart-rending calamity
— A heart drama of mighty, profound struggles for love and life.
Now being released by the
Continental Feature Film
29 UNION SQUARE, NEW YORK AND ALL MUTUAL EXCHANGES
Corp
Other PulHng Continental Features Are :
"The Battle of Gettysburg"
5 Reels
"Joseph in the Land of "Sapho"
Egypt" 4 Reels
"The Great Leap"
4 Reels
"Gangsters"
4 Reels
"Frou Frou"
4 Reels
"Moths"
4 Reels
"Ruy Bias"
3 Reels
Legend of Provence"
4 Reels
"The Battle of the Sexes"
5 Reels
"The Dishonored Medal"
4 Reels
"The Mountain Rat"
4 Reels
"Dope"
6 Reels
'Zu, Zu, The Band Leader" "Cardinal Richelieu's Ward"
6 Reels
"Seeing South America with
Colonel Roosevelt"
T, Reels
"Robin Hood"
4 Reels
'The Floor Above"
2 Reels
4 Reels
"Wrath of the Gods"
4 Reels
6 Reels
In writing to advertisers please mention "THE MOTION PICTT7EE NEWS"
12
THE MOTION PICTURE NEWS
y
The Saloon
Always Offers a
Warm Welcome to
the Workingman
The Liquor Bill
of the American
Nation is
$1,500,000,000
annually.
What per cent,
of this does the
Wage Earner
Pay?
John Barley-
corn Gives Tra-
gic, Realistic
Answer.
A Compelling Plea for Temperance
Don't Fail to Book This Picture
• — it will surely bring
crowds to your theatre
/o/iJ7 ^ar/eycorn —
Some Experiences of
Jack London^s Life
Written by Himself
Make Application Immediately to
American Feature Film Co., 162 Tre-
mont St., Boston, Mass. — New England
States: Massachusetts, Connecticut,
Maine, Rhode Island, New Hampshire
and Vermont.
Wm. L. Sherry Feature Film Co., Inc.,
126 West 46th Street, New York City —
Greater New York and New York State.
Famous Players Film Service, Inc.,
404 Ferry Street, Pittsburgh, Pa., and
37 South Wabash Avenue, Chicago; 111.
— Western Pennsylvania, West Virginia,
Ohio, Indiana, Illinois and Kentucky.
Famous Players Exchange, 1331 Vine
Street, Philadelphia. Pa., and 71 West
23rd Street, New York City — New Jersey
and Eastern Pennsylvania.
Famous Players Feature Co., 28 West
Lexington Street, Baltimore, Md. — Dela-
ware, Maryland, Washington, D.C., and
Virginia.
Casino Feature Film Co., Detroit, Mich.
— Michigan.
Kansas City Feature Film Co., Kansas
City, Mo. — Missouri, Kansas, Nebraska
and Iowa.
Famous Players Star Feature Film
Service, Temple Court Building, Minne-
apolis, Minn. — North and South Dakota,
Minnesota and Wisconsin.
Notable Feature Film Co., Salt Lake
City, Utah — Utah, Colorado, Montana,
Wyoming and Idaho.
Progressive Motion Picture Co., three
offices — ^Head office: 642 Pacific Build-
ing, San Francisco, Cal.; Central Build-
ing, Seattle, Wash.; Marsh -Strong
Building, Los Angeles, Cal. — California,
Oregon, Washington, Nevada, Arizona
and New Mexico.
BOS WORTH, Inc., 648 Olive Street, Los Angeles, Cal.
William W.Hodkinson, Distributor, 110 W. 40th St., New York City
After September 1st All Bosworth Releases Handled Through f^ramount Program
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
13
Special Feature Department
GENERAL FILM CO.
THE MOOR OF VENICE
FIVE PARTS
THE DIVINE SHAKESPEAREAN DRAMA
MADE AT VENICE, ITALY!!
By the Photo Drama Company. THE SUPER FIL^I— By All
Odds The !Most Pretentious, Beautiful and Accurately-Screened
Version of Shakespearean Stories!
MADE AT VENICE. ITALY ! That's a Tremendous Adver-
tisingPeature in Itself! A'ENICE! rendezvous of the modern tourist
— a very fountain-head of Romance and Adventure ! The waterways
of Historic Venice with their tales, ten centuries old, of Passionate
Loves and Fierce Vendettas — the indolent, dreamy sweep of these
Gondola-ridden highways are scenes of the quaintest stories in
any language !
FOR THE MAKING OF OTHELLO the city
Fathers Declared a Half-Holiday — Canals W ere
Closed to ^lodern Commerce Leaving Only the
Aged Palaces, the Gayly-Costumed Players and the
Clicking Cameras of the Photo Drama Company.
In OTHELLO we ot?er a real masterpiece — it
is the first of Shakespeare's stories filmed in its
proper environment, as the Master would have
wished.
FOR RELEASE THROUGH
GENERAL FILM COMPANY
WEEK OF JULY 6th
Complete line of Lithographs, Press Stories, etc.
GEORGE KLEINE
"Look to your
daughter," cries
lago.
166 N. STATE ST.
CHICAGO
Ill ' ! ! 1 1 n "1 T iiTi 1 1 1 n I rrrrr
1 1 ) 1 1 1 n n *n ri I H I n rrrr
In writing to advertisers please mention "THE MOTION PICTUEE NEWS'
14
K
A
Y
B
E
E
D
O
M
I
N
O
B
R
O
N
C
H
O
K
E
Y
S
T
O
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E
K AY e
THE MOTION PICTURE NEWS
EE E AT U
The City. -
Two Parts. - July 17th.
The Sheriff of Bisbee.
Two Parts. - July 24th.
Thos. H. I nee, Director
General.
"XAT" I TSJ ISI "F"
VV JL 1^ 1^ .Cji
Star of The North.
Two Parts. - July 16th.
The Defaulter.
Two Parts. - July 23rd.
Thos. H. Ince, Director
General.
BRONCHO HEADL.I
Shorty Turns Judge. - - Two Parts. July loth.
Shorty and the Aridville Terror. Two Parts. July 22nd.
Thos. H. Ince, Director General,
KEYSTONE COMEDIES
Three Comedies a week.
Monday, Wednesday and Saturday release day.
Mack Sennett, Director General.
K
A
Y
B
E
E
D
O
M
I
N
O
B
R
O
N
C
H
O
K
E
Y
S
T
O
N
E
KEYSTONE COlMEDIEfi
Photos
8 by 10 Photos of players mentioned below can be had by sending to the Publicity Department. 15 cents for one;
50 cents for sets of four; $1.00 for sets of eight
Mack Sennett
Mabel Normand
Charles Chaplin
Roscoe Arbuckle
John Keller
Harry G. Keenan
Thos. H. Ince
Barney Sherry
Richard Stanton
Gretchen Ledsrer
Margaret Thompson
Tsuru Aoki
Roy Laidlaw
Clara Williams
Jay Hunt
Rhea Mitchell
Mildred Harris
Shorty Hamilton
Charles Ray
Walter Belasco
Frank Borzage
Thomas Chatterton
Leona Hutton
A set of 8 by 10 of "KEYSTONE MABEL" in four different poses, 50c.
New York Motion Picture Corporation
Longacre Building, 42nd Street and Broadway
NEW YORK
In writing to advertisers please mention "THE MOTION PICTUEE NEWS''
THE MOTION PICTURE NEWS
15
The Appeal-the "Punch"-the Quality
There you have the triple alliance that plays to crowded houses. You know
that. And you also know that when you put on a program that doesn't have this
combination of essentials — you lose.
Warner's Features have the Appeal — Every story strikes the chord of intense
human interest. The themes run the gamut, from comedy, through romance and
stirring adventure, to tragedy.
Warner s Features have the "Punch" — Every scene throbs with life and
action and tense situations. The story is told from beginning to end with vim, vigor
and verve. The "punch" is always there.
Warner's Features have the Quality — Star players produce Warner's Features.
You know them — Marion Leonard, Gene Gauntier, Cecilia Loftus, Sid Olcott, and
a host of other top-notchers. Star acting and star photography give the quality to
WARNER'S FEATURES
The Star Feature Service
Below are briefly described two new Warner's releases. Make a note of them.
/. Arthur Nelson
in " Under Fire inMexico
Under Fire
in Mexico
A thrilling, stirring story of
Mexican warfare, to the staccato
accompaniment of hair-breadth
escapes, dark conspiracie?, wholesale
massacres, daring rescues and the
crash of battle. This great feature
was produced by the U. S. Film
Corporation, under the direction of
J. Arthur Nelson
It shows deeds of valor per-
formed by American troops under
Mexican skies, and through it all
runs a thread of romance — a pretty
love story with a happy ending.
The acting and photography are
fully up to the high Warner's
standard.
The Romany Rye
A beautiful gypsy, dainty,
winsome and capricious, is the
heroine. Around her centers the
whole romantic story, and the
love she awakens, and the tragedy
she causes will make any audience
thtiU.
The gypsy part is played by
Miss Marion Leonard
That means the acting is perfect.
Miss Leonard portrays the gypsy
maid in a most realistic manner.
There is a young farmer in love
with her, a jealous gypsy lover, a
sweet old mother, and plenty of
fighting and romancing.
Miss Marion Leonard
in "The Romany R\;e "
There are many more Warner's Features that you ought to know about.
Write now to your nearest Warner's Exchange for full information.
WARNER'S FEATURES, Inc., 130 W. 46th St., New York
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
i6
THE MOTION PICTURE NEWS
4 Spectacular
Production
Spectacular — because no other film production
equals it in size — 46 reels.
Spectacular — because no other film production
equals it in costliness— $1,000,000.00.
Spectacular — because no other film production
equals it in stars, settings, photography and dramatic climaxes.
Spectacular — because no other film production
is the motion picture version of a story by Harold MacGrath now appearing
in 200 leading newspapers.
THE
$10,000 MILLION
DOLLAR
100
Words!
MYSTERY
$10,000
for
100
Words !
By Harold MacGrath
Thanhouser's Million Dollar Motion Picture Production
The first five episodes of this startling production
are now being shown at the better theatres throughout America. Each
episode is in 2 reels — released each week for 23 weeks. The story is by Harold MacGrath — scenario
by Lloyd Lonergan. The Thaahouser Film Corporation is the producer — Syndicate Film Corporation the distributor.
Some booking dates are still open — but you must act quickly!
The Million Dollar Mystery is an independent release and may be obtained regardless of the regular
program being used.
SYNDICATE FILM CORPORATION
71 W. 23rd Street. NEW YORK 166 W. Washington Street. CHICAGO
or Syndicate Film Corporation representative at any Mutual Exchange in the United States and Canada
The Thanhouser Three-A-Week
Tuesday, July ' 14thv "The Substitute." Friday, July 17th, "A Gentleman Jor a Day.''
An exciting 2-rcel drama, tliroblnng vvltli stirring scenes from every- A beautiful cliild drama ; dep-icting tlie p.lay sp-irit of cliildren and liow it triump-lis
day lite Cast includes Mignon Anderson, Carey Hastings, John over an irate mother. In this p.roduction is an exceptional cast of child actors,
Lchnberg, Wilford Young, Arthur Bauer and Josep.h Philliixs. including Leland Benham, Heten Badgley (the Thanhouser kidlet) and others.
THANHOUSER FILM CORPORATION, New Rochelle, N. Y.
Head European Offices : Thanhouser
Films, Ltd., London, W. C, England
Thanhouser releases will continue to
be features of the Mutual Program
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
When You See It
In ^'The Nei/)s"
It's NEWS
The
MOTION PICTURE
NEWS
The Fastest
= Growing
Picture Journal
Tel. 7650 Bryant.
No. 220 "West Forty-Second Street
New York City
''The Exhibitor's Medium of Communication with His Fellow Showman'
Volume X
July 18, 1914
Number 2
PEARCE, OF MARYLAND, SUCCEEDS NEFF
AS LEAGUE HEAD; LATTER WITHDRAWS
Second Split in League Ranks Tiireatens Exhibitors Until Neff Drops Out of
Running — Convention Elects M. A. Pearce, President; T. P. Finnegan
and M. E. Cory, Vice-Presidents; P. J. Jeup, Treasurer, and
W. R. Wilson, Secretary — Amalgamation Now A Certainty,
Declare Leaders — Resolutions Presented in Conference of
"Harmony" Men for Convention's Action
Sf'ecial to The Motion Picture News.
Dayton, Ohio, July 9.
THE days of M. A. Nefif as National President
of the JMotion Picture Exhibitors League of
America are numbered.
Amid scenes that rivaled in dramatic intensity the
climax of a political convention in a Presidential year,
President Neff withdrew his name from before the
League delegates, assembled in executive session for
the annual election of national officers here yesterday,
and bade the convention choose his successor.
Mr. Nefif's action had been shrewdly foreseen in
some quarters but to many of the delegates it came as
a surprise, particularly to those who had steadfastly
believed that he would take his chances in the field
once more.
As soon as the convention had realized the signi-
ficance of Mr. Neff's withdrawal, the members
proceeded at once to the task before them. With
surprisingly little delay, considering the magnitude
of the business confronting them, the following of-
ficers were nominated and elected by unanimous vote :
President, M. A. Pearce, of Maryland.
First Vice-President, T. P. Finnegan, of Texas.
Second Vice-President, M. E. Cory, of California.
Treasurer, Peter J. Jeup, of Michigan.
Secretary, W. R. Wilson, of Ohio.
WHAT the mainspring of Mr. Nefif's withdrawal
from the presidential race was, whether purely
voluntary or due to pressure exerted at the eleventh
hour, is not yet definitely known.
It is certain, however, that with the approach of
the time for the election of officers for the ensuing
year, the Motion Picture Exhibitors League had come
to a crisis in its corporate existence, and the self-
elimination of Mr. Neff from the field has cleared the
air and dissipated the dangers that had begun to loom
up before the convention.
A split within the League ranks was in sight from,
the moment the delegates arrived in this city. Those
dissatisfied with the existing regime were legion. They
made no attempt to mince words or suppress names.
It was openly asserted, wherever delegates gathered,
that if M. A. Neff should persist in forcing his
candidacy upon the convention the scenes of last year
at the convention in New York, when whole sections
withdrew from the League, would be repeated.
Some of those most openly opposed to Mr. Neff
declared that the entire south and east was ready to
secede unless some man not committed to the re-
actionary policies of the present order was put into
office,
THE delegates who represented this spirit — and
they formed an admittedly powerful body in the
national organization — v/ere outspoken in branding
the present state of affairs which kept two so-called
national organizations in existence, as a disgrace.
They have been lond in their demands for a man
w^ho could bring back the bolters of last year into
the fold and unite the exhibitors of the country into
one coast-to-coast organization.
The rumors of an opposite nature, which have been
circulated since the opening of the convention, that
M. A. Neff was rallying the Ohio delegates around
i8
THE MOTION PICTURE NEWS
him for a last stand, and vcas prepared to go down to
defeat or retake the throne with "The Old Guard"
around him. did not tend to allay the feelings of bitter-
ness in the minds of those who were determined not
to perpetuate the existing regime beyond the present
national gathering.
A canvass of all the exhibitors present at the Dayton
convention and exposition revealed that the anti-Neff
sentiment was not b}^ any means confined to the
delegates. It was equally noticeable among the ex-
hibitors, who were merely visitors and spectators at
the exposition. Save for the Ohio contingent — which,
gossip said, was a "hand-picked"" crowd, nominated
for their loyalty to Neff and his principles — the pre-
vailing opinion was that, great as had been the present
president"s services to the League, the hour had come
when he should give place to another man, if for no
other reason than for the welfare of the exhibitors
whom he had led so long.
WHILE the inside story of Mv. Neff's abdication
has not come to light, the presumption, on the
basis of known facts, is that his staunchest advisers
and counsellors, having themselves seen the "hand-
writing on the wall," warned Air. Neff at the last
minute that, unless he desired to taste the bitterness
of crushing defeat, his wisest move was to "put aside
the crown"' w^ith dignity, and march out with the
honors of w^ar.
From the opening of the convention, the names of
League leaders whose strength might warrant placing
them, in opposition to Neff were discussed with con-
siderable animation wherever exhibitors srathered.
Marion A. Pearce, of Baltimore, Maryland; Peter J.
Jeup, of JMichigan, W. S. Eddy, secretary of the Ohio
State League and George W. Wiley, national secretary,
were the most prominent in the pre-election discus-
sions.
Of these, Pearce, whose election yesterday marks a
new epoch in Motion Picture League history, was the
favorite. Wiley, who might have swept all before
him in an actual ballotting battle, had eliminated him-
self, and his name was regretfully dropped from the
"dope-sheets." Jeup, it was conceded, would have a
place on any ticket, but whether or not he would be
the standard-bearer was a moot point.
Around Pearce the interest centered, chiefly because
he had Avitheld his consent to be entered as a candidate
until ten o"clock yesterday morning, the hour when
the delegates were to convene for the electoral session.
FRO]\I the moment his boom was launched, Pearce
men began to crop up with startling rapidity,
until by Monday night it was acknowledged that he
would have to be reckoned with by any man who put
himself forward as a presidential candidate.
Mr. Pearce's "platform," if it could be called such,
he, himself, laid down in a manifesto issued late Mon-
day night, in which he pledged himself to work for
harmony, and to "put the League on the plane where
it belongs."
Mr. Pearce's statement was as follows :
"I shall either decide to run or not to run at 10 o'clock to-
morrow morning. In the event that I decide to accept the
nomination and am elected, I will, in every instance, see that
the league's work is directed identically as the members de-
sire. If I should be elected I would see that the organiza-
tion benefits the industry and that harmony is brought about.
"I realize that it would mean a sacrifice of time and
probably monej". I have always made it a point not to seek
office. If I should accept, it would be because popular demand
is so strong and that I would really feel to be able to put the
league on the plane where it belongs. I want to see the league
go ahead with power and to do great things. It will be my
aim, if I should accept nomination and should be honored
with election, to do everything along these lines."
The situation was palpably a tense one when the dele-
gates assembled for the election yesterday morning.
Amalgamation was plainly in the air. It was more than
that. Practically every exhibitor at Dayton, and particularly
the leaders of the league, had come to realize the importance
of a united exhibitors body, and were determined to allow
no minor issues or politics for politics' sake to sidetrack such
an all-important desideratum.
ACONFEREXCE arranged between the seven "harmony"
delegates of the International Motion Picture Associa-
tion, consisting of Messrs. Trigger, Sweeney, Phillips, Tug-
well, Bullock, Herrington and Rembush, and the executive
committee of the league, composed of Messrs. Wiley, NefT,
Jeup, Parker, Cory, Finnegan and McNab, had, it was ru-
mored, been productive of good results within the limits of
the conference, and these rumors had fanned the smoulder-
ing longing of the exhibitors for reunion into open flame.
Since the election was held behind closed doors, no au-
thentic report of what transpired within could be obtained.
From various members present, however, enough was learned
to make the trend of the electoral session perfectly plain.
Mr. Neff did not long keep the convention on tenter-hooks
before announcing his attitude toward the national presidency.
His address withdrawing his name as a candidate was at
once dignified and impressive.
He had ever striven for the welfare and prosperity of the
exhibitors, he declared, since the foundation of the Motion
Picture Exhibitors League of America. He had made ene-
mies, he admitted, but no man who commits himself to a
fixed line of policy and adheres to that regardless of criticism
and approbrium, can come forth from such an experience
without enemies.
He believed that he could say, without hesitation, that he
had always endeavored to do what, in his best judgment, was
for the benefit of the whole body of exhibitors who had
committed themselves to his guidance.
THE time had now come, continued Mr. Neff, when it
seemed that the best interests of the league demanded
the elevation of new and younger men to the head of affairs.
For himself, while the office of national president had
brought him much keen pleasure in the discharge of its
duties, it was a pleasure not unmixed with weighty responsi-
bilities, and he was ready to relinquish these to another, much
as he regretted that his term as president was over.
In conclusion, Mr. Neff thanked all those who had worked
with him and had been his adherents in troublesome and
trying moments, for their cordial support, and assured the
members of the league that he would hold himself in readi-
ness at any time to come to their aid, should his leadership
again be demanded. He considered it unnecessary to add
that he should continue his close association with all league
affairs, and always be on hand to lend his influence where
he thought he might accomplish some good result.
There were cheers and applause for President Neff as he
concluded, and, in justice to the venerable official, it is but
fair to say that these came as loudl}- from the ranks of his
most consistent opponents as from his devoted supporters.
THE MOTION PICTURE NEWS
19
THE minutes of the conference between the "harmom"
delegates from Xew York and the executive committee
of the league reveal two important propositions which were
laid down by the Eastern men as a sine qua non to amalga-
mation.
One was uncompromising opposition to all forms of legal-
ized censorship. This was crj stallized into a resolution laid
before the conference by Sam Bullock, of Cleveland, one of
the members of the I. M. P. A. committee.
The other came from Fred J. Herrington, of Pittsburgh,
and called for the elimination of all national officers of both
organizations, in the event of amalgamation, and the vest-
ing of authority in a National Executive Board.
The report in full is as follows :
"A prehminan,- meeting of the Committee on Amalgamation
of the I. M. P. A elected at the New York Convention on
Friday, June 12, 1914, and a similar committee representing
the M. P. E. L. of A. was held at ]Memorial Hall on the above
date.
"Those present were Messrs. M. A. Xeff, Ohio ; O. Parker,
Kentucky; George H. Wiley, Missouri; T. P. Finnegan,
Texas; R. L.
^lacNab, N e w
York; M. E.
Cory, Califor-
nia; Peter Jeup,
Michigan, Ex-
ecutive Board
Member. Also
S. H. Trigger,
New York; Sam
Bullock. Ohio;
F. J. Rembush,
Indiana; F. J.
Herring ton,
Pennsylvania;
W. J. Sweeney.
Illinois; Judge
Tugwell, Cali-
fornia, and
President Chas.
H. Phillips, Ex-
Officio Member
o f Committee.
Thomai Fur-
niss, of ilinne-
sota, was ab-
sent, being de-
layed in transit
'"After a gen-
eral discussion
of the method
to be devised in
order to bring the two organizations together it was decided
that the I. M. P. A. members should withdraw for a con-
ference to enable them to present some concrete propositions
to work upon. An adjournment was taken for that purpose.
"After a recess of thirty minutes the I. M. P. A. com-
mittee reappeared and the joint meeting then reconvened, at
which time the following propositions were submitted to the
joint meeting with a recommendation that the M. P. E. L.
of A. submit the propositions to the convention bodj- for
action.
"This was agreed to unanimously.
"President M. A. Nefif presided and George H. Wiley acted
as secretarj- of the joint meeting. The resolutions submitted
were as follows :
"By SAM BULLOCK, of Ohio.
"Resolved : That this committee cannot amalgamate with
any organization under the terms of the resolutions by which
we were elected, imless the said organization is opposed in
toto to all forms of legalized censorship.
"By F. J. HERRINGTOX, of Pennsylvania.
"Resolved: That it be to the best interests of all concerned.
T. P. FINNEGAN, OF TEXAS
Xewlv elected National First Vice-President
M. P. E. L. of A.
PETER J. JETJP, OF MICHIGAN
Xewly elected National Treasurer of
M. P. E. L. of A.
journed until Tuesdaj-- morning. July
"Respectfulh' submitted,
"Secretary- of the Committee of the I
that the commit-
tee of the Interna-
tional Motion Pic-
ture Association
recommend the
only method of
amalgamation that
can be made pos-
sible will be bj- the
elimination of the
officers of both or-
ganizations and the
control of the
amalgamative
forces should be
vested in a Na-
tional Executive
Board comprising
the membership of
the Executive
Boards of both or-
ganizations.
"After a general
discussion and a
mutual exchange
of courtesies the
meeting then ad-
7th.
"Sam Bullock,
M. P. A."
THE amalgamation men are jubiliant to-day over the out-
come of the election. Nothing, they now declare, can
prevent the healing of the breach caused a year ago and the
enrolling of all the exhibitors under one banner again.
Most of the league leaders are willing to concede that the
hopes of amalgamation were never so bright as now. The
most sanguine of them, and the conference committee of the
International Motion Picture Association, are disposed to
regard the reunion as a certainty. Only the necessarj- lapse
of time for perfecting the reorganization will postpone the
accomplishment of this important event.
Manufacturers who have exhibits at Dajton are equally
pleased with the result. They have been complaining because
under present conditions they are forced to attend state con-
ventions and also the national convention of the M. P. E. L.
of A. and the convention of the National Motion Picture
Exhibitors League. The latter organization was formed by
bolters from the former, following the New York meeting.
It is understood that an attempt will be made here this
week to bring about an amicable understanding and eventu-
all\- bring the bolters back.
Expense and time lost by exposition men in attending the
two national conventions have placed them in a sulky mood.
They declare that twice the money is spent on making dis-
plays and not as many picture men attend. Thty are hoping
for an amalgamation.
Among the other important business matters considered
during the week are the questions on censorship, length of
program, posters, etc. President Nefi early in the week, in
speaking of the censorship question, said :
"The question has been so often asked, and quite a large
number of delegates are still asking the same question. Where
does President Neff stand upon the censor question? ^ly
position I shall define once more, that I stand upon the censor
question as follows : That when a picture is censored that it
shall be shown bv the exhibitors throughout the countrj- with-
out interference from any source or person or persons what-
soever.
"I wish to go on record in advance of the opening of the
convention that I shall stand by the majority rule, regardless
of whether it coincides with my view or not. In other words,
after thoroughly discussing the censor question among the
delegates in our convention, if the rhajoritj- of the delegates
20
THE MOTION PICTURE NEWS
of our convention decide against censorship, I shall stand by
the majorit}' rule, as I am positively opposed, and always have
been, to bolts and kicking upon the majority rule, and I am
opposed to minority rule and absolutely and unalterably in
favor of majority rule at all times."
Everything was in readiness for the opening of the conven-
tion when President Neff rapped for order at 10 :30 o'clock
Tuesday morning at the Parker High School. Business ses-
sions were conducted at the Parker school building, as Memo-
rial Hall was used for exhibits, d- splays, registration booths
and otfices of the managing director of the exposition.
This is the fourth annual convention and second annual
exposition. The first convention of the league was held in
this city in 1911, in Chicago in 1912, New York' in 1913.
Sentiment seems to be in favor of San Francisco for 1915.
Committeemen and delegates from that section of the coun-
try are pulling for the Western city, and it is likely that they
will land the next national meeting.
M. E. Cory will read a letter from Mayor Joseph Rolph,
Jr., of the Golden Gate town, extending an invitation to meet
there in 1915. In addition to other reasons, it is believed that
San Francisco is the logical place to hold the convention,
because of the Panama exposition. Cory says a new audito-
rium has just been finished, the building covering a solid block
and forming a part of the new $8,000,000 civic center which
the city is providing.
BRILLIANT TRADE EXHIBITS MARK
SECOND MOTION PICTORE EXPOSITION
THE Dayton Exposition and the Fourth Annual Con-
vention of the Motion Picture Exhibitors League of
America was formally opened Monday afternoon,
July 6th, at 2 :30 p. m., by George H. Wiley, chairman and
managing director of the Special Convention Committee.
Ten-thirty a. m. had been set down on the official program
for the convention opening ; but, delayed by the Fourth of
July and Sunday tie-ups of freight and express, manufacturers
were unable to arrange their exhibits in time.
Chairman Wiley extended cordial greetings to all and an-
nounced prizes of $300 to purchasing exhibitors and of
$85.00 for the parade held on Thursday, July 9.
He then introduced Mayor Schroyer, of Dayton, who gave
the keys of the city to the visitors in a brief speech. The
Mayor was followed by City Manager Waite, and in turn
by President M. A. Neff of the Motion Picture Exhibitors
League of America.
THE opening of the exposition was auspicious. A great
deal of well-deserved credit must be given to George
H. Wiley and to Clem Kerr for their able efforts, not only
in presenting a well-ordered, well-opened exposition, but
equally for their success in creating an atmosphere of welcome
and prevailing cordiality.
Memorial Hall, a sightly and interiorly a very attractive
and commodious building, was decorated without by flags
and welcome signs.
Within, the broad stage was filled with potted plants and
flowers, illumined with electric lights. In the midst a screen
had been placed and on the wings and facing the stage below
was grou,>ed an imposing Wurlitzer display, a $10,000 pipe
organ with complete musical effects.
This, the main floor, was given over to tiie following film
companies :
Pathe Freres.
Essanay, in charge of General Manager Day.
Universal, in charge of Joe Brandt.
All-Star, Joe Farnum in charge.
Famous Players.
Selig.
Eastman Company.
Jesse Lasky, Harry Reichenbach in charge. '
World Film Corporation. This booth attracted a great deal
of attention by sending up toy balloons. Manager Trainor
and other traveling representatives of the company enter-
tained many visitors.
All of the booths were tastefully decorated with potted
plants and displays, colored photos and transparencies of lead-
ing actors and actresses.
"VT OTICEABLE among the booths on the floor was that
of the Schroeder Art Floral Company, of Cleveland,
Ohio. The hanging baskets and other artificial flower decora-
tions for the picture theatre screen were most attractive.
The Typhoon Fan Company had very prominent and sightly
displays on either side of the stage, facing the entrance to the
hall.
Their cooling, ventilating and heating apparatus was in-
stalled on the floor below.
This floor, given over entirely to accessory exhibits, con-
tained the following:
Mott-Le Gaige Animated Advertising Company, 220
West 42d street. New York, Raymond Ayers in charge.
Nicholas Power Company, a large display, with General
Manager Jno. F. Skerritt, Will C Smith, Assistant General
Manager and Traveling Representative B. Bohannon, F. Suett,
and H. Griffin.
Enterprise Optical Company, of Chicago, motiograph ma-
chine, Mr. Spahr in charge.
National Cash Register Company, large display.
Kraus Manufacturing Company, art publishers, New York.
Dayton Power Light Company, together with Wm. Hall
and H. H. Starrett.
Ernemann Photo-Kino Works, New York, exhibiting the
Imperator projection machine, Ernemann camera and the new
Ernemann product that takes, prints and projects films all in
one. H. J. Hoffman in charge.
Motion Picture Apparatus Company, New York — Moy,
Pathe, Prestwich, Gaumond cameras and supplies.
American Slide Company, Columbus, Ohio.
Mirror Screen Company, Shelbyville, Ind. T. J. Rembush.
Egry Register Company, Dayton, Ohio.
Novelty Slide Company, New York. Mr. Wyler in charge.
Recording & Computing Machine Company, Dayton, Ohio.
Columbus Theatre Equipment Company, Columbus, Ohio.
Fred P. Dwyer.
Automatic Ticket Selling & Cash Register Company, St.
Louis. H. C. Simeral, of Pittsburgh, in charge.
Fort Wayne Electric Works. Julian Speer in charge.
Newman Manufacturing Co., of Cincinnati. Brass frames,
easels, railings and a new ticket chopper.
Theatre Specialty Manufacturing Company of Cleveland.
G. W. Armstrong and W. R. Hughes.
Precision Machine Company, Simplex machines. Sales
Manager H. B. Coles and Traveling Representative Dan
F. Cowan.
Buquo, Holman & Company, Covington, Ky. Carbon ex-
tenders, a new and practical device.
Rex Film Renovator, Columbus, Ohio. R. D. Hanish and
W. C. Moore.
O. J. Miller & Company, Bellefontaine, Ohio, brass frames
H. F. Miller in charge.
Wyanoak Publishing Company, New York, a most attrac-
tive exhibit, with two live Indians in the booth.
Menger & Ring, New York, wooden frames.
FOUR hundred and seventy badges and passes were given
out Monday by the committee in charge. One hundred
and seventy-six of these were to visiting exhibitors. For
the opening day of a convention this number was large and
augured well for the week's attendance. Several hundred
more exhibitors were expected on Tuesday.
At the Atsco booth at the convention interest of the exhib-
itors centered chiefly in the new terms under which this com-
pany is selling the Radium Gold Fibre Screen.
(Continued on page 50)
THE MOTION PICTURE NEVA'S
21
Funkhouser on the Witness Stand
Chicago Police Deputy, Who Is Said to Have Political Aspirations, Tries to Justify Film Censoring
Based on a Plan Peculiarly His Own — Hypercritical with Pictures, but Blind to Outrageous
Vaudeville Acts — What Exchange Men Think of the Proceeding
MAJOR METELLUS L. C. FUXKHOUSER, scissors
in hand, has his eye on a tall-backed chair facing
the council chamber in the Chicago city hall.
There are devious paths reaching to the mayor's chair.
The paths are not always straight and narrow. Bunyan
had nothing on the modern political game when ii cam<.
to obstacles.
Major Funkhouser proposes to reach that tall-backed
chair with the aid of his doughty scissors hy committing
the sins'of "omission."
This conjecture may be somewhat speculative, but the
signs of the weather are quite clear. Recently the major
presented himself to the Chicago Ad Club — a high-standing
representation of publicity men. He attempted to demon-
strate that he was a very much maligned public official.
He had patched up a reel of cut-outs that represen;ed the
extreme clips taken during the entire life of the Chicago
censor bureau.
True, the cut-outs were for the most part justified.
They consisted of hangings, and other overdone brutality,
with a little obscenity and a few burglaries. One picture
showed the execution of ^vlexican soldiers. Another
showed some policemen starting out in an automobile to
make a raid. This clip was made, the major said, because
it was a slur on the police department, inasmuch as tne
police would never think of sending out uniformed men iii
an automobile for that purpose.
When the major was through the most of the guests
were with him. He had committed one of the sins of
omission deftly and with military precision. He did not
show any of the cut-outs to which a majority of the film
manufacturers object. It was assumed when ht was
through that the major vias performing his duty well in
censoring the parts of films that were shown. It was
assumed that this was a typical representation of an aver-
age day s work.
A couple of hundred direct and perhaps several hundred
indirect votes were garnered, should the major take an-
other step toward that tall-backed chair in the council
chamber.
THE talk to the ad men was typical of scores of such
engagements the major now has on his list. He is
trying to right himself where he has been looked at
askant. He proclaimed that his activities were not limited
to the censure of films. He showed himself as a valiant
and successful leader charging on the ranks of vice and
immorality in general. He called attention to his excel-
lent qualifications as a business manager and his intimate
knowledge of general aflairs that come to an executive of
the great city of Chicago.
"I am not a patrolman," he said. "I am the second
deputy of police. I am, the police business manager. My
work requires that I must do some things that are not
agreeable to everybody. I have met a little criticism on
the part of the motion picture people. But I have been
simply attending to my duty."
He explained again that films were judged from the
viewpoint of a child under fifteen years old. He omitted
to mention, however, any of the schools for crime that are
open day and night in the cheap show houses on State
street south of the loop. He said nothing about a certain
alleged comedy vaudeville act that the writer saw in one
of these places less than a week ago.
THESE shows appeal to idlers and men with criminal
tendencies by advertising Oriental dancers. Fifteen
cents is charged for "reserved seats." In the particular
show referred to a crowd of men and boys occupied the
front half of the theatre. One boy of about fourteen
seemed particularlj' interested when two men came out on
the stage, one with the appearance of a typical bad man
in a black mask and hip boots and a red bandanna hand-
kerchief around his neck and the other as an ignorant
Irishman just arrived. The bad man was showing the Irish-
man how to become a robber.
"Now here comes a woman," said the instructor, "Til
show you how it's done."
The hold-up occurred strictly according to rule. The
bad man pressed the revolver against the woman's breast,
searching her and took away a roll of bills. There seemed
to be no efifort to make the acting funny or unique. It
happened exactly according to the written reports of rob-,
beries. The bad man divided the "swag" with the Irish~
man. It looked like a pretty big roll and easily obtained,,
as the woman seemed badly frightened.
The Irishman followed with another hold-up and th&
bad man stood guard. In this the apprentice got his-
methods mixed up in a way probably intended to be hu-
morous. Anyhow, it called for further demonstration on.
the part of the hold-up man, who repeated his instructions,
over and over again, practising on the Irishman. He-
showed in detail how the gun should be pointed and how
the victim should be intimidated.
The young boy in the audience took this all in withi
eyes popping and mouth agape. The act in which a scants
ily clad young women came out and danced lasted about
two minutes.
' I *HIS is simply typical of any number of similar shows
A that may be seen in this district without interference
on the part of the vice censors. The diligence of the cen-
sors seems to be directed mainly against motion picture
films.
"They can't bull me," iMajor Funkhouser once said in
the presence of the writer. "When they begin to tell me
where I get off in cutting films I'll just quit cutting and
make them take the whole thing out — not let 'em show it
at all."
This threat and its execution has seemed to prove quite
an effective muzzle on the part of film dealers in Chicago.
When sought for interviews these men have been cautious
in their statements, and when they have been induced to
open up their hearts and tell what they thought and felt,
it has been with the admonition that their names be
suppressed.
The Essanay recently produced a very beautiful piece
called "In the IMoon's Rays." It was a throb of human
passion and action. There were places where men went
to battle with only the weapons that God gaJe them. It
was masterful and sublime in its portrayal. It must have
caused even the major himself to sit up and gasp, for
although no guns or knives were shown he could not en-
dure the sight of angry men facing each other bare-fisted.
He turned his thumbs down. The film had to be revised
before it was passed. This film, as originally p-oduced,
would be a Sunday school lesson compared with the hold-
up school in the South state street show.
(Continued on page 44)
22 THE MOTION PICTURE NEWS
MAY FORCE CENSORS ON OMAHA EXHIBITORS
Clash Over White Slave Films with Social Service Board Threatens to Produce Censor Ordinance —
Exhibitors Declare They Are Not to Blame — Film Brought in by "Legit" House
Running Pictures for Summer — League Men Will Fight Law
Sl'L'cial to The Motion Picture News.
Omaha, Neb., July 8.
O^IAHA may have a censorship of
motion pictures similar to that
operating in Chicago. Local e.K-
hibitors are making every effort to stop
such action, which was threatened at
the same time unfair charges were
brought.
Ideal conditions have existed here.
The only censorsh.p was by the Social
Service Board, an improvement organi-
zation, which worked in co-operation
with the exhibitors and exchange man-
agers. Members of the board had ac-
cess to every motion picture theatre in
the city and frequently made sugges-
tions concerning films.
The exhibitors were always willing
and desirous of complying with their
suggestions. With one exception — that
of an exhibitor who was forced to re-
sort to wildcat films or" go to the wall
— the pictures were always approved.
The outlaw exhibitor did not belong
to the Omaha branch of the M. P. E.
L. A., but other exhibitors called on
him, remonstrated with him and tried
their best to keep him from showing
objectionable pictures.
The Social Service Board apparently
appreciated the assistance of the other
exhibitors in keeping clean shows be-
fore the public.
RECENTLY a legitimate theatre
— a burlesque house closed for
the summer season — began showing
features. One of them, shown some
time ago, aroused the objections .of
the other exhibitors and of the board.
He was not a m.ember of the league
and remonstrance on the part of the
other exhibitors was impossible.
Last week he showed a white slave
film. The proprietors of motion pic-
ture theatres all over the city were
indignant, but powerless.
Such pictures, they believe, tend to
injure all motion pictures.
The film was widely advertised for
two weeks before it was shown. The
Social Service board took no action.
When it was shown, the board took
no action. Those who saw the pic-
ture said it was excellent; that it was
only objectionable so far as the title,
"Traffic in Souls," went.
BUT somebody must have com-
plained. Anyway, T. F. Stur-
gess, head of the Social Service
Board, in a public speech, on June 34,
'declared that the motion picture ex-
hibitors had broken their pledge made
last spring to suppress all wildcat films.
and ail of the blood-and-thunder and
the white slave type.
So he served notice on all exhib-
itors threatening to establish a strict
censorship. He proposes, he said, to
introduce before the city commission
a municipal ordinance requiring a li-
cense for every film shown in the
city.
The employment of a municipal
censor is part of his plan, he said.
Another part of Sturgess' speech
that is objectionable to the motion
picture exhibitors is his assertion
that the National Board of Censor-
ship censored the pictures only so far
as the manufacturers desired. He de-
clared his belief was the National
Board was employed by, and worked
for, the manufacturers.
He said his belief was founded on
the fact that he had written two let-
ters, the last one registered, to the
National Board and had received no
answer.
PRESIDENT GOLDBERG, of the
Omaha branch of the M. P. E.
L. A., and one of the proprietors of
the Prirtcess Theatre at 1319 Douglas
street, immediately issued |a state-
ment challenging Mr. Sturgess to
show him one theatre that had broken
faith, except the one which he and
the board had been trying to regu-
late and the downtown theatre over
which the exhibitors had no control.
He said the only white slave stuff
to which Mr. Sturgess referred had
been shown by a theatre putting on
motion pictures temporarily.
"We are running clean shows," he
declared,
He suggested the board might bet-
ter employ itself censoring some of
the dances being put on in Omaha
every night.
Other exhibitors declared they were
back of President Goldberg. They
will fight to prevent the passage of
any censorship ordinance, they said.
"It will only mean trouble for Mr.
Sturgess and for us," declared Presi-
dent Goldberg. "It is unfair to charge
the exhibitors with something they
cannot possiblv help. All fairness is
on our side. We have done our best
and have fulfilled our promise to the
board in every regard, even doing
some thijigs they have not asked us
to do."
OTHERS suggested that Mr. Stur- ■
, gess had been criticised for per-,
mitting the objectionable picture in
Omaha, and he was merely trying to
shift the blame. Several members of
his board made the same explanation,
at the same time requesting that their
names be withheld for obvious rea-
sons.
The city commissioners, inter-
viewed on the subject by a represen-
tative of The Motion Picture News,
said the Social Service Board had
been backed by them since it, was or-
ganized and any ordinance they
found fit to present would certainly
receive consideration.
They declined to state their stands,
saying they were not familiar enough
with the situation.
President Goldberg, after issuing
his statement, announced a commit-
tee he had appointed to call upon Mr.
Sturgess and explain the situation in
detail. The committee will meet the
Social Service Board soon.
On the committee are: Samuel
Harding, national vice-president of
the M. P. E. L. A. and president of
the Princess Theatre, 1317-19 Doug-
las street; G. S. Weaver, secretary of
the Nebraska branch of the M. P. E.
L. A. and manager of the Star The-
atre at 1814 North Twenty-fourth
street; and A. R. Praymer, manager
of the Theatre Exchange Company,
at 1406 Farnam street. All three are
diplomats, and it is hoped their con-
ference will result in the threat of
strict local censorship being with-
drawn.
FARNUM LOSES FISHING
RECORD
Dustin Farnum, who went to Bear
Lake, Cal., with the Robert Edeson-
Lasky company for the sole purpose
of making a new record for trout fish-
ing, has returned without the laurels.
Theodore Roberts, character man with
the company, watched a line while
waiting for cues, and landed the larg-
est fish — a 7^-pond trout.
ECLAIR TO FILM TUCSON
Through arrangemen.ts made by
the township of Tucson, Ariz., with
the Western Eclair aggregation, lo-
cated at that point, complete motion
pictures will be taken by the Eclair
people of all points of interest in and
about the town. This interesting film
has been almost all completed and
ill a short time will be ready for
showing throughout the United
States.
A set of the Tucson films has been
presented by the Eclair Film Com-
pany, Inc., to the welfare committee
of that place.
THE MOTIOX PICTURE XEAVS 23
HOW MINNESOTA CHECKMATED M. A. NEFF
A Vice-President. Appointed by Letter. "Represented" the State at Dayton — The Inside Story of the
Albert Lea "Convention" — Association Meeting at St. Paul Augurs Well for the Future
Specia] to Thz Mctick Pictube News.
Minneapolis. Minn.. Tuly 8.
A STORY of how M. *A. Neff
tried to organize the motion
picture exhibitors of Minne-
sc'ta under his own banners, com-
pletely ignoring the state organiza-
tion, which is three j-ears old. and
of the preservation of the Motion
Picture Exhibitors Association of
Minnesota, hy four staunch support-
ers of the anti-Xeff faction, came to
light at the annual meeting and elec-
tion of the Association in St. Paul,
June 24.
The [Minnesota Association, which
bolted a year ago because of the
one-man Xefi rule at the Xew York
DAVID G. EODGEHS
President pro lem Local Xo. 2, M. P. E. A.
of Minnesota.
convention, will not be represented
at Da3"ton though XefiE will be rep-
resented bA- tive votes, all delivered
hy one man, whom he appointed
vice-president for Minnesota, by let-
ter.
The man who will represent iNIin-
nesota will do so without represent-
ing an\- organized body of motion
picture men.
He admits that there was no or-
ganization of exhibitors under Xeff
banners, that there was no election
of officers, but that as the vice-presi-
dent hy Xeff" s appointment, for the
state, he will go to Daj-ton and vote.
The four men who sent Xeff back
without having perfected an organ-
ization saj- the votes will be deliv-
ered to Xeff.
THE convention fairh- sizzled with
new moves that will put the mo-
tion picture business in the front
rank of Minnesota business pursuits,
but the revealing of the Xeff intrigue
to the public was the real juicj- mor-
sel that put nghi into the minds oi
ever}- exhibitor there.
The calling of a meeting at the
West Hotel for May 24 by Xeff', who,
the exhibitors say, had promised to
re-instate the four Minnesota dele-
gates who were read out at the Xew
York meeting; the sudden changing
of the meeting to Albert Lea; the
desertion of the men called in con-
ference b}- Xeff, and the decamping
ot Xeff are incidents in the battle to
prevent him from pocketing the iNIin-
nesota exhibitors.
W. A. Steffes. Xorthern Theatre,
404 Twentieth avenue, secretarj- of
the Minnesota Association; Harry H.
Green, Crystal Theatre, the new-
president; D. G. Rogers, of the Xicol-
let Theatre. 1347 Xicollet avenue, and
D. W. Chamberlain, American The-
atre, 16 East Lake street, represent-
ing the Minneapolis local organiza-
tion, are the men who jumped into
the breach and routed Xeff from the
^Minnesota field.
The beginning was the bolt at the
Xew York convention, saj- the four
men. At that time the Minnesota
delegates, D. W. Chamberlain, Thos.
Furniss. of Duluth: H. A. Sherman,
Minneapolis; and Otto X. Raths, of
St. Paul, walked out of the conven-
tion and held a rump convention to
voice their objection to Xeff's rule.
While they -,vere out. the}- say. a
WILLIAM A, STEFFES
Secretary, Local No. 2, M. P. E. .A. of
Minnesota.
Xeff man made a motion to drop
them from the convention and the
motion w-as carried. Because they
were opposed to Xeff, the latter had
refused to give them the floor at any
time, they said.
IX May of this j-ear the scene
shifted to ^Minneapolis. Xeff came
to [Minneapolis and other [Minnesota
towns. He told the [Minnesota men
that they would be reinstated, and
that there would be little trouble
over the matter. He engaged quar-
ters at the West Hotel for [May 24,
where he proposed to reorganize the
[Minnesota men into an organization
that would affiliate with the Motion
Picture Exhibitors League of Amer-
ica.
In the meantime he visited many
members of the Minnesota Associa-
tion and attempted to persuade them
HAE,RY H. GREEN
Treasurer, Local No. 2, M. P. E. A. of
Minnesota.
tc join the new organization. Steffes
and Green, of [Minneapolis, both der
clare he promised to make them vice-
president for Minnesota. Thej^ failed
tc fall in line, as did manj- others,
and when the day of the convention
dawned he had twent3'-seven mem-
bers from the entire state who had
paid five dollars initiation fees to get
them into the proposed new- bodj-.
The Minneapolis local order ar-
ranged for a luncheon, entertain-
ment and a general good time.
Then they were suddenly informed
that Xeff had- changed the meeting
place to Albert Lea. He met the four
[Minneapolis men the daj^ before the
m.eeting was to take place and said
that there would be a good attend-
ance at Albert Lea and he wanted
the Minneapolis men to come and
get into the game.
It was too late to get good repre-
sentation from [Minneapolis, but the
four men went.
Thej- were surprised on arriving
at Albert Lea to find just six men
there who had paid their initiation
fees and were readj- for business.
These men were: D. G. Tripp, of
Faribault: E. [M. Haves, of Xew
Ulm: M. E. Perrizo. Hibbing; C. W.
24
THE MOTION PICTURE NEWS
Gates, Austin; T. C. Thompson, Al-
beit Lea and W. A. Scott, of Red
Wing.
iicott said later he had paid $5 just
to see the fun.
NEFF. before the meeting, accord-
ing to the Minneapolis men,
informed them that they would not
be admitted to the meeting unless
they paid the $5 fee. This they
refused to do and instead called a
meeting in another room of the hotel.
There all but C. W. Gates, of Austin,
agreed to stay by the jNIinnesota as-
sociation and away from Neff.
Nef? had no meeting that day, but
remained in Albert Lea. The Minne-
apolis men, believing they had won
the day and that Neff was completely
routed, left for home.
After their return, just to make
sure that things were all right, they
had Mr. Steffes wire Gates. The tele-
gram read:
"Did Neff organize, were any offi-
cers elected and what is Neff's desti-
nation ?"
B}' immediate wire J\Ir. Steffes re-
ceived the following reply:
'"No organization, ng officers elect-
ed. Destination, Chicago. Gates."
AFTER the receipt of the telegram
I\lr. Steffes received a letter from
Mr. Gates, informing him that Neff
had, by letter from Chicago, appointed
him vice-president for Minnesota.
This was done, Mr. Gates said, be-
cause there were no officials empow-
ered to represent the Motion Picture
League of America in Minnesota and
that someone had to be appointed
tc take care of the $135 that had been
collected.
As the sole representative in Min-
nesota of the league, Mr. Gates will
go to Dayton with expenses paid and
will cast the state vote.
"When we told Neff our position
at the Albert Lea fiasco, he told us
that if the exhibitors of the country
did not want him to head the order,
they should go to Dayton and vote
him out," said Steffes.
"Well, with Neff politics at work
as we have seen it, that will be some
job."
The [Minnesota association is
friendly to the Motion Picture Ex-
hibitors League of America. The
members want to work with the
league for the good of the business,
but they are going to get along with-
out Neff and will bide their time
until there is a change. In the mean-
time, they will put into force some
of the things they adopted at the
annual meeting.
'TPHE assoc'ation, in the first place,
■ presented to Otto N. Raths a big
silver loving cup on his retirement as
the association president. The cup
D. "W. CHAMBERLAIN
Delegate-at-large to last National Convention
and active member Local No. 2, M. P. E. A.
of Minnesota.
was inscribed with the name of the
association and on the standard was
engraved, "Our Little Napoleon."
Mr. Raths has worked valiantly to
put the motion picture business on a
high plane in Minnesota and every
m.ember of the association voiced his
appreciation with a cheer.
The association then elected Min-
neapolis men to the principal offices.
The plan will be followed hereafter
of electing the officers from one city,
so they may more easily work in con-
junction. The officers are: Presi-
dent, Harry H. Green, Crystal The-
atre, 305 Hennepin avenue;" James
Gilosky, Alhambra Theatre, St. Paul,
vice-president; W. A. Steffes, North-
ern Theatre, 404 Twentieth avenue
N., Minneapolis, secretary; D. G.
Rogers, Nicollet Theatre, 1347 Nicol-
let avenue, Minneapolis, treasurer.
The association has opened . an
office at 240 Temple Court Building,
Minneapolis, from which its business
will be transacted.
One of the long discussed points,
that of arranging a basis of dues for
membership and getting away fiom
the initiation fees, was settled. The
association will cha:-ge as dues, one
cent a seat for each theatre that is to
be represented in the association
BY a new arrangement the secre-
tary of the association will be a
purchasing agent for the members.
He will put into operation a buying
system for the purchase of electrical
and other equipment necessary to the
motion picture business. The asso-
ciation hopes thereby to cut down
the general cost of these supplies.
One of the principal discussions
was over the proposal to get the lilm
companies to allow _the secre^ary to
book the features. The members said
that the method of allowing an agent
to take bids on features was unsatis-
factory.
Under the proposed system, 'he
secretary would have the members
draw lots for first service on good
features. He would give it to the
lucky numbers. After that the fea-
tures would be passed about in turn
to the exhibitors as fast as they
would come out. This plan has not
yet been worked out, but the execu-
tive committee was instructed to
work on it.
An exhibition of motion pictures,
equipment and all accessories for the
benefit of exhibitois, film men and
the public at large, was planned for
the early fall. This will be held in
jXIinneapolis. A stage will be erected
and the association will bring a com-
pany of experienced film actors to the
city to stage a play in public.
The Minnesota people are keenlv
interested in motion .pictures, and the
association hopes to bring the ptiblic
in closer touch with the films.
THE meeting was really the be-
ginning of a new organization
for new life was added and the fight
from now on is to be for the good of
every exhibitor in the state. The
membership showed that 153 theatres
were represented at the meeting.
The morning session was open to
the public and to the film agencies,
but the business session was secret.
The film men addressed the conven-
tion on co-operation. When the first
session was held, the prominent mem-
bers were notified on the floor that
they were wanted at the door. There
they se;'ved with subpenas ordering
their appearance at the offices of
the film agencies. The joke was re-
ceived in the spirit that it was played
and the doors thrown open to the
distributors.'
Otto N. Raths, the retiring presi-
dent, predicted that the association
would grow into one of prominence
and influence in the state and he said
he expected to see the motion picture
as much a part of the daily life as the
breakfast rolls
More emphasis is to be given here-
after to the activities of the local or-
ganizations. They will have monthly
meetings and reports of them will be
sent to the stare secretary. He will
make copies for the other locals and
by this system every exhibitor will
be in touch with the doings • of the
other exhibitors throughout the state.
The Motion Picture Exhibitors As-
sociation of Minnesota is out for busi-
ness in a business-like way, and the
members are already looking for-
ward to the exhibition when they will
again be together.
R. G. Marshall.
THE :\IOTIOX PICTURE NEWS
25
WINNING THE MOTHERS AND CHILDREN
By Albert C. Sproul
First Miller Convinced the Teacliers He Was Entitled to Their Support; Then the
Doctors; Then the Ministers; and Armed with Their Endorsement,
He Laid Siege to the Mothers of the Community— and Won
Editor's Xote — The climax of Miller's successful progress
from threatening failure to assured prosperity is related in
this, the third chapter of ' The Story of Miller." The really
remarkable feature of the story is that any exhibitor could do
what Miller did, if he was so disposed.
AFTER Miller had made considerable headwaj^ with
classes one and two, he turned his attention to class
three — the children.
In a community house like "The Ideal," the children
play an important part. Thej- are often the determining
factor in the failure or success of a motion picture theatre.
\\'ith due deliberation, ^liller concluded that, before he
could hope to convince the mothers of the help his the-
atre was to the children, he had to do considerable pion-
eer work.
He resolved to tackle a third of the proposition at a
time; to make his matinee performances mentallj' and
spiritualh' beneficial and phj-sicalh- harmless to his 3-oung
patrons.
He interested the faculties of the local schools in his
work. This was not done without considerable effort, for
there is no class in this wide world so dogmatic and
closed to suggestion as teachers.
Accustomed as thej' are to be supreme in their little
world and having their slightest word obeyed hy the
children in their charge, they are liable to carry the same
spirit to things in the outer world.
BUT Miller finalh- won them over through self-interest.
He pointed out a waj^ in which their work would be
far less arduous if they would co-operate with him.
He accompanied each educational film which he showed
at his theatre with a simple talk that he himself delivered
each afternoon to the children.
He would examine the contents of a film and then seek
that class in the vicinity that the film would most likeh'
interest.
In a short time, he could easily persuade the teacher,
by giving a condensed explanation of his talk, which he
had previouslj- compiled with that line of approach in
view, to recommend that film to the class.
The scholars w^ould often attend the theatre in a bodj-
accompanied at times by the teacher herself.
Miller, moreover, gave a certain number of admission
tickets to the teachers to use as merits, the tickets being
given to those children whose conduct during the week
had been perfect.
That the merits were an eflfective restraint on mischiev-
ous conduct and duly appreciated by the teachers on that
account, goes without saying.
This made the teachers all the more favorably disposed
to "The Ideal."
Tickets were also used in the nature of prizes for the
best essa3- on a certain educational reel shown at "The
Ideal," or the best storj' based on a certain photoplay.
These prizes were eagerh- fought for- and proved such
a stimulus to mental effort that the last of the instructors
capitulated to the overtures of Miller and heartilj- en-
dorsed "The Ideal."
That was what Miller was looking for — for the recom-
mendation of a teacher goes a long way with a parent.
T T AVIXG settled the mental side of the argument. Mil-
ler now tackled the physical side. He interviewed a
local phj'sician — one Dr. Smith — on the subject of the
motion picture theatre.
Finding the latter prejudiced against it, ISIiller invited
the doctor to visit "The Ideal" and ascertain the facts at
first hand.
When Dr. Smith realized that there was a fee attached
to the investigation, he consented and the next afternoon
sat hy iNIiller's side at the performance.
The doctor admitted, after a prolonged sniffing, that the
ventilation was splendid. Indeed, that having been his
pet aversion to a motion picture theatre — poor ventila-
tion— he waxed enthusiastic over the ideal conditions he
found.
No. he declared, the children could not possiblj' be
harmed by breathing the atmosphere of "The Ideal."
How about the pictures? suggested ^liller. Did he
think thej' would hurt the eyes?
Dr. Smith conscientiously^ endeavored to find some flaw
but was finalljf obliged to acknowledge that the pictures,
as shown at "The Ideal," would not hurt one's eyes, pro-
vided, of course, one did not attend the theatre too often.
.\nd the length of the program? An hour and a half
to two hours was about right, declared the doctor.
When Miller, therefore, asked for the physician's writ-
ten recommendation. Dr. Smith did not hesitate a mo-
ment in giving it. His objections had been entirelj- over-
come by the educational film which he had seen, treating
of the value of pure w^ater.
That that special film has been displayed on the occa-
sion of the doctor's visit, was not due entirelj- to acci-
dent.
MILLER, seeking to solve the last third of his prob-
lem before talking with the mothers, approached
the clergy, armed with synopses of every entertainment
that he had given during the past two months.
He pointed out clearly just what his object was in
building up a program and explained how he felt his re-
sponsibilitj- to the children and the community at large
and how he intended to meet his obligations.
If you could talk with ]\Iiller when he was enthused with
this subject, you would catch a sight of the inner man.
You would forget his rather squat figure and homelj' fea-
tures and begin to wish you were like him yourself.
That is the w-ay he impressed the clergy who. with
scarcely a cursory' glance at the sj-nopses which he had so
elaboratel}' prepared, gave him their heartiest endorse-
ment.
"We need more men like you," one of them said in
parting. "If all the exhibitors had the same ideals as you
and were willing to fight for them the way you are fight-
ing, there would be little hue and crj' at the motion pic-
ture theatres."
When Miller had completed the rounds, he realized
that he had not used a potent argument which he had
reserved as a clincher for the sceptical: That manj^ of the
clergy were writing photoplaj-s; that one manufacturing
company had issued a special invitation to them to con-
tribute.
PREPARED now with the physical, mental and moral
arguments. ISIiller was ready to approach the parents,
confident of his ability- to down every objection that might
be raised against "The Ideal."
(Continued on page 44)
26
THE MOTION PICTURE NEWS
NEW BUILDING LAW A PROBLEM IN OMAHA
Would Prohibit Motion Picture Theatres in Residence Districts — District Attorney's Office Does Not Think
It Will Hold Water — Law Would Make Theatres a Public Nuisance; Indignation
High Among Exhibitors — City Commissioners Doubt Its Legality
Omaha, Neb., July S.
Special to The Motion Picture News.
OMAHA motion picture exhibitors
are indignant over the introduc-
tion of a proposed city ordi-
nance preventing the erection of more
motion picture theatres in the resi-
dence part of the city. The proposed
ordinance will be acted upon by the
city commissioners within two weeks.
Sam Goldsmith, the owner of several
of the best specially built motion pic-
ture theatres in the city, began the erec-
tion of a building at 2506 South Thirty-
second avenue, in what is known as the
Hanscom Park neighborhood. It is
one of the city's most exclusive resi-
dential sections.
Goldsmith planned an ornamental lit-
tle building especially adapted for the
class of patronage that would be drawn
from the vicinity. The very best pic-
tures were to be shown, the music was
to be subdued and prpper, and it was
to be a quiet, orderly, picturesque place.
He had even planned the opening day,
about July 15, and had announced that
those attending the first week would
have the privilege of naming the
theatre. The one submitting the name
that was selected was to be given a
prize of $10.
THEN the Hanscom Park Improve-
ment Club, a party of neighbor-
hood property owners who take it upon
themselves to run as much of that part
of town — in theory — as people, objected.
They started a petition against the
theatre, saying it would be a menace to
the peace of the vicinity. As it always
has been, they had no trouble getting
two hundred influential signatures at-
tached to the petition, and then it was
presented to the city commission.
The commissioners took the routine
action of referring it to the city at-
torney's office.
Attorney C. B. Rine, assistant city
attorney, whose duty it will be to draw
the ordinance as asked in the petition,
says he is extremely doubtful if it can
hold water.
"T N order to prevent the erection and
A operation of more motion picture
houses," he said in an interview with
a representative of the Motion Picture
News, "we must designate every motion
picture as a nuisance and give the city
commissioners power to close every
such theatre in the city should they
deem or imagine it necessary.
■'It must be like the saloon ordinance :
In order to regulate the saloons we
have to have power to close every sa-
loon in the city. It is the same with
the pool halls. This ordinance, if it
passes, must necessarily associate the
motion picture theatre on the same level
as the saloon and the pool hall.
"Tf the matter is carried to the courts,
as it doubtless will be, it will have to
be proven by the city that motion pic-
ture theatres are a menace to the peace
or morals of the community."
IN separate interviews the city com-
missioners expressed themselves as'
opposed to such an ordinance as fool-
ish, but said they would probably have
to pass it merely to appease the signers
of the petition. They hope it will never
be carried to the courts, they said.
One commissioner said such an ordi-
nance would be restricting the business
district — an impossible thing to do — and
he couldn't see how it could ever be
introduced even.
"I take my wife and children to the
theatre near our home quite frequently,"
he said, "and we consider it valuable,
or we wouldn't go."
An opinion from the city attorney's
office gave Goldsmith permission to go
ahead with the construction of his the-
atre. The community theatres now in
operation will not be closed. But sev-
eral contemplating new houses in ex-
cellent communities for business will
have to halt their plans until the or-
dinance is shown to be without power.
As a result, there is considerable indig-
nation.
Special to The Motion Picture News.
Birmingham, Ala., July 8.
ANEW motion picture manufac-
turing company under the name
of The Great Southern Photoplay
Company will soon open an office in
Birmingham and fit up a studio on
Shades Mountain, two miles east of
the city for the production of two
and three reel feature films.
The company, it is stated, was or-
ganized in New York a week or two
ago and much of the stock was taken
by southern men. Birmingham was
chosen for the site of the studio on
account of atmospheric and other
conditions here which it is said are
especially conducive to the staging
of motion picture plays. A company
of some thirty players or more is to
be brought here.
Representatives of the company
inert building ordinance was re-
vived in Omaha recently and now
the reviver is wishing he hadn't. He
pushed himself into a match with one
of Omaha's most popular moving pic-
ture exhibitors, and lost.
J. F. Morgan decided Twenty-fourth
and Lothrop streets was a good loca-
tion for an up-to-date motion picture
house. Accordingly, he bought prop-
erty and began excavating for the foun-
dation. A neat-appearing showhouse,
decorated and constructed in such a
manner that it would be another pleas-
ing sight in an already sightly neighbor-
hood, was planned.
At this stage a community reformer
who was as much a bother to his neigh-
bors as anybody revived an old build-
ing ordinance which said no theatre or
other such place could be built within
300 feet of a school. There was a
schoolhouse 330 feet from the corner
of Morgan's lot, but the schoolyard
came to within 280 feet of the lot. Not
desiring to start trouble with anybody,
not even the community crank, Morgan
consented to move.
The lot he next purchased and on
which the pretty little Lothrop Theatre,
with its clear-noted organ and crowds
of children coming and going, now
stands, is next to the home of the com-
munity crank. In such a manner that
could leave no possible doubt, the latter
has told his friends many times that
he is sorry he revived the old ordinance.
have been m Birmingham for several
days and have been taken in charge
by A. A. Wall, a well-known local
motion picture exhibitor, who is help-
ing them arrange their local affairs.
It is said the company will produce
industrial films and a general line of
feature films of all kinds, including
"thrillers" of the first, order. The
films will be distributed about the
country as usual through one of the
large film agencies.
A five-acre site on Shades Moun-
tain has already been secured for the
studio and contracts for the stage
and quarters are expected to be let
in the near future. There are many
details yet to be arranged before the
company starts work, but it is said
that they expect to be in operation
within the next two or three weeks.
Ralph R. S;lv.:r.
Form Producing Company in Birmingham
Great Southern Photoplay Company Will Have Headquarters in Ala-
bama City, to Make Two and Three Reel Features.
THE MOTION PICTURE XEWS
27
Central Pennsylvania Exhibitors Organize
Harrisbars Motion Picture Men Form Nucleus of the Body — Plans Under Way to Make Extensive Membership Campaign and
Raise Prices from Five to Ten Cents — Liquor Interests Declare Their Business Affected by Pictures
special to The Motion- PiCTtJKE Xews.
Harrisburg, Pa.. July 9.
AX organization which it is pro-
posed shall ultimately include all
the leading motion-picture ex-
hibitors within a radius of fifty or sixt}^
miles of tliis city has just been formed
here under the name of the Moving
Picture Exhibitors League of Central
Pennsylvania.
Thus far the membership includes
only the Harrisburg exhibitors, but the
league proposes at once to circularize
the exhibitors in the Central Pennsjl-
vania territory- with a view to bringing
them into the organization so that by
the time the State Legislature assem-
bles here next winter the motion-picture
interests in this part of the state will
have an aggressive bodj- to oppose the
passage of laws detrim.ental to their
welfare, and to fight for favorable leg-
islation. This is one of the chief aims
of the newly organized league, and
another is to raise the daih" price of
admittance to ten cents throughout
Central Pennsj^lvania.
THE officers of the league, just elect-
ed, are : C. Floyd Hopkins, man-
ager of the Colonial, president; Peter
Magaro, manager of the Star, vice-
president, and William Windsor, of the
Arena, secretary- and treasurer, all of
this city.
This organization is the one that re-
cently eliminated cut-throat competi-
tion among the Harrisburg exhibitors
by effecting an agreement limiting the
number of reels to be displayed in a
theatre in one day. It also brought
the exhibitors in this citj- together for
mutual benefit in other directions. One
of the things the league has accom-
plished in the strictly local field is the
standardization of j)rices of admittance
at five cents, except on Fridays, Satur-
days and holidays, when ten cents shall
be the fixed rate.
The league, however, in a meeting
last week, definitely determined to put
into effect a uniform ten-cent daih" rate
in all houses in the city beginning on
September 1.
OFFICERS of the league believe
that this step toward a uniform
ten-cent price of admittance, taken by
the Harrisburg exhibitors, can be made
the basis of similar action through Cen-
tral Pennsylvania after the league ex-
tends its membership to cover that
territory-.
"The league is preparing a circular
letter that will be mailed to the leading
sevent\"-five motion picture exhibitors
in Central Pennsylvania in the next few
davs.'' said \'ice-President Maearo. in
discussing the aims of the new organi-
zation. "There is great need for this
sort of an association and we expect
to have a good strong fighting bodj-
before the Legislature meets next
winter."
It has alreadj' been decided to have
a regularly employed legislative repre-
sentative or "lobbyist" to look after the
organization's interests and advocate
the exhibitors' cause when measures for
or against the motion-picture business
come up for discussion before the com-
mittee of the law-makers. The motion-
picture men expect to see some bitter
fights in the coming session. The
liquor interests say the motion pictures
are breaking into their business and the
theatre men believe the liquor interests
will back measures designed to restrict
the operations of the theatres. Then,
too, efforts may be made by the motion-
picture interests to- repeal the state cen-
sorship law unless the courts in the
meantime declare it unconstitutional.
IN in the opinion of Mr. Magaro the
new Central Pennsylvania associa-
tion will be the logical medium through
which to fight the motion-picture men's
battles in the Legislature. This asso-
ciation. Air. Magaro says, proposes to
co-operate with similar organizations
in the state and work in harmony with
them for the general interests of the
business.
It will likely seek to become affiliated
with the national organization. When
asked whether the new league would
encroach on the territorj- of the Motion
Picture Exhibitors League of Pennsyl-
vania, which covers the northeastern
part of the state, Air. Magaro said it
would not.
The territory which the new organi-
zation aims to cover extends to the
north of this citj- far enough to take
in Williamsport and Sunbury; to the
east to take in Lancaster; to the south
as far as Chambersburg, and to the
west as far as Huntingdon. Included
in that territory are many good-sized
towns and cities, such as Carlisle, Leb-
anon, Lewistown. Columbia and others.
According to Mr. Magaro, none of
these towns and cities is included in the
territorj- of the Motion Picture Ex-
hibitors League of Pennsylvania, or
that of am- other organization of the
kind.
THE officers of the league say the
time is npe for placing the motion-
picture business on an out-and-out ten-
cent basis throughout the Central Penn-
sylvania district. They say that the
class of pictures that the public is de-
manding is far higher than it was a few
vears ?a:o.
Since the public insists on the high-
class productions it is getting the pub-
lic will have to pa\- more for them, it
is argued, and the only way to raise
the price is through concerted action
among all the theatres of the territory-.
These things will be pointed out to
the theatre managers who are to be in-
vited to join the league and co-operate
in the ten-cent movement.
It will be represented to them also
that mutual self-protection requires a
united stand among the picture men,
both in the matter of resisting unfair
legislative organizations among the foes
of the business and eliminating cut-
throat competition on the inside.
At the time of the writing of the gen-
eral review of the motion-picture situa-
tion in Harrisburg, which appeared in
The Motion Picture News under the
date of Julj- 11, no intimation had been
given by the local exhibitors of their in-
tention to raise the daily prices to ten
cents, but subsequent information shows
that price will prevail general!}- through-
out this city beginning September 1,
and subsequently, if the plans of the
new league carry, throughout the Cen-
tral Pennsylvania district.
V. H. Berghaus.
KEANE AND LESSER ON 'WAY
TO NEW YORK
With the studio of the United
Keanograph Company, at Fairfax,
Cal., completed and the first feature
well under way, James Keane, presi-
dent and general manager of the
company, is on his way to New York
in the company of Sol Lesser.
It is said that $65,000 has been
spent on the initial production, which
will run into six or eight reels. Mr.
Lesser, manager of the Colgate Fea-
ture Service, has already contracted
for it in his territory. A "dress re-
hearsal'' run will be given at the Im-
perial. San Francisco.
THRIFT FILMS FOR BANKERS'
CONVENTION
Milwaukee, Wis., July 8.
And now the movies are to be used
to teach thrift, and they will first be
put to this use in Milwaukee, if the
plans of the officials of the Wisconsin
Bankers Association are carried out.
According to a prominent Milwaukee
banker, who has just returned from
New York where he saw the picture,
pressure is being brought to bear on
the owners of the film to have an ad-
^ance showing of the picture at the
State Bankers' Convention, which will
be held in Milwaukee, July 15 and 16.
28
THE MOTION PICTURE NEWS
Washington Becomes an Exchange Center
Capital Forms Convenient Distributing Point Between Philadelphia and Atlanta, and Several Companies
Open Branches — Eclectic, Electric Theatre Supply, Greater New York Film Exchange
iSfecial to The Motion Picture News.)
Washington, D. C., July 9.
SEVERAL exchanges have re-
cently entered the motion pic-
ture arena with Washington as
the distributing point. It seems that
this city makes a convenient cen-
tralizing of trade between Philadel-
phia and Atlanta. The railroad facili-
ties give quick shipments, and the
fact that it is the capital of the nation
gives added importance.
Besides, Washington has become
an important exhibitor and uses the
entire output of all markets. It has
not yet become a producing center,
though there are ample opportunities
for this, but that is because our city
holds such a peculiar political posi-
tion w^ith its floating population that
it does not seek big commercial en-
terprises. It is, however, an amuse-
ment and educational center and in
these capacities it may be considered
for its size among -the biggest film
renter in the trade.
The Eclectic Feature Film Ex-
change, handling the Eclectic and
Pathe output, are comfortably domi-
ciled in a suite of rooms in the Bank
of Commerce Building. This is under
the management of C. L. Worthing-
ton, whose territory includes Mary-
land, Virginia, West Virginia, and
North Carolina.
This exchange has been able to
build up a good clientele with a more
promising outlook for next season.
Connected with his exchange is an
exhibition-room for the projection of
films when desired by the manager
or patrons. "The World's Tour of the
Giants-White Sox" is being booked
successfully in this section. A run-
ning of these films in Baltimore re-
cently proved their success by public
demonstration of the audience. These
will be used by Tom Moore at his
Orpheum Theatre at an early date.
IN the same building, and a near
neighbor of the Eclectic, is the
Electric Theatre Supply Company, a
branch of the Philadelphia office, and
covering the territory from the Ma-
son and Dixon line to Georgia. This
office is under the able management
of D. M. O'Brien, who has seen serv-
ice with the General Film Company,
of Philadelphia, and with the Uni-
versal, of Washington.
He has as assistants H. E. Red-
dmg, formerly of the Greater New
York Film Company, of Philadelphia,
on the road, and Geo. W. Smiley,
formerly of Warner's Features, cover-
ing the southern end. The Electric
exchange handles the All Star Fea-
Among Those on the Ground.
tares as its head-liner with a number
of other features culled from Ameri-
can and European markets.
Speaking with Mr. O'Brien on fea-
tures, he said, "The American wants
American productions. He is also
interested in foreign productions
when they are historic or depict a
story or drama with which he is
familiar in literature or from the
stage. But a multi-reel by Europeans
with their sentiments and actions
does not find favor with the Ameri-
can exhibitor. This has been my
views for some time, and it is still
my opinion.
"At one time we had to depend
upon the European market for fea-
tures, but with the entrance of so
many American theatrical producers
in the motion picture business, offer-
ing such worthy afid gorgeous photo-
plays, we can hold our own in the
motion picture trade as we have done
in other industries.
"Truly, the feature is the future of
the perpetuation of the motion pic-
ture as an entertainment."
STILL another exchange which
has found a place for itself is the
Greater New York Film Exchange,
under the management of Mr, Ander-
son. This office handles all releases
of the General Film Company, and
while there is also a large office of
that company in the city. Manager
Anderson and his clerks and his tele-
phone seem to be very busy indeed.
Another of these exchanges is the
World Film Corporation, under the
management of A. G. Irvine, located
in commodious quarters at 811 E
street. Mr. Irvine has just returned
from a trip through the southern end
of his territory and reports favorably
of trade conditions.
Since in the midst of heat the win-
ter must be given thought, it seems
that Tom Moore, president of the
Moore Amusement Company, operat-
ing several of our largest picture the-
atres, desires to become the early
bird with feature productions for the
season and has just closed a contract
with this exchange for the first re-
leases of all the Sliubert productions
and certain other features of the
World Film Corporation. This means
an $1S,000 contract and Mr. Irvine is
proud of his deal.
THE initial review of the Giants-
White Sox films in the capital of
the nation was enjoyed by Congress.
The films were exhibited at the Capi-
tol through the courtesy of the Eclec-
tic Film Exchange. That these law-
makers are baseball fans is attested
by their frequent attendance of the
game at our local park and by the
e;;gerness with which they seek the
pink sheet to see the movements of
their home team, if they have one.
It must be said that during the
v'ewing of the films the members of
Congress threw off their cloak of
dignity and became real human
beings. They made open demonstra-
tions of their enjoyment of various
scenes.
The humor which is so ingeniously
infused during the travels of the
Gian;s-White Sox was highly appre-
ciated. The more serious side of the
pictures being a record of a tour of
the world with the glimpses of many
nations and their manners and cus-
toms was highly commended.
This film has the distinction of
being one of the' very few that has
been given viewing in the Capitol of
the nation. It certainly has met with
approval by the federal law-makers.
Theodore Franklin.
Re-Examination for Rochester Operators
Those Who Failed to Pass First Test Given a Second Chance without
Being Required to File a Fresh Application.
Special to The Moving Picture News.
Rochester, July 8.
ANOTHER chance for motion pic-
ture operators who failed to pass
the recent examination to obtain
licenses to operate in this city was
afforded to-day to take an examina-
tion. It was conducted by the com-
mission recently appointed by Mayor
H. H. Edgerton to have supervision
of the operators of this city and the
issuing of licenses.
The examination followed the lines
of the one held several weeks ago,
including a written test, and a practi-
cal demonstration by each candidate
of his fitness to run a projection
machine.
Those who took the examination
for the second ' time did not have to
file another application. The blanks
go quite exhaustively into the records
of the applicants and ask many ques-
tions calculated to disclose their fit-
ness and training. The blanks are
kept by the city clerk, and were re-
quired to be filled out by candidates
and handed in at the time of the ex-
amination,
Arthur R. Tucker.
THE MOTION PICTURE NEWS
29
Motion Pictures on the Continent
Astounding Spread of Picture Theatres in Bavaria — Demand for American Films in Norway, but Poor
Methods of Supply Now Exist There — Subrental of Films Customary Among Spanish Exhibitors
LESS detailed reports than those
of the American consuls in Eng-
land upon conditions in the
United Kingdom, but information
equally interesting is supplied by the
consular representatives in Germany,
Norway, Spain, and Switzerland, in
the second half of the Department of
Commerce's sj'mposium on "Motion
Pictures Abroad,"' in a recent issue of
the Daily Trade and Consular Re-
ports printed here.
The first half of the report was
published in The Motion Picture
News several weeks ago.
Consul George Nicolas Ifft, from
Nuremberg, Germany, writes, with
particular reference to the motion
picture industry in Bavaria:
The rapidity with which the mo-
tion picture theatre has advanced to
first place among the amusements of
the people in Bavaria, as well as else-
where, has brought about not only
the- appointment of a State censor
of cinematograph films but aiso an
cflPort on the part of the Bavarian
State Statistical Bureau to compile
data setting forth the importance of
this class of public entertainment in
the life of the people. The inquir3^
comprehended the motion picture
theatres of the ten leading Bavarian
cities.
Number of Bavarian Theatres
The available information 's still
fragmentarj' — so much so as to per-
mit of no definite conclusions — but
it is sufficient to give interesting
glimpses of the possibilities of this
form of entertainment as an educa-
tional and amusement factor.
On January 1, 1913, the motion
picture theatres in Bavaria's largest
cities numbered 72, with a total seat-
ing capacity of 14,669, distributed as
follows :
^Munich. 32 theatres, seating 4,654;
Nuremberg, 14 theatres, seating 3,379;
Fuerth, 5 theatres, seating 1,271;
Augsburg, 4 theatres, seating 1,005;
Wurburg, 4 theatres, seating 960;
Ludwigshafen. 3 theatres, seating
1,050: Kaiserslautern, 3 theatres, seat-
ing 659; Regensburg, 3 theatres, seat-
ing 935; Bamberg, 2 theatres, seating
390; and Hof, 2 theatres, seating
366.
It may also be noted that every-
where the number of cinematograph
theatres has increased greatly since
January 1; for instance, on August 1,
1913, there were 42 such places of
entertainment in Munich and on No-
vember 1 there were 23 in Nurem-
berg.
Contrast with Theatres
Most interesting is a comparison of
the attendance at the motion picture
houses with that at other places of
amusement. In the city of Hof, for
instance, the total attendance at
places of public amusement during
the year 1912 was 209,551. Of this
total, 138,610, or nearly two-thirds,
was at the motion picture theatres.
Attendance at other places of public
amusement was as follows: Thea-
tre, 38,106; concerts, 8,562; public
dances, 3,967; circuses, 6,997; other
places of amusement, 13,309.
In the city of Fuerth during the
month of December, 1912, the at-
tendance at the motion picture thea-
tres was 14,080. With the exception
of the city theatre, the attendance at
all other places of public amusement
there, including theatrical entertain-
ments, concerts, public dances, etc.,
from September 18 to Decemlier 31,
1912, was 12,607, or some 1,500 less
than at the cinematograph theatres
for the month of December alone.
Collect Amusement Tax
]\Iany Bavarian cities collect an
amusement tax (Lustbarkeitssteuer) ;
that is, every ticket for any public
place of amusement pays a tax, rang-
ing from 2 to 10 cents, according to
the price of the ticket. In Wurzburg
the returns from this amusement-tax
collection offer also an interesting
comparison.
From April 1 to December 31, 1912,
the city of Wurzburg collected $7,668
in amusement taxes, ■ and of this
sum $2,793 was paid by the motion
picture theatres. The receipts from
other places of public amusement
were: City theatre, $933; concerts,
$678; public dances, $307; circuses,
$884; all other public amusements,
$2,073.
These figures indicate clearly the
position of the motion picture thea-
tre as the most popular of the amuse-
ments of the people. The prices are
always moderate and mostly very
low; but it must be noted that con-
certs and musical entertainments of
all kinds are frequent in Germany, at
very low and often merely nominal
prices of admission.
The ordinary prices at the motion
picture theatres are 20 to 80 pfennigs
(4.76 to 19.04 cents); in Nuremberg
there are some with a minimum ad-
mission price of 10 pfennigs (2.38
cents) and in Munich with a mini-
mum of 15 pfennigs (3.67 cents).
Both cities have also an occasional
gorgeously decorated cinematograph
theatre where the best seats cost 2 to
2.10 marks (47.6 to 50 cents).
Censorship Is Rigid
Being thus within the reach of all
classes of the population, the impor-
tance of the motion picture theatre as
an educational factor, as well as a
source of relaxation, is not to be un-
derestimated. The film censorship
is rigidly enforced; the attendance of
children under 16 years is absolutely
forbidden except at the so-called chil-
dren's exhibitions, for which strict
regulations are prescribed. The Ba-
varian Board of Film Censors, from
the beginning of its activities on
April 1, 1912, until June 30, 1913,
passed on a total of 8,836 films. Of
these, 780 were forbidden and 1,096
were passed only after certain scenes
had been eliminated.
Of conditions in Norway, some
pertinent observations are made by
Consul B. M. Rasmusen, v/riting
from Bergen:
According to the annual statement
made to the city authorities by the
Bergen motion picture theatres, the
receipts for the past year markedly
increased and indicate that film shows
are gaining in popularity with all
classes.
There are at present eight modern
motion picture theatres in Bergen, a
ninth is under construction, and one
or two more contemplated. The
present number would be adequate
if the attendance were properly dis-
tributed, but complaints are frequent
that the attendance at Sunday per-
formances is too large and that ven-
tilation at such times is insufficient.
A list of the motion picture theatres
in the Bergen district is forwarded.
Censorship is exercised in regard
to the character of films, hours of
performance, space, and ventilation,
and the city receives a fixed percent-
age of the gross receipts. The total
receipts and amount of tax collected
by the city during the last three years
were as follows: 1911 — total' receipts
$51,992, tax $2,600; 1912 — receipts
$89,340, tax $5,636; 1913 — receipts
$100,768, tax $10,076. The tax was
increased from 5 per cent to 10 per
cent in November, 1912.
The price of admission is 40 ore for
adults and 20 ore for children, which
is very nearly equivalent to 10 and 5
cents, and the theatres are kept open
from 5 p. m. to 10 p. m. every day,
with a change of program twice a
week. Programs vary in length from
1/4 to 2 hours and are usually ac-
companied by excellent orchestra
30
THE MOTION PICTURE NEWS
music. The tendency of late has been
to exhibit long films illustrating his-
torical events or presenting the
dramatic version of popular novels,
but the comic films are still well
liked by all classes.
Hints to American Producers
From the fact that, as a rule, they
portray heroic action and stirring
scenes, American films are popular
and may be depended on to continue
so if judiciously used.
The kinds of American films that
would sell best in this market are
those describing outdoor life, racing,
heroic action, construction work, and
industrial progress.
Some of the local managers gave
it as their opinion that American
films would be quite extensively used
if there were branch houses in Nor-
way from which films could be
rented.
European houses do this; American
films from the Biograph, Edison, and
Vitagraph companies, and European
films from the Gaumont, Eclair, and
Barker companies, are supplied by
film agencies at Copenhagen and are
kept in the circuit until worn out.
The circuit in Norway is small and
there is no likelihood that there will
be found a market for the sale of
films, new or second-hand, so long
as they can be obtained as at present.
The Spanish situation is thus
summed up by Consul Charles S.
Winans, writing from Seville:
As a popular form of entertain-
ment the cinematograph exhibition is
conducted in Seville in winter by the-
atre lessees and in summer (when
from June to September no rain falls)
by independent managers and open-
air vaudeville houses. In winter,
indoors, the prices for seats are 3 to
9 cents for a 2-hour exhibition; in
summer, in the city's squares or in
open-air theatres, the admission
ranges from 2 to 9 cents, according
to location of seat, although hun-
dreds of people may and do see the
entertainments from without.
Favorite Films
All classes of society attend these
exhibitions, which are often accom-
panied by classic or light-opera music
furnished by military bands. The
films themselves are the excel-
lent products of such houses as
Pathe Freres, Gaumont, and Nor-
disk.
Besides good workmanship, these
films often possess the great advan-
tage of illustrating the histrionic
o.bility of well-known European ac-
tors and actresses. Generally, too,
the plays are worth while and well-
.'taged. Such films as "Quo Vadis"
?Tid dramatizations of other famous
novels are especially popular here;
a'so, of course, spectacular represen-
tations of ancient historical or mytho-
logical events and dramatizations
Jrom the Old Testament.
Comparatively few films shewn in
Seville are reproductions of actual
events of current history, such as
processions and similar happenings,
ynd very seldom is Seville itself seen
in the films, although recently a mo-
tion picture photographer visited this
city with his company of actors in
search of the proper setting for a
Sevillian play.
In almost all cases the local ex-
hibitors rent films for three or four
days, during which period these films
are subrented — that is, the exhibitors
agree among themselves to rent films
from each other, thus reducing the
expense to all. Of course rents vary
widely according to the value of the
film. The names of the houses from
which Sevillian e.xhibitors rent films
are forwarded.
AT last the motion picture theatre
de luxe and the Folies Bergere
of picturedom has arrived. The won-
derful progress of the silent drama
in Broadway has made it inevitable,
and the coming week will probably
usher in the newcomer in the form
of an experiment never before at-
tempted either in Europe or this
country.
The innovation is the Broadway
Rose Gardens Theatre and Danse de
Pierrette, at Broadway and 52d street,
which as the name implies is a com-
bination of motion picture theatre,
ball room and dining garden. A big
investment has been made to equip
the establishment along elaborate
lines, and here, amid beautiful and
refined surroundings the finest prod-
ucts of the Thanhouser Film cor-
poration will be given their premier.
Two photoplay productions that
have been widely heralded were the
first offering to be shown, "A Million
Dollar Mystery," which is to run in-
definitely in serial form, and 'The
Terrors of the Deep," which is the
first picture filmed under a new proc-
ess by which photography is possible
at the bottom of the sea. The latter
was made in southern waters where
marine life abounds and includes a
desperate battle between man and
shark, taken in the West Indies.
The diver is shown without helmet
or diving suit and unarmed save for
a knife at his belt. Then comes the
huge man-eater, scenting his prey.
Vainly the diver seeks to escape by
swimming — the hungry monster, at
Few American Pictures
American films are rather infre-
quently shown and only the best
compete successfully with the films
generally used here. Thus far Ameri-
can pictures have seemed somewhat
inferior to the average European
films, in part because of their work-
manship and in part because of their
execution and staging. The subjects,
too, sometimes fail to appeal to a
Spanish public, although this failure,
of course, argues no intrinsic fault in
the films themselves.
The police authorities of Zurich,
writes Consul-General David F. Wil-
bur, from Zurich, Switzerlana. have
decreed that the use of celluloid cine-
matograph films shall be forbidden
after June 1, 1915, and that after that
date the use of only non-combustible
films, or such as are not easily com-
bustible, shall be permitted in the
motion picture theatres of this city.
home in his native element, pursues
relentlessly. Then the fight is on!
Every time the shark turns over to
crush the victim in his mighty jaws
the diver lunges at the monster with
his knife. Repelled by pain the shark
veers of¥, only to return when he sees
the diver seeking to escape. Again
and again the attack is renewed and
each time the heroic diver drives him
of¥. Finally the shark closes in for a
finish fight.
In desperation the diver throws his
left arm about the huge fish to give
himself a brace for the final thrust,
and in a moment his blade has reached
a vital spot. The man-eater floats
away dead and the diver is ultimately
pulled aboard the small boat from
which he has been seeking coral.
Charles J. Hite, president of the
Thanhouser Film Corporation, is
president of the Broadway Rose Gar-
dens Theatre and Danse de Pierrette.
George F. Kerr, prominent in the-
atrical and amusement circles is vice-
president and general manager.
MODEST, BUT CONFIDENT
Here is a part of an application re-
ceived at the Universal studio in Hol-
lywood recently:
"I am willing, even, to carry a spear
at first. I am old enough to know
what I can do but young enough to
be beautiful. You will not regret giv-
ing me a job because I am destined
to become a second Mary Pickford.
I can get a good job with any com-
pany but I prefer the Universal.
Write me at once."
Open Novel Motion Picture House
The Broadway Rose Gardens Theatre and Danse de Pierrette Combine
Film Drama with a Ball Room and Dining Garden
THE MOTION PICTURE NEWS 31
GALVANIZING A ' DYING" PROPOSITION
By E. D. Torgersox
It Was About tlie Only Thing: Left in the Way of a Theatre That Wasn't Working When Bianchi Struck Mobile —
Now It Is One of the Ornamental Houses of the City
WHAT one man can do with a
small theatre is exemplified
in the case of the Bijou, in
Mobile, Ala., under the progressive
management of Joseph Bianchi, for-
merly 01 Columbia patent fame, who
is conducting it as the Empire.
When he started in the business in
Mobile just two jears ago, Mr. Bi-
anchi wanted to do things on a large
scale. He interviewed all the exhib-
itors of the city, desiring to know just
how the}- stood on the subject of one
companj' operating a number of the-
atres. But they were flat-footed in
their conservatism, and would have
nothing but the independent war thej-
had been waging since the beginning
of their business.
Mr. Bianchi wanted to control sev-
eral, wanted to buj' several, but he
found the field all but closed. All but
closed, but not so tightly that Mr.
Bianchi could not squeeze through a
crack which a poor expiring little the-
atre on Dauphin street offered him.
iMr. Bianchi bought it just for an ex-
periment. It was called the Bijou.
It had so narrow an entrance that j'ou
hardly knew you were near a theatre
until you had fallen into it. It con-
sisted largeh- of a small room uncom-
fortably filled with opera chairs, which
kept their balance upon an impossible
angle described by the floor in its
descent from the entrance at the rear
to the screen. i\Ir. Bianchi had been
told that nobodj' had ever made a
success of the little theatre, but this
did not deter him from going ahead
with plans for making the house at-
tractive. The front of the house was
made attractive with plate glass and
marble.
THE stj-le of architecture is Ital-
ian Renaissance, the effect of
which is distincive and pleasing. A
high arch flanked by two marble
columns on either side give the im-
pression of stabilitj-. Fine statuary,
consisting of two heralds, a j^outh
and a maiden, beautify the front on
either side, readj- in announcing the
attractions within, to 'proclaim the
dawn of a new era in motion picture
photograph}-.
The lobby is lined with genuine
Italian marble; the doors, showing
art glass designs, make the entrance
to the Empire most inviting. The
spacious auditorium, having a seating
capacit}- of 581, has an arched ceiling
thirty-four feet high, and is amply
Ventilated bj^ three powerful exhausts
with a drawing capacitj- of thirty-
three thousand cubic feet per minute,
completely changing the air everj- two
and a half minutes.
A ladies' rest room opening to the
street on the second floor of the front
is free to all ladies, whether visiting
the performance or not.
Another unique idea is the reserva-
tion of certain days as "visiting days."
At such times, special attendants
are ready to take patrons to the pro-
jection operator's booth, acquaint
them with motion pictures' mechan-
ism, and make them familiar with
ever}- detail of the operating room.
Besides, through the means of
newspaper advertising, Mr. Bianchi
had the name of his theatre on the
lips of thousands by the use of a puz-
zle contest which he inaugurated
through the medium of a little de-
scriptive booklet which he distributed
to his patrons at the opening per-
formances. Scattered through the
pages w-ere a number of misspelled
words.
TO the persons handing in the cor-
rect solution ^Ir. Bianchi offered
as a prize as many free tickets to the
Empire as there were words in the
sentence of misspelled words.
Here a little ingenuity caught nap-
ping three or four hundred of the
thousands who tried. "Thee" and
"Beste" and Onley" were easy words
for the public, and of course "Em-
pyre" escaped none. Consequently
there were hundreds of solutions
turned in giving the motto as "Em-
pire— the Best Only."' But a little
more watchfulness w-as necessary to
win that prize.
Mr. Bianchi had hit upon a word
which is one of the favorite stumbling
blocks even of practiced write-3, and
he spelled it "preperations." iSIany
unsuccessful contenders for the prizes
remarked sarcastically afterwards that
iNIr. Bianchi didn't know how to spell
it himself when he prepared the book-
let, but Mr. Bianchi had made prepA-
rations for that argument, and he
wasn't surprised. Anyway, the cor-
rect solution was "Preparations for
the Best Only at the Empire."
That was a triflle, but it is valu-
able in illustration of what exhibitors
ma}- accomplish with trifles.
The Empire, with its lavishly beau-
tiful interior and attractive exterior,
its softly carpeted aisles down which
fleet-footed and courteous-voiced boy
ushers conduct the public, proved a
show place pleasant to visit. People
got the habit. They didn't — and
don't — mind the dime, for it was —
and is — worth the difference.
Mr. Bianchi secured exclusive rights
for Kinemacolor pictures, dramas in
natural colors. They are part of six
reels daily that the Empire offered
the public at the beginning.
MR. BIANCHI'S daily program
is carefully selected with a view
to pleasing everybody. There are
travel pictures, scenery and educa-
tional films. Western dramas and
thrillers for the small boy admirer of
melodrama and his equally impres-
sionistic brother of adult age; there
are pictures with a moral; pictures
that are spectacles for the artistic eye.
Feature films of unusual pretentions
— those that formerly were seen in
IMobile only at the big theatres at an
increased price — were given special
attention. He realized their advertis-
ing value in giving his theatre the
stamp of the distinguished, the indi-
vidual, the different theatre. Pictures
like these, of undeniable artistic supe-
riority, Mr. Bianchi regarded as the
best means of reaching that class of
theatre-goers who still stick exclu-
sively to the legitimate stage for their
entertainment.
"Once attract these to my theatre,"
Mr. Bianchi reasoned, "and I have
made regular patrons of them."
The feature films were good bait,
so to speak. Mr. Bianchi did not pre-
tend to overlook the important fact
that the nickels of the masses furnish
the foundation for success in the mo-
tion picture business, but he also real-
ized that too strong a play to this ele-
ment would not work to the advan-
tage of a high-class theatre like the
Empire.
It cannot but make a lasting first
impression on the visitor to the Em-
pire, when, on producing his money
at the cashier's window and telling
"How- many," the tickets are shot be-
tween his fingers with a business-
like click from a patent ticket-vend-
ing machine.
The management was careful to se-
lect the most desirable attractions.
"tT doesn't take much experiment
A to learn what kind of pictures
your public wants," said Mr. Biaachi,
in discussing this subject for The
Motion Picture News. A little obser-
vation will tell you whether or not a
certain style of comedy really pro-
vokes laughter, or whether the audi-
ence sits through it glum and unappre-
ciative. I watch my public, and try
32
THE MOTION PICTURE NEWS
The Maxine Opens in Buffalo
Ladies' Orchestra a Feature of New Theatre in South
Ten-Cent Standard in Force.
Park Section —
Special to The Motion Picture News.
Buffalo, N. Y., July 9.
BUFFALO'S South Park district
has a new and beautiful motion
p'cture theatre, the Maxine, which
opened to a capacity and highly
Belle Campbell. The members of
this orchestra are noted throughout
the city, for all winter they have been
rendering exceptional programs at
Statler's restaurant in EUicott square.
Architecturally, the theatre is one
THE MAXINE, NEWEST OF BUFFALO'S PICTURE THEATRES, IN THE SOUTH PARK
DISTRICT
to keep my hand on its amusement
pulse."
]\Ir. Bianchi succeeded in obtaining
for his theatre a distinctive line of
pictures which soon built up a big
clientele.
In other houses, it had been the
practice to offer two reels without
orchestral music, illustrated songs or
vaudeville, the merit of the pictures
relied on to draw the crowds. Pres-
ently an advertisement appeared in
the newspapers to the effect that a
certain house, at that time the largest
and most pretentious in the city,
would begin showing three reels of
film for five cents.
Not long after that, another the-
atrfe tried to go the field one better
by engaging an orchestra of compe-
tent musicians, an improvement upon
the doleful and monotonpus electric
piano. These changes elsewhere were
due to Mr. Bianchi, whose progress-
ive methods compelled competitors to
wake up.
ARTHUR JAMES IN CHARGE
OF MUTUAL PUBLICITY
Arthur James, formerly widely
known under the nom de plume of
"Beau Broadway," in the "Morning
Telegraph," who was engaged by
President Aitken, of the Mutual Film
Corporation, a few weeks ago to
carry out some special plans which
Mr. Aitken had in contemplation in
connection with the Mutual scenario
department, has taken charge of the
departments formerly managed by
Philip Mindil, who resigned about a
fortnight ago.
Mr. James's new duties include
editorial direction of "Reel Life" and
"Our Mutual Girl Weekly." In ad-
dition to this, he will continue to
plan and edit the scenarios of "Our
Mutual Girl" series, four of which
have already come from his pen.
Mr. James recently returned from
Canada, where he spent some time
with Irvin Cobb, the well-known
humorist, plotting out a number of
"Our Mutual Girl" scripts, which will
shortly be shown on the screen.
MOTHER OF EARL METCALFE
DIES
Mrs. Cora B. Metcalfe, mother of
Earl Metcalfe, of the Lubin Stock
Company, died on June 21 following
an operation at the Bethesda Hos-
pital in Cincinnati. The deceased was
fifty-six years of age. The funeral
took place in Newport, Kentucky.
Earl Metcalfe has the sympathy of the
entire Lubin studio.
PEARL WHITE ON VISIT
Pearl White, star of the "Perils of
Pauline," is spending July with her
mother at Gulfport, Miss.
pleased audience on Monday evening,
June 29.
The Maxine is situated at Seneca
and Cazenovia and is equipped with
all modern improvements in the mo-
tion picture world, such as Simplex
machines and Gold Fibre screens. It
has a new forced air ventilation sys-
tem, which completely changes the
air in the theatre every three min-
utes.
It has the latest indirect lighting
system effects, is absolutely fireproof
and has a seating capacity of 800.
One of the unique features is a ladies'
orchestra, under the direction of Miss
Special to The Motio^i Picture News.
Spokane, Wash., June 30.
BUSINESS houses which aid strik-
ing picture operators in spread-
ing libelous reports about a theatre
are liable for damages sustained by
the theatre, according to a decision
handed down by Judge J. Stanley
Webster in the Superior Court here.
The ruling is the culmination of a
series of lawsuits brought by the
Cyclohomo Amusement Company,
following a strike of picture oper-
ators at the Majestic and Lyric the-
of the most beautiful in Buffalo, and
is an ornament to the South Park
section. The best in the photoplay
world is to be the theatre's policy at
all times.
"A Million Bid" and "Classmates"
were among the attractions of open-
ing week. The Maxine is a ten-cent
house with a large territory to draw
upon, having only the Cazenovia, a
five-cent theatre, as a competitor.
Large crowds have been the rule all
week, and the management has re-
ceived many compliments upon the
beautiful theat e.
C. B. Taylor.
atres. It carries with it a judgment
of $300 damages against the Hay-
ward-Larkin outdoor advertising com-
pany and of $11 against the print
shop owned by Frank B. Gregg.
It was shown that the print shop
has prepared and the advertising com-
pany had circulated, at the solicita-
tion of the strikers, libelous posters,
declaring the theatres to be unsafe
because the picture machines were in
the hands of non-union operators.
The suits originally were brought for
$20,000 each.
Spokane Theatre Wins Strike Libel Suit
Judge Fines Advertising Company for Posters Denouncing Work of Non-
Union Operators — Verdict of $300 Granted
THE MOTION PICTURE NEWS
33
ONE MAN AGAINST A CITY
Against These Odds, Diebold Played High-Class Pictures, Good Music, Good Ventilation, Cleanliness,
Courteous Employees, Live Advertising and the Best Equipment as His Trump Cards and Won
JANITORS, ushers, musicians,
young women who know how to
be polite — to many men they are
mere menials, hired at random at the
lowest possible wages, and hired only
when the show can't possibly drag
along vy'ithout them,
^ffo A. J. DiejDold they are factors
of serious importance, business get-
ters selected with painstaking care.
Diebold believes that a musician or
a janitor can bankrupt a motion pic-
ture business.
He knows that a young lady who
has the talent to apply good manners
and a sweet disposition to practical
matters can make a motion picture
theatre a big success.
He has reasons for his faith in jani-
tors, ushers, musicians and polite
women.
They played an important part in
helping him beat prejudice against
motion pictures in a mid-west citj'.
They helped him to success with
three motion picture theatres and
will help him with a fourth.
They helped him to success with
a high-class motion picture theatre
where high-class productions are ex-
hibited to audiences of people who
have high-class tastes and who are
willing to pay high-class prices.
The interesting part is that Die-
bold's high-class theatre is in Cedar
Rapids, Iowa, where the people, who
pay high prices to see high-class
shows, four years ago would have
been ashamed to be seen in a motion
picture theatre of any kind.
A MAN'S success can be measured
accurately by considering the
obstacles he has conquered. With
common sense applied to janitors,
ushers and musicians, Diebold con-
quered prejudice, educated the public
to demand the best in motion pic-
tures, and developed a new theatrical
street in Cedar Rapids, Iowa.
A. J. Diebold, then manager of the
Jefferson Motion Picture Theatre on
Jefferson street, Buffalo, New York,
journeyed West in 1909. He had as
a partner F. W. Young.
Diebold & Young investigated
the situation in Cedar Rapids and
found that the two motion picture
theatres in Cedar Rapids were con-
sidered an evil which ruined the
morals of the youth of the city.
Preachers preached, editors wrote
and reformers agitated against mo-
tion pictures in general.
Diebold & Young were not afraid
of prejudice. They saw that the mo-
DIEBOLD DICTA
The best equipment is the cheap-
est in the end.
If the manager is careless, the
employees wiJ) be careless.
"Newspaper advertising pays, but
the ordinary theatre card " means
nothing.
I believe in big feature produc-
tions.
Nothing disgusts people like poor
ventilation, or too much or too
little heat.
Rough pounding on a piano is
worse than no music at all : music
should add to the entertainment —
not annoy.
There is nothing so cheerful as
cleanliness.
The high-class theatre is the
coming picture theatre.
tion picture business was in its in-
fancy.
And they decided that the preju-
dice really was not against motion
pictures in general, but against a
certain class of pictures being ex-
hibited in a certain class of supposed
theatres.
Cedar Rapids looked to them like
virgin soil. In spite of the prejudice,
Diebold & Young secured backing
and expended $15,000 in changing a
section of an office building into a
theatre which they called The Prin-
cess. This theatre was on Second
avenue.
All other theatres were in another
part of the business district of Cedar
Rapids. The wise heads of the city
advanced the opinion that The Prin-
cess could never succeed, because it
was on a street not frequented by
amusement seekers.
Diebold & Young nevertheless
were cautious. They did not attack
the prejudice against motion pictures
with a sudden blow. They opened
The Princess on February 1, 1910,
not as a theatre of motion pictures
exclusively, but as a sort of half-way
proposition between vaudeville and
pictures.
BEFORE The Princess was twelve
months old, Diebold & Young,
through careful study of their audi-
ences, ascertained that the people
took more interest in good pictures
than in the vaudeville The Princess
could afford to play.
This was a sure sign that the preju-
dice against pictures was disappear-
ing. Diebold & Young discontinued
the vaudeville and turned The Prin-
cess into an exclusive motion picture
theatre.
Arguments were advanced that mo-
tion pictures would not attract
enough people to keep up the ex-
penses of a theatre like The Princess,
and the old argument about the
location was repeated. Diebold &
Young, however, allowed the town
philosophers to do the talking, and
contmued sawing wood.
Young took charge of the mechani-
cal department. First class equip-
ment was purchased for this depart-
ment. The screen was watched for
flaws, and every time a flaw was dis-
covered the operating department
began studying and experimentmg to
eliminate the flaw.
Diebold took charge of the ^ront of
the house. He hired the best |.ianist
he could find. Diebold worked on
the theory that practically every
father in Cedar Rapids had a daugh-
ter at home and that the daughter
played the piano, or that the father
had a graphophone in the house.
Therefore every father knew good
music.
Diebold believed that rough pound-
ing on a piano was worse than no
music at all in a picture theatre. The
people paid to be entertained. The
purpose of the music was to add to
the entertainment, not to annoy.
Diebold hired a janitor, whose
duty it was to keep the theatre scru-
pulously clean. And Diebold searched
through the theatre for dust, to make
work for the janitor.
"There is nothing so cheerful as
cleanliness," said Diebold.
Also Diebold hired two ushers and
devoted several weeks to teaching
them how to handle patrons quickly
and how to avoid disturbing the peo-
ple who were seated when the pic-
ture was on.
The most important task Diebold
assigned to himself. He was always
in the front of the house, ready with
a smile, ready to answer questions
and to provide convenience for his
patrons.
WITHIN a year there was prac-
tically no prejudice against
picture theatres in Cedar Rapids.
Diebold had a show which father
and mother would come to see, and
after seeing, would want the diildren
t" see.
her managers took notice, and
mprovement of picture theatres
34
THE MOTION PICTURE NEWS
became a veritable craze. Also other
theatres were being established rap-
idly.
Cedar Rapids now has twelve mo-
tion picture theatres, and two new
theatres will be built next spring.
In the meantime Young sold out
and entered another business.
Diebold was marching with the pro-
cession of progress.
He realized that to keep up with
the procession he must continue im-
proving. He interested a local capi-
talist, Michael Ford, and Mr. Ford
got busy building a new motion pic-
ture theatre on Second avenue, across
the street from The Princess. The
amusement seekers now were crowd-
ing Second avenue. The new theatre
v/as named The Palace. It had a
capacity of 735 seats. The building
alone cost $28,000.
Diebold opened The Palace on June
1, 1912, and began to enlarge on his
simple ideas of providing amusement,
pleasure and convenience for the
public.
He had to enlarge, for The Palace
was no ordinary picture show. It
was intended for high-class patron-
age.
The regular admission price was
10 cents, but the price for feature
films were 20 and 25 cents. The
Palace played five shows daily.
DIEBOLD selected his stafiE with
painstaking care. He was not
too economical when he did so. He
hired an orchestra of four persons, a
janitor, an operator, an assistant op-
erator, two ushers and a young lady
who is called the assistant manager.
If you enter The Palace you will
•meet in the front of the house a
young woman who apparently has
nothing to do but to enjoy herself.
She is the assistant manager, and if
you will watch closely you will find
that she does work which one would
think no one person could do, for the
assistant manager knows almost
every woman and. child who enters
the theatre.
The assistant manager is a smart
young woman. She has the talent
to meet people without wasting too
much time with them. Women and
children are her specialty, but like a
hawk she watches the ushers and
keeps them from becoming careless.
No usher carelessly slams the seats
while she is around, and she is around
all the time.
THE orchestra is another impor-
tant factor. Diebold hired four
of the best musicians in Cedar Rap-
ids. Although they are only four in
number, they furnish better music
than would eight inferior musicians
for the same price.
Diebold's idea is to give his pa-
trons music as good as the best they
hear in any vaudeville or drama the-
atre in the city. And the orchestra
leader must keep up with the times
on his music and must select his pro-
gram with care.
Diebold says that the orchestra not
only provides entertainment, but adds
class to The Palace. He argues that
very often a motion picture shows a
greater drama than can be played on
anj' stage and that such a picture
must be accompanied by good music.
THE janitor is no ordinary janitor
with six buildings to care for. He
devotes all of his time to The Pal-
ace.
He is kept busy keeping the thea-
tre clean, maintaining proper ventila-
tion and the right amount of heat.
"Nothing disgusts people as poor
ventilation or the discomfort of too
much or not enough heat. People
do not come here to be tortured,"
s?ys Diebold.
Diebold adds his ability to that of
his staff. He has a manager at The
Princess, but he keeps busy seeing
that the employees in both theatres
do their work properly.
He works on the theory that if the
manager is careless, the employes are
careless.
Ask Diebold about the operating
room, and he will explain that he
can't tell you without taking a week's
time to do so. He buys the best
equipment to do good work all the
time and especially to be ready in a
case of emergency.
He says that the best equipment is
expensive, but is the cheapest in the
end. He has had all kinds of trouble
with operators, but he secured good
service by demanding expert work-
manship.
His theory is that able workmen
take pride in their labor and are glad
to deliver the best they have.
DIEBOLD, of course, does not
neglect his advertising. The
entrance to The Palace is an orna-
ment to Second avenue in Cedar
Rapids.
As a special advertising feature he
uses an electrically illuminated foun-
tain in front of the house.
He makes a study of posters and
takes pains to place these so that
they will advertise and at the same
time ornament the front.
Diebold believes that newspaper
advertising pays. Often when he has
a feature film he buys a page ad in
the local newspapers. In this adver-
tising he was disappointed only once.
That was when he had his first big
feature and charged 35 cents admis-
sion.
The people were not yet educated
tc, paying such a price to see a mo-
tion picture. Instead of considering
this a failure, Diebold continued to
secure features and to advertise them
freelj'.
Now he packs the theatre with a
feature, regardless of the price it costs
to book it.
The ordinary theatre card in the
newspaper has no attraction for Die-
bold. Advertising The Palace, he be-
lieves, means nothing.
The advertisement must announce the
picture which will be shown and must
announce it in a way which will rouse
the interest of the public.
BIG features, Diebold has learned,
sometimes have a tendency to
injure the steady business. People
v/ho have seen a great production
sometimes do not care to come back
to see an ordinary picture.
But Diebold believes in the big
productions. He secures them as
often as he can. He changes the
program at The Palace four times
each week, and he tries to select his
program so that the theatre has some
high-class picture to offer the public
every day.
Nevertheless, Diebold finds that all
Americans share the same ideas. All
like to see a good story picture and
all like to see foreign lands and the
great work which is being done in
this world.
Some demand better music and
more convenience and are willing te
pay for it, while some are not so
particular and do not discriminate
when they can get cheaper entertain-
ment even if all that goes with it is
not all that it might be.
To those who want entertainment
at a low price Diebold now offers
The Princess where the program
changes daily and where the admis-
sion is only 5 cents.
DIEBOLD, however, believes that
a high-class theatre like The
Palace is the coming picture theatre.
It is the theatre for the mothers and
children. Diebold firmly believes that
the mother and the "kids" have a
great influence over the father when
it comes to the selection of an en-
tertainment.
He says, "Every man wants his
children to have something better
than he had himself.' The father
might not care so much about con-
venience for himself, but he wants
the children to have it."
Diebold has so much confidence in
a theatre like The Palace and Capi-
talist Ford has so much confidence
in the same theatre that both are
now building a motion picture house
in Waterloo, Iowa, which will cost
.$.35,000. This theatre will be man-
aged, strictly according to the Die-
bold ideas.
THE MICTION PICTURE NEWS
35
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EDITOR'S NOTE.— It is the desire of "The Motion Picture News" to include under this heading
novel advertising ideas, successful schemes in the management, decoration and equipment of the the-
atre— everything, in fact, done by the exhibitor to stimulate his trade. We invite every exhiljitor to
mite us about any new enterprise he has; also to come to us for advice or information along any line.
Address: Editor, "The Motion Picture News." 220 West Forty-second Street, New York City.
THEATRE INSTALLS COOLING
PLANT
JOHN W. CORNELIUS, manager
of the Lyric, an all-picture house,
at 114 North Sixth street, St. Louis,
has equipped his theatre with a
Stepco air-cooling system. The ma-
chine will deliver cooled and washed
fresh air to the theatre at the rate of
twenty thousand cubic feet per min-
ute. A seven-foot exhaust fan drives
out the foul air from the building.
HE BOOSTS BUSINESS BY 'PHONE, TOO
GARB USHERS IN WHITE
M.\NAGER A. N. Wolff, of the
Colonial Theatre, in Rochester,
N. Y., has uniformed his ushers in
white duck suits for the warm weath-
er. It is proving a pleasing change,
as the uniforms make the wearers
and the theatre look cool and com-
fortable, no mater how warm it is
outside. Many favorable comments
have been heard on the innovation.
A COUPON PROPOSITION
IN order to stimulate business under
the management of the owners,
after several unsuccessful attempts
had been made to operate the play-
house on a paying basis, Harry Hav-
eson and ^lichael Gilinsky inau-
gurated a system of distributing cou-
pons good for admission to the
Broad Street Theatre, Trenton, N. J.,
simultaneously with changing the
policy of the house from burlesque
to motion pictures.
The Broad Street Theatre, situated
at South Broad and Livingston
streets, is just outside of the shopping
district proper of the city and it lias
practicalh- never been a paying en-
terprise; it has had many managers
and lessees.
A' few days ago, following a news-
paper campaign against the respecta-
bility of the shows given, the place
was closed by the police and later
abandoned by the lessee. The own-
ers then decided that instead of leav-
ing it vacant they would convert it
into a motion picture house.
The theatre is a handsome place of
amusement, with one of the largest
seating capacities of any of the houses
in Trenton. It was built only a few
years ago at a cost of $100,000.
THE novel idea and the unusual
method in the presentation of
motion pictures has become one of
the strongest factors in the business
of' popularizing the motion picture
theatre.
In the management of two of the
most popular motion picture houses
in Springfield, O., the Princess and
the Majestic, Philip Chakeres has
built up a large and exclusive patron-
age by utilizing such ideas.
Recently he visited Cincinnati and
after an introduction to several lead-
ing exhibitors by Manager "Gus"
Mueller, of the Warner Feature Film
Companj', he entertained his auditors
with a detailed explanation of the
workings of some of his best ideas.
His tips were responsible for bring-
ing into play several managerial
•Q<?ie-bppks and pencils,
ii''^ Every employee of his theatres,
from the film operator to the usher,
is interested and has his eyes open
for the creation of novel ideas. It
means money to them, for cash prizes
are given for every idea that is
adopted.
One of the cleverest of Mr. Cha-
keres' new moves is one of his first,
which, he says, was successful froin
the start and was responsible for an
almost incalculable increase in the
business of his houses.
-As the patron enters Mr. Cra-
keres' theatres, he is ushered to a
row of writing desks and asked to
register on a small card his name and
the name of the ''movie" plaj^er who
is his faA'orite actor or actress.
He is also asked to leave his tele-
phone number with the promise that
whenever the player appe;ars at the
theatre, the patron will be called up
and informed of the chance to see
the new film.
This idea was taken up so quickly
and eagerly by the patrons and fol-
lowed out so faithfully by the man-
agement that it is one of the many
distinctive features of the Chakeres
houses.
By reason of this scheme. !\lr. Cha-
keres has been enabled to secure in-
valuable information regarding the
class of pictures demanded by his
audiences. It has proved of mutual
benefit to the citizens of Springfield
and the motion picture theatres.
Following this plan Mr. Chakeres
evolved his program scheme, which
consists of printing, a week in ad-
vance, the schedules of films which
will be shown at his theatres.
The programs are elaborate affairs,
printed on good paper, and profusely
illustrated. They contain, besides
these schedules of his releases, brief
but complete synopses of the stories
of the pictures which are being
shown at each performance.
KEEPING 'EM INTERESTED
"ly'EEP the public interested," is
one of the mottoes of B. A.
Holway, live-wire manager of Proc-
tor's Broad Street Theatre, Elizabeth,
N. J. In keeping with this policj' Mr.
Holway has inaugurated a series of
souvenir days at his theatre.
When he was advertising the
coming of "A Million Bid," several
thousand postcards bearing the por-
trait of Anita Stewart, who plaj'ed
the lead in the picture, were given
out. More recently, cards with the
picture of Mary Pickford were dis-
tributed to patrons of the Broad
street house advertising the booking
of "A Good Little Devil." As Miss
Pickford is a popular favorite with
"movie" fans here, the giving out of
the postcards drew big houses at the
souvenir performances.
CHORAL CLUB TO AID FEATURE
THE Grand-Leader Department
Store employes, St. Louis, have
organized a Choral Club of seventy-
five members, that have been making
considerable reputation for them-
selves in and about St. Louis. Wm.
Sievers, manager of the new Grand
Central Theatre, Grand and Lucas
avenues, saw possibilities in the club
as a novel attraction for his theatre,
and he booked the entire aggregation
in conjunction with the feature film,
"The Port of Missing Men." The
audiences were big and highly appre-
ciative.
36
THE MOTION PICTURE NEWS
PUTTING THE ICE-BOX TO
GOOD USE
HU. NEWSOME has installed in
• his Trianon Theatre, Birming-
ham, Ala., a big 24-inch blow fan
rigged up with an ice-box, the cold
air entering the theatre from behind
the stage through an opening about
ten feet from the floor and to the side
of the big pipe organ.
'Sir. Newsome states that the at-
mosphere of the room has been ap-
preciabl}' cooler and that he notices
a better attendance since he started
the new arrangement just a day or
two ago. He has arranged a large
box of ice behind the stage and has
so fixed it that the air blown into the
theatre by the big electric blow-fan
must pass through this box of ice
before it gets to the fan. The air
itself is drawn in from the alley in
the rear of the theatre. A. Alex
"Wall, T. S. Abernathy and other
local exhibitors have been trying
similar schemes and they state they
are satisfactory in every way.
U. S. Films t^^e Backbone of British Market
Horace G. Plimpton, Edison Head, Returning from Europe, Finds They Still
Hold Their Own Against Long Exclusives
ANOTHER BABY SHOW STARTS
THE management of the Pastime
motion picture-theatre at Pick-
ens, a small town in the mountainous
district of South Carolina, o.iginates
an unique idea for boosting the pa-
tionage of his place and one tliat is
calculated to appeal to the public
generally, and proud mothers in par-
ticular.
He plans to have made, free of
charge, pictures of all the babies in
the town, which will be thrown on
the screen at his theatre at an ap-
pointed time. Members of the audi-
ence will be requested to cast votes
for the baby which, in their opinion,
is the best, from- the standpoint of
healthfulness, prettiness and "cute-
ness."
The baby receiving the highest
number of votes will receive from the
management of the theatre an appro-
priate prize of substantial value.
POLITENESS HIS POLICY
COURTESY, I have found, is one
of the greatest factors in building
up the business of a moving picture
house," said L. J. Locke, proprietor and
manager of the Unique, El Paso, Tex.
"I discovered that fact early in the game
and so whenever I happened to be tak-
ing tickets at the door I would always
say, 'Thank you,' to the patron handing
me the ticket. That might be consid-
ered a small thing but it is a thing that
will certainly net you results.
"Politeness is a requisite I demand
of the employees of my house. I al-
ways insist that the ticket seller say,
'Thank you,' to every person who pur-
chases a ticket, and I see that the man
at the door repeats it when he takes'
the ticket."
A BUDGET of pertinent and valu-
able sidelights on the European
motion picture market, with particular
reference to London, form by no
means the least interesting result
of Horace G. Plimpton's sojourn
abroad, from which the manager of
the Edison studios has recently re-
turned.
HORACE G. PLIMPTON
Mr. Plimpton's qualifications to speak
on this subject are so well known that
no further introduction to his remarks
is necessary.
"A hurried visit to London reveals
two striking points of difference or
dcvelopinent from the condition of a
year ago," said Mr. Plimpton.
"The first is the great increase in
production, both local and from
abroad. England, after several years
of comparative inactivity in film pro-
duction, has now several established
studios with adequate producing facil-
ities, and the output of these studios
forms a considerable part of the pho-
toplays on the market. Many of
these pictures are first class in every
respect, well photographed, compe-
tently directed and well acted.
"It may be remarked in passing
tliat the stock company, as we know
ii:. does not seem to be such an es-
tablished feature but use is made
more frequently — and without attract-
ing especial attention — of actors
from the regular stage. This, as I
understand it, is due to the fact that
the stage engagements are apt to be
short.
Tn addition to the increased Brit-
ish production, there is an avalanche
of films from new concerns abroad.
Nearly every day brings forth nev/s
of some new company and its output
—usually a long film or an "exclu-
sive," to use the English term — is
widely heralded as the finest yet put
on the market.
"Naturally, with such a condition,
the sale of subjects from the older
American concerns is bound to suf-
fer a shrinkage, but nevertheless
it is my judgment that such subjects
still form the backbone of picture ex-
hibition and a visit to the London
theatres reveals, in the great major-
ity, trade-marks with which we have
long 'oeen familiar.
"""p^HE second point is the revul-
A sion of feeling against the long
film. From all quarters of the t ade
come protests against subjects of
over three reels, and even a three-
reel must be much above the aver-
age in merit to command a good
sale. This change in attitude has
come so suddenly as to be almost
startling. There is an economic rea-
son for it, on account of the high
prices such as films have brought,
but, in my judgment, the real reason
lies deeper yet and exists in public
opinion.
"Unless of quite exceptional inter-
est, the average person does not care
to sit through a picture lasting an
hour or over, and thus the best pic-
ture houses are coming back to the
varied program. Long subjects will
still have their place, but they must
justify themselves before a discrimi-
nating trade and public.
"Practically all films in England
are seen before being purchased or
rented, the intermediary between the
producer and the theatre being the
"renter," corresponding to our ex-
change. There are a great many of
these renters, but the tendency is
towards the elimination of the small
concerns and the passing of the con-
trol of the business to a few strong
hands.
"In France, there is not quite so de-
cided a reaction in respect to the
long subject, but even there the ten-
dency is noticeable. A limited num-
ber of American subjects may be
seen at the theatres in Paris but,
both because of trade conditions and
the wide difference in the Latin taste
from the British and our own, it is
not to be expected that they can be
marketed in large quantities.
"It was gratifying to note the in-
terest shown in the Edison output
and to see the increasing popularity
of our stock company. The names of
many of our people are household
v/ords in England as they are in
America.
THE MOTION PICTURE NEWS
37
The E^xhibitors' rorum
THE MOTION PICTURE NEWS assumes no responsibility for any opinion or assertion made in the columns
below, nor does the publication of a letter mean that the statements it contaiins are endorsed by the NEWS. All
letters must be signed. No attention will be paid to anonymous communications.
'Neff and the 'Nationdi
Board
Editor's Xote. — The following corre-
spondence between Orrin G. Cocks and
M. A. Xeit, president of the Exhibitors
League of America, is self-explanatorj-.
Mr. Xeff s letter is vague, but definite
at least in one respect, that the negative
quality decides the National Board ot
Censorship )iot to send a representative
to Dayton.
It seems incomprehensible that the
president of an exhibitors" organization
which, almost to a man, favors the
work of the National Board of Cen-
sorship should take it upon himself to
prevent the appearance at Dayton of a
National Board representative. What
are your reasons, iMr. Neff?
The editor of The iMoTiox Picture
News, upon learning of the above inci-
dent, requested for publication the fol-
lowing correspondence.
THE NATIONAL BOARD OF
CENSORSHIP
Of Motion Pictures
70 Fifth Avenue
New York City, N. Y.
Editor. The Motion Picture News,
New York City.
Dear Sir : — Agreeable to your request.
I forward to you herewith my letter to
Mr. Neff relative to representation of
the National Board at Dayton and his
answer. It wotild appear that he has
no great yearning for a representative
on the held throughout this period of
the Convention.
Although we are desirous in all
legitimate wa}"s to adequately and im-
partially handle the criticism of pic-
tures and to oppose legal censorship,
we do not see how we can force our-
selves with dignity on the Convention
in view of Mr. Neff's answer.
Faithfully yours,
Orrix G. Cocks,
Advisory Secretarj-.
(Copy)
June 16, 1914.
Mr. M. A. Neff, President,
Motion Picture Exhibitors League of
America,
Cincinnati, Ohio.
My Dear Mr. Xeff : — I noticed in one
of the motion-picture magazines some
weeks ago that you expressed yourself
as desirous of having the National
Board of Censorship represented at the
coming Dayton Convention.
I think you understand the work,
policy and position of the National
Board well enough to understand that
we take absolutely neutral position in
trade industry and bring to it the point
of view of the public. Our main de-
sire is to preserve this powerful instru-
ment of educat.on, pleasure and relaxa-
tion for the highest welfare of the
whole public.
We would be interested to appear be-
fore the great convention of exhibitors
and present the point of view and the
workings of the National Board. Since
the convention convenes in July, when
vacations cause the Board to be short-
handed, we would appreciate it if we
had some expression of the desires of
your executive committee at an early
date.
Respectfully yours,
(Copy)
The Motion Picture Exhibitors
League of America
Cincinnati, Ohio,
June 26, 1914.
Mr. Orrin G. Cocks,
Advisory Secretar}',
New York, N. Y.
Dear Sir : — Owing to my absence
from the city, hence the delay in an-
swering your communication.
It would be almost impossible at this
late date to secure an expression of the
desires of our executive committee in
regard to your Board sending a repre-
sentative to discuss the convention, the
same as I did at New York a year ago,
that a special meeting and time be speci-
fied that we may all have the opportu-
nity of discussing the question of cen-
soring pictures, and I am in hopes that
the convention will grant the request
that we may hear your representative
and others at a meeting called for that
special purpose some morning or after-
noon during our convention at Dayton.
I would appreciate it very highly if
you would kindly send me a report of
your Board during the years of 1912
and 1913, the same as you issued in
1911.
Respectfully yours,
M. A. Neff, President.
A Word to Producers
Editor, The Motion Picture News.
New York City.
Dear Sir: A subject causing gen-
eral discussion among a representa-
tive group of old exhibitors from all
sections of the country, during the re-
cent convention at the Grand Cen-
tral Palace, while not discussed on
the convention floor, is so important
that it easily ranks with some of the
subjects discussed.
Showmen of all degrees agree as
to the value of a prominent actor or
actress starring in film, and it is a
well-known fact that the mere an-
nouncement of such stars appearing
has caused a run on the box-ofhce.
While personal effort must be con-
sidered, yet without the assistance of
the motion picture exhibitor such
stars would remain in total obscurity
if it were not that through the me-
dium of banners, posters, heralds,
.slides and other advertising devices,
the exhibitor in featuring the name of
the star gradually forces this name
into the minds of the film public and
creates a demand for the appearance
of this person on the screen.
Having become popular, the manu-
facturers all seem to have the
happy facultjf of placing these stars
in five, six or more reel produc-
tions, thereby eliminating the small
exhibitor, who cannot run these large
multiple subjects because of insuffi-
cient seating capacity.
Without these leading players as
drawing attractions, the box office
naturally suffers, and iNIr. Exhibitor
finds himself in the position of assist-
ing in creating stars, so that his com-
petitor of 2,000 seats can feature them
in five or six-reelers, to the detriment
of the small man's business.
While nobody questions the right
of the manufacturers to conduct their
business in accordance with their
own ideas, the very least they can do
is to keep the stars in the casts of
productions that will be within reach
of all exhibitors, and in that way
show their gratitude to the exhibitor
for his share of the work in making
players popular.
Very truly yours.
An Exhibitor.
38
THE MOTION PICTURE NEWS
Seven Comedies a Week Is Horsley's Program
They Will Be "Singles," Many of Them Based Upon the Popular Serial Cartoons of the Day, with Now
and Then a Feature — Releases Will Be Made Through Twenty-nine
Offices in America and Europe
DAVID HORSLEY'S announce-
ment that he will produce seven
one reel comedies each week and
distribute them through twenty-nine es-
pecially organized offices covering the
United States, Canada, Europe and
South America, marks one of the im-
portant developments in the world of
motion pictures during the current year.
Mr. Horsley has long been noted for
the skill with which he foresees the fu-
ture turn of conditions in the film indus-
try. His actions are therefore closely
watched by all whose interests are tied
up in motion pictures much as the
barometer is studied by men who follow
the sea for a living.
"I have been working on this plan for
the last six months," said Mr. Horsley,
when interviewed recently at his big
glass and concrete palace in Bayonne,
N. J.
"The big feature, as a steady diet,
was bound to go. Even if the grand
army of 'regular' five and ten-cent ex-
hibitors had been able to stand the ex-
pense, the falling off of public patronage
would have forced the long film out
"The fundamental reason for the
sweeping success of the motion picture
show was the cheapness of admissiori
and the variety and constant change of
program, which appealed to the people
who 'just drop in' now and then, and,
above all, to the children. Childhood
must be served. The little ones, in nine
cases out of ten, bring the big ones, who
finally become 'fans' The showman
who fails to reckon with the kiddies is
overlooking his one best bet.
"/^F course, there will always be a
demand for a limited number of
good features by the larger houses and
their own particular class of patrons of
such high standard that high quality of
product is absolutely necessary to hold
their interest. But these houses are few
compared with the thousands of smaller
houses which are, and ever have been,
the back-bone of the industry.
"The very good — the unusual — feature
will always find a profitable market with
this class, and with these principles in
mind I shall release from time to time a
multiple which I hope will live up to
that much hackneyed and high-sounding
phrase, 'A Film Masterpiece.'
"With the one-reel comedy plan, I am
building for the future as well as the
present. Comedies have always been in
great demand, but the supply has never
been adequate because so few of the
manufacturers have solved the problem
of production. One of the greatest
manufacturers in the licensed fold re-
I
J
DAVID HORSLEY
cently declared to me that he had al-
ways been afraid of comedies.
" 'I would rather spend $25,000 on a
big feature than $2,500 on a little com-
edy— the risk with me is not so great,'
he said.
"There are several reasons for this
condition. In the first place, manufac-
turers do not study their source of
supply. Few writers, however excellent
they may be in other lines of authorship,
are able to write comedies. Those who
are, have, as a rule, amply demonstrated
their ability through the medium of the
stage or the press. Such authors can-
not be tempted into the scenario field
with the paltry sum that is usually con-
sidered sufficient to pay for a 'single.'
"And when the producer does get a
likely comedy script, he turns it over to
one of his versatile directors, who is
supposed to be 'good on comedies, too,'
and to actors who have had no particu-
lar training for this seemingly easy, but
actually most difficult, line of acting.
The result is a dull, often amateurish,
picture, and not infrequently the author
is blamed for the failure.
" \/f ^ plans are already com-
■i-''A pleted and the work of produc-
tion and office organization is well under
way, and the first releases will be made
in the early fall.
"I have many original comedies, se-
cured from especially engaged writers.
but the basis of my plan is the famous
comic series which have been running in
the great daily newspapers. These
comics, such, for instance, as 'Babbling
Bess,' are in high popular favor in every
nook and corner of the land. The de-
mand is already established. I have
placed under contract the pick of the
newspaper humorists and comic artists — •
as many as I can possibly use for the
seven comedies a week.
"The head of my scenario department
will be one of the ablest and best known
humorists and scenario writers in Amer-
ica, whose name, when it is finally made
public, will cause considerable comment
and astonishment. I have also under
contract several directors who are 'spe-
cialists.' The actors are being picked
from the ranks of the trained 'screen'
comedians, and from a certain class of
theatrical entertainers whose line of
work fits them peculiarly for broad, yet
artistic, motion picture comedies.
"The distribution of these comedies
will be made through twenty-six offices
in the principal cities of the United
States and Canada, and three in Europe.
I am also going after the South Ameri-
can trade in a serious manner and on
a scale of magnitude which has never
before been attempted.
"I am after the best of the big ex-
change managers and have a scheme of
operation which will make their work
more than usually profitable. All of the
work of production will be made in the
Centaur Film Company studios in
Bayonne, N. J., which, I believe, is des-
tined to become the most important plant
in America."
$100,000 HOUSE FOR QUAKER
CITY
Philadelphia July 8.
Plans have been filed' with the chief
of the Bureau of Building Inspection
for the Hamilton Theatre, to be
erected on the southwest corner of
ThiKty-eighth and Chestnut streets by
Solomon Greenberg for the Hamil-
ton Theatre Company.
Everything in connection with the
theatre will be of the most modern
type, thoroughly ventilated and fire-
proof, with high ceilings and numer-
ous exits. The theatre will contain
the finest organ of its kind and have
a seating capacity of more than 1,500.
This building will be built on a lot
60 by 160 feet, the front will be of
terra cotta, brick and copper.
Work will be commenced immedi-
ately. The estimated cost of the
theatre will be about $100,000. It will
be opened on Saturday, October 3.
THE MOTION PICTURE NEWS
39
TmdeMarks' Paienij"
Conducted By
M . H . SCHOENBAUM
All inquiries pertaining to this department will be answered by Mr. Schoenbaum, either directly or through the
columns of The Motion Picture News. — Editor.
Address "Patent Editor," The Motion Picture News, New York City.
Latest
PATENT AND TRADE-MARK
'News
Patents and Trade-Marks Registered
or Allowed Recently:
United States Patents
1,100,836. Automatic Fire Extinguish-
er. Georges W. Lorimer.
1,100,892. Picture-Exhibiting Ma-
chine. E. Kuhn and A. H. Fitzpatrick.
1,101,148. Apparatus for the Pro-
ductions of Electrical Vibrations. Josef
Schiessler.
1,101.172. Light Projecting Device.
Leon Frassier.
1,101,414. Spot-Light Attachment.
Harry C. Daley and x\lbert A. Taynor.
1,101,429. Automatic Annunciator. Ja-
cob H. Center.
1.101.452. Automatic Ticket-Regis-
tering System. Alexander Kiparski.
1.101.453. Apparatus for Automatical-
ly Totalizing Tickets. A. Kiparski.
United States: Trade Marks
70,750. "Pathescope" Cinematograph-
ic Machines, Films, etc. Pathe Freres,
Paris.
76,003. A drawing representing the
sun illuminating a point of the globe
through a pair of condensers, said trade-
mark intends to cover condensers for
cinematography. Kleine Optical Com-
pany, Chicago.
77,019. 'The Film Book" Monthly
Magazines. Cloud Publishing Company.
Chicago.
77,972. "Broncho Billy" Moving Pic-
ture Films. Essanay Film Manufactur-
ing Company.
Great Britain: Patents
4601. Films. B. Borzykowski.
4603. Kinematograph Spools. J. G.
Mosenthal.
4699. Arc Lamps. R. C. Douglas.
4733. Focusing-Scales for Telephoto
Lenses. A. E. Wheeler.
4925. Optical Projection Appara-
tus. P. A. Jurschewitz and others.
4957. Advertising, Kinematographs,
etc. M. Heinig.
4966. Cellulose Solutions and Prod-
ucts. E. Berl.
5199. Arc Lamps. A. Schmidt.
Canada: Patents
154.077. Moving Picture Machines,
A. Sinding-Larsen and John L'abee
Lund.
154,218. Fire Extinguisher. Paul
Brandon Barringer.
154,232. Screen for Moving Pictures.
Harry William Charlton.
154,253. Light Reflector. The Boylite
Concentrator, Incorporated.
154,281. Stereoscope. Alfred George
Stumpf.
154,317. Fire Protection Cinemato-
graph Machine. Ellis W. Fox.
154,596. Portable Picture Gallery. F.
D. Sears and Axel O. Sodergren.
154.711. Moving Picture Apparatus.
W. F. Fox, The Kinemacolor Company
of America and W. H. Hickey.
154.712. Photographic Process. W. F.
Fox and others.
154.713. Kinematographic Appara-
tus. W. F. Fox and others.
Australia: Patents
7901. Cellulose Substitute. W. A.
Beatty.
10,440. Arc Lamps. C. P. Steinmetz.
Trade Notes
The Motion Picture Apparatus Com-
pany will shortly put on the market an
automatic light regulator which will cer-
tainly be of great help to those who print
positives from negatives.
We shall give further details about the
construction of the apparatus as soon
as the patent conditions will permit.
Kinemacolor Patent Held Void
Our readers remember our opinion on
the Kinemacolor suit in the issue of
The News of February 28, it is now
confirmed that we were right.
The British Court of Appeals finally
revoked G. A. Smith's patent and held
that if, upon the true construction of the
specification, the patentee stated that any
red and any green screens might be used,
the patent was invalid because there
were many reds and greens that would
fail, or if he stated that any red and
green that would answer the purpose
might be used, the patent was invalid
for insufficiency; that he stated that, by
means of the patented process, blue, or
approximately blue, could be repro-
duced ; that that color could not be re-
produced ; and that the patent was there-
fore invalid.
The patent was ordered to be revoked,
but it was directed that the order should
not be lodged at the Patent Office if the
respondents appealed within four weeks.
A subsequent application by the peti-
tioners to vary the order was dismissed
with costs.
Film History
Coming back on the recent decision of
the United States Supreme Court in the
case of the Goodwin Patent, the British
"Cinematograph Exhibitors Mail" cites
extracts of a well known book which
read as follows :
''Celluloid as an article of manufacture
was invented by the brothers Hyatt in
1869, but at that time it was designed
merely for the production of solid ob-
jects. It was not until about the be-
ginning of 1888 that sheets were avail-
able for photographic purposes, and even
then much remained to be accomplished
in order that a sensitive emulsion might
be supported evenly and without de-
terioration.
"The Blair Company seem to have first
supplied films, and it was from them that
both Edison and Acres in the first in-
stance obtained their supplies. The
Eastman Company quickly followed suit,
and Messrs. Lumiere, being manufac-
turers, made their own from the first —
a fact which is probably the origin of
present lamentable want of uniformity in
gauge.
"Strangely enough, after the lapse of
nearly twelve years, during which roll-
able films of various makes have been
on the market, an American patent was
granted to the Rev. Hannibal Goodwin
on September 13, 1898 (No. 610,861),
the documents of which had lain under
40
THE MOTION PICTURE NEWS
dispute since the date of their filing on
May 2, 1887.
"It may be that this patent will not
have so much effect as the inventor as-
sumes, and some American journals
claim, etc
To the above we may add that since
1880 flexible films were currently spoken
of in a great number of patents dealing
with photographic subjects.
In a patent of 1881 describing a meth-
od of making flexible photographic films,
the first claim reads as follows :
1. The production and use of a trans-
lucent flexible film as a final base of pho-
tographic sheets, whether said film is
made wth gelatine or any other insoluble
material, or rendered insoluble in wa-
ter by any suitable body, for instance,
alum or tanin, etc.
The inventor of the above no doubt
knew that celluloid could be employed,
but preferred gelatine.
In 1885 another process was patented
for the application of cefluloid to pho-
tography as a base or support.
I leave it to the future historians of
the films to draw conclusions.
SWAN WRITES EDISON
BOOKLET
Though Mark Swan is one of Edi-
son's best-known scenario writers,
one of his most recent performances
for them was not a script at all. It
is an illustrated booklet, reviewing
the personnel of the Bedford Park
organization, from Horace G. Plimp-
ton to the youngest actor, the whole
from Mr. Swan's pen.
"The Story of the Edison Studio,"
with its chapters headed "The Stu-
dio," "The Achievements," "Light,"
"Photography," "The Guiding Hand,"
"Edison Directors" and "Edison
Players," forms a handy guide to the
big plant.
TWO CALIFORNIA OPENINGS
Special to The Motion Picture News
Los Angeles, July 7.
James Tally, on July 1, opened a
new^ theatre, the Palace, at 642 South
Broadway, in the heart of Los An-
geles retail district. Four reels will
be shown for five cents, but as yet
the service has not been selected.
This is the third Tally theatre in Los
Angeles, the Broadway, owned by T.
L Tally, and the College by Ed Tal-
ly, uncles of James, being the others.
George Kearns has just opened an-
other picture theatre, the Casino, with
a seating capacity of 600, at San
Diego, Cal., making the third to come
under his management. The new
house is located at Fourth and C
streets, and he will use Warner fea-
tures at this theatre as well as at the
Jewel and Princess. Mr. Kearns is
enjoying an excellent business at all
of the houses.
New Rules Will Govern Film Shipments
Only Two Methods of Packing Will Be Permitted After October 1— Fibre-
board Containers Are No Longer Permissible— Violations Reported
p OLONEL B. W. DUNN, Chief In- "Reports from the Inspectors of the
spector of the Bureau of Explo- Bureau show violations of the regula-
sives, with offices at 30 Vesey Street, tions on the part of customers of dis-
New York City, has sent out the fol- tributing companies in making a return
lowing notice concerning the regula- or re-shipment of moving picture films,
tions prescribed by the Interstate Com- The packages go to the customers from
merce Commission, governing the ship- distributing companies, generally, with
ment of motion picture films by ex- the proper label, bearing the shipper's
P'"^ss : certificate and the written, printed or
"Effective October 1, 1914, the ex- stamped name of the distribuling com-
press regulations prescribed by the In- pany. When these packages are re-
terstate Commerce Commission will turned or shipped to some other point,
provide that shipments of moving pic- a new shipment is made, and paragraphs
ture films can only be made when 60 and 62 of the regulations provide
packed in either of the following ways : that a proper label, bearing the shipper's
"In tightly closed metal cases en- name underneath the certificate, shall
closed in a strong, spark-proof wooden be used.
box; or "it has been the practice of many
"In spark-proof cases made of sheet customers to offer these shipments
iron not less than 0.02 inch thick (No. without providing new labels and a
25 U. S. Standard gauge) and lined suggestion has been received that if the
throughout with fibreboard at least one- distributing companies would furnish
eighth inch thick, or some other equiva- their customers with labels with the
lent insulating material. The covers of space shown for shipper's name left
these cases must fit tightly and must blank, these blank labels could be used
lap over the body at least five-eighths by the customer in making his ship-
inch on the sides, forming a tight ments. All that would be necessary for
}omt. him to do would be to either stamp or
"It will be noted that the use of fibre- write his name in the space provided
board containers will no longer be per- and afiix the label to the outside pack-
missible and it is therefore recom- age. All old labels, including all old
mended that shippers take immediate addresses, should be removed before
steps to provide themselves with suit- new labels and new addresses are af-
able packages before the effective date fixed.
of the revised regulations. Under the "The Bureau's reports also show
law, express companies will be obliged other violations of the Federal Law.
to refuse to accept any package not It has been reported that a number of
fully meeting the requirements. firms have been shipping liquid cement
"In addition to the required packing, in small quantities in packages contain-
the regulations also provide that each ing films. This cement is understood
package must be marked to show the to be an inflammable hquid and under
proper name of its contents, and must the Interstate Commerce Commission
bear the standard yellow caution label Regulations must be protected by the
(sample enclosed). These labels must standard red caution certificate-label,
conform to the standard as to printing, "To avoid complications and questions
size and color, and the shipper's name it is recommended that when necessary
must be either written, stamped, or to ship cement it is packed and shipped
printed thereon in the space provided. separately.
Shippers who do not desire to have Very respectfully,
their own labels printed can secure sup- g ^ Dunn
plies from the Bureau of Explosives, Chief Inspector"
No. .30 Vesey street, New York, at
the following prices, which include
transportation charges, except as indi- ROTARY CLUB POSES FOR
cated (*) : FILM
100 $ .50 Four hundred members of the Ro-
500 83 tary Club of Los Angeles gathered at
1,000 1.14 the Universal studio at Hollywood
2,000 2.28 recently, and took part in a picture
5,000 3.75* representing one of their own busi-
10,000 6.50* ness meetings. The interior of a lo-
"If it is desired to have the shipper's cal cafe, where the meetings are al-
name printed in the space provided on ways held, was duplicated on the
the labels, an additional charge of $.75 mammoth Universal stage and every
per order will be made for this work. detail of a regular Rotary meeting
Remittances should accompany all was given.
orders. This film will be used at the next
annual convention of Rotarians of
* Will be shipped collect. America at Houston, Tex.
THE MOTION PICTURE NEWS
41
O'O ^'OjO ^J^^J' 'J J ' J J
3&
The Picture
Screen
THE screen is the subject, Mr.
Exhibitor and Reader, that you
have studied and which you
have long been experimenting. You
have reached your own conclusions
and they are not satisfactory to you;
and as you are the one to be satisfied
as far as your place is concerned, we
will not endeavor to influence you
away from your conclusions. We in-
vite you to write us, with the privi-
lege of publication, your past experi-
ence and your ideas on this subject.
The writer has found most varied
opinions on the question of what ma-
terial a screen shall be made of, and
the most striking feature is that some
of the most successful exhibitors
steadfastly refuse to entertain any but
the old-time home-made product.
Many good picture houses project
their picture on a white plaster wall.
If the workmanship is exceptionally
good and if plenty of plaster-of-paris
is used, the surface will be hard and
will show a good picture. Keene's
cement with marble dust would make
a slightly better surface and would
be harder. The material has a slight-
ly cream tone in contrast to the harsh
effect of the white plaster.
Such a screen should only be built
on a solid wall, for if built upon either
wood or metal lath, or placed upon
plasterboard of any of the various
makes, seasoning cracks would soon
appear, which obviously would be
very objectionable.
IF the screen is built upon a solid
wall, there must be an air space
in the wall to prevent either damp-
ness from without causing a discolor-
ation of the surface, or a condensa-
tion of moisture on the surff.ce due
to the warm, moist interior air strik-
ing it.
The plaster screen is mosf often at-
tempted in inexpensive shg'w houses,
where the owner and coui/try builder
most generally take charge of the
construct-on: and they generally
unmindful of the aforesaid require-
ments, j
The ordinary canvas sheet hung
between top and bottom rods is one
of the old methods still employed, and
some imitate the better screen by
stretching the canvas in a frame. A"
most inexcusable mistake in build-
ing the canvas screen is allowing the
seam to run horizontally instead of
vertically.
In the former method each seam
shows in all the pictures and becomes
very annoying. It shows a line like
a wire and makes one feel that in an-
imated pictures every one must jump
over the wire to get past it.
■ The vertical seams are hardly no-
ticeable, for the pictures are run in
the same direction. In placing a can-
vas screen in a house having no stage,
care shall be taken that it shall not
be placed against an exterior wall.
An air space must be left between it
and the wall.
BOTH the plaster and canvas
screens are poor reflectors and
they soil quickly. They have to be
painted or treated in one of the many
methods periodically, or they lose all
effectiveness.
The advantage of the aforesaid
screens are their cheapness, and their
being readily obtained at short no-
tice by the mechanics at hand in any
community and the small financial
loss if by any cause they are de-
stroyed and their quick possible re-
placement is desired. Their disad-
vantages seem to be the constant
cause of annoyance to resurface them,
their comparatively poor reflecting
surface, and that they require a higher
amperage at the machine.
This waste of electric current is not
taken into consideration by most ex-
hibitors. They look at the cost of
their electricity as a matter of course,
as one of their necessary expenses.
Of the so-called patent screens
there are many to be had. They may
be divided into two classes, rigid and
flexible screens. Of the former class,
the principal product is the Mirror
screen. It is a highly satisfactory
article, and consists of plate glass,
with the face having a finely .^-ound
surface, and the back covered with
mercu'y like a mirror. This backing
is covered with paint and waterproof
surface so that water either during
transmission or after installation can-
not harm the same.
The glass is contained in a sub-
stantial frame with wood backmg all
ready for setting. In the largest
sizes they are built in two pieces with
the joint in the glass run vertically.
The joint is not noticeable in the
picture.
FOR reflection, depth of picture,
low amperage, and low upkeep,
there is not a better screen on the
market. It has advantages. The re-
sponsibility as to loss by breakage is
entirely that of the purchaser. As
soon as he examines it on the freight
cars and finds it in good condition, he
must pay his freight bill ' and release
the railroad for responsibility before
he may have it.
If the installation is in a district
where plate glass contractors will
undertake the handling of the same,
part of this objection is removed, for
they may be depended upon to land
the screen safe where you want it.
If it is placed on the wall, leave an
air space in back of it. If it is to be
hung from a gridiron over a stage it
must be rigid, with three heavy steel
cables counterweighted, and operated
by a good winding hoist. The writer
installed in that manner on a stage
the largest size glass screen. It has
been giving satisfaction ever since,
but was no little concern or responsi-
bility to all interested parties until
the lessee took possession of the
house. It is the most costly of all
screens on the ma ket as to initial ex-
pense as well as replacement cost.
Of the flexible patent screens, many
are to be had and at different prices.
Of these the best are the Radium Gold
Fibre screen, the Mirroroid, and the
Dav and Night screen.
The frame and stretching device
for the Radium Gold Fibre screen is
solidly constructed of California red
wood with a two-inch black border
running entirely around the front. By
the use of this frame the general ap-
pearance of a beveled French mirror
is obtained and the surface is kept as
perfect as a piece of plate glass at
42
THE MOTION PICTURE NEWS
all times and under all conditions.
The ease in handling and installing
is of great advantage with a screen
of this kind, it being possible to as-
semble the frame, which comes
"knocked, down," and stretch the
screen perfectly in about one hour.
If at any time through accident the
screen is damaged, it is a very simple
niatter for the manufacturer to put
the fibre through their patent process
again and return the screen to the
owner as good as new.
THE Day and Night is a fabric
screen, made of one-piece of can-
vas, imported from Germany, abso-
lutely without seams, irrespective of
size. It is treated with some twenty-
two processes. It has a reflective sur-
face, but not so reflective as to affect
the clearness of detail or the richness
of tonings. It presents a most beau-
tiful appearance when the light is
thrown on the screen and when a
picture is projected it shows a pic-
ture so beautiful, with the detail so
clearly brought out and with the ton-
ings so perfectly preserved, that noth-
ing is left to be desired.
The manufacturers claim that this
screen requires less amperage than
any screen on the market. There
have been one or two instances where
the users saved eighty per cent in
electric consumption, according to the
claims of this company.
One thing which has gone far
towards giving this screen popularity
is its ability to show perfect pictures
in airdomes in the daytime.
These screens have many other ex-
cellent points, which lack of space
makes it impossible to give in detail
here.
Climatic conditions, size and shape
of house, kind of electric current, in-
tensity of the light in the show
house, and many other factors must
be kept in mind when making a se-
lection. The flexible screens have the
advantage of being light, no chance
of damage during transportation,
easily and inexpensively repaired,
easily kept clean, easily rigged, and
ciuickly installed.
Where a screen is not stationary,
it is essential that it shall be so rigged
that draughts or other conditions may
not cause it to sway or move. Such
disturbances will adversely affect the
picture.
All screens should be set, if possi-
ble, on a slant to avoid the keystone
distortion of the picture, where the
booth is at a great height above the
screen.
The masking of screens is an inexr
pensive feature which not only greatly
improves the picture but gives a set-
ting and a tone to the product. The
material most generally employed is
black, but any dark color in harmony
with the house decorations .may be
employed.
Nathan Myers.
A UNIQUE PHOTOPLAY
Motion picture fans will find in the
"Beauty" subject "The Other Train,"
a veritable gem of the art of cinema-
tography.
The story covers the life of an old
lady, from her youth to her journey
to the poor house. When she is about
to take the train to her last home the
trip is interrupted by her quietly pass-
ing away into the realms beyond.
The picture shows her life in her
happier days as a vaudeville actress,
her decline in public favor, and con-
cludes with a vision of her passing
over the Great Divide, escorted by her
minister lover.
THE MAKING OF A MAGNATE
George Kleine, who is one of the
best-known men in filmdom, knows
the business from every angle, having
been in the importing end, managed
a chain of exchanges, and having been
a successful manufacturer. To-day he
operates a string of branch offices in
ten American cities.
He sold films when the subjects
came in fifty-foot lengths with frames
GEORGE KLEINE
four inches wide. That was way back
before the organization of the Motion
Picture Patent Company and the Gen-
eral Film Company. He bought and
sold everything that went into the
projection of the pictures, even to the
pictures themselves; stereopticon ma-
chines, magic lanterns, lenses, etc.
In those days Thomas A. Edison,
the penny arcade and the Latham
Loop were dawning over the horizon.
Mr. Kleine adapted the carbon arc
as a means of motion picture illumina-
tion, enough glory for one man in a
lifetime, but he is not the kind to rest
on his laurels. His energetic nature
impelled him forward into the various
branches of the motion picture art.
He is interested in numerous enter-
p^-ises like the new Candler, one of
New York's best equipped theatres.
He is actively interested m the
Photo Drama Producing Company, of
Turin, Italy, and many lesser invest-
ments of a like nature. From April,
1910, to May, 1913, Mr. Kleine was
vice-presiient of the General Film
Company. The first big production
of more tnan four thousand feet in
length, and considered by some the
most , successful picture ever known — •
"Quo Vadis — was brought from
Italy by him in the early part of 1913.
BERNARD LOWENTHAL AND GROUP OF PLAYERS IN "NORTHERN LIGHTS," A
FORTHCOMING FEATURE OF THE LIFE PHOTO FILM CORPORATION
THE MOTIOX PICTURE NEWS
43
The
Motion Picture News
MOVIXG PICTimE NEWS EXTTTRITOBS' TIMES
Published Every Week ty
EXHIBITORS' TIMES, Inc.
220 West 42nd Street, New York City
Telephone Bryant 7650
CMeago Office 604 ScMUer Building
WM. A, JOHNSTON' President
HENEY F, SEWALL Vice-President
E. KENDALL GIIXETT Secretary
WENIWOETH TTTCKEE Treasurer
WM. A. JOHNSTON Editor
MEEBITT CEAWFOBD Mana^? Editor
LESLEY MASON News Editor
E. J. HUDSON Circulation Manager
E. KENDALL GIT.T.FTT Advertising and Business Manager
C. J, VEEHALEN CMcago Manager
This publication is ozcned and published by Exhibitors' Times, in-
corporated under the laws of the State of New York. The offices and
principal place of business are at 220 West iind Street, New York City.
The address of the ofricers is the ofRce of the publication.
Entered as Second-Class matter at the New York Post-Office.
Suhscription 52.00 per year, postpaid in the United States, Mexico,
Hawaii, Porto Eico and the Philippine Islands. Canada $3.00,
Foreign $4.00 per year.
ADVEETISING BATES on application.
Copy for nest issue must reach us by Wednesday 11 a. m.
For Eeleases see Pages 74. 76, 78. 80
For Buyers Guide See Page 67
Cuts and copy are received suhject t« the ap-
proval of the publishers and advertisements are
5& a» inserted ahsolutelv without condition expressed
or implied as to what appears in the text portion
of the paper.
Vol.
X
July i8. 1914 No. 2
The Retirement of M. A. Ne/f
IX the manner and the time that he chose for his
retirement from the presidency of the ^Motion
Picture Exhibitors League of America, ]\Iarion A.
Neff has demonstrated that he is what his friends
have claimed and his stoutest opponents have never
grudged to admit. — a leader.
His relingnishment of power could not have come
at a more opportune moment.
* * *
WITHOUT inquiring at this time into the merits
of the controversy, the unavoidable fact was
that the League, already torn asunder by the secession
of a year ago. was on the brink of further disruption.
And whatever may have been the starting-point of
the second movement for secession, the equally un-
avoidable fact was that, by the time the convention
at Da}-ton opened, it had assumed the shape of "Xeff
must go or we will go !"'
^ ^
TP ;Mr. Xeff had not taken the opposition seriously
before, he took it seriously then. And the realiza-
tion gave him pause.
Had any issue of less moment than that of the
corporate integrit}- of the League been at stake, there
is little doubt that 'Sir. X'eff would have resolved
to "fight it out on these lines, if it look all summer."
But where the existence of the League, with whose
birth and growth he had been so intimately identified,
was in jeopardy, the voice of ambition was silenced
by higher considerations.
^^"hatever secondary influence may have urged him
to surrender his commission, it is good to believe that
genuine solicitude for the welfare of the exhibitors
of the League was the prime factor in Mr. Xi^eft"s
withdrawal.
^ * :i:
T_T E has taken those who demanded his deposition
at their word.
His act is, in eifect, a challenge to them to prove
that their assertions are true, and to prove it by re-
uniting the exhibitors of the country into one trulv
national organisation.
The remaining dut}- of the convention is plain.
The dut}- of the new officers is inevitable. The path
before Mr. Pearce and his colleagues may not be a
smooth one, but its course is unmistakable.
They should have the undivided, whole-souled co-
operation of every exhibitor.
\ ND in the carr^dng out of the new policies, in
their efforts for amalgamation, in their fight
against censorship, in their struggle for whatever
makes for the welfare of the exhibitor and of the
industry, President Pearce and his associates may
count upon the earnest and unflagging support of
THE MOTION PICTURE NEWS.
Censorship and Reunion
THE Bullock resolution, declaring that any attitude
short of opposition to all forms of legalized cen-
sorship will frustrate the reunion of the two
exhibitors' organizations, makes it easy to test the
sincerity of the League leaders' profession of desire
for amalgamation.
A timid attempt to condone certain forms of legal
censorship cannot, at this juncture, be interpreted as
anything less than a confession of bad faith.
=!; ^ ^
A DECLARATIOX of war against all legal cen-
sorship as a basis of reunion can do more to
arouse the interest of the lukewarm and win the re-
spect and the support of the other members of the
trade than any other single attitude the exhibitors
could adopt.
'TP HE present divided condition of the exhibitors
-■- has only been productive of futility, helplessness,
stagnation and disgust.
The exhibitors themselves are sickened of the miser-
able farce they have been plaving.
The manufacturers and trade people are thoroughly
exasperated. They have shown it unmistakably at
Da}-ton.
Something must be done, and quickly.
This is no time for quibbling.
UNITE! CO-OPERATE! FIGHT!
44
THE MOTION PICTURE NEWS
rUNKHOUSI^RON THL
WITNESS STAND
(Continued from page 21)
*'TTrHAT right has Funkhouser to take the city ma-
VV chine, the city employees, and the city's time to
go around and give these lectures?" demanded a district
manager of one of the Chicago exchanges. "Is it right
for the leader of this crusade to mutilate films that he did
not huy and to take these equivalents of city money that
is not owed to him and go out and vindicate himself, or
rather try to vindicate himself, as the soul of honor?"
The managing director of one of the big manufacturers
said:
"Jerrj' O'Connor, former censor, made most of the cut-
outs that are in Major Funkhouser's lecture reels. The
major is making capital out of this to exploit himself as
a hero and the victim of unwarranted abuse. He wants
to build up public sympathy that will support him in the
next political campaign. Funkhouser does not show the
cut-outs that he has made. They would condemn him."
An exhibitor who has a string of houses finds this fault
with Funkhouser's methods:
^' TT E exhibits cut-outs and presents them as evidence
when, as a matter of fact, they are only part of the
evidence. For instance, an act of violence is shown.
There is nothing to show what leads up to the situation —
merely the act. A psychological effect is produced on
the rapid succession of these violent acts. This effect is
difi'erent from that which would be produced if the spe-
cific act were seen in connection with the play in its en-
tirety. In making his appeal for sympathy in this man-
ner he is taking an unfair advantage by creating false im-
pressions."
Meanwhile the major's scissors are going snip, snip, as
he winds about from club to club. His words are soft.
He is stern in his sense of duty. His eye is on the tall
chair in the council chamber.
WINNING THE MOTHERS
AND CHILDREN
{Continued from page 25)
There were the recommendations of the teachers, the
endorsement of Dr. Smith, the leading physician of the
community, and the moral support of the clergy.
What possible fault could be found with anything that
had met with the hearty approval of all three?
There was none.
Having delivered one volley, Miller remained victor in
the field. And now he artfully, but with the good of all in
mind, pointed out to each parent how he or she could
use tickets as rewards for good behavior or for the faith-
ful performance of chores about the house.
Hardly any parent would object to purchase obedience
and respect at such a trifling cost. Miller, therefore,
gained the attention of all.
Having in this way convinced the most sceptical of
parents, he celebrated his success with a "Mothers' Day."
He invited all the mothers in the vicinity to bring their
children, especially their babies, to "The Ideal."
A portion of the lobby was. used as a parking place
for go-carts and baby carriages in such a way as not to
interfere with the fire regulations, and one of the ushers
was placed in charge.
As only films and slides were shown during that per-
formance, the babies could cry to their hearts' content if
so desired, for they and their mothers held full sway.
Thereafter, a special matinee was reserved for mothers,
which was always liberally attended.
ALTHOUGH Miller isn't married, the "kiddies, ' never-
theless, occupy a big portion of his big heart. It isn't
a strange thing to see him in the lobby, surrounded by a
number of urchins,
Of course. Miller doesn't allow them to crowd out cus-
tom or interfere with the smooth running of "The Ideal,"
but otherwise he is always glad to see them.
Perhaps he doesn't know it, but I am pretty sure that
the strongest card he has ever played to advertise "The
Ideal," is by being the big brother to every boy and girl
in the neighborhood.
Understand me rightly. Miller doesn't do that for busi-
ness, but I feel confident that more than one of his little
friends has been instrumental in bringing his father or
mother, sister or brother, uncle or aunt, to "The Ideal."
Miller isn't forgetting the "kiddies," for he is planning
a summer outing for them down the harbor. The outing,
I admit, is an "out-and-out" publicity plan, but one that
is going to do a lot of good.
When the afTair comes of?, perhaps I will tell you just
how the whole thing was managed.
"THE PHANTOM THIEF"
(Eclectic — Three Reels)
REVIEWED BY A. DANSON MICHELI,
AVERY unique picture, differing widely from anything
yet seen by the writer. Although the story is essen-
tially a detective story, there is much of the burlesque
about it.
The actions of the chief character, a detective, arouse
the suspicions of the careful spectator, and are likely to
make him think that something must be peculiar. If he
is astute he should guess the answer about the middle of
the third reel. If he is not, then the introduction of the
THE THIEF AT LAST DISCOVERED
mysterious thief will come as a relief to his overtaxed
mind.
There is certainly enough mystery about the picture
and the exertions of Nick Winters, the Sherlock Holmes,
in his attempts to capture the thief, will relieve the heavy
parts with good comedy. The acting is so French as to
leave no doubt about the origin of the production. It is
a comedy drama of the highest type.
Mysteriously a necklace disappears from the banker's
table and his secretary is arrested and thrown into bon-
dage. A new secretary is engaged, who is also arrested,
charged with stealing a large sum of money. He is about
to be thrown in prison wlien he discloses his identity.
He is a detective.
While dining, the banker and his friend, the detective,
find the missing pearls in the chicken they are carving.
The detective's pipe is found in a cake and so articles that
have been missing turn up. The detective comes upon a
clue and follows it. After a long time he finds the thief, a
large monkey.
THE ^lOTION PICTURE NEWS
45
"PERILS OF PAULINE"
(Eclectic — Two Reels)
EEVIEWED BY A. DANSON MICHELL
THE ninth instahnent, played by the same cast, headed by
Pearl White, Crane Wilbur, Paul Panzer. Francis Car-
lisle, and directed by L. J. Gasnier. To see the still pictures,
or to merely get a glimpse of the picture here and there
without the connected story, it would appear to be nothing
but a farce.
There is much comedj- during the 3,000 feet, interspersing
the drama, and serving to relieve the situations when they
become melodramatic. It is probably the most interesting
PAULINE TIRES OF STAGE LIFE
episode yet issued, and contains just as much thrill, just as
much excitement as any of the others.
Aeroplanes are used extensively. By clever trick photog-
raphy the aeroplane is made to twist and turn with somer-
saults as it descends while on fire. Pauline rides one as
though she had never done anj'thing else. The villainous
pilot is killed in a most tragic manner by sinking underneath
a train whil^ descending in the parachute. This is shown, by
use of a dummy, actually on the screen and has a weird effect.
Harry and his friend are marooned on an island when they
announce their intentions of joining Pauline and the motion
picture company on Devil's Island. When Owen, the vil-
lainous secretarj-. suggests she get a position as an actress
with the Pathe Company, Pauline jumps at the chance to get
some adventure, and before she is finished she gets it. Ar-
riving at the island, the director is producing a play in which
there are many devils and angels. Pauline plays one of the
latter, while Owen, unknown to her, interprets the part of
one of the devils.
Owen arranges with one of the thespians to kill Pauline.
It is the attempt of this man that is frustrated by Harry.
Pauline rushes wildly away and meets with an aviator, whom
she bribes to carry her to the mainland. He agrees, but
when in the air throws a match carelessly away, setting fire to
the machine. He seizes a parachute and leaves Pauline to
her fate. She. however, guides the plane to safety making
a wonderful landing and is soon in her Harry's arms.
PARK THEATRE A PICTURE HOUSE
Boston, July 8.
The Park Theatre, which has long been devoted to regular
drama, will be opened in the fall as a motion picture house.
The Rich. Frohman and Harris interests have declined to
renew their lease. The new management has capitalized the
Park Theatre Company at $30,000 to operate the house. The
men named in the corporation papers are : Louis Rosenberg,
Albert X. Ginsbery and Walter E. Green.
"THE MILLION DOLLAR MYSTERY"
(Thanhouser — Two Reels)
EEVIEWED BY A. DANSON MICHELL
THE third installment of the serial, which begins at the
point left off in reel four and continues through two
reels of excitement seldom equaled on the screen. The same
cast play the important roles, being augmented by many
supers.
The conspirators are still seeking the missing Hargreaves
whom they believe to have the missing $1,000,000. Florence,
his daughter, is "pumped" by the Countess, who is still in their
confidence, but all in vain, for she, of course, knows nothing.
The settings are particularly good in this installment. The
ball room scene is of great depth, is well lighted and care-
fully apportioned. The scenes on the dock are very good,
considering the difficulty of lighting facilities. The one view
of the interior of the shipping clerks' room is correct in
every detail.
The strong point in the storj" is reached in the last reel
when Norton, the reporter friend of Florence, outwits the
conspirators by making them believe there is a package in the
express safe on the dock and when thej' try to steal it he
enters with the police. Their escape is a sensational one.
The story opens in the Hargreaves home and Florence and
the Countess are discovered. Norton enters and hears part of
the conversation, but says nothing, being satisfied to bide his
time. Hargreaves is rescued from the balloon at sea and
succeeds in landing without being interviewed by the news-
paper men as to his magical escape. The papers, however,
contain long accounts of his return.
The Countess hears that he has left a valuable package at
the express office on the dock. This is told her by Norton
NORTON, THE REPORTER, SURPRISES THE CONSPIRATORS
and she immediately makes inquiries with the hope she may
obtain it. Being frustrated, she organizes some of the con-
spirators, who, with a gang of wharf toughs, open the safe.
Just as they are looking for the package Norton and the
police are upon them. It is only by the greatest luck that
any of them escape.
MUST FLASH LICENSE NUMBERS ON SCREENS
Special to The Motiox Picture Xe\v5.
El Paso. Tex.. Jul}' 8.
BEFORE anj' motion picture operator can throw a pic-
ture on the screen he must first flash his licensed
number. This is one of the provisions of the picture
ordinance recenth- adopted by the city council. Under
the new law- the operator, before he is allowed to work
in one of the local houses, must first applj- to the city
clerk and obtain a permit, for which he pays fifty cents.
When the city clerk issues the permit he gives the
operator a number, and the number is transferred to a
slide. The slide must be show'n every time the pictures
are run.
46-
THE MOTION PICTURE NEWS
Film Favorite Opens New Denver Theatre
Ruth Stonehouse, of Essanay, Headlines Bill at Plaza with Classical Dances
— Advertising Campaign Preceded Her Appearance
$500,000 FROHMAN COMPANY
FORMING
x\ company, capitalized at $500,000,
was incorporated at Dover, Del., July
1, by Gustave Frohman, brother of
Charles and Daniel Frohman, and
known as the Frohman Amusement
Corporation.
Gustave Frohman will be president of
the new concern, and Frederick Had-
dock, formerly of the Edison Company,
Melies and Eclair, who supervised the
production of "Soldiers of Fortune" and
"Paid in Full" for the All-Star Com-
panj-, will be the producing director.
William L. Sherrill will be vice-presi-
dent and general manager.
Other men said to be associated with
the firm are : C S. Anderson, assistant
manager of the Congress Hotel, Wash-
ington, D. C. ; W. H. Burn, vice-presi-
dent of the Sturgis and Burn Manufac-
turing Company; Charles M. Biskie,
business manager of the Insurance
Press, New York; Louis H. Frohman,
of Redfield Brothers ; Frank L. Swift,
associated with the Standard Oil Com-
pany, and W. P. Huguley, vice-president
of the . Pan-American Fibre Corpora-
tion, Washington, D. C.
CHARLOTTE BURTON PLAYED
MANY CHILD'S PARTS
Charlotte Burton, the popular star
of the American Film Company, had
a varied career in "legit" before be-
coming affiliated with the silent
drama. She made her debut at the
age of eight, playing a principal role
in the "Brownies in Fairyland," going
on the road with the company man-
aged by Samuel Friedlander.
After playing several child roles she
retired and went to the public school
in San Francisco until almost sixteen,
when she played small parts with
Nance O'Neill at the old Grand Opera
House in San Francisco before the fire.
Later she went into stock at the
MacDounagh Theatre in Oakland
with the Nordant-Humphrey Com-
pany, playing ingenue roles; and later
played Seattle with same company,
after which she led a company on
the road for two seasons in Western
and Middle Western cities, ending
the season in Chicago from whence
she went directly to Santa Barbara
joining the American company in 1912.
DETROIT OPERATORS ELECT
OFFICERS
Special to The Motion Picture News.
Detroit, July 9.
Detroit local of the Motion Picture
Operators Association has elected
officers as follows: President, Jas.
Murtaugh; vice-president, Sam John-
son; treasurer and member of execu-
tive board. Max Ruben; business
agent, J. A'. McDonald; financial and
corresponding secretary, Carl Beals;
recording secretary, Frank Merriful.
Special to The Motion Picture News.
Denver, Col., Julv 8.
MISS RUTH STONEHOUSE,
Denver's star of the Essanay
Company, was the principal attraction
at the opening of the new Plaza The-
atre, in Denver, the week of June 21.
train and meet Denver's own photo-
play star and be in the films with
Ruth Stonehouse. See yourself in
pictures at the Plaza opening" was
the gist of the announcements of the
final coup. Two cameramen filmed
the arrival of the screen player and
RUTH STONEHOUSE,
OF ESSANAY, HEADLINER AT PLAZA THEATRE OPENING,
ARRIVING IN DENVER, COL.
Miss Stonehouse presented her rep-
ertoire of dances and won great suc-
cess and popularity for her interpre-
tive and classic work, aided in great
measure by the advertising campaign
of H. E. Ellison, manager of the
Plaza, arranged in the newspapers to
herald her.
Basing his campaign upon her pop-
ularity and upon the value of subtle
suggestion of personal contact with
the stars of the silent play, Mr. Elli-
son published two and three times a
week in the leading newspapers
photos and crisp, interesting and in-
timate stories of this film star, im-
pressing in each her local origin and
the charm and magnetism of her per-
sonality which, reflecting itself on the
screen, was not fully realized until
one could see and talk to the charm-
ing artiste in person.
The Sunday preceding the opening
the sensation was sprung. The news-
papers carried big headlines, cuts and
stories of Miss Stonehouse's coming.
She would return to the open arms of
her home city for her first "real" ap-
pearance since her entrance into the
"reel." This was followed with daily
stories of the new theatre, its ideals,
attractions, and its brilliant opening.
On Wednesday preceding the open-
ing Ellison touched off the final gun
of the campaign. "Come down to the
dancer as she was greeted by her
thousands of loyal friends. The films
were shown the following day at the
opening.
The opening bill was "Home, Sweet
Home," in six reels; an advance reel
of "The Million Dollar Mystery";
Ruth Stonehouse in person. Miss
Stonehouse appeared every afternoon
and evening.
Her dances are "The Geisha Girl,"
"The Dance of Love," Popular
Waltzes, "The Colorado Waltz,"
jNIendelssobn's "Spring Song," "Vi-
sions of Salome" and "The Storm
Dance."
She was received with the big pic-
tures every night by crowded houses
and with great applause.
S. B. MCCORMICK.
MICHIGAN LEAGUE RE-ELECTS
OFFICERS
Special to The Motion Picture News.
Detroit, July 9.
An election of officers of the De-
troit Motion Picture Exhibitors
League resulted in the re-election of
President Peter Jeup and Secretary
C. M. Orth and all the other officers
with the exception of Jacob Stocker,
financial secretary, who declined re-
election because of pressing business
interests and is succeeded by J. A.
Ritter.
THE MOTION PICTURE XEWS
47
EXHIBITORS THRIVE IN MEXICO DESPITE WAR
Revolutions of Four Years Fail to Disturb the Prosperity of "Cinematografias," Which Made Money
When Other Business Houses and the Regular Theatres Were Forced to Close —
American Films Are the Favorites
special to The Motion" Picture Xew;.
Mexico Citj-, IMex., Juh" S.
REVOLUTIONS and banditry
which have swept ^Mexico dur-
ing the past four years have failed to
affect the largest amusement factor
in the lives of Mexicans — outside the
bullfights — the motion picture houses.
At the beginning of the series of rev-
olutions, in November, 1910, eleven
"cinematografias,'' as the motion pic-
ture houses are called in Spanish,
were in operation in this citj'.
Other business houses went by the
board, everj' theatre except the Prin-
cipal, was compelled to close its
doors bj' the depressing effect of the
various uprisings, but the picture
houses apparentlj- are making as
much monej- as ever.
The3' range from the magnificent
Salon Rojo — or Red Hall — with its
wide balconies overhanging San Fran-
cisco avenue, its large refreshment
parlor where anj-thing to eat from ice
cream to a seven-course dinner can
be obtained, and its three film halls
operating simultaneouslj-, down to
the little street show set up on a can-
vas-covered lot in the suburbs.
Prices range with the size and loca-
tion of the motion picture houses.
The Salon Rojo charges a "toston,"
or fiftj' cents, silver (25 cents Ameri-
can currency) admission, but this en-
titles the ticket-buj-er to spend as
much time as he likes in the balconies,
watching the parade of fine carriages
and beautiful women in Avenida de
San Francisco, and to see all three
of the shows as often as he likes.
IN the suburbs and in the outskirts
of the main city — which, by the
waj-, shelters 600.000 inhabitants — ad-
mission to the tent-houses presenting
one, and rarely, two films, is as low
at ten cents, silver (five cents. U. S.
currency).
Enormous crowds pack both the
high-priced and the cheap movies,
and some of their best attractions are
films of their own wars.'
Profits have been large in the mo-
tion picture business in ^Mexico Citj-.
The proprietor of the Salon Rojo
cleared $10,000 net profit on the films
of the Jeffries-Johnson fight, while
the Spanish owner of the "Cine In-
ternacional," a hall which has no
other attraction than its films, netted
S5,000 on a picture he made during a
raid of t-he Zapatista bandits on Milpa
Alta, about twenty miles from ^Mex-
ico Citj'.
FILINIS of the Madero revolution,
made by agents of the owner of
the Salon Rojo and shown through
the smaller "movie" houses in ^lexico
City, Guadalajara, Puebla, and Mon-
terey, made a net profit, according to
the manager's report to the govern-
ment, of $27,000.
Of foreign films, those of the
United States predominate, but manj*
made in France are shown.
These usually appear first in the
larger houses in the center of the
city, and then are shown in the tent-
houses, the ]\Iaria Guerrero Theatre,
and similar small amu-sement places.
Owners of these houses figure on
about fortj- per cent of their gross
income being net profit.
The people of this capital have de-
veloped a taste for news films and
for Western dramas. They care little
for educational films, largely because
GEORGE W. PERKINS, John Hays
Hammond, Henr\- L. Stoddard,
editor of the "Evening !Mail," New
York ; Anthonj- Fiala, the explorer ;
\N'alter C. Brown, of Cleveland, Ohio,
and others viewed the Roosevelt South
American pictures last Fridaj- in the
projection room of the Vanoscope
Company, 220 West Fortj^-second
street. New York City.
Colonel Roosevelt was expected to
be present up to the last moment, but
upon arriving in New York from
Pittsburgh telephoned that his pres-
ence was required at once at Oj'Ster
Bay.
The Roosevelt pictures were taken
by Anthonj- Fiala and are of vivid in-
terest and great e.xploration value.
Some of the reels were lost when one
of the expedition boats was overturned
in shooting the rapids along the "River
of Doubt," and were recovered by divers.
The Fiala Arctic pictures, taken in
1903 were also shown and in addition
tlie maneuvres of the United .States
Cavalrv- regiment sent to South Amer-
ica for exhibition drills. These latter
pictures brought out excellently the
projection facilities peculiar to the
Vanoscope. The pictures were shov."n
at a varv'ing rate from a full stop to
sixteen a second, during which everj^
movement of rider and horse was pre-
sented separately and distinctly.
When the A'anoscope received its
first demonstration before British mo-
tion picture exhibitors and scientific
the majoritj- do not understand the
captions, which are written in English.
THE bullfight has been reproduced
frequently and well by the na-
tive movie-makers; indeed, not an im-
portant fight is held without being
put onto the films of some one of the
larger houses.
Aviation meets, militarj- move-
rnents. and sports of the Reform and
Jockey Clubs likewise have been
filmed, and have attracted crowded
houses, where similar foreign films
would draw only foreigners to see
them.
The field in ^Mexico City, and most
of the larger towns of the republic,
is controlled by the owners of the
Salon Rojo, though the proprietor of
the Cine Internacional has made some
inroad into the business of the "one-
man trust."
men interested in the mechanical side
of the machine, the daily press and
trade journals of the English capital
accorded it high praise.
Such well-known daily newspapers
as the "Graphic." the Evening
"News."' the Westminster "Gazette."'
"Reynold's Newspaper." the "Chron-
icle," and even that conservative of
all conservative publications, the Lon-
don "Times," were unanimous in con-
ceding the claims made by the manu-
facturers for their projection machine.
The technical experts of such
authoritative trade papers as the
"Bioscope," "Cinema,'" the "Kinema-
tograph and Lantern Weekly,'"
united in saj'ing that the Vanoscope
improvements place the machine in
the front rank of projecting apparatus.
"MATTY" 'WILL APPEAR IN
UNIVERSAL FILMS
Once a month, at least, for the next
year, followers of Universal pictures
will see Christj- Mathewson, the "Big
Six" of the Giants, in a screen com-
edy or drama.
The contract that transfers "Matty"
from the diamond to the screen was
ratified only a few daj-s ago, ''Joe"
Brandt, of the Universal publicity
and advertising department, acting as
chief negotiator. Most of the -Ma-
thewson photoplays will be produced
at the Imp studio in New York. Capt.
Leslie T. Peacock and Jack Byrne are
writing the first scenarios.
Vanoscope Shows Latest Roosevelt Films
Many Pictures Had Novel History — Were Lost in the "River of Doubt"
and Recovered by Divers.
48
THE MOTION PICTURE NEWS
Quaker City Exchange Men to Give Banquet
Exhibitors Will Be Guests of Warner's, CalehufT and Greater New York
Film Rental Heads on July 19 — Features Planned for Evening
"OUR MUTUAL GIRL" MEETS
STANLAWS
In the course of her "little jour-
neys"' to the homes and offices of
noted men and women. "Our Mutual
Girl" is meeting everybody in the
"Who's Who" and "The Blue Book."
Her most recent introduction was to
Penrhyn Stanlaws. the famous artist,
who s'gnalized tb.e occasion by
PENRHYN STANLAWS AND HIS PASTEL
PORTRAIT OF "OUR MUTUAL GIRL"""
sketching Miss Phillips, "Our }ilutual
Girl," as they chatted.
Incidentally, "Our Mutual Girl
Weekly," devoted to the doings of
the heroine of the series and things
feminine, is meeting with gratifying
success. As the only paper in the
world which coniines itself to one
woman as its subject, it occupies a
unique position. Exhibitors every-
where are using it with immediate
results and winning the commenda-
tion of their patrons for its contents
and appearance.
OPEN THANHOUSER PARK
AT NEV\^ ROCHELLE
Thanhouser Park, surrounding the
Thanhouser studio, was dedicated by
the residents of New Rochelle, N. Y.,
on Tuesday, July 7. Charles J. Hite,
president of the Thanhouser Com-
pany, ordered open house on that
day, and every man, woman and
child in New Rochelle was welcome
at the studio. The broad acres to the
east of the main building in the Than-
hr^user group have been converted
into a park, with driveways, rustic
bridges, bungalows, and, most won-
derful of all, a fall over which water
rushes and tumbles, just as though
Nature had planned what Joseph Tur-
ner. Thanliouser's scenic artist, has
built.
Special to The Motion Picture News.
Philadelphia, July 9.,
AN entertainment followed by a ban-
quet is to be tendered to the mo-
tion-picture exhibitors of Philadelphia
and vicinity by the Calehuff Supply
Company, the Greater New York Film
Rental Company and Warner's Fea-
tures.
The show is to take place at the
Ridge Avenue Theatre (on the even-
ing of July 19) through the courtesy
of Jay Emmanuel, the manager.
The committee in charge is Gabriel
Michaels, Greater New York, chairman ;
J. S. Hebrew, Warner's Features ;
Charles Calehuff, Calehuff Supply Com-
pany, and Ben Zerr, of Reading, Pa.
Jay Emmanuel is the chairman of the
reception committee.
The headliner for the evening will
be George Herbst, formerly of the
Three Twins Company, who will pre-
sent a great comedy sketch entitled
"Senselessship, or the Exposure of the
Flim (Flam) Game." This will be in
two reels and will not have iieen passed
Special to The Motion Picture News.
New Orleans, July 8.
INTENSE heat during the past
three weeks has broken all records
in the memory of the "oldest inhabi-
tant" and has caused a temporary
slump in the motion picture business.
A considerable portion of the public
has preferred to spend the evenings
en dishabile or in street cars and au-
tomobiles, despite the fact that the
local theatres are as cool as it is pos-
sible to make them.
Foolish competition, however, is
doing more than the heat to injure
business along Canal street. On one
side of the street two five-cent houses
and one ten-cent house and another
five-cent house on the opposite side
have been endeavoring to see how
much they can give the people.
Gradually it grew up to six reels with
vaudeville interspersed and now one
of the houses is offering seven reels.
This competition will, of course, be
met and there is no way to predict
how far this will go.
Local theatre managers have heard
through The Motion Picture News of
the way in which business is being
killed in their neighboring city of
iMeridian, Miss., through just such
tactics, but they have taken no heed.
The local theatre managers are prac-
tically unorganized and in the present
bq Pennsylvania, National or any other
board of censorship. This promises to
be a comedy which "is not actuated by
a serious purpose or any other form of
levity" (for details as to this provision
see rules of Pennsylvania Board of
Censorship) and promises to outrival
"Goodness Gracious."
A brilliant array of talent recruited
from the local playhouses will be the
supporting bill as well as several reels
of film, specially booked for the occa-
sion. The Mott-Le Gaige Animated
Slides will also make their first ap-
pearance in Philadelphia on this occa-
sion through the efforts of Julian M.
Solomon, Jr., the local representative.
After the entertainment the curtain
will be run up and the banquet will be
served on the stage. The Ridge Ave-
nue was formerly a combined vaude-
ville and picture house, but is now ex-
clusively devoted to the silent play.
The entire entertainment promises to
be the most enjoyable film affair given
in the Quaker City for many, many
moons.
dull season they will be given an ex-
pensive lesson in getting together.
The shows that are being presented
in many of the houses are entirely too
long and not only prevent a patron
from visiting two houses during one
evening, but often disgust him with
the length of the performance.
As in many other lines of business
here the average motion picture man-
ager seems to think that the other
fellow has something "up his sleeve"
when organization is proposed, but
if the summer has no other effect, it
promises to bring a realization that
cut-throat tactics do not pay.
R. E. Pritchard.
EDISON WINS DOUBLE-
HEADER
In two exciting games, July 4, at
Columbia Oval in the Bronx, Edison
beat Lubin, of Philadelphia, by the
score of 5 to 2 and 10 to 9. Gertrude
McCoy threw a brand new ball to
Augustus Phillips, the official umpire,
and the first game .started.
Lubin held a one-run lead up to
the eighth inning, when Kilroy, the
twirler, weakened and allowed Cro-
lius and France, of Edison, to cross
the plate with the winning runs. The
Lubinites promise to turn the tables
in the return match set for Labor
Day in Philadelphia.
Cut-Throat Tactics Play Havoc in New Orleans
Disorganization and Overloaded Programs Likely to Prove Calamitous to .
Exhibitors, if Continued — Need of Co-operation Is Glaring
THE MOTION PICTURE NEWS
49
"SHE STOOPS TO CONQUER"
(Cosmofotofilm — Three Parts)
REVIEWED BY A. DANSON MICHELL
IF ten per cent of the pictures which are being turned out
on a flooded market were on a par with this production
the business v.-ould take a visible boom. For all around
beauty, cleverness and cleanness it would be hard to surpass
this production of the London Film Company.
• SHE IS NOT A BARMAID; SHE IS MY DAUGHTER!'"
When the idea was tirst projected of making Oliver Gold-
smith's wonderful play into a screen production it is said
to have been pronounced impossible. So much of the beauty
of this work lies in the clever wording that it was thought
impossible to get the humor across on a skeptical public. The
London Film Company have succeeded, and although it is an
English picture in its entirety, we, on this side, are glad to
know that the majority of the credit for its success is due to
the work of two Americans.
Jane Gail, formerly leading lady for the Imp Company and
heroine of "Traffic in Souls,' is the life of the picture. Henry
Ainley, a well-known English actor, plays opposite her, and
interprets the difficult role of Marow Jr. as though he had
played nothing else all his stage career. Christine Rayner,
Kate's friend, looked very pretty and took her role in good
style. R. Judd Green, who has a small but very important part,
made a name for himself as a master of character work.
Others in the cast were Lewis Gilbert, Gerald Ames, Charles
Rock, Stella St. Audrie, Windham Guise, Gregory Scott, Nel-
son Ramsay and Fay Compton.
There are some excellent interiors, the ballroom set being
particularly appropriate. The costuming is correct through-
out. The novel finale will be approved by all. The characters
group themselves, and after a subtitle in verse, bow them-
selves into a dissolve. It is similar to the lowering of a cur-
tain and sets more or less of a precedent.
The humor of Goldsmith is of the most subtle sort. There
is none of the slapstick work so apparent in many other
writings. The sly wink, the nudge of the arm, all seem to con-
vey a volume of thought, where a subtitle could only mar the
effect. Yet it is a commoli saying that the English people
do not possess a sense of humor. Those inclined to believe
this fallacy should see this production and be convinced that
the British have a very keen idea of what is funny.
Old Marow has planned that his bashful son shall marry
Kate, the daughter of his old friend, Hardcastle. So after
much coaxing, the boy and his friend consent to go. Ar-
riving near the home of the prospective bride they meet Tony
Hardcastle's stepson. He tells them, as a joke, that the
Hardcastles' home is an inn, so when they arrive they natur-
ally treat the old man as they would a servant, much to his
disgust.
Young Marow, although bashful of women of his own so-
cial rank, has rather a liking for barmaids. His belief that
Kate is a barmaid makes them friendly. Finally he finds out
his mistake, and when forced to an issue learns that he can-
not give her up. After many attempts he gets courage enough
to propose to her and is accepted.
"THE REIGN OF TERROR"
(Eclectic — Six Reels)
REVIEWED BY PETER MILNE
E\'ERY man and woman and almost every child is familiar
with that terrible period in the history of France, known
as "'The Reign of Terror," the title being applied to that
time when the French Revolution was at its worst. To
see the frightful atrocities that occurred in this age is per-
haps nearly as trying an ordeal as it was to live through
them, but if there was a man alive now who lived through
the revolution he would be envied. One who has not seen
this picture will envy the one who has, and if he is wide
awake he will lose no time and see it himself. The least
that can be said in regard to this feature is that it will pack
any house in any place, unless there is something radically
wrong with the populace.
"The Reign of Terror" has for its foundation the great
work of Alexander Dumas entitled, "The Chevalier De
Maison Rouge." The novel is a marvel, and the producer
of this picture has done his best to model the screen story
along the absorbing lines of the book. He has succeeded.
The production not only contains such a satisfactory story
that one's curiosity is aroused at the outset, but it is also
historically true. So besides obtaining great enjoyment from
the picture, the spectator learns something in the bargain,
and if he is unfamiliar with the course of events, he learns
something which he will remember for a long time and some-
thing worth while.
.\t the start of the story Louis XVI has just been executed.
Marie Antoinette is in prison. The picture follows the
THE DEATH OF THE CHEVALIER
Chevalier De Maison Rouge and his followers in their at-
tempts to liberate the queen from the clutches of the revo-
lutionists. All their efforts are to no avail, and they meet
death in different ways. Later, as history tells us, the queen
was executed.
Realism and a faithful precision is predominant throughout
the picture. All the characters, the mobs as well as the
principals, perform in a most natural manner. No part is
overdone. Owing to the similarity in appearances, the char-
acters are at times a trifle difficult to tell apart, and an unusu-
ally large number of leads are introduced. But as in most
historical pictures the plot is secondary. Wonderfully well
trained mobs appear; the leaders of the republicans are
enough to send chills down the spine.
The excellent Eclectic photography supplements the other
merits of the picture and puts the finishing touch on a per-
fect production.
50
THE MOTION PICTURE NEWS
BRILLIANT TRADE EXHIBITS MARK
SECOND ANNUAL EXPOSITION
(Coiilinncd from page 20)
Not long since Walter Hof¥ Seely, president of Atsco, de-
termined to place the Radium Gold Fibre Screen within the
reach of every exhibitor by selling the screen on time pay-
ments. The excellent results the screen is giving together
with this additional feature of the new selling plan — the com-
pany states — is taxing the capacities of both the St. Louis
and East Orange factories to their limit.
Down the main aisle, from the St. Clair Street entrance at
Space 49, was the Novelty Slide Company's display. This
consisted of hand-colored slides for every possible require-
ment of the motion picture theatre owner.
An important feature of this exhibit was the manner in
which the slides are displayed in revolving racks and illumi-
nated from within by unseen electric lights.
Thomas G. Wiley was in charge, assisted by Albert Carl-
ton, and both did good work.
The Laskyites were a busy crowd at Dayton during the
convention. "The Only Son" was shown in one of the large
Dayton theatres on Monday afternoon and evening, while on
Thursday "The Man on the Box" was presented at one of the
theatres in Convention Hall.
During the week the Lasky company, by arrangement with
one of the Dayton newspapers, conducted a beauty contest in
the hope of discovering in the Ohio city some bewitching
maiden with enough dramatic talent to make it worth their
while to lift her out of the obscurity of private life into the
limelight. The returns are not in as yet, but Harry Reichen-
bach's hopes are high.
"LA BELLE RUSSE"
(The Regent Feature Film Company — Five Reels)
REVIEWED BY WILLIAM RESSMAN ANDREWS
THIS second production of David Belasco, which appeared
in the early 80's and demonstrated by its superior dra-
matic qualities its producer's adroit stagecraft, finding later ex-
pression in the wonderful creations now universally associated
with the name of Belasco, showed in the film adaptation,
recently run off in the Atsco projection-room, a mastery of
RENARD DUVAL RESENTS PHILIP'S INTERFERENCE
silent drama technique expected of such an experienced direc-
tor as William J. Hanley, whose work while he was with
Famous Players and Kinemacolor gave him a reputation for
stage management of a high order.
-•Mthough the setting of the play calls for numerous foreign
scenes, Mr. Hanley succeeded in creating the desired atmos-
phere by a clever use of ordinary studio interiors and a wise
selection of outdoor spots within the environs of New York
City.
The majority of the scenes indicate by their photography
great care in the use of the camera on unusually clear days.
The versatility of Evelyn Rusel is strikingly apparent in
the dtial role of Geraldine Hatherly and Beatrice Hatherly,
sisters of diametrically opposite temperaments. She readily
grasps the fundamental requirements necessary for a proper
rendering of the character of a wayward, impulsive girl
straining at the leash of respectable poverty, and a nature
kept within bounds by the traditions of family pride.
Beatrice Hatherly, unmindful of the consequences of such
a step when there is no tie to hold the partner of a woman's
guilty flight, elopes with the man she loves without insisting
upon certain formalities before those authorized to make
binding contracts between enthralled couples.
The action of the girl brings on the death of her father, a
clergyman of the Church of England. Beatrice, compelled
by circumstances to live by her wits, but still too clever to
allow herself to sink to the bottom of the social scale, flits
gaily from capital to capital, enjoying with a nonchalant dis-
regard of the morrow, each day's pleasure unevenly distributed
by the capricious hand of chance.
Although the steadier nature of Geraldine seems a bulwark
against the trials and temptations of the unattached woman
alone among strangers, she too has her battles to fight for
self preservation and respect, but she finally triumphs and,
after many vicissitudes is reunited with her husband, who
supposing her to be dead shortly after their marriage, had
enlisted for military service in India.
"THE FORCES OF EVIL," OR "THE
DOMINANT WILL"
(Leading Players Film Corporation — Three Reels)
REVIEWED BY PETER MILNE
THE Leading Players Film Corporation's releases up to
and including this, their latest triumph, have been no-
ticeable for their lack of sensational and gruesome action.
The producer of this picture must have been sorely tempted
to introduce the sensational, but he has left the actual big
events to the imagination and this is sufficient. Another man
might have shown Lucille and the doctor falling from the
cliff. To this director it was enough to show them after
they had fallen. Again he might have shown the automobile
passing over the child, but it was enough to show the in-
jured child after the accident.
Facilities may have been lacking to portray these events
as actualities, but it is more than likely that they were left
to the imagination, for the reason that they were too horrible
to show.
The class of people that enjoy good acting, with the sen-
sationalism obliterated equals that class to which the true
lover-s of the melodrama belong, and that this offering will
be well received by the former class is a foregone conclu-
sion. ■ It may be listed with the best of the three-reel pictures.
Renee Sylvaire interprets the leading feminine role. She
is no stranger to those familiar with this brand of pictures,
and her acting here is as excellent as in her former appear-
ances. Unfortunately the names of the male members of the
cast are not known, but each one personally may be accorded
great praise.
The photography is perfect, and the lighting just as good.
The interiors show some of the most gorgeous and beautiful
sets ever produced.
The story itself will touch the hearts of all fortunate enough
to see it. Young and. old will appreciate it. Lucille is forced
to leave her husband in obedience to the command of a
hypnotic doctor. She longs to return to her husband, but
cannot, for the doctor has the stronger will. Both meet with
an accident, after which the doctor dies and the couple are
reunited.
.1
THE MOTION PICTURE NEWS
51
Charles H. Phillips, chairman of
the }\Iil\vaukee, Wis., censor board,
evidently aspires for some of the fame
and publicity gained by jNIrs. Cirus
Niver, of the Pennsylvania State
Board, for he has announced that he
is going after all the lengthy film
kisses that are shown in ^Milwaukee.
Unlike his Pennsylvania contempo-
rary Mr. Phillips puts no length on
the legal kiss for Milwaukee, but
says, "The display of lengthy kissing
is both harmful and vulgar, besides
being unnecessary to the plaj% and
we will surely take action if we find
any pictures v\-h!ch ove.do the billing
and cooing,"
Edward Holmes, proprietor of the
Gayety Theatre, Long Beach, Cal.,
had several front teeth knocked out
when his auto collided with a street-
car in Los Angeles, a few days ago.
Charles Richman, recently secured by
the Jesse L. Lasky Company for ap-
pearance before the camera, will, in all
likelihood, appear in "Captain Barring-
ton,' in which he starred for several
vears.
Little Miss Hilda Couch is probably
the youngest actress in pictures who
will head her own company. While she
is not widely known to followers of
the photoplay, she has written some
clever scenarios to be enacted bv a com-
HILDA COtrCH
pany of child players. Most of them
deal with educational subjects, and those
who know her are proud of the ability
she has displayed ia the composition of
them.
Louis Green, who for four years
was connected with the Academy
Theatre as assistant manager, has
been appointed Buffalo, N. Y. repre-
sentative of the Box Office Attraction
CompanJ^ with offices in the King
Edward Hotel, on .Niagara street.
Wilhelm Robert McBain Fuehrer, al-
though a long name, represents a very
small person, i. e., Universal Ike, Jr.
Bobby, as he is universaly called, is a
New York boy and only fifteen years
old. He is a baseball fan, after a fash-
ion of his own, and knows manv of
UNIVERSAL IKE, JR.
the players by their first names. He is
a favorite around the HolljTvood stu-
dios. He was for a time with Maude
Adams and other well known stage stars,
the Universal being his first engage-
ment for the screen.
Adele Farrington, who has been
playing in stock at Winnipeg for the
past two seasons, is in Los Angeles
to spend a short vacation with her
husband. Hobart Bosworth, head of
Bosworth, Inc.
Leon Wagner, of the Sterling Camera
and Motion Picture Company, was mar-
ried to Miss Violet Stuart at the Little-
Church-Around-the-Corner on June 28.
Directh' following the ceremony a din-
ner was given in their honor at the
Pelham Bay Inn. A honeymoon trip
to Niagara Falls and Lewiston fol-
lowed. The bride is from New York.
ETHEL GRANDIN
Ethel Grandin, the petite leading
lady, formerly with the Universal
company, is now working on her own
features, as exclusively announced in
The Motion Picture News recently.
Several large users of Non-Flam
Agfa have made tests prints of this
product and the results have proved
very satisfactory. Initial shipments
of Gevaert Non-Film will be received
in this country about July 15.
The scenario for "The Rose of The
Rancho," which is to be produced by
The Jesse L. Lasky Feature Play Com-
pany, has been submitted to David
Belasco. Cast and other details for
the first Belasco picture are going for-
ward rapidly.
Among those selected for the second
company for the Western Lubin studio,
which began work July 1, are Lucile
Younge, Beatrice Doming, Robert M.
Dunbar, William Tennise, Robert
Blakeley and A. C. Gosden.
Samuel Goldfish returns from Europe
this week. The trip of the Lasky chief
was extremely successful. Mr. Gold-
fish will join his family at Long Lake,
N. Y.. where he will spend a few weeks
with Jesse Lasky on a fishing trip.
The World's Special Feature Film
corporation has removed its Buffalo
(N. Y.) offices from 503 White Build-
ing to 23 West Swan street, the War-
ner's Features' old stand. The new
offices occupy the entire lower floor.
Fred W. Young is manager of the
Buffalo branch.
52
THE MOTION PICTURE NEWS
Sol L. Lesser, of the Golden Gate
Film Exchange, will land in New
York this week, it is expected. The
feature, "The Christian," has been put
on the road and will be shown at the
Portola in San Francisco and Clune's
Auditorium in Los Angeles.
Charles Ogle, formerly leading man
for the Edison company and now with
the Universal, was. like many other
Thespians, educated for the pulpit, but
found the call of the stage too strong
CHARLES OGLE
to resist. He was born in Zanesville,
Ohio, and has been connected with the
theatrical profession for fifteen years.
He also graduated from Illinois college
and practised law for three years. But
again the call was too much to be re-
sisted and he joined the Edison family.
With Mary Fuller and Walter Edwin,
the director, he came over to the Uni-
versal recently.
William D. Taylor, for two years
with the New York Motion Picture
Company, and later with the Vita-
graph, where he played the title role
in Capt. Alvarez, has taken a director-
ship with the Balboa Feature Films
Company, at Long Beach, and is film-
ing his first feature, "The Judge's
Wife," which will consist of three
reels. Neva Gerber is the leading
woman of the company.
The screen dramatization of "The
Fortune Hunter," by Windell
Smith, is being produced by the
Lubin Company. Ethel Clayton and
William Elliot will appear in the
leading roles.
S. H. Friedlander has been selected
as general manager of the new Ed-
win August Feature Film Company
that is already at work in Los An-
geles.
The Reliance and Majestic com-
panies are producing a series of com-
edy pictures from Paul West's "Bill"
stories which were formerly running
in the New York "World." "Tam-
many Young" is the original of the
stories and will be featured. They
will be released under the Komic
brand.
A. S. Hyman left New York re-
cently, to take charge of the field in-
terests of Warner's Features in the
states of Arizona, Nevada and Cali-
fornia.
It was reported in the last issue of
The Motion Picture News that
George Kleine is to release Belasco's
"Heart of Maryland." This is an
error as Mr. Kleine has nothing to do
with the picture.
Sam J. Ryan, now with the Pathe
Company, formerly a member of the
Tom Lewis and Sam Ryan vaudeville
team, is one of the most natural
comedians on the screen. His six
SAM J. RYAN
years' work under George M. Cohan
during which time he played large
parts, has fitted him for his present
engagement. He took the part of
Boss Dunn in "The Stain," Sig. Bash-
inelli in "The Perils of Pauline" and
Uncle Ebenezer in "The Precious
Twins."
William Fox is planning a studio
where he will produce his own fea-
tures. The location will be some-
where in New York City. Plans have
been presented by the architects and
as soon as they receive Mr. Fox's
O. K. will be rushed forward.
A. C. Beck, formerly with the George
Klein Chicago office, has accepted a po-
sition with the California Film Ex-
change, and will act as traveling rep-
resentative out of the Los Angeles
office, located at 736 South Olive street.
The California exchange handle ex-
clusively the Universal program and
features.
In the early part of his career, James
B. Kirk, publicity manager of Warner's
Features, Inc., was a newspaper man
and has worked on the reportorial, edi-
JAMES B. KIRK
torial, and special staffs of newspapers
as far west as Denver and as far south
as Atlanta. Then he became editor of
"Profitable Advertising," a magazine of
publicity in Boston. Mr. Kirk has con-
tributed stories and verse to magazines
and pictorial publications. He was man-
aging editor of the Hampton Advertis-
ing Company, New York, in its palmy
days, and for several years has been
production manager of the Blackman-
Ross Advertising Agency, New York.
From the latter position he came to
Warner's Features, Inc.
William Fables, for twenty-two
years a legitimate actor playing ani-
mal parts, will play the "Goat" in the
Buster Brown series now being made
by the Edison Company.
A. Potiker, a widely known figure
in the feature film rental and motion
picture theatre business in Cleveland,
recently returned from an extensive
European trip. While abroad he vis-
ited his birthplace; Bartfa, Lower
Hungary.
J. L. Warner, traveling general rep-
resentative from the New York office
of Warner Features, is in Los Angeles
for a brief stay while on his way to
the San Francisco branch where he will
remain several weeks.
Benjamin H. Tint has resigned as
manager of the Alhambra motion pic-
ture theatre of Waterbury, Conn. He
was formerly manager of the Broad-
way theatre.
THE MOTION PICTURE NEWS
53
Air. Cippico, general sales agent of
L. Gevaeret & Company, was re-
cently in New York visiting j\Ir. Bo-
dine, of the Raw Film Supply Com-
pany, and looking over the American
lield. Mr. Cippico states that a new
studio will shortly be erected in the
outskirts of Paris by the Agfa Com-
panj'.
The Ambrosio-American Cotnpany
has closed contracts for the srate-
rights of "The Angel of the ;\Iine."'
"The Be'.ls of Death," the Griflfon's
Claw.'" "The Law of Compensation,"
and "For the Queen's Honor."
Director Hobart Bosworth, Charles
Harden and Helen Walcott are at San
Francisco, taking scenes for another
Jack London story. The company will
continue to take the actual scenes de-
scribed by Mr. London in his stories,
with all future pictures.
The L'nited Odd Fellows, of Ilion,
New York, have purchased a Power's
Cameragraph No. 6-A from the Pic-
ture Theatre Equipment Compnn}-, of
New York Citj-.
Billie Jacobs, age three years, who
plays in Sterling Kid Comedies, en-
tertained about two hundred motion
picture people recently, when he di-
rected a scene on the big Universal
BILLIE JACOBS
stage, at the Hollywood studio. One
of the stage carpenters made him a
toy camera, and merely for the fun
of it, Billie was induced to direct a
scene. He conducted himself accord-
ing to the best traditions.
"The Script,'' the official o gan of
the Photoplay Authors League, of
Los Angeles, California, is at last a
reality. The first issue, consist ng of
sixteen pages and cover, is composed
princ-pally of vital articles dealing
with their objects. The contents are
copyrig'ited.
Archer McMackin, formerly with the
Essanay Company, in charge of public-
ity and later in the scenario depart-
ment, where he was associated with
Gilbert P. Hamilton, is now with the
Albuquerque Film Manufacturing Com-
pany, of which J\Ir. Hamilton is presi-
dent and general manager.
Ben Wilson, leading man for the
Edison Company, has been made a
director in the Atlas Theatre Cor-
poration, owning five hundred shares.
The State Film Company, of 60
Bank street, Newark. N. J., will rep-
resent the Progressive Motion Pic-
ture Corporation in Northern New
Jersey.
Violet j\Iersereau has returned to
the Universal-Imp Company as lead-
ing woman. It was nearly a year ago
that the charming little actress left
the Imp company to accept a position
in the "Rebecca of Sunnybrook Farm"
VIOLET MERSEREAU
company, in which she played the
title role. Miss Mersereau is an ac-
tress of long experience, though she
is still very young, and her former
appearance in Imp plays made her
highly popular in the film world. She
will now be under the direction of
Herbert Brenon and will appear
mostly in features of two or three
reel length.
In an exciting game on June 27,
the Edison baseball team defeated the
Kalem team by a score of 11 to 7.
Buffalo was honored when at the
annual convention of exhibitors in
New York, "William A. Bean, presi-
dent of the Buffalo Exhibitors Asso-
ciation, was elected president of the
New York state branch of the na-
tional organization. Mr. Bean is
manager of the Majestic Theatre, on
West Ferry street, and one of Buf-
falo's "live wire" exhibitors.
H. G. Segal, formerly general man-
ager of the Cosmos Feature Film
Corporation, has resigned from that
concern to take over the manage-
ment of the New York exchange for
the World Film Corporation.
H. G. SEGAL
Mr. Segal has been in the film
business for the past seven j'ears,
having been connected with the Mo-
tion Picture Patents Company and
the Mutual Film Corporation. He
is a hustler and is a "bug'" on system
and organization, which he claims is
the best way of getting the business.
The Raw Film Supply Company
will shortly place on the market, at a
cost practically the same as that of
the ordinary product, films in any
color desired by the purchaser. The
camel scene in "Caberia" was im-
printed on this film. Such a film
would save the cost of tinting the
raw product.
William W. Hodkinson, president
and general manager of the Paramount
Picture Corporation and president and
manager of the Progressive Motion
Picture Company, is making a tour of
Los Angeles and West coast branches,
and it is very likely he will spend some
time in Los Angeles at the Bosworth,
Inc.„ and Jesse Lasky feature films
studios.
"The Sea Wolf"" and "Brewsters'
Millions," which are being handled by
the William L. Sherry Feature Film
Company, are being extensively ad-
vertised by Proctor's Fifth Avenue
Theatre, New York, by using half-
page advertisements.
54
THE MOTION PICTURE NEWS
CALIFORNIA ASSOCIATION
HOLDS BALL
The Southern California Motion
Picture Men's Association held its
first annual ball in Los Angeles re-
cently for the purpose of securing
financial aid to combar drastic legis-
lation now pending detrimental to the
business in general.
The ball was largely attended and
proved to be a successful and pleas-
ant afifair. A handsome blue-covered
souvenir booklet was issued for the
occasion, containing half-tones of
prominent manufacturers, directors
and players.
The officers of the association are:
A. P. Tugwell, president; R. F. Hale,
secretary, and M. Gore, treasurer.
PATHE EXPLODES THEATRE
RUMOR
The assertion that Pathe is to build
a $30,000,000 chain of motion picture
theatres, extending from coast to
coast, published in a recent issue of
the Los Angeles (Cal.) "Herald," was
branded as a canard by H. C. Hoag-
land, of Pathe, when he was asked to
comment upon thfe report.
"There is absolutely no truth in it,"
said Mr. Hoagland. "We are in the
producing and film publishing busi-
ness. We are not exhibitors and have
no intention of doing anything to
hurt the exhibitor's business.
EQUIPMENT FIRM INSTALLS
PROJECTORS
The Picture Theatre Equipment
Company, of 21 East Fourteenth
street, New York, announces that it
has placed the following projection
machines :
One Powers No. 6-A motor-drive,
in the studio of the Standard Film
Print Corporation, Yonkers, N. Y.
One Edison Jifodel D with Trans-
former, to Dr. Sahler's Sanitarium,
of Kingston-on-Hudson, N. Y.
One 1914 Motiograph complete
motor-drive equipment in the Bloom-
ingdale Hospital for the Insane,
White Plains, N. Y.
One Powers No. 5 to the Brooklyn
Branch of the Navy Y. M, C. A.
LATEST "BEAUTY" PRODUC- "
TION RELEASED JULY 21
In a forthcoming "Beauty" produc-
tion Kathie Fischer stars as a little
girl, and repelled by the disinterested
natural mother, steals away to her
unknown neighbor in search of a
"real" mother.
The story carries deep pathos, and
will prove an object lesson to such
who through neglect have been per-
mitting the yearning hearts of the
little ones to go begging for love.
The subject is entitled "Her 'Really'
Mother," and will be released on
July 21.
ESSANAY will release on July 18,
through the General Film's fea-
ture department, "One Wonderful
Night," by Louis Tracy, starring
Francis X. Bushman, the winner of
the Popular Players' contest of "The
Ladies' World."
The picture is an adaptation of the
serial which appeared in that maga-
zine and aroused considerable com-
ment among the readers for its dram-
atic and heart interest qualities.
The Earl of Valletort endeavors to
persuade his daughter Hermione to
marry a Hungarian count, who has
aspirations to the throne of his coun-
try. He needs money to carry out
his project, and as the girl is wealthy
he hopes that she will consent to
become his bride. She detests the
man, and to avoid his persistent at-
tentions, flees to America, in com-
pany with a scheming Frenchman,
Jean de Courtois, whose sinister dis-
position is known to her father,
though she is unaware of the man's
real character. She arranges to
marry de Courtois, with the under-
standing that it is to be a marriage
only in name; and it is agreed that
later they are to obtain a divorce.
De Courtois, in the confidence of
her father, who is anxious to prevent
a ceremony that would preclude her
from becoming the wife of the Hun-
garian, makes use of every method
his ingenuity can devise to put of¥ his
marriage with the beautiful heiress.
John Delancey Curtis, who, with a
friend unwittingly secures a room
next the one occupied by the count.
wears the count's coat by mistake,
and later finding a marriage certifi-
cate containing Lady Hermione's
name, goes in search of her to return
the document. They fall in love and
finally marry.
GREAT NORTHERN TO FILM
PEACE NOVEL
The motion picture rights for Bar-
oness Bertha von Suttner's novel, en-
titled, "Lay Down Your Arms," have
been acquired by the Great North-
ern Film Company. Baroness von
Suttner was the Austrian authoress
and famous exponent of peace, who
died on, June 21 in Vienna. The
Great Northern Company is at pres-
ent busily engaged on a photo-drama-
tization of this book for a five part
production.
"Lay Down Your Arms'' achieved
world-wide success when published in
1890. It is a strong argument for
universal peace. The authoress had
tasted of the bitter sorrows of war,
when as a girl she was betrothed to
a prince who was killed in a battle.
The Baroness wrote over thirty
novels and novelettes, but it was "Lay
Down Your Arms" which made her
famous. She visited the United States
in 1904 and in 1913, on the second
visit remaining for six months, dur-
ing which time she delivered a num-
ber of lectures, advocating arbitration
instead of war. In 1905 she was
awarded the Nobel Peace Prize. At
one time she was the secretary to
Dr. Alfred B. Nobel.
THE MOTION PICTURE NEWS
55
"THE CRUCIBLE OF FLAME"
(Features Ideal — Three Keels)
REVIEWED BY PETEK MILNE
INASMUCH as this production is a picturized version of a
most sad topic, it would receive satisfactorily, even if the
valuable acting and supreme photographic effects did not
accompany it. As these two important essentials of a good
picture are combined with the pathetic story, the produc-
tion may be termed an excellent one, and it will be peculiar
if it meets with anything except success.
THE DEATH OF IRENE S HUSBAND
The sad story of the young girl, who has grown up ini
blissful ignorance of the ways of the world in the quiet se-
clusion of a country town, and then journeying to the city
where she falls in with evil companions, will touch the hearts-
of all, none excepted. A feeling of great satisfaction comes-
over one when he sees her finally restored to her father.
Delia Porta is featured in the picture and a fine cast sup-
ports her. The story contains nothing startling, but never-
theless is most absorbing. There are a few scenes which
arouse the sympathy even more than the entire idea of the
picture. The parting of the father and daughter is exceed-
ingly touching. Scenes which take place in the cafe are
realistic, and afford a change from the more serious parts.
The final reunion of Irene and her father makes a very
pretty end.
The photography of the picture is clear and toned in a
pleasing way throughout. A fine fire scene appears in the
latter part of the second reel.
THE LURE OF THE SAWDUST
(American)
REVIEWED BY C. J. VERHALEN
THE Flj'ing '"A"' Company, which is headed by Wini-
fred Greenwood and Edward Coxen, interpret this
story of the circus world. One of the large circuses of
this country is brought into play. iNIuch that will interest
the general public is caught by the camera, such as the
moving of a circus, the erecting of a tent, and the other
details which have always been a mystery to the show-
loving people of America.
A good, strong plot has been built around the free and
open lifed people of the tanbark. Bits of sentiment and
rural life are worked into the photoplay by the introduc-
tion of several characters who play a prominent part in
the production of this film.
Annette, a bareback rider in a circus, is the object of
attention on the part of Henri Dupree, a ringmaster.
These attentions arouse the jealousy of Marie, another
performer, and she plots Annette's downfall. One day as
the opportunity presents itself, she wires one of the pape-
hoops through which Annette jumps in the course of her
acts. She is seriously injured, and is taken to a local
hospital, while the circus goes on.
A young farmer chap falls in love with her and wins
her. A year later the circus returns, the call of the saw-
dust is felt by Annette, and for just one performance she
THE FAMILY GATHERING
returns to the tent. The binding link, however, to her
domestic duties is her babe.. She returns to her husband
and child after a hard battle with the lure of circus life.
"SANDS OF LIFE"
(Ban)oa-Box Office Attractions — Two Reels)
REVIEWED BY A. DANSON MICHELL
AS in other productions by this company, the photography
is beyond reproach. The story is original and clever, and
the acting good, making, all told, a desirable release. The
picture will be placed on the market in a short time by the
Box Office Film Attractions Company, who have obtained
the rights for the entire North and South America. ^
The plot is one continuous round of action. It tells the
life story of a prize fighter in a manner that teaches a les-
son. Henry King plays the leading part in a commendable'
THE CHALLENGE IS GIVEN
manner. He has a good build for such a part and registers
careful and capable work.
There are some excellent double exposures. The settings
are all most appropriate, especially the ring scenes. The
fighting scenes were well staged. There were several beau-
tiful moonlight effects.
Jack, a young fighter, becomes rich and spends his money
rapidly. He finally becomes dissipated and loses his fights.
He wanders from bad to worse and finally, in a starving con-
dition, fights his last battle.
56
THE MICTION PICTURE NEWS
ROSKAM RETURNS FROM
EUROPE
Ed. M. Roskam, president of the
Life Photo Film Corporation, has
just returned after a tour through
England and the continent. i\Ir.
Will Handle Best Films of All Companies
ED. M. ROSKAM
Roskam has made a thorough and
exhaustive investigation into the for-
eign film market and brings back
with him trade conditions with a mass
of data and information that will be
invaluable to the American producers.
Next week there will appear a re-
view by Mr. Roskam of the American
film invasion in England and the con-
tinent.
GETS PUBLICITY FOR "THE
11,000,000 MYSTERY"
F. V. Armato, motion picture ed-
itor of the Philadelphia "Evening
Telegram," deserves considerable
credit for the able manner in which
he handled for his paper the advanced
notices of "The Million Dollar Mys-
tery," the Thanhouser serial which
has been causing so much talk among
picture fans throughout the country
since announcements were made that
the story of the picture would appear
simu'-taneously in the principal papers
all over the United States.
"The Million Dollar IMystery," by
iHarold MacGrath, the we!l-knov/n au-
thor, is scheduled to appear in the
"Evening Telegram" serially in con-
junction with the run of the picture
in Philadelphia houses. Mr. Armato
was formerly Philadelphia corre-
spondent for The. Motion Picture.
News, and is known among his col-
leagues as an able and energetic man
in his chosen profession.
Paramount Goes Into Open Market for iHigh-Ciass Productions-
Not Intend to Restrict Programs to Present List.
-Dots
T'
'HE Paramount Picture Corpora-
tion announces to the trade the
inauguration of a policy which will
enable exhibitors to obtain full pro-
grams of high-class productions
throughout the year. In order to do
this, the Paramount concern has de-
cided to go into the open market and
Company of New England, 31 Beach
street, Boston; the William L. Sherry
Feature Film Company, 125 West
Forty-sixth street, New Yoik; the
Famous Players Exchange, 1331 Vine
street, Philadelphia; the Famous
Players Feature Company, 28 West
Lexington street, Baltimore; and the
GROUP OF NOTABLES IN FILM WORLD IN OFFICES OF PARAMOUNT PICTURES
CORPORATION, NEW YORK CITY
1. Hiram Abrams, Famous Players Film Co., Boston, Mass. 2. Wm. L. Sherry, Wm. L.
Sherry Feature Film Co., New York City. 3. James Steele, Famous Players Film Service,
Pittsburgh, Pa. 4. Wm. W. Kodkinson, president. Paramount Pictures Cor^joration.
5. Raymond Rawley, treasurer. Paramount Pictures Corporation.
buy the best films from all producers
whose releases measure up to the
standard set for the pictures to be
supplied to Paramount customers, in
addition to the pictures already ar-
ranged for with the Famous Players
Film Company, the Jesse L. Lasky
Feature Play Company, and Bos-
worth, Inc.
Exhibitors in small places will be
able to get through the various ex-
changes throughout the country
handling Paramount pictures, films
of dramatic productions which made
hits on Broadway theatres at two-
dollar prices.
The exchanges are: The Casino
Feature Film Company, Dime Bank
Building, Detroit; the Kansas City
Feature Film Company, Gaiety The-
atre Building, Kansas City, Mo.; the
Notable Feature Film Company, Bos-
ton Building, Salt Lake City; the
Famous Players Star Feature Film
Service, Temple Court Building, Min-
neapolis; the Progressive Motion
Pic;u e Company, Pacific Building,
San Francisco, the Central Building,
Seattle, Marsh-Strong Building, Los
Angeles; the Famous Players Film
Famous Players Film Service, 40-t
Ferry street, Pittsburgh, Pa.
The Paramount program is ex'
pected to add prestige to a house,
and without doubt will live up to the
claims of the company that its pic-
tures will draw the most desirable
class of patrons. The releases will
cost a trifle more than many pictures
contracted for by exhibitors, but the
excellent quality of the Paramount
products justify the extra expense.
FIRST 20th CENTURY FILM
UNDER WAY
The 20th Century Feature Film Com-
pany will start on its first American
production this week. A well-known
producer will be the managing director;
Frederick Beck, the photographic ex-
pert; Geo. H. Jones, assistant director,
and a. B. Reynolds, general manager.
Mr. Beck has photographed "The
Three Musketeers," "House of Bond-
age," "Trapped in the Great Metropo-
lis," "Traffickers on Soles" and many
others.
The policy of the new company will
be to produce twelve or more features
a year.
THE MOTION PICTURE NEWS
57
SPECIAL FILM 'REVIEWS
"A Beggar Prince of India." (Vic-
tor. Three reels. Friday, July 10.) —
The most worthy feature of this pic-
ture is the fact that it gets away from
almost every other film. The plot is
not original, but the characters are
unlike any other picture. The story
is carefully drawn and the action
logical and concise. Several poor
settings mar the otherwise good
effect.
The beggar prince, the rightful heir
to the throne, meets the daughter of
the usurper and love is started. He
enlists the aid of the hillsmen and
rescues the girl from the man she has
been forced to marry.
"Nerve." (Balboa Box Office At-
tractions Co.) — Henry King. Delia
Connors, William Wolbert and Jeanie
jNIcPherson are the principals in this
one-reel drama of mining life. The
story is noticeable because it is one
of the very few that depict a miner's
life as it reallj' is and shows the
manner in which ore is extracted.
It has strong, virile 'points and is
acted in a careful manner with great
care for details. The name is derived
from the actions of a woman when
placed face to face with danger.
There is much to admire in the pic-
ture.
A young man is victimized intc
buying a salted mine. Discovering
this, he enters the house of the man
V/ho had perpetrated the fraud on
him and in robbing it is discovered
by his daughter. She, however, lets
him go on hearing his story.
"The Lady of the Island." (Imp.
Two reels. Mondaj\ July 6. Featur-
ing Dorothy Phillips.) — -The story is
unusual in many ways and makes an
excellent feature. The photography
is clear, the acting excellent, and the
settings appropriate. There is a very
clever dog introduced who does feats
that exhibit almost human intelli-
gence.
By the terms of a will a villain is
made beneficiary in the event of the
death of the girl. He takes her to an
island, where she is nearly killed sev-
eral times. A couple of campers,
however, come to her rescue, and with
the aid of the crew of an eight-oared
shell, beat the villain and his accom-
plice.
"The Prescription." (Melies. Two
reels. Thursday, July 2.) — This is
one of the best pictures that Melies
has put out. The plot of the drama
is almost entirely new, and although
the idea is somewhat exaggerated, it
is no doubt true in part.
The story is woven about a group
of rich doctors. They care little
about their poor patients and usually
give them prescriptions which they
are unable to have filled. But one of
the doctors is of a better sort, and
after studying the situation he brings
about the reformation of the others.
After one has seen the picture he may
be thankful that there are just a few
doctors of this class and many of the
better.
The photography of the picture is
very good. The scenes, mostly in-
teriors, are carefully laid. The acting
is of the best.
"A Mexican Spy in America."
(]01 Bison. Two reels. Saturday,
July 18.) — This picture was photo-
graphed in Honolulu and, due to the
similarity between Mexico and Hono-
lulu, the Mexican atmosphere is up-
permost in every foot of the picture.
The part of the action that tran-
spires in the United States is sup-
posed to take place on the border,
and here, too, the atmosphere is pre-
dominant. The IMexicans that ap-
pear in the picture, other than the
principals, are Hawaiians and these
hitter make ideal Mexicans. The
drill scenes on the border are most
realistic, partly because they are real.
Besides these valuable elements of
the picture the drama has a new turn
to affairs when, in the finale, the hero
turns from the heroine even after
she has proved herself worthy of
him.
The Mexican spy is a friend of the
son of the commandant of the United
States fort, and when war is de-
clared the spy is commissioned to
procure the signal code. He is found
out and apprehended before any harm
occurs. Marie Walcamp and William
Clifford are the principals.
"Across the Burning Trestle." ( Ed-
ison. Saturday, July 18.) — This is by
far one of the best one-reel dramas
that have been released for a long
time. It is a dramatic adaptation
from Francis Lynde's novel, "In
Christmas Canyon."' Mabel Trun-
nelle, Yale Benner and Herbert Prior
are the principals of the cast. The
picture teems with interest from start
to finish; the only complaint is that
it is too short. The telegrapher is
taken ill and his wife obtains a posi-
tion at a lonely station in order to
support him. The old operator at
the station determines to revenge
himself on his employers and sets
fire to the trestle when a special train
is due. But the girl rushes across
the bridge and flags the train. She
and her husband are both rewarded
with good positions on account of
this act.
SCENE FEOM GEORGE KLEINE'S "A KINGDOM AT STAKE"
(Released through General Film Special Feature Department, June 29.)
58
THE MOTION PICTURE NEWS
INCORPORATIONS
Among the latest companies to be formed
and registered are the following:
At Albany, N. Y. :
PANSY 'AMUSEMENT CORPORATION.
Motion picture and general theatrical agency;
$1,000; Manhattan. Louis N. Moss, Morris
Levy and Benj. S. Moss.
WORLD EXHIBITING CO. Motion pic-
tures; $50,000. E. F. Ambler, H. M. C.
Woolf, L. Dennis, 451 W. 22d street.
THE T.VYLOR FILM PRODUCING COM-
PANY, ilotion pictures; $5,000; Brooklyn.
Thos. A. Kirbv, Richard F. Keough, Samuel
H. Harris, of New York.
MANHATTAN SLIDE AND FILM COM-
PANY, INC. Manufacturing slides, films, ad-
vertising devices, and general advertising,
manufacturing films for motion pictures;
$1,000; Manhattan. Herbert Wyckoff, David
^lorris, of New York, and Sydney Solomon,
of Brooklyn.
AEOLIAN AMUSEMENT COMPANY,
INC. Motion pictures; .$10,000; Manhattan.
Charles Boylan, Donald M. Campbell and Her-
bert Ascher, of New York.
THE PLEASURE COMPANY, INC. Gen-
eral amusement park, motion picture theatres
and restaurants; $7,500; Brooklyn. Timothy
F. Murphy, Laura A. Murphy and John B.
Kelly, of Brooklyn.
TRENTON GRAND THEATRE COM-
PANY, INC. Theatrical and motion picture
business; $5,000; Manhattan. Max Spiegel,
Edward Spiegel and Thos. McMahon, of New
York.
ISLAND AMUSEMENT CORPORATION.
General amusement and motion picture shows;
$5,000; ilineola. Aaron Helman, Samuel B.
Levi, of New York, and Aaron Sekelinsky.
M. A. MYERS AMUSEMENT CORPORA-
TION. Reality, public amusement resort, mo-
tion picture shows, etc.; $200,000; Buffalo.
Merlin A. Myers, Opal G. IToefler, Tibbitts C.
Pierce and two others, of Bufifalo.
CAPITAL CITY FILM AND PRODUC-
TION COMPANY. Ploward J. Curtis, Wilson
F. Sanderson, C. Klarsfeld, Harry Morris, Neil
^^ McDonald, John C. Crary and Matthew A.
Sweeny, all of Albany.
RAY FILM COMPANY. $15,000. C. F.
Ray, F. T. Reeve, G. H. Borst, 600 E. 4th St.
GOLDSEAL FILM CORPORATION. Mo-
tion pictures, etc.; $30,000; Manhattan. A. L.
Burchell, T. K. Mahlon, A. D. Ghersan, New
°SAND*^AMUSEMENT COMPANY, INC.
Motion pictures, theatres, etc.; $6,000; Brook-
lyn. Jacob Sommer, Abr. G. Wolf, Isaac
Meister, all of 1948 85th St., Brooklyn.
At Harrisburg, Pa. :
LYMAN H. HOWE FILM COMPANY. To
manufacture and sell motion picture films and
apparatus; $40,000; Wilkes-Barre. Lyman H.
Howe, S. M. Walkinshaw and P. A. Meixell,
all of Wilkes-Barre.
THE LYMAN H. HOWE ATTRACTIONS
COMPANY. Motion picture exhibitors; $25,-
000; Wilkes-Barre. Lyman H. Howe, S. M.
Walkinshaw and P. A. Meixell, Wilkes-Barre.
THE MONARCH AMUSEMENT COM-
PANY. To give motion picture shows and
other entertainments, at 262 Apsley street,
Germantown, Philadelphia; $5,000. Joseph
ilorris, Edward H. Ugele and Lewis Costers,
all of Philadelphia, and Samuel Bugeleisen,
New York City.
TUNCTIONS PARK AMUSEMENT COM-
PANY. Motion picture exhibitors; $5,000;
Beaver. L. S. Morlan, S. E. Duff, R. D.
Hunter, J. R. Marshall and Clarence Rarick,
all of Beaver.
EASTON CONSOLIDATED AMUSEMENT
COMPANY. Motion picture and photoplay
business; $10,000. Charles D. Brunner, H. M.
Ackerman and Frank Flynn, all of Easton.
At Wilmington, Del.:
THE FROHMAN AMUSEMENT COM-
PANY. To purchase, own, prepare and lease
feature films, photograph films, both negative
and positive; $500,000; New York. W. L.
Sherrell, Harry T. Rause, Byron E. Carl, E.
W. A. Meysenburg, all of New York.
AMALGAMATED FILM CORPORATION.
Dealing in films for motion picture machines;
$800,000. H. E. Latter, W. J. Maloney, O.
J. Reichard, Wilmington.
STANDARD FILM CORPORATION. To
operate motion picture exchanges; $1,500,000.
H. O. Coughlan, J. F. Curtin, New York City;
J. M. Satterfield, Dover.
At Providence, R. I.:
LITTLE RHODY FILM & MANUFAC-
TURING COMPANY. Manufacturing and
dealing in moving picture films and all ap-
pliances: $1.50,000; Kittery. Pres., A. D.
.Sawm, 'Providence, R. L; treas., PI. Mitchell,
Kittery.
Changing Reels With Chaney
While on a recent visit to a theatre on the
East Side, I found that the operator had gone
out for a while and left the machine in charge
of a boy about eighteen years of age.
Some children had set fire to an old clothes
hamper in fhe street and it was smoldering in
the bottom.
One of the boys threw the cover back with
a stick and immediately a dense cloud of smoke
arose, blowing into the open windows of the
theatre.
Some idiot, sjich as always materializes in a
case like this, yelled fire, and the panic started.
Fortunately no one was hurt, but it was
through no fault of the employees, as some of
them were the first to the doors.
With a state law for the proper supervision
of operators, the public would have more con-
fidence in them, and they probably would not
rtish for the e-xits at the iirst false alarm.
This law will undoubtedly come some day,
and I suppose it is better late than never, but
"how long, oh Lord, how long?"
ST. LOUIS UNION ELECTS
OFFICERS
St. Louis Moving Picture Operators Union
Local No. 143 has elected the foll^iw-ng offi-
cers for the ensuing ye:ir: P:'e,= >'ent R. M.
Finnegan; vice-president, C. J. Mulcahy; re-
cording secretary, A. L. Stone; financial sec-
retary, Geo. McDonald; treasurer, Chas. Ser-
kes; business agent, Wm. F. Canavan.
Local No. 143 is the oldest motion picture
operators union in the United States and has
done its share in establishing the high standard
maintained in the picture business 'n St. Louis.
R. Srenco, operator at the Grand Opera
House for the past two seasons, went to Chi-
cago July 1 to join the Kinemaco t r demon-
strating force.
WASHINGTON, D. C. WARBLES
I am informed that the baseball team of
Washington operators, under the able manage-
ment of Brother Spellbring, will play the Balti-
more operators on Saturday, July 27.
If Baltimore does not make a better showing
than they did last year, it looks like a victory
for Washington.
I am given to understand that Washington
beat Baltimore six (count 'em) times last
season, so it behooves Baltimore to wake up.
Washington issues a defi to any operators'
team in the Sunny South. Anyone wishing to
arrange for a game can communicate with Man-
ager B. A. Spellbring, Gayety Theatre Building.
Good luck to all, and may the best team win.
Theatre, has taken a position at Narragansett
Pier.
Operators Harry Kelley and E. Reddy are
employed at the Westminster Theatre, which is
following a picture policy during the summer.
Most of the operators in Providence are pre-
paring for the vacation which they receive every
summer.
This is what I call a "dispensation of Provi-
dence."
I think Providence overlooked New York,
as the only time we get a vacation here is
when we offer the office boy's excuse, "Grand-
mother's dead."
MEANDERING AROUND MAN-
HATTAN
In the spring a young man's fancy, etc.,
etc., and I think it must be contagious.
Brother Harry Greenhouse and his ladye
fayre hied them to the proper place a short
time ago and are now spending their honey-
moon at 67 West 107th street.
We all wish them the best luck in the
world, and may all their troubles be little
ones.
Does anybody want to buy a camera? If
so apply to W'. J. Sweeney. It has never been
used. It is a good one, for Charley Unger
says so.
Paste this in your hat:
Perfect Photo Plays Properly Pro-
jected Positively Please Particular
People
Brother H. J. Smith of Rochester, was in
town for a few days, and dropped in to see
yo'irs truly. He impressed the writer as being
up-to-date and progressive in every way. He
reports that things are going along swimming-
ly in Rochester.
PROVIDENCE. (R.IJ PIPPINS
The Pastime Theatre, Olneyville, R. I., closed
for the summer on June 13. Operator Sylvin-
nia has accepted a position with Messrs. Spitz
Matheson for the summer months.
Camille Turcotte, chief operator of Bullock's
ONEIDA (N, Y.J OBSERVATIONS
Brother James Peck left last week for
Norwich, N. Y. He is the only L. A. operator
in the town. A local paper gave him some
boost. They claim his pictures are 35%
above the non-union operators.
Can some brother tell us what the attraction
for Brother Gleeson in Canastota is?
Oneida has three moving picture theatres.
The Park has just opened after being closed
for several months, and plays the Mutual and
Pathe Dailies.
The Dreamland has opened under new
management doing good business. It plays the
mutual program.
The Gem, the home of the licensed and the
Feature films, is playing to capacity houses.
Last Wednesday "Protea" was shown and it
had to be repeated Thursday. Monday they
feature "The Stars and Stripes in Mexico."
There is considerable talk of placing a pipe
organ in the Madison Theatre.
Right Off the Reel
Joe Flores, chief cowboy at the Universal
ranch, north of Los Angeles, was confronted
with being dashed down a ravine or thrown
into a board fence surrounding the 180-acre
ranch, when the horses hitched to a chariot,
used in a chariot race in the production of
"D'amon and Pythias," ran away. Flores chose
the board fence route, and to the surprise of
the hundreds who viewed the runaway, the
horses dashed through the structure as though
it were but tissue paper. And the mystery to
all is that Flores was not injured in the least
and" the horses were but slightly scratched, about
their heads.
"Pard," the big Collie, which has been ap-
pearing in J. Warren Kerrigan Universal pic
tures, has been given notice that his services
will no longer be needed, and that by his
master and trainer- — Jack Warren. "The last
picture he worked in," the Universal star ex-
plained, 'Pard' tried to romp away with all the
laurels, and now since I have seen the first
print, am sure that he pushed me back among
the settings. That's gratitude! The kennel
for 'Pard' hereafter."
"Business vs. Love" is a one-reel picture in
which Vivian Rich and William Garwood play
opposite in a domestic drama. Garwood; as
the husband, is absorbed in his business in-
terests and Vivian Rich, as the wife, is pining
pway for the love and devotion she craves, but
does not receive. Woman's instinct leads her to
adopt desperate measures tn accomplish the
desired end. Released July 22. •
Robert Leonard, actor and director of Rex
dramas, has just completed a one-reel subject
entitled, "The Symphony of Souls." It tells
the story of a young and poor violinist who
plays to himself, little dreaming that each note
is eagerly absorbed by a sightless girl who
lives across the hall. The story plays between
the palaces of the rich and the hovels of the
exceedingly poor.
Wilfred Buckland, artistic director with the
Lasky company, constructed a stockade ai
Hollywood which Stuart Edward White, authci
of "The Call of the North." said is even more
natural than the original which formerly stood
at Big Lake Tap, Canada, far north of the
beaten trails.
Three seals have been acquired by the Uni
versal Film Manufacturing Company and added
to the company's zoo at Universal City, Calif.
Th" seals will b*^ used in motion pictures.
The Faust Film Company is busy with the
production of a feature picture of several
reels, in which children will play the important
parts. The comoany is working at the East-
lake studio, in East Los Angeles. The title
for the picture is "Jessie of the Mountain
Country."
In a forthcoming Edison multiple, "The
President's Special," two trains were used
only to be splintered into a thousand pieces
after crashing into each other. So great was
the force of the collision that the cameramen
were in grave danger of being struck by the
flying parts.
THE MOTION PICTURE NEWS
59
IJ^TE7t.ESTIJVC FILM liE VIEWS
PRODUCTIONS FROM ALL PROGRAMS
GENERAL FILM PROGRAM
"The Poor Folks' Boy." (X'itagraph. Two
reels. Tues., June 30. J — A pathetic story is
told in these two reels, but there is nothing to
warrant this length. The story contains noth-
ing to awaken the enthusiasm and would be
better as a one-reel picture. Paul Willis, Anne
Shaefer and George C. Stanley play the leads.
The greedy creditor, little by little, takes the
widow's all. When he proposes taking her boy,
she and he rebel and the two calmly leave
their home.
"The Daring Young Person." (Essanay.
Tues., June 3U.; — Ruth Stonehouse and Richard
Travers head the cast. The picture is a comedy-
drama that stands by itself. "The Daririg
Voung Person" is a young girl, who falls in
love with a man at first sight. The queer
experience that he goes through to. win her
will amuse all.
"Hearts of Men." (Selig. Tues., June
30.) — A strong picture, but in parts the evidence
of poor producing is obvious. The fugitive
and the man-hunter, after fighting for hours
on the desert, unite their forces to battle
against the sand-storm. Both are saved and
later become the best of friends. Lester Cuneo
and Barney Furey are the principals.
"The Walko Sisters." (Lubin. Tues.,
June 30.) — A poor comedy which furnishes
little amusement. One of the Walko sisters is
a man. They travel in the country towns and
give fake exhibitions of their strength. In
one place they are found out and conse-
quently mobbed. ,
"One Suit of Clothes." (Melies. Tues.,
June 30.) — Two chums are possessed of but
one suit of clothes. They manage to get along
until Joe's sweetheart arrives, and all is dis-
covered. This is an old comedy, but all will
be amused by it.
Pathe Daily, June 29. ( Pathe. Men.,
June 29.) — The greater part of this daily shows
the recent disastrous fire in Salem, llass.
Some wonderful views are shown, taken both
at night and in the day. Roosevelt arriving
at Madrid, Spain, to attend the wedding of his
son Kermit, is the other item.
Hearst-Selig News Pictorial No. 35. (Selig.
Mon., June 29.) — This reel starts with the pic-
tures of the eruption of Mt. Lassen, California,
a volcano that was thought to be extinct.
Mexican news has started to come to the front
again. The weekly closes with an excellent
view of the Yale-Harvard rowing race at Xew
London, Conn.
"The Leopard's Foundling." (Selig. Two
reels. Jlon., June 29. 1 — Written, acted and
produced by Kathlyn Williams, this drama may
be conceded a place among the best. W'ild
animals have been introduced and their presence
creates added interest in the story. The rest
of the cast consists of Thomas Santschi, Mrs.
Clifton, Lillian Wade, Charles Clary and La-
fayette McKee. Balu wanders away from her
parents while they are traveling in Africa. She
finds her way to a leopard's cave, where she
lives for fifteen years. A hunter finds her and
persuades her to return to civilization, and he
eventually marries her. Her actions when
clothed in fashionable garments 'and while meet-
ing other people furnish the humorous parts of
the story.
"The Gang." (Vitagraph. Mon., June 29.)
— A pretty and interesting story of a gang of
street ruffians who, after a series of entertaining
experiences, are finally given a chance to make
good citizens of themselves. Paul Kelly plays
the lead.
"The Faille of the Good Fairy." (Essanay.
Wed., July 1.) — The second of the pictures
adapted from George Ade's humorous writings.
-■\ comical story of a society woman who tried
to uplift the poor by dispensing literature
among them. She fails in her mission and
takes up dancing instead. Eddie Redway and
Mabel Eaton are the principals.
"The Empty Sieeve." (Selig. Wed., July
1.) — iwo old soid.ers who have oeen separated
since they last met on the batileneld meet
again. A happy marriage between iheir chil-
dien takes place. A drama which wul be re-
ceived well wherever snown. The cast: Thomas
Santschi, Miss Greeson, Harry LonsQoie, i^ilhan
Leighton and Franklyn Hall.
"A Monk's Sacrifice." (Melies. Wed., July
1.) — An old mi^nk discovers the seci et oi gun-
powder and otters to sell it to the queen
who is at odas w.th her husband. ±he king
comes to the monK and demands the secret
trom him. Rather than favor the king, the
monk blows himself up by means ot his dis-
covery.
"The Circus and the Boy." (X'itagraph.
Wed., July 1.) — One of the Sonny Jim series
in wh.ch iiobby Connelly plays tne lead. Jim
is leit in care ot his aunt and runs away to
the circus, where he impersonates the dwarf
until his aunt and mother arrive. The comedy
will amuse the children.
"Back to the Simple Life." (Edison.
Wed., July 1.) — Richard Tucker and Sally
Crute play the principal roles. The city couple
decide to move to the country, but the country
life does not come up to tlieir expectations
and they return. '1 here are humorous moments
in this reel, but as a whole it is rather dencient
in merriment.
"The Living Fear." (Lubin. Two reels.
Wed., July 1.) — When one knows that he is to
see a Lubm drama he expects to see something
good. He is in no way disappo.nted by this
one as it is well up to the Lubm standard.
The picture tells in an absorb. ng way how a
monomaniac was cured through tne love of a
girl. There are no thrilling scenes, but the
interest is not once lost.
"The Fatal Portrait." (Kalem. Two reels.
Wed., July 1.) — Featuring Irene Boyle and
Robert Ellis. This is an excellent drama in
which, through the accusations of a jealous
woman, the artist is led to believe that h.s
model is of bad character. The accuser relents
in the end and the artist and the model are
happily married.
"Two Stepchildren." (Vitagraph. Thurs.,
July 2.) — James Morrison and Dorothy Kelly
.nterpret the leading roles. Both of the
cnildren are terribly mistreated. The young
man becomes a successful artist and is able to
marry the girl. An e.xceptionally entertaining
drama.
"The Shadow of Tragedy." (Lubin. Two
reels. Thurs., July 2.) — This drama is not up
to the high standard set by the Lubin dramas
recently. Arthur V^. Johnson and Lottie
Briscoe play the leads, and one expects better
work from both. A young man marries a girl
knowing nothing of her past. He sees her
with her brother and thinks that he is an old
suitor. He shoots at the man, but wounds his
wife. She recovers and all is well again.
"Military Discipline." (Melies. Split reel.
Thurs., July 2.) — On the same reel with
"Womanly Curiosity." Six soldiers perform
here. They march through everything and
create a great disturbance, beside allowing the
audience a good many laughs.
"Womanly Curiosity." (Melies. Split reel.
Thurs., July 2.) — (Jn the same reel with
"Military Discipline." The husband plays a
practical joke on his wife to test her strength
of mind. She does not survive it. A comedy
that will amuse all.
"The Goat." (Biograph. Split reel. Thurs.,
July 2.) — On the same reel with "The Fire-
men's Social." The editor of the country
paper lays the blame of his editorials on the
printer's devil. He is handled roughly by all
the members of the town. All will find this
reel humorous.
"Pathe's Weekly." (Pathe. Wed., July
i.) — The most interesting views are the boat
races on the Thames River in Connecticut.
Automobile races in Portland, Oregon, and the
arrival of Roosevelt in Madrid complete the
real news.
"The Firemen's Social." (Biograph. Split
reel. Thurs., July 2.) — The good dresser is
not invited to the firemen's soc.al, and seeks
revenge. He sends in several false alarms
and laughs at his joke. Finally he is caught
in a fire, but is not rescued until he is half
burnt up. One of the better comedies.
Hearst-Selig News Pictorial, No. 36. (Selig.
Ihurs., July 2.) — Xo important events are
shown in this number, but all the news is
interesting.
"Sophie Gets Stung." (Essanay. Thurs.,
July 2.) — The bad man of the town is in love
with Sophie, but after a lot of comical running
is prevented from marrying her. The picture
is a laugh throughout.
"The Shattered Tree." (Edison. Two
reels. Friday. July 3.) — The well known, but
ever interesting story of two brothers in which
the good-for-nothing turns out to be the better
of the two. A pretty love story is told in the
last reel. Ben Wilson, Harry Beaumont and
Gertrude McCoy are the principal characters.
The drama commands the closest attention
from start to finish. Most of the action takes
place in the East, but a few Western scenes
are given.
"Fleeing from the Fleas." (Kalem. Split
reel. Friday, July 3.) — On the same reel
with "Trocping the Colors." One of the
better comedies. Brown and Jones both love
the same girl. At a dance Jones discovers
to his great discomfort that fleas have invaded
his suit. A lot of comical events follow.
The police force are introduced on skates,
which adds to the merriment. Marshal Neilan,
John E. Brennan and Ruth Roland head the
cast.
"Trooping the Colors." (Kalem. Split
reel. Friday, July 3.) — On the same reel with
"Fleeing from the Fleas." This half reel
shows England's life guards on drill.
"The Doom of Duty." (Lubin. Fri-
day, July 3.) — A Mexican story of more than
rsual interest. Captain Barker is in love
with the daughter of a Mexican rebel leader.
!n a desperate encounter between the two
parties the Mexican is mortally wounded.
Velma Witman, Tern Forman and H. S. Wil-
son play the leads.
"Making Good with Her." Selig. Split
reel. Friday. July 3.) — On the same reel
with "Doc Yak's Wishes." A fine comedy.
Jimmie is advised by his sweetheart to become
acquainted with her family before marrying
her. He does this and has an awful joh.
Bound to strike all as very humorous.
"Doc Yat's Wishes." (Selig. Split reel.
Friday, July 3.) — On the same reel with
"Making Good with Her." Another comical
animated' cartoon which makes a fitting end to
the preceding comedy.
"A Train of Incidents." CVitagraph. Fri.,
July 3.) — The John Bunny fans will enjoy
this comedy more than many others. The
two o'-d people each have their wards to take
care of and they cause them a lot of trouble
before a double wedding takes place. John
Bunny, Flora Finch, Mary Anderson ' and
Charles Bryant are the principals.
"Broncho Billy's Punishment." (Essanay.
Saturday. July 4.) — One of the best of this
series. The picture teaches a strong lesson.
Billy is a drunkard, and' through his craving
for liquor and his brutality to his wife and
children when he is drunk, he causes the
death of his little daughter. G. M. Anderson
and Evelyn Selbie play the leads.
6o
THE MOTION PICTURE NEWS
"The Kidnapped Bride." (Lubin. Split
reel, Saturday. July i.) — On the _ same reel
with "It's a Shame." The two rejected suit-
ors kidnap the bride of their favored rival,
but they are foiled in the end. This comedy
is a laugh throughout.
"Hidden Death." (Melies. Two reels.
Saturtfay, July i.) — A two-reel mystery story
of unusual interest. The Countess of Nantil
is the wife of a French nobleman who is loved
by his secretary. He forgets his wife and
returns the love of his subordinate. Later
the Countess is found dead. The police are
unable to find the murderer, but a very clever
detective clears up the case.
"The Little Hobo." (Selig. Sat., July 4.)
— A pretty drama in which the "Little Hobo,"
who is a wandering girl, is the means of sav-
ing the station master from strikers and
averting a wreck. Le.la Frost, Harold Vos-
burgh and Ralph Delmore head the cast.
"The Toll." (Vitagraph. Two reels. Sat.,
July 4.) — The main characters are James Mor-
rison. Dorothy Kelly, George Cooper and
Marie Weirman. Steele is saved from the
Ijlackhand through the efforts of Marta, the
wife of their leader. Steele's wife is jealous
of Marta and leaves him. Later Marta saves
Steele again, but in so doing loses her own
life. All is put ar.'ght between the couple.
"It's a Shame." (Lubin. Split reel.
Saturday, July 4.) — On the same reel with
■"The K.dnapped Bride." A humorous half
reel in which the two husbands who remain
out late at night suddenly reform and turn
the tables on their wives. The principal char-
acters are Irish.
"Her Spanish Cousins." (Edison. Mon.,
July 6.) — Humorous bits of comedy appear
now and then in this reel, but aside from
these the picture is quite ffry. Hepzibah Per-
kins goes to .Spain to^see her Spanish cousins.
She wins a husband on the tr'p, which is about
all the picture contains. The cast consists of
May Abbey, Ben Wilson, Mrs. \Vm. Bechtel
and William Bechtel.
"Eva, the Cigarette Girl." (Biograph.
Split reel. Mon., July (>.') — On the same reel
with "The Boi.er-Maker's Day of Rest." A
poor comedy, in wh!ch the villain captures the
heroine, who is finally rescued by the hero.
Snakes and the police force are introduced.
"The Boiler-Maker's Busy Day." (Bio-
graph. Split reel. Mon., July H.) — The boiler-
maker tries to sleep, but is bothered by the
agent, the ice man, and street musicians. A
chase ends the picture and makes it laughable.
Hearst-Selig News Pictorial No. 37. (Selig.
Mon., July (>.) — The havoc which the recent
flood wrought in Paris and the ruins of sec-
tions of Salem, Mass., are the two events of
world interest. The other topics are less im-
portant, but no less entertaining.
"The False and the True." (Vitagraph.
Mon., July 6.) — James Morrison and Dorothy
Kelly play the leads. Their work is not quite
up to their usual standard. The story will
appeal to all. Tom loves Betty and she returns
his love until the arrival of Tom's brother,
Dick, when she forsakes Tom. She is blinded
by an explosion. Dick refuses to marry her
and Tom takes his place and conceals his iden-
tity. Later she regains her sight and realizes
that Tom is the better of the two.
"Reporter Jimmie Intervenes." (Selig.
Two reels. Mon., July 6.) — The only fault
that may be found with this p'cture is that it
contains a trifle too much padding; otherwise
it is almost perfect. Guy Oliver and Stella
Razetto interpret the leading roles. Jimmie, a
reporter, lays bare a gigantic trust. His expe-
riences form a fine series of exciting events.
"A Night with a Million." (Essanay.
Tues., July 7.) — A comedy which will cause
everyone to laugh. Francis X. Bushman ap-
pears in most of the scenes, nearly always
alone. The secretary of the stock broker has
some valuable bonds left with him. He re-
solves to get them to his master. The experi-
ences which he goes through before he at last
reaches his destination are sidesplitting. The
bonds tt>rn out to be worthless.
"Algle'B Sister." CSel-g. Tues., July 7.)
— .Al(?ie is sent out West to get a taste of
rough life. He hires another man to im-
personate his sister and, when leaving, ex-
poses his trick. This picture set the whole
house in roars of laughter.
UNIVERSAL PROGRAM
"The Lost Arrow." (Nestor. Wed., July
1.) — An Indian drama far better than the
average which the lovers of this variety of
story Nvill appreciate. Its ending is pathetic.
Two braves are rivals for an Indian maid.
She kills herself.
"The One Best Bet." (Imp. Fri., July
17.) — Written, produced and played by King
Baggot, and supported by Arline Pretty and
Frank Smith. The story is a clever comedy
that will "get across." His prospective father-
.n-law, although strongly opposed to gambling,
is arrested at the race track for betting on
the horses. King frees him and, on his
promise of silence, wins the girl.
"Out of the Valley." (Victor. Mon.,
July 13.) — J. W. Kerrigan is the only star
in this drama. He takes the part of an outlaw.
When he is caught by the sheriff he pleads to
be allowed to see his wife who is coming to
meet him with the immigrant train. The train
is attacked by Indians and he and the sheriff
are the means of rescuing the people. After
this experience he is allowed to go free.
"Plain Mary." (Rex. Sun., July 12.)—
Lois Weber and Phillips Smalley play the leads.
No one pays any attention to Mary until she
wears good clothes then the whole town is
after her. When she goes back to her old
ways they all desert her except one, who wins
her heart. The picture is a mixture of comedy
and drama and will be appreciated by all.
"Willie Walrus and the Awful Confes-
sion." fjoker. Wed., July 15.) — William
Wolbert, who plays the lead in these comedies,
is a new kind of comedian. As the laughs
that he causes are produced by himself alone.
He hardly moves a muscle and it is just his
queer actions that furnish the humor. This
picture is a laugh throughout and all will
enjoy it.
"Willie and the Parisians." (Eclair. Split
reel. Sun., July 12.) — On the same reel with
"Lily as a Little Mother." By numerous
pranks Willie gets rid of the family's obtrusive
city relatives. The picture is colored and de-
serves to be ranked with the better comedies.
"Lily as a Little Mother," (Eclair. Split
reel. Sun., July 12.) — On " the same reel with
"Willie and the Parisians." This story will
amuse the youngsters, especially the girls.
Lily has a pet dog which she cares for like a
child.
"The Fight in Lonely Gulch." (Frontier.
Sun., July 12.) — A story that varies but little
from other Frontier melodramas. Joe disap-
pears at the same time the mail is robbed.
Arthur is blamed, but Dolly's discovery of a
clue frees him and Joe and his pals are
captured.
"Snookies Flirtation." ((Sterling. Thur.,
July 9.) — Ford Sterling at his best. Much
fun in a shoe store, in which every box and
every pair of shoes is thrown somewhere,
resulting in an awful mix up.
"Billy's Vaeation." (Sterling. Mon., July
fi.) — Featuring the clever baby, Billy Jacobs.
Billy is in "dutch" with the cook, but gets his
revenge. Pepper in the soup is the least of
his tricks.
"The Triangle Marriage." (Universal Ike.
Tues., July 7.) — A Universal Ike picture in
which that character does not appear. Louise
Glaum is the leading figure. Forcing her two
unfavored suitors to marry each other, while
in disguise, gives her a chance to marry the
man she loves.
"A Eanch Romance." (Nestor. Wed.,
July 8.) — A Western with Murdoch McQuarrie,
Lon Chaney and Agnes Vernon. The plot is
conventional, but is enacted in a manner that
makes it most interesting. There is an ex-
cellent fight scene between the two men. The
story is melodramatic.
"Her Grave Mistake." (Nestor. Wed.,
July 15.) — Murdoch McQuarrie and Lon
Chaney. The story is not at all original, but
Mr. McQuarrie has a way of putting over
anything he tries. He is one of the masters
of make-up and facial expression.
MUTUAL PROGRAM
"The only Clue." (Majestic. Tues., July
7.) — Irene Hunt and Eugene Pallet head the
cast. One of the best entertainers. The man
who killed another in the defense of a woman
is hunted down by a detective. But when the
latter hears his story he refuses to arrest
him.
"Did She Run." (Royal. Sat., July i.) —
.\ fine comedy in which the town gossip almost
prec.pitates a quarrel between husband and
wife. The police force enter and a chase
results.
"Bill's Job." (Komic. Sun., July 5.) —
One of the best comedies put out under the
brand of Komic. "Tammany" Young, Tod
Browning and Fay Tincher are the principals.
Bill gets a job as office boy and immediately
his employer is prosperous. None of the
usual slapstick action appears, but the picture
is one continual laugh.
"A Cooked Goose." (Thanhouser. Sun.,
July 5.) — '1 he adventures of two hoboes and
a goose form the amusement in this reel. The
comedy could be better, but as it is most will
enjoy it.
Our Mutual Girl, No. 25. (Reliance. Mon.,
July a.) — Miss Jane Park draws Margaret's
picture, which is later shown to James Wigham,
editor of Town and Country. Ada, Margaret's
jjrotege, is married. Dunbar, the detective, is in
love with Margaret, but has said nothing as
yet.
"How Izzy Was Saved." (Reliance. Wed.,
July 8.) — Izzy's girl who has cast him off
mistakes a tramp for Izzy, and thinking that
he has fallen low in life, welcomes him, him-
self, back. An amusing comedy.
"Caught in Tights." (Keystone. Split reel.
Mon., June 29.) — On Jhe same reel with "Ten
Million Honey Makers." A country rube
becomes infatuated with a lady of the circus
and his infatuation leads him into all manner
of difficulties, which will draw a laugh from
everybody.
"Ten Million Honey Makers." (Keystone.
Split reel. Mon., June 29.; — On the same
reel with "Caught in Tights." A number of
interesting views of the bee industry are shown
here.
"Blue Knot, King of Polo." (Wed., June
24.) — Ed. Coxen and George Field play the
leads. A pretty scene is the spectacle of the
polo game. The plot is not clearly apparent
but the picture is interesting. Two brothers
are rivals for the same girl. To get revenge
one tries to injure the polo pony of the
other. But his plan fails and the two are
reconciled.
"Mabel's Married Life," (Keystone. Sat.,
June 20.) — The best part of this comedy is
that in which Charles (llhaplain, as the drunken
husband, has a fight with the dummy which
is placed in the door by his wife, Mabel. Al-
though this is the best part, the rest of the
picture is far above the average comedy. All
will be aching from laughter when it is over.
"Fatty's Finish." (Keytone. Thurs., July
2.) — Roscoe Arbuckle takes the part of a flirt
in this comedy. He tries to become acquainted
with various young girls, but does not suc-
ceed. The result is a chase in which the
police force are prominent. The reel keeps
one in a continual 'augh.
"The Leaven of Good." (Thanhouser.
Sun., July 12.) — Nell seeks her long lost
brother in New York. He is a crook. One
of his gang reforms and marries Nell, and she
becomes the cause of her brother's reformation.
Mayre Hall, Irving Cummings and Tom
Crugar play the leads.
"The City." (Kay-Bee. Two reels. Fri.,
July 17.) — Those who love fast action, thrilling
events, and a story of intrigue, but who care
little for the consistency of the plot, will ad-
mire this picture more than others. The farm-
er's son IS employed as a cashier in a city
bucket shop. The father comes to the city and
invests his money with the son's firm. At
that time the place is raided, the two escape,
the son with his father's check. On their
arrival home a reconciliation follows.
THE MOTION PICTURE NEWS
6i
Exchange Managers
High class, experienced Exchange Managers are
invited to correspond regarding twenty-six dis-
tributing offices which I am about to open in the
principal exchange centres of the United States
and Canada. Must be familiar with specific
territories.
David Horsley
Centaur Film Go. Bayonne, N. J.
In writing to advertisers please mention "THE MOTION PICTTTRE NEWS"
62
THE MOTION PICTURE NEWS
"LUCILLE LOVE: GIRL OF MYSTERY"
fGold Seal — Two Reels)
EEVIEWED BY A. DANSON MICHELL
THE thirteenth number of this popular li fi (•<ii-(ha])ter
serial is scheduled for release on July T. I'rancis
Ford, Grace Cunard, Harry Schuin and Wilhiii- Hi^hy
retain their original parts, while a numhi ;- of sujiers aug-
ment the cast. The pii sc ni film fcalniCh Miss f'unard as
a dancer, as is shown in the accompanying' cut, in which
she overhears a conversation between the two plotters
relative \<> herself. She dances with langiujrous grace, and
the charm oi lii ;■ p( i -,on:ility in tli'-< srcnc cannot fa 1 to
leave a lastinj^ mi])rc -sion on flir audi' nee.
As the picture nca s its end Mm- i"(( linv, ;4a-ns ;,'ronn'l
that the villain, l^oubL-cjue, and ilic fascinating heroine
Lucille, will in the finale, come to a proper understanding
and marry. This. desi;ite the fact th;it Lucille has a
lover. Lieutenant Gibson. Tlieir sliglit sipi.-ilihlc in tliis
installment makes the theory seem proli.iMc.
There is a great deal of coni<-dy intri m: -ir] with the
more serious action. This is rather ovciilorn in the first
reel and gives the appearance of p.-iddin;,', altlion^h it is
all of a laugh-producing nature.
Lucille, after vainly trying to escajjc tin: machinations
of her tormenter, f,oul)ef|ue, agrees ap));irciuly to return
with him to San f"r;incisco, and give np the figlit. .She
docs this aflei- ;i rc.-i 1 ist ic ;intomol)ilc sm;isli np in which
THE DISGUISED LUCILLE OVERHEARS THE PLOTTERS
she is injured., and goes to a large licjirl in that city, ffere
she is pestered by bell boys demanding tips. 'Idiis is
registered in the form of a burlesque and is well done.
Going to a cab;iret show with Loube<|tie, she imiicrso-
nates a dancer, taking the place of one of the ngul.ar
performers, and in this role overhears the con\'ers.-itioii
between Louberpie and one of his .iccoinidic cs. (iibson,
her lover, finding her there, b.eaks off his engagement
with the girl.
"THE EAGLE'S MATE"
(Famous Players — Five Reels)
REVIEWED BY A. DANSON MICHELL
AI'K'TUKL would have lo he jioor, very poor, if Mary
Pickford could not lift it. Her wonderful personality,
her sweet temperament, on the screen shows out so clearly,
is so v/ell defined, that one is apt to forget the play for the
nonce. She seems to wraj) herself u]) in ihe part she takes
and becomes ideiitihed with it, yet all the lime she remains
Mary Pickford.
When she has a vehicle, such as this, in which all the
chances in the world are fiffercd her, how really wonderful
she can become! Her every movement shows grace and
beauty and dramatic meaning.
"The Eagle's Mate," a striking drama, is full of tense
situations. It is a very unusual drama, and had it been
written especially for those that took part in it, the eliar-
acterizafion crjuld not have been improvctj. James Kirk-
FISHER ATTEMPTS TO FASTEN THE GUILT ON ANEMONE
wood, a splendid actor, plays opposite Miss Pickford. ffis
work showed the strength needed for the part. Ida Water-
man, ]\obert Broderick, Harry C. Browne, Helen Gilmore,
b.slelli' Kibby, R. J. Henry and Russell Bassett complete the
important characters.
The pictures were evidently made on the Pacilic Coast.
The scenery and settings are very beautiful. The director
has utilized these to the best advantage. The camera work
is beyond reproach. In numerous scenes distance work is
registered in a capable manner.
There are several good battle scenes. One, a hand-to-hand'
encounter, is done in a very effective way. The other, a
pistol light on horseback gives opportunity tf) several to dO'
some excellent horseback falls.
'file Mornes, of Virginia, are a reckless clan of moon-
shiners. Mrs. Breckinridge, a rich Morne, sends Lancer
•Monic lo college. Her niece. Anemone, does not know the
relatioiislii]). The boy at college leaves, on hearing of his
fathers arrest, and after a fight frees him, Eisher Morne,
a brutal cousin of Lancer, abducts her and forces Lancer to
light for her, which he does and wins.
Anemone marries Lancer against her will, but so he will
be forced to protect her. He agrees not to speak to her
until she gives the word. The clan are betrayed by Fisher,
but save themselves through the aid of Anemone, who at
last realizes she loves Lancer and wants to become a Morne
in reality on "Eagle T\ock."
WILL USE MOTION PICTURES TO ADVERTISE
ST. LOUIS
(S/'ccial to '\' \\K MojioN Pic'iukj: Nkws.)
St. Louis, July H.
The Husiness Men's League have coriipleted the reel of
motion i)irtiires designed to advertise the city's resources,,
and the jiictures have been booked in more than a hun-
dred towns and cities in the St. Louis trade territory.
The lilms show leading citizens, business scenes along
prominent streets, the wholesale districts, parks, the old
courthouse, Eads Bridge, the automobile fire department
in action, parts of exclusive residential sections, and the'
Railway Exchange Building, said to contain more floor
space than any other office building in the world. The
film was made by the St. Louis Motion Picture Company
and is booked through the Universal Exchange, at Twen-
ty-first and Locust streets.
THK MO'I'ION PICTURI-: NI^WS
63
Metal Carrying Cases
Approved Fibre Lined Metal Carrying Cases For Ship
ping Films. All Sizes For An 7 Number of Reels.
The Strongest and Best on the Market
Sharlow Brothers Company
Manufacturers of Portable, Asbestos and Sheet Metal
Motion Picture Booths, Metal Slide Carriers, Film
Reels, Film Cans, Film Cabinets, Carrying Cases,
Metal Re- Winding Tables, RacU and Shelves
440-442 WEST FORTY-SECOND ST.
439-441 WEST FORTY-FIRST ST.
NEW YORK CITY
The Centaur Film Co.
The Oldest Independent Film
Manufacturer has the
Largest Commercial Plant
in America. The most up-to-date
equipment and an organization
second to none.
Printing and Developing in any
== Quantity ^
Guarantee Quality— Prices Interesting
THE CENTAUR FILM CO.
Factory and Studio
BAYONNE, N. J.
Officcn
1600 Broadway, N. Y
The MOTIOGRAPH 1914 Model
is a Leader for Rock Steady Pic-
tures, Long Life and small upkeep.
Mr. Exhibitor, you can not take a
chance on a machine that is not made of
the best material with parts hard-
ened. Competition is too keen, every
nickel and dime counts — you want a
machine that is on the job at all limes.
The Motiograph is a money saver as
well as the Best picture Projector.
Let Us Prove It.
ENTERPRISE OPTICAL MFG COMPANY
Eastern Office _ ■ » ■ ^iviw^a _^ _ Western Office
21 Ea.. 1411. Street 564 W. RandoIpH St., CHICAGO, ILL. ^j;^N"°RANasco
NEW YORK
In writing to advertisurs p'.onna inuntion "THE MOTION PICTURE NEWS'
64
THE MOTION PICTURE NEWS
Film ^ality
Quality in the film — quality from
a technical photographic standpoint
is as important to the Exhibitor as
is interest in the story that the
film tells.
There's one film that's recognized
the world over as the standard of
quality — that is always used by
those whose effort it is to give the
Exhibitors the very best goods and
the very best service — Eastman film.
And it is identifiable. Look for
"Eastman" on the perforated margin.
EASTMAN KODAK COMPANY,
ROCHESTER. N. Y.
HARVARD
Send your negative and be convinced that
quality and punctuality is our motto
FILM
We print— develop — tint and tone
We furnish camera men for all occasions
CORPORATION
231-233 10th Ave. New York City
W. K. HEDWIG, President Tel. Chelsea 81 2 J. T. REARDON, Sec'y-Treas.
If you haven't had youi
PHANTOSCOPE
yet, you shouldn't blame us
Goodness knows, we are willing
enough. Send for a Catahigue
to-day.
PHANTOSCOPE MFG. CO.
700 Bond Building Washington, D. C.
OTHELLO
(George Kleine)
EEVIEWED BY C, J. VERHALEN
AGAIN George Kleine brings fo th a spectacular pro-
duction adapted from the Shakesperian play of the
same name. The possibilities of the camera, however,
make it a more elegant and finished play from the scenic
and costuming standpoint than is the stage version. The
audience is also given here and there in the sub-titles, a
few of the memorable lines which helped make this play
so famous.
Five entire reels are required to complete the story, but
they are five interesting reels full of the atmosphere of
that period. The romantic atmosphere which prevails
in these plays is maintained in this photoplay production.
It seethes with action and sentiment. The plotting of the
villain which, was so fondly indulged in by the author in
so many of h!s plays, comes into action strongly in this
production. The famed handkerchief of Desdemona is
not forgotten in the filming of the play.
To pick out each individual scene and remark on its
merits would be but a duplication of effort. All seem
perfect. They are all built with the artistic care which
has characterized the former George Kleine attractions.
If there is anything missing it would take a ghost of the
century in which the play was laid to find it.
Othello, the stalwart Moorish general, is played by a
character v/ho interprets the role with a finish that shows
his familiarity with Shakesperian work. The same might
also be said of the actress who plays Desdemona. All
the way through a strong cast comes into play. In a few
instances actors will be recognized that appeared in that
other big George Kleine production, "The Last Days of
Pompeii.'
The women are exceptionally pretty and set of¥ a
splendid production in admirable manner.
The story in brief tells of the love of the Moorish general,
Othello, for Desdemona. They are secretly married, much
to the chagrin of her father, Branbantio, who has picked out
a young nobleman for his son-in-law. The father com-
plains to the Duke of Venice, but he refuses to take any
steps against Othello because the latter is much needed at
Cyprus to oppose the Turkish fleet.
lago is appointed to look after Othello's wife while he
is at war. Jealous of the captam of the guard, lago plots
his downfall. This he accomplishes fiendishly. Cassio,
unsuspicious of what lago is attempting, takes his advice
and pleads with Desdemona to have him reinstated as
captain. lago draws Othello's attention to Cass!o's seem-
ing attention to his wife.
This kindles Othello's jealousy and suspicion. lago
finally secures the much prized handkerchief which Othello
gave his wife, and surreptitiously places it where it will
get in the possession of Cassio. Othello, finding the
handkerchief in Cassio's possession, in a rage of anger
returns to his home and kills his wife. Advised too late
of the treachery of which he has been a victim, the Moor
takes his own life, breathing his last at the feet of his dead
Desdemona.
QUEBEC HAS PHOTOPLAY INSPECTOR
Special to The Motion Picture News.
Montreal, P. Q., July 9.
The Quebec government has just oppointed Pierre
G' avel, a former merchant of Montreal, to the position
of inspector of motion picture theatres for the province
of Quebec. The office, wh'ch is a new one, was created
at the last session of the legislature, when the act govern-
ing the board of motion picture censors was considerably
strengthened.
Mr. Gravel's duties will consist of visiting the various
theatres and seeing that no pictures that have not been
passed by the censors are shown.
In writing to advertisers please mention "THE MOTION PICTURE IIE'^VS"
f
THE MOTION PICTURE NEWS 65
THE STERLING CAMERA & FILM CO.
RELEASED JULY 15th
THE POPULAR AMERICAN STARS
MR. ARTHUR DONALDSON, MR. JAMES VINCENT
and MISS VIOLET STUART
"The Land of the Lost"
REPRODUCTION OF 9 SHEET
A Gripping Dramatic Production in Four Parts
SPLENDID ASSORTMENT OF PUBLICITY, INCLUDING 1, 3 AND 9 SHEETS
WIRE, WRITE OR CALL
STERLING CAMERA & FILM CO. '^^l^-^^ki'^^^
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
66
THE MOTION PICTURE NEWS
XHe Grektest F^ublisHing Stunt
In XHe IVIotion Picture World
The American Motion Picture
Cyclopedic Directory
Suppose You Wanted to Know —
The names, addresses, and owners of motion
picture tlieatres in one or more cities of the
United States — •
Or full detailed information as to any of the
various film manufacturing concerns —
Or the names and addresses of the various
exchanges^ —
Or the names and addresses of the various
accessory people —
Or the names and addresses of all motion pic-
ture players in this country —
Or the manufacturers of commercial and edu-
cational films —
Or the laws and ordinances regulating the
production of motion pictures throughout this
country —
Or any other information relating to the mo-
tion picture industry.
Where would you find itf '
Where woidd the information be available
INSTANTLY?
Answer: In the American Motion Picture Di-
rectory, the standard cyclopedic digest of the
motion picture world, and the only publication
of its kind in the world.
No matter what you want to know regarding this
great industry v/ill be found between the covers of
this directory, the most thorough, elaborate and val-
uable directory published in behalf of any industry
in the United States.
It is no longer necessary to grope around in the
dark as heretofore for information relative to the
motion picture industry, because now every branch,
every possible phase of this great industry, is sum-
marized and epitomized in the American Motion
Picture Directory — "the bible of the industry "
Information heretofore unavailable, or, if avail-
able, at great expense and delay, is now at your
fingers' tips.
Everything that you might want to know about
the motion picture industry will be found in this
Cyclopedic Directory which we are now publishing
at an enormous expense. It answers every question
as to the industry itself and furnishes mailing lists,
and data heretofore unavailable except at a large
expense.
No industry on earth will have a better represen-
tation in a directory line than the motion picture
industry when the first volume of this directory is
completed. It will be to the motion picture indus-
try what the Encyclopaedia Britannica is to the
student — the source of every available bit of reliable
information relating to the subject under investiga-
tion.
It will be on the desk of every film manufacturer,
producer, exhibitor and accessory man in the coun-
try, and also in all public libraries, leading book stores,
municipal libraries, city attorneys' offices, and every
reference library throughout the country. It is the
epitome of the motion picture world, the only standard
reference guide book of its kind in existence.
PAETIAL LIST OF CONTENTS
Names, address and owner of every moving picture theatre in
America poss ble to secure from every source.
Names and addresses of every film manufacturer in the
world, giving names of officers, capitalization, location of plants,
names and addresses of the leading players, producers and pub-
licity men, class of pictures specialized in, release dates, etc.
Names and addresses of all the Exchanges in America.
Names, home and telegraphic address together with biographi-
cal sketches of the leading picture players.
Complete list of all the manufacturers of moving picture
accessories.
List of all the moving picture organizations, with the names
and addresses of the officers, purposes, membership and location.
List of scenario bureaus and writers.
Laws and Censorship department, containing a digest of laws
gathered from every possible source relating to the motion pic-
ture industry, especially relating to Censorship, copyright, ex-
ploitation of films, laws and ordinances regulating the exhibition
of moving pictures and the conduct of theatres.
Educational moving pictures. A separate department giving a
complete account of the development of educational moving pic-
tures with the latest advances toward making th^m a part of our
general educational instruction.
The History of the growth of moving pictures together with
some information on film making.
A list of the leading films released during the past five years.
It sells for $5.00 a volume and is published
semi-annually. Subscribe now. Pay for
the book when delivered.
r ~
THE AMERICAN MOTION PICTURE DIRECTORY COMPANY
NEW
ScHiller Building, CHICAGO
YORK CHICAGO L. O S
ANGELES
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
THE MOTIOX PICTURE NEWS
67
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PICTTTEE NEWS — $8.00 A TEAK, CASH IN ADVANCE. FKEE TO ADVEETISEES USING $100.00 OK MOEE WOKTH OF Dlt-
PLAT SPACE DTTKING THE TEAK, ADDEESS ADVEETISING DEPAKTMENT
ANNOUNCEMENT SLIDES
Niagara Slide Co., Lockport, N. Y.
ASBESTOS BOOTHS
Sharlow Bros., 442 \V. 42nd St., New York.
COSTUMEKS
Miller-Costumier, 236 South 11th St., Philadel-
phia, Fa.
DEVELOPING TANKS
A, T. Corcoran, Inc., Syi John St., New York.
ELECTKIC LIGHTING SETS
The Chas. A. Strelinger Co., Box P-2, Detroit,
Mich.
FILMS
(Manufacturers, Dealers and Renter*)
American Film Mfg. Co., Chicago, IlL
Thomas A. Edison, Inc., 275 Lakeside Ave.,
Orange, N. J.
Essanay Film Mfg. Co., First National Bank
Bldg., Chicago, 111.
General Film Co., 200 Fifth Ave., New York.
George Kleine, 166 X. State St., Chicago, 111.
Lubin Mfg. Co., Philadelphia, Pa.
G. Melies, 204 E. 88th St., New York.
Mutual Film Corp., 71 W. 23rd St., New York.
New York Motion Picture Corp., Longacre
Bldg., New York.
Pathe Freres, 1 Congress St., Jersey City, N. J.
Renfax Film Co., Inc., 110 W. 40th St., N. Y.
Selig Polyscope Co., Chicago, 111.
Thanhouser Film Corp., New Rochelle N. Y.
Universal Film Mfg. Co., 1600 Broadway, N. Y.
FILM ACCESSORIES
Berlin Aniline Works, 213 Water St., N. Y.
FILM TITLES, PRINTING, DEVELOPING,
ETC.
Commercial ^Motion Pictures Co., Inc., 220 W.
42d St., New York.
Centaur Film Co., 670-682 Ave. E, Bayonne,
N. J.
Evans Film Mfg. Co., 412-22 W. 216th St., at
Broadway, New York.
Gunby Bros., Inc., 145 W. 45th St., New York.
Harvard Film Corporation, 231-233 Tenth
Ave., New York.
Industrial Moving Picture Co., 223-233 W.
Erie St., Chicago.
Standard Motion Picture Co., S S. Wabash
Ave., Chicago.
FILM KEELS
Lang Mfg. Works, Clean, N. Y.
Taylor-Shantz Company, 224 Mill St., Rochester,
N. Y.
FUKNITUKE AND FURNISHING ON
RENTAL
William Birns, 103-105 West STth St., N. Y.
FEATURE FILMS
Aetna Film Co., Longacre Bldg., New York.
All Star Feature Corp., 220 W. 42nd St., N. Y.
Ambrosio American Co., 15 E. 26th St,. N. Y.
Box Office Attraction Film Rental Co., ISO W.
46th St., New York.
A. Blinkhorn. 110 W. 40th St., New York.
California Motion Picture Corp., San Fran-
cisco, Cal.
Cosmofotofilm Co., 110 W. 40th St., New York.
Criterion Feature Film Mfg. Co., 110 W. 40th
St., New York.
Direct-From-Broadway Features Co., 46 W.
24th St, New York.
Eclair Film Co., 126 W. 46th St., New York.
Eclectic Film Co., 110 W. 40th St., New York.
European Feature Film Co., 220 W. 42nd St.,
New York.
Features Ideal, 126 W. 46th St., New York.
Feature Photoplay Co., 220 W. 42nd St., N. Y.
Famous Players Film Co., 213-229 W. 26th St.,
New York.
Films Llovds, Inc.. 220 W. 42nd St., N. Y.
General Film Co.. 200 Fifth Ave., New York.
General Feature Film Co., Powers Bldg., Chi-
cago, 111.
<«>umont Co.. 110 W. 4nth St. New York.
Gloria American Co.. 110 W. 40th St., N. Y.
Greene's Feature Photo Plays, Inc., 110 W.
■tOth St.. New York.
W. W. Hodkinson, 110 W. 40th St, New York.
Imperial Motion Picture Co. of N. Y., Inc.,
1476 Broadway, N. Y.
Italian American Film Corp., 1482 Broadway,
New York.
Inter-Continent Film Co., 110 W. 40th St,
New York.
Georee Kleine Attractions, 166 N. State St,
Chicago, 111.
New York Office: 1476 Broadway.
Jesse L. Lasky Feature Play Co., Longacre
Theatre, New York.
Lea-Bel Company, 912 Schiller Bldg., Chicago.
Leading Players Film Corp., 126 W. 46th St,
New York.
Life Photo Film Corp., 220 W. 42d St., X. Y.
Mecca Feature Film Co., Inc., 126 W. 46th St.,
Xew York.
Mohawk Film Co., Times Bldg., New York.
Mundstuck Features, 909 Longacre Bldg., X. Y.
Xew York Film Co., 145 W. 4oth St, X. Y.
Pan-.American Film Co., 110 W. 40th St., X. Y.
Paramount^ Pictures Corp., 110 W. 40th St.,
Xew York
Pasquali -American Co., 110 W. 40th St., X. Y.
Phoenix Feature Film Corp., 164 Federal St.,
Boston, Mass.
Photo Play Production Co., 220 W. 42nd St,
New York.
Playgoers Film Co., Lyric Theatre, New York.
Popular Plays and Players Co., 1600 Broad-
way, Xew York.
Progress Film Co., 110 W. 40th St, New York.
Progressive Motion Picture Corp., Times
Bldg., Xew York.
Ramo Films, Inc., Columbia Theatre Bldg.,
New York.
Rolands Feature Film Co., 146 W. 45th St,
New York.
A. H. Sawyer, Inc., 1600 Broadway, New York.
Stellar Photoplay Co., 1476 Broadway, N. Y.
Sterling Camera & Film Co., 145 W. 46th St,
New York.
Solax Co., Fort Lee, N. J.
Union Features, 126 W. 46th St, New York.
Unique Film Co., Inc., 110 W. 40th St., N. Y.
Universal Film Mfs. Co., 1600 Broadway, X. Y.
University Films, Inc., 110 W. 40th St., N. Y.
Edw. H. 'Wagner, Agt., Dania Biofilm Co., 88
Park Place, New York.
Wil-Kar Films, 1482 Broadway, New York.
World Film Corporation, 130 W. 46th St.,
New York.
Warner's Features, Inc., 130 W. 46th St, N. Y.
LABELS
Every Readv Roll Label Co.. 203-7 W. 40th
St., New York City.
LIGHTING PLANTS
Cushman Motor Works, Lincoln, Neb.
MOTION PICTURE MACHINES AND
SUPPLIES
Amusement Supply Co., 160 E. North Fifth
Ave., Chicago, 111.
Calehuff Supply Co., 1301 Race St., Philadel-
phia, Pa.
Enterprise Optical Co., 568 W. Randolph St
Ernemann, 114 Fifth Ave., New York.
Chicago, 111.
Lears Theatre Supply Co., Sam Lears, Prop..
509 Chestnut St., St Louis, Mo.
Oliver Moving Picture Supply Co., 647 Euclid
-Ave.. Cleveland. O.
Picture Theatre Equipment Co., 21 E. Hth St.,
Xew York.
Precision Machine Co., 317 E. 34th St., N. Y.
.Nicholas Power Co., 9u Gold St., New York.
The Phantascope Mfg. Co., Washington, D. C
Sweeley's Photo Supply House, 514-516 Erie
.Ave., Renova, Pa.
Williams. Brown & Earle, Inc., 916-918 Chest-
nut St, Philadelphia, Pa.
MOTION PICTURE APPARATUS
Burke & James, Inc., 240-258 E. Ontario St,
Chicago, 111.
MUSICAL INSTRUMENTS
Rudolph Wurlitzer Co., Cincinnati, O.
American Photoplayer Co., Berkeley, Calif.
NOVELTIES
Philip Hano, 806-810 Greenwich St, New York.
POSTEK AND PICTUEE FEAMES
Menger & Ring, 442 W. 42nd St, New York.
EAW FILM
Eastman Kodak Co., Rochester, N. Y.
Celluloses Planchon, Inc., 75 Fifth Ave.,
Xew York.
David Horsley, 1600 Broadway, N. Y.
Raw Film Supply Co., 15 E. 26th St., N. Y.
OFEBA CHAIRS
The Hardesty Mfg. Co., Canal Dover, Ohio.
Steel Furniture Co., Grand Rapids, Mich.
PIPE ORGANS
Henry Pilcher's Sons, 914-920 Mason Ave.,
Louisville, Ky.
M. P. Moller, Hagerstown, Md.
PROJECTION LENSES
Bausch & Lomb Optical Co., 569 St Paul St.,
Rochester, N. V.
POSTERS
The Morgan Lithograph Co., Cleveland, Ohio.
REWINDERS AND GENERAL SUPPLIM
L. C. Smith Co., Schenectady, N. Y.
SCREENS
Atsco, Inc., 218 West 42nJ St., New York.
Day & Night Screens, Inc., 291 Broadway,
New York.
STEEL FILM EQUIPMENT FOR
EXCHANGES AND MFRS.
Columbia Metal Box Co., 226-228 E. 144th St,
New York.
THEATRE LOBBY FRAMES AND
FIXTURES
Eagle Frame Co., 606 N. Carpenter St., Chi-
cago, 111.
Newman Mfg. Co., 715 Sycamore St, Cincin-
nati, O.
UNIFORMS
Fechheimer Bros., Union-made Uniform*,
Cincinnati, O.
RIGHT OFF THE REEL
Harry Eytinge and Harry Linson, the Edison
heavies, have agreed to run a mile for the
title of "Champion fat man" of the Edison
studio. As each carries 250 avoirdupois, there
is no fear of the record being broken.
Through the courtesy of William H. Rus-
sell, millionaire, Anglewood Cliffs, the im-
mense and beautiful estate on the Hudson
belonging to ilr. Russell, was turned over to
the Lawrence- Victor Company to be used for
the staging of a two-reel romantic melodrama.
L'nder the direction of Harry Solter, and
headed by Florence Lawrence and Matt iloore,
the A'ictor players are at present located on
the estate, working on the picture.
In the subject '"The Dream Ship," produced
by Harry Pollard, of the Beauty Company, are
used many properties of inestimable value.
One rug alone is placed at a value of over
SIO.000.00. The chair used as a throne is one
that was originallj' the property of a Spanish
King. The scenes were taken on the Gillespie
Mansion at Montecito, one of California's
choicest exhibits of natural and artificial
beauties.
Friends of Val Paul, of the McRae 101 Bison
Company, just returned from Hawaii to the
Hollywood studios, are offering the young
L'niversal actor belated congratulations. It was
known last year that Cupid had been busy using
Paul's heart as a short range target. The night
before the McRae Company was to sail to
Hawaii the young actor proposed. Mrs. _ Paul
was Mat Foster, known as the "queen of rag-
time," and, four months later, Paul is more
radiant than ever.
S. L. Rothapfel, manager of the Strand The-
atre, X'^ew York, receives many business callers
daily. Here are some of the names the callers
seeking an interview have given him: Roth-
feldt. Rockefeller, Rottenfeldt, Rowaple, Roth-
abe. Rottenaple, Rottefell, Rockywell, Rock-
able and Rottenabe.
The Pathe players who have been in Ber-
muda for the past few weeks working under
the direction of Henry Vernqt in the
production of the big six-reel feature for
the Eclectic Film Company called "Foul Play"
have returned to the studio at Jersey^ City.
The company included Eleanor Woodruff,
Harold Meltzer, Riley Hatch, Sheldon Lewis,
and others. They report the most beautiful
weather and hearty co-operation of the
authorities at the Island w-hich permitted them
to secure some exceptionally rare sets for
some of the scenes.
"A Harmony of Souls" is the title of the
latest picture ' of Bob Leonard and Lloyd
Ingraham. .Among the features of this one-
reel drama is an orchestra of twenty-five
artists. In the story Leonard himself has to
direct the orchestra.
68
THE MOTION PICTURE NEWS
GENERAL
MAIN OFFICE: 200 FIFTH
LIST OF
CITY STATE STREET ADDRESS
ALBANY NEW YORK 737 BROADWAY
ATLANTA GEORGIA RHODES BUILDING
BALTIMORE MARYLAND 36 SOUTH EUTAW STREET
BANGOR MAINE 123 FRANKLIN STREET
BOSTON MASSACHUSETTS ...218 COMMERCIAL STREET
BUFFALO NEW YORK 122 PEARL STREET
BUTTE MONTANA 50 E. BROADWAY
CALGARY ..ALT A., CANADA 85 McDOUGALL BLOCK
CHICAGO ILLINOIS 429 S. WABASH AVENUE
CHICAGO ILLINOIS 139 N. CLARK STREET
CHICAGO ILLINOIS 19 S. WABASH AVENUE
CINCINNATI OHIO S. E. COR 7TH & WALNUT STREETS
CLEVELAND OHIO 1022 SUPERIOR AVENUE, N. E.
COLUMBUS OHIO 26 W. NAGHTEN STREET
DALLAS TEXAS 2017 COMMERCE STREET
DENVER COLORADO 1448 CHAMPA STREET
DETROIT MICHIGAN 71 GRISWOLD STREET
INDIANAPOLIS INDIANA 24 W. WASHINGTON STREET
KANSAS CITY MISSOURI 921 WALNUT STREET
LOS ANGELES CALIFORNIA 822 SO. BROADWAY
MEMPHIS TENNESSEE 302 MULBERRY STREET
MILWAUKEE WISCONSIN 220 W. WATER STREET
MINNEAPOLIS MINNESOTA 909 HENNEPIN AVENUE
MONTREAL CANADA 243 BLEURY STREET
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
69
FILM CO
lAVENUE, NEW YORK
[RANCHES
CITY STATE STREET ADDRESS
NEW ORLEANS LOUISIANA 840 UNION STREET
NEW YORK CITY ....NEW YORK 440 FOURTH AVENUE
NEW YORK CITY ....NEW YORK 71 W. 23RD STREET
NEW YORK CITY ....NEW YORK 260 WEST 42ND STREET
OKLAHOMA CITY ...OKLAHOMA 211 WEST 2ND STREET
OMAHA NEBRASKA 208 SOUTH 13TH STREET
PHILADELPHIA PENNSYLVANIA . . . .1308 VINE STREET
PITTSBURGH PENNSYLVANIA ... .119 FOURTH AVENUE
PITTSBURGH PENNSYLVANIA ... .436 FOURTH AVENUE
PORTLAND OREGON 393-5 OAK STREET
ROCHESTER NEW YORK 501 CENTRAL BUILDING
ST. JOHN N. B., CANADA 122 GERMAIN STREET
ST. LOUIS MISSOURI 3610 OLIVE STREET
SALT LAKE CITY .... UTAH 260 FLORAL AVENUE
SAN FRANCISCO CALIFORNIA 138 EDDY STREET
SEATTLE WASHINGTON 819 THIRD AVENUE
SPOKANE WASHINGTON 120 WALL STREET
SYRACUSE NEW YORK HIPPODROME BUILDING
TORONTO CANADA 172 KING STREET, WEST
VANCOUVER B. C, CANADA 440 PENDER STREET, WEST
WASHINGTON D; C 7TH & E STREETS, N. W.
WHEELING WEST VIRGINIA 1141 EAST SIDE CHAPLINE STREET
WILKES-BARRE PENNSYLVANIA 47 S. PENNSYLVANIA AVENUE
WINNIPEG MAN., CANADA 220 PHOENIX BLOCK
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
70
THE MOTION PICTURE NEWS
Do You Want A Piano?
a projection machine, a screen, a ticket chopper,
a lobby frame, a lot of new chairs, a box of
carbons, a kit of operators* tools, a bottle of
machine oil, or any one of a hundred and more
other things used in your theatre ?
You want the best that money will buy. Per-
sonal investigation requires time and discomfort.
There is a very simple way to avoid this, and
get every possible item of information about
anything you want, at the price you want.
Fill in, sign and mail the form below, and give
the approximate price you want to pay. Or,
if you prefer, write us a short note, outlining in
full just what information you want.
In a very short time you will have, at your
home or theatre, all available information about
the products in which you are interested. Then,
at your leisure, you can compare merits and
prices, and make your final selection.
There is no obligation nor cost attached. A
two cent stamp to mail your inquiry is your
only expense.
This is The Buyers* Service Department of
The Motion Picture News. It is entirely free.
Fill in this fo»m and mail it. We will send the
information you want.
The Buyers* Service Dept.,
The Motion Picture News,
220 W. 42nd St., N.Y. City.
Gentlemen: Please send to me immediately, without cost or
obligfation, complete information concerning;
Name :
Theatre
Street Address
City State
EXCELSIOR STAGES "BADGER
FIGHT"
The members of the Excelsior Film
Company, Inc., while spending the
Fourth of July at Lake Placid, N. Y.,
organized for the amusement of their
friends who had accompanied them
to that place for the holiday an en-
tertainment known as a "badger
fight."
Ten men who were not "in the
know" were selected for star parts in
the hoax. At a barn some distance
from the studio where a contest be-
tween a bulldog and a badger was
supposed to be arranged for visitors
with sporting instincts, the victims
made heavy wagers for the coming
battle. While the bets were being
laid a sheriff and his deputies, in the
plot to fool the newcomers, made an
armed descent upon the victims, and
by clever "frisking" drew from the
clothes of the astonished betters
numerous revolvers.
Visions of seven years imprisonment
for violation of the Sullivan law
loomed up before the "goats," and
were not dispelled until everybody in
the secret had had a hearty laugh at
their expense.
GETS BIG EXPOSITION
CONTRACT
The Industrial Moving Picture
Company, of Chicago, recently closed
a contract with the Michigan com-
mission of the Panama-Pacific Inter-
national Exposition for showing com-
prehensive films at the fair, illustra-
ting the industrial activities, nature re-
sources and beauties of the state of
Michigan.
The motion pictures will be run in
the Michigan Building during the
period the exposition in San Francisco
will be open to the public.
As this is one of the biggest film
deals put through for some time the
officers of the Industrial Moving Pic-
ture Company feel elated over the
achievement. Dozens of companies
were bidding for the business.
POLICE MAKE OWN PICTURE
New Orleans, July 6.
Probably for the first time in his-
tory the police of this city are using
motion pictures, not for the detec-
tion of crime, but for the purpose of
advertising the annual festival for the
benefit of the relief fund, which is to
be held in a few weeks. The police
paid a tribute to the value of the films
by acting a farce comedy of their
own authorship under the centuries-
old trees of City Park.
The chief characters are the tall-
est, the smallest and the fattest po-
licemen on the force. This film is
being shown at the various local the-
atres and is proving a great adver-
tisement for the festival.
In writing to advertisers please mention "THE MOTION PICTURE NEWS''
THE MOTION PICTURE NEWS
71
LU Bl N
LUBIN MASTERPIECES
Now ready and about a THE U/OI P "
to be released. TTUl,l
5 KEELS-
?A "TflEi:nOUSE NEXT DOOR"— jJaI?!!^
'EUGENE WALTEK
IN PREPARATION AT GREAT EXPENSE^
" EAGLE'S FNEST '
-By
MANNERS
Now being produced in Colorado, with EBWIN AEDEN, the Author, in the
leading role.
"THE FORTUNE HUNTER"—
5 REELS-
•By WINCHELL SMITH With WILLIAM ELLIOTT,
late star of the "Madame X" production, in the leading role
FIVE RELEASES EACH WEEK
"HE WAS BAD" — Comedy Split Reel Tuesday,
Sam Johnson is very unfortunate and getting the worst of it all around, but he gets a job sharpening razors. Armei
about a score of the colored man's favorite playthings he runs amuck and quickly cleans up the town.
''TOUGH LUCK" — Comedy Split Reel , Tuesday,
Boggs is certainly in tough luck. Everything goes wrong, but the climax comes when it is found that the cook has
pox. The house is quarantined and no one can get in or out for weeks.
'CODES OF HONOR" — Two Reel Drama Wednesday,
A very powerful drama in which the Codes of Honor prevail against a terrible temptation.
■'THE .CROSS OF CRIME"— Two Reel Drama Thursday,
Sad consequences of adversity, temptation and the wages of sin. Retribution and compensation.
'THE LIE" — Drama Friday,
A eood trapper storv with excellent moral lesson sustaining truth. Backwoods atmosphere.
'SHE WANTED TO KNOW;"— Comedy Split Reel Saturday,
Great comedy picture with funny situations caused by family jars.
'ALL FOR LOVE" — Comedy Split Reel Saturday,
A romance of the Rockies much burlesqued. Will induce roars of laughter.
July 14th
d with
July 14th
small-
July 15th
July 16th
July 17th
July 18th
July 18th
A COMEDY
A TWO REEL FEATURE
A DRAMA
Every Tuesday and Saturday
Every Wednesday and Thursday
Every Friday
LUBIN POSTERS — By Our Own Staif of Artists. One and Three Sheets with
Single and Split Reels. One, Three and Six Sheets with all Multiple Reels.
LUBIN MANUFACTURING COMPANY
PHILADELPHIA., PA. CHICAGO OFFICE : 154 West Lake Street
LIFE PHOTO HLM CORP.
STUDIOS AND LABORATORY LONDON OFFICE EXECUTIVE OFFICES
Grantwood, N. J. 7 Rnpert Court, London, W. 220 W. 42nd St.
PRODUCERS.
"THE BANKER'S DAUGHTER"
**THE GREYHOUND" (sp^ru)
"NORTHERN LIGHTS"
L,ai/ Awake to Catch Our Next Announcement.
A Challenge to the World!!
in writing to advertisers please mention "THE MOTION PICTURE NEWS"
72
THE MOTION PICTURE NEWS
Lobby Photos
OF
ALICE JOYCE
Series
ALSO
ALL KALEM
Monday Releases
Six Beautiful Wyanoak
Photo reproductions
1 1x14
Just fill one sheet frame
$1 00 per
•» • set
Send your order —
Your credit is good
BEGINNING
July 6 — The Weakling
July 13 — Diamond in the Rough
Wyanoak Means Quality
If your photographic reproduction is a
Wyanoak, you know that it is the best.
We obtain results because we gire every
subject individual attention. Our success
ii the result of years of experimentation.
You profit by it.
THE WYANOAK
PUBLISHING CO.
136 W. 52nd St., New York City.
INCORPOR A TIONS
At Albany. N. Y.:
HAKNU FILM CORPORATION, Manhat-
tan. Motion pictures, operate theatres, amuse-
ment parks, and other purposes; $10,000.
Philip Fett, Brooklyn; Thomas Wallace,
Crawford, N. J.; Harry O. Coughlin.
BESIE THEATRE COMPANY, INC., New
York. Motion pictures; $10,000. Paul E.
Besie, of New York; Thos. J. Wilbur and
Dana Bissell, of Harrisville, N. Y.
NATIONAL SPORTS FILM COMPANY,
INC., Manhattan. General photographic busi-
ness and motion pictures; $60,000. Arthur
Dillenback, Tno. S. Eaton and Chester A.
Slocum, of New York.
ROYAL OPERATING CORPORATION.
Theatrical and motion pictures; $500. Phillip
Stern, Ethel Pugh and William A. Dempsey,
of New York.
EMERSON-CURRIER CINEMATOGRAPH
CORPORATION, Manhattan. Motion pictures,
supplies and theatricals; $50,000. William D.
Emerson, George R. White and Bernard P.
Currier, of New York.
RAE AMUSEMENT CORPORATION, New
York. Motion picture shows and vaudeville;
$2,000. Wm. Watts, Rae Goldereyer, Alfred
C. Goldereyer and Sussman Goldereyer, of
New York.
KNIGHT MOVING PICTURE CO., INC.,
Manhattan. Motion picture, theatrical, etc.;
$2.3,000. Herman and Samuel L. Weiss, of
New York; H. H. Prushanskin, of Philadel-
phia, and one other.
DYREDA ART FILM CORPORATION,
motion pictures, Manhattan, $60,000. Ballas
Flanagan, of Montclair, N. J.; Harry J.
O'Neill, of Brooklyn, and Harry C. Schall, of
Palisade, N. J.
BEIL FEATURES CORPORATION, films,
cameras, $25,000. Sylvan Biscoff, Alma and
J. D. Lipkins, 103 W. 114th street, New York.
INTERNATIONAL CALOFHONE COR-
PORATION, Manhattan, $10,000. M. W.
Gigelman, 351 W. 55th street, New York;
C. D. Taylor, N. L. Shafer, New York.
ELKAY FEATURE FILM MFG. CORPO-
RATION. Motion pictures, $10,000, Manhat-
tan. W. M. Lampel and Sam Lesser, of New
York, and Dicran Simsarian, of West Hoboken.
THE EASTERN MOVIE HOLDING COM-
PANY, INC. Motion picture theatres, roof
garden, etc., $12,000. Louis and Edw. Young-
witz and Nathan Groberg, of Brooklyn.
EAST END THEATRE, INC. Motion pic-
tures, $1,000, Manhattan. Frank Valle, Victor
Cianetto and Daniel J. McCleary, of New York.
CHEROKEE AMUSEMENT COMPANY.
Moiion pictures, $1,000. Manhattan. Frank
Valle, Victor Gianetto and Daniel McCleary,
of New York.
GERSTEN AMUSEMENT COMPANY, INC.
Motion pictures, $2,400, Manhattan. Geo. B.
Scanlon, Snitz Moore and Samuel H. Gross-
man, of New York.
OTKER HEIGHTS AMUSEMENT COM-
P,^NY. Amusement, motion pictures, etc.,
$10,000, Manhattan. Leah Morrison, Max Mor-
rison, Lewis Finfer and one other, all of New
York.
THE SKY PILOT COMPANY, INC.
Theatrical, amusement and holding motion pic-
ture shows, $50,000, Manhattan. Joe Brennan,
Frank Mandel and Thomas F. MacMahon, all
of New York.
At Trenton, N. J.:
PRINCETON MOTION PICTURE CO.,
Englewood, $75,000. H. G. Fing, Englewood;
H. A. Le Paugh, New York; L. D. Pfender,
Cranford.
U. S. MOTION PICTURE CORPORA-
TION, Asbury Park, $300,000. T. O. Walsh,
. F. B. Huston, New York; F. W. Hermann,
Wilkes-Barre, Pa.
EASTON MOTION COMPANY, Engle-
wood, motion pictures, $150,000. Harold G.
Fink, Englewood; Harry A. La Paugh, Newr
York; Louis D. Pfender, Cranford.
At Indianapolis, Ind. :
THE DELIGHT PICTURE HOUSE COM-
PANY, Indianapolis, $3,000, to operate moving
picture shows. W. W. Connell, Jr., Indian-
apolis; A. M. Connell, B. Connell.
At Harrisburg, Pa.:
THE H. B. B. MOTION PICTURE
MANUFACTURING COMPANY, Philadel-
phia, $10,000. Howard S. Wood, Fred S.
Armitage and Lewis E. Beitler. Mr. Beitler
was private secretary to Governor William A.
."^tone when the latter filled the executive chair.
He subsequently served several terms as
deputy secretary of the Commonwealth and has
taken a prominent part in Republican politics in
the state.
'NOW I KNOW WHY
It was a costly lesson — why
not profit by the experience'
of others and get Gaumont
Films — you can make a good
beginning by securing
"FANTOMAS"
The False Magrlstrate,
4 Reels
Bound to get the crowd.
Shipping date July lOtU.
6a a moot Co.
1X0 West 40th St., ]V. Y.
FURNITURE & FURNISHINGS
On REIMTAL
We equip your setting* complet* in ae-
cordance with your iceawio.
WILLIAM BIRNS
103-105 West 37th St.
Phone: Greeley 0t(6.
LANG'S FILM REELS
THE BEST MADE
14 in. $1.50 10 in. $1.00
CATALOGUE
LANG MFG. WORKS, Olean, N. Y.
Lantern Slide Mat Co.
Manufacturers of
Lantern Slide Mats and Reel
Bands
Prompt
Service
Prices
Right
Best
Goods
627 Greenwich Street, New York
General Electric Connpany Buildinc
Telephone : Spring 8558
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
THE MOTION PICTURE NEWS
73
"A MAN'S WAY"
An Intense Two Part Society Drama Replete with Human Interest
One, Three and Six Sheet Attractive Lithographs
RELEASE MONDAY, JULY 20th, 1914
AMERICAN BEAUTY
Featuring MARGARITA FISCHER
'HER REALLY' MOTHER"
A Sociolofi:ical Drama with Heart Interest and a Strong Moral
Under direction of HARRY POLLARD RELEASE TUESDAY, JULY 21st, 1914
"BUSINESS vs. LOVE"
A Domestic Drama of Unusual Fascinating Power
Under direction of SYDNEY AYRES RELEASE WEDNESDAY, JULY 22nd, 1914
MERICAN ' ' nUf "MNUFACTORraG'TO.
CHICAGO
Write Your Slides
L. C. Smith & Bros.
Typewriter
on an
DO YOU KNOW that you can throw your announcements
on the screen in typewriting? It's no more trouble than
to write on a card and it looks far better than the scrawl-
ing and illegible handwriting that is so often seen.
The L. G. Smith & Bros. Typewriter is especially adapted to
writing these slides. Write for information.
L. G. SMITH & BROS. TYPEWRITER GO.
Home Office and Factory, Syracuse, N, Y.
Branches in all principal cities.
In writing to advertisers please mention "THE MOTION PICTTTEE NEWS"
74
THE MOTION PICTURE NEWS
RECOfiD OF CURRENT AND COMING RELEASES
EDITOR'S NOTE. — These lists of releases for this week and next are arranged in this form for the
convenience of the operator and exhibitor. In the blank column a record may be kept of the date when
a given subject vdll be shown at your house. Keep it in a convenient place for future reference.
GENERAL FILM PROGRAM
RELEASES OF THE WEEK
AT MY
HOUSE
MONDAY, JULY 6TH, 1914.
BIOGEAPH. Eva, the Cigarette
Girl, C, 563 15383
The Boiler-Maker's Day of
Rest, C, 437
EDISON. Her Spanish Cousins,
C, 1000 15395
KALEM. The Weakling. Third
Alice Joyce Series, D., 2000... 15389
PATHE. The Heart and the Cir-
culation of the Blood, E., 500. 15391
Modes of Travel in Japan,
Manners and Customs, 500....
SELIG. Reporter Jimmie Inter-
venes, D., 2000 15392
SELIG. Hearst-Selig News Pic-
torial No. 37, N., 1000 15396
VITAGRAPH. The False and
the True, D., 1000 15394
TUESDAY, JULY 7TH, 1914.
EDISON. Face to Face, D., 1000 16397
ESSANAY. A Night with a Mil-
lion, C, 1000 15398
KALEM. Kaintucky' Bill, D.,
1000 15407
KLEINE. The Heirloom, D.,
1800 ^. 16399
LUBIN. Fooling Fanny's Father,
C, 400 15405
While Aunty Bounced, C,
600
MELIES. A Discolored Romance,
C, 1000 15406
PATHE. A Tiger Hunt (Indo-
China), S., 500 16401
The Ice and Snow, S., 600..
VITAGRAPH. The Moonstone
of Fez, D., 2000 15403
SELIG. Algie's Sister, C, 1000 15402
WEDNESDAY, JULY 8TH, 1914.
EDISON. Andy Has a Tooth-
ache, C, 1000 15408
ESSANAY. A Boarding House
Scramble, C, 1000 15411
KALEM. A String of Pearl, D.,
2000 16409
LUBIN. The Incompetent, D.,
2000 15415
MELIES. The Hole in the Wall,
D. , 1000 15417
PATHE. Pathe's Weekly No.
44, N., 1000 15412
SELIG. Caryl of the Mountains,
D., 1000 16414
VITAGRAPH. Doctor Smith's
Baby, C, 1000 15413
THURSDAY, JULY 9TH, 1914
BIOGRAPH. A Romance of the
Pueblo, D., 1020 15418
ESSANAY. Slippery Slim, Dip-
lomat, C, 1000 15419
LUBIN. The Debt, D., 2000 15420
MELIES. Good Fortune's Tardy
Smile, C, 1000 15422
MELIES. A Royal Survivor, D.,
2000 15425
SELIG. Hearst-Selig News Pic-
torial No. 38, N., 1000 15424
VITAGRAPH. Prosecution, D.,
1000 15423
FRIDAY, JULY 10, 1914.
EDISON. In the Shadow of
Disgrace, D., 2000 15427
ESSANAY. Night Hawk, D.,
2000 15429
KALEM. Rubo, the Interloper,
C, 807 15431
In Old England, Top., 195..
LUBIN. The Tribunal of Con-
science, D., 1000 15434
SELIG. Did She Cure Him?
C, 1000 15432
VITAGRAPH. The Vases of
Hymen, C, 1000 16433
SATURDAY, JULY IITH, 1914.
BIOGRAPH. Her Primitive
Model, D., 1000 15441
EDISON. Dolly at the Helm,
D. , 1000 15435
AT MY
HOUSE
ESSANAY. Broncho Billy and
the Sheriff, D., 1000 15436
KALEM. Lamo Dog's Treach-
ery, D., 1000 15440
LUBIN. How He Lost His
Trousers, C, 500 15437
Mandy's Chicken Dinner,
C, 500
MELIES. His Friend's Forgive-
ness, D., 2000 15443
SELIG. His Fight, D., 1000 15442
VITAGRAPH. Lillian's Dilem-
ma, C, 2000 15438
GENERAL FILM PROGRAM
RELEASES OF NEXT WEEK
MONDAY, JULY 13TH, 1914.
BIOGRAPH. That Boy from the
Poorhouse, D', 996 15445
EDISON. Qualifying for Lena,
C, 1000 15452
■ ESSANAY. Sweedie the Swat-
ter, C, 1000 16454
KALEM. A Diamond in the
Rough, D, 2000 -. 15446
PATHE. A Russian Boar Hunt,
Hunt, 500 1.5448
The Wine Industry, Marsala,
Ind., 600
SICILY •
SELIG. The Wilderness Mail,
D, 2000 15449
SELIG. Hearst-Selig News Pic-
torial No. 39, N, 1000 15453
VITAGRAPH. The Soul of
Luigi, D, 1000 15451
TUESDAY, July 14TH, 1914.
EDISON. The Two Doctors, D',
1000 16455
ESSANAY. At the Foot of the
Hill, D, 1000 15456
KALEM. Accused, D, 1000 1.5465
KLEINE. The Rival Actresses,
D, 2000.' 15457
LUBIN. He Was Bad, C, 400.. 16463
Tough Luck, C, 600
MELIES. Rags and Patriotism,
C, 1000 15464
PATHE. Through the Bosnia and
Dalmatia, T, 300 15459
The Tombs of the Ancient
Japanese, Emperors, Annam,
Indo-China, S, 350 .
Waterfalls at Aragonia, Spain,
Spain, T, 300
SELIG. An Egyptian Princess,
C, 1000 15460
VITAGRAPH. Fogg's Millions,
D, 2000 15461
WEDNESDAY, JULY 15TH, 1914.
EDISON. The Ever-Gallant Mar-
Marquis, C, 500 15400
An Up-to-D'ate Courtship, C,
500
ESSANAY. The Fable of Napo-
leon and the Bumps, C, 1000.. 15469
KALEM. The Express Messen-
ger, D, 2000 15467
LUBIN. Codes of Honor, D,
2000 15474
MELIES. Justly Punished, D,
1000 15476
PATHE. Pathe's Weekly No.
451914, N, 1000 15470
SELIG. His Last Appeal, D,
2000 16472
VITAGRAPH. Tha Arrival of
Josie, C, 1000 15471
THURSDAY, JULY 16TH, 1914.
BIOGRAPH. The Prospectors,
D, 1000 15477
ESSANAY. Snakeville's New
Waitress, C, 1000 15478
LUBIN. The Cross of Crime, D,
2000 15479
MELIES. The Test of True
Love, C, 1000 15481
A Sublime Deception, D
2000 15484
SELIG. Hearst-Selig News Pic-
torial No. 40, N, 1000 15483
AT MY
HOUSE
VITAGRAPH. The Little Cap-
tain, C, 1000 15482
FRIDAY, JULY 17TH ,1914,
EDISON. Meg o' the Mountains,
D, 2000 15486
Essanay. His Stolen Fortune, D,
2000 15488
KALEM. Wanted an Heir, C,
1000 15490
LUBIN. The Lie, D, 1000 15493
SELIG. Wiggs Takes the Rest
Cure, C, 1000 15491
VITAGRAPH. Pigs Is Pies, C,
1000 • 15492
SATURDAY, JULY 18TH, 1914.
BIOGRAPH. It Was Some Party,
C, 653 , 16500
Some Decorators, C. 344....
EDISON. Across the Burning
Trestle, D, 1000 15494
ESSANAY. Broncho Billy Puts
One Over, D, 1000 15495
KALEM. The Fate of a Squaw,
D, 1000 15499
LUBIN. She Wanted to Know,
C, 400 15496
All for Love, C, 600
MELIES. The River's Secret, D,
2000 15502
VITAGRAPH. The Song of the
Ghetto, D, 2000 15497
UNIVERSAL PROGRAM
RELEASES OF THE WEEK
MONDAY, JULY 6TH, 1914.
IMP. The Lady of the Island,
D. , 2000
STERLING. Billy's Vacation, C.
TUESDAY, JULY 7TH, 1914,
CRYSTAL. Nearly a Step-
mother, C
GOLD SEAL. Lucille Love,
The Girl of Mystery, No. 13,
D., 2000
UNIVERSAL IKE. Me, Him
and I, C
WEDNESDAY, JULY 8TH, 1914.
ECLAIR. Duty, D., 2000
JOKER. Bess the Detectress or
The Dog Watch, C
NESTOR. A Ranch Romance, D.
THURSDAY, JULY 9TH, 1914.
IMP. The Old Rag Doll, D
REX. When Fate Disposes, D.,
2000
STERLING. Snookee's Flirta-
tion, C
FlilDAY, JULY lOTH, 1914.
NESTOR. The Great Universal
Mystery, C
POWERS. Passing the Love of
Women, D
VICTOR. A Beggar Prince of
India, D., 3000
SATURDAY, JULY IITH, 1914.
101 BISON. Prowlers of the
Wild, D., 2000
JOKER. Love, Roses and Trous-
ers, C
SUNDAY, JULY 12TH, 1914.
ECLAIR. Willy and the Parisian
and Lilly as a Little Mother,
C, split reel
FRONTIER. The Fight in Line-
ly Gulch, D
REX. Plain Mary, D
UNIVERSAL PROGRAM
RELEASES OF NEXT WEEK
MONDAY, JULY 13TH, 1914.
IMP. When the World Was Si-
lent. D, 2000
STERLING. Almost Married, C
VICTOR. Out of the Valley, D
TUESDAY, JULY 14TH, 1914.
CRYSTAL. Vivian's Four Beaus
and What Pearl's Pearls Did,
C, Split Reel
THE MOTION PICTURE NEWS
75
RIGHT OFF THE REEL
Charles Ray says that playing Spanish roles
with the temperature around one hundred is
not all fun especially when one is wearing a
velvet coat and nice long warm curls. He is
playing in "The Silver Bell of San Juan Mis-
sion," under Director R. B. West, which is
being produced at the Kay-Bee ranch at Santa
Monica where Charlie motors every day.
Charles Bennett, who is doing such good
work with the Keystone forces, is an ardent
and excellent tennis player. In years gone by
Bennett was an all round athlete and he lays
his good health to the fact that he has never
given up active sports, exercise without over-
doing it is his motto. Bennett lives at Santa
Monica and manages to get a game or two of
tennis nearly every evening.
Grace Cunard's last act in the studios before
departing for her Eastern holiday was a grace-
ful one. She helped a little girl make-up and
dress and even did her hair becomingly for
her. Grace starts for New York Thursday to
visit her people and expects to be gone about
a month.
Dot Farley, leading woman with the Albu-
querque Film Company, has written a scenario
for a three-reel comedy, which is now being
filmed. The title is "False Pride Has a Fall."
Francis Ford is going to take a thirty days'
holiday in Portland, Maine, where he will visit
his folks. He has had a strenuous time
directing the "Lucille Love" series and acting
in them.
Lule Warrenton, character vvoman with the
McRea 101 Bison Company, just back from
four months in Hawaii, is being joked con-
cerning an occurrence in Honolulu. She
bought a pair of shoes from a salesman whom
she had known in "the States," but did not
give him her name. The next day a package
arrived addressed "Mother, McRea Company,
Johnson Hotel."
Director Henry Otto, of the Balboa feature
films, and company, headed by Jackie Saunders,
have returned from spending a weeK in Fish
Canyon, fifty miles northwest of Los Angeles.
The company succeeded in penetrating the
canyon eight miles beyond where burros could
be used, and succeeded in making the first
motion pictures of Second Bridal Veil Falls.
These falls are said to be more beautiful than
those of the Garden of the Gods in Colorado,
and consist of four distinct cascades about
two hundred feet deep.
Edna Maison will lead a company under the
direction of Lloyd Ingraham, and will be sup-
ported by Ray Gallagher and others.
An express package containing thirty-two
scenarios has been received at the Universal
offices, at Hollywood, Cal. They were bound
in book form, and have been promptly returned
tu the sender.
Capt. Wilbur Melville, manager of the West-
ern Lubin studio. South Pasadena, Cal., has
had his 130-foot launch completely overhauled,
and is now ready for cruises with his company
Volma Whitman and William Parsons will play
leads in several marine pictures. Capt. Mel-
ville recently passed the examination and is
now a registered navigator.
A. L. Runyan Advertising & Sales Co., Inc.
Successors to
"American" Motion
Picture Cameras
AT THE FRONT
Our famous Improved No. 2
Camera on the firing line at "Vera
Cruz."
"AMERICAN" products are al-
ways with the Advance Guard. The
world's most important motion pic-
tures are taken with "AMERICAN"
CAMERAS.
Agents for AGFA and GEVAERT
Raw Motion Picture Film.
Send for Catalogue C.
American Cinematograph Co.
617-631 W.Jackson Blvd., Chicago, III.
Prices to The Trade
POSITIVE PRINTS .04 }i Per Ff.
(Id Quantitia over 5000 feet)
Above price include! printing, deTclopina. tintina
toning and Raw PoribTe Slock.
Negative Film Developed .01 Pet Fl.
FihnTidei .08 " "
(Out Special THk Apparaki* will match
any perforation.) AU work guaranteed.
General Offieet
2624 Milwaukee Ave. Chicago
I Phone Albany 3125 ■
will rebuild your old machine as good as new.
If your machine needs repairing, we can do the work. We
have every facility and use only genuine parts. All work
guaranteed. We carry a complete line of new machines and
supplies. Will sell for time or cash.
SEND FOR CATALOG TODAY.
AMUSEMENT SUPPLY COMPANY
160 No. Fifth Avenue
CHICAGO
Manufacturers of the Wonderful
Semhusch Patented Glass MIRROR SCREEN
and all other kinds of
Curtains for Moving Picture Projection
White Opaque
Glass Transparent Screens for Rear Projection
Goldcloth Fibre Screens
Mirrorcloth Fibre Screens
Seamless with Stretchers or Rollers
F. J. REMBUSCH, Pres.
Phone Seven-Eleven.
MIRROR SCREEN COIVIF* ANY
INCORPORATED
SHEL-BYVII-LE, INDIANA
The first big Mirror Screen went into the Empire Theatre in Detroit
Mich. It's in use yet and I will forfeit ^looo.oo if you can beat it.
It is six years old — think six years old.
Nine different finishes
For wide or narrow houses
Ventilation Cooling Heating
Heating and cooling problem revolutionized by
Typhoon System.
You keep cool in front of a desk fan, not in back;
apply this common sense and blow the air into your
theatre.
A 48-inch Typhoon Multiblade Blower has six-
teen blades, an ordinary exhaust fan has six; it is
the blades that do the business.
A Typhoon Tubular Air Warmer will heat and
ventilate at the same time.
The low price of effective apparatus will surprise
you. Catalogue "N" gives information.
Typhoon Fan Co-NerYoTkCi:?
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
70
THE MOTION PICTURE NEWS
RECORD OF CURRENT AND COMING RELEASES— Continued
AT MY
KOUSE
GOLD SEAL. Lucille Love, the
Girl of Mvstery, Series No.
14, D '
UNIVERSAL IKE. The New
Cook. C
■WEDNESDAY, JULY 15TH, 1914.
ECLAIR. Renunciation, D, 2000
JOKER. Willy Walrus and The
Awful Confession, C
NESTOR. Her Grave Mistake.
D'
THURSDAY, JULY 16TH, 1914.
IMP. Universal Boy, Series
No. 1, C
REX. The Sob Sister, D, 2000
STERLING. A Beach Romance,
C
FRIDAY, JULY 17TH, 1914.
NESTOR. When Eddie Went to
the Front, C
POWERS. The Severed Hand,
D
VICTOR. The Panama Pacific
Exposition Up to Date, E....
SATURDAY, JULY 18TH, 1914.
101 BISON. A Mexican Spy iti
America, D, 2000
JOKER. His Wife's Family, C
SUNDAY, JULY 19TH, 1914.
ECLAIR. Tango Versus Poker,
C
FRONTIER. The Ranger's Re-
ward, D
REX. Out o£ the Darkness, D . .
MUTUAL PROGRAM
RELEASES OF THE WEEK
MONDAY, JULY 6TH, 1914.
AMERICAN. Cameo of the Yel-
lowstone, D., 2000
AT MY
HOUSE
KEYSTONE. Not Yet An-
nounced
RELIANCE. Our Mutual Girl,
No. 25
TUESDAY, JULY 7TH, 1914.
BEAUTY. The Other Train, D.
MAJESTIC. The Only Clue
THANHOUSER. Bevorah, D.,
2000
■WEDNESDAY, JULY 8TH, 1914.
AMERICAN. Feast and Famine,
D
BRONCHO. The Final Reckon-
ing, D., 2000
RELIANCE. How Izzy Was
Saved, D
THURSDAY, JULY 9TH, 1914.
DOMINO. The Curse of
Humanity, D., 2000
KEYSTONE. Not Yet An-
nounced
MUTUAL WEEKLY, No. 80..
FRIDAY, JULY lOTH, 1914.
KAY-BEE. The Feud of Beaver
Creek, D., 3000
PRINCESS. The Girl of the
Seasons, C
RELIANCE. A Wife from the
Country, D
SATURDAY, JULY IITH, 1914.
KEYSTONE. Not Yet An-
nounced
RELIANCE. Blue Pete's Escape,
D., 2000
ROYAL. Mistakes Will Happen
SUNDAY, JULY 12TH, 1914.
KOMIC. Wrong All Around..
MAJESTIC. A City Beautiful,
2000
THANHOUSER. The Leaven of
Good
MUTUAL PROGRAM
RELEASES OF NEXT WEEK
AT MY
HOUSE
MONDAY, JULY 13TH, 1914.
AMERICAN. The Lure of the
Sawdust, D., 2000
KEYSTONE. Not Yet Decided.
RELIANCE. Our Mutual Girl,
No. 26
TUESDAY, JULY 14TH ,1914.
BEAUTY. The Toke on Jane, C.
MAJESTIC. The Old Derelict,
D
THANHOUSER. The Substi-
tute. D, 2000
■WEDNESDAY, JULY 15TH, 1914.
AMERICAN. Youth and Art, D
BRONCHO. Shorty Turns
Jud'ge, D, 2000
RELIANCE. How Izzy Stuck
to His Post
THURSDAY, JULY 16TH, 1914.
DOMINO. Star of the North,
D, 2000
KEYSTONE. Not Yet Decided
MUTUAL WEEKLY. No. 81..
FRIDAY, JULY 17TH, 1914.
KAY-BEE. The City, D, 2000
PRINCESS. Not Yet Announced
THANHOUSER. A Gentleman
for a Day, C
SATURDAY, JULY 18TH ,1914.
KEYSTONE. Not Yet Announced
RELIANCE. The Vengeance of
Gold, D, 2000
ROYAL. The New Housekeeper
SUNDAY, JULY 19TH, 1914.
KOMIC. Bill No. 2
MAJESTIC. The Painted Lady,
D, 2000
THANHOUSER. Harry's Wa-
terloo, C
HEARD IN THE LOBBIES
George Grunewaid, formerly connected with
the Arcade Theatre, of Newark, has been made
assistant manager of the new Garden Theatre,
at 51-53 Broad Street, Elizabeth, N. J. Fred
Ritz remains as manager.
With a view of making regular patrons for
his house, F. J. Chadwick, manager of the
Olympia Theatre, in Elizabeth avenue, near
Spring Street, Elizabeth, N. J., is about to
issue a weekly program for his house, in which
daily changes of pictures will be announced.
The cost of the program is being defrayed by
advertisements from four business establish-
ments.
William J. Thompson has been appointed
superintendent of Proctor's Broad Street Thea-
tre, Elizabeth, N. J., succeeding A. J. Pfeffer,
who left to manage the Crescent Theatre at
Carteret. Mr. Thompson has been connected
with the Proctor interests here for a year.
The Empire Theatre, Albany, N. Y., which
was instituted as a moving picture house a few
weeks ago, has closed its doors. Lack of
business is given as the reason.
Realizing the ability of Mary Pickford as a
drawing card, Manager Hatch, of Proctor's
Leland, Albany, N. Y., has announced a Pickford
Week. One of the clever little star's master-
pieces will be presented each day.
While the Bijou Theatre, at South Clinton
and Rusling avenues, Trenton, ^■i. J., is under-
going repairs and being remodeled, Charles
H. Hildinger, proprietor, is having an open
air theatre constructed adjoining where enter-
tainments will be given. Mr. Hildinger is re-
garded as one of the more enterprising men in
the line of business in this section of the
coutry. He was the originator of the five-cent
playhouses in Trenton.
The B. & B. Theatre, one of the newest
motion picture houses of Trenton, N. J.,
located at Morris and Chestnut avenues, is
doing a prosperous business, under direction
of John Bella and John Breza. The pro-
prietors are Italians and cater particularly to
the Italian trade. However, a large number
of persons of other nationalities patronize the
house.
Albert Willis has closed the Pastime Theatre,
Lawrenceburg, Ky., and purchased an interest
in the Lyric, which was recently acquired by
Mrs. Hardie B. Ripy.
In order to give more people an opportunity
to enjoy the pictures the motion picture show
at Cook's Park, Evansville, Ind., has been
transferred from the park theatre to an open-
air pavilion.
The new motion picture theatre at Harrods-
burg, Ky., opened June 29 in the old Melba
Theatre building and is under the management
of P. Pie Williams. The Licensed Film
Service has been secured.
W. L. Salyers has bought the Star Theatre,
Carrollton, Ky., from Bradley Bros., and will
continue the house as heretofore.
B. F. Keith's Theatre, Louisville, Ky., which
recently changed from vaudeville to an ex-
clusively motion picture house, closed to-day
for the summer. The decision to close the
house until the beginning of the fall season
some time in September was reached about the
middle of the week. On account of the ex-
tremely hot weather prevailing here this summer
the house, while not running at a loss, has not
been making money.
The Elite Theatre, Clarksville, Tenn., closed
this week for the summer months. The
patronage, on account of the excessively and
long-continued hot weather, has not been profit-
able enough to justify its continuance.
Reports that the Gordon Hippodrome, the
newest and largest theatre of Elizabeth, N. J.,
would be turned over to films for the summer,
have been set at rest by the posting of an
announcement to the effect that the theatre
may be rented for private entertainments and
social functions during July and August. The
building is leased by Hurtig & Seamon, New
York theatrical men, and it is said they will
use it for burlesque in the fall. The house
seats about 1,800.
Donald Crisp, actor and manager with the
Reliance stock company, is extremely versa-
tile— his work as IJull McGee in "The Es-
cape" and in an entirely different character
in "Home, Sweet Home" shows. He plays
anything from the juvenile to the villain.
In honor of the fiftieth birthday anniversary
of James McConahey, manager of the Best and
the American, Spokane, a birthday dinner was
served July 1 at Natatorium Park. A birthday
cake carried fifty red candles. Twenty-four
were present.
In "The Adventures of Our Mutual Girl,"
Andrew Carnegie, District- Attorney Whitman
of New York, Billie Burke, Mrs. Harriet Stan-
ton Blatch, Mrs. Inez MilhoHand-Boissevain,
Walter Damrosch, John J. McGraw, Rev.
Thomas Dixon, Mr. and Mrs. August Belmont,
Mme. Luisa Tetrazzini, Jimmy Britt and Ysaye,
the celebrated violinist, have been photographed.
In no case has an actor impersonated the dis-
tinguished persons seen on the screen.
Other persons who have achieved fame as
financiers, politicians, on the stage, in litera-
ture and art will appear from time to time.
R. Robichaux, cashier of the People's State
Bank, of Gueydan. La., has just opened a
moving picture theatre in the Singer building.
Joseph Bicoolosi. a prominent member of the
New Orleans Italian colony, has just opened
the Princess Theatre, at the corner of Caron-
delet and Washington streets. First-run mov-
ing pictures will be run, interspersed with a
few vaudeville acts.
A few days ago a baby was abandoned in
Natchez, Miss., and Manager E. M. Clark, of
the Baker Grand Theatre, decided that it would
be a good idea to award the child at one of the
moving picture performances. There was some
objection, but the mayor permitted the award
after Manager Clarke has assured the city that
he would see to it that the child got a good
home.
M. Gore has disposed of his motion picture
theatre, located at Georgia and Ninth streets,
Los Angeles, to E. K. Albright and G. J.
Harpstrite. Both, the new ovvners have had
previous experience in conducting motion pic-
ture theatres and already have put several
changes in effect at the theatre. .The former
owner has been very sticcessful during the two
years he has been engaged in the motion picture
theatre business.
He first purchased a five-cent show in a
store-room on North Main street — -the Mexican
district of Los Angeles — and from that small
beginning kept adding to his list of theatres
until he owned five. Three of these were in
the suburbs, and each has a seating capacity of
more than eight hundred. The other two are
in the retail district.
THE MOTION PICTURE NEWS
77
Make Yoar Lobby Display
Attractive . §
There is nothiug
more fascinating to
the public than a
bright brass frame
to display your
photos or posters.
We make Lobby
and Theatre Fix-
tures and Brass
Rails of erery de-
scription.
Don't fail
to visit our
Showrooms
Write for
Catalog.
The Newman
Mfg. Co.
717 Sycamort St.
Cincinnati, Ohio
Branch Factories and Show Boom.8:
101 Fourth Ave., 106-108 W. Lake St.,
Kew York, N. T. Chicago, 111.
Established 1882.
PAN-AMERICAN
FILM MFG. CO.
High Grade Feature
Films hooked in all
parts of the country.
Offices 9th Floor World's ^ewer
BIdi.. 110 West 40th St.. New
Yoik. Iryant, B578
i lie
"A Web of Fate"
"The Course of Jus
"The Unwritten Ju:
"The Daughter of t)
Your negahve developed, printed and titled complete
5C , delivered % O ,
per toot within ' ''"'"^
Titles 6^ per foot
GUNBY BROS., Inc
145 West 45th Street New York City
THE ELEPHANT BRANI
Meaas Quality
WORLD FILM
CORPORATION
130 West 46tk St. New Yoit
DO YOU KNOW THAT
New York boasts of 1,200 picture theatres.
Rio de Janeiro has a million dollar picture
house.
Jesse L. Lasky is thirty-four years old.
400,000,000 people annually attend the motion
picture theatres in the United States.
"The Squaw Man" was the first film in the
Cannibal Islands.
St. Louis spends $7,500,000 annually seeing
the pictures.
New York's Strand Theatre played to 70,000
people in one week with "The Only Son."
"Cabiria" required three years to complete.
Chicago has 678 photoplay theatres.
Fifteen first-class New York theatres are now
photoplay houses.
Paramount Pictures Corporation has capital
of $21,000,000.
Over $750,000,000 invested in motion pictures
in America.
New York's biggest picture house cost $2,-
000,000 to construct.
"Brewster's Millions" seen by 12,000,000 in
two months.
Seven thousand people are employed in New
York picture houses.
HEARD IN THE LOBBIES
The Banner Theatre, 460 South Main street,
Los Angeles, has been sold by Mrs. A'-ice Chat-
sey to R. M. Campbell, who takes possession
at once. The theatre has a seating capacity of
four hundred, and is using General service,
consisting of five reels, with an admission fee
of five cents. No change in the policy of the
house has been announced by the new owner.
After closing his theatre a week for repairs,
Harris Hickox, owner of the Vogue Theatre,
Springfield, 111., has opened up again, showing
second release licensed pictures. He has dis-
carded his Mutual service.
R. Gordon, formerly manager of the Globe
Theatre, has leased the Casino, Woodland ave-
nue and E. 46th street, Cleveland, O. The
Globe has long been known as one of the most
successful picture theatres in Cleveland and at
one time was one of the Mark-Harris string.
The Casino is being remodeled and decorated,
and Mr. Gordon puts in Alutual service with
the feature releases and good music.
A large force of workmen are engaged on
the construction of the new motion picture
theatre being fitted up by Tom Abernathy.
owner of the Odeon, at Second avenue and
20th street, Birmingham, Ala. Mr. Abernathy
expects to open the new place within the next
month or so. It will be one of the best
located motion picture theatres in the city and
is the first new one to be put up here in the
last year or more.
A. Alex Wall, of Birmingham, Ala., states
that he has ordered canvas tents for the three
airdomes he is building in the suburban sec-
tions of the city. The fronts of the theatres
are all that will be made of wood. He expects
to have them in operation within the next few
weeks. One is to be located in Woodlawn, one
in West End, and one on South Highlands.
Lafe Weinberg, of Galesburg, III., has begun
the erection of a new theatre which will be de-
voted to motion pictures and vaudeville. The
t'leatre will be 44 feet by 100 feet and will
have a large entrance. The first floor will
iiave a five-foot drop. Provisions will be made
on the stage for a screen 16 by 20 feet. A
pipe organ is to be installed in the theatre.
The front of the building will be of enameled
brick and terra cotta.
Harry Thornton, manager of the house, is
supervising all the work and says that when
the house is completed it will be one of the
finest in central Illinois. The entire interior
is to be redecorated, the stage enlarged, and
new cement floors put in, both up and down-
stairs.
The seating capacity is to be enlarged and
new seats installed. The lobby is to be done
in marble and onyx, and the box-office will be
in the center with entrances on either side.
An extensive lighting system also will be in-
stalled.
Onr Factory Is Yours I
Negative aMemblers, projecting
machines and an equ^>ment (ccond
to none, with an organization of ex-
perienced people always at your
SERVICE for DEVELOPING and
PRINTING.
EVANS FILM MFG. CO.
Incorporated ^— ^—
416-22 WEST 216th STREET
Tel. 76S2 Aodnbea at Enwdwar. Nev Terk
"NEW FILM FOR OLD"
Films Improved, Cleansed and Softened
Mutticotor Film Improving Co., Inc.
15 EAST 26th STREET, NEW YORK
PHILADELPHIA BRANCH
1126 VINE STREET
ALBERT TElTa
PRESIDENT
RENTERS OF REAL FEATURE
European Feature Film Corp.
J. H. STEINMAN, Mgr.
230 West 42n(l Street New York Qty
John Smith of Oshkosh
Tom Saunders of El Paso — Frank Hunt
of Portland — James Martin of Bangor —
Frank Collins of London — Dick Whipple
of New York— and hundreds of other
exhibitor! are telling, in The News, about
what they are doing to get business, how
they reduce operating expenses, why they
believe in higher rentals. The new ideas
in the film business are found in The News.
And fifty-two issues cost Two Dollars.
CLASSIFIE D ADVERTISING
Rates for adTertlsiag under this tread-
ing, 3 cents per word, cash with order.
50 cents minimum charge per insertlcB.
COMMERCIAL FILM EXCHANGES. Write
us about buy, sell or exchange proposition.
OMAHA FILM EXCHANGE, Omaha, Neb.
FILMS FOR SALE
Two Hundred (200) fine Commercial Reels
at $5.00 each. Send us amount to cover ex-
press charges. Will ship subject to your
examination. Address OMAHA FILM EX-
CHANGE, 14th & Douglas Sts., Omaha, Neb.
EEASQTTASTEBS FOB FOWZaS, HOTZOaBAFB, fmrvT.vr AND EDISON MACHINES
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78
THE MOTION PICTURE NEWS
RELEASE DATES FOR READY REFERENCE
RELEASE DAYS
GENERAL FILM FBOGBAIC
Monday — Biograph, Edison, Kalem, Pathe,
Selig, Vitagraph.
Tuesday — Edison, Essanay, Geo. Kleine,
Pathe, Lubin, Melies, Selig, Vitagraph.
Wednesday — Edison, Essanay, Kalem, Lu-
bin, Melies, Selig, Pathe, Vitagraph.
Thursday — Biograph, Essanay, Lubin, Melies,
Pathe, Selig, Vitagraph.
Friday — Edison, Essanay, Kalem, Selig,
Pathe, Lubin, Vitagraph.
Saturday — Biograph, Edison, Essanay, Kalem,
Lubin, Pathe, Vitagraph.
UNIVEESAL PROGRAM
Monday — Victor, Imp, Power.
Tuesday — Gold Seal, Crystal, Universal Ike.
Wednesday — Nestor, Joker, Eclair.
Thursday — Imp, Rex, Frontier, Sterling.
Friday — Nestor, Powers, Victor.
Saturday — Joker, Frontier, 101 Bison.
Sunday — Re.x, Crystal, Eclair.
MUTUAL PROGRAM
Monday — American, Keystone, Reliance.
Tuesday — Beauty, Majestic, Thanhouser.
Wednesday — American, Broncho, Reliance.
Thursday — Domino, Keystone, Mutual.
Friday — Kay-Bee, Majestic, Princess.
Saturday — Keystone, Reliance, Royal.
Sunday — Majestic, Komic, Thanhouser.
AMERICAN
■— 1. Mother Love, 1000
3. Mein Lieber Katrina Catches a
Convict, C 1000
■ — 6. Cameo of the Yellowstone, D 2000
■ — 8. Feast and Famine, D 1000
—13. The Lure of the Sawdust, D 2000
—15. Youth and Art, D 1000
—20. A Man's Way, D' 2000
— 22. Business vs. Love, D 1000
APOLLO
— 3. The Cheese of Police
BEAUTY
6—23. The Tale of the Tailor, C.
6 — 30. Via the Fire-Escape, D.
7— 7. The Other Train, D
7 — 14. The Toke on Jane, C
7 — 21. Her "Really" Mother, D.
.1000
.1000
.1000
.1000
.1000
BIOGRAPH
6—25. The Ragamuffin, D 999
6 — 27. A Spanish Omelet, C 435
Ribbons and Boxing Gloves, C. 563
6 — 29. The Honor of the Law, D 1895
7— 2. The Goat, C 557
The Firemen's Social, C 443
7 — 4. The Cracksman's Gratitude, D 999
7 — 6. Eva, the Cigarette Girl, C 563
7 — 9. A Romance of the Pueblo, D 1020
7 — 11. Her Primitive Model, D 1000
7 — 13. The Boy from the Poorhouse, D... 996
7 — 16. The Prospectors, D 1000
7—18. It Was Some Party, C 653
Some Decorators, C 344
101 BISON
6—20. The Forbidden Room, D 3000
6— 27. The Old Cobbler, D 2000
7_ 4. The Hopes of Blind Alley, D 3000
7— 11. Prowlers of the Wild, D 2000
7 — 18. A Mexican Spy in America, D 2000
BRONCHO
6— 24. Desert Thieves
7 — • 1. Shorty Gets Into Trouble
7 — 8. The Final Reckoning
CRYSTAL
6 — 2. Easy Money and A Midnight Sup- ,
per Split reel
6 — 8. His Lucky Day
Boxes and Boxes and Foolish Lovers, C.
6—23. In Wrong, C
6 — 30. The Girl in Pants and Her New
Hat, C, split reel
7 — 7. Nearly a Stepmother, C
7 — 14. Vivian's Four Beaux and What
What Pearl's Pearls Did, C. Split
Reel
DOMINO
6 — 11. A Relic of Old Japan
6 — 18. In the Southern Hills
6 — 25. Frontier Mother
7 — 2. His Hour of Manhood
7 — 9. The Curse of Humanity
DRAGON FEATURES
For June
The Black Ship 3000
ECLAIR
6—21. The Blunderer's Mark, D
0—24. Dead Men's Tales, D 3000
6— 28. Prince Willy and Nutty and His
Father, Split reel
7— 1. Snow Drift, D 2000
7— 5. The Greatest of These, D
7— 8. Duty, D 2000
7—12. Willy and the Parisian and Lilly
as a Little Mother, C Split reel
7 — 1.5. Renunciation, D'
7 — 19. Tango Versus Poker, C
EDISON
6 — 15. The Adventures of the Missing
Legacy, C 1000
6—16. The Gap, D 1000
6—17. A Modern Samson, C 500
On the Steps, C 500
6—19. The Hand of Horror, D 2000
6—20. In the Days of Slavery, D 1000
6—22. The Basket Habit, C 1000
6—23. A Foolish Agreement, D 1000
6—24. The Mysterious Package, C 700
On the Ice, A Demonstration of
Fancy Skating at Wegen, Switzer-
land, Sc 300
6—26. The Man in the Street, D 2000
6—27. Dolly Plays Detective, D 1000
6—29. The Revengeful Servant Girl, C..1000
6 — 30. The Mystery of the Fadeless Tints,
D 1000
7— 1. Back to the Simple Life, C 1000
7— 3. The Shattered Tree, D 2000
7 — 4. Molly, the Drummer Boy, D 1000
7 — 6. Her Spanish Cousins, C 1000
7— 7. Face to Face, D 1000
7— 8. Andy Has a Toothache, C 1000
7 — 10. In the Shadow of Disgrace, D 2000
7—11. Dolly at the Helm, D 1000
7 — 13. Oualifying for Lena. C 1000
7—14. The Two Doctors,' D 1000
7—15. The Ever Gallant Marquis, C 500
7 — 15. An Upto-Date Courtship. C....;.. 500
7 — 17. Meg o' the Mountains, D 2000
7 — 18. Across the Burning Trestle, D 1000
ESSANAY
6 — 27. Broncho Billy's Jealousy, D 1000
6— 30. The Darling Young Person, C 1000
7 — 1. The Fable of "The Good Fairy,"
c. 1000
7— 2. Sophie Gets Stung, C 1000
7— 3. Trinkets of Tragedy, D 1000
7 — 4. Broncho Billy's Punishment, D...1000
7 — 7. A Night with a Million, C 1000
7 — 8. A Boarding House Scramble, C....1000
7 — 9. Slippery Slim, Diplomat, C 1000
7—10. Night Hawks, D 2000
7—11. Broncho Billy and the Shertff, D..1000
7—13. Sweedie the Swatter, C 1000
7 — 14. At the Foot of the Hill, D 1000
7 — 15. The Fable of "Napoleon and the
Bumps," C 1000
7 — 16. Snakeville's New Waitress, C 1000
7—17. His Stolen Fortune, D 2000
7—18. Broncho Billy Puts One Over, D..1000
FILMS LLOYD
5 — 7. Cora, the Temptress 3900
FRONTIER
6 — 4. The Girl Next Door, C
6— 7. The Girl and the Hobo, D
6 — 14. His Dress Rehearsal
6—21. The Gunmen of Plumas, D
6— 28. On the Verge, D
7— 5. The Broken Barriers, D
7—12. The Fight in Lonely Gulch, D
7 — 19. The Ranger's Reward
GOLD SEAL
6 — 23. Lucille Love, The Girl of Mystery
Series No. 1, D 2000
6— 30, Lucille Love, The Girl of Mystery
Series, No. 12, D 2000
7 — 7. Lucille Love, the Girl of Mystery,
Series No. 13
7—14. Lucille Love, The Girl of Mystery,
Series No. 14
GR. NO. SPEC.
5 — 5. The Monomaniac 3000
IMP
5 — 25. A Mexican Warrior
R — 28. The Dawn of the New Day, C
6— 1. His Last Chance, D 2000
6 — 8. The Man Who Lost But Won, C..2000
6 — 11. Across the Atlantic, D 3000
6—15. —The Baited Trap, D 2000
6—18. The Fatal Step, D
6—:
22.
-25.
-29.
- 2.
- 6.
- 9.
-13.
-16.
-27.
- 4.
- 8.
-11.
-15.
7—18.
—10.
—11.
—13.
—14.
—15.
—17.
—18.
—12.
—19.
—26.
Papa's Darling, C
The Skull, D 2000
Adventures of a Girl Reporter, D.2000
The One Best Bet, C
The Lady of the Island, D 2000
The Old Rag Doll, D
When the World Was Silent, D'. ..2000
Universal Boy Series No. 1, C...
JOKER
Love and Electricity, C
Captain Kids Priceless Treasure, C.
Bess, the Detectress, or The Doe
Watch, C :
Love Roses and Trousers, C
Willy Walrus and The Awful Con-
fession, C
His Wife's Family. C
KALEM
Through the Flames, D 2000
An Elopement in Rome, C 500
Labor Demonstration in Hyde
Park, London, T 500
The Gypsy Gambler, D 1000
The Flaw in the Alibi, D 2000
The Fire Chief's Reward, D 1000
The Fatal Portrait, D 2000
Fleeing from the Fleas, C...... ... 500
Trooping the Colors, Top 500
The Political Boss, D 500
The Weakling, Third of the Alice
Joyce Series, D 1000
Kaintucky Bill, D 1000
A String of Pearls, D 2000
Rubo, the Interloper, C 807
In Old England, Top 195
Lamo Dog's Treachery, D 1000
A Diamond in the Rough, D 2000
Accused, D 1000
The Express Messenger, D 1000
Wanted an Heir, C 1000
The Fate of a Squaw, D 1000
KAY-BEE
From Out the Dregs.....
The Voice on the Phone 1000
The Voice at the Phone part
cake carried fifty red candles. Twenty-four
were present.
In "The Adventures of Our Mutual Girl,"
.Andrew Carnegie, District- Attorney Whitman
of New York, Billie Burke, Mrs. Harriet Stan-
ton Blatch, Mrs. Inez Milholland-Boissevain,
Walter Damrosch, John J. McGraw, Rev.
Thomas Dixon, Mr. and Mrs. August Belmont,
Mme. Luisa Tetrazzini, Jiininy Britt and Ysaye,
KLEINE
6— 9. The Trap Door Clue, D 2100
6—16. One Woman's Way, D 2000
6—23. A Midnight Guest, D 1000
6— 30. The Bondage of Evil, D 2000
7 — 7. The Heirloom, D 2000
7 — 14. The Rival Actresses, D 2000
KOMIC
6— 7. The Last Drink of Whiskey, C. .
6 — 14. Hubby to the Rescue
6—21. The Deceiver
6— 28. The Wild Girl
7— 5. Bill's Job
7—12. Wrong All Around
LUBIN
Brown's Big Butler, C 600
6—24. The Greater Treasure, D 2000
6—25. The Candidate for Mayor, D 2000
6 — 26. A Practical Demonstration, D 1000
6—27. Who's Boss, C... 400
His Sudden Recovery, C 600
6— 30. The Walko Sisters, C 1000
7— 1. The Living Fear, D 2000
7— 2. The Shadow of Tragedy, D 2000
7— 3. The Doom of Duty, D 1000
7 — 4. It's a Shame
7 — 7. Fooling Fanny's Father, C 400
While Aunty Bounced, C 600
7 — 8. The Incompetent, D 2000
7— 9. The Debt, D 2000
7—10. The Tribunal of Conscience, D 1000
7 — 11. How He Lost His Trousers^ C 500
Mandy's Chicken Dinner, C 500
7—14. He Was Bad, C 400
Tough Luck, C 600
7—15. Codes of Honor, D 2000
7—16. The Cross of Crime, D 2000
7—17. The Lie, D 1000
7—18. She Wanted to Know, C 400
All For Love, C eOO'
THE MOTION PICTURE NEAVS
79
The ALBUQUERQUE
FILM MFG. CO, Inc.
RELEASINGjTHROUGH
Warner^s Features, Inc.
FEATURING
Miss Dot Farley
IN FEATURE STORIES WRITTEN
AND ACTED BY HER.
PRODUCED UNDER THE DIRECTION OF
GILBERT P. HAMILTON
Past Releases
"First Law of Nature"
"The Trail of the Law"
Web of Fate"
"The Course of Justice"
"The Unwritten Justice"
"The Daughter of the Tribe"
Ready for Release
"The Lust of the Red Man"
The greatest Indian Story ever produced.
"The Toll of the Warpath"
"The Price of Crime"
Undoubtedly the greatest three-reel sub-
ject of the year.
"False Pride Has a Fall"
OTHER GREAT PRODUCTIONS IN COURSE OF
CONSTRUCTION AT THEIR
WESTERN STUDIO
406 Court St., Los Angeles, Calif.
J. Spaulding & Sons Co.
MANUFACTURERS OF
Metal LM Cases
Meet requirements of
Interstate-Commerce Commission
These Cases must be used
after October 1st, 1914
Our Six Factories Are At Your Service.
Orders placed will receive prompt attention.
Write for prices and full information.
Address all communications to
A. B. HODGES
Mgr. Film Case Dept.
448 Broome St. New York City
SUPERIOR Photographic
:=: Quality
in motion pictures can be
best demonstrated by making a print on
»»
''"The Distinctive Filrn''
and then making comparisons
Specify "AGFA" and watch results
Formulae Book, Samples, Etc. , Gratis
"AGFA" non-flam film either in the
raw or finished state can be shipped
through the United States Mails.
Raw Film Supply Co.
Sole American Agents
15 East 26th St. New York City
"Safety First" with "Agfa" Non-Flam
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
8o
THE MOTION PICTURE NEWS
RELEASE DATES FOR READY REFERENCE— Continued
6— 2.
6 — 7.
6— 9.
6 — 14.
6 — 16.
6 — 21.
6—23.
6—26.
6— 2S.
6— 30.
T — 5.
7 — 12^
6—17.
6 — IS.
6— IS.
6—20.
6 — 23.
6 — 24.
6—25.
6—27.
6— 30.
7 — 1.
7— 2.
7— 2.
7— i.
7— 9.
7 — 11.
7 — 14.
7—15.
7—16.
7 — 16.
7—18.
6 — 17.
6—19.
6—24.
6— 26.
7— 1.
— 3.
— 8.
—10.
— 15.
— 17.
6 — 10.
6 — 15.
6—17.
6 — 22.
6 — 24.
6—29.
6 — 30.
7— 1.
7 — 6.
7—15.
5—18.
5—22.
5—25.
5— 29.
6— 5.
6— 8.
6 — 12.
6— 19.
1 — 26.
7— lo!
7—17.
MAJESTIC
The Newer Woman
The Intruder
Her Birthday Present
The Rebellion of Kitty Bell
Their First Acqua.niance
The Severed Thong
The Burden
The Idiot
The Tavern
Suffragette Battle in Nuttyville. . .
The Angel of Contention
The Only Clew
A City Beautiful
MELIES
At the Mercy of the Waves, D 1000
His Dream Fulfilled, C 500
Everybody's Doing It, C 500
Hidden Death, D 2000
Pills and Pills, C 2000
A Good Time Spoiled, C 1000
Mother, D 1000
A Shadow on the Wall, D 2000
Gypsy Child, D 2000
One Suit of Clothes, C 1000
The Monk's Sacrifice, D 1000
Womanly Curiosity, C 1000
The Prescription, D 2000
Hidden Death, D 2000
A Discolored Romance, C 1000
The Hole in the Wall, D 1000
Good Fortune's Tardy Smile, C...1000
His Friend's Forgiveness, D 2000
Rags and Patriotism, C lOOU
Justly Punished, D' 1000
The Test of True Love, C 1000
A Sublime Deception, D 2000
The River's Secret. D 2000
NESTOR
'Cross the Mexican Line, D
S^hie of the Films, Series No. 3,
The Den of Thieves, D
Sophie of the Film, Series No. 4,
C
The Lost Arrow, D
Those College Days, C
A Ranch Romance, D
The Great Universal Mystery, C. .
Her Grave Mistake, D
When Eddie Went to the Front. C.
PATHE
The Poison of Serpents, E 750
River Travel in Indo-China, T.... 250
Pathe's Weekly, No. 40, N 1000
Whiffles, the Spotter, C 689
Cournailles, Brittany, _T ... 400
Simple Experiments in Electricity,
E 594
Through the Bosphorus, T 400
Pathe's Weekly No. 41, 1914, N..,.1000
Max, The Magician, C 672
Historic St. Cloud, T 328
Glacier National Park, E 492
The Marmot, E 500
Pathe's Weekly, No. 42, N 1000
A Visit to the Paris Zoo, Zoo 857
French Village in Senegal, West
Africa, T 541
Pathe's Weekly, No. 43, 1914, N..1000
The Heart and the Circulation of
the Blood, E 500
Mode of Travel in Japan (Manners
and Customs) 500
A Tiger Hunt (Indio-China), S... 500
The Ice and Snow, S 500
Pathe's Weekly No. 44, 1914, N...1000
A Russian Boar Hunt. Hunt 500
The Wine Industry, Marsala, Sicily,
Ind 500
Through the Bosnia & Dalmatia, T. 300
The Tombs of the Ancient Tapanese
Emperors, Annam, Indo-China, S. 350
Water Falls at Aragonia Spain- T. 300
Pathe's Weekly No. 45, 1914, N...1000
POWERS
The Count's Infatuation, C
Sisters, D ,.1000
Why They Grew Jealous aiid
From Interlaken to Brientz. Split reel
The Feud, D 2000
Heart Springs, D
The Undertow, D
The Masked Rider
The Plot that Failed
The Love Victorious, D 2000
Pearl of the Sea, D
Passing the Love of Women, D. . . .
The Severed Hand. D 3000
PRINCESS
5. His Enemy
6—12. The Toy Shop
6—19. The Little Senorita
6 — 26. Professor Snaigh
7 — 3. The Decoy
7 — 10. The Girl of the Seasons...
REX
6 — 11. The Awakening, D
6—14. The Sherlock Boob, C
6 — IS. The Law Unto Himself, D.
6—21. The Boob Detective, C
6 — 25. The Woman in Black, D...
6—28. Lost by a Hair, C
— 2. The House Discordant, D .. .
' — 5. On the Rio Grande, D
When Fate Disposes, D...
.2000
-12. Plain Mary, D.
.2000
'.2000
— 16. The Sob Sister, D'.
— 19. Out of the Darkness, D.
RELIANCE
-12. Dan Morgan's Way
-13. The Horse Wrangler
-15, Our Mutual Girl No. 22...
-17. The Peach Brand
-20. The Stolen Code
-22. Our Mutual Girl, No. 23...
-24. Izzy's Night Out
-27. The Broken Banner
-29. Our Mutual Girl, No. 24...
- 1. Izzy, the Detective
- 4. The Weaker Strain
- 8. How Izzy Was Saved
-10. A Wife from the Country.
-11. Blue Pete's Escape
-16. Our Mutual Girl No. 25
6—15.
6—23.
ROYAL
•30. Bombsky and the Bomb
6. Tango Troubles
13. Handle With Care
•20. Such a Business and The Busy Man
27. A Hasty Exit
• 4. Did She Run?.
4. Mistakes will Happen
SELIG
■10. The Doctor's Mistake, D
■11. Hearst-Selig News Pictorial No. 30,
N
12. Bombarded, C
Doc Yak's Zoo, C
•13. When the Night Call Came, D
-15. The Adventures of Kathlyn No.
13, D
Hearst-Selig News Pictorial No.
31, N
How Lone Wolf Died, D
Castles in the Air, D
Hearst-Selig News No. 32, N
Peter's Relations, C
Chicken, C
The Girl at His Side
Me An' Bill, D
Hearst-Selig News Pictorial No. 33,
N
The Servant Question, C
Doc Yak and The Limited Train,
C
Somebody's Sister, D
Hearst-Selig News Pictorial No. 34,
N
The Captain's Chair, D
The Right to Happiness, D
The Leopard's Foundling, D
Hearst-Selig News Pictorial, No. 35,
N
Hearts of Men, D
The Empty Sleeve, D
Hearst-Selig News Pictorial, No. 36,
N
Making Good with Her Family, C,
Doc Yak's Wishes, C
The Little Hobo, D
Reporter Jimmie Intervenes, D....
Algie's Sister, C. —
Caryl of the Mountains, D
Hearst-Selig News Pictorial No. 38,
N.
Did She Cure Him? C.
His Fight, D
The Wilderness Mail, D
Hearst-Selig News Pictorial No.
39, N
An Egyptian Princess, C
His Last Appeal. D
Hearst-Selig News Pictorial No
40, N
^\'i.ggs Takes the Rest Cure. C. . . .
The' Squatters, D
1000
1000
500
500
1000
2000
1000
1000
1000
1000
500
500
2000
1000
500
500
1000
1000
1000
1000
2000
1000
1000
1000
1000
500
500
500
2000
1000
1000
1000
1000
1000
200(1
lOon
1000
3000
inoo
1000
1000
STERLING
7— 2. The Crash, C
7 — 6. Billy's Vacation, C
7 — 9. Snookee's Flirtation, C
7 — 13. Almost Married, C
7 — 16. A Beach Romance, C
THANHOUSER
5—25. The Henpecked Hod Carrier, C. 882
5 — 25. The Purse and the Girl, D 1003
5— 28. The Golden Cross, D 1909
6 — 2. From the Shadows, D 2000
6 — 7. The Scrub Lady, C
6 — - 9. Rivalry
6—14. The Girl Across the Hall
6 — 16. Remorse
6 — 19. The Man Without Fear
6 — 21. The Outlaw's Nemesis
6—23. For Her Child
6—28. The Widow's Mite
6 — 30. The Harlow Handicap
7 — 5. The Cooked Goose
ITNIVERSAL IKE
6 — 9. Universal Ike, Jr., is Kept from
Being an Actor, C
Universal Ike, Jr., In a Case on the
Doctor, C
6 — 16. Universal Ike, Jr., Bearly Won
Her, C
6— 30. Universal Ike, Jr., and The
Vampire, C
7 — The Triangle Marriage, C
7—14. The New Cook, C
VICTOR
6—12. Enmeshed by Fate, D 2000
6 — 15. The Sandhill Lovers, D
6—19. A Singular Cynic, C 2000
6—22. The Silent Witness, D 2000
6 — 26. The Slavey's Romance, D
6 — 29. A Twentieth Century Pirate, C.
3. Her Ragged Knight, D 2000
— 6. At Mexico's Mercy, D
— 10. A Beggar Prince of India, D 3000
—13. Out of the Valley, D
— 17. The Panama Exposition Up To
Date, E
VITAGRAPH
6 — 3. Wanted, a House, C
6— 4. A False Move, C
6 — 5. The Maid from Sweden, C
6 — 6. Too Many Husbands, C....
6 — 8. Eve's Daughter, D
6— 9. The Right of Way, D
. .1000
. .1000
. .1000
. .2000
. .1000
. .2000
6—10. The Widow of Red Rock, C 1000
6 — 11. The Power to Forgive, D 1000
6 — 12. The Accomplished Mrs. Thompson,
C 1000
6—13. Our Fairy Play, C 2000
6 — 15. A Wayward Daughter, C 2000
6—17. The Ladies' War, C 1000
6 — 18. Only a Sister, D 1000
6 — 19. The Persistent Mr. Prince, C 1000
6—20. Father's Flirtation C 2000
6 — 22. Maria's Sacrifice, D 1000
6—23. The Passing of Diana, D 2000
6 — 24. The "Bear" Facts, C 1000
6 — 25. Happy-Go-Lucky, C 1000
6—26. The Old Maid's Baby, C 1000
6 — 27. His Wife and His Work, D 2000
6—29. The Gang, D 1000
6 — 30. The Poor Folk's Boy, D 2000
7 — 1. The Circus and the Boy, C 1000
7— 2. Two Stepchildren, D 1000
— 3, A Train of Incidents, C 1000
— 4. The Toll, D 2000
— 6. The False and the True, D 1000
' — 7, The Moonstone of Fez, D 2000
■ — 8. Doctor Smith's Baby, C 1000
— 9. Prosecution, D 1000
— 10. The Vases of Hymen, C 1000
7 — 11. Lillian's Dilemma, C 2000
7—13. The Soul of Luiei. D 1000
7 — 14, Fogg's Millions, D 200:i
7 — 15. The Arrival of Josie. C 1000
7 — 16. The Little Captain, C 1000
7 — 17. Pigs is Pigs. C 1000
7—18, The Songs of the Ghetto, D 2000
ANIMATED SONGS
Imperial Motion Picture Co., New York
Releases for May:
4. The Woman Thou Garest Me.
5. My Melancholy Baby.
6. How Easy It Is To Remember The Things
You Would Like To Forget.
7. Tonight's My Last Night Single.
8. Going Up Ahead.
9. Two Floral Wreaths.
10. Rebecca of Sunnybrook Farm.
11. Peg O' My Heart.
12. When I Carved Your Name On The Tree.
13. A Real Moving Picture From Life.
14. Down On The Farm In Harrest Time.
THE MOTIOX PICTURE NEWS
DEVELOPING
AND
PRINTING
Film Titles
Manufacturers of
COMMERCIAL
DOMESTIC
OR
EDUCATIONAL
Moving Pictures
All Work Guaranteed
Expert Workmanship
Prompt Deliveries
Prices Right
EXPERT CAMERA MEN
Furnished for All Occasions
Standard Motion
Picture Co<
1621 Mailers Building
Telephone, Central 2853
5 So. Wabash Avenue
CHICAGO, ILL.
HEARD IN THE LOBBIES
How have the mighty fa'len! The old Lex-
ington, Ky., Opera House, upon Avhose stage
every American or foreign actor and actress of
note, with only two exceptions, have appeared,
has been turned over — on Sundays, at least — to
negroes for moving pictures. Recently, Charles
Scott sold the Opera House to the Haggin in-
terests, of New York, who own the $120,000
Ben All Theatre there, Scott being put in as
manager of the Ben Ali. It is expected that
before another year a new big building, proba-
bly housing a fine picture theatre, will be
placed there. At least three companies are try-
ing to secure sites for the installation of new
movie theatres there, but rent property for such
a nature is scarce.
Whitesburg, Letcher county, Ky.. before the
advent of the railroad, last year, a remote part
of the mountains, in the heart of the feud
section, is rabid over moving pictures. S. T.
Frazier has started erecting a building in
Whitesburg, the chief aim of which is to ac-
commodate the traveling moving picture com-
panies which go to that section, and will likelv
put in his own enterprise later. The building
will cost about $10,000.
Manager Gaines, who operates the moving
picture theatre at Irvine, Ky., and who recently
gained some notice by securing the release on
bond of the two city policemen — who had killed
a prisoner — on the plea that he could not secure
good order in his show-house unless the officers
«ere at liberty, has come into the limelight
again. This time' he announces his theatre as
"the coolest place in town," he having placed
large cakes of ice in front of the electric fans
daily lately. His house has been crowded at
ever3' performance.
The Kozy Model Theatre has just been com-
p'eted at Pajucah. Ky. Its color scheme is in
ivory tints, pastel green walls and white
facades. The woodwork is mahogany, the doors
and windows bevel plate. A Radium Gold
screen is used for the films, projected by two
Simplex machines. The house advertised as
being absolutely fireproof, and the booth is
pronounced entirely safe, the structure being
of asbestos and steel. Two immense exhausts
and a lot of oscillators are used for ventila-
tion.
Manager Edward Schwartz, of the St.
Charles Theatre, Sixth and St. Charles streets,
St. Louis, has handsomely framed life-size
photographs of Rosemary Theby and G. M.
Anderson, prominently displayed in the lobby
of his theatre. These two stars are natives of
St. Louis and lately figured in a full-page
write-up in the "Sunday Globe-Democrat."
W. .T. O'Sullivan, city building inspector of
Louisville, Ky., has granted a permit for the
erection of a motion picture theatre in Broad-
way, between Shelby and Logan streets, al-
though, in his opinion, the court spaces for
exits provided for in the plans for the structure
are not as long as they should be. Certain
concessions were made by the builders, how-
ever, according to Mr. O'Sullivan, that will
offset to a certain degree his objections to the
plans.
The theatre is to be erected by the Broad-
way Theatre Company on the site at present
occupied by a motion picture amusement house
owned by the company, but, in addition, will
cover an adjoining lot.
A. F. PfefTer, who has been superintendent
of Proctor's Broad Street Theatre, Elizabeth,
N. J., for the last year, has assumed the
management of the Crescent Theatre at
Chrome.
John Martensis has built a new building at
Harlan. la., and started the Lyric Theatre. It
cost $3,000.
Sol Harris, manager of the Gem. the Savoy,
and the Royal theatres, was elected state pres-
ident, and Mr. Carter, manager of the Crystal
Theatre, was elected national vice-president at
a meeting of the Arkansas Exhibitors League,
which was held in Little Rock on May 25.
Ralph Pinkham. manager of Warners Fea-
tures. Benoist Building, St. Louis, was called
to Chicago on June 4 to attend a meeting of
Western exchange managers. The meeting was
held at the Western executive offices of War-
ners, 1322 Consumers Company Building.
CALEHUFF
SUPPLYCO.
=1NC.:
CHAS. A. CALEHUFF. Pres. and Mgr.
1301 Race Street, Philadelphia, Pa.
JOBBERS 4 POWERS, EDISON,
MOTIOGRAPH AND SIMPLEX
largest SUPPLY HOUSE
leading IN AMERICA
Mercury Are
Eeotifler
Flame Arc Lampi
Automatic Ticket
Eegisters
Exit Si^s
Slide Ink
CaiTTiBs CasM
Tickets
Condensers
Pianos
Chairs
Wa^er Con-
verters
Spot Lifkts
Brass and Wood
Frames
Ticket Choppers
Asbestos State
Booths
Ft. Wayne Com-
pensarcs
Fire EztinKolsh-
ers
Fire Boxes
Carbons
Cement
Trap Drum
Effects
MIB.HOB SCBEENS
Prompt Shipments Backed By A Solid
Guarantee.
A FEW SLIGHTLY USED MACHINES
NIAGARA SLIDES
are just what you need. Sample for 10c.
and this advertisement. NIAGARA SLIDE
COMPANY. Lockport. N. Y.
Kinematograph Weekly
9S.1S a Year
The Leading Motion Picture
PuMication of Great Britain
and Colonies
Sample Copies 10 cents
For Advertising Rates Write
2S«A KiBgatonATe., BrooklyB.N. Y.
LE COURRIER
Cioematographiqne
li Boukvard St Denis, • Paris
Birecteur: Charles LE FBAFEB
Journal hebdomadaire fran-
?ais, le plus important de
I'industrie cinematogra-
phique.
Envoie numgro specimen, sur demande.
Ahonnement 12 FS, 50
DEVEL.OF»ING AND F»RINTING
carefully done for professionals and amatears. The largeit factory in the world devoted exclosively to
MaLTWifsLCtviring CommerciBLl Moving Pictures
Prices and factory description sent at your request
INDUSTRIAL. MOVING F»ICTURH: CO.
Watterson R. Rothacker, Gen. Mgr. 223-233 West Erie Street, Chicago
In writing to advertisers please mention "THE MOTIOIT PICTURE NEWS"
82
THE MOTION PICTURE NEWS
"It Saves Your Eyes"
Treat The Family Well
— if you are running a family picture
house.
The only real success is that built on
regular patronage. Make your audi-
ence glad to come back.
The only way to keep the family trade
is to show your pictures on a
Radium Gold Fibre Screen
No more headaches. No more eye-
strain. Just perfect pictures, natural
colors, true to life.
Ask for ATSCO Easy
Payment Plan!
Catalogue or Salesman sent on Request
ATSCO, Inc.
218 West 42d Street New York
and everywhere
Factories: St. Louis and East Orange, N. J.
Atsco makes Customers
not Trades
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. HEROmE
fOR fit^en'
jieeKSYOucfifi
YOUR HOUSE
OE LOKt
voon 60
I
AXeST
mm
mm
/eACTion
fiGtStRIALOfEPftSTISQKtfillK
THE
by Loa/S^EPHVAfiCt
ffldflOfl WILLCWTriE
Wmmmm
WOK f OR inmuji
BtOnTHETIPOffflW
n6i)[0fjo,ooo,ooo
R^OPLE
EDISON
A New Version of the Celebrated Edison Drama. In Two Parts. 2,000 feet
The great tragedy in a mother's life is when her children grow up and leave her.
Some fifteen years had elapsed since '"Laddie" had left the old home for city life. Then,
when the dear old mother was to be turned out of house and home to let a railroad have
right of way through the property, she decided to surprise "Laddie" with her trip to his
city office. "Laddie" appeared to be glad to see her, but the dear old mother felt his cold
formality and went her way. Evidently "Laddie" was ashamed of his poor old mother. At
length remorse for his conduct came over him and he sought her, only to find her at
last frail and dying in a hospital, but barely in time to impress a kiss on her dying lips and
receive a mother's farewell smile. To be released Friday, July 24th
COMING EDISON RELEASES
THE ADVENTURE OF THE ABSENT-
MINDED PROFESSOR
Seventh "Octavius-Amateur Detective" story
Comedy — 1,000 feet.
To be released Monday, July 20th.
A MATTER OF MINUTES
Eighth "The Man Who Disappeared" story.
Drama— 1,000 feet.
To be released Tuesday, July 21st.
A DEAL IN STATUARY
Comedy — .500 feet.
Order Edison Posters of the Morgan
HIS WIFE'S BURGLAR
Comedy — 500 feet.
To be released Wednesday, July 22d.
THE LAST ASSIGNMENT
Twelfth of the "Dolly of the Dailies" series.
Drama — 1,000 feet.
To be released Saturday, July 25th.
A CANINE RIVAL
Eighth of the "Wood B. Wedd" sentimental
experiences. Comed-y — 1,000 feet.
To be released Monday, July 27th.
Lithograph Co., Cleveland, Ohio, direct.
Watch for Announcement of "MY FRIEND FROM INDIA," H. A. Du Souchet's fam-
ous comedy-drama, with Walter E. Perkins in the title role, to be released on August
15th through the Masterpiece Service of the General Film Company.
^
^»»^ TRADE MARK
Makers of the Edison Kinetoscope,
Model "D"
THOMAS A. EDISON, Inc.
275 Lakeside Avenue Orange, N. J.
League and Association
AMALGAMATE
At Dayton
Issue
NEW BUILDING CODE
For Pennsylvania
THE MOTION PICTURE NEWS
IDE
IDE
IDE
This Is The One Serial Film Which Has Lived .
up to Every Advance Notice
THE PERILS OF PAULINE
The acid test has been applied to The Perils of Pauline many hundreds of
times and under the most adverse circumstances and evei^y time this great serial
has more than proved its worth. It has been the means in many cases of turn-
ing a losing season into a big money making one. We know because we have
the letters in the office telling us of it. You are the one to suffer if you do not
book it.
PAULINE PULLS PEOPLE— SHE'S A GOLD MINE
I LOVE THE NURSES
A One Reel Pathe Produced Screaming Comedy which is different from what
you have been used to.
ECLECTIC FEATURE FILM EXCHANGES FOR YOUR USE
ATLANTA , BOSTON CHICAGO BALLAS LOS ANGELES MINNEAPOLIS
Ehodes Bldg. 3 Tremont Row 5 So. Wabash Ave. Andrews Bldg. 114 E. 7th' St, 4th & Hennepin Sts.
NEW YORK PITTSBURGH SAN FRANCISCO ST. LOUIS SYRACUSE CINCINNATI
115 E. 23rd St. 715 Liberty Ave. 67 Turk St. 3210 Locust St, 214 E. Fayette St. 217 E. 5th St.
CLEVELAND PORTLAND
622 Prospect Av,, S.E. 392 Burnside Ave,
SEATTLE OMAHA
810 Third Ave. 1312 Farnam St.
SALT LAKE CITY: 68 South Main St.
The Eclectic
no West 40th Street
PHILADELPHIA
1235 Vine St.
WASHINGTON
7th oc E Sts., N. W.
DENVER
Nassau Bldg.
NEW ORLEANS
aiO Gravier St.
KANSAS CITY
928 Main St.
Film Company
New York City
'The Cream of American and E uropean Studios'
IDE
IDE
IDE
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THE MOTION PICTURE NEWS
Positively the Last
THE PATH
PATHE DAILY NEWS
Printing Press
is the greatest-
it i;
Every
exhibitor in
the country can get
THE PATHE DAILY
NEWS direct by mail every day
from our branches— no delay— direct from
us to your theater. The exhibitors who have
already secured THE PATHE DAILY NEWS
are more enthusiastic than we had expected. It has proved to be
what everyone has been looking for and has created a widespread ii
terest and an enormous increase in revenue which shows the
The Public Wants to See THE PATHEI
SHOW I'^
For further particulars address your nearest branch, or
THE PATHE DAILY NEWS - -
No. 1 Congress Street
JERSEY CITY, N. j
In writing to advertisers please mention "THE MOTION PIOTHIIE NEWS"'
55TODV .
THE MOTION PICTURE NEWS
tep in the Distribution of News !
DAILY NEWS
ijnost perfect— -most prompt method of distributing "News when
lews" ever used by humanity since prehistoric man first conceived
le sign language as a means of communicatmg his thoughts and
actions. The same day the daily papers, with all their
facilities for gathering news are telling people their
opinion of events, THE PATHE DAILY
NEWS will give your patrons an op-
portunity to form their own opin-
ion by showing them the
events as they
actually hap-
pened.
ATLANTA
I Rhodes Bldg.
NEW YORK
|tl5 E. 23rd St.
BOSTON
Tremont Row
TTT5BURGH
4.6 Liberty Ave.
PATHE DAILY NEWS OFFICES
CHICAGO
5 So. WalDasti Ave.
SAN FRANCISCO
67 Turk St.
DALLAS
Andrews Bldg.
ST. Loxris
3210 Locust St.
LOS ANGELES
114 E. 7th St.
SYRACUSE
214 E. Fayette St
MINNEAPOLIS
4tli & Hennepin Sts.
CINCINNATI
217 E. 5tli St.
CLEVELAND
PORTLAND
392 Burnside Ave.
PHILADELPHIA
1235 Vine St.
WASHINGTON
NEW ORLEANS
910 Gravier St,
SEATTLE
810 Third Ave.
OMAHA
1312 Farnam St.
S22 Prospect Av., S.E, 7th & E. Sts,, N, W.
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DENVER
Nassau Bldg
KANSAS CITY
928 Main St.
SALT LAKE CITY
68 South Main St.
THE MOTION PICTURE NEWS
IDE
IDE
IDE
'There is a thrilling touch, an artistic value to Eclectic features
which give them that added something necessary to make them
stand head and shoulders above the ordinary so-called features.
Eclectic features make friends wherever shown.
PA UTS
WHEN ROME RULED
o PARTS
This is an exceptionally strong dramatic story of the trials of the early
Christians in the land controlled by the priests of the gods worshipped by the
Romans. The story has a different plot to any other and is rich in situations
that will make your patrons sit up and take notice. Especially is this true
where the lion jumps down from the rocks and carries off' a live sheep from the
herd. This is a Pathe made drama featuring some of the best Pathe artists in
a very beautiful scenic and historical feature.
ECLECTIC FEATURE FILM EXCHANGES FOR YOUR
ATLANTA
Khodes Bldg.
NEW YORK
115 E. 23rd St.
BOSTON
3 Tremont Row
PITTSBURGH
715 Liberty Ave.
CHICAGO
5 So. Wabash Ave.
SAN FRANCISCO
67 Turk St.
DALLAS
Andrews Bldg.
ST. LOUIS
3210 Locust St.
LOS ANGELES
114 E. 7th St.
SYRACUSE
214 E. Fayette St.
CLEVELAND PORTLAND
622 Prospect Av.jS.E. 392 Burnside Ave.
SEATTLE OMAHA
810 Third Ave. 1312 Farnam St.
SALT LAKE CITY: 68 South Main St.
The Eclectic
110 West 40th Street
PHILADELPHIA
1235 Vine St.
WASHINGTON
7th and E Sts., N.W.
DENVER
Nassau Bldg.
USE
MINNEAPOLIS
4th & Hennepin Sts.
CINCINNATI
217 E. 5th St.
NEW ORLEANS
910 Gravier St.
KANSAS CITY
928 Main St,
Film Company
New York City
'The Cream of America i and Earooean Studios"
IDE
IDE
IDE
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THE MOTION PICTURE NEWS
mEm
SIIIIIIillll'JS^
Daniel Frohman
The Famous Drama ofLove, Duty and fhe Law.
Scales
IN FIVE REELS
usncE
Wifh
PAUL
McAllister
Supported By
JANE
FEARNLEY
A serious drama, with terrific action,
impelled by a mighty motive.
. - RELEASED JULY 20th,
FAMOUS PLAYERS
FILM COMPANY
ADOLPH ZUKOE. President
DANIEL FROHMAN, JIanagine Dir. EDWIN S. PORTER, Technical Dir.
Executive Offices, 213-229 "W. 26th St., New York City.
★
fiiniiiiiiHiiiniiiiiiiiiiiiiiiniiiiiiiiiiiiii
In writing to advertisers please mention "THE MOTIOir PICTtTEE ilEWS'
THE MOTION PICTURE NEWS
KAY BEE E E AX U
K
A
Y
B
E
E
D
O
M
I
N
O
B
R
O
N
C
H
O
K
E
Y
S
T
O
N
E
The Sheriff of Bisbee.
Two Parts. July 24th.
The Eleventh Hour Reformation. Two Parts. July 31st.
Thos. H. Ince, Director General.
DOMINO
WINNERS
Jim Cameron's Wife.
Two Parts. - July 23rd.
The Curse of Caste.
Two Parts. - July 30th.
Thos. H. Ince, Director General.
0RONCHO HEADLINERS
Shorty and the Aridville Terror. Two Parts. July 22nd.
The Long Feud. - - - Two Parts. July 29th.
Thos. H. Ince, Director General.
KEYSTONE COMEDIES
Three Comedies a week.
Monday, Wednesday and Saturday release days.
Mack Sennett, Director General.
K
A
Y
B
E
E
D
O
M
I
N
O
B
R
O
N
C
H
O
K
E
Y
S
T
O
N
E
KEYSTONE COMEDIES
PHotos
8 by 10 Photos of players mentioned below can be had by sending to the Publicity Department. 15 cents for one;
50 cents for sets of four; $1.00 for sets of eight
Mack Sennett Thos. H. Ince Sessue Hayakawa Walter Edwards
Mabel Normand Gertrude Claire Roy Laidlaw Charles Ray
Charles Chaplin Barney Sherry Clara Williams Walter Belasco
Roscoe Arbuckle Richard Stanton Jay Hunt " Frank Borzage
John Keller Gretchen Lederer Rhea Mitchell Thomas Chatterton
Harry G. Keenan Margaret Thompson Mildred Harris Leona Hutton
J. Frank Burke Tsuru Aoki Shorty Hamilton W. S. Hart
Webster Campbell
A set of 8 by 10 of "KEYSTONE MABEL" in four different poses, 50c.
New York Motion Picture Corporation
Longacre Building, 42nd Street and Broadway NEW YORK
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
JESSE L. LASKY
PRESENTS
THE POPULAR RO/^^Ar»ITIC ACTOR
THE CALL OF THE NORTH
6Y GEORGE BROADHURST
From thethrilu/ng /^oyelTHE COfl JUROR'S HoUSE bv Stuart Edward White
' ATnOSPHERICALLY PERFECT TO THE MINUTEST DETAIL
RELEASED— AUGUST lOTH
JESSE L LASKY FEATURE PLAY COMPANY
LONGACRE THEATRE
JE55E L LASKY
PRESIDEMT
N . Y, C.
W.48th5TREET
5AnUEL G0LDFI5H
TREA5. B GEM'L nAflAGER
CEiCIL D Der^lLLE:
PIRECTOR GENERAL
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lO
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CITY
ALBANY
ATLANTA
BALTIMORE ..
BANGOR
BOSTON
BUFFALO
BUTTE
CALGARY
CHICAGO
CHICAGO
CHICAGO
CINCINNATI ..
CLEVELAND ..
COLUMBUS . . . .
DALLAS
DENVER
DETROIT
INDIANAPOLIS
KANSAS CITY .
LOS ANGELES .
MEMPHIS
MILWAUKEE .
MINNEAPOLIS
MONTREAL ...
GENERAL
MAIN OFFICE: 200 FIFTH
LIST OF
STATE STREET ADDRESS
NEW YORK 737 BROADWAY
GEORGIA RHODES BUILDING
MARYLAND 36 SOUTH EUTAW STREET
MAINE 123 FRANKLIN STREET
MASSACHUSETTS .. .218 COMMERCIAL STREET
NEW YORK 122 PEARL STREET
MONTANA 50 E. BROADWAY
ALTA., CANADA 85 McDOUGALL BLOCK
ILLINOIS 429 S. WABASH AVENUE
ILLINOIS 139 N. CLARK STREET
ILLINOIS 19 S.WABASH AVENUE
OHIO S. E. COR 7TH & WALNUT STREETS
OHIO 1022 SUPERIOR AVENUE, N. E.
OHIO 26 W. NAGHTEN STREET
TEXAS 2017 COMMERCE STREET
COLORADO 1448 CHAMPA STREET
MICHIGAN 71 ORIS WOLD STREET
INDIANA 24 W. WASHINGTON STREET
MISSOURI 921 WALNUT STREET
CALIFORNIA ...822 SO. BROADWAY
TENNESSEE 302 MULBERRY STREET
WISCONSIN 220 W. WATER STREET
MINNESOTA ......... 909 HENNEPIN AVENUE
CANADA 243 BLEURY STREET
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THE MOTION PICTURE NEWS
II
FILM CO
AVENUE, NEW YORK
BRANCHES
CITY STATE STREET ADDRESS
NEW ORLEANS LOUISIANA 840 UNION STREET
NEW YORK CITY ....NEW YORK 440 FOURTH AVENUE
NEW YORK CITY ....NEW YORK 71 W. 23RD STREET
NEW YORK CITY ....NEW YORK ..260 WEST 42ND STREET
OKLAHOMA CITY ...OKLAHOMA 211 WEST 2ND STREET
OMAHA NEBRASKA 208 SOUTH 13TH STREET
PHILADELPHIA PENNSYLVANIA ... .1308 VINE STREET
PITTSBURGH PENNSYLVANIA .... 119 FOURTH AVENUE
PITTSBURGH PENNSYLVANIA . . . .436 FOURTH AVENUE
PORTLAND OREGON 393-5 OAK STREET
ROCHESTER NEW YORK 501 CENTRAL BUILDING
ST. JOHN N. B., CANADA 122 GERMAIN STREET
ST. LOUIS MISSOURI 3610 OLIVE STREET
SALT LAKE CITY .... UTAH 260 FLORAL AVENUE
SAN FRANCISCO CALIFORNIA 138 EDDY STREET
SEATTLE WASHINGTON 819 THIRD AVENUE
SPOKANE WASHINGTON 120 WALL STREET
SYRACUSE NEW YORK HIPPODROME BUILDING
TORONTO CANADA 172 KING STREET, WEST
VANCOUVER B. C, CANADA 440 PENDER STREET, WEST
WASHINGTON D. C 7TH & E STREETS, N. W.
WHEELING WEST VIRGINIA 1141 EAST SIDE CHAPLINE STREET
WILKES-BARRE PENNSYLVANIA 47 S. PENNSYLVANIA AVENUE
WINNIPEG MAN., CANADA 220 PHOENIX BLOCK
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i
12
THE MOTION PICTURE NEWS
Th ree of the seasons greatest Features
The infinite variety of Warner's releases makes for success on unusually broad lines. Below
are described three new Warner's Features. Each one is entirely different in character from
the others, yet all three have the big human appeal that sways audiences and builds business.
Doi Farle;y m
the ihrilling story
of Indian vengeance
LUS? REDMAN
An out-of-the-ordinary frontier picture that makes the
red blood tingle and puts every nerve on the qui vive.
It grips the interest from the first— and the grip
tightens as the tale unfolds. An especially tense scene
is the night vigil of John Brent and his wife in their
lonely cabin with the Indians stealthily approaching.
Book jhese powerful fealures now! WrHe_yournearesf Warners B(chai|&
WARNER'S FEATURESJnc. l30-W-46'^St NewYork
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS 13
STITLE 40— OPEN— SHOWING PIPES. TRAPS, SWELL BOX AND PIANO PARTS
The ^^Fotoplayer^^
Reg. U. S. Patent Office
Designed and built expressly for Motion Picture Theatres.
Played manually or with 88-note Player Piano Roll
giving Instant Change of Musical Selections.
Player Piano, Reed Organ, Violin, Cornet, 'Cello and Flute Pipes,
Drums, Cymbals, Bells, Wind Siren, Locomotive Whistle, Auto
Horn, Horses' Hoofs, Castanets, Tambourines, Etc., Etc.
WRITE FOR PRICES AND TERMS
THE FOTOPLAYER READY TO PLAY— "THE INSTRUMENT THAT SUPPLIES THE
UNSPOKEN WORDS IN THE .PICTURE" Design Patented
American Photo Player Company
Agents 62 WEST 45th STREET, NEW YORK CITY ship
Everywhere FACTORIES AT BERKELEY, CALIFORNIA AND NEW YORK, N. Y. Anywhere
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
THE MOTION PICTURE NEWS
Mr. Exchange Man!!
You will say the same after you have had
your films cleaned, softened and renovated by
Film Redeveloping Co. of America
145 W, 45th STREET, NEW YORK
Phone, Bryant 6247
The '^NEW PROCESS" does the work.
W. J. DELAMATER
General Mgr.
Mr. W. J. Delamater, Manager, Bliss, Okla., July iith, 1914.
Film Redeveloping Co., of America,
New York, N. Y.
Dear Sir:
We have just received the last lot shipment of film, which we shipped to you to be
cleaned, and take great pleasure in informing you that the work is very satisfactory. We
have had our cleaning and polishing done by several concerns in New York City with very
little satisfaction, and your process seems to be the only method in eliminating the rain
streaks and to thoroughly clean.
We are making shipment today by Wells Fargo Express, which you will please give
your prompt attention, and rush to us as soon as possible.
Yours truly.
loi RANCH MOTION PICTURE DEPARTMENT.
Per (Signed) K. L. WILLIAMS.
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE ^lOTIOX PICTURE XEWS 15
FIVE PARTS
By PAUL ARMSTRONG and WILSON MIZNER
Scenario by LOUIS REEVES HARRISON, the Dean of Photo Playwrights
An unusual drama produced on a realistic and massive
scale.
Reports from exhibitors show that this feature is bringing
box office returns in excess of any five-part feature
on the market to-day.
Read the criticisms.
State rights now selling — the best territory still unsold.
Beautiful Lithographs, Heralds, Lobby Display and other Advertising
Matter. Wire territory interested in and we will wire our terms.
OUR NEXT PRODUCTION
Northern L-^igHts
We produce only plays that have cre-
ated a success on the legitimate stage.
Life Photo Film Corporation
Executive Offices, 220 West 42d St., New York
Studio and Laboratory - Grantwood, N. J. ^""^^^^
European Office, 7, Rupert Court, London W.
In writing to advertisers please mention "THE MOTION PICTURE NEWS'"
i6
THE MOTION PICTURE NEWS
4 Spectacular
Production
Spectacular — because no other film production
equals it in size — 46 reels.
Spectacular — because no other film production
equals it in costliness— $1,000,000.00.
Spectacular — because no other film production
equals it in stars, settings, photography and dramatic climaxes.
Spectacular — because no other film production
is the motion picture version of a story by Harold MacGrath now appearing
in 200 leading newspapers.
THE
$10,000 MILLION $10,000
DOLLAR '
100
Words !
100
Words!
By Harold MacGrath
Thanhouser's Million Dollar Motion Picture Production
The first five episodes of this startling production
are now being shown at the better theatres throughout America. Each
episode is in 2 reels — released each week for 23 weeks. The story is by Harold MacGrath — scenario
by Lloyd Lonergan. The Thanhouser Film Corporation is the producer — Syndicate Film Corporation the distributor.
Some booking dates are still open — but you must act quickly^
The Million Dollar Mystery is an independent release and may be obtained regardless of the regular
program being used.
SYNDICATE FILM CORPORATION
71 W. 23rd Street. NEW YORK 166 W. Washington Street, CHICAGO
or Syndicate Film Corporation representative at any Mutual Exchange in the United States and Canada
The Thanhouser Three-A-Week
Sundav< iJulv lOtH, "Harry's Waterloo." Tuesday, July 21st, "The Pendulum oi Fate."
Ill u liii-li Haryy Bciiham p-lays all the p.arts. A photograD-hio masler- Two Keels. An intensely thrilling di ania with MayiD Hall, Ethyle Cooke, David
p-iece never liefore attenip-teil. Tlionip-snn. ilorris F(jster and the Thanhouser, Twins.
THANHOUSER FILM CORPORATION, New Rochelle, N. Y.
Head European Offices : Thanhouser
Films, Ltd., London, W. C, England
Thanhouser releases will continue to
be features of the Mutual Program
In writing to advertisers please mention "THE MOTION PICTTTEE NEWS"
When You See It
In ''The News''
It's NEWS
The
MOTION PICTURE
NEWS
The Fastest
= Growing ■
Picture Journal
Tel. 7650 Bryant.
No. 220 West Forty-Second Street
New York City
''The Exhibitor's Medium of Communication with His Fellow Showman '
Volume X
July 25, 1914
Number 3
Psychoiogwal
NOT a word in all modern slang is more widely
used to-day or hailed with more hilarity than
'"psychological."
And no word better describes the so-called "summer
slump" in the motion picture business.
* * *
PRESIDENT WILSON may have been mistaken
when he pronounced the depression in the mercan-
tile and industrial world to be purely "psychological."
But market conditions in the motion picture world
prove that the "summer slump" bugaboo is largely,
if not wholly, a creature of the manufacturer's imagina-
tion.
* * *
TV T ANY a manufacturer would laugh at you if you
■^^■^ asked him whether he believed in black cats,
or was afraid of Friday.
But talk to him about business during the summer,
and he will gravely assure you that "there ain't no
such animal."
TNSTEAD of making hay while the sun shines, he
-■■ refuses to make hay BECAUSE the sun IS shin-
ing!
* * *
TV T EANWHILE, exhibitors all over the country,
who have capacity crowds to handle just the
same, and well-ventilated, well-aired houses to en-
tertain them in, are clamoring for the pictures they
know they mnst have to keep them.
The heat can't drive their people away. It only
drives them into the theatres, where they are sure of
being cool.
"OUT the whirr of the electric fan at his elbow is
^ louder than the plea of the far-off exhibitor to
the man who believes there is nothing so dull as a
summer month, and he remains deaf as only those can
be who zmll not hear.
* * *
THE Film Trade Conditions Review of The Mo-
tion Picture News, published July 11, is an
excellent antidote for that summer depression feeling.
HE reader of that review cannot fail to draw two
conclusions :
First : That, in many sections of the country widely
separated from one another, business is booming along
as merrily in July as in January.
Second : That, in those sections where "hard times,"
in any degree, have manifested themselves, the hot
weather is NOT the cause. It zvill be found that these
conditions existed months ago, and are due to circum-
stances that have no relation to the thermometer.
* * ^
nPHE conditions that created those "hard times" the
manufacturers, in many cases, can and should
correct. They are partly to blame for their exist-
ence.
* * *
■ppROM some of the extreme southern cities of the
*- United States, complaints of the eifect of the heat
upon the exhibitor's business are heard.
Even there, the note of optimism and satisfaction is
so strong that the falling-ot¥ is only relative and, in
fact, not a falling-off of attendance at all, but a day-to-
day fluctuation, it must be concluded.
* =;< *
A NOTHER fact the summer "calamity-howlers"
have overlooked is this :
The "legitimate" theatre has failed to survive as a
factor in summer competition.
* *
npHE patrons of the legitimate houses are the ones
who fill our summer-hotels and keep the roads
alive with automobiles.
And the regular photoplay theatres have their fol-
lowing so closely linked to them that the best features
the "legitimate" theatre had to offer could not bring
about one deserter from the ranks.
'TpHE exhibitors have the summer field to them-
selves.
The motion picture theatre is a " three -hundrcd-an d-
sixty-tive-days-in-the-year" institution.
The exhibitors know it.
When will the rest of the industry realize it?
i8
THE MOTION PICTURE NEWS
Thrillers Draw Summer Crowds
Waterbury Exhibitors Play for Success by Booking Sensational Films and
Using Unique Advertising — "Million Dollar Mystery" Shows to Capacity
Special to The Motion Picture News.
Waterbur}', Conn., July 16.
AT least three motion picture
houses in this city are resorting
to sensational features to attract their
patrons. The Scenic, on Bank street,
the Broadwaj', on East Main, and the
Alhambra, at North Main and North
streets, are the three in question.
Last week a sensational film de-
picting the lives of the New York
gunmen was shown at all three
houses, and in the lobbies were dis-
plaj'ed all the paraphernalia generally
associated with the operations of
these underworld characters. For
the latter part of the week; "Loepez
the Bandit" was shown and an elec-
tric chair held the attention of spec-
tators in the lobbies, with a demon-
strator on hand.
The managers of the theatres re-
ported the sensational features the
best magnet yet to attract the public
during the hot weather.
The manager of Poll's, Mr. Fur-
long, has originated a couple of new
ideas at his house in order to secure
the summer audiences. Mr. Furlong
has a "Surprise Night" every Tues-
day evening, and it is something en-
tirely out of the ordinary. On Thurs-
day evening he has a tango contest
between the first and second perform-
ances.
The Princess Theatre, on Center
street, exhibited the first two reels of
'The Million Dollar Mystery" Thurs-
day to capacity audiences. In the
opinion of those who saw the reels
a person witnessing them will De sure
to see all future ones. The Princess
has been using the Mutual program
with good success.
E. Christy Erk.
Sidewalk Fan Blows Patrons Inside
The Wonderland, in Minneapolis, Gets S. R. O. Houses by Making Pe-
destrians Feel that the Theatre Is Cooler Than the Street.
HOUSE "COOL AS AN ICE BOX,"
ALWAYS FULL
Special to The Motion Picture News.
Omaha, Neb.. July 13.
A. K. Pay. who opened the Colo-
nial Theatre in Sioux Falls, S. D., re-
centlj-, has one of the best houses in
that part of the coimtrj'. It seats
1.000 people, and an unusual feature
is that the regular price is ten cents,
and boxes twentj' cents.
He changes his program dai!3%
showing four reels, and has two ma-
chines, so there is no wait to give the
operator time to change reels.
"It was hot the day I was there,"
said ^Manager Fred Van Husan, of
the Laemmle Film Service, of Omaha,
v.-ho is furnishing him service, "but
in Paj-'s place it was as cool as an ice
house."
Paj- displayed a growing tendency
of exhibitors in this part of the coun-
try when he refused a lower priced
service and wanted to pay a larger
price for the same pictures and better
service.
RAISING PRICES IN HOT
WEATHER
Special to The Motion Picture News.
St. Louis, Jul)'- 16.
When Joseph Rathheim took charge
of the Hudson Theatre, at Eleventh
street and Park avenue, St. Louis,
he found an audience that had
long been in the habit of paying
only five cents to see a show. ]\Ir.
Rathheim wanted to give his patrons
a better program, but he was in doubt
as to how his efforts would be taken.
When the hot weather came, he
opened the Hudson Airdome at
Twelfth and Hickory streets, a block
or so awaj' from the theatre, with
two feature nights a week at ten
cents admission, as an experiment.
The features took so well that he
added other features from time to
time, until now he gets ten cents five
nights out of every week, and his au-
diences are increasing all the time.
SUMMER SUPERSTITION
STRONG IN SYRACUSE
Special lo The Motion Picture News
Syracuse, N. Y., July 16.
The prevailing impression among ex-
hibitors during the summer months
seems to be that "No matter what serv-
ice is offered or what extra efforts are
put forth, that it is useless to think of
success in attempting to fill the house."
The local newspapers have been
forced to withdraw the regular motion
picture page because of practically no
patronage.
The Eckel, Savoy and Crescent the-
atres use large portions of space occa-
sionally, and in nearly every instance
report splendid results. Still, the con-
sistent and persistent advertising is
frowned upon with the excuse that
"Xo matter what you do this hot weath-
er you can't get them in."
Special to The jMotion Picture News
Minneapolis, July 15.
A BIG electric fan whirling its
breeze from a pedestal over the
ticket booth out over the waiting
patrons and even to the side-
walk in front of the Wonderland The-
atre, 37 Washington avenue S, and a
sign reading, "Smoke if You Wish,"
are drawing real capacity houses in
hot Weather for that theatre.
The fan gets them there while fif-
teen more fans about the walls and
the smoking privilege brings them
back. Hot, tired men will pass the
theatre, feel the breeze from the fan,
stop and look.
It is cool inside, and as the per-
spiring men walk in the doorman
suggests that they remove their coats
and make themselves at home. It is
really enjoyable there, and in addi-
tion the house always shows an ex-
cellent line of films.
While C. E. Van Duzee has aimed
to make this typically a man's the-
atre, men frequently take their wives.
Wives who are used to tobacco smoke
in their homes do not object to it in
a theatre, and the comfort of the
house appeals to them.
Wonderland is one of a line of five
theatres conducted by Mr. Van Duzee,
who has adopted a set of rules suit-
able to the various classes of patrons.
Wonderland has played to excellent
houses so far this summer and the fan
promises to keep drawing them in.
R. G. Maesh.\].l.
Features Drive Away Heat in Rochester
The Gordcn Theatre Draws Big Houses Despite the Warm Weather —
"The Jungle" and "The Ring and the Man" Prove Winners
Special to The Motion Picture News.
Rochester, N. Y., July 16.
THE Gordon Theatre continues to
draw good houses in spite of the
warm weather. The management is
booking many feature films. For this
week Mary Pickford, in "The Eagle's
Mate," is announced for the entire
week, and good business is expected.
"The Jungle," Upton Sinclair's fa-
mous story, was also recently shown
and later "The Ring and the Man,"
a romance of love and politics, by
Cyrus Townsend Brady. Both proved
good drawing cards.
It is announced that one house
which devoted a few weeks, at least,
to feature films in the spring, will
not have pictures in the fall. The
Shubert, at which it was expected the
New York firm would put in its pic-
ture feature films, will go into bur-
lesque in the fall, it is said. Whether
the Shuberts will obtain another
licuse in Rochester or not is not
known.
There is a rumor that the Shuberts
are the ones who want to buy the
Victoria Motion Picture Theatre, on
Clinton avenue south, in the heart
of the theatre district.
Arthur R. Tucker.
THE MOTION PICTURE NEW^S
19
Laying the Ghost of the '^Summer Slump''
MIDSUMMER business has
always been a mark for
the croaker in all lines
from shoe strings to palm-leaf
fans, ice-cream soda and — mo-
tion pictures. Everyone is fa-
miliar with the cry. "This is the
slow season. "\V'hat can be ex-
pected of hot weather?"
So many people have heard
such sentiments, they take it for granted that they are true.
And because the majority of people had got in the habit of
taking such croakings for granted no effort was made to con-
trovert the fallacy that summer business is bad.
Contrary to the generally accepted views of those who
have relied on the words of others instead of investigatmg
the situation for themselves, business iij the motion picture
field this summer is booming. Of course it would be absurd
to declare that the patronage of theatres throughout the
country has maintained its winter level. But on the other
hand, there has not been very much falling off from previous
box-office receipts.
IT is one thing to make such a statement and another to
prove it. The Motion Pictuke News maintains that
business can be kept up to the level of the best seasons. In-
the introduction of live methods. Alanagers in the various
cities who have not laid back on their oars at the beginning
of the first signs of spring because it was the opening of the
traditional "bad season" have been able to prove to their
own satisfaction that patronage must not necessarily fall oft'
at this time of the year.
What is the result ? The houses have been kept practically
full. The proof of this statement is found in the letters of
The Motiox Picture News correspondents, whose reports,
published two weeks ago, reflect actual conditions of the
business in every part of the United States where there is
a corporal's guard to turn out to see a film.
The tenor of these reports indicate a condition of patronage
that has caused surprise among those who were sure — be-
cause they did not know — business was not up to the stand-
ard. The extracts which we reprint below show for them-
selves just what the facts are. The sentiments expressed
justify the unqualified declaration that summer business, in
the motion picture business at any rate, is in a flourishing
condition.
READERS will be amazed to learn that in some sections of
the country like New England, Pennsylvania, the Middle
West and the Middle Central section, that hot weather has
had no more effect in keeping people from attending their
favorite theatres than a rainstorm will prevent a duck from
swimming for fear of getting wet.
If patrons feel that the closed houses in their neighborhood
are not as comfortable as they might be they do not refrain
from seeing pictures during the hot spell, for the reason that
there is always within easy distance a commodious airdome,
where they can enjoy the cool evening breezes while seeing
the latest releases.
Not only that, but people do not have to seek airdomes for
•comfort. Enterprising exhibitors have been introducing im-
proved ventilating systems for keeping their houses cool.
Probably this is the principal factor in the prevention of the
slump in summer theatre patronage.
OF course, the general improvement of the pictures on the
artistic side also had a great deal to do in creating a
desire for high-class amusement at this season.
But the formation of the "summer picture habit" has been
The Canvass of The Motion Picture ISJews
Shows Boom Conditions During the Hot
JSdonths Throughout the United States —
So-Called Depression in Some Lines of
Business Has Not Reached Film Drama —
Correspondents'" Reports Indicate General
Maintenance of Prosperity J- ,^
largely the result of scientific
ventilation, which in many in-
stances, has made it possible to
cool the inside of a theatre to
an amazing degree of comfort.
Once the public realized that
a well-ventilated theatre was
cooler than , their own homes
on hot summer nights, they
soon began to seek relief in the
local picture houses thus rendered comfortable.
With each succeeding year, following the increased instal-
lation of up-to-date ventilating systems, motion pictures w.ll
obtain the unique distinction among all lines of trade, busi-
ness and amusement of having no "dull season.'"
The extracts from the reports of the correspondents re-
flecting the condition of summer business follow :
Harrisburg, Pa.
THE healthful condition of the motion picture business
in Harrisburg is aptly indicated by a statement made
by a prominent theatre manager who said that 15 per
cent of the whole population of the city are regular at-
tendants at the picture shows, and that the percentage is
l.kely to be increased to 20 per cent of the city's 84,000 souls
within the coming year.
Boston, Mass.
The summer business in New England is better than else-
where, as the people remain in the cities more than in other
parts of the country. The airdomes have increased in num-
ber in the last twelve months.
During the last month, there has been unusual activity in
the amusement business here, caused by the opening of three
open air places and of a new house with a roof garden annex.
The newcomers are fighting for business and the men at the
old stands are struggling to hold what they al eady have
gained.
So great has been the success of the business in this city
that, although there are now a dozen theatres, with an aver-
age seating capacity of from 600 to 700, including three or
four that seat 1,000 or more, there are now five additional
theatres that will seat about one thousand each, either under
construction or about to be started.
There has been no very great amount of remodeling of
motion picture theatres in the last year. No theatres have
been compelled to discontinue business; in fact, the tendency
has been in the direction of increasing the number in the
city, as indicated by the fact that five new houses are under
construction.
Jacksonville, Fla.
FEATURE productions, such as "One of Our Girls,"
Famous Plaj'crs, and "Home, Sweet Home," D. W.
Griffith, and other similar productions continue to draw
the crowds despite the n'eather conditions.
It was further stated by Mr. Alsop that this low ebb in
■conditions in this section is an annual occurrence at this
season and that, despite the fact that this summer has been
an unusually severe one, the conditions are better, compara-
tively, than has heretofore been the case during the warm
weather.
Detroit, Mich.
Now, the film men declare that for every theatre that has
closed up in the past year two new ones have opened. About
thirty new houses have opened during the year, so fifteen
must have closed up. Not all the losers are out of business,
however.
20
THE MOTION PICTURE NEWS
Minneapolis, Minn.
WHEN the motion picture theatres can get bigger
crowds with the thermometer registering 90 degrees
than the bathing beaches, film men and exhibitors should
have little cause to worry.
That is just what has taken place in Minnesota during
the early summer and, in a word, it shows where the
motion picture stands in the state of 10,000 lakes.
"We can't kick," is the answer of the film men when
asked how business is in city and country business.
The fact is, the film men are in most cases doing an
UNUSUAL SUMMER BUSINESS. Some distributors who spe-
cialize are getting the usual summer bumps, but they know
that there will be a come-back in September, and so they
are joining in the chorus, "We can't kick."
There are seventy-six theatres showing films in Min-
neapolis, nearly sixty in St. Paul and a proportionate
number in Duluth, with a theatre in every country town
of any importance. The combined seating capacity in the
three cities is 50,000. Those in the cities and larger towns
are running almost the full winter program, while in the
country districts they are holding up better than ever
before.
THE months of May and June did not indicate the let-
ting down of motion picture popularity as the same
months did in prior years. The theatres are going after
the business and they are geting it.
They are placing orders for first-class attractions, they
are paying good money to get them and they are adver-
tising them properly and making the most of the oppor-
tunity when they get a good attraction.
Outside the cities the motion picture has followed the
summer "outer." The vacationist just couldn't get away
if he wanted to, but there is no indication that he
wanted to.
Some exhibitors in the lake towns, where a large part
of the summer population is composed of cottages, have
closed their regular theatres and opened tent houses at
the lake side. These have all proven popular. Others
have opened tent shows in addition to the regular theatre
and have had success.
Chattanooga, Tenn.
A BRIGHT future faces the motion picture business in
Chattanooga. Among exhibitors there prevails a
spirit of optimism. There are now nine picture theatres
in the city, catering only to white patrons, while five the-
atres in the principal colored section are being well pat-
ronized by members of this race.
Feature films are proving very popular, and it is the
opinion of one exhibitor who has made a careful study
of the situation that the future of the business will hinge
on real features.
Birmingham, Ala.
WITH four, and possibly five, new theatres planned
and the popularity of the picture theatre apparently
steadily increasing, there can be nothing but a decided
note of optimism in the film market for Birmingham in
the near future.
Although at the present time there are fewer theatres
than there were six or eight months ago, nevertheless the
increase in number and quality of theatres over two years
ago is more than double. The seating capacity of the
motion picture theatres in this city now will approximate
well over 7,000, not counting the vaudeville houses nor
the negro theatres; and it is estimated that fully 50,000
people pass the box-offices every day.
Kansas City, Mo.
THE great Southwest speaks in no other terms to the
motion picture than prosperity. The biggest wheat crop
in Kansas and Missouri in ten years, dieering prospects for
a huge corn crop, and a steady development in all the lines
that make up the wealth of the surrounding states, predict a
big year.
And, as the motion picture theatre quickly catches any
drift toward either adversity or prosperity, business looks
promising for at least the next eight or nine months, and
in fact indefinitely.
This territory, however, has gone through several bad
years, and in some respects the motion picture business has
been dull. But the smaller towns outside of Kansas City
in this territory have shown an increase in the number of
theatres. The smaller towns now are installing picture shows
and in the larger cities bigger and better showhouses are be-
ing constructed.
Billings, Mont.
Business in the better patronized houses is fully forty per
cent better than a year ago. All houses report an increase.
The average price of admission is ten cents, with
twenty-five cents the maximum. Exhibitors believe the
latter figure is the most the public will pay at the present
time, although predicting that the time will come when
double that amount may be charged for big features.
Baltimore, Md.
Baltimore is by ►v»r a much more promising field for the
feature man to-day than last year, or for any year since
the picture business won popular favor.
Wilkes-Barre, Pa.
WHETHER industrial depression throughout the country
is actual or psychological, this economic problem is not
taking up much of the time of the motion picture exhibitors
of Wilkes-Barre and the contiguous territory embraced in
the Wyoming Valley. Exhibitors here have been too busy
making money to worry about federal administrations and
affairs of state.
At no time in the history of the industry has business
been so prosperous. Motion pictures have just come through
the melting pot, stronger and more powerful than before the
test. In the city of Wilkes-Barre, with its 70,000 population,
and a quarter of a million within a radius of ten miles, there
is not a legitimate theatre doing business, and only one vaude-
ville house, and that a ten cent admission, with half its bill
motion pictures.
This leaves the amusement harvest to be reaped by the
proprietors of the silent dramas. And going to a well-known
adveriised cereal for an expression, "There's a Reason."
Omaha, Neb
IF unsettled conditions prevail in any part of the motion
picture world, it is in the Middle West of the United
States. Business here is reaching a capacity it has never
known before. Exhibitors are just beginning to erect special
structures for the exhibition of motion pictures and are be-
ginning tc move out of remodeled buildings.
All the Omaha exchanges report greatly increased sales of
motion picture machines, indicating that business is going to
be better than ever. The machines are going all over Ne-
braska, Iowa, South Dakota and Kansas from Omaha, a
fact that should silence the calamity howlers.
Waterbury, Conn.
A PERIOD of success. The past several months have
been more or less prosperous ones for the majority
of the motion picture theatres in Waterbury and en-
virons, all things corisidered. Of course, at this especial
season of the year there is always a falling ofi in the at-
tendance due to the arrival of the warm weather, but this
year has been no worse than preceding ones, and owing
to the rather cool spring and early summer the managers
claim the decrease in attendance has not been as great
as formerly.
(Continued on page 70)
THE MOTION PICTURE NEWS
21
Hundred-'in'-ihe'-Shade Advertising
By Charles B. Taylor
Managers Can Keep Their Theatres Full in Summer by the Use of Liberal "Newspaper Space-
If You Do Not Advertise Your Competitor Who Does Will Get All the Business
— "Advertise or Die!^'' Is the Situation the Exhibitor Must Face
WHY is it that the lirst thing
that a manager thinks of cut-
ting out when business is bad
or on the slump, is advertising? The
other daj- a local exhibitor said to me,
":\ly business is falling oflF. I guess
that I will cut down on my advertis-
ing for the summer months.''
■'Why admit that your business is
bad?" I replied. "As soon as you cut
down your advertising or cut it out
altogether, patrons begin to talk. It
is the best way to let them know that
your house is a dead one. Never
admit that you are a member of the
'Down and Out Club.' "
"My audiences are smaller this
month than they should be,'' con-
tinued the manager, "'and I will have
to reduce expenses somewhere."
"That may be all well and good,
but as soon as you cut your adver-
tising, your audience is going to be
still smaller. Patrons are not coming
to your theatre, just because it is the
theatre. There are too many other
fine theatres advertising their features.
"Patrons do not know what you. are
showing and if they visit your house
they are taking a chance as to the
quality of the show. There are few-
mortals who take things for granted
these days.
<^ TT is a grave mistake to ignore
■» titc advertising end of your busi-
ness during the summer months.
"There are just as many people in
the summer months as there are in the
winter who want to see good motion
pictures. And when they want to see
them they go to the daily paper to
see who is showing them. They read
of such and such a film. Then they
wonder who is going to show it in
Buffalo, N. Y.
"Perhaps you are the exhibitor who
has picked the feature. But they
cannot and should not have to guess
about it. The live-wire men are con-
sistently advertising all summer, and
when the first day of September
comes, patrons knbw that they are
still 'on the map.' "
The daily and Sunday newspapers
in all the large cities are devoting
pages of space to free publicity of
motion picture plays and artists.
This is done because the editors
realize that a gigantic wave of popu-
larity for the films is sweeping the
country. In the sections devoted to
the films the live managers are plac-
ing their ads, thereby deriving a
double benefit.
Alany of these pages are started, of
course, in the hope that they will
bring in business for the paper. And
if they do not the space devoted every
week becomes smaller. If exhibitors
ignore this liberality of the press, it
is possible that motion picture sec-
tions and pages will disappear.
BY maintaining these pages the
paper creates more interest locally
in motion picture photography. Pa-
tions always like to know something
about the production to be shown in
the theatres tlie}^ are accustomed to
visit. If you get your ad on these
pages }'0u will have no difficulty in
getting synopses run and perhaps- a
story about the unusual features of
the film.
Attractive advertising, the kind that
people will read, is absolutely essen-
tial to the success of a motion picture
theatre drawing on a limited territory.
If you do not advertise, your nearest
competitor will, and before long you
will notice that your former patrons
are getting on the street-car and
taking a ride to that theatre.
In Buffalo, where competition is at
fever heat, exhibitors have got to do
some unusual stunts to attract pa-
trons. This is especially true in the
summer. iMost of them are doing the
"unusual" with advertising.
There is one instance in Buffalo of
a large motion picture theatre in the
downtown section, where although
the business is poor, the manager is
hanging on like grim death to his
advertising space in all the papers.
The consequence is that he is not
doing poorer business as the summer
advances, but on the contrary, is
holding his own. while his compe-
tilors are losing sleep, are wondering
what is the matter.
They think that patrons are going
to come to their theatres without ad-
vertising. The result is proving disas-
trous for them.
THE preparation of copy for the
purpose of motion picture pub-
licity is a most important part of
advertising of the film. Editors, as
a rule, will not accept any old thing
that comes to their desk.
The copy must be original and have
some facts that will make interesting
reading. Exhibitors who control
large houses should, if possible, em-
ploy experienced newspaper men to
represent them in the capacity of
press representative. They will get
better results from the start.
These men know how to prepare
copy, what will be accepted and what
will not, and will take a lot of detail
off the manager's hands, who has all
he can do to book his show. The
latter remark is especially true of
Buffalo. Booking is getting to be a
"fine job" in the Queen Cit}^ of the
Lakes.
A year ago a press agent for a mo-
tion picture theatre was a thing un-
heard of. To-day every large theatre
in Buffalo, devoted to the showing
of films, has a publicity man who is
handling copy for all their produc-
tions, but — and here is the rub — they
all want to cut down their advertis-
ing and let the publicity man go
during the summer.
THIS puts the publicity man and
the manager "in wrong" and
leaves a hole in the audience. The
publicity man promises ads all sum-
mer; the editor takes his statement for
granted and gives him good "write-
ups.'" The manager was the source
of the publicity man's statement.
The patrons look in the paper.
They see no advertisement regarding
the show, but a theatre a short dis-
tance away has an ad here. The re-
sult is that they "take the car."
/T is a wise manager who keeps
boosting during the summer months,
for even if his business is not what it
should be — he will reap the harvest in
the fall.
During the summer he will keep up
interest in his theatre; and so when
fall arrives, the name of his theatre
will be on the tongues of all motion
picture "fans." '
And this fall promises to be a
record-breaker for Buffalo.
Pictures were never more popular.
Theatres are springing up all over
the city; everybody is talking about
the "film that he saw last night."
But if you admit that you are a
"dead one'" during the summer months
b> cutting down on your advertising,
you are going to leave that impres-
sion in the fall. The manager should
say to his stockholders (with apolo-
gies to Patrick Henry) "Give me ad-
vertising, or give me death."
George Kleine has just made ar-
rangements to produce the popular
Cohan and Harris success "Officer
666." The rights were obtained re-
cently and negotiations completed
with one of the big New York studios
to produce the story in this country.
22
THE MOTION PICTURE NEWS
St. John Ministers Uphold Exhibitors
Protest Against Severer Censorship and Urge Community Council to Ob-
tain Co-operation of Managers — Marked Change in Clergy's Attitude.
the large number they were compelled
Special to The Motion Picture News.
St. John, N. B., July 16.
A COMMUNITY Council has been
formed by prominent citizens of
St. John, to deal with matters per-
taining to the general welfare and
betterment of the citizens. At a re-
cent meeting one of the matters
under consideration was the censor-
ship of motion pictures. Some were
of the opinion that it was not suffi-
ciently severe, that subjects were
being shown which promoted evil
and that there should be made an
effort to check the presentation of
photoplays depicting scenes of un-
usual violence, methods of criminals,
passionate love scenes, and other
matters which they believed should
be kept out of view of the younger
folks in the theatre patrons.
Wiser council seemed to prevail at
the meeting, however, and as indicat-
ing the change of opinion brought
about in St. John in later times,
there was strong protest against any
action being taken.
The general view of clergymen,
editors, lawyers, and other members
of the council was that the houses in
St. John were particular in their
choice of subjects, and that even if
some feature which to certain minds
might prove objectionable, were
allowed to pass the censors, it would
be debarred of the distasteful part
before shown.
As a general rule it was said that
the censors used good judgment in
their passing on pictures, considering
to view, and the limited time at their
disposal; and the opinion was ex-
pressed that the managers of the
respective houses had too much at
stake to turn popular opinion against
them by showing photoplays of the
class of which reference had been
made.
■ It was finally decided to enlist the
sympathy of the different house-man-
agers in the work of the Community
Council, and with their co-operation,
it was felt that there would be no
reason to complain of the class of
picture productions offered to the
local public. The meeting conformed
to this view and a committee was
formed to confer with the managers
with respect to the matter.
It may be said that this registers a
marked change of mind with relation
to picture shows in St. John. It is
not so very long ago that from many
pulpits there was bitter denunciation
of picture plays for the most part,
and different ordinary evils of life
were attributed to their influence
upon the young minds. Now, how-
ever, even those who were so opposed
to the picture shows a short time ago,
are found enlisted in the ranks of
picture patrons, and in some of the
mission schools photoplays are used
as a means of attracting interest.
This reflects creditably upon the judg-
ment of the local censors and that of
the managers of the local motion pic-
ture houses also.
Frank McCafferty.
May Treat "Country Store" as Lottery
Los Angeles Police Contemplating Strict Interpretation of the Law-
Some Prizes Not Desirable
FEWER CLOSED THEATRES
THIS SUMMER
special to The iloTioN Picture News
Omaha, Neb., July 15.
A number of small town theatres
through Nebraska, Iowa, Dakota and
Kansas are closing for the summer
season. Comparisons show only two-
fifths as many are closing this sum-
mer as closed last j'car. This is at-
tributed to the fact that more spe-
cially built houses, and houses better
ventilated, are in operation.
Exchange men say fewer small
town theatres are closing all over the
country.
REMODELING THE CLUNE
SHELL THEATRE
Special to The Motion Picture News
Los Angeles, July 13.
The Clune Shell Theatre, owned by
the W. H. Clune Amusement Com-
pany, is closed to permit remodeling.
A handsome new front will be added,
together with new seats and project-
ing equipment. The theatre will prob-
ably reopen about August 1.
SEVENTH THEATRE FOR ST.
JOHN
Special to The Motion Picture News
St. John, N.^B., July 15.
St. John boasts another motion pic-
ture house, making seven for the city,
distributed as follows: four in the city
proper, one in North End, one in
West End, and the new one in Fair-
ville, an awakening suburb just on
the outskirts of the town. It is
known as the Gaiety, and is conduct-
ed by Arthur McCloskey, who has
had considerable theatrical experi-
ence. It starts in rented quarters.
DROPS VAUDEVILLE FOR
PICTURES
• The National Theatre, Detroit's big
vaudeville house, has dropped its
vaudeville policy, and C. H. Hage-
dorn, manager of the National, is ma-
king arrangements to play future
George Kleine attractions.
CLOSE HOUSES ON SUNDAY
Louisville, Ky., July 16.
The closing of motion picture the-
atres and soda fountains on Sunday
has been ordered by the police judge
at Hazard, Ky. The citizens of the
town, in great majority, have regis-
tered a protest.
ROCKFORD, ILL., FILMED
Rockford is the latest Illinois city
to have its picture taken. A Chicago
commercial film company is to film
all the principal points of interest in
the city, and the pictures are to be
shown there first at the Palm The-
atre from July 27 to 31. After that
they will be exhibited about the
country.
Special to The Motion Picture News
Los Angeles, Cal., July 13.
FOR months the Si Perkins coun-
try store has been a one-night
feature at many of the suburban the-
atres in Los Angeles, and now it has
developed into a feature considered
a disgrace by many exhibitors. Every-
thing from a box of tacks to a suit
of ladies underwear, or from a day-
old chicken to a six months' old calf,
has been given away, and in two in-
stances Billy goats have been the
prize for the event.
For several weeks there has been
a rumor that the police would stop
this "added attraction" on the ground
that it was a lottery, but no action
has yet been taken. City and state
laws are both very clear in defining
v/hat sliall be considered a lottery,
and many exhibitors are of the opin-
ion that the continued practice of giv-
ing away prizes in this manner will
have much to do toward bringing on
more strict police regulation of the-
atres showing motion pictures.
The offerings as prizes for patrons
who were willing to go . upon the
stage for the purpose of amusing the
other members of the audience, con-
sisting of more than eight hundred,
v;ho had paid ten and fifteen cents
admission at one theatre the other
night, were rabbits, chickens, and a
number of mysterious packages, the
manager afterwards stated, contained
a number of "jokes," including arti-
cles not spoken of in drawing-rooms.
Exhibitors are awaiting with eager-
ness the rumored action of the
authorities. J. C. Jessen.
THE MOTION PICTURE NEAVS
23
Playing to Capacity in Midsummer
George Rabbott, Given Two Months in Which to Fail by the Wiseacres, Shows How a Theatre in a Small
Town Can Be Kept Full in the Hot Weather — Perfect Ventilation and a
High-Class Program Get Resvilts
IN the little suburb of Naugatuck,
adjacent to Waterburj-, Conn.,
there's a motion picture theatre
with the appellation, the Alcazar,
whose manager is hustling George
Rabbott. Around this house and its
manager the story that is to follow
evolves.
A representative of The Motion Pic-
ture News heard that Mr. Rabbott
was packing his theatre everj' after-
noon and evening, no matter how
warm the weather, so he took a quiet
trip down there the other evening to
get the managers' own story of his
success. i\Ir. Rabbott was found in
the lobby of his theatre and the News
man, after introducing himself, began
his probe.
"Oh. so 3'ou're a representative of
The Motion Picture News," Mr. Rab-
bott began. "Well, they sent me a
copy of their magazine some time ago
with a notice to the effect that I had
taken up the management cf the
Alcazar. Mighty fine magazine for
fellows like us, first rate, 3"es, sir, first
rate.
'T suppose j"OU are in search of a
little story as regards my methods of
filling my house these warm days and
nights. It's pretty long, but if you
can stand it, I- guess I can.
"Do you see that light in there?"
and here Mr. Rabbott took the News
representative by the arm and pointed
to the picture on the screen at the
time.
"Ain't that a beaut? The best in
the valley. It's a Powers, j-ou know.
None better. I just naturally point
out that light first thing to all my
friends."
The representative was forced to
admit that the light was a most pow-
erful and eye-easing one.
"And that screen, genuine rair-
roroid."
HERE the News representative
interrupted by asking the ques-
tion how manj^ the house seated.
"Six hundred and twentj%" ^Lr.
Rabbott replied, "and it's as cool in
there as human agency can make it
It was built that way. I have two
mammoth exhaust fans in there that
can remove all the close air in ex-
actly seven minutes. Why, when I
start them going my patrons can feel
the suction, it's so powerful. Some
of them have told me that it is so
cool inside that they come out to get
warm.
"Then there are my ushers, three
girls, and they are worth their weight
in gold." Dressed in fancy but neat
gowns, the fronts festooned with
roses, the girls looked comely. "All
that has helped in my success.
"My orchestra is a winner, too. I
have a three-piece here afternoons
and evenings and on Sunday nights it
is augmented to five. Then I keep
changing it and have found out that
not a few of my patrons come just
to hear the music. Would you be-
lieve it, when I first started my house
the other theatres gave me two
months to live. We put $30,000 into
it, and even my intimate friends
looked askance at the undertaking.
But I knew that if a man puts his
heart and soul into the enterprise he
would succeed.
I SECURED the Mutual program
and wouldn't change for love or
money. In fzt.'ciify-fiz'e days I catered
to exactly 30,000 people, and one day
had 1,800 paid admissions. And this
in a tozi'H of 14,000. I ran the 'Per-
ils of Pauline' and they will be stand-
ing out to that car track," pointing to
the rails just outside the door.
"You see I didn't die. Instead, the
houses that said I would, have all
closed their doors. These theatres
are the Orpheum, the Lyric and the
Gem. The Gem tried to run opposi-
tion to me for a while on Sunday
nights, but when the\' saw that / was
getting 1,000 people and they had only
150 they stopped.
"And when they stopped I gave my
patrons better service than ever. I
advertise more extensively now than
ever before. I want to show them
that their faith in me is justified. I've
got a big surprise coming for them
next month and am already laying
plans for a big fall campaign. The
best class of people come to mj'
house, and I know a large number of
them personally.
"At present, I am arranging for an
anniversary week next September,
and will give my friends more for
their money than they ever got before.
I am spending a lot of monej- right
along, but with the people back of me
I am prepared to go the limit. That,
m}' friend, is the secret of my success.
Won't you step inside and just see
one of , my shows?"'
The correspondent accepted the
invitation and sat do\yn. At the con-
clusion of the program he could well
see how it was that Mr. Rabbott was
making money and why the other
theatres found it hard to keep pace
v>"ith him.
THE pictures shown would delight
both old and young, even the
most fastidious. Two Renfax music
films were also flashed on the screen.
One had to do with a popular hit
while the other consisted of selections
of grand opera.
Such is the story of a manager who
\\as given a couple of months to live,
bucked by every theatre in his town,
but showed that he had grit and the
quality of "sticktoitiveness" and was
able to give the public what they
were looking for, and a great deal
more. Naugatuck inhabitants can
well feel proud of Mr. Rabbott and
be assured that their confidence in
him is not misplaced.
He gives them a program every
day equal to that found in the largest
of cities. When a manager does this
what can the result be but unprece-
dented success? E. Christy Erk.
THE HUDSON PLAYS TO HOT
WEATHER CAPACITY
Special to The Motion Picture News.
Albany, July 16.
The new Hudson Theatre, Albany's
latest addition to the picture world,
opened its doors, July 6, but was
forced to close after the first day by
Superintendent of Building Pulton, as
there were one or two things that
didn't comply with the law. After re-
maining closed a week, when the nec-
essary alterations were made, the new
theatre re-opened and is now turning
the people away. It is. without a
doubt, the best theatre in Albany.
The Standard system of ventilation
is a great success. The roof is so
constructed as to make possible the
installation of this most perfect and
n:odern method of ventilation, where-
by a complete change of air is pro-
duced every minute, thus furnishing a
minimum of thirty cubic feet of fresh
air per minute for each occupant.
TWO HOUSES IN A SEASON
Special to The Motion Picture News.
W'aterbury, Conn., July 16.
A few months ago a theatre was 'an
unheard of thing in Watertown, one
of the many suburbs of Waterbury.
Then the Dayton motion picture the-
atre made its appearance and was
received with joy b}^ all who delight
in the pictures. Now another picture
house is under construction and this,
it is said, will be an open-air theatre.
Another rumor current in W'ater-
town has it that a third theatre is to
be opened on Main street, not far
from the new open-air house.
24
THE MOTION PICTURE NEWS
Bridgeport (Conn.) Exhibitors "Get Together"
Raising of Prices to Ten-cent Standard One of the Objects — Amalgama-
tion of Neighborhood and Downtown Houses Under Consideration
CHARLESTON WILL LICENSE
OPERATORS
Special to The Motion Picture News
Charleston, S. C, July 16.
The City Council of Charleston
has enacted an ordinance requiring
operators of motion picture machines
to undergo examination and be li-
censed. The City Electrician and the
Chief of the Fire Department com-
pose the Board of Examination, and
operators are examined along the
usual lines. An examination fee of
$5 is charged, and operators are re-
quired to flash on the screen at the
beginning of each performance a slide
giving their name, the number of
their license, the date of its issue, etc.
The council has also enacted an
ordinance regulating the conduct of
motion picture houses and requiring
the buildings used for such to con-
form to certain regulations with
respect to fire escapes, etc. The ordi-
nance prohibits mjnors being placed
in charge of a motion picture theatre
unless an adult representative of the
house is present at all times.
DECATUR WANTS MOTOR-
DRIVEN MACHINES
Special to The Motion Picture News.
Springfield, Til., July 16.
Owners, managers and operators
of motion picture theatres at Deca-
tur, 111., have petitioned the city coun-
cil to amend the electric ordinance so
as to allow them to instal electric-
driven picture machines.
At present the ordinance does not
permit this and the operators must
turn the machines by hand, although
all up-to-date houses in other cities
have motor-driven machines.
ISSUE PERMIT FOR NEW
MARK THEATRE
{Special to The Motion Picture News.)
Buffalo, N. Y., July 16.
The Bureau of Buildings has issued
a -permit for the construction of the
Palace Theatre by the Palace Thea-
tre Company, Mitchell H. Mark,
president, at 327 Main street.
This will be one of the largest mo-
tion picture theatres in Buffalo and
will be located opposite Sheldon
Square between North and South Di-
vision streets. The theatre will cost
$80,000.
TWO NEW HOUSES OPEN IN
THE SOUTH
Special to The Motion Picture News.
Charleston, S. C, July 16.
The Peerless, a new motion picture
theatre, has been opened at George-
town, S. C. Wilson Arnhalter .s pro-
prietor. The Lyric has just been
opened at Sumter, S. C. The Ladies
Philadelphia Orchestra, under the di-
rection of Frank A. Girard, formerly
of Atlantic City, has been engaged to
furnish music for the new theatre.
Special to The Motion Picture News.
Bridgeport, Conn., July 16.
TWENTY-FIVE owners and man-
agers of motion picture theatres
in this city held a preliminary meeting
Tuesday in the Elite Theatre, Main
and Charles street, for the purpose of '
forming a permanent association of
theatre owners here.
One of the objects of the associa-
tion is said to be to advance the gen-
eral admission to ten cents, with a
further increase for evening perform-
ances and matinees when feature films
are shown. At present the general
admission at what is known as
"Neighborhood theatres" is five cents.
Some of the larger theatres have a
five-cent gallery price for matinee
performances and the Plaza Theatre
plays five reels of pictures and five
acts of vaudeville for an afternoon
gallery admission of five cents.
It is reported that those behind the
movement contemplate some working
agreement regarding competition and
the possible amalgamation of a num-
ber of "Neighborhood theatres" under
one management, and also a combi-
nation of several downtown theatres.
Special to The Motion Picture News.
Elizabeth, N. J., July 16.
IT appears that the conflict between
the Elizabeth Board of Fire Com-
missioners and the managers of local
motion picture theatres and airdomes
is over, for the present at least. It
ended with the imposing of a fine of
$50 on Dennis J. Shepherd, owner of
the Open Air Theatre in East Jersey
near First street, for allowing per-
sons to stand during a performance.
]\Ir. Shepherd announced that he
vi'ould fight the case to a finish, but
in view of recent developments, it is
doubtful if he will carry out his in-
tention. The license for his place
expires soon, and if he starts any
action likely to antagonize the city
authorities, they will probably refuse
to renew it. Negotiations are also
under way for the sale of the Open
Air Theatre.
John R. Connolly, who represented
the theatre owner in the court pro-
ceedings, was anxious to carry the
case to the Supreme Court and get a
ruling on the right of the Fire Board
to supervise open air theatres. Mr.
Connolly was willing to make the ap-
peal at his own expense, he told a
representative of The Motion Pic-
Another meeting was held in the
Imperial Theatre on Sunday after-
noon, July 11, at 2:30 o'clock. Man-
ager William Skidmore, of the Im-
perial Theatre, sent an invitation to
every motion picture theatre owner
and manager in the city to attend,
and it looks as if all managers will
affiliate with the association.
Some time ago an effort was made
to form a similar organization, but
several managers of the largest
houses could not be induced to join
and the plan fell through. Within
the past year there has been a gradual
increase in admission prices at the-
atres here. Where a general admis-
sion of five cents prevailed one year
ago, most theatres charge ten cents
and some fifteen cents and more.
At present the Bijou, in Fairfield
avenue and Palace Theatre in East
Main street, two of the largest, and
both conducted by Peter Dawe, are
showing five reels for a general ad-
mission, matinee and evening for five
cents. Mr. Dawe has expressed a
willingness to increase his prices to
ten cents after the organization is
formed. E. C. Booth.
TUEE News. He believes that the Fire
Board has no legal right to restrict
open air theatres, asserting that no
ordinance has ever been adopted giv-
ing the commissioners this pov/er.
He says that under the existing
law, theatre managers are not liable
if persons stand in their places, but
the spectators who stand may be ar-
rested and fined. He declares that
Fire Chief Gerstung, who was re-
sponsible for the complaint against
Shepherd, was derelict in the per-
formance of his duty. It was up to
the chief to expel from the theatre
any spectators who were obstructing
passageways, Mr. Connolly says. Mr.
Connolly regrets that the circum-
stances prevent him from taking the
appeal. He says he feels certain that
it would have been sustained by the
Supreme Court establishing once for
all the jurisdiction of the Fire Board.
It is conceded that there is need of
organization among the local picture
house managers. If they were band-
ed together, they could take a united
stand to prevent unjust prosecution
by the city authorities, but under pres-
ent conditions, the man who stands
up for his rights has a hard, single-
handed fight. John W. Hawkins.
Exhibitors' War With Fire Board Over
Elizabeth Manager Fined for Allowing Patrons to Stand in the Aisles —
Attorney Says He Is Not Liable
THE MOTIOX PICTURE NEWS 25
The Dayton Convention — and Beyond
By William A. Johxston
THE convention is over.
It v.as more than a success; and was historj^-
making.
It met a crisis that threatened to disrupt and disinte-
grate— met it sanely, sturdily, broadlj- — and now we have
that which was so earnestlj- hoped for but often despaired
of — an united exhibitors' organization, strengthened anew
and standing for principles that attract and demand the
loyal membership of everj- exhibitor in this countrj- and
Canada.
This is no time for a discussion of how amalgamation
was accomplished and what might have prevented it.
The future is bright enough and big enough to demand
all attention; the past had best be forgotten.
But there are some things that should be said — in justice
and for profit.
HATS off. first of all. to the seven "harmonj-"" delegates,
Messrs. Tugwell. Sweeney. Rembush, Tregger, Phil-
lips. Bullock, Furness.
Thej- were called ""bolters" by the Da3-ton papers. Let
us interpret this in the only correct way: They were bolters
ill that they drove home good and true the bolts of amal-
gamation.
The}' traveled thousands of miles and personally ex-
pended freely and largeh" of their means to attend a con-
vention which at first was closed to them.
Their mission can no more be questioned than could
their attitude at the convention be criticized. They came
for harmonj-; they stood for harmonj-; and it was their
dignit}-, sturdiness and breadth of principle that helped
much to win the final result.
The future and greater league, born at Dayton, will
always owe these seven men a debt of gratitude.
THE other great force that brought about amalgama-
tion was the prevailing sentiment within the league
itself.
There were good men and true present at this Daj'ton
convention.
They had learned the value, the necessity of organization.
They are. individually, good business men, broad enough
to be above pettj- jealousies and suspicion, and foresighted
enough to see the future bigness of the exhibiting business
and how it maj- be secured through co-operative efTort.
THROUGHOUT the convention, and however its of-
ficial conduct made the tide of harmony ebb and flow,
the wish of almost every league member was for amal-
gamation.
You had only to talk to any delegate to find this out.
It is always the undercurrent that is strongest and
most directing, and this sentiment was undeniably the
undercurrent of the Daj-ton convention.
The result proved it.
It w-as only consistent with the dignity of the INI. P. E. L.
that it should assert^ its individualitj-.-
This was done, but amalgamation was also made pos-
sible, thanks to the broadmindedness of the leaders of
each faction.
DURING the middle of the v,-eek when, outwardly at
least, amalgamation seemed hopeless the argument
advanced against admitting the seven harmony delegates
into the convention hall was that the constitution and
b}"-]aws of the M. P. E. L. made this impossible.
About the only answer to this situation is that some-
thing is wrong then with the M. P. E. L. constitution and
by-laws.
In other words, they must be wrong if they stand in the
li'ay of the possibility of one harmonious organisation,
broad enough and helpful enough to draw to its stand-
ards every e.xhibitor in the country.
IT is folly to believe that the original constitution of
any organization should be conceived in such all-seeing
intelligence as to be perfect; or that subsequent by-laws
should be added with the same unerring foresight.
It is barely possible, in fact, that the M. P. E. L. v.'as
originated in altogether a wrong spirit, perhaps along lines
of a one-man-power organization.
Perhaps its rules of conduct, as to meetings, were
largely designed for this end. If so, it is all wrong.
Possiblj- the criticism is unjust, but it is made with all
good intentions.
The point is this:
The exhibitors' organization-to-be must be broad, or it
will be nothing.
Anj-thing, therefore, that tends to narrow it must be
eliminated.
It must be democratic and non-partisan.
It must exist for the man}^ not for the few. If to
achieve these all-important ends, new by-laws are neces-
sarj-, then, hy all means let there be new by-laws.
THE real work — and lots of it — is now before the
united organization.
There are a few states where good organizations have
been built up: but there are many where no real organi-
zations exist. And. all in all, there are several thousand
e.xhibitors who ought to be but are not members of the
League.
There must be something to attract the membership be-
sides the mere name and formality of an organization. Politics
won't do it.
Genuine help must be extended — a sustained educational
campaign, helpful conventions, protection against cut-
throat competition and unjust legislation, and security
from other evils within and without the exhibiting busi-
ness.
This League can be made so advantageous to the indi-
vidual that the exhibitor who is genuinely interested in his
calling cannot afford to remain outside.
As for the power it can wield, there is no measuring it.
THE future looks verj- bright. To-daj' there is not a
cloud on the horizon.
Out of the factionalism of the past year has been born
a new organization, strengthened all around by the strug-
gle it has gone through.
The strife has brought leaders to the surface. The new
officers are representative to a man of the best elements
and principles of the exhibiting business, while the new
executive committee speaks for strength, union, energy,
progressiveness. sound business, and non-partisanship.
Marion S. Pearce. of Baltimore; T. P. Finegan, of Texas;
AI. E. Corj', of California; Peter J. Jeup, of ^Michigan; W.
R. Wilson, of Ohio; A. P. Tugwell, of California; Fulton
Brj-lawski. of the District of Columbia; W. J. Sweeney,
of Illinois; diaries H. Phillips, of Wisconsin.
THESE men are exhibitors, organizers in their own
states, enthusiasts, sound business men.
They are above selfish politics; they stand for organi-
zation.
They deserve the confidence of everj- exhibitor.
The MoTiox Picture News believes the}- will have it
and takes pleasure in lending to their future work its
unqualified support.
26
THE MOTION PICTURE NEWS
Revolutionize Holding of Trade Expositions
Manufacturers and Jobbers Hold Convention of Their Own at Dayton and Appoint Committee to Put
Annual Motion Picture Showing on New Basis — Will Be Run Under Joint Auspices of
Producers, Jobbers and Exhibitors on Fifty Per Cent Basis for Exhibitors
THAT the next motion picture
exposition will be held under
the auspices of the manufac-
turers and dealers of the trade is now
a certainty.
The lamentable failure of the affair
at Da3rton crystallized the dissatisfac-
tion which had been coming to a
head for months.
How this movement was started
may be told as follows:
After a preliminary meeting on
Tuesday evening, which was largely
attended, the great majority of manu-
facturers and dealers exhibiting at
Dayton met on Wednesday and
foimed The Motion Picture Manufac-
turer and Jobbers Exposition Com-
mittee, whose duty it will be to form-
ulate some practical and satisfactory
method of holding future expositions
for this industrv.
T
HE Tuesday meeting was the
versal dissatisfaction, not alone with
the exposition situation at Dayton,
but more particularly with the imme-
diately preceding conventions at
Toronto, Canada, and at VVilkes-
Barre, Pa.
As soon as a few leaders had defi-
nitely announced this spirit of dissatis-
faction, the sentiment of the meeting
was practically unanimous.
Several representatives of large
film companies stated that while their
personal views were entirely in accord
with the meeting and its aims, they
could not speak the action of their
respective companies. In several
other speeches, it was pointed out
that in other large business the most
successful expositions were those
managed by corporate companies
owned by the trade and its allied
branches.
The result of the Tuesday meeting
V, as the appointment of a committee
to draft resolutions, consisting of
H. B. Coles, of the Precision Machine
Company; F. J. Rembush, of the Mir-
ror Screen Company, and Joe Brandt,
of the Universal Film Manufacturing
Company.
At the Wednesday meeting this
committee presented the following
resolutions which were adopted:
R'
ESOLVED, Whereas, the Motion
Picture Industry is now one of
the foremost in the world, it is proper
that an exposition of motion picture
art be held annually or semi-annually.
To serve the best interests of all
concerned it is deemed advisable that
(Continued on page 56)
VIEW OF THE UPPER AUDITORIUM, MEMORIAL HALL, DAYTON
THE MOTION PICTURE NEWS
27
LEAGUE AND ASSOCIATION REUNITED AT
DAYTON; APPOINT COMMITTEE OF NINE
Consolidation Ends Bitter Fight Between Factions and Paves Way for Effective Action in the Solution of Grave
Problems— Pass Resolution Condemning All Kinds of Censorship, Including the Supervision
by the National Board— Banquet at the Algonquin
THE most important work of the Dayton convention was
accomplished on Friday, July 10, when the amalgamation
of the International Motion Picture Association and
the Motion Picture Exhibitors League of America became an
accomplished fact.
It was made possible by the League allowing the other or-
ganization, a representation of four men on its executive
board, vchich as now constituted, consists of rtine members.
The second matter of im-
portance was the sweeping
stand taken against censor-
ship, state, federal, local or
even supervision by the Na-
tional Board of Censorship.
The resolution condemning
all these forms was passed
during the Friday session,
the resolution being pre-
sented through M. A. Corey,
of California, chairman of
the committee appointed the
day before to consider this
matter for presentation be-
fore the convention dele-
gates.
The International ^Motion
Picture Association mem-
bers appointed to serve on
the new board are:
JUDGE A. P. TUGWELL,
of Los Angeles; William
J. Sweeney, of Chicago;
Charles H. Phillips, of Mil-
waukee, and Fulton Brylaw-
ski, of Washington, D. C.
Representatives of both
bodies had been in session
on Wednesday to consider
feasible means for bringing
the two organizations under
one head. The International
Association men declared
that the members of the Association would agree to
merge with the League, provided that the International
Association could have a representation of four on the
executive board, which should be increased from seven to nine.
The plan was presented to the convention the next day in
the form of a resolution, and met with considerable opposition.
After a hot fight the resolution was rejected by the League
men. An amendment was passed which provided for the in-
struction of the president to select two from those of the asso-
ciation men who should apply for reinstatement, for service
on the executive board.
The seven harmony delegates of the Associat;on, however,
refused to consider any such plan when the terms of the reso-
lution became known to them, and it looked as if the con-
solidation became known to them, and it looked as if the
consolidation of the two organizations was hopelessly lost.
'T'HE Association man felt that the amendment meant a
lessening of the dignity of the body they represented.
On Friday, the deadlock was broken. The Association men
MARION S. PEARCE
President of the Motion Picture Exhibitors League of America
held a conference, at which it was decided to ask the League
to reconsider the action of the previous session. They did
not recede from their demand for a representation of four
delegates, however, and made it clear to the League members
that any other proposition would be impossible of acceptance
on behalf of the large body they represented.
A general debate followed on the floor of the convention,
and the arguments of the International Association men made
a favorable impression on
the League delegates from
Ohio and Michigan, who saw
that the chance of harmony
would be lost if the deadlock
continued.
The Ohio and Michigan
delegates then took up the
cudgels in behalf of the As-
sociation men and led in the
fight for their demand for a
representation of four on the
League board.
FINALLY opposition on
the part of the dissenting
League delegates was over-
come, and the Association
proposal was confirmed. After
the spirited fight ended, even
those who had opposed the
resolution were glad that the
convention had acceded to
the demands of the Associa-
tion delegates.
A different feeling among
the members was immediate-
ly discernible. All showed by
their manner a universal feel-
ing that the convention had
at last accomplished some-
thing, and that the meeting
had not been a fizzle. Men
collected in knots after the
session and discussed the
prospects of harmony which is now in sight.
On every hand were heard expressions of satisfaction over
the accomplishment of the peace party which had succeeded
at last in bringing the warring factions together in harmoni-
ous relations.
The sentiment of the delegates found expression in the
words of Sam Trigger, who exclaimed :
"Amalgamation means the formation of the biggest and
most prosperous trade league in the world."
THE delegates saw in the consolidation of the two organi-
zations the way paved for the solution of other problems
which have confronted the members of the industry since its
infancy.
Some of the delegates declared that with all the exhibitors
in the two organizations now in a position to act in harmony
on all questions, they will be able to accomplish something
without experiencing any of the deplorable delay which had
made concerted action since the severance of the two bodies
some time ago impossible.
28
THE MOTION PICTURE NEWS
NATIONAL OFFICERS OF THE MOTION PICTXJRE EXHIBITORS' LEAGUE OF AMERTCA
L-eft to right, T. P. Finnegan, First Vice President; Marion L. Peaice. President; Peter Jeup, Treasurer; M. E. Ccry, Second Vice
President; W. R. Wilson, Secretary.
At the time the censorship resolution was passed, another
resolution pledging the moral support of the League to the
humane and other social agencies that are opposing cruelty
to animals as inflicted in the production of certain films, was
adopted.
Exhibitors are asked by the terms of the resolution not
to display pictures depicting cruelty to animals.
Thursday morning was devoted to the parade, plans for
which had been in active preparation during the fore part of
the week.
The line was formed at Memorial Hall at 10 :30. A long
string of gaily decorated automobiles, some almost covered
with flags and colored bunting, wended its way behind a large
band through the streets of the city.
The parade impressed the throng with its picturesque ap-
pearance. One of the features of the event was a flying
squadron of riders, whose horses were elaborately ca-
parisoned for the occasion.
At the conclusion of the parade, judges awarded numerous
prizes. Mr. Rabery, of Dayton, received the prize for the
tallest exh.bitor attending the convention ; for the fattest ex-
hibitor, G. W. Hill, of Cincinnati; the shortest, S. B. Potter;
the lightest, T. P. Finnegan, Jr., of Dallas, Texas ; and the
oldest, J. J. Reider, of Jackson, Mich.
Many of the visiting exhibitors went out to see the Soldiers
Home, in the afternoon, while others made a trip to Lake-
side Park, the amusement resort of the city.
A large crowd assembled here to meet the Essanay play-
ers, who had come on from Chicago in the morning. The
representatives of the company were Gerda Holmes, Jack
Travers, and Wallace Beery. This was not the.r first greet-
ing for the day on the part of numerous admirers, as they
had been already warmly received at Memorial Hall in the
morning.
AT the Friday session it was decided to leave the selec-
tion of the next convention c ty to the discretion of the
executive committee. There was no intimation as to the city
likely to be picked out for the convention of 1915, though a
few tentative suggestions were made by a few members In
informal discussion of league matters after the adjournment
of the convention. Judge Tugwell thought that Los Angeles
or San Francisco might find favor, at least with exhibitors
west of the Mississippi.
A banquet was held on the roof of the Algonquin Hotel,
Friday night. The attendance was small, there being only
seventy-five exhibitors present. This was due to the fact
that many of the visitors were obliged to return home on
account of the pressure of business afifairs in their respective
cities.
Those who did attend, however, made up in enthusiasm for
the lack of numbers. The roof was tastefully and appro-
priately decorated for- the occasion, and the visitors sat down
to a spread that did credit to the committee hav.ng this part
of the week's entertainment in charge.
EXHIBITORS AND THEIR WIVES ON THE STEPS OF THE CONVENTION BUILDING, DAYTON
THE MOTION PICTURE NEWS
29
Governor James M. Cox, of Ohio, was the principal speaker.
He spoke of the universal harmony which now seemed to
prevail among the reunited associations, sentiments which
made a strong appeal to the members of both organizations,
who had agreed to burj- the hatchet and henceforth sit
down in peace.
THE governor touched on another matter which, how-
ever, was not so acceptable to the listeners. This was
censorship. He declared that state and local censorship was
necessary for the uplift of the industry, using in substance
the arguments which the retiring president, M. A. Neff, had
advanced on all possible occasions during his regime.
The governor's remarks were answered by Joe Farnham,
of the All-Star Company, who confuted them with facts and
logic. Outburst of applause greeted his remarks.
Governor Cox, however, with the adroitness of the skilled
politician, sauvely retracted his own views. His second ad-
dress was a credit to his ability to trim his sails to every
veering wind rather than any real conversion to his op-
ponent's opinions.
At the Friday session of the convention the seven harmony
delegates representing the International Motion Picture Asso-
ciation were granted the privilege of the floor, and addressed
the assembly.
JUDGE TUGWELL made a stirring speech in favor of
amalgamation, and his remarks were greeted with rounds
of applause. He thought that with consolidation assured,
the future of the organization would bring forth untold bene-
fits to not only members of the Association and League but
every man connected with the industry.
He declared that this forward movement now in order
would see the promotion of harmonious relations far reach-
ing in the general welfare of the business.
In the days of convention week following the plan, dis'
cussed on Tuesday, for holding the next exposition under
the auspices of manufacturers instead of exhibitors, con-
siderable variance of opinion found expression.
Some of the exhibitors were in favor of the move, feeling
that an exhibition under the sole management of manufac-
turers might bring about an enlargement of the scope of the
work attempted at previous expositions.
THE exhibitors in favor of this proposed move also ex-
pressed the view that the proposition designed to interest
manufacturers not represented at the Dayton convention
would undoubtedly prove the means of making the next
trade exposition larger and better than any in the history of
the motion picture business.
Details of this proposal to have manufacturers manage
future conventions appear on another page.
Visitors left Dayton feeling that the intention of the As-
sociation to discourage the use of premiums for promoting
patronage was another move in the right direction ; and the
resolution urging exhibitors to charge ten cents admission
whenever practicable was another matter which made a
strong appeal. The recommendation which had been made
for all exhibitors to make their programs uniform for the
purpose of avoiding ruthless and ruinous competition occu-
pied the attention of the returning delegates.
The work of perfecting the amalgamation of the two
organizations, so that harmonious and effective progress
toward the ends the exhibitors have in view, will go for-
ward at once.
It is expected that steps will be taken before long to
push the National Board of Trade idea further, which on
account of the other immediate matters before the con-
vention was relegated for future consideration.
A GROUP OF OFFICERS AND DELEGATES AT MEMORIAL HALL, DAYTON
30
THE MOTION PICTURE NEWS
Conventionalities
Side Lights on Exposition Personalities — Some of the Well-Known Men of the Industry Who Were
Seen on the Floor — The Trials of a Speech-Maker — Joe Farnham's Name Spelled
Three Different Ways in Dailies Reporting His Address
FOR the first time in all his film experience Joe Brandt
was not the human dynamo he always is at a con-
vention. He did not get out a Universal daily. Joe
was in active evidence, however. He made some rattling
speeches before the exhibitors and manufacturers, and
w^as generally in the center of every convention group.
Also in prominence as a speaker was Joe Farnham, the
All-Star representative. There was no mistaking Joe's
presence, but the local papers did miscall his name — as
Joe Farnheim, of
New York ; Joe Fore-
man, of Chicago ; and
Joe For'em, of In-
dianapolis. His speech
at the banquet, in
which he made Gov-
ernor Cox backwater
on censorship, was
the hit of the con-
vention.
Harry Reisenbach,
representing Lasky
Features, pulled
down the publicity
laurels of the conven-
tion— in fact, of this
or any previous con-
vention. His prize
beauty contest kept
the Lasky name and
fame on the first
page of the Dayton
"Herald" throughout
the entire convention,
and for a week fol-
lowing.
Judge Tugwell, of
Los Angeles, Cal.,
one of the International delegates at Dayton, has traveled
over 14,000 miles since June 1, to be present at the New
York and Dayton conventions. For genuine exhibitor and
organization interest this makes the record.
PROMINENT Oklahoma exhibitors present were: Tom
H. Boland, Empress Theatre, Oklahoma City, and L,
W. Brophy, president Yale Theatre Company, Muskogee.
In the Illinois delegation were G. Luttrell, of Jack-
sonville, 111., president of the Illinois State Branch No. 2;
W. W. Watts, of Springfield, treasurer; and Thomas W.
Leonard, of Johnson City, first vice-president. Included
in the Illinois delegation are: C. J. Law, of Paine, 111., and
Edward Kunz, Springfield, delegates, and D. Robmson,
Peoria, national vice-president.
The Famous Players' booth excited much favorable
comment for its artistic and interesting exhibit. Beauti-
ful enlargements of photos and paintings of Famous
Players' stars had been specially prepared by the Afrida
Studios, New York. William Burlock was in charge.
P. S. Lewis, of New York, who is with the Warner
Feature Film Company branch at Lexington, Ky., had a
booth at the exposition. Warner's features are shown
at the Ada Mead Theatre in Lexington, managed by J.
Orrin Donovan, a Dayton man who was formerly man-
ager of the Colonial Theatre. Donovan was in that city
attending the exposition events.
GEORGE H. WILEY IN ACTION AT DAYTON
Mrs. Virginia E. Yard, a delegate from Wellston. Ohio,
owns a theatre with a seating capacity of 1,000.
Four years ago JMrs. Yard took charge of one theatre
in Wellston. Her husband had operated it up to the time
of his death. During summer and between dates with
road attractions, she runs it as a motion picture house.
A MOST interesting exhibit was the huge, solid brass
frame made on special order by George W. Arm-
strong, president of
the Theatre Spe-
cialty Alanufactur-
ing Company, of
Cleveland. It stood
at the entrance of
the hall and excited
much comment for
its workmanship and
attractive appear-
ance.
The Bartola Musi-
cal Instrument Com-
pany deserves untold
credit for its enter-
price. Its separate
entertainment, run
on the Kaiserhof
roof garden, was an
exposition all in it-
self. No convention
event was more
steadily attended or
more enjoyed. The
Bartola toy balloons
were in evidence
everywhere.
A crowd of enthu-
siastic Pearce boost-
ers at the convention included: Dr. W. A. Herbst, presi-
dent of the District of Columbia League; H. M. Crandall,
J. P. jMorgan, Maurice Davis, Fulton Brylawski and John
Payette.
Fulton Brylawski, of Washington, D. C, was strong
for harmony and for holding out the olive brance to the
International League.
An active and enthusiastic exhibitor present was Mrs.
Thorpe, of Richmond, Ind. A photo and description of
her new $40,000 theatre will shortly appear in these pages.
The Mott-LeGaige Animated Advertising Company did
a rushing business at the exposition. Representative
Harry Levey sold state rights for Ohio to the Columbus
Theatre Equipment Company, and for Michigan to George
Weeks, of the. Universal Film Exchange, Detroit.
CL. HULL, who had charge of the Selig display, made
• his thoroughgoing showman experience count dur-
ing the convention. The Dayton papers carried full-page
advertisements of "The Spoilers," and the city was posted
from end to end with handsome lithos.
Al Lichtman stopped at Dayton on his way to St.vLouis,
and greeted his many friends among exhibitors and man-
ufacturers alike.
New York exhibitors prominent at the convention were
William Hilkemeier, Grant W. Anson, Adolph Weiss,
R. L. McNabb and S. H. Trigger.
THE MOTION PICTURE NEWS
31
Clyde A. Morrison, general manager of the American
miction Picture Directory Company, of Chicago, was one
of the most active and successful workers present. His
fat bunch of advertising contracts and his long rolls of
subscriptions appear sufficient to seal the Directory's suc-
cess. . The opinion generally expressed is that such a
book is a necessity within and without the entire trade.
Thomas T. Wiley, the able representative of the Nov-
elty Slide Company, played a prominent part both in the
manufacturers' hieetings and with his display on the ex-
position floor. The latter was most varied and interest-
ing. Novelty slides were very much to the fore.
BRINGING on the Essanaj' players, Gerda Holmes,
Richard Travers and Wallace Berry, was by no means
the only thing V. R. Day did to make prominent the ex-
position and the Essanay name. The local papers car-
ried Essanay advertising and much Essanay press mat-
ter, and as for V. R. Day, he was everywhere.
E. H. Burns, of the Peerless Film Exchange, Chicago,
drove to Dayton in his car and consumed a good deal of
gasoline entertaining throughout the convention. He re-
ports excellent business throughout his territory-.
The hot weather in Dayton gave to Ernst Glantzberg
an excellent opportunity. His Typhoon fans cooled and
ventilated the entire exposition hall, besides making one
of the sightliest and largest exhibits. The big twelve-
foot Typhoon fan attracted general attention.
E. E. Fulton, who has the rare knack of never forget-
ting a face and name, was about greeting his many friends.
Mr. Fulton's big supply house in Chicago is one of the
best expressions of the picture industry and its growth.
HJ., or "Baron" Hoffman, manager of the Ernemann
• Photo-Kino Works, was an active exhibitor and en-
tertainer. The Im-
perator projection
machine excited
much interest, as did
also his display of
cameras and acces-
sories.
The Nicholas
Power booth, one
of the largest in the
accessory division,
was well looked af-
ter by Herbert Grif-
fen, B. Bohannon
and F. Sweet, the
well - known travel-
ing representatives.
O. F. Spahr, gen-
eral manager of the
Enterprise Optical
Company, reported
excellent business in
1914 model Motio-
graphs, also the
probable closing of
an important quan-
tity order.
W. C. Kunzman
was present, repre-
senting the motion
picture department of the National Carbon Company, of
Cleveland.
F. O. Nielsen, proprietor of the Parkway Theatre, Chi-
cago, and one of the leading state rights buyers in the
country, made his genial presence felt throughout the
convention.
Among the Washington, D. C, motion picture men who
enjoyed the Dayton convention were Dr. William P.
Herbst, president of the District of Columbia Exhibitors
THE TYPHOON FAN COMPANY'S EXHIBIT AT THE EXPOSITION
League; Harry Crandall, president of the Crandall Amuse-
ment Company and secretary of the local Screen Club;
Joe ^Morgan, manager of the Princess; and Morris Davis,
manager of the M Street Theatre.
George Blair, of the Eastman Company was, as usual,
quietly but omnipresently in evidence, with his urbane and
good-fellowship ways.
The Rudolph Wurlitzer Company, not only occupied
the center of the stage at the exposition, but all the stage.
The $10,000 Hope-Jones Unit Orchestra was the big ex-
hibit at the convention, and furnished the only music in
the main hall. In addition there were six kinds of smaller
Wurlitzer instruments.
S. B. Kramer, F. E. Hammer and H. Charnas looked
actively and ably after the interests of Warner's Features.
Some current features were shown.
The new Rex Film Renovator machine was shown in
action, cleaning films to the top notch of newness. This
machine has sold almost on sight since recently put on
the market. R. D. Hanish and W. C. Moore were in
charge.
Sales Alanager H. B. Coles and Traveling Representa-
tive D. F. Cowan had charge of the Simplex booth, in
which were displayed Simplex 1914 models and some new-
attachments such as aluminum pedestals, etc.
John Pelzer, at the Pathe booth, distributed handsome
celluloid covered memo books and photo cards. This
booth was 'also shared by the Eclair Film Company.
W. R. Scales, of Chicago, assisted.
Sidnej' Newman had charge of the Newman Manufac-
turing Company booth, with a complete display of brass
railings, frames and ticket choppers. The Newman Com-
pany is always prominent at conventions.
The Morgan Lithograph Company was represented by
Aliss L, Bruce, of Cleveland, throughout the Exposition.
Atsco, Inc., re-
ports a very nice
volume of business.
They had several of
their cleverest sales-
men on the job,
headed by Robert T.
Kane, president, and
they , succeeded in
closing the follow-
ing large orders and
numerous smaller
ones :
The Marion Photo
Play, Marion, Ohio:
Complete equipment
consisting of two
Simplex machines,
one Radium Gold
Fibre screen, one
motor generator set,
a brass lobby dis-
play, and one ticket
chopper, etc.
Picture Theatre,
Knightstown, Ind. :
One Radium Gold
Fibre Screen, one
Simplex machine,
one Compensarc,
and other articles of theatre equipment which totalled to
a considerable figure.
Lyric Theatre, Dayton, Ohio: One Radium Gold Fibre
screen and one Drumona musical instrument to augment
its musical features.
Victoria Theatre, Dayton, Ohio: Full equipment con-
sisting of one Radium Gold Fibre screen and two Simplex
machines.
(Continued on page 59)
32
THE MOTION PICTURE NEWS
I. M. P. A. Harmony Delegates Submit Report
Inform Members of the Means by Which Consolidation Was Brought
About — Predict Membership of Ten Thousand — Board of
Trade in Sight
SPOKANE WANTS SPOKANE-
MADE PICTURES
Special to The Motion Picture News
Spokan-e, Wash., July
Spokane-made pictures are coming
into demand in the local houses and
increasing numbers are being turned
out to supply the call.
James McConahey, manager of the
American and of the Best, who is an
experienced photographer, has added
news pictures to his regular bills.
In addition, a monthly baby contest,
which he conducts at the American,
includes a provision that motion pic-
tures of the leading contestants shall
be taken and exhibited on the screen.
The Southern Sun Film Company,
a new concern which has established
headquarters and studio here, has
completed its first reel, a news film.
The Southern Sun's first posed pic-
ture, a two-reel film, is said to be
nearly ready for exhibition. It is
called "When Betty Marries."
Betty Thorpe, formerly a Spokane
newspaper woman, is heading the
feminine end of the cast. Elvo Def-
fenbaugh has the male lead.
"FLY-SWATTING" HELPS
BUSINESS
Kansas City, Alo., July 16.
The "swat the fly'' movement recently
took hold of Arkansas City, Kan. And
when it came E. H. Hill, manager of
the Rex Theatre there, saw a chance for
some worth-while advertising. So he
posted notices of an afternoon matinee
especially for boys and girls. The ad-
mission price was to be one hundred
dead flies for each child.
Boys and girls trampled over one an-
other in their efforts to have their flies
counted first on the day of the matinee
and it was, of course, a busy one for the
fly swatters. The number of flies pre-
sented at the doors was 25,000.
Mr. Hill is planning a continuance of
the experiment — Ijoth for the sake of the
health of the town and the free adver-
tising that is in the scheme.
SUES OMAHA LEAGUE HEAD
FOR $10,000
Special to The Motion Picture News
Omaha, Neb., July 1.5.
Because he reported to the Social
Service Board, which regulates motion
picture houses witli the co-operation of
the exhibitors themselves, that Joseph
Koehlburg, proprietor of the Palm The-
atre at 1320 Douglas street, was using
too sensational pictures, Samuel Gold-
berg, president of the local branch of
the M. P. E. L. A., has been sued for
$10,000.
Mr. Koehlburg alleges he was harmed
$10,000 worth by the oljjections raised
by the board after Mr. Goldberg had
reported him. The case will come up
for trial in September.
THE seven harmony delegates of
the International Motion Picture
Association, elected at the New York
convention last month for the pur-
pose of attending the session of the
iMotion Picture Exhibitors League of
America in Dayton, With a view to
healing the breach between the sev-
ered organizations, have, now that
tl\eir work is successfully accom-
plished, submitted a report to the
members of the Association, outlin-
ing the scope of their efforts while
representing the body in Dayton.
It follows:
To the Members of the International
Motion Picture Association.
Pursuant to a resolution passed at
the New York Convention, the mem-
bers of your committee elected with
full power to bring about an amalga-
mation of the two national organiza-
tions, met at the Dayton Convention
of the M. P. E. L. of America, on
Monday, July 6, and proceeded with
the business in hand, with the follow-
ing members present:
Samuel H. Trigger, N. Y., chair-
man; F. J. Rembusch, Indiana; Sam
Bullock, Ohio; Judge Tugwell, Cali-
fornia; Fred J. Herrington, Pennsyl-
vania; and William J. Sweeney, Illi-
nois.
Chas. H. Phillips, president of
the I. M. P. A., ex-officio of the com-
mittee, made up the full committee
of seven — Delegate Thomas Furniss,
of Minnesota, being delayed in transit.
A proposition was made at the first
joint committee meeting with the
M. P. E. L. of A. committee in the
form of a resolution presented by
Delegate Bullock that this committee
cannot amalgamate with any organi-
zation tmder the terms of the resolu-
tion by which we were elected, unless
the said organization is opposed to
all forms of legalized censorship.
The second resolution by Delegate
Herrington provided "That it be to
the best interests of all concerned
that we recommend that the only
method of amalgamation possible
will be by the elimination of the offi-
cers of both the organizations; and
the control of the amalgamated forces
should be vested in a national execu-
tive board comprising the member-
ship of the executive boards of both
organizations."
The above resolution opened the
way for consideration of amalgama-
t'on plans by the convention body,
and after several days earnest effort
by the committee with counter propo-
sitions from the convention it was
decided to "stand pat" for four rep-
resentations upon the executive board
of the M. P. E. L. of A. and recom-
mend a cessation of hostilities be-
tween the two bodies.
This proposition was rejected and
accompanied by an ofi^er of two rep-
resentatives to be appointed by the
incommg president. This proposition
was in tu.n promptly rejected by
your committee and ^at a final meet-
ing on Thursday, pievious to the de-
parture of delegates Herrington and
Furniss, it was agreed to "stand pat"
for four representatives or no amal-
gamation. This was finally agreed to
by the convention body on Friday,
and our committee nominations for
the new executive board of the
M. P. E. L. of A. were accepted by
unanimous acclimation by the con-
vention. They are as follows:
Charles H. Phillips, W^isconsin;
Wm. J. Sweeney, Illinois; Judge
Tugwell, California; and Fulton
Brylawski, Washington, D. C.
Messrs. Herrington and Furniss
stated before leaving that they had
no desire to serve, but agreed to a
"stand pat" for four "propositions."
Chairman Trigger said New York
did not seek any honors.
The committee succeeded in having
the convention endorse the principle
measures passed at the I. Al. P. A.
convention including the National
Board of Censorship resolutions, and
every member of the new executive
board of nine is a staunch supporter
of the New York National Board.
The result of the work of your
committee and the convention body
at Dayton means that the object for
which we have fought so long has
been accomplished. "Principles, not
Individuals" is our future watchword.
From now on we get a new deal in
everything. It is no longer "Let's
get together." We are together, and
such being the case, legalized censor-
ship is doomed; a national board of
trade is in sight and a membership
of ten thousand united exhibitors is
quite possible by the time the next
annual convention is held. Let every
friend of the cause put his shoulder
to the wheel. There is no longer any
excuse or reason for remaining out
of the parent body, or unatt iched.
Let us again unite, co-operate and
fight against the common enemy.
Sam Bullock,
Secretary of Committe on Amalga-
mation.
BAN ON THE COUNTRY STORE
Special to The Motion Picture News.
Syracuse, N. Y.. July 16.
Police Censor Edward Smith has
received orders from Chief of Police
Martin Cadin to the effect that ar-
rests will follow the attempt to use
coupon tickets and give away prizes.
The country store has, therefore,
passed into oblivion in Syracuse, but
in its stead exhibito>s have introduced
the "voting contest."
The Happy Hour Theatre just end-
ed a voting contest in which Manager
Filzer gave away a Maxwell touring
car and a runabout to the successful
contestants.
THE MOTION PICTURE NEWS
33
NEW PENNSYLVANIA BUILDING CODE IS READY
Rules Are Immediately Effective
Room Provisions — Obstruct!
ing — Portable Booths
Srccial to The Motion Picture News
Harrisburg. Pa.. July 16.
RADICAL restrictions for the
construction of all future mo-
tion picture theatres in Pennsyl-
vania, it is announced by Professor
lohn Price Jackson, head of the l^c-
jjartment of Labor and Industry,
were adopted by the State Industrial
Board at a meeting here Wednesday,
July S.
The Industrial Board is a commis-
sion created by an Act oi the Legis-
lature and appointed by Governor
John K. Tener, wi:h autho.ity to
make rules and regulations for the
government of the const.uct'on of
motion picture theatres, as well as
industrial enterprises, and to pre-
scribe means of enfo c.ng such pro-
visions.
The adoption of the rules for the
construction of motion picture the-
atres had been awaited with intense
interest by prospective builders, and
it removed much doubt that stood in
the way of a great deal of theatre
construction work, for theatres are
being built now at the rate of 1,000
to 1,200 a year in Pennsylvania. The
builders had been eager to get specific
instructions as to what the Industrial
Board requires.
THE rules adopted are immediately
efifective. They cover twenty
closely printed pages and are selected
from recommendations made by a
committee of twenty men represent-
ing various film companies, theatre
owners and kindred interests through-
out the state. The rules are not all of
them necessarily mandatory, but more
in the nature of recommendations to
builders, outlining as they do what
the Board's ideas are regarding sa.'e
theatre construction.
They will be placed in the hands
of theatre men throughout the state
and the latter will have an oppor-
tunity to raise any objections they
may see fit between now and the date
of the next meeting of the Industrial
Board, soon to be announced, at
which the Board will prepare a more
concise code, which will probably be
made mandatory by enactment in the
session of the legislature to be held in
the winter.
Some of the most important fea-
tures of the rules adopted and which,
though characterized as "recommen-
dations." will hardly be ignored by
builders, have been culled by the
correspondent of The Motion Picture
News from the long list, and stripped
of their technical verbiage. It is
pointed out by Commissioner Jack-
— Theatres Over One Story in Height Must Be Fireproof — Standing-
ons in Lobbies Forbidden — Electricity Must Be Used for Light-
Prohibited — Will Submit Code to Legislature this Winter
son that these rules apply to all the-
atres to be erected hereafter, and not
to theatres already in existence save
when the latter are altered or re-
modeled at a cost of half of the origi-
nal expense of construction exclusive
of ilie cos; of foundations.
THE rules provide that no theatre
of. other than fire-proof eonstructioii
may be more tlian one story in height.
In no n,otion picture theatre will bal-
conies be alloivcd. Steps and stair-
ways are prohibited in all cases
except when they lead to an office,
smoking-room, check-room or retir-
ing-room. In this connection the
luies say:
■'Dififerences in levels shall be over-
come by inclines having a rise of not
more than one foot in ten.'"
Mirrors are absolutely banned in
any part of the theatre, save the
lobb}% and there they must be not
larger than 300 square inches. No
architectural feature to give the ap-
pearance of a doorway, windows, cor-
ridors, hallway or passageway, where
none exists, is permitted.
It is further prescribed that "the floor
level of the highest row of seats shall
not be more than five feet above the
sidewalk level and the floor level of the
lowest row of seats shall be not more
than six feet below the level of the
same sidewalk."
Standing room is not to be absolutely
barred in the motion picture theatres
in Pennsylvania. A rule says :
■'No person except the necessary at-
tendants shall be allowed to stand in or
occupy any aisle, corridor, hallway, pas-
sageway or exit while such building is
open to the publ.c; but a space may be
reserved back of the last row of seats
in which not more than twenty pcrceni
of the total seating capacity will be per-
mitted to stand, provided that there
shall be at least three square feet of
floor area for each person standing.
Such space, however, shall be separated
from main aisles by approved railings
and shall be directly accessible to at
least two nearby exits."
ANOTHER regulation prescribes that
"the principal entrance corridor
shall be unobstructed by booths, easels
or obstructions or impediments of any
kind, except that ticket booths will be
permitted provided they do not ob-
struct or reduce the required exit space.
Pictures or lithographs may be hung
on the walls of the principal entrance
corridor, provided that they do not pro-
ject more than six inches into the cor-
ridor and that they do not project into
the required width of the entrance cor-
ridor. In addition unframed lithographs
may be suspended from above, provided
that the lower edges do not come within
seven feet of the floor.
A platform will be permitted in lieu
of a stage of not more than eight feet
in depth, but no movable scenery can
be employed in such a case.
It is specified that all fuses and
switches shall be enclosed in boxes sur-
rounded by two thicknesses of fire-proof
material. All electrical equipment shall
be installed subject to the approval
of the Department of Labor ^nd In-
dustrj'. No lights of any kind save
electricity may be employed in a theatre,
and all wiring shall be carried in prop-
erly grounded conduits.
AN interesting regulation is that every
part of a theatre "shall be lighted
during all exhibitions and until the en-
tire audience has left the premises so
that a person with normal eyesight
shall be able to read Snellem's Standard
Test Type (40) at a distance of 20
feet, and type (30) at a distance of 10
feet; normal eyesight mean ng ability to
read type (20) at a distance of 20 feet
in daylight. Theatre men are wonder-
ing whether this means the lights can-
not be turned out during the display of
a picture. Cards showing types 20, 30
and 40 shall be displayed in the pr.n-
cipal corridor or hallway, together with
a copy of this regulation."
Portable motion picture machine
booths will not be permitted in any the-
atres in Pennsylvania. Specific regula-
tions are made governing the number
of exits, fire prevention devices and so
forth, and detailed technical instruc-
tions are given for the guidance of
architects in planning practically all
features of theatre construction. Only
hot water or steam heating systems will
be permitted and there are specific in-
structions as to width of aisles, num-
bers of exits and arrangement of courts
on the lot on which a theatre ;s built.
One provision which is practically
certain to be made mandatory is :
"Before work shall be commenced on
the erection of any motion picture the-
atre, the owner shall submit to the De-
partment of Labor and Industry at
Harrisburg, two complete sets of plans
from architect's drawings, and such
plans shall be approved hy the depart-
ment before such work shall be com-
menced. Where all information as to
the character of the work and materials
is not indicated on the plans, separate
specifications shall accompany the plans.
"All plans not accompanied by de-
tails drawn to a scale of at least three-
eighths shall be drawn to a scale of at
least one-eighth of an inch, and shall
34
THE MOTION PICTURE NEWS
Edison Wrecks Trains for Thriller
WHEX Charles Brabin, the Edison
director, set out for Long- Island
a few days ago with his three camera-
men and a group of Edison players to
film a train wreck scene for a multiple
ments flying in all directions, were all
gotten by the cameramen. Fortunately,
no one was injured, not even Gertrude
McCoy, who shot down the side of a
mountain in her automobile and along
THE WRECK FOR "THE PRESIDENT'S SPECIAL," EDISON MULTIPLE
show accurately and clearly the location
and dimensions of the building and of
the lot upon which it is situated, and
the location and dimensions of all the
exits, aisles, passageways and standing
space; the length and width of each
part of the building; all elevations
showing inclines and floor pitch; the
arrangement of the seats showing the
number of rows and the number of
seats in a row, together with the dimen-
sions of the seats and distance between
rows ; also the dimensions of floor
beams and wall supports." AH radia-
tors and projections in side walls shall
be clearly indicated, and also the loca-
tion and construction of the heating
plant, motion picture machine booth,
lighting apparatus and electric wiring,
and all fire equipment.
"T-T7HEN any theatre shall have been
W completed and ready for occu-
pancy, before it may be opened to the
public it shall be the duty of the owner,
agent, lessee or proprietor to first file
with the department of Harrisburg an
affidavit stating that such theatre has
been erected in accordance with the
plans as approved by the department."
The Industrial Board consists of :
George S. Comstock, Mechanicsburg ;
James C. Cronin, Philadelphia; John P.
Wood, Philadelphia; Mrs. Samuel Sam-
ple, Titusville; John Price Jackson,
chairman, and Louis A. Irwin, acting
secretary.
The members of the committee who
made the recommendations on which
the new rules are based, are : Edgar
A. Wiemer, president, Pennsylvania
State Building Code Commission, Le-
banon; Edwin Clark, chief, Bureau of
Building Inspection, Philadelphia; S. A.
Dies, chief. Bureau of Building Inspec-
tion, Pittsburgh; W. Clarence Beatty,
347 Fifth avenue, Pittsburgh; L. W.
Rittenhouse, president, Pittsburgh Ex-
hibitors League Protective Association,
Pittsburgh; James Delves, secretary.
Motion Picture Exhibitors Association,
Pittsburgh; George W. Bennethum,
Inter-State Film Company, Reading;
Samuel F. Wheeler, Philadelphia Ex-
hibitors League Protective Association,
Philadelphia; M. H. Hite, Pennsylvania
Federation of Labor, Harrisburg; W.
T. Stewart, American Seating Com-
pany, Philadelphia; C. Harry Kain,
architect, Harrisburg; William H. Hoff-
man, The Hoffman Company, archi-
tects, Philadelphia: J. S. Mallory. fire
marshal, Philadelphia; J. WlUiam Mor-
gan, deputy state fire marshal, Harris-
burg; Wm. Walter Johnston, supervis-
ing expert, Pennsylvania State Building
Code Commission, Lebanon ; R. M. Pen-
nock, mechanical engineer. Department
of Labor and Industry, Harrisburg; J.
H. Walker, civil engineer, department of
Labor and Industry, Harrisburg; Lew
R. Palmer, chairman, chief inspector,
Department of Labor and Industry,
Harrisburg. V. H. Berghaus, Jr.
release, "The President's Special," his
one thought was of the enormous and
unprofitable expense that would be in-
curred if his plans should in any way
become frustrated. But Brabin was re-
lieved of all worry after a beautiful
take had been made of one of the most
thrilling train wrecks ever reproduced
on film.
The engineers, jumping into prepared
beds along the tracks while the two
trains were speeding at the rate of
forty miles an hour toward each other,
the collision and the splintered frag-
an unleveled road at breakneck speed
in a race with the train in a vain effort
to avert the collision. When the ma-
chine struck a bump in the road it
bounded six feet in the air and upon
reaching the ground was heading
straight for a tree. With her indomita-
ble nerve and presence of mind Miss
McCoy clung to the wheel and steered
the machine back on the road to con-
tinue the race.
Miss McCoy is reputed to be a daring
autoist, and manages her car through
congested sections of the city with skill.
Rochester Expects Harmony With Neff Out
W. A. Hubbard, Mentioned for Secretaryship at Dayton, Considers Organ-
ization Prospects Bright — His City Stayed with the Parent Association
Special to The Motion Picture News.
Rochester, N. Y., July 15.
WA. HUBBARD, one of the rep-
resentatives of Rochester at
the national gathering of motion pic-
ture men, has returned to his home
well pleased at many of the things
accomplished at the recent Dayton
convention.
Mr. Hubbard was mentioned for
the office of secretary, after the man
who was elected to that place de-
clined to serve, but pressure was
brought to bear on the man honored
with that office, and he, at length,
gave his consent to accept the nomi-
nation for the office.
The election of a candidate, to
v.'hom those opposed to M. A. Nefif
can have no objection, is expected to
work wonders toward bringing all
the factions together, so that they can
work in harmony' for the good of the
business.
Raising the suspension on those
who left the New York state body is
expected to bring these men back
into line.
'Tt remains to be seen what can be
accomplished," said I\Ir. Hubbard,
"but I think the prospects are bright
for a year of harmony, in view of the
action of the convention."
Rochester is one of the cities of
the state whose motion picture men
all remained with the parent organi-
zation, and who refused to side with
the bolters. Anything that* may tend
to bring the two factions together
will be welcomed by them, and they
look for much good to come from
the action of the convention in elect-
ing a new set of officers.
Arthur R. Tucker.
THE MOTION PICTURE NEWS
35
MONTANA EXHIBITORS HOLD FIRST CONVENTION
Drop '•Theatrical" from Official Title, Change Name to "Montana Exhibitors League" and Will Apply
for Admission to National Body — Last Year's Officers Re-elected — Will Treat with
Film Exchanges on Questions of Rebating
special to The Motion Ficture News
Butte, Mont., Jul}' 15.
LAST 3-ear's officers were re-elected
at the first annual convention of
the Montana Theatrical and Ex-
hibitors League. They are as follows :
President, Philip Le\x of the Ansonia
Amusement Company, Butte ; vice-presi-
dent, A. Heinecke, of the Bijou The-
atre, Lewistown ; secretary treasurer,
C. W. Eckhardt, of the Lyric Theatre,
Butte; directors at large, Frank N.
Jones, Star Theatre, Billings ; E. P.
White, Alcazar Theatre, Livingston ;
H. E. Rehfield, Miles Theatre, Mile?
City, and H. O. Clark, Alcazar Theatre,
Great Falls.
President Levy offered his resigna
tion, but it was refused and he was
unanimously re-elected.
Mr. Eckhardt, who has been acting
secretary during the convention in the
absence of William Cutts, the first sec-
retarj'-treasurer, was confirmed in office.
The convention closed with a ban-
quet given Monday night, July 8, by
Mr. Levy and W. S. Wood}-, manager
of the General Film Company in this
state, at the Silver Bow Club to the
exhibitors and their wives.
THE name of the league was changed.
It will in future be known as the
Montana Exhibitors League.
The word "Theatrical" was dropped
from the old name because it had pre-
vented affiliation with the Motion Pic-
ture Exhibitors League of America, the
national bodv.
Mr. Levy will make application for a
charter without delay to President
Pearce, of Baltimore, Md.
Later Mr. Levy will appoint a com-
mittee to consult the coming state legis-
lature on laws to govern exhibitors and
protect the public. A field man to bring
all exhibitors in the state into the
league will be appointed.
Co-operation with film exchanges to
secure rebates on the cost of the regu-
lar service during the showing of fea-
ture subjects was decided on.
FOLLOWING the banquet the visi-
tors were entertained at the Em-
press, the Ansonia and the American
theatres. The banquet opened at 7
o'clock, and was purely informal.
The two-day convention, which is the
first annual in Montana, opened at 2
o'clock, July 7, when Philip Levy, in-
cumbent president, made his annual ad-
dress. In the course of it Mr. Levy
said :
"I bid you all a hearty welcome to
our city, and, on behalf of the citizens
of this community, extend to you dur-
ing your visit a cordial invitation to
enjoy the freedom of the c'ty of Eutte.
"In extending this welcome to you I
cannot help but make a few sugges-
tions which I trust may be of some
assistance and guidance to you in your
deliberations.
"Our organization is about to cele-
brate its first annual convention. While
we are only in existence since October
last, we haven't had time to accomplish
very much; however, I think a great
deal of good has been done which is
evident by the proper spirit which you
have shown.
"In passing, I think it is but fitting
to observe that, since our last meeting,
our secretary and treasurer, William
Cutts, has left the city and is now a
resident of Spokane. I trust his resi-
dence there is only temporary, as he
was a faithful worker while here and
aided considerably in endeavoring to
fulfil all objects for which our league
was organized. Let us hope that he
will be with us again, but, in the mean-
time, it is incumbent upon us to elect
a new secretary and treasurer, as well
as a new president, as I do not feel
that I am in any position to again serve
you in that capacity.
" r BELIEVE at this time we shotild
1- take some steps for the election of
men to the legislature and to the va-
rious municipal bodies in the state who
will aid in securing the passage of laws
looking to the betterment of conditions
generally as regards moving picture
shows.
"There is much legislation which
should be enacted which will affect both
the moving picture exhibitor and the
public, and will result in the betterment
of conditions generally if enacted.
Without discussing the matter of those
laws, I sincerely trust you will take
some action along those lines at this
time.
"Another thing which I think should
MONTANA LEAGUE AND STATE ASSOCIATION MEN AT BUTTE CONVENTION
From left to right: G. H. Howard, of Big Timber, Mont.; Philip Levy, president of State League; C. W. Eckhardt, secretary -treasurer; A.
Heinecke, vice-president; Lewis E. Freeman, Great, Falls.
THE MOTION PICTURE NEWS
Los Angeles Censor Wants Federal Board
Chairman of Municipal Board Advocates Federal Control — Thinks Men
and Women Should be Appointed Through Civil Service
be considered at this time is the ques-
tion of less confusion, less conflict, and
more harmony among the various ex-
hibitors in the state. This is a mat-
ter which should and can be easily
remedied. All that is necessarj- is for
each of us to indulge in the 'give-and-
take' spirit.
"Forget all ideas of trying to outdo
j'our competitors: forget all ideas of
tr\-ing to make the public believe that
you are the only exhibitor in the com-
munity who is showing moving pictures
well worth the money and proceed upon
the theon,- that j'our competitor is giving
'value received' the same as j'ou are,
and that you are all engaged in trjdng
to uplift the moving picture business,
as well as trying to give something to
the public which will add to their
amusement. Make this your motto:
'Be a competitor, but not a fighter, with
you fellow-exhibitors.'
"In extending this welcome to you
it was not and is not m\- intention to
make a speech, but these obsen'ations
occurred to me while extending to you
this welcome, and I deem them of suffi-
cient interest to make these few sug-
gestions at this time. Again I assure
you that the freedom of the city is yours
and that it is with the greatest degree
of pleasure that I welcome you."
PLACING THE BLAME
Special to The Motion Picture News.
Syracuse, July 16.
In many quarters it has become a
habit to attribute a fire in the neigh-
borhood of a motion picture theatre
to the ignition of films. But if a
thorough investigation were con-
ducted in the majority of such cases,
no doubt the people always so ready
to lay the blame on picture theatres
would find that the accidents were
frequently due to other causes.
Edward Smith, the local, police cen-
sor of motion pictures, while«passing
the big Crescent Theatre building, on
South Salina street, noticed smoke
pouring from the windows of a tailor-
ing place on the second floor front.
Running upstairs, he got a small'
boy, lifted him over the transom, and
instructed him to open the door.
Someone had left the current turned
on in an electric flatiron and the table
caught fire.
SHOW FIRST RUNS OF
SERIALS
Special to The iloTiox Picture News.
Syracuse, N. Y., July 16.
The Savoy Theatre is showing all
of the big serials and first-run at that,
with the exception of the "Million
Dollar Mystery"' which is showing at
the Eckel Theatre first.
Harold ]\IacGrath, author of the
series, attended the first showing of
the "Million Dollar Mystery" at the
Savoy and it was necessary to use
force in order to handle the crowds.
Special to The Motion Picture News
Los Angeles, July 13.
CENSORSHIP of all films by a
national board under supervision
of the federal government is urged
as the necessitj' of the present time
and the future by I\Irs. E. K. Foster,
who has been chairman of the Los
Angeles municipal board of censors,
since its organization three years ago.
"Place sufficient power in the hands
of one disinterested body of men and
women appointed by civil service and
with recommendations as to their fit-
ness, and the question of censorship
will be solved," are the views of this
censor.
The conditions of the piesent day,
because of no head, causes unneces-
sary expense and duplication of work
which could be reduced to a mere
nothing if cared for by a federal
board, Mrs. Foster believes.
"In Los Angeles is a body of seven
who take turns about viewing films,
and then all get together and look
over and discuss what should be
eliminated," the Los Angeles chair-
man said concerning the work of the
censor boat'd. "Elimination of all
that is bad, in our opinions, we recom-
mend. If the exchange people refuse
we can then take the matter up with
the city prosecutor who has the
power, under the ordinance, to order
the section taken out. In very few
cases has the prosecutor been called
upon, as we have at all times tried
to work in harmony with the film men
and they have always been very cour-
teous and obliging.
"But it takes a lot of time to look
over on the average of twenty reels
of pictures each day, and some of the
Special to The Motion Picture News.
Elizabeth, N. J., July 16.
FRED RITZ, Jr., manager of the
Roof Garden Theatre, at 51-53
Broad street, has been experiencing
some trouble with the musicians'
union. Recently Mr. Ritz engaged a
union orchestra to entertain the audi-
ences in the garden on the roof of his
theatre, but it was found that the or-
chestra was not appreciated as much
as the piano alone, so it was elimi-
nated. Then the manager tried to
get two union piano players.
One was hired and he promised to
get another, but at the eleventh hour
m.embers have suffered from eye
strain, and all for the sake of insur-
ing the public that they will see no
immoral, sordid, or horrible films.
With the exception of the secretary,
who receives seventy-five dollars per
month which must include cost of
stationery, postage, and other minor
expenses, the members of the board
serve without pay. Another dis-
agreeable feature is that exhibitors,
film exchange men, and the public
do not look at all matters pertaining
to the work in the same light, and
consequently the censor board rooms
have proven a clearing house for ob-
jections of all.
"This censorship work is a thank-
less task, necessary because of the
absence of a state or federal body
with power for the rightful super-
vision of motion pictures."
Airs. Foster and Judge A. P. Tug-
v/ell, president of the Southern Cali-
fornia Motion Picture Men's Asso-
ciation, and national vice-president of
the International Motion Picture As-
sociation, are the only members of
the board who have served since its
organization. Judge Tugwell is in-
terested in a local film exchange.
The other members are: Miss
Florence Moore, secretarj-; Mrs. P. G.
Hubert, and Mrs. Mary N. Whipple,
prominent in matters pertaining to
civic improvement, education, and
women's clubs; E. T. Jorgensen,
whose duties as reporter on an after-
noon newspaper prevent him from
attending meetings; and E. T. Par-
sons, a retired business man who can-
not serve regularly because of defec-
tive sight.
J. G. Jessen.
the second man failed to show up and
a hurry call for another player was
sent to New York. The result was
that a woman was engaged and she
v.-as not a member of the union. The
union ordered the male player to
quit and he obeyed orders. Then a
non-union man was hired to succeed
him. Now, further action on the part
of the union is being awaited.
Mr. Ritz says h^ is perfectly will-
ing to hire union players but if these
can't be secured, he is not going to
cut out music from his program al-
together just to oblige organized la-
bor interests. John M. Hawkins.
Union Musicians Cause Trouble in Elizabeth
Fred Ritz, Jr., Engages Two, and Hires a Non-Union Piano Player When
One Fails to Appear — Laborites Object
THE .AIOTIOX PICTURE XEWS 37
FILM NEWS FROM FOREIGN PARTS
American Cowboy Pictures Popular with Spanish Audiences — No Educational Subjects Except in Con-
junction with College Lectures — Admission Fee Low in Malaga — Local Exhibitors Rent All Films
— Same Condition Prevails in Basel, Switzerland — The Swiss Like Indian and Wild West Plots
WITH the fullness and accuracy
which characterize the inves-
tigations conducted bj- the
United States government, the sub-
ject of the motion picture industry
abroad has lately been under the
scrutiny of American consuls in Eu-
rope. Three men, representatives of
the trained commercial observers em-
ployed in our consular service, sta-
tioned at Madrid and Alalaga. Spain,
and Basel, Switzerland, respectively,
have made a thorough investigation
of the situation in their localities and
forwarded reports to the Bureau of
Foreign and Domestic Commerce,
Washington. D. C.
The information, comprising data
carefull}' obtained by men whose
duty it is to give home manufacturers
and reporters accurate accounts of
trade conditions abroad, appears in
the current issue of the "Daily Con-
sular Reports," published by the
United States government. The mo-
tion picture articles follow:
MOTION picture theatres in the
Madrid district usually have a
seating capacity of 600 to 700, al-
though there are two in this citj'
which seat 1,000. In addition, when
the regular theatres of Madrid have
anj' week or period of time for which
no plays are booked, they fill in with
a special motion picture show, says
Consul F. T. F. Dumont. Madrid,
Spain.
We are told by the managers of
motion picture theatres that they en-
deavor to show from 3.000 to 3,500
meters (9.800 to 11.500 feet) at each
performance when but two a daj' are
given. This amount of films may be
made up of several plays or may be
one play in several acts.
If there are but two sessions per
day the afternoon performance begins
at 5 to 5:30 and the evening at 10 to
11:30; otherwise a continuous per-
formance beginning at 5:30 in the aft-
ernoon and running with slight inter-
missions to 1 a. m. is given.
In a several-film program, about
1.000 meters of film is new each day.
Scenes from the new films are shown
on billboards outside the theatre and
along the streets in order to draw
patronage, but alwaj-s on colored
posters.
Favored Subjects — Local Producers
The films most in favor are those
made up from historical novels or
incidents, such as "Quo Vadis?"
"The Three Musketeers."' "Sparta-
cus," etc., following which come war,
cowboy (American), detective, and
intrigue films, then scenic, comic,
educational, chases, etc.
The reading matter and announce-
ments must always be in Spanish.
Manj^ makes of films from Europe
and the United States are in use, but
the French and Italian predominate.
The onh- American films in great
favor are those showing Far-West
scenes with cowboys and partioularlj-
Indians.
Spanish children, who form half of
the audiences, are extremely fond of
Indian scenes. Other American films
such as comic, drama, etc., are con-
sidered crude in gestures and actions
compared with similar films from
European manufacturers. Films
showing weekly current events all
over the world usuallj"- have one or
two American scenes.
Educational films are little used.
At the great universities occasional
exhibitions ■ are given by some lec-
turer, but none at the public schools.
There are no trade papers devoted
to motion picture interests, and but
two manufacturers of films in this
consular district, which comprises
nearly half of Spain. Of the two.
Pathe Freres take Spanish scenes of
all kinds, while the Union Cinema-
tografica takes bullfights only.
Prices — Customs Duty
Alost of the films shown are second
hand, and prices for these are fixed
by agreement according to the con-
dition of the film. As to new films,
the usual price for one 400 meters
(1.300 feet) or less in length is 1 cent
per meter (3.28 feet) the first three
days and one-half of this amount
after that time. For films over 400
meters in length, 3 or 4 cents (ac-
cording to importance) the first three
daj's, 2 cents per meter the next
three, and after that time 1.6. 1.4 or
1.2 cents per meter according to
agreement. The price for seats in
the theatres is very low even for
films like "Quo \^adis?'' etc.
We are informed by the director of
the Spanish customs that films either
old or new are dutiable at 2 pesetas
per kilo (about .$0,175 per pound) net
weight, while motion picture machines
are dutiable as follows: The table
at 0.50 pesetas per kilo or $0.0438
per pound, net weight; the optical
part or parts at 10 pesetas per kilo,
or $0,875 per pound, net weight; the
balance of the machine at 3 pesetas
per kilo or $0,263 per pound, net
weight.
Films should be packed in tin
boxes to arrive in good condition.
Xo drawback is allowed on films re-
exported.
Low Admission Fee at Malaga
THERE are three permanent mo-
tion picture theatres established
in ]\Ialaga providing a combined total
seating capacit}' for about 1,400 peo-
ple, a new cinematograph theatre
under construction which is expected
to be opened in a month, and three
theatres which are occasionally used
for motion picture shows, saj's Vive-
Consul Thomas R. Geary, Alalaga,
Spain. All these use electricity.
Performances commence at 8
o'clock every night, including Sun-
day, and last until about midnight.
iNIatinee performances are given on
Sunda3's and holidays and are well
attended. The standard prices for the
best seats in the Malaga theatres is
30 centimos (about 6 cents) ; general
admissions are 15 centimos (3 cents),
while soldiers and children are ad-
mitted for 10 centimos (about 2
cents).
Higher prices are charged when
colored films of great length or high
artistic merit are exhibited. Among
the films of this class recently shown,
and which proved very popular, may
be mentioned "Quo ^'adis?■' Spar-
tacus. " and "Antony and Cleopatra."
The films which have become most
popular here of late are those which
represent plays of a romantic or melo-
dramatic nature. Local performances
generally consist of three, four, or
five short films of a varied nature
followed by one or two longer ro-
mantic or melodramatic plays.
Some of the latter are shown in
parts and continue for weeks or even
months. From 1,800 to 2.000 meters
(5.900 :o 6.560 feet) of rented film are
shown at each performance and ap-
pro.ximatel}- one-half of the program
is changed daily; at one theatre a
complete new program is a daily fea-
ture. The language reading on the
films is always in Spanish.
Films are Uncensored
In the order of popularity the kinds
of film shown at iMalaga are histori-
cal, tragic, intrigue, war, love, spec-
tacular, magic, comic, scenic, and
manners and customs.
The Pathe Weekly Gazette is one
of the most popular regular films
shown here. Presentations of rob-
beries, deeds of violence, and conflict
between criminals and the police are
frequently shown, there being no
board of censors in this district. Edu-
38
THE MOTION PICTURE NEWS
cational and industrial films are ex-
hibited from time to time and are
reported to be fairly popular.
Films are seldom developed locally,
as there is a lack of facilities for
doing the work. Operators are sent
by the larger producing companies
to take pictures for local theatres
whenever anything of special interest
occurs.
Bullfight films, showing well-known
toreadores, are among the most popu-
lar films depicting events of national
or local interest. As the local the-
atre owners can not afford to pur-
chase films outright all their reels
are rented from French, Italian, Ger-
man, or the few Spanish houses en-
gaged in film' production. The own-
ers of the local theatres state that
their weekly program costs from $160
to $180.
Films of French manufacture are
more in evidence than any other
make, and among these Pathe, Gau-
mont, and Nordisk are considered the
best.
The Italian films exhibited here are
produced by Pasquali and Aqulla Se-
lig. American films produced by the
Edison Company, the American Vita-
graph, the Biograph, and American
Kinema are frequently seen and very
v/ell received, although they can not
be shown as often as theatre owners
would like on account of the heavy
expense involved in getting them.
Practically all Films Rented
BASEL, a city of 145,000 popula-
tion, has eight motion picture
theatres, all private enterprises, ac-
cording to Consul Philip E. Holland,
Basel, Switzerland. The daily pro-
grams consist of 5,250 to 5,900 feet of
films, the performance opening at
2:30 p. m. and closing at 10:30 p. m.,
with changes weekly either on Thurs-
day or Saturday. Machines and lights
are operated by electricity.
Practically all films shown in Basel
are rented from agencies in Zurich,
Geneva, or Berlin. As most of the
theatres are conducted by men who
own like theatres in other cities
rental contracts for films are usually
made to run for several weeks.
Some of those owning several the-
atres occasionally buy films for their
own use and afterwards sell or rent
them to smaller concerns. The larger
picture theatres are also agents for,
or dealers in, complete motion picture
outfits.
The best patronized films are those
with detective plots or American In-
dian and Wild West themes. These
are usually American films. Others
come in favor in the following order:
magic, scenic, comic, and love and
intrigue. While the Swiss enjoys to
the fullest extent the tragic in music
he likes the melodramatic in motion
pictures least of all. No American
films are received direct, but are ob-
tained through European agencies.
The film language should be in Ger-
man.
Weekly Rental Charges
Makes of films now being shown
are Gaumont, Pathe, Eclipse, Pas-
quali, Bioscope, Edison, Imp, Eiko,
Meester, and Projektion. Rental prices
for films vary. For the better grade
of films 4 cents a foot is paid for the
first week, with a declining scale to
one-fourth of 1 cent a foot for the
last week.
The average lease for a film is for
10 weeks, 15 weeks being the maxi-
mum. In some cases where there is
a demand for special features as much
as 10 to 15 cents a foot is paid per
week for films.
There are a few private owners of
motion picture cameras in Basel, who
occasionally take special local fea-
Special to The Motion Picture News.
New Orleans, July 15.
A SPLENDID opportunity for
some motion picture concern to
make a film of the story of "Evange-
line" at little expense is to be offered
at a great celebration to be held at
Lafayette, La., next year to com-
memorate the one hundred and six-
tieth anniversary of the expulsion of
the Acadians from Nova Scotia by
the English. The celebration will be
held in the latter part of May or the
early part of June, 1915, in connection
with the closing exercises of the Lou-
isiana Industrial Institute.
At a meeting of the leading Aca-
dians of the parish — which corresponds
to a county in other states — and of
other parishes through Louisiana,
there has been organized the Acadian
Pageant Company, which will have
control of the festival. The company
has been capitalized at $1,200 and 400
shares will be sold at $3 each to pay
the preliminary expenses of the
pageants.
The following men compose the
board of directors: E. L. Gilchrist,
Dr. E. L. Stephens, Judge William
Campbell, Major P. L. DeCluet,
Julian Mouton, C. O. Mouton, C. M.
Parkerson, Dave Pelletier, J. P Co-
lomb, Dr. F. E. Girard, Dr. R. D.
Voorhies, Florent Sontag, Dr. N. P.
Moss, B. F. Martin, T. M. Boissat,
R H. Broussard, J. Sosthene Martin,
Louis Chopin, A. A. McBride, F. G.
Mouton, R. C. Creig, Judge R. W.
Elliot, George Crouchet, Dr. H. L.
Ducrocq, and Jerome Mouton.
The board elected the following of-
ficers: President, Dr. E. L. Stephens;
tures such as carnivals, pageants, fes-
tivals, sports, etc.
Motion pictures have not been gen-
erally introduced into schools and
other educational institutions except
in cases of medical and geographical
demonstrations. A cantonal law is
being prepared restricting the admit-
tance of children to motion picture
tlieatres.
Some Swiss Cantons have already
enacted restrictive measures. One
theatre in Basel censors its own films
and does not permit children to see
pictures indiscriminately.
Motion picture cameras are sold in
Basel only by the managers of the
theatres who act as agents.
Lists of names of theatres and of
renting agencies that accompanied
the foregoing reports may be had
from the Bureau of Foreign and Do-
mestic Commerce and its branch
offices in Washington, D. C.
vice-president, P. L. DeCluet; secre-
tary-treasurer, J. J. Fournet.
An artist has already been sent to
Nova Scotia to study carefully the
scenes so that the local color of the
pageant will be produced correctly.
It is the aim of the men interested
to employ only direct descendants of
the Acadians in. the pageants, and so
far as possible the various characters
will be represented by those in direct
line. The production being by ama-
teurs, it is not expected that the cost
of production will be great, beyond
the employment of a director.
THOSE who have not read Long-
fellow's great poem for a long
time have probably forgotten that the
story is a true one and that Evange-
line and the Acadians did seek refuge
in the then French Louisiana, after
the English had defeated the French
and they were driven from their
Acadian homes. The southern center
of Louisiana was settled by them and
three of the parishes, Evangeline,
Acadia and Terrebonne (good land)
and dozens of towns have the names
they brought with them.
It is proposed that this series of
pageants shall picture the life of the
people from their days in Acadia
through the dramatic events of their
expulsion, their journey through the
wilderness and down the Mississippi
to Louisiana and portray their loy-
alty and courage in the *face of dis-
aster and their final success. Evange-
line will of course be the central
figure and the story will have all of
its dramatic features.
R. E. Pritchard.
"Evangeline" Pageant Should Tempt Film Men
Direct Descendents of the Acadians Will Take Part in the Production a
Year Hence — Will Have Nova Scotia Local Color.
THE MOTION PICTURE NEWS
39
I The !Lxhibitors' rorum |
THE MOTION PICTURE NEWS assmnes no responsibility for any opinion or assertion made in the columns
below, nor does the publication of a letter mean that the statements it contains are endorsed by the NEWS. All
letters must be signed. No attention will be paid to anonymous communications.
President Pearce Replies
Maryland State Branch No. 36 of the
Motion Picture Exhibitors
League of America
Baltimore, Aid.. July 13.
Editor, The Motiox Picture News,
New York City.
Dear Sir: — It has just been my
pleasure to read (in your editorial
column of the issue of Julj^ IS) your
comments on the recent election in
Daj-ton, Ohio, and especially to note
the good wishes, and offers of un-
stinted support of The Motion Pic-
ture News for the new officers of the
league.
I want 3'ou to know that the spirit
and attitude expressed in these para-
graphs are appreciated to the fullest
degree, by each and every one of the
newly elected officers, and I want to
thank you for mvself. and in their
behalf.
You surelj' struck the keynote of
the situation w^hen you say that what
"we should have, is the undivided,
whole-souled co-operation of every
exhibitor" and by the same token,
wish to express our sincere thanks
for your proffered assistance along
the lines indicated by you.
With best wishes, I remain,
Yours truly,
Marion S. Pearce,
President Motion Picture Exhibi-
tors League of America.
High Time for Organization
THE following letter, which has
been forw-arded to us through
the courtesy of Samuel Trigger, is
printed as an evidence of the neces-
sity of exhibitor organization, the one
thing which is able to cope with just
such emergencies.
The exhibitor needs such service
badly. We believe the new national
organization and the new kind of
state organization to be. will be fully
able to render such assistance as this
incident demands:
Mr. Samuel Trigger,
New York City.
Dear Sir: — You no doubt will be surprised
on receipt of this letter, but we are in trouble
and ^ we need your assistance.
We have been open Sundays in Bingham-
ton for the past ten months, and now the
mayor has notified us to close up Sundays on
the advice of his corporation counsel. We
have decided to fight the authorities and are
determined to keep open. We are willing to
do all we can as a unit, but don't you think
that the league ought to be willing to come
along and help us fight this battle, as you
know if we win this, it will mean a victory
for the exhibitors of the whole state; and if
we lose it will mean a loss to all the exhibi-
tors of the state.
Kindly advise on receipt of this letter what
your league will be willing to do; as this is
your opportunity to show the actual benefit of
the league. Kindly advise me if you would
care to come down to Binghamton or would
you want me to come down to see you and
what can be done in regard to this matter.
Please do not delay in answering as this
Sunday we will be forced to close up, and
we have to get right in the harness and try
to do what we can to stop them from inter-
fering with our business.
Very truly yours,
Ned Korxblite.
The Symphony Theatre Company of Bing-
hamton, N. Y.
Proud to be a Leaguer I^ow
Editor, The Motion Picture News,
Xew York City.
Dear Sir: — Up to now, I have been
one of the most lukewarm exhibitors
in the Motion Picture Exhibitors
League of America, and even proud
oi my indifference to an organization
I thought could do no one in it any
good.
To-day I am equally proud to
say that I am all enthusiasm over
the future of the league, now that we
are one united and truly national or-
ganization once more. We are strong
where we were weak, and able to
carry our wishes and desires into
Special to The Motion- Picture News
Rochester, N. Y., July 16.
'TpHAT the requirements for ob-
■1- taining a license to operate mo-
tion picture machines in this city are
strict, and that many of those who
have been operating machines are un-
able to meet them, is shown by the
report of the new commission, re-
cently appointed by Mayor H. H. Ed-
gerton to examine applicants. About
fifty per cent of those who tried the
first examination failed.
The ratings have been sent out by
Fire Marshal Wheeler, who conduct-
ed the examination. Thirty-three can-
didates tried the first test held by the
commission, and of that number but
seventeen succeeded in passing.
Those who failed will be given
other opportunities to try the exam-
ination and to obtain licenses.
So far as is known, the commis-
eftect, and provide for our needs as
exhibitors, instead of passing resolu-
tions that weren't worth the paper
they w^ere written on, so far as bring-
ing the desired result about went.
Three cheers for the men W'ho made
it possible to evolve harmony out of
discord and order out of chaos.
Three cheers for the "harmony
apostles!'' three cheers for the league
executive committee!
And three cheers for ex-President
Xeff! He may have been forced to
retire as he did, but all honor to him
for 3nelding with good grace when
the moment of necessitj' came, in-
stead of carrying the fight on, and
possibly shattering the league to a
thousand bits.
Another year should see us power-
ful, prosperous and pushing forward
to big things. I believe we can now
look the censorship bugaboo in the
face and send it packing.
We are now a body that the manu-
facturers will respect and the public
as well.
Once more, I say I am proud to-day
to be an exhibitor and a member of
the INlotion Picture Exhibitors League
of America.
Truly j'ours,
A Doubting Thomas.
sion has not required anj-one for-
merly operating a machine to give up
his position because of a failure to
pass the examination. After one or
two more tests have been held, and
the candidates given every opportu-
nity to obtain licenses, it is likely
that those who have found it impos-
sible to pass the examination satis-
factorily will be barred from oper-
ating machines.
Arthur R. Tucker.
INCREASES CAPITAL STOCK
The Eagle Feature Film Company,
which has just been reorganized has
increased its capital stock from §3.000
to $32,000.
The following officers were elect-
ed: Chas. H. Stremer, president:
Chas. J. Swan, treasurer, and G. R.
Linderman, secretary.
Rochester License Examinations Severe
Nearly Fifty Per Cent of the Applicants Fail to Pass Tests for Operating
Projection Machines— Other Tests to Be Held
40
THE MOTION PICTURE NEWS
THANHOUSER SERIAL A HIT
IN CAPITAL
Special to The Motion Picture Xews
Washington, D. C, July 16.
"■'The jNIillion Dollar Alj'ster}'" is
making a big hit in Washington. The
story is running in the "Times," and
so great was the demand for the
initial installments that the papers
were exhausted long before the de-
mand for copies could be supplied.
In order to satisfy the motion pic-
ture fans. The "Times" generously
printed thousands of copies of the
first two installments, which were
given free to those applying at the
office of the paper or at an}' news-
stand. This was done to give the
Washington public as much chance
as possible to win that $10,000 prize.
Gardner ]\Iack, the motion picture
editor of the "Times," is adding
stimulation and encouragement in his
editorials. It was only a few weeks
ago that some of the Thanhouser
players were in Washington taking-
some scenes of "The Million Dollar
Mystery." The picture and the prize
have certainly caught the fans of
Washington.
Goldfish Predicts Passing of the Features
Declares that in Europe as Well as America Small Exhibitors will be
Compelled to Use Diversified Program
WILL HANDLE "CABIRIA" IN
AUSTRALIA
J. D. Williams, recently appointed
general American representative of
the Hugh D. Mcintosh enterprises,
has closed a deal by which his com-
pany will handle "Cabiria" in Aus-
tralia.
This is a rather auspicious begin-
ning for JNIr. Williams. "Quo Vadis?"
is said to have cleared more than
$3 00,000 for its Australian promoter.
The new Mcintosh offices in the
Strand Building are at present the
scene of great activity among film
men. At present plans are under way
for creating an international film cir-
cuit which will take in the biggest
film men of this country, Canada,
England, the Continent, and Austra-
lia.
KLEINE WITHDRAWAL RUMOR
UNFOUNDED
The withdrawal from the General
Film Company of George Kleine, re-
ported from Washington, D. C, two
weeks ago and since circulated
throughout the trade with the rapidity
characteristic of mere rumor, has no
fou-ndation in fact.
Instead of contemplating any such
move, Mr. Kleine is planning to re-
lease all his productions through the
General Film exchanges.
RAY WINS RECOGNITION
Charles Ray, of the N. Y, M. P.
Company, is winning recognition for
his varied delineations of character.
He has been playing leads ever since
he went into pictures.
cease to exist,
the thing of the
*■ Productions ar
future."
That, and other sentiments pro-
phesying radical changes in the film
market, were recently expressed by
Samuel Goldfish, of the Jesse L.
Lasky Film Company, upon his re-
turn from a business trip through
Europe.
Abroad Mr. Goldfish worked to suc-
cessful completion plans for a new
and more sound comercial system of
film distribution among European ex-
hibitors. The chief feature of this
new method of marketing films abroad
consists of renting the prints through
foreign agencies representing the
American firm, instead of selling the
films outright.
"This radical departure," j\Ir. Gold-
fish explained, "is made with a view
to the best interests of the business
generally. Heretofore, manufactur-
ers have been content to dispose of
prints outright to European buyers.
That ended their responsibility. We
propose to share the full burden of
care in the exhibition of all our pro-
ductions.
"The European market in many re-
spects is similar to that in the United
States. There is a surplus of so-
called features. What Europe needs
are productions. Exhibitors there
constantly pay for alleged features,
of from three to five and six reels in
length, telling a story that could
easily be depicted in one reel, or two
at the most.
"The time is close at hand when
the exhibitor with the small theatre
will find himself in financial straits.
"The general trend of the market,
from present indications, will eventu-
ally compel the exhibitor with the
small theatre to confine himself al-
most exclusively to a diversified pro-
gram of one and two reel subjects.
This will give him a big advantage
over the feature houses. The class of
people preferring diversity in enter-
tainment will patronize him. Those
seeking a certain uniformity in a show
will go to the big theatres presenting
the bigger productions. This same
evolution was experienced in both the
vaudeville and legitimate fields some
years ago. We now have vaudeville
at two dollars a seat, with 'big time'
acts, and a parallel show at ten and
fifteen cents.
"European film conditions in many
respects reflect the trend of the
American market. There is the same
gluttonous calibre of 'fly-by-nights,'
who book anything and everything in
any theatre they can, caring nothing
for the welfare of the exhibitor; the
same lack of solid commercial judg-
ment; the same competition between
large and small theatres, and just as
keen and hard-fdught as here.
"Art and quality will finally triumph
in this, as in other businesses. After
the final struggle between quantity
and quality, the survivors — the real
business men — will make faster prog-
ress and enjoy greater prosperity than
ever before."
Milwaukee Fans Balk at Quarter Admission
Features Not Popular at Advanced
Orpheum
Special to The Motion Picture News
Milwaukee, July 14.
THE Saxe Brothers have at last
given up their losing fight to es-
tablish a twenty-five-cent picture
house in Milwaukee. Sunday sees
their Orpheum Theatre, which since
spring has been housing some of the
biggest feature-film attractions, go
back to continuous vaudeville at ten
cents.
Though heavily advertised and
boosted in every possible way, the
feature films did not seem to go, and
though the house had a wonderfully
successful opening in "The Drug
Terror," which held them out to the
street all week, succeeding weeks did
not hold up, and it looks very much
as though the oft-repeated prediction
Prices — Hard Fight to Keep the
Opened
that ^Milwaukee would not pay "two
bits'' for its pictures has come true.
This passing of the Orpheum as a
feature house, following close upon
the heels of the Davidson, is rather
a blow to the feature men, wno fig-
ured on reaping a rich harvest in Mil-
waukee this y^ar.
One thing the experiment at the
Orpheum Theatre did demonstrate
very forcibly, and that was that Mil-
waukee does not take to the big spec-
tacular productions any longer.
J. W. Martin.
INSTALL POWERS MACHINES
The Crescent Tlieatre, on Salina
street, Kansas City, has just installed
two Powers 6-A motor-drive ma-
chines.
THE MOTION PICTURE NEWS
41
BimnninnoinraiiiiiiniiiniaiiiHiiiiiniiiiBiiiiiiiiiiiiiiiiiiniiiiiii^ 1
aiulUBllI nun iiiuwiiiiiiiiiniHMMii mill niHiiii^Buti""""" mum"' tlllHlliiiimuiumiiiiillliMMMn uiiiii ' -^^^^^m = s
N A/ /
— s:
•kimaiimmfflininnninnniiiiii iiiiniiiiiiiiiiiimiiiiiiiii i tin n iiimmmliiin.i rilriliiinumliiiu IinimrMiirimiiimmiinii(m;^iiiii.Z«;iiVi:rm i imm i mill iliii iiiininiiiiimiraiiliiiii
EDITOR'S NOTE. — It is the desire of "The Motion Picture News" to include under this heading
novel advertising ideas, successful schemes in the management, decoration and equipment of the the-
atre— everything, in fact, done by the exhibitor to stimulate his trade. We invite every exhibitor to
wrrite us about any newr enterprise he has; also to come to us for advice or information along any line.
Address: Editor, "The Motion Picture News," 220 West Forty-second Street, New York City.
CLEVER LOBBY DISPLAY
THE Crescent Theatre, Syracuse,
N. Y., is running the big Kalem
masterpiece, "The Boer War," and
Manager John BresHn conceived a clev-
er lobby displa\- which has attracted the
attention of large crowds on the main
street all day.
From a local decorating and flag
company he borrowed about fifty flags
of different nations, which he strung
from the border of the marquise and
which give a very pleasing effect as
they blow back and forth.
In the very front of the lobby is sta-
tioned a mammoth big Catling gun of
the very latest type, loaned by the local
militia, and around it on both sides and
in the rear are stacked Mauser rifles,
flags, canteens and other war implements.
Everybody stops, looks at the death-
dealing instruments and then turn to-
ward the posters to see just what it all
means.
LIVE WIRE OPERATORS
THE dictagraph has been put to
many novel uses since it was
first brought into fame by a certain
well-known detective, but probably
none as unusual as that to which
Operators Frank Paradise and George
Essmay, of the Alhambra Theatre,
Milwaukee, Wis., have put it. The
Alhambra Theatre is Milwaukee's
largest playhouse and the "coop" is
located away up in the back of the
top balcony, so far from the stage
that it is impossible for the boys at
the machines to hear what the fifteen-
piece orchestra is playing.
All the music at the Alhambra is
carefully selected to fit the particular
scene that is being shown on the
screen.
It was found, however, that the mu-
sic lost much of its effectiveness if
the film was run through the ma-
chine a bit faster or slower than the
music, as all of the figures on the
screen would be out of tirne. This
proved an unsurmountable difficulty
until the dictagraph \vas hit upOn.
Now, with one end on the stage and
the other clamped over the operator's
head, the pictures parade on and off
the screen in perfect accord with the
music.
SNATCHING VICTORY FROM DEFEAT
JyjANAGER NEWBURG, of the
York City, tells an interesting story
of business building. The Forest
Park Theatre opened up about six
months ago at 1118 Jamaica avenue,
atres, some of them much larger than
ours. We simply couldn't overcome
tlieir lead on us.
"After nearly five months had
passed without improvement the pro-
prietors began to feel discouraged.
FORESTPftRKTHEftTl
TYPICAL POSTER DISPLAY AT THE FOREST PARK THEATRE, NEW YORK
under the ownership of J. Linker,
J. Herlin, and J. Weber.
"At first," said Mr. Newburg, "we
did a good business; but very quickly
the receipts began to drop off until
we found ourselves barely making
expenses. Our seating capacity is
600 and we were showing to a mo-
notonously large proportion of empty
seats.
"Competition was heavy. We were
surrounded by motion picture the-
One night Jaques Spiegel dropped in,
and- suggested to Mr. Linker that
something might be done by raising
the standard of our program. Mr.
Linker was skeptical, but finally de-
cided to give the service offered by
Warner's Features a trial.
"We accordingly arranged to ex-
hibit a number of Warner's Features.
We made good use of the helps fur-
nished with each feature — heralds,
lobby displays, slides, lithographs.
42
THE MOTION PICTURE NEWS
Famous Players Will Produce Jones Dramas
Company Has Arranged to Bring Out Four of His Greatest Successes —
American Concern Given Preference Over European Manufacturers.
SIR HENRY ARTHUR JONES, tentious standard of its program, in
the celebrated English playwright, securing these works,
who arrived from London a few days It is a notable fact that an Ameri-
ago, presumably for the purpose of can concern should have obtained
making a study of dramatic condi- these plays of England's foremost
tions in America, recently visited the dramatist, in the face of competing
studios of the Famous Players Film offers from the greatest foreign film
Company, which will shortly release p"oducers.
SIR HENRY ARTHUR JONES AND DANIEL FROHMAN DISCUSSING THE FUTURE
OF PHOTOPLAY
and so forth — showing them con-
spicuously and letting our public
know what we had. From the first
day we played to a constantly in-
creasing attendance. Now, six weeks
later, instead of having empty seats,
we are turning patrons away. Our
house is crowded to capacity at al-
most every performance.
"Our box-oftice figures, show that
our business has increased 70 per
cent since we booked Warner's Fea-
tures.''
LOCAL FILM CROWDS HOUSE
A MASTER stroke for getting
business was executed recently
by J. A. Ludington, manager of the
Rex Theatre, at 921 Main street,
Boise, Idaho, when he put on several
films of local pictures in addition to
the regular program. The pictures
marked important events in the his-
tory of the city this spring, the first
dealing with the dedication of Lincoln
Hall at the Soldiers Home; the sec-
ond Easter Sunday at the First
Methodist church; third, the high
school field day and track meet, and
last the May Day festival at Cody
Park, in which 1.200 children took
part.
Advertising the event as a special
attraction in the newspapers and on
a tiny goat team which is driven abrnit
the streets giving the attractions at
the Rex, certainly brought out the
crowd, and for the three nights the
local pictures were exhibited the the-
atre was crowded to its limit every
performance. Each event had special
interest to a special class, and so good
were the pictures that they lined up
their friends and took them on the
second and even the third night, as
many times the same faces were seen
at the performances.
Mr. Luddington had contracted for
all the local pictures made by C. E.
Harvey, the Boise photographer, who
recently engaged in the motion pic-
ture photography and whose pictures
are to be shown at the Panama-Pa-
cific Exposition in the Idaho building.
NEW SUBURBAN THEATRE
FOR MIL'WAUKEE
Special to The Motion Picture News
^Milwaukee, 'VN^is., July 16
Dr. Oscar Strauss is planning the
erection of a motion picture theatre
at the corner of Third and Center
streets. The house, which will seat
850, will be one of the most elaborate
of the outskirt houses, it is said. The
front will be finished in ornamental
marble and terra cotta trimmings,
with ornamental windows and stained
glass marquise over the front en-
trance. Martin Tulgren & Sons are
the architects.
in feature film a number of Sir
Henry's more noted successes.
The distinguished dramatist, who
singled out the Famous Players from
a number of other film producing
concerns for the privilege of filming
his works, took a keen interest in the
activities at the 'West Twenty-sixth
street studio, and became enthusi-
astic over a scene in the course of
production from "Behind the Scenes,"
a play of theatrical life by Margaret
Mayo, in the film version of which
Mary Pickford will play the leading
role.
He was taken through the various
departments of the studio and fac-
tory, and expressed amazement at the
wonderful manner in which the intri-
cate mechanical agencies were co-
related with the artistic branch of the
hugh plant.
Sir Henry has for the past year
been besieged by the leading pro-
ducers of the world for the film rights
ol his famous successes. As under
similar conditions in the cases of
Charles Frohman and Henry "W^ Sav-
age, the Famous Players finally suc-
ceeded, on the strength of the pre-
Among the plays by Henry Arthur
Jones that will be produced in mo-
tion pictures by the Famous Players
Film Company are "The Masque-
rader," "Saints and Sinners," "The
Dancing Girl," and the most cele-
brated of all his works, "The Silver
King," which has just been given a
command performance before the
King of England, and the film version
of which is now being produced in
that country under the direction of
Edwin S. Porter and Hugh Ford.
TRENTQN OPERATORS
BALKED
Special to The Motion Picture News
Trenton, N. J., July 16.
The strike of the operators here is
almost at a standstill, because the
leaders of the movement have been
unable to close down the small houses.
The leading theatres Tlave complied
with requests of the organization un-
der the promif.e that the smaller the-
atres would be obliged to abide by
the same ruling of paying $18 a week.
But the leaders have been unable to
force the issue with the smaller places.
THE MOTION PICTURE NEWS
43
The
Motion Picture News
MOVING PICTTIBE NEWS EXHIBITOES' TIMES
Published Every Week by
EXHIBITORS' TIMES, Inc.
820 West 42nd Street, New York City
Telephone Bryant 7660
Chicago OfBce 604 Schiller Building
WM, A. JOHNSTON President
HENRY F, SEWALL Vice-President
E. KENDALL GILLETT Secretary
WENTWOETH TTJCKEE Treasurer
WM. A. JOHNSTON Editor
LESLEY MASON Managing Editor
WILLIAM EESSMAN ANDEEWS News Editor
E. M. VANDIVEET Advertising Manager
E. J. HUDSON Circulation Manager
E. KENDALL GILLETT Business Manager
C. J. VEEHALEN Chicago Manager
This publicaticn is owned and published by Exhibitors' Times, in-
corporated under the laws of the State of New York. The offices and
principal place of business are at 220 West i2nd Street, New York City.
The address of the officers is the office of the publication.
Entered as Second-Class matter at the New York Post-0£5ce.
Subscription $2.00 per year, postpaid in the United States, Mexico,
Hawaii, Porto Eico and the Philippine Islands. Canada $3.00,
Foreign $4.00 per year.
ADYEETISING EATES on application.
Copy for next issue must reach us by Wednesday 11 a. m.
For Eeleases see Pages 74, 76, 78, 80
For Buyers Guide See Page 71
Cuts and copy are received subject to the ap-
_,-;gBag|5^gs^ proval of the publishers and advertisements are
«T^Aigsi^g1cm>^» » inserted absolutely without condition expressed
^~*SE^£s23^ or implied as to what appears in the text portion
of the paper.
Vol. X July 25, 19T4 No. 3
An Important Movement
THE several meetings at Da}'ton, out of which
grew the Motion Picture ^Manufacturers and
Jobbers Exposition Committee, must not be
misunderstood, nor should the movement be taken
lightly.
Elsewhere in this issue the facts are given and
the growth of the idea is explained.
The action u-as spontaneous.
Open dissatisfaction with the Dayton Exposition,
coming, as it did, right after the Toronto fizzle, sim-
ply brought to the surface a feeling that had existed
for at least two years ; namely, the exposition and
conventions, as they are now held, are extremely un-
profitable for, and unduly burdensome upon, tJic man
li'ho pays for floor' space.
^ >!i ^
TT'A'ERY one must admit that the manufacturer has
been optimistic. Ever\- state convention and
national exposition has been overpromoted thus far.
The organizers were unintentionally over-confident —
undoubtedly.
But the result was that the space-buyer over-
printed and over-prepared himself generally, and in
the end found he had paid the freight — and got very
little in the way of delivery.
npHE only answer is that something is decidedly
wrong with the present method of holding ex-
positions.
It should be stated here that the dissatisfaction
expressed by the manufacturers deals rather with
the state convention and not with the two big New
York expositions.
The last Xew York exposition was very ably
handled by those New York exhibitors, who gave
freely of their time and energy and got practicalh-
nothing material in return.
They state frankly that some mistakes were made.
They have learned by the past and are now fully
fitted to hold a successful business show.
And there was something to the good-natured re-
marks of an exhibitor at Dayton, when he said to
the manufacturers :
"Now, gentlemen, you mustn't be poor losers.
AVe're all in the show business. AVe exhibitors have
to take chances, too."
^ ^ ^
"O'l-'T why take chances when it is unnecessary?
Expositions as they are now run are of profit
neither to exhibitor or manufacturer.
If these is any chance for profit, the outsider gets it.
Other industries are holding expositions of profit
and satisfaction to all concerned — to retailers, job-
bers and manufacturer. Why not in this industry?
npHIS is how the manufacturers and dealers feel.
They know that they must co-operate with the
exhibitor.
They feel that they can co-operate and that they
can secure space much cheaper and at the same time
make a handsome profit out of the show for the ex-
hibitors" organization.
^ rjc
/^XLY one criticism was leveled at this movement
at Dayton and that was inconsequential— namely
that the meeting Avas not representative of the big
film manufacturers. This is absurd.
It was fully representative of the manufacturers
present at Da}ton — a national exposition ; and at any
rate it was only held forth as a nucleus of a move-
ment. Judging from the determination expressed by
those present, it will be made general. AVhy not?
^ ^
'T^'HE ]\IoTioN Picture News believes that the ulti-
mate solution of such difficulties will be through
a National Board of Trade. But at least this step
at Dayton is an important move tozcard sane and
business-like co-operation.
A Regretted Departure
MERRITT CRAAATORD. who has been man-
aging editor of this publication for several
months, and whose able and faithful work has been
visible in these pages, leaves us for new fields.
AA'ith him go our best wishes, our sincere appre-
ciation and regrets which, we are proud to say, are
mutually felt.
44
THE MOTION PICTURE ^EWS
Horsley Prepares "II Trovatore" for Screen
Making Special Sets fot Elaborate Froduc'aon — J. E. Pinto, Well Known
Scenic Artist, Has Charge of Their Construction
EGAN LEAVES ECLAIR TO
JOIN RAMO
John S. Egan. manager of the Kine-
clair and educational departments for
the Eclair Film Company. Inc.. leaves
Eclair Monday, July 20. to take up the
duties of a new position as manager
JOHX S. EGAX
with the Rarao Film Exchanges in
^Montreal and Quebec.
^Ir. Egan has established an envi-
able reputation for himself while
with the Eclair companj'. and he has
had much to do with getting their
Kineclair Home Projector in salable
shape and has established Eclair
educational films on a solid basis of
popularity in America.
Mr. Egan will make his headquar-
ters for Ramo films in [Montreal and
will have under his wing both that
office and the exchange at Quebec,
2nd it is expected through his energy
and proven ability that Ramo produc-
tions will go through with a rush in
the Canadian territory. The new
Ramo exchange manager is a brother
of !Mrs. Agnes Egan Cobb.
WHISKEY MANUFACTURE IN
PICTURES
Produced by the Industrial Gloving
Picture Company, Chicago, under the
direction of J. Law Siple, the firm of
E. H. Taylor, Jr. and Sons, of Frank-
fort, Kentucky, is dramatizing a play
in connection with its exhibition of
the Old Taylor plant.
As it is a well-known fact that Col.
E. H. Taylor never does things by
halves, it is expected that this film
will attract considerable attention, as
E. H. Taylor, Jr. and Sons are recog-
nized throughout the country as ex-
tensive advertisers.
THE announcement made in last
week's issue of David Horsley's
plan to produce seven one-reel come-
dies a week, to be released through
twenty-nine special exchanges, w^as
only a partial explanation of the ac-
tivities of the Centaur studio at
Bayonne, N. J., since the first of the
year.
It now develops that a pretentious
s:x-reel production of "II Trovatore"
has been in process of manufacture.
The scenario of "'II T.'ovatore'' is
founded upon the original drama,
"Leonora of SaviJla," by Gatteres, and
upon the famous Verdi opera, the
libretto of which was written bj'
Cammanaro. It was written bj'
Charles Simone, under whose sole
direction the picture is being made.
Perhaps the most notable among
the many features of the production
will be the elaborate and p6nderous
"interior-exteriors." It has long been
one of David Horsley's ideas that
more striking effects and a more ac-
curate and concentrated unfolding of
the plot can be obtained from skil-
fi'.lly planned artificial sets than from
remote "natural" scenes and build-
ings. It is difficult, and often impos-
s'ble, to get the proper ar.-angements
of ready-made entrances, exits, back-
grounds and sub-sets.
With this in mind, the Centaur stu-
dio and workshops have been busy
since the first of the year building
substantial castles, churches, con-
vents, battlements, etc., and con-
s;ructing accurate properties and cos-
tumes of the period, the early Six-
teenth Century.
This work has been in charge of
J. E. Pinto, the Italian scenic artist
and sculptor, whose productions at
the Scala, [Milan, San Carlos, Naples,
and later for certain Italian film con-
cerns, have made him famous the
V. orld over. In some of these scenes,
notably the Battle of Pelilla, as many
as 600 people and 180 horses were
used.
The cast of "II Trovatore" consists
of Jean Thrall, Agnes [Mapes, [Mor-
gia Litton, Georgette Leland, Julia
Hurley, Carolyn French, Lorma Rus-
sell, Grace Renard, Charles Trici,
Frank Holland, Fred Loomis, George
Bancroft, M. E. Hannafy and others.
The picture is expected to be ready
for release on August 1.
FRONTIER DAY CELEBRATION
ON THE SCREEN
A company of Eclair players left
the Western studio at Tucson, Ariz.,
on Friday, July 3, for Prescott, Ariz.,
to attend what is known as "Frontier
Day Celebration," whjch is held each
jear during this month. This event
annually draws thousands of people
from all parts of California. Arizona
and Texas. Among the Eclair play-
ers who journeyed to Prescott were
[Mildred Bright, Edna Payne, Joe
Ryan, Herbert A. [Myles and Hal
Wilson. They took a complete mo-
tion picture of the doings during
Frontier Day Celebration.
SCENE FROM "IL TROVATORE," NOW BEING PRODUCED IN SIX REELS BY THE
CENTAUR FILM COMPANY
THE MOTIOX PICTURE NEWS
TrddeNdrkj" Paienij"
Corvduc + ed E^y
H . SCHOENDAUM
All inquiries pertaining to this department will he answered by Mr. Schoenbaum, either directly or through the
columns of The Motion Picture News. — Editor.
Address "Patent Editor," The Motion Picture News, New York City.
Latest
PATENT AND TRADE-MARK
Patents and Trade-Marks Registered
or Allowed Recently:
United States: Patents
1,101.629. Arc-Control ^lechanism
for Projectors. John L. Hall.
1,101,760. ^Mechanism for Exhibit-
ing Illustrations, etc. Henry See-
man.
1,101,916. [Motion Picture }^Iachine,
Harrj^ L. Fischer.
1,101,948. Stereoscope. John J.
]\Jurphj-.
1,103,038. Process of }ilaking Col-
ored Photographs. Rudolph Fischer.
1,103,030. Fire-Extinguishing De-
vice. H. Fleming and T. Fleming.
1.103.173. ]^Iethod for Taking Kine-
m.atographic Pictures. Carlo Scia-
mengo.
United States: Trade Marks
71,407. "Cineocolor'' }\Ioving Pic-
ture ^.lachines, Kinetoscopes, Cam-
eras, films, etc. Frederick W. Hoch-
stetter.
France: Patents
469.57.5. Film. K. AA'indauer.
469.596. Film ]\Ianipulating Device.
C. Bardou.
469.600. Tripods. E. Held and
^Verchno^v.
469.775. Film Cooler. Aktiebola-
get Ingeniors Filma. Fritz Egnell.
18969-438.374. Optical Device. Carl
Zeiss.
18949-443.395. Safety Door. Rod-
rigues Gauthier et Cie.
469,880. Printing Process. A. Roth.
469,836. Focusing Device. T.
Z\Iark\vardt.
469.943. Color Cinematograph}-. L.
Eoudreaux and L. Semat.
469,968. Optical Compensation in
Cinematographs. Carl Zeiss.
470.038. Projection Apparatus.
Ernemann.
470. 03S. Protecting Screen or Shut-
ter. C. D. Weakly and A. A. Hughes.
470.057. Cinematograph. The Fen-
ning Film.
470,085. Cinematograph. L. Kamm.
470.102. Cooler. Gaumont.
470.138. Cinematograph. H. "Wein-
stock.
469.925. Plastic Products.
470.176. Color Cinematography.
F. \V. Donisthorpe.
18980 — 458.040. Color Cinematog-
raph}-. "SI. Audibert.
France: Trade Marks
491. "Lumina." Combined vith a
drawing. Cinematographic Films.
}.Iazet and Georgerens.
155,999. "Odeon" Films, Cinemato-
graphic Apparatus, etc. Felix Jacobi.
156.038. "Film Andre Antoine"
Films. Felix Jacobi.
156.039. "Film Antoine'' Films.
Felix Jacobi.
156.040. "Film Theatre Libre''
Films. Felix Jacobi.
Great Britain: Patents
5437. Cinematographs. W. C. Vin-
ten.
5440. Cinematographs. J. Camp-
bell.
5535. Cinematographs. \\'. C. \'in-
ten.
5538. Theatrical Appliances. L.
^IcCormick.
5551. Film. J. Blondel.
5602. Toning, Intensifying. R.
Fischer.
Germany: Patents
274.028. Cinematograph}-. Hueb-
ner Bleistein Patents Company
375.683. Color Cinematography.
T. A. Mills.
375.551. Color Cinematography.
J. E. Thornton.
274,193. Cinematography. Albert
Sanders.
Trade ^otes
New Trade Magazine
A new publication will shortly ap-
pear in Torino, Italy, under the name
o." "'La Tecnica Cinematographica."
It will be devoted mainly to ques-
tions of a technical character inter-
esting the exhibitor and others in the
trade.
Russian Customs Duty
Films are considered in Russia as
manufactured articles of celluloid,
and are therefore taxed 0.70 kopek,
a pound; in other words, about 20
cents per hundred feet, which amount
is rather cheap if we consider that
Russian film would have to pay about
five times as much when entering the
United States.
Change of Policy in French Trade
Press
The French trade papers have re-
cently adopted a double system of
reviewing films. Besides the usual
reviews, an expert analyzes every
film, in the most simple language,
but his plain words mean a great deal
to the producer and also to the ex-«
hibitor.
The "Courrier'' has among its staff
one of the most interesting reviewers
in the trade, ^ir. E. Floury, who has
been himself on the job for years,
and who naturally knows w-hat he is
talking about. His criticism bears
on all angles of the film production
which are of practical interest.
Film Industry in Egypt
A new company has been organ-
ized in Alexandria by i\I. i\I. Ariz and
Dores for the production of films
which -\vill appear under the trade-
mark "Oriental Film."'
A\ e invite the company in question
to investigate, as the words oriental
and film have already been employed
as a trade-mark bv Pathe Freres. I
46
THE MOTION PICTURE NEWS
am told that it is a hard matter to
find new words, and that in certain
European countries people who are
apt to invent new words belong to
the National Academy and are con-
sidered Immortals.
German Film Companies Increase
Capital
The "Projektions A. G. Union" of
Berlin, which recently absorbed the
Vitascope, is making efforts to in-
crease its capital to 700.000 marks.
The "Deutsche Bioscope" raised
the capital of the company from 340,-
000 to 550,000 marks. Mr. Lippmann,
of Charlottenburg, is entrusted with
the responsible direction of the com-
pany.
Interesting Educational Film
The Agricultural Department of
Dusseldorf (Germany) which super-
vises more than fifty local schools,
has placed an order with a German
film company for a film which is to
represent all types of agricultural
machines employed for the last hun-
dred j^ears. The film will have to be
ready before the opening of the ex-
hibition, which will take place at
Dusseldorf in 1915, when the film
in question will be shown for the first
time.
No Military Scenes for Germany
A German exhibitor of Wurzburg
has been imprisoned for showing a
film representing a military scene.
The film had nothing immoral. It is
said that the action was taken in ac-
cordance with the new German law,
which considers the exhibitor who
shows soldiers on the screen a mili-
tary spy. The film has been confis-
cated.
No Religious Films in Germany
The Prefect of Police, Mr. von
Jagow, of Berlin, having prevented
the projection of a well-established
and sincere religious film, the pro-
ducers appealed to the Supreme
Court in the hope of having the Pre-
fect's decision reversed. The judges
have unfortunately confirmed the
Prefect's action, basing their decision
on the fact that in 1913 a certain rul-
ing decided that the only authority
in similar cases was the Department
of the Police.
Fifteen Theatres Closed in Germany
Fifteen theatres, all belonging to
the "U. T." have closed doors. It is
said that several others will do the
same thing. Business seems ex-
tremely dull in Germany, and manu-
facturers as well as film producers
and exchanges have suffered as much
as the exhibitor.
Animated Weekly Is Forging Ahead
IN the past few months the "Uni-
versal Animated Weekly'' has been
developed to a high degree of thor-
oughness and efficiency.
A considerable amount of credit for
this is due to Jack Cohn, editor and
left to right they are: Eugene Cug-
net, cameraman; John Cohn, editor;
W. R. Goodwyn, who has just re-
turned from Mexico after six months'
service with Carranza; U. K. Whip-
ple, head cameraman; Joseph Rucker,
THE "REPOKTERS" OF THE ANIMATED WEEKLY
manager of the "Animated," with offices
at the company's New York Imp stu-
dios. While Mr. Cohn is compara-
tively a young man, he is one of the
oldest in the film game.
The above is a photograph of Mr.
Cohn and his cameramen working in
and around the East. Reading from
who has just returned from Vera
Cruz after passage down there on a
U. S. battleship and witnessing and
securing pictures of the first encoun-
ter with the Mexicans; Edmund
Starring, for many years connected
with European weeklies and now a
star "animated" cameraman.
Community Theatres Still Open to Children
Head of Omaha Social Service Board Declines to Ask for Ordinance Ex-
cluding Young People After Dark — Victory for Exhibitors
Special to The Motion Picture News.
Omaha, Neb., July 15.
AN attempt to prevent children at-
tending motion picture shows
alone at night in Omaha was a fail-
ure before it started. Another at-
tempt, while possible, is not expected
soon.
T. F. Sturgess, head of the Social
Service Board of Omaha, a civic bet-
terment organization which includes
the regulation of motion picture the-
atres among its duties, was asked to
use his influence to get an ordinance
passed which will forbid children at-
tending the theatres alone at night.
He has declined to ask for such an
ordinance.
Although he runs a downtown the-
atre, where a child is seldom among
the night spectators, Samuel Gold-
berg, president of the local branch of
the M. P. E. L. A., has taken up the
fight in behalf of the community ex-
h-bitors. In a long private discussion
with Mr. Sturgess he used the follow-
ing arguments:
"When I came to this downtown
theatre I saw dozens of boys about
the streets. I'll venture to say the
reason they are not loafing about my
place and about the street now is
that they are either at home or at the
community houses. Instead of being
ir mischief, associating with all kinds
or characters, and learning harmful
things instead of good, they are in
tlie theatre 'around the corner' from
their homes, being entertained, keep-
ing out of trouble,
"When parents want to leave their
children of school age while they go
out som.e evening, they can let them
go to the community theatre and then
call for them wheTi they return, con-
fident the children have been in no
harm, have been learning worth while,
and have been entertained.
"I'll venture to say very few chil-
dien ever start for a motion picture
show and then go somewhere else.
I'm a pretty good judge of the na-
tures of children, and I know how
tliey like to see motion pictures."
G. P. Leavitt.
THE MOTION PICTURE NEWS
47
IH0W J^xhibitors Bdvertlse
ADVERTISING THAT PAYS
THE Princess Theatre, Windsor,
Ont., just across the border from
Detroit, is alive to every opportunity
for business-getting. C. Lou Flash is
manager of the house. He carries a
daily ad in the Windsor "Record,"
usually two columns by five inches
deep, sometimes more. In this ad he
announces the program for the day.
featuring the stars in the display lines
where they are popular and the title
of the play where it is a sensation or
the star is little known.
A recent advertisement contained
this announcement: "Lucille Love,,
the Girl of Mystery,'' who is to appear
in the famous series had the pleasure
of greeting 700 patrons of the Prin-
cess Theatre last night. }iliss Love
will present the ladies with carnations
to-day."
Mr. Flash clipped his ad from a
number of copies of the newspaper
and pinned it to the paper in front
of his house. He also twined a lot
of carnations about his display and
carried on the front a stenciled an-
nouncement in letters two inches high,
"Carnations to the ladies to-day."
Another stenciled announcement
read, "Free Photo of Ford Sterling
To-night." And pinned along the
Ford Sterling paper were a dozen or
more post-card pictures of this star.
Before the evening was over, the
supply inside was exhausted and Air.
Flash had to take down those in his
display for distribution. Below the
Sterling announcement was another,
"To-morrow J. Warren Kerrigan."
Mr. Flash distributes pictures as he
gets them. Sometimes he will give a
set of four to each patron of the house
on a given evening. Another device
for house distribution is this little
card reading
"LUCILLE LOVE"
The Girl of Mj'sterj'
At Princess Theatre, June 22, 1914.
EXTENDING HIS SPHERE OF INFLUENCE
A BELIEVER IN BIG POSTERS
TOM CORBY, manager of the
Gayety Theatre, Cincinnati, bur-
lesque house which is being devoted
to motion pictures during the sum-
mer, has been showing three-day fea-
tures at ten cents to large audiences.
Mr. Corby in his advertising has used
the largest posters ever seen in a
theatre in this city.
The house has played "Daughters
of Men" and "The Gamblers." The
posters, depicting the principal scenes
in each of these pictures, have cov-
ered the side walls of the lobby.
A FEW monihs ago F. E. Hook, of
Detroit, Mich., took over Your
Theatre, corner of Forest and Mt.
Elliot avenues, to protect himself in
a business deal. He found he had a
loser on his hands and set out to
make it a winner.
Now ]\Ir. Hook is an insurance
man, not a showman, but he applied
sys;ematic methods to his new ven-
ture and set out to find what the peo-
ple of that section of the city wanted.
Mr. Hook has associated with him
in the theatre venture H. F. Falk,
who is connected with the Photo-
Show Repair and Supply Company,
305 Equity Building, Detroit.
They secured a mailing list of
5,000 names all included within an
area of seven blocks in each direction
from the theatre. A circular letter
V/"as sent to each of the names on this
list, and enclosed with the letter was
a complimentary ticket to the theatre.
On each ticket were lined up the
types of photodrama shown, comedy,
Western, society, educational, etc.
Each ticket-holder was asked to
visit the theatre and present the com-
plimentary ticket with a check mark
opposite the type of production pre-
ferred, and his name and address on
the ticket. Now a strange thing is
that but 680 of these 5,000 tickets
were used, and most of those returned
came from the furthermost limits of
the territory the theatre draws from.
However, they gave an indication of
the class of production wanted by
the people one would think Jiardest
for the house to hold.
A program was built up accord-
ingly. The preferences shown were
in the following order: Comedy,
Western or sensational, society.
Each week the theatre gets out
1,000 little folder programs. Instead
of dismissing the program with the
mere announcemeht of the title and
the star, Mr. Hook writes from one
to three or four catchy lines about
each play for the entire week. A lit-
tle more space is given to a big
feature.
In addition to these programs.
4,000 handbills, 9x12 are distributed
about the neighborhood. These give
more briefly the program and dwell
more on the feature of the week.
Program and handbill carry two or
three little notes about the theatre in
addition to the program titles.
A voting contest for a toy automo-
bile was conducted by the theatre,
but Mr. Hook did not deem this a
success because the auto was not
vvhat he expected it to be from the
agent's description.
"If we had put the $42 it cost us
into a diamond ring we would have
had all the girls working for it and
packed the house every night," he
said.
The basis of the auto contest was
this: For each $1 worth of tickets
sold the boy received 100 votes. The
contest closed July 2, and the boy
who received the most votes got the
car.
Mr. Hook has a seating of 850.
The house is tastily decorated, and he
is about to install an air-cooling and
ventilating device. When this is in,
the ceiling will be trellised to repre-
sent an arbor.
Your Theatre doesn't hesitate to
buy a feature when it looks like a
winner, and runs from two to three
a week.
"We are giving them the best we
can get," he says. "The people are
learning this and we have them com-
ing our way."
A TRIPLE PLAY IN NOVELTY
ADVERTISING
ATHENS GEORGE, proprietor of
the Victoria, 223 Market street,
Harrisburg, Pa., has just ended an
automobile and diamond ring con-
test as a means of bringing in new
business.
Mr. George offered an automobile
and two rings to the three persons
selling the largest numbers of books
of tickets of admittance to his the-
atre, each book containing twenty
tickets "good until used," and each
book costing one dollar. The con-
testants all received a commission on
their sales. The contest continued
for three weeks and resulted in the
sale of several thousand books.
Mr. George says that the large
amount of money he paid for the
prizes made the contest hardly a pay-
ing proposition so far as immediate
returns were concerned. He believes,
however, that by reason of the large
number of persons induced to buy
tickets who never before patronized
his theatre but who are likely now
to continue to visit the Victoria even
after their first ticket books are used
up, he ultimately will reap returns
far in excess of the original outlay
for this form of advertising.
THE MOTION PICTURE NEWS
Roskam Studies Foreign Film Situation
4,000 Feet the Maximum Length European Exhibitors Will Purchase —
Europeans Keen on Picking Flaws in Pictures
H. O. BODINE READY FOR EX-
TENDED EUROPEAN TRIP
H. Oliver Bodine became interested
in photography twelve years ago, do-
ing special photographic work for na-
tional publications and large corpora-
tions in the iMiddle West.
For three years located and built
up one of the largest photo supply
H: 0. BODINE
businesses in the country out 'n Ra-
cine, Wis., a city of 40,000. He was
three years in charge of the advertis-
ing and sales of the Wollensak Opti-
cal Company at Rochester, N. Y.,
manufacturers of photographic lenses
and shutters, and has been in charge
of sales and advertising of the Raw
Film Supply Company for the past
six months.
He is thoroughly posted on photo-
graphic chemistry, and has a large
acquaintance in the photographic
tiades. He is the author of many
articles on the various branches of
photography. He leaves shortly for
an extended trip through Europe,
taking up while there the technical
end of the motion picture industry.
Upon his return to the United States
he will be thoroughly posted on all
branches of the business, technical
and practical.
NEW WARNER SINGLE REEL
COMEDIES
Warner's Features, Inc., is about to
add to its program special single-reel
comedies.
The present plan is to release three
comedies a week. These features will
be selected with special care, only
those that measure up to a high
standard of quality being accepted.
Several well-known studios are now
at work on the first productions.
Early announcements of the initial
releases will be made.
EDWARD M. ROSKAM, presi-
dent of the Life Photo Film
Corporation, on his return from an
European trip recently declared that
American manufacturers have invaded
the English iilm market.
He says that the offices of the ma-
jority of film manufacturers and fea-
ture film buyers are small and unpre-
tentious looking, although the amount
of business transacted is enormous.
\Vhile in the British capital he met
the heads of the following companies:
Walturdaw, Ruffles, Cines, Gaumont,
Pathe, Hepworth, Motograph, Chas..
Urban Trading Company, J. Frank
Brockliss, j\Ir. Jury, and Mr. Smith,
of the Vitagraph Company
i\Ir. Jury related an unusual ex-
perience with an American represen-
tative, who threatened to open up
his own exchanges and theatres and
put Jury, as well as the other film
exchanges in Great Britain, out of
business if the English film men re-
fused to use this firm's productions.
The same man stated that it was
ridiculous for the foreign trade to de-
mand that five, six and seven eight-
reel subjects be cut down to three
or at the very most four thousand
feet. This, however, was not the sort
of "invasion" that impressed Mr.
Roskam.
Although he received numerous
'cash offers for the Great Britahi and
continental rights on "The Banker's
Daughter," "The Greyhound" and
"Northern Lights," he did not accept
any one of them. But he closed with
the American and Continental Film
Company, of 7 Rupert Court, Lon-
don, for the exclusive European
agency of all his other productions.
Special to The Motion Pictuke News.
Shreveport, La., July 16.
AN agreement reached by represen-
tatives of the employers and the
union a few hours after it occurred
to end the strike of several members
of the operators' local I. A. T. S. E.,
No. 232 who walked out of the the-
atres where they were employed, at
7 p. m., a few nights ago.
The walk-out resulted in the closing
for the night of the Gem, Palace
and Queen Theatres, all controlled by
the Saenger Amusement Company,
but the Majestic, Crystal and Rex
Theatres were not affected by the
walk-out as they met all of tlie de-
mands of the union.
Englishmen and Frenchmen are
particularly keen Jn picking out in-
consistencies and defects that would
at times escape the eye or judgment
of the American critic, according to
Mr. Roskam.
He spent four weeks studying the
foreign market to become conversant
with the kind of productions England
and the continent want. The length
of a subject depends upon the story,
but 4,000 feet is the maximum length
that they will buy.
The Life Photo Film Corporation
has' entered into a contract with the
American and Continental Film Com-
pany, whereby the English firm will
secure suitable American subjects
which will be sold and distributed
through the American and Conti-
nental Film Company.
A low estimate of the amount of
prints that can be sold in England
and on the continent is twenty-four
at the rate of eight cents a foot for
sixteen and six cents a foot for the
balance of the prints, which are sold
in Germany, Italy and South Africa.
Upon Mr. Roskam's return he was
more than surprised to find that the
studios and laboratory at 102 West
101st street were no more. Tlie fire
department was not all to blame,
hc^wever, as the building had been
condemned over two years ago.
Twenty-four hours after the eviction
all the firm's machinery, studio equip-
ment and negatives were safely stored
in its new building at Grantwood,
N. J. The laboratories will be run-
ning to full capacity by August 1, and
construction on the new 60x75 foot
studio adjoining the laboratory has
already been started.
Following the walk-out the Hippo-
drome, Dreamland and Saenger the-
atres secured other licensed opera-
tors and continued their perform-
ances.
The "boys"' struck after having "the
second man in the booth'' taken away,
following the installation of motors
to drive njachines. The union and
the managers only came to a settle-
ment in this respect following the
walk-out.
With a temporary agreement
reached they resumed their duties at
noon the next day. No further diffi-
culties are anticipated by either side,
of the controversy.
H. A. Peterman, Jr.
Operators Walk Out at Shreveport
Boys "Cripple" Amusement Places When "Second Man in Booth" Is Taken
Away — Agreements Reached Within a Few Hours.
THE MOTION PICTURE NEWS
49
"THE LAND OF THE LOST"
(Sterling Camera and Film Company — Four Reels)
REVIEWED BY PETER MILNE
NOT one slow moment in the entire four reels; fine
acting from beginning to end; replete with thrilling
incidents, and, above all, excellent photography. In
other words, a picture that is worthy to be classed with
the best, and one that any audience will enjoy. It would
THE STRUGGLE BETWEEN GILBERT AND THE BARON
be hard to find a picture that is more beautifullj- photo-
graphed. Not one glaring white scene appears. The whole
film is tinted with a pretty brown color, pleasing to look
upon, and, moreover, it does no; strain the eyes.
Thrills follow one another in such rapid succession that
the excitement and interest of the audience are always
kept at the highest point. An excellent fire scene ap-
pears, in which a yacht is seen burning. The party on
board are all forced :o take to the water, and only three
live to tell the tale. These three, he.'o, heroine and heavy,
are cast on a desert island, and the later part of the pic-
ture shows their lives on this island.
Baron De Coverly, a "role inte- preted by Arthu " Don-
aldson, tries in countless ways and manne"s to end the
life of Gilbert (James Vincent). While this gentleman is
crossing a canyon hand over hand by means of a rope,
the baron cuts the rope and Gilbert is precipitated to the
rocks many feet below. His fall is most realistic, and
this act of the Baron's causes all to sympathize with Gil-
bert throughout the picture. Naturally, one is supposed
to sympathize with the hero in all stories, but in some
the producer has neglected to make the hero gain the
spectators" sympathj'. Here he has, and this constitutes
one of the picture's manj- merits.
]\Iiss Violet Stuart gives a fine characterization of Mir-
iam Bradley, the girl whom the two men are at odds
about. Roy Sheldon, as the hermit whom the survivors
find on the island, plays a part which calls for a great
deal of hard acting, but Mr. Sheldon carries his part off
well, as do the rest of the cast.
In the last scene it is obvious that the island is not
uninhabited, but this fact may not be noticed by all, and
if it is, the fault is not glaring enough to be severely crit-
icised. As a whole, the picture is an excellent offering.
"THE MILLION DOLLAR MYSTERY"
(Thanhouser — Two Reels)
REVIEWED BY A. DANSON MICHELL
REELS seven and eight, making the fourth episode in the
Thanhouser serial. It is entitled "The Top Floor Flat,"
and vividly describes poor Florence's adventures in the grip
of the Black Hundred, and her miraculous escape from their
clutches.
The last instalment depicted princ'pally the work of Flor-
ence's friend Norton, the reporter, and his round-up of the
dock thieves by a clever coup. Florence had very little to
do with this, and only appeared once or twice. But in these
two reels Norton has very little to say, the action being
principally carried forward by Florence and the conspirators.
The m.ystery grows deeper and deeper as the story pro-
ceeds. Just who has the million dollars ? There are a great
many people all over the world who are asking that question.
As a clever publicity stunt the Thanhouser Company has en-
gaged the services of an eminent detective who has written
an article telling how he would proceed to unravel such a
mystery.
Florence receives a letter from the conspirators, asking if
she could meet her father to go with him to such a house at
FLO IN THE CONSPIRATORS' DEN
a stated time. Not knowing that it is a hoax she does not
confide her errand to anyone. Arriving at the rendezvous
she enters the house and flat. One of the .gang disguised as
hei father meets her and shows her over the place. While
they are talking she sees over her shoulder in the mirror
she has been tricked and immediatelj^ sets to work to escape,
A large snake is introduced, adding a thrill to the scene.
She is locked m a room and the gang meditate what they
will. do. While they are talking Florence starts to make her
escape, but is cornered. Breaking a window to draw their
attention she conceals herself in the large clock, and while
they are looking out of the window she escapes from the build-
ing, leaving them cursing and swearing behind.
50
THE MOTION PICTURE NEWS
"THE SILENT BELL"
(Pasquali-American — Three Reels)
REVIEWED BY LESLEY MASON
THIS picture is, by what may seem a paradox, capable
of appealing at once to the most highly cultured ele-
ment and to the lowliest element in the community. One
might almost say that an audience of college graduates
would relish it as keenly as a house full of unlettered but
patriotic countrymen of Garibaldi.
"The Silent Bell" is laid in the days when all good
Italians were conspiring, at the risk of their lives, to free
Italy from the Austrian yoke — when the nobles made
PRINCE PAUL IS SAVED
common cause with the bourgeoise for freedom. The
struggle for Italian independence is not so remote that
there is not a goodly sprinkling of people who recollect
the scenes and events of that period. And those who are
too young to have watched those events have imbibed
the spirit of them from history and literature.
Any "highbrow," young or old, who professed to know
and agree with what the Brownings and the Rosettis and
Mazzini and their contemporaries thought about Italy's
declaration of independence, will have more than a casual
interest in this picture. Pride in his or her own intellect-
ual attaininents would not permit the aforesaid '"high-
brow" to be indifferent. And that "The Silent Bell" would
meet with a hilarious, even uproarious reception in any
theatre that catered to the Italian communities of many
of our American cities, is a foregone conclusion.
The betrayal of Prince Paul, the aristocratic leader of
a group of liberty-loving Italian gentlemen, and his
friends, by a French secretary who is hopelessly in love
with the Princess, and the Prince's deliverance by the
timely signing of the peace 'treaty after his little son had
made a brave but vain attempt to thwart his father's exe-
cutioners, is the theme of the play.
There is little that is startling or original in the plot or
its development, but much that is dramatic, interesting
and beautiful. As in "Curfew Must Not Ring To-Night,"
the little boy climbs to the bell-tower and hangs upon the
bell-tongue to prevent its sounding his father's death-
knell.
It seems improbable so carefully nurtured a boy as the
young Prince should at that age have boldness and wit
enough to contrive and execute such a scheme. Had a
street gamin whom the Prince befriended performed the
deed — the counterpart of Gavroche in "Les Miserables,"
for instance — it might have enhanced the realism of the
drama.
The balance of the story, however, together with the
acting and the natural and architectural backgrounds,
makes too fine a feature to quarrel with over such a de-
tail.
There is a real Princess, too, in the cast — which should
alone "be worth the price, of admission," in the words
of the old circus flier. Princess Ruspoli is as thorough
an actress as she is an aristocrat, take note! Better still,
the gendarmerie look and act like real soldiers, not supers
dressed for the part.
"LUCILLE LOVE: GIRL OF MYSTERY"
(Gold Seal — Two Reels)
REVIEWED BY -A. DANSON MICHELL
THE fourteenth instalment, and as the picture nears com-
pletion the interest is naturally enlarged. Just who will
win out, or whether a compromise will be effected is very
much in the dark, and there are only two reels left to clear
up the whole affair.
The action in chis instalment is, perhaps, the best of the
whole series. Throughout the 3,000 feet it is kept up, the
padding which was so noticeable in No. 13 is entirely elimi-
nated, leaving a very desirable picture.
Another mystery was created in this instalment that will
need clearing up in the finale. The butler, who has caused
considerable trouble to Loubeque, is caught in that person's
room. After a fight, he is subdued and apparently shot by
Loubeque in cold blood. This is so out of keeping with the
character of the villain Loubeque that we are doubtful whether
a shot was even fired. Loubeque is seen with a revolver in
his hand and smoke in the room giving the impression that
the gun has been discharged.
Lieutenant Hadley, Loubeque's accomplice, sends a mes-
sage to him, as agreed, by carrier pigeon. The bird, how-
ever, is caught by Lucille who reads the message, and alters
LOUBEQUE OVERCOMES THE BUTLER
the time set for ihe meeting. In the meantime, the butler,
finding that Loubeque, is not in his room, secretes himself
there, with the intention of revenging himself.
On coming into his room Loubeque notices that some one
is in the room, and by holding a mirror in his hand watches
the actions of the visitor. Just as he is about to perpetrate
bodily harm on Loubeque he is held off at the point of an
automatic revolver. Telephoning to the hotel office two de-
tectives are sent up. ,
Before they arrive, however, Loubeque, for some unknown
reason drags the man into Lucille's room, next door, and
throws him on the floor. It is here after a struggle that the
shot is supposedly fired. On the arrival of the hotel sleuths
they discover Lucille in Loubeque's room and arrest her.
A humorous scene transpires in the police station. Lucille
talks so much that the police cannot ask any questions. She
is freed, however, upon receipt of a letter from Loubeque
establishing her innocence.
THE MOTION PICTURE NEWS
51
STECIAL FILM 'REVIEWS
"Night Hawks." (Essanay. Two
reels. Friday, July 10.) — This is a
melodrama of the popular crook va-
netj'. It is based upon the corrupt
practices of a gang of political des-
peradoes and the attempts of a high-
mindfd and honest district attorney
to put an end to their evil doings.
The picture does not attempt to pre-
sent the inside, subtle workings of a
great political machine, but it does
give an idea of the bribery and the
blackjack methods done under cover
of darkness, which once might have
kept a boss in power.
. But for. the present, there is too
much fisticufif and flashing of pistols
to be true to life, because no boss
nowadays could remain long in power
who depended upon such crude meth-
ods. But, relieved by the gallantry
and daring of a young society man
who rescues the daughter of the dis-
trict attornej-, first from the clutches
of the gangsters, and at the same
time aids .the .father by. securing the
evidence that will convict them of
murder, it makes an absorbing pic-
ture. The generous impulses of the
young man receive their fitting re-
ward in the love of the pluckj^ daugh-
ter.
- Francis X. Bushman and Ruth
Stonehouse play opposite each other,
and a fine young couple thej^ make.
John H. Cossar makes a dignified
and imposing district attorney. Rap-
ley Holmes carries out the impres-
sion of a political chieftain made by
the newspaper cartoons. M. C. Von
Betz and Roj^al Douglas are typical
ward heelers, and Lillian Drew is a
fascinating adventuress and worth}'
co-schemer with the boss.
"The Angel of Contention." (i\fa-
jestic. Two reels. Sunday, July 5.)
— An excellent drama, Dorothy Gish,
George Siegeman and R. A." Walsh
play the leading parts. The "Angel"
of the Western town is beloved by
all. But a stranger succeeds in win-
ning her even after she had accepted
the sheriff. Later her husband is
wrongly accused of murder. She
denies the accusation and the men
recall the many acts of kindness that
she had performed for them and ac-
cept her at her word. The drama
will be enjoyed by everyone.
"The Lights o' London." (World
Film Corporation. Five parts.) —
^lade by the Barker company in
London, following closely the famous
story of George R. Sims. The first
two reels are inclined to be slow for
melodrama, but the last three con-
tain much that will thrill. The at-
mosphere is very good as is the
photography.
The plot deals with the squire's
son, who is disowned, and goes to
London with his future wife. Later
he is accused of killing his father and
jailed. He escapes, and after some
time rectifies the mistake and the
villain is punished.
"The Day of Reckoning." (U. S.
Motion Picture - Corporation. Three
reels.) — A .great amount of time is
covered . by this picture, which for
this reason is most entertaining. The
story starts with the Civil War and
a few realistic battle scenes are
shown. After this twenty years are
passed over and the scene of action
changes to the Wild West, at the
time that it was just becoming set-
tled. .The action is rapid and absorb-
ing from start to finish, and everj-
scene is full of melodrama.
The plot, although somewhat com-
plicated and a trifle hard to follow,
is of a nature that appeals to all lov-
ers of the melodramatic picture, with
which class this offering will be a
great success. John is told by his
scheming brother that his wife is un-
faithful to him. For this reason he
takes his brother's place when the
b.tter is drafted for the Union Arrri}'.
Flis wife has a child and soon after its
birth dies. Jim goes West with her
and becomes a prosperous ranchman.
Twentj' years later John reaches the
A\'est and meets his daughter and
makes hrmself known to her. Jim is
accidentally killed and the father and
daughter are happy together.
"Blue Pete's Escape." (Reliance.
Two reels. Saturday, July 11.) — One
of the best two-reelers released under
the Reliance brand. The picture is
an adaptation from George Randolph
Chester's short story that appeared
in Munsey's magazine. The work
of a competent author is plainly vis-
ible as well as the work of an accom-
plished producer. Sam De Grasse,
Billie West and Walter Long are the
principals of the cast. Not once is
the interest lost. Great attention has
been paid to the minor details, which
no doubt is the reason for some of
the picture's charm.
A detective poses as Blue Pete in
order to capture a gang of ruffians
and robbers. He is greatly aided. by
his sweetheart, and at last succeeds
in bringing the band to justice.
"A City Beautiful." (Majestic. Two
reels. Sunday, July 12.) — The pic-
ture could be classed with the best of
educationals. A number of views of
Los Angeles are shown. Judging
from the picture it certainly, lives up
to its appellation, "A City Beautiful."
Besides these views a number" of pic-
tures are shown of the busy Majestic
studio. Views of. a: studio, will never
fail to attract attention, and one
learns a lot of how such a place is
run from witnessing this film.. The
picture also contains a strong human
interest story. Wallace Reid and
Dorothy Gish are the two principals.
52
THE MOTION PICTURE NEWS
"Trinkets of Tragedy." (Essanay
Two reels. Friday, July 3.) — A well-
told detective story, far better than
the average. Francis X. Bushman
appears in his now quite familiar role
of detective. A well-known cast en-
acts the picture, including E. H. Cal-
vert, Charles Hitchcock, Bryant Wash-
burn, Ruth Stonehouse, Rapley
Holmes and C. Von Betz.
The rich art collector is in love
with the daughter of the proprietor
of a curio shop. He is killed by an
enemy and his daughter is accused of
the murder, but a detective is set to
work on the case and clears up the
mysterj'. .
"Under Fire in Mexico." (U. S.
Film Corporation. Three reels. Mon-
day, July 20.) — A picture that will
cause all true Americans to rise up
and cheer. The scenes are laid in
Mexico. The Americans are terribly
oppressed bj- the Mexican command-
ant, and finally, after an enormous
amount of atrocities have been com-
mitted. Jack, an American, succeeds
in reaching the United States troops,
who come to the rescue with flying
colors.
The picture contains a large ainount
of shooting, and the action is rapid
and absorbing all the time. Some of
the escapes seem almost impossible,
but this does not detract from the
interest of the story.
"Mother Love." (Marion Leonard.
Six reels. Monday. June 15.) — A
drama of Warner's Features brand re-
leased in two parts of three reels each
featuring Marion Leonard. At the out-
set the picture gives promise of being
of a sort that is fully worthy of the-
brand and of the number of reels. But
as the plot of the story is based on
what seems to be a ridiculous idea, the
rest of the story is somewhat disap-
pointing.
The staid, to all appearances, deacon
of the small country town is led to be-
lieve that his wife has disreputable
friends. His conclusions are drawn
from the clothes which they wear. It
might have been better to make the
woman's friends really of questionable
character, as this conclusion seems fool-
ish. Ever after that he is continually
persecuting his wife in a most terrible
manner. After she has been forced
to leave her home, he pretends that her
child is dead. She returns home, dis-
covers the deception, and denounces her
husband before the whole town. He
dies from the accusation and she returns
to the city to live with her friends.
"Deborah or a Jewish Maiden's
Wrongs." (Thanhouser. Two reels.
Tuesday, July 7.) — The story takes
place at the time that the Jews of
Austria suffered terrible persecution
from the hands of the Christians.
Joseph, a Christian, is led to believe
that Deborah, his Jewish love, is
false. He denounces her, but later,
when he is married, learns the truth.
Maude Fealy plays the lead. The
subject of the picture is not one to be
treated lightly and all will be pleased
with it.
"The Renunciation." Eclair-Uni-
versal. Two reels. Wednesday, July
15.) — Photographically this picture
far surpasses the average, both in
tu'iting and clearness of the film. The
scenes, the majority of which are
laid in the forests and the beautiful
grounds of the monastery, are fully
worthy of the excellent photography,
which makes the picture about per-
fect in these two lines.
The story that runs through the
picture contains the elements of one
of the best, but in producing it, a
little too much has been left to the
imagination, and between some
scenes there seems to be no connec-
tion.
John, after he has lost his heart to
a flirt, determines to enter a monas-
tery and forget her. He does this
and is living happily when another
v.'oman appears on the scene. The
two fall in love and he leaves the
monastery. There are numerous
smaller plots all bearing on this, the
main story.
"The Severed Hand." (Powers.
Three , reels. July 17.)— The story is
conventional in many ways, possess-
ing a melodramatic plot that will be
appreciated in certain audiences, but
will make but little impression in
others. Cleo Madison plays the lead.
Nan becomes a member of the rec-
tor's family after his nephew had
saved her from her father. Her
father is killed by the Severed Hand
Society, but the rector and his fam-
ily blame Nan for the deed, causing
her to fly with members of the gang.
Years later she becomes a wealthy
woman, and in stealing some papers
again meets the nephew, whom she
loves. On recognition reconciliation
follows.
PARSONS WILL HANDLE
PATHE POSTERS
P. A. Parsons, for some time identi-
fied v/ith the advertising department of
Pathe as the head of that branch of the
business, will hereafter devote himself
exclusively to the poster department of
the big firm.
Mr. Parsons has heretofore been
handling both in a measure, but the
poster department has lately acquired
such a scope that it demanded the ex-
clusive attention of one expert, and Mr.
Parsons resolved to confine himself en-
tirely to that end of the business.
He will be missed from the advertis-
ing chair of Pathe by the many who
have enjoyed the cordial relations which
Mr. Parsons knows how to maintain
with all who have occasion to deal with
him.
PICTURE MACHINE FIRM
FAILS
The American Moving Picture Ma-
chine Company, of 101 Beekman street,
New York City, has filed bankruptcy
schedules showing liabilities of $393,-
665, of which $155,354 are secured,
and nominal assets of $94,249, con-
sisting of stock, $29,800; machinery,
$48,839; patents, $10,000; accounts,
$4,095; claims, $958; cash in bank,
$383; office fixtures, $100, and notes,
$75.
Among the creditors are Morison
Bros., $143,004, secured; Andrew P.
Morison, president of the company,
$77,016; George Bancroft, $10,000,
secured; U. S. Moving Picture Ma-
chine Agency, $10,183, and R. L.
Moffat, $5,000.
SCENE FROM "THE RENUNCIATION"
For the coining Eclair two-part Western, featuring Boh Frazer and Edna Payne.
Released July 15.
THE MOTIOX PICTURE NEWS
53
Stive 1RCW5 of the Wicck
W. D. Ward, manager of the De-
troit exchange of the Mutual Film
Corporation for the past year, and
with that exchange since its forma-
tion, has resigned his position. 'Mr.
Ward is not readj- to announce his
future line of activity but he is con-
sidering several propositions and
will probably continue in the busi-
ness. It could not be learned who
will be ]\Ir. Ward's successor.
Christy ]Mathewson, Big Six of the
New York Giants and the world's
most famous baseball pitcher, has
signed with the Universal to appear
exclusively in a series of comedies
and dramas expected to give an inti-
mate study of IMattj'. The pictures
will carry out logical stories, rated to
amuse and grip, with Big Six playing
the lead. It is said that Matty will
write some of the scenarios.
Archer MacMacken, for four years Harry Pollard will begin the pro-
with the Essanay company at their duction of "A ]\Iid-Summer Love
Chicago studio, has taken charge of Tangle" written especially for the
the scenario department of the Albu- Beauty brand by Isobel M. Reynolds,
querque Film Company, and will
assist G. P. Hamilton, director.
Grace IMcHugh, who was recently
drowned while appearing before the
camera, was the leading lady of the
Colorado Motion Picture Company.
The last picture which she appeared
in, "Across the Border," was com-
pleted when the producer thought
that the scene in which Miss ]\IcHugh
forded the swift Arkansas River
needed to be retaken.
GBACE UcHirGH
While in the middle of the river
Miss McHugh was carried oE her
horse and swept down the stream.
The cameraman swam to her rescue.
He reached her in safety and both
gained what was thought to be a
sand bar but which turned out to be
quicksand.
Before anyone reached them both'
had perished.
r wm
MARGARITA FISCHER
of New York. The major part of
the work will devolve upon Mar-
garita Fischer.
J, Warren Kerrigan will shortly be
seen in the role of a prosecuting at-
torney in the story entitled. "Weights
and Measures." Vera Sisson and
George Periolat play principal parts
in the production. Jacques Jaccard
is the director.
The Pathe Daily News became at
once popular on its introduction in
the national capital. Several of the
theatres use the service.
The General Film Company an-
nounces that the release date for
George Kleine's big feature "Ven-
detta," from the novel by Marie
Corelli, has been set for Tuesday,
September 1.
Among those sailing Saturday, July
11, for Europe on the "Kaiserin Au-
gusta Victoria" is Gene Gauntier, the
star of the G. G. brand of Feature
GENE GAUNTIER
Films (Warner's releases). Miss
Gauntier's trip is taken upon advice
of her physician, and her destination
is Lykorna, Sweden, the beautiful
summer home of Mile. Marguerite
Gauntier, her talented sister and
prima donna at the Royal Opera,
Stockholm.
During her absence the studio will
release a number of comedies featur-
ing Jack J. Clark, supported by a
selected cast of comedy players.
Philip Dwyer, well known on the
legitimate stage for his portrayal of
various animals, is now appearing in
the role of the dog Tige for Edison
in the "Buster Brown" series.
William Bechtel is back in harness
at the Edison studio after a four
weeks' stay at Mt. Clemens, Michi-
gan, where he was recovering from a
severe attack of rheumatic trouble.
Harry Ej'tin.ge. the Edison heavy,
is planning a large celebration for
the opening of his new summer home
at Rye Beach.
Charles A. Burcham, cashier at the
Laemmle exchange in Omaha, is on
his vacation.
54
THE MOTION PICTURF NEWS
The Princess Ruspoli, the Roman
societj' leader, has signed a contract
with Pasquali and Company, of Italy,
to take the leading part in a startling
war drama, "The Silent Bell," which
PRINCESS RTJSPOS
the Pasquali American Company- is
soon to release in this countrj\
Her action has created a itr-vov of
speculation in Roman society circl'es.
and the drama is eagerly awaited by
all her friends in Rome and Paris.
A. F. Dittman, owner of the Ditt-
man Theatre, Brownsville, Tex , was
a called at the office of The Motion
Picture News on his way home from
the Dayton convention.
yir. Dittman voices the demands of
exhibitors in general on two im-
portant points. Regarding conven-
tions he says he is perfectly willing
to make the long journey from Texas,
provided the conventions are of real
business value and not political meet-
ings only. He prefers San Francisco
for 1915.
As an exhibitor he wants more
good comedies of the Keystone qual-
ity and good features, but he wants
them in one service which will be
complete for his purposes.
Al Lichtman, of the Alco Company,
made a trip to St. Louis, Detroit and
Cleveland for the purpose of perfect-
ing plans for his new concern, after
taking in the Dayton convention.
Dolly Simmonitti is playing the
lead in "Gypsy Love," the recent re-
lease of the G. W. Feature Film
Company.
The popularity of the California
Rodeo has led the G. W. Feature
Film Company to maintain its faith
in Cowboy pictures. The Rodeo re-
lease has drawn crowds everywhere.
Alanager Fred Van Husan, of the
Laemmle exchange in Omaha, has
arranged to take the entire output of
the Universal service. It is out of
the ordinary for such arrangements
to be made during what is called the
"dull season," he says.
Charlotte Burton will assume the
leading role in "Lodgings for a
Night," the one-reel subject now
being produced by Tom Ricketts.
Winifred Greenwood was cast for the
lead, but owing to the accident she
met with recently, will not appear in
the production.
Don A. Meany has resigned as
head of the publicity department of
the Essanay, after two years of suc-
cessful press exploitation for that
company. He will be succeeded by
Victor Eubank, formerly connected
with the Associated Press.
DON A. MEANY
Out of the ninety-six releases fea-
turing the well-known Broncho Billy
series, ninety of them were adver-
tised by j\Ir. Aleany. The popularity
of Alkali Ike dolls, and the song en-
titled "Broncho Billy," is the result
oL his live-wire publicity methods.
Ernest Shipman has disposed of
all his interests in the Pan-American
Film Company and resigned as gen-
eral manager of that firm.
Hugh D. iMcIntosh has been ap-
pointed exclusive representative of
the Atsco Inc. for Australia. The
James McEnnery Syndicate repre-
sents Atsco in England and on the
Continent.
Arthur. Rosenbach, sales manager
of the Excelsior Feature Film Com-
pany, Inc., reports that he is closing
several desirable deals on "The Toll
of Mammon" in four parts, featuring
Octavia Handworth.
Barry O'Moore has about termi-
nated his contract with the Edison
company. He expects to retire to his
farm at Shandakin, Ulster County,
BARRY O'MOORE
New York, after August 1, for a long
I'eeded rest, on the completion of the
last three "Octavius" pictures.
Albert W. Hale has become asso-
ciated with the Kalem Santa Alonica
siudio as producing director, and will
exercise general supervision over all
the films at that branch of the com-
pany.
The engagement is announced of
Benjamin N. Judell, manager of the
Ivlinneapolis Mutual office, and Clara
Borchovitz, of that city.
Le Roy B. Reinert has purchased
the Savoy Theatre in Reading, Pa.,
and will show licensed films and spe-
cial features.
A. E. Siegel has sold his interest in
the Poem-O-Graph Company to N. P.
Fleischer, who will be located in
Cleveland in the future; Mr. Siegel
will retain his office at 516 Columbia
Building, the sam^ city.
Winfield R. Sheehan, general man-
ager of the Box Office Attractions,
was in Syracuse, N. Y., recently to
assist Chas. Briggs in arranging for
the opening of a big exchange in the
new Eckel Theatre building.
F. F. Proctor has contracted to
use all the local films taken by the
company recently former in Albany.
THE MOTION PICTURE NEWS
55
Carlyle Blackwell, the photoplay
star, in resigning from the Famous
Players Company will manuiacture
his own films.
About three months ago Mr. Black-
well left the Kalem Company, with
whom he had associated for over
three years, to go with the Famous
Plaj-ers. He appeared in '"The Spit-
Fire," which was brought out by that
company.
Mr. Blackwell intends to produce a
three-reel feature once a month wnth
himself in the leading role. The sub-
jects will be the works of famous
authors. He has extensive plans in
CAELYLE BLACKWELL
connection with his newly formed
producing company which will be
announced shortly.
Mr. Blackwell's productions v.-ill be
released through the newly formed
Alco Film Company, of which Al
Lichtman. former sales manager of
the Famous Players, is president and
_general manager.
Sol Lesser is in New York conter-
ring with the manufacturers of some
of the famous productions for ex-
hibition rights in the eleven western
states in which he has booking ottices.
^Nlr. Lesser reports conditions on the
Coast as being such that only the
fittest can survive. The Coast exhibi-
tors have developed keen appraising
abilities and with them the day of
picture ten per cent and paper ninety
per cent is past.
Mr. Lesser will continue his policy
of keeping a New^ York office with
George D. Maclntyre in charge, with
instructions to buy only those fea-
tures which will stand up on their
merits with the thermometer at blood
heat.
'"The Black Triangle,'" first of the
^^'ebb Detective Series, was his first
purchase.
C. J. }ilarley, who has been in the
contract departments of local film
exchanges for the past three years,
has resigned from the California
Film Exchange, Inc., which has ex-
clusive booking of the Universal pro-
gram and features, and he is now
v>ith the General Film Company.
King Baggot, leading man for the
Imp L'niversal Companj-, and presi-
dent of the Screen Club, was present-
ed with a ten-pound babj- boj- recently
by his wife. Mr. Baggot was married
in December. 1912.
At what is said to be the liighest
price ever paid for limited territory
on a motion picture on a pure rental
basis, exhibition rights of "Cabiria,"
the Itala Films' Torino masterpiece,
have been sold by Harrj- R. Raver to
Frank Rogers, of Knoxville, Tenn..
for fourteen Southern states. The
price is in excess of $50,000. The
states are Virginia, West Virginia,
North Carolina, South Carolina, Ken-
tucky, Tennessee, Georgia, Florida.
^Mississippi, Louisiana, Alabama,
Texas, Oklahoma and Arkansas.
A. Danson Michell, connected with
The Motion Picture News editorial
staff for some time, has resigned to
rake charge of th'e. publicity depart-
ment of the Excelsior Feature Film
Company. Inc.
Among the party of Eclair players
who recently arrived in Tucson, Ariz.,
where the Eclair Film Company, Inc.,
has erected a new studio, was Robert
W. Frazer. It is the intention of the
companj- to feature Mr. Frazer in a
series of realistic Westerns.
This Eclair player needs no intro-
duction to photoplay fans, as he has
been playing leads before the camera
for the last three j-ears. His motion
picture career has been interrupted
two or three times bj" calls from the
legitimate stage, during which period
he plaj-ed the lead in "The ^Million"
and more recently was with the Cecil
Spooner Stock Companj-. It is taken
for granted, however, that he is now
a screen devotee for good.
■WHAT A WONDERFUL LOVE THAT WQ^LD BE:"
Scene from one cf Imperial Moving Picture Company's Animated Songs for July.
56
THE MOTION PICTURE NEWS
Revolutionize Holding
of Expositions
THE AUTOMOBILE PARADE AT DAYTON
(^Continvcd from page 26)
this exposition shall be conducted
under the joint auspices of exhibitors,
manufacturers and jobbers.
In view of the above it is resolved
b}' the various representatives of the
manufacturers, distributors and job-
bers at the Dayton convention that —
An organization be formed for the
purpose of conducting an annual or
semi-annual exposition of motion pic-
ture art.
At such exposition organization
shall be composed of the various
manufacturers, distributors, jobbers
and representatives of all allied lines
of trade to the motion picture in-
dustry, as a whole, and also of the
motion picture exhibitors, either as a
national body or individual.
That in the perfection of the plans
for such an organization and in order
to bring about the successful promo-
tion of an annual or semi-annual ex-
position, we desire the co-operation
of any and all exhibitors collectively
or individually; granting to them the
fullest rights and --privileges in the
promotion and conducting of these
expositions.
That a corporation shall be formed
for the purpose of conducting these
expositions, incorporated at a nomi-
nal figure and each manufacture or
jobber or distributor shall be entitled
to purchase not more than one share
of the stock, the balance being de-
posited as treasury stock.
That such exposition company de-
sires the exhibit'ons to hold the na-
tional conventions or meetings at the
place selected for such exposition,
and that the profits from a block of
the treasury stock of not more than
50 per cent shall be devoted to the
reception and entertainment of the
exhibitors at such conventions. Fur-
ther, that a portion of the net profits
or a block of treasury stock of not
more than 50 per cent shall be given
to the national leagues or associa-
tions.
THE following committee was ap-
pointed v/ith Frank J. Rembush
as permanent chai .man, A. H. Byrd
as secretary, and Wm. A. Johnston,
treasurer; F. J. Rembush, Mirror
Screen Company; E. E. Fulton, Chi-
cago; H. B. Coles, Precision Machine
Company; Ernest Glantzberg, Ty-
phoon Fan Company; Joe Brandt,
Universal Film Manufacturing Com-
pany; A. H. Byrd, Wyanoak Pub-
lishing Company; Robert Kane,
Atsco, Inc.; W. S. Maxey, Bartola
IMusical Instrument Company; Wm.
A. Johnston, The Motion Picture
News.
After some discussion the name
decided upon was the Motion Picture
r\Ianufacturers and Jobbers Exposi-
tion Committee. An assessment of
.$10 each was levied upon the manu-
facturers for committee expenses.
The need of exhibitor co-operation
was strongly urged by several, and
as a result it was decided to hold an-
other meeting the same evening, in-
viting the seven delegates of the
I. M. P. E. L. and the following com-
mittee of the M. P. E. L.; L. H. Ram-
sey, Kentucky; Carter, Arkansas;
W, W. Watts, Illinois; T. P. Finne-
gan. Texas; W. R. Wilson, Ohio;
Marion Pearce, Maryland; Peter Jetip,
Michigan; M. E. Cory, California, and
Fulton Brylawski, Washington, D. C.
At this meeting a spirited discus-
sion arose whiA ended, however, in
more or less harmony. Among the
n^anufacturers and dealers present
were: E. E. Fulton, Chicago; H.
B. Coles, New York; Ernest Glantz-
berg, of the Typhoon Fan Company,
New York; Joe Brandt, of the Uni-
versal Film Company, New York;
A. H. Byrd, of the Wyanoak Publish-
ing Company; F. J. Rembush, Shel-
byville, Ind.; Robert Kane, of the
Atsco Company, New York.
GROUP OF WOMEN AT THE EXPOSITION
Left to right: Miss Charlottet Knecht, of Dayton; Mrs. J. E. Ward, Wellston; Miss S. M. Breen,
Cincinnati; Mrs. H. E. Cook, Baltimore; Mrs. E. H. Painter.
THE MOTION PICTURE NEWS 57
I In and Out of Los Angeles Studios j
special to The Motion Pciutre News.
Los Angeles, July 13.
pERHAPS in no other city are the tilm ex-
changes so located to the advantage of the
exhibitor as in Los Angeles, where many are
bunched on what is termed "Film Row," and
none are more than two blocks from this loca-
tion. The first to open on Olive street, between
Seventh and Eighth streets, was the California.
Then one by one came the Mutual, the
World Film Corporation, Golden Gate, and
now the Los Angeles branch of the Union
Film and Supply Company, of San Francisco,
is moving from the Pacific Electric Building to
the room adjoining the World Film Corpora-
tion. Just around the corner in one direction
from the row is the Warner office, and in the
opposite direction the General. Eclectic, and
Progressive. The Kleine office is located in the
Majestic Theatre building, about three blocks
distance.
"From the Seeding to the Serving," will
probably be the title for a series of pictures
being made for the Southern California Pan-
ama-Pacific commission. Frank Morris, for-
merly of the Pathe Weekly staff, has charge of
the photography, and about 50,000 feet of film
will be made for exhibition at the San Fran-
cisco and San Diego expositions.
New Animal Comedy
The E-r Jungle Film Company, a ver5' recent
organization, of Los Angeles, has completed
its first feature picture of three reels, "Fright-
ened into Sobriety." The company is composed
of S. Edwards, owner of a wild animal museum
in Los Angeles, and John Rounan, also of that
city. Paul Matchette is director for the com-
pany and will look after the animal comedies,
in which thirty-six varieties of monkeys, snakes,
and water fow'.s will be used.
In the future the Selig Poloscope Company
will ^ make all pictures at the Los Angeles
studios, and the principal effects of the Chicago
studio, recently closed, have been forwarded
to the Selig property in Los Angeles.
Reginald Barker and a company of New
York motion picture players, including W. S.
Hart who was specially engaged, have returned
from a trip to the Grand Canyon, where a
feature picture was filmed.
Installs Artificial Interior Lighting
J. J. Robbins, president of the Robbins
Photoplay Company, with a studio at Twenty-
ninth street and Central avenue, Los Angeles,
has returned from New York where he con-
tracted for three subjects to be delivered
weekly, commencing August 1. The releases
will consist of one, two and three ree's each.
Mr. Robbins was formerly with Essanay at
the Chicago and also Niles, Cal., studio. The
studio here is the first one on the coast to
install artificial lighting for all interior settings.
David Hartford, for many years connected
with Oliver Morosco in directing, has been in
charge of one of the Robbins companies and
will take the players to Catalina Islands where
several subjects will be made. Mr. Hartford
will remain with the Robbins company until
the_ latter part of July, when he will go to
Chicago to assist in staging "The Bird of
Paradise" at the Cort Theatre for Mr. Morosco.
London Back in Los Angeles
Mr. and Mrs. Jack London have arrived in
Los Angeles for a brief stay, while on their
way to their home at Glen Ellen, from Vera
Cruz, where Mr. London secured material for
a number of magazine articles and photoplay
scenarios. While here he was entertained by
Mr. and Mrs. Hobart Bosworth, of the motion
picture firm of Bosworth. Inc., and Monday
evening for the first time witnessed the picture
"The Valley of the Moon," shown for the first
time in California, at the Tally Broadway
Theatre.
Mr. London assisted Director Bosworth in
the selection of the exterior scenes for the
picture, and one. that of the "Valley of the
Moon," was taken from Mr. London's home,
which overlooks the valley.
Members of the Western Lubin company,
with a studio at South Pasadena, Cal., are
spending a week in the vicinity of New Hall,
Cal.. where a Western drama is being filmed.
Takes Stock Company Into Films
Capt. Wilbert Melville, managing director of
the Western Lubin studio, has made an attempt
to form a monopoly of former writers. Mr.
Melville was for years Washington correspond-
ent for the American Press Association, and
now associated with him he has Paul Powell,
former political writer and city editor of the
Los Angeles "Express"; W. M. Dunbar, former
city editor of various metropolitan newspapers;
and his latest addition is Robert A. Rinehart,
formerly of the New York "Sun."
E. H. Roth, owner of the Portola and other
theatres in San Francisco, recently spent sev-
eral days in Los Angeles, visiting studios and
theatres in search of new business-getting
methods and films.
The latest addition to the motion picture
industry of Los Angeles is the Circulating and
Comedy Motion Picture Company, composed of
Elmer E. Smith, of San Francisco, president;
Arthur Haynes, vice-president; N. B. Taylor,
secretary and treasurer, and Robert Fargo,
producer and manager; all of Los Angeles.
Mr. Fargo has been manager of the Century
Theatre, of Los Angeles, and closed the stock
company engagement there Saturday, June "27.
when he took the company, headed by Jules
Mandel, into motion pictures. The company
will manufacture educational pictures and come-
dies only. Quarters have been leased at the
Zodiac studio. Hill and Court streets, Los
Angeles.
Peggy, the mascot at the Jesse Lasky studio
at Hollywood, spoiled a scene when the "Man
on the Box" was being filmed, by rushing in
and getting a hold with her teeth in the rear
of Richard La Reno, who was playing the role
of chef. He had just dashed all the cooking
utensils from a kitchen cabinet to the floor,
when angered at an order, which caused Peggy
to pull off the stunt. As long as La Reno
retained the make-up the dog had to be held.
The scene was retaken.
Thrills Not in the Script
A regular circus, complete even to red lemon-
ade, pop corn and peanuts, was staged and
filmed by the Sterling Company during the
past week under the direction of George Nich-
ols. When completed it will consist of two
reels of farce comedy.
By an accident Porter Strong, of the R-B
Film Corporation Comedy Company, was run
over by an automobile. According to the
script, there was to be an explosion, the hood
of the machine flying off. Strong, who was
standing in the machine, should fall forward
onto the radiator; and tlae machine start for-
ward. Everything worked out correctly, except
the fall by Strong, who went on over and could
not get out of the way of the machine. The
fly-wheel caught on Strong's clothing, and for
a moment — while the auto was passing over
him — members of the company thought it
would be necessary to pick him up in a market
basket. Aside from bruises he was not injured.
Burton King, managing director of the Usona
Film Company, with studio at Glenda'e, Cal.,
has departed for New York City, where he
will spend a vacation of three weeks:
Leaves Brady for Lasky
Mrs. Lewis McCord. who played on Orpheum
time for a number of years, together with her
husband, has been contracted for pictures with
the Jesse Lasky company, and is delighted
with her new work. To accept the offer of
Director Cecil de Mille, of the Lasky company.
Mrs. McCord gave up an excellent engagement
with W. H. Brady.
The players of the R-B Film Corporation,
recently organized, are busy producing come-
dies under the direction of Harry Revier. Bel-
ford Forrest, formerly of the Glendale Kalem
company, and Carrie Oark Ward are playing
leads. It is the intention of the director to
organize another company the first of the com-
ing month for the filming of three, four and
five reel features. Two subjects, "When
^^^omen Rule," in two reels, and "Only a
Dream," have been completed. This new com-
pany will release through Pathe.
Harry B. Warner and Miss Rita Stanwood.
are recent arrivals from New York City, and
will play leads in the Jesse Lasky production
of "The Ghost Breaker." by Paul Dickie and
Charles Goddard. The film will be made under
the direction of Oscar Apfel.
The impromptu cafateria installed at the new
Universal ranch to provide food for the hun-
dreds of extra people used in the "Damon and
Pythias" Feature, being filmed under the direc-
tion of Otis Turner, for speed is a marvel, as
720 were served in forty minutes, the other
day when 1,800 people were used in the picture,
or at the rate of 20 per minute.
Majestic Director Eddie Dillon is now film-
ing the third of the series of "Bill the Copy
Boy," from the stories by Paul West. "Tam-
many" Young continues before the camera in
the title role with all the kiddishness of his
younger days, when he was the original "Bill"
in the New York "World" office.
Two hundred and fifty members of the Uni-
form Rank, Knights of Pythias, and 200 mem-
bers of the California National Guard and
naval reserves, took part in the filming of the
Universal picture, "Damon and Pythias."
Replacing Lubin Films
As the result of the Lubin fire recently, in
which a number of negative films of the Ma-
jestic Motion Picture Company were destroyed,
the actors, actresses and directors at the Los
Angeles studio are working every minute during
sunlight, in order to remake the pictures and
keep up with their releases. Director Donald
Crisp is reproducing "The Tavern of Tragedy."
a two-reel feature with F. A. Turner in the
role of the tavern-keeper, and supported by
Miss Dorothy Gish and Vester Pegg. Another
picture being made is that of "The Idiot," from
a prize scenario, selected by Director-General
D. W. Griffith, of the Majestic. Robert Har-
ron is featured in the title role of the latter
picture.
Managing Director Marshal Neilan, of the
Hollywood Kalem studio, accompanied by Miss
Ruth Roland, Chance Ward, Loyd Hamilton
and others, is spending a week making Roman
interior and Western scenes in the vicinity of
Santa Barbara. Cal.. 130 miles north of Los
Angeles. During the absence of the company
John Brennon is taking a vacation.
One of the Reliance companies, under direc-
tion of F. A. Kelsey, is this week filming
"McCarn Plays Fate," from the story by Henry
Oyen, which appeared in the "Magazine _ of
Adventure." The scenario is by Russell Smith.
Miss Irene Hunt is being featured.
Beranger in Bad Accident
G. A. Beranger, assistant to D. W. Griffith,
of the Majestic Company, at the Hollywood,
Cal., studio, is being termed the hero by all
members of the company, as the result of an
accident, while riding his new Indian motor-
cycle, on the speedway at Venice. Cal., with a
side-car attached, in which were three girls of
the company. To prevent the side-car from
being hit by an auto, Beranger ran into an
automobile on his left. His foot was badly
mashed and a piece of the pedal penetrated the
instep fully one inch.
"The Second Mrs. Tanqueray" was staged
at the Little Theatre, in Los Angeles, on the
evenings of June 29, 30 and July 1, by Con-
stance Crawley, and Arthur Maud, of the
Loftus Feature Film Company, of Los Angeles,
and a company of English players, who are
spending the summer at mountain resorts. Max
Figman and Lolita Robertson, who are with
the Jesse Lasky players, will be the next attrac-
tion at the theatre.
Members of the Albuquerque Film Company,
photoplayers, under the direction of Gilbert P.
Hamilton, are filming a fisherman picture at
Catalina Islands. The scenario is by Dot Far-
ley, leading woman of the company.
The western studio of the Famous Players
Company is soon to be built on a site in HoUy-
\vood, purchased by Adolph Zukor and Edwin
S. Porter, of the company, when they were in
California in April.
Los Angeles is the first city to have a traffic
policewoman, and Miss Peggy Hart, of Pathe
Freres comedy company, has the distinction of
being that woman. For almost an hour Miss
Hart, playing lead in a picture, stood in the
center of congested Spring street, at the corner
of Fourth, and by the single or double blasts
of the whistle directed cars, autos. vans and
pedestrians. When a film jag attempted to
flirt with her she towed him to a patrol box
and held him until the gasoline goat arrived.
58
THE MOTION PICTURE NEWS
Changing Reels With Chaney
The present "psychological depression" has
been the subject of much discussion, but the
thing of most interest at this time> speaking
from the operators point of view, is the
present "physiological depression."
The health of the public has been well
taken care of insofar as the motion picture
theatre is concerned, but the health and wel-
fare of the operator has been a subject of
very little consideration.
It is true that there are a few operating
rooms in the city, but the great majority are
not deserving of such a name, and are really
dignified when anyone refers to them as
"coops."
A coop is generally considered a place to
keep chickens in, but no self-respecting
chicken would be caught in some of the so-
called operating rooms of this city.
As a matter of fact, if an animal of any
kind were compelled to exist under the same
conditions that the average New York operator
is obliged to endure, there would be a hue
and cry raised by the S. P. C. A. that could
be heard to high heaven.
The public, of course, does not know, and
probably would not be interested, in the life
and lot of the motion picture operator, for if
it were generally known there would be no
operators' schools in business.
It is not generally known, for instance, that
there are hundreds of operators in this city
who are chronic sufferers from many different
diseases and complaints that are the direct
result of being confined in an operating room
from seven to ten hours daily, without one
minute of intermission.
Is there any other trade or craft that you
can mention, where the victim cannot get
time enough to eat?
Is there any wonder that so many operators
are dyspeptics when they practically live on
sandwiches from one year's end to the other?
Is there any other occupation you can
name where, if a man leaves a machine
under his care for even so much as five min-
utes he not only loses his position, but his
license as well? And if for any reason he
was compelled to stop the show two or three
times in one day, he would lose his job, any-
how ?
Now, just for instance, can you name any
other trade on earth where a man is married
to a machine?
MANHATTAN MEANDERINGS
Brothers Ben Turner and George Burns, at
the Strand, are making quite a reputation for
themselves, owing to the fact that the Strand
is noted for the excellence of the projection
shown there.
The new Empire Theatre at 161st street and
Westchester avenue, is expected to open in the
next few days, and I understand that Brothers
Eddie Fitz Gerald and M. Klapholz are to
work there.
Brother Fitz Gerald deserves this position
owing to the fact that his work for the
George Kleine Company was favorably known
wherever "Quo Vadis?" was shown, by the
company he happened to be playing with.
In fact, I had the pleasure of working "Quo
Vadis?" with Brother Fitz, and I know him
for a first-class operator and a "bully" good
pal.
Brother Bill Foley is at present engaged at
the office of the Titan Feature Company and
from all accounts is satisfied with his job. He
must be a wonder if he is satisfied, for I never
knew of Bill being satisfied before.
I am informed by Brother Spellbring of
Washington, D. C, that the Baltimore boys
are scheduled to play another game of baseball
against the Washington team on July 26, at
Washington.
I certainly hope that it is not stopped in the
fourth inning this time. I understand that
the sheriff was more or less interested in their
last game at Baltimore. How about it boys?
Brother Spell says that his team was the
personification of respectability, but I have
heard nothing from Baltimore.
Brother Thomas Costello is working for the
Photo Play Productions Company, or at least,
is getting paid for it, and from all accounts
their first feature is going big.
Of course, everybody knows that "The
Littlest Rebel" ought to go good, and it is
doing so under the able management of Frank
Tichenor. Every one knows the "Big Fellow."
FILM FLASHES FROM VARIOUS
PARTS
I have received a lot of news notes from
Philadelphia, and they were all written in red.
I have always maintained that Philadelphia
was a swift town if you knew the ropes, and
this proves that I was right, for everywhere
I have ever been red meant speed. Even on
the Renfax synchronizer.
Brother Willi am Hurley left town for the
road several days ago, and opens in Cleveland
with the Rainey pictures. We will all miss
Bill, but hope he has a long run.
I met Brother Joe McAree on Broadway the
other day on his return from a long season
with the Lyman H. Howe Company. He ex-
pects to be leaving again in a short time. A
Lyman Howe job is all right for anyone who
has a true appreciation of hard work.
It is funny how many old-timers you meet in
a day's walk around town, and all appear to be
doing well. Very few of them are operating,
however.
Some are in the feature game, while some are
managing theatres. Well, you can't keep a
squirrel on the ground.
Brother Morris Rotker is the latest victim
of "the marriage game," having been married
a short time ago to a Yorkville Belle, so I am
informed. The wedding was attended by
several notables in the film world, among them
his employer.
Well, here is hoping for the best luck in the
world for the happy bride and groom, and
may they never find a ground on their circuit.
Brother Fred Stoffregen has again returned
to his old love, and is once more grinding
them out at Proctor's Fifth Avenue Theatre.
Received a letter from Richmond, Va., not
long ago, and while it contained no news of
any kind, I was very glad to hear that my
old friend Louis Traferi was doing well. Also
to hear that Brother W. Ware was still holding
down a job at the old stand.
Good luck boys, and may your shadows never
grow shorter, bvit why don't you write to a
fellow once in a while?
Heard in the Lobbies
Actress Has Narrow Escape
In the filming of "Even Unto Death," at
Catalina Islands, this week, Miss Dot Farley,
leading woman of the Albuquerque Film Com-
pany, was washed off a large rock by a big
swell at an unexpected moment, and when
the motor boat captain near by at the time
refused to drive his craft among the seal
rocks, fearing it would be dashed to pieces.
Director Gilbert P. Llamilton jumped in and
rescued the popular picture star. Miss Farley
was unconscious for some time after being
rescued, and by members of the company it is
considered marvelous that she was rescued
because of the whirlpools between the rocks
and the strong undertow.
Twice Mr. Hamilton was sucked down in
whirlpools, and both times was battered against
rocks. As a result his legs were badly
bruised and cut in a number of places.
The accident happened about one-third of
a mile from the rock covered shore, where
the water is fully three hundred feet deep.
No pictures were secured, for the camera
man was too e.xcited to grind the camera.
Robert Thurman, of the Balboa Feature
Film Company, was fined $65 for driving his
Mercer at the rate of 65 miles per hour, and
the n'e.xt Jay was taxed the maximum — $50 and
cost — for a similar offence in Los Angeles.
Production at the Loftus Feature Film Com-
pany studio in Hollywood has been suspended
luitil a new laboratory shall be completed.
Abeles Scheduled for "Ready Money"
J. Murdock MacQuarrie, who is playing the
lead in the series of pictures from the ]?ranco;5
Villon stories which appeared in the Century
Magazine, has come to the conclusion that the
men who of yore wore mail and armour were
some athletes, for he has found the wearing of
real mail and papier mache armour, covered
with light tin, a most arduous task; even for a
few minutes at a time.
The suit worn by Mr. MacQuarrie weighs
eighty pounds, and he estimates that :f ma^e
of steel it would weigh twice as much. The
first of the series, "The Romance of the
Rose," of three reels, includes the first two
stories of the series, and has been complete '.
The other stories to be filmed in two reels
each are "The Higher Law," "Monsier Blue
Beard," and "The Ninety Black Foes of Bishop
Ballou." For these pictures a very interestins;
village covering five acres has been built at the
new Universal ranch. For the buildings old
wood cuts and early descriptions of scenes "n
Paris and of the French Bastile before the
French revolution were used to secure the cor-
rect settings.
Edward Abeles, who appeared in the La-ky
film of "Brewster's Millions." is now on his
way to Los Angeles, from the East, and wi l
play the lead in the motion picture of "Ready-
Money," to be made by the Jesse Lasky com
pany.
A Japan«se Producing Firm
The Japanese-American Film Company, with
offices in Los Angeles, and distributing ex-
changes in Japan, have taken up the production
of comedies and dramas in which Americanized
Japanese will play all parts. Heretofore the
company has been making only educational
pictures of industries in Southern California,
but have taken up the making of photoplays
because of the demand in Japan for "Japanese
actors who impersonate correctly the Japanese."
Frank Shaw, formerly an assistant director
at the Selig studio, will have charge of the
directing. For the past week the company
bas been making exteriors at Casa Verduga,
Cal., and interiors at one of the local com-
mercial studios.
Three seals have been added to the Universal
zoo, the first to come to Los Angeles motion
picture makers. The three were captured near
Santa Barbara.
Balboa's Fox Steals Chickens
Calls for police to aid in the capture of
chicken thieves have been turned in during
the past few days in large numbers, at Long
Beach, and the thief — the fox of the Balboa
Feature Films studio — is still at large. When
the door was left unfastened a few evenings
ago, the fox made his escape, together with
a coyote.
_ For a day or two the police of the beach
city thought some "culled" population had
been making a raid, until one of the chicken
fanciers saw the fox disappearing down an alley
with his thoroughbred Orpington. The coyote
returned to his cage after two days wandering.
D. 1). Horkheimer, of the Balboa .\muse-
ment Company, Long Beach, is in London, to
spend a week with the company's selling
agent.
The New Regent Theatre, Syracuse, N. Y.,
is about completed, and when Syracuse Uni-
versity opens in the fall it will find the mag-
nificent photoplay house in full operation with
the latest and last word in pictures.
The buildings on the site of the New Strand
Theatre have just been razed and the bids will
"soon be opened for the building of the biggest
theatre in Syracuse.
Edward Hayes, of the exclusive department
of the General Film Company at Buffalo, is in
Syracuse, N. Y., and has booked all of the big
snecial productions for showing at the Crescent
Theatre, which went into pictures last week.
Mr. Hayes states that the General Film ex-
clusive department has arranged to release all
of the old numbers of Mary Pickford pictures
and that they will total about eighty reels.
The following theatres in Syracuse have
closed for the sinnnier: The Olympic, on Ox-
ford street; the Princess, on North Salina
street, and the Playhouse, on Westcott street,
as well as the Colonial, on Montgomery street.
Walter Peters has sold the Mound City
Theatre, corner of Copername and Second
streets, Gretna, New Orleans, to N. J. Zimmer
and Robert Evans. This theatre in the Jeffer-
son parish suburb of New Orleans, does good
business as a ten-cent admission house, and
the new management plans a number of im-
provements.
The contents of the Algiers Theatre, located
on Patterson street near Vallette, Algiers, La.,
has been sold at auction to satisfy a judgment
of John Kleinkepmer against H. W. Levy.
Mr. Kleinkepmer, who owns the property,
bought the equipment over several other bidders
for $825.
Charles Stheale, former owner of tlie Cozy,
at Merrill, Wisconsin, has disposed of that
house and taken over the Columbia Theatre at
Kenosha. Mr. Stheale expects to introduce a
nvnnber of new features into his new house and
is planning an aggressive campaign to build up
the business.
Bradley Bros., the owners of a string of
moving picture shows in the small towns near
Warsaw, Ky., have leased and are remodeling
a large business building there, in which they
will open a new motion picture theatre.
THE MOTION PICTURE NEWS
59
Conventionalities
(Continued from page 31)
A. E. Thorp, Richmond, Va.: One Drumona (musical
instrument).
Fred M. Tynes, Portsmouth, Ohio: Complete equip-
ment.
This firm also closed with the National Cash Register
for a number of Radium Gold Fibre screens, and suc-
ceeded in signing up for screens for the Soldiers Home.
The one at Dayton is the largest in the country-.
The Drumona, invented by Samuel Lapin, attracted much
attention and favorable comment.
THE busiest man at exposition and convention alike was
Frank J. Rembush, manufacturer of the Mirror Screen,
exhibitor ov.-ning four theatres, chairman of the new ex-
position committee, etc., etc. He was always in the thick
of every rumpus with his ready smile, clean logic and his
declaration. ''Let's thrash this out, gentlemen. Remember,
you can't make me mad I''
A. M. Beatty, of the Maggard-Bradley Company, More-
head, Ky., was present, representing the Cosmograph.
The Enterprise Optical Manufacturing Compzmy, of Chi-
cago, was on the job every minute during the recent Dayton
convention. O. F. Spahr, general manager, and A. F. Sass,
demonstrator, were on a visiting tour of the Da}'ton theatres.
Two motor-driven 191-i: model Motiographs were installed in
the Midget Theatre, one of Dayton's most popular theatres.
Mr. Nielson, who is one of the best known exhibitors of
Chicago, and whose theatre, the Parkway, at Clark street
and Diversey boulevard, is recognized as being one of the
best appointed in the city, has purchased the rights of the
'"Spoilers'" for five states.
The booth of the Peerless Film Exchange, 201 West Ran-
dolph street, Chicago, which v»-as a gathering place for a num-
ber of well-known men in the trade during convention week,
was in charge of E. H. Brient. The Peerless firm has bought
the state rights on "Atlantis" for Illinois, Indiana, Iowa and
Kentucky.
"WHEN THE WORLD WAS SILENT"
(Imp — Three Reels)
REVIEWED BY PETER MILNE
FULL worthy of three reels, better than many of greater
length, and quite equal to any of the same extent, is the
verdict that may be pronounced with the heartiest sincerity
on this production. It is very seldom that one has the good
fortune to witness such a delightful dramatic offering. It
outdoes all in regard to unconventionality, which constitutes
one of its many commendable char^icteristics. In some pic-
, tures in trying to get away from the usual lines, the pro-
ducer neglects to make the story clear, but not so in this ;
the stor\- is truly wonderful, and those who love dramatic
situations, a fine love story, with nothing sensational will
find in this picture their ideal.
William Shay and Leah Baird head the cast, and are ably
assisted by William Welsh. Arline Pretty and Hobart Hen-
ly. Jealousy causes Blanche to ruin the hearing of Fielding
a great musician. The "doctor declares that the unfortunate
man is beyond medical aid. His fiancee forsakes him. He
■marries Blanche, who has relented her terrible act. Later the
truth is learned and Fielding commands Blanche to leave
him. They are separated for a number of years, but finally
are reunited.
AMERICAN FIRMS FIGHT GERMAN FILM TAX
ALL the American motion picture film companies op-
erating in Berlin have joined in a strike against the
Berlin censor.
The cause of the difficult}- is the tax at the rate of
cents a meter of film which is charged for censoring. The
film companies have agreed not to have their films censored
"ACROSS THE BORDER"
(Colorado M. P. Company — Warner's Features — Three Reels)
REVIEWED BY PETER MILNE
IT is clear that great pains were taken in the producing
of this excellent Western drama. Careful attention
has been paid to every scene, and for this reason the pic-
ture can take its place with the foremost pictures of its
kind. Whether one cares for the Western or not, he
cannot but appreciate this picture. Its many thrilling
scenes are enoug'n to arouse even the most satiated fan.
Warner's Features controls the picture, and in their
projection room, where the censors and reviewers wit-
nessed the production, it was acclaimed without one dis-
senting voice "the best yet."
DEAN THREATENS CURLY WITH DEATH
One scene in particular may be singled out from all the
rest. Curly Smith, the ranger, is fleeing from the Mexi-
cans. He is on a horse, and as he comes to the top of the
hill and starts to descend the other side, the animal slips,
throws Curly many feet, and then rolls on down the hill.
Probably the horse had to be shot, and it wouldn't be
surprising if Edmond Cobb, who played Curly, was se-
verel}^ bruised.
Another scene which deserves more than passing notice
is that in which Curly is tied to the ground by the vil-
lainous Dean, with a rattlesnake about six inches from
his face. We are informed that when the leather thongs
which bind the snake are wet, they will stretch and it will
be able to reach his face. Fortunately, Anita discovers
the villainous trick and shoots the snake.
As in all releases of this brand, the riding — even that of
the meanest super — is enough to cause exclamations of
admiration. Playing opposite Mr. Cobb is the late Grace
McHugh, who lost her life in the retaking of one scene.
Ted Hardcastle plays the heavy lead, and is assisted by
Arthur S. Lewis. The rest of the cast consists of Charles
Reeves, who appears in a dual role, Lieutenant C. V. Simp-
son, Victor Frith, Charles Williamson, R. D. Blevins, Jack
Donahoo, Ray Reeves and Old Keogh.
The action and absorbing story almost cause one to
forget the commendable photography. In many scenes
five or six ridges of mountains are plainly visible. A large
part of the action transpires many feet from the camera,
but the figures are always plainly discernible. The film
was exposed in the brightest sunlight, which accounts for
the clearness of the distant views.
The story: Curly Smith, the ranger, is told to watch
out for the men who are smi ggling ammunition into
IMexico. He discovers the offenders, and in tracking them
to their camp is captured. Dean, the American smuggler,
desires to kill him but is prevented by Anita, the daugh-
ter of a Mexican. Later she aids in his escape by riding
for the United States troops, who arrive and bring about
his rescue. Curly and Anita are married. The date of
release is set for August 17.
6o
THE MOTION PICTURE NEWS
IJXTE'RESTIJ^G FILM 'REVIEWS
PRODUCTIONS FROM ALL PROGRAMS
I GENERAL FILM PROGRAM \
"The Heart and Circulation of the Blood."
(Pathe. Jlon., July OJ — From the standpoint
of a layman this picture is very interesting.
It shows the blood under a powertul microscope
and the action of the heart ot a turtle and an
ox. On the same reel with "iModes of Travel
in Japan."
"Modes of Traveljn Japan." (,Pathe. Mon.,
July 6.) — On the same reel as "Ihe Heart and
Circulation of the Blood." JJickshavvs, palan-
quins and the old-fashioned metnods of hauling
up rivers are shown and comparea with more
modern equipages.
"A Tiger Hunt." (Pathe. Tues., July 7.)
— The scenes in this educational release were
taken in Indo-China. A good picture of the
killing of one of these ferocious beasts. On
the same reel as "The Ice and Snow."
"The Ice and Snow." (Pathe. Tues., July
7.) — Why ice melts in water, why it floats and
why it becomes hard, etc., are vividly described.
A good picture.
Pathe's "Weekly No. 44. (Pathe. Wed.,
July 8.) — A magnificent pxture of the Salem
fire is shown in this reel, part of which was
taken at night. A picture of the race on the
Idudson when Columbia defeated her powerful
rivals leads the reel. A number of minor
events are interesting.
"Through Bosnia and Dalmatia (Southern
Austria). (Pathe. Split reel. Men., July
13.) — On the same reel with "The Tombs of
the Ancient Japanese Emperors, Annam," and
"Waterfalls at Argonia, Spain." A number
of entertaining views of this Austrian town,
which one belonged to Turkey, are shown.
"The Tomhs of the Ancient Japanese Em-
perors, Annam." (Pathe. Split reel. Jlon.,
July 13.) — On the same reel with "Through
Bosnia and Dalmatia" and "Waterfalls at Ar-
gonia, Spain." A pretty picture of these
ancient tombs. A fine scenic.
"Waterfalls at Argonia, Spain." (Pathe.
Split reel. Men., July 13.) — On the same reel
with "The Tombs of the Ancient Japanese
Emperors, Annam," and "Through Bosnia and
Dalmatia." Waterfalls never fail to make a
most beautiful scenic and this picture is no
exception to the rule. It would be hard to
find a prettier picture.
"A Russian Boar Hunt." (Pathe. Split
reel. Tues., July 14.) — On the saijie reel with
"The Wine Industry, Marsala, Sicily." The
Russians are shown pursuing the deer and
boar. Some excellent views of the beasts
swimming have been obtained.
"The Wine Industry, Marsala, Sicily."
(Pathe. Split reel. Tues., July 14.)— On the
same reel with "A Russian Boar Hunt." Gath-
ering the grapes is first shown, then the
processes which they undergo before becoming
wine, which includes the crushing of the grapes
by treading on them.
"Slippery Slim — Diplomat." (Essanay.
Thurs., July 9.) — Another one of Essanay's
rollicking \Vestern comedies with Victor Potel
and Margaret Joselin in the leading roles. Slim
is postmaster and holds up a letter from
Sophie, inviting all the boys to a birthday
party. He goes himself and wins her. Next
day the boys get the letter and come that
night only to find that Sim has married
Sophie.
"Hearst-Selig News Pictorial," No. 38.
(Selig. Thurs., July 9.) — An excellent view of
the William J. Gaynor, New York's newest and
best fireboat is shown here. Perhaps the styles
in summer bathing suits for women and the
pleasant views of the beaches that go along
with them are the next in line in regard to
interest. A large number of minor events are
shown.
"He Was Bad." Lubin reel. Tues., July
14.) — A comedy of negro character, performed
w.th understanding by John and Mattie Ed-
wards. They are two e.Kcellent fun-makers
and given such typical negro scenes as a crap
game, a free-for-all fight, and a preparation
lor a colored ball, there cannot but be plenty
01 mirth. It is on the same reel with "lougn
Luck."
"Tough Luck." (Lubin. Split reel. Tues.,
July 14.) — The trouble and confusion which a
cook causes who has been taken down with the
smallpox is shown in this film. Mr. Boggs
starts the day with a grouch and ends by hnd-
ing his house filled with his wife's guests and
quarantined for four weeks. This would be
enough to cause the death of any man through
sheer desperation, but Boggs manages to live
through it all, to the infinite amusement of all
who see the picture. It is shown on the same
reel with "He Was Bad."
"Fogg's Millions." (Vitagraph. Two reels.
Tues., July 14.) — The adventuress has not
been very often seen in motion pictures com-
pared with her frequent appearances on the
stage. But in this picture she comes into her
own as a trouble-maker. She breaks up the
engagement of a young heiress and man-about-
town by setting her traps for the wealthy
grandfather. After the latter's death she mar-
ries the young man, who was her former lover.
But her first husband steps in' to mar what
seemed to the couple a bed of roses. Admir-
ably acted and presented with finished detail.
"At the Foot of the Hill." (Essanay.
Tues., July 14.) — An old veteran, living with
his daughter and her husband, lives too much
back in the days of '61-65 to suit them. Hurt
and mortified, the old man feels that he has
passed his days of usefulness, but proves that
he IS still a hero when he rescues h.s two little
grandchildren from the flames. Then life
opens with new light to all the family. The
old grandfather is intensely human and easily
wins smypathy.
"An Egyptian Princess." (Selig. Tues.,
July 14.) — To the surprise of all, an old crank
of a chemist, searching for the elixir of life,
really seems to have brought an old mummy
to life, and the complications that this causes
can easily be imagined, especially when the
chemist has a jealous wife, and there is a
handsome young artist living in the house, to
whose studio the re-animated mummy fiees.
But she is only a modern Egyptian dancer who
got into the mummy-case. The idea is a clevei
one and it is developed with skill.
"That Boy From the Poorhouse." (Bio-
graph. Mon., July 13.) — When a boy gets into
the country in the summertime, of course he
does not want to chop wood and hoe corn.
This little lad didn't like to work for the old
farmer who took him from the poorhouse any
more than any other boy would. This got him
into serious difliculties until he found a friend
in the neighborhood, a banker's son, whom he
saved from drowning; and the banker then
took him into his family.
"The Soul of Luigi." (Vitagraph. Mon.,
July 13.) — An intensely dramatic story and
effectively acted by James Morrison as Luigi
and Dorothy Kelly as Nedda, his wife. It is
the always touching portrayal of a man's soul
dying through lost affection and then being re-
gained through love. Nedda deserted Luigi
and he became a miser. Finally his heart was
kindled with love for the daughter of his wife
and new life opened to him.
Hearst-Selig News Pictorial, No. 39.
(Selig. Mon., July 13. — This issue contain''
some uncommonly interesting views of current
events. The Royal Ascot races are pictured
with society present in full force; also the
rescue boat sent out in search of the Stefans-
son Arctic party, with photographs of the iN'or-
wegian's three vessels caught in a sea of ice;
the sane Fourth of July celebration in New
York; and the opening of the bathing beaches
in California, with beauty and bathing suits
parading in automobiles.
"Accused." cKalem. Tues., July 14.) — A
pretty love story is told in this reel. The
picture contains several new twists which are
quite refreshing. Bert believes that the father
of his fiancee is a thief, but it develops that
he is innocent. Irene Boyle and Robert Ellis
are the principals.
"A Diamond in the Rough." (Kalem. Two
reels. Mon., July 13.) — Guy Coombs and Anna
Nilsson plays the leads. A little too much is
left to the imagination by the producer of this
drama and some of the acting (not that of the
principals), is poor. Valeria marries Jack, a
self-made man, and immediately after the
wedding takes a dislike to him. After quite a
while she learns to love him.
"The Express Messenger." (Kalem. Two
reels. Wed., July 15.) — One of the Kalera
railroad stories that deserves to be ranked with
the best. In the last reel there is an exciting
chase. The train robbers are escaping from
the police, but finally are caught. Some fierce
hand-to-hand fighting ensues. Two of the
combatants fall through a skylight. This last
scene is a thriller. Helen Holmes is featured,
but plays a small part. The rest of the cast is
composed of G. A. Williams, M. K. Wilson,
Leo D. Maloney, William Brunton and Edward
Lewis.
"The Fate of a Squaw." (Kalem. Sat.,
July 18.) — An Indian story of average interest.
-\n Indian girl loves a white man. When he
is knocked senseless by one of the band, he
thinks he loves her. But when his mind is
restored he returns to his former love. The
Indian girl is sold to the leader of another
band. Mona Darkfeather and Charles Bartlett
play the leads.
"Wanted — An Heir." (Kalem. Fri., July
17.) — Ruth Roland is the principal character.
If it were not for a few humorous parts in
the comedy, the picture would pass as one of
the best dramas. An old millionaire doesn't
know which of his relatives deserves his
fortune. Most of them are snobs, but he dis-
covers one, a girl, that is worthy and bestows
his millions on her.
"The Ever Gallant Marquis." (Edison.
Split reel. Wed., July 15.) — On the same reel
with "An Up-To-Day Courtship." Harry
Beaumont plays the lead. French ideas don't
go in America and the Marquis is forced into
a duel. He thinks he has killed his opponent
and flees. The comedy will amuse all.
"An Up-To-Date Courtship." (Edison.
Split reel. Wed., July 15.) — On the same reel
with "The Ever-Gallant JIarquis." Two hay-
seeds are rivals in love. One gets a carriage
and takes the girl for a ride. The other gets
a motorcycle and replaces his rival. The other
retaliates with an automobile which blows up.
Neither is accepted.
"Meg o' the Mountains." (Edison. Two
reels. Fri., July 17.) — A novel picture, but one
that is somewhat difficult to understand. Only
the older people will appreciate it. The photo-
graphy is dark in places. Meg has been
wronged by a rich country squire. She comes
near ruining another man's character because
her memory is poor. But the right culprit is
discovered. Meg dies in the end. Mabel Trun-
nelle, Herbert Prior, Tmne Leonard, Bigelow
Cooper and Yale Benner are the main
characters.
"Broncho Billy and the Sheriff." (Essan-
ay. Sat., July 11.) — This is a Western drama
of a cowardly sheriff, a resourceful cowboy
and a pretty girl. The sheriff tries to make
himself a hero by bribing a half-breed outlaw
to allow him to capture him, but fails when
the cowboy steps in and upsets the scheme.
But the girl has already married the sheriff
and the deputy loses what he most desired. It
makes a fairly interesting picture when played
by such capable artists as G. M. Anderson,
Carl Stockdale, True Boardman and Marguerite
Clayton.
THE MOTION PICTURE NEWS
6i
UNIVERSAL PROGRAM
"Love and Lunch." (Sterling. Two reels.
Thurs., July 23.) — This comedy, although side-
splitting in parts, is not as good as some of
the Sterling one-reelers. Ford Sterling plays
the lead. He has to work to win his girl and
gets a job as waiter behind a one-man lunch
counter. Jealousy causes him to become very
rambunctious and the lunch wagon starts to
roll down hill. In the end it goes over a
cliff.
"A Beach Romance." (Sterling. Thurs.,
July 16.) — Billie Jacobs supported by the other
Sterling juvenile players appear in this comedy.
Children will be more apt to enjoy it than
older people. Billy and another are rivals
for the same girl, but in the final scene affairs
turn out in a favorable manner for both.
"Almost Married." (Sterling. Mon., July
13.) — The abundance of slapstick work that
appears in this one reel is enough to cause
any audience to roll of! their seats with
laughter. A man is almost married to the
wrong girl, but is saved in time.
"The Ranger's Reward." (Frontier. Sun.,
July 19.) — An unconventional and absorbing
drama. Joe Franz appears in the leading
role. Jim is assigned to catch an outlaw
and not to return to the town until he has
done it. He gets his man, who tries to play
upon his sympathies, but is unsuccessful. He
turns him over to the sheriff. He is re-
warded by the hand of the girl he had long
desired.
"An Old Rag Doll." (Imp. Thurs., July
9.) — The temporary loss of his children who
were frightened by his unruly temper, results
in the reformation of the husband of the
family. Leah Baird and William Shay play
the leads in this drama, which all will enjoy.
"Getting Vivian Married." (Crystal. Tues.,
July 21.) — Neither of her parents favors
Vivian's suitor, and she decides to elope with
Charlie, but is caught and at last marries
one of her father's friends. Charles De
Forrest and Vivian Prescott appear. There is
a lot of slapstick work which keeps one in a
continual laugh.
"Value Received." (Victor. Two reels.
Mon., July 20.) — A J. Warren Kerrigan drama
which is sure to get across anywhere. A
splendid finale is registered. The picture is
clean throughout and has many very com-
mendable moral points. The De Vere players
arrive in town and Jack sees the girl, the wife
of the manager. The latter beats her and
Jack rescues her, bringing her to her own
home for recuperation. The husband is killed
later by the father of a girl he had ruined.
"The Polo Champions." (Joker. Sat., July
25.) — Written by Captain Leslie T. Peacocke
of the Universal scenario staff. One of the
very best burlesques yet seen. The picture,
although slapstick, has a fine sense of humor
throughout. Of its class the best that Capt.
Peacocke has produced. As a laugh producer
it is a wonder.
"When Death Rode the Engine." (Eclair-
Universal. Sun., July 26) — The outlaw seeks
revenge on the sheriff and locks up his wife;
he then sets fire to the house. She is rescued
and the sheriff pursues the outlaw. He jumps
on an engine and the sheriff takes another.
When they near each other the sheriff jumps
to the other engine while at full speed. The
two men fight and fall off, then roll down
an embankment and into a stream. The
sheriff finally kills his opponent. This is a
story that will keep one op edge every minute.
"An Awkward Cinderella." (Rex. Sun.,
July 26.) — Robert Leonard and Ella Hall play
the leads. Most of the picture is comedy
of the best variety. The story is the same
as the original, only Cinderella is a servant.
Everyone will be amused by the picture.
"The Sob Sister." (Rex. Two reels.
Thurs., July 16.) — The much heralded news-
paper story played by Anna Little and Herbert
Rawlinson. A number of very interesting
views of the interior of the composing room of
a large daily paper are shown. The sporting
editor and the "sob sister" are in love with
each other. The daughter of the editor runs
away from school and meets with an un-
scrupulous man who attempts to ruin her. She
is saved at the last moment by the sporting
editor. The editor declares he wants the story
used, but on finding out it is his own daughter,
he kills the "scoop."
"Vivian's Four Beaus." (Crystal. Split
reel. Tues., July 14.) — Vivian Prescott and
Charlie De Forest. Three of her beaus have
wigs, so naturally Vivian is suspicious of the
fourth. His hair is pulled pretty hard. On
the same reel with "What Pearl's Pearls Did."
"What Pearl's Pearls Did." (Crystal.
Split reel. Tues., July 14.) — Pearls are mis-
taken for pills with disastrous results. A
burlesque on a doctor's consultation. Pearl
White and Chester Barnett play the leads.
Same reel with "Vivian's Four Beaus."
"The TTniversal Kid." (Imp. July 16.)
— The first of the series entitled "A Day in
His Life." His life in the studio is shown,
after which he telephones to go to the ball
game where he meets McGraw and plays ball
with the mascot of the New York Giants.
Coming down Broadway he meets Annette
Kellermann.
"When Eddie Went to the Front." (Nestor.
Fri., July 17.) — One of Al Christie's clever
comedies. The cub reporter is sent to Mexico
to cover the war. He finds, however, that the
Mexican is rather fond of large knives, and
although the girls seem very pretty and nice,
he prefers the society column.
"At the Foot of the Stairs." (Rex.
Thurs., July 23.) — Robert Leonard plays the
lead in this drama. The maid installed in the
house to rob it brings about the reconciliation
of husband and wife. Some of the action
takes place in the dark, which lends a mysti-
fying atmosphere. The plot is old, but will
appeal to any audience.
"The Gateway of Regret." (Imp. Thurs.,
July 23.) — The picture is quite suggestive,
and some, especially the women, will be dis-
pleased with it. Numerotis plots add to its
value. Gwendolene's mother is in a forbidden
business. The girl becomes an actress and
the leading man is in love with her. When
he learns her connections he denounces her,
but later returns.
MUTUAL PROGRAM
"Star of the North." (Domino. Two
reels. July 16.) — An average Western. Black
Cattle wants the hand of Star of the North
and buys her from her father. She escapes
from him, has an experience with a drunken
white man and then returns to her true lover.
"The Sheriff of Bishee." (Kay-Bee. Two
reels. Fri., July 24.) — A novel drama, the
locale of which is the West. The old sheriff
is recalled, as he cares too much for his
whiskey. The new sheriff offers a reward for
the capture of a certain man. The old sheriff
captures him, but hearing his sad story lets
him go. Later he is reinstated.
"The Feud at Beaver Creek." (Kay-Bee.
Two reels. Fri., July 10.) — An entertaining
drama in which a long-standing feud between
two families is ended by a little child. Plenty
of shooting, riding and brawls occur, which
stamp the picture as a true melodrama. It
will be received well by those who admire this
kind of a story.
"A Gentleman for a Day." (Thanhouser.
Friday. July 17.) — A poor boy dreams he's
r'ch, but on waking up prefers his own life.
The contrasts between the I'ves of the rich
and the poor are striking. Children will en-
joy this comedy-drama more than grown-ups.
"Wrong All Around." (Komic. Sun., July
12.) — The mother-in-law is to visit her daugh-
ter for the purpose of chastising her wicked
husband. She gets in the wrong house and
attacks the wrong man. Finally matters are
straightened out. This comedy is not as good
as the usual Kom'cs. Tod Browing appears
as the husband and Fay Tincher as his wife.
"Youth and Art." American. Wed., July
1.5.) — A film picturizing Browning's poem of
that name. It is rather veiled, and those who
have not read the poem will hardly appreciate
it. Ed Coxen and Winifred Greenwood ap-
pear in the leading roles. The picture ooens
with the young artist, who has attained fame
and wealth. He is painting the picture of a
woman he used to know when he was poor
and she was poor. She is now married to a
rich nobleman. She thinks of what might
have been if she had married the artist.
"Love and Salt Water." (Keystone. Split
reel. Sat., July 11.) — On the same reel with
"The World's Oldest Living Things." One of
two rivals thinks he has killed the other and
a large number of comical events follow. A
great deal of slapstick work appears, which is
exceedingly humorous.
"The World's Oldest Living Things."
(Keystone. Split reel. Sat., July 11.) — On
the same reel with "Love and Salt Water."
The giant California red wood trees form the
subject of this half -reel.
"Mistakes Will Happen." (Royal. Sat.,
July 11.) — A number of events somewhat dis-
connected, but very sidesplitting occur in this
reel, which furnishes amusement for all, young
and old. Sam leaves a glass of milk containing,
what he thinks rat poison, on the kitchen
table. A hungry tramp drinks the milk and
after loads of trouble it developes that sugar
was in the glass instead of poison.
"A Girl of the Seasons." (Princess. Fri.,
July 10.) — The girl has a different beau for
each season. At the end of a year they all
come to propose, and she introduces them to
her husband. Some very beautiful scenes ap-
pear in this reel. The picture is a new kind of
comedy.
"Our Mutual Girl, No. 26." (Reliance.
Mon., July 13.) — Practically all of this reel is
devoted to Penrhyn Stanlaws, who draws
Margaret's picture. Kid Joseph, the man who
married Ada, denounces Dunbar in the presence
of Margaret, but her faith in him remains un-
shaken.
"A Wife from the Country." (Reliance.
Fri., July 10.) — A dissolute young man is
given a large sum of money to marry a girl
of his father's choice. He does this and
falls in love with her later. She is the means
of reforming him. Years later she finds his
father's note asking him to marry her with
the promise of the money. She thinks for
a time that he doesn't love her, but he con-
vinces her to the contrary. This is a pleasant
drama, but it contains^ nothing unusual.
"A Joke on Jane." (Beauty. Tues., July
14.) — Hubby tries to play a joke on his
frivolous wife, but he turns out to be the
"goat," and his joke ends seriously. He
avows never to try to fool her again.
Margarita Fischer and Harry Pollard play
opposite in this highly pleasing comedy-
drama. ,
"The Defaulter." (Domino. Two reels.
Thurs., July 23.) — A picture that will hold
one with its lightning action and absorbing
situations. _ Jim is a good-for-nothing, he
loses his job and then robs his former em-
ployer. He deserts his wife and leaves for
the West where he becomes a common crook.
His wife is married happily to another man.
Jim returns and attempts to rob the house in
which his wife resides. She shoots him,
discovers who it is, but says nothing to her
husband.
"Love and Bullets." (Keystone. Sat.,
July 4.) — Not as good as most of the Key-
stones. A man is lovesick and seeks advice
from a trouble mender who causes a lot of
trouble without mending it. Plenty of slap-
stick action appears.
"A Rowljoat Romance." (Keystone. Mon.,
July 6.) — The unwelcome and the welcome
suitor form the story, told in a sidesplitting
manner in one reel. The enmity of the two
men leads to a general mix up in the water,
and the right comes out victorious.
"How Izzy Stuck to His Post." (Reliance.
Wednesday, July 15.) — Izzy is a grocer's clerk
in this picture. He sits on a chair covered
with glue and is unable to get up. A burglar
tries to rob the store, but is caught by Izzy,
so his misfortune turned out to be his good
luck. Max Davidson continues in the role of
Izzy. This adventure is far better and fun-
nier than the preceding ones.
"The Old Derelict." (Majestic. Tues.,
July 14.) — The old father, who has wanjered
away from his daughter, sinks lower and low-
er. Many years later he meets his daughter's
child. He saves him from an explosion, but
is vinable to get out of the way himself. He
dies unidentified. Francelial Billington, El-
mer Clifton and F. A. Turner play the lead-
ing parts.
62
THE MOTION PICTURE NEWS
Pdmmount
Daniel Frohman, Charles Frohman and Henry W. Savage
In association exclusively with
J^ARX PiClrSFORD
raousPlai^orsEliriG).
DUST IN rARNUM
David Belasco
In association exclusively with
ossoLLaskijBaiunoPlaij &.
Jack London's Film Stories
^^^^
Oosworih, Inc.
HOBART BOSWORTH
he Productions of these three foremost
Paramount Pictures
Distributors, 1 1 0 West 40th St.,
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
TOQVdm
Releases for First Three Months:
DATE
Monday, Aug. 31
jThursday, Sept. 3
Monday,
Thursday,
Monday,
Thursday,
Monday,
Thursday,
Monday,
Thursday, Oct.
Monday,
Thursday,
Monday,
Thursday,
Monday,
Thursday,
Monday,
Thursday,
Monday, Nov
Thursday, j
Monday,
Thursday,
Monday,
Thursday,
Monday,
Thursday,
MondSy,
7
10
14
17
21
24
28
5
8
12
15
19
22
26
29
2
5
9
12
16
19
23
26
30
MAKER
Famous Players
Bosworth
Lasky
Famous Players
Bosworth
Lasky
Famous Players
Bosworth
Famous Players
* * * *
Lasky
Famous ■ Players
Bosworth
Lasky
Famous Players
Famous Players
* * * *
Famous Players
* * * *
Lasky
* * * *
Bosworth
Lasky
Famous Players
PLAY
"Lost Paradise"
SEPTEMBER
"Odyssey of the North"
" Virginian "
"Unwelcome Mrs. Hatch'
"Burning Daylight"
"Bobby Burmt"
"Such a Little Queen"
"Pursuit of Phantom"
OCTOBER
"Marta of the Lowlands"
"The Rose of the Ring"
" Aristocracy "
"The Hypocrite"
"The Battle"
"County Chairman"
NOVEMBER
"Behind the Scenes"
"Strictly Business"
"Rose of the Rancho"
STAB
H. B. Warner
Bosworth
Dustin Farnum
Henrietta Crosman
Bosworth
Edward Abeles
Mary Pickford
Bosworth
Bertha Kalich
Charles Richmond
Star to be announced later
Smalleys
Star to be announced later
Maclyn Arbuckle
Mary Pickford
John Barrymore
David Belasco's Famous Success
" Chechako " or " Smoke Bellew " Bosworth
" Texas " Star to be announced later
"Wildflower"
Margaret Clark
t*** "qjij spacg being reserved for selections of equal quality from productiQns-fiL_tlie_ogen markets of the world
manufacturers distributed exclusively through
Corporation
New York City
In •writing to advertisers please mention "THE MOTION PICfTUKE NEWS'
THE MOTION PICTURE NEWS
64
"HELD FOR RANSOM"
(The I. S. P. Company — Four Reels)
REVIEWED BY J. BURROUGHS NOELL
A CONFLICT of wits between crooks and detectives
has always held the attention of readers. Such a
thrilling subject makes good material for the cameraman
and scenario writer. There must necessarily be plenty of
action, because it is action, not character or brilliant dia-
logue, that constitutes the backbone of a thriller. Hence
it is not hard to understand why a detective plot lends
itself so readily to the photographer's art. Furthermore,
THE CROOKS TAKE TO THE MOTORBOAT
this action is constantly leading the chief personages into
all sorts of unusual and strange places, and here is always
a chance to give freshness, variety and novelty to a film.
This ne-W feature of the I. S. P. Company, released July
16, makes ample use of the opportunities afforded by this
sort of material.
The story, in brief, records the eflfort of a keen and re-
sourceful detective, appropriately named Byrnes, to cap-
ture a gang of almost equally sharp and ingenious crooks,
headed by Barney Lee, who has kidnapped the daughter
of a millionaire. The ruses adopted by the detective to
learn the secrets of the gang, the captures, escapes, coun-
ter captures and recaptures, culminating in a nerve-rack-
ing chase up the Eiffel Tower and the drop of the gang
leader from the dizzy heights of that eminence, make a
picture full of suspense and excitement.
The films were made in France, and are replete with
views of the beautiful landscapes to be seen only in that
sun-kissed land. But the characters have been American-
ized for audiences here. Even in a drama where action is
the important thing and fine points of acting and facial
expression might be overlooked with some excuse, there
is close attention to every detail of playing. The foreign
performers never for an instant forget their parts and
never allow themselves to become careless in their deline-
ation.
The producer has hit upon entirely new material so far
as our knowledge goes, in utilizing the Eiffel Tower in
the pursuit of a criminal. The pictures of the tower and
of the surrounding country are capital, and add this to
the death-defying climb, which ended in death for the
criminal, and there is a most gripping spectacle placed
before you.
IMPOSE NEW CONDITIONS ON EXHIBITORS
Special to The Motion Picture News.
Springfield, III, July 15.
THE city commissioners have before them for passage
an ordinance compelling owners of motion picture
theatres in residence districts to secure the consent of
property owners for 400 feet on all sides before they will
be permitted to open their theatres.
The action follows several complaints from residents
in outlying districts where open-air picture theatres were
opened early in the season. There is no particular com-
plaint against the pictures themselves, but residents are
not in favor of hearing the music of mechanical pianos all
evening.
"LUCILLE LOVE: THE GIRL OF MYSTERY"
(Gold Seal — Fifteenth Instalment)
REVIEWED BY PETER MILNE
" T UCILLE LOVE, the Girl of Mystery," has had her say
-L' and she will be a thing of the past, when one has looked
upon these last two reels of this popular serial. The last in-
stalment forms a stirring finish to the twenty-eight reels that
preceded it, and when the last scene disappears from the
spectator's vision, he will go away wishing that there were
more to come, and hoping that the next Universal "to be
continued" picture will reach the high standard set by this
one.
The last chapter doesn't lose any of the thrills that marked
its predecessors; the lightning action is continued up to the
very last moment. Hugo Loubeque, the leading villain of
the story, is vanquished, and one cannot help a slight feel-
ing of pity for the energetic heavy whose wonderful mind
conceived so many contrivances to do away with Lucille. But
then, the heroine won out as all heroines do, and all wished
that she would be the victor. Owing to the producing of the
picture one was in doubt which would come out on top. It
was a fifty-fifty chance which caused the story to be all the
more exciting.
At the start of the first reel Lucille is in Hugo's home,
amusing herself as well as the audience, by pressing a series
of stops and watching different panels slide back, floors sink
down, etc. Hugo enters, the precious papers in his hand, and
leans nonchalantly against a small table. Lucille presses a
button and the table and the floor drop down, throwing Hugo
THOMPSON IS FOUND DEAD
into the cellar. She seizes the papers and disappears. Next
she is seen in Washington where all is put aright and her
father's good name restored. She then returns to San Fran-
cisco and to her lover", Lieutenant Gibson.
This young man has been haviiTg a hot encounter with
Hugo in the latter's house. Swords were used and a regular
duel was under way until the detectives entered. Hugo es-
capes by pressing a few buttons which cause the room to
sink down.
If ihese adventures have done nothing else, they have
served to give Francis Ford, Grace Cunard and Ernest Shields,
the three leading players, a reputation from coast to coast.
But the pictures have done much more, they have entertained
hundreds of audiences, helped to establish the serial pictures
on a firm basis, and have caused the name Universal to rise
considerably in popularity.
THE MOTION PICTURE NEWS
65
"THE LITTLE GRAY LADY"
(Famous Players — Four Reels)
REVIEWED BY WILLIAM RESSMAN ANDREWS
WHILE the acting of Channing Pollock's success, with
Jane Gray, the creator of the Little Gray Lady in the
original speaking-stage production, in the cast, is superb in
the camera presentation, the picture is somewhat difficult to
follow from lack of sufficient subtitles.
\\'hile the ideal film drama may be one needing no such
tags to catch the threads of a plot, the time has not yet come
when the average picture fan grasps all the details through
pantomime.
The film is full of "punches," however, and contains nu-
merous scenes in which the acting reaches the acme of his-
CARLYLE IS ACCUSED OF THEFT
trionic ability. With a few more subtitles it will not fail to
please lovers of the "legitimate" who want to see Jane Gray
in the silent drama, without any unnecessary tax on the
attention.
Numerous scenes of Washington, D. C., are reproduced in
the photoplay- by photography of a high order.
Part of the action takes place in the Treasurj- Department,
where the hero — whose weaknesses make him anything but
heroic — has obtained a Civil Sendee position. The uniniti-
ated get glimpses of departmental routine in the inspection
branch of the Treasury. ' It is while in the performance of
his duties here that Carlyle forgets the sweet face of his
fiancee, Anna Grey, in the fascination for Ruth, a young lady
who not only likes the expensive things of life, but forms her
appraisal of men by their ability to indulge her taste for high
living.
Carhde soon gets into debt and is pressed by his creditors.
To relieve himself of their importunities he raises money by
pasting together pieces of mutilated bills obtained while per-
forming his duties as inspector.
It is not long before the Secret Service men get on his
tracks and he is in danger of arrest and imprisonment. But
the pleadings of Anna Grej-, "the little gray lady," the patient
and loyal sweetheart, with the detective saves the weak cul-
prit.
Friends arrange to send him and the girl to a South Amer-
ican plantation, where he begins life anew.
SEVERAL ST. LOUIS THEATRES
USE BIG FEATURES
Special to The Motion Picture News.
St. Louis, July 15.
THE policy of changing a program of five one and two-
reel subjects to a five or more reel feature has been
adopted by two down-town theatres, The G^m, 16 South
Sixth street, and the Broadway, Broadway and St. Charles
street. The popularity of the large feature is on the increase
in St. Louis, and many of the neighborhood theatres and
airdomes have one, two and three feature nights a week.
LOCAL FIRM FORMED IN ALBANY
Albany, N. Y., July 16.
FOR the purpose of making motion pictures of local and
vicinity events and showing a film of these events weekly
in a local theatre, a company has been formed in this city
with Howard Curtis, M. J. Sweeney as the moving spirits.
That the new venture will be a success there is no doubt,
as there are plenty of events taking place at different times
in Albany that the Albanians would like to see screened. The
first film made by the new company was the jubilee proces-
sion of Bishop Burke's. The picture made a big hit at Proctor's.
"JOHN BARLEYCORN"
(Boswortli, Inc. — Six Reels)
REVIEWED BY WILLIAM RESSMAN ANDREWS
WITHOUT plot in the general acceptation of the term,
this film version of Jack London's reminiscences, so
astounding in the De Quincey-like frankness of their reve-
lations, deserves and probably will receive the serious atten-
tion and approval of all audiences.
Incidents best suited to an impressive picturization of the
high lights in this remarkable human document have been
staged with gripping realism.
From the time the author suffers the pitiful contact with
drink in the frightful experience of intoxication at the tender
age of five to his later battles with a habit refusing to be
easily broken, the spectator sees visualized in a wonderful
panorama the constant struggle for mastery and self-respect
of a strong nature with a subtle and uncompromising foe.
John Barleycorn is the personification of liquor and its
misuse, and the pictures illustrating the drab and brutal mo-
ments of the narrative drive home a strong lesson for tem-
perance.
It must not be supposed, however, from this statement that
the producers intended to put on a film entitling them to
honorary membership in the W. C. T. U. ! The temperance
lesson merely happens to be in the scenes, selected wholly
for their dramatic possibilities.
LONDON'S SECOND ENCOUNTER WITH "JOHN BARLEYCORN"
"John Barleycorn" is meant primarily for entertainment — •
to display for less robust natures by the aid of the camera
the unusual adventures of a dynamic personality. It has more
genuine thrills than many a so-called "thriller."
And the film has the extraordinary quality of reaching all
tastes — a matter of considerable importance to exhibitors. It
will appeal to "highbrow" audiences, critical of subject and
the manner in which it has been handled, as well as pleasing
those who "just want to see a picture."
For some tmknown reason the producers have neglected to
put out any paper — at any rate, here in the East. A liberal
use of heralds and one-sheets, if graphically representative
of the film itself, might not be amiss. But perhaps it is
thought that the picture will advertise itself without them.
And very likeh' they are right.
66
THE MOTION PICTURE NEWS
Film ^ality
Quality in the film — quality from
a technical photographic standpoint
is as important to the Exhibitor as
is interest in the story that the
film tells.
There's one film that's recognized
the world over as the standard of
quality — that is always used by
those whose effort it is to give the
Exhibitors the very best goods and
the very best service — Eastman film.
And it is identifiable. Look for
"Eastman" on the perforated margin.
EASTMAN KODAK COMPANY,
ROCHESTER, N. Y.
Metal Carrying Cases
Approved Fibre Lined Metal Carrying Cases For Ship-
ping Films. All Sizes For Any Number of Reels.
The Strongest and Best on the Market
Sharlow Brothers CompaDy
Manufacturers of Portable, Asbestos and Sheet Metal
Motion Picture Booths, Metal Slide Carriers, Film
Reels, Film Cans, Film Cabinets, Carrying Cases,
Metal Re- Winding Tables, Racks and Shelves
440-442 WEST FORTY-SECOND ST.
439-441 WEST FORTY-FIRST ST.
NEW YORK CITY
S2SO.OO $2SO.OO
Is the Greatest Motion Picture Machine
value per dollar ever made in this country
A few of the reasons why you should use the
MOTIOGRAPH:
1. ROCK STEADY PICTURES
2. SHARP AND FLICKERLESS PICTURES
3. Extra Heavy Arc Lamp
4. Brighter Light
5. Absolutely Fire-Proof
6. Hardened and ground star and cam
7. No wearing out of parts
8. Low cost of up-keep
9. All parts made in MOTIOGRAPH Factory
10. Every part guaranteed
11. Its simplicity ,
12. A money saver in up-keep as well as first cost
MR. EXHIBITOR:— It is ycur duty as a successful Exhibitor to buy the BEST
machine manufactured, which should give ROCK STEADY, SHARP and FLICK-
ERLESS PICTURES, with SMALL up-keep. All of these qualities you will
find in the MOTIOGRAPH.
THE ENTERPRISE OPTICAL MFG. CO.
Eaitern Office
Western Office
21 Ea»' 14th Street 564 W. Randolph St., CHICAGO, ILL. SSS Market Stre,t
New York, N. Y. ' San Francisco, Cal.
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
67
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Motion Picture Studio
Located irv Heart of N. Y. City — 12 minutes from
Times Square — Ground Floor — Separate Building
FOR A LIMITED PERIOD
Stage Space, 50 x 90 Feet— 7 Large Sets Can Be
Put Up At One Time — Good Stock Scenery, Etc.
Lighting Equipment Pronounced Second to None
By the COOPER. HEWITT CO.
Address, J. J, COLEMAN. ^Avr" 517-19 W. 54th St., N. Y. City
PHONE, 6498 COLUMBUS
The Centaur Film Co.
The Oldest Independent Film
Manufacturer has the
Largest Commercial Plant
in America. The most up-to-date
equipment and an organization
second to none.
Printing and Developing in any
= Quantity =
Guarantee Quality— Prices Interesting
THE CENTAUR FILM CO.
Factory and Studio Offices
BAYONNE, N. J. 1600 Broadway, N. Y
It Pays To Use The Best
The brightness -of your entrance or the
names of your fihns may attract the passer-
by, but a permanent clientele depends on
the way your pictures are thrown upon the
screen.
{auscn |oml>
Projection [enses
pay, because they insure absolutely clear, clean-cut,
brilliant screen images. The kind that mean an in-
crease in patronage and profits.
Equip your machine with the best — Bausch & Lomb
objectives and condensers. Always supplied with
Edison and Nicholas Power Machines, and procur-
able through any film exchange.
Write for our free booklet. You
mill find it of interest and value.
gausch ^ Iptnb Optical ©•
569 ST. PAUL STREET ROCHESTER, N.X
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
68
THE MOTION PICTURE NEWS
F RE E
POSTAGE STAMPS
A new^craze is sweeping the country.
It has not reached every section yet, but
[ judging by the way it has caught ou in
I cities where it has made its appearance,
it will soon embrace every city, town
I and hamlet.
It is the collecting of "postage stamps"
I bearing the latest portraits of American
[motion picture actors and actresses. Of
Icourse, these stamps are not actually
Igood for postage, but otherwise they
Irepresent postage stamps. Uncle Sam
[will not permit an exact copy of the de-
(signs used by the United States
In some cities nearly all motion picture]
theatres are banding them out free, withj
the compliments of proprietors, ^o ali
patrons who ask for them. They have^
proved such a popular novelty that they 1
are fast superseding the giving away ofl
postal cards bearing the photoplayers'l
portraits an4 other souvenirs that have]
heretofore been in vogue. As stamps of
different players are given on different |
days, it ensures a big attendance, as
the fans do not want to miss the day
that a stamp of their particular favoritej
is being distributed.
Your FREE sample set of 100 valuahJe stamps 7S ready
for you, JVLr. Exliihhor. Also a free stam^ alhum. \^
Simply mail the coupon, |
This same set is heing hought hy the ^uhlic at one dollar-
It has cost thousands of dollars to make the steel engraved stamp dies i
from which these sets have been struck off. -
Therefore you will appreciate receiving the valuable sample set which
enables you to actually see how rich looking these beautifully colored stamps
are. They have gummed backs and are of the color of real postage stamps. |
Seeing is believing, and after seeing these stainps you will believe the above |
clippings from newspapers and trade papers which tell how the public are
crowding motion picture houses, that give away only ONE of these stamps with
each admission.
The Famous Star Series stamps are the only stamps obtainable bearing the
latest portraits of all the most popular photoplayers, both licensed and indepen-
dent. There are one hundred different stamps in this series. As every stamp
bears a different portrait of a famous star, "fans" come day after day for a hundred
days to get each different stamp in the series in order to complete their collection.
The '"fans" by showing these stamps to their friends will attract hundreds of new
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
THE MOTION PICTURE NEWS
69
rp
0m m ii^i^
FREE
POSTAGE STAMPS
portraits oli 1115 iilumDS are siiffi-
'-ciently large an
ognized, as the stamps are nearly three]
times as large as actual postage stamps,
and the portraits are perfect reproduc-
tions of photographs. It is impossible]
in a newspaper illustration to show how^
really attractive they are.
> A collection of these stamps will soon^
be of undoubted cash value, as new de-
signs are constantly being made and thej
first ones will in time grow very scarcej
All those who have collected postage!
stamps know that some series which areJ
no longer used bring fabulous prices, as]
high as a thousand dollars havinar often!
been paid for "an old, cancelled postage*!
stamp by $ome enthusiastic collector 1
>who needed it to complete his collection I
and who had neglected to secure it in
the days when it could have been had |
the asking
patrons. Other exhibitors have found this
to be true. You will bless the day you
sent for a free sample set. Or are you
going to neglect this opportunity and allow
your competitors to be the first to make
•noney out of the stamp craze in your
neighborhood? It is impossible to show in
black and white on this page, the beauty,
clearness and rich brilliancy of color of the
actual stamps.
Your valuable sample set is
ready for you and will be sent
by return mail.
Arthur Leslie
p. S. I also wish to hear from supply houses,
exchanges and others in those cities where the stamps
are not already a popular craze, who wish to be the
first to handle these money getting stamps in their
Fill In and MAIL THIS MINUTE
territory. Don't wait until the Fall when the
market will be flooded with stamps. Get in on the
ground floor. Jiction. Action. Tion't let pro-
crastination or the hot weather rob\;ou of opportunity.
Surprisingly liberal terms.
In writing to advertisers please mention "THE MOTION PICTUEE ITEWS'^
70
THE MOTION PICTURE NEWS
The ALBUQUERQUE
FILM MFG. CO, Inc.
RELEASING THROUGH
Warner^s Features, Inc.
FEATURING
Miss Dot Farley
IN FEATURE STORIES WRITTEN
AND ACTED BY HER.
PRODUCED UNDER THE DIRECTION OF
GILBERT P. HAMILTON
Past Releases
"First Law of Nature"
"The Trail of the Law"
'I A Web of Fate"
"The Course of Justice"
"The Unwritten Justice"
" The Daughter of the Tribe"
Ready for Release
"The Lust of the Red Man"
The greatest Indian Story ever produced.
"The Toll of the Warpath"
"The Price of Crime"
Undoubtedly the greatest three-reel sub-
ject of the year.
"False Pride Has a Fall"
OTHER GREAT PRODUCTIONS IN COURSE OF
CONSTRUCTION AT THEIR
WESTERN STUDIO
406 Court St., Los Angeles, Calif.
Laying the Ghost of the "Summer
Slump"
{Continued from page 20)
Milwaukee, Wis.
THOUGH competition is as heavy as in most towns,
there is still room for more exhiijitors as the business
grows. There is little chance of any amalgamation of
either the large or small theatres, as most of the exhibitors
are perfectly contented with things as they are.
The exchange men and exhibitors work hand in hand,
and though the rental has been increased about twenty-
five per cent during the past year and indications point
to another increase of about twenty per cent in the next
year, the rentals are far from excessive. The exchange
men are very sanguine about the future, and, all in all,
things present a very rosy appearance in this citjr.
Beloit, Wis.
While the rentals have increased in Beloit somewhat during
the past year, the managers are not particularly disturbed.
Not one of the five theatres in Beloit is a losing proposition;
not even remotely so. And no theatres are changing hands
without good and sufficient reasons. There are no sales of
houses here because the business does not pay.
Canton, 0.
Indications of the prosperit}^ of the film houses here is
shown by the number of improvements made in the last
few months. Several different theatres have been re-
modeled and enlarged until the average seating capacity
is now approximately 750. One new theatre is in course
of construction which will seat over 1,200, and the Or-
pheum Theatre, now seating 800, is to be enlarged in
the fall.
New Haven, Conn.
Under ordinary circumstances, New Haven is one of the
most fruitful of the motion picture fields, and could even
accommodate as many as thirty-five or forty houses. In the
past, before the introduction of the feature programs, when
theatres all over had programs similar in length and char-
acter no matter what the price, proprietors have done well,
and in most instances have made improvements from time to
time that have been in line with the movements to "elevate
the moving pictures."
St. Louis, Mo.
Filin business all along the line shows a good healthy
growth. There is now and then a short period of depres-
sion that causes the easily discouraged and timid exhibitor
to prophesy dire things for the trade, but in the main business
is good, and there is every indication that the future holds
progress and a steady upward climb.
New Orleans, La.
However, through the state generally the films enjoy a
lucrative Sunday business. As a'general rule, the towns in
both states that have had the most phenomenal growth in
the past two or three years owe their prosperity to the lumber
business, and the theatres in those places owe their patron-
age to the laboring element. In these places there is little
or no business done except at night, and retiring hours are
so early that the theatre manager must be satisfied with
getting most of his patronage with one performance.
There is not a great deal of building in prospect for the
coming months. During the past year there has been a dis-
tinct tendency of the regular theatres to abandon their book-
ings and substitute films.
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
THE MOTION PICTURE NEWS
7}
What Do You Need?
LISTING IN THE BXnrEKS' GUIDE, FOE NAME AND ADDRESS, INCLUDING ONE TEAR'S SUBSCRIPTION TO THE MOTION
PICTURE NEWS — $8,00 A YEAR, CASH IN ADVANCE. FREE TO ADVERTISERS USING $100.00 OR MORE WORTH OF DI8
PLAY SPACE DURING THE YEAR. ADDRESS ADVERTISING DEPARTMENT
ANNOUNCEMENT SLIDES
Niagara Slide Co., Lockport, N. Y.
ASBESTOS BOOTHS
Sharlow Bros., 442 \V. 42nd St., New York.
COSTUMERS
Miller-Costumier, 236 South 11th St.. Philadel-
phia, Pa.
DEVELOPING TANKS
A. T. Corcoran, Inc., 9}^ John St., .New York.
ELECTRIC LIGHTING SETS
The Chas. A. Strelinger Co., Box P-2, Detroit.
Mich.
FILMS
(Manufacturers, Dealers and Renters)
American Film Mfg. Co., Chicago, 111.
Thomas A. Edison, Inc., 275 Lakeside Ave.,
Orange, N. J.
E^sanay Film Mfg. Co., First National Bank
Bldg., Chicago, 111.
'.cneral Film Co.. 200 Fifth Ave., New York.
George Kleine, 166 N. State St., Chicago, III.
u^htn Mfg. Co., Philadelphia, Pa.
G. Melies, 204 E. 38th St., New York.
Mutual Film Corp., 71 W. 23rd St., New York.
New York Motion Picture Corp., Longacre
Bldg., New Y'ork.
Pathe Freres, 1 Congress St.. Jersey City. V. I.
Rentav Film Co.. Inc.. 110 W. 40th St., N. Y.
Selig Polyscope Co., Chicago, lU.
Thanhouser Film Corp., New Rochelle N. Y.
Liiivcisal Film -^lty. Lu., iouu Broadway, N. Y.
FILM ACCESSORIES
Berlin Aniline Works, 213 Water St., N. Y.
FILM TITLES, PRINTING, DEVELOPING.
ETC.
Commercial Motion Pictures Co., Inc., 220 W.
42d St., New York.
Centaur Film Co.. 670-682 Ave. E, Bayonne.
N. T
Evans Film Mfg. Co., 412-22 W. 216th St., at
Broadway, New York.
Gunby Bros., Inc., 145 VV. 45th St., New York.
Harvard Film Corporation, 231-233 Tenth
Ave., New York.
Industrial Moving Picture Co., 223-233 W.
Erie St., Chicago.
Standard Motion Picture Co., 5 S. Wabash
Ave., Chicago.
FILM REELS
Lang Mfg. Works, Olean, N. Y.
Taylor-Shantz Company, 224 Mill St.. Rochester,
N. Y.
FURNITURE AND FURNISHING ON
RENTAL
William Birns, 103-105 West 37th St., X. Y.
FEATURE FILMS
^etna Film Co.. Loneacre Bldg.. New York.
The Albuquerque Film Mfg. Co., Inc., 406
Court St., Los Angeles, Calif.
All Star Feature Corp., 220 W. 42nd St., N. Y.
Ambrosio -American Co.. 15 E. 26th St.. N. Y.
Bosworth, Inc., 64S Olive St., Los Angeles,
Cal.
Box Office Attraction Film Rental Co., 130 W.
46th St., New York.
\. Blinkhorn. 110 W. 40th St., New York.
California Motion Picture Corp., San Fran-
cisco, Cal.
Cosmofotofilm Co.. 110 W. 40th St., New York.
Direct- From-Broadway Features Co., 46 W.
24th St, New York.
Eclair Film Co., 126 W. 46th St., New York.
Eclectic Film Co., 110 W. 40th St., New York.
European Feature Film Co., 220 W. 42nd St.,
New York.
Features Ideal, 126 W. 46th St., New Ynrk.
Feature Photoplay Co., 220 W. 42nd St., N. Y.
Famous Players Film Co., 213-229 W. 26th St.,
New York.
Films Lloyds, Inc., 220 W. 42nd St., N. Y.
General Film Co., 200 Fifth Ave., New York.
General Feature Film Co., Powers Bldg., Chi-
cago, in.
Oaumont Co.. 110 W. 4nth .St. New York.
Gloria American Co., 110 W. 40th St., N. Y.
Greene's Feature Photo Plays. Inc., 110 W.
40th St.. New York.
W. W. Hodkinson, 110 W. 40th St., New York.
Imperial Motion Picture Co. of N. Y., Inc.,
1476 Broadway, N. Y.
Italian American Film Corp., 1482 Broadway,
New York.
Inter-Continent Film Co., 110 W. 40th St.
New York.
George Kleine Attractions, 166 N. State St,
Chicago, IlL
New York OfHce: 1*76 Broadway.
Jesse L. Lasky Feature Play Co., Longacre
Theatre, New York.
Lea-Bel Company, 912 Schiller Bidg.. Chicago.
Leading Players Film Corp., 126 W. 46th St,
New York.
Life Photo Film Corp., 220 W. 42d St., N. Y.
Mecca Feature Film Co., Inc., 126 W. 46th St.,
New York.
Mohawk Film Co., Times Bldg., New York.
Mundstuck Features, 909 Longacre Bldg., N. Y.
Pan-American Film Co., 110 W. 40th St., N. Y.
Paramount^ Pictures Corp., 110 W. 40th St.,
New York
Pasquali American Co., 110 W. 40th St., N. Y.
Phoenix Feature Film Corp., 164 Federal St.,
Boston, Mass.
Photo Play Production Co., 220 W. 42nd St,
New York.
Playgoers Film Co., Lyric Theatre, New York.
Popular Plays and Players Co., 1600 Broad-
way, New York.
Progress Film Co., 110 W. 40th St, New York.
Progressive Motion Picture Corp., Times
Bldg., New York.
Ramo Films, Inc., Columbia Theatre Bldg.,
New York.
Rolands Feature Film Co., 146 W. 46th St.,
.\'ew York.
A. H. Sawyer, Inc.. 1600 Broadway. New York.
Stellar Photoplay Co., 1476 Broadway, N. Y.
Sterling Camera & Film Co., 145 W. 45th St.,
New York.
Solax Co., Fort Lee, N. J.
Union Features, 126 W. 46th St., New York.
Unique Film Co., Inc., 110 W. 40th St, N. Y.
Universal Film Mfg. Co., 1600 Broadway, N. Y.
University Films, Inc., 110 W. 40th St., N. Y.
Edw. H. Wagner, Agi., Dania Biofilm Co., 38
Park Place, New York.
World Film Corporation, 130 W. 46th St..
New York.
Warner's Features, Inc., 130 W. 46th St., N. Y.
LANTERN SLIDE MATS AND REEL BANDS
Lantern Slide Mat Co., 627 Greenwich St.,
X. Y.
LABELS
Every Ready Roll Label Co., 203-7 W. 40th
St., New York City.
LIGHTING PLANTS
Cushman Motor Works. Lincoln. Neb.
LOBBY PHOTOS
The Wyanoak Pub. Co., 136 52nd St, N. Y.
MOTION PICTURE MACHINES AND
SUPPLIES
Amusement Supply Co., 160 E. North Fifth
Ave., Chicago, 111.
Calehuff Supply Co., 1301 Race St.. Philade)
phia. Pa.
Enterprise Optical Co., 568 W. Randolph St.,
Chicago, 111.
Ernemann, 114 Fifth Ave., New York.
Lears Theatre Supply Co., Sam Lears. Prop..
509 Chestnut St., St Louis, Mo.
Uliver Moving Picture Supply Co., 847 Euclid
Ave., Cleveland, O.
Picture Theatre Equipment Co., 21 E. 14th St.
New York.
Precision Machine Co., 317 E. 34th St., N. Y.
Nicholas Power Co., 90 Gold St., New Vork.
The Phantascope Mfg. Co., Washington, D. C.
Sweeley's Photo Supply House, 614-516 Erie
Ave., Renova, Pa.
Williams, Brown & Earle, Inc., 916-918 Chest
nut St., Philadelphia, Pa.
MOTION PICTURE APPARATUS
Burke & James, Inc., 240-258 E. Ontario St.,
Chicago, 111.
MUSICAL INSTRUMENTS
Rudolph Wurlitzer Co., Cincinnati, O.
American Photoplayer Co., Berkeley, Calif.
NOVELTIES
Philip Hano, 806-810 Greenwich St, New York
POSTER AND PICTURE FRAMES
Menger & Ring, 442 W. 42nd St, New Yort
RAW FILM
Eastman Kodak Co., Rochester, N. Y.
Celluloses Planchon, Inc., 75 Fifth Ave.,
Xew York.
David Horsley, 1600 Broadway, N. Y.
Raw Film Supply Co., 15 E. 26th St, N. Y.
OPERA CHAIRS
The Hardesty Mfg. Co., Canal Dover, Ohio.
Steel Furniture Co., Grand Rapids, Mich.
PIPE ORGANS
Henry Pilcher's Sons, 914-920 Mason Ave.,
Louisville, Ky.
M. P. MoUer. Hagerstown, Md.
PROJECTION LENSES
Bausch & Lomb Optical Co., 569 St Paul St.,
Rochester, N. Y.
POSTERS
The Morgan Lithograph Co., Cleveland, Ohio.
REWINDERS AND GENERAL SUPPLIES
L. C. Smith Co., Schenectady, N. Y.
SCREENS
Atsco, Inc., 218 West i2nd St., New York.
Day & Night Screens, Inc., 291 Broadway.
New York.
Mirror Screen Co., Inc., Shelbyville, Ind.
STEEL FILM EQUIPMENT FOR
EXCHANGES AND MFRS.
Columbia Metal Box Co., 226-2.28 E. 144th St,
New York.
THEATRE LOBBl j TTAMES AND
FIXTURES
Eagle Frame Co., 506 N. Ca Denter St., Chi-
cago, 111.
Newman Mfg. Co., 715 Sycamore St., Cincia-
nati, O.
UNIFORMS
Fechheimer Bros., Union-made Uniform!,.
Cincinnati. O.
VENTILATION, COOLING AND HEATING
Typhoon Fan Co., 1544 Broadway. X. Y.
RIGHT OFF THE REEL
Thomas Santschi and Bessie Eyton, of West-
ern Selig studio at Los Angeles, and a com-
pany are at the Catalina Islands for a three
weeks stay. They will make marine pictures.
Manager Isadore Bernstein, of the Western
Universal studios, is wearing a fine straw
helmet, one of the souvenirs brought from
Hawaii by the McRea 101 Bison Company,
which has just completed a successful picture
making trip.
The camels at the animal farm at Universal
City (Calif.) were sheared recently — principally
as a sanitary precaution, and the resulting
camels' hair was sold for three hundred and
fifty dollars.
In the Industrial parade, representing all the
industries of Southern California, which took
place a few days ago in Los Angeles and
which was reviewed by the Mayor, city of-
ficials and prominent men of the state, the
LTniversal occupied the place of honor; the
company's representation led the march.
While more than one hundred industries were
represented, those having the parade in charge
felt that the LTniversal was the leading in-
dustry of the section. Several scenes were
taken of the parade and will be incorporated
in the Animated Weekly.
Jack Lystone, new director of Joker come--
dies, with Bess Meredyth as leading woman,,
and Ernest Shields as leading man, is now
producing a slapstick entitled "The Third!
Party" at the West Coast studios.
Robert Brower, of Edison, has had the
pleasvire of riding in the Pullman "Federal,"
which is the private car that Colonel Roose-
velt used in all his travels.
William Clifi^ord, leading man of the Henry
McRa'e 101 Bison Company, which has been
in the Hawaiian Islands for the past four
months, has arrived home. At four o'clock
on June 2S Bill was presented with a bouncing
baby daughter, weight nine pounds. Every-
body fine and Bill proud as a peacock.
Ethel Clayton, of the Lubin Company, re-
ceived a notification from the Onyx Club,
who have branches throughout the southwest,
that she was awarded second prize in their
Photoplay Favorite contest. She received
twenty-five thousand votes. This makes the
fourth club contest in which the Lubin lead-
ing lady has competed and in all four she re-
ceived first or second prize.
For the staging of "When the Heart Calls."
a two-reel Imp drama, Herbert Brenon,
director, needed certain styles of exterior
settings. Informed that Stamford, Connecticut,
or the country thereabouts, could furnish
what was wanted. Herbert gathered his play-
ers and took them up there.
72
THE MOTION PICTURE NEWS
"GYPSY LOVE"
(The G. W. Feature Film Corp. — Five Reels)
REVIEWED BY J, BURKOTTGHS NOELL
THE romance and glamour associated with gypsy life
make an untiring and undiminishing appeal to all
ages and conditions of readers and theatre-goers. There
is something mysterious about these elemental, nomadic
people thar has alwaj's aroused the curiosity and interest
of everj-one.
This picture, which is released July 20, presents a
IN THE CAMP OF THE GYPSIES
portrait of gypsy life, its strange, wild character. But we
see that in spite of its roving, almost primitive character-
istic, it is not without its affecting incidents, its unselfish,
sweet sacrifices, and that it is not all mean and base and
sordid.
Some love letters cause all the trouble in this picture.
These are given over to the mayor's wife for safekeeping
by another woman, a part of whose liaison with a hand-
some young fellow these formed. This affair is merely
suggested, and not too much of it is given to offend the
most Puritan sensibilities. But the mayor believes that
they are his wife's love letters, and in revulsion of feeling,
hands his little girl over to the gypsies.
When the horrible mistake is revealed, the daughter
cannot be found. She grows to blooming young woman-
hood, beloved by a young gypsy named Erik. Sold to a
heartless, voluptuous baron, she escapes, with Erik's aid,
and the two join an acrobatic troupe. The mayor has
been searching high and low for Dolly, and comes across
the gypsy band again. But the chieftain palms off an-
other girl, Azucena, for Dolly. She keeps up the pretense
for a while but finally confesses. With her aid, the troupe
is located, Dolly is restored to her parents, and brings
into the family her gypsy husband, Erik, who is accepted
as a son-in-law.
The acting throughout the five reels of this picture is
excellent. Alake-up, facial play and gestures are not over-
done, as is often the case before the camera; but the work
is restrained and at the same time free and easy. The
playing of Miss Dolly Simmonditti as Dolly, Miss Emma
Le Bar as Azucena, Edgar Sloan as Erik, Allan De Lature
as the Mayor, and Joel La Rue as the Chieftain, is espe-
cially to be commended. But it is hardly fair to pick out
individual players for praise, because the whole cast is
extremely well-balanced.
The play is well calculated to entertain and amuse.
Details are- treated with care, and accuracy seems to char-
acterize the entire production.
"SHORTY AND THE ARIDVILLE TERROR"
(Broncho — Two Reels)
REVIEWED BY PETER MILNE
UP to this experience of Shorty, each of the two reels
has been half drama and half comedy. This picture
affords a change from the previous scenes, and the drama
is left out entirely. Two reels full of laughs is what this
offering holds out to the exhibitor. One would have to
be exceedingly pessimistic if he failed to laugh at some
of the sidesplitting action that the picture contains.
The Aridville Terror is a true bad man of the Nick Car-
ter style. He rides through the town, shooting off two
pistols at once, and spreading terror among the inhabi-
tants and laughter among the audience. Shorty had been
flirting with the dentist's wife, and she administered a
severe punishment on him by extracting one of his teeth.
Shorty tells the Terror about the lovely woman, and he
meets the same fate. The picture ends with a wild chase
in which the whole town participates.
WILL SHOW MOTION PICTURES IN RAILROAD
CARS
ANEW idea in the exhibition of motion pictures has
come to light in Springfield, 111., in the incorporation
of the Jones Brothers Railroad Moving Picture Shows.
The company is capitalized at $2,500, and is to own, oper-
ate and control railroad cars for the purpose, of exhibit-
ing motion pictures therein. The incorporators are Ed-
ward B. Jones, Anna M. Jones and Ralph C. Jones.
Edward B. Jones, who heads the new company, has
secured a copyright on his idea and proposes to offer the
latest novelty in the exhibiting of motion pictures.
The first car of the new company will start out within
six weeks, and it is proposed to exhibit in all the smaller
communities, particularly those wherein there are no reg-
ular picture theatres.
TOO FEW "QUALITY" FEATURES; HOUSE CLOSES
Special to The Motion Picture News
PYhiladelphia, July 16.
THE Regent Theatre, Market street near Seventeenth,
PYhiladelphia, closed its doors on June 27 for two
weeks, and reopened on July 11, with Mary PiYckford in
"The Eagle's Mate." The reason which was given to the
public was that it desired to renovate the theatre, and to
install new comforts for its patrons and additions to the
wonderful organ "with the human voice."
It is said, however, in "the trade," that the proprietor was
unable to get enough new shows of the quality and calibre
which this house uses. As a matter of fact, no one except
Famous Players is releasing any very big stuff at the present
time.
HARVARD
Send your negative and be convinced that
quality and punctuality is our motto
FILM
We print — develop — tint and tone
We furnish camera men for all occasions
CORPORATION
231-233 10th Ave. New York City
W. K. HEDWIG, President Tel. Chelsea 8 1 2 J.T. REARDON, Sec'y-Trea».
THE MOTION PICTURE NEWS
73
State Rights For Sale
Bookings Made
it
We wish to announce that we have some good States unsold on
Evangeline"«£°"Gypsy Love
EVANGELINE is in five parts ; 200 scenes ; a film classic
based upon Longfellow's Immortal Historic Love Story
GYPSY LOVE is in five part ; 200 scenes ;
a Romantic Love Tale beautifully told
Bookings in New York, Western Pennsylvania, Ohio, Delaware, Maryland, District
of Columbia, Virginia, and West Virginia. Call, Telephone, Wire or Write
G. W. Feature Film Go. or American & European Film Go.
145 West 45th Street Telephone, 6247 Bryant New York City
AMERICAN "BEAUTY"-
MID-SUMMER LOVE TANGLE"
Refined comedy featuring MARGARITA FISCHER and HARRY POLLARD
Release Tuesday, July 28th, 1914
"DOES IT END RIGHT?"
Featuring WM. GARWOOD and VIVIAN RICH in a dramatic gem.
Under direction of SYDNEY AYRES Release Wednesday, July 29, 1914
"ALL ON ACCOUNT OF A JUG"
Featuring GEORGE FIELD and IDA LEWIS in a screaming comedy
Under direction of THOS. RICKETTS Release Friday, July 31st, 1914
(AN FILM MANUFACTURING CO.
C H I C A. G O
In writing to advertisers please mention "THE MOTION PICTTJKE NEWS"
74 THE MOTION PICTURE NEWS
RECODD OF CURRENT AND COMING RELEASES
EDITOR'S NOTE. — These lists of releases for this week and next are arranged in this form for the
convenience of the operator and exhibitor. In the blank column a record may be kept of the date when
a given subject wall be shown at your house. Keep it in a convenient place for future reference.
GENERAL FILM PROGRAM
RELEASES OF THE WEEK
AT MY
HOUSE ^
MONDAY, JULY 13TH, 1914.
BIOGRAPH. That Boy from the
Poorhouse, D', 996 15445
EDISON. Qualifying for Lena,
C, 1000 15452
ESSANAY. Sweedie the Swat-
ter, C, 1000 15454
KALEM. A Diamond in the
Rough, D, 2000 15446
PATHE. A Russian Boar Hunt,
Hunt, 500 15448
The Wine Industry, Marsala,
Ind., 500
SICILY
SELIG. The Wilderness Mail,
D, 2000 15449
SELIG. Hearst-Selig News Pic-
torial No. 39, N, 1000 15453
VITAGRAPH. The Soul of
Luigi, D, 1000 15451
TUESDAY, July 14TH, 1914.
EDISON. The Two Doctors, D;
1000 15455
ESSANAY. At the Foot of the
Hill, D, 1000 15456
KALEM. Accused, D, 1000 1.5465
KLEINE. The Rival Actresses,
D, 2000 15457
LUBIN. He Was Bad, C, 400.. 15463
' Tough Luck, C, 600
' MELIES. Rags and Patriotism,
I C. 1000 15464
PATHE. Through the Bosnia and
Dalmatia, T. 300 15459
The Tombs of the Ancient
Japanese, Emperors, Annam,
Indo-China, S, 350
Waterfalls at Aragonia. Spain
Spain, T, 300
SELIG. An Egyptian Princess,
C, 1000 15460
VITAGRAPH. Fogg's Millions,
D, 2000 15461
"WEDNESDAY, JULY 15TH, 1914.
EDISON. The Ever-Gallant Mar-
Marquis, C, 500 15400
An Up-to-D'ate Courtship, C,
500
ESSANAY. The Fable of Napo-
leon and the Bumps, C, 1000.. 15469
. KALEM. The Express Messen-
ger.'D, 2000 15467
LUBIN. Codes of Honor, D,
2000 15474
MELIES. Justlv Punished, D,
lOOn 15476
PATHE. Pathe's Weekly No.
45-1914, N, 1000 15470
SELIG. His Last Appeal, D,
2000 15472
VITAGRAPH. The Arrival of
Tosie, C, 1000 15471
THURSDAY, JULY 16TH, 1914.
BIOGRAPH. The Prospectors,
D, 1000 15477
ESSANAY. Snakeville's New
Waitress. C, 1000 15478
LUBIN. The Cross of Crime. D,
2000 15479
MELIES. The Test of True
Love, C, 1000 15481
A Sublime Deception, D
2000 15484
SELIG. Hearst-Selig News Pic-
torial No. 40. N. 1000 15483
VITAGRAPH. The Little Cap-
tain. C. 1000 15482
FRIDAY, JULY 17TH, 1914.
EDISON. Meg o' the Mountains,
D, 2000. ; ■ .'. . . 15486
Essanay. His Stolen Fortune, D,
2000 15488
K.A.LEM. Wanted an Heir, C,
1000 15490
LUBIN. The Lie, D, 1000 15493
SELIG. Wiggs Takes the Rest
Cure, C, 1000 16491
VITAGRAPH. Pigs Is Pies, C,
1000 15492
AT MY
HOUSE
SATURDAY, JULY 18TH, 1914,
BIOGRAPH. It Was Some Party,
C, 653 15500
Some Decorators, C, 344....
EDISON. Across the Burning
Trestle, D, 1000 15494
ESSANAY. Broncho Billy Puts
One Over, D. 1000 15495
KALEM. The Fate of a Squaw,
D, 1000. 15499
LUBIN. She Wanted to Know,
C, 400 15496
All for Love, C, 600
MELIES. The River's Secret, D,
2000 15502
VITAGRAPH. The Song of the
Ghetto, D, 2000 15497
GENERAL FILM PROGRAM
RELEASES OF NEXT WEEK
MONDAY, JULY 20TH, 1914.
BIOGRAPH. The World and
the Woman, D., 998 15504
EDISON. The Adventures of the
Absent-Minded Professor, C,
1000 15511
ESSANAY. Money Talks, C,
1000 15513
KALEM. In Wolf's Clothing,
D. , 2000 15505
PATHE. The Crayfish, E., 500. 15507
In French Guinea, T., 500.
SELIG. A Woman Laughs, D.,
2000 15508
SELIG. Hearst-Selig News Pic-
torial, No. 41, N., 1000 15512
VITAGRAPH. Love, the Clair-
voyant, D., 1000 15510
TUESDAY, JULY 21ST, 1914.
EDISON. A Matter of Minutes,
D., 1000 15514
ESSANAY. Mrs. Billington's
First Case, C, 1000 15515
KALEM. The Beast, D., 1000.. 15524
KLEINE. The Stronger Tie, D.,
1800 15516
LUBIN. Temper and Tempera-
ture, C, 400 15522
Worms Will Turn, C, 600.
PATHE. A Badger Hunt, Hunt.,
600 15518
Life in Japan, Customs, 400
SELIG. The Lure of the Ladies,
C, 1000 15519
VITAGRAPH. Bread Upon the
Waters, D., 2000 15520
WEDNESDAY, JULY 22ND, 1914
EDISON. A Deal in Statuary,
C, 550 15525
His Wife's Burglar, C, 500
ESSANAY. The Fable of Higher
Education That Was Too High
for the Old Man, C, 1000 15528
KALEM. The Rival Railroad's
Plot, D., 2000 15526
LUBIN. Who Seeks Revenge,
D. , 2000 15532
MELIES. His Sense of Duty,
D., 1000 15534
■ PATHE. Pathe's Weekly, No.
46, 1914, N., 1000 15529
SELIG. The Sealed Package, D.,
1000 15531
VITAGRAPH. Buddy's Down-
fall, C, 1000 15530
THURSDAY, JULY 23RD, 1914.
BIOGRAPH. The Snow Busters,
C, 404 15535
The Cheeseville Cops, C, 594
ESSANAY. Slippery Slim's In-
heritance, C, 1000 15536
LUBIN. The False Shadow, D.,
2000 15537
MELIES. Wanted a Sweetheart,
C, 1000 15539
MELIES. Why Preachers Leave
Home, C, 2000 15542
SELIG. Hearst-Selig News Pic-
torial, No. 42, N., 1000 15541
AT MY
HOUSE
VITAGRAPH.
1000
The Apple, D.,
FRIDAY, JULY 24TH, 1914,
EDISON. Laddie, D., 2000..
ESSANAY. A Letter From
Home., D., 2000
KALEM. The Bingville Fire
Department, C, 2000
LUBIN. A Traitor to His Coun-
trv, D., 1000
SELIG. The Substitute Heir,
C, 1000
VITAGRAPH. The Winning
Trick, C, 1000
SATURDAY, JULY 25TH, 1914.
BIOGRAPH. The Little Widow,
D. , 1009
EDISON. The Last Assignment,
D., 1000
ESS.^NAY. Broncho Billy and
the Gambler, D., 1000
KALEM. Defying the Chief, D.,
1000
LUBIN. A Matter of Record,
C, 1000
MELIES. Black Pearls, D.,
2000
SELIG. Footprints, C, 1000...
VITAGRAPH. Romantic Josie,
C, 2000
15540
15544
15546
15548
15551
15549
15550
15558
15553
15553
15557
15554
15560
15559
15555
UNIVERSAL PROGRAM
RELEASES OF THE WEEK
MONDAY, JULY 13TH, 1914.
IMP. When the World Was Si-
lent, D, 2000
STERLING. Almost Married, C
VICTOR. Out of the Valley, D
TUESDAY, JULY 14TH, 1914.
CRYSTAL. Vivian's Four Beaus
and What Pearl's Pearls Did,
C, Split Reel
GOLD SEAL. Lucille Love, the
Girl of Mystery, Series No.
14, D
UNIVERSAL IKE. The New
Cook, C
WEDNESDAY, JULY 15TH, 1914.
ECLAIR. Renunciation, D. 2000
JOKER. Willy Walrus and The
Awful Confession, C
NESTOR. Her Grave Mistake,
D
THURSDAY, JULY 16TH, 1914,
lilP. Universal Boy, Series
No. 1, C
REX. The Sob Sister, D. 2000
STERLING. A Beach Romance,
C
FRIDAY, JULY 17TH, 1914.
NEStOR. When Eddie Went to
the Front, C
POWERS. The Severed Hand,
D
VICTOR. The Panama Pacific
Exposition Up to Date, E....
SATURDAY, JULY 18TH, 1914.
101 BISON. A Mexican Spy in
America, D, 2000
JOKER. His Wife's Family, C
SUNDAY, JULY 19TH, 1914.
ECLAIR" Tango Versus Poker,
C
FRONTIER. The Ranger's Re-
ward, D
REX. Out of the Darkness, D . .
UNIVERSAL PROGRAM
RELEASES OF NEXT WEEK
MONDAY, JULY 20TH, 1914.
IMP. In the Sultan's Garden, D.
STERLING. The Circus, C
VICTOR. Value Received, D.,
2000
TUESDAY, JULY 21ST, 1914,
CRYSTAL. Getting Vivian Mar-
ried, C
THE . MOTION PICTURE NEWS
75
Attract Your
Audience by
an Attractive
Loliliy!
Send for a set of six
WYANOAK high Art
reproductions 11x14 of all
KALEM
MondayReleases
OR
ALICE JOYCE
Series
"VV/E have just completed
' ' a photo gelatine repro-
duction of
Mary Pickford
This is one of the most start-
ling attractive pictures this
favorite has ever enjoyed.
Beginning July 1 8th we
will fill single orders, size
30x40
In Sepia - $3.00
Hand Colored 5.00
Only the best is the best and
after all we make the BEST.
THE WYANOAK
PUBLISHING CO.
136 W. 52nd St., New York City.
KING BAGGOT A RINGER FOR
THE GOVERNOR
It is said that every man has a
double, and fihn players are no ex-
ception to the general observation.
Uany amusing misunderstandings are
caused by the resemblance of two
peopLe, and the. likeness of King Bag-
got to Governor Walsh, of ^Nlassa-
chusetts, was recently the cause of
such an incident due to mistaken
identit}'.
The governor, who was paying a
visit to a Boston public school, asked
if any of the pupils knew his name,
and one of the small fry, bursting
with importance born of the cock-
sureness of extreme 3-outh, trium-
phantly exclaimed:
"Sure, you're King Baggot, the mo-
tion picture guy.'"
"POMPEII" HAS RUN IN
CHICAGO
George Kleine's "The Last Days of
I'ompeii" has played 150 theatres out
of a total of possibly 750 in the city
limits of Chicago.
"Pompeii"' was widely advertised.
Ordinarily that destroj'S a picture's
booking possibilities for a radius of
a mile and a half. Yet in the case of
"Pompeii'' this rule did not apply.
For instance, in what is known as the
Wilson Avenue District in Chicago,
"Pompeii" played the De Luxe, 2\Iont-
rcse, Clark, Picture Palace. Argyle
and Kenmore Theatres, all within
less than a mile, and in some cases
only two blocks removed from each
other.
LASKY AND THE FAMOUS
PLAYERS IN ENGLAND
The British parallel to the Para-
mount Pictures Corporation, the dis-
tributing firm formed by Famous
Players, Bosworth, Inc., and the
Jesse Lasky Feature Play Company,
is J. D. Walker's World's Films,
Ltd., of 112 Shaftesbury avenue, Lon-
don, W^
This firm will henceforth control
the Famous Players and Lasky pic-
tures for the United Kingdom. The
name of Bosworth. Inc., is not men-
tioned in the announcements which
have just appeared in the British
trade press.
BUYS NEW YORK AND JERSEY
RIGHTS
The and W. Feature Film Com-
pany, Inc., 145 West Fortjf-fifth street.
New York, has purchased from the
Excelsior Feature Film Company,
Inc., the rights for Greater New
York and northern New Jersey of
the "Toll of Mammon," a forceful
American-made masterpiece, featur-
ing Octavia Handworth.
Does not always come in
gilt-edge packages.
A package containing Gau-
mont Films, no matter whether
surrounded by silks or tatters —
always bring the exhibitor a
full house.
THE CURSE OF
THE SCARABEE RUBY
3 REELS.
Amother Gaumoiit Triumph
Shipping Day, July 25th.
cnp oil r — Process to take out scratches from
run OHLu old film, also waterproof process, or
man wanted with capital to take half interest.
Samples submitted. S. E. HARTIIANN, 2022
Regent Place, Brooklyn, N. Y.
THE ELEPHANT BRANI
Means Qaaflty
WORLD FILM
CORPORATION
130 West 46^1 St, New York
A. L. Runyan Advertising & Sales Co., Inc.
Successors to
Prices to The Trade
POSITIVE PRINTS .04 % Per Ff.
(In Quintitiea over 5000 feet)
Above price includea priotins, derelopins. ImtiDt
looing and Raw PonbTc Stock.
Negatfre Film Developed .01 Pel Ft.
Film Title. .08 " ■'
(Oui Special THk Afiparaba wiH match
any pe({oratioD.) AU work aoaranteed.
General OfBeea
2624 Milwaukee Ave. Chicago
I Phone Albany 3125 ■
In writing to advertisers please mention "THE MOTION PICTTTRE NEWS"
76
THE MOTION PICTURE NEWS
RECORD OF CURRENT AND COMING RELEASES— Continued
AT MY
HOUSE
GOLD SEAL. Lucille Love,
The Girl of Mystery, No. 15,
D.. 2000
UXn'ERSAL IKE. Universal
Ike, Jr., in Cupid's Victory, C.
"WEDNESDAY, JULY 22ND, 1914.
ECLAIR. Allah 3311, D., 3000.
JOKER. Jimmy Kelly and the
Kidnappers
D
NESTOR. By the Sun's Rays,
THURSDAY, JULY 23RD, 1914.
lilP. The Gateway of Regret,
D ■
REX. At the Foot of the
Stairs, D
STERLING. Love and Lunch,
C, 2000
ERIDAY, JULY 24TH, 1914.
NESTOR. All at Sea, C
POWERS. Kate Waters of the
Secret Service, D., 2000
VICTOR. Irene's Busy Week,
C
SATURDAY, JULY 25TH, 1914.
101 BISON. Olana of the South
Sea, D
JOKER. The Polo Champions,
C
SUNDAY, JULY 26TH, 1914.
ECLAIR. When Death Rode the
Engine, D
FRONTIER. When Memory Re-
calls, D
REX. An Awkard Cinderella, C.
MUTUAL PROGRAM
RELEASES OF THE WEEK
MONDAY, JULY 13TH, 1914.
AilERICAN. The Lure of the
Sawdust, D., 2000
AT MY
HOUSE
KEYSTONE. Not Yet Decided.
RELIANCE. Our Mutual Girl,
No. 26
TUESDAY, JULY 14TH ,1914.
BEAUTY. The Joke on Jane, C.
MAJESTIC. The Old Derelict,
D
THANHOUSER. The Substi-
tute. D, 2000
WEDNESDAY, JULY 15TH, 1914.
AMERICAN. Youth and Art, D
BRONCHO. Shorty Turns
Judge, D, 2000
RELIANCE. How Izzy Stuck
to His Post
THURSDAY, JULY 16TH, 1914.
DOMINO. Star of the North,
D, 2000
KEYSTONE. Not Yet Decided
MUTUAL WEEKLY. No. 81..
FRIDAY, JULY 17TH, 1914.
KAY-BEE. The City, D, 2000
PRINCESS. Not Yet Announced
THANHOUSER. A Gentleman
for a Day, C
SATURDAY, JULY 18TH, 1914.
KEYSTONE. Not Yet Announced
RELIANCE. The Vengeance of
Gold, D, 2000
ROYAL. The New Housekeeper
SUNDAY, JULY 19TH, 1914.
KOMIC. Bill No. 2
MAJESTIC. The Painted Lady,
D, 2000
THANHOUSER. Harry's Wa-
terloo, C
MUTVAL PROGRAM
RELEASES OF NEXT WEEK
MONDAY, JULY 20TH, 1914.
AMERICAN. A Man's Wav, D.,
2000 '.
AT MY
HOUSE
KEYSTONE. Not Decided
RELIANCE. Our Mutual Girl,
No. 27
TUESDAY, JULY 21ST, 1914.
BEAUTY. Her "Really" Mother,
MAJESTIC. A Red Man's
Heart, D
THANHOUSER. Not Yet An-
nounced
WEDNESDAY, JULY 22ND, 1914.
AMERICAN. Business vs. Love,
D
BRONCHO. Shorty and the
Aridville Terror, C, 2000
RELIANCE. Izzy and the Dia-
mond, C
THURSDAY, JULY 23RD, 1914,
DOMINO. The Defaulter, D.,
2000
KEYSTONE. Not Yet An-
nounced.
MPTUAL WEEKLY. No. 82...
FRIDAY, JULY 24TH, 1914.
KAY-BEE. The Sheriff of Bis-
bee, D., 2000
MAJESTIC. Lest We Forget,
D
ROYAL. Not Yet Announced.
SATURDAY, JULY 25TH, 1914.
KOMIC. Not Yet Announced.
RELIANCE. The Saving of
Young Anderson, D., 2000
THANHOUSER. Not Yet An-
nounced.
SUNDAY, JULY 26TH, 1914.
KOMIC. Leave it to Smiley, C.
MAJESTIC. The Mystery of the
Hindoo Image
THANHOUSER. From Wash to
Washington, C
HEARD IN THE LOBBIES
Rapid progress is being made on the con-
struction by the P. Mion Amusement Com-
pany of the Strand, Atlanta, Ga. The the-
atre will have both a main auditorium and a
balcony and will run the depth of an entire
b-ock. It has not been announced just when
the new theatre will be ready for occupancy.
The new motion picture theatre at Lavonia.
Ga., managed by Sara Fisher, has been named
by a committee of judges the Amusu as the
best of a hundred proposed names. Mr. Fish-
er's name contest was one which attracted
interest through the entire territory from wliich
his theatre will draw its patronage, and was
highly successful.
The Palace Theatre, on Cherry street, at
Macon, Ga., came near being the scene of a
disastrous fire recently. The blaze was dis-
covered in time to prevent any dama.ge except
the burning of a few musical instruments.
The Colonial, which was opened in Charles-
ton, S. C, last November by Joseph and Isaac
Marx, has closed its doors. Whether an at-
tempt will be made to re-open the house for
the winter season, the management does not
know at this time. Poor patronage is assigned
as the cause for the closing down of the
theatre. In Charleston large numbers of peo-
ple leave about this time for the mountains.
The manager is hopeful that with the return
of racing in the fall he will be warranted in
re-opening the theatre.
The University of Utah is located at the
base of a mountain on the side of which has
been constructed a mammoth concrete letter
"U," which can be seen for miles. In the
month of June it has been customary for all
the students to cHmb the mountain and with
pails of whitewash give the letter a good old-
fashioned scrubbing. One of the weekly cam-
eramen heard of the stunt and was on hand
to film the amusing event.
In the early part of June the management
of the Wieting Opera House, Syracuse, N. Y.,
made a trip of inspection through Pennsylvania
and New York gathering the latest ideas in
picturedom with a view of opening this old
"legit" house for that purpose. As a result,
an organ was installed, the stage fitted in
a manner similar to the arrangement at the
Strand in New York, and the theatre made in-
viting in many ways. But it c'.osed its doors
a few weeks later.
The Academy, Buffalo, X'. Y., is showing
features exclusively during the summer months.
Such films as "Pierre of the= Plains," "The
Jungle," "Sealed Orders" and other large
productions being among the attractions.
Among the late attractions at the Strand,
Buffalo, X. Y., are "The Master Mind," "The
Wrath of the Gods," "The Ring and the Man,"
"The House of Temperly," "One of Our Girls"
and "A Woman's Triumph." Manager Harold
Edel was in X'ew York recently booking every-
thing in sight in the way of features.
The Lomo Theatre at Meridian, Miss., re-
cently sold at auction, has been reopened. The
new owner, J. E. Ward, of Jackson, Miss., has
made arrangements to show the same pictures
as the Plaza and Tudor Theatres at X'ew
- Orleans show. S. P. Kimball will be the new
member of the theatre and an orchestra, headed
by R. L. Robertson, has been secured. Mr.
Ward has purchased two new moving picture
machines and installed them, and will remodel
the entire interior of the building. A new
ventilating and roofing system is to be in-
stalled.
The Majestic is the name of a new motion
picture theatre opened up at Darlington, S. C,
by Louis M. X'orment. The equipment and fur-
nishings are new and of the latest type. There
are 240 folding opera chairs in the house, and
the indirect system of lighting is used. Mirror-
oid screen is used and the latest Powers 6-A
projecting machine, with motor drive.
The Pearl Theatre, Albany, X^. Y., owned by
the Gardner Brothers, is closed for the summer
for the purpose of making extensive altera-
tions. Messrs. Gardner declare that when the
theatre re-opens the patrons will be surprised
at the changes made. The Colonial Theatre
is also closed for the summer.
J. R. Mitchell has just opened a new 350-
seat theatre at 2136 Sunset Boulevard, Los
Angeles. The front is very attractive and the
theatre very commodious in every way. A four-
reel program of Universal pictures is being
shown for five cents.
INCORPORATIONS
At Indianapolis, Ind.:
AMERICAN THEATRE, IXC. To operate
theatres, etc.; $50,000; Terre Haute. Maurice
Less, Terre Haute, Ind.; L. Less, S. UfEen-
heimer.
At Lansing, Mich. :
ESPERANTO FILM MANUFACTURING
COMPAXY. $75,000; Detroit. Alex W. Seal,
J. A. Servis, Herbert Armstrong.
At Springfield, 111.:
THE INDUSTRIALOGUE COMPANY.
To manufacture and deal in all kinds of mov-
ing picture machines, etc.; $10,000; Chicago.
Leo J. Doyle, LeRoy Hackett and John T.
Evans.
THE COMMUNITY SERVICE AND FILM
BUREAU. To deal in films for moving
pictures; $2,500; Chicago. Leo J. Doyle,
LeRoy Hackett and John T. Evans.
PHOTOPLAY PRODUCTION COMPANY.
Manufacture moving picture films, etc.; $25,-
000; Chicago. A. M. Gollos, G. N. Gollos, G.
H. Baird.
CHICAGO HERALD MOVIES, MI^CEL-
LAXEOUS. Moving picture business; $2,000.
Francis E. Matthews, Harold F. Brown, Harry
P. Wayman.
STAXDARD AMUSEMENT COMPANY,
Connellsville, Ka., capital $10,000, to engage
in the theatre business, including motion pic-
tures. The incorporators are: John M. Rob-
inson, D. F. Hurley and S. A. Coughanour,
all of Connellsville.
At Albany, N. Y. :
G. P. AMUSEMEXT COMPAXY, INC.
Theatrical and motion pictures, $4,000. Sophia
and Louis Goldstein and Louis Phillips, of
Xew York.
WALTER MILLER FEATURE FILM
COMPANY, INC. Motion pictures, $5,000,
Manhattan. Walter Miller and Robert L.
Xoah, of New York, and William F. J. Sigg,
of lersei City.
MOTION PICTURE EXPLOITATION
CO. $100,000. W. E. Edmondson, E. L.
Dougherty, T. H. Bennett, Hotel Marseilles.
THE MOTIOX PICTURE NEWS
77
WILSON SEES "CABIRIA"
Washington, D. C. July 16.
The lawn of the White House be-
came a motion picture theatre when
"Cabiria"' was recently given a pri-
vate showing to President and Mrs.
Wilson and an invited gathering. In
the hands of Tom ]vIoore were placed
the staging and erection of the tem-
porary screen. Owing to his Orpheum
Theatre being closed for the making
of a new entrance, Mr. !Moore was
able to transfer the entire stage set-
tmg used in that theatre to the lawn
south of the White House.
'"Cabiria'' is an eleven-reel produc-
tion, but everj'one had a favorable
word to say of it, while President
'Wilson and the officials of the admin-
istration personally praised it. At the
conclusion of the exhibit, a supper
was served.
In addition to the President and
Mrs. Wilson and the members and
guests of their household, the officials
present were the ^"ice-P^esident and
^irs. ^larshall, the Secretary- of State
and ^Irs. Brj-an. the Secretary of the
Treasury and ]Mrs. ^IcAdoo, the Sec-
retary of the Xavj- and ^Irs. Daniels,
the Attorney-General, the Postmas-
ter-General and Mrs. Burleson, the
Misses Burleson, the Secretary of the
Interior and Mrs. Lane, the Secretary
of Commerce and Mrs. Redtield, Miss
Redfield, the Secretary of Agricul-
ture, the Secretary of Labor and Miss
Agnes Hart Wilson, the Secretary- to
the President and Mrs. Tumulty, Mr.
Joseph R. Wilson, ^liss Alice Wil-
son, with a number of personal
friends.
ELABORATE RELIGIOUS SUB-
JECT COMPLETED
Xews comes from Rome that the
big party of Cines players which went
to the Holy Land last October has
returned after nine months' work in
completing an elaborate stud}' of
Christ's life in Palestine.
Practically all of the famous Cines
Players under Director Guazzoni. who
made "Quo Vadis?"' and '"Antony and
Cleopatra,'" engaged in the manufac-
ture of the big subject.
Wtf^ ANIMATED SONGS
T Motion picmres that move to the rhythm of the son^s. They do not require costlv mechanism. Motion piclnres
full ol life and action that •.-comi.any the human vo:ce. The song stoiy is Tisualized— not' with the old fashioned conTen-
tloual .slides — but with life-like motion pictures, containing continuity and all of ihe uecessarT conditions funnd in first-
class film playlets. In fact, each song film is a photoplay in niiiiiature.
H Tliey Axe Good E:no\igl\ ior—
KEITH'S. PROCTOR-!*. LOEWS. BROADWAY. NEW YOKK. HER.ALD SQUARE,
CIRCLE, HCRTIG & SEAMOX'S, 3IINER-S
Theatres in New York; and—
^K^^l¥^Vf;i^c",?L^^cSVfT^vl,^^- ^^I'^"^"^- ^lARLOWE. PLAZA. MO.VROE.
Theatres in Chicago— Are They Good EInough K'or YOU?
You Furnish the Singer— We Furnish the Song. VOCALISTS WANTED.
IMPERIAL MOTION PICTURE CO. OF NEW YORK, Inc., 1476 BROADWAY, N. Y.
DEVEL.OF>ING AND PRINTING
carefully done for professionals and amatenn. The largeit factory in the world devoted esclusively to
Ma-rwifa-cturing CommerciaLl Moving Pictures
Prices and factory description sent at your request
INDUSTRIAL. MOVING PICTURE CO.
Watterson R. Rothacker, Gen. Mgr. 223-233 West Erie Street, Chicago
"American" Motion
Picture Cameras
AT THE t='RONT
Our famous Improved No. 2
Camera on the firing line at "Vera
Cruz."
"AMERICAN" products are al-
ways with the -Advance Guard. The
world's most important motion pic-
tures are taken with "AMERICAN""
CAMERAS.
Agents for AGFA and GEVAEET
Raw Motion Picture Film.
Send for Catalogue C.
American Cinematograph Co.
617-631 W.Jackson Blvd., Chicago, 111.
\T^E will rebuild your old machine as good as ne"w.
If your maciiine needs repairing, "we can do the work. We
have every facility and use only genuine parts. All work
guaranteed. We carry a complete line of new machines and
supplies. Will sell for time or cash.
SEND FOR CATALOG TODAY.
AMUSEMENT SUPPLY COMPANY
160 No. Fifth Avenue
CHICAGO
Ventilation Cooling Heating
Heating and cooling problem revolutionized b\-
Typhoon System.
You keep cool in front of a desk fan, not in back;
apply this common sense and blow the air into j-our
theatre.
A -IS-inch Typhoon 2\Iultiblade Blower has six-
teen blades, an ordinary exhaust fan has six; it is
the blades that do the business.
A Typhoon Tubular Air Warmer v.-ill heat and
ventilate at the same time.
The low price of effective apparatus will surprise
vou. Cataloarue "X"" gives information.
Typhoon Fan Co.^^^^c^
In writing to advertisers please mention "THE MOTION PICT'tJEE ITE'WS"
78
THE MOTION PICTURE NEWS
RELEASE DATES FOR READY REFERENCE
RELEASE DAYS
GENERAL FILM PROGRAM
Monday — Biograph, Edison, Kalem, Pathe,
Selig, Vitagraph.
Tuesday — Edison, Essanay, Geo. Kleine,
Palhe, Lubin, Melies, Selig, Vitagraph.
Wednesday — Edison, Essanay, Kalem, Lu-
bin, Melies, Selig, Pathe, Vitagraph.
Thursday — Biograph, Essanay, Lubin, Melies,
Pathe. Selig, Vitagraph.
Friday — Edison, Essanay, Kalem, Selig,
Pathe, Lubin, Vitagraph.
Saturday — Biograph, Edison, Essanay, Kalem,
Lubin, Pathe, Vitagraph.
TTNIVERSAX PROGRAM
Monday — Victor, Imp, Power.
Tuesday — Gold Seal, Crystal, Universal Ike.
Wednesday — Nestor, Joker, Eclair.
Thursday — Imp, Rex, Frontier, Sterling.
Friday — Nestor, Powers, Victor.
Saturday — Joker, Frontier. 101 Bison.
Sunday — Rex, Crystal, Eclair.
MUTUAL PROGRAM
Monday — American. Keystone, Reliance.
Tuesday — Beauty, Majestic, Thanhouser.
Wednesday — American, Broncho, Reliance
Thursday— Domino. Keystone, Mutual.
Friday — Kay-Bee, Majestic, Princess.
Saturday — Keystone, Reliance, Royal.
Sunday — Majestic, Komic, Thanhouser.
•— 3.
— 6.
— 8.
—13.
— 15.
—20.
—22.
AMERICAN
Mein Lieber Katrina Catches a
Convict, C 1000
Cameo of the Yellowstone, D 2000
Feast and Famine, "D 1000
The Lure of the Sawdust, D 2000
Youth and Art, D? 1000
A Man's Way, D' 2000
Business vs. Love, D 1000
The Broken Barrier, D 2000
APOLLO
3. The Cheese of Police.
BEAUTY
6 — 30. Via the Fire-Escape, D 1000
T— 7. The Other Train, D 1000
7 — 14. The Joke on Jane. C 1000
7—21. Her "Really" Mother. D 1000
7—28. A -mmer Love Tangle, D...1000
BIOGRAPH
6— 29. The Honor of the I-aw, D 1895
7— 2. The Goat, C 557
The Firemen's Social, C 443
7 — 4. The Cracksman's Gratitude, D 999
7 — 6. Eva, the Cigarette Girl, C 563
7 — 9. A Romance of the Pueblo, D 1020
7 — 11. Her Primitive Model, D 1000
7 — 13. The Boy from the Poorhouse, D... 996
7—16. The Prospectors, D 1000
7 — 18. It Was Some Party, C 653
Some Decorators. C 344
7_20. The World and The Woman 998
7—25. The Little Widow 1009
101 BISON
The Forbidden Room, D 3000
The Old Cobbler, D 2000
The Hopes of Blind Alley, D 3000
Prowlers of the Wild, D 2000
A Mexican Spy in America, D....2000
BRONCHO
Desert Thieves
Shorty Gets Into Trouble
The Final Reckoning , . . . .
6 — 20.
6— 27.
7 — 4,
7—11.
7—18.
6— 24.
7— 1.
7— 8.
6 — 8.
Boxes
6 — 23.
6—30.
- 7.
-14.
7—21.
6—11.
fl— 18.
6 — 25.
7— 2.
7— fl.
7—23.
CRYSTAL
His Lucky Day
and Boxes and Foolish Lovers, C. .
In Wrong, C
The Girl in Pants and Her New
Hat, C, split reel
Nearly a Stepmother, C
Vivian's Four Beaux and What
What Pearl's Pearls Did, C. Split
Reel
Getting Vivian Married, C
DOMINO
A Relic of Old Japan
In the Southern Hills
Frontier Mother
His Hour of Manhood
The Curse of Humanity
The Defaulter, D 2000
DRAGON FEATURES
For June
The Black Ship 3000
ECLAIR
6— 28. Prince Willy and Nutty and His
Father Split reel
7— 1. Snow Drift, D 2000
7 — 5. The Greatest of These, D
7— 8. Duty, D 2000
7 — 12. Willy and the Parisian and Lilly
as a Little Mother, C Split reel
7 — 15. Renunciation, D'
7 — 19. Tango Versus Poker, C
7—22. Allah 3311, D 3000
7—26. When Death Rode the Engine, D..
EDISON
6—20. In the Days of Slavery, D 1000
6—22. The Basket Habit, C 1000
6—23. A Foolish Agreement, D 1000
6 — 24. The Mysterious Package, C 700
On the Ice, A Demonstration of
Fancy Skating at Wegen, Switzer-
land, Sc 300
6—26. The Man in the Street, D 2000
6—27. Dolly Plays Detective, D 1000
6 — 29. The Revengeful Servant Girl, C..1000
6 — 30. The Mystery of the Fadeless Tints,
D 1000
7— 1. Back to the Simple Life, C 1000
7— 3. The Shattered Tree, D 2000
7 — 4. Molly, the Drummer Boy, D 1000
7 — 6. Her Spanish Cousins, C 1000
7 — 7. Face to Face, D 1000
7 — 8. Andy Has a Toothache, C 1000
7 — 10. In the Shadow of Disgrace, D 2000
7—11. Dolly at the Helm, D 1000
7 — 13. Qualifying for Lena, C 1000
7—14. The Two Doctors, t) 1000
7—15. The Ever Gallant Marquis, C 500
7 — 15. An Up-to-Date Courtship. C 500
7 — 17. Meg o' the Mountains, D 2000
7 — 18. Across the Burning Trestle, D 1000
7 — 20. The Adventure of the Absent-
Minded Professor, D 1000
7 — 21. A Matter of Minutes, D 1000
7 — 22. A Deal in Statuary, C 550
7—24. Laddie, D 2000
7—25. The Last Assignment, D 1000
ESSANAY
7 — 8. A Boarding House Scramble C 1000
— 9. Slippery Slim, Diplomat, C 1000
— 10. Night Hawks, D 2000
—11. Broncho Billy and the Sheriff, D..1000
— 13. Sweedie the Swatter. C 1000
— 14. At the Foot of the Hill. D 1000
— 15. The Fable of "Napoleon and the
Bumps," C 1000
7 — 16. Snakeville's New Waitress, C 1000
7—17. His Stolen Fortune, D 2000
7 — 18. Broncho Billy Puts One Over, D..100n
7 — 20. Monev Talks, C 1000
7 — 21. Mrs. Billington's First Case, C 1000
7—22. The Fable of "Higher Education
That Was Too High for the Old
Man," C 1000
7 — 23. Slippery Slim's Inheritance, C 1000
7 — 24. A Letter from Home, D 2000
7 — 25. Broncho Billy and the Gambler, D.IOOO
FILMS LLOYD
5 — 7. Cora, the Temptress 3900
FRONTIER
6— 7. The Girl and the Hobo, D
6 — 14. His Dress Rehearsal
fi — 21. The Gunmen of Plumas, D
6— 28. On the Verge, D
7 — 5. The Broken Barriers, D
7—12. The Fight in Lonely Gulch, D
7—19. The Ranger's Reward
7 — 26. When Memory Recalls, D
GOLD SEAL
6 — 30. Lucille Love, The Girl of Mystery
Series, No. 12, D 20ff0
7 — 7. Lucille Love, the Girl of Mystery,
Series No. 13
7 — 14. Luc'Ue Love The Girl of Mystery,
Series No. 14
7 — 21. Lucille Love, The Girl of Mystery,
No. 15
GR. NO. SPEC,
5 — 5. The Monomaniac 3000
IMP
6 — 1. His Last Chance, D 2000
fi— 8. The Man Who Lost But Won, C..2000
6 — 11. Across the Atlantic, D 3000
6 — 15. —The Baited Trap, D 2P00
6—18. The Fatal Step, D
6—22. Papa's Darling, C
6—25. The Skull, D 2000
6— 29,
7 — 6,
7— 9.
7—13,
7—16,
7—20,
7—23.
6—29.
6— 30.
7— 1.
7— 3.
7— 4.
7— 6.
7— 7.
7— 8.
7—10.
7—11.
7—13.
7—14.
7—15.
7—17.
7—18.
—20.
■—21.
—22.
—24.
6— 26,
7— 3,
7 — 10.
7—24!
6 — 18.
6—20.
6—22.
6— 25.
7— 2.
7— 4.
7— 6.
7—11.
6 — 16.
6—23.
6— 30.
7 — 14!
7—21.
7—21.
7—22.
7—23.
7—24.
, Adventures of a Girl Reporter, D.2000
The One Best Bet, C
, The Lady of the Island, D 2000
The Old Rag Doll, D
When the World Was Silent, D'...2000
L'niversal Boy Series No. 1, C...
In the Sultans Garden, D
The Gateway to Regret, D
JOKER
, Bess, the Detectress, or The Dog
Watch, C T
, Love Roses and Trousers, C
WiKy Walrus and The Awful Con-
fession, C
His Wife's Family, C ■
Jimmy Kelly and the Kidnappers, C.
The Polo Champions, C
KALEM
The Flaw in the Alibi, D 2000
The Fire Chief's Reward, D 1000
The Fatal Portrait, D 2000
Fleeing from the Fleas, C 500
Trooping the Colors, Top 500
The Political Boss, D 500
The Weakling, Third of the Alice
Joyce Series, D 1000
Kaintucky Bill, D 1000
A String of Pearls, D 2000
Rubo, the Interloper, C 807
In Old England, Top 195
Lamo Dog's Treachery, D 1000
A Diamond in the Rough, D 2000
Accused, D lOOO
The Express Messenger, D 1000
Wanted an Heir, C 1000
The Fate of a Squaw, D 1000
In Wolf's Clothing, D 2000
The Beast, D 1000
The Rival Railroad's Plot, D 2000
The Bingville Fire Department, C.IOOO
Defying the Chief, D 1000
KAY-BEE
The Voice at the Phone, 2d part
The Heart of a Crook
The Feud of Beaver Creek
The City 2000
The Sheriff of Bisbee 2000
KEYSTONE
A Missing Bride
Mabel's Married Life
The Eavesdropper
Fatty and the Heiress
Fatty's Finish
Love and Bullets
Row-Boat Romance
Love and Salt Water, Split reel
World's Oldest Living Thing
KLEINE
One Woman's Way, D 2000
A Midnight Guest, D lOOO
The Bondage of Evil, D ..2000
The Heirloom, D 2000
The Rival Actresses, D -....2000
The Stronger Tie, D 2000-
KOMIC
The Wild Girl
Bill's Job
Wrong All Around
How Bill Squared it for His Boss
Leave it to Smiley
The Wild Girl
LUBIN
The Walko Sisters, C 1000
The Living Fear, D 200O
The Shadow of Tragedy, D 2000
The Doom of Duty, D 1000
It's a Shame
Fooling fanny's Father, C 400
While Aunty Bounced, C 600
The Incompetent, D 2000
The Debt, D 2000
The Tribunal of Conscience, D 1000
How He Lost His Trousers^ C 500
Mandy's Chicken Dinner, C 500
He Was Bad, C 400
Tough Luck, C 600
Codes of Honor, D 2000
The Cross of Crime, D 2000
The Lie, D 1000
She Wanted to Know, C 400
.Ml For Love. C 600
Temper and Temperature, C... ... 400-
Worms Will Turn, C 600
Who Seeks Revenge, D. lOOO
The False Shadow, D 2000-
A Traitor to His Country, D lOOO-
THE MOTION PICTURE NEVA'S
CALEHUFF
SUPPLYCO.
=L\C.:
CHAS. A. CALEHUFF, Pres. and Mgr.
1301 Race Street, Philadelphia, Pa.
JOBBERS 4 POWERS, EDISON,
MOTIOGRAPH AND SIMPLEX
largest SUPPLY HOUSE
leading IN AMERICA
Kercury At*
Eectifler
Flame Arc Lamps
Automatic Ticket
Ee^sters
Exit Signs
Slide IiLk
Carrying Casei
rickets
Condensers
Pianos
Chairs
Wagner Con-
verters
Spot Lights
Brass and Wood
Frames
Ticket Choppers
Asbestos State
Booths
Ft. "Wavne Com-
pensarcs
Fire Extinguish-
ers
Fire Boxes
Cartons
Cement
Iran Dmm
Effects
MIEKOE SCEEENS
Prompt Shipments Backed By A Solid
Guarantee.
A FEW SLIGHTLY USED KACHIXES
LE COURRIER
Cinematographiqne
28 BoukTvd St Denis, - Paris
Direotenr: Charles LE FEAPEE
Journal hebdomadaire fran-
gais. le plus important de
I'industrie cinematogra-
phique.
Envoie numfiro specimen, snr demande.
Ahonnement 12 FE. 50
Lantern Slide Mat Co.
Majiufacturers of
Lantern Slide Mats and Reel
Bands
Prompt
Service
Prices
Right
Best
Goods
627 Greenwich Street, New York
General Electric Company BuilcUns
Telephone : Spring S558
TO SHOW "57 VARIETIES" IN
FILMS
The Industrial Moving" Picture
Company, of which Watterson R.
Rothacker is general manager, re-
centl}- closed with the H. J. Heinz
Corripanj-, of Pittsburgh, one of the
largest contracts for motion picture
advertising ever placed since the ap-
plication of pictures to commercial
conditions.
This contract when finished will
involve at least 10.000 feet, and the
picture will' be used in conjunction
with lectures by the H. J. Heinz
Company, in order that their adver-
tising will be in direct connection
with their merchandising.
The - Industrial ^^loving Picture
Company " has alreadj- taken over
2,000 feet on the contract. The
scenes ■ show strawberrj- picking, to-
mato culture and every detail of
stra.wberry canning at the Heinz
plant in Pittsburgh. When complete,
this series will illustrate the stupen-
dous operation's of the Heinz com-
pany.
MAKES RECORD FOR ONE DAY
BOX-OFFICE RECEIPTS
The Strand Theatre, Xew York
City, recentlj- finished running "Ger-
mania," the- Leading Pla3"ers' Film
Corporation release, picturized by
the Savoia Film Compan3\ The suc-
cess of this picture in Xew Y'ork's
biggest motion picture house indi-
cates that the feature will in all prob-
abilitj" make a strong appeal wher-
ever shown.
On the first daj- of its opening at
the Strand "Germania" broke all
house records for a single daj^'s per-
formance, and according to ^^lanager
S. L. Rothapfel, it has made a high-
water mark in box-office receipts for
any motion picture feature in one
dav.
•TRILBY" SHOWN IN LONDON
'"Trilbj-,'' with Sir Herbert Beer-
bohm Tree in the role of "Svengali,""
v/as exhibited to the trade in London
on Jul}- 8. at the West End Cinema.
Coventry street. A large cast of well-
known British actors support the
great tragedian. The picture is pro-
duced b}- the London Film Companj-,
which releases in America through
the Cosmosfotofilm. Their first pro-
duction was "The House of Temper-
lev.-
0RE4T PI4ISO 4CCORDEON
Every Profeseional appearing la
vaudeville knows by now that a
well played Accordeon ('with
riaiio keyboard) turn "Stops
th« Show" (aR it was expressed
ly one ol oar professional cus-
:o:iier5). Every musical act
rrnploying the ordioary piano
:3ii insure instantaneous apv-
j roval to the turn by ihe intro-
duction of this— the Greatest
Musical Novelty appearing
before the American public in
many years. Write us at once for (dialog and full particu-
lars, professional discount? and favorable terms ofpavment.
LYON & HEALY 21-41 E. Adams St., CHICAGO
SXERX-.ING
Motion F^icture
CAMERA
Price No, 2 §350
Including Instruction,
This- is a practical Professional Camera
fitted with Zeiss Tessar Lens, patent
adjustable dissolving shutter and aper-
ture plate operated from outside of
camera case, equipped with 4-500 ft.
magazine.
STERLING CAMERA & FILM CO.
145 ■Vi'. 45th St., New York City, N. Y.
Bryant 8064
Watch for Release Date on
THE LITTLEST REBEL
Should A Woman Tell?
A splendid big feature is proving
the biggest hot weather attraction
on the market. It played to big
success for months on Broadway.
For bookings write now to
G. & G. FEATURE FILM CO., Inc.
37 S.Wabash Ave. n ;cago, 111.
vol TMr^ IV/I A M formerly member of Xa-
HJUlNvj iVlAl>l tlonal Film Eain Flame
Proofing Co.. want: nosiiion taking care of films.
Can .show the goods. D. HAETMAXX, 2555
Clmrcli Ave. . Brooklyn, X. T.
Cll II TITI CO PRINTING AND
MLM IIILtO DBVCLOPING
Gire Us a Trial
Prices Right
All Work Gnarantetd
Prompt Serrice
If you have any event thai you want photo-
grapiied we can furnish an expert camera man
STANDARD MOTICN PICTURE CO.
Telephone, Randoloh 839 5 S. Wabash Ave., Chicage
NIAGARA SLIDES
are just what you need. Sample for 10c.
and this advertisement. NIAGARA SLIDE
COMPANY, Lockport, N. Y.
Manufacturers of the Wonderful
Eemhusch Patented Glass MIEEOE SCEEEN
and all other kinds of
Curtains for Moving Picture Projection
White Opaque
Glass Transparent Screens for Bear Projection
Goldcloth Fihre Screens
Mirrorcloth Fihre Screens
Seamless with Stretchers or Sellers
F. J. EEMBTJSCH, Pres.
Phone Seven-Eleven.
MIRROR SCREEN COMPANY
INCORPORATED
SHEnL^BYVILL^, INDIANA
Ask Prior Bros., of Greensboro, X. C, what they think of their
Glass Mirror Screen. Thej' wired us, so elated were the}-.
"Great — the only perfect screen and business getter."'
Nine different finishes. For wide or narrow houses.
In writing to advertisers please mention "THE MOTION PICTTTEE NEWS'
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THE MOTION PICTURE NEWS
RELEASE DATES FOR READY REFERENCE— Continued
MAJESTIC
6 — 16. Their First Acquaintance
6—31. The Severed Thong
6 — 23. The Burden
6—26. The Idiot
6— 2S. The Tavern
6 — 30. Suffragette Battle in Nuttyville. . .
7 — 5. The Angel of Contention
7 — 7. The Only Clew
7 — 12. A City Beautiful
7—19. The Painted Lady
7 — 21. A Red Man's Heart
7 — 24. Lest We Forget
IiIELIES
6 — 23. A Good Time Spoiled, C 1000
6 — 24. Mother, D 1000;
6—25. A Shadow on the Wall, D 2000
6—27. Gypsy Child, D 2000'
6— 30. One Suit of Clothes, C 1000
7— 1. The Monk's Sacrifice, D 1000
7 — 2. Womanly Curiosity, C 1000
7— 2. The Prescription, D 2000
7— 4. Hidden Death, D 2000
7 — 7. A Discolored Romance, C 1000
7— 8. The Hole in the Wall, D 1000
7 — 9. Good Fortune's' Tardy Smile, C...1000
7 — 11. His Friend's Forgiveness, D 2000
7 — 14. Rags and Patriotism, C 1000
7 — 15. Justly Punished, D' 1000
7—16. The Test of True Love, C 1000
7 — 16. A Sublime Deception, D 2000
7 — 18. The River's Secret, D 2000
7 — 22. His Sense of Duty, D .1000
7 — 23. Wanted A Sweetheart, C 1000
7 — 23. Why Preachers Leave Home, C..2000
7—25. Black Pearls, D 2000
NESTOR
6 — 19. Sophie of the Films, Series No. 3,
6 — 26. Sophie of the Film, Series No. 4,
C
7 — 1. The Lost Arrow, D
7— 3. Those College Days, C
7 — 8. A Ranch Romance, D
7 — 10. The Great Universal Mystery, C..
7 — 15. Her Grave Mistake, D
7 — 17. When Eddie Went to the Front, C.
7—22. By the Sun's Rays, D
7—24. All at Sea, C
PASQUALI AMERICAN
6—29. A Mexican Mine Fraud, 5000
6 — 29. The Chimney Sweeps 5000
7— 14. The Silent Bell 3000
PATHE
6—22. Max, The Magician, C 672
Historic St. Cloud, T 328
6—23. Glacier National Park, E 492
The Marmot, E 500
6 — 24. Pathe's Weekly, No. 42, N 1000
6—29. A Visit to the Paris Zoo, Zoo 857
6 — 30. French Village in Senegal, West
Africa, T 541
7— 1. Pathe's Weekly, No. 43, 1914, N..1000
7 — 6. The Heart and the Circulation of
the Blood, E 500
Mode of Travel in Japan (Manners
and Customs) 500
7 — 7. A Tiger Hunt (Indio-China), S... 500
The Ice and Snow, S 500
7 — 8. Pathe's Weekly No. 44, 1914, N...1000
7 — 13. A Russian Boar Hunt, Hunt 500
The Wine Industry, Marsala, Sicily,
Ind 500
7 — 14. Through the Bosnia & Dalmatia, T. 300
The Tombs of the Ancient Japanese
Emperors, Annam, Indo-China, S. 350
Water Falls at Aragonia. Spain. T. 300
7 — 15. Pathe's Weekly No. 45, 1914, N...1000
7—20. The Crayfish, E 500
In French Guinea, T 500
7 — 21. A Badger Hunt, Hunt 600
Life in Japan, Customs 400
7 — 22. Pathe's Weekly, No. 46,- 1914, N..1000
POWERS
6 — 5. Heart Springs, D
6 — 8. The Undertow, D
6—12. The Masked Rider
6— 19. The Plot that Failed
fi — 26. The Love Victorious, D 2000
7— 3. Pearl of the Sea, D
7 — 10. Passing the Love of Women, D....
7—17. The Severed Hand, D 3000
7 — 24. Kate Waters of the Secret .Service,
D 2000
PRINCESS
6—-^ 5. His Enemy
6-t-12. The Toy Shop
6-f-19. The Little Senorita
6/— 26. Professor Snaigh
7(— 3. The Decoy
7/— 10. The Girl of the Seasons
REX
6— IS. The Law Unto Himself, D 2000
, 6—21. The Boob Detective, C
6—25. The Woman in Black, D
6— 28. Lost by a Hair, C
7 — 2. The House Discordant, D 2000
7 — 5. On the Rio Grande, D
7 — 9. When Fate Disposes, D 2000
7—12. Plain Mary, D
7—16. The Sob Sister, D 2000
7 — 19. Out of the Darkness, D
7—23. At the Foot of the Stairs, D
7 — 26. An Awkward Cinderella, C
RELIANCE
6 — 15. Our Mutual Girl No. 22
6 — 17. The Peach Brand
6—20. The Stolen Code
6—22. Our Mutual Girl, No. 23
6 — 24. Izzy's Night Out
6 — 27. The Broken Banner
6— 29. Our Mutual Girl, No. 24
7 — 1. Izzy, the Detective
7 — 4. The Weaker Strain
7 — 8. How Izzy Was Saved
7—20. Our Mutual Girl, No. 27
7. — 22. Izzy and the Diamond
7- — 25. The Saving of Young Anderson..
ROYAL
6—13. Handle With Care
6 — 20. Such a Business and The Busy Man
6— 27. A Hasty Exit
7— 4. Did She Run?
7 — 4. Mistakes will Happen
7 — 11. Mistakes Will Happen
SELIG
6—18. Hearst-Selig News No. 32, N 1000
6—19. Peter's Relations, C 500
Chicken, C 500
6—20. The Girl at His Side
6—22. Me An' Bill, D 2000
6 — 22. Hearst-Selig News Pictorial No. 33,
N 1000
6 — 23. The Servant Question, C 500
Doc Yak and The Limited Train,
C 500
6 — 24. Somebody's Sister, D 1000
6 — 25. Hearst-Selig News Pictorial No. 34,
N 1000
6 — 26. The Captain's Chair, D 1000
6 — 27. The Right to Happiness, D 1000
6—29. The Leopard's Foundling, D 2000
6 — 29. Hearst-Selig News Pictorial, No. 35,
N 1000
6 — 30. Hearts of Men, D 1000
7— 1. The Empty Sleeve, D 1000
7 — 2. Hearst-Selig News Pictorial, No. 36,
N 1000
7 — 3. Making Good with Her Family, C. 500
Doc Yak's Wishes, C 500
7— 4. The Little Hobo, D 500
7 — 6. Reporter Jimmie Intervenes, D....2000
7 — 7. Algie's Sister, C 1000
7 — 8. Caryl of the Mountains, D 1000
7 — 9. Hearst-Selig News Pictorial No. 38,
N 1000
7—10. Did She Cure Him? C 1000
7 — 11. His Fight, D 1000
7—13. The Wilderness Mail, D 2000
7 — 13. Hearst-Selig News Pictorial No.
39, N 1000
7 — 14. An Egyptian Princess, C 1000
7 — 15. His Last Appeal, D 2000
7 — 16. Hearst-Selig News Pictorial No.
40, N 1000
7—17. Wiggs Takes the Rest Cure, C 1 Ono
7—18. The Squatters, D 1000
7—20. A Woman Laughs, D 2000
7—21. The Lure of the Ladies, C 1000
7—22. The Sealed Package, D 1000
7 — 23. Hearst-Selig News Pictorial, No.
42, N 1000
7—24. The Substitute Heir, C 1000
7—25. Footprints, C 1000
STERLING
7 — 13. Almost Married, C
7 — Ifi. A Beach Romance, C
7 — 20. The Circus, C
7 — 23. Love & Lunch, C 2000
THANHOUSER
5— 28. The Golden Cross, D 1909
6 — 2. From the Shadows. D 2000
6— 7. The Scrub Lady, C
6 — 9. Rivalry
6—14. The Girl Across the Hall
6 — 16. Remorse
6—19. The Man Without Fear
6 — 21. The Outlaw's Nemesis
6—23. For Her Child
6—28. The Widow's Mite
6 — 30. The Harlow Handicap
7 — 5. The Cooked Goose
7— 7. Deborah
7 — 17. The Leaven of Good
UNIVERSAL IKE
6 — 16. Universal Ike, Jr., Bearly Won
Her, C
6— 30. Universal Ike, Jr., and The
Vampire, C
7 — The Triangle Marriage, C
7—14. The New Cook, C
7 — 21. Universal Ike, Jr., in Cupid's
Victory, C
VICTOR
6—23. The Silent Witness, D 2000
6 — 26. The Slavey's Romance, D
6 — 29. A Twentieth Century Pirate, C.
7— 3. Her Ragged Knight, D.... 2000
7 — 6. At Mexico's Mercy, D
7 — 10. A Beggar Prince of India, D 3000
7—13. Out of the Valley, D
7 — 17. The Panama Exposition Up To
Date. E
7—20. Value Received, D 2000
7 — 24. Irene's Busy Week, C
VITAGRAPH
6 — 11. The Power to Forgive, D 1000
6 — 12. The Accomplished Mrs. Thompson,
C 1000
6—13. Our Fairy Play, C 2000
6 — 15. A Wayward Daughter, C 2000
6—17. The Ladies' War, C 1000
6—18. Only a Sister, D 1000
6—19. The Persistent Mr. Prince, C 1000
6 — 20. Father's Flirtation, C 2000
6 — 22. Maria's Sacrifice, D ..1000
6—23. The Passing of Diana, D 2000
6 — 24. The "Bear" Facts, C 1000
6—25. Happy-Go-Lucky, C 1000
6—26. The Old Maid's Baby, C 1000
6—27. His Wife and His Work, D 2000
6—29. The Gang, D 1000
6 — 30. The Poor Folk's Boy, D 2000
7— 1. The Circus and the Boy, C 1000
7— 2. Two Stepchildren, D 1000
7 — 3. A Train of Incidents, C 1000
7— 4. The Toll, D 2000
7 — 6. The False and the True, D 1000
7— 7. The Moonstone of Fez, D 2000
7 — 8. Doctor Smith's Baby, C 1000
7 — 9. Prosecution, D 1000
7—10. The Vases of Hymen, C 1000
7—11. Lillian's Dilemma, C 2000
7—13. The Soul of Luigi. D 1000
7 — 14. Fogg's Millions, D 2000
7 — 15. The Arrival of Tosie. C 1000
7—16. The Little Captain, C 1000
7—17. Pigs is Pigs. C 1000
7 — 18. The Songs of the Ghetto, D 2000
7 — 20. Love, the Clairvoyant, D 1000
7—21. Bread Upon the Waters, D 2000
7—22. Buddy's Downfall, C 1000
7—23. The Apple, D 1000
7 — 24. The Winning Trick, C 1000
7 — 25. Romantic Josie, C 2000
ANIMATED SONGS
* Releases for June and July:
Two Floral Wreaths.
Rebecca of Sunnybrook Farm.
Peg O' My Heart.
When I Carved Your Name On The Tree.
A Real Moving Picture From Life.
Down On The Farm In Harvest Time.
The Marriage Game.
In The Town Where I Was Born.
You Can Tango, You Can Trot, Dear, But
Be Sure And Hesitate.
When It's Apple Blossom Time In Normandy.
A Fool There Was.
Take Me Back To Frisco Town.
Shadows.
Father Came Home With The Milkman In
The Morning.
Dear Old Girl.
What A Wonderful Love That Would Be.
THE MOTION PICTURE NEWS
8i
Make Your Lobby Display
Attractive
There is noth-
ing more fas-
cinating to the
public than m
bright brass
frame to display
your photos or
posters.
We make
Lobby and
Theatre Fixtures
and Brass Rails
of every descrip-
tion.
Don't fail to
visit our
Showrooms
Write for
Catalog.
The Newman
Mfg. Co.
717 Sycamort St.
Cincinnati, Ohii
Branch Factories and Show Booms:
101 Fourth Ave., 106-108 W. Lake St.,
New Yerk, N. Y. Chicago, 111.
Established 1882.
RENTERS OF REAL FEATURES
European Feature Film Corp.
J. H. STEINMAN. Mgr.
229 West 42nd Street New Tork Qty
LANG'S FILM REELS
THE BEST MADE
14 in. $1.50 10 in. $1.00
CATALOGUE
LAN6 MFG. WORKS. Olean, N. Y.
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INSTALL CORCORAN TANKS
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A. J. CORCORAN, Inc.
9K John Street New York
Your negative developed, printed and titled complete
5C , delivered JO ,
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Title
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GUNBY BROS., fnc.
1 45 West 45th street New York City
HEARD IN THE LOBBIES
The Carroll Theatre, Waterbury, Conn., has
discontinued its matinee performances for the
summer months. The evening shows are being
fairly well attended.
The Lyric Theatre, on South Main street,
Watertown, is open but three nights a week,
Sunday, Wednesday, and Saturday. This is
the summer schedule. There are no matinee
performances.
The Alhambra Theatre is another house that
has continued its matinee performances.
The Colonial Theatre on South Main street,
Waterbury, Conn., the "House of Features,"
closed its doors recently. The following no-
tice embellished the entrance: "Commencing
to-day we close our theatre during the warm
weather. Together with closing the theatre the
management has arranged to renovate and add
new improvements, and when ready to_ open
up The Colonial will be second to none in the
city."
Waterbury, Conn., has an open-air motion
picture house. It is located on North Leonard
street, Brooklyn, one of the city's "suburbs,"
and has been in operation about three weeks.
The promoters claim that thus far it has been
a paying proposition, and they say the pros-
pects for it continuing so look bright indeed.
Motion picture photographers took pictures
of the first. Municipal Day in Syracuse. N. Y.
The films will be exploited by the Syracuse
Chamber of Commerce and later shown in the
New York State building at the Panama
Exposition.
A three-reel picture of "Syracuse in Motion"
was recently shown at the Eckel Theatre,
Syracuse, N. Y., and capacity business was the
rule.
The Larned Theatre, Syracuse, N. Y.. lo-
cated in the down-town section, has closed its
doors and no announcement has been made as
to the future of the house.
The Crescent Theatre, Syracuse, _ N. Y.,
heretofore playing little-time vaudeville, has
opened with pictures and is doing a fine busi-
ness.
"A Million Bid" and other high-class at-
tractions have been holding the boards and
playing to good business.
The Majestic Theatre, Syracuse, N. Y., has
been remodeled throughout and is open with
vaudeville and pictures.
The future destiny of the Broad Street The-
atre, at South Broad and Livingston Streets,
Trenton, N. J., has at last been settled by the
signing of a lease of the house by Max Spiegel,
of New York City. The theatre will be run
on the Columbia Burlesque Wheel for three
days a week and feature pictures for the last
three days.
Striking machinists of Trenton, N. J., were
tendered a benefit for three days in the Broad
Street Theatre for three days at which they
realized a good sum. Motion pictures were
given. The theatre will again be turned over
to the strikers this week when pictures and
labor addresses will be the feature.
At present there are about 500 striking
machinists in the city and the performances
given in their benefit was well attended, this
being a union town.
Films
Improved,
Cleansed
and
Softened
Multicolor Film Improving Co., Inc.
15 EAST 26tb STREET, NEW YORK
PHILADELPHIA BRANCH
1 126 Vine Stred
ALBERT TEITFL
President
Onr Factory Is Yonrs!
Negative ascemblen, projecting
machines and an equq>ment second
lo none, with an organization of ex-
perienced people always at youi
SERVICE for DEVELOPING and
PRINTING.
EVANS FILM MFG. CO.
■ Incorporated •
416-22 WEST 216th STREET
Tel. 7652 Aadnbao at BrMdwaj, New Tork
FURNITURE & FURNISHINGS
On RENTAL,
We CQuip your settings complete in ae-
coroance with your scenario.
WILLIAM BIRNS
103-106 West 37th St.
F&one: Greeley St6t.
John Smith of Oshkosh
Tom Saunders of El Paso — Frank Hunt
of Portland — James Martin of Bangor —
Frank Collins of London — Dick Whipple
of New York — and hundreds of other
exhibitors are telling, in The News, about
what they are doing to get business, how
they reduce operating expenses, why they
believe in higher rentals. The new ideas
in the film business are found in The News.
And fifty-two issues coat Two Dollars.
CLASSIFIED ADVERTISING
Kates for advertising nnder this head-
ing, 3 cents per word, cash with order.
50 cents minimnm charge per insertion.
Kinematograph Weekly
•8.1S a Year
The Leading Motion Picttuv
Pablication of Great Britain
and Colonies
Sample Copies 10 cents
For Advertiglng Rates Write
IISS0mi))n0VIN6PI6TOBEPBESS
2S0A KinggtooAve., BrookIya.N. Y.
FOR SALE, Cheap— Black Top Tent 20 x 60
— IS foot centre — 10 foot wall — double lined
throughout. J. A. PAWLEY, Scenic Theatre,
Saginaw, Mich.
HEASQTJABTESS FOR POWXSS, MOTIOOKAPE. BIMPLSX AND EDISON UAOHINES
PICTURE THEATRE EQUIPMENTCO.
THE BieOEST XOTIOIT PIOTTTXE BXTPPLT HOtTSE IN AMEBIOA
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OONDENSESS— BOOTES— TIOKET OEOPPEBS— REELS— REEL OASES— BOOTH OABIlfETI
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In writing to advertisers please mention "THE MOTION PICTXTKE NEWS"
82
THE MOTION PICTURE NEWS
L- U B I N
LUBIN MASTERPIECES
"THE
6 REELS By EUGENE WALTER
(Now obtainable ihrtf^ugh the GENERAL
FILM MASTERPIECE SERVICE)
To be released soon "THE HOUSE NEXT DOOR" — 5 reels By j. hartley manners
NOW IN PREPARATION EAGLE'S NEST" 5 REELS -By EDWIN ARDEN
Now being: produced in Colorado, with EDWIN ARDEN, Broadway's popular actor, in the leading role.
FIVE RELEASES EACH WEEK
"TEMPER AND TEMPERATURE"— Split Reel Comedy Tuesday, July 21st
Verv funny mother-in-law storv with sorrowful experiences for the poor, henpecked husband.
"WORMS WILL TURN"— Split Reel Comedy Tuesday, July 21st
Fierce ensasement between a bunch of hobos and the rurah police in which the tramps bravely win out.
"WHO SEEKS REVENGE"— Two Reel Drama Wednesday, July 22nd
A dramatic story of the frontier. An Indian raid on the army post, in which two mothers are Icilled and the infants
changed.
"THE FALSE SHADOW"— Two Reel Drama. Thursday, July 23rd
A drama based on the theory of eugenics. A dishonest physician examines a rival's blood and falsely pronoiuices it diseased.
"A TRAITOR TO HIS COUNTRY"— Drama Friday, July 24th
^'ery exciting incident, with military and insurgent atmosphere. A story of hearts and arms.
"A MATTER OF RECORD" — Comedy.' Saturday, July 25th
^"ery funny domestic comedy in which the dictaphone plays a star role. A huge twenty minutes' scream.
A COMEDY
A TWO REEL FEATURE
A DRAMA
Every Tuesday and Saturday
Every Wednesday and Thursday
Every Friday
LUBIN POSTERS
By Our Staff of Artists — One and Three Sheets with Single and Split Reels. One,
Three and Six Sheets with all Multiple Reels.
LUBIN MANUFACTURING COMPANY
PHILADELPHIA., PA. CHICAGO OFFICE : 154 West Lake Street
Write Your Slides on an
L. C. Smith & Bros,
Typewriter
DO YOU KNOW that you can throw your announcements
on the screen in typewriting? It's no more trouble than
to write on a card and it looks far better than the scrawl-
ing and illegible handwriting that is so often seen.
The L. G. Smith & Bros. Typewriter is especially adapted to
writing these slides. Write for information.
L. G. SMITH & BROS. TYPEWRITER GO.
Home Office and Factory, Syracuse, N. Y. Branches in all principal cities.
In writing to advertisers please mentiOD "THE MOTION PICTURE NEWS"
Closing Out Prices
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0 - i Car
sacaoooTiGHTNi'iG
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AUGUST iJ 1914
PRICE, 10 CENTS
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CENSORS ATTACK
"JOHN BARLEYCORN"
THE NEW LEAGUE HEAD
At Close Range:
An Interview
WITH PRESIDENT PEARCE
THE MOTION PICTURE NEWS
IDE
IDE
IDE
Is Pauline IVorking for You?
The Perils of Pauline
The remarkable thing about this most remarkable of all remarkable films is
that Pauline's Perils get more perilous as they go along.
A hot pace was set in the early episodes. The reason this serial keeps
drawing more people all the time, is that Pauline not only keeps up with the
original pace — but she goes way beyond it.
Pauline Pulls People— iS%e'5 a Gold Mine
THIS IS THE LIFE— WHISKERS
One reel American Pathe made comedies.
Quick moving, fast, furious action.
Both these reels are patron-pullers — they are the sort that bring people back the
next week for more of the same kind.
ECLECTIC FEATURE FILM EXCHANGES FOR YOUR USE
ATLANTA BOSTON CHICAGO DALLAS LOS ANGELES MINNEAPOLIS
Rhodes Bldg. 3 Tremont Row 5 So. Wabash Ave. Andrews Bldg. 114 E. 7th St. 4th & Hennepin Sts.
NEW YORK PITTSBURGH SAN FRANCISCO ST. LOUIS SYRACUSE CINCINNATI
115 E. 23rd St. 715 Liherty Ave. 67 Turk St. 3210 Locust St. 214 E. Fayette St. 217 E. 5th St.
CLEVELAND PORTLAND PHILADELPHIA WASHINGTON NEW ORLEANS
622 Prospect Av., S.E. 392 Bumside Ave. 1235 Vine St. 7th oc E Sts., N. W. 910 Gravier St.
SEATTLE OMAHA * DENVER KANSAS CITY
810 Third Ave. 1312 Farnam St. Nassau Bldg. 928 Main St.
SALT LAKE CITY : 68 South Main St.
The Eclectic
no West 40th Street
Film Company
New York City
The Cream of American and European Studios"
4
THE MOTION PICTURE NEWS
r
IDE
IDE
IDE
THE CORSAIR
Path made, 4 parts. Featuring Crane Wilbur in the leading role, supported by Edward Jose and an all star cast.
Based on Lord Byron's great story of the same name. Full of mystery and sunshine of the Mediterranean and
the magnetic influence of a beautiful slave girl for whom men gladly risk their lives and lose them. Action, action
—corsairs, harems, battles, raids, escapes and treasure caves, a truly Arabian Night's adventure, while through
it all there runs the influence of the irresistible Greek
girl Medora. A plot of exceptional strength. a setting
of alluring Orientalism, and a story which breathes
with the first screening and fairly pants at the climax.
The Eclectic
no West 40th Street
"The Cream of American
IDE
When a Woman Loves
In this film are introduced some new players. Among
them is an actress in the leading part who is an
exceptional "find"". She will take your patrons"
hearts by storm— she^will, without doubt, be one of
the greatest actresses ever offered to the moving
picture public. Look for her— she is in_."When a
Woman Loves"'.
Film Company
New York City
and European Studios"
IDE
IDE
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
IDE
IDC
IDE
THE
BOUNDARY RIDER
FEATURING —
THURLOW BERGEN IN THE LEADING ROLE
A DRAMATIC five part attraction of the Revenue service and the North woods. An exciting
story with a new sort of hero, a former broker's clerk whose employer becomes involved
with opium smugglers and is killed. Suspicion falls on the clerk who is obliged to flee to Canada
where he joins the force of fearless boundary riders. From the lawless opium smugglers of
New York to the wild, free life of the northern boundary riders this film is an accurate depic-
tion of inside facts and has more thrill per foot than any detective play in recent years.
The Eclectic Film Company has put over another big scoop. We have secured all future issues of
COLONEL HEEZA LIAR
The famous series of American cartoon comedies by F. R. Bray. Everybody knows the Colonel.
In the first Eclectic release the Peerless Prevaricator gets several barrels of fun out of the
"River of Doubt."
ECLECTIC FEATURE FILM EXCHANGES FOR YOUR USE
ATLANTA BOSTON CHICAGO DALLAS LOS ANGELES
Rhodes Bldg. 3 Tremont Row 5 So. Wabash Ave. Andrews Bldg. 114 E. 7th St.
NEW YORK PITTSBURGH SAN FRANCISCO ST. LOUIS SYRACUSE
115 E. 23rd St. 715 Liberty Ave. 67 Turk St. 3210 Locust St. 214 E. Fayette St.
CLEVELAND PORTLAND PHILADELPHIA WASHINGTON
622ProspectAv.,S. E. 392 Burnside Ave. 1235 Vine St. 7th and E Sts., N.W.
SEATTLE OMAHA » DENVER
810 Third Ave. 1312 Farnam St. /k Nassau Bldg.
SALT LAKE CITY: 68 South Main St.
The Eclectic
no West 40th Street
MINNEAPOLIS
4th & Hennepin Sts.
CINCINNATI
217 E. 5th St.
NEW ORLEANS
910 Gravier St,
KANSAS CITY
928 Main St.
Film Company
New York City
The Cream of American and European Studios"
IDE
IDE
IDE
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6
THE MOTION PICTURE NEWS
DAKlELlkoHMAK
Presents
The Famous EiDotion^l Dram-a,
44 4|,
%USTICi
CALES
it'VL,"»l
1
■\ A J. err JT3 0 / ^
Arraignment of i/
Circumstantieil
^ Evidence, j4
FAULT
McAllister.
Supported By
JANE FEARNLEY
/iV F/VE REELS - - RELEASED JULY 20th.
FAMOUS PLAYERS
FILM COMPANY
ADOLPH ZUKOR, President
11 DANIEL FROHMAN, Managing Dir. EDWIN S. PORTER, Technical Dir.
^\ Executive Offices, 213-229 W. 26th St., New York City.
iliiiiiiHdiiiiiiiiiiiiiiiiiiniiiiiiiiiiiiii
In writing to advertisers please mention "THE MOTION PICTTTIIE NEWS"
\
THE MOTION PICTURE NEWS
I I II ni I I I I I III III I I n I I III M I I I I Ml I I I M I I I I I I I ini H I M I I M M I ' 1 I I I II I I g I I Mill I I Ml M I I Ml I I M I Ml MMI I I M I I I 1 M IM I I I I ITTT
Special Feature Department
GENERAL FILM CO.
theMoor of Venice
FIVE PARTS
THE DIVINE SHAKESPEAREAN DRAMA
MADE AT VENICE, ITALY!!
By the Photo Drama Company. THE SUPER FILM— By All
Odds The Most Pretentious, Beautiful and Accurately-Screened
Version of Shakespearean Stories !
MADE AT VENICE, ITALY ! That's a Tremendous Adver-
tising Feature in Itself! VENICE! rendezvous of the modern
tourist — a very fountain-head of Romance and Adventure ! The
waterways of Historic Venice with their tales, ten centuries old,
of Passionate Loves and Fierce Vendettas — the indolent, dreamy
sweep of these Gondola-ridden highways are scenes of the quaintest
stories in any language?
FOR THE MAKING OF OTHELLO the city
Fathers Declared a Half-Holiday — Canals Were
Closed to Modern Commerce Leaving Only the
Aged Palaces, the Gayly-Costumed Players and the
Clicking Cameras of the Photo Drama Company.
In OTHELLO we offer a real masterpiece — it
is the first of Shakespeare's stories filmed in its
proper environment, as the Master would have
wished.
FOR RELEASE THROUGH
GENERAL FILM COMPANY
WEEK OF JULY 6th
Complete line of Lithographs, Press Stories, etc.
GEORGE KLEINE
"Look to your
daughter," cries
lago.
166 N. STATE ST.
CHICAGO
' I'l'i'i'i^i'i'i^^
rrrrn:
I 111 I I I H 11 njlj I I I ITTT
i Vi'i'j'i'i'i'i'ityi'
ll'IIM lllft
liMiiili inTlTriiimim
m n II 1 1 m 1 11 rr
' I n ) I in
In writing to advertisers please mention "THE MOTION PICTURE NEWS''
8
THE MOTION PICTURE NEWS
Ambition! Brains! Determination!
These three things will make any enterprise a success. We
claim to possess these qualifications and are anxious to get in touch
with Exhibitors who possess the same, so that we can build up to-
gether a business that is founded on the one word "Co-operation \
Under our system we will supply the exhibitor one attrac-
tion a week that will prove its quality by the number of dollars
that it will bring into his box office.
We scour the earth for your attractions, and pledge our-
selves that we will never release anything that is not up to the
highest standard in quality.
If you have the ambition to own your own exchange and
protect your theatre with a program obtained from the world's
quality mart — write immediately for our exchange proposition.
To the Independent Producer
If you can produce as good a film as the best or better than the majority we can
market them for you. We don't care about their length. Length don 'tmal^e a feature.
They have to be good in drawing and pleasing power and then they will
be good in financial power.
We don't care if they are 1 ,000 or 1 2,000 feet long, as long as their pleas-
ing power is long enough to reach into the pockets of the public.
It will pay you to communicate with us immediately and arrange for a
permanent market for your productions.
FIRST RELEASE
SEPTEMBER 1st
AL. LICHTMAN, Pres. and Gen. Mgr.
In writing to advertisers please mention "THE MOTION PICTUHE NEWS"
THE MOTION PICTURE NEWS
In writing to advertisers please mention "THE MOTION PICTTTRE KEWS'
lO
THE MICTION PICTURE NEWS
EDISON
THE LIVING D£AD
NINTH STORY IN "THE MAN WHO DISAPPEARED" SERIES
A Drama by Richard Washburn Child
When John P'erriton and Mary Wales fled to Alban}^ to escape the detective who
sought to arrest Perriton on a supposed murder charge, they planned to escape across the
border to Montreal. Finding this futile they took the river boat back to New York and
supposed they were safe, till at supper the detective spied them and ordered Perriton locked
up in his stateroom. How he escaped through the partition into Mary's room adjoining
and then jumped overboard and finally landed in New York safe and sound, is an exciting
episode.
Released August 4th — 1000 feet
COMING EDISON RELEASES
August ist-
August 3rd-
-Farmer Rodney's Daughter.
-A Tango Spree.
-A Change of Business.
-Faint Heart Ne'er Won Fair Lady.
-The President's Special.
A new version of the celebrated
Edison drama. In Two Parts.
Saturday, August 8th — One Touch of Nature.
Saturday,
Monday,
Wednesday, August 5tb
Wednesday, August 5th-
Friday, August 7th-
Drama.
Comedy.
Comedy.
Comedy.
Comedy.
1000 feet.
1000 feet.
500 feet.
500 feet.
2000 feet.
1000 feet.
Wa-tch for aLnnouncement of
••MY FRIEND FROM INDIA"
H. A. Du Souchet's famous comedy-drama with Walter E. Perkins in the title role. To be
released on August loth through the masterpiece service of the General Film Company.
Order Edison posters of the Morgan Lithograph Co., Cleveland, Ohio, direct
^^1*^^ TRAC
rRADE MARK
Makers of the Edison Kinetoscope, 275 Lakcsidc AvenUC
Model D '
THOMAS A. EDISON, Inc.
Orange, N. J.
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
II
GEORGE ADE'S
New Fables in Slang are the Funniest Series ever Produced
IN PHOTOPLAYS
The Essanay Company is receiving thousands of letters praising the Comedies
Do Not Fail to Book Them Released Every Wednesday
"BRONCHO BILLY"
Featuring G. M. ANDERSON
THE WORLD'S GREATEST PHOTOPLAY ACTOR, CON-
TINUES TO BE THE FAVORITE OF THE FILM FANS
Released Every Saturday
"ONE WONDERFUL NIGHT"
(IN FOUR ACTS)
Featuring FRANCIS X. BUSHMAN
Is exciting more comment than any photoplay that has appeared in years. It is
a thrilling story from start to finish and will help you to break all your records.
Released JUL Y 31st
through the General Film Company's Feature Department
Essanay Film Manufacturing Company
521 First National Bank Building, Chicago
Factory and Studio, 1333 Argyle St., Chicago, III.
BRANCH OFFICES IN
LONDON PARIS BERLIN BARCELONA
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
12
THE MOTION PICTURE NEWS
KAY BEE E E AX U R E
K
A
Y
B
E
E
D
O
M
I
N
O
B
R
O
N
C
H
O
K
E
Y
S
T
O
N
E
The Eleventh Hour Reformation. Two Parts. July 31st.
The Gangsters and the Girl. - Two Parts. Aug. 7th.
Thos. H. Ince, Director General.
D O IM I N O
WINNERS
The Curse of Caste.
The Thunderbolt.
Two Parts. - .July 30th.
Two Parts. - Aug. 6th.
Thos. H. Ince, Director General.
BRONCHO
HEADL.INERS
The Long Feud.
-.Tim Regan's Last Raid.
Two Parts. July 29th.
Two Parts. Aug. 5th.
Thos. H. Ince, Director General.
KEYSTONE COIMEDIES
Three Comedies a week.
Monday, Wednesday and Saturday release days.
Mack Sennett, Director General.
K
A
Y
B
E
E
D
O
M
I
N
O
B
R
O
N
C
H
O
K
E
Y
S
T
O
N
E
KEYSTONE COMEDIES
PHotos
8 by 10 Photos of players mentioned below can be had by sending to the Publicity Department. 15 cents for one;
50 cents for sets of four; $1.00 for sets of eight
Mack Sennett
Mabel Normand
Charles Chaplin
Roscoe Arbuckle
John Keller
Harry G. Keenan
J. Frank Burke
Webster Campbell
Thos. H. Ince
Gertrude Claire
Barney Sherry
Richard Stanton
Gretchen Lederer
Margaret Thompson
Tsuru Aoki
Sessue Hayakawa,
Roy Laidlaw
Clara Williams
Jay Hunt
Rhea Mitchell
Mildred Harris
Shorty Hamilton
Walter Edwards
Charles Ray
Walter Belasco
Frank Borzage
Thomas Chatterton
Leona Hutton
W. S. Hart
Enid Markey
A set of 8 by 10 of "KEYSTONE MABEL" in four dififerent poses, 50c
New York Moticm Picture Corporation
Longacre Building, 42nd Street and Broadway NEW YORK
In writlns to advertisers please mention "THE MOTION PICTUBE NEWS"
THE MOTION PICTURE NEWS
13
Each producing company whi( li ich'a-r- i1i»oul;1i anuM ^
Features, Inc., has a specialt\ ol ih own. pla\« l>^ aic
stars in that specialty. The n--iill 1^ lh«* -u|)('il) atlinn- th<'
stirring realism, the splendid pli()loL,Maph\ aiKl iIk \\iil<' \aM< l\
of Warner's releases.
Produced by the U. S. Film Corporation, operating on the Mexican
border, under the direction of J. Arthur Nelson. A powerful story of
guerilla cruelty and American heroism. It will thrill the heart of
every American patriot.
w ^- m Jl
Produced by the Albuquerque Film Manufacturing Co., operating in
New Mexico — the Indian country. A red-blood tale of the old fron-
tier— a tale of treacherous redskms, dashing troopers, fighting cowboys,
? beautiful heroine, and rival lovers.
Secured through George W. Lederer. A strong dramatic production,
depicting the intrigues, the tragedies and the romance of modern society.
Book these powerful features now. Write
to your nearest Warner's exchange.
In writine to advertisers please mention "THE UOTIOK PICTTTEE NEWS"
THE MOTION PICTURE NEWS J^ . v : :^ ^,
GENERAL
MAIN OFFICE: 200 FIFTH
LIST OF
CITY
STATE
STREET ADDRESS
ALBANY
.... NEW YORK
737 BROADWAY
ATLANTA
. . . . GEORGIA
RHODES BUILDING
BALTIMORE
....MARYLAND
, 36 SOUTH EUTAW STREET
BANGOR
....MAINE
123 FRANKLIN STREET
BOSTON
MASSACHUSETTS .
..218 COMMERCIAL STREET
BUFFALO
....NEW YORK
122 PEARL STREET ^
BUTTE
....MONTANA
50 E. BROADWAY
CALGARY
. . . . ALTA., CANADA . . . .
85 McDOUGALL BLOCK
CHICAGO
. . . . ILLINOIS
429 S. WABASH AVENUE
CHICAGO
. . . . ILLINOIS
139 N. CLARK STREET
CHICAGO
. . . . ILLINOIS
19 S. WABASH AVENUE
CINCINNATI
....OHIO
. .S. E. COR 7TH & WALNUT STREETS
CLEVELAND
....OHIO
1022 SUPERIOR AVENUE, N. E.
COLUMBUS
....OHIO
26 W. NAGHTEN STREET
DALLAS
....TEXAS
2017 COMMERCE STREET
DENVER
....COLORADO
1448 CHAMPA STREET
DETROIT
....MICHIGAN
71 GRISWOLD STREET
INDIANAPOLIS , ,
....INDIANA
24 W. WASHINGTON STREET
KANSAS CITY
....MISSOURI
921 WALNUT STREET
LOS ANGELES
. . . . CALIFORNIA
822 SO. BROADWAY
MEMPHIS
....TENNESSEE
302 MULBERRY STREET
MILWAUKEE . , , .
....WISCONSIN
220 W. WATER STREET
MINNEAPOLIS , , ,
....MINNESOTA
909 HENNEPIN AVENUE
MONTREAL
....CANADA
..243 BLEURY STREET
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
FILM CO
AVENUE, NEW YORK
BRANCHES
CITY STATE STREET ADDRESS
NEW ORLEANS LOUISIANA 840 UNION STREET
NEW YORK CITY ....NEW YORK 440 FOURTH AVENUE
NEW YORK CITY ....NEW YORK 71 W. 23RD STREET
NEW YORK CITY ....NEW YORK 260 WEST 42ND STREET
OKLAHOMA CITY ...OKLAHOMA 211 WEST 2ND STREET
OMAHA NEBRASKA 208 SOUTH 13TH STREET
PHILADELPHIA PENNSYLVANIA ... .1308 VINE STREET
PITTSBURGH PENNSYLVANIA .... 119 FOURTH AVENUE
PITTSBURGH ........ PENNSYLVANIA ... .436 FOURTH AVENUE
PORTLAND OREGON 393-5 OAK STREET
ROCHESTER NEW YORK 501 CENTRAL BUILDING
ST. JOHN N. B., CANADA 122 GERMAIN STREET
ST. LOUIS MISSOURI 3610 OLIVE STREET
SALT LAKE CITY .... UTAH 260 FLORAL AVENUE
SAN FRANCISCO CALIFORNIA 138 EDDY STREET
SEATTLE WASHINGTON 819 THIRD AVENUE
SPOKANE WASHINGTON 120 WALL STREET
SYRACUSE NEW YORK HIPPODROME BUILDING
TORONTO CANADA 172 KING STREET, WEST
VANCOUVER C, CANADA 440 PENDER STREET, WEST
WASHINGTON D. C 7TH & E STREETS, N. W.
WHEELING WEST VIRGINIA 1141 EAST SIDE CHAPLINE STREET
WILKES-BARRE PENNSYLVANIA 47 S. PENNSYLVANIA AVENUE
WINNIPEG MAN., CANADA 220 PHOENIX BLOCK
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i6
THE MOTION PICTURE NEWS
Intensely
Dramatic
Every episode— every scene
— of The Million Dollar Mystery throbs
with human emotion. The intensely dramatic situ-
ations cleverly portrayed by beautiful Florence
LaBadie are exceptional examples of the motion picture art
THE
MILLION
DOLLAR
By Harold MacGrath
Tlianhouser's Million Dollar Motion Picture Production
The most exciting thrills in
this stupendous production are still to come.
Under-water pictures, Flo La Badie's dive off an
ocean liner, a fire at sea, the dash of an automobile
over a cliff — these are a few of the thrills coming. Remem-
ber, $10,000 will be paid for the best 100-word solution of
The Million Dollar Mystery.
2-reel episodes of The Million Dol-
lar Mystery are now being released every week.
The Million Dollar Mystery is an independent release and may
be obtained regardless of the regular program being used.
SYNDICATE FILM CORPORATION
71 W. 23rd Street. NEW YORK 166 W. Washington Street. CHICAGO
or Syndicate Film Corporation Representative at Any
Mutual Exchange ia the Unitad States and Canada.
The Thanhouser Three-a-Week 36
Tuesday, July 28, "The Messenger of Death"— two reels. A thrilling story of adventure in the Indian civil service.
Very capably portrayed by Charles Matlicr. Million Anderson, Irving Cummings, Kd. Fray, John Lehnberg and Eugene Moore, Jr.
Sunday, August 2, "The Butterfly Bug." A mirth-provoking one-reel comedy bringing out the exceptional talents of
Harry Biakimore. Fan Uoiirke, Helen Uadffley. Uoris Farrington and Renie Farrington.
THANHOUSER FILM CORPORATION, New Rochelle, N. Y.
Head European Offices: Thanhouser Films, Ltd., London, W. C, England
Thanhouser's releases will continue to be features of the Mutual Program
Flo LaBadie as the
heroine in "The
Million Dollar
My siery. *'
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
When You See It
In ''The News"
It's NEWS
The
MOTION PICTURE
NEWS
The Fastest
Growing ■
Picture Journal
Tel. 7650 Bryant.
No. 220 "West Forty-Second Street
New York City
*'The Exhihkor'sMedium of Communication with His Fellow Showman'*
Volume X
August 1, 1914
Number 4
A Reprint With a Reason
BELOW is reprinted an advertising editotial
which appeared recently on this page.
The Atlanta "Sunday American" thought well
enough of this editorial to republish it in double
column measure in the centre of its motion picture
page.
Also, to characterize it as "About the best article
on advertising published in some time."
IF the article is "best," it is because it tells the
truth.
In reprinting it, we ask each advertiser, in all good
nature, if the "truth" doesn't hit home.
Isn't it wise to buy low on a rising market — when
you have ample opportunity to knozu that you are buy-
ing low and that the marked is rising ?
A XD isn't it generally true that inertia prevails with
the advertiser when he selects his mediums — that
he takes the superficial say-so, the prevailing belief,
and does not really analyze, investigate and think?
This article evidently is worth reading again.
Buying Space
THE advertising manager of one of New York's finest de-
partment stores gave to me the other day the names of
the dailies which he considered his best "pullers" — his best
advertising mediums, in other words.
He goes to great length to check up the mediums h^ uses.
Naturally, for his advertising outlay runs into the hundred
thousands. Selection of mediums is a very important matter —
his most important problem, in fac^. He uses various and
devious methods of checfcing results.
' ' How about the
-?" I asked, naming a daily which for
more than a year has made rapid strides in all-round im-
provement. To-day, in eveiy thing that makes a good news-
paper;— news and its arrangement, editorials, cartoons, features
— it is considered by a good many judges to be the best pp,per
published in New York.
The advertising manager smiled indulgently and sophisti-
cally, the \'ery same kind of a smile that drives to desperation'
the conscientious publisher.
"Why," said he with parrot-like precision, "its readers are
higTi-clasS. but nonpurehasers. "' "Good heavens!" I ex-
claimed. •• I heard that dictum twelve years ago. Don't you
know h(5w the paper has changed — Uow it has popularized
Itself?"
■"Oh, yes: lO be sure. To be sure," he hastened. "It's com-
ing right along. It's a splendid paper. We're watching it,
you know. But" — the same smile — "it hasn'f arrived yet."
"It flasn't arrived yet!"
When will it arrive? Not, in this adv«!rtising manager's esti-
mation, until its I'ates are so high as to make it almost' proc
hibitive. You -can buy space in this newspaper to-day — third
page^ preferred position— at twenty-three cents a line. The
same position in one other paper—one of the three best "pull-
ers'"— costs one dollar and tweiity cents a line.
Therfe is no question whiatever that the twenty, three-
cent rate in the' growing paper is the best "buy." But our
friend the advertising manager woii.'t even give the new paper -
a chanc:e to prove it.
There is too much parvot-like gossip and too little Teal think-
ing and investigation in the advertising world.
Some one paper achieves and holds advertising. prominence,
it gives a certain measure of results which are immediately
adopted as standard. The word goes forth: 'The Gazette'
has got the circulation." This saying becomes standard.
Advertising managers hear and accept it. No investigation
of circulation may be made. No account may be taken of t^e
price charged. In most instancesi^kJ^ggossiblg_tp check re-
sults^
And so it goes. The paper gets advertising very largely
through the inertia of the advertiser. '
— ™ ,^J^ame^nnTanoTi?S^ape?^"nunding fast— and sH];e —
like the instance of the Ne^v: York daily referred to.
In these modem days it is perfectly possible for a publica-
tion to achieve in one year what it has taken another 'publica-
tion five years to accomplish.
Of course, it must have amp.le resources. It must be able to
advertise itself more in one year than the other publication'did
in five years. And it must back ilp the advertising by editorial
— it has this excellence and yoi^ know that-the right ef
fort and resources are back of it, you are buying cleverly when
you take advantage of its mode-rate advertising' rate, for
" ' Qple reasoh that you are buying xm a rising jnari"-"
in.! ilUliLUJlllWipH.— . ^ .
a paper, with sfcii a .sUit, is bound to acquire cn-culafron in
excess of its rait bflore the expiration of a year.
V,-. .A. J.— In The Motion Picl:ure News.
i8
THE MOTION PICTURE NEWS
Exchanges to Compromise Censor Suits?
Rumors of Dicker with Pennsylvania Attorney-General to Let the Cen-
sorship Bill Stand — Exhibitors League of Philadelphia Would Take up
Fight.
NEW HOUSE IN LOS ANGELES
Special to The Motion Picture News
Los Angeles, Cal., July 21.
LOS ANGELES is tp have another
downtown motion picture the-
atre, to be opened in August. It is
located in the three-story building at
610 South Broadway. The owners
will be Joseph Rittigstein and C. H.
DuBois, who were at one time part
owners of the Liberty Theatre, on
INIain and Third streets.
The new house is to be known as
the Symphonj% and according to Mr.
Rittigstein, will fulfill the name. A
mammoth pipe organ is now being
built to order for the theatre, there
will be an orchestra of ten pieces and
singers, and the program will be
made up of feature films.
The equipment will consist of the
best that can be secured, and the in-
terior decorating will be in charge of
C. Clawson, who recently came here
from Paris.
BOOM ATTENDANCE IN HOT
WEATHER
Special to The Motion Picture News
Louisville, Ky., July 23.
"Quo Vadis?" is being shown at
the NationaT Theatre this week on a
return engagement.
"I\lany ministers, priests and promi-
nent business men, persons who do
not usually take a great interest in
m.otion pictures, are coming to see
this film," says Manager Goldberg,
"and this week, at least, the depress-
ing effect of the excessive hot wave
has not been felt at the National.
Not only has every performance been
to a full house, but we are forced on
Saturdays to give two extra shows
in order to accommodate the crowds
attracted."
TOWN NOW WELCOMES FILMS
Special to The Motion Picture News
East Hampton, N. Y., July 22.
After the third attempt to establish
a motion picture theatre in this place,
one has now been opened, with all
indications of becoming a successful
enterprise. The pulpit and public
both opposed the opening of the first
picture house, but now sentiment has
changed, and those who were the
most violent in their opposition are
now the most ardent supporters of
film plays here.
BOOMING BUSINESS WITH
BABY SHOWS
Napoleonville, La., July 2.3.
Napoleonville has gone wild on the
subject of baby competitions, and the
nickel theatre, the only moving picture
house in the world operated by a
church society, is booming patronage
in the hot summer months by showing
them on the screen and offering prizes
to the children securing the most votes.
Special to The Motion Picture News
Philadelphia, July 23.
RUMORS have been going the
rounds in Philadelphia for the
past week that the Mutual and Uni-
versal exchanges were willing to
abandon their suits against the Penn-
sjdvania Board of Censors of motion
pictures. The first intimation that
there was anything wrong was given
at the meeting of the Philadelphia
local of the Exhibitors League at
their regular Friday meeting. One
of the members stated the reports as
they had come to him and the mem-
bers agreed that if the suits were,
compromised, it meant that the league
would have to start all over again.
This would mean a hardship, for there
has already been a considerable con-
tribution to the present fight.
When interviewed,, the Interstate
Films Company, the local distribu-
tors for the Universal, admitted that
a compromise had been proposed, but
would give no details as to terms.
It is definitely known, however,
that the proposition is to charge for
one print only of a film released in
Pennsylvania and pass all duplicates
fiee, provided the same eliminations
are made as ordered in the original.
While this would mean a considerable
saving to the exchanges which use
more than one copy of a given sub-
ject, exhibitors say it is sidestepping
Special to The Motion Picture News
Ocean City, N. J., July 23.
MAYOR HARRY H. HEAD-
LEY, accompanied by his Chief
of Police and a squad of men, recent-
ly entered the Idyle Theatre, located
on the Boardwalk, and stopped the
motion picture show then in prog-
ress. He also ordered the proprietor
and his assistants arrested.
The action of the mayor meets with
approval here, as the sentiment of
the resort is very conservative.
This is the third year that the board-
v.-alk amusement men have attempted
to force the wide-open Sunday, but
in each case have failed because the
resort was founded by those who ob-
ject to the anti-Sabbath observance
ol other shore cities.
Mayor Headley has notified the
picture men of Ocean City that if
they opened up he will personally
head his police force to compel ob-
servance of the law.
the issue entirely and regard it as
unfair to all the elements which have
contributed money to support the
censorship fight.
The Mutual takes the attitude "that
half a loaf is better than none," but
referred all requests for information
back to the Interstate.
The suits in question were brought
by the Mutual Film Corporation of
Pennsylvania and the Interstate Films
Company, Inc., the Mutual Film Cor-
poration of New York, Buffalo
branch, and the Overlook Theatre,
of Philadelphia, against J. Louis
Breitinger, chief censor, and Mrs.
E. C. Niver, assistant censor. George
Q. Horwitz represented the plaintiffs
and Attorney-General John C. Bell
and staff represented the censors who
are also state officials.
It is worthy of note in passing that,
while the Overbrook Theatre repre-
sents the exhibitors' end of the suits,
it is owned and controlled by the
officials of the Interstate, and there-
fore would naturally take the same
stand as the exchanges. Exhibitors
hope that there will be no compro-
mise.
If the suit cannot be won on its
merits, then take the fight up to the
halls of the legislature at Harris-
burg in the fall and have the obnox-
ious bill repealed, they urge.
Julian M. Solomon, Jr.
The mayor, after entering the
Idyle, addressed the audience, which
had filled the house to see "Jeanne
D'Arc," and requested them to pass
out quietly, as the show had been
stopped. There was no disturbance.
The police then closed the doors
and arrested Lewis Westcott, E. War-
ren Smith, C. Walter Preston and
F. B. Roy, employees of the house.
They were held in the local bastille
for, a hearing. They were later re-
leased on giving bail for an appear-
ance.
The mayor, after closing the the-
stre, refused to make any other com-
ment than that he had taken a sol-
emn oath to compel an observance
of the law, and he intended doing so,
especially those sections which were
in keeping with the traditions of
Ocean City.
It is doubtful if the amusement in-
terests will make another trial at the
open Sunday this season.
Sunday Opening War Culminates in Police Raid
Third Interference with Ocean City Amusement Men within a Year — Ex-
hibitors Will Not Fight Antagonistic Element
THE MOTION PICTURE NEWS
19
PENNSYLVANIA AND OHIO CENSORS
ATTACK "JOHN BARLEYCORN" FILM
J. Louis Breitinger, Head of Kefstone St»te Censor Board and Lawyer for Liquor Interests, Denands Radical
Eliminations — Exchange Prepares to Carry Case to Court; May Show Film Publicly in Defiance of
Sensors — Picture's Appearance on Eve of "Wet-or-Dry" Election in Ohio Dismays Politicians
special to The Motiox Picture Xews
Philadelphia, July 23.
ATYPICAL disregard of the
rights of individuals to conduct
business without interference
by politicians, whose real motives in
the move are being carefully con-
cealed from the public, has manifested
itself in the first open fight between
the manufacturers of films and J.
Louis Breitinger, chief motion picture
censor of Pennsylvania, precipitated
j'esterday when he refused to approve
the Jack London picture, "John Bar-
leycorn." The picture was scheduled
for release Juh- 13, and had been
booked at the Stanley Theatre for
the 15.
William E. Smith, head of the
Famous Players Exchange, which is
handling all Bosworth films in Phila-
delphia, made application to the cen-
sors two weeks in advance of the
release date, as is required. The film
itself was submitted over a week
before time for release.
When Smith went to censor head-
quarters to obtain the film he learned
that 'Sir. Breitinger had not yet given
it his O. K. He wanted man3- cuts
made and particularly wished 500 to
1.000 feet added to show the domestic
felicity of Barlej'corn after his ref-
ormation. To make the cuts re-
quested would spoil the value of the
film as a storj' and to add the neces-
sary footage would put matter into
the story that was not originally
there, as well as cost the producers
a large amount of money.
Absvurd "Cuts" Demanded
After reading a large list of cuts
^Ir. Smith requested a copy of the
list and received the reply that his
memory should be good enough. A
copy of the list was refused, but the
following are those which were or-
dered so far as his niemorj- serves:
"Cut to a flash only, the scene in
the first reel about the little lad drink-
ing from the pail of beer.
"Cut out the extended drinking of
the lad at the Italian banquet, to-
gether with the caption about fear of
Italians.
"Cut out some of the drinking
scene with the Queen of the Pirates.
"Cut out some of the drinking in
the saloons.
"Cut out the caption about no deal
being consummated without the aid
of John Barlej'corn.
■"Cut out some of the drinking
scene on the return to the yacht.
"Reduce the Japanese drinking
scene and the fight with the Japanese
in the small boat.
One of the Scenes the Censor
Ordered Cut to a Flash
A CAROUSAL IN JAPAN
As Shown in ""Tohn Barleycorn"
"Reduce the saloon drinking scene
after the sailors are paid off.
"Extend domestic scene, at the
end, showing the man"s true reforma-
tion."
Smith Calls Censor Bluff
The tilm was taken from the cen-
sor's office and a private exhibition
was given at the Central Y. iNI. C. A.
to which leading temperance advo-
cates, ministers and members of the
W. C. T. U. were invited. ISLr. Smith
was threatened with arrest if he
showed the picture without the cen-
sorial approval, but it proved to be
onh- a bluff. He has not been dis-
turbed at this writing, thirty hours
after the showing of the film.
The film met with the entire ap-
proval of the assembled dignitaries
and was given heartj- applause at its
conclusion. The one expression
heard on every tongue was "What
could the censor be thinking about to
stop this film."
Every newspaper in the citj^ has
taken up the cudgels in favor of the
films and against the censors, as thej''
realize that if the law permitting a
censorship of films is allowed to
stand that they will be next in line
for a dose of the same medicine. Not
only have the news columns given
the affair much space, but the "Even-
ing Bulletin" to-day prints the follow-
ing editorial on the subject.
"TOO FINICAL CENSORSHIP"
"Refusal to approve a film drama
based on Jack London's "John Bar-
le3-corn" precipitates the first actual
contest of the critical authoritj^ exer-
cised by the State Board of ^lotion
Picture Censors. It will be as well if
the case shall be fought to a final
conclusion, because, unless that shall
be done, the issue will inevitably
arise again and again, so long as the
limitations of the censorial discretion
remain vague and undefined hy judi-
cial interpretation of the act creating
the board.
"The objections to the film are not
clearh' stated, in fact, have been
scarcely indicated hy Mr. Breitinger,
the chief censor, but, judged from his
suggested changes, they are that the
stor}' of intemperance as told in the
pictorial reproduction of Jack Lon-
don's autobiography, is too horrify-
ing and should be softened down and
given more of emphasis in its pleas-
ant closing, as if to make its final
word an assurance that all comes out
right in the end.
"But no story of intemperance
v,-hich is true to life, subordinates its
horror and its suffering and its degre-
dation, nor gains anything bj- mag-
nifying the jo}"S or reformation if it
dulls or shades in any waj- the con-
trast with the actualities of the
drunkard's life. . . . And Jack Lon-
don, in his story, tells the truth, as
too many an unfortunate can bear
witness.
'"If the ban of disapproval is to be
placed on a production because some
feature of it lacerates the sensibilities
of an individual or group of individu-
als, without regard to the general
effect upon the welfare of the com-
munity, then the experiment of cen-
sorship might as well be given up
forthwith as an absolute and utter
failure, for it will certainly stir up
such public resentment as to be over-
whelmed."
20
THE MOTION PICTURE NEWS
Breitinger's Liquor Affiliations
The "Evening Bulletin" has the
largest circulation of any daily paper
in Philadelphia and has always ranged
itself on the side of the films, and in
previous editorials has proven its
friendship for the industry. Several
of the other papers which favor local
option have attacked Mr. Breitinger
personally because of his connection
with the liquor interests.
He has on some half dozen occa-
sions presented applications of local
saloons to the Court of Quarter Ses-
sions for renewal of licenses.
The firm of Breitinger and Breit-
inger, of which he is a member, is
known and recognized as one which
handles this class of business.
It is the prevailing opinion of ex-
hibitors that censors when appointed
should be required to give up all other
lines of business so that there would
be no conflicting personal interests
to conflict with the interests repre-
sented in film dramas. And they de-
clare that there should never be any
censors except the public itself.
Will Show "Barleycorn" Anyway
Mr. Smith now plans to go further
and test the authority of the censors
in court. He intends to hire the
largest theatre in the city, and will
show "John Barleycorn" without the
approval of the censor board. If they
arrest him and attempt to stop the
showing of the film he will apply to
the courts for an injunction to re-
strain Mr. Breitinger from interfering
with his rights.
Episode in First Reel
"That Made Breitinger Blush
FARMER FINDS YOUNG LONDON HELP-
LESS IN DRUNKEN STUPOR
Counsel is being sought and ex-
Judge James Gay Gordon, one of the
most prominent attorneys in this
city, will be asked to handle the case.
Judge Gordon was out of the city
to-day so that it could not be learned
definitely whether or not he will
accept the case.
It is thought though that he will
handle it as he is strongly opposed
to the liquor interests.
B. H. Pierce, of the New York office
of Bosworth, Inc., is in Philadelphia
to help Mr. Smith in his fight for fair
play. F. A. Garbutt, vice-president
of the Bosworth firm, when informed
of the situation by wire replied,
"Fight the thing to a finish. Will
come on if necessary."
Another point demanding the at-
tention of film men is that, while the
judges who have the censorship cases
under consideration, have not as yet
rendered a decision, they will no
doubt realize that unless they take
some action at once they may have
another case on their hands. The
widespread public sentiment against
censorship will probably induce them
to make a prompt decision in the
matter of the Mutual and Universal
cases.
Suspects Liquor Interests
"Of course, we understand well
enough what interests object to this
film. In California we were offered
$35,000 to suppress the film until
after the November election," de-
clared Mr. Smith. "But the film went
on in California, and it will go on
here as sure as there is justice in the
land.
"We told Mr. Breitinger that he
could not possibly have any reason
for suppressing this film, as it has
been approved as a strong temper-
ance argument by ministers and
church workers all through the land.
We ofifered to submit all the written
church indorsements to him. But he
waived them aside with the remark
that he did not care a rap for them
because all those ministers, church
workers and temperance people 'are
biased, anyway, against the other
side.'
"This 'other side' that Mr. Breit-
inger talks about is, of course, the
rum side, and that seems to be the
only side Mr. Breitinger is consider-
ing."
When Mr. Breitinger returned to
town yesterday, he denied published
statements that his withholding of
approval was because of the fact that
he is attorney for liquor interests,
and said that during his temporary
absence the impression had been given
out that the board of censorship had
definitely passed upon the film.
"The film has neither been approved
nor rejected by the board," said he.
"The false impression created in con-
nection with the film indicates that
the parties interested desire to create
a fictitious sentiment for advertising
purposes.
"Application for censorship was
made and the film examined. Certain
eliminations and changes were sug-
gested, which were taken up with the
local representative, who was to
ascertain from the manufacturer or
producer whether such changes would
be satisfactory.
"This film was examined by the
board, as are all other films, and in
accordance with the rules which pro-
vide for such examination, under
which, if eliminations or changes are
suggested, the. applicant or his repre-
sentative is informed immediately.
Another Scene too Strong
for the Liquor Attorney
ir
LONDON HELPLESSLY INTOXICATED AT
THE AGE OF EIGHT
Breitinger's Denial
"The suggestion that I am opposed
to the production of this film because
of an alleged identification with liquor
interests is ridiculous. I am not and
have never been connected with the
liquor interests in any way. I am
a total abstainer. The suggestions
which I made for changes in the
'John Barleycorn' film were based
upon my personal belief that too much
space was devoted in the play to the
drunkeri scenes, and too little atten-
tion paid to drawing a moral lesson.
"The film has six reels, of which
more than five depict scenes of drunk-
enness which do not show that the
victim of drink is any less respected
by his family or associates on ac-
count of his acts. Instead of two
hours of scenes of drunkenness and
ten minutes devoted to pictures of
his reformation, the moral lesson
should be emphasized throughout."
Mr. Breitinger stated that the final
decision of the censorship board
would probably be announced later
on in the week.
"JOHN BARLEYCORN" THROWS
OHIO POLITICAL "FAT IN FIRE"
Special to The Motion Picture News
Columbus, Ohio, July 23
TEMPERANCE folk have clashed
with the Ohio Motion Picture
Censor Board over "John Barley-
corn," the filmization of Jack Lon-
don's story of the same name, said
to picture that author's struggle with
liquor.
^(Continued on page 64)
THE MOTION PICTURE NEWS
21
Producers Submit to Keystone Censors
Fifteen Handred Films Already Seen by Pennsylvania Board, at Cost to Manufacturers of Nearly $4,000 — Exchange^ Men
and Exhibitors Eagerly Await Court Decision — Censors Now Propose to Regulate Size of Posters —
May Ban All but One-Sheets
special to The Motion Picture News
Harrisburg, Pa., July 23.
THE period has expired in which
the new Pennsylvania State
Board of Censors agreed with
the motion picture interests of the
state to waive enforcement of the
law permitting the board to impose
fines for failure of exhibitors to show
the board's stamp of approval on all
films displayed in public.
This agreement was reached after
it became known that certain of the
motion picture manufacturers had
banded together to test the constitu-
tionality of the law in the court, and
was designed to act as a truce pend-
ing a decision from the court.
Since the period of the truce has
expired, however, and no decision has
yet been forthcoming from the court
in Philadelphia, where the legal issue
was raised, it was asserted in the
board's headquarters here to-daj^ that
film manufacturers, even those that
are parties to the pending test case,
are now paying the license fees of
$2.50 for each film offered for inspec-
tion rather than run the risk of being
adjudged ultimately to have run afoul
of the law and to be liable for the
heavy fines prescribed by the act.
SOINIE idea of the expense th:it this
law imposes on the manufacturers
can be gleaned when it is known up
to date that 700 subjects, or from
1,200 to 1,500 films, have been passed
upon and approved by the board.
This, at $2.50 a film, has cost the
manufacturers from $3,000 to $3,750,
exclusive of the fees paid for films
that may have been rejected and ex-
clusive of the expense of displaying
the pictures for approval, an expense
which is also imposed on the manu-
facturers under the law.
While there is no information
available in the headquarters of the
censors as to when a decision is
likely to be handed dovvn, the film
manufacturers and exhibitors alike
are "watching and waiting" eagerly
for the ruling that will show them
where they will ultimately stand with
regard to these additional expenses.
A good many of the exhibitors are
saying that if the court decision goes
against the motion picture interests
and thus makes these additional ex-
penses a permanent proposition, the
manufacturers will shift the addi-
tional financial burden onto the
shoulders of the exhibitors in the
form of higher rentals for films.
Whether or not the manufacturers
propose to do anything of the kind,
it is likely that it the law finally is
approved by the court, at least some
of the exhibitors will take this as an
excuse or a pretext for increasing
the price of admittance to ten cents
in houses that are now charging only
five, as the tendency toward ten-cent
shows appears to be growing in
Pennsylvania.
IT was learned in the headquarters
of the censors to-day that the
board has abandoned its original plan
to have projecting rooms for the dis-
play of films that are offered for
approval in more than one city of
the state.
A projecting-room has been estab-
lished in the building at the South-
east corner of Thirteenth and Vine
streets, Philadelphia, where all the
films will be examined except in
emergencies.
Occasionally, with respect to local
films, the board may hold examina-
tions in private theatres in this city
or even in other cities of the state,
but the only official and permanent
projecting-room will be the Philadel-
phia one.
The headquarters office of the board
of censors, however, will continue to
be in this city, as the capital of the
state.
V. H. Berghaus, Jr.
CENSORS RULE ON TITLES AND
POSTERS AS WELL AS FILMS
special to The Motion Picture News
Philadelphia, July 23.
THE Pennsylvania Board of Cen-
sors of motion pictures have
taken upon themselves the authority
for censoring titles of films and
threaten to censor the size of posters
in the near future.
The latest comedy enacted by the
board is entitled "Making a Baseball
Title for an Innocent Film." When
the Mutual Film Corporation sub-
mitted their Komic release of June
28, entitled "The White Slave Catch-
ers," the film was passed without a
cut, but with broad smiles on the
part of the censors. BUT — and
hereby hangs the tale — they strenu-
ously objected to the title. The
Mutual was requested to change the
title to eliminate the words ''White
Slave."
During the progress of the nego-
tiations it was necessary to substitute
another release to fill the vacant
space. After being informed that not
only every sub-title but the posters as
v/ell carried the same caption the cen-
sors graciously allowed the two
offensive words to be covered over
and now the mutilated film and post-
ers advertise "The Catchers," and we
might quote the old familiar in a
new dress, " a censored poster is not
always what it seems."
BUT to get down to serious mat-
ters, the Pennsylvania censors
are expected daily to issue an edict
forbidding the showing of anything
larger than a one-sheet poster.
This, while apparently a thing
beyond their jurisdiction, will be the
greatest step forward that the busi-
ness has seen in many a day. It
will mean the elimination of a lot of
lurid rags and banners which ofteri
misrepresent the show within, and
will put the picture business on a
basis where the pictures themselves
will have to pull to draw patrons.
At present, many of the better class
of patrons and possible patrons turn
in disgust from a picture theatre
whose perfectly legitimate and clean
show is advertised like a circus side
show.
The best advertisement that a film
can have in front of the house itself'
is photographs. The patron will be-
lieve what the camera tells him rather
than what some scatterbrained litho-
graph artist wishes to imply. The
big paper is right and proper for
regular billboard work, if it truly
depicts scenes from the film, but
m_any a beautiful house front has
been disfigured by the use of large
posters and banners which cover the
good looks entirely.
A SHINING example of this is a
house recently remodeled on
Market street, Philadelphia. A new
front of real marble was put in at
large cost, and the passerby can not
distinguish from the store show dump
because every inch of lobby space is
covered by glaring posters. Posters
are strung across the entrance and
flap in the wind like the hideous ban-
ner of old. This house gets five cents
for five or six reels of pictures and
does a good business.
Compare it with another house but
a block away which also has a marble-
trimmed lobby. This house runs but
three reels for five cents, giving first-
run licensed service, and only uses
one and three sheets displayed in
22
THE MOTION PICTURE NEWS
Waterbury Summer Business Flourishes
The Scenic, Fox's and the Colonial, Closed for Some Time, Reopen with
Large Attendance of Motion Picture Enthusiasts
neat frames. This house is usually
doing capacity business. And it gets
the better class of patron.
From the exchange man's point of
view, the proposed edict will be
viewed with much favor. It means
less handling of paper, and what usu-
ally proves a deficit account on every
show is brought back to the right siic
of the ledger. The only firm which
claims thaj their poster business is
profitable is willing to see the big
sheets eliminated for the good of the
business in general.
Julian M. Solomon, Jr.
FILES INJUNCTION AGAINST
FILM MEN
A' copyright injunction suit has been
filed in the United States District
Court of New York to restrain the
Broadway Picture Production Com-
pany and the Eagle Feature Film
Company from producing a photo-
play entitled "The Trail of the Lone-
some Pine," which is said to be pat-
terned after the novel of that name
written by John Fox, Jr.
The plaintiffs are Mr. Fox, the au-
thor of the book; Charles Scribner's
Sons, the publishers, -and Klaw & Er-
langer, who produced a dramatized
version of the novel by arrangement
with Fox.
In making a rough estimate of the
damage to the plaintiffs through the
production of the photoplay the com-
plaint says that John Fox, Jr.. has
made many thousands of dollars and
is continuing to receive large sums in
royalties through the sale of his book.
^.EW PICTURE HOUSE FOR
NEWARK
A motion picture theatre, with a
seating capacity of 700, is to be
erected at 686-688 Summer avenue,
Newark, N. J., by William Pearson.
If is to be a one-story brick structure
covering a ground area of 42x120 feel:
and costing approximately $18,000.
The entire building is to be of fire-
proof construction. The exterior
will be of tapestry brick and lime-
stone, copper being employed for the
cornices. A decorative treatment in
ornamental plaster is to be used in
the auditorium lobby, the Ionic order
being followed throughout.
GEORGIA THEATRES COMBINE
Special to The Motion Picture News
Atlanta, Ga., July 23.
The Grand and the Elton motion
picture theatres of La Grange, Ga.,
which have operated there for several
years under separate management,
have combined under the direction of
W. H. and C. E. Market, formerly
proprietors of the Grand.
W. H. Market will be in active
charge of both theatres, and expects
soon to change the name of the
Elton,
Special to The Motion Picture News.
Waterbury, Conn., July 23.
THE silent drama witnessed a
great ''revival" in Waterbury re-
cently, when three of the city's most
popular motion picture theatres,
which had been closed, reopened and
were greeted with large and appre-
ciative audiences. The theatres are;
the Scenic, Fox's and the Colonial.
Fox's combination vaudeville and
motion picture house had been closed
for several weeks following a dis-
agreement between the owner of the
theatre. Attorney O'Neill, and the
lessee, William Fox, and it is doubt-
ful if Mr. Fox will ever operate the
house again. A New York syndicate
opened the theatre early in the month
with motion pictures exclusively. It
is understood, however, that ^Ir.
Zanft, a representative of AA'illiam
Fox. is an interested party.
The Scenic Theatre, which re-
opened on the same day as Fox's,
was purchased a few weeks ago by
Robert Molzon. The Scenic has been
completely renovated and in its new
decorations and equipment one would
scarcely recognize it. The walls have
been given a new coat of paint and
are adorned with lyrical figures, while
the lobby has undergone a complete
transformation.
CARPETS of four thicknesses have
been laid and convey a sense of
homelike comfort.
Ray Averill, formerljr manager of
Poli's vaudeville house here, has been
engaged by J\Ir. Molzon as manager
of the Scenic, and the first thing Mr.
Averill did when he took up the reins
Special to The Motion Picture News.
St. Louis, July 23.
ANEW local current events film
has just been launched by the St.
Louis "Star," an evening newspaper.
Mr. Watts, of the circulation depart-
ment, is manager in charge of the
production.
A. Witmann, manager of the Paris
Airdome, Morganford Road and
Juniata streets, secured the first re-
lease, which was made on July 11.
for his place of amusement.
The first reel was well received, '
and contained interesting scenes taken
in the various parks where safe and
sane Independence celebrations were
held, pictures of the fireworks display
at the Federal League Park, which
v/as to start a campaign of news-
paper advertising, and write' his own
daily readers.
On the opening day the manage-
ment had a thirty-piece military band
parade the streets with a decorated
automobile as the piece de resistance.
The Scenic will show "The Perils
of Pauline" every week. The Pathe
Daily News is another feature that
has been secured, and 'Sir. .\verill
plans to book the best features avail-
able. He says the word Scenic is
synonymous with Success, and al-
read}' the house is "pulling'' as never
before. Every Saturday afternoon a
Western reel will be shown for the
pleasure and entertainment of the
youngsters who accompany their
mothers to the theatre.
I FIND," said Mr. Averill, "that
by running a Wild West reel
every Saturday afternoon the young-
sters all beg to be taken to the the-
atre, and in nine cases out of ten
their parents acquiesce."
On the opening day five thousand
carnations were given away at the
Scenic, and the floral embellishments
in the lobby changed it into a ver-
itable garden.
The Colonial Theatre opened its
doors Sunday evening, July 11, after
a suspension of several weeks. ]ilan-
ager Sheehan has given his theatre a
thorough renovation, and a new ven-
tilating system has been installed.
The feature play of the opening night
was "Nero, the ]\Iad Emperor." The
Colonial has long been known as the
"House of Features."
E. C. Eek.
are said to be the first films of fire-
works ever made, scenes in the Mon-
tessori School, and bits of life near
Tenth and Carr streets, a poor neigh-
borhood, which was taken to show
that the children of this district have
only the streets for a playground.
EXCHANGE AUDITOR WEDS
The announcement of the wedding
on June 24 of N. Paul Stoughton,
auditor of exchange for the Universal,
and Viola Van Loan, formerly an
assistant secretary to J. C. Graham,
has been received by Mr. Stoughton's
many friends at the West Coast
studios. The marriage ceremony took
place at Riverside, 111.
St. Louis Daily Launches News Pictorial
The "Evening Star" Shows Interesting Events in Its First Reel — Includes
Big Fireworks Display — First of Its Kind Made
THE MOTION PICTURE NEWS
23
New League Head at Close Range
Harmony Has Been President Pearce's Motto Throughout His Career — Credit for the Reunion, However,
He Gives Freely to the Exhibitors at Large — Vital Propositions Will Soon Be Taken Up by
Executive Board — Predicts Universal Prosperity by January i
special to The Motion Picture News
Baltimore, July 23.
AFTER a talk with Marion S.
Pearce, new president of the
Motion Picture Exhibitors
League of America, one is bound to
feel that his first name should have
been Harmony.
Mr. Pearce's entire business career
has been based almost entirely upon
harmony. He insists on harmony
among his vast stai? of employees, and
since the inception of the Maryland
branch of the Motion Picture Exhibi-
tors League, his one aim has been to
bring harmony among the ranks of
the members.
He has succeeded too, for there is
no organization of motion picture
men where there is more harmony
than among the members of the mo-
tion picture interests of the Terrapin
state.
Mr. Pearce had another oppor-
tunity to bring his great forte to bear
when the split occurred in the na-
tional organization. No sooner had
the new organization been formed,
when the new league head appeared
in the foremost ranks of those who
made every effort to patch up the
difference and to bring members of
the new organization back to the fold.
With his election as president of
the league, he and the members of
his executive committee have practi-
cally affected the amalgamation of the
two organizations and accomplished
the purpose for which he so earnestly
worked in conjunction with other
prominent men who had the interests
of the industry at heart.
Yet with it all, Mr. Pearc .1
extremely modest man, and (X ns
any credit for the work he has done
and simply says that the big feat has
been accomplished through consistent
co-operation by a body of earnest
men. These men are largely repre-
sented on the executive board of the
exhibitors league.
IN speaking of the work in the past
and present, Mr. Pearce said:
"The amalgamation of the Motion
Picture Exhibitors League and the
International Motion Picture Exhibi-
tors Association has been assured.
"This matter was really closed at
the Dayton convention and I earnestly
believe that with our executive board
more good will be accomplished by
the league than ever before.
"When I say "I," I mean that the
executive board of the league has this
feeling.
"I wish it to be clearly understood
that when I speak of a proposition,
it is not as an individual, but simply
as a mouthpiece of the executives of
the organization which honored me
by electing me its president. During
my administration, the forces of the
league are to be conducted by the
executive board and all matters of
any moment are to be presented to
and acted upon by them. This is sure
to bring about the most desirable
state of affairs.
'*'TpHE executive board, as was
A arranged at the Dayton con-
vention, is to have four members rep-
resenting the International associa-
tion, and the leading men of the latter,
working hand in hand with those of
the league is sure to result in legisla-
tion agreeable to the best interests of
all parties concerned.
"Of course, the method by which
the members of the International as-
sociation are to come into the Exhibi-
tors League of America will be
through the regular channels, viz.:
They will enter the state leagues in
their state.
"The states where there are no
state branches of the league, new
ones are to be formed. It is the
belief of the executive board that the
entire membership of the Interna-
tional association is thoroughly satis-
fied and that, in spirit at the present
time, there is but one exhibitors' or-
ganization. It is really only a matter
of time to complete the formalities
before the spiritual will become w"
terial.
'^'TpHE members of the league have
A been so intent upon affecting
harmony among the exhibitors that
the executive board has not had the
opportunity as yet to take up many
propositions which we all feel are of
vital interest to the motion picture
exhibitors of this country.
"This will be done, however, as it
is so arranged that at very short
notice, all the members of the execu-
tive board can be reached in a very
short time and matters presented to
them, thrashed out and definite ac-
tion taken.
"The amalgamation of the exhibi-
tors, it is felt by the executive board,
has already had the effect of straight-
ening out many points in the rela-
tions between the manufacturer and
the exhibitor.
"This was plainly shown at the
Dayton convention when the manu-
facturers seemed to realize that their
position was made much easier by
having one organization to deai with
ill the future instead of two.
"There are, of course, many matters
of importance to be discussed be-
tween the manufacturers and film men
and the exhibitor. Just what these
matters are, we, the members of the
executive board, feel are not to be
publicly discussed until they have
been thoroughly thrashed out and
more definitely formulated.
"There is not the slightest doubt,
however, that the result of the one
organization's plan worked at the
Dayton convention will simplify
many motion picture questions. It
certainly has a tendency to centralize
effort and there is no question that
a large amount of substantial work
will be done during the coming few
months, through which the exhibitor
as well as the manufacturer and film
men will be largely benefitted.
"IVI OTION picture exhibitors
throughout the country are
just at present, of course, passing
through a most trying period.
"There is no question, however, that
it will not be very long before there is
a decided change in the tide.
"Indications are for a wide, general
improvement in business, and the
business of the mot- n picture men"
will keep pace the times. This
is particular' , when it is taken
into cni- ■ J ition that the continued
ir'" J . Ill the popularity in motion
p 1 jre with the public and the de-
mand for better class of productions
is becoming stronger and stronger.
"As an entirety, the business from
the exhibitor standpoint, is very
satisfactory and I believe that by
January the first, very few of us will
have any room for complaint."
A. F. GiLLASPEY.
LEASES BRONX HOUSE
Sydney S. Cohen has leased for
George F. Johnson the Empire The-
atre property, at the northeast corner
of 161st street, Westchester avenue
and Hewitt place. Borough of the
Bronx, New York City, taking in the
entire triangular block surrounded by
these streets, 233 feet on Westchester
avenue, 256 feet on Hewitt place and
214 on 161st street, for a term of
tewnty-one years at an aggregate net
rental of approximately $400,000. The
lessees are the Sydco Photoplay Cor-
poration, Albert J. Norton, president.
24
THE MOTION PICTURE NEWS
Spiking the Delusion of "Summer Dullness"
Three Large Companies in the Field Find this June and July the Biggest
Months in Their History
EDNA GOODRICH WILL ACT
FOR LASKY
Edna Goodrich, the famous beauty,
who recentlj' starred in the beautiful
production of "Evangeline" which
enjoyed a short run at the Pari: The-
atre, New York, has been engaged
by the Jesse L. Lasky Feature Play
EDNA GOODRICH
Company, Inc., for appearance early
in September in one of the Belasco
successes.
It has not been definitely decided
just what picture Miss Goodrich will
appear in, but it m3.y be "The Heart
of Maryland" or "Darling of the
Gods."
Miss Goodrich will come over
from London and go to Hollywood,
Calif., for appearance before the
camera, after which she will imme-
diately return to London, where she
i.s announced to appear in a big Eng-
lish production, in December.
KENTUCKY USES FILM PLAN
FOR EXPOSITION
Special to The Motion Picture News.
Frankfort, Ky., July 22
A motion picture exhibit is the
unique plan adopted by the Kentucky
State Commission for raising funds
for the erection of a Kentucky build-
ing at the Panama-Pacific Exposition
and at the same time advertise the
resources of the state. Those who
wish to be represented in the motion
picture show in the Kentucky build-
ing will be charged according to the
number of feet of film they use. F. S.
Hendrick, of the Washington "Post"
staff, will make the pictures. He also
has secured similar contracts in Ala-
bama, Georgia and Tennessee. The
belief is expressed that the state
would realize $60,000 out of the ven-
ture.
THE Motion Picture News con-
tinues to receive from all branches
of the industry reports indicating the
maintenance of prosperous conditions
in the motion picture field during the
summer months.
In many instances, it is learned that
business has not only held its own
with the cooler seasons, but there has
been an actual increase of receipts
over those periods during the last
few weeks.
This is not all, however. It has
been stated by the representatives of
certain manufacturers that the vol-
ume of business flowing into their
offices gives grounds for the suppo-
sition that the so-called "dull spell"
this year will loom up as a banner
season.
One of the largest producing com-
panies in the motion picture field has
found that the dull(?) period estab-
lished a record for the biggest re-
ceipts in its history.
William Wright, of the Kalem
Company, states that the months of
June and July have shown the best
business Kalem has ever had.
The Box Office Attractions Com-
pany declares that their volume of
business has increased twelve per cent
in the last two months.
The W. L. Sherry Feature Film
Company also makes a gratifying re-
port on conditions indicating any-
thing but a slump. The firm states that
in June and July it has had the best
feature business since its existence.
These records of important firms,
taken in connection with the increas-
ing successes of other representative
concerns in the industry during the
present hot spell, should help lay the
ghost of "summer dullness" far be-
low the ground.
Exhibitors Will Carry Sunday War to Court
Attorney for Binghamton Manager
junction Which He Hopes W
Special to The Motion Picture News
Binghamton, N. Y., July 23.
EVERY motion-picture playhouse in
this city was closed a Sunday or
two ago, with the exception of the
Symphony Theatre, owned and con-
trolled by Messrs. Kornblite and Cohn,
who also operate the Star Theatre.
The rest of the houses all closed vol-
untarily upon recent order issued by
Mayor Ely, leaving the Symphony to
invite action by the city.
The production of "Creation," a mo-
tion piclUic of rel'S^'OUS ^xbr^rq^^^-.- :.t +J->
Stone Opera House, conducted by li.,.
International Bible Students' Associa-
tion, was not molested.
The first skirmish in the war was
fought at the Symphony when a detail
of police was directed by Chief Good-
rich to make the attack.
After the performance began, two
plain clothes men purchased tickets, and
after witnessing the show, came out and
protested to the uniformed officers that
the law was being violated.
Manager Cohn, the ticket seller and
operators were then notified that the
show must stop at once and the audi-
ence was asked to leave the theatre.
The action of the police gives Harry
C. Walker, the attorney for the exhibi-
tors, basis for an application of injunc-
tion which, if made permanent, will pre-
vent further interference on the part of
the police against Sunday shows.
Sunday is one of the ten-cent show
days in this city and also the best busi-
Expects to Make Application for In-
ill Prevent Further Interference
ness day in the week. The outcome
will be watched with interest, as it may
stir things to action in other cities of
the state where Sunday is not tabooed
bv the police.
W. H. Mack.
CAMERA MAN TAKES CHANCES
IN STORM
St. Louis, ^lo., July 22.
When the Steamer "Majestic" was
wrecked in the Mississippi River,
near the intake tower of the water
works of St. Louis, a short time ago,
'' D. Blauvelt, a Pathe camera man,
and Russell T. Edwards, motion pic-
ture editor of the St. Louis "Times,"
chartered a twelve-foot motor boat
ard took some big chances of getting
drowned in their determination to
get some pictures of the wreck.
The current formed in the passage
between the water works and the
sunken steamer was very dangerous,
but ^the intrepid newsgatherers were
not daunted. They got some thrill-
ing pictures.
BUYS HARTFORD THEATRE
Hartford, Conn., July 22.
The Atlas Theatres Company, of
New York City, has acquired the Star
Theatre, in this city, and immediately
closed it for improvements.
It seats 2,000, and was finished this
spring. It will be re-opened about
August 1 as a model motion picture
house, renamed the Atlas.
THE MOTION PICTURE NEWS 25
CAPITAL EXHIBITORS DEFY THE MERCURY
Despite the Hot Wave, the Photoplay Houses Are Packing 'Em in With Good Pictures and Judicious
Advertising Methods — Lower Prices or Longer Programs Used to Neutralize the
Heat — Novelties That Pull Business
special to The Motion Picture News
Washington, D. C, July 23.
WASHINGTON has been suffer-
ing an exceptionally hot wave,
which is naturally felt by the
exhibitor. People are seeking the
cool in the out-of-town amusements,
and even in long car rides, rather than
the shows of the city. Even the air-
domes hold more inducement for the
pleasure-seekers at this particular
time.
And yet, with various schemes, the
theatre manager is holding his own.
The cut-rates for the summer are
chiefly of two kinds — reduction in the
prices of admission and increase in
the length of the show maintaining
the regular schedule of admission.
Chief among the houses of the
former class is Moore's Garden,
which is a ten and twenty cent show
in the winter with twenty-five cents
for box seats.
At present the admission is five and
ten cents, offering the same program
with big features that has made this
house popular.
An excellent system of ventilation
with many fans, aided by the high
ceiling and large open stage, make
the Garden a very comfortable place
to enjoy the pictures.
C RANDALL'S Theatre has retained
its usual price of ten cents, but
has added another feature to the daily
program. This seems to have satis-
fied the public and a goodly attend-
ance has been the rule, even during
the heat.
Both I\Ir. Crandall, the proprietor,
and his house manager, Guy Barrett,
are ever seeking the comfort of pa-
trons. With a seating capacity of
500, broad aisles, and plenty of room
in the seats, good ventilation, soft
lighting, convenient ice water, a ladies'
retiring room, and courteous ushers,
Crandall's Theatre has every reason
to demand patronage.
The house also shelters the only
gold screen in the city which gives
clear pictures. As Mr.~ Barrett has
risen to his present position from an
operator, he is a stickler on good pro-
jection, and whenever he notices that
it is not given even for a moment,
he is in the booth himself finding out
the reason why.
The electrical decoration on this
theatre is attractive, a crescent in
which stands a clown juggling "Joy."
The Maryland has lengthened its
daily bill during the hot weather.
Mr. Johnson is offering five reels for
five cents. The program always in-
cludes one feature, and all pictures
are the first time shown in this city.
UNDER the management of J. J.
Noonan, the Virginia Theatre is
offering a hot weather boost which is
quite pretentious. The tickets are
issued with numbered coupons to be
retained by the patrons who are thus
entitled to various prizes which are
listed in the lobby of the theatre.
The first prize is a ticket to At-
lantic City and the tenth or last is a
season pass to the Virginia. Among
the other prizes are trips to Chesa-
peake Beach and other near-by water
resorts, tickets to the stock companies
now in the city, and to other amuse-
ments and pleasure resorts.
It looks as if this will cause some
lively running for these rewards.
There will be several series of these
contests during the present season.
The Virginia has added a cool-
weather feature in the form of serv-
ing small ice cream cones free to
patrons. This will make Mr. Noonan
stand in well with the youngsters,
who will insist that their parents and
big brothers and sisters see the show
at the Virginia. Children usually have
their way in these things.
This theatre is showing a good pro-
gram of features with several single
reels. The Virginia has the distinc-
tion of having a complete mirrored
lobby, which is made more brilliant
when the night lights are reflected
from every angle.
The Lyric, under the management
of V. P. Whitaker, has the "cut-rate"
to a minimum. For a five-cent show
he is giving his patrons seven reels,
with a change of program daily. And
these are new pictures and features,
too.
A specialty of serials is made in the
offering of "Our Mutual Girl," "Lu-
cille Love," and "The Million Dollar
i\Iystery," while the Keystone come-
dies are also featured.
The Lyric is a comfortable theatre
v/ith a seating capacity of five bun-
dled, located in the residential section
of the city.
THE initial presentation in this
city of "The Stain" at Moore's
Garden Theatre, drew exceptionally
large audiences. The chief cause of
this was doubtless due to the fact
that Thurlow Burgen, who takes the
lead in this photoplay, was a Wash-
ington boy and only last summer
played a lengthy engagement as lead-
ing man with Poll's stock company,
permanently located here.
As this was his "bow" as a photo-
player in his home city, his friends
turned out to do him homage. Mr.
Moore was wise enough to remind
the public of this fact when billing
"The Stain."
Be it said to Mr. Burgen's credit
that his work in this photoplay pos-
sessed the artistic finish and attention
to details that characterized his stage
acting, a criticism that can not always
be given to the "legitimate" on enter-
ing the motion picture field.
The trial scene could scarcely have
been more intense if the rich, stirring
words of the actor had filled the Gar-
den.
"A Million Bid" caused something
of a stampede at the Savoy Park re-
cently when several hundred were
turned away disappointed. The fact
that this was a "repeater" by request,
with no additional plays and a ten-
cent show, in no way lessened the
enthusiasm for this entertaining and
exciting photodrama.
Manager Edgar Tracy reports a
capacity of 2,500 for the two shows
that this theatre offers in the even-
ing, as it is in the resident section
and opens at 7:30.
These figures were eclipsed at the
first showing of "A Million Bid" at
the Savoy Theatre when 3,000 was the
capacity. This same play met with
equal popularity when it ran for four"
days at Crandall's, when first released.
As a "cut-rate" inducement, the
Parkway Theatre is offering dancing
to its patrons. This is a dime house,
which has a feature program that is
always good. A novelty is met here
in the form of a ladies' orchestra.
Theodore Franklin.
WILL ALTER BROADWAY
THEATRE
Plans have been filed for extensive
alterations, costing $30,000, to the
Broadway Theatre, southwest corner
of Broadway and Forty-first street.
New floors, new exit doors, dressing-
rooms, and steel work on the stage
are some of the contemplated
changes.
KLEINE RELEASES ANOTHER
MULTIPLE
"The Secret of the Ring," a splendid
three-reel release, is scheduled for
the General Film Company August
10, by George Kleine. This is one of
the best three-reelers yet made by
Cines.
26
THE MOTION PICTURE NEWS
Trade Events in Western Pennsylvania
Police Censorship an Increasingly Dangerous Menace to Pittsburgh Exhibitors' Business— Drastic
Building Code Puts Damper on Theatre Openings— Doings of the Equipment Men and Exchange
Managers — Some Large Contracts Landed by Smoky City Men
special to The Motion Picture News
Pittsburgh, Pa., July 23.
THE Pittsburgh motion - picture
men, both exhibitors and ex-
change managers, are getting into
line to fight for their rights regarding
censorship and new building laws which,
it seems, are being made for the de-
struction of the motion-picture business
in this section, especially in Pittsburgh.
The police censorship here is getting
worse right along.
Since the new administration has
taken charge of the city's affairs, they
have made it a hard proposition for any
of the exhibitors to run a show that
meets with the ideas of the police
officials.
The state censorship is, at the worst,
all that should be required, but the po-
lice oflScials seem to think that they
should take a hand in the pie and are
watching the motion-picture business
with a jealous eye. In fact, they are
paying so much attention to the films
that crime is running riot here.
THE new building code makes it hard
to find places for the operation of
a theatre. By the time the aisle space is
taken from the width of the ordinary
building, it leaves little, if any, room for
seats. This is having a tendency to
hold down the opening of a number of
theatres.
J. R. Newman, manager of the equip-
ment department of the Ludwig Hom-
mel Company, has returned to the city
from the Dayton, O., convention and
has been praising the displays of the
various manufacturers of motion-pic-
ture equipment. While at the conven-
tion Mr. Newman secured a number of
orders, and says the trip was both a
profitable and enjoyable one for his
firm and himself.
Frank R. Guckert, who for a long
time has been connected with the Fea-
ture Film and Calcium Light Company,
of Pittsburgh, has gone into business for
himself at 107 Fourth avenue, Pitts-
burgh. Frank is well known to the
trade in this city as one of the best re-
pairmen of this section, and his busi-
ness right from the start was phenome-
nal.
He is a repairer of projection ma-
chines, and the operators have the ut-
most confidence in his work.
Thomas Thompson, manager of the
Columbia Theatre in Fifth avenue, has
left the city and is combining business
with pleasure in New York, where he
will look after some important business
for his theatre. After it is completed, he
expects to spend a week or ten days
at Cambridge Springs. Later he will
go on a fishing trip to Conneaut Lake.
J FRANK HATCH, the film and car-
• nival manager, has moved his of-
fices from Baltimore to Pittsburgh, and
is handling all of his business from
the local office. He is planning a num-
ber of gigantic shows for the coming
fall in this section.
A number of the motion-picture
houses of this section have laid plans
for the enlargement of their theatres
before the cool weather. Some of the
improvements are well under way, and
building permits for a number of others
have been issued.
A. S. Davis, of the Independent Film
Company, is interested in oil in West
Virginia. He spent two days in Hunt-
ingdon, West Virginia, attending a
meeting of the officials of the company
and has just returned to Pittsburgh.
Paul Qualtrough, of the poster de-
partment of the General Film Company,
with offices in New York, spent Mon-
day in Pittsburgh. He arrived in the
morning and left in the evening for the
East.
M. A. Sybert, of the Park Theatre, of
Moundsville, W. Va., spent a day in
Pittsburgh upon his return from the
Dayton convention.
A NUMBER of improvements have
been made to the plant of the Inde-
pendent Film Exchange. A. S. Davis
is manager, and among the improve-
Special to The Motion Picture News.
Omaha, Neb., July 22.
VERY few motion picture theatres
in Omaha's territory — Nebraska,
Iowa, Kansas and the Dakotas — have
closed because it is summertime.
Compared with former years, the sit-
uation this summer is remarkable.
Exchange men say the "summer
slump" has hardly been noticeable,
while the number of theatres to start
in the spring has been unusual.
A number of theatres in the smaller
towns, and a few in the cities, have
cut down the length of their pro-
grams.
That they have not closed for the
summer months is a decided indica-
tion that the motion picture business
ments he has added a big gold sign.
Davis is still holding to his "chatter"
about there being no money in the film
renting business.
The Kalem Theatre at Washington,
Pa., has added a large organ to its
equipment. The instrument was sent to
them from a Pittsburgh concern, and is
said to be giving the utmost satisfac-
tion.
D. C. France, of the Feature Film and
Calcium Light Company, took a flying
trip through Ohio and West Virginia
this week.
He reports that he secured a number
of contracts for some of his specialties,
and a number of features will be sent
to that section from the Pittsburgh
office. Most of the specials are Uni-
versals.
THE Alhambra Theatre in East Lib-
erty, one of the largest theatres in
that section of Pittsburgh, packed his
house last week. He exhibited "The
Spy" for the entire week, and filled the
theatre at each performance. He is
loud in his praise of the picture.
F. G. Galbraith, road man of the
Feature Film Company, went to Cam-
bria county last week and landed one of
the largest contracts for equipment that
has come from that section since the
motion-picture business was started in
that section.
His contract calls for the entire
equipment of the theatre from chairs to
projection machine.
G. L. McCoy, Jr.
in this part of the country, at least,
is permanent.
"Our business has been getting bet-
ter right along during July," said one
exhibitor.
"The slump is noticeable during the
first ,week or two of hot weather.
Then the people, becoming used to
the heat, become normal again, and
the normal person attends the mo-
tion picture shows."
STERLING HEAD COMES EAST
Fred J. Balshofer, president and
general manager of the Sterling Mo-
tion Picture Company, recently left
Los Angeles for New York City, on
a business trip of two weeks.
Business Booms in Omaha Exchange Territory
Nebraska, Iowa, Kansas and Dakotas Report Steady Improvement Through
July — Effect of Heat Only Temporary
THE MOTION PICTURE NEWS
27
"REEL" FELLOWS ORGANIZE IN PHILADELPHIA
Promote Harmony and Bring Members of the Motion Picture Industry in the Quaker City in Closer Busi-
ness and Social Relations — Prospect of Large Membership — Permanent Officer
Will Be Chosen at Next Meeting — Exchange "Map" Changing
special to The Motion Picture News.
Philadelphia, July 33.
THE newest member of motion
picture social clubs was born on
Sunday, July 19, at 3 p. m., when the
"Reel" Fellows of Philadelphia came
into being.
The invitations to the event read
as follows:
THE "EEEL" FELLOWS OF
PHILADELPHIA
Dear Sir:
You are cordially invited to attend
a private exhibition and demonstra-
tion on Sunday, July 19, at the Ridge
Avenue Theatre, 1734 Ridge avenue,
at 3 p. m., where several first-run fea-
tures de luxe (emphasis on the de
luxe) will be shown; and to hear sev-
eral renowned speakers who are to-
day the shining lights of filmdom;
also several notable vaudeville per-
formers who will make you sit up
and take notice.
We respectfully beg to state that
we, the committee, are very careful
what we eat, drink and smoke; so you
can rest assured of surviving this
very notable event.
Yours obediently,
The Committee.
Please bring this card with you.
No admittance without it.
I\Iany Philadelphia film notables
s.v^•oke to find these cards in their
morning's mail on Friday and Satur-
day. On Sunday afternoon they re-
sponded with a right good will, and
there were over one hundred on deck
by the time the reels were ready for
s?iowing.
THE collation consisted of sand-
wiches, pickles, olives, cheese and
various other good things to eat,
washed down by that amber liquid
that comes in "brown bottles." This
was served both before and during
the entertainment and proved to be
a perfect "social solvent."
The films were two de -luxe reels
on the opening and the wind-up, with
comedies and vaudeville sketches in
between. The comments of appre-
ciation for both films and performers
were loud and sincere. Just before
the final reel was run a slide was
flashed on the screen extending the
good wishes and greeting of The
Motion Picture News to the "Reel"
Fellows of Philadelphia, and received
a nice "hand."
At the conclusion of the show the
gathering was called to order and
Simon Libros, of the National Fea-
ture Film, was appointed temporary
chairman, and Jay Emmanuel, man-
ager of the Ridge Avenue Theatre,
tc^mporary secretary. The temporary
committee on membership, composed
of the following: William Heenan,
Electric Theatre Supply Company;
Ben Zerr, exhibitor, Reading, Pa.;
Julian M. Solomon, Jr., Motion Pic-
ture News; Dave Sablosky, exhibitor,
Philadelphia and Wilmington, Del.,
and Steve Talbot, proceeded to take
the names of those present who de-
sired to join the new organization.
Mr. Libros, in a short speech, brief-
ly stated that the intention of the
club was the promotion of good fel-
lowship, and that it was to be a pure-
ly social organization. He then an-
nounced the names of the member-
ship committee.
Ben Zerr, of Reading, also added a
few words of good cheer and wel-
comed a social body which would
promote a better feeling among all
branches of the art.
ABOUT fifty names were submit-
ted to the committee for its con-
sideration. The joyful gathering then
broke up and the membership com-
mittee adjourned until 4 p. m. Mon-
day, at I\Ir. Libros' office.
On Monday the first business trans-
acted was the outlining of qualifica-
tions for membership. Until perma-
nent by-laws are adopted the follow-
ing classes of persons connected with
the motion picture art have been de-
cided upon as eligible: manufacturers,
actors, photoplay authors, newspaper-
men, exchange owners and bookers,
managers of picture theatres. Hon-
orary members will be those who
have given signal service to the club
in some manner.
In addition to the list of those taken
on Sunday, invitations will be sent to
several hundred others who are eli-
gible, and as soon as suf¥icient replies
are received, a business meeting will
be called by the chairman and per-
m.anent officers will be elected.
Several suggestions were made as
to dues, initiation fees, etc., but it was
decided not to take any action on
these matters at the present time but
to let the business meeting make the
final decision.
The campaign to secure members
will be by means of a circular letter
with tentative application for mem-
bership attached. In this letter will
be set forth strongly the fact that the
Reel Fellows is to be a body whose
m.ain and sole idea is "to promote
good fellowship" among its members.
As soon as permanent officers are
elected, a regular meeting place will
be selected, and it is hoped that ulti-
mately the Reel Fellows will own
their own home.
THE change in Philadelphia's film
map goes merrily on with the
march of time. The property at 1331
Vine street has been torn down and
a new building of two stories is being
erected for the new Paramount Pic-
tures Corporation.
The Famous Players Exchange,
now further up the street, will occupy
the new building. The property at
No. 1333 has been vacated by the
Eastern Booking Offices, the Cosmos
Film Company, and the Renfax Musi-
cals, to make way for another new
building, which will house the Phila-
delphia branch of the Box Office At-
tractions Company.
The Eastern Booking Offices have
crossed Thirteenth street and are at
No. 1337. Cosmos and Renfax have
moved the other way, to No. 1339.
The National Feature Film Com-
pany has been incorporated in New
York under the name of the Picture
Flay House Film Company, Inc., and
will have branch offices in New York,
Philadelphia, and Montreal, Can.
This firm, while backed by the Pas-
Quali American Company, will con-
tinue to handle both foreign and
American productions and will re-
lease two a week in the fall.
George J. Beihoff, formerly man-
ager of the Pittsburgh, Indianapolis
and Cleveland branch offices of .the
World Film Corporation, is now in
charge of the Philadelphia office. He
has boosted business over fifty per
cent since his arrival, and his most
recent scoop was putting over "The
World, the Flesh and the Devil" for
ten days on Market street and for a
v/eek in Wilmington.
Julian M. Solomon, Jr.
SECOND THEATRE IN GEORGIA
TOWN
special to The Motion Picture News
Atlanta, Ga., July 33.
The Fitzgerald Amusement Com-
pany is completing a new motion pic-
ture theatre on South Grant street,
Fitzgerald, Ga., which will be opened
probably within two weeks. This
gives Fitzgerald two motion-picture
houses.
28 THE MOTION PICTURE NEWS
Do News Weeklies Neglect Canada?
St. John, New Brunswick, Complains That No One of the Animated Journals Gives to Canadian Affairs,
Canadian Industries and Canadian Scenery the Space They Deserve — Market for Such
Pictures Undoubtedly Exists, but Seems to Be Overlooked
A QUESTION of interest to mana-
gers of Canadian picture houses
not only at present, but for some
time past, is "Why is not more atten-
tion given to news matters in the weekly
pictorial issues concerning events in
Canada?"
From a box-office standpoint it is
quite an important matter, while from
the viewpoint of increased popularity
for the picture houses great interest also
attaches, but despite complaints of man-
agers there has been no improvement.
With every well-conducted picture
house there is quite a definite policy
as to variety in the pictures shown.
For instance, there are certain days
on which two-reel or three-part subjects
are featured ; other named days on
which are shown serial photoplays and
other days news-weeklies are presented.
This is a policy well followed in St.
John, and the patrons of local houses
have become accustomed to the routine,
knowing when to > expect each distinct
class of film.
BUT it is the news weekly with which
this article is intended to deal.
Each week in many cities and towns
through Canada from one thousand to
five and sometimes more thousand feet
of news film are displayed.
It is taken largely because it is rea-
lized that patrons appreciate a change
from the usual run of fiction and be-
cause many of the events chronicled in
the films are of popular interest.
But much to their disappointment,
week after week, the "Blank-blank Fa-
mous News-Weekly, Chronicling the
Latest Events from All Quarters of the
Globe," fails to include any subject re-
lated to Canadian affairs.
It cannot be because there is a dearth
of matter in Canada.
Every-day events are happening
throughout the broad expanse of coun-
try stretching from the Atlantic to the
Pacific which would be of interest on
canvas not only to the thousands of pic-
ture patrons in the Dominion, but in the
United States, in England, and in many
other countries where the "news-week-
lies" are shown.
Once in a very long while there is a
short view of something Canadian, but
it is all too short.
TAKE, for instance, the recent dis-
aster in the St. Lawrence River,
with the loss of so many lives, when
the steamer "Empress of Ireland" was
sent below the waters.
Here would afford material for some
"news photos" of interest not only in
this country, but throughout the entire
world. How much of it was put on can-
vas? All that has been seen in St.
John was a church service in Montreal
held some days after the disaster.
The first member of the British royal
family to be governor-general of Can-
ada, His Royal Highness the Duke of
Connaught, and his wife, the Duchess,
are about to depart from Canada, his
term having expired. Would not this
afford a news-bit of interest?
The first cardinal ever appointed for
Canada, Cardinal Begin, and his arrival
after his consecration in Rome, surely
would provide good news matter.
The gigantic government works now
under construction in St. John, with up-
wards of fifteen millions of dollars
being expended, certainly ought to be
worth while, and these are only a few
subjects which suggest themselves.
Then there are instructive bits such
Special to The Motion Picture News
Bridgeport, Conn., July 23.
MOTION picture theatre man-
agers of this city have formed
an organization one of the objects of
which is to prevent legislation which
will create a state board of censors.
Charles Brody, manager of the Elite
Theatre, in Main street, was chosen
president pro tem. at a preliminary
meeting held July 12, in the Imperial
Theatre, in Stratford avenue. About
twenty-five owners or managers of
picture theatres attended the meeting.
There are more than forty managers
of motion picture theatres in Bridge-
port, including the airdomes. An-
other meeting was held in the Im-
perial Theatre on Tuesday morning,
July 21, when permanent officers
were chosen and a permanent organi-
zation effected.
Several pastors' associations in the
larger cities of the state, including
Bridgeport, have recently declared in
favor of a state board of censors for
all motion picture films. The Bridge-
port managers are opposed to any
censorship other than that now exer-
cised by the National Board and the
local authorities.
It is planned to have a representa-
tive at Hartford when the state as-
sembly meets in January, to oppose
the passage of legislation of this
character and any legislation regard-
ing theatres which is unnecessary or
unwarranted.
as lumbering, fishing, the lime business,
not to speak of scenic marvels.
MANAGERS and people cannot see
why it should be so that the week-
lies or dailies issued in the film should
be ail-American, or almost entirely so.
Would it not help the motion-picture
business in Canada were this hint taken?
I think the time is ripe for the issue
of at least a "half-and-half" news photo,
that is, with Canadian events given a
fair share of attention and space, for
publishers across the line should re-
member that they are catering to busi-
ness in the Dominion as well as in the
States, and there probably would be an
increase to them as well as to managers
in this country were a little more atten-
tion given to events on this side of the
border.
Frank I. McCafferty.
AN effort to fix a minimum admis-
sion of ten cents met with little
support at the last meeting and was
laid on the table, to be considered
further at the next meeting, when it
ii expected there will be a larger at-
tendance. The managers present at
the last meeting voted down a propo-
sition to endeavor to secure legisla-
tion to permit motion picture shows
on Sunday.
Motion picture theatres are allowed
to give Sunday shows in Waterbury
and New Britain, and until about two
years ago Sunday shows were allowed
in Hartford, the capital city.
About a year ago several managers
of motion picture theatres decided to
test the law which forbids Sunday
shows, and they all agreed to open
on a certain Sunday.
Prosecuting Attorney A. L. De-
Laney, learning of the agreement,
declared he would issue warrants for
those who gave shows. After talk-
ii«g the matter over a second time,
the managers decided to keep their
theatres closed Sundays. At the last
meeting the managers who spoke
against Sunday opening declared they
found work enough on six days at
present.
It is expected that when a perma-
nent organization is effected mini-
mum evening admission price of ten
cents will be agreed on by all man-
agers.
Edmond C. Booth.
Managers Line Up to Fight Censorship
Bridgeport Organization Will Watch Legislature for Indications of Any
Intention to Force Undesirable Scrutiny of Pictures
THE MOTION PICTURE XEWS
29
State Censorship Lost Cause in Ohio
Report of the Special Committee, Appointed Early in the Year by the Cleveland Photoplay Exhibitors
Board of Trade, Shows That Only Five Managers Favor Film Supervision Out of
the Hundreds Canvassed, Though M. A. Neff Declared the Majority Wanted It
special to The Moiiox Picture News
Cleveland, O., July 23.
THE final report of the special
anti-censorship committee of
the Cleveland Photoplay Ex-
hibitors Board of Trade, of Cleveland,
Ohio, has been submitted to the mem-
bers of that organization bj^ the
chairman of the committee, Sam
Bullock. .
The report covers the activities of
the organization in its thorough can-
vass of motion picture managers
throughout the state of Ohio for the
purpose of getting a consensus of
their views regarding the question of
legalized censorship. The results of
this investigation show conclusively
that the question is practicalh* a dead
issue, and that the bugbear of politi-
cal interference with the private busi-
ness transactions of an industry
v.-hose members are fully able to
manage their own affairs with the
btst interests of the public as well as
their own at heart, has been laid for
all time.
The report, the tenor of which
shows a disposition to be more than
fair to the opponents of the Board of
Trade and its purpose in conducting
the investigation, states that doubters
have been invited to inspect the sig-
natures of the ballots which were
sent out to exhibitors early in the
year and were returned expressing
their sentiments of the Ohio Censor-
ship Law.
THE methods employed by the
organization in the investigation,
show by the report a desire to con-
duct everything in the open. Inspec-
tion of the letters received from ex-
hibitors and the postmarks on each
envelope were not the only means hy
which the Board of Trade has demon-
strated its sincerity of purpose. Ab-
solute fairness was shown in an ad-
mission of an action which the
opponents of the organization en-
deavored to misconstrue into evidence
of a special purpose secretly insti-
gated by men outside of the exhibiting
body. This was the accusation that
the committee was in the pay of the
exchanges.
The report of the committee, based
on documents and statistics open to
inspection in the offices of the secre-
tar\-. 725 Columbia Building. Cleve-
land, shows that out of hundreds
receiving ballots only five exhibitors
voted in favor of legalized censor-
ship.
The report follows:
Final Report of Special Anti-Censor-
ship Committee to the Members
of the Cleveland Photoplay
Board of Trade
Gcntlciiicn :
The object for which we were ap-
pointed last April was to endeavor to
find out as near as possible the senti-
ment of Ohio motion picture exhibi-
tors regarding the question of censor-
ship— legal or otherwise — and espe-
cially their attitude towards the Ohio
State Censor Law.
Everj- opportunity has been aftord-
ed Ohio exhibitors to express them-
selves without the slightest attempt
being made to influence them in their
decisions. Three bulletins of informa-
tion have been sent to every motion
picture theatre upon the selected
commercial mailing lists of Ohio ex-
hibitors.
TWO forms of ballots were sent
out. The first propounded eleven
questions, two of which were intended
to test the sentiment of exhibitors
regarding their knowledge of the
method of the National Board of
Censorship of New York.
We found by this ballot that while
the average exhibitor is apparenth"
lacking in a knewledge of details as
to their methods, he is perfectly satis-
fied with the results they accomplish.
According to our returns there are
not over a dozen exhibitors in Ohio
dissatisfied with the work of the Na-
tional Board.
Ten refused to answer the two
direct questions for lack of informa-
tion and so stated.
Three, including Mr. W. R. Wilson,
Schiller Theatre, Columbus, were
emphatic in their criticism of the
National Board. (Mr. Wilson has
since been appointed by Governor
Cox a member of the Ohio State
Board of Censors.)
The second form of ballot sent out
was simplified. It propounded onh-
one question, "Are j'ou in favor of
the repeal of the Ohio Censor Law?"
Ever}- hamlet, village, town and cit}'
in Ohio responded and five votes are
the sum total in favor of the present
law. Ever}- opportunity has been
offered to the advocates of legalized
censorship to inspect the signature;;
and postmarked returns.
THE registered exhibitors at the
June, 1914, convention in New
York City were urged 11 om the plat-
form to inspect the returns and an
equal opportunitj- was offered at Da}--
ton in order to prove that the advo-
cates of legalized censorship are so
few in numbers that they should be
regarded only as an insignificaiit
m.inority.
A great many of those answermg
wrote letters telling how they had
solicited the opinion of their patrons
upon the censorship question. These
letters were shown to the membe''s ni
the press, both at the New York and
Dayton conventions.
Nothing has been concelaed. Every-
thing has been open and above board.
"j he insinuations that "Cleveland
alone is disgruntled over the Ohio
Censor Law" has been answered bj'
exhibitors from all over Ohio. The
verdict is in, and it is practically
unanimous against legalized censor-
ship. It is the fiist time that an. or-
ganized, systematic effort has been
made to reach the exhibitors of any
state and they have responded em-
phatically.
The Cleveland Photopla}'- Board of
Trade has set the example for other
organizations to find out the true
conditions in other states.
In conclusion, we beg to report that
to all our requests for financial aid
made to film exchanges, manufactur-
ers and the trade, not a dollar was
received e.xcept a personal donation
of $100 from Mr. C. G. Thompson, of
this city.
WE would not mention this but
for the fact that printed state-
ments have been issued intimating
that j'our committee is being paid by
film exchanges for doing this work.
We shall feel amph' repaid as ex-
hibitors if the censorship "snake" is
"spiked" by the repeal of the Ohio
state law.
The prospect is extremely bright.
The Da}-ton Convention last week
endorsed the action of the Interna-
tional ^Motion Picture Convention
upon the censorship question. Ex-
hibitors are once more united under
the banner of the present body, the
^Motion Picture Exhibitors League of
America. The object (censorship)
which was the chief cause of the
"bolt" at the New York Convention,
July, 1913. will now be met and fought
to a finish by one, big, united or-
ganization. Legalised Censorship is
doomed.
Fraternall}- submitted by commit-
tee, Cleveland Photopla}- Exhibitors
Board of Trade: Sam Bullock, chair-
man; S. E. ^Morris, W. J. Slim. Emery
N. Downs, Frank Kenney, treas.. Sam
Lustig, secretary.
30
THE MOTION PICTURE NEWS
Famous Players Directors Return From Europe
Historical Landmarks of the Eternal City Will Be Seen as Backgrounds to
the Film of the Same Name
ALL IN A DAY'S WORK
Florence La Badie, the heroine of
"The ]^Iillion Dollar ]\Iystery," has
added a new deed of daring to her
already long list. Miss La Badie
leaped into the water last week from
FLORENCE LA BADIE
the deck of the "George Washington,"
as that leviathan of the deep steamed
past Sandy Hook.
Passengers on the deck of the big
liner were appraised of the girl's in-
tention and a tremendous salvo of
cheers greeted her as she unhesi-
tatingly climbed up on the railing
and threw herself overboard.
TAKE UP COLLECTION ON
SUNDAYS
Special to The Motion Picture News
Patchogue, Long Island, July 23.
Two motion picture men, George
T. Holms, proprietor of the Star, and
Nathan Goldstein, manager of anoth-
er theatre, were asked by a deputa-
tion of clergymen here to close their
houses on Sunday, threatening the ex-
hibitors with boycott by the church
people if the request were ignored.
The managers explained that they
expected to give a religious educa-
tional performance, and the Rev. Ja-
cob Probst, one of the churchmen
deputed to wait upon the exhibitors,
declared that in such a case no ad-
mission fee should be charged. He
also declared that if they meant what
they said the managers should de-
pend upon the amount received in ta-
king up a collection afterwards.
Goldstein and Holms not only
agreed, but volunteered to close dur-
ing the time the churches were open.
EDWIN S. Porter, technical direc-
tor of the Famous Players Film
Company, and Hugh Ford, who has
recently abandoned the legitimate
stage and joined the producing staff
of that company, recently returned
from a four months' trip to Europe.
Their first picture was "The Eternal
City," in which Pauline Frederic will
be starred. The scenes which they
secured in Rome will mark a new
era in dramatic picturization.
For the first time in the history of
motion pictures they succeeded in
filming the Vatican, the Coliseum,
and in fact every historical and beau-
tiful spot in the Imperial City. It is
the first time that the authorities of
Rome have given permission for the
ancient city to be put upon the screen,
and the importance of this achieve-
ment, both from a commercial as well
as from an artistic and historical
standpoint, cannot be overestimated.
IMessrs. Porter and Ford also suc-
ceeded in arranging to use thousands
of the soldiery as well as hundreds of
railway officials, government officials
and, in fact, succeeded in immortaliz-
ing with absolutely perfect detail
every phase of Hall Caine's wonder-
ful story, in its outdoor aspects.
They found, however, in spite of
general belief to the contrary, that it
was impossible to obtain a studio of
the magnitude necessary to properly
reproduce the interior scenes, and
after searching not only Italy, but
Paris and London as well, they came
back to America where the spacious
studio of the Famous Players Film
Company on West Twenty-sixth
street. New York, was used for the
production.
There was one point, however, that
the American directors agreed upon
to be far superior abroad. It was in
the cheapness as well as the intelli-
gence of the supernumeraries.
"The Italian extra people seemed
to have far more appreciation of
what the picture and scene meant
and of what they were supposed to
be expressing," said Mr. Porter,
"while their rate of pay is so low
that it is possible to use far greater
numbers in making spectacular scenes
than could be employed without
bankrupting an American producer."
1,500 AT " DAMON— PYTHIAS "
REHEARSAL
Special to The Motion Picture News.
Los Angeles, July 21.
A dress rehearsal run of the four-
reel feature, "Damon and Pythias,"
produced under the direction of Otis
Turner, of the Hollywood Universal
studio, through the courtesy of W. H.
Clune, of Clune's Auditorium, was
witnessed recently by leading mem-
bers of the Los Angeles motion pic-
ture colony, consisting of 350 Los
Angeles Knights of Pythias, who took
part in the production, film exchange
managers and exhibitors and their
families, numbering in all about 1,500.
The picture was shown after the last
regular performance at the theatre.
This was one of the largest and
most critical audiences ever assembled
to witness the first projection of a
picture.
THE MOTION PICTURE NEWS 31
Among Buffalo Exhibitors
Directing an Orchestra by Telephone Proves a Success at the Strand — Engage Professor of Music for
Syracuse Theatre — Industrial Firms Take Advertising by Films — Motion Pictures
Promote Use of Libraries, Records Show — Allendale Will Have Organ
special to The Motion Picture News
Buffalo, N. Y., July 23.
MANAGER HAROLD EDEL, of
the Strand Theatre, has installed
a unique arrangement of tele-
phones in his orchestra pit.
The equipment consists of a large
horn at the director's stand and a
smaller receiving piece at each stand in
the orchestra. The director, when he
wants a change of music or wants to
draw attention to a certain part in the
score just talks into the horn, thereby
talking to all the men at once.
In this way the eyes of the musicians
are never off their music. They do not
have to keep looking at the pictures for
cues, and a much better rendition of
music programs seems to be possible.
The old method of calling out cues
and changes, and the switching on and
off of electric lights was not satisfactory
as they detracted the attention of the
audience from the pictures.
The Strand Theatre is the first to in-
' stall this new system.
HARRY VIBBARD, professor of
music and head of the University
of Syracuse music department, has been
engaged by the Regent Theatre, Syra-
cuse, controlled by Buffalo men, to give
organ recitals at that theatre upon its
opening, August 1.
Mr. Vibbard is a pupil of Widor and
Guilmant, and one of the foremost or-
ganists of the country. He will accom-
pany one picture each evening on the
Regent organ. The Regent will be sit-
uated at the corner of Genesee and Irv-
ing streets, three blocks from the Uni-
versity. The theatre will be under the
supervision of Harold Edel, manager of
the Strand, Buffalo.
Manager Claude Weil, of the Pre-
mier Theatre, has returned to town
after a vacation. Mr. Weil reports that
business at the Premier has been very
satisfactory despite the extremely warm
weather. The Premiei is located at the
corner of Main and Leroj' in Buffalo
Central Park district.
MANAGER Harold Edel presented a
Mary Pickford week at the Strand
Theatre last week, and hopes to do the
biggest business in the history of this
theatre. He showed a Mary Pickford
film each day, 'Tess of the Storm Coun-
try," "Caprice," "Heart's Adrift," "In
the Bishop's Carriage" and "The Good
Little Devil." J\lr. Edel advertised this
-event largely in the Buffalo newspapers
and arranged a very attractive lobby
display.
He had the large oil painting of
Mary Pickford, which was on exhibi-
tion at the New York exposition lately,
in the lobby. Hazel Dawn in "One of
Our Girls," "The Wrath of the Gods,"
"Heart's of Oak" and "The House of
Temperly" are among coming Strand
attractions.
Buffalo has had a week of exception-
ally warm weather and managers are
reporting bad business. Of course the
first thing that they think of is "cutting
down on advertising."
IVhyf So business will get worse?
MANY local industrial organizations
are having motion pictures taken
of their plant and products. Motion pic-
ture advertising is becoming very pop-
ular with the larger and more progres-
sive firms.
The cost of a film is low compared
with other forms of publicity, and is at
least 90 per cent good circulation, may-
be more. The children see the films at
the theatres.
Children are good people to whom to
advertise. Make an impression on their
minds and you have made an impression
on their parents, but all classes go to
the picture houses, so it's all good.
The Pierce Automobile Company are
having films made, the Larkin Company
have a camera man at work, and man)"
others are getting in line with this new
and "better" way of presenting their
goods to the public.
LITERARY Buffalo is not decreasing
on account of motion pictures, for
according to a recent publication of
figures showing the number of books
drawn at the Buffalo Public Library,
there has been a large increase in books
drawn this year over the year preced-
ing. It is thought that pictures have
had something to do with this increase.
People like to know something about
a feature before they see it, and so
many of them go to the library and re-
fresh their memories by reading the
book. The big features are announced
far enough ahead of their coming, so
that this can be done.
Henry W. Marcus, former manager
of the Lyric Theatre, and also known
throughout the vaudeville world as
former director of Shea's Theatre or-
chestra, has been offered the position of
musical director of a large musical
comedy company in the fall.
Local patrons are beginning to ask
about "Cabiria" and whether it will be
shown in Buffalo.
This brings up the old question.
Can any of Buffalo's exhibitors afford
to bring this attraction to Buffalo and
demand the prices which they must get
in order to make any money?
For past experience has shown that
Buffalonians will not pay high prices
for motion picture productions. "Spar-
tacus" and "Quo Vadis?'' both "fell
down" at 25 and 30 cent prices.
pATRONS of the beautiful Allen-
dale Theatre in this city will be
delighted to know that a large three-
manual organ is about to be installed in
that theatre. An organ is about the
only modern piece of equipment that
the Allendale has lacked, and with its
completion will be one of the ideal the-
atres of Buffalo. It IS expected that
the organ will be ready in a month.
IV/r^NAGER George W. Erdmann, of
iVl the Elmwood Theatre, received a
petition from about fifty patrons asking
that he book certain feature films. The
petition was signed by some very prom-
inent residents in the Elmwood district.
Manager Erdmann will book as many
of those listed as he thinks will be
suitable to conditions in his territory.
Among those films asked for were
"Home, Sweet Home" and "The Es-
cape," the two "Griffith directed" re-
leases.
John Miller, a local newspaper man,
has gone into the motion-picture busi-
ness. He is interested in the Lyric
Theatre, and last Tuesday bought out
the interest of one of the large stock-
holders in the new Regent Theatre for
approximately $2,000. Mr. Miller is a
member of the Buffalo "Times" adver-
tising staff.
Joseph Schuchert, Buffalo's big mo-
tion-picture investor, is spending his
vacation at Crystal Beach. Mr. Schu-
chert and several other local men are
interested in a new theatre for which
ground was broken at Genesee and
Pratt streets last Monday.
The new theatre will have a seating
capacity of 800. It will have an organ,
large orchestra and a modern equip-
ment in every respect. It will be opened
November 1.
Buffalo exhibitors have been suffer-
ing from the recent intense heat both
physically and financially. The open-
air exhibitors at the beaches and other
outdoor resorts have, however, reaped
a fortune. This has been the hottest
week of the summer season in many
years.
1 /
32
THE MOTION PICTURE NEWS
Manager Edward Hayes, of the
special feature department of the
local branch of the General Film
Company, gave a private exhibition of
"One Wonderful Night," featuring
Francis X. Bushman at the Strand
Theatre the other night, which was
attended by a large, number of the
local exhibitors. Manager Edel has
booked this feature for four days in
August.
Harry Bryan, president of the All
Star Feature Rental Corporation, of
New York City, was in town for three
days. Mr. Bryan is on a ten-days'
tour through the state in the interest
of the All Star features and the ap-
pointment of representatives in Al-
bany, Syracuse and Buffalo.
It is rumored that the Strand, Allen-
dale and Elmwood, will book All Star
productions in the future. Ethel
Barrymore will now come to Buffalo
in her new photoplay.
THE construction is well under
way on the Palace Theatre,
which is being erected by the Mitchel
H. Mark Realty Company, on Main
street. This theatre will be built
after the style of the Strand in New
York, and will be the most beautiful
in Buffalo and western New York.
The Regent Theatre (Syracuse)
m_anagement have issued invitations
for the opening of their beautiful the-
atre on Saturday, August 22. A large
delegation of Buffalonians will at-
tend this opening, as all Buffalo men
are interested in the house.
The Regent will be operated by
the University Theatres, Inc.. of
which Harold , Edel is president.
Ethel Barrymore will be the open-
ing attraction. Harry L. Vibbard, of
the music department of the Uni-
versity of Syracuse, will give a re-
cital on the Regent organ.
Manager George W. Erdmann has
clothed his usher staff in white uni-
forms for the summer. They pre-
sent a very natty appearance these
summer evenings. The Elmwood is
now issuing a bulletin every week of
current attractions "done up" in a
most attractive manner. The Allen-
dale is also issuing a similar publica-
tion.
THE Teck Theatre, one of Buf-
falo's large legitimate houses, is
going "to try it again." Rainey's
Hunt pictures will open at the Teck
on Monday, July 20.
Arguments of two different the-
atre companies who are fighting to
decide which shall have the right to
the first run of "The Million Dollar
Mystery" was argued in special term
of Supreme Court here last week.
An injunction is sought by the
Columbia Theatre Company, of War-
ren, Pa., to restrain the Temple The-
atre Company and the Syndicate
Film Company from showing the
above serial as a "first night" pro-
duction. The Columbia Company
claims to have a contract which gives
it "first run" rights. The validity of
this contract is questioned by the
Temple Theatre Company. This
forms the basis of the argument.
Chauncey J. Hamlin and Lyman K.
Bass were the attorneys who took
the matter before the court. The
fight is a warm one. The managers
say that they will fight the contract to
the last notch. Decision was reserved.
The Buffalo Express has obtained
ihe Buffalo rights to "The Trey o'
Hearts," the Universal serial picture.
This paper will publish a chapter
every Sunday.
The Strand Theatre is being re-
painted and has had a large blue and
white flag made for the top of the
theatre. The lobby display for Mary
Pickford week was one of the most
attractive the strand has shown.
C. B. Taylor.
Ohio Censors Balk at Limiting Kisses
"No Arbitrary Rule," Says Vestal — Ax for "Un-American" Films with
Foreign Morals — Some Scenes That Have Been Banned
Special to The Motion Picture News
Columbus, O., July 23.
HOW long may a movie kiss last
in Ohio?
Censor Harry E. Vestal can't say.
He won't make a definite regulation,
as they've done in Philadelphia.
"There's no arbitrary rule that gov-
erns censorship operations," says
Vestal. "A thing that may get by us
in a historical film will be knocked
out of a burglar scene one minute
later. There are many kinds of kisses
and the board watches the attendant
contortions as well as the ceremony
itself. If it's a man kissing his
mother tenderly before going into
battle, we don't mind how long it
lasts. Then again, if it's a young
man kissing his best girl — well — you
know we have to use our discretion."
They've put poor old "Sappho" un-
der the ban in Ohio. It's been
played by every stock company since
it was written, and the book's been
read in secret by every growing girl,
but it didn't fit in with the "uplift"
ideas of the Ohio board.
"Un-American films displaying a
moral code not American will always
get the ax," Vestal explains.
Here's a list of scenes the censors
have looked upon, frowned at, and
eliminated :
Jvlan being murdered, and his
death; daughter choking mother; ta-
kmg of poisoti by woman; serpent
being placed in cell with imprisoned
woman; plague victims and their
death agonies ; suicide and death scene ;
girl being undressed while in prison ;
blackmailing by woman ; making of
counterfeit money; man striking
woman with chair; man doping wine
and giving it to young girl; thieves
blowing safe open; Paris Apache
dance; man with lacerated, bleeding
tongue; girl in bathing pool, almost
nude; thugs placing their victim on
railroad track; barroom scene, show-
ing man hit on head with beer glass;
child carrying beer from saloon; man
and woman in Paris dungeon, and
sewer being turned in on them; wom-
an giving rat poison on bread to
baby.
The censors have notified all film
men that they will not enforce the
penal sections of the movie censor
law until announced, giving them time
to have their film censored. The
board was delayed owing to the suit
pending in Supreme Court to test the
constitutionality of the law.
Contractors Shy- at $500-a-Day Forfeiture
Trenton House Will Not Close for Improvements as a Consequence —
Theatre Has Been Open Six Years Without a Break
Special to The Motion Picture News
Trenton, N. J., July 23.
CONTRARY to reports, the State
Street Theatre, on East State
street, opposite the post office, the
largest motion picture and vaudeville
house in the city, will not close down
this summer. Milton Hirshfeld, of
New York City, lessee, and Herman
Wahn, manager, were unable to re-
ceive assurances from the contractors
that it would be necessary to make
the $50,000 improvement desired
within a specified time. It was the
intention of the builders to tear out
three stories and modernize the en-
tire structure, including enlarging of
the stage and the construction of a
handsome and costly front and mod-
ern entrances and lobbies.
The plans were completed by Arch-
itect William Thines, of this city, and
every arrangement made to begin
operations at once. As the con-
tractors would not be bound by a
$500-a-day forfeiture after August 3,
to complete operations, the entire
work was called off, it being feared
a longer delay would prove detri-
mental to the theatre, which now en-
joys the unique distinction of being
open continuously for six years.
Under present plans the the^^fre
will continue running feature pic-
tures of four and six reels.
J. G. Preston.
THE MOTION PICTURE NEWS
33
FILM NEWS FROM FOREIGN PARTS
From Three to Six Performances a Day Given in Turin — Exhibitors Buy Direct From Manufacturers-
Consul States That This City Is One of the Most Important World Film Centers — British Purchas-
ers Do Not Hesitate to Clip Padding From Features
AMERICAN consular agents, watch-
ing industries abroad for mar-
kets responsive to products made
in this country, have lately had their
attention directed to motion pictures,
and the possibilities in store for our
manufacturers and producers who sup-
ply foreign exhibitors with pictures of
American origin.
The motion picture field has become
so large, its ramifications penetrating
practically every center of any size in
all countries, and in numerous instances
furnishing the chief source of enter-
tainment to the inhabitants, that the
consular representatives have deemed it
necessary to forward detailed reports to
Washington, D. C., for the use of
American manufacturers.
The facts narrated in these papers,
published from time to time in the
"Daily Consular Reports," are not con-
fined in interest to the American ex-
porter of films, but will prove absorbing
reading to the exhibitor who desires to
keep track of his business throughout
the world.
In the city of Turin, Department of
Piedmont, Italy, population 440,000,
there are 76 motion-picture theatres,
which may be divided into three groups,
writes Consul Perry. Theatres of
class one, 2 in number, accommodate
about 1,000 persons each; of class two,
9 in number, 500 each ; and of class
three, 65 in number, 300 each.
From three to six performances per
day are given, the first beginning at 3
p. m., arid the last at 10 p. m., the aver-
age duration of each being about 45
minutes. The program is changed two
or three times per week, except in the
case of special spectacular films, which
are sometimes shown for a fortnight or
more. Electricity is used in all theatres.
The manager of each theatre deals
either direct with the manufacturer of
the film which he wishes to produce
— and there are eight manufacturers lo-
cated here — or with the agent of the
manufacturer.
Turin a Film Center
Turin is one of the most important
film centers of the world, and practically
all manufacturers are represented here,
either by direct agencies or exchange
bureaus. Paris and Rome, with their
important film production, are only a
few hours distant.
The class of film most popular for
this locality is the sentimental or ro-
mantic, involving a love theme, or the
licturesque Indian or cowboy film, and
all reading matter, must, of course, be
in Italian. Films of nearly every make
m the world are shown here, although
very naturally those made in Turin pre-
dominate. American films are known
in this market, but have not a large sale.
No prejudice exists against them, and
it is simply a question of desirable sub-
ject matter and a satisfactory price.
The rental paid for a single film de-
pends largely on its value and length,
and as to whether it is a first, second,
or subsequent run. A rough approxi-
mation of the rental charges per day
would be : For the first appearance of a
new film, $19.30 to $28.95; for the sec-
ond appearance of a new film, $9.65 to
$11.58; for subsequent appearances,
$5.79 to $7.72. The purchase price of
new films varies greatly, but on the
average may be said to be about $0,053
per foot, and of second-hand films from
$0.0118 to $0.0206 per foot.
The duty on cinematograph films im-
ported into Italy amounts to about
$0.07 per pound. There are no special
requirements for packing except that
the parcel should be packed to withstand
a sea voyage. The climate of Turin is
dry and temperate.
Educational Motion Pictures
As previously mentioned, there are
eight film manufacturers located in
Turin; in the rest of Italy there are
nine at present — four at Rome, two at
Milan, one each at Naples, Catania, and
Velletri. Two additional companies are
contemplated at Turin and one each at
Rome, Naples, and Genoa, so that in
six months' time there should be 22
manufacturers in all Italy, with 10 lo-
cated in Turin.
Several articles have been written in
an effort to introduce the use of the
cinematograph into public schools and
other educational institutions, but up
to the present time very little has been
actually accomplished.
The only organization that has made
any use of this means of demonstration
has been the Consorzio Nazionale per
Biblioteche e Proiezioni Luminose, 10
Via Davide Bertolotti, Turin.
In all the cities of the Venice consu-
lar district there are regularly estab-
lished motion-picture houses, says Vice-
Consul Leon Bohm de Sauvanne. In
Venice, with 167,035 inhabitants, there
are at present 11 such theatres, although
only three years ago there were more
than 20. Other cities of importance in
this district are : Verona, with over 100,-
000 inhabitants ; Padua, 100.000 ; Ferrara,
95,000; Vicenza, 55,000; Udine, 50,000;
Treviso, 50,000 ; Belluno, 20,000 ; Mestre,
15,000, and Rovigo, 13,000 inhabitants.
Admissions in Venice
The average entrance price to a bet-
ter-class cinema is, according to loca-
tion of seat, 30 to 60 centesimi (6 to 12
cents) ; to second-rate theatres, 10 to 40
centesimi (2 to 8 cents). Local picture
houses can seat from 100 to 500 specta-
tors. They give daily shows beginning
about 4 p. m., and continuing until mid-
night.
The program, which repeats itself,
consists generally of three reels with an
intermission of a few minutes between
each. During this interval new specta-
tors are admitted, while others leave.
The first number on the program is
usually a scene from nature or fife
(landscape, cities, costumes, curiosi-
ties) or scientific subject. The second
and principal film represents a romance
or drama, and sometimes historical or
detective stories. The third picture is
comical, with intrigues, chases, amus-
ing falls, etc.
Tragic subjects and war and hunt-
ing scenes are popular, but thrilling
subjects, with sensational and emotional
subjects, sell best. If American pic-
pictures have these qualities, and if they
can compete with local prices, they will
find a ready market. The summer
months, from June to September, are
unfavorable for the sale of films; the
best season is from December to April.
Some of the most successful films shown
during the last six months in Venice
and throughout Italy were "Quo
Vadis?", "Last Days of Pompeii,"
"Spartacus," "Antony and Cleopatra,"
"Hamlet," "Les Miserables," etc.
These films were 1,500 to 3,500 meters
(4,920 to 11,480 feet) long; some of
them were shown in regular theatres
of the city. It is not possible to ascer-
tain the price paid for these films, but
it was reported that for "Quo Vadis?"
as high as 2,000 lire ($386) was paid
for one week.
A set of three films, such as is used
in most of the local cinemas, measures
about 1,000 meters (3,280 feet), gives
a one-hour performance, and can be
hired for $1.93 to $2.90 a day. Picture
houses change their program almost
daily; the average may be two days per
film. However, if a picture is very
successful, it is sometimes shown three
or four days. The better-class houses
have somewhat longer programs, the
three films measuring 1,500 to 3,000 me-
ters (4,920 to 9,840 feet), and their cost
is correspondingly higher.
Few Colored Films
Colored films are rarely shown. At
times part of the film is shaded red or
blue to give fire or night effects. The
reading on films should be Italian.
Electricity is used throughout this dis-
trict for lighting and reflecting purposes.
34
THE MOTION PICTURE NEWS
The machines are turned by hand.
Films for export are usually packed in
round boxes made to fit the reels and
marked "fragile."
Motion - film manufacturers have
greatly increased in number in Italy
during the last five years. The princi-
pal producing center is Turin, but mo-
tion picture are also made at Rome,
Naples, Milan, Savona, Catania, etc. ;
besides there is a considerable sale of
foreign films in Italy. Competition has
become so keen that there are practi-
cally no prices regulating the sale or
rental of films.
They can be rented as above stated,
at a daily rate of $1.93 to $3.90 per
1,000 meters. New films may be pur-
chased for 0.80 to 1.25 lire per meter
($0,155 to $0,241 per 3.28 feet). Good
second-hand films can be bought for
0.40 to 1 lira ($0.0772 to $0,193) per
meter.
Agencies, jobbers having subagents in
the smaller cities, and traveling sales-
men are established at Milan, Turin,
Rome, Naples, Floren and Venice.
Some of the motion-piciure houses of
this city rent their films direct from
the manufacturer and sometimes they
rent them through traveling salesmen.
The latter, provided with half a dozen
reels, call on the local trade and show
pictures to the renting firms in their
own theatres.
Competition — Publications —
Advertising
The offerings of films being so large,
their sale depends mainly on the skill
and tact of the salesman. Some of the
principal manufacturers of films have
depositary sales agents in this city, and
have contracts with picture houses by
which these are bound to purchase or
rent a certain number of films during
a given time. Other firms handling
films have direct interest in motion-pic-
ture houses.
They generally sell also outfits for
taking the pictures as well as complete
installations for theatres. The ma-
chines best known in this district are of
French manufacture (Pathe and Gau-
mont), but some German machines
(Ernemann and S. A. Ice) are also sold
and the machines of one Italian firm
(Eureka of Milan). No American
machines are sold — only American films,
and these to a very small extent.
Several periodicals, papers, and mag-
azines devoted to motion pictures are
published in Italy, though none in this
consular district. These publications
give full and accurate information as to
trade conditions and the motion-picture
industry in this country, and manufac-
turers, agents and jobbers advertise
largely in them.
Motion-picture shows are always ac-
companied by music. The better the-
atres sometimes have 10 or more musi-
cians, while the smaller ones employ a
pianist. Many cinemas, in addition to
film programs, have regular variety
shows consisting of musical, dancing,
and acrobatic acts. The principal houses
advertise in daily newspapers and by
means of large colored street posters as
well as by handing their programs to
passers-by.
Film Contest — Co-operative Propa-
ganda
A local newspaper ("Gazzetta di
Venezia") recently contained the fol-
lowing item :
"The Venetian Commission of Pro-
paganda of the National Bank of Fore-
sight or Providence (insuring against
accident, losses, old age, and invalidity
of labor) has opened a competition to
all national motion-picture manufactur-
ers. The subject of the film must be
'Providence.' The competitors are at
liberty to develop the subject according
to their own ideas.
"The prize to the winning competitor
will be 1,000 lire ,($^93). The film
should measure not less than 400 me-
ters (1,310 feet). It will remain the
property of the author, but he must bind
himself to have it shown three times,
during the following six months, in the
principal motion-picture houses of Italy."
The Agrarian Co-operative (Mutual)
Association of Rome (Mutualita Agra-
ria) has organized, by means of motion
pictures, a very thorough propaganda of
agricultural co-operation. Free shows,
beginning October 1, 1914, will be given
in all the principal agricultural centers
of Italy and will depict scenes that
demonstrate the advantages of mutual
co-operative assistance which will insure
against losses connected with agricul-
ture, etc.
So far motion pictures have not been
introduced into schools or educational
institutions of this vicinity ; some schools
and colleges make arrangements with
cinemas to give special shows for schol-
ars on certain days.
F. C. Gunning, assistant director of
the Sid Olcott Company, starring Valen-
tine Grant and releasing its pictures
through Warner's Features, who has
been abroad with the company and is
now in Ireland supervising the erection
of a studio at Beaufort, County Kerry,
for the production of new pictures with
Irish backgrounds, has been observing
the British motion picture field and
comparing it with conditions in
America.
Mr. Gunning has embodied his views
in terse form and forwarded them to
The Motion Picture News for the
benefit of exhibitors and manufacturers
in this country. He says :
Feature Market Unsettled
"There is a decided difference of
opinion to be found in England as to
the future of the feature. The situation
is not unlike that in New York at the
present time. On one side, you will
find men who say that the public is
just becoming accustomed to the large
features and will ask for them soon,
while on the other hand, you find the
man who says they will never have big
five and six reel features in England
and the continent.
"One thing is certain. At the pres-
ent time the actual buyer insists on
subjects of 3,500 feet or less, and when
a man says he has a bigger production
than that he has great difficulty in get-
ting the 'viewers' to even look at it.
Several Americans with long features
have run against that snag very re-
cently. The common talk over on this
side is that the European manufacturers
who are producing unusually long fea-
tures are making them for the American
market principally.
Cut Padding in Features
"In one way, the London buyer does
things better than the average Ameri-
can distributer when handling big sub-
jects. He uses the scissors relentlessly
on the padded feature. As one promi-
nent buyer remarked, 'A feature is good
over here in any reasonable length if
it is a feature of quality and not
padded.'
"Just now there are a number of
'buyers' who are opening branches for
the handling of 'exclusives,' which is
the same as an American state right
exchange. This system is comparatively
new over here and seems to be increas-
ing very rapidly.
Lithos Inferior to American
''On the whole, the lithographs seen
at the average London house are de-
cidedly inferior to those seen in
America, and there is quite an exten-
sive use in consequence of American
posters with the necessary crosslining
to cover changes in length or title. In
most of the theatres American subjects
seem to be featured over all others.
'Friend Levine, the live little pub-
licity man of the Universal over here,
has been engineering a trip over Eng-
land of a chorus girl dressed as 'Lu-
cille Love.' She wears a mask all the
time and is introduced as the heroine of
the Universal series. It is also an-
nounced that she is 'looking for a hus-
band'— Grace Cunar'^_ please write — but,
anyway, the big U is certainly getting a
lot of publicity from the idea. The trip
is being made with a camera man in a
big touring car and crowds meet the
parl^ at every village and town.
Topical Views in London
'London is certainly a great field for
the topical news film man. There are
several dailies issued and it seems that
there is some big event scheduled for
every day. Either the King and Queen
are doing something in the way of a
celebration, or a visit to a factory, or
there is a sporting event. Practically
all of the theatres run topicals on every
program. It must be considered, how-
ever, that in England none of the
(Continued on page 58)
THE MOTION PICTURE NEWS
35
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EDITOR'S NOTE.— It is the desire of "The Motion Picture News" to include under this heading
novel advertising ideas, successful schemes in the management, decoration and equipment of the the-
atre— everjrthing, in fact, done by the exhibitor to stimulate his trade. We invite every exhibitor to
write us about any new enterprise he has; also to come to us for advice or information along any line.
Address: Editor, "The Motion Picture Nev^s," 220 West Forty-second Street, New York City.
B
A WEATliEK-T?KOOF HOUSE
Y means of motor-operated roof
leaves, the Princess Theatre, 'Mer-
iden. ^^liss.. can be quick]}- converted
into an open-air auditorium, or at the
approach of a sudden shower the cov-
ering can be almost instantly rolled
back into place -while the performance
goes on uninterruptedly, according to
the "Electrical World."
The opening in the roof is equipped
with movable leaves which travel on
small rails and are operated bj- cables
passing over a double drum, gear-
driven by a 3-hp. motor. The two
closed cable loops are wrapped on the
drum in opposite directions and each
operates one leaf. The control rope,
which moves simultaneously with the
main leaves, has dogs mounted at the
limits of its travel.
These dogs operate a reversing
switch, which stops the motor and
connects it ready for starting in the
opposite direction. About one min-
ute is required to open or close the
roof, moving both leaves through
their entire travel.
The construction of the joints about
the opening is such that the roof is
thoroughly weather-proof. ]\Iotor,
gears and switches are housed in roof
boxes. The proprietor of the show-
house is well pleased with the inno-
vation, which affords him all the ad-
vantage of an open-air theatre with
protection during inclement weather.
PREPARING THE WAY FOR
A FEATURE
MANAGER AL SARDINO, of the
Savoy Theatre, Syracuse, N. Y.,
is working up interest in the coming
Universal series, "The Trey O* Hearts,"
in a novel manner.
On everj^ one of the velvet curtains
in the foyer and rear of the theatres
a common playing card, the Trey of
Hearts, is fastened. Frequentlj^ a
slide reproduction of the Trey of
Hearts is flashed upon the screen and
the result has been wonderful.
Fully a hundred people a day stop
at the door on the way going out and
inquire as to the meaning of this
strange proceeding. The doorman
has been fully posted and gladly tells
of the coming series.
ot
HE TOOK THE HINT
MANAGER JACK BRESLIN,
the Crescent Theatre, Syracuse, N.
Y., has been reading The Motion Pic-
ture News. He admits that he gathered
a novel advertising idea from the article
appearing in a recent issue showing how
the Strand, in Buffalo, boosted "Brew-
ster's Millions."
He secured fifty money bags from a
local bank and on each bag appeared in
red ink, "Bag contains $ — .'" These bags
were hung around the entire border of
the marquee of the theatre and no men-
tion was made of what they stood for.
For the past week everybody has
stopped and asked questions, and the
congenial Jack very enthusiastically
talked and explained about the five-reel
Melies production, "The Curse of
Greed," which the theatre is showing
for the first three days of this week.
Curiosity and interest were awakened
in this manner.
FREE COUPONS GET CROWDS
A METHOD successfully used by
Harry Billings, who is running
pictures at the ^Majestic Theatre, the
Orpheum circuit house in ]\Iilwau-
kee, Wis., during the summer, to fill
his house and at the same time gain
for him considerable free advertising
in the news columns, has been hold-
ing theatre parties at his house.
The "Free Press" runs a coupon
on Sunday, entitling the holder to
free admission at the ^Majestic The-
atre on one of the first five days of
the week. The paper naturally fea-
tures the theatre party very heavily,
both on the da}"- preceding the issu-
ing of the coupon and the five days
on which the party is held.
Not only does the theatre reap the
benefit of much free advertising that
could not be secured in any other
way, but it brings to the theatre many
people who would not be attracted
to the house by the usual advertising
methods; and on top of this the house
is kept filled, on even the hottest af-
ternoons. Naturally this causes all
sorts of comment from the picture
fans, who never stop to consider the
reason that the house is filled, but,
like sheep, go where the crowd goes.
KEEPING COOL AT 100^ IN THE
SHADE
THE problem of keeping a theatre
cool with the thermometer over
the 100 mark has been successfully
solved by Manager H. D. Bowers, of
the sew jMajestic, at Jackson, Miss.
Under the floor of the theatre is a
concrete basement which is kept
flooded with water to a depth of eight
or ten inches. In this water two tons
of ice are placed daily, the first 1,000
pounds at 1:30 o'clock in the after-
noon and the second 1,000 pounds at
5:30 p. m. In the rear of the build-
ing is a monster fan. This fan is
directed on the cooled water, and
keeps the fresh, cold air stirring con-
tinuously, the air coming up through
ventilators in the flooring.
AVhile his house has been built
especially adapted to such an arrange-
ment, Mr. Bowers thinks the plan of
keeping the theatre cool could be
adopted more or less successfully by
nearly every photoplay house.
While costing him a bit for ice, Mr.
Bowers finds that money spent in this
manner in keeping the house cool
comes back multiplied many times.
The New Majestic has been com-
fortabl}' filled in the afternoons and
crowded nearlj' every night during
the month of June, when all weather
records of Mississippi were smashed,
the thermometer for a good part of
the month ranging between 100 and
103 in the shade.
FRESH AIR PUBLICITY
Sam E. ^Miller, proprietor of the
Lyric motion picture theatre at Sum-
ter, S. C, is calling the attention of
people of that town to facilities which
he has installed for insuring an abund-
ant supply of pure, fresh air in the
theatre at all times. He has installed
a suction fan, run b}- a ten horse
power electric motor, in the rear.
WHY NOT DO LIKEWISE?
r\NAGER EMMETT CORNELL,
of the Eckel Theatre, Syracuse, N.
Y., is fixing up a private exhibition
room, where he can look over feature
offerings at his leisure without inter-
fering with the regular show or remain-
ing at the theatre until midnight
36
THE MOTION PICTURE NEWS
'Publicity by Pa^e^s
By Charles B. Taylor
It's Advertising that is Bought and Paid For, "Needless to Say, hut the Scale on which this
Buffalo I^anager Has Gone Into "Newspaper Advertising is Astonishing
Buffalonians, and Bringing Him Business
ABOUT two months ago the Buf-
falo "News," recognizing the
widespread popularity which the
motion picture was enjoying, inaugu-
rated a four-page film drama section
for the Sunday edition. The first
number met with instantaneous fa-
vor, and after receiving many letters
commending the innovation, the pa-
per decided to make this a perma-
nent feature.
On the front page of the first issue
appeared the first of the "Dolly of
the Dailies" stories, starring Mary
Fuller. The scenario was furnished
by the publicity department of the
Edison company, and an arrangement
was made with several local school
teachers to novelize the scenario by
Acton Davies.
This proved a great success, and
every other week an installment has
appeared, written by some local in-
structor. Manager Harold Edel, of
the Strand Theatre, Buffalo, saw an
opportunity for some unique advertis-
ing. So he arranged to show the "Dolly
of the Dailies" stories simultaneously
with the story Of the "Sunday News."
An announcement of this arrange-
ment was displayed on slides in his
theatre and a contract made with the
publication for space at the bottom
of page 2 for a large ad every other
week, as long as the "Dolly" films
were issued, telling readers to see the
story in motion picture form at the
Strand.
OF course there are a few in Buf-
falo who may not read this par-
ticular newspaper, so Manager Edel
had eight to ten thousand motion pic-
ture sections sent to the Strand, and
the ushers gave them out to the pa-
trons as they left the theatre.
At the same time, a display slide
was thrown on the screen, reading as
follows: "Are you reading the 'Dolly
of the Dailies' stories now running
serially in the Buffalo "Sunday News,"
written by leading Buffalo school
teachers? Get a copy from the usher
as you leave the theatre."
This was all very fine, but some-
how Manager Edel got to thinking,
"What are they going to use on the
Sundays intervening between 'Dolly
of the Dailies'? I wonder if I could
not do the same thing with my big
features as I am doing with 'Dolly'?"
There was a consultation with the
press representative, and it was
planned to make arrangements for the
front page for fifty-two Sundays.
The arrangements terminated suc-
cessfully with the result that Man-
ager Edel has the front page indefin-
itely. This is the only instance in the
entire country where a motion picture
theatre gets a whole front page with
a carry-over on page 3.
It is certainly an "unusual" stunt.
As the paper is published on Sunday
and the features usually play at the
Strand for four days following its
publication, its value is self-evident.
Of course Manager Edel uses a
larger advertisement on his regular
features than on Dolly. On the Dolly
serials he uses sixteen inches, and on
his features twenty-four inches, across
the entire bottom of the page.
EACH page is artistically laid out,
and the story is written by the
press representative. It gives a com-
prehensive review of the coming film
as well as the story in brief, all of
which is fully illustrated with scenes
from the film.
This may give many wide-awake
managers throughout the country an
idea, capable of development into
something similar to the above in ad-
vertising.
Many papers throughout the coun-
try are using one or two pages of
motion picture news, and with the
growing popularity of the motion pic-
ture and the consequent growth of
this kind of advertising, these sec-
tions will probably be enlarged.
In the case of the Buffalo "Sunday
News" the motion picture section has
been the means of greatly increasing
the circulation as well as the adver-
tising. One solid page is always taken
up with advertising. Exhibitors are
fighting for space, and there are ru-
mors in the air of publishing an eight-
page section, if the advertising war-
rants the expansion.
Of course, the first man that comes
is the first man served. This was the
case with Manager Edel. He saw the
opportunity and took advantage of it.
The result made many local man-
agers open their eyes. Try the plan
in your city.
As Manager Edel says in comment-
ing on the plan: "My patrons have
approved quite enthusiastically of it
to me at times. After reading these
articles they are better acquainted
with what they are going to see, and
thus appreciate it far more than if
they came in and viewed the picture,
knowing nothing of the story."
Do you get an inspiration from this,
exhibitors? That is what the tale is
for.
Get busy!
Itala Wins Cabiria Injunction Suit
Brodkin's Action to Stop Picture's Exhibition in New York and Northern
New Jersey Falls Through — The Court's Decision.
JUSTICE Greenbaum in the Su-
preme Court, special term, in New
York City, recently denied Morris
Brodkin's motion for an injunction to
prohibit the exhibition of the motion
picture "Cabiria" within the states of
New York and northern New Jersey.
The motion was made in an action
ill which Morris Brodkin is plaintiff,
and Harry R. Raver, Carlo Scia-
mengo and Itala Film Company, of
America, are defendants. Messrs.
Graham and Stevenson were attor-
neys for defendants, and Louis Wer-
ner was attorney for plaintiff.
The decision of the Court in part is
as follows:
"The contention of the defendants
is strongly fortified by numerous affi-
davits of persons of extensive experi-
ence in the motion picture business
and by the character of the business
conducted by the plaintiff at the time
that the contract was entered into.
The plaintiff admits that 'the compo-
sition "Cabiria" is one of the most
expensive and remarkable composi-
tions for motion pictures ever pro-
duced.'
"It is thus fairly arguable that such
a praduction was not intended by the
parties to come within the designa-
tion of 'regular releases.' Indeed,
no force can be given to such words
if it were held to include such a pre-
sentation as 'Cabiria' is admitted to
be. Without intending by the fore-
going to indicate any view upon the
ultimate merits of the controversy, I
am of opinion that upon the papers
presented, the right of the plaintiff
to the relief sought is not sufficiently
clear to justify the granting of an
injunction."
THE MOTION PICTURE NEWS 37
I The E^xhibitors' rorum |
THE MOTION PICTURE NEWS assumes no responsibility for any opinion or assertion made in the columns
below, nor does the publication of a letter mean that the statements it contains are endorsed by the NEWS. All
letters must be signed. No attention will be paid to anonymous commxmications.
The Inauguration of the
New Era
FOLLOWING the amalgamation
of the International Motion Pic-
ture Association and the ^Motion
Picture Exhibitors League of America
at the Dayton Convention, the new
joint executive committee, elected to
represent the reunited exhibitors, has
sent this letter to all exhibitors of
Cleveland.
The letter speaks for itself. Its
contents should be taken to heart and
their significance realized by every ex-
hibitor from Elaine to California. The
spirit that is invoked in this letter
should be manifested by exhibitors
everywhere. "The King is dead!
Long live the King!"
"An Injury to One Is the Concern of
All"
Cleveland Photoplay Exhibitors
Board of Trade
Secretary's Office : 725 Columbia Bldg.
Cleveland, Ohio.
July 15, 1914.
Dear Fellow-Exhibitor:
This is to notify you that there is
now only one exhibitors' organization
in America. We have again merged
our Association with the old original
parent body, the Motion Picture Ex-
hibitors League of America.
This was done at the recent Daj'ton
Convention, held July 6 to 11, 1914.
Our executive officers, chosen at the
International Convention in New York
City, July 8 to 13, 1914, were given
full power to make the terms of amal-
gamation.
The following representatives were
chosen to act, and have recommended
the merger:
Sam H. Trigger, New York, chair-
man of committee; C. H. Phillips,
president of the International M. P.
Association, ^Milwaukee. Wis.; Judge
Tugwell, vice-president. Los Angeles,
Cal.; William J. Sweenej^, treasurer,
Chicago, 111.; F. J. Rembusch, Shelby-
ville. Ind. ; F. J. Herrington, Pitts-
burgh, Pa.; Thomas Furniss, Duluth,
!Minn.; Sam Bullock, Cleveland, O.,
secretary of committee.
All dissension is now done away
with.
The cause of our previous dissen-
sion has been removed.
There is no longer anj"- reason for
remaining independent or unattached.
We all rejoin the ]\Iotion Picture
Exhibitors League of America with-
out payment of back dues or initia»
tion fees.
Don't fail to attend our next meet'
ing Wednesdaj', ]n\y 22, at 11 a. m.,
and register under the old banner.
No exhibitor can afford to stay
outside the ranks now.
'Sir. ^1. A. Pearce, of Baltimore,
the newly elected national president
of the Motion Picture Exhibitors
League of America, is a practical ex-
hibitor, a pronounced anti-censor-ite,
and a gentleman in whom our repre-
sentatives have the greatest confi-
dence.
The International ^\Iotion Picture
Association automatically passed out
of existence hy the action of the above
eight executive board members.
(Signed) Sam Bullock,
2\lember of National Executive Board,
International ]\Iotion Picture
Association.
An Exhihitor''s Generosity
IX a letter recently received from a
film exchange in the western part
of the Dominion, an instance is re-
corded of managerial generosity to-
ward a worthy cause reminiscent of
the traditions of the old line "legiti-
mate" theatrical men, whose hands
were alwaj's in their pockets for the
purpose of giving aid to the unfor-
tunate.
The Famous Players Film Service of
Canada
Calgary, July 8.
Editor. The Motiox Picture News,
New York City.
Dear Sir: — We would like to give
you an instance of the generosity and
good fellowship of Western exhibi-
tors.
Some time ago there was an acci-
dent at the Hillcrest Mine, at Hill-
crest, Alberta. In this accident 197
miners were killed. These miners
were, for the most part, heads of
large families. The whole country
was bowed in grief, and substantial
tokens of sympathy were sent bj- the
whole country-.
IMr. Cj-ril Beaumont, manager of
the Rex Theatre. Coleman, Alberta,
arranged with ourselves for the
Famous Plaj'ers production "Monte
Cristo." He raised his price to
tv.-entj'-five cents for these perform-
ances only, and he ran this film two
days. He played to capacity business,
turning the gross proceeds over to a
committee who used this for the alle-
viation of the suffering widows and
orphans. The committee in charge
of the distribution of the funds gave
]\lr. Beaumont a vote of thanks. Mr.
Beaumont feels well repaid for the
trouble and expense, considering the
gladness he put in the homes of the
suffering widows and orphans.
The Famous Plaj-ers Film Service,
with the head office in Calgary, also
showed their generositj^ in giving
Mr. Beaumont advertising free from
charge.
Trusting this item may be of some
use to you, we are
Yours very truly.
The Famous Plaj^ers Film Service,
H. J. Allex, ^lanager.
A Protest Against Padding
THE following letter not only ex-
presses the individual opinion of
the writer, but it reflects the prevail-
ing sentiment of the public in Roches-
ter, N. Y., a motion picture center
whose attitude is tj^pical of the feeling
in man}' communities.
Manufacturers will be interested to
learn what the average picture fan in
such a representative city thinks of
films whose subjects might be treated
with more condensation.
Rochester, N. Y.. July 23.
Editor, The Motion Picture News,
New York City.
Dear Sir: — Are manufacturers of
films putting too much padding in
their pictures these days, in the effort
to obtain extra reel features?
To the casual observer it would
appear that many a story that now
requires two and three reels to tell,
could have been told to much better
advantage in one.
Like the successful short story, the
film story must be concise, and to the
point, and with as few breaks as
possible. Since the craze for extra
reel pictures has come in, we have
seen many reels that are positively
tiresome, because of the senseless
repetition of scenes absolutely un-
necessary in telling the story.
If folks feel tired after seeing a
motion picture, it is a sure sign that
the plot has gone too much into de-
tail, and that too much not relevant
to the stor\' has been shown.
THE MOTION PICTURE NEWS
; "Local Color" Galore in "The Call of the North"
38
Of course one of the big advantage
of the motion picture over dramatii
presentations is that much more de-
tail, and much more action, may be
shown on the film than on the stage,
but that is no sign that repetition of
the same scene time after time is
needed. Once an audience has seen
one of the scenes of a play, it should
be shown again only when some ac-
tion takes place that will forward
the stor3-, and bring it nearer its
climax.
It is a point which manufacturers
and producers would do well to
ponder. Do not try to make a one-
reel story do for a three-reel picture.
Every reel should have plenty of
"meat" in it.
Very truly yours.
Up- State.
WILL OPERATE BOTH HOUSES
Special to The Motion Picture News
Cleveland, O., July 83.
Samuel A' Morris, owner of the
Home Theatre, Superior avenue and
East 105th street, announces that he
is to continue that house, although
taking over the management of the
new Kohl Theatre on East 105th
street, near his own location. The
announcement was made several
days ago that the building now occu-
pied by the Home Theatre would be
remodeled for other purposes. The
published announcement of this ru-
mor caused Mr. Morris to ask The
News correspondent to give publicity
to his denial.
Mr. Morris confirms the report that
he and L. H. Wilk have taken a lease
for a term of years of the new theatre
being built by Mr. Kohl on East
105th street. Mr. Morris will give
some of his time to the new play-
house but he will continue the Home,
which has been one pf the most suc-
cessful picture theatres in Cleveland
since he took over its management
several years ago.
DON'T LIKE FREE PICTURES
Special to The Motion Picture News
Rochester, N. Y., July 33.
Rochester has a free motion picture
show this week. A photodrama of
"Creation" is being shown at Fitz-
hugh Hall twice daily, the enterprise
being financed by the International
Bible Students' Association. Two
performances are given at 3 and 8
p. m.
The Bible students are showing the
pictures to curb the tendency which
they see toward skepticism and infi-
delity. Recognizing the power of
motion pictures to mould public
opinion, the students decided to try
to do some good by showing these
pictures. So far the free pictures
have not attracted large crowds, even
though they are being given free.
WHEN "The Call of the North,"
which will be released by the
Jesse L. Lasky Feature Play Com-
pany, August 10, went into rehearsals,
Stuart Edward White, author of "Con-
juror's House," from which the play
was taken, spent four weeks in Canada,
engaging Indians and various north-
ern woods types. Fifteen Big Tiger
Indians were secured. A certain type
of canoe peculiar to the Tiger Tribe
Indians, was located at Ahitiba, Can-
ada, far north of Winnipeg. This, the
Indians and a number of spruce trees
were transported to Hollywood, Cal.,
where the first stages of the photo-
play were set.
A huge oil painting of Lord Strath-
coma, pioneer hunter and trapper and
an important official of the Hudson
Bay Trading Company, was obtained
at Toronto from P. L. MacFarlane,
government gold inspector for the
Dominion government. This paint-
ing was reproduced and is displayed
throughout the photoplay.
Twenty Silver Fox and eighteen
Black Fox furs, the property of Carl
Fisher, the multi-millionaire light and
power man of Los Angeles, grace the
interior of the Hudson Bay Post at
"Conjuror's House," where the latter
scenes are staged. The company
traveled to Moose Factory, Canada,
for the final score of scenes.
S. L. Rothapfel, of the Strand The-
atre, New York, who has booked "The
Call of the North" for week begin-
ning August 10, says it is one of the
most finished productions he has ever
witnessed, and contemplates giving a
special performance for the Explorers
Club, the Arctic Club, Camp Fire
Club and other outdoor organizations.
The final four reels of this five-
part play are exteriors, two of which
were taken at an elevation of 8,800
feet above sea level.
New Los Angeles Theatre Opens in August
Los Angeles, July 21.
THE Empire, with a seating capac-
ity of 850, located at the corner
of Pico and Hoover streets, in a choice
residential neighborhood, is the new
theatre of the Columbia Amusement
Company, which will be opened
about August 1.
S. H. Freedlander is president and
general manager of the company, and
will personally manage this tlieat/e.
It is the intention of the coinpaiiy to
make this the finest theatre west of
Chicago, for its size. Two thousand
lights are being placed on the front,
and the only Wurlitzer Hope-Jones
Unit Orchestra to come to the west
coast will be installed soon.
Multiple reel feature films will be
used entirely and, the house being
located on two excellent boulevards,
it is believed a big patronage from
auto parties can be secured.
The Columbia Company have plans
for theatres in nearby cities, and one
is now being built at Pomona.
THE MOTION PICTURE NEWS
39
TrddeMdrkj" Paienij"
Conducted By
H . SCHOENBAUM
All inquiries pertaining to this department will be answered by Mr. Schoenbaum, either directly or through the
columns of The Motion Picture News. — Editor.
Address "Patent Editor," The Motion Picture News, New York City.
Latest
PATENT AND TRADE-MARK
'News
Patents and Trade-Marks Registered
or Allowed Recently:
United States: Patents
1,102,237. Films. Emile Bronnert.
1,102,261. ^Moving Picture Camera.
J. A. Golden.
1,102,595. Composite Dramatic Pro-
duction. H. Knight.
1,102,767. Kinetoscope Sliutter-Set-
ting Device. Jean A. Le Roy.
1,102,878. Colored Kinematographic
Film. Silvio Cocanari.
1,102,933. Moving Picture Machine.
J. E. Leonard.
1,102,988. Moving Picture Machine.
John E. Leonard.
Great Britain: Patents
6,035. Cellulose Ethers. L. Lilien-
feld.
6.061. Color Kinematography. Tiv-
erton.
6,121. Photography. G. F. Prout.
6,328. Lenses. C. Zeiss.
France: Patents
470,384. Films. Fabriek van Chem-
ische Producten.
470,244. Color Cinematography. L.
Eoudreaux and L. Semat.
470,267. Films. La Cellophane.
470.379. Shutter. W. E. Dunmore.
France: Trade-Marks
156,738. "Fantasio" Films and Ap-
paratus. G. Levy.
23,500. "Nordisk Film Co " Films
and Apparatus.
Belgium: Patents
265,775. Safety Device. A. Mallet.
265,825. Color Cinematography. R.
G. Bradshaw and J. C. Lyell.
265,721. Booths. R. Hinke.
265,715. Printers. H. M. Pilkington.
Trade Notes
Curious Trade-Marks Issued in Ger-
many
The German manufacturers special-
ize in words for trade-marks which
will, no doubt, cause confusion. Thus
the Ica Aktiengesellschaft of Dres-
den obtained protection for the word
"Monopol," and the Maltheser mas-
chinenbau of Berlin has simply mon-
opolized the two letters M.IM.
An Interesting Invention
The United States Patent 1,102,767,
recently issued, seems to cover a most
interesting idea. Contrary to the
greater number of inventions, which
necessitate more or less modifications
of the machines to which they are ap-
plied, the device covered by the pat-
ent in question is adjustable to any
existing machine using a shutter in
front of the lens. There is no doubt
that the invention will also be applied
to cameras.
Owing to its simplicity, it is possi-
ble that the device will soon be
adopted by all those who are anxious
to make motion pictures look as nat-
ural as life.
Rome Threatens Cinematography
At a recent meeting of the Vatican,
motion pictures were discussed. Cer-
tain members of the Holy Congrega-
tion suggested that films be consid-
ered similar to other publications.
The question has been submitted to
the Pope for a deci.sion.
Parisian Theatre Closes for Summer
The "Hippodrome Gaumont-Pal-
ace" of Paris closed for the summer
on July 8. The house was packed the
last evening and the profits of the
show were distributed among the em-
ployees. One of the films of the pro-
gram was "Quo Vadis?"
American Owns Two Paris Theatres
The two Parisian motion picture
theatres, "Victoria Cinema'' and
"Alexandra Cinema," will be under
the management of Fernand Akoun,
brother of the owner of the Parisian
Luna.
Help for Exhibitors
In order to encourage the exhib-
itor to wait for better times, Gaumont
has issued in France a series of films
which are rented at reduced rates.
The funny part of it is that Gaumont
has never been, and will probably
never be, the cause of the present sit-
uation, and that the films actually
rented at reduced prices are just as
interesting as the films heretofore fur-
nished. Who will first follow the ex-
ample given on the other side of the
ocean?
Paris Convention and Exposition
According to a letter recently sent
to this department, there is some-
thing going on in Paris in favor of a
cinematographic exposition and con-
vention. The project has not yet
passed the talking stage, but there is
no doubt that we shall have a sur-
prise.
Germany and Non-Flam
The German officials are just now
investigating, and people who know
say that shortly non-flam will have
to be used exclusively.
1913 a Bad Year
The "Projektions A. G. Union," the
well-known German association, has
not paid any dividend for 1913, while
in 1912 the shareholders received
twenty per cent. The facts explain
themselves, if we consider that the
profits of the company amounted to
206,000 marks in 1912, while those of
last year dropped to 12,400 marks.
Austrian Exhibitors at Work
The managers of Austrian motion
picture theatres have decided to in-
crease admission prices on the first
of September next.
Bad Business in Switzerland
The "Elektrische Lichtbiihne A. G."
of Zurich, which in 1911 and 1912
paid 15 per cent dividend, could not
pay any this year, and had to reduce
the capital of the company from 900,-
000 to 180,000 francs.
Calcutta and Bombay Differ in Taste
According to the "Cinema" of
Paris, the natives of Bombay, India,
have a preference for serious and ed-
ucational films, while Calcutta peo-
ple only like comical and farce scenes.
40
THE MOTION PICTURE NEWS
Christie Uses World's Fair Grounds for Setting
AL CHRISTIE, with his Nestor
Comedy Company, recently went
to the World's Fair Grounds, San
Diego, Cal. Through the medium of
the pictorial weeklies, the public has
been somewhat acquainted with the
comedy which will be released short-
ly by the Universal as "Maggie's
Honest Lover."
The story of the comedy itself will
be preceded by a panoramic view of
the Exposition Grounds and San
AL E. CHRISTIE DIRECTING A SCENE IN THE FAIR GROUNDS AT SAN BIEGO
TWO WEST VIRGINIA
THEATRES
Bellaire, W. Va., is to have a new
motion picture theatre, located in the
building formerly occupied by the
Christian Church, recently purchased
by the Watson Paint & Glass Com-
pany, for transformation into a busi-
ness block and theatre.
It will be managed by J. W. Heath-
erington, one of the oldest citizens in
Bellaire, who is familiar with the
wants of motion picture theatre pa-
trons.
The management has asked that
citizens select a name for the theatre.
All may enter the contest, and an ex-
pensive prize will be given the one
who submits the name which is ac-
cepted.
A new and up-to-date motion pic-
ture theatre will soon be started in
Tiltonville, a town near Bellaire.
The house will be managed by one
who is familiar with the amusements
the people of that town and the sur-
rounding villages want.
MUTUAL WILL RELEASE
ANIMAL PICTURE
The Domino Company will release
a two-reel drama, "The Romance of
the Sawdust Ring," August 13, the
first wild animal picture ever released
on the Mutual program.
The original script of this photo-
play called for a five-reel feature, but
Thos. H. Ince, managing director of
the Domino Company, took only the
meat of the script, and "boiled it
down" into a really powerful two-
part picture.
RAISE ICE FUNDS IN PICTURE
THEATRE
Special to The Motion Picture News.
Trenton, N. J., July 23.
The Venetian Garden's Open-Air
Theatre, at Washington and Ander-
son streets, is being used for religious
purposes in order to raise funds for
the Free Ice Fund, conducted each
year by the Trenton Evening "Times,"
the afternoon paper of Trenton, for
the poor of the city. Henry D. Kehr,
Jr., proprietor of the theatre, has
arranged for a number of religious
views, which will be thrown upon the
screen at each Sunday evening per-
formance for several weeks to come.
The pictures will be shown in the
very near future.
The Rev. S. Norris Craven, as-
sistant rector of Trinity Episcopal
Church, the fashionable house of
worship of that denomination in this
city, will be the speaker, and John
O. Gretton, contractor and member
of the Mercer County Board of Free-
holders, will be the soloist.
progress made on the grounds and
buildings, but up to a week or so ago,
no manufacturer had availed himself
of the use of the site as a setting for
a photoplay.
The Fair Grounds as they are now
and the unfinished buildings were
used as a background for a comedy
by his company, headed by Miss Vic-
toria Forde, Edward Lyons and Lee
Moran. On the train for San Diego
Mr. Christie conceived and wrote a
Special to The Motion Picture News.
Milwaukee, Wis., July 22.
The Educational Photofilm Com-
pany is the name of a new concern
which has been recently organized in
this city to handle educational films
exclusively and to supply schools,
churches, societies, etc., with films and
machines.
It is announced that the company
will for the present confine itself ex-
clusively to Michigan and Wisconsin.
The company has secured offices in
the Merrill Building, and has the
agency for the Kineclair, the Eclair
Film Company's new machine, in the
two states.
The backers of the new company
are very optimistic about the future
Diego, taken from the tower of the
California State Building.
The production of the comedy took
four days in all. Finishing, the com-
pany returned on boat to San Fran-
cisco. Scenes were developed and
printed at the Universal Hollywood
studios, Los Angeles, and the sam-
ple negative was forwarded immedi-
ately to the New York home offices,
where it was projected in the com-
pany's private* projection room.
and say that all indications point to
wonderful business in this new field.
Their greatest trouble, however, at
the present, is to secure a satisfactory
supply of real educational subjects.
1,400-SEAT AIRDOME OPENS
Special to The Motion Picture News
Trenton, N. J., July 23.
An airdome, with a seating capacity
of 1,400, opened last week on South
Montgomery street, near State and
just around the corner from the State
Street Theatre, the largest motion
picture and vaudeville theatre tn the
city. S. M. Shelton, of Bordentown,
experienced in the motion picture
business, is the proprietor. The ad-
mission fee will be five cents.
Educational Firm Formed in Milwaukee
THE MOTION PICTURE NEWS 41
Directory of New Theatres
EDITOR'S NOTE. — The information contained in the "Directory of New Theatres" is gathered by
the field representatives of "The Motion Picture News" and the facts and figures in each instance have
been verified by them and are authentic. They may be relied upon by members of the trade.
$150,000 THEATRE FOR DETROIT
THE new Majestic Theatre, to be
erected on Woodward avenue,
between Willis and Alexandrine ave-
nues, in Detroit, Mich., at a cost of
over $150,000, will be one of the lar-
gest ground-floor theatres in the
world, it is said.
The new theatre will present high-
class vaudeville and exclusive feature
photoplays, the pictures being
changed every day. Arrangements
have already been concluded for the
presentation of various motion pic-
ture classics, immediately after their
production. Detailed announcements
of the program will be made at a
later date.
The building will be two stories in
height and will be constructed of steel
and terra-cotta.
There will be no balconies, but the
orchestra floor will have a seating
capacity of 1,850. Thirty auto boxes,
seating 230, will bring the capacity of
the house well over the two thousand
mark. In addition to the seating ca-
pacity, the lobby will hold 800 per-
sons.
The theatre will be equipped with
a large stage that will make possible
the presentation of elaborate spectac-
ular productions. There will be 18
star dressing-rooms. In the rear there
will be an electrical fountain with
musical attachment. This fountain,
together with an orchestra of twenty
pieces and a $10,000 pipe organ, will
complete the musical features of the
new playhouse.
The new theatre will have rest-
rooms and retiring-rooms with at-
tendants in charge. Male ushers will
be employed. A score of exits will
make it possible to empty the entire
house m less than two ipinutes. The
washed-air system of ventilation, with
some new improvements, will be in-
stalled. The indirect system of light-
ing will be used, and the chandeliers
will be fitted with prism glass pend-
ants.
Circling the building there will be
an elaborate arrangement of shrub-
bery and boulevard lights.
The officers are: President, A. Ar-
thur Caille; vice-president, Frank W.
Westbrook; secretary and general
manager, Harry Goldstein.
$63,000 MEMPHIS HOUSE
A CONTRACT for the constr.uc-
tion of a modern motion picture
theatre on a site just south of the
Hotel Gayoso, Memphis, Tenn., was
recently awarded by Hanker & Cairns,
architects, to the James Alexander
Construction Company. The theatre
will cost $63,000, and will be the finest
in the South.
The theatre will be leased for a
period of ten years to the Majestic
Amusement Company, which oper-
ates a chain of motion picture houses
on Main street. It will be called the
Majestic, but its number has not been
determined.
The lower floor and balcony will
have a combined seating capacity of
1,100. Boxes will be built around the
face of the balcony and at each side
of the stage. The theatre will have
an indirect lighting system and will
be equipped with heating and cooling
plants. In summer time the entire
north side will be open.
A large lobby will be provided i.nd
a glass marquee will extend over the
sidewalk in front. The offices of the
Majestic Amusement Company will
be located on the second floor of the
theatre.
$200,000 OGDEN THEATRE
Accepting the bid of William A.
Larkins at $76,805, the directors of the
Alhambra Theatrical Company at Og-
den, Utah, have awarded the general
contract for the new Alhambra mo-
tion picture theatre to be built on
Hudson avenue. This bid includes
only the concrete and brick work, the
contracts for the structural steel,
plumbing and heating, decorating and
furnishing to be awarded separately.
It is expected that the total cost of
the new theatre will exceed $200,000
NEW EVANSVILLE HOUSE
Dr. Edward Cluthe, owner of the
big salt pool at Evansville, Ind., is
building a motion picture theatre that
will be as large as any in the city,
devoted exclusively to motion pic-
tures.
The theatre will be equipped with
a smoking gallery for men, a nursery
for babies with attendants to care for
them, a lobby furnished like a hotel,
and other features to appeal to picture
devotees.
NEW MILWAUKEE THEATRE IN
FALL
A $20,000 photoplay house, seating
1,200, and one of the largest of the
outskirt houses, is now in the course
of erection at the corner of Ninth
street and Lincoln avenue, in Mil-
waukee, Wis. The house, which is to
be known as the Koscioszko, is being
erected and will be managed by Jos-
eph Schwartz.
It is expected that the theatre will
open September 1 with a Universal
program. Mr. Schwartz is also mak-
ing extensive improvements on his
Park Theatre, at the corner of Third
and Mitchell streets.
LATEST QUAKER CITY THEATRE
WILL COST $75,000
PLANS are under way for the erec-
tion of a motion picture house on
Chestnut street, Fortieth street, Phil-
adelphia, which will cost $75,000,
This will be the first use of that
section of Chestnut street for other
than residential purposes, the vicinity
having long been known as one of
the most exclusive dwelling sections
of the city.
When the lot was purchased three
years ago it was planned to build an
apartment house, but now it has been
decided to construct instead, one of
the most finely appointed picture
houses in the city.
SEPTEMBER OPENING IN
CANTON, OHIO
The Bockius Realty Company, Can-
ton, Ohio, has in course of construc-
tion on Market avenue. South, a mo-
tion picture theatre which, when com-
pleted, will be one of the largest
playhouses of the kind in northwest-
ern Ohio.
The new theatre will be called the
Valentine. It will be managed by
Ed Bockius, president of the Realty
Company. The house will seat over
900 people. It will be thoroughly
modern and contain a number of new
features not found in other houses in
that section. It will open in Septem-
ber as a film house. The price of ad-
mission will not be under ten cents
and may be more.
42
THE MOTION PICTURE NEWS
Alco Will Form "Big Time" Film Circuit
New Concern Intends to Establish Chain Consisting of One Large The-
atre in Each Town of Over 200,000 Population
STYLE LIKE NEIGHBORHOOD
ARCHITECTURE
The first motion picture theatre to
be erected in the residence district
of La Crosse will be built on Jackson
street, near West avenue, La Crosse,
Wis., for Frank J. McWilliams, man-
ager of the Casino Theatre.
Plans have been completed for a
classy theatre to be constructed at
the rear of the drug store at Jackson
street and West avenue. The house
will have a south frontage, facing the
Jackson street playgrounds.
The building will be built to con-
form to the architecture of the resi-
dence section in which it is to be lo-
cated. It will be set back from the
street, and the front yard will be
adorned with shrubbery and grass
plats.
The theatre will have a seating ca-
pacity of 450. A perfect heating and
ventilating system will be installed.
Only the best class of motion pic-
tures, of the kind which Mr. McWil-
liams has always shown in his thea-
tres, will be displayed in the new
house. Work on the building, it is
understood, will commence shortly.
$40,000 THEATRE IN ST. LOUIS
A THREE-STORY $40,000 motion
picture theatre and office build-
ing is to replace the present three-
story building at 117 North Sixth
street, St. Louis.
The wreckers will start work in
three weeks and the new building
will be ready for occupancy October
15.
The seating capacity of the fire-
proof theatre will be 800 persons.
Re-enforced concrete with brick cur-
tain walls will be used in the general
construction. The front will be
terrfi-cotta, Venetian art and stained
glass in original designs.
An artistically carved monastery
Sienna marble stairway will lead from
the lobby to the smoking balcony
and mezzanine -floor. The interior
wall decorations will be treated with
oil and lead, ornamented in hand-
painted designs in art nouveau style.
The interior woodwork will be
weathered oak.
The lot has a frontage of 2S feet
and a depth of about 140 feet. The
location,- which is one door south of
the "Globe-Democrat" Building, is in
the heart of the hotel and theatre
district. Sixth street, between Olive
and Walnut streets, has inherited
large night crowds through the the-
atres along and just off it.
J. J. Robbins, of the Robbins Fea-
ture Photoplay Company, is now on
a trip to London, where he will ar-
range for a foreign r.elease for the
fiims.
AL LICHTMAN, formerly sales
manager of the Famous Players,
who recently resigned to form a com-
pany of his own, the Alco Film Com-
pany, is about to launch a plan for
facilitating the distribution of pic-
tures.
The method which Mr. Lichtman
intends to inaugurate is to organize
a circuit of the largest picture the-
atres throughout the country, one in
each of the larger cities.
These theatres will book one meri-
torious feature film a week, obtained
from any reputable source, through
the Alco Film Company, for which
the theatre will pay the highest jus-
tified price, in return for which the
Alco Film Company will give these
respective theatres throughout the
country exclusive privileges in their
cities for a certain period. This pol-
icy, according to Mr. Lichtman, will
enable the theatre to charge a higher
price of admission without fear that
after pursuing a complete advertis-
ing campaign for the picture, a com-
peting exhibitor may obtain the same
film within a short time thereafter,
and reap the profits of the other's en-
terprise.
To effect this security, after the
week's run the film will not be shown
Special to The Motion Picture News
Rochester, N. Y., July 23.
THAT conditions in the motion
picture business are all that
could be desired, is the statement of
William L. Sherry, of New York.
He is making a trip through the
state, and he says he finds signs of
prosperity on every hand. The ex-
hibitors are willing to pay more than
ever for their films, in order to get
a better quality, and the increase in
admission prices, which is gradually
becoming effective all over the state,
is regarded by him as another sign
of prosperity.
While in Rochester Mr. Sherry
conferred with J. J. Raymond, man-
ager of the Gordon Theatre, relative
to placing the Paramount service
there. The deal was not closed defi-
nitely, though the Gordon's manager
is favorably disposed toward the
service.
Mr. Sherry is firm in the belief that
the production of features will be
the big end of the film business from
now on. The adaptation of books and
popular stage successes into screen
plays has hit the popular fancy, he
in the city for a term of six months,
during which time the film will play
the smaller towns throughout the
country, distributed from the Alco
exchanges, which will be established
at an early date in the principal cit-
ies of the United States.
This organization promises to dis-
tribute only the highest grade pro-
ductions, and the length of film will
not determine its eligibility, for Mr.
Lichtman believes that the word "fea-
ture" is a misnomer as applied to a
number of films exploited under that
title. A one-reel production, he says,
may have as large a drawing and
pleasing power as the production of
eight reels, and will be so presented
and exploited by the Alco Film Com-
pany.
This plan does not limit itself to
the products of any certain manufac-
turer, but will enable the Alco Com-
pany to obtain its productions from
the markets of the world. In brief,
any corporation or individual who'
has a good production can find a
good market through the Alco Com-
pany. Any exhibitor will be wel-
comed into the organization, pro-
vided he has a theatre seating at least
1,000 people, located in a city of a
population of 200,000 or over.
says, and people are willing to pay
more to see them than the ordinary
single and double reel releases.
Mr. Sherry reports big sales of the
features handled by him, indicating
that the motion picture business is
anything but falling ofif in attend-
ance.
"Everybody predicted that the
summer would witness a big slump
because of the hot weather, but June
was our biggest month," said Mr.
Sherry.
"Prices generally are too low in the
film houses. In New York all the
big theatres charge from twenty-five
tc fiftjT cents, while up. state, where
identically the same pictures are
shown, prices are much lower."
Arthur R. Tucker.
A CANDID COMPLIMENT
The Motion Picture News,
New York City.
Gentlemen : — The News is a
dandy, and brim full of useful in-
formation.
Geo. G. Morgan,
Cecilton, Md.
Sherry Finds Business Good on New York Trip
State Exhibitors, Wanting Quality Films, Pay More for Pictures with-
out Complaint — Public Shows Willingness to Meet Higher
Admission Price
THE MOTION PICTURE XEWS
43
The
Motion Picture News
KOVING PICTTTBE ITEWS FXHIBITORS' TUCES
FuWished Every Week by
EXHIBITORS' TIMES, Inc.
820 West iSnd Street, New York City
Telephone Bryant 7650
CWearo Office 604 Schiller BnlldiBg
WM. A. JOHNSTON President
HZNRY r. SEWALT, Vice-President
E. KENDALL GILLETT SeoreUry
WENTWOETH TTTCKEK Treasurer
WM. A. JOHNSTON Editor
LESLEY MASON Managing Editor
WILLL4.M EESSMAN ANDSEWS Ne-ws Editor
E. M. VANDLVEET Advertising Manager
E. J. HUDSON Circulation Manager
E, KENDALL GILLETT Business Manager
C. J. VEEHALEN Chicago Manager
This publication is orvned and published by Exhibitors' Times, in-
corporated under the latvs of the State of New York. The oihces and
principal place of business are at 220 West i2nd Street, New York City.
The address of the afhcers is the oMce of the publication.
Entered as Second-Class matter at the New York Post-Office.
Enbscription $2.00 per year, postpaid in the tTnited States, Kexioo,
Hawaii, Porto Eico and the Philippine Islands. Canada $3.00,
Foreign $4.00 per year.
ADVEETISING EATES on application.
Copy for next issue must reach us hy Wednesday 11 a. m.
For Eeleases see Pages 74. 76. 78, 80
For Buyers Guide see Page 71
Cuts and copy are received suhject to the ap-
proval of the puhlishers and advertisements are
at inserted absolutely without condition expressed
or implied as to what appears in the text portion
of the paper.
Vol. X August I, 1914 No. 4
The Victories at Dayton
E have received a number of letters, and
directly many friendly criticisms to the fol-
lowing effect :
"Why don't you shout over your victories at
Dayton ?"
It is true that ever}'thing was accomplished at
Dayton for which this publication has steadfastly and
earnestly fought, nameh-:
(1) Amalgamation of the two exhibitors' organiza-
tions,
(2) Action against legalized censorship,
(3) Progress toward the creation of 'a Xational
Trade Board to unify, develop and secure the entire
industry of the motion picture.
[Moreover, it was The Xews which first advocated
these policies editorially and which practically alone
gave them prominent publicity following out, as has
been fully evident, a well-conceived plan to lead each
with all possible force right up to the action of the
two conventions.
^ ^ ^
WE are not overmodest. That truly is not the
function of a publication. It is herewith
promised that The Xews will not miss any op-
portunity- to boom its worth.
But we have not "shouted"' for just good, common-
sensible reasons.
The Xews by no means originated these policies.
Like aU good policies, they originated themselves
out of a necessit)^
All along the prevailing sentiment of the exhibitors,
almost to a man, has been for amalgamation and
against legalized censorship, and all along those
leaders who had at heart, not their own private ends,
but the good of the business have fought energetically
for these ends.
55= ^ ^
A LL that The Xews did, and could do, was to
crystallize and make public this sentiment: we
were in a position to know it, and we believed in it.
The Xews helped.
^^'e have simply lived up to our slogan "the ex-
hibitors' medium of communication with his fellow-
showman"' and so been the mouthpiece of the progres-
sive spirit of the exhibitor body.
The exhibitors and their leaders in convention as-
sembled scored the "■victories."
^ ^ ^ ^
A/TOREGATIR tliis is no time to '"shout"" over
-^'^A amalgamation. It is rather time to zvork for
the new league.
President ]\I. A. Pearce, in an interview in this issue,
takes the broad-gauge view of the future that would be
expected of him.
He says that the future policies of the league and
its work of organization will be shaped by the executive
board, and that this board has his fullest confidence.
The Xews is pleased to subscribe as fully to this
opinion and to lend every effort to aid these gentle-
men in the big and important work before them.
^ ^ ^ ^
\ BIG step was taken at Dayton when the anti-
censorship resolution were passed.
Practically every exhibitor at the convention was
against state censorship ; practically ever}- exhibitor,
too, was quite content with the work of the Xational
Board of Censorship.
But the battle against official censorship is by no
means won.
There is one certain way of winning it and that is
through trade arganisation. An exhibitors" organiza-
tion can be made so comprehensive and so well unified
that outside interference with the censorship matter
will become unnecessary.
That is to say, a big national exhibitors' league will
be able to control the irresponsible exhibitor and so be
certain that no pictures will be shown that may incite
a public demand for censorship.
This can be done through cooperation with the
Xational Board of Censorship.
* * * *
/^R better still, a Xational Board of Trade, acting
for the welfare of the entire industry and equally
representative of the interests of exhibitor, exchange
and manufacturer, can also, through cooperation with
the Xational Board of Censorship, prohibit the ir-
responsible manufacturer from releasing pictures that
deser\-e radical censorship.
Exhibitor organisation and eventually a National
Board of Trade must exist in order to solve satis-
factorily the problem of this industry.
44
THE MOTION PICTURE NEWS
Departure in Posters For Villon Series
MURDOCK MACaUARRIE AS FRANCOIS VILLON
BUYS ANOTHER THEATRE
Waterbury, Conn., July 23.
Robert Molzon, proprietor of the
Lyric Theatre, on South Main street,
has purchased the Scenic Theatre, on
Bank street. Recently the theatre
was run by Berg & Berg, of New
York, but these two men had a mis-
understanding a short time ago with
the result that a receiver was ap-
pointed, L. D. Garvey, then manager
of Fox's Theatre, being placed in
charge. Mr. Molzon intends to make
the Scenic the most up-to-date mo-
tion picture house in the state. He
is to make extensive alterations, giv-
ing more room and more ventilation.
Mr. Molzon was proprietor of the
Scenic when it first opened, and when
it enjoyed unusual popularity. Later,
he leased the theatre and it has been
run under a lease ever since. In ad-
dition to now being the owner of two
motion picture houses in this city, Mr.
Molzon conducts the Bank Hotel.
He is one of the most prominent
citizens of Waterbury.
TUCSON, ECLAIR'S PRINCIPAL
STUDIO
It has been announced by the gen-
eral manager of the Eclair Film Com-
pany, Inc., that the entire producing
force engaged in the making of
American-Eclair films will soon be
moved to the spacious and modern
studio erected by the company at
Tucson, Arizona.
The Eclair studios at Fort Lee,
N. J., will be closed temporarily. This
move was necessitated by the fire
which completely destroyed the
laboratories of the Eclair company
Isst March and caused the company
to start the erection of a complete
new factory and studio building.
Until this work is finished, Ameri-
can-Eclair films released on the Uni-
versal program will be produced at
the western studio in Tucson.
"SO SAY THEY ALL OF THEM"
The Motion Picture News,
New York City.
Gentlemen : — The Motion Pic-
ture News is great.
Yours truly,
C. R. P.,
Crystal Theatre,
Pasco, Wash.
Gentlemen : — I cannot well miss
a single copy of such a valuable
magazine.
Yours respectfully,
A. E. Irelan,
The Majestic Theatre,
Bessemer, Mich.
Director Charles Giblyn has the
production well under way of the
second feature of the Francois Villon
series. The second installment of
this series is entitled "The Higher
Law," and it reflects the spectacular
period of French history during the
reign of Louis XI. Murdock Mac-
Quarrie plays the title role and is
supported by such actors as Pauline
Bush and Lon Chancy.
Special to The Motion Picture News
Rochester, N. Y., July 33.
AN alleged fake motion picture
studio has been uncovered in this
city through complaints to the police
of folks who have been induced to
invest money, only to see the enter-
prise go up in smoke.
Frank Nelson, 30 years of age, was
the promoter of the studio, it is said.
He came to this city several months
ago, and announced that he would
establish a studio here and make mo-
tion pictures. He advertised for
actors and actresses, and was soon
swamped with applications.
To applicants he explained that
only those who invested in the cor-
poration, "which would be capitalized
at .$100,000," would be given positions,
and the salaries he mentioned made
some of the would-be actors and ac-
tresses dizzy. Many invested, paying
small sums down on their invest-
ments, and continuing their payments
on the instalment plan. The officers
of the company, which was known
Posters, which mark a distinct de-
parture from the conventional photo-
play posters are an achievement of the
Universal's poster department in get-
ting out paper for the Villon series,
the first of which will be released
August 15. The spirit and atmos-
phere of these photoplays, which are
adapted from the original stories in
"Century Magazine" is of the Louis
XT period.
as the Flovv^er City Motion Picture
Company, were last located at 203-
204 Carter Building, State and Church
streets.
Harry Mclntyre, of 5 Utica Place,
is the complainant against Nelson,
charging grand larceny in the second
degree for securing $100 on the in-
ducements held out.
Nelson left town suddenly, and the
police secured many of his books and
papers. Later a woman who had in-
vested $10 with him, Mrs. Mary Lind,
of ^41 Chestnut street, this city, ran
across Nelson on the street while
visiting in Toronto, and demanded
payment of the debt. Nelson left
her unceremoniously, and jumped on
a street car, but Mrs. Lind communi-
cated the information that Nelson
was in Toronto to the Rochester
police, who, in turn, took it up with
the Toronto police with the result
that Nelson was apprehended. An
effort will be made to have him
brought back here for trial, the police
say. Arthur R. Tucker.
Alleged Fake Studio Scheme Catches Many
Promoter Advertises Positions for Stock Buyers in Rochester Concern
and Gets in the Hands of the Police
THE MOTION PICTURE NEWS
45
Advertising Without a Scream
By James D. Martin
H. D. Graham Promotes the Butterfly Attractions as if He Were Conducting a "Legitimate" House-
Avoids Terms Formerly Associated with Cheap Houses by the Public — Employees' Politeness an Asset
THIS is the story of a manager
who suddenly found himself in
charge of a big downtown
photoplay house on one of the prin-
cipal thoroughfares in the city of
Milwaukee. The house which had
been playing the best line of attrac-
tions had not been managed any
better or any worse than a lot of other
houses in the same town, but some-
how it had' not been making money.
This manager, H. D. Graham, found
himself confronted with the problem
of making the house pay, without ex-
pending any additional money, and
with exactly the same attractions and
the same outfit.
His first move upon taking charge
of the theatre was to impress upon
the attaches, operators and musicians
that it was up to them to make the
house go, and they would be looked
to for results. After making sure
that the patrons of the house would
find pictures, atmosphere, music and
service the very best available, he
turned his attentions to finding some
means of telling the people what he
had. He began with making the front
of the house attractive.
ELIMINATING all but a few very
conspicuous frames he put one
big banner across the entrance of the
theatre. Upon this he had painted in
a very artistic, though novel style,
the name of the film feature for the
day. As this was practically the only
sign of any importance on the whole
front, it stood out conspicuously, de-
spite the fact that all vivid color
schemes were strictly taboo.
On the walls of the lobby were the
photographs of scenes from the vari-
ous photoplays. At no time, how-
ever, is any attraction advertised
more than a few days in advance, as
Manager Graham claims that too
much advance matter tends to con-
fuse rather than enlighten patrons.
The result is that the front and
lobby of the Butterfly Theatre is
most artistic though not an inch of
advertising space has been sacrificed.
After the lobby and the theatre
Iiad been taken care of the matter of
newspaper advertising was taken up.
A press agent was secured and a cam-
paign outlined by Mr. Graham. It
was in this that Manager Graham
proved his originality. He ordered
all copy and press matter run in the
papers was to be gotten out in strict
theatrical fashion and without any
r-f ~
\ i
EXTERIOR OF THE BUTTERFLY THEATRE, MILWAUKEE, WISCONSIN
more matter in the advertisements
than was absolutely necessary.
All such words as film, picture
house, motion pictures, "movies" and
the like were ordered kept out of any
advance notice or advertisement of
the Butterfly and such words as
photoplay, photodrama, four act,
photoplay theatre and the like sub-
stituted.
BUT one, and at the most, two at-
tractions a week were to be
played up exactly as though they
were road shows, booked at the
house, though the word photoplay or
drama was to be utilized in some
place in the text, so that no one
would be deceived into thinking that
it was a straight dramatic attraction.
For instance, when "The Soldier of
Fortune" was presented the newspa-
per advertisements read:
BUTTERFLY
Wednesday and Thursday
DUSTIN FARNUM
in
"The Soldier of Fortune"
A photodramatization of the well-
known novel.
Then as a last and what many peo^
pie looked upon as a fatal step, he
raised the price of admission from
five to ten cents. Unlike the man
in the story, Mr. Graham did not find
that business increased immediately.
Instead, it dropped off the first week
or so. But after this period, business
started creeping up and up, until to-
day it excels even Mr. Graham's
fondest dreams, and is still on the
increase.
A visit with the quiet, unassuming,
almost boyish young man who had
made The Butterfly a success in a
little less than eight months, was far
from being a disappointment. Seated
n his office he talked most interest-
ngly on his policies and ideas.
"npHE trouble with so many of
•I- the managers of the photoplay
theatres," he said, "is that they are
in a rut, and despite the fact that
theirs is a twentieth century business,
they stick to the obsolete methods of
twenty and thirty years ago which
were appropriate for the circus. On top
of this, they insist upon talking about
motion pictures, reels, etc., terms
that were dragged into disrepute with
the public a number of years ago by
many of the old store shows.
"t have tried to steer clear of all
■»■ this, and I boost all my attrac-
tions that are worthy of it, as I would
if I was managing a two-dollar legiti-
mate house. The result is that I not
only appeal to the photoplay fan, but
I reach the theatre-goer who perhaps
refused to attend a motion picture
show because he thought it was be-
neath him, but who now becomes in-
terested when he sees some star like
Dustin Farnum billed to appear in a
photodrama.
"But all advertising is valueless
unless you can please your patrons
after you get them into the theatre.
Pleasing them does not merely mean
giving them meritorious productions
46
THE MOTION PICTURE NEWS
Show Submarine Films at Smithsonian
Prominent Scientists and Educators Witness Views Taken with the Wil-
liamson Brothers' Invention — Shark Killed in One Picture
to look at. but to see that they buy
their ticket from- a smiling, attentive
cashier, that it is taken from them by
a door-man who is awake and good
natured, and that they are escorted
to their seats by a well bred, neatly
uniformed usher.
"Personally, I do not think that the
exhibitors have kept up with the pro-
ducers, and I think that it is up to all
of us to wake up and get busy for
the benefit of the industry.
NEW BOOK OUT ON SCENARIO
WRITING
"The Motion Picture Story" is the
title of the latest work from the pen
of William Lord Wright, formerly
of The Motion Picture News staff,
now editor of the Photoplaywright
Department of the Dramatic Mirror.
The book is valuable to beginners
and also others interested in photo-
play authorship, and it covers the
ground thoroughly.
jModel scenarios from three of the
best writers are reproduced and the
text is written in such a manner that
the contents are both entertaining and
instructive. The book consists of
over 200 pages, is attractively bound
in red cloth and gilt. Price $1.80
postpaid. The Cloud Publishing
Company, Chicago, 111.
The drying-room at the Holly-
wood laboratory has also been en-
larged and a new eleven-foot drying
drum installed.
FIRST FULLER UNIVERSAL
FILM
Mary Fuller's enactment of the
lead in "The Heart of the Night
Wind" will be her first picture with
the Universal Film Company. Ac-
companied by her director, Walter
Edwin, together with Charles Ogle,
Ed Mortimer and an enlarged com-
pany. Miss Fuller left New York
recently for Shohola, Pike County,
Pa., where, amid some of the most
beautiful settings in America, this
play and several others, including
"Hearts o' the Hills" by Hal Reid,
will be produced.
"The Heart of the Night Wind," in
three reels, is from the book by
Vingie L E. Roe and was adapted
to picture form by Captain Leslie T.
Peacocke, of the Universal scenario
department.
BRADY NOVELS FOR VITA-
GRAPH
The Vitagraph Company has some
big things in preparation. It has
purchased from the Rev. Cyrus
Townsend Brady, LL.D., the picture
rights of five of his best-known novels.
These are "The Island of Regen-
eration," "Hearts in the Highway,"
"The Sword Hand of Napoleon,"
"Britton of the Seventh" and "The
Little Angel of Canyon Creek."
Special to The Motion Picture News
Washington, D. C, July 23.
BEFORE a record-breaking attend-
ance at the auditorium of the
U. S. National Museum, the first
public exhibition of submarine mo-
tion pictures secured by the use of
the Williamson tube recently oc-
curred in the nation's capital.
The invitations were issued by the
Smithsonian Institution and the
guests represented scientists and
educators of the National Govern-
ment and local societies, officials, and
those interested in the progress that
this country is making in all lines.
All enjoyed the exposition of this
latest method of knowing just what
is happening under the sea, and many
expressed surprise at the picture.
There were frequent demonstra-
tions of admiration. The views were
excellently supplemented by an ad-
dress by Dr. F. N. Glover, who as-
sisted much in giving the audience a
better understanding of the working
of the Williamson invention, the
difficulties that were overcome, the
persons entering the screen and
native life in the Bahama Islands.
His personal touches of the William-
son brothers offered an interesting
sidelight on the undaunted spirit and
filial devotion of these two inventors.
The construction of the tube de-
Special to The Motion Picture News
Pasadena, Cal., July 21.
A brick motion picture theatre will
be erected at 340 East Colorado
street by Frank Dale, and will be let
to H. H. Hinds, at a price of $26,000.
This does not include the ornamental
front, plumbing, heating, painting or
decorative work. The entire cost will
be far in excess of this sum.
The theatre will have an artistic
terracotta front. Everything about
the house will be in accordance with
the very latest in construction.
One especially good feature will be
the ventilating, heating and cooling
system. Air will be taken through
a large shaft extending from the roof
to the basement, where it will be
"washed" and heated in cold weather
and vice versa in hot weather. About
200 individual ventilators will be pro-
vided under the seats in different
parts of the house, and there also will
be a large ventilator in each corner
of the auditorium. Air will be
changed every twelve minutes.
Nine hundred opera chairs, none
less than twenty inches wide, will be
lighted the mechanical minds, and the
views of actual life in the sea pleased
the scientist. The harbor men and
steamship ofificials saw uses for this
tube in the locating of wreckage and
for the security and safety of piles
and wharves. Obstructions of rocks
and reefs may also be known and
avoided by vessels. The student and
investigator of marine life, of coral
and aquatic plants realized in this
device a boon to their studies that
had been problematical in the past.
Even to the casual observer the mo-
tion pictures offered wonderful en-
tertainment.
Perhaps the most wonderful views
were those of the sharks, especially
the knifing of one of the man-eaters
by George Williamson and later the
death of the shark. That these pic-
tures were taken from twenty to 100
feet below the surface was hardly
realized by the audience.
These films were shown through
the courtesy of the Submarine Film
Corporation, and from the large num-
bers who were disappointed in not
seeing this demonstration on account
of the limited number of invitations
and the capacity of the auditorium,
there is ample opportunity for an-
other enthusiastic reception with a
return engagement.
Theodore Franklin.
placed in the auditorium. As a rule,
motion picture theatres have seats
only seventeen or eighteen inches
wide. Interior decorations and finish
will be in ivory, green and gold. The
entrance will be in J\Iexican onyx.
Another pleasing feature will be
the rest-rooms, done in tile and mirrors.
Mr. Dale has not decided whether to
lease the theatre or to put in a manager.
The theatre will be named "The Strand."
TO FILM TENNESSEE FOR
PANAMA EXPOSITION
Chattanooga, Tenn., July 21.
Charles C. Randolph, representa-
tive of the National Film Company,
was in Chattanooga this week, con-
ferring with Ross S. Faxon, chairman
of the Tennessee Exposition Com-
mittee, regarding the showing of mo-
tion pictures, depicting the industries
and wonderful scenic and historical
points of this city at the Panama Ex-
position.
Ten thousand feet of film of indus-
tries and scenic points in Tennessee
will be made by the company, which
Mr. Randolph represents.
Handsome Theatre for Pasadena
New House in California City will Seat 900 and Cost $26,000 — Individual
Ventilators Under Seats— Rest Rooms a Feature
THE MOTION PICTURE NEWS 47
I IH0W j^xbibitors Bdvertise 1
^ i
PATRONS WANT ADVANCE
NOTICES BY MAIL
Ralph DeBruler, manager of the
Jilontgomery, Atlanta, Ga., has put
his theatre to the acid test during the
past two weeks by asking his patrons
how many are sufficiently interested
in what the ilontgomery is going to
do to ask for advance notices of films
to be produced at that theatre.
The highly gratif3-ing result is that
approximately 400 persons have
turned in signed requests that they
be mailed a copy of the ^Montgomery
program each week.
Mr. DeBruler has added further
interest to his theatre by leading his
new programs off with the catch line,
"Keep this program — you may be
luck}'." This line, running across the
top of each page, refers to a number
stamped on each program. On Mon-
day of each week one of these num-
bers is flashed on the screen, and the
holder of the lucky numerals is en-
titled to a pass good for a week.
Mr. DeBruler's first test of con-
tinued public interest was the posting
of a lobby display of j\Iary Pickford
pictures with the information that a
set of Pickford postcards would be
mailed to anyone requesting them.
This proved so popular that when
Mr. DeBruler began getting out his
^\■eekly programs he tacked the fol-
lowing blank on the last page with
the splendid result noted above:
CUT THIS OUT
YOUR NAME AND AD-
DRESS ON THIS CARD
LEFT WITH THE GENTLEMEN AT
THE DOOR
Will Bring You Our Regular
Weekly Program and Advance
Bulletins of Some of the Special
Features We Will Present in
the Very Near Future
M :
Street
A "MUTUAL BENEFIT" IDEA
"QURELY you enjoy the motion
•ij pictures. Won't you please
buy a ticket for the Gem Theatre?"
A stranger in Nanticoke would be
greatly surprised if a charming young
woman, or a stalwart young man,
stepped up to him on the street and
addressed him with the foregoing
questions. But such is the case. It
is a novel stunt of the Gem motion
picture theatre at Nanticoke, Penn.
The Superba Club, composed of
prominent members of Nanticoke's
younger set, announced a campaign
for funds to be used in making ex-
tensive alterations to the club house.
A-^arious plans were suggested hy the
members, but it took the manager of
the Gem Theatre to hit upon a
scheme that would benefit the club
and also be a good thing for his
house.
Ke agreed to run benefit shows at
any time the club desired, the pro-
ceeds of the days agreed upon to be
shared by the Gem management with
the Superba Club.
The club members, their wives and
sweethearts immediately armed them-
selves with tickets for the Gem on
the nights mentioned, and are sta-
tioned at various points busily en-
gaged in securing patrons for the
benefit performances.
It has proved a good "ad" for the
Gem and the company's progressive-
ness has met with the favor of the
public. The percentage basis, minus
the expenses, will prove a good finan-
cial item for the Gem.
POLL PATRONS' VIEWS
WHAT kind of films do my pa-
trons want?
A question box, placed prominently
in the lobby, has solved this ques-
tion for iManager J. A. iMaddox of
the iMajestic Theatre, in Columbus,
Ohio.
iMaddox resigned from the board
of state motion picture censors to
take over the Majestic when it was
completed the first of the year. He
had previously managed the Colonial
Theatre, which had a reputation for a
judicious selection of motion pic-
tures.
The question box revealed that the
Majestic patrons liked historical films
telling an interesting story, the news
pictorials, and the "famous player"
pictures.
The fickle public seems to have
temporarily lost interest in John
Bunny and Flora Finch, and the
strictly educational pictures were
never popular. They may have an
educational value but they must tell
a story. Clean, snappy stories are
also popular.
Motion picture exhibitors gener-
ally say that J. Warren Kerrigan and
Francis X. Bushman are the favorite
picture actors here. Mary Pickford,
Alice Joyce, Florence Lawrence,
Grace Cunard and Mary Fuller are
the most popular actresses.
JOHN CENTNER'S WAY
JOHN H. CENTNER, proprietor of
the Retina Theatre, Twentieth and
Market streets, St. Louis, has a neat
and attractive booklet of twenty-eight
pages, with a two-color cover orna-
mented with a fine picture of the
American flag, which he distributes
among his patrons.
The booklet contains the Declara-
tion of Independence, the list of the
original signers, the articles of fed-
eration, a page of historical notes, and
President Lincoln's address at Gettys-
burg. The booklet is not an adver-
tising medium, and contains nothing
but the historical matter and a digni-
fied announcement of the Retina on
the back page.
JNIr. Centner is a great believer in
the educational value of motion pic-
tures, and makes a special feature of
scientific and educational subjects in
his theatre, and his plan of distribut-
ing the booklet is just a furtherance
of his ideas along those lines. The
books are fine advertising for the
Retina, and are much sought after.
FREE COUPONS FOR WOMEN
All the old familiar methods are
being used by the management of
the Roof Garden Theatre at 51-53
Broad street, Elizabeth, N. J., to make
the public acquainted with the house
and build up patronage. The theatre
has been running nearly two months
but it has been playing to poor busi-
ness.
Recently coupons were printed in
the daily papers. Each coupon if
presented by a woman on a certain
day entitled her to free admission.
The scheme was tried out for only
one day, and besides helping to make
the house more popular it served as a
gauge of the advertising value of the
two local newspapers.
NEAT PROGRAM FOLDER
The Tallygram, is a neat four-page
folder program, issued by the Tally
Broadway Theatre, Los Angeles. In
addition to giving cast and story of
the picture shown, it also makes an-
nouncements for two weeks in ad-
vance, and gives items of interest
concerning the players of the com-
panies of the Paramount Pictures
Corporation, whose films the house
uses exclusively.
48
THE MOTION PICTURE NEWS
"ONE WONDERFUL NIGHT"
(Essanay)
REVIEWED BY C. 3. VERHALEN
NOT only has the Essanay Company built a creditable
picture from the novel written by Louis Tracy which
ran serially in the "Ladies' World," but they have built a
photoplay that will stand out as something extraordinary in
the staging of picture productions.
ture follows until finally the real culprits are captured. In
the meantime, however, to protect Lady Hermoine, Curtis
marries her. The father becomes enraged when he hears
of it, but everything ends happily.
ONE WONDERFUL NIGHT
This is the long heralded picture which has been pro-
moted by the "Ladies' World" by means of their hero con-
test which was won by popular vote by Francis X. Bushman,
leading man of the Essanay.
While his acting has always been notable it stands out even
stronger in this four-reel production. It shows him practi-
cally at his best. Credit also must be given E. H. Calvert
who produced this film. He has brought out the situations in
a very convincing manner. His indoor settings and outdoor
scenes are in harmony with the story. All through he has
built a worth while photoplay.
A strong supporting cast was supplied which included
Beverly Bayne, as Lady Hermoine; Bryant Washburn, as
Howard Devar; Helen Dunbar, as Mrs. Horace P. Curtis;
E. H. Celvert, as Steingall ; Lillian Drew, as Marcelle ; Thos.
Commeford, as Earl of Valletort; Rapley Holmes, as Count
Vassilan; Harry Mainhall, as Clancy; Howard Watrous, as
Henry R. Hunter; Leo White, as Jean de Courtois; John H-
Cossar, as Mr. Horace P. Curtis; Edward Babille, as Antoine
Lamotte; Chas. Hitchcock, as Gregor Martiny; M. C. Von
Betz, as Ferdinand Rossi; Robert Bolder, as Mr. Schmidt,
and Francis X. Bushman, as John D. Curtis.
Mingled with the exciting moments there are many touches
of humor which lend a pleasing variety to the picture.
There is a snap and action about it which makes it inter-
esting throughout. The story follows out the novel version
faithfully. An exceptionally thrilling scene is where the es-
caping automobile is accidentally run over a sheer hill.
Many situations and scenes as well as exciting actions are
crowded into one night. John Curtis, returning to America,
registers at one of the leading hotels. As he leaves the hos-
telry he sees two thugs overpowering a young chap. He is
the only witness. As he walks down the street later he finds
that he is wearing the murdered man's overcoat, in the inside
pocket of which he finds a marriage license with the names
of Lady Hermoine and Count de Courtois on it. He rea-
sons that it was the count who was killed and goes to advise
Lady Hermoine of the murder. She explains to him that
the count was nothing to her, but she was going to marry
him merely to protect herself from a foreign nobleman of
her father's choice. From this point, adventure after adven-
"THE CORSAIR"
(Eclectic Film Company — Four Reels)
REVIEWED BY J. BURROTTGHS NOELL
CRANE WILBUR is a romantic actor of fine stage pres-
ence. His manner is pleasing, especially in love scenes,
but he is not suited physically nor temperamentally to play
the part of a wild, fierce, half-barbaric pirate chief. And
the sort of lover that you would expect of a Corsair, especi-
ally Lord Byron's Corsair, is not exactly in Mr. Wilbur's
line. He Tacks the fire, the impetuosity and violent passion.
He may make a very acceptable society lover or a Beau
Brummel, but he certainly cannot exactly strike the Byronic
attitude.
As may have been already gathered, the four reels of this
picture attempt to unfold the story of Byron's Corsair.
There is plenty of action to satisfy the most impatient
for rapidity of movement. Raids by pirates, attacks upon the
Sultan's harem in the dead of night, escapes from an under-
ground dungeon, race of swift galleys over the waters, and
the final death of the buccaneer traitor, caught by his own
trick in the treasure cavern with the sea's flood rising about
him — all these make four reels of intense dramatic effective-
ness. The atmosphere of Oriental splendor and magnifi-
cence is presented with faithful realism, perhaps with too
great realism to please the prudishly inclined. For those
who are anxious to see the inside of a harem, this is the
chance of a lifetime.
It is Medora, the slave girl, who moves all beholders to
love, including the Corsair, his lieutenant, and the Sultan,
MEDORA RELEASES THE CORSAIR
and the consequent jealousy and treachery are the springs
of the action. Anna Rose plays this part and her handsome
appearance gives foundation to the impression which she
makes on these rivals for her love. Of course, the Corsair
is the favored one. He rescues her from the clutches of
the Sultan, and she becomes the queen of the pirate band.
ROCHESTER WILL HAVE THREE-CENT
THEATRE
Special to The Motion Picture News.
Rochester, N. Y., July 23.
ROCHESTER has a three-cent picture house, the Bijou,
m State street, opposite Andrews. The venture is com-
paratively new as yet, and it is not known how the house will
make out under this policy.
The location is in a tenement-house section, and it is figured
that the extremely low price will draw much trade.
THE MOTION PICTURE NEWS
49
"THE TREY O' HEARTS"
(Gold Seal — First Chapter)
REVIEWED BY PETER MILNE
SERIALS like Tennyson's "Brook" may come and go, but
the present order must assuredly change if this, the Uni-
versal's latest recurrent story, does not go on forever, or
at the least for some time to come. It is so different from
most of the subjects treated on the screen that nothing but
success will follow in its footsteps. The first chapter is in
three reels, the first of which is a prologue. At the start of
THE PANIC IN THE MARKET
the second reel, the main story gets under way with such
startling rapidity, that before one knows it the third reel has
passed.
Louis Joseph Vance, the author of "The Fortune Teller,"
"The Brass Bowl" and "The Black Bag," is the man who is
responsible for the thrilling story, which eighty dailies in the
United States and Canada will run. It seems that Mr. Vance
has one of the most imaginative minds among present-day
authors, for to conceive the vast number of exciting incidents
that take place in the first three thousand feet of the story,
extraordinary fancy is probably he most essential requisite.
But in praising the author the producer must not be neg-
lected. Francis Ford did excellently with the "Lucille Love"
stories, but from all appearances Wilfred Lucas bids fair to
outdo him. Altogether, perhaps, the two are are not com-
parable, so different are the subjects dealt with. The novel
was made ready for the screen by Bess Meredyth.
Cleo Madison and George Larkin play the heroine and hero
of the story. Miss Madison appears in the dual role of twin
sisters entirely different in character. Mr. Larkin's mission
seems to be to furnish the best and largest thrillers ever.
Edward Sloman plays the father of Rose and Judith Twine,
an abhorrent villain. No one will admire Mr. Twine, but all
will admire Mr. Sloman. Ray Hanford as Marrophat, Twine's
agent and the assistant heavy of the play, has an important
part and carries it off well. ■
The picture was made in California, but if the looker-on
were not told so he would never suspect it. A great deal of
the action transpires in Maine, and one would most certainly
think it was the Maine woods themselves.
An outline of the prologue and the first two reels follows :
Wellington Law, although married, is in love with Mrs. Twine.
Her husband ruins Law through the stock market. Law in
a rage runs over Twine in his car. This scene is cleverly
produced. Twine is paralyzed for life. As a sign of revenge
he sends a three of hearts to Law, who is found dead in the
morning.
Ten years pass, and Law's son, Alan, is a grown man.
Twine plans to take his life. Cards bearing the three of hearts
are placed before Law wherever he walks. He meets Rose
Twine and the two fall in love. Judith Twine is commis-
sioned by her father to kill Law, and she sets out for Maine
and the southern part of Canada to accomplish her purpose,
but she, too, falls in love with him after attempting to take
his life.
There is a fine forest fire scene in the picture, in which the
frightened animals are shown. The scene in which Law
saves Judith from death by snatching her out of the canoe
which is nearing the falls is a real thriller.
The first chapter is called "The Flower o' the Flames," and
is scheduled for release August 4.
"THE RAT"
(Balboa — Box Office Attractions — Two Reels)
REVIEWED BY J. BURROUGHS NOELL
THIS is a picture of the underworld without the distaste-
ful and disagreeable features so often present in pic-
tures of this kind. It shows that even in the lives of the de-
graded there is often strong affection and feelings of grati-
tude, that the people of the slums are not always governed
by sordid and base motives, but that sometimes tough and
depraved characters are capable of the sincerest and most
generous sentiments and acts.
The Rat is just such a character. He is the leader of a
lawless gang, but when his heart is touched in the right place,
he displays the manliness of a true hero by risking his own
life to save the life of the girl who once helped him.
She is a slum-worker, the daughter of the prosecuting at-
torney, and has been shanghaied by another gang, for the
leaders of which her father had been making it hot. In
the end, all comes out right when The Rat's gang with the
aid of the police overcomes its rivals and restores her to
her father. The Rat's girl helps materially and lends a
strong touch of human interest to the picture. With the
money which is given them, they go off to Coney Island and
THE CLIMAX OF THE DANCE
eat popcorn and ride on the scenics to their hearts' content.
The life of this part of our cities' population is depicted
with admirable naturalism. Each of the leading chaFacters,
Henry King, Robert Grey and Charley Dudley, have caught
the spirit of the East Side, and reproduced it with great ef-
fectiveness in their characterizations and details that could
not be objected to in the least. The part of the girl be-
loved by The Rat, is played with conviction.
W. R. 'WILSON APPOINTED TO OHIO CENSOR
BOARD ^
Special to The Motion Picture News. .
Columbus, O., July 23.
THE state industrial commission has named W. R. Wil-
son, of Colum'ous, a member of the state board of mo-
tion-picture censo,-s. He takes the place of J. A. Maddox,
resigned.
50
THE MOTION PICTURE NEWS
"WHEN ROME RULED"
(Eclectic Film Company — Five Reels)
REVIEWED BY J. BURROUGHS NOELL
THE historical background of this picture is accurately
presented. The early persecution of the Christians not
only in Rome but in the tributary provinces, is made the
moving force of an absorbing story of love, intrigue, con-
spiracy, treachery and bloodshed.
The acting, aided by realistic settings, faithfully repro-
duce the life of those troubled and exciting times. Perhaps
some defects of plot construction might be pointed out if
one should become extremely critical ; condensation would
have helped in several places where the action undeniably
NYDIA IS CARRIED TO THE ARENA
lags ; but on the whole, the events are presented in a
straight-forward thread of action that generally holds the
spectator's breathless interest.
. The most dependable features of the entire five reels, those
that will be sure to be received with zest by every audience,
are the wild, fierce lions which are photographed on two dif-
ferent occasions about to devour the heroine, but are pre-
vented each time by the bravery of the hero. This is un-
doubtedly resorting to melodramatic methods of the crudest
sort, but what difference does it make if the audience finds
great joy in the sensations produced?
The story itself contains nothing new ; the originality lies
in presenting the kind of thing we have been reading for
years, visually to our eyes. This is far more thrilling than
simply reading about Christian maidens being given over to
savage beasts for the delectation of the Roman populace, and
being rescued at just the right moment by a young and hand-
some Roman youth of noble birth, who has been smitten
with love for the fair unfortunate, and gives up all — family,
wealth, brilliant prospects — to marry her, the only demand
on her part being that he become a Christian.
The photography was evidently made under difficulties, for
it must not be an easy thing to poke the camera into the
face of a roaring lion. Yet the illusion is maintained almost
perfectly, so that it seems that there is nothing to keep the
lions from the victim. Other settings are in keeping with our
ideas of Roman luxury and elegance even in the provinces
in the time of the Empire.
"AFTER THE BALL"
(Photo-drama M, P. Company — Six Reels)
pOCKp,t . RE'^lEWED BY J. BURROUGHS NOELL
of UERBERT KELCEY and Effie Sl.:'nnon have often dem-
srj^ J. onstrated their abilities before the footlights, and now
in this photo-drama they prove that they are equally at home
before the camera.
It is essentially a picture of society life, a film dramatiza-
tion of the sentimental, tear-bringing song by Charles K.
Harris, which was popular all over this country a dozen years
ago. But there are many incidents and scenes just the re-
verse of sentimental. There is a bold junip from High Bridge
into the Harlem River, a leap from a speeding motor cycle
onto a flying train, and another jump 'from a train crossing
a trestle over the river, all worthy of a circus dare-devil.
In keeping with the idea of the song, the story of John
Dale's love affair is recounted to his little niece. John Dale,
of course, is played by Herbert Kelcey. Effie Shannon is the
girl whom he loved, and whose heart he broke all through
a mistake. He found her kissing her brother and would ac-
cept no explanations, but went at once off to Europe, while
she pined away for love of him. His travels through various
lands give the photographer a chance to show his skill in
reproducing strange and unusual scenes, and these lend va-
riety to a film that cannot by any means be charged with
monotony. In the print shown the photography in one or
two places is a bit bleared, and these spots could be taken
out without damage but with improvement to the play.
"THE MILLION DOLLAR MYSTERY"
(Thanhouser — Fifth Episode)
REVIEWED BY PETER MILNE
CHIEF among the thrills that appear in this startling epi-
sode of "The Million Dollar Mystery" is a chase on the
water. The faithful butler is carrying a box, heavily bound
with iron bands, and marked Stanley Hargreaves, supposed
by all to contain the million dollars. The butler is in a
motorboat, intent on carrying the box to a desolate island
and there burying it. The conspirators follow in a high-
power boat, and are easily overtaking the butler. He sees he
has no chance to escape, so throws the box and its precious
contents overboard.
At this point the spectator is given a treat and sees some-
thing that is not very often filmed. After the box has left
the hands of the butler one sees it sinking and finally set-
tling on the sandy bottom of the sea. This is one of the
scenes that the producers journeyed to Bermuda to take,
and shows to what extent and trouble they went to afford
the spectator a chance to see a novel incident realistically
staged. This scene, only a few feet long, is so effective that
it is well worth the trouble necessary for its production.
After this the boat of the conspirators catches fire, they
are forced to take to the water, and then the boat explodes.
That it is a real explosion is obvious. Indeed, so far every-
thing in this serial seemed exceptionally realistic. This is
only one of the many episodes that have created widespread
interest in the story. This instalment is appropriately called
"At the Bottom of the Sea."
The photography of these two reels is of the best, and it is
evident that careful attention was given to the lighting ef-
fects. The excellent acting of all the characters continues,
and the mystery seems to be growing deeper and deeper each
week, as does the interest the public is showing in this
serial.
LASKY COMPANIES SEE "THE CALL OF THE
'NORTH"
{Special to The Motion Picture News.)
Los Angeles, Cal., July 30.
THE first audience to see the latest Jesse Lasky feature,
"The Call of the North" from the story by Stewart Ed-
ward White on the screen, was composed of members of the
three Lasky producing companies at the Hollywood studio.
The following day the first positive and negative were
shipped to the New York office. The story of the California
author is closely followed in the film version, which is a
very beautiful and interesting production. The photography
is excellent and scores of natural scenes, taken in and about
Bear Lake Valley, California, gives the subject a distinct
beauty.
I
THE MOTION PICTURE NEWS 51
%\vc 1Rews of the Wicck
G. J. Trask. of Cincinnati, has suc-
ceeded Manager Ward of the Detroit
Mutual Film Exchange. Mr. Ward
will engage in the feature film busi-
ness on the fifth lioor of 97 ^Vood-
ward avenue.
yir. Trask is an experienced film
man. He opened the Cincinnati office
of the ^lutual company, and -.vas in
charge two \-ears. He was for a time
with the ^Majestic, a ^lutual house in
Chicago. Before coming to Detroit
he was district representative of the
World Feature Film Corporation for
Cincinnati, Indianapolis, Detroit and
Cleveland.
L. W. Bailey, Detroit representa-
tive of The Motion Picture News, an-
nounces the arrival of a daughter at
his home, born Juh- 15.
John E. Ince, of the Lubm com-
pan}', in addition to his duties as
producer and leading man, is at the
head of a newly formed companj' the
purpose of which is to control a chain
of picture theatres throughout the
state of Penns3'lvania. It is expected
that the company will devote one
house to one brand of film exclu-
JOHN E. INCE
sively. The plans for the new the-
atres are nearing completion and
scouts are on the lookout for ap-
propriate locations. The theatres
will be modern in everj^ particular
and it has been decided that the ad-
mission will be ten and twenty cents.
Mme. Keeny Lipzin, the Jewnsh
Sarah Bernhardt, supported by an
exclusive American cast, including
Harold ^'osburgh, Franklin George.
A'irginia Bates, Julia DeKeletj-. is
working on a five-reel release for the
Golden Feature Compan3', under the
direction of Sidn^' Golden, at the Gene
Gauntier studio.
Lolita Robertson, as Bettj-, the
colonel's daughter, in the Lasky pro-
duction. "The Man on the Box." is
scoring a success as a motion picture
LOLITA EOBEETSON
Star equal to her reputation on the
legitimate stage. Her addi;ion to the
Laskjr ranks is considered a fortunate
move on the part of the companj'.
-M. V. Schoenherr has resigned his
position as manager of the Casino
Feature Film Corporation, of Detroit,
and the Casino houses, of which there
are eight. Air. Schoenherr has been
with Mr. Kunsk3'-, president of the
Casino company, since he has been
engaged in the motion picture busi-
ness in Detroit, having been manager
of the first house of Kunskj^, the
Casino, opened seven years ago. I\Ir.
Schoenherr will take a deserved vaca-
tion and then proposes to purchase
and operate a theatre for himself.
He is succeeded in his position hy
Harry Goldberg.
The Kleine Optica! Company has
experienced a rush of orders during
the past two weeks due to the sudden
activity on the part of Middle West
churches in installing projectors.
A four-reel film version of the
famous novel, "The Opened Shutters,"
by Clara Louise Burnham, the dis-
f'nguished authoress, will be produced
HERBERT RAWLINSON
at once by Director Otis Turner at
the Universal Pacific Coast studios.
The scenario for this powerful story
was written by Lois Weber, Mrs.
Phillips Smalley, and such noted mo-
tion picture stars as Herbert Rawlin-
son, Frank Lloyd, William Worth-
ington and Anna Little will appear in
the cast.
Some eighteen branch managers of
Southern exchange offices met at the
Piedmont Hotel. Atlanta, recently in
the first of a series of social meetings
theA- plan to hold weekty. From time
to time the managers expect to have
as their guests prominent exhibitors
;md exchange men who will speak on
topics of interest to the trade.
George Kleine made a flj"ing trip
to New York last week in connection
with important affairs of his xlew
York office. Mr. Kleine is preparing
to launch a surprise in the form, of a
multiple reel release which he claims
will make former might3' subjects
tame b}- c"n"par-son.
52
THE MOTION PICTURE NEWS
Valentine Grant, starring in the Sid
Olcott Company, is m Ireland, where
Mr. Olcott is erecting an outdoor studio
at Beaufort. Count}' Kerry. The accom-
panying illustration shows Miss Grant
VALENTINE GKANT AND HER ESCORT
with two British regulars, who were on
the boat with the company the day it
crossed from London to Queenstown.
W. S. Hart and his broncho sup-
port have gone to the Grand Canyon,
-Ariz., where Director Barker will put
on several scenes in the "Two Gun
Men." There are twenty members of
the company in this Western feature.
The Kalem Company has finished
an old-time ^Mississippi River picture
in three reels entitled "The Arkansas
Traveler," which will be released the
last week of August. The company
has also completed a three-reel fea-
ture called "The Beaufoot Boy," with
Margarite Courtot in the lead. It
will be released the first week in Sep-
tember.
Bert Angeles, formerly director of
the Brooklyn studio of the Vitagraph
and later with the Historical Feature
Film Company, of which he was direc-
tor general for some time, putting on
a series of big features, is now nego-
tiating with several firms for the
purpose of supervising their produc-
tions.
Winfield R. Sheehan, the active
manager of Box Attractions, has ex-
tended his trip West through to the
Pacific Coast, and will not return to
New York for six or eight weeks.
While in Long Beach, California, Mr.
Sheehan expects to perfect arrange-
ments for an additional output of
Balboa features to meet the increased
business of the Box Office Attrac-
tions.
Walter McNamara, of the Walter
McNamara Feature Film Company,
on his return to New York City from
a seven months' European tour,
started taking pictures on his first
day home. His recent European pic-
tures are said to be superior to any
work he has turned out since begin-
ning to supply the trade.
In a volume published recently, en-
titled, "The iNIotion Picture Story,"
by W'illiam Lord Wright, motion pic-
ture editor of the Dramatic "iNIirror,"
a compliment is paid to James Day-
ton, scenario editor of the Universal
West Coast studios, when the writer
opines that the Dayton method of
script writing is the last word in that
department of the motion picture in-
dustry. The subject of the form of
L'niversal scripts is given consider-
able space in the volume and a num-
ber of scripts, are printed in every
detail.
A. M. Gollos, president of the Photo-
play Productions Releasing Company,
of Chicago, is one of the progressive
men in the industry who does not be-
lieve in the legend of "summer dull-
ness," and finds by the manner in
which the exhibitors are respond. ng to
his efforts to market the films brought
A, M. GOLLOS
out by' his company that the weather
at this season has no bad eifect on
sales.
Thomas H. Ince and Mack Sennet,
of the New York Moton Picture
Company, Keystone and Inceville
studios, left Los Angeles for New
York City July 23, to spend a month
in planning future productions, and
assist in completing the big comedy
feature of six reels featuring Marie
Dressier.
Jesse Dandy, who played the title
role in the original "Prince of Pilsen"
company, has joined the New York
Motion Picture Keystone studios and
w'll p'ay in comedy.
At the studio of the New York [Mo-
tion Picture Company, in the canyon
near Santa Monica, Cal., Director
Hunt is producing an Indian play
with a Japanese star in the chief role.
Tsuru Aoki and Sessue Hayakaway,
her leading man, are the principals.
The accompanying illustration
catches Thomas A. Edison in a mo-
ment of relaxation. The camera was
snapped as he threw the ball for the
THOMAS A. EDISON AS A PATRON OF
BASEBALL
game between his employes of the
studio and the laboratory, played at
the third annual field day recently
held in Newark.
Little Katherine Lee, the five-year-
old motion picture actress, who plays
the baby mermaid in "Neptune's
Daughter" at the Globe Theatre, New
York City, gave an ice-cream party
on the stage after the matinee per-
formance on Wednesday, last week,
to which she invited all the children
who played in the different motion
picture companies of the Universal.
The master of ceremonies for the oc-
casion was Herbert Brenon, the di-
rector of the film.
Arthur Mackley, the Reliance di-
rector, and his wife recentlj^ enter-
tained the members of the Photoplay
Authors' League and several other
friends at their home in Los Angeles.
Frank E. Woods, manager of the
scenario department of the R. & M.
studios, was recently persuaded to
forecast the development of the film
for ]«915. He said that the program
of several short photoplays, with a
two or three-reel subject for variety,
rapidly is returning to favor.
At a private exhibition of "The Di-
vine Appeal; or, the Lion Tamer's
Revenge," released by Union Fea-
tures, 136 West Forty-sixth street.
New York, and shown in the projec-
tion-room of the Union Film and
Supply Company, the latter firm se-
cured many attractive bookings, and
have since received many inquiries
for open dates in its territory.
THE MOTION PICTURE NEWS
53
The Independent Film Exchange,
with offices at Boise, Portland, Seattle,
San Francisco, Honolulu and Manila,
has added another branch, located in
the L. A. Investment Building, Los
Angeles. Messrs. H. Hunter and G.
Speck, formerly of the San Francisco
office, are in charge of the Los Angeles
branch.
The forthcoming feature release by
the Pathe company, that is bound to
cause comment, is the five-part film,
"The Taint," now in the making. It
is said to be one of the strongest ever
handled by the Pathe company. The
RTTBT HOFFMAN
new picture will serve to introduce a
new screen star. Ruby Hoffman.
Frank Powell, who is directing the
new feature, is responsible for Miss
Hoffman's entry into the motion pic-
ture world.
The Edison Company has had the ex-
clusive right to the filming of the vari-
ous events which took place on June
26 and 27, during the police carnival at
the old Brighton Beach race course, New
York. Every important action of such
officials as Governor Glynn, Mayor Mit-
chel and Police Commissioner Woods
Vv^as taken by the Edison cameramen.
The film, which will shortly be re-
leased, demonstrates the grave dangers
with which our police are constantly
confronted in pusuit of duty. The mo-
torcycle and horse races will also tend
to make the film interesting.
"Big Ben"' Abrams, formerly of
Warner's, Philadelphia, is opening
offices in Atlanta to handle photo-
drama films. He is expected soon to
give out definite plans for the opera-
tion of the local office.
George Kleine, of the George
Kleine Attractions, announces thai
his New York office, at 220 West
Forty-second street. New York, will
hereafter send out the regular Tues-
day two-reel release that formerly
went through the General Film Com-
pany. This, however, only concerns
New York. This release, outside of
New York, will go through the Gen-
eral Film as heretofore.
John S. Eagan has been appointed
auditor of the Ramo Canadian offices.
After familiarizing himself with the
trade and meeting the exhibitors in
Alontreal, under the guidance of
Frank W. Foster, Canadian manager,
he will make his headquarters at the
Toronto office at 11 Richmond street
West, as manager. The statement
made last week to the effect that !Mr.
Eagan was to become the manager of
the Montreal office is an error.
The First Christian Church of
Ashland, Kentuckj^ has installed a
Power's Cameragraph No. 6 with a
dissolving view attachment. This ma-
chine was sold by the Picture The-
atre Equipment Company, of New
York City. The Presbyterian Church
of Ashland, Kentucky, has also pur-
chased a Power's Cameragraph No. 6
with a dissolving view attachment
from the Picture Theatre Equipment
Company, of New York City. The
United States Receiving Ship "Han-
cock" has likewise installed a Pow-
er's Cameragraph No. 6-A motion
picture projection machine.
Director West, of the New York
^lotion Picture Company, recently
made some excellent animal pictures
at Los Angeles, with Gladys Brock-
well in the lead. She is the only
woman in the cast.
Victoria Forde, who plays the lead in
"Maggie's Honest Lover," produced by
Al Christie's Nestor Companj-, is one
of the youngest stars in the silent
drama. During her seventeen years she
has plajed many important parts.
VICTORIA FOEDE AND STELLA ADAMS
The comedy in which this clever
young woman appears is the first photo-
play filmed in the World's Fair
Grounds, in San Die.go, Cal.
Lloyd Ingraham, who for the past
six months has been co-directing Rex
dramas with Robert Leonard, has been
appointed to the directorship of Powers
dramas. Edna Maison, who has done
such excellent work for the Universal
in the past, will be Mr. Ingraham's
leading woman and Ray Gallagher will
be his leading man.
Mr. Ingraham's first picture is enti-
tled "The Divorcee," a society comedy.
In a Lubin play, "Three Men and a
Woman," a raft is thrown from a yacht
and two men fight desperately for its
possession. It will only hold two and
a woman and one of the men are
already in possession when the second
man attempts to get aboard.
Kempton Green, Earl Metcalf and
Anna Luther play the leading roles.
54
THE MOTION PICTURE NEWS
^Manager Chatkins, of the Warner's
Feature Film Company, has been
promoted to the managership of the
Chicago branch and his assistant,
Bert Gibbons, stepped into the place
In honor of the event Mr. Gibbons
invited all of the local exhibitors to a
mammoth beefsteak dinner given at
BarteTs brewery, Syracuse, N. Y.
Harry Spingler, who plaj^ed the
Count de Carrojac in the "Banker's
Daughter," the first release of the
Life Photo Film Corporation, is an
HARRY SPINGLER
actor of experience on the speakhig
stage as well as on the screen, and is
becoming a familiar figure in the Life
Photo releases.
Julius Stern, manager of the New
York Imp studios, has just returned
from a Western business trip. Seen
at the Imp studio, he declares that he
has unearthed some interestiiig facts
v/hich he will make use of in the
future production of Imp films. A
week ago he left New York for the
primary purpose of visiting his circuit
of theatres.
R. S. Shrader, manager of the Cen-
tral Film Service Company, at Louis-
ville, Ky., has resigned to become
manager of the World Film Corpora-
tion's office at Indianapolis. This
office covers Indiana and Kentucky
and is featuring the Shubert films.
He will be succeeded at Louisville by
A. C. Farrell, sales manager at the
home office of the Central Film Com-
pany at Indianapolis.
program. Two new feature pictures
are being given, Richard Henry
Savage's six-part drama of Russian
life, "My Official Wife," in which
Clara Kimball Young is supported by
an all-star cast of Vitagraph players,
and the three-part comedy, "Uncle
Bill," farce from the pen of Mar-
guerite Bertsch.
H. B. Warner, star of the "Abas
Jimmie Valentine"' New York com-
pany, is working during sunlight
— which means from dayliglit to
"Cabiria" will be seen in Cleveland
this summer. Contracts recently
signed by Werba and Luescher, rep-
resenting Harry R. Raver and the
Itala Film Company, and E. F. Albee
for the Keith's Hippodrome in that
city, for an indefinite engagement
beginning July 27. A chorus of sixty
and an orchestra of forty will be
engaged.
F. J. GoldsoU, of Paris, who has
several theatres in Europe, and was
formerly associated with A. H.
Woods, of New York, as well as with
Cines, of Rome, has just been ap-
pointed commercial director general
of the Societa Anonima Ambrosio, of
Turin. Mr. GoldsoU has engaged
M. Casserini, formerly with the
Txlaison Gloria, of Turin, considered
one of the greatest "metteur en
scene" in the world.
Herman Gertler, who has been in
charge of the projecting and film cut-
ting departments of the Warner's
Features, Incorporated, home office
since the formation of that firm last
September, has taken a similar posi-
tion with the World Film Corpora-
tion. Mr. Gertler's friends, who are
numerous, wish him all k'.nds of suc-
cess in his new place.
H. B. WARNER
dark every day — under the direction
of Oscar Apfel, in filming "The Ghost
Breaker," the play by Paul Dickey
and Charles Goddard, and is being
supported by a strong company. This
is Mr. Warner's first work in motion
pictures.
"The Toll of Mammon," the four-
part Excelsior Feature Film Com-
pany, Inc., release which received
favorable criticism from the trade
press, was recently reviewed by sev-
eral medical men. Their remarks re-
garding the moral of the picture were
most satisfactory to Sales Manager
.Arthur Rosenbach.
On Monday, July 13, the Vitagraph
Theatre, New York City, ofifered its
patrons another complete change of
THE POKER GAME IN "THE GREYHOUND'
(Five-Part Life Photo Feature)
THE MOTION PICTURE NEWS
55
EXHIBITORS SNAP UP "THE TREY O' HEARTS"
Special to The Motion Picture News.
Omaha, Neb., July 22.
THE Trej- o' Hearts," handled by the Laemmle Film
Service Company in the Omaha territory for the Uni-
versal people, is proving a big seller all over Nebraska, Iowa,
Kansas and the Dakotas, according to Manager Fred Van
Husan of the service.
Exhibitors are snapping it up all about here, he says. It
is a fifteen-week serial, with two reels to each week.
"THE SCALES OF JUSTICE"
(Famous Players — Five Reels)
(REVIEWED BY PETER MILNE)
IT is the production of such pictures as this that has given
the Famous Players a reputation that any concern might
be proud of. "The Scales of Justice" is a picture that any
audience will enjoy seeing, due to its fine acting, the logically
developed plot and excellent photography.
With such stars as Paul McAllister and Jane Fearnley
playing the leading parts in the picture, and supported by
an equally competent cast, consisting of Harold Lockwood
as Frank Dexter, Hal Clarendon as Walter Elliott, and
Daniel Jarrett as Bill Crump, with Mark Price, Catherine
Lee, Mary Blackburn and Beatrice Moreland filling out the
less prominent but no less important parts, the success of
the picture is doubly assured.
A young" and honest district-attorney, after a great strug-
gle, decides to prosecute the woman he loves, but then very
happily finds at the last moment that she is innocent of a
horrible crime. The story of a struggle between love and
duty has been told a number of times on the screen and in
books, but even though the theme is old it will never fail to
please, more especially when it is developed by a cast of
finished players under the direction of a competent stage
manager.
The exteriors of this picture were taken at Newburgh,
N. Y., and are exceptioiially well photographed, as are the
interiors. In some scenes the Hudson River may be seen
in the background, which lends a picturesque effect. The
interiors were selected with discrimination and correspond
in every way to the action of the characters.
There is perhaps one point in the picture that might be
improved upon by the addition of a few subtitles. Edith is
accused on circumstantial evidence of the murder of her
grandfather, but it is quite a time before the average spectator
realizes the nature of the accusation, although finally it is
made quite clear. This is a small point, and is the only fault
in the entire picture, and for this reason may quite easily be
overlooked ; in fact, it will hardly be noticed by the less
critical.
"CHASING A MILLION; OR, AROUND THE
WORLD IN EIGHTY WAYS"
(Leading Players Film Corp. — Three Reels)
REVIEWED BY PETER MILNE
THREE diverting comedians appear in this exceptionally
clever comedy produced by the French Eclair Company,
and put out under the brand of "The Leading Players Film
Corporation." As far as is known this is the first comic
picture released under this brand. It is to be hoped that
more will follow, providing that they are as entertaining
as is this.
Sarah Duhamel appears as Piggy, M. P. Bertho as Cremo
and M. L. Bataille as Nutty. These three set out to find
the only existing copy of "The Lyre," and to w.n the prize of
a million dollars, and before they return with the precious
manuscript only to be disappointed regarding the reward,
such a number of humorous events have been outlined that
the spectator is kept in a continual state of laughter.
They fall out of airships ; encounter a barbarous tribe who
intend serving all three as delicacies; have quite an experi-
ence with a Rajah who rules over the kingdom of Yeahbo;
to say nothing of their numerous joy rides in all varieties
of vehicles. One very funny scene is that in which Cremo
tries to take a ride in a Japanese rickshaw. Before he is
through the rickshaw and he are slightly bruised and dam-
aged.
The subtitles of the picture are written in such a manner
that they create almost as many laughs as the actions of
the characters themselves. They add greatly to the humor
of the picture, and as there are quite a number of them it is
well [hat they are humorous.
PLTJNKETT IN THE RAJAH'S COURT
Even in a comedy such as this, the producer has not neg-
lected to photograph some beautiful scenes. These form an
admirable background for the story, and will please the eye
of the most critically artistic. The photography and the
light are both good. In fact, it is seldom that one sees such
a satisfactory comedy, not in one respect alone but in all.
PREDICT RISE OF PRICES IN ALBANY
Special to The Motion Picture News
Albany, N. Y. .July 23.
A GOOD example of "It pays to advertise" is Manager
Hatch, of Proctor's Leland. He is about the livest wire,
in the theatrical line, that has ever struck Albany. He ad-
vertises, and advertises extensively with a result that he is
packing them in. He is not backwards in giving credit to
the advertising for his success.
It is a short time before the theatres will have to raise
the price of admission. Five cents and even ten cents is
too small, and the fans will appreciate the pictures a great
deal more if they are compelled to pay more to see them.
56
THE MOTION PICTURE NEWS
"A ROYAL IMPOSTOR"
(Eclectic Film Comedy — Five Reels)
REVIEWED BY J. BURROUGHS NOELI
MOTION pictures in sepia, blue and purple tints have
become so common that they have ceased to bring
forth comments of praise, but hand-colored pictures with
all the wonderful shades and colors as they appear to an
artist's eyes in everything about him, although hardly noticed
THE PRINCE MEETS VALERIE
by the ordinary layman, are just rare enough to meet with in-
stant approval wherever they are shown. The beautiful tones
of this picture will delight not only the most discriminating
audiences, but those also who don't bother their heads much
about such things.
The Eclectic natural color process has been used and the
effect is truly — the hackneyed word must be used — wonder-
ful. The story revolves around the brilliant court life in a
small German principality, and the pomp and circumstance
of military trappings, the gay uniforms, the splendor of a
small court, and the lavishness and sumptuousness of
princely palaces ■ give the hand-colorer his chance to dis-
tinguish himself.
He reproduces these gay scenes without making them
seem gaudy and meretricious ; they retain their natural
elegance and good taste in his pictures. But these artificial
colors are not the only kind of colors that he brings before
our eyes ; the finer work of Nature tries his hand with a
harder test ; but shrubs, trees, fields, cottages, woodland
roads, and shady dells are colored in even more finished
and artistic manner.
The richness and artistry, however, of these five reels are
not their only merits. They present an entertaining story
of love under difficulties that finally works its own ruin.
It all comes about through the exact likeness of the
Prince and his riding-master. The riding-master, having
killed the Prince for his insults to his sweetheart, takes his
place as the head of the kingdom. The masquerade suc-
ceeds until the sweetheart denounces the supposed Prince,
and he loses his life through the innocent mistake of the
young girl.
The double part of Prince and riding-master is acted with
fineness of detail, made all the more trying because the
actor has to play a part within a part. Settings, uniforms
and properties are chosen with great care and effectiveness.
ECLECTIC GIVES PRIVATE VIEWS IN OMAHA
Special to The Motion Picture News
Omaha, Neb., July 22.
MANAGER F. A. Pearson, of the Eclectic exchange here,
has started the plan of showing all his new feature films
to exhibitors in private exhibitions as soon as they arrive.
In a little room near Thirteenth and Farnam streets he has
the machine and screen, and several dozen exhibitors gather
there several afternoons each week.
"THE WOLF"
(Lubin — Six Reels)
REVIEWED BY PETER MILNE
THERE is no other character so loathsome and despi-
cable, nor one that is looked down upon with more con-
tempt than a person like The Wolf, the central figure of
this drama. He will gain no sympathy from any audience,
even when he meets death, if the verdict of a crowded house
in New York may be taken as a criterion. This one point
alone would almost stamp the picture as a success, but its
other merits are manifold.
The photography and lighting throughout the picture are
excellent, and the scenes laid in the north and taken in the
winter with the snow lying deep on the ground are superb.
It is seldom that the public applaud at any one particular
scene in a picture, and when they do it is certain that the
applauded scene is one of the best.
When Jule and Baptiste set out to look for McDonald they
are both seated in a northern sled drawn by a dozen dogs.
They may be seen far in the distance across a snow-white
plain: Beyond them several ridges of mountains rear their
summits against the darkening yellow sky. It was this
scene, that contains nothing sensational, and had but a small
bearing on the plot, which brought down the heartiest applause
of the New York house. The whole picture is an artistic gem.
The story is the work of Eugene Walter, whose plays are
well known among the patrons of the legitimate theatre.
As a writer for the screen he seems to possess just as much
talent. Barry O Neil produced the picture, and it is to him
that the final credit is due.
A strong cast enacts the picture, each one of which is de-
serving of great praise. Bernard Siegel as Baptiste Le Grand
is a typical religious French-Canadian, and one to be admired.
Ruth Bryant as Annette, his sweetheart, is a part Well
IN THE ALASKAN CABIN
played. George Spencer as Jules Beaubien, is the other
hero of the story. Ferdinand Tidmarsh does well as The
Wolf, and Gaston Bell, as his assistant in business but not
in crime, is well cast. The fest of the cast consists of Rich-
ard Wangemann, Clara Lambert, Charles Brandt, Edwin
Tilton, Martin Heissy and Ethel Clayton, who plays the part
of Jules' sweetheart.
McDonald, an engineer, while surveying in the North
meets and betrays Annette who is loved by Baptiste. Later
she dies. Baptiste and Annette's half brother, who has come
to search for her, swears to avenge her death. Their search
for McDonald is long, but finally they find him and he meets
death at the hand of Jules before he has done more harm.
Jules and McDonald fight it out in the dim woods. Guns are
first used and then they take to knives, and finally Jules
comes out the victor. The scene is most impressive and is
followed by a beautiful finale.
THE ^lOTIOX PICTURE XEWS
57
SPECIAL FILM "REVIEWS
"The Tribunal of Conscience."
(Lubin. Two reels. Frida\-, July
10.) — Here is a drama without the
customary love element. But in real
heart interest it surpasses the drama
with the ordinary love motif. In this
picture it might be called a love mo-
tif of another kind, the love of a
father for a spendthrift, wayward
boy, in whom, since the death of his
wife, his life has been wrapped up
and his fondest hopes have been cen-
.tered. But it seems that he is doomed
to disappointment.
The son proves not so bad, after
all, and a scheme which the faithful
valet proposes brings him to his
senses and makes a man of him. The
father pretends to be a suicide, leav-
ing debts instead of property. The
boy goes down and down, but finally
takes a grip on himself and goes to
work. His father buys an interest in
the construction company for which
he works and he is rapidly advanced.
When he goes to his old home and
finds his father waiting to greet him
with pride, the scene is extremely
touching and gives us added faith in
human nature. Father, son and
vslet are played by W. H. Rj-no,
Raymond Gallagher, and Paul Parr
Smith, respectively, and each actor
has succeeded capitally in his concep-
tion of the role he enacts.
"Whiskers." (Eclectic.) — An inno-
cent exchange causes all the difficul-
ties for the persons concerned in this
picture, and all the merriment for us
more fortunate beings who simply
look on.
Willie loves ^laizie dearly, and
^Mazie returns the love with all her
heart. Billy loves Myrtle with all the
manly devotion of which he is capa-
ble, and IMj'rtle loves him as only
woman can love man. Each treas-
ures the other's photograph. But
when the couples go for a day's out-
ing, the young men make an ex-
change of coats and the tell-tale pho-
tographs turn everything topsy-turvy.
"The Wilderness Mail." (Selig.
Two reels. IMon., Jul}- 13.) — This is
a love story of red-blooded, ele-
mental human beings living in the
great Canadian Northwest, untamed
and unsoftened by the enervating re-
straints of civilization. The Cana-
dian Northwest, with its everlasting
snow, offers a splendid opportunity
to the motion picture photographer
for scenes of wild nature untraversed
except by dog and sled trails, and
provides the scenario writer with
stirring events that come onlv in the
lives of these strong-bodied, self-
reliant and high-spirited people.
This story, especially, will please
all lovers of dramatic and thrilling
action. The setting still retains the
glamour of romance and wonder, and
this will increase the pleasure. Two
lithe, fine-appearing j'oung giants
love the same girl, the daughter of an
old trapper. A jealous and cruel
step-sister causes the trouble. One
oi the young men is the mail carrier
and- the other is given a message that
must reach the settlement ahead of
the mail. The mail-carrier is killed
by an outlaw, the other is arrested bj'
the Northwest Mounted Police, and
i."; not released until the girl captures
the outlaw and proves that he is
guilty of the murder. Walter Oak-
man and Bessie Ej-ton in the lead-
ing parts succeed admirably in
their conceptions of Northern char-
acter.
The Indian massacre is realistic
enough to cause shudders.
The plot is quite new and will be
received well. A lieutenant in the
United States army marries Bess, the
daughter of a ranchman. Shortly
afterward he is believed to have been
killed by Indians, but in reality is
cnh- severely wounded, and picked up
by a friendly half-breed. For a time
his mind is blank. But when he re-
gains his memorjr, he returns to find
that his wife is married. The two
husbands agree to fight it out, but are
attacked by Indians, the lieutenant
being killed.
"The Toll of the Warpath." (Albu-
querque. Three reels. ]\Ion., July
27.) — The old yet absorbing story of
the mistreated Indians and the United
States troops with the American cow-
boy playing an important part. The
scenario was written by Dot Farley,
v/ho also stars in the picture, pro-
duced by Gilbert P. Hamilton. It
will delight all those who like Western
drama, painting the Indian in black
colors, and causing the spectator to
feel no sympathy for him or his mis-
fortunes.
"His Brother's Wife." (Gene Gaun-
tier. Three reels.) — By far one of the
best of Warner's releases and one of
the most worthy put out under the
brand of Gene Gauntier. Playing op-
posite Miss Gauntier is Jack J. Clark,
the producer of the picture.
The story is one of strong human
interest and one that every audience
in the country will appreciate, al-
though it will appeal mo.-e highly to
the more serious minded. The scenes
are almost all interiors. ^loore mar-
ries Shirley, the girl for whom he is
guardian. He neglects her for a for-
mer love, who does all she can to
bring about the separation of the
other two. She is all but triumphant,
hut through the efforts of Aloore's
brother, he returns to his wife, who
had remained faithful to him through
It ail.
BESS HEAES OF THE LIEUTENANT'S DEATH
Scene from "The Toll of the Warpath" (Albuquerque. Three Reels, July 27)
58
THE MOTION PICTURE NEWS
FILM NEWS FROM
FOREIGN PARTS
(Continued from page 3-t)
houses change oftener than twice a
week for their regular program, with a
third change on Sunday, if they are
allowed to keep open in their locality
on Sunday.
"The new camera, the Aeroscope, is
being used by a number of topical news
men with great results. The camera
requires no tripod or crank, the opera-
tor simply holding it against his chest
and pressing a button. It is operated
with compressed air, a gyroscope hold-
ing it level and steady. I saw one man's
stuff, taken under trying conditions, and
it was certainly splendid."
All-Star Signs Faversham for Films
Actor Will Begin Rehearsals in "The World," August 5, at the Yonkers
Studio of The Company
5,000 IN A WARNER FILM
Special to The Motion Picture News
Eagle Pass, Tex., July 23.
The five thousand Mexican federal
prisoners held here under guard of
United States troops were caught in
the films recently.
The Mexicans took part in a pro-
duction to be released by Warner's
Feature, Inc., entitPed "Under Fire
in Mexico," The prisoners were
lined up for a thrilling charge, and
showed wonderful feats of horseman-
ship. Battle flags fluttered and sa-
bres flashed in the bright southern
sunlight, as the troopers made a
thrilling charge over a nearby stream.
It seemed like real war while the
spectators were under the spell of
the sight.
J. Arthur Nelson, president of the
Colorado Motion Picture Corpora-
tion, congratulated ' the participants
on their successful work in the pro-
duction.
GEORGE KLEINE MIXED
PROGRAM
The La Salle Theatre, Chicago, has
opened with a mixed program of
George Kleine attractions. The the-
avre is playing "The Club of the Black
Mask" and "The African Diamond
Conspiracy." The whole program is
about eight reels in length.
BEST OF ITS KIND
The Motion Picture News,
New York City.
Gentlemen : — Find enclosed $1.00
for six months to The Motion
Picture News, best thing of the
kind published.
Very truly yours,
W. A. Brunnell,
Decatur, Texas.
THROUGH his personal representa-
tive, Mr. Gallagher, William Faver-
sham, the "legitimate'' star, has cabled
his acceptance of an oft'er made for his
debut in motion pictures with the All-
WILLIAM FAVERSHAM
Star Feature Corporation, under the di-
rection of Augustus Thomas, director
general for that concern.
The subject chosen for a vehicle in
which he is to be seen is "The World,"
a spectacular drama which has enjoyed,
in years: gone by, considerable success as
a theatrical attraction.
The value of this appearance in mo-
tion pictures, it would seem, is greater
than anything before offered to those
wide-awake picture showmen of the
world who appreciate the value of a
name such as is offered in this com-
ing production, both as to star and
play.
The name of Faversham is almost
a household word, and the theatrical
career of this man is a most remark-
able one. His first stage appearance
was in 1885 in England, and a short
time after that he came to America,
where he appeared in "The Prince
and the Pauper," and as Valentine
Day in "Featherbrain" in 1889, and in
1893 as Prince Haldenwald in "Aris-
tocracy" under the direction of Charles
Frohman.
He has been seen, among other
successes, in "Lord and Lady Algy,"
"Brother Officers," "The Younger
Son," "Diplomacy," and as Romeo
with Maude Adams in "Romeo and
Juliet."
His first appearance as a star was
made in 1901 at the Criterion Theatre
as Don Caesar in "A Royal Rival."
Mr. Faversham will perhaps be well
remembered by the three most success-
ful seasons, 1905 to 1907, when he
toured the United States playing the
role of Jim Carson in "The Squaw
Man."
About November of 1910, he became
known as a Shakesperian star and he
has appeared since that time in many
prominent roles, chief among which
his appearance as Marc Antony in
''Julius Caesar."
Mr. Faversham sails from England
on the 39th, aboard the "Olympic," and
will arrive in America about August 5.
On his arrival he will immediately begin
work on the production of "The World"
at the Yonkers studios of the All-Star
Feature Corporation.
Ad Film Makers May Organize
With a view to bettering trade con-
ditions, and correcting other unwhole-
some conditions, a call for a meeting
of industrial advertising film manu-
facturers to take up these matters
.has been issued.
This call is signed by H. J. Elkin,
manager of the Industrial Depart-
ment of Pathe Freres, Arthur N. Small-
wood of the Smallwood Film Cor-
poration, and J. M. Torr, editor of
Moving Picture "Publicity," and asks
the attendance of all manufacturers
of industrial films at a meeting to be
held August 15, at the Hotel Shel-
bourne, Brighton Beach, New York.
Matters of importance to all those
interested in bettering conditions will
be discussed. One of the topics to
be considered will be the formation
01 a National Association of Ad Film
Manufacturers. The attendance of
all those interested is urgently re-
quested. Replies should be sent to
Arthur N. Smallwood, 175 Fifth ave-
nue. New York.
MORE EXCELSIOR SALES
"The Toll of Mammon," a four-part
Excelsior Feature Film Company,
Inc., production has been sold to the
Electric Theatre Supply Company, of
Philadelphia, for Eastern Pennsyl-
vania, Delaware, Maryland, District
ot Columbia and Southern Maryland.
THE MOTION PICTURE NEWS
59
I In and Out of Los Angeles Studios |
special to The Motion Picture News
DAVE BERSHON, manager of the Los
Angeles end of the California Film Ex-
change, Inc., recently spent a week in
San Francisco.
SjI Lesser, president and general manager
of the Colgate Film Exchange, spent several
days recently at the Los Angeles Exchange
whi^e on his way to New York City.
E'. H. Duffy, who has been special represen-
tative of the World Film Corporation, engaged
in establishing exchanges, will resign his posi-
tion within the next few days, with the com-
pletion of his work at the Los Angeles branch,
and go to El Paso, Tex., where he will take
charge of an exchange, handling independent
features.
M. Rosenberg has been transferred from
the Portland. Ore., branch of the All-Star
Feature Corporation to the Los Angeles branch,
which is conducted in connection with the
Golden Gate Film Exchange.
Oliver V. Traggarh, president of the Union
Feature Film Company, was in Los Angeles
for a few days while en route to New York
City from San Francisco.
Richard Walton Tully is a recent arrival at
the Jesse Lasky Hollywood Studio, having
come here from New York City, to assist the
Lasky forces in the production for the screen
of his California play, "The Rose of the
Rancho."
Keystone and Sterling Give Dinner
Ford Sterling and Roscoe Arbuckle were
hosts at a dinner given the members of the
Keystone and Sterling companies at Baron
Long's Vernon Country Club. The course
dinner began at seven o'clock and with a dance
between each course the members of the com-
panies inade merry for several hours. The
tango prize was awarded Charles Murray, and
a vote of thanks given Jerry O'Connell, who
had charge of the arrangements for the hosts.
Hal Clements, formerly of the Kalem studio
at Santa Monica, and Donald McDonald, re-
centlv with the Universal, are now directors at
the J. J. Robbins Photoplay Company plant at
Tentrnl avenue and Twenty-ninth street, Los
Angeles.
'■The Valley of the Moon," one of the re-
cent Bosworth, Inc., releases of Jack London's
stories, is destined to bring record business
to the theatre that e.\,hibits the feature at
Merchantville, a suburb of Philadelphia, for in
this the mayor, A. K. Bennett, known more
popularly as the millionaire pugilist, plays a
leading part in one of the fight scenes, accord-
ing to Jack Conway, lead in the six-reel picture.
Mr. Bennett was in Los Angeles during the
early months of this year, and was riding past
the Vernon arena when the extra people for
the fight scene were passing in. He thought
there was a fight on, and went in, crowding
his way to the front row. In the cheering
the mayor proved a leader, but could not un-
derstand why the rounds were so short.
In passing out with the others a man at the
gate handed Mr. Bennett a one-dollar bill,
which he refused to take, until the man next
in line nudged him with his elbow. After-
wards the Pennsylvania officer was told he had
taken part in a motion picture.
G. A. Beranger, assistant to Director D. W.
Griffith, of the Majestic Motion Picture Com-
pany, has discovered a" new use for face pow-
der, in the making of pictures. White flowers
used in pictures for Mr. Griffith's sets are
now all made up by the use of No. lO'A
powder, which takes away the brilliant white.
Photoplayers Hold Mass Meeting
The members of the Photoplayers, now num-
bering more than 4.50 in good standing, held
a mass-meeting in the Little Theatre, Los An-
geles, Sunday, July 19, for the reorganization
of the club, and the adoption or rejection of
several important by-laws.
Many changes are being made at the studio
of the Jese Lasky Company over at Hollywood
in order to accommodate the additional com-
panies of actors, now working there. The stage
will be increased to 60 x 200, two tiers of
dressing-rooms will be built, and a large car-
penter shop and prop storage-room will be
ad'ded.
A Los Angeles newspaper, m summing up
the work of the municipal free employment
bureau, which has furnished 16,542 men for va-
rious jobs since its opening early this year,
gives among the various work secured the fol-
lowing pertaining to the industry:
Fourteen per cent motion pictures, $1 per
day and sandwich; 1 per cent motion pictures,
one to three days, $2.50 and one meal a day.
Supt. Charles B. Riatt, of the Los Angeles
municipal playgrounds, has announced that ar-
rangements have been made to add motion pic-
tures to the playground amusements for chil-
dren, and that once each month a program
will be given at each of the six municipal
grounds.
"It is not the intention of this department
of the city to enter into competition with the
motion picture theatres," Supt. Riatt said in
speaking of this new feature, "but on the
other hand we know of scores ond scores of
little tots who never go inside a theatre, and
we are aiming to give them an evening of
pleasure. Educational pictures only will be
used."
Sterling Shows Pugilist Studio
Leach Cross, pugilist, who is to meet Joe
Rivers at the Vernon Arena July 28th, in com-
pany with his family paid a visit to the Ster-
ling Motion Picture Company studio this week,
and a film was made showing Ford Sterling
escorting the fighter through the home of Dutch
comedy. A 200- foot picture was made and will
be used on a split reel.
David Kirkland directed a burlesque single-
reel comedy with Ford Sterling in the lead.
Costumes and settings were appropriate for
a picture of the days of chivalry, but Sterling
was there with the German beard. No title
has been given.
Up-to-date Nature "Fakes"
Nature faking in motion picture studios has
been advanced another step at the Universal,
where a fo.x terrier and a collie act as mothers
to lion cubs. The fox terrier mother is now
permitted to see her children but once or
twice a day, as she has passed the state of
usefulness, the cubs being about two months
old. The collie, however, is still serving
warm meals at all hours as her adopted little
ones are but a week old.
The fox terrier was secured two months ago,
when Flora, the largest lioness of the zoo
gave birth to four cubs, and killed one ac-
cidentally because of the smallness of the
cage. Fearing the real mother would roll
onto others and kill them, the manager sought
a wet-nurse dog. The fox terrier, about the
size of the smallest cub, was the only one
that could be found, and for a month she
proved a mother in more ways than one.
Since being relieved of the duties as mother,
the terrier has frequently visited her foster
little ones. Now they are twice her size, but
she is permitted in the cage for a romp
with them. When the cubs play too rough
she chases them back into the corner of the
cage and proves herself mistress of every
situation. Whenever she passes the cage the
young lions recognize her and in many ways
have displayed their belief that she is their
mother.
The collie was secured after Queen, the large
lioness that recently clawed Dr. W. H. Kirby,
had, in a manner similar to that of Flora,
killed one of her three cubs. She fondles and
cares for the small lions in the same manner
she would her own puppies and is proving
herself an excellent mother.
Frank Wiltermood, who has been taking a
vacation for the past two months, is again
at his duties as manager of the scenario de-
partment of the Balboa Feature Films, at
Long Beach.
Henry Otto, for so long with the Balboa
Feature Films in the capacity of director, is
now with the Flying "A" Company at Santa
Barbara.
Percy Peters has left the Balboa and is
now with the Thomas H. Nash Animal Feature
Company.
Jackie Saunders Back at Work
Miss Jackie Saunders, whose current re-
lease, "The Will o' the Wisp." has received
such favorable comment, is now able to return
to the studio of the Balboa Amusement Com-
pany, after an absence of two weeks made
necessary because of poisoning.
"It was that horrible trip up Fish Canyon;
where we climbed up straight rocks that almost
caused me the loss of my beauty," the popular
actress said with a sly wink, "for it was then
that I was poisoned. You should have seen
me last week when my face was puffed out of
shape — it was a cartoon. I thought I would
have to go in for comedy."
COMING WEST COAST PRO-
DUCTIONS
The Fred A. Kelsey Reliance Company has
lust completed a Western picture, "The Wagon
of Death," in which a supposed nitro-glycerine
car was destroyed by twenty pounds of black
powder when the driver says that he could not
control the horses and there was danger of
killing the heroine. There is some excellent
horsemanship displayed by Fred, Ed and Bob
Burns, formerly with the Buffalo Bill show.
Jack O'Brian, of the Majestic, has just com-
nleted filming the story, "The Second Mrs.
Roebuck." which appeared in a popular maga-
zine. The scenario was prepared by Wallace
Reed, who played the lead. Miss Mary Alden
and Blanche Sweet were both in the cast.
Robert Edeson is being featured in the sec-
ond Stewart Kdward White story picture,
"Where the Trail Divides," being produced by
Cecil de Mille, of the Jesse Lasky Company.
Fie is supported by Theodore Roberts, star of
a score or more Broadway productions, includ-
ing "The Right of Way" ; "The Barrier." by
Rex Beach"; "The County Chairman," who
is a native son of California, the son of a pio-
neer who came to this state in 1849, and who
did his first work on the stage in San Fran-
cisco in 1880.
At Work on "Broken Barrier"
Director William C. Cabanne has comp'eted
the second film of "The Broken Barrier," a
two-reel melodrama featuring Dorothy Gish and
Irene Hunt, the original negative of which,
together with three other reels of negative,
was destroyed in the Lubin fire in June be-
fore prints had been made. Mr. Cabanne will
next film "Moonshine Molly" from the maga-
zine story by H. R. Durant. in which Mae
Marsh and Robert Harron will plav the lead.
"Frenchy." a Western story by George Pat-
tullo. which appeared recently in the "Satur-
day Evening Post," is to be filmed under the
direction of Donald Crisp, with Vester Pegg in
the title role.
Mr. Pegg holds the world' championship for
"bulling a steer," having secured the gold
medal at the round-up at Cheyenne last year.
He will ride Suicide, the outlaw broncho owned
by Jesse McGraw. and known to cowboys all
over the West for his fierceness and ability to
throw his rider. Mr. Crisp expects to produce
a picture with a punch in every foot.
The film recently made for the Los Angeles
Retail Dry Goods Merchants' Association, un-
der the direction of salesmanagers and depart-
ment heads, for an instruction course for sales-
oeoole in retail stores, is now completed and
is being shown in this city each evening at the
Arrow Theatre, on the third floor in the Ham-
burger Department Store.
Clerks from each store will see the picture,
which will be accompanied by lectures by G. M.
Wessells, instructor in salesmanship in the Los
Angeles Polvtechnic High School, and sales
managers. The motion picture shows both the
right and wrong way for sales people to display
goods and wait on customers in all depart-
ments. Following the use of the picture here
it will be rented to stores in other cities.
Larkin's Dangerous Stunt
Mr. Larkin is one of the few persons who
do not know the-'r age or their real name.
When five years old he was abandoned by his
parents, who were circus acrobats, and taken
care of for a number of years by the owner
of the show whose name he now bears.
George became an acrobat, working on the
tumblers' pad and the trapeze. In^ the second
series of the serial his early training made it
possible for him to hang by his knees and res-
cue the heroine from being dashed to death in
the rapids of a mountain stream near Bear
Lake, Cal.
6o
THE MOTION PICTURE NEWS
The Operator's Exchange
THIRD TEST FOR LICENSE
Special to The Motion Picture News
Rochester, N. Y., July 23.
The third test of candidates for
licenses as motion picture operators
in this city will be held July 38, ac-
cording to an announcement just
made by Fire Marshal Wheeler. The
examinations include written paper-
as well as oral questions and a prac-
tical test to demonstrate the knowl-
edge of the applicant for the position.
Application blanks must be filled
out by the applicants. They are quite
exhaustive in their scope, and calcu-
lated to bring out the extent of the
experience of each applicant. On a
previous examination sixteen out of
thirty-three candidates failed to pass.
Those who have tried the examina-
tion before do not need to file new
applications.
Arthur R. Tucker.
AMERICAN STANDARD RE-
ORGANIZES
The American Standard Motion Pic-
ture Machine Company, which went
into bankruptcy recently, is preparing
to resume operations, and will be able
shortly to fill orders for 1914 ma-
chines and to make repairs on all
earlier models. The factory has been
moved from 101 Beekman street,
Manhattan, to 168 Southern Boule-
vard, near 135th street, the Bronx.
STRIKE BLOWS OVER
Special to The Motion Picture News
Evansville, Ind., July 33
The operators employed by Philip
Skora in his three theatres have re-
turned to work, following a strike oc-
casioned by Skora's son, who insisted
on operating a machine despite the
fact that the union refused him ad-
mission.
R. H. Gore.
ERIC MORRISON'S FATHER
DEAD
The father of Eric Morrison, con-
nected with the American Standard
Motion Picture Machine Company, died
on July 19. Mr. Morrison was well
known and his death will be regretted
by a large circle of friends.
AROUND THE METROPOLIS
On Friday. July 17, I had the pleasure of
attending the opening of the Powpit Amuse-
ment Company's new Powell Theatre. This
house is located at the corner of Powell street
and Pitkin avenue in the Brownsville section
of Brooklyn, and is easily the most up-to-date
theatre in that vicinity.
Brother Louis Alter is employed' as operator,
and with two of Power's latest type machines,
equipped with motors and all the latest im-
provements, you may depend upon Brother
Alter to produce results.
The theatre is under the able management
of Max Stanley, who has been employed in
the same capacity at several other theatres in
this neighborhood, and with him at the helm,
I can see no reason why this theatre should
not attain a brilliant success.
Operators and Salaries
^. »^
In looking hack over several years
of experience as an operator, in
various theatres througrhout the coun-
try, I have about come to the con-
clusion that the primary reason for
dissatisfaction on the part of the
operator is due to the fact, that no
matter how long and faithfully he
may work for any one employer, he
can never hope to better his condition
financially, so far as that particular
ecployer is concerned.
He is engaged at the start at the
prevailing scale of wages, and if he
ever gets a raise in salary, it is only
the exception that proves the rule.
Of course this is largely because
the employer usually sells the place
before the operator has heen there for
any length of time. Of the nine
hundred or more theatres at present
in this city I have no doubt that at
least seventy-five per cent have
changed hands from one to six times
within the last two years, if they
have been open that long.
The prevailing rate of wages for
operators in New York City at the
present time in ?22.00 per week for an
eight hour day. The average price
for a suit of clothes is about $15.00.
If you want a little better than the
average suit you MUST pay more
than the average price.
IT IS THE SAME WITH THE
OPERATOR,
W, D, Chaney,
It affords me great pleasure to inform all the
friends of Brother Earl Rossman that he is
now managing the New York Theatre at Forty-
fifth street and Broadway. Brother Rossman
was formerly a newspaper man, and was at
one time associated with William Dunwoodie,
of the Lehigh Valley Railroad.
Brother W. J. Taylor is still working for
Frank Fetters at the Osceola Theatre, and
making a record for length of service. He has
been employed by Mr. Fetters for about four
years.
Brother Theodore Crawford (better known
as Slim) is also employed by Mr. Fetters and
working at the Port Morris Casino. This
theatre is almost directly across the street from
the Osceola, but in spite of this fact both
houses are playing to almost capacity, which
only goes to show that after all good projec-
tion is quite a factor when it comes to doing
business.
Brother Jack Winnick has gone to Hoboken,
N. J., to play a four-day date with "Cabiria."
Brother Sam Friedman will take his place in
the meantime at the Knickerbocker, where
"Cabiria" is still playing to phenomenal busi-
ness.
Brothers Al Folen and Sol Abrams will have
closed at the Globe by the time this issue
appears in print, as I understand the Annetfe
Kellermann pictures of "Neptune's Daughter"
are going to pull out at the end of this week.
This picture has enjoyed a satisfactory success,
and achieved a run second only to that of
"Quo Vadis?" at the Astor Theatre last
season.
PHILADELPHIA FLIERS
Operators and stage employees on tour are
informed that the Philadelphia Local No. 307
M. P. M. O. U. of the I. A. T. S. E. is now
located at its own headquarters at 1233-35
Vine street, right in the midst of the exchange
district, where the needs of the operator are
easily obtained.
Everything that an operator needs, either to
satisfy himself or his employer, is at his call.
The boys have three large rooms and they
have all that you would look for in them, —
telephone and telegraph service, pool table,
projection room and writing desks and always
that "ever-ready-to-assist-you" feeling that the
Philadelphia operators have the reputation of
having.
William Royal, alias Willie D'are-Devil, of
the Philadelphia operators' union, has issued a
challenge to meet any one of the members of
the local in a five-mile motorcycle race. This
looks good as Bill has just returned from a
long trip up the state and they all say that Bill
is some bear with the "Gasoline Broncho."
Edward Abrams, of the Point Breeze Theatre,
has at last fallen for the happy thought of
being a married man. The last report is that
Eddie was seen in one of the department
stores looking over house furnishings.
There are so many exchanges here that have
projection rooms for the Pennsylvania Board
of Censors, and each one its own censor, that
the operators have a song called "Every Little
Film Has a Censor All Its Own."
While Freddie LaMar, of the Philadelphia
Motion Picture Supply Company, is enjoying
the sad sea breezes down at the shore, his
position is being held down bv William J.
Symns. Both are members of Local 307.
William Hamilton, of Local 307, is now in
Wildwood, N. J., exploiting his mechanical
fortune-telling machine and from reports he is
doing well.
Within the last year the ranks of the oper-
ators have lost several of their good men who
are now connected with different film ex-
changes in the town, bvit they still are telling
the exhibitors the difference between crank-
turners and good operators.
Do you remember the time that Tony used
to grind them out? Well, he is now with the
Italian-American Film Company. How loiig
has it been since Campbell was doing a six
and nine-hour grind? We now have the
pleasure of introducing Mr. Campbell, of the
Hepworth Company.
Murray did some of those no-limit "grinds,"
too, but now he is with the United Features.
And I almost forgot Old Preston Lombard,
the pride of Market street, is now Mr. Lom-
jard of American Features. And they say that
he operators can't do it. .
Sidney Stanley is now in charge of the
projection room at the Globe Theatre, Phila-
delphia's newest theatre. He is a 307 man.
HEARD IN THE LOBBIES
Bristow & McCullough, proprietors of motion
picture theatres in the city of Anderson, S. C,
a town of 15,000 people, have opened up a
branch of their business in North Andersori,
a suburban town of several thousand inhabi-
tants, ^hey report having succeeded in book-
ing some unusually fine pictures and are
expecting to do a profitable business.
Wayne H. Hadcock, formerly treasurer of
the Remington Clothing Company of Water-
town, N. Y., has secured a controlling inter-
est in both the Victoria and the Bijou motion
picture theatres of that city, previously owned
by Joseph Hinds. Mr. Hadcock took posses-
sion of the two places Monday. Both will be
managed along much the same lines as has
prevailed. The transaction is one of the most
important that has occurred since the motion
picture business became the important factor
that it is in the entertainment of Watertown's
thousands.
Peter Dahl, of Delaware street, former post-
master of Tonawanda, N. Y., has purchased the
Star Theatre on Nineteenth street, Niagara
Falls, and is conducting a motion picture show
there. The theatre is one of the largest motion
picture shows in Niagara Falls,
THE MOTION PICTURE NEWS
6i
lJ>fTE'RESTIJVG FILM "REVIEWS
PRODUCTIONS FROM ALL PROGRAMS
I GENERAL FILM PROGRAM |
"The Moonstone of Fez." (Vitagraph.
Two reels. Tues., July 7.) — Maurice Costello
and Constance Talmadge play the leads. One
of the best of the V'itagraph's two reelers.
Mrs. Osborne is stricken with the black plague
in a Paris hotel, and dies in the night. In the
morning the proprietor denies to her daughter
that the woman had ever been in the hotel.
Van Norden, a chance acquaintance of the girl,
learns the truth. The hotel keeper wished to
hush the matter up so as not to start a panic
among his guests.
"Fooling Fanny's Father." (Lubin. Split
reel. Tues., July 7.)— On the same reel with
"While Auntie Bounced." Father thinks he
has completed an invention to restore youth.
His daughter's sweetheart plays a joke on him,
by substituting a midget for himself after he
has been enclosed in the closet. A fair
comedy.
"Wiile Auntie Bounced." (Lubin. Split
reel. Tues., July 7.) — On the same reel with
"Fooling Fanny's Father." Auntie's niece is
married while she bounces on a circus net.
Much better than the ordinary comedy.
"Doctor Smith's Baty." (Vitagraph.
Wed.. July 8.) — If it were not for Maurice
Costello" in this picture it would be a failure as
a comedy. There are two Doctor Smiths in
the same house and a baby goes to the wrong
one by mistake. It causes a great disturb-
ance before matters are cleared up.
"A Boarding House Scramble." (Essanay.
Wed.. July S.) — Two of the boarders art ri-
vals for the hand of the landlady. Their ri-
valry leads them into an egg and dish fight,
in which one of them is covered with eggs.
Everyone in the house where this picture was
shown enpoyed a hearty laugh.
"The Vases of Hymen." (Vitagraph.
Fri., July 10.) — Another of those enjoyable
comedies featuring John Bunny and Flora
Finch. Each buys one of a pair of costly
vases, then yearns for the other's. Mean-
while they fall in love and exchange the costly
vases, which come together again only when
the couple pair oft in matrimony.
"Did She Cure Him?" (Selig. Fri., July
10.) — Presents the efforts of a wife to over-
come hubby's craving for drink. The remedy
she adopts is stuffing him with fruit until his
colic spasms make him submit to anything,
even to signing a pledge. It is a good farce
and acted with keen relish for the fun in the
situations by John Lancaster and Lyllian
Brown Leighton as the husband and wife.
"Eube, the Interloper." (Kalem. Split
reel. Fri., July 10.) — The unconquerable
curiosity of a keyhole maniac and the strategem
of two young actresses to rid themselves of
the nuisance are shown in this reel, which also
contains "In Old England." A small army of
ludicrous policemen are introduced, and at
once the spectator realizes that "the police-
man's lot is not a 'appy one." The cast in-
cludes John E. Brennan, Ruth Boland, Jeanette
Hoffman and Marshal Neilan.
"In Old England." - (Kalem. Split reel.
Fri., July 10.) — On the same reel with "Rube,
the Interloper." It is a series of well-taken
pictures of important English sporting events
that will prove interesting both to the sport
lover and to the general public. The Rugby
football game between the teams of Scotland
and Ireland, the cross-country run of the
southern counties, and the royal Ascot races
where fashion appears in all its glory, are
among the events photographed.
"A Romance of the Puehlo." (Biograph.
Thurs., July 9.) — The events that transpire in
this drama are slightly disconnected. Two
important plots run through the picture and
the connection between the two is not clear.
A Pueblo brav » loves an Apache maid and
through the counciling of an American and
his wife the di/ferent tribes allow their mar-
riage. Later the wife of the American is
captured by a tribe of Pueblos. The Apache
maid aids in her escape.
"His Fight." (Selig. Sat., July 11.)—
A strong, tense drama wherein a young
physician is called upon to save the life of the
man who has robbed him of his wife. The
unusually dramatic possibilities of this situation
are brought out with full force by Wheeler
Oakman as the physician, Eugenie Besserer as
the woman and Jack F. McDonald as the
patient.
"Lillian's Dilemma." (Vitagraph. Two
reels. Sat., July 11.) — It doesn't take a wide
stretch of the imagination to conceive what
amusing consequences ensue when a young
and bewitching girl steals into a boy's school
in male attire and leaves her own feminine
garments for some young mischief-maker to
masquerade in. And when the bald-headed
master has a weakness for pretty girls and at
the same time is handicapped by a jealous
and prying wife, the complications become
harder to unravel. But they are unravelled in
this picture with the wedding of the girl,
which is played by Lillian Walker, and her
brother's chum, played by Wallie Van.
"A Discolored Romance." (Melies. Tues.,
July 7.) — Joe and Dave are both in love with
the same girl. Each one decides to play a
joke on the other. Joe blackens Dave's face
with shoe polish while he is asleep and Dave
does the same to Joe. Both are thrown out of
Marion's house and she marries the man of
her father's choice.
"The Hole in the Wall." (Melies. Wed.,
July 8.) — Rather a disconnected drama. One
can find no reason why the butler is brought
in the picture at all. Atkin presents his
fiancee with a precious jewel. He mistreats
the dog of the house and is thrown out. Later
a reconciliation follows.
"A Royal Survivor." (Melies. Two reels.
Thurs., July 9.) — A stranger is wrecked and
thrown up on the shore. A fisherman finds
him and cares for him; he is really of the
royal family. He falls in love with the fisher-
man's daughter, Annie. When he returns to
his people he is lonesome without Annie. He
returns, renounces his right to the throne and
marries her. A most pleasant drama.
"The Season of Buds." (Biograph. Fri.,
July 17.) — This is a reissue of a picture star-
ring Mary Pickford. which appeared for the
first time three or four years ago. It is in-
teresting to see how much this charming
actress, with her winsome personality and
sweet girlish ways, makes of a rather trite
and commonplace plot; and at the same time
it is astonishing to notice how much she has
progressed in her art since those days.
"The Song of the Ghetto." (Vitagraph.
Two ree!s. Sat., July 18.) — A characterisHc
portrayal of the fickleness and whimsicalities
of the artistic temperament. Acted superbly
by William Humphrey, as the celebrated tenor:
Antonio Moreno, the struggling composer;
Eulalie Jensen, the fascinating, but reckless,
sinper, and Carolyn Birch, the girl left behind
in Italy. Stage mountings are well in keeping
with the demands of the piece.
"It Was Some Party." (Biograph. Split
reel. Sat., July 18.) — The old time game of
stripped poker with its limitless potentialities
for fun-making is used in this picture, which
is on the same reel with "Some Decorators."
The game not only made "some party." but it
makes some picture, too.
"Some Decorators." (Biograph. Split reel.
Sat., July 18.) — Once again we are given a
picttire that caters to that popular but declin-
ing taste for knocking, beating, breaking of
china and heads, and ends with a most impos-
sible chase up chimneys, over house-tops,
fences, ditches, and into a river. But all this
"buU in the china shop" and hare and hounds
business brings the laughs, so what more could
be asked. Shown with "It Was Some Party."
"She Wanted to Know." (Lubin. Split
reel. Sat.. July 18.) — In which an inquisitive
wife gets badly stung for her useless curiosity
and diligence. The letter which hubby re-
ceived and which caused all the row turned
out to be a harmless little coal bill for 35
dollars. "All for Love" is also on this reel.
"Snakeville's New Waitress." (Essanay.
Thurs., July 16.) — An exhilarating farce, the
scene of which is a rude boarding and lodging
house in the Western country. After several
minutes of side-splitting laughter, the audience
finds that Slippery Slim gets the best of the
landlord in a scramble for the favor of the
new waitres.
"The Little Captain, (Vitagraph. Thurs.,
July 16.) — A somewhat tedious recital of the
make-believe soldiery of a dear little boy.
Much of it is too far-fetched for eren the
most credulous of audiences. No escaped con-
vict is going to fool around with a little boy
when he knows that pursuers are on his
trail.
Hearst-Selig News Pictorial, No. 40. (Selig.
Thurs., July 16.) — This week's issue contains
some extremely interesting views. Perhaps
the photograph of Colonel Roosevelt at Pro-
gressive headquarters will excite the most in-
terest, because this is the latest picture of the
ex-President and gives his admirers a chance
to see him after his recent illness.
"The Prospectors." (Biograph. Thurs.,
July 16.) — Treachery and love are presented in
this Western picture. The plot is without
distinction but will probably find favor with
melodrama devotees. It is full of wholesale
killings.
"Pigs Is Pigs." (Vitagraph. Fri., July
18.) — A clever reproduction on the screen
of Ellis Parker Butler's uproariously funny
sketch, which was so popular when it appeared
several years ago. It is practically certain that
it will be equally well liked as a motion pic-
ture, especially since John Bunny is the ex-
pressman.
"Wiggs Takes the Rest Cure." (Selig.
Fri., July 18.) — This typical comedy by W. E.
Wing traces a tired business man's vain at-
tempts to gain perfect rest for a month's re-
cuperation. How he is baffled every place he
goes makes good fun, at the same time the
obstacles overcome make him of herculean
strength, ready to whip everything in S'ght.
"The Lie." (Lubin. Fri., July 18.) — An
improbable sort of picture of a little boy's
inability to tell a lie in order to get his
trapper father into trouble with the game
warden. It is laid in the cold, snowy North,
the sight of which only emphasizes the awful
heat of these summer days.
"The World and the Woman." (Biograph.
Mon., July 20.) — That love will always over-
come obstacles and find a way is illustrated
in this picture. A woman, put on trial for the
killing of her husband, is acquitted. There yet
remains the stain of suspicion to live down.
In the end a letter turns up in her glove
which she has not worn for some time. It
clears away all doubt of her innocence and
opens the path for her heart's satisfaction.
"Love, the Clairvoyant." (Vitagraph.
Mon., July 20.) — A couple's happiness, as so
often is the case, is entirely destroyed through
a mistake. The wife, by disguising herself
as a clairvoyant at a charity ball, lets her
husband see the error of his ways in mis-
judging her. Played by a capable company,
which makes the best of several good dramatic
moments.
"All for Love." (Lubin. Split reel. Sat.,
July 18.) — A Romaine Fielding comedy with
this clever comed'ian taking a leading part. By
having the camera run extra fast, we are
given some mirth-provoking movements by the
actors. The reel is completed with "She
Wanted to Know."
"In Wolf's Clothing." (Kalem. Two reels.
Mon., July 20.) — This is the fourth feature
of the Alice Joyes Series. The plot of the
story is weak and improbable, and the task of
62
THE MOTION PICTURE NEWS
the actors is indeed difficult to make the
characters seem convincing. Tlte acting of
Alice Joyes. and her supporters, Tom Moore,
Robert Walker, Harry jNIillarde, Henry Hal-
lam and Helen Lindroth overcomes, however,
these deficiencies to a certain extent.
"Broncho Billy Puts One Over." (Essanay.
Sat., July IS.) — Showing how Broncho Billy
succeeds in marrying the .qirl of his heart, and
gets the better of her irate father. A trumped-
up charge of horse stealing against Broncho is
soon shattered when the horse turns out to be
his wife's, and a man cannot be charged with
stealing his wife's horse.
"The Arrival of Josie." (Vitagraph.
Wed., July 15.) — The old familiar but always
laughable comic situation growing out of the ar
rival of a caricature of a stout, unsophisticated
German girl in New York. Josie Sadler plays
the girl in an exaggerated spirit of comedy.
"His Last Appeal." (Selig. Two reels.
Wed., July 15.) — A capable cast makes up in
some measure for the deficiencies of this plot,
dealing with the life of a young man who has
served a prison term, gets a fresh start, and
in the end saves his innocent friend from the
death-chair by forging the Governor's signa-
ture. Suspense is aroused by the crude
expedient of contrasted scenes, the outcome ot
one depending upon the other. But the out-
come is already known to everyone in the
audience. Suspense without surprise is fatal.
"Codes of Honor," (Lubin. Two reels.
Wed., July 15.) — Again the story of a re-
formed life after a prison term, and the action
of a blackmailer. In this particular film it
is a woman who has started life anew, raising
up a child, and marrying a wealthy banker.
It is remarkable how well persons released from
prison seem to get along in motion pictures.
Nevertheless, there is a strong conflict of emo-
tions which gives the pla.yers a chance to
express their art by more than stage business.
"The Cross of Crime." (Lubin. Two
reels. Thurs., July 16.) — Another of those
stories in which a man after serving a prison
term goes to a new country, becomes success-
ful and wealthy after a lapse of years, and
then is hounded to his death by an old asso-
ciate. In spite of the evident improbabilities
of the plot, the actors manage to make it an
absorbing presentation of a well used theme.
"The Crayfish." (Pathe. Split reel. Mon.,
July 20.)- — On the same reel with "In French
Guinea." A worthy educational taken under
the supervision of Dr. Commandon in France.
This half reel shows the habits of crayfish.
"In French Guinea." (Pathe. Split reel.
Mon., July 20.) — On the same reel with "The
Crayfish." Part of this picture was taken from
the very front of an engine, and due to this a
fine stereoptic effect has been obtained. The
falls of the Santa add to the scenic value.
"A Badger Hunt," (Pathe. Split reel.
Tues., July 21.) — On the same reel with "Life
in Japan." The fox terriers are shown here
hunting down the badger. After quite a time
they succeed in capturing him. All will enjoy
this picture unless they mind seeing a suffer-
ing animal.
"Life in Japan." (Pathe. Split reel. Tues.,
July 21.) — On the same reel with "A Badger
Hunt." The impressive ceremony which takes
place once a year in Kioto, Japan, at which
the Emperor or a representative attends, is
portrayed in this half reel.
"The Last Assignment." (Edison. Sat.,
July 25.)— The last of the "Dolly of the
Dailies," and a fitting finale to its many
predecessors. Dolly returns to her home town
and is received royally by the mayor and the
populace. She gives her father a check for
three thousand with which he saves his bank
from failure. James Malone, the managing
editor of The Comet, is unable to get along
without Dolly, so he resigns his position and
comes out after her. The picture closes with
Dolly in Malone's arms.
"The Adventure of the Absent-Minded
Professor." (Edison. Mon., July 20.) — One
of the Octavius series. As usual Octavius
detects the criminal, but entirely by mistake.
The picture will furnish a lot of fun for young
and old. Barry O'Moore continues his fine
work as Octavius.
"Caryl of the Mountains." (Selig. Wed.,
July 18.) — The cast: Kathlyn Williams,
Thomas Santschi, Roy Watson and Harry
Lonsdale. An absorbing drama in which Jim,
a timber cruiser, prevents the father of a
mountain maiden from joining the moonshiners'
gang, and later marries the girl.
UNIVERSAL PROGRAM
"The Man of Her Choice." (Powers. Fri.,
Aug. 7.) — Francis Ford and Grace Cunard,
used to playing shipwrecked roles, are cast
on a desert island. Not much acting appears
in the picture as it shows mainly how to sub-
sist when cast ashore. The fiancee of the
rich man learns to love his butler better than
him, himself, when she discovers what a lot
he can do.
"Tango Versus Poker." (Eclair. Sun.,
July 19.) — An antiquated comedy but amusing.
The wife goes out for a tango lesson and the
husband holds a poker session. Both are found
out and the husband gets the worst of it.
"By the Sun's Rays." (Nestor. July 22.) —
An old plot, but the novel manner in which
it is worked makes it interesting. Detective
Murdock is sent to apprehend bandits operating
in the West, which he does after a number of
exciting experiences. The bandits signal to
each other by mirror, whence the title. The
picture will appeal more to the lovers of the
Western, than to others.
"Universal Boy Series, No. 2." (Imp.
Thurs., July 30.) — A highly entertaining reel.
Matty, the boy. in company with his aunt
visits Brighton Beach, meets Barney Oldfield,
the great auto racer and Lincoln Beachy.t the
aviator. These two gentlemen are shown in
action. He then attends the reception at
Oyster Bay in honor of the return of Theo-
dore Roosevelt. After this he meets Oscar
Hammerstein who agrees to give him a try-out.
He is seen impersonating Ford Sterling, King
Baggot in "Absinthe," and Gertrude Hoffman.
Very clever impersonations.
"When Romance Came to Anne." (Imp-
Two Reels. Mon., July 27.) — A fanner
bachelor, a character played by William Morse,
marries Anne simply because he needs a wife.
She was formerly a drudge and cared nothing
about her looks. After the marriage she
begins to make herself appear pretty. Her
husband does not notice her until others do,
and then he falls in love with her. Gwendolyn
Pates plays the wife. This is a very pleasant
drama worked out in an unusual manner.
Bits of humor appear throughout the two reels
which add to its attractiveness.
"When Memory Recalls." (Frontier. Sun.,
July 20.) — Joe Franz plays the heavy lead and
Dolly Larkin appears in the principal feminine
role. Joe enters a ranchman's house intending
to rob him. He finds his wife and when the
ranchman enters poses as her lover. The wife
is deserted by her husband due to the outlaw's
words, and loses her memory. At the sight of
Joe, who is robbing another house, her memory
is restored. Joe confesses that he lied. This
picture is alive with action and command's
the closest attention from start to finish.
"Their Parents' Kids." (Crystal. Split
reel. Tues., July 28.) — On the same reel
with "Charlie's Toothache." A widower and
a widow love each other, but neither wish to
let the other know that they have grown
children. They dress them up as youngsters.
The scheme works for a time but they tire of
being young and a double wedding ensues.
Vivian Prescott plays the lead.
"Charlie's Toothache." (Crystal. Split reel.
Tues.. July 28.) — On the same reel with
"Their Parents' Kids." None of the usual and
unusual contrivances can extract Charlie's
tooth, but when he gets in • a fight out it
comes. Charlie DeForrest furnishes all the
amusement.
"The Tangle." (Powers. Fri., July 31.) —
This is an odd drama and at times most con-
fusing. It is hard to enjoy because of this
fact. Grace Cunard and Francis Ford head
the cast. The spectator is led to believe that
two murders have been committed when, in
reality, none occur. The story has a peaceful
ending.
"The Circus," (Sterling. Mon., July 20.) —
The adventures of a country rube at the
circus, ending with a free-for-all fight, create
a roar of laughter throughout the reel. Ford
Sterling himself does not appear. The photog-
raphy is slightly below standard.
Universal Ike, Jr., in "Cupid's Victory."
(Universal Ike. Tues., July 21.) — Ike has a
hard time getting married. His efforts are
quite comical, but he at last succeeds. Robert
Fuehrer and Louise Glaum play the leads.
MUTUAL PROGRAM
"The Substitute." (Thanhouser. Two
reels. Tues., July 14.) — Mrs. Sinclair loses
her mind after the death of her daughter.
The doctor substitutes a girl from prison. The
girl's old partner in crime tries to induce her
to rob the house but she refuses and hands
him over to the police. Mrs. Sinclair learns
of the deception, but is just as happy. This
is an absorbmg drama and well produced.
Mignon Anderson plays the leading role.
"The Painted Lady." (Majestic. Two
reels. Sun., July 19.) — An excellent drama
with Blanche Sweet and Dorothy Gish playing
the leads. It is exceptionally appealing and
all will enjoy it. Through the efforts of her
older sister Kitty is made to realize the utter
worthlessness of the man she thought she
loved. She then induces her to return home.
"The Vengeance of Gold." (Reliance. Two'
reels. Sun., July 19.) — Mary Alden, Ralph
Lewis and Vester Pegg appear in the principal
parts. A fine drama of a marriage for money
which turned to be a failure. Jim, the
cast-oflf lover, makes a success of life and be-
comes rich. The man who was once wealthy
fails and then robs Jim. Later he dies in the
desert, and Jim marries the girl.
"A Man's Way." (American. Two reels.
Mon., July 20.) — Beautiful scenes mark this
absorbing story played by Harry Von Meter
and Vivian Rich. The ambitious mining en-
gineer forgets his career and marries a girl
of the mountains. He is content for a while
but later becomes dissatisfied and leaves her.
The two are reunited due to the great self-
denial of an admirer and former sweetheart
of the man's.
"The Pendulum of Fate." (Thanhouser.
Two reels. Tues., July 21.) — Outside of one
improbable event, that of a woman passing
through a crowded parlor without being noticed,
this picture is fairly well staged. The Than-
houser twins, Marion and Madeline Fairbanks,
play important parts. One of two sisters
marries below her station and is lost from the
family. Years later her daughter meets the
daughter of the other sister.
Our Mutual Girl, No. 27. (Reliance. Mon.,
July 0). — Margaret's maid breaking a mirror
leads to a visit to the fortune teller in the
Metropolitan Tower. Nothing definite is
learned by the visit. Later Margaret ascends
the Postal Telegraph Tower, and from there
views Sandy Hook and New York. The
scenario for this reel was furnished by Arthur
James. Those who are not familiar with New
York scenes will find the picture enjoyable.
"Izzy and the Diamond." (Reliance. Wed.,
July 22.) — Quite a pretty little comedy with
Max Davidson, Miriam Cooper and Arthur
Macklay in the leading parts. Izzy is a dia-
mond merchant's clerk and is accused by his
employer of making off with a diamond, but it
develops that his employer had mislaid it. A
number of- laughs in this reel.
"Bill Squares It with His Boss." (Komic.
Sun., July 19.)— The second of the "Bill"
series and an excellent offering. "Tammany"
Young continues in the role of Bill. Fay
Tincher creates a laugh whenever she appears
as the "stenog." Tod Browning plays the
boss.* Bill means well and attempts to
straighten out his boss' love affairs but makes
matters worse.
"The Veteran's Sword." (Princess. Fri.,
July 17.) — Muriel Ostriche and Boyd Marshall
play opposite. The acting of the other char-
acters seems below the standard. The story
is an appealing one of an old soldier who
parted with his sword in order to free a man
from prison. Later it is returned to him.
"Lest We Forget." (Majestic. Fri., July
24.) — A simple drama, but at the same time
one that will please. The clerk of the firm
takes some money to aid the stenographer's
blind mother. His employer is on the point
of arresting him when he recalls his childhood
and the time that his own mother became
blind because no money was forthcoming for
the operation, and he changes his mind, aiding
the woman himself.
THE MOTION PICTURE XEWS
63
"THE MAN ON THE BOX"
(Lasky — Five Reels)
REVIEWED BY WILLIAM RESSMAN ANDREWS
HAROLD MacGR-\TH"S novel lends itself well to pic-
turization, and the director has taken advantage of
his opportunities. The opening scenes, laid on the vast
plains of the West, thrill the audience with swift action,
while the latter parts of the play create perpetual amuse-
ment by. the humorous complications resulting from the
hero's impersonation of a coachman.
Max Figman plays the principal male role, Lieut. Bob
Warburton, the wealthy adventurer, whose restless soul sent
him searching excitement in Indian fighting on the frontier.
Mr. Figman rendered the spontaneous gaiety and reckless
daring of the character with comprehension of the require-
ments of the part.
In the principal female lead. Lol.ta Robertson interprets
the impulsive heroine, Betty Annesley, with the surety of
complete understanding in a difficult role.
The acting of James Neil as Colonel Anneslev reminds
one of the masterly conception of this player's impressive
work ten years ago in the James Xeil Stock Company,
which, with Edythe Chapman in the female leads, created
a large following in all the principal cities of the Pacific
coast and continually played to packed houses.
Numerous spectacular scenes, consisting of an exciting
cavairj- charge over the brow of a steep hill, a desperate
battle with redskins at a stockade gate and the attack of a
settler's wagon train by a bloodthirsty band of savages, show
clear lighting effects and deep perspective. The pictures are
noticeable for their distinctness, due to the rarihed Western
atmosphere in which the scenes were photographed.
A novel method of flashing the cast of characters on the
screen warrants a tribute to the ingenuity of the producing
staff. A coach drives up and stops against the curbstone.
As each player opens the door and descends to the side-
walk a footman announces the actor through a megaphone.
As the name is spoken, white letters, conspicuous against
the contrasting black background of the vehicle, issue from
the little end of the horn until the name is spelled in full.
Bob Warburton, a lieutenant in a Western regiment, is
wounded in a brush with marauding Indians, and receives
■ HE LOOKS LIKE ME"
medical a.d in the house of Colonel Annesley. His recovery-
is effected about the time his term of service expires. The
beauty of the colonel's daughter Betty aroused all his ro-
mantic enthusiasm, and in order to be near her he repre-
sents himself as a penniless wanderer in need of a position.
Bett}-, not knowing his real circumstances, the scion of a
wealth}- house prevails upon her father to engage him as
the family coachman, which he loses no time in accepting.
After numerous tangled situations, likeh- to be caused by
the action of an irrepressible young man deeply in love, his
identity is discovered, and the couple are married.
"THE EAGLE'S REFUGE"
(Milano — Three Reels)
REVIEWED BY PETER MILNE
HIS picture, taken in the heart of Switzerland in the re-
gion of Lake Saint iMoritz, contains probably some of
the most beautiful natural scenes ever filmed. As a scenic
itself it deserves to be ranked with the foremost of the day.
Large mountains covered with snow, although many miles
from the camera, are perhaps the first thing that catch the
ej"e of the observer. The winter sports that the pleasure
T
OFF FOR "THE EAGLE'S REFUGE"
seekers indulge in in this far-off land are most picturesque.
A slight glimpse of a skiing contest is afforded, and ska-
ting and sleighing parties appear in abundance.
An event seldom pictured on the screen or brought into
a picture in any manner is an avalanche. The villain of the
story, or rather one who was a villain, but is later considered
a hero, is waiting in Eagle's Nest for a visit from his love,
A large snow slide can be seen to hit the small cabin and
almost knock it over. The telephone connection is cut off,
and through a short circuit the house catches fire, and be
fore the rescue party arrives he is dead.
A clever burglar poses as a marquis at a hotel in Switzer-
land. It is discovered that he is the thief but he makes his
escape. Previously he had fallen in love with the fiancee
of another resident of the hotel. He attempts to see her
once more, which results in his tragic death.
If you want to know
how to keep your theatre seats
in repair in the most economical
manner, and where to buy those
that cost the least in mainte-
nance, be sure to read
The Equipment Number
OF^
The Motion Picture News
TO BE ISSUED UNDER DATE OF AUGUST 15
64
THE MOTION PICTURE NEWS
H
do
ow mud
you pay;
in one year for repairs to
the various equipment in
your theatre. It is an item
worthy of consideration.
Basing the cost upon an
approximate estimate of
$400 a year per theatre,
The Motion Picture
News has set about com-
piling a vast amount of
valuable editorial mater-
ial. It includes the econ-
omical maintenance of
equipment as its chief
feature, and with a great
number of other subjects of
almost equal importance.
This material will
appear in
The Equipment Number
To be published on August
1 5th under the auspices of
The Buyers' Service
Department of
The Motion Picture News
Pennsylvania and Ohio Censors Attack "John
Barleycorn" Film
{Continited from page SO)
The fact that Ohio is on the eve of
the greatest wet and dry campaign
in its history, renders the clash acute.
Constitutional amendments to wipe
out county regulatory laws introduced
by the "wets" and for state prohibi-
tion by the "drys," will be voted on
in November.
Temperance People Approve
When the "John Barleycorn" film
was run off before the censors they
ordered all scenes of barrooms and
carousals cut to a flash of not over
three seconds' duration.
This brought a protest from Ho-
bart Bosworth, Inc., producer of the
film, and E. K. Gordon was dispatched
post haste to Columbus.
Mr. Gordon found the censors
obdurate. So he carried his case to
the temperance folk, explaining that
the film was "a vivid portrayal of the
drink evil and a temperance propo-
sition."
For their benefit he staged an ex-
hibition of the film in the Eastwood
Congregational Church. The audi-
ence consisted of representatives of
the Anti-saloon League, W. C. T. U.
women and preachers. They all
agreed that the film taught a great
moral lesson and should run uncen-
sored.
Anti-saloon Man Takes Son
Wayne B. Wheeler, Ohio superin-
tendent of the Anti-saloon League,
took his little son to the show. He
argued afterward that the barroom
scenes were not immoral in effect
and illustrated his point by his son.
'T asked him what he thought of the
little boy who was drunk in the
saloon, and he said he wouldn't want
to drink because it made the boy so
sick," said Wheeler.
Rev. W. H. Miller, of the Gift
Street Methodist Episcopal Church,
pointed out that while the ministers
all wished it understood that they
were strongly opposed to drinking
scenes generally, the object lesson of
the pictures of "John Barleycorn"
far eclipsed the objectionable fea-
tures.
Rev. J. F. Grimes, of the Mount
Vernon Avenue Methodist Episcopal
Church, said that the drinking scenes
were necessary in order to portray
the demoralizing effects of liquor.
A W. C. T. U. speaker asserted
there were objectionable pictures
shown in Columbus theatres every
day. For example, she said, that
within two days she had seen in local
theatres four murders, two suicides,
two instances of a man promising to
marry a girl and later refusing,
numerous grewsome accidents and
innumerable drinking scenes.
Bert Gill, who was a saloon keeper
until Billy Sunday converted him, and
who now heads a religious organiza-
tion known as the Tabernacle Work-
ers League, told the temperance
workers all the barroom scenes were
true to life and that the views of
drunken little children were not
ovedrawn.
Temperance Folk See Censor
Following the exhibition in the
church a committee representing the
temperance folk waited on the cen-
sors. They were received, listened to
and then told that the censor board
would not change its records.
Mrs. Maude Murray Miller, cen-
sor, asserted that the cuts made in
the picture in no way destroyed its
effectiveness, but only removed some
disgusting scenes not necessary to
the story.
Mr. Gordon, representing the pro-
ducer, on the other hand, says the
cuts made by the censors take the
"punch" out of the film and make it
worthless as a temperance proposi-
tion, and practically worthless as a
corjimercial proposition in Ohio.
Majority Approve Film
Gordon says that censor boards all
over the country have passed the
"Barleycorn" film without a cut ex-
cept in Ohio and Pennsylvania. He
says the producers were offered
money by the liquor interests to
suppress the films in all states in
which wet and dry fights were immi-
nent.
"But," says Gordon, "I believe the
Ohio censors are sincere. I don't
think they know actual conditions in
saloons, however."
As matters stand now, "John Bar-
leycorn" will be shown in Ohio with
"flash" carousal scenes or it won't
legally be shown at all.
It is understood that the producer
will ^appeal to the governor from the
decision of the censors.
H. F. BuSEY.
A Motion Picture News representa-
tive called upon W. W. Hodkinson,
who controls the world's rights to
the Jack London film "John Barley-
corn," for an expression of opinion
regarding the action of the Philadel-
phia censor, Louis Breitinger, in re-
fusing William E. Smith, of the
Famous Players Exchange, handling
the Bosworth films in Philadelphia,
permission to release the "John Bar-
(Continued f--m page 66)
In -writing to advertisers please mention "THE MOTION PICTUBE NEWS"
THE MOTION PICTURE NEWS
65
P^^^^^SSrhe Columbus Citizen
(HE!
lot May F„„,.
HAVE BEEN BARRED'
Says He Has Only SiiG-
Changes £or London's
Photo Play 1, ■
SCENES NEEDTONIHG DOWN'J'^;.^!^
K..^dl7°^" Barleycorn
^Pl«Mon_or Jack London's S.=r.
Lf Cenr
■ I Fight
■u] tpROVED AT V M C A.
nge;- Halts
I-ort city/'-
Sear str;
ncerej^v
The press of the Nation is voic-
ing the sentiments of the people
regarding Bosworth's next release,
Jack London's great story,
JOHN BARLEYCORN
Don't Fail to Book This Picture— Apply to
Bosworth, Inc., 648 Olive Street
LOS ANGELES, CALIFORNIA
William W. Hodkinson, Distributor
110 W. 40th STREET, NEW YORK CITY
After September 1st all Bosworth Releases
Handled through Paramount Program.
Bosworth Films Second London Story
Author's Life History
Motiograph Satisfaction
What is there about the MOTIOGRAPH that makes MOTIOGRAPH owners so loyal, so
enthusiastic? You will have to admit their feeling is different, unusual, remarkable, compared
with the Exhibitors satisfaction with other make machines. NOW WHY? The answer is
worth knowing if you are seeking the best machine made. Talk with a hundred MOTIO-
GRAPH owners using the different models from the beginning many ^^ears ago. They will
all tell you :
"My Motiograph runs always; I can always depend on it. Such a thing as a machine fail-
ing to run or break down or wear out, never enters my mind. From what my friends tell me, I
know it costs me less to run and maintain my Motiograph than they pay out for the machines
of other makes, and I notice they all come to see my machine in operation when they want to
buy, and will ask 'Will you buy another Motiograph?' Yes, when I buy my next machine, but
I'm not in any hurry about it; my Motiograph is as sound and serviceable as any machine on
the market to-day, regardless of its several years' service."
That is what Motiograph users will tell you if you ask them. After all that is what you
want to buy — Satisfaction — No matter what you have in mind to spend, put in Motiograph Satis-
faction, and you will get your money's worth.
WRITE FOR CATALOGUE
THE ENTERPRISE OPTICAL MANUFACTURING CO,
21 E. Mil'X^'xtA, N Y. 564 W. RANDOLPH STREET, CHICAGO, ILL. szimM":u.%"Zu„. cj
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
(36
THE MOTION PICTURE NEWS
PENNSYLVAKIA AND OHIO CENSORS ATTACK "JOHN BARLEYCORN" FILM
(Continued from page 64)
leycorn" picture for exhibition at the
Stanley Theatre and elsewhere.
Mt. Hodkinson, it was learned, had
departed for the Pacific Coast a few
days before, but his representative,
Mrs. J. S. Johnson, said:
Grave Injustice to Everybody
"On the question of censorship in
general, I should not care to make any
statement either for or against it, but
concerning 'John Barleycorn,' the cen-
sors who have refused to pass this pic-
ture have perpetrated an injustice upon
every person who would thereby be de-
barred from seeing the picture. The
reasons are found in the film itself.
''The very first scene in the picture
— a tiny child carrying a pail of beer —
applies to legions of children to-day.
In the poorer neighborhoods of our
great cities it is a very common specta-
cle. Need anyone ask what the impres-
sion upon that child's mind, the memory
and influence of these degrading influ-
ences will have?
"Next, we see the child of seven,
compelled by a man to drink, just to
see how much he can drink. And have
we not in our cities abundant evidence
of men of this type standing around
saloon corners and wilfully teaching
evil to the little boys, simply to jest at
the results upon their innocent victims?
"Then take the newsboy. He must
offer his papers wherever men congre-
gate, and again we find our boy in a
saloon with a man forcing beer upon
him for amusement.
Boy Dislikes Liquor
"The remarkable thing about this
particular boy is that he always disliked
the taste of liquor, yet it is impossible
for him to escape contact with it. And
a little later, when he first begins to
associate with men, he is forced to
prove his worthiness, according to the
standards of his companions, by drink-
ing with them as long as they drank.
Doesn't the same condition confront
thousands of the youth of our land to-
day ?
"We follow our somewhat unusual
boy to the point where, of his own ac-
cord, he, in disgust, resigns his posi-
tion as fish inspector to get away from
drink and drinking companions. The
first spark of inspiration lights his
darkened mind, and he begins to seek
better companions, to study, and later
to write. Even in these surroundings,
he meets 'John Barleycorn' at every
turn. He needs money. A bartender
lends it to him; he goes on a day's out-
ing, and meeting old companions, re-
turns home intoxicated, to the horror of
his sweetheart. Later, first success as
an author comes ; he celebrates it with
drink, and later still, as the successful
author of national reputation he finds
liquors on the tables of his wealthy and
cultured hosts and at the exclusive
clubs of which he becomes a member.
Strong Lesson for Temperance
"At a later stage, we find the boy-
man in his own home, in bondage to
the appetite for drink, fighting against
hope to save his very life.
"From the first reel to the last, 'John
Barleycorn' portrays the evils of intem-
perance. Its every scene is a silent,
potent plea to the spectator for tem-
perance. Every scene is an equally po-
tent plea against the saloon. We know
the saloon does not like the picture be-
cause the California liquor interests
offered Bosworth, Inc., $25,000 to sup-
press the film until after their fall
elections, and would have increased the
offer to secure its suppression in several
other states. The Y. M. C. A. officials,
the national W. C. T. U., the Anti-
Saloon League and many ministers of
the gospel have seen the picture and ap-
proved it, because the film would exer-
cise a powerful influence for right living.
Powerful Uplift Story
"These very facts in themselves tell
a graphic story. We have intemper-
ance and its nameless vices lined up in
opposition to the honor and honesty and
progress of sober men.
"When a board of censors refuses to
pass a film of this extraord.nary char-
acter and influence, there remains small
choice of inference, the most charitable
of which is either the indifference of
the censor, or lack of knowledge and
sympathy with the conditions about him."
CENSORS PRAISE ESSANAY
FILMS
The National Board of Censorship
recently viewed the Essanay single-reel
comedy, "The Fable of the Higher Edu-
cation," one of the George Ade series.
The National Board, in its report,
not only passed it with the word
"good," testifying to its dramatic enter-
taining and instructive qualities, but
took occasion to add under the head of
remarks, "A real comedy."
"This shows the sort of comedies that
Essanay is putting out," was the lacoijic
comment of a member of the company.
ROSSMAN MANAGER FOR NEW
YORK THEATRE
Earl Rossman, a former newspaper
man recently engaged by Wililam iMor-
ris as business manager of the New York
Theatre, has been for the past two
years in the picture and theatrical
business. Having grasped the picture
end of the profession rapidly, he was
engaged as manager of one of Brook-
lyn's leading theatres.
Mr. Morris, aware of Rossman's
experience, engaged him for the posi-
tion he now retains.
Sam Barnett, of San Francisco
Warner feature office, has succeeded
M. E. Kreiger, as manager of the
Los Angeles branch.
ALL STAR FEATURES
LEW DOCKSTADTER
in *'Dan"
By Hal Reid Five Acts
—IN AUGUST-
ETHEL BARRYMORE
in **The Nightingale'*
By Augustus Thomas Five Acts
-IN SEPTEMBER—
James A. Heme's
SHORE ACRES
Five Acts
All Star Feature Corp.
220 West 42nd Street New York
Notice: Musicians
Be a Leader
and get the big money as a
Vaudeville Orchestra
Leader at $25
to $75 a week
I ^ivc personal atiention to
all inquiries. Ask for our
special offer.
TEEVIN'S CORRES-
PONDENCE SCHOOL
Orpheum Theatre Bldg.
Grand Rapids - Mich.
iiP^ AIMIIVIAXED SONGS
atlv mechanism. Mmli
not witli llie ..111 fnsliioii
eceKsar,\ coiHlltjniis fun
iiven-
^ Motiiih piclm-eH that move to tlie rhythm of the sonsfl. 'I'lie.v lio not require c
full .)! Ille and action that accomijaiiy the human voice. The song s'toi y is viBunlized-
ttonal slides — hut with life-like motion jilctiires, containing: continuity and all ol Ihe
class lilin playlets. In fact, each song film is a photoplay in miniature.
If THey ^Vre Good E:nougti for—
KEITH'S, PROCTOR'S, I.OEW'S, llROAyWAY, NEW YOUK, HERAIiD SQUARE,
CIRCLE, HURTIG & SEAMON'S, MINER'S
TKeatres in Neiv York; and
irVICKER'S, CROWN, OAK PARK, WINDSOR, niAUl OWE, PliAZA, UIONROK,
CENTURY, MNCOLiN, CRYSTAL,
Theatres in Chicago— Are They Good Enough F'or YOU?
You Furnish the Singer- We Furnish the Song. ( VOCALISTS WANTED. )
IMPERIAL MOTION PICTURE CO. OF NEW YORK, Inc., 1476 BROADWAY, N. Y.
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
67
Bring Suit to Stop Theatre Construction
Philadelphia Property Owners Seek Injunction — No Objection Made to
Another House in the Same Block 500 Feet Away.
Special to The Motion Picture News
Philadelphia, July 23.
SUIT has been started in the Phila-
delphia courts to enjoin Jacob
Kahn and Joseph Greenberg, owners
of the property at 2309 North Broad
street, from building a motion pic-
ture theatre on that site.
Adolph Mark, who owns the ad-
joining property, is the complainant,
"ilark avers that the original deed to
the property obtained by Kahn and
Greenberg contains a proviso that
neither the property nor the ground
shall be used for any "offensive oc-
cupation." He contends that a mo-
tion picture theatre constitutes "offen-
sive occupation."
The theatre, which is to be called
the Blue Bird, has been projected for
about a year and the property was
purchased last fall. It is only within
the last few weeks, however, that bids
have been invited on the plans.
If precedent plays any part in the
ultimate decision of the judges before
whom the case is argued, the injunc-
tion will not be granted, because this
same firm went through a similar ex-
perience before being allowed to build
what is now one of South Philadel-
phia's handsomest picture theatres,
the Plaza.
At that time an adjoining property
owner contended that a "picture
show" next door would be a nuisance,
but the court rules that as the the-
atre had not been built at the time
the case was argued that it could not
be proven a nuisance. The point
here was that the theatre would have
to prove itself to be a nuisance after
operation before the judge would
consider the matter.
IT is interesting to note that another
theatre is to be built in the same
block as the Blue Bird, some 500 feet
further up the street. The title to
the property at 2353 North Broad
street has been taken by Louis H.
Cohan for the Central Theatre Com-
pany from Morris L. Miller and the
De Long estate.
The lot is 40x157 feet and has front-
age both on Broad and on Dauphin
streets. The assessed valuation is
$30,500 and Morris L. Miller has
taken a mortgage of $30,000 on the
entire lot. The theatre will have a
capacity of 1,200 seats and the loca-
tion is ideal from a building point of
view, as Dauphin street slopes away
from Broad street at this point in a
natural grade which will allow the
side exits to be flush with the street
level.
In the rear is a private alley about
five feet wide which can also be used
for exit purposes.
With the above two theatres com-
pleted the central northern section of
the city will be well taken care of
by the picture theatres. There are
now four theatres of 300 to 500 seat-
ing capacity within two to ten blocks
of the Broad street locations. Of
the present theatres two have been
built within the past year and one
was completed fifteen months ago.
All are doing normal summer busi-
ness.
The Golgate Film Exchange In-
corporated, has bought the Pacific
Coast rights to "The Toll of Mami-
mon," the feature of the Excelsior
Feature Film Company, Inc., for the
states of California, Oregon and
Washington.
False Economy
is a pardonable sin. But
this is only a temporary
concession.
You will have no excuse
for spending beyond a
minimum sum each year
for repairs to equipment,
and in the purchase of new
theatre necessities after
you have read
The Equipment Number
to be issued on August 15,
under the auspices of The
Buyers' Service Department
of
The Motion Picture News
"American" Motion
Picture Cameras
AT THE FRONT
Improved No. 2
firing line at "Vera
Our famous
Camera on the
Cruz."
"AMERICAN" products are al-
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world's most important motion pic-
tures are taken with "AMERICAN"
CAMERAS.
Agents for AGFA and GEVAERT
Raw Motion Picture Film.
Send for Catalogue C.
American Cinematograph Co.
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DEVEL.OF»ING
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carefully done for professionals and amateurs. The largest factory in the world devoted exclusively to
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Watterson R. Rothacker. Gen. Mgr. 223-233 West Erie Street, Chicago
INQUIRE F'OR OPEN TERRITORY ON
"THE TOLL OF MAMMON"
IN F'OUR PARTS
EXCELSIOR FEATURE FILM COMPANYr >IN|C>,,^:t NEW YORK
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
68
THE MOTION PICTURE NEWS
The ALBUQUERQUE
FILM MFG. CO., Inc.
RELEASING THROUGH
Warner^s Features, Inc.
FEATURING
Miss Dot Farley
IN FEATURE STORIES WRITTEN
AND ACTED BY HER.
PRODUCED UNDER THE DIRECTION OF
GILBERT P. HAMILTON
Past Releases
"First Law of Nature"
"The Trail of the Law'*
Web of Fate"
"The Course of Justice"
"The Unwritten Justice"
"The Daughter of the Tribe"
Ready for Release
"The Lust of the Red Man"
The greatest Indian Story ever produced.
"The Toll of the Warpath"
"The Price of Crime"
Undoubtedly the greatest three-reel sub-
ject of the year.
"False Pride Has a Fall"
OTHER GREAT PRODUCTIONS IN COURSE OF
CONSTRUCTION AT THEIR
WESTERN STUDIO
406 Court St., Los Angeles, Calif.
"LUPIN"
(Pasqueli-American Company, Inc. — Three Reels)
REVIEWED BY J. BURROUGHS NOELL
SINCE the days when Kyrle Bellew smoked the cigarette
with such an amusingly lackadaisical air, Raffles and gen-
tlemen burglars under other names have exerted an undimin-
ishing fascination over us.
For the reason that it puts this type of character upon the
screen, if for no other reason, this picture, released July 21,
deserves commendation. But there are other things that dis-
tinguish it. First of all, the acting is of a high-class and
finished order. Leo Ragusi in the role of Lupin is a worthy
successor to the line of actors who have achieved fame in
parts that portray this type. His delineation is polished;
his facial play is masterly. Nilde Bruno as Mrs. Josette
Percy and G. Majone Diaz render satisfactory support to the
leading player. The settings are fully in keeping with the
demands of the plot, with costly, handsomely furnished inte-
riors, a museum of Egyptian antiquities that would fool an
Orientalist, and clear-cut, well-defined exterior scenes.
The plot is the least satisfactory part of the production.
This is not because we have had too many stories dealing
with this type of character. As a matter of fact, the subject
matter seems singularly fresh and varied. But thinking of
this plot alone, without reference to any other, too much of
it is anticipated by the spectator. Toward the end of the third
reel, the action is somewhat obscured. Lupin has everything
necessary for his escape, even to a waiting taxi-cab, when
there seems no need for flight.
Mr. Ragusi redeems this to some extent by "farcing" the
character. The hint of this is given at the beginning of the
picture, when he makes foppish preparations for departure
from prison.
"THE LOVE VICTORIOUS"
REVIEWED BY PETER MILNE
(Gold Seal — Three Reels)
AN allegorical drama, and a high-class picture of this
variety with Cleo Madison, George Larkin and Ed Slo-
man playing the leading parts. Miss Madison appears as
Woman, Mr. Larkin as the Spirit of Good and Ed Sloman
as the Spirit of Evil. A large cast ably supports the three
principals, of which Ray Hanford, William Dale, Charles
Hickman, Jean Hathaway and Mrs. Mae E. Benson are the
most important. They all impersonate different vices and
virtues.
The story is woven about Woman, who is lured away from
her simple home by the Spirit of Evil. She sinks lower and
lower in the scale of life, but is rescued at the last moment
Ijy the Spirit of Good, who has done his best to turn her
from the wicked path throughout the picture.
Naturally with such a story the picture cannot very well
help being a success with the people who enjoy such sub-
jects. The success of the picture really depends on the act-
ing, and here it is very good. The scenes are all realistic and
staged to good efifect.
"FOURTH" PICTURES SHOWN IN FORTY-EIGHT
. HOURS
Special to The Motion Picture News.
Philadelphia, July 23.
THE H. B. B. Motion Picture Mfg. Company have scored
another scoop by releasing the pictures of the "First Na-
tional Fourth of July" in their weekly within forty-eight
hours after the events recorded had happened. This celebra-
tion was held in Independence Hall and Square, Philadel-
phia, and the leading speaker was President Woodrow Wil-
son. He was accompanied by the governors of the Thirteen
Origi/ial States and other National, State and Civic Digna-
taries. The pictures were taken Saturday, July 4, morning
and afternoon, and were released on Monday, July 6 at noon.
In writing to advertisers please mention "THE MOTION PICTURE ;HEWS"
THE MICTION PICTURE NEWS
71-
What Do You Need?
LISTING IN THE BTTTEES' GtJIDE, FOE NAME AND ADDEESS, INCLITDING ONE YEAE'S STJBSCEIPTION TO THE MOTION
PICTUBE NEWS — ?8.00 A YEAE, CASH IN ADVANCE. FEEE TO ADVEETISEES USING $100.00 OE MOEE WOETH OF Dli-
PLAY SPACE DUEING THE YEAE. ADDEESS ADVEETISING DEPAETMENT
ANNOUNCEMENT SLIDES
Niagara Slide Co., Lockport, N. Y.
ASBESTOS BOOTHS
Sharlow Bros., 442 W. 42nd St., New York.
COSTUMEES
Miller-Costumier, 236 South 11th St., Philadel-
phia, Pa.
DEVELOPING TANKS
A. T. Corcoran, Inc., 9^ John St., New York.
ELECTEIC LIGHTING SETS
The Chas. A. Strelinger Co., Box P-2, Detroit,
(Manufacturers, Dealers and Renters)
American Film Mfg. Co., Chicago, 111.
Thomas A. Edison, Inc., 276 Lakeside Ave.,
Orange, N. J.
Cssanay Film Mfg. Co., First National Bank
Bldg., Chicago. 111.
General Film Co., 200 Fifth Ave., New York.
George Kleine, 166 N. State St., Chicago, 111.
Lubin Mfg. Co., Philadelphia, Pa.
G. Melies, 204 E. 38th St., New York.
Mutual Film Corp., 71 W. 23rd St., New York.
New York Motion Picture Corp., Longacre
Bldg., New York.
Pathe Freres, 1 Congress St.. Jersey City, N. J.
Renfax Film Co., Inc.. 110 W. 40th St., N. Y.
Selig Polyscope Co., Chicago, 111.
Thanhouser Film Corp., New Rochelle N. Y.
Universal Film Mfg. Co., 1600 Broadway, N. Y.
FILM ACCESSOEIES
Berlin Aniline Works, 213 Water St., N. Y.
FILM TITLES, FEINTING, DEVELOPING,
ETC.
Commercial Motion Pictures Co., Inc., 220 W.
42d St., New York.
Centaur Film Co., 670-682 Ave. E, Bayonne,
N. J.
Evans Film Mfg. Co., 412-22 W. 216th St., at
Broadway, New York.
Gunby Bros., Inc., 145 W. 46th St., New York.
Harvard Film Corporation, 231-233 Tenth
Ave., New York.
Industrial Moving Picture Co., 823-233 W.
Erie St., Chicago.
Standard Motion Picture Co., 5 S. Wabash
Ave., Chicago.
FILM EEELS
Lang Mfg. Works, Clean, N. Y.
Taylor-ShanU Company, 224 Mill St., Rochester,
N. Y.
FUENITUFtE AND FUENISHING ON
EENTAL
William Birns, 103-105 West 37th St., N. Y.
FEATUEE FILMS
Aetna Film Co., Longacre Bldg., New York.
The Albuquerque Film rSIfg. Co., Inc., 406
Court St., Los Angeles, Calif.
All Star Feature Corp., 220 W. 42nd St., N. Y.
Ambrosio American Co., 15 E. 26th St,. N. Y.
Bosworth, Inc., 64S Olive St., Los Angeles,
Cal.
Box Office Attraction Film Rental Co., 180 W.
46th St., New York.
A. Blinkhorn, 110 W. 40th St., New York.
California Motion Picture Corp,, San Fran-
cisco, Cal.
Cosmofotofilm Co.. 110 W. 40th St., New York.
Direct-From-Broadway Features Co., 46 W.
24th St, New York.
Eclair Film Co., 126 W. 46th St., New York.
Eclectic Film Co., 110 W. *0th St., New York.
European Feature Film Co., 220 W. 42nd St.,
New York.
Features Ideal, 126 W. 46th St., New York.
Feature Photoplay Co., 220 W. 42nd St., N. Y.
Famous Players Film Co., 213-229 W. 26th St.,
New York.
Films Llovds, Inc., 220 W. 42nd St., N. Y.
General F'ilm Co., 200 Fifth Ave., New York.
General Feature Film Co., Powers Bldg., Chi-
cago, 111.
Gaumont Co., 110 W. 40th St., New York.
Gloria American Co., 110 W. 40th St., N. Y.
Greene's Feature Photo Plays, Inc., 110 W.
40th St., New York.
W. W. Hodkinson, 110 W. 40th St., New York.
Imperial Motion Picture Co. of N. Y., Inc.,
1476 Broadway, N. Y.
Italian American Film Corp., 1482 Broadway,
New York.
Inter-Continent Film Co., 110 W. 40th St.,
New York.
George Kleine Attractions, 166 N. State St.,
Chicago, 111.
New York Office: 1476 Broadway.
Jesse L. Lasky Feature Play Co., Longacre
Theatre, New York.
Lea-Bel Company, 912 Schiller Bldg., Chicago.
Leading Players Film Corp., 126 W. 46th St.,
New York.
Life Photo Film Corp., 220 W. 42d St., N. Y.
Mecca Feature Film Co., Inc., 126 W. 46th St.,
Xew York.
Mohawk Film Co., Times Bldg., New York.
Mundstuck Features, 909 Longacre Bldg., N. Y.
Pan-American Film Co., 110 W. 40th St., N. Y.
Paramount Pictures Corp., 110 W. 40th St.,
Xew York
Pasquali American Co., 110 W. 40th St., N. Y.
Phoenix Feature Film Corp., 164 Federal St.,
Boston, Mass.
Photo Play Production Co., 220 W. 42nd St.,
New York.
Playgoers Film Co., Lyric Theatre, New York.
Popular Plays and Players Co., 1600 Broad-
way, New York.
Progress Film Co., 110 W. 40th St., New York.
Progressive Motion Picture Corp., Times
Bldg., New York.
Ramo Films, Inc., Columbia Theatre Bldg.,
New York.
Rolands Feature Film Co., 146 W. 45tli St.,
New York.
A. H. Sawyer, Inc., 1600 Broadway, New York.
Stellar Photoplay Co., 1476 Broadway, N. Y.
Sterling Camera & Film Co., 145 W. 46th St.,
New York.
Solax Co., Fort Lee, N. J.
Union Features, 126 W. 46th St., New York.
Unique Film Co., Inc., 110 W. 40th St., N. Y,
Universal Film Mfg. Co., 1600 Broadway, N. Y.
University Films, Inc., 110 W. 40th St., N. Y.
Edw. H. Wagner, Agt., Dania Bio61m Co., 88
Park Place, New York.
World Film Corporation, 130 W. 46th St.,
New York.
Warner's Features, Inc., 130 W. 46th St., N. Y.
LANTERN SLIDE MATS AND REEL BANDS
Lantern Slide Mat Co., 627 Greenwich St.,
N. Y.
IiABEX-S
Every Ready Roll Label Co., 203-7 W. 40th
St., New York City.
LIGHTING PLANTS
Cushman Motor Works. Lincoln, Neb.
LOBBY PHOTOS
The Wvanoak Pub. Co., 136 52nd St., X. Y.
MOTION PICTURE MACHINES AND
SUPPLIES
Amusement Supply Co., 160 E. North Fifth
Ave., Chicago, 111.
Calehuff Supply Co., 1301 Race St., Philadel-
phia, Pa.
Enterprise Optical Co., 568 W. Randolph St.,
Chicago, 111.
Ernemann, 114 Fifth Ave., New York.
Lears Theatre Supply Co., Sam Lears, Prop.,
509 Chestnut St., St. Louis, Mo.
RIGHT OFF THE REEL
Thomas Santschi and Bessie Eyton, of West-
ern Selig studio at Los Angeles, and a com-
pany are at the Catalina Islands for a three
weeks stay. They will make marine pictures.
Manager Isadore Bernstein, of the Western
Universal studios, is wearing a fine straw
helmet, one of the souvenirs brought from
Hawaii by the McRea 101 Bison Company,
which has just completed a successful picture
making trip.
The camels at the animal farm at Universal
City (Calif.) were sheared recently — principally
as a sanitary precaution, and the resulting
camels' hair was sold for three hundred and
fifty dollars.
In the Industrial parade, representing all the
industries of Southern California, which took
place a few days ago in Los Angeles and
which was reviewed by the Mayor, city of-
ficials and prominent men of the state, the
Universal occupied the place of honor; the
company's representation led the march.
While more than one hundred industries were
represented, those having the parade in charge
felt that the Universal was the leading in-
dustry of the section. Several scenes were
taken of the parade and will be incorporated
in the Animated Weekly.
Oliver Moving Picture Supply Co., 647 Euclid-
Ave., Cleveland, O.
Picture Theatre Equipment Co., 21 E. 14th St,i
New York.
Precision Machine Co., 317 E. 34th St., N. Y.
Nicholas Power Co., 90 Gold St., New York.
The Phantascope Mfg. Co., Washington, D. C
Sweeley's Photo Supply House, 514-516 Erie
Ave., Renova, Pa.
Williams, Brown & Earle, Inc., 916-918 Chest-
nut St., Philadelphia, Pa.
MOTION PICTUEE APPARATUS
Burke & James, Inc., 240-258 E. Ontario St,
Chicago, 111.
MUSICAL INSTEUMENTS
Rudolph Wurlitzer Co., Cincinnati, O.
American Photoplayer Co., Berkeley, C^f.
NOVELTIES
Philip Hano, 806-810 Greenwich St, New York.
POSTEE AND PICTUEE FEAMES
Menger & Ring, 442 W. 42nd St., New York.
EAW FILM
Eastman Kodak Co., Rochester, N. Y.
Celluloses Planchon, Inc., 75 Fifth Arc,
X'ew York.
David Horsley, 1600 Broadway, N. Y.
Raw Film Supply Co., 15 E. 26th St., N. Y.
OPEEA CHAIES
The Hardesty Mfg. Co., Canal Dover, Ohio.
Steel Furniture Co., Grand Rapids, Mich.
PIPE OEGANS
Henry Pilcher's Sons, 914-920 Mason Ave.,
Louisville, Ky.
M. P. Moller, Hagerstown, Md.
PEOJECTION LENSES
Bausch & Lomb Optical Co., 569 St Paul St.
Rochester, N. Y.
POSTERS
The Morgan Lithograph Co., Cleveland, Ohio.
EEWINDEES AND GENEEAL SUPPLIM
L. C. Smith Co., Schenectady, N. Y. "
SCEEENS
Atsco, Inc., 218 West 42nd St., New York. -
Day & Night Screens, Inc., 291 Broadway,
New York. j
Mirror Screen Co., Inc., Shelbyville, Ind. 1
STEEL FILM EQUIPMENT FOE
EXCHANGES AND MFES. 1
Columbia Metal Box Co., 226-228 E. 144th St, :
New York. j
THEATEE LOBBY FEAMES AND !
FIXTURES I
Eagle Frame Co., 506 N. Carpenter St, Chi-
cago, 111.
Newman Mfg. Co., 715 Sycamore St., Cincin-
nati, O.
UNIFOEMS
Fechheimer Bros., Union-made Uniforms,
Cincinnati, O.
VENTILATION, COOLING AND HEATING
Typhoon Fan Co., 1544 Broadway, X^. Y.
Jack Lystone, new director of Joker come- '
dies, with Bess Meredyth as leading woman,
and Ernest Shields as leading man, is now
producing a slapstick entitled "The Third
Party" at the West Coast studios.
Robert Brower, of Edison, has had the
pleasure of riding in the Pullman "Federal,"
which is the private car that Colonel Roose-
velt used in all his travels.
William Clifford, leading man of the Henry
McRae 101 Bison Company, which has been
in the Hawaiian Islands "for the past four
months, has arrived home. At four o'clock
on June 28 Bill was presented with a bouncing
baby daughter, weight nine pounds. Every-
body fine and Bill proud as a peacock.
Ethel Clayton, of the Lubin Companj', re-
ceived a notification from the Onyx Club,
who have branches throughout the southwest,
that she was awarded second prize in their
Photoplay Favorite contest. She received
twenty-five thousand votes. This ma^'es the
fourth club contest in which the Lubin lead-
ing lady has competed and in all four she re-
ceived first or second prize.
For the staging of "When the H";art Calls,"
a two-reel Imp drama, Herbert Brenon,
director, needed certain styles of exterior
settings. Informed that Stamford, Connecticut,
or the country thereabouts, could furnish
what was wanted, Herbert gathered hif play-
ers and took them up there.
72
THE MOTION PICTURE NEWS
GET
THE CROWD
You can increase
your attendance and
have everyone root-
ing for you.
It will cost you less
than 1 per cent
of your gross.
ITEFJlPLil
In connection with our
Photo Gelatine Repro-
ductions we offer this
weet
Alice Joyce
22x28
LOBBY DISPLAY
One Single Tone - $ .50
One Hand Colored - 1.50
WYANOAK PUBLISHING CO.
136 West 52n(i street New York
KLEINE DETECTIVE HIT
READY IN SEPTEMBER
"Judge Not," a four-part Kleine-
Cines, is scheduled for release
through the special feature depart-
ment of the General Film Company
early in September. This is the de-
tective story which created such a
furore in Europe recently. The plot
centers about a prosecuting attorney,
subject to spells of temporary men-
tal aberration. In such a moment,
he murders his dearest friend, a judge,
and then tries an innocent man for
the deed. How a scientist untangles
the skeins of destiny, brings back
m.emory, and establishes to the prose-
cuting attorney unquestioned proof
of the latter's guilt, makes a story
conspicuous for its dramatic action.
IF YOU ARE
BRADY RELEASES IN FALL
The stars who are to be featured in
a few of the William A. Brady picture
plays are Thomas A. Wise, in his
original role in "The Gentleman
from Mississippi," Emma Dunn, in
the part she first played in "Mother,"
Gail Kane in "The Family Cupboard,"
Wilton Lackaye in the character he
originated in "The Pit," Robert War-
wick in "The Dollar Mark," and Alice
Brady in a play which had remark-
able success in New York and
throughout America, the identity of
which will not be disclosed before
New Year's.
These productions are completed at
present, but releases, at the rate of
one in each month, will not begin
until the opening of September.
EDISON SEEKS SCENARIOS
A few weeks ago the scenario de-
partment of the Edison Company was
so greatly overstocked with scripts of
single-reel dramas that authors were
asked to temporarily discontinue sub-
mitting them.
As the many releases have consid-
erably lessened the supply, the com-
pany announced that it is again in the
market for powerful single-reel dra-
mas.
DEEP WATER
business — don't
GAUMONT
FILMS
have saved many and can save
you. Get out of the mire by
booking Gaumont's, the crowd
getters.
EVERY SORT OF PUBLICITT,
BOTH FOR EXCHANGE & EXHIBITION
6aan)ontCo.
110 West 40th St., X. Y.
A. L. Runyan Advertising & Sales Co., Inc-
Successors to
Prices to Tkm Trade
POSITIVE PRINTS .04 54 Per Fl.
(lo Qukntiliei orer 5000 feet)
AboTc price includet priBtina. derelepisg, tintiiit
taoiBg and Raw PodliTe Stock.
Nesatire Film Dereloped .01 Pa Fl.
Film Title. .08 •• "
(Out Special TMit Appanba wiB Bwleh
any petfocatioD.) All work goarantBaJ.
General Office*
2624 Milwaukee Ave. Chicago
I Phone Albany 3125 ■
l^n^E will rebuild your old machine as good as new.
If your machine needs repairing, we can do the work. We
have every facility and use only genuine parts. All work
guaranteed. We carry a complete line of new machines and
supplies. Will sell for time or cash.
SEND FOR CATALOG TODAY.
AMUSEMENT SUPPLY COMPANY
160 No. Fifth Avenue
CHICAGO
THE MOTION PICTURE NEWS
73
Film ^ality
Quality in the film— quality from
a technical photographic standpoint
is as important to the Exhibitor as
is interest in the story that the
film tells.
There's one film that's recognized
the world over as the standard of
quality — that is always used by
those whose effort it is to give the
Exhibitors the very best goods and
the very best service — Eastman film.
And it is identifiable. Look for
"Eastman" on the perforated margin.
EASTMAN KODAK COMPANY,
ROCHESTER, N. Y.
The Centaur Film Co.
The Oldest Independent Film
Manufacturer has the
Largest Commercial Plant
in America. The most up-to-date
equipment and an organization
second to none.
Printing and Deyeloping in any
== Quantity =
Guarantee Quality— Prices Interesting
THE CENTAUR FILM CO.
Factory and Stadia
BAYONNE, N. J.
Of/ice.
1600 Broadway, N. Y
At the request of State Right buyers we have withheld,
until August 1st, closing a large number of states on our
stupendous deep sea drama
^ GREYHOUND
FIVE PARTS
From on and after that date the balance of the states unsold will be closed out
FIRST COME, FIRST SERVED
The production is conceded to be a masterpiece, adapted from the stage production
written by Paul Armstrong and Wilson Mizner, scenario by Louis Reeves Harrison
Beautiful lithograph*, herald*, lobby displays and other advertising matter.
Wire territory interested in and we *ill wire terms
Our Next
Releasi
NORTHERN LIGHTS
A photoplay that will
astound the universe
EXHIBITOES COMMUNICATE WITH THE FOLLOWING
Celebrated Players Film Co., 64 West Eandolpi St.,
Chicago, ni.
'•THE BANKER'S DATJGHTEK," Five Parts.
Control Illinois— Iowa — Indiana — ^Wisconsin — Ohio— Michigan
— Kentucky.
Noted Players Film Co., 1842 Broadway, New York.
"THE GEEYHOITND." Five Parts.
Control New Tork State.
Progressive Feature Film Co.. 800 Broad St., Newark, N. J.
•■THE BANKER'S DAUGHTER," Five Parts.
'•THE GREYHOUND." Five Parts.
Control Eastern Pennsylvania — Delaware — Maryland — Dis-
trict of Columtia — New Jersey.
Sherman Feature Co.. Temple Court Bldg.. Minneapolis, Minn.
•THE BANKER'S DAUGHTER," Five Parts.
'•THE GREYHOUND," Five Parts.
Control North Dakota — South Dakota — Minnesota — Wis-
consin,
LIFE PHOTO FILM CORPORATION
EXECUTIVE OFFICE. 220 WEST 42nd STREET
Studios and Laboratory. Grantwood, N. J. Continental Offices, No. 7 Rupert Court W. London
In -writing to advertisers please mention "THE MOTION PICTTTRE NEWS"
74
THE MOTION PICTURE NEWS
RECOBD OF CURRENT AND COMING RELEASES
EDITOR'S NOTE. — These lists of releases for this week and next are arranged in this form for the
convenience of the operator and exhibitor. In the blank column a record may be kept of the date when
a given subject wall be shown at your house. Keep it in a convenient place for future reference.
GENERAL FILM PROGRAM
RELEASES OF THE WEEK
AT MY
HOUSE
MONDAY, JULY 20TH, 1914,
BIOGRAPH. The World and
the Woman, D., 998 15504
EDISON. The Adventures of the
Absent-Minded Professor, C,
1000 15511
ESSANAY. Money Talks, C,
1000 15513
KALEM. In Wolf's Clothing,
D., 2000 15505
PATHE. The Crayfish, E., 500. 15507
In French Guinea, T., 500.
SELIG. A Woman Laughs, D.,
2000 15508
SELIG. Hearst-Selig News Pic-
torial, No. 41, N., 1000 15512
VITAGRAPH. Love, the Clair-
voyant, D., 1000 15510
TUESDAY, JULY 21ST, 1914.
EDISON. A Matter of Minutes,
D., 1000 15514
ESSANAY. Mrs. Billington's
First Case, C, 1000 15515
KALEM. The Beast, D., 1000.. 15524
KLEINE. The Stronger Tie, D.,
1800 15516
LUBIN. Temper and Tempera-
ture, C, 400 15522
Worms Will Turn, C, 600.
PATHE. A Badger Hunt, Hunt.,
600 15518
Life in Japan, Customs, 400
SELIG. The Lure of the Ladies,
C, 1000 15519
VITAGRAPH. Bread Upon the
Waters, D., 2000 15520
"WEDNESDAY, JULY 22ND, 1914
EDISON. A Deal in Statuary,
C, 550 15525
His Wife's Burglar, C, 500
ESSANAY. The Fable of Higher.
Education That Was Too High
for the Old Man, C, 1000 1552S
KALEM. The Rival Railroad's
Plot, D., 2000 15526
LUBIN. Who Seeks Revenge,
D. , 2000 15532
MELIES. His Sense of Duty,
D., 1000 15534
PATHE. Pathe's Weekly, No.
46, 1914, N., 1000 15529
SELIG. The Sealed Package, D.,
1000 15531
VITAGRAPH. Buddy's Down-
fall, C, 1000 15530
THURSDAY, JULY 23RD, 1914.
BIOGRAPH. The Snow Busters,
C, 404 15535
The Cheeseville Cops, C, 594
ESSANAY. Slippery Slim's In-
heritance, C, 1000 15536
LUBIN. The False Shadow, D.,
2000 15537
MELIES. Wanted a Sweetheart,
C, 1000 15539
MELIES. Whv Preachers Leave
Home, C, 2000 15542
SELIG. Hearst-Selig News Pic-
torial, No. 42, N., 1000 15541
VITAGRAPH. The Apple, D.,
1000 15540
FRIDAY, JULY 24TH, 1914,
EDISON. Laddie. D., 2000.. 15544
ESSANAY. A Letter From
Home., D., 2000 15546
KALEM. The Bingville Fire
Department, C, 2000 15548
LUBIN. A Traitor to His Coun-
try, D., 1000 15551
SELIG. The Substitute Heir,
C, 1000 15549
VITAGRAPH. The Winning
Trick, C, 1000 15550
SATURDAY, JULY 25TH, 1914.
BIOGRAPH. The Little Widow,
D. , 1009 15558
EDISON. The Last Assignment,
AT MY
HOUSE
D. , 1000 15552
ESSANAY. Broncho Billy and
the Gambler, D., 1000 15553
KALEM. Defying the Chief, D.,
1000 15557
LUBIN. A Matter of Record,
C, 1000 15554
MELIES. Black Pearls, D.,
2000 15560
SELIG. Footprints, C, 1000... 15559
VITAGRAPH. Romantic Josie,
C, 2000 15555
GENERAL FILM PROGRAM
RELEASES OF NEXT WEEK
MONDAY, JULY 27TH .1914,
BIOGRAPH. Gwendolyn, The
Sewing-Machine Girl, C, 507.. 15562
EDISON. A Canine Rival. C,
1000 15569
ESSANAY. Sweedie and the
Lord. C, 1000 15571
KALEM. The Identification, D,
2000 15563
PATHE. The Hosts of the Sea,
E, 410 1556.5
SELIG. Coffee Cultivation, San-
tos, S. A., Ind., 600
SELIG. A Five Hundred-Dollar
Kiss. C, 2000 15566
SELIG. Hearst-Selig News Pic-
torial No. 43, N, 1000 15570
VITAGRAPH. His Kid Sister,
C, 1000 15568
TUESDAY, JULY 28TH, 1914.
EDISON. The Mystery of the
Lest Stradivarius, D, 1000 15572
ESSANAY. A Ciash of Virtues,
D- 1000 15573
KALEM. The Man with the
Giove, D, 1000. 1.5582
KLEINE'. In Temptation's Toils,
D. 2000 15574
LUBIN. The Ouestion and An-
swer Man, C, 1000 15580
PATHE. The Straits of Bonifa-
cio, Sardinia. T, 350 15576
Hemp Growing, New Zealand,
Ind., 541
SELIG. Muif. D, 1000 15577
VITAGRAPH. John Ranee, Gen-
tleman. D, 2000 15578
WEDNESDAY, JULY 29TH, 1914.
EDISON. Something to a Door,
C, 1000 1.5583
ESSANAY. The Fable of The '
Coming Champion Who Was
Delayed, C, 1000 15586
KALEM. The Indian Agent, D,
2000 15584
LUBIN. The Lure of the Car
Wheels. D, 2000 15591
MELIES. An Actress's Son. D,
1000 15593
PATHE. Pathe's Weekly, No.
47, 1914. N, 1000 15587
VITAGRAPH. Officer Kate, C,
1000 15588
SELIG. The Mother Heart, D.
2000 1.5589
THURSDAY, JULY 30TH, 1914.
BIOGRAPH. A Bit of Htiman
Driftwood, D. 2000 15594
ESSANAY. Snakeville's Home
Guard, C. 1000 15596
LUBIN. Three Men and a
Woman, D. 2000 15597
MELIES. The Trouserless Po-
liceman. C, 1000 15599
MELIES. 210 Vs. 213. D. 1000 15602
SELIG. Hearst-Selig News Pic-
toria' No. 44, N. 1000 15601
VITAGRAPH. The Greater Mo-
tive. D, 1000 15600
FRIDAY, JULY 31ST, 1914,
EDISON. The Stuff Th-it Dreams
A-e Mfide of C, 2000 15C04
ESSANAY. The Seventh Pre-
lude, D, 2000 15606
AT MY
HOUSE
KALEM. The Deadly Battle at
Hicksville, C, 1000 1,5608
LUBIN. Within the Noose, D,
1000 15611
SELIG. When the Cook Fell 111,
C, 1000 15609
VITAGRAPH. Private Bunny, C,
1000 15610
SATURDAY, AUG. 1ST, 1914,
BIOGRAPH. The Man Who
Paid, D, 995
EDISON. Farmer Rodney's
Daughter, D. 1000
ESSANAY. The Squatter's Gal,
D. 1000
KALEM. The Lad from Old
Ireland, D, 1000
MELIES. Honor Redeemed, D,
2000
LUBIN. She Gave Him a Rose,
C, 400
The Rise of the Johnsons, C,
600
. SELIG. Love vs. Pride, D, 1000
VITAGRAPH. The Violin of
M'sieur, D, 2000
UNIVERSAL PROGRAM
RELEASES OF THE WEEK
MONDAY, JULY 20TH, 1914,
IMP. In the Sultan's Garden, D.
STERLING. The Circus, C
VICTOR. Value Received, D.,
2000
TUESDAY, JULY 21ST, 1914.
CRYSTAL. Getting Vivian Mar-
GOLD SEAL.' ' ' Luciile ' ' LoVe',
The Girl of Mystery, No. 15,
D. , 2000
UNIVERSAL IKE. Universal
Ike, Jr., in Cupid's Victory, C.
WEDNESDAY, JULY 22ND, 1914.
ECLAIR. Allah 3311, D., 3000.
JOKER. Jimmy Kelly and the
Kidnappers
D
NESTOR. By the Sun's Rays,
THURSDAY, JULY 23RD, 1914.
IMP. The Gateway of Regret,
D
REX. At the Foot of the
Stairs, D
STERLING. Love and Lunch,
C, 2000
FRIDAY, JULY 24TH, 1914.
NESTOR. All at Sea, C
POWERS. Kate Waters of the
Secret Service, D., 2000
VICTOR. Irene's Busy Week,
C
SATURDAY, JULY 25TH, 1914.
101 BISON. Olana of the South
Sea, D
JOKER. The Polo Champions,
^ C
SUNDAY, JULY 26TH, 1914.
ECLAIR. When Death Rode the
Engine, D
FRONTIER. When Memory Re-
calls, D
REX. An Awkard Cinderella, C.
UNIVERSAL PROGRAM
RELEASES OF NEXT WEEK
MONDAY, JULY 27TH ,1914,
IMP. When Romance Came to
Anne. D, 2000
STERLING. A Wild Ride, C.
VICTOR. Out of the Valley, D
TUESDAY, JULY 28TH, 1914.
CRYSTAL. Their Parents' Kids
and Charlie's Toothache, C. . .
GOLD SEAL. The Love Victo-
rious, D, 3000
THE ^lOTIOX PICTURE XEWS
/ :>
Superior Gradation
IN MOTION PICTURES
can be readilj' obtained with
"The Distinctive Film
for the reason that it contains
" more thcin the usual " amount
of silver in the emulsion.
IS
Specify "AGFA" and watch results
Formulae Book, Samples, Etc., Gratis
"AGFA" non-flam film either in the
raw or finished state can be shipped
through the United States Mails.
RAW FILM SUPPLY CO.
Sole American Agents
15 East 26th St. New York City
"Safety First" with "Agfa" Non-Flam
What does it cost?
when your poster frames are dull and lack-lustre.
There is a certain economical and timesa ving way
to keep them looking spick and span and inviting
to the e}-e. That \ ou will find out bv reading
The E quipment Number
OF-
The Motion Picture News
TO BE ISSUED UNDER DATE OF AUGUST 15
HARVARD
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quality and punctuality is our motto
FILM
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I. U B I N
FIVE RELEASES EACH WEEK
• THE QTTESTION AND ANSWER MAN '— Comedy . r Tuesday, July 28th
A good ston.' of the editorial room, caused by a mbc-up of proper names and non-de-plumes. The newspaperman joins in
the love game and wins out.
"THE LITRE OF THE CAR WHEELS" — Two Reel Drama Wednesday, July 29th
Strange adventures of a boy with a mania for travel. He is nominated for Major, but his sweetheart forsakes him and he
turns again to the lure of the wheels.
"THREE KEN AND A WOMAN" — Two Reel Drama Thursday, July 30th
One of the most sensational melodramatic pictures ever released. A ship on fire and heroic rescue.
••WITHIN THE NOOSE" — Drama Friday, July 31st
A strong and graphic picture of the operations of Western outlaws and bank robbers and the justice meted out by the
vigilantes.
"SHE"gave him a ROSE" — Split Reel Comedy Saturday, Au^st 1st
A roaring comedy love episode, in which two burglars very much interfere with an ardent pair of sweethearts.
■•THE RISE OF THE JOHNSONS" — Split Reel Comedy......' Saturday. August 1st
A ery iavghable incident v.-hich takes place in a coon crap joint. Jlr. Johnson wins o"at beautifully.
LUBIN IVI ASTERF»IECES
NOW READY "THE WOLF'' —
6 REELS By EUGENE WALTER
To be released soon "THE HOUSE NEXT DOOR" 6 REELS By J. HARTLEY MANNERS
NOW IN PREPARATION ** EAGLE'S NEST " 5 REELS By EDWtN ARDEN
Now being produced in Colorado, with EDWIN ARDEN. Broadway's popular actor in the leading role.
A COMEDY
A TWO REEL FEATURE
A DRAMA
Every Tuesday and Saturday
Every Wednesday *cd Tharsdav
Every Friday
LTJBIN POSTERS
By Our Staff of Artists — One and Three Sheets -srith Single and Split Reels. One.
Three and Sis Sheets -with all Multiple Reels.
LUBIN MANUFACTURING COMPANY
PHILADELPHIA, PA. CHICAGO OFFICE : 154 West Lake Street
In •KTiting to advertisers please mention '•THE MOTION PICTURE NEWS'
76
THE MOTION PICTURE NEWS
RECORD OF CURRENT AND COMING RELEASES— Continued
AT MY
HOUSE
UNIVERSAL IKE. Universal
Ike, Jr., In His City Elope-
ment, c
WEDNESDAY, JULY 29TH, 1914.
ECLAIR. The Dupe, D. 2000..
JOKER. Wooing of Bessie Bump-
kin, C
NESTOR. An Indian Eclipse, D.
THURSDAY, JULY 30TH, 1914.
IMP. Universal Bov, Series No.
2, C '■
REX. Circle No. 17, D, 2000..
STERLING. Title not decided.
FRIDAY, JULY 31ST, 1914.
NESTOR. Maggie's Honest Lov-
er, C
FOW^US. The Tangle, C
VICTOR. The Mad Man's Ward,
D, 20U0
SATURDAY, AUG, 1ST, 1914.
101 BISON. Tribal War in the
South Seas. D, 2000
JOKER. Wifie's Busy Day, C.
SUNDAY, AUG. 2ND, 1914.
ECLAIR. In the Davs of Old, D'
FRONTIER. The iVIind's Awak-
ening, D
REX. Behind the Veil, D
RELEASES OF NEXT WEEK ..
MUTUAL PROGRAM
RELEASES OF THE WEEK
MONDAY, JULY 20TH, 1914.
AMERICAN. A Man's Way, D.,
2000
KEYSTONE. Not Decided
RELIANCE. Our Mutual Girl,
No. 27
TUESDAY, JULY 21ST, 1914.
BEAUTY. Her "Really" Mother,
D
IN CORPORA TIONS
Among the latest companies to be formed
and registered are the following:
At Albany, N. Y.:
DYCKMAN PHOTOPLAY CORPORA-
TION, theatre and motion picture exhibition,
$75,000, Manhattan. A. J. Norten, Yonkers;
George Balsdon, Brooklyn, and E. C. Schnebel
end two others, of New York.
THE ARTHUR SHELDON AGENCY,
INC., manufacturing films, accessories, motion
pictures, theatrical, music halls, general adver-
tising, printers, publishers, etc., $1,000, Man-
hattan. A. J. Bell, New York, and John K.
Mills and Neliis W. Mills, of Hackentown,
N. J.
SHERO PHOTO PLAYERS AND CAM-
ERA EXCHANGE COMPANY, INC., manu-
facturing motion picture plays, films, supplies,
etc.; also to operate studios, $25,000, Roches-
ter. James Shero, Rochester; Charles M.
Rowe and Jesse P. Williard, of New York.
ACME MOTION PICTURE CORPORA-
TION, motion picture and amusement busi-
ness, $25,000, Manhattan. C. Hammond Tay-
lor, Max Beck, A. Schrameck and two others,
of New York.
DRUGGED COMPANY. INC., theatrical,
motion picture business, etc., $5,000, Man-
hattan. Albert Kohn, Martin Herman, Ralph
I. Kohn, of New York.
INNOCENT COMPANY, INC., theatrical,
music hall, motion pictures, etc., $5,000, Man-
hattan. Albert Kohn, Martin Herman and
Ralph I. Kohn, of New York.
RENFAX FILM CO., INC., general motion
picture business, etc., $425,000, Manhattan.
Arthur Abrams, of New York; Milton D.
Woodward and Alfred E. Gold and four oth-
ers, of New York.
RENOWNED PLAYERS FEATURE
FILM COMPANY, INC., general motion pic-
ture and theatrical business, $6,000, Manhat-
tan. Martin H. Crivy, Harry M. Pearlstein,
Mae Goldberger and one other of New York.
B. A. ROLFE PHOTO PLAYS, INC., gen-
eral motion pictures and theatrical, $50,000,
Manhattan. Eenj. A. Rolfe, Chas. B. Mad-
dock and Max Karger, of New York.
AT MY
HOUSE
MAJESTIC. A Red Man's
Heart, D
THANHOUSER. Not Yet An-
nounced
WEDNESDAY, JULY 22ND, 1914.
AMERICAN. Business vs. Love,
D
BRONCHO. Shorty and the
Aridville Terror, C, 2000
RELIANCE. Izzy and the Dia-
mond, C
THURSDAY, JULY 23RD, 1914.
DOMINO. The Defaulter, D.,
2000
KEYSTONE. Not Yet An-
nounced.
MPTUAL WEEKLY. No. 82...
FRIDAY, JULY 24TH, 1914.
KAY-BEE. The Sheriff of Bis-
bee, D., 2000
MAJESTIC. Lest We Forget,
D
ROYAL. Not Yet Announced.
SATURDAY, JULY 25TH, 1914.
KOMIC. Not Yet Announced.
RELIANCE. The Saving of
Young Anderson, D., 2000
THANHOUSER. Not Yet An-
nounced.
SUNDAY, JULY 26TH, 1914.
KOMIC. Leave it to Smiley, C.
MAJESTIC. The Mystery of the
Hindoo Image
THANHOUSER. From Wash to
Washington, C
MUTUAL PROGRAM
RELEASES OF NEXT WEEK
MONDAY, JULY 27TH, 1914.
AMERICAN. The Broken Bar-
rier, D, 2000
IVAN FILM PRODUCTIONS, INC.,
theatrical and motion pictures, $1,000, Man-
hattan. Ivan Abramsen, of New York; Barnet
Kaplan, of Astoria, L. I., and Sophia Jettleton,
of Brooklyn.
THE BANNER THEATRE COMPANY
OF ROCHESTER, theatrical and motion pic-
tures, $5,000, Bronx. Jos. Blumenfeld, Her-
man Rosenzweig and Lizzie Rosenzweig, of
New York.
LEIBOW FEATURE FILM CO., INC.,
general motion picture, $4,500, Manhattan.
Frank C. Leibow and Max Sass, of Brooklyn,
and Julia Kepleman, of New York.
UPTOWN AMUSEMENT COMPANY,
theatrical, motion pictures, restaurants, etc.,
$5,000, Manhattan. Max Rothberg, Barney
Abramowitz, of New York, and Primer
Abramowitz, of Brooklyn.
OCEAN AMUSEMENT COMPANY, INC.,
theatrical, motion pictures, menageries and
general amusements, $1,000, Queens. Frank
H. Sigeren and William W. Worthington, of
New York, and Isadore Marshak, of Brooklyn.
THE AUTHORS' SYNDICATE, printing,
publishing, theatrical, motion picture, Man-
hattan. Herbert Van Loen, Peter Licari and
Agnes Kessler. of New York.
ALBERG STUDIO, INC., general motion
picture business, $1,000, Manhattan. Otto
Hoffman, of Brooklyn; Frederick Albrecht,
Henry Bergman, of New York.
NEW YORK FILM MART, INC., motion
picture and theatrical, $5,000, New York.
Jno. A. Spooner, of Newark, N. J.; Russell K.
Dougherty, and Wm. Carlyle Herbert, of New
York.
THE I. C. U. FILM COMPANY of Chi-
cago, to take, develop, lease and deal in motion
pictures, $5,000. Incorporators, William P.
MacCracken, Jr., Norman H. Pritchard and
Urban A. Lavery.
At Springfield, 111.
THE NEWBERRY AMUSEMENT COM-
P.iKNY of Chicago, to handle motion pictures
and amusements, $2,400. Incorporators,
Meyer Morton, Herbert M. Lautmann and
I. Karl Davidson.
AT MY
HOUSE
KEYSTONE. Not Yet Decided
RELIANCE. Our Mutual Girl
No. 28
TUESDAY, JULY 28TH, 1914.
BEAUTY. A Midsummer Love
Tangle, D
MAJESTIC. Down by -the
Sounding Sea, D
THANHOUSER. The Messen-
ger of Death, D, 2000
WEDNESDAY, JULY 29TH, 1914
AMERICAN. Does It End
Right ? D
BRONCHO. The Long Feud,
D, 2000
RELIANCE. The Sheriff's Pris-
oner, D
THURSDAY, JULY 30TH, 1914.
DOMINO. The Curse of Caste
KEYSTONE. Not yet decided
MUTUAL WEEKLY. No. 83
FRIDAY, JULY 31ST, 1914
AMERICAN. All on Account
of a Jug, C
KEY-BEE. An Eleventh Hour
Reformation, D, 2000
PRINCESS. The Target of Des-
tiny, D
SATURDAY, AUG. 1ST, 1914.
KEYSTONE. Not yet an-
nounced
RELIANCE. The Gunman
ROYAL. The Baker Street
Mystery, C
SUNDAY, AUG. 2D, 1914.
KOMIC. Bill Takes a Lady to
Lunch — Never Again, C
MAJESTIC. Moonshine Molly,
D, 2000
THANHOUSER. The Butterfly
Bug, C .■
HEARD IN THE LOBBIES
Gladys Hulette, the leading ingenue of the
Edison Company, is still in her teens, but
possesses the strength of a well-trained athlete,
in the Edison comedy "The Stuff that Dreams
Are Made Of," she overcomes a quartet of
police and carries her unconscious sweet-
heart over her shoulders.
Taylor Opera House, Trenton, N. J., will
remain open all summer. It is located at South
Broad and East State Streets and is managed
by Montgomery Moses.
Edward L. Hyman is now assistant manager
of the Strand Theatre, Buffalo, N. Y. Mr.
Hyman was formerly assistant manager of the
Lyric Theatre for the last year being associated
with Henry Marcus.
The rumor that the Olympic Theatre, Buffalo,
N. Y., will return to burlesque in the near
future, or about the first of August is be-
coming more persistent every day. The Lyric
is going to stock on September 1 and the
Family to vaudeville and pictures. The Olympic
was only recently remodeled for motion picture
purposes, but it seems that the secret of suc-
cess for this location is burlesque, which
£ laved this house under the name of the
afayette for the past twenty years.
Thi World's Feature Corporation in the
Navarre Building, St. Louis, is now under the
management of Fred J. Murphie.
"The Great Universal Mystery," a Universal
Film Company's feature, was first seen in St.
Louis at the Lyric Theatre, Sixth and Pine
streets.
Light opera with motion pictures between the
acts has been the usual program at the New
Favorite Summer Theatre, Cherokee St., and
Iowa Ave., St. Louis, but recently a straight bill
of pictures was run, with the feature "A Mil-
lion Bid," as chief attraction.
The Bijou, at Monmouth, III., is being re-
modeled, _ and_ will be reopened shortly. The
building is being thoroughly overhauled.
R. S. Hopper, owner of the Lyric Theatre,
at Freeport, 111., hit on a novel publicity idea
when he decided to erect another motion picture
theatre at 110 Stephenson street. Instead of
deciding on a name for it himself, he invited
the public to help him and offered a reward
for the person who sent in the most acceptable
name.
THE MOTION PICTURE NEWS
77
Write Your Slides
L. C. Smith & Bros.
Typewriter
on an
DO YOU KNOW that you can throw your announcements
on the screen in typewriting? It's no more trouble than
to write on a card and it looks far better than the scrawl-
ing and illegible handwriting that is so often seen.
The L. G. Smith & Bros. Typewriter is especially adapted to
writing these slides. Write for information.
L. G. SMITH & BROS. TYPEWRITER GO.
Home Office and Factory, Syracuse, N. Y.
Branches in all prin cipal cities
See Americans First
"AT THE END OF A PERFECT DAY"
Human Interest In '.Two Parts Nature's Tempest.
A powerful narrative, depicting a woman's struggle and a man's sincerity of purpose.
Featuring WINNIFRED GREENWOOD AND ED COXEN.
Under direction of Thos. Ricketts Release, Monday, August 3rd, 1914.
AMERICAN BEAUTY
"A SUSPENDED CEREMONY
If
The second of series of "A Midsummer's Love Tangle." Each subject complete in itself
Featuring MARGARITA FISCHER and HARRY POLLARD
Release, Tuesday August 4th, 1914
A WIDOW
Intensely dramatic, convincingly portraying the anguish of a woman's soul
Release, Wednesday, August 5th 1914.
AMERICAN FILM MAN UfACTU RING CO.
CHI C A. G O
In writing to advertisers please mention "THE MOTION PICTTTRE NEWS"
78
THE MOTION PICTURE NEWS
RELEASE DATES FOR READY REFERENCE
RELEASE DAYS
GENERAL FIIJI PKOGBAM
Monday — Biograph, Edison, Kalem, Pathe,
Selig, Vitagraph.
Tuesday — Edison, Essanay, Geo. Kleine,
Pathe, Lubin, Melies, Selig, Vitagraph.
Wednesday — Edison, Essanay, Kalem, Lu-
bin, Melies, Selig, Pathe, Vitagraph.
Thursday — Biograph, Essanay, Lubin, Melies,
Pathe, Selig, Vitagraph.
Friday — Edison, Essanay, Kalem, Selig,
Pathe, Lubin, Vitagraph.
Saturday — ISiograph, Edison, Essanay, Kalem,
Lubin, Pathe, Vitagraph.
TJNIVEESAl PEOGEAM
Monday — Victor, Imp, Power.
Tuesday — Gold Seal, Crystal, Universal Ike.
Wednesday — Nestor, Joker, Eclair.
Thursday — Imp, Rex, Frontier, Sterling.
Friday — Nestor, Powers, Victor.
Saturday — Joker, Frontier, 101 Bison.
Sunday — Rex, Crystal. Eclair.
MUTUAL PEOGEAM
Monday — American, Keystone, Reliance.
Tuesday — Beauty, Majestic, Thanhouser.
Wednesday — American, Broncho, Reliance
Thursday — Domino, Keystone, Mutual.
Friday — Kay-Bee, Majestic, Princess.
Saturday — Keystone, Reliance, Royal.
Sunday — Majestic, Komic, Thanhouser.
AMEEICAN
7 — 8. Feast and Famine, D 1000
7—13. The Lure of the Sawdust, D 2000
7—1.5. Youth and Art, D 1000
7—20. A Man's Wav, D' 2000
7 — 22. Business vs. Love, D 1000
7— 27. The Broken Barrier, D 2000
8 — 10. The Trap, D 2000
S— 12. The Butterfly, D' 1000
APOLLO
5— 3. The Cheese of Police
BEAUTY
6— 30. Via the Fire-Escape, D 1000
7— 7. The Other Train, D 1000
7 — 14. The Joke on Jane, C 1000
7 — 21. Her "Really" Mother, D 1000
7 — 28. A Midsummer Love Tangle, D...1000
BIOGRAPH
The Firemen's Social, C 443
V- 4. The Cracksman's Gratitude, D 999
7— 6. Eva, the Cigarette Girl, C 563
7 — 9. A Romance of the Pueblo, D 1020
7 — 11. Her Primitive Model, D 1000
7 — 13. The Boy from the Poorhouse, D... 996
7 — 16. The Prospectors, D 1000
7—18. It Was Some Party, C 653
Some Decorators. C 344
7—20. The World and The Woman 998
7—35. The Little Widow 1009
7 — 27. Gwendolyn, the Sewing-Machine
Girl, C 5'07
7 — 30. A Bit of Human Driftwood, D 10,55
8— 1. The Man Who Paid. D 905
101 BISON
6 — 20. The Forbidden Room, D 3000
6— 27. The Old Cobbler, D 2000
7— 4. The Hopes of Blind Alley, D 3000
7—11. Prowlers of the Wild, D 2000
7 — 18. A Mexican Spy in America, D 2000
8— 1. Tribal War in the South Seas, D..2000
BRONCHO
6 — 24. Desert Thieves
7 — 1. Shorty Gets Into Trouble
7 — 8. The Final Reckoning
CRYSTAL
Boxes and Boxes and Foolish Lovers, C.
6 — 23. In Wrong, C
6 — 30. The Girl in Pants and Her New
Hat, C, split reel
7 — 7. Nearly a Stepmother, C
7 — 14. Vivian's Four Beaux and What
What Pearl's Pearls Did, C. Split
Reel
7 — 21. Getting Vivian Married, C
7—28. Their Parents' Kids and Charlie's
Toothache, C, split reel
DOMINO
6—11. A Relic of Old Japan
6—18. In the Southern Hills
6 — 25. Frontier Mother
7— 2. His Hour of Manhood
7 — 9. The Curse of Humanity
7—23. The Defaulter, D 2000
7 — 23. Jim Cameron's Wife 2000
DRAGON FEATURES
For June
The Black Ship 3000
ECLAIR
7—29. The Dupe, D 2000
7— 2. In the Days of Old, D
7 — 27. A Canine Rival, C 1000
7 — 28. The Mystery of the Lost Stradiva-
rius, D 1000
7 — 29. Something to a Door, C 1000
7—31. The Stuff that Dreams Are Made
of, C 2000
7—22. Allah 3311, D 3000
7 — 26. When Death Rode the Engine, D..
8 — 1. Farmer Rod'ney's Daughter, D 1000
EDISON
6—20. In the Days of Slavery, D 1000
6—22. The Basket Habit, C 1000
6 — 23. A Foolish Agreement, D 1000
6 — 24. The Mysterious Package, C 700
On the Ice, A Demonstration of
Fancy Skating at Wegen, Switzer-
land, Sc 300
0—26. The Man in the Street, D 2000
6 — 27. Dolly Plays Detective, D 1000
6—29. The Revengeful Servant Girl, C..1000
6 — 30. The Mystery of the Fadeless Tints,
D 1000
7 — 1. Back to the Simple Life, C 1000
7 — 3. The Shattered Tree, D 2000
7 — 4. Molly, the Drummer Boy, D 1000
7 — 6. Her Spanish Cousins, C 1000
7 — 7. Face to Face, D 1000
7 — 8. Andy Has a Toothache, C 1000
7 — 10. In the Shadow of Disgrace, D 2000
7—11. Dolly at the Helm, D 1000
7 — 13. Qualifying for Lena, C 1000
7 — 14. The Two Doctors, D 1000
7 — 15. The Ever Gallant Marquis, C 500
7 — 15. An Up-to-Date Courtship. C 500
7 — 17. Meg o' the Mountains, D 2000
7 — 18. Across the Burning Trestle, D 1000
7—20. The Adventure of the Absent-
Minded Professor, D 1000
7 — 21. A Matter of Minutes, D 1000
7—22. A Deal in Statuary, C 550
7—24. Laddie, D 2000
7 — 25. The Last Assignment, D 1000
ESSANAY
7 — 16. Snakeville's New Waitress, C.....1000
7 — 17. His Stolen Fortune, D 2000
7 — 18. Broncho Billy Puts One Over, D..10no
7—20. Money Talks, C 1000
7 — 21. Mrs. Billington's First Case, C 1000
7 — 22. The Fable of "Higher Education
That Was Too High for the Old
Man," C 1000
7 — 23. Slippery Slim's Inheritance, C....1000
7 — 24. A Letter from Home, D 2000
7—25. Broncho Billy and the Gambler, D.IOOO
7 — 27. Sweedie and the Lord, C 1000
7—28. A Clash of Virtues, D 1000
7—29. The Fable of "The Coming Cham-
pion Who Was Delayed," C....1000
7 — 30. Snakeville's Home Guard, C 1000
7— 31. The Seventh Pre'ude. D 2000
8 — 1. The Squatter's Gal, D 1000
FILMS LLOYD
5 — 7. Cora, the Temptress 3900
FRONTIER
6— 7. The Girl and the Hobo, D
6 — 14. His Dress Rehearsal
6 — 21. The Gunmen of Plumas, D
6— 28. On the Verge, D
7— 5. The Broken Barriers, D
7—12. The Fight in Lonely Gulch, D ^
7 — 19. The Ranger's Reward
7— 26. When Memory Recalls, D
8 — 2. The Mind's Awakening, D
GOLD SEAL
7 — 7. Lucille Love, the Girl of Mystery,
Series No. 13
7 — 14. Lucille Love. The Girl of Mystery,
Series No. 14
7—21. Lucille Love, The Girl of Mystery,
No. 15
7—28. The Love Victorious, D 3000
GR. NO. SPEC.
5 — 6. The Monomaniac 3000
IMP
6— 8. The Man Who Lost But Won, C..2000
6 — 11. Across the Atlantic, D 3000
6 — 15. —The Baited Trap, D 2000
R_1S. The Fatal Step, D
6—22. Papa's Darling, C
6— 25. The Skull, D 2000
7 — 27. When Romance Came to Anne, D. .2000
7 — 30. Universal Boy, Series No. 2
6 — 29. Adventures of a Girl Reporter, D.2000
~— 2. The One Best Bet, C
' — 0. The Lady of the Island, D 2000
- 9. The Old Rag Doll, D
—13. When the World Was Silent, D...2000
' — 16. Universal Boy Series No. 1, C...
— 20. In the Sultans Garden, D
— 23. The Gateway to Regret, D
JOKER
7 — 11. Love Roses and Trousers, C
7—15. Wiliy Walrus and The Awful Con-
fession, C
7—18. His Wife's Family, C
7 — 22. Jimmy Kelly and the Kidnappers, C.
7 — 25. The Polo Champions, C
7 — 29. Wooing of Bessie Bumpkin, C
8 — 1. Wifie's Busy Day, C
KALEM
7 — 3. Fleeing from the Fleas, C 500
Trooping the Colors, Top 500
7— 4. The Political Boss, D 500
7— 6. The Weakling, Third of the Alice
Joyce Series, D 1000
7 — 7. Kaintucky Bill, D 1000
7 — 8. A String of Pearls, D 2000
7 — 10. Rubo, the Interloper, C 807
In Old England, Top 195
7 — 11. Lamo Dog's Treachery, D 1000
7 — 13. A Diamond in the Rough, D 2000
7 — 14. Accused, D 1000
7 — 15. The Express Messenger, D 1000
Wanted an Heir, C 1000
The Fate of a Squaw, D 1000
In Wolf's Clothing, D 2000
The Beast, D 1000
The Rival Railroad's Plot, D 2000
The Bingville Fire Department, C.IOOO
Defying the Chief, D 1000
The Identification, D 2000
The Man with the Glove, D 1000
The Indian Agent. D 2000
The Deadly Battle at Hicksville . . . 1000
The Lad from Old Ire'.and, D 1000
KAY-BEE
The Heart of a Crook
The Feud of Beaver Creek
The City 2000
The Sheriff of Bisbee 2000
An Eleventh Hour Reform.ation . .
KEYSTONE
6—18. A Missing Bride
6—20. Mabel's Married Life
6 — 22. The Eavesdropper
Fatty and the Heiress
Fatty's Finish
Love and Bullets
Row-Boat Romance
Love and Salt lA^ater, Split reel
World's Oldest Living Thing
KLEINE
-23. A Midnight Guest, D 1000
-30. The Bondage of Evil, D 2000
- 7. The Heirloom, D 2000
-14. The Rival Actresses, D 2000
-21. The Stronger Tie, D 2000
-28. In Temptation's Toils, D 2000
KOMIC
-26. Leave it to Smiley
-28. The Wild Girl
- 2. Bill Takes a Lady to Lunch — Never
.\gain!
- 9. Ethel's Aunt
Bill No. 4
LUBIN
7 — 7. Fooling Fanny's Father, C 400
While Aunty Bounced, C 600
7— 9. The Debt, D 2000
7 — 10. The Tribunal of Conscience, D....1000
7 — 11. How He Lost His Trousers, C 500
Mandy's Chicken Dinner, C 500
7—14. He Was Bad, C 40n
Tough Luck, C 600
7 — 15. Codes of Honor. D 2000
7—16. The Cross of Crime, D 2000
7—17. The Lie, D 1000
7 — 1^. She Wanted to Know, C 400
All For Love, C fiOO
7 — 21. Temper and Temperature, C 400
Worms Will Turn, C 600
-22. Who Seeks Revenge, D 1000
-23. The False Shadow, D 2000
-24. A Traitor to His Country, D 1000
-28. The Question and Answer Man, C.IOOO
-29. The Lure of the Car Wheels. D...2000
-30. Three Men and a Woman, D 2000
-31. Within the Noose, D 1000
- 1. She Gave Him a Rose, C 400
The Rise of the Johnsons, C .... 600
-11.
-13.
-14.
-15.
-17.
-18.
-20.
-21.
-22.
-24.
-25.
-27.
-28.
-29.
-31.
- 1.
- 3.
-10.
-17.
-24.
-31.
—16.
THE MOTION PICTURE NEWS
79
BEN WILSON AS LIFE SAVER
While Ben Wilson was at Long
Beach taking a scene for the Edison
film, "While the Tide Was Rising,"
he performed an act of heroism which
should entitle him to a Carnegie
medal. Sally Crute, the leading lady,
was plowing about in the surf in
water up to her shoulders, waiting
for the click of the camera, when a
sudden under-current carried her out
into deep water. Unable to swim,
she screamed for help.
Without even removing his coat,
Wilson plunged in, and with power-
ful overhand strokes reached the side
of iliss Crute as she was going down
for the third time. He hauled her to
shore, and after willing hands had
worked over her for half an hour,
she was resuscitated and insisted
upon continuing with her work in the
film.
FIRST FEATURE UNDER WAY
The Select Photoplay Producing
Company, Inc., capitalized at $100,-
000, with offices at 71 West Twenty-
third street, as an adjunct to the
Eagle Feature Film Company, Inc.,
have just entered the market to pro-
duce features of five and six reels.
They have secured the rights to a
number of works among which are
"At the Old Cross Roads," "As the
Sun Went Down," 'The Danger
Mark," etc.
They have in the course of con-
struction the "Old Cross Roads" to
be produced in five or six reels,
headed by Estha Williams. Among
others in the cast are ^Irs. Stuart
Robson, whose personality and char-
acter w^ork is already well known.
BROWN AND THE "BRONCHO"
CANOE
^Ult Brown, six-feet-four in his
stocking feet, for several years cap-
tain of the cowboys of the original
101 Ranch, and now daredevil rider
for the Jesse Lasky company, had his
first experience with a canoe, recent-
ly, when with the Robert Edeson
company at Bear Lake, Cal. The
canoe turned over, and Milt ex-
plained:
"I reached for my trusty weapon,
and the d n thing bucked. I told
the boys before I started I would not
care if she loped, just as long as she
did not sunfish, or go over backwards.
She sure did something."
UNIVERSAL INSTALLS BIG
FILTER
A forty-inch sand filter, with a
capacity of fifteen hundred gallons
an hour, has been installed in the
laboratory at the Universal Pacific
Coast studio. This is the largest
filter yet installed in a motion pic-
ture laboratory.
PONT HURRY
Haste costs money. There is no time when an ex-
hibitor should be more careful than when purchasing
material for his theatre.
The capacity of the theatre, its location, the interior
arrangement, the amount of business done, the type of
patrons, its earning capacity, and many other things
must be taken into consideration. Writing to a
number of manufacturers of any particular thing you
need takes your time, and money for postage and
stationery.
The best, and most economical way for you, is to
fill in the form below, and mail it. Tell your wants
to The Buyers' Service Department of the Motion
Picture News. From its files we can tell just what
manufacturers are best equipped to supply you.
And then, in a few days, you will have before you
a complete line of literature, prices, terms and
other valuable information. Then, at your leisu e,
you can compare merits, and take your own time in
deciding. And all this costs nothing more than a
two cent stamp.
The Buyers' Service Dept.,
The Motion Picture News,
220 W. 42nd St., N.Y. City.
Gentlemen: Please send to me immediately, without cost or obliga-
tion, complete information concerning
Name
Theatre :
Street Address
Cicy State.
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
8o
THE MOTION PICTURE NEWS
RELEASE DATES FOR READY REFERENCE— Continued
6—23.
6—26.
6 — 28.
6— 30.
7— 5.
7— 7.
7—12.
7 — 19.
7 — 21.
7 — 24.
7—26.
7— 28.
8— 2.
8— 3.
6—27.
6— 30.
7 — 1.
7— 2.
7— 2.
7— i.
7— 7.
7— 8.
7— 9.
7 — 11.
7—14.
7—15.
7—16.
7 — 16.
7—18.
7 — 22.
7 — 23.
7—23.
7—25.
7 — 29.
7— 30.
8 — 1.
6— 26.
7— 1.
7— 3.
7— 8.
7 — 10.
7—15.
7 — 17.
7—22.
7—24.
7—29.
7—31.
6— 29.
-6—29.
7— -11.
7 — 21.
6 — 24.
6—29.
6 — 30.
7— 1.
7— 6.
7— 7.
7— 8.
7—13,
7—21,
7 — 22.
7—27.
7—28.
7 — 29.
6—18.
6— 19.
« — 26.
7— 3.
7—10,
7—1 7.
7—24.
7— .31.
MAJESTIC
The Burden
The Idiot
The Tavern
Suffragette Battle in Nuttyville. . .
The Angel of Contentiori
The Only Clew
A City fJeautiful
The Painted Lady
A Red Man's Heart
Lest We Forget
The Mystery of the Hindoo Image
Down by the Sounding Sea
Moonshine Molly
The Election in Nuttyville
MELIES
Gypsy Child, D 2000
One Suit of Clothes, C 1000
The Monk's Sacrifice, D 1000
Womanly Curiosity, C 1000
The Prescription, D 2000
Hidden Death, D 2000
A Discolored Romance, C 1000
The Hole in the Wall, D 1000
Good Fortune's Tardy Smile, C...1000
His Friend's Forgiveness, D 2000
Rags and Patriotism, C 1000
Justly Punished, D 1000
The Test of True Love, C 1000
A Sublime Deception, D 2000
The River's Secret, D 2000
His Sense of Duty, D 1000
Wanted A Sweetheart, C 1000
Why Preachers Leave Home, C..2000
Black Pearls, D 2000
An Actress's Son, D 1000
210 vs. 213, D 2000
Honor Redeemed, D 2000
NESTOR
Sophie of the Film, Series No. 4,
The Lost Arrow, D
Those College Days, C
A Ranch Romance, D
The Great Universal Mystery, C. .
Her Grave Mistake, D
When Edd'e Went to the Front, C.
By the Sun's Rays, D
All at Sea, C
An Indian Eclipse, D
Maggie's Honest Lover, C
PASaiTALI AMERICAN
A Mexican Mine Fraud 5000
The Chimney Sweeps 5000
The Silent Bell 3000
Lupin, the Gentleman Burglar .... 3000
PATHE
Patrie's Weekly, No. 42, N 1000
A Visit to the Paris Zoo, Zoo 857
French Village in Senegal, West
Africa, T 541
Pathe's Weekly, No. 43, 1914, N..1000
The Heart and the Circulation of
the Blood, E. 500
Mode of Travel in Japan (Manners
and Customs) 500
A Tiger Hunt (Indio-China), S... 500
The Ice and Snow, S 500
Pathe's Weekly No. 44, 1914, N...1000
A Russian Boar Hunt, Hunt 500
The Wine Industry, Marsala, Sicily,
Ind 500
Through the Bosnia & Dalmatia, T. 300
The Tombs of the Ancient Japanese
Emperors, Annam, Indo-China, S. 350
Water Falls at Aragonia. Spain. T. 300
Pathe's Weekly No. 45, 1914, N...1000
The Crayfish, E 500
In French Guinea, T 500
A Badger Hunt, Hunt 600
Life in Japan, Customs 400
Pathe's Weekly, No. 46, 1914, N..1000
The Host of the Sea. E 410
Coffee Cultivation, Santos S. A.,
Ind. 600
The Straits of Bonifacio. Sardinia,
T 350
Hemp Growing, New Zealand, Ind. 541
Pathe's Weekly No. 47, 1914, N. ..1000
POWERS
The Undertow, D
The Masked Rider
The Plot that Failed
The Love Victorious, D 2000
Pearl of the Sea, D
Passing the Love of Women, D. . . .
The Severed Hand, D ...3000
Kate Waters of the Secret Service,
D 2000
The Tang'e, C
6—19.
6— 26.
7— 3.
7—10.
7—17.
7—24.
7—31.
6 — 25.
6— 28.
7— 2.
7— 5.
7— 9.
7—12.
7—16.
7—19.
7—23.
7—26.
7— 30.
8 — 2.
6—20.
6—22.
6 — 24.
6—27.
6— 29.
7— 1.
7^ 4.
7— 8.
7 — 20.
7—22.
7—25.
7 — 27.
7— 29.
8— 1.
8— 5.
8— 7.
6— 27.
7 — 4.
7 — 4.
7—11.
7 — 25.
6—24.
6 — 25.
6—26.
6—27.
6—29.
6—29.
6— 30.
7— 1.
7— 2.
7— 3.
7— 4.
7— 6.
7 — 7.
7— 8.
7— 9.
7 — 10.
7 — 11.
7—13.
7 — 13.
7—14.
7—15.
7—16.
7—17.
7—18.
7—20.
7—21.
7—22.
7—23.
7—24.
7 — 25.
7—27.
7—27.
7—28.
7 — 29.
7—30.
7— 31.
8— 1.
7—13.
7 — Ifi.
7—20.
7—23.
7—27.
PRINCESS
The Little Senorita
Professor Snaigh
The Decoy
The Girl of the Seasons
The Veteran's Sword
Scenic
The Target of Destiny
REX
The Woman in Black, D
Lost by a Hair, C
The House Discordant, D 2000
On the Rio Grande, D
When Fate Disposes, D 2000
Plain Mary, D
The Sob Sister, D' 2000
Out of the Darkness. D
At the Foot of the Stairs, D
An Awkward Cinderella, C
Circle 17, D 2000
Behind the Veil. D
RELIANCE
The Stolen Code
Our Mutual Girl, No. 23
Izzy's Night Out
The Broken Banner
Our Mutual Girl, No. 24
Izzy, the Detective
The Weaker Strain
How Izzy Was Saved
Our Mutual Girl, No. 27
Izzy and the Diamond
The Saving of Young Anderson..
Our Mutual Girl. No. 28
The Sheriff's Prisoner ;
The Gunman
Izzy and His Rival
On the Border
ROYAL
A Hasty Exit
Did She Run?
Mistakes will Happen
Mistakes Will Happen
Milling the Militant and Servants
Supersed'ed, split reel
The Baker Street Mystery
SELIG
Somebody's Sister, D 1000
Hearst-Selig News Pictorial No. 34,
N 1000
The Captain's Chair, D 1000
The Right to Happiness, D 1000
The Leopard's Foundling, D 2000
Hearst-Selig News Pictorial, No. 35,
N 1000
Hearts of Men, D 1000
The Empty Sleeve, D ....1000
Hearst-Selig News Pictorial, No. 36,
N 1000
Making Good with Her Family, C. 500
Doc Yak's Wishes, C 500
The Little Hobo, D 500
Reporter Jimraie Intervenes, D....2000
Algie's Sister, C 1000
Caryl of the Mountains, D 1000
Hearst-Selig News Pictorial No. 38,
N 1000
Did She Cure Him? C 1000
His Fight, D 1000
The Wilderness Mail, D 2000
Hearst-Selig News Pictorial No.
39, N 1000
An Egyptian Princess, C 1000
His Last Appeal, D 2000
Hearst-Selig News Pictorial No.
40, N 1000
Wiggs Takes the Rest Cure, C 1000
The Squatters, D 1^00
A Woman Laughs, D 2000
The Lure of the Ladies, C 1000
The Sealed Package, D.... 1000
Hearst-Selig News Pictorial, No.
42, N 1000
The Substitute Heir, C 1000
Footprints, C 1000
A Five-Hundred-Dollar Kiss. C 2000
Hearst-Selig News Pictorial No. 43,
N 1000
Muff, D 1000
The Mother Heart. D 2000
Hearst-Selig News Pictorial No. 44,
N 1000
When the Cook Fell 111, C 1000
Love vs. Pride. D 1000
STERLING
Almost Married, C
A Beach Romance, C
The Circus, C
Love & Lunch, C 2000
A Wild Ride, C
6—14,
6—16.
6 — 19
6—21,
6—23
6—28
6— 30
7— 5.
7— 7.
17.
19.
21.
26.
28.
8— 2.
8— 4.
8— 9.
6 — 30.
7—
7— 14.
7—21,
7—28
THANHOUSER
The Girl Across the Hall
Remorse
The Man Without Fear
The Outlaw's Nemesis
For Her Child
. The Widow's Mite
The Harlow Handicap
The Cooked Goose
Deborah
The Leaven of Good
Harry's Waterloo
The Pendulum of Fate 2000
From Wash to Washington
The Messenger of Death 2000
The Butterfly Bug
The Guiding Hand 2000
Little Mischief
UNIVERSAL IKE
. Universal Ike, Jr., and The
Vampire, C
The Triangle Marriage, C
The New Cook, C
Universal Ike, Jr., in Cupid's
Victory, C
, Universal Ike, Jr., In His City
Elopement, C
VICTOR
6 — 29. A Twentieth Century Pirate, C.
7— 3. Her Ragged Knight, D 2000
7 — 6. At Mexico's Mercy, D
7 — 10. A Beggar Prince of India, D 3000
7—13. Out of the Valley, D
7 — 17. The Panama Exposition Up To
Date. E
7—20. Value Received, D 2000
7 — 24. Irene's Busy Week, C
7—27. Out of the Val!ey. D
7—31. The Mad Man's Ward, D 2000
VITAGRAPH
6—18. Only a Sister, D 1000
6 — 19. The Persistent Mr. Prince, C.....1000
6—20. Father's Flirtation, C 2000
6—22. Maria's Sacrifice, D 1000
6—23. The Passing of Diana, D 2000
6—24. The "Bear'*^ Facts, C 1000
6—25. Happy-Go-Lucky, C 1000
6—26. The Old Maid's Baby, C 1000
6—27. His Wife and His Work, D 2000
6—29. The Gang, D 1000
6 — 30. The Poor Folk's Boy, D 2000
7 — 1. The Circus and the Boy, C 1000
7— 2. Two Stepchildren, D 1000
7 — 3. A Train of Incidents, C 1000
7— 4. The Toll, D 2000
7 — 6. The False and the True, D 1000
7 — 7. The Moonstone of Fez, D 2000
7 — 8. Doctor Smith's Baby, C 1000
7 — 9. Prosecution, D 1000
7—10. The Vases of Hymen, C 1000
7—11. Lillian's Dilemma, C 2000
7 — 13. The Soul of Luigi. D 1000
7—14, Fogg's Millions, D 2000
7 — 15. The Arrival of Josie. C 1000
7—16. The Little Captain, C 1000
7—17. Pigs is Pigs, C 1000
7 — 18. The Songs of the Ghetto, D 2000
7 — 20. Love, the Clairvoyant, D 1000
7—21. Bread Upon the Waters, D 2000
7—22. Buddy's Downfall, C 1000
7—23. The Apple, D 1000
7 — 24. The Winning Trick, C... 1000
7—25. Romantic Josie, C 2000
7—27. His Kid Sister. C 1000
7 — 28. John Ranee, Gentleman, D 2000
7 — 29. Officer Kate, C 1000
7 — 30. The Groater Motive, D'. 1000
7 — 31. Private Bunny. D 1000
8— 1. The Violin of M'sieur, D 2000
ANIMATED SONGS
Imperial Motion Picture Co., New York
Releases for Tune and July:
Two Floral Wreaths.
Rebecca of Sunnybrook Farm.
Peg O' My Heart.
When I Carved Your Name On The Tree.
A Real Moving Picture From Life.
Down On The Farm In Harvest Time.
The Marriage Game.
In The Town Where I Was Born.
You Can Tango, You Can Trot, Dear, But
Be Sure And Hesitate.
When It's Apple Blossom Time In Normandy.
A Fool There Was.
Take Me Back To Frisco Town.
Shadows.
Father Came Home With The Milkman In
The Morning.
Dear Old Girl.
What A Wonderful Love That Would Be.
THE MOTION PICTURE NEWS
8i
Make Your Lobby Display
Attractive
There is
nothing more
fascinating
~ ft* to the public
than a bright
brass frame
to display
your photos
or posters.
We make
Lobby and
Theatre Fix-
tures and
Brass Rails
of e V e r y
description.
Don't fail
to ^i^it
our
Showrooms
Write for
Catalog
I The
Newman
Mfg. Co.
717 Sycamore Straot, Cincinnati Ohio
Branch Factories and Showrooms :
101 Fonrth Ave., 106-108 W. Lake St.,
New fork, H. T. Chicaco, 111. . ^^^^
Established 1882
LANG'S FILM REELS
THE BEST MADE
14 in. $1.50 10 in. $1.00
CATALOGUE
UNe MFG. WORKS. Olean, N. Y.
Lantern Slide Mat Co.
Manufacturers of
Lantern Slide Mats and Reel
Bands
Prompt
Service
Prices
Right
Beit
Goocb
627 Greenwich Street, New York
General Electric Company Buildiat
Telephone : Spring 8558
THE CORCORAN RACK IS
THE BEST EVER
Get No. 6 Price LiMt
A. J. CORCORAN, INC.
John Street New York
HAMMERSTEIN WILL GIVE
PICTURES AND OPERA
Oscar Hammerstein announces that
he will open his new opera house on
Lexington avenue, between Fiftieth
and Fifty-first street, New York
City, on August 8, and operate it as
a motion picture house and vaude-
ville theatre. The chief vaudeville
acts will be, as Mr. Hammerstein
expressed it, "snatches from grand
opera." The singers will be some of
the artists Mr. Hammerstein engaged
before the courts stepped in and
issued an injunction restraining him
from giving grand opera in the new
building because he had made a con-
tract with the Metropolitan Opera
House Directors agreeing to keep
out of the grand opera field ten years.
Mr. Hammerstein does not propose
to give entire scenes from any of
the operas, but will simply present
the singers as individual performers
in songs from the best-known
operas. In addition there will be an
orchestra which will confine its play-
ing almost entirely to grand opera
selections.
The policy of the house will follow
closely along the lines of the .Strand
Theatre, where the film plays are in-
terspersed with musical selections.
One of the best-known conductors
of opera will be in charge of the or-
chestra and the prices of admission
will not be more than 25 cents. The
theatre will seat 3,000 persons.
In addition to the orchestra, a large
organ is being installed. It will be
given over entirely to playing selec-
tions from grand opera.
The new building has been com-
pleted, and the only work remaining
to be done is the interior decorating
and the placing of the 3,000 seats.
CHRONO-KINETOGRAPH
BANKRUPT
A petition in bankruptcy has been
filed against the Chrono-Kinetcgraph
Company, manufacturers of films and
records at 222 West Forty-second
street. New York, by these creditors:
J. K. Haslet, $5,700; D. J. Charles,
$5,700, and T. C. Witherspoon, $10,-
700, all for loans to the company.
Liabilities are said to be $50,000 and
assets $5,000. The company was in-
corporated on October 30, 1912, with
capital stock $6,000,000, to exploit a
synchronizing machine.
Watch for Release Date on
THE LiniEST REBEL
Should A Woman Tell?
A splendid big feature is proving
the biggest hot weather attraction
on the market. It played to big
success for months on Broadway.
For bookings write now to
THE PHOTOPLAY PRODUCTIOMS
RELEASING COMPANY
37 S. Wabash Ave. Chicago, 111.
FURNITURE & FURNISHINGS
On RENTAL.
We equip your settings complete ia ac-
cordance with your scenario.
WILLIAM BIRNS
103-105 West 37th St.
Phone: Greeley 8866.
RENTERS OF REAL FEATURES
European Feature Film Corp.
J. H. STBINMAN, Mgr.
330 West 42nd Street New Tork Qtj
Your negative developed, printed and titled complet*
5C , delivered 1 0
per toot wItKin
;C
per foot „ithin
Tides 6** per foot
GUNBY BROS., Inc.
1 45 West 45th Street New York City
LE COURRIER
Cinematographiqne
2S Bonkrard St Denis, - Paris
Directeur: Charlei LE FXATBR
Journal hebdomadaire fran-
gais, le plus important de
I'industrie cinematogra-
phique.
Envoie nmnfiro specimen, sur denuuide.
Abonnement 12 FB, 60
USE YOUR BRAINS
And save money for slides Write the
NIAGARA SLIDE COMPANY LOCKPORT, N. Y.
HEASaiTASTZXS FOB POWZRS, KOTZOOKAPK. gnrPT.w AND EDISON KAOEINES
PICTURETHEATRE EQUIPMENTCO.
TEE BIMEST XOTIOS PZOTTIXB BTTPPXiT HOVU HT AKEHIOA
21 EAST 14th STREET, NBW YORK CITY
ooHssirsESfl— BOOTES— noxn eEOPPEBi— beez^— keel oase»— boots oabibxti
WE EQUIP MOTION PICTURE THEATRES COMPLETELY
In writing to advertisers please mention "THE MOTION PICTTJKE NEWS"
82 THE MOTION PICTURE NEWS
RADIUM GOLD FIBRE SCREENS
"They Save Your Eyes"
We will make you a success in the
Moving Picture business.
We will show you how to get in, get up and
get over.
The first step to success is to have us install a
Radium Gold Fibre Screen
This will positively produce the most perfect pictures —
prevent eye-strain and headaches — cut down your "juice"
bill from one-half to one- third.
Ask for ATSCO^S Easy
Payment Plan!
We can supply you with everything you need — projectors,
lighting systems, fans, scenery, chairs, musical 'instru-
ments, souvenirs, everything
Send for our complete catalogue. Write for salesman
to call.
ATSCO, Inc.
218 West 42d Street New York
and everywhere
Atsco Makes Customers —
Not Trades
In writlne to advertisers please mention "THE MOTION PICTURE NEWS"
raw
GREAT
RELEASED
COMING
. Loui$ Joseph Vance
YOUR HOUSE WILL
BE CROWDED FROM
DOOR TO DORMER
IF YOU ARRANGE
FOR SPECIAL
ADVERTISING
FOR
THE TREY
0' HEARTS
mi
IJniV€R5AL FIL^ A\ANl/FACTl)RlNG QDMPANV
\Y/HILE the daily newspapers are giving their opinions
on the big events of the day, you can be showing these
same eve^f^ to your patrons in
THE PATHE DAILY NEWS
People no longer have to take the conflicting "opinions" of different
newspapers — they can see with their own eyes the big world hap-
penings a few hours after they occur, and while they are still news.
The theatres that run the PATHE DAI^LY NEWS are catering to thl
demands of the wide-awake American public which is always h)oi<iiifg>
foi something new. THE PATHE DAILY NEWS is both news an^qnew.
-^li isiE€LECTIC FEATURE FILM EXCHANGES FOR YOUR USE '
ATLANTA ' BOSTON CHICAGO DALLAS LOS ANGELES * i- MIlSfijkAi'OLIS
Rhodes Bldg. S TrepiatfSt Row 5 So. Wabash Ave. Andrews Bldg. 114 E. 7th St. |^,c41;h & rHennepin Sts.
NEW YORK PITTSBURGH SAN FRANCISCO ST. LOUIS SYRACUSE 6iNCINNATI
115 E. 23rd St. - JJLB Liberty Ave. 67 Turk St. 3210 Locust St. 214 E. Fayette St. 217 E. 5th St.
•CLEVELAND PORTLAND PHILADELPHIA WASHINGTON ■ llIEW ORLEAjirS
622 Prospect Av,, S.E. 392 Burnside Ave. 1235 Vine St. 7th & E Sts., N.W. 910 Gravier St.
SEATTLE OMAHA DENVER KANSAS CITY SALT LAKE CITY
810 Third Ave, 1312 Farcam St, Nassau Bldg. 928 Main St. 68 South Main St.
For further particulars address your nearest branch, or
THE PATHE DAILY NEWS
1 Congress Street Jersey City, N.f J.
AUGUST 8, 1914
M®
PRICE, 10 CENTS
PRODUCERS PRESENT
"JOHN BARLEYCORN''
In Spite of
PENNSYLVANIA CENSORS:
Board Weakens
VOLUME X
NUMBER 5
BY K>uiS JOSEPH VANCE
THE MASTER PROBLEM PL^.
%JlN FIFTEEN STORIED
— ^
(UNIVERSAL)
STORY "^^H^ THREE
THE MOTION PICTURE NEWS
WHY
READ ABOUT THINGS THAT HAPPEN
WHEN YOU CAN SEE THEM HAPPEN?
Reading about an event can not give you an accurate idea
of just what took place. Eyes are better than ears and w^ith
THE PATHE DAILY NEWS
you can show your patrons the news so soon after it hap-
pens that it still is news and hot news too. The Pathe
camera pries into every corner where news is being made
and preserves it instantly. The pictures are the most accur-
ate and interesting news reports possible, and everybody is
interested in news. Why not get this interest for your theatre?
BOSTON
3 Tremont Row
ATLANTA
Rhodes Bldg.
NEW YORK PITTSBURGH
115 E. 23rd St. 715 Liberty Ave.
CLEVELAND PORTLAND
622 Prospect Av., S.E. 392 Burnside Ave.
SEATTLE OMAHA
810 Third Ave. 1312 Farnam St.
CHICAGO
5 So. Wahash Ave.
LOS ANGELES
114 E. 7th St.
SAN FRANCISCO
67 Turk St.
ST. LOUIS
3210 Locust St.
DALLAS
Andrews Bldg.
SYRACUSE
214 E. Fayette St.
WASHINGTON
7th & E Sts,, N.W.
DENVER KANSAS CITY
Nassau Bldg. 928 Main St.
PHILADELPHIA
1235 Vine St.
MINNEAPOLIS
4th & Hennepin Sts.
CINCINNATI
217 E. 5th St.
NEW ORLEANS
910 Gravier St.
SALT LAKE CITY
68 South Main St.
For further particulars address your nearest branch, or
THE PATHE DAILY NEWS
1 Congress Street
Jersey City, N. J.
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
The Perils of Pauline
have removed all ' ' peril ' ' of your not being able to show a profit at the box
office.
" The Perils of Pauline " is a serial story in films, complete in each episode
— the surest way to build up a large and steady attendance at your theatre.
Folks who have once seen Pauline, come back to see her in her next Peril.
Pauline Puts Profits in Your Pockets
Colonel Heeza Liar
In which the famous cartoon corned}^ char-
acter by the inimitable J. R. Braj^^ takes a trip
up "The River of Doubt" and dispels all doubt
of your patrons enjoying themselves. A laugh
with every click of the reel.
Get Out and Get Under
One Reel American Comedy
"Get Out and Get Under" is another of the
laugh-teasers which today are helping to estab-
lish the Eclectic reputation for clean-cut breath-
catching comedy. Will help to double youv
patrons up this week_, and to double your at-
tendance next week.
ECLECTIC FEATURE FILM EXCHANGES FOR YOUR USE
ATLANTA
Ehodes Bldg-.
DALLAS
Andrews Eldg.
CLEVELAND
622 Prospect Av., S.E.
OMAHA
1312 Farnam St.
NEW YORK
115 E. 23rd St.
ST. LOUIS
3210 Locust St.
PORTLAND
392 Burnslde Ave.
DENVER
Nassau Bldg.
BOSTON
3 Tremont Row
LOS ANGELES
114 E. 7tli St.
PHILADELPHIA
1235 Vine St,
PITTSBURGH
715 Liberty Ave.
SYRACUSE
214 E. Fayette St.
WASHINGTON
7th & E Sts., N.W.
The Eclectic
no West 40th Street
» CHICAGO
5 So. Waliasli Ave.
MINNEAPOLIS
4th & Hennepin Sts.
NEW ORLEANS
910 Gravier St,
KANSAS CITY
928 Main St.
SAN FRANCISCO
67 Turk St.
CINCINNATI
217 E. 5th St.
SEATTLE
810 Third Ave.
SALT LAKE CITY
68 South Main St.
Film Company
New York City
The Cream of American and E"ropean Studios"
IDE
IDE
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
All Love Excelling The Masked Motive
American Pathe ^lade in Three Parts
Featuring Crane Wilbur and Eleanor Woodruff.
A story of a woman's sacrifice for tlie man
she lores — -how she saves him from disgrace
with his wife and his son from death and dis-
appointment— all at the cost of her own happi-
ness. From Washington through the Crimean
War — a demonstration of a great unselfish de-
votion with a plot that carries one through
stirring unexpected action.
A skillfully acted drama in 5 parts with a
plot full of sudden surprises and unexpected
situations. How a disappointed suitor plots to
get even and brings about destruction to two
happily married couples and their children.
The clever twists to the plot and the high caliber
of the acting combined with the rapidity of
shifting situations make this an unusually
absorbing film.
Special Programme Announcement
Every Wednesday and Friday A Super-Excellent Multiple Reel Feature
Every Tuesday American Made One or Two Reel Comedy
Every Other Monday "Perils of Pauline"
]\Iondays, when Pauline is not released^ — Cartoon Comedy — or Comedy and Short Scenic Educa-
tional subject in Natural Colors.
ECLECTIC FEATURE FILM EXCHANGES [FORiYOUR USE
ATLANTA'
' Rhodes Bldg.
DALLAS
Andrews Bldg.
CLEVELAND
622 Prospect Av., S.E,
OMAHA
1312 Farnam St.
NEW YORK
115 E. 23rd St.
ST. LOUIS
3210 Locust St,
PORTLAND
392 Bumside Ave.
DENVER
Nassau Bldg.
BOSTON
3 Tremont Row
LOS ANGELES
114 E. 7tii St,
PHILADELPHIA
1235 Vine St.
PITTSBITRGH
715 Liberty Ave.
SYRACUSE
214 E, Fayette St.
WASHINGTON
7th & E Sts., N.W.
The Eclectic
110 West -ICth Street
CHICAGO
5 So. Wahash Ave.
MINNEAPOLIS
4th & Hennepin Sts,
NEW ORLEANS
910 Gravier St.
KANSAS CITY
928 Main St,
SAN FRANOISCO
67 Turk St.
CINCINNATI
217 E. 5th St,
SEATTLE
810 Third Ave.
SALT LAKE CITY
68 South Main St.
Film Company
New York City
The Cream of American and European Studios'*
IDC
IDE
IDE
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE A'lOTION PICTURE NEWS
HexicaR Iw/ar Teaiure
iTi 3 thrilling Parts
Produdedlry Colorado Moiion Pidture do.
Relea.^ed Ly'WarrLGr's fe aiure S , Inc.,
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
THE ]\IOTION PICTURE NEWS
BOM
THIS stirring story of the Mexican border-land is conceded by critics to be the
best film of its kind yet produced. Its remarkable success is due to the
originality of the scenario, the realism of the pictures and the splendid acting of
Miss Grace McHugh, the gifted star who lost her life in its production. It is some-
what consoling to reflect that in this great drama Miss McHugh has bequeathed to
us an example of her work at the height of her powers. The part of Anita, the
Mexican smuggler's daughter, is exactly suited to her. From her first meeting with
the Texas Ranger, through all the intrigues, conspiracies, fighting and love-
making, to her break-neck night-ride for the troops to save her sweetheart and back
in the gray dawn at their head, her work is marked by superb technique, marvel-
lous poise and undaunted courage.
What the Critics Say:—
From the Motion Picture News: — "The picture can take
its place with the foremost pictures of its kind. Warner's
Features control the picture and in their projection room,
where the censors and reviewers witnessed the production,
it was acclaimed without one dissenting voice the best yet."
From the New Yorf^ Telegraph: — "To the obvious ad-
vantage of being a timely play, 'Across the Border' adds
the assets of good photography, good action and a setting
which makes an excellent background against which to pro-
ject hvely action of the hard-riding, hard-shooting type. "
There is aWariLers Exdliajige near
YOU. Lcsok this Big Peature now
WARNER'S FEATURES. Inc.,
l30-W-46*-^51, NewYork
3m
In writing to advertisers please mention "THE MOTION PICTTJEE NEWS"
K
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THE MOTION PICTURE NEWS
KAY BEE EEAXURES
The Gangsters and the Girl. - Two Parts. Aug 7th.
The Stigma. . . - - Two Parts. Aug. 15th.
Thos. H. Ince, Director General.
DOMINO WINNERS
The Thunderbolt. - - - Two Parts. Aug. 6th.
A Romance of the Sawdust Ring. Two Parts. Aug. 13th.
Thos. H. Ince, Director General.
BRONCHO HEADL.INERS
Jim Regan's Last Raid. - - Two Parts. Aug. 5th.
Shorty and the Fortune Teller. Two Parts. Aug. 12th.
Thos. H. Ince, Director General.
KEYSTONE COMEDIES
Three Comedies a week.
Monday, Wednesday and Saturday release days.
Mack Sennett, Director General.
K
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KEYSTONE COMEDIES
Photos
8 by 10 Photos of players mentioned below can be had by sending to the Publicity Department. 15 cents for one;
50 cents for sets of four; $1.00 for sets of eight
Mack Sennett Thos. H. Ince Sessue Hayakawa Walter Edwards
Mabel Normand Gertrude Claire Roy Laidlaw Charles Ray
Charles Chaplin Barney Sherry Clara Williams Walter Belasco
Roscoe Arbuckle Richard Stanton Jay Hunt Frank Borzage
John Keller Gretchen Lederer Rhea Mitchell Thomas Chatterton
Harry G. Keenan Margaret Thompson Mildred Harris Leona Hutton
J. Frank Burke Tsuru Aoki Shorty Hamilton W. S. Hart
Webster Campbell Enid Markey
A set of 8 by 10 of "KEYSTONE MABEL" in four different poses, 50c.
New York Motion Picture Corporation
Longacre Building, 42nd Street and Broadway NEW YORK
In writing to advertisers please mention "THE MOTION PICT1TRE NEWS"
THE MOTION PICTURE NEWS
5TOA(2T Edward White
TH£ nOST ARTISTIC AMD VIVIDLV
FASCirSATIMG PHOTO -PLAV
PRODUCTION t\Jt^ C0nC5(VED
ATflOSPHEIilCALLV A5 PERFECT A3 nATURE'5 M05T
60fiGE0U5 5CEfilC 5TAGE3 PERMIT
RELEASED AUG. 10th
LONG ACRE THEATRE
JE55f L LA5KY
PRESIDEMT
.^^^ , '^'^^-f ^ C"^^^'^^ <W^^V
CECIL D DE/^ILLt
DIRECTOR GENERAL
5AnUEL G0LDFI5H
TREA5. & 6EM1 HAMAfrEli
In -wTiting to advertisers please mention "THE MOTION PICTITEE NEWS"
lO
THE MOTION PICTURE NEWS
Satisfied Patron
Factories
E
VERY house showing Mutual programme is a satisfied patron factory —
turning them out with the ''come again" expression that means money
to the exhibitor.
Here are some of the reels you have heard about, big helpers in the produc-
tion of satisfied patrons.
"Blue Pete's Escape" a two reel Reliance
drama that shows the fine hand of D. W.
Griffith in its direction.
Another from the Majestic Studio, "The
Rebellion of Kitty Bell."
The "Izzy" series of screaming comedies
help to bring them back.
Here are some more that you will hear
successful exhibitors talking about.
"Fatty's Finish" Keystone.
"Blue Knot King of Polo"— A fine Drama
from The American.
"The Water Dog" one of Keystone's best,
"The Severed Thong" a stirring two reel
Majestic drama, supervised by Griffith.
"Nancy's Husband" — a one Reel Beauty
(and a Beauty it is.)
"A Red Man's Heart" from the Majestic,
and on the way there is the
"Romance of the Sawdust Ring," a Domino
that will make its mark.
Every one of these is getting money for exhibitors that show the Mutual
programme.
-A.
"The Million Dollar Mystery" that wonderfully successful Thanhouser
series is being handled through the Mutual, so that once more every Mutual
exhibitor has the advantage over his competitors.
Is your film exchange doing as much for you as the Mutual Film Exchanges
are doing for Mutual exhibitors.
Mutual Film Corporation
Branches in 49 Cities New York
la writing to advertisers please mention "THE MOTION PICTUKE NEWS"
THE MOTION PICTURE NEWS
II
f 30
' FAMOUS
FEATURES
kAYEAR-i
Daniel Frohhan
"30^
famous'
^featores
kAYEAR,"i
The Story of ttve
Jremetulous Strtt^iflc
Between Two
Clev^merv tor ihe
World's Two
Greatest Prizes,
By ,
with
WiLUAM
COURTLEIGH
In the Title Role,
Fottr Reels of Motion pictures
Rcteased August tOth.
FAMOUS PLAYERS
FILM COMPANCY
ADOLPH ZITKOE, President
DANIEL FROHMAN, Managing Dir. EDWIN S. PORTER, Technical Dir.
Executive Offices, 213-229 W. 26tli St., New York City.
imiiiiimnniiiiiiiiiiiiiiiiniiiiiiiiiiiiitj
In writing to advertisers please mention "THE MOTION PICTTJEE NEWS"
The ^^Fotoplayer^^
Reg. U. S. Patent Office
Designed and built expressly for Motion Picture Theatres.
Played manually or with 88-note Player Piano Roll
giving Instant Change of Musical Selections.
Player Piano, Reed Organ, Violin, Cornet, 'Cello and Flute Pipes,
Drums, Cymbals, Bells, Wind Siren, Locomotive Whistle, Auto
Horn, Horses* Hoofs, Castanets, Tambourines, Etc., Etc.
WRITE FOR PRICES AND TERMS
THE FOTOPLAYER READY TO PLAY— "THE INSTRUMENT THAT SUPPLIES THE
UNSPOKEN WORDS IN THE PICTURE." Design Patented
American Photo Player Company
Agents 62 WEST 45th STREET, NEW YORK CITY ship
Everywhere FACTORIES AT BERKELEY, CALIFORNIA, AND NEW YORK, N. Y. Anywhere
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
13
Handled Through a Perfected System of Distribution
Every Nook and Corner Covered
Exhibitors Big and Little Provided For
The United States Divided Into 1 1 Districts
THE DISTRIBUTORS ARE:
1 — Famous Players Film Co. of New
England, 31 Beach St., Boston,
Mass. — New England States: Mas-
sachusetts, Connecticut, Maine,
Rhode Island, New Hampshire
and Vermont.
2 — Wm. L. Sherry Feature Film Co., Inc.
126 West 46th St., New York City
— Greater New York and New
York State.
3 — Famous Players Exchange, 1331 Vine
. St., Philadelphia, Pa., and 71 West
23d Street, New York City— New
Jersey and Eastern Pennsylvania.
4 — Famous Players Feature Co., 28 West
Lexington St., Baltimore, Md. —
■ Delaware, Maryland, Washington,
D. C, and Virginia.
5 — Famous Players Film Service, 404
Ferry Street, Pittsburgh, Pa., and
37 South Wabash Ave, Chicago,
111. — Western Pennsylvania, West
Virginia, Ohio, Indiana, Illinois
and Kentucky.
6 — Casino Feature Film Co., Dime Bank
Bldg., Detroit, Mich.— Michigan.
7 — Kansas City Feature Film Co., Gaiety
Theatre Bldg., Kansas City, Mo.
— Missouri, Kansas, Nebraska and
Iowa.
8 — Famous Players Star Feature Film
Service, Temple Court Bldg.,
M inneapolis, Minn. — North and
South Dakota, Minnesota and
Wisconsin.
9 — Notable Feature Film Co., Boston
Bldg., Salt Lake City, Utah, and
1641 Stout Street, Denver, Col.—
Utah, Colorado, Montana, Wyo-
ming and Idaho.
10 — Progressive Motion Picture Com-
pany, three offices — Head office:
642 Pacific Bldg., San Francisco,
Cal. ; Central Bldg., Seattle,
Wash.; Marsh-Strong Bldg., Los
Angeles, Cal. — California, Oregon,
Washington, Nevada, Arizona and
New Mexico.
11 — Southern Feature Film Association,
Dallas, Texas, and Atlanta, Ga. —
North and South Carolina,
Georgia, Alabama, Mississippi,
Tennessee, Florida, Louisiana,
Texas, Arkansas and Oklahoma.
A Complete Service for Every Week.
Write to your nearest Exchange for Paramount Pictures.
Make Your Bookings Now.
PARAMOUNT PICTURES CORPORATION
110 WEST 40th STREET
NEW YORK CITY
In writing to advertisers please mention "THE MOTION PICTTTEE NEWS"
14
THE MOTION PICTURE NEWS
Flo LaBadie as th-
heroine in "The
Million Dollar
Myste ry. ' '
Intensely
Dramatic
Every episode— ei;6ry scene
— of The Million Dollar Mystery throbs
with human emotion. The intensely dramatic situ-
ations cleverly portrayed by beautiful Florence
LaBadie are exceptional examples of the motion picture art.
THE
MILLION
DOLLAR
MYSTERY
By Harold MacGrath
Tbanhouser's Million Dollar Motion Picture Production
The most exciting thrills in
this stupendous production are still to come.
Under-water pictures, Flo La Badie's dive off an
ocean liner, a fire at sea, the dash of an automobile
over a cliff — these are a few of the thrills coming. Remem-
ber, $10,000 will be paid for the best 100-word solution of
The Million Dollar Mystery.
2-reel episodes of The Million Dol-
lar Mystery are now being released every week.
The Million Dollar Mystery is an independent release and may
be obtained regardless of the regular program being used.
SYNDICATE FILM CORPORATION
71 W. 23ra Street. NEW YORK 166 W. Washington Street, CHICAGO
or Syndicate Film Corporation Representative at Any
Mutual Exchange in the United States and Canada.
The Thanhouser Three-a-Week
36
Tuesday, August 4 — "The Guiding Hand" with Mignon Anderson, Morris Foster and Cary Hastings.
Sunday, August 9 — "The Tell-Tale Scar" with Mayre Hall and Morris Foster.
THANHOUSER FILM CORPORATION, New Rochelle, N. Y.
Head European Offices : Thanhouser Films, Ltd., London, W. C, England
Thanhouser' s releases will continue to be features of the Mutual Program
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
When You See It
In "^'The News""
It's NEWS
The
MOTION PICTURE
NEWS
The Fastest
= Growing
Picture Journal
Tel. 7650 Bryant.
No. 220 West Forty-Second Street
New York City
'*The Exhibitor's Medium of Communication with His Fellow Showman'
Volume X
August 8, 1914
Number 5
Value
ABOUT a month ago the advertising men
of the country held a big convention at
Toronto.
An ordinary business man who happened to be in
Toronto and who was interested in advertising as a
vital business problem, spent a good deal of time at
the convention lectures.
^ ^ *
T X the end he was mildly mystified, and so expressed
A himself to a group of advertising managers on
the train back to New York.
"You fellows," said he, "have spent four days talk-
ing about truth in advertising. I have been wonder-
ing if your previous slogan was lies in advertising."
JfC ^ ^
THERE is a good deal in this layman's observa-
tion.
It must have been forcefully evident to the innocent
bystander at this interesting convention that some-
thing has been rotten in advertising Denmark.
* ^ *
A S a matter of fact, there have been and are pub-
lications that have lied and are lying about their
circulations. They lie about quantity and they lie
about qualit}'.
But it isn't altogether their fault.
npHE fundamental trouble with advertising to-day is
not a lack of truth but a lack of intelligence. This
lack of intelligence lies very largety with the adver-
tiser: the publisher lies to meet this lack of intelli-
gence on the part of the advertiser.
But the situation is changing. Conventions like the
Toronto one are doing lots of good. Circulations are
getting to be less of a joke and a delusion. Adver-
tisers are buying them like merchandise — only after
careful analysis and all-around estimation.
^ ^ ^
rpHE whole thing gets right down to value — just as
it does with merchandise or with any other pur-
chase.
One advertiser who buys every year as much as
a quarter of a million dollars' worth of trade journal
advertising, applies a rigid formula to get at circu-
lation value.
npHE formula is based in this way: the value of a
medium is the quantity of its circulation multi-
plied by the purchasing power (per cent) of its read-
ers for the thing advertised, divided by the advertising
rate charged.
In other words :
CxP
V =
R
^ ^ ^
T T ERE'S a safe and simple yard-stick.
-■- -'• Equal value is given to quantity and quality of
circulation, for if either one is deficient, obviously it
neutralizes the value of the other, when the two are
multiplied.
Again, value is determined when you divide by the
rate charged. If the rate is too high you get a low
value in proportion, or vice versa.
* * *
Q O it's as clear as your hand before your face that
^ you can't gauge advertising value by the circula-
tion figures claimed and the rate charged. Neither
one means anything unless you also consider that pow-
erful factor — the purchasing power of the unit of
circulation.
You might be offered a million circulation at a
very low rate ; but of what value is it if not one reader
is in the market for your product?
* *
/^NE reputable owner of a high class theatre, per-
manently in business is worth more to the ad-
vertiser than several hundred hit or miss owners, or
several thousand people only indirectly interested in
the production or exhibition of pictures.
These are facts !
^ ^ ^
\ ND it is also a fact that the number of exhibitors
permanently and seriously in business in tMs
countr}^ falls short by 50% or more of the number gen-
erally and loosely claimed.
This is the kind of acid test that determines the value,
the real dollar value of that misunderstood but really
tangible commodity called circulation.
William A. Johnston.
i6
THE MOTION PICTURE NEWS
Seek to Reach Price Agreement in Detroit
Exchanges Balk at Refusing Service to Theatres that Violate League's
Rules^ — Want Limit Made in Feet, Not Number of Reels
25 TRENTON HOUSES DO GOOD
SUMMER BUSINESS
Special to The Motion Picture News
Trenton, N. J., July 28.
The twenty-five motion picture
houses in Trenton are all running
throughout the season. The smaller
ones are doing a good business, the
managers declare, notwithstanding
the opening of a few airdomes. The
largest of the latter class is on South
^^lontgomery street, near State, and
around the corner from the State
Street Theatre, the largest motion
picture and vaudeville house in the
city. The State Street management,
however, says that the new place has
not hurt its trade and in fact the
house has been crowded throughout
the season.
The Trent Theatre, the vaudeville
and legitimate playhouse of the city,
after closing an engagement with a
stock company, has enjoyed two
weeks of good business with motion
pictures, now showing Annette Kel-
lermann in "Neptune's Daughter."
The prices charged at matinees are
fifteen cents and at night fifteen and
twenty-five cents.
MAN SUCCEEDS WOMAN
CENSOR
Special to The Motion Picture News
Los Angeles, Cal., July 27.
Mayor Rose, of Los Angeles, has
announced that he will name a man
on the motion picture censor board
to succeed Mary N. Whipple, who
resigned.
The board originally was composed
of four women and three men, and it
was one of Mayor Rose's promises to
the voters that he would replace
women with women and men with
men whenever there were vacancies
on his commissions.
AUTHOR OF "CABIRIA" ILL IN
PARIS
Gabriele D'Annunzio, the author of
"Cabiria," now being shown at the
Knickerbocker and other theatres
throughout the country, was recently
ill in Paris and not expected to re-
cover. Signer D'Annunzio is fifty-
one.
"Cabiria" has made him known by
reputation to millions of people,
while as a "regular" dramatist he
was only known to the cultured
minority.
J. C. DOYLE DEAD IN SYRACUSE
Special to The Motion Picture News
Syracuse, N. Y., July 29.
Manager J. , C. Doyle, of the John-
son Opera House at Seneca Falls,
N. Y., dropped dead of heart disease
in his home. Doyle was an old show
man, and had done much to popular-
ize pictures in Seneca Falls. His sud-
den death will be a shock to his many
friends among the exhibitors through-
out the state.
Special to The Motion Picture News.
Detroit, July 29.
THE question of how many reels
shall be shown for a given price
came up for extended discussion at
the meeting of the Detroit Exhibi-
tors League last week. The league
has a rule of three reels for five cents
or five reels for 10 cents.
An efifort was made to bind feature
exchanges and those giving programs
to an agreement to refuse service to
a theatre violating the rule. Not all
would agree to such a course, fearing
the interference of the state or fed-
eral government.
One exchange complains that 3,500
feet, the length of film the exhibitors
league permits for five cents, is
equivalent to many & four-reel fea-
ture and argues that the limit should
be three thousand feet for five cents
or six thousand feet for ten cents.
While there is practical unanimity
Special to The Motion Picture News.
Rochester, N. Y., July 30.
THE motion picture theatres of
Rochester have everything their
own way this week, as they are alone
in the amusement field in the city.
All the regular houses, even the vau-
deville theatres, have closed up, The
Family Theatre, presenting C. B
Keith vaudeville, was the last to close,
and that is to be dark but one week,
It has been a dull summer for the
regular theatres, the Lyceum holding
out longest with a stock company.
This is a first-class house. The
of opinion on the limiting of the num-
ber of reels and most of the theatres
abide by the league's rules, it has
been impossible to shut out the the-
atres ignoring the rule.
Increased business of the Casino
Feature Film Corporation, Detroit,
has made necessary extensive changes
in its building at 34 Farmer street.
The entire third floor is to be given
up to its poster department, the sec-
ond floor to shipping and receiving
rooms and the first to film vaults and
exchange rooms and projection room,
and the office and shipping depart-
ment. The sign shop and electrical
shop and carpenter shop have been
moved across the street.
In the company's Liberty Theatre,
on Farmer street, a row of boxes is
being installed clear across the house
on a balcony in front of the project-
ing room and Manager Pierce's
office. L. W. Bailey.
Teijiple, a vaudeville house, tried a
musical stock company, but gave up
after a few weeks of bad business,
and has been dark ever since.
The motion picture houses alone
have been doing business. In some
cases business has not been very
brisk with them, but in most instances
it has been better than wa:s expected.
From now on the picture business
will pick up rapidly, as August usually
brings its cool days, and the nights
are more often cool than warm in this
section of the country.
Arthur R. Tucker.
Pittsburgh Exhibitors Seek Union
Will Confer with Eastern and Central Pennsylvania Associations Relative
to Amalgamation — Harrington and Delves as Envoys
Special to The Motion Picture News
Pittsburgh, Pa., July 30.
A SPIRITED meeting of the Mo-
tion Picture Exhibitors Associ-
ation was held last Monday
evening in the headquarters of the or-
ganization, 113 Fourth avenue, and
lasted longer than any other meeting
ever held by these men.
President Herrington and Secretary
Delves were appointed a committee
of two to meet with a committee from
Philadelphia at Harrisburg, this week,
with the object of paving the way for
consolidation with the old league,
which flourishes in the eastern part
of the state and the association which
controls the western end of Pennsyl-
vania.
The day of the meeting in the state
capital has not been decided upon,
but it is expected that the meeting
will be held the latter part of the
week. The question of issuing a
weekly periodical was also discussed
and at the conclusion of the debate
the matter was placed in the hands
of a committee of five to consider
and take action. Their report is
awaited eagerly by their associates
in the Association.
A number of applications for mem-
bership in the organization were acted
upon favorably, but the discussion re-
garding amalgamation with the East-
ern Exhibitors Association was the
main business transacted.
G. L. McCoy.
Photoplay Houses Alone Survive in Rochester
Other Theatres, Even Two-a-day Places, Forced to Close for Lack of
Business — Exhibitors Find Trade Exceeds Expectations
THE MOTION PICTURE NEWS
17
Producers Engage Philadelphia Theatre to
Show "John Barleycorn" as Censor Weakens
Bosworth Film Has Not Yet Been Passed, But Garrick Theatre, Philadelphia, Is Ready for Showing on
August I, Despite Delay — Breitinger, in Spirit of Compromise, Offers to Re-examine Picture
, If Cuts Cannot Be Agreed Upon — Newspapers Take Up the Controversy
Lawyer Predicts Downfall of Censor Law in Courts
tion. The following are the elim-
inations :
IiNCKKAbiJNLr determination on tne Reel 1. (a) Eliminate sub-title
part of the controllers of "John "To Offend an Italian to My
" • Child Mind Meant Death."
Special to The Motion Picture News
Philadelphia, July 30.
NCREASING determination on the
part of the controllers of "John
Barleycorn" here, not to be inter-
fered with by the censors, and a wa-
vering on the part of J. Louis Brei-
tinger, the liquor attorney who heads
the state censor board, from his un-
compromising attitude of last week,
are the most significant developments
in the fight over the fate of the screen
version of Jack London's celebrated
story.
To emphasize their attitude toward
censorial dictation, C. H. Pierce, rep-
resenting Bosworth, Inc., and Wil-
liam E. Smith, of the Famous Players
Exchange here, who are handling the
films for eastern Pennsylvania, have
rented the Garrick Theatre, one of
the Quaker City's prominent play-
houses, and will show "John Barley-
corn"' there on Saturday evening, Au-
gust 1.
In contrast to this move is Censor
Breitinger's offer to re-examine the
film, in case Mr. Smith could not see
his way clear to consenting to make
the cuts demanded by the censors.
MR. SMITH, who is president of
the Famous Players Exchange,
had left for New York to confer with
his partners but was appraised of the
contents of the letter by wire. F. A.
Garbutt, vice-president of Bosworth,
Inc., also received a copy of the cen-
sor's letter by wire. The letter itself
is as follows:
COPY
PENNSYLVANIA STATE BOARD
OF CENSORS OF MOTION
PICTURES
Harrisburg, July 24, 1914.
Mr. Smith,
Care Famous Players,
13th and Vine Streets,
Philadelphia".
Dear Sir: — The film entitled
"John Barleycorn" has been ex-
amined, and while it was not up
to the standard of films hereto-
fore submitted by your company,
nor entirely consistent with the
book, we are ready to pass finally
upon the film as soon as you ad-
vise us as to what report, if any,
you have received from the man-
ufacturers in California, as per
your request to defer final action
until 3'ou received this informa-
(b) Scene of Italian forcing
boy to drink five times, to be
made shorter.
(c) Scene of boys drinking in
barroom, to be made shorter.
Reel 3. (d) Eliminate the words
"I had outdrunk two men" in
the sub-title "John Barleycorn
and I Were Good Friends,"
etc., etc.
(e) Scene of girls and boys
drinking on boat, to be made
shorter.
Reel 3. (f) Second view of bar-
room scene to be made shorter.
Reel 4. (g) Scene of men leav-
ing barroom, to be made shorter.
Reel 5. (h) Drunken scene on
boat to be made shorter.
If these are not agreed to, we
will be glad to have the film re-
examined.
Yours very truly,
(Signed) J. Louis Breitinger,
Chief Censor.
THIS letter eliminates some of the
cuts at first suggested and re-
duces the number wanted by about
sixty per cent. It also asks for cuts
not given in the list published in these
columns last week. In all, eight cuts
are requested and no recommenda-
tion is now made as to adding any
matter not in the original story.
The Philadelphia newspapers con-
tinue to give the affair much space,
and two more have considered it of
sufficient importance to treat it edi-
torially. The "Evening Telegraph"
has this to say:
"'MOVIE' CENSORSHIP
DISPUTE
"J. Louis Breitinger, chief censor
of motion pictures for Pennsylvania,
should lose no time in making public
the exact grounds upon which he
stands in delaying exhibitions of the
'John Barleycorn' pictures.
"The charge, made with great em-
phasis, that his sympathetic interest
in the manufacture and sale of liquors
has dictated his policy, is of such
serious significance that the public
will expect and require an unequivo-
cal statement of his position.
"From the first it has been inevita-
ble that propagandists of various
sorts should turn to motion pictures
as an effective avenue for the expres-
sion of their views and theories. No
form of proselyting could be less ob-
jectionable, or even less likely to ex-
tend beyond the boundaries of public
favor.
"As literature 'John Barleycorn'
was a frank recital of one man's ex-
perience with strong drink. If those
experiences seem to constitute a tem-
perance lecture which 'dry' advocates
are now setting forth on the screen,
all who disagree may disagree, but
they must not suppress. [The italics
are ours. Ed.] As well might the
police power be employed to sup-
press all utterances distasteful to a
director of public safety.
"It may be shown that Censor
Breitinger's reasons for withholding
approval of the films in question are
quite free from personal interest.
"We hope that they are, and that
he will demonstrate that they are."
THE "Press," one of the morning
papers which last week openly
admitted that it favored the "booze"
interests, nevertheless gave the de-
tails of the Barleycorn story at much
length in its news columns. On Sun-
day it came out in its editorial col-
umns and upheld the censor in trying
to suppress what they term "an at-
tractive vice film." They sidestep the
main issue entirely, that of censor-
ship, and comment entirely on the
character of the film itself. The edi-
torial in part reads:
'"JOHN BARLEYCORN' IN
MOTION PICTURES
. "The first battle between the state
motion picture censor and the film
companies over a 'movie' version of
Jack London's 'John Barleycorn,'
gains more interest than one could
have hoped for in such a: controversy,
first, from the fact that the story is
so well known, and scarcely less in
that for once the censor seems to
have the right side of the dispute.
Almost everyone is familiar with Jack
London's narrative of his adventures
with liquor. As first published in
magazine instalments and later in
book form, it was read wherever any-
thing is read, and surely it was a fas-
cinating tale.
"It was likewise, as almost anyone
willing to speak candidly will admit,
i8
THE MOTION PICTURE NEWS
Missouri Will Be Fi
"Show-Me" State Will Exhibit Its
Screen to Visitors Throughout
Special to The Motion Picture News
Kansas City,, Mo., July 29.
THE State of Missouri is going
into the motion picture business.
Governor Elliott W. Major, good
roads booster and builder, has mad-i
that announcement from Jefferson
City, and throughout his term he has
used the pictures to aid in his vari-
ous educational and uplift campaigns.
Now comes Missouri's newest mo-
tion picture wrinkle. The Missouri
Building at the Panama Pacific Ex-
position in San Francisco next year
will be turned into a huge motion pic-
ture theatre, and throughout the day
visitors will be shown Missouri on
the screen. They will be shown the
boulevards and parks of Kansas
City, the factories of St. Louis, the
wheat and corn fields of the central
counties, the lead, zinc, copper and
iion mines of the southwest, the vaca-
tional centers of the Ozarks, the fruit
and cotton sections of the southern
portion, and the buildings and equip-
ment of the state university.
Some of the pictures already have
been made. The Commercial Club of
Imed for World's Fair
Landmarks and Industries on the
the Day at Panama Exposition
Kansas City recently employed cam-
era men and experts to make four
reels showmg every part of the city.
St. Louis has done the same. Joplin
and Sedalia have been portrayed in
pictures, and Governor Major plans
to begin parts of the work necessary
to the San Francisco exhibit soon.
These plans were announced here
several days ago by W. D. Smith, of
Princeton, vice-chairman of the ex-
position committee appointed by the
governor.
"This is a pet idea of Governor
Major," Mr. Smith said. "He be-
lieves in the pictures as an advertis-
ing and educational agency. He him-
self is a silent drama 'fan' — if I may
use that slang — and frequently he
may be found in the picture theatres
of Jefferson City."
The Missouri Building at San
Francisco will be located in the cen-
ter of the exposition site. It will be
123 feet by 64 feet, and work will
start on it at once. The central half
will be an auditorium and there the
pictures will be shown.
G. E. QUISENBERRY.
an extraordinarily immoral tale — the
mad adventures along the San Fran-
cisco water front and later on the
open sea, each inspired by a super-
human consumption of strong drink —
these constitute no moral tale for
women and babes, but pretty strong
meat even for strong men.
"What the film may be one cannot
say without having seen it. It is
doubtful, however, that the thing can
serve any high moral purpose. That
an invited audience approved it means
nothing, such audiences are inevitably
prejudiced beforehand. To place it in
a class with the sensational 'white
slave' films is perhaps unjust; yet is
there any essential difference? Vice
is always attractive, when viewed
through a romantic medium of a
story or a motion picture. To dis-
guise it as a moral pill is not to sweet-
en the heart of it."
THE other local newspapers fa-
vorable to the liquor interests
simply gave the occurrence as little
space as possible consistent with their
idea of printing all the news.
When the editorial writer of the
"Press" composed his article he was
unaware of one point. The audience
was not prejudiced either for or
against this particular film. The
guests who viewed it at the private
exhibition were simply invited to see
a film entitled "John Barleycorn."
After the close of the performance
they were asked for candid opinions,
and in every case the replies were
flattering. Not until all these ex-
pressions had been made were they
informed of the reason why the film
had been given a private showing.
Then it was that they asked the ques-
tion, "What could the censor be
thinking about?"
The National Board of Censorship
wrote Mr. Smith an unsolicited letter
regarding the matter and stated em-
phatically that they had passed the
film. Their comment on the Penn-
sylvania censor's action is very much
to the point. Their letter follows:
COPY
July 25, 1914.
Mr. William E. Smith,
Famous Players Exchange,
1331 Vine Street,
Philadelphia, Pa.
Dear Sir: We note among our
press clippings that the photo-
play "John Barleycorn," based on
the London story which appeared
in the "Saturday Evening Post"
serially for some weeks, has been
condemned by the State Board
of Censorship of Pennsylvania.
In this connection we have been
asked to advise you that this picture
has been passed by the National
Board.
Some time ago, the Anti-Saloon
League of Massachusetts wrote
the National Board asking if this
film had yet been completed, as
they understood that a company
was working upon it. We gath-
ered from the letter of the
League that it was their intention
to endorse the film as showing _
the evils of drink.
We note in a news item of the
"Public Ledger" of July 3, the po-
sition which Mr. Breitinger has
taken in condemning this picture.
We believe, however, that he mis-
interpreted this film. Barroom
scenes and scenes of drunkenness
and disorder should, as a rule, be
kept short as possible in motion
pictures; nevertheless, in a pic-
ture of the character of "John
Barleycorn," which is an evident
preachment against drink, it is
necessary to show the evils of the
surroundings, etc., in order to
drive home the lesson. This was
the position the National Board
took in the matter.
We are sending you, under sep-
arate cover, a pamphlet on the
standards of the National Board
in which you will find a para-
graph referring to this situation.
Very truly yours,
The National Board of Censorship,
(Signed) W. D. McGuire,
Executive Secretary.
IN spite of the censor's backdown,
arrangements have been made to
show the film in its uncensored state
at the Garrick Theatre, one of Phila-
delphia's most prominent playhouses,
on Saturday evening, August 1.
The theatre has been rented from
the owners, and C. H. Pierce, repre-
senting Bosworth, Inc., and William
E. Smith, of the Famous Players
Exchange, who are handling the films
in eastern Pennsylvania, will assume
the responsibility of arrest if it
comes. Seats will be sold for the
performance through the regular
channels.
Ex-Judge Jame Gay Gordon, coun-
sel for the Famous Players Exchange,
believes that the censorship bill will
be quashed forever when the matter
is finally decided in the courts.
He holds that the law creating the
Pennsylvania board of censors is in-
valid, inasmuch as it interferes with
the right of free speech guaranteed
by the national Constitution. Every
move of the film renters has been
carefully mapped out by him, and it
is hoped that the injunction \«ill be
granted by the courts promptly, so
that the picture can be shown with-
out interference or the attached pen-
alty, which is of more than generous
proportions.
The fine in Pennsylvania for show-
ing uncensored pictures in public is
$50 for the first offense and $100 for
each subsequent offense.
Each day that a film is shown con-
stitutes one offense.
Julian M. Solomon, Jr.
THE MOTION PICTURE NEWS
19
Film Drama Supreme in New Orleans
Herman Fichtenberg, a Leading Theatre Owner of the South, Will Remodel the Dreamworld and Run
Features at Twenty Cents — "Legitimate" Houses in Louisiana and Mississippi Put to
Rout by Motion Pictures — Josiah Pearce and Sons Also Decide on Features
special to The iloTiox
PiCTURE Xews.
New Orleans, July 30.
AS openlj- as they dare do so, the "legitimate ' theatres
of New Orleans, and the rest of Louisiana and Mis-
sissippi, admit that they have been beaten by the motion-
picture houses in their appeal to public patronage.
And just as openly as they believe that it is necessary to
make the declaration, the motion-picture houses of this city
are preparing to make the final, convincing test of the com-
parative drawing powers of the regular theatre and the high-
class feature film attractions.
In summer. Xew Orleans is quiet, but in the winter it has
more visitors per capita population than any other city in this
countr\-. And almost without exception these visitors come to
New Orleans for amusement and recreation. To them the
city is really a "play town." It has its France, its Spain, its
Italy, all merged with American life into a great cosmopolitan
citj^ where one would expect to find and where one does find
all of the play-ways common not only to this country, but
those brought with them by the sons and daughters of other
lands. That is why our own American people pour into this
Crescent City by the thousands to view the "un-American "
A Tug of War with "Legit"
It is fitting, therefore, that in the "play city" that there
should come such a test between the regular theatre, with its
years behind it. and the comparatively new film offerings.
And it is a test that the theatrical world is watching with a
great deal of interest, and a great deal of apprehension.
This correspondence from New Orleans has referred several
times to the situation in respect to the regular theatres,
always made necessary by the accompanying announcement
that this or that theatre had decided either to close its doors
or turn to the films. But to understand the situation, and the
inroads that the film houses have made, it is well to explain
in some detail. ■
About three years ago the situation was this : The Tulane
and Dauphine theatres were operated as high-class houses,
playing week engagements of attractions at New York prices.
At the Tulane Theatre, Klaw & Erlanger attractions were,
and still are. shown. At the Dauphine were the Shubert
bookings.
In the meantime, the Lafayette, originally the Shubert
house, had temporarily closed its doors. The Crescent, also a
K. & E. house, played standard attractions at popular prices.
The Lyric and Greenwall presented stock attractions and
burlesque. The Orpheum .jnd Hippodrome, and a little later
the Lafayette, presented vaudeville. So far as announced, the
plans for the coming season among the regular theatres are
these :
Burlesque in Trouble
The Tulane will continue to present high-class attractions
for a week's engagement, but the offering for the first three
weeks will be a motion picture. The Orpheum will open, as
usual, with Orpheum circuit vaudeville.
The L3"ric will present burlesque at popular prices, a contract
for seventy-two weeks having been signed with the Columbia
Musical Comedy Company of New York. For the past two
seasons the burlesque companies playing here have not been
successful, and on more than one occasion the members of the
organizations have had considerable trouble in raising the
money to get out of town.
The Hippodrome, which is now being operated as a motion-
picture house, will probably continue its policy, though some
vaudeville may be added. The Lafayette has long been an
exclusive motion-picture house.
No plans have been announced for the Greenwall and
Dauphine, which are under the same management, but a
stock company will probably be seen at either one or the
other. And here comes the most significant announcement of
all, so far as the motion-picture man is concerned.
The Crescent, which has in the past been the best "money
getter" of any theatre and which has opened early and closed
late with standard attractions at popular prices, will devote
the first three months of its time to a stock company, headed
by Emma Bunting, who has played here in stock before. Un-
oflficiall}-, it is stated that the reason why the theatre has been
given over to stock is that there will not be sufficient companies
playing at popular prices on the road to fill the time.
Bad for No. 2 Companies
This is the explanation given by one theatrical man, who,
for obvious reasons, cannot allow his name to be used ;
"There will be very few attractions of the medium class on
the road this year. The New York managers are sending out
few companies for the coming season and the attractions will
be either of the high-class or of the very cheap sort. Theatres
like the Crescent play attractions that in the one-night stands
would charge $1, or possibly more, for the best seats.
"These are No. 2 companies playing productions that are
two years or more old, minstrels that have been filling long
engagements in the East or musical comedy organizations pro-
ducing a piece whose success has already been made, with a
curtailed company and cheaper people. One reason why there
will not be an opportunity to see so many of these successful
plays at popular prices is that the dramatic rights have been
obtained by motion-picture producers, and the standard plays
produced by all-star casts can be seen on the films for a lower
price of admission than the same play could be presented in
the theatre with a much cheaper company. There is no room
for the No. 2 company when the film offers a better perform-
ance at a lower price."
So much for theatres. Now to the motion-picture houses.
Comment has been made several times recently in these arti-
cles concerning the increase of high-grade motion-picture
features in New Orleans. But a single year ago they were a
rarity. To-day there is scarcely a house in the business sec-
tion of the citj' that does not present one or more weekh' and
several of the higher grade houses are devoting their almost
entire attention to them.
Feature Inauguration
But it has remained for this week to bring about the most
significant development in features, and one that means that the
contest for supremacy between the regular and the film house
is at the crisis. This is the announcement of Herman Fichten-
berg, owning a large string of theatres in Texas, Louisiana
and Mississippi, that the Dreamworld Theatre, one of the
leading film houses on Canal street, will be entirely remodeled
and devoted in the future to high-grade features at the uni-
form admission price of twenty cents.
This theatre, which is now devoted to the general run of
pictures, will present features exclusively, its name becoming
the "All-Feature" Theatre or something similar. At his new
Plaza Theatre, one of the handsomest houses in this section,
features have occupied the greater portion of the time since
the opening, and will continue to fill much of it, but the
Dreamworld is to become the solely feature house.
A contract has just been closed with the Southern Feature
Film Corporation for the presentation of the best produc-
tions of the Jesse L. Lasky Companj', the Famous Players
20
THE MOTION PICTURE NEWS
Fjlm Company and the All-Star Feature Corporation. Among
tli4 films listed for early presentation are "The Master Mind,"
with Edmund Breese ; Herbert Kelcey and Effie Shannon in
"After the Ball," Thomas W. Ross in "The Only Son," Max
Figman in "The Man On the Box" and Lolita Robertson in
"Fine Feathers."
As soon as the feature productions already on the market
have been shown, the current feature productions will be pre-
sented as rapidly as they come from the manufacturers. It
is the idea of Mr. Fichtenberg to confine his bookings to
multiple reels of six reels or more and to present only assured
successes.
Remarkable Success of Pearce
Definite announcements lor the winter season have not
been made by Josiah Pearce & Sons, who own five theatres
here and others through Louisiana and Mississippi. During
the greater part of the summer the Trianon and the Tudor,
two new houses which have the largest seating capacities in
the cit3% have been offering features with the admission ran-
ging from ten to twenty-five cents, according to the produc-
tion.
While it may be that the Pearces will not decide to single
any theatre out as the particular feature house, it is known
that they have decided to have such a production on hand
all the time at one or the other of these houses. The Pearces
have recently produced some of the greatest successes that
have been filmed and their record has been a remarkable one.
On some occasions high-priced films have been running at
both houses, although demand of the business men on Canal
street necessitates devoting attention to the one and two
reels.
This in brief is the outline of the two managers for the
coming season, but the writer predicts that before the season
has run very far the Dreamworld, the Plaza, the Trianon and
the Tudor will all be devoted almost entirely to features of
the very highest grade available, at least during the evenings.
And this suggests the remark that these managers have
been sincere in endeavoring to give the people the very best
in high-class multiple reels and that except for a few in-
stances they have been most successful — so successful that
one familiar with the general run of patrons of the regular
theatre is impressed with the extent to which the patrons of
the regular drama have taken to the films as a substitute for
the flesh-and-blood actors.
Wins Best Patronage
The motion picture has at last won the regular patronage
of the "upper strata," and there is no better index to this
than the jammed lines of automobiles in front of the high-
class film houses each evening. In fact, one of the houses re-
cently achieved some valuable publicity by printing a flashlight
of the great horde of motor cars in front waiting for its occu-
pants to see the closing click of the reel.
Those who have predicted that the motion-picture house is
a fad and will soon lose its popularity are pointing with satis-
faction to the fact that some twenty-five picture houses in the
city have been closed or are for sale or for rent. This is true.
But the motion-picture business in New Orleans is good,
when conditions are considered, and it will be better with the
coming winter and the houses will continue to gain patronage
and in numbers if the managers continue to show progres-
sive ideas.
New Orleans has been face to face with some unpleasant
conditions recently. Two years ago the high waters of the
Mississippi, caused by the floods sent down from the States
of the North and the middle West for this section to care for,
caused considerable damage. There were breaks in the levees
and a number of plantations were inundated.
On the tops of this came the revision of the tariff and free
sugar, which meant the ruin of the state's chief industry. Im-
mense plantations have been thrown on the market and their
closing have thrown many people out of positions. Generally
pleasant while the cities of the North and East are sweltering
and with the lowest number of fatalities and prostrations from
the heat of any city in America, this has been an unusually hot
summer, for a record-breaking period.
City of First Runs
And to still further complicate affairs the visitation of the
bubonic plague has unsettled business to some extent. There
is no scare among the people, and the uninformed visitors
would never know that there was a single case in the city, but
it is a fact that the presence of even a few cases of the
disease has had its effect upon the travehng public.
When these conditions are taken into consideration it may
be safely stated that no city in the country has made a better
showing in the motion-picture business than has New Orleans
with all its handicaps.
To-day practically every serial film produced is being shown
in New Orleans. Nearly every production of the three big
booking organizations is given a first-run here. Almost all
of the feature productions are seen by Orleaneans as early as
in any of the other cities.
Yes, there have been failures in motion pictures here. The
maudlin film is on its way. There are a few houses that are
still appealing to the cheap, sensational or ignorant and the
near-vicious, but there are mighty few of them left, and those
that The Motion Picture News correspondent has visited re-
cently had for audiences chiefly vacant seats. When the word
"sensational" is used application is not made to the legitimate
"thriller," but to the blood-and-thunder type of brute appeal
that some years ago was believed by many necessary to draw
the "heart interest."
These films are disappearing rapidly and they will disappear
all the faster just as the sentiment which is fostering the high-
grade features gains ground.
And just a word here. Comedies are great favorites in New
Orleans, but producers may safely take warning that the slap-
stick is being overdone and that the sameness in these produc-
tions is tending to make a tired, tired watcher rather than a
zealous picture fan. Legitimate comedies with a soft pedal on
the abject farce are needed in greater numbers, but some of
the managers complain that these are hard to secure with suf-
ficient regularity.
Cannot Get Enough Attractions
Now just a brief survey of Louisiana outside of New Orleans
and of Mississippi. Lake Charles, on the western border of
the state, breaks the jumps between this city and Texas points.
Shreveport, the second largest city in the state, has a large
theatre-going population and is a "valuable "stand" between
Memphis and Arkansas points, but it is difficult to see how
enough attractions can be cared for in the one regular theatre
of New Orleans and the Crescent, at the expiration of the
three months of the Bunting Stock Company's engagement, to
care for the attractions that will be "jumping through" Lake
Charles and Shreveport.
Either these two cities will have to be served by attractions
that are considered not good enough for the Tulane and Cres-
cent theatres here, or else the managers of these attractions
will have to face an alternative — cut out New Orleans and fill
in the time with smaller cities.
In Mississippi the situation is similar. There is no really
large city in that state. Meridian, Natchez, Jackson and Vicks-
burg are the largest and about the same size. There are any
number of places ranging from the town-to-city class.
In Natchez the Baker Grand, the chief theatre, has become
a motion-picture house. In Jackson the manager of the lead-
ing theatre is quoted in the local papers as ready to give up his
lease when it expires at the end of the season. In Vicksburg
the newspapers are publishing "Letters to the Editor" bewail-
ing the reports that the Walnut Street Theatre, the chief play-
house of that city, is to be closed this season.
Meridian possibly offers a better outlook as it is on the
direct line between this city, Atlanta, Chattanooga, Nashville
(Continued on page 50)
THE MOTION PICTURE NEWS
21
MILWAUKEE EXHIBITORS TRIUMPH OVER HEAT
Alhambra and Butterfly Theatres Pack in Audiences with Best Features Available and "Winter-Style"
Advertising While Calamity-Howlers Gape in Amazement — Thermometer Showing Temperature
of 100 Degrees Fails to Dampen Spirits of the City's Managers
special to The Motion Picture News
Milwaukee, Wis., July 29.
THE hot weather bugaboo has
ceased to exist for the Mil-
waukee exhibitor.
Despite the fact that the past week
has been a record one for heat (the
thermometer reaching a hundred de-
grees, an unusual record for this city)
two of the big downtown houses, the
Alhambra and the Butterfly, went out
after business and both got all they
could handle.
Undaunted by the heat of last week
and the promise of more heat for this
week. Manager George Fischer, of
the Alhambra, and Harry Graham,
oi the Butterfly, went right ahead and
secured the biggest features that they
could lay their hands on.
Manager Fischer booked "One
Wonderful Night," with Beverly
Bayne and Francis Bushman in the
leading roles, for Wednesday and
Thursday.
Not satisfied with this, he wired the
Essanaj^ company and secured Fran-
cis Bushman in person to come to
Milwaukee and appear at the Alham-
bra on Thursda}^ He then got after
the papers and advertised as though
it was the middle of winter instead
of mid-summer.
MANAGER GRAHAM, too, had
little faith in the old summer
bugaboo and he booked "Home,
Sweet Home" for a mid-week show-
ing.
He also did extremely heavy ad-
vertising in the newspapers.
Both ]Mr. Fischer and Mr. Graham
were heartily laughed at hy the "small
time" exhibitor who having been told
by some one, he knew not who, that,
"in the summer no one did much
business, and the best way to do was
to cut down expenses as much as
possible without actually going out
of business and trj^ to pull through
without losing money."
Naturally this type of exhibitor
thought that jNIessrs. Fischer and
Graham were either' crazy or bent
upon suicide.
Until Wednesday evening they were
loud in their criticisms of this unheard
of waj' of running a theatre in the
middle of summer.
WEDNESDAY night, however,
they had all disappeared from
view.
The Alhambra and Butterfly the-
atres were filled to capacity, despite
the unusual heat, while Thursday
night both houses "held .'em out"
from early until late.
Though having received an actual
demonstration of the fallacy of the
hot weather bugaboo many of the
croakers still stick to the old cry of
"this is the slow season, be careful,"
and in explanation of the Alhambra
and Butterfly's showing merely at-
tribute it to a "bit of luck."
Thej% of course, entirely overlook
the fact that on account of most of
the legitimate theatres being closed
for the summer the advertisements of
the two houses made up over fifty per
cent of the theatre advertising and
were given preferred positions.
Then, too, the dramatic editors had
little or nothing in the line of stories
on the few houses that were open
and they welcomed with open arms
all the press matter the houses gave
them, especially as it was backed up
with liberal advertising and they knew
the business office would make no
objection.
On top of this the leading dramatic
critics, anxious to fill their columns,
volunteered to cover the pictures. In
the winter it would have been practi-
cally impossible to get them away
from their routine work to handle the
review and they would have assigned
an assistant.
Being in opposition to one another,
neither one of the managers is resting
on his laurels and some more con-
vincing demonstrations on how to get
business in hot weather will without
a doubt soon be made by both of
them.
THE croakers are fast becoming a
nonentity in this city.
The exhibitor who boosts as hard
for business in the summer as he
does in the winter is not confined to
the downtown section by any means,
and any day when the thermometer
is flirting with the century mark, one
may find the smaller outlying houses
playing features that they would not
dare to have tackled in the winter
months a few 3fears ago.
While Alilwaukee exhibitors have
triumphed over hot weather and the
majority of weather conditions, but
up to date they have not discovered
a way to offset the frightful inroads
the free municipal band concerts that
are given in the parks make in their
business.
These concerts, which are given by
a fifty-piece concert band and at which
a number of well-known soloists or a
chorus or both sing, draw from 20,000
to 30,000 people to the parks.
At Tuesday evening's concert at
Lake Park it is estimated that close
to 30,000 people were present. The
concert at this park is given in a huge
natural amphitheatre which seats close
to 4,000 and conditions are almost
ideal.
Naturally an exodus of this sort
seriously cuts into the business of the
exhibitors. Few are complaining,
however, and many are hard at work
on means to offset it.
THE church and the motion picture
theatre have in the past been at
. all times more or less antagonistic
and the last place that the average
manager would look to for help to
build up his business was the church.
But George Fischer, manager of
the Alhambra Theatre, is not an aver-
age manager and that no doubt is the
reason that he has successfully gotten
one of the local churches interested in
his house. The church is St. Boniface,
and it is doubtful if there is one mem-
ber of the congregation who has not
been to the Alhambra Theatre in the
past week.
The Alhambra, which is the largest
photoplay theatre in the northwest,
has a magnificent stage, and Manager
Fischer utilizes singers, not the usual
picture house sort, but vaudeville and
opera stars, to entertain his patrons
between reels.
In his search for novelties in the
singing line Fischer happened to hear
ol the boys' choir at St. Boniface
church. A meeting with the pastor
or the church was arranged, and after
a talk with Mr. Fischer during which
the pastor was shown how the choir
could make some money by a week's
v^■ork and at the same time add to the
fame of the church and themselves,
his consent was secured and the choir
put on.
Naturally all the members of the
congregation have spent most of their
time boosting the Alhambra and the '
theatre has received thousands of dol-
lars of free advertising in addition to
the crowds that the choir has attract-
ed to the theatre.
THE closing of the Majestic The-
atre brought the much heralded
invasion of the field by the legitimate
and vaudeville theatres to a rather
disastrous close.
Of the four downtown theatres,
three of which had splendid locations
for pictures, the Majestic is the last
to close. The Davidson Theatre,
which opened its season most suc-
cessfully with "Traffic in Souls" and
whose manager anticipated cleaning
up big money in the summer, gave
up the pictures over a month ago and
went into stock. The Shubert Thea-
tre, which is rather poorly located for''
22
THE MOTION PICTURE NEWS.
Omaha Social Worker Denies Censorship Threat
Sturgess, Head of Social Service Board Misquoted, He Says — Woman
Member of the Board Wants Every Film Scrutinized
pictures, lasted but a week, while the
Orpheum, which was the first of the
big houses to go to pictures, closed
two weeks ago.
Not one of the legitimate managers
made the money that they anticipated,
and it is expected that the big houses
'will hereafter leave the film field
alone. This sudden closing of the
legitimate houses .will leave the down-
town exclusively for the local exhibi-
tor for the best part of the summer.
J. W. Martin.
OLD ALBANY THEATRE
J CLOSES
Special to The Motion Picture News
Albany, N. Y., July 30.
One of Albany's first motion pic-
ture houses, the Star Theatre, located
on South Pearl street, is going back
to its original place, that of a dry-
goods store. John J. Hartigan, of
Troy, has purchased a long lease from
Emil Deiches, who first opened a store
there and later turned it into a the-
atre. He afterwards bought the
building opposite and opened the Ma-
jestic Theatre. It was then predicted
that it would only be a matter of time
when he would get rid of his "first
love," so the change has not been a
surprise.
The theatre closed its doors Satur-
day, August 1, showing a big special
bill as a farewell.
The Star has always been consid •
ered one of the best picture houses
in Albany, and there are patrons,
who have gone there since it opened
who will miss it. It was a cozy little
place, having good ventilation and
being absolutely fireproof. The many
friends of Mr. Deiches are hoping
that his Star patrons will transfer
their af¥ection to the Majestic.
PROPOSE COMMUNITY PRO-
JECTION ROOM
Special to The Motion Picture News
Washington, D. C, July 29.
It has been suggested for the purpose
of preventing unnecessary expense in
cancellations that the Exhibitors League
branch here, or the local Screen Club,
equip a projection-room in the down-
town district, within easy access of all
managers, where big films could be run
off for the convenience of those making
selections for the various motion-pic-
ture houses throughout the city.
When the proposed plan became pub-
lic Harry Warner, of Warner's Fea-
tures, offered to pay half the cost of
the projection-room. It is not known
whether the offer has been considered
by the members of either club, or if the
suggestion to build the projection-room
will be acted upon by the Screen Club
or the Exhibitors League.
Special to The Motion Picture News
Omaha, Neb., July 29.
THOMAS F. STURGESS, head of
the Social Service Board — a sort
of civic welfare organization in
Omaha which works without pay and
includes the censorship of motion
picture theatres and films among its
self-inflicted duties — has denied the
authorship of a recent statement in
which the local exhibitors were
threatened with a censorship equal to
that of Chicago.
He said, while being questioned by
a strong delegation of exhibitors,
that it was a mistake made by the
newspapers in quoting him. All of
the papers made the .same mistake.
The delegation, whose duty it was
to explain matters to Mr. Sturgess if
he wanted explanations, returned to
the local branch of the M. P. E. L. A.
to report that the "feeling between
the Social Service Board and the ex-
hibitors was never more friendly, that
it was deplorable Mr. Sturgess had
been misquoted, and that the outlook
was that the board and the exhibitors
would continue as in the past — work-
ing together in the most pleasant
harmony."
There is some dissatisfaction, how-
ever, because the Social Service Board
holds the reins. To The Motion Pic-
ture News representative the other
day a woman member of the board
declared with marked vehemence:
"Do you know what we would do
if we had the money? We would
hire a man by the day to censor
every film that comes into Omaha.
But we are keeping it quiet until we
can get the money."
What if some radical should die
and leave the board a few thousand.
There is a possibility of such censor-
ship and the local exhibitors who
understand the condtion are not sat-
isfied with the present situation.
True, they say, the utmost co-opera-
tion has existed between the board
and the exhibitors in the past; but
if such a feeling exists among the
board members, there is a sword
dangling over the head of the local
trade all the time.
The way out of the difficulty?
There is only one, they say. That is
to have a higher censorship authority
than could be established locally, and
do away with such unfair authority
on the part of the board. According
to their former statements in a series
of interviews with The Motion Pic-
ture News man, the exhibitors be-
lieve an authorized national board
would be the solution.
A few more breaks like the recent
one — even though Mr. Sturgess may
be misquoted — will tend to strengthen
that feeling almost to a determina-
tion. Guy P. Leavitt.
Summer Business Brisk in Los Angeles
Patronage in the Principal Houses Better Than in May or June — Capacity
Every Night the Record for Downtown Theatres
Special to The Motion Picture News
Los Angeles, July 27.
LOS ANGELES exhibitors believe
the dull summer season for mo-
tion picture theatres is nearing an end,
for in the past two weeks business
has been on the increase, and the at-
tendance has been far better than in
June and the latter part of May.
Downtown theatres were taxed
nightly and "had a line out" continu-
ously for evening performances.
"The Stain," at the Woodley Broad-
way Theatre, attracted exceptionally
large crowds, and the last night the
film was on there were as many peo-
ple outside the theatre waiting to get
in as could be accommodated with
seats within.
"The Christian," shown at Clune's
Auditorium, was a popular film, and
while it did not cause records of the
3,500-seat house to be changed, it is
very possible it will be returned at a
later date for the third week. The
record of the house is held by "The
Spoilers." This week the Thomas H.
Ince picture, "The Wrath of the
Gods," is being shown at the Audi-
torium to good business.
Miller's Theatre, with 900 seats,
and located almost three blocks from
the retail district, played to capacity
with Mary Pickford in "As It Is in
Life," Lillian Walker in "Lillian's Di-
lemma," and Mabel Trunnelle in "The
Shadow of Disgrace." Clune'.'^
Broadway Theatre featured "The
Floor Above'' from the story by E.
Phillips Oppenheim, and "The Fable
of Napoleon and The Bumps" to
(Opacity houses nightly.
This house this week added a fif-
teen-piece orchestra. The Lasky pic-
ture, Edmund Breese in "The Master
Mind" at Tally's Broadway, received
very favorable criticism from the
press and was accorded capacity
houses the last few nights of its run.
As the "Lucille Love" series draws to
a close, the attendance at the Alham-
bra Theatre, a five-cent house, the
only downtown first-run house using
the film, has exceptionally good pat-
ronage on the nights the serial pic-
ture is shown.
THE MOTION PICTURE NEWS
23
CAPITAL AIRDOMES REAP SUMMER HARVEST
Washington Outdoor Theatres, Large and Commodious, and Offering Attractive Programs, Draw Big
Crowds — "Country Store" Used Effectively in Some Parts of Dw^elling Districts — Managers Ar-
range for Distribution of Prizes to Prevent Clash of Days Between Nearby Exhibitions
special to The Motion Pictuke Kews
Washington, D. C, July 38.
WITH the intense heat under
which Washington has been
suffering, the airdomes have
been reaping good business. The}-
are all large and attractive and the}'
have supplied the desire of the public
to keep out of doors and be enter-
tained at the same time. Some of
them offer as manj^ as six reels for
five cents, while the more pretentious
have a program of the same length
for ten cents.
The "country store" idea has per-
vaded the airdomes in some of the
residential sections, which has court-
ed public favor as well as caused
keen competition.
The only downtown airdome is
Central Park, which gives an excel-
lent show for ten cents, and its seat-
ing capacity for 1.000 is none too
large for the demand. The entrance
is unique, as it possesses a lobby,
made brilliant by electricity, from
which rises a broad flight of stairs
about 8 feet high, at the top of which
the park proper begins.
An air of culture, courtesy and
comfort pervades everything. One
or two features with a couple of sin-
gle reels form the program of com-
edy and drama. The projection is
excellent, while two machines permit
of no wait between reels. Central
Park is under the able management
of S. Shapiro, who is ever solicitous
of the welfare of his patrons.
ANOTHER large airdome is that
of the Savo}^ Park, located in the
northwest residential section, which
has a capacit}' of 1,200. This is a ten-
cent theatre, with five cents for chil-
dren. An air of refinement is at once
felt from the time the patron reaches
C. A. Lehman at the gate until he
again passes ^Ir. Lehman on leaving.
A long avenue forms the entrance to
the grounds, which precludes the dis-
turbance which sometimes occurs
when people come "into places of
amusement.
Subdued lighting makes eas}- the
finding of seats and does not affect
the screen, which is set well into a
boxed frame. The projection is
among the best in the city, with a
throw of more than a hundred feet.
Savoy Park has been brought to
its prosperous and attractive condi-
tion b}' ^lanager Edgar Tracy. Quite
recentl}- 'Mr. Tracj' has resigned to
accept a position with the General
Film Company in its southern dis-
trict. His departure has been much
regretted hy the patrons of the Savoy.
He has been succeeded by Mr.
Watson. Savo}- Park may be consid-
ered the summer home of the .Savoy
Theatre, for it occupies the spacious
ground in the rear of this building,
and in bad weather the house is used
in place of the park. The music here
ranks among the best in the city,
being a select five-piece orchestra,
seated in an attractive shell.
N
^.lovies, which is the location
during the warm weather for the Ar-
cade Theatre. This is under the
management of Theodore Crandall,
who offers a six-reel program, in-
cluding the big features, for ten
cents, children five cents. !Much of
the popularit}' of Garden ^Movies is
due to the courtesj' and diplomacy of
its doorkeeper. A. Adler. who has
been identified with the Arcade since
it opened, and who knows about
everyone in the neighborhood, and
keeps track of wives, husbands, chil-
dren and sweethearts as thej'- enter
and leave the show.
He is very useful, indeed.
Under the management of R. H.
Wood, the Standard Park is admir-
ably holding its own in the north-
west section of the city with a daih"
change of program of six reels, in-
cluding a feature.
As a rule, three attractions prevail
each week on special nights in the
form of the Countrj'- Store. One
night maj- consist of the distribution
of tickets to resorts among the win-
ners; another is known as "ice cream
night," when orders from a quart to
a cone become the prizes, filled by an
establishment in the neighborhood:
then comes the important evening of
house furnishings.
The Standard has a capacity of
1.200 comfortabh' arranged. with
General Film Company reels pre-
vailing. There is always a pleasant
mixture of comedJ^ drama and educa-
tional. The "Adventures of Kathlyn"
have been very popular.
A NEIGHBOR to this is the Lib-
erty Park, under the manage-
ment of Biron Brothers, who also
run the Libert}' Theatre. A program
of the same length as the Standard
is offered with the Country Store
once a week, when the price of ad-
mission is slightly raised. The Lib-
erty is a very artistic park, having a
mounted stage before the screen,
which relieves the barrenness so ob-
jectionable to the artistic eye.
Still another airdome has an ex-
cellent patronage in this residential
section in the Truxton, under the
management of Dr. H. B. Coblentz.
Here also is a Country Store weekly,
so arranged that it does not clash
with the other parks in the neighbor-
hood.
Some handsome prizes are offered
on this night with a slight advance in
price of admision. The Truxton Park
always offers a good, well-balanced
program, and Dr. Coblentz is the
pioneer of motion picture exhibitors
in his vicinity and has a large patron-
age. The Truxton has the advantage
of being the summer locale of the
Truxton Theatre, which houses the
performance during bad weather.
Perhaps the Davis Brothers have
an improvement over the airdome in
the form of the j\I Street open air
theatre. Possessing all the comforts
of air and space, this theatre has a
roof, which protects the spectators
from disagreeable elements, and espe-
cially the heavy dews which prevail
here in August.
AA'ERY attractive program is
given with a weekly Country
Store, which is quite an event in the*
neighborhood. The Street The-
atre is located in the residential sec-
tion of Georgetown, is artistically ar-
ranged, and very comfortable. The
Davis Brothers have served many
years in the motion-picture business
and know just how to please their
patrons.
W. H. Thomas has gone a step
higher than the house just mentioned
as an open air theatre in the Park-
way. Situated in the heart of an aris-
tocratic residential center, overlook-
ing Rock Creek, the Parkway com-
mands dignity and beauty. Its many
spacious windows bring in a delight-
ful breeze, and its lofty ceiling affords
excellent ventilation, while its im-
mense floor space for a seating capac-
ity of 2,000 furnishes ample comfort.
Dancing may be indulged in before
and after the show, which is preceded
by a musical program given by the
ladies' orchestra. Additional musical
attractions are presented, as was the
case last week when "^lusical Ran-
dall," of the Keith cirucit, gave sev-
eral xylophone numbers. Ice cream
is served during the performance by
the ushers. A neat program tells of
the attractions for the week.
THE Parkway has had many dis-
tinguished visitors from official
and diplomatic circles. With an ad-
mission of ten cents. 'Mr. Thomas
24
THE MOTION PICTURE NEWS
Features Take San Francisco by Storm
Ten-Cent Exhibitors United in Preferring Them to Ordinary Programs —
Some Advertising Methods Used "Around the Bay"
means to maintain a very high stand-
ard, and it is his aim to see that noth-
ing- is wanting that will add to the
comfort of his patrons and the qual-
ity of the show. Mr. Thomas is ac-
customed to handling theatrical af-
fairs, as he was formerly associated
with the Keith circuit and with the
Chase attractions of this city. The
Parkwaj- has at once won public
favor. Theodore Franklin.
EXHIBITOR PLANS LOCAL
WEEKLY
Special to The Motion Picture News
Jackson, Miss., July 28.
Manager Charleton, of the Istrione
Theatre, announces that during the
early fall he will put on the screen of
his plaj^house weekly a reel of local
pictures.
Mr. Carleton is a former motion
picture camera man, and possesses
a complete outfit for the manufacture
of the films at home. He will begin
with pictures of local celebrities,
scenes of the fire department in ac-
tion, etc., and may stage a few local
plays of his own.
WILL CATER TO WOMEN AND
CHILDREN
. - The Majestic Theatre, Waterloo,
la., has come under the personal man-
agement of George M. Fenberg. He
will inaugur.ite a daily change of
first-run Mutual program service,
showing four reels every day.
During the week the "Mutual
Weekly" and the "Mutual Girl" will
be seen, also subjects from the Than-
houser, Kay-Bee, Beauty, Majestic,
Reliance, American, Gaumont, Bron-
cho, Princess and Royal.
Mr. Fenberg is going to cater to
women and children and will person-
ally be on hand to see that they are
well taken care of.
HUSBAND OF CENSOR DEAD
Special to The Motion Picture News
Harrisburg, Pa., July .30.
Word has been received in the office
of the State Board of Censors of Mo-
tion Pictures for Pennsylvania of the
death of Edward C. Niver, husband
of Mrs. E. C. Niver — the latter is one
of the two members of the censorship
board. He died in his home in
Charleroi, Pa., after a long illness.
Mr. Niver was publisher and editor
of the Charleroi "News." He was a
prominent member of the Elks and
widely known in politics of the state.
THE FIELDS IN MOTORCYCLE
ACCIDENT
Mr. and Mrs. George Field met
with a painful accident recently.
Their motorcycle skidded and threw
them both to the ground.
Though badly shaken up and
bruised, they were not severely in-
jured, although both will be incapaci-
tated for a few days.
Special to The Motion Picture News
San Francisco, July 27.
MOTION picture shows in Berke-
ley, Oakland, Alameda, and San
P'rancisco are extremely popular, and
the popular price of admission, ten
cents, stands for practically all houses.
Although there are a few of the five-
cent houses, these latter are mostly
situated in the downtown business
section. Their program is on a differ-
ent order, too, being shorter and very
seldom featuring anything over two
reels.
Among the managers and owners,
the feature films are considered the
strongest drawing cards. For in-
stance, to quote C. V. Clover, man-
ager of the Berkeley Theatre of the
"T. & D." circuit, when asked in
regard to feature films, he said:
"There is nothing to it, features are
the only thing. Why, at this time
last week, when featuring Mary Pick-
ford in 'Tess of the Storm Country,'
we had to have special police to keep
the sidewalk clear because of the peo-
ple' waiting for the second show. And
to-night for the first performance
there is hardly two thirds of a house.
Good features are the best, and next
to that is good comedy."
The plan of advertising followed
by this company is to have a regular
mailing list and each week to send
out the program of the following
week. This is outside of the usual
lobby advertising by means of posters.
The MacDonough Grand Opera
House, the largest play house in Oak-
land, instead of being in the dark
between the going of one opera com-
pany and the coming of the next,
turns the house into motion pictures
and puts on feature plays. They ad-
vertise in the daily papers under their
regular head in the amusement col-
umn. Beginning August 9, and run-
ning for two weeks, they will put on
the "Spoilers," a nine-reel play.
The Tivoli Grand Opera House,
one of San Francisco's newest and
finest playhouses, follows the same
system. And the five-cent houses,
when they can get the right sort of a
deal to suit them, - put on a feature.
Around the Bay it is universally ac-
knowledged that features are the
best.
The usual way of advertising is to
get the theatre located as near the
busiest section as possible and put
up posters in the lobby where the
passers will notice them when they
go by.
A synopsis of some of the features
is given in the daily paper and then
at the bottom of the outline an an-
nouncement is made as to where the
play can be seen that week and the
one following. Another way of ad-
vertising that "some of the houses
use is a canvas box about ten' feet
square mounted on a spring wagon
and then, having painted the name of
the play, the date, etc., on the box,
the manager sends the wagon out to
parade up and down the main streets.
The billboards are also utilized to a
great extent, after the manner of the
regular shows.
C. W. Enyeart.
Sues to Restrain Philadelphia Fire Marshal
Owner of Christian Street Motion Picture House Seeks to Enjoin Official
from Interference — Theatre Passed Building Bureau Inspection
Special to The Motion Picture News
Philadelphia, July 29.
SUIT has been begun in the Court
of Common Pleas, No. 4, by Millie
Cariola, the owner of a motion picture
theatre at 729-33 Christian street to
restrain Director of Public Safety
Porter and Fire Marshal Elliot from
closing the theatre. This they
threaten to do unless the place is
changed to comply with the act of
1901 governing the construction of
places of amusement.
The plaintiff alleges that the the-
atre has met with the approval of the
Bureau of Building Inspection and
the Department of Public Safety for
the past three years; that it is built
with due regard for public safety and
that the act of 1901 cannot be applied
to motion picture theatres.
The Department of Public Safety
and Fire Marshal Elliot claim that
vaudeville entertainments are given
in the place thus bringing them within
the requirements of the 1901 law.
The case is similar to those re-
ported in these columns several weeks
ago, when Mr. Elliott's predecessor
in office, Mr. Mallory, was enjoined
^by four vaudeville and picture the-
atres to prevent the revocation of
their licenses. The latter case has not
yet been finally settled, but the houses
continute to run pictures and vaude-
ville.
Julian N. Solomon, Jr.
LASKY VISITS CALIFORNIA
STUDIO
Jesse L, Lasky, president of the
Jesse L. Lasky Feature Play Com-
pany, Inc., is now at Los Angeles,
visiting the studio of his company,
where three productions are in the
making.
THE MOTION PICTURE NEWS
25
Advertising Reform in Los Angeles
Newspapers and Billboards Have Superseded the Old Methods, Which Held that Lobby Display Was the
Sole Necessity — Twenty-four Sheets in Wide Use — A Theatre for Women Only —
Old Pickford Films Popular on the Coast
special to The Motion Picture News
LOS ANGELES motion picture
theatres have abandoned the old
idea that advertising outside of
"paper" in the lobby was not needed,
and now practically all of the down-
town theatre managers use space in
newspapers, and billboards to a more
or less extent.
Of the local papers, however, the
bulk of the advertising is carried by
the "Tribune," a morning paper,
which contains a motion picture page
Monday^and Thursday of each week.
In this paper every downtown theatre
charging ten cents or more admission
is represented, along with the most
successful five-cent houses.
In Los Angeles there are many
studios, and the news of the manu-
facturers, photoplayers and theatres
is used on the page. It has proven a
very attractive feature of the paper,
and all exhibitors are able to trace
good returns from their advertising.
The larger theatres — Clune's Audi-
torium, Clune's Broadway, Woodley's
Theatre, Miller's Theatre and Tally's
Broadway Theatre — use billboards in
addition to their newspaper adver-
tising.
In some instances as many as forty
and fifty twenty-four sheets with date
Imes are used. Miller's, Clune's and
Woodley's all have a number of
painted boards that are changed once
in three or four months. The use of
less than twenty-four sheet stands is
used only when the larger paper can-
not be secured.
WHILE the exhibitors here are
not as yet users of large space,
from one to ten inches being the size
of the advertisements, they are, one
by one, seeing the folly of using one
sheets as compared with the twenty-
four sheets and applying the logic
to their newspaper space.
Suburban theatres depend almost
entirely upon the "paper" displayed
in their lobbies. Some use handbills
once or twice each week.
Practically every neighborhood is
treated to a liberal supply of cheap
poster-paper handbills each day, and
some managers have come to the con-
clusion that this form of advertising
is almost worthless here because it
has been overdone.
HERE'S a new one. A motion pic-
ture theatre for ladies only.
Los Angeles, during the past week,
has seen the passing of two more
five-cent motion picture theatres.
The Rex has been closed perma-
nently because of poor business, and
the Shell, owned by W. H. Clune, has
been transformed into a very com-
fortable place of amusement with all
new furnishings and equipment, as
well as handsome new marble front,
where the admission fee will be ten
cents. The latter was reopened Sun-
day night, July 19, and in the future
will be known as the Exclusive.
Through the newspapers it was an-
nounced that the Exclusive is for
ladies and children only, and men
will be admitted only when accom-
panied by escorts. The advertise-
ments also stated the management
intended to show pictures of interest
to women and educationals.
"All gun play, fighting and slap-
stick comedy is on the tabooed list,"
Mr. Clune said in speaking of the new
house. "My manager will co-operate
with the women members of the local
censor board and attempt to secure
pictures that will be most pleasing.
Educational films will have a place
on the program at all times.
"TTTHY did I make it the Exclu-
VV sive, for ladies? Well, if you
have frequented downtown motion
picture theatres, you will have noticed
that mashers, or would-be mashers
are numerous, despite the stringent
city ordinances prohibiting flirting.
These mashers find the darkened in-
teriors of the theatres excellent places
to while away their hours. Fre-
quently they drive girls and women
from the theatres by their persistent
efforts to flirt.
"I believe the women of Los Ange-
les, and any city as far as that is
concerned, will welcome an oppor-
tunity of attending a motion picture
theatre where this masher is kept
out."
The theatre has a seating capacity
of about four hundred and occupies
a former store room, now equipped
with a suitable ventilating system.
For the present, at least, an exclu-
sively Universal program will be pre-
sented.
Since the announcement of the Uni-
versal Film Manufacturing Company
relative to reprint releases of Mary
Pickford pictures has been received
in Los Angeles, Miss Pickford has
become the star of many screens —
and all at the same time.
Last week four of the downtown
shopping district theatres were show-
ing Mary Pickford, and the same con-
dition exists this week. Every reel
of local exchanges, in which Miss
Pickford is portrayed, is in daily use,
either downtown or in the suburbs.
From the small town exhibitors come
calls for Mary Pickford pictures and
the demand is beyond the supply.
In practically all of the downtown
theatres announcements appeared on
the screen prior to the projection of
the Pickford film, stating that the
next picture was an old favorite, and
no attempt was made to mislead the
public — -after the public had entered
the theatre.
LEWIS LOEB, for the past year
with the Los Angeles General
Film Company exchange, has ac-
cepted the management of the World
Film Corporation exchange in that
city.
John Tuttle, who formerly con-
ducted the Bijou Theatre, 565 South
Main street, which was closed about
two months ago, is now managing
the St. Andrews Theatre at Jefferson
and St. Andrews streets-, Los Angeles,
which is owned by Kelso Brothers.
There was an unusual array of baby
carriages in the lobby of the Globe
Theatre, Central and Jefferson streets,
owned by Judge A. P. Tugwell, presi-
dent of the Southern California Mo-
tion Picture Men's Association, Sun-
day evening, there being one hundred
and thirty-two by actual count.
The Judge was asked to explain, and
the only answer he could give was
that his theatre was the center of a
very prolific neighborhood.
"This is a sight that would make
Teddy's teeth appear," he said, "and
about the only reason I can give for
the number is that their parents have
learned that the Globe has a well-
balanced program every night.
"The first three evenings of each
week we use Universal pictures. Mu-
tual reels the next three nights, and
Sunday evening we have on features.
The price of admission is but five
cents, six reels are shown and every
one is a good one, and yes, they know
we will look after the little fellows'
carriages."
The Globe has a seating capacity
of 900 and was the first suburban the-
atre of Los Angeles to make a daily
change of program.
J. C. Jessen.
26
THE MOTION PICTURE NEWS
"Legitimate" Hit Hard in Jackson, Miss.
People in Nearby Towns Who Formerly Went to that City for Old Line
Amusement Now Patronize Local Picture Houses
"THE SILVER KING" FOR PIC-
TURES
"The Silver King" will be the first
of the plays of Sir Henry Arthur
Jones to be filmed by the Famous
Players, with Guy Standing as the
star. "The Silver King," undoubted-
ly one of the best known plays of the
GUY STANDING
past century, provides many unusual
factors for pictorial reproduction.
The Famous Players have made ar-
rangements to produce the American
scenes of "The Silver King" in the
West, in the exact localities in which
the thrilling situations of the play
occur.
Henry Arthur Jones, on his recent
visit to America, made a tour of the
Famous Players studio, and took a
keen interest in the preparations for
the production of his play.
"The Silver King" was but a short
time ago given a command perform-
ance before the King and Queen of
England.
SUES FOR BOOSTING "SLAVE"
PICTURES
In the New York County Clerk's
office the complaint has been filed of
Mrs. Inez Milholland Boissevain in
an action for $1,000 for alleged pro-
fessional services against the Socio-
logical Research Film Corporation.
Mrs. Boissevain, who is a lawyer,
succeeded in having many prominent
women indorse the motion picture
play "The Inside of the White Slave
Traffic," which was produced by the
defendant company.
The state began proceedings against
the play and Mrs. Boissevain then
asserted the motion picture drama
tsught a moral lesson. She says her
v.'ork in behalf of the play was .it the
instigation of the defendant.
Special to The Motion Picture News
Jackson, Miss., July 29.
IN Jackson, as everywhere else, the
"legitimate" theatre is feeling the
ef¥ect of the motion picture patronage.
The Istrione, one of the handsomest
picture houses in the South, has just
been opened and has been doing a
magnificent business from the start.
With the coming of the fall, how-
ever, it will have to compete with
the Century, which books regular at-
tractions. It is rather interesting,
therefore, to note that in the Jack-
son daily press Manager Sam Myers,
of the Century, though boosting his
attractions for the coming season, is
quoted as saying that business had
not been satisfactory for the past two
seasons, and that he would not renew
his lease when it expires next sum-
mer, and he evidently means it.
It has been the experience all over
the state that the regular theatre with
the class of attractions that come
south cannot compete profitably with
the motion picture house.
IT was not so very long ago that
not only were the "legitimate" the-
atres the only attraction for the peo-
ple of the city, but on nights of
particularly important performances
parties were formed in towns for
scores of miles around to come to
Jackson and witness the "show."
But now many of the very towns
that used to send their citizens here
for their only amusement of the sea-
son have motion picture houses of
their own and this loss of business,
together with that taken away by the
Jackson picture theatres, have given
the managers of the legitimate houses
a hard task.
R. E. Pritch.^rd.
Exhibitors Protest Against City Competition
They Remind the Authorities that Large Fees Are Exacted from Them for
License and Want Free Films in Playgrounds Suppressed
Special to The Motion Picture News
Pittsburgh, July 39.
THE Pittsburgh Motion Picture
Exhibitors League has asked for
a special meeting of the Pittsburgh
council to suspend the free motion
picture exhibitions in the playgrounds
of the city. President of Council
John M. Goehring refused to call the
special meeting for the league for the
purpose of suspending the exhibition
of the pictures, but referred the com-
mittee to W. F. Ashe, superintendent
of the -Pittsburgh Playgrounds As-
sociation for some definite action.
After a conference Mr. Ashe con-
sented to suspend these motion pic-
ture shows until after council had
taken some action which cannot be
until after the first meeting in August,
council now being on a thirty-day
vacation.
The local motion picture men claim
that the free exhibitions ruin their
business and state that they have to
pay large fees to the city treasurer
for the license to do business in the
city and that the free shows being
given under the auspices of the city
is not fair treatment to the men in the
motion picture business of this sec-
tion. G. L. McCoy, Jr.
Break Ground for Theatre Despite Suit
Philadelphia Building Bureau Grants
are Going Ahead Regardless of
Spec
to The Motion Picture News
Philadelphia, July 30.
ALTHOUGH suit has been brought
to restrain Kahn and Greenberg
from building a picture theatre at
2209 and 2211 North Broad street, as
noted in The Motion Pictuee News
of last week, on the ground that it
would prove offensive and impair the
valuation of adjoining brownstone
residences, a permit has been granted
by the Bureau of Building Inspection.
Harry Gill, Jr., was granted the
permit as the contractor for the build-
ing and ground has been broken.
The plans call for a one-story the-
atre building of brick and terra cotta,
31 feet 7 inches by 150 feet with a
Permit to Kahn and Greenberg, Who
Property Owners' Objections
seating capacity of about 500. The
estimated cost will be $18,000.
An association is reported being
formed by the Rev. Gerald P, Cogh-
lan, rector of the Church of Our
Lady of Mercy, which is located at
the corner of the cross street below,
to fight the construction of the the-
atre. The membership of the associa-
tion also includes representatives of
two synagogues and property owners
on North Broad street from Diamond
street to York street.
The fight will be along the lines
of Adolph Mark's suit that the deed
provides that the site shall not be
used for any purpose calculated to
become a nuisance.
THE MOTION PICTURE NEWS
27
Among Buffalo Exhibitors
Business During the Summer Months Maintaining a High Average — Patronage in the Majority of Houses
Pleases Exhibitors — Warm Weather No Obstacle to Those Who Appreciate the Best Programs —
The New Victoria, a $200,000 House, Nearing Completion
special to The Motion Picture News
BUSINESS on the averags in
Buffalo for the summer months
is good. The exhibitors are all
reporting good audiences. The high-
class attractions which the larger
houses are presenting are drawing
large audiences even on these warm
evenings.
IManager Claude Weil, of the Pre-
mier Theatre, at the corner of ]Main
and Leroy streets, has just returned
from a two-weeks' trip through the
Canadian woods. Mr. Weil has closed
contracts for the All-Star Feature at-
tractions in Buffalo, some of his early
features being "Ethel Barrymore" and
"Pierre of the Plains."
The new Alark-Brock Theatre in
Olean, N. Y., formerly the old Haven's
Opera House, opened on Monday,
July 27, under the management of
Walter Foster, former manager of
the Family and Lyric theatres in Buf-
falo. The theatre has a seating ca-
pacity of 1,400. It has been complete-
ly remodeled and a large organ in-
stalled. A six-piece orchestra will
also furnish music.
Manager Harold Edel, of the Strand
Theatre, had one of the most beauti-
ful and unique lobby displays ever
shown in Buffalo for his attraction,
"The W'rath of the Gods." Japanese
lanterns, flags and other decorations
were seen everywhere. Special equip-
ment was installed for putting on this
feature which attracted capacity audi-
ences. "One Wonderful Night" and
"In Tune with the Wild" are other
Strand attractions scheduled to fol-
low.
Manager William Kaliska, of the
Allendale Theatre, has transformed
what was formerly a vacant and ex-
ceedingly unattractive lot next to that
theatre into a beautiful garden and
placed a highly attractive billboard
fitted with plate glass in front. The
improvement is being received with
many remarks of approval by pa-
trons.
THE Academy Theatre closed its
doors for the summer season on
Saturday, and will open the first part
of August with exclusive vaudeville
instead of picture features, which
they have been running for the past
several months. The Academy has
not been a paying proposition as a
picture house.
Several of the legitimate houses are
about to open for the regular fall and
winter season. The Gayety and Gar-
den, both burlesque houses, the lat-
ter of which tried pictures for a time,
will open on August 3. The Teck
will show pictures as a preliminary
opening. The "Rainey 1914 Hunt"
pictures were booked as the opening
attraction. The Lyric will have stock
next fall. This theatre has been a
picture house.
Manager C. C. McKibben gave a
private exhibition of "The Lure," the
new World's Film feature, at the
Strand Theatre recently before a large
gathering of local exhibitors who
came more for curiosity than any-
thing else. The picture is interesting,
but not considered in the class of pro-
duction that can be shown in Buffalo.
The New Victoria, the $200,000
]\Iark-Brock house at the corner of
West Ferry and Grant street, is near-
ing completion. Upon its opening it
is rumored that the present Victoria
will be turned into a five-cent theatre.
The New Victoria will seat 2,225, and
will be the largest in Buffalo.
MR. LOUIS GREEN, local repre-
sentative of the Box Office fea-
tures, whose office is at 410 D. S.
Morgan building, booked East Lynne
for three days at the Family Theatre.
"Fantomas," another Box Office at-
traction, was shown at the Academy
as a closing attraction for the week.
Mr. Green was formerly assistant
manager of the Academy. He is very
sucessful in his new venture. The
Allendale and Cozy Corner are among
Mr. Green's patrons.
The Maxine Theatre, which recent-
\y opened in the South Park district.
Special to The Motion Picture News
Vicksburg, Miss., July 29.
JOE BRANDT, special representa-
tive and publicity man for the
Universal Film Manufacturing Com-
pany, with headquarters in New
York, was a recent Vicksburg visitor.
While here he closed a deal with
Fichtenberg's Alamo Theatre for the
appearance there of "The Trey o'
Hearts," the new serial of Louis Jos-
eph Vance. The picture will be
shown in fifteen weekly installments
ac the Alamo.
Mr. Brandt talked enthusiastically
about the motion picture business,
and says the industry is yet in its in-
fancy. He says at no distant date
pictures will eliminate entirely legiti-
mate theatres.
is operated by the Hall-Hanney
Amusement Company. This theatre
has a seating capacity of 800. The
management reports good business.
Ismailia Temple, the local Shrine,
journeyed to the Bedell House on
Niagara River on Tuesday, July 28,
for their annual summer outing and
ceremonial. Manager George W.
Erdmann, of the Elmwood, took pic-
tures of this event and will show them
at the Elmwood.
Ethel Barrymore in "The Night-
ingale," will be the opening attrac-
tion at the new Regent Theatre in
Syracuse, which will be operated by
Buffalo men. The opening is sched-
uled for August 29. Harry L. Vib-
bard, of the University of Syracuse
music department, will be organist at
the Regent.
EDWARD L. HAYES, of the spe-
cial feature department of the
General Film Company, recently gave
a private exhibition of "The Wolf" at
the Strand Theatre. The feature was
well received and will be presented at
the Strand for four days in August.
The Bureau of Building issued a
permit to the Sattler Theatre Cor-
poration last week to build a $35,000
motion picture theatre at 513-516
Broadway.
Work on the erection of the big
Griffin Hippodrome at St. Catharines,
Ontario, which was stopped last win-
ter by "tight money," will be resumed
at once and the building completed
by winter.
Charles B. Taylor.
"One of the biggest stunts I ever
pulled off," remarked Mr. Brandt,
"was the signing of Christy Mathew-
son to a Universal contract, which I
did just before leaving New York re-
cently. Mathewson will appear ex-
clusively in a series of releases for
one year. The thrilling stories in
which Matty will appear are now
being prepared in the Universal stu-
dio, and the great ball player will go
to the coast early in the winter to
become a motion picture actor," add-
ed Mr. Brandt.
Mr. Brandt enjoyed his short visit
to Vicksburg, and said Vicksburg's
picture houses compared most favor-
ably with any he had seen on his
present trip.
R. E. Pritchaud.
Predicts the Doom of "Legitimate" Theatres
Joe Brandt, After Southern Trip, Sees the Day When Motion Picture
Houses Will Have the Field AH to Themselves
28
THE MOTION PICTURE NEWS
"Evangeline" Pageant Not Photoplay Material
While Available for a News Weekly, It Has No Attractiveness as a Pro-
duction— G. & W. Feature Amply Covers That Field
FLAGG COMMENTS ON HIS
WORK
James Montgomery Flagg, the well-
known illustrator, who recently made
a charcoal sketch of Norma Phillips
for "Our IMutual Girl" series and has
proved to be quite a film actor him-
self, says that while he worked on the
picture he found he could speed up
JAMES MONTGOMERY FLAGG AND HIS
PORTRAIT OF NORMA PHILLIPS
more than he supposed any artist in
or out of captivity could.
"There is a gentle stimulus in the
steady crooning of the camera-
handle," he said. "And the photog-
rapher was such a genial old chap.
Just told me to do my work, watch
Miss Phillips, draw my picture, and
look pleasantly three feet to the right
of the lens all at the same time."
EXHIBITORS FROWN ON FILM
OF EXECUTION
Harrisburg, Pa., July 29.
A motion picture photographer who
came here not long ago from another
Pennsylvania city is not likely to be
able to display pictures he took of
scenes incident to the hanging in the
Dauphin county jail-yard on that date
of Pascal Holden, a colored man, who
m.urdered another of his race in a
suburb of Harrisburg about a year
ago. A vigorous protest against the
exhibition of these pictures has been
made by the leading colored citizens
of Harrisburg. The Celored Voters
Energetic League has passed resolu-
tions appealing to the Pennsylvania
Board of Censors to suppress the pic-
tures and there have been protests
from other sources.
Whether or not the board of cen-
sors bans the picture it will not be
extensively displayed in this state, in
the opinion of the manager of one of
the leading picture theatres in Harris-
burg. He voiced what appears to be
the sentiment of a majority of the
local theatre managers when he said
that such gruesome subjects would
be barred in most theatres, even if
they were approved by the censors.
THE recent announcement in The
Motion Picture News of the
"Evangeline" pageant to be given by
the descendants of the Acadians now
residing in Louisiana, in June, 1915,
has caused misapprehension in some
quarters concerning the film produc-
tion of "Evangeline," made by the
Canadian Bioscope Company, and
controlled by the G. & W. Feature
Film Company, of 145 West Forty-
fifth street, New York City.
The recommendation of the pag-
eant to the attention of producers
took rise from the obvious historical
value of the celebration, which would
make it of chief interest to an ani-
mated . weekly. As a presentation of
the story of "Evangeline," the pag-
eant, acted by amateurs, and staged
more in a spirit of sentiment than
with regard to camera requirements.
Special to The Motion Picture News
Detroit, Mich., July 29.
THE Supreme Court of Michigan
has just handed down a decision
sustaining the law of a state inspec-
tion of motion picture theatres.
The suit on which the decision was
rendered was brought by Peter Jeup,
president of the Detroit Exhibitors
League and of the Michigan League
and William J. ^treng. They con-
tended that inasmuch as a city ordi-
nance in Detroit exacted an annual
would offer little or no inducement to
the producer of photoplays.
Moreover, the well understood mer-
its of the G. & W. feature, "Evan-
geline," as a photoplay have enabled
that production to fill the public de-
mand for a motion picture version of
Longfellow's poem with notable suc-
cess. It would be more fitting, in-
deed, that this feature should form a
part of the Louisiana Acadians' pag-
eant than that the pageant should be
the basis for a new production of the
poem on the screen.
To those who might see in a film
record of the celebration of the 160th
anniversary of the expulsion of the
Acadians from their Nova Scotian
home a medium of profit, the occa-
sion will be of interest. To the pro-
ducer of the photoplays, as such, the
event has no significance whatever.
license fee of $50 it was a violation
of the constitution and of the home
rule act to compel the payment of
$10 at least twice a year for inspec-
tion by the state fire marshal.
The text of the decision has not
yet been received in Detroit, and it is
not known how it treats the fact that
the law places no limit on the num-
ber of inspections at $10 per that can
be made by the fire marshal. Failure
to pay the fee exacted means a can-
cellation of the license of a theatre.
Sanitary Vigilance Feature of Universal Studio
Costumes of "Extras" Regularly Fumigated — Water Supply and Drain-
age System Carefully Looked After, and Physician and
Nurses Oversee Hospital
Special to The Motion Picture News
Los Angeles, July 27.
AN additional health precaution re-
cently added to the motion pic-
ture industry is that of disinfect-
ing all clothing belonging to the pro-
ducing company worn by members or
"extras" every time it is returned to
the storeroom.
This sanitary measure has been
adopted at the Universal studios here,
and all clothing is placed in a metal-
lined, air-tight room, where it re-
mains for twenty-four hours while
fumigated by powerful germ-killing
fumes. During the recent filming of
"Damon and Pythias," when 1,500
costumes, all alike, and made in the
company's costume factory, were
worn by extra people, each one was
required to use the same costume
throughout the entire production.
When the big feature was finished all
costumes were fumigated before
they were returned to the wardrobe
for storage.
For several months the company
has retained a licensed physician as
health officer at the studios, and it is
his duty to see that everything is in
a sanitary condition at all times. The
water supply and drainage system are
objects of continual vigilance. In ad-
dition to this work the physician is
in charge of the Universal City hos-
pital, where he and two trained
nurses care for the numerous minor
accidents.
Court Upholds Michigan Fire Inspection Law
Declares that Exhibitors in Detroit Must Pay Fire Marshal's
Addition to Annual License of $50
Fees in
THE MOTION PICTURE NEWS
29
Heat Fails to Check Washington Business
Warner's Features Reports Good Bookings — Company Has Just Opened a Baltimore Branch — Mutual
and Universal Placing Orders for Films Regardless of Torrid Conditions — Scramble Among
Exhibitors for First Chance to Show Essanay Feature, "One Wonderful Night"
special to The Motion Picture News
Washington, D. C, July 28.
A DRESNER, local manager of
the Universal forces, is taking
* a much deserved vacation, and
during his absence Mr. Irvin is at the
helm. He says he finds local trade
conditions good, and with the in-
crease in programs he could use more
reels if he had them.
He has all sorts of mean things to
saj^ against Washington heat, but
he will probably get used to it, like
the rest of us. It is rumored that Mr.
Dresner will return with a wife, but
so far he is keeping everyone guess-
ing as to when the affair will take
place.
■B. C. Cunningham, of the iMutual,
was busy, as usual, when I inter-
rupted, which was indicative of good
business. "All I have to say," he re-
marked between signing letters, "is
that I regret I haven't more reels to
offer the exhibitors. ^lutual movies
certain!}- make time fly."
SYDNEY B. LUST, manager of
Warner's Features, reported busi-
ness unaffected by the hot weather.
This office has just opened a branch
in Baltimore to look after the in-
creased business of that city.
The comedies which are being issued
by the Warner Features caught book-
ing at once and seemed to fill a warm
weather need. Mr. Lust recently
gave a private exhibition at the Cos-
mos Theatre of "A Born Warrior"
and a Marion Leonard feature. Man-
ager Bralawski, of the Cosmos, spoke
in high terms of these two produc-
tions, as did also the press and exhib-
itors present. Both of these features
and "■Mother Love" have received
solid bookings, and some managers
have already asked for return en-
gagements.
THE Eclectic Exchange is busy
with winter bookings for its big
features. ^Manager L. D. O'Brien ap-
proves of the movement of the ex-
hibitors to increase their programs as
a summer attraction rather than re-
ducing the price of admission, as he
believes this better maintains the
standard of the house. "Sealed Or-
ders" just completed a week's run at
one of the large theatres in Balti-
more.
Great activity was in evidence at
the offices of the General Film Com-
pany. There has been something of
a rivalry for the initial performance
of the big Essanay feature, "One
Wonderful Night," featuring Frances
X. Bushman, who won the hero of
this production in the "Ladies'
World" contest. The lucky exhib-
itor has been Crandall's Theatre,
which is only permitted to retain it
two days.
The chief news of importance from
the World's Best Film Corporation
is that Joe Bloom, special represen-
tative of the corporation, visited the
local offices and expressed himself as
highly pleased with conditions in the
Washington territory. He was on his
way south, where he will make an in-
spection tour, his first stop being At-
lanta.
MANAGER WORTHINGTON, of
the Eclectic Exchange, was
pleased to report a close book-
ing for "The Stain," in which the
Washington actor, Thurlow Burgen,
is featured. The exhibit room con-
n'ected with this exchange was for-
mally opened last week with a show-
ing of some of the recent Pathe pro-
ductions.
This is a spacious room in the base-
ment of the Bank of Commerce
Building, amply fireproof, with a
throw of about 100 feet. The concen-
sus of opinion of the invited guests
on this occasion was very flattering.
This room will be used for frequent
displays, as well as impromptu show-
ing of films when desired by exhib-
itors.
The Eclectic has the distinction of
being the only exchange that has its
own exhibit hall, and Manager Worth-
ington has every reason to be proud
of his work in this direction.
The Empress Theatre carries about
the most costly program of the five-
cent houses. Marcus Notes has al-
ways maintained thp attitude of offer-
ing entire first-run pictures with a
daily change of program. Not even
is a popular feature retained a second
daj-. At present he is offering five
reels, including al the big features
and serials of the Universal.
MR. NOTES is an old-timer in
the motion-picture business,
being the first to champion the inde-
pendent cause. He also believes in
offering good music, using a select
small orchestra for the accompani-
ment of his show.
Tom Moore, proprietor of jMoore's
Garden, Orpheum, Plaza and other
theatres, is in New York making
some bookings for his houses for the
fall and winter. He intends to bring
to Washington the very best and big-
gest productions that the film indus-
try offers. A. Robb is loking after
the Moore Amusement Company af-
fairs during his absence. Mr. Moore
was accompanied by his wife, who is
about as well known in film circles
as her husband, who was a pioneer in
the business in the Capital City.
They are making the trip by auto
and will stop on the way at several
of the large cities.
Theodore Franklin.
SOUTHERN HOUSE TO OPEN
AGAIN
Special to The Motion Picture News
Meridian, Miss., July 38.
Clifford Gillespie, druggist and
A. G. Weems, real estate dealer, are
planning to reopen the Gem Theatre
in this city. The house was recently
closed on an attachment against B.
Frank Isaacs, who operated the house
for a number of. years. Negotiations
are expected to be closed within a
few days.
The house is fully equipped and all
the new management will have to do
is to unlock the doors. It is under-
stood that tentative arrangements
have been made for the Universal
film service.
TABLOID HOUSE GOES TO
PICTURES
(Special to The Motion Picture News.)
Shreveport, La., July 28.
The Gem is the latest motion pic-
ture theatre to open in Shreveport,
the second largest city in Louisiana.
It is under the management of Saen-
ger Brothers, with E. V. Richards,
Jr., as general manager.
The Gem is located in the old lobby
of the Phoenix Hotel, and succeeded
the Happy Hour Theatre, which was
designed for tabloid comedies, under
the management of a Chicago firm.
The new management lasted just one
week. The Gem is showiiig first-run
pictures.
PATRONAGE WENT TO LARGER
THEATRES
Special to The Motion Picture News
Patterson, La., July 38.
The Electric Theatre, of this city,
has felt the effect of too much compe-
tition in a town of this size and the
result is that the films' have taken
their departure and the building is
now being converted into a business
house.
30
THE MOTION PICTURE NEWS
"HEART OF MARYLAND"
SCRIPT IS READY
The first of the Belasco plays to
he put into motion pictures will be
"The Heart of Maryland." The sce-
nario has been arranged by Mr. Be-
lasco and turned over to the Lasky
Feature Film Company, who will
make the production.
The company will be sent into
Southern Maryland, where the scenes
of the play are laid. Starting at
Frederick, the company will traverse
the famous Shenandoah Valley and
Braddock's Road, which runs through
Cumberland, west, along which the
Army of the Potomac marched. Sev-
eral scenes will be laid at Harper's
Ferry, Greene Springs, W. Va., and
along the Potomac River, through
Maryland to Piedmont, W. Va.
There will be three hundred play-
ers in the cast and the pictures will
be 5,000 feet in length.
Poe's "Tell-Tale Hearts" in Pictures
"The Avenging Conscience," a D. W. Griffith Production, Soon to Be
Released Through the Mutual Film Corporation
AT the Strand Theatre, the principal
photo feature for the week of Au-
gust 2d will be "The Avenging Con-
science," an adaptation from Edgar
Allen Poe's "Tell-Tale Hearts," which
foremost directors of motion picture
productions. The play is beautifully
conceived and splendidly executed.
The picture was taken in California
and the cast includes some of the fore-
SPECIAL REELS FOR CHIL-
DREN
Special to The Motion Picture News
Baton Rouge, La., July 27.
Manager Boehring"er, of the Colum-
bia Theatre, has adopted a somewhat
novel manner of appealing to the
children and at the same time to get
the full benefits of the general busi-
ness.
In daylight hours he is running
seven reels at the Columbia, reducing
the number to five at night so as to
get in two performances before a
very late hour. The two additional
reels that are run during the day are
carefully selected to appeal to the
children, who generally attend after-
noon performances.
THE UNCLE DRIVES HIS NEPHEWS SWEETHEART AWAY
Scene from "The Avenging Conscience" (Griffith-Mutual Feature)
has been produced by the Mutual Film
Corporation under the personal direc-
tion of D. W. Griffith.
. In presenting this picture, it is said
that Mr. Griffith has again proved con-
clusively that he ranks with America's
Active Preparations for Centaur Releases
David Horsley Signs Harry Palmer, "Babbling Bess" Cartoonist, and Mr.
and Mrs. Milton Fahmey — Julia Hurley as the Witch in "II Trovatore"
HARRY PALMER, author of the
"Babbling Bess" serial comics,
which appeared in the daily
newspapers, is under contract with
David Horsley and will commence
work for the Centaur Film Company
on August 1.
Mr. Palmer will make his head-
quarters at the Bayonne studio, where
he will not only create the famous
"I didn't do nothin' but I won't do it
again" series, but will arrange them
in scenario form and personally assist
the stage directors in working them
out before the camera.
Arrangements have already been
made through the New York daily in
which the drawings originally ap-
peared, to resume their publication in
its columns and to have them appear
simultaneously in fifty-one of the
leading newspapers of the continent.
Milton Fahrney and his wife, Alex-
andra Phillips, have also been signed
by Mr. Horsley and are now actively
engaged in producing one-reelers for
the Centaur Film Company.
Both Mr. and Mrs. Fahrney are old
time Horsleyites, having been on the
Centaur staff for the last six years,
doing their principal work on the
Pacific Coast. Mrs. Fahrney has won
high honors as a scenario writer, and
Mr. Fahrney is credited with some
of the most pretentious productions
ever made.
Julia Hurley, remembered for many
artistic performances in Famous Play-
ers productions and even more favor-
ably for her skilful acting in "The
Jungle," has sufficiently recovered
from her recent severe attack of
la grippe to resume work in the six-
reel production of "II Trovatore."
most motion picture artists, among
whom are Blanche Sweet, Lillian and
Dorothy Gish, Mae Marsh, Miriam
Cooper, Henry B. Walthall, Spottis-
woode Aiken, Jack Pickford, Robert
Harron and many others.
The story of "The Avenging Con-
science" deals with the development of
a young man who as a baby has been left
in the care of a bachelor uncle, who lav-
ishes all his love and tenderness on his
charge. He plans a great literary career
for him, for the boy has shown promise
of future greatness. But he had reck-
oned without thought of a possible ob-
stacle— woman.
In the freshness of his youth, the
young man meets a beautiful girl, whom
he^calls in the joy of his poetical nature,
"Annabel Lee." The twain soon grow to
love each other with the power which
Poe has so vividly portrayed in his
poems of the affections. They "loved
with a love that is more than love."
But the old uncle, his heart set upon
the boy's future, interferes. When
"Annabel" calls to invite her young swain
to a garden party, the uncle insults her
by accusing her of pursuing his nephew
with unmaidenly modesty. Then comes
to the young man thoughts that are
black and evil and he plans murder. It
is at this stage that conscience demon-
strates its power and saving influence.
THE MOTION PICTURE NEWS 31
Trade Events in Western Pennsylvania
Herrington Warns Exhibitors Against Trading Stamps and Coupons — Arrest Film Thief in Pittsburgh
New License Laws of West Virginia Arous e Comment — Doings of the Ex-
hibitors and Exchange Men in and Near the Smoky City
special to The Motion Picture News
Pittsburgh, July 29.
MAYER SILVERMAN, of the
Libert}' Renting Film Com-
pany, has taken the exhibitors
of the Pittsburgh district to his heart
and has issued an invitation for all of
them to partake of his hospitality in
a big banquet he intends giving at
some future date. He has asked the
exhibitors of this section to set the
date for the banquet, and his invita-
tions contain a card which each is
asked to fill out and return to him,
telling just what date morning, noon
or night, is best suited for them to at-
tend. The majority will rule regard-
ing the date that will be set later.
The Downtown Cameraphone
changed hands this week, ]\Ir. Beatty
selling out to ^Nlr. Aronson. The
transaction is to be consummated on
August 1.
This sale was rumored about among
the exchanges here for a number of
weeks, but was always denied by ^Ir.
Beatty. It is said that Mr. Beatty
will make his headquarters in his new
East Ohio street theatre.
There will be no radical change in
the policy of conducting the theatre,
and aside from a few alterations which
the new owner contemplates, it will
hardlj- be noticeable when the new
manager takes charge. All of the
present employees of the theatre will
be retained by the new management.
THE exhibitors of Asceola Mills
and Phillipsburg, Pa., are howl-
ing a long, loud howl. There has been
a revival in their towns and the ''gos-
pel sharks'' walked away with most
of the money in the two towns. The
motion picture business in that sec-
tion is, for the time being, dead, but
it will come back again. It always
does after one of those red hot cam-
paigns against iniquity gets out of the
public's svstem.
Sam N. Lichter, manager of the
Libertj' Film Renting Company, of
Cleveland, O., was in Pittsburgh last
v.eek and states that business in the
Forest City is slow, but anticipates
big business in the fall. He says that
there are at least twenty-five new
theatres going up in the Ohio city,
and that they will all be doing busi-
ness before winter.
Robert Ellis, of Fulton, W. Va., was
in Pittsburgh recently and announced
he had bought the theatre conducted
by William Thomas in that town. He
says he intends using Universal fea-
tures and will make a number of big
improvements about the theatre be-
fore he gets it going right.
George Shafer, of the Victoria bur-
lesque theatre in Pittsburgh, has an-
nounced that he will shortly begin the
erection of a new playhouse in Mar-
ket street, Wheeling, W. Va., which
wilt be the largest motion picture
house in that part of the state. He
has left for the East, where he will
consult Eastern capitalists relative to
his plans.
He has two thirty-day options on
}.iarket street property between
Twelfth and Sixteenth streets. He al-
read}- has one theatre in Wheeling. It
is known as the Victoria and he states
it will run nothing but features this
coming season.
"One Wonderful Night,'" the Fran-
cis X. Bushman prize production,
and "The Eagle's !Mate" are two films
that are having an exceptional run in
the East Liberty Cameraphone. This
house gets ten cents for each admis-
sion, instead of the regular price of
five cents charged at the other the-
atres in the district.
PRESIDENT Fred J. Herrington,
of the Gloving Picture Exhibitors
Association, has issued a warning
against trading stamps and coupons.
A firm from the East has repre-
sentatives in the field here, and it is
said the same scheme failed in the
eastern part of the state and should
not be tried here. He has warned
them so as to keep them out of trou-
ble, as he states it will be more cost-
ly in the end than they anticipated.
The Feature Film and Calcium
Light Company has on display a new
Westinghouse contrivance called a
mercury arc rectifier. It is a heavy
contrivance weighing 500 pounds but
can be placed anywhere in the building.
It is said that the contrivance
makes it possible to get direct cur-
rent where alternating current is sup-
plied in the building and the former
current cannot be secured. It also
makes a better light, cooler projec-
tion room, and cuts down the bill for
current besides cutting out the flicker
that is so bothersome and harmful
tc the eyes of the patrons of motion
picture theatres. It works automat-
ically.
AFIL^I thief was arrested at the
office of J. F. Hatch while he
was trying to sell a Warner feature,
'Tight for a Birthright." There were
three films and the young man offered
them to J. F. Behan, manager of the
office, for $3.50.
Behan turned him over to a clerk
and notified the Warner office, and
the young man was arrested and later
fined. Several other films have been
stolen in this section lately, but have
never been recovered.
W. C. Bachmeyer, manager of the
Pittsburgh branch of the Famous
Players Film Service, Inc., has left
the city on a booking tour that will
take him as far south as Louisville,
Ky. He has reported to his office
that he has met with wonderful suc-
cess so far on the trip. Mr. Steele,
general manager of the company, has
charge of the Pittsburgh office at
present.
Two Mirroroid screens were sold
by Manager F. G. Galbreath, of the
Feature Film and Calcium Light
Company. The theatres purchasing
the new screens were the Family
Theatre, of Altoona, Pa., and th,e
Opera House of Clearfield, W. Va.
The Home Theatre in South
Wheeling has closed for repairs. It
is said arrangements have been made
for opening it August 17 and the
Universal service will be used.
A number of the exhibitors of
Pittsburgh have arranged an auto
trip from Pittsburgh to Niagara
Falls. They will leave the city next
Sunday, headed by Thomas Thomp-
son, of the Columbia Theatre in
Fifth avenue,
VL. 2^L\RKS has purchased the
• Bijou Theatre at 7707 Franks-
town avenue, Pittsburgh, from J. A.
Watt. The capacity of the theatre is
250, and business is reported to be
good. Under the new management
some repairs will be made and an in-
crease made in the seating capacity
of the house. Many feature films will
be run.
'The Toll of Mammon," the new
feature of the Excelsior Film Com-
pany of New York, is being pushed
in this city by Arthur Rosenbach,
sales manager of the Eastern firm.
Rosenbach is well known and liked
in Pittsburgh, and reports that he
has done exceptional business during
his stay here.
The new license laws of West Vir-
ginia will be discussed by Wheeling
Local No. 6 at a special meeting
called for next week for that pur-
pose. The new laws, it is said, do
not appeal to the Moving Picture
Exhibitors League of West Virginia,
and they will try to have some of the
laws changed in such a way as to
make it easier for them to operate.
32
THE MOTION PICTURE NEWS
All of the Fifth avenue theatres in
Pittsburgh have done away with their
orchestras and have installed pipe
organs, with the exception of the
Columbia Theatre.
G. W. Lewis, president of the
Western Film Companj', has with-
drawn from that firm. He has been
appointed manager of the Western
Union Telegraph Company, and finds
he has not the time to devote to the
film business.
WORKMEN have been busy at
the Olympic Theatre at Weir-
ton, W. Va., which has been closed
for several days. A number of altera-
tions are being made, and the seating
capacity of the house has been re-
arranged so that sixty more seats
have been installed.
B. F. Jones, Jr., who has been in
the film business in Pittsburgh since
1910, has been appointed manager of
the Universal-Mutual branch office at
Wheeling, W. Va., and has moved
his family to the Stogie City. He
stated while visiting Pittsburgh on
business last week that he was get-
ting all the business he could handle
at present.
Edgar S. Bowman, general sales
manager of the Automatic Ticket
Selling and Cash Register Company
of New York, was in Pittsburgh last
week, and made his headquarters at
the local office of the firm.
Charles Miller's assistant at the
Pittsburgh Photoplay Company, Miss
Retta Berger, has left the city to
spend her vacation at Waldmier
Beach, near Erie, Pa., and when she
returns to the city will, no doubt, be
able to spring some fish stones on
her exhibitor friends.
J. B. Clark, one of Pittsburgh's
well-known film men, is spending his
vacation in West Virginia, where he
is interested in a large apple orchard
proposition.
J. D. Dunmeyer, manager of the
Grand Theatre at Butler, Pa., was in
the city last week contracting for
some features for his theatre. He
will also install a Seeburg photo-
player in his theatre, and has given
the contract for the machine to one
of the local companies. He has
liooked "The Spy" for his theatre for
an early date in August.
Saturday was "Film Day" at the
McKeesport municipal swimming
pool. Pictures of the bathers were
taken and Mayor George H. Lysle
and the four city commisioners were
iricluded in the pictures at the pool.
G. L. McCoy, Jr.
Canadians Want No Picture Men as Censors
Ontario Feels That a Law Should Be Passed Making It Impossible for
Anyone with Film Affiliations to Serve on the Board
Special to The Motion Picture News
Hamilton, Ont., July 30.
EACH province in Canada has its
board of censors, men appointed
by the provincial government on a
salary, who see every motion picture
show before it is given to the public.
There is a feeling among motion
picture men in this country, and
especially among Ontario motion pic-
ture men, that the members of the
board of censors should be forbiddt^n
by law to be interested in motion
picture theatres personally. What is
to prevent a member of the board
owning his own motion picture show?
Now, it is a well-known fact that
some members of the board of cen-
sors are interested in the motion pic-
ture business, and at the theatre of
one, the motion pictures are censored
before being given to the public. It
might be, in such a case, that a man
would let pass some portion of the
picture rather than spoil his chance
of running a sensation. He might
also censor some adjacent playhouse
in order to keep money in his own
pockets.
Of course this is not done here, but
under the existing conditions it is
ciuite possible it could be done and
none would be very much the wiser.
If the provinces of Canada had a na-
tional board of voluntary censors
rather than paid officials, who, some
picture men say, censor pictures now
and then in order to put up a blufif
of work, it would be a much fairer
way than the present one is.
Another feature in connection with
the way in which the Canadian cen-
sors go to work was never better
illustrated than in the appeal of D. E.
Stewart, manager of the Red Mill
Theatre, Hamilton, on the decision
barring seventy feet of film in "Hearts
Adrift," which was shown in this city
last winter. It may be mentioned
that Mr. Stewart was the first man
to make use of the "appeal" law
against the board of censors.
Some alleged "objectionable fea-
tures" were banned by the board.
Mr. Stewart protested, but his appeal
was unavailing. In consequence, he
had to go without the seventy feet
of film. Some of the film ended at a
place where the result was left to
the imaginative minds of the audi-
ence. As the audience knew the film
■ had been censored, it led them to
probably believe that the part was
more suggestive than it really was.
In consequence the board of cen-
sors defeated their aim. When a
minister, not one of the old fogies,
but a broad-minded churchman, at a
motion picture manager's invitation,
saw the same photoplay in a Buffalo
theatre he was surprised at the
splendid way in which the U. S. cen-
sors had done their work and declared
that his conception of the play as
seen in Canada did it an injustice,
through having the Ontario board of
censors mutilate the film, as they
thought, in the interests of the pub-
lic at large.
Errol D. H. Boyd.
Three Detroit Film Men Organize Company
Operations of Progressive Film and Equipment Concern Wide in Scope
— Will do Everything from Busing Theatres to Handling Machine Parts
The Kismet Company expects
shortly to close a deal for a large
studio at Fort Lee, N. J,, an;! will
release from there through W. J.
Siggs all future productions.
Special to The Motion Picture News
Detroit, July 39.
WD. WARD and A. W. Blank-,
• -neyer, two of Detroit's buset-
known film men, together with H. B.
Schantz, a Detroit attorney, have
organized the Progressive Film and
Equipment Company which will pur-
chase the exclusive state rights to
film, features, buy and sell theatres,
carry a line of machines and parts
and do commercial manufacturing on
contract only.
They open business with the agency
for the Sawyer Film Company, but
will add other makes as they desire,
so as to give the exhibitors of Detroit
and the vicinity an attractive and
high-grade feature service.
It is the intention of the new con-
cern to open a branch office in Indi-
anapolis. The headquarters of the
new company will be at 97 Wood-
ward avenue, where there will be
offices and display rooms and pro-
jecting room.
Mr. Ward is president of the new
company, Mr. Blankmeyer vice-presi-
dent and treasurer, and Mr. Schantz
secretary.
That these men know the film busi-
ness is evidenced by the fact that Mr.
Ward was three years with the De-
troit Mutual exchange, first as as-
sistant manager and then as manager,
and has been successful in taking run-
down theatres and building them up;
and that Mr. Blankmeyer, after a
period as theatre operator, was for a
year manager of the Universal . ex-
change and is now owner of the
Grand Circus Theatre on Woodward
avenue, a property which he took the
management of when it was a loser
and built up to a profitable basis.
The new concern has in experience
every prospect for a successful career.
L. W. Bailey.
THE MOTION PICTURE NEWS
33
Prosperity Off the Beaten Path
By L. W. Bailey
The Large Business That Has Been Built Up with the Liberty Theatre, in Detroit, Shows What Can
Be Done with a House on a Side Street When the Manager Is a Live Wire —
Courtesy, Advertising and High-Class Programs Get Results
THE ofttime question, "Can a
motion picture theatre be made
to paj' under adverse circum-
stances?'' can be well answered in
using the Liberty Theatre in Detroit,
iNlich., as an example.
Here is a theatre located on a side
street, off the main avenues of travel,
and in a position that cannot be
be termed as the most advantageous.
Yet its builders were convinced that,
with proper management and worthy
productions, it not only could be
made a fair pajnng proposition, but
could be made a popular theatre ca-
tering to a steady business.
Due perhaps to the keen foresight-
edness and faith of John H. Kunsky,
a man who, through sheer merit, ex-
ceptional ability and business judg-
ment, has become, in the course of a
few years a recognized head in the
motion picture industry in the state
of Michigan, the project has not only
proven a success, but has, under his
direction, exceeded even the wildest
hopes.
The Libertj^ is a theatre of beauty,
seating 800, a stage opening of 34 feet
with a 20-foot depth and a throw of
85 feet.
IN an interview with the correspond-
ent of The Motion Picture News.
Howard O. Pierce, the manager, said:
"When this theatre was constructed
it was freely predicted that the ven-
ture would be a failure. However, as
you can readily see, their predictions
vrere entirelj'- wrong.
"To my mind, it is not ahvaj's the
location of a theatre that speaks for
its success or failure. Of course,
judgment must be used in the selec-
tion of a site. However, that is not all.
"A theatre is a mercantile pursuit
the same as the grocery store, the
shoe shop and the haberdashery.
"Your patrons are your customers
and in order to keep them, to call
them j-our friends, and to make them
your supporters, they must be treated
with courtesy. I have under my
direction nineteen employees with
whom courtesj' to patrons is the first
and most important rule.
"When a patron steps to the win-
dow to purchase a ticket, he must be
met with a pleasant smile and a
'thank j'ou' from the ticket seller;
as he deposits his ticket at the door,
deference must be shown him; the
same applies to the usher seating
him.
"Another point which I consider
most essential in the conduct of a
house, is personal neatness of the
employees. Each man must keep his
appearance at its best at all times.
"Hp HE same rule applies to the
A theatre itself. Soap, water and
furniture polish are cheap, and by
their liberal use a good impression
will be created and many a regular
customer will be made.
"But with the purchase of a ticket
all is not ended as far as the theatre
is concerned. No patron ever forgets
that he has paid the price of admis-
sion, and he expects full value for his
money. Cheapening the quality or
shortening the show never built up a
theatre's clientele. Give him the
goods! give him good goods and an
ample amount of them. If you do
that, you have made a friend, and
that friend will come again and bring
others.
"We run nothing here but the best
films obtainable, specializing in
Famous Players, Lasky and All Star
Feature Corporation outputs. We
run one full week, and have run two
weeks with the same attraction.
"As an accompaniment to the pic-
tures, we furnish only the very best
class of music, choosing that which
is suitable to the picture, from the
works of the greatest composers, the
compositions being rendered by an
orchestra composed of eight pieces
and a pipe organ.
"/^UR performances typify that
which represents only the best
in both pictures and music. Regard-
ing the projection, we have a throw
of eighty-five feet, employ only the
most competent operators, use a Gold
Fibre Screen and are very particular
as to the projection and the picture
obtained therefrom.
"Too much stress cannot be laid
upon this department, a fact which
I only wish was realized bj^ the aver-
age exhibitor for the good of the
business as a whole. Bad projection
has resulted in the ruin of many a
house. A careless operator tarries
not long at the Liberty.
"Advertising is another important
factor. Not long ago I heard an ex-
hibitor state that he did not deem it
necessary to employ posters or ban-
ners about his place of business.
That man belongs in the class known
as the cave man. He will never, as
long as he maintains that idea, meet
with success in his chosen line. He
34
THE MOTION PICTURE NEWS
'A'
complained about business being
poor, ^^"hy?
D\ ERTISIXG is most essential,
although by advertising I don't
mean that it is necessary ' to plaster
a theatre so that it resembles a bill-
board. That's not effective advertis-
ing. Advertise in a judicious way.
Direct advertising hy means of a
personal letter or card will bring
business.
HOWARD 0. PIERCE
"I also conduct a weekly program
wherein is contained reading matter
pertaining to coming attractions and
articles of interest to my patrons. A
medium of this sort also serves to
bring the management in closer touch
with the audience.
"By means of a suggestion card,
post card size, upon which a patron
may mark a choice of program most
desirable to him, an excellent circular
list has been established which comes
in most handy at times.
"Through this medium and others
of like nature, a steady and substan-
tial patronage has been created, of
an excellent cast. Patrons come week
after week and in such numbers that
we have difficulty in caring for them."
UNDER I\Ir. Kunsky's direction,
his house managers are schooled
in the ethics of the policies expressed
and through such policies has Mr.
Kunsky built up a chain of eight the-
atres with two more under construc-
tion.
In bringing into effect his ideas he
has brought the standard of the mo-
tion picture up to the highest plane
of efficiency and public estimation, in
his vicinity.
Good Summer Business Ruined by Fires
Third Blaze in Owenton House in Past Four Years — No Insurance-
$400,000 Damage in Jasonville, Ind., Wiping Out the Family Theatre
THREE fires, two in Kentucky and
one in Indiana, are responsible
for the loss, in two cases resulting in
serious damage, to motion picture
theatres which had been enjoying ex-
cellent summer business. In one in-
stance, the unfortunate ocurrence was
the third fire in four years, none of
the loss at any time having been cov-
eied by insurance.
Special to The Motion Picture News
Louisville, Ky., July 30.
Crossed electric wires on the piano
of the Highland Motion Picture The-
atre were responsible for the starting
of a fire recently that did damage of
more than $500. Stage and walls
were badly damaged, and it was
found necessary to close the house
until repairs could be made.
four years that this house has been
put out of commission bj' fire, and,
unfortunately, the loss was not cov-
ered by insurance on any of the occa-
sions.
The house was one of the best mo-
tion picture houses in this section of
the state and the loss has proved a
heavy one. Mr. Wolff will rebuild at
once, but he declares that he has
learned a lesson, and will not here-
after attempt to carry his own insur-
ance on any property owned by him.
Owenton, Ky., July 30.
The motion picture show belonging
to Isaac Wolff was among the num-
ber of buildings destroyed by the
blaze which swept over a part of
Owenton the early part of last week.
This is the third time within the last
Jasonville, Ind., July 30.
Fire in the Family Theatre, a mo-
tion picture house, here, spread to a
score of business houses covering a
radius of four blocks. Among the
buildings which were leveled are the
People's State Bank, the Opera House
Block, a two-story building, the Bryan
drug store, a three-story building
containing beside the drug store sev-
eral other places of business and
offices, two clothing stores, a motion
picture house, and a dozen smaller
business establishments.
Happenings in Chicago's Filmdom
Joseph Hopp, Prominent in Motion Picture Circles, Made a Bank Presi-
dent— Don Meaney, Formerly of Essanay, with Photoplay
Productions Company
Special to The Motion Picture News
Chicago, July 30.
JOSEPH HOPP, who for a long
time has figured prominently in
the motion picture business and at
the present time retains a big interest
in the Union Film Company, of Chi-
cago, was recently elected to the pres-
idency of the Fort Dearborn Bark
of Chicago. This is one of Chicago's
oldest and strongest banking institu-
tions. During the spring primaries
Mr. Hopp was a nominee for alder-
man.
L. A. Boening, president of the
American Cinematograph Company,
is listed among the nominees for
the office of clerk of the Appel-
late Court. This is his first venture
into politics.
Don Meaney, who for the past year
and a half held down the advertising
manager's desk at the Essanay Film
Manufacturing Company, has lined
up with the Photoplay Productions
Company in the same capacity. Mr.
Meaney, while in the Windy City
with the Essanay, put over several
novel stunts for this concern.
Annette Kellermann, performing
her graceful amphibious stunts in
"Neptune's Daughter" for eleven con-
secutive weeks at the Fine Arts The-
atre, has brought such a high class
of patronage to the Michigan Boule-
vard playhouse that the new man-
agement has renewed Alfred Ham-
burger's lease for a long term. This
new lease will make the Fine Arts a
permanent photoplay theatre, and
during the coming winter it will prob-
ably be the only high-class theatre
downtown in Chicago devoted ex-
clusively to feature pictures.
Edward Abeles, performing that
inimitable comedy, "Brewster's Mil-
lions" on the screen at the Ziegfeld
Picture Playhouse, is now entering
his third week in combination with
Cecelia Loftus.
PICTURE FILMED AT CANAL
The Picture Playhouse Film Com-
pany's producing company has just
returned from Panama, where they
made a splendid three-reel picture
called "Desperado of Panama."
The officials on the canal gave the
company every opportunity to make
use of the natural advantages of the
zone, and the military forces helped
on the picture. The companj' ex-
pects to release this picture shortly.
THE ^lOTIOX PICTURE XEAVS
35
IN THE EDUCATIONAL FIELD
Project on Foot to Establish Educational Film Exchange in Kansas City, to Supply Schools, Colleges,
Churches, and All Similar Institutions with Suitable Pictures — Louisiana Church
Uses Films Regularly with Profitable Results
IX the center of the flat, treeless
plains countrj- of Western Kansas
a few days ago, the teacher of a
one-room rural school looked about
herself at the thirty desks of her
pupils and said with a nexpressive
gesture :
"Yes, with a motion picture ma-
chine and the right kind of films, my
work would be lightened tremen-
dously. Teaching would have greater
results and it would be better for the
pupils. They would learn more and
faster."'
The school in which she stood had
been erected as the model rural school
connected with the Fort Hajs Nor-
mal at Hays. Kan., and the teacher
was perhaps the most advanced of
all the country school teachers in
that state. It is her aim — and results
show that she is rapidly approaching
her ideal — to make the school as effi-
cient as an%- in the larger cities and
she believes that the motion picture
holds forth the greatest promise in
that line.
Need Appeal to the Eye
"Present day teaching depends too
much upon the awakening of ear-
interest in the pupil," she continued.
'T mean by that, all teaching, all les-
sens appeal onh- to the one sense of
hearing. I would have it appeal to
the eye. Seeing, j-ou know, is be-
lieving— and teaching to the ej-e al-
ways brings greater and more lasting
results. ■■
Unable to procure satisfactorj- re-
leases and projecting machines suit-
able to the use of the small school,
this teacher has done the next best
thing. She has made hundreds of
picture cards — historical, biographi-
cal, numerical, alphabetical, cards
illustrating natural historj^, literature,
arithmetic and practicallj- every sub-
ject taught or touched upon in the
school work. These are used daih- to
take the place of the-motion pictures
she has been unable to obtain.
An Educational Film Exchange
Back in Kansas Cit}-. of which the
teacher knew nothing, a plan is being
unfolded that probablj- soon will re-
sult in the formation of the first edu-
cational film service in this countrj-.
R. V. Rothermel, manager of the
feature division of the local General
Film agency, has had it in mind for
several j-ears and the idea probably
will be carried out soon.
Briefl}-. it is a plan to form an edu-
cational film exchange to supph-
schools. colleges, medical societies,
mercantile houses, homes, Chautau-
quas, Sundaj- schools, churches and
special gatherings with suitable films
for illustration of lectures and studies.
Small portable projecting machines
that can be shipped by express from
place to place, with small folding
screens that require only a few" mo-
ments to set up would solve the ma-
chine problem. Accompanying each
film, would be sent out literature and
descriptive matter for lectures and a
large percentage of the films would
show Biblical scenes and studies.
At the present time about 250 edu-
cational films are released every j^ear.
These are of a topical, scenic and in-
di:strial nature. Several of the larger
exchanges have huge laboratories for
the filming of plant and animal life
studies. Others keep their repre-
sentatives on the road continuall}"
snapping travel and industrial scenes.
But these films are released inter-
mittentl}-, different services handle
them, and it is not possible now to
obtain a regular program of such
features.
Mr. Rothermel's Idea
yir. Rothermel would combine all
this in one — he would arrange it so
that any person, exhibitor, lecturer
or minister could obtain at a mo-
ment's notice the special film wanted.
"Edison's greatest idea in perfect-
ing the motion picture was educa-
tional."' ;Mr. Rothermel said. "Edison
believes that the highest future of it
is in the schools and homes."
Several small projecting machines
that sell for $100 up have recenth^
been put upon the market. A few of
them are suitable for use in small
lecture and schoolrooms. It is true
that these smaller machines have not
been developed so highly as the
larger machine for exhibitor's use.
But it is only a matter of time until
that development is reached in the
smaller machines. The possible lack
of electric power can be overcome
easil}' by the substitution of cheap,
portable gas tanks and Mr. Rother-
mel believes that problem is practi-
callj^ solved now.
The possibility of motion pictures
in the school sj"Stem of Kansas Cit}-
has long been considered bj- the
board of education. Most of the
buildings have been equipped with
electric power and in many of them
special screen rooms have been built.
Films for Kansas City Schools
"The schools of Kansas City will
be equipped with motion pictures as
soon as the special needs of the
schools are supplied," J. M. Green-
wood, former superintendent of the
schools here, said three 3'ears ago.
"Not onlj^ will the cit}- schools adopt
it, but the countrjf schools as w-ell."
]Mr. Rothermel believes that the
film will find its wa}' ultimately into
the church for Bible study. He be-
lieves also that it will become the
means of advancing the science of
agriculture, of teaching children the
alphabet and the multiplication tables.
Motion Pictures in Church
Xapoleonville, La., located in the
most intense^ Catholic section of
Catholic Louisiana, is probabl}' the
first in the countrj' to so endorse the
motion picture business as to have a
theatre < actually operated by the
church, and on Sundaj-.
Under the direction of Father
L. I. H. L'Anglaise, who came here
comparatively recentlj' from the Ca-
nadian Acadia section, the old church
of St. Ann was torn down and was
replaced by a splendid new structure.
However, the funds were not suffi-
cient to complete the interior of the
edifice and the rector, Father L'An-
glaise and some of the ladies of the
church, hit upon the plan of forming
a Nickel Club, the dues of which
should be five cents a week.
In a 3-ear's time this club had
raised $800. and Father L'Anglaise
proposed that the club build on the
church grounds a structure suitable
for the exhibition of motion pictures,
and to use the proceeds for the com-
pletion of the church work. This
suggestion was adopted, and since
that time regular film programs have
been presented on Wednesdaj-s, Sat-
urdays and Sundays, under the per-
sonal direction of the priest.
Church Averages $35 a Week
Local am.ateur talent often volun-
teers to aid the program. The church-
motion picture house is averaging a
net income of $35 a week, and there
will soon be enough money in the
treasury' to complete St. Ann's.
During the absence of Father
L'Anglaise on a continental tour the
motion picture house is under the
direction of Dr. E. Di.gas and Lee
Guillot. •
The church theatre uses the Gen-
eral Film Service.
36
THE MOTION PICTURE NEWS
THE. PROOF or THE. PUDDING
Tabloid Testimonials Which Indicate How the NEWS is Leading the Other Papers in
Motion Picture Field in the Effort to Meet the 'Needs of the Exhibitor
Motion Picture News,
230 West 43nd Street,
New York City, N. Y.
Gentlemen : —
I think you have one of the best
magazines published, and it is get-
ting better every issue.
Very truly yours,
J. M. SwANSON, Pres.,
Savoy Theatre,
Washington, D. C.
W e are glad to note you are mak-
ing an exhibitors' paper in The
Motion Picture News.
Yours truly,
W. J. Slimm,
8535 Hough Avenue,
Cleveland, Ohio.
I find The Motion Picture
News the best in the market to-day.
Thanking you in advance, I remain
a constant reader of The Motion
Picture News.
Yours truly,
Morris Kravitz,
66 Powell Street,
Brooklyn, N. Y.
It is one of the best magazines I
ever read.
V ery truly yours,
J. C. Dinniger,
242 W. Jefferson Street,
Dayton, Ohio.
We have been watching and read-
ing your magazine weekly, and we
wish to compliment you on the
great improvement made in the last
few months. With kind regards
and wishes for much success.
Very truly yours,
The Mutual Film Company,
C. C. Christenson, Mgr.,
108 Prospect Avenue, S. E.,
Cleveland, Ohio.
Your strong campaign against
censorship was a hummer, and we
appreciate the fact that we have at
least one live trade journal that has
the exhibitors' interests at heart.
and that is fearless enough to op-
pose our greatest foe, the State
Censors.
Thanking you for your efforts,
and wishing your enterprising jour-
nal a world of success, we remain.
Respectfully yours,
The Sun-Murray Amusement
Company,
Per V. L. Schram, Mgr.,
Canton, Ohio.
I wish you continued success and
congratulate you on the wonderful
growth The News has made in the
last year.
Very truly yours,
Clarence H. Pfeifer^
Ridgewood, N. J.
Your favor of the 14th to hand,
acknowledging the various sub-
scriptions sent you. All I can say
is that were it not for the fact that
we deem it an absolute necessity
to have your publication every
week, we certainly would not have
subscribed for same.
Very truly yours,
Harry Goldberg,
Casino Film Exchange,
Detroit, Mich.
Dear Sirs : — Your supplies, the
Vol. IX, No. 7, has reached safely
to hand, with thanks. I consider
my subscription to The Motion
Picture News is O. K.
Cinema Hak Gwan & Co.,
Pontijanak,
Dutch West, Borneo.
Enclosed please find check for
$2.00 for subscription to The
Motion Picture News for one
year. I esteem your paper very
highly and enjoy every issue. I find
it exceedingly interesting and in-
structive.
E. D. Lerman,
Athens, Ala.
We congratulate you upon the
continuous success of The News-
We believe the real, genuine criti-
cisms and the fair mindedness does
much towards your success. We
really fail to see how any exhibitor
could do without it.
Very respectfully yours,
Motion Picture Exhibitors' Associa-
tion of Greater New York,
Bauerenfreund & Strauss.
Gentlemen : — Your paper is a
great help to the exhibitor.
Yours very truly.
Progressive Amusement Co.,
Per E. R. Hardwick, Mgr.,
Lyceum Theatre,
Clovis, New Mexico.
Gentlemen : — The News is an ex-
cellent publication and an "ideal"
moving picture journal.
Very truly yours,
J. H. King,
260 Dauphin Street,
Mobile, Ala.
Gentlemen : — I consider the pa-
per excellent.
Very truly yours,
E. B. McClain,
Ridgway Opera House,
Main Street,
Ridgway, Penn.
Gentlemen : — Relative to The
Motion Picture News, I cannot
speak too highly of it, as certainly
you are forging ahead and keep-
ing in line with your caption, "The
Fastest Growing Picture Journal."
It deserves the support of every
one in the business, and we look
forward each week with anticipa-
tion to receiving it.
With best wishes for your con-
tinued success, we remain.
Very truly yours.
Notable Feature Film Company,
L. Marcus, Pres.
THE MOTION PICTURE NEWS
37
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iiiiiiiti^':;t'u7iT)iNiiiHiiMi iirfiniiiiii iiiiiiiMtiiiiiiiiiiiiiiiiiiiiiiMiitiitiiiiinmttiininimnuiUniii
I
LOUNGING CHAIRS DRAW PATRONAGE
THIS shows how Manager Harry
B. Hearn, of Atlanta, Ga.. has
transformed his barren walls into a
veritable paradise, and incidentally he
is the man who has come into promi-
by Mr. Hearn. Other managers had
tried it for motion pictures and failed.
Mr. Hearn turned the lobby into a
flower garden, and installed comfort-
able lounging chairs for patrons. He
mflirnimminminfliniiniiiii iMiiiiiiiiiiMlllllllllltiniiiiriliiiiiiiiiiiniiiiiiiiniiiiiiiiiiii
■oiiiiiiiffliiiiiiiuiiffli
EDITOR'S NOTE. — It is the desire of "The Motion Picture News" to include under this heading
novel advertising ideas, successful schemes in the management, decoration and equipment of the the-
atre— everything, in fact, done by the exhibitor to stimulate his trade. We invite every exhibitor to
write us about any new enterprise he has; also to come to us for advice or information along any line.
Address: Editor, "The Motion Picture News," 220 West Forty-second Street, New York City.
A COOLING ATMOSPHERE
THE summers in Hamilton. Ont.,
are pretty hot. Some theatres
have ingenious cooling contrivances
on that account in that city. The
Red Mill Theatre, North James street,
has a continual flow of water down
behind glass steps of a staircase lead-
ing to the theatre which is situated
above.
The water has a cooling effect
which is felt all over the house. D. E.
Stewart, manager of the Red ^lill
Theatre, states that no matter how
hot, it draws the crowds. Griffin's
Theatre. North James street, has a
unique cooling device consisting of a
large artificial fountain on the stage.
There is also a miniature rockery, and
electric fans blow the cooled air all
over the house.
The fountain is prettily' decorated
with colored lights, and has a com-
bined artistic apearance and service-
able effect. ^lany motion picture
shows here rely on the electric fans.
These fans are often placed too high
up to make much change for the bet-
ter and the theatres are, in conse-
quence, almost deserted during the
summer months.
WORKING UP ADVANCE
ENTHUSIASM
^Manager Al Sardino, of the Savoy
Theatre, Syracuse, N. Y., is making
sure that "The Trey o' Hearts" will
be a money-getter from the very first
showing. He has ordered 40,000
playing cards, trey of hearts, and has
secured permission from the mayor
to throw these cards off the top of
various downtown buildings at such
times as he may chose.-
The Syracuse papers will tell when
the cards will be thrown, but will not
tell for what purpose. On the cards
will appear the following: "Watch for
Me at the Savoy."
Two hundred cards will bear this
inscription: "Good for Admission to
Every Shaming at the Savoy — Watch
for Me."
The cards will be stuck in conspic-
uous places about town, and it is nat-
ural to suppose that everj-body will
be talking and wondering wh^t the
"Trey o' Hearts"' will be. /
THE STAGE OF THE GRAND OPERA H0T7SE, ATLANTA, GEORGIA
nence by making the Grand Opera
House "go" as a motion picture the-
atre. Recently Mr. Hearn set a new
record for attendance when he showed
Annette Kellermann in ' "Neptune's
Daughter" to over 40,000 persons in
twenty-four consecutive performances.
The Grand Theatre, one of the big-
gest in America, had been dark for
some time before it was taken over
made the big theatre comfortable by
inaugurating a splendid ice-air ven-
tilating system and then remodeled
the stage.
The front of the stage is fenced by
vine-covered trellis work, just back
of which plays a fountain. Scattered
over the stage are gorgeous palms
and other potted plants. A ten-piece
orchestra occupies the stage.
HELPS THE ''CLEAN-UP'' COMMITTEE
WHEN Thomas Scott, owner of
the Airdome motion picture
theatre at Jacksonville, 111., found
out that the members of the "Clean-
up Committee" of the city had a def-
icit in their treasury, he came with
an offer to help them out. It was
accepted in spite of the skepticism of
many of the townspeople.
Scott agreed to book "Les ^Nliser-
ables,"' the motion picture feature
play adapted from Victor Hugo's
novel, for two evenings and to give
the committee half the proceeds of
the entertainment. His offer was
quickly taken up, with the result that
lie had every member of the commit-
tee boosting for the show, and thus
assured a large patronage for each of
the two shows.
38
THE MOTION PICTURE NEWS
BOOSTING A CIVIL WAR FEATURE
PRIZE CONTEST FOR CHILDREN
A SHETLAND pony and cart con-
stitute the prizes offered for the
most popular boy or girl under six-
teen years of age, by the managers
of the California Garden, California
avenue and Sidney street, and the
Aubert Garden, Aubert and Easton
avenues, St. Louis.
The votes are earned by the con-
testants and their supporters, through
attendance to the Gardens, and
through the purchasing of merchan-
dise from different dealers in the
neighborhood, a dry goods store, a
grocery, a meat market, a drug store,
a bakery, and others, who all give
votes, ten with each ten-cent pur-
chase.
In addition to this, two hundred
votes are given to an}^ boy or girl
who sells a familj^ book of twelve
tickets to the garden. The twelve
tickets sell for a dollar under these
conditions. The two gardens are
under the same management, and
they are veritable fairy gardens, with
fountains playing near the entrance,
flowers and vines growing all around
the walls of the enclosure, and a large
orchestra thiat plays catchy music.
Many lights and beautiful decorations
ad to the popularity and comfort of
the gardens.
PICTURES OUTLIVE CRAZE FOR
DANCING
James Howell, manager of the Co-
lonial, Columbus, O., formerlj' the
home of $3 attractions, now devoted
exclusively to motion pictures,
thought dancing and pictures would
mix. They haven't to any great ex-
tent. It's the pictures that have
survived. The dancing craze has
died.
Howell had the picture screen
placed at the very rear of the stage,
polished the floor, placed steps lead-
ing from the auditorium to the stage
and set some palms about, naming
his new creation "The Cherry Or-
chard." •
Dancing was anncupced for from
10 p. m. to 12 p. m. daily. At first
there were small crowds, drawn by
the novelty of the thing. As time
went on, however, the crowds
dropped of?. The heat is largely to
blame, the management thinks.
No pictures are 'shown after the
hour for dancing. The theatre does
a big motion picture business.
PINS FOR REST ROOM
Manager P. Gevurtz, of the Ameri-
can Theatre, 450 South Broadway,
Los Angeles, discovered that many
v/omen lost hairpins in removing
their hats while in the theatre, and
now provides the rest-room with a
•quantity, as well as all kinds of other
pins and other accessories for the
v.'omen's toilets.
THE publicity stunts negotiated
apropos of "The Battle of Shi-
loh," when that feature appeared at
the Sun Theatre, Wilkes-Barre, Pa.,
have yet to be equalled in that city.
The picture was booked to begin on
a Monday and the press-agent led
ofif with a call for a private exhibition
Sunday afternoon.
Then he goes to the G. A. R. of the
valley and invited the veterans to
witness it. He described the films in
true press-agent style and the veter-
ans were elated with the prospect of
the entertainment. The stunt was
enlarged and the Spanish-American
War veterans were invited as an
escort to the G. A. R.
The Spanish-American War veter-
ans assembled at their rooms Sun-
day in dress uniform and headed by
a band marched to the G. A. R. hall.
They then formed the escort and to
the accompaniment of martial airs
paraded to the Sun Theatre.
The parade was led by State Sena-
tor Sterling R. Catlin. The streets
were lined with people. The veter-
PATRONS of the Garden Theatre,
Waterbury, Conn., were given a
pleasant surprise recently when chil-
dren under ten years of age, accom-
panied by adults, were permitted to
enter the motion picture house free
of charge. This arrangement will
continue until further notice and holds
good for the matinee performances
only. Manager Nichol, when asked
what effect this had on his receipts,
expressed himself after this fashion:
. "I find that by allowing the chil-
dren to enter free of charge it brings
a good many mothers to my house.
You know there are a good many
women who have two, three or four
children and cannot afford to attend
the pictures very often when they
have to pay for their children. Now
they come to my shows, and since the
matinee performances are not very
well attended during the summer, I
find this an excellent means of filling
my house.
"I see many new faces and, would
you believe it, my receipts for the
first three days of the week, despite
the warm weather, simply made me
almost want to shake hands with
myself. If I admit these children with
their mothers, it is only natural that
they will come to my house instead
of the fellows across the street. The
manager of the Garden has also
arranged to have the dial of a clock
tlirown on the screen a couple of
times during the performance in
order that the "movie" lovers may
know just what time of day it is.
ans drew up in line with the colors in
front of the theatre and saluted, and
the onlookers cheered.
In the meantime the newspapers
made the announcement of the pri-
vate exhibition, and the public parade
in uniform with a band Sunday after-
noon added further to the publicity.
The press-agent was still busy.
Representatives of the press were also
invited with their families. The press-
agent wrote interviews with some of
the veterans who had been in the
Battle of Shiloh and weaved around
their supposed statements human in-
terest and thrilling stories of the
great conflict. These stories he gave
to the newspaper men and they
grabbed them for the best copy they
could turn in.
Every paper Monday carried big
accounts of the parade and the vivid-
ness of the battle as it was seen on
the screen by the supposed partici'
pants fifty, years ago.
It is needless to add "The Battle of
Shiloh" played to capacity crowds for
two days.
The innovation has been highly com-
mended by the patrons."
Manager Nichol has been so en-
couraged by the success of his experi-
ment that others in the same direc-
tion may be expected.
HANDLING A CROWD
<'/^H let's go to the Kaiser The-
atre, we can always get into
such a select crowd there." This
statement was made by a married
woman of Boise, Idaho, to her hus-
band the other evening when a dis-
cussion of what show to visit was
brought up in a crowd. Knowing
that the show was open to all. The
Motion Picture News representative
followed the crowd to get a line-up on
the system. Herman Kaiser, manager
of the theatre, was on the job direct-
ing the ushers and careful observance
showed that he had made a study of
• the people and grouped them accord-
ing to class and color.
Chinamen, darkies-, Greeks, Span-
iards and men of that class are seated
to themselves, while the more select
have seats together. There is no
mixing of colors at the Kaiser, and
the public, sure of not being embar-
rassed through being seated by a
stranger not up to their standard, are
fast realizing the courtesy shown in
that respect and giving their patron-
age accordingly. It can also be said
that Mr. Kaiser is as careful about
selecting his films for the show as he
is in seating the public.
CONVERTING THE MOTHERS
THE MOTION PICTURE NEWS
39
Directory of New Theatres |
EDITOR'S NOTE. — The information contained in the "Directory of New Theatres" is gathered by
the field representatives of "The Motion Picture News" and the facts and figures in each instance have
been verified by them and are authentic. They may be relied upon by members of the trade.
THE LYRIC WILL OPEN SEPTEMBER I
TWO CHICAGO HOUSES, $165,000
AND $90,000
THE North Side, Chicago, is to
have two new theatre buildings.
One is now in process of construc-
tion at the southeast corner of Broad-
way and Belmont avenue and will be
known as the Broadway-Belmont
Building.
It will be of stone and terra cotta
construction and will cost $165,000.
It will contain a motion picture the-
atre, stores, offices, lodgerooms and
an assembly hall. Schif? & Company
have made a building loan of i;90,000,
in the form of a bond issue bearing
6 per cent interest and maturing in
from two to ten years, upon the
property.
Another theatre structure in that
section is one being erected by Sieg-
man & Greenblatt on Lincoln ave-
nue, one-half block south of Belmont
avenue, to be leased to Lubliner &
Trinz.
The building will have a ground
area of 96 by 135 feet, fronting south-
west, and will cost $100,000. It will
contain a 1,000-seat theatre, four
stores, a hall and offices. It will be
of fire-proof construction with an ex-
terior of brick and terra cotta. The
plans for the building were prepared
by S. Milton Eichberg, architect.
$40,000 HOUSE IN WATERLOO,
IOWA
Following close on the heels of an-
nouncements that a large motion
picture theatre is to be erected at
once on Fourth street west and that
another was to be located in the new
McMurray block on Commercial
street, Waterloo, la., now being built,
comes a statement from Manager
George Fenberg, of the Majestic
Theatre, that the syndicate he repre-
sents, the F. & H. Amusement Com-
pany, of Chicago, will erect a $40,-
000 motion picture theatre over the
race, immediately adjoining the Y. M.
C. A. building from the west.
If the syndicate people take a lease
on this property, as they now expect
to, it will be for a period of from
fifteen to twenty years with the privi-
lege of an extension. The property
has a 73-foot frontage on Bridge
street, and on one side is 120 feet
deep, while on the other it is only
115 feet deep.
ACTUAL construction of a fine,
modern and up-to-date motion
picture theatre has been begun in
Chattanooga, Tenn. A sum of $20,-
000 or more will be expended by the
Lyric company, of which C. H. Roy-
alty is president; Lawrence H. Smith,
general manager, and Dr. C. H. Smith,
vice-president, in the construction and
ec'uipping of the new theatre building.
Not only will the new motion pic-
ture home be absolutely fireproof
throughout with concrete floor and
steel walls and ceiling, but it will be
fitted up with a complete ventilation
system. Air from the Broad street
end of the structure will be drawn in
by two large suction pipes, cooled by
being forced through ice boxes, and
filtered through silk cloth.
There will be four outlet pipes on
the roof of the building. These will
be so arranged that they will suck
the air out of the theatre, thus keep-
ing a current passing through all the
time. In this manner it will be pos-
sible to change the air in one and a
half minutes, or to reduce summer
temperature to sixty-five or sevent}'
degrees in fifteen minutes.
Located in the very heart of the
city in the center of the two busiest
and best streets and extending back
from Market street, the principal
downtown thoroughfare, the entire
length of the block to Broad street,
the new theatre will occupy a con-
spicuous position. In view of this
fact the Lyric company will make its
front as attractive as it is possible to
make it. Present plans for the front,
as decided upon, are to construct it
of cream-colored pressed brick, the
trimmings to be of stone and marble.
A balcony will be constructed in
the front of the theatre and on this
balcony a six-piece orchestra will
give a concert each evening. The
most modern lighting apparatus will
be installed.
In addition to the large lobby in
which will be the ticket office, there
will be a long foyer specially finished
and decorated. There will also be
rest rooms, for the lady patrons,
equipped with high-grade furniture.
The theatre auditorium will consist
of one floor, a balcony and boxes.
Its seating capacity will be about
.1,000. On the stage, which will be-
built so that vaudeville acts could
be easily put on, will be hung the
film curtain. This curtain, according
to the Lyric company, will be the
largest in the South. Operators'
booths will be built of fireproof ma-
terial and fitted with self-closing
doors. Two of the latest model pro-
jection machines will be installed in
the booths.
Aside from the six-piece orchestra
a large pipe organ will be installed.
AW pictures will be accompanied with
appropriate orchestra selections.
An average admission price of ten
cents will be charged. Only the very
highest grade of feature films are to
be shown. The Lyric company hopes
to secure these features in accord-
ance with the trend of demands of
patrons. They do not expect to stand
back on the cost in getting the best
in filmdom. Their policy will be to
advertise extensively. The ice water
feature, now in vogue in the present
Lyric motion picture theatre, will be
carried out in addition to other fea-
tures. The management will continue
to operate the present Lyric theatre,
showing only feature films at both
places.
Their outlook in regard to the mo-
tion picture situation in Chattanooga
is an optimistic one, and it is gen-
erally conceded that their new the-
atre, which will formally open Sep-
tember 1, will be a success in every
way.
NEW LOUISVILLE HOUSE
A permit has been issued by Build-
ing Inspector O'Sullivan, Louisville,
Ky., to the Fourth Avenue Amuse-
ment Company of the J. C. Lewis
Block. Twenty-five thousand dollars
will be expended in converting it into
a motion picture theatre with a seat-
ing capacity of more than a thousand.
WILL SPEND $50,000 ON
MILWAUKEE HOUSE
The Badger Amusement Company
is preparing plans for a $50,000
motion picture house to be operated
at Twelfth and Chambers streets,
Milwaukee.
40
THE MOTION PICTURE NEWS
Imagination in Theatre Management
By S. Barret McCormick
The Visualizing Power That Enables a Manager to See Possibilities When Other Exhibitors Are Blind
to Facts Right Under Their Noses — One Usher Who Demonstrated Managerial Tim-
ber by Original Methods, Now Has Charge of a Picture House
"T ^lAGINATION is essential for
-I- an exhibitor's success, and often
it is his rarest attribute," remarked
a man recently whose duties bring
him into daily contact with film men.
Almost a fanatic in his interest for
the silent art, he earnestly seeks ways
and means to aid the industry.
"They remind me of a story a friend
of mine in the advertising business
tells of the lack of imagination in
some men working for him. His busi-
ness required the hiring of fifty or
more men to distribute circulars. For
this they were paid one dollar a day.
"It was the most they could earn
at this work. Every morning this
group gathered around one who read
aloud the want ads in the morning
paper, the lost colmuns, the heirs
wanted, and other places where it
was likely their 'ship' would seek
port. By accident, no doubt, he
slipped into the 'Help Wanted' col-
umn and began to read, 'Wanted,
Dishwasher, $40 a month, room and
board.'
<'/^NE of the men turned to his
fellows, 'There's a good job for
some guy,' he remarked, and the oth-
ers nodded as they gathered up their
bags and started in pursuit of their
doUar-a-day livelihood."
The advertising man said, "Do you
see my argument? No imagination.
Although there was a job waiting for
any one of these men at double his
present earnings, yet none had im-
agination to see himself getting it."
The story illustrates the attitude of
the majority of exhibitors and film
men. Tliey lack imagination to grasp
the fundamental possibilities of their
business.
<«/^NLY recently I suggested a
little stunt to a manager," con-
tinued the man. "It meant a small
outlay for advertising; not enough
for any profit to the paper, but it
meant an immediate return and ac-
cumulative value to the theatre.
"The exhibitor nodded, 'Yes, it was
a good idea.' But he could not see
how It would work in his theatre.
Anyway, he had to go downstairs
then and relieve the door man, and
dkln't have time to bother about ad-
vertising.
".Then he thumbed a trade journal
and turned to the announcement of a
new film with splendid adve-tising
•possibilities.
" 'There,' he said, 'some fellow will
make a good thing with that picture'!'
But never once did it occur to him
to capitalize that dormant imagina-
tion struggling for expression."
THAT these unrealized possibilities
m the motion picture field are not
confined to the exhibitor alone but
extend to the producer and exchange
man as well, is advanced in an argu-
ment by S, L. Baxter, owner of the
Isis, in Denver, Col., conceded to be
the finest house in the West.
"I played an animal feature the
other day. Splendid, thrilling, dra-
matic— on the film. But did you see
the paper and the stills? One scene
showed a group of European soldiers
seated at a table, and others quite as
thrilling. Yet the picture itself was
replete with ideal scenes for posters,
any one of which would have added
ten per cent to the day's receipts.
"It's neglect and lack of interest by
the men paid to direct the advertis-
ing of the manufacturers. Don't you
suppose that fellow supposed to se-
lect those scenes had more interest
in getting to a bail game?"
Imagination centers, not alone
upon advertising, but upon every
phase of house management, as dem-
onstrated recently in an insignificant
incident.
AN old lady had lost her purse in
a theatre, as is customary for old
ladies to do. Her appeal for a search
was answered by one of the ushers.
Special to The Motion Picture News
Los Angeles, July 37.
"npHE Patchwork Girl of Oz,"
-I- from the famous fairy story by
J. Frank Baum, of Los Angeles,
author of "The Wizard of Oz," "Tick
Tock Man of Oz," and twenty-five
other stories, the first production of
the Oz Film Company, was recently
completed at the company's studio
and laboratory, on Santa Monica
boulevard, Los Angeles, and the first
exhibition will be given at Clune's
Auditorium, for members of the com-
pany only, following the regular per-
formance at the theatre in the near
future.
A number of vaudeville and "legiti-
mate" stage celebrities, including
Violett MacMillen, Fred Woodward,
Faymond Russell, Frank Moore, Ben
who promptly put into motion the
machinery of seeking lost articles.
Row by row stood up as the usher
Hashed his light along the floor, and
finally gave up in vain.
"Guess we will have to wait till
night, when the janitors come," he
said.
"Oh! that's too bad!" replied the
old lady, "and it's so hot to walk
home."
"Walk home?" quickly answered
the usher as he assisted the old lady
through the dimly lighted house.
"Nothing like that. Here's carfare,
and I'll call you up if we find the
purse." She thanked him graciously
and departed.
The purse was found and returned
the next day. The inherent distrust
of the old lady departed, and confi-
dence, inspired by the usher's cour-
tesy and regard, won her good will.
Now she seldom misses a day at this
theatre, and seldom comes alone.
IT was nothing but imagination that
prompted this usher to aid the
patron. The same thing occurs many
times a day in every house, but few
ushers, and managers for that mat-
ter, have imagination to see the pos-
sibilities of winning their patron's
confidence and good will.
Incidentally, it might be remarked
in passing that this usher is now di-
recting this theatre's advertising and
assisting in its management.
Deely, and Couderc, the French acro-
bat, were given prominent parts in
the company of more than three hun-
dred, directed by J. Farrell Macdon-
ald. Louis F. Gottschalk, director of
*the original "Merry Widow Com-
pany," and composer of the music for
"The Wizard of Oz," "Tick Tock
Man," and other musical comedies,
has written a full orchestra score to
accompany the five-reel picture. The
music will be published and sold
through the theatres showing the
company's productions.
As soon as the picture is shown to
the company it will be taken to New
York City for exhibition to the film
men. The release arrangements of
the company have not been com-
pleted.
J. C. Jessen.
Oz Company Finishes First Release
Music Specially Written for the Picture Soon to be Seen in New York,
will be Sold in Theatres Showing Production
THE MOTION PICTURE NEWS 41
I IH0W j^xbibitors Bdvertise
SMOKING PRIVILEGE DRAWS CROWDS
HATS AND ADVERTISING
HATS and the motion picture busi-
ness have but little in common,
and no one would expect an exhibitor
to get any free advertising out of
hats, especially if they were men's
hats. But Otto Meister, manager of
the Vaudette Theatre in Milwaukee,
put one over on the papers that got
him lots of space and put the name of
his theatre and his own name before
the public.
Mr. Meister one very hot afternoon
last week got word to the various pa-
pers that he had a good story for
them, and if they would send a re-
porter around he might be persuaded
to give it out. When the reporters
arrived they were met on the outside
of the theatre by Mr. Meister, who
was bareheaded. He then unfolded
to them a wondrous story of a no-
hat club, and submitted to them a
list of names of those who were char-
ter members. He also told them how
the members of this club were 10
march from his theatre to the lake
front on a certain day and throw
their hats into Lake Michigan.
The story was gleefully pounced
upon and given to the public, embel-
lished with Mr. "Nleister's picture. The
parade has not taken place yet, and
though Mr. ]\Ieister bravely appears
in public without his headgear, his
fellow exhibitors accuse him of put-
ting over a slick bit of press work.
Mr. Meister, however, denies the ac-
cusation, and points to his list of club
member-s as evidence of good faitli.
WISE THOUGHTFULNESS
THE Wonderland Theatre in Kan-
sas City , believes in comfort for
its patrons. That, perhaps, explains
the announcement the operator there
throws upon the screen at the begin-
ning of every performance:
ICE WATER
At the Fountain on the Right
The Wonderland is located near
the business center of Kansas City,
and many of its patrons are shoppers
and workers. They often are tired
and thirsty — hence the sign and the
fountain. While it, in itself, may not
affect the patrons, the idea at least is
calculated to show them that the man-
agement is interested not only in the
nickels and dimes paid in at the box-
office, but that it is interested as well
in the comfort and welfare of the pa-
trons.
The theatre has just been remod-
eled.
THE Palace, in Washington, D. C,
one of the Brylawski chain of the-
atres, is offering an innovation by the
sign, "You may smoke while seeing
the pictures." The supposition was
that this privilege would turn this
theatre into a "man's theatre," but
such has by no means proved the case,
as is shown by a glance at the spec-
tators that daily attend the Palace.
Nor has this lowered the social
standard of the theatre, which ranks
among the first in this respect. What
"smoking while seeing the pictures"
has done for the Palace has been to
almost double its box-office receipts.
Speaking to the manager on the
change, this information was gath-
ered:
"The permission to smoke at the
Palace has catered to the men who
wish a little recreation while smoking
after luncheon, and also before re-
turning home after leaving their
place of business. The fact that this
house is in the busy downtown dis-
trict gives the business men just the
relaxation they want.
"j\Iany men must have a smoke
after luncheon, and they wish a rest
a'; the same time. They do not wish
to walk the streets, remain in a res-
taurant, nor yet hold up the walls of
large buildings. Again, some men
like a relaxation after leaving their
desks, and the motion pictures have
proved to be 'just the thing,' but
among this class are many who would
be just a little happier if they could
smoke at the same time. The Palace
is supplying this desire also. I ven-
ture to say it is keeping many a man
out of the barroom.
"Nor is the smoke offensive," went
on the manager, "for the electric fans
soon circulate and remove it. The
fire marshal has not found any rea-
son to add any restrictions to those
v.'hich govern all picture houses, and
during our short experience with
smoking in the Palace, we have
found no causes for fire scares."
As an inducement to the men pa-
trons, the lobby contains a neat auto-
matic cigar salesman, where many
brands may be had for the dropping
ing of a nickel or dime. A light is
also provided.
It was noted, while observing the
spectators, that having the privilege
to smoke was not conducive to keep-
ing a man constantly puffing at his
cigar. He seemed more to have the
desire to finish a cigar already begun,
and not to be compelled to throw it
away on entering the theatre and to
begin a cigar which frequently went
out in his hand during his interest in
the pictures.
A FAN FOR THE FANS
HE Savoy Theatre, the only first-
run house in the business sec-
tion with an admission price of five
cents, which is located across from
the Prince Theatre, on the corner of
Main and Forsyth streets, Jackson-
ville, Fla., has taken advantage of the
warm weather and is giving a fan
with every ticket sold.
This fan is for "fans," and it is
practically certain that a large num-
ber, whether devotees of the Mutual
program, which the Savoy runs, the
General Film program or the Uni-
versal program, will keep the favor
on account of the twenty-eight clear
pictures of favorite stars which are
arranged in an attractive and not
gaudy layout on the face of the fan.
On the back is a simple, and there-
fore attractive, advertisement of the
theatre and its program.
The back of the fan reads:
MUTUAL MOVIES MAKE TIME
FLY
at
SAVOY THEATRE
5 cents.
It doesn't cost much and, while the
theatre is well ventilated, it is appre-
ciated by the patrons and helps to
bring them back.
GETS LOCAL SOCIETIES INTER-
ESTED
Manager A. D. Treloar, of the Hip-
podrome, Moss Point, Miss., has built
up considerable patronage by the co-
operation of the various societies of
the town. He has willingly devoted
his receipts to various organizations,
recent performances having been
under the auspices of the Methodist
Ladies Aid Society and the Civic
League. He is getting free first page
matter in the local weekly with every
issue and is rapidly increasing his
patronage.
FOURTH EXCELSIOR FILM
UNDER WAY
The third picture of the Excelsior
Feature Film Company, Inc., is now
completed and work has been com-
menced on the fourth. The scenarios
from both the second and third pic-
tures are takeii from well-known
books. The second will be relea.^ed
some time in August.
/
\
42
THE MOTION PICTURE NEWS
The E^xhibitors' rorum
THE MOTION PICTURE NEWS assumes no responsibility for any opinion or assertion made in the columns
below, nor does the publication of a letter mean that the statements it contains are endorsed by the NEWS. All
letters must be signed. No attention will be paid to anonsmious communications.
A Wise Manager
Kansas City, Mc, July 28, 1914.
Editor, The Motion Picture News,
New York City.
Dear Sir:
A little shopgirl recently taught me
something new in conducting a mo-
tion picture house. One day she said
to me at noon:
"I'm going to quit your show if
you don't run your pictures so I can
see them."
I asked for more particulars and
learned that certain time limits must
be placed on my noon shows if I
wished to attract and hold the busi-
ness of the uptown workers. The
little shopgirl was one of several hun-
dred who come to my house every
noon. The girl had an hour for
lunch, from 12 o'clock until 1 o'clock.
It took her fifteen minutes to eat, and
at 12:15 o'clock nearly every day of
the week she went into the theatre.
"Why do you always start your
long pictures (two and three-reel fea-
tures, she meant) so early?" she
asked.
"We get here right in the midst of
a picture, and as we have to be at the
store at 1 o'clock, we can't stay to
see the start of it. I've missed out
on a lot of pictures just for that rea-
son. I want to see them all or none."
I have adopted a new policy. I be-
gin my one-reel pictures at 12 o'clock
for the noon show. Then the re-
mainder of my program is so ar-
ranged that the two and three-reel
films are concluded a few minutes be-
fore 1 o'clock.
"Very truly yours,
A Down-Town Exhibitor.
"The Cat in the Bag""
Editor The Motion Picture News,
New York City.
Dear Sir: How many managers of
motion picture theatres see the films
which they are to present to their
patrons before they book them and
actually get them into their theatres
for a morning trial, or show?
How many managers depend on the
manufacturers or exchange men to
"get them up a good show" and let it
go at that?
How many managers are com-
pelled, at the last minute, to rush to
an exchange for a film to fill in for
some picture for which they do not
c?xre?
If the correct answers were to be
given to these questions by all man-
agers, it would be evidence enough
in itself that they were doing their
booking properly, and paying strict
attention to the needs of their pa-
trons.
Too often managers do not see the
films before they are run through for
the first time at an early show. Then,
if there is a film which is not exactly
up to standard, it is almost too late
for him to make a change. At that
hour a hurried trip to an exchange,
and the use of an old film during the
rest of the day, is made necessary if
one of the films is thrown out as un-
desirable.
The booking of motion picture
shows has become so much of a rou-
tine affair, and is so largely in the
liands of the exchange men and man-
ufacturers, instead of the managers,
that the results are beginning to
show in many houses.
Most managers do not have a very
well defined idea as to just what they
want and what they do not want in
the line of pictures. But, if they once
see a film, they can usuallj^ tell at
once whether it is desirable or not,
and fitted to their theatre.
There is no opportunity, of course,
for motion picture men to see films
first, before they buy them. They
have to rely on the word of some-
body else, on a written description,
before they buy.
This, of course, would not do at all
in the case of a merchant buying
goods to sell. He wouldn't buy from
a catalogue, from a written descrip-
tion of the goods in question. He
would have to see them, feel them,
tear them apart, take the sample to
pieces, in other words, before he
placed an order. Then he would
know exactly what he was buying,
and would know if the goods were not
up to the standard. He would know
just how much to charge for them to
make a profit, just how much he could
make, and just how much he could
expect to sell.
This buying business, however, is
done very much on the "sight-unseen"
principle in the motion picture busi-
ness.
About all a manager knows is that
lie wants a certain number of come-
dies, Westerns, dramas, features or
educational films, and the total num-
ber of reels desired to make up his
show. When he has told the ex-
change man that much, he is through.
The rest is up to the exchange man,
and until the goods are delivered and
the delivery to the public through the
retailer has commenced, the retailer
often doesn't know just exactly what
is in his basket. That accounts for
the poor taste, and worse shows,
which many managers are responsi-
ble for. Progressive.
A Communication
Editor, The Motion Picture News,
New York City.
Dear Sir: — A recent advertisement
of another film producing company,
in which the announcement was made
that the old Mary Pickford films
made two or three years ago, are to
be re-issued, was stated so as to
imply that Mary Pickford was now
in the service of that company', and
suggested by the subtle use of the
word "henceforth" that her future
productions were to appear only on
the program in question.
Your readers require no verifica-
tion of the fact that ^lary Pickford
is at present under contract with the
Famous Players Film Company, in
whose productions she appears ex-
clusively.
For the sake of exhibitors who are
not fully acquainted with the situa-
tion, we desire to explain that any
other company releasing Pickford
films are merely re-issuing old pro-
ductions in which this star appeared,
and any other inference from the cur-
rent announcements of other com-
panies is unjust both to }iliss Pick-
ford and the Famous Plaj^ers Film
Company.
* "Very truly yours.
Famous Players Film Company.
NATIONAL GUARD IN FILMS
Special to The Motion Picture Xews
Louisville, Ky., July 30.
Motion pictures of army maneuvers
and camp life, made during the recent
encampment of the Kentucky National
Guard at Fort Spring were shown at
a private exhibition for the officers
and members of the First Regiment
on July 31 at the Majestic Theatre.
The pictures are now being shown
at the Star Theatre, and are booked
elsewhere as well.
THE MOTION PICTURE NEWS
43
The
Motion Picture News
MOVING PICTTIEE NEWS EXHIBITOKS' TIMES
Published Every Week by
EXHIBITORS' TIMES, Inc.
220 West 42nd Street, New York City
Telephone Bryant 7650
Ckleago Office 604 Schiller Building
WM. A. JOHNSTON President
HENRY P. SEWALl Vice-President
E, KENDALL GILLETT Secretary
WENTWOETH TTJCKEE Treasurer
WM. A. JOHNSTON Editor
LESLEY MASON Managring Editor
WILLIAM EESSMAN ANDEEWS News Editor
E. M, VANDIVEET Advertising Manager
E. J. HUDSON Circulation Manager
E. KENDALL GILLETT Business Manager
C. J. VEEHALEN: Chicago Manager
This publication is owned and published by Exhibitors' Times, in-
corporated under the laws of the State of New York. The offices and
principal place of business are at 220 West 42nd Street, New York City.
The address of the officers is the office of the publication.
Entered as Second-Class matter at the New York Post-OflSce.
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ADVEETISING EATES on application.
Copy for next issue must reach us by Wednesday 11 a. m.
For Releases see Pages, 74, 76, 78, 80
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Cuts and copy are received subject to the ap-
proval of the publishers and advertisements are
^faA^l^^cQuw^ w Inserted absolutely without condition expressed
'^^'^£12^03>^ or implied as to what appears in the text portion
of the paper.
Vol. X August 8, 1 9 14 No. 5
Censoring the Censors
THE Pennsylvania State Censors of motion pic-
tures have placed themselves in an ugly posi-
tion by their attitude toward the motion picture
production of "Jo^" Barleycorn."
To say the least, it was a piece of political short-
sightedness on their part to challenge a picture, the
truth and the lesson of which is so powerfully plain
that the liquor interests have offered tempting sums
of money for its suppression until after the elections
in states where temperance is an issue.
^ ^
'T'HE hostility of the liquor interests to "John Barley-
corn" is a better warrant that the Mm is free
from any offensive or objectionable features than all
the certificates that all the boards of censors in the
country could give.
* * *
npHE odds are all against Mr. Breitinger in this
fight. The public has had ample opportunity to
judge for itself the inherent moral tone of "John
Barleycorn" while the original of the photoplay was
running in the "Saturday Evening Post."
The advocates of temperance and prohibition are, we
venture to say, quite as sensible to the obnoxious fea-
tures of a story or a photoplay as an official censor,
and quite as ready to demand their elimination. Nei-
ther from the public nor from the temperance propa-
gandists has any complaint arisen.
IVTR. BREITINGER has, at least, the distinction
of being the first official guardian of public
morality to discern a peril to those he is paid to protect
in the Jack London photoplay.
But he is also going to find himself, before long,
in the unenviable position of having his own censorial
acts censored by that ultimate censor, The Public, his
master, from whose decisions there is no appeal.
* * *
TTAD he adopted such a policy toward a "white
slave" film, Mr. Breitinger would have found
his public with him.
But, unfortunately, the millions whom Mr. Brei-
tinger is supposed to represent have very stern and
bitterly learned views on the liquor question, and the
wise man does not trifle with these convictions.
* * *
A LCOHOL is not a half-myth, like white slavery.
It is an incontrovertible fact.
And Mr. Breitinger would do well to let the people
have their way in this matter instead of trying to
protect where they do not want his protection, such
as it may be.
* * *
npHAT the fihu. companies as well as the trade in
general really appreciate the fight of The Motion
Picture News in their behalf and against censorship,
is shown by the following letter which we received
from the representative of Bosworth, Inc., who is
handling the "John Barleycorn" film fight in Phila-
delphia in connection with their local distributors :
FAMOUS PLAYERS EXCHANGE
No. 1331 Vine Street, Philadelphia, Pa.
July 27, 1914.
Motion Picture News,
220 West 42d Street,
New York City, N. Y.
Gentlemen :— I desire to thank you on behalf of Bosworth,
Inc., manufacturers of the Barleycorn film, for the excellent
manner in which you handled the story of our fight with the
Pennsylvania State Censor.
I note, too, your sturdy stand for the principle that censors
should not be engaged in any other line of work. This is cer-
tainly the right view to take of the subject. Mr. Breitinger is
not only engaged in serving the liquor interests, but is main-
taining a law business as well, and between these elements and
the fact that he likes to get in to the office between ten and
eleven in the morning and leave at three, the motion picture
interests are up against it to get their films reviewed.
Added to that, it is not known that he has ever — as he is re-
quired to do by law — issued a certificate in writing, and hence
he is in the position at any time to recall a film that his office
says has been passed, as occurred in the case of the ■'Hearts
of Oak."
These conditions are not fair to the industry which we rep-
resent, and the co-operation of such a worthy periodical as
yours is certainly appreciated in this battle for right.
Yours truly,
C. H. Pierce.
* * *
TP HE sooner Mr. Breitinger begins to see himself
as the spectators of his actions, in this case par-
ticularly, see him, the sooner he will become an
efficient public servant.
44
THE MICTION PICTURE NEWS
ACCIDENTS BESET PARAGON
COMPANY
Stccial to The iloiiox Picture News
Milwaukee, Wis., July 39.
Members of the Paragon Film
Compan}-. who have been making
some productions in and around Wau-
sau the past few weeks, have had a
run of hard luck, which was brought
to a fatal climax last Monday aftc-
noon, when Edward Rosenthal, of
Topeka, Kan., the secretarj- and treas-
urer of the company, was killed in
Texas, a small town near Wausau.
A rock thrown b3^ a blast crushed
his skull and instantly killed him.
"Mr. Rosenthal was sixty-two years
old and his death brought the work
to a sudden halt. While the same
companj^ was taking pictures of
aquatic sports at Rothschild, the rail-
ing of the bridge from which thej'
were working broke and several ot
the company were thrown into the
water and rescued with difficulty.
The Men Behind Paramount Pictures
William W. Hodkinson, James Steele, Raymond Pawley, William L. Sherry
and Hiram Abrams Furnish the Motive Power
"LITTLEST REBEL" PLAYS TO
BIG BUSINESS
Frank Tichenor, general manager
of the Photoplay Productions Com-
pany, who has just .recently returned
from Chicago, reports excellent ex-
hibitor business in that city. "The
Littlest Rebel" opened at the Stude-
baker Theatre on ^Monday evening
and is running packed houses at fifty
cents to $1.00 admission prices.
Advance sales amounted to over
$3,000. The Photoplay Productions
Releasing Company, formerly the G.
and G. Feature Film Company, which
has Illinois rights in "The Littlest
Rebel" has booked $7,000 worth of
business in the state.
Fifty bookings were made in Chi-
cago alone. Rush reorders of her-
alds have been sent to New York,
after the supply of 170,000 had been
exhausted.
PLAN OUTING FOR "REEL"
FELLOWS
Special to The Motiox Picture News
Philadelphia, July 30.
The "Reel" Fellows of Philadelphia
will soon be organized on a perma-
nent basis. ^^leanwhile a movement
is on foot to take the film men to
Atlantic City on August 16.
If the plan goes through it will be
one of the best ideas yet advanced
for promotion of that good fellowship
which the "Reel" Fellows want to
make their goal.
"SPARTACUS" WILL OPEN OHIO
HOUSE
The Jvanhoe Theatre, now nearing
completion at Sandusky. Ohio, and
expected to be ready about Septem-
ber 1.5, is said to be one of the finest
exclusive picture theatres in America.
Manager Blatz will open with George
Kleine's eight-part spectacle, "Sparta-
cus."
THE men responsible for the suc-
cess of the Paramount Pictures
Corporation bring to the enterprise
managed by them wide experience in
the business world and records of
achievement made in other branches
of the film industry before entering
their present field.
William W. Hodkinson, president
and general manager of the company,
who began his motion picture experi-
ence some years ago, was for a time
Plaj'ers Exchange for the purpose of
handling the releases of the Famous
Players Film Company's productions.
His concern now controls the state
rights to the pictures of the Para-
mount Corporation for New Jersey,
Eastern Pennsylvania, Delaware,
IMarj-land, the District of Columbia
and Virginia.
The vice-president of the Para-
mount Pictures Corporation, James
Steele, entered the film industry in
JAMES STEELE
W. W. HODKINSON RAYMOND PAWLEY
The Officers of Paramount Pictures Corporation
associated with the General Film
Company. Later severing his con-
nection with the concern, he entered
business for himself and furnished
San Francisco exhibitors with pro-
grams. He was successful from the
start and soon after established
branches in several cities of the Pa-
cific coast. To-day he maintains
three exchanges at Los Angeles, San
Francisco and Seattle, which supplj-
numerous theatres in eleven western
states and the western part of Can-
ada.
The secretary and treasurer of the
Paramount Company, Raj'mond Paw-
ley, who is interested in one of the
oldest and largest real estate busi-
nesses of Asbury Park, N. J., and has
been identified with large financial
operations conducted in that city, saw
the possibilities of the film industry
some time ago and decided to try out
certain ideas he felt the conditions of
the motion picture business war-
ranted. He built the Lj'ric Theatre
in Asbury Park, one of the first
houses in the state to present exclu-
sive programs at advanced prices.
IT proved successful, and Mr. Paw-
ley decided to enter the exchange
field, as offering opportimities for car-
rying out further ideas suggesi-ed by
his experience with the Lyric.
He organized with his brother. W.
E. Smith, of Newark, the Famous
1905. He was connected with the
Pittsburgh Calcium Light and Film
Company until 1910, when the Gen-
eral Film Company took over the
branch of that concern in Cincinnati,
continuing Mr. Steele with the com-
pany.
MR. STEELE remained with the
General Film until 1914, when
he resigned to organize the Famous
Pla3-ers Film Service, Inc., with offices
in Pittsburgh and Chicago, which
operates in the states of ^Michigan,
Illinois, Indiana, Ohio, Kentuck^^
A^ est Virginia and Pennsylvania.
Two other men whose well-directed
efforts have helped to maintain the
prestige of the Paramount Pictures
Corporation are William L. Sherry,
S director of the company, who is also
the president and treasurer of the
William L. Sherrj' Feature Film Com-
pany. Inc., and Hiram Abrams, presi-
dent of the Famous Players Film
Company of New England.
After a thorough study of the film
business, Mr. Sherry organized, a
year and a half ago the company
which bears his name and is now rec-
ognized as one of the leading ex-
changes in the country.
Mr. Abrams entered the m.otion
picture business six years ago, . and
soon gained control of a string of
theatres in a number of representa-
tive New England cities.
THE MOTION PICTURE NEWS
45
MARY PICKFORD'S POPULARITY
Xew Orleans, July 28.
POPULARITY of an individual star is shown by the adver-
tising being done by the Pearce theatres, all of which are
throwing on the screen the legend, "Little Mary Pickford will
appear at the Tudor Theatre each Sunday."
iMiss Pickford has thousands of admirers in Xew Orleans.
"THE BOUNDARY RIDER"
(Eclectic — Five Reels)
EEVIEWED BY PETEE MILNE
STORIES in which members of the revenue service and
smugglers hgure never fail to interest the public to a high
degree. And so it is almost certain that "The Boundary
Rider" will meet with approval, as it deals largely with the at-
tempts and final success of the revenue officers of the north
woods to capture a band of opium smugglers.
While the action of the picture is rapid and absorbing from
start to finish, there are a few scenes that are slightly too long
and could easily be cut without doing the whole production any
harm. But as it stands, there are no superfluous scenes, the
story is perfectl}- clear, and it surely stands with the best of
the five-reel features.
The picture was made by Wharton, Inc., of Ithaca, N. Y.,
and is released by the Eclectic Film Company. An accom-
plished cast appears, consisting of Thurlow Bergen, as the
clerk of the opium dealer and later a revenue officer ; Elsie Es-
mond as Elsie Moore of the secret service ; William X. Baily
as a smuggler ; Harry Carr as his servant, and F. W. Stewart
as James Maxwell, the leader of the smugglers.
Elsie Esmond assumes such a clever disguise in part of the
picture that when at last she reveals herself it is doubtful if
most people will not be greatly surprised. She poses as a
Chinaman to spy on the smugglers. X'o one would suspect
THE EEVENTJE OFFICER FINDS BIG BILL
that she was a woman and not the bland little Chinaman that
she represents.
A novel effect in photography has been introduced. On the
border line the smugglers send the opium to the next station
by secreting it in logs and floating it down stream. The log
may be s^^en going over a high waterfall, and then back of the
waterfall .ire the smugglers who throw a rope out and bring
in the logi The men are photographed through the water.
There are a number of these scenes deserving of great praise,
and they will certainly be appreciated by everyone.
Realistic scenes in the opium dens add greatly to the picture.
A hot fight occurs between two of the smugglers, and the spy-
ing of the secret service men will serve to keep the interest
alwaj's at the highest point. The clerk of the opium dealer in
the city is accused of killing his master, when in reality it was
an enraged smuggler. The clerk escapes for the Xorth, and
joins the revenue service where with the aid of the girl he
brings about the capture of the real offenders.
"THE PERILS CF PAULINE"
(Eclectic — Tenth Episode)
REVIEWED BY J. BXTREOTJGHS NOELL
P.-VULIX'E continues on her perilous waj-. This time the
undaunted 3"0ung lady gets more than she bargained for
and it is necessarj- for iHarrj- to come to her rescue. Pauline
thinks that she is undertaking an adventure planned for her
by her sweetheart, so she steps gaily forth to prove again
her right to be called an intrepid young woman. But it turns
PAULINE ESCAPES FEOM THE LIGHTHOUSE
out that Owen's wicked brain has done the scheming, and
it is not sham, but real, danger that she has run into.
Since she does not know this she innocently allows herself
to be carried off by a band of smugglers. Their inhuman
brutalit}- makes her realize what a hornet's nest she has got-
ten into, and a hastj^ telephone call under difficulties puts
iHarry on the track. The smugglers carrv" her, far off across
the waters and place her in solitar}.- confinement in a light-
house tower.
By means of a dropped handkerchief Harr\- perceives at
once where his beloved is, and makes for the spot with all
speed. But he cannot come nearer than several hundred
yards, because the lighthouse stands out in the water. But
what is water to such an ingenious and understanding couple
as Pauline and iHarry! A rope is passed through to Pauline's
cell-window. A cable follows and then a life-saving car.
Pauline gets into this and is pulled to land and safetj% with
the smugglers making after her with might and main.
There is one fault to be found -with this picture in spite of
its undeniable powers of entertainment. The spectator is
not always sure that these adventures happen naturallj".
NEW IMPORTING COMPANY ON THE COAST
Special to The iloiiox Picture Xews
Los Angeles, July 37.
ARTICLES of incorporation are about to be filed for the
Am.erican-Europe Film Company, which will control the
American rights for a number of foreign manufacturers'
pictures.
Richard E. Xathansohn and G. J. Smeby, of Los Angeles,
have just returned from spending a j'ear in France. Ger-
many, Denmark, Sweden and Xorway, and brought with
them contracts from manufacturers in those countries, for
handling the products in both the United States and Canada,
under the trademark of "'Ameropa." For the present an of-
fice here will handle all the business of the company, but
later branches will be opened in principal cities.
The officers are: Richard E. Xathansohn, president; Roy
iNIanker, vice-president; G. J. Smeb}-, secretary and treas-
urer. The other directors are Dr. C. B. Adams and C. E.
Rose. Offices have been opened in the Garland Building.
46
THE MOTION PICTURE NEWS
Film Drama Fills Dates Like" Road Company
Frank Rogers, on Fifty-Two Week Tour of the South, Carries Complete
Equipment, with Orchestra and Atsco Accessories
DAYTON FILMED FROM AERO-
PLANE
Special to The Motion Picture News.
Toledo, O., July 30.
Nasser & Brown, of the Starline
^lotion Picture Company, of this city,
b.ave secured endorsement of ilayor
Keller and the Commerce Club for
m.otion pictures to be taken in To-
ledo for exhibition throughout the
country. The first of the series is
to be taken soon from Harry At-
wGod's hydroplane at Toledo Beach.
Atwood will be paid a large sum of
money to carry the camera man over
the city.
The pictures are to show the city
in general, including the new post-
office, the new jNIuseum of Art, one
of the largest and most beautiful in
the United States; the many beautiful
parks, streets, fire and police depart-
ments in action; industries and trans-
portation facilities. The people of
Toledo have taken a great interest in
the project and the Toledo news-
papers have been carrying the stories
in large articles.
KLEINE NOT IN SCENARIO
MARKET
The announcemeiit that George
Kleine had begun the manufacture of
pictures in America in addition to im-
porting films from the European
market, has resulted in hundreds of
scenarios being submitted to Mr.
Kleine's Chicago offices.
For the benefit of free lance photo-
playwrights it may be said that Mr.
Kleine, for the present at Jeast, will
manufacture in this country film sub-
jects adapted from well-known legiti-
mate productions only. The first of
these will be "Officer 666" and "Stop
Thief."
COLLINS NOW DIRECTOR WITH
EDISON
John Hancock Collins, for four
years- with the Edison Company, has
recently been promoted to the posi-
tion of director.
Under his former title of stage man-
ager, Mr. Collins was responsible for
the grandeur of the settings in the
Edison films and conceived the idea
for. the magnificent booth with the
fountain at the recent exposition held
at Grand Central Palace.
NEW AMERICAN SERIES
Harry Pollard is now producing
"A Suspended Ceremony," the second
of the Beauty series of which "A
Midsummer's Love Tangle" was the
opening feature. Margarita Fischer
plays the lead and Kathie Fischer is
playing child parts with a commend-
;.ble fervor that augurs well for the
productions. Fred Gamble takes the
part of the erratic judge.
The series will contain five produc-
tions— each subject complete in itself.
FRANIv ROGERS, of Knoxville,
Tenn., has bought the rights of
"Cabiria" for fourteen southern states
and has booked it for production . in
all the principal cities of the South,
for a period of fifty-two weeks. Mr.
Rogers is traveling with two special
cars, one Pullman sleeper and one
baggage car. He carries an orchestra
of sixteen men, wjro double in brass
for the big parade, and two camels.
In each town visited the orchestra
gives a concert in an important the-
atre before performances and the
camels stand guard at the door.
Besides this Mr. Rogers takes an ad-
vertising man, a bill poster, and an
advance man, together with Cecil
Wood, the projection expert of the
staff of Atsco, Inc., which has been
loaned to Mr. Rogers as chief opera-
tor during his trip, and Joe Gilligan,
a salesman of: Atsco, Inc., who repre-
sents the corporation throughout the
southern states.
Atsco has furnished the most com-
plete motion picture equipment for
Mr. Rogers's journey ever gathered
together in New York City; in fact,
so well provided is the expedition
that it would be possible to give a
complete performance in the middle
of a ten-acre lot if there was not an
electric light plant within a thousand
miles.
THE work is rapidly nearing com-
pletion on the new up-to-date
studio and factory of the Imperial
]\iotion Picture Company, of New
York, Inc., the originators of ''Ani-
mated Songs."
J. W. Mahan, general manager,
declares that he spent one of the
hardest years of his life on the task
of synchronizing the human voice
with motion pictures — the timing of
the voice with action in the picture
so that they shall be simultaneous.
In every solution or attempted solu-
tion of the problem heretofore pre-
sented to the public, the voice has
been mechanically reproduced, as by
the phonograph.
Mr. Mahan took up the problem
on an entirely new basis — that of
synchronizing the actual human voice
and not its mechanical reproduction
with the motion picture, and the re-
sult is the "Animated Song."
One of its advantages lies in the
fact that it forms an enjoyable inter-
lude between the regular pictures.
The songs do not require complicated
THE equipment consists of two
especially made Simplex projec-
tors with aluminum bases and tables,
one Radium Gold Fibre Screen, a
complete outfit of Ft. Wayne electric
mechanism, motor-generator, com-
pensarc, etc., Atsco nitrogen lamps,
Temco ticket vending machines, the
Amusement Sales Company ticket
choppers, the Theatre Specialty jNIan-
ufacturing Company's brass frames,
Mortimer film cleansers, Gundlach-
Manhattan lenses, Drumona, Cush-
man electric lighting plant, asbestos
booths and the photo display line of
the Kraus Manufacturing Company,
14 East Seventeenth street, New York.
In fact, every kind of an appliance
that is used in a motion picture show
was represented.
An invitation has been sent out by
Atsco and Mr. Rogers to exhibitors
in every part of the South to visit his
company and see a demonstration of
all this equipment. Atsco's expert,
Mr. Wood, and its salesman. Mr
Gilligan, will be present to handle the
business and take orders.
This venture marks and displays an
enterprise on the part of Atsco quite
in keeping with the remarkable things
that have been done by that company,
since the little company in St. Louis
was merged into the larger organiza-
tion in New York.
or costly mechanism, and this wins
them added favor from the exhibitors.
The Imperial Motion Picture Com-
pany are now sending them all over
this country and Canada as well as
the British Isles, and having made
that record in such a short time,
minus the advantages of their own
studio and factory equipment, much
may be expected of them when their
own plant is in operation.
Besides the manufacturing of "Ani-
nlated Songs," the Imperial iNIotion
Picture Company is contemplating
the making of one-reel comedies.
NEW HOUSE IN LOUISIANA
Special to The Motion Picture News
Winnsboro, La., July 27.
Local capitalists are having plans
prepared for the erection of a motion
picture theatre in this city.
This has been made possible by the
commencement of the Carl Shipp
electric light plant which is expected
to be m operation within a few
months.
Imperial Studio and Factory Near Completion
Company Plans to Produce Two-Reel Comedies in Addition to Manufac-
turing Its Animated Songs — Extending Its Export Business
THE lAIOTIOX PICTURE NEWS
47
-A ROMANCE OF THE SAWDUST RING"
(Domino — Two Reels)
BEVIEWED BY J. BURROTTGHS NOELL
IT was always a deep mystery to us what went on back of
the big tent of the circus until certain literary folk and
scenario writers found interesting material there. After all,
the life of the canvas and sawdust world has its own pretty
romances, its own heartaches, its own intrigues and base
treacheries just as life has everywhere. All is not highly col-
ored and brilliant as it seems, nor is it all base and sordid and
degraded.
J. H. Ince and W. H. Clifford have given a pretty story in
this picture of the love of an animal trainer for a pretty, dainty
little equestrienne. Jack Dorn is the trainer's name and Polly
DORX IS WELCOMED BACK TO THE CIRCUS
Wells, reminiscent of "Polly of the Circus," is the sweetheart.
A wicked ringmaster is jealous, and he steals the monej^ from
the circus owner's safe and lays the crime on the shoulders of
the young trainer. He is arrested, but escapes from the de-
tective.
The ringmaster has been discharged for drunkenness, and in
revenge hires an accomplice to set the wild animals loose while
the show is going on. The spectators and performers flee in
wild disorder. A lion pursues Polly to the barn where Dorn
is hiding, and when she is about exhausted with fighting the
beast off, he hears her cries and rescues her through his power
over beast nature. The death of the ringmaster with the
money upon him establishes Dorn's innocence and he is taken
back to the circus.
Just a plain tale of the circus is interesting enough ; it
touches a weak spot in almost every breast, carrying us back
to the days when we could not get to sleep waiting for the
circus to come to town. But this might not be enough for
blase audiences, so unusual thrills are given them when the
tigers and lions and leopards escape from their cages and dash
for the panic-stricken spectators. Even more than this, we are
shown the poor Hindoo, who was hired by the ringmaster to
open the cages, receiving the fruits of his own misdoings in a
death grapple with a leopard.
"THE AVENGER"
(Greene's Features — Five Reels)
REVIEWED BY J. BTTRROTJGHS NOELL
DO you like a picture built around a good storj^ of love and
intrigue, concerning a bewitching adventuress, set in beau-
tiful surroundings of marble villa and Venetian gardens, over
which, for the purpose, the moon sheds a soft light, and these
scenes caught cy the camera with the utmost accuracy of de-
tail and mellowness of tones? And then, that there may be no
possibility of monotony during the unwinding of the five reels,
there is given just a dash of excitement in the capture of a
band of criminals, probably a Camorra society, by breaking
into their den.
"The Avenger" is just such a picture. Made in Italy, it has
the advantage of lovelj- Italian landscapes and country dwell-
ings, furnished in exquisite taste, for its setting. Played by
Italian actors, the complicated story is interpreted clearly and
sympathetically, and with that emotional expression which
these people, on account of their temperaments, are capable
of putting into their work. The language of facial expres-
sion and gesture is entirely intelligible and there arise no
difficulties in realizing the exact relation of one character to
another, and in following the developments of a story that
depends in some parts on conflicts of emotions and reversions
of feelings.
It is the story of a middle-aged artist, a widower, who be-
comes infatuated with his model, and marries her against
the wishes of his son and his brother. After the marriage,
she plots with an old lover for his ruin. This is accomplished
through laying the crime of the brother's murder on him, a
dastardh' deed which the lover, the leader of the criminal
gang, does not hesitate to commit. But an ex-criminal, whom
the son has befriended, steals into the den, learns all the
secrets, gets away after a desperate run for his life, and leads
the police into it, revealing the true facts just in time to save
the artist from execution.
"AT THE END OF A PERFECT DAY"
(American — Two Reels)
REVIEWED BY C. J. VERHALEN
THE cast interpreting this photoplay includes Winnifred
Greenwood and Ed Coxen in the leads. These players
are familiar to the motion picture world and their splendid
work has brought them many friends. They interpret their
respective parts in a pleasing manner. Throughout the entire
production they create an atmosphere that lends a certain hu-
man interest to the entire play.
Special comment is due the splendid outdoor scenes. The
interior settings are also commendable.
THE END OF THE DAY
Miss Greenwood, in the leading role, shows a versatility that
places her in the foremost rank of photoplayers. Ed Coxen
playing opposite her lends valuable support, and also stands
out because of his own merits.
There are plenty of good original situations. The story is
strong in its appeal. A love story of course twines its way
throughout the entire production. The daughter of a widow
in a small town refuses to marry Orin because of her great
love for her mother. Orin departs for the West, but his love
is still ardent, and he writes Dorothy that he will return if she
wishes. The letter is delivered by his rival during the absence
of Doroth}^ The mother asks him to read it. He does away
with the address of Orin. Orin not hearing from Dorothy,
marries.
Years after he returns to the town with his daughter, whom
he has named Dorothj- in honor of his old sweetheart. His
wife has been dead several years. A perfect day finds a big
picnic going on at the sea shore. Orin takes a small boat and
goes fishing. A storm arises, and he is caught in its furies.
Dorothy, his old time sweetheart, goes in search of him and
finds the overturned boat. Orin finds her mourning his loss
and the two are finalh- reconciled.
48
THE MOTION PICTURE NEWS
"THE MILLION-DOLLAR MYSTERY"
(Thanhouser — Sixth Episode)
REVIEWED BY PETER MILNE
EXCITEMENT and mysten,- are in no way lacking in this
instalment of "The Million-Dollar Mystery," termed "The
Coaching Party of the Countess." It is safe to say that no-
body suspects the location of the million dollars at present.
It is a problem that would prove difficult for a skilful de-
tective, and the thousands of people throughout the country
trj-ing to solve the question must find it no easy proposition.
In order to lure Florence away from her protectors and
to try and force her into telling the whereabouts of the
THE CONSPIRATORS ENJOY THE MINUET
money, the conspirators conceive a brilliant idea. But as it
turns out it is not too brilliant for the butler and the faithful
reporter to penetrate.
The Countess invites Florence to attend a coaching party,
and she, suspecting nothing, readily consents. The spectacle
of the coach, laden with men and women on pleasure bent,
and starting out from the beautiful home of the vanished
Hargreaves, is one of the striking scenes in the picture. The
butler and Jim, always suspecting the actions of the Countess,
follow in a car, and track them to a distant house where
a reception is under way for the party.
The spectator is shown by the following scene what quite
wonderful things may be done with the camera and by tint-
ing and shading the film. The coaching party is seated about
a platform, which is quite in the light, while the people are
in the dark. Numerous dancers perform for the benefit of
those in the picture and the audience. Fireworks are then
set off. Altogether this is a pretty and excellent scene.
The conspirators lure Florence to a secluded room in the
middle of the house and there they hold her prisoner. But
the butler and Jim have discovered a secret passage leading
to the room, and by means of this they make their entrance
and then all three escape, once more foiling the conspirators.
"THE BIRTH OF THE STAR-SPANGLED
BANNER"
(Edison — Two Reels)
REVIEWED BY J. BURROUGHS NOELL
THIS picture, coming as it does in this year of the hun-
dredth anniversary of the writing of the National An-
them, has unusual timeliness. At the moment all true Ameri-
sans should be looking back with pride to the events that led
to the birth of this fine song. The Edison company is per-
forming a patriotic service in producing this drama that de-
velops around the battle off Fort McHenry, when in the din
of that early morning Francis Scott Key watched for the
flag floatmg over the fort and was inspired with the senti-
ment of the hymn.
The picture is gotten out in connection with the National
Star-Spaiigled "Banner Centennial, which will be held in Balti-
more, Sepl ember 6 — 13, and it will no doubt prove an effective
means of publicity.
Of course, every incident of the drama is not historically
accurate, but that is not the aim. The historical atmosphere
is what is sought for, and by this means we are given an in-
sight into the life of those times. Costuming and settings
are splendidly in keeping with the demands of the piece, and
show that considerable care and study and attention have
been given to them.
Probabh- one of the most difficult things an actress or
actor has to do is to portray an historical character, because
ever3-body has his own idea of just what this character was,
and hence is apt to be altogether out of sympathy with the
particular delineation. It's almost like playing Hamlet. But
the actors who have re-enacted the trying events following
the capture of Washington have succeeded almost be^-ond ex-
pectations. We see President Madison in flesh and blood,
and we are not offended; Francis Scott Key stands before
our eyes, and he lives up to the pictures that we have seen
of him. The whole cast plays with due appreciation of the
obstacles in their way, and therefore tries all the harder to
achieve the task.
"HEART BEATS; OR, THE USELESS CRIME"
(Features Ideal — Three Reels)
REVIEWED BY PETER MILNE
UNCONVENTIONALITY marks the story of this pic-
ture. It dift'ers widely from most of the others released
recently, and will most surely be a success because of this fact,
and again because it contains more action than the usual
Features Ideal production. The popular favorite, M. Lom-
bardi, plays the leading character of the story, Richard, the
butler. He is ably assisted by Mile. Adrlana Costamagna as
Mazel Clarke, M. Nepoti as Arthur Linderdale, M. Mariani
as Dickson, and M. Roncoroni as Arthur Morris. The acting.
THE MIDNIGHT TRYST
characterized by emotional stress, and identified with pictures
of foreign make, is excellent.
The photography and scenic effects are of the best.
A well-produced fire scene appears in the latter part of the
picture in which Richard, the well-meaning butler, and the
crook perish. It is not a long scene, but is well done and
creates a good effect coming at the time it does. A few stir-
ring tussles between the butler and crook occur which come
at opportune moments as relief from the more slower parts.
Richard is given the charge of his mistress' son when
she dies. The husband marries again and Richard in fear
that he will leave all his money to his new wife instead of
his son determines to do away with him. He thinks he has
killed his master, but he survives and lets none know it. The
butler lays the blame on his master's wife, but she is freed
b}' a formr lover, who takes the blame. Richard meets his
death while battling with a burglar. Linderdale sees that his
wife is happier with her former lover and never lets her
know he is alive, and lives happily with his son.
The picture is an adaptation from the book by Charles
Darlington.
THE ^lOTIOX PICTURE NEWS
49
"THE TREY O' HEARTS"
(Gold Seal — Second Chapter)
REVIEWED BY PETER MILNE
THIS, the second chapter of "The Trey o' Hearts," will
be released August 11, under the title of "White Water,"
and contains one event which occupies almost the entire
second reel, that is worthy to be classed with the best thrill-
ers that the motion picture offers the public. It is so realistic
that no one can resist a feeling of admiration for George
ROSE IS DIRECTED TO LAWS CAMP
Larkin and Cleo Madison, the two principals, and, in fact,
the onh" two appearing in this scene, or series of scenes.
Alan Law and Rose Twine are embarked in a canoe on a
swift and shallow river. They are floating sereneh- and
rapidly along when they reach the rapids. As neither of the
characters is supposed to be famliar with such things as rap-
ids, it is quite natural that they should upset, and this they
do in a most realistic manner. After this they are swept
along, bumped against rocks and rolled over and over until
finally they reach a turn in the river and are thrown up
against a wall of rock with terrific force. They manage to
climb out and this thrilling scene is then over. But the se-
vere knocks they experienced, to say nothing of endangering
their lives, will be amply rewarded by the appreciation of the
most indifferent audience.
Previous to this occurrence Jilr. Larkin took a most stir-
ring fall from the top of a high cliff into the water. This
act alone would stamp the picture as one entitled to more
than passing notice, but when supplemented by the other thrill-
er, all one can say is that it's a wonderful picture.
Little or nothing has been accomplished with regard to
the furthering of the plot in this instalment. Judith Twine
is still in Canada, intent upon killing Law, even though she
does love him. Rose has come to seek her lover and has
found him. The two sisters are both in love with the fortu-
nate or unfortunate j^oung man.
If the swift action of this series keeps up it is hard to
think in what manner the picture will affect the audiences.
This episode is exciting enough to cause an}-one to tremble
with excitement.
"DETECTIVE CRAIG'S COUP"
(Eclectic — Five Reels)
REVIEWED BY J. BTJRROTTGHS NOELL
THE worst criminal is not always of the debased, thug
order, but he may be handsome, well-dressed, well-
mannered, a man of fashion and breeding, who depends upon
his wits to carry him through and to keep him out of the
clutches of the law. He utilizes the brawn and muscle of in-
feriors in intellect to carrs" out his wicked and evil purposes.
This picture is about a criminal of this type, James Dalton,
the leadei- of a counterfeiting gang, who paid occasional vis-
its to the hang-out and directed the nefarious work that was
BOB FALLS INTO THE TRAP
carried on there, but who spent most of his time as a social
lion in brilliantly lighted restaurants and in dazzling drawing-
rooms.
But when this picture opens. Detective Craig, the sharpest
of the city's sleuths, has gotten on the trail of this high-class,
disdainful and proud offender. Before he captures him some
rare scenes are presented to our eyes and some thrilling esca-
pades are enacted.
A young blood from the West who has been brightening
Broadway with hundred-dollar bills, falls into the trap set
for him by the counterfeiter and is sent to prison; the coun-
terfeiter escapes. He works in a bank when released. His
inside knowledge is all-important to Dalton, and after resist-
ing manfully he finallj^ gives in. But he sends a letter of
warning at the same time. The detectives are prepared and
capture the gang, including Dalton, who almost gets away,
however, boldh' crossing the street hy a rope strung ten
stories in the air.
This is the most thrilling part of five reels full of thrills.
For all who are fond of hairbreadth escapes and hand-to-
hand battles, this picture will please bej-ond a shadow of a
doubt.
50
THE MOTION PICTURE NEWS
Film Drama Supreme in New Orleans
(Continued from page 20)
and Birmingham, and within convenient jumping distances to
a number of cities in Alabama, Georgia and Tennessee.
Take Some Exceptions to Report
There, however, another high-grade motion picture house is
preparing to open and the picture men are confident of in-
creased business. Biloxi, Mobile, Laurel, Corinth, Columbus
and other cities of that class are counting on fair seasons, but
the indications now are that the attractions thej^ do have will
be of the strictly one-night stand variety in all that the term
indicates.
In The ^Iotion Picture News' survey of business condi-
tions through the country recently, the New Orleans corre-
spondent indulged in some criticism of the failure of pro-
ducers and their agents to familiarize themselves with condi-
tions in this section. As some friendlj- exceptions have been
called to the attention of the correspondent, the temptation is
too great to omit three cases that were called to his attention
within a single evening.
Three days after the first case of bubonic plague was dis-
covered here and the people were more or less nervous, "The
jNIoonstone of Fez." an undoubtedly strong picture play, was
produced at one of the highest-class houses in the city. It had
everything to commend it except one thing, and that was that
the stor}- was based entirely on the mother of the heroine
dying from the plague, an incident that certain!}' was not at
all pleasant for the average spectator to take with him to bed
as a food for dreams.
Sitting next to him was a' friend who had just returned
from a Louisiana city of the second class where the prevalent
language is French. The previous evening he had visited a
picture performance where the bill consisted of two plays,
both of whose chief elements were English characters and di-
vorce— produced in a section where the people would not
know the English type if they saw one and where the divorce
is a thing obnoxious in the light of the strict rulings of the
church.
Demand High-Grade Features
After this performance, during a ride on a street car. the
correspondent passed three "neighborhood" theatres which ad-
mittedly appeal largely to children for their patronage. At
onfe of these the bill consisted of : (1) a film with the plot cen-
tering about a prize fight, (2) a two-reel problem play and (3) a
Western play picturing minutely the horrors of death from
thirst. A second theatre was showing films based on a diplo-
matic intrigue, the reformation of a burglar and a third "mys-
tery play," which the correspondent, with an average amount
of intelligence, sat through twice to learn "what it was all
about." The third theatre had three single-reel comedies, and
a fourth light love story. The pleased faces of the members
of the audience just leaving were sufficient endorsements.
These are facts which need no comment. There was only
one film in the whole list that was not a good film ; in fact, it
so happened that all were above the average, but with the ex-
ception of the last named theatre, here were distinct cases of
bad selection. It was somebody's fault ; whether that of the
manager or the booking agent is to be settled, but certainly had
the agent through his representatives devoted the proper at-
tention to the requirements of the individual manager rather
than his vague "selection" the probable increase of patronage
would have been greater.
Versions of Popular Books Preferred
Feature films have come to stay. In the four big Canal
streets they are going to be of the highest grade, preferably
film versions of successful playj and well-known books. In
not more than a half-dozen cities in Louisiana and Mississippi
are these apt to be a success, especially where an increased
price of admission is required.
The serial story has come to stay, but care is going to be
necessary to avoid keeping out the production of the manu-
facturer who is simply putting out a feature because his rival
has done so.
In the greater majority of the theatres, especially those out-
side of the business district of New Orleans and in the average
town throughout the two states, the one and two-reels will
prove the money-makers. Comedy and the love story seem to
be running a close race in popularity. Western films are popu-
lar, but sameness is losing them many friends.
The problem play is almost an outcast, and the play that
does not "end all right" hurts if shown too frequently. "We
have enough troubles in life without paying to see the troubles
of others," is the way the patrons define it. Railroad and
steamship films, when done well, are probably the most popu-
lar of all, undoubtedly because they are not overdone.
As a general rule, any film introducing machinery or the
constructive idea is business-building, especially in the scores
of great industral centers that are the really rapidly growing
places of Louisiana and Mississippi. The slapstick is as high
in favor as ever among the children and the working element,
so long as the producers stay away from the more or less
brutal elements for their laughs. .
Subjects that Please
Mississippi and Louisiana are not the staid and old-fash-
ioned states that many would conclude. The communities
where there is any real money for the theatre owner to be
made are as progressive as any cities and towns of the East
or West.
They are working towns, new towns in many instances, and
the element to which the picture theatre is going to appeal for
the largest share of its patronage is the film that will appeal
to the average man or woman who has done a hard day's work
and who wants actual amusement — not necessarily a laugh,
but a picture that takes him away from the thought of the
lumber mill and makes her forget the kitchen stove. Misery
and want and the social problems of the upper strata, sudden
death and the eighteenth divorce are not going to do it.
Don't go too far away from the people. That is a mighty
good rule for the producer to think over. The average mo-
tion picture patron down in this section is a whole lot more
familiar with the joys and the sorrows of the country school
teacher than with the social machinations of Mrs. Astorbilt to
win a title for her only daughter.
New Orleans and the_larger city patrons are going to stay
away from the $2 admission regular theatre when they can
see successful plays produced in films with all-star casts and
for twenty cents.
Better Business Conditions Soon
Business had been bad, in some ways, in this section. It is
going to be a good deal better. And it is going to be best with
the men who understand what the people want. Pearce and
Fichtenberg have solved this problem in New Orleans and
other towns for themselves. Many one-theatre managers have
solved it. And more will solve it, but the quicker they get the
individual co-operation and the specialized assistance of the
producer and his intermediate representative the faster will
be tJie growth, R. E. Pritchard.
BEVERIDGE SPONSOR FOR INDIANA CENSOR-
SHIP PROPOSAL
Special to The Motion Picture News.
Evansville. Ind., July 30.
AT a formal meeting of Progressives here last week at
headquarters in the Waverly Building, attended by for-
mer U. S. Senator Albert J. Beveridge, party candidate for
the U. S. Senate, it was thought advisable to write a plank
in the party platform, pledging a motion-picture censor
board.
Evansville exhibitors are contemplating calling a meeting
of all Southern Indiana exhibitors in this city in September
to take action to discourage the proposed legislation to put
motion pictures under the censorship of a political board.
THE MICTION PICTURE NEWS
%ivc 1Rews of tbc IKIleek
The Elysium Theatre, a motion pic-
ture house at the corner of Elj-sian
Fields and Burgundy street, Xew Or-
leans, was the scene of a genuine
stage marriage when Charles O. Mor-
rill, the comedian of a musical com-
ed}- companj' now filling an engage-
ment there, was married to [Miss Bea-
trice Huyler. a chorus girl in the same
compan}^
The Detroit office of the World
Film Corporation, under the manage-
ment of Douglas Dickerson, is pre-
paring to move to new quarters at
97 Woodward avenue, where it will
have the entire fourth floor and be
prepared for the expansion of busi-
ness that this firm anticipates in the
fall.
Rhea Mitchell, who pla3S leads in
the productions of the New York
IMotion Picture Corporation, started
in the theatrical business with the
Baker Theatre Stock Company, of
Portland, Ore., and has plaj-ed stock
in everj- city on the Pacific Coast ex-
cepting Los Angeles, Cal.
She went to the Xew York Motion
RHEA MITCHELL
Picture Corporation studio direct
from Alcazar Theatre, San Fran-
cisco, where she played ingenue leads.
She is known in the studio as the
"Stunt Girl." She has jumped off
cliffs, been rescued from burning
ships, lost in swamps and quicksands,
and has also taken quite a few parts
as a girl drownin.g.
Bessie Wj-nn. the commedienne
now in vaudeville, thinks the Holly-
wood studios of the Universal consti-
tute the biggest and most up-to-date
"toy-shop" in the world. She visited
the studios recentlj- and met many
old friends of her "Babes in Tojdand"
companj-. She posed for the motion
camera for the first time in her career
and was very much interested.
Charlotte Burton is doing excellent
work in the character of Mara, in
Thomas Rickett's production of
"Lodgings for a Night." The part is
CHARLOTTE BURTON
a most difticult one and ]\Iiss Burton
handled it with great force. There is
no doubt but that she will receive
favorable notice from the critics.
-\ doctor who swims through a
raging sea with his medicine case
strapped to his back to save the father
of his sweetheart — J. Warren Kerri-
gan— will be seen in this role in a
^'ictor drama just completed. It is
entitled, "There is a Destiny," and is
laid in a fishing village along the
coast of Southern California.
The Strand Theatre, New York,
has now- a fully equipped emergency
loom where patrons or emploj^ees of
the theatre can receive medical at-
tention in case of accident or sudden
illness.
Bessie Barriscale, now playing lead-
ing roles in the Belasco Stock Com-
pany, Los Angeles, who created the
role of Juanita in David Belasco's
BESSIE BARRISCALE
road production of "The Rose of the
Rancho," has been secured hy the
Jesse L. Laskj' Feature Play Com-
pany, Inc., to appear in the m.otion
picture production of that pIa^^
"The Rose of the Rancho," will be
one of the first Belasco productions
from the Lasky studio, and will be
staged throughout the mission coun-
try in Southern California.
Miss Barriscale has long been iden-
tified with Belasco productions.
Aliss Barriscale was one of Mr.
Belasco's most valuable assets in all
of his road productions, which gen-
erall}- played long engagements at
various Chicago theatres.
A print of "The Rose of the
Rancho" will be presented to the
Smithsonian Institute. '\\"ashington.
Last Sunday when Pearl W'hite.
who plays the lead in the "Perils of
Pauline," was driving through. Cen-
tral Park, New York, in a hansom
czh, coming down one of the
hills the horse stumbled and fell,
throwing jNIiss White out on her
head. She suffered from a sprained
wrist and was badlj^ lacerated in the
arms and face, and was rendered un-
conscious for some time. An ambu-
lance driver wished to remove her to
the hospital, but as soon as she re-
vived, she continued her drive.
52
THE MICTION PICTURE NEWS
Hunter Bennett, assistant to the
general manager of the World Film
Corporation, has been on a trip
throughout the United States for the
past four weeks. Having covered the
eastern territory-, he is now making
San Francisco his headquarters for
the ^^'est.
The Eclectic Film Company expects to
release about the end of August a three-
reel play featuring John J. McGraw, of
world-wide baseball fame. It will be en-
titled ""Detective Swift," and Mr. Mc-
Graw will play the part of the sleuth.
Jack J. Clark, husband of Gene Gaun-
tier, whose productions are released
through \\'arner's Features, has had as
much to do with the success of the
JACK CLARK
Gauntier pictures as his talented wife.
Mr. Clark has played in various attrac-
tions like "All Rivers Meet at the Sea,"
"Life's Lottery," in Kalem's Irish plays,
and from "The Manger to the Cross,"
a production staged in the Holy Land.
^Manager Samuels, of the Photo
Player Company, reports that while
in Cleveland looking over the field,
the Goodman Piano Company, 220
Superior avenue, wdiich is handling in
that city the instrument sold by his
company, sold two Photo Players in
three days.
Wells Hawkes, the well-known pub-
licity man, is now the general repre-
sentative of the National Star-
Spangled Banner Centennial, to be
held in Baltimore from September 6
to 13, in honor of the one hundredth
anniversary of our national anthem,
"The Star-Spangled Banner," with
headquarters at 107 East Baltimore
street, Baltimore, 'Sid.
By a contract recently signed with
the Liebler Company the California
r^Iotion Picture Corporation has se-
cured the exclusive rights to "Mrs.
Wiggs of the Cabbage Patch. Alice
Hagan Rice, who wrote the book and
collaborated on the play, has by her
advice and criticism proved an inval-
uable factor in the preparation of the
scenario. Beatriz Alichelena is ap-
pearing as Lovey Marj' in the pro-
duction.
Among the many enthusiastic mo-
torists of the Lubin studio there is
none greater than Larry ]\IcCloskey,
scenario editor, the proud possessor
of a Ford.
Last week he had the temerity to
run into a bread wagon, and now the
studio folk are accusing him of try-
ing to put the Kolb people out of busi-
ness because Freihofer lets him use
his yard for fire scenes and such.
William N. Selig sailed Saturday,
July 18. on board the "Imperator" for
Liverpool. He will spend several
weeks visiting the various Selig
headquarters in London, Paris, etc.,
and will visit some of the leading
manufacturers. He is expected to
return by the first of September.
John F. Pribyl, scenario editor for
the Selig Polyscope Company, is re-
covering rapidly from a serious oper-
ation, which was performed ^Mondaj-,
July 13. It is expected that ]\Ir. Pribyl
will enjoj' much better health as a re-
sult of the operation.
J. A. Koerpel has just sold his the-
atre known as the Palace, and under
those circumstances has sent in his
resignation as vice-president of the
Motion Picture Exhibitors Associa-
tion of Greater New York. Mr. Koer-
pel was one of the hard workers of
the Association, and the organization
loses a very valuable officer, whose
services were appreciated by all his
co-workers.
Frank T. ?^Iontgoinery, president of
the ■Montgomery Amusement Com-
pany and manager of the Southern
Investment Company of Jacksonvilleji
i.s in New York City on a business
trip. These companies control three
theatres in the heart of the business
district: the Grand, 16 West Forsyth
street: the Prince, on the northwest
corner of Forsyth and Main streets,
and the Savoy, on the southwest cor-
ner of i\Iain and Forsyth streets, Jack-
sonville.
Bessie Barriscale, wlio is to play
Juanita in "The Rose of the Rancho,"
was selected by Jesse L. Lasky from
seven hundred prominent applicants.
\\'ilHam L. Sherry, president and
treasurer of the William L. Sherry
Feature Film Company, Inc., of New
York City, is a director of the Para-
WILLIAM L. SHERRY
mount Pictures Corporation. He is
operating successfullj' an exchange
that covers thoroughly Greater New
York and New York State, a terri-
tory with a population one-half
greater than all of the Western states
combined, and he supplied to his ex-
hibitors pictures of high quality.
■"The Toll of ]\Iammon," the four-
part production of the Excelsior Film
Company, Inc., although only re-
leased a few weeks, has been sold for
the following states to these buyers:
Golden Gate Feature Exchange:
California, Oregon and Washington;
Electric Theatre Supply Company:
Eastern Pennsylvania, Maryland, Del-
aware. District of Columbia, South-
ern New Jersey and Virginia.
jNI. & W. Feature Film Company:
Greater New York and Northern New
Jersey; Grelle Feature Film Com-
pany: W'estern Pennsylvania and West
Virginia; Empress Feature Film
. Company: Ohio, Indiana, and Ken-
tucky. Superior and Peerless Fea-
ture Film Company of Chicago: Illi-
nois, Iowa and Nebraska. The first
print w-as not ready until July 10.
Calder Johnstone, of the Universal
scenario department at the Hollywood
studio, is now working on the scenarios
for the production of the Alfred Henry
Lewis stories, motion picture rights for
which were recently purchased. The
first to be filmed will be "Sunset
Trail," and in all probability Robert
Leonard will be selected to play the
lead. The other stories to be filmed
are "Wolfville Trail," "Wolfville
Nights," "Wolfville Days," "Faro Nelle
and Her Friends," and several others.
THE MOTION PICTURE NEWS
S3
One of the best-known motion pic-
ture actors to-day is Hal Wilson,
character man and assistant director
of the Eclair Film Company, at its
Western studio. Tucson, Ariz. ]\Ir.
Wilson numbers a period of thirty-
five years as his theatrical experience,
during which time he has played
every character from that of Tom,
the newsboj' in "The Chimes of Lon-
don" to the leading character role in
the famous rural play. "Waj^ Down
East."' He has appeared in England
and all through the continent, in
Africa, Australia, and has toured
both South and Xorth America from
coast to coast.
When Samuel Goldfish, of the
Jesse L. Laskj^ Feature Play Com-
pany, Inc., completed his deals in
Europe whereby the productions of
the Lasky-Famous Players-Bosworth
films were to be distributed through-
cut the world, the daily papers there
gave much space to the transaction,
and "Sims.'" the humorist, dedicated
the following poem to !Mr. Goldfish:
Two masterpieces every week
America's to send us;
So anxiously our cousins seek
In some way to befriend us.
One hundred plays a year and four
Will pass the Censor's strictures,
Arriving from Columbia's shore
For us to see in "pictures."
I think the notion is sublime
And count the Combine plucky,
And both in reason and in rhyme
I deem old England lucky
The brows of men of wealth and worth
I would not pluck the bays from,
I only wonder where on earth
They're going to get the plays from.
Sol Lesser, of the Golgate Feature
Service, of the Pacific Coast, left
New York last week after a ten-day
stay, leaving $20,000 in cash, and
taking with him several features of
high merit. On "The Black Triangle"
he has booking rights in eleven West-
ern states.
\
\
Carl Fischer, multi-millionaire light
and power magnate of Los An-
geles, is an honorary member of the
Jesse L. Lasky Feature Play Com-
pany of players. His love for photo-
play work impelled him to visit the
Lasky studio, and without recompense
of any kind, he plays small parts in
various Lasky productions.
Harry C. Drum, formerly manager
of the feature department of General
Film Company, Denver, Colo., and
recently manager of The Notable
Feature Film Company, has just ac-
cepted the management of the World
Film Corporation's offices west of the
Mississippi and has left for Los An-
geles, where he will make his head-
quarters.
The automobile of the Enterprise Op-
tical Company used in the parade during
convention week, at Dayton, created
such an impression by the clever adver-
tising effected with its decorations of
flying balloons and striking banners that
members of the trade have not ceased to
talk of "the enterprise of the Enter-
prise."
MOTIOGRAPH MOTOR CAR AT DAYTON
The many friends and admirers of
Winnifred Greenwood, of the Ameri-
can, will be pleased to learn that she
is now well on the road to complete
recovery, following the accident she
met with nearly two weeks ago.
Arthur Rosenbach, sales manager
for the Excelsior Feature Film Com-
pany, Inc., of 110 West Fortieth
street. New" York, has returned from
a successful selling trip through the
:\Iiddle West.
H. F. Connelly, vice-president of
the Albuquerque Film Company, of
Los Angeles, is in New York arrang-
ing for the opening of an eastern
office for the company. A handsome
projecting room will be a feature of
the eastern office.
George Larkin, who on account of
his acrobat training in the sawdust
ring in early life, is able to take parts
GEORGE LARKIN
which require unusual agility and
nerve, is playing the lead of "The
Trey o' Hearts," the new Universal
serial scheduled for release on Au-
gust 4.
jNIr. Larkin, who, by the way, does
not know his real name, bearing
that of his benefactor after being de-
serted by his parents, recently per-
formed the daring feat of rescuing
the heroine from death in a mountain
torrent by hanging head downward
from the limb of a tree projecting
from the bank of a stream and grasp-
ing the unfortunate woman as she
was swept along by the swift current.
When Box Office Attractions took
over the productions of the Balboa
Amusement Company some time ago,
they endeaverd to find state-right
buyers who would interest them-
selves primarily in Balboa produc-
tions.
This line of output was found
almost impossible as nearly every
state right approached was tied up
by prior contracts with other manu-
facturers; therefore they have been
forced to open their own exchanges
in cities alreadj' announced in The
Motion Picture, News and also addi-
tional exchanges in Denver, Los
Angeles, San Francisco, Portland,
Seattle, Salt Lake City and "Van-
couver, B. C. By this means they
will obtain maximum selling power
on all productions handled by them.
Ira H. Cohen has just severed his
connection with the University Film
Company, Inc., and is now in the em-
ploy of A. H, Sawyer, Inc.
54
THE MOTION PICTURE NEWS
Here is part of a letter received by
J. Warren Kerrigan, from Stephen
R. Wood, chaplain in the U. S. army:
"1 had the privilege of seeing 'Samson'
on Saturday, in Buffalo. It is a great
production and true to scripture. A
thousand thanks to you for your mag-
nificent work, and God bless you."
Hiram Abrams, president of the
Famous Players Film Company, of
New England, in Boston, jNIass., is
a director in the Paramount Pictures
Corporation, and his experience mer-
HIEAM ABRAMS
its. him a place as one of the distin-
guished men who are conducting the
affairs of this new organization.
He entered the motion picture busi-
ness six years ago, and opened in
Portland the first film exchange east
of Boston. A year later he organ-
ized the Abrams Amusement Com-
pany, which controls numerous
houses throughout New England.
At the Prescott Pioneer Day cele-
bration, held in Arizona on July 12
and 13, Norbert A. Myles, leading
man of the Eclair Western Company,
wanted to enter as mechanic in one
of the automobile races, but the di-
rector of the Western Company re-
fused Myles permission on the
ground that the Eclair artist was
playing leading parts in six different
scenarios in course of production, and
that if an accident should disable him
the pictures would be ruined, entail-
ing a loss of at least $7,000.
Robert Grau's fourth volume of the
theatre and its people is to be de-
voted entirely to the motion picture.
industry and is entitled "The Theatre
of Science."
Thomas Nash, of the Nash Motion
Picture Company, and his eastern
representative, Stanley H. Twist, are
in New York on business. Mr. Nash
brings with him the first release
under the " 'Big' Otto Brand," a
four-reel animal picture entitled, "The
Mysterious Man of the Jungle."
During Mr. Nash's stay in New York
his headquarters will be with the
Inter-Ocean Sales Company, 110
West Fortieth street. New York
City.
Charles Handford, recent manager
of the Montreal office of the Interna-
tional Feature Film Corporation, Ltd.,
was entertained at dinner recently
in New York by Herbert Lubin,
president and general manager of
that company, which lately has been
taken over by The Allied Features,
Inc. Handford is playing center
field for the Buffalo Federal League
Baseball Club. At the end of the
season he will resume his position in
the Montreal exchange.
A week on the high seas in an an-
tique, rat-infested ship, is not pleas-
ant. Howevej, Frank Crane and his
Imp Company, including Alexander
Gaden, Dorothy Phillips, Howard
Grampton and Stuart Paton, have
just returned from such a trip in the
production of "Oil the High Seas," a
two-reel play. An incident that
forms one of the thrillers of the play
is the fall Paton took from the bow-
sprit forty feet into the briny deep.
Director Crane states that the pic-
ture will stand as one of the best
melodramatic romances he has pro-
duced. Mr. Gaden and Miss Phillips,
who enact the lead roles, are enthu-
s'astic over their parts and the sea
venture.
Earl ^Metcalfe, who plays the part
of John Temple in Lubin's "Three
EARL METCALFE
Men and a Woman," written by
George W. Terwilliger, is recognized
as a clever screen actor of no common
versatility and effectiveness before
the camera.
Joyce Fair, the little ten-year-old ac-
tress now playing in "The Dummy"
on the legitimate stage, is being fea-
tured as i\Iary Jane in the "Buster
Brown"' comedies of the Edison Com-
pany.
"The Call of the North," the latest
Laskj' release, will be shown to the
public for the first time at a special
hunters' and explorers' matinee, at the
Strand Theatre, JNIonday, August 9,
at 2:15. Samuel Goldfish, executive
head of the company, will be official
host of the occasion.
FRANK CRANE AND HIS "IMP" COMPANY ON THE HIGH SEAS
THE MOTION PICTURE NEWS
55
"THE ROMAUNT OF THE ROSE"
(101 Bison — Three Reels)
REVIEWED BY A. DANSON MICHELL
THIS is the first of a new serial, released Avigust 8, issued
by the Universal Company, to be followed by four two-
reelers. Beyond a question of doubt, it is the best picture the
Universal has so far produced.
It is to Murdock McQuarrie, who plays the leading part,
that the credit is mosth" due. As a character actor he is
par excellence. He shows wonderful technique when playing
anything but juvenile leads. In this drama he has an excel-
lent vehicle for the display of his abilities. Pauline Bush,
Lon Chaney and a large cast support him with great care for
details.
The storj- is a dramatization of the story by Bronson How-
ard now running in the "Century Magazine." To read the
story, the film possibilities loom up large, but the average
American manufacturer would hesitate when the necessity of
producing castles and fifteenth-century towns was pointed
out. The Universal deserves great credit for the historical
accuracy observed in the scenes of the period.
The story of the first chapter is as follows :
^'ill6n and Colin, two vagabonds, set out from the Prov-
inces for Paris in search of fortune. Meeting with several
monks, thej^ rob them of what little money they possess. The
culprits are arrested and thrown in jail.
: A chance is offered to one to escape and Colin gives up
I his life on the gallows that his friend may be spared. This
is against the wishes of Villon, but Colin insists. While
Villon is looking at the dead body of his faithful friend, a
knight, Philip de Soisons, rides up and orders him away from
the gruesome spectacle. On being refused the knight charges
him. With a large stone Villon kills the nobleman, and, steal-
ing his armor and papers, arrives in Paris in his name.
VILLON IS ARRESTED AND TAKEN TO THE CASTLE
His first act is to rescue a girl in an inn. A good fight
scene is shown. For this Villon is arrested and thrown in a
dungeon in the castle. The old King visits him in disguise
and asks him to give up his way of living and join a rebellion
against the King. For this he promises to free him from
the cell.
A'illon refuses and the King, making his identity known,
knights him in reality, and gives him the name of Chevalier.
The scene closes showing the astonished Villon being con-
ducted into the royal castle.
BIG PLANS FOR GRIFFITH'S "THE CLANSMAN"
Special to The Motion Picture News
Los Angeles, July 37.
"r\ W. GRIFFITH, managing- director of the Majestic Mo-
. tion Picture Compan\' studio, is now giving all of
his time to the production of "The Clansman" from the
novel by Thomas Dixon, Jr., which he hopes to make his
greatest picture. More than three months have now been
spent on this picture and the preparation, and it will probably
be four months before it is released. Work has been de-
layed because of the sickness of Henry Walthall, who has
been in a local hospital for the past two weeks, but will
soon be able to report for work.
Two village streets, to represent scenes in Piedmont, North
Carolina, in Civil War days, have been built at the cost of
several thousands of dollars. The best talent of all the Ma-
jestic and Reliance companies will take part in the picture,
together with about three thousand extra people.
"DAN"
(All-star — Five Reels)
REVIEWED BY WILLIAM RESSMAN ANDREWS
THIS is a pleasing photoplay of the stirring times during
the war between the states. Lew Dockstader is featured
as a type of the trusted plantation slave, immortaLzed in song
THE DEATH OF DAN
and story and remembered with deep affection by the people
of the South for unwavering fidelity to the interests of his
master's family.
Lew Dockstader preserves the traditions of the character,
and by playing the part with feeling excites regret over the
infrequency of the actor's appearance in the picture. Every-
one would welcome more of the rotund jollity of the ante-
bellum servant, privileged in his years of attendance on the
members of the household to assume the role of friend, confidant
and ebony jester, who with rare diplomacy was able to be all
things at once without forgetting his real status.
Pathos and tragedy touch elbows in this picture from the
first appearance of faithful Dan to the tragic end where the
gray-haired old servitor gives up his life before a firing squad
for aiding Raoul, his master's only son, to escape.
The producers have succeeded in presenting a film which
will not offend audiences in either the North or the South by
any tactless references to matters which a united country,
wishes to remain buried in undisturbed oblivion.
The film contains a number of vivid battle scenes executed
by a troop of well-rehearsed supernumeraries. There are sharp
skirmishes, slashing cavalry charges and thrilling ambuscades
to assist the imagination of the spectator in constructing a pic-
ture of the Civil War struggle.
The visit of John Hammond and his sister Elsie to the
plantation of their friend. Colonel Dabney, in the South is in-
terrupted by the outbreak of the war. Hammond becomes en-
gaged to Grace, daughter of the colonel, while Raoul, the son
of Colonel Dabney, wins Elsie's promise to become his bride.
The two young men are separated, each fighting under the
flag duty and conscience dictate. The couples are prevented
from pledging themselves in marriage for a long time by the
uncertainties of the conflict, but are finally united.
THE MOTION PICTURE NEWS
The Operator's Exchange |
HARRISBURG FIGHT OVER
Harrisburg, Fa., Julj' 30.
TXylTH the settlement of a long standing
controversy between the union motion
picture machine operators and the management
of the \'ictoria Theatre all the motion picture
theatres of the city are now on a tmion basis.
Several months ago the union and George
Brothers, who manage the theatre, had a
falling out on the subject of overtime pay for
motion picture machine operators with the
A Live Wire
On this page the reader will find
the photo of Brother H. S. Smith, of
Kochester, N, Y., who has not only
thought and argued in the interest of
his lellow craftsmen, hut has put his
shoulder to the wheel and helped
to establish conditions in the city of
Rochester that cannot help but im-
prove the motion picture business,
from both the manager's and the
operator's standpoint.
With a man in the operating room
whom the manager feels that he can
depend upon owing to the fact that
the operator is licensed, presupposes
that he is competent, the manager
will be in a position to devote more
of his time and attention to the safety
and comfort of his audience,
The operator having no fear of a
boy or other incompetent being em-
ployed, for less money, will strive to
improve the character of his projec-
tion, so as to convince the manager
and the public that the confidence of
the examining authorities was not mis-
placed.
And the public, the safety of which
should, after all, be the first consid-
eration, will feel that the public
officials have at last done their duty
insofar as lay in their power, by
formulating an ordinance for the
proper protection of the said public.
The city of Rochester is to be con-
gratulated for one thing in particular,
and that is that the mayor had the
courage to appoint a practical oper-
ator on the board of examiners,
I do not hesitate to say that I
expect Rochester to eclipse every
other city in the Empire State for
projection within the next six months,
as a direct result of the new license
law, and the fact that it is the only
examining authority in the state
where a PRACTICAL OPERATOR is
employed on the Board,
I am proud to find that a man of
Brother Smith's calibre thinks the
same as I do in regard to the ques-
tion of state license, and hope that
all interested parties give this matter
more thought, as it cannot help but
work out for the ultimate good of the
business at large,
W, D, CHANEY.
result that the union operators went o'ut on
a strike. Several efforts at adjustment were
made without success. ileantime the theatre
employed non-union operators who, it is under-
stood, did not give good satisfaction.
On last Thursday, however, Maxwell Hite,
head of the union in this city, announced that
an understanding had been reached with George
Brothers under an arrangement by which only
union operators will be employed hereafter.
The union will be recognized and the union
scale of wages will be paid.
This places all the motion picture theatres
in Harrisburg on the same basis with regard
to organized labor which is very strong in this
city and has caused the union men to spread
broadcast the fact that the Victoria Jio longer
is to be considered an "unfair" theatre.
V. H. Berghaus, Jr.
BOSTON BITS
Local No. 182 held its anual outing and
field day at Elcock Grove, Stoughton, Mass.,
on July 86.
Prof. Maloney, a member of Local No. 182,
made a balloon ascension and double para-
chute drop. Brother Maloney is a past master
in this line.
The Massachusetts Legislature has passed
a law making it compulsory for anyone desir-
ing a motion picture operator's license to
serve an apprenticeship under a licensed op-
erator before he can file an application for a
license. Of course, this does not apply to any
operator from another city, as this would make
it unconstitutional, as in the case of the New
York license law.
The new and magnificent Modern Theatre
opened with a policy of high-class feature
photoplays.
Brothers -Andrews and Berkholm are em-
ployed at this house and delivering the goods.
Brother Tim Fuller, of Local No. 182, has
given up operating for a while, to accept a
position as manager of Keith's Theatre at
Orange, N. J.
The Alston Theatre, seating 1,800, will open
September 1 with Brother Watson, better
known as Teddy, as part owner and manager.
Los Angeles Operators Entertain
The motion picture operators of Los An-
geles, Cal., will give an entertainment on the
evening of August 27, and from all indications
this will eclipse any previous affair of its sort
ever held in the "City of ^gels."
I am pleased to state that The Motion Pic-
ture News contracted for advertising space
to the extent of a half-page in the program,
which will be issued on this occasion.
along these Knes endorsing the proposed state
lic.nsc.
Perhaps a remark about the necessity or
rather advisability of each local having a
representative at this convention would not
be out of place. The State F. of L. is the
body which secures legislation for the working
Operators "Au Naturel"
Of course we have all suffered more or less
at different times from the heat and lack of
ventilation in the operating room, but Brother
Cecil Wood, of late with the Atsco Company,
reports an experience that eclipses anything
that has ever been reported before, to the
best of my knowledge and belief.
When the famous picture known as "Dope"
opened at the Victoria Theatre in Pittsburgh,
Pa., Brothers Cecil Wood and Chas. Sheppard
were employed as operators.
The performance started at 2 p. m. on last
Decoration Day, and at about S p. m. the
heat of the operating room was so intense that
the fuses blew out, releasing the automatic
sprinkler, and the water in the operating
room was up to the knees of the operators.
The leads to the lamps were immersed, and
every time the men touched anything in the
booth it was most decidedly interesting, "don't
you know."
Brothers Wood and Sheppard discarded all
clothing as superfluous, and Max Speigel
stated that that was the first time he had ever
seen a NATURAL operator.
In spite of the deplorable state of affairs
the show ended at 11:00 p. m. on schedule
time.
For State License
W. D. Chaney,
Motion- Picture News,
New York.
Dear Chaney: — Your communication of the
23d inst. at hand, and wish to say that I most
heartily agree with you in regard to the state
license law governing motion picture operators.
We" fellows here in Rochester have thought
of this thing ever since we organized, and
grew tired of waiting for the state license
law, so went into it independently, and last
May put across a city regulation which has
been a great thing for us.
I am an advocate of state license, and am
intending to do more than talk about it. It
is my intention to get in touch with all
"movie" delegates who attend the State Fed-
eration of Labor Convention in Schenectady
in August (fourth week) and draft resolutions
H. S, SMITH
classes, and just at this time we, the motion
p.cture operators, are entitled to some consid-
eration and support, and all that we have to
do to get it, is to get onto the job and make
ourselves known. It is not the fault of the
legislative committee of that body that we
have never been taken care of. We have only
ourselves to blame. If we would affiliate and
then get to the conventions and make our-
selves known we would get the much-needed
and wished-for legislation.
But, Friend Chaney, we will never accom-
plish anything by you sitting in New Y'ork,
myself in Rochester, another fellow in Buffalo,
and the rest of our craftsmen somewhere else,
and writing letters to each othai-.
Let's get together soon. Let's make it in
Schenectady on the fourth Tuesday of Au-
gust, and let's all of us have credentials ad-
mitting us as delegates to the N. Y. State
F. of L. Convention. If our organization
cannot afford to send us, let us go at our own
expense, and let's do something for the
"movies." Why be drones and make the labor
movement carry us?
Why not put our shoulders to the wheel and
lift our pound? Why not get on the labor
map, and let other tradesmen say of us,
"They are a live bunch and are deserving of
our support," rather than have the feeling
that we are a burden?
I know that some will be represented, and
hope that each I. .\. local in the state will be
on the job in Schenectady in August, and
wish to say that if they doubt the truth of
my statements they will act wisely to write
I. A. President Shay and get his views on
the subject.
I hope most sincerely that you will see your
way clear to publish my communication, as it
is an honest expression of my thoughts.
I am fraternally,
(Signed) H. S. Smith,
Secretary, Local No. 253, I. A. T. S. E..
P O. Box SSo, Rochester, N. Y.
Office, 104 Reynolds Arcade.
THE MOTIOX PICTURE NEWS
57
STECIAL FILM WVIEWS
"Why Preachers Leave Home."
(Melies. Two reels. Thurs., July
23.) — ^Mistaken identity causes the
complications that are spread over
two reels in this picture.
If this picture had been condensed
into one reel, it would have been in-
finitely better. Bj- having the preach-
er and the whiskej- drummer ex-
change luggage, there is, undeniablj-,
opened up a good chance for comic
action. The minister is mistaken for
a crook and arrested, the drummer
for the minister, and carried off to
perform a marriage ceremony.
A burglar comes in, and matters
are complicated still further when the
drummer runs off in his clothing.
But the onlj- conclusion that there
could possibly be to all this is for
each to be arrested, and when the}'
are brought together in the jail, ex-
planations are necessarily in order.
"The Vampire's Trail." (Kalem.
Two reels. ^lon., Aug. 24. — The
\'ampire is a cabaret singer who
comes into a young married man's
life and forms the third side of the
eternal triangle. The trouble is that
the wife is too much absorbed in the
love for her child, and lets her hus-
band drift prettj- much by himself.
He almost drifts into the clutches of
the bewitching cabaret performer.
But an attack of diphtheria in the
house catches both in the quarantine
net, and thej- cannot make good their
proposed elopement.
But the character of the singer is
finally revealed to him, and the hus-
band pleads forgiveness of his w"ife.
Alice Jo}-ce is the loving and devoted
\oung mother, and Alice Hollister
the seductive mischief maker. Sev-
.eral strong scenes are revealed in the
two reels.
"The Fable of Higher Education
That Was Too Much for the Old
Man." (Essanay. Wed., July 23.)—
George Ade"s faculty for seeing the
fun in a given situation is a heaven-
sent gift, and the way in which he
can reproduce it for us so that we
see as much of the fun as he does, is
inimitable. In this Fable for Films,
the j'outh spends too much of Dad's
hard-earned money, and his incensed
parent kidnaps him and carries him
off to a farm, where the young man is
put to work hoeing potatoes.
"Who Seeks Revenge." (Lubin.
Two reels. Wed., July 22.) — By
means of a wicked exchange of
babies, there is developed in this pic-
ture a story of powerful human ap-
peal. Skilful dramatic ironj- makes
tense moments when the father is
made, through this error, to go
against his own daughter. The pho-
tography and stage manipulation of
the attack on the fort in the first
part of the drama is above the aver-
age of such scenes.
It is during this battle that the ex-
change of babies is made hy a worth-
less soldier named Morgan, after both
mothers have been killed and before
the father of the daughter, the col-
onel of the fort* has seen his child.
A number of capable plaj-ers are in
the cast, including Joseph Smile}^
Justina Huff, Clarence J. Elmer, John
H. Smile}-. Carol Halloway and
Eleanor Blanchard.
"His Stolen Fortune." (Essanay.
Two reels. Friday, July 17.) — A
cleverly conceived plot which aft'ords
Francis X. Bushman a chance to re-
veal his abilities as an actor and inci-
dentally to appear at his best as a
matinee idol. Left a fortune by his
uncle, he learns from a letter that
the fortune really belongs to a poor
inventor whom the uncle has robbed.
In answer to his honest advertise-
ment hordes of heirs to the fortune
pursue him wherever he turns. But
he gets away with his sweetheart and
then comes the surprising denoue-
ment, which has been admirably con-
cealed until this point, that the letter
was only a test of the honesty of the
young man and the fortune is really
his after all.
"The Incompetent." (Lubin. Two
reels. \\"edne5day, July S.) — Another
high-class drama of the sort that
Lubin has been releasing of late. It
will hold one spellbound throughout.
John E. Ince, William Cohill, Ro-
setta Brice and Charles Kelly play
the leads.
Gardner, an incompetent clerk,
marries ^Mildred for her money. He
opens a brokerage office and loses all.
She works as his secretary and re-
alizes his utter incompetence. She
falls in love with Hilton, a rich
broker. Her husband finds them to-
gether one night and shoots at his
wife but wounds Hilton. In a strug-
gle with the police Gardner is killed.
"Her Primitive Model." (Biograph.
Saturday, July 11.) — The adventures
of a pretty girl in conquering a man
that has not yet passed beyond the
primitive state. He poses for her
v.-hen she scrubs for him, and he is
smitten with love. But father inter-
feres and the girl attempts to leave,
but she hasn't calculated her man
aright. He carries her off by main
force, and in the end she gives in, in
spite of father and his crew of help-
ers. It is a comedy quite true to na-
ture.
"Harry's Waterloo" (Thanhouser.
Sun., July 19.) — A novel picture and
one worthy of the highest praise, es-
pecially on the part of the lead, who
plays four parts; no other character
appears. Harry Benham is the clever
impersonator who appears in this pic-
ture. He plays the lover, the fiance,
the father and the detective. The
double exposure work is e.xcellcnt.
58
THE MOTION PICTURE NEWS
"The Fable of Napoleon and the
Bumps." (Essanay. Wednesday,
July 15.) — Anything that George Ade
puts his hand to is obliged to be
funny. We have all been charmed
with his delightful "Fables in Slang."
He now turns his attention to fables
of another sort, which might be called
"Fables for Films."
A young $13-a-week clerk is taken
in by a phrenological quack. After
measuring his head, the quack informs
him that it conforms in all particulars
to Napoleon. He is born, therefore,
to command and not to obey. Pro-
ceeding to put this supposition into
execution, he gets into all sorts of
predicaments. Not only does he raise
trouble, but bumps also, on the top
of his own head. Another measure-
ment discloses the error of the first,
and brings him to his senses.
"The Messenger of Death." yThan-
houser. Two reels. Tues., July 38.)
— An excellent drama with Mignon
Anderson and Irving Cummings in
the principal parts. The locale is In-
dia; the action is absorbing and rapid,
but might be condensed a trifle with-
out harm to the story. The sergeant
is left in charge of the compound
while the captain is away. The na-
tives attack the place and prove too
strong for the defendants. The ser-
geant in desperation shoots the cap-
tain's daughter to keep her from fall-
ing into the hands of the natives.
Just as he has done so the rescue
party arrives, and tht sergeant, real-
izing his terrible mistake, takes his
own life.
"The Saving of Young Anderson."
(Reliance. Two reels. Sat., July 25.)
— It is an excellent drama, and one
that will bear up under the severest
criticism. It contains a lot of enter-
taining action, and the scenes are well
laid. Anderson, through the influ-
ence of his sweetheart's cousin, ob-
tains a position on the police force.
He becomes friends with a crooked
gang and neglects his duty. Later
when his benefactor sees that he is
growing more negligent, he lays a
trap for the gang and then tells An-
derson to arrest them, which causes
all to end well.
"The Mystery of the Hindu Image."
(Majestic. Two reels., Sun., July 26.)
— An absorbing story which is, for
the most part, detective in nature.
R. A. Walsh appears as the detective.
The guardian of a youth who had
quarreled with him the night before
is found dead in the morning. The
young man is arrested and sentenced
to die. The detective then takes up
the case, following up a clue left by
the head of a Hindu image found on
the body of the dead man. He dis-
SCENE FROM "KATE WATERS OF THE SECRET SERVICE" (POWERS)
covers the murderer to be a Hindu
who had entered the house to steal.
"Kate Waters of the Secret Serv-
ice." (Powers. Two reels. Friday,
July 34.) — Edna Maison plays the
part of Kate Waters in this picture.
She is the means of convicting the
guilty man in a murder case and
freeing the innocent one from sus-
picion. To do this she assumes vari-
ous disguises which are clever and
entertaining. The action is supposed
to transpire in the camp of the United
States army. The murder has been
committed by one of the soldiers. A
realistic cafe scene is introduced.
Aunt Mandy, and Billy Higgins is
the darky preacher. This is shown
on the same reel with "How He Lost
His Trousers."
"How He Lost His Trousers."
(Lubin. Split reel. Saturday, July
11.) — On the same reel with "Man-
dy's Chicken Dinner." The comedy
of errors that follows when a young
naval officer on shore leave pays a
visit to a friend's family and is mis-
taken for an 'escaped lunatic. His
trousers must serve for a signal to
the keepers and he reluctantly gives
them up. His sanity does not be-
come evident until after his arrest.
Jerold T. Hevener, Raymond McKee
and Marguerite Nemoyer are in the
cast
"A Man and His Brother." (Vic-
tor. Two reels. Mon., Aug. 3.) — This
picture seems to get away from the
conventional and hackneyed produc-
tions, of which there are more than
enough. It is simple in plot and lack-
ing in sensationalism. J. Warren
Kerrigan and Vera Sisson interpret
the leading roles. The Western at-
mosphere is realistic, and the pho-
tography is of a high standard.
The "man" is employed on a ranch,
v/here he falls in love with the own-
er's daughter. His employer is told
that he is an ex-convict, but retains
him. He tells his sweetheart his past
and how he was unjustly convicted of
murder, and how he was later re-
leased on the discovery of the real
culprit, his own brother. A few days
later he sets out to capture a notori-
ous bandit and swears that he will
bring him back or not return. He
discovers that the bandit is the erring
brother. Not wishing to break his
J vow, and reluctant to arrest his
brother, he does not return.
"Mandy's Chicken Dinner." (Lu-
bin. Split reel. Saturday, July 11.) —
Mandy is entertaining the preacher
and what can she do without a chick-
en for him? But upon poor Mose,
her trifling husband, falls the burden
of providing it. He buys one, a
rooster, and it gets away; he steals
one and he is arrested. In spite of
his misfortunes, we are compelled to
laugh at his efforts to please his high-
sprited and imperious wife. John
Edwards is Mose, Mattie Edwards is
"A Dive for Life. (Edison. Tues.,
Aug. 4.)— The "Man Who Disap-
peared" series, of which this is the
latest story, seems to be getting bet-
ter and better with every release. The
feature of this reel is a dive taken by
Marc MacDermott from the top of
a Hudson River boat into the icy
water below. His fiancee, Mary
Wales, who is on the boat, fails to
see him come up and thinks that she
has lost him forever, and her happi-
ness can well be imagined when she
meets him again later.
THE MOTION PICTURE NEWS
59
In and Out of Los Angeles Studios
special to The Motion Picture News
Los Angeles, July "27.
- The studio of the Robbins Photoplay Com-
pany was an exceedingly busy place the latter
part of this month, for beginning August 1
the company was to make three releases a week
for Pathe. Jesse Robbins, who was formerly
with the Essanay players at the Niles, Cal.,
studio, directs one company, and supervises
the productions of two other directors.
The most recent production was a rural
Western comedy in which Jack Phipps and
Miss Dixie Stuart played the leads.
Stanley Twist, head of the Inter Ocean
Film Company, of New York, has been in Los
Angeles calling upon manufacturers whose
products he handles. At the present time the
Inter Ocean buys the output of the Thomas
Xash Motion Picture Company and Japanese-
American Film Company', of Los Angeles, and
the Gouwey Feature Picture Company, of
San Gabriel, Cal.
Hold Water Carnival
Following the making of a beach picture at
Ocean Park, members of the Hartigan comedy
company, making negatives for Patlie, held a
water carnival, in which there were various
contests.
Roger Cornell, a professional swimmer and
physical culture instructor, dived forty feet
into four feet of water, and in the swimming
race Miss Peggy Hart was an easy winner.
The contests were filmed and will be used in
comedies.
Director Archer McMackin, of the Albu-
querque company, has been producing short
comedies to be used on split-reel subjects re-
leased by the company.
For the past few weeks the two companies at
the Western Lubin studio, 4.560 Pasadena ave-
nue, have been working on feature pictures of
two reels or more, and now have three com-
pleted. Two were directed by Captain Wilbur
Melville, and one, "When Honor Wakes,"
written by Robert E. Rinehart, is laid in San
Francisco, the morning of the earthquake and
fire. A miniature city was built and burned.
Paul Powell directed "Fate and The Fugi-
tive." a storv of a fortune-teller. In this.
Miss Velma Whitman played the lead. Other
recent productions of the Western Lubin play-
ers are "Restitution," a two-reel detective
story: "On Suspicion," with Frank Elliott, a
noted English actdr. in the lead: a two-reel play
of manners; and "Mrs. Will O' Wisp," with
Miss Lucile Young playing the lead.
Bealistic Drowning
Miss Olive Golden, playing the role of a'
runaway wife, in "The Inner Conscience,"
being filmed for Majestic release with Frank
Bennett as the husband, caused all the male
members of the company to leap from a ship
at Catalina last week to rescue her. She had
not told members of the company she could
swim and was lowered into the water, before
the cameraman was ready.
Thinking all was in readiness for the pic-
ture. Miss Golden began rehearsing the strug-
gles of a drowning woman. The men saw her
and so realistic were her actions they thought
she was drowning and dashed in, dressed in
then street clothes.
"A Lesson in Mechanics," is the title of a
one-reel comedy drama with Dorothy Gish and
Robert Harron, being produced by W. C. Ca-
banne. The experiences of the couple with a
motor boat will bring a laugh.
Ed-lie Dillon is having a strenuous time di-
recting "A Phvsical Culture Romance," at the
Reliance and Majestic studios. Tod Browning,
Fay Tincher and Margaret Edwards are the
i:rini:ipals. A young woman studies physical
culture and becomes so proficient in athletics
that she easily wins the man of her choice from
a seemingly more attractive rival.
Thrilling Newspaper Film
Miss Blanche Sweet is playing the leading
part in "The Second Mrs. Roebuck," from a
r. cent popular magazine story, being filmed at
the Majestic studio. The plot of the picture-
story hinges on an old family portrait and will
be a feature of the Mutual program.
.'\ newspaper picture, "For the Last Edition,"
is being produced under the direction of Fred
A. Kelsey, of the Majestic and Reliance. How
a new sob sister brings in the story of the day,
gives the paper a great beat and saves her
sweetheart from falling down on the assign-
ment, is shown in the picture. In one scene a
f I eight car is wrecked by dynamite. Miss
Irene Hvint and Bob Burns play leading parts.
Herbert Rawlinson recently passed the
federal examination and is now a licensed navi-
gator. He plies his thirty-eight-foot launch be-
tween San Pedro and Catalina Islands, every
Saturday and Monday, in order to spend the
week end with his family at the popular Pa-
cific coast summer resort.
Miss Ella Hall, who has been playing ingenue
parts with the Universal company since
thirteen years of age is now playing her first
leading woman role in the filming of a two-
reel picture, "For the Secret Service," directed
by Robert Leonard. Miss Hall is but seventeen
years old.
Varied Career of W, H. Taylor
William H. Taylor, aged 86 years, born at
Brownville, Mexico, now Brownville, Te.xas, a
Confederate spy under General Pickett, an
Indian fighter under Nelson A. Miles for
years, and since then a scout, cowboy, and
ranchman in the West, who for the past two
years has directed frontier scenes for the Un-
versal companies making Western pictures, has
bidden his friends at Universal ranch good-bye,
and with two pack burros and his favorite sad-
dle horse, started on a five-thousand-mile ride
from Los Angeles to New York, via Portland,
Denver and Kansas City.
For several years Taylor has desired to go
over the country he traversed fifty years ago,
and now the trail he blazed he will find a road
of steel. He was recently induced to start a
bank account by Manager I. Bernstein, and
after making his first deposit, confided to the
cowboys at the ranch that he did not want them
to think he "wanted to ho-o-rde up wealth."
The Rotary Club of Los Angeles will bid the
old scout good-bye for Los Angeles citizens,
and he expects to make twenty miles a day,
stopping each evening at a town or city where
there is a motion-picture show and giving lec-
tures on how frontier film dramas are pro-
duced.
He will keep in constant touch with all Uni-
versal exchanges, which will have charge of his
publicity, booking, and see that films which he
supervised the making of will be shown while
he is lecturing. In this manner he expects to
defray his expenses, advertise his favorite
brand of films — Universal — and fulfil a desire
of years, to again see the West.
Kerrigan Filming Ocean Picture
It was a big laugh that every one about the
Universal studio had this week if he took time
to watch the filming of Al Christie's latest
comedy, "He Never Said a Word." Eddie
Lyons, Victoria Ford and Lee Moran played
leading parts, and a clever deaf and dumb act
put on by them will turn the audiences into a
laughing riot.
Jack Kerrigan has just completed filming a
one-reel subject, "Little Meg and I," adapted
from the poem of that title by C. T. Murphy.
The scenario is by James Dayton. Mr. Kerri-
gan is now at San Diego, filming an ocean pic-
ture.
By the end of this week the Universal di-
rector, Charles Giblyn, will have completed the
last of a series of four Francois Villon pictures,
from the stories appearing in "Century Maga-
zine," b^ George Bronson Howard.
The title of the last production is "The
Ninety Black Boxes." As in all of the series,
J. Murdock MacQuarrie and Pauline Bush
played the leading parts in this. The pictures
graphically portray conditions and actual hap-
penings of the period of the reign of terror.
No recent arrival from the East has been
hailed with so much enthusiasm and given such
a hearty welcome as that accorded to Henry
"Pathe" Lehrmann, who put in his appearance
at the LTniversal city Monday, July 20, having
arrived with the principals of his newly-formed
company that afternoon from New York City,
where he completed arrangements for a re-
lease of his comedy pictures through the Uni-
versal exchanges.
Will Make Everybody Laugh
The Lehrman brand will be known as the
L K O, and the producer says his only inten-
tion is to make people laugh all over the world.
Included in the company who came to Los
Angeles with Mr. Lehrman are Billie Ritchie,
an English comedian; Henry Bergman, weight
303, a character man; Gertrude Selby, a vaude-
ville actress, who will be the leading woman;
and Al Hamberg, assistant director.
It is the intention of Mr. Lehrman, whose
company will psoduce exclusively for the Uni-
versal, to add two producing companies imme-
diately and he is now negotiating with two
well-known directors. The new organization,
which was formed after the comedy maker had
been bombarded with offers from five other film
manufacturers, will release three single-reel
comedies each week, beginning about the mid-
dle of September.
Mr. Lehrman was formerly with the Bio-
graph, then the Keystone, and until two months
ago director-general of the Sterling Motion
Picture Company. When Mr. Lehrman severed
his connection with the latter - company he de-
parted from Los Angeles, saying he was going
to return to his native land, Austria, but upon
his arrival at the Universal studio he ex-
plained that he tried to go to Europe, but he
couldn't — they wouldn't let him.
James Neil Producing for Lasky
James Neil, for some time feature director
with the Universal, is now producing his first
picture for the Jesse Lasky company, "Where
the Trail Divides," from the story by Stewart
Edward White, with a cast including Robert
Edeson as "How," the Indian, and Theodore
Roberts as Col. Lander.
Miss Winifred Kingston is playing the role
of Virginia, the orphan girl cared for by Col.
Lander. All of the exterior scenes have been
completed, they being filmed at Griffith Park,
north of Los Angeles in the San Fernando
valley, and in the Labrae oil fields near Los
Angeles.
The interior scenes are now being taken at
the Lasky studio and the picture, to consist of
five reels, will be completed by the latter part
of ne.xt week.
Eddie Abeles, of "Brewster's Millions" fame,
has arrived at the Jesse Lasky studio for the
filming of "Bobbie Burnitt" and "Ready
Money," which will be done under the direc-
tion of Oscar Apfel. All scenes for "What's
His Name," with Max Figman and Lolita
Robertson, have been filmed and the negative
v/ill reach the New York office of the com-
pans- in about two weeks.
The great mountain scenes of the "Trey o'
Hearts" series completed, the Wilfred Lucas
company. Universal, are now in San Diego,
where the spectacular seafaring instalment of
the series is being staged.
Will Blow TTp a Ship
To furnish sensations for this drama, two
ships will be destroyed at sea. One will be
loaded with gasoline and black powder and
blown up, while the other will be rammed by
an ocean liner and cut in two. Both ships
have been purchased by the Universal for this
purpose and their destruction will be accom-
plished a short distance off Point Loma.
The two principal roles in the series are
those of twin sisters, Judith and Rose. Both
parts are played by Cleo Madison, the accom-
plished emotional actress.
In the third and fourth instalment of the
series, entitled, "The Sea Adventure" and
"Dead Reckoning," Alan Law escapes from
numerous threatening dangers with Rose, his
sweetheart. Judith substitutes herself for
Rose and is taken aboard a ship by Law.
Sailing under false colors, Judith turns a
score of barrels of gasoline loose in the hold.
She then escapes from the ship to another
yacht previously chartered for her escape. At
a critical moment the ship which carried Law
is rammed by a small launch and the gaso-
line exploded. Law and a friend barely escape
with their lives. Later they take possession
of the yacht chartered by Judith where they
discover Rose.
Shortly afterward Judith and her accom-
plices retake the yacht and capture Law and
his friends. But their possession is short-lived
because the yacht is rammed and sunk by ' an
ocean liner in a dense fog.
6o
THE MOTION PICTURE NEWS
l/>fTE'RESTIJ^G FILM PREVIEWS
PRODUCTIONS FROM ALL PROGRAMS
GENERAL FILM PROGRAM \
■•Mrs. Billington's First Case." (Essanay.
Tues., Tuly 21.) — Any idea that comes from
Montague Glass is sure to be clever. This
picture is based on a story of his that ap-
peared in "Munsey's Magazine." It shows how a
lawyer-husband breaks his lawyer-wife of the
desire to practice in the courts at her first
case. He appears as opposing counsel and
defeats her unmercifully. Gerda Holmes and
Bryant Washburn play the young couple
capitalh'.
"Temper and Temperature." (Lubin.
Split reel. Tues., July 21.) — Another mother-
in-law comedy, and the much-abused and un-
appreciated person gets the best of the son-in-
law this time. He tries to send her to bed, with
the connivance of a doctor friend, when she
comes to visit him. But she is too smart for
him and overhears the conversation on the
telephone. It makes a ripping laugh producer.
"Worms Will Turn." (Lubin. Split reel.
Tues., July 31.) — Here we have that funny
troupe of policemen the like of whom are seen
nowhere but in Lubin films. They must be
seen to be appreciated, as the saying goes.
The worms in this instance happen to be
tramps, who conquer the squad of police and
appropriate the officers' honored uniforms to
their own base uses. They are then the
police, for the uniforms make the only dif-
ference as far as can be told.
"Bread Upon the Waters." (Vitagraph.
Two reels. Tues., July 31.) — A strong picture
of the sacrifice of an artist through his de-
votion to high ideals. The sadness of his
life, brightened by his generosity and his
victory over self, will make a deep and lasting
impression. Jean, the artist, is played with
sympathetic insight into the requirements of
the part by Etienne Girardot, and Lillian
Walker gives excellent support.
"The Lure of the ladies." (Selig. Tues.,
July 21.) — A young man of romantic tempera-
ment has the" fatal habit of falling in love
with every girl he sees. Of course this sort
of thing can not go on always, and he finally
gets all the romance knocked out of him by
a burly truckman, whose girl he was making
violent love to. But this conclusion does not
come until we have witnessed some merry
sights in the way of impromptu courting.
"The Sealed Package." (Selig. Wed.,
July 22.) — A strongly acted and tense drama,
in which an error concerning important papers
and diamonds nearly causes the ruin of an
innocent man, who had confessed to save an-
other from the severe shock that an accusation
might give him. The mistake comes to light in
time, the self-sacrificing young man wins the
girl whose father he was trying to shield, and
the villainous rival is discharged.
"The Show Busters." (Biograph. Split
reel. Thurs., July 23.) — An uproarious farce
of the rivalry of amateur and professional
actors. The professionals have been stranded
in a small village, and when the amateurs
prove unsatisfactory to the committee in
charge of the show for the benefit of "tooth-
less tobacco chewers," the professionals are
engaged. The village talent gets its revenge
by putting an end to the agonizing show by
means of a fire hose. It is on the same reel
with "The Cheeseville Cops."
"The Cheeseville Cops." (Biograph.
Split reel. Thurs., July 2.3.)— The police of
Cheeseville lead the grand carnival parade of
the village and a gallant sight they make.
Two "dips" get in a little work on the side,
and when the police take their trail the grand
parade is turned into a merry chase after the
sleight-of-hand performers. The same reel
contains also "The Show Busters."
"Slippery Slim's Inheritance." (Essanay.
Thurs., July 2S.) — Sophie and the foreman
try to put one over on .Slippery Slim, but
luck favors the wily one. News of a fortunate
inheritance brings .Sophie to him and they are
married, but it turns out that a grave mistake
has been made and that the money has been
left to his sister. Away goes the foreman to
marry the sister now, but she has just married
another. Since Slippery seems unusually hale
and 'hearty, the foreman is left out entirely,
and has no chance to get Sophie, who must
remain in wedded bliss until another picture
comes out.
"A Friend's Forgiveness." (Melies. Two
reels. Sat., July 11.) — Mrs. Gamber is
neglected by her husband and has an affair
with another man, who is married. Her husband
is ignorant of this. Jack, the other man,
meets with an accident and dies soon after.
Mrs. Gamber is afraid that her letters to Jack
will become known to all. But Jack's wife
returns them to her when she discovers them.
"The Beast." (Kalem. Tues., July 31.) —
The daughter marries her father's debtor. He
drinks heavily and one morning is found dead
in his parlor. His wife is accused, but it
develops that the butler killed him in self
defense. Alice Joyce and Tom Moore are
the principals in this exciting story. A few
of the interiors were taken at the Exposition
in New York.
"The Rival Railroad's Plot." (Kalem.
Two reels. Wed., July 23.) — A railroad story
of more than usual interest. The scenes in
the cab of the engine are most realistic.
Several men fall off the train while it is going
at great speed. Two railroads enter into
competition for the mail contract. The weaker
road tries to ruin the chances of the other by
sending one of their fireman with the train.
All their plans fail, due to the heroic effort
of the engineer. Helen Holmes appears as a
telegraph operator, William Brunton as a fire-
man, her sweetheart. N. Z. Wood is the
engineer and Leo D. Maloney and Charles
Wells are the heavies.
"Prosecution." (Vitagraph. Thurs., July
9.) — An excellent explosion occurs in this
picture in which a small house is completely
destroyed. When the wages of the mine em-
ployees are decreased, McClellan, a labor leader,
blows up the mine hoist. He is seen by Col-
lins, the local attorney, who loves McClellan's
sister. He is undecided whether to expose the
man or let him go for the sake of the girl,
but the girl herself makes her brother confess.
Alfred D. Vosburgh appears as the attorney,
George Holt as McClellan and Margaret Gibson
as the girl.
"Defying the Chief." (Kalem. Sat., July
35.) — ^An Indian story that surpasses the recent
releases dealing with the redskins, featuring
Princess Mona Darkfeather. While the wicked
tribe of Indians is being attacked by a hostile
tribe, Ohonka and her true lover escape. Art
Ortega and Rex Downs are the other principals.
"A Matter of Record." (Lubin. Sat., July
25.) — The husband concocts a fine scheme to
outwit his wife. He has his dictograph talk
to his wife when she calls up, while he is
off enjoying himself with his pretty type-
writer. But once his records get mixed, the
wife hears the one intended for the type-
writer, and it is all off with Mr. Timkins'
fun.
"Broncho Billy and the Gambler." (Essan-
ay. Sat., July 2.5.) — Through kindness.
Broncho Billy has pity on the gambler and
sends him. off with money in his pocket. This
act melts the heart of the girl he loves and
overcomes her obstinate indifference. As usual,
the acting of G. M. Anderson and Kate Clay-
ton in the leading roles is above reproach.
"Footprints." (Selig. Sat., July 25.) —
Through the fact that the identical measure-
ments of two women's feet and that one of
the ladies is a somnambulist, some trying situa-
tions are developed for the persons concerned
in this play. But when these two things are
discovered, all is righted, for the owner of
the diamond necklace has robbed herself in
her sleep-walking.
"Romantic Josie," (Vitagraph. Sat., July
25.) — Josie, reading of Sir Launcelot and Lady
Gvyendolyn, imagines herself the fair lady im-
prisoned in the castle and rescued by her
knight. Her absorption sets the house on fire,
becatise she put coal oil in the soup, and Hank
does play the knight in great fashion by pull-
ing her from the flames.
"The Little Widow," (Biograph. Sat.,
July 25.) — A drama of the sort to touch the
heart. But the bank failure part is too full
of untruthfulness to be convincing. The
widow's friend forces the president to hand
over her money. When a bank fails, however,
the funds are no longer in the hands of the
old directors, but a receiver takes charge.
"The Mystery of the Octagonal Room."
(Edison. Tues., July 25.) — Once again Hamil-
ton Cleek solves an apparently unfathomable
mystery concerning the disappearance of
precious bric-a-brac. The cunning and in-
genuity of the crook is baffled by the science
of Cleek, and we are absorbed in the working
out of the puzzle. Thomas W. Hanshaw's
story, upon which this is based, will appear
in the September number of "Short Stories."
"A Letter from Home." (Essanay. Two
reels. Fri., July 24.) — This is the story of a
young attorney who is placed between two
fires and yet he comes out unscathed, but we
are given some tense moments during which
he battles with his conscience. He has gone
to a small town as a special state's attorney
to put an end to land graft. He resists the
offers of bribery made by the crooks, until
he becomes aware of his wife's loneliness in
the sn.iall place. He gives in in order to be
able to take her away, but she accidentally
overhears, becomes willing to remain to help
her husband do right, and persuades him to
return the tainted check.
"Coffee Cultivation." (Pathe. Split reel.
Mon., July 27.) — Everybody drinks but few
know anything about the cultivation of coffee
and its preparation for market. Pathe has
satisfied curiosity about this important Bra-
zilian industry in a picture which is well
worth while. It is given on the s&me reel with
"Hosts of the Sea."
"The Hosts of the Sea." (Pathe. Split
reel. Man., July 37.) — This brings an
aquarium into the motion picture theatre. All
sorts of strange and queer looking animals
living at the bottom of the sea are photo-
graphed in their natural surroundings, with
some of their most characteristic habits of life
much in evidence. Completes the reel that
begins with "Coffee Cultivation."
"The Straits of Bonifacio." (Pathe. Split
reel. Tues.. July 28.) — The audience is taken
through these wonderful straits off the coast of
Sardinia, with gigantic cliff's rising abruptly
from the dazzling white spray of the froubled
waters. A tinted picture of sunrise in this
g'.orious valley of the sea is unusually beau-
tiful. With "Hemp Growing" we get a thou-
sand feet of hiteresting matter.
"Hemp Growing." (Pathe. Split reel.
Tues., July 28.) — All the processes in raising
and getting the hemp ready for market, to be
shipped to all parts of the world and made
into rope and mats, are presented clearly and
intellibly in this picture of New Zealand's
great ind'ustry. It is on the same reel with
"The Straits of Bonifacio."
"John Ranee, Gentleman." (Vitagraph. One
and a half reels. Tues., July 2S.) — Splendid act-
ing, strict attention to the smallest details of
setting, and uncommonly fine photography com-
bine to make this one of the best Vitagraph pic-
tures that has appeared for some time. The
story is vibrant with life and does not need
sensational accessories. The sacrifice of the
hero at the end in following his conscience, in-
stead of the woman that he loves, makes an
ending that must impress all. The two reels
are completed with "Beautiful California."
"Beautiful California." (Vitagraph. One-half
reel. Tues., July 28.) — The \'itagraph photog-
raphers have determined that beautiful things
shall not lie right under their noses without
their seeing them. In this half reel, which
THE MOTIOX PICTURE NEWS
6i
completes ""John Ranee, Gentleman," they have
caught some of the wonderful scenes near the
\ itagraph studios at Santa Monica, Cal.
■'The False Shadow." (.Lubin. Two reels.
Thurs., July 23.) — Here is a story that
abounds in dramatic moments, and with the
able players that are cast for the parts, the
production is in every way a strong one. The
new science of eugenics forms the central
idea. A physician makes a wrong report on
the young man who is about to marry the
girl that he, himself, is in love with. The
girl falls sick, the physician confesses what he
has done, and finds the lover for the girl, the
sight of whom restores her to health.
"The Apple." (Vitagraph. Thurs., July
23.) — The apple in this picture is not an Albe-
marle Pippin,' although there are two girl pip-
pins in this little drama of the East Side. The
apple is the apple of discord. But Aunt
Sophia uses her woman's instinct, so that
Hugo finds that his wife is the finer pippin
after all.
"His Sister." (Vitagraph. Mon., July 27.)
— How a tomboy sister stands by her brother
who has shot a man in a quarrel that arose out
of gambling. She makes the sheriff's posse
follow her while the brother escapes to the
border. There is pictured some wonderful rid-
ing across vast plains and over the slopes of
lofty mountains, all of which are photographed
with extraordinary clearness.
"Gwendolyn, the Sewing Machine Girl."
(Biograph. Split reel. Mon., July 27.) — A
burlesque comedy that turns things out of their
natural course. The sewing machine girl drinks
champagne, her lover is a bootblack in evening
clothes, three hefty furniture movers are "'per-
fect ladies." The landlord kidnaps the girl,
but she is trailed by the flowers dropped from
her bouquet. "Search, the Scientific Detec-
tive," is on the same reel.
"Search, the Scientific Detective." (Bio-
graph. Split reel. Mon., July 27.) — This is a
curious picture, but it has fun-provoking quali-
ties. It reminds one of the very first motion
pictures which showed persons and things dis-
appearing at will. The detective has this
strange power, and by means of it and other
scientific devices he tracks his criminals, finds
the star actress and her precious pearl neck-
lace. With "Gwendolyn, the Sewing Machine
Girl."
"A Clash of "Virtues." (Essanay. Tues.,
July 2S.) — The moral of this picture, and it
is earnestly presented, is that somebody has to
lose what somebodv else makes on the Stock
Exchange and suffer hard for it. But the
young clerk who has been drawn into the net
is saved by his sister, who weds the son of
the "power of the Street." and a tragedy is
averted by this sweet turn in affairs.
"The Question and Answer Man." (Lubin.
Tues., July 2S.) — Bob Johnson writes the "Ad-
vice to the Love-lorn"' as Madame Leonora's
column. Bob's advice is not always fruitful of
results, as Freddie Xix learns when Bob gets
the girl that the latter has been wearing his
heart otit for. The decrepit grandfather serves
no comic purpose in the picture, and it would
have been better if he had been left out of the
cast.
"Muff."' (Selig. Tues., July 2S.)— This is a
Roy McCardell picture that is not a comedy.
It is a story of a foundling, who has been left
by his father, a circus rider, at the door of
his aunt's cottage and is raised by her. Later
he falls into the company of his father, who is
about to lead him into criminal practises when
the relation of the two becomes known. The
meeting of father and son is too artificially
contrived.
"The Bingleville Fire Department."
(Kalein. Fri., July 2i.) — A rollicking comedy
of a funny town, funny fire department, and
funny police force. The heads of the last
two love the daughter of the honorable mayor
of the town. They do not win her, losing to
a young sprig of a fire-extinguisher drummer,
who beat them both in saving the mayor's
house from burning.
"A Traitor to His Country." (Lubin.
Fri., Tulv 24.)— The scene of this picture is in
the Philippines, during the rebellion against
the United States Government. A voung in-
surgent reveals the secrets of the rebel camp
in order to protect his sweetheart. The cir-
cumstances of this treachery make a powerful
human interest story.
•The Substitute Heir."" (Selig. Fri., July
2i.) — In which a purchased heir acts as a
boomerang, and has exactly the opposite effect
from that contemplated. The widow of a
wealthy man needs a child to secure his for-
tune in the courts, but the one she gets turns
out to be of a dusky color. The situation is
led up to with sharp surprise in Roj' !Mc-
Cardell's best manner.
"The "Winning Trick." (Vitagraph. Fri.,
July 2i.) — This sounds as if it might be about
a card game, but it is not. The trick was
played upon a young lady by the man who
loved her, in order to win her for his wife.
It was a clever trick to cure her of her
romantic socialistic ideas about not wanting
to marry a rich man. He becomes poor long
enough to prove that she doesn't like it.
"The President's Special." (Edison. Two
reels. Fri., Aug. 7.) — Through overwork the
station agent goes to sleep at his post and
allows a picnic train lo go by when he should
have sidetracked it. In a vision he sees the
terrible results of his negligence. But his
wife also sees the train and realizes that it
should have been stopped. She jumps in an
automobile and overtakes the train in the nick
of time. The race between the automobile
and the train is slightly too long. Charles
Ogle and Gertrude McCoy lead the cast.
"A Change of Business." (Edison. Split
reel. Wed., Aug. 5.) — On the same reel with
""Faint Heart Xe'er W on Fair Lady." To win
the charming widow of the town Jones changes
from a bartender to a soda fountain keeper.
This comedy is rather slow but will furnish
amusement for those who like this variety of
parlor comedies. May Abbey and Frank A.
Lyon are the principal characters.
"Faint Heart Ne'er "Won Fair Lady."
(Edison. Split reel. Wed., --^ug. 5.) — On
the same reel with ""A Change of Business."
By persistently addressing his much-desired
father-in-law with, "I love your daughter.
Will you let me marry her?" the suitor finally
wins the girl. A number of comical situations
are introduced. Edward Boulden and Bessie
Learn lead the cast.
"One Touch of Nature," (Edison. Sat.,
Aug. S.) — One of the best one-reel dramas pro-
duced for some time. The perpetual crank
comes in touch with a little boy fishing. The
friendship of the boy causes Kim to re-enact
scenes of his childhood and his bad character
leaves him forever.
"A Tango Spree." (Edison. Mon., Aug.
3.) — One lone man in the town is adverse to
the tango, but when his mother takes it up
he falls in line. Dan Mason plays the lead
in this enjoyable comedy.
"The Man -with the Glove." (Kalem.
Tues., July 28.) — A drama showing the in-
stincts of cruelty, selfishness and revenge in
full play. A banker has been marked with
the word coward, and since his schooldays
is forced to wear a glove to conceal the mark.
Later in life he gets his chance for revenge
upon the man who thus disfigured him, but
the sight of the latter's suffering makes him
relent, and kindness takes the place of revenge.
-\ dramatic but hardly logical piece, acted with
forceful reality.
"The Deadly Battle at Hicksville."
(Kalem. Thurs., July 31.) — Xo one likes to
see the incidents of our Civil War travestied
as in this picture. Of course it is funny in
a way: the characters are so ludicrous in ap-
pearance and the action is so ridiculous that
the picture cannot but be funnv to certain
kinds of audiences. But it is distasteful to
many to read "General Flea" and "Union
soldiers do not work after 5 o'clock."
"The Indian Agent," (Kalem. Two reels.
Wed., July 29.) — A picture of life on the
plains a couple of generations ago, with
grizzled trappers, wild Indians, brave women.
There is a caravan of prairie schooners at-
tacked by Indians, and we are given a fair
reproduction of the ensuing battle.
"The Identification." (Kalem. Two reels.
Mon., July 27.") — The somewhat gruesome and
repulsive life of a cocaine fiend is revealed
with uncommon realism. The uncontrolled
craving for the drug discloses the secret of
the young attorney to the girl whom he wishes
to marry. The luxurious surroundings of
fashionable life are varied with prison scenes,
and punctuated with pistol shots and mortal
scufHings. An automobile is caught turning
turtle. For those who like this sort of film, it
is a powerful picture of its type.
UNIVERSAL PROGRAM
"Troublesome Pets." (Sterling. Thurs.,
July 30.) — A good comedy, but not as good
as the majority of this brand. His wife owns
a parrot which her husband doesn't fancy,
and he throws it down a well. The whole
village is aroused by cries of "help"' emitting
from the well. A monkey is also introduced
which adds to the fun.
"A "Wild Ride." (Sterling. Mon., July
27.) — The Sterling kids minus Billy appear in
this comedy. The feature of the picture is a
wild ride taken by two of the children in a
scenic railway car with the burlesque police
force following in the next. The picture is
good throughout, but this last event is a
crackerjack.
"The Dupe." (Eclair-Universal. Two
reels. Wed., July 29.) — Helen Marten, Mildred
Bright and Bob Frazer play the leads. The
story continually commands the attention. An
honest man finally triumphs over a group of
dishonest business sharps. His sweetheart is
a great aid to him. The story will appeal to all
except the very young.
"Tribal "War in the South Seas." (101
Bison. Two reels. July 2.5.1 — A picture made
in the South Seas by William Clifford in
which there are numbers of natives and many
typical scenes. Several good fights are
staged. The storj' itself is clean and interest-
ing, possessing a number of unique features.
A girl, stolen by a rival tribe, is regained
after many fierce encounters. There is much
realism throughout.
"The "Wooing of Bessie Bumpkin." (Joker.
\\'ed.. July 22.") — \A'illiam Wolbert and Bess
Meredyth are the principa s in this comedy,
which is somewhat slow in places. Two fooiish
men are in love with Bessie, but neither wins
her and she is left without a husband.
"Irene's Busy "Week." (Victor. Fri., July
24.) — A different kind of comedy with Irene
Wallace and ^^'alter Miller in the leading parts.
Irene is to marry her guardian, who is old
and disagreeable. Her favored lover succeeds
in smuggling her oft the large estate in a
cartload of apples. A very enjoyable and
pleasing picture.
"CTniversal Ike, Jr., in "His City Elope-
ment." (Universal Ike. Tues., July 2S.) — •
JIuch fun is furnished by the actions of the
characters in a sleeping car. Ike elopes with
the hotel waitress, but is forced by the pro-
prietor and his wife to return. Robert
Fuehrer and Louise Glaum are the principals
in this highly amusing picture.
"An Indian Eclipse." (Nestor. July 30.)
— Paul Machet is the producer of this excel-
lent Indian drama. A white man wrongly
accused of murdering an Indian squaw proves
his innocence to the Indians by pretending to
invoke an eclipse of the sun. He. of course,
knew when it was due to occur.
""Wifie's Busy Day." (Joker. Sat., Aug.
1.) — The usual side-splitting niix-up results
when a man tries to pass off the wrong
woman as his wife. r\Iax Asher plays the lead.
A lot of rough slapstick work takes place which
will surely create laughter.
"Some Cop." (Crystal. Tues., Aug. 4.) —
Xot as good as Vivian Prescott and Charles
DeForrest are able to do. Charlie is a hobo,
finds a cop's uniform and dresses himself in
it. He captures the man of the house instead
of a burglar and creates a general disturbance
before he is arrested.
"That's Fair Enough." (Joker. Sat., Aug.
S.) — Max Asher and Louise Fazenda in a com-
edy and its sticcess is assured. It's the old
story about father's choice and her own. but
it has many new twists that keep one in a
continual roar of laughter.
"The Storm Bird." ("Powers. Tues.. Aug.
4.) — This picture is rather disconnected and
somewhat hard to follow in places, but it con-
tains a lot of fast action which will please.
Ray Gallagher, Edna Maison and Bert Law-
play the leads. The dissolute sea captain who
attempts to win a young girl by force is at
length routed by her sweetheart.
"The Mind's Awakening." Frontier. Sun.,
Aug. 2.) — The story is a little obscure in
nlaces.' Dolly Larkin, Arthur Allardt and Joe
Franz head the cast. There is a stirring fight
62
THE MOTION PICTURE NEWS
in the latter part of the picture. The waitress
of the hotel in the West is married, but has
left her "husband. She meets him when he
comes to the hotel and both are happy. The
girl's father sanctions the marriage.
••Rescued by 'Wireless." (101 Bison. Two
reels. Aug. S.) — Taken in Honolulu, and
acted by the company sojourning there, the
principals of which are William Clifford, Marie
ualcamp and Sherman Bainbridge. Industrial
and tropical scenes are shown throughout the
picture. The story tells of a girl, Clifford's
sweetheart, who is constantly annoyed by
Sherman, the wireles operator. When this
man incites the natives to rebellion the troops
are called back by the girl's wireless appeal.
"The Third Party." (Joker. Wed., Aug.
5.) — The plump but very agile comedienne,
Bess Jleredith, is the life of this comedy. For
this reason, if no other, the production will be
successful. Thinking his wife is receiving a
lover makes hubby dress the butler as a girl.
The denouement is clever.
"Symphony of Souls." (Rex. Thurs., Aug.
6.) — Robert Leonard and Ella Hall play the
leads. Miss Hall looked very pretty, but the
part seemed beyond her power. The story is
gccd. A poor double exposure in the print
shown is- registered. Mr. Leonard leads a
large crchestra in a capable manner.
"Behind the Veil." (Rex. Sunday, Aug.
2.) — A Smalley picture told in a capable man-
ner. The story is strong and will please lovers
of good drama. The mother and father of a
kiddie are separated and the mother takes
a house next door and surreptitiously watches
over her child, of which the father has charge.
A reconciliation is effected in a novel manner.
"In the Days of Old." (Eclair. Sun.,
Aug. 2.) — A child comedy. Bobby goes to
sleep in a knight's suit of armor and dreams
of what he might have been if he had lived in
the fifteenth century.
MUTUAL PROGRAM
"From 'Wash to 'Washington." (Than-
houser. Sun.. July 26.) — A comedy that really
contains something novel as well as humorous.
Marguerite Snow as the washwoman's daughter
dreams that she is in Washington with a
policeman (James Cruz). They visit many
points of interest, jumping rapidly from one
place to another. The picture is well pro-
duced, especially in those parts in which the
figures disappear.
"Leave It to Smiley." (Komic. Sun.,
July 26.) — Rather inferior for this brand.
The actions of a stranded troop of actors is
the topic. "Tammany" Young, Tod Brown-
ing, Fay Tincher and Max Davidson appear
in the leading parts.
"Our Mutual Girl, No. 28." (Reliance.
Mon., July 27.) — Some views of Long Branch
and West End, N. J., start off this reel. Then
the scene shifts back to New York, where
Margaret tries on the latest hats and bathing
suits. Mrs. Knickerbocker, Margaret, Dunbar
and Jack Stuyvesant then visit Long Beach,
where the two men come to blows over Mar-
garet. The quarrel ends peacefully and after-
wards the party meets the Dolly twins, the
popular New York dancers.
"Jim Regan's Last Raid." (Broncho. Two
reels. Wed., Aug. 5.) — One of the best of the
sensational Western melodramas, but convey-
ing a wrong idea of the now civilized West.
Lightning action marks both reels. Because of
the brutality of her husband, Jim, Anna
leaves him. She gets a position as singer in
the Silver City saloon and falls in love with
the proprietor. He proposes, but she refuses,
thinking of her husband. Jim and his band
raid the place, but he is shot by Anna. She
then marries the man she loves.
"The Thunderbolt." (Domino. Two reels.
Thurs., Aug. 6.) — Grace, an artist, comes
under the influence of a disreputable man in
the city. She is rescued from his clutches
by her brother-in-law, a minister. The man
comes to Grace's home town with the purpose
of telling falsehoods about her before the
entire congregation. As he is about to do so
he is struck by lightning. This is a highly
sensational picture and will be enjoyed by
the lovers of this sort of melodrama.
"The Gangsters and the Girl." (Kay-Bee.
Two reels. Fri., Aug. 7.) — Molly is con-
victed of stealing. In reality she is innocent.
The gang of which her sweetheart is leader
rescues her while she is on her way to the
state's prison, and thereafter she lives with
them. A detective is sent to spy on the gang,
and to avert suspicion joins them. The girl
falls in love with him and, after the gang is
captured, Molly and the detective are mar-
ried. The picture is full of action, and all
who love the sensational melodrama will take
pleasure in seeing this.
"Jim Cameron's 'Wife." (Domino. Two
reels. Thurs., July 23.) — ^Jim Cameron has a
sick child, and is unable to meet his debts.
Andy Stiles holds up the stage, is pursued by
the sheriff to Jim's home. When Andy sees
in what great need the Cameron family is, he
gives himself up so they may claim the re-
ward. Clara Williams, Thomas Chattertim,
\V. S. Hart and Lewis Durham lead the cast.
The picture is alive with action of the melo-
dramatic sort and exciting from the start.
"The Curse of Caste." (Domino. Two
reels. Thurs., July 30.) — A tragic drama
played by the New York Motion Picture Cor-
poration's capable cast of Japanese actors. It
tells, in a pathetic way, tiie manner in which
a happy marriage was ruined because of class
distinction. The Japanese scenery is realistic
and the photography of the best.
"The Long Feud." (Broncho. Two reels.
Wed., July 39.) — A pleasing drama entertain-
ing from the start to the end. A feud of
long standing is ended by the love of a young
man and girl from the opposite factions. The
picture is not entirely drama. A number of
comic scenes are introduced which are good.
"An Eleventh Hour Reformation." (Kay-
Bee. Two reels. Fri., July 31.)— A far-
fetched but pleasant drama. A robber enters
the house of a lawyer who once defended him
successfully. He overhears the man's wife
planning to elope with another, but his words
cattse her to think again and she resolves to
stay. There is not a slow moment in the
picture.
"The Red Man's Heart." (Majestic.
Tues., July 21.)— ^A pleasing offering in which
the reformation of the brutal man wins him
a wife. There is a lot of action in the picture.
Francella Billington, George Siegemann and
Dark Cloud play the important roles.
NEWS WEEKLIES
Pathe's 'Weekly, No. 45. (Pathe. Wed.,
July 15.) — An unusually large number of en-
tertaining events appear in this number, the
most important of which are, dynamiting the
ruined buildings of the recent Salem fire, the
trial trip of the "William J. Gaynor," New
York's newest fire boat, and the large fire in
Moscow, Russia, which destroyed the old
palace of Alexander.
Pathg's 'Weekly, No, 46. (Pathe. Wed.,
July 22.) — Many interesting sights from all
parts of the world are shown this week. From
Asheville, N. C, come pictures of the Students'
Camp, with a review of cavalry by Governor
Craig and Secretary Bryan; from Los Aiigeles,
views of the Japanese war vessels visiting
here; from Paris, a glimpse of the latest fash-
ions in capes; from Sebastopol, Russia, pictures
of the Czar's visit; from London, a snapshot
of the Harvard crew winning the Henley; be-
sides other scenes from various places.
Pathg's "Weekly, No. 47. (Pathe. Wed.,
July 39.) — Miss Dorothy Bauer, aged fourteen,
who swam from Nyack to Tarrytown across
the Hudson is a person much talked about and
all will enjoy seeing her. The "Tribune" race
from the Battery to Sandy Hook is entertain-
ing, with the winner, George R. Meehan; and
then we have Leo Friede winning the interna-
tional canoe race. The Grand Prix Race in
Lyons, France, is a fitting end. Some very
good views were obtained in this race. Less
important topics consume the rest of the reel.
Hearst-Selig News Pictorial, No. 41.
(Selig. Mon.. July 20.) — All who take a
lively interest in what is going on in different
parts of the world will find plenty to excite
their curiosity in this section. It forms a
welcome supplement to the daily newspaper by
presenting visually what we read about each
day.
Hearst-Selig News Pictorial, No. 42.
(Selig. Thurs., July 23.)— General Villa, re-
ceives the greatest honor among celebrities
through the camera-man in this week's pic-
torial. He is caught before Torreon while
his followers accord him the acclaim of a
hero. Other scenes with the rebel army in
Mexico give this issue more than ordinary
timeliness. The best pictures in the reel are
those of the Harvard boat crew winning the
Henley Regatta on the Thames.
Hearst-Selig News Pictorial, No. 43.
(Selig. Mon., July 27.) — This number does not
fall below the high standard that has already
been set for this pictorial news service. Secre-
tary Daniels again appears with his beaming
countenance, this time reviewing the sailors
at the War College. Other events included are
the Larchmont yacht races, the war on the rats
in New Orleans, and the printing of the new
Federal Reserve currency.
Animated 'Weekly, No. 123. (Universal.
Wed., July 15.) — A large number of events
are shown in this weekly. They are, the
launching of the U. S. S. Nevada"; views of
Paris after the flood; pictures of the conven-
tion held in Dayton, Ohio; the meeting of the
I. W. W. faction in Union Square, N. Y. ; a
picture of the new Lehigh "Valley bridge in
Buffalo, N. Y. ; the latest gowns from Paris;
the annual rowing race on the Schuylkill
River, Pa.; James J. Jeffries' visit to the Uni-
versal studios at California; pictures of King
George and Queen Mary; the funeral of ex-
Senator Baily at Patchogue, L. L; a squadron
of Japanese soldiers on parade in Washington,
D. C. ; the new sixteen-inch gun in use at the
Panama Canal; and cartoons by Hy Mayer end
the picture.
Animated "Weekly, No. 124. (Universal.
Wed., July 22.) — It consists of suffragettes
water polo game at Glen Island, N. Y. ; a
canoe battle at Larchmont, N. Y. ; water cycling
on the Seine; the yacht race for the Blackton
trophy at Larchmont, N. Y. ; the carnival at
San Diego, Cal.; the trooping of the colors on
the birthday of King George; the tennis tourna-
ment at Seabright N. J.; the meeting between
Warren Kerrigan of the Universal and Jeff
Davis, organizer of the Hotel De Gink hobo
farms; balloon racing at St. Louis; the con-
struction of the large breakwater at the mouth
of the Columbia River; a display of the various
trophies won by Sir Thomas Lipton, and
cartoons of Hy Mayer.
Animated "Weekly, No. 125. (Universal.
Wed., July 29.) — Governor Fielder, of New
Jersey, holding a reception and reviewing State
troops is one of the features of the news
events in this well-known series. Others are:
the record-breaking swim at Sandy Hook, per-
formed by George R. Meehan; Governor Crue
breaking ground for the Oklahoma State house;
forcible feeding of Becky Edelson, the I. W.
W. agitator; a baby auto show at San Diego,
Cal.; funeral of Archduke Ferdinand; fiftieth
reunion of the Elks in Denver; the Henley re-
gatta; the hydroplane Disturber XV; auto polo
accident at Portland, Ore.; and the aquatic
feats at Traver's Island, N. Y.
Mutual "Weekly, No. 82. (Mutual.
Thurs.. July 23.) — A fine view of the launch-
ing of the Nevada, Uncle Sam's new super-
dreadnought, at Quincy, Mass., the christening
of the new German trans-Atlantic liner by
Count Zeppelin at Vegesack, Germany; a
graphic scene of the eulogy of the New York
anarchists killed in New York. It shows
Union Square crowded with curious sight-
seers, the throngs so large that 700 police
were necessary lo guard against any undue
demonstration; the float competing at the
Flower Carnival recently held at Halle, Ger-
many; the annual water sports at Cour
d'Alene, Idaho; the entertainment of notables
by the Author's League of Paris with dan-
-cing carnival; interesting pictures of the na-
tional elimination balloon race at St. Louis;
water cycling, a new sport which will interest
on account of its unusual qualities; dynamiting
the ruins of the big fire at Salem, Mass.
Mutual "Weekly, No. 83. The events
filmed this week include the following: The
pageant celebrating the opening of the new
electric road at San Bernardino, Cal.; the
Czar visiting Roumania; Trixie Friganza join-
ing a fraternal society in Portland, Ore.; the
"River of Doubt"; the funeral of the Aus-
trian Archduke Ferdinand; girl swimmers
posing especially for the Mutual camera man;
King George reviewing troops; 15,000 people
witnessing a man in a box thrown into New
York Bay; King Alphonso at a church cele-
bration; Elks at a reunion: the Prince of
Battenburg visiting an English schoolshio.
THE MOTION PICTURE NEWS
63
International Association Finds New Home
Organization Has Engaged a Suite of Rooms for Its Meetings in the
Hotel Marlborough-Blenheim — Standing Committee Will
Receive Visitors
THE International Motion Picture
Association has moved from its
quarters on Third avenue, New York
City, to a suite of rooms, Nos. 33-34,
in the Hotel Marlborough-Blenheim,
Thirt3f-sixth street and Broadway.
Special facilities have been provided
to insure the comfort and guidance of
all exhibitors who may come to New
York either on business or pleasure.
A standing committee is in constant
attendance to supply information of
all kinds to out-of-town exhibitors.
Whether they desire to be enlight-
ened on the location of theatres or
plants, or whether they wish informa-
tion on hotels, etc., the committee is
ready to serve them. Desks and wri-
ting materials, and the services of an
able stenographer are always at their
disposal.
Among the recent out-of-town vis-
itors to the new headquarters was
Marion S. Pearce, the new president
ot the Motion Picture Exhibitors
League of America. Mr. Pearce came
up from Baltimore for the purpose of
looking over the situation in the Em-
pire State and of having a complete
understanding with the Association
members.
MR. PEARCE and Sam Trigger
were in conference for some
hours last Thursday, and many mat-
ters of importance were discussed.
Mr. Trigger informed the new presi-
dent of his plans for a harmonious
and co-operative organization.
^Ir. Pearce's arrival had been an-
nounced to Mr. Trigger by telegram,
and a committee which had been pre-
viously appointed and was known as
the Local Amalgamation Committee,
waited upon the newly elected presi-
dent.
This committee consisted of Philip
Rosenson, chairman; Aaron A. Corn,
Lee A. Ochs and William Brandt.
The committee informed Mr. Pearce
that they were ready to take all the
steps necessary to carry out the man-
date of the National Convention.
The Association addressed a letter
to the Cinema Club, of the Bronx,
informing that organization that it
had appointed a committee of four
v;ith instructions to meet a commit-
tee of the same number representing
the Cinema Club. The object of the
ir.eeting of the committees was to ef-
fect a reorganization on the basis of
the resolution passed at the Dayton
convention.
THE newly appointed members of
the Cinema Club are: John Whit-
man, chairman; James Degan, Sam
Harris, Moses Fleischman and John
Decker.
The meeting of the two commit-
tees, scheduled for July 28, was de-
ferred until Friday, July 31, at 11
a. m., in the new club rooms of the
National organization at the Hotel
Marlborough.
Arrangements are being made for
a joint meeting of the two commit-
tees representing the Motion Picture
E.xhibitors Association of the State
of New York and New York State
Branch No. 11 of the M. P. E. L. of
A. This meeting will take place some
time in the early part of August, and
will be held in the city of New York.
This will probably mean the comple-
tion of the work of reuniting and re-
organizing of the motion picture ex-
hibitors of the city and state.
EDISON ACTOR STRUCK BY
LIGHTNING
Anthony Wuentz, an Edison actor
and star pitcher of the studio base-
ball team, was struck by lightning
during the terrific storm of a few days
ago. As a member of the National
Guard, Wuentz was on duty at Sea
Girt, N. J., when he was forced to
seek shelter from the driving rain in-
side a tent. A bolt of lightning came
crashing through the tent, instantly
killing one of the soldiers and ren-
dering Wuentz unconscious.
Although suffering from the severe
shock, it is reported that Wuentz will
be able to resume his duties in a few
weeks.
gm- ANIIVIAXED SONGS
f[ Motion pictures that move to llie rhytlim of the songs. They do not require costly mechanism. Motion pictures
full ol life and action that accompany tlie liunian voice. The song stoiy is visualized — not with the old fashioned conven-
tional slides—but with llfe-lilie motion pictures, containing continuity and all of Ihe necessary conditions found in first-
class film playlets. In fact, each song film is a photoplay in miniature.
If They Are Good ElxiougH for—
KEITH'S, PROCTOR'S, LOEW'S, BROAUWAY, NEW YORK, HERALD SQUARE,
CIRCLE, HURTIG & SKAMON'S, MINER'S
Theatres ixi New York; ar\d—
Hl'VICKER'S. CROWN, OAK PARK, WINDSOR, .>lAUi.OVVE, PLAZA, MONROE,
CENTURY, LINCOLN, CRYSTAL
Theatres in Chicago— Are They Good Elnough F'or YOU?
You Furnish the Singer— We Furnish the Song. {Comedy Scenarios Wanted.)
IMPERIAL MOTION PICTURE CO. OF NEW YORK, Inc., 1476 BROADWAY, N. Y.
H
do
ow mud
you pay;
in one year for repairs to
the various equipment in
your theatre. It is an item
worthy of consideration.
Basing the cost upon an
approximate estimate of
$400 a year per theatre,
The Motion Picture
News has set about com-
piling a vast amount of
valuable editorial mater-
ial. It includes the econ-
omical maintenance of
equipment as its chief
feature, and with a great
number of other subjects of
almost equal importance.
This material will
appear in
The Equipment Nmnber
To be published on August
1 5th under the auspices of
The Buyers' Service
Department of
The Motion Picture News
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
64
THE MOTION PICTURE NEWS
DONT HURRY
Haste costs money. There is no time when an ex-
hibitor should be more careful than when purchasing
material for his theatre.
The capacity of the theatre, its location, the interior
arrangement, the amount of business done, the type of
patrons, its earning capacity, and many other things
must be taken into consideration. Writing to a
number of manufacturers of any particular thing you
need takes your time, and money for postage and
stationery.
The best, and most economical way for you, is to
fill in the form below, and mail it. Tell your wants
to The Buyers' Service Department of The Motion
Picture News. From its files we can tell just what
manufacturers are best equipped to supply you.
And then, in a few days, you will have before you
a complete line of literature, prices, terms and
other valuable information. Then, at your leisure,
you can compare merits, and take your own time in
deciding. And all this costs nothing more than a
two cent stamp.
The Buyers' Service Dept.,
The Motion Picture News,
220 W. 42nd St., N.Y. City.
Gentlemen: Please send to me immediately, without cost or obliga- "
tion, complete information concerning
Name
Theatre
Street Address
City :. ; State
yTERESTING FILM
REVIEWS
{Continued fruni page 62)
ECLAIR-SCIENTIA
"In Old Biskra." (Eclair. Partial reel.
Mon., July 30.) — This ancient city in Northern
Africa is off the main line of the world's
travel, but as is so often the case, it is on a
byway that leads to stranger places than many
of the most traveled highways. We are taken
on a delightful tour of inspection; we see
the low stone houses separated by crooked
streets, where the little urchins in white robes
loll and play; we meet the equipage of a lady
of rank, escorted by her retainers on snow-
white Arabian steeds. She is seated in Ori-
ental magnificence upon the back of a wobbling
camel.
"Exotic Butterflies." (Eclair-Scientia.
Split reel. Mon., July 20.) — Various rare
species of caterpillars are caught before the
camera; they are snapped making their co-
coons and suspending them from twigs, and
then are gorgeous butterflies in their natural
colors are seen bursting the shell and alight-
ing in pride and pomp upon a gray world.
What takes nature weeks to bring forth, the
camera compresses into a few seconds, but
without inaccuracy, for it is photographed
just as it happens. This sort of film makes
admirable material for use in schools or for
lectures, to both children and grown people.
"Famous Lakes of Italy." (Eclair. Split
reel. Jlon., July 20.) — In this part of the
reel which has also "Exotic Butterflies," we
are taken for a pleasant little tramp through
the lake region of Italy, and carried up a
short distance on the slopes of the Alps to
get a view of the lakes and the fertile plains
of Lombardy, just the same view that Hanni-
bal got in olden days, except that now the
banks of Lake Como and Lake Maggiore are
embellished with handsome villas, surrounded
by Italian gardens fit to please a king.
' ' Chrysanthemums. " (Eclair-Scientia.
Split reel. Mon., July 20.) — There is not
much left to be known about the chrysanthe-
mum after this picture is shown. First \vc
see it growing as a modest little wild flower
in Japan; next converted by the artistic
Japanese into the stately, gorgeous flower that
we know. The different processes by which the
greenhouse man in this country achieves a
larger, finer, and more brilliantly colored Ijlos-
som by trimming off all but one stalk and one
bud are then seen. Finally the camera snaps
the finest specimens that may be had, bursting
into bloom, in a few seconds by the camera,
28,000 times as long by nature measure.
"A Trip Up the Hudson." (Eclair. Split
reel. Mon., July 20.) — This follows on the
same reel with "Chrysanthemums." We are
carried along to West Point, and the show
places along the route are pointed out to us.
Every bend in the river presents more charm-
ing vistas of valley and hill, with the Palisades
looming on the left always, until the castle-
peaked heights of West Point come into view.
"India the Mysterious." (Eclair. Split
reel. Jlon., July 20.) — This has a sub-title,
"The Land of the Pagodas," and it is these
strange and marvellous temples that we are
given a fleeting glimpse of. Some of them are
enormous structures and enforce upon us the
fact that this ancient land had a complete
civilization years before Western nations came
into existence. Although we are carried
through at least a half dozen, the trip has
to be made so fast that only half a reel is
tak;;n up. The rest pictures the "Aquatic
Life of a Stickleback."
"Aquatic Life: Stickleback." (Eclair-Sci-
entia. Split reel. Mon., July 20.) — The
stickleback is a small fish about the size of
the forefinger. It is very industrious in its
wooing. It makes a nest for the female and
persuades her to enter. After the young are
hatched it carefully guards them until they
are old and strong enough to take care of
themselves, a fatherly act that is very unusual
in fish life. The whole love affair and mar-
riage znA struggle of the stickleback to keep
its home unmolested are pryed into by the
cameraman and all the secrets laid open to
i.ur eves.
THE MOTION PICTURE NEWS
Mrs. Cobb Fa . . '•s Sensible Censorship
General Manager of the Eclair Company Says that Wall Street Invest-
ments in Motion Pictures Show Stability of the Industry.
NO one is better known in film-
dom than Agnes Egan Cobb,
■who on account of her experience in
the various branches of the business,
the exchange, the studio, the factory,
the exhibiting and selling end. is emi-
nently quahlied for discharging the
difficult and exacting duties of the
position she now holds with the
Eclair Film Company.
For a little over a year ^Irs. Cobb
has been engaged in directing the
destinies of the Leading Players
Film Corporation and the Features
Ideal, the selling agencies of the
Eclair, and she finds that her past ex-
perience, so varied and far reaching,
is proving of untold assistance in
meeting and disposing of the every-
day problems coming up in her de-
partment.
While a business woman, ilrs.
Cobb still finds time to devote her
attention to matters purelj- feminine,
and like all women noted for their
mental qualifications as well as their
impressive personality, she ma-'ntains
independent views on leading ques-
tions agitating the public mind.
In a recent interview with a repre-
sentative of The Motion Picture News
Mrs. Cobb said many interesting things.
"TV /T ANY ask me, during my travels
iVl and at my work, 'Do you keep
house?"'
"Yes, indeed I do," and one of the
cosiest little homes I know of, which
I enjoy to my heart's content when
I am there. A home I am very proud
of. That is what makes life worth
while.
"Then again, girls have often asked
me. 'Wouldn't 3-ou rather remain
home than stay at business and suffer
the trials and struggles of this every-
daj- working life? Don't you love to
do the little things around the home
and take life easy — cook, sew. read or
whatever you feel like doing each
day,' and my reply has always been,
'I can cook things fit for a king to
eat. but I despise the kitchen.'
'T can sew, make clothes, do fancy
work, anj-thing a woinan can do, but
I would rather not. I do not enjoy
it and it makfes me nervous; but I
do love to be in business solving its
problems.
"With all my business ambition I
am every inch a woman, and always
hope to be. No, I am not a suffra-
gette. I do want my rights; still I do
not care to vote. I will leave that for
mv husband to do.''
M
RS. COBB is proud of the fact
that no failure has been credited
to her. This is a record, considering
that she has been a business woman
for some years. She declares that
the permanency of the motion picture
industry is demonstrated by the fact
that Wall Street men are putting
their monej- into so many companies.
These shrewd money-makers are the
last people in the world to make in-
vestments unless sure of the sound-
ness of an enterprise.
Mrs. Cobb says that censorship is
all right, provided that it is a matter
of common sense and within the
bounds of reason. But when it goes
beyond these limits, she says, the mo-
tion picture, the innocent pleasure of
the poor man and his famil}-, is in
jeopardy.
KLEINE FEATURE READY
From the offices of George Kleine
comes the word that his big six-part
subject, "The Lion of Venice," is now
ready for booking. "The Lion of
Venice," like Kleine's "Othello," was
made at V enice upon the historic
spots made famous in the original me-
dieval story. For its productions the
Council of the City of Venice stopped
all traffic on the Grand Canal for an
entire daj' and made of it a festive
occasion generallv.
IM
DEEP WATER
Over poor 1311810658 — don't
give up hope —
GAUMONT
FILMS
have saved many aud can save
yon. Get out of the mire by
booking Gauuiont's, the crowd
getters.
EVERY SORT OF PCBUCITY,
BOTH FOR EXCH.\XGE & EXHIBITION
6aan>onTCo.
110 West 40th St.,
CM aj TITI CC PRINTING AND
r ILM I I I LtO DEVELOPING
Give Us a TrUI
Prices Right
All Work Gnarantead
Prompt Service
If you have any event that you want photo-
graphed we can furnish an expert camera man
STANDARD MOTION PICTURE CO.
Telephone, Randolph 839 5 S. Wabash Ave., Chicago
"IT^E will rebuild your old machine as good as rew.
If your machine needs repairing, we can do the work. We
have every facility and use only genuine parts. All work
guaranteed. We carry a complete line of new machines and
supplies. Will sell for time or cash.
SEND FOR CATALOG TODAY.
AMUSEMENT SUPPLY COMPANY
160 No. Fifth Avenue
CHICAGO
INQUIRE F^OR OF»EN TERRITORY ON
"THE TOLL OF MAMMON''
IN F'OTJR PARTS
EXCELSIOR FEATURE FILM COMPANY, INC., 110 WEST 40th STREET, NEW YORK
la writing to advertisers please mention "THE MOTION PICTURE NEWS'
66
THE MOTION PICTURE NEWS
A. L. Runyan Advertising & Sales Co., Inc-
Successors to
Prices to The Trade
POSITIVE PRINTS .04 Per Ft.
(Id Quantitia over 5000 (eet)
Above price iDcludea printiDS. developing, tintuia |
toning and Raw Poeitive Stock.
Negative Film Developed .01 Pet Ft.
Film Title. .08 " "
(Our Special Title Apparatua will match
any perforatioD.) AU work guaranteed.
General Offices
2624 Milwaukee Ave. Chicago
I Phone Albany 3125 _
"EVERYONE'S USING"
Our Developing Tank System
Get No. 6 Price List
A. J. CORCORAN, Inc.
954 John Street
New York
Musical Electric Bells
The Feature of Picture Houses
Bells may be placed in different parts of the theater
and played hom a keyboard by pianist or drummer.
They produce a most brilliant effect. Full satisfac-
tion guaranteed or money relumed. Send stamps for
catalogue. ALO. BRAUNEISS, Manufacturer,
1012 Napier Avenue, Richmond Hill, N. Y.
Macnamara Feature Film Co., Inc.
145 West 45th Street, New York
'Phone, Bryant 3023 Eighth Floor
Something Big Coming !
One Exhibitor Nearly Starved
before he could make his theatre pay. Today he is one of
the most successful theatre owners in the Central West.
His expeiiences, and those of many others, who had to
fight every inch of their way to success, form an interesting
and personally helpful feature of every issue of The
Motion Picture News — "'The Fastest Growing Picture
Journal,**
The surest way to gel each issue of this publication is to
become a subsciiber. The rate is exceptionally low — Two
dollars a year. Just attach this advertisement to a bill,
check, or money order for that amount, and mail it to
The Sales Division
The MOTION PICTURE NEWS
220 West Forty-Second Street, New York City
RIGHT OFF THE REEL
J. A. McKinney, secretary of Warner's
FeatLires, Inc., recently hauled up from the
soa thirty-five weakfish. In company with a
iew friends with rod and reel he anchored
his boat off Oak Island beach. One after
another he pulled in the struggling fish until
his arms grew tired.
Lionel G. Edel, former manager of the fea-
ture department for the General Film Ex-
change, in St. Louis, is now traveling repre-
sentative for the World's Feature Corporation.
Warner- & Company, who manage the Fairy-
dome, 3100 Arsenal street, St. Louis, now also
manage the Arlington Airdome at Union
avenue and North Market street.
H. R. Fisher has installed a baseball ticker
in the Fisher Theatre and Garden, St. Eouis,
for the benefit of his patrons.
The New Grand Central Theatre, Grand and
Lucas avenues, St. Louis, is showing the
Burton Holmes Travelettes with their regular
picture program.
Comparing Detroit with Cincinnati, G. J.
Trask, of the Detroit Mutual Exchange, finds
conditions very favorable in Detroit. That
city, with its 600,000 population, has only
about fifteen more theatres than Cincinnati
with 350,000. Whereas, Cincinnati has a num-
ber of five-cent houses, even to the big
features, Detroit has practically eliminated the
five-cent house. And film service in Ohio is
higher than in Michigan, says Mr. Trask.
"The Miner's Baby" is the title of a new
Western picture, written by F. McCrew Wil-
lis and produced by Sheriff Arthur Mackley,
at the Reliance and Majestic Hollywood
Studios. "The Miner's Baby," will be re-
leased by the Reliance, through the Mutual
program.
A motor boat proposal is the feature of "A
Lesson in Mechanics," a one-reel comedy being
produced by W. C. Cabanne, at the Reliance
and Majestic Hollywood studios. Dorothy Gish
and Robert Harron are the principals in the
play, which will be released by the Majestic
through the Mutual program.
At the Reliance and Majestic, Hollywood,
Cal., studios. Jack Adolfi is producing "The
Inner Conscience," a thrilling romance, in
which a launch at sea plays a prominent part.
Frank Bennett and Sam DeGrasse are featured
in the production.
A realistic drama of mining life is shown in
"The Stolen Ore," produced by the Reliance
Company. Sheriff Arthur Mackley is directing
the picture and also plays the lead. Eugene
Pallette and Mrs. Crawford also take promi-
nent parts.
A gripping romance, with its setting in
Mexico during the recent war trouble, is told
in "On the Border," being produced by Jack
Adolfi at the Reliance and Majestic, Holly-
wood, Cal., studios.
Irene Hunt is featured as a Spanish dancing
girl, Evjgene Pallette plays the lead and Sam
DeGrasse and Frank Bennett take prominent
parts in the production.
The "Alton," a Mississippi River excursion
boat, advertised that the regular trip of July
1.5 would be recorded in motion pictures.
The Eagle Packet Company, of St. Louis,
which operates the Alton, urged the public to
bring families and friends and get in the pic-
tures. It is stated that an Eastern company
made the films for part of a feature production
that required a Misissippi River steamboat.
For a season of eight weeks the poor chil-
dren and their parents in the congested dis-
tricts will be given free exhibitions of motion
pictures in one or the other of the parks and
playgrounds.
An opinion written by Chief Justice John-
son was handed down by the Supreme Court ,
recently, ordering Spencer B. Flopkins, In-
spector of Buildings in Providence, R. I., to
issue a permit to the Allen Theatre and Realty
Company to allow that concern to make pro-
posed alterations and extensions to their
theatre on Union street.
WANTED
Live manager -with some capital
to manage first-class Picture
Theatre, 700 capacity, Pipe Or-
gan; must furnish good refer-
ences, and be prepared for busi-
ness Sept. I. Film, talent, etc., to
be furnished by Manager. The
theatre is completely equipped,
latest approved machine, etc. On
either rental or percent basis.
Address "PHILHARMONY AU-
DITORIUM," 217-219 N. Law-
rence, Wichita, Kansas.
Watch for Release Date on
THE LITTLEST REBEL
Should A Woman Tell?
A splendid big feature is proving
the biggest hot weather attraction
on the market. It played to big
success for months on Broadway.
For bookings write now to
THE PHOTOPLAY PRODUCTIONS
RELEASING COMPANY
37 S. Wabash Ave. Chicago, 111.
LE COURRIER
Cinematographiqae
28 Boulevard St. Denis, - Paris
Directeur: Charles LE FEAFEB
fournal hebdomadaire fran-
gais, le plus important de
I'industrie cinematogra-
phique.
Envoie num6ro spScimen, sur demande.
Abonnement 12 FE. 60
CLASSIFIf D ADVERTISING
Bates for advertising nnder this head-
ing, 3 cents per word, cash with order,
50 cents minimnm charge per insertion.
FOE SALE
2 Powers $5 machines complete, in good
condition, cheap. L. T. GARDINER, 165 J4
N. High St., Columbus, Ohio.
HEASQTTABTEES FOB POWEBS, HOTIOGBAPH. SIMPLEX AND EDISON UAOHINES
PICTURE THEATRE EQUIPMENTCO.
THE BIOOEST KOTION FIOTITBE BTJPPLT HOUSE IN AUEBIOA
21 EAST 14th STREET, NEW YORK CITY
OONDENBEBa— BOOTES— TIOHET OHOPFEBS— EEELS— BEEL OASES— BOOTH OABUTETI
WE EQUIP MOTION PICTURE THEATRES COMPLETELY
In writing to advertisers please mention "THE MOTION PICTUEE NEWS"
THE MOTION PICTURE NEWS
67
FOE SALE
Second-Hand Moving Picture Machines in
good condition
3 Powers Xo. 0 machines; 5 Edison Exhibition
Model: 1 Edison Model B; 2 Standards; 1
Motiograph. Will sell cheap. AMERICAN
SLIDE CO., X. High St., Columbus,
Ohio.
"American" Motion
Picture Cameras
AT THE FRONT
Our famous Improved No. 2
Camera on the firing line at "V era
Cruz."
"AMERICAN" products are al-
ways with the Advance Guard. The
world's most important motion pic-
tures are taken with "AMERICAN"
CAMERAS.
Agents for AGFA and GEVAERT
Eaw Motion Picture Film.
Send for Catalogue C.
American Cinematograph Co.
617-631 W.Jackson Blvd., Chicago, III.
A GOOD OPPORTUNITY FOR A
LIVE SHOW MAN
A beautiful, modern, up-to-date, fully
equipped theatre, seating 1,600, in a
city of 35,000 population, only 30
miles from Cleveland, Ohio. Inquire
THE GREENHUT CLOAK COM-
PANY, 1200 W. Ninth St., Cleveland,
Ohio.
False Economy
is a pardonable sin. But
this is only a temporary
concession.
You will have no excuse
for spending beyond a
minimum sum each year
for repairs to equipment,
and in the purchase of new
theatre necessities after
you have read
The Equipmeat Number
to be issued on August 15,
under the auspices of The
Buyers' Service Department
of
The Motion Picture News
APPOINTS NEW YORK
CENSORS
Commissioner of Licenses Bell re-
cently announced the appointment of his
committee to censor motion picture
films, and the plan by which the new
board of censors is to work.
On the committee are S. S. Eldridge,
of Brooklyn; H. H. Hart, Gustavus
Kirbj', Dr. Bernheimer, of the Brook-
h'n Neighborhood Association; Mrs.
Josephine Redding, Mrs. Joseph M.
Price and Mrs. R. S. Blakie. This com-
mittee is to organize this week, and ap-
point an auxiliary committee of about
one hundred members.
"The auxiliary- committee will be com-
prised of men and women from every
section of the city," Commissioner Bell
explained. "Each member will be asked
to look after the moral welfare of the
motion picture patrons in his or her
district and reports are to be made of
films not considered fit for exhibition.
"As soon as one of these complaints
is received it will be submitted to the
censorship committee, which will view
the film and report its findings. I shall
then send out an inspector to report just
what the picture shows, without com-
ment. Acting on the report of the cen-
sorship committee and that of my in-
spector, one of my deputies and a rep-
representative of the committee will
view the picture and arrive at a decision.
FILM MISSISSIPPI TOWN
Columbus, ^liss., Julj- 2S.
Arrangements have been completed
by which an industrial motion picture
will be produced, exploiting the in-
dustrial, civic and educational advan-
tages of Columbus, ]\liss. ^lanager
E. L. Kuj-kendall, of the Princess
Theatre, Columbus, has just closed a
contract for the making of the film.
After having been run in Columbus
and in various sections of INIissis-
sippi, a portion of the film will be
allotted to the Mississippi Panama
Exposition Commission, for use in
the mammoth feature film of the Mis-
sissippi exhibit at the San Francisco
Exposition.
FILMS CURE NERVOUSNESS
Louisville, Ky., July 29.
A new field of usefulness for the
pictures has been found, according to
the manager of one of the principal
motion picture houses in this city,
who recites an unusual incident
figured in by a member of his imme-
diate family who now is a resident of
Chicago.
His mother has for several years
been a sufferer from nervousness, he
says, little relief being gained through
medical treatment. She recently dis-
covered that her condition was con-
siderably improved after each visit to
a picture show and now is a regular
every-day patron of the picture the-
atre.
We have not had one
tell us that our plan for
increasing attendance at
theatres is not a whirl-
wind of success.
It costs less than 1 per
cent of your gross re-
ceipts.
If you are not using it
write us for the lay out.
IN LOBBY DISPLAYS
WE OFFER THIS WEEK
Mary Pickford
^ 30x40
Single copy sep ia $3.00
li tt Hand c r\r\
Colorea J.UU
22 X 28 ^
Single copy sipia .50
(( ti Hand 1 Cr\
Colored I . JU
WYANOAK PUBLISHING CO.
136 West 52n(l street New York
In writing to advertisers please mentioD "THE MOTION PICTtTEE NEWS"
68
THE MOTION PICTURE NEWS
The ALBUQUERQUE
FILM MFG. CO., Inc.
RELEASING THROUGH ,
Warner^s Features, Inc.
FEATURING
Miss Dot Farley
IN FEATURE STORIES WRITTEN
AND ACTED BY HER.
PRODUCED UNDER THE DIRECTION OF
GILBERT P. HAMILTON
Pmt Releases
"First Law of Nature"
"The Trail of the Law"
Web of Fate"
"The Course of Justice"
"The Unwritten Justice"
"The Daughter of the Tribe"
Ready for Release
"The Lust of the Red Man"
The greatest Indian Story ever produced.
"The Toll of the Warpath"
"The Price of Crime"
Undoubtedly the greatest three-reel sub-
ject of the year.
"False Pride Has a Fall"
OTHER GREAT PRODUCTIONS IN COURSE OF
CONSTRUCTION AT THEIR
WESTERN STUDIO
406 Court St., Los Angeles, Calif.
In writing to advertisers please
"MY OFFICIAL WIFE"
(Vitagraph — Five Reels)
KEVIEWED BY "WILLIAM EESSMAN ANDREWS
IN this drama of unusual power one gets realistic pictures
of Russian life, from the secret meetings of NihiHsts to
court functions presided over with all the regal dignity of a
great house by the mighty ruler of a vast empire.
Finished acting of an all-star cast in a production excep-
tionally staged by James Young makes the play a brilliant
example of the best in motion pictures.
Clara Kimball Young in the lead, Helene Marie, a beauti-
ful Nihilist, acts with such splendid technique that she suc-
ceeds in creating a wonderful illusion. Her living presence
seems to be on the stage, and the spectator forgets that he
is only looking at a film. So absorbing is this feeling, one
expects in the more dramatic episodes to hear her speak.
The scenes have been arranged with rare judgment for
allowing her ample opportunities to interpret all feminine
moods. The character of Helene is complex, and the fair
Nihilist's mind has as many involutions as the rose leaves
in an undeveloped bud. The actress not only caught the
illusive phases of the girl's traits, but by sheer force of super-
acting projected the personality of the character right
through the picture with as much conviction as if the scenes
were enacted on the speaking stage.
Clara Kimball Young makes the film. This is said with-
out losing sight of the excellent support she received and
the credit that must be accorded the efficient stage manage-
ment evident in every scene.
The producer showed no fear of using plenty of subtitles
for the purpose of enlightening the audience, instead of
assuming that the perfect film drama must have practically
none — with the result that it was easier to follow the plot
than in the case of the complicated farce, "Uncle Bill," in-
cluded on the same program of the Vitagraph Theatre.
"My Ofiicial Wife" was taken from the novel of Richard
Henry Savage, of that name, which enjoyed considerable
popularity some years ago. The heroine is a Nihilist leader
who resorts to numerous clever expedients to gain admit-
tance to the closely guarded realms of the Czar for the
purpose of re-establishing the broken line of communication
between the plotters in Russia and in America.
"FANTOMAS, THE FALSE MAGISTRATE"
(G-aumont — Part 5)
REVIEWED BY J. BURROUGHS NOELL
THROUGH four more reels we are shown the clever work
of this sharp-witted criminal, Fantomas, to escape pun-
ishment for his misdeeds, his impositions upon the public
and the police in the guise of an examining magistrate, until
he is finally, tracked down by Inspector Juve and put in a
cell, only to get away at midnight by using the keen wits
with which he is blessed.
This is no ordinary criminal and his pursuers are not ordi-
nary detectives. Therefore, to elude them, as Fantomas does
in this picture, requires a mighty high order of intellect. The
crude, bungling, time-worn and commonplace methods so
often seen in detective pictures would be entirely out of
place here. This requires the nicest calculations, the subtlest
deductive reasoning and the greatest alertness for every op-
portimity and advantage.
We are thus carried through a maze of baffling complica-
tions and original ruses that keep the attention breathless
from beginning to end and the spectator guessing what is
going to happen next. There is no dearth of dramatic mo-
ments when no one can tell just who will get the best of the
battle of ingenuitjr.
One thriller appears that will excite comment for its nov-
elty and reckless daring. Swag in the shape of jewels has
been hidden in the bell of a Gothic church. The robber
climbs for it on a ladder suspended against the bell, and then
Fantomas fiendishly pulls the ladder away, leaving the un-
fortunate swinging to the clapper in the lofty belfry.
The fifth part of "Fantomas" was released July 13.'
n "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
69
A Modern Successor of the Orchestra
American Photo Player Produces Music of Subtle Effect on Hearer and
Pleases Those Who "Want More Than the Picture"
THE evolution of the motion pic-
ture from the experimental and
tcy stage to a plane of serious, dig-
nified entertainment made it neces-
sary for managers to make their mu-
sical accompaniment keep pace with
the requirements of the pictures.
At first an ordinary piano seemed
sufficient for this purpose, and later
the necessity of an orchestra was felt
by the larger houses. At this stage
of motion picture growth music
manufacturers saw an opening for the
introduction of instruments designed
to supplant orchestras and reduce the
operating expenses of a theatre with-
out entailing sacrifices for the sake of
economy.
One of the latest and best instru-
ments put on the market for render-
ing this desirable service is that
manufactured by the American Photo
Player Company, with New York
office at 63 West Forty-fifth street,
and factories at Berkeley, California.
The instrument is not an automatic
player, but falls in the class known
as the pneumatic. It can be played
manually by a musician or manipu-
lated satisfactorily by one who,
though not conversant with music,
has a sense of time and learns the
use of the stops. Five minutes in-
struction by a representative of the
company is sufficient to enable a pros-
pective player to gain enough knowl-
edge for rendering the most difficult
selections of classic music.
The sound of the instrument is unusu-
ally sweet and compelling. There is
a gratifying lack of mechanical tone.
It enables the man at the keys to
"play to the picture" instead of play-
ing "music" which fails to harmonize
with the spirit of the plot develop-
ment. Every shade of musical gradua-
tion is capable of expression from
the softest pianissimo to crescendo
of the loudest volume.
The most critical music lover can-
not sit through a performance during
which the Photo Player is used to
"fit the picture" without going away
with a sense of complete enjoyment
for the music rendered".
The advantages of this meritorious
instrument will appeal to the theatre
manager.
An instant change is possible from
the slowest, sentimental strains to
the thunderous crash of battle scenes.
The music never stops. This is made
possible by a clever arrangement of
the rolls. One rewinds while the
other is playing. The makes of all
manufacturers can be used. One
operator is sufficient for the manipula-
tion of the instrument, which means
a salary list considerably less than
that of an orchestra. Indeed, the
manufacturers have estimated that
the yearly expense of an ordinary
sized orchestra will pay for the Photo
Player. The instrument is built to
fit the pit of the orchestra.
The music produces a subtle effect
on the patron, who now wants more
than "just the picture" and likes to
hear the pleasing tonal accompani-
ment of well executed music. The
Photo Player has so many appealing
points that those who have heard the
instrument declared that the manu-
facturers do not exaggerate their
claims in stating that it makes the
music completely harmonize with the
pictures, "supplying the grief, joys
and triumphs of the people of the
canvas."
BUSY SEARCH AT WARNER'S
FOR ONE-REEL COMEDIES
P. A. Powers, president of War-
ner's Features, Inc., in speaking of
the announcement that Warner's Fea-
tures, Inc., are to incorporate one-
reel comedies on their program, said
recently: "We are very busy select-
ing subjects for our comedy pro-
gram.
"Genuine comedies are very rare,
but we will accept none that do not
measure up to the high standard of
our feature releases. Several studios
are busy working on comedies that
will meet our requirements. The old,
worn-out themes are to be avoided
and only those unusual and original
in conception will be considered."
ALL STAR FEATURES
LEW DOCKSTADTER
in "Dan"
By Hal Reid Five Acts
—IN AUGUST-
ETHEL BARRYMORE
in **The Nightingale"
By Augustus Thomas Five Acts
-IN SEPTEMBER—
James A. Heme's
SHORE ACRES
Five Acts
All Star Feature Corp.
220 West 42nd Street New York
Oflf Factory Is YoBrsI
Negative assembles, projecting
machines and an equipment second
to none, with an organization of ex-
perienced people always at your
SERVICE for DEVELOPING and
PRINTING.
EVANS FILM MFG. CO.
^— — Incorporated —
416-22 WEST
Tel. 7652 Aadnbon
216th STREET
at Broadway. New York
Lantern Slide Mat Co.
Manufacturers of
Lantern Slide Mats and Reel
Bands
Prompt
Service
Prices
Right
Best
Goods
627 Greenwich Street, New York
General Electric Company Building
Telephone : Spring 8558
DEVEL.OF»ING ANO F>RINXING
carefully done for professionals and amateurs. The largett factory in the world devoted exclusively to
MaLiwifatcturing Commercia-l Moving Pictxjres
Prices and factory description sent at your request
INDUSTRIAL. MOVING F»ICXURH; CO.
Watterson R. Rothacker, Gen. Mgr. 223-233 West Erie Street, Chicago
Manufacturers of the Wonderful
Kembusch Patented Glass MIRROR SCREEN
and all other kinds of
Curtains for Moving Picture Projection
GLASS SCREENS
Mirror Screen
Mirror Screen Split
Glass Transparent Screen for
L Rear Projection
METALUZED SCREENS
Gold Fibre
Silvercloth
Mirror Cloth
Seamless, with stretchers
White Opaque
r. J. REMBUSCH, Pres.
Phone Seven-Eleven.
IVIIRROR SCREEN COIVIF* ANY
INCORPORATED
SHEL.OYVIl_I_E, INDIANA
And the Journal of the American Medical Association says regarding eye
strain from the Movie habit ; "The Mirror Screen, consisting of a Mirrorglass,
seems to be the most desirable."
Nine different finishes
For wide or narrow houses
In writing
-dvertisers please mention "THE MOTION PICTURE NEWS'
■I ITE MOTION PICTURE NEWS
"WHEN A WOMAN LOVES"
(Eclectic Film Company)
- REVIEWED BY J. BTJEROUGHS NOELL
THE likeness of the N-oung woman who plays the leading-
part in this production has preceded her name to this
side of the continent. The picture was filmed on the Pacific
coast, and we can see how pretty she is, what girlishness,
vivacity and winsomeness she displays in the part in which
she is cast for the first time before the camera; but her
name must remain for the time being in the list of things un-
known but desired.
It is quite certain that it will not remain there for long,
because with such a charming, piquant personality and
superior histrionic ability she will soon be placed in the in-
creasing galaxy of mot.on-picture stars.
She plays the young wife of a wealthy and much older
man of business. His attention is wrapped up in his busi-
ness, and he spares little time from his money-making for
displaying the tender caresses that her heart craves. Her
lonesomeness almost leads to her ruin when an associate
of her husband's makes a call, is left alone with her, and
attempts to make love. But she controls herself and sends
him away.
Soon afterwards there is a mask ball ; the husband will
not go, so the little wife, out of unselfishness and devo-
tion, remains behind in her room and sends her maid in
her stead. The husband, who has become suspicious, spies
on the sarne young man making love to the woman whom he
thinks is his wife. Just when it seems that this mistake in
"IT WAS THE MAID AT THE BALL"
identity will have fatal consequences, the two women ap-
pear at the same time, and the husband, struck with horror
at the realization of what his mistake was about to lead
to, seeks forgiveness from his wife, who sees that her life
will be fuller from now on of the love that she desires.
The possibilities of suspense and surprise that may be
seen even in this brief synopsis of the plot are used to the
utmost, and give breathless interest to a story rich in hu-
man appeal.
PICTURES AID SCIENCE IN NEW ORLEANS
S'l'cci'jl to The Motion Picture News.
New Orleans, July 28.
IT is indeed an ill wind that blows nobody good. New
Orleans's visitation of the bubonic plague has brought one
of the strongest endorsements the films have ever been given.
In the crusade that is being conducted under the direction
of Surgeon-General Blue, of the United States Health Service,
to rid the cities of dirt and rats, motion pictures are being
used. The pictures show the fight that was made against
the plague in San Francisco and what should be done in New
Orleans.
'1 he Item Animated Weekly has also been showing pictures
of the work being done here Ijy the government.
"OLD BRANDIS' EYES"
(Box Office Attractions — Four Reels)
REVIEWED BY J. BURROUGHS NOELL)
PROBABLY none of us has not wished at some time or
other for the gift of seeing things just as they are; to
penetrate beneath the surface of poLsh and veneer that civil-
"I WANT THAT PAINTING!
ized society puts on, and see men and women as they are.
Knowing the fascination exercised over people by this
idea, the writer of the photoplay has made it the central
theme and foundation of his story. Throughout the four
reels, it is developed with uncommon ingenuity and skill. And
by the actors' interpretation the theme loses not a whit of its
strength and power. Not only is the acting a pleasure to
see, and almost makes the spectator forget that he is look-
ing at pictures and not at the live flesh and blood persons
enacting these incidents for his especial benefit, but the pho-
tography plays its share in the illusion.
This remarkable gift of sight that sees into the heart is
given by Old Brandis to a young artist in return for a won-
derful picture which he has painted. Successively he gazes
upon the difTerent people with whom he comes in contact and
sees that they are not what they appear. The thief and cut-
throat, the siren, the old woman made up as young, the
asinine old professor are all revealed in their true colors.
Only the poor little model bears the test of this imerring
sight ; she is just what she seems, a loving, devoted un-
selfish, unscheming woman, and the artist falls head over
heels in love with her.
If you want to know
how to keep your theatre seats
in repair in the most economical
manner, and where to buy those
that cost the least in mainte-
nance, be sure to read
The Equipment Number
OF
The Motion Picture News
TO BE ISSUED UNDER DATE OF AUGUST 15
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS 71
What Do You Need?
LISTING IN THE BTTTERS' GTHDE, FOE NAME AND ADDRESS, INCLUDING ONE YEAR'S SUBSCRIPTION TO THE MOTION
PICTURE NEWS— $8.00 A TEAR, CASH IN ADVANCE. FREE TO ADVERTISERS USING $100.00 OR MORE WORTH OF DI«-
PLAY SPACE DURING THE YEAR. ADDRESS ADVERTISING DEPARTMENT
ANNOUNCEMENT SLIDES
Niagara Slide Co., Lockport, N. Y.
ASBESTOS BOOTHS
Shadow Bros., 442 VV. 42nd St., New York.
COSTUMERS
Miller-Costumier, 236 South 11th St., Philadel-
phia, Pa.
DEVELOPING TANKS
A. T. Corcoran, Inc., 9}4 John iri., New York.
ELECTRIC LIGHTING SETS
The Chas. A. Strelinger Co., Box P-2, Detroit,
Mich.
FILMS
(Manufacturers, Dealers and Renters)
American Film Mfg. Co., Chicago, 111.
Thomas A. Edison, Inc., 275 Lakeside Ave.,
Orange, N. J.
£;ssanav film Mfg. Co., First National Bank
Bldg., Chicago, 111.
General Film Co., 200 Fifth Ave., New York.
George Ivleine, 166 N. State St., Chicago, 111.
i^ubin Mfg. Co., Philadelphia, Pa.
G. Melies, 204 E. 38th St., New York.
Mutual Film Corp., 71 W. 23rd St., New York.
New York Motion Picture Corp., Longacre
Bldg., New York.
Pathe Freres, 1 Congress St., Jersey City, N. J.
Renfax Film Co., Inc., 110 W. 40th St., N. Y.
selig Polyscope Co., Chicago, 111.
Thanhouser Film Corp., New Rochell* N. Y.
Universal Film Mfg. Co., 1600 Broadway, N. Y.
FILM ACCESSORIES
Berlin Aniline Works, 213 Water St., N. Y.
FILM TITLES, PRINTING, DEVELOPING,
ETC.
Commercial Motion Pictures Co., Inc., 220 W.
42d St., New York.
Centaur Film Co., 670-682 Ave. E, Bayonne,
N. J.
Evans Film Mfg. Co., 412-22 W. 216th St., at
Broadway, New York.
Gunby Bros., Inc., 145 W. 45th St., New York.
Harvard Film Corporation, 231-233 Tenth
Ave., New York.
Industrial Moving Picture Co., 223-233 W.
' Erie St., Chicago.
Standard Motion Picture Co., 5 S. Wabash
Ave., Chicago.
FILM REELS
Excelsior Feature Film Co., Inc., 110 W. 40th
St., New York.
Lanfe Mfg. Works, Clean, N. Y.
Taylor-Shantz Company, 224 Mill St., Rochester,
N. Y.
FURNITURE AND FURNISHING ON
RENTAL
William Birns, 103-105 West 37th St., N. Y.
FEATURE FILMS
The Albuquerque Film Mfg. Co., Inc., 406
Court St., Los Angeles, Calif.
All Star Feature Corp., 220 W. 42nd St., N. Y.
Ambrosio American Co., 15 E. 26th St,. N. Y.
Bosworth, Inc., 648 Olive St., Los Angeles,
Cal.
Box Office Attraction Film Rental Co., 130 W.
46th St., New York.
A. Blinkhorn, 110 W. 40th St., New York.
California Motion Picture Corp., San Fran-
cisco, Cal.
Cosmofotofilm Co.. 110 W. 40th St., New York.
Direct-From-Broadway Features Co., 46 W.
24th St., New York.
Eclair Film Co., 126 W. 4«th St., New York.
Eclectic Film Co., 110 W. 40th St., New York.
European Feature Film Co., 220 W. 42nd St.,
New York.
Standard Filmprint Corp., 1006 Times Bldg.,
New York.
Features Ideal, 126 W. 46th St., New York.
Feature Photoplay Co., 220 W. 42nd St., N. Y.
famous Players Film Co., 213-229 W. 26th St.,
New York.
Films Lloyds, Inc., 220 W. 42nd St., N. Y.
General Film Co., 200 Fifth Ave., New York.
General Feature Film Co., Powers Bldg., Chi-
cago, 111.
Gaumont Co., 110 W. 40th St., New York.
Gloria American Co., 110 W. 40th St., N. Y.
Greene's Feature Photo Plays, Inc., 110 W.
40th St., New York.
W. W. Hodkinson, 110 W. 40th St., New York.
Imperial Motion Picture Co. of N. Y., Inc.,
1476 Broadway, N. Y.
Italian American Film Corp., 1482 Broadway,
New York.
Inter-Continent Film Co., 110 W. 40th St.,
New York.
George Kleine Attractions, 166 N. State St.,
Chicago, 111.
New York Office: 1476 Broadway.
Jesse L. Lasky Feature Play Co., Longacre
Theatre, New York.
Lea-Bel Company, 912 Schiller Bldg., Chicago.
Leading Players Film Corp., 126 W. 46th St.,
New York.
Life Photo Film Corp., 220 W. 42d St., N. Y.
Mecca Feature Film Co., Inc., 126 W. 46th St.,
New York.
Mohawk Film Co., Times Bldg., New York.
Mundstuck Features, 909 Longacre Bldg., N. Y.
Pan-American Film Co., 110 W. 40th St., N. Y.
Paramount Pictures Corp., 110 W. 40th St.,
New York
Pasquali American Co., 110 W. 40th St., N. Y.
Phoenix Feature Film Corp., 164 Federal St.,
Boston, Mass.
Photo Play Production Co., 220 W. 42nd St.,
New York.
Playgoers Film Co., Lyric Theatre, New York.
Popular Plays and Players Co., 1600 Broad-
way, New York.
Progress Film Co., 110 W. 40th St., New York.
Progressive Motion Picture Corp., Times
Bldg., New York.
Ramo Films, Inc., Columbia Theatre Bldg.,
New York.
Rolands Feature Film Co., 145 W. 45th St.,
New York.
A. H. Sawyer, Inc., 1600 Broadway, New York.
Stellar Photoplay Co., 1476 Broadway, N. Y.
Sterling Camera & Film Co., 146 W. 45th St.,
New York.
Solax Co., Fort Lee, N. J.
Union Features, 126 W. 46th St., New York.
Unique Film Co., Inc., 110 W. 40th St., N. Y.
Universal Film Mfg. Co., 1600 Broadway, N. Y.
University Films, Inc., 110 W. 40th St., N. Y.
Edw. H. Wagner, Agi., Dania Biofilm Co., 88
Park Place, New York.
World Film Corporation, 130 W. 46th St.,
New York.
Warner's Features, Inc., 130 W. 46th St., N. Y.
LANTERN SLIDE MATS AND REEL BANDS
Lantern Slide Mat Co., 637 Greenwich St.,
N. Y.
Every Ready Roll Label Co., 203-7 W. 40th
St., New York City.
LIGHTING PLANTS
Cushman Motor Works, Lincoln, Neb.
LOBBY PHOTOS
The Wyanoak Pub. Co., 136 W. 52nd St., N. Y.
MOTION PICTURE MACHINES AND
SUPPLIES
Amusement Supply Co., 160 E. North Fifth
Ave., Chicago, III.
CalehufT Supply Co., 1301 Race St., Philadel-
phia, Pa.
Enterprise Optical Co., 568 W. Randolph St.,
Chicago, 111.
Ernemann, 114 Fifth Ave., New York.
Lears Theatre Supply Co., Sam Lears, Prop.,
509 Chestnut St., St Louis, Mo.
Oliver Moving Picture Supply Co., 647 Euclid
Ave., Cleveland, O.
Picture Theatre Equipment Co., 21 E. 14th St.,
New York.
Precision Machine Co., 317 E. 34th St., N. Y.
Nicholas Power Co., 9u Gold St., New Vork.
The Phantascope Mfg. Co., Washington, D. C
Sweeley's Photo Supply House, 514-616 Erie
Ave., Renova, Pa.
Williams, Brown & Earle, Inc., 916-918 Chest-
nut St., Philadelphia, Pa.
MOTION PICTURE APPARATUS
Burke & James, Inc., 240-258 E. Ontario St,
Chicago, 111.
MUSICAL INSTRUMENTS
Rudolph Wurlitzer Co., Cincinnati, O.
American Photoplayer Co., Berkeley, Calif.
NOVELTIES
Philip Hano, 806-810 Greenwich St, New York.
POSTER AND PICTURE FRAMES
Menger & Ring, 442 W. 42nd St., New York.
RAW FILM
Eastman Kodak Co., Rochester, N. Y.
Celluloses Planchon, Inc., 75 Fifth Ave.,
New York.
David Horsley, 1600 Broadway, N. Y.
Raw Film Supply Co., 15 E. 26th St., N. Y.
OPERA CHAIRS
The Hardesty Mfg. Co., Canal Dover, Ohio.
Steel Furniture Co., Grand Rapids, Mich.
PIPE ORGANS
Henry Pilcher's Sons, 914-920 Mason Atc,
Louisville, Ky.
M. P. MoUer, Hagerstown, Md.
PROJECTION LENSES
Bausch & Lomb Optical Co., 569 St Paul St,
Rochester, N. V.
POSTERS
The Morgan Lithograph Co., Cleveland, Ohio.
REWINDERS AND GENERAL SUPPLIES
L. C. Smith Co., Schenectady, N. Y.
SCREENS
Atsco, Inc., 218 West 42nd St., New York.
Day & Night Screens, Inc., 291 Broadway,
New York.
Mirror Screen Co., Inc., Shelbyville, Ind.
STEEL FILM EQUIPMENT FOR
EXCHANGES AND MFRS.
Columbia Metal Box Co., 226-228 E. 144th St,
New York.
THEATRE LOBBY f RAMES AND
FIXTURES
Eagle Frame Co., 506 N. Cai center St, Chi-
cago, 111.
Newman Mfg. Co., 715 Sycamore St., Cincin-
nati, O.
UNIFORMS
Fechheimer Bros., Union-made Uniform*,
Cincinnati. O.
VENTILATION, COOLING AND HEATING
Typhoon Fan Co., 1544 Broadway, N. Y.
RIGHT OFF THE REEL
While digging a well for the chemical dis-
charge of the new laboratory of the Universal
Film Manufacturing Company at Universal
City, the floor of the well gave w-ay and a
laborer was only saved from falling into a
subterranean stream of water by grabbing a
bucket attached to a windlass on the surface.
Geological experts declare that its presence in
that locality has long been recognized by those
who have drilled for oil.
Robert Leonard, well-known star and direc-
tor of the Rex Universal Drama Company at
the Hollywood studios, has just completed a
soc'ety comedy entitled "The Wall Between."
It is the romance of a college youth and the
eirl next door who is petted and pampered by
her parents and treated as a child. Robert
Leonard plays the part of the college youth
and E-la Hall that of the girl.
The Queen Comedy Company, with studio
being erected at 61st and Moneta avenue, Los
Angeles, is beginning work under the direction
of A. D. Hann. One-reel, quick-action comedy
will be produced.
- Motion picture exhibitors of Omaha are
showing their public spirit by advertising the
free public library. "This building belongs
to you. Use it!" is the legend accompanying
a picture of the library, which, in slide form,
is being thrown on the screen between reels.
The Monroe Theatre, Twenty-sixth and Far-
nam streets, Omaha, used to be the Klune
Theatre. W. A. Monroe, proprietor, has
changed the name. He bought the theatre
from Andy Klune nearly three years ago.
"The Saving Flame," a romance of the sea-
shore, is nearing completion in the Reliance-
Majestic studios of the Mutual Film Corpora
tion at Hollywood, Cal. Francelia Billington,
Robert Harron and W. H. Lawrence are in
the cast.
The second instalment of "A Midsummer's
Love Tangle," a Beauty release, is a continua-
tion of the first release. Both subjects, how-
ever, are complete in themselves.
In this reel Joseph Harris is introduced as
the count, the favorite suitor of the judge
for the hand of Trixy, his daughter.
Harry Pollard is producing "Suzanna's New
Suit," a comedy by J. Edward Hungerford,
of Los Angeles. There are many comical situ-
ations in which Margarita Fischer and Harry
Pollard take the principal parts.
72
THE MOTION PICTURE NEWS
GENERAL
MAIN OFFICE: 200 FIFTH
LIST OF
CITY STATE STREET ADDRESS
ALBANY NEW YORK 737 BROADWAY
ATLANTA GEORGIA RHODES BUILDING
BALTIMORE MARYLAND 36 SOUTH EUTAW STREET
BANGOR MAINE 123 FRANKLIN STREET
BOSTON MASSACHUSETTS ...218 COMMERCIAL STREET
BUFFALO NEW YORK 122 PEARL STREET
BUTTE MONTANA 50 E. BROADWAY
CALGARY ALTA., CANADA 85 McDOUGALL BLOCK
CHICAGO ILLINOIS 429 S. WABASH AVENUE
CHICAGO ILLINOIS 139 N. CLARK STREET
CHICAGO ILLINOIS 19 S. WABASH AVENUE
CINCINNATI OHIO S. E. COR 7TH & WALNUT STREETS
CLEVELAND OHIO 1022 SUPERIOR AVENUE, N. E.
COLUMBUS OHIO 26 W. NAGHTEN STREET
DALLAS TEXAS 2017 COMMERCE STREET
DENVER COLORADO 1448 CHAMPA STREET
DETROIT MICHIGAN 71 GRISWOLD STREET
INDIANAPOLIS INDIANA 24 W. WASHINGTON STREET
KANSAS CITY MISSOURI ,921 WALNUT STREET
LOS ANGELES CALIFORNIA 822 SO. BROADWAY
MEMPHIS TENNESSEE 302 MULBERRY STREET
MILWAUKEE WISCONSIN 220 W. WATER STREET
MINNEAPOLIS MINNESOTA 909 HENNEPIN AVENUE
MONTREAL CANADA 243 BLEURY STREET
In writing to advertiser* please mention "THE MOTION PICTURE NEWS'
THE MOTION PICTURE NEWS
FILM CO.
AVENUE, NEW YORK
BRANCHES
CITY STATE STREET ADDRESS
NEW ORLEANS LOUISIANA 840 UNION STREET
NEW YORK CITY ....NEW YORK 440 FOURTH AVENUE
NEW YORK CITY ....NEW YORK 71 W. 23RD STREET
NEW YORK CITY .... NEW YORK 260 WEST 42ND STREET
OKLAHOMA CITY ...OKLAHOMA 211 WEST 2ND STREET
OMAHA NEBRASKA 208 SOUTH 13TH STREET
PHILADELPHIA PENNSYLVANIA .... 1308 VINE STREET
PITTSBURGH PENNSYLVANIA .... 119 FOURTH AVENUE
PITTSBURGH PENNSYLVANIA ... .436 FOURTH AVENUE
PORTLAND OREGON 393-5 OAK STREET
ROCHESTER NEW YORK 501 CENTRAL BUILDING
ST. JOHN N. B., CANADA 122 GERMAIN STREET
ST. LOUIS MISSOURI 3610 OLIVE STREET
SALT LAKE CITY .... UTAH 260 FLORAL AVENUE
SAN FRANCISCO CALIFORNIA 138 EDDY STREET
SEATTLE WASHINGTON 819 THIRD AVENUE
SPOKANE WASHINGTON 120 WALL STREET
SYRACUSE NEW YORK HIPPODROME BUILDING
TORONTO CANADA 172 KING STREET, WEST
VANCOUVER B. C, CANADA 440 PENDER STREET, WEST
WASHINGTON D. C 7TH & E STREETS, N. W.
WHEELING WEST VIRGINIA 1141 EAST SIDE CHAPLINE STREET
WILKES-BARRE PENNSYLVANIA 47 S. PENNSYLVANIA AVENUE
WINNIPEG MAN., CANADA 220 PHOENIX BLOCK
In writing to advertisers please mention "THE MOTION PI0T1TRE NEWS"
74
THE MOTION PICTURE NEWS
RECODD OF CURRENT AND COMING RELEASES
EDITOR'S NOTE. — These lists of releases for this week and next are arranged in this form for the
convenience of the operator and exhibitor. In the blank r.olumn a record may be kept of the date when
a given subject will be shown at your house. Keep it in a convenient place for future reference.
GENERAL FILM PROGRAM
RELEASES OF THE WEEK
AT MY
HOUSE
MONDAY, JULY 27TH ,1914.
BIOGRAPH. Gwendolyn, The
Sewinsr-Machine Girl, C, 507.. 15562
EDISON. A Canine Rival, C,
1000 15569
ESSANAY. Sweedie and the
Lord. C, 1000 15571
KALEli'I. The Identification, D,
2000 15563
PATHE. The Hosts of the Sea,
E, 410 1556.5
SELIG. Coffee Cultivation, San-
tos, S. A., Ind., 600
SELIG. A Five-Hundred-Dollar
Kiss. C, 2000 15566
SELIG. Hearst-Selig News Pic-
torial No. 43, N, 1000 15570
VITAGRAPH. His Kid Sister,
C, 1000 15568
TUESDAY, JULY 28TH, 1914.
EDISON. The Mystery of the
Lost Stradivarius, D, 1000 15572
ESSANAY. A Clash of Virtues,
D, 1000 15573
KALEM. The Man with the
Glove, D, 1000 1,5582
KLEINE. In Temptation's Toils,
D, 2000 15574
LUBIN. The Question and An-
swer Man, C, 1000 15580
PATHE. The Straits of Bonifa-
cio, Sardinia. T. 350 15576
Hemp Growing, New Zealand,
Ind., 541
SELIG. Muff, D. 1000 15577
VITAGRAPH. Tolin Ranee, Gen-
tleman, D, 2000 15578
"WEDNESDAY, JULY 29TH, 1914.
EDISON. Somethins? to a Door,
C, 1000 1.5583
ESSANAY. The Fable of The
Coming: Champion Who Was
Delayed, C, 1000 15586
KALEM. The Indian Agent, D,
2000 15584
LUBIN. The Lure of the Car
Wheels, D, 2000 15591
MELIES. An Actress's Son. D,
1000 15593
PATHE. Pathe's Weekly, No.
47, 1914, N, 1000 15587
VITAGRAPH. Officer Kate, C,
1000 15588
SELIG. The Mother Heart, D.
2000 1.5589
THURSDAY, JULY 30TH, 1914.
BIOGRAPH. A Bit of Human
Driftwood, D. 2000 15594
ESS.^NAY. Snakeville's Home
Guard, C, 1000 15596
LUBIN. Three Men and a
Woman, D. 2000 15597
MELIES. The Trouserless Po-
liceman. C, 1000 15599
MELIES. 210 Vs. 213. D. 1000 15602
SELIG. Hearst-Selipr News Pic-
torial No. 44, N, 1000 15601
VITAGRAPH. The Greater Mo-
tive, D, 1000 15600
FRIDAY, JULY 31ST, 1914.
EDISON. The Stuff That Dreams
Are Made of. C, 2000 15604
ESSANAY. The Seventh Pre-
lude, D, 2000 15606
KALEM. The Deadly Battle at
Hicksville, C, 1000 15608
LUBIN. Within the Noose, D,
1000 15611
SELIG. When the Cook Fell 111,
C. 1000 15609
VITAGRAPH. Private Bunny, C,
1000 15610
SATURDAY, AUG. 1ST, 1914.
BIOGRAPH. The Man Who
Paid. .D, Q95
EDISON. Farmer Rodney's
Daughter, D, 1000
AT MY
HOUSE
ESSANAY. The Squatter's Gal,
D, 1000
KALEM. The Lad from Old
Ireland, D, 1000
MELIES. Honor Redeemed, D,
2000
LUBIN. She Gave Him a Rose,
C, 400
The Rise of the Johnsons, C,
600
SELIG. Love vs. Pride. D, 1000
VITAGRAPH. The Violin of
M'sieur, D, 2000
GENERAL FILM PROGRAM
RELEASES OF NEXT WEEK
MONDAY, AUG. 3RD, 1914.
BIOGRAPH. The Meal Ticket,
C, 999 15622
EDISON. A Tango Spree, C,
1000 15629
ESSANAY. In and Out, C,
1000 15631
KALEM. The Vampire's Trail,
D. , 2000 15623
PATHE. Picturesque Gary, T.,
500 15625
SELIG. Etinne of the Glad
Heart, D., 2000 15626
VITAGRAPH. Detective and
Matchmaker, C, 1000 15628
TUESDAY, AUG. 4TH, 1914.
EDISON. The Living Dead, D.,
1000 15632
ESSANAY. Her Trip to New
York, D., 1000 15633
KALEM. The Chief of Police,
D., 1000 15642
KLEINE. When War Threatens,
D., 2000 15634
LUBIN. A Fatal Card, C, 400. 15640
He Woke Up in Time, C,
600
MELIES. The Family Outing,
C, 500 15641
Easy Come, Easy Go, C, 500
PATHE. Training Army Dogs,
Sweden, E., 500 15636
A Basque Wedding Custom,
500
SELIG. The Ordeal, D., 1000.. 15637
VITAGRAPH. Warfare in the
Skies, D., 2000 15638
WEDNESDAY, AUG. 5TH, 1914.
EDISON. A Change of Business,
C, 450 15643
Faint Heart Ne'er Won Fair
Lady, C, 550
ESSANAY. The Fable of "The
Busy Business Boy and the
Droppers In," C, 1000 15646
KALEM. The Operator at Black
Rock, D., 2000 15644
LUBIN. The Man with a
Future, D., 2000 15650
MELIES. A Mother's Error, D.,
1000 15652
PATHE. Pathe's Weekly, No.
48, N., 1000 15647
SELIG. The Reporter on the
Case, D., 1000 15649
VITAGRAPH. Second Sight, C,
1000 15648
THURSDAY, AUG. 6TH, 1914.
BIOGRAPH. The Man and the
Master, D., 1000 15653
ESS.\NAY. Slippery Slim's
Dilemma, C, 1000 15654
LUBIN. A Daughter of Eve, C,
2000 15655
MELIES. A Matrimonial Ad-
vertisement, C, 1000 15657
SELIG. Hearst-Selig News Pic-
torial, No. 46, N., 1000 15659
VIT.^GRAPH. Memories in
Men's Souls, D., 1000 15658
FRIDAY, AUG. 7TH, 1914.
EDISON. The President's
Special, D., 2000 15662
AT MY
HOUSE
ESSANAY. The Motor Buc-
caneers, D., 2000 15664
KALEM. Don't Monkey with the
Buzz Saw, C, 1000 15666
LUBIN. A Siren of the Desert,
D., 1000 15669
SELIG. The Skull and the
Crown, C, 1000 15667
VITAGRAPH. The Locked
House, C, 1000 15668
SATURDAY, AUG. 8TH, 1914.
BIOGRAPH. They Would
Bandits Be, C, 582 15676
The Deadly Cheroot, C, 416
EDISON. One Touch of Nature,
C, 1000 15670
ESSANAY. Broncho Billy's
Fatal Joke, D., 1000 15671
KALEM. Grey Eagle's Revenge,
D. , 1000 15675
LUBIN. Love and Flames, C,
1000 15672
MELIES. Gratitude, D., 2000.. 15678
SELIG. Carmelita's Revenge,
D., 1000 15677
VITAGRAPH. The House on
the Hill, D., 2000 15673
UNIVERSAL PROGRAM
RELEASES OF THE WEEK
MONDAY, JULY 27TH, 1914.
IMP. When Romance Came to
Anne, D, 2000
STERLING. A Wild Ride, C. .
VICTOR. Out of the Valley, D
TUESDAY, JULY 28TH, 1914.
CRYSTAL. Their Parents' Kid:s
and Charlie's Toothache, C. . .
GOLD SEAL. The Love Victo-
UNIVERSAL IKE. Universal
Ike, Jr., In His City Elope-
ment, C
WEDNESDAY, JULY 29TH, 1914.
ECLAIR. The Dupe, D. 2000..
JOKER. Wooing of Bessie Bump-
kin, C
NESTOR. An Indian Eclipse, D.
THURSDAY, JULY 30TH, 1914.
IMP. Universal Boy, Series No.
2, C
REX. Circle No. 17, D, 2000..
STERLING. Title not decided.
FRIDAY, JULY 31ST, 1914.
NESTOR. Maggie's Honest Lov-
er. C
POWERS. The Tangle, C
VICTOR. The Mad Man's Ward,
D, 2000
SATURDAY, AUG, 1ST, 1914.
rious, D, 3000
101 BISON. Tribal War in the
South Seas, D, 2000
JOKER. Wifie's Busy Day, C.
SUNDAY, AUG. 2ND, 1914.
ECLAIR. In the Days of Old, D'.
FRONTIER. The Mind's Awak-
ening, D
► REX. Behind the Veil, D
UNIVERSAL PROGRAM
RELEASES OF NEXT WEEK
MONDAY, AUG. 3RD, 1914,
IMP. A Normandy Romance, D.
STERLING. A Race for Life,
C
VICTOR. Man and His Brother,
D., 2000
TUESDAY, AUG. 4TH, 1914.
CRYSTAL. Some Cop, C
GOLD SEAL. The Trey O'
Hearts, Story No. 1, D., 3000
UNIVERSAL IKE. Universal
Ike, Jr.'s, Legacy, C
WEDNESDAY, AUG. 5TH, 1914,
ECLAIR. Firelight, D., 2000..
JOKER. The Third Party, C...
THE MOTION PICTURE NEWS
75
Announcement Extraordinary!
AN INDEPENDENT
:::: PROGRAM ::::
Consisting of 28 reels a Weel^ — Single and
Multiple Reels,
4 Reels a D
ay
Made by the foremost American Manufacturers,
featuring noted American Stars. High Class
Productions only.
Those interested communicate immediately with
LEWIS J. SELZNICK
Vice-President and General Manager
WORLD FILM CORPORATION
130 West 46th St. New York Cit^
NOTE: This Program will in no way conflict with the Weekly
releases of Shuhert Productions, commencing Septem-
ber 1st, Released through the WORLD FILM
CORPORATION,
In writing to advertisers please mention "THE MOTION PICTUEE NEWS"
76
THE MOTION PICTURE NEWS
RECORD OF CURRENT AND COMING RELEASES— Continued
AT MY
HOUSE
NESTOR. For Old Times' Sake,
D
THURSDAY, AUG. 6TH, 1914.
IMP. When the Heart Calls,
D._, 2000
REX. The Symphony of Souls,
D
STERLING. Dramatic Mistake.
FRIDAY, AUG. 7TH, 1914.
NESTOR. Detective Dan Cupid,
C
POWERS. The Man of Her
Choice
VICTOR. The Coastguard's
Bride, D., 3000
SATURDAY, AUG. 8TH, 1914.
101 BISON. Rescued by Wire-
less, D., 3000
JOKER. That's Fair Enough, C.
SUNDAY, AUG, 9TH, 1914.
ECLAIR. Moonlight, D
FRONTIER. A Frontier
Romance, D
REX. A Midnight Visitor, D.
MUTUAL PROGRAM
RELEASES OF THE WEEK
MONDAY, JULY 27TH, 1914.
AMERICAN. The Broken Bar-
rier. D, 2000
KEYSTONE. Not Yet Decided
RELIANCE. Our Mutual Girl
No. 28 ;
TUESDAY, JULY 28TH, 1914.
BEAUTY. A Midsummer Love
Tangle, D
MAJESTIC. Down by the
Sounding Sea, D
HOUSE
AT- MY
THANHOUSER. The Messen-
ger of Death, D, 3000
■WEDNESDAY, JULY 29TH, 1914
AMERICAN. Does It End
Right? D
BRONCHO. The Long Feud,
D, 2000
RELIANCE. The Sheriff's Pris-
oner, D
THURSDAY, JULY 30TH, 1914.
DOMINO. The Curse of Caste
KEYSTONE. Not yet decided
MUTUAL WEEKLY. No. 83
FRIDAY, JULY 31ST, 1914
AMERICAN. All on Account
of a Jug, C
KAY-BEE. An Eleventh Hour
Reformation, D, 3000
PRINCESS. The Target of Des-
tiny, D
SATURDAY, AUG. 1ST, 1914.
KEYSTONE. Not yet an-
nounced
RELIANCE. The Gunman
ROYAL. The Baker Street
Mystery, C
SUNDAY, AUG. 2D, 1914.
KOMIC. Bill Takes a Lady to
Lunch — Never Again, C
MAJESTIC. Moonshine Molly,
D', 2000
THANHOUSER. The Butterfly
Bug, C
MUTUAL PROGRAM
RELEASES OF NEXT WEEK
MONDAY, AUG. 3RD, 1914.
AMERICAN. At the End of a
Perfect Day, D., 3000
AT MY
HOUSE
KEYSTONE. Not Yet Announced
RELIANCE. Our Mutual Girl,
No. 29
TUESDAY, AUG. 4TH, 1914.
BElAUTY. A Suspended
Ceremony, D
MAJESTIC. The Idiot, D....
THANHOUSER. The Guiding
Hand, D., 2000
WEDNESDAY, AUG. 5TH, 1914.
AMERICAN. The Widow, D..
BRONCHO. Jim Regan's Last
Raid, D.. 2000
RELIANCE. Izzy and His Rival,
C
THXmSDAY, AXiG. 6TH, 1914.
DOMINO. The Thunderbolt, D.,
3000
KEYSTONE. Not Yet Announced
MUTUAL WEEKLY, No. 84..
FRIDAY, AUG. 7TH, 1914.
KAY BEE. The Gangsters and
the Girl, D., 2000
RELIANCE. On the Border, D.
PRINCESS. Her Duty, D
SATURDAY, AUG. 8TH, 1914.
KEYSTONE. Not Yet Announced
RELIANCE. The Bank Burglar's
Fate, D., 2000
ROYAL. Ringing the Changes —
Miss Gladys' Vacation, C,
split reel
SUNDAY, AUG. 9TH, 1914.
KOMIC. Ethel's Teacher, C
MAJESTIC. The Tavern of
Tragedy, D., 2000
THANHOUSER. The Telltale
Star, C
IN CORPORA TIONS
Among the latest companies to be formed
and registered are the following:
At Albany, N. Y.:
IMPORTANT PLAYS FILM COAIPANY,
INC. General motion picture business, $10,-
000, Manhattan. E. M. Klien, Meyer Klien,
H. E. Diamond, and one other, of New York.
THE FAR EAST CORPORATION. Mo-
tion picture exhibitions, at fairs, etc., $50,000,
Manhattan. John W. Stephens, Walter Samp-
son and A. D. Abbott, of New York.
PREMIER FEATURE FILM CO., Manhat-
tan; $150,000. F. C. Fearing, 115 Broadway,
N. Y.; S. J. Wagstaff, B. A. Wordemann, N. Y.
THE PUNCH AND JUDY THEATRE CO.,
Manhattan. Theatrical and motion pictures,
$25,000. Charles Hopkins, 107 East 25th Street,
N. Y.; F. J. Wilstach, L. Belmore, N. Y.
SELECT PHOTO PLAY PRODUCING
COMPANY, motion picture business, $10,000.
Manhattan. H. L. Geller, N. M. Kaplan and
Bernard C. McKenna, of New York.
GOLD SEAL FILM CORPORATION, mo-
tion pictures, $50,000, Manhattan. A. L. Bur-
chell, Thos. Mahlen and Anna D. Ghersan, of
New York.
WORLD EXHIBITING CO.. INC., motion
picture business, $50,000, Manhattan. Leroy
Dennis, Henry M. C. Woolf, Ernest F. Am-
blem and two others, of New Y'ork.
RAY FILM COMPANY, INC., motion pic-
tures, vaudeville and general advertising,
$15,000, Manhattan. George H. Berst, of New
York, Franke T. Reeves, of Brooklyn, and
Clarence F. Ray, of New York.
LUDEMANN EXHIBITION CO., INC.,
motion picture, $2,500, Manhattan. Henry H.
Ludemann, Jno. E. LuJemann and Albert A.
W. Muller, of New York.
KRAMER AND COHAN AMUSEMENT
COMPANY, INC., manage motion picture
houses, $3,000, Brooklyn-Manhattan. Louis
Lederman, of New York; Alex Cohan and
Louis Kramer, of Brooklyn.
NIAGARA FEATURE FILM COMPANY,
INC., $1,000, Manhattan. Jno W. Ostrew, A.
Rosner, Lena Lazaroff and one other, of New
York
PRESTON AMUSETMENT CO., INC.. op-
erate motion pictures, theatres, concert halls,
etc., $1,000, Manhattan. E. C. Hoscroft, Ray-
mond GafFney and M. J. Newman, of New
York.
M. G. H. CORPORATION, New York, to
record events for moving picture films, general
photograph business, $500,000. J. T. Magee,
Brooklyn, N. Y. ; L. H. Rogers, New York
City; Ballard McCall, Garden City, L. I.;
A. J. Stobbart, East Orange, N. J.; L. E.
Wales, Wilmington.
At Harrisburg, Pa.:
THE ALLENDALE THEATRE COMPANY,
INC. Theatrical and motion pictures, $6,000,
Buffalo. J. Adam Wise, Frederick Sullivan and
Joe W. Erdmann and two others, of Buffalo.
TIFFANY FILM CORPORATION. Motion
pictures, $10,000, Manhattan. Arthur B. Gra-
ham, Samuel Orr, of New York, and John P.
Phillips, of Yonkers.
FORT PITT FILM COMPANY, of Pitts-
burgh, Pa., for the manufacture of motion
picture machines, films and so forth, capital
$5,000. Incorporators: J. B. Filber, Louis J.
Shick and Philip Selling, all of Pittsburgh.
WALTON AMUSEMENT COMPANY,
of Philadelphia, to conduct theatres, motion
picture shows and so forth, capital $10,000.
Incorporators: Robert Ayers, Robert McCoy
and John P. Barwell, all of Philadelphia.
At Trenton, N. J.:
THE ST. REGIS CORPORATION 00*
DELAWARE. Capital stock $101,000, of
which $3,000 has been actually issued. To
operate and own motion picture theatres in
New Jersey. The registered office of the
concern is at 532 Market street, Camden.
Ralph N. Kellan, of Merchantsville, is the
agent in charge. The incorporators are Her-
bert E. Latter, William J. Maloney and Oscar
J. Richard, all of Wilmington.
At Richmond, Va.:
BONATI THEATRE' COMPANY, INC.,
Norfolk. Capital stock, $5,000 to $15,000.
Motion picture show business. S. L. Harris,
president; Virginia Beach; ]. G. Thalaker, sec-
retary and treasurer, Norfolk.
At Atlanta, Ga.:
GREAT SOUTHERN FILM MANUFAC-
TURING CO., Birmingham, Ala., was in-
corporated with capital stock of $1,000,000 to
erect motion-picture manufacturing plant.
HEARD IN THE LOBBIES
Otis Turner is producing a two-reel picture
entitled "Kid Reagan's Hands," in which Her-
bert Rawlinson plays the lead. Anna Little
plays a young widow with a little son whose
desire for a hobbyhorse brings his mother and
the hero together.
A motion picture theatre, opened some time
ago in an old court house building at New-
berry, S. C, and closed down later, has been
opened again, and is now under the manage-
ment of George C. Swittenberg.
Percy Fisher, who was foJ several months
in 1911 manager of the Lyric Theatre, at
Sumter, but who has been located in Florence,
S. C, for the past three years, has returned
to Sumter, S. C., to manage the Rex motion
picture theatre. Mr. Fisher is ,an experienced
man in the motion picture business. He will
immediately put on a line of pictures and
music that will warrant the patronage of the
people of Sumter, it is said.
The Dreamland Theatre, a down-town house
in Syracuse, N. Y., has closed its doors and
efforts to ascertain what will be done with
the house are fruitless. The Tivoli Theatre, a
short distance from Dreamland, has discon-
tinued matinees for the summer months. Both
houses are within a stone's throw of the site
of the New Strand.
The Seymour Theatre in Syracuse, N. Y.,
has changed hands, and the Hippodrome was
sold to Eugene H. Jones of Little Falls.
This is Mr. Jones' first venture in the picture
business. He contemplates making some im-
provements at once.
The Ford Automobile oeople will show
films depicting the construction of on auto-
mobile in ten theatres in Syracuse and first
run at the Eckel.
Marcellus, N. Y., is going to have an "Old
Home Week" soon and has decided to immor-
talize the events by having motion pictures
taken of all the important events.
Emphatic denial is made by Manager John
Farran, of the Victoria Theatre, Rochester,
N. Y., that there is to be any change in
policy at that theatre.
It was rumored some time ago that the
house was to be remodeled slightly, and go
into the legitimate, and the management be-
lieves that the rumor was started by some
of the rivals of the Victoria.
THE MOTION PICTURE NEWS
77
The Centaur Film Co.
The Oldest Independent Film
Manufacturer has the
Largest Commercial Plant
in America. The most up-to-date
equipment and an organization
second to none.
Printing and DeTeloping in any
== Quantity =
Guarantee Quality— Prices Interesting
THE CENTAUR FILM CO.
Factory and Studio
BAYONNE, N. J.
OfKcea
1600 Broadway, N. Y
Loyal Picture Fans
will keep your hoiise packed week-in and
week-out if you give them the best pictures
perfectly projected by
pauscK^'lomb
Projection [enses
The choice of successful owners and operators every-
where. Bausch & Lomb objectives and condensers
put hfe into your pictures by bringing out every de-
tail with brilliant clearness and distinctness.
Regularly supplied with the Edison and Nicholas
Power Machines, and procurable from any film ex-
change.
Our free booklet is full of interest to
owners and operators. Write for it to-day.
Bausch ^ Ipmb Optical (o.
569 ST. PAUL STREET ROCHESTER, N.X
Lubin
Specials
L. IJ B l N
(To be Released
Soon Through
The General Film
Special Service
Dept. J
One of the stage's greatest successes. William EUiott. one of Broadway's favorites
and late star of the "Madame X" productions, appears in the leading role.
"THE FORTUNE HUNTER"— ^TrSs '"""^
"THE HOUSE NEXT DOOR" ^^^"^^^^ manners. a m»mmoth production— wonderful scenic effects— with the already famous
'THE EAGLE'S NEST"— ^''"'""y ^"^"^ ^"'"^'^
A play with an unusually long run. The picture was produced in Colorado, with
Mr. Arden himself, in the leading role.
A COMEDY
Every Tuesday and Saturday
A TWO REEL FEATURE
Every Wednesday and Thursday
A DRAMA
Every Friday
a TTaTAT n^-oT.,, c ^ FIVE re;l^^se:s each week
A FATAL CARD"— Split Heel Comedy Tuesday, August 4th
Judge Holden being three parts loaded gets into a row. Smith protects him and the Judge gives him an ace of diamonds
wflicn, when shown, will secure favors. Next day a score of prisoners show an ace of diamonds.
'HE -WOKE -tTP IN TIME"— Split Eeel Comedy Tuesday, August 4tli
ilans, a hobo, goes to sleep in the park and has a most wonderful dream of prosperity, but is rudely woke up by two
omcious cops.
5th
6th
THE MAN WITH A FUTTTRE"— Two Reel Drama Wednesday, August
A dramatic story of the criminal classes. The life of a woman, crime and reformation, virtue and consolation.
'A DATTGHTER OF EVE"— Two Reel Drama Thursday, August
A pretty story of the farm and green lanes with a very worthy love match consummated after many trials.
'A SIREN OF THE DESERT"— Drama Friday, August 7th
Typical Western story with atmosphere of the Dance Hall of the Mining Camp. A siren unites two lovers.
'LOVE AND FLAMES"— Comedy Saturday, August 8th
A cissy admirer sets fire to the home of the beautiful Eileen, with a devilish cigarette. The fire boys rusn out the town
s^mrter and wreck the cottage but save the girl.
LUBIN POSTERS
By Our Own Staff of Artists. One and Three Sheet Posters with Single and Split
Reels. One, Three and Six Sheet Posters with all Multiple Reels.
LUBIN MANUFACTURING COMPANY
PHILADELPHIA, PA. CHICAGO OFFICE : 154 West Lake Street
In writing to advertisers please mention "THE MOTION PICTTTRE NEWS"
78
THE MOTION PICTURE NEWS
RELEASE DATES FOR READY REFERENCE
RELEASE DAYS
GENEBAL FILM FBOGBAM
Monday — Biograph, Edison, Kalem, Pathe,
Selig, Vitagraph.
Tuesday — Edison, Essanay, Geo. Kleine,
Palhe, Lubin, Melies, Selig, Vitagraph.
Wednesday — Edison, Essanay. Kalem, Lu-
bin. Melies, Selig, Pathe, Vitagraph.
Thursday — Biograph, Essanay, Lubin, Melies,
Pathe. Selig, Vitagraph.
Friday • — Edison, Essanay, Kalem, Selig,
Pathe, Lubin, Vitagraph.
Saturday — Biograph, Edison, Essanay, Kalem,
Lubin, Pathe, Vitagraph.
TTNIVEKSAL PROGRAM
Monday — Victor, Imp, Power.
Tuesday— Gold Seal, Crystal, Universal Ike.
Wednesday — Nestor, Joker, Eclair.
Thursday — Imp, Rex, Frontier, Sterling.
Friday — Nestor, Powers, Victor.
Saturday — Joker, Frontier, 101 Bison.
Sunday — Rex, Crystal. Eclair.
MUTUAL PROGRAM
Monday — American, Keystone, Reliance.
Tuesday — Beauty, Majestic, Thanhouser.
Wednesday — American, Broncho, Reliance.
Thursday — Domino, Keystone, Mutual.
Friday — Kay-Bee, Majestic, Princess.
Saturday — Keystone, Reliance, Royal.
Sunday — Majestic, Komic, Thanhouser.
AMERICAN
7—15. Youth and Art, D 1000
7—20. A Man's Way, D 2000
7 — 22. Business vs. Love, JD 1000
7— 27. The Broken Barrier, D 2000
5— 3. At the End of a Perfect Day, D..1000
8— 5. The Widow, D 1000
8—10. The Trap, D 2000
8—12. The Butterfly, D' 1000
BEAUTY
7—14. The Joke on Jane. C 1000
7—21. Her "Really" Mother, D 1000
7 — 28. A Midsummer Love Tangle, D...1000
8 — 4. A Suspended Ceremony, (- 1000
8—11. Suzanna's New Suit, C 1000
BIOGRAPH
7 — 11. Her Primitive Model, D 1000
7 — 13. The Boy from the Poorhouse, D... 996
7 — 16. The Prospectors, D 1000
7—18. It Was Some Party, C 653
Some Decorators. C 344
7—20. The World and The Woman 998
7—25. The Little Widow ...1009
7 — 27. Gwendolyn, the Sewing-Machine
Girl, C 5-07
7 — 30. A Bit of Human Driftwood, D 1055
8— 1. The Man Who Paid. D 905
8— 3. The Meal Ticket, C 999
8— 6. The Man and the Master, D 1000
8— 8. They Would Bandits Be, C 582
The Deadly Cheroot, C 416
101 BISON
6— 27. The Old Cobbler, D 2000
7— 4. The Hopes of Blind Alley, D 3000
7—11. Prowlers of the Wild, D 2000
7 — 18. A Mexican Spy in America, D....2000
8— 1. Tribal War in the South Seas, D..2000
8— 8. Rescued By Wireless, D 2000
BRONCHO
7—22. Shorty and the Aridville Terror. .. 2000
7— 29. The Long Feud 2000
8— 5. Jim Regan's Last Raid 2000
CRYSTAL
6—23. In Wrong, C
6 — 30. The Girl in Pants and Her New
Hat, C, split reel
7 — 7. Nearly a Stepmother, C
7 — 14. Vivian's Four Beaux and What
What Pearl's Pearls Did, C. Split
Reel
7 — 21. Getting Vivian Married, C
7— 28. Their Parents' Kids and Charlie's
Toothache, C, split reel
8 — 4. Some Cop, C
DOMINO
6 — 25. Frontier Mother
7 — 2. His Hour of Manhood
7 — 9. The Curse of Humanity
7—23. The Defaulter, D 2000
7 — 23. Tim Cameron's Wife 2000
7 — 30. "The Curse of Ca.ste 2000
8— 6. The Thunderbolt 2000
DRAGON FEATURES
For June
The Black Ship 3000
ECLAIR
7—22. Allah 3311, D 3000
7 — 26. When Death Rode the Engine, D..
7—27. A Canine Rival, C 1000
7 — 28. The Mystery of the Lost Stradiva-
rius, D 1000
7 — 29. Something to a D6or, C 1000
7— 31. The Stuif that Dreams Arc Made
of, C 2000
5 — 1. Farmer Rodney's Daughter, D.- 1000
8— 5. Firelight, D 2000
8 — 8. Moonlight, D.
EDISON
6— 26. The Man in the Street, D 2000
6—27. Dolly Plays Detective, D 1000
6 — 29. The Revengeful Servant Girl, C..1000
6 — 30. The Mystery of the Fadeless Tints,
D 1000
7— 1. Back to the Simple Life, C 1000
7— 3. The Shattered Tree, D 2000
7 — 4. Molly, the Drummer Boy, D 1000
7 — 6. Her Spanish Cousins, C 1000
7 — 7. Face to Face, D 1000
7 — 8. Andy Has a Toothache, C 1000
7—10. In the Shadow of Disgrace, D 2000
7—11. Dolly at the Helm, D 1000
7 — 13. Qualifying for Lena, C 1000
7—14. The Two Doctors, D 1000
7—15. The Ever Gallant Marquis, C 500
7 — 15. An Up to-Date Courtship, C 500
7 — 17. Meg o' the Mountains, D 2000
7 — 18. Across the Burning Trestle, D 1000
7 — 20. The Adventure of the Absent-
Minded Professor, D 1000
7 — 21. A Matter of Minutes, D 1000
7 — 22. A Deal in Statuary, C 550
7—24. Laddie, D 2000
7 — 25. The Last Assignment, D 1000
8— 3. A Tangoo Spree, C 1000
8— 4. The Living Dead, D 1000
8 — 5. A Change of Business, C 450
Faint Heart Ne'er Won Fair Lady,
C 550
8— 7. The President's Special, D 2000
8— 8. One Touch of Nature, C 1000
ESSANAY
7 — 23. Slippery Slim's Inheritance, C....1000
7 — 24. A Letter from Home, D 2000
7 — 25. Broncho Billy and the Gambler, D.IOOO
7 — 27. Sweedie and the Lord, C 1000
7 — 28. A Clash of Virtues, D 1000
7—29. The Fable of "The Coming Cham-
pion Who Was Delayed," C....1000
7 — 30. Snakeville's Home Guard, C 1000
7 — 31. The Seventh Prelude, D 2000
8 — 1. The Squatter's Gal, D 1000
8— 3. In and Out, C 1000
S — 4. Her Trip to New York, D 1000
8 — 5. The Fable of "The Busy Business
Boy and The Droppers-In," C..1000
8— 6. Slippery Slim's Dilemma, C 1000
8 — ■ 7. The Motor Buccaneers, D 2000
8— 8. Broncho Billy's Fatal Joke, D 1000
FILMS LLOYD
5 — 7. . Cora, the Temptress 3900
FRONTIER
6 — 14. His Dress Rehearsal
6 — 21. The Gunmen of Plumas, D
6— 28. On the Verge, D
7— 5. The Broken Barriers, D
7—12. The Fight in Lonely Gulch, D
7 — 19. The Ranger's Reward
7 — 26. When Memory Recalls, D
8 — 2. The Mind's Awakening. D
8 — 8. A Frontier Romance, D
GOLD SEAL
7 — 14. Lucille Love. The Girl of Mystery,
Series No. 14
7 — 21. Lucille Love, The Girl of Mystery,
No. 15
7 — 28. The Love Victorious. D 3000
8— 4. The Trey O' Flearts, story No. 1,
D 3000
GREAT NORTHERN SPECIAL
5 — 5. The Monomaniac 3000
IMP
6 — 15. —The Baited Trap, D 2000
6—18. The Fatal Step, D
6—22. Papa's Darling, C
6—25. The Skull, D 2000
6 — 29. Adventures of a Girl Reporter, D.2000
7— 2. The One Best Bet, C
7— 6. The Lady of the Island, D 2000
7— 9. The Old Rag Doll, D
7—13. When the World Was Silent, D'...2000
7 — 16. Universal Boy Series No. 1, C. . .
7—20. In the Sultans Garden, D
7 — 23. The Gateway to Regret, D
7 — 27. When Romance Came to Anne, D. .2000
7 — 30. Universal Boy, Series No. 2
8 — 3. A Normandy Romance, D
8— 6. When the Heart Calls, D 2000
JOKER
7—18. His Wife's Family, C
7 — 22. Jimmy Kelly and the Kidnappers, C.
7 — 25. The Polo Champions, C
7 — 29. Wooing of Bessie Bumpkin. C
8— 1. Wifie's Busy Day, C
S— 5. The Third Party, C
8— 8. That's Fair Enough, C
KALEM
7— 8. A String of Pearls, D 2000
7 — 10. Rubo, the Interloper, C 807
In Old England, Top 195
7 — 11. Lamo Dog's Treachery, D 1000
7 — 13. A Diamond in the Rough, D 2000
7 — 14. Accused, D 1000
7 — 15. The Express Messenger, D 1000
7 — 17. Wanted an Heir, C 1000
7—18. The Fate of a Squaw, D loOO
7—20. In Wolf's Clothing, D 2000
7 — 21. The Beast, D 1000
7—22. The Rival Railroad's Plot, D 2000
7 — 24. The Bingville Fire Department, C.IOOO
7 — 25. Defying the Chief, D 1000
7 — 27. The Identification, D 2000
7 — 28. The Man with the Glove, D 1000
7 — 29. The Indian Agent, D 2000
7— 31. The Deadly Battle at Hicksville. . .1000
8— 1. The Lad from Old Ireland", D 1000
8 — 3. The Vampire's Trail, D 2000
8— 4. The Chief of Police, D 1000
8— 5. The Operator at Black Rock, D..2000
8 — 7. Don't Monkey with the Buzz Saw,
C 1000
8 — ■ 8. Grey Eagle's Revenge, D 1000
KAY-BEE
7 — 3. The Heart of a Crook
7—10. The Feud of Beaver Creek
7—17. The City 2000
7 — 24. The Sheriff of Bisbee 2000
7 — 31. An ' Eleventh Hour Reformation..
KEYSTONE
6—18. A Missing Bride
6 — 20. Mabel's Married Life
6 — 22. The Eavesdropper
6 — 25. Fatty and the Heiress
7— 2. Fatty's Finish
7 — 4. Love and Bullets
7 — 6. Row-Boat Romance
7 — 11. Love and Salt W'ater, Split reel
World's Oldest Living Thing
KLEINE
6— 30. The Bondage of Evil, D 2000
7 — 7. The Heirloom, D 2000
7 — 14. The Rival Actresses, D 2000
7—21. The Stronger Tie, D 2000
7 — 28. In Temptation's Toils. D 2000
S— 4. When War Threatens, D 2000
. KOMIC
7 — 26. Leave it to Smiley
7— 28. The Wild Girl
8 — 2. Bill Takes a Lady to Lunch — Never
Again!
8 — 9. Ethel's Aunt
8—16. Bill No. 4
LUBIN
■•7-14. He Was Bad, C 400
Tough Luck, C fiOO
7—15. Codes of Honor, D 2000
7—16. The Cross of Crime, D 2000
7—17. The Lie, D 1000
7 — 18. She Wanted to Know, C 400
All For Love. C fion
7 — 21. Temper and Temperature, C 400
Worms Will Turn, C 600
7—22. Who Seeks Revenge, D 1000
7—23. The False Shadow, D 2000
7 — 24. A Traitor to His Country, D 1000
7 — 28. The Question and Answer Man, C.IOOO
7—29. The Lure of the Car Wheels, D'...2000
7 — 30. Three Men and a Woman, D....2000
7 — 31. Within the Noose, D 1000
8 — 1. She Gave Him a Rose, C 400
The Rise of the Johnsons, C 600
8— 4. A Fatal Card, C." 400
He Woke Up In Time, C 600
8— 5. The Man With a Future, D 2000
8— 6. A Daughter of Eve, C 2000
8— 7. A Siren of the Desert, D 1000
8 — 8. Love and Flames, C 1000
THE -MOTIOX PICTURE XEWS
-THE SPOTTED PANTHER"
'.Leading Players — Three Reels)
REVIEWED BY PETER MILXE
IT is quite app?.rent that this picture is a comedy, although at
times it breaks away from the comic trend of events and
takes the shape of a drama. That it is a comedy of a different
nature than the usual run of such productions is also obvious ;
in fact, it is a sort of burlesque on the drama that contains the
dashing, debonair hero, the much mistreated heroine and the
abhorrent villain.
While the subject is treated in a very clever way, cenain
vagueness in places seems to indicate numerous cuts in the
original copy. However, those who like broad comedy will
enjoy the picture and appreciate the superior burlesque quali-
ties embodied in the three reels.
Two individual scenes stand out from among the rest; they
are both fire scenes and ven.' well executed. In one, a whole
citj- is seen burning and the ruins of it are ver}" impressive.
The other is just the scene of a burning camp, which, how-
ever, is as well done. These two scenes, together with the
finale — that of the death of the Rajah of Baghavapour — are
really the only scenes that would cause the picture to be classed
with dramas.
The spotted panther introduced into the story plaj's an ob-
scure part, and one will be questioning himself vrhy the pic-
ture is called 'The Spotted Panther." It is, however, quite
novel to see a spotted panther and his presence created added
interest in the picture.
Captain Corcoran sets out to find a copy of the "Gouroula-
ramatah," in the possession of the Hindus, After meeting
Heolkar's daughter, Sita, and after numerous adventures with
the treacherous English he procures the paper, and returns to
the Rajah's court to claim the maid, but the English have set
fire to the town, and the Rajah is dying. So Corcoran claims
the girl and is imaniraously acclaimed the next Rajah. M.
Delmonde appears as Corcoran, and \tiss Josette Androit as
Sita. These two are the principals.
\
8i
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Hotel
118 West 57th Street, New York City
One of New York's Newest
Hotels. Located on one of
the most exclusive residential
streets. Convenient to the
shopping and amusement cen-
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Room with private bath ----- $^.oo
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''Flying A'' Feature Films
"THE TRAP"
A stirring Two Part Drama enacted in a Kentucky Mountain Fastness with a determined Band of
Moonshiners pitted against a x^icked force of Revenue Officers.
Featuring ^YM. GARWOOD and TITIAN RICH
Under direction of Sydney Ayres Release, Monday, August 10th, 1914:
AMERICAN BEAUTY
Featuring MARGARITA FISCHER and HARRY POLLARD
"SUZANNA'S NEW SUIT"
^IT'S A DANDY
' Release, Tuesday, August 11th, 1914
THE BUTTERFLY"
A Society Drama xjermeating with human interest
Featuring WINNIFRED GREENW OOD and ED. COXEN
Under direction of Thos. Ricketts Release, Wednesday, August 12th, 1914
ft;
AMERICA HLM MANUFACTURING CO.
CHICAGO
In -s^Titing to advertisers please mention "THE MOTIOii PICTTJEE .VEWS'
78
THE MOTION PICTURE NEWS
RELEASE DATES FOR READY REFERENCE— Continued
■
MAJESTIC
6 — 30. Suffragette Battle in Nuttyville. . .
7 — 5. The Angel of Contention
7 — 7. The Only Clew
7 — 12. A City Beautiful
7 — 19. The Painted Lady
7 — 21. A Red Man's Heart
7 — 24. Lest We Forget
7 — 2G. The Mystery of the Hindoo Image
7 — 28. Down by the Sounding Sea
8 — 2. Moonshine Molly
8 — 3. The Election in Nuttyville
8 — 4. The Idiot
8 — 9. The Tavern of Tragedy 2000
8 — 11. The Saving Flame
MELIES
7— 4. Hidden Death, D 2000
7 — 7. A Discolored Romance, C 1000
7— 8. The Hole in the Wall, D 1000
7— 9. Good Fortune's Tardy Smile, C...10C0
7 — 11. His Friend's Forgiveness, D 2000
7 — 14. Rags and Patriotism, C 1000
7—15. Justly Punished, D 1000
7 — 16. The Test of True Love, C 1000
7 — 16. A Sublime Deception, D 2000
7 — 18. The River's Secret, D 2000
7—22. His Sense of Duty, D 1000
7 — 23. Wanted A Sweetheart, C 1000
7 — 23. Why Preachers Leave Home, C..2000
7—25. Black Pearls, D 2000
7 — 29. An Actress's Son, D 1000
7— 30. 210 vs. 213, D 2000
8— 1. Honor Redeemed, D 2000
8 — 4. The Family Outing, C 500
Easy Come, Easy Go, C 500
8 — 5. A Mother's Error, D 1000
8 — 6. A Matrimonial Advertisement, C..1000
8— 8. Gratitude, D. 2000
NESTOR
7 — 1. The Lost Arrow, D
7 — 3. Those College Days, C
7 — 8. A Ranch Romance, D
7 — 10. The Great Universal Mystery, C.
7 — 15. Her Grave Mistake. D
7 — 17. When Eddie Went to the Front, C.
7 — 22. By the Sun's Rays, D
7—24. All at Sea, C
7 — 29. An Indian Eclipse, D
7 — 31. Maggie's Honest Lover. C
8— 5. For Old Times' Sake, D
8 — 7. Detective Dan Cupid, C
PASQUALI AMERICAN
6 — 29. A Mexican Mine Fraud, 5000
6 — 29. The Chimney Sweeps 5000
7 — 14. The Silent Bell 3000
7 — 21. Lupin, the Gentleman Burglar 3000
PATHE
7 — 6. The Heart and the Circulation of
the Blood, E 500
Mode of Travel in Japan (Manners
and Customs) 500
7— 7. A Tiger Hunt (Indio-China), S... 500
The Ice and Snow, S 500
7— 8. Pathe's Weekly No. 44, 1914, N...1000
7 — 13. A Russian Boar Hunt, Hunt 500
The Wine Industry, Marsala, Sicily,
Ind 500
7—14. Through the Bosnia & Dalmatia, T. 300
The Tombs of the Ancient Japanese
Emperors, Annam, Indo-China, S. 350
Watej Falls at Aragonia. Spain, T. 300
7—15. Pathe's Weekly No. 45, 1914, N...1000
7—20. The Crayfish, E 500
In French Guinea, T 500
7 — 21. A Badger Hunt, Hunt 600
Life in Japan, Customs 400
7—22. Pathe's Weekly, No. 46, 1914, N..1000
7—27. The Host of the Sea. E 410
Coffee Cultivation, Santos^ S. A.,
Ind 600
7 — 28. The Straits of Bonifacio. Sardinia,
T 350
Hemp Growing, New Zealand, Ind. 541
7 — 29. Pathe's Weeklv No. 47, 1914, N...1000
8— 3. Picturesque Gagry, T 500
Russian Zoo, Oskania-Nova, Zool.. 500
8 — i. Training Army Dogs, Sweden, E.. 500
A Basque Wedding, Customs 500
8 — 5. Pathe's Weekly, No. 48, 1914, N.llOOO
POWERS
6 — 12. The Masked Rider
6 — 19. The Plot that Failed
« — 26. The Love Victorious, D 2000
7— 3. Pearl of the Sea, D
7 — 10. Passing the Love of Women, D. . . .
7— 17. The Severed Hand, D ...3000
7 — 24. Kate Waters of the Secret Service,
D 2000
7 — 31 . The Tangle, C
8 — 7. The Man of Her Choice
PRINCESS
6 — 26. Professor Snaigh
7— 3. The Decoy
7 — -10. The Girl of the Seasons
7 — 17. The Veteran's Sword....
7 — 24. Scenic
7 — 31. The Target of Destiny. .
8— 7. Her Duty
REX
7 — 2. The House Discordant, D 2000
7— 5. On the Rio Grande, D
7 — 9. When Fate Disposes, D 2000
7—12. Plain Mary, D
7—16. The Sob Sister, D 2000
7 — 19. Out of the Darkness, D
7—23. At the Foot of the Stairs, D
7 — 26. An Awkward Cinderella, C
7— 30. Circle 17, D 2000
8— 2. Behind the Veil, D
8 — - 6. The Symphony of Souls, D
S — 8. A Midnight Visitor, D
RELIANCE
6— 29. Our Mutual Girl, No. 24
7 — 1. Izzy, the Detective
7 — 4. The Weaker Strain
7 — 8. How Izzy Was Saved
7—20. Our Mutual Girl, No. 27
7 — 22. Izzy and the Diamond
7 — 25. The Saving of Young Anderson..
7 — 27. Our Mutual Girl, No. 28
7— 29. The Sheriff's Prisoner
8— 1. The Gunman
8 — 5. Izzy and His Rival
8— 7. On the Border
8— 8. The Bank Burglar's Fate 2000
8 — 10. Our Mutual Girl, No. 30
8 — 12. So Shines a Good Deed
8—15. The Wagon of Death
ROYAL
7 — 4. Mistakes will Happen
7 — 11. Mistakes Will Happen
7 — 25. Milling the Militant and Servants
Superseded, split reel
8 — 1. The Baker Street Mystery
8 — - 8. Ringing the Changes and Miss
Gladys' Vacation, C, split reel..
SELIG
6— 30. Hearts of Men, D 1000
7— 1. The Empty Sleeve, D 1000
7 — 2. Hearst-Selig News Pictorial, No. 36,
N 1000
7— 3. Making Good with Her Family, C. 500
Doc Yak's Wishes, C 500
7— 4. The Little Hobo, D 500
7 — 6. Reporter Jimmie Intervenes, D....2000
7— 7. Algie's Sister, C 1000
7— 8. Caryl of the Mountains, D 1000
7 — 9. Hearst-Selig News Pictorial No. 38,
N 1000
7—10. Did She Cure Him? C 1000
7—11. His Fight, D 1000
7—13. The Wilderness Mail, D 2000
7 — 13. Hearst-Selig News Pictorial No.
39, N 1000
7 — 14. An Egyptian Princess, C 1000
7 — 15. His Last Appeal, D 2000
7 — 16. Hearst-Selig News Pictorial No.
40, N 1000
7—17. Wiggs Takes the Rest Cure, C 1000
7—18. The Squatters, D 1000
7—20. A Woman Laughs, D 2000
7—21. The Lure of the Ladies, C 1000
7—22. The Sealed Package, D 1000
7 — 23. Hearst-Selig News Pictorial, No.
42, N 1000
7—24. The Substitute Heir, C 1000
7 — 25. Footprints, C 10*0
7—27. A Five-Hundred-Dollar Kiss. C 2000
7 — 27. Hearst-Selig News Pictorial No. 43,
N 1000
7—28. Muff, D 1000
7—29. The Mother Heart. D 2000
7 — 30. Hearst-Selig News Pictorial No. 44,
N 1000
7— 31. When the Cook Fell 111, C 1000
8— 1. Love vs. Pride, D 1000
8— 3. Etinne of the Glad Heart, D 2000
8— 4. The Ordeal, D 1000
8— 5. The Reporter on the Case, D 1000
8 — 6. Hearst-Selig News Pictorial, No.
46, N 1000
8— 7. The Skull and the Crown, C 1000
8 — 8. Carmelita's Revenge, D 1000
STERLING
7 — 20. The Circus, C
7—23. Love & Lunch, C 2000
7— 27, A Wild Ride. C
8— 3. A Race for Life, C
8 — 6. Dramatic- Mistake
THANHOUSER
6—14. The Girl Across the Hall
6 — 16. Remorse
6—19. The Man Without Fear.
6 — 21. The Outlaw's Nemesis...
6—23. For Her Child
6—28. The Widow's Mite
6 — 30. The Harlow Handicap....
7 — 5. The Cooked Goose
7 — 7. Deborah
7—17. The Leaven of Good
7 — 19. Harry's Waterloo
7 — 21. The Pendulum of Fate .2000
7 — 26. From Wash to Washington
7 — 28. The Messenger of Death 2000
8 — 2. The Butterfly Bug
8— 4. The Guiding Hand 2000
8 — 9. Little Mischief
UNIVERSAL IKE
7 — The Triangle Marriage, C
7—14. The New Cook, C
7 — 21. Universal Ike, Jr., in Cupid's
Victory, C
7 — 28. Universal Ike, Jr., In His City
Elopement, C
8 — 4. Universal Ike, Jr.'s, Legacy, C..
VICTOR
7 — 6. At Mexico's Mercy, D
7 — 10. A Beggar Prince of India, D 3000
7—13. Out of the Valley, D
- 7 — 17. The Panama Exposition Up To
Date, E
7—20. Value Received, D 2000
7 — 24. Irene's Busy Week, C
7—27. Out of the Valley, D
7— 31. The Mad Man's Ward, D 2000
8 — 3. Man and His Brother, D 2000
8— 7. The Coastguard's Bride, D 2000
VITAGRAPH
6—25. Happy-Go-Lucky, C 1000
6—26. The Old Maid's Baby, C 1000
6—27. His Wife and His Work, D 2000
6—29. The Gang, D 1000
6 — 30. The Poor Folk's Boy, D 2000
7— 1. The Circus and the Boy, C 1000
7— 3. Two Stepchildren, D 1000
7 — 3. A Train of Incidents, C 1000
7— 4. The Toll, D 2000
7— 6. The False and the True, D 1000
7 — 7. The Moonstone of Fez, D 2000
7 — 8. Doctor Smith's Baby, C 1000
7 — 9. Prosecution, D 1000
7—10. The Vases of Hymen, C 1000
7—11. Lillian's Dilemma, C 2000
7—13. The Soul of Luigi, D 1000
7—14. Fogg's Millions, D 2000
7—15. The Arrival of Josie. C 1000
7—16. The Little Captain, C 1000
7—17. Pigs is Pigs, C 1000
7—18. The Songs of the Ghetto, D 2000
7—20. Love, the Clairvoyant, B..... 1000
7—21. Bread Upon the Waters, D 2000
7—22. Buddy's Downfall, C 1000
7—23. The Apple, D 1000
7—24. The Winning Trick, C 1000
7 — 25. Romantic Josie, C 2000
7—27. His Kid Sister, C 1000
7 — 28. John Ranee, Gentleman, D 2000
7—29. Officer Kate, C 1000
7 — 30. The Greater Motive, D' 1000
7— 31. Private Bunny, D 1000
S— 1. The Violin of M'sieur, D 2000
8 — 3. Detective and Matchmaker, C 1000
8— 4. Warfare in the Skies, D 2000
8— 5. Second Sight, C 1000
8 — 6. Memories in Men's Souls, D....;.1000
8— 7. The Locked House. C 1000
S— 8. The House on the Hill, D 2000
ANIMATED SONGS
Imperial Motion Picture Co., New York
Releases for June and July:
Two Floral Wreaths.
Rebecca of Sunnybrook Farm.
Peg O' My Heart.
When I Carved Your Name On The Tree.
A Real Moving Picture From Life.
Down On The Farm In Harvest Time.
The Marriage Game.
In The Town Where I Was Born.
You Can Tango, You Can Trot, Dear, But
Be Sure And Hesitate.
When It's Apple Blossom Time In Normandy.
A Fool There #as.
Take Me Back To Frisco Town.
Shadows.
Father Came Home With The Milkman In
The Morning.
Dear Old Girl.
What A Wonderful Love That Would Be.
THE MOTION PICTURE NEWS
\
8i
STERLING
Motion I^icture
CAMERA
Price No. 2 $350
Including Instruction,
This is a practical Professional Camera
fitted with Zeiss Tessar Lens, patent
adjustable dissolving shutter and aper-
ture plate operated from outside of
camera case, equipped with 4-500 ft.
magazine.
STERUNG CAMERA & FILM CO.
145 W. 45th St., New York City, N. Y.
Bryant 8064
Kinematograph Weekly
SS.IS a Year
The Leading Motion Picture
Publication of Great Britaia
and Colonies
Sample Copies 10 cents
For Advertising Rates Write
HSSOClflTEDPIOTlNgPlGTUBEPBESS
290A Kingston Ave., Brooklyn, N. Y.
Your negative developed, printed and titled complete
5C , delivered lO ,
per toot l„;^^,|■„ Ifc hours
Tide
6*
within
per foot
GUNBY BROS., Inc.
1 4 5 West 45th Street New York City
Films
Improved,
Cleansed
and
Softened
Multicolor Film Improving Co., Inc.
15 EAST 26tb STREH, NEW YORK
PHILADELPHIA BRANCH
1 126 Vine Street
ALBERT TEITFL
President
USE YOUR BRAINS
And save money for slides. Write the
NIAGARA SLIDE COMPANY LOCKPORT, N. Y.
NINETEEN PROCTOR HOUSES
INCORPORATED
Special to The Motion Picture News.
Albany, July 16.
Nineteen companies, with F. F.
Proctor in the title and objects to
carry on theatrical motion pictures
and realty business, have been in-
corporated with principal office in
each instance in New York City.
They are Leland, Albany, prop-
erties, capital $50,000; One Hundred
and Twenty-fifth street properties,
$50,000; One Hundred and Twenty-
fifth street Theatre, $1,000; Lyceum
Theatre, $1,000; Leland Albany The-
atre, $1,000; Portchester Theatre, $1,-
000; Grand Albany Theatre, $1,000;
Grand Albany properties, $50,000;
Fifth Avenue Theatre, $1,000; Fifty-
eighth street properties, $50,000;
Fifty-eighth Street Theatre, $1,000;
Troy properties, $50,000; Schenectady
Theatre, $1,000; Troy Theatre, $1,-
000; Twenty-third Street Theatre,
$1,000; Griswold Opera House, Troy,
theatre, $1,000; Annex Albany The-
atre, $1,000; Central Avenue Theatre,
$1,000; Cohoes Theatre, $1,000. The
incorporators are George E. Wallen,
Frederick F. and Frederick F. Proc-
tor, Jr., 32 West Fifty-ninth street.
SEEKING NEW IDEAS FOR
PLAYS
In the latest production of the
Sterling Camera and Film Company,
"In the Land of the Lost," an effort
has been made to avoid the trite and
banal, at the same time retaining all
that is necessary to maintain the in-
terest of an audience.
In a recent interview with Leon
Wagner, of the Sterling Company, he
said :
"What exhibitors need is something
out of the beaten path of picture film
ideas, but to obtain this result satis-
factorily is one of the great problems
of the producer. A theme offered by
a scenario writer might have possi-
bilities, but the idea is in a crude form
and needs development by a director
who knows the best way to get re
suits."
Ventilation Cooling HeatC
Make Your Lobby Display
Attractive
There i* noth-
ing more fas-
cinating to the
public than a
bright brass
f'-ame to display
your photos or
posters.
We make
Lobby and
Theatre Fixtures
and Brass Sails
of CTery descrip-
tion.
Don't fail
to visit our
Showrooms
Write for
Catalog.
The Newman
Mfo. Co.
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Ciacinnati, Ohio
Branch Factories and Show Rooms:
101 Fourth Ave., 106-108 W. lake St.,
Kow York, N. Y. Chicago, HI.
Establlslted 1882.
RENTERS OF REAL FEATURE
European Feature Film Corp.
J. H. STEINMAN, Mgr.
220 West 42nd Street New York Qty
FURNITURE & FURNISHINGS
On RENTAL,
We equip your settings complete in ac-
cordance with your scenario.
WILLIAM BIRNS
103-105 West 37th St.
Phone: Greeley 6265.
LANG'S FILM REELS
THE BEST MADE
14 in. $1.50 10 in. $1.00
CATALOGUE
LANG MFG. WORKS, Olean, N. Y.
Heating and cooling problem revolutionized by
Typhoon System.
You keep cool in front of a desk fan, not in back;
apply this common sense and blow the air into your
theatre.
A 48-inch Typhoon Multiblade Blower has six-
teen blades, an ordinary exhaust fan has six; it is
the blades that do the business.
A Typhoon Tubular Air Warmer will heat and
ventilate at the same time.
The low price of effective apparatus will surprise
you. Catalogue "N" gives information.
Typhoon Fan Co.ilVy'or^'cnl
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THE MOTION PICTURE NEWS
''How clear the pictures arer
You've often overheard that
remark — and it's as strong a
commendation, brings as
much business as does a
favorable comment on the
picture story itself.
The "clearest pictures" are on East-
man film because the product is right,
chemically and physically.
It is easily identifiable by the stencil
"Eastman" in the margin.
EASTMAN KODAK CO.,
ROCHESTER, N. Y.
HARVARD
Send your negative and be convinced that
quality and punctuality is our motto
FILM
We print — develop — tint and tone
We furnish camera men for all occasions
CORPORATION
231-233 10th Ave.
W. K. HEDWIG, President Tel. Chelsea 812
New York City
J. T. REARDON, Sec'y-Treas.
OOIVIING!
Renowned Players
Feature Film Co., Inc.
Will Present
Mme. KENNY LIPZIN
in
99
FIVE PARTS
To be released about September 1st
FOR STATE RIGHTS SALE
Write or Call*
JACOB GONE, General Manager
Room 500 Candler Bldg., 220 W. 42d S New York
What does it cost?
when your poster frames are dull and lack-lustre.
There is a certain economical and timesaving way
to keep them looking spick and span and inviting
to the eye. That you will find out by reading
Th e Equipment Number
OF^
The Motion Picture News
TO BE ISSUED UNDER DATE OF AUGUST 15
US AND MOTfOGRAPHS
j. . 600
THE 'iiiooo
MANY
Sold Daring the past Seven Years are giving Perfect Satisfaction today with astonishingly Small Expense'f or Repair Parts
THEI^E'S A. I^E.A.SON^
THEY'RE IVIAOE OF^ DURABLE IVIATERIAL.
NOT A SINGLE COMPOSITION LEAD PART IN THE MACHINE
The 1914 Model Motiograph has hardened and ground star and cam which will insure Rock Steady Pictures with very small up-keep.
Ask the Man who is using a Motiograph, he will put you on the right road to the Best Motion Picture Machine Made.
WRITE F-OR CATALOGUE
THE ENTERPRISE OPTICAL MFG. CO., 568 West Randolph St., Chicago, III.
Eastern Office: 21 Eatt 14th St., New York, N. Y.
Western Office : 833 Market St., San Francisco, Cal.
In writing to advertisers please mention "THE MOTION PICTUF 3 NEWS"
AUGUST 15, 1914
EQUIPMENT NVMBER
(OBEBT EDESOR
IN THE MOST MAGNIFICENT CREATION OF THE AGE
APTLY DEMOrtSTRATI/NG THE PROGRESS OP SILENT DRAMA
5y QEOR,CiE BR0ADHUf\5T From The Novel THE COfiJUROR'5 H0U5E By STUART EDWARD WHITE.
JE55E L.LA5KY FEATURE PLAY CO.
LONG ACRE THEATRE, M.Y.C.
Samuel Goldfish, treas a gen. mgr. Cecil B. De Mille, oiia. gen. '
Jesse L.Lasky, pres
VOLUME X
THE MOTION PICTURE NEWS
T|IMELY VIEWS
IN S|PREAD-LINE NEWS
Things that happen in the paper really happen somewhere
else. Folks would much rather see them where they happen
if they could. Most folks can't but you can show these
places on your screen with
THE PATHE DAILY NEWS
and they will go there instead. The Pathe picture news has rallied the atten-
dance of other theatres — it will do it for yours. People passing on the street
say "Let's stop in and see the Pathe News," — weVe heard them. ,
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114 E. 7tli St.
Ph^^'^^T/ „„=OSTON CHICAGO DALLAS
Hiiodes Bldg. 3 Tremont Eow 6 So. Wabash Ave. Andrews Bldg.
of PITTSBTJEGH SAN FRANCISCO ST. LOUIS SYEACITSE
116 i. 23rd St. 716 Liberty Ave. 67 Turk St. 3210 Locust St. 214 E. Fayette St.
coo S^^^J'^^^ ^ - PORTLAND PHILADELPHIA WASHINGTON
biZ Prospect Av., S.E. 392 Burnside Ave. 1835 Vine St. 7th & E Sts., N.W.
a-,n^'^'^^¥ OMAHA DENVER KANSAS CITY
»iu Ifiird Ave. 1312 Farnam St. Nassau Bldg. 928 Main St.
MINNEAPOLIS
4th & Hennepin Sts.
CINCINNATI
217 E. 6th St.
NEW ORLEANS
910 Gravier St.
SALT LAKE CITY
68 South Main St.
f or^^further particulars address your nearest branch, or
THE PATHE DAILY NEWS
1 Congress Street Jersey City,j|N.|J.
Xa writing to advertisers vlease mention "THE MOTION PICTURE NEWS"
The Perils of Pauline
Pauline's a record-breaker — both ways. With every scrape she gets into you have less scrap-
ing to get people into j'our theatre. She's a double extreme.
Whj' scrape yourself when Pauline is ready to scrape herself in and you out of difficulty
both at the same time. She's a serial too, not the kind you eat in the morning but the kind that
eats up time all day and then just whets your appetite for more — you can get more too^ that's the
best part of it. Every other Monday we release a new Pauline Episode, each complete in itself,
each more breathless than the last.
YOU TAKE NO GAMBLE ON PAULINE, SHE'S A SURE BET.
THE MASHER'S MISHAP
A One Hartigan
- Reel Comedy
Published by the W Eclectic Film Co.
A comedj' that slides home after making the circuit of every form of merriment known to
laughing ma/?.. iSIan's the onh^ animal that laughs, and he laughs hard at this.
"l^ T" A T) I prepared to furnish the following Multiple-reel Eclectic Features
V V rV I dealing with modern European warfare:
The Last Volunteer — 6 parts Scenes of carnage at seat of Austrian-Servian War.
Faithful Unto Death — 4 parts A tale of Franco-German warfare.
War is Hell — 4 parts. . . . Showing the havoc wrought by air-craft — awful realism.
Napoleon — 5 parts Historical drama of the world's most famous warrior.
All Love Excelling — 3 parts Stirring scenes in the Crimea.
The Eclectic
110 West 40th Street
Film Company
New York City
"The Cream of American and European Studios"
IDE
IDE
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTIOX PICTURE NEWS
5
IDE
IDE
IDE
THE SIREN
The story of a -woman ^vho
senses to the fnll her power
over men. Six reels of her
headlono- career from man to
the sting of her seliish thought- \ merely to gratify her own
lessness. like the Siren of ■ vanity. But her path of de-
I struction comes to an abrupt
ending — a vivid, startling trag-
i
man, fishermen to noblemen,
and even her husband, they feel
legend, she lures men to de-
struction on the reefs of their
OAvn folly and brings real
tragedA- into many a family
edy to crown the tragedies that
Avent before.
NICK WINTER The Lost Pnnce
3 Reel Comedv-Drama.
Nick's a superman, a marvel of resourcefulness, and the screen's greatest detective.
Only those who have seen him can appreciate the fertility of the man's brain in devising so
many means for landing the criminals, and the equally surprising resourcefulness of the law-
breakers in planning so many traps for the undoing of the great detective. There is no other
character in film-life who can do so many different things so many different ways.
ECLECTIC'S 4- A- WEEK
MONDAY THE PERILS OF PAULINE, EVERY TWO WEEKS.
Short Subjects Alternate Weeks.
TUESDAY AMERICAN ONE OR TWO REEL COMEDY.
WEDNESDAY SUPER-EXCELLENT MULTIPLE REEL PRODUCTION.
FRIDAY SURPASSING ATTRACTION OF SEVERAL REELS.
ECLECTIC FEATURE FILM EXCHANGES FOR YOUR USE
ATLANTA
Rhodes Bldg.
DALLAS
Andrews Bldg.
CLEVELAND
622 Prospect Av., S.E,
OMAHA
1312 Farnam St.
NEW YORK
115 E. 23rd St,
ST. LOtriS
3210 Locust St,
PORTLAND
392 Burnside Ave,
DENVER
Nassau Bldg,
BOSTON
3 Tremont Row
LOS ANGELES
114: E. 7tli St,
PHILADELPHIA
1235 Vine St.
PITTSBURGH
715 Liberty Ave,
SYRACUSE
214 E. Fayette St.
WASHINGTON
7th & E Sts., N,W,
The Eclectic
110 West 40th Street
CHICAGO
5 So. Wabash Ave,
MINNEAPOLIS
4th & Hennepin Sts,
NEW ORLEANS
910 Gravier St.
KANSAS CITY
928 Main St.
SAN FRANCISCO
67 Turk St.
CINCINNATI
217 E. 5th St,
SEATTLE
810 Third Ave,
SALT LAKE CITY
68 South Main St,
Film Company
New York City
"The Cream of American and European Studios"
IDI
IDE
IDE
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
K
A
Y
B
E
E
KAY BEE F^EAXURES
K
A
The Stigma, - - - - - 2 parts, Friday, Aug. 14th Y
The Winning of Denise, - " " Aug. 21st B
E
THOS. H. INCE, Director-General £
D
O
M
I
N
O
DOMINO WINNERS g
A Romance of the Sawdust Ring, 2 parts, Thursday, Aug. 13th M
The Defaulter - - . . « " Aug. 20th I
N
THOS. H. INCE, Director-General Q
B
R
O
N
C
H
O
K
E
Y
S
T
O
N
E
BRONCHO HEADLINERS
Shorty and the Fortune Teller, 2 parts, Wednesday, Aug. 12th
The Robbery at Pine River, " " Aug. 19th
THOS. H. INCE, Director-General
KEYSTONE COMEDIES
Three Comedies a Week
Monday, Wednesday and Saturday Release Days
MACK SENNETT, Director-General
KEYSTONE COMEDIES
B
R
O
N
C
H
O
K
E
Y
S
T
O
N
£
Py^^l.^^ 8 by 10 Photos of players mentioned below can be had by sending to the Publicity
A XIOLCJS Dept. 15 cents for one; 50 cents for sets of four; $1.00 for sets of eight.
Mack Sennett
Mabel Normand
Charles Chaplin
Roscoe Arbuckle
Harry G. Keenan
"Barney" Sherry
Richard Stanton
J. Frank Burke
Thos. H. Ince
Roy Laidlaw
W. S. Hart
Gretchen Lederer
Margaret Thompson
Tsuru Aoki
Sessue Hayakawa
Enid Markey
Clara Williams
Jay Hunt
John Keller
Webster (^.ampbell
Walter Edwards
Gertrude Claire
Mildred Harris
"Shorty" Hamilton
Charles Ray
Walter Belasco
Frank Borzage
Thomas Chatterton
Leona Hutton
Rhea Mitchell
Jerome Storm
A set
of 8 by 10 Photos of Keystone Mabel, in four different poses, 50 cents
New York Motion Picture Corporation
Longacre Building, 42ncl Street and Broadway
NEW YORK
In writing to advertisers please mention "THE MOTION PICITTKE NEWS"
THE MOTION PICTURE NEWS
7
f FAMOUS
I FEATURES
l^AYEAR.'
FAMOUS PLAYERS
FILM CX)MPANY
ADOLPH ZUKOR, President
%\ DANIEL FROHMAN, Managing Dir. EDWIN S. PORTER, Technical Dir.
Executive Offices, 213-229 "W. 26th St., New York City.
liiiiii
Hiiiiiiiiiiiiiiiiiiiiniiiiiiiiiiiiii.
In writing to advertisers please mention "THE MOTION PICTXTRE NEWS"
8 THE MOTION PICTURE NEWS
Press Proclaims Pcplc's Play Powerful!
WAR DRAMA THRILLS CHICAGO
"THE LITTLEST REBEL" Scores Big Success In Western Metropolis
The Photoplay Critics of the Chicago Tribune and Record Herald TeU in Part of the Great
Realism that Thrills the Spectator who Witnesses the Projection of
"THE LITTLEST REBEL"
CHICAGO TRIBUNE
"LITTLEST REBEL"
THRILLING
By KITTY KELLY
If the Austrians and Servians and other
craving w^ar continentals could just drop
into the Studebaker for a couple of hours
to watch the unreeling of "The Littlest
Rebel," they would get an optical dose of
war horror sufficient to drive them to hang
up their guns and take their plowshares
and fall instantly to tilling the soil.
This picture, made out of the little prose
war epic Edward Peple wrote several
years ago, which also supplied heart in-
terest for a successful play, is most effec-
tive as war propaganda in its film form,
for what it lacks in direct intellectual
appeal of the book and voice and personal
magnetism of the stage it makes up in its
broader scope of vizualization, creating a
vivid and inescapable impression of the
inglorious underside of brute contest be-
tween humans dignified by the name of
war.
CHICAGO HERALD
"LITTLEST REBEL" EXCITING
FILM PLAY
By THE HATTONS
The film drama seems to make its most
vital appeal when it combines history and
spectacle. We felt this keenly after wit-
nessing "The Littlest Rebel" yesterday at
the Studebaker Theatre. With characters
more or less known to the audiences and
broad backgrounds reflecting some of the
traditional spectacle of the civil war,
THIS "MOVIE" PLAY HAS AN
APPEAL PARALLEL TO THAT
WHICH HAS MADE "CABIRIA"
UNIQUE.
And for the first time we saw a "movie"
audience applaud scenes as people do
when their emotions are touched in the
regular theatre.
Chicago, 111. Aug. 3rd, 1914
TELEGRAM-
''LITTLEST REBEL' • Most Popular Fjlm in town--
has taken city by storm--
SAM LEDERER
Manager Studebaker Theatre
PHOTO PLAY PRODUCTIONS CO.
FRANK A. TICHENOR, General Manager
220 W. 42nd St. New York, N. Y.
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
IC THE MOTION PICTURE NEWS
WAR WA
RAMO FILMS, Inc.
THE WAR
O
THE FRANCO-GERMAN
•400 Stupend
TAKEN
The Actual Oattl
WILL BE released!
The First Authentic Events of the
WIRE FOR TERRl
RsLTxxo F^ilmiS, Inc,
C. L.ANG COBQ, Jr., Manager Sales and Publicity
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
R WAR
ANNOUNCE
OF WARS
R
INVASION OF 1914
ous Scenes
ON
efields of F'rance
WITHIN A WEEK
Reigning Sensation of the World
ORY OR BOOKINGS
Columbia Theatre Ouilding
New York, N. Y.
In WTitirg to advertisers please mention "THE MOTION PICTTJEE NEWS"
12
mmt
THE MOTION PICTURE NEWS
NEW
ilOW.40thSTJ
OATH OF
A VIKING
A SPECTACULAR three
reel American production by
^ the Victory Co., featuring
James Gordon and
Betty Harte.
A wonderful story depicting the early life
and customs of the Vikings, showing
strong, dramatic feeling, great action, won-
derful scenery, superb water scenes, a strong punch in every reel. The rescue
at the bottom of the sea, among the fishes and rocks, shows the wonders of
modern photography and has never been equaled in a photo production.
This portion of the film alone cost $5,000.
To be released August 10th, 1914.
AJso some territory on the
LUPIN in 3 reels
SILENT BELL in 3 reels
Western and Southern States for sale.
MEXICAN MINE FRAUD in 5 reels
CHIMNEY-SWEEPS m 5 reels
NEXT IN COMMAND a big American production to be released soon.
BOOKING OFFICES
110 W. 40th Street, New York City 1126 Vine Street, Philadelphia, Pa.
204 St. Catherine Street, West, Montreal, Canada.
In writing to advertisers please mention "THE MOTION PICTURi; NEWS"
THE ^lOTIOX PICTURE XEAVS
WAR AND MORE WAR
Incontestable
ErerybodT reads about the European War.
ETerybody talks about the European War.
Everybody is interested in the European War.
Everybody wants to see Photo-Plays of the European War.
THUS
The Exchangeman will get War Prices EVERY DAY.
The Exhibitor will do just as much business as his
house will hold.
4 REELS
Is the first subject of its kind put on a hungry market.
Renvennber!
That the general depression on features will not afiect
this particular feature.
That all big successes were won by doing the right thing
at the psychological moment.
This is not bawling bull but hard facts !
If you don't realize it to your benefit you'll realize it to your loss.
AUSTRO-SERVIAN FILM COMPANY
ROOM 914, West 42nd ST.
NEW YORK CITY
In 171111115 to advertisers please mention "THE MOTION PICTTJItE irE"WS"
14
THE MOTION PICTURE NEWS
Scenes From The
Million Dollar Mystery
Flo La Badie as
' 'Florence Qray
"YouVe Set the Pace"
We quote from one of thousands of commendatory
letters received by us referring to THE MILLION DOLLAR MYSTERY:
"You've set the pace in film productions with THE MILLION DOLLAR MYSTERY. Certainly
you have brought to light the finest photography, the most beautiful settings, the best balanced cast
of characters I have ever seen in any photoplay. The acting is exceptionally good. That this movie
will establish a new|record for attendance is a foregone conclusion."
$10,000
for
100 Words!
THE
MILLION
DOLLAR
$10,000
for
100 Words!
By Harold MacGrath
Thanhouser's Million Dollar Motion Picture Production
THE MILLION DOLLAR MYSTERY is being released in 2-reel Episodes once
each week. The entire production takes 46 reels. Episode No. 8 has just been released. Bookings for all Episodes
can be arranged by applying at once. THE MILLION DOLLAR MYSTERY is an independent release and may be obtained regardless of the regular
pr gram being used. Apply to
SYNDICATE FILM CORPORATION
71 W. 23rd Street, NEW YORK Room 411, 5 So. Wabash Ave., CHICAGO
or Syndicate Film Corporation Representative at Any Mutual Exchange in the United States and Canada.
THE THANHOUSER THREE- A -WEEK
Tuesday, Aug. 1 1 , "Slrongor Than Death." A llnlllii.K tw., letl 8..c iet.v diHina leatiiring H.iny Heiiliuni, SnKiK.n An.leisoii unci Etliyli- ('"oUc.
Friday, Aug. 14, "In Peril's Path." A .hatnii uf pnliiicnl liitiluue. Leads pliived l)y CHrey L. HnnllnKS, l.elaiid Beiiliaiii, Marion and Madeline Faiiljaiilis and Jiisdis D. Barnes.
Sunday, Aug. 18, "Her.Big Brother." \ beanlifnl play of child life. The cast includes Roy Hauck, Dorris Farrinslon, Alice Tnrnerland Cliarles Ulatlifi
THANHOUSER FILM CORPORATION, New Rochelle,' N. Y.
Head European Office : Thanhouser Films, Ltd., London, W. C, England
Thanhouser's releases will continue to be features of the Mutual Program
Tn vrit ng to advertisers please mention "THE MOTION PICTURE NEWS"
When You See It
In '^The 'News'^
It's NEWS
The
MOTION PICTURE
NEWS
The Fastest
=^ Growing
Picture Journal
Tel. 7650 Bryant
No. 220 "West Forty-Second Street
New York City
*'The Exhibitor's I^edium of Communication with His Feliow Showman''
Volume X
August 15, 1914
Number 6
Ejchibttor^s: Organize!
No more timely or powerful illustration of the
need for and the value of exhibitor organiza-
tion can possibly be advanced than the action
just taken in Bridg-eport, Conn., by the managers of
the motion picture theatres there.
Problems that vitally affect their prosperity are con-
fronting the exhibitors of the Xutmeg state. They
are taking steps to bring home a sense of their im-
portance to their fellow-exhibitors in other cities of
the state.
The method they propose to apply to these problems
is— ORGANIZATION.
l^iX ^
STATE censorship of motion pictures will have to
be reckoned with as soon as the General Assembly
convenes in Hartford.
The exhibitors are preparing to meet and fight the
issue with — organization.
^ 'Jfi :^
ADMISSION prices have been too low to enable
the exhibitor to derive a legitimate profit from his
business. The folly of offering a program of ten-cent
quality at five cents has dawned upon them.
5;^ ^ ^
THIS condition of affairs the Bridgeport exhibitors
are resolved to correct, and the corrective they
are administering is — organization.
^ 5j;
OTHER problems besides these are to be met. The
one solution for them all, the only satisfactory
answer to them all is— ORGANIZATION.
. * * *
TN the conditions that confront the exhibitors of
Bridgeport and of Connecticut there is a warn-
ing and a lesson which no body of exhibitors anywhere
in the United States can afford to neglect.
* * *
QTATE censorship of motion pictures will be a po-
^ litical and party issue in many states this falL
This is not a speculation. It is a fact.
The Indiana Progressives, for example, at a meet-
ing in Evansville last month, incorporated a plank
into the state platform pledging the party to state
censorship of motion pictures.
np HE Democratic party in Ohio is definitely com-
mitted to the support of the censorship law that
was put upon the statute books of the state.
New York state, it should be remembered, is nursing
a measure in one of the committees of the state legis-
lature for the censoring of motion pictures.
^ ^ ^
T S not this cause enough for every exhibitor to ask
himself :
"Will any of the parties in my state write a censor-
ship plank into their platform this fall?"
And having asked that question, the next one
must be :
"How can I and my brother exhibitors meet this
peril and protect ourselves from it?''
Once more, the answer is— ORGANIZATION,
STATE ORGANIZATION, NATIONAL
ORGANIZATION!
^ ^
T>EGIN nozv to strengthen your state organization.
Make it a real organization — active, united, com-
prehensive— ready and able to fight for your individual
welfare.
Join the national organization, the new, reorganiz-
ing, harmonizing Exhibitors League.
^ ^ ^
PRESIDENT PEARCE and his executive committee
are out for an organization of 10,000 exhibitors.
They are rapidly formulating plans for a League so
beneficial that you cannot afford to remain outside.
Help them !
He if: ^
T^EM EMBER — You have, through your screen,
the most direct and vast appeal to the public in
existence to-day.
The politician knows this.
You can actually szvay elections — local and state
through your state organizations ; national through
the Exhibitors League of America.
But you can only do this, you can protect your in-
terests only through organisation.
^ ^
J JNITE! Co-operate! Join your state and national
Leagues! Wm. A. Johnston.
i6
THE MOTION PICTURE NEWS
TURNED AWAY 1,000 IN HOT
SPELL
Stccia! to The Motion Pictvke Xews
Milwaukee, Wis., Aug. 5.
One exhibitor who does not bel.eve in
the hot weather bugaboo is J. E. Sher-
wood, manager of the Grand Theatre at
Madison, Wis. Despite the fact that
many of the croakers throughout the
state' were bewaiUng the fact that it was
impossible to do business on account of
the heat, Mr. Sherwood went right ahead
and secured "One Wonderful Night,^"
with Beverly Bayne and Francis X.
Bushman m the leads, for \yednesday,
July 29, and featured it heavily.
Despite the "heat" Manager Sherwood
packed his house, which seats close to
1.200 and turned a full thousand away.
So great was his success with the pic-
ture and so confident is he of h.s hot
weather boosting that he has booked the
picture for a return date on Monday,
Aug. 10, and expects to repeat his success.
WILL OPPOSE TEXAS CEN-
SORSHIP
Special to The Motion Picture News
Dallas, Tex., Aug. 5.
\ meeting of the Texas branch of
the Moving Picture League of
America has been called to be held
in Dallas during the State Fair m
October. There are about 100 mem-
bers of this organization and all parts
of the state are represented.
According to T. P. Finnegan, a
number of important matters will be
brought up and plans will be made
at this time to fight any opposition
to the motion picture business that
may come at the coming session of
the state legislature to be held in
January. Texas motion picture men
are opposed to state censorship, or
at least the most of them seem to be,
and it is probable that resolutions
relating to this will be adopted at
the coming meeting.
Form Trade Protective Body in Harrisburg
VACATION CAUSES STRIKE
Special to The Motion Picture News
Spokane, Aug. 3.
Because Manager Sam Cohn invited
one of the two union stagehands em-
ployed at the Spokane Theatre to take
a few weeks' layoff, both the stage
employes and both the picture opera-
tors struck.
The house plays three acts of vaude-
ville and three reels of pictures. The
places of the operators and the stage
workers have been filled by non-
union men.
NEW THEATRE IN ATLANTA
Special to The Motion Picture News
Atlanta, Ga., Aug. 6.
The latest addition to the really up-to-
date motion picture colony of Atlanta is
the Alpha Theatre at 84 Whitehall
street, with T. A. Richardson as man-
ager. The Alpha is presenting numerous
features each week and is proving ex-
ceedingly popular.
New Pennsylvania Association Will
Operators and Others — Pro
and Taxation
Special to The Motion Picture News
Harrisburg, Pa., Aug. 6.
WITH the aim of organizing mo-
tion picture men of all descrip-
tions in Pennsylvania to protect the
business from state or local regula-
tion, state or local taxation, state or
local censorship and all other forms
of interference from outsiders, the
]\Iotion Picture Protective Associa-
tion of Pennsylvania has circularized
the local theatre men asking them to
become affiliated with it.
The association, which must not
be confused with the ]Motion Picture
Exhibitors League of Central Penn-
sylvania, recently formed in this city
with the object of covering the terri-
tory within a radius of fifty miles of
Harrisburg, has its headquarters in
818 Jarvella street, Pittsburgh. The
name of L. W. Rittenhouse appears
at the bottom of the circular as presi-
dent and that of A. J. Hanna, as
secretary.
Representatives of this association
are to have a hearing by the motion
picture men of this city in the Colo-
nial Theatre next Sunday, when they
will explain more fully the purpose
of their organization and endeavor to
induce the local men to join it.
It is understood that its main object
will be to oppose legislation hostile
to the motion picture business that
may be introduced in the legislature
this winter. Members of the Motion
Picture Exhibitors League, of Central
Include Exhibitors, Manufacturers,
-ection Against Legislation
Its Object
Pennsylvania, have that for one of
their objects and will consider, prob-
ably in the meeting next Sunday,
whether it will be advisable to join
forces with the Pittsburgh organizers
in this legislative work.
The Pittsburgh association's circu-
lar to local theatre men says that a
state-wide organization has been
effected and that a local organization
will be completed at the proposed
meeting. This, however, will depend
vvholly on the attitude of the local
theatre interests. It is- promised that
officers will be elected and other
matters of great importance to the
men in this business in this district
are to be discussed. A membership
of 1,000 in the state is the professed
aim of the new organization.
While little appears to be known
here of the new association, the mo-
tion picture men of Harrisburg indi-
cate a disposition to give the repre-
sentatives of the association a fail
hearing.
In one important respect the asso-
ciation differs from the Central
Pennsylvania League and that is that
while the league confines its mem-
bership to exhibitors and manufac-
turers, the association, it is under-
stood, proposes to welcome into its
membership picture machine opera-
tors and all classes of motion picture
theatre employees, in addition to the
exhibitors and manufacturers.
V. H. Berghaus, Jp.
Exhibitor Wins "Discrimination" Suit
Manager May Give a Patron Any Seat He Sees Fit Provided It Is as Good
As the One Demanded
Special to The Motion Picture News
Rochester, N. Y., Aug. 6.
JOHN J. FARRAN, manager of the
Victoria Theatre, this city, has re-
turned from Elmira, where he went to
answer certain suits brought against him
there as the result of an incident in an-
other theatre controlled by his com-
pany, and managed by Archie McCallum.
Suit was brought against Farran by
Frank Tress for $500 damages for re-
fusing to permit him to sit in the or-
chestra circle of the Colonial Theatre
in Elmira. The action was tried before
Judge Hawes, in Elmira, and lasted for
two days. Joseph R. Webster, of this
city, appeared for Mr. Farran.
The judge charged the jury that the
management had a right to seat patrons
in any part of the theatre that it wished,
providing the accommodation was as
good as in any other part. Tress lost
his suit.
IT was brought out at the trial that
Tress claimed that he wanted two
seats, for himself and his daughter, and
that they were refused him. The de-
fendant showed that Tress was not ac-
companied by his daughter when he ap-
peared at the box office, but that he was
, in the company of an Elmira saloon
keeper, who was under indictm.ent for
violating the excise law and keeping a
disorderly house.
The management claimed that it was
privileged to exclude Tress and his
companion from the orchestra circle on
the ground that they were undesirable
persons.
This action was the third in a series
instituted against Mr. Farran, as there
has been much feeling between the
management of the house and a certain
class in E'mira.
Arthur R. Tucker.
THE MOTIOX PICTURE XEAVS
17
Censors Balk at Stopping "5o\m Barleycorn''
Jack London Film Shown for Twelve Hours at Garrick Theatre, Philadelphia, but No Arrests Are
Made and Promises of Interference in the Name of the Law Does Not Materialize
— Governor Tener Declines to View Picture
special to The Motion Picture Xews
Philadelphia, Aug. 6.
IX open defiance of the official cen-
sor of motion pictures, J. Louis
Breitinger, the picture "John Bar-
leycorn" \vas shown at the Garrick
Theatre. Philadelphia, for twelve
hours on INIondaj-, August 3.
The threatened arrest and fine
which C. H. Pierce, personal repre-
sentative of Bosworth, Inc., and W.
E. Smith, of the Famous Play-ers Ex-
change, patientlj' waited for all dzy,
failed to materialize.
One or other of these two men
were at the theatre from 9 o'clock in
the morning until the close of the
last performance at 11 p.m. During
this time heralds, reprints of the
cover page ad in last week's ^Motion
Picture Xews. and other printed mat-
ter advertising the show was freelj-
circulated from the front of the the-
atre.
Policemen passed and repassed, but
still the expected move was not
made.
DURIXG the day representatives
from all interests, both pro and
anti-booze, police and censor board
viewed the film. In the evening ]Mr.
Breitinger's cousin was present, as
was also the Superintendent of the
Philadelphia Police Department.
There could be no lack of excuse
on the part of the censor as every
paper in the city carried a three-and-
a-half inch advertisement and pre-
review on either Saturday- or Sunday,
plainly stating that the picture would
be shown on Monday-, commencing
at 11 a. m.
In addition to this, a letter had
been written to Governor John K.
Tener inviting him to view the film
before it was shown to the general
public. In this letter it was also em-
phatically stated when and where the
film would be shown.
The letter in part addressed to the
Governor is given below:
FAMOUS PLAYERS EX-
CHANGE
No. 1331 "Vine Street
Philadelphia, July 29. 1914.
Hon. John K. Tener,
Governor of Pennsylvania,
Harrisburg, Pa.
Honored Sir: — I desire to ex-
tend to you an invitation to view
the film ''John Barlej-corn," by
Jack London (originally- pub-
lished in the "Saturday Evening
Post") at a private exhibition at
the Garrick Theatre in Philadel-
phia next Monday-, August 3, at
10 o'clock in the morning.
I desire also to extend to y-ou
at the same time an opportunity^
to bring as many- of your friends
as may be agreeable to y-ou, for
the purpose of permitting you to
satisfy- y-ourself as to the purity
of purpose, educative moral value
and absolute cleanliness and de-
cency in all respects of this film,
which has been pronounced by
ministers of every denomination
and by- leaders of the best moral
interests wherever it has been ex-
hibited throughout the country
as the strongest sermon of its
kind ever pictured.
It has been so exhibited with
such approval in practically- every
other state in the Union except
Ohio.
^ly reason for extending to
y-ou this invitation is as follows:
The film has been refused ap-
proval by the Chief Censor of
the State of Pennsylvania, J.
Louis Breitinger, who was ap-
pointed by- y^ou, his objections
being chiefly- to those scenes in
this pictorial drama which por-
tray the iniquities of forcing
drink upon y-oung children, with
the subsequent ill eifects upon
the manhood of y-ouths so sub-
jected.
We have even been threatened
with arrest if we show these pic-
tures, as we propose to do, at the
Garrick Theatre on ^Monday next.
Why^ we are called upon to
shorten or eliminate these par-
ticular pictures in this drama
which give it its vital moral les-
son, we cannot comprehend. It
is impossible for us to under-
stand the motive that would in-
duce an act so destructive of the
essential dramatic strength of an
exhibition such as this.
We are in receipt of a letter
from the National Board of Cen-
sorship in this connection, rep-
resenting such members on its
advisory^ committee as Lyman
Abbott, Felix Adler, Charles P.
Aked. R. Fulton Cutting, David
H. Greer, H. Heber Newton, An-
son Phelps Stokes, Oscar S.
Straus, and many others.
And to-day I received this let-
ter from one of ^Ir. Breitinger's
own inspectors asking to see the
film. It reads:
Grand Bivision Sons of Temperance
of New Jersey
Office of the Grand Wortliy Patriarcli
Camden, X. T., July 2S, 1914.
Mr. Wm. E. Smith, Pres.,
Famous Plavers Exchange,
Philadelphia, Pa.
Dear Sirs: — We are exceedingly anxious to
have soine of the ministers of this city and
surrounding towns whom we know to be inter-
ested in the "silent drama" see "John Barley-
corn."
As one of the inspectors appointed by Mr.
Breitinger, and holding Inspector's ticket Xo.
169, I expect to see the film Monday at the
Garrick Theatre, and am quite sure that while
greath' interested in the advancement of tem-
perance, my opinion will be unbiased.
We would be glad if you can furnish us with
five or ten passes for use next Monday by
ministers as mentioned above, and after view-
ing the film I shall ask them for a written
opinion of it, and will forward their written
opinion to you.
Yours verj' truly,
BURTOX L. ROCKWOOD,
Grand Worthy Patriarch Sons of Temperance.
In view of the fact that people
everywhere are desiring to see
this film, and that your censor
has refused to pass it unless the
scenes pointing this moral are
eliminated, and in view of the
fact that we desire to have your
unbiased judgment on the same,
I make you this offer to see the
film one hour previous to its pub-
lic showmg, or, if this hour is in-
convenient to you, to have y-ou
and y-our friends attend any- one
of the exhibitions which will take
place on ^vlonday next.
It certainly- does not seem just
to me that this great lesson
should be withheld from those
who are anxious to see it, at the
instance of one man who seems
to desire (through whatever mo-
tive) to minimize or defeat the
lesson.
The question as to whether he
should be the sole authority^ to
controvert the testimony- of thou-
sands of witnesses of our best
moral element all over the
United States seems to me to be
a grave one, and one that should
not be dealt w^th lightly-.
Trusting you may- find it con-
venient to attend this exhibition,
and that I may^ be apprised as
early as possible of your pleas-
ure in this matter, so that I may-
arrange to extend to you every
opportunity for yourself and
y-our friends to view the film. I
remain.
Yours truly-.
(Signed) Wm. E. Smith,
President.
GOVERNOR TENER. in order
not to have to either censor or
censure his own censor, sent his re-
grets at being unable to view the film
i8
THE MOTION- PICTURE NEWS
Call on Connecticut Exhibitors to Unite
Lay Plans in Bridgeport for a State Organization to Combat Jensorship
Legislation and Other Perils — Advance in Prices Realized
at this time, and stated that he would
be awa3' on his vacation.
While the film by no means played
to capacity business during the day,
there was a steady stream past the
box-ofiice, and at 9.30 in the evening
all seats on the lower floor were oc-
cupied. The price of admission was
twenty-five cents in the afternoon,
and twenty-five and fifty at night.
This did not seem to deter anybody
who wanted to see the picture.
During the morning Mr. Pierce had
a camera man down from Lubin's
and took several hundred feet of film
showing the exterior of the Garrick
and the crowds entering the theatre.
This will be used in boosting the
show after it starts around the cir-
cuit.
Julian M. Solomon, Jr.
"THE LITTLEST REBEL"
SCORES
That "The Littlest Rebel" has won
instantaneous favor is ascertained
only by the sign which greets those
who reach the Studebaker Theatre,
Chicago, later than eight fifteen.
During the hottest week the "Windy
City'" has ever known, this playhouse
was filled to capacity every night.
The press has been liberal with their
praise of this remarkable war story.
"The realism, the thrills and pathos
injected into the greatest of all war-
time spectacles makes this a play
worthy only of the good success it
deserves." This is but one of the
lines the news critics have used in
their praise of "The Littlest Rebel."
Mimi Yvonne, this little actress has
an unusually capable ability that is
well worth the envy of others prob-
ably better known. She was made
for the role she portrays; she could
not be better fitted for it if she had
actually lived the life of little Virgie,
the real heroine of the story. All
the horrors of war are depicted
vividly, the love of a soldier-father
for his child, the sentencing to death
of a Confederate captain and the
death of a Union officer's wife, to-
gether with the thrilling battle
scenes, which go to make this photo-
play one that is truly realistic.
FAMOUS PLAYERS SIGN
BLANCHE "WALSH
The Famous Players Film Com-
pany has engaged Blanche Walsh, to
be presented in a forthcoming release
of her foremost dramatic triumph,
"The Straight Road," one of the most
popular plays from the pen of the
l3te Clyde Fitch.
The character of Mary O'Hara, the
girl of the slums, impersonated by
Blanche Walsh in the original stage
production, will also be played by
her in the Famous Players film dram-
atization of the subject and permits
of ideal screen depiction.
Sf'ccial to The Motion Picture News
Bridgeport, Conn., Aug. 6.
PLANS to unite managers of mo-
tion picture theatres in this city.
New Haven, Hartford, Waterbury,
jMeriden, Stamford, Norwalk, New
London and Norwich in a state or-
ganization for mutual advancement
and protection, were discussed at the
meeting of the Bridgeport Motion
Picture Theatre Managers Associa-
tion, which was held at this place on
Tuesday, August 4.
The Bridgeport managers desire to
Special to The Motion Picture News
Los Angeles, Aug. 3.
APHOTOPLAYERS gambol is to
be the big attraction in Los An-
geles within the next few weeks, accord-
ing to plans made at the weekly meet-
ing of the Photoplayers, Inc., Saturday
evening, July 25, at their club rooms on
Hill Street.
At this regular meeting the idea was
suggested and received with cheers on
all sides. Rupert Julian, formerly of
the Little Theatre here, and lead in
several big successes of London theatres,
who is now with the Universal at the
Hollywood studio, was selected as chair-
man of a committee to make arrange-
ments for the first annual frolic.
Special to The Motion Picture News
Rochester, N. Y., Aug. 6.
WHAT the Rochester exhibitors are
perfectly satisfied with the out-
come of the recent election by the na-
tional association is shown by the atti-
tude taken by President Wolff.
When seen by a representative of The
Motion Picture News, he said: »
"Rochester exhibitors are for peace
and harmony, no matter who is the na-
tional president. We believe in pulling
together, and the local exhibitors may
be found as one man on any question
affecting the motion picture interests "
The local exhibitors were all backers
of Mr. Neff, but while they are sorry to
see him retire, they will stick by the na-
tional organization under the new presi-
dent. The local exhibitors believe in the
organization of motion picture exhibitors
for the furtherance of their aims.
send a representative to the lobby
when the General Assembly meets in
Hartford in January, to watch for
and oppose legislation directed at the
motion picture business which may
be either unnecessary or harmful.
Since the organization of the Man-
agers Association here all the larger
theatres have advanced their evening
admission prices from five to ten
cents.
The programs have been increased,
the average being about six reels.
E. C. Booth.
Among the members of the Photo-
players are scores of former s age stars,
and all present gladly promised to do
their part. Charles Murray, of Murray
and Mack, is with the Keystone Com-
pany, and was the first to respond to
the call for assistance with a number
for the program.
Others followed in such quick succes-
sion that an assistant recording secre-
tary was needed. The program will
probably be staged in four or five weeks
and the net receipts will go to the treas-
ury of the organization. It is very
probable the features of the program
that are adaptable will be filmed at a
later date.
J. C. Jessen.
On the censorship question the Roch-
ester organization was a close follower
of Mr. Neff's policies.
The Sunday opening matter is being
pressed by the local exhibitors, and it is
whispered that something will "break"
soon in that matter.
Arthur R. Tucker.
BUYS PROGRESSIVE STATE
RIGHTS
Special to The Motion Picture News
Atlanta Ga., Aug. 6.
W. C. Brandon, of the Dixie Film
Company, has just closed contracts for
handling exclusively in Georgia, Ala-
bama, Mississippi, Florida, North and
South Carolina, the products of the Pro-
g'essive Motion Picture Corporation and
the Colonial Motion Picture Corporation.
Mr. Brandon's firm is composed of
W. C. Brandon and C. E. Buchanan.
Los Angeles Players
Receipts of First Annual "Frolic" Will
and Features May Be
Plan a "Gambol"
Go to the Treasury of the Club,
Seen in Films
Rochester Solid for League Harmony
Members of Up-State Branch Working Hard for Sunday Opening, and
Expect Something Important Will Break Soon
1
THE MOTION PICTURE NEWS
19
Motion Pictures Invade Buffalo Schools
Projection Machines Will Be Installed in Every School in the Lake City, Beginning September i, Under
the Auspices of "The Sunday News" — Corporation Counsel and Superintendent of Education
Heartily Endorse the Plan — Among the Exhibitors of the City
special to The Motion Picture News
Buffalo, X. Y., Aug. 6.
UPON the arrival of a letter from
Superintendent of Education
Henry P. Emerson, now spend-
ing his vacation at Middleton, Mass.,
commending a certain proposition in
ever3' way, and since Corporation
Counsel Rann has put his stamp of
approval upon it, together with State
Commissioner Finley and Deputy
Comn:>issioner Finnegan, it can now
be officially announced that the Buf-
falo "Sunday News'' will place a mo-
tion picture machine in ever3'- school
in Buffalo, beginning September 1.
This announcement is one of the
most important made in the educa-
tional world for some time, for it
marks the realization, in Buffalo at
least, of Edison's lite-long dream, that
of bringing the motion picture into
daily use for the training of the
'S'oung idea."
Arrangements have been completed
with the Thomas A. Edison Companj'
for the machines made especially for
this work, together with a long list
of educative subjects that will make
school life a pleasant one indeed. The
Buffalo "Sunday News'' is the first
paper in the United States to put a
machine in everj' school in its home
city.
THE films prepared are adapated to
the course of study in the public
schools from the first grade to the
end of high school study. They are
designed to illustrate such subjects as
geography, natural history, the drama,
science and industrial work of every-
day life. These machines are indis-
pensable in vocational w'ork, and in a
word there is no department of
human knowledge, short of pure
metaphysics and mathematics, that is
not covered. Even thought currents
will be pictured in time.
The greatest educator* on both
sides of the ocean are in perfect ac-
cord with respect to the value of the
motion picture for illustrating studies.
We are an ej'e-minded race in these
later ages and depend more upon
what we see with our eyes than the
thing that is told us by another or that
is read out of a book.
Every Buffalo teacher will rejoice
in the opportunity of making studies
in her grade more vivid, attractive and
effective with the aid of the Edison
apparatus than they can possibly be
without it.
THE "Sunday News" will put the
machine into the schools and then
print coupons in the paper. The pu-
pils of the schools will clip these cou-
pons and when they have a certain
number, yet to be agreed upon, they
will be taken to the special film ex-
change, which will soon be desig-
natd. and get new films.
The whole scheme is yet to be
worked out by the "Sunday News,"
but contracts have been signed and
the films reserved.
■Motion pictures in school work will
solve a lot of problems with which
school teachers have been confronted.
Dull pupils will advance much more
rapidh" with the motion picture
method than under the old system.
The monotonj^ of the school hours
will be greatly relieved and children
will want to run to school instead of
away from it.
IT was thought at first that there
was a city ordinance prohibiting
the use of these machines and films,
but after a talk between John D.
Wells. Sunday editor of the Buffalo
"Sundaj- New's,' and Corporation
Counsel Rann, a favorable decision
v.as handed down. The "News" will
have the co-operation of the entire
educational department of the city of
Buffalo.
Of course, this is in a waj' a circu-
lation affair and the livest one that
has been thought of in years. The
popularity of the motion picture is
increasing dailj- with the child as one
of its enthusiastic supporters, who can
now go to the motion picture theatre
show without his parents at whatever
age and be assured of seeing not only
entertaining but educative films.
Superintendent of Education Emer-
son is ver}^ much pleased over the
successful outcome of negotiations
and looks forward with keen antici-
pation to the beginning of the sys-
tem. Says he in a recent letter:
"Now that the Corporation Counsel
has given his consent, go ahead and
be assured of my hearty approval of
the entire matter."
C IMULTANEOUSLY with the an-
nouncement of the "Sunday
News" plan, comes the report that
the architect of the new school, No.
13, ^lajor Metzger, has already in-
corporated in his plans a special room
and setting for the use of the pro-
jector.
It is evident that there is such a
thi ig as the psychological moment.
and when schoolhouses are beginning
to be constructed with a view to
possible motion picture use, it is for-
tunate that the "Sundaj- News" is
ready with the proposal that it furnish
the machines and provide the schools
v.-ith the means of illustrating their
studies in the latest and most effec-
tive manner.
It is expected that all Buft'alo
schools will hereafter have plans in-
corporated for motion picture pro-
jection rooms.
"OWAT the Fly!" That is the
slogan that ^lanager ^I. B.
Schlesinger, of the Academy The-
atre, is "crying from the housetops"
this week. And hoping that the citi-
zens of Buffalo and the children will
take up the cry he has offered the
incentive. For every consignment of
50 flies delivered at the theatre, a
ftee ticket is given to the theatre.
During the past few days Mr. Schles-
inger got so many flies that he does
not know where he is going to put
them all. And meanwhile the chil-
dren eager to see "the pictures" are
"swatting the flies.''
iManager Edward Ha3'es, of the
special feature department of the
General Film Company', gave a pri-
vate exhibition of Kathlj-n Williams'
latest success, "In Tune With the
\Mld," at the Allendale Theatre on
Fridaj' evening. Many local exhibi-
tors were in attendance who declared
the feature a winner. The Strand
and Elmwood have booked this film
for the week of August 3.
^Manager Claude Weil, of the Pre-
mier Theatre, is presenting "Check-
ers" at the Premier Theatre this
week. This is the first of the All
Star attractions which will come to
the Premier this winter, following
the signing of a contract between
Harry Bryan, of the All Star Film
Rental Corporation, and Manager
Weil.
THE new Eclectic feature, "The
Reign of Terror," was given a
private exhibition at the Strand The-
atre last Saturday evening. The
photography in this feature was
voted remarkable by those who were
fortunate enough to see it.
Irving A. Tallis. recently director
of the Elmwood Theatre orchestra,
has been succeeded by Herbert
Jcsephy, of Allentown, Pa. ^Mr.
Josephy is a remarkable violinist and
his selections before the show each
20
THE MOTION PICTURE NEWS
Nebraska Houses Flourish Despite Heat
Grand Island Exhibitors Are Doing as Well as Though It Were Winter;
in Some Cases, Better — Music a Strong Asset
evening are favorably commented
upon. He will render violin solos
every Sunday evening.
The announcement that Henry
jMarcus, former director of Shea's
theatre orchestra and manager of the
Academy and Lyric theatres in this
city, will direct the orchestra at the
new Regent Theatre, a Mark-Brock
house, at the corner of J\Iain and
Utica streets, will be met with ap-
proval of all Buffalo music lovers.
The return of Mr. Marcus to the
music world after five or six years
retirement from the same, will mean
the best music in the city at the
Regent.
Christ G. Hopf, manager of the
Hopf Star Theatre, at 1219 Lovejoy
street, reports good business for the
summer months. The Hopf Star is
one of the most beautiful theatres on
the East side. Mr. Hopf books
nothing but the best.
Charles B. Taylor.
NAB JUVENILE TICKET
THIEVES
special to The Motion Picture News
New Haven, Conn., Aug. 6.
During the past year several ex-
hibitors have had^ occasion to call in
the police to investigate the theft of
tickets from their box-offices. Boys
have been in the habit of entering the
theatres at night and making off with
rolls of tickets, which they later sold
at greatly reduced prices to other
children. Two youngsters were ar-
rested several months ago and sent
to the reform school, and now four
others are awaiting trial for making
their way into the box-office of the
Lyric Theatre, in Dixwell avenue,
and stealing four hundred tickets.
WIDOW OF OIL KING ENGAGES
"CABIRIA"
D'Annunzio's "Cabiria," the mas-
terpiece of Itala Films, Torino, will
he specially presented August 21 by
Mrs. H. H. Rogers, widow of the
Standard Oil magnate, to a select
party of her friends at her palatial
country home at Southampton, L. I.
For this picture for a single evening
Mrs. Rogers will pay more than
$1,000.
"Cabiria" will be presented accom-
panied by an orchestra of forty
pieces.
MAY REDUCE PRICE
Special to The Motion Picture News
Albany, N. Y., Aug. 6.
It is rumored about Albany that
owing to a lack of patronage, the
Palace Theatre, one of the largest
motion picture theatres in the South
End, will shortly lower the price of
admission to three cents. Other
managers declare that this will be
the beginning of the end of the show
house.
Special to The Motion Picture News
Grand Island, Neb., Aug. 5.
DESPITE the coming of hot
weather, the real sizzling kind,
the attendance at the four theatres in
the city does not seem in the least di-
minished, and in consequence each
show house is putting on as strong, if
not stronger program, than in the
winter season.
The Empress, under the manage-
ment of Frank Greene, after experi-
encing a very successful business
with the "Adventures of Kathlyn" se-
ries, has taken on the "Perils of Pau-
line" as a fortnightly attraction. Mr.
Greene plans to run several of the
first numbers on his biggest nights,
and then switch, say, from the big
Sunday night crowd to Monday night.
He is carrying a splendid six-piece
orchestra straight through the sum-
mer.
The Princess, an adjunct of the
Michelson, and under the same man-
agement, has been closed for good.
For a time it was conducted as a five-
cent house, but the lack of seating
capacity mitigated against it from the
start. Mr. Michelson, the lessee, is
having the building remodeled and
will use it for mercantile purposes.
"Tine" Hayman, vice-president of
the Nebraska association, and man-
ager of the Lyda Theatre, reports his
business keping up in good shape dur-
ing the summer months. The fine
six-thousand-dollar pipe organ which
was installed last spring is proving
quite an asset, and is doing its full
share in pulling the crowds. The
Lyda on each Thursday afternoon
and evening is giving the people a
special feature, either by the Famous
Players Film Company, the Lasky
Film Company, or the All Star Com-
Special to The Motion Picture News
Pittsburgh, Aug. 6.
IT is possible that the motion pic-
ture men of western Pennsylvania
will organize very shortly in an effort
to have the law changed relating to
the aisles, entrances and exits for the
various motion picture houses in this
section as laid down by the Labor and
Industry Bureau.
Unless the law is changed, it *s pos-
sible that a number of houses' will
have to close their doors, for it will
be impossible for them to comply
pany. The next production will be
"The Only Son," a Lasky feature.
B. H. Iback, of Eldora, la., was a
recent Grand Island visitor, his mis-
sion being to look over the best towns
in Iowa and Nebraska for the pur-
pose of establishing a strong chain
of theatres. Grand Island looked
"good to him," and in consequence
there may be some changes in the
theatre world here in the future.
The Majestic, which at the same
time is the newest and the largest
theatre in the city, is experiencing
what is rather phenomenal for the
summer months— a steady increase
in business.
There are several causes for this
condition; first, the size of the house,
which makes it the most comfortable
in the city; the generous seating ca-
pacity; and the abundance of fans
and iced air which are furnished the
patrons. In addition to the "Million
Dollar Mystery," which is running
fortnightly in the Majestic, the pres-
ence of two excellent vaudeville fea-
tures, furnished by the Western
Vaudeville Managers Association, is
also a strong pulling card. This the-
atre is under the management of
Woolstenholme & Sterne, who are
also connected with several other of
the prominent mercantile institutions
of the city.
The Michelson, which has the rep-
utation of being one of the hand-
somest, if not the handsomest, little
houses in the West, has for the past
several years pursued the same pol-
icy— a combination of vaudeville and
motion pictures, the vaudeville
sketches changing twice a week and
the pictures three times a week. A
steady business is reported, despite
the heat and counter attractions.
with the law and have any room left
for seats. According to a statement
made by one of the theatre managers
of this city, it would seem that the
law is aimed at driving out of busi-
ness all houses not built especially
for theatrical purposes.
Just when the meeting will be
called, and where it will be held has
not been decided by those who will
issue the call, but it is said that plans
are being laid for the holding of it
very shortly.
G. L. McCoy, Jr.
Pittsburghers Will Combat Building Law
Rules Regarding Aisle and Entrance Space Regarded as Persecutory in
Effect, and Organization to Fight the Measure Is in Sight
THE MOTION PICTURE NEWS
21
Fighting "Old Sol" With Feature Advertising
New Haven Exhibitors Hold Their Audiences Through the Warm Weather with Good Pictures, Premiums and
\oting contests, the Best Equipment Possible, from Screens to Music and Ventilation— Country
Store the Most Lucrative of All Advertising: Schemes Used in That City
special to The Motion Picture News
New Haven, Conn., Aug. 6.
AS an antidote to what they had
feared might prove an unusually
dull summer because of the busi-
ness depression existing in these parts,
local exhibitors began, some time
ago, to introduce in their theatres
various unique features designed to
attract a big warm-weather patron-
age.
Results to-day show that their en-
terprise has been rewarded to an ex-
traordinary extent and that their faith
in the efficacy of feature advertising was
more than warranted.
While houses in other cities here-
abouts have been forced to shut
down, or run on part time only, New
Haven theatres have been playing to
large audiences all through the sea-
son, and even on the warmest days
have met with surprising success.
Of all the stunts tried, none was so
popular as the old, reliable "country
store." New Haven has about thirty
theatres, and of these it can safely be
said that about half used this means
to attract patronage for at least one
night each week.
As though by mutual agreement,
"country stores" were, and still are.
held on Friday nights, and are as
strong as when they were in their
prime. In fact, New Haven has
never known the time when the de-
vice was more in use or met with
greater favor.
SURPRISE nights rank second, and
are held in almost as many houses
as the "country stores," though they
are not nearly so capable of drawing
crowds. Neighborhood houses chief-
ly resort to this means of seeking
patronage, and are moderately suc-
cessful. Wednesday is the night al-
lotted to this feature.
Monday night is devoted principal-
\y to various contests, and is one of
the nights that usually finds the
houses well filled. Not so much the
value of the prizes offered as the na-
ture of the contest and the interest
taken in it are the strong points.
There are singing and dancing con-
tests, guessing contests, "amateur
nights," etc.
Of all the features, however, few
are as heartily welcomed as those in-
troduced for the comfort and con-
venience, as well as the entertain-
ment, of the patrons.
Everything possible to eliminate
the drawbacks that make the pros-
pect of an evening in a film house far
from inviting has been thought of by
exhibitors, and some of the things
that have been installed have more
than been paid for by increased pat-
ronage.
A^IONG these are improved cool-
ing systems — some elaborate and
costly, others simple and inexpensive,
such as cakes of ice placed on the
stage and in boxes near the aisles;
monster fans, and advanced methods
of ventilation; ice water placed in
convenient coolers or distributed in
sanitary paper cups by ushers, etc.
Then come the conveniences of im-
proved screens, removing the strain
on the eyes and adding to the pleas-
ure of the audience, etc. Finally,
there are the added entertainment
features — better music, costly organs
and orchestrions installed; large or-
chestras, singing, dancing, and, in the
pictures themselves, multiple-reel
plays.
Iilost of the big "stunts" have been
introduced only in the large houses,
where the prices of admission are
higher.
Two of these places charge a flat
rate of ten cents for general admis-
sion, and fifteen cents for box seats.
Seats never go begging, and on Sun-
day in particular might hold two and
three persons at each performance,
if they were strong enough and the
management were satisfied.
SAVIN ROCK, of course, is the
home of the features, inasmuch as
most of New Haven's population,
and a large part of that of other cities
and towns in this state, is to be found
there practically all of '■he time dur-
ing the summer.
Three houses in that resort use
more unique business boosting meth-
ods than all of the other houses in the
city. The houses are the Orpheum
and the Airdome, owned by the AVhite
Citj' Amusement Company and man-
aged by Dr. S. A. de Waltoff, and
the Wilcox, owned by the Frank Wil-
cox Amusement Company.
To mention these two there are at
first a number of comparisons to be
drawn. Both houses enjoy the dis-
tinction of being the largest in the
state, seating about thirteen hundred
each.
Both have been running for about
three years, summer and winter, and
both have played in opposition to
the laws forbidding Sunday shows.
Both have now installed orchestra-
organs, costing about $5,000 each.
and both have substituted for their
old screens the new Radium Gold
Fibre screens, also very costly.
Both have large orchestras in addi-
tion to their organs, and both have
sanitary and comfort arrangements
not to be rivalled anywhere in the
East.
The similarity between the two
houses ends there, however, for what-
ever the management of the Wilcox
may be able to boast in the way of
initiative, it can hardly be said to
have greater resources than the
Orpheum backers.
FOR this reason the Orpheum puts
on occasional vaudeville acts—
the most recent was a minstrel show
in which about forty people played;
it wins favor by throwing open its
house to various societies, etc., for
benefit performances; it gives free
open-air acrobatic exhibitions, and
offers to the convenience of its pa-
trons all of the other attractions of
the White City, in which it is located.
Besides, it is now planning a new
feature in the line of local pictures.
Manager de Waltoff is arranging to
have pictures taken in the White
City, so that people may see them-
selves in the pictures not only as
strollers, but as actors taking part
in little playlets enacted in the
open.
Another Orpheum feature is the
usher service — a number of pretty
girls, in the charge of an elderly
matron — all dressed in white, pre-
senting so cool and comfortable ap-
pearance as to suggest nothing but
comfort to patrons and ready to do
the bidding of anyone at a moment's
notice.
One of the Wilcox features is its
multiple-reel shows. Some of the
best films obtainable — first runs only
— are shown at the theatre, and prove
of themselves a drawing card that
is hard to beat. The same, though
in smaller measure, is true of the
Orpheum.
BECAUSE the Airdome is also in the
White City, only a short distance
from the Orpheum, it is forced to
employ numerous devices for getting
patronage. The chief one was re-
cently inaugurated, being a reduction
in price of admission to five cents.
It now offers one thing that is new
to theatres hereabouts — a large dance
floor that is made use of while pic-
tures are being shown. In addition
it: has a smoking section, so arranged
22
THE MOTION PICTURE NEWS
as to prevent smoke from going to
other parts of the house.
There is also a stringed orchestra
— violin, mandolins, banjos, etc., to
which there is usually vocal accom-
paniment. Talented singers are en-
gaged and excellent entertainment is
provided.
In the nature of side-attractions
there are the country store, the tango
contest and the Sunday dinner.
Money prizes are awarded in the
tango contests, while the Sunday
dinner is a coupon affair — coupons
being given out with each ticket of
admission, so that patrons are en-
titled to a chance on a basket of sup-
plies given away every Saturday
night.
Once in a while there are souvenirs,
as recently, when handsome pocket
mirrors were distributed. The Air-
dome was rather poorly patronized
early in the season, owing to the
popularity of the Orpheum. It is
under new sub-management now,
Edward Jones being in charge in
place of Theodore Nutting, who re-
cently resigned to go into business
elsewhere.
IN the city the strong-point is the
country store, one of the best of
which is had weekly at Poll's Bijou
Theatre. Recently a handsome sad-
dle-horse, with full riding equipment,
several pieces of furniture, etc., were
given away.
The Bijou is making a strong bid
for popularity also with vaudeville,
while it has a feature in its Sunday
motion pictures of "Creation," pre-
sented three times each Sunday,
under the auspices of the Interna-
tional Bible Students Association.
These performances are free and are
well patronized. Tickets are dis-
tributed among employes of various
mercantile and manufacturing estab-
lishments.
The Lyric, in Dixwell avenue, is
another of the houses that uses other
features in connection with the coun-
try store. Its newest stunt is a vote
contest, valuable prizes being offered
for the persons able to name the
largest number of screen players, as
well as to answer questions relating
to certain performances, on blanks
provided for the contest. Wednes-
day is surprise night at the Lyric,
and money and merchandise are dis-
tributed.
Central houses need little feature
advertising, though the Comique, in
Church street, and the Globe, in
Chapel street, have added a num-
ber of summer conveniences beside
the all-year comforts of good Ra-
dium Gold-fibre screens and good
music.
The Globe is undergoing altera-
tions and is installing a $5,000 organ.
It is working for a big fall trade and
is planning an extensive advertising
campaign.
Other smaller houses are doing
much in the way of repairs and alter-
ations, and it can safely be said that
thousands of dollars have been added
to the amount invested in the motion
picture business in this city for im-
provement in business conditions.
As exhibitors say, there are few places
in this part of the country to equal
New Haven as a motion picture city,
even though people here are inclined
to be a bit over-critical and hard to
please.
That one or two small houses have
shut down is not taken to indicate
anything except that nothing but the
best will be tolerated.
Amster Spiro.
PREDICTS BIG THINGS FOR
OMAHA TERRITORY
Special to The Motion Picture News
Omaha, Neb., Aug. 5.
"Omaha and its territory — Kansas,
the Dakotas, Nebraska and Iowa — is
growing faster in the motion picture
realm than any other territory I can
think of just now," declared C. B.
Price, new manager at the Mutual
exchange here. Mr. Price came here
from San Francisco. He was for-
merly at New York, and since then
has traveled from exchange to ex-
change all over the country, and is
in a position to speak from direct
knowledge.
Since he landed in Omaha, several
weeks ago, the force at the Mutual
headquarters here has been reorgan-
ized and doubled. He is planning a
projection room for exhibitors only
and will install it soon. Carpenters
are still at work completing the new
headquarters offices, where the ex-
change has more floor space than
any other exchange in Omaha.
ALCO SIGNS WESTERN CON-
TRACT
Al. Lichtman, president of the Alco
Film Company, has signed a contract
with William Sievers, secretary and
general manager of the New Grand
Central Theatre Company, of St.
Louis, whereby the latter company
will handle the Alco program exclu-
sively in Missouri, Iowa, Kansas,
Nebraska and southern Illinois.
The program will consist of one
high-class feature a week that will
be a photo dramatization of a famous
novel or play with well-known artists
in the leading roles. This will be
supplemented by one-reel comedies in
which famous comedians will appear.
After showing the program at this
theatre (which, by the way, is one of
the finest in the world) the program
will be booked on the exclusive plan
in only the very best theatres in the
territory mentioned by the New
Grand Central Theatre Company.
FILM CITY FOR EXPOSITION
Jackson, Miss., Aug. 6.
The motion picture men have been
busy in Columbia, Miss., during this
week putting the city on the screen,
and every phase of the civic, indus-
trial and educational life of the com-
munity is represented in the 1,500
feet of film now being produced.
The work is directed by E. L. Kuy-
kendall, manager of the local picture
house, and Judge W. G. Morris, of
Union City, Tenn., vice-president of
the New York Industrial Film Com-
pany, has general supervision over
the actual taking of the pictures. The
views are to form part of the Missis-
sippi reel of motion pictures at the
Panama-Pacific exposition.
No Rehearing for Brodkin in "Cabiria" Suit
Justice Greenbaum Denies Plaintiff's Application for a Bond from Italia
Film Company Pending Action of His Injunction Suit
MORRIS BRODKIN, of the
Emby Feature Film Company,
who is trying to restrain Harry R.
Raver, Carlo Sciamengo, and the
Itala Film Company of America from
showing "Cabiria" in America, has
received another set-back in court.
Brodkin has applied for an injunc-
tion preventing the exhibition of "Ca-
biria."
This was denied and Brodkin ap-
plied for a hearing and asked that
a bond be deposited by the defend-
ants pending action in the case. Jus-
tice Greenbaum has just handed down
another decision against Brodkin, this
time denying his application for a re-
hearing and bond.
When asked his opinion of the out-
come of the suit, Harry R. Raver,
director general of the Itala Film
Company of America, the man who is
directing the American and Canadian
tours of "Cabiria," said that, while
the litigation was expensive, he could
not foresee a possible chance of los-
ing as the court in its decision con-
firmed the contention of the defend-*
ants.
This contention was supported by
such men as Felix Isman, William C.
Oldknow, Augustus Thomas, I. C.
Oes, W. E. Greene, Hiram Abrams,
C. J. Hite, C. O. Bauman, H. J.
Streychmans and Wendell P. Milli-
gan, and other authorities who gave
their opinion that "Cabiria" could
not be classed by the wildest stretch
of imagination as a "regular" release
at fourteen cents a foot, which is the
claim of Brodkin in instituting this
action.
THE MOTION PICTURE NEWS
23
FILMS LURE PATRONS FROM PACIFIC BEACHES
Weekly Increases of Exhibitors' Business in Los Angeles Prove Screen Can Compete With Sea Breezes for Public Favor
Snperba Opens in California City — Lasky on Visit to Hollywood — Sheehan Reaches Coast for Box=(Mfice
special to The Motion Picture News
Los Angeles, August 3.
LOCAL exhibitors are weekly en-
joying increases in business and
in most instances they attribute
the greater patronage to the fact that
motion picture fans are tiring of the
beach attractions and other summer
features of Los Angeles and sub-
urbs.
"The Blue Mouse,"' a production of
the DeLuxe brand, released through
the Apex film exchange, was recently
shown at Woodley Broadway The-
atre, and the attendance was above
the average. The Woodley opens at
noon each day, and Monday there
were many called for tickets an hour
01 two before the opening time. The
night attendance is good, and Mon-
day evening, usually a blue one, saw a
line almost a half block long extend-
ing from the Woodley lobby.
Across the street from the Wood-
ley, at Tally's, Mary Pickford in "The
Eagle's Mate" is pulling big busi-
ness.
"The mere mention that Pickford
pictures are to be shown," ^Manager
Tally told a News correspondent, "is
all that is necessary to bring out a
line afternoon and evening." Mr.
Tally uses forty-five 24-sheet stands,
and two-inch advertisements daily in
each of the five newspapers for Pick-
ford releases. The theatre has a seat-
ing capacity of a trifle less than nine
hundred.
"HP HE Wrath of the Gods," the
A Thomas C. Ince production,
made at Santa Monica, had its second
week run at the Clune Auditorium
Monday, and interest continued. The
largest Los Angeles theatre is proving
very popular and the attendance is
far better than Mr. Clune anticipated
when he leased the house two months
ago. The building is owned by the
congregation of the First Baptist
church and used Sunday for services
of that organization.
The "Lucille Love" series, the last
of which was shown at first-run the-
atres here last week, proved a big
drawing feature at the downtown
houses and is still drawing lines at
suburban theatres. The series was
handled by the California Film Ex-
change, of 746 South Olive street,
Los Angeles. Manager Hawkins, of
the Alhambra, where the series was
first shown, planned a Lucille Love
Week, beginning August 3. Monday
the first three series were shown,
Tuesday the third and fourth, Wed-
nesday fifth and sixth, and so on
throughout the week, ending with the
last two on Sunday. This made it
possible for any of the Alhambra
patrons who missed any one of the
fifteen two-reel series to see it at this
house. The feature was widely ad-
vertised in the Los Angeles "Tribune,"
the paper that carried the story, and
^Ir. Hawkins realized big business
every day and night.
THE Superba, an eight-hundred seat
theatre, was opened Sunday, July
25, at 526 Broadway, under the man-
agement of J. A. Quinn. A program
consisting of General Film Company
releases of one and two-reel subjects
is being shown, the prices being ten
cents for front half of house, fifteen
for ten rows back, and loges at twenty
cents for the evening, and ten cents
for any seat in the house up to six
o'clock.
In addition to pictures, there are
two songs on the program, and the
music is by a ladies' orchestra of five
pieces. The lobby is a very pretty
one, finished in marble, and the front
of the building is illuminated by hun-
dreds of lights. On top is a sign
sixty feet long and forty feet high
bearing the name Superba, and a foun-
tain of different colored lights on
either end.
Winfield R. Sheehan, general man-
ager of the Box Office Attraction
Film Renting Company, is in Los
Angeles for the purpose of opening
an exchange in this city. He arrived
here Thursday, July 23, and has been
busy meeting exhibitors and learning
conditions of the local market. Who
will be the manager of the local
branch or its location has not been
announced.
After the exchange is opened here
it is the intention of Mr. Sheehan to
establish exchanges at San Francisco,
Seattle and Vancouver. The local ex-
change will be in operation by Sep-
tember 1. In all probability a location
will be secured on Olive street, in the
vicinity of Eighth, which is the center
of the film exchanges here.
THE Sunbeam Theatre, with a seat-
ing capacity of 530 at 1408 West
Pico street, has been sold by W. W.
Emmons to A. S. Margison. The new
owner will continue with the present
program of five reels for a five-cent
admission.
W. W. Dunlap, formerly manager
of the Gores Theatre, at Ninth and
Georgia street, Los Angeles, is now
in charge of the Mission Theatre at
Monrovia.
Eight o'clock is now the hour for
opening the Grand Theatre at First
and Main streets, Los Angeles, and
if it were possible for Manager H. S.
Jensen to secure new films and get
his help at the theatre at an earlier
hour, he would open at seven o'clock
each morning. The Grand has a seat-
ing capacity of nine hundred on the
first floor and a big balcony, and eight
reels are shown for five cents. The
theatre is located in the center of the
employment agency district, and early
each morning hundreds of men con-
gregate on the corner near the the-
atre to see if there are any openings
for them. By eight o'clock most of
the men know whether they are to go
to work or not, and the theatre be-
comes the resting place of many who
do not secure employment.
JESSE LASKY, head of the feature
film company which bears his
name, and his sister, Mrs. Samuel
Goldfish, of New York City, have
arrived at the Hollywood studio of
the company for a stay of ten days.
This is Mr. Lasky's first visit to the
West Coast studio of the company
since February, shortly after it had
been opened, and upon his arrival he
did not see many sights that looked
familiar.
In the past few months, the size of
the studio has been tripled and addi-
tional improveinents, including a score
or more dressing-rooms for players,
wardrobe, and enlarging the stage, are
now being made. A building to house
a papier mache department and a
planing mill and woodworking shop
have just been completed.
When Mr. Lasky was here the stage
was 40x40 and it has now been in-
creased to the second largest in the
country, 75x210.
At the regular weekly meeting of
the Photoplayers, Inc., an organiza-
tion of actors and directors with a
membership of more than 450, held
Saturday evening, July 25, the direc-
tors announced they had received a
cable from Fred Mace, now in Paris,
resigning the presidency of the or-
ganization, and that Joseph De
Grasse, director for the Universal,
had been elected to fill the office
for the remainder of the unexpired
term.
William T. Taylor, director of the
Balboa company, was selected as vice-
president, and Bertram Bracken was
named a director.
J. C. Jessen.
24
THE MOTION PICTURE NEWS
Warner's Features Plans Weekly Program
The Company Will Soon Supply Exhibitors with All Classes of Films in
One, Two, Three and More Reels
EDNA MAYO SIGNS WITH
FAVORITE PLAYERS
Edna Mayo has signed a contract
to play leads for the Favorite Players
Film Company at their studio in
California.
This is not Miss Mayo's first ven-
ture in motion pictures, as she played
EDNA MAYO
PREPARATIONS are being made by
Warner's Features, Inc., to release
a complete program every week.
At the offices of the concern it was
learned that the new policy is the result
of a widespread demand on the part of
exhibitors. The feature service which
the company has been supplying has led
to hundreds of requests for a complete
program of equal quality. Accordingly,
releases of one, two, three and more
reels will now be offered, covering all
classes of films, from single-reel come-
dies to the greatest features possible.
Up to the present, Warner's Features,
Inc., have confined their activities to
three and six-reel feature productions,
making three releases a week. In this
field they have enjoyed phenomenal suc-
cess, some of their releases being the
most decided hits ever made in the fea-
ture business.
It is likely that the complete program
will go into effect very soon, although
P. A. Powers, president of the company,
declared emphatically that he does not
intend to rush things merely for the
sake of getting the program started.
"TTTE propose," said Mr. Powers to
VV have every reel as nearly perfect
as human ingenuity can make it. We
are selecting films with the most criti-
cal discrimination, and when our first
releases on the new programs are an-
nounced they will be A-1 from the view-
points of the book exhibitor and the
public."
Warner's Features, Inc., operates
through America and Europe, with
thirty-two exchanges located as fol-
lows :
Atlanta, Ga. ; Boston, Mass. ; Syra-
cuse, N. Y. ; Chicago, 111. ; Cincinnati,
Ohio ; Cleveland, Ohio ; Dallas, Tex. ;
Denver, Colo. ; Indianapolis, Ind. ; Kan-
sas City, Mo. ; Los Angeles, Cal. ; Min-
neapolis, Minn.; New Orleans, La.; New
York, N. Y.; Philadelphia, Pa.; Pitts-
burgh, Pa. ; San Francisco, Cal. ; St.
Louis, Mo. ; Seattle, Wash. ; Montreal,
Canada ; Toronto, Canada ; Detroit,
Mich. ; Washington, D. C. ; Des Moines,
Iowa ; Spokane, Wash. ; London, Eng-
land ; Chicago, Louisville, Ky. ; Wilkes-
Barre, Pa. ; Portland, Oregon, and Port-
land, Maine.
Proctor Sells the Albany Theatre, the Leland
Transaction Said to Be for the Purpose of Allowing Him More Time to
Devote to Other Theatrical Enterprises
with the Pathe Freres Company. Miss
Mayo has played important roles in
the "legitimate" productions of "Help
Wanted," "Excuse Me" and "Madame
X."
The first release of the Favorite
Players will be a photo dramatization
of Charles Neville Buck's famous
story "The Key to Yesterday" with
Carlyle Blackwell, who will be fea-
tured in its productions of popular
novels and stage successes.
SHEA TO APPEAR IN MEXICAN
PLAY
Thomas E. Shea, the dramatic star
who, for many years was a favorite
with theatre-goers, has entered the
motion picture world, and will act
before the camera in "The Man o'
Warsman."
The drama is written around the
Mexican situation, and is a powerful
play of the political issues of the day.
Many notable political characters
in the United States and Mexico will
be impersonated, and some of the
political conditions in Mexico will be
portrayed in a way that will be quite
a revelation.
The production of the photoplay is
under the supervision of Thomas E.
Shea and Orville Matthews. Many
photographic novelties will be used
in bringing out the thrilling and fas-
cinating scenes. The photoplay will
be released August 34.
Albany, N. Y., Aug. 6.
SHORTLY after the announcement
of the incorporation of all of the
Proctor theatres, came a notice that
Proctor's Leland had been put on the
market.
The announcement was made by Mr.
Proctor's Albany representative, Guy
Graves. This, he said, was necessary
so that the theatrical man's attention
could be concentrated on his other Al-
bany theatre. The Grand.
The real story is believed to be lack of
business. The Leland has been con-
RAMO Films, Inc., announces that
that it is to receive^ Sunday, Au-
gust 9, by Steamship "New York," a
complete series of photographs taken
by a staff correspondent at Nancy,
near the Alastian frontier of France
during the German invasion of last
week. The photographs will illus-
trate a war play written for this com-
pany by Paul M. Potter entitled "The
War of Wars," a drama of the Franco-
German conflict, 1914.
These films are said to be the first
sidered Albany's best home of the films,
and if it is sold and any other form of
amusement put there ,it will be a big
loss to the film-loving Albanians.
Proctor's Leland has been the cradle
of the American stage since its earliest
days.
Practically all of the famous stars
of the country have played there,
and previous to its inauguration as a pic-
ture house, was known as the home of
the stock, several of the best stock com-
panies playing there.
A. H. Sayles.
authentic pictures of the war which
is now being fought. Special ar-
rangements have been made for speed.
Frank Egan, Sandy Hook pilot,
brother-in-law of C. Lang Cobb, Jr.,
arranged to meet the steamer at Sandy
Hook Sunday, August 9, and rush
the films to New York for the Ramo
laboratory.
Other material will arrive not later
than Wednesday, August 12. These
prints will be ready for the public by
Thursday. August 13.
Ramo Rushes to Launch European War Film
Scenes of Conflict Now Raging Abroad on Way to Film Firm by Liner —
To Be Used on Screen in Potter Play
THE MOTION PICTURE NEWS
25
First Move Made for United Empire State
Leaders See in Coming Conferences Quick Fusion Action — Executive Body of the League Will Meet
at the Hotel McAlpin, in New York City, and Committee Appointed for Conference
with the Former Delegates Will Discuss Preliminary Plans at the Hotel Marlborough
THE preliminary steps toward a
solid and effective union of the
exhibitors of the State of New-
York into one organization, under the
National League banner, have been
taken.
These, it is confidently expected by the
state and national leaders, will bear fruit
at the meetings of the executive com-
mittee of the state branches of the
League and Association, Tuesday,
August 11.
On that day, the executive body of the
League branch will convene at the Hotel
McAlpin, New York City, to formulate
plans for amalgamation.
Similar action will be taken at the
same time by the executive committee
of the Motion Picture Exhibitors Asso-
ciation of New York State, at the Marl-
borough-Blenheim Hotel.
WHEN the two committees have
come, independently, to a conclu-
sion on the course of action to be pur-
sued, the two bodies will hold a joint
meeting and, it is confidently expected,
take immediate steps, in the name of the
exhibitors of the state, for the forma-
tion of a single state organization as a
part of the Motion Picture Exhibitors
League.
The desire of the Empire State ex-
hibitors for amalgamation took concrete
shape at the '"harmony" conference be-
tween the committee of the Cinema Club
of the Bronx, the New York local of
the League, and the committee of the
Motion Picture Exhibitors Association
of Greater New York, at the Marl-
borough-Blenheim, Frida}'. July 31.
The meeting was a momentous one,
and those who participated in it showed
their sense of their responsibilities, and
manifested at every stage of the con-
ference a determination to permit noth-
ing to cloud the issue — amalgamation.
The committee of both locals quickly
showed their desire to perfect the fusion
of the two bodies at once. To accom-
plish this in the most lasting manner,
however, it was deemed- wiser to make
the movement a state-wide one for
union. Local action, it was agreed,
should be deferred until it could be
taken simultaneously with the declara-
tion of the two state organizations for
a united exhibitors' body.
IT was therefore decided to appeal to
the state executive committee at once,
and urge them to lose no time in doing
their part organizing the New York
State into a compact arm of the League.
To expedite matters, both committees
pledged themselves to arrange for the
series of independent and joint meet-
ings of the state executive on August
11. Formal announcement that their
plans had succeeded and that these
meetings would be held on that date was
made within a week after the first
"harmony" conference.
Local action was then deferred until
after the state organization had reg-
istered their purpose. But in order that
there might be no misunderstanding as
to the disposition of the harmony com-
mittee, and to give the committees of
the Bronx and Greater New York bodies
something to work on as soon as the
waj' was clear, a resolution was passed,
announcing that the two locals were, in
effect, one from that moment, and out-
lining their subsequent action from their
next meeting.
This resolution was introduced by
Morris Fleischman, state secretary of the
New York branch of the League, and
was seconded by James Deegan, of the
Cinema Club committee. The resolution
reads :
BE IT RESOLVED: That the New
York Local No. 1 of the Motion
Picture Exhibitors League of America,
and the Motion Picture Exhibitors Asso-
ciation of Greater New York, be and
are hereby combined, and that this body
recommend that a committee for the
purpose of drafting or changing the By-
Laws be appointed from the different
boroughs, the committee to be composed
of three members from Manhattan, three
from Brooklyn, three from the Bronx,
and three from Long Island, and that
this committee draft or amend the By-
Laws, and submit a perfected draft for
adoption, after which a general election
be called in accordance with the By-
Laws as adopted.
The motion was carried.
It was then moved by Mr. Harris,
seconded by Mr. Deegan, "that the ac-
tion of this committee be deferred
until a meeting of the state executive
board be called and a report rendered
by them, and that this committee fol-
low out its resolves thereafter."
This was carried unanimously.
The two "harmony" committees were
made up as follows : Cinema Club,
Luis Harris, James Deegan, John
Becker, S. Feinblatt and Morris Fleisch-
man.
Motion Picture Exhibitors Associa-
tion of Greater New York, Philip Rosen-
son. Samuel H. Trigger, Lee A. Ochs
and Aaron A. Corn.
The importance of the meeting was
demonstrated in the attendance of Presi-
dent Marion S. Pearce, of the Motion
Picture Exhibitors League ; George H.
Wiley, former National Secretary of
the League; Fred Herrington, of Pitts-
burgh, and several exhibitors from Buf-
falo and other cities in western New
York.
WHAT the procedure of the two
state executive committees will
be when they meet on August 11 cannot
well be foreshadowed. The meetings
are called for 11 o'clock in the morning,
and the committees will meet simulta-
neously. Joint sessions will be held im-
mediately following these conferences.
There can be little doubt, however,
that decisive action looking to an imme-
diate consolidation of the exhibitors of
the Empire State will result. Every dis-
position is being manifested by the lead-
ers to bring this about at the earliest
possible moment, and the action of New
York State in this regard, it is freely
conceded, will have a great effect upon
the action of the exhibitors in other
parts of the country.
In view of these important meetings,
the annual election of officers of the
Motion Picture Exhibitors Association
of Greater New York, which was to
have taken place August 4, was post-
poned until after the meeting of the
state executive boards.
William A. Douque, secretary of the
state association, made this announce-
ment, at the same time that he gave out
notice of the executive board meeting at
the Marlborough the following Tues-
day.
PROMOTER BREAKS JAIL
Special to The Motion Picture News
Rochester, N. Y., Aug. 5.
FRANK NELSON, the man who a
number of Rochesterians claim
swindled them by inducing them to in-
vest in a motion picture concern, broke
jail here on July 25, together with two
other prisoners, and was free just one
week. Deputy Sheriff William Pollock
captured him in Toronto on August 1
and brought him back here, to wait the
disposition of his case by the grand jury.
Nelson decided to waive extradition and
was brought back here immediately. He
will probably be indicted for jail break-
ing, and he is already under indictment
on the charge of swindling.
WILL RELEASE BAMFORD
COMICS
The Acme Motion Picture Corpora-
tion, New York, will have ready for re-
lease soon six "Bamford Comics," in
single reels and split reels.
26
THE MOTION PICTURE NEWS
Trade Events in Western Pennsylvania
Summer Business in Excellent Shape — The Pitt, One of the Largest "Legitimate" Theatres in Pitts-
bvurgh, Failing in Stock and Vaudeville, in Line for Motion Pictures — Hommel Sends
Complete Outfit to Costa Rica for Use in Manufacturing Educationals
special to The Motion Picture News
Pittsburgh, Pa., Aug. 6.
ALBERT A. WEILAND, head of
the Weiland Film Company, will
shortly join the ranks of the
benedicts. He is to be married on
August 13 to Miss Aurelia Margaret
Reckinger, of Braddock. Following the
ceremony the couple will leave for a
tour which will include a visit to
Bermuda.
The Grelle Feature Film Company,
with offices in the Cameraphone build-
ing has purchased the latest release
of the Excelsior Feature Film Com-
pany entitled "The Toll of Mammon."
This is a great four-reel production
featuring Octavia Handworth, sup-
ported by Gordon DeMaine, Tom
Tempest, William A. Williams and a
cast of well-known screen artists. It
is a strong dramatic screen story, and
it is said contracts have already been
signed for producing it in a number
of Pittsburgh theatres.
The Pitt Theatre at Indiana, Pa.,
has been remodeled and in addition to
its enhanced appearance it now has a
seating capacity of 600. Francis A.
Mackert, formerly owner of the
Knickerbocker in Braddock, is the
new proprietor of the theatre and the
Feature Film and Calcium Light
Company furnished the equipment.
"The Mill ion Dollar Mystery" is
advertised thoroughly all over Indi-
ana and is being shown at the Pitt
Theatre. Mackert runs a full page
advertisement in the local paper and
a one-column writeup on the first
page. For a poster display he runs
a double-faced 24-sheet across the
main street of the town. The poster
is mounted in a most artistic manner
and is attracting the attention of that
section. He stated that business is
very brisk since he opened after re-
modeling.
LUDWIG HOMMEL, president of
Ludwig Hommel and Company,
is furnishing a complete motion pic-
ture camera, with necessary film and
equipment for developing and making
positives; two projection machines
with portable booths are also added
and are to be used in publicity work
in extending knowledge of telephone
service in Costa Rica. Mr.* Hommel
was for many years connected with
telephone work in Costa Rica and had
charge of most of the important in-
stallations in Central America. The
equipment will be sent to that section
of the country.
Charles Schatz, of the Lyceum The-
atre, Meadville, Pa., was in Pittsburgh
recently calling upon some of the film
exchanges. He is after new features
and reports business in that city as
being first class.
Employees of the Independent Film
Exchange recently held their annual
outing at Bradford Woods, a short
interurban car ride out on the Butler
and Harmony car line and the outing
was a complete success in every
respect.
William J. Lee, representing the
Picture Playhouse Film Company, of
New York, was recently in Pittsburgh.
He was looking up a location for the
establishment of an office here.
He states the company expects to
release one feature a week in this
section.
MANAGER FRANCE, of the Fea-
ture Film and Calcium Light
Company, announces that his firm will
take over the complete "Lucille Love"
series, which is proving such a big
drawing card in local houses running
the Universal schedule. In the course
of a few months the company will
have the films for the complete series.
It has been suggested that a daily
showing of one instalment with one
or two additional reels for a period
of 15 days would prove a profitable
plan and a number of the theatre
managers here seem to be in favor of
the idea.
The new Court Theatre, located at
Wylie and Sixth avenue, has been
opened and has a capacity of 300.
The Calcium company furnished the
projection machines, two Power's 6-A
Cameragraphs, motor-driven, also the
screen and booth. G. D. Demas is
the proprietor of the theatre and has
made it one of the most attractive in
the city.
It is possible that the Pitt Theatre,
in Pittsburgh, one of the largest the-
atres in the city, is soon to be turned
into a motion picture house. The
theatre has not been a success wi?h
a stock company and vaudeville has
also proved unprofitable while motion
pictures run throughout the summer
have filled the house right along.
Harry Megowan, who recently re-
turned from a three weeks' booking
tour of West Virginia, reports that in
some parts of the state he found busi-
ness remarkably good, while in other
sections the proprietors were hardly
making expenses.
JACK WARTANIAN, of the Au-
ditorium Theatre, Johnstown, was
recently in Pittsburgh booking feature
films for his house this fall. He stateo
that business was exceptionally good
in the Flood City.
The opening of the Fox Film Ex-
change in Pittsburgh has been de-
ferred until the latter part of August.
Just who will manage the concern in
this city is not known.
The Hippodrome, at Keystone, W.
Va., ran "On the Firing Line" and
charged ten and twenty cents, whereas
their price formerly was five cents.
The house was filled. It is said the
picture will be shown again soon.
W. C. Bachmeyer, manager of the
Famous Players Film Service, of
Pittsburgh, met with a painful acci-
dent recently while he was stepping
ofif a street car at Cincinnati. A heavy
ring he wears caught on the hand
railing of the car as he was alighting
and tore his finger to the extent that
it required seven stitches to close the
wound.
Mr. Kierst, of the Hippodrome The-
atre, and also the United Film Com-
pany, at Charleston, W. Va., reports
that business is booming in "The
Mill ion Dollar Mystery."
John Guthrie, who runs fwo houses
in Grove City, Pa., was in the city
recently and signed a contract for
Universal service in one of his houses.
His other house will use General
Film service.
G. L. McCoy, Jr.
LEHRMANN PRODUCING COM-
EDIES FOR UNIVERSAL
Henry Pathe Lehrman, erstwhile
director of the inimitable Ford Ster-
ling and formerly Mr. Sterling's direc-
tor in the Keystone company, has
begun producing comedies for the
Universal program at the Pacific
Coast studios of the Universal.
He will fill the position of super-
vising director for three comedy
companies, the products of which will
be released under the brand name
L. K. O., meaning Lehrman Com-
pany. Abraham Sterns, brother of
Julius Sterns, who has had consider-
able experience in the business end
of motion picture manufacture, has
been chosen as Mr. Lehrman's busi-
ness manager.
Mr. Lehrman brought with him
from New York three actors, all
well-known stars, who will play the
leading roles in his first company.
They are Billie Ritchie, English
comedian; Henry Bergman, well-
known character man, and Gertrude
Selby, famous as a vaudeville artist.
THE MOTION PICTURE NEWS
27
THE WHY AND WHEREFORE OF "RIGHT"
EQUIPMENT IN THE THEATRE
One hundred per cent success !
It is an interesting exhibitor problem.
Retailers the world over are striving for it. They
are limited to two alternatives. First, increasing
selling prices. Second, decreasing maintenance
costs.
The exhibitor — retailer of films — faces an acute
situation. His admission prices are fixed, both by
competition and local environment. He can build up
patronage. But the maximum there is soon estab-
lished. He has one item which is free from com-
petition. He is free to reduce or increase it at will.
And that item is the road to the elusive goal of all
ambitions — one hundred per cent success.
It is commonly known as "Overhead."
Its scope, while limited, is wide. It embraces the
entire theatre. Single handed, it has cast great en-
terprises into the pit of bankruptcy. Cuddled and
courted, it has converted narrow profit margins into
twenty, fifty and even one hundred per cent divi-
dends.
It is an item well worth the attention of every
exhibitor. How can it be bridled and driven to help
pull the film retailer to one hundred per cent success ?
Therein lies the aim and purpose of The Buyers'
Service Department of "The Motion Picture News."
At its inception the chief intent was to bring ex-
hibitors and manufacturers into closer communion.
To fit certain standards of products to theatres of
equal standard was the nucleus of the plan.
Out of this was born an idea, presented here as
the first annual Equipment Numljer.
Its purpose is singular. To aid in the reduction of
"overhead" or maintenance costs is the aim.
Each chair, every carbon, each individual part of
the projection machine, the decorations, box office
appliances, in brief, every piece of equipment used
in the theatre, represents a certain investment. Nor
does the expenditure end when the purchase price
is paid.
The rest is maintenance. By cutting it down, the
profit margin widens.
To gather together all possible information to re-
duce the maintenance of each item of equipment the
exhibitor uses, and present it in "The Motion Pic-
ture News" every week, is the service tendered by
The Buyers' Service Department.
And the first Annual Equipment Number marks
the introduction of a service designed to aid every
exhibitor to come closer to the pinnacle of commer-
cial achievement —
One hundred per cent success !
PROVEN FACTS ABOUT PROJECTION
IN writing the following lines there is
no intention to give anybody a lesson,
nor to employ those technical words
which are not always necessary to ex-
plain things that are simple for one who
is interested in understanding them.
The aim is to give those who approach
a projection machine, of whatever make,
a few words of advice, some of which
they may already know, and others
which their predecessors have experi-
enced before them, and which will help
them to avoid errors.
As happens often in other arts and
professions, certain people in our own
trade sometimes take pleasure in grum-
bling and constantly repeating that
everything is altogether wrong. In their
opinion, the existing projection machines
are too complicated and expensive — two
things which often go together — and they
wonder why it should be so difficult to
use a projector and why it should some-
times break down.
Two machines in a booth look, to their
eyes, just as superfluous as the operator
himself.
It is true that two locomotives are
seldom used in order to satisfy the trav-
eler.
It is also true that a motorcar can be
driven by its proprietor after he has
taken a few lessons, but these examples
have no bearing on the projection ma-
chine which has to count with various
other factors than itself, such as the
screen, the film, the construction of the
theatre, etc.
Certain complications in the projec-
tion machine are also due to the fact that
they serve other purposes than projec-
tion, as, for example, fire shutters.
Aside of these complications it must not
be forgotten that the whole art of pro-
jection is based upon an artifice, which,
as we all know, consists in favorably de-
ceiving the eye and giving it the impres-
sion of life by means of ordinary sta-
tionary images. Projection should there-
fore not be compared with vehicles to
which mechanical movement has simply
been applied.
What Is Expected of Projectors
The projection machine is a tool and
a tool that must work at any rate and
give satisfaction, as the people who pay
in advance fully rely on the manager and
are convinced that he will endeavor to
interest them by absorbing their minds
during one hour or two with something
different from their ordinary daily strug-
gle for life. Therefore he must avoid
the slightest mistake or neglect which
would remind the public that it is all
a "make up."
28
THE MOTION PICTURE NEWS
What is to be done in order to attain
the desired result? Relatively very little.
Always to restrain expenses just sim-
ply for reasons of economy, without con-
sidering if the suggested purchase is
necessary and will be appreciated by the
public, for whom we work, is bad policy,
and resembles the idea of a farmer who,
also for reasons of economy only, placed
very little seeds in his earth and was as-
tonished at the harvest to see his neigh-
bors gather a hundred times more than
himself.
I have no desire to encourage exces-
sive prodigality, but at the same time I
am absolutely opposed to the idea that
one can do as much and as good work
without the tools that are necessary to
another. A number of people still ig-
nore the fact that the advance of the
American industry is due greatly to her
adoption of the most improved tools.
Good Tools Are Indispensable
Tools are not only useful but essen-
tial. Take, for instance, a badly re-
paired film, one of those which so often
give the operator trouble. Nine times
out of ten it has been repaired by hand
without the aid of a film mender. After
you have repaired the film it will soon
break again and another half a dozen or
so images will be missing. Every oper-
ator has received such films from the ex-
change and sent them back after the
show in the same condition, if not worse,
and therefore know this by experience.
There are no rocking chairs in the
operator's booth, neither are there win-
dows facing beautiful parks. Most op-
erators can do without those things, but
the greatest satisfaction to the operator
is a full set of tools, including a perfect
projector.
Give the operator what he needs and
if he knows how to make use of it, your
house will be the rendezvous of the
crowd and the crowd that pays, because
it appreciates.
Some Necessary Appliances
There are certainly things on the mar-
ket which are not absolutely necessary in
every booth. On the other hand, there
are more modern devices and small ob-
jects which are indispensable if one
wants to be up to date, I may say that it
is often the interest of the exhibitor to
keep his eyes open on the novelties, as
some of them aside from the fact that
they improve the picture, constitute a
real source of economy.
Take, for instance, the non-breakable
condenser; here is a necessary part of
the apparatus which is more economical
although the initial price is somewhat
higher than for ordinary condensers, for
the reason that the manufacturers guar-
antee it to last a year and not to change
its color during the same period.
Do you realize what that means in case
of condensers?
Another example. Perhaps you have
a screen which tires your patrons' eyes
and you have tried everything to help it
and have not succeeded. The best
thing, of course, would be to purchase a
better one, but if you do not wish to do
so, did you ever guess that a set of gold-
en radium condensers would be the rem-
edy and with a rather reasonable ex-
pense?
As for the projection machine itself,
there are already excellent machines on
the market such as Edison, Power's,
Simplex and the famous Motiograph.
Another machine is said to soon be on
the market. As a matter of fact, it is
under way and though will be a little
more expensive, it appears that you will
get something for your money!
While certain manufacturers do not
hesitate to be frightened by a slight in-
crease in money, others, like Bing, are
sparing no efforts to combine perfection
with reasonable prices.
The Same Care for All Machines
I do not know what kind of a machine
you use, but whether it is one or an-
other, great care must be taken with it.
You will thus not only get better re-
sults, but also prolongs its life.
The first thing to bear in mind is, that
when a small part is worn out, it must
be replaced without delay so as to avoid
spoiling of other more expensive parts
and which will one day result in the
complete collapse of the whole machine.
Operators are sometimes discouraged
when taking charge of a new model or
make because it does not work as easily
as the old one, when merely a little pa-
tience is necessary, until the parts have
been used for a short while and they
get used to the machine. But it must
not be forgotten that a new machine
must be lubricated very often, otherwise
the bearings or other important parts
"seize" and have to be replaced or re-
polished.
The best expedient for detecting neg-
lect in oiling is to examine the color of
the oil on used parts which is generally
black, because it contains the small par-
ticles of metal detached by friction from
the said parts. There is no better
diagnostic.
Lubricating Hints
While speaking about oil, it reminds
me of the Geneva movement. Great care
must also be taken to have this con-
.stantiy in an oil bath and watch the level
so that the predetermined point is at-
tained, but do not omit to renew the oil
in the reservoir from time to time, be-
fore refilling or covering with fresh oil,
clean all parts with mineral oil or pe-
troleum. Do not hesitate to do the same
thing with the fire-shutter movement.
Oil sounds like something very com-
mon, which we all know, a sort of
greasy product which you put in wher-
ever you find a hole. But all greasy and
fat products are not oil for motion pic-
ture projectors. As a rule, sewing ma-
chine oil will also suit motion picture
machines. Unfortunately, however, most
of the so-called sewing machine oils are
no more fit for sewing machines than
for projectors.
Under any circumstances, should you
doubt my word and use oil of inferior
quality and thus get in trouble, I can
only advise you to clean the soiled parts
with petroleum and afterwards lubricate
them again with real oil.
Do not be too zealous, however, and
cover every part with too much oil. It
will spread and sprinkle over your
clothes and film. Moderation is a word
yet to be put on every bottle or box of
material we use, it is sometimes hard to
be in need of something we have bun-
gled with before.
Other Essential Apparatus
There are numerous instruments the
usefulness of which is often misunder-
stood, among them are rheostats, re-
sistances, transformers, generators, light-
ing apparatus, condensers, coolers, lenses,
etc., all of which will have to be ex-
plained in a less imperative way and in
less pretentious words than it has been
done before.
The present article is more intended
for the general care of the projection
material than any device in particular.
Although we shall have to insist that
lenses constitute the most delicate part
in the projection material, I know of no
better advice regarding lenses than the
general remarks contained in the cata-
logues of the very reliable American op-
tical firm, Bausch & Lomb, and which
read as follows :
To secure the best results they
(the lenses) must be kept perfectly
clean and should be protected as far
as possible from dust and finger
marks.
A soft, oft-washed linen cloth is
the best appliance for cleaning
lenses.
Do not use any kind of polishing
material, alcohol or other solvent
on a lens.
To remove finger marks, breathe
upon the surface and wipe lightlj',
with a circular movement.
A lens should not be exposed to
the heat of the sun or of steam
coil pipes, and should not be allowed
to remain for a long time in a damp
place.
The Mistake of Using Chamois
I call the reader's attention to the fact
that many operators still persist in using
chamois skin for cleaning lenses, not
realizing that while chamois may con-
stitu'e an excellent polishing medium, it
scratches the delicate surface of the lens.
After we have taken the habit of look-
ing after our lenses the film gate must
also occupy our attention.
The gate must be absolutely clean. If
you are not in possession of a special
tool, that is no excuse for not cleaning
THE MOTION PICTURE NEWS
29
it, as the gelatine scratched off the film
will accumulate in the gate and ruin all
other films.
Take your finest screwdriver, cover
the blade with a piece of clean cloth and
the result will be good enough till you
get a more appropriate tool.
There is no determined time nor num-
ber of times for cleaning the gate; it is
never too clean and you will never clean
it too much. Start cleaning at the bot-
tom of the gate, the blade of the tool be-
ing turned upwards so that when ascend-
ing the dirt will be retained on the rag,
instead of falling down on the machine.
A Little Miscellaneous Advice
I do not wish to repeat things which
everj'body in the trade knows, but it too
often happens that the film is not prop-
erly engaged in the slot of the take-up
reel and is not rewound, when the oper-
ator remarks it is often too late to mend
and the film is dropped on the floor
among dirt of all kind. That way of
running the film is not only extremely
dangerous, but is one that totally ruins
it. Better, herefore, make sure before
3-ou start that the spring which controls
the speed of the reel is in order and that
your take-up reel works in perfect har-
monj' with 3-our upper reel.
I suppose every man who handles a
projector knows that the loops must not
be forgotten and that as soon as you are
through with a film to put it back in its
box. These precautions are not mere
formalities and must be observed for the
sake of safety and in order to avoid de-
terioration of the film. Is it not our
duty to save other people in the trade
useless trouble, and are we not disap-
pointed when our own interests are neg-
lected by others?
It is also wise to always have in the
booth a certain number of tools, even if
one does not at first know how to use
them. As soon as you become acquainted
with a tool, the idea of its usefulness
follows, and the way of using it is often
suggested by its form.
If you wish to get a set of tools the
following are the most useful : a ham-
mer, a file, a screwdriver, a drill, a knife,
pliers, a wire cutter, a pair of scissors,
an oil can. All others should be pro-
cured according to space available in the
booth and funds.
H. M. SCHOENBAUM.
PROJECTION LENSES
Burke & James, Incorporated, of
Chicago, are introducing the Voight-
lander Company's projecting lens, and
by the many severe tests that it has
been given, it has proven to be of
excellent quality.
The lens is made on the Petzval
system, and is of the highest quality
of selected glass, thereby giving re-
markably even illumination over the
entire screen. The field of this lens
is absolutely flat, giving critical sharp
definition. These lenses are so high
optically corrected that no central
stops are used, whereby the full
benefit of the light is obtained, it is
claimed by the company.
The lenses are furnished in one
quarter size mounts and will fit all
of the modern projection machines.
Bausch & Lomb Lenses
From the time the company first
brought microscopes years ago and
made a reputation for the quality
of its instruments to its entrance into
the motion picture field, the Bausch
&• Lomb Optical Company, Roches-
ter N. Y., has won renown wherever
the products of its factories are
known. The name of the concern
has become a household word, or
rather "an office word," among prac-
tically every operator, manager or
those having anything to do with
projection work.
Exhibitors may get a clear idea of
the facilities at the command of the
firm in the statement that the Carl
Zeiss concern of Jena, universally
known for the scientific instruments
it manufactures, is associated with the
Bausch & Lomb corporation and
that the unlimited resources of the
German concern are at the disposal
of this progressive American com-
pany.
Lenses of Erker Brothers
The Erker Brothers Optical Com-
pany, of St. Louis, has a long record
of success behind it, extending over
a period of thirty-five years. The
company has always made it a point
to handle only goods of acknowl-
edged merit, and thus has built up a
trade which has resulted in their
carrying customers on their books
who have been with them for a long
time. This is a flattering reputation
for any concern.
The extensive line the firm carries
enables a customer to get practically
everything he needs, with perhaps few
exceptions.
The company considers each ex-
hibitor in the light of a friend, and
invites correspondence pertaining to
problems confronting him which the
firm with its wide experience may be
able to solve for him.
All articles listed in its catalogue
are constantly kept in stock, and
orders are filled the moment they are
received. The line includes every-
thing from projection machines to
carbon sharpeners.
OILS FOR THE PROJECTOR
THE E. R. Latchaw & Company,
Marietta, Ohio, manufacturers of
motion picture machine oil, consider
their output a high-class article. The
oil has been subjected to a high-fire
test, thus making it free from acids.
It will not gum, and it is possessed
with the property "gravity," so that
it will not fly or crawl on the machine.
Each can is guaranteed to meet all
requirements as a lubricant for a pro-
jection machine. Owing to this oil
being manufactured especially for
motion picture machines, a very small
quantity is required, which besides
being cheap in itself, prolongs the
utility of the machine.
SPEED CONTROLLERS
AN arc controller is useful in any
motion picture theatre; for every
motion picture house must employ
one or more arc lamps, and the car-
bons of every arc lamp must be fed.
The arc controller feeds the carbons
uniformly and in proportion as they
are consumed, and maintains a per-
fect arc at all times.
This device, while producing a
perfect light, enables the operator to
give more attention to his machine
and film and the result on the screen
and make quick changes without
bothering about his lamp.
The arc controller consists of a
small motor direct coupled to the
feeding mechanism, which in turn, is
connected to the feed handle of the
lamp. No lamp adjustments are dis-
turbed.
The unit is placed on the floor, or
on any suitable stand behind the lamp
house. It is compact; measuring over
all about 6x7x17 inches.
Shipped Complete
It is shipped with the necessary
gearing to replace the present feed
handle of the lamp, a rod to connect
the same to the controller, a "cutout"
box with switch and fuses attached,
and sufficient lengths of armored
wire — that between the motor and
"cutouts" already attached, and that
for the positive and negative carbon
connections and the positive service
connection properly tagged.
Its cost of maintenance is negli-
gible. The motor consumes about
one-two-hundredth of the amperes
used at the arc. The controller op-
erates in an oil bath, which will re-
main at its proper level for about a
month. The oil cups on the motor
should be refilled occasionally.
Its operation is simple. The op-
erator trims his lamp, using all of
the adjustments already provided —
"strikes" the arc by hand, parts the
carbons a little, as usual, throws the
arc controller switch, tightens a
thumb screw on the lamp connection,
and, the arc controller feeds the car-
bons until released, or until they are
consumed.
The size of the arc is adjusted for
at the controller and this adjustment
may be changed at will; also, the
lamp may be converted to hand feed
at will, by simply loosening the above
mentioned thumb screw.
30
THE MOTION PICTURE NEWS
Unvarying Voltage
Tlie voltage across the terminals
of the arc is practically unvarying at
the point adjusted for; therefore, the
arc remains uniform in size and shape.
The arc controller is of rugged
construction and not liable to de-
rangement, and is guaranteed by its
manufacturers, the Speed Controller
Company, of New York.
CONVERTERS AND GENER-
ATORS
GOOD, brilliant motion pictures
fill the house. The goodness of
the pictures depends upon your selec-
tion of the films. Brilliancy of pic-
tures is assured by the use of a Wag-
ner Single-phase Converter, manu-
factured by the Wagner Manufactur-
ing Company, St. Louis. It converts
the usual alternating current supply
to a steady, direct current, the best
current for motion picture projection,
it is declared.
The Wagner converter is easy to
install, and easy to operate. It is
rugged and reliable, and its first cost
is its last cost.
It is a simple, reliable outfit for
motion picture work and for charg-
ing vehicle batteries in the home or
public garage.
Anyone can operate it
In motion picture work it is only
necessary to operate a switch. For
charging vehicle batteries it is a sim-
ple matter to plug into the battery
socket, start the converter and adjust
the current for charging the battery.
There are no fragile parts — nothing
delicate. An occasional oil supply to
the bearings is the only attention
required.
The Cushman Motors
In the early stages of the picture
show business the person wanting
his own private lighting plant ran up
against many snags. The gas engine
has always been looked upon as the
logical motive power for the gene-
rator work. The first requisite in an
engine for this work is that it must
be smooth and even when in opera-
tion to insure delivery of steady, con-
stant voltage at the switchboard. .
A light weight compact engine
means not only convenience in
handling, but economy as well, and
the Cushman engine is claimed to fill
this niche.
From a ready sale for Cushman
engines, manufactured by the Cush-
man Motor Company, Lincoln, Neb.,
for this generator work, it was the
next logical step for them to ol¥er
the complete plant, the principal sale
of which is among the traveling pic-
ture show operators.
The Cushman complete lighting
plant is very distinctive because of its
extreme light weight and compact-
ness and smooth, even running quali-
ties.
Steady and Constant Voltage
The operator of Cushman plants
is assured of steady, constant voltage
and a white, clear light just as many
hours as may be needed. The im-
portance of this feature is one that
cannot be emphasized too strongly,
for the success or failure of these
plants is in exact ratio to the service
obtained therefrom.
The complete plants are mounted
on skids, all connected up complete,
ready for operation, so that it is only
necessary to run the wires from the
generator to the picture arc connect-
ing up the lighting circuits and it is
ready for use.
Expense a Small Item
Where the Cushman 4-hp. engine,
with the 2 kw. 60 volt generator is
used, the operating expense under
normal conditions is a small item,
varying from eighteen to twenty-five
cents, depending upon conditions for
a three or four hour run.
Best possible proof of the adapta-
bility of Cushman engines for this
picture show work is evidenced by
the fact that many owners have from
three to six Cushman engines being
used for this work.
CONDENSERS AND
DOWSERS
THE Golden Radium condensers
of A. J. R. MacDougall, New
York, are not, according to a state-
ment of the company, guaranteed
against breakage, but will give a soft
gold or sunlight picture and therefore
eliminate the eye strain resulting
from the white light.
This firm also carries two-in-one
film cement for mending films and
two-in-one oil for motion picture
machines, which does not gum or run
over the machine and is a thorough
lubricant.
Still another of their products is
an automatic shutter which may be
attached to any Power's machine, and
in combination with the regular shut-
ter is almost sure to prevent the film
from catching fire. This is not a
friction shutter, and has no springs,
gears or magnets to depend on for
its operation.
An Automatic Dowser
Alhambra Automatic Dowsers,
made by the Alhambra Company,
Canton, Ohio, are adapted for use
wherever motion pictures are shown,
especially where the machines are
motor driven. Their distinctive fea-
tures are that they automatically cut
off the light from the apertures
should the film break; or the take-up
belt become loose or broken it also
sounds the alarm just loud enough
for the operator to hear.
By installing it on his machines he
would reduce his fire risk 95 per cent
as the majority of film fires are caused
by the film breaking and getting in
front of the light.
Automatic Cut-Off
It is guaranteed to automatically
cut ofif the light should the film or
take-up belt become broken or slack,
and is guaranteed against defective
workmanship or material for a period
of two years.
It is very easily installed; any op-
erator can install it in fifteen to
twenty minutes; it requires about ten
feet of wire and two dry batteries.
The cost of maintenance is about
fifty to seventy-five cents per year.
It requires no care except to keep
it clean and a renewal of batteries
about three times a year. Its money
saving or rather money making ad-
vantages are many; it gives the opera-
tor more confidence and allows him
to watch the results on the screen.
The increase in the quality of projec-
tion will soon show the results in
the box-office receipts, not only that
but the saving of one reel of film
would be ten times the cost of the
dowser.
The Laemmle Condenser
The Laemmle Film Service, Min-
neapolis, Minn., finds that its im-
ported condensers are meeting with
tremendous sales throughout the
country. They are imported direct
from the Jena, Germany, glass works,
and it is claimed that the finest and
purest glass is used in the lenses.
The manufacturers guarantee the
condensers to be the best quality,
and if they are properly seasoned
before put in use, are, according to
the statement of the company, prac-
tically non-breakable.
The company manufactures and
sells direct to the theatre manager
another article of importance to an
exhibitor. That is the Brightasday
curtain emulsion. It consists of two
sets of paint cans — the white and the
black border paint. It is said that
when applied it will produce the most
brilliant picture on the curtain, and
will light the theatre without affect-
ing the projection. The liquid can
be put on any wall.
CAMERAS FROM A TO Z
An exhaustive series of articles on
motion picture cameras that will ex-
tend through several issues, will begin
in the August 22d issue of "The Mo-
tion Picture News." No one in the
motion picture industry is more quali-
fied to write on this subject than
H. M. Schoenbaum, the "News" ex-
pert. Watch for his authoritative
articles.
THE MOTION PICTURE NEWS
31
SEATING AND INTERIOR DECORATION
THE best decoration and equipment
go hand in hand with the most
finished examples of the motion picture
art. A poorly furnished theatre show-
ing good films does business under a
handicap, and an attractive house put-
ting on indifferent photoplays is not any
better off in the long run.
The day has passed when either can
be neglected with safety. The exhibitor
who counts on remaining in the field
with the hope of developing the earning
capacity of his theatre to the limit must
pay equal attention to these important
factors.
With the first signs of motion pictures
getting beyond the experiment stage far-
sighted exhibitors, realizing that a new
form of amusement would shortly be
established on a permanent basis, pre-
pared to attract and hold patronage
through the same agencies employed by
"legitimate" managers. Hence the atten-
tion to the appearance of theatre inte-
riors and the inauguration of plans pro-
viding for comfortable surroundings.
Motion Picture Theatre Interiors
The evolution from narrow, white-
washed halls and converted stores to
structures especially built for the accom-
modation of immense crowds in an en-
vironment vying in magnificence and
luxurious ease with the alluring comfort
and splendid decorative effects of old-
line theatres has been the wonder of all
beholders.
Very often the few minutes a patron
sits waiting for the first run of the pic-
tures determines whether he shall return
to that particular house. During that
short time he scans his surroundings and
takes mental notes. The effect of the
interior influences his attitude toward
the theatre, and often the pictures. If
skilful decoration creates a pleasing im-
pression, the patron unconsciously gets
in a receptive mood and goes home with
a feeling of complete enjoyment. He
perhaps does not realize how much the
appearance of the walls, ceiling, and
proscenium arch has contributed to his
satisfaction. And, also, he might not
stop to think that the equipment had a
great deal to do with his pleasing re-
membrance of the evening's entertain-
ment.
A soft-cushioned, roomy seat with a
wire support underneath that really did
perform its supposed functions and kept
his hat from falling on the floor proba-
bly helped that man to become a regular
patron without his realizing why.
Solid Comfort Necessary
If the chair rows are far enough apart
to prevent late comers from treading on
his pet corn in cro.wding by to their
seats, and his wife does not have to
exercise eternal vigilance to keep her hat
from being swept off her lap every time
somebody passes, that couple constitutes
walking advertisements for the theatre
whose manager has thought it worth
while to consider the comfort of his
clientele.
All these influences mean success or
failure. Who won't want to come again
to the theatre making a silent but strong
appeal by a harmonious decorative
scheme, restful to the eye and soothing
to the senses?
The average theatre-goer has no
knowledge of period styles, and perhaps
cares less; he does not know the dif-
ference between a Louis XV wall deco-
ration and an Italian Renaissance panel;
but as no man is absolutely dead to a
sense of color and form, his latent ar-
tistic sensibilities are capable of being
aroused by the subtle appeal of a har-
monious arrangement of blended tints
and graceful lines.
The Acme of Theatre Decoration
The builders of the Strand Theatre,
New York, the largest and probably the
most tastefully decorated motion picture
house in the country, recognized this
universal trait and have converted it into
a business asset.
That intangible something which paint-
ers call "atmosphere" in a picture makes
its influence felt in interior theatre deco-
ration to a greater extent than many
might imagine. This very same "atmos-
phere" gives a theatre tone— good or
bad — and tone, acting unconsciously on
the feelings of patrons, creates the mood
which either makes them like or dislike
any particular place of amusement, aside
from the entertainment offered for their
consideration.
It will pay any exhibitor a thousand-
fold to engage the services of the best
decorator within his means — a man who
really knows something about the sub-
ject; not a fourth-rate house painter,
who, because he isn't color blind and
carries around a sample book of five-
and-ten-cent-store wallpaper showing de-
signs consisting of one-inch alternating
green and yellow bars on a pink back-
ground, thinks that providence has
blessed him with an artistic eye.
Elaborate schemes of period styles are
not necessary to make motion picture
theatres really decorative. Pleasing ef-
fects may be obtained by less elaborate
means, provided the decorator exercises
good taste. If he avoids violent color
contrasts and bears in mind that sim-
plicity is the keynote of the greatest art,
he will not go astray.
Flamboyant designs and bizarre tints
are fatal. Rather than that, let the ex-
hibitor give up any attempt at beautify-
ing his interior and stick to bare walls.
Outdoor Effects
A pleasing decorative plan, particularly
appropriate during the present season,
consists of outdoor effects obtained by
the use of artificial plants, vines, splash-
ing fountains and the subdued, mellow
light of miniature incandescent globes
hidden among leaves, with a few bold
sweeps of sky tint on the ceiling, to
complete the pastoral illusion.
The effect is novel and the cost by no
means prohibitive. A small house could
be decorated after this manner in good
taste without the exhibitor feeling — in
case he was unable to lay out any large
sum for improving the appearance of the
theatre under the direction of experts—
that he was at the mercy of somebody
who knew less about the matter than
himself.
Firms from whom he bought his
plants, fountains and lighting system,
whose experience enables them in fur-
nishing theatres to make helpful sug-
gestions, are always willing to put their
knowledge at the disposal of the small
exhibitor.
In considering the comfort of his
patrons, the exhibitor must bear in mind
his seats particularly, as was mentioned
before. Each chair must be accessible,
while he is striving to give the maximum
of comfort with the minimum of waste
space. But for all that it would be better
to forego putting in fewer chairs than
the auditorium could hold rather than
be obliged to make the aisles and the
rows too narrow.
Making Patrons W^ant to Come Again
The smoking-room for the men and
the rest-rooms for the women, if there
are any, shoull be made as decorative
and comfortable as the main part of the
building.
In short, strive to make every patron
feel like coming back again. You can
do it by following the suggestions
briefly outlined in the foregoing. For
every dollar you spend in making your
place attractive, there will be more than
double in return.
Observe these hints in conjunction
with the presentation of the best motion
pictures on the market, suitable to the
tastes of the particular clientele you
cater to, and you will have a winning
combination unable to beat.
SEATING A THEATRE
The importance of proper seating in
motion picture theatres is so great that
all managers should give the matter full
consideration. The question has been
thoroughly discussed for readers of Tce5
Motion Picture News by an authority,
L. J. Gaffney, of the American Seating
Company. His views follow :
"There are a few points that every
prospective builder of a motion picture
theatre should have before him when
contemplating the erection of a new
building or the altering of an old one,
that pertains particularly to the seating;
since the seating capacity affects the box-
office receipts, the tendency to put in
the maximum seating capacity some-
32
THE MOTION PICTURE NEWS
times tends to detract from the comfort
of the patrons.
"We give a few general facts that
are obtained from actual experience and
the collection of data from buildings
now open.
Width of the Seats
"Width of Chairs. — The average width
of chair in the ordinary picture house,
where a wood back and seat chair is
used, has been 18 inches. It is, however,
the minimum width that should or can
be used. When a wide arm-rest is placed
on an IS-inch chair it is usually 2 inches
wide, thus permitting but a 16-inch space
for a person between the arms. It is
therefore advisable to use a 19-inch
chair when possible. If all 19-inch chairs
cannot be put in, then as many as possi-
ble, with the balance 18 inches to fill out
a row.
"When an upholstered chair is used,
the Avidth should not be less than 19
inches, and as many 20-inch chairs as
possible should be provided. The arm-
rests on an upholstered chair are usu-
ally 2% inches wide, so that a wider
chair must be provided to permit rea-
sonable comfort.
"Spacing. — In most states the spacing
from back to back of chairs is governed
by law, but this pertains mostly to the
large theatres. The majority of small
towns do not pass ordinances to this
effect, but in no case ought a prospective
buyer figure the spacing of his chairs
closer than 30 inches back to back at
corresponding points.
"When an upholstered chair is used,
a little more room ought to be provided,
if possible; 32 inches from back to back
is a good, comfortable spacing; in no
case, however, should the chair be placed
closer than 30 inches, as mentioned.
Aisles and Screen Spacing
"Aisles. — Here, again, the law in most
states governs the width of aisle in large
cities ; but where there is no law or
ordinance and the point is left to the
builder, an aisle not less than 3 feet 6
inches ought to be provided. Of course,
in a wide house, two or three aisles are
used, but none of them should be less
than 3 feet 6 inches in width, as that
space allows two people to pass each
other comfortably. Chairs between two
aisles should not number more than thir-
teen, and between an aisle and the wall
not more than seven. This arrangement
would then not inconvenience the pa-
trons by having too many pass them.
"Screen Spacing. — It is hard to deter-
mine exactly where the first row of
chairs ought to set, but a careful study
of the picture theatre shows that the
back of the first row of chairs is ten
feet from the screen ; the tendency
should be to give a little more space,
rather than less. Owing to the advance-
ment in the manufacture of films and
machines, the strain on the eye is not
nearly so great as heretofore, and the
owner of a theatre would be perfectly
safe in setting his seats on the basis
mentioned above."
OTHER SEATING FIRMS
AND THEIR PRODUCTS
THE Bennett Seating Company,
Louisville, Ky., has been in the
business o.f making opera chairs and
theatre furniture for two generations.
They are thoroughly familiar with all
the ins and outs of chair manufac-
turing.
Opera chairs can be furnished in
any style and price desired, to fit any
incline, and finished in any color from
the common opera chair finish to the
fine finish of pianos.
Chairs Easily Assembled
The chairs which this concern
makes have standards with from 13
pounds to 17 pounds of iron in them,
and thus are made strong and durable.
The hinges used are of the company's
own design. Other improvements of
their own invention have been made
from time to time. There are only
two pieces of casting used in an end
standard, and three pieces in a center
standard. These parts, together with
one bolt and two spring steel wash-
ers, make a complete standard. The
fewer parts there are, the less likeli-
hood there is of the seats getting out
of work.
The chairs of this company are
very easy to assemble, and it is not
necessary to have a mechanic to do
the work. The holes are bored cor-
rect, so all that must be done is to
slip eight bolts into the holes and
then to tighten the nuts. Only steel
bolts with nickel heads are used. The
chairs are guaranteed, and the cost
of maintenance is practically nothing.
Andrews' Thousand Styles
The A. H. Andrews Company, Chi-
cago, manufacturers of theatre chairs,
makes about 1,000 styles. The line
of this company is unusually exten-
sive, and during the long period in
which it has been in business since
1865 the firm has gained a world-wide
reputation for the quality of the
chairs made in its factories.
It has branches in all the principal
cities of the United States, and has
f;icilities for making shipments at the
shortest possible notice.
Non-Breakable Seats
The Steel Furniture Company,
Grand Rapids, Mich., and New York,
manufactures a high-class non-break-
able, sanitary motion picture theatre
chair in numerous styles. The com-
pany furnishes free seating estimates,
and carrier a full line of second-hand
scats at low cost.
Steel Opera Chairs
The Wisconsin Seating Company,
New London, Wis., makes a specialty
of steel and iron theatre seats which
are strongly built and will withstand
ordinary usage. The prices are reas-
onable and the quality high.
The company maintains agencies in
New York, Seattle and Los Angeles.
The Hardesty Plan
If you were asked the following
questions when contemplating the
purchase of chairs, wouldn't you de-
cide to investigate the merits of those
manufactured by the company putting
the queries to you? "Do you want a
life-saving chair; do you want one
scientifically built; a double or stand-
ard chair; one that is sanitary; one
that saves space?"
In asking these questions the Hard-
esty Manufacturing Company, Canal
Dover, Ohio, feels able to satisfy a
m.anager's requirements for theatre
chairs which must come up to a high
standard. The firm, well known
wherever chairs are needed, operates
one of the largest factories in the
country and sells direct to the man-
ager.
ARTIFICIAL FLOWERS AS
AN ORNAMENTAL
MEDIUM
IN addition to the best pictures and
pleasing musical accompaniment is
the house-which appeals to the eye by
its artistic decorations that has the
biggest crowds.
The day is past when an exhibitor
can throw open the doors of a the-
atre which fails to convey by all de-
vices of skilful decoration the sensa-
tion of pleasing comfort. The subtle
effect of environment acts on everj^
person going to a picture house. Con-
sequently, managers of foresight pay
as much attention to interior display
as other details.
So well recognized is this fact that
conditions in the motion picture field
have given rise to a class of firms
which make a specialty of supplying
theatres with complete decorative
schemes. One of the most prominent
firms in this field is the Schroeder
Art Flower Manufacturing Company,
of Cleveland.
Floral Effects
It makes a specialty of installing
artificial flowers, vines and plants and
decorative schemes with electrical
effects.
The line includes palm trees, stage
or screen set pieces, illuminated
hanging baskets filled with natural
colored flowers and leaves, decora-
tive branches for use in lattice work
and general decorations; floral table
baskets filled with small flowers and
ferns; window boxes; incandescent
decorative flower shades; bay trees;
electrical stage or screen flowers.
The screen flowers are equipped
with one-candle power miniature wis-
taria lamps so secreted in the flower
THE MOTION PICTURE NEWS
33
that there is no direct illumination.
The flowers' natural green foliage is
intermingled.
The incandescent decorative flower
shades, made of fireproof cloth and
in natural tints, comprise a large num-
ber of flowers: wistaria, pond lilies,
poinsettias, American Beauty roses,
carnations, poppies, hyacinths, cle-
m.atis, crimson rambler, wild roses,
magnolias and sunflowers.
The use of all these decorations,
particularly in the summer months,
give a theatre a refreshing appear-
ance wholly lacking in their absence.
The Schroeder company is always
ready to develop the ideas of man-
agers who know only in a general
way what they would like in their
theatres, and have already given evi-
dence of their ability to satisfy.
THE ELECTRIC FOUNTAIN
AN added attraction to the decora-
tions of a motion picture theatre
is an electric fountain placed in the
center of the apron and just back of
the footlight line.
Electric fountains have ceased to
be novelties seen only in a few the-
atres. Managers are looking upon
them as almost a necessary part of
the decorative scheme of an up-to-
date theatre. The apparatus manu-
factured by the Electric Fountain
Company, New York, will prove a
drawing card in any motion picture
theatre.
Their fountains are all complete in
themselves; no water connections are
necessary; they work by means of a
motor and pump, concealed in the
base and use the same water over and
over again. The water may be per-
fumed.
In the center of the fountain is a
glass disc and under this glass are a
number of electric lights, different
colors. These lights work by means
of flashers and as the water is thrown
in the air, you get different colors,
white, green, red, purple, etc. The
water is regulated ; you can throw it
any height. One stream in the center
and a number of streams in a circle,
giving a good water display.
Many Orders Placed
These fountains are complete and
can be shipped at once ready for im-
mediate use. You can install without
any trouble whatsoever. Size of this
fountain is six feet long, four feet
wide; facing the audience twelve
inches above the stage; back of the
fountain is thirty-eight inches. The
motor, pump, lights, valves, etc., set
below the stage, extend about twelve
inches.
Among the theatres which have
placed orders with the concern for
electric fountains are: Riverside
Theatre, New York; Washington
Heights Theatre, New York; Family
Theatre, New York; Fox's Theatre,
New Britain, Conn.; Fox's Theatre,
Theatre, Newark, N. J.; Strand The-
atre, Buffalo, New York; Poli's The-
atre, New Haven, Conn.; Grand The-
atre, Denver, Col.; American Music
Hall, New York; New York Theatre,
New York; Colonial Theatre, Chicago,
111.; Loew's Herald Square Theatre,
New York, and many other theatres.
The company will build to order
any kind of a fountain desired to
harmonize with surrounding decora-
tions. Fountains can be placed in
the lobby or main entrance as well
as on the stage. They make an at-
tractive decoration wherever placed.
SCREENS AND WHAT TO KNOW ABOUT THEM
A PROJECTION screen is a window
through which the public wants to
see as many and as different interesting
things as possible. A window must be
clean and a projection screen, in order
to give the public the impression of a
clean window, must be perfect.
Many screens may be considered per-
fect, it all depends upon the construction
and arrangement of the theatre wherein
the screen is placed.
If your theatre is long and narrow, all
screens will suit your purpose. The only
screens to eliminate, however, would be
white fabric and plaster walls, for the
reason that a great number of the light
rays projected on the surface of these
screens are reflected in all possible di-
rections ; in other words, to the right,
the left, the ceiling and the floor, where
they are lost.
The result is that the lost rays dimin-
ish the brilliancy of the image on the
screen, which, not being bright enough
to be seen by those who occupy the rear
seats, must be made brighter by increas-
ing the intensity of the illuminator in the
projection machine.
Arguments for the Modern Screens
If it were only for the expense in cur-
rent and carbons, it would already be
worth the trouble to improve the screen,
but there are other reasons in favor of
modern screens, because the increase of
current raises the temperature of the arc
and results in reducing the life of the
film and also injures the health of the
operator, who feels that the booth is al-
ready warm enough.
In view of the fact that most of the
theaters have abandoned the old system
of projection through a translucent me-
dium and that the public and operator
are now on the same side of the screen,
the latter must have high reflecting
power, but not necessarily the metallic,
which often hurts the eye and which
must be avoided.
Practically, the projection screen
should be divided into three main
classes :
(1) the screen for the old-fashioned
theatre in which the operator and the
public are separated by the screen ;
(2) the screen for the ordinary theatre
transformed into a motion picture show ;
(3) the screen for the modern house,
which was built mainly for motion pic-
tures.
Translucent and Opaque Screens
The first mentioned screen is generally
made of material called translucent, say
prepared white fabric or corrugated or
roughened gelatine, celluloid or acetyl-
cellulose, or simply a sheet of glass, such
as sold by the Mirror Screen Company
under the wrong denomination of "glass
transparent screen for rear projection."
The screen in question is really translu-
cent and not transparent, because if it
were transparent the public would see
the operator and his machine through it,
but no images emanating from the pro-
jector.
The second screen, the one to suit the
old theatres which are utilized for mo-
tion pictures and which have arranged
the operator's booth behind the public,
must be opaque; that is to say, thick
enough to prevent the rays of light
carrying the images to pass on the other
side, where they would not be seen by
the public. Such screens should prefer-
ably be of a wide angle, otherwise the
picture could hardly be seen from all
seats, owing to the horse-shoe shape of
the old theatres.
By a wide-angle screen, I mean one
that is not too brilliant and the reflect-
ing surface of which is not hidden by
any other thick transparent or translu-
cent surface. The plaster wall, for in-
stance, if it were practical, would con-
stitute a wide angle screen because of
the unequal size and form of the vari-
ous small particles of material embodied
in the white layer, which cause the rays
of light to be scattered in all directions
and angles.
Wide-Angled Screens
The plaster wall not being an ideal
screen for reasons already explained in
detail , in our May 2 issue of this year,
improved substitutes have been placed
on the market which give excellent re-
34
THE MOTION PICTURE NEWS
suits. We shall not take up all the exist-
ing screens here, for lack of space first,
and also because a great number of them
are not easily obtained in the United
States.
Among those which are on the Ameri-
can market, the best wide angle screens
are without the slightest doubt the "Ra-
dium Gold Fibre Screen" and the "Day
and Night Screen." Both these screens
are opaque and possess a first-class re-
flecting surface which never affects the
eye.
The third class is composed of screens
which, in my opinion, are particularly
suitable for the modern motion picture
theatre and need not be of the very wide
angle type.
Although the already-mentioned "Ra-
dium Gold Fibre" and "Day and Night"
screens could serve the purpose, the
screen that will prove to suit the mod-
ern narrow picture theatre best is indis-
putably one of the kind known as the
"Mirror Screen," it gives the maximum
light, never hurts the eye and also gives
the impression of reality which it is hard
to obtain with other systems, though the
"Radium Gold Fibre Screen" has also
solved the problem of giving black and
white images a very natural appearance,
by giving the screen a color as near to
sunlight as possible.^
There are differences between the
three screens just cited, the existence
and also the results of which are seldom
suspected by the profane, but which the
purchaser of a screen ought to know. If
you have a "Day and Night" or "Radium
Gold Fibre," you must avoid varnish or
metallic paint in the immediate vicinity of
the screen, otherwise it will reflect a
great part of the light theron and hurt
the eye. The "Mirror Screens" are not
so much affected by varnished or par-
tially metallized walls, for the reason
that the reflecting surface is protected
by the roughened glass, which diffuses
the hurtful light coming from another
source than the lens of the projector.
Faulty Construction to Blame
When modern screens give no result
the fault is due to their defective ar-
rangement m the theatre and sometimes
also the construction of the theatre it-
self, which, in most cases, has been built
for quite different purposes than pro-
jection.
Some of the recently built theatres are
based upon the same errors as the old
ones and, besides dimensions and deco-
ration, no practical changes have been
made.
In order to obtain the maximum from
the screen, the latter should never face
the entrance nor exit in a direct way so
that the outward light can strike the
screen directly. This can be avoided by
reversing the posirion of the screen in
relation to the projector and by turn-
ing round the chairs; in other words,
put the projector in place of the screen
and the screen in place of the projector.
Too Much Light in the Theatre
There is altogether too much light in
most of picture theatres and always in
the wrong places, probably because those
who put them did not realize the rela-
tion between the lamps and the screen.
It is absolutely unnecessary to have so
much light to see a picture on the screen.
It is obvious, on the contrary, that by
suppressing some of the useless light in
the moving picture theatre, the contrast
would cause the screen to increase the
brightness of the image, with less ex-
pense in current. But how will the pa-
tron find his seat in a darkened house?
will be asked.
Every time the question of finding the
seat arises the screen suffers a terrible
blow, but why have not the theatre man-
agers thought of arranging, in the lobby,
a luminous device showing the numbers
of vacant seats ? The current actually
spent for illuminating the useless elec-
tric lamps in the theatre could be more
usefully employed by electrically con-
necting every chair with the board in
the lobby bearing all numbers, so that
when a person leaves h;s seat the contact
is immediately estabHshed and the num-
ber of the vacant seat shown.
The board showing all the numbers of
the seats could be arranged to represent
the precise location of every seat in re-
lation to the screen so that all the
searching would be done in the lobby in-
stead of in the dark and nobody would
disturb or be disturbed to the detriment
of all.
The searchlights now employed could
also be suppressed and even by reducing
the amperage of the projection arc the
screen would show a better picture.
What to Know About a Screen
Here are a few questions to be asked
the screen manufacturer before purchas-
ing a screen :
1. Is your screen more efficient than
the ordinary plaster wall?
2. Does it hurt the eye?
3. Is it brittle under ordinary con-
ditions?
4. Do you guarantee me against
breakage ?
5. Should an accident occur, for in-
stance a crack, will you take charge of
the repair and will it be made free of
charge ?
6. When once repaired will the place
where the accident occurred be easily
noticeable ?
7. How long do you guarantee your
screen?
8. How is your screen to be cleaned?
9. Are there any particular precau-
tions to be taken for installing your
screen?
10. Whom will I have to address in
case of dissatisfaction or trouble?
H. M. SCHOENBAUM.
PROPER HEATING AND VENTILATION
THERE are innumerable types
of theatres, each of which may
be treated in many different
ways as to heating and ventilating.
The careful designer will, however,
find that each problem may be fully
suited by but very few methods and
through expert knowledge he will
soon determine that among all types
of systems, heaters, control, etc , one
above all will be particularly and pe-
culiarly adaptable to the building he
may have at hand to care for.
In general, there are three methods
of heating, namely, hot air, hot water
and steam.
The hot air system is where the
fire is contained within a large cast
iron furnace, and fresh air is conduct-
ed through a large inlet duct from
outdoors to the metal casing about
the fire pot and thence led through
other conductors to the various parts
of the auditorium.
On account of the uncertainty as
to the amount of air thus delivered, it
is advisable to have installed an ex-
haust fan of such capacity that there
would be a constant change of air in
proper volume according to the at-
tendance.
Hot Air Installation
If the hot air furnace is installed,
it is well to make delivery of the
fresh warm air at various openings
in or near the ceilings and have the
exhaust air withdrawn from various
outlets along the floor.
The greater the number of these
openings, the better will be the gen-
eral distribution and the better the
results.
In this way, the warm air enters
the room at the top and in cooling
descends to the floor, being on the
way inhaled and exhaled and then
withdrawn through the exhaust as
foul air, taking with it dust that may
arise from the floor through the mov-
ing about of the people.
Such an installation is the least
expensive of all methods, but is only
adaptable to the very small house and
should never be attempted in any
place of over three hundred seats.
A combination of a hot air and a
steam system may well be practised
in houses from three hundred to a
thousand seats. The former may be
THE MOTION PICTURE NEWS
35
installed as heretofore outlined, and
a separate steam system may be
placed with direct radiation in the
most exposed portions of the house.
These would generally be in all
entrances, toilets, stage, dressing-
rooms and near exits.
Hot Water Systems
The hot water system is where the
heater, mains and radiators are
filled with water and so connected
that as soon as a fire is started in the
heater the water rises to the highest
part of the system and by circulation
is displaced by colder water.
As long as the water in the boiler
is slightly warmer than in the upper
parts of the system there will always
be a constant circulation.
Such a product is highly satisfac-
tory for almost any type of building
rather than a theatre. The large vol-
ume of water to be heated causes
too much time to be taken to get up
sufficient heat.
In theatres, the desire is to get up
and leave down the heat in the short-
est period of time.
Its radiators must be one-third
larger than those employed in steam
heat, and this extra size is objection-
able in that it takes up larger area,
generally where space is valuable and
often not plentiful.
The extra size of radiators is also
a blot in the decorative scheme, where
thty happen to so enter.
The greatest objection to the hot-
water system is the danger of the most
exposed sections freezing and bursting
in the extreme cold weather, especially
when the heat is let down at night and
over the week end, when the house is
closed.
The greatest danger exists near
exits, entrances, and in indirect heat
stacks.
Hot water systems are known to
have been frozen in exposed parts
even with the full heat in other parts,
with the result of great damage when
the sections thaw out.
For these reasons the writer can-
not recommended hot-water heat for
theatres. It is also the most costly of
all systems to install.
Steam Second in Cost
Steam is king in this instance. It
is less costly to install than all
except hot air systems. Its radia-
tors, piping and heaters are of the
least possible size. It is simple and
easily automatically controlled.
In all steam systems the water of
condensation is returned to the boiler
below the water line, and one or more
circuit lines in the cellar are provided.
Off of the circuits the steam risers
are run. and these risers, in a one-
pipe system, also serve to bring the
water of condensation back to' the
boiler.
As the cellar circuit mains have a
fall from the top of the boiler to the
return below the water line, the water
of condensation falls to the bottom of
the main and flows on that level
through the piping to the boiler.
In a two-pipe system there are sep-
arate steam mains and returns, and
this is made necessary under the cer-
tain conditions, such as where large
coils are used.
It is sometimes required to use in
the same installation a two-pipe sys-
tem for certain sections of the work,
while a one-pipe lay-out answers for
other sections.
There are many variations of steam
heating S3'stems, most of which are
still controlled by patent rights.
They have their advantages, are gen-
erally more costlj- to install, but are
also as a rule less costly to maintain.
As each of these may be elaborately
illustrated and explained, special ar-
ticles will cover them later.
Types of Boilers
A boiler built to generate steam
may be used in any of the vari-
ous systems. There are hundreds of
different makes of such heaters, many
more or less following the same style
and construction. They may be clas-
sified as those built of cast iron and
those of steel or wrought iron.
The cast iron may be divided into
the round, the narrow and deep, and
the wide and shallow types. The
round cast iron boilers should not be
used in theatres. They are not built
in large enough sizes and the fuel
consumption is too large in propor-
tion to the heat derived on account of
the draught being too direct. The
wide and shallow type is almost open
to the same objections, but it has one
advantage — it can be cared for by a
boj', the firing and ashes being all in
the front. Among such boilers may
be mentioned the jNIodel Heating
Company's, the Thatcher Furnace
Company's, Progress Boilers and the
Richardson & Boynton Company's.
In the selection of a boiler much
judgment used as in deciding upon
the system, as first cost and main-
tenance costs are great factors.
The low first cost boiler is gen-
erally the more watsteful in coal con-
sumption and generally requires a
larger size or more costly coal than
others that may burn pea or buck-
wheat coal.
The narrow and deep cast iron
boiler is the most efficient of this
type, because of its longest fire trav»l,
but in large installations on account
of the deep fire-pots and ash-pits, is
a man's job to care for them. There
are manj' makers of this style of
boilers among which might be men-
tioned, the American Radiator Com-
pany, Thatcher Furnace Company,
United States Radiator Company.
The Tubular Boiler ' 1
The steel and iron tubular boilers
have the advantage of a long fire
travel to the chimney through numer-
ous small tubes, thus transferring
most all of the heat units to the
water. One can easily see how much
easier it is to transfer these heat
units through thin metal tubes than
through heavy cast iron sections of
the heaters previously mentioned.
There are various types of tubular
boilers, all of which may be arranged
to use the cheap coal, such as buck-
wheat and pea, and all are highly
efficient. They are also quick steam-
ers.
The brick-set, high-pressure type,
and the self-contained locomotive
type are made by many boiler makers.
The Kewanee Boiler Company and
the Coatsville Boiler Company are
perhaps the most prominent makers
in the East of the latter style. These
two types of boilers require a very
long boiler-room, for not only are the
boilers themselves very long, but
enough space must be left for either
the front or the rear of the setting to
allow the tubes to be withdrawn and
replaced when occasion might so re-
quire.
The Spencer Heating Company's
return tubular boiler has been found
by the writer as highly satisfactory
for theatre work. It is a return tubu-
lar boiler, it burns cheap coal, and is
self-feeding. The. Fitsgibbon Boiler
Company's boiler is another distinct
type, well constructed, and highly
efficient, but also more costly.
No matter which heat is provided,
it is not only highly essential but
absolutely necessary to provide a
thorough system of ventilation.
There must be provided equally
distributed about the house twenty-
five cubic feet of fresh air every min-
ute for every patron, and an equal
amount of foul air must be withdrawn
from the room.
Facts on Fresh Air
This fresh air should be taken
from as far above the streets or
other possible causes of contamina-
tion as it is practicable. Thence it
should be led to over heater stacks
of such size that the air be delivered
to the room at a little over seventy
degrees Fahrenheit. This of course
is made possible with the aid of an
induction force fan driven by an elec-
tric motor or other power.
That the air will have its proper
circulation, and that the ventilation
will be more positive, a system of ex-
haust ducts and fans should also be
installed. One large exhaust fan can
be arranged to do the entire work,
but sometimes it is found more eco-
nomical and feasible to install two
or three smaller fans.
36
THE MOTION PICTURE NEWS
When heat is no longer needed,
ventilation must nevertheless be kept
up, as people will sooner feel the de-
pression from humid warm air than
the}- will from foul air. Though the
number of windows, doors, and ven-
tilators generally provided are con-
siderable and give much relief, it is
nevertheless important that the force
draught si'stem of ventilation be also
used in conjunction with the natural
ventilation, as not t^o much fresh
air can be provided and distributed if
we are to expect a good warm
weather attendance.
Nathan Myers.
THE ELECTRIC FAN AS A
BUSINESS ASSET
IT is claimed by many sanitary and
ventilation engineers of high au-
thority that the best way to cool a
motion picture theatre during the hot
months is by drawing fresh air from
above the roof and blowing it into
the auditorium.
One of the best known advocates
of this system is the Typhoon Fan
Company, New York City, which de-
clares that ordinary exhaust fans lo-
cated in the ceiling for the purpose
of clarifying the atmosphere only
draw hot and dusty air in from the
street. While only a little air is nec-
essary for ventilation purposes, the
usual methods in use do not keep
the room cool, the Typhoon Company
states.
Keeps Auditorium Cool
The system favored by this com-
pany consists of blowing the air down
through the roof and -from under-
neath or on each side of the stage.
The whole room is then kept at an
even low temperature.
The same fan can be used with the
addition of a Typhoon tubular air
warmer for maintaining a uniform de-
grae of warmth in winter.
Recently a twelve-foot Typhoon
multiblade blower was especially
m.ade by the company for exhibiting
purposes at the New York and Day-
ton conventions.
It attracted general attention at
both shows on account of its size and
immense capacity for cooling. It is
now installed in the Drury Lane The-
atre, New York City, and undoubted-
ly makes this one of the coolest the-
atres in the country.
This theatre was recently built and
provided with an open roof, but
owing to the better results obtained
by this method of cooling, the roof
has been closed in.
Fidelity Fans and Motors
The Fidelity Electric Company,
Inc., of Lancaster, Pa., offers to the
motion picture exhibitor an assort-
ment of fans not only for cooling the
patrons of the theatre, but also for
ventilating the theatre and driving
out the impure air. The advantages
of an electric fan in the theatre are
well known, most especially in the
summer time, when, if an exhibitor
advertises that his theatre is cooled
by fans, he is bound to have twice the
patronage of one that doesn't.
The fan consumes as much current
as an ordinary 16-c.p. lamp, and needs
no attention for one year. At this
time it is well to return it to the
manufacturers, who will repair it bet-
ter than the local electrician can.
In adition to the fans, the Fidelity
Electric Company manufacture a
small motor for operating motion pic-
ture machines.
Sprague Cooling Devices
The Sprague Electrical Works, of
the General Electric Company, car-
ries a very extensive line of direct
connected exhaust fans manufac-
tured for the use of motion picture
houses. All theatre owners realize
the importance of keeping the audi-
torium filled with pure air, and there-
fore sooner or later buy fans to keep
the atmosphere in constant circula-
tion.
Users of the Sprague outfits have
expressed complete satisfaction over
their machines, and every customer
has meant a friend of this particular
make. The prices are reasonable and
the prompt attention given to inqui-
ries makes dealing with the company
a pleasant and satisfactory transac-
tion.
The portable Ozonators of the
company need no special methods to
keep them in working condition other
than cleaning once or twice in three
weeks.
Other Ventilating Systems
The importance of ventilation in
theatres is well recognized by all
managers. Bad air results in poor
attendance because people will not
submit to remaining in a stuffy audi-
torium even to see the best picture.
They might stick it out once inside,
but they will not go back again, par-
ticularly if it is known that nearby is
another theatre thoroughly venti-
lated.
Among the ventilating systems con-
sidered excellent for theatre pur-
poses is the Sturtevant, manufactured
by the B. F. Sturtevant Company,
Hyde Park, Mass. The apparatus
either blows in fresh air or exhausts
the bad air. The Ready-to-Run set
is adapted to small theatres where a
certain amount of air is required by
law to be furnished according to the
seating capacity. They are also
adaptable to motion picture machine
booths and ticket offices.
The I. L. G. Electric Ventilating
Company, Chicago, makes a very ex-
tensive line of ventilating systems es-
pecially designed for theatres of all
kinds. The apparatus manufactured
by this company has the reputation
of high quality.
It gives excellent results and is
fully guaranteed. The manufacturers
state that the cost of maintenance is
nothing for two years, and then the
machines will probably need but
slight attention. They are easily
adapted to the architecture of any
house.
AIRIFIERS, PERFUME
CONES AND SCREENS
THE Ozone Pure Airifier, made by
the company of the same name in
Chicago, is most highly endorsed by
all who have it in use, whether in
motion picture theatres or other in-
stances. The following letter of com-
mendation received from the proprie-
tor of the Empire Family Theatre,
Glens Falls, N. Y., well describes its
merits :
Ozone Pure Airifier Company,
Chicago, 111.
Gentlemen :
The two Ozone Airifiers which 1
have had under rental contract for
nearly two months have proven en-
tirely satisfactory, and I have decided
to purchase same.
While the ventilation of my theatre
is better than the average, the Ozone
has made a great improvement, and
there is never any stuffiness or objec-
tionable odor. My patrons are
pleased with the change and have
complimented me on making the place
so fresh and agreeable.
I am so well pleased that I would
not want to be without the machines,
and am sending an order for one for
my home.
Very truly yours,
(Signed) Joe Miller.
Disinfectant Flower Cones
THE products of the General Dis-
infectant Company, who distribute
through C. R. Baird Company, of
New York, the Calhuff Supply Com-
pany of Philadelphia, and three other
houses in Dallas, Tex.; Portland,
Ore.; and Newburgh, N. Y., are used
in every state in the Union and are
for sale at 287 film exchanges.
The most highly used produce of
this concern is the Flower Cone,
which, although it will not kill every
germ alive, will turn a theatre into a
literal flower garden without the
odor becoming obtrusive. About six-
teen different perfumes are available,
and after the use of one gallon in the
cones, the cost of maintenance be-
comes less. Since November 1 this
concern has sold over 5,500 cones.
Hygienic Vapor Screens
The Vim Vapor Screen, manufac-
tured by the Hygienic Specialty Com-
THE MOTION PICTURE NEWS
37
pany, Greensburg, Pa., is designed
for the purpose of permeating the air
of a theatre with disinfectant oils or
sweet scented redolents. By its use
a theatre may not onlj^ be rendered
sanitary, but a pleasant odor dis-
pensed throughout the auditorium.
In addition to this, a manager may
keep his house deodorized by filling
the container on Saturday night with
liquid formaldehyde, shutting the
doors, and giving the place a thorough
fumigation.
The Westinghouse Products
The Westinghouse Electric Com-
pany manufacture a variety of articles
designed to facilitate the ventilation
of a motion picture theatre, among
which may be mentioned their theatre
fans, made in eight-inch, twelve-inch
and sixteen-inch sizes, ceiling fans,
thirty-two inch and fifty-six inch
sizes; and ozonizers.
The Westinghouse long, burning
flame carbon arc lamp makes an at-
tractive illuminating agent for the
street entrance of the film theatre.
An appliance that will be particu-
larly welcome in the ticket booth of
most theatres in cold weather is the
Westinghouse electric radiator which
can be operated by a simple connec-
tion with the lighting service of the
house.
The Westinghouse rectifier, used to
change alternating to direct current,
should not be overlooked in an ap-
predicative examination of this con-
cern's products.
THE POSSIBILITIES OF THE LOBBY
itT'rrELL. what do you think of
VV him?'' asked the general man-
ager of one of the large film manu-
facturing concerns after an applicant
for an important position had with-
drawn from the ofiice.
"I like his looks," answered the
head of the department where a posi-
tion was to be filled. "He is neatly
dressed, his clothing is free from dust
and soiling, his shoes were shined,
and in all, he strikes me as being a
good man. If he paj-s attention to
his physical appearance, it is safe to
assume that he has been equally so-
licitous of his mental and moral
training.
"I have found it reasonably safe to
judge a man as I would a theatre.
If a man is neatly attired and clean-
looking, he is worthy of attention.
If a theatre lobby is artistically
arranged, with the decorations up-to-
date and properljf placed, I go in with
the expectation of seeing a good
show.
"An exhibitor who appreciates the
selling value of the physical appear-
ance of his theatre lobby, is enough
of a business man to know that the
interior must be just as attractive,
and his pictures of the best, before he
can profit."
Selling Vidue of Displays
The department head's method of
judgment is not new. Business men,
engaged either in retail or wholesale
lines, long have appreciated the ex-
treme selling value of displays. The
proper kind of display, by its attract-
iveness and appeal to one or more of
the senses in each person, creates a
desire.
First in importance in the matter
of a proper lobby display is sight.
To make a profitable appeal to this
sense it is necessary to have the
entire general eflect of the lobby fix-
tures so arranged that they will at-
tract and hold the attention, momen-
tarily at least, by their novelty of
arrangement, their artistic appear-
ance, and their beauty.
"That constitutes the first step in
selling an admission from the lobby.
After the attention of a passerby has
been attracted, there must be some-
thing of sufficient strength in the
display, and of enough importance, to
evolve the attention from one of
momentary curiosity to that of genu-
ine interest.
This result can be obtained through
the posters. Every exhibitor knows
what manner of pictures are most in
favor with his patrons, or with peo-
ple in the vicinity of his theatre. A
three-sheet, prominently placed, is
sufficient incentive to the prospective
patron to give further thought to the
idea of going in to see the show, pro-
viding that it contains an illustration
or printed matter that is in accord
with his desire for certain styles of
film. An understanding of the gen-
eral disposition of patrons and pros-
pective patrons will solve for the ex-
hibitor the problem of what sort of
paper to display.
Appeal to the Desire for Comfort
Then comes the appeal to the next
sense — that of feeling. Some exhibi-
tors have worked out their own solu-
tions to this rather difficult accomp-
lishment. On warm days people look
for cool spots. In the winter time
they want to be where it is warm.
"The poster appeal, changing mo-
mentary curiosity into genuine inter-
est, paves the way for the next step
in using the lobby as a selling agency
by drawing the prospective from off
the sidewalk and nearer to the en-
trance. In a letter to The Motion Pic-
ture News some time ago a central
Western exhibitor explained his way
of appealing to the sense of feeling:
"I have two large exhaust fans, one
at each side of the lobby, and directly
above the entrance and exit doors.
They are concealed from view by a
very thin wire covering, overlaid with
cloth, painted the exact color of the
construction material in the rear wall
of the lobby. These fans connect
with the basement through chutes,
each one about eighteen inches in
diameter. A local tinsmith installed
the arrangement.
"On warm days during the summer
I can have cool air blown into the
lobby, making a contrast with the
humidity of the streets that has
brought hundreds of dimes into the
box-ofifice. In the winter I have a
repair man from a furnace house
change the chutes from the ammonia
vats to the furnace boilers. The
warm air in the lobby, and floating
out onto the sidewalk has chased the
shivers from many cold backs, and I
have profited accordingly."
What Courtesy Can Do
It is also possible for the exhibitor
to appeal to the sense of feeling by
suggestions for the comfort and cour-
teous treatment of patrons inside the
theatre. A neatly attired, pleasant-faced
door man; a smile from the girl in
the box-office, and a one-sheet, print-
ed in large type advising that the
chairs are restful, the projection clear
and untiring, have combined to tax
the capacity of cash drawers.
Some practical policies as auxiliaries
to the power of the lobby display are
these:
The sense of hearing has received
its appeal in many instances by exit
and entrance doors slightly ajar. The
strains of some popular air floating
out to the street from the orchestra
pit, or a sound outburst of applause
have coaxed many admissions from
persons stopping to look at a three
or six sheet.
A sales argument directed to the
sense of tasting has proven profitable
for some theatres. Warm weather
brings forth ushers armed with sani-
tary paper cups, filled to the brims
with cold, deliciously scented lemon-
ade or orange juice. The winter sea-
sons find the same ushers passing
wire trays up and down the aisles and
distributing hot chocolate in the paper
containers. The cost is very small,
and when compared with the adver-
tising results, it is almost a nonenity.
This forms good material for display
type on a one-sheet in the lobby.
But the entire appeal rests upon
one thing — the ability of the exhibi-
tor to so arrange his lobby that it
will compel the attention. The entire
equipment for the displays must be
38
THE MOTION PICTURE NEWS
in harmonj'. Brass work is perhaps
the most attractive. Highly polished
and shining, it lends a tone of quality
and reserve to the theatre that will
appeal to all classes. It is just as
essential for a manager to study lobby
effects as it is for him to watch what
goes onto the screen.
ART IN LOBBY FRAMES
AN attractive lobby is one of the
first requisites to the success of
a motion picture theatre.
It may well be taken as an axiom
of the industry that an attractive
lobby display, comprehending beauty,
neatness and careful arrangement, is
as necessary an adjunct in the build-
ing of patronage as a good film pro-
gram.
The lobby is to the theatre what
the show window is to the depart-
ment store or shop and is so regarded
by the motion picture fan, who carries
around with him a sub-conscious ap-
preciation of what is good and bad
and usually makes his sub-conscious
decision in reference to the theatre by
this first impression which is afforded
through the lobby.
Carrying the ^simile further, it
might be said that the lobby is as
important to the theatre as the fasci-
nating smile is to the actress.
The clever soubrette must rely
greatly on the charms which lie in
her expressive eye and her friendly
smile, but beyond the parted lips
there must be even more.
She must possess beautiful teeth, or
all the effect of her ravishing smile
and her dreamy eyes will be lost to
the audience.
Creating a Good Impression
And so it is with the theatre lobby.
To create the first and last good im-
pression on the sub-conscious mind
of the picture fan, the lobby, though
spacious and beautiful, must have the
pioper furnishings.
Posters pasted or tacked upon walls
and pillars in slipshod fashion would
appear as incongruous and distasteful
to the average theatregoer as a set of
discolored and irregular teeth in the
mouth of an otherwise beautiful ac-
tress would be to the audience.
And so we have the Newman
Manufacturing Company, of Cincin-
nati and New York, and Chicago,
whose earnest endeavor is to supply
"the teeth of the lobby."
The firm, which has its factory in
Cincinnati, is known throughout the
United States and Canada. It sup-
plies for the motion picture trade
metal poster frames of all descrip-
tions, easels, sign holders, metal rail-
ings and ticket-choppers of wood and
brass.
Brass and Nickel Frames
The advantage of bright frames of
brass or nickelplate over the old style
wooden frames for attractiveness will
be readily appreciated by the pro-
gressive exhibitor.
The ugliness of the poster, which
lies entirely in its flimsiness, is made
to disappear under the glass and be-
tween the edges of the metal frame.
The products of the Newman com-
panj^ are useful to all classes of the-
atres, their object being to beautify
the surroundings and at the same
time economize space. This latter
object is attained in various ways.
Some of the frames, which come in
all sizes, are equipped with hooks by
which they may be hung on the walls,
bthers are made to be supported on
easels which are portable and in
some cases equipped with collapsible
legs.
Aside from the poster frames, the
firm manufactures as a series of inter-
changeable tile-letter sign frames,
revolving signs and poster frames,
and frames equipped to hold electric
light globes.
Using Frames to Best Advantage
To utilize these poster frames to
the best advantage, the exhibitor
whose theatre is of average size
should have at least three one-sheet
poster-frames on easels with two
three-sheet and one six-sheet frames.
Where the lobby is large enough,
it is advisable for the exhibitor to
display three one-sheet frames con-
taining pictures of "to-morrow's"
program.
The Newman company guarantees
its products to be the best made in
the country. The metal is clinched
into the moldings and will wear for
years.
The most popular frames are of
brass, but the company will also
furnish frames of laquered brass, gun-
metal, German silver and statuary
bronze at a cost of ten per cent more
than brass. These do not require
polishing, which fact reduces the cost
of maintenance to almost nothing.
The money-saving advantage of the
metal frames is considerable. By
their use the posters are kept in per-
fect condition and may be returned
in the same condition received, for
which credit is readily given by the
exchanges.
The brass railings and cages for
the ticket selling booth, with similar
furnishings in metal for interior pur-
poses as supplied by this firm, bear
the same relation to the attractive-
ness of the interior and exterior of
the theatre as do the frames.
Striking Brass Frames
With the growing importance of
lobby display for motion picture the-
atres a demand was created for strik-
ing picture frames. Those manu-
factured of brass by A. J. Miller and
Company, Bellefontaine, Ohio, are
proving quite a success as money
getters.
The company had an excellent dis-
play of frames on exhibition at the
Dayton convention. The particular
kind of frames made by this house
are getting splendid results, and the
company reports a good business for
the beginning of the fall season.
THE MENGER & RING
VARIETIES
MENGER & Ring, manufacturers
of theatrical display frames,
have a large assortment of all varie-
ties varying from the frame manu-
factured to accommodate still prints
to the largest size conceivable. And
not only do they carry all sizes, but
all styles among which may be se-
lected the correct style to correspond
with any theatre. They make a
specialty of fitting up lobbies with
their frames to correspond with the
interior and exterior decorations of
the house.
The placement of the frames,
v/hether large or small, is always
considered. Naturally the first thing
is to place them where they will be
noticed by everyone, then again
where they will not be in the way,
not have them standing in front of
the cashier's booth, for instance, or
in any other way blocking the en-
trance to the theatre
Low Cost of Upkeep
The frames furnished by this con-
cern are cheap in regard to the qual-
ity, and are exceptionally attractive.
The cost of maintenance is practically
nominal, as after they are once put
in place, the future cost amounts to
nothing. All the care they need is an
occasional dusting or polish which
costs so little that it is unnecessary
to figure it.
But such facts as the placing and
caring of the frames are known to
every competent exhibitor. The
color scheme and the appropriateness
of the frames as regards the house is
the main question, and the one that
Menger & Ring make a specialty of
for all houses whether they be large
or small, or wherever they are located.
Frames for - stills, posters, paintings
and every imaginable variety of ad-
vertising matter are carried, and they
will gladly furnish your theatre with
the desired articles.
PHOTOS AS A FACTOR
CONSISTENCY in any business is
the shortest road to prosperity.
If an office supply dealer was to fill
his show windows with dress goods
and cloaks, he would strike a discord-
ant note that would cost him his
trade. The exhibition of his choicest
desks, chairs, filing cabinets, card in-
dexes and other equipment is the in-
troduction to his store.
THE MOTIOX PICTURE XEWS
39
The exhibitor is essentially a picture
man. Pictures are his stock in trade.
Following out a policj" of consistencj-,
his display must be pictures. But it
is almost a science to determine just
what st3-le of pictures to use.
The results of considerable experi-
mentation bj- the Wyanoak Publish-
ing Company, of 136 West Fiftj--
second street, Xew York City, form
an interesting and prolitable subject
for exhibitors. The experimental
work was conducted to determine the
relative value of certain stj-les of pic-
tures and subjects as lobbj- displaj'
in relation to theatre patrons.
The Power of Pictures
Manj- people have their favorites
among the stars of filmdom. and do
not care to patronize a theatre unless
the3^ are first assured that their par-
ticular actor or actress is going to be
shown in pictures. Again, manj- of
the refined and highly educated class
deem posters repulsive, when show-
ing a particularh- sensational scene,
or apparently catering to morbid
curiosity-.
'Tt may seem strange," said Mr.
A. H. Bj-rd, of the company-, "but in
a great number of cases we have
found that photographs of stars, or
photographic reproductions of certain
scenes in pictures, have the same
drawing power as three sheets, or
even six sheets.
"We made a test recently in a big
house up in Harlem. On Wednes-
daj^ the proprietor put out his usual
amount of paper, adding to it several
ones and three sheets. There was no
increase in the number of persons who
stepped into the lobby to study it
more closely.
"On Thursday, the next da}-, we
decorated the lobby with photographs
of stars, and reproductions of 'still'
pictures taken from the films in the
day's show. The pictures of the plaj--
ers were in two sizes, twenty-two by
twentv-eight inches, and eleven bv
fourteen inches. The same sizes pre-
vailed in the scenic reproductions.
"While the noveltj- of the change
maj- have been responsible for some
oi the added interest, it is certain that
the very attractiveness of the displa^^
was largely responsible for the fact
that several hundred people spent
from five to fifteen minutes looking
at it. Of these, a great man}- pur-
chased admission tickets."'
Posters do Not Conflict
However, posters will not detract
from the value of a photographic dis-
play. The secret of making them
conform lies in arranging them in
proper relation to each other. One
form of artistic arrangement is to
place the photographs of the most
popular stars about the walls of the
lobb}-, while the posters are displaj-ed
in easel frames. Again, photographs
can be used to immense advantage
in the theatre itself, making up a wall
displaj- that does much to relieve the
unbroken monotonj- of paint or fresco.
Photographs depreciate as rapidly
as posters unless thej^ are properly
cared for. Frames of a color har-
monizing with the finish of the photos
give good protection against weather
and dust. A plate glass covering adds
much to their attractiveness. A local
decorator is competent to effect the
best possible artistic arrangement of
a display of photographs.
THE IMPORTANCE OF
UNIFORMS
A WELL-GROOMED attendant in
front of anj^ motion picture the-
atre not onl}- adds to the attractive-
ness of the house but instills confi-
dence in the general public and gives
promise of a clean, bright house and
show.
The uniforms made hy the Ford
Uniform Companj-, of Xew York,
are famous for stj-le and snap, and
will cause anv usher or doorman to
take pride in his personal appearance,
which adds to the efficiency of the
theatre.
These uniforms are hand-tailored
and made for hard service. The
measure blank which they furnish to
out-of-town customers, enables any-
one to take the measure. Ford uni-
forms are moderate in price. A
catalogue, samples and estimates will
be furnished upon request.
Uniforms for Ushers
The Fecheimer Brothers Company,
Cincinnati, Ohio, uniform tailors,
offer a high grade of uniforms and
headgear for doorkeepers, ushers and
all employees of the motion picture
theatre. The}- guarantee all their uni-
forms for durabilitj^ and general
satisfaction.
Samples and prices can be obtained
direct from them. The cost of main-
tenance amounts to a brushing every
daj-, and an occasional pressing.
They will ordinarilj- give one j-ear's
hard service. The name of the the-
atre ma}- be embroidered on the coats
and headgear.
LOBBY FLOORING
THE product manufactured by the
Cemento Flooring Company,
New York, is particularly adapted to
motion picture theatres. It is
claimed that the material put out by
this firm will not crack and has the
quality of "practically lasting for-
ever." It presents a handsome ap-
pearance and can be used for any
design or color.
It is suitable for all lobbies, vesti-
bules, hallways and can be used to
excellent advantage in main entrances.
Any local mason will select the
styles desired. All it needs is a thor-
ough washing occasionally, followed
by an application of parafine to give
It finish. Water will not affect it, and
it can be relied upon to remain the
same after the cement is properly set.
THE REVOLUTION IN PHOTOPLAY MUSIC
"TpIS not very long ago that Flor-
A ence Turner, then, leading lady
for the Vitagraph Company, was
wont to go to a little "movie show"'
in the vicinity of her home in Brook-
l}'n, X. Y.. to see herself in the pic-
tures. After explaining to some of
her friends how it helped her in her
work to see and hear how the fi.lm af-
fected the audience, she went on to
say why she preferred this place
above others in the neighborhood.
"The piano player does not play a
funeral march for a comedy, or 'Yan-
kee Doodle" for a wedding."' said ^liss
Turner. ""He follows the action on
the screen and does not distract one's
mind from the pictures."
This happened only a few years
ago when exhibitors believed that the
pictures alone constituted the show,
and that as long as there was a piano
or piano and drum banging away it
was all sufficient. How times have
changed since then I
General Improvement
To-day better theatres, better films,
better projection, better everything,
including music, is the cry. With
the advent of the feature film
the exhibitor cast about for suit-
able music. The public was getting
critical. New theatres and old seat-
ing from 900 to 3,000 were rapidly
coming to the fore, w-hose programs
were devoted entirel}^ to pictures, and
the days of piano and drum orchestra
seemed numbered.
But manufacturers of musical in-
struments were quick to see their op-
portunity, and immediatel}^ centered
their attention on the making of in-
struments especially intended for use
in motion picture theatres.
The result is a number of so-called
"one-man orchestras" are on the mar-
ket. These are reallv a combination
40
THE MOTION PICTURE NEWS
of organ and piano with chimes, or-
chestra bells, drums and drummers'
traps and sound effects all combined
in one instrument and played by one
person seated at a keyboard.
These instruments differ in size and
arrangement, but in them every in-
strument used in band or orchestra
has been successfully depicted by an
equivalent pipe stop or percussion ef-
fect, and many ancient instruments
now obsolete have been revived.
New Tones Possible
In addition, they contain some
tones, highly orchestral in the sense
that they are of strongly marked
character, that never have been, and
cannot be, produced from any orches-
tral or band instrument, viz., the Vox
Humana, the quaintly piquant quin-
tadena, etc. Thus even the human
voice, either single or chorus, can be
brought out.
While including chimes, harp, piano,
all kinds of sound effects, horses'
hoofs, auto horn, locomotive whis-
tles and bell, steamboat whistles and
xylophone, practically any musical
selection can be accompanied by any
desired "trap effect" and played from
the keyboard, air under the control
of one performer and one mind.
These instruments are in special cases
equipped with a solo self-player or a
separate manual for solo or both. Yet
they are so wonderfully effective as
to beggar written description; they
must be heard.
Since the basis of this "one-man
orchestra" is the pipe organ, special
selections by competent performers
are frequently a part of the program
and prove a great attraction. While
it is not logical to suppose that these
instruments will immediately, or even
eventually take the place of all or-
chestras in the theatres, nevertheless
they are being rapidly installed.
Wide Demand of Instruments
Exhibitors who want their pictures
"played up to" and having indifferent
success with an orchestra leader and
his different pieces, have placed these
instruments in their theatres and are
enthusiastic in their praises. It is
not to be wondered at that one of
these one-man instruments should re-
place an orchestra when this one-
man performer can follow the story
or plot in the film, can change imme-
diately from dramatic to comedy
music, can furnish sound effects by
pressing a button or pressing a pedal,
and probably, most important of all,
to some exhibitors this same instru-
ment can be paid for in a year or two
by his saving on his salary list.
Another thing: most of these in-
struments can be played automati-
cally with music rolls as well as man-
ually.
PIPE ORGAN THE BASIS OF
THE MOLLER
REALIZING the enormous possi-
bilities of this field, no one has
gone further in the development of
the pipe organ for use with the motion
picture than the Moller Organ Works
of Hagerstown, Aid. The Pipe Or-
chestra manufactured by this firm has
reached as high a degree of perfection
as the picture film itself. With what
is probably the largest plant of its
kind in the world, and forty years of
experience in building pipe organs,
they have produced an instrument
that will meet every possibility of a
large orchestra.
An instrument embodying every or-
chestral effect, yet under the control
of one mind, so that by improvisa-
tion the performer can closely follow
the story as it appears on the screen,
quickly adjusting the music to suit
the act and have at his command all
the efifects necessary to make the pic-
ture realistic. All of their instruments
are built under separate contract to
suit the particular conditions of the
building and the space available for
harmony with architecture and equip-
ment of the building.
In many cases the organ is not vis-
ible at all, being placed under the
stage, as in the case of the Four-
teenth Street Theatre, New York, or
in the upper boxes, as in the New
York Hippodrome. The only part
that can be seen is the console or
keyboard.
WURLITZER A COMPLETE
ORCHESTRA
PROBABLY the best known and
most complete line of instruments
is made by the Rudolph Wurlitzer
Company, of Cincinnati, O. Their fac-
tory is at North Tonawanda. N. Y.
Piano and Organ Combination
Their catalog shows a number of
styles and models, from the small G
to their Unit machine, Style L. These
instruments are a combination of
piano and organ with drummer's traps,
drums, whistles, bells, etc., and range
from Style G, with piano and mando-
lin attachment, violin and flute pipes
with tremolo stop, snare and bass
drums, triangle, tambourine, horse
trot, tom-tom, fire gong and tele-
phone bell, to their Style L contain-
ing many of the actual orchestral in-
strumentations. Prominent among
these will be found violins, violas,
violoncellos, flutes, piccolos, piano,
oboes, chimes, tubas, clarinets, xylo-
phone, castanets, triangle, crash, tam-
bourine, cymbals, bass drum, snare
drums, glockenspiel, autohorn, steam-
boat whistle, horse trot, electric bell,
etc.
In the pipe organ department are:
Tuba bass, 16-foot; tuba bass, S-foot;
tuba bass, 32-foot; clarinet, 16-foot;
oboe horn, 8-foot; violin, 8-foot; vio-
lin bass, 8-foot; flute bass, 8-foot;
piccolo treble, 4-foot; violin treble,
8-foot; flute treble, 8-foot; cathedral
chimes and Vox Humana (human
voice).
Those in between are styles R-H-
K-J.
All of these instruments are
equipped with two manuals or key-
boards, the upper one for solo play-
ing, the lower for piano or piano and
organ combined.
Played Automatically
They can be played automatically
also by means of perforated rolls
similar to those used in a player
piano. In the hands of a good pianist
these instruments are capable of ren-
dering the highest musical expression,
but even an ordinary pianist with a
little practice can produce wonderful
results. Any piano player can play
them with a little practice.
The Wurlitzers also make a large
machine not listed in the catalogue,
called the Wurlitzer Hope-Jones LInit
Orchestra.
This instrument is already installed
in a number of theatres. The Vita-
graph Theatre, New York, is the most
recent to adopt it. Taking advantage
of the controllable quality of the elec-
trical current — the swiftest, surest and
most dependable force known to man
— it produces in response to the op-
erator's touch on the keyboard effects
which in the writer's judgment are
attainable in part only by the most
perfectly trained symphony orchestra.
And it will play ragtime if you want
it, indeed, anything from a cornet
solo to an overture . spointaneously
rendered, not excluding the humble
brass band effect.
The L^nit Orchestra, even of
medium size, represents not only
thirty or fort}^ instruments, but fully
twice as many. Instead of one clari-
onet able to produce but a single note
at a time, we find clarionets capable
of playing full chords at all parts of
the compass.
Under One Person's Control
A similar advantage is found in the
case of the brass, the strings, the
flutes, cones, etc. In the Unit Or-
chestra everything is brought nicely
under the control of a single musi-
cian. On one keyboard the wood
wind stops are grouped: on another
keyboard all members of the string
family are available; on another key-
board the brass; on another the
basses, and so on. Each one of these
families is under expressive control.
It furnishes all the trap efifects better
than any trap drummer and runs the
whole gamut of musical effects even
to a harp solo.
THE MOTION PICTURE NEWS
41
FOTOPLAYER ANOTHER
SUPERB INSTRUMENT
THE Fotoplaj-er was originally
designed and now is built express-
ly for motion picture theatres. It con-
sists of a player piano, pressure reed
organ and six stops, oboe, diapason,
principal, melodia, echo, clarinet,
tremolo, pipes for orchestral effects,
violin, cornet, cello, flute pipes, or-
chestra bells, bass drum, pistol shot,
cj-mbal torn tom, thunderroll, snare
drum, door bell, fire gong, locomotive
bell, cathedral chime, tambourine,
castanets, horse trot, auto horn, sleigh
bells, steamboat and locomotive whis-
tle, and wind siren.
The Fotoplaj-er may be delivered
manually or with the ordinary eighty-
eight note player piano roll. One of
the especial features is the double-
tracker device by which the operators
can change instantly from one selec-
tion of music to another, thus suiting
the music to the picture.
Changes Are Easy
The music may be started and
stopped at any part of the roll de-
sired, thus permitting playing parts of
selections when whole number is not
desired. The operator changes from
one roll to another without any per-
ceptible break in the music.
The Fotoplaj'er is manufactured
by the American Photo Player Com-
pany, with factories at Berkeley, Cali-
fornia and New York City, with of-
fices at 63 West Forty-fifth street,
New York City.
B A R T O L A ORIGINALLY
MADE FOR PICTURES
THIS instrument, manufactured by
the Bartola Musical Instrument
Company, at Oshkosh, Wis., was pri-
marily intended for use in motion
picture theatres and consists of a pipe
organ having the following stops:
violin, flute, vox humana, clarinet,
cornet and orchestral trombone with
tremolo in one cabinet, with xylo-
phone, marinba, bass drum, snare
drum, crash cymbal, tom tom, auto horn
and storm effect in another cabinet and
cathedral chimes in a rack.
These instruments are electrically con-
nected with auxiliary keyboards similar
to piano keyboards, which are mounted
on stands placed on each side of piano
and so situated that they can be swung
along side or just over the piano key-
board. These keyboards can be played
together, dispensing with the piano or
either played in combination with the
piano. One of its advantages is that the
purchaser can attach this instrument to
his own piano and thus avoid the ex-
pense of the piano part in a piano-organ
combination.
Comes in Six Styles
There are six styles of Bartola, each
containing a different number of instru-
ments, so as to furnish a proper size for
all places, large or small. Being manu-
ally played, there is nothing mechanical
or automatic about this instrument. It
cannot be played without an operator,
and any pianist can play it, producing
the pipe-organ effect or the representa-
tion of an orchestra playing on the dif-
ferent instruments.
MARQUETTE HAS TEN-
PIECE ORCHESTRA
THE Marquette Piano Company
manufactures various styles, but
their Photoplayer is intended espe-
cially for the motion-picture house.
In addition to various attachments
generally used with trap-drum effects,
it has a representation of a ten-piece
orchestra.
The instrument may be played auto-
matically or by hand, and a pipe-organ
effect may be had by hand from the
same keyboard used in playing the piano.
It has two large rolls, each containing
ten selections, and one can remain idle
or rewound while other roll is playing.
In this way the operator may set one
roll at proper piece for use in succeed-
ing picture.
It has a good tone and with the proper
performance of an efficient operator, a
great many different effects may be had.
Of course the efficienc3r will depend a
vast deal upon the operator in this case.
Made in New Art Style
The Photo-Player is made in new art
style, mission oak finish, and comes in
one style and finish only. The style J
Orchestra, which represents an orchestra
of ten pieces, only without special at-
tachments, would be too high to install
in the ordinary theatre pit, but can be
placed where space would permit at the
side of auditorium.
THE MOTION PICTURE
PLAYER FINDS FAVOR
THIS instrument, manufactured by
the J. C. Seeburg Piano Com-
pany, of Chicago, is another piano-
organ combination that is meeting
with favor from exhibitors. The piano
or organ can each be played separate-
ly or both together by any pianist,
and can also be played automatically
by means of music rolls.
The rolls for this machine contain ten
selections and are made especially for
this instrument. Any and all conceiva-
ble drummers' traps and noise-making
machines are in this machine, even to a
bird call and baby cry, and are operated
by buttons placed on each side of the
keyboard and by pedals operated by the
feet. There is also a xjdophone in this
instrument, which can be played sepa-
rately as a solo instrument or in com-
bination with others.
Agencies Furnish Orchestra Players
While on the subject it might not be
amiss to mention that a number of
theatrical agencies which have hitherto
furnished orchestras, pianists, singers,
drummers, etc., to the picture houses as
needed, have opened a new department
devoted to the furnishing of operators
for these "one-man orchestras." These
operators are artists who have learned to
play the different instruments in the
showrooms of the different manufac-
turers and are registered with the agents.
Probably the best known agencies which
can fill out-of-town as well as local calls
are Bloch & Barmore, 145 West 45th
Street, New York, and Len Spencer, in
West 42nd Street.
PILCHER'S AND WELTE'S
ORGANS POPULAR
SOME exhibitors preferring just the
organ music for their pictures are
installing the Henry Pilcher's Sons,
Louisville, Ky., pipe organs; others
are getting the Philharmonic organs
of J. M. Welte & Sons. The latter
manufacture an organ that reproduces
the playing of the greatest organists
of the world automatically. ' They also
manufacture an organ orchestrion that
reproduces an orchestra as well as an
organ.
DEAGAN'S BELLS AND THE
DRUMONA
ANOTHER class of exhibitors just
want the old reliable piano with
drummers' traps. For them the ideal
combination would be Lapin's Dru-
mona or Dramagraph and Deagan's
electric bells.
The Drumona orchestral cabinet
contains drums and traps all placed
so that the pianist can have the use
of either foot or one hand can pro-
duce any effect that the best trap
drummer would be put to shame.
The Dramagraph is an instrument
to be operated by the drummer and
can produce any sound from a saw
mill to a typewriter, water trains,
wagons, baby crying, chimes, horses,
rain, thunder, etc. All these and a
hundred other effects are at the com-
mand of the drummer simply by
pushing a button, turning a crank or
pressing a pedal.
Wide Range of Instruments
The Deagan bells are operated from
a keyboard by either the drummer or
pianist and constitute an attractive
feature for any exhibitor. Among
the fastest sellers and those which
may be classed as fixtures, are the
following: Musical saucer bells,
cathedral chimes, electric duaphone,
steel marinbaphone and organ and
aluminum chimes. Many houses
which feel the need of attracting at-
tention have put the Deagan electric
bells or chimes in the lobbj^ of their
theatres and the latter are operated
either from the ticket booth or from
the orchestra pit as desired.
42
THE MOTION PICTURE NEWS
DRUMS FOR PICTURE
HOUSES
ONE of the largest plants devoted
exclusively to the manufacture
of drummers' instruments and acces-
sories for use in motion picture the-
atres, is the Leedy Manufacturing
Company, Indianapolis.
Before thej^ leave the factory all
instruments are carefully tested to
see that they are in first-class con-
dition.
This procedure has insured com-
plete satisfaction on the part of all
buyers doing business with the Leedy
concern. The prices are low com-
mensurate with the quality of the
article the company feels must be
maintained to keep up its reputation
for turning out a high-class product.
Leedy's Full Line
Other instruments manufactured by
the Leedy people are the Harpaphone,
vvhich is noted for its combination of
the pure, sweet tone of the Italian
harp and the resonance qualities of
the marimbaphone ; the concert grand
xylophone; tubular cathedral chimes;
castanets; tom toms; anvils, locorpo-
tive bell imitation, reel rattle and
whistles.
The drums manufactured by the
Leedy concern are of exceprional
quality. The Allinone is possessed of
unusual volume and is designed for
drummers needing an instrument for
producing unusual effects. The rest
of the line includes orchestra snares,
bass drums, ordinary brass,, tympani,
kettle and cylindrical.
The Excelsior Drum Works, Cam-
den, N. J., manufactured an extensive
line of drums particularly suitable to
motion picture needs, and have be-
come known among theatres for a
class of goods which measure up to
the exacting standards set by the
manufacturers of high-clas.s instru-
ments.
ILLUMINATION IN THE MODERN THEATRE
THERE is a fault that confronts
thousands of small theatres in
the United States and Canada, which,
if not corrected, will be one of the
reasons of their extinction. This is bad
illuinination.
About ninety per cent of the small
motion picture theatres of to-day are
long and narrow, and the majority of
these are so dark^ that when coming
from a well-lighted street, the effect
on the eyes is about the same as look-
ing in the headlight of an automobile
on a dark night. The eyes accustom
themselves shortly to the brightness
of the picture, and the darkness of
the room. The eye strain, however,
is still there.
Effects of Eye Strain
Eye strain produces nervousness,
headache, stomach trouble, and makes
one restless and irritable. This rest-
lessness and nervousness produce
dissatisfaction among the audiences
OL motion picture theatres improper-
ly lighted, without the real fault
being apparent. In fact, people will
patronize certain theatres without
themselves knowing the reason they
do so, except that they feel more
comfortable, and enjoy the pictures
and music without being oppressed.
This comfort is always found in
pioperly illuminated theatres, where
there is no eye strain, and the oppo-
site effect experienced in dark,
gloomy theatres, where the under-
ground feeling is so apparent.
Indirect lighting fixtures properly
manufactured will correct all im-
proper illuminated theatres. This is
not merely an assertion, but a fact.
Indirect lighting fixtures produce a
soft, luminous atmosphere that is
both pleasing and mysterious. The
rays of light from lamps, in place of
reflecting their light direct, are en-
closed in semi-opaque bowls of dif-
ferent designs, and reflected to ceil-
ing, and there diffused to the audi-
torium as beautiful, soft, useful light
that is not harsh or dazzling.
By this method pictures can be
projected in a well-lighted audito-
rium without any eyestrain, and the
pictures on screen will stand out with
remarkable clearness.
Well-lighted Auditoriums
No other recommendation of its
superiority is needed when one rec-
ognizes the many advantages to be
derived from a well-lighted audito-
rium dtiring the projection of pic-
tures. It brings out the architectural
beauty, enables the seating of pa-
trons without confusion, and besides
many other advantages, gives a feel-
ing of security and safety.
,The General Specialty Company,
St. Louis, manufactures, a complete
line of indirect lighting fixtures, and
is always willing to advise and figure
any illuminating job. They have dis-
covered that the correct lighting of
auditoriums of motion picture the-
atres can only be accomplished by
an even distribution of light rays.
That is, to have at the seat level an
equal distribution of light.
Produces Even Effect
In recent experiments they have
proven that their Luna White reflect-
ing surface produces this effect. This
Luna White reflecting surface is so
white that it makes all other whites
appear gray, and its advantage is not
so much in its power as a reflector,
or economy of electric current, but
in its being able to produce an even-
ness of light rays, which is so neces-
sary for correct picture projection.
The General Specialty Company
also manufactures brackets, semi-
direct lighting fixtures, and exit lights
of all kinds, and would be pleased to
send circulars on request.
The X-Ray Reflector Method
The question of indirect lighting
has so many advocates among ex-
hibitors that many firms have con-
centrated all their efforts on the pro-
duction of elaborate systems based
on this principle.
The National X-Ray Reflector
Company, Chicago, recently issued
an illustrated booklet giving in detail
information which would enable a
manager to estimate the probable
cost of the installation of such a
plant. It includes electrical tables
and methods of calculation. The
company has designated their light-
ing plan as "Illumination by the eye
comfort system."
The booklet will be sent on request.
LIGHTING SYSTEMS
FOR motion picture theatres in
smaller cities, where the equip-
ment of the electric generating sta-
tions is not satisfactory, as often hap-
pens, there is a variation of from five
to fifteen per cent in the voltage.
The Charles A. Strelinger Company,
Detroit, declares that direct current
with good regulation at a proper volt-
age, if the price is within reason, is
all right for the average exhibitor,
but that is is impossible to obtain di-
rect current in some towns.
To meet this condition the com-
pany has put on the market an elec-
tric lighting set of sixty volts. It
consists of a two-cylinder, ten-horse-
power upright, four-cycle balanced
engine for gas, gasoline or kerosene.
The company feels- that this outfit
meets the first consideration of relia-
bility.
The machine will not fail at a crit-
ical moment. It is well known that a
manager can lose in a single week
a great deal of money if he has the
least trouble with his power. But the
installation of a Brush outfit will, ac-
cording to the manufacturers, assure
the owner of a perfect lighting sys-
tem at the lowest possible cost com-
mensurate with good service.
(Contlinied on page 44)
THE MOTION PICTURE NEWS
43
The
Motion Picture News
MOVING PICTTTHE NEWS EXHIBITOES' TIMES
Putlished Every Week by
EXHIBITORS' TIMES, Inc.
220 West 42iid Street, New York City
Telephone Bryant 7650
Chleago Office 604 ScMller Building
WM. A. JOHNSTON President
HENKY F. SEWALL Vice-President
E. KENDAXL GILLETT Secretary
WENT WORTH TUCKER Treasurer
WM. A. JOHNSTON Editor
LESLEY MASON Managing Editor
WILLIAM EESSMAN ANDREWS News Editor
E, M, VANDIVERT Advertising Manager
E. J. HTTDSON Circulation Manager
E. KENDALL GILLETT Business Manager
C. J. VERHAXEN Chicago Manager
This publication is owned and published by Exhibitors' Times, in-
corporated under the laws of the State of New York. The offices and
principal place of business are at 220 West 42nd Street, New York City.
The address of the officers is the office of the publication.
Entered as Second-Class matter at the New York Post-Office.
Suhscription $2,00 per year, postpaid in the TTnited States, Mexico,
Hawaii, Porto Rico and the Philippine Islands. Canada $3,00,
Foreign $4.00 per year.
ADVERTISING RATES on application.
Copy for next issue must reach us hy Wednesday 11 a, m.
For Releases see Pages 74, 76, 78, 80
For Buyers Guide see Page 71
Cuts and copy are received subject to the ap-
proval of the publishers and advertisements are
%at inserted absolutely without condition expressed
or implied as to what appears in the text portion
of the paper.
Vol. X
August 15, 1914 No. 6
The War Cloud and Its Silver Lining
T T OA\ v.-ill the European war affect the motion pic-
ture industry? is heard on every hand, among
manufacturers, exchange managers and exhibitors.
The question seems to imply pessimism, but in reality
there is no cause for alarm.
Indeed, the outlook for a continuation of good
business is promising, based on the very conditions
which at first blush appear to warrant the belief in a
set back to film drama.
A prolonged conflict on the other side will stimu-
late our manufactures and give this country unlim-
ited opportunities to dispose of all kinds of products.
With Europe's wheels of commerce suddenly brought
to a standstill and the hands of her sturdy planters
stayed in tilling of the soil to take up arms against
their neighbors, the United States must feed and clothe
the teeming millions -now no longer engaged in profit-
able labor.
^ ^ ^
"IT 7 HAT the nations cannot do for themselves at
' ' Present we must — and the cultivation of the arts
of peace will bring us its own reward. Naturally, the
idea of profiting by the afflictions and misfortunes of
others is abhorrent to the generous feelings of Ameri-
cans.
Nevertheless, sentiment cannot remove or modify
the economic conditions suddenly thrust upon us by
the swift changes abroad during- the last fortnight.
T T7ITH everything booming — factories running
^ ^ night and day, the enormous shipments of food-
stuff's and provisions, this country will enjoy an era
of prosperity unequalled since the artificial stimulus
to trade experienced directly after the Civil War and
the Spanish-American imbroglio. The prosperous
times created by war are short lived. But while they
last everyone profits by the extra stress on the world's
labor. Hence the average man will earn more, and in
his increased affluence will spend liberally. In this
mood he seeks amusements.
IF the war compels us to cease importing foreign
pictures the domestic market will receive greater
stimulus. No doubt there will be a demand for films
having "war" settings.
^ ijc ^
Of course, there is a probability that the cost of
amusements will not increase to any great extent, par-
ticularly motion pictures. Only time will tell what
shall be the outcome of this titanic struggle. Euro-
pean importation of films if suddenly reduced to prac-
tically nothing may assist the home market. It is
said that there has been a glut of photo play pro-
duction in this country. If so, the lack of imports
will enable us to absorb the surplus.
As to the increased cost to exhibitor and patron
alike, perhaps this very plethora, coming when it does,
will steady prices.
War pictures are sure to be in active demand.
Used as regular features in an ordinary program,
the necessary stimulus to local patronage may be ob-
tained without any corresponding increase in booking
expense.
Another angle of the situation presents itself for
consideration : the after effect on American industries
generally of the huge disturbance. A boom always
follows warlike operations. But as prosperity thus
created is not the result of normal trade development,
a reaction is bound to set in later. Economic pro-
duction then has to be curtailed.
Such a period of depression, however, is too far
distant for this country to worry about.
Paradoxical as it may seem, yet the truth remains
that while all other kinds of business, particularly
the amusement field, will probably feel the effects of
that remote period of depression, the motion picture
industry will not suffer.
npHE reason is very simple. People will be amused
no matter the condition of their circumstances.
If compelled to retrench expenses on account of the
high cost of living, they will economize on food and
other things to squeeze out the price of a few cheap
theatre tickets. As motion pictures give the pub-
lic the ideal combination of finished art and low ad-
mission prices, nobody will feel too poor to be enter-
tained by film drama.
But for the present, with commercial activity loom-
ing large on the horizon, no one need look so far ahead.
44
THE MOTION PICTURE NEWS
SAFETY AND FIRE PREVENTION
''O AFETY first!-'
Exhibitors will find a quantity
of good advertising material in the
new national slogan. And they will
find hundreds of men and women in
every city who will aid them to capi-
talize it.
The recent crusade, not yet at the
zenith of its popularity, is particu-
larly applicable to every motion pic-
ture theatre. Few other commercial
undertakings have been so much crit-
icised, and so unmercifully attacked
by public officials, as motion picture
theatres. Public buildings of every
description have burned down with-
out arousing crusades.
Motion picture theatres have been
the scenes of small fires, confined, in
the majority of instances, to the oper-
ating booth, and instantly press, pub-
lic and municipal and state officials
have set upon all exhibitors within
their legal jurisdiction, hounding them
to vast expenditures for fire preven-
tion equipment not adapted to the-
atres.
What the Exhibitor Needs
There is a big advantage in having
a theatre provided with exits that
work, and with an asbestos lined
booth, a trained corps of employees
who know just what to do in the
event of a fire, and other measures of
equal importance. But "an ounce of
prevention is worth a pound of cure."
No matter if a small fire is almost in-
stantly quelled, a doubt is raised in the
minds of patrons. They have seen
that, somehow, something was lack-
ing, or the fire would not have oc-
curred.
It is to the best interests of every
exhibitor to provide his theatre with
ample protection against fire. Pre-
ventative equipment now on the mar-
ket includes accessories for the oper-
ating booth, such as chemical extin-
guishers, automatic shutters for the
machines, fire blankets, and sprinkler
systems. For other parts of the the-
atre are provided exit doors, opening
automatically when the heat reaches
a few degrees above normal tempera-
ture, and those that fly open at the
slightest touch; seats that fold up
through springs when a patron arises,
and various other forms of appli-
ances.
While many of these are assets, the
most necessary expenditures for an
exhibitor are those by which he pur-
chases the things that will tend to
prevent fires, or, at least, to keep any
conflagration within a very small
radius.
Make It Pay for Itself
It is possible to make every bit of
this equipment actually pay for itself.
The first inclination in the mind of
practically every individual is for per-
sonal safety when confronted with
danger of any description.
This can be traded upon to a profit
through the advertising of safety ap-
pliances in a theatre.
Give positive assurance to anyone
that he or she will be perfectly safe
in a theatre, and that, in the vent of
any unexpected incident, the house is
amply provided with safety exits and
other devices, and a large part of the
personal fear in patronizing a theatre
is removed.
FIREPROOF BOOTHS FOR
THEATRES
PROMINENT among the products
of the H. W. Johns-Manville
Company for motion picture theatres,
are the J-M Transite Asbestos wood
and Asbestos cloth booths, J-M
Transite Asbestos wood in sheets and
moulded shapes, J-M Asbestos and
Vitribestos curtains, J-M roofing and
siding materials, Frink and J-M Lino-
lite lighting fixtures, and other sup-
plies and euipment.
J-M booths are made in three
styles: permanent or stationary, semi-
portable and portable. The material
from which the stationary and semi-
portable types are made is J-M
Transite Asbestos wood, a combina-
tion of asbestos fibre and cementing
compounds. This material is abso-
lutely fireproof, indestructible, and
will not warp or shrink. Water does
not disintegrate it, even if turned on
while the "wood" is hot.
It is a non-conductor of electricity,
eliminating any possibility of "charg-
ing" or "grounding." Further, it is
a very effective insulator -igainst
sound, and prevents the transmission
to the auditorium of noise incident
to the operation of the machine. J-M
Transite wood can be painted or fin-
ished in almost any manner desired.
Fine Portable Booths
The portable booths consist of an
iron pipe framework covered with
J-M Asbestos cloth. J-M Asbestos
booths conform to all the require-
ments of the insurance authorities
and the inspection departments in
states wherever laws have been passed
compelling the use of fireproof
booths. They also have the approval
of the National Board of Fire Insur-
ance Underwriters and the New Eng-
land Insurance Exchange.
J-M Transite Asbestos wood is also
furnished in sheets, moulded shape
forms, and can be used in the con-
struction of fireproof storage cabi-
nets, boxes, closets, etc. Amongst
the Johns-Manville products of rec-
ognized values are their asbestos the-
atre curtains. More fire disasters
have undoubtedly been prevented by
asbestos theatre curtains than by any
other single protective device, and
there are probably more J-M theatre
curtains in use than all other makes
combined.
These curtains are made in two
types — pure Asbestos cloth, with or
without interwoven brass wire rein-
forcement, and the J. M Vitribestos
type, consisting of a structural metal
frame covered on the stage side with
J-M Vitribestos fireproof sheets one
inch thick, and sheet steel on the au-
ditorium side. J-M Vitribestos con-
struction entirely meets the require-
ments in many states that theatres be
equipped with a fireproof curtain made
in the form of a movable fire wall.
J-M Success fire extinguisher is ap-
proved by the National Board of Fire
Underwriters. The chemicals used in
the J-M Success are the same as used
by fire departments.
Throws 50-foot Stream
The J-M Success throws a 50-foot
chemical stream that is forty times as
effective as water. It effectually ex-
tmguishes film, benzine, naphtha, and
other fires on which water has little
or no effect.
J-M Asbestos roofing and Asbes-
toside are the ready-roofing and sid-
ing materials for the motion picture
theatre. These materials are made of
asbestos — hence are fireproof, and
permanently waterproof. They are
easily applied and never require coat-
ing or painting.
This system not only provides the
most artistic illumination, but is more
economical than other methods in
the use of current.
THE SAFETY EXIT DOOR
LATCH
NO more welcome device can be
invented than those aiming at
the prevention of loss of life by fire.
Laws have been passed requiring that
all buildings in which audiences as-
semble shall have ready exits in case
of fire or panic, and the doors
equipped with positive and quick
safety devices.
In line with these regulations,
Henry Frank, Jr., New York City, is
manufacturing a gravity panic door
latch to take care of all such emer-
gencies. The distinctive features of
this latch are that it catches at three
points, and therefore can be locked
from either side, and that it works
by its own weight, having no springs
or like mechanism to get out of or-
THE MOTION PICTURE NEWS
45
der. There is a push bar across the
inside of the door, which gives when-
ever there is any pressure against it,
and releases the catches.
Rapid Exit of Crowd
There is no danger of a panic-
stricken crowd being hemmed in and
not being able to let themselves out
on account of the jam against the
door. The very jam in the case of
this latch causes its release and the
opening of the doors.
The three-point feature is of the
greatest importance in shutting off
fire in one part of a building from an-
other part.
If the door were fastened at the
top and bottom only, the door would
probably warp and bend on account
of the great heat exerted against one
side, and would pull and give way.
But with the additional fastening in
the middle, no matter how great the
heat may be, it will hold fast until it
burns up.
The Von Duprin System
The Von Duprin self-releasing fire
exit latches, for which the Vonnegut
Hardware Co. is the general distributor
can be operated by a child, it is so sim-
ple. No instruction is necessary. It is
considered a positive safeguard for
theatre exit doors. The device is
made extra heav}' to withstand the
hardest kind of usage.
At the same time, there are no ex-
posed parts which might tear clothes
or hurt the fingers of those seeking
hurried exits to the street in case of
fire or panic. These devices are well
beyond the experimental stage and
will not fail to operate at the critical
moment.
WHERE CARELESSNESS IS FATAL
EFFICIENCY experts have suc-
ceeded in persuading hundreds
of employers that every motion
an employee makes in the discharge
of a specific duty is a direct loss to
the company unless it be reduced to
the simplest and most economical
and time saving form.
The box-office of a theatre is the
heart of the exhibitor's business. An
operator may make a slight error in
focusing, a musician may strike the
wrong note, or an usher may neglect
a scrap of paper in an aisle, without
immediately affecting the bank bal-
ance of his employer.
But let the cashier make the slight-
est error in changing a five dollar
bill, or fail to give the correct amount
of change to a patron, and the figures
in the credit column of the exhibi-
tor's bank book will fluctuate like
a mercury in the lake regions.
Where Inefficiency is Disastrous
There is no other department of
theatre management which requires
so great a degree of efficiency as the
box-office. The brightest and most
quick-thinking of cashiers will make
errors if they are not provided with
every convenience for their preven-
tion.
It is behind the glass window in
the centre of the lobby that the pulse
of the business is most keenly felt.
A man presents a dollar bill, asking
for two ten-cent admissions, and
three five-cent tickets. The cashier,
in the rush and scramble of keeping
the waiting line moving, returns a
half dollar and two nickels. Imme-
diately the purchaser lets out a yell.
"Watch out, they'll short change
you," is the cry up and down the
line. And all the while the cashier
earnestly believes that one of those
two nickels accompanying the half
dollar across the return tray was a
dime. She has no means of determin-
ing whether she has made an error.
To adjust matters, a third nickel is
paid out.
Guard Against Errors
To make change quickly and ac-
curately, and at the same time issue
admission tickets of one or more de-
nominations requires concentration.
The least thing gone wrong, a stack
of dimes accidentally overturned, the
tickets improperly perforated, a faulty
piece of mechanism in the disbursing
machine, or any one of a hundred and
more other probable happenings, will
give errors an opportunity to creep
in. An error will require less than
a second to become a menace that
may take hours to straighten out.
Efficiency is "Webster" for com-
mon sense. The business man who
displays common sense in protecting
his business unconsciously practices
efficiency. And that means system,
simple as possible, but effective.
There are, at present, many box-
office appliances on the market, all
tending to promote efficiency behind
the plate glass window, and protect
the exhibitor against error. The
purchase and installation is compara-
tively easy. The biggest item that
enters into consideration is the proper
use and maintenance of the equip-
ment after it has been installed.
Where mechanical appliances are
used they should be cleaned and oiled
at least twice a month. Each roll of
tickets should be subjected to in-
spection, a thing requiring a couple
of minutes by the cashier. If a
change drawer is used it should have
its several compartments distinctly
labeled.
THE CASH REGISTER IN
THE BOX-OFFICE
THE enterprise of the National
Cash Register Company is pro-
verbial. From the first machine it
placed on the market some years ago
it has kept pace with the demands
of all lines of business. In accord
with this spirit it immediately in-
vented and marketed a device for
motion picture theatres the moment
its real advantages were recognized.
Its ticket-issuing register for mo-
tion picture houses and airdomes
have become indispensable for man-
agers who are on the lookout for
devices which will facilitate their
business.
The advantages of this particular
machine are manifold, but a brief
mention of some of them will show
at once how necessary it is for every
motion picture exhibitor to have one
in his ticket booth.
Will Prevent Losses
Its use is designed to prevent
losses which might otherwise occur
if there were no means of checking
receipts automatically.
Tickets are handled by employes;
money is saved on the cost of tick-
ets; it means convenience for both
patron and cashier; it eliminates con-
gestion and provides a speedy system
for handling a crowd; a balance is
instantly struck at the last sale of
tickets; the possibility of manipulation
of cash and tickets is entirely re-
moved; the same register can issue
five different tickets; the cashier has
only to press the keys of the register
and make change; the money must
be recorded on the machine before it
is possible to hand the patron a
ticket; there is no chance of collect-
ing and reselling tickets, inasmuch
as each one must come through the
ticket chute.
The use of the machine enables
the manager to get tickets at a cost
of 3J4 cents a thousand as compared
with the eight and ten cents charged
for preprinted tickets, according to
the statement of the company.
Another Automatic Seller
For simplicity, accuracy and rapid-
ity in handling of business at the
ticket booth, the machine sold by
the Automatic Ticket Selling and
Cash Register Company, New York
and St. Louis, has been attracting the
attention of the buyers in the mo-
46
THE MOTION PICTURE NEWS
tion picture field. The machines are
capable of issuing from one to five at
a time, and each ticket is registered
automatically as it is sold. The
method is certainly better than the
one in use from time immemorial,
that of laying the tickets on the coun-
ter and taking chances of their being
blown away hy the wind.
The machine of this company has
a record of 11,381 sold and registered
in one day, according to the statement
made by the manufacturers. They
have a letter from the Empress The-
atre. Omaha, which shows this
record.
Because of its automatic features
the machine is absolutely accurate.
Thus dangers of miscounts and mis-
takes are entirely eliminated. Sales
can be checked up instantly at any
time during the day. The exhibitor
does not have to wait until closing
time to find out how his accounts
stand.
A PA Y-AS-YOU-ENTER
DEVICE
THE Recording and Computing
^lachines Company, of Dayton,
Ohio, are oft'ering .an article to the
exhibitor which tends to do away
with the use of tickets for the motion
picture theatre. It is a device simi-
lar to the pay boxes used on the pay-
as-you-enter cars, in which the pa-
trons drop the correct amount of
admission.
The attendant simply turns a crank
which records each admission fee on
the counter. It is impossible to make
a mistake, and as the mechanism is
practically indestructible the invest-
ment will be a practical one.
TURNSTILES AND TICKET
CHOPPERS
REGISTERING turnstiles of many
different types and designs are
being sold bj" the Electric Service
Supplies Company. Philadelphia, Pa.
Type A is substantially constructed
so as to withstand the severe service
incident to recording large numbers
of people. They have heavy cast
iron bases with arms made of 1]4-
inch seamless steel tubing, finished
in black japan. Means are provided
for locking the stile when not in use.
Type B turnstiles differ from the
Type A, in that they are fitted with
drop arms forming a more complete
protection to the entrance.
Either of the above types may be
equipped with plain register or print-
ing register. On the plain register
the figures are visible through the
register case. Printing registers
graphically record the number of
patrons entering the theatre on speci-
ally prepared record slips of carbon
paper. With this printing attach-
ment records can be taken from the
machine at any time, all chances of
error are eliminated and the exhibi-
tor is furnished a turnstile record in
a convenient form for filing.
Types of Ticket Choppers
]\Iany different types of ticket chop-
pers to meet every requirement of
service are being sold by the same
company.
The Tj'pe K ticket chopper or
canceling machine, is constructed of
heavy oak body, having substantial
polished brass trimmings and top
consisting entirely of heavy plate
glass and polished brass framing.
Type J ticket choppers differ from
the Type K in that the top has plate
glass on two sides only. Both types
are arranged with brass hinges to
enable the removal of any foreign
matter which may be unintentionally
dropped into the machine.
Tickets are canceled by passing
between two rolls operated by means
of a foot lever or hand wheel. These
rolls perforate the tickets with clean-
cut holes, dropping them into a
canvas bag inside the cabinet. The
tickets are left with a smooth surface
and are not mutilated, thus enabling
them to be stacked and counted, if
desired. Any number of ordinary
roll tickets from one to twelve may
be passed through the machine at
one time.
THEATRE TICKETS
THE Keller Printing Company, of
New York, received the prize
award at the World's Fair in 1893 for
ticket printing and printed all the
tickets for the World's Fair, number-
ing many millions.
It has sought to do a conservative
and legitimate trade among solid
houses. It guarantees good packing,
correct numbering and promptness in
delivery. Besides the usual order of
tickets they are ready to print especial
varieties and cater to the wants of
each individual exhibitor.
LEADING TYPES OF
LENSES
MALTESE brand lenses, sold by
Semon Bache & Company,
New York, are guaranteed against
discoloring of any detrimental tint.
They may, after continual usage, de-
velop a slight straw color, but this
does not interfere with the effective-
ness of the lenses. Heretofore the
so-called crystal white lenses turned
violet, it is stated, then purple and
then black and sometimes red. The
use of the Maltese brand optical glass
has solved this problem, the manu-
facturers declare.
Semon Bache & Company have
established a uniform standard with
the use of the Maltese brand optical
molten mass, and of each and every
glass, insuring uniformity of the
individual lens year in and year out.
All the surfaces are ground and
polished, not simply moulded or fire
polished, thus insuring optically true
surfaces. All shapes and all focuses
of lenses are supplied by this com-
pany.
THE SUPPLY HOUSE AND THE EXHIBITOR
"TT/HERE to buy" is one of the
VV biggest factors which faces
the exhibitors to-day. Whether to
buy from the manufacturer or from
the jobber.
In the motion picture field, as in
most new businesses which have not
had time to settle down, the tendency
has been to buy direct from the pro-
ducer. There is no reason for this
except custom.
The dealer or jobber, known in
this business as the equipment man, is
in some cases better fitted to sell the
exhibitor than the manufacturer.
One reason is that the equipment
man usually handles all of the stand-
ard articles of each kind. For in-
stance, the substantial equipment man
will handle three or four projection
machines. He has no particular one
to push, and, as a consequence, his ad-
vice can be obtained without preju-
dice.
As far as price is concerned, the
dealer can at times make as attractive
a price as the manufacturer, as he is
allowed by that manufacturer a trade
discount which cannot be secured by
the exhibitor.
The manufacturer's business is to
produce a machine which will meet
with the requirements of the trade.
The business of the equipment man
is to sell. In order to do this suc-
cessfully he must be able to decide
what his customer wants, and to pro-
vide it. Selling equipment is his busi-
ness, and it is claimed by some deal-
ers that as his bread and butter de-
pends on his ability to provide what
is wanted, he will generally do bet-
ter than the man to whom retail sales
are merely an incident in his usual
routine.
THE MOTION PICTURE NEWS
47
ATSCO'S WIDE RANGE
ATSCO, Inc., New York, has be-
come so well known through its
Gold Fibre screen that some exhibit-
ors might have forgotten that it con-
ducts an enormous supply business,
covering a wide range of accessories
from projectors to souvenirs.
Among the former carried by this
firm are the Edison, Motiograph,
Phantoscope, Simplex, Royal, Eden-
graph, and the Cameron.
The company has a full line of
sheet metal booths, current-saving
devices, lenses, chandeliers for indi-
rect lighting, outside lighting fix-
tures, exhaust fans, carbons, auto-
matic selling apparatus, turnstiles,
opera chairs, lobby frames, brass
goods, metal ceiling, decorative
plants, musical instruments, fire ex-
tinguishers, and scores of other arti-
cles essential to a full equipment in
a first-class motion picture theatre.
SHARLOW SPECIALTIES
ONE of the most important houses
in its line is the Sharlow Broth-
ers Company, 440 West Forty-second
street, New York City, which manu-
factures film reels, film cans, cabinets,
metal tables, racks, and shelves for
exchanges, motion picture booths,
lamp houses, magazine boxes, switch
covers for the machine manufacturer,
and metal slide carriers.
The metal film reel is made from
the best sheet steel obtainable. They
run with an even and very smooth
motion. The company also manu-
factures first-class reels having wood-
en hubs, which are reinforced with
metal bushing. This gives the arti-
cle long life, and has met with high
favor with all who have used it.
The portable sheet metal booths
have been made with an idea of sup-
plying the trade with a safe and sensi-
ble enclosure for operators' ma-
chines. It is made with interchange-
able panels, and can be taken apart
or set up in a few minutes without
any trouble. The manufacturers
claim that it is impossible for fire to
escape from the booth, thus making
its use absolutely safe with no danger
of fire to the theatre.
The asbestos booths also handled
by the company are among the lead-
ing enclosures of this type on the
market. They are -so" made that a
man putting them up does not have
to be a skilled mechanic.
A REPAIRING EXPERT
HENRY MESTRUM, successor to
C. B. Kleine, New York, the
manufacturing projection supply
house, has made a reputation among
the trade for the efficient manner in
which it does quick repairing of mo-
tion picture machines and cameras.
Exhibitors have found that ma-
chines sent to the firm for repair
have been put in order in a surpris-
ingly short time, and that the work
was performed by the most efficient
mechanics obtained. The company
has built up this lasting standing by
employing the best methods in deal-
ing with the customers.
The repair factory is equipped with
a complete outfit of the latest lathes
and other apparatus for reconstruc-
tion and finishing processes.
A SUBSTANTIAL FIRM
ONE of the largest motion picture
supply houses is the Picture
Theatre Equipment Company, New
York. This concern handles booths,
condensers of all makes, ticket chop-
pers, reels, reel cases, booth cabinets,
and carries constantly in stock a full
line of the principal projection ma-
chines like the Powers, Motiograph,
Simplex and Edison.
CHICAGO SUPPLY HOUSES
The E. E. Fulton Company, Chi-
cago, wholesale and retail dealers in
a wide variety of articles used in the
motion picture industry, is widely
known for the quality of the articles
ii handles. Exhibitors who have
made purchases from the company
form the "come again" habit, pleased
with the courteous treatment as well
as the satisfaction given them by the
articles sold them.
REBUILT MACHINES THEIR
SPECIALTY
A COMPLETE line of rebuilt ma-
chines is carried by the Amuse-
ment Supply Company, Chicago,
which has gained a reputation for the
concern, known wherever projection
machines are in use. The company
also has in stock new machines of the
principal makers.
In its repair work the Amusement
Supply Company uses only genuine
parts, a feature in reconstruction
work which is a consideration for all
those who have any repairs to be
made on their projection apparatus.
All work done by the company is
guaranteed, and the assurance of the
concern that the work is the best ob-
tainable through the employment of
only expert mechanics.
A VIRILE SOUTHERN FIRM
THE N. & T. Supply Company,
Norfolk, Va., which carries a
complete line of accessories for ex-
hibitors, is now pushing the Edison
Model D machine and handling the
Curtainyline, a coating designed to
improve motion pictures when ap-
plied to muslin or canvas curtains.
The other articles carried in stock
by the company consists of a full
line of Bio carbons, stock tickets, FV
condensers, 2-in-l film cement, an-
nouncement slides, gas outfits, re-
winders, reels, wire, lenses, oxone,
limes, ether, pastils, poster slips, ma-
chine parts, burners, slide ink, and
numerous other things necessary to
the manager of a theatre.
The firm carries a full and com-
plete line of the articles handled by
it, and is ready to fill orders on the
shortest possible notice.
CALEHUFF AMONG THE
LEADERS
THE Calehuff Supply Company,
Philadelphia, one of the largest
concerns of its kind, carries a line of
exhibitors' accessories so extensive
that it includes practically everything
needed by a motion picture theatre.
It has constantly in stock brass and
wood frames, ticket choppers, asbes-
tos booths. Fort Wayne compen-
sarcs, fire extinguishers, fire boxes,
carbons, cement, trap drum effects,
spot lights, Wagner converters,
chairs, pianos, condensers, tickets,
carrying cases, slide ink, exit signs,
automatic ticket registers, flame arc
lamps, mercury arc rectifiers, and a
host of other articles.
The company prides itself upon
being able to fill all orders promptly,
and the goods it furnishes are all
backed by a guarantee as to quality.
The numerous exhibitors who have
dealt with the Calehuff people con-
stitute a large army of satisfied cus-
tomers.
OTHER IMPORTANT FIRMS
LEWIS M. SWAAB, distributor
of Powers and Simplex ma-
chines, located at Philadelphia, Pa.,
also carries a large line of other arti-
cles indispensable to the motion pic-
ture exhibitor. Besides these two
brands of machines he offers for
sale Caille Brothers ticket choppers,
Kliegel Brothers spot lights. Presto
poster frames, Chloror Naptholeum
disinfectant, Dixon's Graphitoleo for
lubricating purposes, Faxon's sweep-
ing compound, Mortimer film clean-
ers, lenses of every focus, condensers
and rheostats of any voltage.
Among the other numerous supply
houses whose goods give entire satis-
faction are: the Oliver Motion Pic-
ture Supply Company, Cleveland;
Williams, Brown & Earl, Philadel-
phia; American Motion Picture Sup-
ply League, New York City; the Dec-
orators' Supply Company, Chicago;
the Lears Theatre Supply Company,
St. Louis; the Photoplay Company,
Inc., Chicago; the George W. Hoke
Supply Company. Chicago; the Cin-
cinnati Motion Picture Company, Cin-
cinnati, and the Consolidated The-
atre & Supply Compan}", of Dallas,
Tex., and Atlanta, Ga., whose Dallas
branch is headed by Ned Depinet.
48
THE MOTION PICTURE NEWS
EXPRESSING EMOTION WITH
GLOVES
EDWARD Brennan, the man of
mj'stery in "■Qur 2\Iutual Girl,"
serial has practiced criminal law on the
Pacific Coast; he was a soldier in
Universal Signs Seven Screen Favorites
Harry Myles, Rosemary Theby, Anne Luther and Brinsley Shaw Quit
Lubin — George Lessey and Jay Williams Leave Edison
E. J. BRENNAN
Porto Rico and in South Africa; he
was a member of President Roose-
velt's board that arbitrated the friar
land dispute in the Philippines, and
he is an actor.
"Here's the difficulty of this mys-
tery business,'' Brennan (his name in
"Our Mutual Girl" is Howard Dun-
bar) said recently: "If a man who
has to play such a part could utilize
the conventional 'drop them papers
or you're a dead man' kind of stnS it
v;ould be easy. But when you have
tc maintain dignity and poise, be at
once a man under suspicion of under-
world connections and prove you have
Fifth avenue acquaintanceships and
clothes — it's a regular job.
"I found out early in my experi-
ence in "Our Mutual Girl" that I
could not use the usual tricks of eye-
brow or supercilious smile or foot
tapping that for years have been good
form on stage and screen.
"It suddenly flashed upon me that
a great deal of expression was ob-
tainable in the use of my gloves.
"I learned how to twist my gloves
in my fingers to show tenseness or
to slap my thigh gently with them to
show satisfaction or to remove them
slowly and in quasi fits and starts to
show doubt and hesitation."
Brennan was born in Roches-
ter. N. Y., on June 29, 1876, and is a
graduate of the University of Notre
Dame, where he was quarterback.
THE Universal Company has added
to its studio forces seven well-
known film players and producers.
Following the disbandment of five
Lubin companies, announcement is
made of the signing of four Lubin
film artists by the Universal, Harry
C. Meyers, Rosemary Theby, Brins-
lej^ Sheridan Shaw and Anne Luther.
The Universal has also acquired
. C. J. Williams, George A. Lessey and
Ben Wilson, late of the Edison Com-
panj".
The new company will begin work
in a fortnight, and for the present
will be attached to the Imp studios
in New York City, under the super-
vision of Manager Julius Stern. Harry
C. Meyers, who has directed himself
the past ten months with the Lubin
company, will act as director of the
new company, which will devote it-
self to society dramas and refined
comedies.
Last, but not least, on the list is
John Ince, of the 200 candlesticks
and other things of which Benny so
delighted to write. He is now with
Colonel Joe Smiley's bunch, from
which he graduated last year after
the filming of the "Battle of Shiloh"
picture, parts of which he directed.
Mary Keene, who played sub leads,
has returned to the "legit" by force
of necessity. Justina Huff and Lilie
Leslie continue to play leads for
Smiley with William Cohill in sub
leads and John Smiley as character
man.
Gaston Bell, who has been leading
man with Barry O'Neil's company
for more than a year, has received
his unconditional release.
The negatives of all future Lubin
work will be stored in newly con-
structed vaults at Betzwood.
John E. Ince, the Lubin director, is
a brother of Thomas H. Ince and
THEBY
THREE OF TTNIVERSAL'S NEW SCREEN FAVORITES
THE Lubin "Patsy Bolivar" com-
pany was among those disbanded.
Jack and Carrol Holloway say that
they expect to join one of the Uni-
versal companies soon. Clarence El-
mer is out of the Lubin organization
altogether.
The Lloyd B. Carleton "De Luxe,"
another Lubin company, is also dis-
banded. Carleton is leaving for parts
yet unknown. Arthur S. Clifton, as-
sistant director, and Edward J. Peil,
leading man, have also vamodised.
Ormi Hawley, leading woman, and
Eleanor Barry, character leads, have
been transferred to George W. Ter-
williger's outfit, and left Monday
with Earl Metcalf, Kempton Greene
and Ex-director Edgar Jones for
Newport. Louise Huff, who played
leads for Jones, her husband, accom-
panied them.
Ralph Ince, directors of the New
York Motion Picture Company and
the 'Vitagraph, respectively. He also
has histrionic ability. His first ap-
pearance before the camera was in
the Lubin Philadelphia studio about
a year and a half ago. While in the
"legitimate" Mr. Ince was a member
of such companies as "The Great
Divide," "Ben Hur," . and "Resurrec-
tion." As a director of the voiceless
drama his work in "The Prince of
Victory," a sensational spectacle, in-
dicated studio generalship of a high
order.
A travesty on "Camille," in which
Bess Meredyth will play the part of
Sarah Heartburn, is to be the next
Joker comedy, produced under the
direction of J. G. Blythstone.
THE MOTION PICTURE NEWS
49
"THE MILLION-DOLLAR MYSTERY"
(Thanhouser — Seventh Episode)
REVIEWED BY PETER MILNE
IT is not ver}- often, even in the most realistic pictures,
that one sees an automobile with four passengers plunge
off the end of a levee into the water, without any substitution
of dummies or change of scene, and when such an event does
occur as in this episode of the Thanhouser serial, the sensa-
tion created will be a stirring one, and will impress itself on
the minds of all who witness it.
FLO DISCOVERS THE CONSPIRATOR
This scene comes at the end of an exciting chase in which
four of the conspirators are pursuing Jim and Flo. Both par-
ties are in automobiles. Jim sees that the conspirators' high
power car is easily overtaking his conveyance and shoots
back at them, disabling the steering gear, which results in the
plunge in the water. This is by far the best thriller that has
appeared in the series up to date. Great credit is due the
four men who took this plunge, and their feat will most
surely be appreciated by all, even those who do not follow the
serial.
It is high time to remark that this episode, entitled "The
Doom of the Auto Bandits," like the others, is practically
complete in itself. It is an encounter between the conspirators
and Florence and her standbys, and even if the observer has
not seen the other episodes he will enjoy seeing this one.
Other things not as sensational, but no less entertaining
than the automobile incident, are pictured in these two reels.
Jim proposes and is accepted by Florence, which adds a touch
of romance to the picture. Later, while Florence is riding
in the forest, she is captured by the conspirators and taken
to a hut in the woods. There they intend to keep her pris-
oner, but they forgot to figure on Jim, who arrives at the
cabin, overpowers the guard after an exciting tussle, and
escapes with Florence. Then comes the chase and its ending
already described.
Just to show how well this series of pictures is being appre-
ciated by the public it is well to say that at one of Loew's
houses where this episode was shown it was greeted with a
hearty round of applause.
"THE TRAP"
(American — Two Reels)
REVIEWED BY C. J. VERHALEN
AN exceptionally appealing photoplay has been built by the
American Film Manufacturing Company in their two-reel
production of "The Trap." The story has strong situations,
and is interpreted by a capable cast of players, which includes
WiUiam Garwood, Vivian Rich, Harry Von Meter, Jack Rich-
ardson and Louise Lester.
Love, deception, remorse and a big human sacrifice is the
thread on which the story is built. As the film unwinds the
tale grows stronger and closes in a big, splendid human finale.
In the hills of Kentucky old Buck Sage with his sons and
daughter operate a moonshine distillery. The brother pun-
ishes his cousin for his roughness to his sister Nan. The
cousin turns informer. Wilson Allen, of the secret service, is
sent on the case. Through a ruse he gains the confidence of
the family, and pretends love to the daughter, who shows him
the still. The brothers discover that he is a secret service man
and with the assistance of Nan plan to kill him. Her love for
him, however, will not permit her to allow the murder. As
she goes to warn him she passes the spot where Allen was to
be shot. In the dusk her brother mistakes her for the secret
service man and she forfeits her life. Allen returns to his
chief and resigns.
"ALL LOVE EXCELLING"
(Eclectic — Three Reels
REVIEWED BY J. BURROUGHS NOELL
\ T 7E go back in this picture to a time immediately preceding
VV our Civil War, when 'Saratoga Springs was the most
fashionable watering place in America, and was the gathering
place not only of wealthy and well-born Americans, but of
members of the European nobility, especially those connected
with the diplomatic service in Washington. The picture of the
Saratoga of those days is true to life, and there is no exag-
geration in the courtliness and gallantry of the men and the
beauty and fascination of the women of ante-bellum days.
The cast that delineates these courtly gentlemen and gra-
cious ladies is well chosen. Jack Standing is Lord Edward
Litchfield. Eleanore Woodruff plays Beth, who sacrifices her
love for the young lord on account of his father's opposition.
Crane Wilbur makes a good Due de St. Claire, who also loves
Beth. Margaret Risser is Valerie, the Due's niece; George
Leary, Lord Edward's son; Gertrude Cameron is Mildred
Sperry, who becomes Lady Litchfield, and Edward Jose is the
old lord. All of these players put real feeling and understand-
ing into their characterizations. Eleanor Woodruff is splendid
BETH OVERHEARS THE DUKE
as the unselfish girl, who gives up her lover at his father's re-
quest, and becomes afterwards a Sister of Mercy, nursing the
wounded soldiers in the Crimea.
But we can't help asking, "Why should she have given him
up?"
The woman that Lord Edward married has no higher social
position nor a greater fortune than Beth, at least we are not
informed as to this, and we are left entirely in the dark as to
the reasons why Mildred Sperry should have met with the old
lord's approval when Beth did not. If she had given way to a
young woman of noble birth, or to an heiress of great for-
tune all would have been eminently clear, but she didn't. This
is a weakness in the story that might be noticed by some; it
is not a vital weakness and interferes but slightly with our en-
joyment of a sweet and appealing story of love and self-
sacrifice.
50
THE MICTION PICTURE NEWS
"THE TREY O' HEARTS"
(Gold Seal— Third Chapter)
REVIEWED BY PETER MILNE
AS "The Sea \'enture," the title of this separate instal-
ment of "The Trey o' Hearts" indicates, the big scene
takes place on the brin}' deep, and to add a few thrills, quite
a little of the a-tion occurs in the water. No serial picture
would be complete without its shipwreck scene. The one
that appears in ihis 3tartling story is one of the best, as
quite a new idea is introduced in bringing the matter about.
LAW AND HIS CAPTAIN ARE CAST AWAY
Alan Law and Judith Twme are on the former's yacht.
Law thinks that Judith is Rose, as she has impersonated her
sister. She opens the cock of the gasoHne feed pipe and
before the captain discovers the trick the hold of the ship is
Hooded by gasoline. Law, realizing which of the sisters he
had on board, sets her adrift in a rowboat. A schooner, which
she had chartered to follow her, picks her up. When on
board her own vessel she sets a motorboat on fire and heads
it toward Law's yacht. He and the captain jump overboard,
while the yacht is consumed in flames after it is struck by the
power boat.
Tom Walsh takes the part of the captain, and he and Law,
after buffetting with the rough sea, finally reach an island,
and there we leave them.
There has not been the slightest inkling up to the present
time of the nature of the conclusion. And even at the end
of an instalment one is wholly in the dark as to what the
next will offer in the way of thrills and excitement.
There are many things which stamp this picture as an
impressive serial. The imagination of the author, the reckless
daring of the leading actors, the ability of the producer,
together with the pubUcity that the serial is now receiving
through the papers of all the large cities, make it certam that
"The Trey o' Hearts" will meet with universal approval.
'SHORTY AND THE FORTUNE-TELLER"
(Broncho — Two Reels)
REVIEWED BY PETER MILNE
SHORTY HAMILTON still creates the heartiest laughs in
this series. The first reel of the chapter is side-splitting
from the start to the end.' Shorty is told by a fortune-teller
that he will some day be rich and possess a title. Thinking
that this is true he starts to practise city manners. His actions
and some of his words that appear in the subtitles such as
"Avaunt ! Lay no vulgar mits upon me,"' addressed to his
associates, will call forth roars of laughter.
In the second reel he captures a group of stage robbers
and restores a little girl to her older sister. She is very
grateful, so grateful that she throws her arms about Shorty's
neck, to his great embarrassment. But the fortune-teller
told him that he was to meet a "beautiful lady," and Shorty
thinks he has.
"THE SIREN"
(Eclectic — Six Reels)
REVIEWED BY J. BURROUGHS NOELL
MISS MISTIN GUETTE is the Siren, and she plays the
part with just the right amount of impudent seductive-
ness and captivating heartlessness to make her ensnaring of so
many sensible men entirely probable. She is a young woman
with a beautiful face and a fine figure, two absolute necessi-
ties for the heroine of this photoplay. But she has more than
mere physical charms; she has that indefinable something that
is called personality, and she makes this felt through the films,
subtly but unmistakably.
Supporting Miss Guette are Henri Krauss and Paul Capel-
lani. The former has appeared in Sarah Bernhardt's company
and was a well-trained actor before he began to appear before
the camera. Since that time he has enacted many important
roles in film dramas, the best known of which was Jean Val-
jean in the elaborate production of "Les Miserables." His
experience and technical training in his art are easily evident
in his careful and finished delineation of the character of Dr.
Williams, the husband whom the Siren deserted. He is not
merely a figure that passes across the film here and there at
intervals in the story; he is a clearly outlined character; and
we are made almost as certainly aware of his character as of
his personal appearance, so finely is the part enacted by Mr.
Krauss. He is a man of deep and tender feelings, once they
have been aroused, but he has at the same time excellent self-
control. He is generous, high-minded, devoted, but resolute
and unwavering when the time comes for action. All of this
THE STRUGGLE OF FERNANDE'S LOVERS
we learn though not a word is spoken of him or by him. The
actions of the man can not tell us all of this; it is the expres-
sion of his face and his gestures tha^ reveal his inmost feelings
and thoughts. It has often been said that the French talk as
well with their hands as with their tongues; this accomplish-
ment stands them in good stead in the photodrama.
The story can be guessed from the title. It is about the
successive love affairs of a young woman, who in her provin-
cial home yearns for the pleasures of Parisian life. She goes
to the city, becomes the leader of a gay set, has many admirers
and lovers, each one of whom she drops for the next one that
comes along. In a seacoast villa, she meets a young fisherman,
disrupts his engagement with his fiancee, and is killed by the
mother of the fisherman she has ensnared.
THE MOTION PICTURE NEWS
51
"The Call of the North," with
Robert Edeson in the principal role,
is the main film attraction at the
Strand Theatre the week of August
9. This photoplay was written bj'
George Broadhurst and is a version
of Stewart Edward White's famous
novel "The Conjuror's House."
^^larjorie Bonner, who plaj'ed with
George Sidney in "Busy Izzy," is now-
creating quite a following among mo-
MAKJORIE BONNER
tion picture patrons in her interpre-
tation of the lead in the "Master
Cracksman."
John A. Nicols, a New Orleans boy,
said to be the youngest branch man-
ager of the oldest motion picture
producers in the world, Pathe Freres,
has just signed a contract with Josiah
Pearce & Sons to handle the feature
productions of Pathe and Eclectic.
Clarence Badger, scenario writer
for the Allen Curtis Joker Comedy
Company, Universal, was fnarried on
July 16, at San Diego, to Miss Lillian
Schoene, of Hollywood, Cal. Their
parents were chums in childhood and
planned that their children should
wed. After their marriage in San
Diego they spent a short honeymoon
along the Mexican border.
"Dan," the latest All Star feature,
in which Lew Dockstader plays the
lead, has been booked by numerous
exchanges. They report a growing
demand for the picture. George H,
living, the director of the produc-
tion, recently gave a private exhibi-
tion of the film in the projection room
of the All Star Feature Corporation
at which twenty-seven persons, espe-
cially invited, viewed the release.
They were unanimous in praise of its
vivid picture of the Civil War.
Eleanor O'Keefe, who was with
Tom D. Cochrance during the first
two years of the Imp company, has
been acquired by David Horsley and
has already taken up important duties
at the Bayonne studio.
Miss O'Keefe will for the present
assist in organizing the publicity and
advertising department, and will later
become assistant to Mr. Horsley.
Mme. Keeny Lipzin is playing lead
in "A Great i\Iistake," the first re-
lease of the Renowned Players Fea-
MME. KEENY IIPZIN
ture Film Company. She has been
tremendously successful in "Camille"
and Condon's play throughout the
United States and the Continent.
The New York Theatre changes its
policy on August 10, from booking a
combination program of motion pic-
tures and vaudeville, to that of book-
ing regular attractions, either in the
form of spectacular motion pictures,
or large musical productions.
The first attraction that will be
ofifered under the new policy is "The
$5,000,000 Counterfeiting Plot," in
which W. J. Burns appears through-
put the 600 scenes.
Serious purpose and careful study
have made Miriam Nesbitt one of the
foremost dramatic actresses appear-
ing in photoplays. She attended
MIRIAM NESBITT
school in Chicago, where she was
born, and went to Mary Sharpe Col-
lege, Winston, Tenn., thence to the
Wheatcroft Dramatic School.
In 1910 Miss Nesbitt joined the
Edison Company. Two summers as
the star of the Edison English
players gave Miss Nesbitt an excel-
lent opportunity to display her genius
in "The Necklace of Ranl'eses,"
"Stanton's Last Fling," "A Daughter
of Romany," "The Antique Brooch,"
"The Foreman's Treachery" and
"The Coastguard's Sister."
David Horsley has installed a $5,000
linotype machine in the title depart-
ment of the Centaur Film Company,
at Bayonne, N. J.
This machine, said to be the first
of its kind to be adapted to motion
picture work, has four magazines and
carries eight faces of type, ranging as
high as forty-eight point.
In addition to the linotype machine
is a complete job press.
Harry A. Samwick, president of the
Exclusive Features, Inc., New York,
preferring to be on this side looking
over, than on the other side trying
to get back, has abandoned his pro-
posed trip to Europe. He was to sail
this week on the "Aquitania," taking
with him the negative of "New York
Society Life and the Underworld,"
and other Arnerican features.
THE MOTION PICTURE NEWS
THE TRUTH ABOUT
SCREENS
The "Mirror Screen" is made from the finest quality of white crystal plate glass. This
insures a plane surface without bumps or clouds or uneven places. It insures a surface that
is easy to focus on, on that account.
The back side of it is silvered with pure silver and is, in fact, a very highly reflecting
mirror of the finest quality. As a mirror is the highest reflector in the world, naturally we
can, with a "Mirror Screen," reflect more light than any other screen.
However, the mirror alone would not make the screen as the image of light of the moving
picture would not become visible on a mirror and does not become visible upon the elements
of any surface that has shine or polish on it. Therefore the face of the "Mirror Screen" is
made dull and snow-white. The snow-white surface insures true color value in its reflec-
tion and the dullness insures that the light is all reflected by diffuse reflection.
The "Mirror Screen" is made in nine different finishes. For the long narrow house we
give the screen a Satin Finish which concentrates the reflected light at a long narrow v.ewing
angle giving a most wonderful high efficiency in reflection. For a wide house we prismize
~ the surface so that it is distributed at wider angles.
But the principle thing — where the "Mirror Screen" stands alone — is the fact that on
account of the mirror it has depth and perspective ; and it is the only surface that gives the
full benefit of the light and yet reflects light by diffuse reflection. A shiny, metallized sur-
face reflects two lights. It reflects regular reflection and diffuse reflection and just as soon
as you use very much light a haze and veil becomes evident, especially if the screen is very
shiny.
On a white wall or on a "Mirror Screen," on account of these surfaces reflecting alone
diffuse reflection, you can use all the light you desire. You can use 1,000 amperes and you
will never have any haze, veil, out of focus or eye strain. It is a simple, natural law, the
same as the law of gravitation.
Shine and polish are very hard upon the eyes. This is due to simple optical laws. So a
metallized curtain is very hard upon the eyes, so much so that scientists and opticians are
taking action. The Journal of the American Medical Association in the April number, said
that the "Mirror Screen" is the only screen that is really and truly easy on the eyes because
your picture is visible, there being plenty of illumination reflected ; and, furthermore, be-
cause the light is all reflected by diffuse reflection, there being no shine or polish on the
surface.
The "Mirror Screen" is easy to install because it is ready the moment the lid is taken off.
When you consider the amount of trouble to put up a metallized curtain, the installation of
the "Mirror Screen" is really easier. Furthermore, we assume the risk if necessary until the
screen is placed on the stage and will send a man to do the work.
Mirror Screen Company, Inc.
SHELBYVILLE, IND.
THE MOTION PICTURE NEWS
53
IJ>rTETiESTIJVG FILM REVIEWS
PRODUCTIONS FROM ALL PROGRAMS
I GENERAL FILM PROGRAM
"■Within the Noose." (Lubin. Fri., July
31.) — A fairly entertaining Western drama
of the girl, the cowboy, and the dad who
objects to their marriage. But the extreme
bravery of the cowboy in saving the daughter
from a highwayman and in capturing some
bank robbers, together with the persistent love
of the girl under the greatest difficulties,
makes even this obstinate dad relent.
"When the Cook Fell 111." (Selig. Fri.,
July 31.) — The cook eats too much canned
corn and falls ill with ptomaine poisoning.
A bottle of whiskey cures the poisoning, but
causes another trouble. Many amusing inci-
dents are introduced in the vain efforts of
friends to stop the poor cook's stomach ache
until the doctor can arrive. The latter has to
be towed into camp by a lasso.
"Private Bunny." (Vitagraph. Fri., July
31.) — The fascination of brass buttons pene-
trates Mr. Bunny's little village and takes his
girl, Flora, away from him. A plan _ presents
itself to this renowned gallant. He joins the
army and returns a hero, i. e., you have his
own words for it. But a corporal arrives at
the inopportune moment and carries him off
to prison, a deserter from the army.
"A Bit of Human Driftwood." (Biograph.
Two reels. Thurs., July 30.)— One of those
impossible sort of stories that we see only in
motion pictures in which a worthless father
becomes a famous surgeon, restores by a
skilful operation a young singer's sight, falls
in love with her, not knowing she is his
daughter, discovers her poor mother's locket
around her neck just in time to hurry home,
turn on the gas and thus put himself out of
this miserable existence.
"Snakeville's Home Guard." (Essanay.
Thurs., July 30.) — Slippery Slim is made the
"kernel" of the newly organized company of
warriors. He loses his shoulderstraps for
cowardice. Then a singular thing happens.
He captures the enemy single-handed after
they have pursued him through briars a_nd
rocks, and turns the tables on the rest of the
company. Sophie then falls into his arms.
"The Greater Motive." (Vitagraph.
Thurs., July 30.) — A sympathetic portrayal
of the tender side of the prize ring. A young
fellow has fought his way to the champion-
ship, forgetting his sweetheart in the first
flush of victory. She marries another, who
fights the champion to win a purse to give his
sick wife an ocean voyage. The champion
has heard inadvertently why the young man
is fighting and allows him to win throijgh
kindness of heart. It makes a very moving
story.
"Three Men and a "Woman." (Lubin. Two
reels. Thurs., July 30.) — Here the eternal
triangle has become four-sided and this charm-
ing lady has the good fortune, before the play
is over, to consider it ill fortune to be loved
by three men. But the husband, after doubts
and fears, retains her whole heart. Earl Met-
calfe puts a little too much insolence and
breeziness into John Temple, the "society
swell"; he must have had better maniiers or he
■would not have been tolerated in the polite
company, in which he appears as a dazzling
light.
"Officer Kate." (Vitagraph. Wed., July
29.) — The pitiful story of what happens m a
household when the mother joins the police
force and leaves the father to wash the babies,
feed them and send them off to school. Mrs.
Elate Simpkins is a holy terror as a "police-
man" and arrests everything in sight, but her
career as a guardian of the law is brought to
a sudden finish, when the husband engages a
sweet-faced maid to do the housework.
"A Canine Rival." (Edison. Mon., July
27.)— One of the Wood B. Wedd series.
William WaJsworth, Arthur Hausman and
Gladys Hulette are the principals. Wood B.
is given the care of the young lady's dog
while she is away. It is lost and after a lot
of trouble it is found. But the girl returns
with another husband and once more Wood B.
is left without a wife. The story is amusing.
"Farmer Kodney's Daughter." (Edison.
Sat., Aug. 1.) — The old but appealing story of
the girl who marries against her father's
wishes and is ostracized from the family.
After many years the sight of his grandchild
reconciles the old man. Bigelow Cooper,
Mabel Trunnelle and Herbert Prior are the
main characters.
"The Sq.uatter's Gal." (Essanay. Sat.,
Aug. 1.) — This is a Broncho Billy play in
which G. M. Anderson does not enact a cow-
boy part, but is the manager of a ranch.
The squatter is forced off his property, but
the squatter's daughter wins his heart, and
we know that she will not be without a home
for long.
"The Lad from Old Ireland." (Kalem.
Sat., Aug. 1.) — This is the reissue of a picture
released about four years ago. The Irish
scenes were made in County Cork, the Kalem
actors traveling six thousand miles in order
that the setting might be in the old country.
The manly lad who sets out from Ireland,
comes to this country, makes his way, and
then returns for the sweetheart that he left
behind, will touch a tender spot in the hearts
of all who have the least bit of Irish blood
in their veins.
"The Violin of M'sleur." (Vitagraph. Two
reels. Sat., Aug. 1.) — An admirably acted
play, with Clara Kimball Young in the lead-
ing part, built around the ever beautiful theme
of a father's search for his lost daughter.
The picture will undoubtedly strike a re-
sponsive chord wherever it is shown on ac-
count of the simplicity and directness with
which the pathetic plight of the loving father
is presented.
"Love vs. Pride." (Selig. Sat., Aug. 1.)
— An especially attractive picture to all who
are fond of society dramas- It is at the same
time a scathing rebuke of those marriages that
are made for money without love. The un-
happiness of the woman who deliberately
chooses the wealthy man, much older than
herself, in preference to the young man whom
she really loved, is set against the happiness
of the woman who follows the dictates of her
heart and marries the discarded young but
poor man.
"The Man Who Paid." (Biograph. Sat.,
Aug. 1.) — A disagreeable theme is made the
framework of a convincing play through the
clever work of the principals and the care
with which the production is presented. Every
detail of setting and of acting is carefully
correct, and the structure of the play allows no
superfluous scenes.
"She Gave Him a Eose." (Lubin. Split
reel. Sat., Aug. 1.) — He is a lovesick swain
who is in the habit of serenading by night,
she is a dainty little maiden who is about
as badly smitten as he is. A burglar climbs
the balcony and receives the rose that was
intended for the troubadour. But the latter
recovers his dear property when the burglar
is arrested, and presses it to his lips as the
picture ends, which is so much better then
the monotonous way of pressing the girl's
lips to his own. Shown with "The Rise of
the Johnsons."
"The Rise of the Johnsons." (Lubin.
Split reel. Sat., Aug. 1.) — The same reel
that gave us the serenading lover, now flashes
forth those inimitable darkey comedians, John
and Matty Edwards. Playing dead saves
them from the duns of landlord and grocer,
but this is not all of their good luck. Bob
Johnson brings home the bacon from a crap
game because he was sharp enough to elude
the police when the place was raided. Then
he and his wife splurge with the gains.
"The New York Police Department Carni-
val." (Edison. Tues., Aug. 1.) — New York's
army of policemen makes a splendid showing
in this picture of drills and games recently
held at Brighton Beach. Besides races and
field events, there were exhibitions of rescue
work, handling of obstreperous prisoners, and
daring stops by mounted police of runaway
horses.
"Etienne of the Glad Heart." (Selig.
Two reels. Mon., Aug. 3.) — A tense drama
of the great North, where personal force is
the only law known and obeyed. The story
concerns a beautiful girl who has been led
astray by a stranger, and tells how she is
rescued from his cruelty by her faithful
sweetheart, Etienne, to whom she had been
engaged.
"Detective and Matchmaker." (Vitagraph.
Mon., Aug. 3.) — The horsesense of this de-
tective and matchmaker is really phenomenal,
for he is only a beautiful bay horse. But he
helps in the capture of a robber, and saves
his master from a hazardous marriage with
an adventuress, and points the way to a proper
match.
"Her Trip to New York." (Essanay.
Tues., Aug. 4.) — A young bride makes herself
sick thinking about the trip that she was going
to make to New York on her honeymoon, but
her husband forgets all about it in his absorp-
tion in business. The physician reveals to
him what is ailing his young wife, and he
promises her to provide the cure.
"Warfare in the Skies." (Vitagraph. Two
reels. Tues., Aug. 4.) — Aeroplanes as vehicles
of war have been talked about but have had
little opportunity to prove their value. Id
this picture there is really fighting in the air
and dropping of bombs upon the enemy's
fortifications, all of which make stirring busi-
ness. At the crucial moment, the hero drops
a bomb upon the squad of soldiers that are
taking aim to shoot the heroine as a spy.
"The Ordeal." (Selig. Tues., Aug. 4.)—
A young surgeon redeems himself from the
stain of cowardice by manfully concluding an
operation with the flames almost engulfing him.
His sweetheart, a nurse, stands by and helps
him. His former sweetheart realizes his worth
from his act, although she has broken her
engagement to him because he did not rescue
a child from drowning. Franklyn Hall is the
surgeon. Hazel Henderson the former sweet-
heart, and Miss Greeson the nurse.
"The Fatal Card." (Lubin. Split reel.
Tues., Aug. 4.) — Just imagine what happens
when a respectable judge gets swamped in a
poker game and promises his savior that all
he has to do is to present the Jack of Spades
and he will do anything for him. A lot of
Jacks turn up, that is what happens, and the
Judge is almost ruined keeping his word. On
the same reel with "He Woke Up in Time."
"He Woke Up in Time." (Lubin. Split
reel. Tues., Aug. 4.) — Turning from "The
Fatal Card," the same reel flashes a picture
of a dream that comes to a tramp as he lies
sleeping on a park bench. He dreams that
he finds a treasure chest, pours money into
the hands of everyone he meets, gets mixed
up in a duel with a duke, and wakes up to
find that the thrusts of his opponent are the
punches of the cop's billy.
"A Tango Spree." (Edison. Mon., Aug.
3. The new dances get hold of an entire
family except father and they have a merry
time of it. The sight of his wife dancing the
tango and the maxixe is too much for the
old man and he has to join in, too.
"The Meal Ticket." (Biograph. Mon.,
Aug. 3.) — A girl is the meal ticket of a
family, which includes a trifling father and
brother. Her slender wages as a chorus girl
are greedily consumed by these two. But
when she falls sick, brother goes to work
and then the father, so that she may^ be'
reconciled to her lover, whom they have driven
off.
"Picturesque Gagry." (Pathe. Split reel,
^lon., Aug. 3.) — On the same reel with "The
Russian Zoo." The ruins of this southern
Russian town are very imposing, and together
54
THE MOTION PICTURE NEWS
with the customs and military tactics of the
soldiers make an interesting half-reel.
"The Russian Zoo." (Pathe. Split reel.
Mon., Aug. 3.) — On the same reel with
"Picturesque Gagry." Situated in Oskania-
Nova this zoo, which contains almost every
animal and bird that exists, is a worthy sub-
ject for a picture. An interesting spectacle
shows camels drawing plows.
"Training Army Dogn." (Pathe. Split
reel. Tues., Aug. 4.) — On the same reel with
"A Basque Wedding." This half-reel is similar
to an earlier release by the same company.
It shows the methods the Swedes use in train-
ing airedale terriers for use in the army.
"A Basque 'Wedding:." (Pathe. Split reel.
Tues., Aug. 4.) — Rather an uninteresting topic,
especially when it follows "Training Army
Dogs." This town is situated on the Bay of
Biscay, and all the events are shown that oc-
cur before and after a wedding of the natives.
"Get Out and Get Under." (Eclectic. One
reel. Mon., Aug. 10.) — The amusing conse-
quences that come from a forgotten railroad
ticket. Wife forgets the ticket, and the result
is that she catches husband taking the
stenographer for a little spin in the automobile.
But when she gets through with him, it is
practically certain that he will not try such
stunts anymore.
"When "War Threatens." (George Kleine.
Two reels. Tues., Aug. 4.) — Plenty of good
strong scenes help unwind this story of love
and warfare. The foreign spy who has the
inside track to the hand of the admiral's
daughter is finally frustrated by the lieutenant's
good friend, who succeeds in disciphering a
code telegram and otherwise lays plans which
are the undoing of the villain. An interesting
thread of love twines through the warfare
activities.
"The Chief of Police," (Kalem. Tues.,
Aug. 4.) — How it sometimes happens that an
innocent man may be sent to prison, and by
that fact, his life almost ruined, is shown in
this picture. It will make a special appeal,
aside from the human story, to all who are
interested in sociological problems.
"Don't Monkey With the Buzz Saw."
(Kalem. Fri., Aug. 7.) — A delightful Marshal
Nielan-Ruth Roland comedy, somewhat on the
rich, rare and racy variety. The husband,
dominated by the wife and the mother-in-law,
invokes the aid of a professor of hypnotism and
goes off to have his fling of fun while the
women folks soundly slumber. But they catch
him in the end, and take him home by the
ear and the hair.
"Grey Eagle's Revenge." (Kalem. Sat.,
Aug. 8.) — The white man's treatment of the
Indian has not always been just what it
should be, and it is good to see a picture, not
of fighting with the redskin, but of kindness
and conciliation. Sentiment is introduced in
the Chaplain's love for the Indian maid.
UNIVERSAL PROGRAM
"A Race for Life," (Sterling. Mon., Aug.
3.) — ^A burlesque on the average railroad
drama, with the heroine tied to the track,
the engine approaching with the villain, and
the auto racing by its side containing the
hero. Of course, the latter wins. The
Sterling Kids appear in this comedy. The
engine and the car are miniature also, which
adds to the humorous effect.
"Universal Ike, Jr.'s Legacy." (Universal
Ike. Tues., Aug. 4.) — Ike and his sweet-
heart, with her enraged parents and the sheriff
stop at a city hotel, after the two runaways
have been captured. The events that occur
in the night are humorous enough to cause this
reel to rank with the better comedies.
"The Price Paid." (Eclair-Universal. Two
reels. Wed., Aug. 12.) — Those who enjoy an
exceptionally sad story told on the screen
will most certainly appreciate this picture. It
is tragic from beginning to end. Brown, the
commissioner of waterworks, comes under the
corrupt influence of a group of politicians
and allows a crooked deal to go through. Ever
after the water of the city is impure. As
a result. Brown's daughter has an attack of
tvphoid fever and is blind for life. The
daughter of the political boss dies. Bob
Frazcr, Hal Wilson, Robert Myles and Lucy
K. Ville play the leads.
"A Dramatic Mistake." (Sterling. Thurs.,
Aug. 6.) — Ford Sterling at his best. Here he
appears as Kismet Smears, a great tragedian.
He gets a job and starts to rehearse his part
in the tragedy on his wife, which leads to a
general mix-up between the police and the
members of the household. A chase and a
hose fight end the picture. A laugh in every
foot.
"When the Heart Calls." (Imp. Two
reels. Thurs., Aug. 6.) — An old story, but
even so it will catch the public. Disowned
by his father because he married a chorus
girl, Billy, after hard work, becomes a suc-
cessful farmer. The sight of his two grand-
children bring about the timely reconciliation
of the old man. Beautiful scenes. William
Shay, Violet Mersereau, William Carleton and
Mrs. Allen Walker play the leads.
"Moonlight." (Eclair. Sun., Aug. 9.) —
Stanley Walpole, Belle Adair, Alec Francis
and Helen Marten are the principals. A
pretty drama, which although it does not
ring ' true will make an impression for its
beauty alone. A young man studying for the
priesthood finds love too strong to resist. His
father, intent on beating him, remembers his
own romantic marriage.
"For Love or Money." (Nestor. Fri.,
Aug. 14.) — Four flirts decide that the first
one to get a kiss from the girl they cannot
flirt with is entitled to a pool of $100. It
so happens that although all four give kisses,
the one that has not tried it is the only one
to receive one in return. Victoria Forde et
al directed by Al Christie.
"Her Twin Brother." (Joker. Wed., Aug.
12.) — Ernest Shields, who played the butler
in the "Lucille Love" series, appears in this
comedy. If one can judge from this picture
he is just as good a comedian as he is a
character actor. Bess Meredyth plays the
other lead. Bess goes to the seashore dis-
guised as a man; she falls in love with a real
man, returns home and comes back this tirne
as a girl. The romance ends happily. This
picture is one continual laugh.
"A 38-Calher Friendship." (Nestor, Wed.,
Aug. 12.) — An appealing story of two friends.
One has cause to doubt the sincerity of the
other, but his suspicions prove to be un-
founded. The action takes place in the West.
-Ml will enjoy the picture.
"On Rugged Shores." (Nestor. Fri., Aug.
14.) — Eddie Lyons and Victoria Forde and
Lee Moran play the leads. Not a comedy
but a drama. The honest son is thought to
have been smuggling, but it turns out that
it was his brother. The scenes were ap-
propriately taken near the sea.
"A Frontier Romance." (Frontier. Sun.,
Aug. 9.) — An imusual drama played by Arthur
.Mlardt, Dolly Larkin and Joe Franz. Arthur
is a motion picture actor and loves the leading
lady. She, however, is married, but has been
deserted by her husband, wTio has turned high-
wayman. Later he reforms and returns to her.
There is a clever but unnecessary scene in
which Arthur is acting as a' robber for the
camera and is mistaken for Joe.
"The Barnstormers." (Powers. Fri., Aug.
14.) — Rather a disconnected comedy-drama
with Edna Maison and Ray Gallagher in the
leading parts. The stranded theatrical troupe
trv in various ways to raise money, but even
when the picture is over they have ac-
complished nothing. In places the picture is
exceedingly humorous.
"The Midnight Visitor." (Rex. Sun., Aug.
9.) — A very cleverly acted drama which con-
tains much realism. It is totally different
from the usual run. Rupert Julian is featured.
A husband goes to the club against his sick
wife's wishes. Apparently he returns home
and finds that a burglar has been to the house
and killed his wife. He awakens from his
dream at the club and returning home in
reality finds the midnight visitor is a baby.
"What Happened to Shultz." (Joker.
•Sat., Aug. 1.5.) — An unusual and high-class
offering. Plaved by Max Asher, Louise
Fazenda and Bob Vernon. Hubby is drunk
every evening. His wife's brother devises a
plan to cure him. He removes the glass in
the mirror, dresses himself up as his brother-
in-law, and when the latter comes in drunk
and looks in the mirror he imitates him for
a while and then performs other grotesque
antics. Max thinks he is dreadfully ill and
promises never to drink again. All will en-
joy this very clever comedy.
"The Coastguard's Bride." (Victor. Two
reels. Fri., Aug. 7.) — An average drama with
Irene Wallace and Walter Miller playing the
leads. The loneliness of her husband's sta-
tion becomes unbearable to the bride of the
coastguard, and she leaves him. At the near-
est town she unknowingly enters a place of
ill repute, but is rescued by her husband, who
had followed her. A hermit is introduced in
several scenes; his presence is unnecessary.
The photography is poor in a few places.
"Simple Faith." (Victor. Mon., Aug.
10.) — Jack Byrne is responsible for the
scenario of this pretty and absorbing drama
which is ably enacted by Irene Wallace, Al-
bert Hutchinson and Walter Miller. The
scene of the action is a coast town and all
the principals are fishermen. The unsuccess-
ful suitor tries to ruin the love affair of his
rival but finally relents and saves the other's
life.
MUTUAL PROGRAM |
"The Widow." (American. Wed., Aug.
5.) — Winnifred Greenwood and Ed Coxen are
the principals. The widow finds solace in
philanthropic work, thus helping the miiiister.
This drama contains little action and will be
appreciated more by the serious-minded.
"All on Account of a Jug." (American.
Fri., July 31.) — .'\ fair comedy with George
Field and Ida Lewis in the leading parts.
Henpecked Heine revolts and is thought to
have committed suicide. But after a long
search by the whole town he is found in a
boat, very much in wine. He receives a
severe beating from his wife, and goes back to
work.'
"Izzy and His Rival." (Reliance. Wed.,
Aug. 5.) — Izzy attempts to procure a sum of
money and also win his girl by placing a
dummy in the road where automobilists will
run over it, then substituting himself and
claiming damages. It works once, but his
rival discovers the trick and he is arrested.
Max Davidson and W. A. Lawrence are the
only characters of importance.
"Bill Takes a Lady to Lunch." (Komic.
Sun., Aug. 2.)— This, the third of the "Bill"
series is every bit as good as its predecessors.
Bill loses his heart to the stenographer next
door, and takes her to lunch, but before he
is through much occurs that disturbs him
and sets the audience laughing heartily. Tam-
many Young continues as Bill, the main
character.
"The Butterfly Bug." (Thanhouser. Sun.,
Aug. 2.) — Professor Notty attempts to sort out
his bugs and flower's, but his house is so
noisy, and he is bothered so persistently by
a small boy using a mirror and the sun as his
aid, that he is unsuccessful. This is an
inferior comedy, but the principals, Harry
Blakemore, Fan Bourke and Leland Benhara
do well.
"Ringing the Changes." (Royal. Sfjlit
reel. Sat., Aug. 8.) — On the same reel with
"Miss Gladeyeslip's Vacation." This comedy
is of foreign make and not as good as the
American made Royals. Jack gets into a lot
of trouble due to Algie impersonating his
aunt.
"Miss Gladeyeslip's 'Vacation." (Royal.
Split reel. Sat., Aug. 8.) — On the same reel
with "Ringing the Changes." Gladys has all
the men in town crazy over her, which is
about all this comedy amounts to.
"The Target of Destiny." (Princess. Fri.,
July 31.) — The rich young man's parents are
adverse to his marriage to a country girl until
she proves her worth by saving their little
child at the risk of her own life, by rushing
on the target range where the child has
strayed, and protecting her. A pretty drama
with Muriel Ostriche and Boyd Marshal and a
good company.
"Those Happy Days." (Keystone. Thurs.,
July 23.) — A sidesplitting slapstick picture with
Roscoe Arbuckle playing the leads. This time
he is the victim of a rival's tale-telling. The
oolice force are prominent and many of the
laughs are produced by their actions in the
water.
(Continued on page 56)
THE MOTION PICTURE NEWS
55
NORTHERN LIGHTS
S F»arts
THE GREYHOUND CAPTAIN SWIFT
S F*arts S F*arts
Survivals of tHe F^ittest
Features adapted from stage productions
that have already created a name
for themselves.
We are looking for live agents in every territory, state
and city. Show us that you can get money on
features in your territory and we will give
you ours on a profit sharing basis.
Right kind of lithographs and
other advertising matter.
E]x]nibitors
If your exchange is not booking our productions, write
or wire us, and we will see that your wants are filled.
Life Photo Film Corporation
"THe House of Broad-way F^eatures"
Executive Offices: 220 West 42nd Street
New York City
Laboratory: Grantwood, N. J.
_ TESTER:
'O E. Main St.
In writing to advertiserj please mention "THE MOTION PICTTJSE NEWS" "985^Marke't^lt^'^ '
56
THE MOTION PICTURE NEWS
INTERESTING FILM
REVIEWS
{Continued from page 54)
"Soldiers of Misfortune." (Keystone.
Mon., July 27.) — Two soldiers are rivals in
love. One puts a piece of strong cheese in
the other's pocket, which results in everybody
leaving him. He discovers the fiendish trick
and a duel results. Both the participants are
killed by cannon balls in the finale.
"The Stigma." (Kay-Bee. Two reels. Sat.,
Aug. 15.) — The neglected doctor's wife runs
away with the matinee idol. Years later both
parties meet in Alaska. The actor is frozen
to death in a severe storm. The doctor for-
gives his wife and the two are reunited. A
few inconsistencies of time and place appear,
but as a whole the offering will be well re-
ceived.
Atlantic in it and Glenn H. Curtis, the builder.
Previous to this she visited the Rubinstein
Club, in session at the Waldorf Astoria Hotel,
Newf York.
"The Great Toe Mystery." (Keystone.
Sat., July 25.) — A reel full of laughs portray-
ing the experiences of a flirtatious shoe clerk.
The dumbwaiter is used to humorous advantage
and the usual burlesque police force is intro-
duced.
"Laughing Gas." (Keystone. Tues., July
9.) — Charles C haplian appears as a dentist's
assistant in this comedy. Whenever he ap-
pears one can expect excellent slapstick work,
and in this he excels. Besides getting into a
fight with two of his masters' patients and
getting generally in the way he doesn't do
anything except create roars of laughter.
"A Bahamian Pineapple." (Princess. Split
reel. Fri., July 24.) — On the same reel with
"Harvesting Ice." The various processes
which the pineapple goes through from the
field until it is canned are shown in this
reel. It is exceptionally interesting, well
photographed, and makes a fine educational.
"A Suspended Ceremony." (Beauty. Tues.,
Aug. 4.) — Rather a colorless comedy with
Margarita Fischer, Harry Pollard, Joseph
Harris and Kathie Fischer in the principal parts.
Father's choice is unsuccessful, due to the
pranks of Trixie's little brother. The favored
one meets with no better success, as while the
marriage ceremony is being held in a sail-
boat the craft upsets.
N£W5 WEEKLIES
"Harvesting Ice." (Princess. Split reel.
Fri., July 24.) — On the same reel with "A
Bahamian Pineapple." This subject is not a
familiar one to those residing in the city and
will be appreciated by them. Some picturesque
views as well as the industrials have been
obtained.
"Mabel's New Job." (Keystone. Thurs.,
July 16.) — Mabel Normand, as a servant girl,
forsakes her old love and becomes enamoured
of the new boarder, which leads to all sorts
of complications ending with a sidesplitting
mixup in which the harbor police are promi-
nent.
"In Peril's Path." (Thanhouser. Fri.,
Aug. 14.) — A pretty drama that will please
any audience based on the saying "Return
good for evil." The young son of the
widowed postmistress saves her successor from
death, while the latter is intoxicated. The
man realizes his utter worthlessness and re-
fuses the office.
"Animated Weekly, No. 125." (Universal.
Wed., July 29.) — A picture of George Meehan,
winner of the swimming contest from the
Battery to Sandy Hook, N. Y., is timely. The
parade of the Elks in Denver is a pretty
sight. A picture of the victorious Harvard
crew at Henly and a fatal auto-polo accident
at Portland, Ore., finish the news. Hy Mayer's
cartoons are better than ever. All the events
are clearly photographed.
"A Sky Pirate." (Keystone. Sat., July
IS.) — One of the best of the recent comedies
with Roscoe Arbuckle playing the charming
heiress. Part of the action takes place in an
aeroplane supposed to be high in the air. In
the end both the heiress and the villain fall
from the air craft. A~ laugh throughout.
"The Idiot," (Majestic. Tues., Aug. 4.)
— An exceptionally clever character portrayal
by Robert Harron. He impersonates the idiot
of a farmer's family and arouses immediate
sympathy by his actions. In the finale he
rescues his mother from a fire. He returns
to the house to rescue his pet bird and suc-
ceeds, but dies from the burns suffered be-
cause of his heroism.
"Pathe's Weekly, No. 48." (Pathe. Hon.,
Aug. 10.) — Always on the alert to get pictures
of the latest happenings in the world, Pathe's
Weekly foresees the war clouds gathering over
Europe, and sends its cameras out to snap
the principal figures in the great struggle. The
venerable Emperor of Austria-Hungary, Franz
Joseph, is the first monarch photographed;
then we have King Peter of Servia and the
Crown Prince, Alexander; then the Czar re-
viewing his troops; King George V; President
Poincare, and finally the commanding person,
Emperor Wilhelm II.
"A Fatal Sweet Tooth," (Keystone. Hon.,
July 20.) — Most of the laughs furnished by
this reel come from the antics of three bears,
who often appear in Mutual comedies. They
chase all the town up trees, into the water,
etc. No coherent story is present, but the
comedy is a fine entertainer.
"The Telltale Scar," (Thanhouser. Sun.,
Aug. 9.) — Pietro, a barber, is the means of
apprehending and capturing a notorious
criminal. A hot scrimmage occurs. The picture
is simple yet exceptionally absorbing.
"Our Mutual Girl, No. 29." (Reliance.
Mon., Aug. 3.)^ — The feature of this reel is
Margaret flying in the great airship "America,"
after she has been introduced to Lieutenant
Porte, who is to make a voyage across the
"Hearst-Selig News Pictorial, No. 46,"
(Selig. Mon., Aug. 3.) — Dictator Huerta oc-
cupies the central place in this week's issue.
We see him and his family embarking on the
steamship "Dresden" for their flight from
Mexico. These are the first motion pictures
that have ever been taken of the dictator.
There are pictures, also, of the New Jersey
militia maneuvres, the unveiling of the statue
of Abraham Lincoln in Christiania, Norway,
and the daring swim of Henry Elionsky across
Hell Gate, with his hands and feet hand-
cuffed.
(Continued on page 76)
COOLING- VENTILATION-HEATING
"TYPHOON BLOW-IN SYSTEM" HAS REVOLUTIONIZED THE VENTILATING PROBLEM
All International Motion picture Expositions were cooled
by Typhoons. Typhoons made it possible to hold Expositions
in June or July, and the Expositions made the Typhoons
famous.
TYPHOON MULTIBLADE BLOWERS
"Patented**
Made in sizes from 12 inches to 12 feet
You keep cool in front of a desk fan, not in back; apply
this common sense and blow the air into your theatre.
A 48-inch Typhoon Multiblade Blower has sixteen blades,
an ordinary exhaust fan has six; it is the blades that do the
business.
Blowing directly against ordinary exhaust fans, the typhoon
Blowers will force air right through them.
Typhoon Blowers can be reversed and exhaust the air as
well.
The low price of effective apparatus will surprise you.
Catalogue "N" gives information.
■
Fr;
K.
\ An .
an
TYPHOON TWIN BLOWER SET
n^''i Miili ^.[KMiii/i;d iron casing to blow air down from
be reversed by switch and the air exhausted if desired.
the
if. The motor
TYPHOON TUBULAR AIR
WARMER
The air is heated directly by be-
ing 1 blown through the air warmer.
No boiler sections to crack.
No pipes to freeze and burst.
No air valves to adjust.
No leaky steam pipes.
No experience to operate.
Typhoon Fan Co.
1544 BROADWAY
NEW YORK CITY
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
57
"ITS DRAWING
POWER IS
WONDERFUL"
"Astoiui<l«l With Results"
■f 4 'f
So writes Wm. A, Landau [the
gentleman in the picture), Proprie-
tor of The Heights Theatre, 181st
Street and Wadsworth Ave., New
York City, He refers to his.
Theatre Orchestra
The ''Heights" gets 10 and 15 cents
with EIGHT other Theatres within
THREE blocks getting only 5 cents.
Mr. Landau say "Wurlitzer Music is
the Reason."
F'or particulars Call or Address
The Rudolph WURuTzER Company
XEW YORK:
113-119 W. 40th St.
CHICAGO :
3::9-331 S. Wauash.
ALBAXY:
17-19 Green St.
COLUMBUS:
57 E. Main St.
CINCINNAXI, 121 East 4tH Street
DAYTOX: PHILADELPHIA: CLEVELAXD:
SYRACUSE:
427 S. Clinton St. 133 S. Ludlow.
BUFFALO: DETROIT:
701 Main St. 26 AV. Adams Ave.
912 Chestnut St.
MILWAUKEE:
133 Second St.
SOO Huron Road.
ST. LOUIS:
1109 Olive St.
LOUISVILLE: ROCHESTER:
652 S. 4th Ave. 370 E. Main St.
KAXSAS CITY: SAX FRAXCISCO :
1027 Main St. 9S5 Market St.
In writinr to advertisers please mention "THE MOTION PICTUEE NEWS"
1
THE MOTION PICTURE NEWS
THAN OU
Our Files Are F
OUR
L4BOR
Is Modernly Equipped to
Daily of Negative - Develo
We
EASTMAN S
PERFECT WORK
PROMPT
L.OW F»
DUSX-F>ROOF"
F^IRE-F»ROO
COMME
MOTION PICT
OFFICES
220 West 42d Street, New York
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THE MOTION PICTURE NEWS
59
R WORD
illed With Them
NEW
ATORY
Turn Out 100,000 Feet
ping and Positive Printing
c><
TOCK ONLY
GUARANTEED
DELIVERY
Tinting
and
Toning
Specialty
Negative
Titles
BUILDING
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RCIAL
URE CO., Inc.
+2
LABORATORY AND STUDIO
Grantwood, New Jersey
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
6o
THE MOTION PICTURE NEWS
Types of Up-to-Date Lobby Display
Text and Title Made as Important as Photographs in the Posters Put Out
by Warner's Features, Inc.
AN enterprising exhibitor who the star in gypsy costume as she ap-
takes note of the smaller details, pears in the film, was noted recently
recently made a few remarks about in the lobby of the New York The-
lobby displays. atre on Broadway, during a run at
"I have the feeling," he said, "that that house of "The Romany Rye."
ESTHA WILLIAMS IN ORIGINAL
ROLE
When the Select Photo Play Pro-
ducing Company arranged with Ar- '
thur C. Alston for "At the Old Cross
NO IV PLAYING
MlSSiVlAKIONLEONAf^D
— IN —
^ -THE [{OMANYFiYE-
The L oi'e S tor if of a
GiipsLi Princess
Three l^rts
ffeleased bif
Mirners Feafures. Inc.
A TYPICAL WARNER LOBBY POSTER
most lobby displays lack one thing —
and that is a good strong showmg of
the name and character of the film.
They consist, as a rule, of a set of
striking scenes, with the feature title
very much subordinated.
"Unquestionably, these pictures are
good advertising; but very often I
have had people, after looking at
them, go to the box-office and ask
the name of the play and what it was
about. Scenes are not always self-
explanatory.
"No good showman would think for
a minwte of putting out big lithos that
did not have the title in very con-
spicuous letters. He does not depend
on the pictures alone. But the ten-
dency in lobby displays is to depend
on nothing but pictures.
"I consider it advisable to supple-
ment the photos I receive for the
lobby with a strong lettered card,
giving the titles and a few words as
to the character of the play."
As an indication of how this ex-
hibitor's ideas can be incorporated in
lobby displays, two recent photo-
gelatines put out by Warner's Fea-
tures, Inc., may be cited as examples.
The Warner's lobby display con-
sists of six handsome photo-gelatine
cards, varying in size from 11x14
inches, to 22x28 inches.
The Marion Leonard card, showing
The card featuring "The Medicine
Bag," another typical Warner's re-
release, was also displayed at the
New York Theatre, where this in-
teresting Western film was exhibited.
ESTHA WILLIAMS
Roads" it was specially stipulated in
the contract that Estha Williams
should be seen in the role of Parepa,
which she created and played with
such success during eight of the four-
teen seasons' tours.
Gaining her first stage experience
when a girl in the California Theatre,
San Francisco Stock Company, she
vv^as brought East by Edward Harri-
gan, going from his company to play
ingenue leads with Maude Granger
and Jeffreys Lewis.
She was then seen in "Tennessee's
Pardner" in which she made one of
her biggest hits.
MILLER BROS
101 RANCH
FRCSENrS ■
TMMmCIJVFBAO
AIM/moSfon/of—
- /^edSk/m{//j(/fb/e faces
ANOTHER EXAMPLE OF WARNER DISPLAY
THE MOTION PICTURE NEWS
6i
Drama That Thrills With War Spirit
"With Serb and Austrian," Based on
nent European Characters
'ITH Serb and Austrian" is the
timely title of the four-reel
production now ready for shipment
by the Austro-Servian Feature Com-
pany, of 220 West Forty-second
street, New York.
Ralph Stuart is Prince Rudolph,
son of Emperor Franz Joseph, of
Austria-Hungary, and Clara Joel,
now leading woman in one of the
road productions of "Within the
Law," is in the part of Princess Vera,
daughter of King Peter, of Servia,
adding to the histrionic value of the
photoplay.
The story deals with the diplomatic
strategy of the past few weeks when
Austrian relations with Servia had
come to the breaking point. Count
Berchtold, the power behind the
throne of Austria, is one of the prin-
cipal characters. Emperor Franz
Joseph also plays an important part.
The story treats of Prince Rudolph's
offer to enter the Servian capital,
Belgrade, and to undertake the peril-
ous mission of stealing the plans to
the Servian fortifications.
The Prince rescues an unknown
girl in a runaway accident whom
he, does not know is Princess Vera.
He falls in love with her, and absorbed
in his passion, forgets his mission.
Fuming at the delay which gives
the hostile powers time to mobilize,
Berchtold sends a courier to stir the
laggard to his work. The Prince dex-
terously managing to steal the plans,
makes a copy which he gives to the
courier.
The Prince replaces the original and
is later astounded to find the courier
in his apartments, breathless from the
struggle with the Servian guards who
had stopped him at the frontier. The
courier returns to him the copied
plans.
The Prince, stealing around the
royal palace of King Peter with hopes
Current Events, Represents Promi-
Now in the Public Eye
of meeting the lady who has pre-
viously been introduced by the Ser-
vian Minister of War as a lady-in-
waiting to the Princess Vera, is
attacked by two spies who had been
Hogging him. He worsts them in a
snappy fight.
THE Servian minister, feeling in-
tuitively that the Prince, who had
come to him with forged credentials
as an envoy from Russia, is a spy, is
reduced to desperation. Knowing of
the infatuation of the stranger for
the Princess, he takes her to the
stranger to play upon his sympathies.
The Princess discloses her true iden-
tity and tells him that hers is the
heart and hand that leads to the land
of his own romance. The Prince
silently burns the copied plans.
Lantern Slide Mat Co.
Manufacturers of
Lantern Slide Mats and
Reel Bands
Prompt
Serrica
Price!
Right
Best
Goods
149 W. 35th Street, New York
Telephone : Greeley 6414
A. L. Runyan Advertising & Sales Co., Inc.
Successors to
Machines and Supplies
Machines repaired. Second-hand machines
bought and sold. Liberal allowance for
your old machine on purchase of new one.
ILLINOIS THEATRE SUPPLY CO.
128 N. LaSalle St., Chicago, 111.
Prices to The Trade
POSITIVE PRINTS .04 5i Per Fl.
(In Quantitiet over 5000 feet)
Above price includea printiiis, developinB. dntina
toning and Raw Positive Stock.
Negative Film Developed .01 Per Ft.
FilmTitlei .06 •• ••
(Our Special THk Apparakia wiH match
•Dy perforation.) All work guaranteed.
General Offices
2624 Milwaukee Ave. Chicago
I Phone Albany 3125 _
AIMIIVIAXED SONGS -fW
^ IVlotlnn piclnres that move to the rhythm of the songs. They do not require costly mechanism. Motion pictures
full «it life ana action that Accompany the human voire. The song story is visualized — not with the old fasliinued conven-
tional sillies— but with life-like motion pictures, containins continuity and all oi Ihe necessary conditions found in first-
class liini playlets. In fact, each sons tllin is a photoplay in miniature.
II THev Are Good EnougH for—
KEITH'S, PROCTOR'S, liOEW'S, BROAOWAY, NEW YORK, HERALD SQUARE,
CIRCLE, HURTIG & SEAMON'S, MINER'S
Theatres in IMe-w York; and—
M'VICKER'S, CROWN, OAK PARK, WINDSOR, MARLOWE. PLAZA, MONROE,
CENTURY, LINCOLN, CRYSTAL
Theatres in Chicago— .Aj-e They Good Enough F^or YOU?
You Furnish the Singer — We Furnish the Song. {Comedy Scenarios Wanted.")
IMPERIAL MOTION PICTURE CO. OF NEW YORK, Inc., 1476 BROADWAY, N. Y.
DEVEL.OF»ING AND F>RINXING
careiully done for professionals and amateurs. The lariest factory in the world devoted exclusively to
Ma.n\ifa.ct\iring CommerciaLl Moving Pictures
Prices and factory description sent at your request
INDUSTRIAL. MOVING F^ICTURF- CO.
Watterson R. Rothacker, Gen. Mgr. 223-233 West Erie Street, Chicago
Manufacturing Projection Supply House
That's Why We Have
REASONABLE PRICES
Quick Repairs of M. P. Machines and Cameras of All Makes
Edison, Powers, Simplex, Motiograph and
Edengraph Machines and Genuine Parts
HENRY MESTRUM, C.B.KIeine
Established since 1!
385 6th Ave., New York
Between W. 23rd
and 24th Streets
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
62
THE MOTION PICTURE NEWS
ALL STAR FEATURES
LEW DOCKSTADTER
in "Dan"
By Hal Reid Five Acts
—IN AUGUST-
ETHEL BARRYMORE
in "The Nightingale"
By Augustus Thomas Five Acts
-IN SEPTEMBER—
James A. Heme's
SHORE ACRES
Five Acts
All Star Feature Corp.
220 West 42nd Street New York
Our Factory Is Yours!
Negative assemblers, projecting
machines and an equipment second
to none, with an olrganization of ex-
perienced people always at your
SERVICE for DEVELOPING and
PRINTING.
EVANS FILM MFG. CO.
' Incorporated •
416-22 WEST
Tel. 7652 Aadnbsn
216th STREET
at Broadway, New York
THE ELEPHANT BRAND
Means Quality
WORLD FILM
CORPORATION
130 West 46& St, New York
FURNITURE & FURNISHINGS
On RENTAL.
We equip your settings complete in ac-
cordance with your scenario.
WILLIAM BIRNS
103-105 West 37th St.
Phone: Greeley 6265.
LE COURRIER
Cinematographiqae
28 Boulevard St. Denis, ■ Paris
Dlreoteur: Charles LE rEAPEB
Journal hebdomadaire fran-
gais, le plus important de
I'industrie cinematogra-
phique.
Envoie nain6ro 8p6clmen, sor demande.
Ahonnement 12 FB. 60
SPECIAL MUSIC FOR "THE
NIGHTINGALE"
One of the most prominent fea-
tures in the line of advertising mat-
ter to be supplied for the coming All
Star Feature Corporation's produc-
tion, "The Nightingale," in which the
incomparable Ethel Barrymore makes
her debut in motion pictures, is the
musical score which has been com-
piled for accompaniment of the pic-
ture by Manuel Klein, the musical di-
rector and leader of the New York
Hippodrome, whose music for all All
Star productions are now becoming
so well known.
The music is supplied by the All
Star Feature Corporation to its dis-
tributors, and exhibitors presenting
"The Nightingale" will do well to
see that this most valuable adjunct
to the success of the Ethel Barry-
more picture is supplied by them.
DAVIS GOES TO LIFE PHOTO
Will S. Davis, late director of the
Ramo Film Company, has resigned to
accept the position of head director
with the Life Photo Film Corpora-
tion. Mr. Davis, while with the
Ramo company, wrote all the scena-
rios of the productions produced by
him.
Mr. Davis is a graduate of Harvard
University and has been directing
feature photo plays for the past five
years. He is bringing with him O. A.
Miller, formerly head property man
of the Ramo company, who will act
in the same capacity with the Life
Photo Company.
MANAGEMENT CONSOLIDATES
Special to The Motion Picture News
Charleston, Miss., Aug. 4.
C. R. Cooper, manager of the Har-
lequin Theatre and Messrs. Chapman
and Prigmbre, managers of the Idle
Hour, have reached an agreement
whereby the two shows will be con-
solidated and will be operated in the
future as the Idle Hour Theatre.
The large tent under which the
Harlequin has been showing will be
devoted to the colored patronage, a
large element in this community, ex-
clusively. E. R. Prigmore will be the
manager of both houses.
OPTICIANS SEE PICTURES
Special to The Motion Picture News
St. Louis, Aug. 4.
While on a river excursion on the
steamer "Bell of the Bends," a dele-
gation of optometrists who are at-
tending a convention in St. Louis,
were entertained with an exhibition
of motion pictures.
Dr. L. E. Bull, of California, gave
an address on the "Evolution of the
Spectacle," which was illustrated with
motion pictures, rare old plates, and
photographs of old-style "specs."
Coming
Sept. First
Already Pronounced
A Success
In Five Parts
Featuring
Mme. Lipzin
Call or Write
RENOWNED PLAYERS
FEATURE FILM CO.
Room 500
220 West 42d Street
New York
Sm
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THE MOTION PICTURE NEWS
63
Short Photoplays Favorites in Ontario
Manager Declares There Is a Tendency to Drag in Many Long Films
All Small Towns in the Province Have Theatres
Special to The Motion Picture News
Hamilton, Ont., Aug. 6.
THE opinion of all the motion-picture
theatre managers here is that
although the heat and the hard times
have affected the suftimer attendance at
the shows, yet better times are expected
in the near future and this fall will see
the shows drawing the same audiences
as they were wont before the summer
came and the pinch of money was evi-
dent.
Hamilton, Ont., is a city with a popula-
tion of over 100,000 and though this city
has many motion-picture shows, the ma-
jority are smaller perhaps than in a city
of the same size in the United States.
The ruling price of admission in all the
Hamilton theatres is five cents at the
matinee and ten cents at the evening
performances. Box seats, of course,
cost more, and in some theatres when a
feature, such as "The Adventures of
Kathlyn," is run then the price is
changed accordingly.
There are no Sunday shows in On-
tario, a thing for which all the motion-
picture managers are very thankful, as
it closes competition and gives their
employees a holiday once a week. The
small photoplay is popular in the small
towns, and especially in the country
theatres.
Practically every country town in this
province has its motion-picture show,
and as the returns are modest, the less
expensive films are in great demand. It
is the same with the smaller theatres in
the cities and especially in Hamilton.
It has been said by some in the larger
cities that the "two-reel play is dead."
This is not the case in Canada, for the
demand for two-reel plays in the above-
mentioned theatres is as great as it ever
was. Managers claim here that after
the shorter photoplays the audience tires
if a long six-reel photoplay is given.
"I do not know of any six-reel photo-
play which could not be put in four reels,
or any four which could not be put in
three," stated a well-known local mo-
tion-picture man. He says that the
tendency to drag in the long films ren-
ders them less attractive to the people
here, who have been accustomed to
short, three-reel, live photoplays.
Most of the picture houses in Hamil-
ton show three-reel photoplays at an
entertainment, or often a four-reel
photoplay with a three-reel and a two-
reel photoplay following it. The Savoy
Theatre, Merrick Street, has taken a
departure in showing the "Adventures
of Kathlyn," an undertaking which
has never been done by another theatre
here as yet. This progressive theatre is
following this feature with "The Million
Dollar Mystery." It draws large audi-
ences.
E. D. H. Boyd.
CORCORAN TANK SYSTEM
Is a Money Saver
Get Price List No. 6
A. J. CORCORAN, Inc.
95^ John Street New York
Your negative developed, printed and titled complete
per foot
:red
withir
12
Title
6<
per foot
GUNBY BROS.
1 45 West 45th Street
, Inc.
New York City
The first production of the United
Keanograph Film Company, of Fair-
fax, Cal., is entitled "Money," in six
reels.
Films
Impreved,
Cleansed
and
Softened
Multicolor Film improving Co., Inc.
15 EAST 26tb STREET, NEW YORK
PHILADELPHIA BRANCH
1 126 Vine Street
ALBERT TEITFL
President
ANIMATED SONGS
iJust a ]Minute!
You are, of course, aware that the Motion Picture Industry has been "Standardized"
in a large sense and you have no doubt wished that you could add an element of attrac-
tion that would bring patrons past competitors' houses to your own. "ANIMATED
SONGS" gives you precisely this opportunity. The SINGING in conjunction with the
ACTION brings about effects that so far have been impossible. Imperial Singing Pictures
will not alone create a new class of patrons, but will also stimulate a regular attendance.
People will pass competitive houses to come to yours because "ANIMATED SONGS"
makes your shaw belter than your competitors. "ANIMATED SONGS" grips an audi-
ence, appealing as nothing else can to their artistic and dramatic instincts.
WIRE OR WRITE
IMPERIAL MOTION PICTURE CO. OF NEW YORK, Inc., 1476 Broadway, N. Y.
PHOTOPLAY COMPANY, Inc.
19 W. LAKE STREET CHICAGO, ILL.
;dealers in
Moving Picture Machines All
Makes, Accessories and Supplies
We handle everything for the Theatre. Further particulars
on request.
Moller Pipe Organs
We make a specialty of organs for Theatre,
and can include every orchestral effect, also
Piano and Pipe Organ all in one instrument.
Among the large number of Theatre organs we have installed special mention is made of the following electric organs :
THE HIPPRODROME, .... New York City
HAMMERSTEIN'S GRAND OPERA HOUSE, New York City
14th ST. THEATRE, .... New York City
EMPIRE THEATRE, ..... New York City
GORDON'S OLYMPIA THEATRE, Boston
GORDON'S THEATRE, - Rochester
MAJESTIC THEATRE, Columbus, Ohio
BROADWAY THEATRE, Springfield, Mass.
We have the LARGEST PIPE ORGAN FACTORY in America, and make every part of our organs.
Satisfaction guaranteed. Our instruments are the highest grade, and prices the best.
Every organ built special, offering an unlimited range of effects liyi Ty IV/I " 11 Hagerstown,
to select from. Specifications and particulars on request. Addres' 1V£« L m lV£Oll6]ry Maryland
In writinir advertisers please mention this magazine.
64
THE MOTION PICTURE NEWS
IF YOU ARE
Over poor business-
give up hope —
GAUMONT
FILMS
have saved many and can save
you. G-et out of the mire by
booking Gauniont's, the crowd
getters.
EVERY SORT^ OF PUBLICITY,
BOTH FOR EXCHANGE & EXHIBITION
6aan)ontCo.
110 West 40th St., N. Y.
GAVnTont
LANG'S FILM REELS
THE BEST MADE
14 in. $1.50 10 in. $1.00
CATALOGUE
LANG MFG. WORKS. Olean, N. Y.
Pll II TITI PC PRINTING AND
rlLm I I I LLO DEVELOPING
Ghre Us a Trial
Pricu Rigbt
All Work Gnaranteed
Prompt Service
If you have any event that you want photo-
graphed wc can furnish an expert camera man
STANDARD MOTION PICTURE CO.
Telephone, Randolph 839 5 S. Wabash Ave., Chicaos
Twenty "Cabiria" Companies Will Tour
Plans Under Way for Showing the Spectacle in the Best "Legitimate"
Houses Throughout the Country — Holds Box Office Record
without other attractions on the same
program. This was established at the
Knickerbocker Theatre during the week
of June 8, when over 21,000 persons
paid from twenty-five cents to two dol-
lars each to see the exhibition.
Billboards and illuminated signs give
"Cabiria" a representation on Broadway
at least as big as any speaking show.
This holds true in other big cities.
While Broadway is lit up with "Cabiria"
electric signs, lavish billing tells of the
pictures in Atlantic City, Cleveland, Chi-
cago, Salt Lake City and San Francisco.
"Cabiria" is playing in the highest
class legitimate theatres of the country.
It is being presented in the Knicker-
bocker Theatre, New York, always the
home of such stars as John Drew,
Maude Adams, Ethel Barrymore and
Mme. Nazimova ; at the Illinois in Chi-
cago, at the Utah in Salt Lake City, at
the Hippodrome in Cleveland, and at the
Gayety in San Francisco. This fall,
twenty companies will tour the coun-
try from end to end, accompanied
everywhere by the big orchestra.
"/^ABIRIA" was produced at an ex-
pense greater than any five other
film productions combined, it is said, and
over one year was expended in making
the production ready for the market.
The world's largest and finest theatres
threw open their doors to "Cabiria," and
the public flocked to view its wonders at
prices no lower than those charged for
high-class theatrical attractions.
"Cabiria" is the only film spectacle
ever shown at the White House to the
President of the United States, mem-
bers of the President's Cabinet and their
wives. This occurred on Friday, June 26,
under the personal direction of Augustus
Thomas, a friend of both the President
and Harry R. Raver, wha is directing the
American tour of the spectacle.
Manuel Klein, the famous New York
Hippodrome composer, arranged special
piano music for the film and personally
went to Washington for Mr. Raver to
play the incidental music.
"Cabiria" holds the world's record for
box ofiice receipts for one week over
all other single film productions shown
Motiograph Has Many Good Points
The Motiograph Apparatus Combines Improvements Which Make a
Strong Appeal to Exhibitors — Has Automatic Fire Shutter
and Shows a Steady Picture
AC. ROEBUCK, of the Enterprise
• Optical Manufacturing Com-
pany, Chicago, who eight years ago
built a motion picture machine and
called it the Motiograph, has carefully
watched the demands of the exhibitor
from year to year.
Every part of the Motiograph has
been built in its own factory for years
past, and has been giving thorough
satisfaction, because each part is
made by an experienced mechanic,
and the best machinery obtainable for
that purpose.
The Motiograph lamp house has
been enlarged. The arc lamp has
been slightly changed, so that the
operator with all the dilTerent move-
ll/E will rebuild your old machine as good as new.
' If your machine needs repairing, we can do the work. We
have every facility and use only genuine parts. All work
guaranteed. We carry a complete line of new machines and
supplies. Will sell for time or cash.
SEND FOR CATALOG TODAY.
AMUSEMENT SUPPLY COMPANY
160 No. Fifth Ayenue
CHICAGO
ments obtainable, can set his arc at
any angle that he may wish, and by
so doing can increase the efficiency in
light.
The Motiograph is equipped with a
motor attachment, including speed
control, which is placed in a handy
position on the machine for the op-
erator, and with the motor-driven at-
tachment, will make it easier for the
operator to give his time and atten-
tion more to his arc lamp and to his
picture.
The vital part of the mechanism
which is susceptible to wear and which
has to be turned out to one ten
thousandth of an inch is made of
high-grade tool steel, hardened and
ground by one of the company's later
improved grinders, to insure accu-
racy.
The most important points about
the 1914 model of interest to exhibi-
tors are as follows:
Brilliant pictures, clear, sharp and
flickerless; a steady picture; safety
film magazine; automatic fire proof
shutter; enclosed Geneva movement;
Geneva star and cam; intermittent
sprockets of solid steel; extra large
arc lamp; a very large lamphouse;
easy access to all working parts;
durability; it is built entirely of metal;
is absolutely fire proof; and is guar-
anteed for one year.
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
"THE OATH OF A VIKING"
(Picture Playhouse Film — Three Reels)
REVIEWED BY J. BURROUGHS NOELL
THIS is the first release of the Picture Playhouse Film
Company, and it marks an auspicious beginning for the
new concern. If the same standard of all-round excellence
in acting, in appropriateness of setting, and in photography
is maintained in forthcoming releases the company will de-
serve an enviable reputation for artistic productions.
The story of the picture takes us back to the time when
"might made right," a time when the struggle for existence
was harder than it is now, and only bold, hardy men and
strong-hearted, strong-bodied women could survive. The
robust, wholesome atmosphere in which the Vikings lived and
dared and loved is caught, and something of the spirit of
those times reaches the viewer as this costume drama is un-
folded before his eyes.
Much of this effect is undoubtedly produced by the appre-
ciative and understanding acting of the principals, James
Gordon as the Viking, Betty Harte as his flaxen-haired, blue-
eyed daughter, Frank Sidwell as Nordo, her lover, and E. A.
Turner as Olas, his rival from the north. More perhaps is
due to the wild and rugged scenery in which these events are
enacted. The picture was taken in Bermuda, but the lofty
crags, the caves in which the sea can almost be heard rum-
bling and roaring, give just the right impression of the rocky
Norwegian coast, with its countless fiords against which the
ocean tosses and beats and foams in never-ending fury.
Furthermore, the costumes and the properties have been
chosen with great care and no historical errors are to be
marked. The winged helmets of the Vikings are in keeping
with their roving nature, and when the bearded warriors
quaff the flowing mead from bronze flagons, truly it seems
that one is carried back a thousand years, such is the historical
realism of the drama.
Oimcuneiitcil
Theatpes
PLASTER RELIEF DECORATIONS
Theatres Designed Everywhere
^Write for Illustrated Theatre Catalog. Send us
.iiMi Sizes of Theatre for Special Designs
THE DECORATORS SUPPLY CO.
2549 Archer Avenue, CHICAGO, ILL.
NEW KENTUCKY THEATRES FLOURISH
Special to The Motion Picture News.
Louisville, Ky., August 5.
THE new Princess Theatre, at Bowling Green, Ky.,
opened Saturday with bright prospects. A good bill
of features and comedy films was on the initial program,
and capacity audiences were attracted at the admission of
ten cents and five cents for children. The theatre is one
of the most up-to-date in the state, with an unusually
artistic interior. The main floor will be exclusively for
white persons, the balcony being' reserved for negro pa-
trons.
The Parkland Theatre, which recently opened in this
city, is showing to capacity daily. This picture house,
located in an exclusive residence section of the city, is
booking only high-class feature films, "Sophie of the
Films" and "Lucille Love, the Girl of Mystery," among
them.
GRANTS ONLY FIVE LICENSES
Special to The Motion Picture News.
Wheeling, W. Va., Aug. 6.
FIRE Chief Edward T. Rose -has granted but five local
motion-picture houses permits to secure city hcenses.
This means that not all have complied with the requirements
of the fire and building ordinances, and that the chief will
demand that all play houses be properly equipped for the
safety of the public.
The theatres which have so far secured licenses are the
Court, Virginia, Colonial, Garden Theatre and A. P. Brink-
meier's place on the South Side. The requirements of the
city orninances on theatres are very rigid and must be met
to the letter.
It is believed that within a few weeks the fire chief will
approve all applications and that the proper licenses will be
issued.
ATTENTION OF
_ CAMERAMEN
All caineramen[in''a position to procure negatives of Army, Navy
Revenue-Cutter Service — Marine Corps and State Militia
operations, communicate with the
GENERAL FILM PRODUCING CO., Inc.
1400 Broadway New York City
HARVARD
Send your negative and be convinced that
quality and punctuality is our motto
FILM
We print — develop— tint and tone
We furnish camera men for all occasions
CORPORATION
231-233 10th Ave. New York City
W.K.HEDWIG.Pruident Tel. Chelsea 8 1 2 J.T. REARDON. Sec'y-Treai.
In writing to advertisers please . mention "THE MOTION PICTUEE NEWS"
66
THE MOTION PICTURE NEWS
Make Your Lobby Display
Attractive
There is noth-
ing more fascinat-
ing to the publie
than a bright brass
frame to display
your photos or
posters.
We make Lobby
and Theatre Fix-
tures and Brass
Rails of every de-
scription.
Don't fail
to visit our
Showrooms
Write for
Catalog.
The Newman
Mfg. Cs.
717 Sycamore St.
Cincinnati, Ohio
Branch Factories and Show Eooms:
101 Fourth Ave., 106-108 W. Lake St.,
New York, N. Y. Chicago, 111.
Fstablished 1882.
"American" Motion
Picture Cameras
AT THE FRONT
Our famous Improved No. 2
Camera on the firing line at "Vera
Cruz."
"AMERICAN" products are al-
ways with the Advance Guard. The
world's most important motion pic-
tures are taken with "AMERICAN"
CAMERAS.
Agents for AGFA and GEVAERT
Eaw Motion Picture Film,
Send for Catalogue C.
American Cinematograph Co.
617.631 W.Jackson Blvd., Chicago, III.
Kinematograph Weekly
SS.IS a Year
The Leading Motion Picture
Publication of Great Britaia
and Colonies
Sample Copies 10 cents
For AdvertlsiBg Rates Write
I8S06U1TEDPI0VIN6PI6TBBEPBESS
KiDgsten Ave., Breoklyn, N. Y.
USE YOUR BRAINS
And save money for slides Write the
NIAGARA SLIDE COMPANY LOCKPORT, N. Y.
WILL EXPLOIT FEATURES FOR
STATE RIGHT BUYERS
While others have offered complaints
of poor business during the hot weather,
W. A. Baier and O. H. Jacobs, Mil-
waukee feature exchange men, have been
quietly building up a big feature busi-
ness throughout Wisconsin.
The concern has now taken the name
of the Film Booking Office, with a
generous suite of offices covering a large
part of the third floor of the Manhattan
Building, Milwaukee. Included in this
is a large projection room for showing
the latest feature pictures. These men
control the state rights on "Victory,"
the six-reel war picture, for Wisconsin,
North and South Dakota, and several
three and four-reel features for Wis-
consin territory alone.
In addition to handling these, it will
be the object of the Film Booking Office
to exploit features in their territory for
purchasers of state rights, who are not
acquainted with that field. They have
already made arrangements with three
Chicago concerns for handling their fea-
tures in this way, and expect to add many
others before the fall season opens.
BALSHOFER WANTS TWO
COMEDIANS
Fred Balshofer, manager of the
Sterling Comedy Company, releasing
through the Universal program, has
just completed a fl3'ing visit to New
York and the home offices of the
Universal Film Manufacturing Com-
pany. He traveled alone, and while
the desire for a short respite from
his arduous duties was the principal
motive which brought him on, he ac-
complished some important business
while in town, and made some in-
structive investigations.
He left for the Pacific Coast July
28, with the promise of many new
and surprising things to come in the
way of Sterling comedies. Recently
he acquired Gordon Griffith, con-
s-'dered one of the ablest and cleverest
"kid" comedians in the business.
On leaving, Mr. Balshofer expressed
himself as desirous of hearing from
two comedians, male and female; if
they have the goods to deliver, he
says he has an attractive proposition
to offer them. All communications
will be held confidential, and should
be addressed to him personally at his
West Coast studio, Hollywood, Los
Angeles.
THE CHEAPEST PLACE
TO BUY BEST QUALITY
ROLL TICKETS
PtnttF^r ©trkift OIo.
722 Broadway, New York
Perfect NamberiDS. Quick Delivery
Moving Picture Machines & Supplies
Tickets, Carbons, Cement, Slides. Arc-Lamps, Rheo-
stats, Oxone, Limes, Ether, Condensers, Lenses, Etc
W e Bus, Sell and Repair Machines of Ever\> Make.
•iVRITE FOR PRICE LIST
THE N. & T. SUPPLY CO.
714 Paol-Gale-Greenwood BIdg. NORFOLK, VA
I". O. Box 978
RENTERS OF REAl FEATURE
European Feature Film Cerp.
J, H. STEINMAN, Mgr.
220 West 42nd Street New Y»rk Qty
Watch for Release Date on
THE LITTLEST REBEL
Should A Woman Tell?
A splendid big feature is proving
the biggest hot weather attraction
on the market. It played to big
success for months on Broadway.
For bookings write now to
THE PHOTOPLAY PRODUCTIONS
RELEASING COMPANY
37 S. Wabash Ave. Chicago, 111.
CLASSIFIED ADVERTISING
Bates for advertising nnder this head-
ing, 3 cents per word, cash with order.
60 cents miniznnm charge per insertitn.
MOVING PICTURE CHAIRS, 2,550 new, 98c
each in small lots. SECOND-HAND CHAIRS
65c to 75c each on hand at all times. ATLAS
SEATING COMPANY, 501 Fifth Ave., N. Y.
HEASQUABTESB FOB P0WZ31S, XOTZOOKAPE, gUIPI^BX AND SSISON KAOHINEB
PICTURETHEATRE EQUIPMENTCO.
THE BIMEST HOTIOIT FIOTXntE BTrPPLY KOTTBB IN AMEBIOA
21 EAST 14th STREET, NEW YORK CITY
OONSENSEBB— BOOTES— TICKET 0E0PPEB8— BEELS— BEEL OASES— BOOTS OABUTZTl
WE EQUIP MOTION PICTURE THEATRES COMPLETELY
In writing to advertisers please mention "THE MOTION PICTXTEE NEWS"
\
THE MOTION PICTURE NEWS
67
INDIRECT LIGHTS-EXIT LIGHTS -CHANDELIERS
FOR MOVING PICTURE THEATRES
Indirect lights produce the ideal illumi-
nation for Moving Picture Theatres where
it is expected to project pictures in a well-
lighted auditorium. It is not a luxury, it is
a necessity and is being demanded more
every day.
It does away with eyestrain, headaches,
and nervousness which is so common in im-
properly lighted theatres, and gives your
patrons a sense of safety and restfulness.
Its advantages are too numerous to men-
tion here.
Indirect Fixtures manufactured by the
General Specialty Co. are designed espe-
cially for Moving Picture Theatres. The
interior of fixtures are coated with our
"Luna White" reflecting surface, which is
the only surface that will produce an even-
ness of reflection.
Write us at once stating size of audi-
torium and, if already wired, the number
and location of electric outlets, and we will
advise size and number of fixtures to use.
We save you from 25% to 50%. All fix-
tures wired ready to attach, and can be
hung in a moment.
WRITE FOR CIRCULAR
We manufacture all kinds of Exit
Brackets, Boxes and Chandeliers for
Theatres. Write us, giving us some
idea of your requirements.
GENERAL SPECIALTY COMPANY
409-11 MORGAN STREET
ST. LOUIS, MO.
THi: QUILSTION
Long Liri: — Small Up Ki:i:p
IS ANSWERED
IN THE 1914 MODE,L
MotiograpH
Whenever you can have the BEST of anything for
the price of the average — which do you get?
ANSWER — and you have the reason why expe-
rienced Theatre Owners everywhere are demanding
MOTIOGRAPH.
There are "CHEAP" machines at "CHEAP"
prices to catch inexperienced buyers.
There are ordinary machines, priced high to give
the impression of quality.
BUT when you can buy a MOTIOGRAPH which represents
QUALITY (and we can prove it) at a reasonable price, you have
made a big SAVING.
Write for our proof
THE ENTERPRISE OPTICAL MFG. CO.
Eastern Office _ , . . ^ ^ • SP!Westera Office
2Ij E^'^H^tl>Str«t| f564 W. Randolph St., CHICAGO, ILL.||f„pM»^'tet S'reet
In •writing to advertisers please mention "THE MOTION PICTURE NEWS"
68
THE MOTION PICTURE NEWS
The ALBUQUERQUE
FILM MFG. CO., Inc.
RELEASING THROUGH
Warner^s Features, Inc.
FEATURING
Miss Dot Farley
IN FEATURE STORIES WRITTEN
AND ACTED BY HER.
PRODUCED UNDER THE DIRECTION OF
GILBERT P. HAMILTON
Past Releases
"First Law of Nature**
"The Trail of the Law"
"A Web of Fate**
"The Course of Justice'*
"The Unwritten Justice**
" The Daughter of the Tribe**
Ready for Release
"The Lust of the Red Man"
The greatest Indian Story ever produced.
"The Toll of the Warpath"
"The Price of Crime"
Undoubtedly the greatest three-reel sub-
ject of the year.
"False Pride Has a Fall**
OTHER GREAT PRODUCTIONS IN COURSE OF
CONSTRUCTION AT THEIR
WESTERN STUDIO
406 Court St., Los Angeles, Calif.
CENSORSHIP LOOMS ON ST. LOUIS HORIZON
Special to The Motion Picture News.
St. Louis, Aug. 4.
At the regular session of the municipal assembly in Sep-
tember Mayor Kiel proposes to bring up a bill directing the
division of Parks and Recreation to censor all motion picture
films and other theatrical entertainments before their produc-
tion be permitted in St. Louis. On July 29 the St. Louis
Globe-Democrat quotes Mayor Kiel as saying:
"I consider the establishment of a censorship over public
entertainments, particularly motion picture shows, which cater
largely to boys and girls, imperative. I am strongly opposed
to the exhibition of films depicting crime. Many of such
films portray criminals as heroes, and the impression on
youthful minds is bad."
PASQUALI PLANS WAR NEWS FILMS
THE Picture Playhouse Film Company have just re-
ceived a cable from Pasquali & Company, of Turin,
Italy, in answer to one of theirs, that Pasquali & Com-
pany are sending three camera outfits to different war
centers in Europe, and have made arrangements to send
to the Picture Playhouse Film Company at 110 West
Fortieth street, New York City, all war films as soon as
completed.
This company declares it will soon be in a position to
furnish to his patrons authentic and realistic scenes of
interest from the seat of war.
extmIlarge
FOR FASfTENING
POSTERS TO
BULLETIN BOARDS
POSTER THUIVIB TACKS
Will Securely Fasten Your
PICTURES & POSTERS
(Samples on Request. Two sizes)
UNITED STATES PRICES
10O 500 1000
No. 3 1-2 in. dia. SI. 00 SI. 75
No. 5 13-16 in. dia. S.65 S2.2S S4.00
Sent prepaid upon receipt of price or C. O. D. with S. 1 0
collection charges added.
L. R. WEDMAN. 406 Union PI., Syracuse. N.Y.
IT'S UP TO YOU
You Have To Do Something
TO IMPROVE
YOUR BUSINESS
You know this ! We know this !
Our plan to attract
an audience has
proved a success.
It costs you $15.00
TO TRY IT
You do a cash
business.
You don't expect
credit.
To show our confidence in the proposition, we
give you 30 DAYS.
Write or wire for the plan
Wyanoak Publishing Company
136-146 W. 52nd Street, N. Y.
In writing to advertisers please mention "THE MOTION PICTTTRE NEWS'
THE MOTION PICTURE NEWS
69
Profitable Territories Now Being Granted
to live men able to see a big opportunity and financially able to lay in a small stock of these
inexpensive, serviceable, easily operated and rapid selling machines. For such firms we
have a liberal proposition to make, granting exclusive sales agencies which mean big profits for
you. Every family is a possible purchaser of
^ _ Binges Home Entertainer
rnce complete, packed in ^^^H|9A ^7
a strong wooden cabinet k9^^S|^H
box/or T25'oo''with' 1 o"o ^[^^^^ ' I 'HIS fascinating, absolutely safe motion picture machine, practical in every respect, is manufactured
foot box. ^^^^^ I at our factories in Germany, is sold on import, and to dealers only. While useful for lectures and
sales demonstrations it is primarily designed for home use. Simple and self-contained ; takes
standard sized films; equipped with fire-proof film boxes of 500 and 1,000 feet capacity.
Bing's Home Elntertainer gives very large white pictures at a short distance ; has strong, silent mechanism and large lamp house. Each
machine has a baby arc lamp of 800 candle power, taking about 6 amperes. The rheostat supplied is suitable for 1 10, 150 or 220 volts.
Don't delay — write us ' for territories open NOW
BING BROTHERS, Manufacturers. JOHN BING, Sole Representative, 381 Fourth Avenue, New York
BURNS SUPERVISES FILM
DRAMA
AMlliam J. Burns recently returned
from Washington, D. C.. where the final
scenes were taken for his Secret Service
case, The Philadelphia-Lancaster Count-
erfeiting Mystery. In the films this re-
staging of the case will be known as
"The $5,000,000 Counterfeiting Plot."' It
is in 600 scenes and 6 parts.
The picture has been produced under
the personal direction of Mr. Burns, in
order that the details be correct, and the
detective appears in nearly all of the
scenes, together with former members
of the Secret Service.
Mr. Burns shows on the screen how
the Monroe-head hundred dollar silver
certificates were made. These counter-
feits were so remarkable that it necessi-
tated the Secretary of the Treasurj- re-
calling the entire issue of that currency,
amounting to over twenty-seven milLon
dollars.
These pictures will be presented at a
special engagement at a Broadway thea-
tre, beginning the middle of August.
NEW PHILADELPHIA FILM
COMPANY
The latest concern to join the ranks
of the film manufacturers is the Lib-
erty Motion Picture Company, with
offices at 20 East Herman street, Ger-
mantown, Philadelphia. This new
company started operations a num-
ber of weeks ago.
Howard J. Bobb is general man-
ager of the new concern, which will
make a specialty in releasing photo-
plays that contain Canadian and
Northwestern atmosphere. For this
purpose a large tract of picturesque
land was purchased at Harmonville, Pa.
An open invitation is extended to
members of the trade by the Liberty
Company. Bennie Zeldman, or "Ben-
nie of Lubinville," as he has hitherto
been know-n, is the publicity man-
ager.
SECOND HAND FILMS WANTED
We will pay spot cash for any films you have for sale, send list and price to
G. W. FEATURE FILM CORP., 145 W. 45th St., New York City
Thousands of Reasons
Your machines and supplies play a very impor-
tant part in the conducting of your theatre. They
should be dependable. The repairing of your machine
is a delicate matter and should not be trusted to
everybody.
We say there are thousands of reasons why you
should send your machine to us for repairs and pur-
chase your supplies from us. The thousands of rea-
sons are the thousands of satisfied theatre owners we
have served.
We always have a supply of second-hand ma-
chines in stock.
Our machine shop is the most completely
equipped of its kind in the country.
You can not go wrong doing business with us as
we have a reputation of long years standing to main-
tain.
Write us the next time you are in the market for
supplies and accessories. We handle parts for all
machines.
GEO. M. HOKE SUPPLY CO.
176 N. STATE STREET CHICAGO, ILL.
In writing to advertisers please mention "THE MOTION PICTXJKE NEWS"
70
I HE MOTION PICTURE NEWS
B
"THERE'S A REASON"
IN F'ACT
"THERE ARE MANY REASONS"
WHY YOU SHOULD CONTROL THIS FEATURE FOR YOUR TERRITORY
THOMAS E. SHEA
IN
"THE MAN O' WARS MAN"
SOME REASONS: (in f-ive parts)
The "MAN 0' WARS MAN" was Mr. Shea's first big success and has been played
to several million people in the United States by him.
It isfull of intrigue, love and thrills. It has been re-written by Mr. Shea around the presentMexicansituation.
See THOMAS E. SHEA as Captain Conway See DIXIE COMPTON as Isabelle Torres
The American Spy The Mexican Spy
Close Your Territory NOW. Released — August 24th
COMING-**THE VILLAGE POSTMASTER"
Broadway Picture Producing Company
SUITE 235-236 1400 BROADWAY, NEW YORK CITY Phone Greeley 6372
. DAVID YOUNG, Jr., President THOMAS F. BOWERS, Treasurer
Women are waiting to see the New Fall Styles.
COMMERCIAL FILMCRS
1101 WEST RANDOLPH STREET CHICAGO
have the exclusive rights to take and distribute Motion Pictures of the celebrated $35,000 Fall Style Show given
in Chicago's largest and finest auditorium, Medinah Temple on August 18th, under the auspices of the Chicago
Garment Manufacturers' Association. Thousands of visiting merchants will attend this show and will co-operate
with you. Ask your local merchants about this picture. Reservations now being made. Towns 5,000 and under,
$25.00. Cities over 5,000 population, $50.00.
COMMERCIAL FILMERS
IIOI WEST R.ANOOLPH STREET, CHICAGO
Manufacturers, Distributors, Slides, Titles, Developing, Printing, Renovating.
THE CENTAUR FILM CO.
OF BAYONNE. N. J.
Is Now Making a Specialty of Title Work
AvfAl _/br 'Particulars
Bayonne. N.J. THE CENTAUR FILM CO. l«0»Bro.dw.y,N.Y.
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
71
What Do You Need?
LISTINS IN THE BXTTEBS' GTHDE, FOK NAME AND ASDBESS, INCLUDING ONE YEAE'S SUBSCKIPTION TO THE MOTION
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PLAY SPACE DTJEING THE YEAE. ADDEESS ADVEETISING DEPAETMENT
ANNOUNCEMENT SLIDES
Niagara Slide Co., Lockport, N. Y.
ASBESTOS BOOTHS
Shadow Bros., 442 W. 42nd St., New York.
CLEANING AND RENOVATING FILM
Film Redeveloping Co. of America, 145 W.
45lh St., N. V.
Multicolor Film Improving Co., Inc., 15 E.
26th St., N. Y.
COSTUMEES
Miller-Costumier, 236 South 11th St., Philadel-
phia, Pa.
DEVELOPING TANKS
A. J. Corcoran, Inc., 9>4 John Z^., New York.
ELECTEIC LIGHTING SETS
The Chas. A. Strelinger Co., Box P-2, Detroit,
Mich.
FILMS
(Manufacturers, Dealers and Renters)
American Film Mfg. Co., Chicago, 111.
Thomas A. Edison, Inc., 275 Lakeside Ave.,
Orange, N. J.
Elssanay Film Mfg. Co., First National Bank
Bldg., Chicago, 111.
General Film Co., 200 Fifth Ave., New York.
George Kleine, 166 N. State St., Chicago, 111.
Lubin Mfg. Co., Philadelphia, Pa.
G. Melies, 204 E. 38th St., New York.
Mutual Film Corp., 71 W. 23rd St., New York.
New York Motion Picture Corp., Longacre
Bldg., New York.
Pathe Freres, 1 Congress St., Jersey City, N. J.
Renfax Film Co., Inc., 110 W. 40th St., N. Y.
Selig Polyscope Co., Chicago, 111.
Thanhouser Film Corp., New Rochelle N. Y.
Universal Film Mfg. Co., 1600 Broadway, N. Y.
FILM ACCESSOEIES
Berlin Aniline Works, 213 Water St., N. Y.
FILM TITLES, FEINTING, DEVELOPING,
ETC.
Commercial Motion Pictures Co., Inc., 220 W.
42d St., New York.
Centaur Film Co., 670-682 Ave. E, Bayonne,
N. J.
Evans Film Mfg. Co., 412-22 W. 216th St., at
Broadway, New York.
Gunby Bros., Inc., 145 W. 45th St., New York.
Harvard Film Corporation, 231-233 Tenth
Ave., New York.
Industrial Moving Picture Co., 223-233 W.
Erie St., Chicago.
Standard Motion Picture Co., 6 S. Wabash
Ave., Chicago.
Standard Filmprint Corp., 1006 Times Bldg.,
New York.
FILM EEELS
Ung Mfg. Works, Olean, N. Y.
Taylor-Shantz Company, 224 Mill St., Rochester,
N. Y.
FURNITUEE AND FURNISHING ON
EENTAL
William Birns, 103-105 West 37th St., N. Y.
FEATUEE FILMS
The Albuquerque Film Mfg. Co., Inc., 406
Court St., Los Angeles, Calif.
All Star Feature Corp., 220 W. 42nd St., N. Y.
Ambrosio American Co., 15 E. 26th St,. N. Y.
Bosworth, Inc., 648 Olive St., Los Angeles,
Cal.
Box Office Attraction Film Rental Co., 180 W.
46th St., New York.
A. Blinkhorn. 110 W. 40th St., New York.
California Motion Picture Corp., San Fran-
cisco, Cal.
Cosmofotofilm Co., 110 W. 40th St., New York.
Direct-From-Broadway Features Co., 46 W.
24th St., New York.
Eclair Film Co., 126 W. 46th St., New York.
Eclectic Film Co., 110 W. 40th St., New York.
European Feature Film Co., 220 W. 42nd St.,
New York.
Excelsior Feature Film Corp., Inc., 110 W.
40th St., N. Y.
G. W. Feature Film Corp., 145 W. 45th St.,
N. Y.
Features Ideal, 126 W. 46th St., New York.
Feature Photoplay Co., 220 W. 42nd St., N. Y.
Famous Players Film Co., 213-229 W. 26th St.,
New York.
Films Lloyds, Inc., 220 W. 42nd St., N. Y.
General Film Co., 200 Fifth Ave., New York.
General Feature Film Co., Powers Bldg., Chi-
cago, 111.
Gaumont Co., 110 W. 40tb St.. New York.
Gloria American Co., 110 W. 40th St., N. Y.
Greene's Feature Photo Plays, Inc., 110 W.
40th St., New York.
W. W. Hodkinson, 110 W. 40th St., New York.
Imperial Motion Picture Co. of N. Y., Inc.,
1476 Broadway, N. Y.
Italian American Film Corp., 1482 Broadway,
New York.
Inter-Continent Film Co., 110 W. 40th St.,
New York.
George Kleine Attractions, 166 N. State St.,
Chicago, IIL
New )LoTk Office: 1476 Broadway.
Jesse L. Lasky Feature Play Co., Longacre
Theatre, New York.
Lea-Bel Company, 912 Schiller Bldg., Chicago.
Leading Players Film Corp., 126 W. 46th St.,
New York.
Life Photo Film Corp., 220 W. 42d St., N. Y.
Mecca Feature Film Co., Inc., 126 W. 46th St.,
New York.
Mohawk Film Co., Times Bldg., New York.
Mundstuck Features, 909 Longacre Bldg., N. Y.
Pan-American Film Co., 110 W. 40th St., N. Y.
Paramount Pictures Corp., 110 W. 40th St.,
New York
Pasquali American Co., 110 W. 40th St., N. Y.
Phoenix Feature Film Corp., 164 Federal St.,
Boston, Mass.
Photo Play Production Co., 220 W. 42nd St,
New York.
Playgoers Film Co., Lyric Theatre, New York.
Popular Plays and Players Co., 1600 Broad-
way, New York.
Progress Film Co., 110 W. 40th St., New York.
Progressive Motion Picture Corp., Times
Bldg., New York.
Ramo Films, Inc., Columbia Theatre Bldg.,
New York.
Rolands Feature Film Co., 146 W. 46th St.,
New York.
A. H. Sawyer, Inc., 1600 Broadway, New York.
Stellar Photoplay Co., 1476 Broadway, N. Y.
Sterling Camera & Film Co., 146 W. 45th St.,
New York.
Solax Co., Fort Lee, N. J.
Union Features, 126 W. 46th St., New York.
Unique Film Co., Inc., 110 W. 40th St., N. Y.
Universal Film Mfg. Co., 1600 Broadway, N. Y.
University Films, Inc., 110 W. 40th St., N. Y.
Edw. H. Wagner, Agt., Dania Biofilm Co., 88
Park Place, New York.
World Film Corporation, 130 W. 46th St.,
New York.
Warner's Features, Inc., 130 W. 46th St., N. Y.
LANTERN SLIDE MATS AND REEL BANDS
Lantern Slide Mat Co., 149 W, 3.5th St., N. Y.
LABELS
Every Ready Roll Label Co., 203-7 W. 40th
St., New York City.
LIGHTING PLANTS
Cushman Motor Works, Lincoln, Neb.
LOBBY PHOTOS
The Wyanoak Pub. Co., 136 W. 52nd St., N. Y.
MOTION PICTURE MACHINES AND
SUPPLIES
Amusement Supply Co., 160 E. North Fifth
Ave., Chicago, 111.
Calehuflt Supply Co., 1301 Race St., Philadel-
phia, Pa.
Enterprise Optical Co., 568 W. Randolph St.,
Chicago, 111.
Ernemann, 114 Fifth Ave., New York.
Lears Theatre Supply Co., Sam Lears, Prop.,
509 Chestnut St., St Louis, Mo.
Oliver Moving Picture Supply Co., 647 Euclid
Ave., Cleveland, O.
Picture Theatre Equipment Co., 21 E. 14th St,
New York.
Precision Machine Co., 317 E. 34th St, N. Y.
Nicholas Power Co., 90 Gold St, New York.
The Phantascope Mfg. Co., Washington, D. C
Sweeley's Photo Supply House, 514-616 Erie
Ave., Renova, Pa.
Williams, Brown & Earle, Inc., 916-918 Chest
nut St, Philadelphia, Pa.
MOTION PICTURE APPAEATUS
Burke & James, Inc., 240-268 E. Ontario St,
Chicago, 111.
MUSICAL INSTEUMENTS
Rudolph Wurlitzer Co., Cincinnati, O.
American Photoplayer Co., Berkeley, Calif.
NOVELTIES
Philip Hano, 806-810 Greenwich St, New York.
POSTEE AND FICTUEE FEAMES
Menger & Ring, 442 W. 42nd St., New Yorit
EAW FILM
Eastman Kodak Co., Rochester, N. Y.
Celluloses Planchon, Inc., 75 Fifth Are.,
New York.
David Horsley, 1600 Broadway, N. Y.
Raw Film Supply Co., 15 E. 26th St., N. Y.
OPEEA CHAIES
The Hardesty Mfg. Co., Canal Dover, Ohio.
Steel Furniture Co., Grand Rapids, Mich.
PIPE OEGANS
Henry Pilcher's Sons, 914-920 Mason Aye.,
Louisville, Ky.
M. P. MoUer, Hagerstown, Md.
PEOJECTION LENSES
Bausch & Lomb Optical Co., 569 St Paul St,
Rochester, N. Y.
POSTEES
The Morgan Lithograph Co., Cleveland, Ohio.
EEWINDEES AND GENEEAL SUPPLIM
L. C. Smith Co., Schenectady, N. Y.
SCREENS
Atsco, Inc., 218 West 42nd St., New York.
Day & Night Screens, Inc., 110 W. 40th St,
New York.
Mirror Screen Co., Inc., Shelbyville, Ind.
STEEL FILM EQUIPMENT FOR
EXCHANGES AND MFRS.
Columbia Metal Box Co., 226-228 E. 144th St,
New York.
TICKETS— ROLL AND COUPON
Rees Ticket Co., 100 S, 10th St., Omaha, Neb.
THEATRE LOBE'S x RAMES AND
FIXTURES
Eagle Frame Co., 506 N. Ca. center St., Chi-
cago, 111.
Newman Mfg. Co., 715 Sycamore St., Cincin-
nati, O.
UNIFORMS
Fechheimer Bros., Union-made Unifomu,
rincinnati. O.
VENTILATION, COOLING AND HEATING
Typhoon Fan Co., 1544 Broadway, N. Y.
RIGHT OFF THE REEL
Director Jack Adolfi, of the Majestic studio,
and company headed by a cast composed of
Frank Bennett. Sam De'Grasse and Miss Olive
Golden, are spending some time at the Catalina
Islands, where fisherman pictures are being
made.
Roscoe Arbuckle, the dandy little 300-pound
director-actor of the Keystone studio, bought
an automobile recently and already has had to
buy new springs, and have the ones not al-
ready broken reinforced. Mack Sennett ac-
cuses Roscoe of leaving the company in the
middle of a scene to go over and talk to his
new possession. Charles Chaplin also had the
gasoline fever and bought a new car, but he
also sold it before the end of the week, at a
profit not to himse-f.
Miss Mabel Normand, of the Keystone com-
panies, is learning aviation from Walter Brook-
in. the permanent Keystone aviator, and has
made three flights alone, driving the machine
herself. Miss Normand hopes to soon be able
to do the loop, when a motion picture will be
made.
Director Joseph DeGrass, accompanied by
Pauline Bush. Joe King, Lon Chaney and oth-
ers, will go to Mt. Lassen, the only active vol-
cano in the United States, and film a three-
reel picture of a very dramatic story which
will lead the players to the very brink of the
crater. Mt. Lassen will be used as a setting
to represent the sulphur mines of Iceland.
Isadore Bernstein, manager of the Universal
West Coast studios; Director Wilford Lucas,
Miss Cleo Madison, George Larkin and other
members of the company filming the next Uni-
versal ^ serial "The Trey 0' Hearts," are at
San Diego, Cal., making tlie third instalment of
"The Dead Reckoning," which will consist
largely of sea adventures.
Herbert Rawlinson, the real-for-sure actor
athlete of the Otis Turner feature company at
the Universal studios, played the role of a
prize fighter, in a picture produced at the Ver-
non Arena, "Kid Regan's Hands." "Bhe scena-
rio, by Miss Ruth Ann Baldwin, introduces
plenty of action and the nicture features a
threeyear-old child. It will be made in two
reels.
72
THE MOTION PICTURE NEWS
GENERAL
MAIN OFFICE: 200 FIFTH
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CITY STATE STREET ADDRESS
ALBANY NEW YORK 737 BROADWAY
ATLANTA GEORGIA RHODES BUILDING
BALTIMORE MARYLAND 36 SOUTH EUTAW STREET
BANGOR MAINE ,123 FRANKLIN STREET
BOSTON MASSACHUSETTS ...218 COMMERCIAL STREET
BUFFALO NEW YORK 122 PEARL STREET
BUTTE MONTANA 50 E. BROADWAY
CALGARY ALT A., CANADA 85 McDOUGALL BLOCK
CHICAGO ILLINOIS 429 S. WABASH AVENUE
CHICAGO ILLINOIS 139 N. CLARK STREET
CHICAGO ILLINOIS 19 S.WABASH AVENUE
CINCINNATI OHIO S. E. COR 7TH & WALNUT STREETS
CLEVELAND OHIO 1022 SUPERIOR AVENUE, N. E.
COLUMBUS OHIO 26 W. NAGHTEN STREET
DALLAS TEXAS 2017 COMMERCE STREET
DENVER COLORADO 1448 CHAMPA STREET
DETROIT MICHIGAN 71 GRISWOLD STREET
INDIANAPOLIS INDIANA 24 W. WASHINGTON STREET
KANSAS CITY MISSOURI 921 WALNUT STREET
LOS ANGELES CALIFORNIA 822 SO. BROADWAY
MEMPHIS TENNESSEE 302 MULBERRY STREET
MILWAUKEE WISCONSIN 220 W. WATER STREET
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MONTREAL CANADA 243 BLEURY STREET
In writing to advertiser* please mention "THE MOTION PICTURE NEWS"
THE ^lOTIOX PICTURE NEWS
FILM CO
AVENUE, NEW YORK
BRANCHES
CITY STATE STREET ADDRESS
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NEW YORK CITY ....NEW YORK 440 FOURTH AVENUE
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NEW YORK CITY .... NEW YORK -260 WEST 42ND STREET
OKLAHOMA CITY ...OKLAHOMA 211 WEST 2ND STREET
OMAHA NEBRASKA 208 SOUTH 13TH STREET
PHILADELPHIA PENNSYLVANIA . . . .1308 VINE STREET
PITTSBURGH PENNSYLVANIA .... 119 FOURTH AVENUE
PITTSBURGH PENNSYLVANIA ... .436 FOURTH AVENUE
PORTLAND OREGON 393-5 OAK STREET
ROCHESTER NEW YORK 501 CENTRAL BUILDING
ST. JOHN N. B., CANADA 122 GERMAIN STREET
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SAN FRANCISCO CALIFORNIA 138 EDDY STREET
SEATTLE WASHINGTON 819 THIRD AVENUE
SPOKANE WASHINGTON 120 WALL STREET
SYRACUSE NEW YORK HIPPODROME BUILDING
TORONTO CANADA 172 KING STREET, WEST
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WASHINGTON D. C 7TH & E STREETS, N. W.
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la -KTiting to advertisers please mention "IHE MOTION PICTTTEE NE'TOS''
74
THE MOTION PICTURE NEWS
RECODD OF CURRENT AND COMING RELEASES
EDITOR'S NOTE. — These lists of releases for this week and next cire arranged in this form for the
convenience of the operator and exhibitor. In the blank rolumn a record may be kept of the date when
a given subject will be shown at your house. Keep it in a convenient place for future reference.
GENERAL FILM PROGRAM
RELEASES OF THE WEEK
AT MY
HOUSE
MOKDAY, AUG. 3RD, 1914.
BIOGRAPH. The Meal Ticket,
C, 999 15622
EDISON. A Tango Spree, C,
1000 15629
ESSANAY. In and Out, C,
1000 15631
KALEM. The Vampire's Trail,
D. , 2000 15623
PATHE. Picturesque Gary, T.,
500 16625
SELIG. Etinne of the Glad
Heart, D., 2000 15636
VITAGRAPH. Detective and
Matchmaker, C, 1000 15628
TUESDAY, AUG. 4TH, 1914,
EDISON. The Living Dead, D.,
1000 15632
ESSANAY. Her Trip to New
York, D., 1000 15633
KALEM. The Chief of Police,
D., 1000 15642
KLEINE. When War Threatens,
D., 2000 15634
LUBIN. A Fatal Card, C, 400. 15640
He Woke Up in Time, C,
600
MELIES. The Family Outing,
C, 500 - 15641
Easy Come, Easy Go, C, 500
PATHE. Training Army Dogs,
Sweden, E., 500 15636
A Basque Wedding Custom,
500
SELIG. The Ordeal, D., 1000.. 15637
VITAGRAPH. Warfare in the
Skies, D., 2000 15638
WEDNESDAY, AUG, 5TH, 1914,
EDISON. A Change of Business,
C, 450 15643
Faint Heart Ne'er Won Fair
Lady, C, 550
ESSANAY. The Fable of "The
Busy Business Boy and the
Droppers In," C, 1000 15646
KALEM. The Operator at Black
Rock, D., 2000 15644
LUBIN. The Man with a
Future, D., 2000 15650
MELIES. A Mother's Error, D.,
1000 15652
PATHE. Pathe's Weekly, No. ■
48, N., 1000 15647
SELIG. The Reporter on the
Case, D., 1000 15649
VITAGRAPH. Second Sight, C,
1000 15648
THURSDAY, AUG, 6TH, 1914.
BIOGRAPH. The Man and the
Master, D., 1000 15653
ESSANAY. Slippery Slim's
Dilemma, C, 1000 15654
LUBIN. A Daughter of Eve, C,
2000 15655
MELIES. A Matrimonial Ad-
vertisement, C, 1000 15657
SELIG. Hearst-Selig News Pic-
torial, No. 46, N., 1000 15659
VITAGRAPH. Memories in
Men's Souls, D., 1000 15658
FRIDAY, AUG. 7TH, 1914,
EDISON. The President's
Soecial. D.. 2000 15668
ESSANAY. The Motor Buc-
caneers, D., 2000 15664
KALEM. Don't Monkey with the
Buzz Saw, C, 1000 15666
LUBIN. A Siren of the Desert,
D. , 1000 15669
SELIG. The Skull and the
Crown, C. 1000 15667
VITAGRAPH. The Locked
House, C, 1000 15668
SATURDAY, AUG. 8TH, 1914.
BIOGRAPH. They Would
Bandits Be, C, 582 15676
The Deadly Cheroot, C, 416
AT MY
HOUSE
EDISON. One Touch of Nature,
C, 1000 15670
ESSANAY. Broncho Billy's
Fatal Joke, D., 1000 15671
KALEM. Grey Eagle's Revenge,
D. , 1000 15675
LUBIN. Love and Flames, C,
1000 15672
MELIES. Gratitude, D., 2000.. 15678
SELIG. Carmelita's Revenge,
D., 1000 15677
VITAGRAPH. The House on
the Hill, D., 2000 15673
GENERAL FILM PROGRAM
RELEASES OF NEXT WEEK
MONDAY, AUG, lOTH, 1914.
BIOGRAPH. The Condemning
Hand, D., 1001 15680
EDISON. All for a Tooth, C.
1000 15687
ESSANAY. Topsy-Turvy
Sweedie, C, 1000 15689
KALEM. The Rajah's Vow,
D., 2000 15681
PATHE. From Grenoble to
Aix-les-Bains, T., 250 15683
A Rousing Reception, C, 500.
Typical Russian Dances, 250..
SELIG. WilUe, C, 2000 15684
SELIG. Hearst-Selig News Pic-
torial No. 47, N., 1000 15688
VITAGRAPH. Through Life's
Window, D., 1000 15686
TUESDAY, AUG, IITH, 1914.
EDISON. A Tale of Old
Tucson, D., 1000 15690
ESSANAY. Stopping the Lim-
ited, C, 1000 15691
KALEM. Old Man Higgen-
botham's Daughter, D., 1000.. 15700
KLEINE. The Forbrdden Trail,
D. , 2000 15693
LUBIN. He Wanted Work, C,
400 15698
The Cook Next Door, C, 600..
MELIES. Burglar Alarm, C,
1000 15699
PATHE. The Art of a Furrier,
E. , 500 15694
Iron and Steel Industry, Bom-
bay, Ind., 500
SELIG. The Jungle Samaritan,
D., 1000 15695
VITAGRAPH. David Garrick,
C, 2000 15696
WEDNESDAY, AUG. 12TH, 1914,
EDISON. Andy Learns to
Swim, C, 1000 15701
ESSANAY. The Fable of "The
Maneuvers of Joel and Father's
Second Time on Earth," C,
1000 15704
KALEM. At the End of the
Rope, D., 2000 15703
LUBIN. The Downward Path,
D. , 2000 15708
MELIES. Sinews of the Dead,
D., 1000 15710
PATHE. Pathe's Weekly No. 49,
1914, N., 1000 15705
SELIG. The Family Record,
D., 1000 15707
VITAGRAPH. The New Stenog-
rapher, C, 1000 15706
THURSDAY, AUG, 13TH, 1914,
BIOGRAPH. The Mix-up at
Murphy's, C, 616 15711
Curing Mr. Goodheart, C, 383
ESSANAY. Slippery Slim and
His Tombstone, C, 1000 15712
LUBIN. The Heart Rebellious,
D., 2000 15714
MELIES. A King by Force,
C, 1000 15715
MELIES. The Biltmore Dia-
mond, D., 2000 15718
SELIG. Hearst-Selig News Pic-
torial No. 48, N., 1000 15717
VITAGRAPH. The Horse Thief,
D. , 1000 15716
AT MY
HOUSE
FRIDAY, AUG, 14TH, 1914,
EDISON. The One Who Loved
Him Best, D., 2000 15780
ESSANAY. A Gentleman of
Leisure, D., 2000 15733
KALEM. A Substitute for Pants,
C, 1000 15724
LUBIN. Latin Blood, D., 1000. 15727
SELIG. Meller Drammer, C,
500 15735
The Day of the Dog, C, 500..'
VITAGRAPH. Polishing Up, C,
ItOO : 15726
SATURDAY, AUG, 15TH, 1914.
BIOGRAPH. The District At-
torney's Burglar, D., 1001 15734
EDISON. While the Tide Was
Rising, D., 1000 15728
ESSANAY. Broncho Billy Wins
Out, D., 1000 15729
KALEM. Near Death's Door, D.,
1000 15733
LUBIN. They Bought a Boat",
C, 400 15730
MELIES. Voice of the Bells,
D. , 3000 15736
SELIG. Nan's Victory, D., 1000 15735
VITAGRAPH. The Wheat and
the Tares, D., 2000 15731
UNIVERSAL PROGRAM
RELEASES OF THE WEEK
MONDAY, AUG. 3RD, 1914.
IMP. A Normandv Romance, D.
STERLING. A Race for tife,
VICTOR. Man and His Brother,
D., 2000
TUESDAY, AUG, 4TH, 1914.
CRYSTAL. Some Cop, C
GOLD SEAL. The Trey O'
Hearts, Story No. 1, D., 3000
UNIVERSAL IKE. Universal
Ike, Jr.'s, Legacy, C
WEDNESDAY, AUG. 5TH, 1914.
ECLAIR. Firelight, D., 3000..
JOKER. The Third Party, C.
NESTOR. For Old Times' Sake,
D
THURSDAY, AUG, 6TH, 1914.
IMP. When the Heart Calls,
D.^ 2000
REX. The Symphony of Souls,
STERLING.' ' 'D'ram'atic'Mi's'take!
FRIDAY, AUG. 7TH, 1914.
NESTOR. Detective Dan Cupid,
powers! ' ' ' The ' Man ' of ' 'Her
Choice
VICTOR. The Coastguard's
Bride, D., 2000
SATURDAY, AUG. 8TH, 1914.
101 BISON. Rescued by Wire-
less, D., 2000
JOKER. That's Fair Enough, C.
SUNDAY, AUG. 9TH, 1914.
ECLAIR. Moonlight, D
FRONTIER. A Frontier
Romance, D
REX. A Midnight. Visitor, D.
UNIVERSAL PROGRAM
RELEASES OF NEXT WEEK
MONDAY, AUG. lOTH, 1914.
IMP. In All Things Modera-
tion, D., 2000
STERLING. A Strong Affair,
C
VICTOR. There Is a Destiny,
D
TUESDAY, AUG. IITH, 1914.
CRYSTAL. Some Crooks and
Willie's Disguise, C
GOLD SEAL. The Trey o'
Hearts' Story No. 3, White
Water, D., 2000
THE MOTION PICTURE NEWS
75
Fire
with all its terrors is elimin-
ated by the use oi^\
Non-Flam Stock
Ask us for Formulae Book,
Samples, etc.
"AGFA" non-flam film either in the
raw or finished state can be shipped
through the United States Mails.
RAW FILM SUPPLY CO.
Sole American Agents
15 East 26th St. New York City
Metal Carrying Cases
Approved Fibre Lined Metal Carrying Cases For Ship-
ping Films. All Sizes For An 7 Number of Reels.
The Strongest and Best on the Market
Sharlow Brothers CompaDy
Manufacturers of Portable, Asbestos and Sheet Metal
Motion Picture Booths, Metal Slide Carriers, Film
Reels, Film Cans, Film Cabinets, Carrying Cases,
Metal Re- Winding Tables, Racks and Shelves
440-442 WEST FORTY-SECOND ST.
439-441 WEST FORTY-FIRST ST.
NEW YORK CITY
.: : . .: : . .:
■0.
Five Genuine
LUBIN
Masterpieces
LUBIN
(Released through
the General Film
Company's Special
Service.)
Now Being Shown With
Wonderful Success.
Six Reels
THE WOL.F"
By EUGENE WALTER
"As Beautiful a Picture as was ever made." Produced by Barry O'Neil and notable Lubin All Star Cast.
3 Excellent Reels— "THE ERRING"— By GEORGE W. TERWILLIGER. A striking, forceful drama of modern conditions.
TO BE RELEASED SOON
5 Reels— "THE FORTUNE HUNTER"— By WINCHELL SMITH. With WILLIAM ELLIOTT, late star of "Madame X" Co,
6 Reels— "THE HOUSE NEXT DOOR"— By J. HARTLEY MANNERS. A wonderful production with the famous Luhin All-
Star Cast.
5 Reel* — "EAGLE'S NEST" — By EDWIN ARDEN. Produced in Beautiful Colorado, with Edwin Arden in the leading role.
F'lVE REGULAR RELEASES EACH WEEK
"HE WANTED WORK"— Split Reel Comedy Tuesday, August 11th
Terrible consequences o£ a negro trying to palm himself off as an Irishman.
"THE COOK NEXT DOOR" — Split Reel Comedy Tuesday, August 11th
A cook becomes heiress, the folks try to humiliate her, but she gets square.
"THE DOWNWARD PATH"— Two Rfiel Drama ...Wednesday, August 12th
A stirring melodrama of evil doing; a wayward son's awful crime.
"THE HEART REBELLIOUS"— Two Reel Drama Thursday, August 13th
A worthy man innocently marries an adventuress and conquers a rebellicus spirit.
"LATIN BLOOD"— Drama Friday, August 14th
A drama of the Latin race; a misguided love and unfortunate consequences.
"THEY BOUGHT A BOAT"— Split Reel Comedy Saturday, August 15th
Two boobs buy a cheap motor boat and have some sad experiences.
"THE PUNCTURE-PROOF SOCK MAN" — Split Reel Comedy Saturday, August 15th
The inventor of a puncture-proof sock gets into trouble by his enthusiasm.
"BACK TO THE FARM" "THE LOVE OF ORO SAN"
Comedy... Tuesday, August 18th Drama Friday, August 21st
"THE DREAMER" "SOMETIMES IT WORKS"
Two Reel Drama. .Wednesday, Aug. 19th Split Reel Comedy — Saturday, Aug. 22nd
"HIS BROTHER'S BLOOD" "MAKING AUNTIE WELCOME"
Two Reel Drama. .Thursday, August 20th Split Reel Comedy. .Saturday, Aug. 22nd
SPECIAL ONE, THREE AND SIX SHEET POSTERS
LUBIN MANUFACTURING COMPANY
PHILADELPHIA, PA. CHICAGO OFFICF : 154 We.t Lake Stre«t
In writing to advertisers please mentior "THE MOTION PICTURE NEWS"
76
THE MOTION PICTURE NEWS
RECORD OF CURRENT AND COMING RELEASES— Continued
AI MY
HOUSE
UNIVERSAL IKE. Title Not
Decided.
WEDNESDAY, AUG. 12TH, 1914.
ECLAIR. The Price Paid, D.,
2000
TOKER. Her Twin Brother, C.
NESTOR. 38 Calibre Friend-
ship, D
THURSDAY, AUG. 13TH, 1914.
IMF. Universal Boy Series No.
3, C
REX. Through the Flames, D.,
2000
STERLING. At Three O'Clock
FRIDAY, AUG, 14TH, 1914.
NESTOR. On Rugged Shores,
D
POWERS. The Barnstormers,
C
VICTOR. Honor of the Humble,
D., 2000
SATURDAY, AUG. 15TH, 1914,
101 BISON. The Oubliette, D.,
3000
JOKER. What Happened to
Schultz, C
SUNDAY, AUG. 16TH, 1914.
ECLAIR. A Pearl of Great
Price, D
FRONTIER. Memories of Years
Ago, D
REX. The Hedge Between, D.
MUTUAL PROGRAM
RELEASES OF THE WEEK
MONDAY, AUG. 3RD, 1914.
AMERICAN. At the End of a
Perfect Day, D., 2000
KEYSTONE. Not Yet Announced
RELIANCE. Our Mutual Girl,
No. 29
HOUSE
AT MY
TUESDAY, AUG, 4TH, 1914.
BElAUTY. A Suspended
Ceremony, D
MAJESTIC. The Idiot, D
THANHOUSER. The Guiding
Hand, D., 2000
WEDNESDAY, AUG. 5TH, 1914.
AMERICAN. The Widow, D..
BRONCHO. Jim Regan's Last
Raid, D., 2000
RELIANCE. Izzy and His Rival,
THURSDAY, AliG, 6TH, 1914.
DOMINO. The Thunderbolt, D.,
2000
KEYSTONE. Not Yet Announced
MUTUAL WEEKLY, No. 84..
FRIDAY, AUG. 7TH, 1914.
KAY BEE. The Gangsters and
the Girl, D., 2000
RELIANCE. On the Border, D.
PRINCESS. Her Duty, D
SATURDAY, AUG. 8TH, 1914.
KEYSTONE. Not Yet Announced
RELIANCE. The Bank Burglar's
Fate, D., 2000
ROYAL. Ringing the Changes —
Miss Gladys' Vacation, C,
split reel
SUNDAY, AUG. 9TH, 1914.
KOMIC. Ethel's Teacher, C
MAJESTIC. The Tavern of
Tragedy, D., 2000
THANHOUSER. The Telltale
Star, C
MUTUAL PROGRAM
RELEASES OF NEXT WEEK
MONDAY, AUG, lOTH, 1914.
AMERICAN. The Trap, D.,
2000
AT MY
HOUSE
KEYSTONE. Not Yet An-
nounced
RELIANCE. Our Mutual Girl
No. 30
TUESDAY, AUG. IITH, 1914.
BEAUTY. Suzanna's New Suit,
C
MAJESTIC. The Saving Flame,
D
THANHOUSER. Stronger Than
Death, D., 2000
WEDNESDAY, AUG. 12TH, 1914,
AMERICAN. The Butterfly, D.
BRONCHO. Shorty and the
Fortune Teller, C., 2000
RELIANCE. So Shines a Good
Deed, D
THURSDAY, AUG. 13TH, 1914,
DOMINO. A Romance of the
Sawdust Ring, D., 2000
KEYSTONE. Not Yet An-
nounced.
MUTUAL WEEKLY. No. 85..
FRIDAY, AUG. 14TH, 1914.
KAY-BEE. The Stigma, D., 2000
PRINCESS. A Rural Romance,
C
THANHOUSER. In Peril's
Path, D
SATURDAY, AUG. 16TH, 1914.
KEYSTONE. Not Yet An-
nounced.
RELIANCE. The Wagon of
Death, D., 2000
ROYAL. Cupid Dances a Tango,
C
SUNDAY, AUG. 16TH, 1914.
KOMIC. Bill Saves the Day,
No. 4, C.
MAJESTIC. Her Mother's
Necklace, D., 2000
THANHOUSER. Her Big
Brother, C
INTERESTING FILM
REVIEWS
(Continued from page 56.)
"Hearst-Selig' News Pictorial, No. 44."
(Selig. Thurs., July 30.) — Sports predominate
in this issue, as one would naturally expect
at this season of the year. There are views
of the tennis contestants in action at Long-
wood, society and blue-blooded horses at the
Long Branch Horse Show, and girls making
sylph-like dives at Travers Island.
ECLAIR SCIENTIA
"Touring the Beautiful Sierra Nevadas."
(Eclair-Scientia. Split reel. Sun., July 26.)
— We are carried through some of the most
beautiful valleys in America, flanked by lofty
peaks rising 14,000 feet above sea level. A
trip over the surface of a lake high up among
these mountains completes this trip, and brings
home with full force the contention of the
"See America First" committee that our land
is unsurpassed in spots for picturesqueness.
After this peep of wild nature untouched by
the hand of man, we are shown on the same
reel what nature produces guided and con-
trolled in hothouses and flower gardens.
"Primroses and Cinerarias." (Eclair-
Scientia. Split reel. Sun., July 86.) — These,
we are told by the program, were the favorite
flowers of Benjamin Disraeli, Earl of Beacons-
field. They are seldom seen in this country,
except in hothouses and in pots, but they are
common garden flowers in England. The
camera has caught the exquisite and fragile
beauty of earfi of these flowers and reproduced
the delicate coloring of the blossoms with fine
effect.
"Chinese Customs and Trades." (Eclair-
Scientia. Split reel. Sun., Aug. 2.) — China
is a land of such strange customs and ways of
doing things that a glimpse into the ordinary
life of the people always proves entertaining.
In spite of the inroads which Western civiliza-
tion has made in the last few years, many
antiquated methods of trade and of farming
are still in use, and some of these the camera-
man here reveals to us. But in several of the
occupations that we are shown, the Chinese
are still our masters, such as weaving baskets
and summer rugs. The women of the work-
ing classes seem to do the same work as the
men, unless they do a little more of it. They
have already dem.anded the vote, and judg-
ing by these pictures they deserve it.
"Picturesque France." (Eclair-Scientia.
Split reel. Sun., Aug. 2.) — From China, we
skip on the same reel to the other side of
the world and make a trip through southern
France to the Alps, passing the roaring little
stream called the Romanche River, drifting
leisurely through the calm and peaceful valley
of the Guisanne, and ascending by a solid
masonry pike to the Meije peak, 13,000 feet
high, and see the Ecrin glacier, jumping then
to the heights of Mont Blanc, and sweeping
the surrounding country for miles as we go
over the Lautaret Pass.
PATHE SCENICS
"The Art of the Furrier." (Pathe. Split
reel. Tues., Aug. 11.) — The various processes
that the moleskin goes through before it is
suitable for the lady's wardrobe is revealed,
from the trapping of the little animals to the
making of the expensive and luxurious coat.
This is on the same reel with "Iron and
Steel Industry, Bombay."
"The Iron and Steel Industry, Bombay."
(Pathe. Split reel. Tues., Aug. 11.)— The
transformation from molten metal to steel
rails makes an interesting sight. The various
steps, from the making into ingots until the
rolling mills have turned out the rail ready
to be shipped away where needed, are here
given. It is inclucied on the reel with "The
Art of the Furrier."
"From Grenoble to Aux Bains." (Pathe.
Split reel. Mon., Aug. 10.) — In charge of
the Pathe photographer we are carried on a
tour through the beautiful mountainous South-
ern ^ France, starting at Grenoble, following
a winding road bordered by giant mountains,
a road where sheep are still driven to market,
and passing the waterfalls of Sierroz and the
lovely Lake of Bourget en route.
"A Rousing Reception." (Pathe. Split
reel. Mon., Aug. 10.) — This farce is a part
of the reel that also shows "From Gi-enoble
to Aux Bains" and "Typical Russian Dances."
It reminds one of the funny house at Coney
Island with its assortment of queer con-
trivances to exasperate a person. The entrant
into this house has a diversified time of it
before he gets in, and a worse time after he
enters.
"Typical Russian Dances." (Pathe. Split
reel. Hon., Aug. 10.) — A troupe of dancers,
all of them dwarfs not over 30 inches tall, go
through some of the Russian dances that have
been introduced into this country lately by
the Russian ballets. But we have not seen
such graceful dancers as the camera here
catches.
RIGHT OFF THE REEL
Sidney Diamond, age forty years, a former
actor of the legitimate stage, and for the past
two years with various motion oicture compa-
nies in Los Angeles, died Thursday, July 9, at
the California Hospital, after an illness of
nine weeks. Members of the Universal, Majes-
tic, and Reliance photoplay companies took
charge of the body and paid the hospital and
funeral expenses. It is not known here that
Diamond left any relatives.
The Flying A Company, under direction of
Thomas Ricketts, utilizes the wild mountain
scenery of San Marcus Pass in the subject,
"Lodging for a Night," to be released shortly.
One of the best parts allotted Howard
Crampton, the Imp character man, for some
time is the role he plays in "In All Things
Moderation," a two-reel play just finished by
Frank Crane and his Imp company. Mr.
Crampton is playing the sea captain in the
present Imp production, "On the High Seas,"
directed by Frank Crane.
Dr. J. F. Shirley, of Honea Path, S. C, has
had plans drawn by Casey and Fant, architects
of Anderson, S. C, for a motion picture the-
atre at Honea Path, costing $6,000.
The Crescent company, of Greenwood, S. C,
is having plans drawn for the erection of a
motion picture theatre in that town.
THE MOTION PICTURE NEWS
77
How clear the pictures are!
You've often overheard that
remark — and it's as strong a
commendation, brings as
much business as does a
favorable comment on the
picture story itself.
The "clearest pictures" are on East-
man film because the product is right,
chemicalh" and physically.
It is easily identifiable by the stencil
"Eastman" in the margin.
EASTMAN KODAK CO.,
ROCHESTER, N. Y.
Great Northern
Hotel
118 West 57th Street, New York City
One of New York's Newest
Hotels. Located on one of
the most exclusive residential
streets. Convenient to the
shopping and amusement cen-
tres. Two blocks from Cen-
tral Park. All rooms outside
with abundance of light and
ventilation. The cuisine is
famous and at reasonable
prices.
Room, ivith private bath - - - - - $2.00
Double Room with private bath - - j.oo
Parlor, bedroom and bath - - $4.00 and up
'''Flying A" Feature Films
See Americans First
"FALSE GODS"
Political intrigue of Society Life at the seat of Government, in Two Acts
Featuring WIN NIFRED GREENWOOD and ED. COXEN
Under direction of Thos. Ricketts Release, Monday, August 17th, 1914
AMERICAN BEAUTY
Featuring MARGARITA FISCHER and HARRY POLLARD
"SUZANNA'S NEW SUIT"
A CRACKER-JACK COMEDY
One and Three Sheet Lithos Release, Tuesday, August 11th, 1914
Next Week "THE SILENCK OF JOHN GORDON"
"THEIR WORLDLY GOODS"
Exquisite dramatization of a popular theme
Featuring WM. GARWOOD and VIVIAN RICH 1
Under direction of Sydney Ayres Release, Wednesday, August 19th, 1914
C H I C J\ G O
I
In writing to advertisers please mention "THE MOTIOU PICTtTRE NEWS"
78
THE MOTION PICTURE NEWS
RELEASE DATES FOR READY REFERENCE
RELEASE DAYS
GENERAL FILM FBOGRAU
Monday — Biograph, Edison, Kalem, Pathe,
Selig, Vitagraph.
Tuesday — Edison, Essanay, Geo. Kleine,
Pathe, Lubin, Melies, Selig, Vitagraph.
Wednesday — Edison, Essanay. Kalem, Lu-
bin, Melies, Selig, Pathe, Vitagraph.
Thursday — Biograph, Essanay, Lubin, Melies,
Pathe, Selig, Vitagraph.
Friday — Edison, Essanay, Kalem, Selig,
Pathe, Lubin, Vitagraph.
Saturday — I5ioeraph, Edison. Essanay, Kalem,
Lubin, Pathe, Vitagraph, Selig.
TTNIVEESAI. PROGRAM
Monday — Victor, Imp, Power.
Tuesday — Gold Seal, Crystal. Universal Ike.
Wednesday — Nestor, Joker, Eclair.
Thursday — Imp, Rex, Frontier, Sterling.
Friday — Nestor, Powers, Victor.
Saturday — Joker, Frontier, 101 Bison.
Sunday — Rox, Crystal, Eclair.
MUTUAL PROGRAM
Monday — American, Keystone, Reliance.
Tuesday — Beauty, Majestic, Thanhouser.
Wednesday — American, Broncho, Reliance
Thursday — Domino, Keystone, Mutual.
Friday — Kay-Bee, Majestic, Princess.
Saturday — Keystone, Reliance, Royal.
Sunday — Majestic, Komic, Thanhouser.
DRAGON FEATURES
For June
The Black Ship
ECLAIR
.3000
AMERICAN
7—15. Youth and Art, D 1000
7—20. A Man's Way, D' 2000
7 — 22. Business vs. Love, D 1000
7— 27. The Broken Barrier, D 3000
8— 3. At the End of a Perfect Day, D..1000
8— 5. The Widow, D... 1000
8—10. The Trap, D 2000
8—12. The Butterfly, D' 1000
BEAUTY
7—14. The Joke on Jane, C 1000
7 — 21. Her "Really" Mother, D 1000
7— 28. A Midsummer Love Tangle, D...1000
8— 4. A Suspended Ceremony, L 1000
8—11. Suzanna's New Suit, C : 1000
BIOGRAPH
7—25. The Little Widow 1009
7 — 27. Gwendolyn, the Sewing-Machine
Girl, C 5'07
7 — 30. A Bit of Human Driftwood, D 1055
8— 1. The Man Who Paid. D 905
8— 3. The Meal Ticket, C 999
8— 6. The Man and the Master, D 1000
8— 8. They Would Bandits Be, C 582
The Deadly Cheroot, C 416
8—10. The Condemning Hand, D 1001
8 — 13. The Mix-up at Murphy's, C 616
Curing Mr. Goodheart, C 382
8 — 15. The District Attorney's Burglar,
D 1001
101 BISON
7_ 4. The Hopes of Blind Alley, D 3000
7—11. Prowlers of the Wild, D 2000
7 — 18. A Mexican Spy in America, D....2000
8— 1. Tribal War in tlie South Seas, D..2000
8— 8. Rescued By Wireless, D 2000
8 — 15. The Oubliette, D
BRONCHO
7 — 22. Shorty and the Airedale Terrior. . 2000
7— 29. The Long Feud 2000
8— 5. Jim Regan's Last Raid 2000
8—12. Shorty and the Fortune Teller 2000
8 — 19. The Robbery at Pine River
CRYSTAL
7 — 7. Nearly a Stepmother, C
7 — 14. Vivian's Four Beaux and What
What Pearl's Pearls Did, C. Split
Reel
7 — 21. Getting Vivian Married, C
7 — 28. Their Parents' Kids and Charlie's
Toothache, C, split reel
8 — • 4. Some Cop, C
8 — 11. Some Crooks and Willie's Disguise,
C
DOMINO
7 — 2. His Hour of Manhood
7 — 9. The Curse of Humanity
7—23. The Defaulter, D 2000
7 — 23. Tim Cameron's Wife 2000
7 — 30. The Curse of Caste 2000
8— 6. The Thunderbolt 2000
8 — 13. A Romance of the Sawdust Ring.. 2000
8—
-27.
-28.
-29.
-31.
- 1.
- 5.
- 8.
-12.
16.
A Canine Rival, C 1000
The Mystery of the Lost Stradiva-
rius, 0 1000
Something to a Door, C 1000
The Stuff that Dreams Are Made
of, C 2000
Farmer Rodney's Daughter, D 1000
Firelight, D 2000
Moonlight, D
The Price Paid, D
A Pearl of Great Price, D
EDISON
The Shattered Tree, D
Molly, the Drummer Boy, D
Her Spanish Cousins, C
Face to Face, D
Andy Has a Toothache, C
In the Shadow of Disgrace, D
Dolly at the Helm, D
Qualifying for Lena, C
The Two Doctors, D
The Ever Gallant Marquis, C
An Up to-Date Courtship, C
Meg o' the Mountains, D
Across the Burning Trestle, D....
The Adventure of the Absent-
Minded Professor, D
A Matter of Minutes, D
A Deal in Statuary, C
Laddie, D
The Last Assignment, D
A Tangoo Spree, C
The Living Dead, D
A Change of Business, C
Faint Heart Ne'er Won Fair Lady
C
The President's Special, D
One Touch of Nature, C
All for a Tooth, C
A Tale of Old Tucson, D
Andy Learns to Swim, C
The One Who Loved Him Best
D
While the Tide Was Rising, D...
ESSANAY
2000
1000
1000
1000
1000
2000
1000
1000
1000
500
500
2000
1000
1000
1000
550
2000
1000
1000
1000
450
' 550
2000
1000
1000
1000
1000
2000
1000
The Squatter's Gal, D 1000
In and Out, C 1000
Her Trip to New York, D 1000
The Fable of "The Busy Business
Boy and The Droppers-In," C..1000
Slippery Slim's Dilemma, C 1000
The Motor Buccaneers, D 2000
Broncho Billy's Fatal Joke, D 1000
Topsy-Turvey Sweedie, C 1000
Stopping the Limited, C 1000
The Fable of "The Manoeuvres of
Joel and Father's Second Time on
Earth," C 1000
8 — 13. Slippery Slim and His Tombstone,
C 1000
A Gentleman of Leisure, D, 2000
Broncho Billy Wins, D 1000
-10.
-11.
-12.
-14.
-15.
FILMS LLOYD
Cora, the Temptress.
FRONTIER
.3900
6 — 21. The Gunmen of Plumas, D
6 — 28. On the Verge, D
7— 5. The Broken Barriers, D
7—12. The Fight in Lonely Gulch, D
7—19. The Ranger's Reward
7 — 26. When Memory Recalls, D
8 — 2. The Mind's Awakening. D
8 — 8. A Frontier Romance, D
8 — 16. Memories of Years, D
GOLD SEAL
7 — 21. Lucille Love, The Girl of Mystery,
No. 15
7 — 28. The Love Victorious, D
8— 4. The Trey O' Hearts, story No. 1,
D :
8—11. The Trey o' Hearts' Story No. 2,
White Water, D
GREAT NORTHERN SPECIAL
5 — 5. The Monomaniac
IMP
6— 22. Papa's Darling, C
6—25. The Skull, D
6 — 39. Adventures of a Girl Reporter, D.
7— 3. The One Best Bet, C
7— 6. The Lady of the Island, D
7— 9. The Old Rag Doll, D
7—13. When the World Was Silent, D'. . ,
7 — 16. Universal Boy Series No. 1, C...
3000
3000
3000
2000
2000
2000
2000
8—
20. In the Sultans Garden, D
•23. The Gateway to Regret, D
27. When Romance Came to Anne, D. .2000
30. Universal Boy, Series No. 2
■ 3. A Normandy Romance, D
- 6. When the Heart Calls, D 2000
-10. In All Things Moderation, D
■13. Universal Boy Series No. 3, C...
JOKER
25. The Polo Champions, C
29. Wooing of Bessie Bumpkin, C
1. Wifie's Busy Day, C.
- 5. The Third Party, C
- 8. That's Fair Enough, C
-12. Her Twin Brother, C
-15. What Happened to Schultz, C
KALEM
•15. The Express Messenger, D 1000
-17. Wanted an Heir, C 1000
■18. The Fate of a Squaw, D 1000
20. In Wolf's Clothing, D 2000
-21. The Beast, D 1000
-22. The Rival Railroad's Plot, D 2000
■34. The Bingville Fire Department, C.IOOO
■35. Defying the Chief, D 1000
27. The Identification, D 2000
•28. The Man with the Glove, D 1000
29. The Indian Agent, D 2000
31. The Deadlv Battle at Hicksville. . .1000
• 1. The Lad from Old Ireland, D 1000
- 3. The Vampire's Trail, D 2000
- 4. The Chief of Police, D 1000
- 5. The Operator at Black Rock, D..2000
Don't Monkey with the Buzz Saw,
c 1000
• 8. Grey Eagle's Revenge, D 1000
•10. The Rajah's Vow, D 2000
■11. Old Man Higgenbotham's Daugh-
ter, D 1000
13. At the End of the Rope, D 2000
14. A Substitute for Pants, C 500
15. Near Death's Door, D 1000
KAY-BEE
17. The City 2000
•24. The Sheriff of Bisbee 2000
31. An Eleventh Hour Reformation..
• 7. The Gangsters and the Girl 2000
•14. The Stigma 2000
KEYSTONE
18. A Missing Bride
■20. Mabel's Married Life
■22. The Eavesdropper
25. Fatty and the Heiress
• 2. Fatty's Finish :
• 4. Love and Bullets
- 6. Row-Boat Romance
-11. Love and Salt vVater, Split reel
World's Oldest Living Thing
KLEINE
■ 7. The Heirloom, D 2000
■14. The Rival Actresses, D 2000
-21. The Stronger Tie, D 2000
28. In Temntation's Toils. D 2000
• 4. When War Threatens, D 2000
■11. The Forbidden Trail, D 2000
KOMIC
2. Bill Takes a Lady to Lunch — Never
Again!
■ 9. Ethel's Aunt
16. Bill No. 4
-23. A Physical Culture Romance
30. Bill Organizes a Union (No. 5)..
LUBIN
■21. Temper and Temperature, C 400
Worms Will Turn, C 600
■22. Who Seeks Revenge, D 1000
■23. The False Shadow, D 2000
•24. A Traitor to His Country, D 1000
■28. The Question and Answer Man, C.IOOO
-29. The Lure of the Car Wheels, D...2000
-30. Three Men and a Woman, D 2000
-31. Within the Noose, D 1000
- 1. She Gave Him a Rose. C 400
The Rise of the Johnsons, C 600
■ 4. A Fatal Card, C 400
He Woke Up In Time, C 600
- 5. The Man With a Future, D 2000
- 6. A Daughter of Eve, C 2000
- 7. A Siren of the Desert, D 1000
■ 8. Love and Flames, C 1000
■11. He Wanted Work, C 400
The Cook Next Door, C 400
-12. The Dowriward Path, D 2000
-13. The I-Ieart Rebellious, D 2000
-14. Latin Blood, D 1000
-15. They Bought a Boat, C 400
The Puncture Proof Sock Man, C. 600
THE MOTION PICTURE NEWS
79
EDISON
FEATURE PHOTO PLAY
Three-part Adaptation of H. A. Da
Souchet's Comedy -Drama
"MYfFRIEND from INDIA'
WALTER E. PERKINS
With the Quaint
Comedian
WALTER E.
PERKINS
in his original role of August Keene Shaver
A really good three-part comedy. As full of laughs as the spoken
drama. Mr. Perkins as a fun-maker is the same success before
the camera that he is on the stage.
To be released through the special service of
THE GENERAL FILM CO., INC.
SATURDAY, AUGUST 15th
Aug.
Sat. 15-
COMING EDISON RELEASES
Feet
While the Tide was Turning — Drama 1000
Mon. 17 — Adventure of the Pickpocket— Drama 1000
Tues. 18— By Aid of a Film — Drama 1000
Wed. 19— The Old Fire Hose— Comedy 1000
Fri. 21— The Gilded Kid -Comedy 1000
Sat. 22 — In Lieu of Damages — Drama 1000
Obtain one, three and six sheet posters and attractive two color heralds
from General Film Co. 's Exchanges
THOMAS A. EDISON, INC.
275 Lakeside Ave.,
Orange, N. J.
TRADE MARK
Makers of the Edison
Kinetoscope, Model "D"
Walter E. Perkins as
A. KEENE SHAVER
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
8o
THE MOTION PICTURE NEWS
RELEASE DATES FOR READY REFERENCE— Continued
MAJESTIC
T — 24. Lest We Forget
7 — 26. The Mystery of the Hindoo Image
7 — 2S. Down by the Sound. ng Sea
S — - 2. Moonshine Molly
S — 3. The Election in Nuttyville
S— 4. The Idiot
S— 9. The Tavern of Tragedy 2000
S — 11. The Saving Flame
S — 16. Her Mother's Necklace 2000
S — IS. The Inner Conscience
S — 21. A Lesson in Mechanics
S — 23. The Second Mrs. Roebuck 2000
S— 25. Granny 2000
8 — 30. Franchy 2000
KELIES
7 — 14. Rags and Patriotism, C 1000
7 — 15. Justly Punished, D' 1000
7—16. The Test of True Love, C 1000
7 — 16. A Sublime Deception, D 2000
7— IS. The River's Secret, D 2000
7—22. His Sense of Duty, D 1000
7 — 23. Wanted A Sweetheart, C 1000
7 — 23. Why Preachers Leave Home, C..2000
7—25. Black Pearls, D 2000
7 — 29. An Actress's Son, D 1000
7— 30. 210 vs. 213, D 2000
8 — 1. Honor Redeemed, D 2000
8— 4. The Family Outing, C 500
Easy Come, Easy Go, C 500
, S — 5. A Mother's Error, D 1000
8 — 6. A Matrimonial Advertisement, C..1000
8 — 8. Gratitude, D 2000
S — 11. Burglar Alarm, C 1000
8—12. Sinews of the Dead, D 1000
8 — 13. A King by Force, C 1000
S — 13. The Biltmore Diamond, D 2000
S— 15. Voice of the Bells, D 2000
NESTOR
7 — 8. A Ranch Romance," D
7 — 10. The Great Universal Mystery, C. .
7 — 15. Her Grave Mistake, D
7—17. When Edd'e Went to the Front, C.
7—22. By the Sun's Rays, D
7—24. All at Sea, C
7 — 29. An Indian Eclipse, D
7 — 31. Maggie's Honest Lover. C
S— 5. For Old Times' Sake, D
8 — 7. Detective Dan Cupid, C
8 — 12. 38 Calibre Friendship, D
8 — 14. On Rugged Shores
PASQITALI AMERICAN
6 — 29. A Mexican Mine Fraud, 5000
6— 29. The Chimney Sweeps 5000
7— 14. The Silent Bell 3000
7 — 21. Lupin, the Gentleman Burglar .... 3000
PATHE
7 — 13. A Russian Boar Hunt, Hunt 500
The Wine Industry, Marsala, Sicily,
Ind 500
7—14. Through the Bosnia & Dalmatia, T. 300
The Tombs of the Ancient Tapanese
Emperors, Annam, Indo-China, S. 350
Water Falls at Aragonia Spain T. 300
7—15. Pathe's Weekly No. 45, 1914, N...1000
7—20. The Crayfish, E 500
In French Guinea, T 500
7 — 21. A Badger Hunt, Hunt 600
Life in Japan, Customs 400
7 — 22. Pathe's Weekly, No. 46, 1914, N..1000
7—27. The Host of the Sea, E 410
Coffee Cultivation, Santos^ S. A.,
Ind. 600
7 — 28. The Straits of Bonifacio. Sardinia,
T 350
Hemp Growing, New Zealand, Ind. 541
7— 20. Pathe's Weeklv No. 47, 1914, N. ..1000
8— 3. Picturesque Gagry, T 500
Russian Zoo, Oskania-Nova, Zool.. 500
8 — 4. Training Army Dogs, Sweden, E.. 500
A Basque Wedding, Customs 500
R — 5. Pathe's Weekly, No. 48, 1914, N..100n
S — 10. From Grenoble to Aix-les-Bains, T. 250
A Rousing Reception, C 500
Typical Russian Dances 250
8—11. The Art of a Furrier, E 500
Iron and Steel Industry, Bombay,
Ind 500
8 — 12. Pathe's Weekly No. 49, 1914, N..1000
POWERS
6—12. The Masked Rider
6— 19. The Plot that Failed
« — 26. The Love Victorious, D 2000
7— 3. Pearl of the Sea, D
7 — 10. Passing the Love of Women, D. . . .
7 — 17. The Severed Hand, D 3000
7 — 24. Kate Waters of the Secret Service,
D 2000
7 — 31. The Tang'e, C
R— 7. The Man of Her Choice
8 — 14. The Barnstormers, C
PRINCESS
6— 26. Professor Snaigh
7 — 3. The Decoy
7 — 10. The Girl of the Seasons
7 — 17. The Veteran's Sword....
7—24. Scenic
7— 31. The Target of Destiny. .
8— 7. Her Duty
8 — 14. A Rural Romance
REX
7— 9. When Fate Disposes, D 2000
7—12. Plain Mary, D
7—16. The Sob Sister, D 2000
7—19. Out of the Darkness. D
7—23. At the Foot of the Stairs, D
7 — 26. An Awkward Cinderella, C
7 — 30. Circle 17, D 2000
8— 2. Behind the Veil, D
8 — 6. The Symphony of Souls, D
8 — 8. A Midnight Visitor, D
8—13. Through the Flames, V
8 — 16. The Hedge Between, D
RELIANCE
7—27. Our Mutual Girl. No. 28
7 — 29. The Sheriff's Prisoner
S — • 1. The Gunman
8 — 5. Izzy and His Rival
8 — 7. On the Border
8— 8. The Bank Burglar's Fate 2000
8—10. Our Mutual Girl, No. 30
8—12. So Shines a Good Deed
8—15. The Wagon of Death
S— 17. Our Mutual Girl No. 31
S — 19. Izzy Gets the Wrong Bottle
S — 22. For the Last Edition
S— 24. Our Mutual Girl No. 32
8—25. The Stolen Ore
8 — 29. Through the Dark 2000
8—31. Our Mutual Girl No. 33
ROYAL
7 — 4. Mistakes will Happen
7—11. Mistakes Will Happen
7 — 25. Milling the Militant and Servants
Superseded, split reel
8— 1. The Baker Street Mystery.-
8 — 8. Ringing the Changes and Miss
Gladys' Vacation, C, split reel..
S — 15. Cupid Dances a Tango
SELIG
7 — 9. Hearst-Selig News Pictorial No. 38,
N 1000
7—10. Did She Cure Him? C 1000
7—11. His Fight, D 1000
7 — 13. The Wilderness Mail, D 2000
7 — 13. Hearst-Selig News Pictorial No.
39, N 1000
7—14. An Egyptian Princess, C 1000
7 — 15. His Last Appeal, D 2000
7 — 16. Hearst-Selig News Pictorial No.
40, N 1000
7—17. Wiggs Takes the Rest Cure, C 1000
7—18. The Squatters, D 1000
7 — 20. A Woman Laughs, D 2000
7—21. The Lure of the Ladies, C 1000
7—22. The Sealed Package, D 1000
7 — 23. Hearst-Selig News Pictorial, No.
42, N 1000
7—24. The Substitute Heir, C 1000
7 — 25. Footprints, C 1000
7—27. A Five Hundred-Dollar Kiss, C 2000
7 — 27. Hearst-Selig News Pictorial No. 43,
N 1000
7—28. Muff, D 1000
7—29. The Mother Heart. D 2000
7 — 30. Hearst-Selig News Pictorial No. 44,
N 1000
7— 31. When the Cook Fell 111, C 1000
8 — I.nve vs. Pride, D 1000
8— 3. Etinne of the Glad Heart, D 2000
8— 4. The Ordeal, D 1000
8— 5. The Renorter on the Case, D 1000
8— 6. Hearst-Selig News Pictorial, No.
46, N 1000
8— 7. The Skull and the Crown, C 1000
8 — 8. Carmelita's Revenge, D 1000
8—10. Willie, C 2000
8 — 10. Hearst-Selig News Pictorial No.
47, N 1000
8—11. The Jungle Samaritan. D 1000
8—12. The Family Record, D 1000
« — 13. Hearst-Selig News Pictorial No.
48, N 1000
8—14. Meller Drammer, C 500
The Dav of the Dog, C 500
8 — 15. Man's Victory, D 1000
STERLING
7—23. Love & Lunch, C 2000
7— 27, A Wild Ride. C
R — 3. A Race for Life, C
8 — 6. Dramatic Mistake
8—10. A Strong Affair, C
8 — 13. At Three O'Clock
THANHOUSER
6 — 16. Remorse
6 — 19. The Man Without Fear
6—21. The Outlaw's Nemesis..
6—23. For Her Child
6—28. The Widow's Mite
6 — 30. The Harlow Handicap...
7 — 5. The Cooked Goose
7 — 7. Deborah
7 — 17. The Leaven of Good. . . .
7 — 19. Harry's Waterloo
7 — 21. The Pendulum of Fate 2000
7 — 26. From Wash to Washington
7 — 28. The Messenger of Death 2000
8— 2. The Butterfly Bug
8— 4. The Guiding Hand 2000
8 — 9. Little Mischief
8—11. In Peril's Path
8—16. tier Big Brother
UNIVERSAL IKE
7 — The Triangle Marriage, C
7—14. The New Cook, C
7 — 21. Universal Ike, Jr., in Cupid's
Victory, C
7 — 28. Universal Ike, Jr., In His City
Elopement, C
8 — 4. Universal Ike, Jr.'s, Legacy, C.
VICTOR
7 — 10. A Beggar Prince of India, D 3000
7—13. Out of the Valley, D
7 — 17. The Panama Exposition Up To
Date. E
7—20. Value Received, D 2000
7 — 24. Irene's Busy Week, C
7—27. Out of the Valley. D
7— 31. The Mad Man's Ward, D 2000
8 — 3. Man and His Brother, D 2000
8— 7. The Coastguard's Bride, D 2000
8—10. There Is a Destiny, D
8 — 14. Honor of the Humble, D
VITAGRAPH
7— 2. Two Stepchildren, D 1000
7 — 3. A Train of Incidents, C 1000
7— 4. The Toll, D 2000
7— 6. The False and the True, D 1000
7— 7. The Moonstone of Fez, D 2000
7— 8. Doctor Smith's Baby, C 1000
7 — 9. Prosecution, D 1000
7 — 10. The Vases of Hymen, C 1000
7 — 11. Lillian's Dilemma, C 2000
7—13. The Soul of Luigi. D 1000
7 — 14. Fogg's Millions, D 2000
7 — 15. The Arrival of Josie. C 1000
7—16. The Little Captain, C 1000
7—17. Pigs is Pigs. C 1000
7 — 18. The Songs of the Ghetto, D 2000
7 — 20. Love, the Clairvoyant, D 1000
7—21. Bread Upon the Waters, D 2000
7—22. Buddy's Downfall, C 1000
7—23. The Apple, D 1000
7—24. The Winning Trick, C 1000
7 — 25. Romantic Tosie, C 2000
7—27. His Kid Sister. C 1000
7 — 28. John Ranee, Gentleman, D 2000
7—29. Officer Kate, C 1000
7—30. The Greater Motive, D 1000
7 — 31. Private Bunny, D 1000
8— 1. The Violin of M'sieur, D 2000
8 — 3. Detective and Matchmaker, C 1000
8 — 4. Warfare in the Skies, D 2000
8— 5. Second Sight, C 1000
8 — 6. Memories in Men's Souls, D 1000
8— 7. The Locked House, C 1000
8— 8. The House on the Hill, D 2000
8 — 10. Through Life's Window, D 1000
8—11. David Garrick, C 2000
8 — 12. The New Stenographer, C 1000
8—13. The Horse Thief, D 1000
8—14. Polishing Up, C 1000
8—15. The Wheat and the Tares, D 2000
ANIMATED SONGS
Imperial Motion Picture Co., New York
Releases for June and July:
Two Floral Wreaths.
Rebecca of Sunnybrook Farm.
Peg O' My Heart.
When I Carved Your Name On The Tree.
A Real Moving Picture From Life.
Down On The Farm In Harvest Time.
The Marriage Game.
In The Town Where I Was Born.
You Can Tango, You Can Trot, Dear, But
Be Sure And Hesitate.
When It's Apple Blossom Time In Normandy.
A Fool There Was.
Take Me Back To Frisco Town.
Shadows.
Father Came Home With The Milkman In
The Morning.
Dear Old Girl.
What A Wonderful Love That Would Be.
THE MOTION PICTURE NEWS
OON'X READ THIS
unless you are interested in meeting us
"At The Old Cross Roads"
ARTHUR C. AISTON'S GREATEST SUCCESS
F^IVE REEL F»HOXO-F»L.AY
Featuring MISS ESTHA WILLIAMS
inher original role of "P AREP A."
starred for lo consecutive seasons-
IMRS. STUART ROBSON
MISS RAE F'ORD
IVIISS RITA HARL-AN
IVnSS BUSTER GOULD
IVIISS MADE LOOMIS
A part made famous by her, in which she
-supported by an all star cast including:
MR. ARTHUR MORRISON
MR. MASTER MARTIN
MR, EL-MER PETERSON
MR. EDWARD THORNE
MR. JACK GORDON
FIVE REASONS WHY THIS PHOTO-PLAY WILL BE A SUCCESS
I St. A play which has toured the country for 14 years.
2nd. A unique story of the SOUTH, with an original theme, full of com-
edy and dramatic incidents.
3rd. A star who has enjoyed an enviable reputation.
4th. An all star cast.
5th. A play that has been seen and enjoyed by millions PRODUCED
under the supervision and direction of FRANK L. DEAR assisted by
Chas. H. Streimer, which assures it to be a masterpiece of photography
and a gripping success.
STATE RIGHT BUYERS HERE'S YOUR CHANCE
WIRE OR CALL
SELECT PHOTO-PLAY PRODUCING
COMPANY
71 WEST 23rd STREET Suite, 812-813 Masonic Building
Telephone 2110 Gramercy
In writing to advsrtisers please mention "THE MOTION PICTTJEE NEWS"
82
THE MOTION PICTURE NEWS
attsco. Sue.
218 WEST FORTY- SECOND STREET
NEW YORK
TELEPHONE BRYANT 7170
Cable Address: ATSCO, NEW YORK
WESTERN UNION CODE
;|lanttfattttrer6 of
THE
RADIUM
GOLD
FIBRE
SCREEN
distributors of
ALL MAKES OF
PROJECTION
MACHINES
ELECTRICAL
APPLIANCES
MUSICAL
INSTRUA'TENTS
AND MOTION
PICTURE
ACCESSORIES
©jcpertfi on
PROJECTION
LIGHTING
BUILDING
DECORATION
MANAGEMENT
S^pectaltsts in
THEATRE
SCHOOL
CHURCH
AND LODGE
FURNISHINGS
AND EQUIPMENTS
Cnropean 3lpnts :
THE JAMES McENNERY
SYNDICATE
12 ARCHER STREET
SHAFTESBURY AVENUE, W.
LONDON
3[tt6traliaa Slpnt:
HUGH D. McINTOSH
TIVOLI THEATRE
SYDNEY
■SrancI) ©fttcrs
CHICAGO
ST. LOUIS
PITTSBURGH
BOSTON
SAN FRANCISCO
SEATTLE
Mr. Exhibitor: —
Sell Pictures
Not Seats.
The Radium Gold
Fibre Screen Makes
the Picture.
Atsco Makes Customers-
Not Trades.
In writing to advertisers please mention "THE MOTION PICTTTKE NEWS"
If you have not received your copy
of this booklet — write for one today
It tells the complete story of the greatest
of Mexican War dramas —
AM*
BOMR
— a thrilling three-reel picture, replete with
heroism, villainy, reckless riding and love.
The booklet also relates how Miss Grace
McHugh, the leading lady, lost her life in
the production of this big feature.
ACROSS ^-i^'BOKDER
TKe greaiesi Mexican "VVar Features
in produciion crTwhiucK tKe teaulitu
and darmrf leading ladj^' \osi Ker Jife
Read ike st°ry of this remarkatij; tlinllin^
jikoio -drama "n iKe foUo-wjn^ f^S^^
ProJuCed Ly iks Colorado Moiion ftciure Co.
ftpJeased by WARNEa'S FEATUIiES, Inc.
The actual size of this booklet is 7x10 inches
Other New Summer Releases: —
THE DAY OF
RECKONING
A thrilling picture of the Civil War, with a sequel
laid in the Far West. Produced by the United States
Film Corp. under the direction of J. Arthur Nelson.
THE EAGLE'S
REFUGE
Startling adventures of a clever Society Rogue, whose
double life is a series of thrilling escapades. Produced
among the Swiss Alps.
THE TRAGEDY THE KIDNAPPED
OF ROOM 17 HEIRESS
The stirring story of a wife's deceit and a husband's A desperate battle for millions, and the wonderful
jealousy. Produced in Milano Films. work of that king of sleuths, Detective Dashwood.
Write your nearest WARNER'S Exchange for full information about these
genuine stimulators of Summer business.
WARNER'S FEATURES, Inc., New York City
m////////////////m/////////f///^^^^
AUGUST 22, 1914
PRICE, 10 CENTS
CENSORSHIP LAW UPHELD
THE SUPREME EFFORT
IN ARTISTRY
___theNORT«
bYGEO. Bmom^TfRoti rueNovtL "Conjurors Horn By Wm CPmi^HltilTe'^
L.LASKV FEATOEPLAV Q).
LONG ACRE THEATRE (SEW VORK CUy
1
/
THE MOTION PICTURE NEWS
WARXiNEWS
In -wiiting to advertisers please mention "THE UOTIOIf PICTTTEE NEWS"
THE MOTION PICTURE NEWS
i;ije eclectic Wax Cxtra
THE ECLECTIC FILM COMPANY, 110 West 40th St., New York City
AUGUST 22, 1914
"The Cream of American and European Studios'
AUGUST 22, 1914
THE LAST
VOLUNTEER
International
Relations Snap
CROWN PRINCE
INVOLVED WITH
INNKEEPER'S
DAUGHTER
A timely war piece laid at the
seat of the present Austrian-Servian
war. Pathe made in 5 reels — an
intensely patriotic drama in which
the relations of a Crown-prince to
an Inkeeper's daughter involve in-
ternationar affairs. The battle scenes
are carried out in the most minute
detail showing actual engagements
in modern destructive warfare.
Aeroplanes, artillery, and every
other modern engine of death is
employed and the resulting carnage
is faithfully pictured. The rescue of
the flag will raise your patrons out
of their seats.
1-3-6-24 Sheet Posters
Special War Films
The Eclectic Co. is extremely fortunate at this
time in possessing a number of multiple reel
features dealing with various phases of Euro-
pean warfare — scenes which are being enacted
today, faithful pictures of battle involving all
the nations of the present mighty conflict.
Special
Announcement
Eclectic 4-a-week
MONDAY
The Perils of Pauline, every
two weeks — short subjects
alternate weeks.
TUESDAY
American one or two reel
comedy.
WEDNESDAY
Super-excellent multiple reel
production.
FRIDAY
Surpassing attraction of sev-
eral reels.
FAITHFUL UNTO
DEATH
France and Germany
at War
A breathing story of the Franco-
Prussian war in 4 parts. Vivid
battle scenes visualizing the long-
lived hatred between Europe's
greatest rivals, and connected with
the pathetic story of a woman's
sacrifice to aid her nation.
1-3-6-24 Sheet Posters
NAPOLEON
The World's
Greatest Warrior
Makes History
The Meteoric career of the world's
greatest warrior depicted with
historical accuracy and modern day
interest in 5 reels. Significant
scenes from the last great struggle
for European supremacy which may
easily be compared with today's
crucial events.
1-3-6 Sheet Posters
(WAR IS HELL
Aeroplanes Battle
in Clouds
A 4 part war picture in natural
colors featuring the remarkable skill
and daring of prominent aviators in
the newest and most terrible form
of warfare yet devised. An aero-
plane battle in the clouds, the
destruction of giant war balloons, and
the blowing up of an old mill are
incidents of this film.
1-3-6 Sheet Posters
ALL LOVE
EXCELLING
Sisters of Mercy
Work through
Crimean War
3 reels of an American made
drama which feature the humani-
tarian side of warfare, and show
the work of the Sisters of Mercy
during the Crimean War when
France and England fought Russia.
Six sheet scene of the Battle of
Inkerman.
1-3-6 Sheet Posters
The perils
OF PAULINE
The Perils grow
More Perilous
Exhibitors Assured
of Bigger Profits
Pauline's the first lady on the
screen. She's written about, photo-
raphed, quoted, and set to music.
She takes up double pages in the
biggest Sunday papers, and has in-
terviews in the prominent magazines.
She has an army of press agents on
the job and she's the best known,
best hked, best pulling character in
film-life — conservative statements all
of them. Every time you book an
episode of the "Perils" you book
untold reams of free advertising,
waves of public good will, and a
guarantee of a packed house.
THERE'S NO LURE LIKE A
PAULINE POSTER
SHE CORNERS ATTENDANCE.
FORCING THE
FORCE
Hartigan Comedy
Patrons Nearly Die
from Laughing
A one-reel hunter of laughter —
there's nothing forced about
"Forcing the Force"— its up in the
Eclectic standard of humor. No
laugh is safe in front of it.
HOW MAX WENT
Around the World
and Picturesque
Auvergne
A split reel of unusual interest
which combines the laughable ef-
forts of Max with the beautiful
scenic effects in natural colors of
Auvergne, that peaceful valley of
France which in all probability is
soon to be devastated by the inroads
of the invading German troops.
ECLECTIC FEATURE FILM EXCHANGES FOR YOUR USE
ATLANTA
61 Walton St.
PITTSBURGH
715 Liberty Ave.
DALLAS
Andrews Bldg.
SYRACUSE
214 E, Fayette St.
CLEVELAND
622 Prospect Av.,S.E
"WASHINGTON
7th & E Sts., N.W.
OMAHA
1312 Farnam St.
SALT
NEW YORK
115 E. 23rd St.
CHICAGO
5 So. Wabash Ave.
ST, LOUIS
3210 Locust St.
MINNEAPOLIS
4th & Hennepin Sts.
PORTLAND
392 Burnside Ave.
NEW ORLEANS
910 Gravier St.
DENVER
Nassau Bldg.
LAKE CITY 68 South
BOSTON
3 Tremont Row
SAN FRANCISCO
67 Turk St.
LOS ANGELES
114 E. 7th St.
CINCINNATI
217 E. 5th St.
PHILADELPHIA
1235 Vine St,
SEATTLE
810 Third Ave.
KANSAS CITY
928 Main St.
Main St,
Eclectic Fi^m Company
110 W. 40th St. New York City
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
IIIIL
"THE GREATEST AMERICAN PHOTOPLAY TRIUMPH"
The voice of the press in their praise of
"THE UHLEST REBEL"
*' The battle scenes of the
play are staged with fine real-
ism. There are cavalry
charges across wide, dusty
fields; you see horsemen in
chaotic plunges down hill-
sides ; there are hand-to-hand*
clashes of infantrymen; solid
shot furrows the soil; shell
burst obligingly before the
camera and all about there is
carnage enough to promote
the formation of any number
of peace societies. The uni-
forms and trappings are of the
right period, and one has the
feeling, strangely affecting as
you yield to it, of having seen
Brady's war-time photographs
come to life."
— Chicago Record-Herald
llllillllll lllllllllllll'
A
REAL
WAR DRAMA
ENACTED
ON THE
FAMOUS
BATTLE
GROUNDS OF
VIRGINIA
and GEORGIA
lillllH
Chicago, 111. 1
Aug. 10th, 1914 I
Mr. Frank A. Tichenor, i
Photo Play Productions Co. 1
220 W. 42d St. I
New York City, N.Y. |
My dear Mr. Tichenor :~ |
I have just witnessed the |
showing of "The Littlest |
Rebel" which has greatly im- i
pressed the people of Chicago. |
The production carries in |
every detail the action and |
heart interest the original ■
script contains— the characters |
are splendid— the battle scenes |
very realistic, and on a whole |
the production is superbly |
beautiful. |
You have my sincerest |
congratulations for producing |
this piece, as I myself wanted |
to see it— it is GREAT. |
Very sincerely, ■
llllllllllllllllllilllllilllllllllllllll^
PHOTOPLAY PRODUCTIONS CO.
FRANK A. TICHENOR, Gen. Mgr.
220 West 42nd Street New York City
In -writing to advertisers please mention "THE MOTION PICTITBE NEWS"
6
THE MOTION PICTURE NEWS
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THE MOTIOX PICTURE NEWS
A modern drama of error and atone-
ment— the thrilling story of two souls
that emerge from the depths.
Released August 20th
FAMOUS PLAYERS
FILM COMPANY
ADOLPH ZITKOE, President
DANIEL FROHMAN, Managing Dir. EDWIX S. PORTER, Technical Dir.
Executive Offices, 213-229 W. 26tli St., New York City.
In writing to advertisers please mention "THE MOTION PICTUEE NEWS"
8
THE MOTION PICTURE NEWS
BE A PROGRESSIVE
AND COME IN UNDER THE BANNERS OF
Get service that will bring you new business and at the
same time, hold your old patrons.
EVERY MAIL
brings letters from EXHIBITORS complimenting us on the
great work of our managing directors
THOS. H. INCE and MACK SENNETT
Be a Progressive and get real photoplays
W% m f Beautiful Pennants can be had by sending to the Publicity Dept.
Mr&fXTXCLTiZSl 35 cents for ONE. $1.25 for SET of Four.
NEW YORK MOTION PICTURE CORPORATION
Longacre BIdg., 42nd St. and Broadway New York City
In writing to advertisers please mention "THE MOTION FICTTTBE NEWS"
THE MOTION PICTURE NEWS
1
RAMO FILMS, Inc.
ANNOUNCE
THE WAR OF WARS
OR
The Franco-German Invasion of 1914
READY MONDAY, AUGUST 17th
FIRST COME— FIRST SERVED
The Highest Bidder in Each Territory
GETS THIS PLUM
There has never been placed before the Public
an Eternal Masterpiece of such magnitude
4000 feet of BATTLE. 400 Stupendous Scenes.
i
Is
mm
1
R^IVEO F^ILiIVIS, Inc.
C. LANG COBB, JR., Mgr. Sales and Publicity
Columbia Theatre Bldg., New York
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
IC
THE MOTION PICTURE NEWS
THE IVAN FILM PRODUCTIONS, Inc.
Presents the World Wide Famous Emotional Actress
Madam Sarah Adler
With a Star Cast in
"SINS OF THE PARENTS"
IN 5 PARTS
A Powerful,
Realistic
Drama,
Based
on a
Big
Theme
Full
of
Gripping
Situations
and
Dramatic
Climaxes
The splendid story of love and sorrow, youthful errors, for which the
innocent children are paying the penalty, makes its own moral clear in scenes
that are truly thrilling and touch the soul of the spectator.
It is so interesting throughout every foot of its length that we believe
it to be the most powerful dramatic play that can be found in any photo drama
of modern life.
It will not be very long before you will hear what the critics will say
about this wonderful production, and what an enormous box office attraction
this feature will become.
Will be released August 25th. Get busy; don't miss the opportunity.
State rights now selling. Full line of lithographs, such as
1, 3 and 6 sheets, and pictorial heralds in 2 colors.
IVAN FILM PRODUCTIONS, Inc.
32 UNION SQUARE NEW YORK CITY
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
II
MOW PLAyilMG TO
5600 PEOPLE
DAIL
AT
WM. J. BURNS f
THE GREATEST LIVING DETECTIVE ^
IN THE
$5,000,000
Counterfeiting Plot
IN 6 PARTS
A Restaging of His Most Celebrated Secret Service Case, the
PHILADELPHIA-LANCASTER COUNTERFEITING MYSTERY
Why Every Exhibitor Wants This Picture
1. — Mr. Burns acts in nearly every foot of it.
2. — Sir Arthur Conan Doyle, author of "Sherlock Holmes,"
appears with Mr. Burns in one part.
3. — Scenes were actually taken at the Treasury Department,
Washington, D. C; Moyamensing Prison, Philadelphia;
Lancaster, and New York.
FOR STATE RIGHTS, BOOKING, ETC., APPLY TO
The Dramascope Company,
110 WEST 40th STREET
NEW YORK CITY
In writing to advertisers please mention "THE MOTION PICTUEE NEWS"
12
THE MOTION PICTURE NEWS
NOW
A name as well known
as Santa Claus
Lew
Dockstader
in a Five-Act Play of
the Civil War
DAN"
By
HAL REID
DISCRIMINATING
ATTRACTIONS
CHARACTER Motion Pictures which
select their own audiences and build,
in the picture play showman, a confi-
dence which spells continued patronage
and success.
Names which attract not only the mass of
motion picture enthusiasts but the army
of "willing-to-be-shown" theatre goers
and the curious.
Plays, the characters of which are known
to and approved of by particular house-
holds and the popularity of which is at-
tested to by their years of tremendous
success.
Plus merit in production.
COMING
The Incomparable
Ethel Barrymore
In an Original 5 Act i 6
Motion Picture
The Nightingale"
By
Augustus Thomas
DISTINCTIVE
EXPLOITATION
THOSE distributing offices which con-
trol the bookings of these master
motion picture productions have been de-
termined upon with a most painstaking
care as to complete representation.
They are backed up with a wealth of
wondrous advertising material becoming
to these quality productions.
We will advise you of the distributor in
your territory.
All-Star Feature Corporation
220 West Forty-second Street
New York City
HARRY R. RAVER
President
AUGUSTUS THOMAS
Director General
IN PREPARATION
The
International Star
William
Faversham
In a Five-Act Motion Picture
Adaptation of the Great
Theatrical Success
"THE WORLD"
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
13
Renfax Musical
Motion Pictures
An Unqualified Success!
EASTERN EXHIBITORS have been using our
pictures since January 1st, 1914, with great results.
COUNT YOUR VACANT SEATS.
RENFAX SERVICE WILL FILL THEM!!
We are now opening territory in the Middle West and will shortly
have branch offices in Buffalo, Chicago and Cleveland.
NO SINGER is required with Renfax pictures.
Four subjects weekly — cost about half the salary of
a singer!
Renfax Musical Motion Pictures will bring the latest
musical hits to you every week.
Exclusive service may be arranged for.
SCENARIO CONTESTS offering BIG CASH prizes are
open exclusively to patrons of theatres using Renfax service!
A sure money-getter for you!
Our representative will give you full particulars, or address us :
RENFAX FILM CO., INC.
110 West 40th Street, New York, N. Y. Phone, BRYANT 7048
In writing to advertisers please mention "THE MOTION PICTTJEE NEWS"
14
THE MOTION PICTURE NEWS
Scenes From The
Million Dollar Mystery
"YouVe Set the Pace"
We quote from one of thousands of commendatory
letters received by us referring to THE MILLION DOLLAR MYSTERY:
"You've set the pace in film productions with THE MILLION DOLLAR MYSTERY. Certainly
you have brought to light the finest photography, the most beautiful settings, the best balanced cast
of characters I have ever seen in any photoplay. The acting is exceptionally good. That this movie
will establish a new record for attendance is a foregone conclusion."
$10,000
for
100 Words!
THE
MILLION
DOLLAR
$10,000
for
100 Words!
By Harold MacGrath
Thanhouser's Million Dollar Motion Picture Production
THE MILLION DOLLAR MYSTERY is being released in 2-reel Episodes once
each week. The entire production takes 46 reels. Episode No. 8 has just been released. Bookings for all Episodes
can be arranged by applying at once. THE MILLION DOLLAR MYSTIiRY is an independent release and may be obtained regardless of tlie regular
pr gram being used. Apply to
SYNDICATE FILM CORPORATION
71 W. 23rd Street.'NEW YORK Room 411.5 So. Wabash Ave.. CHICAGO
or Syndicate Film Corporation Representative at Any Mutual Exchange w the United States and Canada.
THE THANHOUSER THREE- A -WEEK
Tuesday, Aug. 1 1, "Stronger Than Death." A thrilling two-reel society dtania leatiiring Hiiny lieiiliaii
Friday, Aug. 1 4, "In Peril's Path." A di aina of iioiliical intrigue. Leads pla^e<l by Carey I,. Hastin^-a, l.i
Sunday, Aug. IS, "Her Big Brother." beantilnl- play of cliild life. The cast inclmles Koy Hanck, Dorris
ml Ethyje Cooke,
nhani, Mai ion and Maileline Fail hanks and Juatn! D. Barnes,
Klon, Alice Tnrner and Charles Jlalher.;]
THANHOUSER FILM CORPORATION, New Rochelle, N. Y.
Head European Office: Thanhouser Films, Ltd., London, W. C, England
Thanhouser's releases will continue to be features of the Mutual Program
In writing to advertisers please mention "THE MOTION PICTUEE NEWS"
When You See It
In ''The News"
It's NEWS
The
MOTION PICTURE
NEWS
The Fastest
Growing
Picture Journal
Tel. 7650 Bryant
No. 220 West Forty-Second Street
New York City
*'The Exhibitor's Medium of Communication with His Fellow Showman '
Volume X
August 22, 1914
Number 7
What Are you "Buying?
T
HE average advertiser buys his raw material,
rem. labor, etc.. only after the closest appraisal
of its value.
He will only pay for what he gets.
^ 3f:
BUT when it comes to advertising, he just shuts his
eyes and swallows. He takes the salesman's say-
so. He almost never sees the goods he buys. He
doesn't think, analyze nor investigate.
^ ^
IT'S strange ; for there's nothing mysterious nor
intangible about this commodity of advertising
space. It can be bought just as closely and safely as
any other commodit}".
^ ^
TO illustrate — take this motion picture field.
Draw a large circle ; and then within a much
smaller circle.
Your large circle will include all of the many persons
engaged in the motion picture industry, producers,
dealers, exhibitors, exchanges, directors, actors and
actresses, scenario Avriters, camera men. operators,
studio and theatre employees, etc.
Any one of these may buy and read a motion picture
journal. You may also add a liberal sprinkling of
picture fans — those so interested in pictures that only
a class or trade journal will satisfy them.
^ ^ ^
T TERE you have your general or class field of circu-
-■- -'■ lation. It is very large.
A publication catering successfully, through various
departm.ents. to this entire class should easily acquire a
circulation of thirtv thousand or more.
^ ^ ^
■f T7ITHIX the little circle yon have the trade
^ ^ proper — that is, the buying and selling trade.
It comprises principally the exhibitor, who is the
retailer in this business. He, directly or through his
manager or operator, is the only person in all the field
-who buys pictures or theatre accessories.
A S to his number, you hear various estimates
running all the way from ten to twenty thousand.
These wild figures have no interest to the thinking
advertiser. He simply wants to know how many are
purchasing exhibitors.
A XD those who know the exhibitor field through
■^"^ personal contact, who have spent time and money
in circularizing — and who are willing to admit the
truth — know that the purchasing exhibitors to-day in
this country, men genuinely, responsibly and con-
tinuously in business — do not number over seven
thousand. It's a fact.
^ ^ ^
TTERE then are your two fields — the large, scatter-
^ ing one ; the small concentrated one whose limits
are defined by purchasing power.
If you sell pictures or theatre accessories, you have
absolutely no reason for buying circulation beyond the
little circle for the very simple reason that nobody in
it has any use for or will buy your goods.
^ ^ ^
y^OL' may be dazzled by the bigger circulation
figures, but if they were a million bigger it zvould
make not a bit of difference to you.
^ ^ 4=
\ ND you have to pay for this waste circulation. '
Circulation, remember clearly, is a losing game
with the publisher. He loses on every subscription,
even,- newsstand copy.
The better his publication the more he loses. You,
the advertiser make up the heavy loss- — the loss on
every unit of circulation.
^
"Dl-'T why buy units of circulation — any units — to
which you can't possibly sell goods f
In other words, why buy figures? Why not buy
purchasers — and only pay for purchasers?
The publication whose circulation is confined to the
small circle also loses on each unit of circulation, but
it gives you in turn a purchaser — a genuine, honest
commodity — and only charges for this commodity.
^ ^ ^
O O it all comes down fiatly to purchasers.
^ If you sell pictures or theatre accessories you are
buying sawdust to-day when you pay for circulation
in excess of the seven thousand responsible owners of
permanent, high-class picture theatres.
THERE ARE THE FACTS!
Wm. a. Johnston.
i6
THE MOTION PICTURE NEWS
Omaha Official Tries to Force Curfew
Wants Children Excluded from Motion Picture Theatres after 9:00 p.m. —
President Goldberg, of the M. P. E. L. A., Opposes the Proposition
FEAR FOR SELIG, NOW
ABROAD
Special to The Motion Picture News
Los Angeles, Aug. 10.
Considerable anxiety is felt by
local employees and producing com-
panies of the Selig Polyscope Com-
pany for the safety of W. N. Selig,
who is in Europe making a tour of
the company's exchanges at London,
Paris, Berlin, Moscow and Rome. By
some it is believed that he will be
there to materially aid in securing
exceptional scenes for the Hearst-
Selig weekly, while others fear he
will be unable to return when he
desires.
It was Mr. Selig's intention to be
in Los Angeles to inspect the big
Zoo, on Mission road, the public
opening of which will be September
1 or Labor Day.
BAR SUNDAY SHOWS IN
NASHVILLE
Special to The Motion Picture News
Nashville, Tenn., Aug. 13.
No Sunday motion picture shows
are to be permitted in Nashville.
After a lengthy consideration of the
matter and after the ministers of the
city had all protested long and loud
over the proposed action, it was de-
cided by Mayor Hilary E. Howse
that nothing of the kind would be
permitted.
The motion picture men of Nash-
ville were not inclined to over-run
the wishes of the church people and
did not press their claims to any
great extent, in which case, however,
it is believed they would have won
out easily.
PATENTS COMPANY SUES
FIVE FIRMS
Special to The Motion Picture News
Los Angeles, Aug. 10.
In suits filed in the United States
district court at Los Angeles, the
Oz Film Company, Nash Motion
Picture Company, the Albuquerque
Film Company, St. Louis Motion
Picture Company and Bosworth, Inc.,
have been made defendants by the
Motion Picture Patents Company, of
New York. The complaints allege
infringement of patents by the use
of a patented camera.
NEBRASKA STATE OFFICER
RESIGNS
Special to The Motion Picture News
Omaha, Neb., Aug. 12.
G. S. Weaver, elected secretary of
the state branch of the Motion Pic-
ture Exhibitors League of America,
has resigned as secretary. His rea-
son was that he is no longer an ex-
hibitor, having sold his interest in the
Alhambra Theatre on North Twenty-
fourth street.
He has gone into the business of
handling advertising slides.
Special to The Motion Picture News
Omaha, Neb., Aug. 13.
JUVENILE Officer Bernstein has
brought before the city commis-
sioners of Omaha a proposed ordi-
nance prohibiting children at motion
picture theatres after 9 o'clock at night
unless their parents are with them.
Children under sixteen years of age
are governed by the ordinance, which
mentions motion picture houses in
particular, and all public places.
That the exhibitors of Omaha will
combat the ordinance before the com-
missioners when it comes up for ac-
tion is expected. The same proposi-
tion has been frequently mentioned
before, but each time the objections
of influential exhibitors has stopped
it before it reached the commission.
President Samuel Goldberg, of the
Omaha branch of the M. P. E. L. A.,
Special to The Motion Picture News
Dallas, Tex., Aug. 12.
UNION operators of Dallas who
went on a strike in April for a
better wage scale practically won
their fight when T. P. Finnegan, man-
ager of the Hippodrome, the largest
picture house in the city, recently
signed the scale asked by the op-
erators.
There was really little difference in
the scale which the operators asked
and which was being paid prior to the
organization of the union. The only
objection was that the proprietors did
not want to recognize the union.
Dallas is a well organized union
town, and when a few of the smaller
Special to The Motion Picture News
Nashville, Tenn., Aug. 13.
All of the filrri theatres in Nash-
ville are now in the most prosperous
condition of their history, and the
outlook is that the legitimate drama,
the stage, will suffer in consequence
this winter experienced theatrical
men here are freely predicting.
The theatre-going people of Nash-
ville have been giving the highest
class of motion pictures this year of
any season past, and have witnessed
some of the season's greatest suc-
has declared himself to be against
such action. He says ma^ny parents,
bent on an evening at a friend's home,
or other places where the children
would not enjoy themselves, solve the
problem by leaving the children at the
community theatre, with instructions
to wait there, looking at the pictures,
until they return for them. He also
declares the motion picture theatres
near the homes of the children have
helped keep them off the downtown
streets.
That the local branch will be back
of him if the ordinance seems to have
the support of a majority of the com-
missioners is expected. Because the
exhibitors have been so willing and so
efficient in helping better conditions
in Omaha, their objection will carry
much weight.
Guy p. Leavitt.
houses signed it was up to the larger
ones to also square themselves with
the union, which was organized by an
organizer of the American Federation
of Labor and which chartered the lo-
cal union of operators.
During the three months the strike
was on there was but very little dis-
turbance, although when the men first
walked out they left the machines in
bad shape and several demonstrations
were made. In one or two instances
operators brought from other j^aces
were attacked and the houses were
picketed, but the police discouraged
these tactics and made several arrests
that were effective as discipline.
Emmet Hambrick.
cesses in the motion pictures, at an
insignificant price as compared with
that charged by the big playhouses
of the city.
The Orpheum is planning on bring-
ing some large plays of the screen
drama here this winter in direct com-
petition with the Vendome, the city's
largest theatre, and it will be a test
between the two as to the drawing
capacity, with the Vendome char-
ging regular prices of $2 and $3, and
the Orpheum giving their shows for
twenty cents. R. L. Pique.
Dallas Exhibitors Recognize Union
Managers Had Been Paying the Regular Scale, But the Operators Struck
for Recognition — The Walkout Lasted Three Months
Record Prosperity for Nashville Exhibitors
Outlook for Legitimate Houses Doleful, with Photoplay Men Planning a
Whirlwind Campaign for Supremacy this Winter
THE MOTION PICTURE NEWS
17
COURTS UPHOLD PENNSYLVANIA CENSORS
Judcre Martin, in Common Pleas, Philadelphia, Refuses Injunction Asked by Universal, Mutual and Ex-
hibitors in Three-Comered Suit, and Declares Law is Valid Exercise of State's Police
Power— Promise New Rules After September i — Press Divided in Opinion
THE PeBn53-lvania motion picture
censor law, passed on June 19,
1911, and thought to be unconstitu-
tional by exhibitors in that state and
elsewhere, has been declared valid by
Judge Martin, of the Court of Com-
mon Pleas No. 5, in Philadelphia, fol-
lowing injunction suits brought to test
the status of the enactment.
The opinion w-as handed down on
August 7. It declined to grant an in-
junction against J. Louis Breitinger,
the chief censor of motion picture
films, and Z\Irs. E. C. Niver, assistant
censor, constituting the State Board
of Censors, to restrain them from en-
forcing the provisions of the act by
demanding that all motion picture
films or reels be submitted to them
for their approval or rejection, before
they are exhibited to the public.
The suit for an injunction was
brought by the Buffalo branch. Mu-
tual Film Corporation; the ^Mutual
Film Corporation of Pennsylvania and
Interstate Films Companj-; b}- Albert
E. Brown, William Sachsenmaier and
Vernon R. Carrick, trading as the
Overbrook Theatre, and by the Pitts-
burgh Photoplaj' Company-. They
contended that the censorship act was
unconstitutional and an unlawful in-
terference with interstate commerce.
The contentions of the plaintiffs were
full}' heard hy the court some weeks
ago.
JUDGE MARTIN'S conclusions are
that the act is not unconstitutional
and is not an illegal interference with
interstate commerce; but that it clear-
ly is an exercise of the police power
of the State, enacted to conserve the
morals and manners of the public,
and as such its purport is within the
scope of legislative authoritj-. Many
cases are cited by the judge as refer-
ences in support of his findings.
In one part of the opinion Judge
Martin says:
"It is alleged in each of the bills of
complaint that none of the moving
pictures, films, or reels, owned by the
plaintiffs, and rented or intended to
be rented in the commonwealth, or
exhibited, are sacrilegious, obscene,
indecent, immoral, or such as tend
to corrupt morals, but, on the con-
trar}-, are moral and proper.
"TF such be the case, it will be pre-
A sumed that thej- will be passed by
the censors, and while complaint is
made of anticipated inconvenience
and expense, plaintiffs have made no
attempt to comply with the terms of
the act, and it is not possible to de-
termine in advance that it is imprac-
tical to carr}' out its provisions.
■'Official censorship has already
been established in four states and
many cities, and a bill is pending in
Congress to create a Federal Motion
Picture Commission for licensing
films. There is a voluntary board
known as the National Board of Cen-
sorship of Motion Pictures, in New
York.
"That board views from 150 to 185
film subjects a week, and the pictures
are daily seen by about 8,000,000 of
people in 18.000 motion picture houses
in the United States. Last year fifty-
three subjects were condemned and
parts eliminated in 401. The cost of
these, negative copies included, was
over $582,000.
"/^LOSE on the heels of Judge
v-i Martin's decision it was an-
nounced by J. Louis Breitinger, chief
censor of the board, that new regula-
tions regarding the presentation of
motion pictures in Pennsylvania will
be enforced September 1 bj' the Penn-
sj'lvania State Board of Censors, and
after that date all films must be ap-
proved by the board. The adoption
of the rules, however, has been de-
ferred until the status of the board
has been definitel}' determined in a
court of law, it was explained by !Mr.
Breitinger the next day.
"The decision upholding the con-
stitutionalit}' of the act," said Mr.
Breitinger, "is in conformity with the
law, and it is what we expected. It
is in accordance with the interpreta-
tion of similar laws in Ohio and Illi-
nois, where it was decided to be with-
in the police power of those states to
establish such a censorship as is pro-
vided for under the Pennsylvania act.
*'tN Ohio, the law is upheld in a de-
■l cision of a state court. In Illi-
nois, the United States courts decided
the question as it has been decided in
this state.
"We are not trying to eliminate
everj^thing. We are endeavoring to
pass as many films as possible. After
the first of September, a new set of
rules will be enforced in this state.
The police of the towns and cities up-
state will be requested to aid the
board by prosecuting all violations of
the new rules. The board will re-
quire, after that date, that all films
shown in the state must have the ap-
proval of the board."
The "Philadelphia Press" comment-
ed on the law in the following terms:
"In refusing an injunction against
the State Board of Moving Picture
Censors the Common Pleas Court
has reiterated the principle that a cen-
sorship is the lawful exercise of the
police power of the state to conserve
the morals of the public. This prin-
ciple is both sound and just; but it
does not answer the more pertinent
criticism that has been directed
against the new censorship law.
"tT has been pointed out that it
A would be physically impossible
for the two censors to examine every
film manufactured in the state without
seriously delaying their production
and causing great inconvenience and
expense to the manufacturers. The
court declined to go into this phase
of the case because the plaintiffs had
never complied with the law and their
objections to it were purely theo-
retical.
"Yet many film manufacturers have
complied and are daily complying
with the law. Whether the limited yet
rigorous provisions of the law are
valid as concerning these manufac-
turers is a question the courts have
yet to determine.
"Pennsylvania is the fourth state to
establish a moving picture censor-
ship. There is a bill before Con-
gress at present providing for the es-
tablishment of a National Board of
Censors. These laws do not create
the presumption that the previous
product of the film manufacturers
were anything else than moral and
proper.
"The need for censorship has
grown out of the tremendous develop-
ment of the moving picture industry
as much as the infrequent production
of an objectionable film.
'"npHE far-reaching effect of the
A moving picture, its growing im-
portance and the young and impres-
sionable audiences it attracts have
made necessarj^ the precautions to
maintain it at a high moral tone. But
the very magnitude of the moving pic-
ture business makes it equally impera-
tive that no system of censorship
shall be so restricting as to hamper
its progress or inhibit its growth."
In contrast to this sensible view of
the situation, which sees the grave
possibility of the motion picture in-
dustry being hampered hy censorship,
"The Ledger" comments with smug
complacencj- in this self-righteous
and we - know - what's - good - for - you
fashion:
i8
THE MOTION PICTURE NEWS
Says War Will Not Affect Price of Carbons
George F. Kiewert Sure that Exhibitor Need Have No Fear of Shortage in
This Country — Market Will Not Be Cornered
"Judge Martin has sustained
the validity of the act creating the
board of censors of moving pictures,
which gives it authority to sup-
press exliibitions detrimental to public
morals. A different decision would
have denied the right of the state to
exercise police power, and would have
permitted the educative influence of
the cinematograph to be perverted to
evil ends for the sake of gain.
"npHE state owes a very grave re-
A sponsibility to its immature
citizens. It should not be left to the
discretion of producing companies to
decide which 'photoplays' and scenes
are proper and which are not. The
decision must rest with an unbiased
arbiter, and there is no charge that
the board as at present constituted
has yielded to improper influences in
discriminating between matter that
may fitly be presented on the screen
and the films that are for any reason
objectionable."
SUMMER BUSINESS BOOMS IN
SIOUX CITY
Special to The Motion Picture News
Omaha, Neb., Aug. 13.
That every theatre in Sioux City,
la., where nine "downtown houses
make competition bitter, more than
"broke even" during the hottest weeks,
is the message brought to Omaha by
W. A. Caulkins, of the Laemmle Film
Service Company, who was in Sioux
City on business recently. Not a sin-
gle theatre closed or lowered its serv-
ice in Sioux City this summer, he
said. He visited a number of other
towns, large and small, and found
the same good business conditions
existing.
The fact is, that general reports
here show a better business this sea-
son than was ever enjoyed during the
summer. A record breaking business
is expected when the good season
opens in the fall. Two new theatres
are being planned for Omaha to be
ready before January.
CLOSED FOR REMODELING
AFTER FIRE
Special to The Motion Picture News
Omaha, Neb., Aug, 13.
Fire Warden Eddie Morris, of
Omaha, ordered the' Palm Theatre,
Fourteenth and Douglas streets, to
be kept closed after a fire, Monday,
July 27, until it had been remodeled
to comply with the state fire laws.
The fire was in the operator's booth.
Thirty people in the theatre walked
out without excitement. Automatic
doors on the booth closed success-
fully. The fire warden accused Man-
ager Kolberg of allowing an eleven-
year-old boy to assist the operator.
Manager Kolberg is remodeling the
theatre and will open it within a
week.
Special to The Motion Picture News
Milwaukee, Wis., Aug. 12.
THE price of carbons in America
will not be raised on account of
the European war.
Despite the fact that many of the
ingredients that enter into the manu-
facture of carbons comes- from Aus-
tria, and that the majority of carbons
that are used by motion picture ex-
hibitors in this country are made in
Germany or Austria, George F. Kie-
wert, vice-president of the Charles L.
Kiewert Company, whose Bio carbon
is extensively used in this country,
says that exhibitors need have no fear
of a raise in the price of carbons or a
shortage in the supply for some time
to come.
"Since the breaking out of the Euro-
pean war we have been deluged with
orders that were purely speculative,
from men who thought they saw a
chance to corner the market and make
a small size fortune when the price of
carbons should advance," said Mr.
Kiewert. "But we have discouraged
all speculation and will do all in our
power to protect our customers. We
Special to The Motion Picture News
Louisville, Ky., Aug. 13.
t'TTTHAT ef¥ect is the crash among
VV the powers of Europe going to
have on my business?" is the ques-
tion that motion picture exhibitors in
Louisville and the surrounding terri-
tory are at the present most anxious-
ly asking themselves.
So far, no efifect, either in the in-
crease or decrease of business has
been felt, but the general consensus
of opinion is that a prolonged strug-
gle in Europe may have a far-reach-
ing effect on the fortunes of motion
picture exhibitors.
The business of the motion picture
houses in Louisville and Kentucky
but little more than paid expenses in
most cases, but conditions have re-
cently become somewhat better. In
Louisville the attendance was largely
increased with the cessation of the ex-
tremely hot weather which held the
state for nearly two months, while in
many of the towns in the agricultural
districts the harvesting of the wheat
crops has exerted a stimulating in-
fluence on business.
The fear that a prolonged European
war may hurt business in Kentucky
seems to be well founded. Kentucky's
one really big money crop is tobacco
and of that she raises thirty-five per
have turned down a number of orders
already, ranging all the way from
3,000 to 10,000 carbons from cities
where we knew that they could not
utilize this supply in a year's time."
Mr. Kiewert says that he expects
his company will soon be able to get
their imports through from Germany
and in the meanwhile they have plenty
of stock to supply their customers.
The only chance of there being a rise
in the price of carbons would come if
through some unforeseen circumstance
the company was unable to get any
from Germany; and in that case they
would be forced to draw upon their
Pacific coast warehouse and the East-
ern and Middle Western exhibitor
would be forced to pay the additional
freight charge.
"I know that we are simply taking
care of all the customers on our books
and turning down the majority of or-
ders from people we do not know,"
said Mr. Kiewert. "I am sure the
other carbon men in the country are
doing the same and that the exhibitor
will be fully protected."
J. W. Martin.
cent of all that is grovvm in the United
States. A very large part of this to-
bacco goes into the export trade, and
many growers are fearing that with
the European market cut off they may
find difficulty in marketing their prod-
uct in spite of the fact that the to-
bacco crop in this state is nearly
80,000,000 pounds under the usual pro-
duction.
In Louisville, a manufacturing cen-
ter, the fear is that the halting of ex-
port trade may bring about the closing
down of a number of the larger manu-
facturing plants. In this event there
are a large number of neighborhood
houses that will suffer keenly.
F. D. Vanover.
LASKY INSTALLS COSTUME
DEPARTMENT
Special to The Moticin Picture News
Los Angeles, Aug. 10.
After a week at the studio Jesse
Lasky, who is here for a two weeks
stay, has found but one suggestion
to make for the betterment and con-
venience of his producing companies,
and that is that a costume manufac-
turing department be added. Ar-
rangements are now being made by
Manager Fred Kley, and upon Mr.
Lasky's return to New York he will
employ an experienced costume maker.
Louisville Exhibitors Fear Results of War
Small Tobacco Crop, Exported Principally to Europe, Might Close a Num-
ber of Kentucky Motion Picture Houses, Is Managers' Apprehension
THE MOTION PICTURE NEWS 19
CENSOR, IN COMPROMISE, PASSES "BARLEYCORN"
Breitinger Backs Down on Most of the Eliminations Ordered at First and Lets Jack London Films Go
Through After Nominal Cut-Outs — Film Ran Three Days Unmolested-
Clergy There in Approving Crowds
SCENE IN FRONT OF THE GARRICK THEATRE, PHILADELPHIA, WHERE "JOHN
BARLEYCORN" WAS SHOWN IN DEFIANCE OF THE CENSORS
Special to The Motion Picture News
Philadelphia, Aug. 13.
FOLLOWING the action of J.
Louis Breitinger, attorney for
Philadelphia liquor interests and head
of the censor board of that city, who
demanded a number of absurd and
irrelevant cuts to be made in "John
Barleycorn" before he would allow it
to be released. C. H. Pierce, repre-
senting Bosworth, Inc., the owners
of the film, and William E. Smith, of
the Famous Players Exchange, in the
Quaker City, who handles the photo-
play for Eastern Pennsylvania, made
arrangements to put "John Barley-
corn" on at the Garrick Theatre with-
out cutting the film according to
Breitinger's instructions, on Monday,
August 3.
The film was heavily advertised in
Philadelphia and nearby cities, the
Bosworth company using all the
newspapers in Philadelphia for that
purpose. The publicity campaign ex-
tended to Atlantic City, where a large
number of three-sheets, conspicuously
placed, proved effective.
On the opening night the Garrick
was packed to the doors. It is esti-
mated that the attendance the first
two nights reached 2,500. Numerous
invitations were sent to Philadelphia
ministers, who were asked to judge
the film. Nearly every clergyman
who was able to be present saw
"John Barleycorn" sometime during
the week it was on exhibition at the
Garrick, and they were unanimous in
declaring that there was nothing ob-
jectional in the film. On the other
hand, they said, the representation of
Jack London's experience with the
liquor habit and his efforts to combat
its evil force in his own life taught
a great moral lesson.
The public exhibition of the film
without the censor's approval sub-
jected the representative of the Bos-
worth company to a fine of $.50.
The newspapers in Philadelphia on
learning that the public found nothing
objectional in "John Barleycorn" as
charged by the censor, took up the
matter the next day, Tuesday. W. E.
Smith, C. H. Pierce and ex-Judge
J. G. Gordon, who had been previously
engaged to handle the case for Bos-
worth, Inc., called on Breitinger for
his views of the move taken by the
producers of the film.
The censor expressed a desire to
compromise. It was then decided
that Mr. Pierce should submit volun-
tarily to arrest and pay a fine of $50
for the exhibition of the picture on
Monday without the approval of the
censor. Breitinger then agreed to
approve the film if a few cuts were
made. They were considerably less
than the number he had stipulated
previously, and he insisted upon them
more with the idea of preventing it
from appearing that he had entirely
reversed his opinion.
With this desire to save his face,
he released the film on Wednesday,
August 5. The Garrick Theatre was
filled the rest of the week, and the
producers have been free from annoy-
ance by the censor board.
Lobby frames containing clippings
from Philadelphia newspapers in
which the arbitrary and absurd action
of the censor was chronicled were
put on display in front of the Garrick
for the public to see how unjust
Breitinger had been in condemning
"John Barleycorn." It proved very
effective and caused, a great deal of
comment among the knots of people
hovering about the theatre as a result
of the publicity.
REFUSE LICENSE TO THEATRE
special to The Motion Picture News
Houston, Tex., Aug. 11.
At a special hearing before the city
council of Houston Heights recently,
the council refused to grant a permit
to a motion picture theatre on Yale
street near Eleventh avenue. The
theatre began operation some weeks
ago before the council had created
the ordinance requiring amusement
places of that type to obtain licenses.
A number of Houston Heights
■women were at the hearing and spoke
in objection to the license being,
granted.
20
THE MOTION PICTURE NEWS
"WURLITZERIZING" TEXAS
THEATRES
W. B. Lanicoa, of Sherman, Texas,
has just purchased a style "G" Wur-
litzer for his new theatre (The Bell)
now being erected.
The Colonial Amusement Company,
of Dallas, Texas, are installing a style
"R" in their new Colonial Theatre,
Dallas, Texas, which will be one of
the largest and best equipped residen-
tial theatres in the state, with a seat-
ing capacity of 650 people.
George E. Cordell, proprietor and
manager of the Empress Theatre,
Greenville, Texas, is installing a 39
"C" Mandolin Piano Orchestra in his
theatre, which has just been remodeled
and refurnished throughout.
E. H. Fabian just purchased and
installed in the Lyric Theatre, of En-,
nis, Texas, a Wurlitzer instrument,
style "B." Mr. Fabian is remodeling
and refurnishing his theatre through-
out.
Dallas Censors Accused of Prejudice
THANHOUSER CREW ROWS TO
VICTORY
The "Thanhouser Eight," the only
expert rowing crew in the motion
picture industry;, competed success-
fully in the big amateur rowing re-
gatta, August 8, in Philadelphia.
Every large athletic association in
the United States and Canada partici-
pated in the regatta.
The Thanhouser crew was taken to
Philadelphia by Carroll Fleming, for-
mer producing director at the New
York Hippodrome, now director at
the New Rochelle studio. Those com-
prising the crew are: Irving Cum-
mings, William Nole, Tootes Brady,
"William Carroll, Clayton Cole, Frank
Murphy, Charles Howe, Robert Mar-
chang, John Scott, coxwain, and
George Sullivan, substitute. Tootes
Brady is the holder of several na-
tional records.
RAMO WAR FILMS HERE
The first European negative for the
Ramo Films, Inc., production entitled
"The War of Wars," arrived at their
offices on Sunday, August 9. A print
was made and exhibited and was found
to be a very elegant and beautiful film.
Considerable more film reached
New York for the Ramo Company on
August 13. The first print will be
finished and ready for the various of-
fices of the Ramo Company and their
numerous bookings on Saturday, Au-
gust 15.
OLDEST ON THE SCREEN
William Robinson, of the Essanay
stock company, is said to be the old-
est man in motion pictures. Mr. Rob-
inson was seventy-three years old his
last birthday, but is as spry as the
average man of forty.
Pictures Not Allowed on the Screen in Dallas by Their Action Find Ready
Acceptance Elsewhere in Texas, Is Claim
lowed as secretary of the board of
censors.
Special to The Motion Picture News
Dallas, Tex., Aug. 12.
LOCAL motion picture men are
having considerable trouble with
the board of censors here — that is,
one member of the board. This one
member who is causing most of the
worry is Mrs. Reed Finley, secretary
and the only paid member of the
board. Attempts to alter her edicts
have been vain.
Mrs. Finley recently barred from
the screens in this city "The House of
Bondage" and "Should a Woman
Tell." They were not permitted to be
shown in Dallas after they had been
shown at other points in the state.
Even after the Dallas board barred the
pictures they were shown at other
points in the state, indicating that the
smaller cities of Texas were not being
swayed at all by what the largest
city in the state did.
As a result of the activities of Mrs.
Finley she has incurred considerable
hard feeling on the part of exhibitors.
In fact, an effort is now being made
to see whether under the ordinance
the city can legally pay Mrs. Finley
the $50 per month which she is al-
When the board was created it was
stipulated in the ordinance that no
members should receive any salary,
but that they should serve on the ap-
pointment of the mayor without cost
to the city. Other members of the
board outside of the police commis-
sioner and chief of police are Henry
Jacoby, a real estate man, and M. N.
Baker, a well-known Dallas attorney.
When the board was created no
provision was made for a salary and
Mrs. Finley was appointed with the
others to serve just for the honor
there was to the appointment. Later
she was made secretary and a resolu-
tion adopted by the board of city
commissioners fixing salary at $50 per
month. It is claimed that under the
simple resolution she cannot be paid
any salary at all, and exhibitors are
preparing to test the matter and will
try and force the board to pass an
ordinance fixing the salary or else
cease paying the salary altogether.
Indications are that the matter will
reach a focus in a short time.
H. S. Purser.
Films Capture Three Coast Theatres
Two in San Bernardino and One in Santa Ana, Cal., Go to Pictures — Los
Angeles House Raises Prices
Special to The Motion Picture News
Los Angeles, Aug. 10.
THREE theatres, heretofore used
for theatrical productions only,
will soon open with motion picture
programs. Both are under the man-
agement of P. S. Harrison, of San
Bernardino, Cal.
One is the Opera House, at San
Bernardino, with a seating capacity
of 1,300, and another, the Loring The-
atre, at Riverside, with 1,000 seats.
The prices will be ten and twenty
cents and Paramount program will be
used exclusively. The San Bernar-
dino change will be made September
5, and the Riverside house opened
October 1.
L. A. Schlesinger will raise the
standards of the Temple Theatre, at
Santa Ana, Cal., from a road show
theatre to one showing Paramount
program in September.
This house has a large stage which
will be utilized partially for electrical
effects.
Beginning to-day, the Alhambra
Theatre, with 900 seats, located at
742 South Hill street, Los Angeles,
increases the price of admission from
five to ten cents. This is one of the
three big houses here that have re-
tained the nickel admission fee, during
the past few months of price evolu-
tion and increase. Manager Frank
Hawkins will use Universal program
exclusively, opening under the new
policy with the first instalment of
"The Trey o' Hearts." A four-piece
orchestra will be used instead of
piano only.
The change of policy, together with
features for the future will be adver-
tised very liberally. Fifty 24-sheet
lithographs and quarter page space
in the Los Angeles "Tribune," morn-
ing, will be used. The theatre is very
handsomely decorated and furnished
throughout and finished in a rich
onyx and marble. j ^ j^^^^^^
TIMELY ENGLISH WAR FILM
RELEASED
The London Film Company's latest
picture, which will be released in
America through the Cosmofoto Film
Company, is entitled "England's Men-
ace," a two-reel feature produced by
Harold Shaw, director of "Trilby"
and "The House of Temperley," and
written by Bannister Merwin. The
picture is now on its way to the of-
fices of the Cosmofoto Film Com-
pany, and from the favorable accounts
it received in the English trade
papers, its success is a foregone con-
clusion.
THE ^lOTIOX PICTURE NEWS
21
PROTECTIVE LEAGUE WILL BE STATE-WIDE BODY
New Pennsylvania Organization will Supplement Work of- League and
to Include all Those Related to the Industry — Central State
ship and Building Laws Will Be Fought to
special to The Motion Picture Xews
Harrisburg, Pa., Aug. 13.
A FURTHER cementing of Cen-
tral Pennsylvania motion pic-
ture interests for protection
against censorship and all sorts of
"outside interference"' has been
effected through the decision, an-
nounced Mondaj-, of morion picture
men in Harrisburg, York, Reading,
Lancaster, Lebanon and smaller cities
in this section of the state, to form a
district branch of the newlj' organized
Moving Picture Protective Associa-
tion of Pennsj-lvania.
This association, which is now
undertaking to form branches to
cover the entire state, similar to that
formed here, seeks to include in its
membership not only theatre owners,
exhibitors and manufacturers of
films, but distributers of films and
lithograph makers, and in fact all
classes of men who have money in-
vested in an}- business relating to
motion pictures.
As explained by C. Floyd Hopkins,
of this citj', president of the new
IMoving Picture Exhibitors League of
Central Pennsylvania, a distinct or-
ganization, the purposes of the Pro-
tective Association in no way conflict
with those of the league. The league
is composed only of exhibitors and
theatre managers and its purpose is
to deal with problems which arise
within the business, such as the
elimination of cut-throat methods
among exhibitors, the standardization
of prices of admittance and so forth.
THE protective association, on the
other hand, is intended to fight
the enemy from without.
The association goes on the theory
that the fair-mindedness and level-
headedness of the motion picture men
themselves is all that is necessary
for the proper regulation of the mo-
tion picture business.
The association believes that the
motion picture interests know better
what is for the good of the business
and for the public than do politicians
and civic bodies and amateur critics,
and the association therefore intends
to fight an}-- opposition or interfer-
ence from outside that it ma}- regard
as unjust.
THE association is on record as
firmh- opposed to state censor-
ship. It also will fight any unjust
restrictions which may be proposed
by new state legislation and in this
connection quite likely will emploj'
a legislative representative during the
coming session of the legislature. An-
other chief aim of the societj' is to
oppose unjust taxes and other finan-
cial burdens which it deems unfair.
The Central Pennsylvania branch
of the association was formed with
temporary officers. The}- are: Presi-
dent, Isaac Silverman, manager of the
Photoplaj- Theatre in this citj-, and
secretar}- and treasurer, C^-de D.
Klinger, of the Palace Theatre, also
of Harrisburg.
The merely temporary organization
was formed because at the meeting
at which the decision was reached to
go into the state association, the mo-
tion picture men of manj^ of the Cen-
tral Pennsj'lvania cities outside of
Harrisburg were not present in per-
son, but by letter signified their in-
tention of supporting the movement
and applied for membership.
It is desired that when the perma-
nent officers are elected it shall be
by the vote of the representatives
from all cities, and a convention for
this purpose will be called at an
early date. About thirty men already
have joined the Central Pennsylva-
nia branch of the association and it
is expected to enlist the interest of
all the leading motion picture men
in this part of the state.
GEORGE BENNETHUM, of
Philadelphia, who has a financial
interest in many motion picture the-
atres throughout the state, is under-
stood to be one of the promoters of
the Gloving Picture Protective Asso-
ciation of Pennsylvania. The head-
quarters of the parent organization
are 818 Jarvella street, Pittsburgh,
where Mr. J. W. Rittenhouse, the
president, and Mr. A. J. Hanna, sec-
retar}-, have their offices.
^Ir. Rittenhouse is president of the
Pittsburgh Exhibitors League Pro-
tective Association, of Pittsburgh, and
one of the twenty members of the
committee on ^Motion Picture The-
atre Standards designated by the
Industrial Board of the Pennsylvania
Department of Labor and Industry
to assist that board in the prepara-
tion of the new building code that
it is proposed to enact into law in
the coming session of the legislature.
'Mr. Rittenhouse has taken great in-
terest in the compilation of the data
contained in the recommendations
recently published by the Department
of Labor and Industry from which
the building code will be compiled.
He is understood to have taken an
active part in protecting the motion
picture men's interests in the prepara-
Co-operate With It — Membership
Branch Formed — Censor-
a Finish
tion of the tentative building rules
and regulations.
V. H. Berghaus, Jr.
Pittsburgh Men Form Flour-
ishing Association
special to The Motion- Picture News
Pittsburgh, Aug. 13.
THE INIotion Picture Protective
Association has mapped out a
hard battle for itself in this section,
but from the formation of the or-
ganization several months ago the
oflicials have accomplished wonders
and with the hard workers still at the
head the organization bids fair to
handle the work of the motion pic-
ture business in this section in the
best manner possible.
Realizing that they were about to
get the worst end of a bad deal and
that some nigger was in the politici..
woodpile at Harrisburg, the motion
picture men in this section went to
work with a will and organized.
The main object of the organiza-
tion was to fight the battles of the
motion picture men of this section
against the unjust legislation regard-
ing a state censorship on motion pic-
tures. The local men thought that
a national censorship was all that
should be necessary and the other
was none other than a graft job that
should not be tolerated.
They joined hands right at the
start and the fight is now on and
will be waged to a finish, each man
getting in touch with the state sena-
tor from his section and getting all
the influence possible brought to
bear on the representatives and po-
litical adherents to have the bill
killed. They have made considerable
headway and will see to it that no
stone is left unturned that will result
in putting a stop to the bill if possible.
THE state leagues are competent
to handle the situation, accord-
ing to the members of the local or-
ganization if they are willing to unite
and use their efforts in that direction
as in that manner thej' would bring
to bear a powerful influence on the
men at Harrisburg in the two legisla-
tive bodies, but each acting on its
own initiative, they feel that little
good can be accomplished.
The local organization will work
hand-in-hand with any or all of the
organizations in the state and will
do their utmost in getting the result
or having the measure that means so
much to local exhibitors killed.
22
THE MOTION PICTURE NEWS
Free Pictures in Birmingham Arouse
City Officials Allow Advertising Men to Operate in Amusement Parks in
Competition with Theatres Without Requiring Licenses
If the bill is permitted to stand it
will wipe out of existence many of
the smaller motion picture houses in
this section. IMany of the houses are
in small store rooms and these men
will be hit the hardest. They are not
in a position to give all the space
needed for aisles. They find that the
censorship will increase the cost of
their shows and work many hard-
ships on them.
THE officers are putting forth their
efforts in trying to get the vari-
ous leagues in the state to unite into
one solid front so that the greatest
good can be accomplished. By uniting
they will put up a battle that will
produce the desired efifect.
Already the taxes paid by the mo-
tion picture men in this section are
more than they should be. A mer-
cantile tax is charged, then the city
and county come in for another share
of the receipts of the house and this,
with the high cost of films, labor and
all the other incidental expenses con-
nected with the motion picture busi-
ness, makes the burden hard to bear
for the little fellows.
The officers of the organization are
in Harrisburg and will do their best
to have the organizations all over the
state join hands in this fight and
later, if it is possible, consolidate into
one big organization which will mean
that much more protection to the
motion picture men all over Penn-
sylvania. G. L. McCoy. Jr.
FALL PICTURE SEASON BEGINS
EARLY
special to The Motion Picture News
Rochester, N. Y., Aug. 12.
That August is the best month in
the year for motion picture houses is
the contention of George D. Curtiss,
owner and manager of the Happy Hour
Theatre, on St. Paul street.
Mr. Curtiss believes that folks are tired
of going to the parks bj^ that time, and
with no school for the young folks, and
most of them coming back to town, he
says that motion pictures should do the
largest business of their entire history
this month.
Cool nights also help, he says. That
the month of August really marks the
opening of the fall season, instead of
September, is his belief, and he is plan-
ning to put some extra attractions.
FILM RAISES TEMPERANCE
FUNDS
The four-part feature film, "The
Life of St. Patrick," the scenes of
v/hich were taken on the spots asso-
ciated with the memory of Ireland's
patron saint, played by peasants in
historical costume, and brought out
by Philip Benedict, New York, was
recently shown in Pittsfield, Mass.,
for the benefit of the Father Mat-
thew Temperance Association.
Special to The Motion Picture News
Birmingham, Ala., Aug. 13.
CONSIDERABLE feeling has been
aroused between the motion pic-
ture men here and the city officials
over the display of motion pictures
in the public parks every night under
the auspices of the Birmingham Play-
grounds and Recreation Association.
The right for the display of motion
pictures has been given to a local ad-
vertising agency, which pays no
license as a motion picture operator.
This agency shows the pictures in
the parks free every night, but
through its sale of advertisements
which are thrown on the screens at
regular intervals the agency is said
to be making a very large profit out
of the enterprise.
Picture men state that the free pic-
tures in the parks hurt their business.
A. Alex Wall, manager of the Alcazar
Theatre, states that the business has
been cut down 25 per cent since the
showing of the free pictures in the
parks. Other picture men state their
business has been hurt, but not that
much. Mr. Wall has conferred sev-
eral times with President George
Ward of the city commission, asking
that the advertising man be made to
pay a motion picture license, but Mr.
Ward has refused to act on the sug-
gestion. What further action will be
taken remains to be decided.
THE motion picture has become a
valued phase of playground and
Special to The Motion Picture News
Springfield, Mass., Aug. 13.
THE Broadway Theatre, with a
capacity of 3,600, turned away
hundreds daily all week when they
showed "The Drug Terror." The
overflow filled all the theatres in the
neighborhood. So great were the
throngs that a special showing was
given the last three evenings, begin-
ning at 10 o'clock.
In Springfield the populace is "Mil-
lion-Dollar-Mystery" mad, there being
eight showings each week. The de-
mand for repetition is so great that
ir' some places they have signed a
contract to reproduce the scenes.
Dame Rumor says that many of the
largest theatres in New England are
to show straight pictures this fall. It
would be a breach of confidence to
name them at this writing, but there
will certainly be some surprises.
recreation work , in Birmingham.
There are seventeen parks organized
into a playground association, each
park being under a playground super-
visor, who directs the games and
amusements of the children. General
Recreation Alanager Z, Nespor, of the
association, started the motion picture
idea on July 4, when general Fourth
of July celebrations were held in the
parks without fireworks.
In the afternoon games were played
and in the evening motion pictures
were shown out in the open. Mr.
Nespor has secured one or two mo-
tion picture machines and states he
intends to secure more of them,
making free pictures a feature of the
evening amusements in the parks
during the summer. The idea has
taken hold of the people very strongly.
Especially the poorer classes show
great interest in the open-air exhibi-
tions in the public parks and have
turned out to everyone of them in
large crowds. The city of Birming-
ham is paying particular attention to
playground and recreation work this
summer, and it seems that the motion
picture idea is one of the most popu-
lar which has been hit upon.
Motion picture men state they
would not object to the free shows
in the parks if they were given under
the auspices of the city and no out-
sider were allowed to come in and
make money out of it, or if so, to
charge him a regular motion picture
sliow license. Ralph R. Silver.
BERT MORIARITY, the owner of
the Gem Theatre, Chicopee Falls,
Mass., is at the head of a number of
sporting men arranging a welcome
home for Arthur Pelky, a native son,
who has gained quite some fame as
a pugilist.
Ben B. Sullivan, manager and
owner of the 2,200 seat New Empire
Theatre, at North Adams, Mass., re-
cently died. His loss will be felt by
all theatrical men in western Massa-
chusetts. He was the senior member
of the Sullivan Bros.' theatrical enter-
prises.
Raymond Dunnell, who owns a
number of picture houses throughout
New England, has recently taken over
tlie Convent Hall Theatre at Gilbert-
ville, Mass. Mr. Dunnell formerly
was a motion picture actor and did
most of his work before the camera
in California.
Features Pull Crowds in Springfield, Mass.
Many of the Biggest New England Theatres Will Probably Show an All-
Picture Program in the Fall
THE MOTION PICTURE NEWS
23
The League and ihe Efjchtbttor
By S. L. ROTHAPFEL
{Editor's Xote. — The manager of ihe
Strand Theatre, Xew York City, needs
no introduction to the exhibitors of the
country. He stands for ihe best element
in the business. In an exclusive inter-
zictv to The Monox Pictube News Mr.
Rothapfel explains what organisation
means to him, and how the Motion Pic-
ture Exhibitors League can command
the support of the nation's exhibitors.
It is worth reading. It is worth heed-
ing. Best of all, Mr. Rothapfel's re-
quirements of what an exhibitor^ league
should be bid fair to be realized under
the present regime.)
THE first principles of successful
exhibiting apply equally to the
Motion Picture Exhibitors
League of America.
An exhibitor, to be successful, must
be possessed of a purpose, a system,
and business ability. The same ihree
general headings will lead the Na-
tional League, or any other organiza-
tion or enterprise to success, provid-
ing that it is founded on a legitimate,
practical basis.
I had paid little or no attention to
league matters tmtU several weeks ago,
when the amalgamation activities which
transpired at the Dayton convention
were brought to my attention by
The Motiox PicintE News. Reasons
for my lack of interest in league
matters are obvious. I had oppor-
tunity to watch and study league ac-
ti\-ities while conducting the Lyric
Theatre at ^Minneapolis.
I also rook part in several cam-
paigns against legalized censorship, and
two or three other issues then con-
fronting that state body. What was
accomplished then, and how, are mat-
ters of history.
BL'T the most discouraging part of
:he experience of that time, where
the state and national leagues were
concerned, was the appalling lack of
co-operation and interest among the
members. Those exhibitors who
were not active in their state organi-
zation, or the National League,
scoffed "when they were asked to gfre
their aid.
Many of the working members
were more or less involved in the
political battles fought beneath the
surface of the organizations. They
did not seem to know how to tackle
the propositions.
Until a short time ago I had never
heard of any definite platform ad-
vanced by the National League for
the benefit of its members. Rttmors
of wonderful organization work,
transpiring in all parts of the United
States, were frequent. "Great" con-
ventions were launched, and patron-
ized by a corporal's guard of exhibi-
tors. Perhaps there were reasons for
the many significant contrasts be^
tween prophecies and actual accom-
plishments.
There are hundreds of practical.
S 1. 20IHiJPFZL
hard headed business men operating
motion picture theatres. They are
men to whom time represents money.
An hour or a day is invested in the
same manner as a sum of money.
They insist upon seeing something
tangible and profitable as the goal
for their efforts.
They are- men who have had to
perfect their own organizations; study
out their own problems; meet ad-
versity in many forms, and classify
initiative, perseveracce and originality
as their chief assets.
They are the men who will never
be led to membership in any organiza-
tion which does not have a definite
purpose, a tangible working system,
an ambition to accomplish things.
Again, there are many exhibitors —
practical in every sense of the word,
and acknowledged successes — who
have given time, money and thought
to their city, state, or the National
League. Together they have paved
the way for greater things.
IT seems to me that the time is ripe
for a genuine trade organization
of exhibitors, so solidly welded to-
gether, and so firmly established that
political legislation, municipal ordi-
nances, or the great grafting bodies
operating under the guise of philan-
thropic societies, welfare leagues, and
uplift associations will be eliminated
entirely from the list of liabilities
confronting ever\- theatre owner.
I am basing my statement upon
the method of handling the average
business problem when I saw that
the one, real common-sense method
of procedure for the organization of
every city and state league, and the
national body, should begin by de-
termining a purpose. Then comes
the analysis of that purpose.
In its essentials it shovdd be to
protect the exhibiting industry as a
whole, fight ever}- form of antagon-
ism, promote the interests of each
exhibiior bj- placing him. through the
league, in close and frequent contact
with other members, bring about,
through official inventigation and ac-
tion, better relations between them-
selves, the exchanges and manufac-
turers, seek legislation advantageous
to the interests of the members, and
protect the theatre owners to the
greatest possible extent.
SUCH action would be giving value
received. Not every- exhibitor
would have occasion to call upon the
league for assistance or protection,
but from those who would find it
necessary to do so would come ample
assurance to the more fortunate of
his fellows that the time, energy and
money they w-ere devoting to the or-
ganization w-as well invested.
I am heartih- in favor of league
operations such as have been outlined
to me recently. There is nothing
that will do this business more good,
in both a general and specific way.
than a harmoniously working Na-
tional League, conducted to work for
the best interests of all.
And the big fellows, those w^ho
control chains of theatres, and op-
erate on an extensive scale, wi;l not
hesitate long before lending their
absolute support to such a body.
IF there is anjiiing that I can do
personally it will be a pleasure.
And my acquaintance permits me
to state that there are a great many
others who will jump into the thick
of the work of organization and
building the moment they are assured
that the national body means busi-
ness, in a business-like way.
There are no serious obstacles in
the way of which I have been able to
learn. It seems to be a proposition
of defining a purpose, and then arous-
ing a latent interest in a great num-
ber of exhibitors. This, perhaps, can
best be accomplished by making a
real effort to convince and show them
that the league is going to give them
their money's worth in more waj'S
than one.
After that, it is a matter of doing it!
4
24
THE MOTION PICTURE NEWS
The ILuropean War and American Films
Opportunity to Develop American
and Moderation Should Be
essary for Its
WILL the European war do any
harm to the motion picture indus-
try in America? is a question the
answer to which might be rather puz-
zHng but in no way alarming.
The first effect of the European war
will be to stop the import of a great part
of European films. There will, however,
be no famine of European drama or
comedy. The American market is al-
ready flooded with them, and the Euro-
pean representatives here are in position
to supply negatives for a certain time,
should the war last much longer. The
only scarcity to be felt, possibly in the
verj' near future, will be in the "week-
lies."
After an attempt to show all military
scenes of the old collection which we
have already seen, the "weeklies" will
have to be restricted to views taken
mostly in the United ^States. From the
moral point of view, the result will
be quite interesting enough for Amer-
ica, as the war in the old world will give
the people here, whether American citi-
zens or foreigners, an excellent oppor-
tunity to become acquainted with the
beautiful spots which are to be found
on the immense ground covered by the
shadow of the stars and stripes.
As regards the exhibitor, it may be
said that he never had a better chance
to develop schemes for making local pic-
tures himself, and I really fail to see a
reason why the combined efforts of the
exhibitor and manufacturer should not
succeed in consoling the public, tempo-
rarily at least, of its loss in variety.
THE European war will help the
American manufacturer to some ex-
tent, because all the printing and other
operations for preparing the positive
film will have to be done here, but the
manufacturer will have to be careful and
not lose his head by engaging fresh cap-
ital, building big factories and carelessly
increasing the stafif if he can get along
without too many changes. The wheel
might turn backwards and the manufac-
turer be caught within the gearing. We
must base no great hopes on possible ad-
vantages resulting from the motion pic-
ture trade from the European trouble.
The market, which suffers already
from over-production, could not stand
many more burdens, and it would be
foolish to continue a policy of over-
production with the childish belief that
the public here will no more care for
foreign pictures after it gets used to the
national product. One must be very
naive to believe such stories. The whole
success of the motion picture art is due
By M. H. SCHOENBAUM
Films Without Fear of Serious Competition is Excellent, But Caution
Used — Raw Film Need Not Rise in Price ; All Materials Nec-
Manufacture Are to Be Had in This Country
to its infinite resources and variety.
Also, it enables us to see things which
could hardly be seen otherwise. The
cinematographic industry is one that will
always be associated with the two words
import and export.
I am convinced that as soon as the
war is over and that foreign pictures
are imported again into the United
States, the American public, while being
extremely patriotic, will be glad to see
all good foreign films. Who will dare
blame them for it? The situation must
be looked upon as it really is and will be
after the war.
The exhibitor will by no means be af-
fected by the changing conditions. There
is no reason for the film to increase or
decrease in price. All the materials com-
posing the raw film are to be had in
the United States. Should there be a
change, it can only be entirely in favor
of the exhibitor.
THE main body entering into the
production of raw film is made from
cotton, and cotton is now at extremely
low prices. All other products and
chemicals employed in the film are prin-
cipally derived from wood, and there is
no lack of wood yet in the United
States.
Gelatine, which is also used in the
manufacture of raw film, will certainly
not rise very high, although photo-
graphic gelatine has long been a specialty
of German manufacturers. The only
difficulty in obtaining gelatine which can
be mixed with the photographic sensi-
tive chemicals lies in its handling. The
German manufacturers buy most of their
gelatine in France and resell it after it
has been treated by a certain process
which makes it as clean, white and
transparent as possible. The water with
which the gelatine is treated is also of
great importance, and influences the
quality of the final product. But we
have just as good water in the United
States, and there is no reason why it
should not give as good results as that
of Schweinfurt and Hoechst.
A Swiss concern recently made a suc-
cessful attempt and is now furnishing
a great part of the gelatine sold before
by Hoechst and Schweinfurt.
It must be expected that certain prod-
ucts will increase in price, owing to the
scarcity caused by the war; those prod-
ucts have hitherto been provided by
European firms and it will now be im-
possible to get them before the European
situation is settled. But all the material
which is employed for raw film is to be
had in the United States, and there is no
reason for any change. Not only is the
necessary material for making film easily
obtained here, but most of the European
manufacturers have often asked the
American market to provide them with
raw material.
SHOULD any rise occur, it could be
explained by the fact that the Amer-
ican manufacturers, having been com-
pelled to stop shipments of film to Eu-
rope, where it cannot be utilized, are
trying to avoid bearing their European
deficit by charging it on the shoulders
of the American consumer.
On the other hand, the general Euro-
pean conflagration will affect the market
as would a modification of the recent
tariff, which allows all imports of raw
film to come in free of duty, in view of
the fact that all European film-makers
are busy killing each other. All possible
competition ceased and the price of film
is left to the sole discretion of the Amer-
ican manufacturer.
There are great quantities of gelatine
available now, since the recent laws have
forbidden its sale under the denomina-
tion of "jelly"; but the sort of gelatine
sold as jam, jelly, etc., will not suit
photographic purposes before it is puri-
fied.
EDESON GIVES DINNER TO
NOTABLES
Robert Edeson, in honor of Jesse
L. Lasky and Mrs. Samuel Goldfish,
who are now at the Lasky studios,
Hollywood, Gal., gave a dinner on
July 29, at which were present H. B.
Warner, Rita Stanwood, Theodore
Roberts, Edward Abeles, Cecil B. De
Mille, Mrs. H. C. De Mille, Mr. and
Mrs. Max Figman, Mr. and Mrs.
James Neil, Charles Richman, Mr.
and Mrs. Oscar Apfel, Winifred
Kingston and Bessie Barsicale.
WASH FILMS IN MOUNTAIN
STREAM
Reports from the Commercial Mo-
tion Picture Company, Grantwood,
N. J., indicate the perfect condition
of the films recently turned out by
that concern.
The water in which the films are
washed comes direct from mountain
springs, enabling the manufacturers
to put their product through a thor-
ough cleansing process.
An officer of the company, in esti-
mating the amount of work his com-
pany can turn out, declares that it
has a record of 75,000 feet a day.
THE ^lOTIOX PICTURE XEWS
25
DELAY IN EMPIRE STATE FUSION PLANS
Motion Picture Exhibitors League of New York State Fails to Send Delegates to "Harmony" Meeting —
Later Organization Passes Resolution Providing for Resignation of Officers and It Is Read Over
the Phone to A. N. Wolff — He Turns It Down
THE meeting planned for the
discussion of the best means
for promoting harmonj- and
bringing about amalgamation between
the members of Motion Picture Ex-
hibitors Association, of Xew York
state, and the Motion Picture Exhibi-
tors League, of Xevr York state, was
held at the Hotel Marlborough-
Blenheim, Xew York City, on August
11, but no delegates from the league
were present.
The session opened at 11:30 a. m.,
and with the exception of an hour's
recess between 2:00 and 3:00, lasted
well into the afternoon. Samuel H.
Trigger, president of the Xew York
City bodj-, presided.
The following members of the ex-
ecutive committee of the association
appointed to attend the meeting were
present: Samuel H. Trigger, ex-
oflScio; William A. Douque, of L'tica,
X. Y., secretary; W. H. Linton. Little
Falls, X. Y., treasurer; B. E. Cornell,
SsTacuse, X. Y. : John F. ^Miller, Buf-
falo, X. Y.; Harold W. Rosenthal,
Xew York Citj-, and L. C. Smith,
Schenectadj", X. Y.
Five Delegates From Cinema Club
Five delegates, comprising the com-
mittee sent b}- the Cinema Club of
the Bronx, the local branch of the
league, sent to confer with the Xew
York Cit5- organization, were as fol-
lows :
Messrs. Feinblatt, Harris and Dee-
gan. Maurice Fleischman, and Tobias
Keppler.
The Rochester delegation, headed
by President A. X. \Volflt, of the
Motion Picture Exhibitors League, of
the state of Xew York, upon whose
action everj-thing depended for carrj--
ing out the fusion plan, failed to
appear.
Rochester Not Represented
The absence of the Rochester com-
mittee was forecast in a letter re-
ceived by Samuel H. Trigger, on
August 8, from Frank Pierce, of
Geneva, the vice-president of the
league.
Mr. Pierce wrote to the effect that
he had received from 'Sir. Wolff a
wire stating the impossibilitj- of get-
ting the league men together for at-
tendance at the executive session of
the two organizations at the Marl-
bo rough Hotel, in X ew \ ork Citv, on
August 11. He declared that he
would get in touch with INIr. Pierce
on the subject as soon as possible.
The discussion as to the best means
of bringing about fusion of the two
bodies in spite of the handicap im-
posed upon the meeting by the absenct
of Mr. Wolff proceeded at once after
the closed session of the executive
board at the ^Marlborough.
William A. Douque, secretarj- of
the Xew York State Association, in-
troduced a motion for the drawing up
of a resolution which should further
amalgamation. Ii was seconded by
John F. Miller, of Buffalo, and car-
ried.
Asks Resignation of Officers
The resolution, drawn up hy L. C.
Smith, of Schenectadj-, was as follows:
That whereas the resolution passed at the
Dayton Convention evidenced the desire of all
motion picture exhibitors in the United States
of having only one Xational Organization, now,
Thekzfosle, to consummate that purpose the
State Organization of the Motion Picture Ex-
hibitors Association of X. Y., heremth tender
the resignation of all their officers to become
eifective only after there is but one state or-
ganization. The members of the State organiza-
tion of the International Association are willing
to attend a special meeting of the State Or-
ganization of the Motion Picture Exhibitors
L. of A., the program of which shall only be
as follows:
The meeting to be opened by the State Chair-
man. A committee to be appointed, two from
the Exhibitors League and two from the Mo-
tion Rcture Association, this committee to pass
upon the qualifications of the representatives
permitted to participate in the meeting. The
representation to be upon the basis of the
Ohio State Constitution of the M. P. E. L. of
A. After the qualification of the delegates
have been passed upon the following resolution
is to be offered:
Whereas it is the intention of all exhibitors
in the State of Xew York to have but one
State Organization,
Xow, Therefore, be it Resolved, that the
members of such State Organization shall
consist of the members of the Motion Picture
Exhibitors League of America and the members
of the Motion Picture Exhibitors Ass'n of
the State of Xew York. That the resignations
of all officers of both the League and the As-
sociation shall then be tendered and accepted
and a new election held.
Resolution Read Over Phone
It was seconded bj- W. H. Linton,
of Little Falls, the treasurer of the
Xew York State organization.
A recess was then taken for the
purpose of allow-ing time for the ex-
ecutive bodj- to get A. N. Wolff,
president of the state league on the
wire in Buffalo. The amalgamation
resolution was read to ]\Ir. Wolff, but
he refused to endorse the proposal or
accede to the request that he call a
meeting for the purpose of furthering
the affiliation of the two bodies.
Mr. Wolff's stand was made known
to the delegates upon their recon-
vening for the afternoon session, and
a resolution was passed for the pur-
pose of informing President Pearce,
of the Xational League, of the action
of Mr. Wolff.
Letter Sent to Pearce
The resolution was as follows:
Whese.-\s, as T. A. Keppler, representing
John J. Wittman, president of the Xew York
Local of the Xew York State League, having
telephoned to the President of the State
League, A. X. Wolff, that representatives of
ninetj- per cent of the State exhibitors being
present and showing a desire to get together,
and
Where-IS, Mr. Wolff distinctly refused to
call a meeting for that purpose and lend his
good offices to assist in becoming one large
body, therefore.
Be it RES0L^^ED, that the motion be carried
and the amendment placed on the minutes and
forwarded to the president of the Xational
League.
A motion was then introduced by
L. C. Smith as follows:
That a letter be sent to Xational President
Pearce stating what had been done here this
morning and also a copy of the letter which
will be sent to Mr. Woltt, president of the
State Organization, stating our suggestions for
amalgamation.
The motion was unanimousl}'
approved.
Raise Salary of Secretary
A vote was taken on the resolution
of L. C. Smith for the increase of the
salarj' of the secretary, William A.
Douque, to five hundred dollars a
3'ear. The resolution was carried.
This sum includes office expenses.
The report of the treasurer on the
profit of the exhibition held under
the auspices of the association was
read and accepted hy the members 0+
the executive body.
The meeting then adiourned.
CAPITAL EXCHANGE MAN
WEDS
Special to The Motion Picture News
Washington, D. C, Aug. 13.
A wedding was a recent event in
the local family of the World Film
Corporation, when Alex G. Irvine,
assistant manager and son of Wm. H.
Irvine, manager of the Washington
offices, married Miss Grace Collins.
The new couple is at present in the
citA^ receiving congratulations. Mr.
Irvine has just returned from a
lengthy trip through western Xorth
Carolina and he reports excellent
business in that section.
UNIVERSAL MEN IN WAR ZONE
A. cablegram just received from the
Universal London offices by Jack
Cohn, manager of the "Animated
Weekl}-," states that eight camera-
men have just been dispatched into
the European war zone armed with
passports and letters of introduction.
These men will take special scenes to
be incorporated into the Universal
^\'eekly.
Manj' of the men who are engaged
in this work are veterans, having
served time with the camera in the
Balkan War.
26
THE MOTION PICTURE NEWS
NOTED YIDDISH ACTRESS TO
APPEAR IN FILMS
The first appearance on the screen
of jNIadam Sarah Adler will be m the
role of Laura in "Sins of the Parents,"'
MADAME SARAH ADLER
the latest production of Ivan Film
Productions, Inc.
As a tragedienne on the Yiddish
stage, Mme. Adler has an imposing
array of triumphs to her credit.
Her manager, Ivan Abramson, has
written the scenario of "Sins of the
Parents." The picture is announced
for immediate release.
WARNER'S IN HAVANA
The first feature film concern to ar-
range to cover the Cuban territory is
Warner's Features, Inc., which is
about to open an exchange in Havana.
The man directly in charge of the
new exchange will be George Davis,
who for some time has been con-
nected with Warner's New York ex-
change, while Jacques Spiegel, man-
ager of the New York exchange, will
have direction of the enterprise.
As Warner's Features have proved
remarkably successful in European
countries, as well as at home, it seems
to be a foregone conclusion that they
will meet with equal success in Latin
America, which is at present a virgin
field for American films.
MINDIL IN PUBLICITY FIELD
Philip. Mindil, formerly at the head
of the publicity department of the
Mutual Film Corporation, has opened
a general publicity office in the Times
Building, New York City. Associated
with him is R. A. Doman.
Air. Alindil is well known as an ex-
perienced publicist.
Clowns Will Caper in Horsley Comedies
But the Management of the Big Amusement House Declares That the Fun-
makers Are Still Under Contract and Threatens an Injunction
THE Centaur Film Company, Ba-
yonne, N. J., has signed up the
Hippodrome clowns, but it is said
that an injunction will be asked re-
straining the fun-makers from ap-
pearing on the screen, and David
Horsley, president of the Centaur
Company, from showing the pictures
that have already been made. The
Hippodrome claims that two of the
clowns, Tommie Mullens and Harry
La Pearl, are under long-time con-
tracts to the Hippodrome. The clowns
claim that they are protected by a
two weeks' clause in their contracts,
and that they will fight to a finish.
Frank "Spook" Hanson and three
other clowns are concerned in the
exodus to picture land.
Tommie Mullens is one of the best-
known pantomimists in the world,
having been featured with Fred
Karno's English Pantomime Com-
pany, "A Night in an English Alusic
Hall," "The London Fire Brigade,"
"Hanlon's Superbas," and others.
Harry La Pearl is the leading circus
clown of the United States and as
principal producing clown with Bar-
num and Bailey, and the Ringling
Brothers' Shows, and the New York
Hippodrome, has probably aroused
more laughter during the last five
years than any one man alive.
''Spook" Hanson also enjoys an in-
ternational reputation as a silent co-
median.
Jimmie Hyland, the funny man with
"Bersac's pony and unridable mule,
Maude," act and George Zammett,
late of the famous dollar troupe of
Rizley acrobats, one of the oldest
clowns in the circus world, and twenty
other crack clowns, picked from the
Sells-Floto and Wirth Brothers' Aus-
tralian Shows, complete the troupe.
War Calls Pathe Executives and Employees
Arthur Roussel and L. P. Bonvillain Respond to the Call — Camera Men,
Actors and Directors in Jersey Plant Also Go
AT least one large American cor-
poration has felt the burden of
war in the loss of employees and that
is the American branch of the great
French house of . Pathe Freres.
Though the majority of the employees
in this country are Americans there
are, as natural, a number of French-
men in different departments, chief
of whom are the ranking officers of
the company, Arthur Roussel and
L. P. Bonvillain, the two vice presi-
dents.
When the call went out from the
French Consul in New York for re-
servists to return to the colors, prac-
tically all of these Frenchmen re-
ceived the call. Mr. Bonvillain, who
is lieutenant in the French army, has
sailed to rejoin his regiment. Mr.
Roussel is ill with pneumonia and
the news of tne war has been kept
from him for fear of aggravating an
already serious condition.
Mr. Bardet, the cashier, has sent
his two sons who sailed on the "Lor-
raine." With them were Mr. Monca,
lieutenant in the French army, and
son of chief director Monca, of the
Vincennes Studio, various office
clerks, cameramen, actors, directors
and men in every department.
The Commercial Buys New Machinery
Thoroughly Equipped Plant at Grantwood, N. J., Working on Full time —
Laboratory Has 100,000 a Day Capacity
A VISIT to the laboratory of the
Commercial Motion Pictures
Company, Inc., at Grantwood, N. J.,
last week, reveals a plant that is a
model of neatness and thorough in
every respect. All the machinery for-
merly in the plant of the company at
102 West 101st Street, New York, was
disposed of and entirely new ma-
chinery put in at Grantwood.
The first floor is devoted to the dark
room, tinting and toning rooms. The
second floor contains the drying, pol-
ishing, and title rooms. The third
floor contains the scenic artist's room.
and the top floor, the property room.
Independent and separate from the
main structure is a steel-lined nega-
tive vault, and a separate vault for
prints. The factory is dust-proof
and contains a vacuum system, the
installation of which was under the
personal direction of Charles Hirli-
man, the superintendent of the labora-
tory.
The cellar floor contains the chem-
ical room, assembling and joining
rooms. The structure is of concrete
and is fireproof and contains a thor-
ough sprinkler system. The laboratory
has a capacity of 100,000 feet a day.
THE MOTION PICTURE NEWS 27
CINCINNATI EXHIBITORS BALK AT PRICE SCALE
Managers of Big Houses Decline to Limit Price to Three Reels for Five Cents, as Demanded by Small
Owners — Talk of Division Into Classes Among Local Men — New Operators' Scale
Goes Into Effect for Two Years
special to The Motion Picture New;
Cincinnati, Aug. 12.
AFFAIRS of the Cincinnati local,
Motion Picture Exhibitors
League of America, have be-
come somewhat involved. Topo-
graphical conditions here are respon-
sible for some of the dissension which
has stirred up the league recently.
Because of the fact that the city is
cut up into many little communities'
located on the hilltops to the north,
east and west, interests of the ex-
hibitors in the several communities
are diversified.
F. L. Emmert, Sr., president of the
league, said recently that the motion
picture interests of Cincinnati might
be properly divided into four depart-
ments as follows:
The uptown exhibitors, the down-
town exhibitors, the large exhibitors
and the small exhibitors.
Differ Over Scale of Prices
Dissension was provoked at a re-
cent league meeting when a number
of the small exhibitors submitted a
resolution which would fix three reels
as the limit to be shown in Cincin-
nati for five cents. The large exhibi-
tors refused to stand by this resolu-
tion, because their business is such
that they can afford to put on six or
seven reels in order to get the crowds.
The houses in the heart of the city
especially opposed the resolution.
"It is very evident that exhibitors
in Cincinnati are divided on many
questions," said Charles Weigel, man-
ager of the Alhambra Theatre. "I
believe the separating of the classes
of exhibitors might be beneficial to
all. The operators of large houses
can well afford to take on expenses
to combat adverse legislation and to
carry out other plans to their interest,
which the smaller exhibitor could
not do.
"For this reason it would be unfair
to assess the small exhibitor his share
of the expenses in a big campaign,
for the expense to him might be in-
jurious while the larger exhibitor
would scarcely feel it. It is a prob-
lem here in Cincinnati, by reason of
our locations, which can only be
solved when the exhibitors are classi-
fied and band together according to
their classification."
Operators Put Through New Rates
Because of the dissension in the
league no action could be taken on
the new wage scale submitted by
Local 165 of the Motion Picture and
Projection Machine Operators Pro-
tective Union.
The operators, however, solved the
problem in their own way.
They visited every exhibitor indi-
vidually and secured the signatures
of them all to an agreement for two
years to pay operators in accordance
with the new scale, which ranges
from $1.50 to $9 increase a week. The
new scale went into effect August 1
and is as follows;
Section 1. Picture theatres run-
ning four hours or less nightly shall
require the service of one (1) opera-
tor, who shall receive sixteen dollars
($16.00) per week, and shall receive
one dollar and fifty ($1.50) cents for
any matinee, same not to exceed three
and a half (3^) hours. Where con-
tinuous performance is given with
matinee, the operator shall have sup-
per relief, same to be paid one dollar
($1.00).
Section 3. Picture theatres running
eleven (11) hours continuously daily
shall employ two (2) operators, work-
ing split shift, each to receive eigh-
teen dollars ($18.00) per week, over-
time to be paid for at the rate of
seventy-five cents (75c) per hour or
fraction thereof.
Section 3. Picture theatres running
fourteen hours (14 hours) continuously
daily shall employ two (2) operators,
working split shift, each to receive
twenty-two dollars and fifty cents
($22.50) per week, overtime to be paid
for at the rate of seventy-five cents
(75c) per hour, or fraction thereof.
Section 4. Theatres running daily
matinee and night performance, where
the general admission is not over ten
cents (10c), shall require the service
of one (1) operator, he to receive
twenty-two dollars and fifty cents
($22.50) per week, rehearsals included,
seven hours (7) to constitute a day's
work.
Section 5. Theatres running daily
matinee and night performance, where
general admission is over ten cents
(10c), shall require one (1) operator,
he to receive twenty-four dollars and
fifty cents ($24.50) per week, re-
hearsals included, and shall receive
one dollar and seventy-five cents
($1.75) for any extra performance.
Section 6. Houses running contin-
uously afternoon and night shall have
supper relief, same to be paid one
dollar ($1.00).
Section 7. All overtime to be paid
for at the rate of seventy-five cents
(75c) per hour or fraction thereof.
Section 8. In theatres not coming
under this schedule, or theatres open-
ing Saturday and Sunday only, or
entertainments and special work, the
salary shall be set by the executive
board.
Section 9. All operators must re-
port fifteen (15) minutes before show
time.
Section 10. Any change of opera-
tors contemplated, one week's notice
shall be required from either party.
No exception from the above rule
shall be considered unless satisfac-
torily agreed upon between employer
and this local.
R. S. Eastman.
Milwaukee Exhibitor Acts as Own Censor
Otto Meister Stops Run of Picture After Seeing It on His Screen and
Notifies Censor Board of His Action
Special to The Motion Picture News
Milwaukee, Wis., Aug. 12.
THAT little or no necessity exists
in this city for a censor board to
handle the situation amongst the es-
tablished exhibitors was shown Fri-
day, when Otto Meister, owner and
manager of the Vaudette Theatre, on
his own volition took off a feature en-
titled "Lieut. Daring," which he had
heavily advertised.
Mr. Meister saw the picture at the
second morning show and, discover-
ing that it was but a series of sensa-
tionalism with plenty of gun play,
robbery, etc., and that it taught no
moral lesson, he ordered it out of his
program. After taking it off, he called
up Charles Phillipps, of the local cen-
sor board, and told him of his action.
Mr. Phillipps heartily commended
him and told him that he had the
bac':ing of the local board.
It was on account of the Vaitdette
Theatre that much of the agitation
that finally resulted in the forming of
the Citizens' Censorship Committee
was based, some of the would-be re-
formers even going so far as to point
out the Vaudette as a sort of horrible
example of what picture theatres
would be without censorship of the
pictures shown.
Despite the fact that the A^au-
dette is still showing the same type-
of picture that it showed at the
time of the censorship agitation it
has never had any trouble with the
censor board, which has from the
start approved of its program. Mr.
Meister's move in censoring his own
picture will no doubt take most of
the wind out of the sails of the "re-
formers" in Milwaukee. It is to be
hoped so, at any rate.
J. W. Martin.
28 THE MOTION PICTURE NEWS
National Board Plans Big Campaign
Number of Branches Will Be Extended to Fifty Throughout the United States — New Signed and Copy-
righted Stamp to Appear on All Approved Films — Commission Expects to Familiarize the
Public with Insignia — Sees EiTective Check on Legalized Censorship
TO extend the work of the Na-
tional Board of Censorship to
fifty centers throughout the
United States through local, unsala-
ried committees, working in harmony
with it; to reach one hundred per cent
efficiency in censoring films; to adopt
a new signed and copyrighted stamp,
the authorized use of which is forgery;
to popularize this stamp through an
advertising and publicity campaign;
through this campaign to combat le-
galized censorship of any and all
kinds, and to secure broader financial
support is the program undertaken
for the National Board of Censorship
of Motion Pictures, by J. W. Binder,
who is well known in the trade as a
student of the art from the standpoint
of a specialist in organization.
Mr. Binder when seen recently at
the office of the National board, 70
Fifth avenue, said:
"Two things menace the solid
growth of the motion picture. They
are, in the order of their importance,
legalized censorship whether federal,
state or municipal, and, second, bad
pictures. I mean bad from a m.oral,
not an artistic, standpoint.
"To be sure, fundamentally, the two
are one. If there were no bad pic-
tures put out by irresponsible pro-
ducers, the clamor raised by poli-
ticians and reformers for legalized
censorship would have no point.
Fallacy of Local Censorship
"^ly study of the work of the na-
tional board shows that the number
of pictures the board has passed about
which there was any question at all,
is so small a percentage of the whole
number passed upon, as to be entirely
negligible.
"It is from the small number of pic-
tures which are not submitted to the
board — their makers well knowing
that they would be condemned — that
99 per cent of the criticism comes
which is eagerly seized upon by the
politicians as an excuse for the crea-
tion of a local legalized censor board
with its desirable concomitants of fat
fees, and other indirect 'emoluments"
and possibilities. If this small num-
ber of pictures could be brought un-
der the jurisdiction of the national
board and either condemned or re-
made until fit to be shown, there is no
doubt but that local censorship would
die a natural death in a very little
while.
"To bring about this very desirable
end is the prime object of the cam-
paign which I have undertaken for
the national board. In working it
out, no untried "theories" will be
used. Every step has been proven by
actually organizing similar commit-
JACOB W. BINDER
tees in widely separated centers
throughout the United States.
"These committees have been or-
ganized for from one month to one
and a half years, and it is safe to use
the results obtained as fair examples
of what can be achieved by this plan
when it shall have been extended to
cover the United States.
The Situation in Milwaukee
"In Milwaukee about a year ago
there was created a local body re-
cruited from the membership of the
City Club, Chamber of Commerce,
with representation from the motion
picture exhibitors, and civic and relig-
ious societies. This committee, serv-
ing without pay, receives the weekly
bulletin of the national board and al-
most without exception accepts the
films the board has passed without
question. In case of complaint, how-
ever, the film is at once investigated.
"The committee concentrates its ef-
forts upon the films advertised to ap-
pear in the local houses which have
not been passed by the national board.
If any of these are objectionable the
theatre owner or the producer is
called before the board and the film
is either ordered off or it is changed
so as to come up to the well estab-
lished standards of the national
board, which have been adopted as
the standards of the local committee.
This committee is appointed by the
mayor and its work has the hearty
endorsement and co-operation of the
University of Wisconsin.
"So satisfactory has been this plan
to all concerned that there has been
no agitation for legalized censorship
anywhere in the state of Wisconsin.
Like committees have been organized
in New York, Kansas City, Nash-
ville, Portland, Oregon, Omaha, Los
Angeles, and in Fort Worth and
Houston, Texas.
"In neither of these cities is there
any agitation for local legalized cen-
sorship. So the plan works. And if
it works in these places, is it unrea-
sonable to predict that it will be just
as efficient in any one of the other
cities throughout the United States?
"To bring this about under the di-
rection of the national board and to
provide funds for doing it, is there-
fore one of the prime objects of the
campaign.
To Provide a Publicity Fund
"The second thing which we shall
aim to do, is to provide a fund for
carrying on a campaign of publicity,
through the media of the trade press,
the magazine and the 33,000 news-
papers of the United States, expos-
ing the fallacies of legalized censor-
ship; giving illustrations of the in-
justice it inflicts on the producer, dis-
tributor and exhibitor of motion pic-
tures; showing its cost to the public,
which must in the end bear the in-
creased cost of marketing films.
"At the same time the splendidly
conducted work of the national board
will be shown and the merits of its
constructive criticism compared with
that of the so-called legal censor, who
is not permitted to say what should
be done if he were able to do so; but
must confine hims'elf to saying what
must not be done and what must not
be shown.
"A distinct feature of this publicity
campaign will be to teach the mil-
lions who see the new signed stamp
of the board, on the screen, what that
insignia stands for."
GOLDIN LEAVES COMPANY
Sidney Goldin, who has been at the
head of the Goldin Feature Film
Company, has left that firm.
In the future he can be found in
his new offices, 12, Broadway Theatre
Building, New York.
THE MOTION PICTURE NEWS
29
EDITOR'S NOTE.— It is the desire of "The Motion Picture News" to include under this heading
novel advertising ideas, successful schemes in the management, decoration and equipment of the the-
atre— everything, in fact, done by the exhibitor to stimulate his trade. We invite every exhibitor to
vmte us about any new enterprise he has; also to come to us for advice or information along any line.
Address: Editor, "The Motion Picture News." 220 West Forty-second Street, New York City.
GARDENING ON A THEATRE STAGE
GIVING AWAY NICKELS TO
GET BUSINESS
THE C. F. Mensing Amusement
Company owns six picture houses
in Leavenworth, Kan., and operates
four of them. As a business getter
for the Lyceum, their newest theatre,
Carl Alensing, president and general
manager, has hit upon a rather un-
usual scheme.
To start the ball rolling, he sent
out about a thousand letters to a se-
lected list of possible patrons and in
each letter a new Buffalo-head nickel
was enclosed.
The mailing envelope bore in huge
red letters, the single word, "Lost."
Inside was found a card bearing the
inscription:
FOUND!
A cool, comfortable theatre with the
"Mutual Movies."
Come Just Once Anyway,
Here's the Price.
Lyceum Theatre,
"Chuck" Townsend, Manager.
Opens Sunday, June 21st.
Glued to the card was a five-cent
piece. jNIr. ]\Iensing has found that to
be one of the most successful draw-
ing cards he yet had used.
" PS YCHOLOGICAL "
GEORGE FISCHER, manager of
Alhambra Theatre, [Milwaukee, is
a firm believer in the psychological
effect of the surroundings upon the
minds of his patrons.
With this end in view he has
equipped his theatre througtiout with
white seat covers and has fitted out
all of the house attaches with pure
white uniforms.
The result is that the Alhambra
theatre presents a cool and delightful
appearance to the eye of the patron,
and this, says Manager Fischer, is
half the battle towards a cool theatre
in the summertime.
Though the cost is nominal the re-
sults have even at this early date
proved most gratifying. It is ex-
pected that before the summer is over
the seat covers and uniforms will
have paid for themselves many times
over.
THE stage at the Strand Theatre,
on Market street, Newark, N. J.,
has been metamorphosed into a Jap-
anese fairy garden. Japanese flowers
spread their fragrance through the
house. Japanese birds and butterflies
flutter about, their gaj- plumage vying
in iridescence with the sparkling col-
ors of the electric fountain.
Sand-covered walks lead from the
beautiful French chateau's porticoes
at each side of the stage to the foun-
tain, which sends forth its scented
streams high up into the air in the
background, behind which is seen the
charming fagade of the central wall of
the chateau.
The Japanese garden was designed
by Jules Gerstle, the assistant luana-
ger of the theatre. To add to the
realism of the park-like effect, a sign,
"Keep Off the Grass," has been put up.
It is the only thing about tlae garden
that is not essentially Japanese.
An entirely new program was re-
centh' presented at the .Strand, with a
leading feature, the sensational six-
reel photoplay, "Fire and Sword."
This is a thrilling story of war and
adventure in the Orient. An army of
native Arabs, United State marines,
artillery and wireless telegraphy are
used to save one American girl.'
A series of the Thanhouser serial,
"The Million Dollar jNIystery,'' the
story of which was published in the
"Evening Star," was shown to a large
audience. Also another fine feature,
called " 'Neath the Lion's Paw," and
a new number was presented in the
shape of Miss Jeanne Martell, a gifted
soprano, who rendered high-class and
popular selections.
QUICK ACTION ADVERTISING
MANAGER H. KAISER, of the
Boise, Idaho, proprietor of the
theatre which bears his name, be-
lieves that the advertising that pays
best is that which catches the eye of
the public the quickest, and places a
thought in their mind which compels
THE GARDEN ON THE STAGE OF THE STRAND, NEWARK, N. J.
30
THE MOTION PICTURE NEWS
them to act quickh'. It was witla this
thought in mind that he designed the
attractive front to his theatre, which
is largelj' mirror glass with hundreds
of colored electric lights as a finish-
ing touch.
x^Ir. Kaiser has his mirrors so ar-
ranged that a small amount of adver-
tising in front of the house shows up
to good advantage, for instance, two
entrances of his theatre containing
classy pictures of scenes from the
show, and does a great deal of hotel
lobby advertising, and also places pic-
tures in banks and prominent busi-
ness houses of Boise.
A CONDENSER MYSTERY
AMOTION Picture News represen-
tative, while in conversation
with the manager of a large upstate
theatre, recently learned a new
scheme for reducing the breakage of
condensers.
The operator invariably reported a
broken condenser at least once a
week, was handed 75 cents for a new
one and the trouble was remedied.
It finally occurred to the manager
that these breakages happened with a
rather peculiar regularity so he de-
cided to investigate.
When the next broken condenser
was reported he took the trouble to
note carefully the exact character of
the break, gave the operator 75 cents
and waited.
During the latter part of the next
week the new condenser broke and
the manager asked for the old con-
denser. To his great surprise the
operator brought down the identical
condenser that he had reported as
having cracked during the week pre-
vious.
Close questioning revealed the fact
that the operator had been using this
same old cracked condenser over and
over and that he was pocketing the
75 cents each time.
The manager now has a new opera-
tor who brings down to the office and
leaves with the manager ever>
cracked condenser and receives a new
one in return — not 75 cents.
NO EXTRA CHARGE
EXHIBITION of all feature films
and the big photoplay produc-
tions at no advance from regular
prices, and campaigns to increase the
interest of children and civic organi-
zations of the city in the theatre, are
the policies of Tom H. Boland, man-
ager of the Empress Theatre of Okla-
homa City, which have made the
house one of the most popular motion
picture theatres in the southwest.
Ten cents is the regular admission
charge and no variation is made,
whether the attraction be "The Last
Days of Pompeii," presented by
George Kleine, "The Squaw Man," a
Jesse L. Lasky feature, or a Famous
Players Film Company production
with "Little" Mary Pickford, who is
a great favorite in Oklahoma City.
The Empress advertises extensively
with special invitation to school chil-
dren to attend whenever it has two-
comedy or educational pictures on its
six-reel program. When it lias a
film based on a well-known poem or
book such as "Evangeline" or Sir
Walter Scott's "Ivanhoe," special in-
vitations are sent to the diflferent dra-
matic clubs of the city and some of
them always attend in a body.
Both Mutual and Universal services
are used by the theatre, and large
pictures of all their star performers
adorn the lobby. The theatre is the
most elaborate from an architectural
standpoint of any in the city. A four-
piece orchestra and a large pipe organ
add to the attractiveness of the house.
CIGAR COUPONS FOR THEATRE
HENRY HUBER, manager of the
Little Bijou, 11 Park Row, New
York City, has a unique scheme for
increasing the patronage of the thea-
tre. Each patron is presented with a
twenty-five-cent United Cigar Store
certificate. The coupons are handed
to the patrons by the ticket chopper
as they enter the theatre. The. plan
has helped wonderfully in keeping the
"gate receipts" high during the sum-
mer months.
Good pictures, good music, and
courtesy play the most important
parts in Mr. Huber's success. The
music, one of the most notable fea-
tures of the theatre, is provided by B.
Harris, who has made the orchestra
a matter of comment among the pa-
trons of the downtown section, who
frequent the theatre during the day.
The projection is furnished by two
Power's 6A machines, operated by
Samuel Goldfarb and Thomas
Forestor.
A seven-foot exhaust fan provides
ample ventilation for the theatre dur-
ing the daytime, while at night the
skylights are left open, thereby giv-
ing the patrons of the Bijou as much
air as they could get in any airdome.
Mr. Huber attributes much of his
success to H. M. Hoffman, manager
of the Universal exchange at 23rd
Street, who has aided him in "polish-
ing" many of his schemes for boost-
ing business.
Mr. Huber is also manager of the
Madrid at 1945 Third avenue, New
York City, and the Republic at 1004
Westchester avenue, Bronx. The
Bijou is open from 9 a.m. until 11 p.m.,
and the Madrid and Republic both
from 1 p.m. until 11 p.m.
A DICKENS' WEEK
A RECENT Dickens' week at the
Elmwood Theatre, Buffalo, N. Y.,
was a great success and attracted a
large and appreciative audience. On
Monday and Tuesday, Manager Erd-
mann showed "The Old Curiosity
Shop'' and on Wednesday and Thurs-
day,' "David Copperfield."
The music at the Elmwood con-
tinues to be a most pleasing feature.
Mr. Bertham A. Forbes, formerly or-
ganist of the Central Park Presby-
terian Church, is alternating with the
eight-piece orchestra with selections,
on a large and beautiful-toned Stein-
way grand.
The new four-manual organ is
about complete and his recitals on
this instrument are being looked for-
ward to with pleasure. Mr. Forbes
is one of Buffalo's most talented mu-
sicians, and his engagement at the
Elmwood Theatre was a "chef-
d'oeuvre'' for jManager Erdmann.
THEILOBBY HAIRPINIBOX
THE Orpheum Theatre in Canton,
O., 205 Tuscarawas street East,
is one of the several motion picture
theatres in this community without a
retiring room for women. V. L.
Schram, manager, has hit on an idea
that gives partly the benefits of such
a room however.
In the lobby near the main exit
door hangs a long, panel mirror.
Manager Schram noticed that a great
number of his women patrons made
use of this mirror to straighten their
hair or fix their hats as they left the
theatre. The other day he put a little
shelf beside the mirror and placed on
the shelf a box of wire hairpins. He
had noticed that occasionally women
lost hairpins in the theatre and
guessed the needs of the losers as
they left the theatre. The hairpin box
has proved very popular.
THE MOTION PICTURE NEWS
31
IN THE EDUCATIONAL FIELD
Many Noted Men in Educational and Religious Circles on Advisory Board of Church and School Social
Service Bureau — Dr. Carter Outlines Plans of Organization — Waterbury
Exhibitors Lend Theatres to Churches for Matinees
THE names oi many noted men in
the rehgious and educational life of
the United States are to be found on
the list of those who make up the ad-
visory board of the Church and School
Social Service Bureau, which has been
made public at the headquarters of the
bureau at IS East Forty-first street, New
York.
Dr. William Carter, president of the
bureau, and the Duke of ^lanchester,
who is international vice-president of
the bureau, gave out the list with a few
comments on the work of the organiza-
tion, which has been founded to put mo-
tion pictures in the schools and churches
of the country at a low cost and with
little or no trouble to those institutions
that take the service.
■'This bureau has not been organized
on a commercial basis,'' said the duke.
■"Xone of the stock in it will be sold, as
the financing has all been arranged for
by the men who are interested in seeing
the project prosper, ^^"e will, of course,
because of the very magnitude of the
undertaking, have to administer its af-
fairs in a commercial way.
How the Two Will Co-operate
''Our first object is to get the public
interested in clean amusements and in
educational matters by means of motion
pictures of the highest order. As to
the details of the organization of the
bureau, I must refer you to Dr. Carter,
who has charge of it.''
In addition to having this interest in
the bureau, the Duke of ^lanchester is
president of the International Education
League, which has been organized on a
bigger and broader scale than the bu-
reau, but will place its varied services
and facilities at the disposal of Dr. Car-
ter's organization, ^^"here the Church
and School Social Service Bureau will
be national in its scope, the Education
League will have international aspects.
Said Dr. Carter:
"Our method of procedure will be like
this : ^^'e will at first put out_ a weekly
program of five thousand feet of film,
which will be divided into religious, edu-
cational, sociological, travel and dra-
matic subjects, ^^'e will install a motion
picture projecting machine and a special
screen in the institutions that take our
service on a yearly contract basis. We
will send an expert in the use of the
mach-ne to instruct some local man to
run it.
Will Buy All Films
"'Right now we will buy all of the
films v,-hich we put on our programs,
but we will be able to supply them to
our clientele at a much lower rate than
the commercial exchanges would ever
think of ofliering them for. Later — in
fact, as soon as we can do so — we will
have our own companies and will make
virtually all of our films.
"We are going to send a company to
Palestine to enact Bible stories, and an-
other to Egypt for the same purpose. A
third company will be sent all over the
mission fields of the world to film
scenes and stories in those far-aw^ay
parts. All of this Avork will be done
under the direction of men well known
and well versed in the lines covered."
Some of the men on the advisory
board are :
Dr. Charles H. Parkhurst, pastor of
the Madison Square Presbyterian
Church, New York City ; Hamilton Holt,
editor of the "Independent," New York
City; Dr. John S. Nollen, president of
the Lake Forest University, Illinois ;
Dr. Samuel C. Mitchell, president of the
Delaware College, Newark, Del. ; Dr.
Chas. A. Richmond, president of the
L^nion College, Schenectady, N. Y. ; Dr.
William H. Maxw-ell, City Superintendent
of Schools, New York City; and Wil-
liam J. Schieffelin, president of the
American Church D^Iissionary Society,
New York.
Lend Theatres to Churches
Several enterprising motion picture
managers in Waterbury, Conn., are
accomplishing a three-fold purpose in
their offer of a free usage of their
theatres on certain afternoons to
churches in their immediate vicinity.
The proceeds derived from the mati-
nee performances enriches to some
extent the treasury of the church so
favored; the pictures presented prove
rather conclusively that they are of a
variety which educate and amuse,
rather than possessing any demora-
lizing tendencies, and thirdly the pa-
trons becoming impressed by the
courteous treatment they receive at
the hands of the theatre attaches and
the calibre of the entertainment, are
sure to return.
The management, therefore, at a
little expense performs a charitable
act which surely does not escape the
attention of the parishioners of that
particular church and his sacrifice of
an afternoon's contribution of "nickels
and dimes'' is eventually rewarded.
When the Carroll Theatre, Water-
burj^'s latest motion picture house
observed its opening w-eek recently,
the management generously placed
the theatre at the disposal of St.
Thomas' church for two afternoons.
On the days selected, some 1,000
school children and not a few adults
paid admission and enjoyed the bill
immensely. The children were chap-
eroned and in many cases their par-
ents went with them. The latter
realizing the quality of the pictures
exhibited have since taken their
youngsters to the theatre evenings.
]\Ir. Carroll's act met with appro-
bation of the members of St. Thomas'
church. The manager of the Alham-
bra Theatre, another motion picture
house located within a short distance
of the Carroll, has made a similar
offer to St. Thomas' church and at
the present writing the church offi-
cials have it under consideration.
How Matinees Were Advertised
In advertising the matinees which
the children attended announcement
was made at the services held the
preceding Sunday morning that the
program arranged was one of ''high
order." This recommendation could
not be otherwise than advantageous
to ]Mr. Carroll.
William G. Newcomb, storekeeper
and purchasing agent at the New Jer-
sey State School for the Deaf, at
Hamilton and Chestnut avenues,
Trenton, N. J., has been at the plant
of the Pathe Freres Motion Picture
Company, where he is making a study
of motion pictures. The knowledge
thus gained will be the subject for
a new course at the schools the
coming term.
^lotion pictures have played an im-
portant part in the education of the
institution the past year. The pupils
take a great interest in the pictures
and while films of an educational
nature are given others of an enter-
taining character are also shown.
Course in Making Film
The latest scientific principles of
the motion picture art will be studied
b}- "Mr. Holcombe and the course
offered in the manufacture of films
at the school will be along the latest
inventions.
Since motion pictures have been
made a feature at the schools, Mr.
Holcomb has operated the machine
and attended to every detail, and in-
cidentally taken so much interest in
the work that he induced the state
officials to introduce the special
course.
George T. Ames, formerly of the
General Film Company, and recently
assistant manager of the Mutual Film
Exchange, is leaving his post at the
Mutual to take charge of the Interna-
tional Education League, of which the
Duke of ^Manchester is the president.
32
THE MOTION PICTURE NEWS
Willat Studios Are Now Complete
Mr. Ames is to be the assistant
general manager of this concern and
general manager of the Church and
School Service Bureau.
Will Make Educational Film
Mr. Ames is one of the most widely
and favorably known men in the film
exchange business in New York, and
the fact that he has elected to enter
the field of educational film renting is
significant as showing the serious at-
tention that even the most experi-
enced and conservative of the "regu-
lar" film showmen are devoting to
this new branch of the business.
"Sun" Man Joins Same Firm
Ira L. Cunningham, until recently
telegraph editor of the New York
"Evening Sun," and one time in
charge of the same desk on the
"Morning Sun," has moved from
Park Row up to 18 East Forty-first
street, New York City, where he has
taken up his duties as advertising
manager and general publicity agent
for the two bodies.
WILL FEATURE PAULINE BUSH
IN NEW REX COMPANY
Pauline Bush will be featured in a
new Rex company now being orga-
nized at the Hollywood studios of the
Universal. Miss Bush will be sup-
ported by Lon Chaney, Joseph King
and other tried actors whose worth
and popularity is beyond question.
Joseph de Grasse will be director of
this company.
Miss Bush did her first work in mo-
tion pictures with the American com-
pany and for a long time played op-
posite J. Warren Kerrigan. She has
been with the Universal for more than
a year. Lon Chaney has worked op-
posite Miss Bush continually since
her engagement by the Universal as
"heavy." Joseph King is a juvenile
actor and has appeared to advantage
in numerous Universal productions.
MARKS BUILDS BIG STUDIO
Charles Marks, general manager of
the Pierrot Company, New York, an-
nounces that he has contracted with
a firm whose name cannot be made
public at present for the entire out-
put of his firm to be distributed in the
United States and Canada.
Mr. Marks' studio at Tappan, N. Y.,
will hold six sets. Another, in the
course of construction, will be ready
for occupancy in about nine weeks.
The company has one of the com-
pletest plants in the country at
Tappan. There is a large laboratory,
an establishment for printing titles,
developing films, etc.
His company has already produced
thirty-four one-reel and five two-reel
high class comedies, Mr. Marks ex-
pects to be ready to enter the market
on September 7, when he will pro-
duce four plays a week.
THE Willat Studios & Laboratories,
Inc., have just completed their new
plant at Main street and Linwood ave-
nue. Fort Lee, N. J. It consists of two
modern studios and a factory building,
and is absolutely the "last word" in
building construction.
C. A. ("Doc") Willat, who is known
as one of the best technical experts in
the country, will be in personal com-
mand of the entire plant. Until a short
time ago he was the technical director
of the New York Motion Picture Cor-
poration, and for many years previous to
that time he managed and directed, in a
very successful manner, the entire out-
put of the Imp company.
The factory building is about 100 feet
wide by 150 feet deep, two stories high,
and the entire construction is of brick
and concrete.
Many innovations, have been installed
in this new factory. The old tank
method of washing will not be used. In-
stead, a large washroom has been built,
with hundreds of spray nozzles inserted
in the ceiling. Water will be forced at
high pressure through these nozzles, and
the film, which will hang on specially
constructed racks immediately below the
nozzles, will be thoroughly sprayed. The
washroom will accommodate 100 racks
of film.
Another innovation will be the drying-
roorti. The air before it enters the dry-
ing-rooin is forced through water and
"washed" of all dust particles and mois-
ture, thus making the air clean and dry.
The machinery for this process was
manufactured under "Doc" Willat's su-
pervision, and the air condition of the
drying-room can be so regulated that
all films can be uniformly and quickly
dried. The capacity of the factory is
1,500,000 feet per week.
The studios, of which there are two.
are 60 x 130 feet each, and are 53 feet
high. They are almost entirely en-
closed in plain plate glass.
Arrangements have already been made
for the erection of four additional stu-
dios similar in every way to the two
already built. The construction work
on the new studios will be started within
a very few weeks.
The entire site of the Willat Studios
& Laboratories, Inc., covers approxi-
mately five and one-half acres.
Associated with Mr. Willat in this
enterprise is C. O. Baumann, well known
to everyone in the motion picture indus-
try for the many progressive ideas that
he has put in force during the many
years of his association in the business.
The executive offices of the Willat
Studios & Laboratories, Inc., are located
in suite 910-911-913 Longacre Building,
and the personnel of the officers of the
company is as follows :
Charles O. Baumann, president ; Ar-
thur Butler Graham, vice-president ;
C. A. Willat, secretary and treasurer.
Recently a party of friends were taken
in automobiles to New Jersey for the
purpose of inspecting the newly com-
pleted plant. On their return to New
York City the party had dinner at Rei-
senweber's.
THE MOTION PICTURE NEWS
33
Success by Eliminating ^^The Yellow'^
Josiah Pearce & Sons Believe in Attracting Patronage by Artistic Decorations, Superior Service, and
the Finest Programs Obtainable Instead of Going in for Circus Methods to Draw
People Inside Their String of Theatres — Control Six New Orleans Houses
O what do I owe my success
in the motion picture busi-
ness? Why, young man, I
do not consider that I have suc-
C(;eded as yet.
"No man can call this success. The
motion picture business is only in its
infancy.
"I am building now as I began
building from my start in the pro-
70SIAH FEABCE
fession — for the great future that is
before us."
This was the statement of Josiah
Pearce, head of the syndicate of
Josiah Pearce & Sons, New Orleans,
La., to The Motion Picture News
representative who sought to learn
from the head of one of the most
successful film theatre owners in the
country the secret of his prosperity.
And Mr. Pearce is sincere in his be-
lief that the years to come are to see
more remarkable strides in the pro-
fession than the past years have
known.
JOSIAH PEARCE & SONS is com-
posed of the father and two sons,
J. Eugene and Fred W.' Pearce, two
young men who share in their father's
business acumen and artistic taste.
Mr. Pearce first engaged in the film
business in Birmingham, and after-
wards tried the picture theatre busi-
ness on a small scale in Birmingham
and Memphis.
In 1905 he moved his film exchange
to New Orleans and began operations
on a larger scale. The firm now owns
six picture theatres in that city, the
Trianon, 812-814 Canal street; the
Tudor, 610-613 Canal street; the Bijou
Dream. 128 St. Charles street; Dream-
land, 316 St. Charles street; the Grand,
10-36 Canal street, and the Electric,
S26 Canal street.
The Tudor and the Trianon are en-
tirely new and two of the handsom-
est houses in the United States de-
voted to pictures, with no exception,
while the other four houses are high-
class amusement enterprises. The
film owns the Bijou Dream and
Dreamland in Vicksburg, Miss; the
Iris, Arcade and Dreamland in Lake
Charles, La.; and the Pastime in
Pittsburgh, Pa., the home of the
Pearce family.
IN adition, the firm controls park
amusement devices in Lexington,
Ky., and Denver, Col. Only recently
the Pearce firm sold their picture
houses in Port Arthur and Houston,
Tex. When it is stated that the
Pearces became interested in pictures
only Seven years ago, and that their
investment in the Trianon and Tudor
alone, not including the buildiug or
real estate, represents an investment
of $200,000, the degree of the firm's
success can be appreciated.
There is no ballyhoo effect about
the Pearce houses. They are con-
ducted on a plane that would do
credit to a Shakespearian stock com-
pany of Booth and Barrett days.
The Pearces believe in motion pic-
tures and believe in them on their
merits, and they are building for the
future to-day just as much as they
built for the present seven years ago.
Their houses have nothing of the
tawdry or the sensational; they are
conducted along sane business lines,
like any other business that intends
to last and continue to increase its
worth and its reputation.
"I
AM honest in what I have to
say about motion pictures," said
J Eugene Pearce, continuing his
father's idea. "Seven years ago the
film business was far from an estab-
lished industry. We thought that we
saw possibilities in it at that time.
We were sure that it would develop
from the semi-sideshow into an es-
tablished enterprise, and that it was a
business that would pay for the care-
ful attention and the honest develop-
ment of any man. And so, when we
started into the business, we did not
conduct it for the day, but for what
to-morrow would bring.
"And we have just started, for no
man can tell what the possibilities of
the profession may be. We of this
generation may never see the motion
picture business reach the limit of its
possibilities.
"We do not believe that a man
should enter the business of even
sweeping the streets without first
looking into the possibilities of his
occupation.
"And so, when we were about to
enter the motion picture world, we
looked about us and studied condi-
tions.
" /\ T that time the business was
-tl- largely along circus lines, and
the greater portion of the theatres
were relying on flaming posters and
tinpan pianos on the sidewalks to
bring trade. But they were attract-
ing a certain element of the public,
and we began to study whether we
could not attract a bigger element
and make a wider and more genuine
appeal to all who love high-grade
amusement.
FRED "W, PEARCE
"If the motion picture theatre, con-
ducted along sideshow lines and ap-
pealing only to the lovers of noise
and glare could succeed, why could
not the more dignified house, along
the lines of the serious legitimate
theatre, appealing to 'the better ele-
ment, make an even higher mark?
For that we have aimed. We have
tried no special features except to
give the public such a good and so
clean a performance that our patrons
would come again.
"We have tried to build our business
34
THE MOTION PICTURE NEWS
along the same lines that a successful
clothier or department store manager
would follow. Instead of going to
sensational stunts, we have devoted
that time to studying possibilities and
the desires of our patrons. Instead
of giving away our profits in souve-
nirs and catch-pennj' devices, we have
devoted that monej'- to beautifying
our theatres, perfecting our service,
and giving better programs.
"You know the popular idea of
New Orleans of the country as that
of a great playground — in some minds
as a great "wide-open" place. But
the people of New Orleans, as the
people of all other cities, want no
immoral pictures.
O
UR rule has been that there
should be no questionable hlms
shown, and we have based our de-
cision on the effect a particular film
might have on our younger patrons.
That is not only good morals, but
good business.
"The sensational, the morbid, the
picture with the breath of the inde-
cent may attract the sensation-hunt-
ing crowds for the moment, but it
will never build up a really prosper-
our business, no morg than will a
troupe of acrobats performing in a
merchant's show window bring him
a continuous clothing trade.
"Next to the pictures themselves,
we have laid the greatest stress on
giving our patrons comfortable and
artistic houses. An exhibitor cannot
pay too much attention to the con-
structive details. Music, good screens,
proper lighting, good ventilation, and
prompt and courteous service from
the attendants are equally important.
ENTRANCE TO THE TRIANON THEATRE, NEW ORLEANS,
CHAIN
ONE OF THE PEARCE
"TTTE have tried to study each
VV phase of the business, and
have tried to improve all of them. I
do not believe that any man needs
the so-called 'tricks of the trade' to
succeed if he is constantly building
for the future."
With their six theatres the Pearces
control a great portion of the mo-
tion picture business of the city.
Their Tudor and Trianon theatres are
artistic triumphs, products of the best
in architecture.
In the Tudor there is a pipe organ
that is ranked among the best in the
country, and in all of the houses
great attention is paid to the music.
Attendants are all carefully trained
and uniformed in white. The firm
employs an experienced press agent,
and is a liberal advertiser in the local
press of the various cities.
Picture programs are changed
daily in the Pearce houses. Big fea-
ture productions, serials, and the
weekly animated news services are
shown.
In theTrianon and Tudor the prices
range from ten to twenty-five cents,
according to the production. In the
other local houses the admission is
five and ten cents. In the theatres
of the other cities the price varies
from five to twenty cents.
INTERIOR. THE TUDOR THEATRE, NEW ORLEANS, A PEARCE HOUSE
NEWARK CITY FATHERS DENY
LICENSE
Special to The Motion Picture News
Newark, N. J., Aug. 13.
The license committee of the Com-
mon Council has refused to issue a
motion picture house license for 686
and 688 Summer avenue. ' The appli-
cation was made by W. A. Pearson, a
building contractor of 127 Alontclair
avenue.
Councilman Anthony Schuck said
that, while there was no application
before the committee from Pearson,
the chairman had called the commit-
tee together to consider the matter, as
it did not want Pearson to go to any
expense before it was known whether
he would receive a license because of
opposition that had developed.
THE MOTION PICTURE NEWS
35
Directory of New Theatres
EDITOR'S NOTE. — The information contained in the "Directory of New Theatres" is gathered by
the field representatives of "The Motion Picture News" and the facts and figures in each instance have
been verified by them and are authentic. They may be relied upon by members of the trade.
PLAN $100,000 HOUSE IN OMAHA
OMAHA has long been needing a
high-class, specially constructed
theatre for motion pictures exclu-
sively, according to visitors and oth-
ers with authority to speak on such
subjects. And now it is about to
have such a place.
^Manager J. E. Schlank, of the Hipp
Theatre, on Harney street, between
Fifteenth and Sixteenth streets — near
the business center of town — -is await-
ing a conference with the owner of
his building regarding the construc-
tion of a motion picture theatre to
cost nearly $100,000. It will be one
of the most up-to-date motion pic-
ture houses in this part of the coun-
try.
MICHIGAN $25,000 THEATRE
PLANS are under way bl C. Howard
Crane, of Detroit, for a new
$25,000 motion picture theatre to be
built on Wyandotte street, Walker-
ville, ]Mich., for a company to be
known as the Garden Theatre Com-
pany. The directors of the company
are H. E. Walker, [Nlaj. S. C. Robin-
son, U. G. Reaume. L. F. ^lurphy, of
Walkerville, and Forbes Robertson
and F. Delano, of Detroit.
The theatre will contain 13 boxes,
four in front and eight in the rear,
with a mezzanine circle. It will be
modern in everj- respect, having fea-
tures similar to the Garden Theatre,
of Detroit, plans of which were also
prepared b}- [Mr. Crane.
ATLANTA STRAND IS NEARLY
READY
THE Strand. Atlanta's new motion
picture theatre, is rapidly nearing
completion and will be ready for
opening in about a week. From the
present indications and the progress
shown so far on the interior decora-
tions, this house promises to be the
most beautiful "movie" theatre in the
South to-day.
NEW ARKANSAS THEATRE
WITHIX the next few months a
motion picture theatre, to cost
$20,000, will be erected on North
Front street. Conway, Ark., by R. D.
Howell, manager and owner of the
Arkway Theatre.
BIG TRENTON HOUSE TO COST ^110,000
TRENTON, N. J., is to have its
twenty-sixth theatre. These are
mostly all motion picture houses, too.
The latest theatre for the city —
Trenton boasts of a population of
about 110,000 — will be the St. Regis.
It will cost $110,000 and will be loca-
ted on East State street, near the post-
office, and within a stone's throw of
THE ST, REGIS, TRENTON, N. J.
the State Street Theatre which is the
largest motion picture and vaudeville
house in the city, and which for years
has enjoyed almost phenomenal busi-
ness.
Work on the St. Regis will be
commenced immediately. It will be
constructed by the St. Regis Cor-
poration, recently incorporated with
the Secretary of State. The property
purchased by the company on v/hich
the theatre will be constructed is at
142 and 144 East State street, known
as the Shreve property. The new
playhouse, it is said, will be one of
the best in New Jersey. The St.
Regis Company operates theatres in
various cities and controls a numbei
of leading film productions.
John T. Mannix, for some time
manager of the Broad Street The-
atre, has been selected as the local
representative of the new company
and will have charge of the house.
He has had much experience ir. the
motion picture business and has di-
rected leading theatres in various
cities, including Wilkes-Barre, Pa.,
before coming to Trenton.
It is the plan of the St. Regis Com-
pany to show only first-class pictures
and first runs. Part of the equipment
will be a $10,000 pipe organ. Shows
are to be run daily from 12 o'clock
noon until midnight.
The plans for the new structure
have been completed by Henson
Boyle, Philadelphia architects. The
structure is to be artistic. The lot
upon which the house will be con-
structed is 65 by 145 feet. It is at
present occupied by old structures
used for business purposes.
Aside from the St. Regis, two large
motion picture houses are being
erected in East Trenton by Charles
Hildinger. They will be ready for
occupancy within a few weeks.
ANOTHER HOUSE IN DALLAS
WITHIN sixty days' time work
will commence on a new theatre
building for Dallas, Tex., according
to announcement given out by Claude
Hamilton, who will act as manager.
The new institution will be located
on Bryan street, near Masten, and
will be constructed of the latest im-
proved building material and will con-
sist of two stories.
Henry Hamilton, a widely known
theatre builder, will put up the build-
ing, according to a statement of his
son, Claude Hamilton, and upon the
former's return from Colorado, Vv'here
he is spending a few months resting,
plans will be drawn up and the de-
tails concerning the new institution
will be worked out.
$100,000 THEATRE IN NORTH-
WEST
A CONTRACT for the construc-
tion of the new Liberty T'neatre
on Riverside avenue, near Post street,
Spokane, Wash., has been let to J. J.
Lohrenz. The figures of the building
contract are close to $100,000, it is
understood. This is exclusive of the
site and the excavation cost.
It is planned to have the house
open before Christmas. It will be
used for pictures.
36
THE MOTION PICTURE NEWS
The plans for the new theatre in
Alerced, Cal., are progressing rapidly
and will be ready in a very short time.
The structure will be class A in every
detail, every part, inside and out, be-
ing of fireproof construction.
A complete ventilating system, in-
cluding the cooled-air idea, will be in-
stalled for the warm weather, while
a heating plant will suffice during the
winter months. The house will have
a seating capacity of about 1,000.
The theatre will occupy a lot 50
bj- 150 feet, facing on S'^venteenth
street, numerous exits leading from
both the front and back of the house.
The financing of this new playhouse'
is progressing rapidly, and by the
time the promoters have completed
their work the plans will be ready
for the contractors.
3,400-SEAT THEATRE IN
POUCHKEEPSIE
ON September 15, it is anticipated
that the new Cohen Theatre on
!Main street, Poughkeepsie, N. Y., will
be ready to present its first bill of
vaudeville and motion pictures to the
public.
Work on the entrance and front of
the building has been started.
When completed the building will
have a seating capacity of 3,400. The
building is divided into a roof gar-
den, dance hall, which may be con-
verted into a miniature theatre for
amateur productions, and the main
theatre which will have a capacity of
over 2,000.
The Best Theatre will be continued
in the present building, and a differ-
ent line of pictures exhibited from
those to be shown in the new estab-
lishment.
Alterations and Improvements
The contract for the improvements and
alterations to be made' to the Majestic Theatre,
Elmira, N. Y., has been let to the William
R. Compton Realty Company. The work will
be commenced at once, so that it will be
finished, it is hoped, by the latter part of
August, ready for the opening on Lab^r Day.
The purchase of additional land will make
it necessary for the small buildings in the rear
of the theatre to be razed. The principal one
is occupied by Contractors Shiller & Thomas,
at 159 Railroad avenue, Elmira.
Shiller & Thomas have secured offices in the
Majestic building.
Remodel After Fire
Work has been started immediately on re-
modeling the Jewel Theatre at Hillyard, Wash.,
near Spokane, which burned July 3. The build-
ing will be replastered and decorated, a fire-
proof operating room will be constructed and
new modern machinery will be installed. J.
W. Elliott, owner and manager, stated that
$500 will be expended.
Overhaul E. Liverpool House
The Columbia Theatre, East Sixth street,
E. Liverpool, 0-, is to be remodeled, enlarged
and redecorated, the work to be started at
once, according to a statement made by the
owner, George McClintock, last evening.
Salient among the proposed improvements is
the remodeling of the adjacent store room on
the west of the theatre entrance, so as to
provide a ladies' rest room for the convenience
of patrons of the theatre. The room will be
nicely furnished, equipped with a public tele-
phone for local calls and will be in charge of
a maid.
The theatre auditorium will also be enlarged
and 100 seats added. The stage will be set
back 35 feet so as to make every seat in the
house a desirable one. A new gold fibre screen
curtain will be hung.
The entrance will be remodeled. Marble will
replace the frame wainscoting. New lighting
effect, semi-direct, will be installed.
The theatre will remain closed during the
remodeling.
$30,000 For Improvements
Saenger Brothers, the big druggists who own
four motion pictures, Shreveport, La., announce
that they have awarded the contract to P.
Martineau for improvements in the Saenger
Theatre on Milan street, which will cost $27,-
000. Additional improvements bringing the
total up to $30,000 will be installed.
Improvements provide for adding two more
stories to the present building, the second
being used as offices and the third rented to
the Central Trades and Labor Council. The
entire lower floor is to be enlarged with new
entrances and exits provided and the arrange-
ments completely changed.
Mahogany will be used in the interior con-
struction of the theatre proper. Floors of the
lobby will be of marble and the lobby and
theatre will be wainscotted in the same ma-
terial. An ornamental front will be erected,
finished in mahogany, marble and tile.
Sales and Leases
F. M. Rehbuss, of La Crosse, has taken
charge of the Unique Theatre, Sparta, Wis.
Mr. Rehfuss owned the Star Theatre in La
Crosse until about six weeks ago when he dis-
posed of it to start in a different field.
Indiana Theatre Changes Hands
Earl E. Martin, of Cleveland, O., has sold
the Starland Theatre on Meridian street, An-
derson, Ind. Ted Powers former manager of
the Starland will have charge of the Nickelo-
deon and Cozy, owned by J. D. Roseberry and
E. E. Martin.
The Star Theatre at Anderson, owned by
S. D. Sampson will not quit on August 1, as
had been reported, but will be continued under
the management of Mr. Sampson. Mr.
Sampson will close the Princess Theatre on
that date, but it is understood that a stock
company now forming will buy the theatre and
operate under a new name.
Announcement is made that C. M. Noble,
proprietor of the Noble Hotel, Jackson, Miss.,
has purchased a half interest in the Gem The-
atre in that city with Al Shaffer, who has
been operating the playhouse for several
months.
R. R. Akers and H. O. White have pur-
chased the Lomo Theatre, Hattiesburg, Miss.,
taking charge of the house on August 1. Mr.
White will have the active management of the
Lomo, which is one of the most popular
amusement resorts of the city. It is announced
that a number of improvements are to be made
from time to time. R. L. Robinson will con-
tinue as director of the Lomo orchestra, quite
a feature of the house.
Lease Washington Heights House
A new lease has just been arranged on the
Dyckman Theatre, on West 207th street. New
York City, which is owned by Gustavus L.
Lawrence, and which was leased earlier in the
year to Jack T. Harris and William E. Jacobs
for a term of ten years.
The new lease is made by Mr. Lawrence
to the Dyckman Photoplay Corporation. It is
for a term of fifteen vears at an annual rental
of $20,000. The Dyckman Theatre was com-
pleted by Mr. Lawrence last year and is the
only playhouse in that section which is fast
becoming one of the principal apartment house
centers of the city.
Buys Marion, 0., House
The Wonderland Theatre on North Main
street, Marion, Ohio, a moving picture house,
has been sold by John J. Hablitzel, who has
managed the place for about a year, to Frank
\Veaver. Mr. Weaver has been associated
with the former owner in the management of
the place for some time and is well acquainted
with the business.
Lease Theatre in Louisiana
H. E. Scott, of Chicago, and Chaud Mott,
of Hammond, Ind., have leased the Atherton
Theatre, Kentwood, La., for a year, with the
privilege of' extension. A gold fibre screen
and modern equipment has been installed. The
management expects to break the monotony
of the films with an occasional theatrical offer-
ing. Mr. Mott acquired his moving picture
training through operating a moving picture
machine on the battleship "Arkansas" for the
delectation of his mates.
Happle Avery is negotiating for the lease of
Eart of the Commercial block, Lake Charles,
.a., which he intends to convert into a mod-
ern motion picture house. Josiah Pearce &
Sons, of New Orleans, are now operating three
film houses there with great success. Mr.
Mr. Avery has an ideal location for his pro-
posed theatre, in the very heart of the business
section.
New York Transactions
The S. & R. Amusement Company, of New
York City, have leased from the plans by S. S.
Sugar, filed recently, a one and two-story
photo-play theatre, accommodating 600, which
is to be built at 243 West 110th street. New
York, at the northeast corner of Eighth
avenue, extending to 244 West 111th street.
The theatre has been leased by the Ingersoll
Construction Company, Elwood Salsbury, presi-
dent, for ten years at $7,500 net per annum,
through F. H. Field.
M. H. Gaillard & Co. have leased the pic-
ture theatre at 2072-2080 Third avenue. New
York, to the Film Amusement Company; also
the five-story loft building at the southwest
corner of Thirty-sixth street and Eighth avenue.
Buys Back Nebraska Theatre
W. B. Kennedy, who formerly owned the
Lyric theatre. Grand Island, Neb., but who
sold out to enter the business in the south, has
"returned to his first love," repurchasing the
Lyric the latter part of last month from
Frank Greene. He reports business above the
average for the summer months. As an inno-
vation he has installed a ladies' orchestra, the
members thereof being very pretty girls rang-
ing in age from 16 to IS years and furnishing
a very pleasing as well as tuneful combination.
Ames & Company have leased for the Brook-
lyn Terminal Railway Company the new
Kingston Theatre on St. Johns place, near
Kingston avenue, Brooklyn, N. Y., a 600-seat
house with 1,000-seat open air annex, for a
terra of years, to the New Kingston Amuse-
ment Company. The property comprises over
eight lots.
Plans Theatre Chain Along Gulf
W. P. Cothran, of Mobile, has leased the
Majestic Theatre, Meridan, Miss., from A. J.
Lyon for a term ot three years. He will have
the house completely renovated and all modern
improvements that are necessary installed at
once. The Majestic has been closed for sev-
eral months.
Mr. Cothran is well known in the motion
picture business through his operation of the
Dreamland Theatre in Mobile. He will also
open houses in Selma, Ala., and Pensacola,
Fla., according to announcements made here.
It is understood to be his plan to present
varied bills, ^ using tabloid shows and vaude-
ville in addition to moving pictures. Some
repertoire companies will probably be booked
later in the season. The various shows will
play all four houses, thus insuring a solid
month of bookings.
Lease $200,000 Spokane House
The $200,000 Lincoln Theatre being built by
August Paulsen, at Sprague and Lincoln
streets, Spokane, Wash., the policy of which
has been in doubt, will be handled as a picture
theatre by Dr. H. S. Clemmer, who has leased
the house for a term of ten years. Dr. Clem-
mer already operates the Clem and Casino
Theatres here.
The new house will be opened before Christ-
mas, the builders plan. It is on a corner op-
posite the new million-dollar Davenport Hotel,
and the site is believed to assure unlimited
patronage.
The house is of steel framework and fire-
proof construction. One of its features will
be a ventilating system capable of sending
33,000 cubic feet of purified air through the
auditorium every minute..
Takes Pennsylvania Theatre
Probably the most important business deal
involving the transfer of a motion picture
theatre that has been effected in the Cumber-
land Valley of Pennsylvania this summer is
that just announced whereby the ownership of
the New Orpheum Theatre, of Chambersburg,
Pa., has passed to Charles W. Boyer, a promi-
nent theatre man of Hagerstown, Md. It is
Icai ntd that the sum of $22,500 was paid, of
which $2,500 was in cash and the rest settled
by a first mortgage on an article of agreement
executed by G. W. Britsch, Jr., vice-president
of the Franklin Guards Association, a stock
company that controlled the property. It is
announced that all creditors have been or will
be satisfied and the theatre placed on a very
favorable financial basis. Mr. Boyer took
possession at once and theatre men of the
valley say Chambersburg now is assured of ex-
cellent motion picture entertainment in this
theatre.
THE MOTION PICTURE NEWS
37
Trade Events in Western Pennsylvania
Heat Makes Little Difference in Attendance at Pittsburgh Theatres — Pearce & Sons Prepare to Sell the
Pastime — New Theatre for Altoona — Another Accessories House Opens in the
Smoky City — Several Houses Change Hands
special to The Motion Picture News the new one now in use. It will be announcing the date at which it will
Pittsburgh, Pa., Aug. 13. ready for use within the next three or be shown in the theatre. In this way
REGARDLESS of the heat of the four weeks. he gives the fans a good idea as to
city the film men, theatre man- A. Natopolos, who controls motion what the complete picture will be
agers and others in the motion picture theatres at Johnstown and Al- when shown on the screen and it is
picture business of this district are toona, Pa., has had plans prepared and proving most effective as a business-
hard at work getting together pro- will start at once the erection of a getter,
grams that will please the fans. Few fine new theatre at Altoona. It will Departure in Features
managers are taking a vacation and be a three-story building with the t- .1. n . ^- ■ u- . i
the motion picture business here is theatre in the first floor, which will ^l'' ^''"7, u
better than it has been for many have a seating capacity of 900. The ^''f I'' k ^ k
weeks. second floor is to be used as a pool- f °^ Pittsburgh a big special
The Pastime Theatre, in ^larket room and the third floor will be Iff °" % '^'^^ "{T'
v,oc K^cr, r^fr^r-t^A f r^T Kir J ' ^ J 1. 1 1 Thc featurc was Smashing the Vice
street, has been ottered tor sale Dy turned into a dance hall. „ ,, , ^, ,^
Josiah Pearce & Sons. This com- The location of the theatre is a T"""''; f '^'"'f
pany operates a string of twenty mo- corner lot 40 by 150 feet and the build- iT J^^'"^.^^^ exceptionally good.
+;/^^ ri,Vt„,-o t'ht.-^t-ra- +v,t-,-.i,o-v,^,n- ■ -11 u £ i: J! ^- Ihe theatre is one of the finest m
tion picture theatres tnrougnout tne mg will be of fireproof construction , • j i.
South and have their offices in New and will cost when completed close ff'°" jfi^V s^^^mg capac-
Orleans, La. The company finds the to $75,000. The theatre will have ^^i' °f 300. It has been in existence
Pittsburgh Theatre too far away to four four-foot aisles and will be ^"J ^ ^
suit their convenience and J. L. Trox- equipped in a thoroughly modern ^''^ ^.'f'' theatre has swerved
well, the manager of the theatre for manner. The theatre will be com- ''^ P^^'J^ °^ ''^""'"^ ^ '^''^'Sht
the company, has been ordered to sell plated so as to begin business by Tan- ^icenbCd. program.
the theatre as soon as possible. It uarv 1 ^ The Feature Film and Calcium
has always been a monev-maker and „' . ^ Light Company has taken the agency
should bring a good price when it is ^^"^ Accessories Firm Formed for the Cosmograph, the latest ma-
sold. The West Penn Theatre Supply ^^^me tor the private projection ot
I. Kaufman, who for a number of Company is the latest addition to the P'ctures. It is a very compact and
years has conducted the Bedford accessories houses in Pittsburgh. The ^'^^^^ machine, being made entirely of
Hotel, at Bedford, Pa., has turned his office is located in the Cameraphone aluminum, the total weight with the
hotel into a nickelodeon. The town Building and the company is com- ^^^^ ^^i"^ twenty-seven pounds,
recentlv went dry and Kaufman had posed of C. S. Kirk, formerly with ^he light for the machme is ob-
the large room formerly used as a the E. E. Fulton Company, of Chi- ^^"^^^ attaching a plug to the
saloon to dispose of. It seats 100 cago, one of the largest motion pic- ordinary socket and one-fourth-inch
persons and he is making money. ture supply houses in the West and carbons are used. The machine is
Mutual service is used. W^ F. Heck, of this city. The latter d"^'^" ^y a motor and a rewinding
For a long time there has been an has had no experience in the busi- attachment is also included. It is a
agreement between the managers of ness, but is a hustler and will doubt- combination motion picture machine
four motion picture theatres at Van- less make good. ^"'i ^ stereoptican and is most com-
dergrift. Pa., whereby only one theatre The firm will handle all of the f^^^^ ^" every detail The company
would operate each night so as to Fullco specialties, including oils, dis- ^°}^ f number of them to private
make the business better during the infectants, snipes, easels as well as md^'iduals m this section,
summer months. It is said the agree- machines, screens, chairs, booths — in Ideal Theatre Changes Hands
ment has been broken and all of the fact everything a theatre needs. The Ideal Theatre, at 610 Ohio
theatres are now running each even- Sid Lenchner, of the Sih'erman street, North Side, Pittsburgh, has
ing- Film Agency, visited a small town changed hands and will be opened
Band Hall Now a Theatre theatre in West Virginia this week for business under the new manage-
^, . , , where a phonograph, and a cheap one ment in the latter part of this month.
Ihe Mount Union band at Mt, at that, furnished all of the music. George Schueler is the proprietor and
Lmon, Pa., has changed their had into The proprietor of the theatre was has selected for the manager of the
a mo.ion picture theatre, the place pleased with the results obtained by theatre Charley Bennett, a well-
being known as the Band Theatre. It the machine and boastingly said he known theatrical man. The seating
IS said one of the big features of the changed the record each week. Some capacity of the house is 200 and mo-
house is the twelve-piece band which enterprise that. tion pictures and up-to-date vaude-
turnished a musical program durmg Alexander Parke, who has made ville will be shown,
the progress ot the show. The theatre his headquarters in the Camera- George Knox, proprietor of the
has been open but two weeks and has phone Building in Fifth avenue, and Garden Theatre at Tohnstown, rented
™°f successtul. _ who is booking "Smashing the Vice the Majestic Theatre in the Flood
ihe Olympic Theatre in Fifth ave^ Trust," "The Drug Terror" and "The City three days last week and ran
nue, Pittsburgh. IS mstahmg a new blaster Cracksman" in this territory, "Atlantis," one of Weiland's big fea-
pipe organ. The instrument just has tried a novel stunt for increasing tures at ten cents admission. It is
arrived and workinen have started the business. the first time that the higher price
work ot putting the various parts to- For several days in advance of the has been charged and yet Knox had
ether, i here is a large organ m the showing of his pictures at any the- them standing in the back of the
meatre and It will be moved to the atre he runs a short strip of film house with a large crowd outside
Ulj mpic Theatre at Monessen, Pa. showing some of the pictures in action trying to get in. It is the first time
ine new organ is twice the size of on the screen and at the same time in the history of the theatre.
38
THE MOTION PICTURE NEWS
George Myers, manager of the
Renovo Theatre, at Renovo, Pa., was
injured last week while working in
the Pennsylvania railroad shops. He
was struck on the head by a large
angle iron and rendered unconscious.
He was rushed to the local hospital
but was able to be out the next day.
The Lj'ric Theatre at Dubois, Pa.,
has closed. It will not be opened
until the first of October, as it was
found by the management that the
fans of that section did not care for
motion pictures when they could go
to the cool spots at the Dubois Park.
\\'hile the theatre is closed it will be
renovated and a number of improve-
ments made.
Frank Painter has rented the Or-
pheum Theatre at Ridgway, Pa., and
will shortly open the theatre after
making a number of improvements.
Weiland's service will be used.
Thomas Bowers, who formerly ran
the Avenue Theatre at McKeesport,
Pa., is now conducting a theatre at
Ellwood City, Pa. He reports that
business is showing a decided in-
crease.
George Bates took about 1,000 feet
of film at the H. J. Heinz Company
outing at Conneaut Lake. There
were about 10,000 persons at the
picnic and the pictures will be shown
this fall at the Pittsburgh exposition.
Views were taken of the arrival and
departure of the crowds, boating,
bathing and other features at the
outing.
Cameraphone Work Progressing
Work on the addition to the East
Liberty Cameraphone is progressing
rapidly. The brick work is rapidly
being completed and the theatre will
close in about ten da3^s and remain
closed for two weeks while the other
improvements are being made to the
interior.
Albert Cook, representing the Lud-
wig Hommel Company, has just re-
turned to the city from a trip through
Ohio. He stated that he secured
several contracts for theatre equip-
ment in the Buckeye state.
Fred J. Herrington and Austin
Bowers, of the Exhibitors Display
Company, were in New York several
days this week on business for their
firm. They report that they were
successful in their mission.
Friedberg, of the Alhambra The-
atre, in East Liberty, is dealing in
large figures lately. He has been
running "The Million Dollar Mys-
tery"' and has been making big money
from it, and now has signed to run
"A Million Bid." The theatre was
recently remodeled and he has been
making money right along at his the-
atre during the hot weather. Fried-
berg has one of the most popular
theatres in the East Liberty section
of Pittsburgh.
On account of the success with
which the play "Atlantic" met in this
section the Weiland Film Company
has purchased another copy covering
Ohio, iNIichigan and Kentucky rights.
Cresson Smith left Tuesday on a tour
of the Buckeye state to book the play
in every place possible. The play
was well received in this city and has
made big returns to all of the man-
agers who have booked it.
Another House Changes Ownership
The Cameraphone Theatre, in Fifth
avenue, which formerly was under
the management of W. C. Beatty, has
changed hands. Ira Aronson is now
the manager of the theatre. The
name of the firm purchasing it has
not been made public.
The theatre is to undergo a com-
plete change, both outside and in.
An artist from the East has had
charge of the re-decorating of the
theatre and many lights and practi-
cally a new front has been added to
the place. Inside a new ventilating
system is being installed and also a
new heating system at the same time.
The management has installed three
Simplex machines in the booth and a
new curtain of the very latest
kind is to be added. General Film
Company service is being used in the
theatre.
G. L. McCoy, Jr.
BOOKS RETURN ENGAGEMENT
Special to The Motion Picture News
Washington, D. C, Aug. 13.
"One Wonderful Night" has made
its initial appearance in the National
Capital, and from box-office receipts
and attending crowds it seems that a
fair proportion of the 10,000,000 peo-
ple that the Essanay company has
been saying were waiting for this
picture must live in Washington.
Harry Crandall, of Crandall's The-
atre, had this drama first and he held
it for two days. On both days there
were filled houses, even at the morn-
ing performances. In the evening the
crowd was constantly out to the curb,
while the theatre was filled to the
capacity of fire regulations. And be
it remembered that Crandall's has a
seating capacity of 500.
Guy Barrett, the house manager,
makes the announcement that on the
first day "One Wonderful Night"
played to 4,000 in round numbers, and
on the second day to 3,500 patrons.
This theatre has already booked this
photoplay for a return engagement
this month.
POSTPONE "SILVER KING"
While speculation is rife as to the
probable effect on the motion picture
industry of the gigantic war now
raging through all of Europe, the
Famous Players Film Company has
already experienced one unusual re-
sult of the tremendous conflict, which
has compelled this concern to post-
pone its production of "The Silver
King," preparations for which have
for some time commanded the inter-
est of the trade.
Guy Standing, whose selection for
the leading role of the world-famed
drama was recently announced, is the
captain of a noted English regiment,
and when the announcement that
England had joined the wholesale
war was officially confirmed. Stand-
ing sailed last week on the "Lusi-
tania" for England.
SHOW LASKY FEATURE ON
LAWN
The first showing of "What's His
Name?" another Jesse L. Lasky pro-
duction, with Max Figman and Lolita
Robertson in the leading roles, was
given on the lawn of the Lasky stu-
dios, Hollywood, August 1, at which
four hundred persons were present.
Lanterns had been stretched about
the lawn following the showing of the
picture. Mr. Lasky invited the mem-
bers of the Lasky forces who were
present to join him on a roof garden
at Los Angeles the following day.
Frank Garbutt, president of the Bos-
worth Company, entertained Mr.
Lasky aboard his yacht for a two-day
trip to the Catalena Island.
The Lasky Company and the Bos-
worth Company are affiliated with the
Paramount Pictures Corporation.
New Haven Newspaper Espouses Films
"Times-Leader" New Publishes Weekly Page of Motion Picture News,
and Will Be Supported by Elm City Exhibitors
Special to The Motion Picture News
New Haven, Conn., Aug. 13.
REALIZING before its competi-
tors the fact that motion pic-
tures have become "the thing" in this
city, the New Haven "Times-Leader,"
a leading Connecticut evening news-
paper, has established itself as New
Haven's "film journal" by inaugura-
ting a weekly picture page as a fea-
ture.
It entered the field by commencing
in serial form the story "Trey o'
Hearts," written by Louis Joseph
Vance, and filmed as a fifteen-instal-
ment serial by the Universal Film
Manufacturing Company.
The "Times-Leader" will devote a
page each week to the pictures, lend-
ing what aid it can to exhibitors and
at the same time providing live news
and some entertainment for its read-
ers. In return it receives the support
of most of the exhibitors in the city.
Amster Spiro, New Haven corre-
spondent to The Motion Picture
News, will be in charge of the new
film page.
THE MOTION PICTURE NEWS
39
The Carbon and Projection Light
By W. C. Kunzmann
Their Importance in Motion Pictures — The Manufacture of Carbons a Complicated Process Depending
Upon Exacting Conditions for Making a Perfect Product— For Use in Film Theatres They Are
Composed of Selected Lamp Black, Tar and Pitch Subjected to High Pressure
DURING the past twelve months there has been very
noticeable improvement in projection. Audiences
are becoming more and more critical in perfect pro-
jection of pictures. Screens have been greatly improved,
machine manufacturers have kept pace with the general
advances, motor generator sets have been perfected, car-
bon manufacturers have raised the excellence of their
products, and the operator himself is not being left be-
hind in the procession of events.
To-day the average theatre
shows one hundred per cent
better lighted screens than it
did two years - ago. All this
has been greatly helped by
the hearty co-operation and
harmony which has taken
place between those drectly
interested in the picture in-
dustry in the past four years.
By careful study on the
part of the machine manufac-
turer and the operator, the
flicker has been largely re-
duced and on many screens
practically entirely eliminated.
Importance of the Carbon
Being deeply interested in
trying to bring the screen re-
sults produced from a small 12-inch stick, known as a
projector carbon, which is always in charge of the fellow
termed the operator, and in order to bring the projector
light emitted from these carbons to a higher plane, it is
hoped that there will exist in the future between the mo-
tion picture operator and manufacturer for the good, wel-
fare and elevation of better projection, the heartiest co-
operation, which is the foundation stone of success.
Very few people realize what importance the operator,
who is caged away in the far end of the picture theatre,
and the carbons, are to the picture industry, which help
to furnish them amusement.
It must be borne in mind that the success of a picture
theatre is either made or marred by the operator, who is
engaged to supply the brain power, or thinking part, to
the apparatus under his charge. The successful operator
must progress with the entire business, keeping up to
date with all new devices and appliances along his line
which are being invented and placed upon the market
constantly.
The control of projecting machines and appliances re-
quires skill and knowledge, which can only be gained by
years of study and experience. Slowly but surely the
profession of operating is being raised to a higher level,
and it naturally follows that the men themselves are
graduallj^ being raised to a higher plane. This process
invariably follows in the train of increased knowledge,
coupled with increased respect and responsibility.
Must Give High Candle Power
Perfection in projection can never be obtained, but with
the present inclination to study, and the present avenues
of knowledge, there is no reason why practical perfection
cannot be attained within a comparatively short period.
The subject of carbons, now to be taken up, is one of
the greatest importance, since it involves the matter of
The author of this article is an authority on
carbon manufacture and is also a practical motion
picture operator and theatre manager of exper-
ience. In the following article Mr. Kunzmann
tells what strides have been made in perfecting a
projector carbon and gives many valuable sugges-
tions to the picture operators of the country.
To perfect an American motion picture pro-
jector carbon the 'National Carbon Company, of
Cleveland, began more than five years ago to de-
velop this branch of their business. The company
employs a staff of chemists and experts in carbon
making, but to arrive at the practical result of
making a carbon that would meet the needs of the
business the company luent to the picture theatre
to select the superintendent of this branch, and
engaged Mr. Kunzmann for the important position.
light, the very foundation stone of projection. In many
ways the projector carbon holds a unique position among
manufactured articles. It is a product that must be made
in enormous quantities, which must be sold at a low price,
and from which is demanded high quality, absolute uni-
formity, and continuous satisfaction. Every projector
carbon is burned under the watchful eye of the operator,
and the owner's business really depends on the behavior
of the carbon he uses, as well as on the picture he shows.
The most important require-
ment of a projector carbon is
that it must give high candle
power. This high illuminating
power must be accompanied
by a good quality of nearly
white light, and b}' steadiness.
Flickering should be down to
a minimum; arc breaking
should be low; also, points
should not needle, or spindle
as we term it. excessively.
Projector carbons in gen-
eral, as about 65 amperes A.C.,
at a normal length arc, 35
volts, will throw from 4.5. to
5.00 foot candles the standard
of illumination, at a distance
of 67 feet from the objective
lens in the mechanism.
Measuring the Light Rays
In our laboratory series of tests are carried out daily
by numerous technical and scientific men who make a
study of. and read the light emitted from projector car-
bons, together with other qualities this carbon must have,
to produce perfect results on the screen. All competing
brands are tested for comparison.
In general, carbons used for motion picture work are
made of the most select materials of lamp black, tar, and
pitch, and various other ingredients, forced under high
pressure into various sizes, by means of dies, then cut in
proper lengths and subjected to a bake with very fine
regulation of temperature.
The quality' of a motion picture carbon can only be
detected by the operator when he has same in use, as to
judge a carbon by its outer appearance or fracture, is be-
yond any^one but an expect who has had years of expe-
rience along these lines.
In manufacturing projector carbons, the lamp black
and dry flour materials are first milled, and at the same
time during the milling process are purified, and metallic
particles removed by action of powerful electro magnets.
After obtaining the very cleanest grade of flour materials,
these, together with the binder necessary, consisting of
tars, oils, or pitches, are then mixed thoroughly and uni-
formly in specially designed carbon mixers, to form a
carbon mass suitable for forcing carbons.
Pressed into Shape Like Dough
It is the policy of the National Carbon Company-, en-
gaged in the manufacturing of carbon products, to carry
out the above methods in such a way that the mixes are
always uniform throughout a given batch of material.
When the materials are uniformly and thoroughly mixed,
they are then worked to insure absolute uniformity. After
40
THE MOTION PICTURE NEWS
being thoroughly worked, the mass is taken to a high
pressure hj^draulic press and formed into blocks according
to the size necessary to fit in the forcing machines used.
These blocks are then placed into a high pressure hydraulic
jumbo, as it is termed in carbon making. This material
is then forced through steel dies, according to the vari-
ous sizes of carbons wanted. If it is to be a cored carbon,
steel needles of various sizes are placed in the center
opening of these various types of dies used.
These specially designed forcing jumbos will squirt the
carbon mass through these dies and pins at a very high
pressure.
In cases where the manufacturer's name or grade of
carbon is to be put on outer shell surface, a very costly
instrument, called a marker of steel letters, is run over
the carbon rod as it leaves the forcing jumbo.
The carbons, after being forced, are placed on racks
and allowed to cool before handling for cutting into
proper lengths for baking. To insure absolute straight-
ness, correct size and perfect green stock, the cut green
carbons are looked over and sorted by a trained force of
inspectors. The carbons, after passing inspection, are then
turend over to the furnace baking department.
The Baking Process
Green carbons are carefully packed in specially con-
structed high temperature furnaces, which must be care-
fully controlled at various points of a bake. Pyrometric
cones and high temperature reading instruments are used
for taking temperatures throughout the bake. After a
bake is completed, each furnace is sampled of the various
sizes of carbons which it may contain. These samples
are again inspected, then sent to the laboratory to be
tested, before any carbons are placed into stock.
A furnace of carbons, after receiving the laboratory
O. K., are then cut into stock lengths, sorted for straight-
ness, examined for imperfections, and then pointed.
Those carbons which are to be cored, are filled with a
mixture of high-grade materials and water glass, which is
forced into this core center by means of coring machines.
The composition of the core material is an important
matter as the arc regulation of burning is governed by this.
The carbons, after coring, are thoroughly and uniformly
dried, then refinished and pointed, inspected and placed
into stock.
laboratory Tests
Projector carbons are used in general in motion pic-
ture machines, stereopticon and spot-light work. Under
stereopticon are included the uses in the so-called magic
lantern and projector microscope.
Motion pictures and stereopticon may be classified under
the head of projector work. The principle of projection
is to cast an image of an object upon a screen in a satis-
factory manner, as regards the appearance, distinctness
and size. Appearance and distinctness involve the ques-
tion of focusing and intensity of light.
Involved in projection, from the motion picture stand-
point, are the arc, condensing lenses, image or object,
objective lenses, and the screen. It is essential m pro-
jection that the centers of all contrivances involved are
in line with the optical axis.
' To obtain the best efficiency in projection work, the
maximum number of light rays for a given position of
focus should strike the condensing lenses.
The formation of the source of light, namely the crater
or craters, depending whether alternating or direct cur-
rent is used, should face or open out toward the con-
densers.
High Current for Motion Pictures
The high current used in motion picture work is neces-
sitated by the thickness and somewhat opaque condition
of films and also because some of the light is obstructed
by the aperture plate.
The length of throw and size of picture on the screen
are important factors in determining the amount of cur-
rent to use to get the most satisfactory screen illumi-
nation.
A high alternating current is necessary because of the
low efficiency. It has been the experience of our labora-
tory, and myslf, that the correct arc length to be main-
tained on A. C. to obtain best operating conditions, should
be approximately ^-inch. To avoid a double source of
light and ghost effects, a short arc is necessary.
On direct current there is but one source of light to
consider, which is the incandescent tip of the positive
carbon, therefore a long arc, about %-mch., is necessary,
to avoid obstruction of light by the negative tip.
The Formation of Craters
The formation of craters is an im.portant item. It is
directly dependent on the setting of the carbons, as well
as on their mahipulation. It has been found that after
years of experimenting and experience in our laboratory,
that a trim consisting of a vertical lower carbon, which is
set slightly forward of the upper, which is trimmed at a
33 to 45 degree angle, is the best. This combination has
been approved and adopted by our carbon-testing labora-
tory for both direct and alternating currents, as giving
good crater formation, candle power, and minimum arc
traveling trouble.
Poor crater formation results from improper setting
and faulty manipulation of the carbons. Too hasty feed-
ing at the starting of a trim is a bad procedure. Freezing
carbons should be avoided entirely, as craters are quickly
destroyed and light drops considerably.
It has been found by careful study that the light from
an alternating current arc is subjected to a slight flicker.
Although direct current is somewhat more expensive, its
light efficiency at a given comparative amperage to A. C.
color on screen, and methods of handling, are so superior
to alternating current for motion picture work, that in
several years, no doubt, the largest percentage of shows
will be using direct current, either supplied them from
central stations, or generated by their own outfits.
Maximum "needling" or spindling is reached when the
carbon has carried its maximum current for a given set
of conditions. The higher current, the greater the
needling. Hard carbons burn longer and needle less than
soft carbons. A 5^-inch projector carbon will safely carry
60 amperes A. C. ; above that, needling takes place.
Arc Hissing and Flicker
Hissing of the arc, especially on D. C, and flickering,
are caused by faulty operations. Hissing is a function of
the length of arc, current and voltage. It occurs with any
length of arc if the current be increased beyond what the
arc can carry. There is a critical amperage for a fixed
length of arc. A hissing arc can be made silent by length-
ening the arc which decreases the amperage
On alternating current, hissing sets in with an arc of
the usual normal length, at about 45 amperes A. C. and
increases with the current. Hissing and flickering are
generally noticeable when the arc is not centered on the
core or cores.
Arc breaking or chasing as it is termed, is objectionable
if too many of these occur during the operation of a reel
of pictures. The effect of this is momentary dimming of
the light on the screen.
The cleanliness of a carbon during burning is followed
up and recorded by what we term droppings. These drop-
pings are somewhat related to spindling, and it has been
found in general practice that a carbon which is over-
heated by carrying too high current, has excessive drop-
{Continued on page 52)
THE MOTION PICTURE NEWS
41
AMONG BUFFALO EXHIBITORS
Demand for Feature Films Promises to Tax the Supply this Fall, is Prediction — Strand and Allendale Do
Sm.ashing Business With High Grade Multiples — Marlowe Reports Excellent
Patronage — Other News of the Theatres
special to The Motion Picture News
Buffalo, N. Y., Aug. 13.
* ' T DON'T know where they are
J_ all going to get their films this
fall and winter," said Edward
Hayes, of the special feature depart-
ment of General Film Company, the
other day. "The local theatres have
their hands full now getting their
shows, and in the fall there will be
at least ten new theatres opening in
Buffalo. Half of that number are
large .houses, requiring big features."
If the General Film Company has
not enough features to meet the
situation in Buffalo, it looks as though
there is going to be a lot of business
placed in the open market by Buffalo
exhibitors. Among the new and large
houses about to open in Buffalo are
Shea's Hippodrome, the Regent, the
Palace, the Ellen Terry, the New
Victoria and the Sun.
The new Academy theatre, M. B.
Schlessinger, manager, has opened its
vaudeville and picture season. The
Academy has been showing pictures
exclusively all summer and reported
fair business. It seems that vaude-
ville goes better than the films at
this theatre, as this is the fifth suc-
cessful season.
Manager William G. Kaliska, of
the Allendale Theatre, presented "The
Greyhound" at that theatre on Mon-
day and Tuesday, August 10-11, and
broke all records for the year, finan-
cially. Other Allendale attractions
coming are "Dan," "The Jungle ' and
"The Wolf." The Allendale has been
playing better attractions since it
changed hands about two months ago.
THE new Elmwood Theatre four-
manual organ will be ready for
the initial recital by Bertram A.
Forbes, former organist of the Cen-
tral Park Presbyterian Church, on
Sunday, August 23.
Francis Bushman in "One Wonder-
ful Night" brought some real "won-
derful nights" to Buffalo theatre
managers. On Monday evening at
the Strand, when this feature was
first shown to Buffalonians, all
records for the year were broken,
while at the Elmwood two nights
later, the crowd was lined up around
the corner, a sight not seen since the
opening night. Both houses di-d
phenomenal business.
William Sherry, former manager oi
the Lyric Theatre, will manage Shea's
new Hippodrome Theatre, the largest
house in this city devoted to vaude-
ville and pictures, which will open
the last week in August. Shea's Hip-
podrome will book all the Paramount
features in Buffalo.
Annette Kellerman in "Neptune's
Daughter" will be shown for two
weeks at the Majestic Theatre, com-
mencing Sunday, August 16. The
Majestic Theatre is a legitimate house
and earlier in the season "lost out"
on the Kleine productions. With
"Neptune's Daughter"' they hope to do
a big business, as Annette is always
popular in Buffalo.
Another legitimate house now
showing pictures is the Teck, which
in advance of the regular season is
showing Rainey's new Animal Hunt.
The next attraction in pictures will be
the Hippodrome feature, "America."
The regular season of Shubert at-
tractions at the Teck opens on Mon-
day, August 24.
MANAGER WILLIAM LEYSER,
of the Marlowe Theatre, reports
good business so far this month. Mr.
Leyser is contemplating putting out
a house bulletin later in the month.
It is whispered that Mr. Leyser may
manage the new Ellen Terry.
The Globe Theatre, at the corner
of Ferrj' and Main streets, S. S.
Webster, manager, has been bought
by Jersey City capital. The trans-
action took place last week, but the
names of the new owners have not
yet been announced.
The new Lyric Theatre will open
with stock on Monday, August 24,
with Clifford Stork and Mabel
Brownell and their permanent com-
pany. The Lyric has been a picture
house for the past two years, but has
not been a success financially. It is
hoped that stock theatricals may
solve this problem.
The announcement that Henry W.
Marcus will direct the orchestra at
the new Regent Theatre has been a
surprise to many Buffalonians, al-
though a pleasant one, as Mr. Marcus
is one of Buffalo's foremost musi-
cians and was for many years direc-
tor of Shea's orchestra. It was
thought that he had retired from that
profession however, when he assumed
management of the Academy and
later the Lyric. The Regent will
open on August 31. This theatre is
a Mark-Brock house.
MANAGER JOHN R. OSHEI, of
the Teck Theatre, booked all
the All-Star attractions for the new
Ellen Terry when Harry Bryan, of
the latter company, was in town re-
cently. Oshei is principal stock-
holder in this theatre.
John Stevens, of the Stevens At-
tractions, with offices in the Chapin
Block, reports fair business for the
summer months. This exchange does
business exclusively on a percentage
basis and is featuring "Through the
Clouds" and "Jess" at present. This
house is preparing for a large fall
business when they will take over a
long list of attractions.
Edward Hayes, of the special fea-
ture department of the General Film
Company, gave a private exhibition
of "My Friend from India" and "The
Secret of the Ring," Edison and
Kleine features respectively, at the
Elmwood Theatre. Those exhibitors
present voted both excellent films,
especially the Kleine feature, which
is a remarkable bit of photography.
Lubin's new feature, "The Wolf,"
is at the Strand this week, followed
by Mary Pickford in "The Eagle's
Mate." Manager Harold Edel is
busy at present with preparations for
the opening of the Regent in Syra-
cuse on Saturday, August 29.
There are going to be some in-
teresting situations in Buffalo this
fall, upon the opening of the ten or
more new theatres, all of which, of
course, expect to do good business.
Charles B. Taylor.
"S. R. O." IN SPITE OF HEAT.
special to The Motion Picture News
Russellville, Ky., Aug. 12.
Through all the hot summer days
the Dixie Theatre, showing motion
pictures, of which Arthur Mitchell is
manager, has been showing to capac-
ity business. In answer to the demand
for feature films this theatre has been
showing high class features of from
two to five reels on at least two days
out of each week.
The hit-or-miss programs so com-
mon a short time ago, made up of a
number of reels on any old subjects,
have failed to get the desired patron-
age and have forced the use of the
feature films.
EDESON LEAVES HOLLYWOOD
Special to The Motion Picture News
Los Angeles, Aug. 10.
Robert Edeson, who has been at
Hollywood for the past two months
taking part in the production of "The
Call of the North" and "Where the
Trail Divides," from the stories by
Stewart Edward White, left this
week for his summer home at Sag
Harbor, New York, where he will
spend a short vacation and return to
New York City.
42
THE MOTION PICTURE NEWS
Three New Stars in the Lasky Firmament
Company Arranges for Charles Richman to Appear in "The Man from
Home" — Charles Cherry and Theodore Roberts Also Signed
SPECIAL YACHT FOR UNIVER-
SALITES
Consternation swept through the
offices of the Universal Film Manu-
facturing Company when it was
learned that Mrs. Carl Laemmle, wife
of President Laemmle, was in the
heart of the war zone in Germany dur-
ing the mobilization of troops on the
German frontier.
i\Ir. Laemmle has been scouring the
countrjf in order to secure a yacht of
sufficient dimensions to undertake the
trans-Atlantic voyage and bring his
family to him. No expense is to be
spared in accomplishing this mission,
and as several other Universalites are
on the continent, it is proposed to re-
move them all to this country, pro-
vided a suitable sea-.going yacht can
be secured.
]Mrs. J. C. Graham, wife of the gen-
eral manager of the Universal Film
^lanufacturing Company, is now in
Southampton, but owing to the fact
that the English have also suspended
operations, she will have to remain
there until the Universal boat arrives.
BIG MEN BEHIND RENFAX
The Renfax Company has increased
its capital to $425,000 from $90,000.
The officers are: -Arthur M. Hess,
president; DeWitt Fox, vice-presi-
dent, and Harold L. Lewis, secretary.
The directors and members of
executive board are: John H. Flag-
ler, until recently president of Riker-
Hegeman chain of drug stores; Eu-
gene Meyer, Jr.. of Eugene INIeyer,
Jr., and Company, 14 Wall street,
bankers, interested in the Maxwell
Motors Company.
The Renfax Company has already
made eighty subjects, and is releasing
and producing four new pictures
every week.
PEACE PLEA IN FILM
■'Lay Down Your Arms," the Great
Northern Film Company's war pro-
duction, an adaptation of Baroness
Von Suttner's novel, is a timely at-
traction on account of the European
conflict. The locale of the story is
in Austria, Germany and Denmark.
The picture, completed just before
the present war began, is not calcu-
lated to arouse the patriotism of an
audience, but on the contrary, it tends
to make one abhor war, by picturing
the manifold horrors that the call to
arms brings upon a warring nation.
The photoplay, therefore, like the
novel on which it is based, is a pow-
erful plea for universal peace.
TRAVERS TURNS DIRECTOR
Richard Travers, of the Essanaiy
dramatic company, has had another
word added to his title. He is no
longer an actor; he is an actor-pro-
ducer.
His first picture, "An Old-Fashioned
Girl," has proven more than popular.
THREE new stars in the Lasky
fold are announced in Charles
Richman, Theodore Roberts a n d
Charles Cherry.
Mr. Richman's latest appearance
was as star of Jack Lait's success,
"Help Wanted," which ran for six
months at Maxine Elliott's Theatre
and in which Mr. Richman was called
upon to portray on extremely diffi-
cult role. Mr. Richman will appear
in "The Man from Home" for the
Lasky concern. "The Man from
Home," with William Hodge in the
leading role, played at the Astor
Theatre for two years.
Theodore Roberts, one of the lead-
ing character actors of the day, will
ALBERT AMATO, vice-president
of the Picture Playhouse Film
Company, has just returned from Italy
and the Continent, on the "Lorraine,"
where he has been for six months, se-
curing contracts for the Picture Play-
house Film Company with the big con-
tinental producing companies, and has
brought with him a feature film that
he purchased for over $75,000, it is
said. The manufacturers spent over
$300,000 in producing this film and
have sold some of the European
rights for $175,000, it is claimed.
Of course, the trade situation in
Europe is now in chaos, but when he
left, the big companies, both produ-
cing and distributing, were all com-
bined under a few heads. He was for-
tunate in securing an option on the
entire output of a new manufacturing
combination that will be announced
soon, and it is said that the Picture
appear for the Lasky people in the
picturization of George Barr Mc-
Cutcheon's book, "The Rose in the
Ring," which, as a motion picture,
will be known as "The Ring-Master."
Charles Cherry, most recently seen
in Daniel Frohman's "Seven Sisters"
and the Shuberts' "Girls," will be seen
CHARLES RICHMAN
SCREEN
in a picture to be released by Lasky in
December and undoubtedly in other
screen productions.
This trio of stars added to those al-
ready under engagement with the
Lasky Feature Play Company, gives
that firm sufficient stars to carry them
over a period of two years with the
necessity of repetition of stars a scant
possibility.
Playhouse Film Company will con-
trol in future every expensive big fea-
ture that is produced abroad. Pas-
quali & Coinpany, of Italy, has sold
eighty copies of "The Silent Bell" in
Spain and France and have disposed
of forty-three copies of "Lupin" in
England alone.
Mr. Amato made several advan-
tageous contracts with foreign dis-
tributors in England and France for
handling the Picture Playhouse Film
Company's American productions, and
several films are now awaiting the re-
sumption of trade relations to be
shipped to the other side.
Pasquali & Company have opened
a new big studio in Rome, laking
over the Celio Company, a subsidiary
of the Cines Company, thus doubling
their producing power, because of the
big demand for Pasquali films through-
out Europe.
Arranges for Control of Big Foreign Output
Albert Amato, Just Home from Six Months' European Trip, Gets Option
on Product of New Combine Formed in Italy
CHARLES CHERRY THEODORE ROBERTS
LASKY'S LATEST "CAPTURES" FOR
THE ^lOTIOX PICTURE XEWS
43
The
Motion Picture News
MOVING PICTTTEE NEWS EXHIBITOSS' TIMES
Pntlislied Every Week tj
EXHIBITORS' TIMES, Inc.
220 West 42iid Street, New York City-
Telephone Bryant 7650
Chicago OfBce 604 Schiller Building
WM. A. JOHNSTON President
HENEY E. SEWALL Vice-President
E. KENDALL GILLETT Secretary
WENTWOETH TITCKEE Treasurer
WM. A. JOHNSTON Editor
LESLEY MASON Managing Editor
WILLIAM EESSMAN ANDEEWS News Editor
E. M. VANDIVEET Advertising Manager
E. J. HUDSON Circulation Manager
E. KENDALL GILLETT Business Manager
C. J. VEEHALEN Chicago Manager
This publication is owned and published by Exhibitors' Times, in-
corporated under the laws of the State of New York. The offices and
principal place of business are at 220 West iZnd Street, New York City.
The address of the oincers is the ofUce of the publication.
Entered as Second-Class matter at the New York Post-Office.
Suhscription $2.00 per year, postpaid in the United States, Mexico,
Hawaii, Porto Eico and the Philippine Islands. Canada 53.00,
Foreign $4.00 per year.
ADVEETISING EATES on application.
Copy for next issue must reach us hy Wednesday 11 a. m.
For Eeleases see Pages 72, 74. 76, 78
For Buyers Guide see Page 67
Cuts and copy are received suhject to the ap-
proval of the puhlishers and advertisements are
^ ^ ^Sl!^^?* " iiiserted absolutely without condition expressed
^''EHSsaS^ or impUed as to what appears in the text portion
of the paper.
Vol. X Augnst 22, 1914 No. 7
The Screen vs. The Pohdcian
AGAIX the courts — this time in the state of
Pennsylvania — have declared their views upon
state censorship of motion pictures.
Again the exhibitor and the manufacturer have lost.
And again the crying need for organization is
demonstrated unanswerablx bv the course of events.
\ XD yet again, it must be admitted, the exhibitor
and the manufacturer are found essentially un-
prepared to combat and crush the censorship menace
which has asserted itself with new emphasis.
T7^ OUR months ago the Federal judges for the
district of Xorthem Ohio declared the censorship
law of that state constitutional.
Little more than a month ago the national conven-
tion at Da}ton went on record as against all forms
of censorship from -^'ithoiit. statutory-, or non-statutory.
^
AXD now comes the Pennsylvania decision, echoing
the Ohio verdict with respect to the constitu-
tionality of the censorship law.
Double proof, in other words, that it is idle for the
exhibitor to look to the courts to undo what the
peliticians have done.
Xot that the courts are remiss, but that the makers
of the law have wrought too cunningly, is the reason
for the defeat at the bar of justice.
npHERE is one other course to follow.
Compel the repeal of existing censorship lazvs.
Prevent the passage of pending statutes. Let every
exhibitor rally to his state league banner and lend his
state organization the strength to fight oppressive
legislation to some purpose.
"DUT remember, organization is the sole solution.
The politician lives by organization. He fears or-
ganization— because he knoiK-s zchat organization z^'ill
accomplish. He can only be beaten by organization.
And an exhibitors" organization can be made one of
the most formidable in existence, an organization that
every politician will hasten to court and fear to offend.
^ ^ ^
TX7HY- For this reason among others:
^ ^ The motion picture screen is one of the most
potent forces in the nioder)i community.
Strangely enough,, almost everyone knows this bet-
ter than the average exhibitor.
And the screen's maximum power can be — in fact,
lias been — made more telling in a political campaign
than anywhere else.
^ ^ ^
npHE appeal of the screen is as direct as its range
is A^ast.
The '"best seller" may number its readers bv hun-
dreds of thousands. The screen can reckon its patrons
by millions.
The motion picture screens of the exhibitors of any
given community, it is safe to say, reach several times
as many persons every day as all the nezi'spapers of
that community combined.
T ^LA.GIXE, for a moment, this power expressed in
-■- dollars and cents.
A politician can make a successful fight in a cam-
paign and defy his adversaries to defeat him, though
they put a million dollars into action against him.
-> >!; ^
T> L'T if fifty motion picture exhibitors in his political
parish were blazoning his record on their screens
and turning the light of their projection machines on
his policies before their audiences night after night, his
defeat would be as certain as that to-morrow succeeds
to-day.
The politician knows this.
It has already come to pass in more than one in-
stance.
^ ^ ^
T7 QUIPPED as they are. why should the exhibitors
' of the country allow the politicians to raid them
for their private ends, or make them targets for their
vote-getting measures ?
Shall it be "Hands ofif!" or "'"Hands up!'"?
It is for the exhibitors to sav.
UNITE! CO-OPERATE! JOIN YOUR STATE
LEAGUES!
44
THE MOTION PICTURE NEWS
How Washington Exhibitors Advertise
Clever Publicity and Good Films Draw Out the People — Crandall's Distributes 9x5 Heralds Full of In-
formation Pertaining to the Coming Attractions — Parkway Photo Theatre Tells Patrons of Free
Dancing and Ladies' Orchestra — Moore's Garden Uses Striking Lobby Frames
special to The Motion Picture News
Washington, D. C, Aug. 13.
SEVERAL of the Washington the-
atres are issuing weekly pro-
grams which are not only a
convenience to patrons but have
proved of excellent popularity value.
Strange as it may seem these all
are issued by houses that advertise
in the local papers, which goes to
show that these managers appreciate
the adage "it pays to advertise."
Crandall's Theatre in the downtown
amusement district issues a neat 9x5
sheet which itemizes by days the
attractions of the week, calling at-
tention to the manufacturer of the
film as well as the players featured.
On the reverse side is reading
matter of some film artist. Just at
present the re-issues of "Little Mary"
are being popularized in this manner.
Standard Park, in the resident sec-
tion of the north end of Washington,
distributes a four-sheet folder, the
front of which emphasizes the quality
of the park and its advantages to-
gether with a picture of its manager,
R. H. Wood.
Show Neighborhood Advertising
The other pages designate the films
and special attractions of each
evening. The program also contains
several neat advertisements of neigh-
borhood establishments, showing that
Standard Park has the good will of
its nearby merchants.
It is by such means that a motion
picture theatre and its program may
become of service to a community.
jMr. Wood has established a slogan
which leads of? this folder:
"Join the crowd and go to Standard
Park."
Handsome Program of the Parkway
A truly artistic program is that
offered by the Parkway Photo The-
atre, which is printed on buff highly
glazed paper with an illuminated bor-
der. It lists the daily features for
the week together with such addi-
tional films as will be included.
Announcements of the special ad-
vantages of the Parkway are made,
such as free dancing before and after
the pictures, the ladies' orchestra, and
the capacity and comfort of the play-
house. Manager W. F. Thomas, who
has been connected with the manage-
ment and booking of theatrical attrac-
tions, appeals to his patrons in a
dignified manner.
Moore's Garden has another means
of telling the public the daily offer-
ings of this theatre, in addition to the
poster and photographs displayed in
the lobby. Near the entrance, on an
easel, is placed the daily program of
the show, while near at hand other
attractions are designated by the day
or date.
Electric Program Near Screen
The Virginia and some other the-
atres make use of the electric pro-
gram placed beside the screen, which
announces by displaying over an elec-
tric light the name of the attraction
on the screen. This is the same
device in use in most of the vaude-
ville houses.
The program is arranged on the
board in the order of appearance and
it assists one in knowing what is
coming next and how long the show
will continue. Such a board is especi-
ally advantageous when the name of
the film does not appear on the lead-
ers, as was frequently the case in the
past; but on all American produced
films now the title of the play as well
as the trade-mark of the manufacturer
may be found on the leaders, which
is very satisfying to the speculators.
Handbills form a frequent means of
advertising a special performance in
the resident section, and managers
using this form of announcement
declare that it is very effective. Some
theatres make a general statement of
"a comedy every evening," "a daily
Vitagraph," or they may announce
films by certain companies or popular
screen favorites as appearing on
special days each week.
Increased Daily Advertising
All of the foregoing just goes to
show that the manager has come to
realize that he must advertise the
pictures in some other way than by
merely putting posters before his
show. The daily or Sunday local
papers are patronized more now by
the motion picture manager, and the
public looks to them for film attrac-
tions as they do the legitimate stage.
The public has likewise grown dis-
criminating and particular, and it is
not satisfied to merely go to the
motion picture theatre and take any
films that are offered.
Through the wide circulation of
literature of the photoplay industry,
the patrons of the pictures have their
favorites and demand some previous
information as to what they shall see
or when a certain film or player will
appear.
And all this points to the fact that
the photoplay is no longer an idle
entertainer or passing fancy, but a
serious form of amusement and edu-
cation.
"Little Gray Lady" a Hit
The appearance of "The Little
Gray Lady" caused little less than a
stampede at Moore's Garden Theatre.
The fact that the author, Channing
Pollock, was a one time newspaper
man here, that the play has been seen
frequently in Washington in the
legitimate circuit and that the plot is
laid in the national capital among
treasury employees, and officials, all
contributed to popularize the film
production. The appearance of Jane
Gray was also an attraction.
The film version proved a more
enjoyable presentation than it had
been thought possible to offer, though
the omitting of the humor as seen in
the stage production was regretted
by many. "The Little Gray Lady"
was given a private exhibition to the
press and officials of the city through
the courtesy of the Famous Players
in the exhibition room of the Eclectic
Film Exchange.
Carlyle Blackwell in "The Spitfire"
also proved a big drawing card at
Moore's Garden recently. As this
story appeared in serial in the Sun-
day section of a local paper the public
was anxious to see it on the screen.
While the work of Mr. Blackwell and
his associates is worthy of high praise
as well as the mounting of the photo-
play, the plot of "The Spitfire" is
too involved for the best exponent of
a screen production.
The Empress Changes Program
Julian M. Solomon, Jr., Philadel-
phia correspondent of The Motion
Picture News, found time to make a
short visit to Washington while
encamped with the National Guard of
Pennsylvania in Virginia, not many
miles below the National Capital.
The local correspondent had the
pleasure of giving him a peep into
the motion picture theatres here.
After having used the Universal
service for more than five years, with
three first-runs daily, the Empress
has changed to the Mutual. This
house has always had the distinction
of using an all first-run program,
which at present consists of a multi-
reel feature and two additional films.
Theodore Franklin.
THE MOTION, PICTURE NEWS
45
"THE CALL OF THE NORTH"
(Lasky — Five Reels)
REVIEWED BY J. BURROUGHS NOELL
UNDOUBTEDLY there are many desirable things in
plays acted on the regular stage that photo dramas
can never have. To see people in real flesh and blood is
something, and to hear the human voice in varying de-
grees of pleasurable tones is more. Yet it is equally
certain that the photoplay has some advantages over the
stage play that compensate to a large extent for the lack
of dialogue. So fine is the art of making pictures
nowadays, that it doesn't make much difference whjther
we see the players actually before us or only on the
screen.
Take the play, 'The Call of the North," in which Robert
Edeson created the leading male role several years ago.
It is now made into a photodrama with the same actor
starring. True, we do not have borne in upon our ears
the vigorous and terse, the tender and soft, or the humor-
ous and witty speeches, but we do see beautiful and pic-
turesque landscapes which the most artistic stage manager
could never hope to approach, with all the devices of
illusion at his command. Perhaps the acting caught on
the film is just a shade the better because there was not
the trying monotony of appearing night after night in
the same parts. Furthermore, without the strict and
narrow limitations of the stage, we are given more of
Stewart Edward White's story, "Conjuror's House," upon
which both productions were based. Everyone of the
many who devoured this stirring, robust tale of the Great
North will appreciate the great advantage that this gives
the picture.
VIRGINIA AND THE FACTOR FIND RAND "WOUNDED
But coming to the picture proper, aside from the clear-
cut, finished acting of Robert Edeson, and the splendid
support which he gets from the other members of the
cast, the most noteworthy feature is the scenery. Whether
the pictures were taken in the North, we do not know;
they were certainly taken in a land of noble grandeur, a
land that Nature has touched with a lavish hand and
colored with the richness and gorgeousness of an old
painting. Some of the pictures with a canoe silently
creeping over the calm unrufifled surface of a lake, or
shooting the turbulent rapids of river, remind one of
paintings by Frederic Remington. No higher compliment
could be paid the director for his choice of the settings,
nor the photographer for his skill in exceeding our ex-
pectations of what the camera should be able to do.
Indeed, the settings and the photography are surpassingly
beautiful.
Theodore Roberts has the part of Galen Albert, the
Factor. The dominant character of this iron-willed mon-
arch of the North does not suffer in his capable hands.
Florence Dagmar plays Elodie, his wife, whom he suspects
of falseness, and she essentially gentle and womanly.
A'irginia, the Factor's daughter, is impersonated with all
her girlishness and pioneer fire and impulsiveness by
Winifred Kingston. Rand, the modern lago, who plays
upon the Factor's jealous nature and turns his suspicions
upon his young wife, is in the hands of Horace B. Car-
penter. The villiany and the treachery of the man is
somewhat redeemed by his dying confession and keeps
him from being the thorough villian that lago is. Mr.
THE FACTOR'S INDIANS CAPTURE NED
Carpenter plays the part with due emphasis on the motives
that underlie the actions.
All the other persons are entirely adequate, especially
Jode Deane as Picard, the half-breed. Vera McGary as
Julie, and Milton Brown as Me-en-gan. These players by
the naturalness and the understanding with which they
interpret the Indian and the half-breed character must
have lived among them in the Canadian woods.
MANAGERS OFFER THEATRES FOR CHURCH
SERVICES
Special to The Motion Picture News
Sardis, Miss., Aug. 12.
MANAGERS of the motion picture theatres of this city
need not fear for the co-operation of the church people
.n the future.
A few days ago the Pi esbyterians of the city advertised the
coming of a noted minister for a meeting, but on his arrival it
was found that the seating capacity of the church was far
short. Managers of the Christine and Amuse-U theatres then
stepped into the breach and offered to supply the seats.
The theatres had to remain closed on that evening as the
result, but any trace of enmity on the part of the church ele-
ment to the motion picture house has disappeared and the
local managers have made a splendid investment.
WARNER'S INVADES NORTHWEST
Special to The Motion Picture News.
Spokane, Wash., Aug. 10.
WARNER'S Features is planning on a general de-
velopment of the Spokane territory during the
coming fall and winter. As a starter a new Warner office
has been opened in this city to cover the territory in
eastern Washington, Idaho and Montana, commonly
known as "The Inland Empire."
The office has been placed in charge of J. W. Dumont,
who, until recently, was a big-time vaudeville player,
appearing with Mrs. Dumont in a sketch called "When
Betsy and I Were Out." The Best Theatre here plays
Warner's bookings exclusively.
46
THE MOTION PICTURE NEWS
"THE LITTLEST REBEL"
(Photoplay Productions — Six Reels)
REVIEWED BY WILLIAM RESSMAN ANDREWS
HERE is a picture which will make a strong appeal to
women, although it is a "war' film, filled with the spirit
of battle and sudden death. The heart of a little child whose
winsome face and tender ways pervades the scenes, sheds its
purity over the actions of rough brutal natures and influ-
ences the iron will of a great commander.
The picture breathes the very life of the "old South," and
THE CAPTURE OF CAPTAIN CAREY
the perilous days following the beginning of the war be-
tween the states. It opens with the pastoral quiet of planta-
tion existence, and shows the content of a well-to-do planter
at peace with the world and happy in the bosom of his family.
The plot is developed with due regard to the demands of
unity in scenario construction. With admirable art the pro-
ducers have managed to gain the attention of the spectator
at the beginning without resorting to the immediate intro-
duction of scenes depicting violent action. In the majority of
war pictures battles and skirmishes are shown on the screen
in the first reel to hold the interest, when as a matter of
fact, they should have been reserved until later for a proper
development of the story.
Not so here, however. The cavalry charges, artillery duels
and other high tension episodes are held back to produce a
grand climax near the end of the picture. The audience feels
in witnessing them in "The Littlest Rebel" as if they come
as a natural sequence of previous incidents. The impression
is not created that they are extraneous excrescences, useful
only for the purpose of hiding the lack of real plot.
The photography shows a conscientious desire to produce
each scene with clearness and distinctness of outline. A novel
feature of many blue and yellow lighting effects was produced
by a diminishing focus which made it look as if the scenes
were viewed through an oval gradually contracting until
nothing is seen but a pin point of illumination.
The director displayed his appreciation of the effectiveness
of distance on the spectator in selecting for the battle scenes
ground which permitted the camera to catch the range of
unusually long perspectives. One could see down the gentle
slopes of low hills for miles and take in all at once the opera-
tions of a numerous troop galloping at headlong speed, amid
a terrific artillery fire. No more striking battle scenes are
found in a film now being shown anywhere, and they have
been staged with such consummate realism that a slight effort
of the imagination is sufficient to create the thrilling illusion
of witnessing actual engagements between armed forces.
Herbert Carey, a planter, becomes dissatisfied with two of
his overseers, Joe and Jim Dudley, and discharges them.
War is declared, shortly after, and Carey joins the Southern
army while the Dudleys, whose deadly hatred he has in-
curred, enter the ranks of the Northern forces.
Carey, who proves in time to be one of the ablest scouts
on the Confederate side, is finally captured by the aid of his
enemies, the Dudley brothers, and on information furnished
by them, is sentenced to be shot. Little Virgie. whose sweet
childish manner is irresistible, touches the heart of General
Grant and obtains the prisoner's release.
An able cast headed by E. K. Lincoln as Captain Carey,
interpret the parts intrusted to it with an intellectual appre-
ciation of the demands of the plot.
"THE BETTER MAN"
(Fanious Players — Four Reels)
REVIEWED BY J. BURROUGHS NOELL
REV. CYRUS TOWNSEND BRADY has made an eloquent
appeal for more spirituality in the ministry in this con-
trasted picture of two types in the church. One is the vigor-
ous, virile, unselfish worker in a slum parish who devotes
his whole heart and soul to the welfare of his poor parish-
ioners; the other is the minister of a fashionable chapel, and
his entire thought is for his own advancement to the bishopric.
William Courtleigh is cast for the Rev. Mark Stebbing, the
poor, struggling, wholesome, kindhearted rector of St. Os-
mund's. His delineation impresses one with the sincerity
and earnestness that lay behind this rough, uncouth preacher
and social worker, and made him idolized by the poor people.
Rev. Lionel Barmore is of exactly opposite temperament,
although the two men are friends and both love the same
THE DEATHBED OF THE BISHOP
girl. He is affable and pleasant without the open-souled
generosity of Stebbing, and courtly and polished in his
manners.
His tastes are scholarly and on the whole he is as much
an aristocrat as the other man is a democrat.
This strong contrast is brought out fully by Arthur Hoopes
who acts opposite to Mr. Courtleigh. Margaret Wharton,
the beautiful daughter of the great traction magnate. Gen-
eral Henry Wharton is portrayed by Alice Claire Elliott.
Her conception of the petted but courageous and unselfish
girl is thoroughly characteristic. Robert Broderick gives a
fine picture of a masterful captain of finance, without for-
getting the tenderness of such natures toward daughters.
The picture strikes the spectator as a daring and earnest
protest against conditions as they are found in many of our
churches. Dr. Brady is himself a clergyman, and is in posi-
tion to know whereof he speaks. For this reason, aside from
the story value that the picture contains, nearly every audi-
ence, including even those persons who do not bother their
heads about sociological questions, will find much to think
about and carry away from the theatre.
THE MOTION PICTURE NEWS
47
"BRANSFORD IN ARCADIA"
(Eclair-TJniversal — Three Eeels^
EEVIEWED BY PETEE MILNE
THIS picture is adapted from the story which ran in the
"Saturday Evening Post." written b\" Eugene ^Nlanlove
Rhodes. That the picture is the finished product of a compe-
tent producer as well as author is quite plain. The picture
the greater part of which has been enacted in the West, con-
tains rapid action calculated to keep the interest at the highest
point. There is little padding.
The latter part is supposed to transpire in the East, which
affords a change not wholly unwelcome from the previous
scenes. The photograph}^ throughout is of the best varietj".
The film is tinted appropriately in places. Some excellent
scenes of the characteristic riding that used to mark the "wild
and woolly" have been filmed.
The stor\- is of an absorbing nature and will entertain the
many who are lovers of the rapid drama of the West. The
plot is not at all obvious at the start and one is kept guessing
as to the final outcome. This concealment of course is per-
missible, but at times a little too much is left to the imagina-
tion in regard to specific scenes.
Bransford is a plain cowbo\" and falls in love with Elinor.
She is beloved by an unscrupulous banker, who after seeing
that he has no chance against Bransford robs his own bank
and casts the blame on him. Much transpires before the
Westerner is exonerated. Later he goes East where Elinor
hves and the two are married. J. W. Johnston and Edna
PajTie are the principals.
"NORTHERN LIGHTS"
(Life Photo — Five Eeels)
REVIEWED BY J. BTJRKOTJGHS NOELL
WE have heard much of the psychological novel, but
the motion picture that attempts to portray the de-
velopment of a character is exceptional. The fact that
this picture shows the effect upon a man's character of
prenatal influences that mark him a coward, makes it
notable, especially when the part is impersonated by an
actor who feels and understands the character.
This pitiful figure is well drawn and finely impersonated
up to a certain point, and until then it is entireh^ convin-
cing, and we deeply sympathize with the poor fellow who
i
THE INDIANS PREPARE FOE THE ATTACK
has to go through life bearing the burden of such a terri-
ble handicap. All the anguish and the mental torture that
the scorn and reviling of others bring him, all the bitter
pangs and cruel suffering of conscience that his own reali-
zation of his weakness forces upon him, are admirably
conceived bj- Harry Spingler, who has the part of Wallace
Graj^ and no one can help feeling the utmost compassion
for the unfortunate one, so true and real is the impersona-
tion. But it seems an error to have this man throw off the
trait over which he has alreadj- been represented as hav-
ing absolute!}- no control, and achieve honor and redemp-
tion by performing a most valiant deed. The psychology
of this appears all the falser, when it is remembered that
he has the identical motive as the basis of this act that he
had before when he joined the army to prove that he was
not a coward and thus win the girl he loves, and instead of
fighting when the enemies made an attack, he turned and
ran, a base deserter.
But the story is full of human interest and will not fail
to be received appreciatively. There are several strong
climaxes, as the meeting of the surgeon, married to the
girl whom Gray loves, and his first wife supposed to be
dead. The dramatic possibility of this scene is enhanced
DE. SHEEWOOD RECOGNIZES HIS FIRST "WIFE
by having the audience know the secret of the relations of
these three persons, whereas only two of the persons
know^ The dramatic irony heightens the interest and the
suspense.
The morphine incident is not made as clear as it should
be. We are puzzled when we see the young woman taking
the opiate and we don't know just what to make of it. If
she is addicted to morphine, the fact should have come out
before we see her husband changing the morphine for
poison, otherwise we are baffled and find no reason why
she should take up the morphine bottle. These scenes, it
is announced, are being radically altered, however.
The cast is extremely well-balanced, although there is
not the opportunity for emotionalism in the other charac-
ters that falls to the impersonator of W'allace Gray. Will-
iam H. Tucker gives the impression of unscrupulous power
to Dr. Sherwood. Iva Shepard and Kathryn La Salle are
charming and girlishly sweet as the two orphan sisters,
Florence and Dorothy Dunbar. \Mlliam F. Sorrell m.akes
a generous and high-minded Indian of Swiftwood. Anna
Laughlin is abundantly able to take care of the trying part
of the wife who, as it were, comes to life, and Harr}-
Knowles makes a stoical and firm father, Captain Gray,
who puts duty ahead of all other calls.
"THE TAVERN OF TRAGEDY"
(Majestic — Two Eeels)
REVIEWED BY PETER MILNE
DOXALD CRISP, Dorothy Gish and F. A. Turner in
any picture will make it a pleasure to see. even if it
contains a hackneyed stor\-, but in a picture that is quite
new, these three certainly excel. The acting, the photog-
raphy, the mysterious atmosphere that is apparent through-
out the picture hold the interest.
The keeper of an old inn is informer for both Union
and Confederate armies during the Civil War. A North-
ern spy stops at his tavern, and the innkeeper learns that
there is a reward out for his capture. He plans to make
him prisoner, but the Northerner is warned by the old man's
stepdaughter and the two escape together.
48
THE MOTION PICTURE NEWS
"THE $5,000,000 COUNTERFEITING PLOT"
(Dramascope — Six Reels)
REVIEWED BY PETER MILNE
'"TpHE $5,000,000 Counterfeiting Plot" which is known
A in the official circles in Washington as "The Phila-
delphia-Lancaster Counterfeiting Mystery," which Wil-
liam J. Burns, the greatest of all detectives, succeeded in
penetrating, is the absorbing topic of these six reels. Mr.
Burns himself appears in his original role of detective.
BURNS ATTACKS THE COUNTERFEITERS' DEN
and throughout the picture one is enlightened on the
system that he and his associates use in tracking criminals.
His methods are so simple and clear that it seems as if
anyone would be able to do the same thing. Mr. Burns,
in a short speech at the New York Theatre, New York,
where the picture received its first public showing, in-
formed the public that anyone could do it, if he put a little
time and trouble on the matter, but Mr. Burns is modest.
Naturally a picture, no matter how novel, and no matter
who appears in the leading role, would not be complete
without its love story. John Walton, one of Burns' aides,
meets the chief counterfeiter's daughter, and falls in love
with her. Later Burns procures the man's pardon for the
sake of his daughter and the young detective. This is the
only part of the picture which is not absolutely authentic.
An extra finale scene shows Sir Arthur Conan Doyle,
the creator of Sherlock Holmes, congratulating Mr.
Burns on his many successful cases.
That the picture will be a success is almost a foregone
conclusion. With such a well-known man appearing in
the leading role all doubt of its success is dispelled. But
as with most pictures of great length, it is a little tiring
toward the end. The production is a detailed reproduc-
tion of the famous case, but there is a little too much
detail, and some scenes could be left out without harming
the story, but those who wish to see how the great de-
tective works will surely be well pleased with it as it
stands.
"THE EUROPEAN ARMIES IN ACTION"
(Kleine — Four Reels)
REVIEWED BY PETER MILNE
WE hear so much about the respective sizes of each
European army, and of late so many accounts of
the battles of the various belligerents, that there is a
universal desire to see the types of men that are the
foundation of the powers of Europe, their methods of
warfare, maneuver, charges, their guns in action, etc.
George Kleine has given the public just such a picture.
The armies of the French, English, Germans, Belgians,
Austrians and Hungarians, Swiss, Montenegrins and Ital-
ians are all brought before the eyes of the public.
Some of the large battleships which have already taken
part in the war are also shown. An interesting picture is
the manufacturing of thirteen-inch guns in the Armstrong
W^orks of Italy.
A series of scenes which are most entertaining are those
taken from a French dirigible while she is soaring over
Paris. A number of points of interest are shown, but the
picture is given to convey the idea of how utterly unpro-
tected modern cities are from modern methods of warfare.
The photography in the print shown is not up to the
usual Kleine standard.
"THE AVENGING CONSCIENCE"
(Griffith-Mutual — Six Reels)
REVIEWED BY PETER MILNE
TO D. W. Griffith, one of the foremost film producers,
goes the honor of being the first man to attempt to
picturize a story of Edgar Allan Poe. It is well that the
task was allotted to Griffith, as a less competent director
would not have done so well. The greatest praise that can be
accorded the picture is to say that Mr. Griffith has succeeded.
"The Avenging Conscience" is an adaptation from Poe's
story, "The Tell-Tale Heart." But it is not only in the
adaptation from this story that the beauty of the picture lies.
It is the spirit and the atmosphere that pervades the entire
production. Anyone who is acquainted with Poe will see his
somewhat gruesome imagination in every foot of the film;
those who are not will realize that the story is the work of a
master craftsman.
The picture would count for little if the cast were not
well fitted for their parts. Henry B. Walthall gives an ex-
cellent characterization of the nephew, who, submitting to
ANNABEL LEE, THE NEPHEW'S SWEETHEART
the workings of his disordered mind, believes that he has
killed his uncle, a character impersonated by Spottiswoode
Aitken. Blanche Sweet as the nephew's sweetheart is excel-
lent. The Italian and the detective are played by Gorge Siege-
mann and Ralph Lewis respectively. Although these are the
main characters, a number of Reliance and Majestic stars
appear, among whom are Mae Marsh and Robert Harron.
The double exposure work that appears throughout the pic-
ture is of the best sort. The photography and lighting is ex-
cellent. So technically the picture is perfect.
A young man who has been brought up in the care of his
watchful uncle from babyhood very naturally falls in love.
His uncle, thinking only of the literary career he had planned
for him, accuses the woman of pursuing his nephew with un-
feminine boldness. She leaves him in sorrow. The young
man's brain, much affected by this occurrence, begins to con-
jure evil thoughts. Still in his mind he kills his uncle and
hides the body, then is hunted down by a detective. In
desperation he hangs himself and his sweetheart meets her
death. Then — he awakes.
THE MOTION PICTURE NEWS
49
J. A. Allen, district west coast man-
ager for Warner's Features, spent last
week at the Los Angeles exchange,
while on his bi-monthly tour of in-
spection. He went to Los Angeles
from Seattle, and reported good sum-
mer business along the coast.
The next release of the Famous
Players Film Company will be a
domestic drama of American life by
Professor William Addison Hervey,
VIRGINIA PEARSON
of Columbia University, entitled
"Aftermath."
Virginia Pearson and Owen ]Moore
will play the leads.
"Aftermath" is a modern drama of
error and atonement. Ruth Morgan
and Allan Buchannan, two unfortu-
nate victims of evil and despair, are
both drawn to the river's brink, seek-
ing merciful oblivion.
The production is in four reels.
Monday, August 3, was moving day
at the 1,800-acre ranch occupied for
the past two years by Universal City,
and all the buildings were razed and
taken in sections to the new 450-acre
zoo at the end of Cahuenga Pass, fif-
teen miles north of Los Angeles.
Previous to this time all the animals
had been transported to this prop-
erty and installed in the new concrete
cages and barns.
It is the hope of Manager Isadore
Bernstein, of the West Coast studios,
that all buildings will be completed
by January, so that the producing
companies can do their work there be-
ginning with the new year.
Bessie Barriscale, a new member of
the Jesse Lasky producing companies,
will play opposite Eddie Abeles, who
takes the title role in "Bobbie Burnit,"
work on which was commenced last
Aveek under the direction of Oscar
Apfel. In "Bobbie Burnit," Billie El-
mer, the original pugilist-actor, has
been cast for the part of Biff Bates;
Theodore Roberts, the political boss;
Howard Hickman, the confidential
clerk, and Sidney Dean, the depart
ment store manager.
Alfred Tennyson's "Break, Break,
Break" is being put out in pictures by
the American Film Company under di-
rection of Sydney Ayres. Vivian Rich
and Wm. Garwood play the leads, sup-
ported by Jack Richardson, Louise
Lester, Harry- Von Meter and other
popular Flying A stars.
Gertrude AlcCoy. the leading lady
of the Edison company, has taken
prominent parts in the "Witness to
GERTRT7DE McCOY
the Will" and "Peg o' the Movies,"
but is at her best in such dramas as
"The Impersonator," and "The Man
in the Street."
Owing to the scarcity and restric-
tion on films of foreign make due to
the European situation, Pathe Freres
have been obliged to discontinue their
Daily News service. They will return
to their old policy of issuing two reels
of news each week, released on Wed-
nesday and Saturday. Pictures of the
European armies, maneuvres and
rulers, and any other obtainable news
will be furnished in these reels. This
policy will continue until the war is
over, when the daily service will be
resumed.
Tom Moore, president of the
]\Ioore Amusement Company opera-
ting a number of motion picture
houses in Washington, D. C, has just
TOM MOORE
returned to the capital from the
north, where he visited many of the
important film markets to arrange for
bookings. He called upon the studios,
the producers, the manufacturers, ex-
hibitors, exchanges, photoplayers, mu-
sic houses, and supply dealers, and he
is not finished yet, as there are a few
others he wishes to see. It is Mr.
Moore's intention, as in the past, to
give to Washington the cream of film-
dom and the best way to do it, he de-
clares, is to get on the grounds first
and pay your big money for it. He
promises the national capital some
surprises in new productions as well
as in theatre innovations for the win-
ter season.
Guy W. Green and H. A. East, of
the Nebraska Feature Company, Lin-
coln, Neb., will be in New York late
in August for the purpose of looking
over states right releases and buying
features for use in its territory.
"Neptune's Daughter," with An-
nette Kellermann disporting in Ber-
muda waters as a mermaid on the
screens begins its fourteenth week at
the Fine Arts Theatre, Chicago, Aug.
16, breaking all Chicago records for
motion picture engagements. It will
continue until October.
50
THE MOTION PICTURE NEWS
With the expiration of the present
lease on the studio at Yonkers, New
York, which the All Star Feature
Corporation have been occupying for
many months past, it is announced
that their new studio at Fort Lee is
to be taken over by the company on
or about August 15. The interior
sets for "Shore Acres" and the pro-
duction of "The World," in which
William Faversham is to star and
make his initial appearance in motion
pictures, will be the first made there.
A description of the many advant-
ages together with plans, etc., will be
given in a later issue.
D'Annunzio's "Cabiria" moves from
the Knickerbocker Theatre to the
Globe Theatre. New York, on Mon-
day, August 17, to continue for a
further period its remarkable engage-
ment. The previous plans at the
Knickerbocker made its remaining
beyond August 16 impossible, and
C. B. Dillingham placed his theatre
at the disposal of the masterpiece to
continue its long run and to remain
in New York when the regular sea-
son is inaugurated.
The Allen Feature Film Corpora-
tion, of Providence, R. I., has pur-
chased the rights of "The Toll of
Mammon" from the Excelsior Fea-
ture Film Company for the New Eng-
land States. Ten territories were sold
within the last four weeks.
Harry Handworth and William A.
Williams, president and vice-presi-
dent, respectively, of the Excelsior
Feature Film Company, Inc., have re-
turned to the studio at Lake Placid,
N. Y., after a short business trip to
New York.
The Rudolph Wurlitzer Company
installed a style "H" motion picture
orchestra in the Archer Theatre, 2008
West Thirty-fifth street, Chicago, 111.,
on August 5. William Weeks is the
proprietor of the house, which has a
seating capacity of 1,000.
James B. Kelly, the traveling rep-
resentative of the Consolidated Film
and Supply Company, Dallas, Tex.,
was recently in New York City, com-
bining business with pleasure. On his
return to Texas he will begin a whirl-
wind campaign with "The Trey o'
Hearts," and "Neptune's Daughter."
The Universal Film Company has
secured the film right of the "Ter-
rance O'Rourke" stories, written by
Louis Joseph Vance, the author cf the
"Trey o' Hearts" series. J. Warren
Kerrigan will be featured in these pic-
tures, and work on them will be
started immediately under the direc-
tion of Jaques Jaccard. Vera Sisson
and George Periolat will assist Mr.
Kerrigan.
Gertrude Selby, vaudeville star, is
the newest addition to the Universal
forces. She will play leads in the
L. K. O. comedy company, of which
Henry Pathe Lehrman is director.
Miss Selby has never been seen in pic-
tures, but her charming work upon
the stage constitutes a handsome rec-
ommendation as to the manner in
which she will conduct herself before
the camera.
She is eighteen years old and has
been on the stage for the past three
years. After two seasons in musical
stock when she played leads, she was
with Gus Edwards for a season and
following the engagement she toured
this country in vaudeville, playing
single.
Gertrude Selby is the possessor of
all the faculties and physical requi-
sites which make for success in the
comedy field of motion pictures.
The Picture Playhouse Film Com-
pany has absorbed the business of the
National Feature Film Company at
1126 Vine street, Philadelphia, Pa.,
and has retained Simon Libros, the
president and manager of the former
company, as manager of the Phila-
delphia exchange.
As fast as the management can
handle the business arrangements it
will open offices in all the principal
cities, including Canada where the
company is now completing arrange-
ments for its exchange in INIontreal.
C. A. Pressey, Robert H. Lucas, a
well-known Louisville attorney, and
Fred Sheldon, formerly connected
with Warner's Features in Louisville,
have just organized the S. and P. Film
Supply Company in that city, which
opens for business at once. The con-
cern is incorporated with a capital
stock of $15,000, divided into one hun-
dred shares of $15 each. The offices
are on Green street, between Fourth
avenue and Fifth street, Louisville.
Under the direction of George Ter-
williger, the Lubin Company will open
a studio at Newport, R. I., in the fall.
The productions of the company will
be featured. Ormi Hawley, Edgar
Jones, Louise Huff, Earl Metcalfe,
Kempton Greene, Herbert Fortier,
Arthur Mathews and Eleanor Barry
are the principals of this company.
The board of directors of the Pre-
cision Machine Company has appoint-
ed Joseph E. Graf acting general
manager in charge of all departments.
The William A. Brady Picture Plays
Corporation has recently moved into
its new studios at Fort Lee, N. J. It
is one of the largest and most fully
equipped motion picture plants in the
country.
It is the concern's plan to release
one picture each month at the start.
Many of Mr. Brady's Broadway suc-
cesses will be produced, and if possi-
ble the original stars and companies
will enact them.
Harry Pollard, of the Beauty Com-
pany, has started work on a one-reel
comedy, "Susie's New Shoes," in
which Margarita Fischer, as the young
wife, meets with serious complications
in her shopping tour, accusing the in-
nocent Mrs. Casey of stealing her
purse. The real culprit is her own
husband. How matters were finally
cleared up is told in this very clever
and humorous photoplay.
A dinner of sumptuous proportions
was tendered to Octavia Handworth
recently by the management of the
Stevens House, Lake Placid's largest
hotel. Some five hundred guests sat
down to the tables, among whom
were many prominent New York so-
ciety people. .
The Liberty Motion Picture Com-
pany, located at Germantown, Phila-
delphia, has in its stock company a
number of well-known professionals.
Some of the most prominent are:
Frances Cummings, Edward B. La
Renz, Charles T. Danforth, E. B. Til-
ton, Katherine Bjorling, Robert In-
gtahm, Elizabeth Bjorling, Frank
McEllen, Joseph J. Kelly, Irene
Kingsland and Jack Shultz. N. E.
Milligan, producer for the Liberty
Company, is at present engaged in a
number of Western and Canadian
nuilt'ple reel photoplays.
THE MOTION PICTURE NEWS
51
Will E. Sheerer, character man of the
Eclair stock company, has had a ripe
experience in the held of theatrical work,
and before his entrance into pictures was
known both in this country and abroad
as a "good actor.'' Four years ago he
secured an engagement with the Edison
Compan}-, and after a brief experience
at that plant appeared in A'itagraph films.
Following this he played character leads
for Bison, Nestor. Reliance and Crystal,
and from the latter company was taken
over bj- Eclair.
A keen interest is displa^-ed at
every performance at the Strand
Theatre when the European Army
and Navy pictures are shown. The
German Emperor reviewing his troops
in sham battle, different branches of
the German and French army, Ger-
man naval pictures taken at Kiel and
the funeral of the Grand Duke and
Duchess of Austria are shown on the
screen.
Charles Richman, late star of "Help
Wanted," will appear in the Laskj-
production of "The iNIan From
Home." IMr. Richman will be sup-
ported b}- a speciall}- selected cast.
Work will be begun immediatelj-.
Bessie Learn, the leading ingenue
of the Edison Company, who has been
traveling through Europe for the past
two months is experiencing great dif-
ficulty in booking passage back to
America on account of the present
state of European affairs.
Francis Ford, director of the extra
Bison Universal Company, and Grace
Cunard, his leading woman, have re-
turned from their vacation in the
East.
Work on "The Rose of the Rancho''
with an all-Belasco cast and Bessie
Bariscale playing the part of Juanita,
is progressing rapidly at the Lasky
studios.
Director J. W. Kelle}- and camera-
man Angel are among the latest
arrivals at the Eclair Western studio.
Tucson, Arizona.
C. Jay Williams, for the past four
years director of comedies for the Edi-
son Company, is the latest recruit to the
staff of Universal directors.
He knew nothing of pictures until
four years ago when a friend, a fellow
C. JAY WILLIAMS
actor, induced him to pose for the part
of Beethoven in an Edison play. "Bee-
thoven's Moonlight Sonata." He scored
an immediate success and was engaged
to appear in several other productions of
the same company.
^^'ill E. Ellis, formerly scenario
editor for the Colorado iMotion Pic-
ture Compan}-, is now located at the
Eclair ^^'estern studio at Tucson,
Arizona, in the same capacity.
James Harris, animal impersonator,
is at present appearing as the do.g
Tige in the "Buster Brown"' comedies
of the Edison Compa^J^ ilr. Harris
scored a hit in "Alice in AA'onderland'"
on the legitimate stage as the 'Kick-
ing Broncho and for five years headed
many a vaudeville bill in his .side-
splitting sketch "The Laughing
Horse:"
Dustin Farnum in "The Virginian"
Vvill be the first Lasky release through
the Paramount Pictures Corporation.
George A. Lessey has signed w.th the
Universal to direct Imp features with
King Baggot in the leads. iMr. Lessey
has been an Edison director for the past
two years, and, during that time he has
attracted widespread attention by his
marked ability to handle strong dramatic
stories.
Prior to Mr. Lessey becoming a di-
rector, he was a leading man for the
Edison for a year. During the first year
that he was a director he produced fifty
thousand feet of negative, every foot of
which proved successful.
Webster Cullison, managing direc-
tor of the Eclair Western studio,
located at Tucson, Arizona, is in New
York on business connected with the
organization of two new companies.
Bernard Lowenthal, treasurer and
general manager of the Life Photo
Film Company, is especially gifted
BERNARD LOWENTHAL
with qualities which enable him fo
choose good selling feature scenarios,
actors to suit the leads, and secure
the best markets for his productions.
i\Iaurice Lobel. traveling represen-
tative for the "World Film Corpora-
tion, is alwa3'S springing something
new. The latest feature he brings to
our attention is his babj- girl, which
he had on exhibition for the first time
shortly after midnight. July 31.
52
THE MOTION PICTURE NEWS
THE CARBON AND PROJEC-
TION LIGHT
(Continued from page 40)
pings. During carbon testing it is our laboratory's prac-
tice to measure the value of droppings of every carbon
tested and compute them to the basis of cubic centimeters
of droppings per inch. Heavy droppings are generally
encountered on very high alternating current.
The Life of Carbons
The life of a given grade of carbon naturally depends on
the current used. For example, a trim of carbons which
are consumed at the rate of two inches per hour at 55
amperes A. C, will burn at a rate of three inches per hour
at 65 amperes.
In concluding, herewith are given a few useful pointers
which help to eliminate some of the operator's troubles
which sometimes occur during burning operation of the
carbon arc.
Carbons should always be securely clamped in the
holders, as there is always some expansion after carbons
start to burn. Carbon holders should be kept clean and
should be gone over at least three times a week. By
carrying out the above suggestion you insure good contact
in holders, longer carbon life, less spindling, and drop-
pings, and no heating of carbon holders.
A fan or overhead draft should* not play upon the arc
direct. This increases condenser breakage and requires
constant manipulation of the arc to obtain steady burn-
ing. This is an extremely important point to observe and
is never neglected by the best operator.
The setting of carbons during each and every trim
should be given proper care and attention. At various
times trouble is experienced because of the use of im-
proper trims. Never overload your carbon with current.
The trims necessary depend on the nature and amount of
current.
Trims on Direct Currents
For alternating current we advocate the use of cored
carbons exclusively, the same size upper and lower. The
^-inch projector carbon has been the standard for A. C.
work when the amperage ranges from 35 to 60. Above
60 a ^-inch carbon is recommended.
On direct current various trims can be used, and it has
been found that it is important to pair these as uppers
and lowers according to amperage used, to obtain best
light, efficiency, and operating cotiditions.
Above 20 amperes and up to 50 a 5^-inch cored positive
carbon is in general use, while for the negative lowers
7/16-inch cored or solid, 9/16 and ^ cored or solid are
employed. If the arc is properly handled, the use of a
solid lower on D. C. results in better crater formation,
increases in screen illumination, also burning quality is
improved.
Projector carbons are made from 7/32 of an inch in
diameter to one inch, the former taking about 4 to 6
amperes of current, while th e latter will carry 100 am-
peres.
THE REISINGER-^ELECTRA" CARBONS
TO every operator of a motion picture machine the ques-
tion of carbons is a vital one, since success or failure
depends entirely upon the light-giving quality of the carbons
used.
The carbons imported by the firm of Hugo Reisinger and
Company, and which are sold under the trade name of
Electra, have always given the greatest satisfaction wherever
used because they are made from the highest grade raw ma-
terial. This product is manufactured within the factory, thus
insuring a steady, uniform level of excellence in the output.
The greatest care is taken to produce a carbon of accurate
diameter and perfect straightness.
But no matter how good the carbon may be, if it is care-
lessly set in the machine, or at the wrong angle, the results
must be unsatisfactory. The manufacturers of these par-
ticular carbons have experts constantly at work, experi-
menting and studying how to get the best results with the
use of their pi'oduct and they have formulated a few brief
general directions.
Initiative of the Operator
Much depends on the individual wishes of the particular
operator and he must find out for himself the means to get
what he desires. These directions are not intended to take
care of any but the most ordinary cases. But if they are
followed wisely, a steady, brilliant white arc will be obtained
that is unequaled for picture projection.
In setting carbons for direct current the all-important fea-
ture is to get on the upper cored carbon a well-defined crater
directly facing the condenser lens. Any setting that will
secure and maintain this position is satisfactory, and the
followng is but a suggestion founded upon general experience.
On direct current both carbons should slant backward at
an angle of about thirty degrees. For starting, the carbons
should be exactly centered — that is, so that a line through the
center of one carbon would pass through the center of the
other. The distance between the two carbons varies from
3/16 to 5/16 inches, depending wholly upon the varying
strength of the current, and must be determined by each
operator.
Noting the Formation of the Crater
When the carbons are thus adjusted, the current should be
turned on and the formation of the crater upon the upper
current should be noted. If in this position the crater faces
downward the lower carbon should be slightly advanced.
Should the lower carbon be too far advanced, a "shirt"
will form on the back of the lower carbon and the point of
the lower will come between the crater and the lens. If, on
the contrary, the lower carbon is too far back, the crater will
face downward or even backward.
The one position to be sought is that in which the crater
directly faces the lens and the lower tip of the carbon does
not come between the crater and the lens.
On alternating current the two carbons of the same diam-
eter are placed at the same angle, thirty degrees, as for
direct current. The carbons should be in perfect line and
slightly closer together than for direct current. If the car-
bons, however, are set too closely together, the craters will
face each other and a large part of the light will be lost.
When perfectly adjusted a crater will form on both upper
and lower carbons, and should face the condenser as squarely
as possible.
The Big Carbons and Cartons
Though the Charles L. Kiewert Company, of Milwaukee,
Wis., are justly proud of their Bio carbon and its excellent
light and noiseless properties, still they are just a bit prouder
of the carton or box in which the carbons are put up.
According to this company the Bio package is the first
package ever put out which not only keeps the carbons clean,
being practically dust proof, but is also damp proof, giving
the operator no chance to complain of soft carbons as long
as he keeps the package closed. This carbon, say the Kiewert
people, comes closer to giving a calcium effect than most
other carbons.
Though a poor operator can get an extremely poor light
from even the best carbons, according to Mr. George Kiewert,
the manager can do much by making sure that the operator
is using the right size carbons in his machine. Mr. Kiewert
also advises against all attempts to treat the carbons, such as
immersing them in a salt solution, etc., as most of these
stunts tend to deteriorate the carbon in place of improving it.
Though theatre audiences are, as a majority, totally igno-
rant of the effect of good carbons on the picture they see,
they do know when the light on the screen is poor and will
not bother with a house that shows poorly lighted pictures.
THE MOTION PICTURE NEWS
53
SPECIAL FILM 7iE VIEWS
"The Fable of the Coming Cham-
pion that Was Delayed." (Essanay.
Wed., July 29.) — This is another of
George Ade's Fables, and to say that
it is as good as the others is about
as high praise as can be bestowed.
It makes a delicious piece of fun.
The championship bout ought to be
a battle royal, but that is just what it
is not, and that is where the fun
comes in. It turns out to be a very
mild and tarhe affair, and the would-
be champion goes back in mortifica-
tion of spirit, but with greater wis-
dom, to his grocery duties. The
moral is: "In many professions many
are called, but few chosen."
"The Mother Heart." (Selig. Two
reels. Wed., July 39.) — This picture
is a burning denunciation of modern
conditions in the society life of our
cities, developing a theme that must
appeal to all with singular force and
directness. The sham and artificial-
ity of so-called high life is revolting
to a young girl, brought up in its
midst but with a yearning for simple
love and motherhood.
The feeling of revulsion becomes
so strong that she leaves home, and
finds what she desires in the heart of
an earnest young shepherd who lives
close to nature on the Western plains
caring for his flocks.
"The Lure of the Car Wheels."
(Lubin. Two reels. Wed., July 29.)
— The wanderlust is so strong in the
hobo that he puts up with almost
anything to live his nomadic life. But
the sight of a pretty girl overcomes
all this in the young tramp in this
picture; he settles down, reads law,
and becomes successful, being elected
mayor.
The girl engages herself to him,
but all the time she loves another. He
learns this and takes to the road
again, boarding a box-car at the wed-
ding hour and leaving the bride wait-
ing at the church. The manipulation
of the vision of the car wheels that
comes to the ex-tramp and lawyer
every now and then is exceptionallj'
skillful on the part of the photog-
rapher.
"The Gunman." (Reliance. Two
reels. Sat., Aug. 1.) — An absorbing
drama adapted from the story by
George Patullo. The locale Is the
West, the action exciting, and the
photography perfect. Sam DeGrasse
is excellent as the gunman.
The rest of the cast consists of Eu-
gene Pallet, Miriam Cooper and F. E.
Turner. The foreman of the ranch,
who is a cattle thief on the side, em-
ploys a gunman to apprehend the
thief, and informs him' that he has
suspicions of one of the cowboys.
But the gunman finds out the truth,
makes the foreman give his consent
to his daughter's marriage to the
cowboy, and all ends well.
"Moonshine Molly." (Majestic.
Two reels. Sunday, Aug. 2.) — Robert
Harron, Mae Marsh, and Wallace
Reid make this picture. Due to their
excellent interpretation of the leading
parts, it cannot help but meet with
success, although the story is some-
what poor. A revenue officer, disguised
as a school teacher, meets Molly, the
sweetheart of Jud, a moonshiner. He
learns the man's identity and he is
captured, but later is rescued by his
followers. Because he sees that Jud
and jNIolly love each other he lets
the boy go. .
"The Property Man." (Keystone.
Two reels. Saturday, Aug. 1.) — The
v/onderful and mirth - provoking
Charles Chaplain appears in this
comedy. His work is excellent. As
a property man he is not so good,
from the business standpoint, but
before the picture is half over the
whole house will be in tears from
laughter. The whole show goes
wrong, due to his flirtatious, neglect-
ful and idiotic ways. The picture
ends in a free-for-all hose fight.
Mack Sennett appears in a minor
p^rt.
"In Temptation's Toils." (Kleine-
Celio. Two reels. Tuesday, July
28.) — Francesca Bertini, who by this
time is well known to motion picture
goers, as she recently appeared in
"Pierrot the Prodigal," which ran
at the Candler Theatre, New York,
appears in this story of great human
interest.
It tells how a woman, unwillingly
spurned by a man who once loved
her, plans revenge, but love conquers
and with its triumph comes the wom-
an's redemption. Albert Collins and
Emilio Ghione support Miss Bertini.
The picture is marked throughout by
its artistic scenes, both interiors and
exteriors. The photography is ex-
cellent.
"This Is the Life." (Eclectic Film
Company.) — This comedy, the idea
of which is taken from the popular
sc'ng, makes rattling good fun. There
is plenty of movement that keeps the
audience guessing just what is going
to happen next, and what does hap-
pen would bring a laugh from the
most sullen misanthrope. The chick-
ens that Uncle finds in the city causes
him considerably more trouble than
those on his farm.
He gets in the wrong hotel room
when he returns through the fire-
escape after a midnight escapade, but
the explanations to his wife are sat-
isfactory, and the couple go back to
their chicken farm without any seri-
ous dent in their domestic tranquility.
IN THE DAYS OF "THE DEADWOOD"
Scene from "Salomy Jane" (California Motion Picture Corporation)
54
THE MOTION PICTURE NEWS
Weights and Measures." (Victor.
Two reels. Alon., Aug. 17.) — When
one sees a Victor with J. Warren
Kerrigan and Vera Sisson playing the
leads he expects to see something
better than the ordinary. His expec-
tations will be fulfilled if he is lucky
enough to see this picture. It teems
with interest from start to finish, and
does not contain a slow moment.
The dishonest mayor of a Western
city tries to "get something on" the
district attorney, and employs a
young girl to implicate the hero. But
she falls in love with him, and after
surmounting numerous difficulties
they are married.
"The Madman's Ward." (Victor.
Two reels. Fri., July 31.) — A drama
which gets away from the conven-
tional lines of the usual release. Flor-
ence Lawrence, Charles Craig, Wil-
liam O'Neill and C. J. Brownell make
up the cast, no others appearing. The
scenes, which takes place on an island,
are picturesque. The subtitles are in
verse.
The mad fisherman cares for a
child -that he found, the sole survivor
of a wreck. Only one other fisher-
man is allowed t6 see her. One day
a stranger comes to the island and
the old man in a rage shoots at him
but hits the girl. Seeing what he has
done, he throws himself over a cliff.
"Firelight." (Eclair-Universal. Two
reels. Wed., Aug. 5.) — The action is
a little slow but the plot is absorbing,
the photography excellent, and the
acting of the best. The picture will
appeal to the older people of all
classes and will doubtless bring tears
to many eyes. The popular pair,
O. A. C. Lund and Barabara Ten-
nant, play the leading parts.
Money and power constitute the
ambition of the married man. Both
he has, but desires more. His wife,
sitting by the fire with him, recalls a
number of bygone scenes, and finally
the death of their child. A strike had
been pending in the man's factories,
but through the counseling of his
wife he gives in to his employees' de-
mands and afterwards devotes more
time to his wife and home.
"Buddy's Downfall." (Vitagraph.
Wed., July 22.) — Every man who re-
members his change from short to
long trousers will appreciate Buddy's
experiences. Buddy has just reached
that important period in a boy's life
when he is striving toward man's es-
tate and trying, too, to make a deep
impression on his feminine acquain-
tances. Long trousers, he considered
his greatest means of conquest. But
they are hidden from him, and imag-
ine his discomfiture when he must
sally forth to keep an engagement
without them.
"The Seventh Prelude." (Essanay.
Two reels. Friday, July 31.) — The
mysterious murder of an old million-
aire, who was a fine musician, has
baffled every effort of the detectives
to discover a clue. Every night the
daughter hears Chopin's Seventh Pre-
lude just as her father played it, and
is being slowly driven into hysteria.
Her fiance and his chum undertake
to unravel the mystery and they
unearth the fact that the uncle of the
girl, who has been made her guar-
dian, has placed a talking machine in
the house to play this music and
drive her out of her mind so that he
may manage her fortune. This leads
to his arrest for the murder, and later
to his confession.
The mystery is admirably concealed
until the end, and the spectator may
or may not suspect that the uncle is
the guilty person. At any rate, his
interest in the unraveling of the plot
is keen, especially when the whole
thing is made so real by the good
acting of the principals.
"The Brand of Bars." (U. S. Film
Corp. Three reels. Aug. 9.) — A sen-
sational and exciting melodrama of
the West, which will be appreciated
fully by the lovers of this sort of pic-
ture.
Lawrence Peyton and Natalie De
Lonton appear in the leading parts.
Several hot battles between Lidians
and cowboys are staged, ending with
a scrimmage between the United
States troops and Indians. A re-
formed convict goes West, where
after hard work, he becomes foreman
of the ranch. All is going well when
an old cellmate turns up and tells his
employer of his past. But the hero-
ism of the man against tremendous-
odds and popular opinion proves his-
worth and win for him the hand of
the ranch ' owner's daughter. The
photography of the print shown is-
poor.
"The Man with a Future." (Lubin.
Two reels. Wednesday, Aug. 5.)—
Scenario writers should bear in mind
that it is a very unusual person indeed
that can shift from one environment
to another totally different and still
be perfectly at home. This film pre-
sents a woman brought up among,
crooks, who then marries a lawyer
and moves in an absolutely changed,
sphere of life without her husband's
suspecting for a moment 'what her
antecedents are.
But if we can just get this fact out
of our minds, the picture is an ab-
sorbing drama, with several f'ne
climaxes where the woman is con-
fronted by the associate of her father.
The scene in the courtroom when she
saves her father and exposing her
own past, is intensely dramatic.
"A Woman Laughs." (Selig. Two
reels. Mon., July 20.) — This picture-
presents a story of the complicated
love affairs caused by an adventurous-
flirt. But the complications are not
always quite clear, sometimes almost
too intricate for the spectator to-
grasp the point of the story. Kath-
lyn Williams plays the coquette, and
endeavors, with fair success, to make
her heartless laughter over her con-
quests seem plausible and realistic.
Charles Clary, Edwin Wallock and'
Harry Lonsdale give satisfactory-
support.
THE MOTION PICTURE NEWS
55
"MILITARY TRAINED DOGS OF BELGIUM"
(Pathe— Split Reel)
REVIEWED BY PETER MILNE
AT present the interest of the whole world is centered
on Belgium and the heroic defense that that country
is making at Liege, and the immense amount of trouble
that they are causing the Germans. Nothing could be
more appropriate at this time than a picture dealing with
that country, and this one which shows the good use that
the Belgians put their dogs to in the ways of war will be
received well wherever shown.
The dogs are attached to small machine guns mounted
on bicycle wheels, and, with the aid of the soldiers, can
draw them through narrow paths, where a horse could
not gain access. The Belgian soldiers are shown on
maneuvers, and no one will find it unentertaining to wit-
ness their methods of warfare, which we are lucky to see
at the present time.
Views in Dakar, the principal town in French West Africa,
start this reel.
"THE MILLION DOLLAR MYSTERY"
(Thanhouser — Eighth Episode)
REVIEWED BY PETER MILNE
UP to this episode the conspirators have directed all their
attacks on Florence Hargreaves, the daughter of the
vanished millionaire, and always they have been refuted by
the faithful Jim, who, although onl)' a reporter, seems to pos-
sess as much time and money as he desires. Now there is a
new turn to affairs and the conspirators, realizing that Jim is
a great obstacle in their path, center their forces on him.
They lure him from the newspaper office with the promise
of a big scoop. On a desolate street they substitute a paste-
board cover for the customary iron disc which covers a man-
hole. The rest is easy, Jim steps out of his cab, walks on the
trap, likewise into it, and falls into the sewer. Next he is
seen floating out of the sewer in another part of the city. He
is picked up by two men and returns home.
The most dastardly plans of the male conspirators having
gone awry, it now remains for one of the weaker sex, the
JIM IS TRAPPED BY THE CONSPIRATORS
countess, to take matters into her hands. She promises to be
successful in her attempt to separate the two. By well-laid
plans the lovers are brought to her home as Florence enters,
the countess pretends to faint, and falls into Jim's arms; thus
the title of th.s episode, "The Wiles of a Woman."
Florence thinks Jim false and demands an explanation, and
the bewildered Jim is wondering what needs explaining when
the second reel closes.
Here is a new situation indeed. The conspirators have for
a time been successful. What will be the outcome of the next
issue ? And how long will the' two lovers remain estranged ?
are questions that loom up in the minds of the spectator and
seem almost unfathomable, besides causing the next install-
ment to be awaited for with undiminished interest.
"THE VALLEY OF THE MOON"
(Bosworth, Inc. — Six Reels)
REVIEWED BY J. BURROUGHS NOELL
IT must be admitted that Jack London's stories are ad-
mirable for reproduction in motion pictures. We have
seen "John Barleycorn" and "The Sea Wolf," and now we
have "The Valley of the Moon." It makes a splendid pic-
ture, and does not, as is so often the case, lose by being
thrown upon the screen. Mainly this is because Jack Lon-
don writes red-blooded, stirring tales, with plenty of ac-
tion on every page, and this is just the kind of story that
can be told in films.
All of the great host of readers of "The Valley of the
Moon" will not miss anything to speak of when they see
the pictures, and those who have not so far had the good
IN THE VALLEY OF THE MOON
fortune and pleasure to read the book, will get the same
enjoyment in probably much less time, a special desidera-
tum in this age of hurry and haste.
Mystle Stedman is picked for the difficult and trying
part of Saxon, and she achieves a distinct triumph. There
is no chance to miss that fact that she is descended from
pioneer stock, of the men and women who braved the dan-
gers and hardships of the plains. She puts just enough
fire and impetuosity into the part, without destroying her
innate and deep-seated gentleness and affection. Jack
Conway is Billy Roberts, the pugilist-turned-teamster, and
although without the enormous physique of Jack London's
hero, he is a big, raw-boned, muscular man, and succeeds
in conveying an impression of abundant endurance and
latent strength.
There is something very real about every scene. The
players have made the sincerity and force of the characters
stand out above all else. When it becomes necessary to
show strikers and strike-breakers in an angry clash, there
is a mob riot that is unlike the makeshift affairs so often
palmed off, and it seems that we are actually viewing vio-
lence and destruction of life and limb.
The wandering spirit is strong in the veins of this
strong-bodied pair, and when it seems that everything is
against them in the city and their happiness can never
come to them there, the call of the country beats strong
and they set out to find happiness in the great valleys and
mountains of the West. The spot that will satisfy them
must be so perfect, that it hardly lies on this earth, hut in
a Valley of the Moon. They find it hemmed in by lofty
motmtains, and its name is Sonoma, which is Indian for
the Valley of the Moon. Here they stop, with peace and
content and happiness in their hearts. Every man who
has felt the drudgery of the city has had the same longing,
but without the daring to face about and obey the call, he
has not won this freedom and supreme happiness.
56
THE MOTION PICTURE NEWS
"THE TREY O' HEARTS"
(oGld Seal — Fourth Chapter)
REVIEWED BY PETER MILNE
HOWEVER much the third part of this serial fell below
the high mark set by its predecessors, this part amply
makes up for it. Water is again the scene of action, and
it is almost safe to say that the public is provided with a
spectacle in this instalment that it has never seen before
and will not see again for some time to come.
That scene is a large sailing vessel coming toward an-
other, in which Alan Law, both the sisters and their par-
THE RESCUE OF JUDITH
ties are sailing. The spectator is shown this large vessel
approaching slowly but never erring from its course, which
leads it right into the other. It is seen to tear its way
through the side of this ship, and then slowly back out.
Very naturally the other boat sinks, and all the occupants
take to the water where they renew their desperate fight
which the collision interrupted. It is no easy matter to swim
around in the water for fifteen minutes with one's clothes
on, but when it comes to fighting, pushing each other under,
and even using fists, the actors that play the principal parts
are deserving of great praise. After quite a time in the
water they manage to get into boats which floated off the
lost ship.
Alan, Rose and the captain are aboard a small rowboat
while the other party takes possession of a motorboat and
is giving chase to the other when the picture closes, leav-
ing one to guess at the outcome of the chase ; but also
leaving a lasting impression in his mind of the realistic col-
lision which he has just seen. The whole scene is over in
less time than it takes to tell it, but the trouble it caused
the producer and the company was plentiful.
Two boats Vv^ere bought especially for the purpose at con-
siderable cost, and after the water had been cleared of the
"innocent bystander" with the greatest of pains the police
interfered, and it was only after much persuasion that they
let the thing proceed.
This instalment is called 'The Dead Reckoning" and will
be realesed on the 23rd of August.
"SHANNON OF THE SIXTH"
(Kalem — Five Reels)
REVIEWED BY PETER MILNE
THIS picture will appeal to those who love a true-blue war
drama produced well with wonderful scenery, clear pho-
tography and a well-laid love story running throughout the
entire play. Two large battle scenes are shown in a great
amount of space, but they are well worth it ; they are so
realistic that one can hardly realize that he is witnessing a
sham battle rehearsed for the camera. It is obvious that a
great amount of time and trouble was spent.
The picture is adapted from Edward E. Kidder's famous
drama of the same name. The time is the half-way mark
of the nineteenth century, when England had all she could do
to suppress the obstinate natives of India. Their numerous
outbreaks form the nucleus of the picture, and their sup-
pression brings about the two furious engagements so vividly
depicted on the screen.
The love story that runs through the film is tender though
unconventional and differs from the average. The only fault
is that there is not enough of this story to hold the con-
tinuous attention of the spectator. It is not apparent enough
to connect the numerous scrimmages and battle scenes that
crowd the film.
"THE PERILS OF PAULINE"
(Eclectic — Eleventh Episode)
REVIEWED BY J. BURROUGHS NOELL
A BOLD and intrepid young lady is Pauline, and the-
more we see of her the more impressed are we by her
pluck and daring. At the same time it must be confessed,
that she needs a chaperone to watch after her and to keep
her out of danger, rather than this guardian, who will
stoop to any scheme to get her out of the way. The
chaperone might prevent her playing into his dastardly
hands and risking her precious life when there is no-
earthly reason for doing so, except to af¥ord us exciting
entertainment, and what more potent reason could there
be? Perhaps a chaperone might handicap Miss Pauline's
efforts in this direction, and as she succeeds so well in
holding us in suspense, we ought not to complain.
With plotting and counter-plotting, scheming and re-
scheming, this episode holds the spectator breathless in-
his anxiety to know whether the young lady will eccape
OWEN REVEALS HARRY'S COUNTER PLOT
the wicked net that Owen is drawing around her. We
know that she is rushing madly and blindly into the
mouths of roaring lions. Will Harry save her? He does-
his best, but a plunge down a precipice in her automobile
keeps her from being devoured by the ferocious beasts.
This is so interesting, that in a few words it must be
told how it comes about. Pauline is all eagerness to get
to the wedding of a friend. Owen, the monstrous rascal,
has become desperate in his efforts to get rid of her and
get her money, so he hires a lion-trainer to let loose his-
beasts near Pauline when she arrives at the wedding.
Harry learns of the wicked plot and gets her automobile
and chauffeur out of the way so that she cannot go. But
the gardener is an ex-racer, so never at a loss what to do
in an emergency, she persuades him to drive her in another
car. He goes too fast, loses control and dashes over an-
embankment. Harry, always on the spot at the right mo-
ment, having followed in a taxi-cab, rushes on the scene
and pulls her from under the wreckage, apparently none
the worse for her roll over the cliff. She gets up, and'
with that never-say-quit spirit of hers, is ready and deter-
mined to continue on to the wedding.
THE MOTION PICTURE NEWS
57
"THE GILDED KID"
(Edison — Two Keels)
REVIEWED BY J. BURROUGHS NOELL
SO many of the comedies enacted before the camera depend
solely for their effect upon horseplay, upon beating and
knocking over and kicking and general free-for-all fights and
rough-house. It is not so strange either that a great part are
of this character when the effect upon the average audience is
noticed. But there is another kind of audience, in the mi-
nority perhaps, that does not get much amusement out of this
rough and tumble sort of thing; rather it appreciates a com-
edy based upon a clever idea and worked out without bodily
harm to any of the persons concerned.
Such a comedy is this latest written by Mark Swan and
produced by J. E. Williams. The whole plot hinges on a wager
made by a youthful spendthrift and his rival for the hand of
a pretty girl. The spendthrift had been helped out of so
many scrapes with money by his wealthy father that he had
become known to all the policemen, and the bet was that he
could get arrested inside of three days, the loser to remain
away from the sweetheart for six months. Arthur Housman
as the Gilded Kid is delightful in the way he takes each suc-
cessive turn-down from the police. At last he takes another
prisoner's place, but, of course, this prisoner never comes back,
and in a cell the poor fellow is left while his rival walks off
with the girl.
"LAY DOWN YOUR ARMS"
(Great Northern — Four Reels)
REVIEWED BY J, BURROUGHS NOELL
BARONESS BERTHA VON SUTTNER was a noble ad-
vocate of peace and used her pen, her talents, and her for-
tune in opposition to war. In her novel, "Lay Down Your
Arms," she pictured with horrible realism the disastrous ef-
fects of war upon family, city, and nation, and made it an
eloquent plea for the abandonment of this barbarous method
of settling disputes between nations. An adaptation of this
novel upon the screen by the Great Northern Film Company
comes with almost prophetic timeliness at the moment when
all of Europe is plunged in war.
W?r is pictured in these four reels, but with such undeniable
CONVOYING THE WOUNDED TO HOSPITAL
reality that there is no danger that any martial feelings will
be aroused in audiences that might lead to outbreaks. It is
not the pomp and circumstance, the pageantry and the splen-
dor of war, as it appears on dress parade ; but the hard, ter-
rible, overwhelming reality of battles and mangled bodies of
horses and men, of distress in business, of disease that follows
in war's wake.
The production must have required enormous outlay to
present with so much vividness these battles, in which great
numbers of men are engaged, shells hurled, and houses and
churches destroyed. It is evident that the pictures are not
mere illusions produced by the trickery and skill of the pho-
tographer, but are pictures of actual scenes. Before this
background of war and its horrors there is an appealing story
of love and family life, into which war bursts with heart-
rending cruelty. No more pathetic scene could be enacted
than the burial by the aged count of his daughter Rose, who
has been carried off by the cholera brought from the battle-
field and camp. iMartha, the other sister, has married a young
officer. Tilling, although her sentiments are strongly opposed
to warfare. Her entreaties finally prevail with him to give up
military life, but not until after tragedy has come into the
family. Each of the principal players, Augusta Blad as
ilVIartha, Fritz Petersen as Rose, Philip Bech as the Count,
and Olaf Fonse as Tilling, prove themselves fully equal to the
trying task of interpreting this sad but powerful story.
"THE LAST VOLUNTEER"
(Eclectic — Five Reels)
REVIEWED BY PETER MILNE
A BONA FIDE war drama, not professing to be con-
nected in any way with the present struggle, will
meet with great success at the present time, simply because
THE DEATH OF RAOLPH
"war" is on the tongue of almost every person in the
world and every person knows that actual pictures of the
present war are unobtainable. But this picture deals with
an imaginary situation in Europe which precipitated war,
and the spectator is given such a vivid idea of the horrors
of warfare that he can readily imagine the present case
in Europe.
The battle scenes are most realistic, even an aeroplane
is seen dropping bombs on the opposing forces with
deadly results, and through the whole picture runs a
beautiful love story, just strong enough to knit the politi-
cal controversies and battle scenes together, and never
for an instant allowing one's interest to falter.
Still another essential in faVor of the success of the
production is its able cast. Irving Cummings takes the
part of Prince Ludwig, head of the province of Saxe-
Tholberg. Eleanor Woodruff as Katrina, the innkeeper's
daughter, makes a charming heroine. Paul Panzer, the
well-known heavy of "The Perils of Pauline" is excellent
as the ambassador of Austrania. Robert Broderick, E. C.
Hoyt, iMary Gray. Harold Crane and A. H. Barstar com-
plete the cast.
Ludwig, in his wanderings about the palace grounds,
meets and falls in love with Katrina, but he is unable to
marry her as a political marriage is necessary to avert
war. Katrina's brother is thought to have killed the
Austranian ambassador while the other is attempting to
procure plans. The Austranians demands his execution.
Katrina confesses that she committed the crime. This
causes the war. When it develops that the Austranian
sharp shooters are killing all those who attempt to signal
another division of the army, Katrina rushes out and
raises the signals, but is killed in so doing. This heroism wins
the war, but the prince causes the nation to mourn.
58
THE MOTION PICTURE NEWS
"Virginian" First Lasky-Paramount Release
FUN WITH THE DRUMMER
Scene from "The Virginian" (Lasky-Paramount Feature)
THE first release of the Jesse L.
Lasky Feature Play Company,
through the newly-formed Paramount
Pictures Corporation^ will be Owen
Wister and Kirk La Shelle's thrilling
Western tale, "The Virginian,"' with
Dustin Farnum in the title role.
"The Virginian" in five parts and
four hundred scenes, is looked upon
by the Lasky people as their best
production to date. Certainly from
the magnificent opportunities afforded
by the book, a most interesting visu-
THE successful houses throughout
the country are dressing their lob-
bies artistically, and with an attract-
iveness that will permit only the dis-
play of the highest class of subjects,
in suitable frames, and proper desi^rjs
that will attract the attention of those
who enjoy pictorial views and who do
not feel abashed at standing to look
over those that the manager or owner
displays for their benefit as an adver-
tising medium.
There recently was displayed at a
number of houses throughout the
United States a hand-colored repro-
duction of Mary Pickford. Instantly
il was favorably commented upon by
the press, and the rush on the pub-
lishers was so great that they could
hardly fill the demands.
This artistic piece of work was fur-
nished by the Wyanoak Publisliiug
Company, New York, and the firm
expressed surprise at the numerous
demands, in view of the tendency to
use the display which had marked
alization has been made a possibility.
Many of the scenes in 'The Vir-
ginian" were laid in the Calistoga,
California country. A cast of three
hundred players, including James Neil,
Vv'inifred Kingston, J. W. Johnston
and Cecilia De Mille, daughter of
Cecil B. De Mille, Lasky's director
general.
"The Virginian" will be released
September 7. A special matinee will
be given to the reviewers early next
v/eek.
the business up to the present time.
The motion picture exhibitor had
come to the realization that his lobby
was one of the heart beats of his suc-
cess, and adjusted himself to the con-
ditions that the progress of the indus-
try demanded.
A FORD DETROIT WEEKLY
The Ford Automobile Company, of
Detroit, is putting out a Ford Detroit
Weekly which embraces 1,000 feet of
film pictures taken at Belle Isle, on
the streets and around Detroit.
Twice in the film the Ford automo-
bile appears either in a street scene
or in a picture of some portion of
the big plant. Three Detroit theatres
are now running the picture. The
Empire, 191 Woodward avenue, the
Amus-U, River Rouge and the
Grande, Delray. The picture is then
sent throughout the state. The Ford
company has installed equipment for
making the pictures at a cost of about
$20,000.
CELEBRATING IRELAND ON
THE SCREEN
WALTER McNAMARA, presi-
dent of the company bearing
his name, who recently returned from
Ireland, where he took pictures for a
drama to be entitled "Ireland a Na-
tion," has had a varied career. He
has been an engineer on a power
schooner, built Otis elevators, was an
editor, a politician, a pantomime com-
edian with Wilkie Bard, and founded
the Fabian Society.
Mr. McNamara was born at Lis-
more. County Waterford, Ireland, but
has spent most of his life in this coun-
try. He has been in the motion pic-
ture field only eighteen months but
during that period he has won a rep-
utation as a man with original ideas
who works with a purpose.
WALTER McNAMARA
Mr. McNamara entered the film field
by writing scenarios for the Universal
Company. He created some of the
biggest sellers of the company. Later
he was commissioned to write dra-
mas featuring King Baggott. One
of them, "Officer 175," made quite a
hit wherever shown. His production,
"Trafiic In Souls," made his reputation.
His latest production, manufac-
tured for his own company, "Ireland
a Nation," will be released shortly.
SCREENING A FUTURITY
The Walter Miller Feature Film
Corporation, with offices, at 110 West
Fortieth street. New York City, is
now producing a four-reel feature en-
titled "The Futurity Winner," intro-
ducing IMarvelous Miller, one of the
greatest jockies in the world.
For the feature race of the picture
Mr. Miller uses the horse Colin, the
winner of so many races on the Met-
ropolitan tracks. The picture, which
will be ready for release about the
middle of September, . is staged by
Edwin Middleton, formerly with the
Biograph Company.
Good Lobby Display Draws Crowds
Wyanoak Reproductions of Mary Pickford Recently Shown in Numerous
Theatres Attracts General Attention for Its Artistry
THE MOTIOX PICTURE NEWS
59
I The Operator's Exchange
SIX PASS ROCHESTER TESTS
Special tj The Motion Pictuke Xews.
Rochester, X. V., August 13.
The third and last test for motion picture
operators was held on July 2S by the local
commission which issues licenses to operators.
Twentv candidates tried the test, and of that
number but six passed. That brings the num-
ber of licensed operators in Rochester up
io sevent>--four.
It is said that there is a scarcity of opera-
tors here, and that several men are holding
down two jobs apiece, working their allotted
hours in two different houses, or working two
shifts in one house-
There will be no more examinations for
motion picture operators for several months,
so that those who failed to take the test on
the first three examinations, or who took the
test and failed, will have to wait some time
before having another opportunity. Fire
Marshal E. O. Wheeler is in charge of the
•examinations.
The Rochester branch of the International
Alliance of Theatrical Stage Employees, K o.
253, is growing rapidly. This branch is for
motion picture machine operators. It was
formed but a short time ago, but already has
forty-five members.
As but seventy-four licenses have been
granted by the local examining board, and as
fourteen of those were issued to managers of
theatres who qualified as operators, it will be
seen that there are but fifteen licensed opera-
tors in the city who have not joined the union.
Of those fifteen, six have signified their in-
tention of joining by making application for
-cards.
Every union operator in the city has suc-
ceeded in obtaining a license.
The union meets on the fourth Sunday of
■each month.
Arthur R. Tucker.
MANHATTAN MEANDERINCS
Brother Cecil Wood has temporarily severed
liis connection with the Atsco Company and
left for the road with "Cabiria" for a south-
ern tour, which, it is rumored, will extend
over a period of fifty weeks.
Motor equipped Simplex machines with
aluminum bases will be used, and with Brother
Wood on the job, perfect projection is as-
sured.
Several first-class operators have filed their
names with m.e for positions, and any ex-
hibitor desiring the services of an experi-
enced operator, and willing to pay for said
services at a rate commensurate with their
ability, may communicate with me, and I will
furnish the names and addreses of several
really good men.
Brother Joe Abrams. who is well knov,-n
-through his connection with the Nicholas
Power Company, is now the proud father of
twins, who arrived during the past week.
Brother Van Orsdale has been very con-
■spicuous lately, through the daily trip that he
takes up and down Broadway in an automobile.
This managing is pretty soft at that, eh Van?
Brother Cowan, of Local Xo. 1S2, called at
the ofiice of the Atsco Companj' during the
last week, and needless to say he was welcome.
Brother Cowan is a live wire and is welcome
at all times in the oiBce of any up-to-date com-
pany.
I tinderstand that Brothers Teddy Greenberg
and Henry Wanamaker have organized as the
World's Famous Film Corporation and will
devote all their efforts to pictures of the fea-
ture type.
_ At the regular election of officers of Local
Xo. 249, the following were elected for the
ensuing term:
President, J. J. Schaefer: vice-president,
H. R. Kaughlman; corresponding and financial
secretary-. W. E. Kennamer; busines agent,
Jas. H. Crosby: guard, A. J. Warren.
The date and time of meeting was also
changed to the second and fourth Sunday of
each month, at 10:00 a.m.
Brother V. O. Gittus has returned from
the roadj arriving Sunday, after playing
'"Xeptune's Daughter" for the last twelve
weeks, three of which were played in Phila-
delphia and nine in Pittsburgh.
Brother Tom Costello left for Buffalo on
Friday evening, to play one of Shubert's latest
productions, known as "America." I am given
to understand that this is a very massive pro-
duction, taken from their great Hippodrome
spectacle of last season, and that it will register
a hit is a foregone conclusion.
An Error and An
Improvement
In an issue of recent date, I stated
that there were no practical operators
on any of the examining boards of the
diflferent cities throughout the state
of New York, with the exception of
Rochester.
Since that time it has been called
to my attention that I made an error
in that statement, as the city of New
York has a practical operator on the
examining board in the person of T.
J. Coghlin, who at one time was em-
ployed as a demonstrator by the old
Cameraphone Company.
Since the advent of Mr. Coghlin's
appointment, or detail, to the board. I
am given to understand that only
about one in sixty who have been
examined within the last few weeks
have succeeded in obtaining the so
ardently sought certificate.
If you will remember, at the open-
ing of the school, which was in-
augurated by the Y. M. C. A. on May
1, it was stated by Mr. Wynkoop, the
electrical engineer in charge of the
electrical inspection department, who
attended this opening, that about 11
per cent of the applicants for licenses
were passing the examination at that
time.
I maintain that the examination, as
conducted even now, has a whole lot
of room for improvement, for the
questions pertain almost entirely to
the e'ectrical connections and the fire
hazard.
Fires have a habit of occurring
while the film is passing through the
mechanism of the machine, and in-
sofar as I can ascertain, no questions
are asked as to this, the most im-
portant part of any projector.
The present up-to-date projector is
practically fireproof, anyhow, but at
the moment of this writing none are
FOOL-PROOF, and this examination is
to eliminate the careless and incom-
petent. Such being the case, will
someone kindly inform me why, in
these days of automatic shutters, and
other safety devices, we have more
fires than we ever did in the days
when we ran the film into bags, and
magazines were unknown.
I repeat, that I am very glad to
hear that there is a PRACTICAL
OPERATOR on the Examining Board
of the License Bureau, and hope that
there will be a noticeable improve-
ment in the class of projection result-
ing from this fact in the very near
future.
"W. D. Chaney.
Brother Chas. Siler was also engaged to go
to Montreal with another company of this same
production, but the date was cancelled. This
cancellation is thought to be due to the fact
that Canada may become involved in the dis-
cussion now attracting: the attention of the
entire world and prevailing in Europe.
Speaking of the European situation: What
are we going to do for carbons if this condi-
tion exists for the next six months
This is a good opportunity for the American
manufacturer of carbons to improve the qual-
ity . of his product and corral the market be-
fore the German manufacturer recovers his
footing.
PHILADELPHIA GLEANINGS
Brother Orville Harvey, of Local No. 307,
died at his home on Saturday night, July 25,
after an illness that lasted for several years.
Harvey was one of the organizers of the
Philadelphia operators and was active at all
times, having served on more committees than
any other man in the local. He was always
ready to help anj' fellow operator at all times.
His death was a severe blow to his many
friends. Local Xo. 307 sent a floral design to
the familj' which was a very pretty reproduc-
tion of the I. A. T. S. E. emblem. It stood
six feet high and three feet wide.
Brother P. K. Johnson has just returned
from the road, having been out with Lyman
H. Howe nineteen weeks.
Why did the operators object to clause B?
They don't have to pay the extra $5, and if
they get it they can thank the committee —
if they get it.
Have you played the new game of pool yet?
Block pool. How is it played? Xobody
knows. Oh, I almost forgot; theje is OXE
that knows the game. Brother Koff, of the
Local, knows. He invented the game, and
he says it is great. It ought to be. He is
the only one that can play it as yet, but there
will be a grand demonstration of the famous
game of KOFF'S BLOCK POOL at the rooms
of Local Xo. 307 on Wednesday night, Au-
gust 12, given by Brother Koff himself. The
boys of 307 will all be there but Koff.
The photoplay "Evangeline" is now in its
third big week at the Garrick Theatre and
still going big. The projection is in charge
of PTiil "Quo Vadis" Quigley.
Brother George Bothwell, of Local No. 306,
was in town last week with his little Simplex
and attended the meeting of X'o. 307. George
was formerly a Philadelphia boy and was quite
at home with the boys of Xo. 307. George
has developed into somewhat of an orator.
Pete Marx is now in charge of the projec-
tion room at the Leader Theatre, taking the
position left open by the death of the late
Orville Harvey.
W. W. Evans, of the Calehuff Suppl)^ Com-
pany, will shortly go on his vacation, and
Wait says that he is looking for a place to
rest, and wants to get about fifty miles from
a picture show. You might as well try to get
away from seeing a Ford motor car, Walt.
E. L. Caster, who now is connected with the
United Features, was formerly a motion pic-
ture operator. Strange to say. Caster never
worked in a theatre, but he ran a picture
machine with carnivals and circuses for many
years and can tell the operators of to-day
many good stories of the trials and troubles
of a gas man. He says you operators
have it soft now alongside the jobs he held
during his experiences with a circus.
Lou Krouse, the busy business agent of
Local Xo. 307, I. A. T. S. E., deserves a great
deal of credit for the way he has handled
the situation in the town here, and has not
only added more operators to his list of
friends, but he has got the support of the
majority of the exhibitors in the town, and
has proven himself the right man in the right
place.
John Hughes, of the Owl Theatre, has
greatly improved his projection at the theatre
by the installation of a Power No. 6A. John
deserves the machine, as he has had a Power
No. 5 for two 5'ears and has not lost a show
in that time.
The operators in the town are looking for
that ball team. Where is it? We were prom-
ised it a long time ago, but as yet there has
never been anything done in the way of get-
ting the thing going.
Robert Taylor, the chief operator (whatever
that means) of the Family Theatre, has in-
vented an attachment for a pool table which
makes the game very simple. Taylor won't
let it out, but we will get it yet, and when
we do we will tell you all about it. fntil
then we will have to wait.
6o
THE MOTION PICTURE NEWS
I In and Out of Los Angeles Studios |
special to The Motion Picture News
Los Angeles, August 10.
Wilford Lucus, Miss Cleo Madison, George
Larkin and other members of the "Trey o'
Hearts" company, were at San Pedro last week,
making the exteriors for the sixth series of the
Gold Seal serial, which will be given the title
of "The Crack of Doom."
Francelia Billington, Billie West, Sam De-
Grass and Gene Palette, under the direction
of Jack Adolfe, are producing a two-reel pic-
ture, "Through the Dark," for the Reliance
release.
Pauline Bush is playing opposite Joe King in
a story of an artist's life, being directed by
Joseph DeGrasse, at the Universal Hollywood
studio. Carman Phillips and Lon Chaney have
prominent parts in this one-reel release.
Grace Canard is being featured in a milady
RafHes picture, produced bj; Frances Forde.
This will appear under the title of "The Mys-
terious Hand," on the Universal program.
A Joker Burlesque
Allen Curtis and his company of fun-makers
are staging — for the camera's eye — "In the
Clutches of the Villain," which is not nearly
so bad as it sounds. It is a comedy for the
Joker brand, in which everybody works but
mother.
An order for twenty-four monkeys was
placed last week by Supt. James Barnes of the
Universal Zoo, with a New York importer,
and it is expected the animals will arrive soon
by express.
Dorothy Gish is to be star in a Majestic
subject directed by W. C. Cabanne. The title
of this is "Granny," and portrays the sacri-
fices of a poverty-stricken girl in order that
she may secure a home for her aged grand-
mother.
How an outlaw is reformed through the in-
fluence of the sister is told in a picture pro-
duced at the Majestic studio this week by Jack
O'Brien. The title of this production is
"Sierra Jim's Reformation," and is replete
with thrilling Western scenes. R. A. Walsh,
Wallace Reid, Gertrude McLynn, Eagle Eye,
Dark Cloud and Fred Burns appear in the
cast.
Cabanne Prepares Big Feature
Wm. Christy Cabanne, is at work on an-
other psychological three-reel feature to be re-
leased under the title "For Those Unborn."
Blanche Sweet is being featured, and among
the prominent ones in the cast are W. A.
Lawrence and Frank Bennett.
The picture will tell the story of the sacri-
fices of a woman who secretly learns she is a
victim of the white plague, and gives up her
beloved husband and happy home rather than
transmit her disease to children.
Charles Chaplin, according to members of
the Keystone laugh creators, has at last dis-
covered his best work — the impersonation of
women. This week he produced a picture
under the name of "The Face on The Bar
Room Floor," in which he did the 1920 flirt
act, playing opposite to Charley Murray.
F. I. Beebe, formerly of the San Diego Sun,
is the new publicity man of the Universal west
coast studio, having succeeded Elliott Claw-
son, who resigned to accept a similar posi-
tion with another company.
Players Ride Lumber Chutes
Henry McRea and company of 101 Bison
players are home from Hume, California,
where they filmed the exteriors for a two-reel
picture to be released under the title of "Lure
of the Lumber Jack." Some of the players
rode lumber down the flumes where the current
had a speed of sixty-five miles an hour and
e,xcellent pictures were made.
An expose of fictional graft in the building
of the great Los Angeles aqueduct, costing
$.30,000,000, is soon to be made by motion pic-
tures. The scenario for the two-reel subject
is now completed, having been written by Rob-
ert Rinehart, formerly editor of the Municipal
News, of Los Angeles, and the picture was
filmed last week under the direction of Leon
Kent, of the Western Lubin studio, with
Velma Whitman taking the part of the hero-
ine and saving her friend, the contractor, from
death.
The members of Mr. Kent's Lubin com-
pany are at Dead Man's Canyon, north of Los
Angeles, where most of the exteriors will be
made about the great siphon. Many scenes
will show the construction of the remarkable
water supply tube, which have not been used
in pictures.
Arthur Allardt, who has been with the Fly-
ing A company at Santa Barbara, is here
spending a two weeks' vacation. Mr. Allardt
formerly played with Thanhouser, Majestic
and Universal companies, and finds many
former acquaintances now in Los Angeles.
"Damaged Goods" in Films
His most recent work was with the Richard
Bennett company that played here in "Dam-
aged Goods," at the Mason, which is now at
the American studio, where the play is being
filmed under the direction of Thomas Rick-
etts. A new translation for the motion pic-
ture version was made and the motion picture
presentation will have a number of additional
characters not used by the road company.
Art Gibson, of the Sterling comedy com-
pany, was shot in the hand a few days ago,
the wad of the blank cartridge penetrating to
between the bones of the palm. The injured
member was dressed at the Universal hospital.
Anna Little, leading woman of the Uni-
versal special feature company, appeared be-
fore the camera for the first time in the role
of a society woman, playing the title role in
the two-reel picture, "Caroline," which is a
comedy, the first in which Miss Little has
ever played. In the absence of Otis Turner,
who directs this company, now on his annual
vacation, William Worthington, who plays
leads and character parts, is directing the pro-
duction, and taking the part of an American
railroad magnate.
Herbert Rawlinson will portray the part of
Prince John of Balzovia; Frank Loyd, the
valet of the Prince; Helen Wright, Mrs.
Carson, a socially ambitious woman; Miss
Little, Caroline, her daughter; Laura Oakley,
Mrs. Asterholdt; and Beatrice Van, Gay Aster-
holdt.
Expensive Settings
One of the coming releases of the Lubin
company, filmed at the Glendale studio, will be
the four-reel subject, "Menace of the Real," a
psychological story, in which Cleo Ridgely
plavs the leading part.
For elaborate settings, Lorimer Johnson,
director at the studio of the recently organized
Santa Barbara Motion Picture Company, at
Santa Barbara, has the advantage of other
producers. The company is composed of
wealthy men of Santa Barbara, and when
Johnson wants a big scene he invites the
wives of the company members to come to
the studio and bring their silverware, cut
glass, art collections, and costly bric-a-brac.
In a five-reel feature now being produced,
"The Envoy Extraordinary," a story of 1916,
in a recently made scene the setting was
valued at between $2.5,000 and $.30,000, and
many of Santa Barbara's leading society wom-
en took part in the ball filmed.
George H. Melford, managing director of
the Kalem Glendale studio, has just completed
a two-reel comedy in which Douglas Gerrard,
the romantic Irish actor, the star of many of
Mr. Melford's productions, plays the character
part of an eccentric Jew.
The title of the" film is "Mickie Flinn's
Escape," and one of the leading characters
was a large Dane. Among those who took
part in the comedy are James Horn, Will
West, Cleo Ridgely, Paul Hurst and Marin
Sais. Mr. Melford held a bachelor party last
week, at Bear Lake, he and six of tbe men of
the company being there to make a picture
and enjoy a few days of fishing.
Effect of Pictures on Juveniles
Donald Crisp is producing a picture now
which exemplifies the good of motion pictures
on boys. In this particular one is shown how
the screen hero became an example for a
cowardly ~boy, who later becomes heroic him-
self. Paul Willis and Mary Alden are play-
ing prominent parts in this production.
Arthur Mackley was the sherifi^ again last
week. This time in the film "Every Man Has
His Price." in which he is playing; the lead
in addition to direct'ng. The sheriif accepts
a bribe for release of a prisoner, and returns
it to the party who had been swindled.
Thomas Persons, resident manager of the
Selig Zoo, Edendale studio, and the company
producing Western drama at Glendale, ar-
rived home last week from a business trip to
New York and Chicago. He will now give
practically all of his attention to the remodel-
ing of the Zoo and the preparation for the
public opening about September 1.
In celebration of the sixth wedding anni-
versary of Mr. and Mrs. Roscoe Arbuckle,
Wednesday evening, August 5, Mr. and Mrs.
Charley Murray entertained at dinner, at the
Brentwood apartments.
Detective Writes Bank Script
Director Eddie Dillon recently had the
script prepared for No. 6 of the "Bill" series,
in which Tammany Young is featured, and the
negative was completed last week. Mr. Dillon
is anxious to know just how this series is tak-
ing, but refuses to judge the merit of the
oifering by the demands made at the local film
exchange.
"Since the Fourth of July I have little faitb
in exhibitors," the Komic producer said. "The
day before the Fourth some theatre owner
phoned to the film exchange while I was
there and asked for a patriotic picture for the
Fourth. He was told there were no new-
offerings that the exchange would recommend.
'Well, how about that Majestic picture, "The
Battle of The Sexes," the theatre man asked,
and then I left to keep from laughing."
Irene Hunt and Vester Pegg, the champion
rider, were featured last week in a two-reel
railroad story, "In the Nick of Time," from>
the story of that title appearing in the Rail-
road Men's Magazine, produced by Fred Kel-
sey, of the Reliance-Majestic studio. The
principal character part is being taken by-
Richard Cummings, the versatile performer,
who is known from coast to coast for his ex-
cellent vaudeville productions.
During the moments that Jack Adolfi, di-
rector at Reliance, was not kept busy answer-
ing questions relating to his native land,
Germany, he produced a two-reel picture re-
cently, "The Bank Burglar's Fate," from a
scenario by a famous detective, employed by
a bankers' association. In this Sam DeGrasse
played the role of detective. Gene Paulette,
the thug, and Billie West was the heroine.
Elliott Joins Lubin
Fourteen years on the leading stages of
London, three consecutive years as lead at the
Royal Theatre, Drury Lane — an engagement
which secured a pension of 350 pounds per
year for life — nom'nated for membership ire
the Lambs Club of New York, by John Drew,
and for the past year under the management
of Daniel Frohman as lead, is the theatrical
record of the most recent stage star, Frank
Elliott, who has affiliated with the motion pic-
ture-producing industry at Los Angeles. Mr.
Elliott came to the west coast at the termina-
tion of his Frohman engagement on Orpheum
time, and closed at Los Angeles, when he
became interested in the film drama and its
great possibilities.
Mr. Elliott has contracted with Capt. Wil-
bert Me'ville, managing director of the West-
ern Lubin studio in South Pasadena, for a
number of small productions consisting of one
reel, with the view of becoming acquainted
with the technique of the photo drama prepara-
tory to opening a studio and manufacturing
plant of his own in the future.
"My experience, which has been very-
meagre," Mr. Elliott said, in speaking of his
plans, "has taught me that American manu-
facturers do not take sufficient time for prep-
aration and filming pictures to secure the best
results. At the Royal Theatre more than one
year was spent with "The Whip" before a
public performance given, and I believe if
such painstaking producing is accorded pictures
the results will be far more satisfactory.
"But please bear in mind that, in the lan-
guage of the western American, I am a ten-
derfoot. I came to California to learn of the
making of motion pictures, as figures show
that fully 70 per cent of the negative film
made in the United States come from in and
about Los Angeles, and so far my trip has
(Continued on page 66)
THE MOTION PICTURE NEWS
6i
Fifteen Years in a Film Man's Life
Harry R. Raver Began His Career With 50-foot Subjects in 1899 — Now He
Is Handling World's Biggest Pictures
A MAN whose career in the motion
picture industry is well worth
stud}-ing is Harry R. Raver, who has
worked himself to a commanding posi-
tion by sheer brains and persistency.
Mr. Raver is the man who brought
"Cabiria," the Itala Film Torino master-
piece, into America. He is founder,
president and active head of the All
Star Feature Corporation; secretary and
treasurer of the Itala Film Company of
America, a New York corporation; sec-
HAREY E. EAVEE
retary and treasurer of the Itala Film
Company of America, a Delaware cor-
poration, and secretary and treasurer of
the Exclusive Supply Corporation.
He was one of the first men to handle
the short-length subjects, fifty feet each,
made in 1899. Now he is handling
"Cabiria," which is 11,500 feet long, and
the greatest production in the history of
motion pictures.
Fifteen years of experience serve as
an avenue of approach to Mr. Raver's
present position. Back in 1899 he was
associated with Bostock's Zoo at the
Philadelphia Exposition. At that time
films came in fifty-foot subjects and
were all single scenes, either topical ma-
terial or some simple incident. But Mr.
Raver saw the enormous future of the
motion picture and decided to get in the
field. So he bought a projection ma-
chine and some films.
Mr. Raver went on tour through the
West, playing at all the "opera-houses"
in smaller cities and the towns. At that
time there were no permanent theatres
devoted to motion pictures. Later other
subjects were added, among them "Mc-
Kinley's Funeral," but they were all
short pictures, with no special preten-
sions to artistry.
When "The Great Train Robbery"
came out, in 1904, Raver and Darnaby
operated this and "The Alps," an elec-
trical show, under canvas. "The Great
Train Robbery" alone took in more than
$30,000 in twenty-eight weeks that year,
or something more than $1,000 a week.
When one remembers that this sum was
taken in for a thousand-foot picture ten
years ago, it will easily be seen that
there were real showmen in those days.
This showing rather justified Mr.
Raver's confidence in the motion picture
industry.
For some time Mr. Raver managed
moving picture theatres for William H.
Swanson, in Chicago. Later he man-
aged Swanson's exchange in Omaha,
and then ran other offices, one in Wash-
ington, D. C., and one in Baltimore.
In those days the trade conditions in
the motion picture business w-ere con-
stantly changing and more perilous than
they have ever been before or since. So
when the Eclair Company of France
wished to invade America, it wanted an
unusually capable man for the position
of general manager, and for that place
Harry Raver was selected.
Raver's business ability won him quick
recognition, and when the Motion Pic-
tures Sales and Distributing Company
was formed he was a director in that
organization.
STERLING HAS NEW FILM IN
PREPARATION
The Sterling Camera and Film
Company announce that they have in
preparation another multiple-reel fea-
ture to follow "The Land of the
Lost," but of an entirely different
character from that picture or "Over
Niagara Falls."
Negotiations by mail and cable are
coming in daily for the Australian,
South American and Canadian rights
for "The Land of the Lost."
NOTED PLAYERS MOVE
On account of the great increase of
business of the Noted Players' Film
Exchange, which is handling "The
Greyhound," the offices of the com-
pany will be moved from 1482 Broad-
way to 130 West Forty-sixth street,
JULIUS KLEIN
New York City, where it will handle
this and other large features.
Julius Klein, the New York City
manager, and Jerome Lewis, the New
York State manager, are conducting
the business, and they cordially invite
every exhibitor to visit them in their
new quarters and get acquainted with
them.
LESLIE WINS "POSTAGE
STAMP" SUIT
There was brought to an abrupt
close, in the Supreme Court, on
August 6, a very curious suit in-
stituted against "Arthur Leslie and
another." According to the papers in
the case, the plaintiff in the suit was
Lillian Walker, of the Vitagrapb
players. Neither Mr. Leslie nor Miss
\A"alker knew of the suit until called
into court.
It appeared that Leslie had in-
cluded the portrait of Lillian Walker
in a series of stamp portraits of pho-
toplay stars.
Miss Walker declared that one
Pakas, of the Pakas Company, Inc.,
had brought to her some papers and
after stating that it w^ould involve her
in no litigation or expense, had in-
duced her to sign them. She had not
read the papers, her affidavit related,
and had no intention of suing Mr.
Leslie. Furthermore, she stated, she
had given the defendant full authority
to the use of her photograph and its
reproduction, and had never given to
the Pakas Company any exclusive
right to its use.
fflfflS "A GREAT MISTAKE"
RENOWNED PLAYERS FEAfURE FILM GO , 5^ 1^*"*^
In writing to advertisers please mention "THE MOTION PICTUEE NEWS"
THE MOTION PICTURE NEWS
IJyfTE'RESTIJ^G FILM 'REVIEWS
PRODUCTIONS FROM ALL PROGRAMS
I GENERAL FILM PROGRAM
"The Reporter on the Case." (Selig.
Wed., Aug. 5.) — Reporter Jimmie solves a
murder mystery and saves a woman from the
false charge that has been made against her
on circumstantial evidence. Eugenie Besserer
appears as the woman, and, of course, Guy
Oliver is the reporter.
"The Second Sight." (Vitagraph. Wed.,
Aug. 5.) — Poor Ponsonby in his hurry loses
his glasses, and with them goes his temper.
Everything goes wrong then, but several
circumstances, among them a "bear" escape,
bring him to his senses and his good temper
returns.
"The Fable of the Busy Business Boy and
the Droppers In." (Essanay. Wed., Aug.
5.) — George Ade has a plentiful supply of
funny situations to draw on for his "Fables,"
and there is no diminution in their effective-
ness. Each one is novel and fresh and en-
tirely different from the others. Here is
another, so what need more be said.
"When War Threatens," (Kleine-Cines.
Two reels. Tues., Aug. 4.) — When the nation
is on the verge of war, a young officer of the
navy foils a dangerous band of spies, and
because of his heroism, wins the hand of the
admiral's daughter. No actual battle scenes
appear, but the picture kolds the attention
from beginning to end. The photography is
excellent.
"Slippery Slim's Dilemma." (Essanay.
Thurs., Aug. 6.) — They give poor Slim the
smallpox by painting spots on his face while
he sleeps, and then he is quarantined so that
he cannot see Sophie. The irresistible effect
of his serenading makes this destardly plot
necessary. Victor Potel is laughable in his
character of modern troubadour.
"The Man and the Master." (Biograph.
Thurs., Aug. 6.) — Contrasting the home life
of two families, one rich and the other poor,
this picture is worth vi'hile. The poor family
receives our sympathy, but the _ other is
brought to kindness after much suffering has
been inflicted.
"Memories of Men's Souls." (Vitagraph.
Thurs., Aug. 6.) — Van Dyke Brooke and
Clara Talmadge are cast in this beautiful story
of love that went wrong through a mistake.
The guardian of the girl prevented her marry-
ing the man she loved, and after many years
she is a widow, but her dream of happiness
is shattered by learning that the man she
loves is the head of a family.
"A Daughter of Eve." (Lubin. Two reels.
Aug. 6.) — A rural drama in which the
credulity of a farmer is played upon by a slick
promoter, but a young lawyer prevents dis-
astrous consequences and wins the farmer's
daughter. Some merriment is afforded by
bucolic constables in pursuit of the promoter.
"The Locked House.'' (Vitagraph. Fri.,
Aug. 7.) — John Bunny has become the mayor
of Smithtown, and he fears that assassins are
trying to make away with his important per-
son. Detectives guard his precious life, but
his wife takes these for conspirators. Very
amusing and laughable entertainment.
"A Siren of the Desert." (Lubin. Fri.,
Aug. 7.) — She lures a young miner from his
sweetheart, to whom he has plighted his
troth. Thus two hearts are broken when she
refuses to marry him and sets out in obedi-
ence to the call of the desert. Superbly
acted by Lillian Wilson as the siren and Paul
Parr Smith as the young miner.
"The Skull and the Crown." (Selig. Fri.,
Aug. 7.) — A James Oliver Curvrood comedy
of the corrtplications that arise when a young
man and a young woman play insane unknown
to each other, the one pretending to be Ham-
let and the other the Queen of Navarre. The
joke ends by their falling madly in love with
each other.
"Simple Charity," (Biograph. Fri., Aug.
7.) — A re-issue of an old Mary Pickford film.
It is a bitter but unjust arraignrnent of or-
ganized charity and its red tape, which allowed
a destitute family to suffer and the father to
die of want while conducting an investigation
into the merits of the case. If one such case
may happen out of the thousands that are
dealt with but the picture is not fair.
"Broncho Billy's Fatal Joke." (Essanay.
Sat., Aug. 8.) — Broncho Billy shoots gold into
the old prospector's claim and the shock kills
him. This popular hero then proved his metal
by giving up his own claim to the prospector's
daughter instead of selling it for $100,000.
Of course it came back to him later, for we
see him already falling in love with the girl.
Very touching little play.
"Carmelita's Revenge," (Selig. Sat.,
Aug. 8.) — Instead of revenge it is kindness
that Carmelita bestows upon Jack, who had
jilted her for his first sweetheart. The situa-
tion that leads to this change in the Mexican
beauty is well drawn and almost, if not quite,
convincing.
"The House on the Hill." (Vitagraph. Two
reels. Sat., Aug. 8.) — This picture portrays
the awful tragedy and the anguish that burris
in parents' hearts when they realize that their
children are selfish and ungrateful. The les-
son is finely brought out.
"They Would Bandits Be." (Biograph.
Split reel. Sat., Aug. 8.)— A rollicking West-
ern farce that will please the children and
make merry the grown-ups. Three molly-
coddles see the success that a bandit has with
a buxom shrew whom they all love, so they
decide to follow his example and be "bad
men," with what disastrous consequences only
the picture can show. On the same reel with
"The Deadly Cheroot."
"The Deadly Cheroot," (Biograph. Split
reel. Sat., Aug. 8.)— With "They Would
IJandits Be." This burlesque farce makes a
reel of more fun than the Biograph company
has sent out in a long while. There is one
long laugh while the cheroot-maker is trying
to keep the iceman from lighting the cigar
that is loaded with explosive.
"Love and Flames." (Lubin. Sat., Aug.
8.)— One would think by this title that there
was a burning love story waiting to be seen,
but the flames, alas! are not the flames of love.
They are the flames of the loved one's dear
home, which Baconrine's crack fire department
cannot extinguish. Their efforts and the pes-
tering lovemaking of Percy Montmorency
make right much mirth.
"Through Life's Window." (Vitagraph.
Mon., Aug. 10.) — One of those heart-interest
dramas that are strong if well acted but flat
if the players do not put life into the parts.
With Maurice Costello, Marie Weirnian and
Charles Eldridge in the cast, one may be sure
that the full beauty and dramatic power of a
story of a husband's voluntary sacrifice of his
position for another man will be realized.
"The Condemning Hand." (Biograph.
Mon., Aug. 10.) — A commonplace theme
treated with conviction by a capable cast. A
young man leaves prison but cannot leave
behind the supposition in the minds of others
that he is guilty of a theft that he did not
commit. He runs away, and his mother has
to stand trial. At the moment when he has
returned to take the blame, a confession comes
from the real culprit.
"Willie." (Selig. Two reels. Mon., Aug.
10.) — A detailed picture of how a mollycoddle
is changed into a man by the taunts and
pranks of the cowboys, and when his spirit
is at last aroused he turns in and thrashes
every one of them. He is then acceptable to
the father of the girl he loves and returns to
marry. Punctuated with many laughable situa-
tions. Wheeler Oakman is Willie.
"Stopping the Limited." (Essanay. Tues.,
Au)^. 11.) — Dan gets the best of father-in-law
and marries the daughter. He is not only
forgiven but is presented with a check to buy
a decent automobile. It all turns out thus
happily, because the runaway couple is the
means of Bangore becoming a stop for the
limited, which father desired so earnestly.
"He Wanted Work." (Lubin. Split reel.
Tues., Aug. 11.) — A comedy in which John
and Matty Edwards again prove their abilities
as funmakers. John tries to get work,' but
the unions object to his color. Thereupon he
fools them all by disguising himself, but, alas
for him, a hose disturbs the whitewash. On
the same reel with "The Cook Next Door."
"The Cook Next Door." (Lubin. Split
reel. Tues., Aug. 11.) — A cook inherits a
fortune and goes to live in a fashionable sec-
tion. She gets even with the snobs who are
her neighbors by being more of a cook in
manners than she ever was. She then sur-
prises them all by attending a party and acting
as a most genteel young lady, and fascinates
the district beau, and yet refuses to marry
him. It is shown on the same reel with "He
Wanted Work."
"David Garrick." (Vitagraph. Two reels.
Tues., Aug. 11.) — A costume drama of a love
affair in the life of the "Little Mimic." Clara
Kimball Young is a charming and beautiful
Ada Ingot and James Young plays the great
actor in such a way as to make his charac-
terization real. The atmosphere of the eigh-
teenth century has been caught with accuracy
by both director and players.
"The Jungle Samaritan," (Selig. Tues.,
Aug. 11.) — There is a most exciting scene in
this picture of a man's barehanded struggle
with a leopard in the jungle. He finally over-
comes the beast and then tames it into friend-
ship. The story built around this incident is
of a young fellow who becomes a wanderer
from home and is lost in the jungle. When
he returns he finds, just as he is about to go
away again, that his secret love is reciprocated.
"Andy Learns to Swim." (Edison. Wed.,
Aug. 12.) — Andy is a splendid little comedian
and he makes a fine picture out of any one
that he appears in. This time, by stealing off
and learning to swim against his mother's
orders, he gets in heaps of trouble, but all this
is forgotten when he saves a little maid from
drowning, and is given the due acclaim of a
hero.
"In Lieu of Damages." (Edison. Sat.,
Aug. 22.) — A welcome picture that shows the
hardships enforced upon the survivors of work-
ingmen who have met with accidents during
their work. A hard-pressing paymaster buys
off the widow's rights to damages for a mere
pittance. The picture will awaken the sym-
pathies of all audiences by its pathos and will
hold by its dramatic qualities.
"All for a Tooth." (Edison. Mon., Aug.,
10.)— Mrs. C. J. Williams, William Wads-
worth and Yale Benner play the leading parts.
There seems to be no connection between a
number of events that are shown in this
comedy. The wife of a country farmer has
a false tooth and the loss of it combined
with reading a book causes the husband to
have an awful dream.
"A Tale of Old Tucson." (Edison. Tues.,
Aug. 11.) — An exciting picture and one that
will bear comparison with the best. Mabel
Trunnelle, Herbert Prior and John Sturgeon
appear in the leading roles. The old American
living in Mexico must either pay his debt to
the Mexican with money or with his daughter.
Fortunately he is saved from the latter road
by a gambler who proves that the Mexican is
a swindler. The old man dies, the gambler
reforms and marries the girl.
"While the Tide Was Rising." (Edison.
Sat., Aug. 15.) — A three-cornered story of
the villain, the hero, and the girl, which_ is
given excitement and novelty by the im-
prisonment of the girl with the tide gradually
rising to overwhelm her. Just when it seems
almost certain that she will perish, the gallant
young fisherman-hero rushes in and saves her.
THE MOTION PICTURE NEWS
63
"Old Man Higgenbotham's Daughter.
(Kalem. Tues., Aug. 11.)— Old man Higgen-
botliam is such a temperance crank that he
drives his daughter away from home when
she marries a fellow whom he once saw drink-
ing a glass of beer. The young couple and
their baby, two years later, set out to visit
their parents, accidents happen, they get
separated, and the old folks rescue the baby.
The baby naturally heals all breaches m the
family.
••The Storm at Sea." (Kalem. Tues.,
Aug. 18.) — The cameraman has outdone him-
self in a reproduction of the flashes of lig;ht-
ning, the downpour of rain, and the tossing
of the angry billows during a terrific storm at
sea. This makes the picture stand out above
the average. The story concerns the three-
cornered love affair of a young fisherman and
two sisters, and is interpreted by those admir-
able players, Helen Lindroth, Alice Hollister
and Harry Williams.
"Sherlock Bonehead." (Kalem. Fri., Aug.
31.) — Another of the never tiring IMarshal
Nielan comedies, with Ruth Roland and John
E. Brennan contributing to the fun. It is
all a merry chase after a smuggler, and the
young man from the citv, disguised as a de-
tective, captures him and falls into the arms
of his sweetheart, to the disgust of the Chief
of Police and Sleuth Sherlock.
"The Forhidden Trail." (George Kleine.
Tues., Aug. 11.) — From the simple life of the
convent Frances enters society and marries a
grizzled old sea captain. She meets youth and
the inevitable happens. The eloping couple
are discovered and both pay the penalty, their
lives. It has many strong situations. The
photography is good and the story strong.
"The Adventure of the Pickpocket."
(Edison. Mon., Aug. 17.)— Another comical
experience of Octavius, the amateur detective,
is the subject of this reel. It was filmed at
Coney Island, the crowds that collected while
the picture was being taken add greatly to^ its
effectiveness. Octavius captures Chicago Nell,
a notorious pickpocket, entirely by mistake, as
usual.
"The Old Fire Horse." (Edison. Wed.,
Aug. 19.) — Mark Swan has taken what would
not seem the least bit comic to the average
person, an ex-fire horse, and around this
charging steed — when a bell rings — has woven
a first-rate comedy. The horse doesn't put
out a fire, but prevents a disastrous elopement.
UNIVERSAL PROGRAM
"Universal Ike Jr.'s Honeymoon." (Uni-
versal Ike. Tues., Aug. 18.) — This comedy
shows the adventures of Ike, his sweetheart,
her parents and the sheriff on board a train.
Some of them are funny and others a little
vulgar. As a whole it will please.
"Universal Ike in the Dangers of a Great
City." (Universal Ike. Tues., Aug. ll.)-7-
There is a lot of chasing and falling down in
this picture. The finale, in which Ike's would-
be mother-in-law breaks the prison bars and
beats up the whole force is the best part of
this reel.
"On the High Seas." (Imp. Two reels.
Thurs., Aug. 20.) — All the scenes take place
on a schooner in this entertaining drama. The
son of the wealthy ship owner is made to work
on board one of his father's ships. Besides
making a man of himself, he reveals the true
character of the villainous mate, but not until
the latter has killed the captain. The son
marries the captain's daughter. Alexander
Gaden and Dorothy Phillips appear in the
leading roles.
"The Divorcee." (Powers. Fri., Aug. 31.)
— Edna Maison plays the lead. The wife
tiring of her husband's indifference and drink-
ing habits is divorced. Later he tries to marry
her again as he knows she has inherited a large
sum ot money. She refuses him. Later she
gets a position as maid. A young man falls
in love with her and marries her. Bound to
cause all to "sit up and take notice."
"A Romance of Hawaii." (101 Bison.
Two reels. Sat., Aug. 22.) — A drama which
intermixes industrial and educational inserts in
a verjr clever manner. It is, like its predeces-
sors in this series, an interesting picture.
William Clifford, Sherman Bainbridge and
Marie Walcamp are the principals. The plot is
melodramatic and rapid in action. Scenes in
the sugar mills and fields as well as along
the fishing banks are introduced.
•'The Diamond Nippers." (Joker. Sat.,
Aug. 22.) — A real sidesplitter with Max Asher,
Bob Vernon, Louise Fazenda and William
Franey in the leading parts. The scenes are
laid at the seashore and a great part of the
action takes place in the water. Two country
gentlemen and their wives are the victims of
the "diamond nippers," but they finally capture
them and hand them over to the police.
•'Pass Key, No. 2." (Joker. Wed., Aug.
19.) — A real sidesplitter with Ernest Shields
and Bess Meredythe. Two lovers and their
sweethearts attend a dance and at some tirne
throughout the evening, each of the four is
jealous of the other three. Returning hoine
they find a drunkard disporting himself in
their rooms. Much laughter was produced by
this picture.
"The Hedge Between." (Rex. Sun., Aug.
16.) — An excellent drama produced by Robert
Leonard, and acted by Mr. Leonard and Ella
Hall. Pretty scenes and fine acting mark
the picture. The young girl who has grown
up in the company of her conservative father
and governess meets her next door neighbor
and one day elopes with him.
"A Bowl of Roses." (Rex. Aug., Thurs.,
Aug. 20.) — To the happily married man every
rose in the bowl bring memories of former love
affairs. After the spectator has seen into his
mind the man's wife appears. Robert Leonard
and Ella Hall play the leads.
"The Miracle." (Eclair-Universal. Sun.,
Aug. 16.) — The story of this picture is far
from clear. The photography and scenes are
the strong points of this photoplay.
"Vivian's Best Fellow." (Crystal. Tues.,
Aug. 18.) — There is not enough connection
between the events of this comedy to awaken
past interest. Vivian elopes with a city man,
marries, and later returns home. Quite a few
laughs are produced. Vivian Prescott plays
the principal part.
"The Slavey's Romance." (Victor. Fri.,
Aug. 21.) — This is the story of a young in-
ventor who, when he was on the point of
being swindled, was aided in the nick of time
by his admirer, the servant in his boarding
house. Margaret Prussing and Harris Gordon
play the leads in this drama, which is some-
what inferior.
"Memories of Years Ago." (Frontier.
Sun., Aug. 16.) — An old man visits the scene
of his boyhood, which recalls memories of days
gone by, the time when he was in love with
a pretty girl who refused him and accepted
another who turned out to be a drunkard and
later lost his life. Not knowing any of the
faces he sees he starts to return. In the
hotel he meets the woman, now old and grey,
a physical and mental wreck due to the effects
of liquor. This is a tragic yet absorbing pic-
ture. Arthur Allardt, Dolly Larkin and Walter
Rogers play the leads.
"Universal Boy Series, No. 3." (Imp.
Thurs., Aug. 1.3.) — In this picture Matty Rou-
bert, the Universal Boy, joins the boy scouts
who visit Washington to offer their services
to the United States in case of war. He talks
with Secretary Garrison. Later a sham battle
is fought by the scouts, which will interest
the children.
"Honor of the Humble." (Victor. Two
reels. Fri., Aug. 14.) — This picture contains
a fine story, but the ending is, for some un-
known reason, put on in a weak way. Flor-
ence Lawrence, William O'Neil and Matt-
Moore are the principals. The scenes were
taken on the Palisades, New Jersey. The
Count is in love with his gamekeeper's daugh-
ter, but he thinks that he doesn't love her. In
the finale he is made to see his mistake and
all ends well. Several stirring hand encounters
occur.
"A Strong Affair." (Sterling. Mon., Aug.
10.) — Bitter hatred causes the rejected lover
to place limberger cheese in his rival's shoe.
The results, although a little vulgar, are quite
funny. A side-splitting mix-up with the police
and the townsfolk ends the picture. No stars
appear.
"At Three O'clock." (Sterling. Thurs.,
Aug. 13.) — At three o'clock. Sterling, who is
unsuccessful in love, has made a date with a
professional assassin to die. But his girl re-
lents and loves him again. AnA then they
incur numerous hardships m escaping from the
assassin and his associates. This p.cture is a
laugh throughout.
"Some Crooks." (Crystal. Split reel.
Tues., Aug. 11.) — On the same reel with
'•Willie's Disguise." A number of crooks
start to fighting among themselves while
robbing a house. There is not enough con-
nection between events to cause much in-
terest. Vivian Prescott plays the lead.
"Willie's Disguise." (Crystal. Split reel.
Tues., Aug. 11.) — On the same reel with
"Some Crooks." Willie disguises himself as
his father and upsets his parent's love af-
fairs. Quite a few laughs result from this
half-reel.
"Out of the Depths." (Rex. Sun., Sept.
.) — A picture that is dift'erent and one that
all will enjoy. Rupert Julian and Elsie Jane
Wilson lead a large cast. An Italian who
ruined the sister of a countryman in Italy is
pursued to America, where he is put out of
the way before he does more harm.
"Kid Regan's Hands." (Rex. Two reels.
Thurs., Sept. 24.) — Herbert Rawlinson, Anna
Little and Frank Floyd are the principals. A
charitable and lovable prize fighter is a rare
thing, but there is one in this picture, and
because of his kindheartedness he wins a girl.
The producer evidently knew something of the
prize ring, as these scenes are realistic.
MUTUAL PROGRAM \
"The Winning of Denise." (Kay-Bee. Two
reels. Fri., Aug. 21.) — Jean, the agent of a
large fur company meets and falls in love with
Denise, the daughter of Pierre, the owner of
a rival fur company. He forbids their mar-
riage until Jean saves Pierre's furs from a
robber. After this Jean goes into partnership
with both Denise and Pierre. There are many
snow scenes which lend northern atmosphere
to the picture. A realistic fight occurs between
Jean and the robber.
"The Robbery at Pine Creek." (Broncho.
Two reels. Wed., Aug. 19.)- — Through the ef-
forts of a clever detective the innocent man
accused of murder is exonerated and the guilty
one apprehended. The methods of the detective
are absorbing to behold. The action takes
place in the northwest. The plot is well de-
veloped but might be condensed.
"The New York Girl." (Keystone. Two
reels. Thurs., Aug. 6.) — A rollicking comedy
with Mabel Normand and Mack Sennett leading
the cast. It does not contain as much slap-
stick work as is usual in this brand, most of
the laughs resulting from the idiotic facial
expression of the comedians. The New York
girl flirts with the proprietor of the country
hotel, but throws him over in the end for
her city beau.
"Recreation." (Keystone. Split reel.
Thurs., Aug. 13.) — On the same reel with "The
Yosemite." Charles Chaplain appears in his
characteristic, kicking, brick throwing and
flirting role in this half-reel, which keeps one
in a continual laugh.
"The Yosemite." (Keystone. Split reel.
Thurs., Aug. 13.) — On the same reel with
"Recreation." The high mountain peaks and
beautiful waterfalls of this valley form a
most enjoyable scenic.
•'The Face on the Bar Room Floor." (Key-
stone. Mon., Aug. 10.) — Only a reel and not
a bit too Ipng. This picture is a burlesque
on the tragic story of the broken down man,
who, in this case was once a famed artist, but
who lost his wife because of another man. The
narrator recites this tale in the bar room, and
afterward draws his wife's face on the floor.
The sub titles of this sidesplitting picture are
written in poetry.
"A Coat's Tale." (Keystone. Sat., Aug.
15.) — Two coats, the owner of one, a burglar
and a tailor, are the subjects around which
this amusing comedy is woven. An uproarious
chase puts an end to the picture.
"Ethel's Teacher," (Komic. Sun., Aug.
9.) — The lover masquerades as a feminine
teacher in order to be near his sweetheart.
While on the beach it becomes known that he
is a man, and a chase follows, ending with a
free-for-all fight. This is not as good as most
Komics.
{Continued en page 64.)
64
THE MOTION PICTURE NEWS
Do You Want A Piano?
a projection machine, a screen, a ticket chopper,
a lobby frame, a lot of new chairs, a box ot
carbons, a kit of operators' tools, a bottle of
machine oil, or any one of a hundred and more
other things used in your theatre ?
You want the best that money wiU buy. Per-
sonal investigation requires time and discomfort.
There is a very simple way to avoid this, and
get every possible item of information about
anything you want, at the price you want.
Fill in, sign and mail the form below, and give
the approximate price you want to pay. Or,
if you prefer, write us a short note, outlining in
full just what information you want.
In a very short time you will have, at your
home or theatre, all available information about
the products in which you are interested. Then,
at your leisure, you can compare merits and
prices, and make your final selection.
There is no obligation nor cost attached. A
two cent stamp to mail your inquiry is your
only expense.
This is The Buyers' Service Department of
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Fill in this foum and mail it. We will send the
information you want.
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The Motion Picture News,
220 W. 42nd St., N.Y. City.
Gentlemen: Please send to me immediately, without cost ot
obligation, complete information concerning;
Name
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Street Address
City State.
INTERESTING FILM
REVIEWS
(Continued from page 63.)
"The Butterfly." (American. Wed., Aug.
12.) — A pleasing offering with Winifred
Greenwood, Ed. Coxen, Charlotte Burton and
George Field in the leading parts. Both the
serious and the gay sisters are in love with
the same man. The latter wins him. Later
when the wife becomes tired of domestic life,
it is her sister that prevents a separation and
causes a reconciliation.
"Our Mutual Girl," No. 30. (Reliance,
ilon., Aug. 10.) — Margaret meets Daniel
Frohman, who tests her dramatic ability. On
her birthday Mrs. Knickerbocker presents her
with some rare jewels from Tiffany's. A
burglar puts a dog in her home who steals the
jewels and brings them to his master, who
waits outside in the street. Kid Joseph hap-
pens along and seems to recognize the burglar.
He bears a marked resemblance to Dunbar,
but we are not told his identity.
"The Sheriff's Prisoner." (Reliance.
Wed., July 29.) — The outlaw who has killed
the young woman's husband settles his core
by submitting to a blood transfusion operation
to save the woman's life. This so weakens
the outlaw that he dies. Eugene Pallet plays
the lead in this pretty drama.
"Suzanna's New Suit." (Beauty. Tues.,
Aug. 11.) — Margarita Fischer and Harry Pol-
lard as wife and husband again. Wife starts
home to mother when hubby won't buy her a
new dress, but instead of home she goes to a
bargain sale. Her husband thinks she has
been killed in a wreck, but the two are united
in the finale. A light comedy that will amuse.
• "Her Duty." (Princess. Fri., Aug. 7.) —
An inferior offering that has not much to
recommend it, and rather poorly played. Due
to the plotting of her employer's daughter the
stenographer is dismissed. The other woman
then persuades her to give up her sweetheart
to her, with the promise that she will aid her
invalid mother. This she does. Muriel
Ostriche and Boyd Marshall play the leads.
Both have done better.
"The Guiding Hand." (Thanhouser. Two
reels. Tues., Aug. 4.) — An exceptionally
clever story by Philip Lonergran, but hardly
worthy of two reels. Mignon Anderson as a
blind girl is not as good as some would be.
Morris Foster, Arthur Bauer and Carey
Hasting complete the cast. The blind niece
of the rich family is the means of bringing
about the happiness which has long been lack-
ing. She is cured of her affliction and is
married to the son of the house.
"Stronger Than Death." (Thanhouser.
Two reels. Tues., Aug. 11.) — -This picture is
not clearly produced. Mignon Anderson and
Harry Benham are the principals. The son,
to save his father from^ ruin, consents to
marry the daughter of his creditor. At the
wedding the image of his true love rises be-
fore him and he succumbs. News that the
girl of his heart has died causes his death.
"So Shines a Good Deed." (Reliance.
Wed., Aug. 12.) — A striking and well-devel-
oped story of a criminal who gives himself up
to the law to save his sister's husband. Vester
Pegg is the principal actor. There _ is not
enough depth to the drama to cause it to be
extraordinary.
NEWS WEEKLIES
Hearst-Seilg News Pictorial, No, 46.
(Selig. Thurs., Aug. 6.) — This series jumps
from one side of the Atlantic to the other and
gives a marked contrast in the scenes pre-
sented. Society and society's amusements at
our fashionable watering places are first
shown; then we are carried across the water
to the seat of war and see the Servians getting
ready for the defense of their land.
Hearst-Selig News Pictorial, No. 46.
Beginning with scenes at home, such as the
motor-boat races on Lake George, the swim-
ming contest in Indianapolis, and the race
for the Astor cup between the "Resolute" and
the "Vanitie," this series as %yas inevitable, ends
with war scenes. The Servians getting ready
to resist Austria are photographed: first the
officers inspecting ammunition and preparing
the guns mounted on muleback for service,
and then the cavalry in battle array.
(Continued on page 74.)
THE MOTION PICTURE NEWS
65
COURSE OF LECTURES AT
LASKY STUDIO
SAMUEL GOLDFISH, head of the
Jesse L. Lasky Feature Play Com-
pany, Inc., recently hit upon an idea,
which so appealed to the various
heads of the Hollywood Studio that
the plan was adopted at once, and
from all reports has proved to be as
valuable as it is novel.
The projection room at the Lasky
studios is large enough to accommo-
date four hundred people. "Why not
use it for other purposes" thought ^Ir.
Goldfish, and forthwith suggested to
Cecil B. De^Iille, that a course of
lectures to the artists of the Lasky
Company could not but be of a ma-
terial benefit; consequently, Richard
Walton Tully lectured the Lasky
players on the "Art of Pantomime."
Wilfred Buckland spoke to the as-
sembled players on "Emotion by Sug-
gestion"; Cecil B. DeMille talked on
"Creation and Originating," and ]\Ir.
Lasky, who is at present visiting the
coast studios, talked to the artists on
the "Importance of ]\Iake-up."
Lectures will be given by various
members of the executive staff on
Chemistr}', Photography, Toning and
other subjects of importance.
■ So impressed were the directors at
the studios, with the scene, that a
wire of congratulations was sent Mr.
Goldfish, telling him of the success of
his plan and the system of tri-weekly
lectures was adopted as a permanent
feature.
ALLEN M. DAVEY MARRIED
The marriage of Allen M. Davey to
Margaret M. Bronaugh in Los An-
geles, Cal., on June 30, has just been
announced.
Mr. Davey is a photographic ex-
pert in the Universal plant at Holly-
wood, and is rated as one of the fin-
est camera men in the business. He
is a brother-in-law of David Horsley,
president of the Centaur Film Com-
pany, and was born and brought up
in Bayonne, N. J.
GABY NOW ACTING FOR
FAMOUS PLAYERS
Gaby Deslys, the celebrated vari-
ety star with a reputation in two
continents, who was engaged by
President Adolph Zukor, of the Fa-
mous Players, just before she de-
parted for Paris a few weeks ago,
has already begun work for that com-
pany at its London studio.
A special play has been written
around the star, and will undoubt-
edly show off her abilities to the best
possible advantage. It deals with a
chorus girl who becomes a famous
sctress and the rage of Paris in a
day.
This is why it is called "Her Tri-
umph." It goes without saying that
Gaby can fulfill every requirement of
the part. Harry Piker, her dancing
partner, will appear in support.
THE CHEAPEST PLACE
TO BUY BEST QUALITY
ROLL TICKETS
— TS
722 Broadway, New York
Perfect NumberiDgr ^ Quick Delivery
SECOND HAND FILMS WANTED
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G. W. FEATURE FILM CORP., 145 W. 45th St, New York City
DEVEL.OF»ING AND F^RINXIIMG
carefully done for professionals and amateurs. The largest factory tn the world devoted exclusively to
Ma.n\ifaLCt\iring CommercieLl Moving Pictures
Prices and factory description sent at your request
INDUSTRIAL. MOVING F»ICXURE3 CO.
Watterson R. Rothacker, Gen. Afs^r. 223-233 West Erie Street, Chicago
"l^^E will rebuild your old machine as good as new.
If your machine needs repairing, we can do the work. We
have every facility and use only genuine parts. All work
guaranteed. We carry a complete line of new machines and
supplies. Will sell for time or cash.
SEND FOR CATALOG TODAY.
AMUSEMENT SUPPLY COMPANY
160 No. Fifth Avenue
CHICAGO
Ventilation Cooling Heating
Heating and cooling problem revolutionized by Tj'-
phoon System.
You keep cool in front of a desk fan, not in back ;
apply this common sense and blow the air into your
theatre.
A 48-inch Typhoon Multiblade Blower has sixteen
blades, an ordinary exhaust fan has six; it is the
blades that do the business.
A Typhoon Tubular Air Warmer will heat and ven-
tilate at the same time.
The low price of effective apparatus will surprise you.
Catalogue "N" gives information.
1544 Broadway
New York City
Typhoon Fan Co.
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
66
THE MOTION PICTURE NEWS
Lantern Slide Mat Co.
Manufacturers of
Lantern Slide Mats and
Reel Bands
Prompt
Service
Prices
Right
Best
Goods
149 W. 35th Street, New York
Telephonf? : Greeley 6414
RENTERS OF REAL FEATDBES
European Feature Film Corp.
J. H. STEINMAN, Mgr.
220 West 42nd Street New York Qty
STERL.ING
Miotion F^icture
CAMERA
Price No. 2 $360
Including Instruction.
This is a practical Professional Camera
fitted with Zeiss Tessar Lens, patent
adjustable dissolving shutter and aper-
ture plate operated froin outside of
camera case, equipped with 4-500 ft.
magazine.
STERLING CAMERA & FILM CO.
145 "W. 45th St., New Yort City, N. Y.
Bryant 8064
Kinematograph Weekly
88.1S a Year
The Leading Motion Pictur*
Publication of Great Britain
and Colonies
Sample Copies 10 cents
For Advertising Rates Write
ilSSQGlflTEDinOYINSPlGTOBE PRESS
2S0A Kingston Ave., Breoklyo. N. Y.
FURNITURE & FURNISHINGS
On REP-JTAL.
We equip your settings complete in ac-
cordance with your scenario.
WILLIAM BIRNS
103-105 West 37th St.
Phone: Greeley 6266.
In and Out of Los Angeles
Studios
{Contimted from page 60)
been very productive of ffood. This is the
ideal place for picture-making."
"Turned Back" is the vehicle Francelia
Billington, of the Majestic company, is being
featured in by Director Jack Adolfi. A burglar
in attempting to rob a house makes a prisoner
of a physician who has just been called to
treat the burglar's sick infant. Sam DeGrasse
and Eugene Pallette also appear in the cast.
Stevenson Revett, an English actor who
came to this country from Australia, follow-
ing the close of the Louis Waller "Blue Bird"
company in Sydney, has accepted a position
with the Balboa Feature Film company, where
he will be tinder the direction of William
H. Taylor.
Winiield R. Sheehan, general manager of
the Box Oflfice Attractions Company, of New
York City, arrived in Los Angeles for a stay
of a few days with officers of the Balboa Fea-
ture Films Company at Long Beach. The
entire output of the Balboa studio is sold
through the Box Office Company.
In sliding down a fire hose from a second
story window. Miss Irene Hunt, Reliance com-
pany star, playing lead in a sob sister picture,
"For the Last Edition," being filmed under
the direction of Fred A. Kelsey, received a
row of blisters across the inside of each hand.
The actress was playing the part of a reporter
who had been imprisoned in a room in order
that a story would not appear in the city
edition of the paper. There was but one way
in which she could escape — via the fire hose-^
and she made a realistic scene, even if it did
cost her blisters.
William H. Taylor, who played the role of
Capt. Alvarez in the Vitagraph six-reel pro-
duction of that title, has completed his first
subject for the Balboa Feature Films, at Long
Beach studio, consisting of four reels.
The picture has been projected at the studio
and General Manager H. M. Horkheimer was
so well pleased with Mr. Taylor's work that
he wrote him a letter that night in which he
stated the production was the best the com-
pany had so far produced, and closed with a
statement concerning a material increase in
salary for the director-actor.
Mr. Taylor, in addition to directing the
production, played the lead, and was very
ably supported by Miss Neva Delorez Gerber,
who played opposite. The first prints of the
picture will be shipped to the Box Office At-
tractions Company, the Balboa Company's sell-
ing agent, within a few days.
"The Magic Cloak of Oz" is the second sub-
ject to be taken up by the Oz Film Company,
which is producing the J. Frank Baum fairy
tales in motion pictures. In this James
Crosby, who has charge of the photography,
will introduce some very novel effects, which
will require stop work, blocking out and triple
printing combined.
In the absence of Mack Sennett, now in
New York City for a month, O. H. Thompson
is acting as business manager of the Keystone
plant and Roscoe Arbuckle is director-general.
Roscoe Arbuckle made everybody on the
Los Angeles downtown streets sit up and take
notice one day this week when he staged a
regular Dockstader minstrel parade with a
band of twenty-six, and sixty in the march.
The picture will be used in one of the early
Keystone releases, "Queen of the Ebony
Club." Arbuckle was "the queen" of the
parade, and as a big, fat and shiny mammy
he was some attraction.
Thomas Nash, president and general manager
of the Nash Animal Picture Company, is in
New York City, arranging with his repre-
sentative, Stanley Twist, of World Tower
building, for distribution of the company's
latest productions, "The Mysterious Man of
the Jungles" and "Unto the Darkness," the
former three reels and the latter four.
Musicians: Why Stick
in the ranks when we
can help make you a
Vaudeville Orchestra
Leader at
$25 to $75 or more
a week? If you know
Nothing About Music
it wouldn't pay you
to buy our course.
But you don't need
to be a star to make it pay
you big money. R. W. Teevin, the success-
fulvaudevilleleader.wrotethiscourse.and
gives personal attention to all inquiries.
ASK US ALL ABOUT IT
XEEVIN'S CORRE-
SPONDENCE SCHOOL
Bo^ 3, OrpHeum TKeatre
Grand Rapids - MicH.
THE ELEPHANT BRAND
Means Quality
WORLD FILM
CORPORATION
130 West 46111 St, New York
Your negative developed, printed and titled complete
5C , delivered 1 0 ,
per toot within rtows
Titles 6^ per fool
GUNBY BROS., Inc.
145 West 4Sth street New York City
Films
Improved,
Cleansed
aRd
Softened
Multicolor Film Improving Co., Inc.
15 EAST 26tb STREET, NEW YORK
PHILADELPHIA BRANCH
1 126 Vine Street
ALBERT TEITFL
President
LANG'S FILM REELS
THE BEST MADE
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THE MOTION PICTURE NEWS 67
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PICTUEE NEWS — S8.00 A YEAK, CASH IN ADVANCE. FEEE TO ADVEKTISEES USING ?100.00 OE MOEE WOETH OF DIS-
PLAY SPACE DUEING THE YEAE. ADDEESS ADTEETISINQ DEPAETMENT
ADVERTISING NOVELTIES
Philip Hano, »U6-810 Greenwich St., New York.
ANNOUNCEMENT SLIDES
Niagara Slide Co., Lockport, N. Y.
ASBESTOS BOOTHS
Sharlow Bros., 442 W. 42nd St., New York.
CLEANING AND RENOVATING FILM
Film Redeveloping Co. of America, 145 W.
45th St., N. i'.
Multicolor Film Improving Co., Inc., 15 E.
26th St., N. Y.
COSTUMEES
Miller-Costumier, 236 South 11th St., Philadel-
phia, Pa.
DEVELOPING TANKS
A. J. Corcoran, Inc., 9}^ John Z^., New York.
ELECTEIC LIGHTING SETS
The Chas. A. Strelinger Co., Box P-2, Detroit,
(Manufacturers, Dealers and Renters)
American Film Mfg. Co., Chicago, 111.
Thomas A. Edison, Inc., 275 Lakeside Ave.,
Orange, N. J.
Essanay Film Mfg. Co., First National Bank
Bldg., Chicago, 111.
General Film Co., 200 Fifth Ave., New York.
George Kleine, 166 N. State St., Chicago, 111.
Lubin Mfg. Co., Philadelphia, Pa.
G. Melies, 204 E. 38th St., New York.
Mutual Film Corp., 71 W. 23rd St., New York.
New York Motion Picture Corp., Longacre
Bldg., New York.
Pathe Freres, 1 Congress St., Jersey City, N. J.
Renfax Film Co., Inc., 110 W. 40th St., N. Y.
selig Polyscope Co., Chicago, 111.
Thanhouser Film Corp., New Rochelle N. Y.
Universal Film Mfg. Co., 1600 Broadway, N. Y.
FILM ACCESSOEIES
Berlin Aniline Works, 213 Water St., N. Y.
FILM TITLES, FEINTING, DEVELOPING,
ETC.
Commercial Motion Pictures Co., Inc., 220 W.
42d St., New York.
Centaur Film Co., 670-682 Ave. E, Bayonne,
N. J.
Evans Film Mfg. Co., 412-22 W. 216th St., at
Broadway, New York.
Gunby Bros., Inc., 145 W. 45th St., New York.
Harvard Film Corporation, 231-233 Tenth
Ave., New York.
Industrial Moving Picture Co., 223-233 W.
Erie St., Chicago.
Standard Motion Picture Co., 5 S. Wabash
Ave., Chicago.
Standard Filmprint Corp., 1006 Times Bldg.,
New York.
FILM EEELS
I^ng Mfg. Works, Clean, N. Y.
Taylor-Shantz Company, 224 Mill St., Rochester,
N. Y.
FUENITUEE AND FUENISHING ON
EENTAL
William Birns, 103-105 West 37th St., N. Y.
FEATUEE FILMS
The Albuquerque Film Mfg. Co., Inc., 406
Court St., Los Angeles, Calif.
All Star Feature Corp., 220 W. 42nd St., N. Y.
Ambrosio American Co., 15 E. 26th St,. N. Y.
Bosworth, Inc., 648 Olive St., Los Angeles,
Cal.
Box OfRce Attraction Film Rental Co., 180 W.
46th St., New York.
A. Blinkhorn, 110 W. 40th St., New York.
California Motion Picture Corp., San Fran-
cisco, Cal.
Cosmofotofilm Co., 110 W. 40th St., New York.
Direct-From-Broadway Features Co., 46 W.
24th St, New York.
Eclair Film Co., 128 W. 48th St., New York.
Eclectic Film Co., 110 W. 40th St., New York.
European Feature Film Co., 220 W. 42nd St.,
New York.
Excelsior Feature Film Corp., Inc., 110 W.
40th St., N. Y.
G. W. Feature Film Corp., 145 W. 45th St.,
N. Y.
Features Ideal, 126 W. 46th St., New York.
Feature Photoplay Co., 220 W. 42nd St., N. Y.
Famous Players Film Co., 213-229 W. 28th St.,
New York.
Films Lloyds, Inc., 220 W. 42nd St.. N. Y.
General Film Co., 200 Fifth Ave., New York.
General Feature rilm Co., Powers Bldg., Chi-
cago, 111.
uaumont Co., 110 W. 40th St., New York.
Gloria American Co., 110 W. 40th St.. N. Y.
Greene's Feature Photo Plays, Inc., 110 W.
40th St., New York.
W. W. Hodkinson, 110 W. 40th St., New York.
Imperial Motion Picture Co. of N. Y., Inc.,
1476 Broadway, N. Y.
Italian American Film Corp., 1482 Broadway,
New York.
Inter-Continent Film Co., 110 W. 40th St.,
New York.
George Kleine Attractions, 166 N. State St.,
Chicago, IlL
New York Otfice: 1476 Broadway.
Jesse L. Lasky Feature Play Co., Longacre
Theatre, New York.
Lea-Bel Company, 912 Schiller Bldg., Chicago.
Leading Players Film Corp., 126 W. 46th St.,
New York.
Life Photo Film Corp., 220 W. 42d St., N. Y.
Mecca Feature Film Co., Inc., 126 W. 46th St.,
New York.
Mohawk Film Co., Times Bldg., New York.
Mundstuck Features, 909 Longacre Bldg., N. Y.
Pan-American Film Co., 110 W. 40th St., N. Y.
Paramount Pictures Corp., 110 W. 40th St.,
New York
Pasquali American Co., 110 W, 40th St., N. Y.
Phoenix Feature Film Corp., 164 Federal St.,
Boston, Mass.
Photo Play Production Co., 220 W. 42nd St.,
New York.
Playgoers Film Co., Lyric Theatre, New York.
Popular Plays and Players Co., 1600 Broad-
way, New York.
Progress Film Co., 110 W. 40th St., New York.
Progressive Motion Picture Corp., Times
Bldg., New York.
Ramo Films, Inc., Columbia Theatre Bldg.,
New York.
Rolands Feature Film Co., 145 W. 45th St.,
New York.
A. H. Sawyer, Inc., 1600 Broadway, New York.
Stellar Photoplay Co., 1476 Broadway, N. Y.
Sterling Camera & Film Co., 145 W. 45th St.,
New York.
Solax Co., Fort Lee, N. J.
Union Features, 126 W. 46th St., New York.
Unique Film Co., Inc., 110 W. 40th St., N. Y.
Universal Film Mfg. Co., 1600 Broadway, N. Y.
University Films, Inc., 110 W. 40th St., N. Y.
Edw. H. Wagner, Agt., Dania Biofilm Co., 88
Park Place, New York.
World Film Corporation, 130 W. 46th St.,
New York.
Warner's Features, Inc., 130 W. 46th St., N. Y.
LANTERN SLIDE MATS AND EEEL BANDS
Lantern Slide Mat Co.. 149 W. 35th St., N. Y.
LABELS
Every Ready Roll Label Co., 203-7 W. 40th
St., New York City.
LIGHTING PLANTS
Cushman Motor Works, Lincoln, Neb.
LOBBY PHOTOS
The Wyanoak Pub. Co., 136 W. 52nd St., N. Y.
MOTION PICTUEE MACHINES AND
SUPPLIES
Amusement Supply Co., 160 E. North Fifth
Ave., Chicago, 111.
HEARD IN THE LOBBIES
Two of the largest houses in Rochester,
N. Y., "swapped" services recently. The
change was not intended to be a swap, but
when one of the houses gave up a service,
the other promptly took it, and dropped its
own service, which was just as promptly as-
sumed by the other. The houses involved are
the ^'ictoria and the Colonial. The Victoria,
managed by John J. Farran, had the General
service. In fact the house had used that
service ever since it opened, and the fact that
Manager Farran made up his mind to drop it
came as a surprise. He had a slight disagree-
ment over his inability to secure a certain film
when he wanted it, which brought the trouble
to a focus.
He took over the Universal service, and the
Colonial subscribed to the General. Everybody
seems satisfied with the arrangement.
"At the End of a Perfect Day" is another
of the two act Flyin? A subjects on the order
of "In the Firelight" and "In the Moonlight."
It will be released on Monday, August 3.
Calehufl Supply Co., 1301 Race St., Philadel-
phia, Pa.
Enterprise Optical Co., 568 W. Randolph St.,
Chicago, 111.
Ernemann, 114 Fifth Ave., New York.
Lears Theatre Supply Co., Sam Lears, Prop.,
509 Chestnut St., St. Louis, Mo.
Oliver Moving Picture Supply Co., 847 Euclid
Ave., Cleveland, O.
Picture Theatre Equipment Co., 21 E. 14th St,
New York.
Precision Machine Co., 317 E. 34th St., N. Y.
Nicholas Power Co., 90 Gold St., New York.
The Phantascope Mfg. Co., Washington, D. C
Sweeley's Photo Supply House, 514-518 Erie
Ave., Renova, Pa.
Williams, Brown & Earle, Inc., 916-918 Chest-
nut St., Philadelphia, Pa.
MOTION PICTUEE APPAEATUS
Burke & James, Inc., 240-258 E. Ontario St,
Chicago, 111.
MUSICAL INSTEUMENTS
Rudolph Wurlitzer Co., Cincinnati, O.
American Photoplayer Co., Berkeley, Calif.
POSTEE AND PICTUEE FEABES
Menger & Ring, 442 W. 42nd St., New York.
EA"W FILM
Eastman Kodak Co., Rochester, N. Y.
Celluloses Planchon, Inc., 75 Fifth Atc,
New York.
David Horsley, 1800 Broadway, N. Y.
Raw Film Supply Co., 15 E. 26th St., N. Y.
OPEEA CHAIE3
The Hardesty Mfg. Co., Canal Dover, Ohio,
Steel Furniture Co., Grand Rapids, Mich.
PIPE OEGANS
Henry Pilcher's Sons, 914-920 Mason Ave.,
Louisville, Ky.
M. P. MoUer, Hagerstown, Md.
PEOJECTION LENSES
Bausch & Lomb Optical Co., 569 St Paul St,
Rochester, N. Y.
POSTEES
The Morgan Lithograph Co., Cleveland, Ohio.
EEWINDERS AND GENERAL SUPPLMi
L. C. Smith Co., Schenectady, N. Y.
SCEEENS
Atsco, Inc., 218 West 42nd St., New York.
Day & Night Screens, Inc., 110 W. 40th St.,
New York.
Mirror Screen Co., Inc., Shelbyville, Ind.
STEEL FILM EQUIPMENT FOE
EXCHANGES AND MFES.
Columbia Metal Box Co., 228-228 E. 144th St,
New York.
TICKETS— ROLL AND COUPON
Rees Ticket Co., 400 S. 10th St., Omaha, Neb.
THEATEE LOBBTt i RAMES AND
FIXTUEES
Eagle Frame Co., 506 N. Cai center St., Chi-
cago, 111.
Newman Mfg. Co., 715 Sycamore St., Cineia-
nati, O.
UNIFOEMS
Fechheimer Bros., Union-made Uniform*,
Cincinnati, O.
VENTILATION, COOLING AND HEATING
Typhoon Fan Co., 1544 Broadway, N. Y.
Andy Clark, who figures so prominently in
the Edison "Andy" series, has discarded his
baseball uniform for a bathing suit. But the
change is only temporary, until the picture
finishes "Andy Learns How to Swim."
Sally Crute, the Edison leading lady, may
be found on any Sunday or holiday in her
fisherwoman's garb at Sound Beach on Long
Island Sound. A mess of forty flounders in
one day is no mean catch for a beginner.
Colonel W. F. Pascoe has given up the
management of the Carlisle Opera House, Car-
lisle, Pa. Frank Hilt, former manager, will
pr'ibably act again in that capacity.
Society at Frankfort, Ky., is taking full ad-
vantage of the motion picture as a means of
entertainment, and theatre parties, which began
to come into vogue here only a short time
ago, are now frequently resorted to by some
hostess who wishes to give an especially de-
lightful entertainment.
One of the most recent of these motion pic-
ture theatre parties was that given by Lucy
Pattie Zeigler in honor of her cousins, of
Richmond, Va.
68
THE MOTION PICTURE NEWS
What Men Who Know Are Saying
KEITH'S THE»Tft£..
[HEftTRE
L IKESTflE-..
ta IHEflTRE.,
BartM, Mut.
P(.« Y«rt Cit,
M(. TorV City
THEHIRE B^Mklr^ H. t
K THEATRE Bnjoklr".
IMT THEATRE B™k],n. B. T.
IHE»TflE BTOHyo.!*. T.
OPERA house". ".v.". .Mtw tof'li Cllj
LSTBE PhlladBlphI*, Pt
NT THEAIflE Phllgdglphlt.Pt.
T ST. OPERA HOUSE Pftllt., Pt.
- Wtihinjton, 0. C.
PIER THEATRE. .AU»ntk Cltj. H. I,
1. Ohis
j,ohio
FHEATflE...
ra'kouse."!
tMk City
b\"fl'h "pi
SHEA'S
TEMPLET
£ THEATRE Roth"!
.I S THEATRE Wofceil
.rS THEATRE Sprin|)fii
i- Z. POLI'STHEATRI
SHUBEBT THEATRE
ORPKEUM THEATRE
OHPHEUM THEATRE
OHPHEUM THEATRE
OflPHEUH THEATRE
OflPHEUM THEATRE
COLONIAL THEATRE
LTfilC THEATRE
COLONIAL THEATRE
MAJESTIC THEATRE
DOCKSTADER'S QARRICK THEATRE..
HUOSON THEATRE
FORSTTH THEATRE
LTHIC THEATRE l'.'.'.'.
BIlOU THEATRE
L THEATRE
NIAL THEATRE
r THEATRE
DDRESS''HODGKEITH
Dne; 3710 BRYANT
19U.
August
The L. Sherry Feature Filn Oo..
Mew York City.
Gentlemen :-
Id selecting the polioT' of films
and the partioular style of entertainmerit to
he presented at my new HIPPODROME THEATRE, in
Buffalo, (which will undoubteaiy ranrk a new
epoch in Hew York State theatres, inasmuch as
it has a seating oapaolty of 3OOO, and repre-
sents the last word in modern theatre construc-
tion,) I would naturally not enter into any
arrangements without having given tbe matter
careful oonaideration and making a detailed
study of the picture programs of the market at
the present tine.
The result of my investigation
■brought me to the conclusive belief that in the
PARAMOUHT PROGRAM I might find the perfeotion
of the feature film policy, without the defects
which marked it under the unsettled feature con-
ditions of the past year, and with all its ad-
vantages multiplied, through the constructive
plans of the .PAEAMOUHT COHPAUY.
One of the most important considera-
tions is the fact that the greatest efforts of
all our prominent theatrioal producers will be
eveilabje for filming at the hands of the PAMOUS
PLAYERS, lASKY, and BOSHORTH COMPABY.
The fact that I have seen fit to
contract for SHEA'S BUFPAIO HIPPODROME, for the
exclusive Buffalo use of all PARAMOUHT releases,
is the strongest endorsement which I can give
to the PARAMOUNT PICTURES CORPORATIOH.
With best wishes for our mutual
success, I remain
Very truly yours.
Others of the largest and best known theatres throughout the United States
who have contracted for Paramount Pictures are: —
The Strand — New York Saxe Amusement Enterprises — Milwaukee
People's Amusement Co. — Portland, Ore. Regent Theatre — Rochester
— and many other prominent theatres too numerous to mention here.
Paramount Picti
ONE HUNDRED and TEN WEST FORtT
In -writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
69
jAbout the Paramount Program
lit
San Francisco, Aug. Sth, 1914.
America's pioneer weekly change house, first theatre
in the Far West to recognize Paramount Pictures' possi-
bilities, has just closed an exclusive contract for exhibition
in San Francisco. After an eventful year, due largely to
the exclusive handling of films made by the principal con-
tributors to Paramount Pictures, we look forward with
greater hopes for increased results during the coming
hear. We congratulate you on your achievement of com-
bining the World's Greatest makers, and cheerfully rec-
ommend your service, to any exhibitor, as worthy of
being presented to the highest class of theatregoing public.
Wishing for our future success, I remain,
Grauman's Imperial Theatre,
(Signed) D. J. Grauman, Pres.
Los Angeles, Cal., August 6th, 1914.
I am jubilant over the fact that I have been successful
in obtaining from you the exclusive first-run service of
the Paramount Pictures Corporation productions in this
cit}-. I have, as you know, used all of the Famous Play-
ers, Jesse L. Lasky and Bosworth productions in my Broad-
way Theatre during the past year, and have proved tre-
mendously successful. Mr. Hodkinson, you and your asso-
ciates have done a wonderful thing in combining the in-
terests of these great companies and I believe that you
can and will make good your promise to give the ex-
hibitors using the Paramount Service the greatest pro-
gram of feature productions that money and brains can
produce. In looking over the first three months' releases
of the Paramount Pictures, I feel safe in saying that with
them I can defy an}' competition and I feel that my
business is on a sounder basis than ever before.
Wishing you the success that you deserve, I am,
Tally's Broadway Theatre,
(Signed) T. L. Tally, Prop, and Mgr.
Pittsburgh, Pa., August 3, 1914.
Previous to the introduction of your features "The
Lubin" was strictly a five-cent house. Famous Players
films have enabled us to elevate the tone of our little
"Playhouse of the Movies," and, what is more important,
we are getting ten cents aluaays. With "Paramount Pic-
tures" we expect to add materially to the quality of our
reputation for good shows, and are preparing to install
quite a number of reserved seats at tuienty cents.
LuBi\" Amusement Co., Cincinnati, Ohio.
(Signed) Jos. F. Hennegan, Mgr.
Boston, Mass., July 31, 1914.
We have used Famous Players Pictures last season in
all of our houses, and can faithfully say that we have
more than pleased our patrons, and our houses have be-
come very popular by using same. We are also frank to
confess to you that we feel very fortunate in having signed
up the "Paramount Service" for all of our houses for next
season. Gordon Bros. Amusement Co.
(Signed) Nathan H. Gordon, Treas.
Boston, Mass., August 8, 1914.
Being greatly impressed by the wide-sweeping possi-
bilities of the "Paramount Pictures" program of unusual
merit motion picture productions, a group of the leading
promoters of high quality motion photography in New
England leased The Park Theatre, Boston, Mass., and
formed The Park Theatre Company. The Park Theatre
is to offer exclusively "Paramount Pictures," charging
admission prices of 15 to 50 cents. The location of "The
Park" is one of the most favorable theatrical locations
in New England, and with "Paramount Pictures" as its
drawing attraction, it is most confidently anticipated that
even greater triumphs are in store for this playhouse
under its new policy. Park Theatre Company,
(Signed) MoE Mark.
New Haven, Ct., July 30th, 1914.
I am very glad to see your efiForts on the uplifting of
the Motion Picture Industry have started by affiliating
with such a magnificent organization as the Par- mount.
After looking over the field on features for th' coming
season I came to the conclusion that if you; urogram
will be on a par with what you tell me, then you are going
to have the greatest program that has ever been pre-
sented to the public. The public is being educated more
every day to the better grade of picture releases. I really
think you have affiliated with a winner, not saying what
a Godsend it will be to the exhibitors who wish to run a
high-class program. S. Z. PoLi Theatres,
(Signed) R. C. Miller, Mgr.
Providence, R. I., July 27, 1914.
As a motion picture exhibitor I have always been a firm
believer that "quality counts" first and foremost. As a
result I am among the first to sign contracts for "Para-
mount Pictures" Service. I am convinced that this un-
paralleled service will prove the greatest blow ever
struck for distinctive high quality in motion pictures and
the most powerful "boost" yet registered as a decided up-
lift to the motion picture industry in general.
Casino Theatre,
(Signed) Chas. H. Williams.
Louisville, Ky., August Sth, 1914.
Having used, during the past year, all of the produc-
tions of the Famous Players and Jesse L. Lasky's Studios
for four days each, it was with pleasure I have learned
of the formation of the Paramount Pictures Corporation.
This combination of the foremost producers of high-class
motion picture dramas will no doubt create a prestige for
the theatre using these productions similar to that enjoyed
by the legitimate theatres of high class. Having closed a
contract for all of the releases of the Paramount Pictures
Corporation, I would cheerfully recommend, speaking
from experience, this program to any manager desiring
the very highest class in motion picture productions.
The Majestic Theatre Company,
(Signed) L. J. Dittmar.
Exhibitors who want the best pictures are contracting for
Paramount Service. Have YOU done so? If not, write your near-
est exchange immediately. First Paramount release August 31st.
ures Corporation
TIETH STREET, NEW YORK, N. Y.
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
70
THE MOTION PICTURE NEWS
The ALBUQUERQUE
FILM MFG. CO., Inc.
RELEASING THROUGH
Warner^s Features, Inc.
FEATURING
Miss Dot Farley
IN FEATURE STORIES WRITTEN
AND ACTED BY HER.
PRODUCED UNDER THE DIRECTION OF
GILBERT P. HAMILTON
Pa&t Releases
"First Law of Nature"
"The Trail of the Law"
"A Web of Fate"
"The Course of Justice"
"The Unwritten Justice"
" The Daughter of the Tribe"
Ready for Release
"The Lust of the Red Man"
The greatest Indian Story ever produced.
"The Toll of the Warpath"
"The Price of Crime"
Undoubtedly the greatest three-reel sub-
ject of the year.
"False Pride Has a Fall"
OTHER GREAT PRODUCTIONS IN COURSE OF
CONSTRUCTION AT THEIR
WESTERN STUDIO
406 Court St., Los Angeles, Calif.
"WITH SERB AND AUSTRIAN"
(Austro-Servian — Four Reels)
REVIEWED BY PETER MILNE
THE war now raging across the water will call for
many films dealing with it, and the Austro-Servian
Film Company has the honor of releasing one of the first.
With such a title and such sensational paper that accom-
panies the films it will be strange if one seat in the houses
showing it will be vacant; it is almost certain that it will
be a sure money getter, especially if shown for only one
day at each house.
From the title one is led to expect scenes of carnage
on the battle field, charges, explosions, and aerial warfare;
these things we see minus the latter event. A number of
battle scenes are shown, but the spectator realizes that
thejr are not actual battles, even though they may have
been taken on the other side. They are exceptionally
LEADERS OF THE AUSTRIAN ARMY
realistic and add a number of thrills to the picture which
would otherwise be only a pretty love story.
■ The sub-titles of the picture are up-to-date; and reading
them causes one to forget his surroundings and imagine
that he is in Europe listening to gossip of the war. They
are quite lengthy and are fully explanatory. Their only
fault is that they are slightly incorrect as regards
grammar.
The story is woven about an Austrian prince who is
sent to Servia to obtain plans of their fortifications. He
is successful, but while there he falls in love with the
daughter of the king of Servia, and for her sake he does
not deliver the papers to his country. These two char-
acters are played by Ralph Stuart and Clara Joel.
It is obvious that some of the scenes were filmed here
in New York City, but these are few and by those un-
acquainted with New York will not be noticed. On the
whole the picture will please as anything at all connected
with the present war will surely do. ■ An atmosphere of
impending catastrophe seems to be prominent throughout
the entire four reels, and he will be very hard to please
indeed who does not term it entertaining.
AMERICAN FILMS LOSE GROUND, SAYS CONSUL
The year 19]:i showed considerable progress in the cine-
matograph industry in Italy, according to Consul-General
John E, Jones, at Genoa, not only in the widespread use of
Italian films and the increased number of motion-picture thea-
tres, but also in the financial results obtained.
The cinematograph is becoming more and more an Italian
industry and foreign films are becoming fewer in Italy. Gen-
erally American films lost ground in Italy in 1913.
In writing to advertisers please mention "THE MOTION PICTXTRE NEWS"
THE MOTION PICTURE NEWS
NORTHERN
Will Brighten Up Your Business
and Increase Your Bookings
A FIVE
PART
WESTERN
PSYCHOLOGICAL
DRAMA
Adapted
from the
Stage Saccess
A feature depicting War, Love,
Hate and Intrigue.
Interwoven w^ith a subtle vein
of Humor.
A Master Production with an
ALL-STAR CAST.
WRITE OR WIRE US TERRITORY YOU ARE INTERESTED IN AND WE
WILL FORWARD OUR TERMS
IHe Photofilm Corp- Executive Office 220 W.42St.NXC:
Studio £■ Laboratorj^ - Craniwood N.J.
In writing to advsrtisers please mention "THE MOTION PICTITEE NEWS'
73
THE MOTION PICTURE NEWS
i
RECODD OF CURRENT AND COMING RELEASES
EDITOR'S NOTE. — These lists of releases for this week and next are arranged in this form for the
convenience of the operator and exhibitor. In the blank roliamn a record may be kept of the date when
a given subject will be shown at your house. Keep it in a convenient place for future reference.
GENERAL FILM PROGRAM
RELEASES OF THE WEEK
AT MY
HOirSE
MONDAY, ATTG. lOTH, 1914.
BIOGRAPH. The Condemning
Hand, D., 1001 15680
EDISON. All for a Tooth, C.
^ 1000 15687
ESSANAY. Topsy-Turvy
Sweedie, C, 1000 15689
KALEM. The Rajah's Vow.
D., 3000 15681
PATHE. From Grenoble to
Aix-les-Bains, T., 250 15683
' A Rousing Reception, C, 500.
Typical Russian Dances, 250..
SELIG. Willie, C, 2000 15684
SELIG. Hearst-Selig News Pic-
torial No. 47, N., 1000 15688
VITAGRAPH. Through Life's
, Window, D., 1000 15686
TUESDAY, AUG. IITH, 1914.
EDISON. A Tale of Old
Tucson, D., 1000 15690
ESSANAY. Stopping the Lim-
ited, C, 1000.; 15691
KALEM. Old Man Higgen-
■ botham's Daughter, D., 1000.. 15700
KLEINE. The Forbidden Trail,
D. , 2000 15692
LUBIN. He Wanted Work, C,
400 ~. 15698
' The Cook Next Door, C, 600..
MELIES. Burglar Alarm, C,
1000 15699
PATHE. The Art of a Furrier,
E. , 500 15694
Iron and Steel Industry, Bom-
bay, Ind., 500
SELIG. The Jungle Samaritan,
D., 1000 15695
VITAGRAPH. David Garrick,
C, 2000 15696
WEDNESDAY, AUG. 12TH, 1914.
EDISON. Andy Learns to
Swim. C, 1000 15701
ESSANAY. The Fable of "The
Maneuvers of Joel and Father's
Second Time on Earth," C,
1000 ■ 15704
KALEM. At the End of the
Rope, D., 2000 15702
LUBIN. The Downward Path,
D. , 2000 15708
MELIES. Sinews of the Dead,
D., 1000 15710
PATHE. Pathe's Weekly No. 49,
1914, N., 1000 15705
SELIG. The Family Record,
D., 1000 15707
VITAGRAPH. The New Stenog-
rapher, C, 1000 15706
THURSDAY, AUG. 13TH, 1914.
BIOGRAPH. The Mix-up at
Murphy's, C, 616 15711
Curing Mr. Goodheart, C, 383
ESSANAY. Slippery Slim and
His Tombstone, C, 1000 15712
LUBIN. The Heart Rebellious,
D., 2000 15714
MELIES. A King by Force,
C, 1000 15715
MELIES. The Biltmore Dia-
mond, D., 2000 15718
SELIG. Hearst-Selig News Pic-
torial No. 48, N., 1000 15717
VITAGRAPH. The Horse Thief,
D. , 1000 15716
FRIDAY, AUG. 14TH, 1914.
EDISON. The One Who Loved
Him Best, D., 2000 15720
ESSANAY. A Gentleman of .
Leisure, D., 2000 15722
KALEM. A Substitute for Pants,
C, 1000 15724
LUBIN. Latin Blood, D., 1000. 15727
SELIG. Meller Drammer, C,
500 15725
The Day of the Dog, C, 500..
VITAGRAPH. Polishing Up, C,
1000 15726
AT MY
HOUSE
SATURDAY, AUG. 15TH, 1914.
BIOGRAPH. The District At-
torney's Burglar, D., 1001 15734
EDISON. While the Tide Was
Rising, D., 1000 15728
ESSANAY. Broncho Billy Wins
Out, D., 1000 15739
KALEM. Near Death's Door, D.,
1000 15783
LUBIN. They Bought a Boat,
C, 400 15730
MELIES. Voice of the Bells,
D. , 3000 15736
SELIG. Nan's Victory, D., 1000 15735
VITAGRAPH. The Wheat and
the Tares, D., 2000 15731
GENERAL FILM PROGRAM
RELEASES OF NEXT WEEK
MONDAY, AUG. 17TH, 1914.
BIOGRAPH. Tim, the Terror,
C, 564 15738
EDISON. The Adventures of
the Pickpocket, C, 1000 15745
ESSANAY. Sweedie and the
Double Exposure, C, 1000 15747
KALEM. The Old Army Coat,
D. , 3000 15739
PATHE. Dakar, the Principal
Port of Senegal, French West
Africa, T., 500 15741
Military Trained Dogs, Bel-
gium, Mil., 500
SELIG. The Speck on the Wall,
D., 2000 15742
VITAGRAPH. Private Dennis
Hogan, D., 1000 15744
TUESDAY, AUG. ISTH, 1914.
EDISON. By the Aid of a Film,
D., 1000 15748
ESSANAY. The Black Signal,
D., 1000 15749
KALEM. The Storm at Sea, D.,
1000 15758
KLEIN. When the Beacon
Failed, D., 2000 15759
LUBIN. Back to the Farm, C,
1000 15756
MELIES. A Slight Mistake,
C, 1000 15757
PATHE. Cairo, the Capital of
Egypt, T., 500 15752
Uriage and Vicinity, S., 500..
SELIG. If at First You Don't
Succeed, C, 1000 15753
VITAGRAPH. An Innocent De-
lilah, D., 2000 15754
WEDNESDAY, AUG. 19TH, 1914.
EDISON. The Old Fire Horse,
C, 1000 15759
ESSANAY. The Fable of "The
Two Mandolin Players and tne
Willing Performer," C, 1000. 15762
KALEM. The Bond Eternal,
D. , 2000 15760
LUBIN. The Dreamer, D., 2000 15767
MELIES. False Rubies, D., 1000 15769
PATHE. Pathe's Weekly No.
50, 1914, N., 1000 15763
SELIG. When a Woman's 40,
2000, D 15765
VITAGRAPH. Taken by Storm,
C, 1000 15764
THURSDAY, AUG, 20TH, 1914.
BIOGRAPH. The Smuggler's
Wife. D., 999 15770
ESSANAY. Slippery Slim and
the Claim Agent, C, 1000.... 15771
LUBIN. His Brother's Blood,
D. , 2000 15773
MELIES. A Surprising En-
counter, C, iOOO 15774
MELIES. The Bull Trainer's
Revenge, D., 2000 15777
SELIG. Hearst-Selig News Pic-
torial No. 50, N.. 1000 15776
VITAGRAPH. The Woes of a
Waitress, D., 1000 15775
FRIDAY, AUG. 21ST, 1914.
EDISON. The Gilded Kid, C,
2000 15779
AT MY
HOUSE
ESSANAY. The Masked Wrest-
ler, D., 2000.. 15781
Ki\LEM. Sherlock Bonehead,
C, 1000 15783
LUBIN. The Love of Oro San,
D. , 1000 15786
SELIG. The Reveler, C, 1000.. 15784
VITAGRAPH. The Honeymoon-
ers, C, 1000 15785
SATURDAY, AUG. 22ND, 1914.
BIOGRAPH. The Gipsy Talis-
man, D., 997 15793
EDISON. In Lieu of Damage,
D., 1000 15787
ESSANAY. Broncho Billy's
Wild Ride, D., 1000 15788
KALEM. Kidnapped by Indians,
D., 1000 15792
LUBIN. Sometimes It Works,
C, 400 15789
Makmg Auntie Welcome, C,
600
MELIES. The Telltale Photo-
graph, D., 2000 15795
SELIG. What Became of Jane,
D. , 1000 15794
VITAGRAPH. Lily of the Val-
ley, D., 2000 15790
UNIVERSAL PROGRAM
RELEASES OF THE WEEK
MONDAY, AUG. lOTH, 1914.
IMP. In All Things Modera-
tion, D., 2000
STERLING. A Strong Affair,
VICTOR. ' ' There 'is ' k' Destiny,
TT7ESDAY, AUG. llTH, 1914. *
CRYSTAL. Some Crooks and
Willie's Disguise, C
GOLD SEAL. The Trey o'
Hearts' Story No. 2, White
Water, D., 2000
UNIVERSAL IKE. Title Not
Decided.
WEDNESDAY, AUG. 12TH, 1914.
ECLAIR. The Price Paid, D.,
2000
JOKER. Her Twin Brother, C.
NESTOR. 38. Calibre Friend-
ship, D
THURSDAY, AUG, 13TH, 1914.
IMP. Universal Boy Series No.
3, C
REX. Through the Flames, D.,
2000
STERLING. At Three O'Clock
FRIDAY, AUG. 14TH, 1914.
NESTOR. On Rugged Shores,
powers! " ' The " ' BarnsVormerV,
C
VICTOR. Honor of the Humble,
D. , 2000
SATURDAY, AUG, 15TH, 1914.
101 BISON. The Oubliette, D.,
3000
JOKER. What Happened to
Schultz, C
SUNDAY, AUG. 16TH, 1914.
ECLAIR. A Pearl of Great
Price, D
FRONTIER. Memories of Years
Ago, D
REX. The Hedge Between, D.
UNIVERSAL PROGRAM
RELEASES OF NEXT WEEK
MONDAY, AUG. 17TH, 1914.
IMP. Love's Refrain, D
VICTOR. Weights and Meas-
ures, D
STERLING. His Wife's Flirta-
tion, C
TUESDAY, AUG. 18TH, 1914.
CRYSTAL. Vivian's First Fel-
low, C
GOLD SEAL. The Trey o'
Hearts' Story No. 3, D., 2000
THE MOTIOX PICTURE NEWS
73
Watch for Release Date on
THE liniEST REBEL
Should A Woman Tell?
A splendid big feature is proving
the biggest hot weather attraction
on the market. It played to big
success for months on Broadway.
For bookings write now to
THE PHOTOPLAY PRODUCTIONS
RELEASING COMPANY
37 S. Wabash Ave. Chicago, 111.
DEVELOP PERFECT FILMS
By Using Corcoran Tanks
Get Price ListlNo. 6
A. J. CORCORAN, Inc.
John Street New York
ril &i TITI CC PRINTING AND
FILM lllLtO DEVELOPING
Give Us a Trial All Work GoaraDtMd
Price* Rijht Prompt Service
If you have any event that you want photo-
graphed we can furnish an expert camera man
STANDARD MOTION PICTURE CO.
Telephone, Randolph B39 5 S. Wabash Ave., Chicaps
Our Factory Is Yours!
Negative assemblers, projecting
mwrbin^'« and an equipment second
to none, with an organization of ex-
perienced people always at yarn
SERVICE for DEVELOPING and
PRINTING.
EVANS FILM MFG. CO.
Incorporated
416-22 WEST 216th STREET
TeL 7652 AmhlxB at Broaihrar. New Torfc
LE COURRIER
Cinematographiqne
28 BoukTard St D«nis, ■ Paris
Dlrecteur: Charles LE FRAFEB
Journal hebdomadaire fran-
gais, le plus important de
I'industrie cinematogra-
phique.
Envoie numgro specimen, sur demsjide.
Ahonnement 12 FS. 60
RECOGNIZES CALAMITY ANNE
On a recent visit to Los Angeles a
group of Flj-ing A stars, including
Louise Lester, Jack Richardson^ and
others, dropped into Brink's cafe for
dinner. They had just been seated
when a little boy, accompanied by
four grown-up people, took a table
close b3'. The child with curiosity
looked about. His gaze rested upon
Louise Lester. With an excited cry
the little fellow jumped down from
his chair and ran to his mother.
Pointing in the direction of the
players, the child called out at the
top of his voice: "Oh, jNIother, there
is Calamity Anne." All eyes were
now focused on Miss Lester. Finally
the mother of the child arose and
apologetically explained: "Kindly
pardon my little son, but Calamity
Anne is the heroine of his childish
romances and adventures. I am Mrs.
," and she named a very promi-
nent society woman, "and I am
pleased to have met Calamity Anne
in real life.''
READY TO FILM "SHORE
ACRES
Headed by John H. Pratt, the for-
mer leading man and director for the
Reliance Company, who has been for
the past six months allied with the
All Star Feature Corporation in the
capacity of master of the studio and
assistant to Augustus Thomas, the
All Star Company of players, number-
ing twenty-seven, will leave in a few
days for jNIaine to begin the produc-
tion of James A. Heme's immortal
drama of down East folk, "Shore
Acres."
Mr. Pratt for the past few weeks
has been co-operating with Louis
Reeves Harrison, the writer of the
scenario. "Shore Acres" is planned
hy the All Star Feature Corporation
as the next release following Ethel
Earrj-more in "The Nightingale."
CHURCH SHO'WS BIBLE SCENES
IN THEATRE
Special to The Motion Pictuke News
Trenton, N. J., Aug. 12.
The Airdome, on South Montgom-
erj' street, recently opened, is being
used Sunday evenings by the Inter-
Church Federation for the holding of
religious services. The meetings are
largelj' attended and it may be that
ibwill be decided to throw Bible views
upon the screen.
Make Yoir Lobby Display
Attractive
There is nothing
more fascinating to
the public than a
bright brass frame
to display your
photos or posters.
We make Lobby
and Theatre Fix-
tures and Brass
Rails of erery de-
scription.
Don't fail
to visit our
Showrooms
Write for
Catalog.
The Newman
Mfg. Co.
717 Sycimgre St,
Ciocinniti, Ohio
Brancli Factories and Show Booms:
101 Fourth Ave,, 106-108 W. Lake Bt.,
Kew York, K. Y. Chicago, 111,
Established 1888.
A. L. Runyem Advertising & Sales Co., Inc.
Successors to
Prices to Tha Trade
POSmVE PRINTS .04 Per Ft.
(b Quantibei over 5000 Feet)
AboTe price include* printing, dereloping, tintins
toning and Raw PootiYe Stock.
NegatiTe Film Developed .01 Pet Ft.
Film Title. .06 " "
(Oix Speaal TUle Apparaba wiB match
ao7 pedofabon.) AU work gutfanteed.
General Offices
2624 Milwaukee Ave. Chicago
I Phone Albany 3125 .
"American" Motion
Picture Cameras
AT THE FRONT
Our famous Improved No, 2
Camera on the firing line at "Vera
Cruz."
"AMERICAN" products are al-
ways with the Advance Guard. The
world's most important motion pic-
tures are taken with "AMERICAN"
CAMERAS.
Agents for AGFA and GEVAEET
Eaw Motion Picture Film,
Send for Catalogue C.
American Cinematograph Co.
617-631 W.Jackson Blvd., Chicago, 111.
Manufacturers of the Wonderful
Eembusch Patented Glass MIREOE SCEEEN
and all other kinds of
Curtains for Moving Picture Proieotion
GLASS SCEEENS
Mirror Screen
Mirror Screen Split
Glass Transparent Screen
for Bear Projection
METALLIZED SCEEENS
Gold Fibre
Silvercloth
Mirror Cloth
Seamless, with stretchers
White Opaque
F, J. EEMBtrSCH, Pres.
Phone Seven-Eleven
IVIIRROR SCREEN C01VIF=»ANY
INCORPORATED
SHEL,QYVILLE, INDIANA
A Glass Mirror Screen stood eight days in water during the flood at
Geo. Law's Theatre at Portsmouth, Ohio, and never harmed it the
least. Durability is right.
In writing to advertisers please mention "THE MOTION PICTUEE NEWS"
74
THE MOTION PICTURE NEWS
RECORD OF CURRENT AND COMING RELEASES— Continued
AT MY
HOUSE
UNIVERSAL IKE. Universal
Ike, Tr., on His Honeymoon,
C. . .'.
WEDNESDAY, AUG. 19TH, 1914.
ECLAIR. Bransford in Arcadia,
D. , 3000
TOKER. Pass Key No. 2, C
"NESTOR. The Creeping Flame,
D
THURSDAY, AUG. 20TH, 1914.
IMP. On the High Seas, D.,
2000
REX. A Bowl of Roses, D
STERLING. Lost in the Studio,
C
FRIDAY, AUG. 21ST, 1914.
NESTOR. A Lucky Deception,
C, 2000
• POWERS. The Divorcee, D...
VICTOR. The Slavey's Ro-
mance, D
SATURDAY, AUG. 22ND, 1914.
101 BISON. The Lure of the
Geisha, D., 2000
TOKER. The Diamond Nippers,
" C
SUNDAY, AUG. 23RD, 1914.
ECLAIR. The Miracle, D
FRONTIER. The Strange Sig-
nal, D
REX. The Hole in the Garden
Wall, D
MUTUAL PROGRAM
RELEASES OF THE WEEK
MONDAY, AUG. lOTH, 1914.
AMERICAN. The Trap, D.,
2000
KEYSTONE. Not Yet An-
nounced
RELIANCE. Our Mutual Girl
No. 30
AT MY
HOUSE
TUESDAY, AUG. IITH, 1914.
BEAUTY. Suzanna's New Suit,
C
MAJESTIC. The Saving Flame,
D
THANHOUSER. Stronger Than
Death, D., 2000
WEDNESDAY, AUG. 12TH, 1914.
AMERICAN. The Butterfly, D.
BRONCHO. Shorty and the
Fortune Teller, C., 2000
RELIANCE. So Shines a Good
Deed, D
THURSDAY, AUG. 13TH, 1914.
DOMINO. A Romance of the
Sawdust Ring, D., 2000
KEYSTONE. Not Yet An-
nounced.
MUTUAL WEEKLY. No. 85..
FRIDAY, AUG. 14TH, 1914.
KAY-BEE. The Stigma, D., 2000
PRINCESS. A Rural Romance,
C
THANHOUSER. In Peril's
Path, D
SATURDAY, AUG, 15TH, 1914.
KEYSTONE. Not Yet An-
nounced.
RELIANCE. The Wagon of
Death, D., 2000
ROYAL. Cupid Dances a Tango,
C
SUNDAY, AUG. 16TH. 1914.
KOMIC. Bill Saves the Day,
No. 4, C
MAJESTIC. Her Mother's
Necklace, D., 2000
THANHOUSER. Her Big
Brother, C
MUTUAL PROGRAM
RELEASES OF NEXT WEEK
MONDAY, AUG. 17TH, 1914.
AMERICAN. False Gods, D.,
2000
AT MY
HOUSE
K£YSTONE. Not Yet An-
nounced.
RELIANCE. Our Mutual Girl
No. 31
TUESDAY, AUG. 18TH, 1914.
BEAUTY. The Silence of John
Gordon, D
MAJESTIC. The Inner Con-
science, D
THANHOUSER. McCarn Plays
Fate, D., 2000
WEDNESDAY, AUG. 19TH, 1914.
AMERICAN. Their Worldly
Goods, D
BRONCHO. The Robbery at
Pine River, D., 2000
RELIANCE. Izzy Gets the
Wrong Bottle, C
' THURSDAY, AUG. 20TH, 1914.
DOMINO. The Defaulter, D.,
2000
KEYSTONE. Not Yet An-
nounced.
MUTUAL WEEKLY No. 86.
FRIDAY, AUG. 21ST, 1914.
KAY-BEE. The Winning of
Denise, D., 2000
MAJESTIC. A Lesson in Me-
chanics, D
PRINCESS. The Belle of the
School, C
SATURDAY, AUG. 22ND, 1914.
KEYSTONE. Not Yet An-
nounced.
RELIANCE. For the Last Edi-
tion, D., 2000
ROYAL. Not Yet Announced.
SUNDAY, AUG. 23RD, 1914.
KOMIC. A Physical Culture
Romance, C
MAJESTIC. The Second Mrs.
Roebuck, D
THANHOUSER. A Dog's Good
Deed
IlSlTERESTING FILM
REVIEWS
(Continued from page 64.)
"Pathg's Weekly, No. 49." (Sat., Aug. 8.)
— Pictures that deal with the European crisis
in any .manner will surely be welcome at this
time, and for this reason this bi-weekly will
be a .valuable asset to any program. A number
of German dirigibles are filmed. A fine pic-
ture of five hundred and fifty French aero-
planes spread on the ground and a number in
the air follows. The U. S. S. "Tennessee"
leavingThis country with seven million dollars
on board to aid the stranded Americans shows
another side of the war, and a large number
of French reservists leaving on the "Lorraine"
from New York is interesting. A picture of
King Albert of Belgium is shown. Other pic-
tures in Europe and a few domestic views
complete this reel.
"Universal Animated Weekly, No. 126."
(Universal. Wed., Aug. 5.) — Views of the
French and German troops are interesting at
the present time. These scenes are well
photographed. A picture of the French airship
which has already been destroyed in the war
is shown. The start of the life boat "Lundin"
across the ocean is timely. Hy Mayer's famous
cartoons -end the reel.
"Animated Weekly, No. 127." — Rulers of
various European countries in final inspection
of their fighting forces; the closing of the
New York Stock Exchange; departure of the
"Tennessee" with eight millions of gold for
aid of stranded Americans abroad; the swim-
ming of Commodore Elionsky, bound hand
and foot, through Hell Gate; the Beach Day
celebration at San Francisco; and cartoons by
Hy Mayer.
"Mutual Weekly, No. 85,"=The subjects
for this series are as follows: The mobiliza-
tion of the Servian army for the War with
.\ustria; Hector, the educated dog; a bjrd's-eye
view from the top of the Pyramids; Governor
I'ielder and .Secretary of War Garrison re-
viewing Jersey militia; the auto races in Paris;
Ezra Meeker's journey across the continent;
the largest shoe in the world; new records
established at Portland, Ore.; the hottest
natural spring in the world; deck sports
aboard a big Atlantic liner.
"Mutual Weekly, No. 86." — The svibjects
shown this week are as follows: Crowds in
New York City watching bulletins of the war;
motor boat regatta at Lake George, N. Y. ; the
visit of "Two Moons, an Indian chief, to
President Wilson; forest fires menacing Port-
land, Ore.; opening of the Cape Cod canal;
burning bridge near San Antonio, Tex.; a
picture of Mrs. Wilson taken shortly before
her death.
ECLAIR SCIENTIA
"Culture of Tea in Ceylon." (Eclair. Split '
reel. Sun., Aug. 9.) — Tea grows in such a
small part of the earth's surface that very few
of us of the millions who drink the delightful
beverage know anything about how it is grown
and prepared for market. All of this is shown
on this film, and it just makes one's mouth
water as one gazes and wonders how so much
goodness can come out of these little dried up
particles of leaves. It is on the same reel
with "Through the Streets of Old Biskra."
"Through the Streets of Old Biskra."
(Eclair. Split reel. Sun., Aug. 9.) — This is
one of the most picturesque cities of Northern
Africa. It is in Algiers right in the midst
of the desert, being built around an oasis.
The lovely palm trees shade the crooked, wind-
ing streets in which the little urchins play iif
their scanty white garments. Every now and
then a camel trudges by, bearing burdens of
femininity on his patient hump. With "Cul-
ture of Tea in Ceylon," the reel is completed.
WARNEF^S FEATURES
"The Legacy." (Filma de Posse. Three
reels.) — .\ picture of French make, full of
excitement, well produced and containing some
novel scenes. Because his father died and
left all his fortune to his little girl, the dis-
solute son kidnaps her. The mother is thought
to have hidden the child, as she, too, would
benefit by her disappearance. A detective is
set to work on the case and after a hard
chase captures the brother and his accomplices,
and returns the child to her mother. The
picture is well photographed.
"Life's Crossroads,'! (Nafcor. Three
reels.) — A rich banker has two sons; one is
gay and frivolous and the other is sober and
business-like. The former marries a society
girl and her extravagance is the cause of his
ruin. The latter marries a simple girl and
with her help he becomes wealthy. A strong
contrast is given between the lives of the
poor and the rich. In drawing the contrast
and enlarging on the important events the
producer has left some of the smaller in-
cidents to take care of tnemselves; this they
do to a large extent, but a few scenes are
so neglected as to appear almost humorous.
But as a whole the picture is a good one; it
contains a forcible lesson and will be received
well.
"The Last Battle." (Milano. Three reels.
Tues., Aug. 18.) — This picture outlines the
struggle that an honest man endured in over-
coming dishonest business methods. It is not
as gqod as most of this brand, but makes a
fair offering. A number of mob scenes are
shown which are good. The photography is
of a high grade throughout.
HEARD IN THE LOBBIES
That Gilbert A. Parker and his wife, Edith
J. Parker, made false statements when they
told him the Dale Theatre, in South Omaha,
Neb., was making money, and sold it to him
for extensive real estate, is the allegation of
Charles Conner in a petition filed in the dis-
trict court of Omaha, Neb.
The theatre is near Twenty-fourth and O
streets, and Parker and Conner live nearby.
Conner says the theatre did not make money
after he took it.
E. W. Marks will open a new theatre at
Forty-fifth and Hamilton streets, Omaha, soon.
He has not yet named it. It is built especially
as a motion picture theatre, has 6.50 chairs,
two machines, and is ventilated in the best
modern manner. He will use the LTniversal
service.
THE MOTION PICTURE NEWS
75
LARGE TYPHOON FAN
INSTALLED
The above illustration shows a
twelve-foot Tj-phoon Multiblade
Blower installed on the roof of the
Drurj' Lane Theatre, Fortieth street
and Eighth avenue, New York City.
This photo was taken before the
blower was enclosed. It is arranged
so that the air is blown down through
the roof. The theatre is equipped
with 600 seats and the fan furnishes
6.000.000 cubic feet of air per hour.
TYPHOON BLOWER AT DETJEY LANE
THEATRE, NEW YORK CITY
This provides a continuous refreshing
breeze through the entire theatre and
keeps the air at a comfortable tem-
perature in the hottest weather.
The Drury Lane Theatre Com-
pany has just made a contract with
the Typhoon Fan Company to equip
all its theatres with the same fans.
"CABIRIA" IN CHICAGO
A novel scheme of publicitj- in con-
nection with the presentation of the
Itala Film Company's masterpiece,
■'Cabiria,'" has been adopted by the
Chicago manager. "Cabiria" is play-
ing at the Illinois Theatre and at the
entrance a lettered panel tells the on-
looker the exact number of admis-
sions of each performance.
THE
Enterprise
Optical Mfg.
Company
564 W. Randolph Street
CHICAGO - - ILL.
RAMO MANAGERS MEET
The managers of the Ramo Films.
Inc., offices assembled at the offices
of C. Lang Cobb, Jr., in New York on
Sundaj% Monday and Tuesdaj' of this
week to discuss the general film situa-
tion and lay out a campaign for the
handling of the war picture series
Ramo is placing on the market now.
Joseph F. Lee was appointed spe-
cial traveling representative and will
devote the majoritj- of his time for
the present in the larger bookings of
"The War of Wars."
C. A. Maddux, of Kansas City, and
William Conn, of ^Minneapolis, were
dropped. Frank W. Foster was re-
turned to the ^lontreal offices and
John S. Egan was placed in charge of
the entire Canadian business.
P. J. Hall was retained as district
manager of the r^Iinneapolis, Des
^loines and Kansas City offfces. Two
new managers will be appointed for
the ]\Iinneapolis and Kansas Citj-
offices.
FILMING LEWIS TALES
Negotiations for his appearance in
a screen dramatization of "The Sun-
set Trail," a story written, about him
b}- Alfred Henrj- Lewis, has been
opened by the Universal Company
with "Bat" Masterson, the once
famous A\'estern sherifif.
Established 1911 Cable Address, Rompco
The Rochester Motion
Picture Company, Inc.
Professional Motion
Picture Mfg'rs.
Studios, Darkrooms and Offices
Newell Bid's, Main & Plymouth
ROCHESTER :: N. Y.
WANTED
Film Exchange Manager
One with experience and who has
been successful, to take charge of
office in Middle West. Refer-
ences and bond required. Ad-
dress G. Y. Z., care Motion Pic-
ture News, N. Y. City.
The Motion Picture News
$2.00 Per Year
"7^ Fattttt Growing Picture Journal"
MOTiOGRA PH
FUCKERLESS PROJECTOR
II.
<
K
O
o
am
0
-d 3 3 M - gj; n v„w s
1914
Motiograph
A
Winner
The European War
From Genuine Photos The Latest News Excellent Photographs
10 Slides Plain $2.00 Colored $3.00 50 Slides Plain $7.50 Colored $12.50
20 " " 3.50 " 5.00 75 " " 12.50 " 20.00
30 " " 5.00 " 7.50 100 " " 15.00 " 25.00
One Sheet Posters free with each Set, extra Posters, 10 cents each
PORTRAITS of the Rulers of Nations FLAGS of the NatioDs TERMS cash with order,
iDvoWed, colored 25 cents each involved, colored 25 cents each none shipped C 0. D.
AJASEE MFG. CO., 149 WEST 35th ST., NEW YORK
In writing to advertisers please mention "THE MOTION PICTUEE NEWS"
76
THE MOTION PICTURE NEWS
RELEASE DATES FOR READY REFERENCE
RELEASE DAYS
GENERAL FILM FSOGBAM
Monday — Biograph, Edison, Kalem, Pathe,
Selig, Vitagraph.
Tuesday — Edison, Essanay, Geo. Kleine,
Pathe, Lubin, Melies, Selig, Vitagraph.
Wednesday — Edison, Essanay, Kalem, Lu-
bin, Melies, Selig, Pathe, Vitagraph.
Thursday — Biograph, Essanay, Lubin, Melies,
Pathe, Selig, Vitagraph.
Friday — Edison, Essanay, Kalem, Selig,
Pathe, Lubin, Vitagraph.
Saturday — Biograph, Edison, Essanay, Kalem,
Lubin, Pathe, Vitagraph, Selig.
UNIVEBSAL FEOGBAM
Monday — Victor, Imp, Power.
Tuesday — Gold Seal, Crystal, Universal Ike.
Wednesday — Nestor, Joker, Eclair.
Thursday — Imp, Rex, Frontier, Sterling.
Friday — Nestor, Powers, Victor.
Saturday — Joker, Frontier, 101 Bison.
Sunday — Rex, Crystal, Eclair.
UUTTTAL FBOGKAM
Monday — American, Keystone, Reliance.
Tuesday — Beauty, Majestic, Thanhouser.
Wednesday — American, Broncho, Reliance.
Thursday — Domino, Keystone, Mutual.
Friday — Kay-Bee, Majestic, Princess.
Saturday — Keystone, Reliance, Royal.
Sunday — Majestic, Komic, Thanhouser.
8— 5.
8—10.
8—12.
8—17.
8—19.
8—24.
S— 26.
S— 28.
7 — 21.
7— 28.
8— i.
8—11.
8—18.
7— 30.
8— 1.
8— 3.
8—10.
8 — 13.
8—15.
7—11.
7— 18.
8— 1.
8— 8.
8 — 15.
8—22.
7— 29.
8— 5.
8 — 12.
8—19.
8—26.
7—21.
7—28.
8— 4,
S— 11.
8—18,
7—23.
7 — 23.
7— SO
8— 6
8—13,
8—20,
;— 27,
AMEEICAN
The Widow, D 1000
The Trap, D 2000
The Butterfly, D' 1000
False Gods 3000
Their Worldly Goods
Converting Dad 2000
Lodging for a Night
The Shepherd's Dream
BEAUTY
Her "Really" Mother, D 1000
A Midsummer Love Tangle, D...1000
A Suspended Ceremony, C 1000
Suzanna's New Suit, C 1000
The Silence of John Gordon
BIOGBAPH
A Bit of Human Driftwood, D 1055
The Man Who Paid, D. 905
The Meal Ticket, C 999
The Man and , the Master, D 1000
They Would Bandits Be, C 582
The Deadly Cheroot, C 416
The Condemning Hand, D 1001
The Mix-up at Murphy's, C 616
Curing Mr. Goodheart, C 382
The District Attorney's Burglar,
D 1001
Tim, the Terror, C 564
The Smuggler's Wife, D 999
The Gipsy Talisman, D 997
101 BISON
Prowlers of the Wild, D 2000
A Mexican Spy in America, D....2000
Tribal War in the South Seas, D..2000
Rescued By Wireless, D 2000
The Oubliette, D
The Lure of the Geisha, D 2000
BEONCHO
The Long Feud 2000
Jim Regan's Last Raid 2000
Shorty and the Fortune Teller 2000
The Robbery at Pine River
The Sheriff's Sister 2000
CRYSTAL
Vivian's Four Beaux and What
What Pearl's Pearls Did, C. Split
Reel
Getting Vivian Married, C
Their Parents' Kids and Charlie's
Toothache, C, split reel
Some Cop, C
Some Crooks and Willie's Disguise,
C
Vivian's First Fellow, C
DOMINO
The Defaulter, D 2008
Tim Cameron's Wife 2000
The Curse of Caste 2000
The Thunderbolt 2000
A Romance of the Sawdust Ring.. 2000
The Defaulter 2000
The Village 'Neath the Sea 2000
DRAGON FEATURES
For June
The Black Ship 3000
ECLAIR
7—27. A Canine Rival, C 1000
7 — 28. The Mystery of the Lost Stradiva-
rius, D' 1000
7 — 29. Something to a Door, C 1000
7 — 31. The Stuff that Dreams Are Made
of, C .' 2000
8 — 1. Farmer Rodney's Daughter, D 1000
8— 5. Firelight, D 2000
8— 8. Moonlight, D
8—12. The Price Paid, D
8 — 16. A Pearl of Great Price, D
EDISON
7—11. Dolly at the Helm, D 1000
7—13. Qualifying for Lena, C 1000
7—14. The Two Doctors, D 1000
7 — 15. The Ever Gallant Marquis, C 500
7—15. An Up-to-Date Courtship, C 500
7 — 17. Meg o' the Mountains, D 2000
7 — 18. Across the Burning Trestle, D 1000
7—20. The Adventure of the Absent-
Minded Professor, D 1000
7—21. A Matter of Minutes, D 1000
7—22. A Deal in Statuary, C 550
7—24. Laddie, D 2000
7— 25. The Last Assignment, D 1000
8— 3. A Tangoo Spree, C 1000
8— 4. The Living Dead, D 1000
8 — 5. A Change of Business, C 450
Faint Heart Ne'er Won Fair Lady,
C 550
8 — 7. The President's Special, D 2000
8— 8. One Touch of Nature, C. 1000
8—10. All for a Tooth, C 1000
8—11. A Tale of Old Tucson, D 1000
8 — 12. Andy Learns to Swim, C 1000
8—14. The One Who Loved Him Best,
D 2000
8—15. While the Tide Was Rising, D 1000
8 — 17. The Adventures of the Pickpocket,
C 1000
8 — 18. By the Aid of a Film, D 1000
8—19. The Old Fire Horse, C 1000
8—21. The Gilded Kidd, C 2000
8—22. In Lieu of Damages, D 1000
ESSANAY
8 — 12. The Fable of "The Manoeuvres of
Joel and Father's Second Time on
Earth," C 1000
8 — 13. Slippery Slim and His Tombstone,
C 1000
8—14. A Gentleman of Leisure, D 2000
8—15. Broncho Billy Wins, D 1000
8 — 17. Sweedie and the Double Exposure,
C 1000
8—18. The Black Signal, D 1000
8—19. The Fable of "The Two Mandolin
Players and the Willing Per-
former," C 1000
8 — 20. Slippery Slim and the Claim Agent,
C 1000
8—21. The Masked Wrestler, D 2000
8—22. Broncho Billy's Wild Ride, D 1000
FILMS LLOYD
5 — 7. Cora, the Temptress 3900
FRONTIER
6— 28. On the Verge, D
7— 5. The Broken Barriers, D
7—12. The Fight in Lonely Gulch, D
7 — 19. The Ranger's Reward
7 — 26. When Memory Recalls, D
8 — 2. The Mind's Awakening, D
8 — ■ 8. A Frontier Romance, D
8 — 16. Memories of Years, D
8—23. The Strange Signal, D
GOLD SEAL
7— 28. The Love Victorious, D 3000
8— 4. The Trey O' Hearts, story No. 1,
D 3000
8—11. The Trey o' Hearts' Story No. 2,
White Water, D
8—18. The Trey o' Hearts' Story No. 3,
The Sea Venture
GREAT NORTHERN SPECIAL
5 — 5. The Monomaniac 3000
IMP
6 — 29. Adventures of a Girl Reporter, D.2000
7 — 2. The One Best Bet, C
7— 6. The Lady of the Island, D 2000
7— 9. The Old Rag Doll, D
7 — 13. When the World Was Silent, D'...2000
7 — 16. Universal Boy Series Nn. 1, C. . .
7—20. In the Sultans Garden, D
7 — 23. The Gateway to Regret, D
7 — 27. When Romance Came to Anne, D. .2000
7 — 30. Universal Boy, Series No. 2
8 — 3. A Normandy Romance, D
8— 6. When the Heart Calls, D 2000
8 — 10. In All Things Moderation, D
8 — 13. Universal Boy Series No. 3, C...
8 — 17. Love's Refrain, D
8 — 20. On the High Sea, D 3000
JOEER
8— 1. Wifie's Busy Day, C
8— 5. The Third Party, C
8— 8. That's Fair Enough, C
8—12. Her Twin Brother, C
8 — 15. What Happened to Schultz, C
8—19. Pass Key No. 2, C
8—22. The Diamond Nippers, C
KALEM
7—22. The Rival Railroad's Plot, D 2000
7—24. The Bingville Fire Department, C.IOOO
7—25. Defying the Chief, D 1000
7—27. The Identification, D 2000
7—28. The Man with the Glove, D 1000
7—29. The Indian Agent, D 2000
7— 31. The Deadly Battle at Hicksville. . .1000
8— 1. The Lad from Old Ireland, D 1000
8— 3. The Vampire's Trail, D 2000
8— 4. The Chief of Police, D 1000
8— 5. The Operator at Black Rock, D..2000
8 — 7. Don't Monkey with the Buzz Saw,
C 1000
8 — 8. Grey Eagle's Revenge, D 1000
8 — 10. The Rajah's Vow, D 2000
8 — 11. Old Man Higgenbotham's Daugh-
ter, D 1000
8—12. At the End of the Rope, D 2000
8 — 14. A Substitute for Pants, C 500
8 — 15. Near Death's Door, D 1000
8—17. The Old Army Coat, D 2000
8 — 18. The Storm at Sea, D 1000
8—19. The Bond Eternal, D 2000
8 — 21. Sherlock Bonehead, C 1000
8—22. Kidnapped by Indians, D 1000
KAY-BEE
7—24. The Sheriff of Bisbee 2000
7 — 31. An Eleventh Hour Reformation..
8 — 7. The Gangsters and the Girl 2000
8 — 14. The Stigma 2000
8—21. The Winning of Denise 2000
KEYSTONE
6 — 18. A Missing Bride
6 — 20. Mabel's Married Life
6 — 22. The Eavesdropper
6 — 25. Fatty and the Heiress
7 — 2. Fatty's Finish
7 — 4. Love and Bullets
7 — 6. Row-Boat Romance
7 — 11. Love and Salt vVater, Split reel
World's Oldest Living Thing
KLEINE
7 — 14. The Rival Actresses, D 2000
7—21. The Stronger Tie, D 2000
7 — 28. In Temptation's Toils, D 2000
8— 4. When War Threatens, D 2000
8—11. The Forbidden Trail, D 2000
8—18. When the Beacon Failed, D 2000
KOMIC
8 — 2. Bill Takes a Lady to Lunch — Never
Again!
8 — 9. Ethel's Aunt
8—16. Bill No. 4
8 — 23. A Physical Culture Romance
8—30. Bill Organizes a Union (No. 5)..
LUBIN
7—29. The Lure of the Car Wheels, D'...2000
7—30. Three Men and a Woman, D 2000
7— 31. Within the Noose, D 1000
8— 1. She Gave Him a Rose, C 400
The Rise of the Johnsons, C 600
8— 4. A Fatal Card, C 400
He Woke Up In Time, C 600
8— 5. The Man With a Future, D 2000
8— 6. A Daughter of Eve, C 2000
8 — 7. A Siren of the Desert, D 1000
8— 8. Love and Flames, C 1000
8—11. He Wanted Work, C 400
The Cook Next Door, C 400
8 — 12. The Downward Path, D 2000
8—13. The Heart Rebellious, D 2000
8—14. Latin Blood, D 1000
8—15. They Bought a Boat, C 400
The Puncture Proof Sock Man, C. 690
8—18. Back to the Farm, C 1000
8—19. The Dreamer, D 2000
8—20. His Brother's Blood, D 2000
8—21. The Love of Oro San, D 1000
8—22. Sometimes It Works, C 400
Making Auntie Welcome, C 600
THE MOTION PICTURE NEWS
77
A PHOTO PLrAY Without A Title
A PHOTO PLAY Better Than The Play
A PHOTO PLAY Of War, Love and Political Intrigue
A PHOTO PLAY That Grips, Interests and Thrills
A PHOTO PLAY That Will Live Forever
THE MAN O' WAR'S MAN
(IN F'lVE F»ARXS)
Written, Acted and Produced by
THOMAS E. StiEA
Supported by DIXIE COMPTON as ISABELLE TORRES, The Mexican Spy and a Cast of
Experienced and Known Motion Picture People
Close Your Territory Now
Coming— THE VILLAGE POSTMASTER
BROADWAY PICTURE PRODUCING COMPANY
SUITE 235-236 1400 BROADWAY PHONE GREELEY 6372
DAVID YOUNG. JR., Pres. THOS. F. BOWERS, Treas.
TITLES
Our Title Department has been re-
organized, elaborately equipped and
placed under the direction of recog-
nized experts.
Its highly perfected apparatus, lino-
type machine and job presses enable
us to produce the most difficult title
work in any language — artistically,
accurately and quickly — and at lower
prices than have ever yet been quoted.
DEVELOPING
m PRINTING
Save money and insure the best re-
sults by entrusting your work to the
largest and most complete com-
mercial plant in America. ^^^.^M,
centaur"
FILM GO.
Bayonne, N. J. and 1600 Broadway, N. Y.
TflE MORE ATTRACTIVE YOU MAKE YOUR LOBBY
THE MORE YOU WILL ATTRACT THE PEOPLE
OUR PHOTO
REPRODUCTIONS
MAKE A REF'INED DISPLAY
t We Supply All Kalem Monday Releases
The service consists of six pictures for $1.00
To Meet the Demand We
Now Have Reproductions of
MISS MARY
PICKFORD
22x28 Sepia $ .50
Hand Colored 1.50
30x40 Sepia 3.00
Hand Colored 5.00
The Wyanoak Publishing Go.
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In writing to advertisers please mention "THE MOTION PICTITIIE NEWS"
78
THE MOTION PICTURE NEWS
RELEASE DATES FOR READY REFERENCE— Continued
MAJESTIC
7 — 24. Lest We Forget
7 — 26. The Mystery of the Hindoo Image
7 — 28. Down by the Sounding Sea
8 — 2. Moonshine Molly
8 — 3. The Election in Nuttyville
8 — 4. The Idiot
8 — 9. The Tavern of Tragedy 2000
8 — 11. The Saving Flame
8 — 16. Her Mother's Necklace 2000
8 — IS. The Inner Conscience
8 — 21. A Lesson in Mechanics
8 — 23. The Second Mrs. Roebuck 2000
S— 25. Granny 2000
S— 30. Franchy 2000
MELIES
7 — 18. The River's Secret, D 20nO
7—22. His Sense of Duty, D 1000
7 — 23. Wanted . A Sweetheart, C 1000
7 — 23. Whv Preachers Leave Home, C..2000
7—25. Black Pearls, D 2000
7 — 29. An Actress's Son, D 1000
7— 30. 210 vs. 213, D 2000
8— 1. Honor Redeemed, D 2000
8 — 4. The Family Outing, C 500
Easy Come, Easy Go, C 500
8— 5. A Mother's Error, D 1000
8 — 6. A Matrimonial Advertisement, C..1000
8— 8. Gratitude, D 2000
8—11. Burglar Alarm, C 1000
8 — 12. Sinews of the Dead, D 1000
8—13. A King by Force, C 1000
8 — 13. The Biltmore Diamond, D 2000
8—15. Voice of the Bells, D 2000
8—18. A Slight Mistake, C 1000
8—19. False Rubies, D 1000
8—20. The Bull Trainer's Revenge, D...2000
S— 22. The Telltale Photograph, D 2000
NESTOK
7 — 15. Her Grave Mistake, D
7 — 17. When Eddie Went t-o the Front, C.
7 — 22. By the Sun's Rays, D
7—24. All at Sea, C
7 — 29. An Indian Eclipse, D
7 — 31. Maggie's Honest Lover, C
8 — 5. For Friendship's Sake
8 — 7. Detective Dan Cupid, C
8 — 12. 38 Calibre Friendship, D
8 — 14. On Rugged Shores
8 — 19. The Creeping Flame, D
8 — 21. A Lucky Deception, C
PASQITAU AMERICAN
6 — 29. A Mexican Mine Fraud 5000
6 — 29. The Chimney Sweeps 5000
7 — 14. The Silent Bell 3000
7 — 21. Lupin, the Gentleman Burglar 3000
FATHE
7—15. Pathe's Weekly No. 45, 1914, N...1000
7—20. The Crayfish, E 500
In French Guinea, T 500
7—21. A Badger Hunt, Hunt <300
Life in Japan, Customs 400
7—22. Pathe's Weekly, No. 46, 1914, N..1000
7 — 27. The Host of the Sea, E 410
Coffee Cultivation, Santos, S. A.,
Ind 600
7 — 28. The Straits of Bonifacio, Sardinia,
T 350
Hemp Growing, New Zealand, Ind. 541
7— 29. Pathe's Weeklv No. 47, 1914, N...1000
8— 3. Picturesque Gagry, T 500
Russian Zoo, Oskania-Nova, Zool.. 500
8 — 4. Training Army Dogs, Sweden, E.. 500
A Basque Wedding, Customs 500
8 — 5. Pathe's Weekly, No. 48, 1914, N..1000
8 — 10. From Grenoble to Aix-Ies-Bains, T. 250
A Rousing Reception, C 500
Typical Russian Dances 250
8—11. The Art of a Furrier, E 500
Iron and Steel Industry, Bombay,
Ind 500
8—12. Pathe's Weekly No. 49, 1914, N..1000
8 — 17. Dakar, the Principal Port of Sene-
gal, French West Africa, T 500
Military Trained Dogs, Belgium,
Mil 500
8—18. Cairo, the Capital of Egypt, T 600
Uriage and Vicinity, Scenic 500
8—19. Pathe's Weekly No. 50, 1914, N..1000
POWERS
6 — 19. The Plot that Failed
« — 26. The Love Victorious, D 2000
7— 3. Pearl of the Sea, D
7 — 10. Passing the Love of Women, D....
7 — 17. The Severed Hand, D ...3000
7 — 24. Kate Waters of the Secret Service,
D 2000
7— 31. The Tangle. C
8 — 7. The Man of Her Choice
8 — 14. The Barnstormers, C
8 — 21. The Divorcee, D
PRINCESS
7 — 3. The Decoy
7 — 10. The Girl of the Seasons
7 — 17. The Veteran's Sword....
7—24. Scenic
7— 31. The Target of Destiny. .
8— 7. Her Duty
8 — 14. A Rural Romance
S— 21. The Belle of the School.
REX
7—16. The Sob Sister, D' 2000
7 — 19. Out of the Darkness. D
7—23. At the Foot of the Stairs, D
7 — 26. An Awkward Cinderella, C
7—30. Circle 17, D 2000
8— 2. Behind the Veil, D
8 — 6. The Symphony of Souls, D
8 — 8. A Midnight Visitor, D
8—13. Through the Flames, D
8—16. The Hedge Between, D
8-— 20. A Bowl of Roses, D
S— 23. The Hole in the Garden Wall, D..
RELIANCE
7 — 27. Our Mutual Girl, No. 28
7— 29. The Sheriff's Prisoner
8 — 1. The Gunman
8 — 5. Izzy and His Rival
8 — 7. On the Border
8— 8. The Bank Burglar's Fate 2000
8—10. Our Mutual Girl, No. 30
8 — 12. So Shines a Good Deed
8—15. The Wagon of Death
8—17. Our Mutual Girl No. 31
8 — 19. Izzy Gets the Wrong Bottle
8 — 22. For the Last Edition
8—24. Our Mutual Girl No. 32
8 — 25. The Stolen Ore
8—29. Through the Dark 2000
S— 31. Our Mutual Girl No. 33
ROYAL
7 — 4. Mistakes will Happen
7 — 11. Mistakes Will Happen
7 — 25. Milling the Militant and Servants
Superseded, split reel
8 — 1. The Baker Street Mystery
8 — 8. Ringing the Changes and Miss
Gladys' Vacation, C, split reel..
8 — 15. Cupid Dances a Tango
SELIG
7 — 16. Hearst-Selig News Pictorial No.
40, N 1000
7—17. Wiggs Takes the Rest Cure, C 1000
7—18. The Squatters, D 1000
7—20. A Woman Laughs, D 2000
7—21. The Lure of the Ladies, C 1000
7—22. The Sealed Package, D 1000
7 — 23. Hearst-Selig News Pictorial, No.
42, N 1000
7—24. The Substitute Heir, C 1000
7 — 25. Footprints, C 1000
7—27. A Five Hundred-Dollar Kiss. C 2000
7 — 27. Hearst-Selig News Pictorial No. 43,
N 1000
7—28. Muff, D 1000
7—29. The Mother Heart. D 2000
7 — 30. Hearst-Selig News Pictorial No. 44,
N 1000
7— 31. When the Cook Fell 111, C 1000
8 — 1. Love vs. Pride, D 1000
8— 3. Etinne of the Glad Heart, D 2000
8— 4. The Ordeal, D 1000
8— 5. The Reporter on the Case, D 1000
8 — 6. Hearst-Selig News Pictorial, No.
46, N 1000
8— 7. The Skull and the Crown, C 1000
8— 8. Carmelita's Revenge, D 1000
8—10. Willie, C 2000
8 — 10. Hearst-Selig News Pictorial No.
47, N 1000
8—11. The Jungle Samaritan, D 1000
8—12. The Family Record, D 1000
« — 13. Hearst-Selig News Pictorial No.
48, N 1000
8 — 14. Meller Drammer, C 500
The Day of the Dog, C 500
8 — 15. Man's Victory, D 1000
8—17. The Speck on the Wall, D 2000
8 — 17. Hearst-Selig News Pictorial No.
49, N 1000
8 — 18. If at First You Don't Succeed, C.IOOO
8—19. When a Woman's 40, D 2000
8 — 20. Hearst-Selig News Pictorial No. 50,
N 1000
8 — 21. The Reveler, C 1000
8—22. What Became of Jane? D 1000
STERLING
8— 3. A Race for Life, C
8 — 6. Dramatic Mistake
S— 10. A Strong Affair, C
8—13. At Three O'Clock
8—17. His W'iie'f, Flirtation, C
8 — 20. Lost in the Studio, C
THANHOTTSER
6 — 21. The Outlaw's Nemesis..
6—23. For Her Child
6—28. The Widow's Mite
6 — 30. The Harlow Handidap...
7 — 5. The Cooked Goose
7— 7. Deborah
7—17. The Leaven of Good
7 — 19. Harry's Waterloo
7 — 21. The Pendulum of Fate 2000
7 — 26. From Wash to Washington
7 — 28. The Messenger of Death 2000
8— 2. The Butterfly Bug
8 — 4. The Guiding Hand 2000
8— 9. Little Mischief
8—11. In Peril's Path
8—16. Her Big Brother
8 — 18. McCarn Plays Fate 2000
8—25. A Dog's Good Deed
UNIVERSAL IKE
7 — 31. Universal Ike, Jr., in Cupid's
Victory, C
7— 28. Universal Ike, Jr., In His City
Elopement, C
8 — 4. Universal Ike, Jr.'s, Legacy, C. .
S — 18. Universal Ike, Jr., On His Honey-
moon, C
VICTOR
7 — 17. The Panama Exposition Up To
Date, E
7—20. Value Received, D 2000
7 — 24. Irene's Busy Week, C
7—27. Out of the Valley, D
7— 31. The Mad Man's Ward, D 2000
8 — 3. Man and His Brother, D 2000
8— 7. The Coastguard's Bride, D 2000
8—10. Simple Faith
8 — 14. Honor of the Humble, D
8 — 17. Weights and Measures, D 2000
S — 21. The Slavey's Romance, D
VITAGRAPH
7 — 9. Prosecution, D 1000
7 — 10. The Vases of Hymen, C 1000
7 — 11. Lillian's Dilemma, C 2000
7—13. The Soul of Luigi, D 1000
7 — 14. Fogg's Millions, D 2000
7—15. The Arrival of Josie, C 1000
7—16. The Little Captain, C 1000
7—17. Pigs is Pigs, C 1000
7 — 18. The Songs of the Ghetto, D 2000
7 — 20. Love, the Clairvoyant, D 1000
7—21. Bread Upon the Waters, D 8000
7—22. Buddy's Downfall, C 1000
7—23. The Apple, D 1000
7—24. The Winning Trick, C 1000
7 — 25. Romantic Josie, C 2000
7—27. His Kid Sister, C 1000
7 — 28. John Ranee, Gentleman, D 2000
7—29. Officer Kate, C 1000
7—30. The Greater Motive, D' 1000
7 — 31. Private Bunny, D 1000
8— 1. The Violin of M'sieur, D 2000
8 — 3. Detective and Matchmaker, C 1000
8 — 4. Warfare in the Skies, D 2000
8— 5. Second Sight, C 1000
8 — • 6. Memories in Men's Souls, D 1000
8 — 7. The Locked House, C 1000
8 — 8. The House on the Hill, D 2000
8—10. Through Life's Window, D 1000
8 — 11. David Garrick, C 2000
8 — 12. The New Stenographer, C 1000
8—13. The Horse Thief, D 1000
8 — 14. Polishing Up, C 1000
8 — 15. The Wheat and the Tares, D 2000
8 — 17. Private Dennis Hogan, D 1000
8 — 18. An Innocent Delilah, D 2000
8—19. Taken by Storm, C 1000
S— 20. The Woes of a Waitress, D 1000
8—21. The Honeymooners, C 1000
8—22. Lily of the Valley, D 2000
ANIMATED SONGS
Imperial Motion Picture Co., New York
Releases for June and July:
Two Floral Wreaths.
Rebecca of Sunnybrook Farm.
Peg O' My Heart.
When I Carved Your Name On The Tree.
A Real Moving Picture From Life.
Down On The Farm In Harvest Time.
The Marriage Game.
In The Town Where I Was Born.
You Can Tango, You Can Trot, Dear, But
Be Sure And Hesitate.
When It's Apple Blossom Time In Normandy.
A Fool There Was.
Take Me Back To Frisco Town.
Shadows.
Father Came Home With The Milkman In
The Morning.
Dear Old Girl.
What A Wonderful Love That Would Be.
/
THE MOTION PICTURE NEWS
79
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Hotel
118 West 57th Street, New York City
One of New York's Newest
Hotels. Located on one of
the most exclusive residential
streets. Convenient to the
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Room with private bath - - - - - $2.00
Double Room unth private bath - - j.oo
Parlor, bedroom and bath - - $^.00 and up
POSTER AND
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FOR Moving
PICTURES
AND ALL
AMUSEMENTS
OF THE
BETTER KIND
Ask for Catalogue ^
Six
Masterpieces
l- U BIN
(Booked through the
General Film Co.
Special Service.)
NOW SHOWING WITH WONDERFUL SUCCESS!
Si3K Reels "THE WOL-iF^" By EUGENE WALTER
•■As beautiful a picture as was ever made." Produced tiy BARRY O'NZIL, with the Lubin All Star Cast.
XKree Reels "THE ERRING" By GEORGE TERWILLIGER
A story with an exceptionally strong moral. Produced by JOHN INCE, with a star cast.
NOW READY AND TO BE RELEASED SOON !
• THE F^ORTUNE HUNTEF* " 5 REELS By WINCHELL SMITH.
"WILLIAM ELLIOTT, late star of "Madame X," in the leading role,
■ THE HOUSE NEXT DOOR" 5 REELS By J. HARTLEY MANNERS.
Another wonderful production, with the Lubin All Star Cast.
'EAGLE'S IMEST" 5 REELS By EDWIN ARDEN.
EDWIN ARDEN in the leading role. Produced by ROMAINE FIELDING in Colorado.
• THE R1NGT AILED RHINOCEROS" 5 REELS By LAWRENCE McCLOSKEY.
A distinctly unique comedy drama, written especially for RAYMOND HITCHCOCK — "The Funniest Man on the Stage"
Costumes and Scenery are exceptionally beautiful. Produced by GEORGE TERWILLIGER.
EIVE REGULAR RELEASES EACH WEEK
■BACK TO THE FARM" — Comedy Tuesday, August 18th "HIS BROTHER'S BLOOD" — Two Reel Drama
■THE DREAMER"— Two Reel Drama Thursday, August 20th
Wednesday. August 19th "THE LOVE OF ORO SAN" — Drama Friday, August 21st
"SOMETIMES IT WORKS" (c,,-4.t,,^ j c^j a 4. nn^A
"MAKING AUNTIE WELCOME" f ^plit Reel Comedy Saturday, August 22nd
Special One, Three and Six Sheet Posters
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82
THE MOTION PICTURE NEWS
''How clear the pictures arer
You've often overheard that
remark — and it's as strong a
commendation, brings as
much business as does a
favorable comment on the
picture story itself.
The "clearest pictures" are on East-
man film because the product is right,
chemically and physically.
It is easily identifiable by the stencil
"Eastman" in the margin.
EASTMAN KODAK CO.,
ROCHESTER, N. Y.
Permanent Patronage
can be built up only by the best pictures, and
the best pictures can be assured only by the
best lens equipment.
{auscK |omb
Projection [enses
Brilliantly clear, sharply defined images that bring
out evei-^ detail of a film story true to life and na-
ture are told upon the screen by Bausch & Lomb
objectives and condensers. Equip your machine
with them and build up a permanent patronage that
means steady profits.
The Edison and Nicholas Power Machines are
regularly equipped with our lenses. They can be
procured also through any film exchange.
Our interesting free booklet
is well worth writing for.
gausch ^ Ipmb QP^ic^^ ©•
569 ST. PAUL STREET ROCHESTER, N.Y.
''''Flying A*"* Feature Films
"THIS IS TH' LIFE"
An absorting two-part drama exploiting the advance of civilization. Dramatic interest drifts from pathos to comedy in an even tenor.
One, Three and Six Sheet Posters, Photos, Slides and Heralds.
Featuring ED COXEN and CHARLOTTE BURTON Under direction of Henry Otto Release Monday, August 24th, 1914
AMERICAN BEAUTY
Featuring MARGARITA FISCHER and HARRY POLLARD
"THE SILENCE OF JOHN GORDON"
Romance in a Minister's Life.
One and Three Sheet Lithos.
Release Tuesday, August 18, 1914.
Next Week, "SUSIE'S NEW SHOES"
<iT /^T^r^ TIVT/^ "t?/^"D TTXJTI? IVT T "LT T' " A thrilling tale of the hills. Under direction of Thos. Ricketts,
H^UljliMljr \ ) iv 1 1 11 V IMlljrll Release Wednesday, Aug. 26th, 1914.
<'nr 11117 Cr^lVir^ r^T7 nrt-JT? Ct? a CUTjT T " vivid and impressive— strong in Imaginative Power,
irlli OvJIMLJ \Jr I rlXl OH/V OllllL(L( Release Friday, August mh, 1914.
AMERKAN FILM MANUFACTURING CO.
C HI C J^G O
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
EDISON
Tenth mystery in the "Chronicles of Cleek" by Thomas W. Hanshew
Mystery of the Octagonal Room
Squire Shadbolt's wife had disappeared. When Cleek arrived at the house and investigated he found
the body of Maurice Ward back of the panels in the Octag^onal Room. The only apparent cause of his
death were some pricks in the skin of his hand. Could you solve these mysteries? Cleek will.
To he released Tuesday, August 25th
Fri.
Sat.
Men.
Tues.
Wed.
Fri.
Sat.
Men.
Aug
COMING EDISON RELEASES
. 21— The Gilded Kidd Comedy
22 — In Lieu of Damages Drama
24 — Nearly a Widow.. Comedy
25 — The Mystery of the Octagonal Room Drama
26 — The South African Mines Scenic Descriptive
Buster and His Goat Comedy
28 — The Birth of the Star Spangled Banner Drama
29 — Treasure Trove Drama
31 — The Buxom Country Lass Comedy
Order Edison posters of the Morgan Lithograph Co., Cleveland, Ohio, direct.
^^SCZahil^ ^- ^^^^^^
Makers of the Edison Kinetoscope, 275 Lakcslcle Avcnuc Orangc, N. J.
Model "])"
2000
lOOO
lOOO
lOOO
2000
1000
1000
ft.
DANIEL FROHMAN
Presents
The Eminent Star.
Die World-Famous Drama^/Capita) and Labor
In Five Reels ^o/^Moiion Pictures,
First Paramounl "Release - AUG. 31st.
SPECIAL LABOR DAY FEATURE.
FAMOUS PLAYERS FILM COMPANY
o^T oor* w -jA Q4 ADOLPH ZUKOR pres. xt v i
213-229 W. bt., DANIEL FROM MAN,n«.O.D,.^. NCWYOrK..
eOWt IM • S ■ PORTER, .TtCM.DlR..
VOLUME X
NUMBER 8
THE MOTION PICTURE NEWS
3
Now Ready for Booking!!!
Popular
Players
EXHIBITORS
WritCy Wire or Phone us
about your open dates. Play an
attraction you know will bring
the returns. This production
has the necessary drawing
qualities other features
have lacked. It is
a story brimful of
war-time action-
Now playing to
capacity in
theatres
booked.
IN
SIX
PARTS
IN
SIX
PARTS
Comprising Six of the
Well Known Licensed
and Independent Film
Stars enact the Leading
Roles. The Photography is
Crystal Clear — The Scenic
Backgrounds Serenely Beautiful.
The Story is one of the Civil War,
containing Heart Interest and Pathos.
IT WILL THRILL, ENTERTAIN
AND CONVINCE!
Photo Play Productions Releasing Co.
220 West 42nd Street
New York City j
Ir. writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
5 TIMELY EUROPEAN WAR FILMS
1 GREAT DETECTIVE PLAY STARRING MANAGER McGRAW
1 STIRRING STORY OF A WOMAN'S UNCONTROLLED JEALOUSY
THE PERILS OF PAULINE
LATEST WAR FILMS
THE LAST VOLUNTEER- 5 parts; American
made — Scenes of carnage wrought by modern
engines of destruction at seat of today's war.
Fighting in the air and on the ground. 1, 3, 6,
and 24 sheet posters.
FAITHFUL UNTO DEATH-4 parts— A tale of
Franco - Prussian warfare — big battle scenes —
bursting bombs, blown-up bridges, severed tele-
graph wires. 1, 3, 6, and 24 sheet posters.
'♦WAR IS HELL"— 4 parts, in natural colors-
showing the havoc wrought by air-craft awful
realism. Daring, romance, bloodshed, tragedy
in a story involving the most modern forms of
war. 1, 3, and 6 sheet posters.
NAPOLEON— 5 parts— A historical drama of the
last great struggle for European supremacy when
the world's greatest warrior defied the world.
Accurate — interesting. 1, 3, and 6 sheet posters.
ALL LOVE EXCELLING-3 parts— A moving
story of a woman's undying devotion which car-
ries her through the Crimean War. 1, 3, and
6 sheet posters.
The perils
OF PAULINE
Pauline has more friends than any
other character on the screen and she
is continually making more. She
carries her old friends with her into
vour theatre and lures new ones in.
Like Harry, her faithful lover, she
is the best sort of a friend to have
for she is always ready to tide over
a dull season or pull you out of
difficulty.
PAULINE FILLS YOUR SEATS
AND
DOUBLES YOUR RECEIPTS
Eclectic's 4 -A- Week
Monday— The Perils of Pauline every
two weeks. Short sulyects alter-
nate weeks.
Tuesday — American one or two reel
comedy.
Wednesday— Super-excellent multiple
reel oriiduction.
Friday— Surpassing attraction of sev-
eral reels.
J. J. McGRAW
In Detective Swift
A S-part feature with John J.
McGraw, the world famous manager
of the New York Giants, playing the
part of Swift, a noted detective. No
overdrawn acting — no foolish dis-
guises— a real detective skilfully por-
brayed in a racing story which starts
in New York, and goes half around
the world. This film is a "double
header" — combines interesting per-
sonality of Mr. McGraw with fas-
cinating detective story. And it gets
the "double-header" crowds.'
IN THE
LIONS' DEN
3 reels in natural colors. The story
of a woman's jealousy as wild and
uncurbed as that of the lions which
she keeps as pets. She lures a for-
mer sweetheart from his day-old
bride and betrays him to the mercy
of the beasts. A play full of con-
flicting emotions and intensely ex-
citing scenes.
ECLECTIC
ATLANTA
61 Walton St.
CHICAGO
5 So. Wabash Ave.
LOS ANGELES
114 E. 7tli St.
CLEVELAND
622 Prospect Av,,S.E,
NEW ORLEANS
910 Gravier St.
FEATURE FILM
NEW YORK
115 E. 23rd St.
SAN FRANCISCO
67 Turk St.
SYRACTISE
214 E. Fayette St.
PORTLAND
392 Burnside Ave.
SEATTLE
810 Third Ave.
KANSAS CITY 928 Main St.
Eclectic
110 W. 40th St.
EXCHANGES
BOSTON
3 Tremont Row
DALLAS
ATirirfiws Bldg.
MINNEAPOLIS
4th & Hennepin Sts.
PHILADELPHIA
1235 Vine St.
OMAHA
1312 Farnam St.
SALT LAKE CITY
FOR YOUR USE
PITTSBURGH
715 Liberty Ave.
ST. LOUIS
3210 Locust St.
CINCINNATI
217 E. 5th St.
WASHINGTON
7th & E Sts,, N.W.
DENVER
Nassau Bldg.
68 South Main St.
Im Com pany
New York City
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
i
THE MOTION PICTURE NEWS
KIYSTONE
WHAT SERVICE
Mr. Exhibitor what service are you going to use
the coming season?
When you decide, don't overlook the fact that the
money getters of today are
KAY-BEE
DOMINO
KEYSTONE
BRONCHO
All made under the personal direction of
Thos. H. Ince and Mack Sennett
Lobby Display
8x 1 0 Photos of our players can be had by sending to Publicity
Dept., 1 5 cents for one, 50 cents for four, etc.
A set of "KEYSTONE MABEL" in four poses 50 cents.
Pennants of our four brands 35 cents for one
$1 .25 for the set of four.
NEW YORK MOTION PICTURE CORP.
Longacre Building, 42nd Street and Broadway, New York
BRONCHO
In writing to advertisers /please mention "THE MOTION PICTURE NEWS"
6
THE MOTION PICTURE NEWS
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
7
In writing- to advertisers please mention "THE MOTION PICTURE NEWS"
8
TiJE xMOTlON PICTURE NEWS
EDISON
Treasure Trove
By LORING M. HEWEN
Bob and Frank decide to spend their vacation at the beach. They meet Col. Fairfield's two daughters.
The Col. has too much regard for his daughters' future to think of letting either of them marry a man not
able to properly support them. The boys, however, discover a paper among wreckage on the beach written
in Spanish. It tells of a treasure and its location off shore. They are about to discover it when armed
Cuban villains approach and threaten trouble. Then the Colonel appears and the villains flee. The boys
are now rich and have won the Colonel's admiration.
To he released Saturday, August 29th
COMING EDISON RELEASES
Tuesday. September i— The Nev\^ York Police Dept. Carnival .. Scenic-Descriptive looo ft.
Wednesday, September 7 — A Village Scandal Comedy . looo ft.
Friday, September 4— The Viking Queen (2 parts) Drama 2000 ft.
Saturday, Septembers — Hearts of the Forest Dram.a 1000 ft.
Monday, Septem.ber 8— The Blind Fiddler Drama 1000 ft.
Tuesday, September 9 — Getting Andy's Goat Comedy 1000 ft.
Order Edison posters of the Morgan Lithograph Co., Cleveland, Ohio, direct.
(^^^^cTidi^ THOMAS A. EDISON, Inc.
Makers of the Edison Kinetoscope, 275 Lalccside Avcnuc Orangc, N. J.
Model "D"
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
THE MOTION PICTURE NEWS
THE Pee(^ OF AnE(^lCA/N DRAmTIC ACTOI^v^
frfmEMTimo scum CMS5IC
^TrteGALLoTfNORTH
J^GEO.&ROADHURST FRon the NOVEL-comuROR'5 house" STUART EDWARD WHITt
ThEt WklTINe ON THE WaI^L,
W VOICE OF THE CRITICS AN UNBROKEN LINE OF PRAI5E
JESSE L.LASRY FEATURE PLAY COMPANY
LONG ACRE THEATRE
JE55E L LA5KY
PRESIDEMT
N.V. C.
CECIL D. DE^MLLt
DIRECTOR GENERAL
' flO
In writing: to advertisers please mention "THE MOTION PICTURE NEWS"
W.48th5TREET
5AnUEL G0LDri5H
TREA3. & GEM'L riAMA&ER
THE MOTION PICTURE NEWS
I
RAMO FILMS, Inc.
r ANNOUNCE
TWO WEEKS' ENGAGEMENTS OF
THE WAR OF WARS
OR
The Franco-German Invasion of 1914
Commencing MONDAY, AUGUST 24th:
FORREST THEATRE - PHILADELPHIA, PA.
NIXON THEATRE - - PITTSBURG, PA.
GRAND OPERA HOUSE, TORONTO, CANADA
Others Will Be Announced In Next Issue
WE WILL ONLY DEAL WITH THE BEST THEATRE
IN EACH CITY OR TOWN
Remember: It's the "KICKIEST" Two-Hour Show
Ever Presented in Motion Pictures
An Eternal Masterpiece of Tremendous Magnitude
FOR BOOKING OR TERRITORY— WIRE
RAIVIO F-ILilVIS, Inc.
C. LANG COBB, JR., Mgr. Sales and Publicity
Columbia Theatre Bldg., New York
■
lyiiiii-^
MM
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE' NEWS
A high-tension, western psycho-
logical drama (5 parts), visual-
izing strife, love, hate and
intrigue, interw^oven with a
delightful vein of humor.
An adaptation from the stage success
A SUPERIOR CLASS
A A FEATURE
Perfect acting by an all star cast and
incomparable photography, the
product of our own Laboratories.
State Right Buyers — Wire or write us, nam-
ing your territory and we will forward our
terms.
New Tork and New Jersey Exhibitors — Com-
municate direct with us for bookings.
Stunning lithographs,'- heralds and other
advertising matter that are in accord
with our productions.
Life Photo FUm Corp.-Executtve Office 22.0 W.4I St.im
Stu4io and Laboratory — Gi-antwood N.J.
I
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
A RIOT
"At The Old Cross Roads"
FOR STATE RIGHTS
OF THIS REMARKABLE 5 REEL PHOTOPLAY
Featuring MISS ESTHA WILLIAMS
in her original role of "F* AREF* A" with an all star cast
ARTHUR C. AISTON'S GREATEST ATTRACTION
Write for full information and reasons why you should own the State
Rights for this picture. Hundreds of inquiries already
received from everj section of the country.
SELECT PHOTO-PLAY PRODUCING
COMPANY
71 WEST 23rd STREET, N. Y. Suite, 812-813 Masonic Building
Telephone 2110 Gramercy
In writing to advertisers please mention '*THE MOTION PICTURE NEWS''
THE MOTION PICTURE NEWS
^3
"Where the real features come from"
will shortly release
"THE FOREIGN SPIES"
IN FOUR PARTS— Copyright, 1914
An "up-to-the-minute" British War Drama
Intensely thrilling — breathlessly exciting— a deeply laid international conspiracy
exposed and the Foreign Spies captured through the marvellous detective work of "DETECTIVE FINN"
The Foreign Spies realize rhe r dunger
STATE AND TERRITORY RIGHT BUYERS!-^ Wire, phone or write for Free Heralds and Posters— 6, 3 and 1 sheets.
NOTE! — We are following this with more War Films! Our material comes direct from the Front.! All our Films NOW
being imported via London. DELIVER ALL OUR FEATURES REGARDLESS of the WAR!
t*- OTHER F'OUR - REEL, FEATURES rvOW BOOKING ARE -m
"THE BANDIT OF" F>ORT A VON "—A thrilling Aquila Drama (-4 Reels)
"WHAT A "WOMAN WILL. DO "—A superb R«:gent Love Drama (4 Reels)
FREE HERALDS! Six sheets. Three sheets and One sheets on all!
New Subjects rece'ved weekly with unfailing regularity. Every Film is carefully selected by our Experts in London
World's Tower Bldg., 112 W. 40th St., New York City
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
14
THE M.0T10N PICTURE NEWS
If s Packing Theatres
The startling story by Harold
MacGrath, the exceptional motion -pic-
tures, the all-star cast enacting this play, the $10,000.00
offer for the best 100 word solution — these things are responsible for
the public's keen interest in The MilHon Dollar Mystery. The result is PACKED
HOUSES everywhere on "Million Dollar Mystery Night."
THE
MILLION I
DOLLAR
MYSTERY
Story by Harold MacGrath
Scenario by Lloyd Lonergan
Thanhouser's Million Dollar Motion Picture Production
10 two-reel episodes have already been
released. The entire production will take 23 episodes.
One episode released each week. Many great thrills are still coming.
The MilHon Dollar Mystery is an independent release and may be obtained regard-
less of the regular program being used. Bookings may be arranged by applying at once to
SYNDICATE FILM CORPORATION]
71 W, 23rd Street. NEW YORK Room 41 1. 5 So. Wabash Ave., CHICAGO
or Ssmdicate Film Corporation Representative at Any Mutual Exchange ia the United States and Canada.
THE THANHOUSER THREE -A -WEEK
Tuesday, Aug. 25th. "Conscience." A two-reel drama of modern life, featuring Irving Cummings, ilignon Anderson, Mrs. Farring-
ton, Edward X. Hoyt, Eugene Moore, Jr., E. C. Ward and X. S. Woods.
Sunday, Aug. 30tli. "Arty the Artist." A clever one-reel com;dy and love story, featuring Vic Forsythe, Lydia Mead, Fan Bourke,
Justus 1). Barnes and Mr. Crane. . . „ . ..■i- ' i 1
THANHOUSER FILM CORPORATION, New Rochelle, N. Y.
Head European Office : Thanhouser Films, Ltd., London, W. C, England
Thanhouser's releases will continue to be features of the Mutual Program
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
When You See It
In ''The News''
It's NEWS
Tel. 7650 Bryant
The
MOTION PICTURE
NEWS
No. 220 West Forty-Second Street
The Fastest
=■ Growing ■
Picture Journal
New York City
''The Exhibitor" sMedium of Communication with His Fellow Showman '
Volume X
August 29, 1914
Number 8
$35,000,000.00
LAST week, on this pag'e the following state-
ment was made :
"And those who know the exhibitor field
through personal contact, who have spent time and
money in circularizing — and who are willing to admit
the truth — kiiozu that the purchasing exhibitors to-day
in this country, men g^enuinely, responsibly and con-
tinuously in business — do not number over seven
thousand. It's a fact."
JT is a fact. It may arouse skepticism in the minds
of those who have heard the round number of 1.5,000
to 20,000 exhibitors quoted so often — and so carelessly
— that they have accepted these figures as a possible
selling field for the makes of pictures and accessories.
These figures may be of value to the statistician ; they
are critically misleading to the advertiser.
npHE exhibiting field is fast getting down: but, to a
very considerable degree, it is still shifting.
The store-show, the poorly run, illy ventilated, badly
managed theatre — the theatre in general that is un-
worthy of the name — is passing and at an astonishing
rate.
'T' HIS doesn't mean the small theatre. The small
theatre well managed, well-equipped and showing
good pictures has the equal chance — often a better one
— with its larger competitor.
It means the high-class theatre regardless of size,
theatres owned and managed by the men who are
"genuinely, responsibly and continuously in business."
TF any one doubts the number of shifting picture
houses, the following fact is illuminating :
Just recently a letter was sent to all the listed ex-
hibitors of an Eastern State — (not New York). In
ten days the follow-up letter went out. About ten per
cent, of the latter letters came back.
TN other zvords, ten per cent, of the theatres of one
state had "passed out" in the short space of ten days.
npHIS condition is applicable generally. No one
knows it better than the man who is dealing di-
rectly and checking results.
These "floaters" take money out of the business and
do not put it back. They are not only short-time
buyers, but generally second-hand buyers.
ON the other hand, the exhibitors worthy of the
name, running theatres worthy of the present sta-
tus of this industry, represent one of the biggest pur-
chasing trades in this country.
At a conservative estimate, the readers of this pub-
lication spend for supplies each year the huge sum of
THIRTY-FIVE MILLION DOLLARS A YEAR.
TP HIS sum pays for film service, special features, ma-
chines, chairs, curtains, box office appliances, mu-
sical instruments, in short, all the equipment pertinent
to the modern high-class picture theatres.
It does not include fixed charges such as rent,
salaries, taxes, etc.
^ ^
npHESE seven thousand exhibitors put into circula-
tion in the motion picture business nearly three
million dollars a month.
They are the consistent, day-in and day-out ex-
hibitors. Their businesses are established and pros-
perous.
'T^HEY read and pay for a trade paper for its helpful
information. They have built up steady patronage
and in turn they are steady customers of the manu-
facturers— to the extent of $35,000,000.00 a year!
H
ERE you have the purchasing circulation of this
ne.
his ONLY circu-
field — a big and worth-while one.
It is the advertisers circulation-
lation.
HE PAYS MOSTLY FOR "WASTE WHEN
HE PAYS FOR MORE.
Wm. a. Johnston.
10
THE MOTION PICTURE NEWS
Maryland Exhibitors Fight "Country Store"
Baltimore Motion Picture Men Intend to Abolish All Such Inducements
for Attracting Patronage — President Pearce Backs Move
SPOKANE TO LOSE BIG FILM
THEATRE
Special to The Motion Picture News
Spokane, Wash., Aug. 17.
Spokane will be deprived of its
largest picture theatre this fall
through the activity of Klaw &
Erlanger, who are establishing a chain
of theatres throughout the North-
west to compete with those of John
Cort.
Klaw & Erlanger have obtained a
long-time lease on the American, a
fireproof house built five years ago
and now occupied by Jas. McConahey
with Warner and Mutual "movies."
The new lessees will install a dra-
matic stock company and intend later
to use the place for road shows. Mr.
]^IcConahey retains control of the
Best picture house, formerly Dream-
land.
"LEGIT" OUTLOOK GLOOMY IN
BUFFALO
Special to The Motion Picture News
Buffalo, N. Y., Aug. 20.
The war clouds have not affected lo-
cal exhibitors. Most of the houses are
continuing to show to capacity. It seems
that everyone will pay ten cents for a
night's entertainment, but when it comes
to such prices as $1.50 and $2.00, well,
as Montague Glass would say, "That's
somethin' else again, Mawruss."
It looks as though the local photoplay
houses are going to liave ever>-thing
their own way this fall and that the le-
gitimate theatres are going to have a
tough fight. The gallery- will be a thing
of the past locally. The two principal
legitimate theatres, the Teck and the
Star, open on Monday, August 24.
SHEEHAN FINISHES TOUR
Winfield R. Sheehan, general man-
ager of the Box Office Attractions
Film Rental Company, returned to
New York Thursday, August 20, after
an extended trip up and down and
across the United States, organizing
exchanges, shipping depots, and in-
specting the studios and the printing
plants of the companies whose output
is controlled by the Box Office At-
tractions.
Every film center and exchange
city in the country was covered by
Mr. Sheehan on his tour. He returned
to New York by way of Canada.
PRICE OF CARBONS GOES UP
special to The Motion Picture News
Buffalo, N. Y., Aug. 20.
Local exhibitors are much con-
cerned over the sudden jump in the
price of carbons from $29 per thou-
sand to .$40.
Manager Harold Edel, of the
Strand, was fortunate in being able
to procure a large amount of carbons
from the Lyric Theatre, which has
just changed to stock. Over $100
worth were left at the end of the
film season at the Lyric.
special to The Motion Picture News
Baltimore, Aug. 20.
MEMBERS of the Maryland branch,
Motion Picture Exhibitors League
of America, are going after the "coun-
try store," "free dishes," and other
catch-penny methods conducted by some
of the picture exhibitors in Baltimore.
There has been scattered and rather
indifferent opposition to this method of
forcing business for some time past,
but now there will be a concentrated
effort made to have these special offers
stopped in this city. A meeting of the
members of the Maryland branch was
held on Friday night, August 15.
The movement against the "country
store" was led by Alexander Anderson,
and President Marion S. Pearce placed
himself on record as being heartily in
Special to The Motion Picture News
Buffalo, N. Y., Aug. 20.
BUFFALO is about to face a scar-
city of musicians for motion-pic-
ture theatres this fall. Many Buf-
falo, managers are complaining about
the trouble that they are having with
this end of their business. Most of
the musicians who are now at the
summer resorts and in the Buffalo
Park Band will return next week to
their regular theatre jobs and to the
local dance halls. Many have already
done so.
What the new houses are going to
do is certainly an enigma. Buffalo
Special to The Motion Picture News
Elizabeth, N. J., Aug. 20.
ELIZABETH is no place for calam-
ity howlers in the film business.
The local open-air places have had what
might be termed an off season, as far
as weather conditions are concerned.
There has been an average of two
stormy nights each week ever since the
opening of the season — nights when
the airdomes were unable to open at all.
And there has been more or less
cloudy and cold weather right along.
In spite of these drawbacks, one air- „
dome proprietor told a representative
of The Motion Picture News that he
was still considerably ahead of the
game, and unless conditions become far
worse than they have been, he will have
added two thousand dollars to his bank
roll before cold weather compels him
to seek winter quarters. Last year this
man made a net profit of three thou-
favor of abolishing the practice. Presi-
dent Pearce appointed a committee the
membership of which includes some of
the most active members of the organi-
zation, to map out a plan for fighting
the evil.
Another meeting will be held in the
next few days at which a report of the
special committee will be made.
At the recent meeting the delegates to
the Dayton convention made reports.
Mr. Pearce was generally congratulated
upon the honor which had been con-
ferred upon him when he was elected
president of the national organization.
This was the first meeting held since
the early part of July and the first time
that Mr. Pearce has appeared before
the Maryland exhibitors since the Day-
ton meeting. A. F. Gillespey.
ought to be a good place for mu-
sicians who are members of the Amer-
ican Federation of Musicians to lo-
cate, especially drummers, pianists
and cello players.
There will be openings for two or
three ^ood artists who play the latter
instruments.
Secretary Harry C. Davis, of the
local J\iusicians Association, is now
playing at Crystal Beach, but he is
usually at his office at No. 8 East
Eagle street every morning. He is a
busy man these days, fixing up local
theatres with musicians.
C. B. Taylor.
sand dollars for the summer, but
weather conditions were more favor-
able than they have been this season.
There are four airdomes running here
now in addition to a new roofgarden.
Last year there were only two.
John W. Hawkins.
ADVERTISES BY BALLOON
ASCENSION
Special to The Motion Picture News
Natchez, Miss., Aug. 19.
Manager Eugene M. Clark, of the
Baker Grand Theatre, evolved a new
stunt for Natchez the other night to
advertise "Through the Clouds," an
attractive balloon film.
Mr. Clark, after advertising the
event extensively, had a balloon as-
cension in front of his theatre, a clever
little aeronaut dropping a parachute
Vv'hich contained a number of tickets
to the theatre.
Great Demand for Musicians in Buffalo
Scarcity in Orchestras of New Theatres Seems Certain This Fall — Need
Drummers, Cellists and Pianists Especially
Airdomes Are Ahead Despite Bad Weather
Elizabeth, N. J., Exhibitor Makes Big Profits Regardless of Numerous
Stormy Nigths — More Open Air Places Than Last Year
THE MOTION PICTURE NEWS
17
THE CORNER IN FILM CHEMICALS AND THE
WAY OUT FOR THE MANUFACTURERS
A Stock of Chemicals Sufficient for a Year and a Half Has Disappeared Into the Hands of Unknown
Purchasers, But Even With the Threatened "Corner" These Articles Can Be Made
in America — The Film Producing Companies Here Can Smash the Speculator
ALARiNlING reports have been
circulating among the trade
concerning the shortage of cer-
tain chemicals affecting the manufac-
ture of motion picture films. These
reports are based on half truths, and
in some cases are practically mis-
representations designed perhaps foi
purposely misleading those engaged
in the industry.
The statements are as follows:
Chemicals like hydrochinon, metol
and its substitutes, because they are
manufactured in Germany, will not
be obtainable in this country while
the war abroad lasts. Consequently,
it is alleged, producing companies are
depended upon a limited supply of
these chemicals for their photo-
graphic developing processes.
The moment the quantity now on
hand is exhausted it will be impos-
sible to develop picture films. Hence,
these chemicals must constantly raise
in value until they become almost
priceless, as no more can be brought
from Germany.
With this prospect in view specu-
lators are supposed to be cornering
the market, holding the chemicals for
top notch prices. This is the basis
of the panicky story skilfully circu-
lated.
Supply of Chemicals Will Last
But will the supply run out abso-
lutely?
While the supply imported from
Germany is limited and is now in the
hands of a few dealers, except in
numerous cases where concerns using
the chemicals laid in a large stock
in anticipation of an attempt to cor-
ner the market, hydrochinon and
metol can he manufactured in America.
As there are no secret processes in
the hands of German makers prevent-
ing chemical manufacturers in this
country from entering the field, and
no ingredient which cannot be made
here, nothing can stand in the way
of domestic manufacture of these im-
portant substances.
Hydrochinon and metol were not
made in this country for no other
reason than that cheaper labor in
Germany enabled the manufacturers
on the other side to undersell Ameri-
cans in competition with them.
Cheap Labor Helps Competition
As the question of labor is now
eliminated by the war, which has
taken away all the workmen em-
ployed in the hydrochinon and metol
factories, nothing stands in the way
of the American manufacturer. The
law of supply and demand will regu-
late the matter. The makers of these
chemicals here should, and it is to be
hoped, will open their factories and
put on the market all that the motion
picture producer needs.
Indeed, one large manufacturer, for-
merly in this Held and forced out by
foreign firms, has declared that on the
assurance of support from motion pic-
ture producers he will go back into the
business.
Recently when five firms handling
these chemicals were approached for
their statements regarding the situa-
tion it was learned that large import-
ing houses had been amply provided
with a supply calculated to last a year
and a half. It was also admitted that
this supply was now about exhausted.
It seems curious that there should
be such a sudden disappearance of
the chemicals when heretofore there
was always enough kept in stock to
supply the trade for that period.
While it might be, as charged, that
a large quantity of these chemicals
has been deliberately withdrawn from
the open market to create an impres-
sion of scarcity, film men need not
feel the alarm the news is expected
to cause the trade. As said before,
the home manufacturer stands ready
to meet the situation.
Newspaper Scare
All this scare about the film busi-
ness becoming handicapped by the
war shutting off the supply of chemi-
cals for photographic developing is
due largely to the daily newspapers
in search of sensational material for
their columns.
To be sure, the price of hydrochi-
non has more than doubled, but this
increased figure has not affected the
leading film makers as the majority
always carry about six months' sup-
ply ahead all the time.
When they are in the market at
the end of that period American
manufacturers will have put on sale
enough of these chemicals to auto-
matically bring down the price to a
reasonable amount. It may be some-
what above the normal price here-
tofore, but it will certainly be far
under the present "corner" prices
asked for these chemicals.
To come down to figures. At the
beginning of this week hydrochinon
was selling at $5 and more a pound,
while before the war the product
could be obtained at a dollar a pound
retail. Metol, usually sold at about
$5 a pound, was quoted at more than
SIS, and will no doubt continue to
jump without restraint.
Activity of Speculators
Several men in the business could
not resist the temptation of specula-
tion, it is said.
No consideration is shown old cus-
tomers. They have to pay the re-
quested price and take what is given
th em without any discussion.
Is it true that there was no stock on
the American market when war was
declared, and that it will be impossi-
ble for any one to get chemicals be-
fore the war is Over? No, by no
means.
Is it true that chemicals for photo-
graphic development can only be
made in Germany? No, they can be
made right here in the United States.
Where Are the Factories?
What then has become of the stock
of metol and its substitutes which
several firms in New York had on
hand a few days ago and which was
calculated to last at least a year and
a half? Has it all been consumed
or sent back to Germany, or what
else has happened to it?
Some of the big film concerns, we
know, have purchased chemicals for a
period of about six months, but many
of the film manufacturers who are
busy making films and have no time
left for speculation have attended to
their business, not suspecting what
was going on. These film makers buy
chemicals when they need them.
What will they do now? Will they have
to pay the exorbitant prices and be
obliged to increase the prices of films
which the bigger manufacturer can
afford to maintain at the former
prices and thus put him out of busi-
ness; or will the little fellow close his
factory till something new happens
and till times are better?
How is it that the big raw film fac-
tories do not realize that their fail-
ure to supply the market with the
necessary chemicals for developing
will greatly harm their sale of ama-
teur films, in view of the increase of
expenses for developing?
i8
THE MOTION PICTURE NEWS
Winning Out As "Second Fiddle"
By Teaching His More Powerful Competitor to Advertise and Put on Spe-
cial Bills, Baggott Created an Overflow for Himself
How is it that in a big country like
the United States of America, which
can practically afford to live inde-
pendently of any neighbor or foreign
country, is at the mercy of another
country and its industry menaced be-
cause several products are supposed
to be made or furnished by only one
European country, said to fear no
competition, which is thus able to im-
pose its own conditions or put you
out of business entirely at will.
Fallacious Explanations
Certain people explain that it is im-
possible to produce the photographic
chemicals in this country for reasons
of quality of the tar; others say no
carbolic acid can be found, it has to
be made purposely; while in Ger-
many it is a by-product or a residual
product. That is all well to say; but
the truth is that foreign competition
as far as photographic chemicals are
concerned, is due mainly to cheap la-
bor, which can only be found in Ger-
many and which has caused all the
American manufacturers who tried to
enter the photographic chemical field
to soon go out of business.
Some foreign manufacturers made
the people of this country believe that
their chemical products are made by
a secret process," or are covered by
very strong patents. These stories
are not true. Similar products, if not
better, are or may be produced in
other countries. There are no patents
to prevent any manufacturer from
making good photographic chemicals.
The whole matter is a question of
trade marks and nothing else. There
is no doubt that the same product may
be called any number of names with-
out infringing on anybody's rights.
The speculators will soon be caught
in the trap which they have prepared
for others. Their indifference to the
needs of old customers; the disdaia
they have shown the American con-
sumer will only serve to encourage
former manufacturers to start their
factories again. The American pro-
ducer of chemicals never had a better
opportunity to start in business again.
Chemical Manufacture in U. S.
Before the American manufacturer
gets ready, the speculator will get a
chance to sell a part of his goods at
his own prices, but in a near future
he might have some stock left on his
hands because there are sources for
obtaining photographic chemicals
which certain speculators have never
suspected.
In other words, the situation is as
follows :
Photographic chemicals were made
in this country, but as soon as
the German importers settled here
they put the Americans out of busi-
ness. No competition from another
country than Germany was feared by
the Germans because their prices were
WHAT would you do if you were
the happy owner of a prosper-
ous theatre in a live town and one
of the "big" fellows with the cap-
ital and the connections to give a
better show planted right alongside
of you?
That's just what happened to Earle
K. Baggott, who had built up a good
steady trade for himself in one of the
livest cities in the Middle West. Of
course, it took the wind out of him
for the time — to be strictly honest, it
very nearly tore the heart out of him
— but he was equal to the emergency,
survived the shock, and is now doing
just about as much business as he
ever did and in the same spot.
How?
"Like everybody else,'' commented
Baggott when asked the question,
"just as soon as I heard that a finely
appointed theatre, fully three times
the size of my place, was to be built
on the plot adjoining mine, I nearly
threw a fit.
"I had visions of crowds passing
my door and never even stopping to
glance at the posters, attracted by
the stronger magnet of bigger show,
the vaudeville, and the better music
which I felt sure the management of
the larger theatre would offer.
"The minute the doors of that new
place opened, my business fell away
to nothing. I couldn't pay expenses;
in fact, I had very much rather have
had ten per cent of my losses than
fifty per cent of the earnings. I
struggled on for a week or two. I
tried giving prizes; cutting prices;
special features. Nothing helped.
THEN a bright idea struck me.
I had noticed that despite the
attractiveness of the theatre ne.xt
door, and for all the fact that his
bills were of the enticing sort, his
made lower than any other. To-day
the German importers are the only
purveyors of the American market.
Photographic chemicals could be
made in this country if the American
manufacturer was encouraged and as-
sured a minimum output.
'What the Film People Will Do
Before the manufacturers here are
in a position to provide the goods, it
would be possible to obtain them from
other sources than Germany if an ef-
fort was made before it is too late.
The question now is whether the
film industry is willing to let things
go on as they are and be exploited
until the greed of those whom it has
enriched ruins the cinematographic
house was never filled to capac-
ity. I figured up that there was a
large enough population in the town
to support two theatres of the size
of his place, both making money.
"That being the case, thought I,
provided he is well advertised, he
should pack his house every night.
And he wasn't doing it.
"So I had a talk with a pretty wise
friend of mine, a young newspaper
man connected with the leading daily
of the town. I showed him where
the business could be increased by
proper advertising and sent him out to
land my competitor's contract. He,
of course, jumped at the idea, went
to my competitor, and put up a very
attractve advertising proposition.
"In return for a certain amount of
editorial space in which the high
spots of his offerings were to be set
forth in glowing terms, he was to in-
sert a paid advertisement in the daily.
"And he did. An.d also it worked
out very much to his own advantage.
Instead of a comfortably filled house,
the ads and the publicity stirred up
interest enough to jam the house."
It was suggested that the inter-
viewer could not see where Baggott
"fit in" to promote the business of
his competitor.
"Why that was the wisest stroke I
ever did," he answered. "When his
house was jammed to the doors and
no more could be accommodated, the
overflow, rather than be disappointed,
came to me, and the net result was that
I had a comfortably filled house every
night without spending a cent for ad-
vertising.
"And every time my competitor
offered a special bill, the fact was
reflected in the size of my attend-
ance. My place would be crowded.
We all profited by it. His overflow
has kept me in business."
trade entirely; or if the people in the
trade have had enough of it, and are
determined to get together so as to
protect their interests by encouraging
the national industry.
A despatch from Chicago says:
The prospect of a local famine in
chemicals made in Germany and sold
there for photographic developing
processes is not considered seriously.
The war has not affected any of the
large producing firms in the least, as
most of them carry on hand at all
times a supply calculated to last six
months. It is also agreed that by
that time substitutes made in America
will be found efficient enough to take
the place of the German.
M. H. SCHOENB.^UM.
THE MOTION PICTURE NEWS
19
New York Will Call Amalgamation Meeting
Exhibitor Opinion Throughout State Found Overwhelmingly in Favor of One State League and Conven-
tion Will Be Held Next Month — Officers Will Be Elected at that Session — Neff Issues Call
for Fourth Anniversary Convention of Ohio State League
THE amalgamation of the ex-
hibitors who are members of
the Motion Picture Exhibitors
League and the International ^Motion
Picture Association in the state of
New York is practically an accom-
plished fact to-day, notwithstanding
the disappointment and delay that
attended the propc ed meetmg of the
two state executive committees a
week ago which was to have been
held in New York City.
This is the opinion of the leaders
of both bodies of exhibitors through-
out the state, as voiced by a promi-
nent motion picture theatre manager
a day or two ago.
It has been found, since the post-
ponement of the double executive
meeting, that the sentiment for imme-
diate amalgamation among exhibitors
throughout the state is overwhelm-
ing.
Demand for Union Unanimous
Pains have been taken to sound
out practically every league and as-
sociation man, individually, as well
as those exhibitors who have not yet
become members of the league, and
the former were, with almost no dis-
sensions, for a union as speedily as
possible.
The latter were disposed to be en-
thusiastic over the benefits of a sin-
gle state-wide organization, and amal'
gamation, it is said, is likely to be
followed by the acquisition of numer-
ous new members from many parts
of the state.
Since the prevailing sentiment is
for the union of the two exhibitor or-
ganizations without further delay, it
has been decided to call a meeting
of exhibitors from all over New York
state, to be held during the last half
of September, in whatever city is
most convenient for the majority to
reach.
This convention, as it may truth-
fully be called, will be, according to
a leading New York and up-state ex-
hibitor, a consolidation convention in
every sense of the word.
President Pearce, of the National
League, will be present, it is prom-
ised, as also will several members of
the new executive board of the ]\Io-
tion Picture Exhibitors League of
America, Fulton Brylawski, of Wash-
ington, among them, is the hope.
To Elect New State Officer;'.
At this meeting, according to the
present plans, a new slate c ^ state
officers for the re-united state league
will be nominated and elected, thus
making the amalgamation of the
league and the association, as far as
New York state is concerned, an ac-
tual fact.
"Ninety-five per cent of the exhibi-
tors of New York state are with us,
heart and soul, in this movement for
a reunited state league," said one of
the leaders the other day.
"And not an instant of further de-
lay should be tolerated by any ex-
hibitor who is truly interested in the
welfare of the league. The eyes of
the whole country are on New York
state, watching and waiting to see
what the action of the exhibitors here
is to be. The psychological effect of
our prompt amalgamation upon the
other states will be incalculable."
Ohio League to Hold
Anniversary Meeting
Columbus, O., Aug. 19.
MA. NEFF, president of the Ohio
• State Branch No. 1, of the Mo-
tion Picture Exhibitors League of
America, has issued the following call
to all Ohio exhibitors:
"A meeting in honor of the Fourth
Anniversary of the Ohio league will
be held in Columbus at the Southern
Hotel, the place of the birth of our
league. Every member is not only
invited to attend the Fourth Anniver-
sary meeting but is urged to attend,
that you may see the growth and
hear and realize the many benefits
the exhibitors of the state of Ohio
have secured and derived through the
Motion Picture Exhibitors League of
our state.
"We also cordially invite the film
manufacturers, the newspapers, film
exchanges, and non-members to at-
tend, assuring them in advance that
we will do our best to make their
visit pleasant and profitable. The
Fourth Anniversary of our league is
to be a grand, old-fashioned, royal
love-feast, a hearty welcome tc our
friends, and an evidence of our
strength and thorough organization.
Banquet in the Evening
"The meeting will be convened at
2 p. m. Tuesday, September 15, and
will adjourn at 5 p. m. A big free
"get-together"' banquet will begin at
8 p. m. Tuesday evening. Speakers
of national reputation will be present
and address the gathering.
"The convention will reconvene at
10 a. m. Wednesday morning, Sep-
tember 16, and will adjourn in ample
time to give each member an oppor-
tunity to catch his train for home.
There will be big doings, business
and social. Make your calculations
now, so you can be there.
"Every question of interest to the
Ohio league will be discussed and
every member will be given an oppor-
tunity to express his views.
"If you are for or against censor-
ship, be there. Let us hear what you
have to offer as a solution to the
problem.
"If you are for or against a short
program, use of motors, Sunday
opening, city license, or any other
question pertaining to the good and
welfare of our business, we will be
glad to hear you express them at the
meeting. , Do not stay at home and
then after the meeting is over kick
on the action of the meeting.
Urge all to be Present
"Remember,, we elect all state offi-
cers and a legislature this fall, who
will make and enforce the laws for
two years. We should know our
friends and legislative matters will
come up at our meeting and if you
are not present, it's your own fault and
we will expect you to stand by the
decision of the meeting.
"The original eleven charter mem-
bers will be present with the excep-
tion of our lamented brother, Mr.
W. O. Yard. However, Mrs. Vir-
ginia Yard, his widow, will be at the
meeting as the eleventh representative
of the original number that organized
our league."
(Signed) M. A. Neff,
President.
John H. Broomhall,
Secretary.
Ohio State Branch No. 1 of the
M. P. E. L. of A.
NEW KENTUCKY THEATRES
Special to The Motion Picture News
Louisville, Aug. 19.
The Majestic Opera House, Corbin,
Ky., opened this week as a motion
picture house. Four reels of comedy
and high-class feature films are being
shown every night, in addition to an
excellent orchestra program.
The new Star Theatre, Louisville,
which made its debut as a ten-cent
house, has entered the five-cent field
and is offering a program of fine fea-
ture films at this price.
20
THE MOTION PICTURE NEWS
New Corporation Forms Popular Program
Charles O. Baumann, of the New York Motion Picture Corporation, Di-
rects Plans for Series of Unusual Releases Through Second Company
ANEW popular program will be
shortly issued by the Popular
Photo Plays Corporation, of which
Charles O. Baumann is president.
Each exchange booking office that
will handle Popular Program releases
C. 0. BAUMANN
will be under the control and owner-
ship of men who will have full power
to arrange with exhibitors for serv-
ice direct in their respective territory.
The old plan of exchanges managed
by "lieutenants" or exchange combi-
nations has been abandoned.
The quality of the productions will
be the highest obtainable. The casts
comprise players of national distinc-
tion and the dramas are written by
experienced scenario writers, insuring
novel plots and strong characteriza-
tions.
Mr. Baumann, the guiding spirit of
the company, entered the motion pic-
ture field in 1908. His first venture
was the purchase of films for rental
exhibitors, the prevailing method of
distribution in the early days of the
business.
The following year he engaged in
the manufacturing end, forming the
New York Motion Picture Corpora-
tion.
He then formed the Motion Picture
Distributing and Sales Company to
handle the products of the manufac-
turers who had followed his lead.
As a result of his activity while acting
as treasurer, the company built up a
very profitable business throughout
the United States.
In 1912 Mr. Baumann combined
the best plants and brands of the
sales company and organized the
Universal Film Manufacturing Cor-
poration, assuming the presidentship
of the concern.
Later he resigned from the Uni-
versal and entered the manufacturing
field again with Keystone, Kay Bee
and Broncho brands.
Rochester Ranks as a "First Run" City
Service of the Important Companies Divided Up Among Local Ex-
hibitors— The Public Knows Difference Between "Firsts" and "Seconds"
NO LACK OF BUSINESS IN
WATERBURY
Special to The Motion Picture News
\\"aterbury, Conn., Aug. 20.
Motion picture managers continue
to have clear sailing in this city.
Practically every manager, when inter-
viewed hy the representative of The
Motion Picture News this week, ad-
mitted that business was very satisfac-
tory. The Star Theatre on Baldwin
street put on "The Million Dollar Mys-
terj-" Thursday, August 6, and the man-
agement was greeted with a capacity
house. "Nothing like a well-advertised
feature to fill the coffers," is the way he
expressed himself about 9:15 o'clock
that evening.
"Lucille Love, the Girl of Mystery" is
now being exhibited at the Broadway
Theatre on East Main street and the
Eden Theatre on Bank street. The man-
ager of the Eden, Mr. Fernandez, cov-
ered his touring car with posters and
went about the streets advertising the
feature. He had a youngster inside
beating a tom-tom. The Eden and
Broadway are among the smaller motion
picture houses in the city.
CAMERA MAN KILLED BY
LIGHTNING
On Tuesday; August 11, Chad
Fisher, a Vitagraph camera man.
while taking pictures near Grassy
Spring Reservoir at Yonkers, N. Y.,
was instantly killed by lightning.
Captain Lambart, the director, had
taken a company of Vitagraph play-
ers to this locality and were in the
midst of their work when a terrific
storm burst upon them and they were
obliged to flee for shelter.
They ran to the French House on
the Sawmill River road when a bolt
of lightning struck the front of the
building, killing Mr. Fisher and
severely burning and stunning Cap-
tain Lambart and Lillian Herbert,
one of the Vitagraph players. The
other men of the company were so
dazed they could scarcely realize
what had happened.
WURLITZER ORCHESTRA IN
SOUTHWEST THEATRES
The Rudolph Wurlitzer Company,
of Cincinnati, O., and with branches
throughout the country, has through
its agents, the El Paso Piano Com-
pany, recently installed their motion
picture orchestras in the following
moving picture houses, some being
the best in the West:
The Regale Theatre, 310 East
Washington street, Pheonix, Arizona;
Alhambra Theatre, El Paso, Texas;
The Arizona, Pheonix, Ariz., a new
and magnificent house; The Tucson,
Ariz., Opera House; the Bisbee,
Ariz., Theatre; the Royal, Ariz., The-
atre, and the Alcazar, 506 El Paso
street, El Paso, Tex.
Special to The Motion Picture News
Rochester, N. Y., Aug. 20.
THIS city uses more first-run films
than any city in the state, outside of
New York, according to a local exhib-
itor, who is in touch with the situation.
Rochester buys the first-runs of all of
the big service companies, and pays
good prices for them, too, showing that
the picture business in this city is in a
flourishing condition.
Patrons of the films here are dis-
criminating in their taste, and they are
likewise "wise" to the business. They
know in a minute when a house switches
from first-runs to seconds.
Some of the houses split up the first-
runs of a given service with others in
the city, but in territory which is re-
garded as non-competitive. One house
will take half of the service each day,
and the other half, which has been run
by another house the same day, is shown
on the following days.
Local motion picture patrons who have
occasion to visit Buffalo, and drop into
the downtown places of that city, often
report seeing pictures which have been
displayed in this city two weeks earlier.
The pictures are new to Buffalo, but
they are booked there some time after
they are first released.
Arthur R. Tucker.
LONDON FILM AT STRAND
The Strand Theatre, New York, of-
fered "The Valley of the Moon," as
the main attraction for the week be-
ginning Sunday, August 16. The pic-
ture is adapted from Jack London's
popular story of the same name. Be-
sides this picture there will be the
topical review showing interesting
scenes of the European situation. A
Jacobs comedy and the usual travel
and scientific studies will complete
the mention picture end of the pro-
gram.
THE MOTION PICTURE NEWS
21
Eastern Canada Undisturbed by War
New Brunswick Exhibitors Using All Films With Battle Settings Possible — Fear of a Shortage of
Carbons — Price Already Has Taken a Jump, With Chance of Going Still Higher
special to The Motion Picture News
St. John, N. B, Aug. 19.
THESE are exciting times in
Canada. Interest in the Euro-
pean war is particularly keen
on this side of the water, largely be-
cause of Great Britain, the Mother-
land of Canada, being involved.
Competition among motion picture
theatre managers and the war is an
interesting feature of the amusement
world. The attendance at local
houses during the heat of summer has
been quite satisfactory and there is
no complaint so far as St. John is
concerned.
Just what effect the war will have
upon the amusement business locally
is difficult at present to foretell.
Thus far there have been few an-
nouncements of local business or in-
dustrial concerns laying off employes
because of an existing or expected
depression.
The only discouraging feature up
to the present is that some of the
lumber mills have been forced to
cease operations, but most of the
hands made idle have found other
pursuits to engage them.
Carbon Prices go up
One of the greatest fears among
the local proprietors is the supply of
carbons. Most all of these have in
the past been brought from the old
country and there is said not to be
any too plentiful a stock on hand.
Already the price has advanced and
there has been a rush of orders upon
local supply houses which have been
only in part filled because of the de-
mand being excessive.
Whether a substitute can be found
or whether the carbons can be manu-
factured on this side of the ocean as
satisfactorily as on the continent,
remains to be seen. But the subject
is a cause of some perturbation
among local film men. The expecta-
tions are also that carbons will be
considerably advanced in price. -
Of course, as in every other city
throughout the dominion, the war is
the leading topic of conversation
wherever friends assemble. On all
sides the issues are being discussed.
War Bulletins Flashed on Screens
What then could be of greater in-
terest in the picture houses than mat-
ters pertaining to the countries in-
terested, the armies thereof, navies,
customs of the people, and particu-
larly news of the conflict?
With commendable enterprise some
of the local houses are taking ad-
vantage of the situation to maintain
their standard of attendance, and war
bulletins are the features of many
programs.
Probably the new Imperial is the
most prominent in this connection.
Realizing the general interest in the
continental conflict, W. H. Golding,
the energetic manager of this hand-
some theatre, has been bulletining
news items through an arrangement
with local newspapers and telegraph
offices, on a large screen in front of
the house.
He also is making announcements
from the stage when there has been
any important development in the
overseas or Canadian correspondence.
The service has proven most popular.
It has also been quite a drawing card.
Demand for War "Local Color"
In addition to this, every available
pictorial dealing with "local color" in
the war zone has been commissioned
for service, and the local picture pa-
trons of the Imperial, Unique, Gem,
Star, Lyric and Gaiety have had the
privilege of seeing on canvas the
armies and navies of the powers con-
cerned, and scenes in and about the
countries in question.
Most of the pictures were of course
old releases, but they were quickly
adapted to the purpose and the result
was an increased attendance.
"God Save the King," "Rule Brit-
AT the third informal conference of
motion picture advertising spe-
cialists and manufacturers which was
held at the Hotel Claridge, New York
City, within the month the following
members of the national committee,
who were appointed at the Chicago
meeting held at the La Salle Hotel in
January, were unanimously re-elected:
Watterson R. Rothacker, of the In-
dustrial Moving Picture Company;
Charles Stark, of the Essanay Film
Manufacturing Company, and J. Alex-
ander Leggett, of the Pathescope
Company.
The conference was replete with in-
teresting features. The first day was
devoted to a discussion with repre-
sentatives of various national adver-
tising agents on the relation of the
advertising agency to the motion pic-
ture advertising manufacturer.
tania," "The Maple Leaf," "O Can-
ada" and other British and Canadian
martial airs have been featured by
the orchestras in the local theatres
at every performance, and the na-
tional anthems of the allies of Brit-
ain have won favor as well.
It has always been the custom in
St. John to close an entertainment
in a public amusement centre with
the singing of the English national
anthem.
Patriotism in Picture Theatres
Now it is also given at the opening
of every show, generally accompanied
with a moving study of the Union
Jack fluttering to the breeze — a signal
for an outbvirst of enthusiasm by the
audience.
The attendance in all the houses
up to the present has been in no way
affected by the war, but on the con-
trary with the aid of the means out-
lined, has been stimulated.
Prospects are that should there be
better and more up-to-date releases
niade, especially if any can be had
from the scenes of activities, there
will be a decided increase in the audi-
ences.
But even without this, with the pic-
tures now available and a continua-
tion of the bulletin and slide service,
local managers are not apprehending
anything but a well sustained patron-
age for some time to come.
Frank I. McCaffert.
The second day's program was as
follows: "The Truth About Moving
Picture Advertising," by Mr. Roth-
acker; "Moving Picture Circulation,"
by Mr. Stark; "Miniature Projecting
Machines," by Mr. Leggett; "Muni-
cipal Motography," by W. E. Hamil-
ton; "The Ad Film in Selling," by
N. F. Sawyer, and "Moving Picture
Advertising Achievement," by H. J.
Aldous.
Several members of the Panama
Commissions were unofficially present
and told of the big part motion pic-
tures will play at the San Francisco
Exposition.
It was tentatively decided to have
the next meeting of the National Com-
mittee at San Francisco in February,
1915. A special meeting may be
called for either Chicago or New
York soon.
Motion Picture Advertising Officers Re-elected
The Third Informal Conference Held in New York City — A Number of
Papers Relative to the Industry Read by Members.
22 THE MOTION PICTURE NEWS
KILL CENSORSHIP BILL IN MINNEAPOLIS
Members of City Council Make Thorough Investigation Individually, and Finding That Motion Picture
Theatres Are Free From Objectionable Films, Vote Down the Proposed
Ordinance of Alderman Chase
special to The Motion Picture News
Minneapolis, Aug. 19.
THE proposed Minneapolis mo-
tion picture censorship or-
dinance is dead and will not be
brought to life again unless a band of
reformers appear in the distant future
and decide to reform something they
know little about.
The Minneapolis council is against
censorship and the ordinance pro-
posed by Alderman Josiah Chase has
been tabled. The aldermen have
visited all the theatres many times
and are well acquainted with the con-
ditions. Not an alderman was found
who had seen an objectionable pic-
ture or who feared any would be
shown. They declared that the or-
dinary police power will prevent the
showing of any films that are not fit
to be shown.
The victory for the Minneapolis pic-
ture men is due to the fact that the
local association, which is allied with
the Minnesota^ Motion Picture Exhib-
itors Association, has put the picture
theatre business on a hard, common-
sense business basis.
Exhibitors Substantial Business Men
The old idea that a theatre manager
was a "show man," occasionally here
and sometimes there, aiming to get
what he could out of a town and then
going to the next, has been dispelled
in Minneapolis.
Among the Minneapolis exhibitors
are many men who are widely and
favorably known as business men.
Their business is exclusively that of
'Conducting motion-picture theatres,
but they do it in a dignified, business-
like way without any claptrap tricks.
They have joined the improvement
and business associations; they have
permanent homes and are in general
good citizens. They rank with other
professional men, and their views are
considered on public questions.
As a result of their becoming an
important part of the city itself their
word was good when information was
wanted on the moral tone of motion
pictures. These men were asked
frankly how often they had seen ob-
jectionable pictures.
Their Opinions Respected
They declared they scarcely ever
saw a picture that should be even
labeled "for adults only," and iione of
the class that would come under the
head "for men only." They told of
the efforts of the producers to make
the motion picture the highest type of
amusement.
Then, too, the patrons of the the-
atres showed their confidence in the
theatre managers. They told their al-
dermen they were willing for their
favorite theatres to choose the pro-
grams.
"If the exhibitors are degrading
children they are degrading their
own," said W. A. StefEes, secretary
of the association, "and it would be a
pretty hard thing to say of anyone
that he wanted the minds of his own
children poisoned."
The aldermen in getting their in-
formation simply went out individ-
ually and obtained the information.
Then they went into the committee
and voted not to recommend the
ordinance to the council.
Exhibitors Don't Run Obscene Films
Minneapolis is motion picture sane
to-day and there is little possibility
that there will ever be a censorship.
The association has stood for a pro-
gressive body and every member real-
izes that a man might play an objec-
tionable film to a packed house once
or twice if he were allowed to do so.
but in a few days his house would be
shunned.
The picture men here wouldn't run
Special to The Motion Picture News
Nashville, Tenn., Aug. 19.
MANAGER TONY SUDEKUM, of
the Fifth Avenue Elite, Princess
and Alhambra theatres, is following in
the footsteps of other enterprising
film men over the country by having
pictures taken of every local important
event and showing them on the screen
at the Fifth Avenue.
A parade of suffragettes who were
here in convention some time back was
shown a few days ago, with the result
that the big house was filled all day.
The demolition of an immense smoke-
stack was also taken and shown. Sev-
eral local baseball parades were given
on the screen, and the fatness of the
door receipts proved the popularity of
the idea.
A special feature which attracted
many to the Fifth Avenue was put on
by Manager Sudekum recently, when he
advertised that from 1 to 3 o'clock in
the afternoon film pictures would be
made of the entrance of the playhouse,
showing everyone who went in or out
an obscene picture for a bonus, be-
cause they are not the kind of men
that would care to look at such a pic-
ture.
An attempt may be made to get a
state censorship in the next legislature
but with sentiment so strong against
it as it is now in all parts of the state
there is little fear that the "reformers''
will be successful.
The Minneapolis Civic and Com-
merce Association has adopted a new
argument to land conventions for the
city. E. C. Hilweg, secretary of the
association, now goes to the conven-
tions with a motion-picture machine
and a roll of films, showing what Min-
neapolis is like.
Pictures to Bring Conventions
When he seeks votes for making
Minneapolis the convention city, he
invites groups of delegates to a large
hotel room and there shows Minneap-
olis as she lives, works and plays.
The city's business and pleasures are
all shown.
It is a convincing argument, and
many oi the 191.5 conventions have
been directed to Minneapolis because
the delegates would like to see the city
again. R. H. Marshall.
of the place. The house, it is needless
to say, enjoyed perhaps the greatest
run it has had since its opening.
A few days later the pictures were
shown on the screen, with those who
were in them naturally coming back and
bringing their friends to see themselves.
It was a great and profitable scheme
for the local film magnate, and the
coffers of the Crescent Amusement
Company, of which Mr. Sudekum is
president, were richly enhanced.
Robert L. Pique.
TURNER TAKES VACATION
Special to The Motion Picture News
Los Angeles, Aug. 17.
Director-General Otis Turner, of the
Universal studio, is off for a two
months' vacation, and departed for New
York to spend the greater part of the
time. Greetings galore were sent to
photoplayers in the East by the many
in Los Angeles, by Mr. Turner, who
doubts very much that he will be able
to deliver one-tenth of the messages in-
trusted with him.
Local Topicals "Go Big" in Nashville
Suffragette Parade, the Fall of a Huge Chimney, Baseball Games and
Theatre-Going Crowds Popular Subjects
THE MOTION PICTURE NEWS
23
"The Pot of Gold" in the Theatre Lobby
p. J. Schwie, Is Sure He Has Found It in the Use of Unique Lobby Displays — No Posters in Sight, But
He "Makes the Theatre Talk" with Sepia Illlstrations of Scenes Taken From Each
Play, Painted by a Skilful Artist
AT last the fairy tale of our youth,
"The Pot of Gold," has come
true, and it took a live-wire
^Minneapolis exhibitor to find the
treasure. His method, however, was
somewhat different from that of the
child who chased the rainbow, ex-
pecting to dig up the gold at the foot
of the elusive arc. This seeker after
wealth had no running to do — he did
not even step from his own doorway,
or rather, his lobby, to discover the
biding place of the chinking yellow
gold pieces.
This sagacious discoverer is P. J.
Schwie, manager of Saxe's Lyric The-
atre, 730 Hennepin avenue, in that
city, who declares that every motion
picture theatre can find the pot of
gold if he will dig for it. The lobby
or front of the average theatre is a
liability rather than an asset, as it
should be made, according to !Mr.
Schwie, and the fact that he has made
the lobby of the Lyric a business-
getter has won him a place in among
energetic managers.
"One idea must be kept uppermost
in the exhibitor's mind if he is to get
the most from his business and the
most from his lobby." said Mr.
Schwie, in a recent interview. "That
idea is that the real legitimate drama
of to-day is the photoplay and that
it must be treated with the same seri-
ousness and dignity that the older
legitimate drama was treated."
No person, Mr. Schwie believes,
who w^ants to become a theatrical
leader would plaster the front of his
house with flaming posters, and stick-
ers, poorly arranged. He believes
that the pictures of the stars and the
important scenes comprise the only
introduction that patrons have to the
play and its players. It should make
an appeal and tell enough of the reel
story to arouse interest.
AS a result of this conception of
the photoplay, the Lyric has no
ordinary posters anywhere about the
house. A man is employed to "make
the lobby talk." When the lobby is
"through talking" the theatre is full.
The man selected to accomplish
this work is an experienced advertis-
ing illustrator. He views each play
before it is run for the patrons, and in
time to enable him to get out his dis-
play. Then he makes sepia enlarge-
ments of some of the principal scenes,
with the best poses of the stars.
These he groups tastily in Flemish
oak frames set about the lobby on
easles. Around the pictures are ar-
tistic hand-illuminated titles and oc-
casionally a word explaining the film.
A look at this attractive advertising
matter tells the patron much about
the locale of the play. It gives him a
good idea whether he wants to see
the play for its scenic value or for its
dramatic action.
I\Ir. Schwie stopped at an outlying
theatre one day and heard a manu-
facturer tell the theatre manager that
had he known the films would show
the interior of some particularly un-
sanitarj- factories, he would have
taken his entire force to the show.
These scenes were shown in an
average motion picture play. The
manufacturer had a small, clean and
sanitary factory and he thought the
play would add to the employees' ap-
preciation of their own surroundings.
THERE was no chance for him to
know that these scenes were to
be shown. The posters didn't tell
him and there was no sign of a
synopsis.
'T made up my mind then never to
lose a lobby opportunity," said Mr.
Schwie. "That is why we display a
brief sjmopsis. The patron can learn
whether he wants to step in or go
on."
The lobby artist after getting out
his advertising gives his attention to
the decorations. Baskets of flowers
are changed, a hanging redraped, and
a few lights are changed in tint. The
efifect is a changed lobby. In the
summer months real flowers and ferns
are used, and each week sees an en-
tirely new lobby.
Then, too, courtesy is capitalized in
this lobby. The girl at the ticket-
window says, "Good evening," if she
has the time, and if not she just
smiles. There are more smiles at the
door, and the ticket takers always
speak to a customer they have seen
before. As the patron passes out he
is frequently asked if he liked the
show. This is not said in a loud
voice to attract attention of passing
persons, but the question is asked
quietly and purely from an honest de-
sire to learn how the play appealed
to him.
Sometimes a patron says he liked
the show but was annoyed by noise
or by some other inconvenience. The
annoyance is eliminated if possible.
Also this lobby is spotlessly clean.
In fact, it is so clean that patrons
think they would be doing something
criminal should they drop waste pa-
per or other refuse. The brass is
polished daily, the mirrors really re-
flect. Everything shines, from the
lamps to the faces of the door pages.
A COOL lobby means a cool and
contented patron. Electric fans
keep the people who have to wait to
get in cool and maintain the good
name of the theatre.
At the entrance proper into the the-
atre, the patron is met by a young
colored girl who acts as the usher.
The usher is polite, quick and quiet
and requests to patrons to fill seats
from the front back, are never taken
as an offense.
On the inside the same methods
are used to make the whole setting of
the play attractive. The curtain is at
the rear of the regular stage and
forms the background of a handsome
Italian village scene. The orchestra
is playing on the piazza of a villa, a
fountain is gushing in the center of
the scene and the whole is a realistic
and comfortable setting. It lends the
required atmosphere to carry out the
manager's idea as to what a motion
picture should be.
This arrangement also permits of
much featuring of films and it gives
a greater seating capacity. With the
curtain at the rear of the stage, the
orchestra stall can be used for seats.
As illustrative of the manner in
which the house puts on a photoplay,
the production of "Hearts Adrift," by
Mary Pickford, may be taken as an
example. In the scene where Nina
danced on the beach, the curtain was
raised slowly, and the picture allowed
to fade. Instead of the picture there
was the same beach scene, and Mrs.
Orville Pretorius, a noted dancer,
stood where Nina had danced. Mrs.
Pretorius walked from the little stage
within a stage, to a point in front of
the fountain and interpreted Nina's
dance at close range.
FEW such dancing hits have been
made in Minneapolis, and as a re-
sult of the announcement "Hearts
Adrift" played to five houses, or a
combined attendance of nearly 10,000
persons. The theatre has a capacity
of 2,000 persons when the gallery is
included, and the gallery was filled
every night of that week. While
"Hearts Adrift" was given but one
night, there were different Mary Pick-
ford features for five straight nights
that week and each play was featured.
Every bit of action in a photoplay
is studied by the orchestra leader,,
and the music is as carefully selected
24
THE MOTION PICTURE NEWS
Will Eliminate Five-Cent Admissions
Elizabeth, N. J., Managers Plan to
Winter — Public, Demanding Better
Special to The Motion Picture News
Elizabeth, N. J., Aug. 20.
IF talk now going on among the local
motion picture men, amounts to any-
thing more than mere discussion, there
will be no five-cent admissions to any
of the local film houses next winter.
There is a movement now on foot to
establish ten cents as the minimum ad-
mission price, and the manager of the
best house in the city, who has been
playing to a five-cent and ten-cent scale,
is seriously considering making twenty-
five cents his top figure with a gradua-
tion of prices down to ten cents.
Five and ten cent prices prevail in
every motion picture house in the city
at the present time. In the smaller
places five cents is the high price at
both afternoon and evening perform-
ances, except on Saturday, when ten
cents is collected from adults, with half
price for children.
While it remains for the managers to
fix higher prices, the advance is being
brought on by the theatre-goers them-
selves. Through the bigger theatres
they are being educated to demand more
elaborate productions. In the old "nic-
kolette," attractions fail to pull.
High-class features and good serial
pictures are being called for in sections
of the city where the old Wild West
thriller and slapstick comedy used to be
the biggest drawing cards. Better pic-
tures cost theatre managers more money,
but they have to put them on to get the
crowds.
Only a few months ago some of the
local theatre managers would have
laughed at the idea of getting more than
Charge a Dime During the Coming
Pictures, Willing to Pay More
five cents for admission, but their views
have changed and now most of them are
in favor of the increase. Public taste
has reached a point where it is said the
people will pay the prices if they are
given really high class pictures.
Changes have already been made in
the prices at some of the houses. At
the U. S. Roof Garden Theatre, where
five-cent admissions were formerly
charged, the price has been raised to ten
cents for adults and five for children at
night. The afternoon prices have not
been changed as yet.
At the open air theatres in East Jer-
sey near First street, ten cents is the
admission now. Until a week ago it
was five cents.
Dennis J. Shepard, manager of this
theatre, told a representative of The
Motion Picture News that he was in
favor of the increase.
"We can get ten cents as easily as we
can get five " he said. "A nickel doesn't
make much difference one way or the
other to the average theatre-goer. The
people want to see high-class pictures,
and there is no profit for the picture
men in showing a big feature for five
cents. We have got to give better pic-
tures to get the audiences, and we can-
not continue to put on first-class at-
tractions on the old scale."
Five-cent admissions prevail at the
Avenue, Royal and Olympia theatres,
which are all located on Elizabeth
avenue, within a few blocks of each
other, and it is said that the managers
of these houses are consdering making
an agreement for an advance in their
admission scale. John W. Hawkins.
Luxurious "Theatre Intime" Goes to Pictures
Little Theatre, Los Angeles, Designed for Two Dollar Attractions, Will
Be Home of High-Class Features
as it would be for a Shakesperean
production.
An important and appealing feature
in the handling of the Lyric is the fire
drill. In case of a fire the ushers are
instructed to walk quietly to the front
of the house and tell the persons in
each row to walk out quietly but
v/ithout comment. The ushers are to
remain until the theatre is cleared, al-
lowing one row to go out at a time.
The audiences are, for the most
part, more carefully dressed than the
audiences of the regular theatres. A
better testimonial for the general
standing of the theatre could hardly
be sought.
"Some may say," said Mr. Schwie,
after the performance of "Hearts
Adrift," "that all this costs too much.
Well, it costs money but it all comes
back, I believe. The artists' work
alone triples the cost of the work.
The cleanliness, the changing of stage
settings, and the other work about
the house calls for no special outlay
of money."
R. G. Marshall.
"BARLEYCORN" FAILS TO
SHOCK ROCHESTER
Special to The Motion Picture News
Rochester, N. Y., Aug. 30.
The much-discussed film, "John Bar-
leycorn," played for the past week at
the Gordon, and, as an instance of how
free this city is from the censorship
evil, not a word has been said in oppo-
sition to its showing here, which is in
direct contrast to the attitude assumed
in Pennsylvania.
PICTURE TRADES CLUB EN-
DORSE POLITICIAN
Special to The Motion Picture News
Atlanta, Ga., Aug. 80.
The Motion Picture Trades Club of
Atlanta, composed of many of the city's
leading exchange men, has gone into
politics to the extent of formally in-
dorsing the candidacy of United States
Senator Hoke Smith for re-election.
This action was taken at the last
meeting.
Rules and regulations for the better-
ment of trade conditions in this section
are being drawn up and will be pre-
sented to the club soon for their rati-
fication.
BUFFALO EXHIBITORS AFTER
CLEVELAND HOUSE
Special to The Motion Picture News
Buffalo, N. Y., Aug. 20.
Harold Edel, Claude Weill and a num-
ber of other Buffalo men went to Cleve-
land recently to look over a theatre
proposition in the downtown section of
that city on a twenty-year rental basis.
Mr. Edel is manager of the Strand
and Mr. Weill, manager of the Premier
m this city. The theatre in Cleveland
has seating capacity of 1,200.
Special to The Motion Picture News
Los Angeles, Aug. 17.
THE Little Theatre, 1324 South
Figueroa street, Los Angeles,
built and equipped for high-class
dramatic productions by a selected
company, which was opened January
26 last and continued until March 15,
with an admission price of two dollars
for any seat in the house, is now to
become the home of motion pictures
and will be under the management of
Frank Egan, head of the Egan School
of Music, Drama and Art, located in
the theatre building.
This theatre is situated near a very
choice residence and apartment
house district, and it v/ill be the policy
to run only feature pictures of five,
six or more reels. But one perform-
ance will be given each evening at
eight o'clock with matinees on Satur-
day and Sunday. A string quartette
will furnish the music. The opening
is now dated for Saturday, August
8. It is probable one or two acts of
good vaudeville will be added later.
The admission fees will be ten cents
for children, adults twenty cents and
loge seats thirty cents.
This is without a doubt the most
elaborately furnished theatre west of
Chicago. The entire basement under
the building is furnished for ladies'
and gentlemen's parlors and rest
rooms, the seats are of an expensive
and very comfortable type, while the
draperies, hangings and decorations
are equal to any in the West. It was
the intention of the builders to make
this an exclusive theatre for the better
dramas, and the enterprise was backed
by more than two hundred stock-
holders, each owning the same amount
of stock. There are but 334 seats.
J. C. Jessen.
THE MOTION PICTURE NEWS 25
WITH EXHIBITORS ON PACIFIC COAST
Southern California Association Goes Solid for an Amalgamation, After Hearing Tugwell's Report — Chief
of Police Threatens Segregation of Sexes in Theatres to Quell Mashers — S. R. O. Houses
Bring Complaints from Disappointed Ticket-Purchasers
special to The Motion Picture News
Los Angeles. Aug. 17.
THIS has been a big week for Los
Angeles motion picture exhibi-
tors— their association unani-
mously decided to affiliate with the
Exhibitors League of America; the
police in two instances advise regula-
tion of theatres; one house keeps a
line out all the time by showing local
pictures; and every one of the man-
agers of the larger houses have ex-
ceptional business that has changed
records for attendance.
At the regular monthly meeting, the
second Wednesday of the month, of the
members of the Southern California
Motion Picture Men's Association, the
report of Judge A. P. Tugwell, dele-
gate to the two recent national con-
ventions, reported to the association the
action taken at the Dayton meeting and
at the close of his remarks read a
resolution providing that the local as-
sociation should affiliate with the Ex-
hibitors League of America. This
brought out a very lively discussion, in
which purely local questions were in-
volved, but in the end, all members
present voted for the adoption of the
resolution.
Association Changes Quarters
The attendance at this meeting was
small owing to a change of location
of the association's headquarters from
Broadway to the Mozart Theatre Build-
ing on Grand avenue, below Seventh.
The new headquarters are nearer the
film center of Los Angeles, being within
a block or two of seven exchanges.
Chief of Police Sebastian has given
an inten'iew to all local reporters ad-
vising that he will ask the city council
to frame an ordinance requiring mo-
tion picture theatres to segregate the
sexes by providing separate sections for
men and women who are unaccom-
panied and for women with escorts.
The chief says a number of com-
plaints have been made by young
women who have been insulted in the-
atres by mashers operating under the
cover of darkness. As the women who
complain do not wish to appear in
court, the police chief claims he is at
a loss to know what other means will
prevent the continued practice.
Exhibitors, generally speaking, con-
sider this statement of Chief Sebastian
as a joke. It is their belief that in one
or two instances the motion picture the-
atres may be places where mashers
congregate, but they hold that a woman
or young lady attending such theatres
should expect flirting and mashers as
the theatres in question are located in
a section of the city frequented by
mashers of both sexes.
Will Fight Segregation
On the other hand all motion picture
theatres are as well lighted as the
vaudeville and legitimate theatres, and
if segregation is necessary in one class
it is in both.
If such an ordinance comes before
the city council it will be fought by
representatives of the exhibitors. By
some it is believed to be another attempt
of the political machine now in power
to control the motion pictures.
According to the police department,
complaint has been made because the-
atres sell tickets when they cannot give
patrons seats, and thus make them stand
in line until there are vacancies. Those
making the complaints urge, and they
are upheld by the police department,
that managers of theatres should fur-
nish seats for the people waiting.
The complaints were the outcome of
great crowds at Clune's Auditorium
last week and this, where "The Escape"
was shown. On several evenings the
line, two abreast, reached from the
door of the theatre, through the lobby
sixty feet deep and along the sidewalk
a full block. W. H. Clune is heartily
in favor of affording his patrons every
comfort possible, and if the police will
grant him permit to use the sidewalk,
chairs or seats of some kind will be
provided.
Clune Attendance Break Record
The attendance at the Clune Audi-
torium last week raised by several thou-
sand, the record made for any theatre
on the coast, which was that made
earlier in the summer at the same the-
atre. The attendance Monday of the
week was far above the average Mon-
day, and every day thereafter business
increased.
The picture was held over for a sec-
ond week and attendance this week is
almost as good as last. Mr. Clune an-
ticipates securing the picture at a later
date for a one or two week run.
One hour during every afternoon of
last week, a cameraman with an Ange-
lus motion picture camera, stood in
front of the Clune Broadway Theatre
and took the pictures of the people as
they passed. This week this set of pic-
tures, together with the regular Gen-
eral Film Company releases that make
up the program of the house are being
shown to big houses afternoon and
evening.
Two weeks ago the Superba, with
eight hundred seats, was opened on the
same side of the street and less than
one hundred feet above the Clune The-
atre. The new house attracted consid-
erable of the usual patronage of the
older theatre and this plan was used to
hold the popularity at Clune's. From
all appearances it is very successful.
Manager T. L. Tally, of the Broad-
way Theatre bearing that name, will
not show the same picture more than
one week in the future because of the
new contract with the Paramount com-
pany for 104 releases during the year
beginning September 1. In speaking
of the attendance when the Mary Pick-
ford picture, "The Eagle's Mate," was
run the second week, Mr. Tally stated
that the two weeks' business had set a
new mark for one picture, but that the
second week was not as great as the
first, although greater than the attend-
ance on some pictures shown but one
week.
Last week the bill consists of "The
Little Gray Lady," with Jane Grey in
the title role. The attendance was very
good. A special feature for the musi-
cal program at the theatre this week,
played at intermissions by the eight-
piece orchestra and great pipe organ, is
Marche Slav, by Tschaikowski. This
selection, composed during the Franco-
Prussian war and intended to portray
musically the struggle of the Slav race
for independence, was very appropriate
and received generous applause.
The composition begins with a
funeral-like theme, develops to a big
climax, and ends with a triumphal ex-
position of the Russian national hymn.
Results On a Ten-Inch "Ad"
On the first day the first installment
of the "Trey o' Hearts," the Universal
serial, was shown at the Alhambra The-
atre, 743 South Hill street, Manager
Frank Hawkins inserted ten-inch ad-
vertisements in the local papers. Each
contained a coupon admitting the
bearer, if an adult, to the theatre free
if presented between the hours of
twelve and six on that date.
Mr. Hawkins figured that if one in
twenty of the people who saw the ad-
vertisement would return the coupon,
twice that amount would attend the
theatre while the bill is on, as the
result of the advertisement, and as 133
coupons were returned he believes he
secured very good returns from the ten
inches of space used.
E. H. Emmick, manager of the Los
Angeles Golden Gate Film Exchange,
has returned from a conference of ex-
change managers called by Sol Lesser,
president of the company, upon his
return from a business trip to New
York City, and brings the announce-
ment that these exchanges will in the
26
THE MOTION PICTURE NEWS
next few weeks announce arrangements
for complete programs of one, two,
three and larger subjects.
According to Mr. Emmick, every reel
through the Golden Gate exchanges will
have a national star in the leading part,
and will be more of the nature of fea-
tures.
Announcement has also been made
by Mr. Emmick that the company pur-
chased the rights for "The Spoilers"
and a number of other exceptional fea-
tures for the state and are now booking
them. Other attractions secured are
Lou Dockstader in "Dan," Ethel Barry-
more in "The Nightingale" and the
"Christian."
Book "Cabiria" for Los Angeles
The first attraction of the Trinity
Auditorium, the Los Angeles new home
for grand opera, orchestra recitals, etc.,
which is now being finished, will be
"Cabiria." The Auditorium is under
the management of L. Behymer, who is
now in the East, and because of his
absence the opening date is not known
here. The picture is now being shown
in San Francisco.
Charles S. Armstrong, who purchased
the Lyric Theatre, Santa Monica, in
July, has refurnished it throughout, as
well as having it redecorated. He is
now beginning to build up business by
showing successful feature pictures of
four, five and six reels four nights each
week, and small subjects three nights.
The big features, he has found, while
more expensive, have doubled his re-
ceipts and the greatest trouble he ex-
periences is that of accommodating the
many who attend. The seating capacity
is 285. J. C. Jessen.
Lubin Will Invade Serial Field
"The Beloved Adventurer," Ready Sept. 14, will be Issued in One Reel
Parts, Each Instalmen Complete in Itself
The Lubin company will release on
PREDICT KEEN DOWNTOWN
COMPETITION IN BUFFALO
special to The Motion Picture News
Buffalo, N. Y., Aug. 20.
With the opening of Shea's Hippo-
drome on Labor Day, local downtown
exhibitors have got to get on the jump,
for competition from this source is go-
ing to be of a serious nature. Shea has
booked all the Paramount service, con-
ceded by many to be the best in film fea-
tures. The manager of the Strand has
something up his sleeve, which is going
to fall out in a few days.
There is no doubt that the opening of
the Hippodrome will seriously afifect the
Olympic and the Family. How long
they can survive is only conjectural.
WICHITA FILM THEATRE
OPENS
Wichita, Kan., Aug. 19.
The Holland, Wichita's newest mo-
tion picture theatre, opened recently,
at 118 East Douglas avenue. J. G.
Fjolland is the manager and owner.
One of the features of this theatre
will be a weekly film entitled "Jay-
hawker Events," in which will be
shown Kansas happenings.
September 14, and continue to release
on Monday of each week following,
"The Beloved Adventurer," by Em-
mett Campbell Hall, featuring Arthur
LOTTIE BEISCOE
V. Johnson and Lottie Briscoe in ex-
ceptionally attractive parts.
In "The Beloved Adventurer" each
part will be a story complete in itself,
yet combining with the other four-
teen parts to make a single story of
remarkable continuity when the en-
tire series is seen in sequence.
The result is that, while the patron
who sees the complete series will
doubly appreciate the series, a patron
who sees only one or any number of
parts will be strongly moved to return
for any parts to be shown after his
casual visit to the theatre. Without
repetition, the main theme is picked
up from a logical beginning with each
instalment and left in suspense at
the end of each instalment, bitt in
that instalment has been told an inci-
dental story of great interest.
Fifteen separate casts appear in the
entire series, but Mr. Johnson appears
in each, the character of "Lord Cecil,"
which he portrays, being the central
figure in each.
An idea which, it is believed, will
prove popular, is the publication in
book form of the complete story of
"The Beloved Adventurer." Emmett
Campbell Hall has written the novel
as well as the photoplay. This book
is a handsome volume of 160 pages,
full cloth binding, with fifteen full-
page illustrations consisting of half-
tone portraits of the leading players
appearing in the series and scenes
from the plays.
It will be supplied to exhibitors at
a very low cost and will be a source
of direct profit as well as a means of
increasing patronage by creating an
interest in the series.
Scent Plan to Crush Small Exhibitors
Scheme Said to Be on Foot for Gaining Control of Minor Paying Houses
in Outlying Districts of Pittsburgh
Special to The Motion Picture News
Pittsburgh, Pa., Aug. 20.
THE motion picture business in the
Pittsburgh district is getting better
as the days pass, and already a notice-
able increase is felt in the number of
patrons daily visiting the theatres of
this section. A number of managers
state that they have almost doubled
their receipts during the past week,
although they have added no big fea-
ture pictures as a drawing card.
It is possible that there will be a
clearing out of a number of small the-
atres in this city before long. The city
ordinance officers are watching all vio-
lators of the building and other laws,
and are ready to pounce down upon the
unlucky manager who in any way vio-
lates the laws. It is stated that the
city officials will see to it that the mo-
tion picture house must close when the
case is proved against it, as no license
to operate will be issued.
There seems to be a well-directed
plan in this city to stamp out many of
the little men. This is being done in
a systematic way and in some sections
it is being felt. It is said that where
the smaller theatres refuse to sell out,
larger and more pretentious ones are
erected in the neighborhood for pictures
costing more than the smaller man can
afford to pay.
This has been done in a number of
instances in this city, and it is said that
several large men are behind the deal
who mean to control the Pittsburgh
film houses or break them. A number
of managers of the theatres in this
section have been interviewed on the
subject and have been loud in their de-
nunciation of the ones behind the move-
ment.
This will hardly apply to the ones
on Fifth avenue or in the downtown
section. It is intended for the ones in
the outlying districts that have been
making money and upon whom the pro-
motors of the big scheme have cast
their eyes, looking forward to getting
a chain of theatres in good sections and
getting them at a low price.
G. L. McCoy, Jr.
THE MOTION PICTURE NEWS
27
A Pioneer in Lobby Display
By J. W. Martin
Before Posters Were Provided With Pictures, Meister Had His Own Form of Lobby Decora-
tion— Now That They Are in General Use, He Is Already Looking for the Development
Beyond the Lithograph, and His New Ideas Are Pulling Business
TUDY your public and give
1^ them what they want," is the
keynote of the success of Otto
L. Meister, probably the leading five-
cent picture exhibitor in Milwaukee.
Long ago Mr. Meister's fronts made
the other exhibitors in Milwaukee
and the city as a whole sit up and
take notice, by their very originality,
if nothing more.
Mr. Meister is part owner and man-
ager of the Vaudette Theatre, 183
Third street, Milwaukee, and long be-
fore the days lithographs or paper of
any kind was used for pictures, j\Ir.
Meister was hard at work making his
front bring the nickels rolling in.
To the present-day exhibitor, when
every reel that is turned out has its
paper, it seems rather difficult to real-
ize that the time was when no paper
was printed by the producer, and it
was entirely up to the exhibitor to
let his patrons know what kind of
picture he was showing.
Naturally, it taxed the exhibitor's
originality to the utmost to figure out
attractive lobby displays, and this
vvas probably the training that made
Mr. Meister so succesful in this par-
ticular end.
AS the lithographs began to ap-
pear, Mr. Meister began to util-
ize them, until about a year ago, when
he built a new front. Then they were
more or less relegated to the rear,
and lights all flashing and very bright
took their place.
PROMOTING A REGULAR PROGRAM AT THE VAUDETTE, MILWAUKEE, WIS.
His adoption of paper just a bit
before it was used by other exhib-
itors, and now, when everyone else is
using paper in the lobby, his haste in
finding a substitute for it is charac-
teristic of the man. In building a
new front on his house, Mr. Meister
surprised his architect by ordering
him to make it not round, but square
with plenty of lights
Then provisions were made for an
artistic display of paper where it
would look neat and be out of the
way, and the result was that just
about the time every other picture
exhibitor in town had copied the
Vaudette's style of dressing the front,
Mr. Meister pulled something new on
them.
And now again, in a few months,
just about the time many of the com-
petitors will have copied the square
or talking front, as the attractive,
light front is termed, he will have a
brand new theatre costing $100,000,
called the White House, and ready
to open to the public.
The front of this theatre will be to-
tally unlike anything in the country.
It is to be constructed entirely out
of white marble and will contain
4,000 Mazda lights. The house will
be 50 x 150 and will seat 1,500 people.
B'
HOW OTTO MEISTER ADVERTISES A FEATURE
Scene in the Lobby of the Vaudetie, Milwaukee,
lUT it is not with the lobby that
Mr. Meister stops. This is only
the beginning. After he has gotten
his patron's nickels with his front, he
is working just as hard to please
them after they get inside so that
they will come again. To make doub-
ly sure that they will return, Mr.
and Mrs. Movie Fan are greeted with
a number of signs or posters telling
them of coming attractions, and as
28
THE MOTION PICTURE NEWS
they go out the exit an usher reminds
them of the fact that a Keystone
comedy will be shown the next day.
Another small detail, but one that
his patrons appreciate, is the rule
that no one be seated while an inter-
esting scene or event is being de-
picted on the screen.
A bell from the coop signals the
doorman whenever there is a scene
or intense interest on the screen, so
that he can hold the people out.
A five-piece orchestra furnishes the
music, and particular stress is laid
upon the drummer by Mr. Meister.
The drummer works just as many
eflects into the picture as is possible
and he is busy every minute of the
time he is in the pit.
SINCE he was fifteen years old,
Mr. Meister has been in the show
business. His early life was spent
with a medicine show, a show which
changed its program nightly, so that
when he got into the picture game,
unlike the other exhibitors, he was
accustomed to the daily change of
program.
From the medicine show he went
into vaudeville, working for a long
time as a German comedian, and
when the motion picture was first put
out, Mr. Meister was sure that he
saw a great future for it.
He was penniless, however, ^.t this
time, and he set out to get the money.
Going around from friend to friend,
he borrowed $20 or $30 from each
one until he had $500, and it was with
this that he launched upon his suc-
cessful career.
As might be guessed, Mr. Meister
has some sound ideas regarding his
business.
"A house must have the manager's
personal attention, and no manager
can run more than one house and run
it successfully," says Mr. Meister.
The manager must get out on the
floor and usher his patrons and get
amongst them so that he will get to
know them.
OTTO L. MEISTER
"No man can succeed by sitting at
his desk and looking wise.
"Only by getting in personal
touch with his patrons can a man-
ager get to know what they want,
and it is only by giving them what
they want that he can please them
and build up his business."
And he has proved its truth.
PLAN NEW THEATRES IN
LOUISVILLE
Special to The Motion Picture News
Louisville, Ky., Aug. 19.
The Hill Top Amusement Company
has filed articles of incorporation in
the office of the County Clerk. The
capital stock of the company is $15,000
and the debt limit $15,000. The in-
corporators are George H. Wolford,
J. H. Botts, and F. D. Stoll. The
company will operate a motion pic-
ture theatre in one of the residence
districts of the eastern end of the city.
Amended articles of incorporation
by which the cap-'tal stock of the
Broadway Amusement Company is in-
creased to $70,000 were filed here yes-
terday. The purpose of the increase
in the capitalization of the company
is, it is said, to provide for the erec-
tion of another house in addition to
those already operated. No location
for the new house was named.
The incorporators of the concern
are Louis F. Steurle, D. H. Long,
E. W. Klapheke and Joseph L.
Steurle.
NEW CAMERA ON MARKET
Special to The Motion Picture News
Los Angeles, Aug 17.
The first product of the Los Ange^
les Motion Picture Company, com-
posed of W. H. Hevren, president,
Carl Sternlov, general manager, John
Brink, vice-president and Theodore
M. Newman, secretary and treasurer,
a motion picture camera for profes-
sionals and amateurs, has been
placed on the market, and was imme-
diately sold to Australian promoters
who shipped it to the Island.
The camera has a mechanism dif-
ferent in almost every detail from
those on the market now, and weighs
but nine pounds for the amateur size
and fifteen pounds for the profes-
sional, which will use 400-foot reels.
One of the features of this new
machine which is attracting attention
by local cameramen is the instantan-
eous focusing device.
BIG TURNOUT AT OZ PLAY
Special to The Motion Picture News
Los Angeles, Aug. 17.
Exchange owners, state right buy-
ers, and foreign film men were in-
vited to Los Angeles to be the guests
of the Oz Film Company Saturday,
August 1, when they witnessed the
first projection of the first subject of
the company, "The Patchwork Girl
of Oz," which was shown at Clune's
Auditorium."
Admission was by invitation only,
and in addition to the film men, mem-
bers of the company, Los Angeles
newspaper representatives, trade pa-
per correspondents, and those who
took part in the picture, numbering
in all more than three hundred, were
present.
ANOTHER SAMPLE OF THE MEISTER METHOD OF BOOMING A FEATURE
THE MOTION PICTURE NEWS
29
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A
EDITOR'S NOTE.— It is the desire of "The Motion Picture News" to include under this heading
novel advertising ideas, successful schemes in the management, decoration and equipment of the the-
atre— everything, in fact, done by the exhibitor to stimulate his trade. We invite every exhibitor to
mite us about any new enterprise he has; also to come to us for advice or information along any line.
Address: Editor, "The Motion Picture News," 220 West Forty-second Street, New York City.
SIGNS IN JAPANESE
NOVEL idea in lobby decora-
tion was hit upon by George
A SMALL TOWN LIVE WIRE''
N exclusive motion picture theatre
Fischer, manager of the Alhambra
Theatre, Milwaukee, to advertise
"The Wrath of the Gods." The Al-
hambra, which is Milwaukee's largest
theatre, has a magnificent lobby,
though a long and narrow one. It is
impossible to handle the lobby dis-
play as in the average picture house
on account of this fact. Eight-sheets,
three-sheets, and even one-sheets are
out of the question.
In place of the usual lithographs,
Mr. Fischer placed frames on the
walls containing artistically painted
signs gotten up in Japanese style, con-
taining the announcement of the pro-
duction and the date that it would
play the house. At a curio shop he
obtained a quantity of Japanese wind
chimes which he suspended from the
ceiling of the lobby, and from which
hung a small card bearing the name
of the picture and the date.
He then further carried out the
Japanese idea by having the artist
put Japanese letters on the marble
panels of the lobby. With this and
other bits of Japanese decorations he
carried out the idea until the lobby
was transformed into a veritable land
of the rising sun.
The entire decorations came to but
little more than the paper used for
lobby display would have cost, and
the lobby was the talk of the town,
many people going into the theatre
just to get a glimpse of the decora-
tions. It goes without saying that
the picture was a big success, and
much of it Mr. Fischer attributes to
his lobby.
FOR RAINY NIGHTS
AVVITTMANN, manager of the
• Paris Airdome, Morganford road
and Juanita street, ' St. Louis, has
solved the rainy night problem in a
pleasing and practical manner. In
the event of rain stopping the per-
formance the orchestra moves 'nto a
dance hall that adjoins the airdome,
and those who desire, may dance un-
til the storm is over, and everybody
is given a rain check good for an-
other performance at the Paris.
AN e
-i^ in a $90,000 building, seating
1,036, where music is furnished by a
regular orchestra, where the besi
modern ventilation system is used,
where a force of ten employes is kept
good for me in the way of pictures,"
he said to the exchange managers.
"Give me your best service and your
best pictures and I'll pay you for
them."
And he gets all he asks for. In a
THE ELKS THEATRE, RAPID CITY
busy all during show hours, where
thousands of people attend and where
the most advanced pictures are shown
— and you have a realization of the
Elks Theatre of Rapid City, South
Dako'-a, "The biggest and best motion
picture theatre in the Dakotas," ac-
cording to A. J. Rose, the manager.
Mr. Rose was recently in Omaha,
the guest of exchange managers there.
He is one of the lively exhibitors of
the central West. "Nothing is too
DAKOTA. A. J, ROSE, MANAGER
the
letter he writes apologetically of
accompanying illustration:
"This picture does not show up the
building; just the entrance. That's
me, on the right, and the others are
all employees. And, say, don't forget
to send me The Motion Picture
News.."
Remember, Rapid City has a popu-
lation of only 3,900. But, also remem-
ber, it is a true type of the progressive
city of this section.
ADVERTISING FEATURES AT THE
SODA FOUNTAIN
THE Scenic Theatre, Waterbury,
Conn., which had its grand opening
a few weeks ago, as told in a recent
issue of The News, has a real live-wire
manager in Ray Averill. Mr. Averill is
sponsor for what bids fair to be the
latest craze in the motion picture world.
It is that of naming college ices after
popular feature productions.
Mr. Averill says that he plans to visit
all the large drug and confectionery
stores about the city and have them
concoct a' "Trey o' Hearts Sundae."
"The Trey o' Hearts" serial is being
shown every Thursday at the Scenic.
It is Mr. Averill's plan to have the fea-
ture silent drama advertised in this way.
He proposes that the managers of the
soda and soft drinks emporiums put
posters on their windows and in their
ice cream parlors reading as follows :
"Have your Trey o' Hearts Sundae
here to-day and see the pictures at the
Scenic Theatre every Thursday."
30
THE MOTION PICTURE NEWS
Another Feature Theatre to Open in Rochester
The Hippodrome Will Use Paramount Service — Might Raise Prices in Com-
petition with the Gordon, Which Has Same Program
special to The Motion Picture News
Rochester, N. Y., Aug. 30,
WORK on the new East avenue
theatre, which is to be called the
Hippodrome, and which is to take the
place of the present Hippodrome, at
Main street east and East avenue, is
being rushed rapidly, and it is figured
the theatre will be ready to open its
doors in the fall.
General Manager Fenyvessy recent-
ly closed a contract for the use of the
Paramount service for the new thea-
tre. He was compelled to take the
service from September 1, though the
theatre will not be ready to use it
until several weeks later. In the
meantime, however, the features will
be sold to the Gordon Theatre, which
has been using some Famous Players
and Lasky features during the past
year.
From the fact that the new Hippo-
drome has taken the Paramount
service, it is plain that it is to be an
active competitor of the Gordon,
showing the same class of pictures,
and, presumably, using the same scale
of prices.
It would not be surprising if the
prices announced by the new theatre
are a bit higher than those of the
Gordon, as it is understood that the
Gordon is figuring on raising its scale
a bit in the fall, in order to be in a
position to buy some of the highest
priced films in the market. At pres-
ent fifteen cents is the highest price
at the Gordon.
The Gordon has been doing a good
business all summer long, and because
of its regular use of the newspaper
advertising columns, is given con-
siderable space in the papers. They
always give advance notices of the
films, which are changed twice
weekly, and also print reviews and
criticisms of them.
Nashville Photoplay Theatres Popular
Vaudeville House Finds Success in Motion Pictures — Furnishes Six-Reel at
Twenty Cents to Large Patronage
BLUE GRASS LIVE WIRES
A PRIZE of $3.50 in gold is being
given away at the end of the
first show each night by the Gem
Theatre, Ma3fsville, Ky.
"The coolest place in Glasgow" is
the advertising slogan of the Lion
Theatre, Louisville, Ky. "Lucille
Love" and the "Adventures of Kath-
lyn" have been shown recently at this
theatre.
Lee L. Goldberg, manager of the
]\Iary Anderson, Louisville, Ky., is
sending out "Special Telegrams" by
messengers to hundreds of patrons
of this motion picture theatre when-
ever there is an especially interesting
film on the bill. For instance, when
the feature, "A Million Bid," was on
the program the "telegram" read, "A
Million Bid. Meet me at the Mary
Anderson," giving the hour of the
performance and signing with one of
the leading characters in the play.
The effect was surprisingly effective.
BOX OFFICE CALLS
MEN going to the Orpheum The-
atre in Canton, O., 305 Tusca-
rawas street East, find it easy to
locate their ■ ' -^s if they are attend-
ing a matini ecause of a s>stem
that has late. been installed by
V. L. Schram, manager.
Women who come downtown in
the afternoons to see the pictures and
expect their husbands to call for them
in the late afternoon leave their names
at the box-office. The ticket seller
gets a report from the usher on
where any such woman has taken seat
and has the information ready for the
husband when he arrives.
PRIZES AS PULLERS
A very attractive business getting
booklet issued by the Amaranth The-
atre, Brooklyn, New York City,
owned by Samuel H. Trigger, presi-
dent of the Motion Picture Exhibi-
tors Association of the State of New
York, contains besides the special
program for the following week a
ten-dollar prize offer for the best ar-
ticle submitted on "The Commence-
ment of Motion Pictures"; the mis-
spelled words in the pages of the
pamphlet, and a prize for the correct
names of the photoplays from which
the illustrations of the scenes repro-
duced are taken.
BASEBALL ON SLIDES
ANGELICH Brothers, who operate
the Rainbow Theatre, Broadway
and Market street, St. Louis, have
installed a stock ticker in the lobby
of their theatre, employ a slide
writer, and are giving their patrons
all of the up-to-the-minute sporting
news and the baseball scores.
Special to The Motion Picture News
Nashville, Tenn., Aug. 19.
THE Orpheum, formerly a vaude-
ville house under the manage-
ment of George Hickman, has been
transformed into a motion picture pal-
ace and is now under the guiding
hand of William H. Wassman, pro-
prietor of the Rex and Crystal thea-
tres.
Manager Wassman has been fur-
nishing high-class photodramas of
five and six reels at the price of
twenty cents.
Manager Wassman has stated that
he intends operating the Orpheum as
a picture theatre throughout the
winter.
The Log Cabin Theatre, a popular
motion picture house located at the
corner of the Arcade and Fourth
avenue, has recently been overhauled
and is now operating under the name
of the Victoria. Its success remains
to be seen.
The Fifth Avenue, Nashville's larg-
est motion picture house, has re-
cently launched into a series of high
class film dramas, with leading stars
featured, and the change has already
proved a marked success. Manager
Tony Sudekum is filling the house
every afternoon and evening at ten
cents per head. His other houses, the
Elite and Alhambra, are still being
operated on the five-cent plan, with
two and three reels a day.
R. L. Pique.
Louisiana Press Association Sees Educationals
President of Conservation Commission Uses Natural History Films in
Lecture Before Newspaper Men — Paper-Making Also Shown
Special to The Motion Picture News
New Orleans, Aug. 18.
HOW closely the newspaper and
motion picture businesses are
entwined was never more strikingly
shown than at the meeting of the
Louisiana Press Association in this
city when "A Night with the Movies"
was one of the chief features.
President M. L. Alexander, of the
Louisiana Conservation Commission,
talked for thirty minutes on the re-
sources of the state, showing what his
commission is doing to preserve the
fish, game and bird life of the state,
his talk being illustrated by films.
Dr. Oscar Dowling, president of the
State Board of Health, and probably
the best-known health crusader in the
country, spoke on "Why Candor
Failed," dealing with sanitation and
illustrated with motion pictures, while
other reels showing the operation of
a modern newspaper plant and the
manufacture of paper were exhibited.
Many of the editors who had re-
garded the film as purely a means of
amusement were interested in the edu-
cational possibilities and the picture
men of the state liave gained many
staunch friends.
R. E. Pricthard.
THE MOTION PICTURE 'NEWS
31
The Zxxhibitors' rorum
THE MOTION PICTURE NEWS assumes no responsibility for any opinion or assertion made in the columns
below, nor does the publication of a letter mean that the statements it contains are endorsed by the NEWS. All
letters must be signed. No attention will be paid to anonymous communications.
The Way to Harmony
New York, Aug. IS, 1914.
Wm. A. Deque,
Secretary Utica Local Motion Pic-
ture Exhibitors Association.
Dear Sir: — Having always deplored
the existence of two separate and
distinct organizations of motion pic-
ture exhibitors — although at one time
it was practically unavoidable — I re-
joice with the rest of the exhibitors
of the country, in the action taken
in July last at Dayton, Ohio, which
has cleared the road for a solid unifi-
cation of all exhibitors of America.
I feel personally, that every exhibi-
tor who was identified or allied with
the International ISIotion Picture As-
sociation, is in duty and honor bound
to abide by the action of the com-
mittee on unification which was
elected at our convention in New
York, with full power to act.
Whether any of us feel that the
action of this committee at Dayton
was not in full accord with our own
individual sentiments and ideas, yet
no other course is open to us, if we
be really sincere in our oft repeated
protestations favoring a single or-
ganization of exhibitors, but to ac-
cept the action of the committee as
final, and govern ourselves accord-
ingly.
From the very inception of the
I. M. P. A. our contention was that
of the M. P. E. L. of A. would elect
a new president and abandon its cen-
sorship propaganda, we would come
back to the fold. There is no deny-
ing this; and now that these ends
have been accomplished, by the
splendid action of the late president
in refusing to be a candidate for re-
election, there is nothing left for us
to do but prove that we were sincere,
and act according to the resolutions
adopted by the joint committees at
Dayton.
These resolutions provided dis-
tinctly, by word and implication, that
we members of the I. M. P. A. were
to affiliate ourselves with the league
in our respective states and locals
without the payment of any initiation
fees.
Now is not the time for quibbling
over words or terms or dignity. Now
is the time for action.
In New York state and city our
course is a simple one. It is to fol-
low out in its fullest sense, the Day-
ton resolutions. In New York City
we s'hould apply for membership and
join the existing local of the league;
and in the state, our various locals
can secure local charters from the ex-
isting state branch of the league. As
the state convention will be held in
the near future, we will be eligible
to vote for officers, and if we be in
the majority, will be able to make
the state branch our own. So why
quibble about "amalgamation," "sur-
render" and similar foolish terms, if
we really mean to get together.
Although not myself a member of
it, I wish to show my faith in the
committee elected by the association,
of which I had the honor of being
national secretary, and have already
become a member of New York Local
No. 1 of the M. P. E. L. of America,
in accordance with the Dayton reso-
lution of the joint committees, and
shall henceforth, as in the past, do
all in my humble power to advance
the interests of the exhibitors every-
where, and to promote the welfare of
the one great exhibitors' organization,
the ^tlotion Picture Exhibitors League
of America.
Kindly bring this matter to the
attention of your local at the earliest
possible moment, so that we may all
be united in New York state by the
time of the forthcoming state con-
vention.
Fraternally yours,
Harold W. Rosenth.^l.
639 Fox street.
Wolff Declares Himself
For Harmony
THE COLONIAL THEATRE
197 Main Street East
Rochester, N. Y., Aug. 10, 1914.
Editor, The Motion Picture News,
New York City.
Dear Sir: — I trust you will give me
a small space in your valuable jour-
nal, as it is my desire to extend the
hand of friendship to all exhibitors
throughout the state of New York.
Peace is at hand, and let all rally to
the colors, and support the mother
organization, the Motion Picture Ex-
hibitors League of America.
Your article in a recent issue of
The Motion Picture News is an error.
and if it were not for the fact that
j'ou went to press so early, you would
have been advised, that there v-FOuld
not be a meeting of the league in
New York till the regular convention
takes place in October. A meeting
of this kind, at this time is unneces-
sary and uncalled for, and is abso-
lutely contrary to the by-laws and
constitution. It would not be legal
as provided and arranged for at the
last convention in Rochester, N. Y.
The Dayton convention has passed
into history, has left the ear marks
of a clean policy and a progressive
organization. So first of all let us
cast off the remembrances of the past,
and get on the band wagon with "col-
ors flying to the tune of "Harmony
at Last."
Amalgamation is the word now; let
the hatchet be buri.'"'-7once and for
all; organize solid ■ ^ery city and
town in the state. vew York state
exhibitors who wish to join now may
do so by communicating with me or
the state secretary, Mr. W. C. Hub-
bard, Colonial Theatre, 197 Main
street East, Rochester, N. Y., and
New York City to Mr. Maurice L.
Fleishman, 2236 Seventh avenue. Ex-
hibitors of both organizations in New
York should see Mr. Fleishman at
once and enroll. Every consideration
is being extended to suspended mem-
bers; they may rejoin the league with-
out any embarrassment whatsoever.
Up-state exhibitors are also invited
and instructed to do the same, com-
municate with the league officers and
receive their proper credentials. The
opposition may join and affiliate for
peace and harmony by making their
application, and paying dues three
months in advance. No attempt will
be made to collect any money for
arrears.
The [Motion Picture' Exhibitors
League of America has a new start in
life. I trust that the petty jealousies
and inside politics be eliminated once
and forever; that the slogan will be
"honest and upright intentions."
I am proud to say for Rochester
that we have been solid to a man
since we were organized; have stood
by our convictions and pledges. We
shall refuse to be influenced by party
jurisdiction. We have been through
the mill, and know something of the
past and will be guided by that ex-
perience.
32
THE MOTION PICTURE NEWS
Exhibitor Defies Pennsylvania Censors
Silverman Puts On "The Drug Terror" at Harrisburg Theatre Despite
Warning — Confident He Will Escape Fine — Authorities Made No
Interference
All is buried now, so let us forget.
We can grow to big proportions in a
short time. Therefore I pass the
word to all state exhibitors, "Send in
your application and let us make the
league as great as the educational
force that we represent; live like men
and brothers, and unite for the good
and welfare of our cause."
The exhibitors throughout this
country will need the good influences
of this organization very soon. We
must have power and strength to
tight for our rights, our honest con-
victions and adverse legislation. Wel-
come back home brothers, let us get
busy and make the next New York
state convention a real live issue.
Very truly yours,
A. N. Wolff.
President Motion Picture Exhibi-
tors League of New York state.
More Proof of the Pudding
The proof of the pudding is in the
eating, whether it's really pudding or a
trade journal. When a concern in re-
newing its subscription goes out of the
way to volunteer praise of a publication,
based on its intrinsic merits, it is pretty
safe to assume that there must be good
foundation for the statements.
That The Motion Picture News is
becoming recognized as the authorita-
tive trade journal in the industry it
covers is evidenced by numerous com-
plimentary letters received in practically
every mail. One of particular interest
because the writer has found on testing
the contents of The Motion Picture
News and comparing it with others in
the field, that its information is "correct
in every detail," to quote his exact
words, is the letter recently received
from G. A. Edwards, president of the
Edwards-Zetler Feature Film Company,
303-304-30.5 U. B. Building, Dayton,
Ohio. The letter follows:
Editor, The Motion Picture News.
Dear Sir: — We always feel like giv-
ing credit where credit is due, and will
state that we have made it a point
among all our customers to find out
what trade journals they take and which
ones they like the best ; and will state
that in the last six months The Motion
Picture News has made a decided hit
among the Ohio exhibitors.
Not only that. A bunch of our ex-
hibitors have taken the liberty of send-
ing us a copy of The Motion Picture
News with marked pages, thinking pos-
sibly we would not. have it on our desk.
But we have been buying the same from
the newsstands, and the information
contained in it is correct in every detail.
Hoping that The Motion Picture
News will continue the increase in its
circulation, and with the best wishes
from the Edwards-Zetler Feature Film
Company, we are.
Yours truly,
G. A. Edwards, President.
Special to The Motion Picture News
Harrisburg, Pa., Aug. 20.
DEFYING the Pennsylvania State
Board of Censors, from \vhose
office he said he had received a warn-
ing not to show the Lubin film, "The
Drug Terror," on the screen, Isaac
Silverman, owner of the Photoplay
Theatre, 331 Market street, displayed
three nights ago the picture despite
the fact it has not received the state
censors', mark of approval.
There was no inteference with the
show. Mr. Silverman is presiden' of
the recently formed Central Pennsyl-
vania branch of the Motion Picture
Protective Association of Pennsyl-
vania, which is on record as opposed
to censorship among other things,
but he told the representative of The
Motion Picture News to-night that
he had taken his own initiative.
"I am convinced that the film
teaches a strong moral lesson," said
the theatre owner. "Judge Umble,
of Uniontown, Fayette county, and
a large number of welfare workers
who have seen it have pronounced
it all right, and under the circum-
stances I am willing to risk the fifty
dollar fine, for I don't Believe any
court will impose it."
According to Mr. Silverman "The
Drug Terror" has been shown in
Pennsylvania ever since last April,
or several months before the censor-
ship law became efifective. The cen-
sors have heretofore refrained from re-
quiring pictures to be examined that
were put on before June 1, the date
the law went into efifect, and which
are still being exhibited in the state.
According to the owner of the Photo-
play Theatre, however, he was in-
formed to-day by a representative of
the state censors that the picture had
been ordered returned to Philadel-
phia for examination and he was
warned not to display it in the the-
atre to-night as he had advertised he
would do, but, as he expressed it, he
"took a chance" that the film is a
proper one. V. H. Berghaus, Jr.
Colonial Studio Complete in Equipment
New York Company, Now Producing Sir Gilbert Parker's "Seats of the
Mighty," Ready to Stage Dramas Requiring Elaborate Settings
THE Colonial Studio, 226 West
Thirty-fifth street. New York
City, where "The Seats of the Mighty"
by Sir Gilbert Parker, is now being
produced for the screen, is one of the
most complete motion picture plants
in the metropolis.
E. J. Carpenter, who has a record
of fifteen years success as a theatrical
manager, is in charge of the studio.
The property room is located in the
rear, on the ground floor, and is under
the charge of George Fitch, an expert
in his line. The wardrobe room,
nearby, is under the supervision of
Blanche Townsend, a woman of
many years' experience.
Commodious dressing rooms for
the actresses are on the next floor.
Those for the men players are located
on a balcony over the women's dress-
ing rooms.
The main studio floor is thoroughly
equipped for staging the most elabo-
rate production contemplated by the
Colonial company. The room is
decorated with gorgeous draperies
and genuine tapestries of great value.
A square bank of Cooper-Hewitt
lights furnishes the illumination.
The Colonial Studio maintains a
department for the production of
high-class posters, under the direction
of Will Bradley, an art printer.
James D. Law is the president of
the company.
Form Company to Make $10,000 Features
Photo Play Library Corporation, Atlanta's First Producing Company, Get-
ting Ready to Put Out Five-Reel Multiples
Special to The Motion Picture News
Atlanta, Ga., Aug. 30.
THE Photo Play Library Corpora-
tion, organized for the purpose
of producing five-reel special films,
which will cost upwards of $10,000
each, has just perfected organization
with Martin F. Amorous as president.
The company is capitalized at $50,000.
This is Atlanta's first motion pic-
ture producing company. A tempo-
rarv studio and offices have been leased.
Lester and Byron Park, who were
until recently owners of a well-known
Colorado picture-making company,
have been selected respectively as
vice-president and general manager
and director of distributing agencies.
In adition to making its own pic-
tures, this company will act as its own
distributing agent, and for this pur-
pose will establish branches in twenty
of the principal Southern cities.
L. K. Starr.
THE MOTION PICTURE NEWS
33
Directory of New Theatres
EDITOR'S NOTE. — The information contained in the "Directory of New Theatres" is gathered by
the field representatives of "The Motion Picture News" and the facts and figures in each instance have
been verified by them and are authentic. They may be reHed upon by members of the trade.
COLONIAL, PASADENA. READY The new company to enter the IJOO-SEAT HOUSE FOR POUGH
amusement field is capitalized at
THE Pasadena Theatre Company $20,000 with Ralph Schayer, president
exoects soon to break ground for and manager, and he and G F Eck-
Strom, M. H. Hanauer, D. J. Cave-
IN JANUARY
*HE Pasadena Theatre Company
expects soon to break ground for
its new theatre building, to be located
directly west of the La Casa Grande
Hotel, East Colorado street, Pasa-
dena, Cal, and to have the structure
ready for occupancy late in January.
According to the plans and speci-
fications prepared by Architect Reg-
inald D. Johnson, the building will
cost $80,000, exclusive of the furnish-
ings and equipment, which are ex-
pected to bring the total cost almost
to the $100,000 mark.
The new theatre, to be known as
the Colonial, will have a seating ca-
pacity of about 1,500. The seats will
be designed for comfort rather than
with a view to crowding in the great-
est possible number of people.
The structure will be absolutely
fireproof. It will have a special heat-
ing and ventilating system of the
most modern type, and the tempera-
ture will remain the same day and
night throughout the year, both sum-
mer and winter. The stage, it is as-
serted, will be the largest in the city,
and its equipment will be the best
that money can buy. The directors
say, in fact, that everything about the
v,:hole plant will be absolutely the
best and most modern the market af-
fords.
It is planned to make the music a
big feature. A pipe organ to cost
between $7,500 and $10,000, will ' be
installed, and in addition to this there
will be a six-piece orchestra made up
of top-notch musicians.
The present board of directors of
the Pasadena Theatre Company is
made up of A. A. French, Ben. H.
Leslie, Tod Ford, Jr., and Eric
Kobbe.
naugh and H. Salinger, all of Salt
Lake, directors.
The interior decorations of the
Broadway will be along Moorish lines
and a perfect ventilating system,
heating and cooling plant will be in-
stalled. The opening bill will be
"One of Our Girls," a four-reel photo-
drama by Bronson Howard, featuring
in the title role Hazel Dawn.
NEW SALT LAKE THEATRE
SALT Lake is to have a motion
picture theatre along the lines of
the new Plaza in Denver and similar
modern homes of advanced motion
pictures in several of the big cities of
the United States.
It will be called the Broadway The-
atre and will open its doors to the
public September 1. The Broadway
will exhibit Paramount pictures and
the daily illustrated motion news
service of the Pathe people.
SECOND FEATURE HOUSE FOR
MONTANA
T NTRODUCING the Regent The-
1 atre, of Billings, Mont., the second
all-feature motion picture house in
^Montana. Exit the Broadway The-
atre, ten-cent motion picture house
on North Broadway, Billings.
Announcement of the sale of the
Broadway to E. C. O'Keefe, of the
Luna Theatre, and B. D. Caldwell,
another Billings business man, has
just been made. The Broadway The-
atre will be closed for extensive
alterations and improvements, and
when it is reopened, late this month,
it will be under the name Regent,
with Mr. O'Keefe as manager.
The price paid for the Broadway
was not stated, but it is understood
it brought a good figure. The trans-
action includes all furnishings.
The only other all-feature house in
the state is the American, at Butte,
F. T. Bailey's $150,000 house.
The Regent management expects
to show such pictures as the Famous
Players series, with the leading actors
of the legitimate stage playing in the
parts in which they made their great-
est hits. These will include such
plays as "Brewster's Millions,'' dra-
matizations of Jack London's "Sea
Wolf," Victor Hugo's "Les Misera-
bles," and other great stage successes.
The Regent also will show the
General Film Company's master-
pieces, featuring such well-known
photoplay stars 'as Francis X. Bush-
man. Alice Joyce, John Bunny and
other favorites.
The front of the theatre is to be
remodeled, Mr. O'Keefe said, and
other improvements made which will
make it one of the most attractive
houses in the state.
KEEPSIE. N. Y.
Poughkeepsie, New York, is to have
a modern motion picture theatre, to
be located in the building formerly
occupied by A. V. Haight & Com-
pany, at 10 and 12 Liberty street,
which is to be completely remodeled.
The proprietor is to be John H. Pye,
who, after a careful study of the mo-
tion picture field, has decided to give
up a life of retirement and enter the
motion picture business here. He
has filed plans with Building Inspec-
tor Cannon. Dubois Carpenter is the
architect. The theatre will be opened
in the fall.
The theatre will seat 1,100 people,
most of whom will be accommodated
on the first floor. There will be one
balcony. The building will be made
absolutely fireproof, and there will be
exits to both Liberty and Mechanic
streets. The entire three story build-
ing will be utilized for the theatre, all
the floors and partitions being re-
moved. An attractive front is being
planned for the new theatre. Work
will be continued steadily until the
theatre is finished, which will be
about the middle of September.
ANOTHER ST. LOUIS THEATRE
A^iIOTION picture theatre will be
opened about September 1 by the
Columbia Theatre Company at 419
North Sixth street, St. Louis. The
building, which adjoins the Columbia
Theatre, was damaged by fire two and
a half years ago and is now under-
going reconstruction.
The new showhouse will be named
the Pageant. It will have an orna-
mental front and all ornaments and
decorations will carry out the idea of
the Pageant and Masque.
Indian colors will be used both in
exterior and interior decorations.
Marble will be used largely in the
front and vestibule, and just inside
will be one of the finest rest rooms in
the city for the use of women and
children. A maid will be in attend-
ance at all times.
The theatre will seat about 700
persons. The ventilation apparatus
will include an air-washing machine
for purifying and cooling the air.
The plans for reconstructing the
building were made and the work is
being supervised by William A. Cann
& Co.
34
THE MOTION PICTURE NEWS
$40,000 ROOF GARDEN IN
SAN ANTONIO
PLANS have been completed for a
$40,000 roof garden motion pic-
ture show on the east side of Soledad
street in the block between West
Houston street and Main Plaza, San
Antonio, Tex. It will be erected and
operated by W. J. Lytle, Martin
Wright and C. T. Fincham.
The theatre building will be of
reinforced concrete tile and steel con-
struction. Seats will be provided on.
the main floor for 2,000 persons. The
roof, which will be used in summer,
will have about the same seating
capacity. The entrance to the the-
atre will be on Soledad street. Work
has already started clearing off the
site, and the promoters expect to
open the playhouse on or before No-
vember 1.
The theatre will be erected on the
property just behind the old court-
house building and the two buildings
to the north, extending back to the
river. This property is about 100
feet wide and 150 feet long. The
property was leased for a period of
fifteen years from Mrs. Albert Smith,
August Pagel and Albert Kronkosky.
The same parties who are erecting
this theatre recently leased the new
Brady playhouse on the corner of St.
Mary's and Houston streets.
Mr. Lytle at present operates two
motion picture shows on Houston
street and one on Alamo Plaza.
PLAN WILMINGTON THEATRE
DR. S. G. ELBERT will erect a
motion picture . theatre on the
location of the houses at 810, 812 and
probably 814 French street, Wilming-
ton, Del. The new building will cost
between $2.5,000 and $30,000. The
building will be erected by Dr. Elbert.
He will not be associated with any
syndicate.
He has purchased 1,500 seats in
New York City for the new building.
Dr. Elbert asserted that motion pic-
tures would be run in the new the-
atres as a certainty, and that prob-
ably vaudeville would be staged in
the new house.
The houses on the site of the new
theatre will be razed within the next
few months. Plans for the building
will be completed in a short time.
UTICA TO HAVE ANOTHER
FILM HOUSE
ANEW motion picture theatre is
to be erected in Utica, N. Y., at
the northeast corner of Sunset ave-
nue, Varick and Spring streets, by
Frank Centoletta and Frank Pete, the
latter being the former owner of the
Dreamland Theatre on Varick street.
The new show house will be erected
as soon as plans are ready.
1,000 CAPACITY HOUSE
ROCHESTER, N. Y., is to have
another motion picture house,
and one of its proprietors will be the
local postmaster, William A. Buckley.
The new theatre, for which an
application has been filed with the
building bureau, will be located on
]\lurray street, and will cost about
$13,000. It will have a seating capac-
ity of 1,000; 700 on the ground floor,
and 300 in the balcony.
Work is to begin at once on it.
Sales and Leases
The Manhattan Avenue Theatre at the south-
west corner of Manhattan avenue and 109th
street. New York City, built several months
ago, has been leased for five years at a rental
of $13,000 a year by the 109th Street Theatre
Corporation. The property was bought last
September from the estate of Jacob S. Bern-
heimer. The building cost $20,000 to build,
according to the estimate filed with the Build-
ing Department by the architects last October.
It has a seating capacity of 1,003.
Announcement is made that the Moore
Amusement Company, of Tacoma, Wash., which
has just filed articles of incorporation, will
take over the new C Street Theatre erected
by John S. Baker, adjoining the Tacoma The-
atre, and that the new house will be opened
in about six weeks. High-class moving p.ctures
will be exhibited.
By a deal just consummated the moving
picture theatre at San Benito, Tex., was pur-
chased from G. W. Becker by Doctors Seiser
and Vinsant of that city.
The Bijou, motion picture theatre, Paducah,
Ky., has been sold by T. L. Coyle to J. A.
Lindell, its former owner.
Frank Montgomery, president of the Mont-
gomery Amusement Company, announces the
sale of the theatre at Atlanta, Ga., bearing his
name to Niels Esperson, of Houston, Texas.
Mr. Esperson already has assumed control.
Ralph DeBruler, to whom the Montgomery
is indebted for a wonderful success, will con-
tinue as manager. The theatre will be run
along the same plan as heretofore under Mr.
DeBruler's management.
The Auditorium on South Main street,
Waterbury, Conn., has been leased for a
period of one month. It is understood that
the interested parties intend to show motion
pictures there. Should they meet with success
it is probable that the lease will be renewed
for a much longer period.
Joseph A. Wasserman has leased the moving
picture theatre at 897 E. 180th stret, the Bronx,
and the airdome adjoining for five years to
Samuel Levy at an aggregate rental of $12,000.
Daniel Rentschler will build a two-story
moving picture theatre, 42 x 100, in the west
s.de between Rose street and Pomeroy avenue,
Kearny, N. J., at a cost of $20,000. The
building has been leased to John J. Wilson.
Announcement is made of the sale by John
O'Brien of his moving picture business at
Ansonia, Conn., to W. L. Blaser and H. I.
Bennett, of Norwalk. The purchasers recently
secured a lease of the opera house, but Mr.
O'Brien's lease had over a year to run.
The Airdome, New Brunswick, N. J., has
been sold to A. J. Conover, who owns the
land, for $135.
Altogether the Airdome, its scenery, elec-
trical fixtures, seats, etc., costing originally
from $3,000 to $4,500, according to various
estimates, went for $237.
Most of the scenery and fixtures were
purchased by the Star Theatre, of Albany
street.
Fitzer Brothers, of the Happy Hour Theatre,
Syracuse, N. Y., announce that they have
secured the lease of three plots of ground on
the main street in Syracuse and that they are
going to arrange for the immediate erection
of a ground floor ballroom. All of the mod-
ern dances will be taught and a moving pic-
ture machine will be installed to show in pic-
tures just how the Castles and other dancers
do it correctly. It is expected that teaching
dancing by the aid of the motion picture will
m itself prcve a drawing card.
Alterations and Improvements
The Pastime Theatre, Maysville, Ky., is to
be enlarged and undergo other improvements.
A. Raymond RafiE is estimating on plans for
interior alterations to the German Theatre
building at Seventh street and Girard avenue.
Philadelphia. C. P. Berger is the architect.
Rochester, N. Y., boasts another first-class
picture theatre, with seating capacity of 1,500,
as a result of alterations and additions made
by I. M. Salyerds, manager and owner of the
Lyndhurst Theatre, at Lyndhurst and North
streets, that city. Mr. Salyerds closed his
theatre on June 15th, and immediately put a
large force of men to work, constructing a
balcony, putting in a new ventilating system,
and redecorating.
The result is that the seating capacity has
been increased from 800 to 1,500, and Mr.
Salyerds has one of the*best plants in the city.
Alterations to cost $1,000 will be made by
Samuel Wheeler to his motion-picture theatre,
southeast corner Fifty-second and Sansom
streets, Philadelphia.
A permit for remodeling the Empire Theatre
building at Shelby and Market streets, Louis-
ville, at a cost of about $1,500, has been
taken out.
BlHI^
FRANK POWELL AND HIs' PATHE COMPANY JUST BEFORE THE ENGINE
WRECK IN "THE TAINT"
THE MOTION PICTURE NEWS
35
Hospitality That Pays Dividends
A Slip of a Girl, With No Previous
Women to Give Teas and
THIS is the story of a little hole-
in-the-wall motion picture house
in a small town that was a losing
proposition for a long time.
It was a financial graveyard, every-
body said. More than one man had
lost money in it and had gladly let go
of it.
But a slip of a girl worked a miracle.
She put it on its knees first so that it
could crawl, and then she taught it to
stand alone, and now it is a regular
walking, money-making proposition in
the hands of a man who is carrying
out the girl's policy. And there's a
romance to season the tale.
In the fall of 1908, Lorene Heury,
twenty-four, pretty, enthusiastic, pos-
sessed of- a solid business-common-
seftse head and comprehending, observ-
ing eyes, stood behind a millinery coun-
ter, talking with the women who came
to buy hats. Early in her life she had
wanted to be a prima donna. That
dream was shattered, but it left her with
a taste for the theatre.
Among the things that her women
customers talked about was the motion
picture theatre in their town — the pic-
tures they saw. But they told her that
they did not like to go. They disliked
the man who ran the place and were
of the opinion that he was not friendly
enough. They put an emphasis on the
adjective.
The girl caught the emphasis. And
she asked herself if the theatre would
pay if somebody who was friendly ran
it.
THE town was Chandler, Ind. The
population, including the suburban-
ites who work in Evansville, is 1,800.
There isn't any place to go outside of
the picture house.
The girl decided that it would pay at
least better than the clerkship in the
millinery store at $7 per week. She
asked several of her elderly friends and
they shook their heads gravely.
"Don't touch it with a telephone
pole," one fatherly individual said.
But the girl was inclined to trust her
own sense of appraisement.
She boarded a traction car and vis-
ited Evansville, Ind., where there is
a theatorium for every 500 residents,
picture houses and saloons occupying
all the corners, with the banks
jammed up against them.
SHE talked with exhibitor after ex-
hibitor. They all said substan-
tially the same thing. They told her
that the small town inhabitant was
stingy and would not patronize pro-
grams regularly.
By R. H. Gore
Experience, Succeeds Where All Men Managers Had Failed — Allows
Receptions in the Afternoons and Puts on Pictures at Night
Still they did not convince the girl.
She had been born with a stubborn
will and self-confidence enough for
three people.
She went back to Chandler. She
saw the exhibitor of the little the-
atre. He told her right out that she
could have the theatre and he would
take her note, but he wouldn't be lia-
ble for the debts. She assured him
that she would look out for the
debts. She signed the note after
she had brought down the price
to one-half of what he originally
asked. She got a bargain, providing,
of course, that she could make it
draw people who would pay ten cents
admission. She had made up her
mind that she would not reduce the
price. '
The first thing she thought about
was house policy. There had been a
policy at the millinery store not to
give credit. That was all the practi-
cal lesson she had ever had in mat-
ters of policy. But she had intuition.
SHE knew that she wanted to be
friendly. Her women friends had
given her the tip that the other man-
agement was not so.
About this time she read of the
social center efforts being undertaken
in Wisconsin. It gave her an idea.
She decided to make her theatre a
social center for the neighborhood.
Her policy was then defined. There
v^ould be only night shows — the house
being given over in the afternoon to
women's clubs, children's parties, and
the like. She included every sphere
of social activity.
Then she wrote the presidents of
all the clubs that she had taken over
the theatre, and that it would be im-
proved, made attractive, and then
turned over to them each afternoon.
She concluded that a name would
be important. She called it the Little
Queen, and when she had effected the
renovation, it was true to the name.
It had an inviting appearance out-
side and a "linger-longer" atmos-
phere inside.
She didn't stop there. She gave
the editor of the weekly paper an ad-
vertisement and made such eyes at
him that he gave her first page posi-
tion, a whole column and a half.
She found her publicity caused peo-
ple to inquire.
The theatre opened under the au-
spices of all the women's organiza-
tions. She had invited them, remind-
ing them that this was a woman's en-
terprise.
T'
*HE first night went over big. She
explained her purposes from the
footlights. She said she wanted to
put home life into her little theatre
and make it a part of their everyday
affairs.
After a month the crowds con-
tinued good, but she had another
idea. She advertised again and chat-
ted with the editor until he wrote a
news article that hereafter it would
not be fashionable to have a party
unless all guests wound up the even-
ing by going to the Little Queen.
That idea caught on. She reserved
sections of the house for the special
guests and saw that all their names
got into the society column of the
weekly, which was a premium that
did not cost anything.
The whole town went to plugging
for the new exhibitor. It soon be-
came necessary to enlarge, and she
moved to a new building specially
built for the Little Queen.
But a meddlesome film man came
along after she was established and
saw that the Little Queen was run by
a regular "little queen" and wondered
why somebody else hadn't discovered
the fact. He took her to Evansville.
But the theatre she built still stands
a monument to her judgment, energy
and business sense.
SEGALL SELLS QUAKER CITY
THEATRE
The Baltimore Theatre, 5026 Balti-
more avenue, Philadelphia, was sold
recently by Charles Segall to John
W. Bright for an undisclosed consid-
eration, subject to a mortgage of
$24,500. Rumor has it that Bright
paid nearly .$40,000 for the property.
The Baltimore is one of the newest
theatres in West Philadelphia, and
seats about 450. It is well equipped
and one good feature is the large and
well-ventilated operating booth. The
projection equipment consists of two
Power 6A machines, Compensarc and
Radium Gold Fibre screen. The pic-
tures are well projected. The house
uses licensed service with occasional
good features.
BEN ABRAMS OPENS ATLANTA
OFFICE
Special to The Motion Picture News
Atlanta, Ga., Aug. 20.
Ben Abram, representing the Photo-
drama and I. S. P. Film Companies, has
opened offices at 409 Rhodes Building.
He is one of the oldest men, in point
of service, in the motion picture game
and is a welcome addition to the colon)'.
36
THE MOTION PICTURE NEWS
"Lost Paradise" First Paramount Release
A Famous Players Success Depicting Life To-Day, Featuring H. B. War-
ner, Will Be Ready for the Trade August 31
THE first release of the Paramount The production was exhibited at the
Pictures Corporation, scheduled Strand Theatre during the week of
August 31, is a Famous Players pro- the June exposition,
duction, H. B. Warner in a drama of "The Lost Paradise" portrays with
WARREN MAKES A DISCOVERY
Scene from "The Lost Paradise" — Featuring H. B. Warner.
REMODELLED LYRIC OPENS
One of the most auspicious theatre
openings that has ever occurred in
New York Citj^ took place on Tues-
day evening, August 18, when Morris
Needle opened the doors of his reno-
vated house, the Lyric, situated at
Seventh avenue and Twenty-third
street, New York City. The Lyric,
which was formerly the Auditorium,
has been remodeled at a cost of $7,-
500 and has a seating capacity of 600.
Later in the evening a dinner was
held at Cavanaugh's arranged by
genial Sara Trigger and Mr. Needle.
Mr. and Mrs. Ralph Ince and Mr. and
Mrs. Morrey, of the Vitagraph Com-
pany and William Wright, of the
Kalem Company attended this func-
tion as well as the other.
Both Mr. Trigger and Mr. Spedon
complimented I\lr. Needle on his man-
agerial policy which is to furnish four
reels for ten cents unles it is abso-
lutely necessary to run more.
Others present at the gathering
were R. L. MacNabb, former vice-
president of the association and
George Wiley, former secretary.
Grant Anson, treasurer of the asso-
ciation and W. E. Rogers, councilor,
were present. All present agreed that
the opening was a great success and
complimented Mr. Trigger and Mr.
Needle on the management.
FAMOUS STOCK THEATRE
YIELDS TO FILMS
E. F. Albee announces that the
stock policy of the Crescent Theatre,
Brooklyn, has been given up and that
the theatre is being remodeled for
motion pictures, singing and orches-
tral entertainment. The stage will be
converted into a conservatory with
flower palms and fountains, while a
$20,000 Wurlitzer Unit Orchestra will
occupy the musicians' pit. When it
opens on August 31, the Crescent will
be to Brooklyn what the Strand The-
atre is to Broadway.
The Crescent Players were for
years the foremost stock organization
in the country and prospered exceed-
ingly. Of late, however, it has be-
come impossible to secure enough re-
leases of dramatic successes to pro-
vide new material.
BRISK OPENING FOR KEN-
TUCKY HOUSE
Special to The Motion Picture News
Louisville, Ky., Aug. 19.
The Kentucky Theatre is the latest
motion picture house to open at Daw-
son Springs, Ky. The manager,
George W. Jacob, states that the at-
tendance at the initial show was 500,
although the seating capacity of the
theatre is only 270.
Matinees will be given daily from
3 to 5 p. m„ with a continuous even-
ing performance from 7 to 10:30 p.m.
Licensed films exclusively.
capital and labor, "The Lost Para-
dise," by Ludwig Fulda and H. C.
DeMille, collaborator in the Belasco-
DeMille successes.
The subject marks Mr. Warner's
first appearance in motion pictures.
He is well known for his success in
"Alias Jimmy Valentine" on the le-
gitimate stage.
vivid realism the gigantic struggle be-
tween the two master forces of mod-
ern industry. H. B. Warner assumes
the role of the man who strives to
reconcile the contending elements,
and who is willing to sacrifice name
and fame for the woman he loves.
The production ought to make a pow-
erful Labor Day feature.
Circus Local Color for Lasky Picture
Company Has Arranged with Barnum and Bailey Show for Filming "The
Ring Master at Winter Headquarters
GENERAL MANAGER SAMUEL
GOLDFISH, of the Lasky Fea-
ture Play Company, has arranged
with the owners of the largest cir-
cuses in America to "borrow" the
equipment of one of their organiza-
tions for the production of "The
Rose in the Ring," George Barr Mc-
Cutcheon's book, which, under the
title of "The Ring Master" is being
screened by the Lasky company with
the star, Theodore Roberts, in the title
role.
"The Ring Master" is a story of
circus life, with the leading charac-
ters a frail young girl and a powerful
'ring master.' Mr. Roberts is fully
equipped, histrionically, for the diffi-
cult role.
Either Bridgeport, Conn., headquar-
ters of the Barnum and Bailey show,
or Baraboo, Wisconsin, winter quar-
ters of the Ringling Brothers, will be
the site of the locale.
By correspondence Mr. Goldfish
hopes to prevail upon the circus peo-
ple to have enough of their perform-
ers remain at winter quarters for a
few weeks so that they can be used
in tha picture. Two reels of "The
Ring Master" will be made with the
circus as atmosphere and the re-
mainder at the Lasky studios.
Theodore Roberts, a warm friend
of Otto Floto, of Denver, expects to
leave Hollywood, join a western cir-
cus at Vallejo, Cal., and travel sev-
eral weeks with the tented entertain-
ers to gather local color. Oscar Apfel
will have charge of the directing. A.
Gondolfi will be the cameraman.
WORLD FILM BUYS
"GERMANIA"
Leading Players Film Corporation
have sold the United States rights
for the Saveia film "Germania" to the
World Film Corporation.
THE MICTION PICTURE NEWS
37
"AD" MATERIAL IS WHERE YOU
FIND IT
IF ever there should be a roster of
persistent picture personalities es-
tablished, A. Wittmann will occupy
a prominent place on the list. When
the Paris Amusement Company, of
which he is the head, was planning
the Paris Airdome, on Morganford
Road and Juniata street, St. Louis, it
was found that a large tree on the
ground would be directh^ in front of
the box-office. Most managers would
have had the tree cut down, but not
Wittmann. Instead he spent two hun-
dred dollars on the tree, had it
trimmed and wired for electric lights,
and now the "Paris Christmas Tree,"
as the people in the neighborhood
call it, stands at the entrance of the
Airdome a thing of beaut}-, and at
night its towering branches shim-
mering with hundreds of red, green
and blue lights, acts as a beacon to
the people for blocks around, telling
them where thej- can spend a pleas-
ant and profitable evening.
Mr. Wittmann has always been a
persistent and original advertiser.
He seems blessed with that happy
facultj- of turning every circumstance
into advertising material; even the
disagreeable things are utilized.
Once when he was managing a
house in the early daj-s when audi-
ences were not as well behaved as
they are now, he found it necessary
to admonish certain patrons about
their expectorating habits.
This is the slide he used: "If 3'ou
are used to spitting on the floor at
home, spit on the floor here, we want
you to feel at home." This announce-
ment, with its keen sarcasm, caused
a laugh, offended no one, and ac-
complished its purpose.
Another clever idea of ^Mr. Witt-
mann's is to print all announcement
slides in both German and English.
There are a great many Germans in
the neighborhood of his theatre, and
while most of them can read Eng-
lish, it pleases them to see the lan-
guage of the Fatherland on the screen.
DECORATIVE "ADVERTISING "
Until recently, the Allendale The-
atre. Buffalo, N. Y., has had a large
and unsightl}' lot on the east side of
the building. Now Manager Kaiiska
has given the use of this lot to J. H.
Rebstock, one of Buffalo's largest
florists, to use as a plot to grow- his
landscape plants. The plants will add
greatly to the beauty of the Allen-
dale and its surroundings.
MAKING HIS LOBBY A MAGNET
JAAIES F. JACKSON, manager of pavement. Green moss covers the
the Savoy Theatre, Atlanta, is one floors in every nook and corner, while
of those live exhibitors who's always hanging gray moss, birch bark and
on the job in hours and out, too. branches give the lobby the air of a
LOBBY OF THE SAVOY, ATLANTA, GA.
James F, Jackson, Manager.
The accompanjnng picture weekly real and inviting woodland retreat,
shows a startling effect gained by To add to the realism of the elabor-
Mr. Jackson in the decoration of his ate scene, tiny fireflies flash from the
lobb}', which offers an inviting con- moss and branches at night. The ef-
trast to those who pass on the hot feet is all the manager expected.
"RIGHT" ADVERTISING AND IIS VALUE
THE value of the right kind of
advertismg to a motion picture
exhibitor was never better demon-
strated than in the case of the Gor-
don Theatre of Rochester, N. Y. The
men who are back of this theatre are
shrewd showmen and before the place
was built they realized the necessity
of advertising.
They planned to make it a "feature''
house and knew that in order to dro'M
the crowds the features would haz'e
to be properly exploited. In carrying
out this idea they engaged a local
new-spaper man to give part of his
time as press agent, pairing him a
modest salary for his services.
The Gordon books two big fea-
tures a week, changing Monday and
Thursdaj', the whole program consist-
ing of about eight reels. These fea-
tures are advertised in exactly the
same manner that a dramatic produc-
tion is handled. Although windows
and the billboards are used occasion-
all}' for displaj', the newspapers are
chiefly depended upon to keep the
public informed of the Gordon's at-
tractions.
The press agent, being an experi-
enced man, knows how to write clever
little stories of the films and the
players, which the papers are glad to
print and which the people read with
avidit}'. Plenty of cuts are used and
bright, snappy, newsy stories are
built around these cuts, arousing in
the minds of the people who read
them a desire to see the films.
The Gordon's advertising bills run
from $50 to $100 weekly and once in
a w-hile where big billboard space is
used, go above the latter figure.
It has been found, however, that
the newspapers are the best result
"getters" and they are now being
used almost exclusivelj-. The tremen-
dous value of advertising was shown
again only last week, when the Gor-
don showed Louis Tracy's story,
"One Wonderful Night."- This film
v.-as exploited by the press agent in
exactly the same manner that he
would have handled a regular dra-
38
THE MOTION PICTURE NEWS
Universal Actor Battles With Shark in Pacific
J. Warren Kerrigan Almost Loses His Life While Swimming in California
Surf — Wrist Watch Saves Him from Fish's Jaws
inatic production and the result was
that the Gordon Theatre was jammed
for three days, while the other houses
were starving. The amount spent in
boosting this film was ridiculously
small in comparison with the results.
Advertising was instrumental in
bringing to the Gordon 9,044 paid
admissions in one day this spring,
when J\Iary Pickford in "Tess of the
Storm Country" was the feature.
Mary Pickford is a great actress and
a wonderful drawing card, but unless
ever3'body knows that she is coming
the exhibitor will not cash in as he
should.
That's the Gordon's theory and
that's the way it handles features.
"Tell the people what you have got
and tell them in a manner that will
make them want to see it'' is their
creed and it has been successful.
The Gordon considers a press agent
one of its best investments. Besides
knowing the game more thoroughly
than a man with less experience, he
relieves the manager of all the annoy-
ing detail which goes with the pro-
mulgation of publicity.
A PIONEER ADVERTISER
LEE L. GOLDBERG, manager of
the National Theatre, Louisville,
Ky., is probably the only pioneer the-
atre manager in that city who still is
in the game.
"My connection with the motion
picture enterprise began about ten
years ago, when the industry was in
its infancy, not only in Louisville but
in the whole country," said Mr. Gold-
berg, who was first connected with
the Hopkins Theatre, which was a
reconstruction of old Music Hall, in
its day a famous playhouse.
"Ten years ago vaudeville also was
new in Louisville, and pictures were
put on to wind up the bill. The pic-
tures, as a rule, carried a train rob-
bery plot with all the lurid trimmings
which caught the fancy, not only of
the gallery gods, but staid men and
women also. At that time," he says,
"there were only two motion picture
theatres in the city, each of which
gave only one reel of pictures.
"In 1908 O. T. Crawford, of St.
Louis, leased the Hopkins and the
theatre became an exclusive motion
picture house. The Hopkins at that
time was advertised as the largest
motion picture theatre in the world,
which claim then undoubtedly was
justified. Anyway, this made good
advertising, and with a change of
program twice, and sometimes three
times a week, the pictures created a
big sensation.
"Also," says Mr. Goldberg, "it was
through my efforts that the Hopkins
became the first user of newspaper
space in exploiting pictures in this
city."
Los Angeles, Aug. 17.
WHILE acting before the camera in
the breakers on the coast of
Southern California at a point midway
between San Pedro and Redondo, J.
Warren Kerrigan, featured by the Uni-
versal in Victor dramas, was attacked
by a man-eating shark and suffered se-
vere lacerations on his left leg and
right shoulder.
A small wrist watch is said to have
saved his life. When the shark first at-
tacked him, it tore a seven-inch gash be-
low the knee, in his left leg. Mr. Kerri-
gan was drawn under the water for an
instant and the teeth of the big fish
tore into his shoulder.
He grappled with his enemy, but the
big fish was too slippery for him. At
"ACTIONS speak louder than
xV words," said Fernando ^liche-
lena, recently in discussing the advan-
tages that accrue to an opera singer
who spends some time in studying
and playing for motion pictures.
His daughter, Beatriz Michelena,
one of the prominent sopranos on the
American stage, is at present the star
of the California Motion Picture Cor-
poration's productions. She has as-
sumed the leading roles in "Salomy
Jane," "Mignon," "Mrs. Wiggs of the
Cabbage Patch" and several other film
presentations now under way at the
studio near San Rafael.
Fernando Michelena will easily be
recalled by the opera-loving public of
America as one of the greatest tenors
that ever sang "Faust," and as leading
tenor for Emma Abbott.
"I entirely approve of my daughter's
GEORGE FITZMAURICE, of
Pathe, who this spring stepped
from the ranks of scenario editors to
become a director, announces the com-
pletion of his first picture, "The Brah-
min Diamond."
Mr. Fitzmaurice spent nine years in
India and he has drawn upon his knowl-
edge of the unchanging East in this pic-
ture for the scenario. The story gives
the adventures of a sacred diamond
stolen from a Hindoo idol, the strenuous
efforts of the Hindoo priests to recover
it, its various changes in ownership.
this instant, however, the watch caught
and clung fast to the fish's head. Mr.
Kerrigan thinks that the stem of th.e
time-piece caught in the shark's eye, as,
had it caught in its mouth, he would
probably have lost his hand.
Its attack checked for an instant, Mr.
Kerrigan fought his way to the surface
and swam shoreward. He was hurried
to an emergency hospital at San Pedro,
and when it was ascertained that none
but flesh wounds had been inflicted, he
was removed to a Los Angeles hospital,
where he was cared for by Dr. Lloyd
Mace, the Universal physician. The
actor is now again with his company.
The accident took place during the
filming of the drama, "There Is a Des-
tiny," a romance of fisherfolk.
venture into the motion picture art,
for it means the development of pre-
cisely those faculties for acting that
are usually ignored by opera singers
— I mean the histrionic faculties."
Mr. jNIichelena continued:
"No word is uttered, yet the artist
must make her meaning plain. She
must demonstrate the truth of the
adage, as I have said that actions
speak louder than words.
"How often does one hear an aria
sung with the pantomimic expression
that should match the fervor of the
words? Very seldom. That is what
the motion picture teaches. No aid
of melody, nor even of prosaic speech
is lent to the artist. She must so
enact the scene that the thought is
conveyed, vividly and distinctly
through the medium of the only uni-
versal language — pantomime."
and the way in which it causes separa-
tion between a charming girl and her
fiance.
The cast is excellent, comprising well-
known players from the "legit." Among
them are William Resell, who played the
lead this past season in the New York
success, "Marrying Money" ; Edna
Mayo, of "Help Wanted" ; Ernest
Truax, who plays the lead in "The
Dummy" ; Paton Gibbs, of "Madam X,"
and Helen Hilton, of the original New
York production of "Fine Feathers,"
and other theatrical successes.
Screen Acting Helps Opera Singers
Fernando Michelena, Father of California Corporation Star, Declares Mo-
tion Pictures a Great Histrionic School
New Pathe Director Produces First Play
George Fitzmaurice Brings Out "The Brahmin Diamond" — Material Ob'
tained at First Hand from Several Years' Residence in India
THE MOTION PICTURE NEWS
39
M\xsic and the j
Picture
^^^^
Editor''s ISfote. — This department is prepared to answer all questions from exhibitors relating to the
use of music in connection with photoplays, and to suggest suitable music for
current pictures. Correspondence will be welcomed
HOW OPERATOR AND PIANIST
CAN CO-OPERATE
PICTURE houses of to-day, while
greatly improved, enlarged and
have better films, projection and mu-
sic, still have "trouble on the screen."
The operator for a moment has
turned away from looking at the pic-
ture to fix a carbon, and is adjusting
his motor or taking a drink of water
— in fact, is doing something that
takes his attention from the screen.
Now comes a dark patch on the
screen, a jump and picture "out of
frame." This lapse may last from a
fraction of a minute to 2 or 3 minutes
or until the operator has seen the
fault and remedied it.
Sometimes it is the pianist who
pounds on the upper notes on the
piano to attract the operator's atten-
tion, or the drummer gives a few
loud taps on the drum, but more often
it is the audience that stamps its feet.
It seems to me that there is no ex-
cuse for this sort of thing, and the
best remedy is to have a buzzer in
the booth connected to a button con-
veniently located at the piano.
A few theatres have this and its
working is so satisfactory that the
wonder is that all theatres do not see
the advantage and install one. The
operator cannot be watching the pic-
ture all the time, but the pianist or
player of the "one man orchestra" in
pla5nng for the pictures at once no-
tices if anything goes wrong on the
screen and can signal immediately.
A set of signals could be arranged,
viz.: two short rings, frame up or fix
light; a long and short ring for faster,
or short and long for slower, etc.
Another case where the buzzer
comes in hand}-: The operator in
most cases does not "follow the pic-
ture" or action of the film. He has
all' he can do to keep his light right
and project the best picture possible.
If the action or plot of the picture
could be helped by turning a little
faster or slower, in the pianist's opin-
in, he need just signal the operator.
Again, sometimes there is a white
background and a very perceptible
"flicker" which a little faster turning
by the operator would correct. This
flicker might pass unnoticed by those
in the rear of the house, but to the
pianist and the audience near the
screen it "gets on the e3-es." The op-
erator knowing that the picture is be-
ing watched can feel easy and center
his attention on his machine glancing
through his port hole now and then,
and he knows if he misses anything a
signal will call his attention.
MANY CHANGES IN BUFFALO
ORCHESTRAS
^HE St'-and orchestra, Buffalo,
X. Y., will be changed almost
completely this fall. George A.
Bouchard, former director of the
Strand, goes to Shea's Hippodrome
as organist. Dave Edel, drummer,
goes to Colorado. Arthur Fuessi
leaves also. Ivan Shapiro, formerly
first violinist at the Strand, will re-
turn as second violin and Alfred Fahl-
busch, one of the finest violinists in
the state, will take the first stand at
the Strand.
]\Iiss Rub3- Belle Nason has been
engaged as organist and Victor
D'Ana, a talented local cellist, will
take the cello stand. The remainder
of the orchestra will keep their places.
This orchestra will without doubt be
the best in the city. 2^Iany local mu-
sicians will be surprised to hear that
^Ir. Fahlbusch has entered the Strand
orchestra, for Buflalo will certainly
miss him. He was concert master of
the BufTalo }ilunicipal Orchestra and
whenever large concerts were given
by the local singing societies he al-
ways played first violin.
'Mr. Fahlbusch is one of the local
men to whom leaders look when they
have, "big" jobs. Louis Weiser, the
relief pianist at the Strand, also goes
to Shea's Hippodrome. ^Manager
Edel has certainly had his hands full
with the music proposition during the
past week.
SEATTLE THEATRE HAS $11,000
ORGAN
*HE management of the Alaska The-
atre, the new Seattle photoplay
house that opened in Juh-, were disap-
pointed at that time by some delay in the
shipping of the organ they had ordered.
The organ arrived in due time and
was dedicated Monday, August 3, with
an organ recital. The instrument has
caused a great increase in attendance.
The organ cost about $11,000 and the
theatre $125,000.
ORGAN ON BILLBOARDS
PROPRIETOR Samuel Goldberg,
of the Princess Theatre, 1317-19
Douglas street, Omaha, Neb., has in-
stalled the only unit orchestra, or
photoplayer organ, here, at a cost of
$10,000.
The nearest points where others are
in use are Denver and Chicago. His
theatre is also the only one using a
mirror screen. Amy Ponslowe has
been engaged to play the organ. Bill-
boards all over Omaha and South
Omaha have been covered with big-
letter advertisements of the organ and
they attract huge crowds.
NEW KIND OF MUSIC FOR A
PHOTOPLAY HOUSE
THE CLEMMER, Seattle, has added
several novelties lately, all tending
toward "homieness." Elegant palms,
costing about $50 each, were placed in
the main foyer, and several canaries
were put in the ladies' waiting rooms.
These sweet singers almost split their
little throats when they hear the strains
of music from the organ.
As they are remote from the audience,
they are only to be heard in the ladies'
rooms. The effect is excellent and has
caused a lot of comment that has been
good advertising for the theatre.
M
THE ALLENDALE'S CRACK
ORCHESTRA
ANAGER William G. Kaliska, of
the Allendale Theatre, Buffalo,
N. Y., now has one of the finest or-
chestras in the cit}'. He has six men,
all prominent local musicians. His:
drummer is Mr. Ferdinand Asmus, for-
merly xylophone soloist with the Buf-
falo Park Band and the 74th Regiment-
Orchestra. Mr, Asmus renders solos on
the xylophone every evening, which are-
being well received.
40
THE MOTION PICTURE NEWS
NEW SEATTLE THEATRE
OPENS LABOR DAY
Special to The Motion Picture News
Seattle, Wash., Aug. 17.
The Liberty, which opens here Sept.
7, will cost when completed $125,000
and will be one of the finest in the
Northwest. The theatre will seat 2,400
on two floors, with neither a stairway
nor a post in the house. There are no
boxes, but a series of loges at the front
of the balcony. A gigantic statue of
Libert\- holding aloft a torch containing
1,200 electric lights is placed directly
over the main entrance.
The lamp house or projecting booth
will be in the rear of the first floor, al-
lowing an almost right-angle projection.
A Hope-Jones Unit Orchestra will be
installed at a cost of $24,700. This has
arrived and will be ready for use at the
opening.
All of the latest methods of lighting,
ventilating, and seating have been in-
stalled. The theatre is owned and will
be managed by Jensen and VonHerberg,
the present owners of the Alhambra.
Giant Redwood Tree Felled for Film
Sixteen Men Work Two Days to Cut Forest Leviathan — Universal Actors
Ride Mile a Minute Dowm Flume
CAMERA MEN AFTER GRAND
CANON VIEWS
Special to The Motion Picture News
Mnmeapolis, Aug. 18.
Twenty thousand feet of film will
be used by Charles Russell and Bert
Loper, two Colorado men, in giving
the world a close view of the wonders
of the Grand Canon of the Colorado
River. They are now fitting out their
expedition at Grand Junction, Col.,
and Green River, Utah.
The present trip which the men are
planning is the second attempt to get
the canon into the films, Russell
having made a previous trip in 1907,
escaping with his life but loosing his
pictures.
Government employees at work on
a survey of the Colorado and Grand
jRiver will help the men over the
jrapids, and then after they reach the
canon proper they will have to shift
for themselves Each man will use a
steel bottom Koat made by a firm in
Salem, Ohio.
COMMERCIAL WORKS DOUBLE
SHIFTS
The laboratory of the Commercial
]\Iotion Pictures Co., Inc., at Grant-
wood, N. J., is now working on
double shifts of eight hours each in
order to catch up with the large
amount of orders on hand.
Edward M. Roskam, the president
of the company, is now dividing his
time between the studio and the ex-
ecutive ofiices of the company in the
city.
Mr. Roskam has installed in the
laboratory many improvements, the
result of ideas gained by him on his
recent trip to England and the con-
tinent.
Special to The Motion Picture News
AFTER spending two weeks roughing
it in the government forest reserve
near Hume, where the lumber camp of
George Hume, of Fresno is located,
and making exteriors for two two-reel
pictures that .will portray the wonders
of California, the members of the
Henry McRea Universal 101 Bison
Company are home.
the picture it was necessary to cut
away a dozen or more other smaller
trees. Excellent views of the cutting,
dynamiting, and falling of the tree, to-
gether w^ith views before and after
were made.
One of the sensations of the picture
will be the ride of the actors down the
flume, which extends from Hume to
Trimmer, and is sixty-five miles in
HENRY McRAE'S COMPANY IN FRONT OF THE LARGEST TREE IN THE WORLD ON
THE GOVERNMENT RESERVE NEAR HUME, CALIFORNIA
This is the first motion picture com-
pany to penetrate this section of Cali-
fornia, so far as is known, but all feel
amply repaid for their hardship by the
wonders they saw and the pictures se-
cured. After much persuasion the
owner of the Hume lumber industry
granted them a permit to enter the
territory, 'and later finding the company
offered amusement that made the men
more contented, gave the picture mak-
ers every assistance possible.
For the film, "The Law of the Lum-
ber Jack," the felling of a large red-
wood tree was wanted, and Mr. Hume
ordered one twenty-three feet in diame-
ter cut. It required sixteen men more
than two days to fell the tree, valued
on the stump at $4,600. This tree, it is
estimated was 1,500 years old and more
than .300 feet high. In order to make
length. The first six miles of this falls
about 1,500 feet, and consequently
causes the boat or clamp of lumber to
travel at a rate of a mile a minute.
Four members of the company rode
two of these clamps, while Director
McRea and Cameraman Al Siegler fol-
lowed in a flume boat, and directed the
acting and ground the film through the
camera. The ride was over deep yawn-
ing canyons, along ^teep cliffs, and
almost all of the way on wooden and
steel trestles. There was nothing for
the actors and actresses to hold to, and
in rounding curves they were frequently
in danger of being thrown off. The
six-mile ride was made in six minutes.
During the stay in the lumber camp
Marie Walcamp, leading woman of the
company, celebrated her twentieth
birthday.
THE MOTION PICTURE .NEWS
41
Trade Events in Western Pennsylvania
Exhibitors Report Excellent Summer Business — J. Frank Hatch Buys 70-Acre Place for the Manufac-
ture of Equipment — East End Cameraphone Theatre, Pittsburgh, Closed for Renovation —
Al W. Cross Enters Feature Business for Himself
special to The iloiiON Picture Xews
J FRANK HATCH, film man and
• carnival expert, has bought a place
of 70 acres at Callerj-, Butler county,
Pa., where he intends to place his
workshop, and where motion picture
equipment will be turned out and re-
paired for his many theatres through-
out the countrj-. It is also said that
one of the film companies will use it as
the scene in many of its plays dealing
with the working classes.
The East End Cameraphone Theatre
is to close shortly to complete a re-
modeling scheme. The theatre will be
closed but a' few da3-s while an extra
force of workmen are being gathered,
so as to rush the work through to com-
pletion in the smallest possible time.
When the theatre opens it will be
one of the cleanest in the citj' of Pitts-
burgh, and will represent all that is
entitled to be called the latest thing in
motion picture theatres or in equipment,
as some of the latest labor-saving ma-
chines have been added to the long list
of equipment that is needed b}' the
house.
The Feature Film and Calcium Light
Companj- has taken the agency for an-
other rectifier which transforms alter-
nating into direct current. It is said
to be more compact and simple than
any other on the market. The recti-
fier not only saves from 25 to 30 per
cent of the current but produces a clear,
steady fight, soft and eas}^ on the eyes.
All other devices that have been put
on the market for the changing of the
current lose a great amount of the cur-
rent and are in most instances cumber-
some affairs, it is said.
New Theatre for Springdale, Pa.
John Aivolotis will open a new and
up-to-date motion picture theatre at
Springdale, Pa. It is a modem house
in ever}- way, with a seating capacity
of 300, and is most handsome in ap-
pearance. Ludwig Hommel & Com-
pany furnished the equipment,- includ-
ing two Power 6-A machines, booth
screen, chairs and other equipment.
George B. Beinlein, of the Feature
Film and Calcium Light Company, will
be married September 8 to Miss Rose
Feld, a well known and most charming
young lady of East End Pittsburgh.
The ceremom- will be performed in
St. Michael's Church, South Side. Mr.
Beinlein has already purchased a fine
new residence in Carrick. The honey-
moon will be spent in the East and the
couple will return to Pittsburgh by way
of Niagara Falls.
Al W. Cross, formerly traveling man
for the George Kleine o£5ce in Pitts-
burgh, has started in the feature busi-
ness for himself at Room 517 Ljxeum
Building, under the name of the Hud-
son Feature Film Compam-.
He is booking the following features:
"The Lineup at Police Headquarters,"
"Fire and Sword," "Fight for the Black
Diamond," "Lure of Gold," "Buffalo
Bill," "Hoohgan," "Mutt and Jeff,"
"Bringing up Father" and a number of
others.
Off for Vacations
^Ir. Seltzer, of the Seltzer Automatic
Music Companj-, recently made a trip
East, staying in New York several days.
He visited Harrisburg, Reading and
Pottsville on business and received an
order for a Seeburg motion picture
photopla%-er to be installed in the New
Slater Theatre that opens at Pottsville
on August 31.
Jerome Spandau, of the Warner
Feature Film Company, left this week
for the East where he will remain for
several weeks, spending his vacation at
Atlantic City. His wife accompanied
him. Mr. Spandau will also look after
some business for the firm in New
York before he returns to Pittsburgh.
N. S. Maisack, manager of the East
Liberty Cameraphone, is camping with
the Dixie Club at Harmar^ille, Pa., but
returns to the city several times a week
to look after the business of the the-
atre. Iklaisack is an expert in the water,
and next fall will race Kennedj', of
New York, a series of races for the
long distance back-stroke championship
of the world, the title for which the
Pittsburgh man now holds.
Book Return Date for Bosworth Film
The Sheridan Square Theatre, of
East Liberty, ran Bosworth's "The
\'alley of the Moon" three days lately
with excellent results. It is said that
the play proved so popular in that sec-
tion that so manj' requests have been
sent in for another run for the films
that the management of the house has
consented to get the feature again for
a three-day run.
\\'arner's Feature Film Company has
issued an eight-page brochure on one
of the firm's latest releases, "Across
the Border." This plaj- is to be shown
in Pittsburgh shortly, and it is said
that the feature has been booked at a
number of theatres in this section.
A. S. Davis, one of the most popular
men in Film Row, Pittsburgh, spent
several days recently in West Virginia,
where he attended to his oil business in
that section. He also booked several
of his features for showing in several
of the W'est Virginia towns, including
\\"heeling and Fairmont.
M. Von Monthe is back in Pittsbursh
as road man for Warner's Features.
He formerlj' worked from this office
but was transferred to Cleveland some
time ago.
Good Picture Summer Season
The Sheridan Square Theatre in East
Liberty is getting ready to resume
vaudeville the first week in September.
The summer season of pictures, which
is now drawing to a close, has been a
most successful one and 'has been due
in a great measure to the careful selec-
tion of the pictures shown and the
general attractiveness of the house.
John T. Harris heads the company,
owning the theatre, and Frank H.
Tooker is the manager.
"Atlantis" is still holding its popu-
larit}-. The W^eiland Film Company has
secured two copies of the motion pic-
ture play, and has two men on the
road booking it throughout Pennsyl-
vania, Ohio, West Virginia and Ken-
tuck}-. That the Weiland Film Com-
pany has made considerable money on
this play seems certain.
Ever since the firm received its first
copy it has been booking the film right
along. It is said that the companj^ has
been renting the picture at a good
figure, in some instances on a percent-
age basis, with gratifying success.
The Columbia Theatre in Fifth ave-
nue, Pittsburgh, has just bought a gold
fibre curtain from the Pittsburgh Cal-
cium Light & Feature Company, and
will have it hung so as to put it in
operation very soon. The curtain is
said to be one of the largest that this
compam- has sold in this section, and
from all accounts the others sold to
local theatres have been giving the
utmost satisfaction.
In Pittsburgh the demand for Para-
mount pictures has been phenomirial.
All the houses showing the Famous
Players productions have contracted
again for the service and a great many
houses that did not at first use the
service have handed in their contracts.
Eagle Eyed Censors Earning Salaries
The Pennsylvania censors eliminated
a scene showing a man and woman
struggling on a bridge in "The Evil
Eye," one of Silverman's late Apex
features.
C. H. Pierce, representing Bosworth,
Inc., was in Pittsburgh a few hours as
he was passing through on his way to
the Quaker City from Chicago recently.
He visited V'. C. Bachmej-er, manager
of the Pittsburgh branch of the com-
pany.
G. L. McCoy, Jr.
42
THE AIOTION PICTURE NEWS
FAMOUS WAR PAINTINGS IN
RAMO FILM
To show the lull before a storm,
"The War of Wars," the new photo-
play of Ramo Films, Inc., reproduces
the famous "Angelus" of Jean Fran-
cois iNIillet, the French painter.
Properly known as the "Angelus du
Soir,"' exhibited at Paris in the ex-
position of 1867, its two peasants, man
and woman, who stop work in the
field when they hear the bell of a
distant church tolling the "Angelus,"
became the most famous figures in
modern painting after their creator
had died penniless.
So great was their renown that a
sale of thje works left in Millet's
studio realized 321,034 francs, and a
collection of his designs 431,050
francs. "The Angelus" is priceless.
Another of the well-known paint-
ings woven into "The War of Wars"
is "The Last Cartridge" of Alphonso
de Neuville. This was exhibited in
1873 at the Paris Salon, and won for
the artist the cross of the legion of
honor.
"De Neuville had the genius of ac-
tion," wrote a critic in the "Revue
des Mondes." And that is why his
work blends so" remarkably with the
scenes of conflict portrayed in "The
War of Wars."
Admirers of modern French art
will find in the Ramo drama a fine
specimen of Edouard Detaille, name-
ly: "The Charge of the Ninth Regi-
ment of Cuirassiers."
Detaille was harshly criticized in
his time, "although they seem to have
come from the oven of the enameler.
The pretty soldiers of Detaille have
never seen the fire" said one. His
soldiers in "The War of Wars" ap-
pears to have issued from the mouth
of the Infernal Regions.
" Baroness Films " a New Centaur Brand
LAW FREAK SPLITS LICENSE
Special to The Motion Picture News
Newark, N. J., Aug. 30.
On the course of the boundary line
between Orange and East Orange
hangs the question whether the con-
cern, which is building a motion pic-
ture theatre on the line in Main
street, will pay $500 or $1,000 for the
East Orange license. The direction
of the line from the corner of the
building at the front of the property
is such as to cut the stage about in
half and the question is how many
seats are east of the line.
If the number of seats exceeds 300,
East Orange will charge $1,000, but
if it is under that, the charge will be
but $500 a year.
The seating capacity of the audi-
torium will be 1,118. When work
was started on the building the plans
had to be changed to conform to the
East Orange building code. The en-
tire building has now been made to
comply with the latter ordinance.
David Horsley Arranges to Star Mile.
Theatre, Well Known
MADEMOISELLE VALKY-
RIEN, a well-known European
motion picture actress, has been ac-
quired by David Horsley for the
Centaur Film Company, of Bayonne.
During the last year Mile. Valkyrien
appeared in the productions of the
MADEMOISELLE VALKYRIEN
leading motion picture concerns of
Denmark and Germany, including the
Great Northern and the Danish Bio-
graphs.
While at the very height of her
fame, Mile. Valkyrien, who is but
twenty years old, gave up her profes-
sional career to become the wife of
the Baron Hrolf von De Witz, a lieu-
tenant in the Royal Danish Navy.
She accompanied her husband to New
Valkyrien of the Royal Denmark
in European Films
York last June, believing at that time
she had quit the stage forever. Like
many another person of rank, both in
and out of the profession, the Baron-
ess's plans were changed entirely by
the present great war in Europe.
David Horsley, during his visit to
Denmark last summer, was much
impressed with Mile. Valkyrien's
work before the camera. When he
saw the newspaper stories of the
Baron and Baroness he immediately
sent the baroness an of?er to appear
as the star in a big feature he then
had in contemplation.
This offer was refused, but when
the decision to "come back" was
reached, Mr. Horsley was the first
producer to be considered. Mr.
Horsley snapped at her offer, and on
Monday of this week the Baroness
was rehearsing her first Centaur pic-
ture, under the direction of Milton
Fahrney.
It is Mr. Horsley's intention to
create a special brand of refined com-
edy featuring Mile. Valkyrien, to be
known as the "Baroness Films."
This brand will be included in the
recently announced program of seven
comedies a week to be made at the
Centaur studios.
Previous to her entrance into the
silent drama. Mile. Valkyrien was a
member of the regular company of
the Royal Theatre in Copenhagen.
This was an appointment by the
crown. It was while appearing in the
Royal Theatre that Mile. Valkyrien
was chosen by the King as the Val-
kyrie of Denmark.
The Great Cardinal in Screen Drama
'Richelieu," a Four-Part Special will be Released by the Universal Com-
pany with MacQuarrie in the Lead
DURING the week of August 31,
"Richelieu," a four-part "special"
will be released by the Universal Film
Manufacturing Company. The com-
pany is said to have spent a small
fortune on this one production.
Murdock J. MacQuarrie is featured
in the role of the Cardinal, and Pau-
line Bush, one of the Big U's most
popular women stars, as Julie de Mor-
temar. Others in the cast will be
William C. Dowlan, Lon Chaney,
Edna Maison, James Neill, William
Lloyd and Robert Chandler.
The play has been directed by Allan
Dwan, responsible for some of the
Universal's biggest successes. There
is developed and projected, in con-
junction with the story of sacrifice and
love between a beautiiul young girl
and a fearless soldier, the character
of the famous Cardinal Richelieu.
The diplomat of diplomats, who
ruled France in his day as completely
as if he had been king, who employed
his understanding of human nature
and power of intrigue to defeat the
long, strong arm of a thousand ene-
mies; cold, cruel, and without scru-
ples— on the brink of the grave, with
many slaves, but without a friend, he
played the trump card of his pack to
save and insure the happiness of his
little ward, Julie de Mortemar. This
is the essence of the story, as it is
told upon the screen.
Pauline Bush, in essaying the part
of the yotmg heroine of the play, has
exercised all her manifold accomplish-
ments to make the part stand out as
it should. Mr. MacQuarrie, who plays
the title role, has shown his capacity
as a finished artist in such pictures as
"The Hopes of Blind Alley," "The
Old Cobbler," and in the "Villon"
series by George Bronson Howard.
THE MOTION PICTURE NEWS
43
The
Motion Picture News
HOYING FICITTSE NEWS EXHIBITOBS' IIUE3
Fublished Every Week ty
EXHIBITORS' TIMES, Inc.
220 West 42nd Street, New York City
Telephone Bryant 7650
Chieago Office 604 Schiller Building
WM. A. JOHNSTON President
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E. KENDALL GILLETT Secretary
WENTWOETH TTTCKEK Treasurer
WM. A. JOHNSTON Editor
LESLEY MASON Managing Editor
WILLIAM EESSMAN ANDREWS News Editor
E. M. VANDIVEKT Advertising Manager
E. J. HUDSON .-.Circulation Manager
E. KENDALL GILLETT Business Manager
C. J. VEEHALEN Chicago Manager
This publication is owned and published by Exhibitors' Times, in-
corporated under the laws of the State of New York. The offices and
principal place of business are at 220 IVest 42«d Street, New York City.
The address of the officers is the office of the publication.
Entered as Second-Class matter at the New York Post-Office.
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ADVEETISING EATES on application.
Copy for next issue must reach us hy Wednesday 11 a. m,
For Eeleases see Pages 72, 74, 76, 78
For Buyers Guide see Page 69
Cuts and copy are received subject to the ap-
^„.^^gZ5^^ proval of the publishers and advertisements are
^Wdes i^gl at inserted absolutely without condition expressed
'^"•^tE^^sS-^ or implied as to what appears in the text portion
of the paper.
Vol. X August 29, 1914 No. 8
Rare Fair-Mindedness
AT least one board of Aldermen in this country
is to be congratulated on the possession of
enough common-sense to make them immune
to the censorship epidemic which has attacked so many
other bodies of "city fathers."
]\Iost municipal councils have preferred to per-
petrate an injustice that cost them nothing upon the
exhibitors of the community to risking their popularity
with the so-called "respectable" element of the town
by turning down a law for the censorship of motion
pictures.
NOT so the Aldermen of Minneapolis.
Instead of taking the say-so of rabid reformers
and prejudiced politicians on the moral tone of the
motion picture theatres of their city, they decided to
investigate and hear the exhibitors' side of the case.
npHEY discovered nothing that could serve as an
-'- excuse for the municipal censorship bill before
them.
Suggestive or obscene pictures were conspicuous
by their absence. Well-conducted theatres exhibit-
ing programs of carefully chosen, high-quality photo-
plays confronted them everywhere they went.
And they promptly killed the proposed ordinance.
npO the action of the exhibitors' organization in
-'■ asking for a hearing in the matter goes some of
the credit, it should not be forgotten, though that the
balance of it belongs to the Aldermen of Minneapolis
for their fair-mindedness.
But there is a lesson for both exhibitors and Alder-
men of other cities in the incident, — a lesson in
organization for the exhibitor, a lesson in the prin-
ciples of justice and good judgment for city fathers.
A Solid State League ISlext
npHE action of the Southern California exhibitors
in lending their solid support to the amalgamation
of the League and the Association at their last meeting
in Los Angeles is gratifying and encouraging in the
extreme.
Not a dissenting vote marred the endorsement of
harmony and co-operation.
* * *
npHE course of California, as of every other state,
must now be clear.
A powerful state League should be the next step.
San Francisco and Los Angeles should bury what-
ever rivalries and jealousies there may exist between
them, and unite under a common head.
^ Jjj ^
AKE the state organization the unit everywhere.
Locals are necessary and good in themselves,
but they are too restricted to accomplish anything
when a crisis arises.
Only a state organization, or something even big-
ger, can fight state legislation, — and that is the legis-
lation with which exhibitors will have to reckon
presently.
^ ^ ^
npHE exhibitors of any state have a sufficient num-
^ of interests to further, a sufficient number of rights
to protect, to make it financially zvorth their while
to join their state League, if there is one among them,
to create a state league, if there is not.
* -jf ^ ■
T F there are any waiting to "be shown" on this ques-
tion before they act, events this fall are likely to
convince the stubbornest of them.
The exhibitor, as an individual, is lost. Organ-
ized, he is a power.
Why not protect yourselves now by joining your
state league?
Ttto Boards of Trade
np HE meeting of independent manufacturers ex-
changes and exhibitors, as announced in the ad-
vertising pages of this issue of The Motion Picture
News, to form a Board of Trade, should not be con-
fused with the Board of Trade movement launched at
the New York Convention in June.
There is no relation between the two.
The latter movement was designed to include the
entire industry.
44
THE MOTION PICTURE NEWS
BLANCHE CHAPMAN FOR
"CABBAGE PATCH"
Blanche Chapman, who created the
role of Mrs. Wiggs for the legitimate
stage, arrived recently in San Fran-
cisco for a special engagement with
the California Motion Picture Cor-
poration. This concern is now film-
ing "Mrs. Wiggs of the Cabbage
Patch" and Mrs. Chapman is playing
the title role.
It is understood that Alice Hegan
Rice, author of the novel, "Mrs. Wiggs
of the Cabbage Patch" and co-author
of the play, was instrumental in secur-
ing Mrs. Chapman's services for the
California company. Mrs. Chapman
had already signed a contract for the
coming theatrical season and was to
open with an engagement in Winni-
peg on the first of August.
The motion picture people, how-
ever, bought her release for a period
of sufficient length to complete their
production.
The cast for "Mrs. Wiggs of the
Cabbage Patch" will include Beatriz
Michelena as Lovey Mary, House
Peters as Bob and Andrew Robson
in the part of Mr. Wiggs.
Claude Patin Called to the French Colors
Secretary-General Manager of Eclair Returns to His Native Land foi
Military Duty — Attached to Minister of War Staff
WILL ESTABLISH THEATRE
CHAIN IN NORTHWEST
Special to The Motion Picture News
Spokane, Wash., Aug. 17.
The establishment of a chain of
motion picture theatres, bearing the
same name and extending acros the
state, is contemplated by Dr. H. S.
Clemmer, owner of the Casino and
Clemmer theatres in Spokane, and his
brother, who controls the Clemmer
and others in Seattle.
The theatres in the new chain will
all be called "Clemmer," in honor of
the late John Clemmer, a pioneer in
the film field of the Northwest and
father of the two brothers.
Dr. Clemmer, who recently secured
a long-time lease on the fireproof
house now being built at the corner
of Sprague avenue and Lincoln street,
has announced that it will be the
Spokane theatre of the proposed cir-
cuit. The theatre, which is to cost
$200,000, has been referred to hereto-
fore as the Lincoln.
JOHN BARRYMORE AGAIN
WITH FAMOUS PLAYERS
John Barrymore has been re-en-
gaged by the Famous Players Film
Company for his second appearance
in motion pictures and will appear in
Du Souchet's famous comedy suc-
cess, "The Man from Mexico."
Mr. Barrymore made his debut be-
fore the motion picture camera a few
months ago in the Famous Players'
film version of "An American Citi-
zen."
"The Man from Mexico" play has
won a reputation as one of the best
laugh-producers of the age.
CLAUDE PATIN, secretary-gen-
eral manager of the Eclair Com-
pany, New York City, has been called
to the French colors. Mr. Patin will
sail on the steamship La France of
the General Transatlantique line, Au-
gust 26, bound for Havre.
CLAUDE PATIN
Mr. Patin holds the rank of first
lieutenant in the French army, and
will serve as an aide de camp, attached
to the stafiE of the Minister of War.
Mr. Patin is a graduate of the Ecole
Coloniale, Paris, one of the three lead-
ing government schools in the French
Republic devoted to the training of
young men for service in an adminis-
trative capacity in the French colo-
nies. Upon his graduation twelve
years ago, Mr. Patin arranged to enter
the government service at Mada-
gascar.
Before the expiration however, of
the year between graduation from the
Ecole Coloniale and the assumption of
the duties abroad by all appointees,
who must first remain- for twelve
months in France to become familiar
with the routine of the office, he de-
cided to give up his chances of ad-
vancement in the foreign service and
come to America.
He became so enamoured of the
country that he resigned his Madagas-
car appointment and stayed in the
United States, where he acted as pri-
vate secretary of a prominent New
York business man for five years. At
the expiration of this period he re-
turned to France, but after a short
sojourn in his native country he de-
cided to return to America, where he
became the manager of the Gaumont
Company.
Last July he went back to Paris to
take charge of an important depart-
ment of the Gaumont concern in that
city. Two months later he resigned
from Gaumont and became associated
with the Eclair company as general
secretary of the whole company, and
returned to America December, 1913,
for the third time.
Mr. Patin goes abroad with the best
wishes of all his associates at Eclair
and the large circle of acquaintances
he has made in the film industry gen-
erally.
Bon Ray Opens for Big Business
New Concern, Planning to Maintain a Plant of High Efficiency, Adds,
Among Other Devices, Four Improved Printers
THE Bon Bay Film Company, of
Woodside, Long Island, N. Y., the
latest addition to motion picture ranks,
occupies a large concrete and brick
building on Betts avenue and Queens
boulevard in the center of a plot of
about twenty acres. The plant started
operation Monday, August 17, and has
been turning out a very superior qual-
ity of film printing all week. It has
four continuous printers in operarion,
each of which can be speeded up to
24,000 feet an hour, if necessary.
These machines are equipped wi'^h
a new form of light such as has neyer
been used before in film printing ma-
chines. The lamps generate about
3,000 candle power and enable the
printing to be accomplished at almost
any speed. Each of these fasi ma-
chines is equipped with a continuous
negative handling device which obvi-
ates the necessity of rethreading it
each time the negative is run through.
One man attends to the four ma-
chines and thus accomplished the
seemingly impossible feat of printing
100,000 feet of film an hour without
help. In addition to these machines,
the company has installed several step
printers for handling defectively per-
forated or old film.
The plant is equipped with every
form of fire preventive and fire
fighting devices. Each room is dis-
tinct in itself and is cut,of¥ by metal
doors from all other rooms, and
should a fire occur in the property,
it would by the very nature of things,
be confined to the room in which it
originates. All film stock and nega-
tives are kept in a separate brick
vault, 200 feet from the main building.
The president of the Bon Ray Film
Company is F. E. HoUiday and the
treasurer A. B. Roberts.
THE MOTION PICTURE NEWS
45
"IN THE LION'S DEN"
(Eclectic — Three Reels)
REVIEWED BY PETER MILNE
THIS picture, besides being a delightful drama, is novel
in more ways than one. It is of German make and
hand colored in a beautiful manner, in shades which are
most pleasing to the eye. Then, again, the observer is
given a glimpse of that coveted sight — the inside of a mo-
tion picture studio, a scene which cannot fail to interest.
Still another novel idea is running a picture within the
picture. This feature is not new at all but most enter-
taining.
MLLE, NISSEN, AND ONE OF HER PETS
Last, but not least, quite a ferocious group of lions are
introduced. At times they act like all lions do before the
camera — quite meek. The animals then seem as if they
want to sleep more than to act. But they are not always
sleepy. When they wake up and appear curling their lips,
and start pacing their cage, their appearance is enough to
cause chills to chase up and down one's spine.
A feeling of suspense reigns when Theodore is led into
the lion's cage blind-folded and locked in with the beasts.
He manages to climb out after awhile, and one breathes a
sigh of relief when he is at last free from the lions, who
jumped and clawed at him while he was climbing out.
Theodore while studying in college falls in love with
Aut Nissen, a talented motk>n picture actress. When
word comes from home that his fortune is considerably
depleted, she lends him money with which to extend his
studies and promises to marry him later.
But Theodore sees her flirting on with another man and
denounces her. He returns home and becomes engaged to
another woman. On the day of his wedding he visits Mile.
Nissen, at ker command. She leads him to the lion's den.
After his escape from there he dies and she, despairing of
life, throws herself in the cage.
"THE BO'SUN'S MATE"
(Cosmofotofllm — Four Parts)
REVIEWED BY WILLIAM RESSMAN ANDREWS
THIS is an exceptionally good comedy film. The sce-
nario is based on one of W. W. Jacobs' diverting short
stories, depicting the Dickens-like characters this noted
English author delights in.
The screen production is as closely packed with effective
incidents as the original. The acting and stage manage-
ment show so much care and ability that the film repro-
duces the subtle atmosphere of the story, its drollery, and
amusing characterizations with absolute fidelity.
The action takes place at a typical old English inn, pre-
sided over by a buxom landlady whose beaming smile and
substantial income excite the cupidity of a retired bo'sun's
mate. He thinks he is in need of a wife and makes love to
the owner of the Beehive Inn.
Failing to impress the good dame with the seriousness
of his intentions, and defying the covert laughter and sly
jibes of the village characters — the chronic loafer, the
schoolmaster, gamekeeper, plowman and other worthies
who adorned the tap-room in their idle moments, and pos-
sess an uncanny intuition for discovering the most likely
persons ready to offer them free drinks — defying the irri-
tating remarks of these gentlemen, and looking forward to
the time that, as landlord, he could kick them into the
street, the retired bo'sun's mate conceives a brilliant plan
for winning the landlady's undying devotion and hand.
He bribes an ex-soldier to play burglar, the understand-
ing being that he, the gallant swain, is to rescue her from
a supposedly' desperate person at a given time.
The sailor waits outside the inn, and ready to defy every-
thing, even his rheumatism, he waits for the signal to
crawl through the window to the defense of the fair lady.
She, however, wakes on hearing a suspicious noise be-
low, and shows that by grabbing up a formidable rifle is
fully able to protect herself. The "burglar" is made to ex-
plain his presence, and on learning the nature of the plot,
the mistress of the Beehive, fertile in counter moves and
bent on punishing the bold swain, fools the sailorman into
believing that she has killed the alleged burglar, and in-
sists upon his digging a grave in the garden. She and the
ex-soldier sit behind a blind and watch the old salt bend
his stiff joints over a pick and shovel for many weary
hours of back-breaking toil.
THE OLD SALT HUNTS A WIFE
Not until some days after does he discover the trick
that has been played upon him. He sees the supposed
dead man in the taproom acting the landlord with exas-
perating coolness and serving the Beehive customers with
the supercilious ease of complete ownership — of house and
wife. The sailor sees a tell-tale ring on the smiling dame's
left finger and knows that the soldier has proved as good
a woer as he has shown himself a "burglar."
The acting .of W. H. Berry, of Daly's London Theatre,
was superb. His interpretation of the zealous old salt
will make the film a joy for everyone who appreciates de-
licious humor.
The picture will be released through the Paramount
Pictures Corporation.
BAN ON LOBBY OBSTRUCTIONS
Special to The Motion Picture News.
Louisville, Ky., Aug. 19.
Motion picture theatres that allow their lobbies to be-
come crowded with baby carriages and bicycles are
coming under the scrutiny of Building Inspector Kerth,
of Evansville, Ind.
Billboards and lobby displays must not obstruct the
exits, says the inspector, for in case of fire the audiences
might be seriously hindered in getting out.
46
THE MOTION PICTURE NEWS
"WHAT A WOMAN WILL DO"
(Cosmofotofilm — Four Parts)
REVIEWED BY WILLIAM RESSMAN ANDREWS
THE story is designed to sliow the length to which a
woman will scheme to right a grievous wrong done to
those she loves. Each incident is developed with -vigor.
The cast has been carefully chosen for rendering the best
effects with the material at the disposal of the producer.
A woman marries a widower with a daughter in Vvihom
his whole heart is wrapped. The wife resents his appar-
THE JUDGE REFUSES MTONEY TO HIS SON
ent indifference to her own charms and elopes with an
old lover. The disgrace is too much for the husband, who,
completely unnerved by 'the action, loses his grip on every-
thing.
He neglects his business and finally finds himself de-
pendent upon his daughter for support. She becomes a
chorus girl. In the meantime, Frederick Bryce, the lover,
is thrown over by the capricious woman and takes to
drink, sinking lower and lower.
Eventually Bryce decides to commit suicide. By acci-
dent he sees Phillip Lewis, the injured husband, and has
a twinge of conscience. Bryce before making away with
himself, writes a note to Lewis, telling him of the con-
templated deed and asks Lewis to visit him.
Lewis, curious to know what the rhan wants of him,
goes to the address given in the letter. A few moments
before the visitor's arrival Bryce shoots himself. The
shots are heard in the street, and Lewis is discovered
bending over the body with a smoking revolver in his
hand. As a result of this damning circumstantial evidence
he is condemned to serve fifteen years in prison.
The daughter sees a chance to get a new trial for her
father by influencing the judge through th« judge's son.
She throws herself in the way of the young man and
makes him fall in love with her.
Finally the letter of the suicide is discovered by acci-
dent in a forgotten book, and the judge sees that it con-
tains sufficient evidence to warrant a new trial, which re-
sults in the complete exoneration of Lewis.
The Cosmofoto Company has provided some excellent
paper for the photoplay. The three-sheets show the
daughter of the convicted man pleading her father's cause
with the judge. The attitude of the girl is full of anima-
tion. She stands in a dramatic pose while the judge holds
down his head in an attitude of sorrowful attention. An-
other three-sheet shows the second wife sitting on a couch
while complaining of neglect to her husband, who holds
his arm tenderly around the waist of his daughter.
A six-sheet full of color and properly drawn figures in
striking poses shows the discovery of the suicide by Phillip
Lewis and the policemen.
The faces of the characters in the posters have been
drawn true to life and are recognizable as likenesses of
the actors in the film.
"THE MILLION DOLLAR MYSTERY"
(Thanhouser — Ninth Episode)
REVIEWED BY PETER MILNE
FLORENCE LA BADIE, the pretty and daring heroine
of "The Million Dollar Mystery," illustrates the latter
appellation in this episode of the exciting serial to such
a vivid extent that it will be impossible to suppress the
little "ohs" and "ahs" that have been so often aroused by
this exciting serial.
But, however thrilling the other episodes have been, this
one beats them all. The title of these two reels, "The
Leap from an Ocean Liner," tells just what Miss La
Badie's latest contribution to the thrills of the story is;
but it is not fully explanatory; she doesn't jump from a
port hole a few feet above the water, but from the upper-
most deck.
The only fault we have to find is that she was a little
too far away from the camera, but the great height of
the ship necessitated this, and one can easily see that it is
the charming heroine herself and not a substitute or a
dummy.
The million dollars and its whereabouts have for a time
been forgotten by the exciting sensations that the actors
and actresses of this company have performed for the
benefit of the public.
BRAINE EXPLAINS THE PLOT TO HIS CONFEDERATES
But if one stops to think about the million, it is quite
certain he is nowhere nearer the solution than at the
start — not an inkling has been given of its location. It
may be at the bottom of the sea, it may be in the Har-
greaves house, or it may still be in the possession of the
vanished millionaire, the member of the Black Hundred.
Who knows?
The manner in which Florence got aboard the liner was
of course much against her will. The conspirators employ
two unscrupulous doctors for the trick. One of them
makes out a certificate, to the effect that Florence Har-
greaves is insane. They plan taking her to Russia, but
she foils them by her daring leap.
After the plunge she is picked up by a fisherman, who
takes her to his home. Her mind a blank, she forgets
her identity. The conspirators spread the report that she
has disappeared. Both they and her friends think that
she is lost forever, much to the former's satisfaction and
the latter's distraction. How she is found and the nature
of the next thrill will be told in the next installment.
THE MOTION PICTURE NEWS
47
"THE TREY O' HEARTS"
(Gold Seal — Fifth Chapter)
REVIEWED BY PETER MILNE
IT would be wrong to rate any particular scene of this
installment, entitled "The Sunset Tide," above another,
but that does not mean that none are worthy of descrip-
tion; quite the contrary, almost every act of this chapter
is exciting enough to warrant the greatest interest. They
are so linked together as to cause this episode to be one
THE FIGHT IN THE BARROOM
full of hair-raising events, and at the same time they form
a well coherent story.
To begin with, both parties find themselves on an island
where they have drifted from the wreck. Alan is taken
captive by the adherents of Judith, who are this time
smugglers. The party stops at a cafe to quench their
thirst, and while there they get into a fight. So vigorous
is it that they knock the bar over and crash through the
side of the building. In the confusion Alan escapes, but
is caught again. The next time he makes good use of an
opportunity and dives from the window of his prison,
facing the water, with his hands tied.
He is in the nick of time to save Rose and Barcus, whom
Judith and her followers have tied to the rocks and who
are rapidly becoming covered by the rising tide. The
three make their escape in a rowboat, leaving Judith beside
herself with rage on the shore.
Excellent double exposure work appears in this chapter,
when Judith and Rose — both characters impersonated by
Cleo Madison — come on in the same scene.
"THE FOREIGN SPIES"
(Cosmofotofllm — Four Reels)
REVIEWED BY WILLIAM RESSMAN ANDREWS
THIS is a film full of sensational action of a wholesome
nature. There is enough intrigue to furnish two or
three ordinary detective stories with material. The plot
moves along with breathless rapidity, yet no detail essen-
tial to the unfolding of the theme has been forgotten.
Of course, the inimitable Detective Finn, whose adroit-
ness in ferreting out evildoers in other thrilling dramas of
this series is already known, particularly to the English
public, runs down the foreign spies.
A thrilling moment comes to the spectator when the
conspirators capture Finn and leave him in a bathtub to
drown. But the detective has as many lives as a properly
endowed cat and manages to escape the horrible trap. Al-
though the tub is full of water right up to the brim, Finn
after repeated efforts pulls the plug out with his teeth.
Then he further displays his ingenuity by striking a
match while holding it in his teeth and lighting a candle.
The task of freeing his hands is easy. He turns and holds
the wet bonds over the flame until they are severed.
All this is performed in full view for faithful reproduc-
tion by the camera, and inspires respect for Finn's clever-
ness in escaping from an apparently inevitable situation.
A red light effect at the end of the picture is deserving
of particular mention.
Certain spies who have come from the continent to
England to steal the plans of a machine gun an inventor
is about to sell to the English government, gain their ends
through the aid of a disloyal butler. The conspirators
while trying to exercise care in covering their tracks, are
finally caught through a match box carelessly dropped by
one of the men. The picture will take well most anywhere.
"THE FILM DETECTIVE"
(Picture Playhouse Film — Four Reels)
REVIEWED BY J. BURROUGHS NOELL
COMBINING superb and even elaborate settings with
acting that shows a keen command of technique, the
latest release by the Picture Playhouse Film Company is
a notable achievement by this recently organized company.
The pictures are made with the careful co-operation of
producer and photographer and the result from the ar-
tistic point of view is altogether satisfying.
The hero. Jack Daingerfield, is a young man of fashion
who has spent his entire fortune in almost the twinkling
of an eye, and finds himself penniless and harrassed by
creditors. One of the latter attempts to make a match be-
tween the spendthrift and a rich girl, Mary Delmar.
The girl finds out the reason of the marriage and
throws Daingerfield over at once for his rival. Lord
Lytton. Daingerfield, in despair, accepts a commission
THE VILLAIN IS UNEARTHED
from a motion picture concern to hunt wild game in
Africa. Lord Lytton, to get his insurance, follows and
cowardly shoots him, inflicting a wound in the shoulder.
The camera catches this along with the hunting of the
lion. On the eve of the Lord's marriage, the picture is
shown at the girl's house and reveals the baseness of the
prospective bridegroom.
The novelty of film evidence is indisputable, and any-
thing that is new, of course will excite interest. But the
delight of the story has a sounder basis than this simple
incident; it lies in the breathless rapidity and plausible
continuity with which the pointed events are unfolded and
the life-likeness with which the characters are drawn.
Signor Gustavo Serena, a very capable actor, plays the
part of Jack Daingerfield. He is given able support by
Signorina Maria Jacobini as Mary Delmar, and Signor
Luigi Mele as Lord Lytton.
There are pictures of a lonely island, on which Dainger-
field and Mary are left so that they will be in a compro-
mising situation. The picturesqueness of the rocky coast
with the angry waves dashing high against the dark crags,
leads pleasing variety to the four reels of action.
48
THE MOTION PICTURE NEWS
"A SUSPICIOUS WIFE"
(Twentieth Century — Four Reels)
REVIEWED BY PETER MILNE
THIS is a picture that tells how the gossips of the
neighborhood, and the "other" woman, a cocaine
fiend, combined with the suspicions of a wife, ended in the
deepest tragedj^ The dictograph is used in the picture to
prove that the wife's suspicions are unfounded and to
detect a murderer. Previous to its introduction in the
picture its inventor, K. M. Turner, is shown.
The scenario of the picture was written and produced
b}- Alexander F. Frank. The cast consists of Justina
Wayne. Dorothy Gwynn. Valerie Sheahan, Charles Perley
and INIark Harrison.
THE DOCTOR'S "WIFE APPLIES FOR A DICTOGRAPH
While the picture is entertaining, judged as a whole,
there are some things which many critics might take ex-
ception to. Recognitions occur between people who have
never met before. This improbability could be obviated
by the introduction of a few explanatory lines, so worded
that the mutual recognitions would seem perfectly natural.
Another defect consists of the arrest of a woman on
circumstantial evidence where the evidence is obviously
lacking. This discrepancy, too, might be repaired by the
judicious use of a short explanation based on some pre-
vious action of the play.
The story is good. A doctor cares for a woman after
she has taken a daring plunge ofif the Brooklyn Bridge,
New York.
She falls in love with him. The wife discovers the fact,
but trusts in her husband, who commands the other
woman to leave the house. She obeys, but swears re-
venge. She returns to the house at night and shoots a
woman whom she thinks is the doctor's wife, but who is a
friend. The wife is at first accused of the murder, but the
culprit is finally discovered, and all ends well.
"SINS OF THE PARENTS"
(Ivan Productions — Five Reels)
REVIEWED BY J. BURROUGHS NOELL
WHEN cne considers this picture looking for the out-
standing feature, one is impressed not only by the
absorbing story that is built up through a series of dra-
matic incidents, but also, and probably more strongly, by
the strong contrasts that are presented dramatically. It
is, above all, a play of contrasts. The characters seem
naturally to arrange themselves in two groups; and time
and again one scene of happiness is placed alongside an-
other of anguish and mental suffering.
The idea upon which the drama is based is that the in-
nocent oftentimes are made to suffer in this life for the
deeds of others. It is a big theme, and it is handled with
impressive and conspicuous breadth of outlook and with
thoughtful insight into some of the values of life.
This does not mean that all unreality and stage con-
ventionality has been eliminated. There are points in the
story that seem untrue to life. Yet, on the whole, it may
be said without reserve that this is a convincing and pow-
erful presentation of life.
Madame Sarah Adler plays the leading female part, and
she easily dominates every scene through the magnetism
of her personality and her expressive command of con-
flicting or overwhelming emotions.
At times her tragic bearing and emotionalism, as of other
persons in the cast, become too violent for our taste; there
is not enough restraint, but we must remember that Ma-
dame Adler has been trained in the Yiddish school of
acting, and comes of a passionate and fervent race, who
are given to a more open and frank expression of their
feelings by means of gestures than almost any other
people.
The company supporting Madame Adler is entirely ade-
quate, containing such well-trained actors as Paul Doucet,
John W. Dillion, and Ralf Henderson, and actresses as
Mabel Wright, Natalie Howe, and Louise Corbin.
The story in a few words will give a partial idea of the
virility and deep human appeal that it makes. Laura Hen-
derson, the part played by Madame Adler, is an orphan.
She falls in love with an Italian violinist, who runs off
and leaves her.
She is forced to go to the city to support herself and
the child, left in the care of her aunt. In the city she
meets a settlement worker and minister and marries him.
Eighteen years later, their daughter is about to marry
into a prominent family. The other daughter learns of
LAURA HEARS HER DAUGHTER IS IN JAIL
her real mother and sets out to find her. She falls into
the clutches of a young Italian who happens to be her
half-brother. In the struggle with him the pistol is dis-
charged and he is killed.
The girl is charged with the murder. Her mother's
husband meets and through him the mother learns of her
daughter.
In the middle of the trial she rushes in and charges the
accuser of the girl with being her own father. He breaks
down. The girl's plea of self-defense is sustained. The
other daughter through shame for what has come into her
life, commits suicide.
This last incident is one of the few weaknesses in the
play. It takes more than another's misfortune that can
only tarnish our name, not blacken it, to force us to this
act, unless there is some mental unbalance. In this case,
the deed is utterly improbable and out of character.
It may be repeated, however, that the picture achieves
its purpose, as a whole.
THE MOTION PICTURE NEWS
49
STECIAL FILM HEVIEWS
"By the Aid of a Film." (Edison.
One reel. Tues., Aug. 18.)— This is
the concluding picture of "The Man
Who Disappeared'' series, based on
the stories by Richard Washburn
Child which are appearing under that
title in the "Popular Magazine." This
installment will appear in the Sep-
tember number.
Of course, everything turns out all
right for Perriton, the "man who di.?-
appeared," taking the blame for a
murder which the brother of the girl
he loves committed. But before these
two are united in happiness, he is ar-
rested and put on trial for the crime.
Just here we are given the trade se-
crets of the motion picture. The
murder is re-enacted before the cam-
era, and when this reel is unwound
in the cort room, the murderer breaks
down and confesses. It is odd to see
two motion pictures being shown on
the screen at the same time, but this
is actuallj^ the case.
Although it is hard for us to be rec-
onciled to a sister's turning against
her own brother, even for the man
she loves, yet in this case he is such
a scoundrel that it is, perhaps, true to
human nature.
"The Lure of the Geisha." (101
Bison. Two reels. Sat., Aug. 22.) —
This picture was made on the Bison
Company's Hawaiian trip. "The Lure
of the Geisha" is a Japanese picture,
and the story is supplemented by nu-
merous realistic sets.
The story, that of the plotting vil-
lain who tries to cast his rival in love
in a shadow, but finally reaping his
own misdeeds, is entertaining from
beginning to end. Parts of the pic-
ture take place in beautiful Japanese
gardens, which would be worth a reel
without the story. The fine scenes,
combined with the attractive plot,
will make the picture a great success.
"The Village 'Neath the Sea."
(Domino. Two reels. Thursday,
Aug. 27.) — An Indian story, far better
than the average, and based on an
ancient Indian legend. A clever piece
of work appears in the latter part of
the picture that will not fail to meet
appreciation.
Red Elk, after losing his wife
through the treachery of Big Bear,
sits in his canoe and looks down at
the bottom of the sea. There he sees
an Indian village. Through double
exposure work it seems as if it was
actually on the bottom of the sea.
Overcome by remorse Red Elk throws
himself from his canoe. Tesuru
Aoki, Sesue Hayakawa and Swallow
are the principals.
"Mademoiselle Andrea." (Rex. Two
reels. Thursday, Aug. 27.) — A strong
drama featuring Rupert Julien, Elsie
Jane Wilson and Joseph King. ;\Iiss
Wilson gives a fine characterization
of a typical French mademoiselle.
Edmunds is engaged to Made-
moiselle Andrea. He wrongs another
woman and he is killed by her
brother. Years later Levine, the
brother, meets Andrea and falls in
love with her. She plans a horrible
revenge, to kill herself and leave
evidence that Levine committed the
murder. She believes that she has
taken the poison and then tells Levine
of her plan. He then tells her the
reason he murdered Edmunds. At
this point the maid comes in and says
she threw the poison away.
"The Heart Rebellious." (Lubin.
Two reels. Thursday, Aug. 13.) — The
trap that a young adventuress sets
for a man ensnare her when the man
in deadly earnest makes her his wife
by main force. She then refuses to
bend to him. But it all comes out all
right in the end, and the father, who
had driven his daughter into that way
of life, is frustrated in his attempt to
rob a safe in the husband's charge.
John E. Ince is the fond husband,
and he wins our sympathy for his
loneliness. The wife is played by Vil-
lette Stringer, who makes it a thor-
oughly consistent part in spite of dif-
ficulties in the way.
"The Battling British." (B. and C.
Three reels. Mon., Aug. 24.) — A pic-
ture of English make and released by
Warner's Features. The battle of
Trafalgar is quite vividly depicted,
which is followed by the death of
Nelson. There is a love story that is
just prominent enough to link the
battle scenes together and to hold
the observer's attention throughout.
The leading roles are interpreted
by Eliza Risden, who plays the part
of the wife of the English soldier.
Gray Murphy plays the husband, who
before the finale finds himself in a
number of black positions. In the end
he is about to be hung for striking a
superior officer when his wife arrives,
after an exciting journey, with a par-
don which reaches him just in time.
"Forcing the Force." (Hartigan-
Eclectic.) — Two pretty girls in finan-
cial straits join the police force and
before long all the other members are
neglecting their duty to visit the
girls. This is a comical reel, and will
furnish much amusement.
"The Masher's Mishap." (Harti-
gan-Eclectic.) — The married man
flirts with his next door neighbor.
Both the women combine their forces
and he lands in a lunatic asylum. He
escapes and a general mixup is the re-
sult before matters are straightened
out.. When it's over Mr. Masher de-
clares he will never flirt again.
KITTY REALIZES HEE LOVE FOE TEUXTON
Scene from "Weights and Measures" (Victor — ^Two Eeels — August 17)
THE MOTION PICTURE NEWS
SCENE FROM "THE MAN 0' WAESMAN," FEATURING THOMAS SHEA
(Broadway Picture Producing Company)
"In All Things Moderation." (Imp.
Two reels. Mon., Aug. 10.) — A strong
lesson is told in these two reels, and
related in such a manner as to hold
the spectator spellbound. The pic-
ture tells how an old man's religious
fanaticism ruined the life of one of
his daughters and the man she loved
and later married.
This tragic occurrence taught him
"to practice more and preach less,"
which resulted in the happiness of his
other daughter and son. Howard
Crampton appears as the father, Dor-
othy Phillips and Ruth Connely as his
daughters, Alexander Gaden as the
sen, and Edmund Mortimer as the
husband. The picture is not only a
drama but a tragedy; it is sad from
beginning to end, but will be appre-
ciated.
"Through the Flames." (Rex. Two
reels. Thurs., Aug. 13.) — The feature
of this production is an excellent fire
scene which takes place in the last
reel. It is one of the most realistic
episodes of the kind ever seen by the
writer, and it must have required a
great amount of nerve for Herbert
Rawlinson, who plays the part of the
fireman, to enter the burning building.
Anna Little plays the feminine lead
well. The fireman is in love with a
poor girl who lives in the tenements.
The agent of the house also desires
to win the girl. One night he tries to
enter her room. He is unsuccessful
and spends the night in a vacant
apartment. Through his carelessness
the house is set on fire. He perishes
in the flames but the girl is saved.
"The One Who Loved Him Best."
(Edison. Two reels. Fri., Aug. 14.)
— Richard Ridgely is known for the
artistry of his pictures. This is one
of his best, in regard to the story as
well. An old sea captain has two
daughters. One professes to love
him and does all she can to let him
know it. The other is serious-minded
and keeps the house in order. She
really loves her father more than the
other, but is greatly misunderstood.
The old man finds out the truth at
last, and the deserving daughter is
finally rewarded. This story, backed
by the beautiful scenes taken near the
sea, forms an ideal picture. Mabel
Trunnelle, Bigelow Cooper, Marjory
Ellison and Herbert Prior make up
the cast.
"The Operator at Black Rock."
(Kalem. Two reels. Wed., Aug. 5.)
— This is another of the Kalem Com-
pany's stirring realistic railroad dra-
mas, written by E. W. Matlack. who
is himself a train dispatcher, and pro-
duced by J. P. McGowan. Naturally
there is a train robbery, but this in
itself is not the real excitement. That
is produced by the efforts of the
operator at Black Rock, the role per-
formed in this drama by Miss Helen
Plolmes, to let her superiors know
what has happened.
She manages to send a message
over the wires with her teeth. How
she does it is uncertain, and it must
have been an awful job for the oper-
ator at the other end to decipher it.
But somehow he gets what she is
driving at, and the trains are side-
tracked for the speeding engine with
the express car that has started off
of its own accord after it has been
stopped by the robbers. The latter
do not get the money, but rece've
prison terms instead. Their captu-e
makes good sport for the audience.
"Her Mother's Necklace." (Majes-
tic. Two reels. Sunday, Aug. 16.) —
Dorothy Gish at her best, assisted by
Howard Day and Irene Hunt. The
young daughter is the idol of her
father, a widower. He meets and falls
in love with the woman next door
and after a while marries her. The
girl, jealous at first of her new moth-
er, finally learns to love her. This
drama is acted and produced superbly.
"Our Mutual Girl, No. 31." (Re-
liance. Monday, Aug. 17.) — The sec-
ond of the series written by Irvin S.
Cobb in which Margaret tries to dis-
cover the man who stole her necklace.
Kid Joseph accuses Dunbar of the
crime, but he is exonerated because
the finger prints on the case are not
his. The criminal has yet to be dis-
covered. Margaret tries on sporting
attire sent from A. G. Spalding, but
she takes no pleasure in this as her
mind is on the necklace and the un-
known perpetrator of the crime.
"The Old Army Coat." (Kalem.
Two reels. Mon., Aug, 17.) — Every-
thing in this play hinges on the coat
that the old major wore through the
thick and thin of the war between the
states. A picture of his old sweet-
heart in the pocket deflected a bullet
and saved his life. Now the daughter
of that sweetheart is his ward, and
in his will he leaves all to her, disin-
heriting his rake of a nephew.
The will gets into a pocket of the
coat, the coat disappears and is used
for a scarecrow. But fate leads the
young girl to this particular cornfield
and she finds the lost will. She then
returns to claim her property which
the nephew has been squandering in
reckless living. Alice Joyce is the
sweet, pretty ward, and we do not
wonder that she won the old major's
heart. Excellent double exposures
are made of the love affair of the old
soldier which he tells to the girl.
"How Johanna Saved the Home."
(Albuquerque. Mon., July 27.) — This
burlesque on a Western melodrama
appears on the later part of the last
reel of "The Toll of the Warpath,"
and comes as a welcome change.
Bess frightens the redskins from her
home by tapping on a large caldron.
The Indians think that they are be-
set by spirits and make a hasty exit.
Excellent trick photography will
cause hearty laughter.
THE MOTIOX PICTURE NEWS
51
The Universal Film Exchange, De-
troit, has extensively remodeled its offi-
ces and they are now among the most
complete in the countrj-. The offices
occupied by the manager, George
Weeks, are being attractively decorated.
The stenographers have been given a
room by themselves, a large supply and
exhibition room has been fitted up and
a complete line of motion picture sup-
phes will be carried.
The renovating department has been
moved to the Toledo office of the com-
pany. The second floor will be given
over to a projecting room and offices
for the bookers.
An inspection room has been fitted
up with a separate compartment for
each girl, and a convenient cabinet for
the machine supplies. The poster de-
partment has been given roomy space
on the third floor of the exchange and
hoists have been installed for conveni-
ence in handling shipments.
Eleanor Woodruff, one of the well-
known leads of the Pathe American
Company, has been on the stage four
ELEANOR WOODETJFF
years. Her debut was made with the
Philadelphia Orpheum Stock Com-
pany where she played for over a
year. Then she was engaged b}- the
Shuberts and appeared in "The Five
Frankforters." when she received an
offer from Pathe Freres which she
accepted.
Her most recent appearances .ire
in "The Last Volunteer" and "The
Stain," Pathe-Eclectic features.
William H. Gueringer, general man-
ager of the Fichtenberg enterprises,
with headquarters in New Orleans,
has just completed a tour of the mo-
tion picture houses. He found con-
ditions most satisfactory for the fag
end of the season.
FlfTrence Lawrence, wlio is well
known to motion-picture fans as the
charming leading ladv- of the Victor
L'niversal Company, recently resigned
from that organization and has left
for a short vacation at Miners Bay,
Canada.
Miss Lawrence will not discuss her
plans for the forthcoming season and
FLORENCE LAWRENCE
refuses to state what companj- she will
become affiliated with in the fall. She
is taking advantage of the expiration
of her contract with the Victor Com-
panj- to take a much-needed rest.
During her absence she w^ill be repre-
sented by Robert L. Peterson, of New
York City.
"The Spitfire," a Famous Players
production, attracted unusual atten-
tion in New Orleans on account of
the appearance of a New Orleans
actor in one of the leading roles,
Lionel Adams, whose real name is
Mose Hirsch. He took as his stage
name that of a prominent New Or-
leans lawj-er and audiences attending
the picture accorded Mr. Adams al-
most the same attention that they
could have given a "flesh and blood"
actor.
Ethel Clayton, now appearing in
Lubin Special Feature Productions,
has in her possession a copy of an
old vase secured, among other
ETHEL CLAYTON
treasures, for the University of Penn-
sylvania Aluseum a few years ago by
an expedition party in Nubia, the
ancient capital of Ethiopa. Carvings
on the Aase reveal the fact that fat
women were all the rage when the
Pharoahs ruled.
Miss Clayton's collection of prints
and photographs show that the men
of the period were well-formed and
slender, but evidently liked an armful
of beauty when courting. She does
not find this an argument, however,
in favor of destroj'ing her own grace-
ful slenderness.
Frederick L. Haj^es, who was for-
merh' general manager of the book-
ing and machine department of the
Kinemacolor Company of America, is
now New York salesman for George
Kleine and assistant to Mr. Raj-nor
in the offices of that concern. M
Local capitalists are organizing a
company in Russellville, Ky., to open
a new and up-to-date motion picture
theatre in that citv.
Anna Belle Ward, a well-known
singer of jNIaysville, K3-., and owner
of a motion picture theatre in that
citj^ is one of the seven young women
entered in a three-mile swimming
contest for August 24 at Cincinnati.
52
THE MOTION PICTURE NEWS
"His Last Dollar," with David Hig-
gins, its author, in the role originally
created hy him, is now in the course
of production by the Famous Players
Film Company. It is said to be an
elaborate and spectacular adaptation
from the famous racing play of the
same name, full of overpowering in-
cidents and dramatic episodes which
every member of the race-track is
quite familiar with.
The Famous Players are taking ad-
DAVID HIGGINS
vantage of the racing season and have
obtained permission from the Sara-
toga Racing Association to take pic-
tures of the race course at Saratoga,
which will no doubt add greatly to
the realism of the picture.
Harold Shaw, who added to his
laurels as director by the masterly
production of "The House of Temper-
ley," now has finished an important
film version of "Trilby," with Sir
Herbert Tree as Svengali. It was re-
leased by the London Film Corpora-
t i o n , St. Margarets, Twickenham,
Middlesex, England.
The British trade papers have ac-
corded Mr. Shaw considerable praise
for his work in the production.
The latest Lasky production entitled
"What's His Name," in which Max
Figman and Lolita Robertson play
the leads, is now complete and will
be ready for release in the early part
of October. The picture is adapted
from the novel by the same name.
Lionel Edel has been appointed rep-
resentative for western New York of
the Eclectic Film Company. Mr. Edel
has recently placed many of the Eclectic
features in Buffalo. The Elmwood,
Allendale and Strand, Buffalo, N. Y.,
hare booked Eclectic features.
Walter Foster, formerly manager of
the Lyric Theatre, Buffalo, N. Y., is
now at Olean, Pa., and in a recent let-
ter reported that business was on the
boom in that town. Mr. Foster is man-
ager of Haven's Theatre in Olean. He
is using seven reels at each show.
The rights for the- Leading Players'
production, "The Sparrow," featuring
Mile. Polaire, have been purchased by
Edwards and Zetler, of Dayton, Ohio,
for Ohio, Kentucky and Indiana.
Matty Roubert, who is being featured
in the Universal Boy series, narrowly
escaped death while a forthcoming re-
lease of that series was being filmed at
Greenwood Village, N. J. The acci-
dent occurred in an old mill, when a
rickety staircase gave way under the
combined weight of Matty and a "Raf-
fles." They fell into the mill stream
below, but luckily neither was injured.
"The $5,000,000 Counterfeiting
Plot," in which Detective William J.
Burns appears in his original role,
has scored such a success at the New
York Theatre that William Morris has
arranged with the Dramascope Com-
pany to prolong the engagement of
the picture.
It began its second week with Sun-
day, August 16.
This picture is the first to repro-
duce actual details of a famous crim-
inal case, and was staged under the
personal direction of William J.
Burns. It is in six parts and con-
tains six hundred scenes laid at the
Treasury Department, Washington,
Moyamensing Prison, Philadelphia,
Lancaster and New York City.
Eleanor Blanchard, with twelve
years' experience on the legitimate
stage and five years before the cam-
era, is the latest addition to the Lubin
forces. Miss Blanchard, besides be-
ELEANOR BLANCHARD
ing am accomplished character actress,
is a competent scenario writer.
Her specialty is comedy of the
Dicken's type, both in writing and
acting. She will enter the company
directed by Col. Joe Smiley and will
appear in many of the Lubin special
features. '
The Rudolph Wurlitzer Company
recently installed a style R motion
picture orchestra in the American
Theatre, Zanesville, Ohio.
"A REAL MOVING PICTURE FROM LIFE"
One of the Imperial Motion Picture Company's Animated Songs for July.
THE MOTION PICTURE NEWS
53
A private exhibition of the latest
release of the Life Photo Film Cor-
poration, '"Northern Lights,'' adapted
from the stage play by Edward Bar-
bour and William Harkins, Jr., was
given at the American Theatre, New
York City, on Friday, Aug. 7.
Exhibitors, state right buyers and
producers received a novel invitation
to attend the performance in the form
of a cardboard Indian tepee announce-
ment.
Rae Ford is one of the strong mem-
bers of the cast of "At the Old Cross
Roads," which is now being produced
RAE FORDE
by the Select Photo Play Productions
Company.
She appeared last season in the
production of ''Smashing the Vice
Trust."
Under the alert management of
Paul E. Glase the motion picture de-
partment of the Reading "News-
Times," is using a page and a half
of photodrama news, profusely illus-
trated.
The growing importance of films
as a necessary form of amusement in
the life of the people to-day in this
country is fully exemplified in in-
stances of this kind. A page devoted
to the silent drama is generally con-
sidered liberal, but the addition of
another half page indicates a signifi-
cant trend of the demands of public
opinion, which Mr. Glase was keen
enough to realize.
A motion picture of the late Mrs.
Woodrow Wilson has been presented
to the President by the Gaumont
Company. The picture shows Mrs.
Wilson and her youngest daughter,
Mrs. Francis B. Sayre, on their vaca-
tion in New England last summer,
and is the same picture which was
shown in the Mutual Weekly No. 85.
The New England rights of the
Leading Players' pictures, "The Gap of
Death" and "The Sparrow" and a Fea-
tures Ideal production entitled "By
Power of Attorney" have been pur-
chased by the Allen Feature Film Cor-
poration.
"The Last Volunteer," an Eclectic
war feature, has been chosen to open
the new Hammerstein Opera House at
Lexington avenue and Fiftieth street,
New York, on August 21. It will be
shown for the entire week.
John Ince, the Lubin director, may
soon have the honor of being called
an inventor. A Washington patent
lawyer has told Mr. Ince that his con-
trivance for manipulating window
shades by a system of weights and
cords inside the sash, controlled by
a push button instead of the usual
string, will soon become a salable
proposition.
Mrs. James Barnes, a well-known
animal keeper of Universal City, Cali-
fornia, has charge of the baby lions
of the Universal Company. Her hus-
band, who has charge of all the ani-
mals at Universal City, is a brother of
MRS. JAMES BARNES AND HER PETS
Al. G. Barnes, the well-known circus
man.
The picture shows Mrs. Barnes with
a month-old lioness and the bull dog
which is mothering it.
On the first of August the Rudolph
Wurlitzer Company installed a style
g motion-picture orchestra in the
American Theatre, Kansas City, Mo.,
of which Nathan M. Druine is pro-
prietor.
The Warner's Feature filmj which
was recently shown to the trade un-
der the name of "The Battle for
Life." has been changed for release
to "The Battling British."
Jacob Cone, manager of the Re-
nowned Players Feature Film Com-
pany, whose first release is entitled
"A Great Mistake," in which Mme.
Keeny Lipzin is featured, is also
second man of that company and ap-
JACOB CONE
pears in one of the leading parts of
this picture, which is soon to be
released.
Under the direction of Wallace Ker-
rigan, the work of removing Universal
City from its temporary location a few
miles outside of Hollywood, California,
to its new and permanent location is
going forward with a rush. The build-
ings of the temporary city are being
razed to the ground, loaded on big
auto trucks and wagons and hurried
over two miles of mountain road to the
new ranch.
: The process of demolishing the old
city and building up the new has only
been under way a week, but is almost
near completion.
In an eight-page booklet recently
issued by W^arner's Features, Inc.,
relating the story of "Across the
Border," the thrilling Mexican war
drama, produced by the Colorado Mo-
tion Picture Company, appears a
tribute to the memory of Grace Mc-
Hugh, the beautiful and talented
actress who lost her life in a most
tragic manner' while acting before the
camera for one of the important
scenes of this unusual photoplay.
The Hearst-Selig Pictorial Com-
pany has appointed Tracy Mathew-
son, a photographer on the staff of
the "Atlanta Georgian," as its South-
ern representative. He will begin
his duties at once, but continuing his
connection v^ith newspaper photog-
raphy.
54
THE MOTION PICTURE NEWS
The Ramo Company have moved
to its new studio located at Flushing,
L. I. Before leaving the old studio
at 102 West lOlst street, Mr. Cobb
realized the uselessness of retaining a
stock companj' for feature work and
advised the elimination of all the
stock emploj'ees. George Gebhart
and John Arnold were the only two
retained, holding the respective posi-
tions of chief director and camera
expert.
Francelia Billington, one time with
the Kalem Company, and later with
Thanhouser, but now with the Reli-
ance and Majestic forces, is an excep-
tionally talented actress and has
earned great fame on the screen.
Among the many parts that she has
played her interpretations of Spanish
girls are perhaps the best known.
Her most recent appearances are in
"The Saving Flame" and "Turned
Back."
Manager Harry Graham, of the
Butterfly Theatre, Milwaukee, put
over another live one recently when
he received considerable publicity for
himself and his house in an interview
published in one of the morning
papers in which he discussed the pos-
sibility of the picture houses closing
through inability of the importers to
obtain any more carbons from Ger-
many or Austria. The papers played
up the story very well and it got the
motion picture fans greatly interested.
The Rudolph Wurlitzer Company
has just installed a style G motion-
picture orchestra in the Lyric The-
atre, Dyersburg, Tenn., which is
owned by F. H. Shepard.
J. Wild, sales manager of the Gau-
mont Company, is enjoying a well-
earned vacation at Lake George,
N. Y., where he is resting up to get
in fighting trim for the big business
he expects his company will engage
in next fall, on the opening of the
rush in motion pictures predicted for
that season.
The World Film Corporation has
opened an office in Montreal at 282
St. Catherine street, West, with R. S.
Bell, formerly of the Toronto branch,
in charge.
George Kleine recently had a gov-
ernment marshal seize a spurious
print of "The Gold Beetle," a four-
part subject which a concern called
the Quality Feature Film Company
was offering to New York theatres.
The prints were found at the Dixie
Theatre, 963 Prospect avenue. New
York City. In order that the ex-
hibitor might be put to no unneces-
sary trouble, another show was has-
tily arranged in its place.
The Parkland Theatre in Louisville,
Ky., owned and operated by the Rio
Realty Company, has been furnished
with 3 style F motion-picture or-
chestra, manufactured by the Rudolph
Wurlitzer Company.
Sol Lesser, of the Golden Gate Film
Exchange, has purchased the rights of
the Leading Players' feature, "The
Lunatics," for eleven western states
and has also signed a contract for the
Eclair Scientia subjects, for one year.
According to the announcement
elsewhere, in the advertising pages.
letters have been sent by William
Fox, president of the Greater New
York Film Rental Company, 126 West
Forty-sixth street. New York City, to
manufacturers, exchange men and ex-
hibitors throughout the United States,
WILLIAM FOX
for the purpose of urging them to or-
ganize a board of trade.
The meeting is called for August
29, at the Hotel McAlpin, Thirty-
fourth street and Broadway, New
York City.
Mr. Fox, whose vigorous personal-
ity has stamped itself upon the film
business and has gained him a reputa-
tion for forceful, original methods as
an organizer, has matured plans for a
campaign which he considers national
in scope and effect.
THE MOTION PICTURE NEWS
55
"JIM WEBB, SENATOR"
(Imp-XTniversal — Three Reels)
REVIEWED BY PETER MILNE
KING BAGGOT is popular from coast to coast, and to
see him in a picture of this excellent calibre sup-
ported by a capable cast hardly the less well known, with
Leah Baird plaj'ing opposite the well-known star, is in-
deed a pleasure. Frank Smith, John Ridgeway, William
Welsh, Howard Crampton, C. J. Burbridge and Mrs. Allan
Walker render admirable support.
Perhaps one of the most entertaining stories is that
in which an honest man is seen fighting against a corrupt
political ring, and finally after a great struggle coming out
triumphant.
There is, of course, a love story and a very pretty one
too. The corrupt lobbyists employ a woman to deflect
Senator Jim from the "straight and narrow path," but
they do not reckon on her falling in love with the man,
which she does, and even that, their last attempt to win
him^ to their forces is unsuccessful.
A note of keen human interest is struck when one sees
the trusting small town men who elected Jim as their
representative, gathered around the country store, at first
praising his policy, then censuring him for giving in to
the dishonest politicians and finally cheering him, on his
promise to do the right thing.
The photograph3- is good in all the reels. Not many
scenes appear. B^ut a change of scene is not necessary, so
absorbing is the action.
"SACRIFICIAL FIRES"
(Balboa — Box Office Attractions — Three Reels)
REVIEWED BY PETER MILNE
THIS picture is somewhat similar to "Madame Butter-
fly," differing only in the conclusion of the story. Such
a plot has been developed upon the screen a number of
times, yet it seems that the people will never tire of such
subjects, especially if they are treated in the careful man-
ner that marks this production.
The story is one of splendid heart interest, and although
the picture contains little action, the story is enough to
warrant the closest attention. Perhaps the whole thing
could be condensed and the beauty and charm of the story
would still remain uppermost, but even as it is, it is a
worthy three-reel feature.
The scenes, which were laid in California and are sup-
posed to take place in Japan, are exceptionally beautiful,
and as usual in these pictures, the photography is excel-
lent. The double exposures are good, but could be im-
proved upon.
The cast consists of Henry King as Dick Matthews, the
young American who, while in Japan, falls in love with
and marries a Japanese girl. Belle Bennet. He forsakes
her and leaves for America and becomes greatly attached
to an American girl, ]\Iadeline Pardee. But vengeance is
meted out to him for his cruel desertion in a just manner.
RUSH TO SEE FILM TRYOUTS
Special to The Motion Picture News
New Orleans, Aug. 19.
NEW ORLEANS motion picture fans are threatening to
give the night policemen at the corner of Canal and
Bourbon streets a job now that they have discovered that all
of the films used by the Fichtenberg syndicate are now being
tried out on certain nights at the Plaza Theatre before being
presented to the public.
At first confined to the employees of the firm and a few
picture men, a number of the devotees of the film have learned
of the tryouts and are now seeking admission. The Fichten-
berg management finds that this careful preliminary survey of
the film, which is made at the conclusion of the night per-
formances, not only prevents the showing of an inferior film,
but familiarizes the employees of the various houses with the
productions.
"THE LION OF VENICE"
(Kleine — Six Reels)
REVIEWED BY PETER MILNE
MOST productions dealing with the mediaeval period
rely to a large extent on the costumes and scenery
to carry them through and the plot is developed with
little coherence and unity. But in "The Lion of Venice,"
a picture made by the Ambrosio Company, such is not the
case. This does not mean that the costumes and stage
settings have been neglected — indeed, they are most gor-
geous and are supplemented by excellent photography—
but the interest and excitement aroused by the story is
unusual.
THE CAPTAIN'S FAREWELL
The drama is well produced, well constructed and will
bear comparison with the best of screen productions.
There is not a dull moment in the entire four thousand
nine hundred feet, and the spectator realizes all the time
that he is witnessing a superior spectacle.
The greater part of the action takes place in Venice,
and the beautiful canals and buildings of this ancient city,
built on the islands, are shown off with unusual clearness
and beauty by excellent camera work, and form a most
striking background to the always absorbing tale.
Nor have the graceful gondolas been at all neglected;
they are seen plying to and fro in many of the scenes.
The costumes that all the actors and actresses wear
conform exactly with those, which history tells us, were
worn in the fifteenth century. And no onlookers appear
in any of the scenes to mar them with modernism, as
certain streets and the Grand Canal were cleared especi-
ally by order of the city while the picture was in progress.
The pretty story that the picture tells in an absorbing
way will not fail to arouse the interest of the most in-
different. It relates how a captain in the Venetian navy
lost his sweetheart through the selfish desire of one of
the city council to make her his wife.
The captain is then exiled on a trumped up charge, but
he returns with a band of followers and saves the day
for the Venetians in a battle with the Turks, in which his
rival loses his life; but not until a reconciliation has taken
place and he has joined the hands of his wife and her true
lover.
FILM FETES A SOCIETY FAD IN NEW HAVEN
Special to The Motion Picture News.
New Havea, Conn., Aug. 20.
MOTION pictures at fashionable lawn- and house-
parties are the rage in this city, and hardly a week
passes without an affair at which the photoplay is fea-
tured. Wealthy people in the neighboring towns are
adopting the fad now, and there is ^.romise that the germ
will travel even farther.
56
THE MOTION PICTURE NEWS
"CREATURES OF CLAY"
(Hepworth — Three Reels)
REVIEWED BY J. BURROUGHS NOELL
PERHAPS there are some men who will go to the dogs
because they have been jilted hy a woman. At any
rate, this is what happens in this picture to a young man
of good family and seemingly of good character.
This sounds like a fearfully melodramatic theme, and it
has been used for such purposes, but decked out in British
respectability of the higher class, with dinner coats and
full dress and hunting parties and tea parties, this phase
receives only the slightest emphasis. In fact, it is almost
entirely gotten rid of b^^ the intelligent and capable acting
of a strong cast.
The story will come nearest home to those who have
a fondness for sentimentality. The fate of the poor boy
whose life is ruined because the woman he loved married
his friend, his gradual descent through dissipation until
he lands in a gang of thieves, seems very hard.
But when he redeems himself by taking a theft upon his
own shoulders that the woman committed, and then has
the courage to end his worthless existence by his own
hand, we are deeply and visibly moved. All of this,
probably, sounds exaggerated and unreal. It is the art
of the actors that gives reality to characters, which but
for their convincing delineations would seem singularly
unnatural, exaggerated and puppet-like.
But actors, no matter how great their art, cannot make
everything alive and plausible in terms of human char-
acter. The career of the jilted youth seems forced to
meet the exigencies of the story. His turning up in his
own parents" hoine and taking the blame for the stealing
of the necklace makes a wonderfully powerful and intense
situation, but is it consistent?
Would he have gone to his own parents' home for
robbery, granted that he has been brought up as he has,
having a love for his mother, and showing by the friends
he had that he was once a manly and decent young fellow?
And would the mere throwing over by a woman have led
such a man to the bottom of the ladder so precipitately?
"UNCLE TOM'S CABIN"
(World Film — Five Reels)
REVIEWED BY J. BURROUGHS NOELL
AGAIN we sympathize and weep over the pathetic
plight of poor old Uncle Tom. This story has brought
the comfort of tears to thousands and thousands and still
it seems to hold its own, even though the conditions that
it condemned so honestly and yet so inaccurately have
passed away. But the reality and humanity of Uncle Tom
W'ill live for many days to come, and motion pictures will
be the means of prolonging the life of the story.
The scenario writer has accomplished all that he set out
to do in making Mrs. Stowe's novel into a motion picture
play, and the consequence is that we have it all there, the
frightful cruelty and tragedy that overtook the poor slave
after the death of his kind-hearted Southern master, with-
out the need of the imagination to soften some of the
falsity that Mrs. Stowe inadvertently inserted.
None of the soul-stirring scenes of the book have been
omitted. Accordingly the cast is a very large one, but
on the whole it is surprisingly capable. Uncle Tom, the
faithful, kind-hearted, religious old darkey, is the dominat-
ing figure in every scene in which he appears, and there-
fore of the whole picture. He is impersonated by a
colored man, Sam Lucas, and he fulfills every require-
ment of the part. He does not overact, although the re-
ligious fervor and the unselfishness of the old man make
the temptation very great.
No complaint can be raised against the manner in which
the production has been made into films. The ante-
bellum Kentucky, with its white-pillared houses and log
cabins for the slaves, the great clumsy riverboats that
plied the Ohio in those days, even the frock coats and
top hats of the men and the hooped skirts and tight
bodices of the women, have been carefully brought before
the searching eye of the camera, and yet not a blemish
appears in the externals to mar the true historical atmos-
phere. All of the scenes are thrown upon the screen in
soft, rich tones that are very pleasing to the eye.
It must be admitted that this story is really better in
motion pictures than as a novel or on the stage. On the
stage the horror of lashings and bloodhounds ■ and the
coarse, brutal words of the hard-hearted master are too
much for even the most devoted lover of melodrama; the
preachifying and the random episodes of the novel are
eliminated, and the photoplay embodies only a straight-
forward story of the fortunes of Uncle Tom. The im-
provement ought to make this film go well with the
public, even though slavery is past and the rancor and the
hard feeling that it engendered have been laid aside.
There is no danger of this film reviving any of these
feelings, because one can view the pictures with calmness
and with thankfulness that these scenes belong to a time
that is past.
"NICK WINTER AND THE LOST PRINCE"
(Eclectic — Three Reels)
REVIEWED BY PETER MILNE
A COMEDY drama in which a mystery house with slid-
ing panels, trap doors, false furniture and an under-
ground cellar are utilized to their greatest possible extent
to mystify the audience and create a burning desire in
their minds to learn the finale of the picture.
At the outset one expects to see a drama, but as soon
as Nick Winter, the famous detective, is introduced all
suspicions of it being of this variety are vanquished, al-
though at times when Nick is not on the scene, it takes
the shape of a drama.
In this picture the clever detective locates a lost Prince
who is held captive by two adventuresses, and restores
him to his father. The two girls are then locked up by
order of the king, and then Nick aids in their escape.
This picture will amuse most audiences who care for this
kind of comedy. Not much rapid action appears, but it is
truly humorous in parts. The photography is of a high
grade.
COMPLAIN OF NEWSPAPER ATTACKS
Special to The Motion Picture News
Elizabeth, N. J., Aug. 20.
Local managers of motion-picture houses are consider-
ably aroused by a story published, on June 4, by the Eliza-
beth Daily Journal, a paper which they say has always dis-
criminated against them, by featuring articles detrimental
to their interests. The last story printed was an alleged
review of conditions in all of the motion-picture houses
in the city, but in reality it was a veiled plea for state cen-
sorship.
As a result of the stand which this paper has taken, the
manager of one of the largest theatres in the city has cut
down his advertising to a minimum and now the advertis-
ing manager of the publication is working overtime en-
deavoring to explain things.
INSISTS UPON FULL OBSERVANCE OF CENSOR
LAW
H. E. Vestal, chairman of the Ohio Board of Censors,
states that by August 18, leaders for all films that have
been censored up to that date will have been shipped, and
further advises that it is the sense of the censor board and
the Industrial Commission of Ohio that on and after Sep-
tember 1, no films should be shown in the state of Ohio
unless they be shown in full compliance with every re-
quirement of the censor law.
In other words, the commission feels that all causes for
delay being past, there can exist no reason whatever why
full enforcement of the law shall not be insisted upon.
THE MOTION PICTURE NEWS
57
The Operator's Exchange
EXPERIENCES EXTRAORDINARY
When Brother Earl Rossmaii, the present
manager of the New York Theatre, decided to
go intu the picture business several years ago,
he determined to make a scientific study of the
entire industry.
To say that he has succeeded in his desires,
and proven himself a live-wire exhibitor, it is
only necessary' to point to the greatly increased
attendance since his arrival at the New^ York
Theatre.
The following is vouched for Brother Ross-
man, as having been experienced by him some
time ago, when he went out on the road as
operator for the Kinemacolor Company, then
playing one-night stands.
The operator, immediately on his arrival at
a theatre, naturally inquires as to the amount
and kind of electric current he must use, as
it is essential that a steady, intense light be
secured to show the Kinemacolor pictures at
their best.
In this particular case the local electrician,
while a good fellow, seemed to know little of
his position, and the following conversation
took"^lace, with Rossman doing the questioning:
"What kind of current have you got, alter-
nating or direct?"
"Oh, any kind you want; we're not particu-
lar."
"I mean have you A. C. or D. C?" (mean-
ing alternating or direct).
Not to be phased, the local man replied:
"We can give you B. C. & Q. if necessary."
Rossman's reply is better imagined than de-
scribed, for the language was hardly polite,
but he impressed upon the near-electrician that
a direct and sane reply was necessary, as it
took several hours to install the delicate
machinery to properly display these natural
color motion pictures.
Being pressed for an answer, the local man
finally decided that the theatre supplied direct
current.
Taking for granted that the man knew what
he was talking about, Rossman arranged his
machine and motors for this current, and his
feelings can be imagined when, on having the
current turned on, instead of direct it was
alternating.
Again his language must be imagined (we
don't publish that kind of talk) instead of
told, when he taxed the house electrician with
his error, but that worthy, with an intensely
serious expression on his face said:
"Well, 1 thought it was direct, for the cur-
rent came direct from the switchboard."
MANHATTAN LIGHTS
It is reported that the Carnegie Lyceum
will open on Monday, August 10, with "The
Christian."
While this is not positive, we consider that
this news comes from an authentic source, and
it is nearly positive that Brother Al Polen
will be the operator in charge.
I am given to understand that Brother
Dan Sheehan has been appointed an admiral
in the Connemara navy. 1 he only thing that
the U. S. operator can complain about m the
present crisis is that the foreign operator is
not interested.
Brother Chris Krogh has a chance of being
delayed in his return from Europe as he is
now on a visit to his native land. I believe
that he is now in Copenhagen, Denmark, and
with things in their present state he has a
very poor chance of getting back until the
war is over.
Speaking of war, Brother R. Dahlman has
been missing for several days, and we have
about given up hope of ever seeing him again.
Of course I ain not sure that he has enlisted
in the Bohannigan navy, but he always was
very enthusiastic, when it came to an argu-
ment. ,
Brother B. A. Spellbring is in town for a
few days, but I have not seen him as vet, al-
though I am informed that he has done me
the honor to call at the office of The Motion
Picture News.
However, I am sure that he will not leave
town without a lengthy visit to the office of
the only union trade journal in the amusement
field.
AN OPERATOR'S TIP TO
EXHIBITORS
Not that the writer is desirous of criticising
those who do not deserve it, nor that he would
try to impress the exhibitor that he is a learned
scholar in the art of management; but rather
let this be a heart to heart talk between
operator and exhibitor for the better under-
standing of both.
Having been employed as an operator for
the last eleven years I fully believe that I
have worked under all sorts of conditions, and
frankly speaking, Mr. Exhibitor, it behooves
The Embryo Operator
While standing in front of the
Candler Building the other evening,
I heard a conversation that should be
of interest to all who are interested
in the motion picture business, in
even the most remote way.
This conversation took place be-
tween the students of one of the
more or less well-known schools
which is located in the said building.
Two of the parties were of un-
doubted Italian lineage, while the
other two were of some other nation-
ality.
One asserted that he would apply
for his examination for license in a
day or so, and the other, who ap-
peared to think himself further ad-
vanced, offered to instruct him to the
best of his ability.
After a lengthy discussion as to
the voltage, amperage and ohms of
different potentials, the writer, who
has had more or less experience,
could not make head or tail of the dis-
cussion, and therefore turned his at-
tention to another student, who was
standing on the other side.
This man stated that he had been
out of work for some time, and
having his attention called to an
"ad" on the sporting page of a cer-
tain daily paper, in which it was said
that operating jobs were going beg-
ging, he had applied at this school
and had been taken in.
Of course he had been taken in,
but to what an extent he did not
realize, and I thought it best to let
him glory in his ignorance, so did
not tell him of P. T. Barnum's old
maxim.
He said that the promoter of the
school had shown him letters, each
day, signed by (or purporting to be
signed by) the Commissioner of
Water Supply, Gas and Electricity,
in which it was stated that one or
more graduates of this school had
received their licenses on certain re-
cent dates. And all this in spite of
the fact that one of the Board of
Examiners had assured yours truly
that only two applicants had passed
in the last two weeks, out of 120
examined !
W. D. CHANEY.
me to thank you generally for trying to make
connections better for the operator.
Don't begrudge your operator a gear, a
little fresh air, or a new broom that he may
keep his workshop clean.
Another thing that I should wish to thank
you for, is your "awakening." ,
You are beginning to realize that it does
not pay to hire the young fellow of fifteen or
sixteen years to operate your machines.
You will find in the long run that it is
better to add a few dollars to your payroll
and get results, for results bring receipts,
and receipts bring satisfaction.
Yours truly,
(Signed) R. Vinton Moulton,
Detroit, Mich.
TEXAS AWAKENS
The following is the resolution of the Texas
State Federation of Labor:
"Believing that the conditions are such that
the time has arrived whereby it has become
necessary for and requires the enactment of
such State laws and city ordinances as will
regulate the operation, maintenance and pro-
tection for the patrons of all places of amuse-
ment and theatres where motion picture and
projection machines are installed and operated
by unskilled and child labor, for at the present
time the only regulations, with few exceptions,
are that as provided by the State Board Under-
writers' code, which is grossly violated in
many places, and by which paying a high rate
of insurance, allows such places to operate,
thereby does not place any value on the human
life at all; the motion picture business has
also provided an open field for the employment
of child labor and also an infringement upon
the fifty-four hour law of this State, and in
many instances the sanitary conditions are
such that would greatly surprise the public.
Therefore, we earnestly appeal to the delegates
assembled, that the incoming Legislative Com-
mittee be asked to have enacted the following
laws which we believe will prove of benefit to
the public in general; therefore be it
Resolved, That we believe the handling of
motion picture and projection machines is work
that requires operators of care, ability and
skill in order to safeguard and protect the
lives of the patrons of all places of amusement
and theatres where such machines are installed,
therefore we urge the passage of such laws
that no person under the age of twenty-one
years of age shall be allowed to operate or
work in any booth where such machines are
installed, and a penalty be fixed for such
managers or owners who violate the same.
We would ask that the Massachusetts laws be
referred to.
Resolved, That the manner in which the
motion picture business is conducted at the
present time compels long hours of work and
close and solitary confinement for such persons
as operators, and owing to the buildings and
booths not being properly arranged for ventila-
tion and the congestion of. fumes and odors;
therefore, we urge the passage of such laws
making that will constitute eight hours a day's
work for operators, and that booths be con-
structed of such height, width and length, with
proper ventilation, as will allow comfort to the
operator and supply a sufficient current of
fresh air at all times.
Resolved, That to assure the patrons where
such machines are operated that their protec-
tion is being guarded, that no person shall be
allowed to operate such machines until he has
passed a satisfactory examination before the
city electrical inspector or city fire marshal,
demonstrating his ability and fitness to operate
such machine, they to furnish him with a cer-
tificate, the same properly signed by them,
which certificate shall be hung in a conspicuous
place where employed."
MANHATTAN MEANDERINGS
Brother Fred Snyder has just returned from
his vacation, which he spent at Green Lake.
I, for one, think that Brother Snyder was
very lucky, inasmuch as it was an entirely
premeditated vacation. And I beg to assure
you that I have not had a voluntary vacation
in the last ten years.
Hammerstein's Lexington Avenue Opera
House is scheduled to open on Friday, August
21, but so far as I can find out the operator
has not been decided on as yet.
NEW YORK STATE NOTES
The Madison Theatre, Oneida, N. Y., will
open under new management in about three
weeks, showing only the very best high-class
features. It will be managed by Skinner,
Hathway and Scadlon, of Utica. Local 556
welcomes Brother Skinner, who is to operate
the machines.
Brother John Kennedy, of the Gem Theatre,
has returned from his vacation.
Brother Crandall, The Motion Picture
News representative, is going to the New York
State A. F. of L. convention at Schenectady,
THE MOTION PICTURE NEWS
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Charles O.
Announces
POPULAR
A NEW HIGH
28 Reels Weekly
1-2-3 Reels
Everything New
Willat Studios and Laboratories just completed at
Fort Lee, N. J., will be the home of Popular Photo
Plays Corporation. $500,000 has been spent in con-
structing the most modern and best appointed Studios
and Laboratories in the world. Every modern ap-
pliance known to the motion picture industry has
b^n installed in order that the most perfect pic-
tures may be produced. Studios and Laboratories
will be under the personal direction and manage-
ment of C. A. ("Doc") Willat.
Fourteen Brands
Jester, Comedy
Owl,
Gaiety,
Luna,
Frolic,
"O. K.,"
Pastime,
Cee-O-Bee, Photoplay
Willat,
Longacre,
Niagara,
Palisade,
Canyon,
Continental,
Special "Popular" Features
High-class Plays now running as Broadway suc-
cesses with original all-star casts will be released in
conjunction with the "POPULAR PROGRAM" as
well as recent plays of well-known authors.
Directors — Authors — Actors
Only the best and most efficient Directors and
Authors, whose ability has been established by past ,
record, are employed — and only actors of recognized
ability will form the cast for each brand. Among
the actors already engaged are a number of leading
men and women who are well known as Broadway
Favorites and have starred throughout the country
in high -class drama — also the funniest and best
known Comedians, who have an international repu-
tation as laugh producers.
Scenery, Costumes, etc.
No expense will be spared in elaborating on
scenery sets, furnishings, costumes, etc. Detail
will be our "watchword."
Charles 0, Baumann, President of the POPULAR PHOTO PLAYS CORPORATION,
is well-known in the industry, and his past record and reputation are an assurance that the
POPULAR PHOTO PLAYS CORPORATION will conduct its dealings in a business-like
manner, and every release in the PROGRAM can be depended upon as a high-grade
production.
All productions will be under the personal supervision of Charles 0. Baumann, in
conjunction with C. A. ("Doc") Willat.
Associated with Mr. Baumann in this enterprise, is Mr. W. C. Toomey, who was
formerly Vice President and General Manager of the Mutual Film Corporation and also
President and General Manager of the Continental Feature Film Corporation.
Popular Photo
Studios and Factory: Fort Lee, N. J.
In writing to advertisers please mention "THE MOTION PICTUEE NEWS"
THE MOTION PICTURE NEWS
59
Baumann
11
II
PROGRAM
CLASS SERVICE
All Features
Comedy, Drama, etc.
EXCHANGE BOOKING-OFFICES
Each Exchange will be under the control and ownership of men who will
have full power to aiTange with Exhibitors for service direct in their respective
territories. The integrity and honesty of all men conducting the booking of the
"POPULAR" PROGRAM and SPECIAL ^TOPULAR" FEATURES have been
thoroughly scrutinized and investigated in order that they may be relied upon in
making any representations and fulfilling all contracts for service with Exhibitors.
The follovangis a list of the cities in which Exhibitors can arrange for service:
New York
Boston
Philadelphia
Washington
Atlanta
New Orleans
Dallas
St. Louis
Kansas City
Chicago
Milwaukee
Pittsburgh
Cincinnati
Cleveland
Detroit
San Francisco
Minneapolis
Los Angeles
Omaha
Denver
Buffalo
Indianapolis
Seattle
Sa^t Lake City
Oklahoma City
More than 60^ of the men who will own and manage the various Exchange-Booking
Offices have been decided upon and Exhibitors may feel assured that only men of dependable
character and high -class business ability have been able to secure an Exchange-Booking
Office franchise.
While some of the territory is still open we contemplate deciding within a few days
on applications which have been made for open territory referred to.
All contracts with EXCHANGE-BOOKING OFFICES are made for a period of 10 years,
with a privilege of renewal of 10 additional years, thus assuring the Exhibitor an opportunity
to deal with an individual in his territory who is the owner of the EXCHANGE-BOOKING
OFFICE and absolutely independent of dictation from an Exchange Combination.
Plays Corporation
Executive Ofl&ces: Longacre Bldg., N. Y.
In -writing to advertisers please mention "THE MOTION PICTtTSE NEWS"
6o THE MOTION PICTURE NEWS
I In and Out of Los Angeles Studios |
special to The Motion Picture News
Los Angeles, Aug. 17.
Carlisle Blackwell, who rec-ently arrived here
from New York, where he was with the
Famous Players, has lost no time in getting
busy in producing. Mr. Blackwell has leased
the Norbig studio on AUesandro street,
formerly used by Bosworth, Inc., and the
Famous Players, and is busy filming a four-
reel picture, "The Key to Yesterday." The
company spent last week at Pine Ridge, where
the exteriors will be made.
G. P. Hamilton, managing director and
president of the Albuquerque Motion Picture
Company, is on a business trip to New York
City, and during his absence the leading wom-
an and scenario editor of the company, Dot
Farley, is taking a vacation. Archer Mc-
Mackin is continuing with the production of
short comedies.
War Has No Effect on Production
The war clouds overshadowing Europe have
not so far affected production at the various
Los Angeles studios, and all companies and
directors are continuing with their work as
though peace reigned supreme. In the ship'
ment of still pictures, for agents of companies
in Europe, all are addressed to the New York
offices of the company, instead of direct to
Europe, as usual.
Donald Crisp and Dorothy Gish are taking
the leading parts in a drama, "The Warning,"
written by Russell E.. Smith. The pictures
will show the experiences of a country girl
coming to a city in search of excitement. Mr.
Crisp will direct the production as well as
play an important part.
The Jack Adolfi producing company at the
Reliance studio is busy with the production of
a two-reel detective story to be released under
the title of "Broken Nose Bailey." Sam De-
Grass plays the part of the detective and is
supported by Francelia Billington, Eugene Pal-
lette and others.
When a stranger, working e.xtra recently for
a Majestic company, received a telegram an-
nouncing the serious illness of his father at
San Francisco, Director Donald Crisp played
the part of the "angel" and loaned the young
man twenty-five to make the trip. Since then
he has not heard from the man.
Holler Skate Winner Gets "Wife
Fred Balshofer, president of the Sterling
Motion Picture Company, is home from a
business trip to New Yorrk. No change in pro-
duction has been announced for the present
and the two releases of the company, weekly,
will be continued through the Universal pro-
gram.
Peggy Hart, the athletic New York school
teacher, who is leading woman for the P. C.
Hartigan Comedy Company, making negative
for Pathe, led a lively chase last week in the
picture "Love and Skates."
The exteriors for this were made at West
Lake Park, Los Angeles. The two rivals for
Miss Hart's hand in marriage were to de-
cide who should win her by a contest on roller
skates, the first to catch her to be the win-
ner. _ The chase started at the top of a steep
hill just north of the park, and ended when
the two rivals, together with the Hartigan po-
lice force, unable to stop or turn at the edge
of the water, dashed into the lake.
Hundreds of people spending the afternoon
in the park were photographed when the pic-
ture was taken.
Sterling: Comedy a Laugh-Maker
Charles Hagenios, scenario editor for the
Sterling company, has just finished a one-reel
comedy, "The Tale of a Hat," produced by
Dutch comedians, cops and tramps. Emma
Clifton is playing the lead and spends a dread-
ful day while preventing the sheriff from fore-
closing a mortgage, while her husband — of the
film — brings the money to satisfy the creditor.
Exteriors were made at San Pedro harbor,
where a fleeing tramp ran off the end of the
Salt Lake Railroad turntable. It's to be a
regular Sterling laugh-maker.
Lloyd Ingraham, Rex Universal company, is
producing a society drama, "A Modern Mel-
notte," which will consist of two reels. In-
cluded in the cast are Ray Galliger, Edna Mai-
son, Bert Hadley, until recently with the
Glendale Kalem company, and others. The
settings for this production are all specially
made from designs by Harry Weil, assistant to
Director Ingraham.
James Dayton, scenario editor of the Holly-
wood west coast studio, will in all probability
now produce only motor dramas, comedies, and
maybe tragedies. He has just purchased a
Chalmers-Six.
Mr. Dayton believes in always paving the
way for the climax — as his stories show — and
before he bought the car he built the garage,
fitted with sleeping quarters for the chaifeur,
a billiard room, and connected with his home
at 1156 West Seventy -seventh avenue by a
beautiful pergola.
"What's His Name" Shown to Players
Charles Richman, star of the original produc-
tion of the George Broadhurst play, "Bought
and Paid For," and a number of other produc-
tions, is at the Jesse L. Lasky Feature Play
studio playing the role made famous by William
T. Hodge in the film version of "The Man
from Home," from the novel by Booth Tark-
ington. Director General Cecil de Mille is
giving this production his personal attention.
Theodore Roberts has been cast for the part of
the Grand Duke for this picture.
Last Friday evening the print of "What's
His Name," in which Max Figman and Lolita
Robertson played the leads, was projected at
the Lasky studio for the benefit of the actors,
actresses, and employes of the studio. In this
the characters are introduced by three sheet
lithographs, and the actor or actress steps off
the billboard and walks forward and bows to
the audience.
Frank Lloyd, who has been playing heavies
for the Universal Special Feature Company,
under the direction of Otis Turner, has taken
up the work of directing in the absence of
Mr. Turner.
All leading people of the West Coast Uni-
versal studios have received letters from A.
Dresner, manager of the Washington Branch
of the Internation Film Company, written in
behalf of Fulton Brylawski and Jenifer Bind-
ing, in charge of the Motion Picture Exhibit-
ors' League of District of Columbia, inviting
the actors and actresses to attend the ball and
banquet given by the league on Saturday
evening October 31, at the expense of the ex-
hibitors.
Many of the ofiice and scenario people hope
to go as proxies, as the film favorities will he
too busy to leave at that time.
Phillip Walsh Badly Hurt
Phillip Walsh of the Universal scenario de-
partment was run down by an automobile last
Saturday evening while going to his home,
and has since been in a local hospital in a
critical condition.
It is estimated that it will require four weeks
more for the wardrobe department of the Selig
Polyscope Company's plant to prepare the
costumes for the production of the Harold
MacGrath story, "The Carpet of Bagdad."
Work on the numerous buildings for the
Selig Jungle Zoo, at 3800 Mission road, is
progressing as rapidly as possible, but it will
be impossible to complete the grounds and all
decorations by September 1, the date the com-
pany desired to open the Zoo to the public.
All of the animal buildings have been com-
pleted, and now a dance hall, 75 x 225 feet,
with a dancing floor 50 by 150, is being built.
The landscape gardeners are at work converting
the mountain sides into lawns and flower
gardens, and Carlos Romanelli, the Florence
sculptor, and aids, will have the numerous
animal groups ready to place in position within
the next two weeks.
Tried to Get Pictures of Savages
Bud Duncan, comedian formerly with the
Biograph Western Company and the Fred
Mace Company, who has been at El Tiburon
Island, off the coast of the Peninsula of Cali-
fornia for _ the past five months, trying to
secure motion pictures of the savage Indian
tribes, who a few years ago killed several
members of a hunting party, has returned to
Los Angeles without pictures.
He is now with the Marshall Neilan Kalem
Company. Mr. Duncan experienced many
hardships on the trip, and in several instances
was in danger of losing his life.
Phillips Smalley and Lois Webber, Mrs.
Smalley, last week began the production of
their first picture for Bosworth, Inc.
This will consist of one reel and is from
a scenario by Lois Webber, dealing with a
diplomatic situation which terminates with all
leading characters being exposed for their
treachery to their government. They escape in
various ways — auto, launch, airship, etc.
Courtenay Foote, formerly with the Vitagraph
Company, will play leads with the company.
One of the first big pictures to be produced by
this company will be "The Hypocrite."
Incorporation papers have been filed by the
Los Angeles Film Corporation, with a capital
stock of $100,000, of which Thomas Nash is
president and A. E. Rudell is secretary,
treasurer and manager. The newly organized
company took over all property of the Zodiac
Film Manufacturing Company, with studio,
offices and laboratory at 147 North Hill street.
This studio is the home of the Hartigan
Comedy Company, making negative for Pathe,
the Albuquerque Film Manufacturing Com-
pan, the D. R. Jungle Picture Company, the
Nash Animal Picture Company, Japanese
American Film Company, and the Gouwey
Feature Films Company. It was also used
by the Famous Players and the Bosworth,
Inc., companies during the past few months.
Leon D. Kent, a former director and lead-
ing actor of the Western Lubin Producing
Company, at the Pasadena avenue studio, who
has been with the U. S. Film Company, near
San Diego, for the past six months producing
three reel features, is again with Capt. Wilbur
Melville, and this week began the production
of a three-reel picture, "In the Dragon's
Claws." The scenario is by Edward Rine-
hart, and the scenes are laid in China during
the Boxer uprising. Photographs of the lobby
and parlors of the Trafalgar hotel in Pekin
have been secured and sets will be made to
represent these scenes. In the cast will be
L. C. Shumway, Melvin Mayo, and Miss
Lucile Young.
"Supes" Leave for the War
Twenty Russians and fourteen Serbs, who
have been employed at the Universal City
studio as laborers and Cossacks, have as result
of the rumors of war, departed for New York
with the intention of embarking for their
native lands.
Director Charles Giblyn and members of his
producing company at the Hollywood Universal
studio viewed the third Francois Villon series
picture at the studio projecting room, and it
was sent to the New York laboratories. Work
was begun last week on the last of this
series, from the stories of George Bronson
Howard, appearing in the "Century Magazine,"
the title of which is "The Ninety Black
Boxes."
Robert Leonard and his company of Rex
players are at Pine Crest, San Bernardino
County, making north woods pictures.
H. B. Warner and Miss Reta Stanwood,
who were here to play leads in the filming
of "The Ghost Breaker," by the Jesse Lasky
players, have departed for New York City, tak-
ing with them the negative film and a positive
print.
Director-General Otis Turner has completed
the four-reel picture from the story, "Open
Shutters," by Clara Louise Burnham. The
scenario is by Ruth Anne Baldwin.
Arthur Mackley, director at Majestic studio,
is now playing the lead and directing the
production of a stirring Western drama in
"The Sheriff's Choice." Mackley, as the
father, is elected sheriff of a western county,
and among his first duties is that of capturing
his son, who, unknown to his father, had
become a hardened outlaw. A forty-foot fall
from a cliff is one of the thrills of the
piece.
Gabriel Pollock, for several years scenic
artist for the Selig Polyscope Company, Chicago
studio, has been transferred to the Los
Angeles studios, as the result of closing the
Chicago producing studio. He is now planning
the scenes for the production of "The Carpet
from Bagdad."
Majestic director W. J. Cabanne is now film-
ing ' A Saved Illusion" in which a miniature
portrait in a watch plays an important part.
Robert Ilarron and W. A. Lawrence play the
leading parts.
THE MOTION PICTURE NEWS 6i
IJVTE'RESTIJ^G FILM 7iE VIEWS
PRODUCTIONS FROM ALL PROGRAMS
GENERAL FILM PROGRAM
•'At the End of the Rope." (Kalem. Two
reels. Wed., Aug. 12.) — A gripping story of
Indian attacks, treachery, a lost child, and a
lather roaming wild and restored by a blow,
that will meet with the approval of all those
who have a zest for adventure and heroism.
"Cairo." (Pathe. Split reel. Tues., Aug.
IS.) — On the same reel with "Uriage and Its
Vicinity." A bird's-eye view gives the observer
an excellent idea of the size of this ancient
city. The tombs of the Khalifs, and the an-
cient buildings near trolley tracks, the bar-
racks and the English section of the city show
how far the city has advanced of late.
"Uriage and Its Vicinity." (Pathe. Split
reel. Tues., Aug. IS.) — On the same reel with
"Cairo." This is a colored picture, and the
beautiful waterfalls and landscapes that the
cameraman has caught of this French town
are enough to cause this half-reel to be ranked
with the best of Scenics.
"The Downward Path." (Lubin. Two
reels. Wed., Aug. 12.) — The wayward son
drama again. It attempts to enforce a warn-
ing and pretends to be very moral and right-
eous, but it is really the reverse. It enlists
our sympathy with crooks, if at all, and allows
a burglar to go scot free because his paltry
crime of housebreaking is forgotten.
"The Family Record." (Selig;. Wed., Aug.
12.) — A sort of combined "Robinson Crusoe"
and "Enoch Arden" story, without the reality
of either. It strikes a sentimental response in
nearly every heart on account of the undying
love of the whole man for the wife from whom
he has been separated.
"The New Stenographer." (Vitagraph.
Wed., Aug. 12.) — This delightful comedy
which was given silently on the stage of the
Vitagraph Theatre is now issued as a picture
with the same players. Flora Finch, Etienne
Girardot, Hughie Mack, Wally Van, Lillian
Walker and Albert Roccardi. The insistent
wooing of the pretty substitute stenographer
by the business partners and clerk is rich.
"The Fable of 'The Maneuvers of Joel and
Father's Second Time on Earth.' " (Essanay.
Wed., Aug. 12.) — The moral of this picture is
to be careful to bring up the father that he
may be grateful. But this is an ironical touch
by George Ade. • The lesson is against un-
grateful children, and shows how they often
get the worst of it. Father gets back his for-
tune from Joel, who has turned him out of
the house, and with it he gets his second youth
and marries a pretty girl a few hours after.
"Latin Blood." (Lubin. Fri., Aug. 14.) —
A drama of a gardener's love for the beautiful
owner of the villa. .She does not return his
love, and his sister attempts to put his rival
out of the way. But an error in transmission
of notes causes the death of her own brother.
"Mailer Drammer." (Selig. Split reel.
Fri., Aug. 14.) — A clever burlesque on the old-
time blood-curdling, heart-throbbing melodrama,
with the girl, the villain, the hero, and the
forgiving parents — when the marriage license
is produced. On the same reel with "The Day
of the Dog."
"The Day of the Dogr." (Selig. Split reel.
Fri., Aug. 14.) — ^The old saying that "every
dog has his day" realized. The dog is a fine
specimen of the canine species and is well
trained in his antics. But there is not much
merriment to be derived, except when the blast
upset everybody and everything.
"Polishing Up." (Vitagraph. Fri., Aug.
14.) — Whereas John Bunny and his wife. Flora
Finch, indulge in personal criticisms of each
other, they deck themselves out in their best,
and while Flora is turning the head of a young
physician, John is having the time of his life
with two young belles. When they all come
face to face, the truth is obliged to come out,
but since one is as bad as the other, they must
forgive and forget.
"A Gentleman of Leisure." (Essanay. Two
reels. Fri., Aug. 14.) — He turns out to be of
sterling qualities, although no one knew any-
thing about him at first, and he gets the girl
he loves when it is proven that he did not
kidnap her sister. The many complications
and uncertainties as to the outcome make the
picture replete with interest.
"A Substitute for Pants." (Kalem. Fri.,
Aug. 14.) — A brisk comedy with Ruth Roland,
Marshal Nielan and John Brennan as the fun-
makers. Ruth has two suitors, and the one
who wins the election is to be awarded
her dainty hand. The rival of the favored one
resorts to conspiracy and fraud and takes the
other's trousers away. But Ruth lends her
riding skirt in time for him to rush in and
save the day by an eloquent appeal to the
voters.
"They Bought a Boat." (Lubin. Split
reel. Sat., Aug. 15.) — Presenting the amusing
adventures of some land lubbers with an over-
loaded, unseagoing vessel that is about to sink
in ten inches of water. This imminent danger
causes a disastrous panic on board, and the
crew, including the three hundred-pound cabin
boy, leaves the boat to its fate. Shown on the
same reel with "The Puncture-Proof Sock."
"The Puncture-Proof Sock." (Lubin. Split
reel. Sat., Aug. 15.) — Puncture-proof socks
are an obsession with John Tomkins because
he invented the precious article. He wears
them and takes off his shoes every now and
then to demonstrate their enduring qualities.
This time he loses the shoe that he takes off
and the search for it leads him into strange
places. "They Bought a Boat" and this pic-
ture make a very funny reel.
"The Wheat and the Tares." (Vitagraph.
Two reels. Sat., Aug. 15.) — An artificial story
of the hardship worked by perjury. An in-
nocent man goes to prison for a murder, and
remains there until the dying confession of
the guilty man releases him and enables him
to marry the daughter of the murdered man.
Although the drama is somewhat forced, it is
developed through several strong climaxes.
"Near Death's Door." (Kalem. Sat., Aug.
15.) — A very seasonable picture centered
around a terrific blast in a part of some con-
struction work that buries the hero and the
girl he risks his life to save. They are dug
out before life is extinct in their bodies, and
by this act of heroism the man wins the right
to marry the daughter of the head of the com-
pany.
"The District Attorney's Burglar." (Bio-
graph. Sat., Aug. 15.) — An old motif decked
out in fairly new surroundings to make a pic-
ture that is distinctly above the average. It
deals with the sufferings of a wife neglected
by an engrossed husband, her means of find-
ing pleasure and affection, and her final recon-
ciliation with her husband.
"Broncho Billy Wins Out." (Essanay.
Sat., Aug. 15.) — Broncho Billy always wins
out, so this title does not tell us any more
than we already know. Yet it speaks well
for this popular hero that no one wishes him
otherwise. He gets a wound and thereby the
sympathy of the village schoolteacher. After
that it is a short road to marriage, since pity
is said to be akin to love.
"Nan^s Victory." (Selig. Aug. 15.). — A
conventional and false story that has little
reality except what the motion picture has given
it. It portrays the love of two women for one
man, and shows the unloved one, after flying
into a fit of frenzied jealousy when she sees
the two in an embrace, rescuing the other one
from a fire. This is utterly untrue to human
nature, and the best acting cannot make it
seem real.
"An Innocent Delilah." (Vitagraph. Two
reels. Tues., Aug. 17.) — The dramatic situa-
tion of the^ betrayal of a man by the woman
he loves with its great possibilities for tense
and strong acting forms the central scene in
this play. The woman is innocent, and since
the audience knows this, the dramatic irony
keeps the interest alive.
"Tim, the Terror." (Biograph. Split reel.
Mon., Aug. 17.) — The boisterous and bullying
antics of rim end in self-denial and meekness
when he meets the widow. He gives himself
up so that the reward may go to her and pay
otf a mortgage that is getting her into trouble
with the deacon. Tim and not the deacon
marries her. On the same reel with "A Game
of Freeze-Out."
"A Game of Freeze-Out." (Biograph. Split
reel. Mon., Aug. 17.) — Contrasting the
warmth of true love and the coldness of a
refrigerator. But it is a comedy and the
youth that nearly freezes to death in the cold
storage has been put there by his rival. Then
love is the panacea that revives his congealed
spirits. On the same reel with "Tim, the
Terror."
"The Speck on the Wall." (Selig. Two
reels. Mon., Aug. 17.) — Full of dramatic
situations and the conclusion is resolved with
considerable analytical skill that leaves us
doubting what the outcome will be until the
very end. It is a good example of the de-
ductive process picturized.
"Private Dennis Hogan." (Vitagraph. Mon.,
Aug. 17.) — Oftentimes the private in the ranks
is capable of the greatest devotion and self-
sacrifice and heroism, but his deeds usually go
unsung. This private gives up his life be-
cause his duty demands it. The joyful, buoyant
nature of Dennis Hogan, even in the face of
death, will brighten many hearts that are in-
clined to look too much on the dark side.
"The Black Signal." (Essanay. Tues.,
Aug., IS.) — A tense drama with plenty of ex-
citing moments and situations that spring
surprises upon us. The interest is well
sustained to the end, the plotting not allow-
ing anticipation of what is going to happen.
"Back to the Farm." (Lubin. Tues.,
Aug. 18.) — The adventures of Tom and Bob
would be risque if they were not such
simpletons and so awfully innocent of guilt in
the situations which they create when they
come to town to visit their aunt and get in
the wrong house. As it is, what happens to
them is ludicrous and will cause inordinate
laughter.
"If at First You Don't Succeed." (Selig.
Tues., Aug. 18.) — This is good advice any
time, but it does not serve a didactic purpose
in this instance. It serves for the title of
a piece that illustrates how funny vain and
successive attempts may become. Of course,
success crowns the efforts of the unintentional
fun-makers.
"The Mix-up at Murphy's." (Biograph.
Split reel. Aug. 13.) — A somewhat common-
place comedy of mistaken identity. In cos-
tume of a tramp, a young man goes to a fancy
dress ball at Mr. Murphy's and is arrested on
suspicion. Anyone who would go to a costume
ball as a tramp deserves to be arrested. On
the same reel with "Curing Mr. Goodheart."
"Curing Mr, Goodheart." (Biograph. Split
reel. Thurs., Aug. 13.) — The misfortunes of
the ready helper are worked to death in this
comedy. A little of the kind-hearted meddler
is enough, but when you pitch him over an
embankment for disturbing a motion picture
rehearsal, it seems that this is going to ex-
treme lengths. On the same reel with "The
Mix-up at Murphy's."
"Slippery Slim and His Tombstone." (Ess-
anay. Thurs., Aug. 13.) — The irrepressible
Slippery Slim this time returns from the grave
to Sophie and falls into her arms as usual.
But he was not really dead and does not ap-
pear on the screen in spirit form. He pre-
tended suicide to make Sophie sorry.
"The Horsethief." (Vitagraph. Thurs.,
Aug. 13.)— A touching story of how
a father riding for a doctor was mistaken for
a horsethief and saved by a girl just as he
was about to be strung to the limb of a tree.
62
THE MOTION PICTURE NEWS
All is explained at the house when a bouncing
baby is brought in. Whereupon the would-be
executioners make up a purse for the baby.
"The Fable of the Two Mandolin Players
and the Willing Performer." (Essanay.
Wed., Aug. 19.) — One of the most delightful
comedies seen in a long time, and shows un-
mistakably George Ade's keen sense of fun.
Gus from St. Paul is the willing performer,
and he leaves the two mandolin players far
in the shade when it comes to courting.
"The Dreamer." (Lubin. Two reels.
Wed., Aug. 19.) — A drama of lost love, full of
tender and pathetic passages. The lover who
loses but remains constant in his devotion is
an artist and dreamer, and the girl is stolen
from him by his older brother. The latter then
becomes a heartless brute, turns brother and
father out and deserts his wife. The dreamer
reunites them, and buries his hope as he
destroys the last emblem of his happier days.
"When a Woman's 40." (Selig. Two reels.
Wed., Aug. 19.) — Lost illusions play a big part
in this story of a woman who gives up love
and everything that seem worth while in order
to shine as a leader in society. This does not
bring happiness and she sees in retrospect her
life and the joy that might have been hers with
the man she loves.
"Taken by Storm." (Vitagraph. Wed.,
Aug. 19.) — A pretty little comedy of the wife
who has been forced into a marriage by main
force, and then refuses to perform her wifely
duties. But it is evident all along that she
loves the manly fellow, and we know that she
will sooner or later give in, as every wife
should. And she does.
"The Decree of Destiny." (Biograph. Wed.,
Aug. 19.)— Mary Pickford in a rather forced
and artificial story of old New Orleans. Two
sisters love the same man, and it falls to the
girl impersonated by Mary Pickford to resign
her claim to him and to enter a convent.
"The Brand." (Kalem. Two reels. Mon.,
Aug. 31.) — The cruel stepmother drives her
daughter into the reformatory and this stain
hangs over the girl's head afterwards when
she has found a good home as a governess
and is loved by a wealthy young man. The
secret comes out, but a letter reveals the girl's
innocence.
"Nearly a Widow." (Edison. Mon., Aug.
24.) — Just a little domestic quarrel between
husband and wife which ends pleasantly and
furnishes amusement for all who like this
variety of comedy. Little action appears, but
the idea is good. Barry O'Moore and Sallie
Crute are the principals.
"The Primitive Instinct." (Kalem. Two
reels. Mon., Aug. 34.) — The originality of the
scenario is the distinctive feature of this
drama. It begins with a very common situa-
tion, but the developments leading from this
are entirely new.
A woman finds herself the wife of a man
entirely engrossed in his work and without
time, apparently, to show any love for her
and the child. When this becomes unbearable
she decides to elope with an artist, but on
finding that her husband has saved their child
from burning by putting out a fire with his
bare hands, she is saved from her moment of
waywardness.
"The Counterfeiter's Plot." (Kalem. Sat.,
Aug. 25.) — Fascinating as the leader of the
counterfeiters is, he loses the blacksmith's
daughter when his true calling is disclosed and
the gang arrested. The young horseshoer who
has loved her all along then walks off with the
pretty daughter.
"The Cave of Death." (Kalem. Two reels.
Wed., Aug. 26.) — Princess Mona Darkfeather
is the heroine, Unca, an Indian maid, and un-
selfishly saves the life of the man she loves,
but who does not return her love. The picture
is somewhat tedious and long drawn out, and
the incident of Unca's sacrifice of her own
life for her lover and his sweetheart , is not
as clear as it should be.
"When Men Wear Skirts." (Kalem. Fri.,
Aug. 28.) — This is a silly farce, reversing the
order of nature and making men manicurists
and women barbers, lovemakers and bold flirts.
The topsy-turvy antics make one laugh heartily,
but at the same time thankful that such a time
has not yet come to pass.
"The Car of Death." (Kalem. Sat., Aug.
29.) — A railroad story written bj; E. W. Mat-
lack and produced by J. P. McGowan. As in
nearly all railroad pictures, the suspense is
nerveracking until we are sure that a collision
has been avoided this time by the heroism of
the discharged schoolteacher.
"The Mender of Nets." (Biograph. Wed.,
Aug. 12.) — An old Mary Pickford picture that
was released several years ago. Those familiar
with the latest productions featuring this
talented star will realize at once how much
she has progressed in her art since that time,
although she is delightfully fresh and winsome
as the "mender of nets."
of it his real wife turns up and proceeds to
beat everybody up. All ends well after the
spectator has had a good laugh.
"A Race for a Life." (Sterling. Mon.,
Aug. 3.) — This story seems to be incomplete in
plot. A girl saves a cowboy from death in a
burning powder house by carrying him out.
There is an excellent explosion registered.
"Treasure Trove." (Edison. Sat., Aug.
29.) — How two young fortune-hunters find a
chest of gold that had been lost when a Span-
ish vessel sank, and thus are enabled to sue
for the hands of two pretty sisters, whom they
meet on their vacation camp. The story is
good enough, but the treasure was too easily
located. A treacherous Spaniard lends some
obstacles to their achievement.
"Buster and His Goat." (Edison. Split
reel. Wed., Aug. 26.) — On the same reel with
"The South African Mines." The first of
the series of the Buster Brown pictures,
adapted from R. F. Outcalf's originals. Natur-
ally, the younger part of the audience will
enjoy it more than adults, although the latter
will find it humorous. Buster gets into a lot
of trouble by dresing up a friend with
whiskers. The goat doesn't like whiskers on
anyone else but himself and creates quite a
disturbance.
UNIVERSAL PROGRAM
"There Is a Destiny." (Victor. Mon.,
Aug. 24.) — Jack makes a bet he'll win the
heart of the fisherman's daughter. He suc-
ceeds, but the father learns his identity and
commands him to leave. Later when the old
fisherman is suffering heart failure. Jack is
the only one brave enough to go to the island
through the storm and administer aid. Thus
he wins the old man's favor and the girl. J.
Warren Kerrigan, Vera Sisson and George
Periolat play the leads.
"A Pearl of Great Price." (Eclair-Uni-
versal. Sun., Aug. 23.) — Austin neglects his
wife for another woman. He buys a pearl for
her which is sent with his note to his wife by
mistake. She pretends to know nothing of
the other woman. Austin sees her that night
and returns to his wife, realizing that the other
is worthless. His wife keeps her knowledge
to herself, so that he may not be unhappy.
All will enjoy this picture.
"The Strange Signal." (Frontier. Sun.,
Aug. 23.) — All because of his great love for a
girl, Robert tries to rob his brother of his
rightful inheritance. But in the end matters
are straightened out. This drama is rather
vague and one doesn't know what it's all about
until the finale. A large cast appears, all of
which play important parts.
"Well, Well." (Joker. Sat., Aug. 29.)—
Rather a grotesque comedy, although it will
be appreciated by those who enjoy the rough
slapstick work. The old story of two rivals
is worked out quite well by Max Asher, Bob
Vernon and Louise Fazenda.
"The Little Autogomobile," (Joker. Wed.,
Aug. 26.) — An old story, but enacted cleverly
by Ernest Shields and Bess Meredyth. The
young man has a quarrel with his wife and
has to hire a chorus girl to impersonate her
while his father is visiting him. In the midst
Your negative developed, printed and titled complete
5C , delivered 1 0 ,
per foot within ho\ii»
Titles 6^ per foot
GUNBY BROS., Inc.
1 45 West 45th Street New York City
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ervice
I
THE PRINCESS
The Home of Quality Pictures
CHARLES W. PICQUET, Mgr
UNIVERSAL SERVICE
Famous Players' Productions
W. H. RUSH, ktti. Mgr.
SOUTHERN PINES. H.C.
July 18th. 1914.
jJuyers' aervioe Bep't.,
ilotion Picture aews,
jiew York.
Gentlemen:
I rant to thank you for your interesting letter
re preparations for Picture Screen.
-iflve been waiting tor letters fron the raanufaeturera
you nention but, to date, none of them have resnonded.
I certainly appreciate your efforts in hehalf of a
isnall exhibitor and i shall profit by your instructions.
Very truly.
The Buyers' Service Dep't.
THE MOTION PICTURE NEWS
THE MOTION PICTURE NEWS
63
"A Miner's Romance." (Nestor. Wed.,
Aug. 26.) — Murdock ilacQuarrie plays the lead
and, as usual, his work is of the best. The
story is that of a miner who befriends a
wounded man, who later proves false because
they both love the same woman. He meets his
just deserts. Some will consider the ending
of the drama disagreeable.
"The Character Woman." (Eclair-Uni-
versal. Two reels. Wed., Aug. 26.) — A new
and interesting story; nothing of the sensa-
tional appears. Julia Stuart, Belle Adair,
Lindsey J. Hall and Helen Marten are the
principals. Through the advice of the char-
acter woman of the road show the leading lady
is dissuaded from her plan of running away
with the owner, who is a man of bad repute.
"Lost in a Studio." (Sterling. Thurs.,
Aug. 20.) — This novel comedy shows how Little
Billy, of the Sterling forces, spends his days.
Evading the director, Robert Thorby, seems to
be his special hobby. Ford Sterling also ap-
pears.
"Barrelled." (Crystal. Split reel. Tues.,
Aug. 25.) — On the same reel with "Bashful
Ben." If any laughs result from this picture
they, will be caused by Charlie De Forrest,
who has his head in a barrel most of the time.
Vivian Prescott assists in this comedy, which is
greatly inferior.
"Bashful Ben." (Crystal. Split reel.
Tues., Aug. 25.) — On the same reel with "Bar-
relled." Ben is too bashful to propose. He
visits a doctor and gets cured of his affliction,
but his girl has already been proposed to
and the suitor accepted. Xot much humor.
"Matty, the Universal Boy, No. i." (Imp.
Thurs., Aug. 27.) — In this picture Matty, be-
cause of his inquisitive tendencies, locates a
missing heiress, who has been hidden by a band
of Chinamen. This will appeal to the children
more than to the grownups.
"The Hole in the Garden Wall." (Rex.
Sun., Aug. 23.) — Rupert Julian, Elsie Jane
Wilson, Joseph King and Master Felix Walsh
are the principals. The acting of the boy is
clever. Through the scheming of his rival
Rupert is made to believe that he is not wanted
by a girl, the object of his affections. Years
later the two are brought together by Rupert's
adopted boy. The acting is superior through-
out.
"Circle 17." (Rex. Two reels. July 30.)
— A melodrama played by Herbert Rawlinson,
Anna Little, William Worthington and Frank
Lloyd. The action takes place in Italy and
New York, the time the present. There are
a number of very satisfactory traits about the
production which makes a worthy showing in
any house. A lieutenant meets an Italian girl
while traveling in Naples and saves her father.
MUTUAL PROGRAM
"On the Border." (Reliance. Fri., Aug.
7.) — There seems to be no cause for the great
emotion that marks the acting of both the
principals in this picture; in fact, there is
little plot to it. Irene Hunt and Eugene
Pallet play the leads. An American soldier
saves the life of a Mexican dancer and in
return she saves him from the hands of an
enraged Mexican.
"The Sheriff's Sister." (Broncho. Two
reels. Wed., Aug. 26.) — A good story is
forcibly told in these two reels. Against tre-
mendous odds the reformed gambler and
drunkard proves his worth by finally capturing
a bandit. Besides establishing his integrity he
wins the girl he loves. The action is rapid
throughout and the drama will be enjoyed by
the admirers of melodrama. Richard Stanton
and Leona Hutton play the leads.
"The Bank Burglar's Fate." (Reliance. ,
Two reels. Sat., Aug. 8.) — The scenario for
this picture was written by C. D. Brown, of
the Minnesota State Bankers Association, with
an eye to exposing some of the methods of
bank robbers. It is in the form of a drama
and is a good one. A detective rounds up
three robbers with the aid of evidence ob-
tained from a telephone operator. The in-
teresting spectacle of "blowing" a safe is
shown.
WAR or no WAR
We 'will develop your films, Pos-
itive or Negative, the right 'way
for Ic per foot. We are in a
position to enter into long time
contracts. Daily capacily 50,000 feet.
ESANJAFILM CO. " %'^U'lr.,''d'r'"-
The Motion Picture New
$2.00 Per Year
The Fastest Growing Picture Journal' '
"McCarn Plays Fate." (Thanhouser. Two
reels. Tues., Aug. IS.)— Played by F. A. Kel-
sey, Thomas O'Brien and Irene Hunt, of the
Reliance forces. A good, live story in which
Anderson, a young policeman, finally brings a
notorious gang to justice with the aid of a
detective. There are numerous fights, which
are exceptionally realistic.
"The Wagon of Death." (Reliance. Two
reels. Sat., Aug. 15.) — Bob and Fred Burns,
Billie West and Vester Pegg are the principals
cf this exciting story. A wonderful explosion
of a dynamite wagon is registered in the last
reel. The good-for-nothing, angered because
his old pal has reformed, tries to avenge him-
self on the man's brother, but he meets the
death planned for the other. All will enjoy
this.
iContinued on page 74)
Watch for Release Date on
THE LITTLEST REBEL
Should A Woman Tell?
A splendid big feature is proving
the biggest hot weather attraction
on the market. It played to big
success for months on Broadway.
For bookings write now to
THE PHOTOPLAY PRODUCTIONS
RELEASING COMPANY
37 S. Wabash Ave. Chicago, 111.
DEVELOF>ING AND F>RINTING
Prices and Factory Description Sent at Request
3ic. EASTMAN PERFORATED NEGATIVE f^^c.
^ F»ER FOOT
INDUSTRIAL MOVING PICTURE CO. ^''^■^^i^^hAGo^'^-
The £uropean War
From Genuine Photos
The Latest News
Excellent Photographs
10 Slides Plain $2.00 Colored $3.00 50 Slides Plain $7.50 Colored $12.50
20 " " 3.50 " 5.00 75 " " 12.50 " 20.00
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One Sheet Posters free with each Set, extra Posters, 10 cents each
PORTRAITS of the Rnlers of Nations FLAGS of the Nations TERMS cash with order,
involved, colored 25 cents each involved, colored 25 cents each none shipped C. 0. D.
AJASEE MFG. CO., 149 WEST 35th ST., NEW YORK
Ventilation Cooling Heating
Heating and cooling problem revolutionized by
Typhoon System.
You keep cool in front of a desk fan, not in
back; apply this common sense and blow the air
into your theatre.
A 48-inch Typhoon Multiblade Blower has sixteen
blades, an ordinary exhaust fan has six; it is the
blades that do the business.
A Typhoon Tubular Air Warmer will heat and
ventilate at the same time.
The low price of effective apparatus will surprise
you. Catalogue "N" gives information.
TYPHOON FAN CO.
1544 Broadway, New York City
In writing to advertisers please mention "THE MOTION PICTUEE NEWS"
64
THE MOTION PICTURE NEWS
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for Advertising?
Can you say definitely
What your results are?
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that will cost you less
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With a positive and ac-
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Wyanoak Publishing Company
136 West 52nd Street
NEW YORK CITY
New Haven Manager Sues Negro Editor
Benjamin G. Salvini Claims That Owners of the "Plaindealer" Libeled Him
in an Editorial to Kill Patronage of the Lyric
Lyric, hoping to take away his col-
Special to The Motion Fictuee News
New Haven, Conn., Aug. 30.
DAMAGES of $10,000 have been
asked by Benjamin G. Salvini,
manager of the local branch of the
Universal Film Exchange, of New
York, and of the Lyric Theatre, at 158
Dixwell avenue, in an action for libel
brought against J. H. B. and Anna L.
Tucker, joint proprietors of a new
negro weekly newspaper called "The
Plaindealer."
Mr. Salvini is also planning to ask
that the. publishers be prosecuted in
the criminal courts, claiming that the
nature of the offense they committed
against him leaves him in danger of
his life. Attorney E. C. Terry drew
up the papers in the case and issued a
body writ under which the defendants
were required to furnish bonds of
$5,000 to be allowed at liberty.
The suit grows out of an editorial
that appeared in the "Plaindealer"
about two weeks ago, and which, Mr.
Salvini says, has already caused him
serious financial losses. Unfair rival-
ry, according to Mr. Salvini, inspired
what he is pleased to call an unwar-
ranted attack upon him.
The reason for the attack was, the
Tuckers claim, that when an advertis-
ing solicitor called upon Mr. Salvini
and asked him to support the "Plain-
dealer," he refused, saying that he
would have no dealings with a negro
newspaper.
Mr. Salvini has a different story,
however, and says that the first man
who approached him for an adver-
tisement in the "Plaindealer" carried
away his promise to advertise each
week. A second man called, Mr. Sal-
vini continues, and thinking that he
came to "cut out" the first solicitor,
Mr. Salvini turned down his request
for an advertisement.
THE real reason for the attack, how-
ever, j\Ir. Salvini says, is that the
Tuckers have entered the amusement
field themselves and have opened an
open air theatre, the Pacific, near his
ored patronage and put him out of
business. Both the Lyric and the Pa-
cific are in the heart of the negro
district, and the patronage of the col-
ored people is by no means to be
despised.
As the Pacific only seats about four
hundred people and the Lyric, with
both open air and closed theatre, seats
a total of about 1,500, Mr. Salvini
paid no attention to the Tuckers until
they published the editorial. He knew
that he could hold his trade against
all comers, and was content that the
Pacific should also continue to show.
When he read the editorial, how-
ever, he began to use every means
possible to defeat the ends of his com-
petitors. His first step, of course,
was the libel suit; then he went to the
"white" newspapers and had them tell
the story of the entire affair, and
finally had printed about 1,000 letters
which he scattered in the district
where the people live who patronize
his theatre. His campaign showed
results, and while the Lyric is play-
ing to big audiences, though one or
two performances suffered after the
publication of the editorial, the Pa-
cific is running under a loss.
Mr. Salvini has had the confidence
of the colored people in his district
for years, and has no fear of evil re-
sults from unfair competition. The
case against the Tuckers is return-
able to the Superior Court on the first
Tuesday in September.
Amster Spiro.
BUFFALO REGENT OPENS
LABOR DAY
Special to The Motion Picture News
Buffalo, N. Y., Aug. 20.
The new Regent, at the comer of
Main and Utica streets, will open on
Labor Day. This theatre is a Mark
house and will show the finest features
on the market. The name of the man-
agement will be announced in the next
number of this magazine.
ffifflG «A GREAT MISTAKE"
RENOWNED PLAYERS FEATURE FILM CO., ^•"^ ^^'^
NEW YORK
EXCHANGEMEN AND EXHIBITORS are invited to attend the
exhibition of "A GREAT MISTAKE" which will take place at Ham-
merstein's Victoria Theatre, Seventh Ave. & 42nd Street, New York,
at 10.30 A. M., Tuesday, Aug. 25th.
Ib writing to advertisers please mention "THE MOTION PIOTTTRE NEWS"
THE MOTION PICTURE NEWS
65
REALISM ENDANGERS ACT-
RESS' LIFE
THE zeal of the California Motion
Picture Corporation's producing
corps for realism would have un-
doubtedly proven fatal to Miss Mi-
chelena, whom they are featuring in
the first few of their big productions,
had it not been for the heroism of
House Peters.
During the latter part of last week
ir was decided to devote a day in ma-
king a number of retakes for "Salomy
Jane," the film dramatization of Bret
Harte's story, which is <to be released
shortly in six reels. One of the
scenes was the escape of the leading
man from the "Vigilantes." During
his spectacular flight, the rowboat
with which he put out down the river,
became swamped and he went over
the rapids clinging to a log.
At just this point Miss Michelena,
in the role of Salomy Jane, was sup-
posed to swim out to midstream and
join him. Meantime the posse and
horses were floundering upstream in
the quicksand. Miss Michelena is an
excellent swimmer and was making
fine headway against the broadside of
the swift current when she was taken
with a sudden cramp.
The rapids were already driving
her under a steep enbankment when
House Peters reached her just in the
nick of time and pulled her, very
m.uch exhausted, but still safe, on to
the log.
CLAIRE WHITNEY OUT OF
FORT LEE COMPANY
Claire Whitney, leading woman of
the Solax-Blache Features, has re-
signed from the Fort Lee company
and is at liberty.
Miss Whitney will be remembered
for her work as leading woman for
the American Pathe Company.
PAPER STARTS SCENARIO
CONTEST
Special to The Motion Picture News
Albany, N. Y., Aug. 19.
In an endeavor to boom the motion
picture business in Albany, the Albany
Evening Journal has started a scenario
contest. This contest will be opened
to people who would like to try their
hands at writing photoplay dramas.
The contest will extend about two
months, when the plays sent in will
be submitted for judgment to some
of the well known screen actors. The
winner will be awarded two trips to
Norfolk and Old Point Comfort. This
contest was started in interest of the
picture theatres of Albany. There is
no entry fee or anything else.
The successful person will have the
pleasure of seeing the play photo-
raphed in Albany, after which it will
be shown in the local theatres.
ALL STAR FEATURES
LEW DOCKSTADTER
in "Dan'*
By Hal Reid Five Acts
—IN AUGUST-
ETHEL BARRYMORE
in *'The Nightingale'*
By Augustus Thomas Five Acts
—IN SEPTEMBER—
James A. Heme's
SHOR E ACRES
Five Acts
All Star Feature Corp.
220 West 42nd Street New York
SECOND HAND FILMS WANTED
We will pay spot cash for any films you have for sale, send list and price to
G. W. FEATURE FILM CORP., 145 W. 45lh St., New York City
\17E will rebuild your old machine as good as new.
^ ' If your machine needs repairing, we can do the work. We
have every facility and use only genuine parts. All work
guaranteed. We carry a complete line of new machines and
supplies. Will sell for time or cash.
SEND FOR CATALOG TODAY
AMUSEMENT SUPPLY COMPANY
160 No. Fifth Avenue
CHICAGO
THE FIRST AUTHENTIC FILM OF
THE EUROF>EAN WAR
2000 Feet of the great-
est money attraction
ever presented in Motion
Pictures
Price 10 cts. per foot
GERMANY
ENGLAND
The Armies FRANCE
and Navies RUSSIA
of AUSTRIA
SERVIA
BELGIUM
Shown
in
Action
The Greatest WAR
of all ages
Every font teeming
with Action
LOBBY PHOTOS, SLIDES AND BANNERS
ONE, THREE, SIX SHEET POSTERS
NOW READY FOR SHIPMENT
EUROPEAN WAR FILM COMPANY 149 West 35th Street, New York
SOLE OWNERS AND DISTRIBUTORS FOR THE WORLD
In iTTitlng to advertisers please mention "THE MOTION FICTUBE KEWS"
66
THE MOTION PICTURE NEWS
The ALBUQUERQUE
FILM MFG. CO, Inc.
RELEASING THROUGH
Warner^s Features, Inc.
FEATURING
Miss Dot Farley
IN FEATURE STORIES WRITTEN
AND ACTED BY HER.
PRODUCEX) UNDER THE DIRECTION OF
GILBERT P. HAMILTON
Past Releases
"First Law of Nature**
"The Trail of the Law**
Web of Fate**
"The Course of Justice**
"The Unwritten Justice**
" The Daughter of the Tribe**
Ready for Release
"The Lust of the Red Man"
The greatest Indian Story ever produced.
"The Toll of the Warpath"
"The Price of Crime"
Undoubtedly the greatest three-reel sub-
ject of the year.
"False Pride Has a Fall**
OTHER GREAT PRODUCTIONS IN COURSE OF
CONSTRUCTION AT THEIR
WESTERN STUDIO
406 Court St., Los Angeles, Calif.
"THE NEXT IN COMMAND"
(Picture Playhouse Film — Four Reels)
REVIEWED BY J. BXTRROUGHS NOELL
MUCH interest just now attaches to war pictures and
stories in which soldiers are the heroes. Here is one
which is laid during the Soudanese campaign of 1884. The
exceptionally heartrending task is set for a soldier to lead
the search after his own son, also a soldier.
The situation is brought about by the love of the young
THE FATHER LEARNS OF HIS SON'S DEED
lieutenant for a siren of the desert, the daughter of the Arab
chieftain. This romantic tale is presented with all the charm
and fascination that such stories have. The settings, in their
tropical luxuries, are full of the atmosphere of romance.
Combined with artistic photography they cannot but be
pleasing.
But even with clear, rich pictures of well-chosen settings,
admirable as they are in themselves, the film could not suc-
ceed without capable and intelligent acting. With James
Gordon as the father, E. A. Turner as the son, Bettie Harte
as the girl, and Frank Sidwell as Captain Fornet, no un-
easiness is caused on that score.
Each of these performers before the camera has the ability
and versatility to get into a part and give it individuality and
distinction. Everyone of them has good looks, and that is
no mean qualification.
The son. Lieutenant Gordon, loves the beautiful Arab
maiden. She is also loved by Captain Fornet, a French mili-
tary officer attached to the British Army in the Soudan.
Through treachery the latter entraps the girl into his tent.
Lieutenant Gordon hears the struggle and rushes in time to
save her.
But he has to kill the Frenchman in self-defense. He flees
for safety with the girl to her father's house and is accepted
by him. On account of the illness of the colonel, it develops
upon Major Gordon to lead the squad to arrest his son.
The Arabs attack them and annihilate all but the Major be-
fore succor arrives.
But it is now learned, much to our surprise and perhaps
disappointment, that the Frenchman's wound is only super-
ficial and he will recover. Lieutenant Gordon is thereby
exonerated and welcomed back into his company.
This ending is the one weakness in the picture; it seems such
an evident makeshift way to get the young soldier out of his
difficulties. The only plausible ending open was to have the
soldier stand trial, and to have him cleared on the ground of
self-defense. If the deed had not seemed to us justified, our
sympathies would never have been enlisted in his behalf.
"THE UNEXPECTED"
(Box Office Attractions — Three Reels)
REVIEWED BY J. BURROUGHS NOELL
HERE is a thrilling story in pictures of the trapping of
a gang of moonshiners by a clever girl. The wild,
picturesque scenery lends itself particularly to the photo-
play, and these pictures seem to breathe the very spirit
of the mountains, where imperious, indomitable men carry
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
67
on their illicit work of making whiskey and defying and
baffling the revenue officers.
In spite of their persistent wrong-doing, there is
something about these self-reliant and hardy mountaineers
that enlists our sympathy and admiration. It is their
inborn love of liberty, perhaps, and in consequence their
refusal to submit to any law except the law of personal
might, that makes them so daring and adventurous.
Who does not love bold, fearless men or women, no
matter what else they may be? A story dealing with the
lives of these folk is naturally virile and fresh, and there
is no wonder that it holds absorbing interest.
Once this interest is aroused, there is no diminishing of
attention. We can never anticipate what is going to hap-
pen next, but ar€ kept continually waiting for a new
surprise.
And the conclusion is so unexpected that it comes upon
us with amazing suddenness. We never dreamed that this
girl detective was already married, and when the leader
of the moonshiners' gang falls in love with her and the
girl seems to return this love by saving him, we thought
that here again was the eternal triangle, and wondered
what was to become of the poor little mountain girl who
had loved this stripling from boyhood and is willing to
shed blood for her love.
When we find that there cannot be this complication
we are startled, but pleasurably, for not a hint has been
given of what is coming. It is a surprise with a famous
O. Henry twist to it, and managed without artificiality.
"THE TERROR OF THE AIR"
(Hepworth — Two Keels)
REVIEWED BY J. BURROUGHS NOELL
THERE are one or two improbabilities that interfere
to some extent with the whole-hearted acceptance
of this picture. To overcome these altogether, the specta-
tor must not be finicky and say that a father that is as
good as this father turns out to be would not desert his
baby boy in this way. He must not say to himself:
"Now that is expecting too much of me to believe that
this mother would have been carried right to the place
where her son was living after so many years."
Both of these facts are entirely possible, but the ques-
tion is, are they probable, for probability is the most
important consideration after all, in motion pictures as in
stories and plays. It is the old Aristotelian dictum. But
if these defects in plot construction be overlooked or put
out of mind, the picture has certain qualities that will
make an undeniable appeal to the great majority of
audiences.
First of all, the central figure is a young inventor, and
his invention is something that we may expect to hear
of at any time; nevertheless it carries us into the future
and arouses our curiosity. Furthermore, there is a liberal
amount of action all the time and our interest is not
allowed to lag for one moment.
And after all, who is not touched by the story of a
disrupted family, that after years have rolled by, is united
again in happiness and content? The baby boy has grown
into a strong, upstanding stripling, already a famous man,
the mother, penitent and in tears for entering into the
plot to steal her son's invention, has redeemed the harm
done, and the father has returned a wealthy man.
This reunion will bring unutterable delight to that vast
number of persons who cannot bear a sad ending.
Excellent players are cast in the drama, including Violet
Hopson, Stewart Rome, Henry Vibart, and Tom Powers.
No complaint can be made against the settings and the
photography; there is one place where the cameraman has
distinguished himself. The pictures of the flight of the
airship when the inventor proves the practicability of his
invention are the best that we have ever seen.
"FULL OF LAUI1H8"
-one of the funniest comedies
ever put on the screen —
A REAL HIT!
Edison Feature Photoplay
MY FRIEND
From INDIA
TLiree Part Comedy-Drama — adapta-
tion of DU SOUCHET'S Farce.
WALTER E. PERKINS
In liis original cliaracter of
A. KEENE SHAVER
Portrays tlie attempt of a retired poxh-
packer to enter New York Society
tLirougli tlie medium of a barber.
THIS film may now be had through the
Feature Film Seroice of the GENERAL
FILM CO. and its Branches, from whom
also one, three, and six sheet posters, and at-
tractive two color heralds may be obtained.
THOMAS A. EDISON, Inc.
275 Lakeside Ave. Orange, N. J.
^f^^^^WSilL MARK
Makers of Edison Kinetoscope,
Model "D"
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS"
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public than a
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Cincinnati. Ohio
Branch Factories and Show Kooms:
101 Fourth Ave., 106-108 W. Lake St.,
New York, N. Y. Chicago, 111.
Established 1882.
"American" Motion
Picture Cameras
AT THE FRONT
Our famous Improved No. 2
Camera on the firing line at "Vera
Cruz."
"AMERICAN" products are al-
ways with the Advance Guard. The
world's most important motion pic-
tures are taken with "AMERICAN"
CAMERAS.
Agents for AGFA and GEVAERT
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American Cinematograph Co.
617-631 W.Jackson Blvd., Chicago, III.
A. L. Runyan Adveriising & Sales Co., Inc-
Successors lo
Prices to The Trade
POStTIVE PRINTS .045^ Per Ft.
(In Quantities over 5000 feet)
Above price includes printing, developins. tinting |
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any perforation.) All work guaranteed.
General Offices
2624 Milwaukee Ave. Chicago
I Phone Albany 3125 m
TOOKER AND SPINGLER RE-
NEW CONTRACT
The contracts of William H.
Tooker, heavy lead, and Harry Sping-
ler, juvenile lead, of the Life Photo
Film Corporation, have, been renewed
for a further period of one year at a
substantial increase of salary.
While it has been the policy of the
Life. Photo Film Corporation to cast
for each picture, and not employ a
regular stock company, acting upon
the principle that each performer
must be suited to the part, rather than
suit the part to the performer, never-
theless the versatility of William H.
Tooker who has played the male
heavy lead, and Harry Spingler who
has played the juvenile lead in all of
the releases of the company, has
caused the Life Photo Film Corpora-
tion to deviate from its policy with
respect to these two gentlemen.
THIEF TAKES PICTURES FROM
LOBBY TWICE
According to Manager Callan of the
Plaza Theatre, Bridgeport, Ccnn.,
somebody in this city is very much
impressed with the charming pictures
of Mabel Normand, the Keystone star.
A large hand-painted photograph of
Miss Normand was recently taken
from the lobby of the theatre. This
is the second time a picture of Miss
Normand disappeared from the front
of the Plaza.
The first picture was one of a set
which could not be replaced. Mr.
Callan declared t Adam Kessel, Jr.,
of the New York Motion Picture
Corporation, that he made no mention
of his loss, but when the last one, a
S3 X 28 hand-painted portrait disap-
peared he thought it time something
should be done, but he was vmable
to find traces of the thief.
JOB HUNTER STEALS FILM
A motion picture company at room
1012, Candler Building, New York
City, advertised for an employee on
August 18, and an immense crowd
of applicants gathered about the
doors of the building early in the
morning.
Later in the day a tin box contain-
ing prints of "Master and the World,"
a three-reel picture of the Film Re-
leases of America Company, was
missing from the room opposite No.
1013, and the owners of the print
suppose that it was stolen by one of
the job hunters.
Established 1911 Cable Address, Rompco
The Rochester Motion
Picture Company, Inc.
Professional Motion
Picture Mfg'rs.
Studios, Darkrooms and Offices
Newell BId'g, Main & Plymouth
ROCHESTER :: :: N. Y.
LANG'S FILM REELS
THE BEST MADE
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CATALOGUE
LANG MFG. WORKS, Olean, N. Y.
Oor Factory Is Yours I
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machines and an equipment second
to none, with an organization of ex-
perienced people always at yoiu
SERVICE for DEVELOPING and
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EVANS FILM MFG. CO.
■ Incorporated ■
416-22 WEST 216th STREET
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HSSOCIHTEDinOVING PICTURE PRESS
250A Kingston Ave., Brooklyn. N. Y.
Manufacturers of the Wonderful
Rembusch Patented Glass MIRROR SCREEN
and all other kinds of
Curtains for Moving Picture Projection
GLASS SCREENS
Mirror Screen
Mirror Screen Split
Glass Transparent Screen
for Rear Projection
F. J
METALLIZED SCREENS
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Mirror Cloth
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REMBUSCH, Pres.
Phone Seven-Eleven
MIRROR SCREEN COMPANY
INCORPORATED
SHEL.QYVIL,L.E, INDIANA
The Orpheum Theatre, the largest in the West, located on State Street,
Chicago, 111., tried everything and then the Glass Mirror Screen. The money
spent on experimenting will pay for several.
GLASS MIRROR SCREEN. EVENTUALLY. WHY NOT NOW?
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THE MOTION PICTURE NEWS
69
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ADVERTISING NOVELTIES
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ANNOUNCEMENT SLIDES
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ASBESTOS BOOTHS
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CLEANING AND EENOVATING FILM
Film Redeveloping Co. of America, 145 W.
45lh St., N. Y.
Multicolor Film Improving Co., Inc., 15 E.
26th St., N. Y.
COSTUMEES
Miller-Costumier, 236 South 11th St., Philadel-
phia, Pa.
DEVELOPING TANKS
A. J. Corcoran, Inc., 9J4 John 1^., New York.
ELECTEIC LIGHTING SETS
The Chas. A. Strelinger Co., Box P-2, Detroit,
Mich.
FILMS
(Manufacturers, Dealers and Renters)
American Film Mfg. Co., Chicago, 111.
Thomas A. Edison, Inc., 275 Lakeside Ave.,
Orange, N. J.
Essanav film Mfg. Co., First National Bank
Bldg^ Chicago, 111.
General Film Co., 200 Fifth Ave., New York.
George Kleine, 166 N. State St., Chicago, 111.
Lubin Mfg. Co., Philadelphia, Pa.
G. Melies, 204 E. 38th St., New York.
Mutual Film Corp., 71 W. 23rd St., New York.
New York Motion Picture Corp., Longacre
Bldg., New York.
Pathe Freres, 1 Congress St., Jersey City, N. J.
Renfax Film Co., Inc., 110 W. 40th St., N. Y.
belig Polyscope Co., Chicago, 111.
Thanhouser Film Corp., New Rochell* N. Y.
Universal Film Mfg. Co., 1600 Broadway, N. Y.
FILM ACCESSOEIES
Berlin Aniline Works, 213 Water St., N. Y.
FILM TITLES, FEINTING, DEVELOPING,
ETC.
Commercial Motion Pictures Co., Inc., 220 W.
42d St., New York.
Centaur Film Co., 670-682 Ave. E, Bayonne,
N. J.
Evans Film Mfg. Co., 412-22 W. 216th St., at
Broadway, New York.
Gunby Bros., Inc., 145 W, 45th St., New York.
Harvard Film Corporation, 231-233 Tenth
Ave., New York.
Industrial Moving Picture Co., 223-233 W.
Erie St., Chicago.
Standard Motion Picture Co., 5 S. Wabash
Ave., Chicago.
Standard Filmprint Corp., 1006 Times Bldg.,
New York.
FILM REELS
Lang Mfg. Works, Olean, N. Y.
Taylor-Shantz Company, 224 Mill St., Rochester,
N. Y.
FURNITURE AND FURNISHING ON
William Birns, 103-105 West 37th St., N. Y.
FEATXTRE FILMS
The Albuquerque Film Mfg. Co., Inc., 4,06
Court St., Los Angeles, Calif.
All Star Feature Corp., 220 W. 42nd St., N. Y.
Ambrosio American Co., 15 E. 26th St,. N. Y.
Bosworth, Inc., 648 Olive St., Los Angeles,
Cal.
Box Office Attraction Film Rental Co., 130 W.
46th St., New York.
A. Blinkhorn, 110 W. 40th St., New York.
California Motion Picture Corp., San Fran-
cisco, Cal.
Cosmofotofilm Co., 110 W. 40th St., New York.
Uirect-From-Broadway Features Co., 46 W.
24th St., New York.
Eclair Film Co., 128 W. 46th St., New York.
Eclectic Film Co., 110 W. 40th St., New York.
European Feature Film Co., 220 W. 42nd St.,
New York.
Excelsior Feature Film Corp., Inc., 110 W.
40th St., N. Y.
G. W. Feature Film Corp., 145 W. 45th St.,
N. Y.
Features Ideal, 126 W. 46th St., New Ynrk.
Feature Photoplay Co., 220 W. 42nd St., N. Y.
Famous Players Film Co., 213-229 W. 2Hth St.,
New York.
Films Lloyds, Inc., 220 W. 42nd St., N. Y.
Vneral Film Co.. 2«n Fifth Av.- \ew York.
General Feature Film Co., 313 Mailers Bldg.,
Chicago, 111.
Gaumont Co., 110 W. 40th St., New York.
Gloria American Co., 110 W. 40th St., N. Y.
Greene's Feature Photo Plays, Inc., 110 W.
40th St., New York.
W. W. Hodkinson, 110 W. 40th St., New York.
Imperial Motion Picture Co. of N. Y., Inc.,
1476 Broadway, N. Y.
Italian American Film Corp., 1482 Broadway,
New York.
Inter-Continent Film Co., 110 W. 4Uth St.,
New York.
George Kleine Attractions, 166 N. State St.,
Chicago, IlL
New Vork Utfice: 1476 Broadway.
Jesse L. Lasky Feature Play Co., Longacre
Theatre, New York.
Lea-Bel Company, 912 Schiller Bldg., Chicago.
Leading Players Film Corp., 126 W. 46th St,
New York.
Life Photo Film Corp., 220 W. 42d St., N. Y.
Mecca Feature Film Co., Inc., 126 W. 46th St.,
New York.
Mohawk Film Co., Times Bldg., New York.
Mundstuck Features, 909 Longacre Bldg., N. Y.
Pan-American Film Co., 110 W. 40th St., N. Y.
Paramount Pictures Corp., 110 W. 40th St.,
New Y'ork
Pasquali American Co., 110 W. 40th St., N. Y.
Phoenix Feature Film Corp., 164 Federal St.,
Boston, Mass.
Photo Play Production Co., 220 W. 42nd St.,
New York.
Playgoers Film Co., Lyric Theatre, New York.
Popular Plays and Players Co., 1600 Broad-
way, New York.
Progress Film Co., 110 W. 40th St., New York.
Progressive Motion Picture Corp., Times
Bldg., New York.
Ramo Films, Inc., Columbia Theatre Bldg.,
New York.
Rolands Feature Film Co., 145 W. 45th St.,
New York.
A. H. Sawyer, Inc., 1600 Broadway, New York.
Select Photo Play Producing Co., Inc., 71 W.
23rd St., New York.
Stellar Photoplay Co., 1476 Broadway, N. Y.
Sterling Camera & Film Co., 145 W. 45th St.,
New York.
Solax Co., Fort Lee, N. J.
The Photoplay Productions Releasing Co., 37
S. Wabash Ave., Chicago, 111.
Union Features, 126 W. 4bth St., New York.
Unique Film Co., Inc., 110 W. 40th St., N. Y.
Universal Film Mfg. Co., 1600 Broadway, N. Y.
University Films, Inc., 110 W. 40th St., N. Y.
Edw. H. Wagner, Agt., Dania Biofilm Co., 88
Park Place, New York.
World Film Corporation, 130 W. 46th St..
New York.
Warner's Features, Inc., 130 W. 46th St., N. Y.
LANTERN SLIDE MATS AND REEL BANDS
Lantern Slide Mat Co., 149 W. 35th St., N. Y.
Every Ready Roll Label Co., 203-7 W. 40th
St., New York City.
LIGHTING PLANTS
Cushman Motor Works, Lincoln, Neb.
LOBBY PHOTOS
The Wyanoak Pub. Co., 136 W. 52nd St., N. Y.
MOTION PICTURE MACHINES AND
SUPPLIES
Amusement Supply Co., ifin E. North Fifth
Ave., Chicago, 111.
Calehuff Supply Co., 1301 Race St., Philadel-
phia, Pa.
Enterprise Optical Co., 568 W. Randolph St.,
Chicago, 111.
Lears Theatre Supply Co., Sam Lears, Prop.,
•'509 Chestnut St., St. Louis, Mo.
Oliver Moving Picture Supply Co., 647 Euclid
Ave., Cleveland, O.
Picture Theatre Equipment Co., 21 E. 14th St.,
New York.
Precision Machine Co., 317 E. 34th St., N. Y.
Nicholas Power Co., 90 Gold St., New York.
The Phantascope Mfg. Co., Washington, D. C.
Sweeley's Photo Supply House, 614-516 Erie
Ave., Renova, Pa.
Williams, Brown & Earle, Inc., 916-918 Chest-
nut St., Philadelphia, Pa.
MOTION PICTUHE APPARATUS
Burke & James, Inc., 240-258 E. Ontario St,
Chicago, 111.
MUSICAL INSTRUMENTS
Rudolph Wurlitzer Co., Cincinnati, O.
American Photoplayer Co., Berkeley, Calif.
POSTER AND PICTURE FRAMES
Menger & Ring, 442 W. 42nd St., New York
RAW FILM
Eastman Kodak Co., Rochester, N. Y.
Celluloses Planchon, Inc., 75 Fifth Ave.,
New York.
David Horsley, 1600 Broadway, N. Y.
Raw Film Supply Co., 15 E. 26th St., N. Y.
OPERA CHAIRS
The Hardesty Mfg. Co., Canal Dover, Ohio.
Steel Furniture Co., Grand Rapids, Mich.
PIPE ORGANS
Henry Pilcher's Sons, 914-920 Mason Ave.,
Louisville, Ky.
M. P. MoUer, Hagerstown, Md.
PROJECTION LENSES
Bausch & Lomb OpUcal Co., 569 St. Paul St..
Rochester, N. V.
POSTERS
The Morgan Lithograph Co., Cleveland, Ohio.
REWINDERS AND GENERAL SUPPLII8
L. C. Smith Co., Schenectady, N. Y.
SCREENS
Atsco, Inc., 218 West 42nd St.. New York^
Day & Night Screens, Inc., 110 W. 40th St.,
New York.
Mirror Screen Co., Inc., Shelbyville, Ind.
STEEL FILM EQUIPMENT FOR
EXCHANGES AND MFRS.
Columbia Metal Box Co., 226-228 E. 144th St.
New York.
TICKETS— ROLL AND COUPON
Rees Ticket Co., 400 S. 10th St., Omaha, Neb.
THEATRE LOBB'i t RAMES AND .
FIXTUEES
Newman Mfg. Co., 715 Sycamore St., Cincin
nati, O.
UNIFORMS
Fechheimer Bros., Union-made Uniform*,
Cincinnati, O.
VENTILATION, COOLING AND HEATING
Typhoon Fan Co., 1544 Broadway, N. Y.
HEARD IN THE LOBBIES
The Sherro Motion Picture Plavers who
have been busy for the oast week in Rochester,
N. Y., staging "A Mother's Sacrifice," an-
nounce lhat it is now ready and will socn be
put on the New York market. The picture
is an adaptation from a plav of the same
n-me which ran for forty-eight nights in
Rome, Italy.
In order to instil real'sm into thei'- first pic-
ture, the Oz Film Company used the largest
wig in existence. It was worn by the "Braided
Man," a character impersonated hv Frank
Moore. He only appeared before 'he ramera
a short time in this makeup, bu* ^he wig cost
the company a laree sum of monp".
Through the establishment nf a film exchange
in Los Angeles the United ,Sta*-es government
expects to entire 50,000 settl^-s to the public
lands of the Western states during Exposition
year. Views of reclaimed lands and the de-
velopment in progress in those states will be
shown in motion pictures. ^ , , t-, .
The management of the Ideal Iheatre,
Hoboken, N. T., is issuing attractive fans to
its patrons. A picture of a child in a som-
brero holding a revolver in his hand and
pointing it at a company of toy soldiers is on
one side, while the obverse advertises the fact
that the theatre is twenty degrees cooler than
on the street. It also announces that a Wur-
litzer orchestra furnishes the music.
W. C. Norris, vice-president of the New
York Industrial Film Corporation, is in Colum-
bus, Miss., superintending the filming of the
industrial and educational life of that city. The
views include street and historic scenes m and
about the city, including the famous Lee home,
the militarv roads, the various colleges and
manufacturing plants. Thev are to be booked
under the direction of E. L. Kuykendall,
manager of the local moving-picture theatre.
70
THE MOTION PICTURE NEWS
THE CHEAPEST PLACE
TO BUY BEST QUALITY
ROLL TICKETS
^ IS= =
722 Broadway, New York
Perfect Nambering Quick DeliTcry
RENTERS OF REAL FEATDRES
European Feature Film Corp.
J. H. STEINMAN, Mgr.
220 West 42nd Street New Yorii Qty
Films
Improved,
Cleansed
and
Softened
Multicolor Film Improving Co., inc.
15 EAST 2Gtb STREET, NEW YORK
PHILADELPHIA BRANCH
I 126 Vine Street
ALBERT TEITFL
President
FURNITURE & FURNISHINGS
On RErMTAL.
We equip your settings complete in ac-
cordance with your scenario.
WILLIAM BIRNS
103-105 West 37th St.
Phone: Greeley 6265.
LE COURRIER
Cinematographiqne
U Boulevard St Denis, • Paris
Directear: Chafles LE FBAPEK
Journal hebdomadaire fran-
Qais, le plus important de
I'industrie cinematogra-
phique.
Envoie nam6ro apficimen, sar demanda.
Al)onnement 12 FR. 60
PLAYERS HAVE NO RIGHTS IN
PUBLICITY PHOTOS
Arthur Leslie, chairman of the
Press Committee of the Screen Club,
has just won another victory in the
Supreme Court, which settles his
right to use the portraits of motion
picture actors and actresses on
portrait stamps.
Motion picture folk generally are
much interested in the outcome of the
case, as it establishes the fact that
they cannot give away exclusive
rights of a photograph that has al-
ready appeared for publicity purposes.
There also arose the question as to
whether the individual actor or actress
has any personal rights in a picture
issued by the company with which
they hold an engagement.
The actresses whose portraits an at-
tempt was made to prevent Leslie
from using were Lottie Briscoe, Edith
Storey, Dorothy Kelly, Leah Baird
and Ormi Hav/ley.
DICTOGRAPH INVENTOR IN
PICTURES
The Twentieth Century Feature
Film Company has just completed its
first American production.
The story is based around^ an oc-
currence which has held the front
page of the newspapers for the last
month. Justina Wayne, Dorothy
Gwynn, Valerie Sheahan, Charles
Perley and Mark Harrison have been
cast for the play.
When the company received the
right to use the dictograph the idea
was broached that it would be inter-
esting to the general public, if the in-
ventor, K. M. Turner, would pose in
the picture.
The production was written by and
produced under the direction of Alex-
ander F. Frank and Frederick Beck.
IMP COMPANY PRODUCING
PLAYS IN CONNECTICUT
With Herbert Brennon directing the
Imp' Company, headed by William
Shay, Violet Mercereau, William
Welch, Hobart Henley, as assistant
director, Mrs. Walker and little Jane
Lee, are in New Preston, Conn., busily
producing rural and mountain plays.
A two-reel feature just completed is
"Redemption," a story of the transition
of a reckless highwayman through love
of a little child, into a decent man.
•Just the man for
A live exhibitor.
Can fill your house and
Keep it on a paying basis.
F'ull knowledge of Motion
Picture Business.
Universal, General, Mutual
and Feature films all
Look alike to him and he is
Decidedly there.
Six years* experience — at liberty Sept. 1
I AddreSB, care of
Motion Picture News
"JACK"H.S.FULD,
SAVE TIME — SOLUTION
Use Corcoran Tank System
Get Price List No. 6
A. J. CORCORAN, Inc.
9^ John Street New York
Lantern Slide Mat Co.
Mcuiufacturers of
Lantern Slide Mats and
Reel Bands
Prompt
Service
Prices
Right
Best
Goods
149 W. 35th Street, New York
Telephone : Greeley 6414
FILM TITLES DEVELOPING
Give Us a Trial All Work Goaranteoil
Prices Right Prompt Service
If you have any event that you want photo-
graphed we can furnish an expert camera man
STANDARD MOTION PICTURE CO.
Telephone, Randolph 839 5 S. Wabash Ave., Chicaoo
CLASSIFIID ADVERTISING
Bates for advertising under tlili head-
ing, 3 cents per word, cash with order,
60 cents minimnm chstrge per Insertien.
FOR SALE
MOTION PICTURE BUSINESS, $400. Town
of 2, .500. Good Patronage. Established loca-
tion. Rent cheap. Investigate. "L. O.," care
Motion Picture News.
EEACQTJABTEBB FOB POWZRS, MOTIOOBAFE, ffTOTy-KT AND EDISON KAOEIlirXS
PICTURETHEATRE EQUIPMENTCO.
TEE BIOOEST XOTION FIOTTTBE ffUPFLT HOTBX IN AUEBIOA
21 EAST 14th STREET, NEW YORK CITY
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THE MOTION PICTURE NEWS
71
Great Northern
Hotel
118 West 57th Street, New York City
One of New York's Newest
Hotels. Located on one of
the most exclusive residential
streets. Convenient to the
shopping and amusement cen-
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Room zvith private bath - - - - - $2.00
Double Room n'ith private bath - - ^.00
Parlor, bedroom and bath - - $4.00 and up
BON RAY FILM COMPANY
Woodside, Long Island, N. Y.
Largest capacity of any
motion picture plant in
America. Perfect work
guaranteed with deliveries
when promised.
Tel. 1671
1672
1673
Cable
Bon ray,
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We solicit
your film print-
ing and devel-
Camera
Men
Available
oping at attractive rates.
BON RAY FILM COMPANY
F. E. HOLLIDAY, Pres.
MR. EXHIBITOR
Buy a machine that will project a roc\ steady picture today
and will give equal results 365 days from the date purchased.
There is only one make Motion Picture Machme noted for its long
life, rock steady pictures and small upkeep. That is why the Ex-
perienced Theatre Owners are buymg MOTIOGRAPH.
Eventually you will, why not now?
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72
THE MOTION PICTURE NEWS
RECORD OF CURRENT AND COMING RELEASES
EDITOR'S NOTE.— These lists of releases for this week and next are arranged in this form for the
convenience of the operator and exhibitor. In the blank coliunn a record may be kept of the date when
a given subject will be shown at your house. Keep it in a convenient place for future reference.
GENERAL FILM PROGRAM
RELEASES OF THE WEEK
AT MY
HOUSE
MONDAY, AUG. 17TH, 1914.
BIOGRAPH. Tim, the Terror,
C, 564 1573S
EDISON. The Adventures of
the Pickpocket, C, lOOU 15745
ESSANAY. Sweedie and the
Double Exposure, C, 1000 15747
KALEM. The Old Army Coat,
D. , 2000 15739
PATHE. Dakar, the Principal
Port of Senegal, French West
Africa, T., 500 15741
Military Trained Dogs, Bel-
gium, Mil., 500
SELIG. The Speck on the Wall,
D., 2000 15742
VITAGRAPH. Private Dennis
Hogan, D., 1000 15744
TUESDAY, AUG. 18TH, 1914.
EDISON. By the Aid of a Film,
D., 1000 15748
ESSANAY. The Black Signal,
D., 1000 15749
KALEM. The Storm at Sea, D.,
1000 15758
KLEIN. When the Beacon
Failed, D., 2000 15759
LUBIN. Back to the Farm, C,
1000 15756
MELIES. A~ Slight Mistake,
C, 1000 15757
PATHE. Cairo, the Capital of
Egypt, T., 500 15752
Uriage and Vicinity, S., 500..
SELIG. If at First You Don't
Succeed, C, 1000 15753
VITAGRAPH. An Innocent De-
lilah, D., 2000 15754
■WEDNESDAY, AUG. 19TH, 1914.
EDISON. The Old Fire Horse,
C, 1000 15759
ESSANAY. The Fable of "The
Two Mandolin Players and t&e
Willing Performer," C, lOOO. 15762
KALEM. The Bond Eternal,
D. , 2000 15760
LUBIN. The Dreamer, D., 2000 15767
MELIES. False Rubies, D., 1000 15769
PATHE. Pathe's Weekly No.
50, 1914, N., 1000 15763
SELIG. When a Woman's 40,
2000. D 15765
VITAGRAPH. Taken by Storm,
C, 1000 15764
THURSDAY, AUG. 20TH, 1914.
BIOGRAPH. The Smuggler's
Wife, D., 999 15770
ESSANAY. Slippery Slim and
the Claim Agent, C, 1000 15771
LUBIN. His Brother's Blood,
D. , 2000 15772
MELIES. A Surprising En-
counter, C, 1000 15774
MELIES. The Bull Trainer's
Revenge, D., 2000 15777
SELIG. Hearst-Selig News Pic-
torial No. 50, N., 1000 15776
VITAGRAPH. The Woes of a
Waitress, D., 1000 15775
FRIDAY, AUG. 21ST, 1914.
EDISON. The Gilded Kid, C,
8000 15779
ESSANAY. The Masked Wrest-
ler, D., 2000 15781
KALEM. Sherlock Bonehead,
C, 1000 15783
LUBIN. The Love of Oro San,
D. , 1000 15786
SELIG. The Reveler, C, 1000.. 15784
VITAGRAPH. The Honeymoon-
ers, C, 1000 15785
SATURDAY, AUG. 22ND, 1914.
BIOGRAPH. The Gipsy Talis-
man, D., 997 15793
EDISON. In Lieu of Damage,
D., 1000 15787
ESSANAY. Broncho Billy's
Wild Ride, D., 1000 15788
KALEM. Kidnapped by Indians,
D., 1000 15792
AT MY
HOUSE
LUBIN. Sometimes It Works,
C, 400 15789
Making Auntie Welcome, C,
600
MELIES. The Telltale Photo-
graph, D., 2000 15795
SELIG. What Became of Jane,
D. , 1000 15794
VITAGRAPH. Lily of the Val-
ley, D., 2000 15790
GENERAL FILM PROGRAM
RELEASES OF NEXT WEEK
MONDAY, AUG. 24TH, 1914.
BIOGRAPH. The Man From the
Past, D., 995 15797
EDISON. Nearly a Widow, C,
ICOO 15804
ESSANAY. Sweedies Springs a
Surprise, C, 1000 15800
ICALEM. The Primitive In-
stinct, D., 2000 15799
PATHE. Edible Fishes of the
English Channel, E., 500 15800
Picturesque Normandy, France,
T., 500
Pathe Daily News No. 53,
N., 1000 15807
SELIG. Hearst-Selig News Pic-
tonal No. 51, N., 1000 15805
VITAGRAPH. Ward's Claim,
D., 1000 15803
TUESDAY, AUG. 25TH, 1914.
EDISON. The Mystery of the
Octagonal Room, D., 1000 15808
ESSANAY. Two Men Who
Waited, D., 1000 15809
KALEM. The Counterfeiter's
Plot, D., 1000 15818
KLEINE. "To Forgive, Di-
vine," D., 2950 15S10
LUBIN. The Widow and the
Twins, C, 400 15816
The Lucky Rube, C, 600
MELIES. Circumstantial Evi-
dence, C, 1000 15817
PATHE. Rapids and Falls of
Trondhjen, T., 300 15812
Picturesque France, Lower Brit-
tany, T., 350
From Havre to Buc by Hydro-
aeroplane, T., 350
SELIG. The Sealed Oasis, D.,
1000 15813
VITAGRAPH. Rainy, the Lion-
Killer, C, 2000 15814
WEDNESDAY, AUG. 26TH, 1914.
EDISON. The South African
Mines, S., 450 15819
Buster and His Goat, C, 450.
ESSANAY. The Fable of "The
Difference Between Learning
and Learning How," C, 1000. 15822
KALEM. The Cave of Death,
D., 2000 15820
LUBIN. The Attorney's De-
cision, D., 2000 15826
PATHE. Pathe Daily News No.
54, N., 1000 15823
SELIG. The Decision of Jim
O'Fan-ell, D,, 1000 15825
VITAGRAPH. Josie's Declara-
tion of Independence, C, 1000 15824
THURSDAY, AUG. 27TH, 1914.
BIOGRAPH. The Terrible Les-
son, D., 999 15828
ESSANAY. Slippery Slim and
the Fortune Teller, C, 1000... 15829
LUBIN. The Aggressor, D.,
2000 15830
MELIES. The Elopement of
Eliza, C, 1000 15832
SELIG. Plearst-Selig News Pic-
torial No. 52, N., 1000 15834
VITAGRAPH. The Mysterious
Lodger, D., 1000 15833
FRIDAY, AUG, 28TH, 1914.
EDISON. The Birth of the Star
Spangled Banner, D.. 2000 15835
ESSANAY. Seven Sealed Or-
ders, D., 2000 15837
KALEM. When Men Wear
Skirts, Bur., 1000 15839
AT MY
HOUSE
LUBIN. The Better Man, D.,
1000 15842
SELIG. A Low Financier, C,
500 15S40
Breaking Into Jail, C, 500
VITAGRAPH. Such a Hunter,
C, 1000 15841
SATURDAY, AUG. 29TH, 1914.
BIOGRAPPI. Spending It Quick,
C, 462 15849
Baseball, a Grand Old Game,
C, 536
EDISON. Treasure Trove, D.,
1000 15843
ESSANAY. Broncho Billy's In-
dian Romance, D., 1000 15844
KALEM. The Car of Death,
D. , 1000 15S48
LUBIN. The Kid's Nap, L.,
1000 15845
MELIES. The Man Who Smiled,
C, 2000 15852
SELIG. The Harbor of Love,
D. , 1000 15S50
VITAGRAPH. Josie's Coney
Island Nightmare, C, 2000 15846
UNIVERSAL PROGRAM
RELEASES OF THE WEEK
MONDAY, AUG. 17TH, 1914.
IMP. Love's Refrain, D
VICTOR. Weights and Meas-
ures, D
STERLING. His Wife's Flirta-
tion, C
TUESDAY, AUG. 18TH, 1914.
CRYSTAL. Vivian's First Fel-
low, C
GOLD SEAL. The Trey o'
Hearts' Story No. 3, D.. 2000
UNIVERSAL IKE. Universal
I^ke, Jr., on His Honeymoon,
WEDNESDAY^ ' AUG. iblH, 1914.
ECL.MR. Bransford in Arcadia,
D., 3000
JOKER. Pass Key No. 2, C
NESTOR. The Creeping Flame,
D
THURSDAY, AUG. 20TH, 1914.
IMP. On the High Seas, D.,
3000
REX. A Bowl of Roses, D
STERLING. Lost in the Studio,
C
FRIDAY, AUG. 21ST, 1914.
NESTOR. A Lucky Deception,
C, 2000
POWERS. The Divorcee, D...
VICTOR. The Slavey's Ro-
mance, D
SATURDAY, AUG. 22ND, 1914.
101 BISON. The Lure of the
Geisha, D., 2000
JO|CER. The Diamond Nippers,
SUNDAY," Aug'. ' 'ssrd', ' 1914. '
ECLAIR. The Miracle, D
FRONTIER. The Strange Sig-
nal, D
REX. The Hole in the Garden
Wall, D
UNIVERSAL PROGRAM
RELEASES OF NEXT WEEK
MONDAY, AUG. 24TH, 1914
IMP. Jim Webb, Senator, D.,
3000
STERLING. A Rural Affair,
C
VICTOR. There Is a Destiny,
D
TUESDAY, AUG. 25TH, 1914.
CRYSTAL. Barrelled and Bash-
ful Ben, C Split reel
GOLD SEAL. The Trey o'
Hearts, 4th Episode, D., 2000.
UNIVERSAL IKE. Uni versal
Ike, Tr.'s, Fortune, C
WEDNESDAY, AUG. 26TH, 1914.
ECLAIR. The Character Wom-
an, D., 2000...
THE MOTION PICTURE NEWS
''Hozv clear the pictures arer
You've often overheard that
remark — and it's as strong a
commendation, brings as
much business as does a
favorable comment on the
picture story itself.
The "clearest pictures" are on East-
man lilm because the product is right,
chemically and physicall_v.
It is easih' identifiable by the stencil
"Eastman" in the margin.
EASTMAN KODAK CO.,
ROCHESTER, X. Y.
TITLES
Our Tit\e 'Department has been re-
organized, e'aborately equipped and
placed under the direction of recog-
nized experts.
Its highly perfected apparatus, lino-
type machine and job presses enable
us to produce the most difficult title
work in any language — artistically,
accurately and quickly — and at lower
prices than have ever yet been quoted.
DEVELOPING
Mi PRINTING
Save money and insure the best re-
sults by entrusting your work to the
largest and most complete com-
mercial plant in America.
CENTAUR
FILM CO.
Bayonne, N. J. and 1600 Broadway, N.Y,
L. U BIN
ANNOUNCES A NEW RELEASE
BEGINNING MONDAY. SEPTEMBER I4lh
(And Continuing Each Monday Thereafter)
A SERIES OF SINGLE REEL DRAMATIC PHOTOPUYS UNDER THE GENERAL TITLE OF
"THE BELOVED ADVENTURER
By EMMETT
CAMPBELL HALJ_
F'EA.TURING
ARTHUR JOHNSON
LOTTIE BRISCOE
AND
in parts exceptionally adapted to the display of tlie special talents of these popular players,
nVE REGULAR RELEASES EACH WEEK
"The Widow and The Twins" i Split Reel Comedy
"The Lucky Euhe" \ Tuesday, August 25th
"The Attorney's Decision" — Two Eeel Drama
Wednesday, August 26th
■The Aggressor" — Two Eeel Drama. . .Thursday, August 27th
"The Better Man" — Drama Friday, August 28th
"The Kid's Nap'' — Comedy Saturday, August 29th
Special One, Three and Six Sheet Posters
LUBIN MANUFACTURING COMPANY
PHILADELPHIA, PA.
CHICAGO OFFICE: 154 West Lake Street
In writing to advertisers please mention "THE MOTION PICT0EE NEWS"
74
THE MOTION PICTURE NEWS
RECORD OF CURRENT AND COMING RELEASES— Continued
AT MY
HOUSE
JOKER. The Little Automogo-
bile, C
NESTOR. A Miner's Romance,
D
THURSDAY, AUG. 27TH, 1914.
IMP. The Universal Boy in the
Chinese Mystery, D
REX. For the Secret Service,
D., 2000
STERLING. Snookee's Disguise,
C
FRIDAY, AUG. 28TH, 1914.
NESTOR. For Love or Money,
C
POWERS. This Is the Life, C.
VICTOR. Counterfeiters, D.,
2000
SATURDAY, AUG. 29TH, 1914.
101 BISON. Law of the Lumber-
jack, D., 2000
JOKER. Well! Well! C
SUNDAY, AUG. 30TH, 1914.
ECLAIR. Mesquite Pete's For-
tune, D
FRONTIER. The Janitor's Son,
D
REX. Out of the Depths, D
MUTUAL PROGRAM
RELEASES OF THE WEEK
MONDAY, AUG. 17TH, 1914.
AMERICAN. False Gods, D.,
2000
KEYSTONE. Not Yet An-
nounced.
RELIANCE. Our Mutual Girl
No. 31
TUESDAY, AUG. 18TH, 1914.
BEAUTY. The Silence of John
Gordon, D
INTERESTING FILM
REVIEWS
(.Continued from page 63)
"The Silence of John Gordon." (Beauty.
Tues., Aug. 18.) — Margarita Fischer and Harry
Pollard play opposite, Fred Gamble and Joseph
Harris assist. The minister of the town dis-
covers that a young girl's sweetheart is of bad
character, and proceeds to chastise him with
his fists. The people demand his resignation,
but on learning the truth of the matter he is
reinstated.
"The Inner Conscience." (Majestic. Tues.,
Aug. 18.) — An absorbing drama in which the
dissatisfied wife of the fisherman learns to
love him better after a catastrophe, which
comes near ending her life and the man she
planned to elope with. Olive Fuller Golden,
Frank Bennett and Sam De Grasse are the
principals.
"The Saving Flame." (Majestic. Tues.,
Aug. 11.) — The romantic fisherman's wife can't
get along with her prosaic husband, and she
starts a flirtation with a city man, but it de-
velops that the fisherman has more mettle, as
the other is afraid to save the girl from the
burning house. The husband resolves to put
more romance in his wife's life thereafter.
Robert Harron and Francelia Billington play
the leads.
"Her 'Big' Brother." (Thanhouser. Sun.,
Aug. 16.) — While this picture is made for chil-
dren, it is doubtful if they will enjoy it as
much as an ordinary drama or comedy. Roy
thinks that his sister is not good enough to
compete with him in the swimming race, but
she proves her worth and crosses the line
first. Roy Hauck and Doris Farrington are
the leads.
"A Rural Romance." (Princess. Fri., Aug.
14.) — The son doesn't marry the girl of his
father's selection, but he marries her sister,
which suits the father just as well. This
comedy-drama is worked out in a clever way
with Muriel Ostriche and Boyd Marshall lead-
ing the cast.
AT MY
HOUSE
MAJESTIC. The Inner Con-
science, D
THANHOUSER. McCarn Plays
Fate, D., 2000
WEDNESDAY, AUG. 19TH, 1914.
AMERICAN. Their Worldly
Goods, D
BRONCHO. The Robbery at
Pine River, D., 2000
RELIANCE. Izzy Gets the
Wrong Bottle, C
THURSDAY, AUG. 20TH, 1914.
DOMINO. The Defaulter, D.,
2000
KEYSTONE. Not Yet An-
nounced.
MUTUAL WEEKLY No. 86.
FRIDAY, AUG. 21ST, 1914.
KAY-BEE. The Winning of
Denise, D., 2000
MAJESTIC. A Lesson in Me-
chanics, D
PRINCESS. The Belle of the
School, C
SATURDAY, AUG. 22ND, 1914.
KEYSTONE. Not Yet An-
nounced.
RELIANCE. For the Last Edi-
tion, D., 2000
ROYAL. Not Yet Announced.
SUNDAY, AUG. 23RD, 1914.
KOMIC. A Physical Culture
Romance, C
MAJESTIC. The Second Mrs.
Roebuck, D
THANHOLFSER. A Dog's Good
Deed
MUTUAL PROGRAM
RELEASES OF NEXT WEEK
MONDAY, AUG. 24TH, 1914.
AMERICAN. This Is the Life,
D., 2000
"Cupid Dances the Tango." (Royal. Sat.,
Aug. 15.) — The members of the Woman Haters
Club all fall in love with the tango teacher, but
when she turns them all down they vow never
to trust a woman again. This is funny in parts,
but not enough action appears.
"Bill Saves the Day." (Komic. Sun., Aug.
16.) — In this picture, which is No. 4 of the
Bill series, Bill keeps the impatient bankers
in his boss' office by placing numbers on the
blades of an electric fan, thus turning it into
an improvised gambling machine. This is an
excellent comedy, the usual cast appearing.
"Their Worldly Goods." (American. Wed.,
Aug. 19.) — The idea that this drama means to
convey is not clearly portrayed. The dissatis-
fied wife attempts to steal her husband's sav-
ings, but when she has the money she has to
protect it and herself from a burglar. The
husband learns the reason of his wife's dissatis-
faction and remedies it. Vivian Rich, William
Garwood and Jack Richardson are the prin-
cipals.
"The Old Love's Best." (Kay-Bee. Two
reels. Fri., Aug. 28.) — A jjicture which the
lovers of melodrama will enjoy. It lacks the
sensationalism that marks many of this brand,
however. John, who has come from the coun-
try and becomes a promising attorney, forgets
his old love and marries a chorus girl. She,
however, proves faithless, and after securing a
divorce he returns to the country and marries
the other.
"His Long-Lost Friend." (Royal. Sat.,
Aug. 22.) — Nervy Ned enters a house and tells
the owner that he is his old college chum and
then proceeds to create a great disturbance
before he is thrown out. A fine comedy of
foreign make.
"False Gods." (American. Two reels.
Mon., Aug. 17.) — An unusual drama, but
rather obscure. The Western man who has
become immensely rich is elected senator. In
Washington he comes under the influence of
corrupt lobbyists and later marries one of their
confederates, deserting his wife. He loses all
his money and he is only too glad to return
to his former wife and beg forgiveness.
AT MY
HOUSE
KEYSTONE. Not Yet An-
nounced.
RELIANCE. Our Mutual Girl
No. 32
TUESDAY, AUG. 85TH, 1914.
BEAUTY. Susie's New Shoes,
C
MAJESTIC. Granny, D
THANHOUSER. Conscience,
D., 2000
WEDNESDAY, AUG. 26TH, 1914.
AMERICAN. Lodging for the
Night, D
BROxNXHO. The Sheriff's Sis-
ter, D., 2000
RELIANCE. The Stolen Ore,
D
THURSDAY, AUG. 27TH, 1914.
DOMINO. The Village 'Neath
the Sea, D., 2000
KEYSTONE. Not Yet An-
nounced.
MUTUAL WEEKLY. No. 87..
FRIDAY, AUG. 28TH, 1914.
AMERICAN. The Song of the
Sea Shell, D
KAY-BEE. The Old Love's
Best. D., 2000
PRINCESS. The Keeper of the
Light, D
SATURDAY, AUG. 29TH, 1914.
KEYSTONE. Not Yet An-
nounced.
RELIANCE. Through the Dark,
D., 2000
ROYAL. A Run for His Money,
SUNDAY, AUG. 30TH, 1914.
KOMIC. Bill No. 5, C
MAJESTIC. Frenchy, D., 2000
THANHOUSER. Arty the
Artist, C
NEWS WEEKLIES
"Bathe's Weekly, No. 51," (Sat., Aug.
15.) — A canoe tilting contest at IJridgetown,
N. J., starts this reel. A variety of war news
appears, starting with the Czar watching his
troops depart for the front. An old picture of
the Kaiser is shown receiving flowers from the
children, and Prince Henry of Prussia is seen
reviewing his troops. The launching of a five-
million-pound caisson for the Panama (ianal at
San Francisco is interesting. The Australasian-
American tennis match at Forrest Hills, L. I.,
brings the reel to a close.
"Hearst-Selig News Pictorial, No. 48."
(Selig. Thurs., Aug. 13.) — The most striking
pictures in this week's issue are of a forest
fire in the California mountains that endan-
gered the town of Sisson, but was prevented
from reaching there by the prompt and efii-
cient work of the forestry service. Many
square miles of woodland were destroyed and
the camera has pictured it all in color.
"Hearst-Selig News Pictorial, No. 49."
(Selig. Mon., Aug. 17.) — War still holds the
foremost place on the films of this interesting
review of what is going on in the world. The
embarking of vessels from New York, carry-
ing reservists to fight for their native lands in
the great European struggle occupies a
prominent place. The treasure-ship, "Kron-
prinzessin Cecelie," is photographed as she left
the port of New York on her ill-starred trip
that ended in her being bottled up in Bar
Harbor. ■ —
"Animated Weekly No. 126." — Czar in-
spects troops; visit of King George and Queen
Mary to President Poincare at Paris; military
maneuvres at Magdenburg, Germany; French
minister of war sees soldiers on parade at Ver-
sailles; aeroplane "America" has a third engine
installed; a railroad wreck at Derby, Miss.;
Bessie Wynne, noted Universal actress, visits
studio at Hollywood, Cal.; religious ceremony
at Funchal, Madeira Island; a man bound hand
and foot swimming Hell Gate Channel, New
York City; sham battle at Cincinnati; forest
fire at The Dalles, Ore. ; Grand Prix races at
Paris; trans-Atlantic voyage of non-sinkable
boat large enough to hold four persons.
THE MOTIOX PICTURE NEWS
READY AUGUST 22
The Theatre
of
Science
A Volume By Robert Grau
Dealing with the Evolu-
tion, Growth and Trend of
the Motion Picture art.
PRICE $5.00 THE VOLUME
Address
ROBERT GRAU
Mt. Vernon New York
roSTERAND
FOR MOVING
PICTURES
AND ALL
AMUSEMENTS
OF THE
BETTER KIND
Ask for Catalogue
See Americans First
"Flying A'' Feature Films
THE AFTERMATH
TENSE— THRILLING— DRAMATIC. Replete with Human Interest
Featuring WM. GARWOOD and VIVIAN RICH cire^elnof SYDNEY AYRES
Release Monday, August 31st, 1914
AMERICAN BEAUTY FILMS
Featuring MARGARITA FISCHER and HARRY POLLARD
"SIISIF'S NFW SHOF^" ^ Rollicking Good Comedy
tU\Jt^M.l-i kJ llJ-i VY wJLLKJL^yJ Release Tuesday, August 25th, 1914
Next Week "A MODERN OTHELLO"
ttXHF" \A/^RONP RIRD^'* A gorgeous farce that is sure to please.
TT IVV^i'^VJ UXiXl^kJ Release, Wednesday, Sept. 2nd, 1914
CHI C g o
In writing to advertisers please mention "THE HOTION PICl'UKE NEWS"
76
THE MOTION PICTURE NEWS
RELEASE DATES FOR READY REFERENCE
RELEASE DAYS
GENEKAL FILM PKOGEAM
Monday — Biograph, Edison, Kalem, Pathe,
Selig, Vitagraph. .
Tuesday— Edison, Essanay, Geo. Kleme,
Palhe, Lubin, Melies, Selig, Vitagraph.
Wednesday — Edison, Essanay, Kalem, Lu-
bin, Melies, Selig, Pathe, Vitagraph.
Thursday — Biograph, Essanay, Lubm, Melies,
Pathe, Selig. Vitagraph.
Friday — Edison, Essanay, Kalem, tjelig,
Pathe, Lubin, Vitagraph.
Saturday — Bioeraph, Edison. Essanay, Kalem,
Lubin, Pathe, Vitagraph, Selig.
tlNIVEKSAl PROGKAM
Monday — Victor, Imp, Power.
Tuesday— Gold Seal, Crystal, Universal Ike.
Wednesday — Nestor, Joker, Eclair.
Thursday — Imp, Rex, Frontier, Sterling.
Friday — Nestor, Powers, Victor.
Saturday — Joker, Frontier, 101 Bison.
Sunday — Rex, Crystal. Eclair.
MUTUAL PEOGEAM
Monday — American, Keystone, Reliance.
Tuesday — Beauty, Majestic, Thanhouser.
Wednesday — American, Broncho, Reliance
Thursday — Domino, Keystone. Mutual.
Friday — Kay-Bee, Majestic, Princess.
Saturday — Keystone, Reliance, Royal,
Sunday — Majestic, Komic, Thanhouser.
AMEEICAN
8—12. The Butterfly, D' 1000
S— 17. False Gods 2000
S — 19. Their Worldly Goods
S— 24. Converting Dad 2000
8 — 26. Lodging for a Night
8 — 28. The Shepherd'-s Dream
8— 31. The Aftermath, D 2000
9 — 2. The Wrong Birds
BEAUTY
7 — 28. A Midsummer Love Tangle, D...1000
8 — i. A Suspended Ceremony, C 1000
8—11. Suzanna's New Suit, C 1000
8 — 18. The Silence of John Gordon
•8 — 25. Susie's New Shoes
BIOGEAPH
8— 8. They Would Bandits Be, C 583
The Deadly Cheroot, C *16
8 — 10. The Condemning Hand, D 1001
8 — 13. The Mix-up at Murphy's, C 616
Curing Mr. Goodheart, C 383
8 — 15. The District Attorney's Burglar,
D 1001
8 — 17. Tim, the Terror, C 564
:8 — 20. The Smuggler's Wife, D 999
8—22. The Gipsy Talisman, D 997
8—24. The Man From the Past, D 995
-8—27. The Terrible Lesson, D 999
8 — 29. Spending It Quick, C 462
Baseball, a Grand Old Game, C... 536
101 BISON
7 — 18. A Mexican Spy in America, D 2000
■8— 1. Tribal War in the South Seas, D..2000
8— 8. Rescued By Wireless, D 2000
8—15. The Oubliette, D
8 — 22. The Lure of the Geisha, D 2000
■8 — 29. Law of the Lumberjack, D 2000
BRONCHO
8— 5. Jim Regan's Last Raid 2000
8—12. Shorty and the Fortune Teller 2000
8 — 19. The Robbery at Pine' River
8—26. The Sheriff's Sister 2000
'9— 2. When America Was Young 2000
CRYSTAL
.7 — 14. Vivian's Four Beaux and What
What Pearl's Pearls Did, C. Split
Reel
7 — 21. Getting Vivian Married, C
'7 — 28. Their Parents' Kids and Charlie's
Toothache, C, split reel
■8 — 4. Some Cop, C
•8 — 11. Some Crooks and Willie's Disguise,
C
8 — 18. Vivian's First Fellow, C
8 — 25. Barrelled and Bashful Ben, C. Split reel
DOMINO
7 — 23. Tim Cameron's Wife 2000
7— 30. 'The Curse of Caste 2000
8— e. The Thunderbolt 2000
8 — 13. A Romance of the Sawdust Ring.. 2000
8—20. The Defaulter 2000
; — 27. The Village 'Neath the Sea 2000
:9— 3. The Silver Bell 2000
DRAGON FEATURES
For June
The Black Ship 3000
ECLAIR
7—29. Something to a Door, C 1000
7 — 31. The Stuff tliat Dreams Are Made
of, C 2000
8— 1. Farmer Rodney's Daughter, D 1000
S— 5. Firelight, D 2000
8 — 8. Moonlight, D
8—12. The Price Paid, D
S — 16. A Pearl of Great Price, D
S — 26. The Character Woman, D 2000
8 — 30. Mesquit Pete's Son, D
EDISON
7—11. Dolly at the Helm, D 1000
7 — 21. A Matter of Minutes, D 1000
7—22. A Deal in Statuary, C 550
7—24. Laddie, D 2000
7 — 25. The Last Assignment, D 1000
8— 3. A Tangoo Spree, C 1000
8— 4. The Living Dead, D 1000
8 — 5. A Change of Business, C 450
Faint Heart Ne'er Won Fair Lady,
C 550
S— 7. The President's Special, D 2000
8— 8. One Touch of Nature, C 1000
8—10. All for a Tooth, C 1000
8—11. A Tale of Old Tucson, D 1000
8 — 12. Andy Learns to Swim, C 1000
8 — 14. The One Who Loved Him Best,
D 2000
8—15. While the Tide Was Rising, D 1000
8 — 17. The Adventures of the Pickpocket,
C 1000
8 — 18. By the Aid of a Film, D 1000
8—19. The Old Fire Horse, C 1000
S— 31. The Gilded Kidd, C 2000
8—22. In Lieu of Damages, D 1000
8—24. Nearly a Widow, C 1000
8 — 25. The Mystery of the Octagonal
Room, D 1000
8—26. The South African Mines, S 450
Buster and His Goat, C 550
8 — 28. The Birth of the Star Spangled
Banner, D 2000
8—29. Treasure Trove, D 1000
ESSANAY
8—19. The Fable of "The Two Mandolin
Players and the Willing Per-
former," C 1000
S — 20. Slippery Slim and the Claim Agent,
C 1000
5— 21. The Masked Wrestler, D 2000
8—22. Broncho Billy's Wild Ride, D 1000
8 — 24. Sweedie Springs a Surprise, C....1000
8—25. Two Men Who Waited, D 1000
8 — 26. The Fable of "The Difference Be-
tween Learning and Learning
How," C 1000
8 — 37. Slippery Slim and the Fortune
Teller, C 1000
8—28. Seven Sealed Orders, D 2000
8 — 29. Broncho Billy's Indian Romance,
D 1000
FILMS LLO'YD
6 — 7. Cora, the Temptress 3900
FRONTIER
7— 5. The Broken Barriers, D
7—12. The Fight in Lonely Gulch, D
7 — 19. The Ranger's Reward
7 — 26. When Memory Recalls, D
8— 2. The Mind's Awakening, D
8 — 8. A Frontier Romance, D
8 — 16. Memories of - Years, D
8—23. The Strange Signal, D
S — 30. The Janitor's Son, D
GOLD SEAL
8— 4. The Trey O' Hearts, story No. 1,
D 3000
3—11. The Trey o' Hearts' Story No. 2,
White Water, D
8—18. The Trey o' Hearts' Story No. 3,
The Sea Venture
8—25. The Trey o' Hearts, 4th Episode,
D 2000
GREAT NORTHERN SPECIAL
5 — 5. The Monomaniac 3000
IMP
7— 9. The Old Rag Doll, D
7_13. When the Worid Was Silent, D'. ..2000
7 — 16. Universal Boy .Series No. 1, C...
7 — 20. In the Sultans Garden, D
7 — 23. The Gateway to Regret, D
7 — 27. When Romance Came to .\nne, D..2000
7 — sn. Universal "Boy. Series No. 2
8 — 3. A Normandy Romance, D
8—
- 6.
-10.
-13.
-17.
-20.
-24.
-27.
8—;
8—11.
-IS.
-13.
-14.
-15.
-18.
-19.
-20.
-21.
-22.
— 25.
When the Heart Calls, D 2000
In All Things Moderation, D
Universal Boy Series No. 3, C...
Love's iRefrain, D ».
On the High Sea, D 2000
Jim Webb, Senator, D 3000
The Universal Boy in the Chinese
Mystery, D
JOKER
That's Fair Enough, C
Her Twin Brother, C
What Happened to Schultz, C
Pass Key No. 2, C
The Diamond Nippers, C
The Little Automogobile, C
Well! Well! C
EALEM
The Indian Agent, D 2000
The Deadly Battle at Hicksville. . . 1000
The Lad from Old Ireland, D 1000
The Vampire's Trail, D 2000
The Chief of Police, D 1000
The Operator at Black Rock, D..2000
Don't Monkey with the Buzz Saw,
c : 1000
Grey Eagle's Revenge, D 1000
The Rajah's Vow, D 2000
Old Man Higgenbotham's Daugh-
ter, D 1000
At the End of the Rope, D 2000
A Substitute for Pants, C 500
Near Death's Door, D 1000
The Old Army Coat, D 2000
The Storm at Sea, D 1000
The Bond Eternal, D 2000
Sherlock Bonehead, C 1000
Kidnapped by Indians, D 1000
The Primitive Instinct, D 2000
The Counterfeiter's Plot, D 1000
The Cave of Death, D 2000
When Men Wear Skirts, Bur 1000
The Car of Death, D 1000
KAY-BEE
An Eleventh Hour Reformation. .
The Gangsters and the Girl 2000
The Stigma 2000
The Winning of Denise 2000
The Old Love's Best! 2000
KEYSTONE
A Missing Bride.
Mabel's Married Life
The Eavesdropper
Fatty and the Heiress
Fatty's Finish
Love and Bullets
Row-Boat Romance
Love and Salt \Vater, Split reel
World's Oldest Living Thing
KLEINE
The Stronger Tie, D 2000
In Temptation's Toils, D 2000
When War Threatens, D 2000
The Forbidden Trail, D 2000
When the Beacon Failed, D 2000
"To Forgive, Divine," D ..3000
KOMIC
Bill Takes a Lady to Lunch — Never
Again!
Ethel's Aunt
Bill No. 4
A Physical Culture Romance
Bill Organizes a Union (No. 5) . .
The Mascot
LUBIN
The Man With a Future, D 2000
A Daughter of Eve, C 3000
A Siren of the Desert, D 1000
Love and Flames, C 1000
He Wanted Work, C 400
The Cook Next Door, C 400
The Downward Path, D 3000
The Heart Rebellious, D 2000
Latin Blood, D 1000
They Bought a Boat, C 400
The Puncture Proof Sock Man, C. 600
Back to the Farm, C 1000
The Dreamer, D 2000
His Brother's Blood, D 2000
The Love of Oro San, D 1000
Sometimes It Works, C 400
Making Auntie Welcome, C 600
The Widow and the Twins, C 400
The Lucky Rube, C 600
The Attorney's Decision, D.. 2000
The Aggressor, D 2000
The Better Man. D lOOO
The Kids' Nap, C 1000
THE MOTION PICTURE NEWS
77
Reproduction of a 24-sheet poster now being posted nationally
St. Joseph, Mo., Aug. s, 191-1.
Mr. A. D. Flinton,
Kansas City, Mo.
Dear Mr. Flinton:- —
I have just closed contracts with you for the
Paramount program for the following reasons:
\\'e are certain that we have the best
theatres in each of these cities, and I presume
that you will agree with me on this score and
this being so, desired the best program for
these houses. We do not think, but we know
from e.xperience, that the Paramount program
is the strongest on the market, and without
doubt within a short time will be even greater
than their present standing. The theatre in
my estimation following this program cannot
but see the advantages of having the Para-
mount program.
I have studied this situation a long time and
was perhaps one of the first to grasp the op-
portunity of securing this service. Without
it I might as well close up our best theatres,
but with it we will not be able to handle the
crowds and the competitor must suffer, if he
desires to compete. Personally, such stars as
this company has engaged is sufficient evidence
to me that thej' mean business and that their
program is going to be the greatest achieve-
ment ever offered to the exhibitors in this
countrj-, but greater than my own personal
obseiration is the fact that common sense on
the part of the live wire will show him why
the program cannot be excelled.
Another phase is the exclusiveness of this
program, which I deem the most valuable of
the good qualities of the Paramount Company.
In my cities we are made on account of this
exclusive feature end of the matter, and the
fact that the advertising; campaign is to be
enlisted by you with this program. I have
already received many inquiries on this propo-
sition, and you can rest assured that if the
Paramount Company continues to release fea-
tures on the same basis as their first announce-
ment, why our theatres will be onlv too glzd
to continue with you as your established cus-
tomer for an indefinite period.
Assuring you that I have written vou th's
letter without solicitation for the good of ex-
hibitors who are doubtful as to their plans, I
beg to remain. Yours very trulv,
B.^R.NEY Reillv.
Read these
letters from
two of the
Leading
Exhibitors
of the Mid-
dle West
Des Moixes, Aug. 7, 1914.
Kansas City Feature Film Company,
Kansas City, Mo.
Dear Sirs: —
I enclose herewith signed contract for Para-
mount program for the coming season for
the Garden Theatre, this city.
In making this contract I feel that I am
protecting my best interests, as I have a
theatre that entailed a large investment, and
I have built up a large clientele by exercising
the greatest care in the selection of the pic-
tures shown.
You are familiar w-ith local conditions in
Des Moines, and know that all the other houses
charge five cents, while the Garden's admission
is ten cents: you also know that the Garden
does more business than any other two theatres
in town. While I can say without undue
egotism that this theatre is the best in town,
yet I am also of the opinion that a great deal
of the splendid business worked up is due to
the Lasky, Famous Playtrs and Bosworth films
we have shown, and for this very reason I
did not hesitate in the least about signing up
for the coming season, as I felt in doing so
I was getting the best program in the world.
I have shown nearly every high class Feature
put out, and can truthfully say that taken all
in all. the makes controlled by the Paramount
program have given better satisfaction than
any others.
I have also been impressed with the protec-
tion you are going to give the theatre-manager,
and the advertising and educational campaign
you intend to make, and I can conscientiousls'
say that I value your franchise among my
chief assets for the successful operation of
the Garden Theatre.
If at any time I can be of any service to
you, do not hesitate to call upon me, as I now
consider myself a part of the Paramount pro-
gram and wish to co-operate in every manh^r
possible.
Wishing you the best of success in this new
undertaking and knowing that it is the one
step forward in the film history of this coun-
try, I remain.
Yours truly,
A. H. Blaxk.
Garden Theatre.
Operating Theatres in St. Joseph, Mo.,
Sioux City, Iowa, and Atchison, Kas.
Garden Theatre — The Finest Motion
Picture Theatre in the State of Iowa
See Motion Picture News, issue of August 22nd, for further endorsements
Your nearest Exchange will be pleased to furnish full information and prices
Paramount Pictures Corporation
110 West 40th Street
NewYork, N. Y.
In writing to advertisers please mention "THE MOTION PICTTJEiE NEWS"
78
THE MOTION PICTURE NEWS
S— 2,
8— 3.
8— i
8— 9
8—11,
8—16,
8 — IS,
8—21,
8—23,
8—25.
8— 30.
9— 1.
7—23
7—25
7 — 29.
7— 30.
8— 1.
8— 4,
8— 8.
8—11.
8—13.
8 — 13.
8—13.
8—15.
8—18.
8—19.
8—20.
8—22.
8—25.
8—27.
7—22.
7—24.
7—29.
7— 31.
8— 5.
8— 7.
8—12.
8—14.
8 — 19.
8—21.
8—26.
8—28.
6—29.
6— 29.
7— 14.
7—21.
7—28.
7— 29.
8— 3.
8— 5.
8—10.
8—12.
8 — 17.
8—18.
8—19.
8—24.
8—25.
8—26.
«— 26.
7— 8.
7—10.
7—17.
7—24.
7— 31 .
8 — 7.
8—14.
8 — 21.
8—28.
MAJESTIC
Moonshine Molly
The Election in Nuttyville
. The Idiot
. The Tavern of Tragedy 2000
, The Saving Flame
. Her Mother's Necklace 2000
, The Inner Conscience
A Lesson in Mechanics
The Second Mrs. Roebuck 2000
Granny 2000
Franchy 2000
The Milk-Fed Boy
For Those Unborn
Sierra Jim's Reformation
MELIES
Why Preachers Leave Home, C. .2000
Black Pearls, D 2000
An Actress's Son, D 1000
210 vs. 213, D 2000
Honor Redeemed, D 2000
The Family Outing, C 500
Easy Come, Easy Go, C 500
A Mother's Error, D 1000
A Matrimonial Advertisement, C..1000
Gratitude, D 2000
Burglar Alarm, C 1000
Sinews of the Dead, D 1000
A King by Force, C 1000
The Biltmore Diamond, D 2000
Voice of the Bells, D 2000
A Slight Mistake, C 1000
False Rubies, D 1000
The Bull Trainer's Revenge, D...2000
The Telltale Photograph, D 2000
Circumstantial Evidence, C... — ..1000
The Elopement of Eliza, C 1000
The Man Who Smiled, C 2000
NESTOR
By the Sun's Rays, D
All at Sea, C
An Indian Eclipse, D
Maggie's Honest Lover, C
For Friendship's Sake
Detective Dan Cupid, C
38 Calibre Friendship, D
On Rugged Shores
The Creeping Flame, D
A Lucky Deception, C
A Miner's Romance, D
For Love or Money, C
PASaUALI AMERICAN
A Mexican Mine Fraud 5000
The Chimney Sweeps 5000
The Silent Bell 3000
Lupin, the Gentleman Burglar. .. .3000
PATHE
The Straits of Bonifacio, Sardinia,
T 350
Hemp Growing, New Zealand, Ind. 541
Pathe's Weekly No. 47, 1914, N...1000
Picturesque Gagry, T 500
Russian Zoo, Oskania-Nova, Zool.. 500
Training Army Dogs, Sweden, E.. 500
A Basque Wedding, Customs 500
Pathe's Weekly, No. 48, 1914, N..1000
From Grenoble to Aix-les-Bains, T. 250
A Rousing Reception, C 500
Typical Russian Dances 250
The Art of a Furrier, E 500
Iron and Steel Industry, Bombay,
Ind 500
Pathe's Weekly No. 49, 1914, N..1000
Dakar, the Principal Port of Sene-
gal, French West Africa, T 500
Military Trained Dogs, Belgium,
Mil 500
Cairo, the Capital of Egypt, T 500
Uriage and Vicinity, Scenic 500
Pathe's Weekly No. 50, 1914, N..1000
Edible Fishes of the English Chan-
nel, E 550
Picturesque Normandy, France, T. 500
Rapids and Falls at Trondhjen, T.. 300
Picturesque France, Lower Brit-
tany, T 350
From Havre to Buc by Hydro-
aeroplane, T 350
Pathe Daily News No. 54, N 1000
POWERS
The L»ve Victorious, D 2000
Pearl of the Sea, D
Passing the Love of Women, D. . . .
The Severed Hand, D ...3000
Kate Waters of the Secret Service,
D 2000
The Tangle, C
The Man of Her Choice
The Barnstormers, C
The Divorcee, D
This Is the Life, C.
7-1
8—:
8—:
10.
8 — 10.
8—11.
8—13.
«— 13.
8—14.
8—15.
8 — 17.
8—17.
8—18.
8—19.
8—30.
8—21.
8—22.
8—24.
8—25.
8—26.
8—27.
8—28.
8—29.
-10.
-13.
-17.
-20.
-24.
-27.
PRINCESS
The Girl of the Seasons
The Veteran's Sword
Scenic
The Target of Destiny
Her Duty
A Rural Romance
The Belle of the School
The Keeper of the Light
REX
At the Foot of the Stairs, D
An Awkward Cinderella, C
Circle 17, D 2000
Behind the Veil, D
, The Symphony of Souls, D
, A Midnight Visitor, D
Through the Flames, D
The Hedge Between, D
A Bowl of Roses, D
The Hole in the Garden Wall, D..
A Law Unto Herself, D 2000
Out of the Depths, D
RELIANCE
Izzy and His Rival
On the Border
The Bank Burglar's Fate 2000
Our Mutual Girl, No. 30
So Shines a Good Deed
The Wagon of Death
Our Mutual Girl No. 31
Izzy Gets the Wrong Bottle
For the Last Edition
Our Mutual Girl No. 32
The Stolen Ore
Through the Dark 2000
Our Mutual Girl No. 33
The Miner's Baby
Turned Back
In the Nick of Time 2000
ROYAL
Milling the Militant and Servants
Superseded, split reel
The Baker Street Mystery
Ringing the Changes and Miss
Gladys' Vacation, C, split reel..
Cupid Dance^ a Tango
His Long-Lost Friend
A Run for His Money
SELIG
The Substitute Heir, C 1000
Footprints, C 1000
A Five-Hundred-Dollar Kiss. C 2000
Hearst-Selig News Pictorial No. 43,
N 1000
Muff, D 1000
The Mother Heart. D 2000
Hearst-Selig News Pictorial No. 44,
N 1000
When the Cook Fell 111, C 1000
Love vs. Pride, D 1000
Etinne of the Glad Heart, D 2000
The Ordeal, D .1000
The Reporter on the Case, D 1000
Hearst-Selig News Pictorial, No.
46, N 1000
The Skull and the Crown, C 1000
Carmelita's Revenge, D 1000
Willie, C. 2000
Hearst-Selig News Pictorial No.
47, N 1000
The Jungle Samaritan, D 1000
The Family Record, D 1000
Hearst-Selig News Pictorial No.
48, N 1000
Meller Drammer, C 500
The Day of the Dog, C 500
Man's Victory, D 1000
The Speck on the Wall, D 2000
Hearst-Selig News Pictorial No.
49, N 1000
If at First You Don't Succeed, C.IOOO
When a Woman's 40, D 2000
Hearst-Selig News Pictorial No. 50,
N 1000
The Reveler, C 1000
What Became of Jane? D 1000
The White House, D 3000
The Sealed Oasis, D 1000
The Decision of Jim O'Farrell, D.IOOO
Hearst-Selig News Pictorial No. 52,
N 1000
A Low Financier, C 500
Breaking Into Jail, C 500
The Harbor of Love, D 1000
STERLING
A Strong Affair, C
At Three O'Clock
His Wife's Flirtation, C
Lost in the Studio, C
A Rural Affair, C
Snookee's Disguise, C
THANHOtJSER
6—23. For Her Child
6—28. The Widow's Mite
6 — 30. The Harlow Handicap
7— 5. The Cooked Goose
7— 7. Deborah
7—17. The Leaven of Good .'.'.*.'
7—19. Harry's Waterloo
7 — 21. The Pendulum of Fate ^2000
7 — 26. From Wash to Washington
7 — 28. The Messenger of Death 2000
8— 2. The Butterfly Bug
8 — 4. The Guiding Hand 2000
8 — 9. Little Mischief
8—11. In Peril's Path
8—16. Her Big Brother
8 — 18. McCarn Plays Fate 2000
8—25. A Dog's Good Deed
8—30. Art the Artist r
UNIVERSAL IKE
7— 28. Universal Ike, Jr., In His City
Elopement, C
8 — 4. Universal Ike, Jr.'s, Legacy, C..
8—18. Universal Ike, Jr., On His Honey-
moon, C
8 — 24. Universal Ike, Jr.'s, Fortune, C. . .
VICTOR
7 — 20. Value Received, D 2000
7—24. Irene's Busy Week, C
7—27. Out of the Valley, D
7— 31. The Mad Man's Ward, D 2000
8 — 3. Man and His Brother, D 2000
8 — 7. The Coastguard's Bride, D 2000
8—10. Simple Faith
8 — 14. Honor of the Humble, D
8 — 17. Weights and Measures, D 2000
8 — 21. The Slavey's Romance, D
8 — 24. There Is a Destiny, D 2000
8 — 28. Counterfeiters, D 2000
VITAGRAPH
7—16. The Little Captain, C 1000
7—17. Pigs is Pigs. C 1000
7 — 18. The Songs of the Ghetto, D 2000
7 — 20. Love, the Clairvoyant, D 1000
7 — 21. Bread Upon the Waters, D 2000
7—22. Buddy's Downfall, C 1000
7—23. The Apple, D lOOO
7—24. The Winning Trick, C 1000
7 — 25. Romantic Josie, C 2000
7—27. His Kid Sister, C 1000
7 — 28. John Ranee, Gentleman, D 2000
7—29. Officer Kate, C lOOO
7 — 30. The Greater Motive, D' 1000
7 — 31. Private Bunny, D.. 1000
8 — 1. The Violin of M'sieur, D 2000
8 — 3. Detective and Matchmaker, C 1000
8 — 4. Warfare in the Skies, D 2000
8 — 5. Second Sight, C 1000
8 — 6. Memories in Men's Souls, D 1000
8 — 7. The Locked House, C 1000
8 — 8. The House on the Hill, D 2000
8 — 10. Through Life's Window, D 1000
8 — 11. David Garrick, C 2000
8 — 12. The New Stenographer, C 1000
8—13. The Horse Thief, D lOOO
8 — 14. Polishing Up, C 1000
8 — 15. The Wheat and the Tares, D 2000
8 — 17. Private Dennis Hogan, D 1000
8 — 18. An Innocent Delilah, D 2000
8 — 19. Taken by Storm, C 1000
8 — 20. The Woes of a Waitress, D 1000
8 — 21. The Honeymooners, C 1000
8—22. Lily of the Valley, D 2000
8—24. Ward's Claim, D 1000
S — 35. Rainy, the Lion-Killer, C 2000
8 — 26. Josie's Declaration of Independence,
C 1000
8 — 27. The Mysterious Lodger, D 1000
8 — 28. Such a Hunter, C 1000
8 — 29. Josie's Coney Island Nightmare, C.2000
ANIMATED SONGS
Imperial Motion Picture Co., New York
Releases for June and July:
Two Floral Wreaths.
Rebecca of Sunnybrook Farm.
Peg O' My Heart.
When I Carved Your Name On The Tree.
A Real Moving Picture From Life.
Down On The Farm In Harvest Time.
The Marriage Game.
In The Town Where I Was Born.
You Can Tango, You Can Trot, Dear, But
Be Sure And Hesitate.
When It's Apple Blossom Time In Normandv.
A Fool There Was.
Take Me Back To Frisco Town.
Shadows.
Father Came Home With The Milkman In
The Morning.
Dear Old Girl.
What A Wonderful Love That Would Be.
THE MOTION PICTURE NEWS 79
Time to GetToge
As I have said in my letter, sent to every Independent Film
manufacturer and exchangeman and every exhibitor in the United
States,
If Independents Do Not
Organize Now
the opportunity to do so may never occur again. Not one of you
can afford to let this one pass w^ithout definite action.
Send Your Acceptances at Once
Attend the convention which w^ill be held in the Green Room of
the Hotel McAlpin, 34th Street and f Broadway, New York,
August 29th, to organize a Board of Trade through which all
Independents can work together to resist drastic and unfair condi-
tions at present imposed by certain powerful combinations.
I Have Fought Successfully
Much greater victories can be won if all Independents work as a
unit for actual business freedom, and not an independence which
exists in name only.
Reservations will be made at the Hotel McAlpin if you will
inform me of your requirements.
WILLIAM FOX,
President Greater New York Film Rental Co.
126 West 46th Street, New York
In writing to advertisers please mention "THE MOTION PICTITRE NEWS"
THE MOTION PICTURE NEWS
GENERAL
MAIN OFFICE: 200 FIFTH
LIST OF
CITY
STATE
STREET ADDRESS
ALBANY
. . . .NEW YORK
737 BROADWAY
ATLANTA
GEORGIA
RHODES BUILDING
BALTIMORE
. . . .MARYLAND
36 SOUTH EUTAW STREET
BANGOR
. . ..MAINE
123 FRANKLIN STREET
BOSTON
MASSACHUSETTS .
..218 COMMERCIAL STREET
BUFFALO
. . . .NEW YORK
122 PEARL STREET
BUTTE
MONTANA
50 E. BROADWAY
CALGARY
. .. .ALTA., CANADA . . . .
85 McDOUGALL BLOCK
CHICAGO
....ILLINOIS
429 S. WABASH AVENUE
CHICAGO
....ILLINOIS
139 N. CLARK STREET
CHICAGO
....ILLINOIS
19 S. WABASH AVENUE
CINCINNATI
....OHIO
. .S. E. COR 7TH & WALNUT STREETS
CLEVELAND
....OHIO
1022 SUPERIOR AVENUE, N. E.
COLUMBUS
....OHIO
26 W. NAGHTEN STREET
DALLAS
. . . .TEXAS
2017 COMMERCE STREET
DENVER
....COLORADO
1448 CHAMPA STREET
DETROIT
....MICHIGAN
71 GRISWOLD STREET
INDIANAPOLIS
....INDIANA
24 W. WASHINGTON STREET
KANSAS CITY , , ,
....MISSOURI
921 WALNUT STREET
LOS ANGELES
....CALIFORNIA
822 SO. BROADWAY
MEMPHIS
TENNESSEE
302 MULBERRY STREET
MILWAUKEE , , , .
....WISCONSIN
220 W. WATER STREET
MINNEAPOLIS
....MINNESOTA
909 HENNEPIN AVENUE
MONTREAL
....CANADA
..243 BLEURY STREET
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE :\IOTION PICTURE NEWS
FILM CO.
AVENUE, NEW YORK
BRANCHES
I
CITY STATE STREET ADDRESS
NEW ORLEANS LOUISIANA 840 UNION STREET
NEW YORK CITY ....NEW YORK 440 FOURTH AVENUE
NEW YORK CITY ....NEW YORK 71 W. 23RD STREET
NEW YORK CITY . . . . NEW YORK 260 WEST 42ND STREET
OKLAHOMA CITY ...OKLAHOMA 211 WEST 2ND STREET
OMAHA NEBRASKA 208 SOUTH 13TH STREET
PHILADELPHIA PENNSYLVANIA .... 1308 VINE STREET
PITTSBURGH PENNSYLVANIA ... .119 FOURTH AVENUE
PITTSBURGH PENNSYLVANIA ... .436 FOURTH AVENUE
PORTLAND OREGON 393-5 OAK STREET
ROCHESTER NEW YORK 501 CENTRAL BUILDING
ST. JOHN N. B., CANADA 122 GERMAIN STREET
ST. LOUIS MISSOURI 3610 OLIVE STREET
SALT LAKE CITY .... UTAH 260 FLORAL AVENUE
SAN FRANCISCO .....CALIFORNIA 138 EDDY STREET
SEATTLE WASHINGTON 819 THIRD AVENUE
SPOKANE WASHINGTON 120 WALL STREET
SYRACUSE NEW YORK HIPPODROME BUILDING
TORONTO CANADA 172 KING STREET, WEST
VANCOUVER B. C, CANADA 440 PENDER STREET, WEST
WASHINGTON D. C 7TH & E STREETS, N. W.
WHEELING WEST VIRGINIA 1141 EAST SIDE CHAPLINE STREET
WILKES-BARRE PENNSYLVANIA 47 S. PENNSYLVANIA AVENUE
WINNIPEG MAN., CANADA 220 PHOENIX BLOCK
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
82
THE MOTION PICTURE NEWS
The Atsco Answer
RADIUM GOLD FIBRE SCREENS are the standard that the fakirs try to copy.
The "fibre golds," the "golden mirrors," the "gold cloths," the "mirror fibres," the
"Radio Golds" and the rest of them are the nearest approach to the name of the
original success, RADIUM GOLD FIBRE SCREEN that the parasites of the
industry dare to make. Protected by the trade mark copyright laws of the
United States, Atsco will protect the exhibitor from the fakirs and their fakes. Let
the buyers beware. You cannot get the genuine, the screen that's used in all
parts of the world, except from
Atsco, Inc., 218 West 42nd Street, New York
Make the salesman show his credentials. You want the only original and genuine
screen de luxe
THE RADIUM GOLD FIBRE
Scientifically prepared upon cloth woven in one piece for this purpose expressly — the
screen used in the greatest of all theatres:
The Strand, New York.
The Casino, New York.
The Lyric, New York.
The New Gallery, Kinema, London.
Elphinstone Palace, Calcutta.
Grand Opera House, Paris.
Tivoli Theatres, Australia.
B. F. Keith's Theatres in the United States
and Canada.
Proctor's Theatres.
The Mark Brock Houses, United States and
Canada.
Josiah Pearce's Theatres in the Southern
States.
Barton & Oleson's Theatres in Indiana.
Switow's Theatres in the Middle West.
Casino Film Exchange Theatres in Detroit.
William Fox Theatres.
Poll's Theatres.
George L. Baker's Theatres, Portland, Oregon.
T. P. Finnegan's Hippodromes in the South-
west.
Hulsey's Queen Theatres in Oklahoma and
Texas.
Bernstein's Theatres in Illinois.
W. J. West's Kewannee Theatres in the Middle
West.
Nathan Offer's Theatres in Wyoming.
E. G. Sourbier's Theatres in Indiana.
Judge Kinney's Princess Amusement Company
in Kentucky.
G. M. Lutrell's Houses in Illinois.
The Gus Sun — O. G. Murray Circuit in Ohio,
Pennsylvania, and Indiana.
Flynn's Theatres in Missouri.
Wigwam Theatres in Oklahoma.
Chase's Theatres in Washington, D. C.
Senator Swanson's Theatres in Washington.
Crandall's Theatres in Washington.
Slepack Amusement Company's Theatres in
New England.
Baxter's Isis Theatres in Colorado.
Frank Wilcox Theatres in New England.
Webster Circuit Theatres in North and South
Dakota.
B. M. Taylor's Theatres in Massachusetts.
De Walthoff's Theatres in Connecticut.
Herman Wobber's Theatres in California.
George H. Wiley's Theatres in Kansas City.
McDonald's Circuit of Theatres in Utah.
J. M. Ensor's Theatres in Arkansas, and
3896 OXI-IERS
Write today; tell us the dimensions of your theatre, the length of your throw, and the
current you use. Don't try to fool your audiences. Get the genuine. Terms made
to suit you.
ATSCO, Inc., 218 West 42nd Street, New York
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
WAR \ I N E WS
Europe is Making History
THE PATHE DAILY NEWS
KEEPS IT AS IT IS MADE
V/OU can turn your theatre into the most
•■■ interesting history class in the world.
Reading about history that's been made is one
thing, but seeing it made is quite another.
Yet that's what you can show your patrons
with the
PATHE DAILY NEWS
Do you think they will come in to see it — many
of them? Watch the crowds at the war bul-
letins and then consider that you can show your
patrons something far more interesting than any
bulletin posted. If you don't get the crowd
it will be because your doors are nailed up.
Pathe Daily News, issued semi- n eek.lu
ATLANTA
61 Walmn SI. >
MINNEAPOLIS
41b i Hennepin Sli.
SYRACUSE
214 E. Fayelle SI,
WASHINGTON
7lh S E SIS., N. W
BOSTON
3 Tremonl Row
NEW YORK
115 E. 23rd SI.
CINCINNATI
217 E. Slh SI.
NEW ORLEANS
910 Gravier SI.
CHICAGO
5 So. Wabash hit.
PITTSBURGH
715 Liberly Ave.
CLEVE1.AN0
G22 Prospi^l Av., S.
"SEATTLE
aiO Ttiird Ave'
DALLAS
Andrews Blilg.
SAN FRANCISCO
67 Turk St.
PORTLANO
332 Burnside Ave.
OMAHA
1312 Fariiam Sr.
■a.
For further particulars address
your nearest branzh, or
The Pathe Daily News
1 Congress St., Jersey City, N.J.
LOS ANGELES
114 t. 7lh SI.
ST LOUIS
3210 LocusI St.
.PHILAOELPHIA
1235 Vine St.
DENVER
Nassau BIdg.
KANSAS CITT
92B Main St.
SALT LAKE CITY
63 South Main St.
f
SEPTEMBER 5, 1914
PRICE, 10 CENT*
BAR WAR FILMS ON PACIFIC COAST
JE66E L.LA6KY
PRtSCNTS
THE POPULAf? FAVOr?ITE
FROM THE BOOK BY OWEN WISTEP
ANOTHEPLflYorKIRKE LASHELLE
RELEASED ^EPT. 7
^CuAJSaT^ ^P^Ujv^ ptjCSiiHl ^mimj&A
VOLUME X
3
In -writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
The Woman
Without
A Heart
3 PART TRAGEDY
1-3-6 Sheet Posters
The Woman Without a Heart
A 3 reel tragedy, a story in which many lives are
wrecked through the selfish inconsideration of a
heartless woman. Sacrificing the interests of her
friends, relatives, and acquaintances to advance her
own interests, she is caught at last in the web of
her own spinning. Lovers, husband, mother are
nothing compared with self — the theme is a power-
ful one and the story carries a powerful appeal.
Bunghng
Bunks' Bunco
3 Reel
Wild Animal Comedy
1-3-6 Sheet Posters
Bungling Bunks' Bunco
A 3 reel comedy featuring wild animals.
Bunks, the hapless hero of this funniest of
film tales, can't qualify as a hunter of big
game on the evidence of a faked photograph,
so he goes after the real thing in Africa and
the real thing goes after him. Out of the
jaws of death he falls into the arms of
worse than death," tlie daughter of a
native ruler. She pursues him home, when he
makes his escape with a captive lion, and
she lets the lion loose at the celebration of
his home-coming. Most folks take to the
roof, and the lion takes to — well it takes
Bunks to prevent disaster and it takes your
patrons some time to smooth the stitches
out of their sides.
The Perils of Pauline
You have to hand it to Pauline, she's the pluckiest little spark that ever risked her life for motion pictures and
your patrons know it and appreciate it. You can't get big results without taking risks, but Pauline takes the risks
for you. She's the girl that took the "risk" out of Brisk in business, and the results are yours. You risk nothing
in booking this great serial film except the capacity of your theatre.
Pauline Takes the Cake and Then Hands It to You
Uncle's Finish
A 1 reel American comedy made by Hartigan and
published by the Eclectic Film Co. — a pleasing
diversion which your patrons will enjoy.
Whiffles' Double
(Comedyj and
Kashmir, British India (in natural colors)
An unusual split reel combing the laughable adventures of WhifBe's and
his double with the scenic effects in natural colors of the British Indian
district of Kashmir.
Eclectic's 4-A- Week
Monday— The Perils of Pauline
every two weeks. Short sub-
jects alternate weeks.
Tuesday — American one or two reel comedy.
Wednesday — Super-excellent multiple reel production.
Friday— Surpassing attractions of several reels.
ECLECTIC FEATURE FILM EXCHANGES FOR YOUR USE
ATLANTA
61 Walton St.
DALLAS
Andrews Bldg.
CLEVELAND
622 Prospect Av.,S.E.
OMAHA
1312 Farnam St.
NEW YORK
115 E. 23rd St.
ST. LOUIS
3210 Locust St.
PORTLAND
392 Burnside Ave.
DENVER
Nassau Bldg.
BOSTON
3 Tremont Row
LOS ANGELES
114 E. 7th St.
PHILADELPHIA
1235 Vine St.
PITTSBURGH
715 Liberty Ave.
SYRACUSE
214 E. Fayette St.
WASHINGTON
7th & E Sts., N.W.
The Eclectic
110 West 40th Street
CHICAGO
5 So. Wahash Ave.
MINNEAPOLIS
4th & Hennepin Sts.
NEW ORLEANS
910 Gravier St,
KANSAS CITY
928 Main St.
SAN FRANCISCO
67 Turk St.
CINCINNATI
217 E. 5th St.
SEATTLE
810 Third Ave,
SALT LAKE CITY
68 South Main St,
Film Company
New York City
The Cream of American and European Studios"
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
5
IISURUAOKI
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
6
THE MOTION PICTURE NEWS
THE T^IOTIOX PICTURE NEWS
Program
[September — October — November
PRODUCTIONS ARTISTS
"THE LOST PARADISE H. B. WARNER
The world-riaowaed drama of capital and labor by Lud^rig Fulda and H. C. DeMille
RELEASED AUGUST 31
*'THE UNWELCOME MRS. HATCH" HENRIETTA CROSMAN
Famous Emotional drama Dy Mrs. Burton Harrison
RELEASED SEPTEMBER 10
"SUCH A LITTLE QUEEN" MARY ^ICKFORD
The celebrated comedy-drama by Channing Pollock
RELEASED SEPTEMBER 21
"MARTA OF THE LOWLANDS" Mme. BERTHA KALICH
The noted misterpie:e of the distinguished Spanish dramatist. Angel JGuimera
RELEASED:OCTOBERi5
"HIS LAST DOLLAR" |DAVID HIGGINSJ
The greatest racing play ever produced in America]
;RELEASED OCTOBER 15
"THE COUNTY CHAIRMAN" MACLYN ARBUCKLE
Heary W. Savage's greatest comic-dramatic prodjction by George Ade, with many of the
original cast including the star and Willis P. Sweatnam
RELEASED OCTOBER 26
"BEHIND THE SCENES" MARY PICKFORD
I'he charming play of theatrical life by Margaret Mayo, author of "Baby Mine"
SUBLEASED NOVEMBER 2
"THE MAN FROM MEXICO" JOHN BARRYMORE
H. A. Du Souchet's famous comedy success
RELEASED NOVEMBER 9:
"WILDFLOWER" MARGUERITE CLARK
A typical Marguerite Clark characterization by Mary Germaine
RELEASED NOVEMBER 30
PRODUCED BY THE
ADOLPH ZUKOR„Preslder>i
DANIEL FROHMAN,Managing Director EDWIN -S- PORTER. .TecKnical Director
Executive Offices,
213-229 W. 26th STREET, NEW YOR.K.
In writing to advertisers please mention "THE MOTION PICTUEE NEWS"
8 THE MOTION PICTURE NEWS
The Productions of the Famous Players Film Company; Jesse L. Lasky
here is the first big shot in the Paramount Pub-
licity Campaign— a double page spread in the
September 5th issue of the Saturday Evening
Post. This will be followed monthly by full pages.
The Post is unquestionably the most
valuable medium through which the mes-
sage of Paramount can be conveyed to
the public. The issue in which this dou-
ble page spread appears has a circulation
of approximately two miUion and a
quarter, so it is safe to say this announce-
ment will be read by at least ten million
(10,000,000) people— one out of every ten
in the United States!
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
THE MOTION PICTURE NEWS 9
Feature Play Co.; and Bosworth, Inc., constitute the Paramount Program.
iiblictty
Paramount is not promising —
Paramount is now conducting a gigantic advertising campaign that will cause hundreds
of thousands, yes millions, of people who can afford to pay ten, fifteen, twenty-five
and even fifty cents, to look for the house showing the Paramount Trade Mark.
The Paramount Campaign is reaching hundreds of
thousands of people who are already regular at-
tendants at the better grade of motion picture shows —
and this publicity will be instrumental in holding their
interest and causing them to patronize Paramount
Houses.
The Paramount Campaign is naturally reaching
thousands of people who frequent "nickelodeons" — and
this publicity will show them the difference between
a first-class house and the ones they are at present
attending.
The Paramount Campaign is also reaching thou-
sands of people who do not go to any motion picture
theatre — and this pubHcity will convince them that
now they can see a two-dollar show on the screen for
ten, fifteen, twenty-five and fifty cents.
This is the kind of co-operation the Paramount Pic-
tures Corporation is offering to the right kind of ex-
hibitors everywhere. Do you realize what it would
mean to you to be known as "the Paramount House"
inyowrcity? After you have read this announcement
turn the matter over in your mind for a few minutes
and you will appreciate the advisability of showing
the Paramount Program in your house.
First Three Releases
August 31st the Famous Players
Film Co. will release "Lost Paradise,"
with H. B. Warner as the star; Sep-
tember 3rd Bosworth, Inc., will re-
lease "Odyssey of the North," with
Hobart Bosworth as the star ; Septem-
ber 7th Jesse L. Lasky Co. will release
"The Virginian," with Dustin Farnum
as the star — this merely indicates the
quality of the Paramount Program.
Write immediately to your nearest
Paramount Exchange. It will be your
first step in the direction of greater pros-
perity, and assured success.
— here is a reproduction of the beautifully colored 24-sheet Paramount
Poster now appearing on the billboards in over five hundred cities.
^Paramjourit^pi€tureS~>(
L^' ONE HUNDRED ««</ TEN WEST FORTIETH STREET
NEW YORK.N.Y.
In -writing to advertisers please mention "THE MOTION PICTURE NEWS"
10
THE MOTION PICTURE NEWS
GENERAL
MAIN OFFICE: 200 FIFTH
LIST OF
CITY STATE STREET ADDRESS
ALBANY NEW YORK 737 BROADWAY
ATLANTA GEORGIA RHODES BUILDING
BALTIMORE MARYLAND 36 SOUTH EUTAW STREET
BANGOR MAINE .,123 FRANKLIN STREET
BOSTON MASSACHUSETTS . . .218 COMMERCIAL STREET
BUFFALO NEW YORK 122 PEARL STREET
BUTTE MONTANA 50 E. BROADWAY
CALGARY ALT A., CANADA 85 McDOUGALL BLOCK
CHICAGO ILLINOIS 429 S. WABASH AVENUE
CHICAGO ILLINOIS 139 N. CLARK STREET
CHICAGO ILLINOIS 19 S. WABASH AVENUE
CINCINNATI OHIO S, E. COR 7TH & WALNUT STREETS
CLEVELAND .OHIO 1022 SUPERIOR AVENUE, N. E.
COLUMBUS OHIO 26 W. NAGHTEN STREET
DALLAS TEXAS 2017 COMMERCE STREET
DENVER COLORADO 1448 CHAMPA STREET
DETROIT MICHIGAN 71 GRISWOLD STREET
INDIANAPOLIS INDIANA 24 W. WASHINGTON STREET
KANSAS CITY MISSOURI 921 WALNUT STREET
LOS ANGELES CALIFORNIA 822 SO. BROADWAY
MEMPHIS TENNESSEE 302 MULBERRY STREET
MILWAUKEE WISCONSIN 220 W. WATER STREET
MINNEAPOLIS MINNESOTA 909 HENNEPIN AVENUE
MONTREAL CANADA 243 BLEURY STREET
In writing to advertisers please mention "THE MOTION PICTUEE NEWS"
THE MOTION PICTURE NEWS
IT
FILM CO
AVENUE, NEW YORK
BRANCHES
CITY STATE STREET ADDRESS
NEW ORLEANS LOUISIANA 840 UNION STREET
NEW YORK CITY ....NEW YORK ..440 FOURTH AVENUE
NEW YORK CITY ....NEW YORK 71 W. 23RD STREET
NEW YORK CITY .... NEW YORK .260 WEST 42ND STREET
OKLAHOMA CITY ...OKLAHOMA 211 WEST 2ND STREET
OMAHA NEBRASKA 208 SOUTH 13TH STREET
PHILADELPHIA PENNSYLVANIA ... .1308 VINE STREET
PITTSBURGH PENNSYLVANIA .... 119 FOURTH AVENUE
PITTSBURGH PENNSYLVANIA ... .436 FOURTH AVENUE
PORTLAND OREGON 393-5 OAK STREET
ROCHESTER NEW YORK 501 CENTRAL BUILDING
ST. JOHN N. B., CANADA 122 GERMAIN STREET
ST. LOUIS MISSOURI 3610 OLIVE STREET
SALT LAKE CITY .... UTAH 260 FLORAL AVENUE
SAN FRANCISCO CALIFORNIA 138 EDDY STREET
SEATTLE WASHINGTON 819 THIRD AVENUE
SPOKANE WASHINGTON 120 WALL STREET
SYRACUSE NEW YORK HIPPODROME BUILDING
TORONTO ...CANADA 172 KING STREET, WEST
VANCOUVER B.C., CANADA 440 PENDER STREET, WEST
WASHINGTON D. C 7TH & E STREETS, N. W.
WHEELING WEST VIRGINIA 1141 EAST SIDE CHAPLINE STREET
WILKES-BARRE PENNSYLVANIA 47 S. PENNSYLVANIA AVENUE
WINNIPEG MAN., CANADA 220 PHOENIX BLOCK
In -writing to advertisers please mention "THE MOTION PICTUKE NEWS"
12
THE MOTION PICTURE NEWS
POPULAR
PROGRAM
A NEW HIGH CLASS SERVICE
28 Reels Weekly 1-2-3 Reels All Features Comedy, Drama, Etc.
FOURTEEN BRANDS
JESTER COMEDY
OWL
GAIETY
LUNA
FROLIC
'O. K."
PASTIME
CEE-O-BEE PHOTO PLAYS
WILL AT
LONGACRE
NIAGARA
PALISADE
CANYON
CONTINENTAL
SPECIAL "POPULAR" FEATURES-High-Class Plays, now running as
Broadway Successes with original all-star casts, will be released in conjunction
with * 'Popular" Program — also recent plays of well-known authors.
Authors Receive $100 to $1,000 Weekly—
In selecting Authors, only men of known ability are engaged — those who have
established a reputation as creators of "quality" productions for the speaking
stage and silent drama.
Directors Receive $200 to $1,000 Weekly—
In making our selection of Directors for the various brands, it has been our aim
to procure only high-class men whose efficiency has been established bypast success.
Actors Receive $100 to $1,000 Weekly—
The Casts will be made up of men and women who are widely known in the the-
atrical field and whose ability in portraying "types" has stamped them as leaders
in their profession. Actors are engaged on yearly basis— 52 weeks solid, no lay-off.
POPULAR PHOTO PLAYS CORPORATION
CHAS. O. BAUMANN, President
Studios and Factory: Fort Lee, N. J.
ExecutiveOffices: 911 Longacre BIdg.,N.Y.
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
13
The Mystery ,t Poison Pool
Who Stole The Kimberley Diamond?
Powerful Five Reel American Production with All Star Cast
Betty Harte James Gordon Frank Sidwell Ernest Turner
Escape from African cannibal tribe only to face death in the grip of a 20 foot python
Southern and Western Territory For Sale. Lobby Displays — Slides — 1, 3 & 9 Sheet Posters
SOME TERRITORY LEFT ON
BOOKING OFFICES
MEXICAN MINE FRAUD .
THE CHIMNEY-SWEEPS .
THE SILENT BELL . .
LUPIN
THE NEXT IN COMMAND
THE OATH OF A VIKING
THE FILM DETECTIVE
in 5 parts PHILADELPHIA, PA.
" 5
" 3
" 3
" 4
" 3
" 4
. . 1126 Vine Street
CHICAGO, ILL. ... 5 So. Wabash Avenue
SYRACUSE, N. Y. . . . 214 E. Fayette Street
TORONTO, CAN., . . . 39 Adelaide St., W.
MONTREAL, CAN., . 204 St. Catherine St., W.
NEW YORK CITY . . . 110 West 40th Street
Heralds, Stills and Paper on Application.
We can't book all your features, but we can book your best features
Play Picture Playhouse Photo Plays
110 West 40th Street, New York
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
By HaroM MlacGtath
oiiser's Million Dol pi^fr-^^ Produeflon
The Million Dollar Mystery is by far the
most successful serial production ever brought out. Eleven
episodes have already been released. Two-reel episodes are now
being released each week. The entire story will take 46 reels. It has been
enacted by an all-star Thanhouser cast. The story itself is now appearing in
nearly 200 leading newspapers.
Get this point: $10,000.00 will be paid for the
best 100-word solution of the mystery. Exhibitors who
are seeking packed houses should apply for bookings at once. The Million
Dollar Mystery is an independent release and may be obtained regardless of the regular pro-
gram being used.
SYNDICATE FILM CORPORATION
71 Westi23rd Street, New York Room 411, 5 South Wabash Avenue, Chicago
Or Syndicate Film Corporation Representative at
any Mutual Exchange in the U. S. and Canada
Tuesday, Sept. 1st. "A Mother's Choice.
i;,ujij, Eiii.'Bt C. W;ir(i, ami rr-f^-y Diiurkc.
In writing to advertisers please mention "THE MOTIOIT PICTUEE NEWS"
When You See It
In ''The, News''
It's NEWS
The
MOTION PICTURE
NEWS
The Fastest
Growing
Picture Journal
Tel. 7650 Bryant
No. 220 West Forty-Second Street
New York City
*'The Exhibitor's J^edium of Communication with His Fellow Showman''
Volume X
September 5, 1914
Number 9
Ox an advertising page in this issue is a rather
remarkable exhibit.
The friendly spirit of an advertiser, Arthur
Leslie, prompted him to present us with a large card-
board carrying ninety-nine coupon replies to his ad-
vertisement run several weeks ago in The Motion
PicTXjRE News. ^ ^ ^
AS he expresses it :
"Here are a few of several hundred replies from,
a single insertion of my ad.
"Each reply contained money, stamps or orders."
* * 5is
And he added:
"THE NEWS REACHES THE EXHIBIT-
ORS." * *
AX analysis of this advertisement and its results is
interesting and instructive.
The advertisement was a good one.
It occupied two pages. It was designed to catch
the eye. .j. ^ ^
IT illustrates attractively and exactly the product
advertised. It was typographically excellent. It
gave all the whys and wherefores.
^: >:<
AND it contained — what is unusual — a coupon large
enough to carry easily a complete, written ad-
dress. * >k *
I
T was, in short, an advertisement that ought to
pull.
And it did. ' ^ -j- ;^;
IT pulled because it was a matter of interest to ex-
hibitors and because "The News reaches the
EXHIBITOR."' ^ * *
IN the respect that it was directed only at the ex-
hibitor, the advertisement was like nearly 100 per
cent of all the advertising done in this field.
It is all leveled at the exhibitor— and only at the
exhibitor. ^
SO the lesson of this advertisement is of profitable
interest to all motion picture advertisers.
And the lesson is this : These results were not due
to bulk circulation, large, unclassified, but rather to
concentrated, purchasing circulation.
^ ^ ^
OXLY purchasing circulation counts.
Big circulation figures mean notJiing in this field.
And again, big circulation figures mean nothing in
this field. ^ ^.
THE number of purchasing exhibitors is com-
parativeh- very limited. The number is certainly
not indicated by the gross number of theatres that
show pictures, nor by the gross number of motion
picture exhibitors, nor by the circulation that can be
obtained in this field.
^ ^ ^
IF the circulation of The Motion Picture X^ews
were ttvice or three times or 07ie thousand times
zchat it is, there zvould have been no increase in Mr.
Leslie's results.
On the other hand, he would have been compelled
to pay for this extra and waste circulation.
As it was his replies cost him only a very small
amount apiece. * *
IT all comes down to the statements made time and
again on this page — that the only circulation that
will give results to the advertiser in this field is the
high-class exhibitors' circulation.
This is the purchasing circulation, the only purchas-
ing circulation. ^ ^ ^.
WE believe its limit today to be not much over
seven thousand.
Consequently, when you buy circulation in this field
in excess of seven thousand you are buying waste.
* * ^
IT is worthy of note that the replies to ]\Ir. Leslie's
advertisement were 100 per cent exhibitors'.
Everv coupon gives, typewritten or in clear business
penmanship, the owner, name and address of a picture
theatre ; a high-class picture theatre.
^loreover, every state in the L'nion and many of
the provinces of Canada were represented in the
replies. * * *
NLY PURCHASING CIRCULATION
COUNTS. Wm. a. Johnston.
O
i6
THE MOTION PICTURE NEWS
SYRACUSE FACES CARBON
SHORTAGE
Special to The Motion Picture News
Syracuse, N. Y., Aug. 26.
When Germany declared war, the
wise supply man immediately scented
trouble and went scurrying to corner
the supply in Syracuse as well as in
other cities.
One enterprising man in a nearby
town rushed into Syracuse before the
local dealers were awake to the situa-
tion and purchased every carbon in
town at list price.
The famine has caught most of the
exhibitors short, including one or two
of the big downtown houses. One ex-
hibitor spent twenty dollars yester-
day in telephone and telegrams try-
ing to locate carbons in this state, and
was finally able to purchase 500 at
thirty cents each.
The little fellows who have been
accustomed to buying in lots of fifty
are almost frantic, as closing is star-
ing them in the face. The downtown
houses are all fairly well stocked and
are just sitting tight and grinning.
Spokane Exhibitors Unite for Protection
Preliminary Meeting Held — Betterment of Film Service, Legislation and
Price Question Will Be Taken Up — Two-Reel Membership Rule Fixed
BEST SUMMER KNOWN IN
TRENTON
Special to The Motion Picture News
Trenton, N. J., Aug. 26.
Despite the fact that this has been
the hottest summer in Trenton for
years, the motion picture business has
been the most prosperous in history.
Every one of the more than a score
of motion picture houses has been
running all the season and while in
several instances the receipts have
been close to the safety line, the ma-
jority of houses are breaking with a
good profit.
The Trent Theatre, which is only
used for big theatrical productions,
found an interest maker in "Neptune's
Daughter." The management found
that this picture made more money
for the theatre than any show run in
the theatre in the past six months. For
this reason the house has reopened
with D'Annunzio's "Cabiria."
HERRINGTON RESIGNS AS
EXHIBITORS' HEAD
Special to The Motion Picture News
Pittsburgh, Aug. 26.
Fred J. Herrington, president of the
Motion Picture Exhibitors Associa-
tion of Pittsburgh, has tendered his
resignation to that body. His suc-
cessor will be elected at the next reg-
ular semi-monthly meeting of the
association.
All is peaceful in the organization,
but Herrington gives as his reason
for resigning that opposition outside
makes the move necessary and that
he is doing it for the good of the
organization.
A spirited election for his successor
is anticipated.
Special to The Motion Picture News
Spokane, Wash., Aug. 24.
PRELIMINARY steps have been
taken by managers of Spokane
theatres which show motion pictures
for _ the organization of a protective
body. This is the first move of the
kind here.
At an informal meeting at which the
plans were outlined there were pres-
ent Sam W. B. Cohn, manager of the
Spokane; James McConahey, mana-
ger of the Best; B. W. Copeland,
representing the Rex; A. R. Patton,
of the Lyric, and R. B. Robbins, of
the Majestic.
The organization is intended for the
protection of the managers in their
dealings with the unions, for the bet-
terment of film service as regards
negotiations with the producers and
to work for legislation that will be
advantageous to the theatre proprie-
tors.
By-laws are to be adopted and offi-
cers elected at a subsequent meeting.
Mr. Copeland was chosen as tempo-
rary chairman, and Mr. Cohn as tem-
porary secretary.
Membership in the organization is
to be open to all theatres which show
two or more reels of pictures. This
will include the Spokane, Loew's, and
other vaudeville houses where a
liberal quantity of film is used daily.
A uniform age limit on children ad-
mitted free to picture shows is one im-
partant matter to be brought up.
Some theatres have been admitting
without ticket all children under four
years of age, and some all those under
three.
The rule to be adopted probably
will be the admittance free only of
children in arms.
A uniform length of show for a
stated price also is to be set, so that
bills will be of corresponding strength
in all five-cent houses and also in all
ten-cent houses. Jan Drummond.
"Biggest Season Ever" Is Omaha's Prediction
Prospects Never Better, Exchange Men Declare; Steady Increase in Or-
ders— Fewest Houses Closed in Summer in City's History
Special to The Motion Picture News i
Omaha, Neb., Aug. 25.
PROSPERITY marks the openmg
of the fall motion picture business
in Omaha's territory. Fewer theatres
than ever closed, or even reduced
their programs during the hot
months. New theatres are being
planned for a number of places in
anticipation of the winter business.
Exchange men report a steadily in-
creasing business in orders.
A. G. Ferris, owner of the Grand
Opera House at Cherokee, la., has
purchased the Happy Hour motion
picture theatre, and plans to go after
business on modern lines this coming
season. He is going to make Chero-
kee, la., one of the best motion pic-
ture theatre towns in Iowa, he says.
Exchange men say business pros-
pects in this territory were never
better than at the opening of this fall.
Every exhibitor is up to his neck in
plans to increase his business. The
Middle West is in for an awakening
that is going to give the motion pic-
ture business a place on the map of
activities that will mean a better
pleased public and richer exhibitors.
As John J. Homan, of Alton, la.,
a caller in Omaha, last week, said
after asking The Motion Picture
News representative to see that The
News was sent to him for another
ear: "I've just ordered the best serv-
ice I can get; I've kept the theatre
going all summer without slacking up
a bit, and now I'm in the field for the
harvest." Guy P. Leavitt.
Finnegan Will Fight Dallas Censors
Board Enjoins "The Lure," but Exhibitor Retaliates with Threat to Carry
the Case to Court — National Board Approved Film
Special to The Motion Picture News
Dallas, Tex., Aug. 25.
THAT the film men of Dallas and
the board of censors will soon
lock horns in the courts is very evi-
dent. In fact. Manager T. P. Finne-
gan, of the Hippodrome, has an-
nounced that before he will submit
to the suppression of "The Lure" he
will seek court aid and enjoin the
board.
"The Lure" is scheduled to be
shown here in the near future and a
few days ago the Hippodrome mana-
ger had the board of censors and city
officials view the picture. Most of the
citizens declared they saw nothing ob-
jectionable in the film, but nay, nay,
said the board of censors.
Following the decision of the board.
Manager Finnegan declared that if
the board of directors would back him
up he would take the matter to the
courts and have it decided once and
for all just how much authority the
local board of censors had in the sup-
pression of pictures. He objects to
the principle of the thing.
THE MOTION PICTURE NEWS
17
C. J. HITE, THANHOUSER HEAD, MEETS TRAGIC DEATH
Producer Succumbs to Injuries Sustained When His Automobile Crashes Into Viaduct Railing and
Drops Fifty Feet — Tried to Jump from the Car But Was Unable to Extricate Himself
from the Steering Gear — Was Only Thirty-Nine Years Old — Mr. Kite's Rapid
Rise in the Motion Picture Industry
CHARLES J. HITE,
president of the Than-
houser Film Corpora-
tion, and first vice-presi-
dent and treasurer of the
Mutual Film Corporation,
died at 4:30 Saturday
morning, August 32, in the
Harlem Hospital, from in-
juries sustained in an au-
tomobile accident Friday
night a few hours before.
Mr. Hite was returning
from superintending the
opening of the New Rose
Garden, at Fifty-third
street and Broadway, New
York City, and directing
the finishing touches of
the "Million Dollar Mys-
tery," and was driving
alone in his roadster when
the car plunged over the
155th street viaduct, about
sixty feet from Macomb's
Dam road, landing fifty
feet below in the grounds
of the Manhattan Casino.
He sustained a com-
pound fracture of the jaw
and severe internal inju-
ries. In falling the car
turned turtle and pinned
Mr. Hite to the ground.
The force of the plunge
drove the automobile
through the fence of the
amusement grounds.
MR. HITE was still
conscious when pa-
trons of the Casino and several
pedestrians rushed to his rescue. Ef-
forts were made to release the impris-
oned man, but they were unavailing un-
til jacks were brought from the elevated
railroad shops nearby. Mr. Hite re-
lapsed into unconsciousness the moment
the car was lifted from his body.
Before he became unconscious, how-
ever, Mr. Hite managed to tell his name
and give directions for communicating
with his wife.
Mr. Hite was driving east, intending
to cross the bridge to the Bronx, on
the way to his home in New Rochelle,
the old estate of Francis Wilson in
Meadow Lane. It is supposed that the
machine skidded on the pavement, wet
from a previous thunderstorm.
According to the account of one eye-
witness, the unfortunate man tried to
jump from the car at the first sign of
accident, but was unable to extricate
CHARLES S. HITE
himself from the steering gear in time
to make the leap. The machine crashed
into the iron railing of the viaduct, car-
rying away nearly fifteen feet of the
ironwork.
ANOTHER account relates that Mr.
Hite drove his auto upon the side-
walk to avoid running into a child which
had stepped from a Bronx car and was
crossing the tracks in a direct line with
the machine.
Mr. Hite was only thirty-nine years
old at the time of his death. His rise
in filmdom was remarkable for its ra-
pidity in the case of so young a man.
At the office of the Mutual Film Cor-
poration the news of the tragedy elic-
ited the following statement concerning
the death of Mr. Hite, their first vice-
president :
"The officers of this company are so
appalled and grieved by the death of
their associate, Charles J.
Hite, that it is impossible
to make a suitable state-
ment of their grief at the
present moment. As was
to be expected of a man
of Mr. Hite's ability, pop-
ularity and character, his
business afifairs have been
left in perfect order. At
the forthcoming meeting
of the board of directors
a full expression will be
made."
The funeral was held
at the Hite residence on
August 25. The cere-
mony was simple but im-
pressive, and attended by
many men prominent in
the industry. Dr. August
Ulmann, assistant rector
of Trinity Episcopal
Church, of New Rochelle,
read the service.
Members of the acting
companies of the Than-
houser Company, under
the supervision of Jessie
B. Bishop, Florence La
Badie, Maude Fealy and
Mrs. James Cruze, under-
took to garland the room
where the funeral was
held.
T'
HE pallbearers were
Edwin Thanhouser,
the founder of the plant
bearing his name, Lloyd
Lonergan, Roy L. Mc-
Cardell, J. R. Freuler, Paul Davis,
Dr. Wilbert Shallenberger, Dr. W. E.
Shallenberger, and Dr. A. E. Jones,
vice-president of the Thanhouser Com-
pany; men who had been associated
with Mr. Hite in his various enterprises.
Appropriate musical selections were
rendered by Robert Roese on the piano
and Miss Alice McCardell.
The funeral arrangements were un-
der the direction of Dr. A. E. Jones
and Roy L. McCardell, assisted by Burt
Adler, of the Thanhouser Company.
Whether Mr. Hite will be buried in
Lancaster, Ohio, his birthplace, or at
New Rochelle, remains to be deter-
mined. Meantime the body reposes in
the funeral vault at New Rochelle.
Charles J. Hite, first vice-president
and treasurer of the Mutual Film Cor-
poration, president of the Thanhouser
Film Corporation, and a director and
i8
THE MOTION PICTURE NEWS
stockholder in many of the largest mo-
tion-picture organizations in this coun-
try, was born in Pleasantville, Ohio.
THE Hite family came from the
western part of Virginia and settled
about one hundred years ago in Fair-
field County, Ohio. After the usual
course of a country boy in the district
school he went to the Ohio Central Nor-
mal College, and after three years there
Mr. Hite taught for several years.
During his summer vacations he was a
newspaper man.
He gave up teaching to go into mer-
cantile business in Bremen, Ohio, and
in turn left this to develop the lyceum
system in Ohio. He found more fun
in sitting on the last bench in the town
hall and listening to the show he had
staged, than in anything else he had
done up to that time.
So that when the motion picture came
over the horizon Mr. Hite was ready to
meet the new amusement more than half
way. He probably was the first man
to utilize the cinematograph in connec-
tion with the lyceum bureau.
IN 1906, Mr. Hite organized the C.
J. Hite Moving Picture Company,
and then supplied the various lyceum
bureaus that he had founded with the
motion pictures he now distributed.
Two years later he moved to Chicago
and opened a motion picture exchange
there. Hite was the whole force at
first, both the day and the night shifts.
There were no clerks or secretaries, no
anything but hard work.
It was C. J. Hite doing practically all
the work, and as a result he made him-
self ill. One day he felt so bad that
he called in a physician he had known
all his life.
Instead of leaving a prescription, the
doctor left a check. That physician was
Dr. Wilbert Shallenberger, a boyhood
chum of Hite. And so with proper fi-
nancing, Hite commenced the career
that carried him to the top in the motion
picture industry.
HE went into partnership with Sam-
uel S. Hutchinson, and the name
of the organization was made the H. &
H. Film Service Company.
New exchanges were opened in De-
troit, Des Moines and other middle-
west cities, and then the Majestic Film
Exchange, one of the most highly re-
munerative of all the film distribution
organizations, was formed.
With a fortune made in this way, Mr.
Hite came to New York three years ago.
Two weeks after he had arrived here,
it was announced that he had secured
not only the control but practically all
of the stock of the Thanhouser Film
Corporation in New Rochelle, N. Y.
Mr. Kite's connections with the mo-
tion picture industry have been so di-
verse and remunerative that he has
been rated many times a millionaire.
pRACTICALLY every dollar of his
fortune was made in the last seven
years. He is survived by a widow and
two children, Marjorie, aged four, and
Muriel, a baby only one year old, and
by his parents, who live in Lancaster,
Ohio, as well as three sisters, two un-
married, who live in Lancaster, and
Mrs. W. Ray Johnston.
Mr. Hite at the time of his death was
also treasurer of the New York Motion
Picture Company. He was interested
in all sides of the motion picture indus-
try, and considered one of the pioneers
of the business. Recently he financed
an expedition to the Bahamas for the
purpose of obtaining submarine pictures,
considered some of the finest examples
of this latest development of the art.
One of his last achievements was the
production of "The Million Dollar Mys-
Special to The Motion Picture News
Waterbury, Aug. 27.
THERE is a story going the
rounds here of how a local paper
was obliged to take water in a
"skirmish" with a motion picture
theatre manager backed up by one
of the latest feature productions. To
make a long story longer, it was the
Waterbury "Republican" and Mana-
ger Ray Averill, of the Scenic Thea-
tre, that figured in the "set-to," and
the facts in the case are these:
The Scenic is exhibiting "The Trey
o' Hearts" and the "Republican" in its
Sunday edition of August 2 ran the
opening instalment. Manager Averill
gave the newspaper a half-page adver-
tisement on the opening Sunday,
promising to do so as often as pos-
sible.
Saturday evening, August 8, Mr.
Averill was called on the telephone by
the advertising manager of the "Re-
publican," who inquired as to where
the usual half-page advertisement was.
Special to The Motion Picture News
Boonville, Ind., Aug. 26.
A THOROUGH investigation,
which included the questioning
of all persons concerned into the re-
port that the leaders of the Progress-
ive party of the First Congressional
District of Indiana were nursing a
state censorship bill seems to provi'
that the whole matter has emanated
from the saloon interests.
try," a twenty-three part serial put out
in conjunction with daily newspapers
throughout the United States. It was
said shortly before his death that Mr.
Hite had succeeded in getting bookings
for the serial amounting to almost a
million dollars.
THE death of Charles J. Hite means
a great loss to the motion picture
industry. He was a man of forceful
personality and commanding executive
abilities.
His originality had become recognized
in the ranks of filmdom from the time
he first entered the field, and his demise
will be felt and regretted wherever un-
usual capabilities are appreciated, and
by those who were impressed with
his pleasant and amiable personal
traits.
Mr. Averill replied, saying that he
didn't have any for the paper that Sun-
day. "All right," came back the answer,
" "The Trey o' Hearts' story doesn't
go in to-morrow." "Very well."
True to his word, the advertising
manager kept the second instalment
out. Within the next few days the
newspaper office was besieged with
letters asking why the instalment
failed to appear, so interested had the
public become in the story.
Manager Averill planned to flood
the city on Sundays with a New York
newspaper which is carrying the
serial. Before he had started on this,
however, the "Republican" woke up
and saw that it was a case of "cutting
off its nose to spite its face."
Mr. Averill was called by the man-
agement of the "Republican" a few
nights later and told that the stories
would appear in the "Republican" in
the future. On Sunday, August 16,
two full-page instalments were given,
much to the joy of the publication's
readers and others as well.
Progressive District Chairman Sam-
uel Crumpacker, of Evansville, desires
it known that the matter of motion
picture censorship by a state board
has never been mentioned at any time
in any district, county or city confer-
ence at any point in the six counties
comprising the first Indiana district,
and further, that former Senator Bev-
eridge never wrote him endorsing the
censor plan.
Beveridge Denies Fostering Censorship Bill
Indiana Senator Has Never Seen an Objectionable Film and Sees No Rea-
son for Censors — Blame Report on Liquor Interests
Waterbury Exhibitor Brings Daily to Terms
Newspaper Manager Leaves Serial Out After Quarrel, but Retains the
Feature When Theatre Man Turns the Tables
THE MOTION PICTURE NEWS i
CALM PREVAILS IN ENGLISH FILM CIRCLES
Despite Serious Aspect of War Situation Manufacturers' Representatives Are Disposed to Maintain a
Hopeful Attitude — The Supply of Pictures Sufficient to Last for Some Time in the Face of
Curtailment — Exhibitors in North Sea Cities Hit Hard
THE condition of the motion pic-
ture industrj- in England has a
peculiar interest to manufacturers
and exhibitors on this side just at this
time.
Two representative trade papers pub-
lished in England, the "Bioscope" and
the "Kinematograph," have taken pains
to get an expression of the views of the
situation, and the probable outlook
from the principal English companies
and the branches of American concerns
in London, besides obtaining through
their correspondents in the British Isles
the repons of actual conditions in the
various localities.
There is a diversity- of opinion among
the executives of the large nrms. but on
the whole, the sentiment seems hopeful.
The English branch of the Essanay
Companj- has no intention of reducing
its stock at present. The concern ex-
pects to make regular releases as here-
tofore, and is confident that there will
not be any occasion to retrench for
some time to come. It is suggested that
the theatres be kept open for the benefit
of the people.
Public Must Have Recreation
This latter view is also expressed by
the manager of the Edison Company.
He states that the public must have
some form of relaxation, and that mo-
tion pictures, being the cheapest form
of entertainment, there is no reason why
that should not continue to be popular,
even in the stress of war time.
Jur>"'s Imperial Pictures, Ltd., feels
■«■ the industrj- is going to be hit
hard. It won't be any exception
. particular, as all lines of business
- ngland have thus felt the effects of
sudden upheaval.
W. Jurj-, the president of the con-
cern, makes the suggestion that the
trade organizations should take serious
cognizance of the situation and inau-
gurate measures to uphold the business
in such a precarious matter.
On the other hand, the manager of
the Vitagraph branch thinks that no
move should be made. He declares that
a conference for concerted action would
be useless, as the conditions are of such
a nature that people in the trade cannot
expect to do anj-thing effective.
An Optimistic View
For all this, his %-iews are optimistic
in regard to the general outlook. He
states that all negatives from America
to Paris are being deUvered to London.
The Co-operative Cinematograph
Company, the British representative of
the Universal Company, said that trade
had not been affected to any apprecia-
ble extent, though a few contracts had
been cancelled. On the whole, his com-
pany has no reason to complain. The
concern feels that after the unsettling
which naturally follows such unusual
conditions, everj-thing will become nor-
mal again soon. Pictures will continue
to be as popular as ever.
The Western Importing Company,
the representative of the Mutual Film
Corporation, declares that the trade will
be conducted as usual for some time to
come, as far as the manufacturers are
concerned.
That is. while the supply of films will
be less than before the war because of
the curtailment of production, there will
still be sufficient for the exhibitor. The
manager feels that loss of trade can be
prevented by the members of the in-
dustry acting together in harmony.
Has Good Supply of Negatives
Bishop, Pessers & Compam-, the
firm representing Balboa, is not in fear
of being affected for some time. The
branch has a good supph- of negatives
on hand, and has all its printing done
in England. Consequently exhibitors
can depend upon the company for filling
contracts for Balboa pictures, and a
steadj- output of new releases will be
maintained.
The representative of the Lubin Man-
ufacturing Company, J. Frank Brock-
liss, Ltd., has not felt any effect of
the war. The August releases were de-
livered according to contract. The com-
pam- is ready to fill orders at twenty-
four hours' notice.
It is expected that September releases
will be put in the hands of customers
with the same regularit}- as during the
previous month.
English Service to Remain the Same
Cines Company declares that its Eng-
lish film serv'ice will remain the same,
though it has misgivings about the con-
tinental suppl}'.
The Famous Players Film Company.
Ltd., the British branch of the American
concern of the same name, sees in the
free passage of shipping maintained by
England's na'sw the possibilitj- of mak-
ing regular shipments, though it dis-
claims anj' abilit}" to fulfil contracts in
the case of any unforeseen contingen-
cies.
The Hepworth Manufacturing Com-
pany, with an American branch in New
York Cir\-. makes the emphatic state-
ment that the war will not affect its
weekly output. The regular issue of
three films a week will go on as usual.
The company is not making any dif-
ferent arrangements on account of the
war, except the plan for sending a cam-
era-man to the front to obtain negatives
at first hand.
Small Orders Cancelled
E. H. Montague, the representative of
the Selig Polyscope Compan}-, has felt
the effects of the upheaval to the extent
of finding it necessary to cancel some
small orders for short films, amounting
to about 40,000 feet.
He is having sent from the United
States second negatives where neces-
sary. Beyond this he has not felt any
unusual derangement in the company's
business.
W. C. Scott, representative of the
American Film ]Manufacturing Com-
pany, does not look forward to any
falhng off of trade or any interruption
of the supply coming from the United
States. A few subjects have been cur-
tailed at present, but the shortage will
not last long, in his opinion. All the
printing is done on the premises of the
branch. With the exception of two sub-
jects, the company has on hand all its
negatives up to September 28.
The British branch of Pathe Freres
declares that business is sustained at a
fair level, though, of course, it has on
the whole dropped a little from normal.
The company does not expect a shortage
of films, and will be able to continue
to supply customers.
Receive American Supply
The producing and distributing cen-
ters at Vincennes and Joinville continue
to ship whatever pictures can be made
under existing circumstances, and ade-
quate arrangements for transportation
have been effected. Of course, the films
from the American branch continue to
be received with the usual regularitj^
Reports of correspondents concerning
the condition of business in the largest
exhibiting strongholds on the east side
of England have a peculiar interest in
their reflection on the situation brought
about by the European war.
The cities bordering the North Sea,
where extensive preparations for naval
activities have drawn a great propor-
tion of the inhabitants from peaceful
pursuits to those directly concerned with
offensive and defensive measures inau-
gurated b}" the British government, have
become the centers of unrest affecting
the attendance of motion picture the-
atres.
20
THE MOTION PICTURE NEWS
Rochester Theatre Abolishes Five-Cent Scale
Gordon Manager Raises Prices On Account of Increased Cost of Films
— Predicts the Passing of Neighborhood Theatres
The Boston representative of the "Bio-
scope" reports that the city will be badly
hit on account of its being so closely
concerned with the war. The shipping
of the ports has been paralyzed, but
for all this at present the attendance
at the principal theatres has not fallen
off.
But this condition will not last, though
it is thought that war views will bring
out considerable of the population to
picture houses.
Bad Conditions in East Yorkshire
The reports concerning the East York-
shire district are dubious. The corre-
spondent predicts a severe falling off
at the pleasure resorts if the war con-
tinues. Already the cities of Scarbor-
ough, Withernsea, Hornsea, Bridlington
and Whitby present, in his words, "a
wintry appearance," whereas it should
be the very height of the season.
All business has felt the blighting ef-
fect of the war, and the motion picture
industry is feeling it in sympathy. It
is said that the picture houses will prob-
ably suffer more. Even the permanent
residents are not attending, as well as
the visitors.
Hull has been hit worse than the other
cities. A crisis has come from which
it may be some time before it can re-
cover. Two theatres recently closed,
and, according to the correspondent,
others are on the point of shutting their
doors, to remain closed indefinitely. This
is because the city is in the very heart
of the war zone.
All the maritime business of the city
has stopped completely on account of
the vessels plying in the North Sea
having been recalled. As a consequence,
over 10,000 dock laborers alone have
been thrown out of employment. With
starvation staring these throngs in the
face, their families naturally are no
longer able to find recreation even in
the cheap amusement of the motion pic-
ture theatres.
Other Parts of England
Reports from other parts of England
are not buoyant.
At Newcastle-on-Tyne the effect has
been serious. As a result of its being
put in a state of defense, the populace
has become excited over the prospects
of attack, and this feverish condition of
excitement has made the people forget
amusements of all kinds.
As a consequence motion picture the-
atres have felt a severe loss of patron-
age. A canvas showed that since the
outbreak of hostilities the attendance in
the large houses has fallen to a third
of what it was formerly.
It is said that Portsmouth, as "the
home of the navy," will probably be
more affected than any other city in
England. The thousands of navy men
who live in the town are now aboard
ship, and, with the breadwinners away,
the prospect of food rising in price, the
Special to The Motion Picture News
Rochester, Aug. 27.
ROCHESTER is soon to see the
passing of the five-cent feature
picture house. The advance in the
cost of films is the cause for the ad-
vance in prices soon to take place.
The Gordon is the house which will
do away with its five-cent price, and
advance the admistion to ten cents for
matinees. Heretofore, women and
children have been able to obtain ad-
mission to the matinees for five cents.
The price for men, however, was ten
cents. When the raise takes place,
ten cents will be the price for all in
the afternoon.
Prices at night are ten and fifteen
cents, for the balcony and ground
floor, respectively, and it is reported
that these will not be changed.
J. J. Raymond, resident manager of
the Gordon, in discussing picture con-
ditions in Rochester, said:
''When the house opened, a year
and a half ago, we were about one
year ahead of our time. We found
it very hard to get features that we
regarded as suitable for our house.
We are having no trouble getting fea-
tures now, however, as we are buying
the best in the market, but they cost
more money than ever, and no house
can afford to operate for five cents,
even for matinees for women, and pay
such prices as are demanded for films
families are not likely to patronize mo-
tion pictures. Not until the close of
the war is there a prospect of any im-
provement.
People Still See Pictures in Cardiff
In Cardiff, where the number of pic-
ture patrons has become considerably
lessened through concentration of troops
elsewhere, which has drawn heavily on
the local population, quite a good pat-
ronage has been maintained.
The reason is that because the tension
has become so great from the excite-
ment of the war people are glad to go
to the theatres in sheer desire to get
relief.
In Sheffield the motion picture the-
atres have felt the effects of the war
excitement. It is stated that people are
more interested in the extras and bulle-
tin-boards outside the newspaper offices
than the pictures shown in the theatres.
The local managers are endeavoring
to hold patronage by exhibiting films
depicting naval and military scenes.
Practically the same conditions prevail
in Manchester.
London Affected
Film attendance in London has also
these days.
"I believe that the day for the su-
burban house is past. While there are
many in this citj', the business that
the downtown houses are doing this
summer shows that folks like the big-
ger houses, which, because of their
large capacity, can afford to give more
for less money than the houses in the
outskirts.
"We have had to stop selling tick-
ets many nights this summer, and I
cannot understand the wails of some
managers concerning poor summer
business.
"I figure that if I have something
the other folks want to see, they will
pay to see it, provided they can be
comfortable.
"A house in the outskirts cannot
hope to compete with the one down-
town, because it can have no matinee
business to speak of, and, without the
matinees, no house can succeed. The
outside house cannot compete with
the larger house downtown in the mat-
ter of features, as the money :s not
there to buy them.
"Women come downtown, do a lit-
tle shopping, and, when tired, stop in
at a picture show. They see the latest
films in first releases, and go home.
If they go to a neighborhood house,
they are apt to see these same films a
week or two later."
Arthur R. Tucker.
fallen off as a result of the war. In
some sections of the city it maintains
a high level, though what the future will
bring forth no one wants to predict or
think about.
The maintenance of good business ap-
plies to the theatres in Hammersmith
and Shepherd's Bush. But in the north-
western district of the metropolis the
reports are divided.
In some localities excellent siness
is reported, while in other parts of the
district dubious reports come from the
managers.
The patriotism of the English people
is reflected in the action of several mo-
tion picture proprietors in Middlesex,
who have instituted a fund to be called
"The Middlesex Kinema War Fund."
The money collected will be used for
the purpose of relieving the distress of
widows and children of Middlesex sail-
ors and soldiers killed in action.
Developing Chemicals Go Up
The chemicals used in developing films
have felt the effect of the war. An
inflation in price indicates that specu-
lators are trying to corner the market
in England, as they have been trying
in America.
THE MOTION PICTURE NEWS
21
San Francisco Police Ban War Films
Chief Puts Lid on Martial Picture, Fearing Riots Among Golden Gate City's Cosmopolitan Inhabitants —
Exhibitor Defies Order and Is Arrested But Wins Temporary Injunction — League Pro-
tests— Stillwell Re-arrested on Second Charge
special to The Motion Picture News
San Francisco, Aug. 24.
THE lamentable war in Europe has
brought San Francisco exhibit-
ors lace to face with a new cen-
sorship problem, and one on which the
trade seems to be divided. The matter
has been one thrust upon exhibitors by
Chief of Police David A. White, and
already a skirmish has been fought out
in court to determine its legal status.
Last week the Chief of Police issued
an order to the effect that the exhibit
tion Of motion pictures showing battle
scenes on either land or sea must be
stopped indefinitely in this city, the idea
being implied that there was grave dan-
ger of rioting, owing to the war in
Europe and the cosmopolitan character
of the population of San Francisco.
This order was of such a sweeping
character that officials of the San Fran-
cisco Motion Picture Exhibitors League
called upon Chief White before holding
a regular meeting and protested against
its being placed into effect.
War Scenes Prohibited
One of these officials told the Chief
that at that time he was showing a pic-
ture containing scenes of a tribal war
in the South Seas and explained how
many of the pictures now being released
contained war scenes which pertained
in no way to the present struggle.
The immediate result of this visit was
a modification of the order, and the re-
straining feature in the edict was lim-
ited to films showing the flags or uni-
icrms of the countries now engaged in
V. H - .
Many exhibitors, however, were not
satisfied with this order, claiming that
it vvas entirely uncalled for, that it was
d •' ■ 'minatory in that it did not include
tne billboards, the regular theatres or
the daily press, and that it was a matter
in which the Chief of Police had abso-
lutely no jurisdiction.
Among those who objected to obey-
ing the edict was Charles Stillwell, man-
ager of the Silver Palace Theatre on
Market street, who at the time was
showing a military romance of the
Franco-Prussian War, "Faithful Unto
Death."
He persisted in showing the picture
and was arrested, following a visit of
Peter Peshon, of the Police Department,
and member of the Board of Censor-
ship, to the Silver Palace. The arrest,
however, was not a matter in which
the board was involved, as but one of
its members viewed the picture, instead
of the customary three.
Temporary Injunction Granted
An application for an injunction to
restrain the Chief of Police from carry-
ing out his orders was immediately filed
and the case was assigned by Presiding
Judge Sturtevant to Judge Seawell.
When the matter came up in the court
of the latter a temporary injunction
was granted and the picture was shown
for four days, a longer time than was
originally intended.
In commenting on this matter Mr.
Stillwell said :
"The Chief is trying to do that which
even the President of the United States
could not do legally. The censorship
of motion pictures does not extend to
war films. He takes the position that
there might be rioting and a stampede
in our places as a result of excited par-
tisans seeing the fight scenes. He is a
little premature, as is shown by the
fact that during the four days that this
picture was shown there was not the
least sign of a disturbance in our theatre,
or in any other house that I know of.
"The owner of a theatre is a better
judge than anyone else of the class of
pictures that he may show in his house.
No one would think of showing a pic-
ture that would offend any of his pa-
trons or that would be even remotely
liable to cause a riot. If battlefield
scenes were likely to do this, pictures
containing these would be shunned by
exhibitors without the need of an order
from the Chief of Police. It is likely
that there are houses in some districts
of the city where it would be a wise
policy to show films of a different char-
acter and exhibitors there are not at-
tempting to show war pictures."
Police Seek Newr Attack
Chagrined at the effectual blocking of
his censorship plan, the Chief of Police
evidently searched studiously for some
method of retaliation, and a few days
after the first arrest of Mr. Stillwell
he was taken into custody again on
the charge that his poster display was
obstructing the lobby.
The fact of the matter is that one
of the display frames did project eight
inches into the lobby from the line of
the orchestrion. No action was taken
on any other theatre owners, either for
showing war pictures or for obstructing
the lobbies of their places of amuse-
ment. On the day of his arrest pho-
tographs of lobbies of theatres within
one block of the Silver Palace were
taken, not for the purpose of embarrass-
ing friendly competitors, but to illustrate
that this house was being singled out.
The present censorship question is the
first one that has been brought up in
San Francisco since last March, when
the management of the Portola Theatre
succeeded in securing an injunction
against the Board of Censorship when
an attempt was made to stop an exhibi-
tion of the production "The Inside of
the White Slave Traffic."
Past and Future Openings
D. J. Grauman, owner of Grauraan's
Imperial Theatre, has opened the Savoy
Theatre on McAllister street, about a
block from the present house. The
Savoy Theatre is owned by W. A. Mac-
Kenzie and is a high-class house in
every respect, having recently been re-
decorated and refurnished at a cost of
several thousand dollars.
It has been the home of musical come-
dy and motion picture feature produc-
tions, but has been dark for several
months. Mr. Grauman will conduct it
along the same lines as Gauman's Im-
perial and will feature Jack London sub-
jects there.
After having been closed for many
months, during which time extensive re-
construction work has been done, the
Globe Theatre in the Mission section
is about ready to be reopened by Turner
& Dahnken. This house has a capacity
of about two thousand persons and
boasts the distinguishing feature of be-
mg one of the largest houses in the
country without a post to obstruct the
view. The alterations now being com-
pleted have cost in the neighborhood
of $10,000.
The Marcus Loew Corporation, which
recently purchased the Sullivan & Con-
sidine circuit of vaudeville houses on
the coast, is preparing to erect a large
theatre in San Francisco where motion
pictures will be shown exclusively. This
house is to be located on Market street,
neai Sixth, and will cost about $400,000.
The seating capacity will be 3,000.
A new motion picture house with a
capacity of four hundred persons is to
be opened shortly by S. C. Martenstein
on Divisadero street, between Page and
liaight. The theatre is being erected
by Dan Sullivan.
Take Over Oakland Theatre
The Turner & Dahnken Circuit has
made arrangements for taking over a
fine new theatre to be erected within
the coming year at Fourteenth and
Franklin streets, Oakland, Cal. Pre-
liminary plans for this fine structure
have already been made and construc-
tion work is to commence shortly.
22
THE MOTION PICTURE NEWS
The theatre will be in a club building
that is to cost almost one million dol-
lars and vvil! have a seating capacity
of 3,000. It is the intention to give up
the house now being conducted there
as soon as the new theatre can be made
ready. This concern now has eight large
theatres on its circuit.
Beach & Krohn, who conduct the
Xorin Photoplay Theatre at Berkeley,
•Cal., will shortly open another fine house
in that city. Work is already well under
way on a fireproof theatre with steel
frame at College and Ashby avenues,
about fifteen blocks from the present
house. This theatre will seat about 800
jpersons and will have a balcony.
P. Caesar has reopened the Bell The-
atre at 538 Columbus avenue, San Fran-
cisco, the house having been closed for
several weeks. M. L. Langhorst.
Cincinnatians Flock to War Pictures
Exhibitor Posts Them in Conspicuous Place Where They Will Be Read
Close to Posters Advertising Pictures
PRICE OF METOL JUMPS IN
LOS ANGELES
Special to The Motion Picture News
Los Angeles, Aug. 34.
There has been a scramble among
local motion picture manufacturers
for a supply of metol and other kinds
of developing chemicals, scarce just
now because of the supply being cut
off because of the European war.
All of the larger companies were
cared for by the Eastern officers, who
demanded immediate fulfilment of
yearly supplies according to contract.
The hoarding of the visible supply
caused a shortage, and almost hourly
the price was increased.
According to wire advice received
by wholesale dealers in Los Angeles,
the price went from $3.75 on the day
of declarations of war, to $14.00 per
pound. Local dealers refused to sell
more than one pound to a company.
DETROIT EXCHANGE MAN
DIES
Special to The Motion Picture News
Detroit, Aug. 26.
The Universal Film Exchange
here lost one of its most valuable
men in the death recently of Theo-
dore Eck, booker for the exchange,
of acute stomach trouble. Mr. Eck
left a widow and daughter. He is
buried at Watertown, N. Y. Joseph
Diner, of Cleveland, formerly with
the Lake Shore Film Supply Com-
pany, has taken the place of Mr. Diner
in the Universal organization.
CALIFORNIA ASSOCIATION
SEEKING READMISSION
The Southern California Moving
Picture Men's Association has made
application to the executive board of
the California Moving Picture Ex-
hibitors League for admission.
The southern body was in the
League once, but withdrew. They
are now seeking readmittance to the
organization.
Special to The Motion Picture News
Cincinnati, Ohio, Aug. 26.
WAR news and war pictures form
an attractive combination in
certain sections of Cincinnati. Those
theatres whose patronage is drawn
chiefly from the foreign element have
been making persistent demands for
war pictures of any kind. The vari-
ous exchange managers have done
their best to supply this demand for
thrills that are in line with the cur'
rent news.
A. J. Bauman, who operates the
Dreamland Theatre, at 240 West
Fifth street, this week secured "The
Fall of France," an historical war
picture. It made an instant appeal
to the foreign element.
In order to make the attractiveness
of the picture more complete, Mr.
Bauman secured every edition of the
local papers and several New York
and Chicago papers, whose headlines
told of nothing but the latest war
news in Europe. These he posted
daily as bulletins within easy reading
distance of the sidewalk.
The result was that hundreds of
Cincinnati's Hungarian, Austrian,
Roumanian, Servian and German
population, were attracted to the
theatre lobby first by the varied ex-
hibit of war news.
The attraction of the posters of
the photoplay was secondary, but
after reading the war news, the pos-
ters made an undeniable appeal to
the people. Bauman almost doubled
his business during the time he was
showing the picture.
R. S. Eastman.
War Slackens Business in Toronto
Some Small Houses Close — Others Complain of Dullness — Bigger Thea-
tres Maintain Their High Standards — Music an Important Feature
Special to The Motion Picture News
Toronto, Ont., Aug. 26.
AFTER a very quiet summer sea-
son, the advent of war in Europe
has not improved local conditions for
the motion picture men. All the film
exchanges and most of the exhibitors
are complaining bitterly of dull times,
and a few of the smaller houses are
entirely closed.
Toronto houses continue to main-
tain their high standard of entertain-
ment, and the president of the local
motion picture association reports lit-
tle or no trouble is ever experienced
with the censors.
The majority of the houses are run
as "picture shows" only — several of
the larger houses give a combination
of pictures and vaudeville, but the
illustrated songs are now entirely
eliminated. A special note of interest
is the musical end of the program.
One large house is equipped with a
mechanical orchestra, and several
theatres have installed the Wurlitzer
orchestra with huge success, and the
high state of efficiency that the or-
chestras generally maintain is worthy
of comment. Features are still a
drawing card and the "Million Dollar
Alystery" is going strong.
One of the largest theatres on the
outskirts of the city has an added at-
traction in an "amateur night" once
a week, and judging by the large and
enthusiastic audience, combined with
the excellent talent, the move is one
in the right direction for success.
George Parker.
Poor Doggie Had Nervous Prostration
Masseur Testifies in Back Salary Suit of Screen Actress to Giving Mud
Baths to Ailing Animal Needed in Picture
Special to The Motion Picture News
Spokane, Wash., Aug. 24.
NEVER did a new corporation at-
tempt to do business under more
distressing conditions than has the
Southern Sun Film Company, a new
enterprise, with headquarters in Spo-
kane. So far the management and its
players have spent a lot more time in
the courtroom than in its studio.
First Betty Thorp, leading woman
in the company's first film, an adver-
tising story called "When Betty Mar-
ries," filed suit for $99, declaring the
sum to be due her for back salary.
The company maintained that she
had agreed to work for next to noth-
ing "to get the experience," and
showed, further, that it had expended
$75 on her.
Miss Thorp told the judge that
part of this sum went for treatment
for her dog, which was sick and
which was needed to pose in the films.
A negro masseur testified that the
dog had "nervous prostration" and
that he had given it mud baths. Jus-
tice Fred Witt reserved decision.
About the same time, in Justice
Samuel C. Hyde's court, there was
being heard a claim for $99 brought
against the film company by the Con-
ley Taxi & Cab Company. The lat-
ter won. Jan Drummond.
THE MOTION PICTURE NEWS
23
Making His Theatre a Midsummer Oasis
By Guy P. Leavitt
Keeping His House, His Patrons and Himself Cool on the Hottest of
Exhibitor — And the System is a Part of His Success;
looked in the Reckoning
Dog Days is a System with this
Nothing is Over-
MANAGER J. E. Schlank stood
in the entrance of the Hipp
Theatre in Omaha and looked
out upon the simmering pavement.
His brow felt as though a thorough
mopping with a handkerchief would
be a blessing to it.
But he didn't use the handkerchief.
That was a part of his system. There
was a system to everything Manager
Schlank did.
He was dressed in the lightest of
Palm Beach suits. His clothes were
neatly pressed, his hair was parted in
the coolest manner, and everything
about him denoted coolness.
He was engaged in his most vigor-
ous pastime for July and August —
dodging the dog days.
THE Hipp Theatre stands on the
north side of a busy street, a
block and a half from what is desig-
nated as the business center of Omaha.
Beside it is the Gaiety Theatre, a
popular burlesque headquarters in the
legitimate theatre season. On all sides
it is hot in the summer. Cooling soda
fountains are here and there, but like
all city streets — hot in summer time.
On this particular day, one of the
hottest during July, ^Manager Schlank
was not pessimistic. His look was a
look of optimism, as he greeted a reg-
ular flow of patrons. ]\Iany of them,
mopping their brows, looked forward
with pleasure to their seats in ?ilan-
ager Schlank's theatre.
It was the noon hour.
"These people," said Manager
Schlank, "are a mixture of those who
vant to see the pictures and those
^•i want to rest for a while in a cool
pla^ See that sign?" and he indicated
.'• f ^jture of a block of ice and the
pr^ular wording, "It's Cool Inside."
-Several people stopped during the next
few minutes, read the sign, looked at
the inviting doors, and went inside.
Some looked at [Manager Schlank.
Some looked at his ticket seller. And
there they saw, without realizing, a
part of his system.
TO stand out on the hot sidewalk
and look at the entrance to the
theatre was a pleasing sight. The
very pictures — water, woods and all —
looked cooling and inviting.
And Manager Schlank and his
cashier? Dressed in light-looking
clothes, immaculately kept, and with
pleasant smiles, they did not detract
from the cooling effect.
Then a person in front of the the-
atre could see the outflow of patrons.
They looked cool. The air wafted
through the entrance was cooling.
The next thing was to go inside.
There was no drone of fans, no no-
ticeable rush of air, and — best of all —
none of the objectionable summer
odor found in so many of the down-
town theatres where everj-body at-
tends.
The system of ventilation, gov-
erned by a huge exhaust fan at the
screen end of the theatre, consisted
of strings of fans along the walls and
two strings of fans arranged to blow
along the two aisles. (The theatre
is almost as wide as it is long and
seats nearly 600 people.)
""TP HE air is renewed every minute
A and a half," said [Manager
Schlank, "That exhaust fan is so
powerful it would pull these doors
open if we would turn it on full force.
Then we have a dripping system of
cooling and ventilation."
Needless to say, the screen was
large and the machine was such that
the pictures were shown without a
quiver. And an inverted lighting sys-
tem is used inside the theatre, too.
Here and there were men and
women, clerks and business people,
reading the noon editions of the
newspapers. "They eat their lunch-
eons and then come here for a cool
place to rest and to look over their
papers," said Manager Schlank. It
was light enough to read a news-
paper, but the pictures were much
more plain in many other theatres
that are darker.
"I am not running a short-time
spooning place," said Schlank, "so
that's one reason I keep it so light,"
The ushers, the door man and the
musicians, dressed to look as cool as
the manager, gave away several thou-
sand advertising fans a day. As they
go out the patrons have to pass a
large water cooler, and at least half
of them stop for a drink.
As they go out another phase of
Manager Schlank's system comes to
light. He is a good "mixer."
"I know half of these people by
name," he said, indicating his house
of patrons, "and I speak to them. I
see some of them missing for a week
or two, and I know they are on a va-
cation. I speak to them and welcome
them when they return. They ap-
preciate it.
"X /f YSELF?" and then he launched
on his philosophy of summer
business — a philosophy that may be
valuable to many other exhibitors
this summer and next.
"I take no vacation now. The ttime
to look out for your business, I be-
lieve, is when it is dull. When it is
thriving it will look out for itself.
Just now business is bad. [Maybe we
are losing money.
"But I am here, giving my custom-
ers the best of attention, keeping the
standard of our pictures and our serv-
ice up the same as if it was the busi-
est part of the year, not retrenching
in finances, but doing my best.
"And I am certain it will repay me,
"Not this month, perhaps, but next
month. Then my business will dou-
ble and I will make back in a month
what I have lost during the summer,
"My customers will remember I
never stoop to lower my shows for
anything, and they will depend on me.
"When I advertise a special feature
they have learned to know it will be
good if my word is back of it."
THAT, in brief, is Manager
Schlank's system. Not overlook-
ing the slightest chance to establish
a more secure reputation and by keep-
ing up a standard, is his keynote.
And for two years he has been a
successful proprietor of a motion pic-
ture theatre in Omaha and is now the
president of the Hippodrome Amuse-
ment Company, which is planning to
build an exclusive motion picture
house that will cost nearly $100,000.
"Well, I'll see you next week," was
his smiling farewell, as he opened an-
other package of programs — little
booklets furnished by the corporation
which furnished his films, and which
included not only the programs, but
pictures of sea scenes, advertisements
by companies furnishing vacation and
outing goods, and a synopsis of the
pictures for the coming week.
POSTER ROLL PLEASES EX-
HIBITORS
Special to The Motion Picture News
Washington, D. C, Aug. 26.
The Electric Film Supply Com-
pany has installed a convenience for
its patrons in the form of a poster
roll. On this is rolled the large
6-sheet posters of the productions
handled by this office, enabling the
exhibitor to view the "paper'' for his
theatre in time-saving manner.
This is the first device of the kind
seen in Washington, but it is worth
being adopted by the other exchanges.
[\Ianager O'Brien reports that it has-
proved a valuable office equipment-
24
THE MOTION PICTURE NEWS
EDNA GOODRICH MAROONED
IN BELGIUM
Edna Goodrich, who was to have
begun work this week for the Jesse L.
Lasky Feature Play Company on the
motion picture production of the
''Warrens of Virginia," in a letter to
Samuel Goldfish, head of the Lasky
firm, advised that the picture would
necessarily have to be postponed as
Pittsburgh Will Demand Sunday Opening Right
May Appeal to Legislature if District Attorney, Elected by Church Votes,
Ignores Plea — West Virginia Exhibitors Ask Co-operation
EDNA GOODRICH
she was marooned at Ostend, Bel-
gium, and had busied herself for the
past two weel>s, as a member of the
Belgium Red Cross.
"I have occupied my time." writes
Miss Goodrich, "by making bandages
for the wounded. My hotel, The
Kursaal, has been turned into a hos-
pital and there are three hundred
badly injured soldiers here."
The production of the "Warrens of
Virginia," in which Miss Goodrich
was to have appeared for the Lasky
company is completed, and the cast
was engaged, but has now been dis-
persed by De Mille and the produc-
tion postponed until the early part
of January.
VITAGRAPH DIRECTOR SUF-
FERS LIGHTNING SHOCK
Director Captain Lambert, of the
Vitagraph Company, who stood next
to Chad Fisher, a Vitagraph camera
man, when he was killed by lightning
in Yonkers, N. Y., is suffering very
severely from the shock. He stood
with his hand resting on Mr. Fisher's
shoulder and the bolt of lightning
went completely through Captain
Lambert's arms.
For some time he was completely
paralyzed in these members. He was
unable to feed himself. His arms are
still in bad condition, but it is hoped
that he will recover entirely from the
shock, although he was badly burned.
Special to The Motion Picture News
Pittsburgh, Aug. 26.
THERE is soon to be a battle on
in this district, and the fighting
is to be waged through to the end,
over the demand of some of the mo-
tion picture houses for the right to
operate their theatres on Sunday.
Already the motion picture men of
. West Virginia have opened their war
and ask the co-operation of the mo-
tion picture men here, declaring that
both states making the demand at the
same time, there is a far better chance
to get the needed legislation, since
many of the towns in West Virginia
are so close to Pittsburgh.
Citizens along the Norfolk & West-
ern Railroad in McDowell County
have already appealed to District At-
torney F. C. Cook, asking him to let
the motion picture theatres operate
on Sunday.. They have stated there
is nothing else to do on that day in
that district, and with the theatres
open the young people would not be
so liable to get into mischief as they
do at present without the theatres to
attend on Sundays.
That the District Attorney in Alle-
gheny County could grant the the-
atres the right to operate is certain,
but it is not likely that he will do so,
for he was elected more by the church
people than by any other faction.
He has selected as the head of the
county detective force a minister
from one of the churches whose sclc
ambition is to close everything all
day Sunday.
It may be possible that the theatres
will appeal to the legislature for the
right to operate on that day, and by
so doing go over the head of the lo-
cal attorney's office.
G. L. McCoy, Jr.
Omaha Exhibitors Win Community Fight
Fail to Exclude Theatres from Residential Districts — Protest Dies Before
City Commission — Three Neighborhood Houses Now Planned
Special to The Motion Picture NEWb
Omaha, Aug. 25.
AN atempt to prevent the erection
of motion picture theatres in the
residence district of Omaha has
proven a failure after a fight that
never reached beyond the city com-
mission, and plans will be announced
soon for at least three new commu-
nity theatres.
The East Hanscom Park Improve-
ment Club objected to the erection of
a motion picture house at Thirty-
second street and Woolworth avenue
last spring, and petitioned the com-
mission to pass an ordinance prevent-
ing the erection of such theatres in
the residence communities.
The fight started at once. The city
attorney's office said such an ordi-
nance could not be passed unless an-
other was passed declaring motion
picture theatres a nuisance and class-
ing them with pool halls and saloons.
The building commission office de-
clared it was a plan that would hin-
der the growth of Omaha's business
district if passed.
But the Improvement Club stood
firm. The motion picture people de-
clared that the matter would be taken
into the courts as soon as it was
passed.
The commissioners adopted a wise
plan. They kept still, allowed the
excitement to die down without pass-
ing the proposed ordinance, and now
the motion picture houses will be
built the same as ever.
So that will not stand in the way
of progress in Omaha.
Guy P. Leavitt.
Spokane Houses Stand Fresh-Air Test
Local Health Officer Starts Investigation, but Finds That Exhibitors Have
Already Provided Necessary Devices for Health of Patrons
Special to The Motion Picture News
Spokane, Aug. 24.
A CAMPAIGN for better air and
more of it in the picture thea-
tres has been inaugurated by Dr. J.
B. Anderson, city health officer. As
a result, the houses which are well
equipped with ventilating devices are
capitalizing the investigation.
Dr. Anderson's plan is to take sam-
ples of atmosphere from the picture
houses during the evening, after they
have been filled with patrons most of
the day. The air samples are tested
in the city laboratories.
The first report covers the investi-
gation of the Clem and Casino thea-
tres, which are run by the same man.
The Casino recently was outfitted
with a system of ventilators said to
be the most efficient in the city. The
test at that theatre was made in a
corner in the rear of the loge, where
the circulation is supposed to be the
least in the house. Even there it was
shown that the air was completely
changed four times in an hour. It
was concluded that in the main body
of the house the changes were at
least twice as frequent.
THE MOTION PICTURE NEWS
25
Fitting rilms to a rilmless Community
By R. E. Pritchard
With the Problem of Educating a Town to Motion Pictures On His Hands, This Exhibitor Made It His
Business to See that Everybody Came to the Theatre Once — Then He Made It His Business
to See They Kept On Coming
IT is a rather difficult thing for a
man to start a motion picture
theatre in a town where motion
pictures have never been seen before,
especially when one is to meet at the
very outset with the destruction of
all one's property by fire. It is even
more difficult when the man con-
cerned knows nothing about pictures
and has to learn himself while edu-
cating his possible patrons.
But this has been accomplished by
R. Blanchard, owner of the largest
motion picture theatre in Bogalusa,
La., who has not only made a great
success here, but who in the past few
weeks has established a second house
just across the state line in Columbia,
Miss.
In the first place, one has to under-
stand the Bogalusa spirit. This is
the way the city advertises itself:
"Population 1906, 0; 1914, 10,000."
And this is true. The city is grow-
ing by leaps and bounds with every
yearly census.
It is a model city with everything
that it possesses as modern as every-
thing can be. The secret of the suc-
cess of the city is that it is the home
of the Great Southern Lumber Com-
pany, owners of the largest saw-mill
industry in the world. This company
picked out a spot in the pine woods
of Louisiana and here it has built its
mills and a model town.
It calls itself a magic city, and
there seems some ground for the
"''im, for those who came here with
li' founders and after them, to make
the - fortunes, have not been led
afield in their dreams.
X^fR. BLANCHARD'S story will
•i- • * be interesting to those who are
wondering how to make a success of
the motion picture business in an un-
tried town and to the man who is
without a practical knowledge of the
business. There are scores of open-
ings right here in Louisiana and
Mississippi, for that matter, for the
man who is willing to start at the
bottom and learn the lesson Mr.
Blanchard has taught.
That is, there are openings in
Louisiana and Mississippi if some one
gets the prize spots before Mr.
Blanchard comes to the end of his
policy of eventually spreading his
business to everj^ town in this sec-
tion that provides an opening, just as
soon as he gets the time and the op-
portunity.
But here is his story:
"Three years ago I came to Bo-
galusa. I had been in the livery busi-
ness elsewhere, but had sold out. I
had a little capital that I wanted to
invest if I could get a good opening,
but I wanted to see where I could get
quick returns on my investment. I
did not expect to 'get rich quick,' but
of necessity I had to get into some
line from which I could earn a steady
and a reasonably certain income.
"I owe my inspiration to advertise-
ments in the .daily papers of New
Orleans. I was struck by the adver-
tising of the numerous motion picture
houses and by the number of them
operating in that city. And the mo-
ment I reflected, I realized that there
was not a single permanent amuse-
ment enterprise in Bogalusa.
"Here was a town of some 6,000 or
7,000 people, at that time. Save for
the Y. M. C. A. and music at the park,
there was no amusement of any kind.
Now and then a circus or a traveling
organization came and took away
with it a quantity of the people's
money. In the mills here, practically
every man was earning good pay, the
sawyers, excellent money. The busi-
ness men who were dependent on the
workmen's trade were prosperous.
The men were compelled to go to
other towns for amusement, for the
simple reason that they had none at
home.
"TV /fY first theatre was the Pleas-
iVl ant Hill, which I built and
opened Sept. 1, 1911. I knew nothing
about the picture business, but be-
fore starting my theatre I studied it
as thoroughly as possible and bought
the very best equipment that I could
get.
"At first I experimented with film
services until I had found the faults
of about all of them and finally de-
termined on the one that I desired to
use. I have made no change for two
years.
"I want to repeat that there had
been no permanent amusement enter-
prise here before, and I had to edu-
cate the people to the films before I
did anything else. Of course, there
were a number of skilled workmen
here from other cities and towns
where there are now picture theatres,
and the first thing that I did was to
learn who these were. Even before I
opened, I let them know my inten-
tions and got them stirring the curi-
osity of others.
"It is a peculiar trait of human na-
ture that any man is fond of telling
the other man about something that
the latter does not know. I relied
largely on this. I got the men who
had seen motion pictures to talking
to the others about the opportunities
that they were going to have. Before
I opened, I had aroused a considera-
ble amount of curiosity.
"So my theatre started and I had
already decided on the completion of
my idea to interest the people in
films. To those who had never seen
films and who would not invest their
money to satisfy their curiosity I
gave a few tickets, being careful not
to 'paper' my house. I used dis-
crimination in this distribution and I
soon had a considerable clientele built
among those unfamiliar with pictures.
"I made it my business to see that
everyone came to my theatre at least
once, to find out what motion pic-
tures were, if nothing more. I
counted on getting a certain percent-
age of permanent customers, especi-
ally among the younger generation.
Perhaps this is one of the reasons
that I have been so successful, for
this is a city of the younger men.
<'T AM a great believer in publicity,
A if for no other reason than that
I owe my success to the inspiration
which motion picture advertising
gave me, but in Bogalusa there is
only a weekly newspaper and the
people depend almost exclusively on
the New Orleans dailies for their
news. Naturally it was impossible
for me to advertise in the latter, so I
had to get a substitute.
"I secured a large sign board in
front o^ the postoffice, in the central
part of the city and a common gather-
ing point and there I started out tO'
advertise my daily program.
"Since then I have developed the
policy into issuing a daily circular,
which I try to put in the hands oi
everyone, advertising my next bill.
I am particular that these circulars
go to the housewives, for I find that
this pays best.
"Incidentally, I may say that I
have pursued the policy of interesting
the women -first. I am now dis-
tributing fans to them as an advertis-
ing policy.
"Just one year after I had opened
my theatre burned, and I lost every-
thing that I had. My building and
equipment was worth $4,000 and I had
practically no insurance. Although
26
THE MOTION PICTURE NEWS
Omaha Operators Fight for Recognition
Arrests Follow Passing of Cards by Union Ssmipathizers — Exhibitors
League Head Gets into Court — No Wage Demands Yet
Special to The Motion Picture News
Omaha, Neb., Aug. 35.
A CRITICAL stage in the support
of a local of the International
Alliance Theatrical Stage Employees
and Moving Picture Machine Oper-
ators is existing in Omaha. The fight
became so bitter recently that two
men, one a union operator and the
other a non-union sympathizer, were
hauled into police court.
The local here is No. 343, with
W. C. Denney, Elite Theatre No. 2,
president; Frank Lewis, Eclectic Ex-
change, vice-president; C. E. Boone,
Orpheum, South Omaha, secretary;
Robert Brewer, Franklin Theatre,
treasurer; Dave F. Somer, Airdorae,
Twenty-ninth and Farnam streets,
business agent; August Herman,
Ideal, assistant business agent; and
L. L. Craig, of the Farnum Theatre,
representative to the Central Labor
Union.
J. J. Goggins, a sympathizer with
the Union operators, was passing
around cards calling upon all union
men and sympathizers to patronize
only the theatres where union oper-
ators are employed. A list of such
theatres was given. On the other side
of the card was a reproduction of the
union card displayed where union
operators are employed. He was ar-
rested on a charge of passing cards
and fined $10 and costs.
John Daly, said to be identified
with the forces fighting the union
men, was arrested on a charge of as-
saulting Morris Miltenberg, union
operator at the Farnam Theatre, 1413
Farnam street. He was fined $1.
Sam Goldberg, president of the
Omaha branch of the M. P. E. L. A.,
was arrested for obstructing the side-
walks in front of this theatre with
sign boards. The union men say they
are positive Mr. Goldberg blames
them for his arrest. Mr. Goldberg
denies it. He was given a suspended
fine of $25 and costs.
There has been a union of motion
picture machine operators here off
and on for several years. It has been
a fight to exist, say the union oper-
ators, but they are at last succeeding.
They have placed a representative in
the Central Labor Union, the chief
union body in the city, and are
coming to be recognized more and
more.
They are not anticipating a demand
for higher wages just yet, they say,
but are emphasizing the "careful op-
erator"' and "safety first" feature of
the general employment of union
men. They are calling attention to
a recent fire, where the fire warden
learned, an eleven-year-old boy had
been assisting the operator.
The fight has not come before the
public much, but the unfavorable sit-
uation existing for all concerned be-
cause of the arrests is bringing a cer-
tain amount of undesirable news-
paper notoriety. That the exhibitors
are taking an interest and may side
one way or the other is the state-
ment of the union men, who say the
exhibitors have already discussed the
situation with considerable heat.
Guy p. Leavitt.
tliat was a bitter moment for me,
that fire zvas the very best thing that
ever happened.
"I repeat that the people had been
without amusement before, but with
the opening of my house they had
been graduallj- educated one by one
to the pictures. It was not until my
house burned and they were again
without amusement of any sort that
they fully realized what it was to be
without any place to go for pleasure.
I found myself with a new and in-
creasing demand for my show, and
so I lost no time in getting a new
theatre.
"T^HE Great Southern Lumber
A Company was anxious to have
amusement for its men and to keep
them at home and contented. I made
arrangements with this company to
lease a plot of ground on Avenue B,
and there built the Magic Theatre, a
house with a seating capacity of 500,
which I now operate. My experi-
ments had done me good and I was
able to resume business with a better
house, more modern equipment and
a more thorough knowledge of the
whole business.
"I want to say here that my lack of
knowledge of the business when I
started was an advantage to me, and
will be to any man who will devote
his time to its study. I knew that I
did not know and I paid attention to
the smallest details, kept watching
where I could improve my service,
looking for the mistakes I was mak-
ing and attempting to correct them.
My experiments helped me to give
the people a better service.
"Lack of newspaper advertising
opportunities has handicapped me in
one direction, but it has caused me
to pay attention to the individual,
"I realize that I cannot reach him
so thoroughly by general publicity, so
/ make it a point to know who is com-
ing to my theatre and who is not, and
WHY the latter are staying away.
"I make it a point to know who my
regular patrons are and if I notice
that a man and his wife, and children
are staying away I send them free
tickets for the whole family, and then
try to find out why they have lost
interest.
"If the fault has been mine, I try to
remedy it and get them back into the
habit by giving them what they want.
I find that it is not necessary to take
votes of the audiences or anything of
that sort to determine the sort of
films desired.
"A manager can tell by watching
his audiences in the theatre and
listening to the remarks after the per-
formance. I gauge my business
largely by this.
"I believe that passes are like a
dose of medicine and I use them as
such. The attendance at motion pic-
tures is a habit to a great extent and
it is the biggest mistake in the world
to let the patron get away from
the habit too long.
"I see to it that they come back
very soon, even if they have to come
at my expense.
"The men among my patrons are
nearly all men who work hard all day
and the women do a great portion of
their own work. I have found that
they want films that amuse and keep
the interest aroused, and that they do
not want to puzzle their minds over
problem plays. I do not use long
and involved features. I am now
showing one serial, "Lucille Love."
One of my first demands upon the
film men is that they must furnish
me clean plays,
*'/^N May 7 of this year I opened
the Pearl Theatre, in Colum-
bia, Miss., which was built for me by
the Pearl River Real Estate Com-
pany, at a cost of $5,000. It also seats
500 people and is much on the order
of my theatre here. Columbia is a
smaller town but somewhat of the
class as Bogalusa, and I have pursue
the same policy there.
"I have had advantage in Columbia
of the experience I have gained here
and so my business gained more
rapidly from the first performance. T
believe, though, that my original ana
my subsequent success has been
largely due to my lack of knowledge
in the first place and my consequent
necessity for careful study.
"I would not advise the novice to
go into the business in a new town
on any other basis than that of an
earnest student who is willing to de-
vote his whole time and mind to the
business and who is willing to see the
faults of himself and his productions
and who will lose no time in correct-
ing the errors.
"It is going to take hard work and
a careful eye for every detail, but the
man who is willing will learn and
learn thoroughly. It is only a ques-
tion of perseverance.
I
THE MOTION PICTURE NEWS 27
Wilkcs-Barrc Exhibitors Aid Relief Fund
Fifteen Motion Picture Managers Give $1,600, All Their Sunday Receipts, for the Benefit of Tornado
Victims — Sheriff Opposed Sabbath Opening, Not Crediting Them With Sincerity, But Is
Overruled by the Mayor
special to The Motion Picttjre News
Wilkes-Barre, Aug. 26.
SECOND only in importance to the
tornado that visited this cit}% kill-
ing six persons and damaging
property to the extent of $500,000 and
rendering three hundred homeless,
was the motion picture problem that
formed the storm center last Sunday
in performances for relief benefits.
Last Fridaj^ the motion picture ex-
hibitors of the vallej- announced thej-
would hold benefits Sundaj- afternoon
and night. The lid is on tight here
and Saturday morning SheriflF Lewis
P. Kniffen announced he would raid
every theatre that opened for business.
The sheriff said the motion picture
exhibitors were not sincere and if they
wanted to contribute to the homeless
and foodless victims of the cyclone
they should donate a week-day's re-
ceipts to the sufferers.
A wave of indignation swept over
the community at the sheriff s man-
date. The Chamber of Commerce
held a noon-day meeting Saturda}'. at
which the sheriff with a bodyguard of
ministers appeared and threatened the
strong arm of the law on the ex-
hibitors if they opened Sunday.
Mayor John V. Kosek attacked the
sheriff unmercifully, telling him the
sheriff was an uninvited and unwel-
come guest at the meeting. He told
the sheriff in plain language that he
was overstepping his authority and
that his raiding squad was not within
its rights in interfering until the local
police force had failed to keep the
leace.
MINISTERS who likewise sided
with the sheriff were told by
Colonel Asher ^Miner, head of the
■liner-Hillard ^Milling Company, and
former colonel of the 9th Regiment,
that the clergy would take up collec-
tions for themselves Sundaj' and he
had not yet heard anj^ of them volun-
teering to turn over what they col-
lected, to the helpless.
The sheriff was then excused from
the meeting, after which the executive
committee went on record as favoring
the Sundaj' benefits and agreeing to
pa3' the fines of the exhibitors when
raided bj^ the sheriff.
^Maj'or Kosek said the exhibitors
would have to be tried before his
court and he would impose the mini-
mum fine of $4.50, including costs.
Following this, Mayor Kosek an-
nounced that he would detail several
policemen to stand guard at the doors
of the theatres and arrest the sheriff
or any of his deputies should thej' at-
tempt to enter the place, on the
grounds of disturbing the peace.
THIS had a salutor}- effect on the
vigilant sheriff, and when the big
bluecoats presented themselves Sun-
day at the theatres there was not a
sheriff nor deputj^ in sight.
The programs were run off as ar-
ranged and nearlj- $1,600 was turned
over to the relief committee, as fol-
lows.
Poll's $500.90
Savoy 328.80
Sun 111.70
Dreamland 105.55
Bijou 102.65
Alhambra 54.75
Palace 50.00
Sterling 46.76
Diamond 48.70
Park 38.25
Grand Opera 33.00
Familj' 26.70
Crystal 20.00
Special to The Motio;< Picture Xews
Rochester, N. Y., Aug. 26.
ROCHESTER at last has a twenty-
five-cent feature theatre. The
theatre formerlj^ known at Fitzhugh
Hall, which has had an unsuccessful
career under several managements,
has been transformed into the Winter
Garden, and will open on August 31
with Annette Kellermann in "Nep-
tune's Daughter."
Other big feature films are prom-
ised for weeks to follow. The house
will be under the management of Buf-
falo interests, with Harrj' Rogers as
local manager.
The twentj'-five-cent admission is
the highest charged so far b}- any
Rochester theatre, and local picture
men are much interested in watching
the venture. All realize that the
trend in the motion picture world now
is toward higher prices of admission,
as the big features are prepared and
put on the market.
The closest approach to the twenty-
five cent figure so far in Rochester is
by the Gordon, which has been get-
ting fifteen cents at night.
The new Regent Theatre, on East
avenue, which will open in October,
will have a general admission price
Bo3-le's 20.00
Lyric 15.45
THE Sun Amusement Company,
now operating the Sun Theatre,
this citj-, has leased the Nesbitt Thea-
tre, South Main street, from the Shu-
berts and will institute a photoplay
polic}^ The Nesbitt has always been
one of Wilkes-Barre's popular legiti-
mate theatres, and the announcement
comes as a big surprise to those con-
nected with the show business in
northeastern Pennsj'lvania.
The new regime will book Para-
mount reels, according to an an-
nouncement made to-daj- by ^Manager
J. C. Rohn. The Nesbitt comfortably
seats 1.600 persons and is equipped
with more than the legal requirements
of exits and passagewa3-s.
The curtain will be placed at the
extreme back of the stage. An or-
chestra will be secreted behind plants
on the stage. It is expected that the
Nesbitt will open under the new
policj- on Labor Daj-.
Joseph F. Forestal.
of twentj- cents, it is understood, with
box and loge seats at thirtj- cents.
The Regent, the Gordon and the Win-
ter Garden will all show feature films,
which will give Rochester three first-
class theatres. No definite announce-
ment as to prices has been made hy
the Regent.
The Gordon and the Regent are
both modern theatres, constructed
particularly for the motion picture
business, while the Winter Garden is
an old hall remodeled. The Regent
has the added advantage of having
a stage fulh- equipped for vaudeville.
Arthur R. Tucker.
EXHIBITORS WIN FIRST SUN-
DAY FIGHT
Special to The Motion Picture News
Binghamton, N. Y.. Aug. 27.
The local exhibitors have won their
first fight in the Sundaj- closing ac-
tion. Some weeks ago the police
closed all houses on Sunday- and the
court at Elmira, N. Y., has removed
the ban and granted a temporary in-
junction against the city.
Last Sunday the public expressed
their feeling with reference to Sun-
day shows by packing nearh' every
house in town.
Rochester Now Has Twenty-five Cent Theatre
Winter Garden, the Old Fitzhugh Hall, Opens with "Neptune's Daughter"
at this Price — Regent to Show at Twenty Cents
28
THE MOTION PICTURE NEWS
ATSCO AND ALCO HEAD FEATURE COMBINE
New Enterprise Includes All-Star and California Motion Picture Corporations, Popular Plays and Players,
Favorite Players and Excelsior, with Consolidation of Alco and Atsco, Inc. — Walter
Hoff Seely, President of Firm — Program of Features Announced
ONE of the most important of re-
cent developments in the motion
picture industry, far-reaching in its
effect among producers and exhibit-
ors, is the completion of plans by Wal-
ter Hofif Seely, of Atsco, Inc., and Al
Lichtman, of the Alco Film Corpora-
tion, for the extensive marketing of
high-grade releases produced by some
of the best-known firms in the
country.
The Alco Film Company and Atsco,
Inc., have been consolidated with a
capital of $1,500,000. The name of the
former concern has been changed to
the Alco Film Corporation, and will
handle the releases of the following
producing firms:
The All-Star Feature Corporation,
the California Motion Picture Cor-
poration, Popular Plays and Players,
Inc., the Favorite Players Film Com-
pany, and the Excelsior Feature Film
Company.
The officers of the Alco Film Cor-
poration are as follows: Walter Hoff
Seely, of Atsco, Inc., president; Al
Lichtman, formerly president of the
Alco Film Company, vice-president
and general manager; William Sie-
vers, of the New Grand Central Thea-
tre Company, St. Louis, treasurer;
William H. Wright, treasurer of the
Excelsior Feature Film Company and
general manager of W. S. Lloyd Com-
pany, among the largest wall-paper
importers in the United States, secre-
tary.
Among the directors of the Alco
Film Corporation are: Samuel New-
house, of Salt Lake City; a Western
copper magnate; E. A. Henkle, of the
Globe Ticket Company, Philadelphia;
Robert T. Kane, president of Atsco,
Inc.; Edmund Koeln, a prominent citi-
zen of St. Louis, who probably will be
a candidate for mayor of that city in
the fall; James J. Reilly, owner of two
important theatres in Alton, 111., who
is also interested in other enterprises,
and L. Lawrence Weber, of New
York City, owner of the Longacre
Theatre, New York, and interested in
Popular Plays and Players.
The recognized abilities of the men
directly connected with filmdom and
the reputation of the others in the
general business world, constitute a
strong guarantee of success for the
new corporation.
The company intends to give ex-
hibitors a feature film service of dis-
tinction. Twenty exchanges will be
established throughout the United
States for distribution of the pictures
manufactured by the five producing
companies.
The Alco Film Corporation is plan-
ning to bring about complete co-
operation between the first-class ex-
hibitor and representative manufac-
turers, whose productions have be-
come known all over the country for
their high level of merit.
A feature a week will be released
beginning October 5. The releases
will consist of screen dramatizations
of "legitimate" successes and best
selling novels, in which famous
theatrical stars appear before the
camera.
The releases with the dates, names
of the stars and the companies are as
follows:
October 5, "The Nightingale," star-
ring Ethel Barrymore, the All-Star
Feature Film Corporation; October
13, "Salomy Jane," Vera Michelena
and House Peters, the California Mo-
tion Picture Corporation; October 19,
"The Ragged Earl," Andrew Mack,
Popular Plays and Players, Inc.; Oc-
tober 36, "Key to Yesterday," Carlyle
Blackwell, the Favorite Players Film
Corporation; November 2, "The Path
Forbidden," Octavia Handworth, Ex-
celsior Feature Film Company; No-
vember 9, "The Education of Mr.
Pipp," All-Star Feature Corporation;
November 16, "Mrs. Wiggs of the
Cabbage Patch," Vera Michelena and
House Peters, the California Motion
Picture Corporation; November 33,
"Michael Strogoff," Jacob P. Adler,
Popular Plays and Players, Inc.; and
on November 30, "The Man Who
Could Not Lose," Carlyle Blackwell,
Favorite Plays Film Company.
The consolidation of the Alco Film
Company with Atsco, Inc., in the
formation of the Alco Film Corpora-
tion is designed to give exhibitors
taking the feature service opportuni-
ties to get the lowest discounts on
motion picture theatre equipment of
all kinds, including carbons and other
things affected by the war.
The general theatre equipment busi-
ness of Atsco, Inc., which has its
ramifications in all parts of the coun-
try where motion pictures are in de-
mand, however, will be continued
separately.
The standing of the producing com-
panies releasing their pictures through
the Alco Film Corporation and the
long array of legitimate stars in im-
portant plays produced by the mem-
bers of the distributing agency indi-
cate, in connection with the advan-
tages offered the exhibitor taking the
service, a period of uninterrupted suc-
cess from the start.
Hammerstein Opens Lexington Opera House
Well-Known Impresario, Who Realized That Motion Pictures Have Be-
come the Most Popular Form of Entertainment, Now a Film Manager
H
■AMMERSTEIN'S Lexington
opened its doors to the public of
New York City, on Friday evening,
August 31. The house, situated on
Lexington avenue, between Fiftieth
and Fifty-first streets, is one of the
largest in New York, with a seating
capacity of over two thousand.
The theatre is well equipped and
every seat is placed so that its occu-
pant may have an unobstructed view
of the screen. On each side of the
stage there are three tiers of boxes,
each comprising five rows. The price
of these is fifty cents for all perform-
ances. The prices of admission to the
rest of the house is ten, fifteen and
twenty-five cents.
The program for the first week con-
sisted of an overture by the orchestra,
led by Max Hirschfeld; a Keystone
comedy followed this and then A.
Bimboni gave a recital on the .$50,000
organ. Eclair scientific subjects fol-
lowed, and then a scene from "Aida"
was enacted and brought forth great
applause. The main picture of the
evening was "The Last Volunteer,"
Eclectic's war picture. This was fol-
lowed by another operatic act from
"Faust," and the Vitagraph comedy,
"The Honeymooners" wound up the
program.
The executive staff of the house is
as follows: Lyle D. Andrews, general
manager and treasurer; Fred L. Ben-
nage, pictorial manager; Henry Stein-
man, chief electrician; Max Hirsch-
feld, conductor of the orchestra, and
A. Bimboni, organist.
The program of the house will be
similar to the Strand Theatre. One
big feature will be exhibited each
week, supplemented by smaller pic-
tures and operatic attractions.
REEL FELLOWS HOLD MEET-
ING
Chicago, Aug. 36.
One of the most successful meet-
ings held by the Reel Fellows Club
of Chicago was enjoyed on Wednes-
day evening at the Advertising Club
headquarters, where the meeting
members banqueted and enjoyed a
well selected program.
THE MOTION PICTURE NEWS
29
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EDITOR'S NOTE.— It is the desire of "The Motion Picture News" to include under this heading
novel advertising ideas, successful schemes in the management, decoration and equipment of the the-
atre— everything, in fact, done by the exhibitor to stimulate his trade. We invite every exhibitor to
write us about any new enterprise he has; also to come to us for advice or information along any line.
Address: Editor, "The Motion Picture News," 220 West Forty-second Street, New York City.
A LIVE WIRE BABY SHOW
A BABY show was given in the
Shenandoah Theatre, St. Louis,
recently as a benefit for fresh air
camps in the various parks in the. city
during the hot weather. The benefit
was originally intended for the Comp-
ton Heights Baptist Church, but the
deacons and trustees decided that it
was against the policy of the church
to accept benefits raised by a baby
show — in a theatre!
So the proceeds of the benefit went
to provide tents and cots for poor
babies and their mothers. Matrons'
services, ice, mosquito netting and
other conveniences were also pro-
vided. Mayor Kiel awarded the
prizes to the winning babies, and
prominent men and women of St.
Louis were the judges. Motion pic-
tures were the only rival attraction of
the babies.
HOW THE TENTH MANAGER STRUCK TEN
HAILING THE VICTORS
THE New Grand Theatre, at Emi-
nence, Ky., recently gave free
tickets to the young women winners
in a basket-ball contest, and their
young men escorts.
A satisfactory measure of success
appears to be coming to the New
Grand, which is making a strong bid
for popularity in the town of Emi-
nence.
A number of special attractions are
being given each week and the man-
agers, Ellis & Early, say that the
public is appreciative of the effort
being made to give the best in the
way of entertainment and amusement
is evidenced by the good crowds of
the most representative people of the
town and community regularly in at-
tendance.
MOON VINE DECORATIONS
H. M. Rohmberg, manager of the
Columbia Airdome, 6240 Columbia
avenue, St. Louis, has made an aid of
nature in beautifying his theatre.
Moon vines and various other climb-
ing plants have been trained over the
sides of the airdome, and their fresh
greenness adds much to the attrac-
tiveness of the plac.
NINE managers had presided over
the fortunes, good and bad,
mostly bad, of the 18th Street
Theatre, 1800 South 18th, St. Louis,
when William O. Reeve acquired the
property. The place had never paid,
not one of the nine preceding mana-
gers had ever developed the least bit
of stoop from carrying the box-office
receipts.
Reeve did not expect to buy many
bonds with the profits of the place
for the first few months; to make
good, to keep the entries on the right
side of the ledger, no matter how
small they were, was as much as he
expected to do.
How Reeve did what he set out to
do, how he worked and schemed to
increase his attendance is an inter-
esting story.
One of the first things he did was
to study his neighborhood. He talked
to the people that came to the thea-
tre. He asked their opinions about
films. He found that they liked
comedy of the Keystone variety;
forthwith the Keystones were put on
his program. He heard several talk-
ing about the serial pictures, and
within a week "Kathlyn" and "Lucille
Love" made their appearance on his
screen.
Things were looking up a little by
this time, a fair sized audience was
coming to the place, and the prob-
lem of pleasing those who came, and
of getting a larger audience to come
was tackled.
Here Reeve did some original
thinking.
Nine exhibitors out of ten put all
their efforts on dull nights in the
week. "Good nights like Saturday
and Sunday," they argue, "will take
care of themselves, the people will
come anyway; what we want to do
is to get them to come on the dull
nights."
And with this reasoning they ham-
mer away with special features, trad-
ing stamps, groceries, and other pull-
ing schemes.
Reeve reversed this rule. Why
spend time and money in a vain effort
to get people to come to a theatre
when they do not want to come? Let
them come on the nights when they
have the money to spare and the time
to come, and then entertain them so
well that they will come again and
again. He gave them the films they
wanted to see on the nights they
wanted to come.
He arranged a spanking good pro-
gram for Saturday and Sunday, and
the scheme worked. It was only a
few weeks until he had to start giv-
ing Saturday matinees, and only a
still shorter time until he had to con-
tinue the matinees right through the
supper hour without a break.
From that time on things were
easy. Eighteenth Street became easy
street. Reeve began to make money,
the first one in ten to strike ten.
When the hot weather came, the
problem of holding the audience pre-
sented itself. To close the theatre
would be fatal, the fine patronage he
had created would drift away during
the closed season.
Again Reeve used his thinker.
Every inch of land for blocks around
is built up in the section of the city
where his theatre stands. There was
no convenient vacant lot waiting to
be converted into an airdome, but
there was a generous back yard be-
hind the theatre, and there was an-
other adjoining, and a few feet from
the building there was an alley.
A large ornamental arch erected
over the mouth of the alley con-
verted it into an elegant entrance to
the back yard of the theatre, which
became an airdome as well appointed
as any in the city and seats fourteen
hundred people.
Reeve packs audiences in the air-
dome the same as he did in the thea-
tre. The writer visited five open-air
amusement places one night last
week; it was damp and sticky, and
looked like rain, and most of the
places had slim crowds, but Reeve
had more than six hundred people
tucked away in his airdome. The
resurrection of the Eighteenth Street
house is a clear case of studying audi-
ences, and giving them what they
want when they want it.
30
THE MOTION PICTURE NEWS
Chattanooga Exhibitors Seek Sunday Opening
Their Protests Against Free Motion Pictures Under Auspices of the City
Stop Competition in Parks
THE EXHIBITOR AND HIS EM-
PLOYEES
"Tp REAT your employees well and
A your patrons will get the best
service in town."
That is one of the potent axioms of
Manager Levy, of the Ansonia
Amusement Company, of Butte, and
he recommends it to all managers.
"This picture game is a purely busi-
ness proposition. None of us are in
it for the fun of it, although we all
enjoy the work. And let me tell you
I never miss a new bill.
"I enjoy them and enjoy getting
what is good and satisfying myself
first that the program is O. K. But
always remember this: Your em-
ployees, if treated well, will boost
your show on the outside. But if you
get your employees knocking on the
outside, it's 'good night for you.' "
To prove the sincerity of his state-
ment, Mr. Levy gave a two-weeks'
vacation to his manager at the Prin-
cess. At the end of the two weeks
the manager at the Orpheum got his
vacation. The head ushers at the
Princess, Orpheum and Ansonia also
obtained vacations in turn and for six
weeks the Princess will be closed. It
will reopen entirely new and big fea-
tures will be shown in it. It will be
remodeled and beautified and some
new special attractions will be added
to it. As a parting word from Mr.
Levy: "Remember your employees."
A PRIZE TRAVEL CONTEST
As the result of a popularity con-
test in which the chief prize was a
trip to New York, the Amuze-U The-
atre , Yazoo City, Miss., has been
doing a heavy business during the
past few weeks.
A vote was given with each admis-
sion ticket, there being no limit placed
on either age or sex. The theatre
soon had people coming in from the
country for miles around to vote for
their favorite candidate. This contest
has been so successful that it will
probably be made a regular semi-
annual feature in connection with the
theatre's other prize contests.
FINDS WORK FOR WIDOW
FRED WEHRENBERG, manager
of the Best Theatre, 3360 South
Jeflferson avenue, St. Louis, who gave
away many bushels of coal to the
poor people in his neighborhood last
winter, recently received a letter from
a widow who said that while she did
not want charity, she would appreci-
ate anything that would put her in
touch with people who wanted house-
hold work done.
Mr. Wehrenberg acquainted his au-
dience of the case by means of slides,
and the result was that the woman
soon had more work than she could
do, and the Best Theatre got a neat
little bit of advertising.
Special to The Motion Picture News
Chattanooga, Tenn., Aug. 26.
OPERATION of motion picture
theatres on Sunday has been
seriously considered by exhibitors
at Chattanooga, Tenn. The fact that
the city, during the summer months,
has been exhibiting films in the muni-
cipal park theatre on the Sabbath was
the means of arousing no little agita-
tion among proprietors of downtown
picture theatres.
Consequently they agreed to get
together and decide whether or not
the law, which allowed the city to
operate a picture house on Sunday,
while they were not allowed to run
their places downtown during the day
and evening of the same period,
should be put to a test. Their meet-
ing did not materialize, howeve-, and
as yet the Sunday opening of the
theatres remains to be settled.
One result of the agitat'on is that
the city has stopped the operation of
the motion picture theatre in the
municipal park on Sunday.
One exhibitor, M. Mugnier, of the
Picto Theatre, agreed that if the
other exhibitors would stand behind
him in the courts he would open his
place on Sunday and try out the law.
He was of the opinion that if baseball
matinees could run Sundays, why not
the picture theatres?
It seems that the exhibitors did not
want to antagonize the city commis-
sioners, and while they believed that
the sentiment in Chattanooga is for
clean, innocent amusement for Sun-
day afternoon, they did not want to
brave the displeasure of city officials
and run their theatres Sundays. The
fire and police commissioners de-
clared that they are not opposed to
Sunday opening.
Sunday opening of motion picture
theatres in this city would no doubt
attract multitudes of people, accord-
ing to those familiar with the picture
situation. Whether or not future
efforts will be made by the exhibitors
to operate their places on Sunday re-
mains to be seen. It is a known fact
that they are in favor of such a move.
Ernest G. Taylor.
KEEPING TWO ENTRANCES
BUSY
Special to The Motion Picture News
Birmingham, Ala., Aug. 25.
T. O. Abernathy, manager of the
new Odeon No. 2, which he opened
but a short time ago at the corner of
Second avenue and Twentieth street,
states the new show has made good
with a rush. This is the only show in
the city with two entrances.
Mr. Abernathy arranged the box
offices, one on Second avenue and one
on Twentieth street, patrons thereby
entering the theater from both ends.
The plan is proving profitable, as each
box office and its posters draws
patrons which otherwise would pass
by.
THE UNION OFFICER AIDS HIS ENEMY TO ESCAPE
Scene from "The Littlest Rebel" (Photoplay Productions Company Feature)
THE MOTION PICTURE NEWS
31
Directory of New Theatres
EDITOR'S NOTE.— The information contained in the "Directory of New Theatres" is gathered by
the field representatives of "The Motion Picture News" and the facts and figures in each instance have
been verified by them and are authentic. They may be relied upon by members of the trade.
EGYPTIAN STYLE THEATRE
FOR SAN ANTONIO
A new theatre to be devoted ex-
clusively to motion pictures and upon
which the builders expect to spend
$40,000 in improvements, is being
planned for Alamo Plaza, San An-
tonio, Tex., by the promoters, Evans
Dazey, J. J. Parker and ^1. L. Carb,
of Fort Worth.
The present home of Frank Bros,
has been leased for a period of fifteen
3'ears from H. O. Skinner and Dr. J.
W. Kennej', and work will begin about
October 1. The theatre, according to
the builders, will be completed about
December 1.
"The theatre will be fireproof and
of Egyptian style throughout," said
jNIr. Dazey. "It will have a seating
capacity of 1,023. The building will
have to be remodeled and the bulk of
the money, about $35,000, will be spent
in providing the features that smack
of the Nile River and its surroundings.
The name, though not at present
selected, will be Egyptian. The front
elevation will be two stories high,
having two storerooms 15x60 feet —
one on either side of the entrance to
the theatre, and a number of offices
in the second story. Egyptian archi-
tecture will be followed. Statues and
Egyptian tracery will be used to pro-
duce artistic effects.
"The interior will likewise be Egyp-
tian. Pannels, painted by masters at
a great expense, will be installed. The
columns will be topped by statues.
"According to the plans the screen
will be placed in the fore part of the
house with the seats facing Alamo
Plaza. There will be two floors, the
upper and lower, each of which will
be ventilated by the 'mushroom' sys-
tem of ventilation. According to this
system small apertures in the floor
admit air that is forced by large fans
into an airtight cellar directly under-
neath. By this means the air in the
entire place is changed in a minute
and a half.
"Two rest rooms, one for women
and one for men, will be installed.
The former will be in the forepart of
the house near the entrance to the
stairs leading to the second floor and
the men's will be in the rear in the
basement."
The new theatre will be managed
by Evans Dazey, who is the owner of
the Orpheum Theatre, of Fort AVorth.
It is his plan to move to San Antonio
soon and make his here there. J. J.
Parker and M. L. Carb, the other two
persons prominently identified with
the project, are also in the motion pic-
ture business in Fort Worth.
PLAN $100,000 HOUSE IN
OMAHA
AK. PAY, of Sioux Falls, South
• Dakota, has purchased ground
for a new $60,000 theatre at Man-
kato, Minn., and will begin building
at once. Omaha will be the head-
quarters of all his purchases and
service.
A rumor is persistent here of the
purchase of real estate and the erec-
tion of a $100,000 motion picture
house near thh business heart of
Omaha. The newspapers have fre-
quently made mention that such a
plan was under way, but arrange-
ments are being kept secret to avoid
a boost of real estate prices that
might prevent the theatre coming.
The owner will be a man who has
large theatres in a number of cities.
$73,000 THEATRE FOR PRINCE-
TON, N. J.
PRINCETON, N. J., is to have a
new picture theatre. The struc-
ture will be built on Witherspoon
street, near Spring, and will cost
about $75,000. The equipment will
cost $25,000, and the seating capacity
down stairs will be 1,000. The balcony
will also probably be erected.
The theatre will be constructed
through the activity of Wilmont
Goodwin, of the United Motion Pic-
ture Company, of New York. He has
just incorporated the Princeton Mo-
tion Picture Company, with a capi-
tal stock of $75,000, divided into
$25,000 preferred and $50,000 com-
mon.
QUAKER CITY THEATRE
UNDER WAY
WORK on a motion picture thea-
tre. Seventeenth and Venango
streets, Philadelphia, to cost $40,000,
has been begun by George Hogg for
the Tioga Realty Company. The
structure will be L-shaped and occupy
a lot 115x194 feet. It will have a seat-
ing capacity of 1,500. Sauer & Kahn
drew the plans.
DUPLEX AUDITORIUM IN
DETROIT THEATRE
A DUPLEX auditorium is the
unique feature of the Grand
Boule vard Theatre, Detroit, a new
photoplay house to be erected on
Grand boulevard, Detroit, near Wood-
ward avenue. Fuller Clafin, architect,
of Detroit, New York and Chicago,
is the designer of the house which is
being erected by a syndicate of which
Daniel H. Kinney is president and
Harry L. Hulburt the secretary-
treasurer.
The idea of the duplex auditorium
is to allow a late comer, regardless
of the time of his arrival, to see the
first part of the photoplay without
having first to view the last reels of
the production.
A sound-proof partition formed of
two inclined sheets of plate glass
separates the two auditoriums. The
seats face the glass partition, through
which the audience views the screen
on the rear wall of the opposite
auditorium where the photoplays are
shown. Those arriving after the
principal photoplay has commenced,
take seats with their backs to the
screen on which it is appearing and
are entertained with other features
of the program on the opposite
screen, which is behind the other
audience. Presentation of the big
feature having been completed on
one screen it is transferred to the
opposite screen and the other reels
take its place on Number One.
The inclined surface of the plate-
glass partitions prevents reflection of
pictures from either screen. Projec-
tion for each screen is made simulta-
neously from a picture booth above
the glass partition and in the line of
the proscenium arch which trans-
versely separates the auditorium.
The orchestra may be moved quickly
from the pit on one side to that of
the other while the music of the pipe
organ, which is to be a feature of
the house, may be directed into one
or the other of the auditoriums by
opening or closing sound-proof shut-
ters.
The theatre will have a seating
capacity of 1,200. The front of the
building will contain four stores and
a second story with provisions for
the addition of other stories when-
ever the owners of the building may
decide upon an enlargement.
32
THE MOTION PICTURE NEWS
New Producing Company Has Extensive Plant
Liberty Motion Picture, Organized by Prominent Philadelphia Men, Begins
the Production of Multiple Photo Plays
NEW THEATRES HERE AND
THERE
AKEW picture house to seat about
700 persons is being erected in
Kearnej^ Neb., by Schwarz and Swan,
owners of the Crescent there. The
new house will cost about $20,000 and
will be opened in September.
S. F. Rolph is building a new pic-
ture theatre in Fullerton, Neb.
Ground has been broken for the
erection of. a motion picture theatre at
25 and 37 Kearny avenue, Kearny,
N. J., by Danied Rentschler, after
plans prepared by John B. Warren.
It will measure 42x100 feet in ground
dimensions, and will cost approxi-
mately $20,000.
L. F. J. Weiher as architect filed
plans recently for a one-story motion
picture theatre, to be erected by E.
Plath at 6 and 8 Delancey street. New
York City, at a cost of $25,000. The
theatre will cover a plot 33.4x75.10.
E. Allen Wilson has finished plans
for a one-story brick and terra cotta
theatre building, 62x180 feet, that will
be erected at Frankford and Columbia
avenue, Philadelphia, for John M.
Kennedy, Jr., at a cost of about
$30,000.
The properties 1706 and 1712 Frank-
ford avenue, Philadelphia, occupying
a lot 76x160 feet 4 inches, to and in-
cluding 1709 to 1717 Blair street, have
been purchased by John M. Kennedy,
Jr., from ihe Manor Real Estate Com-
pany, the real estate holding corpora-
tion of the Pennsylvania Railroad, for
$14,000. The properties are assessed
at $17,000, and were bought as a site
for a motion picture theatre, to cost
about $30,000, plans for which have
been prepared.
The contract for the one-story mo-
tion picture theatre and the three-
story store building to be erected at
1529 and 1531 Chestnut street, Phila-
delphia, for Frank DeLong has been
awarded to Stacy Reeves & Sons. The
cost will be $33,000. The improve-
ments were planned by Henon &
Boyle.
Two new motion picture theatres-
will be established in Ballinger, Texas,
before the first day of September.
Buildings have been rented and are
now being overhauled for the shows.
The Marvel Theatre Company has
obtained a permit at the building in-
spector's office, Cleveland, O., for
erection of a motion picture theatre
at 2778 W. 25th Street. The structure
will be one story high, frame and
brick, 40x69 feet, and will cost about
$14,000. L. W. Thomas is the archi-
tect.
C. Merrit Curtiss, the architect that
planned the Eckel Theatre in Syra-
cuse, will draw the plans for the new
theatre which he will erect in Seneca
Falls, N. Y. The structure will cost
in the neighborhood of .$45,000.
THE realization that to achieve the
best results in the motion pic-
ture industry necessitates the use of
the best methods is exemplified in
the case of the Liberty Motion Pic-
ture Company, 20-52 East Herman
street, Germantown, Philadelphia.
The officers and founders of the
company are: John Axford, president ;
Howard G. Bobb, vice-president and
general manager; Albert E. Hindle,
secretary and treasurer; Charles D.
Greener, studio manager; and J. E.
Overton, laboratory chief.
In the developing room there are
eight developing tanks and eight
washing tanks. In the hypo room
there are eight large tanks and in ad-
dition two preliminary water tanks.
The drying room can hold six hun-
dred and thirty frames of film at one
time.
The negative room has a capacity
for ten girls; the printing room, when
completed, will contain sixty printing
machines and four perforators. The
chemical room contains five large
tanks. The projecting room has a
capacity for seven machines, six with
small screens, and one for large
screen.
The factory is under the personal
supervision of J. E. Overton, who has
been in the photographic business
practically all his life. In the studio
there is adequate space for sixteen
good-size sets, and five electric stages
are now in preparation.
Charles D. Greener, who is man-
ager of the production department, is
a man of long theatrical standing.
On the second floor of the building,
the offices of the executives of the
company are located. The studio
manager, publicity department, pro-
ducers' offices, scenario department,
wardrobe room and green room are
here also.
The Liberty company has pur-
chased, for use in Western and rural
pictures, a 237-acre estate that is lo-
cated at Harmonville, Pa., which will
hereafter be known as Libertyville.
General Manager Howard G. Bobb,
to whom a great deal of credit is to
be given for the erection of the Lib-
erty plant, gained his knowledge of
the motion picture business in a very
peculiar manner. Resigning his posi-
tion as president of a prominent
Philadelphia pharmaceutical com-
pany, he secured a minor position in
a motion picture laboratory, where
he studied the film business. He re-
mained there until he acquired the
technical end of the game.
He later secured a number of
wealthy Philadelphians to finance
him, and he started the Liberty Mo-
tion Picture Company.
The Liberty company have in their
stock company a number of well-
known professionals. Some of the
most prominent are: Frances Cum-
mings, Edward B. LaRenz, Charles
T. Danforth, E. B. Tilton, Katnerine
Bjorling, Robert Ingraham, Elizabeth
Bjorling and Frank McClellan.
THE LIBERTY MOTION PICTUKE COMPANY'S FACTORY, GERMANTOWN, PA.
THE MOTION PICTURE NEAVS
33
FAMOUS PLAYERS CELEBRATE ANNIVERSARY
Company Which Blazed the Trail for Feature Programs, Under Leadership of Adolph Zukor, Finds
Itself on Pinnacle of Prosperity at End of First Twelve-Month — The Year's Record
and Its Significance to the Industry
T.HE anniversary of the Famous
Players Feature program, on
September 1, marks the inaugu-
ration of the first regular program of
feature films in the world, and the or-
ganization of the first systematic fea-
ture service in the histot}^ of the in-
dustry, of which the present Para-
mount Pictures Corporation is the
sequel.
The now celebrated "30 Famous
Features,'' launched a year ago, cre-
ated an entirely new branch of the
motion picture art, and opened a
novel field of endeavor for manufac-
turer, exchange and exhibitor that
has been effective in elevating the
motion picture to a more dignified
plane.
This development of an original
enterprise automatical!}' bears witness
to the vision and determination of
Adolph Zukor. The pioneer in the
presentation of famous plays and cel-
ebrated stars in motion pictures, with
an abiding confidence in the artistic
and commercial possibilities of his
plan that was never mitigated by the
discouragements and obstacles sur-
rounding his early efforts, Adolph
Zukor, struggling against all the diffi-
culties that beset the pathfinder, has
realized a success such as comes once
in a generation.
THE presentation of Sarah Bern-
hardt in "Queen Elizabeth," and
James K. Hackett in "The Prisoner
of Zenda," is now tradition; and the
extended policy of thirty releases a
year that resulted from the demand
created by these two subjects and
culminated in the tremendous plans
of the Paramount organization, is the
gigantic materialization of one man's
determined purpose.
The early history of the Famous
Players is chronicled in the present
success of the feature film business
of America; the record of its accom-
plishment is written on the screens of
the thousands of feature theatres
throughout the country. How Adolph
Zukor determined to make his depart-
ure from the regular methods of mo-
tion picture production; how he se-
cured for association in the execu-
tion of his plan Daniel Frohman, one
of the most prominent theatrical pro-
ducers in the world, and Edwin S.
Porter, the wizard of the camera, the
father of the photoplay and the orig-
inator of two-thirds of the camera
effects now in vogue — this is the com-
monly known version of the Famous
Players' inception. But the growth
of the dynamic idea that prompted
the organization of the concern, its
development and its future possibili-
ties, is a sidelight full of interest.
ADOLPH ZUKOE
MR. ZUKOR has always attributed
the success of the Famous Play-
ers, not to his own initiative and en-
ergies, but to the organization; to the
combined efforts of all, to the con-
sistent harmony that has character-
ized the entire progress of the com-
pany. He contends that if ' it were
not for the mechanical and artistic
genius of Edwin S. Porter, the ear-
nest efforts of Daniel Frohman, the
dramatic mastery of Hugh Ford, and
the various talents of all the other
members of the organization, the Fa-
mous Players would never have at-
tained the success it has achieved.
Mr. Zukor, moreover, extends the
credit for the concern's record tc the
loyal efforts of Albert A. Kaufman,
the studio manager; the scenario and
advertising departments, in charge of
B. P. Schulberg; Frank IMeyer, labor-
atory superintendent; Richard Mur-
phy, the scenic painter, whose mas-
terly work has enriched many of the
Famous Players sets; William Reilly,
whose knack of getting the right
props in every set is a thing of won-
der, and the many camera men, who,
under the supervision of Mr. Porter,
have created the high standard of
photography for which the concern
is noted.
To return to a review of the activi-
ties of the Famous Players during
the past year, the concern has made
several affiliations with powerful the-
atrical producing companies and cele-
brated authors.
THE first of these coalitions was
with David Belasco, for the film
production of "A Good Little Devil."
Shortly after this came the affiliation
with Henry W. Savage, and before
the excitement of this junction of im-
portant film and theatrical interests
had subsided, the announcement was
made that the Famous Players had
secured all the dramatic successes of
Charles Frohman.
More recently it was disclosed that
an arrangement had been entered into
between the Famous Players and Sir
Henry Arthur Jones, the distin-
guished English dramatist, whereby
that concern was tendered the film
rights of his works, which arrange-
ment attaches even more significance
when it is known that the Fa-
mous Players were awarded the priv-
ilege of filming these plays in the
face of spirited competition on the
part of several celebrated European
concerns.
IT will be noticed by the new bor-
ders around the Famous Players
advertisements in the trade papers
that the familiar "30 Famous Fea-
tures a Year" has been changed to
"36 Famous Features." In this quiet
manner the concern announces a sub-
stantial increase in its output.
From all indications, before the
Paramount has been long in exist-
ence, we may expect forty-eight or
fifty Famous Players subjects a year.
This expansion is only a natural re-
sult of the wide demand for this
product.
Next year's thirty-six productions
will be directed by the following staff
of producers: Edwin S. Porter, Hugh
Ford, who abandoned his position on
the legitimate stage to become asso-
ciated with the Famous Players; Al-
lan Dwan, James Kirkwood and Wil-
liam T. Heffron.
HOUSE PETERS MARRIES
House Peters, the New York mo-
tion picture actor who has just con-
cluded his contract with the Califor-
nia Motion Picture Corporation at San
Rafael, recently joined the ranks of
the benedicts.
Peters' wife is a New York girl
who came out to join him at San
Rafael. It is understood that the
couple will take an extensive honey-
moon before the husband returns to
the screen.
34
THE MOTION PICTURE NEWS
Allentown Theatre New Home of Films
Lyceum Will Use a First Run Program of High-Class Releases — Regent,
Built Exclusively for Pictures, Soon to Open
VITAGRAPH GETS FILMS FROM
EUROPE AGAIN
Three weeks ago the European
ports were closed to all communica-
tion between them and the motion
picture interests of this country. The
V i t a g r a p h Company's factory at
Paris was shut down on account of
the employees being drafted in the
French army, and all motion picture
business was practically suspended.
The business, however, has been re-
sumed this week. The marine service
between this country and the Old
World has been resumed. The Vita-
graph Company was the first to take
advantage of this resumption between
its home and foreign trade.
"LITTLEST REBEL" IN BOOK
FORM
Owing to the success of "The Lit-
tlest Rebel," the war drama by Ed-
ward Peple, made into a screen fea-
ture by the Photo Play Productions
Releasing Company, Grossett & Dun-
lap, the publishers of reprinted popu-
lar novels, are planning to bring out
a novelization of the screen produc-
tion on or soon after September 15.
The novelization has been made
especially for the occasion by the
author. The publishers make no
secret of the fact that they expect
the book to enjoy a large sale be-
cause of the success of "The Littlest
Rebel" in all parts of the country.
BRING BACK EUROPEAN
PICTURES
At a great risk of life, two daring
European photographers have se-
cured actual scenes on the French
and Belgium borders.
The American rights for the exclu-
sive reproduction of these photos
have been secured by the Novelty
Slide Company, of 67 West Twenty-
third street. New York, who will re-
lease these views in sets of slides.
Each slide will bear descriptive read-
ing and each will be beautifully hand
colored.
Special to The Motion Picture News
Allentown, Pa., Aug. 26.
ANEW concern composed entirely
of Philadelphians and operating
under the title of the Allentown
Amusement Company, has secured a
long-time lease on the Lyceum Thea-
tre here, and will operate the former
"legit" house with a program of high-
grade and early-run photoplays.
This theatre has been closed for
some time, as the former lessee
owned another house here and kept
the Lyceum closed. When the time
came for a renewal of the lease the
owner refused, as he preferred to
have the house actually operated.
The Allentown Amusement Com-
pany has also secured the Regent
Theatre, which is in the same block
as the Lyceum, and will open the new
house as soon as it is completed.
Special to The Motion Picture News
Cincinnati, Aug. 25.
AUGUST MULLER, manager of
Warner's Feature Film Exchange
in Cincinnati, made a little journey to
Dayton, Ohio, on August 13, at the
invitation of Joe Miller, of Miller's
101 Ranch show, which was estab-
lished on the Dayton fair grounds.
The Miller company of Indians and
cowboys has recently been producing
Western films for the Warner com-
pany, and during his stay in the tent-
ed city, the Cincinnati manager of the
film company was treated to rehears-
als of several sections of a new pro-
duction which is in the process of
making. The Miller 101 Ranch com-
pany has already produced "The Med-
icine Boy" and the "Renegade Sister."
This house has a seating capacity of
500 and will show the new Para-
mount program, with a twice-a-week
change, exclusively in Allentown and
ahead of any of the surrounding
towns.
The services of Julian M. Solomon,
Jr., Philadelphia representative of
The Motion Picture News, has been
secured by the new concern to open
the theatres and to rnap out a pub-
licity and advertising campaign.
The only announcement so far of
officers of the company is that of
Marcus A. Benn, as president and
general manager. Mr. Benn is the
proprietor of three flourishing thea-
tres in Philadelphia and has the
unique distinction of being the only
man in that city to get ten and
twenty cents for a straight single-
reel program.
both 'Western dramas, which have
proven to be exceptionally big attrac-
tions on the screen.
Mr. Muller said he was greatly im-
pressed with the earnestness of the
Indian braves and their squaws in at-
tempting to bring out the real mean-
ing of the plays which they rehearsed.
During his stay with the show people
Mr. Muller had a group picture taken
of the company, one of which is
shown on this page.
Mr. Muller is standing near the cen-
ter of the picture beside Joe Miller,
who is holding the head of the pony
ridden by "Little White Eagle," an
Indian boy. Chief White Eagle, his
father, is seen at the extreme right of
the picture.
R. S. Eastman.
Warner Manager Watches Indians at Rehearsal
Muller Declares Braves and Squaws Endeavor to Put Feeling into Roles
— Group Picture Taken of Ranch Company
AUGUST MULLER, MANAGER OF WARNER'S CINCINNATI EXCHANGE AND THE MItLER OUTFIT AT THE FAIK GROUNDS,
DAYTON, OHIO
THE MOTION PICTURE NEWS
I IH0W j^xblbltors Bdvertlse
TWENTY-FOUR SHEET ADVERTISING
AN example of successful advertis-
ing on a large scale in the film
world has become evident in the use
of twentj^-four sheets by the Eclectic
the day coming when twenty-four
sheets would be in use would have
been considered improbable.
But now the public realizes that
EXTERIOR OF THE PREMIER THEATRE, CHICAGO, SHOWING THE MANAGER'S USE
OF A TWENTY-FOUR SHEET POSTER
AN IRRESISTIBLE APPEAL
WHILE Butte people have seen
the crowned heads of Europe
in pictures, have watched on the films
the glittering pomp of the armies of
the old world and have admired on
the screen the pageants and glories
of other cities of the United States
and other countries, they have never
been given an opportunity of seeing
their own fire department in action
and never a chance to gaze with pride
on Montana's own product, a live
bunch of Butte babies, taken in dif-
ferent and characteristic poses.
Manager Phil Levy, of the x\nsonia
Amusement Company, of this city, re-
cently secured the services of two
high-priced motion picture camera
men, and he took 1,000 feet of film of
the fire department in full action and
full regalia with action on the exer-
cise tower, claimed by Fire Chief
Peter Sanger to be the largest in the
world devoted to this special pur-
pose.
Manager Levy will show this pic-
ture as the first of a series of local
views at his Orpheum Theatre, on
West Park Street.
And taking advantage of the
camera men, he completed in a few
days what is probably the most im-
portant and most interesting collec-
tion of babies in the entire state. He
did not confine himself to one class,
for as he says himself, "My theatre
stands for all people and all classes
patronize it."
But he secured 1,000 feet of forty-
five representative babies, and these
he showed at the Orpheum Theatre
the week following. He started a
contest in which he asked patrons to
vote for their favorite.
Mr, Levy thought seriously of
sending copies of the films to
"Pathe's Weekly" and asking that
they be incorporated in one of the
weekly outputs to be shown around
the world.
A QUICK RECOVERY
During a severe windstorm the sides
and front of the Amuze-U Airdome,
located at Yazoo City, Miss., and
which is operated in connection with
the Amuze-U theatre during the sum-
mer months, were blown down and the
ticket office buried.
Manager D. Wolerstein soon had
posters out announcing the house
would be opened on the following night
and his force of workmen made good
the promise.
Film Company at various photoplay
houses.
Paper this size is unusual in motion
pictures, and this pioneer work of the
Eclectic concern in connection with
its release entitled "Faithful Unto
Death" indicates a significant trend of
the industry.
Not long in the past a prediction of
such expansion follows as a natural
consequence of the tremendous popu-
larity of motion pictures.
The accompanying illustration
shows a twenty-four sheet stand of
"Faithful Unto Death" depicting
scenes in a drama of the Franco-
Prussian War, in front of the Premier
Theatre, Chicago.
GIVING PATRON
MANAGER W. A. JONES, of
the Prince Theatre, corner Main
and Forsyth streets, Jacksonville,
Fla., has his own ideas about giving
his patrons a square deal and, while
he is just beginning to try his idea
out, it is already bearing fruit in the
way of securing regular patrons for
his theatre. According to his own
statement, they are the kind of pa-
trons a manager has to work for, for
they are the ones who really count.
Mr. Jones displays a bulletin the
size of a three-sheet poster at the en-
trance of his theatre besides his reg-
ular bulletins and other paper.
On this special bulletin, which he
A SQUARE DEAL
has made himself and which he spends
from one to two hours each morning
arranging, he places the pictures of
the actors, clippings from trade jour-
nals, and reviews of the story if pos-
sible, a complete synopsis, press com-
ments, if any have been made, stills
taken while the story was being pro-
duced, and whatever other material
he can get to inform his patrons in
advance as much as possible just
what they are spending their money
to see.
His reason for doing this was the
fact that before he went into the ex-
hibiting game he was not much of a
fan. Since taking over the manage-
36
THE MOTION PICTURE NEWS
Paramount Pictures Launch Wide Campaign
In Addition to Trade Papers, the Company Has Begun Extensive Pub-
licity Operations Through National Mediums
PARAMOUNT PICTURES, whose
double-page spreads in the trade
papers have given the trade some idea
of the plans, are now perfecting plans
for wider publicity than has ever been
undertaken by any distributing com-
pany, it is claimed.
As will be seen elsewhere in this paper
in the advertising pages. Paramount
Pictures Corporation is commg out the
first week in September with a double-
page spread in the "Saturday Evening
Post," to be followed with full pages
monthly.
Since the "Saturday Evening Post"
has a reputed circulation of over 2,-
000,000 copies and about 10,000,000 actual
readers, the distributors feel it is fair
to assume that the advertisement will
be read by one out of every ten persons
in the United States.
The effect of such advertising, which
is to be supplemented by advertising in
other national magazines, together with
extensive billboard publicity, will be —
it is believed — two-fold. First, it will
bring forcibly to the minds of the pub-
lic the message that Paramount Pic-
tures is putting forth : that screen plays
of the better class for the best kind
of people are now available. Second,
it will impress the better class of ex-
hibitors with the desirability of booking
the Paramount Program.
What that program is and what the
character of the manufacturers is prob-
ably too well known to bear repeti-
tion here.
Another effect that this widespread
publicity is likely to have is in raising
the tastes of those people who now fre-
quent the so-called ''Nickelodeons."
True, there may always be the "movies"
to satisfy the taste of a certain class
of people, but one of the motives of
Paramount is to make clear the gulf
between the "movie" and the motion pic-
ture house, supplying the latter with
such films as shall cause patrons no
hesitancy in sending their relatives and
friends at any time.
Paramount Pictures Corporation de-
serves credit for a movement looking
to the uplifting of the industry.
Olcott Players Halt Tour of Europe
War Forces Them to Abandon Trip to France and Germany — Some Diffi-
culties of Picture-Making in War Time
ment of the Prince Theatre, however,
he saj'S that his interest in the films
has been developed and increased be-
cause he has been able to read all
about the productions in advance, has
seen the actual stills, and has had an
opportunity to get interested in the
subject. This, he says, makes him
want to see how it is presented and
instead of becoming tired of seeing
so many plays, he finds that his in-
terest never lags.
He decided to try the same scheme
on his patrons and it works, for the
public appreciates the privilege of
being allowed to judge for itself what
it wants to see and of knowing it will
get what it has been led to expect.
This does not exhaust Mr. Jones'
ideas hy any means. He has another
one, which is more a belief and a pre-
diction than an idea: that exhibitor
and manufacturer ought to get closer
together for their mutual benefit.
The public, he declares, has been
educated to distrust the paper sent
out by the manufacturers, which the
exhibitor has had to show for want
of something better. While the paper
has improved until, in the majority
of cases now, it takes an actual scene
from the play, the public has not yet
had time to learn this.
Motion pictures have ceased to be
merely a novelty and the people have
become educated to the fact that the
film is supp'/ing one of the greatest,
least expensive and most satisfying
forms of amusement and education
ever known, so, says Mr. Jones, they
must now be drawn into a theatre by
bona fide paper.
This was another reason for his
unique bulletin.
Mr. Jones has not been in the ex-
hibiting game so very long. For a
number of years he was in the "legit-
imate" stage business. He was sec-
retary and treasurer of the Mable
Page Amusement Company, formerly
of this city. Then he was manager
of the Ostrich Farm and afterwards
booked, managed and handled Crea-
tore's Band for a nine-months' tour.
His experience has probably made
a part of him the idea that if you
give the public a square deal they
will reciprocate.
EXHIBITOR FINDS LOCAL
FIRE FILMS SUCCESSFUL
Special to The Motion Picture News
Pittsburgh, Aug. 26.
M. A. Rapp, of the Earl and Kath-
lyn Theatres, in Sharpsburg, had 700
feet of local fire department activities
filmed. It was shown at his two thea-
tres last week and made a decided hit
with the residents of the borough. It
was also shown at Connellsville, Pa.,
in connection with the firemen's con-
vention at that place and made a big
hit. It was a paying proposition for
the Soisson Theatre in the coke town.
THE European war has caused Sid
Olcott, the producer, who has
been working on the other side this
summer, to alter his plans and pre-
pare to return the first moment possi-
ble to the States. When last heard from
it was a question when the . Ameri-
cans could get passage home, but
they expected to make it the very
first boat available.
Mr. Olcott had planned to go into
France and Germany and down into
Italy after finishing his season in Ire-
land, but the war put a stop to such
preparations. It is barely possible
that, should the war end very sud-
denly, the company will go to the
Continent, but when last heard from
all were very anxious for a look at
Broadway.
The Etiropean war has made itself
felt with the company which is work-
ing in Ireland making features. Ow-
ing to Sid Olcott's connections in
Ireland, the company are not suffer-
ing for want of good things to eat,
etc.,' wherever they ' go, yet the war
has claimed all the young men of the
right age for extras, and they all hav-
ing rallied to the colors, it has be-
come really difficult to secure enough
young fellows for big scenes.
Fortunately, Mr. Olcott has helped
the volunteers in their organizing,
and made one picture of them drilling
which they used at a benefit enter-
tainment, and so the company which
is officially quartered nearest to Mr.
Olcott's operations will undoubtedly
help him as soon as they are sure
they will be assigned to the defense
of Ireland and not asked to go to the
Continent. Yet things have been very
much broken up for the past few
weeks.
Recently Mr. Olcott made a motor
trip of forty miles to Valencia har-
bor to make some scenes, only to
learn that the harbor was under mili-
tary control and orders were positive
that no photographs of any descrip-
tion could be made.
CARBON FAMINE LOOMS UP
Special to The Motion Picture News
Pittsburgh, Aug. 26.
All of the motion picture houses of
this section have been notified that
the price of carbons has been ad-
vanced 50 per cent, on the list price
on account of the war and that un-
less the supply of foreign carbons can
be replenished there is very little
chance for the local men to get an ad-
ditional supply at even the advanced
prices.
The American-made carbons do not
seem to satisfy the motion picture
men of this district, and they are
doing their utmost in order to get an
additional supply even at the in-
creased rate. That their efforts in this
line have met with failure seems sure,
as no answers have been received to
their inquiries from the Eastern firms.
THE MOTION PICTURE NEWS
37
A Tonic for a "Run Down*' Theatre
By J. C. Jessen
'Tis a Wise Man Who Knows His Own Self on the Screen — If He Does His Knowledge Is Worth
Money — Keen Eyesight Will Bring Him a Dollar Every Time — A Winning Plan to Pack
Motion Picture Houses
THIS is a prescription for the mo-
tion picture theatre manager to
use if his house is suffering from
non-attendance, lack of interest of
possible patrons, or small box-office
receipts, and is a guaranteed, tried
and sure cure for the above men-
tioned ailments, if the theatre be lo-
cated in a town or small city.
It may prove equally effective in a
city, but to my knowledge it has never
been tried there. But in the former
it is a house-filler and line-former
that costs very little. The writer tried
it out in a four-thousand town of
northern Indiana, at a cost of about
$125, and it made an overworked bank
account perk up in two days.
Buy a small Brownie Kodak that
will take a picture 2^x3^4 at a cost
of two dollars, and all the roll film.s the
dealer has of that size. Instruct him
to order a quantity more, and have it
there by the next day or two.
Tell him you are the motion pic-
ture theatre manager and you are go-
ing to take the picture of every man,
woman and child in the town. He
will help advertise you.
The printer is the next man to call
upon and of him order enough hand
bills — about 9 by 12 — to completely
cover the town.
Here is the copy for the bill:
SEE YOURSELF ON THE
SCREEN
at
THE BLANK THEATRE
1111 Amusement Street
and
Receive a Daddy Dollar
$10 FOR PATRONS EVERY
NIGHT
The man who passed here a
moment ago and took your pic-
ture is the manager of the Blank
Theatre, and he is going to show
your likeness on his screen. If
you are in the audience at the
time you will be given a dollar if
you walk up to the orchestra
leader.
Different pictures will be shown
at each of the evening perform-
ances, five at the first and five at
the second. Those in the house
at the time the first pictures are
shown are not eligible for a prize
if remaining for the second five.
Every evening the Blank The-
atre gives a satisfactory program
of new feature pictures. Come
and see yourself and the other
"movie"' actors.
The first pictures will be s-liown
Monday night. Admission: adults.
10 cents; children, 5 cents.
WITH the bills, camera and films
ready, the next move — if you
want to make the stunt "a big noise" —
is to secure two or three drums and
a couple of boys to blow tin horns.
Use a bill boy on each side of the
street and don't miss a house.
The man with the camera should
go about a half block ahead of the
bill bo.ys and the "German band" for
the noise will bring people to the
front of their houses if the stunt is
pulled off in the summer time.
When the people come to the front,
the camera man should ask them to
stand in the sun, and take a snap-
shot. In this manner he can take
two or three hundred pictures a day.
It is well to visit shops and all indus-
tries and get pictures of the people.
Insist upon them coming into the sun
and taking a snapshot.
For the last triumphant march
take in the main street of the city with
a cameraman on each side of the
street. "Shoot" everybody.
The films cost but twenty or thirty
cents a dozen, and it will not pay to
fake or make them believe you are
taking their picture and then never
show it.
WITH all the films exposed, get
prices from local photogra-
phers to develop the films and make
stereoptican slides. When they are
finished place them all in a row, and
take off five at each show until all
have been shown. Then mix them up
and go through the bunch again.
This is" a winner, but there is one
bad feature — the people do not see
their own picture and consequently
few dollars are given out. For the
first few nights the pictures were
shown at the Indiana Theatre, a num-
ber of regular customers, who were
known to be there just as regularly
as the doors were opened, carried
away dollars, for in some manner
their slides happened to get along
toward the front.
The patrons of the theatres have the
small end of a hundred-to-one shot,
or even worse, if a thousand pictures
are made. In the instance referred to
more than nine hundred were used.
For the lucky ones have the dol-
lars waiting for' them. When they
get to the front of the theatre the
orchestra leader or pianist should see
that they turn around and face the
audience while reaching for the sil-
ver. Turn the spot light on them
and you will get a good laugh and
make no one out of sorts. After they
get the dollar it might be well to run
a slide something like this:
Smile, dern you! SMILE!
FOR four weeks this little stunt
brought capacity crowds, while
the other two theatres in the town
were showing to many empty seats.
Then for one week one reel was taken
off the program and each night one-
fifth of the slides were shown, with-
out prizes, in order to give everyone
an opportunity to see their picture.
This feature proved a big drawing
card and extra performances were
necessary to take care of the patron-
age.
Members of families came in relays,
and after a performance would tele-
phone to other members or friends
and tell them their picture was on.
In addition to the advertising or an-
nouncement slides used at the the-
atre, a five-inch advertisement was
carried in a daily paper each evening,
with a change of copy daily, referring
to the dollars for the patrons and giv-
ing the program for that day.
FILM HOUSES STAND FIRE
TEST
Special to The Motion Picture News
Nashville, Tenn., Aug. 26.
Nashville motion picture houses are
standing the test of "safety first," since
there has not been a fire or even a scare
in any of the film houses within the
past several months.
Heavily asbestos-lined boxes for the
machines are responsible in a way for
the good record, and while it is known
that many times the films have caught
fire, the crowd below the operating room
was never aware that anything was
wrong, and the blaze was extinguished
without any trouble, with the occupants
of the playhouse ignorant that anything
unusual was taking place above their
heads.
Exits have been arranged in every
motion picture house in the city, so that
in case of a panic from fire or any other
cause the patrons can make their escape
without any danger of a jam.
At least five large exits have been sup-
plied in each house, and now Nash-
ville theatres stand the test of the in-
spector, creating the feeling among the
patrons that even in case of accident
they have a chance to escape without
difficulty.
38
THE MOTION PICTURE NEWS
Universal Lines Up Noted Authors
Many Writers Whose Novels the Company Is Filming Supervise Screen
Productions— Helps Directors to Get Right Viewpoint
TEXANS PROUD OF T. P.
FINNEGAN
Special to The Motion Picture News
Dallas, Tex., Aug. 36.
Texans who attended the national
meeting of the Motion Picture Ex-
hibitors' League of America at Day-
ton, Ohio, are proud of the election of
T. P. Finnegan, of Dallas, as vice-
president of the national body.
Mr. Finnegan up to the time he en-
tered the motion picture business a
few years ago was manager of the
Majestic Theatre, a vaudeville house
in Dallas. He was one of the young
men who was quick to grasp the pos-
sibilities of the newer business and in-
terested local men in forming a com-
pany which erected a $150,000 moving
picture theatre in Dallas. From the
first the house has made good money.
Mr. Finnegan also has the honor of
ibeing national vice-president for
Texas of the Texas state branch of the
Motion Picture Exhibitors' League of
America.
SACRAMENTO CENSOR PUTS
LID ON WAR FILMS
'Special to The Motion Picture News
San Francisco, Aug. 24.
War pictures are under the ban at
■ Sacramento, Cal., orders having been
issued by City Commissioner E. J.
Carragher that pictures showing bat-
tle scenes must not be displayed. An
order has also been issued against the
-playing of national airs in theatres.
Commissioner Carragher, who is
also the official censor, has attracted
no small amount of attention at
Sacramento in the past owing to his
stand on the matter of censorship. He
accepts the rulings made by the Chi-
cago censor, regardless of the changes
•that may have been made in films, and
often will not inspect these personally.
Efforts have been made to have him
allow the same pictures to be shown
at Sacramento that are allowed on the
screen at San Francisco, the coast
distributing headquarters, but without
avail.
INSURANCE COMPANIES STOP
AUTO RACE
The promised auto racing contest
between George Field and Jack Rich-
ardson, of the American, whereby it
was to be decided which is the better
driver, has been altered. Both carry
heavy accident policies, and the local
representatives of the accident insur-
ance companies got wind of the race
and threatened to cancel the policies.
After due consideration, it was final-
ly decided to hold the race, and the
winner would be the one who could
drive his machine the slowest to a
given point. It was deemed safer and
less expensive to kill the engines
than the innocent spectators or the
•contestants.
THE Universal is corraling many
well-known writers and securing
the exclusive rights to produce in pho-
toplay form their best works.
Already the Universal program has
benefited by stories from such authors
as Annie Fellows Johnstone, George
Gibbs and Eugene Manlove Rhodes.
More stories are coming from those
writers and from others, such as
Campbell MacCullough, the well-
known magazine writer; Molly Elliot
Seawell, author of many published
novels; George Bronson Howard, fa-
mous playwright and author; Bruno
Lessing, Louis Joseph Vance, Clara
Louise Burnham, and others.
Stories by O. Henry and Jacques
Futrelle, big writers who are now
dead, have also found a place on the
Universal program. Arthur Stringer,
the distinguished American writer, was
the author of "The Case of Cherry
Purcelle," an Eclair-Universal feature
which met with widespread success
when released some time ago.
Where possible, these authors assist
either in an active or advisory way in
the production of their stories. This
often helps the directors and actors to
get the author's viewpoint and some
of the delicate suggestions in scenic
WITH an entirely new proposition
for exhibitors, the Topical News
Company, Inc., has installed itself on
the fourth floor at 18 East Forty-first
street. New York City, and is ready
for business. This company is going
to give away fifty-two weeks of topi-
cal film. How it is going to do it,
Carlisle H. Rogerman and a corps of
men are already telling motion pic-
ture exhibitors in score of towns and
cities throughout the United States.
The officers of the company are as
follows: President, Blair Frazer, who
is also general manager of the Duke
of Manchester's International Educa-
tion League; vice-president, Dr. Max-
well Ryder, known to the stage and
literature for many years; secretary,
Alfred A. Sommerville; treasurer, the
Duke of Manchester, who is presi-
dent of the International Education
League. Mr. Rogerman will be ed-
itor and manager of the film service.
The vice-president. Dr. Ryder, is a
widely traveled scholar and energetic
man of affairs who has enjoyed the
friendship of some of the leading men
of his day, including William Ewart
Gladstone, Sir Henry Irving, Robert
Louis Stevenson, and many others.
arrangements that might otherwise be
missed. In this connection Eleanor
Gates can be mentioned.
Miss Gates, who is also known to
the readers of to-day's best magazines,
has listed for production by the Eclair
company a powerful story, "The Sil-
ver Belle of Losmorales."
Booth Tarkington, whose latest con-
tribution to contemporary literature,
"Penrod," has the reading public agog
with anticipation, is also to be a con-
tributor to the Universal program.
"The Flirt," which was a delightful
feature of the "Saturday Evening
Post" for several issues, is to be filmed
by the Eclair.
One of the greatest Western writers
we have to-day is Eugene Manlove
Rhodes. His story, "Sealed Orders,"
which was featured in the "Saturday
Evening Post," was recently done by
the Universal's Victor company with
the popular star, J. Warren Kerrigan,
in the leading roles. "Good Men and
True," one of his best books, will also
be filmed for release in the near fu-
ture by the Universal.
Another Western writer who is ta-
king a strong interest in the produc-
tion of his books in photoplay form is
William MacLeod Raine.
He got his first taste of travel and
adventure as war correspondent dur-
ing the first Egyptian campaign for
the London "Standard," the "Picto-
rial World" and the Manchester
"Courier." He followed the fortunes
of Sir Garnet Wolseley against Arabi
Pasha and saw the capture of Arabi
early in the '80s.
Shortly after his return from Egypt
he was made editor of his paper, and
while occupying that position wrote,
with James Payn and Sir Walter
Besant, "Notes of the Flying Hour,"
and added to the staff such celebrated
artists in black and white as Phil
May, Dudley Hardy, Griffenhagen,
Raymond Potter, George Gatcombe,
Frank Feller, and many others.
Mr. Rogerman has been in the film
business ever since it was a business,
and has devoted the greater part of
his energies to topical films. While
he was with the Universal Company
he produced many features, principal
among which was the Dayton Flood
release.
He took the inauguration of Presi-
dent Wilson and went with the big
congressional party which visited the
Panama Canal.
New Firm Will Give Away Topical Film
Topical News Company Plans Elaborate Service — Carlisle H. Rogerman,
Well Knovm in Film Circles, to Act as Manager
THE MOTION PICTURE NEWS 39
The E^xhibitors' rorum
THE MOTION PICTURE NEWS assumes no responsibility for any opinion or assertion made in the columns,
below, nor does the publication of a letter mean that the statements it contains are endorsed by the NEWS. AUj
letters must be signed. No attention will be paid to anonymous communications.
Getting Back to Nature
Editor, Motion Picture News^
New York City.
Dear Sir: — The history of the world
teaches us that in time of great need
a leader is born who can fill the needs
of the time and carry forward some
great movement to success. Such
men as Michael Angelo, Napoleon
and Washington did for the world
what no one else had been able to do.
The motion picture industry has
been developed most remarkably
along the lines of medhanical perfec-
tion and dramatic force, and public
interest has reached a point where
motion pictures have become almost
a public necessity.
We have produced pictures mag-
nificent in their staging, tremendous
in their action, and no incident of
history has been too big for the mo-
tion picture to reproduce. In all of
these the effort has been made to
make something like something else.
We have reproduced the great plays,
the great books, we take an audience
back to the time of Christ, and even
back to a period before Caesar.
In the tremendous effort to repro-
duce we have gotten away from the
simple, the natural things. In a let-
ter received recently from one of the
greatest sculptors of the day, his crit-
icism of the motion picture of to-day
is as follows:
"I have attended a great many mo-
tion picture exhibitions on different
occasions, acted in the most serious
manner, by the most serious men,
and artificiality and superficiality
prevailed in ninety-eight per cent
of the exhibitions of the subject and
in the film itself."
Although this criticism, I believe,
is exaggerated, nevertheless it ex-
presses a thought which is worth
considering, and that is: Do motion
pictures of to-day get at the real es-
sence of things, and have they a suf-
ficient amount of natural or human
element? A friend said to me re-
cently that he could not go to the
present-day motion picture show, al-
though years ago he enjoyed motion
picture exhibitions.
He said the pictures of to-day were
inferior to those made five or six
years ago. This seemed to me, from
a technical point of view, an erron-
eous statement until I asked him his
reason, which was this: ^
The motion pictures when first ex-
hibited were largely pictures of trav-
els, scenics, industrials, and everyday
incidents of life. In other words,
were real pictures. There was not so
much staging, not so much dramatic
effect, but more of real human in-
terest.
I agree that the percentage of peo-
ple to-day with his ideas are greatly
in the minority, but I do believe that
there is a rapidly growing feeling
among audiences towards more natu-
ral and simple pictures. I had this
conviction at a recent exhibition of
one of the large pictures now being
shown, when a few feet of the pic-
ture, reproducing a monkey and a
young puppy playing together,
aroused more enthusiasm and ap-
plause on the part of the audience
than the most spectacular parts of
the picture.
Why? Simply because the human
element in the little scene portrayed
touched the heart of everyone pres-
ent.
There is, at this time, a great op-
portunity for some one who is an
artist to take the simplest and most
commonplace incidents in our daily
lives and to reproduce them with the
motion picture artistically and in a
way which will express the human
feeling which everyone feels.
I have yet to find the person who
does not enjoy seeing pictures of an-
imals, action of the waves beating
against the rocks, a waterfall, or wa-
ter in motion. In cloud effects, sun-
rises and sunsets, when they are
brought out, each delicate touch of
nature in the lights and shades, lies
a vast and untouched field for beau-
tiful and appealing pictures.
Atmosphere in still photography
has been accomplished, and the man
who will make motion pictures with
atmosphere, sentiment and feeling,
will make pictures which will be pop-
ular and which will live, although they
may be pictures of the most common-
place and everyday occurrences.
Everything to-day is being done
on the elaborate, expensive, spectac-
ular basis, and I do not believe that
people always want this. The money
expense of making the simpler and
more human pictures such as I have
in mind, is slight, but requires the
genius which can accurately deter-
mine what will appeal, and the artis-
tic ability to picture the incident with
all the power of an artist.
The time is here for such a man,
and I hoi'C we may soon see the sim-
pler and more commonplace scenes
in our daily lives portrayed in the mo-
tion picture in this way.
Dickens, Shakespeare, Murillo,
Rembrandt, all the greatest writers
and artists of the world, did not find
it necessary to go outside of the daily
life of the ordinary person to get ma-
terial for "pictures" which have last-
ed, and which appeal to-day as strong-
ly as they did to former generations.
Art is the ability to portray any
simple incident in life in such a way
that it touches the human heart, and
its meaning is understood by all
classes of people, or, better expressed
in the words of Ralph Waldo Emer-
son in his journal when writing on
landscape art, "an ideal representa-
tion, which by selection, and much
omission, and by adding something
not in nature but profoundly related
to the subject, and so suggesting the
heart of the thing, gives a higher de-
light and shows an artist a creator."
It is difficult to express in words
the feeling I have in connection with
this subject, and I am only endeavor-
ing to bring out the point that I be-
lieve many people would enjoy see-
ing pictures less magnificent but more
true and real.
The man who does this will make
an everlasting name, for how much
finer will be a motion picture of a
landscape which shows all the lights
and shades and is full of atmosphere,
than the still photograph; for it will
have all the beautiful and rhythmical
motion of life, as we find it in nature.
Let us therefore give a little more
thought to the realistic, to the true,
to the beautiful, not quite so much
to the dramatic and spectacular, the
intense and the elaborate. The sim-
pler, the truer, the nearer to nature,
the greater is the human interest.
Edward Wanton Robinson.
ROCKFORD, ILL., THEATRE
DAMAGED BY FIRE
Special to The Motion Picture News
Rockford, 111., Aug. 26.
The screen was ruined and part of
the interior of the house damaged
when fire broke out in the Rockford'
Moving Picture Parlor at Rockford,.
Ill, August 20.
40
THE MOTION PICTURE NEWS
AMERICAN'S LEADING MAN
William Garwood, the leading man
of the "Flying A" studios, appeared
at Elitch's Gardens with Bruce Mc-
Rae, May Buckley, Edward Mackey,
Maude Fealey, and many other play-
WILLIAM GARWOOD
ers now recognized stars. He has
been prominentlj' identified with "La
Belle Marsailles," "Mizpah," "Just
Out of College," "Brigadier Girard,"
"Raffles," etc., playing the larger en-
gagements in the East and the West.
Mr. Garwood, after playing in pic-
tures for a few years, returned to the
legitimate, but the lure of the cam-
era was too strong and he returned
to the pictures and has been with the
"Flying A" company for six months.
TUBERCULOSIS FILMS SHOWN
IN PARKS
Special to The jSIotiok Picture News.
Buffalo, N. Y., Aug. 27.
In an ef¥ort to wake up the resi-
dents of Buffalo to a realization of
the ravages of tuberculosis, the Buf-
falo Tuberculosis Society, under the
supervision of Park Commissioner
Seymour, will give a series of motion
picture lectures on the relief and con-
trol of the dread disease in the parks
this summer. Granting of the right
to give these evening exhibitions
came in response to a petition signed
by Irving S. Underbill, president of
the local association; Paul E. Batzell,
executive secretary, and Ansley Wil-
cox, chairman of committee on muni-
cipal affairs.
Fifteen exhibitions are being given.
The parks at which nocturnal motion
picture sermons will be presented are,
Bennett, Humboldt, the Front, South
Park, Cazenovia, Riverside, Niagara
Square, Polonia, Hennequin and
Day's. Permission was granted by
the playground commission to hold
night exhibitions at the terrace and
Lincoln playgrounds. The board has
also given the association full use of
the park electricity necessary to
operate the machines.
Springfield Theatres Defy Midsummer Heat
Decrease During First Two or Three Weeks, Then Business Revived —
Serials Are the Favorites in Illinois Capital
Special to The Motion Picture News
Springfield, 111., Aug. 25.
THE intensely hot weather of the
past two months has failed to
cut down materially the attendance
at the motion picture theatres here,
and proprietors of the various bouses
say business has been better than
during former summers. There was
a noticeable decrease in attendance
during the first two or three weeks
of the summer, but since that time
the business has been satisfactory.
Serials seem now to be attracting
the largest share of attendance, "The
Perils of Pauline," "The Million Dol-
lar Mystery" and "The Trey o'
Hearts" drawing big crowds when-
ever shown. Probably no one pic-
ture did more business in the history
of Sprmgfield motion picture theatres
than the appearance of Francis X.
Bushman in "One Wonderful Night."
The picture was first shown at the
Vaudette Tlieatre and crowds were
turned away. It played two return
engagements at the Lyric Theatre.
The Gaiety Theatre, which will
show mot*n j)!, tures and vaudeville,
is nearing ciMnpletion. It is being
thoroughly re'-. ■^■''?d at a cost of
about $20,000. Mai.-'ior Harry Thorn-
ton expects to oi?en ; by the middle
of September. C. C. Cheadle.
Old Scout Journeys Across Continent
William H. Taylor, Hero of Many Frontier B'attles, Now with Universal,
on Three-Thousand-Mile Horseback Trip
SCOUT , William H. Taylor, now together with letters to ail other Ro-
eighty-six years old, one or the tary clubs in the United States. He
few surviving Indian scouts of half a then started on his three-thoi'sand-
century ago, who has fought a hun- mile horseback ride.
THE VETERAN SCOUT READY TO LEAVE HOLLYWOOD
dred battles; assisted Buffalo Bill in
running down Sitting Bull; a Confed-
erate spy under General Pickett, and
who blazed trails ahead of the flood
of emigrants settling in the West, is
now traveling to New York City from
the Hollywood studios, where he is
frontier expert.
He intends to ride his horse from
Los Angeles to New York City,
stopping at every Universal exchange
on the way.
Before he set out. Scout Taylor
was given a reception and send-off
by the Rotary Club of Los Angeles,
In each state on his route he is call-
ing at the Universal Exchange and
then is seen and heard at Universal
theatres. A few days ago he reached
Seligman, Ariz. His route will be
along the Santa Fe trail through Al-
buquerque, Santa Fe, and to Trini-
dad; then north to Denver, and east
through Lincoln, Omaha, Des
Moines, Minneapolis and Chicago.
The expedition was completely fitted
out with saddles, packs, canteens, and
all traveling accessories, by the Dyas
Company of Los Angeles, dealers in
sporting materials of all kinds.
THE MOTION PICTURE NEWS
41
A Modern ''l^eighhorhood^'' Theatre
By Charles B. Taylor
The Elmwood, Buffalo, Is the ""Beau IdeaV^ of a House for '"Particular People"— The Quality
of Its Photoplays, Its Music, Ventilation, Service, All Endear It to Its Patrons
— The Manager Explains His Policies and His Success
EXCESS oi work, then the pay
envelope with the title of "man-
ager" meaning nothing more
than one who must be "on the job"—
these things have been the means of
putting success on the visiting list of
George W. Erdmann. Do you re-
member what Addison said in "Cato"?
" 'Tis not in mortals to command
success,
But well do more, we'll deserve it. '
Most prophetically does this drop
of wisdom apply to Mr. Erdmann, the
manager of Buffalo's largest and most
beautiful photoplay theatre, the Elm-
wood.
The other evening, I entered the
portals of this pile of architectural
grandeur, just out of curiosity, and
because I had met Mr. Erdmann in the
morning and was greatly impressed
by his genial nature and cordial
greeting.
As I entered the doors the first
thing that caught my eye was a vast
auditorium, the first thing that caught
my ear was the most beautiful music
I had ever heard in a motion picture
theatre, and the first thing that caught
my hand was the welcoming grip of
Manager Erdmann. For a moment I
stood admiring the wonderful work
of the master architect who designed
this theatre, and then at a word from
Mr. Erdmann, we started on a tour of
inspection.
WE ascended a gradual and easy
ascent to the mezzanine floor
which gives a wonderful view of this
theatre beautiful. Boxes, fitted with lux-
urious furniture and furnishings, sur-
round the three sides of this floor
with the large and airy balcony ex-
tending from the rear of the boxes to
the ceiling above.
On the evening which I visited the
theatre it was still early and I noticed
in at least twenty of the twenty-six
boxes the sign "box reserved." Com-
menting on this, I was informed that
it was a nightly occurrence ever since
the opening. Box parties at a rno-
tion picture theatre was a new thing
to me, and when later in the evening,
these same boxes became filled with
beautiful ladies and their escorts in
evening dress, I wondered more.
As we sat in one of the boxes, Mr.
Erdmann was called away and this
gave me an opportunity of listening
for a moment to the unusual music
which is rendered at the Elmwood.
The orchestra consists of nine pieces.
each member being an artist on his
chosen instrument, while the director,
Irving A. Tallis, is a musician of
enviable reputation in Buffalo. The
orchestra and the four manual organ
new being installed alternate in play-
ing a most pretentious music pro-
gram.
GEORGE W. ERDMANN
Manager of the Elmwood Theatre, Buffalo,
N. Y.
This is also a new stunt. As a rule,
the orchestra plays right through the
performance, and if the organ is
plaj^ed the orchestra pianist plays it.
But not so here. Manager Erdmann
has installed a new organ, besides
which he has a piano in the orchestra.
The musicians are thus not over-
worked and the music is always en-
joyable. The organist is Mr. Betram
Forbes, organist of the Central Pres-
byterian Church.
Soon Mr. Erdmann returned and
we proceeded on our tour of inspec-
tion. The stage is fitted up with a
full equipment of scenery, there being
a large scenery loft into which all
the curtains and sidedrops can be
raised. The theatre could be turned
into a legitimate house on ten min-
utes' notice, so complete is the stage
equipment. The curtains used at
present are unusual. One is a paint-
ed scene, so that one seems to be
looking through a window at a won-
derful landscape in the Bavarian
mountains. Just as the orchestra
nears the close of its selection at in-
termission this curtain is raised, dis-
closing a beautiful red velvet curtain
which sweeps with its graceful folds
the entire front of the stage. The
stage is banked on both sides with
artificial flowers.
TpRO^I the stage, we proceeded to
the ladies rest-room, which is
gorgeously fitted out with wicker
furniture and has a competent maid
in attendance at all times. The men's
rest-room is equally elaborate in its
equipment.
Then we ascended to ethereal
heights where the operators hold
sway. This booth is one of the most
modern in Western New York. It is
equipped with two Simplex machines,
a spot light, a reel re-winding ma-
chine, and a hundred different switch-
boards, although Mr. Erdmann
showed me where, by touching one
little button, he could put the house
in darkness. As we were aloft, Mr.
Erdmann commented on the venti-
lating system, which changes the air
in the theatre every four minutes.
The drinking water is filtered in the
theatre with individual drinking cups
for all. As the boxes on the mez-
zanine floor are all dropped about six
inches from the floor level, small
electric lights are placed under the
descent into the box so as to show
J'OU where you are stepping. This is
just one of the little things that pa-
trons are commenting upon at the
Elmwood.
The proscenium arch contains a
remarkable oil painting which extends
across the entire' length of the arch
and depicts the different seasons at
play. The Elmwood has a total seat-
ing capacity of 1,600, which has been
full every evening since the opening.
The Elmwood is in the center of
Buffalo's most select residential dis-
trict, being located at the corner of
West Utica street and Elmwood ave-
nue.
One of the things which a patron
notices upon entering and leaving the
Elmwood is the extreme courtesy
with which one meets on all sides.
Everyone from the management
down to the janitor is imbued with
the "service" spirit. When an usher
in a motion picture theatre runs to
help you on with your overcoat you
42
THE MOTION PICTURE NEWS
With the Film Companies at Jacksonville
Hotaling, of Lubin, Plans New "Wet
Comedies, with Special
Special to The Motion Picture News
Jacksonville, Fla., Aug. 19.
ARTHUR D. HOTALING, the
senior director of the Lubin
Manufacturing Company and manag-
AKTHUR HOTALING
uig director of the large comedy
company, located in Jacksonville,
will soon have another wet weather
stage. A new studio is being erected
for his use directly behind the one
Weather" Stage— Will Make Negro
Troupe of Comedians
now used, which is located on River-
side avenue just south of Lackawanna
avenue. The dimensions of the new
building are 50x75 feet and the elec-
tric lights are now being installed.
With the installation of this new
electric light studio, Mr. Hotaling
will have five stages, three of these
being open-air and the other two
indoor.
He has also opened another studio,
which will be devoted strictly to the
making of colored comedies, this
being located six blocks from the
main studio on the corner of Park
and Dora streets. A company of col-
ored comedians will be retained at
this studio under the direction of
Director Will Louis. This negro
troupe will be headed by John and
Mattie Edwards.
Managing Director Hotaling is now
producing 4,000 feet of comedy for
Lubin every week. To do this he
uses four directors, Will Louis, Frank
C. Griffin, Jerry Havner and J. A.
Murphy, together with a stock com-
pany of forty-five.
Director Bob Vignola is still keep-
ing the new Kalem studio busy and
says he likes it down in Jacksonville
in the summer. It was suggested that
the reason Bob likes it here so well is
due to the fact that he has a new
big red automobile.
It has been reported in Jackson-
ville that the Edison company have
given up their studio, located in
South Jacksonville, and that all of
their properties have been shipped
back to the New York plant.
Coleman B. Jones.
are agreeably surprised, when he ad-
vises j-ou as to where there are
vacant seats for your own selection,
j'ou again feel that here indeed is a
force that is making good.
But let us go back to Mr. Erdmann.
Upon being questioned as to how
long he had been in the motion pic-
ture business, he informed me that
he started in 1901 when he took pic-
tures of the Pan-American Exposi-
tion and showed them throughout the
country. Since then he has been
manager of many of Buffalo's lead-
ing photoplay houses, among them
the Temple, Elite, Arcadia, Lyceum
and the New Theatre. For a num-
ber of years Mr. Erdmann simulta-
neously managed the Bijou Dream,
in Rochester, and the Bijou Dream, in
Buffalo. Mr. Erdmann was also con-
nected with Arthur A. Smith, of the
local Universal branch, for a number
of years as outside man. So it is seen
that he deserved success, as Addison
says.
IT is with this wide experience that
he comes to the Elmwood and
brings with him a number of "live
wire stunts," which are creating a lot
of comment among his patrons. The
policy of the house is the showing ex-
clusively of big features. The patrons
in the northwest section of the city
are certainly enthusiastic about the
Elmwood.
The other evening a man came
rushing up to Manager Erdmann
with the somewhat surprising remark,
"This is a h of a place." Natu-
rally the manager was somewhat
taken by surprise and asked the man
what was the matter.
"Well," replied the patron, "I motor
across the city and have to leave my
machine a quarter of a mile away and
walk to the theatre because of the
line-up of machines."
This little tale just illustrates what
the automobile trade at the Elmwood
is, nightly. All the side streets are
filled for two blocks, and at least fifty
machines were in front of the house
upon the night which I visited this
place of amusement.
Mr. Erdmann, when congratulated
upon the exceptional staff of assist-
ants, said, "I believe in paying a man
what he is worth and enlarging the
pay envelope as his worth and serv-
ice increases. It is the secret which
many men 'higher up' have found to
be the real cause of their unusual
success."
MR. ERDMANN wa^s asked what
he thought of censorship, both
nationally and locally.
"Nationally, I believe in it. A na-
tional board is to be advised at all
times, but a local board — never!" If
v/e ever have a local board, I shall
make z great effort to get upon it, for
I am always looking out for a soft
job on the side that requires nothing
more than a look at a film and yes or
no as the result of the look. With
my other local colleagues, I can say
that I am absolutely against local
censorship. No questionable film
will ever be allowed to creep into the
Elmwood."
The location of the Elmwood de-
mands that big features and only the
best be shown, and so Mr. Erdmann
is booking all the high-class film at-
tractions. Among his recent book-
ings have been "A Million Bid," "The
Gamblers," "Classmates," "Mr.
Barnes of New York," and several
others of like calibre.
All the front advertising bills are
hand-painted by John Ross, who is
without doubt the finest theatrical
sign painter in western New York.
Every feature is announced by a large
painting which hangs under the
"porte-cochere," as it were.
MR. ERDMANN believes in ad-
vertising and uses both the
Sunday and daily newspapers with
good size ads. Mr. Erdmann believes
that his patrons will come a long way
to see the class of attractions which
play the Elmwood if they know about
them.
There is no doubt that, with the
continuation of exclusive big fea-
tures, the downtown houses will
suffer, as many of the managers of
the latter houses have remarked that
their evening audiences are not as
large as they were before the open-
ing of the theatres in the outlying dis-
tricts, which play the same attrac-
tions and while they arrive at these
houses a week later, it seems that
many are willing to wait for them
until they are shown at the house in
their immediate vicinity.
Comments on the beauty of the
Elmwood, the polite ushers, the live
management, are general.
THE MOTION PICTURE NEWS
43
The
Motion Picture News
MOVIlfG PICTTOE WEWS EXHrBITOBS' TIMES
Published Every Week by
EXHIBITORS' TIMES, Inc.
220 West 42nd Street, New York City
Telephone Bryant 7650
Chicago Office 604 Schiller Boilding
WM. A. JOHNSTON President
HENEY F. SEWAT.T. Vice-President
E. KENDALL GILLETT Secretary
WENTWOKTH TTTCKEE Treasnier
WM. A. JOHNSTON Editor
LESLEY MASON Managing Editor
•WILLIAM EESSMAN ANDEEWS News Editor
E. M. VANDIVEBT Advertising Manager
E. J. Hudson Circulation Manager
M. A. WYCKOFF Business Manager
C. J. VEEHALEN Chicago Manager
This publication is owned and published by Exhibitors' Times, in-
corporated under the laws of the State of New York. The offices and
principal place of business are at 220 West i2nd Street, New York City.
The address of the officers is the office of the publication.
Entered as Second-Class matter at the New York Post-Office.
Suhscription $2.00 per year, postpaid in the ITnited States, Mexico,
Hawaii, Porto Elco and the Philippine Islands. Canada $3.00,
Foreign J4.00 per year.
ADVEETISING BATES on application.
Copy for next issue must reach us hy Wednesday 11 a. nr.
For Releases see Pages 72, 74. 76. 78
For Buyers Guide see Page 69
Cuts and copy are received snhject to the ap-
proval of the publishers and advertisements are
Inserted absolutely ■without condition expressed
or implied as to what appears in the text portion
of the paper.
Vol. X September 5, 1914 No. 9
Charles J. Hite
THE lamentable death of Charles J- Hite cannot
fail to arouse in the breast of every man as-
sociated in any way with the motion picture
industr}- a sense of personal loss.
From the standpoint of material prosperity, neither
the Thanhouser Film Corporation, of which he was the
head, nor the industr}- at large will be affected in any
degree by the passing of !Mr. Hite.
He was far too thorough and systematic a business
man not to have ordered his aft'airs continually in such
a manner that the organization he had perfected could
move on of its own self-sustaining power, though the
executive were suddenlv called awav.
T> UT, especially because he did represent tliis type
^ of business man in so eminent a degree, the loss
to the motion picture world will be universal, and a
loss not to be measured in gold, securities or material
assets.
^ 3j: ^
'^JO industry can ever complain of having too manv
such men.
This industr}^ may, perhaps, mourn the fact that it
can boast too few of them.
At all events, a man who has made for himself the
place which 'Mr. Hite occupied in this field can ill be
spared and must be sincere!}- mourned.
nr
The Passing of the ""Scare""
^HE feeling of apprehension, bordering in some
J_ quarters on panic, over the effect of the
European conflict upon the supply of film
chemicals and carbons, was to have been expected in
the nature of things.
But the subsequent feeling of reassurance, now be-
coming more general, that has followed a reaHzation
that the United States has resources ample to supply
the demand in this, as in nearly every other field, might
also have been anticipated.
* *
npHE "New York Evening Post," in an article pub-
-■- lished in the financial section of the issue of
Saturday, August 22, headed "Foreign Raw jNIaterials,"
traces the spread of this alarm from one industry to
another throughout the country.
^ ^
A T first it was only the steel trade and the textile
industry," says the "Post," reviewing the seven-
days' panic, ". . . . but the startled outcry from these
two trades was only the beginning. The electrical in-
dustry was presently heard from .... the drug and
chemical trades were as quick in coming into view
.... an astonishing number of indispensable materials
for these industries appeared to have their single
source of production in Germany .... Misgiving after
this spread to the manufacturers of photographic ma-
terials, because of the prospective German emlaargo on
oxalic acid.
^ ^ ^
""\ T7HAT is to be said of this new and extraordinary
VV turn in the situation? Are these trades, each
with a fair chance of expanding its business into
neutral markets relinquished by the fighting European
states, to sit down despondently and give up produc-
tion?
"The chemists and Avorking experts smiled quietly at
the suggestion, and presently it began to be pointed
out that of all these various raw materials entering
into the trades enumerated above, there is not one that
is an absolute monopoly with Europe.
^ ^ ^
"\T7HY, then, all of this stir and commotion over
V V the 'embargo on raw material ?' There are two
main explanations. One is, that in the first alarm,
the purely temporary obstruction of all shipping com-
munications .... was confused with the much more
serious obstruction of access to Central Europe.
"The other is, that American manufacturers had
grown lazy, and allowed their chemists to be distanced
b}- the patient experts to whom the German Govern-
ment— which now is so recklessly diverting its energies
from construction to destruction — had for years given
every possible encouragement.
^ ^ ^
'*"P ERHAPS the justifiable conclusion will be. that
the extraordinary commercial incidents of the
war will teach our business community more lessons
than one."
44
THE MOTION PICTURE NEWS
Lasky Plans Important Releases for 1914-15
"The Virginian," Starring Dustin Farnum, Ready on September 7 — "The
Making of Bobbie Burns" and "What's His Name" Will Follow
"NEWS" BRINGS BROTHER AND
SISTER TOGETHER
Special The Motion Picture News
Los Angeles, Aug. 34.
Through The Motion Picture
News a brother and sister have
learned the whereabouts of each other
after a lapse of seven years.
This week, George Larkin, with the
Gold Seal Universal Company, in the
production of the "Trey o' Hearts"
serial, in which he plays the part of
the hero, Alan Law, received a letter
from his sister, now in New York
City, having learned of his where-
abouts by a story and picture appear-
ing in The News.
Both have been in theatrical work
for a number of years, and until seven
.years ago traveled together. At that
time the brother made a number of
unexpected quick jumps and until the
recent letter, had been unable to learn
of the whereabouts of his sister.
NASHVILLE ALL-FEATURE
HOUSE GOES DOWN
Special to The Motion Picture News
Nashville, Tenn., Aug. Ii9.
After surviving the buffetings of
competition for several weeks, the Or-
pheum, under the managership of
George Hickman and W. H. Wassman,
has closed its doors. The Orpheum
while really a vaudeville and stock
house, was transformed into a motion
picture establishment some time back
and for several weeks a series of extra-
reel, high-class dramas were the card at
the playhouse.
With the Alhambra, Elite, Fifth
Avenue, Crystal, Victoria and Rex giv-
ing three and four reels for five cents,
the Orpheum's prices of ten and twenty
cents failed to get the crowds, making
it impossible to continue operating the
place. The Orpheum will be transformed
back into a vaudeville house for the
coming season.
KLEINE TO HOLD CARBON
PRICES
In this season of the general in-
crease in prices of commodities of all
kinds, the Kleine Optical Company
announces that its stock of carbons
will be sold at regular retail prices
until exhausted.
No advantage will be taken of thea-
tre owners to institute a general raise
on stocks purchased at the usual fig-
ure before the war. Carbons are being
sold in limited quantities to single
purchasers.
RAMO QUITS EXCLUSIVE
On and after September 2, Ramo
Features will cease to be released
through the Exclusive Supply Corpo-
ration. The contract expires on that
date and Ramo has notified the Ex-
clusive people to the effect that it will
not renew the contract.
THE activities of the Jesse L.
Lasky Feature Play Company,
Inc., throughout the coming winter
season is shown in a pre-season an-
SAMUEL GOLDFISH
nouncement made by Samuel Gold-
fish, head of the Lasky company.
All Lasky features will be released
through the Paramount Pictures Cor-
poration, the first of which will be
THE new Warner's Program, the first
news of which was given out two
or three weeks ago, has now reached
a very advanced stage. In fact, the
initial release date is only about a month
away.
The manufacturers affiliated with the
Warner's Program are forming an or-
ganization of their own, in order to
make the machinery of production run
with smoothness. They will elect gen-
eral officers and adopt rules and regula-
tions which will govern the individual
companies. Each company will be as-
signed to the production of a certain
class of pictures, so that there will be
no operating at cross purposes, but the
entire combination will work in abso-
lute harmony.
"The Virginian," in which Dustin
Farnum is playing the title role.
This production will be released
September 7. Following "The Vir-
ginian" will come the second produc-
tion in which Edward Abeles partici-
pates, George Randolph Chester's fa-
miliar fiction work, "The Making of
Bobby Burnit."
"What's His Name," based on
George Barr McCutcheon's book, in
which Max Figman and Lolita Robert-
son, recently seen in "The Man On
the Box," are playing, will follow
"Bobby Burnit," while "The Man
From Home,'' the big Liebler success,
will be issued by the Lasky company
in October. Charles Richman will
play the role of Mr. Pike in "The Man
From Home."
Robert Edeson, who made his first
appearance on the screen in the Lasky
production of "The Call of the North,"
will be seen in a five-reel feature,
"Where the Trail Divides," during the
early part of November, and then will
come "The Ring Master," with Theo-
dore Roberts, based on McCutcheon's
book, "The Rose in the Ring."
Other plays from the Lasky stu-
dios will be David Belasco's pro-
ductions, including "The Warrens of
Virginia," "The Rose of the Rancho,"
"Darling of the Gods," "Sweet Kitty
Bellairs," "Girl of the Golden West,"
"Years of Discretion" and "The Re-
turn of Peter Grimm."
Other stars already engaged and
announced by Mr. Goldfish, as future
Lasky players, are Charles Cherry,
Edna Goodrich and Bessie Barriscale,
until recently leading woman in the
Belasco stock company.
It is probable that by the time this
issue of The Motion Picture News ap-
pears the organization will have been
effected. At any rate, the names of
the officers and of the individual pro-
ducing companies will in all probability
be announced in these pages next week.
When the program is running full
blast it will consist of from twenty-one
to twenty-eight reels each week, divided
into threes, twos and singles. The pic-
tures will be of so diversified a character
that the program as a whole will supply
all the requirements of exhibitors.
It was stated at the offices of War-
ner's Features, Inc., that a number of
exhibitors had already applied for the
program, following the first news that
was published regarding it.
New Warner Program Nearly Ready
Companies Contributing Thereto Will Make a Specialty of Particular
Subjects — Exhibitors Have Already Applied for Pictures
THE MOTION PICTURE NEWS
45
"THIS IS THE LIFE"
(American Film — Two Reels)
REVIEWED BY C. J. VEEHALEN
THERE is a tendency in this two-reel production to be
semi-educational. Many of the modern electrical con-
trivances are put on view in a practical manner that gives
the story a different interest. A bit of romance is woven into
a plot that brings about a display of things electrical as com-
pared to the old-fashioned method of doing things.
These things are shown in their relation to farm life and
also their use in the household. The interest of the storj- is
created in its difference from the hackneyed love tale.
The cast is headed by Ed Coxen and Charlotte Burton.
The other characters are George Field, John Steppling, Edith
Borella and Josephine Ditt.
Farmer Brown is a man who clings to old ideas and is set
against the wheels of progress and modern science. His son
John is compelled to steal away from home in order to com-
plete his education in electricity.
In contrast Farmer Miller has installed all the modern con-
veniences, with the result that his stock thrives and he secures
big results.
John invents many electrical motors and a powerful X-ray,
but time nor success will neither soften the heart of his father
nor reconcile them.
John's sister is paralyzed from overwork due to her father's
stubbornness in not installing a few conveniences. It is due
to John's X-ray that she is cured. He returns home, marries
Farmer Miller's daughter, and for a wedding present his father
gives him a home fully equipped with all the modern electrical
conveniences and also an electrical auto.
"THE WOMAN WITHOUT A HEART"
(Eclectic — Three Reels)
REVIEWED BY J. BURROUGHS NOELL
"HPHE love of money is the root of all evil," says the
A Bible, and what we really have in this Eclectic release
is a powerful, impressive sermon with this verse as the text.
The theme is developed with penetrating knowledge of hu-
man frailty and weakness, in a calm and cold and impartial
delineation that has no room for sentimentalitj-.
A MOTHER S APPEAL TO A HEARTLESS DAUGHTER
There is no attempt made to appeal to the feelings and the
sympathies of the audience, but the character and the in-
evitable effects of such a character on the lives of others are
portrayed with cold and unrelenting fidelity and realism.
When the end comes, everj'one in the audience feels that it
is the ine\-itable consequence of an emptj" and vain life, and
the price paid for parisitical preying, and not one person is
disposed to dispute the justice of the catastrophe.
This scathing rebuke to worldliness and extravagance and
idleness is especialh- welcome in this daj- and time when so
much of our life seems bound up in frivolity and the pursuit
of material pleasures.
And since women are largely responsible for the pass to
which things have come, it is fitting that the disastrous career
of a woman in her mad and reckless chase after these things
should be revealed in its inner baseness and wickedness and
heartless cruelty.
The whole thing makes one feel that here is one of the
tragedies of modern conditions of Ufe. And the portrayal of
this woman's life seems intensely real in its deep personal
and social tragedy.
"THE TREY O' HEARTS"
(Gold Seal— Sixth Chapter)
REVIEWED BY PETER MILNE
T T is remarkable to what limits the double-exposure process
may be taxed. Visions and dreams, the first characteristics
of the motion picture which necessitated a double exposure are
now a common occurrence.
ROSE URGES LAW TO FLEE
But it is not so common nor such an ordinary sight to wit-
ness two persons, in this case Rose and Judith Trine, both im-
personated by the same actress, Geo Madison, riding side by
side in the tonneau of a touring car, with the landscape
constantly changing in the background.
Whether or not this marvelous act of the producer will be
noticed by the average motion picture goer remains to be
seen, but those who are inclined in any wa}' to think of the
technical side of the picture will realize that it is a wonderful
piece of work.
It is even doubtful if the most ignorant and indifferent will
fail to appreciate this fact, and will assuredly admire the pro-
ducer, Wilfred Lucas, for the excellent manner in which this
scene is carried out.
And it is not only in this chapter that the double-exposure
work has appeared. In almost all its predecessors the two
sisters have come on in the same scene, and always it seems
as if two dift'erent people were playing the parts, so correct
and timely is each movement.
An event of a sensational order is also present in this in-
stallment. An express train going at great speed crashes
into an automobile lying on the tracks, out of which Alan
and Rose had barel}- time to escape before it was hit.
The attention to detail observed in the railroad wreck
shows an ability to produce realistic effects of a high
order.
The possibilities for ingenuitj- on the part of the di-
rector in a scene of this character are unlimited, and the
stage manager of the ''Trey o' Hearts" has left nothing
to chance.
Still another realistic fight is staged in the terrifying prox-
imity of a number of casks containing gunpowder. The
inevitable happens. The casks explode and put an end to
the fight and to some of the combatants.
When the last reel closes Rose is in the power of Judith,
and Alan is a captive of Judith's followers.
46
THE MOTION PICTURE NEWS
"DETECTIVE SWIFT"
(Eclectic — Three Reels)
REVIEWED BY J. BURROUGHS NOELL
JOHN J. McGRAW, the ''Little Napoleon" of baseball,
proves that he is almost equally at home, impossible as it
may sound, before the camera as on the diamond. He appears
as the ingenious and resourceful detective of the secret serv-
ice who is. assigned to track down the theft of a costly pearl
necklace.
The story of how he trails the thief half way around the
DETECTIVE SWIFT ENTERS THE CASE
world is fraught with startling surprises and clever turns
that do not let the interest lag even for a moment.
The play is made especially to exploit the personality of
McGraw in motion pictures. Therefore, he is the outstand-
ing figure ; the whole thing centers around him. Yet he bears
this prominence with perfect equanimity and entire self-
possession. In fact, he makes a pretty good detective, taci-
turn, composed, alert.
There is not any great originality in the chase after the
necklace. After all, there cannot be a great amount of nov-
elty put into such a story. The theme has been worked to
death. Yet the plotting and the construction get the greatest
amount of interest and suspense from the material at hand,
and the main thing about a detective story after all lies in the
arrangement of the incidents in the unfolding which brings
on the denouement. In this instance, the manipulation has
been cleverly managed so that all is not revealed at once, but
our expectations are aroused by what is kept back and we are
led step by step to the capture of the robber.
Some of the scenes are striking, having been taken in coun-
tries visited on the Giants-White Sox tour of the world. De-
tective Swift pursues the international crook, who goes by the
name of Count Otronski, out of Cairo, past the pyramids and
into the great Lybian Desert, even by the portals of the fa-
mous Mosque of Mohammed Ali.
"SPARTACUS"
(George Kleine — Eight Parts)
REVIEWED BY PETER MILNE
IN "Spartacus," George Kleine has provided the public with
a welcome addition to his picture dealing with the ancient
period when Rome was ruler of the world and of which "Quo
Vadis?" was the forerunner.
It is indeed a pleasure to watch this production in that it
seems historically correct in every detail pertaining to cos-
tumes, customs and character of the ancient Romans, besides
offering a powerful and dramatic story, which in substance
is just the old plot of the lover unfavored by the father of
the girl at first, but who at length wins his consent by force.
But the environment and additional stories woven into this,
the main theme, causes it to assume a different character,
appearing new and unconventional.
The swarthy gladiators of Rome and their leader, Spartacus,
a captive of Thrace, impersonated by Signor Mario Ausonia,
their revolt against the tyrannical ruler of Rome, terminating
with their final conquest and the death of a villianous enemy
of Spartacus and his marriage to the girl of his heart, is the
story.
The actors who impersonate the gladiators, and most espe-
cially Signor Ausonia, are entirely worthy to be classed as
such. Nothing would make the picture weaker than to see
weak men carrying these parts, but they appear unusually
powerful, and are truly worthy specimens of manhood.
Photographically the picture is exceptionally good 'and the
film is tinted in a pleasing manner throughout. The scenes
are magnificent. Those on top of the mountains, where several
ridges may be seen in the distance, are most beautiful.
The battle scenes and gladitorial combats are realistic to
the extreme, and the introduction of the lions in a scene
near the end will most certainly cause a shudder to chase up
and down one's spine. The parades and triumphal marches
that follow the battle scenes are impressive spectacles and
it is obvious that great pains were taken with them.
A large number of "extras" were employed in the picture
and all seem to go through their parts with unusual intelli-
gence and a perfect understanding. The interiors lack noth-
ing in the way of gorgeousness ; in fact, the whole picture is
one to be admired.
If any fault is to be found at all it will be with the some-
times over-acting of the parts, but this is a characteristic of
foreign acting, and when a little too much emotion does creep
into the picture it will surely be pardoned.
The rest of the cast consists of Christina Ruspoli, Enrico
Bacci, Maria Gandini, Luigi Mele and Verdi Giovanni of the
NARONA PLEADS FOR HER FATHER'S LIFE
Pasquali Company. The picture was produced in Rome and
Turin, Italj^, and is about 6,000 feet in length.
EIGHT-HOUR LAW FACES CALIFORNIA
EXHIBITORS
Special to The Motion Picture News.
San Francisco, Aug. 24.
ONE of the measures of great interest to motion picture ex-
hibitors to be voted on at the general election to be held
in November is a universal eight hour law. This law provides
that it will be unlawful for any employer to work either male
or female employees for a longer period than eight hours in
any one calendar day, or for more than forty-eight hours a
week.
The immediate effect of the passage of such an act would
be to close the majority of motion picture houses one day in
the week and many would doubtless be forced out of business.
This is one of the matters of great importance that will be
given attention at the annual meeting of the State Exhibitors
League at Sacramento in October.
THE MOTION PICTURE NEWS
47
"THE PERILS OF PAULINE"
(Eclectic — Twelfth Episode)
KEVIEWED BY J. BURROUGHS NOELL
HERE is not a quiet moment in the daily existence of
this reckless young woman ; morning and night she is
falling blindly into the plots of her rascally guardian, Owen,
who is continually scheming to get rid of her. Consequently
all the episodes in her eventful young life are full of excite-
ment, but this one happens to prove more thrilling than she
has had for some time.
Pauline escapes the lions at large at the McClellan wed-
ding, but she doesn't realize what a close call she had until
she reads about the affair in the newspapers. From this
account she learns that Harry performed for her a valiant
service and she is no longer peeved with him.
The whole occurrence is so shown in the pictures so as to
produce the impression that it comes right from the pages
of the daily newspaper. The thing is cleverly manipulated.
A band of gypsies has encamped nearby and Owen is not
slow in seizing- his opportunity. He offers a big reward to
the gypsy chieftain to kidnap his ward and carry her off.
Pauline steps right into the trap when she eagerly consents
to have her palm read by a gypsy woman. She is rushed
off and bound in a tent.
But woman's jealousy comes in and upsets calculations.
The chieftain's woman cannot bear another in the camp and
promises Harry to lead him to the girl if he will beat the
kidnapper. Of course, Harry acquiesces gladly, and sure
enough he does overcome the big, burly chief in a fistic
battle and rescues Pauline.
The gypsy woman, by a strange fit of tenderness for the
man, turns against his conquerors and carries a basket of
snakes to the girl. They are covered with flowers, and, just
as the young lady in inhailing the delightful perfume, with
HARRY FIGHTS FOR PAULINE
her face buried in them, the reel unexpectedly ends, leaving
us in unbearable suspense.
The gypsy scenes are admirably characteristic, and the men
and women of this nomadic tribe are impersonated by players
who realize the reckless, perverse natures of these people.
The chieftain and his lieutenant have all the fierceness of
mien of real gypsies.
Comic relief is unobtrusively provided in the making oi
the gypsy "beautifier" when we are let into the secret of its
ingredients. A little white-necked cub acts as a bear should,
giving an amusing touch.
"THE MILLION DOLLAR MYSTERY"
(Thanhouser — Tenth Episode)
REVIEWED BY PETER MILNE
ALTHOUGH of the many pictures in serial form now run-
ning no two are comparable in regard to construction,
there seems to be one point which they all embody at one
time or another ; that is, there comes an installment in which
no particular scene may be rated above another, although
they are all far above the ordinary.
The episode of "The Million Dollar Mystery" entitled
"Shanghaid," the tenth number, is of just such a variety.
Almost each scene contains a thrill and almost every scene
is put on in such a manner that one cannot help but realize
that great pains were taken with it.
Another point which has not been spoken of as yet of
Thanhouser's popular serial is that however sensational and
marvelous are the events that take place, none seem to be
forced or produced solely for their sensational powers.
Every one fits in its proper place in the story, none are un-
necessary, which invariably results in creating a ridiculous
"NOW PULL THE LEVER!'-
effect. Of course, the unlikely happens, but the utter impos-
sible does not occur.
In this episode Flo is still in the care of a fisherman.
Jackson, one of the conspirators, recognizes her and kidnaps
her. She is still temporarily demented.
Jim, endeavoring to rescue Flo, is caught by the conspira-
tors and placed aboard a boat, which later picks up Flo
and Jackson. The sight of Jim restores the girl's senses.
While Jackson is preparing to disembark Jim knocks him
unconscious, assumes his disguise and makes good his escape
with his fiancee.
"THE MAN FROM NOWHERE"
(Victor — T-wo Reels)
REVIEWED BY PETER MILNE
A TWO-REEL drama without a single sub-title is not
very often seen, but here is one that excels many
containing titles. The observing will notice this fact and
laud it; the unobserving may not notice it, so perfectly clear
is the story.
J. Warren Kerrigan, Vera Sisson, M. B. Robbins and
George Periolat are the leads. The scene of action is in the
West.
"The Man from Nowhere" brings light into a despairing
girl's heart and later wins it by his easy, kind-hearted yet
impetuous manners. The story is absorbing from beginning
to end. A stirring fight in a bar-room takes place.
PICTURES CROWD OUT STOCK IN NEW HAVEN
Special to The Motion Picture Ne-ws.
New Haven, Conn., Aug. 26.
MOTION pictures and vaudeville again supplant the
"legit" in this city, Poll's Theatre, in Meriden, fall-
ing victim to the craze now. The house has shut do-wn
for a period of -weeks, ostensibly for the reason that the
house is being remodeled, but really because receipts from
the stock company, which has been playing for the past
month or more, have not been large enough to warrant
a continuation of this form of amusement.
Manager Royce plans to re-open in August, carrying out
the former plan of vaudeville and motion pictures, with
occasional legitimate traveling shows.
48
THE MOTION PICTURE NEWS
"GYPSY LOVE"
(Balboa-Box Office — Two Reels)
REVIEWED BY J. BURROUGHS NOELL
LOVERS of romance will find their hearts' dehght in this
sweet and simple story of love and patient devotion.
The freshness and wholesomeness of the two young people
whose lives, although separated by so much, seem, neverthe-
less, to have been intended to be interlocked, bring out much
that is best and deepest in youthful love. However pervading
THE SEVERED LOVERS ARE REUNITED
the love element is in the story, it does not become maudlinly
soft and sentimental.
Paul Brooks, the boy raised up among the gypsies and
afterwards sent off to college in conformity with his dying
father's wishes, is impersonated by Raymond Gallagher.
He makes a dashing young lover, impetuous and manly in
his bearing. The fair co-ed that captures his heart is named
Daisy Clark; in real life she is Jackie Saunders. She is dainty
and dimpled, and no wonder Paul forgets all about the gypsy
maiden that he left behind.
When Paul returns to the gypsies he cannot forget the little
flaxen-haired girl in the city, and Anita, the gypsy, with
woman's intuition, realizes what has happened. The inevitable
meeting of the two girls takes place out in the woods, when
Anita rescues Daisy from a tramp.
She learns her secret and gives her up to Paul with gen-
erous resignation, and Lorenz, the gypsy poet, is rewarded by
Anita after years of patient waiting.
"THE FAIR REBEL"
(Klaw & Erlan§rer — Three Reels)
REVIEWED BY PETER MILNE
AUDIENCES will never tire of the old story, one which,
however old, always draws on the sympathies of every
person in the country, that is the story which has our own
Civil War for the background. For this reason this picture
will be received well. The hero is a Northerner and the
heroine is a Southerner, not a new situation by any means,
but one that is always attractive.
Then, again, there is an escape from a prison that will cause
one to tremble in his seat lest the fugitive be apprehended.
The terrible spectacle of a prison in time of war is shown,
and when our hero escapes he is shown creeping through
garrets in which rats are swarming about.
The scenes are all beautiful and are supplemented by pho-
tography of an unusually high grade. A most realistic fight
occurs between the "Johnny Rebs" and the 'Johnny Yanks,"
a bridge is entirely destroyed by an explosion in this battle,
creating an impressive effect.
Yet, however good the production may be in the mentioned
lines, there are some things which are not up to standard.
One does not get a long enough view of certain of the char-
acters to have their personality clearly impressed on his mind,
and later, when the same character comes in the story and
plays an important part, the spectator has a little difficulty
in recognizing him. At the end of the picture, however, all
the characters are straightened out and placed aright.
And probably for this reason the story does not hold the
interest as much as it would if the characters were introduced
properly. These two points are the only faults in the picture.
"A GREAT MISTAKE"
(Renowned Players — Five Reels)
REVIEWED BY J. BURROUGHS NOELL
IN spite of certain improbabilities, there are elements in
this story that will strike a responsive chord in many audi-
ences. The fall, particularly of a woman, from prosperity and
happiness to misery and despair and drink always arouses
compassion, and when it is because a woman has followed
the man that she loves, although he turns out to be a scoun-
drel, the pathos and the tragedy make a deep impression.
Although we prefer to see life in its cheerful and bright
aspects, woes and distress have such a large place in human
existence that they cannot be neglected in the arts that attempt
to depict life in all its phases.
The motion picture has long ago proved its right to be
counted in this category, and therefore we cannot expect and
should not ask to see always the light and attractive side.
Unless we are shown the darker side occasionally we lose
perspective and balance.
For the reason that "A Great Mistake" does paint the hard-
ship and the suffering that selfishness and sm and illicit love
cause in this world, if for no other reason, it will probably
do some good.
The story hinges on the extreme resemblance between two
half-sisters and the sad consequences which an error in iden-
tity causes. One of the sisters, who has married a worthless
THE HUSBAND DEPARTS
scamp, poses as the other, the faithful wife of a loving but
credulous husband, and he takes her for his spouse when he
sees her in the arms of another man.
No amount of reasonable explanation will convince him,
and he does not learn the error that he has made until, in
conjugal repentance, he buries the woman that is not his wife
and comes in the cemetery face to face with his wife in flesh
and blood.
The difficult task of playing the dual part of the half-sisters
is undertaken by Mademoiselle Lipzin, and she acquits herself
creditably.
It is no easy matter to keep the resemblance between the
two women foremost so that the mistake which the husband
makes will seem almost probable and yet to distinguish the
characters of the two in the delineations, for they are supposed
to be women of very different temperaments and dispositions.
To say that the star almost succeeds in making the frightful
mistake seem natural is the highest praise that' can be given her.
THE MOTION PICTURE NEWS
49
SPECIAL FILM REVIEWS
THE CLUE POINTS TO BEANSFORD AS THE MURDERER
Scene from "Bransford in Arcadia" (Eclair-Universal — 3 Reels — August 19)
"The Love of Oro San." (Lubin.
Fri., Aug. 21.) — The idea of John
Luther Long's "iNIadame Butterfly"
is here repeated but without the pa-
thos and the tenderness. It is not
presented with the artistry that made
the original story the delight of thou-
sands.
Perhaps the deep human signifi-
cance of the separation of the two
lovers by the impassable gulf of na-
tionality cannot be fully realized in
action only. At any rate, the sailing
away of the battleship bearing the
American lieutenant fails to produce
on us the sadness that it should.
And it is not the fault of the acting.
"The Masked Wrestler." (Essa-
nay. Two reels. Fri., Aug. 21.) — A
wealthy young Parisian of high so-
cial position is a wrestler in disguise.
A young heiress and her father are
present at one of his bouts, and the
girl is fascinated by the strength and
courage of the unknown man.
She invites him to a reception.
After his next victory he promises
her that he will remove his mask.
He reveals himself as the very same
young Frenchman who has been pay-
ing her attention all along.
Francis X. Bushman is handsome
both in his evening clothes and in
his wrestling togs. The bouts are
very realistic.
"The Girl Who Lived in Straight
Street" (Hepworth. Two reels.)—
Without originality in plot or skilful
arrangement of incidents to arouse
surprise, yet this picture play is ele-
vated from the ranks of mediocrity
by intelligent and capable acting.
It concerns a young man who has
married against the wishes of his fam-
ily and is turned out to hustle for
himself, and doesn't hustle very well.
A chorus girl befriends him and his
wife, really saving the latter from
harm when the husband is locked up.
But "The End Crowns All," as the
sub-title has it; the old folks are rec-
onciled with the young couple, and
the chorus girl friend is wooed by the
brother of the man she has helped.
In the cast are Alma Taylor, Chris-
sie White, Cyril Morton, Stewart
Rome and Warwick Buckland.
"The Jack-Pot Club." (Eclair-Uni-
versal. Two reels. Wed., Sept. 2.) —
An exceptionally pleasant drama,
quite novel in more ways than one.
Bob Frazer and Edna Payne inter-
pret the leading roles. The Jack-Pot
Club meets every evening. The win-
ner of the last pot donates it to some
charitable institution. Bryant, once
a rich inventor, becomes poor. Then
he loses his arm in the factory. The
members of the Jack-Pot Club send
their servant out to find a worthy man
to receive the last pot. He finds Bry-
ant, who receives the money, and due
to the influence of the members, he
becomes rich and his invention is a
success.
"The Buxom Country Lass." (Ed-
ison. Mon., Aug. 31.) — Wood B.
Wedd is still trying to get a wife, but
his chances grow no brighter. This
time his efforts to fascinate the owner
of a farm who loves a hard worker
are amusing.
He and his friend whom he gets to
help him surreptitiously, show a woe-
ful ignorance of the most ordinary
farm duties, such as collecting fresh
eggs and milking the cow. The
friend's unsatisfied hunger lets out the
secret, and both young men are sent
hopping by the irate young mistress
of the house.
"Bungling Bunks Bunco." (Eclec-
tic. Three reels.) — A laughable com-
edy along semi-original lines. There
are a large number of excellent studio
scenes, and some very clever animals
introduced. Binks, in order to win
his girl, has his photo taken with his
foot on a stuffed lion. She sees
through his fraud and forces him to
go to Africa. Here he captures,
while it is in a cage, a lion, which he
tells about on reaching home. How-
ever, he proves he is really a hero
after all, and wins the girl.
"My Friend from India." (Edison.
Three reels. Sat., Aug. 15.) — An
adaptation from H. A. DuSouchet's
famous comedy of the same name.
Walter E. Perkins, the original star,
appears in the same role for the Edi-
son Company, and is supported by a
large cast, the more important of
which are Augustus Phillips, Viola
Dana, Sally Crute, T. Tamato, Ed-
ward O'Connor, Bliss Milford, May
Abbey, and William Sadler.
At the start of the picture and until
the end of the first reel, the picture
gives promise of being an excellent
comedy, and it is better than the av-
erage. But the action lags a little at
the end of the picture.
The story embraces the experiences
of a barber who happened to be
thrown in with a young man when
both were much the worse for liquor.
The next morning the son has to ex-
plain the man's presence in his room
and calls him "My Friend from In-
dia." The rest of the picture is de-
voted to the barber's attempts to es-
cape from the place, and the young
man's family, who believe through
this queer person they may rise in
select society. The picture is re-
leased through the General Film
Masterpiece department.
50
THE MOTION PICTURE NEWS
"When the Beacon Failed." (Kleine-
Cines. Two reels. Tuesday, August
18.) — This drama is one of the best of
the Kleine releases, for the reason
that its action is very swift. A fine
wreck is shown in the last reel.
Bill, the disappointed suitor, attacks
Jim, the lighthouse keeper, and leaves
him in an unconscious state. He is
unable to light the lamp and a v/reck
occurs. But it is discovered that Bill
is responsible, and as he attempts to
escape from justice he falls from a
high clift.
"The Law of the Lumberjack."
(101 Bison. Two reels. Saturday,
August 29.) — This is an excellent
drama, which combines the interest-
ing scenes of a lumber camp with the
story.
One most entertaining scene is that
in which three men ride from the
camp to the mill in a long flume full
of running water. They go at great
speed and it is surprising that nobody
fell off. William Clifford, Sherman
Bainbridge, Val Pal and Marie Wal-
camp play the leads in this thrilling
storj'.
"The Bond Eternal." (Kalem. Two
reels. Wed., Aug. 19.) — Tender and
pathetic is this picture of a woman
who gives up her baby in her pov-
erty to take the place of the dead
child of a rich banker's wife. When
the woman is about to gain happi-
ness by a marriage with a man who
loves her, the worthless husband
turns up, and through a sense of
duty, she goes to live with him.
On her deathbed, her son, now a
young physician, comes to her. She
knows he is her son, but he does not
realize that he has held his own
mother in his arms. Marin Sais gives
a splendid impersonation of the
mother, expressive but repressed and
restrained in its emotionalism.
"A Seaside Flirt." (Crystal. Tues.,
Sept. 1.) — Not many laughs will re-
sult from this comedy, which is quite
poorly produced. Vivian Prescott
plays the lead. Some of the charac-
ters are not even agreeable to see.
LIBERTY MOTION RELEASE
FULL OF ACTION
"Hearts United," the initial multi-
ple reel Liberty Motion Picture Com-
pany release, is full of action from
beginning to finish.
The picture opens in the East and
closes in the Northwest. Special
care was taken by the author and
producer, N. E. Milligan, to secure
the proper locations. Some of the
Northwestern exteriors were photo-
graphed on the vast Liberty estate at
Harmonville, Pa., and the scenes in
the East were filmed in Germantown,
the historical suburb of Philadelphia.
SCENE FROM "HEARTS UNITED," FIRST FEATURE RELEASE OF THE LIBERTY
MOTION PICTURE COMPANY, GERMANTOWN, PA.
Philadelphia "Reel" Fellows Have First Outing
Go to Atlantic City, Where the Local Exhibitors Association Give Them a
Royal Welcome — Occasion Made Permanent in Films
Special to The Motion Picture News
Philadelphia, Aug. 27.
THE "Reel" Fellows of Philadel-
phia had their first outing at
Atlantic City recently. About two
hundred and fifty people associated
with all branches of the industry at-
tended, and a special train left Phila-
delphia at 9 o'clock in the morning
with the gay party on board.
The Mayor and a representative of
the Atlantic ^City Exhibitors League
were to have met the train, but owing
to its non-arrival at the hour sched-
uled, the Mayor was forced to leave
on other business.
The entire party trooped over to
the Alamac Pier, which was the head-
quarters for the day and were there
welcomed by Mr. O'Keefe of the
shore exhibitors, and were then ex-
tended a word of greeting by "Pop"
Lubin, who is spending the summer
at Atlantic.
As soon as the short speeches were
finished, everybody made a bee-line
for bathing suits and took a dip in the
briny.
On the way down the Liberty Mo-
tion Picture Company, through their
publicity manager, Ben Zeidman,
formerly "Benny of Lubinville," dis-
tributed felt pennants with their trade
mark and the caption, The "Reel"
Fellows of Philadelphia. These were
received with much enthusiasm and
were carried by most of the party all
day.
At two o'clock the now hungry
horde adjourned to the Continental
Hotel, where dinner was served. This
was complete in every respect and
ran its course from soup to nuts. At
its close the speechmakers were in-
troduced by N. Edward Milligan, of
the Liberty Company, who also acted
as toastmaster.
Those asked to favor the assembled
gathering with a little torture were
Mr. O'Keefe, of Atlantic City; Steve
Talbot, Julian M. Solomon, Jr., of
The Motion Picture News; F. V.
Armato, of the "Evening Telegraph";
Benny of Liberty, and Ben Zerr, of
Reading.
The afternoon was spent in having
motion pictures made of the crowd at
various places, and then the amuse-
ment piers were visited. Steeplechase
proved to be the best drawing card.
Everybody was tired and hungry by
supper time, which included more
short talks or silent remarks by some.
The evening was spent at the
Alamac Pier, and as a special conces-
sion to the "Reel" Fellows, dancing
was permitted. This in itself was
quite a concession by the city authori-
ties, but the occasion was further
graced by the Mayor, William Rid-
dle, who arrived about ten o'clock,
welcomed the "Reel" Fellows again.
In his address of welcome he
dilated strongly on what the motion
picture has done for the world in
eliminating prejudice and to help
along the open Sunday.
After one solid day of quiet but en-
joyable pleasure the special left the
shore at midnight and everybody was
happy. It was voted that as this out-
ing was such a success, another one
of some kind should be held soon.
Julian M. Solomon, Jr.
THE MOTION PICTURE NEWS
51
%\vc 1Rews of the ISHeek
The ^lotion Picture Exhibitors
League has extended a personal invita-
tion to all the Universal stars at Hol'y-
wood, Cal., to attend a Hallowe'en ball
and banquet at Washington. They
have offered to pay all expense^.
Anna Little, who is wi:h the L'ni-
versal Company, was born in northern
California, but her familj^ moved to
Chicago when she was a baby. They
again moved to Los Angeles when
.. Si
ANNA LITTLE
she was twelve jears old. and she
was educated in southern California
and proved a good student and
an ardent follower of basketball
and athletics generally. Her father
died when she was seventeen and
Anna, as she w^as a clever singer and
dancer, obtained a position with Rich-
ard Carle and appeared in "The Ten-
derfoot."
Miss Little had her first picture ex-
perience with the Essana3' company
at San Rafael, California, where she
played with Gilbert Anderson for
some months. Then followed two and
one-half years with the Xew York
Motion Picture Corporation at Santa
^lonica, where she played a great
varietj- of parts.
Almost every exhibitor who controls
a large house has made arrangements
to show "The Littlest Rebel,'' the pic-
ture of the Photoplay Productions.
Pathe Freres have just received
word that Commander-in-Chief Joffre,
of the French armj% has conferred
the first medal of war on Corporal of
Dragoons /Escoffier for "conspicuous
gallantry in action."
Escofiier is a member of the Pathe
stock company in Vincennes, France,
and a man of excellent dramatic tal-
ent.
Louis Green. Buffalo representative
of the Box Office Attractions, has
booked "Sacrificial Fires" at the Elm-
wood, in that citj", for a September
date. INIr. Green has been very fortu-
nate of late with Buffalo theatres, as
he has placed several of his features.
Bessie Learn, of the Edison plaj ers.
was among the many Americans re-
centlj^ stranded in Europe w-hen the
present conflict started. ^liss Learn
arrived in Europe on the fourth of
June, and intended to sail from Rot-
terdam, but was obliged to obtain pas-
BESSIE LEARN
sage on the "Laconia" from Liverpool
on account of the w-ar and the in-
ability of sailing from the former port.
^liss Learn's trip was taken solely
for pleasure, but she says she is glad
to get back. She is now a: work on
a new picture.
The Lyric Theatre. Glasgow, Ky.,
now- gives three-times-a-week shows,
on Monday, Thursday and Saturday
nights with a complete change of
program on each night.
Pearl White, the charming heroine
of "The Perils of Pauline," has been
on the stage the greater part of her
lite. Her beginning was similar to
PEAEL WHITE
many, as she first appeared as Eva in
"Uncle Tom's Cabin." Her school
career w-as for a time interrupted by
a circus engagement, and later she
entered the field of the legitimate
drama, and five j-ears later appeared
in the films. This work is more to her
liking than stage life, as a great deal
of it is outdoor work.
At the dinner held several weeks
ago at the Lasky studios in honor of
Mr. Laskjf and Mrs. Samuel Goldfish,
of which Mr. and 'Mts. Robert Ede-
son were hosts, and at which all the
members of the Lasky staff of pla}^-
ers w-ere present, the novel menu con-
sisted of Dubonnet cocktails "mit
Oscar"; grape fruit supreme "Lasky";
green turtle clear; sparkling De Mille
Burgundy; "Dusty Virginian" ham;
waffle potatoes; Ices "Call of the
North," and Ruby Alint a la Figman,
in addition to other edibles and drink-
ables.
The banquet concluded. Mr. Lasky
and yirs. Goldfish, with one hundred
and fift3^ of the Lasky pla3^ers. wdt-
nesssed the first showing of "^^'hat's
His Name?"' in w-hich Max Figman
and Lolita Robertson lead the cast.
Leon Wagner, of the Sterling Cam-
era and Film Companj', producers of
"The Land of the Lost," is busy on
a new multiple reel picture.
52
THE MOTION PICTURE NEWS
Paul Qualtrough. formerly manager
of the Independent Display Company,
of Pittsburgh, Pa., and for three
months manager of the General Film
Company's poster department in New
York Cit}-, has been transferred to
PAUL QUALTROUGH
the Pittsburgh offices of the General
Film Company, where he will be
manager of the poster department,
with offices at 123 Fourth avenue.
E. K. Lincoln, leading man- of the
Photoplay Productions Company, has
purchased a hydroplane, both for busi-
ness and pleasure. The next picture of
the company, which necessitates air
craft, is the cause of Mr. Lincoln's pur-
chase, but in the meantime he is enjoy-
ing himself flying up and down the
Atlantic Coast.
The Wieting Opera House, Syra-
cuse, N. Y., which opened for the fall
with a road show, showed Kelcey
and Efifie Shannon in the photo drama
film, "After the Ball," for one solid
week beginning August 34.
Contrary to expectations, George
Kleine announces that there will be
no interruption to his business or any
inconvenience to exhibitors in ob-
taining the Kleine output as a re-
sult of the war.
Ethel Lloyd, of the Vitagraph com-
pany, won the silver cup offered by
ihe management of the Hotel Siiei-
burne to the best dancer of the Vita-
graph players. The occasion was
known as Vitagraph night, and at-
tracted a number of society people
besides those from Vitagraph.
Edward L. Hayes, of the Special
Feature department of the General
Film Company, Buffalo, N. Y., gave a
private exhibition to Buffalo ex-
hibitors at the Strand Theatre, on Fri-
day evening, of the new Lubin release,
"The House Next Door." The ex-
hibitors were enthusiastic in their
praise of the acting of George Soule
Spencer and Ethel Clayton. The fea-
ture has been booked for four days at
the Strand, Buffalo.
Clara Horton, who has been with
Eclair players for the past two years,
is well fitted for the screen, as she
formerly appeared in pantomime pro-
ductions such as "Jack and the Bean-
stalk" and "Cinderella" as a toe
dancer.
Miss Horton is only eleven years
of age and appears on the screen with
unusual naturalness. None of her
movements are forced or unlifelike,
as is often the case with the conven-
tional stage child.
H. Clay Berger, for several years
manager of the Weiland Film Com-
pany, now holds the same position in
the Keno Feature Film Company at
Fourth and Ferry streets, Pittsburgh.
. Dr. Jones, of Gassaway, W. Va., has
opened a motion picture theatre in
that town with a seating capacity of
350. It is one of the finest theatres of.
its kind in the state.
W. J. Marrion, formerly of the
Meyran Theatre, in Oakland, Pa., now
heads the National Amusement Com-
pany of Grafton, W. Va., which runs
the Dixie Theatre in that town and
several others in other parts of West
Virginia. He is using nothing but
feature films.
"England's Menace.'" a picture
apropos of the European war, has
been booked for the Strand, New
York City. The film was produced
but a few weeks ago and was meant
to bring to the British public the
sense of danger from a sudden at-
tack. The producers never realized
that in such a brief space of time the
actual conditions portrayed would be
upon them.
Henry Gachon, photographic ex-
pert of the Universal Film Com-
pany's Bayonne laboratories, accom-
panied by his wife and A. R. Ferrand,
recently manager of the Eclipse-
Urban Film Company, has left this
country to join the French reservists.
Mr. Gachon is corporal, and Mr. Fer-
rand a lieutenant. They left August
5, on the steamer "Lorraine."
Charles Seay, Edison director, is
now at work on the first picture put
out by the Edison Company compris-
ing five reels, entitled "Fantasma,"
CHARLES M. SEAY
adapted f om the play which enjoyed
a profitable run in New York City.
The picture shows Mr. Seay in front
of a palatial Connecticut mansion, the
grounds of which are used in many
of the scenes of this picture. The
production is a mixture of comedy and
drama and under the direction of Mr.
Seay should prove a great success. .
Among those in the cast are W. T.
Carleton, of the old Carleton Opera
Company; Marie Le jManna, Edwin
Clark, Grace Goodal and George Han-
Ion, who assisted in screening the pro-
duction. It will be completed and
ready for release some time in De-
comber.
THE MOTION PICTURE NEWS
^53
An interesting feature of the Photo-
Play Productions Company feature,
■"The Littlest Rebel," is the mode of
dress used by the women of the cast.
The leading woman of the cast, Es-
telle Coffin, had her costume repro-
duced from an oil painting of Mrs.
James A. Garlield, wife of the late
President.
j\Iiss Coffin has played in several
large legitimate attractions, and has
always been particular about her
dress. Before joining the Photo-
Play Productions Company, Miss
Coffin played in stock in Chicago,
Pittsburgh and Detroit.
A. S. Hyman has been appointed
New Orleans representative of the
World Film Corporation. He will be
associated with the resident manager,
Karl A. Bugbee.
Joseph Kaufman, of the Lubin staff
of actors, has had a wide stage ex-
perience. He was born in 1882 and
was graduated from Georgetown Uni-
versity and immediately entered a
stock company, where he played for
five years in over two hundred differ-
ent parts. From there he went to
Charles Frohman's Empire Stock
Company and played on Broadway,
JOSEPH KAUFMAN
supporting such stars as Mrs. Patrick
Campbell, Ethel Barrymore, Maude
Adams, William Collier and Elsie
Janis.
He has played with Henry Sav-
age's companies and again with Cohan
and Harris and later played the title
role in "Via Wireless' and "Brew-
ster's Millions,'' put on by Frederick
Thompson. He is a valuable player
of the Lubin studio and much respecy-
ed and liked by his associates. j
Harry Palmer, the well-known car-
toonist and war correspondent,
sailed for Europe early last week
in the interests of David Horsley and
the Centaur Film Company, of Bay-
HARKY PALMER
Mr. Palmer purposed to make di-
directly for Liege. It was his inten-
tion, it is said, to get on the firing line
with one of the regiments engaged
and then to make a series of sketches
of the actual combat.
These sketches are to be arranged
in consecutive order and will be
photographed so as to make split-
reel and full-reel subjects.
Mr. Palmer and his two assistants
sailed for Europe early last week,
under assumed names. A scheme has
been devised whereby the sketches
can be passed successfully by the war
censors and rushed to this country.
The first subject, if all plans carry,
should reach the Centaur studios the
latter part of September. The "Seige
of Liege" will be the first of the series.
Sketches of the scenes and mighty
forts concerned in this frightful con-
flict were completed from photo-
graphs before Mr. Palmer left
America.
On August 18, the Weinberg Fea-
ture Film Company, who control the
Greater New York rights for "The
Land of the Lost," gave a special
showing of that picture in the Midgar
projecting room. New York Citj;-. All
who saw it were enthusiastic.
Werba & Luescher, New York
Theatre Building, New York, has pur-
chased the rights for "Manon Le-
scaut," starring the incomparable
Cavalieri, one of the world's famous
beauties, supported by Lucien Mura-
tore, the great French tenor and lyric
actor, for the State of New York, at a
large figure.
After looking over the features in
the market the company decided that
it could handle this one to excellent
satisfaction.
Arthur V. Johnson, leading man of
the Lubin Company, is now appearing
in the leading role in the Lubin serial
ARTHUR V. JOHNSON
picture, "The Beloved Adventurer" as
well as directing it. Lottie Briscoe
appears opposite Mr. Johnson.
Perhaps Robert Ellis, the popular
Kalem star, put more realism into the
role of John Gage in "The Path to
Ruin" than he intended when he
burnt himself so badly that he had to
go to a hospital for three weeks.
The following scenes take place in
a hospital, but the producer kept to
the hospital in the studio, instead of
carrying the camera into the sick
room of Mr. Ellis.
The Vitagraph Company, working
in co-operation with the East Side
Protective Association and Miss
Sophie Irene Loeb, the champion of
the East Side children and mothers,
is producing a motion picture entitled
"A Silent Plea for a Widowed Moth-
er's Allowance." The object of this
picture is the promulgating of wider
interest in the welfare of the poor
and the opening of playgrounds in
the overcrowded districts of every
city in the Union,
54
THE MOTION PICTURE NEWS
Miss Helen Springer, head of the
song slides department of the General
Film Company, Omaha, Neb., says
that business in her department has
amounted to nothing during the last
j'ear. To discover whether exhibitors
want such features, to find out why
they do not pay, and how to make
them pay, she is planning a personal
campaign. Being an accomplished
singer, she will select some choice
slides and apply to several prominent
Omaha exhibitors for an opportunity
to see whether she can draw trade.
She is confident the song slide busi-
ness can be revived to a certain extent.
"The Lucille Love " series, still run-
ning on the Universal schedule, and
the early instalments of which are
being booked by the Feature Film
and Calcium Light Company, of Pitts-
burgh, is still proving a big drawing-
card with the motion picture men in
that city. It is stated that the day the
picture is put on at any theatre in the
city is always a big day with the re-
ceipts.
E. A. Kena has resigned as manager
of the Keno Feature Film Company,
of Pittsburgh, and has gone into busi-
ness for himselfr He has named the
new companj' the Grit Film Com-
pany, and is located at 107 Fourth
avenue. He has about a dozen fea-
tures and a number of single reels.
"John Barleycorn"' has started in
Pittsburgh. It was shown Monday,
Tuesday and Wednesday of last week
at the Sheridan Square Theatre and
proved a sensation. All attendance
records for the theatre were broken.
Carlyle Blackwell, head of the Fa-
vorite Players Film Company, is
working on the first release of that
concern, "The Key to Yesterday,"
adapted from the novel by Charles
Neville Buck. The feature will con-
sume four reels. Mr. Blackwell is
playing the lead in the picture as well
as directing it.
One feature a month will follow
this first release, and some of the
greatest favorites in filmdom are
scheduled to appear in visualizations
of popular plays and books.
One of the strongest points in con-
nection with "The Littlest Rebel"" is the
convincing paper that accompanies the
picture. The lithographs show actual
scenes taken from the picture, and, as
one of the most important things in
connection with a photoplay is the paper,
the Photoplay Productions Company is
to be complimented on theirs.
An announcement of the plans un-
der way for conducting a wide public-
ity campaign for Paramount pictures
appears in the latest issue of "Photo
Life," the chatty folder brought
out each week by the Famous Players
Film Company of New England. The
article is headed with a novel trade-
mark, recently adopted by the Para-
mount Pictures Corporation, showing
a sharp mountain peak above the
clouds, in allusion to the quality of the
firm's films implied in the word "para-
mount."
The Square Town Electric Theatre,
Brooklyn, Michigan, believes in let-
ting the people know when it is going
to have something exceptionally good
to offer by distributing numerous
colored heralds broadcast in the prin-
cipal streets of the town in which it
is located.
Each herald generally contains four
synopses of the most important reels
for four consecutive performances.
Recently it announced the "Lucille
Love" series in a large salmon-tinted
herald, offering season tickets for the
entire fifteen entertainments at a re-
duced price.
Agnes Egan Cobb reports that tele-
grams, letters and orders are coming
in from all over the country regarding
"The Horrors of War." This subject
was named previous to the war, but
timely enough to warrant big sales.
On August 32 Webster Cullison, Di-
rector-in-Chief of the Eclair studios,
entertained the Universal exhibitors of
Arizona in the new studios and labora-
tories of the Eclair Film Company in
Tucson, Ariz. They were introduced
individually to all the Eclair players
and were then escorted through the me-
nagerie, where they witnessed the ex-
citing event of seeing a young wildcat
break lose and severely lacerate Henry
Aldrich, an actor.
The camera-man was able to take a
picture of this scene, which will be
worked into a forthcoming release.
The Philadelphia Evening "Tele-
gram"" is running three times a week
installments of "The Million Dollar
IMystery" corresponding to the parts
of the serial shown at the local the-
atres.
A list of forty-three motion picture
houses is displayed in a box near the
page of every reader of the newspa-
per to see at a glance the nearest
theatre in his neighborhood showing
the Thanhouser picture.
On August 24 B. F. Keith"s Crescent
Theatre, Brooklyn, N. Y., opened with
"The Littlest Rebel.'" Although the
thermometer registered eighty-nine, the
picture played to a capacity house.
G. W. Pasco recently opened two
new theatres, one at Bealington and
the other at Phillips, W. Va. Both
theatres have been christened The
Grand, and both have a seating ca-
pacity of 300. Mutual service is shown
at both houses.
C. F. Schwerin has promoted the
Jamaica Amusement Company, and
expects to erect a 600-seat theatre in
Flushing, L. I., at the corner of Main
street and Broadway. A Simplex ma-
chine will be installed. The place will
be open about October 1.
H. L. Elden has just opened a mo'
tion picture theatre at Reeves, La.
THE MOTION PICTURE NEWS
55
"ENGLAND'S MENACE"
(Cosmof otofilm — Three Parts)
REVIEWED BY WILLIAM RESSMAN ANDREWS
THE producers of this patriotic drama little realized at the
time of its conception how timely the subject would prove
when released. The rapid onrush of events in Europe in the
last few weeks almost makes it seem as if the London Film
Company, the makers of the picture, had been gifted with
clairvoyant powers in deciding on a subject of this character.
It comes at a period of unprecedented demand for "war"
films. Put on under the expert direction of Harold Shaw,
''England's Alenace" measures up to the high standard ex-
pected of a screen drama passing through his hands.
The subject, the possible invasion of England by a for-
eign power, whose name is suppressed though it requires no
effort of imagination for a reader of current events to guess
the country meant, has been handled through a series of dra-
matic incidents. Not a moment is the attention permitted to
lag — a tribute to the powers of both the author. Bannister
Merwin, and the director, Harold Shaw, who carried out the
details of the scenario with unusual skill.
Ordinarily the picture might not have any special interest
in America, but now it will be viewed with almost as much
eagerness by people on this side as it was in England.
Many of the naval manoeuvres show skilful management of
the camera. Indeed, the completeness of these scenes seem to
imply the assistance of the British Government, which prob-
ably, if representations had been made to it by the producing
company, realized the power contained in such a picture for
arousing public opinion on the vital subject of home defense.
Besides scenes showing the British fleet in line-of-
battle formation, there are excellent views of troops. All
branches of the service, infantry, cavalry and artillery,
are reproduced w'ith spectacular efTect.
Wireless in the hands of children, who have an amateur
plant, is instrumental in the salvation of England from the
ruthless and cunning of an ever alert enemy. The whole plot
is worked out with conviction, and the thought of watching
the destiny of a great nation hanging in the balance by the
invisible "thread" of this wonderful but now quite common
invention used as a to}^ by two children is spellbinding.
Secret plans are made by a foreign power to invade Eng-
land. One of the principal spies obtains a place as butler in
the household of the secretary to the prime minister, and
while acting in that capacity manages to gain possession of
valuable information. The secretary's young son and
daughter have an amateur wireless outfit. The spy uses it
to send information in cipher abroad to his government. After
copying a message and decoding it he burns the paper, letting
it fall to the floor of the wireless shelter.
The children find the charred message. The ink is still visi-
ble. Out of curiosity they copy the numbers representing the
letters, thus obtaining a key to the spy's code without realiz-
ing the exact nature of their discovery. Later, on the date
fixed for the invasion, they take a message, and decipher it.
The significance of the communication dawns upon them and
they hurry off with it to their father. The prime minister is
notified, and he instantly sends out orders for getting the
troops and the fleet in motion.
The prime minister by a clever ruse, sending a false order
by the wireless code to the enemy's ships to turn back, averts
the danger of invasion and the country is saved from the
enem}-'s designs.
The Strand Theatre, New York City, booked the film for
the week beginning Sunday-, August 23.
INSTALLS TWO-DAY FEATURES 'WITH SUCCESS
Special to The Motion Picture Xews.
Elizabeth, N. J., Aug. 26.
THE new sign of the times in the local motion picture
field is the action of the manager of Proctor's Broad
Street Theatre in trying out two-day feature pictures.
In the past the programs have been changed daily, but
the new plan is working out well and will probably be
continued. The Pathe production, "Sport and Travel in
Central Africa," was here for two days recently and drew
good houses. Single day programs in the future will
probably only be run on Mondays and Saturdays.
B. A. Holway, the manager of the house, says that no
picture ever shov/n there attracted such widespread com-
ment as "The Wolf," a Lubin feature which was exhibited
there.
"CHAINS OF THE PAST"
(Box Office — Three Reels.)
REVIEWED BY J. BURROUGHS NOELL
IN a drama of marital infelicity such as this the acting is
the most important element, because it depends largely on
the skill and finesse of the players whether the story will
strike a responsive chord in the spectators and carry conviction
of its reality and power.
Played by this intelligent and capable and well-trained com-
pany of players, it has all the intensity and dramatic power
bound up in a story of a wife that leaves husband and home,
taken for dead, and then turns up as a criminal for the' hus-
band, who has married again, to prosecute.
The woman who delineates the wild and excitable creature
who has married but finds domestic life utterly repugnant
to her is one of the most beautiful women appearing before
the camera.
With this almost necessary qualification she might have
gone a long way, but she has also the rarer gift of imagination
and the histrionic instinct, and she succeeds in enveloping
herself in the part and forgetting herself in the emotional
A WOMAN MISUNDERSTANDS HER HUSBAND
requirements of the character. The unrestrained, reckless,
impetuous nature of this woman, her difficult and trying
temperament, and, above all, the fascinating charm of her
presence, stand out clearly and distinctly; her dashing, wild
untam.ed spirit reaches us unmistakably out of the screen.
The lawyer whom this woman marries and then deserts be-
cause he is too much of a Philistine to fit in with her un-
conventional ideas wins our admiration by the manliness and
forbearance which he displays in his sorrow and by the prompt
resourcefulness in time of need. The actor interprets his
character truthfully, with a- quiet, subdued and understanding
im.personation.
In the tense dramatic moments of the story, and these are
man}-, there is none of the violent emotionalism and painful
gesticulation into which such situations so often tempt less
experienced players.
56
THE MOTION PICTURE NEWS
The Alliance of Films and Magazines
Publishers and Motion Picture Producers Evolve a New Medium of Far-
Reaching Effect for Mutual Advertising
DEODORIZES THEATRE AIR
To purif}' and deodorize the air in
theatres, offices and other rooms
wliere large numbers of people are
constant!}' assembled has presented a
difficult problem for a long- time and
one that has been difficult of satis-
factory solution.
The perfect Electro Air Purifier is
a simple device manufactured by the
2^Iathes Sales and J\lanufacturing
Company, of Rochester, N. Y., adver-
tised in another part of this maga-
zine which the manufacturer claims
will do this work quickly and
thoroughly with the utmost satisfac-
tion.
A perforated metal container with
a small tank inside holding the fluid,
which is absorbed by a special fibre
packing and is so constructed that it
may be attached instantly to an elec-
tric fan, constitutes the main features
of this device for which patent has
been applied.
One-quarter of an ounce of the per-
fumed disinfecting fluid furnished with
the apparatus will deodorize, purify
and perfume the air in a large theatre
or office for an entire day.
Various odors can be furnished ac-
cording to the pfovision of the pur-
chaser and the apparatus can be used
for scenting a room with a delicate
perfume, even where there is ample
ventilation and there is no necessity
to deodorize or purify the air of the
room.
MIMI YVONNE, better known
probably for her portrayal of
the character of Virgie in Edward
Peple's Civil War drama, "The Lit-
tlest Rebel," safely returned to„, Amer-
ica after an extremely adventurous
experience in Germany and England.
!\Iimi's father, an officer in the Eng-
lish Army, was hastily called to his
regiment. Mimi, who at the time was
in boarding school at Leipsic, was
without funds save for a few travelers'
cheques, which the merchants re-
fused to cash.
She cabled the Photo Play Produc-
tions Company and Frank Tichenor
forwarded to her, through a friend of
his, who was leaving for the other
side, enough gold to bring her home
comfortably. Mimi arrived with her
mother in New York last Tuesday.
The money arrived by messenger
and mother and daughter started for
the railroad station only to be ar-
rested and thrown in jail as spies.
They were kept there nearly all night,
and were finally searched before al-
lowed to go.
AFTER ,the motion picture prac-
tically.superseded all other forms
of amusement and became a great fac-
tor in the lives of the people, the
newspapers and magazines saw in
film drama a new and influential ad-
vertising ally.
By the inauguration of proper co-
operative methods between publishers
and motion picture manufacturers a
new plan to reach the public and hold
its interest, for the mutual benefit of
publishing house and screen produ-
cers, was evolved.
Who was responsible for the con-
ception of this satisfactory co-ordina-
tion of interests is a question long
considered debatable. An answer is
found in the following communication
from G. W. Wood, of the "Ladies'
World," who claims for his publica-
tion the honor of originating the bril-
liant idea, the development of which
is now seen on every hand.
His letter follows:
"Let me call to your attention that
it was 'The Ladies' World' that
originated and inaugurated the pres-
ent great movement towards co-
operation between publications and
motion pictures by the introduction in
ou" columns over two years ago of
the 'What Happened to jMary" series,
"We were driven into a train like so
much cattle and for twenty-one hours
we were without either food or
water," said the mother in a recent
interview.
"In Liverpool, for nearly a week,
we tried to secure passage on a
steamer bound for America, but with-
out success.
"Finally we were given a plain, ordi-
nary bvtnk in the steerage of the
steamship 'Chicago.' The trip was
terrible, but anything was good
enough for us just so it brought us
to New York."
When asked if she had any fears
for the safety of her father, she re-
plied, "Father has not been in actual
service for nearly six years. He
came to America with mother when I
was only a year old and entered the
shoe business. He went to Leipsic to
visit us and there answered the 'call to
arms.' Father is a brave man and
quite able to take care of himself."
Miss Yvonne has signed with Mr.
Tichenor for his next production, the
title of which will be announced later.
which was produced in collaboration
with the Edison Company.
"The development of that idea since
then is very apparent to any one who
watches the columns of any news-
paper or magazine. Since the success
of that series 'The Ladies' World' has
been committed definitely to the very
sound policy of encouragement to-
ward the motion picture industry.
"For two years we have had some
feature of motion picture interest in
every issue of the magazine. We have
run three covers devoted to motion
picture actresses; we have had the
'What Happened to Mary,' and 'Who
Will Mary Mary,' series extended
through a period of eighteen months;
we followed that with our enormously
successful motion picture Hero Con-
test; we have already begun in the
September issue a most powerful
serial in the form of an autobiography
of a motion picture actress, under the
title 'My Stage Life,' which will do
much toward enlightening the general
public concerning motion picture
manufacture and the lif^ of the peo-
ple connected with it.
"In the series which we have ar-
ranged with the Essanay Company, no
one particular person will be featured,
but the entire resources and product
of the Essanay plant will be involved.
A series of twelve stories and accom-
panying three-reel features, published
and released on the eighteenth of each
month, has been planned.
"We are putting in the last link in
the chain of selling force. We are
creating the demand on the part of
the public — the ultimate consumer —
for motion picture products, which
puts the entire idea in the field of
legitimate commercial progress. The
chain is complete from manufacturer
through the wholesaler, the jobber,
the retailer and the consumer, with
the accompanying publicity and de-
mand-creating camjpaign."
TRAGIC SCENE ALMOST REAL
A motion picture tragedy came
within an ace of being turned into a
real one recently in the lake on the
Liberty estate at Harmonville, Pa.
But for the prompt action of one of
the actors of the Liberty Motion Pic-
ture Company, of Germantown, Phila.,
a "super" would have been drowned.
The man in swimming came up un-
derneath the raft, striking his head.
No one noted his absence for a few
minutes. Then somebody noted that
he had not come to the surface. One
of the leading men of the company
dived under and rescued the super,*
who, within a short time, recovered.
"Littlest Rebel" Child Actress in War Zone
Mimi Yvonne, Who Plays Virgie, Has Harrowing Experiences in England
and Germany — Sleeps in Steerage on Return Voyage
THE MOTION PICTURE NEWS
57
The Operator's Exchange j
DALLAS NOW A UNION TOWN
Special to The Motion Picture News
Dallas, Tex., Aug. 25.
The formal signing up of working agree-
ments With members of the local union of
operators has been carried out, and Dallas
is now a strictly union operator town. The
strike of the operators extended over a period
of several months.
If any of the houses lost business as a
result ot the strike a casual observation failed
to show It. Managers of the local houses,
however, got tired of having their places
picketed, especially after one or two of the
nouses had signed, and when the manager of
the Hippodrome, the largest house in Dallas,
signed, all others followed.
Emmet H.^mbrick.
HEADING OFF A PANIC
Xot only quick action was displayed by the
operator m the Star Theatre at Elgin, 111.,
when a film caught hre the other day, but rare
wit as well. He was running a "war" picture
when through some cause the film caught fire.
Quick as a flash he slid in a "Just a Moment,
Changing Reels" sign, and then grabbed the
blazing film and threw it out the window into
the street. Very few of the patrons realized
what was happening. The machine escaped
dariage.
AN E^^E- SAVING DEVICE
A little stunt that is being used by Mil-
waukee operators quite extensively and one
that has proven a wonderful saver of eyes is
the placing of a piece of yellow-green glass
between the operator's eyes and the light on
the gate. As is well known, the ultra violet
rays in the light are very injurious to the eyes
and many operators have seriously impaired
their sight by watching the dazzling white
light on the gate.
The glass absorbs all of these rays and
saves the operator's eyes. It is attached to
the side of the head, the exact place depend-
ing on the make of the machine.
Another simple little device that is also much
used, and one that is a great time saver for
the operator, is a pinhole in the front of the
lamp house over which is set a cheap reading
glass.
The reading glass throws an inverted image
on a metal screen fastened on the upper lamp
house and allows the operator to see at all
times exactly how his carbons are burning
and gives him plenty of opportunity to correct
them before any fault in the light is visible
on the screen.
A similar apparatus placed on the side of
the lamp house enables the operator to get a
side view of his carbons and correct such
faults as the bottom carbon burning too far
ahead or behind, etc. If a voltmeter and an
ammeter is placed on the wall in line with
the two images, the operator will find that he
can save practically half as much juice as he
used when he had no control over his arc.
PHILADELPHIA FLICKERS
The new Stanley Theatre is installing two
motor drive, motor feed Simplex machines in
the projection room.
This is the first installation of its kind in
the country, so far as is known, and is un-
doubtedly the opening gun for better projec-
tion. In order to make this installation, it was
necessary to enlarge the operating room to
16' 6" X 9' 10" X 8'. This does not include
the rewinding and rheostat rooms.
In addition to the two Simplex machines
there is a Kliegl dissolver. The ventilation is
aiforded by two wall register 24" x 36", with
a 24" intake fan, and air in the room will
be expelled through one 16" exhaust, one 5"
exhaust, and one 36" vent flue without forced
draft.
The manufacturers guarantee that the opera-
tors can work in the room, on the hottest day
of the year, without removing their coats or
collars. \\'ith such equipment, the Stanley
can safely claim the most modern and up-to-
date operating room in the city.
The projection is in charge of Brothers H.
D. Cherry and Wm. Heubner, both members
of Local "No. 307.
Brother Harry Kleiser, of Buffalo, N. Y.,
Local No. 229, formerly of this city, and in
fact born in the city of Brotherly Love, has
returned to the fold. Harry was transferred
Child Labor and Other Things
For the last several years the ques-
tion of child labor has been con-
stantly before the public, but it re-
mains for the state of Texas to set
an example for the state of New
York to follow.
As a witness of this fact it is
only necessary to read the article ac-
companying this one on the same
page.
It seems that the state of Texas
has been the only commonwealth to
take advantage of the example set
by Massachusetts, and a law is about
to be passed that is really a protec-
tion to the people.
In the first place, it is necessary
for the applicant to be at least
twenty-one years of age, and, in the
second place, it is required that the
applicant pass an examination be-
fore an examining board competent
to give this examination.
This will naturally mean that the
examining board will have at least
one practical operator on the board,
and this, at any rate, will be some
assurance that the examination will
be a thorough one.
As a matter of course, this will
tend to eliminate the operator of six-
teen and eighteen years of age, who
is now endangering the lives of the
public in this and other states.
Some day every state will have a
law of this kind, but, like all re-
forms, it takes time to develop them.
In the meantime, it behooves every-
one with the interests of the busi-
ness at heart to agitate for better
conditions.
W. D. CHANEY.
to Local No. 307 at their last meeting. They
may go away for a while, but the most of them
return.
C. L. Bradfield, of the Family Theatre,
demonstrated his ability to run an automobile
last week, when a party of friends stopped at
the theatre and asked if he could run a
Simplex. Brad thinking that they meant a
motion picture machine assured them that he
could and they told him that there was one at
the hotel on the corner. A short time after-
ward Brad returned with the Simplex (auto)
accompanied by a driver, and turning to his
friends said: "Here is the machine, I can run
it, but WHO IS GOING TO PAY FOR IT?
The joke being on his friends, they hired the
machine for the night.
.Tames Garvey and W. G. Alurray spent Sun-
day of last week at Egg Harbor on a fishing
trip. While on the trip Garvey and Murray
made arrangements for the purchase of a motor
boat, for the operators' boat house, that they
are to have next summer.
Gus Hagner is now in charge of the stock
room of the Mutual Film exchange, of this
city.
\\'hile on his way to New York recently.
Brother Maxwell C. Hite, of the Harrisburg,
Pa., M. P. M. O. U., dropped in on the boys
of 307 at their headquarters to say hello, and
the boys insisted that he take in the_ sights.
While going the rounds Brother Hite met
with an accident. He fell down the steps of
the Moose Club and painfully hurt his leg,
but the boy insisted that he was not hurt and
went on his merry way to that Ijig city of
New York.
Another recent visitor to the Philadelphia
roorns was Brother Claude Winters, of the
Louisville, Ky., local, who is here on a business
visit.
Big doings at the Philadelphia headquarters
on the night of August 26. After the meet-
ing there was an address given by Brother
Maxwell C. Hite, of the Harrisburg local, on
the subject "Unionism; What It Means and
What It Is." the address was accompanied
by an illustrated lecture by Brother Hite.
Brother Frank Wenke, of 307, will be in
charge of the projection room at the New
Fairmount Theatre, this city. Frank will be
long remembered by us all for the record that
he made while with the "Quo Vadis?" pic-
tures.
The season is on in full blast here and
things show all indications of a big year in
the film business.
The new theatre of Marcus Loew in this
city, the Knickerbocker, will shortly open.
This new addition to Philadelphia's theatres
will present refined vaudeville and first-run
feature photoplays. The equipment in the
projection room will consist of two Simplex
machines and spotlight. The projection will
be in charge of Norman .Johnson, a 307 man.
Brother Albert Ayre, of the Philadelphia
local, has just returned from his vacation in
the country and is the picture of health. Al is
the white hope of the Philadelphia local.
Brother William Jackson has gone to At-
lantic City to make pictures of local events
as they happen at the seashore.
MANHA TTAN MEANDERINGS
Met Brothers M. H. Davis and George P.
Dixon at Kearisburg, N. J., the other evening
and from all accounts they are having the
time of their young lives. Surrounded as they
are by the flower of New Jersey femininity, I
should hope they were, and if they are not,
they are not the boys I always thought they
were.
In spite of my fears for the safety of
Brother Chris Krogh, who was on a visit to
Denmark, I am glad to state that he has re-
turned with both feet. ^
Brother Earl Rossman is no longer connected
with the New York Theatre, but is at present
with the Annette Kellermann picture at Balti-
more, Md.
Arthur Jaeger, formerly an operator, and
now in charge of the shipping department in
the main office of the Eclectic Film Company,
has been made chief operator and manager of
the posters in the company's exchange on
Twenty-Third street.
HEARD IN THE LOBBIES
The Crescent Theatre, Syracuse, N. Y., is
running the General Film program and show-
ing two day runs of all the exclusive depart-
ment features with success. This is the only
theatre in Syracuse that ever attempted to run
one feature for two days.
The beautiful new Temple Theatre, -Syra-
cuse, N. Y., seating 1,800 and built for vaude-
ville, has opened and is running two reels of
General Film pictures as a part of the program.
The Dreamland Theatre, Syracuse, N. Y.,
recently closed, has reopened under new man-
agement. The house has been redecorated and
made more inviting.
The Majestic Theatre, Syracuse, N. Y., has
been taken over by two Italians who have re-
named the house the "Umbria." Vaudeville
and pictures appealing to the Italian colony
are oflfered and a ten-cent admission is charged.
Carlyle Blackwell recently stopped off at
Syracuse, N. Y., on his way to California to
say "Hello" to the people of his own home
town.
The Hippodrome, in New Orleans, is having
remarkable success this summer by devoting a
greater part of its attention to films of foreign
manufacture. A great many of the produc-
tions have been from three to five reels.
58
THE MOTION PICTURE NEWS
IN CORPORA TIONS
Among the latest companies to be formed
and registered are the following:
At Albany, X. Y. :
THE RVE beach theatre, INC.
Motion pictures, etc.; $5,000; Rye Beach.
George Stubbmann, of Rye Beach, and Louis
Berni and Tacob Axelrad, of New York.
109TH street theatre CORPORA-
TION. Theatrical, motion pictures, etc.;
$10,000; Manhattan. Emma and Ludwig Erb
and Gustave Zimmerman, of New York.
FOREIGN PLAYERS PRODUCING CO.,
INC. Theatrical, production of plays in
foreign languages by aid of foreign talent, and
production of films; $10,000; Manhattan. Ma.x
Moscowitz and Jonas Silbermastein, of New
York, and Gregory Pollock, of Brooklyn.
PACKARD FILM CO. Theatrical and mo-
tion pictures; $1,000; Manhattan. Jacob Karb,
of Paterson, N. J. Charles and Abe Fin-
berg, of New York.
THE TOPICAL NEWS COMPANY, INC.
Manufacture and deal in motion pictures and
films designed as advertisements; $100,000;
ilanhattan. Maxwell Ryder, Carlisle H. Roger-
man, Alfred A. Sommerville and four others
of New York.
DAYLIGHT SCREEN COMPANY, INC.
Theatrical and motion pictures; $100,000; Man-
hattan. Blair Frazier, William Carter, An-
drew E. Sobo and two others of New York.
INTERNATIONAL EDUCATION LEAGUE,
INC. Theatrical and motion picture business
of a historical, educational and scientific
nature; $10,000,000; Manhattan. Rollin W.
White, Blair Frazier, Charles Thorne and
twelve others of New York.
STEVENS ATTRACTIONS, INC. Theatri-
cal and motion pictures; $10,000; Buffalo.
William H., Sarah B. and T. Robson Stevens,
of Buffalo.
THE WILLIAM H. CESTERLE AMUSE-
MENT COMPANY, INC. Theatrical, motion
pictures, amusement parks, etc.; $2,500; Long
Island City. Wilhelmiria L. and William H.
Cesterle and Frederick S. Ohle, of Long Island
City.
FILM STOCK COMPANY, INC. General
film and motion picture business; $100,000;
Manhattan. James H. White, William Steiner
and A. B. Gardner, of New York.
PEARL AMUSEMENT COMPANY. The-
atrical, motion pictures, etc.; $3,000; Brooklyn.
Herman and Minnie Weingarten and Max
Schwartz, of Brooklyn.
ONEIDA AMUSEMENT COMPANY, INC.
Theatrical and motion pictures; $2,000; Oneida.
Frederick Hathaway, John B. Coughlin, Fred-
erick A. Sanlon and one other, of Utica.
ALASI<_\ FILM CO. INC. Deal in real
estate, live stock, mining, etc.; $150,000,
W. F. Cooper, Juneau, -Alaska; H. Schenck,
D. H. Turner, New York City.
EUREKA PROJECTOR DEVICE CO.,
INC. Manufacturers, motion picture projec-
tors, etc.; $100,000; New York. Jas. F. Mc-
Grath, 256 E. Sixty-eighth street, R. A. Kraus,
147 W. Fifty-fifth street, J. Chester Flas-
brouck, 11 W. . Thirtieth street, all of New
EDYTH TOTTEN FILM CO. $25,000;
Manhattan. E. Totten, Brightwaters, L. I.;
W. H. Glover, T. F. MacMahon, New York
City.
BNU ENTERPRISES, INC. General mo-
tion pictures and theatrical; $30,000; Manhat-
tan. A. L. Burchell, T. K. Mahlon, A. D.
Ghersan, New York City.
CATHOLIC FILM ASS'N. $500,000. T. A.
Kavanagh, Roy L. McCardle, Dr. Conde B.
Pallen, 197 Heyman avenue. New Rochelle.
THE AMERICAN CELLONE COMPANY.
To manufacture and deal generally in non-in-
flammable motion picture films; $1,500,000;
New York City. Chas. Hollander, Joseph T.
Patterson, Emil R. Siebert. 452 West Twenty-
fourth street. New York City.
CELLITE SAFETY FILM CO. $100,000.
Charles Hollander, E. R. Siebert, J. T. Patter-
son, 129 W. Ninety-eighth street. New York
City.
ALL THEATRES FILM & ACCESSORY
CO., INC. Theatrical, general motion picture
and supply business; $75,000; Buffalo. R. A.
Caskie, P. W. Webster, E. A. Kingston, Buf-
falo.
At Harrisburg, Pa. :
RUSSELLTON AMUSEMENT COMPANY.
To conduct theatres and motion picture houses;
$5,000; Russellton, Allegheny county, Pa.
S. W. Church, of Allison's Park, Pa.; Charles
W. Davis, Henry E. Keil and Walter Plalley,
of Large, Pa.
At Columbus, O.:
THE CRAWFORD AMUSEMENT CO.
Motion pictures and vaudeville; $7,000; Cleve-
land. E. R. Moses, J. P. Liechti, K. C. Smith,
W. C. Crimmcl, F. S. Fish.
MOTION PICTURE SUPPLY CO. $10,000;
Cleveland. Fred Desberg, M. J. Roan, L.
Grohs, F. A. Cooke, E. P. Strong.
PHOTO PLAY NEWS CO. Printers;
$10,000; Cleveland. Fred Desberg, M. J. Roan,
I. Grohs, F. A. Cooke, E. P. Strorig.
MECHANICAL DEVELOPMENT CO.
Dealers in patents; $10,000; Cleveland. W. H.
Hassel
.At Detroit, Mich. :
THE ESPERANTO FILM MANUFACTUR-
ING CO. $75,000; Detroit.
At Dover, Del. :
ZENITH FEATURE FILM CO. $300,000;
Duluth.
PROGRESSIVE MOTION PICTURE COR-
PORATION. Acquire and operate motion pic-
ture film exchanges, etc.; $750,000. S. A.
-Anderson, J. Curtin, New York City; J. M.
Satterfield, Dover.
KLEEN-O-SCOPE CO. To conduct, main-
tain and operate theatres, moving picture
theatres, etc.; $1,000,000; Wilmington, Del.
E. G. Boyd, Edmund S. Hellings, P. L. Gar-
rett, all of Wilmington.
FOREIGN FILM COMPANY. $100,000;
Philadelohia.
FOREIGN ANIMATED ADVERTISING
COMPANY. $5,000; Philadelphia.
THE ALL STATES FILM CORPOR-A-
TION. $5,000,000. S. -A. Anderson and
Joseph F. Curtin, New York.
At Boston, Mass.:
THE SALEM THEATRE, INC. To do
general theatre business, such as vaudeville and
moving picture business; $20,000; Salem.
Charles Wineapple, Max Lemkin and Mauruce
Wineapple.
NEW ENGLAND MOTION PICTURE CO.
$150,000; Boston. F. E. Farnsworth, president,
Somerville; E. L. Knight, treasurer.
-At Trenton, N. J.:
LIFE-PHOTO FILM CORPOR-ATION
(New York). Manufacture motion pictures;
$100,000; Grantwood. E. M. Roskam, L. Abra-
hams, H. Toljias, B. Loewenthal, J. J. Gold-
berg, New York City.
-At Augusta, Me.:
CONSUMERS FILM CORPORATION.
Dealers in moving picture machines, photo
films, etc.; $25,000; Portland. Pres., .Albert
F. Tones: treas., T. L. Croteau; clerk, James
K. Manter.
HEARD IN THE LOBBIES
Fred Lovett, a local young man, who was
formerly assistant manager of one of the local
theatres in Providence, R. I., and of late the
manager of a theatre in Massachusetts, will
shortly assume the management of the New
Theatre in Olneyville.
Martin Toohey, the popular manager of the
Scenic Temple, Providence, R. I., will resign
shortly, it is said, and take the management
of the New Emery Theatre, almost completed.
Mr. Toohey will also take a few of the Scenic
Temple employees with him, so the rumor
goes.
The Blackstone Hotel, of Providence, R. I.,
it is understood, will soon be torn down and
a picture theatre erected in its place. The
Blackstone is located in the heart of the busi-
ness district, and the resulting theatre should
do a tremendous business.
Work has commenced on the big Hippodrome
on Fountain street, Providence, R. I. It is
said that the Hippodrome will seat seven thou-
sand when completed.
The popularity of the motion picture in
Providence can best be judged from the fact
that three years ago there were approximately
si.x motion picture theatres in Providence, and
in 1913, when the proposed theatres are com-
pleted, there will be fifteen motion picture
theatres in operation.
J. J. McCarter, formerly of Batesville, Miss.,
is having erected at Water \'alley. Miss., an
airdome for a moving picture show.
Brown & Pilgrim have just established the
first motion picture show in Philadelphia,
Neshoba County, Miss.
Brown Brothers have asain reopened the
"Little Hippodrome." at North Warren and
West Hanover streets in Trenton, N. J. This
motion picture house, built for them about a
year ago. has had a checkered career. It has
been under several managements s'nce. An-
drew Brown is now the moving spirit in the
ho'.ise.
The New Grand Central Theatre, Grand and
L'lcas avenues, St. Louis, has run "Les
Miserables" at two different times during the
nast few months. The first engagement lasted
three weeks, and the second two weeks, but
so many requests came to the manager of the
New Grand Central. William Sievers, for an-
other chance to see the feature, that he decided
to give a third presentation of the famous
p-ctures.
RIGHT OFF THE REEL
Director Paul Powell, of the Western Lub'.n
studio, last week began the production of a
two-reel mountain story, "The Four Narra-
tive.*' The scenario is by Marc Edmond Jones,
and Miss \'elma Whitman will play the lead.
Mae Bennett La Reno, singer at the Grand
Theatre at V'enice, was run down a few even-
ings ago by an automobile while walking to
the tracks to board a car. She was badly
bruised about her throat and shoulders, and
the driver of the machine, in attempting to
prevent hitting her, ran into a brick building.
He has since been in a hospital hovering be-
tween life and death.
Eddie Abeles and Charles Richmond are
recent arrivals at the Lasky studio. The
former will play in "Bobbie Burnitt" and
"Ready Money," to be filmed under the direc-
tion of Oscar Apfel. Richmond will play in
"The Rose and the Ring." "What's-His-
Name?" with Max Figman and Lolita Robert-
son, has been finished vinder the direction of
Cecil de Mille, the last scenes taken being
those of the interior and stage of a theatre,
when a large number of extra people were
used.
In the two-reel Western picture, "Poncho,"
recently made at the Western Lubin studio,
is one real punch that was not made inten-
tionally. While in a chase scene, in which
William Parsons, on horseback, and holding
Miss Velma Whitman on the horse while she
partially supported herself with one stirrup,
was being followed by a number of cowboys,
the horse jumped sideways.
The actress' foot slipped from the stirrup
and she fell almost to the ground before being
caught by Mr. Parsons. In raising her to the
saddle she swung under the horse and was
kicked. The chase was completed, and the
average picture fan will not be able to tell
that the fall was accidental. Miss Whitman
was unable to report at the studio for more
than a week as a result of the accident.
In a Rex, Leonard, drama, entitled "For the
Secret Service," little Ella Hall, one of the
youngest leading women on the screen, re-
cently wore a full evening dress for the first
time in her life.
She is only 17 years old and it is only re-
cently, since she has been in the company of
which Robert Leonard is director and star,
that she has been assigned roles of a full
grown woman.
Bob Frazer, of the Eclair .Western studio,
has developed a talent for ta.xidermy. His
specimens of gila monsters and rattlesnakes are
works of art. Bob says so himself, which
proves the truth of this statement.
Ralph Ince, with a company of Vitagraph
players, is taking a four reel picture in which
Earle U'illiams will assume the lead. The
scenes are being enacted at Bay Shore, L. I.
Theodore Marston, another of the Vitagraph
producers, with his company of players is
located in the -Adirondacks, where he will
portray at least four pictures in which the
mountain scenery and lakes will furnish the
picturesque and romantic settings.
Miss Florence Hamilton, formerly leading
lady for the Corse Payton .Stock Company,
Bridgeport, Conn., is to quit the stage to be-
come a trained nurse. Miss Flamilton in
private life is the wife of Jim Barry, a former
actor and now manager of the Scenic Theatre,
New Bedford, Mass.
Louisville boasts one entire family of motion
picture actors and actresses. The family is
that of Otto Schaefer and besides Mr. Schaefer
is composed of his wife and their two daught-
ers. Mary Pauline, 9, and Otis Elizabeth, 7.
The two juvenile members of the family
are rapidly winning an enviable reputation
among picture fans for their part in melo-
dramatic and Wild West scenes. For several
seasons they were connected with the Es-
sanay Film Producing Company, but at present
are appearing with their parents in productions
of the Commercial Film Company, a recently
organized Louisville concern.
The Henry Pathe Lehrman Company, with
Billie Ritchie working in the lead roles, has
recently come into the Universal fold at their
Hollywood studios.
-Although the company has been located at
Hollywood but a few days. Manager Bern-
stein has already had erected for them a
special stage 100 feet square.
The two-reel comedy drama, "Caroline," writ-
ten by Ruth -Ann Baldwin and produced by the
Turner Special Feature Company, gives promise
of being one of the most successful of recent
L'niversal films. Otis Turner directed the pro-
duction, and -Anna Little plays in the title role
and Herbert Rawlinson playing opposite her as
the Prince of Balzovia.
THE MOTION PICTURE NEWS
59
?;Mi/^^^;W/^^.^^■M^•^■::^^■M^•■^::•V•^^^
I In and Out of Los Angeles Studios |
special to The Motion Picture News.
Los Angeles, Aug. 24.
OT content with an aeroplane and a Mer-
cer racer, Mabel Normand has entered the
amateur field, having purchased the seven
horsepower cyclecar made by Shirley Williams,
age lb years, with which he won third place
in the Vanderbilt, Jr., races at .Ascot Park,
Los Angeles, July 4th, making the fifty miles
in one hour and six minutes. The cyclecar
has a speed of fifty-five miles an hour.
Miss Normand has had the little racer fin-
ished in an elegant manner at one of the local
garages, and for the ne.Nt two months the
young driver and maker of the car will use
it in giving e.xhibition mile runs at fairs and
amateur race meets, the largest one he will
attend being that at Tacoma, Wash., on Labor
Day, when there will be a purse of $750
and three cups for the two fifty-mile races.
Local photoplayers have been advised bv
members of the Biograph producing com-
panies that the local studio is to be opened
August 30. This studio has been closed since
June.
Orin Denny, who was with the Essanay Com-
pany for three years, the Universal for al-
most that period, and other companies in the
capacity of laboratory foreman, has opened a
commercial laboratory in Highland avenue, just
below Hollywood boulevard. In this he will
use the drum system, and at this time has
practically all of his equipment installed.
Elaborate Luliin Production
The Lubin studio is closed this week to
all companies except that producing "In the
Dragon's Claws," under the direction of Leon
Kent. The entire stage is being used for
large sets, and the production will be the
most elaborate ever made at this studio.
Following the completion of this three-reel
feature, all players and directors will be given
a vacation of two weeks, during which time
Managing Director Wilbert Melville will pay
a visit to the New York and Philadelphia of-
fices of the Lubin Company.
The Kent Company has just finished a heart-
interest story picture, "The Prisoner of Bleak
House," in which \*elma Whitman, William
Parsons, Melvin Mayo, and L. C. Schuniway
n!ayed the leading parts, and the players un-
der the direction of Paul Powell have made
"The Wild Cat," a two reel picture featuring
small town characters. .
ilabel Normand, The Keystone Girl, this
week directed the production of a two reel
comedy, "The Working Girl," which will be
one of the early releases. The exterior scenes
of the picture were made at Echo Park, Los
Angeles, and show many iiretty scenes.
Edeson in Ince Play
Robert Edeson has been contracted for six
weeks' work with the New York Motion Pic-
ture Company, and has been working at the
studio near Santa Monica, taking the lead in
the production of a Western picture, from a
scenario by Thomas H. Ince. Included in the
big cast for this picture are W. S. Hart,
Reginald Barker and others. The picture will
consist of six or seven reels.
"The Typhoon," from the story by Char'.es
Swickard, has been completed at the New York
Motion Picture Company studio, and the nega-
tive is now on its way to the New York lab-
oratory of the company. In this Sessue Hawa-
yaka, the Japanese actor, who played the part
of the father in "The W rath of the Gods,"
played the lead.
B'anche Sweet, Ralph Lewis and Wallace
Reed are being featured in a two-reel Majestic
picture "Her Awakening," from the scenario
by F. E. Woods, produced by William Christy
Cabanne. The story is one of heart-interest
character.
In "The Runaway Freight/' a Reliance two-
reel picture made by Jack Adolfe. Francelia
Billington played the lead, and rode the draw-
beams, making a very sensational scene. This
is a melodrama and the scenario is by Russell
E. Smith.
"The Last Shot" Full of Sentiment
"A Mother's Trust" is the tit'e of a one-
reel picture made last week by D'rector D'on^ld
Crisp, featuring Robert Harron. Mr. Crisp
has just completed the picture, "Down the Hill
.11 Creditville," in which Dorothy Gish and
Wallace Reid are featured.
Mae Marsh played the title role in a West-
ern mining drama, "Meg of the Mines," pro-
duced by William Christy Cabanne, in which
the legal owner of valuable property success-
fully battles a number of claim jumpers.
Sheriff Arthur Mackley's latest Western is
"The Last Shot," in which a criminal closely
followed by a posse sees a rattlesnake about
to strike a child playing along the side of a
mountain trail. He has but one load left m
his gun, and his belt is empty. The hunted
criminal saves the child's life. W. E. Law-
rence and Joseph Singleton are principals in
the cast.
Fay Tincher was the dairymaid in "Foiled
Again," a comedy by Eddie Dillon's Komic
company, and the many traps laid by the
"villyun," Tod Browning, which she e'uded,
will make many laughs. In this Jlr. Dillon
plays lead as well as directs.
A Miniature Zoo
Vester Perry, Jack Conway and Frank Ben-
nett are taking prominent parts in a two-reel
Western drama, "How the Kids Went Over
the Range," for the Reliance release. The
story includes the mishaps of a hot-headed
youth with a love for the great .\merican
game of poker. Irene Hunt is the heroine.
"The Sleep Walker" is the title of a Reub
Miller picture completed last week at the
Keystone studio. Alice Edwards is featured.
Members of the Western Lubin companies
are slowly converting the studio into a minia-
ture zoo.
Louis Joseph Vance, novelist, author of "The
Brass Bowl," "The Fortune Hunter." "The
Black Bag" and others, including ' The Trey
o' Hearts," now appearing serial'y in the
Sunday "Tribune," arrived in Los Angeles
recently from his home in Washington, D. C,
and will remain here for several weeks in or-
der to collaborate with Bess Meredith in pre-
paring the scenario for the film version.
Mr. Vance completed this novel of adven-
ture several months ago, but after selling it to
the Universal company found many changes
could be made in it that would materially add
to its value as a motion picture story. The
motion picture producing company, under the
direction of Wilford Lucus. completed the
filmin.g of the seventh series, and in order not
to delay the production the author rewrote ihe
eighth instalment while en route to this city.
Vance Gets Humorous Souvenir
A dinner was siven in honor of the author,
by Manager Isadore Bernstein, of the big U
studios, at Hollywood Hotel recently, the
guests being W^ilford Lucus, director: Cleo
Madison, leading woman; Bess iSIeredith, sce-
nario author; George Larkin, leading man:
Edward Sloman, heavy lead; Ray Handford,
character lead; and Harry \*allijo, camera-
man.
At the dinner each member presented Mr.
Vance with a souvenir, labeled "To the author
of our woes," and these included a potion of
poison, a miniature scaffold, a revolver,
wrecked ship, a small cannon, and others. In
his napkin he found a trey of hearts, the
death sign of the story.
Henry Walthall and Fred Burns, as com-
manders of the Ku-KIux Clan, in the filming
of "The Clansman," by W. D. Griffith, put
on the most exciting chase seen, near Whit-
tier, last week, when the horse Walthall was
ridin.g ran away. Because of his weak condi-
tion— having been out of the hospital for but
a week following a serious illness — the favor-
ite actor could not control the charger.
Director Griffith and Cameraman G. W. Bit-
zer were ahead in an automobile and the ma-
chine registered a speed of forty-three miles
per hour for fully a miie. Fred Burns, for-
merly head cowboy for Buffalo Bill's Wild
West, finally caught the horse Walthall was
riding and was able to stop it before the
actor was injured. In the scenes taken at
Whittier 17.5 horses and three hundred men
were used.
Stage Power Plant Fight
One of the last scenes to be filmed by the
Laskv players for the oicture "Bobbie Buriiitt,"
in which Eddie Abeles is featured, was that
of a fight in an electric power station between
Biilie Elmer, the actor-pugilist, playing the role
of Biff Gates, protector of Burnitt. and H. B.
Carpenter, who was the ring leader of a gang
of thugs.
Jane Bernaudy, one of the Universal's best
riders, will soon leave for Pendleton, Ore.,
where she will take part in the events for
women and try to retain the medals she won
last year for fancy riding and roping.
Edna Maison, Ray Gallagher and Bert Had-
ley are playing the leading parts in a one-reel
society drama filmed under the direction of
Lloyd Ingraham. The scenario is by Earl R.
Hewitt.
The Japanese- American Film Company's play-
ers have just completed a three-reel picture.
"In Old Japan," in which the successes of
a Japanese boy who comes to America and
makes good in athletics are featured. Roger
B. Cornell, a well-known physical trainer, is
the principal American athlete. Jiu-jitsu meth-
ods of wrestling are featured.
Murdock McQuarrie is being featured in a
one-reel character sketch story, on the order
of "The Old Cobbler," produced by the Charles
Gyblin Universal Company, written by Sey-
mour Hastings. The title of this picture will
be "The Old Bell Ringer," and McQuarrie will
be supported by Ben Horning, of California
Mission Play fame; Jeff Osborn and Agnes
Vernon.
Hastings and UcQuarrie Collaborate
Hastings and ilcQuarrie, in collaboration,
are preparing the scenario for "The Derelict's
Christmas," which will be produced in the
near future.
Beverly Griffith, business manager of the
Sterling Motion Picture Company, is now the
owner of a new Packard, anid his friends are
daily fearing the year suspended sentence for
speeding may be served if this new car does
not behave.
The first one-reel subject to be made by
the Jesse L. Lasky Company, "The Dav of
the Dog," was filmed last week, with Eddie
Abeles and Bessie Barriscale in the principal
parts.
The story is Western melodrama.
Lee Moran, Universal comedian, is now at
Chicago to attend tlie funeral of his brother,
who died suddenly.
The Joseph DeGrasse Universal Company is
Droducing "Lights and Shadows," from a story
by Ida May Park, in which Paulina Bush,
Lon Chaney and Joe King are being featured.
Bess Meredith is playing the leading role
in a one-reel comedy, by Calder Johnstone.
"Mother's Vacation." Ernest Shields and
Eddie Bolands have important parts. J. G.
Blythestone has charge of the production. The
Al Christie company is also filming "When
Lizzie Got a Polish," by the same author.
New Trick Photograph Used
Warren Kerrigan is playing the title role
in "The Gentleman from Kentucky," produced
under the direction of Jacques Jaccard. Mr.
Kerrigan will next take up the filming of the
"Terrance O'Rourke" stories by l^ouis Joseph
\'ance.
Frances Ford and Grace Cvinnard are taking
the leads in a two-reel picture of mystery
and melodrama, "The Phantom of the Vio-
lin," in which a feature will be a number of
new features of trick photography.
The 101 Bison Company, under the direction
of Henry McRea, has completed the Western
picture, "The Law of the Range." from the
story by Wayne Groves Barrows, and scenario
by H. G. Stafford. The cast includes Sherman
Bainbridge, iUarie Walcamp, Lule Warrenton,
Rex de Rosselli and \'al Paul.
Complete Selig Zoo
The new buildings for the public zoo of the
Selig Poloscope Company, at jNIission Road
and East Lake Park, Los Angeles, are now
practically all completed, with the exception of
exterior decorations, and all the animals have
been transferred to their new quarters. The
opening date has been fixed for September 1.
More than half of the forty-acre Selig farm
will be used for the zoo.
6o
THE MOTION PICTURE NEWS
I—
I—
^1
i I
-I
Alco Progra
T^HE Exhibitor may now count
V^J upon a feature film of Distinction
every week. By the combination
under the Alco banner of the strongest
and most distinguished creators of
motion pictures, a great production is
within reach for regular booking. Here-
after these greatest of manufacturers
will release exclusively through Alco:
ALL STAR FEATURE CORPORATION
CALIFORNIA MOTION PICTURE CORPORATION
POPULAR PLAYS AND PLAYERS, INC.
FAVORITE PLAYERS' FILM COMPANY
EXCELSIOR FEATURE FILM COMPANY
Exchanges now being- established in the principal cities of America
YOU WILL WELCOME OUR POLICY
Alco Film
Alco Building, 218 West
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MICTION PICTURE NEWS
nMIPilHlllimr'!in|;!m!!i!i;ii!|i|
lllllinillll!
I -"j-J-L",L_rZi"."-Ll- Jill ILJI T -L-LL"L J", Jl J'l}-'^ ^ -
::,.:ui.iiiiiiii,iiiiiiiimiHi!iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiHiiiiiiiiiiiii[ii^
iin: TXT n. r.r.'j. jvrj.xj- ji^iriiLir
lllli!i!ll!lllilinilllllUlllllllllllllllllllllliNllllllllllinilll!IIIIIUIIIIIIIil|llllllllll
Is Complete
First release October 5th and one every week thereafter
AUTHOR AND PRODUCER
DATE
STAR
TITLE
Oct. 5th
Ethel Barrymore
The Nightingale
Oct. 12th
Andrew Mack
The Ragged Earl
Oct. 19th
Beatriz Michelena
House Peters
|- Salomy Jane
Oct. 26th
Carlyle Blackwell
The Key to Yes-
terday
Nov. 2nd
Octavia Handworth The Path Forbid-
den
Nov. 9th
Digby Bell
The Education of
Mr. Pipp
Nov. 16th
Beatriz Michelena |
House Peters (
Mrs. Wiggs of the
Cabbage Patch
Nov. 23rd
Jacob p. Adler
Michael Strogoff
Nov. 30th
Carlyle Blackwell
The Man Who
Augustus Thomas
All Star Feature Corporation
Popular Plays and Players, Inc.
Paul Armstrong
California Motion Picture Corporation
Chas. Neville Buck
Favorite Players' Film Company
John B. Hymer
Excelsior Feature Film Company
Augustus Thomas
All Star Feature Corporation
Alice Hegan Rice
Anne Crawford Flexner
California Motion Picture
Corporation
Jules Verne
Popular Plays and Players, Inc.
ij AT 4- T Richard Harding Davis
Could N Ot LiOSe Favorite Players' Film Company
Applications for service considered in the order of their receipt
WE WILL WELCOME YOUR SUPPORT
Corporation
42nd St. , New York City
H
H
HI
i-i
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
62
THE MOTION PICTURE NEWS
IJ>fTE'RESTIJ^G FILM 'REVIEWS
PRODUCTIONS FROM ALL PROGRAMS
GENERAL FILM PROGRAM
"A Village Scandal." (Edison. Wed.,
Sept. 2.) — This is not about gossipy old
women in a small village parlor, nor of loafers
in the corner grocery, as one might think.
It is about the little child of a drunken, worth-
less father who is taken in charge by Miss
Wiggles. Afterwards she is adopted. There
is some interest in the plight of the child, but
the picture doesn't tell a well-connected story.
"The Viking Queen." (Edison. Two reels.
Fri., Sept. 4.) — A stirring drama set in the
days when the Norsemen roamed the seas and
were the terror of the neighboring nations.
The warlike character of these people is por-
trayed, and we see plenty of hghting. The
men in the picture are typical Norsemen, tall
and lithe, w.th flaxen hair and flowing mus-
taches. Great pains must have been used in
selecting the actors to play these parts.
"The Honeymooners." (Vitagraph. Fri.,
Aug. 21.) — A picturized silent comedy with
John Bunny, Mary Charleson and James Mor-
rison providing the entertainment. Uncle
John visits his nephew, who attempts to con-
ceal his marriage. Uncle makes love to the
maid, but he gets slapped in the face for it,
and a wedding ring opens his eyes and he
beholds the wife of his sole heir.
"The Reveler," (Selig. Fri., Aug. 21.) —
A perfectly sober and iffdustrious cowboy has
a double who is not so sober. The puzzling
thing to the cowboys at the camp is how Weary
could have become so bad in such a short
while. They lock him up to keep him out of
mischief. But when the real Weary shows
up, the riddle is solved.
"Making Auntie Welcome." (Lubin. Split
reel. Sat., Aug. 23.) — Auntie is an undesir-
able person as far as the nephew-in-law is
concerned, and when she puts in her appear-
ance, nephew attempts to frighten her off by
pUyiiig crazy. He succeeds only temporarily
and gets locked up as a lunatic for his pains.
On the .-ame reel with "Sometimes It Works."
"What Became of Jane." (Selig. Sat.,
Aug. 22.) — Jane leaves her happy home to
make her way in the city as a show girl. She
falls in with the wrong sort of company and
is rescued from her predicament by her faith-
ful lover, who happens to come along at the
right moment. He carries her back to the
peace and contentment of her girlhood.
"Lily of the Valley." (Vitagraph. Two
reels. Sat., Aug. 22.) — An appealing love
story of a ycung lawyer and a sweet little
girl who is his pupil when he takes a school
for the sunimer. The girl's fortune is stolen
by the trustee and the sacrifice of the young
man to restore it plays a part in bringing the
lovers closer together.
"The Gypsy Talisman." (Biograph. Sat.,
Aug. 22.) — How a girl, romantically inclined,
outwits her maiden aunt and finds her Prince
Charming by the aid of a magic little figure
which she purchases from an old gypsy woman.
The aunt loved the girl's father and, in re-
venge for having lost him, she tries to make
an old maid of the girl.
"Broncho Billy's Wild Ride." (Essanay.
Sat., -Aug. 22.) — This popular hero in a too
obvious story that can be anticipated from
first to last. He escapes from the courtroom
during his trial for some offense that is kept
from us and makes a wild dash for liberty.
He rescues the judge's daughter from a run-
away steed and, of course, wins his pardon
and, perhaps, the love of the girl.
"Kidnapped ty Indians." (Kalem. Sat.,
Aug. 22.) — Another story of the girl that is
raised up by the Indians and is later brought
free to face with her father. The dramatic
irony lies in the father's insulting treatment
of his own daughter. Princess Mona Dark-
feather plays the central role.
reel. Sat., Aug. 22.) — A comedy of the cocky
little brother and the big, mighty brother
from the West, and how they were mistaken
by the lover of the sister when he was called
upon to fight. The big one turns up as the
champion of his sister, and this puts a different
complexion on the matter for the lover.
"The Man From the Past." (Biograph.
Mon., Aug. 24.) — An intense drama of the
reappearance of an old lover to torment a
woman who is now happily married. Luckily
a burglar is in the house when the despicable
character comes to the woman, and rescues
her not only from this man but from the
burning dwelling. The villain gets his deserts
by not being rescued.
"Hearst-Selig News Pictorial, No. 51."
(Selig. Mon., Aug. 24.) — Naturally war now
holds the foremost place in this timely review
of the world's happenings and will continue
to for some months to come. The first pic-
tures from the actual field of operations are
given in this issue, being photographs made of
the Belgian troops resting during a truce in
the battle around Liege. These were made
before the rigid censorship was enforced.
"Ward's Claim." Vitagraph. Hon., Aug.
24.) — The girl, the hero, and the villain are
seen in the old relations but in new surround-
ings in this drama of mining life. The girl
is the rightful heir to the claim. A wicked
Mexican, with the aid of Indians, tries to
usurp the claim, but the brave young pros-
pector comes up to all the requirements of a
hero, saves the mine for the girl, and thereby
wins her gratitude and her heart.
"Two Men Who Waited." (Essanay.
Tues., Aug. 23.) — The country girl who gets
the fatal call of the stage is seen in the same
old adventure with the rich man who fre-
quents the theatre. Revelation of bills being
paid out of his pocket brings disillusionment
and send's her back to the man who is waiting
on the farm for her. But the drama is an ex-
ceptionally strong exposition of this familiar
theme, and Beverly Payne interprets the girl
with rare feeling and sympathy.
"The Widow and the Twins." (Lubin.
Split reel. Tues., Aug. 2.5.) — Sometimes it is
a misfortune to resemble somebod}' else too
closely, and so it is with the twin brother of
a spendthrift in this comedy that, with "The
Luckv Rube," makes a complete reel of smiles
and laughs.
"The Lucky Rube." (Lubin. Split reel.
Tues.. Aug. 25.) — When it appears that he has
been buncoed :n buying a ring for which a big
reward is offered, it ttirns out that this is a
most fortunate thing for the farmer. For in
capturing this same rascal he wins a reward
rf $500, just double the reward offered for
the genuine ring. Country credulity is bur-
lesqued very amusingly.
"The Sealed Oasis." (Selig. Tues., Aug.
25.) — A love story that ends in tragedy "instead
of the customary Kiss and embrace. The lover
,eoes on a trip into the desert, loses his way
and perishes beside the irrigation pipe from
thirst. The girl counts the days till his re-
turn and the wedding. The pathos will win
the hearts of any audience.
"Henry Stanley the Lion Killer," (Vita-
graph. Two reels. Tues., Aug. 25.) — A
laughable farce of the pretentious hunter, who
is at heart a coward, but a good bluffer and
has a lot of luck. While the town is making
a hero of him for his supposed prowess, a
couple of bears get loose and iti^set the cele-
bration. The hero runs like the rest at first,
but when he discovers that the bears are tame
he becomes a hero, sure enough, in the eyes
of the villagers.
'Sometimes It Works." (Lubin. Split
"Hearts of the Forest." (Edison. Sat.,
Sept. 5.) — Augustus Phillips, Marjorie Ellison
and Alice Grey play the leads in this pretty
drama. The gay wife deserts her hardworking
husband and marries another man, who soon
tires of her. .She goes to the north to seek
her husband and finds him happily married to
another. She departs in sorrow.
"The Smuggler's Wife." (Biograph.
Thurs., Aug. 20.) — A three-cornered drama of
the alienation of affections. The smug;gler
falls in love with his wife's girlhood friend
when she comes to visit them; the wife in
revenge delivers him up to the revenue officers.
"Slippery Slim and the Claim Agent."
(Essanay. Thurs., Aug. 20.) — Even with a
lot of scuffling and knocking and kicking, this
comedy provides only a fair dose of amuse-
ment. Slippery pretends injury by the rail-
road; it is a dummy that has been struck;
but anyway. Slim goes to bed. But when the
claim agent comes, he is out, and Sophie puts
Pete to bed in his place and he gets the dam-
ages, $9.
"His Brother's Blood." (Lubin. Two reels.
Thurs., Aug. 20.) — If we can start with the
premise of the flight of a young man because
his loommate commits suicide and he fears he
will be hanged, the rest of this drama works
itself out very logically and with plenty of
heart interest in the love of two men for one
girl and the sacrifice of the husband when
the other turns up and it becomes evident
that the girl has never ceased to care for him.
"The Woes of a Waitress." (Vitagraph.
Thurs., Aug. 20.) — Maurice Costello, Robert
Gaillord, Naomi Childers and Marie Weirman
in a bright comedy of the female food dis-
penser, the attractive villain and the staunch
and faithful lover. The villain takes her to
Coney and starts off with her money, but he
is brought back by the loyal one and his de-
tective friend.
"The Hand of Fate." (Kalem. Tues.,
Sept. 1.) — The undesired third party is too
easily gotten rid of in this drama to make
room for the marriage of the young people
who really love each other. Even with such
capable players as Alice Hollister, John E.
Mackin and Harry Milarde, the feeling that
the events are twisted to suit the outcome is
not dispelled.
"The Oil Well Conspiracy." (Kalem.
Two reels. Wed., Sept. 2.) — There is enough
action in this two-reel feature, but somehow
or other it is flat and uninteresting. The
actors, try hard as they may, cannot put life
into a story thrt is tiring and vague and
pointless.
"The Winking Zulu." (Kalem. Fri., Sept.
4.) — John E. Brennan as an artist makes a
ludicrous comedy, but when he gets tipsy on
one stein of beer and dreams that he is among
the savages of Zululand and is forced, in
order to save his skin, to wed the lovely dusky
princess, the merriment passes beyond bounds.
"The Gambler's Reformation." (Kalem.
Sat., Sept. 5.) — Dealing with squawmen and a
squaw and a valiant young white settler who is
a gambler, this story is replete with the atmos-
phere of the new, unsettled West of fifty
years ago. Princess Mona Darkfeather is the
central figure, the squawman's daughter, and
she is rescued by the gambler from the hard
life which is hers.
"The South African Mines." (Edison.
Split reel. Wed., Aug. 26.) — Shown on the
same reel with a picture, "Buster and His
Goat," that will delight the children, this inter-
esting view of the gold and diamond mines
in the Transvaal, and the methods of mining
has a most advantageous position. It is as
if the maker threw out Buster Brown as a
sop to catch the attention of children, and
having their attention gives them the desirable
information that is carried in this part.
"The Fable of the Difference Between
Learning and Learning How." (Essanay.
Wed., Aug. 26.) — The lesson to be drawn from
this fable is that it is not always the best
student that makes the most successful man.
But the danger is that many who see this
nicture will believe that this is what always
happens. As a matter of fact it is not, but
that does not diminish the keenness and de-
lightfulness of George ."Xde's satire. These are
Essanay's best comedies.
THE MOTION PICTURE NEWS
63
•The Decision of Jim O'Farrell." iSelig.
Wed., Aug. — The siren, ihe loving, de-
voted wife, and the pleasant, good-intentioned
husband in a new version of the eternal
triangle. Matters are made worse than they
should be by the town gossips. After many
heartburns, the wife gets her husband back
when he learns by eavesdropping the true
character of the rich and fascinating widow.
"Josie's Declaration of Independence."
(Vitagraph. Wed., Aug. — Tosie is the
maid of all wcrk in a narrow-minded and stingj-
family and she gets rebelliously tired of it.
The upshot of it is that she reiterates the truth
of the doctrine "that all men are created free
and equal," except that she adds women in the
liberty-loving class. What happens is too much
fun to miss.
UNIVERSAL PROGRAM
"The Derelict and the Man." t\'ictor.
Two reels. Fri., Sept. 4. — In which Walter
Miller appears in a dual role, assisted by Irene
Wallace. The derelict and the man whose
resemblance is remarkable are both in a wreck.
The derelict thinks that his double is dead,
and impersonated him. But later the right
man turns up. A stirring fight is staged in
the last reel. The photography in the print
shown is not of the best.
"The Foreman's Treachery." (Xestor.
Wed., Sept. 2.) — Featuring Sherman Bain-
bridge and William Clifford. Exciting, absorb-
ing and full of live action. A drama that will
please all. The detective proves his rival in
love unworthy by discovering that he robbed
the safe of his firm.
"This Is the Life." (Powers. Fri., Sept.
4.) — A fair comedy with Edna Maison and
Roy Gallagher leading. Two stenographers on
their vacation make a bet as to who will make
the best "catch." All that develops is that one
wins. A few laughs.
"Detective Dan Cup." (Xestor. Thurs.,
Sept. 3.) — In order to make friends with the
girl he has so often seen he steals her hand-
bag. Then commences a chase between the
famous detective and himself and a series of
disguises that are bound to amuse. Clean and
very funny. Much shown is taken aboard ship.
"The Boob's Nemesis. (Rex. Sun., Aug.
30.)— Played by Robert Leonard, Ella Hall
and Harry Carter. A comedy-drama of un-
usual merit. The foolish farmhand goes after
his employer's daughter, who has run away
to the city with a married salesman. He
brings her home, but even then she won't
marry him and accepts another employee of
her father's.
"A Bahy Did It." (Xestor. Sat., Sept. 5.)
— Eddie Lyons and Victoria Forde plaj- the
leads. Eddie finds a baby in his automobile,
and as no owner shows up has to care for it.
His inancee thinks the baby belongs to him and
has nothing more to do with him. Later Eddie
meets the baby's mother, who is a widow, and
his fiancee passes from his life. Xot as much
slapstick appears in this comedy as in most
of this brand, but nevertheles it is a laugh
throughout.
"Father's Bride." (Joker. Wed., Sept.
3.) — The young man gets into plenty of trouble
in trying to conceal his wife from his father
in order to receive ten thousand dollars.
Ernest Shields and Bess Meredyth play the
leads, and create many laughs.
"Oh, What's the TTse." (Joker. Sat.,
Sept. 5.) — A sidesplitting slapstick, acted in
a sidesplitting manner by Max Asher, Bob
\'ernon and Louise Fazenda. There is little
plot to the picture, but it keeps one in a con-
tinual laugh.
"The Janitor's Son." (Frontier. Sun.,
Aug. 30.) — The janitor encounters a thief in
his employer's office. He tells him his past
history and how dishonesty caused him the
loss of his wife and child. It develops that
the thief is his own son, and a family recon-
ciliation follows. Arthur Allardt, Joe Franz
and Willis Robards are the principals. The
latter is the director.
"Mesgtiite Pete's Fortune." (Eclair-Uni-
versal. Sun., Aug. 30.) — Pete forsakes his
loTe for a widow, believed te be rich. The
widow is ugly and poor, but Pete has to marry
her. Many laughs will be produced by this
comedy, which is laid in the West.
"Snookee's Disguise." (Sterling. Thurs.,
Aug. 27.) — With Ford Sterling and an able
cast. A flirtatious wife, operating in a restau-
rant results in a general mix-up m that place.
Sidesplitting.
"Universal Ike in the Dance at the Little
0." (L'niversal Ike. Tues., Aug. 2.5.) — Ike
can't go to the dance because he has no
clothes. To get revenge he fills the well full
of whiskey and all the dancers get drunk.
\ ery funny.
"Tale of a Hat." (Sterling. Fri., Aug.
21.) — The rent money in the old man's hat
and later the loss oi it causes a great dis-
turbance and many laughs before it is found.
"A Rural Love Affair." (Sterling. Mon.,
Aug. 24.) — A kid comedy better than most.
A good part of the action transpires in an
underground cave out of which Billy is at-
tempting to emerge.
"Counterfeiters." (\'ictor. Two reels.
Fri., -\ug. 26.) — Florence Lawrence, Matt
Moore and William O'Xeil are the principals
in this excellent comedy-drama. r»Iother's
choice turns out to be a counterfeiter instead
of a count, as she had thought; so the daughter
is free to marry the man she desires.
MUTUAL PROGRAM
"Those Country Kids." (Keystone. Sat.,
Aug. 22.) — An excellent farce featuring Mabel
Xormand and Roscoe Arbuckle, the Keystone
fat boy. The usual chase is a feature of the
picture and it is unusually funny. A fight in
the parson's house puts an end to the picture
with all the participants exhausted.
"That Minstrel Man." (Keystone, ^\'ed.,
Aug. 19.) — Roscoe Arbuckle appears as a
negress in this picture, and a funny one he
makes. All the rest of the characters are
darkies. In the minstrel show the negress
creates a disturbance and breaks it up. Xoth-
ing offensive in this sidesplitter.
"Her Last Chance." (Keystone. Sat., Aug.
29.) — Trick photography, rapid action and
capable rough acting make this comedy an
e.Kcellent release. A great deal of fun is fur-
nished by a grocery store scene.
"The Silver Bell." (Domino. Two reels.
Thurs., Sept. 3.) — How a Mexican, an un-
welcome suitor for the hand of the rich man's
daughter, won her and redeemed himself in
the eyes of the father by returning the silver
bell that had been stolen from the mission, is
the outline of this story. It is alive with
action, and holds the interest continualh*.
"Susie's New Shoes." (Beauty. Tues.,
Aug. 2o.) — Joseph Harris as a fake blind man
assists Harrj- Pollard and ilargarita Fischer,
the husband and wife, w'ho are this time at
odds over the price of shoes. Many humorous
situations stamp this as a fine comedy.
"Our Mutual Girl, No. 32." (Reliance.
Mon., Aug. 24.) — After Margaret has tried on
some new sweaters and hats, we learn that the
thief of the cameos is Dunbar's brother and
old partner in crime. Dunbar keeps this
knowledge to himself and promises Mrs.
Knickerbocker that he will soon return the
jewels.
"Granny." (Majestic. Tues., Aug. 25.) —
This drama, featuring Dorothy Gish as a poor
servant girl, will most surely be enjoyed by
all. She protects a tenant of the boarding
house from the thieving intentions of the
landlord.
"When America Was Young." Broncho.
Two reels. Wed., Sept. 2.) — An Indian story
far better than the average, containing a lot
of absorbing action. An uprising of redskins
is quelled through the heroism of two frontiers-
men. Their children, a boy and a girl, aid
them materially. A number of thrilling battle
scenes appear.
"Stacked Cards." (Kay-Bee. Two reels.
Fri., Sept. 4.) — Quite risque in parts, but
cz-Maining the elements of a true melodrama,
in \'^hich class the picture is one of the best,
until the finale, whic his rather weak. The
corrupt political ring ruins the chances of the
candidate for mayor, by employing a woman
of the underworld. Years later when the
man is in Alaska, he meets the same woman,
who is in love with and is loved by an Alaskan
miner. The other man lays bare the truth
about the woman and there the picture ends.
"The Second Mrs. Eoehuck." (ilajestlc.
Two reels. Sun., Aug. 23.) — Blanche Sweet,
R. A. Walsh, Wallace Reid and Mary Alden
are the principals of this drama, which is
somewhat poor in regard to plot, as it is
rather old. The excellent acting of the leads
carries it through. Fine photographv. The
young actor deserts his wife and child.' Years
later when his daughter is grown and married
she serves her husband's sister a turn by pre-
venting her from marrying her father.
"A Dog's Good Deed." (Thanhouser.
bun., Aug. 23.) — Pleasing and novel, a picture
that all will enjoy. Two remarkably well
trained dogs perform. The rich dog, seeing
that his poor canine cousin is unable to pull
a cart laden with clothes, goes out and does
the trick himself.
"For the Last Edition." (Reliance. Two
reels. Sat., Aug. 22.) — Fine entertainment
furnished by this lively drama. The cub re-
porter is unable to get a story of an impend-
ing strike, but with the assistance of a feminine
contemporary he gets the story and she lays
bare the fact that the employers of the strikers
are grossly dishonest. A freight car is ex-
ploded, making a striking scene. Irene Hunt
plays the lead.
"The Belle of the School." (Princess.
Fri., Aug. 21.) — A well-produced story and
one of the best of the Princess offering. Muriel
Ostriche, Boyd Marshall and Rene Farrington
are the principals. The belle of the school
assumes the blame for the thefts of a poor
girl, whose thefts were instigated by "her lack
of smart clothes. But her lover discovers the
truth and the story ends well for all con-
cerned.
"A Lesson in Mechanics." (Majestic. Fri.,
Aug. 21.) — An exceptionally humorous and ex-
cellently produced comedy with Robert Harron
and Dorothy Gish playing leads. The farmer
boy who has attained riches is in love with
a rich young girl but is afraid that she is
somewhat of a snob. But it turns out she
isn't after one has enjoyed many hearty laughs.
"Lodging for the Night." (American.
Wed., Aug. 26.) — The greedy mountaineer
plans to rob his lodger but is prevented by
his daughter, who is in love with the man.
A scuffle ensues in which the father meets
death. The girl departs with the traveler.
Ed Coxen, Charlotte Burton and George Field
plan the leads in this entertaining picture.
"The Stolen Ore." (Reliance. AVed., Aug.
26.) — The wounded prospector w'ho is cared
for by a miner and his daughter pays for
their hospitality by attempting to rob his host.
He is caught by the girl's lover. Exciting
f:nm start to finish.
"A Physical Culture Romance. " (Komic.
Suii., Aug. 23.) — Xone of the boys like Fay
until she has taken a course in physical cul-
ture which, besides developing her muscles,
develops her beauty. Then the bovs are all
crazy over her. but she turns them all down.
Rather an unfinished ending to this comedy,
w'hich is otherwise good.
"Conscience." (Thanhouser. Two reds.
Tues., Aug. 25.) — Irving Cummings, Mignon
Anderson and Ernest AA'ard are the principals
of this drama. Gleason, a bank teller, robs
a poor man of money and then wins an enor-
mous amount at the roulette wheel, with
which to send his wife west for her health. He
is conscience-stricken and, after confessing to
his wife, returns the money to the beggar,
who, dazed because of his great wealth, re-
turns most of it to the man. A pretty and
entertaining story but more improbable than
most.
NEWS WEEKLIES
"Hearst-Selig News Pictorial, No. 50,"
(Selig. Thurs., Aug. 20.) — We have almost
forgotten poor little_ Mexico and her troubles
in the absorption of the great European war.
This review reminds us that important events
in the history of that couniry are still goiiig
on by showing us General Carranza's entrance
into the capital, and the assumption of the
64
THE MOTION PICTURE NEWS
government bj' the Constitutionalists. The
effect of the European war upon food markets
is an interesting sidelight that is presented.
"Mutual Weekly No. 87." — Clear photog-
raphy and timely subjects characterize the
program of the company this week. Several
"war" scenes are shown which cannot fail to
appeal to the public. Among them are French
battleships at rendezvous in the English chan-
nel; French torpedo boats going into action.
A number of intimate views of the Russian
royal family takes the spectator to the upper
part of the European continent. Other views
consist of the reception of the Japanese am-
bassador in Paris; ex-Queen Amelia of Portu-
gal; a varnish factory in Germany; and the
men appointed to the new Federal banking
board.
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"Mutual Weekly, No. 88." — This is a "war
number" and contains several vivid scenes
likely to appeal to the public just now. The
first picture shows the French fleet in the
North Sea; aeroplane scouts reconnoitering;
speedy torpedo boats in convoy of slower
moving battleships; artillery along the French
border; the king of Italy inspecting his fleet
at Genoa; capture of guns and ammunition;
the French leaving for the front; the kings_ of
Denmark and Sweden discussing the subject
of neutrality; a British cruiser, cleared for
action, waiting outside New York Harbor for
the approach of possible German prizes; and
other striking pictures of timely interest.
"Universal Animated Weekly, No. 127."
(Wed., Aug. 13.) — A picture of King George
and Queen Mary visiting the Kaiser is rather
out of date but interesting. A fine view of
the British navy is shown, followed by pictures
of the French troops on drill. Other pictures
connected with the European struggle are
shown and a few domestic scenes follow. The
cartoons by Hy Mayer are excellent.
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"Animated Weekly, No. 129." — Among the
military subjects this week are: The English
populace showing their patriotism during a
parade of London cadets upholding the Em-
pire's war policy; the Kaiser's crack regiment
in review; an accident to an English engi-
neering corps. Among the non-military sub-
jects are Pope Pius X at rest; the Massa-
chusetts state seal in flowers; Christy Mathew-
son signing a contract to appear in Universal
films; a novel tournament fjetween rival hose
companies at Connellsville, Pa.; a glass-blowers'
convention, and a derelict destroyer patrolling
New York Harbor.
RIGHT OFF THE REEL
The fifth of the "Bill" series being produced
by Eddie Dillon, of the Komic brand, is now
completed and sent East for positives for the
Mutual program. In this Bill organizes the
office boys of the New York "World" into a
union and then leads a strike, for higher
wages. Fay Tincher and Tod Browning, ap-
pearing in this series, are in receipt of com-
pliments from their many friends for their ex-
cellent work. Tammany Young is playing
the role of Bill.
Marshall Neilan, wlfo for the past week has
been ill from the result of ptomaine poisoning,
by canned meats eaten when the company was
at Santa Barbara, Cal., recently, is again at
the Kalem Hollywood studio producing a rube
picture in which he and Miss Ruth Roland
play the leads. Lloyd V. Hamilton, who was
injured in a fall in which his kneecap was
fractured at Santa Barbara, is also in the
cast.
While filming this piece the other day a
barn dance scene was put over and it proved
to be such great sport that the company took
a half hour off to have a real barn dance on
the Kalem stage.
Albert W. Hale, who has produced for many
of the leading companies, is now managing
director of the Kalem Santa Monica studio
and is making comedy with Johnnie Brennon
and Carrie Clark Ward as his leads. Other
members of the company are Betty Teare,
ingenue; Will H. Brown, famous for his acts
'in musical comedy while with Oliver Morosco;
James Gibson, an Irish comedian; and William
Crooley has charge of the camera.
The company has just completed a spec-
tacular comedy made in Jones' Canon, near
Santa Monica. In this sixty extras were used
as Zulus.
Charley Murray, formerly of Murray and
Mack, is now with the Keystone, and has made
arrangements with his former partner to come
to the funmaker's parlor and assist in filming
three old favorites of the popular team, each
in three reels.
Mack is to be cast as a bluefish, according
to Murray, who is going to play the only role
in which he has not appeared — the Spanish
cactus. The titles of the three sketches are
"Finnigan's Ball," "Shooting the Chutes," and
"McKenna's Flirtation."
While attempting to rescue Edna Goodrich
in a scene depicting an attempted suicide from
the pier at Cafe Nat Goodwin at Venice,
recently, for the two-reel production, "Mrs.
Will o' the Wisp," Jay Morley, heavy of the
company, together with Miss Goodrich, almost
lost their lives when the undertow carried
them out past the end of the pier and they
were being carried by great waves toward the
piling.
A fisherman pasing rescued the couple. Both
are good swimmers, but were unable to battle
the waves because of the heavy clothing they
were wearing.
"The Man Who Was Misunderstood," a two
reel drama by George Hall, will be _ the first
picture that King Baggot, Imp star, will appear
in under the direction of George Lessey.
It will be remembered that Mr. Lessey left
the Edison Company after two years of direct-
ing to join the Universal. With this splendid
pair, Mr. Lessey and King Baggot, pulling to-
gether some big things in Imp feature plays are
promised.
If this is
LESLIE
who is
lABTHUR?
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
65
Manufacturers Organize to Hold Exposition
Motion Picture Trades Association, Inc., Formed in New York by Promi-
nent Men in the the Film Industry
SIXCE the ^Motion Picture Conven-
tion at Dayton there has been a
general impression throughout the
trade that the manufacturers were
organized.. On just what lines or for
what purpose was kept religiously
from the public.
During the week the Secretary of
State issued a charter to the Alotion
Picture Trades Association, Inc. The
names of the directors, as filed at
Albany, are F. J. Rembusch, Jos.
Brandt, H. B. Coles, Robert Kane, W.
J. Maxey, W. A. Johnson, Ernst
Glantzberg, E. E. Fulton, A. H. Byrd,
Carl Anderson and jos. W. Farnham.
The papers were filed by the Hon.
Job E. Hedges, of New York City,
and, pursuant to his advice, all par-
ticulars relative to the organization
had been withheld pending such time
that the organizers of this movement
could perfect their plans on broad
principles.
A. H. Byrd, secretary of the organi-
zation, gave out during the week the
plan and scope of the association.
"In the organization of this move-
ment,"' said Mr. Byrd, "we eliminate
all personal feeling and get down to
business on a basis where we can
unite all of the interests without
prejudice to anyone and our applica-
tion recites that we are formed for the
purpose of fostering the interests of
the manufacturers, exhibitors, ex-
changes, dealers, and all others en-
gaged in the motion picture industry,
to diffuse accurate and reliable infor-
mation to members."
Mr. Byrd further stated that it was
the purpose of the Trades Association
to hold at least one national show.
However, at present the time and
place was indefinite inasmuch as Mr.
Rembusch, the chairman, had not ap-
pointed the show committee.
However, there were resolutions
passed to the effect that there should
be at least one show held in 1915, in
the City of New York and on recom-
mendation that the show committee
take under serious consideration giv-
ing one also in the city of Chicago.
At a meeting called during the past
week of the directors and members of
the Motion Picture Trades Associa-
tion, the following officers were
elected to hold office until the first
annual meeting, the third Tuesday in
October. They are: F. J. Rembusch.
president; C. Anderson, vice-presi-
dent; W. A. Johnson, treasurer; A. H.
Bj-rd, secretary.
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66
THE MOTION PICTURE NEWS
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IN FEATURE STORIES WRITTEN
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Past Releases
"First Law of Nature"
"The Trail of the Law"
"A Web of Fate"
"The Course of Justice"
"The Unwritten Justice"
" The Daughter of the Tribe"
Ready for Release
"The Lust of the Red Man"
The greatest Indian Story ever produced.
"The Toll of the Warpath"
"The Price of Crime"
Undoubtedly the greatest three-reel sub-
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"False Pride Has a Fall"
OTHER GREAT PRODUCTIONS IN COURSE OF
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"THE CRUISE OF THE HELL SHIP"
(Balboa-Box Office — Three Reels)
REVIEWED BY J. BURROUGHS NOELL
f T is a somewhat daring undertaking to attempt to reproduce
A all the mystery and adventure and excitement of a sea
story, and yet that is what has been accomphshed in this
Balboa picture.
It presents with grim and horrible realism the cruise of
a tramp steamer with only the blind captain on board and
piloting the vessel, which finally runs aground on a desert
island.
A CHANCE TO GET HOME
The story is a big one, and the pictures give a sense of
this bigness, a sense of the greatness of nature and the small-
ness of man in comparison. Human nature stands forth re-
vealed in its true colors, much of its brutality, coarseness,
baseness and meanness, but the other side, too, tenderness
and sweetness and faithfulness and generosity.
Hell Parsons, the skipper of the Hell Ship, is a specimen
of man dominated by natural instincts, uncivilized, unre-
strained, barbaric. He is subject to fits of cruelty and brutality
that make life unbearable for those around. So mean is he
to his crew that they all desert, and leave him to steer his
ship alone. Soon he loses his sight.
He does not give up, but keeps doggedly on. Brute that
he is, the perseverance, the superb courage and the devil-
may-care recklessness of the man excite our admiration.
None of this is lost in the impersonation that Larry Peyton
gives us of this savage.
In contrast with this man there is Van Brunt, who has been
rescued by the Hell Ship. At first he is cowed by the domi-
neering Parsons, but when the latter tries his tactics on a
young girl that has been picked up also, he shows what he
is made of. Van Brunt's very nature seems to have under-
gone a complete change under the effect of the gruelling
experience of the voyage. But what he loses in refinement
he gains in stamina.
The two young people escape together and live on the island
to which Parsons afterwards drifts in his solitary vessel.
They return kindness for cruelty and try to help him. and,
when the boat catches afire, they risk their lives to save him
in vain. Soon afterward they sight a ship and the two are
carried back home.
The story is well connected and compact, and shows dra-
matic and pictorial economy of detail. There is not too
much, but there is enough, and we are not left with the
sense of incompleteness when the third and final reel is
unwound.
Most of the boat scenes are unusually good, but one must
be remarked as faulty, no matter how reluctantly. When the
Hell Ship runs aground on the island it is photographed too
far up on land and the stern seems to be forward. Further-
more, the boat is still rocking after this happens.
In wrlthiff to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
67
"THE CHIMES"
(Hepworth — Three Seels)
REVIEWED BY J. BURROUGHS NOELL
FOR all lovers of Dickens this picture will prove a rare
treat. It is seldom that an old familiar story is re-
produced for us in motion pictures without much of the
best part being lost; often the delicate touches of the
author in characterization, the whimsical or witty dia-
logue, the clever holding of plot interest, or the masterly
descriptions of character or place disappear entirely.
But all of these we have richly in this particular one of
Dickens' stories, and it cannot be said that one particle of
any of these has been lost in making the story into a
photoplay, except those delightful bits of cockney humor
that sparkle through the speeches. Yet is it strictly true
that these are altogether missing? Much of Dickens'
humor is in his characterization, in his reproduction of the
personal appearance of his characters, so often odd and
queer-looking, as well as of their speech.
And here we have before our eyes old Trotty Veck,
kindly and easy going, Alderman Cute~ pompous and bull-
headed. Sir Joseph Bowley, round but hardly genial, and
all the rest.
We have said that the characters are caught as if they
were stepping right out of the pages of the "Christmas
Stories." The credit for creating this pleasant illusion is
due entirely to the excellent actors and actresses that
take the several parts.
Warrick Buckland really imitates the inimitable Trotty
Veck to perfection. Tom Butt is an imposing Alderman
Cute. Violet Hopson and Muriel Smith arouse our sym-
pathies as Meg and Lillian. John MacAndrews measures
up to the requirements of hopelessness and desperation
that we must see in Will Fern, and Harry Gilbey is the
typical smug English nobleman. Sir Richard Bowley.
It would be unfair not to mention the particularly good
photography that has gone into the making of these pic-
tures, especially the inside of Trotty's home. The tri-
dimensional effect of these is capital, the persons and
objects standing out from each other distinctly.
The play is produced by Thomas Bentley, the famous
portrayer of Dickensian characters on the stage.
"UNDER ROYAL PATRONAGE"
(Essanay)
REVIEWED BY C. J. VERHALEN
TWO big powerful acts with just the right amount of snap
and mystery to it ; plenty of good acting and a corking
good story make this production stand out as something dif-
ferent and stamp it a splendid photoplay.
Great care was exercised by Producer Calvert in the detail
of this production. The uniforming, the interior furnishings
and the exterior locations are all that one could wish for in a
costume production of this sort.
The acting of Francis X. Bushman, who assumes the lead-
ing role, is typical of the character he portrays. Beverley
Bayne playing opposite to him also convinces in her interpre-
tation of the role of bogus princess. These two popular
players are ably assisted by Thomas Commeford, Bryant
Washburn, Chas. Hitchcock, and also E. H. Calvert, who
plays a part and also produced the picture.
The picture was dramatized from a story taken from
"Munsey's Magazine" and is of the George Barr McCutcheon
type, of a supposed small principality in Europe.
'WAR Plr^TITRF^ HURRY! HURRY! HURRY!
VY r 1 ^IVHiO Be the first. Photographs of
"World's Greatest War" taken from life — Not Newspaper Cuts. By special
arrangements with Associated Press and several similar foreign associations,
we are supplied with the latest original and up-to-date copyrighted photographs.
Title is on bottom of each slide. Issued in series of 1 4 colored slides — first two
series now ready. Price, each series, including large poster, $2.75, Extra
posters 5 cents each. A booster for your business.
MOORE, HUBBELL & CO. Masonic Temple, Chicago
EDISON
Feature Photo Play
One of the BEST, one of
the funniest comedies ever
shown in motion pictures
MY
FRIEND
FROM
INDIA
Walter E. Perkins
in the Title-Role
in his original part of
A. KEENE SHAVER
Theosophist
THIS film may now be had through the
Feature Film Service of the GENERAL
FILM CO. and its Branches, from whom
also one, three, and six sheet posters, and at-
tractive two color heralds may be obtained.
THOMAS A. EDISON, Inc.
275 Lakeside Ave. Orange, N. J.
Makers of Edison Kinetoscope,
Model "D"
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
68
THE MOTION PICTURE NEWS
Established 1911
ROCHESTER MOTION
PICTURE CO., Inc.
Taking Developing
Printing Titles, etc.
A-1 Cameramen
Newell Building, Main and Plymouth
ROCHESTER NEW YORK
LANG'S FILM REELS
THE BEST MADE
14 in. $1.50 10 in. $1.00
CATALOGUE
LANG MFG. WORKS, Olean, N. Y.
Oar Factory Is Yours I
Negative assemblers, projecting
machines and an equipment second
to none, with an organization of ex-
perienced people always at your
SERVICE for DEVELOPING and
PRINTING.
EVANS FILM MFG. CO.
■ Incorporated •
416-22 WEST 216th STREET
Tel. 7652 AodnboD at Broadway, New York
THE ELEPHANT BRAND
Means Qoolitx
WORLD FILM
CORPORATION
130 Wcit 4601 St. New York
CLASSIFIED ADVERTISING
Hates for advertlilBs nnder this head-
ing, 3 cents per word, cash with order.
60 cents miniBinm charge per insertion.
FOR SALE
DEAMAGEAPH-INSTRUMENT FOR PRO-
ducing effects — in use one month — cost $300.
Good reason for selling. Make us an offer.
EMPIRE AMUSEMENT CO., 60 State Street,
Boston, Mass.
ALL-STAR COMPLETES FIRST
YEAR
Owing to the fact that the All-Star
Feature Corporation has just com-
pleted its first year of producing and
that the existing contracts for the
majority of territories of the United
States and the world begin with the
fiscal year commencing September
1, there has been considerable ac-
tivity at the All-Star general offices
during the past ten days.
The announcement of a quartet of
releases such as Lew Dockstader,
Ethel Barrymore, "Shores Acres" and
William Faversham has brought this
product in demand in the motion pic-
ture industry.
While it has not definitely been
given out at the offices who are to be
the distributors of All-Star pictures
for the coming year, it is generally
presumed that the list will remain
pretty much the same as it has in
times gone by. Already more than
70 per cent of last year's agencies
have signified their desire to negoti-
ate with the All-Star Company for
another twelve months' period.
WARNER COMEDIES A HIT IN
CAPITAL
Special to The Motion Picture News
Washington, D. C, Aug. 26.
Sidney B. Lust, local manager of
Warner's Features, states that the
single reel comedies now offered by
this office have been eagerly sought
by his patrons. These releases have
been a chief cause in the Warner
offices offering a daily program to
the exhibitor, as other exchanges do.
Heretofore, carrying only features,
Warner's films simply supplemented
the exhibitor's show, but with the
combination of a single reel comedy
a complete program is possible.- This
offering has been accepted by many
exhibitors booking with this office.
"TEMPEST AND SUNSHINE"
IN PICTURES
The Imp Company is producing the
well-known and once widely read emo-
tional novel by Mary J. Holmes,
"Tempest and Sunshine."
Playing the leads in this drama are
Alexander Gaden, Dorothy Phillips and
Howard Crampton. It has been pro-
duced under the direction of Frank
Crane, who has achieved success with
this style of drama. The play will be
released September 3, in two reels.
Make Your Lobby Display
Attractive
There is
nothingmore
fascinating
to the public
than a bright
brass frame
to display
your photos
or posters.
We make
Lobby and
Theatre Fix-
tures and
Brass Rails
of every
description.
Don't fail
to visit
our
Showrooms
Write for
Catalog
The
Newman
Mfg. Co.
717 Sycamore Street. Cincinnati Oliio
Branch Factories and Showrooms :
101 Fourth Ave., 106-108 W. Lake St.,
New fork, N. 1. Ohicaeo, lU.
£stablishedl882
REDUCE YOUR EXPENSES
Use Corcoran Tank System
Get Price LUt No. 6
A. J. CORCORAN, Inc.
Q% John Street New York
STERLING
Motion F^icture
CAMERA
Price No. 2 $350
Including Instruction.
This is a practical Professional Camera
fitted with Zeiss Tessar Lens, patent
adjustable dissolving shutter and aper-
ture plate operated from outside of
camera case, equipped with 4-500 ft.
magazine.
STERLING CAMERA & FILM CO.
145 "W. 45th St., New York City, N. Y.
Bryant 8064
FURNITURE & FURNISHINGS
On RENTAL
We equip your settings complete in ac-
cordance with your scenario.
WILLIAM BIRNS
103-105 West 37th St.
Phone: Greeley 6S65.
HEADQUABT£BI FOS VO'WEBA, UOTIOQEAPH, SrUPLEX AND EDISON HACHINES
PICTURE THEATRE EQUIPMENTCO.
TEE BIOOEST XOTION PIOTTXBE BTTPPLT HOTTBB IN AHESIGA
21 EAST 14th STREET, NEW YORK CITY
OONDEVBEXS— BOOTSB— TIOZXT 0HOPFEB8— BEEI.S— KEEL CASKS— SOOTH OABimBTI
WE EQUIP MOTION PICTURE THEATRES COMPLETELY
In uniting to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
69
What Do You Need?
LISTIKe IS THE BTTTEES' GUIDE, FOE KAME AND ADDEESS, INCLTTDING ONE TEAE'S SUB8CELPTI0N TO THE UOTIOM
PICTUEE NEWS — $8.00 A TEAE, CASH IN ADVANCE. FEEE TO ADVEETISEES USING $100.00 OE MOEE WOETH OF DI»-
PLAT SPACE DUEING THE YEAE. ADDEESS ADVEETISING DEPAETMENT
ADVEETISING NOVELTIES
Philip Hano, 806-810 Greenwich St., New York.
ANNOUNCEUENT SLIDES
Niagara Slide Co., Lockport, N. Y.
ASBESTOS BOOTHS
Sharlow Bros., 442 W. 42nd St.. New York.
CLEANING AND EENOVATING FILM
Film Redeveloping Co. of America, 145 \V.
45th St., N. Y.
Multicolor Film Improving Co., Inc., 15 E.
26th St., N. Y.
COSTUUEES
Miller-Costumier, 236 South 11th St., Philadel-
phia, Pa.
DEVELOPING TANKS
A. J. Corcoran, Inc., 9J4 John C^, New York.
ELECTEIC LIGHTING SETS
The Chaa. A. Strelinger Co., Box P-2, Detroit,
Mich.
FILMS
(Manufacturers, Dealers and Renter*)
American Film Mfg. Co., Chicago, IlL
Thomas A. Edison, Inc., 275 Lakeside Aye.,
Orange, N. J.
EManay Film Mfg. Co., First National Bank
Bldg„ Chicago, 111.
General Film Co., 200 Fifth Ave., New York.
George Kleine, 166 N. State St., Chicago, 111.
Lubin Mfg. Co., Philadelphia, Pa.
G. MeUes, 204 E. 38th St., New York.
Mutual Film Corp., 71 W. 23rd St., New York.
New York Motion Picture Corp., Longacre
Bldg., New York.
Pathe Freres, 1 Congress St, Jersey City, N. J.
Renfax Film Co., Inc., 110 W. 40th St., N. Y.
!>elig Polyscope Co., Chicago, 111.
Thanhouser Film Corp., New Rochelle N. Y.
Universal Film Mfg. Co., 1600 Broadway, N. Y.
FILU ACCESSOEIES
Berlin Aniline Works, 213 Water St., N. Y.
FILM TITLES, FEINTING, DEVELOPING,
ETC.
Commercial Motion Pictures Co., Inc., 220 W.
42d St., New York.
Centaur Film Co., 670-682 Ave. E, Bayonne,
N. J.
Evans Film Mfg. Co., 412-22 W. 216th St., at
Broadway, New York.
Gunby Eros., Inc., 146 W. 45th St., New York.
Harvard Film Corporation, 231-233 Tenth
Ave., New York.
Industrial Moving Picture Co., 223-233 W.
Erie St., Chicago.
Sundard Motion Picture Co., 5 S. Wabash
Ave., Chicago.
Standard Filmprint Corp., 1006 Times Bldg.,
New York.
FILM EEELS
Lang Mfg. Works, Clean, N. Y.
Taylor-Shantz Company, 224 Mill St., Rochester,
N. Y.
FUENITUEE AND FUENISHING ON
WiUiam Birns, 103-105 West 37th St., N. Y.
FEATUEE FILMS
The Albuquerque Film Mfg. Co., Inc., 406
Court St., Los Angeles, Calif.
All Star Feature Corp., 220 W. 42nd St., N. Y.
Ambrosio American Co., 15 E. 26th St,. N. Y.
Bosworth, Inc., 648 Olive St., Los Angeles,
Cal.
Box Office Attraction Film Rental Co., 180 W.
46th St., New York.
A. Blinkhorn, 110 W. 40th St., New York.
California Motion Picture Corp., San Fran-
cisco, Cal.
Cosmofotofilm Co., 110 W. 40th St., New York.
Direct-From-Broadway Features Co., 46 W.
24th St, New York.
Eclair Film Co., 126 W. 46th St, New York.
Eclectic Film Co., 110 W. 40th St., New York.
European Feature Film Co., 220 W. 42nd St,
New York.
Excelsior Feature Film Corp., Inc., 110 W.
40th St., N. Y.
G. W. Feature Film Corp., 145 W. 45th St.,
N. Y.
Features Ideal, 126 W. 46th St, New York.
Feature Photoplay Co., 220 W. 42nd St., N. Y.
Famous Players Film Co., 213-229 W. 26th St,
New York.
Films Lloyds, Inc., 220 W. 42nd St, N. Y.
General Film Co.. 200 Fifth Ave.. New York.
General Feature Film Co., 313 Mailers Bldg.,
Chicago, 111.
Gaumont Co., 110 W. 40th St, New York.
Gloria American Co., 110 W. 40th St.. N. Y.
Greene's Feature Photo Plays, Inc., 110 W.
40th St, New York.
W. W. Hodkinson, 110 W. 40th St., New York.
Imperial Motion Picture Co. of N. Y., Inc.,
1476 Broadway, N. Y.
Italian American Film Corp., 1482 Broadway,
New York.
Inter-Continent Film Co., 110 W. 40th St,
New York.
George Kleine Attractions, 166 N. State St,
Chicago, III
New York Office: 1476 Broadway.
Jesse L. Lasky Feature Play Co., Longacre
Theatre, New York.
Lea-Bel Company, 912 Schiller Bldg., Chicago.
Leading Players Film Corp., 126 W. 46th St,
New York.
Life Photo Film Corp., 220 W. 42d St, N. Y.
Mecca Feature Film Co., Inc., 126 W. 46th St.,
New York.
Mohawk Film Co., Times Bldg., New York.
Mundstuck Features, 909 Longacre Bldg., N. Y.
Pan-American Film Co., 110 W. 40th St., N. Y.
Paramount Pictures Corp., 110 W. 40th St,
New York
Pasquali American Co., 110 W. 40th St, N. Y.
Phoenix Feature Film Corp., 164 Federal St.,
Boston, Mass.
Photo Play Production Co., 220 W. 42nd St,
New York.
Playgoers Film Co., Lyric Theatre, New York.
Popular Plays and Players Co., 1600 Broad-
way, New York.
Progress Film Co., 110 W. 40th St, New York.
Progressive Motion Picture Corp., Times
Bldg., New York.
Ramo Films, Inc., Columbia Theatre Bldg.,
New York.
Rolands Feature Film Co., 146 W. 46th St,
New York.
A. H. Sawyer, Inc., 1600 Broadway, New York.
Select Photo Play Producing Co., Inc., 71 W.
23rd St, New York.
Stellar Photoplay Co., 1476 Broadway, N. Y.
Sterling Camera & Film Co., 145 W. 45th St,
New York.
Solax Co., Fort Lee, N. J.
The Photoplay Productions Releasing Co., 37
S. Wabash Ave., Chicago, 111.
Union Features, 126 W. 46th St, New York.
Unique Film Co., Inc., 110 W. 40th St., N. Y.
Universal Film Mfg. Co., 1600 Broadway, N. Y.
University Films, Inc., 110 W. 40th St., N. Y.
Edw. H. Wagner, Aet., Dania Biofilm Co., 88
Park Place, New York.
World Film Corporation, 130 W. 46th St.,
New York.
Warner's Features, Inc., 130 W. 46th St., N. Y.
LANTEEN SLIDE MATS AND EEEL BANDS
Lantern Slide Mat Co., 149 W. 35th St., N. Y.
LABELS
Every Ready Roll Label Co., 203-7 W. 40th
St, New York City.
LIGHTING PLANTS
Cushman Motor Works, Lincoln, Neb.
LOBBY PHOTOS
The Wyanoak Pub. Co., 136 W. 52nd St., N. Y.
MOTION PICTUEE MACHINES AND
SUPPLIES
Amusement Supply Co., 160 E. North Fifth
Ave., Chicago, 111.
CalehufI Supply Co., 1301 Race St, Philadel-
phia, Pa.
Enterprise Optical Co., 568 W. Randolph St,
Chicago, 111.
Lears Theatre Supply Co., Sam Lears, Prop.,
509 Chestnut bt, St Louis, Mo.
Oliver Moving Picture Supply Co., 847 Euclid
Ave., Cleveland, O.
Picture Theatre Equipment Co., 21 E. 14th St,
New York.
Precision Machine Co., 317 E. 34th St, N. Y.
Nicholas Power Co., 90 Gold St., New York.
The Phantascope Mfg. Co., Washington, D. C
Sweeley's Photo Supply House, 614-618 Erie
Ave., Renova, Pa.
Williams, Brown & Earle, Inc., 916-918 Chest-
nut St, Philadelphia, Pa.
MOTION PICTUEE APPAEATUS
Burke & James, Inc., 240-258 E. Ontario St,
Chicago, 111.
MUSICAL INSTEUMENTS
Rudolph WurliUer Co., Cincinnati, O.
American Photoplayer Co., Berkeley, Calif.
POSTEE AND PICTUEE FEAKES
Menger & Ring, 442 W. 42nd St, New York.
EAW FILM
Eastman Kodak Co., Rochester, N. Y.
Celluloses Planchon, Inc., 75 Fifth Arc,
Nevr York.
David Horsley, 1600 Broadway, N. Y.
Raw Film Supply Co., 15 E. 26th St, N. Y.
OPEEA CHAISS
The Hardesty Mfg. Co., Canal Dover, Ohio.
Steel Furniture Co., Grand Rapids, Mich.
PIPE OEGANS
Henry Pilcher's Sons, 914-920 Mason Ave..
Louisville, Ky.
M. P. Moller, Hagerstown, Md.
PEOJECTION LENSES
Bausch & Lomb Optical Co., 569 St Paul St.,
Rochester, N. Y.
POSTEES
The Morgan Lithograph Co., Cleveland, Ohio.
EEWINDEES AND GENEEAL SUPPLIM
L. C. Smith Co., Schenectady, N. Y.
SCEEEN8
Atsco, Inc., 218 West i2nd St., New York.
Day & Night Screens, Inc., 110 W. 40th St.,
New York.
Mirror Screen Co., Inc., Shelbyville, Ind.
STEEL FILM EQUIPMENT FOE
EXCHANGES AND MFES.
Columbia Metal Box Co., 226-228 E. 144th St,
New York.
TICKETS — EOLL AND COUPON
Rees Ticket Co., 400 S. 10th St., Omaha, Neb.
THEATEE LOBBY IrEAMES AND
FIXTUEES
Newman Mfg. Co., 715 Sycamore St, Cincin-
nati, O.
UNIFOEMS
Fechheimer Bros., Union-made Uniformi,
Cincinnati, O.
VENTILATION, COOLING AND HEATING
Typhoon Fan Co., 1544 Broadway, N. Y.
IN CORPORA TIONS
COLD SPRING REALTY COMPANY,
INC. Realty construction, theatrical and mo-
tion picture business; $50,000; Buffalo. George,
Charles and Dorothy Wolfe, of Buffalo.
UNITED MOTION PICTURE PRODU-
CERS, INC. General theatrical and motion
pictures; $1,000. Manhattan. Percey Honet-
man, Emma Ulman and E. L. Meyer, of New
York.
THE CATHOLC FILM ASSOCIATION,
INC. General moving picture business of a
religious, educational or social uplift nature;
S.500.000; Manhattan. Dr. Conde B. Fallen,
Roy T. INIcCardell. Thomas Kavanagh and
four others of New York,
AMERICAN ANIMATED ADVERTISING
SER\'ICE, INC. General adverfising; manu-
facturing of advertisine devices, theatrical and
motion pictures; $5,000; Elmira. Malcolm
Gibson, Matthew Richardson, George Van Den-
mark and one other, of Elmira.
A. E, R. REALTY CORPORATION. Realty,
construction, theatrical and motion pictures:
$250,000. Edgar Allen and M. S. Epstin, of
New York, and Chas. L. Robinson, of Albany.
DAVID MILES, INC. :\Iotion pictures;
5100,000. Linda Griffith, T. H. Hunter, David
Miles, Hotel Cumberland.
POPULAR PHOTO PLAYS CORPOR.V
TION. SI. 000, 000; Manhattan, C. O. Bau-
mann. 293 N. Y. avenue, Brooklj'n; C. A.
Willat. A. Graham. N. Y, City,
KINETOPHOTE CORPORATION. $5,000;
Manhattan. E'. A. Spooner. 254 East 172d
street, Bronx: Arthur Bisgood, N. Y. City;
D. A. Fraser, Brooklyn,
SUNBEA:^! FEATURE FILM COMPANY.
$1.30.000; Manhattan. F. C. Fearing, 113
Broadway, New York City; J, Wagstaff, S, A.
Word'emann. New York City.
70
THE MOTION PICTURE NEWS
"New
Film
For
Old"
Films
Improved,
Cleansed
and
Softened
Multicolor Film Improving Co., Inc.
15 EAST 2Gtb STREET, NEW YORK
PHILADELPHIA BRANCH
t 126 Vine Street
ALBERT TEITFL
President
Yout negative developed, printed and titled complete
5C f delivered 1 0 ■
per toot wJiKin lb hours
6<
per Foot
GUNBY BROS., Inc.
145 West 45th Street New York City
Lantern Slide Mat Co.
Manufacturers of
Lantern Slide Mats and
Reel Bands
Prompt
Service
Pricea
Right
Best
Goods
149 W. 35th Street, New York
Telephone : Greeley 6414
Fll II TITI rC PRINTING AND
riLM IIILCO DEVELOPING
dwt Ut a Trial All Work Gnarantesd
Prices Right Prompt Service
If you have any event that you want photo-
graphed vre can furnish an expert camera man
STANDARD MOTION PICTURE CO.
Telephone, Randolph 839 S S. Wabash Ave., ChieaB*
LE COURRIER
Cioematographiqne
28 Boulevard St. Denis, - Paris
Blrecteur: Charles I.E FRAFES
Journal hebdomadaire fran-
?ais, le plus important de
I'industrie cinematogra-
phique.
Envole numgro sp6cimen, sur demande.
Ahonnement 12 FS. 60
ADVERTISING FOR UNIVERSAL
SERIAL
A special pamphlet for assisting ex-
hibitors to conduct an extensive ad-
vertising campaign has been issued
by the Universal Company for its
serial "The Trey o' Hearts."
It will be found to aid greatly in
laying out a series of newspaper and
other forms of publicity, as it con-
tains a list of slugs, borders, electros,
mats, herald cuts and teaser zincos,
to be obtained from the company at
a nominal price. Many of the half-
tones consist of prominent Universal
players.
With a desire to promote large pat-
ronage through co-operation of this
nature, the Universal firm has placed
within reach of every exhibitor ar-
ranging to she
'The Trey o"
Hearts" unusual means for advertis-
ing this popular photoplay.
BON RAY NEGOTIATES FOR
WORLD'S FAIR CONTRACT
The Bon Ray Film Company, of
Woodside, Long Island, N. Y., has
recently closed contracts with prac-
tically all of the southern states for
producing motion pictures for use in
the respective state buildings at the
Panama-Pacific Exposition in San
Francisco.
The work so far contracted for will
amount to about 250,000 feet of film.
S. I. Connor, G. W. Brennan, and
Albert Blum, business representatives
of the Bon Ray Film Company, are
now in the south handling the details
of this work.
Otto Gil more, Wm. J. Kraft and
Wm. Colfax are on the camera end
of the work, which is being pushed
with all possible speed in order to be
completed by the first of November.
BENNETT SEES "THE INSIDE"
Richard Bennett, the actor of "Dam-
aged Goods" fame, was a recent vis-
itor to the Reliance and Majestic-
Mutual studios. "Damaged Goods"
was having quite an extended run in
Los Angeles.
Bennett had seen "The Escape" and
considered it the greatest motion pic-
ture he has ever seen.
He had never witnessed motion pic-
tures being taken and was anxious to
see D. W. Griffith at work directing
a picture. Mr. Bennett called at the
studios, where he was met by Mr.
Griffith and escorted through the plant.
ALL STAR FEATURES
LEW DOCKSTADTER
in "Dan*'
By Hal Reid Five Acts
—IN AUGUST-
ETHEL BARRYMORE
in "The Nightingale''
By Augustus Thomas Five Acts
-IN SEPTEMBER—
James A. Heme's
SHORE ACRES
Five Acts
All Star Feature Corp.
220 West 42nd Street New York
THE CHEAPEST PLACE
TO BUY BEST QUALITY
ROLL TICKETS I
:IS£
©fj? Pum^f r ©trkrt (Ha.
722 Broadway, New York
Perfect Numbering Quick Delivery
A. L. Riuyan Advertising & Sales Co., Inc.
Successors to
Prices to The Trade
POSITIVE PRINTS .04 % Per Ft.
(In Quantities over 5000 feel)
Above price includes printins. developing, tintinB
toning and Raw Positive Stock.
Negative Fikn Developed .01 Per Ft.
Film Titles .08 " •' ,
(Our Special THk Apparaku wiB match
any perforation.) AU work ouaiantned.
General Offices
2624 Milwaukee Ave. Chicago
I Phone Albany 3125 ■
The Motion Picture New
$2.00 Per Year
"The Fastest Crowing Picture Journal"
Manufacturers of the Wonderful
Remhusch Patented Glass MIRROR SCREEN
and all other kinds of
Curtains for Moving Picture Projection
MIRROR SCREEN COMPANY
GLASS SCREENS
Mirror Screen
Mirror Screen Split
Glass Transparent Screen
for Rear Projection
F. J
METALLIZED SCREENS
Gold Fibre
Silvercloth
Mirror Cloth
Seamless, with stretchers
White Opaque
REMBUSCH, Pres.
Phone Seven-Eleven
INCORPORATED
SHELBY VIL.I_E, INDIANA
Leave a high door or a ten-inch slot in your new theatre because
eventually you will buy a Glass Mirror Screen. Why not now?
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
71
MrJohnston: Here are a tew cTf several hundred replies
from a single insertion of my Ad. Each reply contajned
money, <^amps or orders. MeWms'r&icAes the ex/iMors. _ //rthurLes/K
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72
THE MOTION PICTURE NEWS
RECOBD OF CURRENT AND COMING RELEASES
EDITOR'S NOTE.— These lists of releases for this week and next are arranged in this form for the
convenience of the operator and exhibitor. In the blank rolumn a record may be kept of the date when
a given subject will be shown at your house. Keep it in a convenient place for future reference.
GENERAL FILM PROGRAM
RELEASES OF THE WEEK
AT MY
HOUSE
MONDAY, AUG. 24TH, 1914.
BIOGRAPH. The Man From the
Past, D., 995 15797
EDISON. Nearly a Widow, C,
1000 15804
ESSANAY. Sweedies Springs a
Surprise, C, 1000 1580C
KALEM. The Primitive In-
stinct, D., 3000 15799
PATHE. Edible Fishes of the
English Channel, E., 500 15800
Picturesque Normandy, France,
T., 500
Pathe Daily News No. 53,
N., 1000 15807
SELIG. Hearst-Selig News Pic-
torial No. 51, N., 1000 15805
VITAGRAPH. Ward's Claim,
D., 1000 15803
TUESDAY, AUG. 25TH, 1914.
EDISON. The Mystery of the
Octagonal Room, D., 1000 15808
ESSANAY. Two Men Who
Waited, D., 1000 15809
KALEM. The Counterfeiter's
Plot, D., 1000 15818
KLEINE. "To Forgive, Di-
vine," D., 3950 15810
LUBIN. The Widow and the
Twins, C, 400 15816
The Lucky Rube, C, 600
MELIES. Circumstantial Evi-
dence, C, 1000. 15817
PATHE. Rapids and Falls of
Trondhjen, T., 300 15813
Picturesque France, Lower Brit-
tany, T., 350
From Havre to Buc by Hydro-
aeroplane, T., 350
SELIG. The Sealed Oasis, D.,
1000 15813
VITAGRAPH. Rainy, the Lion-
Killer, C, 2000 15814
WEDNESDAY, AUG. 26TH, 1914.
EDISON. The South African
Mines, S., 450 15819
Buster and His Goat, C, 450.
ESSANAY. The Fable of "The
Difference Between Learning
and Learning How," C, 1000. 15822
KALEM. The Cave of Death,
D., 3000 15820
LUBIN. ■ The Attorney's De-
cision, D., 2000 15836
PATHE. Pathe Daily News No.
54, N., 1000 15833
SELIG. The Decision of Jim
O'Farrell, D., 1000 15835
VITAGRAPH. Josie's Declara-
tion of Independence, C, 1000 15834
THURSDAY, AUG. 27TH, 1914,
BIOGRAPH. The Terrible Les-
son, D., 999 15828
ESSANAY. Slippery Slim and
the Fortune Teller, C, 1000... 15839
LUBIN. The Aggressor, D.,
2000 15830
MELIES. The Elopement of
Eliza, C, 1000 15833
SELIG. Hearst-Selig News Pic-
torial No. 52, N., 1000 15834
VITAGRAPH. The Mysterious
Lodger, D., 1000 15833
FRIDAY, AUG. 28TH, 1914.
EDISON. The Birth of the Star
Spangled Banner, D., 3000 15835
ESSANAY. Seven Sealed Or-
ders, D., 3000 15837
KALEM. When Men Wear
Skirts, Bur., 1000 15839
LUBIN. The Better Man, D.,
1000 15843
SELIG. A Low Financier, C,
500 15840
Breaking Into Jail, C; 500
VITAGRAPH. Such a Hunter,
C, 1000 15841
SATURDAY, AUG. 29TH, 1914.
BIOGRAPH. Spending It Quick,
C, 462 15849
AT MY
HOUSE
Baseball, a Grand Old Game,
C, 536
EDISON. Treasure Trove, D.,
1000 15843
ESSANAY. Broncho Billy's In-
dian Romance, D., 1000 15844
KALEM. The Car of Death,
D. , 1000 15848
LUBIN. The Kid's Nap, C,
1000 15845
MELIES. The Man Who Smiled,
C, 3000 15853
SELIG. The Harbor of Love,
D. , 1000 15850
VITAGRAPH. Josie's Coney
Island Nightmare, C, 2000 15846
GENERAL FILM PROGRAM
RELEASES OF NEXT WEEK
MONDAY, AUG. 31ST, 1914.
BIOGRAPH. The Counter-
feiter's Daughter, D., 998 15853
EDISON. The Buxom Country
Lass, C, 1000 15860
ESSANAY. Love and Soda, C,
1000 15863
KALEM. The Brand, D., 1000.. 15854
PATHE. Not Reported 15856
Pathe's Daily News, No. 55,
N., 1000 15863
SELIG. Who Killed George
Graves? D., 3000 15857
Hearst-Selig News Pictorial
No. 53, N., 1000. 15861
VITAGRAPH. The Wrong Flat,
C, 1000 15859
TUESDAY, SEPT. 1ST, 1914.
EDISON. The New York Police
Department Carnival, Des.,
1000 15864
ESSANAY. No. 39 Diplomat,
D. , 1000 15865
KLEINE. The Voice of Inno-
cence, D., 2000 15866
KALEM. The Hand of Fate,
D., 1000 15874
LUBIN. Never Too Old, C,
400 15872
The Green Alarm, C, 600
MELIES. Flee, You're Discov-
ered, C, 1000 15873
PATHE. Not Reported 15868
SELIG. Life's Crucible, D.,
1000 15869
VITAGRAPH. The Hidden Let-
ters, D., 200 15870
WEDNESDAY, SEPT. 2ND, 1914.
EDISON. A Village Scandal,
C, 1000 15875
ESSANAY. The Fable of "The
Regular Beanery . and the
Peachy Newcomer," C, 1000.. 15878
KALEM. The Oil Well Con-
spiracy, D., 2000 15876
LUBIN. By Whose Hand, D.,
3000 15883
PATHE. Pathe's Daily News
No. 56, N., 1000 15879
SELIG. To Be Called For, C,
1000 15881
VITAGRAPH. The Lost Cord,
C, 1000 15880
THURSDAY, SEPT. 3RD, 1914.
BIOGRAPH. The Chief's Love
Affair, C, 501 15884
Love and Hash, C, 499
ESSANAY. When Macbeth
Came to Snakeville, C, 1000. . 15885
LUBIN. The Face in the Crowd,
D. , 3000 15886
MELIES. A Case of Imagina-
tion, C, 1000 15888
SELIG. Hearst-Selig News Pic-
torial No. 54, N., 1000 15890
VITAGRAPH. The Upper Hand,
D., 1000 15889
FRIDAY, SEPT, 4TH, 1914.
EDISON. The Viking Queen,
D., 3000 15891
ESSANAY. Under Royal Patron-
age, D., 3000 15893
KALEM. The Winking Zulu, C,
1000 15895
AT MY
HOUSE
LUBIN. The Shell of Life, D.,
1000 15898
SELIG. The House That Went
Crazy, C, 1000 15896
VITAGRAPH. The Barrel
Organ, G., 1000 15897
SATURDAY, SEPT. 6TH, 1914,
BIOGRAPH. For the Cause, D.,
1000 15905
EDISON. Hearts of the Forest,
D., 1000 15899
ESSANAY. Broncho Billy, the
Vagabond, D., 1000 15900
KALEM. The Gambler's Refor-
mation, D., 1000 15904
LUBIN. A Fool There Was, C,
1000 15901
SELIG. Pawn Ticket 913, D.,
1000 15905
VITAGRAPH. Too Much Uncle,
C, 3000 15902
UNIVERSAL PROGRAM
RELEASES OF THE WEEK
MONDAY, AUG. 24TH, 1914.
IMP. Jim Webb, Senator, D.,
3000
STERLING. A Rural Affair,
C
VICTOR. There Is a Destiny,
D
TUESDAY, AUG. 25TH, 1914.
CRYSTAL. Barrelled and Bash-
ful Ben, C Split reel
GOLD SEAL. The Trey o'
Hearts, 4th Episode, D., 2000.
UNIVERSAL IKE. Universal
Ike, Jr.'s, Fortune, C
WEDNESDAY, AUG. 26TH, 1914.
ECLAIR. The Character Wom-
an, D., 2000
JOKER. The Little Autoraogo-
bile, C
NESTOR. A Miner's Romance,
D
THURSDAY, AUG. 27TH, 1914.
IMP. The Universal Boy in the
Chi nese Mystery, D ,
REX. For the Secret Service,
D. 2000
STERLING. Snookee's Disguise,
FRIDAY,' AUG." '28TH,' 1914.' '
NESTOR. For Love or Money,
C
POWERS. This Is the Life, C.
VICTOR. Counterfeiters, D.,
2000
SATURDAY, AUG. 29TH, 1914.
101 BISON. Law of the Lumber-
jack, D., 2000
JOKER. Well! Well! C
SUNDAY, AUG. BOTH, 1914.
ECLAIR. Mesquite Pete's For-
tune, D
FRONTIER. The Janitor's Son,
D
REX. Out of the Depths, D
UNIVERSAL PROGRAM
RELEASES OF NEXT WEEK
MONDAY, AUG. 31ST, 1914.
IMP. Mr. Burglar, M. D., D.
STERLING. The Tale of a
Hat, C
VICTOR. The Man from No-
where, D 2000
TUESDAY, SEPT. 1ST, 1914.
CRYSTAL. Curing a Lazy Wife,
C
GOLD SEAL. The Trey o'
Hearts. Episode No. 5. D
UNIVERSAL IKE. Universal
II<e, Tr.'s. Fortune, C
WEDNESDAY, SEPT. 2ND, 1914.
ECLAIR. The Jackpot Club, D.. 2000
JOKER. Father's Bride, C
NESTOR. The Foreman's Treach-
TllijRSDAY,' 'SEPT.' 'SRD,' 'l9'l4.
IMP. Tempest and Sunshine, D'. 2000
THE MOTION PICTURE NEWS
7,3
STOP! LOOK! LISTEN!
SOMETHING NEW!
The Electro Air Purifier
Purifies Perfumes Deodorizes
A simple, inexpensive device which will perfume
and purify the air of your theatre or office quickly
and thoroughly at trifling expense. Nothing else
like it on the market. PATENT PENDING.
Satisfaction Guaranteed or Money Returned
Can be attached to any electric fan in one minute. Apparatus $1.00; com-
bination liquid perfume, deodorizer and disinfectant $1.00 per pound. Dis-
count on quantities of one gallon or more. Agents wanted. Write today.
Send us $2.00 for trial order consisting of apparatus and one pound of
liquid. It will surprise and please you and convince you of its merits.
Mathes Sales and Manufacturing Company
Manufacturing Chemists ROCHESTER, N. Y.
EXCHANGEMEN EXHIBITORS
Will surely make no mistake by securing rights to
''A Great Mistake''
Featuring MME. K. LIPZIN
A powerful five-reel photo drama based on
Teobaldo Cicconi's stirring play "Le Pecorelle
Smarrite" (The Strayed Lambs).
Renowned Players Feature Film Company
220 West 42nd Street, (^i^) New York
Phone 6481 Bryant
In writing to adveitisers please mention "THE MOTION PICTURE NEWS'
74
THE MOTION PICTURE NEWS
RECORD OF CURRENT AND COMING RELEASES— Continued
AT MY
HOUSE
REX. Daisies. D
STERLING. A Boijus Baron..
FRIDAY, SEPT. 4TH, 1914.
XESTOR. A Babv Did It, C...
POWER. The Storm Bird. D..
\"ICTOR. The Derelict and the
Man. D 2000
SATURDAY, SEPT. 5TH, 1914.
101 BISON. The Return of the
T^.vin's Double. D 300
TOKER. Oh, MHiafs the Use? C.
" SUNDAY, SEPT. 6TH. 1914.
ECLAIR. Nn Show for the
Chauffeur, C
FRONTIER. Under Arizona
Skies, D
REX. The Boob's Nemesis, C.
MUTUAL PROGRAM
RELEASES OF THE WEEK
MONDAY, AUG. 24TH, 1914.
AMERICAN. This Is the Life,
D., 2000
KEYSTONE. Not Yet An-
nounced.
RELIANCE. Our Mutual Girl
No. 32
TUESDAY, AUG. 25TH, 1914.
BEAUTT. Susie's New Shoes,
Q
MATESTIC.' ' Granny,' X) .
THANHOUSER. Conscience,
D., 2000
WEDNESDAY, AUG. 26TH, 1914.
AMERICAN. Lodging for the
Night, D
AT MY
HOUSE
BRONCHO. The Sheriff's Sis-
ter, D., 2000
RELIANCE. The Stolen Ore,
D
THURSDAY, AUG. 27TH, 1914.
DOMINO. The Village 'Neath
the Sea, D., 3000
KEYSTONE. Not Yet An-
nounced.
MUTUAL WEEKLY. No. 87..
FRIDAY, AUG. 28TH, 1914.
AMERICAN. The Song of the
Sea Shell, D
KAY-BEE. The Old Love's
Best, D., 2000
PRINCESS. The Keeper of the
Light, D
SATURDAY, AUG. 29TH, 1914.
KEYSTONE. Not Yet An-
nounced.
RELIANCE. Through the Dark,
D., 2000
ROYAL. A Run for His Money,
C
SUNDAY, AUG. 30TH, 1914.
KOMIC. Bill No. 5, C
MAJESTIC. Frenchy, D., 2000
THANHOUSER. Arty the
Artist, C
MUTUAL PROGRAM
RELEASES OF NEXT WEEK
MONDAY, AUG. 31ST, 1914.
AMERICAN. The Aftermath, D., 2000
KEYSTONE. Not Yet Announced
AT MY
HOUSE
RELIANCE. Our Mutual Girl
No. 33
TUESDAY, SEPT. 1ST, 1914.
BEAUTY. A modern Othello, C.
MAJESTIC. The Milk-Fed Boy,
C
THANHOUSER. A Mother's
Choice
WEDNESDAY, SEPT. 2ND, 1914,
AMERICAN. The Wron? Birds,
c r
. BRONCHO. When. America Was
Young, D 2000
RELIANCE. The Miner's Baby.
D .
THURSDAY, SEPT. 3RD, 1914.
DOMINO. The Silver Bell, D. 2000
KEYSTONE. Not Yet Announced
MUTUAL WEEKLY. No. 88..
FRIDAY, SEPT. 4TH, 1914,
KAY-BEE. Stacked Cards, D.. 2000
PRINCESS. His Winning Way,
c
RELIANCE. Turned Back, D.
SATURDAY, SEPT. 5TH, 1914.
KEYSTONE. Not Yet Announced
RELIANCE. In the Nick of
Time, D 2000
ROYAL. O'Flanagan's Luck, C.
SUNDAY, SEPT, 6TH, 1914.
KOMIC. The Mascot, C
MATESTIC. For Those Un-
born, D 2000
THANHOUSER. Little Mischief,
C
RIGHT OFF THE REEL
A huge table, seating twenty-seven people,
has recently been installed in the mess room
at the Lasky studios. The table is made of
one piece from a California redwood tree.
In the Edison multiple "The Long Way,"
adapted from the novel by Mary Imlay Taylor,
Robert Brower was designated to march at
the head of a procession of colored soldiers.
At the click of the camera the soldiers re-
fused to be photographed and attempted to
turn back. But, Brower, from his experience
with the colored folk in the South, applied
his soft and humorous treatment with the
result that the men marched with the skill
of a well-trained regiment.
William Wadsworth, the funmaker in the
Edison Wood B. Wedd comedies, is giving
free advice to the people on how to gain
weight. After consuming three quarts of milk
at one sitting his anatomical expansion was so
great that he cannot understand why people
should remain thin.
While Jessie Stevens, the Edison stout lady,
was riding in a hansom cab for the comedy
film "Love by the Pound," her great weight
went drashing through the floor of the cab and
Jessie was forced to hobble along between the
wheels until the frightened steed could be
brought to a halt.
Since Carlton King, of Edison, has declared
his intention of purchasing an automobile he
has received an abundance of literature and
sample parts of a machine, from rubber tire
to carbureter. As Carlton feels that some
company might send him a sample automobile,
he is in no particular hurry to purchase one
at present.
B. C. Neat, Jr., has succeeded D. L. Martin,
of Louisville, as manager of the Arcade The-
atre, Paducah, Ky.
Motion picture photographers have been busy
for several days at the Old Taylor distillery,
Paducah, Ky., making a complete film record
of all the processes connected with the distilla-
tion of whisky.
The film will follow the progress of the
malt, barley and corn from the elevator through
all the processes of distillation until the
finished product, a bottle of bond bourbon of
the sort that has made Kentucky famous is
reached. The Old Taylor Distillery Company
will supply these films for exhibition all over
the United States.
Swimming as a sport has long been popular
among the young women of Maysville, Ky.,
but it remained for Anna Belle Ward, manager
of the Pastime picture theatre to break all
previous records made by local swimmers.
Swimming upstream and across the current
Miss Ward landed three miles from the point
of starting.
She was in no distress at the finish and de-
clared that she could have gone on without
difficulty. The river is about one and a quarter
miles wide at the point she made her swim
and the current ranges between three and four
miles an hour.
The People's Church, Omaha, of which the
Rev. Charles W. Savidge is pastor, has started
presenting religious motion pictures in which
various phases of Christ's life are portrayed on
the screen. The Rev. Mr. Savidge has invited
the general public to attend. The attendance
at his church has doubled several times, as the
exhibitions are free.
Representatives of the Queen and Crescent
Railroad were in Somerset, Ky., recently con-
sulting with local business men relative to the
making of motion pictures of Somerset and its
surroundings. They stated that the Queen and
Crescent Railroad were making a series of pic-
tures of the different towns and cities along
its lines that will be shown all over the coun-
It is intended to use the film in calling at-
tention to the agricultural and commercial
opportunities existing along the lines of that
company.
The "Universal Boy" (Matty Roubert) had
one of the strongest experiences of his young
but adventuresome career the other day when
the Honorable Yong Yang Ying, Chinese
Consul-General, visited him at the Universal
Imp studio to pose before the camera in a
scene with the little fellow in his latest series
entitled "Matty Solves a Chinese Kidnapping
Mystery."
The first drama, which will be produced by
the Rex company, of which Joseph de Grasse
is director and in which Pauline Bush is to
be featured, is entitled "The Girl Who Was
Afraid of Love." The story was written
especially for Miss Bush by Caroline Willey
and contains a character delineation of a
super-bashful and sensitive girl. Others who
have been cast in this drama are Lon Chaney,
Joseph King and Beatrice Van.
Robert Leonard, actor and director of Rex
dramas, is just completing another of his
"Boob" comedies. It is entitled "The Boob's
Nemesis." Ella Hall plays the principal fe-
male role.
Clay Pumphrey, an expert operator, for-
merly with the Colonial and Moose Theatres,
Danville, Ky., now is making a tour of the
State with the tuberculosis demonstration car
sent out by the Kentucky board of health.
McConnell and Pennell, of McCook, Neb.,
recently arranged to get a 6-A Power ma-
chine from Fred Van Husan, manager of the
Laemmle Service, Omaha. Manager Van Hu-
san sold seven 6-A Power machines within
three days last week and told about it as an
indication of the promising business in this
territory.
Schulkin and Miller, of Sioux City, la.,
bought of Manager Van Husan the chairs,
machines and other equipment for a 650 ca-
pacity theatre to be opened on Fourth street,
Sioux City, la., soon. The theatre will prob-
ably be called the Frolic.
Charter of incorporation of the Harlequin, a
new motion-picture theatre, has just been an-
nounced in Charleston, Miss. The incorpora-
tors are all prominent Charleston men. Among
the stockholders are: C. R. Cooper, H. H.
Womble, Jake Weinstein, H. L. Gary, C. W.
Leggett, Dr. Thompson Anderson, M. H. Tripp,
J. R. Oakes, W. F. Lambert, W. O. McMullen.
The picture show is now in operation.
W ork of remodeling the Gaiety Theatre, at
Springfield, III., has begun and $20,000 will be
spent in improving this popular playhouse. The
work is to be completed by fall, when the
theatre will open with motion pictures and
vaudeville.
The management of the Casino Theatre,
Spokane, has been granted a building permit
for remodeling to cost $1,000. The operating
rooms are to be moved and enlarged and the
oflices will be made more roomy.
The largest steel trusses ever used in con-
struction work in Spokane have been delivered
on the site of the new Lincoln Theatre,
Sprague and Lincoln, and are being put in
place.
The new picture house requires three of the
trusses, each sixty feet in length and weighing
twenty-five tons. They are thirteen feet wide.
Director Joseph de Grasse is engaged in
the production of a one-reel drama by Rupert
Julian, leading man in the Rex company. It
is entitled "The Hole in the Garden Wall."
The leading female role is played by Elsie
Jane Wilson.
Manager Jack Breslin. of the Crescent
Theatre, Syracuse, N. Y., has booked the
Essanay masterpiece, "One Wonderful Night,"
for three days' showing and has ordered 3,000
post cards of Francis Bushman, which will be
distributed at matinee performances for a week
in advance.
Two thousand dollars has been appropriated
by the City Council of St. Louis for free
motion pictures in the down-town parks an<J
playgrounds.
THE MOTIOX PICTURE NEWS
75
The Titles of Your Films
may attract the passer-by. hnt the week-in
and .week-out patron is the result of per-
fectlv pro] acted pictures.
BauscT |omb
ProjTOtior\ [enses
insure the best pictures, clear, sharp, and accurate —
the kind that keep the crowds coming your wa}-.
Exacting operators all over the country- make
Bausch & Lomb objectives and condensers their
choice. Equip j'our machine with these lenses and
be repaid hy increased prohts.
The Edison and Nicholas Power Machines are
regularly equipped with our lenses.
Write for our free booklet. It is of in-
terest and value to owners and operators.
gausch ^ Ipmb Op^ica^ (g.
seo ST. nvuL srataT Rochester, u.^
Our 32-page catalogue Xo. 3. illustrated in colors, contains a large
variety of artificial flowers, vines, garlands, shrubberj", palms, etc.
Mailed free for the .Tsking.
FRANK NETSCHERT COMPANY
61 Barclay Street
facTorer and Importer of Artificial
ri. Natoral Prepared Plants, ete.
>o Braorh Office
NEW YORK
l- U BIN
Four Big Lubin Masterpieces
: : To Be Released Soon : :
EVELYN NESBIT THAW
Five Reels
and her son RUSSELL
WILLIAM THAW in
By WILLIAM CLIFFORD
CAST OF CHAEACTEES
"Threads of Destiny
99
Marian Grunstein Evelyn Nesbit Tiiaw
Isaac Grunstein (Marian's father) Bernard Siegel
Eachel Shapiro (Marian's friend) Marguerite Eisser
Abraham Solman (Eug Merchant and Leader of
Jewish Colony) Joseph Standish
The Nun Marguerite Marsh
Fedor Tomsky Jack Clifford
Produced by JOSEPH W. SMILEY
RAYMOND HITCHCOCK
"The Funniest Man
on the Stage"
In a distinctly unique 5 Reel Comedy Drama written especially for him by LAWRENCE McCLOSKEY
Produced by GEORGE TERWILLIGER
EDWIN ARDEN and ROMAINE FIELDING - "Eagle's Ne$t"
By EDWIN ARDEN Produced in Colorads by ROMAINE FIELDING
WILLIAM ELLIOTT The Fortune Hunter"
By WINCHELL SMITH
Produced by BARRY O'NEIL
nVE REGULAR RFIT .K ASES EACH WEEK
Never Too Old" — Split Eeel Comedy Tuesday, September 1st
'The Green Alarm"
By "WTiose Hand" — Two Eeel Drama 'Wednesday. September 2nd
The Face in the Crowd" — Two Eeel Drama Thursday, September 3rd
The Shell of Life" — Drama Friday, September 4th
A Fool There "Was" — Comedy Saturday, September 5th
Special One, Three, Six and Eight Sheet Posters
Cbieago Office:
154 West Lake Street
Lubin Manufacturing Company, Philadelphia, Pa.
In writing to advertisers please mention "THE MOTION PICTITEE NE'WS"
76
THE MOTION PICTURE NEWS
RELEASE DATES FOR READY REFERENCE
RELEASE DAYS
GENEBAL FILU PBOOSAU
Monday — Biograph, Edison, Kalem, Path6,
Selig, Vitagraph.
Tuesday — Edison, Essanay, Geo. Kleine,
Pathe, Lubin, Melies, Selig, Vitagraph.
Wednesday — Edison, Essanay, Kalem, Lu-
bin, Melies, Selig, Pathe, Vitagraph.
Thursday — Biograph, Essanay, Lubin, Melies,
Pathe, Selig, Vitagraph.
Friday — Edison, Essanay, Kalem, Selig,
Pathe, Lubin, Vitagraph.
Saturday — Biosrraph, Edison. Essanay, Kalem,
Lubin, Pathe, Vitagraph, Selig.
UNITEESAL FB0GRA3I
Monday — Victor, Imp, Power.
Tuesday — Gold Seal, Crystal, Universal Ike.
Wednesday — Nestor, Joker, Eclair.
Thursday — Imp, Rex, Frontier, Sterling.
Friday — Nestor, Powers, Victor.
Saturday — Joker, Frontier, 101 Bison.
Sunday — Rex, Crystal, Eclair.
UUITJAL PBOGBAU
Monday — American, Keystone, Reliance.
Tuesday — Beauty, Majestic, Thanhouser.
Wednesday — American, Broncho, Reliance.
Thursday — Domino, Keystone, Mutual.
Friday — Kay-Bee, Majestic, Princess.
Saturday — Keystone, Reliance, Royal.
Sunday — Majestic, Komic, Thanhouser.
8 — 17.
8—19.
8—24.
8 — 26.
8—28.
8 — 31.
9— 3.
9— 7.
9— 9.
8— 4.
8—11.
8—18.
8— 25.
9— 1.
8—13.
8—15.
8—17.
8 — 20.
8—22.
8—24.
8 — 27.
8—29.
8— 31.
9— 3.
9— 5.
7— 18.
8— 1.
8— 8.
8—15.
8 — 22.
8— 29.
9— 5.
8—12.
8—19.
8 — 26.
9— 2.
9— 9.
7—14.
7—21.
7— 38.
8— 4.
8—11.
8—18.
8— 25.
9— 1.
7— 80,
8— 6,
8 — 13,
8— 20,
?— 27,
9— 3,
9—10.
AMERICAN
False Gods 2000
Their Worldly Goods
Converting Dad 2000
Lodging for a Night
The Shepherd's Dream
The Aftermath, D 2000
The Wrong Birds
Lola 2000
Break, Break. Break
BEAUTY
A Suspended Ceremony, C 1000
Suzanna's New Suit, C 1000
The Silence of John Gordon
Susie's New Shoes
A Modern Othello
BIOGRAPH
The Mix-up at Murphy's, C 616
Curing Mr. Goodheart, C 382
The District Attorney's Burglar,
D 1001
Tim, the Terror, C 564
The Smuggler's Wife, D 999
The Gipsy Talisman, D 997
The Man From the Past, D 995
The Terrible Lesson, D 999
Spending It Quick, C 462
Baseball, a Grand Old Game, C... 536
The Counterfeiter's Daughter, D.. 998
The Chief's Love Affair, C 501
For the Cause. D 1000
101 BISON
A Mexican Spy in America, D....2000
Tribal War in the South Seas, D..2000
Rescued By Wireless, D 2000
The Oubliette, D
The Lure of the Geisha, D 2000
Law of the Lumberjack, D 2000
The Return of the Twin's Double,
D 3000
BRONCHO
Shorty and the Fortune Teller 2000
The Robbery at Pine River
The Sheriff's Sister 2000
When America Was Young 2000
The Cruise of The Molly Anne 2000
CRYSTAL
Vivian's Four Beaux and What
What Pearl's Pearls Did, C. Split
Reel
Getting Vivian Married, C
Their Parents' Kids and Charlie's
Toothache, C, split reel
Some Cop, C
Some Crooks and Willie's Disguise,
C
Vivian's First Fellow, C
Barrelled and Bashful Ben, C. Split reel
Curing a Lazy Wife, C
DOMINO
The Curse of Caste 2000
The Thunderbolt 2000
A Romance of the Sawdust Ring.. 2000
The Defaulter 2000
The Village 'Neath the Sea 2000
The Silver Bell 2000
Mildred's Doll 2000
DBAGON FEAIUBES
For June
The Black Ship 3000
ECLAIR
7 — 29. Something to a Door, C 1000
8 — 1. Farmer Rodney's Daughter, D 1000
8— 5. Firelight, D 2000
8 — 8. Moonlight, D
8—12. The Price Paid, D
8 — 16. A Pearl of Great Price, D
8—26. The Character Woman, D 2000
8 — 30. Mesquit Pete's Son, D
9— 2. The Jackpot Club, D 2000
9 — 6. No Show for the Chauffeur, C
EDISON
8— 4. The Living Dead, D ..1000
8 — 5. A Change of Business, C 450
Faint Heart Ne'er Won Fair Lady,
C 550
8— 7. The President's Special, D 2000
8— 8. One Touch of Nature, C 1000
8—10. All for a Tooth, C 1000
8—11. A Tale of Old Tucson, D 1000
8 — 12. Andy Learns to Swim, C 1000
8 — 14. The One Who Loved Him Best,
D 3000
8—15. While the Tide Was Rising, D 1000
8 — 17. The Adventures of the Pickpocket,
C 1000
8—18. By the Aid of a Film, D 1000
8—19. The Old Fire Horse, C .1000
8—21. The Gilded Kidd, C 2000
8 — 23. In Lieu of Damages, D 1000
8—24. Nearly a Widow, C 1000
8 — 25. The Mystery of the Octagonal
Room, D 1000
8—26. The South African Mines, S 450
Buster and His Goat, C 550
8 — 28. The Birth of the Star Spangled
Banner, D 2000
8—29. Treasure Trove, D 1000
8 — 31. The Buxom Country Lass, C 1000
9 — ■ 1. The New York Police Department
Carnival, Descript 1000
9— 3. A Village Scandal, C 1000
9— 4. The Viking Queen, D 3000
9 — 5. Hearts of the Forest, D' 1000
ESSANAY
8—25. Two Men Who Waited, D 1000
8—36. The Fable of "The Difference Be-
tween Learning and Learning
How," C 1000
8 — 37. Slippery Slim and the Fortune
Teller, C 1000
8—38. Seven Sealed Orders, D 2000
8 — 29. Broncho Billy's Indian Romance,
D 1000
8— 31. Love and Soda, C 1000
9— 1. No. 28 Diplomat, D 1000
9— 2. The Fable of "The Regular Bean-
ery and the Peachy Newcomer, C. . 1090
9 — 3. When Macketh Came to Snakeville,
C 1000
9 — 4. Under Royal Patronage, D 3000
9 — 5. Broncho Billy, the Vagabond. D...1000
FILMS LLO'YD
5 — 7. Cora, the Temptress 3900
FRONTIER
7—12. The Fight in Lonely Gulch, D
7 — 19. The Ranger's Reward
7 — 26. When Memory Recalls, D
8 — 2. The Mind's Awakening. D..
8 — 8. A Frontier Romance, D
8 — 16. Memories of Years, D
8 — 23. The Strange Signal, D :..
8— 30. The Janitor's Son, D
9 — ■ 6. Under Arizona Skies, D
GOLD SEAL
8—11. The Trey o' Hearts' Story No. 2,
White Water, D
8—18. The Trey o' Hearts' Story No. 3,
The Sea Venture
8— 25. The Trey o' Hearts, 4th Episode,
D 2000
9 — 1. "The Trey o' Hearts, Episode No.
5. D
GREAT NORTHERN SPECIAL
5 — 5. The Monomaniac 3000
IMP
7—13. When the World Was Silent, D'...3000
7 — 16. Universal Boy Series No. 1, C...
7—20. In the Sultans Garden, D
7 — 23. The Gateway to Regret, D
7 — 27. When Romance Came to Anne, D..2000
7 — 30. Universal Boy, Series No. 2
8 — 3. A Normandy Romance, D
S— .-il. Mr. Burglar. M. D., D
9— 3. Tempest and Sunshine, E 2000
8—10.
8—13.
8—17.
8—20.
8 — 24.
8—37.
«— 8.
8—13.
8 — 15.
8—19.
8—22.
8—26.
8— 29.
9 — 2.
8 — 10.
8—11.
8—12.
8—14.
8—15.
8 — 17.
8—18.
8—19.
8—21.
8—22.
8—24.
8—25.
8—26.
8—28.
8—29.
8— 31.
9— 1.
9— 2.
9— 4.
9— 5.
8—14.
8—21.
8— 28.
9— 4.
6—18.
6—20.
6—23.
6— 35.
7— 2.
7— 4.
7 — 6.
7—11.
7—31.
7— 38.
8— 4.
8—11.
8—18.
8— 35.
9— 1.
8— 3.
8— 9.
8—16.
8—33.
8— 30.
9— 6.
9 — 13.
8 — 13.
8—13.
8—14.
8—15.
8—18.
8—19.
8—20.
8—21.
8—22.
8—25.
8—26.
8—37.
8—38.
8— 39.
9— 1.
9— 2.
9— 3.
9— 4.
9— 5.
When the Heart Calls, D 2000
In All Things Moderation, D
Universal Boy Series No. 3, C. ..
Love's Refrain, D
On the High Sea, D 2000
Jim Webb, Senator, D 3000
The Universal Boy in the Chinese
Mystery, D
JOKEB
That's Fair Enough, C
Her Twin Brother, C
What Happened to Schultz, C
Pass Key No. 2, C
The Diamond Nippers, C
The Little Automogobile, C
Weill Weill C
Father's Bride, C
EALEM
The Operator at Black Rock, D..2000
Don't Monkey with the Buzz Saw,
C 1000
Grey Eagle's Revenge, D 1000
The Rajah's Vow, D 3000
Old Man Higgenbotham's Daugh-
ter, D 1000
At the End of the Rope, D 3000
A Substitute for Pants, C 600
Near Death's Door, D 1000
The Old Army Coat, D 2000
The Storm at Sea, D 1000
The Bond Eternal, D 2000
Sherlock Bonehead, C 1000
Kidnapped by Indians, D 1000
The Primitive Instinct, D 2000
The Counterfeiter's Plot, D 1000
The Cave of Death, D 2000
When Men Wear Skirts, Bur 1000
The Car of Death, D 1000
The Brand, D 2000
The Hand of Fate, D 1000
The Oil Well Conspiracy, D 2000
The Winking Zulu, C 1000
The Gambler's Reformation, D 1000
KAY-BEE
The Gangsters and the Girl 2000
The Stigma 2000
The Winning of Denise 2000
The Old Love's Best! 2000
Stacked Cards 2000
KEYSTONE
A Missing Bride
Mabel's Married Life
The Eavesdropper
Fatty and the Heiress
Fatty's Finish
Love and Bullets
Row-Boat Romance
Love and Salt vVater, Split reel
World's Oldest Living Thing
KLEINE
The Stronger Tie, D 2000
In Temotation's Toils, D 2000
When War Threatens, D 2000
The Forbidden Trail, D 2000
When the Beacon Failed, D 2000
"To Forgive, Divine," D 2000
The Voice of Innocence, D 2000
KOMIC
Bill Takes a Lady to Lunch — Never
Again !
Ethel's Aunt
Bill No. 4
A Physical Culture Romance
Bill Organizes a Union (No. 5)..
The Mascot
Bill No. 6
LTTBIN
The Downward Path, D 3000
The Heart Rebellious, D 2000
Latin Blood, D 1000
They Bought a Boat, C 400
The Puncture Proof Sock Man, C. 680
Back to the Farm, C 1000
The Dreamer, D 3000
His Brother's Blood, D 2000
The Love of Oro San, D 1000
Sometimes It Works, C 400
Making Auntie Welcome, C 600
The Widow and the Twins, C 400
The Lucky Rube, C 600
The Attorney's Decision, D 2000
The Aggressor, D 2000
The Better Man, D 1000
The Kids' Nap, C 1000
Never Too Old, C 400
The Green Alarm, C 600
Bv Whose Hand. D 3000
The Face in the Crowd, D 3000
The Shell of Life, D 1000
A Fool There Was, C 1000
THE MOTION PICTURE NEWS
77
Great Northern
Hotel
118 West 57th Street, New York City
One of New York's Newest
Hotels. Located on one of
the most exclusive residential
streets. Convenient to the
shopping and amusement cen-
tres. Two blocks from Cen-
tral Park. All rooms outside
with abundance of light and
ventilation. The cuisine is
famous and at reasonable
prices.
Room with private hath - - - - - $2.00
Double Room with private hath - - 5.00
Parlor, hedroom and hath - - $4.00 and up
"How clear the pictures aref
You've often overheard that
remark — and it's as strong a
commendation, brings as
much business as does a
favorable comment on the
picture story itself.
The "clearest pictures" are on East-
man film because the product is right,
chemically and physically.
It is easily identifiable by the stencil
" Eastman" in the margin.
EASTMAN KODAK CO.,
ROCHESTER, N. Y.
Miss Win
FEATURING 44 r A
ifred Greenwood JLj\J 3^ ±\.
IN-
Flying A'' Feature Films
Supported by
ED COXEN
and an all star cast
A Two Act Drama Staging an Opera Singer's Early Career Under Direction of HENRY OTTO
Release, Monday, Sept. 7th, 1914 ?-
AMERICAN OEAUTY F^IL-MS
FEATURING
^in'To^tt:— "A Modern Othello" f ItL^iri*
Release, Tuesday, Sept. 1st, 1914
Next Week
The Motherless Kids" it s a Humdinger
Break, Break, Break" ^^'f^lT^^^r^lir^^^^^^^^^
Featuring Wm. Garwood and Vivian Sich
Under Direction of SYDNEY AYRES
Release, Wednesday, Sept. 9th, 1914
CHI C /V G O
In writing to advertisers please mention "THE MOTION PICTUEE NEWS"
78
THE MOTION PICTURE NEWS
RELEASE DATES FOR READY REFERENCE— Continued
MAJESTIC
S — 3. The Election in Nuttyville
S— i. The Idiot
8 — 9. The Tavern of Tragedy 2000
S — 11. The Saving Flame
S — 16. Her Mother's Necklace 2000
S — IS. The Inner Conscience
S — 21. A Lesson in Mechanics
S— 23. The Second Mrs. Roebuck 2000
8 — 25. Granny 2000
8 — 30. Franchy 20U0
9— 1. The Milk-Fed Boy
9 — 6. For Those Unborn
9 — 8. Sierra Jim's Reformation
9 — 13. Women of the Early West 2000
MELIES
7— 30. 210 vs. 213, D 2000
8 — 1. Honor Redeemed, D 2000
8— i. The Family Outmg, C 600
Easy Come, Easy Go, C 500
S— 5. A Mother's Error, D 1000
8 — 6. A Matrimonial Advertisement, C..1000
8— 8. Gratitude, D 2000
S— 11. Burglar Alarm, C 1000
8—12. Sinews of the Dead, D 1000
8—13. A King by Force, C 1000
S — 13. The Biltmore Diamond, D 2000
S— 15. Voice of the Bells, D 2000
8—18. A Slight Mistake, C 1000
S— 19. False Rubies, D 1000
8—20. The Bull Trainer's Revenge, D...2000
S— 22. The Telltale Photograph, D 2000
8 — 25. Circumstantial Evidence, C 1000
8—27. The Elopement of Eliza, C 1090
8— 29. The Man Who Smiled, C 2000
9— 1. Flee, You're Discovered. C 1000
9— 3. A Case of Imagination, C 1000
NESIOK
7 — 29. An Indian Eclipse, D
7 — 31. Maggie's Honest Lover, C
8 — 5. For Friendship's Sake
8 — 7. Detective Dan Cupid, C
8 — 12. 38 Calibre Friendship, D
8 — 14. On Rugged Shores
8 — 19. The Creeping Flame, D
8 — 21. A Lucky Deception, C
8 — 26. A Miner's Romance, D
8 — 28. For Love or Money, C
9 — ■ 2. The Foreman's Tre^cherv, D
9— 4. A Baby Did It, C
PASaUALI AMERICAN
7 — 29. Lupin, the Gentleman Burglar .... 3000
8 — 10. The Oath of a Viking 3000
8 — 19. The Next in Command iOOO
8 — 26. The Film D'etective 4000
9 — 5. The Poison Pool 5000
PATHE
7— 29. Pathe's Weekly No. 47, 1914, N...1000
8— 3. Picturesque Gagry, T 500
Russian Zoo, Oskania-Nova, Zool.. 500
8 — 4. Training Army Dogs, Sweden, E.. 500
A Basque Wedding, Customs 500
8 — 5. Pathe's Weekly, No. 48, 1914, N..1000
8 — 10. From Grenoble to Aix-les-Bains, T. 250
A Rousing Reception, C 500
Typical Russian Dances 250
8—11. The Art of a Furrier, E 500
Iron and Steel Industry, Bombay,
Ind 500
8—12. Pathe's Weekly No. 49, 1914, N..1000
8 — 17. Dakar, the Principal Port of Sene-
gal, French West Africa, T 500
Military Trained Dogs, Belgium,
Mil 500
8—18. Cairo, the Capital of Egypt, T 500
Uriage and Vicinity, Scenic 500
8 — 19. Pathe's Weekly No. 50, 1914, N..1000
8 — 24. Edible Fishes of the English Chan-
nel, E 550
Picturesque Normandy, France, T. 500
8 — 25. Rapids and Falls at Trondhjen, T.. 300
Picturesque France, Lower Brit-
tany, T 350
From Havre to Buc by Hydro-
aeroplane, T 350
8 — 26. Pathe Daily News No. 54, N 1000
8 — 31. Pathe's Daily News, No. .55, N 1000
9 — 2. Pathe's Daily News, No. 56, N 1000
POWERS
7— 3. Pearl of the Sea, D
7 — 10. Passing the Love of Women, D....
7—17. The Severed Hand, D 3000
7 — 24. Kate Waters of the Secret Service,
D 2000
7— 31. The Tangle, C
8— 7. The Man of Her Choice
8 — 14. The Barnstormers, C
8 — 21. The Divorcee, D
8 — 28. This Is the Life, C.
9— 4. The Storm Bird, C
PRINCESS
7 — 24. Scenic
7 — 31. The Target of Destiny
8— 7. Her Duty
8 — 14. A Rural Romance
8—21. The Belle of the School
8— 28. The Keeper of the Light
9— 4. His Winning Way
9—11. Sis
REX
7— 30. Circle 17, D 2000
8— 2. Behind the Veil, D
8 — ■ 6. The Symphony of Souls, D
8 — 8. A Midnight Visitor, D
S — 13. Through the Flames, D
8—16. The Hedge Between, D
8—20. A Bowl of Roses, D
8—23. The Hole in the Garden Wall, D..
8—27. A Law Unto Herself, D 2000
8— 30. Out of the Depths, D
9— 3, Daisies, D
9 — 6. The Boob's Nemesis, C
RELIANCE
8— 8. The Bank Burglar's Fate 2000
8—10. Our Mutual Girl, No. 30
8 — 12. So Shines a Good Deed
8—15. The Wagon of Death
8—17. Our Mutual Girl No. 31
8—19. Izzy Gets the Wrong Bottle
8 — 22. For the Last Edition
8—24. Our Mutual Girl No. 32....
8—25. The Stolen Ore
8 — 29. Through the Dark 2000
8— 31. Our Mutual Girl No. 33
9— 2. The Miner's Baby
9 — 4. Turned Back '.
9 — 5. In the Nick of Time 2000
9— 7. Our Mutual Girl, 34
9— 9. The Sheriif's Choice
ROYAL
8 — 1. The Baker Street Mystery
8 — 8. Ringing the Changes and Miss
Gladys' Vacation, C, split reel..
8 — 15. Cupid Dances a Tango
8—22. His Long-Lost Friend
8— 29. A Run for His Money
9 — ■ 5. O'Flanagan's Luck
SELIG
7— 31. When the Cook Fell 111, C ...1000
8 — 1. Love vs. Pride, D 1000
8— 3. Etinne of the Glad Heart, D 2000
8— 4. The Ordeal, D 1000
8 — 5. The Reporter on the Case, D 1000
8 — 6. Hearst-Selig News Pictorial, No.
46, N 1000
8— 7. The Skull and the Crown, C 1000
8 — 8. Carmelita's Revenge, D 1000
8—10. Willie, C 2000
8 — 10. Hearst-Selig News Pictorial No.
47, N 1000
8—11. The Jungle Samaritan, D 1000
8—12. The Family Record, D 1000
8 — 13. Hearst-Selig News Pictorial No.
48, N 1000
8 — 14. Meller Drammer, C 500
The Day of the Dog, C 500
8 — 15. Man's Victory, D 1000
8—17. The Speck on the Wall, D 2000
8—17. Hearst-Selig News Pictorial No.
49, N 1000
8 — 18. If at First You Don't Succeed, C.IOOO
8 — 19. When a Woman's 40, D 8000
8 — 20. Hearst-Selig News Pictorial No. 50,
N 1000
8 — 21. The Reveler, C 1000
8—22. What Became of Jane? D 1000
8—24. The White House, D 2000
8—25. The Sealed Oasis, D 1000
8—26. The Decision of Jim 0 Farrell, D.IOOO
8—27. Hearst-Selig News Pictorial No. 52,
N 1000
8 — 28. A Low Financier, C 500
Breaking Into Jail, C 500
8—29. The Harbor of Love, D 1000
8— 31. Who Killed George Graves? D...2000
8 — 31. Hearst-Selig News Pictorial No. 53,
N 1000
9 — 1. Life's Crucible, D 1000
9— 2. To Be Called For, C 1000
9 — • 3. Hearst-Selig News Pictorial No. 54,
N 1000
9— 4. The House That Went Crazy, C.IOOO
9— 5. Pawn Ticket 913, D 1000
STERLING
8—17. His Wife's Flirtation, C
8—20. Lost in the Studio, C
8—24. A Rural Affair, C
8 — 27. Snookee's Disguise, C
8— 31. The Tale of a Hat. C
9 — 3. A Bogus Baron, C
THANHOrSER
7 — 5. The Cooked Goose
7— 7. Deborah
7—17. The Leaven of Good
7 — 19. Harry's Waterloo
— 21. The Pendulum of Fate '. !!2000
7 — 26. From Wash to Washington......
7 — 28. The Messenger of Death 2000
8— 2. The Butterfly Bug
8 — 4. The Guiding Hand 2000
8— 9. Little Mischief
8—11. In Peril's Path
8—16. Her Big Brother
8 — 18. McCarn Plays Fate !!."2000
8 — 25. A Dog's Good Deed
8— 30. Art the Artist ',
9 — ■ 1- A Mother's Choice 2000
9— 6. Little Mischief
9 — 8. Jean of the Wilderness '. '. !2000
UNIVERSAL IKE
8 — 4. Universal Ike, Jr.'s, Legacy, C..
8—18. Universal Ike, Jr., On His Honey-
moon, C
8 — 24. Universal Ike, Jr.'s, Fortune, C.'.'.'
9— 1- Universal Ike, Jr., Fortune, C
VICTOR
7 — 24. Irene's Busy Week, C
7—27. Out of the Valley, D
7— 31. The Mad Man's Ward, D 2000
8 — 3. Man and His Brother, D 2000
8 — The Coastguard's Bride, D 2000
8—10. Simple Faith
8 — 14. Honor of the Humble, D
8 — 17. Weights and Measures, D 2080
S — 21. The Slavey's Romance, D
8 — 24. There Is a Destiny, D 2000
S — 28. Counterfeiters, D 2000
S — 31. The Man from Nowhere, D 2000
9 — ■ 4. The Derelict and the Man, D 2000
VITAGRAPH
7—23. The Apple, D lOOO
7—24. The Winning Trick, C 1000
7 — 25. Romantic Josie, C 2000
7—27. His Kid Sister, C 1000
7 — 28. John Ranee, Gentleman, D 2000
7—29. Officer Kate, C 1000
7 — 30. The Greater Motive, D' 1000
7 — 31. Private Bunny, D.. 1000
8 — 1. The Violin of M'sieur, D 2000
8 — 3. Detective and Matchmaker, C 1000
8 — 4. Warfare in the Skies, D 2000
8 — 5. Second Sight, C 1000
8 — 6. Memories in Men's Souls, D 1000
8 — 7. The Locked House, C 1000
8 — 8. The House on the Hill, D 2000
8 — 10. Through Life's Window, D lOOO
8 — 11. David Garrick, C 2000
8 — 12. The New Stenographer, C 1000
8—13. The Horse Thief, D lOOO
8 — 14. Polishing Up, C 1000
8 — 15. The Wheat and the Tares, D 2000
8 — 17. Private Dennis Hogan, D 1000
8 — 18. An Innocent Delilah, D 2000
8 — 19. Taken by Storm, C lOOO
8 — 20. The Woes of a Waitress, D 1000
8 — 21. The Honeymooners, C 1000
8 — 22. Lily of the Valley, D 2000
8—24. Ward's Claim, D loOO
8 — 25. Rainy, the Lion-Killer, C 2000
8—26. Josie's Declaration of Independence,
C 1000
8 — 27. The Mysterious Lodger, D 1000
8—28. Such a Hunter, C 1000
8 — 29. Josie's Coney Island Nightmare, C.2000
8— 31. The Wrong Flat, C 1000
9 — 1. The Hidden Letters, D 2000
9— 2. The Lost Cord, C 1000
9— 3. The Upoer Hand, D 1000
9— 4. The Barrel Organ, C 1000
9 — 5. Too Much Uncle, C 2000
ANIMATED SONGS '
Imperial Motion Picture Co., New Tork
Releases for June and July;
Two Floral Wreaths.
Rebecca of S'-unybrook Farm.
Peg O' My Heart.
When I Carved Your Name On The Tree.
A Real Moving Picture From Life.
Down On The Farm In Harvest Time.
The Marriage Game.
In The Town Where I Was Born.
You Can Tango, You Can Trot, Dear, But
Be Sure And Hesitate.
When It's Apple Blossom Time In Normandy.
A Fool There Was.
Take Me Back To Frisco Town.
Shadows.
Father Came Home With The Milkman Id
The Morning.
Dear Old Girl.
What A Wonderful Love That Would Be.
THE MOTION PICTURE NEWS
79
TITLES
Our Title Department has been re-
organiz:;d, elaborately equipped and
placed under the direction of recog-
nized experts.
Its highly perfected apparatus, lino-
type machine and job presses enable
us to produce the most difficult title
work in any language — artistically,
accurately and quickly — and at lower
prices than have ever yet been quoted.
DEVELOPING
-m PRINTING
Save money and insure the best re-
sults by entrusting your work to the
largest and most complete com-
mercial plant in America.
CENTAUR
FILM CO.
Bayonne, N. J. and 1600 Broadway, N.Y.
POSTER AND
FOR Moving
PICTURES
AND ALL
AMUSEMENTS
OF THE
BETTER KIND
Ask for Catalogue
Telephone Brraai ea'Zl
1
PRECEDENCE
THE MOTIOGRAPH TAKES PRECEDENCE IN LOW
COST OF UP-KEEP-IN ROCKSTEADY PICTURES—
IN BRIGHT PICTURES AND LONG LIFE
It excels in these most important features, because every part
is thoroughly inspected and scientifically prepared throughout for
quality and long life and untiring service.
Ask the man who has used a MOTIOGRAPH for years, or write
for our descriptive catalog.
THE ENTERPRISE OPTICAL MFG. CO.
568 W. Randolph Street, Chicago, 111.
EASTERN OFFICE: WESTERN OFFICE:
21 E. 14th Street, New York 833 Market Street, San Francisco
In writing to advertisers please mention "THE MOTIOIT PICTTJEE NEWS'
8o
THE MOTION PICTURE NEWS
Special
Announcement
We have secured contracts
with the
Life Photo Film Corporation
of N.Y.,totiandle all their releases in
ILLINOIS OHIO
INDIANA IOWA
Now ready for booking
The Greyhound
By Paul Armstrong and
Wilson Mizner
Shown at America's largest
and most, beautiful picture
Theatre,
The Strand Theatre, N. Y.,
also booked indefinitely at
The Ziegfield Theatre
Chicago, 111.
Northern Lights
The most
popular play ever written
COMING
Captain Swift
YES
We are now booking the
following Peerless features:
Atlantis
Toll of Mammon
Fire and Sword
Her Life for Liberty
and many others that are
equally as good
LET US BOOK YOU ONE
BIG FEATURE A WEEK
PEERLESS FILM
EXCHANGE
Room 201
36 W. Randolph St., Chicago, III.
Room 402, Observatory BIdg., Des Moines, Iowa
$250,000 PARAMOUNT PROGRAM
FOR STANLEY THEATRE
Special to The Motion Picture News
Philadelphia, Aug. 27.
When it was announced a few
weeks ago that the Paramount Pic-
tures Corporation had been formed,
Stanley Mastbaum, managing director
of the Stanley Company, this city, lost
no time in closing a contract for the
Philadelphia representation of the
Paramount corporation, the aforesaid
contract involving an estimated ex-
penditure of approximately $250,000.
All of the Paramount program
leases will first be shown in Phila-
delphia at the Stanley Theatre. The
first on Monday, August 31, will intro-
duce H. B. Warner, who starred in
"Jimmy Valentine" and "The Ghost
Breaker" in the powerful drama, "The
Lost Paradise," written by Henry C.
DeMille. Following this a week later
will appear Dustin Farnum in "The
Virginian," a dramatization of Owen
Wister's story of Western life.
MAKE PLAYGROUND FILM
Special to The Motion Picture News
Birmingham, Ala., Aug. 25.
At the recent Greater Birmingham
Playground Day held at the Alabama
State Fair grounds, near Birmingham,
motion picture films were made of
something over 2,000 children of the
city playground association engaged
in games and contests at one time.
The playground association plans
to book the film in all parts of the
state and place parts of it with one
of the "weeklies," so that it will be
shown in all parts of the country.
NEXT PICTURE PLAYHOUSE
RELEASE
The Picture Playhouse Film Com-
pany, Inc., has selected as its next
release "The Mystery of the Poison
Pool," in five reels, in which is fea-
tured James Gordon.
The play is from the pen of James
Dawley. Betty Harte, who has taken
the leading roles with the Famous
Players, and who for years was a star
for the Selig and other prominent
companies, takes the leading woman's
part.
LUBIN STAGES RAILROAD
WRECK
The Lubin Film Company has ar-
ranged to take a photograph of a
railroad "collision" on the Pittsburgh
and Susquehanna railroad at a point
between Moshannon and Sterling,
two towns near Phillipsburgh, Pa.,
during a celebration in the latter place
on Labor Day.
Two locomotives will be arranged
in such a manner that the camera will
convey a vivid picture of the crash
resulting from the contact of huge
engines in a railway wreck.
"American" Motion
Picture Cameras
AT THE TRONT
Our famous Imprbved No. 2
Camera on the firing line at "Vera
Cruz."
"AMERICAN" products are al-
ways with the Advance Guard. The
world's most important motion pic-
tures are taken with "AMERICAN"
CAMERAS.
Agents for AGFA and GEVAERT
Raw Motion Picture Film.
Send for Catalogue C.
American Cinematograph Co.
617-631 W.Jackson Blvd., Chicago, III.
How much you pay
for Advertising?
Can you say definitely
What your results are ?
We have a proposition
that will cost you less
than Wx'^o,
With a positive and ac-
curate return.
TRY IT
The whole cost is $ 1 5.00
and we will back you up.
Wyanoak Publishing Company
136 West 52nd Street
NEW YORK CITY
I writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
8i
What's the Matter Here?
What does this picture mean? Some one is in very serious trouble-
But who, and why? This picture is a scene in
The Plum Tree
the big three-reel photo-play, featuring FRANCIS X. BUSHMAN,
which will be released on September i8th, as the first in the great
LADIES' World —EssANAY
series. The five million readers of The Ladies' This series is the most unique and remarkable
World, will be clamoring to see this picture, ^as been offered in story and motion pic-
because big money prizes are offered for the ^ ,^ r ^ ^ , t .„tt-^>
V ^ J • j: ture. Don't forget that it was The Ladies'
best description of the scene. °
World that originated "What Happened To
Get your or er m early for t e iggest money Mary," and only recently the great contest, "One
maker yet offered. Your audiences will be crazy -' •' j b
to see it. Get the first of this big series now Wonderful Night." Ladies' World motion
and watch carefully each month for the others. picture features make exhibitors happy.
F^OR F^URXHER PARTICULARS ADDRESS
The Ladies' World, 251 Fourth Ave., (oept) New York
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
82
THE MOTION PICTURE NEWS
Liberty Motion Picture Co.
"The Name and Fame of 'LIBERTY' Will Circle the Globe."
"Our Plant Is A Surprise For Filmdom"—
Modern In Every Respect
In Our Laboratories the capacity for outside work is unlimited — **the ex-
perienced heads of our departments know the process of flawless
photography — A trial order will assure you."
ABOUT COMING "LIBERTY" RELEASES
A Company of competent players are at present absorbed in a number of feature multiple
reel photoplays that will be handled by the A. H. SAWYER COMPANY who have exchanges
in all the principal cities of the United States.
LIBERTY MOTION PICTURE CO.
20-52 Herman Street
Germantown, Philadelphia, Pa.
United Booking Office Feature
Picture Company, Inc.
Suite 707-708 Palace Theatre Building, 1564 Broadway, New York
Telephone 3710 Bryant
WE, ARE, NOW BOOKING BIG FEATURE. FILMS
which are carefully selected by our experts from the hundreds being constantly screened in New York.
Wise Lxhibitors take advantage of our Experience. Remember ! We do not Manufacture but Book
for a Large Number of Theatres. Send us particulars of your theater— open time, etc. — and we will
keep you posted as to the latest Domestic and Foreign Tilms released.
NOW BOOKING THE, FOLLOWING FEATURES:
ANNETTE KELLERMANN IN
NEPTUNE'S DAUGHTER
PAUL J. RAINEY'S AFRICAN HUNT
CHRISTIANITY— TRAVELOGUE
WM. J. BURNS IN
THE $5,000,000 COUNTERFEITING PLOT
MR. AND MRS. VERNON CASTLE
THE EVOLUTION OF EUROPE
Showing the Battles of the Great Powers
MARIE DRESSLER IN
TILLIE'S PUNCTURED ROMANCE
KELCEY AND SHANNON IN
AFTER THE BALL
THE CHRISTIAN
THE LITTLEST REBEL
HARRY CAREY IN
THE MASTER CRACKSMAN
^ LOOK FOR THE, SHIE-LD
What the United Booking Office is to Vaudeville
This Service is to Motion Picture Exhibitors
m writing to advertisers please mentioa "THE MOTION PICTURE NEWS"
The Value Portrait Posters
We are spending millions every year to familiarize
the picture fan with the players on our staff.
We pay salaries to the highest class artists in the
world. We get the best screen stars that money
can buy to act in pictures for you.
But how many of you up-to«date exhibitors really
take advantage of this?
How many real, live, up-to-the-minute exhibitors use
special portrait posters of the greatest collection
of picture stars in the universe?
We want to see special portrait posters in front of
every Universal theatre in the country.
We want you to take advantage of the greatest pub-
licity in the world and to familiarize your patrons
with the players on our program.
Go to your exchange NOW and DEMAND PORTRAIT
POSTERS, if they cannot supply you, write or wire
MORGAN LITHOGRAPH CO., Cleveland, Ohio
Or
Service Dept.
Universal Film Manufacturing Co.
1600 Broadway carl laemmle, Pres. New York, N. Y.
POSITIVELY THE BIGGESf MOTION PICTURE MONEV^lBAKINfi ATTRACTION!!!
"THE LITTLEST REBEL
(IN SIX ACTS)
^ "The Littlest Rebel" has been lauded to the skies by both
press and public.
^ "The Littlest Rebel" contains more heart-interest and real
war-time action than any other feature on the market.
^ "The Littlest Rebel" was a tremendous success as a stage
production.
"The Littlest Rebel" as a photoplay production stands second
to none.
The proof of the celluloid Is in the seeing ' '
^ If you are of the "SHOW ME" type send us a list of your
open dates — come to the office, let us convince you by projecting
this feature on the screen. We are wilHng to " SHOW YOU."
^ Exhibitors who are now playing this picture are meeting with
unprecedented success. They have something that absolutely
I stands back of the advertising.
I ^ You, as an exhibitor, professing to show your clientele the
I best there is in motion pictures, cannot afford to overlook this
I one. They will thank you for it^you will thank us.
^ If you cannot come to the office pay a visit to your competi-
tor's theatre. HE WILL "SHOW YOU!"
I ^ A full line of "Ticket Selling" posters and advertising matter
(convincing and necessary arguments for an exhibitor) has
I been prepared and waiting for you.
Photo Play Productions Releasing Company
220 W. 42nd St. 37 So. Wabash Ave.
NEW YORK CITY CHICAGO, ILL.
I New York, Pennsylvania, New England, Ohio, South- Michigan, Minnesota, Illinois, Indiana
I ern New Jersey, Maryland, Virginia and Wisconsin
SEPTEMBER 12, 1914
914 1
PRICE, 10 CENTS
POLICE LOSE FIGHT TO STOP wXlR
VOLUME X
DANIEL FRO
Presents
>e distinguished dramalTc arlisle
"TH
UNWELCOME
MRS. hatch:
M dramatic musTration br the noblest
of human emotions — mother love,
IN FOUR REELS - RELEASED SEPT.IOth.
through Papamount Pictures Corporation.
"AMOUS PLAYERS FILM COMPANY
213-229 W.26IS ST. ADOLPH ZUKOR President NEW YOR.K
DANIEL FR.OHMAN Man-Dir. EDWIN S PORTER Tech. Dir
NUMBER 10
6
BAGGOTS
IN "SHADOWS"
The Greatest Box
Office Attraction
Ever Offered to You.
A story with a punch to it — a mas-
terpiece of photographic art — a won-
derful artistic creation. King Baggot
interprets ten different characters — he is
the only person in the play.
2-REEL SPECIAL FEATURE
Ready Week of September 28th
You'll marvel when you see King Baggot in
three costumes, doing three totally differ-
ent bits of actmg m one scene.
HERE'S THE CAST :
A Rich Merchant - King Baggot
His Sister - - King Baggot
AWay ward Son - King Baggot
A Chinese Servant - King Baggot
The Crook - King Baggot
A Woman of the World
King Baggot
The Detective'
King Baggot
The Inn Keeper
King Baggot
The Policeman
King Baggot
The Jailer
King Baggot
Get Your Booking Arranged NOW.
U>'^RSAL FILM MANUFACTURING CO.
1600 BROADWAY C4/?X LAEMMLBB^<^yidoni NEW YORK CITY
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
THE
BOND OF
LOVE
An American 2-part novelty drama done by members oi
the Yale University Dramatic Association, with the Yale
campus and interior views as a setting. A college play,
the first ever produced in films, written and played by
college students. 1-3-6 sheet posters.
\A/HTT
V V 11 1 l_j Cj
FIRE
RAGED
A 5-part drama of love, sacrifice, and panic. The captain of a trans-
Atlantic liner forbids his son, the mate, to marry a celebrated dancing
girl who has taken passage on the ship. Fire breaks out in mid-ocean
and the girl gives a wonderful exhibition of bravery. 1-3-6 sheet
posters.
TUT?
MONEY
1 LENDER
In 4 reels. A story with a sure-fire human appeal, which, at the same
time, gives under-the-surface views of the life and customs of orthodox
Jews in Austrian Poland. The money lender himself is a character
marvelously acted and sympathetic. Remarkable synagogue scenes.
1-3-6 sheet posters.
THE
PERILS OF
PAULINE
1
PToc vmir pttpnrlpnrp nppn Tallino' ott ot Isfp Panlinp "F^IIq n'fiF too nnf
it's the kind of falling ofi^ that will put you on your feet. Now she falls
of¥ a cliff into a river and that's only one of her near-to-death ad-
ventures. She sets a new pace in motion picture daring and in box-
office receipts. PAULINE PLEASES ON BOTH SIDES OF THE TICKET-WINDOW
1 Hrj kJ 1 iIilK
KID'S
1 SISTER
An American 1 reel child life comedy, made by Mayo, and played by
children. This diverting film lands sunny-side up.
EXTRA
RELEASE
PICTURESQUE ZUEKCY, FRANCE, and
A STUDY OF BIRDS
1 A pleasure-giving split reel in natural colors of the get-away-from-the-
1 ordinary sort.
SPECIAL
WAR
FILMS
ASK
ABOUT
THEM
ECLECTIC FEATURE FILM EXCHANGES FOR YOUR USE
ATLANTA
61 Walton St.
CHICAGO
5 So. 'Wabasli Ave.
LOS ANGELES
114 E. 7th St.
CLEVELAND
622 Prospect Av.,S.E.
NEW ORLEANS
910 Gravier St.
KANSAS CITY 928
NEW YORK
115 E. 23rd St,
SAN FRANCISCO
67 Turk St.
SYRACUSE
214 E. Fayette St.
PORTLAND
392 Burnside Ave,
SEATTLE
810 Third Ave
Main St.
The Eclectic
110 West 40th Street
BOSTON
3 Tremont Row
DALLAS
Andrews Bldg.
MINNEAPOLIS
4th & Hennepin Sts.
PHILADELPHIA
1235 Vine St.
OMAHA
1312 Farnam St.
SALT LAKE
PITTSBURGH
715 Liberty Ave,
ST. LOUIS
3210 Locust St.
CINCINNATI
217 E. 5th St.
WASHINGTON
7th & E Sts., N.W.
DENVER
Nassau Bldg:.
CITY 68 South Main St.
Film Company
New^Tork City
The Cream of American and European Studios"
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
THE MOTION PICTURE NEWS
5
The Greatest Features Yet Produced by
MIimBRD^MOl RANCH
When WWere^un^l Tbe^ArrowSTongue
Something entirely out -of- the -ordinary in
Western pictures — memories of two aged sweet-
hearts who met and loved and dared death
together in the days when painted redskins
spread desolation over the plains. The picture
shows the memories, and does it in the wonder-
fully realistic fashion that is characteristic of
the famous 101 Ranch pictures. The rides and
the fights— the savagery of the Indians and
heroism of the plainsmen all are so close to
the real thing that you hold your breath during
many a thrilling moment.
-Another absolutely unique story (»f the old
West. Picture this : A dying half-breed boy
with an arrow in his breast dashing across the
plains on a white horse. He rushes past a
wagon train — the plains-men heed the arrow's
warning and prepare to fight. He darts by a
squad of troopers— they gallop madly in the
direction whence he came. Everywhere the
dying half-breed boy and the white hor.se and
the bloody arrow spread the message of coming
redskin hordes. And in the scenes that ensue
you can almost hear the warwhoops.
In writing to advertisers please mention "THE MOTION PICTITEE NEWS"
6
THE MOTION PICTURE NEWS
EDISON
Face Value
A Dramatic Adaptation of a recent Magazine Story
By W. B. M. FERGUSON IN TWO PARTS
An absorbingly interesting drama which unfolds the various phases of its plot in a de-
lightfully original manner. Attempting to impersonate Silas Wilding's nephew and so be-
coming heir to a fortune, Kelly married a girl on "face value" and thereupon gets so deeply
entangled in a plot that his fortune and happiness seem highly improbable. The story ends
auspiciously. released Friday, Sept. 11th
COMING EDISON RELEASES
Saturday, September 19 — Jim's Vindication 1,000 ft. Drama.
Monday, September 21 — ^The Adventure of the Hasty Elopement 1,000 ft. Comedy.
Tuesday, September 22 — The Blue Coyote Cherry Crop 1,000 ft. Drama.
Wednesday, September 23 — Post No Bills 1,000 ft. Comedy.
Friday, September 25 — Grand Opera in Rubeville 2,000 ft. Comedy.
Saturday, September 26 — Twins and Trouble 1,000 ft. Comedy.
Monday, September 28 — Love by the Pound 1,000 ft. Comedy.
Order Edison Posters of the Morgan Lithograph Co., Cleveland, Ohio, direct.
^^^ali^ THOMAS A. EDISON, Inc.
Makers of Edison Kinetoscope, 275 Lakeside Avc Orange, N. J.
Model "D"
^
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
TRADE MARK
England's Menace"
By BANNISTER MERWIN Produced by HAROLD SHAW
Filmed by
THE LONDON FILM CO., Ltd.
Booked immediately upon receipt
of the first sample by the
MILLION DOLLAR STRAND THEATRE
NEW YORK
Where it has been shown to enthusiastic
Audiences all the past week.
TRADE MARK
' One of the most dramatic and timely pictures I have ever shown — A BIG SUCCESS."
— S. L. Rothapfel, Manager Strand Theatre, New York.
''One of the most wonderful pictures ever shown in the Strand Theatre, Newark, meeting
with great success both from dramatic and financial standpoint."
— Ed. Spiegel, Manager Strand Theatre, Newark.
Press Comments
"Obtaining such a worth-while film from a market already overstocked with trashy, alleged
'War Features' was a triumph for the "STRAND' Theatre." — New York Sun.
'■ 'ENGLAND'S MENACE' — (3 parts) — is a powerful plea not only to England but to this
country, not for war and bloodshed but for preparedness to prevent both. It comes now in
the nature of a prophecy — it stirred all England and will undoubtedly cause a sensation among
thinking Americans. It is of peculiar interest to the citizens of a country which has so small
a standing army as the United States." — Morning Telegraph, New York, 8, 30, 14.
"It seems as if the London Film Company had been gifted with clairvoyant powers in producing
this subject at this time. 'ENGLAND'S MENACE' is a tribute to the powers of both the
author, Bannister Merwin, and the director, Harold Shaw, who carried out the details of the
scenario with remarkable skill. The story implies the assistance of the British Government,
which probably realized the power contained in such a picture for arousing public opinion on
the vital subject of Home Defense." — The Motion Picture News, New York, 9, 5, 14.
"The theme is well carried out — the series of incidents in the action of the picture (ENG-
LAND'S MENACE) are concise and sustain the deepest interest. The scenes showing the
battleships stripped for action and in war array are impressive to a high degree."
— Moving Picture World, New York, 9, 5, 14.
for exclusive territorial rights address
WORLD'S TOWER BLDG., 110 W. 40th ST., NEW YORK
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
8
THE MOTION PICTURE NEWS
POPULAR
PROGRAM
A NEW HIGH GLASS SERVIGE
28 Reels Weekly 1-2-3 Reels All Features Comedy, Drama, Etc.
FOURTEEN BRANDS
JESTER COMEDY LUNA COMEDY CEE-O-BEE PHOTO PLAYS NIAGARA PHOTO PLAYS
OWL " "O.K." " WILLAT " PALISADE
GAIETY " FROLIC " LONGACRE " CANYON
PASTIME COMEDY CONTINENTAL PHOTO PLAYS
SPECIAL "POPULAR" FEATURES— High-Class Plays, now running as Broadway Successes with original
all-star casts, will be released in conjunction with "Popular" Program— also recent plays of well-known authors.
To Exhibitors:
We wish to thank the hundreds of Exhibitors in the United
States who have written and wired their congratulations
and best wishes for the success of the Popular Program and
who have expressed their belief that the Popular Program
would be one of ''quality'' throughout. We can absolutely
assure all Exhibitors that every release made by the Popular
Photo Plays Corporation will be of the highest character,
containing the very best that the motion picture art can
produce. The basic plan of the Popular Program will be
quality— quality in scenario— quality in direction— quality in
cast— quality in photography— and quality in distribution.
POPULAR PHOTO PLAYS CORPORATION
CHAS. O. BAUMANN, President
Studios and Factory: Fort Lee, N. J.
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
THE MOTION PICTURE NEWS
JE66E L. LA6KY
TH& POPULAR FAVORITE
A/i ARTISTIC A/iD Y/V/D PICTUR-
HAT ION OF AMERICAS POr€/VT
REMINDER Of TH£ W£5TTfiATSeO/Y£
OWEN WI5TER
A/VD THE PLAY OF
KIRKLA3HELLE
RELEASED SEP. VTHiwm^mmm^mm>Qm.
JESSE L.LA5KY FEATURE PLAY COMPANY
LONG ACRE THEATRE
JE55E L. LA5KY
PRESIDEMT
W. 48th5TREET
5AnUELG0LDFI5H
TREAS. & GENl riAMAftER
CEiCfL D. DeniLLt
DIRECTOR GENERAL
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
lO
THE MOTION PICTURE NEWS
FAMOUS PLA VERS FILM COMPANY; JESSE L. LASKY FEATURE PLA Y
Oh
Q
CP,
iKo M ana^emGiit of the
WHEN men whose signatures you see on these two pages — and many others
equally as well known — endorse the Paramount Plan in as strong Uncle-
Sam language as in the letters reproduced on these two pages, it is proof conclusive
that the Paramount Plan meets with the
approval of the most discrimi-
nating Exhibitors.
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
II
COMPANY; and BOSWORTH, Inc., PRODUCE PARAMOUNT PICTURES
Better CXe^ss of Photo Plai^ Woxxsqs
A Few of the Exhibitors Who Have Contracted For the Paramount Service
(TV,
Gordon Brothers Amusement Co. Boston, Mass.
Park Theatre Boston, Mass.
S. Z. Poll Circuit Xew Haven, Conn.
Casino Theatre Providence, R. I.
Broadway Theatre Springfield, Mass.
United Booking Offices of America Circuit,
Buffalo, N. Y.
Regent Theatre Rochester, N. Y.
Leo's Empire and Park Theatres,
Port Richmond, Staten Island
Paramount Theatre Newark, N. J.
Regent Theatre Paterson, X. J.
Colonial Theatre Orange, X. J.
Montauk Theatre Passaic, X. J.
Princess Theatre Reading, Pa.
Columbia Theatre Erie, Pa.
Lyric Theatre Uniontown, Pa.
Lubin Theatre Cincinnati, Ohio
Orpheum Theatre Cincinnati, Ohio
Xordland Theatre Cincinnati, Ohio
Majestic Theatre Columbus, Ohio
Dome Theatre Youngstown, Ohio
ilajestic Theatre Dayton, Ohio
Rex Theatre Stubenville, Ohio
Alhambra Theatre Springfield, Ohio
Majestic Theatre Louisville, Ky.
Lyric Theatre Covington, Ky.
Temple Theatre Xewport, Ky.
ilontgomery Amusement Co . .Jacksonville, Fla.
Palace Theatre Minneapolis, Minn.
Majestic Theatre St. Paul, Minn.
Saxe Bros. Amusement Enterprises,
Milwaukee, Wis.
Grand Theatre Grand Forks, Xo. Dakota
Garden Theatre .Des Moines, Iowa
Orpheum Theatre Co Fairfield, Iowa
Casino Amusement Co Davenport, Iowa
Family Theatre Davenport, Iowa
Xemo Theatre Burlington, Iowa
Bijou Theatre Mason City, Iowa
Majestic Theatre Council Bluffs, Iowa
i Sioux City, Iowa
St. Joseph, Mo.
Atchison, Kansas
Benton Theatre Kansas City, Mo.
Star Theatre Hannibal, Mo.
Grand Theatre Brookfield, Mo.
Gem Theatre Fulton, Mo.
Iris Theatre Topeka, Kansas
Aurora Theatre Lawrence, Kansas
Magnet Theatre Lincoln, Xeb.
Lyda Theatre Grand Island, Xeb.
Swan & Schwarz Kearney, Xeb.
Grauman's San Francisco, Cal.
Tally's ....Los Angeles, Cal.
People's Amusement Co Portland, Oregon
Apollo Theatre Tacoma, Wash.
Casino-Clem Theatre Spokane, Wash.
ONE HUNDRED W TEN ^s-X WEST FORTIETH STREET
NEW YORK.N.Y.
In Wilting to advertisers please mention "THE MOTION PICTURE NEWS'
12
THE MOTION PICTURE NEWS
THE SENSATION OF THE HOUR ! ! !
LAY DOWP^
A SXUF^ENDOUS F^ILIVI DR AM AXIZ ATION OK
L.AXE BARONESS BERTHA VON SUXXNER,
4 PARTS
Entraining For the Seat of War
A POWERFUL
PLEA FOR
PEACE
By portraying the terrible
horrors of the battlefield
and the disastrous effects
of war upon the families of
combatants, this photo-
play is the most powerful
argument for universal
peace ever advanced.
It Is Here and
It Is Great
THE MOST STIRRING PHOTOPLAY EVER SEEN
All Who Have Seen The Marvelous Production Are Enthusiastic in Their Praise
ITS TERRIFIC REALISM IS STARTLING!
The most gigantic and sensational battle scenes ever shown — with vast armies of soldiers, strug-
gling for victory, then fleeing in defeat from the jaws of death; troops of charging cavalry; ar-
tillery in action, shell exploding, causing terrible destruction. All the gruesome aspects of war
vividly depicted — battlefields strewn with wounded and dead; churches and barns filled with
the wounded, etc.
WISE STATE RIGHT MEN WILL SECURE THIS GREAT ATTRACTION AT ONCE
THOSE WHO MISS IT WILL HAVE MUCH TO REGRET
This production is fully protected by Copyright,
GREAT NORTHERN
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
13
DEPICTING THE HORRORS OF WAR!!!
YOUR ARMS
THE WORLD F^AMOUS WAR NOVEL.
WINNER OF" A FSIOBEL F»EACE
BY THE
F»RIZE
4 PARTS
TIMELY NOW
TIMELY
ALWAYS
Dealing with war, the
picture is extraordinarily
timely, now that all inter-
est is centered upon war,
but it will always be time-
ly, because of its great
argument for universal
peace.
Book This
Feature Now!
A Bam FiJled With Wounded Soldiers
Wonderful Newspaper Comment:
The New York Herald, The New York Sun, The Boston Post, and The New York Times have
printed articles about the picture. The New York Herald having devoted an entire page in
its magazine section.
"We need such a picture. It'll do us good." — Moving Picture World.
**War is pictured- terrible, overwhelming reality of battles and mangled bodies of horses and men, distress in business and disease
that follows in war's wake. The production must have required enormous outlay to present with so much vividness these battles." —
Motion Picture Newi.
■'The many battle scenes are most realistic — many thrilling portrayals of the horrors of war, almost indistinguishable from actuality." —
New York Telegraph.
"Makes one fee/ like crying out loud for peace." — The Billboard.
ENTERPRISING EXHIBITORS WILL BE QUICK TO REALIZE THE WONDERFUL
POSSIBILITIES OF THIS EXCEPTIONAL OFFERING
Infringers will be vigorously prosecuted !
FILM COMPANY
110 W. 40tb St. g
NEW YORK
In writing to advertisers please mention "THE MOTION PICTUKE NEWS"
14
THE MOTION PICTURE, NEWS
© 0
© £
^5 mashes hoX Oihce
Deci^rds at the Strand
THIS superb visualization of Augusta Evans' world
famous American novel turned the people away in crowds from the largest
motion picturf' theatre in the United States.
St. Elmo A Great Feature
Mr. S. L. Rothapfel, manager of The Strand, enthusiastically endorsed St. Elmo. It is an
attraction that met with the hearty approval of his highly discriminating audiences.
St. Elmo Captm'es Broadway
St. Elmo will be seen and enjoyed by New Yorkers in five other Broadway houses, including
The Riverside, 2000 seats; The Audubon, 2700 seats; The Nemo, 1200 seats; The Schuyler,
1500 seats; The Riviera, 2400 seats and the famous Academy of Music, Fourteenth Street and
Irving Place, which seats 3100 people.
St. Elmo Ready for Booking
St. Elmo will be ready for booking in every state in the Union, Canada and South America.
Write today for our magnificently illustrated St. Elmo brochure de luxe, twelve pages and cover,
size II X 14, giving the cast and a graphic story of the play. Make arrangements now to have
St. Elmo, direct from The Strand, appear in your theatre.
^0
BRANCH OFFICES
CHIC AGO -MALLER'S BUILDING
CLEVELAND-COLUMBIA BUILDING
SYRACUSE— ECKEL THEATRE BUILDING
THE BOX OFFICE ATTRACTION CO
WILLIAM FOX, President
130 WEST 46TH STREET, NEW YORK
PITTSBURGH— 121 FOURTH AVENUE
PHILADELPHIA— 1333 VINE STREET
BOSTON— 10 and 12 PIEDMONT STREET
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
15
The Greyhound
By Paul Armstrong & Wilson Mizner
A Deep Sea Drama (5 parts)
First Played at Strand Theatre, New York
Northern Lights
By Barbour & Harkins
Western Psychological Drama (5 parts)
First Played at Academy of Music, New York
Captain Swift
By C. Haddon Chambers
A Problem Drama (5 parts)
First Played at Hammerstein's New Lexington Opera House, New York
A trinity of masterpieces adapted from stage successes
Conceded by critics to be without equal and packing feature houses
wherever shown.
STATE RIGHTS NOW SELLING
Wire your territory and we will quote you our terms and forward
advertising matter.
Exhibitors, New York State, New Jersey and the New England States:
For bookings on NORTHERN LIGHTS and CAPT. SWIFT communicate
direct with us. We will fill all bookings in the order received.
Unique and artistic lithographs, heralds and other advertising matter.
Superb acting, entrancing scenic effects and photography without a peer.
LIFE PHOTO FILM CORPORATION
Executive Offices - - 220 W. 42nd St., New York City
Studio and Laboratory - - - - Grantwood, N. J.
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
t6
THE MOTION PICTURE NEWS
THB
MILLION
DOLLAR
MYSTERY
Story by Harold MacGrath Scenario by Lloyd Lonergan
Thanhouser's Million Dollar Motion Picture Prodnction
Each new episode of this thrilling serial production is more interesting— more fascinating.
Twelve episodes are now appearing. Audiences are held spellbound by the powerful acting—
the exceptional thrills. The crowds on "Million Dollar Mystery Night" are becoming greater and greater. The publi
knows a good thing. ... , ,
Remember this clincher: $10,000 will be paid for the best 100 word solution of the mystery.
Exhibitors, if you want to line up with the biggest attraction ever presented, get in touch at once
with the Syndicate Film Corporation. The Million Dollar Mystery is an independent release and may be obtained
regardless of the regular program, being used.
SYNDICATE FILM CORPORATION, «°°7Twisf2lrd%tre^.N7w^
Or Syndicate Film Corporation Representative at any Mutual Exchange in the United States and Canada
The Thanhouser Three-a-Week
Tuesday Sept. 8. "Jean of the "Wilderness." (2 reels). A drama throbbing with human interest. Featur-
ing Morris Foster, Edward Hoyt, Mignon Anderson and John Lehnberg.
Friday Sept. 11. "In Danger's Hour." (1 reel). Featuring the Thanhouser Twins
(Marion and Madeline Fairbanks), Arthur Bauer and Carey L. Hastings.
Sunday, Sept. 13. "The Emperor's Spy." A one reel drama featuring Morris Foster.
THANHOUSER FILM CORPORATION,
Head European Office, Thanhouser Films, Ltd., London, W. C, England
Thanhouser Releases Will Continue lo he Features of the Mutual Program
NEW ROCHELLE,
NEW YORK
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
When You See It
In ^'The 'News''''
It's NEWS
The
MOTION PICTURE
NEWS
The Fastest
== Growing
Picture Journal
Tel. 7650 Bryant
No. 220 West Forty-Second Street
New Tork City
''The Exhibitor's Ivledium of Communication with His Fellow Showman '
\'olume X
September 12, 1914
Number 10
Sy4:tem in Ad*VeriUing
iHE "Paramount
two-page spread
Pictures'' advertisement, a
in the last issue of The
^loTiox Picture Xews, is a most interesting
piece of publicity.
It brings to the writer's mind a discussion that arose
nearly a year ago, when this publication made the
editorial prophecy that in 1914 several big advertising
campaigns would be launched introducing trade-
marked pictures directly to the public.
**TT7HAT, then, will your publication do?" was the
^ ^ question asked by several.
"In reaching the public, mediums of wide and
popular circulation will be used. Won't this eliminate
the picture trade journal, then, as an advertising
medium?" * * *
O
X the contrary,'' was the reply. "Advertising
to the pubUc will increase the usefulness of the
trade paper; for the latter will be employed to tell the
exhibitor hozu the public is being reached through
general mediums and why he should book those pic-
tures for which a public demand is being created.
"np HE closer such a journal is to the exhibitor, and
J- the wider its exhibitor circulation the more
necessar}- and valuable will be its function in such a
comprehensive campaign.
"It will be one of the cogs in a complete chain of
advertising machinery, systematically designed to
market pictures to the public and through the ex-
hibitor." * * *
THE "Paramount Picture" advertisement is just
such an advertising cog. It is a necessary part
of a well-planned, completely arranged selling system
— one that cannot help be successful. It gives to a trade
paper an opportunity to use its fullest power.
npHE advertisement in itself is well v.-orthy of close
study.
It illustrates, first, the opening gun of the compaign,
— an imposing spread in the "Saturday Evening
Post." Even this reproduction can be read.
The two other illustrations are equally important.
One is the "'Paramount Pictures" trademark, the
S3"mbol which this advertising will make familiar to
the public eye, so that people v.'ill know what it means
when they see it at the theatre front.
The other is the Paramount poster to appear on the
billboards in five hundred cities.
T T will be noted that these two important illustrations
A also appear in the "Post" advertisement. Again, it
will be noted that the six portraits which head the
"Post" spread also head the big poster.
In this way the whole campaign is "tied up," con-
nected, made doubly strong in effect.
FIRST, you will read the whole story of Paramount
Pictures in the "Post," at your leisure, your interest
being particularly excited by the human note in-
troduced through the personalities who produced the
pictures.
Then, later, you will see, as you travel, the Para-
mount posters, recognizing the same personalities, and
remembering also that you saw an illustration of this
very same poster in the advertisement.
That will bring back to your mind the story of
"Paramount Pictures," just as though the advertise-
ment were repeated. ^, ^
TX this campaign, the "Post" reaches several millions
of people and the posters more millions.
The trade- journal only reaches several thousand
readers. ^ ^ ^
BUT where the millions spend dimes and quarters
each in admissions, the trade-journal readers spend
very heavily in proportion for bookings. They buy
in gross lots for the public's piecemeal purchases.
So the advertising rate in the trade-journal is much
higher than that of the popular mediums — because of
its greater purchasing power per reader.
:^ ^
THE moral of which for the motion picture ad-
vertiser is : when you buy trade-journal circula-
tion, be sure you are getting all and only trade circula-
tion— not an inconsequential fraction of the millions
who onlv spend dimes and quarters and can only be
economically reached through general mediums.
William A. Johnston.
i8
THE MOTION PICTURE NEWS
Higher Prices Hold Los Angeles Patrons
No Falling Off in Attendance, Though One Picture Is Repeated at Ad-
vance Prices After Earlier Showing — Intermission Concert a Success
FAMOUS PLAYERS PRESENTS
HENRIETTA CROSMAN
Henrietta Crosman makes her first
appearance in motion pictures in the
emotional drama of mother love and
sacrifice. "The Unwelcome Mrs. Hatch,"
by Mrs. Burton Harrison, released by
HENRIETTA CROSMAN
the Famous Players Film Co. Septem-
ber 10th. Miss Crosman plays the title
role, that of the wronged wife and ex-
iled mother, who is forced to let her
only child be reared without knowledge
of her real mother's existence.
The production is in four reels and
makes the second Famous Players re-
lease on the Paramount Program.
$85,000 FIRE WRECKS THEATRE
special to The Motion Picture News
Louisville, Ky., Sept. 3.
The Hopkins Theatre, the place
where motion pictures were first
shown in Louisville a little more than
a decade ago, has been almost totally
destroyed by fire, and it is doubtful
if the site of the building in Market
street will be used again for theatricals.
The Hopkins, with a seating capac-
ity of more than 2,500, was one of the
largest theatres in this country de-
voted exclusively to the exhibition of
motion pictures. The loss of $85,000
on the building is partly covered by
insurance.
WARNER'S OPENS WINNIPEG
EXCHANGE
M. Feldstein has just opened up
the latest link in the trans-continental
chain of Warner's Features, Inc., ex-
changes in Winnipeg, Manitoba.
The exchange is fully equipped to
handle the territory from Fort Will-
iam, Ontario, to. Calgary, Alberta.
As soon as the Winnipeg branch is
operating smoothly, other exchanges
will be established at Regina, Sask.,
and Calgary.
Special to The Motion Picture News
Los Angeles, Aug. 31.
THAT increase in price does not
affect attendance of theatres here
was shown last week at both the Al-
hambra and Aliller's Theatre. The
former heretofore was a five-cent
house, using first-run program of one
;ind two-reel subjects.
A second run of the Lasky picture,
"The Man on the Box," with Max
Figman, was shown in connection
with the first showing of the current
series of "The Trey o' Hearts," for
ten and twenty cents and the attend-
ance was greater than ever before.
"The Christian," shown two weeks
at Clune's Auditorium, was projected
at Miller's this week for ten and twen-
ty cents admission. The former prices
were ten and fifteen cents.
The attendance was better than
usual and the eight hundred seats
Special to The Motion Picture News
Omaha, Neb., Sept. 2.
SIGNS of increased activity in the
motion picture world mark the
advent of autumn in the territory
fed from Omaha. The Royal Amuse-
ment Company, LaMars, la., of which
G. A. Topping is secretary, is com-
pleting a large motion picture house
which will be opened about Septem-
ber 15. A new theatre is being built
at Beatrice, Neb. R. R. Booth has
bought the Empress Theatre, of Ne-
braska City, Neb., from O. G. Leidigh.
E. P. Leidigh has been the manager.
The airdomes in Omaha and South
Omaha are closing now, at the end of
the most successful season they have
were insufficient to accommodate the
attendance at the evening perform-
ances.
Tally's Broadway introduced a
pleasing novelty recently in the na-
ture of a five-minute concert during
intermission. During this period the
screen and draperies were raised, giv-
ing the audience a view of the stage
cozily set. The floor of the orchestra
pit was then elevated to the level of
the stage, while the musicians re-
mained in their places.
The concert consisted of two num-
bers, and then the pit floor and play-
ers were lowered. The feature, an
innovation in Los Angeles, caused
much comment among the patrons of
the theatre.
"Martin Eden," the six-reel picture
by Bosworth, Inc., from the story by
Jack London, was the attraction at
Tally's. J. C. Jessen.
ever known. Those that have been
established a year or more experi-
enced the greatest prosperity, they re-
port, but the new airdomes brought
enough returns to highly satisfy their
proprietors.
The few theatres in this territory
which closed during the hot months
are opening again in anticipation of
a record business. The increase is
noted especially in the exchanges.
Exhibitors are livening up to their
possibilities with a greater vim than
ever before, it is noted, and this win-
ter will undoubtedly see a great ad-
vance in Nebraska, Iowa, Kansas and
the Dakotas.
Guy P. Leavitt.
Cleveland Police Ban Misleading "War" Posters
Take Exception to Advertising Matter Said to Illustrate "Actual Scenes
Taken on the Battlefields of Europe"
Special to The Motion Picture News
Cleveland, O., Sept. 3.
SO great has become the demand
for war films here that some of
the less scrupulous managers have
made statements which have aroused
the ire of Police Prosecutor Poulson.
Prosecutor Poulson has had
brought to his attention a display
poster before one of the Cleveland
houses advertising war films "illus-
trating actual pictiu'es taken on the
battlefields of Europe."
The veracity of these films, the
prosecutor says, is to be greatly
doubted. Mr. Poulson is determined
to stop the use of fake or misleading
posters. He plans an imm,ediate in-
vestigation and promises stern meas-
ures against offenders.
Where films dealing with foreign
army life cannot be obtained, Ameri-
can military dramas have been
shown to satisfy the public thirst
for warfare.
For the reason that military sub-
jects appear so frequently in them,
the various news-weeklies are much
in demand. Every manager is mak-
ing a special effort to let it be known
that at his theatre a film of this na-
ture can be seen. Orsen N. Nielsen.
Nebraska Airdomes Close After Big Season
Other Picture Houses Opening in Expectation of Record Fall Business —
Outlook Bright for Iowa, Kansas, the Dakotas and Nebraska
/
THE MOTION PICTURE NEWS
^9:
COURT LIFTS "LID" FROM WAR FILMS
Grants Permanent Injunction to San Francisco Exhibitor Who Complained of Interference by Chief
White — Way Now Open to All Exhibitors Similarly Situated — War Pictures at All The-
atres— Stillwell Assails League's Attitude in Letter
Sfiecial to The Motion Picture News
San Francisco, August 31.
THE recent efforts of Chief of Po-
lice White to stop the Silver Pal-
ace Theatre from displaying films
showing war scenes has been effectu-
ally blocked, and all danger of there
being a self-appointed censor to dic-
tate the policy of San Francisco mo-
tion picture houses has been removed.
Following the recent order of the
Chief of Police that no war pictures
could be shown in this city, the Silver
Palace Theatre showed a drama,
"Faithful Unto Death," and its man-
ager, Charles Stillwell, was arrested.
A temporary injunction was secured
against that police official and the
picture was shown for four days. A
permanent injunction was applied for
and when the case was brought be-
fore the court this was granted.
Points Way for Relief
. While this injunction does not
mean that the order of the Chief of
Police has been swept aside, it points
the way for other exhibitors in case
they are interfered with.
Since this injunction was secured
the activities of the authorities in at-
tempting to suppress war pictures
have been stopped and films of this
character are being freely shown by
all exhibitors who wish to feature
them.
_ A member of the local board of
censorship, who conducts a large
house on ^larket street, recently fea-
tured "War Is Hell," and was visited
by the Chief of Police. However, it
was not the film that was objected to,
but the immense sign that was dis-
played, and this was removed rather
than cause trouble.
Police Modified their Order
The original order of the police in-
cluded films dealing with the wars of
any nation, America included. After
the protest by the League, referred to in
last week's issue of The Motion Pic-
ture News, the order vvras modified to
permit American war pictures to be
shown. To the modified order the
League, apparently, gave approval.
That Mr. Stilwell resented the exer-
cise of the police authority over war
films to any degree was plain. The
action of the League in silently, at any
rate, acquiescing in the revised ruling
of the police has disappointed and irri-
tated Mr. Stilwell, as will appear from
the letter printed below.
. This letter was sent to the San Fran-
cisco League, and their action upon it is
now awaited. The letter is given here
in full:
San Francisco, Cal., Aug. 18, 1914.
"Motion Picture Exhibitors League of
San Francisco,
"San Francisco, Cal.
"Gentlemen : — Having been informed
informed that the Silver Palace, having
a war picture booked, intended show-
ing it and were expecting trouble if
censors enforced the order. While Mr.
Marks stated that he was to a certain
extent in favor of Chief White's order,
he gave me no reason to believe any
LOBBY OF SAN FRANCISCO THEATRE WHILE A FORBIDDEN "WAR FILM "WAS ON
EXHIBITION
by the secretary, Mr. R. L. Marks, that
if my dues were paid to date I might
have the floor at any meeting to express
myself in reference to the actions of
two officers of this League in appearing
before Chief of Police White on the
subject of censuring war pictures, and,
realizing the truth in the statement of
the secretary regarding the dues, I am
taking this manner of laying the matter
before you, earnestly hoping that you
will give due consideration to same.
"During the conversation referred to,
Mr. Marks confirmed reports and state-
ments as published in the San Francisco
'Examiner' of August 11 (clipping en-
closed) to the effect that the president
and himself as secretary of the M. P.
E. L. of San Francisco, acting for the
League, had appeared before Chief of
Police White and put the League on
record as favoring the action of the po-
lice in censuring all war pictures other
than American.
"Sunday night Mr. Marks and the
writer discussed briefly the then im-
pending ban on war pictures. He was
immediate action by the League was
contemplated, saying he had no idea of
the course they would pursue.
"Monday, as expected, the picture en-
titled 'Faithful Unto Death' was con-
demned by Corporal Peschon of the
Censor Board, film confiscated and the
writer arrested. Case was dismissed;
restraining order against police depart-
ment secured, and picture shown again.
Protests League's Action
'"As an exhibitor of San Francisco,
for the good of the business, I protested
against the unauthorized action of the
president and secretary of the M. P.
E. L. of San Francisco and beg leave
to call your attention to the following
facts, fully convinced that in so doing
it may help to bring about a condition
entirely lacking in the League at the
present.
"The utter lack of any help or support,
moral or otherwise, to be expected is
aptly illustrated in past experiences of
the Silver Palace Theatre.
"The Silver Palace, as you are aware,
20
THE MOTION PICTURE NEWS
has had considerable trouble with the
Board of Censors in the past, and has
incurred great expense as a'resuh. In
ahnost every case it has called upon the
League for the help and moral support
to which their membership entitled
them. Has it, with the exception of one
case, ever had this assistance rendered?
No ! Why ?
"For the past year and a half has this
League had the unanimous support of
its members in any crisis or action taken
for general uplift of the business? No!
Why?
■'Has there been any attempted co-
operation with exchanges for mutual ad-
vantage that has not caused a series of
dissentions and ended in a fiasco? No!
Why?
"Has the League for the past year
and a half been slowly losing attendance
of members until it is a rare occasion in-
deed when there are more than a bare
quorum present at any regular meeting?
Yes! Why?
"Has the control of the members
slowly slipped from the grasp of the
League to such an extent that some
houses in almost every district and every
house in some districts are running an
unlimited number of reels for five cents ;
in some cases as many as nine or ten
reels? Yes! Why?
Some Criticisms
"Has the dignity of this League been
upheld by both officers and members to
such an extent that they are in a posi-
tion to demand and receive the respect
that should be accorded to an organiza-
tion of this kind? No! Why? Is it
not a fact that some actual members,
exchanges and non-member exhibitors
consider the League as a joke and have
no hesitancy in so stating? Yes!
Why?
"Has the M. P. E. L. of San Fran-
cisco, known nationally as one of the
strongest locals, affiliated with the Na-
tional League, slowly retrograded and
wasted away through internal strife and
petty bickering to merely a name and a
memory? Yes! Why?
"As a possible reason for the neces-
sity of some of the above mentioned
questions, I refer you to the second
paragraph of this communication, which
furnishes one instance of the high-hand-
ed usurpation of authority by the few
and the violation of the rights of other
members of this League who have a
right to an opportunity to voice their
opinion before any action in any manner
is taken. The facts in this particular
instance follow :
"Two officers of the M. P. E. L. of
San Francisco, the president and secre-
tary, without authority or sanction of
the League, or knowledge of its mem-
bers, appeared before Chief of Police
White and put the League on record,
intentionally or otherwise, as favoring
the action of the police department in
censoring films depicting war of any
TYPE OF LOBBY "WHICH POLICE OF SAN
European nation, either as fiction or
fact, and this at a time when an exhibi-
tor of San Francisco was then in the
courts contesting the legality of the po-
lice censorship in a inatter that directly
affected every exhibitor and exchange of
San Francisco and the cities and towns
of northern California whose local cen-
sor boards are influenced to some extent
by the ruling of the San Francisco cen-
sors.
"Has this League ever advocated or
fought for any form of local censor-
ship? That it should now stand in the
false light of acquiescence to, or what is
far worse, as favoring stringent and un-
warranted censorship imposed at this
time by the police is due solely to the
fact that the policy of this League has
been in the past and is now turned,
twisted and juggled by a few for rea-
sons that are sufficient only unto them-
selves?
Will Bring Stricter Censorship
"Did these gentlemen give this matter
careful and thorough consideration be-
fore acting, or did they commit the
League and its influence to this course
governed solely by conditions existing
in their own particular locality, without
thought or regard to possible circum-
stances surrounding other exhibitors, a
number of whom are so situated that the
enforcement of the drastic ruling of po-
lice and censors in this matter will re-
sult in hardship and financial loss im-
mediately, and indirectly lead to a
stricter censorship of all films in the
future ?
"As an exhibitor who in the past has
been a loyal member of the M. P. E. L.
of San Francisco, believing the action
of the president and secretary to be
against the wishes of the majority of
FRANCISCO OBJECT TO AS "BLOCKADED"
the exhibitors of San Francisco, I, as
manager of the Silver Palace Theatre,
729 Market street, enter protest against
the assumption of the authority as vest-
ed in the League as a whole by any
officer or officers of this League without
the knowledge and due sanction of the
League, according to the constitution
and by-laws.
"Therefore, I trust some member who
is in good standing will make a motion
that statements of the president and
secretary as published August 11 be re-
pudiated ; that a committee be appointed
to wait upon Chief of Police White and
express the opinion of the League as or-
dered by a vote of the members present.
"Respectfully yours,
(Signed) "Charles Stillwell,
"Manager.
"Silver Palace Theatre Company."
SPOKANE LEAGUE LAUNCHED
Special to The Motion Picture News
Spokane, Wash.. Aug. 31.
The Spokane Moving Picture Ex-
hibitors League, formerly christened
under that name and permanently
organized, has started its career.
The membership of the league is to
include managers of Spokane and its
neighbor city, Hillyard. Succeeding
the temporary officers, the following
have been elected to handle the or-
ganization's affairs:
B. W. Copeland, of the Rex, presi-
dent; C. E. Stilwell, of the Unique,
vice-president; A. R. Patton, of the
Lyric, secretary, and Sam W. B
Cohn, of the Spokane, treasurer. A
constitution and by-laws was adopted.
The organization will meet for busi-
ness on the first Tuesday of each
moMth and socially on the third
Tuesday.
THE MOTION PICTURE NEWS
21
Predict Building Boom in Pittsburgh
New Building Laws of State Make Remodeling of Old Buildings, as Heretofore Done, Too Costly To Be
Practical — TWo Theatres Nearly Ready to Open; Numerous Others, After Remodeling,
Resvune Operations — Other News of Pittsburgh and Vicinity
special to The JIotion Picture News
Pittsburgh, Sept. 3.
THIS fall will see the inaugura-
tion of a big building boom
among the motion picture ex-
hibitors in this section. Thousands
of dollars will be spent by the film
men in erecting costly theatres
wherein to conduct photoplays in
other than the poor, unhealthy build-
ings which have been the case in' so
many instances in this city.
The new building laws make it al-
most impossible to change storerooms
into theatres now and it is hardly
possible to find quarters that can be
changed with little expense into mo-
tion picture playhouses, so that the
building of new theatres seems to be
the only solution to the problem.
A number of exhibitors who are
operating theatres in the city at pres-
ent state they will shortly begin the
erection of new theatres that will be
modern in every respect and will be
ventilated in such a manner as to
make them comfortable at all times
of the year.
Two New Theatres Under Way
Clark & Rowland are at present
erecting two theatres here. The Re-
gent, in East Liberty, is scheduled to
open on October 1, and their new
thieatre in Homewood, as yet un-
named, is so far completed that it is
expected it will open on Sep-
tember 13.
The Regent is located in Penn ave-
nue west of Highland avenue, and is
in the business section of East Lib-
erty. East Liberty is a residential
section with a business center equal
to any of its size in the United
States. The section has a population
of 150,000 to draw from and the
possibilities of the motion picture
business are practically unlimited.
The main auditorium of the Regent
will have a seating capacity of 1,000
and will be absolutely fireproof. It
will have sixteen fire exits and a new
idea in ventilating the theatre is being
installed which when complete will
cost $4,000.
The music for the theatre will be
furnished by an organ costing $12,000,
and in addition to this the theatre
will have a regular orchestra.
The equipment of the theatre will
be of the most modern type and will
be the best that can be secured, A
new screen of the latest design and
texture is also to be installed, to-
gether with three projection ma-
chines new to Pittsburgh theatres.
Another novelty to be added to the
theatre will be a monster electric
sign twenty-four feet high with an
electric fountain on top. This will be
placed at the front of the theatre to
attract attention.
The total cost of the building and
equipment will be close to $65,000.
Other Improvements Planned
The Homewood house is being
erected on a lot 48 by 120 feet, at the
corner of Homewood avenue and
Bennett street, and is also in the cen-
ter of a thickly populated section.
The house will be modern in every
particular and will cost, when com-
pleted, $35,000.
The East Liberty Cameraphone
Theatre will no doubt be closed for
the next two weeks on account of the
extensive improvements that are being
made. At first it was thought this
would not be necessary, but the man-
agement decided that it would be best
as the large amount of work would
necessarily cause the patrons of the
theatre a great deal of annoyance.
The seating capacity of the theatre
is to be increased from 600 to 1,000,
and the improvements will cost the
theatre $22,000. H. B. Kester is the
manager, and the theatre is the oldest
in East Liberty.
The improvements that have been
made to the Alhambra Theatre in
Penn Avenue, East Liberty, have been
completed and that theatre is now
listed among the finest in this sec-
tion, displaying none but motion pic-
tures. An additional 150 seats have
been added to the capacity of the
house, making it now seat 750.
More than $6,000 was spent on the
improvements, which include new
equipment and the remodeling of the
interior. Nat Friedberg is the man-
ager of the theatre.
The Gem Theatre, at 6280 Franks-
town avenue, has completed its re-
modeling work and now has a seating
capacity of 300. A large amount of
equipment has been added to the
theatre and an automatic ticket ma-
chine has been installed.
Manager Leo F. Levinson, of the
World Film Corporation, reports the
big Shubert production of "The Lure"
is making good here, and he has
booked it up solid for a number of
weeks. He also has a number of other
big features which, he states, are go-
ing some and will be in steady service
for a number of weeks.
Max W. Herring, manager of the
Pittsburgh branch of the Warner's
Features, has tendered his resignation
to the company. Mr. Herring will re-
main in the motion picture business
in the city.
The Grand Theatre, formerly the
Comique, in Kittanning, Pa., has
changed hands, Kirke & Wable ta-
king charge of the place. It was for-
merly under the management of Wey-
man & Shankel. A number of im-
provements are to be made to the
theatre.
Ludwig, Hommel & Company fur-
nished two 6A Power machines for
the new Empire Theatre at Connells-
ville, and other equipment, last week.
The local company has a number of
big contracts for theatres now under
construction.
Additional New Theatres
Henry Gauding, who recently erect-
ed a new and up-to-date theatre in
Boggs avenue, Mt. Washington, has
named the new house the Lincoln,
It is a credit to that section of the
city and has a seating capacity of 450,
Modern equipment and the best of
projection machines have been in-
stalled.
Buckhannon, W. Va., is to have a
new theatre, which is to be opened on
October 1 by W. B. Phillips. Both
motion pictures and vaudeville will be
used. Ludwig Hommel & Company
are furnishing the entire equipment
for this theatre, and nothing is being
overlooked.
The Keystone Theatre at Natrona,
Pa., is being remodeled by John Haf-
ner, its proprietor. The interior is
being remodeled and two new Power
6A machines are being installed.
All of the theatres in Fifth avenue,
Pittsburgh, which include the Colum-
bia, Minerva, Downtown Camera-
phone and Olympic, are soon to raise
their price from five to ten cents.
This was decided by the fact that the
rents are soon to be increased in this
section, and the higher price of the
shows makes it necessary to make the
move.
G. L. McCoy, Jr.
GAUMONT OFFICER GOES TO
WAR
Among those in this country called
away to the European war was Lu-
cien Veuve, treasurer of the Gaumont
Company, who sailed August S6, on
"La France." He joined the 39th
Regiment of the French Infantry.
f J.
22
THE MOTION PICTURE NEWS
Real War Pictures Will Be Rarities
Correspondent of English Paper Declares That Difficulties Confronting
Camera Men are Practically Insurmountable — Might
Trail After Armies Later
DE MILLE WINS SCREEN
REPUTATION
Cecil B. De IMille who, since its
organization, has been director-gen-
eral of the Jesse L. Lasky Feature
Play Company, was one of the first
recruits from the "legitimate" to the
CECIL B. DE MILLE
screen world. Mr. De Mille began
about two years ago studying the
field of motography, and last De-
cember left for Hollywood, Cal.,
where, in co-operation with Oscar
Apfel, he produced "The Squaw
Man" for the Lasky Company.
J\Ir. De Mille progressed so rap-
idly that his work on "The Call of
the North," the recent Lasky pro-
duction, stamps him as one of the
foremost motion picture directors.
RADICAL changes which occurred
suddenly and immediately fol-
lowing an interview granted a repre-
sentative of The Motion Picture
News by Charles L. Kiewert, vice-
president of the Charles L. Kiewert
Company, importers of the Bio brand,
Milwaukee, on the carbon situation,
appearing in the issue of August 32,
invalidated the statements contained
in the report of the correspondent, re-
sulting in considerable regrettable
misunderstanding over prices in many
ciuarters of the trade.
It was stated that the war would
not affect prices. On the other hand,
the price of carbons has advanced.
The conditions governing the increase
in the case of the Kiewert Company
are due to consignments from the
other side being held up at the last
minute.
The Kiewert Company states that
THE difficulties of obtaining pic-
tures of actual scenes in the Bel-
gian zone of hostilities, on account
of suspicion of the military authori-
ties, who are in constant fear of spies,
have been set forth in a recent article
in the "Bioscope."
A correspondent of that publication
writes that at the outbreak of the
war it was worth a man's life to carry
a camera. In relating his own experi-
ences in Belgium he said that if his
credentials were passed on favorably
by the Brussels' authorities, there
was still danger from mobs.
In the first few days following the
declaration of war, to take a picture
meant risking death. A camera was
looked upon as the outward and visi-
ble signs of a spy, and anyone so un-
fortunate as to be caught far from
the protection of the guards was apt
to be torn limb from limb. And this
"protection consisted of arrest, which
might lead later to a quick court mar-
tial and execution.
A friend of the correspondent was
placed under arrest twelve times in
one day, regardless of the fact that
he had left his apparatus at home.
After the panicky feeling of the in-
habitants subsided somewhat, permits
began to be issued to photographers,
but they were not allowed to go be-
yond the city limits. This was the
extent to which the most venture-
some and eager cameraman was
allowed to go "to the front."
three large shipments, which the com-
pany expected would help steady the
market for some time, at the time the
interview was given out, could not be
delivered because two steamers were
recalled to Hamburg by wireless. The
third consignment was shipped on the
steamer "President Lincoln," accord-
ing to advices the company received
from the manufacturers in German^',
but it was later learned that the steam-
ship arrived in New York without
bringing the carbons.
Disappointed in not receiving any
of the large importations expected by
the company, the Kiewert people dis-
tributed the supply on hand with
equal impartiality, and issued a state-
ment to their customers to the effect
that further orders would be filled as
soon as any delivery of the three con-
signments are made by the steamship
companies.
The correspondent also stated that
the English and French authorities
were dead set against admitting pho-
tographers to the battle lines. Thus
pictures of actual fighting are out of
the question, but he thinks that
eventually camera men might be
allowed to trail in the rear of the suc-
cessful armies. This, however, is
only a supposition.
Even if a man could slide through
the lines, he further declares, expect-
ing to take pictures unnoticed, his
bulky apparatus would make it im-
possible to carry out the plan. His
difficulties are greater than the ordi-
nary siill-picture photographer, who
with a box small enough for quick
concealrnent, might be able to escape
undetected.
FILM PATIN BON VOYAGE
Over one hundred people bid
Claude Patin "bon voyage" when he
sailed on the S.S. "France," which
left New York Wednesday, August
36, for Havre.
A motion picture was made of Mr.
Patin, bidding good-bye to his
friends, which was shown at the
Stiand Theatre later.
The pilot who escorted the
"France" safely out of the harbor
was Frank T. Egan; a brother of
Agnes Egan Cobb, and he stated the
S. L, ROTHAPFEL BIDDING PATIN
FAREWELL
colors would be dipped for Mr. Patin
in his honor.
As the "France" pulled out from
her dock the crew of an English boat
lying alongside cheered the vessel on
its way and waved English flags until
the steamship was out of sight.
Carbon Prices Advanced by War Situation
Radical Changes Following "News" Interview with Bio Importer Invali-
dated the Facts Published in Issue of August 22
THE MOTION PICTURE NEWS
23
The Cash Value of Good Architecture
The Exhibitor Who Builds a Beautiful Theatre Will Be Repaid in Worth- While Patronage — The Success
of the Wilmette Theatre Is a Striking Proof of the Fact That "It Pays
to Build Artistically"
WITH film drama established on
a permanent footing there has
come a realization of the importance
of presenting it amid proper sur-
roundings. In the case of the most
artistic productions the theatre must
be on a par with their quality.
A beautiful piece of statuary or a
wonderful painting executed by an
old master would hardly find its best
setting in the bal^hoo tent of a cir-
cus. To be sure tne exhibition would
THE WILMETTE THEATRE, WILMETTE,
ILLINOIS
draw a crowd, but it is pretty safe to
assume that the throng would not
comprise those who appreciate the
artistry of the masterpieces.
It is the same way with picture
patrons. Those who see only the best
films and could not be induced to
enter a theatre where the highest
representations of the motion picture
art were not shown cannot be ex-
pected to become patrons of fourth
and fifth-rate houses.
Now that people of education and
critical knowledge of drama and act-
ing have become patrons of motion
pictures, the theatres catering to this
class must maintain a high standard
in advertising, management, interior
decoration and architecture.
This question of architecture is a
vital one, not so much in respect to
its material side as in its exterior
decorative effects. The practical part,
the comfortable seating of patrons,
fire exits, etc., are already understood,
as evidenced on every hand.
But it's the artistic side of the sub-
ject we have to deal with now. For
a house exhibiting pictures of excep-
tional merit the people expected to
come and see them are influenced by
the outside appearance of the theatre.
Freakish achitecture repels them; but
good architecture, pleasing to a culti-
vated eye, will decide at once in favor
of the theatre.
Generally speaking, a theatre front
designed in simple, dignified style has
greater drawing power for the exclu'
sive picture-goers of a community.
Indeed, in some cases, like that of
the Village Theatre, in Wilmette, 111.,
a suburb fifteen miles out of Chicago,
lines of classic severity constitute
the architectural magnet for this class
of patronage. A glance at the accom-
panying illustrations will indicate
what is meant.
Here is one of the most successful
motion picture houses in the coun-
try, considering that the population
of the town is not more than about
eight thousand. It ranks with the
handsomest theatres in the country,
and the designer has demonstrated
what can be done by a strict adher-
ence to the principles of good taste
and sound architectural lines.
The efTect is most striking; there
is absolutely nothing to offend the
keenest artistic sensibilities. The man
or woman of culture who had never
seen a motion picture would feel on
viewing the Village Theatre for the
first time that anything shown in
such a building must be worth see-
ing, and would straightway walk in,
bent on discovery.
As they passed through the lobby
to the box office the visitors would
notice on the terra cotta walls to the
LOBBY OF THE WILMETTE THEATRE
right, present and coming programs
announced in a manner in keeping.
The absence of flaming posters and
knock-you-in-the-eye advertising fea-
tures are conspicuous by their ab-
sence.
The conventional electrical sign is
not in use at the Wilmette Theatre.
Instead, there is a leaded glass sign
five feet in diameter which gives the
date of the settlement in the village
by the Frenchman Ouilmette, with
the date of the erection of the theatre.
In the center is the portrait of a
French trapper, representing the
character of Ouilmette.
A CLOSER VIEW OF THE WILMETTE, WHERE THE OLD LOBBY DISPLAY IS
UNKNOWN
24
THE MOTION PICTURE NEWS
The theatre has a seating capacity
of six hundred, with four wide aisles,
all of which are in cork tile, noiseless
and non-slipping. The seating is in
upholstered leather, both back and
seat, with thirty-two inches between
chairs, giving ample space. A Kim-
ball organ and grand piano have been
installed. The lighting system is
unique, inasmuch as its reflector
lights, the Baily-Cove, dispense with
the hanging basket efifect of the ordi-
nary indirect lighting system. A Su-
perior screen and two Simplex motor-
driven machines are in use.
The theatre is a model of archi-
tectural elegance, and with its in-
terior attractions is an ideal neigh-
borhood house, drawing upon the
cream of the best patronage.
IVAN FILM DRAWS CROWDS
The Grand Theatre, Grand and
Chrystie streets. New York, with a
2,000 seating capacity, opened for the
season as a high-class photoplay
house, on Friday evening, August 38,
with the "Sins of the Parents," for a
ten days' engagement, featuring Mme.
Sarah Adler with a star cast.
For this occasion the entire house
was decorated. A special box was
prepared in hoiior of Mme. Sarah
Adler, who witnessed the first per-
formance, and saw herself in the role of
Laura Henderson.
The "Sins of the Parents" is the
record breaker in the history of the
Grand Theatre. On Sunday from 1
p. m. to 11 p. m., the management an-
nounced that they handled 11,240 peo-
ple that paid admission. The film was
made by Ivan Film Productions, Inc.
BIG CHANCE FOR REAL WAR
FILMS
Special to The Motion Picture News
Milwaukee, Sept. 3.
There is a big chance for some one
to make considerable money in Mil-
waukee with a picture of the German
Army either mobilizing or on the way
to the front.
This picture, however, would have
to be the genuine article, and could
rot be faked as there is a very big
German population here, hungry for
something from the Vaterland. They
would resent anything not the real
article, and would be quick to dis-
cover a fake as many of them are
former German officers.
Just such a picture is being widely
sought at present by local exhibitors,
and the man that has one will have
little trouble in placing it.
The interest the Germans are taking
in the war is intense and as the local
papers, despite protests from the va-
rious German societies and individ-
uals, have been unable to give them
much German news a picture of this
nature would be sure to "pack them"
for a number of weeks.
Kansas City Censors Issue Film Report
Censorship Division Passed on 539,000 Feet Between October 1, 1913,
and September 1, 1914 — Rejected Thirty-two Entire Reels
Special to The Motion Picture News
Kansas City, Mo., Sept. 1.
A REPORT has just been made
public by the censorship division
of the board of public welfare here
showing that 539,000 feet of films
were reviewed between the dates Oc-
tober 1, 1913, and September 1, 1914.
Of that amount, thirty-two entire
reels were rejected and 31,455 feet
were ordered cut out. Of those
totally rejected all were three-reel
subjects, with the exception of one
two-reel and one six-reel drama.
The censorship division is now
working under a recently enacted
ordinance by which the censor and a
board of appeals — none of the mem-
bers of which are exhibitors — are
given absolute power. No films
passed entirely by the national board
are viewed by the local censor unless
a complaint is lodged. However,
films in which cut-outs were ordered
by that board or films that were not
presented before it must be viewed
by the local workers. No films passed
by the national body have been re-
jected here.
The members of the appeal board
serve without pay and are three in
number. The chairman is Judge H.
C. McDougal, former city counselor;
Battle McArdle, an attorney, and
Trigg A. Long, an insurance man.
They are given the power to revoke
a theatre's licence in case the censor's
orders are violated several times.
Film Firm At Odds With Chicago Censors
"Chimney Sweeps," Picture Playhouse Feature, Disapproved by Them,
Though National Board and Other Censors Passed It
The Picture Playhouse Company
have declined to make these changes,
claiming that it will literally cut the
"meat" from the film, but the censors
contend that in its present state it is
not suitable to show, for they claim
the moral effect will prove bad,
especially upon the minds of the
younger class of the motion picture
goers.
However, the company propose to
bide their time and then demand a
special permit, to be allowed to show
the picture to all those over twenty-
one years of age. Only those titles
pertaining to the illegitimacy of the
child are the ones over which there is
a dispute.
THE Chimney Sweeps," a Pas-
quali feature, controlled by the
Picture Playhouse Film Company in
this country, has struck a snag in the
Chicago Municipal Censorship Board,
after having passed the National
Board and various other state boards,
including Pennsylvania, favorably.
As the entire production is based
on the illegitimacy of a child, the Chi-
cago board claims that it is not suita-
ble to be seen by the public of that
city, and they have declined to deliver
a permit to the Picture Playhouse
Company unless nine of the sub-
titles are obliterated which, however,
will alter the entire plot of the pro-
duction.
Pictures and Opera Put On at the Academy
One of New York's Oldest Theatres, Now a William Fox House, Under
the Management of F. M. McClintic, Extensively Remodeled
THE latest addition to the fast-
growing class of motion picture
houses which run the highly popular
combination of feature pictures and
extracts from operas, is the Academy
of Music, at Fourteenth street and
Irving place. New York City, which
opened Monday, August 31, with that
variety of entertainment.
Under the able direction of Mr.
McClintic, the manager, the theatre
has been extensively altered to suit
the requirements of a motion picture
house. It seats approximately 3,700.
A twenty-piece orchestra, led by
George F. Briegel, and a Moeller pipe
organ, played by H. Leslie Goss, will
furnish the music for the house. Two
Simplex machines have been installed.
The program of the first week fea-
tured the De Luxe six-reel picture,
"Sealed Orders," and was followed
by two comedies and two operatic re-
citals by the National Grand Opera
Company.
William Fox is the financier of the
proposition and F. M. McClintic the
manager of the house, which is
equipped with all the latest motion
picture theatre accessories. The light-
ing effects of the stage are very ingeni-
ously devised.
The Academy of Music is one of
New York's oldest theatres, having
been opened over half a century ago,
Its entrance into the circle of motion
picture theatres is only another sign
of the rapid growth of this industry.
THE MOTION PICTURE NEWS
25
COOL WEATHER REVIVES CINCINNATI THEATRES
Optimism Now Discernible in Exchanges and Theatres and Increased Business is Once More the Rule —
McMahan and Jackson Win Decision Which Union Operators Claim as Their Victory
Young Woman Exhibitor Takes Unique Method of Advertising Her Theatre
special to The Motion Picture News
Cincinnati, Sept. 3.
SINCE the evening temperature
has fallen to a normal degree of
coolness the motion picture busi-
ness in and about Cincinnati has
shown a corresponding stimulation.
This activity has been reflected as
well in the local film exchanges and
a decided optimistic spirit, as the re-
sult, has replaced the sourness and
complaints of a month ago.
Many theatres in the outlying dis-
tricts which depended upon small
neighborhoods for patronage and
were forced to close down during the
heated term, have been newly clothed
at the hands of painters and decora-
tors internally and externally, and
now present smiling and attractive
fronts, ready, with open arms, to
again receive the prodigal "movie"
fan.
Increased business during the past
several weeks has been the rule in
the downtown districts.
A number of the legitimate houses
which, for a time during the summer,
were showing motion pictures, are
now actively engaged in presenting
their regular programs. This fact
only serves to reduce competition,
but the real reason for the boom in
business is the weather.
"Neptune's Daughter" Remains
The Annette Kellermann photo-
play "Neptune's Daughter"' has been
playing to capacity houses at Keith's
during the past week, so that it will
play another week's engagement.
The Lyric will close its motion pic-
ture season this week with Lyman H.
Howe's motion pictures of the Pana-
ma Canal.
W. R. Sheehan, of New York,
representing the William Fox mo-
tion picture interests was in Cincin-
nati recently. He made tentative ar-
rangements to open a branch of the
Box Office Attraction Company here
to cover southern Ohio, Indiana and
Kentucky with its film exchange.
I\Ir. Sheehan while here gave out an
interesting interview regarding Euro-
pean war films. Expectations of ex-
hibitors and patrons of motion pic-
ture theatres that animated pictures
of the war scenes may soon be seen
in this country will probably not be
realized for some time, he said.
Owing to the strict censorship
which has covered all news of ac-
tivities in the war zone, he says, mo-
tion pictures, if any are obtained, will
probably not be shown in Amer-
ica until after peace has been estab-
lished. The military censors are
blocking the camera men at every
step and where the educational ad-
vantages of actual scenes from the
front cannot be overestimated, such
films will be held, if only for their
educational and historical value, but
will not be shown to the public until
the censors put their O. K. on them.
The Paramount Pictures program
will be seen in Cincinnati shortly at
the Lubin and the Nordland Plaza
theatres.
Ask for New Warner Program
Many inquiries have been received
by A. Muller, manager of the War-
ner's Features Company, regarding
the new weekly program of twenty-
one reels.
The business of this company in
West Virginia has increased to such
an extent during the past several
weeks that the establishment of a
branch exchange office at Charleston
is being considered. If this office is
opened, H. S. Peed, of the local office,
will be placed in charge.
The firm of McMahan & Jackson,
operators of the Independent Fea-
tures Company, of this city, was
awarded a judgment of ^99 in the
Municipal Court, Friday, against A.
Niedenthal, of Evanston. The firm
claimed to have had a contract with
Niedenthal calling for 15 cents a foot
for feature films and that while a
three-real feature was being run off
the first reel caught fire and damaged
all three reels.
It was claimed that Niedenthal's
operator was a non-union man and
that he had been refused a license
several days before the fire occurred.
McMahan and Jackson sued for $300,
but this amount was halved by the
Court.
The case was decided on the basis
that two of the reels which were in
the booth should not have been there.
The Court awarded $45 for each of
the two films. Only $9 was allowed
on the first film, which was slightly
damaged, and, in a measure, caused
the fire.
Union Operators Jubilant
Union operators in Cincinnati con-
sider the winning of the case by Mc-
Mahan & Jackson a vindication of the
union cause. Exhibitors in the fu-
ture, they declare, will be more care-
ful about employing non-union opera-
tors.
The Pastime Theatre, a motion pic-
ture house of Maysville, Ky., was
given an unusual amount of free ad-
vertising the past week, when the fair
proprietress, Miss Anna Belle Ward,
a miss of eighteen summers, appeared
here, following a woman's cham-
pionship swimming race of three
miles on the Ohio River and chal-
lenged the winner to race her any
distance between three and five miles.
Miss Ward was an entrant m the
race, but a sudden attack of illness
prevented her from being a con-
testant. As soon as the winner com-
pleted the course the young Mays-
ville exhibitor was ready, and from
her skiff in which she had followed
the progress of the race, she issued
her challenge.
More publicity for Miss Ward and
her theatre will follow this new
championship race, which is now
being arranged. Immediately after
the challenge was issued. Miss
Ward's pictures were taken, and she
was interviewed by the reporters.
The young exhibitor then returned
home to look after the evening per-
formance at the Pastime.
A Believer in Publicity
"I believe in publicity," she said.
"I found out very early in my career
that it does not do for one to hide
one's light under a bushel, even if
she does happen to be a woman and
as such is constitutionally shy. My
swimming is one of the very best
advertising assets I have."
"LIVE-WIRING" THE WAR
Special to The Motion Picture News
Milwaukee, Sept. 2.
The European war and the public's
thirst for war news has been put to
good use by Manager Harry Graham,
of the Butterfly Theatre. Finding that
his patrons were flocking to the bulle-
tin boards for the latest flashes from
the front, Mr. Graham made arrange-
ments with one of the local papers to
keep him supplied with bulletins, in re-
turn for which he ran a slide announc-
ing that he was getting his bulletins
from this paper and to watch for their
extras for the latest war news. As it
is impossible to buy the privilege of
running advertising slides at the But-
terfly, the paper was very glad for the
exchange of courtesies.
The bulletins Mr. Graham posted in
a conspicuous place in his lobby with
the result that the war fans were at-
tracted away from the bulletins where
they had been congregating and a great
majority of them went into the But-
terfly to see the pictures.
26
THE MOTION PICTURE NEWS
The Pass Disease and Its Victims
By Charles B. Taylor ' '
The "Deadhead" Is as Prevalent and Perennial a Pest to the Exhibitor as of Old to the Theatre Manager-
Those Who Ask Most Deserve Least — And the Victims of the Disease Are the Exhibitors
II -|--^ ASSES" is quite an unusual
subject, but nevertheless a most
important one to . countless
managers who are daily being "pes-
tered'' to death for a pass to their
motion picture show.
The telephone bell rings in the
manager's office.
"Hello, this is Mr. Blank, advertis-
ing solicitor of the Blade. I would
like to have six box seats for to-night.
Will you leave them in the box-office
for me in my name?"
"I am sorry, Mr. Blank, but to-
night being Thursday, I expect to
have a big house and I cannot turn
my patrons who occupy box seats
away. I will be glad to let you have
seats in any other part of the house,
however.
"Oh, never mind, then, we will go
somewhere else," is the reply.
Such a thing is getting to be a
common occurrence in Buffalo.
THE other day a local advertising
man on one of the big local dai-
lies stopped one of the managers and
asked him for a book of tickets to his
theatre. The book contained 50 tick-
ets, and just because it was a "book,"
he thought he had better, tackle the
manager for the whole thing. This
man had never done anything for the
theatre in the way of publicity except
perhaps knocking the theatre, which
is a boost from some people, we have
been told.
Upon being refused, he threatened
to see what he could do about having
the write-up on the following Sunday
for this theatre cut down, and carry-
ing out his threat, went to the man-
aging editor and told him to run
about five lines on the Blenheim The-
atre, as the business office was not
getting any passes.
The managing editor, being a
"prince of a good fellow," who gives
everybody a square deal and who is
in turn always "taken care of" with
all the passes he wants, and could
bavf the whole theatre if he wanted
it, told Mr. Advertising Man what his
position was and that he was not run-
ning the dramatic page, etc., and then
some.
OOOKING and passes are two
■D things that are keeping the Buf-
falo managers busy. Everybody who
ir. anybody seems to think that they
have the privilege of free admission
to their theatre. The result is that
the managers a»e being pressed more
and more for passes. What the ulti-
mate result will be is only con-
jectural.
Copy boys, elevator boys, make-up
men, advertising solicitors, advertis-
ing-window men, in fact, every posi-
tion on the newspaper, policemen, city
officials, exchange men, open market
bookers, sign painters, "Men Higher
Up" and so on and so forth, down
through a long list of so-called and
would be dignitaries.
The "pass disease" is a terrible
thing once it has got the hold on
anyone. After you receive the first,
you want the second and then the
third, and before long you hate to
pay for admission. If you have to go
down in your jeans for a dime, you
have bad dreams all night.
There are some people who are en-
titled to passes and these are the
newspaper men who handle the copy
such as city editor, dramatic editor,
managing editor, in fact, anyone who
helps the publicity in any way in their
editorial position for, be it known
that an editor is not interested espe-
cially in your theatre.
Your ad brings no money to his
pocket, but when you present him
with a hand full of passes — -you notice
the result in the write-up you get the
next day.
THEN again some managers do
not like to be liberal with their
passes, even to these men. This is a
bad mistake and makes it hard for the
press representative to get his copy
"across." When a press agent enters
the editorial sanctum, the first thing
that passes through an editor's mind
is "well, how many do I get." Good-
night, and also farewell.
With the growing popularity of mo-
tion pictures and the consequent con-
struction of large theatres for exclu-
sive showing of the new art, managers
are having just as much trouble as
legitimate house managers have.
If there is anybody that a manager
of a theatre hates it is a newspaper
man, for as a rule the first thing that
the latter says is, "May I have two
for to-night?"
Nothing but box seats for the en-
tire family will go for some advertis-
ing solicitors and they are usually the
ones who do not deserve the courtesy.
When Buffalo managers are literally
"held up" with the threat that if a
box of passes is not forthcoming their
write-up is going to suffer, in spite of
the fact that they are entitled to it,
it looks as though some strict rules
are going to be laid down in the near
future with regard to passes and who
shall receive them.
Latest New York Uptown Film House Opens
Adelphi, Owned by A. J. 'Wolf, J. W. Springer and L. Hamburger, and
Costing $100,000, Will Use All Programs
nay drama entitled "Two Men Who
UNDER the management of the
Trio Amusement Company, Inc.,
of which A. J. Wolf, J. W. Springer
and L. Hamburger are the stock-
holders, the Adelphi Theatre, situ-
ated at Broadway and Eighty-ninth
street. New York City, was opened
to the public on Tuesday evening,
August 25.
The interior of the theatre is
decorated in pearl gray, creating a
pretty effect in combination with
rose-colored carpets. The theatre
has one small balcony comprised of
loges, where smoking is permitted.
The balcony and orchestra together
seat 1,200. The house was built at a
cost of approximately $100,000.
The service which the management
will use is a selection from all pro-
grams. The features will be changed
on Monday, Wednesday and Friday,
and the balance of the program each
day. The first program that the
house offered consisted of an Essa-
Waited," and was followed by "A
Fair Rebel," the latest Klaw & Er-
langer release.
After a short intermission "The
Character Woman," an Eclair sub-
ject, was shown, and the World
Film Corporation's latest release,
"Jess of the Mountain Country," a
comedy-drama acted by child play-
ers, put an end to the highly success-
ful first night.
The price of admission to the
house is ten, fifteen and twenty-five
cents in the afternoon, and fifteen,
twenty-five and thirty-five in the
evenings.
NOT 'WITH RAMO NOW
C. A. Maddox, of Kansas City, Mo.,
and William Conn, of Minneapolis,
Minn., are no longer in the employ
of Ramo Films, Inc., and have no
connection whatsoever with that
company. ;
THE MOTION PICTURE NEWS
27
FILM NEWS FROM FOREIGN PARTS
Prince of Wales Makes Appeal for Funds Through Motion Picture Slides — Scheme Broached for Rais-
ing Money for Families of Cinema Men Killed in the War — Conditions in Scotland Holding
Firm — Channel Islands Feel Scare Without Reason
SLIDES have been sent to all ex-
hibitors in England for the pur-
' pose of appealing to the public for
contributions to a national relief fund.
A letter as follows accompanied the
slides:
"H.R.H. Prince of Wales having
approached the three branches of the
trade with the suggestion that an ap-
peal for funds should be made on the
screens of all the cinema theatres in
the kingdom, it was agreed at a joint
conference of the trade to raise a
fund to provide the necessary slides.
"The exhibitors' contribution will
be the exhibition of the slides sent
herewith, which it is hoped you will
show continuously while the fund is
in existence."
The slide contains this appeal from
the Prince of Wales:
"At such a moment we all stand to-
gether and it is to the heart of the
British people that I confidently
make this most urgent appeal."
Directions then follow for forward-
ing the money, which is to be sent to
Buckingham Palace. The letters do
not have to be stamped, as the gov-
ernment decided to frank all such
communications without any ques-
tion.
This action of the Prince of Wales
suggested to the "Bioscope" a plan
for helping the families of those in
the industry whom hostilities may
have thrown out of employment.
The idea is not to make a direct ap-
peal to the trade for money. On the
other hand, exhibitors are asked to
organize special entertainments at
which films are loaned for the oc-
casion by manufacturers and ex-
change men. The proceeds will be
devoted to a fund distributed under
the supervision of the organizing
committee.
With the exception of one motion
picture house, all the film theatres in
Brussels are closed, according to a
dispatch in a London daily.
Eclair Making Deliveries
It is announced by the Eclair Com-
pany, Limited, that releases ordered'
up to and including September 34 will
be delivered. The British house organ
of the company, the "Eclair Journal,"
will not be discontinued, but on the
other hand, will contain a number of
interesting, views of the seat of , war
from special correspondents sent out
by the concern. In addition to this
special films interesting the British
public in particular will be released
from time to time.
So far, the film trade in Scotland
has not been materially affected by
the war. The public still attends the
theatres, drawn by pictures of timely
interest, such as the regular troops
and territorials in mobilization, and
numerous navy subjects. The pic-
tures were instrumental in arousing
the most enthusiastic patriotism of the
people.
Scotland Conditions Not Bad
In some of the districts far removed
from the industrial centers, where ex-
hibitors could not obtain timely films
readily, the theatres were not able
to benefit by the enthusiasm gener-
ated by war subjects.
Then, again, in places like Stirling,
Wick, Dunfermline and Arbroath,
the military authorities comman-
deered the motion picture houses for
the quartering of the mobilized terri-
torial troops. However, this action
of expediency will not result in the
permanent closing of the halls, and
the proprietors look forward to their
being released for business purposes
when the authorities locate the sol-
diers in regular camps.
The same calm prevails in other
Scottish cities. Business in Glasgow
and its environs, Edinburgh, Dundee,
Aberdeen and Inverness are now at
normal, following the first excitement
of the declaration of hostilities. The
demand for topical subjects of a war
nature has been filled in practically
every instance.
Appeal for Public Patronage
The "Bioscope," one of the fore-
most British trade journals, whose
opinions carry weight with the Eng-
lish exhibitor, has issued a one-page
supplement appealing to the general
public for support of the motion pic-
ture industry during the grave crisis
abroad.
The sheet, neatly printed in blue
with a red border and ' containing a
British flag in the middle, has been
printed with the idea of giving the
theatre manager something effective
to catch the attention of pedestrians.
The placard is designed for pasting
on poster frames on the sidewalks or
in the lobbies.
The appeal points out the hard-
ships from unemployment confront-
ing the 150,000 men and women en-
gaged in the industry throughout the
British Isles, if there is any degree of
falling ofif in patronage.
The "Bioscope" hopes that the pub-
lic will, whenever possible, support
motion picture theatres during the
critical period of the nation.
A British trade paper has begun
the publication of an honor list, con-
sisting of men connected with the
film industry who have enlisted for
the war in either the British, French
or Russian armies.
Unnecessary Scare in Channel Islands
Because of the mobilization of the
militia in the islands of Guernsey and
Jersey and the falling off of holiday
visitors, the motion pictiire theatres
have experienced considerable lack of
attendance: The war scare in the
channel islands is entirely unneces-
sary, it is reported, as communication
with the mainland has not been inter-
rupted, the mailboats arriving daily
from Southampton.
It was ' feared, too, that the local
authorities in Jersey might refuse to
renew the license of the theatres as
they expired, but the newspapers in
the island have pointed out the in-
justice of such a proceeding, as it
would result in adding just so many
more to the army of unemployed.
The men who are now patronizing
the innocent amusements afforded by
the motion picture theatres would
also probably haunt the saloons and
cafes.
The authorities saw at once the rea-
sonableness of the request made by
the newspapers, and naturally wanted
to take action for the best interests
of the community. So far, there has
been no interference.
TAKING ADVANTAGE OF THE
WAR
Special to The Motion Picture News
Rochester, N. Y., Sept. 3.
The management of the Colonial
Theatre of this city is displaying con-
siderable enterprise in connection with
the European war. Even though films
of the war are not available as yet for
this theatre, the manager, knowing that
the public is "eating up" everything in
connection with the war, has set aside
part of the space on his billboards in
front of his theatre, on which he pastes
the telegraph pages of the newspapers
as fast as they appear on the streets,
giving the latest details of the war.
Folks stop to look over these dis-
patches, attracted by the scare heads
evolved by the editors, and, incidentally,
they notice the announcements of the
films being shown inside.
The Colonial is on Main street, so that
the lobby display is seen by thousands,
and the device is catching many patrons.
28
THE MOTION PICTURE NEWS
STAR BLACKWELL IN DAVIS
DRAMA
For their second release, the
Favorite Players Film Company have
secured the rights to make a photo
dramatization of Richard Harding
Davis' famous story, "The Man Who
Could Not Lose," featuring Carlyle
National Board Makes Neutrality Move
Asks Exhibitors to Run Captions Before War Films, Requesting Specta-
tors to Refrain from Making Any Sympathetic Demonstration
CARLYLE BLACKWELL
Blackwell in the leading role, scen-
ario by Robert A. Dillon.
This is in keeping with the policy
of the above-mentioned company to
produce only the works of well-
known authors for their productions.
DAVID H. THOMPSON BACK IN
FILMS
Announcement is made by the
Thanhouser Film Corporation that
David H. Thompson is to appear in
pictures again. A year ago, the Than-
houser Company decided that it need-
ed some one to handle its extra peo-
ple and cast, so Dave was selected.
The call of the motion picture was
too great for Dave, so he tutored
Frank Grimmer, an assistant director,
and when the time was ripe, Frank
"stepped in" and Dave "stepped out."
Dave will be remembered for his
work in "Aurora Floyd," "Kathleen,
the Irish Rose," "Their Golden Wed-
ding," "The Musician's Daughter,"
and other Thanhouser productions.
TERRY WILL OPEN SOON
Special to The Motion Picture News
Buffalo, N. Y., Sept. 3.
The Ellen Terry Theatre will open
in a few weeks. John R. Oshei, man-
ager of the Teck Theatre, and a large
stockholder in the Ellen Terry, an-
nounces that an outside man will man-
aged this theatre, but has not disclosed
the new manager's name.
THE importance of the sentiment
expressed in the proclamation of
President Wilson to the effect that
the people of this country should re-
frain from taking sides in the European
war, for the purpose of avoiding any
unnecessary expression of feeling like-
ly to be engendered by the sympa-
thies of our diversified population,
was recognized by the film industry.
The National Board of Censorship
saw in the appeal an opportunity for
exhibitors throughout the country to
perform a service in the interest of
local peace and national dignity. The
organization has issued a request to
exhibitors to run a caption before war
films asking audiences to refrain from
uttering any partisan expressions.
The letter from the board follows:
"Gentlemen: August 27.
"The preservation of a spirit of ab-
solute neutrality on the part of the
American people, as suggested by
President Wilson in his recent proc-
lamation, is a matter so vitally im-
portant that the National Board of
Censorship makes the following sug-
gestion:
"When you are producing pictures
containing war scenes, please precede
the actual pictures with about five
feet of caption asking the audience
kindly to refrain from any expres-
sions of partisanship as the pictures
are shown. You will strengthen such
an announcement very materially by
adding that this request is directly in
line with the policy of President Wil-
son.
"We further suggest that scenes
v.hich tend to arouse race hatred be-
cause of their realism and horrible de-
tail be treated in a restrained man-
ner.
"Thank you.
"Very truly yours,
"National Board of Censorship of
Motion Pictures"
Mr. Binder sent a copy of the let-
ter to President Wilson and received
this reply:
THE WHITE HOUSE
WASHINGTON
Aug. 28th, 1914.
My Dear Mr. Binder: I have your
letter of August 27th, and thank you
very much for your courtesy in call-
ing my attention to the enclosures. I
shall be glad to bring it to the Presi-
dent's attention as you suggest.
Sincerely yours,
(Signed) J. P. TUMULTY,
Secretary to the President.
Los Angeles Houses Pledge to Raise Prices
Theatres Showing First and Second
Charge Ten Cents
Special to The Motion Picture News
Los Angeles, Aug. 24.
TWO very important film con-
tracts have been made in the
past week by Thomas L. Tally,
owner of the Tally Broadway, who
recently secured Los Angeles rights
for the entire program of the Para-
mount Pictures Corporation. The
Paramount pictures will form the
program for three of the principal
film houses for the next year.
Mr. Tally is to have choice of the
service for his house, and will run
each picture one week. The other
first-run program will be shown at
Miller's Theatre, which has hereto-
fore been using seven reels of Gen-
eral and Eclectic pictures.
■ Frank Hawkins, of the Alhambra,
where the Universal program has
been used since the opening of the
house more than a year ago, has
contracted for the first choice of pic-
tures for second-week projection.
The contracts became effective for
the Alhambra, August 24, when "The
Man On the Box," with Max Fig-
man and Lolita Robertson, will be
shown, following a week's run at the
Tally, and at Miller's, August 31.
The three theatre managers will
Runs of Paramount Service Must
for Front Seats
co-operate in advertising the pic-
tures, and will receive material help
from the Paramount people. It is
planned to use 150 24-sheet stands, 50
of which are paid for by the manu-
facturer.
The names of the houses and date
lithos will be changed daily from
the first to the second-run houses.
United newspaper advertising will be
used and the managers are planning
to furnish matter for page and half-
page copy.
One feature of the contracts is the
stipulation regarding admission
prices. Each theatre, whether first
or second-week run, must charge ten
cents for seats in the froiit section of
the theatres, twenty cents for rear
seats, and if the theatre has loges, the
prices for these has been stipulated to
be thirty cents.
The Alhambra has been a five-cent
house and the prices here will be
raised to ten and twenty cents.
Miller's Theatre has heretofore
charged ten and fifteen cents, which
will hereafter charge ten and twenty.
Later Mr. Miller anticipates loges
will be added. The Miller's Theatre
will add an orchestra in addition to
pipe-organ concerts.
THE MOTION PICTURE NEWS
29
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EDITOR'S NOTE.— It is the desire of "The Motion Picture News" to include under this heading
novel advertising ideas, successful schemes in the management, decoration and equipment of the the-
atre— everything, in fact, done by the exhibitor to stimulate his trade. We invite every exhibitor to
^•'rite us about any new enterprise he has; also to come to us for advice or information along any line.
Address: Editor, "The Motion Picture News," 220 West Forty-second Street, New York City.
WAR NKWS UKAWS PATRONS
IF a crowd is seen gathered in front
of a Cleveland downtown building
these days, it's a safe bet that they
are gathered about one of the motion
picture houses where a pictorial
news service similar to that furnished
by the Elliot company, of New
York, is used
The psychological effect of the
European war has been tQ create a
demand for actual battle scenes and
for pictures illustrating foreign army
life. Several Cleveland managers,
especially in the downtown district,
have been quick to observe the busi-
ness-getting possibilities latent in
this exhibition of human weakness.
The Dreamland and the Bijou are
good examples of theatres which are
showing increased box-office receipts
at a small expense. On either side
of the lobby of these theatres are
poster boards bearing prints from a
pictorial bureau.
Prominently displayed, they attract
the eye of a passer-by, eager for
some authentic, tangible information
of the war. He stops and looks.
From the war photos, his observ-
ing eye strays to the posters an-
nouncing the day's attraction at the
theatre. If the posters appear at-
tractive, and especially if they deal
with a military plot (leave that to
the manager) there is every chance
that he will enter.
Result — one more perfectly good
admission price. And this is re-
peated many times.
AN OASIS IN THE THEATRE
MANAGER AL SARDINO, of the
Savoy Theatre, South Warren
street, Syracuse, N. Y., always sche-
ming how to make things more com-
fortable, pleasing and inviting to his
patrons, has hit upon something
popular and practical, especialh' for
the hot weather.
As you enter the theatre your at-
tention is attracted immediately to
the sound of bubbling water which
you find spouting from a marble
fountain located just midway between
the two aisles and directly behind the
last row of seats.
The fountain being of the continu-
ous flow type and not requiring cups,
makes it at once sanitary and invi-
ting. To see the number of people
who use it both upon entering and
leaving the theatre is sufficient indi-
cation that its installation is thor-
oughly appreciated.
HIS PRICES DIDN'T MELT
Moore's Garden Theatre, which is
and has always been the highest
priced motion picture house in Wash-
ington, ten to twenty-iive cents, has
not found it necessary to drop its
prices during the summer months and
the attendance has not dropped either.
"I never have done such business in
my career before at this time," said
Mr. Moore. "I lay it to the high-class
pictures that I am showing, through
which I have been able to appeal to
educational, professional, and official
circles. The fact that I have been in
a position to give private and special
performances of films of national, in-
ternational or of historic significance
before President Wilson, congression-
al men, cabinet members and other of-
ficers has served to introduce the mo-
tion picture theatre to many who had
shunned it heretofore.
"Another cause of the exceptional
popularity of the Garden at this par-
ticular time has been the announce-
ment of a Mary Pickford picture
every day. I have made arrangements
whereby all re-issues of Miss Pick-
ford's early photoplays will come to
the Garden first. Most important of
all, the masterpieces of this charming
little actress from the Famous Players
studio will make their initial appear-
ance in Washington at this theatre.
The latest one of these is 'The Eagle's
Mate,' which will be an attraction
shortly."
Tom Moore is about the most pro-
pressive man in the business. He is
into the future before the future
comes. He was the first to venture
into the big theatre proposition with
big features and high prices. He is
an indefatigable worker, who counts
not time, labor, nor expense to ac-
complish his aim.
H.
and
the
NO "ICED AIR" FOR HIM
M. NEWSOME, owner
operator of the Trianon,
Amuse-u and the Princess Theatres
in Birmingham, Ala., does not believe
in the merits of the new ventilation
and cooling scheme known as iced
air.
With the advent of the hot weather
Mr. Newsome has paid particular at-
tention to the cooling and refreshing
of the air in his theatres and he states
that the best thing in his estimation
is enough draw-fans to completely
change the air in the theatre every
ten or fifteen minutes. Mr. Newsome
has just installed a new draw-fan in
the rear of his big theatre, the Tria-
non, near the stage, which throws the
air out into the alley behind the
house. He has already sever-al big
fans working in the ceiling of this
big theatre, b.ut the room was so big
that these fans did not draw the foul
air directly off the audience fast
enough.
With these large draw fans in op-
eration, there is a complete change of
new and fresh air in the Trianon
every ten or fifteen minutes and while
this air is just pulled in from the out-
side and is not cooled in any way
before it strikes the audience, it is
fresh enough to keep the audience
cool and comfortable. "It is foul and
bad air that makes an audience hot,"
he states.
AN ECLIPSE OF THE SUN
THE Angelich Brothers, who oper-
ate the Sun Theatre at 13 North
Broadway, St. Louis, and the Rain-
bow Theatre at 107 North Broadway,
have hit upon a good scheme for the
summer months. It has always been
their custom to close one of the the-
atres for the hot season, and this year
they closed the Sun, and by an ingen-
ious front which has been made to
fit the lobby, the theatre is turned
into a candy shop, which is also oper-
ated by the same firm, and to stimu-
late business at the Rainbow, an ad-
mission ticket is given with each pur-
chase of sweetmeats. As soon as the
weather gets cooler the false front
will be taken from the lobby.
THE MOTION PICTURE NEWS
LAYS STRESS ON VENTILATION
COURTESY AN ASSET
THAT the personal equation plays
a large part in the success of the
motion picture house i^ the belief of
Frank J. Chadwick. manager of the
Olympia Theatre at 953-55 Elizabeth
avenue, Elizabeth, N. J. Mr. Chad-
wick believes that a pleasant "Howdy"'
or "Good Afternoon" is worth dollars
and cents to the motion picture man,
and he says his experience has
proved it.
During performances Mr. Chadwick
is always to be found in the foyer of
his theatre where he extends a cheery
greeting to every one who comes in.
He talks politics with the men, chats
neighborhood gossip with the women,
and "kids" the youngsters. As a re-
sult his audiences know him and he
knows his audiences, and mutual
benefit is derived. He has played to
good business all summer.
On warm nights everyone who
enters the Olympia Theatre is pre-
sented with a fan. These fans were
shipped to Mr. Chadwick by a baby
food concern free of cost, so the plan
costs him nothing, but has been very
favorably received.
Every Tuesday copies of "Movies,"
the official publication of the General
Film Company, are distributed in the
theatre and Mr. Chadwick says they
draw just as many people to his place
as a feature picture would. And they
are far less expensive.
On the front cover of "Movies"
generally appears the photograph of
one of the General Film stars, and
Mr. Chadwick always tries to book a
photoplay in which this star appears.
HIS CHILD IN FILMS
CHARLEY FRANKE, proprietor
of the Airdome, Twenty-eighth
and Farnam streets, Omaha, has
started a fad that is likely to become
popular. He has had films 300 feet
long taken of his little daughter for
the last three years and intends to
have a film taken of her once every
year. "While it costs more than an
ordinary photograph, just -think how
valuable it will be to her when she
is grown up," he said.
The local newspapers have been
giving his innovation wide publicity
and several of the wealthier class
have engaged the services of local
motion picture machine men to take
short films of their children. Franke
showed the picture of his little girl
on the screen at his theatre and it
made a decided hit.
"I have a 65-ampier machine that
insures the distinctness of the pic-
tures, and I choose the pictures that
will suit my patrons — pretty dramas,
good comedies, educational and scenic
pictures. I take plenty of time to
pick out my pictures," said Mr.
Franke.
"Hp HE importance of proper ven-
A tilation in the conduct of a
successful motion picture theatre is
something too many managers over-
look,'' says David Levinson, secre-
tary and general director of the Nov-
elty Amusement Company in a large
American city.
"When I started in the business I
first used a disinfectant which was
then being tried out in a number of
houses as a substitute for natural
ventilation. Artificial means, how-
ever, were soon discarded. After
making a • few changes in the house
and by opening the theatre every
morning and keeping it open to within
- a short time of the beginning of the
day's program the problem was suc-
cessfully solved. Any disagreeable
odor in a house will certainly prove
harmful and more ef?ectively than
probably any other cause drive away
the very class of patron most desired
by a first-class theatre."
To combat rowdyism of the mis-
chievous, and often pernicious small
boy, and the admission of persons
who are under the influence of liquor
are frequently the source of much
annoyance to the picture theatre
manager. Mr. Levinson early in his
career had his share of trouble along
this line and the rules which he has
evolved through experience have
TM. RENNE, manager of the
• Opera House at Ypsilanti,
Mich., has turned into a successful
motion picture theatre a house which
was an elephant on the hands of the
original owners. He has done it all
with a pleasant smile and an intelli-
gent catering to the particular pat-
ronage which he draws.
The Opera House cost him $9,000.
It seats 840. To fill it up nightly at
ten cents a seat meant a tidy income.
To have it nearly empty meant a loss.
Ypsilanti is a college town. Mr.
Renne arranged to get a program of
features that would appeal to intel-
lectual people. Once or twice a week
he runs a six-reel feature of a high
order, no blood and thunder stuff.
When he wanted to open up on Sun-
days he got a classic — "Joan of Arc,"
to name the picture. He gave a free
matinee for school children. He in-
vited the city officials in. He pe-
titioned the council. The city fathers
said if he would run religious, histori-
cal or educational pictures on Sun-
days he might operate the house on
Sunday. They were mighty pleased.
Mr. Renne depends on his lobby
display and word of mouth of his
patrons to fill the house. He has a
60-foot lobby and he is liberal with
the pictures and the posters. He has
proven highly gratifying and, he
claims, have played no small part in
bringing success to the Novelty.
"I reserve the right to refuse ad-
mission to any person whom I think
might prove objectionable to other
patrons of the house. I will not sell
admission to anyone who has been
drinking, for such a person, if allowed
inside, might fall asleep or become ill.
"Not so very long ago," he says in
recounting an experience he recently
had with an intoxicated person, "a
man whom I knew by sight as a fre-
quent visitor to the' theatre came up
to the window and asked for a ticket.
I e.xplained to him that I could not
admit him to the theatre while he was
in his present condition. At first he
was insistent and inclined to be angry,
but finally I prevailed upon him to
go away. The next day he sought
me out and thanked me for my action
in refusing him admission. Of course,
I might have made an enemy of this
man, but he was a sensible sort of
fellow and, instead, became a friend.
'T have been threatened with a law-
suit because some boys were ejected
from the theatre for rowdyism. The
price of admission was returned to
the boys at the time they were ejected
and the threatened suit is causing me
no concern. At all hazards I intend
to maintain a respectable theatre."
tried the local papers for advertising
purposes, but says he does not see
results. If he could get satisfactory
rates with Detroit papers which cir-
culate largely in Ypsilanti he would
use them, but their rates are high.
Mr. Renne has the color question
to meet in Ypsilanti. He insists that
negroes, of whom there are a large
number in Ypsilanti, take seats in the
gallery of his house. Recently suit
was brought by Alfred Sanderson, of
the Cleary Business College, to force
Renne to give him access to the
lower floor of the theatre. Prose-
cuting Attorney John Burke con-
ducted the case for the negro in jus-
tice court. General John P. Kirk
represented Renne. It was really
hoped that a verdict might be given
for the negro, that an appeal might
be taken to the circuit court and a
more authoritative ruling secured, but
on two trials the jury disagreed, the
first, one for conviction, four for ac-
quittal; the second, two for convic-
tion, four for acquittal. On a third
trial the jury acquitted Renne, hold-
ing that a theatre manager has a
right to say where patrons of his
theatre shall sit. Trial was then
brought by a second negro, a com-
panion of Sanderson, and a similar
verdict secured.
MAKING A *' WHITE ELEPHANT" PROFITABLE
THE MOTION PICTURE NEWS
31
Directory of N ew Theatres
EDITOR'S NOTE. — The information contained in the "Directory of New Theatres" is gathered by
the field representatives of "The Motion Picture News" and the facts and figures in each instance have
been verified by them and are authentic. They may be relied upon by members of the trade.
KANSAS CITY WILL HAVE
THEATRE DE LUXE
THE Middle West has commenced
the erection of the motion pic-
ture de luxe — the iilm-drama house
that will compete in equipment and
interior decoration with the best of
the "legitimate" houses.
The remodeling of the Willis
Wood Theatre, Kansas City, for
films, commencing several- weeks
ago, will not be completed until the
end of September and will cost in
all more than $50,000.
The Willis Wood Theatre was
built about ten years ago as Kansas
City's finest theatre, in which were
to be shown the best theatre produc-
tions. It was large, commodious,
and handsomely equipped.
Two months ago H. B. Lappe,
owner of a string of motion picture
houses here, and Hugh Tighe, a
wealthy coal and lumber dealer here,
entered into a ten-year lease on the
theatre with Colonel Willis Wood,
its owner. The yearly rental was
not made public, but it is understood
that the amount is at least $20,000 a
year.
i\Ir. Lappe and Mr. Tighe em-
ployed Jackson & Mcllvane, archi-
tects, to draw up comprehensive re-
modeling plans, and to co-operate
with Mrs. ]\Iarie V. Rothermel, who
will be the manager, in working them
out. ;\Irs. Rothermel went to Eu-
rope and visited Berlin, Paris, and
London in her search for new ideas.
She already knew the best that New
York afforded. Then the remodeling
began.
The house is being completely
overhauled. A pipe organ that is
almost a duplicate of that in the
Hotel Astor, in New York, is being
installed at a cost of $30,000. Fifteen
hundred new seats — the widest and
most comfortable that could be ob-
tained— are taking the place of the
former seats. They will cost, it is
said, $5,000 alone. A comprehensive
decorating scheme by which the in-
terior will become ivory, tan and
gold, is being worked out by the
painters. The terra cotta work in
the lobby is being reglazed and the
exterior of the house is being gone
over with soap and brush to restore
the natural color to the brick.
But perhaps the most novel feature
of the new theatre will be the stage.
It is very deep and wide. The project-
ing screen will be placed at the
extreme back and in front an Italian
garden effect will be arranged. Flower-
ing plants, a fountain that will play
while the lights are up, all opening
on a conservatory stage set on the left
— that will be the stage as seen from
the- pit of the house. In front of the
stage, the orchestra pit with the organ
keyboard will remain and it is planned
to have an orchestra of between
fifteen and twenty men.
The boxes, loges and two balconies
will remain. An elevator is being in-
stalled in the lobby to carry persons
to the balcony entrances. In addition,
a new lighting, heating and cooling
system is being put in throughout.
"In Europe, the little picture house
is being driven to the wall," Mrs.
Rothermel says. "In Paris, London,
and Berlin only the house de luxe is
drawing. And they are packed. I
was there, of course, before the war
scare came up.
"In both this country and abroad,
the motion picture house is becoming
a theatre. It is a misnomer to call it
other than a theatre — its greatest pos-
sibilities will never be realized until
it has reached the standard of the
legitimate playhouse in every respect."
The admission prices have not been
announced. But reserved seats will
be sold and it is possible that as high
as seventy-five, or at least fifty cents,
will be charged for certain parts of
the house.
The remodeling and reconstruction
of the Willis Wood — now in its first
stages — is only one manifestation of
the wave for better theatre houses
that is sweeping over the Middle
West. It is true, as exchange men
point out, that somewhat more than
half of the houses in the Middle West
are remodeled store buildings. But,
as the exchange men also point out,
this percentage gradually is decreas-
ing and better constructed buildings
are being used for the exhibition of
the film drama.
REGENT. BUFFALO, NEAR
COMPLETION
Decorators are putting the finishing
touches on the Regent Theatre at the
corner of Main and Utica Streets,
Buffalo, N. Y., which will open the
middle of September, under the super-
vision of Harold Edel.
ILLINOIS THEATRE PLANNED
BLOOMINGTON, 111., probably
will have a new motion picture
theatre within a short time. Plans
for the building contemplate a house
that will seat 1,000 or 1,500 persons,
and to cost between $30,000 and $40,-
000. The proposition is being boosted
by local men who have had experi-
ence in the business and who believe
Bloomington to be an ideal location
for a large picture theatre.
The name of the promoters are
withheld for the present, but the
Bloomington "Pantagraph," a news-
paper, says they can be obtained by
communicating with the "Panta-
graph."
THEATRE BUILDING HUMS ON
THE COAST
THE Turner & Dahnken circuit,
which is now the greatest on the
Coast, will shortly be strengthened by
the addition of several very large
houses. The new house at Berkeley,
Cal., is rapidly approaching completion
and will undoubtedly be ready for oc-
cupancy in October.
No effort will be made to put it into
commission, however, until it is in per-
fect shape as a large theatre is already
being conducted there. The new house
will be one of the finest on the circuit
of this firm and will seat almost two
thousand persons.
Work is just being commenced on a
new theatre for this concern at Watson-
ville, and another will be erected within
the next year at Oakland. Plans are
also under consideration for the erec-
tion of new houses at both Richmond
and Sacramento, where theatres are now
maintained.
SCRANTON FIRM LEASES
WILKES-BARRE SITE
THE Treon Company, of Scranton,
has announced that it has acquired
the lease of a valuable site located at
the corner of Public Square and South
Main street, this city. The site is the
most desirable in Wilkes-Barre and a
big department store will have to vacate
to make room for the new house. Man-
ager Fred W. Hermann, of the Savoy
Theatre, will have charge of the erec-
tion of the new playhouse. The plans
for the new house will be announced in
The Motion Picture News at a later
date.
32
THE MOTION PICTURE NEWS
$50,000 THEATRE FOR WILKES-
BARRE
THERE has been decided activity in
motion picture circles in the Wyo-
ming Valley, Pa., during the last week.
Wilkes-Barre is to have a brand new
theatre in the central section of the
city ; another legitimate house goes into
the hands of a motion picture amuse-
ment company, and several new houses
are to be built in nearbj^ towns.
The most important announcement of
the week was that of Jacob Theis, an in-
surance man of this city. Mr. Theis
has never been connected with the mo-
tion picture industry, other than owning
buildings which he rented to exhibitors.
He owns the building formerly occupied
by the Uno Theatre, South Main street.
He has announced that he will erect a
$50,000 structure on the site. The new
building will be up-to-date in every re-
spect and will be devoted to films.
When interviewed by a Motion Pic-
ture News correspondent, Mr. Theis
said that architect Henry Maier had
completed plans for the theatre. The
seating capacity will be one thousand.
The building will be sixty feet in depth
and thirty-four in width.
One of the features of the structure
is that there will not be one step in the
entire arrangement.^ The curtain will
be 20x16 feet. The service to be used
has not been agreed upon as yet. Joseph
Stiles, formerly manager of a local film
exchange, will probably be named as
manager.
1,400-SEAT HOUSE PROMISED IN
ILLINOIS CITY
THE Finn & Heiman Amusement
Company, of Chicago, will erect a
$150,000 vaudeville and motion picture
theatre in Decatur, 111., during 1915,
according to announcement just made.
The theatre will seat between 1,200 and
1,400 persons and will be the largest
motion picture theatre in Illinois out-
side Chicago. The decision to erect the
new playhouse was made at a meeting
in Decatur which was attended by Mar-
cus Heiman, general manager of the
F. & H. circuit; Sam Kahl, general
booking manager ; Sam Harris, special
representative of the F. & H. com-
pany, and James J. Moran, of Decatur.
BUILDS SECOND THEATRE IN
LOS ANGELES
S STERN, owner of Victoria Theatre
• at 2570 Pico street, and Starland,
2700 North Broadway, Los Angeles, is
now building an eight hundred-seat
house at Twentieth street and Central
avenue, which will be ready for use
about October 1. While he has not fully
decided upon the policy of this new the-
atre, he is of the opinion pictures and
one or two acts of vaudeville will be
shown for a ten cents admission fee.
The new theatre will cost about $25,000.
Alterations and Improvements
The Theatre Fresno, Fresno, Ca!., is being
remodelea, and will be opened as a motion pic-
ture house in September under the manage-
ment of Fred Voight.
The Royal Theatre, 1715 Carson street. South
Side, Pittsburgh, is closed to permit the laying
of a new concrete floor. Twelve men were
kept constantly at work. The setting of the
chairs on the concrete floor was no easy task,
but under the direction of Manager J. A. Bon-
heyr the work was completed in fast time.
The Homewood Theatre, 820 Homewood ave-
nue, Pittsburgh, is being enlarged and im-
proved. The rear part of the building has
been torn out and the structure extended back
forty feet, which will permit of the installa-
tion of sixty additional seats.
The big pipe-organ being installed at the
Olympic Theatre in Fifth avenue, Pittsburgh,
is being rushed to completion as fast as pos-
sible, and three shifts of workmen are being
used so as to have the organ ready for work
in the shortest possible time. The organ that is
now working in the theatre will be shipped to
the Olympic Theatre at Monessen, Pa.
The Pier Theatre, at Venice, Cal., owned
and managed by J. O. Keiser, has just been
re-decorated and refurnished throughout, which
included the installation of a new motor-driven
Simplex projecting machine by D. S. Marko-
witz, of the Los Angeles agency.
The Varsity Theatre, on San Pablo avenue,
Berkeley, Cal., has been enlarged by adding to
the rear of the house, and space has been pro-
vided for about two hundred and seventy ad-
ditional seats, making the total seating capacity
about seven hundred and fifty. This theatre is
conducted by C. L. Mehrten, treasurer of the
California Motion Picture Exhibitors' League,
and enjoys a good patronage.
The Dixon Theatre, in Tarentum, Pa.,
which was closed for some time in order that
repairs and improvements of a wid'e character
could be made, has been opened again. It is
a model motion picture house in every respec*,
and has a number of features not found in
some of the larger theatres in Pittsburgh.
Messrs. Stubbs & Paddock, of the Savoy
Theatre, San Barnardino, Cal., are having ex-
tensive repairs made on their theatre. A new
lobby is now being built, and new seats and
decorations will be added. When the house
is reopened a five-piece orchestra will be used.
The prices will be five and ten cents for the
regular program, with fifteen and twenty cents
admission when features are shown.
The Euclid Theatre, at Ontario, Cal., owned
and managed by H. E. Milling, is now in the
new building, recently completed. Here there
is a seating capacity of 450 seats, all new, new
Powers 6-A machines, and an excellent venti-
lating system. Big feature pictures will be
shown two nights each week, the music will be
furnished by a four-piece orchestra, and the
prices of admission have been permanently
fixed at ten and twenty cents.
The Broadway Theatre, on East Main street,
Waterbury, Conn., has been closed in order
that it may be remodeled. The long lobby has
been shortened in order to increase the seating
capacity. The interior is also being given a
"housecleaning," and the latest improvements
are being installed. The Broadway was one
of the first picture houses to be ooened in
Waterbury, and it is as popular to day as it
was the opening week. This is because the
management has kept abreast of the time and
traveled on the car of progress. The theatre
is a feature house. It uses posters exclusively.
Sales and Leases
K. H. Grantham has sold the Academy
Theatre at Forty-eighth street and Normandy
avenue, Los Angeles, to B. Haun, who recently
disposed of his theatre in Montana and went to
that . city. Mr. Grantham is owner of the
Olympus at 2014 East First street.
George K. Robinson, a showman of thirty
years' experience, has leased the Lyric mo-
tion picture theatre, Fitchburg, Mass., from
Cornelius Ouinlan, and intends to open with a
matinee performance Labor Dav.
The Pitt Theatre, Pittsburgh, was sold by
the receiver appointed by Judge Thomas T.
Ford at public sale on August .31. The sale
was requested by J. Frank McHenery, who
was named receiver. After taking the theatre
over and conducting it for two weeks he stated
to the court he deemed it unadvisable to con-
tinue it longer, and stated it should be sold.
He operated the theatre with feature films and
was unable to make any money.
This is one of the best theatres for motion
pictures in Pittsburgh, and should make money.
The Imperial Theatre, in Beaver avenue.
North Side, Pittsburgh, has changed hands, the
new lessee being A. R. Robinson, of the Rob-
inson Realty Company. The old manager, T. R.
Eichholtz, continues in his position. Vaude-
ville will be added to the motion picture pro-
gram at the theatre when the fall season
opens.
Mr. Barton, formerly of the Rex Theatre at
Washington, Pa., has sold that theatre and has
purchased the Opera House at Monessen, Pa.
His new house is a well-equipped theatre of
G50 capacity, and will be run as a vaudeville
and motion picture house during the coming
fall and winter.
The Acropolis Theatre, at 4829 Second ave-
nue, Pittsburgh, has changed hands. Mr. Sex-
auer having sold the house to Max Steinberger,
a business man of Hazelwood, Pa. The new
proprietor took charge of the house and will
shortly make a number of improvements in the
place.
The Lyric Theatre, at Sentinel, Okla., has
been purchased by F. C. Rogers and will be
rechristened the Nusho.
S. J. Richards, formerly of Albia, la., will
open a new house in Ottumwa, Kan., soon.
It will be known as the Starlight.
C. E. Hoover has leased a building at 112
East Ohio street. North Side, Pittsburgh, and
will shortly begin turning the first floor of the
building into a motion picture theatre.
Two large lights are to be erected in front
of the theatre he owns at New Castle. Pa. He
has been given permission by the city fathers
and" Mr. Ray states he will have the most bril-
liantly lighted spot in New Castle.
Walter Pruyn and his son, Ferrel, have pur-
chased from Clarence Nuckles the motion pic-
ture house which he owned at Marshall, 111.
Mr. Ferrel Pruyn will manage the picture show
and plans, besides a number of improvements,
to show a first-class run of films.
The Melbourne Theatre, Seattle, Wash., for-
merly owned by The Melbourne Amusement
Company, of which Eugene Levy is the main
stockholder, has just been sold to J. S. Short-
ley, who has been operating theatres in Oregon
and Idaho. Mr. Shortley has closed the house
for two weeks in order to thoroughly remodel
and refit it, changing the ventilating plant and
installing a very fine and ornamental marquis
and electric sign in the front. The Melbourne
has a seating capacity of 650, a large mirror
screen, a $5,000 organ, and is located in the
busiest district in the city. The alterations
completed, the Melbourne will be operated as
a ten-cent house with a first-run program, using
one big feature every two weeks.
C. W. Joehrendt, of Thomas, Okla., has pur-
chased the Globe motion picture theatre at Mon-
ticello. 111., from Frank F. Miner, and has
assumed management of it. Mr. Joehrendt is
an experienced motion picture exhibitor and
plans a number of improvements in the Monti-
cello house.
I. Bernstein has purchased the Alhambra
Theatre on North _ Main street, Waterbury,
Conn. Mr. Bernstein is young in years, but
not in moving picture experience, and plans
"big things" for his house. He uses the Mu-
tual program and has contracted to exhibit
"The Trey o' Hearts," the opening reels of
which will be shown the first week of Sep-
tember.
The Alhambra seats about 600 in orchestra
and gallery. It has a _ "fibre" screen and a
Powers projecting machine. The lobby is one
of the finest in the city, and the advertising
display second to none hereabouts.
Harry G. Houghton, who for twelve years
has been connected with the Amsterdam. N. Y.,
office of the New York Telephone Company, in
the capacity of salesman, has leased the Star
Theatre, in Mechanicsburg, Pa., and will em-
bark in the moving picture business.
The Lyric Theatre, at 134 Main street. Rah-
way, N. J., which has been under the man-
agement of the Messrs. Beers for some time
past, has been bought by L. E. Van Dorn, Jr.,
of New Brunswick, who has a theatre in that
city and also one in Hackensack, N. J. It is
the intention of the new management to give
the public some of the finest things in the way
of moving pictures.
Plans are being made for the opening of a
new motion picture theatre at Jackson, Kv.
It is said that the management of the old
Lyric Theatre at Winchester is back of the
project. If the new theatre is opened at
Jackson it will be the second house devoted
to motion pictures in that town.
The Bijou Theatre on North Main street,
Kewanee, 111., which has been closed for some
time, has been re-opened by N. M. and W. A.
McLatighlin who came to Kewanee from Rio.
The new proprietors are showing Mutual films.
The Orpheum Theatre of Omaha has started
again this season to follow the plan of giving
a news picture at the close of its daily vaude-
ville program.
THE MOTION PICTURE NEWS
33
C\iltivating tKe Newspapers
By Roe S. Eastman
This Manager Did It With a Newspapermen's Matinee, and the Results in Notices in the Editions of the
Day More Than Justified His Outlay of Time, Money and Hospitality
FEW motion picture exhibitors in
Cincinnati use the newspapers to
advertise their pictures. Prob-
ably many of them do not believe in
publicity, or do not think it is worth
the expense.
This by way of foreword to a little
story about John F. Royal, who rec-
ognizes the efficacy of newspaper ad-
vertising.
John F. Royal is the manager of
Keith's Theatre, devoted to motion
picture and vaudeville. He secured
recently the big feature film, "Nep-
tune's Daughter," in which Annette
Kellermann appears as the star,
through the ]\IcMahan & Jackson
agency, which has the state rights to
the film.
Securing the picture a week in ad-
vance of the time at which he was to
show it, he conceived the idea that to
get advance criticisms published in
the Cincinnati newspapers would be
the biggest kind of publicity for him.
Accordingly he laid his plans.
AN invitation was sent to every
newspaper man in the city to at-
tend a special performance at the
theatre on a certain afternoon, at a
time when Royal knew both morning
and afternoon newspaper men would
have the opportunity to be his guests.
A little mystery was thrown about
the performance when the manager
passed the word along to several of
the scribes that this was to be an
"unexpurgated" performance, espe-
cially arranged to allow the news-
paper men of Cincinnati an opportu-
nity to get the first peep at the beau-
tiful Annette Kellermann in an abso-
lutely new and bewitching role. This
message had its desired effect.
When the time for the performance
came around every newspaperman in
the city was on hand, ready to be en-
tertained. Royal had dispensed with
the regular afternoon performance,
the full orchestra was retained to play
entrancing operatic airs in the dark-
ened theatre, and i\Ir. Royal was at
the door himself passing out fat cigars
to the men as they entered.
Smoking ordinarily is taboo at
Keith's, but Royal made it plain that
the scribes were his guests, and for
this occasion the house was theirs
and smoking his Perfectos was the
rule. Thus hospitably received, the
guests settled themselves comfortably
to the enjoyment of a really wonder-
ful picture.
THE success of the manager's plan
was strikingly apparent in the
papers the next day. Each of the
morning papers carried detailed de-
scriptions of the picture, with favor-
able criticisms and pictures of Miss
Kellermann taken from the photo-
play.
The afternoon papers were equally
generous, and comments on the at-
traction at Keith's for the following
week were made from every stand-
point calculated to attract the public.
Among the interesting accounts of
the special performance was the fol-
lowing, which appeared in the "Times-
Star":
"Had Kaiser Wilhelm, Emperor
Nicholas, King Albert, King George
and President Poincare strolled into
Cincinnati unannounced and held a
peace conference there hardly could
have been more local newspaper tal-
ent on hand than gathered late Tues-
day afternoon to see a "movie" show.
"Any lay citizen, acquainted in
newspaper circles, who stood near
Keith's Theatre at 4:30 p. m., would
surely have thought a news happen-
ing of international significance was
"breaking." First came a "special fea-
ture writer," then a city editor, an as-
sistant city editor, a squad of report-
ers, a managing editor or two, sev-
eral dramatic editors, a few editorial
writers, a special photographer, and
an artist, a telegraph 'war' editor, and
even a few fleet-footed (?) office boys.
"But not a war cloud broke. The
'towering intellects' were present as
the guests of Manager Royal of
Keith's, who had arraigned a private
performance of 'Neptune's Daughter,'
in which Annette Kellermann is shown
to advantage.
"The newspaper men were there to
give their opinions as to whether she
was shown to too much advantage, as
some censors have said. After weigh-
ing the question expertly, taking into
consideration all lines of Annette's
art, the scribes decided that not even
those prudish censors of war news
could object to the picture as it will
be shown at the local theatre."
ROYAL has shown himself to be a
live wire on many other occa-
sions. He is a former newspaper man
of Boston, and measures his success
by the publicity he has obtained
through similar advertising stunts.
During the summer when the regular
vaudeville season was over, he con-
verted his lobby into a cool and in-
viting bower.
Everything was painted white, and
trellis work was placed along the en-
trance with trailing green vines creep-
ing over the arbor. A cooling system
had been installed and one of the big
pipes was placed alongside the ticket-
selling booth, in the center of the im-
provised arbor, so that patrons might
feel the cool blasts of air as they ap-
proached the window.
Neat signs announced that the tem-
perature inside the house was 20 de-
grees cooler than on the street. A big
clock above the booth indicated the
time for the beginning of each per-
formance.
Attendants and ushers were garbed
in white and the whole atmosphere
was one of inviting coolness and com-
fort. Even outside the lobby, hang-
ing from the edges of the canopied
entrance, were great baskets of green
ferns. The theatre actually seemed an
oasis of mountain coolness in the
midst of the sizzling heat of the city
streets.
FOUR- AND SIX-REELERS TAKE
IN TRENTON
Special to The Motion Picture News
Trenton. N. J., Sept. 2.
State Street Theatre, the largest
motion picture house in the city, has
been most fortunate this season in
making its selections of four- and six-
reel subjects. "The Line-Up at Po-
lice Headquarters" and "Through
Dante's Flames" proved big drawing
cards. The Jack London picture,
"John Barleycorn," and "The Little
Gray Lady" were the attraction this
week and scored well.
The State Street Theatre will enter
the market for the best four-, five- or
six-reel subjects for three-day runs.
The booking of the pictures will be
made direct by Milton Hirschfeld, of
the Amalgamated Vaudeville Com-
pany Agency, Columbia Theatre
Building, New York City.
PAWLEYS FORM NEW FIRM
Special to The Motion Picture News
Asbury Park, N. J., Sept. 3.
Three Asbury Park men, Francis A.
Pawley, Bernard S. Pawley and Ray-
mond Pawley, are the incorporators of
a new $125,000 corporation which was
granted a certificate recently at the office
of Secretary of State David S. Greater
in Trenton.
The new company, the Paramount Fi-
nance Company, is organized to build
and operate theatres. It is at present
interested in the operation of the Para-
mount Theatre, Newark, described as
the most beautiful motion picture play-
house in the state.
34
THE MOTION PICTURE NEWS"
Bosworth Ready With New London Film
"./V ^ ^*^y^s^y the North," a six-
reel feature production by Bos-
worth, Inc., taken from Jack London's
story, is to be released September 3.
This is one of a collection of stories
written by Mr. London called "The
Son of the Wolf."
"Naass" and "Unga" — the last of the
mines, traces his bride after innumer-
able hardships through Alaska to San
Francisco. There he learns that Axel
and Unga left the day before for the
Klondike.
With a bait with which to trap Axel
in the shape of a map leading to a won-
derful mine in the unknown mountains
HOBART BOSWORTH AS NAASS IN "AN ODYSSEY OF THE NORTH" (BOSWORTH,
INC., FEATURE)
WAR FILMS DOUBLE PITTS-
BURGH RECEIPTS
Special to The Motion Picture News
Pittsburgh, Sept. 3.
jMayer Silverman, of the Liberty
Film Renting Company, has just re-
ceived a war film said to be authentic
views of the present great war in Eu-
rope. Good paper has been prepared
for it and it should coin money in this
section.
The Columbia Theatre, in Fifth ave-
nue, ran a war picture last week and
filled their house to the doors all day
long. It was not a picture of the
present war, but it made a hit in this
city and a record-breaking day in the
receipts was reported.
The Downtown Cameraphone Thea-
tre, in Fifth avenue, also had a war
picture of last week, and it made the
receipts of the house almost double
for the day's business. These two
theatres are wide awake to the de-
mands of their patrons and are try-
ing to secure other pictures of wars
regardless of where they have been
taken.
$100,000 ST. LOUIS THEATRE
OPENS
Special to The Motion Picture News
St. Louis, Sept. 3.
The new $100,000 Lindell Theatre,
Grand avenue and Hebert street,
opened recently for motion picture
performances. Fifty Boy Scouts from
Bryan Hill School paraded before the
opening and Mayor Henry W. Kiel
spoke.
The theatre has a seating capacity
of 2,000 persons. It has a modern
cooling system for summer and a
heating and ventilating plant. It is a
few blocks from the old Lindell Park
and adjoins the old Lindell tract.
It is owned by the Great Northern
Amusement Company. Officers of the
company are: J. M. Eberling, presi-
dent; F. W. Linn, vice-president; Her-
man Hannibal, secretary, and Dr. D.
A. Thompson, treasurer. The officers
with Gustav Hartkopf and Walter A.
Ehrler constitute the Board of Di-
rectors. The theatre is under the
management of Arthur W. Smith.
WILL SCREEN ORIGINAL
LOCALE
A feature of the realism which the
California Motion Picture Corpora-
tion has incorporated in its film
dramatization of Bret Harte's
"Salomy Jane" will be a • rejuvena-
tion of Hang Town, a typical early
mining camp of the Far West.
The settlement in the '40s and the
'50s teemed with all the outlawry,
that called the celebrated vigilantes
into existence. Under more modern
nomenclature Hang Town has be-
come Placerville.
descendants of two white men, ship-
wrecked at an Eskimo village — on the
day of their wedding are rudely sepa-
rated. Unga is stolen by Axel Gun-
derson, a sea captain.
Remembering only the appeal in the
eyes of his sweetheart, Naass starts out
in search of her, follows the pair as
best he can from city to city until a
clue leads to the sealing grounds. Here
he is captured by Russians in waters
forbidden to sealers and sent to Siberia.
LIndaunted, he escapes from the salt
of the interior of that country given
him by a dying prospector ; he starts out.
At Dawson the long search is ended.
He overtakes the pair but they do not
remember him and he easily persuades
them to go with him in search of the
mine. Then he destroys the caches for
the return trip, kills the dogs, and
watches with the exultation of the just
avenger Axel's death from starvation
and frost. Then when death is very
near himself and Unga, he reveals his
identity.
Studios of Favorite Players Inspected
Fifteen Motor from Los Angeles to
well, Designer of
Special to The Motion Picture News
Los Angeles, Aug. 31.
A PARTY of fifteen guests in-
spected the studios of the Favor-
ite Players Film Company, which were
designed by Carlyle Blackwell and
constructed under his personal super-
vision.
The new studios at Edendale con-
sist of a spacious building that will
contain every known device for turn-
ing out the best pictures possible.
The factory building is one hundred
feet wide by sixty feet deep, two
stories high, and the entire construc-
tion is of brick and concrete, making
it absolutely fireproof.
Edendale, Guests of Carlyle Black-
the Company's Plant
One million feet of reel a week is
the capacity of this factory.
The interior of the studios are forty
feet high and are almost enclosed by
plain plate glass. The dressing rooms,
etc., are along the side of the studio.
A tank twenty-five feet wide is con-
structed in the floor for water and
trap scenes. The very latest electri-
cal devices for electric lighting have
been installed.
The studios met with the highest
praise from Mr. Blackwell's guests,
and after completing their inspection,
the party motored back to Los An-
geles, where a tasteful luncheon was
served.
THE MOTION PICTURE NEWS
35
IH0W j^xbibitors Bdvertise
NEWSPAPER ADVERTIS ING:
WHAT IT CAN DO
THE Alhambra Theatre, Seattle, is
about three blocks out of the
regular trend of travel. It is a "legit-
imate" house that has been a photo-
play house for two years, has a seat-
ing capacity of about 1,350. The the-
atre is not up to date in appointments,
and has no organ, only a piano to
accompany the pictures. It is a ten-
cent house running Universal pro-
gram and changing twice a week, run-
ning five reels at each change. There
are six other big photoplay houses in
the downtown district, five of which
are much nicer than the Alhambra.
Now, all of this explanation is given
in order to show what the managers
are up against. They decided to run
the serial, 'The Trey o' Hearts," and
immediately made plans for extensive
advertising. They figured it out this
way:
"We want -the greatest possible
number of people to see the first in-
stalment, we will put on a good com-
edy, another drama, and The Ani-
mated Weekly,' along with it. That,
with a musical number by a male in-
strumental trio will make a 'bang
up' show and they will come back.
We will get them 'going' on the
serial, and the subsequent numbers
will be eagerly awaited."
They picked out the Seattle "Daily
and Sunday Times," the evening
paper with the largest circulation,
which carries most of the local photo-
play as well as mercantile space, and
concentrated all their space in it.
Thursday night they ran five four-
inch single - column ads, scattered
through the paper. These ads con-
sisted of a "cut" of a trey of hearts
with such copy as, "What am I?"
"Good to eat — no," over each cut.
Friday this was repeated with dif-
ferent copy over the cuts. Saturday
the same, with "I'll tell you to-mor-
row, look at this paper then," over
the cuts. Sunday they ran a six-reel
ad on the film page, saying, "The Trey
o' Hearts," a new serial, would have
its Seattle showing Monday. Monday
night the big ad came out, a full
page or seven columns by twenty-
two inches, 154 inches.
Now, this campaign cost about
$360.0.0. Monday night at 7:10 o'clock
the theatre was full and people were
beginning to stand in the foyer. By
8 o'clock there was a big crowd wait-
ing to gain admission.
Many people were turned away,
but with the intention of returning
Tuesday. Tuesday's matinee busi-
ness was just double the regular
Tuesday average and Tuesday night's
business was capacity and ran ahead
of Monday night. About 4,000 peo-
ple were handled Monday night and
about 6,500 Tuesday.
Did it pay? All the regular pa-
trons were there and about 4,500
more and all day Wednesday yet to
go.
Local exhibitors watched the result
closely and classed it as a great big
howling success.
The 'Trey o' Hearts" is certainly
being talked of all over this city, and
it is a safe bet that the business ot
the last four days of the week (that
is, after the next change of bill) will
be far ahead of the average four days'
business, showing that a great many
new patrons were gained by the
house that did not wait for the
second instalment, but came back on
the next change of program. The
"Times" gave them a two-column
story Sunday on the strength of the
full page of Monday.
AFTER ADVERTISING— WHAT ?
GETTING people into a motion
picture theatre through advertis-
ing in any of its forms^ — newspaper or
lobby display — is one thing, and, ac-
cording to many, it is the big thing.
But, after all, it is the impression
created by the appearance of the the-
atre inside, by the pictures, the cour-
tesy of the attaches, the air, the seats
and their arrangement, that keeps
folks coming, that makes them feel
that, when they have a few minutes
to spare again, they will drop in at
the same place.
In other words, the follow-up work
of the management must be watched
as closely as the initial advertising
that starts folks coming.
For a patron to receive such treat-
ment, or to see such pictures or hear
such music that he determines not to
come again, is money wasted.
All the time and efJort that have
been spent in getting that patron into
the theatre are not only wasted, but
the patron, going away in that frame of
mind, is a distinct drawback to the
house.
He may take occasion to say some-
thing discrediting the house, and do
much damage to business, so it is up
to the managers, after they have fixed
up their lobbies, to see that things in-
side are such that no one can go away
feeling that the promise given by
newspaper or other advertising has
not been carried out.
In other words, managers who
spend much time and money in ar-
ranging lobby displays should see that
everything about the theatre is carried
out on the same scale — that there is no
let-down in the effort to please once
the patron has purchased a ticket and
gone inside.
If a patron sees brass-mounted
frames, with handsome cards and pic-
tures in the lobby, with plants, uni-
formed attaches and handsome deco-
rations, and goes inside to find slov-
enly ushers, mediocre pictures, bad
music, poor air and uncomfortable
seats, he has a right to feel aggrieved,
or at least disillusioned. Things have
not been carried out on the same
scale that the lobby promised.
On the other hand, if a patron, at-
tracted by the outward appearance of
a theatre, finds things on the inside
just as bright and attractive as in the
lobby, he is in a fair way to come
again.
Then the exhibitor has a fine op-
portunity, by announcing coming at-
tractions, to give the patron some-
thing to think of in the way of an
extra inducement to come again.
The advance announcements must
be brief and clear, and must not oc-
cupy too much time in the showing.
Just a minute or two while the audi-
ence is changed at the close of a pic-
ture is plenty, or between shows.
The value of the screen for making
announcements is far and away ahead
of the lobby, for the screen catches
the attention of the people who are
already patrons, and who are likely
to come again if something can be
promised to interest them.
Building up a steady patronage by
keeping people coming who once ven-
ture into a theatre is the real secret
of the success of the picture business.
ADVERTISING METHODS IN
WASHINGTON
THERE was a time when the
screen formed a medium for
local advertising, and it was most
effective. In Washington this has
been reduced to a minimum, but
there is a form of advertisement that
!s in use at some of the picture parks
that is both neat and attractive. This
is the illuminated electric signs,
which are employed at both Central
and Savoy Parks. These are given a
place not far from the screen, neatly
constructed, and not gaudy in color-
ing.
Speaking to the managers about
these, they both voiced the same
opinion.
"We were somewhat dubious about
36
THE MOTION PICTURE NEWS
Famous Players Releases Important Plays
Expects to Show in Three Months' Schedule Nine Well-Known Stars —
Five Appear in Pictures for the First Time
using these advertisements, believing
they might cheapen the park, but a
trial proved them to be ornamental
and satisfying to our patrons. They
furnished a subdued light in that por-
tion of the park and from a restful
diversion during the change of reels,
similar to the advertisements in a
theatre program. Of course we mean
to be very particular in the material
advertised, which will always be
strictly high class. We have heard
no complaints from patrons, which is
gratifying — and the financial return
is also gratifying."
A SCREEN advertisement that has
become very popular, even quite
essential, in the National Capital, is
the announcement of coming attrac-
tions. These are slides which give
the films to be seen at that particular
theatre for a week or ten days in ad-
vance, with the particular actor of
actress being features and a comment
on the theme of the play.
Such advertisement of a program
is very helpful to patrons, so much
so that the photoplay fans of Wash-
ington have come to expect them.
Usually these are very attractive dis-
pla3's, but occasionally they will be
hand-written — very badly at that
after the magnification of the projec-
tion machine — and in such cases they
had best be omitted. They onl}'
caus& unfavorable comment from the
spectators.
The Moore chain of theatres go a
little further. In addition to making
the advance announcements by slides,
they will also run a slide inviting the
public to read the advertisements in
the daily newspapers. In this way
Mr. Moore does the local press a
good turn.
The refined screen advertisement
as mentioned above accentuate how
quickly the motion picture amuse-
ment has passed out of the mediocre
and even beyond the vaudeville. For
even now the curtains and back
"drops" of vaudeville theatres still
carry advertisements of beers, facial
powders, chewing gums, etc. The
up-to-date exhibitor will not tolerate
that to-day.
GREAT NORTHERN OPENS
NORTHWESTERN OFFICE
The Great Northern Film Company
has opened a rental office in Minne-
apolis, Minn., where all the Great
Northern features may be obtained
in territory adjacent to that city.
The office opened on September 1,
with a large number of big attrac-
tions, and is already doing business.
The address of the office is 319-321
Kasota Building, at Fourth street and
Hennepin avenue, and the branch
manager is Mr. J. E. Moyer. The
company expects, from the outlook,
that it will do a large business.
FAMOUS Players has arranged to
release through the Paramount
Pictures Corporation a number of im-
portant film dramas during the next
three months.
The program consists of the follow-
ing stars and plays:
Henrietta Crosman in the emo-
tional drama by Mrs. Burton Harri-
son, "The Unwelcome Mrs. Hatch,"
released September 10; Mary Pick-
ford in "Such a Little Queen," the ro-
mantic comedy by Channing Pollock,
released September 21; Mme. Bertha
Kalich, in a play by the Spanish dra-
matist. Angel Guimera, released Oc-
tober 5, and David Higgins in "His
Last Dollar," released October 15.
Others are: Maclyn Arbuckle in
"The County Chairman," Henry W.
Savage's production, by George Ade,
with many of the original cast, includ-
ing the star and Willis P. Sweatman,
released October 26; Mary Pickford
FOR several weeks the Universal
has been advertising "Richelieu"
as a special Universal feature. This
involves an extra charge to the ex-
change but none will be made.
The decision to put "Richelieu" on
the regular program without extra
charge was brought about by a con-
ference between President Laemmle
and the exchanges when the present
unsettled condition in the amusement
field, owing to the present war in Eu-
rope, was discussed.
While at the present moment there
has been no decided effect on the
American market generally, there is a
certain amount of retrenchment and
nervousness in the industrial field, and
to enable the Universal exhibitors to
in "Behind the Scenes," a play of the-
atrical life by Margaret Mayo, author
of "Baby Mine," released November 2;
John Barrymore in H. A. Du Sou-
chet's comedy, "The Man from Mex-
ico," released November 9; and Mar-
guerite Clark in a typical characteri-
zation by Mary Germaine, entitled
"Wildflower."
Of the nine stars who appear on
this program, H. B. Warner, Henri-
etta Grosman, Mme. Bertha Kalich,
Maclyn Arbuckle and Marguerite
Clark made their debut before the mo-
tion picture public through these sub-
jects. John Barrymore made his first
appearance in films in a former Fa-
mous Players release, "An American
Citizen,"
Mary Pickford is expected to surpass
all her former triumphs in the two re-
leases that represent that star on the
program, "Such a Little Queen" and
"Behind the Scenes."
start the fall season off right, it is
going to be released to them on the
regular program without an additional
rental price.
With France now in the public eye,
fighting the greatest fight of her ex-
istence, the production will be favor-
ably received by the general public.
The French have done great things in
the past; what their position will be
no one knows after this deadly Euro-
pean war. In spirit and mind the peo-
ple have not changed in the past two
hundred years or more. In this play
one is afforded an insight into the
character, the passions, the ambitions,
the cleverness and chief characteris-
tics that have made the Frenchman
what he is to-day.
Form Organization to Issue Warner Program
United Motion Picture Producers, Inc., Meet and Elect Officers — New
Releases Ready in a Month, Say Those in Charge
THE producing companies which are
responsible for providing the big
complete program to be released by
Warner's Features, Inc., met Saturday,
August 29, and perfected their organ-
ization. The name adopted for the new
company is the United Motion Picture
Producers, Inc. The officers elected are
Ludwig G. B. Erb, president ; Gilbert P.
Hamilton, vice-president ; Leo C. Stern,
treasurer.
This is the first time in the motion
picture industry that an organization of
manufacturers has been formed for the
purpose of providing a program for a
releasing company. The idea is that
by operating under a general governing
body, the individual companies will ob-
tain better results and greater benefits
are to be expected than by indepen-
dent operation.
The new program will be ready for
first release in about a month. The time
is now ready to receive applications for
bookings.
In this connection, P. A. Powers,
president of Warner's Features, Inc.,
stated that in addition to the program
the concern would handle big features
of four or more reels.
"Richelieu" Scheduled for Regular Program
Universal Decides to Release Elaborate Production with No Extra Rental
Price — Play Affords Insight into National Character
THE MOTION PICTURE NEWS
37
The ILxhibitors' rorum
THE MOTION PICTURE NEWS assumes no responsibility for any opinion or assertion made in the columns
below, nor does the publication of a letter mean that the statements it contains are endorsed by the NEWS. All
letters must be signed. No attention will be paid to 2inonjmious communications.
Getting the Right Kind
of Pictures
THE question this writer asks in
his communication should com-
mand the attention of exchange men
and manufacturers, for the problem
is one requiring a satisfactory solu-
tion in the shortest possible time, in
order to remove a chaotic condition
menacing the prosperity of the mo-
tion picture business. The corre-
spondent in making the declaration
that film buyers should be supplied
with what they want strikes the right
keynote.
He also makes an observation on
the changing conditions among the-
atres, which might be viewed in the
light of a prediction which will prob-
ably come true in a very short period.
He already sees in the distinction
now made in the "uptown" and
"downtown" houses of his city, with
the different class of films in use by
the various managers, the approach of
a time when all motion picture the-
atres will fall into well-defined classi-
fications, according to the character
of pictures shown on the screen.
Rochester, N. Y., Aug. 30.
Editor, The Motion Picture News,
New York City.
Dear Sir: — How can the manager
of a motion picture theatre, who
cares enough about the quality of the
pictures he presents to feel a personal
interest in them and in their selection,
be sure that he is getting just the
pictures that he wants, and that he
feels his audiences will appreciate
and approve?
This is one of the big questions
confronting managers to-day, and one
which must be solved correctly, or
managers will find it impossible to
build up the kind of trade they want,
and hold it.
In the dramatic world it is easy for
a manager to know in advance just
what sort of an attraction his house
is going to present. He is in a posi-
tion to feel sure that his attraction
will be of a certain grade.
In fact, dramatic houses themselves
are classed according to the nature of
the entertainment offered, falling
naturally into different classes such
as houses presenting only first-class
attractions at top prices; second-class
houses, stock company theatres,
vaudeville theatres, and burlesque
houses. Patrons are able to inform
themselves accurately in advance as
to the class of house they are going
to attend, and concerning the nature
of the attraction they are going to see.
THE motion picture business has
not reached that stage of de-
velopment yet, but is fast coming to
the point where some sort of classifi-
cation must be made, not only of the
pictures themselves, but of the houses
as well. Before very many months,
if the picture business keeps growing
as it has during the past twelve
months, theatres will be known by
the grade of films they show, and
ranked as -the dramatic houses are
to-day.
Managers of the picture houses
which use first-run films depend al-
most entirely on the reports and
judgment of agents in booking their
films. Very rarely have they seen
the films themselves before they are
put on, and the judgment of an agent
may not be at all like that of the
manager himself as to whether a film
is suitable for presentation in a cer-
tain house or not.
Enterprising managers should make
it their business to let the manufac-
turers and agents know exactly what
they like and what they do not like
in various films sent them for use in
their houses.
The exhibitors are the wholesale
buyers of films. The films must be
as they want them, or the manufac-
turers will soon come to grief, through
the falling off in business of the man
who buys at wholesale, and retails
to the public.
THE solution problem, then, is the
interest shown in the films by
the exhibitors. They should have
ideas of their own concerning the
films, and should not be slow in ex-
pressing them. If they have no op-
portunity in advance to see the pic-
tures they are buying, they can at
least express their opinions concern-
ing them, so that the same mistakes
need not be made in future releases.
It is the man who has these ideas
of his own, and who lets the exchange
man and the manufacturer know
them, who builds up a trade in his
house. It is individuality that counts,
and no manager should fall into a rut
and take whatever the manufacturer
decides to send him, just because he
is using a certain service. There are
too many feature services to be had
these days for any manager to feel
that he must tie himself up to any
one manufacturer, and take what he
sends, no matter what the nature of
the films. Rochester.
Sticking to a Policy
Baltimore, Sept. 2.
Editor The Motion Picture News,
New York City.
Dear Sir: — Having a well-defined
policy, to be adhered to under all
conditions, is perhaps one of the
greatest assets and business builders
a motion picture theatre can boast of.
A well-thought-out campaign, and
plan of procedure, with a definite aim
or object in view, should be possessed
by every manager of a motion picture
house. If he has studied conditions
sufficiently to form a correct conclu-
sion, having a definite aim simplifies
the task of any manager, and makes
it possible for him to go about the
job of building up a suitable clientele.
Nowadays there are so many differ-
ent kinds of picture houses that the
first thing a manager must do on
taking charge of a house is to de-
termine into what classification he
shall put his theatre. He must de-
termine how much he can charge at
the door, how much he can give for
the admission fee decided upon, and
the nature of the films to be shown.
Determining upon the admission
fee is one of the big problems of any
manager new in a given field. The
tendency of any manager is to run
toward the higher figures, knowing
that they will make it possible to
give a better show than the five-cent
admission, but there are many things
to be taken into consideration before
any house advances its figures above
those at which the picture houses
started.
In the minds of many people pic-
ture houses are always associated
with five-cent pieces, and when any-
thing more than five-cents is de-
manded they think they are being
imposed upon, and it requires a great
deal of explaining to convince them
that the performance is worth more
than five cents.
Seating capacity should play an
important part in fixing the scale of
38
THE MOTION PICTURE NEWS
Police Dog Steals Necklace in Films
'Our Mutual Girl" Used a Canine Crook That Forgets Its Thief-Catch-
ing Training and Reverts to Wolfish Tendencies
THE thief catcher who trains dogs
to aid him in his detection and
capture of criminals is in danger of
being hoisted by his own petard. The
fact that a dog is intelligent enough
to catch a thief proved to an expert
in criminology that a dog would be
successful also as a thief.
This is not an academic discussion
of possibilities, but a cold statement
of facts, for in Chapter 30 of "Our
This is the way she first was em-
ployed in the film: Mrs. Knickerbock-
er, Our Mutual Girl's wealthy aunt,
purchases a $50,000 necklace at Tif-
fany's as her niece's birthday present.
The aunt is seen to buy the antique
cameos by the clever thief who owns
Anni. He follows Mrs. Knickerbocker
to her home, marks the various ways
of ingress and egress and then gets
his dog.
ANNI STEALS "OUR MUTUAL GIRL'S" NECKLACE
admission. The man with the large
seating capacity can aflford to stay at
five cents and give a prett}^ good ex-
hibition.
The extent of the performance to
be given depends, in a large measure,
on the admission fee. At the same
time there is considerable latitude for
any manager in booking films, even
if he decides to take one of the serv-
ices ofifered by the larger film com-
panies. There is always a choice to
be made of films in any service, and
a manager should make up his mind
early what sort of films best please
his patrons.
In some locations educational films
may be used to advantage on every
program. In others, the Westerns are
always suitable. In practically every
house comedies are in demand, but
some can use more than others.
W^hen it comes to taking special
features, and extra reel pictures, a
manager finds himself up against a
hard problem, especially if he has
made up his mind to stick to the
lower rate of admission. It is practi-
cally impossible to show these fea-
tures at low prices, and yet people
have been educated by the larger
houses to expect them.
Whether to show anything but pic-
tures is another question that always
comes up, and here again only the
wishes of his patrons should be con-
sulted.
Once the wishes of his patrons have
been discovered, it is plain sailing for
any manager. Then it is simply a
question of keeping cool in summer,
warm in winter, and clean under all
conditions.
Yours truly, A Live Wire.
MILWAUKEE BUSINESS IS
GOOD
Special to The Motion Picture News
Milwaukee, Wis.. Sept. 2.
WITH the arrival of the cool,
damp evenings of early fall,
Milwaukee exhibitors are experiencing
the usual pre-autumn boom in their
business.
Though the days are as yet a bit
too warm to suit the exhibitor, the
evenings are ideal, being just cool and
damp enough to drive people ofif the
streets into the theatres. The down-
town houses in particular are feeling
the good effects of the cool nights
and the evening's business is grad-
ually creeping up to the winter mark.
The war has had little or no effect
on business as far as the exhibitor is
concerned, unless it has stimulated
it a bit. Up to date none of the
houses have shown any war pictures,
though the Majestic had a Burton
Holmes war talk, which, though it got
business, failed to please. Exhibitors
have, on the whole, been a little shy
of v/ar pictures, either slides or films.
Mutual Girl," written by Irvin S.
Cobb, a former German police dog is
employed to steal a valuable cameo
necklace. He does it with such skill
and so defies detection after the act
that what started out merely as fic-
tion has turned into a very solemn
condition.
The dog's name is Anni von der
Heinrichsburg. She is a German
schaferhund (sheep dog), born at
Hellingen, Weimar, Germany, on Dec.
10, 1909. So she is not five years
old.
Anni comes from a splendid line of
German police dogs, and as the Ger-
mans were first to utilize dogs for po-
I'ce, war and life-saving purposes, this
lineage bespeaks years of inherited
training. Anni's mother is Resel von
Jena Paradies, the champion female
dog of Germany. Her father was
Siegfried von Jena Paradies, another
champion.
Irvin S. Cobb, who is writing "Our
Mutual G'rl" scenarios, and Arthur
James, editor of "Our Mutual Girl,"
heard of Anni, her antecedents and
her combative tendencies. When they
collaborated, the one as writer and the
other as editor, they decided to work
Anni into the film.
In the meanwhile Mrs, Knicker-
bocker has given Margaret, Our Mu-
tual Girl, her present. And Our Mu-
tual Girl, delighted with the splendid
gift, rapturously shows it to all her
friends. Then, girl-like, she leaves it
in her dresser while she dines.
Anni hides under the bed until Mar-
garet retires, and then gains posses-
sion of the necklace. The whole af-
fair, shown in minute detail on the
screen, proves beyond even the law-
yer's reasonable doubt the possibili-
ties of a skilled police dog as thief.
In a subsequent chapter of "Our
Mutual Girl" Anni's owner is caught
because he becomes arrogant and
throws caution to the winds.
REGENT OPENING PUT OFF
Special to The Motion Picture News
Buffalo, N. Y., Sept. 3.
Because of delay in decorating, the
Regent Theatre, at the corner of Main
and Utica streets, will not open for two
or three weeks. The Regent is to be
one of the most attractive houses in
Buffalo. Work on the other Mark house
in the downtown section is progressing
rapidly, and it is expected that the open-
ing date will be some time in November.
THE MOTION PICTURE NEWS
39
Mvisic and the
Pict\xre
Ed}tor''s 2<[ote.—This department is prepared to answer ail questions from exhibitors relating to the
use of music in connection with photoplays, and to suggest suitable music for
current pictures. Correspondence will be welcomed
Getting the Best Out of the
Music and the Pictures
By E. A. AHERN
DON'T try to silence a baby's cries
b}' playing loudly. The softer you
play the sooner the mother will quiet it.
A few things to take into considera-
tion for the accompanying of pictures :
Fiist — If convenient to the manage-
ment of the house have the operator
run the pictures through in advance of
the regular show, so that the music
can be arranged to fit the different
scenes.
Second — In selecting your music try
to remember the scenes that necessitate
the change of music. Have your music
so arranged that in changing from one
piece to another yon don't have to stop
and look for the music for the next
scene.
Some pianists can modulate from one
key to another without making the break
and connect each piece of music, but
that requires practise.
Sometimes the changes in the picture
are so sudden that this modulation is
difficult, and we many times lose a point
in so doing. I believe if one does this
he should start the modulation a sec-
ond before the change of scenes in order
to have the music in the right key and
tempo for the new scene.
Third — Appropriate music, of course,
is the first requisite in accompanying
the picture properly. This is another
way I look at this "Appropriate Music"
question. Select music that has the
atmosphere, time and tempo ; also
music that has two or more different
movements or themes, so you won't
need to make an entire change of music
to fit the scenes, but just play some of
the movements in the same piece.
For illustration, take the last half of
the first reel of "Notre Dame," by Pathe.
In the first scene, "Leading Lady Is
Waiting for Her Lover" play the "Mel-
ody of Love" from "Gypsy Love" untii
the archdeacon appears (villain) : then
the first part of same piece ("Gypsy
Love") in a minor key. The tempo is
moderato, but hurry it to fit the ac-
tion of the picture.
You see I don't make an entire change
of music, but just change from one
theme to another, both in the same piece
of music. I alternate the two move-
ments according to whoever is on the
screen, leading lady or heavy. •
This is an old picture and probably
seme of you do not remember it, so we
use one of Lubin's pictures, "When the
Last Leaves Fall," released about three
months ago, for illustration.
Here is another illustration :
Scene 1 : A son leaving home after a
quarrel with his father.
Scene 2 : Saying farewell to her
sweetheart.
Scene 3 : — Far from home. For the
music use "Prayer and Passion Waltz,"
"Lento," second strain.
In Scene 4, the man's death, play the
introduction of "Prayer and Passion,"
written in 4-4 andante, played p.p. and
"adagio." For Scene 5, one of the best
storm scenes I ever saw, play the same
music, third strain in D minor, both
hands, bass clef. Play the melody with
the left hand very loud but not "bangy."
This scene was too long to keep playing
the same strain all the time, so use the
introduction of "Danube Waves," also
in D minor, to get the storm effect.
For Scene 6, "The Following Morn-
ing," rest for a few seconds as the scene
is "neutral."
These six scenes last about six min-
utes and require music that has three
dift'erent tempos. By using "Prayer
and Passion" I was able to supply these
dift'erent tempos, and only change the
music once, and that was to get away
from the monotony of the same melody.
It gets on my nerves to keep "sawing"
on one melody too long. I imagine it
affects patrons of the house also.
For long scenes like this one I usu-
ally select another piece of music that
has a minor strain ; something like the
one I am to play for the first of the
picture like the above.
For an ordinary storm scene this third
strain of "Prayer and Passion" would
have pulled me over.
I suppose you are thinking to your-
self, "He uses some old music." Yes,
this piece was copyrighted in 1902, I
believe. But do you know it was jtist
the kind of music that this particular
picture required. As long as the music
fits the picture, play it if it was copy-
righted when Columbus was a kid.
I played for a comedy some few
nights ago "The Golden Hair Was
Hanging Down Her Back" and "A
Bicycle Built for Two." It hit the pic-
ture just right, and there were quite a
few in the house that remember these
old songs and it made them laugh.
The following is the music I used for
Selig's "Escape of Jim Dolan," a two-
reel Western : "Cowboy Capers" until
jail scene, then "Autumn Bud Waltz"
until "Breaking out of Jail." After that
"The Bucking Broncho."
The action was very fast, shovi^ing the
escape and changing of horses on the
run. I played "Gray Eagle" (Indian),
"Radium Dance" and "Sagawa" (In-
dian). I put lots of "pep" in this music
and kept the tempo with the action.
In one of the scenes of "Dolan," Tom
Mix, the best in his line, stops for a rest.
Here I changed the music and stopped
until action again picked up. Then I
used "Starland" until he is captured by
Indians. Then "Heap. Big Injun" un-
til Dolan becomes loose from the horse;
then right into valse lento pathetic un-
til "On the Road to Recovery," waltz
moderato.
By leaving out the tom torn effect in
the left hand for "Gray Eagle" and
"Sagawa," I had the Western atmos-
phere. In all of my Western music
when I haven't enough I use an Indian
and play a straight "chord" in the bass
clef. This gives the right idea.
This picture required lively music
nearly all the way through. If one was
to let the music lag it would have a
tendency to hold back the action, and
thereby not hold the attention in the
picture. And this is what we want to
do — make the picture as lifelike as pos-
sible.
One must be alert if one intends to
make a success of picture playing.
When the action is fast keep up with
the action, and use loud pedal, not too
much.
I can tell when the patrons are inter-
ested in the picture and keep them "up
in the air" as long as the action is fast.
When Dolan jumped onto one of the
horses from the rear, as he lit in the
saddle I struck the piano an extra hard
thump, and kept right on with the music.
40
THE MOTION PICTURE NEWS
Philadelphia "Reel" Fellows Elect Officers
Lively Quaker City Organization Admits All Persons Connected with
the Industry — Eugene L. Perry Made President
Special to The Motion Picture News
Philadelphia, Sept. 3.
AT a small but enthusiastic meet-
ing last Sunday the "Reel" Fel-
lows of Philadelphia became a per-
manent organization. The faithful
and earnest work of a small band of
film men who. felt that a social club
among the Quaker City film boys
would be worth while, were rewarded
by seeing their work bear fruit.
The title of the club is to be The
"Reel" Fellows, and membership is
open to all persons connected with
the industry. There will be three
classes of membership, regular, asso-
ciate and honorary. In the first class
will be those actively engaged in the
film business as managers, exchange-
men, manufacturers, actors, etc. As-
sociate members will be those who
are interested or indirectly connected
with the business and will not have
the voting power. Honorary mem-
bers will be those who perform sig-
nal service to the organization.
The constitution and by-laws were
adopted after a double reading and
the following officers elected: Presi-
dent, Eugene L. Perry, general mana-
ger for the Stanley Theatres Com-
pany; first vice-president, Simon Li-
bros, of the Photo Playhouse Film
Company, Philadelphia branch;
second vice-president, Ben Zerr, of
Reading, Pa., exhibitor; third vice-
president, Howard G. Bobb, Liberty
Motion Picture Company, Philadel-
phia; fourth vice-president, William
Fox, Box Office Attractions Com-
pany, New York and Philadelphia;
fifth vice-president, "Pop" Siegmund
Lubin, of the Lubin Manufacturing
Company; treasurer, Jack Levy,
Greater New York Film Rental Com-
pany, Philadelphia; secretary, Jay
Emanuel, manager Ridge Avenue and
Ideal Theatres, Philadelphia; financial
secretary, Steve Talbot, Philadelphia
representative of the "Billboard";
press representative, Benjamin Zeid-
man, Liberty Motion Picture Com-
pany. Directors: Stanley Mastbaum,
Stanley Theatre Company; J. S. He-
brew, Warner's Features; Dave Sa-
blosky, exhibitor of Wilmington,
Del., and Lewis M. Swaab, dealer in
supplies.
A initiation fee of $10 was placed,
so as to keep the undesirables from
rushing to join, the dues being but
nominal, $3 per quarter. The club
starts of? very auspiciously with
about twenty-five members now on
the roll and applications from ninety
others. These will be acted on as
soon as a meeting can be held by the
membership committee.
Plans are also under way to be-
come incorporated as a club under
the state laws and a charter will be
applied for at once. The meeting
Sunday was held at the Ridge Ave-
nue Theatre, and while many were
absent because of the final holiday at
the shore, all the business that was
needed was attended to promptly.
The films which had been taken
while on the outing at Atlantic City
two weeks previously were thrown on
the screen and the boys had the
pleasure of realizing Bobbie Burns'
dream, "of seeing themselves as
others saw them."
Prominent in the film were Steve
Talbot and his little grip (contents
not shown); Benny of Liberty, with
his pennant and smile; "King" Solo-
mon, of The Motion Picture News,
with his ice cream pants; Simon
Libros; Smiling Jay, of the Ridge
Avenue, and all the others well-
known in local film circles.
A motion was made and carried to
hold the next meeting on September
13, with suitable and proper enter-
tainment, and the secretary received
a committee to help him put over an-
other good time. Prior to adjourn-
ment, Jay passed out young tele-
graph poles labeled "Pittsburgh."
They were well received and imme-
diately turned into smoke.
Julian M. Solomon, Jr.
THE PASSING OF THE SONG
SLIDE
FOR the past few years exhibitors
have cast about for something to
go with the silent drama. With some
it took the form of illustrated songs.
A set of lantern slides illustrating a
popular song was shown on the
screen, accompanied by a singer and
orchestra.
Others used a lecturer. A film was
shown with someone explaining the
story as it passed in review on the
screen. Others, again, used a com-
pany of players who, out of sight of
the audience, either in the wings or
behind the curtain, supplied with
voice and traps any sound called for
by the picture.
This elusive "something" was prov-
ing quite a bug-bear. Probably the
first "talking pictures," mechanical in
the sense that a phonograph was
used, was the Cameraphone, now ex-
tinct. Then lately we have the Edi-
son and the Gaumont. The latter
has had considerable vogue abroad.
According to Robert Grau, in the
"Musical Obsei'ver," the Gaumont
machine has seemed to find a larger
public response than the American
machine (Edison). Yet it is fair to
state that in theatrical history there
was nothing to compare with the Edi-
son talking pictures as a theatrical
attraction during its first two weeks
in the vaudeville theatres.
That the public was attracted by
the name of Edison alone is hardly
true. The Kinetophone, as the ma-
chine is known, is yet a live propo-
sition, with as many companies on
tour now as at the outset; while it is
being continually improved upon.
And now comes J. Mahan, of the
Imperial Film Company, with his
"Singing Pictures." If his plans
should develop and create perhaps a
new craze (for let us not forget the
illustrated songs were once the rage),
the much-sought-for "something" will
have come, and present just the di-
version so many now find lacking.
Probably the best explanation of this
latest innovation could be given in
Mr. Mahan's own words:
"Our singing pictures win their
way because they accompany the hu-
man voice. A man or a woman be-
gins the song and simultaneously the
picture in vivid action tells the story
of the song on the screen. Song and
picture move together as each verse
is rendered. There is perfect har-
mony between the two — eye and ear
are alike charmed. The films for the
songs are prepared as carefully as
for a photoplay. In fact, each song
film is a photoplay in miniature."
The song story is visualized — not
with the old-fashioned conventional
slides — but with life-like motion pic-
tures, having continuity and all the
necessary conditions found in first-
class film playlets. The exhibitor fur-
nishes the singer — Mahan furnishes
the song. Old and new songs have
an added charm when rendered to
the accompaniment of the film.
Take, for example, "Home, Sweet
Home." The film for this song was
staged at the home of John Howard
Payne's direct descendant, Mrs. Clara
Payne Boyce, Kingsbridge, New
York, and at East Hampton, Long
Island, showing John Howard
Payne's lowly thatched cottage home.
Among the old songs already re-
leased we find "Last Rose of Sum-
mer," "Silver Threads Among the
Gold" and "Annie Laurie."
The latest popular songs also are
being released as rapidly as possible.
The latest are: "In the Heart of a
City that Has No Heart," by Daly,
and "In the Valley of the Moon," by
Morris. The main offices are 1476
Broadway, N. Y., under the name
Imperial Motion Picture Company
of N. Y., Inc., and various firms in
different parts of the country have
territorial rights, while Hurtig & Sea-
men have European rights.
In the western part of the United
States, W. W. Ely, of San Francisco,
controls California, Oregon and
Washington. The New York office
will direct exhibitors to the nearest
exchange.
THE MOTION PICTURE NEWS
41
As One Exhibitor To Another
By a Successful Manager
He Warns Fellow Managers Not to Allow Weather, Delays and the Usual Unavoidable Annoyances Dis-
turb His Equanimity — The Sunny Smile and Happy Disposition Will Work Wonders,
and Above All, Watch Every Detail of Your Theatre
WE all like to hear the other
fellow tell us how to make a
success out of a run-down
film theatre, and like as not he is
more in need of the advice than the
listener. So let us not set ourselves
up as paragons, but exchange ideas,
and talk about the patient (the sick
motion picture theatre) and the best
treatment to bring about a healthy
hue, in the face of adversity.
It is the heart of the patient we
must first consider and regulate, that
all-important organ first. Let us call
this organ of the motion picture
theatre by its technical title "The
Manager," be it of the "owner" kind
or the plain variety.
The best treatment for this "organ"
is careful and rigid self-discipline,
and after a systematic rejuvenation,
in which he lays out a "daily routine
card" and neatly prints the duties to
be performed each day; with each
day's routine ending with "dress,
shave, and doll-up," followed by
"house open at — P. M.," we will
proceed with a ramble as to a healthy
atmosphere for the patient and how
to create it.
Optimism Comes First
I believe the first qualification of a
successful manager should be op-
timism, and a generous happy atti-
tude toward the world in general.
He should be one who has schooled
himself to this frame of mind, who
won't waste any time worrying over
all the little tantalizing vicissitudes
continually coming up in the show
business; who will not worry over
the weather; the non-appearance of
the expressman when he wants to see
him most with a film box; nor feel
discouraged over a long run of bad
business.
These are the occasions when a
good manager can rob himself of his
naturally "sweet disposition" and
ultimately transform himself into a
^'grouch." I make it a rule to in-
wardly talk to myself on like occa-
sions and say, "Hold up, old boy,
don't go up in the air. You can't help
this matter any by getting wild or
discouraged; so cool down and let us
see what is the right thing to do, then
we'll do it and everything will
straighten itself out in the end."
"Help to the Nervous System"
In this way I save my nervous sys-
tem, and even when the matter
doesn't come to a satisfactory culmi-
nation, I still have my appetite, and
it doesn't hurt me to smile. I dwell
on this psychological phase of the
managerial question, as it is the most
important phase of the game. Suc-
cess more often knocks at our door
at the time when we feel things are
in a hopeless condition; so you see,
the fellow who keeps a generous
happy attitude toward the world will
have a clear head free from doubt,
and will be able to see the oppor-
tunities.
When conducting a theatre, week
in and week out, for two or three
years, one is very apt to get short-
sighted as to the familiar surround-
ings. This is often the reason why
houses find that business is not as
good as it was a year ago. The
remedy is easy to take, if you set
about it right. Just use a little men-
tal suggestion and pretend that you
are a prospective buyer and are going
to look over a theatre which you ex-
pect to purchase; then forget every-
thing and give the house (your
house) a thorough inspection. Take
a big pad of paper with you. Take
some morning when the house is
closed; turn on all the lights and
start from the other side of the street.
Scrutinizing the Theatre
Give the house the critical "once
over" of a fussy purchaser, and speak
your criticisms out loud. Then go
over and scrutinize every nook and
cranny of the front, and ask yourself,
"Is this front neat and clean? What
is the impression of those who don't
come in? Are there too many pos-
ters? Are they neatly and plainly
marked? What can I do to com-
pletely change the froiit to make the
most particular patrons want to
come in?"
Don't fail to record the most tri-
fling idea that presents itself. Then
give the interior a close inspection.
What is the impression of an utter
stranger when he or she walks into
the house?
In passing, let me say I never
waste time with a dissatisfied em-
ployee, especially the most im-
portant of my establishment. So my
advice is, if an employee is dis-
grunted, pay him of¥, or pay him
enough.
Then there is your program; I
often wonder how many exhibitors
make it a business of studying the
motion picture trade weeklies. Very
few, I fear, give the fact of "just what
is the best" much study. A simple
and efficient method for one who is
playing a service program is to keep
a large scrap book with a section for
each manufacturer and to paste the
reviews on the releases, with the date
of release marked against each.
Weekly List of Exchange Numbers
In this way you may make up a
weekly list of the exchange numbers
of the most desirable subjects and
send your selections in to the ex-
change manager every week.
If you keep this up you will find
that your program will be greatly
strengthened, and the exchange man
will soon be able to keep you prop-
erly supplied with films.
One of the greatest factors, aside
from a carefully selected program,
which is likewise carefully projected,
is the personnel of the house. To
illustrate, the efficiency of the ushers
at the Knickerbocker is the outcome
of close observation and careful
schooling. They have been selected
from boys going to school, who are
an.xious to lighten the home burden.
I take for granted when hiring an
applicant that he knows how to con-
duct himself. He must at all times
have clean hands and finger nails,
linen and shoes. Tuxedos are pro-
vided in winter, also grey silk gloves
and vests; white flannel trousers and
plain white shirts in summer. My
patrons experience a new sensation in
being attended by young men who
speak the king's English correctly
and carry themselves as though they
were receiving a respected guest in
their parents' homes.
Avoid Carelessness
As for myself, even more care is
exerted in the way of a careful
grooming before going to the theatre.
Hense the personnel of the Knicker-
bocker is such that I do not hesitate
to boast of the most select and ultra
fashionable patronage.
Before closing, I want to say that
undoubtedly the chief reason for the
ultimate failure of a motion picture
theatre is "pure carelessness," and
the faint heart which often goes with
it. And if some of the small ex-
hibitors who are constantly com-
plaining would study conditions af-
fecting their theatres and be guided
accordingly they would make suc-
cesses of their undertakings.
42
THE MOTION PICTURE NEWS
Theatre of War Lacks Appeal for Actress
Gene Gauntier Returns to America, After Thrilling Struggle to Secure
Passage from Sweden — Narrates Her Experiences
r^ENE GAUNTIER, leading lady made
VJ of her own producing company,
which releases through Warner's
Features, was one of those among
the many thousands of American
citizens who experienced countless
difficulties on the other side of the
water when the war broke out. She
returned recently on the "Olympic."
Miss Gauntier visited her sister,
Mile. Marguerite Gauntier, the fa-
mous Swedish prima donna at her
summer home, situated at Lyckoma,
on the west coast of Sweden, to rest
before the coming season, and when
the war broke out, on August 1, she
found herself with only a sum" equiva-
lent to fifteen dollars in Swedish
money and several unnegotiable let-
ters of credit. Her sister and her
husband had all their money tied up
in German banks so they were even
worse ofif.
With great difficulty. Miss Gauntier
her way to Stockholm and
thence to Liverpool on an over-
crowded boat. She wrote several
times to (America for money, but
could receive no answer, as all the
mails were tied up. After innumera-
ble difficulties Miss Gauntier and a
number of Americans managed to se-
cure second-class passage on the
steamer "Olympic," due to the kind
services of an American, and after an
exciting voyage arrived in America
with only a small amount of Svv^edish
money, which she was unable to have
exchanged on this side.
She finally managed to borrow five
cents and was able to telephone to
the studio for assistance. Miss Gaun-
tier says that the methods of trans-
portation in Norway and Sweden are
completely demoralized by the war,
and that her experiences in reaching
this side of the water were most try-
ing, yet exciting.
Los Angeles Film Men Boycott "Movie"
Objectional Word to Be Eliminated from All Publicity Matter — Want Ad-
vertising to Appear on "Regular" Theatre Page
CANADA "BEATS" AMERICA TO
WAR FILM
For once Canadian film buyers have
placed an order for a European sub-
ject before it received an American
"O.K." The picture, to upset all prec-
edents, is "Called to the Front," a
three-reeler. H. Winik bought it for
the Apex Film Company, of New
York. The points that made the pic-
ture a London furore were the bona
fide war views assembled with the
"acted" scenes. In one section of the
story, for instance, hundreds of
wealthy Americans stranded in the
British metropolis, were made to give
color to a dramatic situation.
Land battles, battleships, armies of
invasion and armies of defense, the
capture of the hero and his thrilling
destruction of the "wireless" and es-
cape, were other elements of the film's
success. The Apex people, from 145
West Forty-fifth street, New York,
are firing prints into every part of the
continent except Canada, where the
native buyers "beat 'em to it."
ROSE COGHLAN TO STAR IN
OLD SUCCESS
Rose Coghlan has signed a con-
tract with the Lubin Manufacturing
Company, to play the leading role in
"The Sporting Duchess," which the
firm will produce as a motion pic-
ture. The direction of the melo-
drama has been assigned to Barry
O'Neil, who will select a great cast
from the pick of the studio com-
panies.
Some years ago "The Sporting
Duchess" was brought direct from
the Drury Lane Theatre, London,
and had a phenomenal run in New
York and other big cities, Miss
Coghlan being the star. The pro-
duction promises to surpass the
original stage version.
SIGNAL LIGHTS FLASH PER-
FORMANCES
Special to The Motion Picture News
Louisville, Sept. 2.
The Breeze Amusement Company,
of Flemingsburg, Ky., has opened a
new motion picture theatre in Au-
gusta, Ky., the Pastime.
The Colonial Theatre, at Harrods-
burg, Ky., has just opened up and is
claimed to be one of the most mod-
ernly equipped in Central Kentucky.
Signal lights have been placed on the
front of the building to flash the be-
ginning of each performance. The
idea is proving to be an effective one.
GIFT FOR THOMAS RICKETTS
Thomas Ricketts, the American di-
rector, received a pleasant surprise
when he was handed a wrist watch by
the , secretary of Richard Bennett.
The watch is a gold one and on the
back is engraved the inscription,
"T. R. A Good Old Soul. R. B."
Special to The Motion Picture News
Los Angeles, Aug. 31.
OWNERS and managers of the
principal Los Angeles motion
picture theatres have started a boy-
cott on the slang word "movie" and
it is not to be used again in connec-
tion with publicity of any kind, if they
can prevent it. This word, the exhib-
itors believe, tends to cheapen motion
pictures, and if they can do anything
to cause the people to forget it, they
certainly will make the attempt.
The word, they claim, originated in
the Bowery district of New York
City, when motion pictures were real-
ly "movies," but now that the film
portrays the best of drama, comedy.
Thas lived up to its name of pre-
HE Strand Theatre, of New York,
mier picture theatre of the United
States with an announcement of ac-
tual war scenes from Europe, to show
on their screen next Sunday afternoon,
September 6.
The Strand Film Company, 145
West Forty-fifth street, New York,
had cameras in the war zone, but it
was thought that they had suffered
the fate of most picture machines
caught operating there. Right from
start to finish, the Belgium campaign
unfolds itself — from King Albert bid-
and is even breaking in on grand
opera, it is the opinion of the theatre
men that a more dignified name
should be used.
It is very possible that prizes will
be offered for a word of five letters
that will take the place of this ob-
jectionable one.
Another attempt of the exhibitors
to raise the plane of motion pictures
is the demand being made on local
newspapers that their advertising ap-
pear only in the amusement pages or
sections, where the "regular" theatre
advertisements are carried. They dis-
like the idea of the theatrical and mo-
tion picture sections being separate.
J. C. Jessen.
ding good-bye to . the famous Ninth
Regiment of the Line, who were an-
nihilated at Liege, to the entrance of
his faithful Queen at the Royal Pal-
ace, where she is zealously nursing
the wounded.
H. Winik, of 35 Little Newport
street, London, cables Manager Craft
that he can assure the Strand Film
Company's New York offices, at 145
West Forty-fifth street, the delivery
of one "war reel" a week. American
picture men who want this service
should wire instantly to Mr. Craft at
the address printed above.
Strand Will Show Craft "War" Film
Scenes Attending Declaration of War in Belgium and Other Phases of
Conflict to Be Shown — Reel a Week Promised
THE MOTION PICTURE NEWS
43
The
Motion Picture News
MOVING PICTURE NEWS EXHIBITOES' TIMEa
Published Every Week by
EXHIBITORS' TIMES, Inc.
220 West 42n(i Street, New York City
Telephone Bryant 7650
Chicago Office 604 Schiller Building
WM. A. JOHNSTON President
HENRY F. SEWALL Vice-President
E. KENDALL GILLETT Secretary
H. ASHTON WYCKOFF Treasurer
WENT WORTH TUCKER Assistant Treasurer
WM. A. JOHNSTON Editor
LESLEY MASON Managing Editor
WILLIAM RESSMAN ANDREWS News Editor
E. M. VANDIVERT Advertising Manager
E. J. HUDSON Circulation Manager
H. ASHTON WYCKOFF Business Manager
C. J. VERHALEN Chicago Manager
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Vol. X September 12, 1914 No. 10
A Timely Check
THE exhibitors of San Francisco are to be con-
gratulated upon living within the jurisdiction of
a court that does not hesitate to check the
censorial power of the police, when it becomes apparent
that that power is overstepping its legitimate limits.
Decisions within the last few years from courts of
every degree have made plain the judicial tendency
to give the police power its own way over everything
and everyone.
Judges have uniformly declined to say in any case,
"here the power of the police must stop."
^ ^ ^
nPHE merits of the Stilwell injunction case in San
-*■ Francisco are not sufficiently well known to be
discussed at this time.
But it may be taken for granted that the court which
awarded Mr. Stilweil a permanent injunction against
Chief of Police White was fully satisfied that the ex-
hibitor's complaint was just and should be upheld.
Had Mr. Stilwell found that war films bred riotous
or lawless actions among his patrons, no police order
forbidding their exhibition would have been needed.
He would have acted himself.
But so long as these performances were conducted
zuith perfect order, the police had no valid excuse for
interfering.
^ ^
I
T would be well if the municipal authorities of every
city in the United States would take to heart the
lesson of this incident, and realize that self-interest will
compel the exhibitor to follow their wishes, zvithout any
mandate from them, not only in this, but in practically
every case where censorship is alleged to be necessary.
Foolishness and Wisdom
npHERE is a regrettable "I-should- worry" attitude
in some quarters of the trade over the film
chemical situation at the present time. The form it
takes may be summed up in these words :
"What's the use of losing sleep over this matter?
The war won't last more than a month or six weeks
longer. We've got a supply that will take us through
the next three months (or six months, as the case may
be).
"Why start manufacturing these chemicals in
America, when the Germans will be upon us, com-
petitively speaking, just as we're ready to market the
stufif, and take the market away from us, as they have
done in the past?"
* *
npHIS is important, IF TRUE.
But there is nothing in the nature or the progress
of the European war to indicate that it will be of
brief duration.
Every dispatch that comes from the Old World goes
to prove the assumption that the nations of Europe
are locked in what will be a long drawn out, stubbornly
contested conflict, that the present war is, to use a
sporting metaphor, "the hrst ronnd of a fight to a
finish."
* *
TX other words, every phase of the situation invites
the x^merican manufacturer to go in and possess
himself of the market that has been deserted by the
warring nations.
And the situation is not only inviting; it is com-
pelling.
:i: * *
A S a matter of self-preservation, the American
manufacturer must soon begin to make for him-
self those necessaries of his business which he can no
longer rely upon Germany to make for him.
It is practically a certainty that, even were the war to
end by the first of the year, as no one anticipates it will,
the German factories would be in no condition to
resume at once their operations, and supply the Ameri-
can demand as before the war.
* * *
TF the American market finds itself "caught short"
at a critical moment, with the supply on hand ex-
hausted, the war in full blast and no relief in sight,
those who depend on the American market will have
only themselves — and the zviseacre, cocksure, "I-
should-zvorry" manufacturer — to blame.
The situation will be inexcusable, but it will then be
irremediable. ^ ^.
TNSTEAD of playing the part of the foolish virgins
in the parable, it behooves the American manufac-
turer to bestir himself and impersonate the wise.
44
THE MOTION PICTURE NEWS
"THE TREY O' HEARTS"
(Gold Seal-Universal — Seventh Chapter)
REVIEWED BY PETER MILNE
SINCE the first two chapters of this popular serial of the
Universal Compan}', Edward Sloman, as Seneca Trine,
the most abhorent villain that has been seen on the screen
for some time, has been greatly in the background, but here,
in this instalment, which bears the title of "Stalemate," he is
to be seen agai'n. Mr. Sloman is well suited to a part such
as the character of Seneca Trine calis for.
THE DARING ELOPEMENT
Trine is a man that has been crippled for life through the
reckless daring of his most hated enemy, and it is Alan Law,
this man's son, that Trine is now attempting to put out of
the way through his daughter, Judith, and whom Rose, the
twin sister, loves. Trine bears a greater resemblance to the
Evil One than we have ever seen in a character on the screen.
But this is paying Mr. Sloman a high compliment, and Mr.
Vance, in his description of the man, leads one to believe
that he is just such a character.
He is seen in this chapter a number of times seated in his
wheel-chair, wildly gesticulating to his servants, his face work-
ing horribly, his fingers twitching and his eyes rolling. Great
credit is due Mr. Sloman for his portrayal of this part.
Another man who had quite a reputation, gained while he
was with the Kalem Company, where he interpreted Indian
roles, is Arthur Ortega. As he is an Indian, the parts suited
him admirably, and as a gunman in this episode he is well
cast. He is commissioned by Marrophat, Trine's agent, to kill
Law, and follows that young man to the top of a building in
course of construction, where he has climbed to get a glimpse
of Rose, who is in the house across the way.
Red November, the gunman, attacks Law high in the air
and a fierce tussle ensues in which Red is worsted and hurled
to the ground, many feet below.
The next day Alan plans to elope with Rose and lowers
himself to her window by a derrick, hoping to depart with
her. But the wily Judith disguises herself as Rose and takes
her place, and Law, unable to tell his sweetheart from her
sister, is joyous when Judith comes out the window to meet
him.
Here the picture ends and there is much to speculate upon
before the next chapter will be seen. Will Law marry Judith,
thinking her Rose, is the most vital and exciting question.
The outcome of this case of mistaken identity will doubtless
be shown in the next release of the series. .
STARTS FIGHT AGAINST ONE-EXIT THEATRES
Special to The Motion Picture News
Houston, Tex., Sept. 3.
MOTION picture theatres in Houston which have but
one exit must go if the city council follows the rec-
ommendation of George Wead, fire marshal. In a letter
to the mayor and council Mr. Wead suggests that an ordi-
nance be passed making it unlawful for any motion pic-
ture theatre proprietor to obtain a renewal of his license
unless the theatre has more than one exit.
Mr. Wead contends that such action should be taken
for the protection of the public. A panic in a small the-
atre with but one means of escape would prove calam-
itous, believes the fire marshal.
Mr. Wead also states in his letter that some motion pic-
ture theatre proprietors are allowing boys under eighteen
years of age to operate motion picture machines, which
is against the city ordinance regulating motion picture
shows.
"THE MILLION DOLLAR MYSTERY''
(Thanhouser — Eleventh Episode)
REVIEWED BY PETER MILNE
t<TN the Path of the Fast Express," as this caption
-I clearly implies, revives the old melodramatic expe-
dient for arousing excitement and creating thrills. Jim,
the hero of the all-absorbing tale, is bound fast to a rail-
road track by the conspirators, always plotting to bring
about his death, with an express train momentarily near-
ing him.
But of course he is saved. It would put an end to the
serial if he wasn't, besides disobeying all the laws of
precedent. Flo manages to reach him, just soon enough
to turn the switch and to send the train on another track.
This situation, though employed much in the past, is al-
ways capable of arousing excitement when well done.
A serial would be very tame, indeed, if it were not for its
melodramatic situations which are the mainstay of each
instalment.
JACKSON THREATENS THE LOVERS WITH DEATH
Before this, the main event of the episode, occurs, an-
other scene worthy of attention is registered. This time
the interior of the train is the scene of action. Flo and
Jim are seated therein, bound for home. Unknown to
them, the Countess and Jackson are also in the car.
Without any warning whatsoever, the car gives a terrific
lurch, the occupants are thrown to the floor, and the next
instant the car turns on its side, a wreck! And when the
scene shifts to an exterior, the wrecking crews are seen,
who arrived upon the scene of disaster in a remarkably
short time, and gives added realism to the scenes.
The kidnapping of Flo by Jackson and an investigation
of her whereabouts by Jim led to the denouement al-
ready described, but not until Jim had given his captors
a great amount of trouble. After the rescue of Jim a
thrilling fight is staged between the police and gang em-
ployed by the conspirators. The latter are completely
overwhelmed and made captives.
THE MOTION PICTURE NEWS
45
"THE LOST PARADISE"
(Famous Players — Five Reels)
REVIEWED BY, J. BTJRROTJGHS NOELL
THE struggle of capital and labor offers a fertile field for
dramatic interpretation. John Galsworthy has given us
in •'Strife" a strong play that takes sides with neither of the
opponents in this great war, but he sets forth the awful waste
and the appalling suft'ering that the conflict of workers and
mill-owners causes, coldly and impartially giving the facts
of the case as he sees them and leaving the reader or the
spectator to draw the inevitable conclusion that there is some
right and some wrong on each side, but that misunderstanding
makes an unbridgeable gulf.
In "The Lost Paradise," however, the writers have taken no
such judicial view. The sympathy is unmistakably with the
down-trodden, over-worked and under-paid operatives, and
the sole blame for the strike is laid upon the shoulders of
the mill-owner. It is he that extracts a toll of suffering and
hardship from the unfortunates in his employ, and in the
end he has to pay for this with a penitent and broken spirit.
The lofty pride that was once his vanishes, and he submits to
the demands of the men and women under him, and leaves
their welfare entirely in the hands of the young foreman who
has stood through thick and thin as the conciliating medium
between the opposing elements, in spite of the great wrong
that the owner has done him in stealing his invention and
turning it into profits to fill his already laden coffers. This
all comes about through the daughter, who, despite being a
THE EXPLOSION KILLS THE INVENTOR
pampered child of luxury, sees things clearly, and is at last
won, heart and soul, by the courage and manly self-denial
of the foreman.
She places her future in his hands, and together they go
out to bring to the workers comfort and joy in the place of
poverty and despair, and if the dreams of youth can ever be
realized on this earth, to make of ''The Lost Paradise" a
"Paradise Regained."
This picture play affords another instance wherein the mo-
tion picture can avail itself of its opportunities and surpass
in some respects the regular stage. No such wonderful fac-
tory scenes as these can ever be reproduced on the stage,
even with the most skilful and industrious stage carpenter
at work and with unlimited resources at his command, simply
because they are made in sure-enough iron mills while the
work is going on, and, even though photographs, they are real ;
whereas the stage factory must necessarily be make-believe,
and. as everyone knows and as David Belasco has demon-
strated to his lasting fame, the illusion of the make-believe
is not as telling with our public as the illusion of the actual.
When it comes to mob scenes, and there are several in
this play, the supremacy of the motion picture for this kind
of thing is easily apparent. No matter how well trained a
mob may be, when it is put on the stage it becomes awkward
and ill at ease and doesn't know exactly what to do ; its
boisterous and unruly behavior is obhged to seem pretended;
but in the picture play the mob scenes are made in the natural
surroundings, and the mob, although it may be hired for the
occasion, has the freedom of mill or outdoors and acts like
a mob would act, and is without the handicap of being on
show before an audience. The mill scenes in "The Lost Para-
dise" offer a good chance to study the possibilities of the
photo-play in the field of realistic drama.
■WE ARE DEPENDING ON YOUR HELP!"
H. B. Warner is the bright particular star of this produc-
tion, being cast in the part of the idealizing, yet energetic
foreman. He gives fine poise and balance to a difficult role.
Miss Catharine Carter plays opposite him, and she invests
the luxury-loving but high-minded daughter with enough
plausibility to overcome this seeming contradiction in her
character.
"THE CRUISE OF THE 'MOLLY ANN'"
(New York Motion-Mutual — Two Reels)
REVIEWED BY PETER MILNE
THE slogan of Thomas H. Ince, the commander-in-
chief of the directors of the New York Motion Pic-
ture Corporation, is evidently "action," and action of the
most entertaining and rapid sort. In "The Cruise of the
'Molly Ann' " he has presented to the lovers of rapid and
exciting events, combined with a well-knit story, one that
will hold the interest from the very start to the last
scene — a picture that will be enjoyed to the fullest extent.
The unthinking owner of the vessel, the deepest vil-
lainy of its mate, and the undying affection of the captain
for his employer's daughter, are combined to make a
forceful story, supplemented by the best of photography,
a common merit in these films.
An old vessel is used to excellent advantage. The
scenes in which the sailors are to be seen climbing among
the rigging are exceptionally realistic. The fire in the
hold, laid by the mate, paves the way for a strong scene
and subsequently a powerful denouement. Rhea jMitchell,
Walter Belasco, Harry Keenan and Walter Edwards are
the principals.
FILMS WILL AID SUFFRAGE MOVEMENT
Special to The Motion Picture News.
St. Louis, Sept. 2.
The St. Louis Motion Picture Company are producing a
four-reel photoplay, written by Mrs. Alice Curtice Moyer, a
local suffrage leader, with equal suffrage as the theme.
The play has a strong plot, with much dramatic action
and heart interest, and it will be exhibited by the League in
the furtherance of the suffrage movement.
THE MOTION PICTURE NEWS
46
"THE BANDIT OF PORT AVON"
(Cosmofotofilm — Four Parts)
REVIEWED BY WILLIAM RESSMAN ANDREWS
THIS is a highly sensational melodrama. Such a state-
ment should not be misunderstoood because the word
"melodrama" is often applied to express utter opprobrium of
badlj' acted drama making no pretensions to "mellow."
The film is pure melodrama, and fairly sizzles with sensa-
tion pitched in a high key. Some audiences will not like it
— those whose tastes do not run to plays depending upon
swift action. But judged by its own standards and not by the
criterion of dramas of a wholly different type, ''The Bandit
of Port Avon" is an excellent production.
TRAPPED!
Perhaps you will not care for it, but you will book the pic-
ture if your patronage prefers a subject having assassinations,
murderous set-tos, plot and counter-plot developed with irre-
sistible swiftness by a capable cast. Nobody could doze in
his seat, once the reel began to run, no matter how disap-
pointed he might be in discovering the kind of film he had
stumbled upon. The whiz of high pressure incidents would
keep him awake, willy nilly.
No one can complain of slow, inconsequential scenes put in
for the sake of mere padding. The excitement of sitting on
the safety valve of an old-time Mississippi steamboat during
a race in Mark Twain's days cannot compare with "The Ban-
dit of Port Avon" for thrills.
But it must be remembered that there is a large public
wanting just this kind of mental fare, and naturally it was
for them that the picture was produced.
It takes twenty years for the villain to reach the end of
his rope, but poetic justice is meted out to him at last in ac-
cordance with the established rules of melodrama.
The cast is Italian, and the majority of the scenes are
laid in Italy. The emotional temperament of the Latin race is
obvious in the acting of the players, and lends the necessary
fire expected in the numerous tense situations.
The son of a miser dissipates his inheritance, and turns ban-
dit at the disappearance of the last penny. In one of his rob-
beries he commits wilful murder by shooting the victim with-
out giving him a chance for his life. In the course of time
the assassin endeavors to marry a woman of title. In using
the dead man's letters to bring pressure upon another woman
opposing the match he overreaches himself, for they are iden-
tified as the stolen property of the bandit's victim, establish-
ing the long hidden guilt of the unscrupulous suitor.
COOL WEATHER BRINGS ALBANY THEATRES
TO LIFE
St'ccial to The Motion Picture News
Albany, N. Y., Sept. 3.
THE sorrowful days of the movie managers seem to be
at an end in Albany, for last week a cold snap hit town,
and as a result the picture houses were on the boom.
The weather man was certainly merciful in sending the
wave of coolness, or it is believed that some of the smaller
houses would have closed the doors.
"FACE VALUE"
(Edison — Two Reels)
REVIEWED Bff PETER MILNE
' I 'HIS is one of the many Edison pictures that is en-
joyed by the readers of the "Popular ^lagazine,"
written by W. B. M. Fergusen. The picture will surely
"get across," first because it is practically new and un-
conventional. It has a capable cast, which enacts the pic-
ture with remarkable comprehension. Ben Wilson and
Sally Crute play opposite in the leading roles; these two
are the only principals. Carleton King and Edward Earle
appear in the less prominent parts.
There is an atmosphere of mj-stery that pervades the
entire picture and holds the interest well. Although the
story makes an excellent picture, it is obvious that it was
not made for the screen, as there are too many subtitles.
This, perhaps, is the only fault. It is almost unnotice-
able, as each one is absolutely necessary and explains the
story perfectly. The photography and light is up to the
usual high standard set by the Edison company.
The story starts in the West, opening with a realistic
gambling scene; after a few hundred feet of film, the
scene shifts to the city and a neighboring suburb.
WILDING PROTECTS HIS NEW ACftUAINTANCE
Because of bearing the same name as his dead pal,
Peter Wilding journeys to the city to claim the former's
fortune. It develops that the other Wilding was a crook
and his old associates attempt to scare Pete by threaten-
ing death unless he pays them, but he is immune to all
their demands.
His experiences with the crooks form a great part of the
story, and his marriage to a woman whose past he is
ignorant of constitutes something new and out of the ordi-
nary, not the incident itself but the manner in which it is
executed. The tale ends well for both husband and wife,
the crooks are dispelled, and both learn that each other's
past is untainted.
BUFFALO HOUSE HAS GOOD SUMMER BUSINESS
Special to The Motion Picture News.
Buffalo, Sept. 3.
Emerson Dickman, manager of the Central Park The-
atre, at the corner of Main and Fillmore streets, reports
excellent business for the summer months.
The Central Park is in the high-class Central Park dis-
trict, the best residential part of Buffalo, which demands
the best in photoplays at all times. This demand. Man-
ager Dickman is endeavoring to satisfy.
THE MOTION PICTURE XEAVS
47
"THE MYSTERY OF THE POISON POOL"
(Picture Playhouse Film — Five Reels)
REVIEWED BY. J. BURROUGHS NOELL
THE most experienced traveler in the wilds of Africa
would certainly think upon seeing this picture that he was
being taken back to the continent of his travels, and passing
again through the dense, thick, luxuriant foliage of the broken,
almost impassable regions that lie to the south of the equato-
rial line.
The fact that the pictures were all taken in Bermuda does
not diminish the reality of the settings in the least because
the atmosphere of the African jungle is evident in every
scene.
The swarthy, lithe-bodied savages pass stealthily hither and
thither through the heavy undergrowth, the oppressive, ma-
larial heat beats down upon the white persons who have the
hardihood to dare this climate and shows in the drawn fea-
tures ; the terror of the jungle, the African python, appears in
THE MISSIONARY INSTRUCTS HER CHARGES
deadly reality upon the barren rocks, and the adventurous
spirit of the arrivals in a new land stands revealed in this
reckless staking of all upon chance.
The Picture Playhouse Film Company has displayed dis-
criminating judgment in the pictures that they have so far
released, and this latest is fully up to the high standard that
has been established by them. If anything, it may have a
more human story maintaining the interest with better han-
dling of the element of suspense and developing it with more
actual thrills than those that have gone before.
The hero is a diamond prospector who falls into the hands
of savages and gets away from that danger and from a python
that blocks his escape for a tense moment through the gener-
ous aid of Corporal Walton. Joe is a hard, unflinching man
until he is softened by meeting a little missionary in Ubangi,
named Dorothy.
She is the only one that believes in his innocence when cir-
cumstances seem to point to his guilt as the murderer of a
diamond miner. Corporal Walton tracks him down, loses in
the fight, and then gets the upper hand of him in a fierce
struggle, then learns that this is the man who has saved his
life, and then gets the opportunity to reciprocate by carrying
the officer back to the village on his back by sheer superior
strength, keeping him from drinking of the poisoned pool.
All this cannot be given except in bare outline here.
The innocence of Joe Cameron is established, and the girl
saves him from the executioners by dashing through the wil-
derness with the countermanding orders, and all are happy at
the end.
In the cast are such capable players as Betty Harte, James
Gordon, E. A. Turner and Frank Sidwell, so one may be sure
of seeing acting of high-class order. J. Searle Dawley wrote
the scenario and superintended the production.
No better American photography has been seen in a long .
time than appears throughout these five reels, and the credit
for this superior work is due to Charles Kosher.
"THE BOND OF LOVE"
(Eclectic — Two Reels)
REVIEWED BY PETER MILNE
COLLEGE dramatic societies have often proven their ability
in staging plays, and the same societies have produced
more than one of the great actors of the present day, but
it is doubtful if ever before they undertook to stage a mo-
tion picture, and their entrance into that line of dramatics
marks a new era in the history of the college dramatic so-
ciety.
"The Bond of Love" was written and played by the mem-
bers of the Yale Dramatic Association; the only necessities
that the Eclectic Film Company supplied them with were a
director and a camera-man, the rest was left to the members
of this society and they should be proud to have acquitted
themselves creditably.
Of course, the picture deals with college life, and it is made
a great deal more realistic than most purporting to do the
same thing, because all the exteriors and a great many of
the interiors were taken on the grounds and in the rooms of
the university. And, again, all the cast has a complete idea
of college life, and each one, because of this, entertains a
more perfect understanding of his part, which he would not
possess if he were not a student of the university.
Galliard Thomas and Newbold Moyes enact the roles of
heavy and hero of the picture. These are the two important
parts and are carried well by these two men.
Howard Cumming plays the father. Littlefield McCoy, the
mother, and Rufus King, the girl, the sweetheart of Bob, the
lead. The disguises of the two young men who assume the
parts of girls are most clever, and if it were not for the no-
tice before the picture, informing the observer of the fact
that they were all men, it is certain that it would never enter
his head that they were not.
In this brand of pictures it is almost superfluous to say
that the photography and light are good, and the sets, those
which were laid in the Eclectic studio, are almost as realistic
ERIC LOSES HEAVILY
as those filmed in and about the college, and indeed they ought
to be, with such good examples to work from.
The success of the undertaking, apparently such a radical
departure from dramatic traditions of college halls, will mark
the inauguration of a series of university plays in Yale and
other prominent institutions of learning. Pictures of this
character will probably be made for permanently recording
the dramatic activities of each class, thus constituting a ''film
library."
The story, perhaps, is a little conventional, but, then, this
fact is overshadowed by the rest of the picture's merits. Bob,
who has been brought up by his uncle, is sent to college with
his cousin Eric. Bob is a hard worker; Eric is dull and
backward. Eric cribs in his examination and Bob takes the
blame for the love of the miscreant's sister.
48
THE MOTION PICTURE NEWS
"THE BAREFOOT BOY"
(Kalem — Three Reels)
REVIEWED BY J. BURROUGHS NOELL
IT is not a boj^ at all that runs through the woods with
bare fleet feet and "cheeks of tan," catching rabbits
and prying out where the robin lays its eggs, and when
hot and tired, splashing and spluttering in the cooling
stream.
It is a little girl who leads this happy and carefree life,
just as if she were a boy, but she never for a moment
loses her maidenly modesty. She is a reincarnated Rosa-
lind, younger and less meditative, but still sweet and
simple-hearted and appealing.
THE LINK WITH HER DAYS AS A "BAREFOOT BOY"
This romantic masquerading of a girl in boy's attire,
without being in the least original, because it has been
done over and over again in song and story — yet if the
girl is a girl, we like it, and she finds a man that, somehow,
will not let mere clothes be a barrier in the way of his
love — it is always refreshing and delightful in its whimsi-
cality.
Just as Rosalind was forced by the cruelty of a wicked
uncle to hide her identity under the guise of boy's clothes,
so this little girl was given no choice in the matter. Her
father raised her up as a boy because his wife had de-
serted him, and this act had engendered in his heart ha-
tred of all womankind.
To Marguerite Courtot falls the pleasant duty of giv-
ing life to this buoyant spirit of the woods. In her de-
lineation it is indeed a blithe, gay, light-hearted creature
that runs hither and thither, and helps the father to for-
get his sorrow.
And when the time arrives for her to take off these mas-
culine garments and to stand forth a blushing, winsome
maiden of sixteen summers, she is the most piquant and
charming little thing imaginable.
Intelligent and finished support is rendered by Miss
Courtot and Tom Moore, as the artist who falls in love
with her, and by Alice Hollister as the wife and mother.
The production as a whole is entirely adequate to re-
veal the best in these differing personalities, but one criti-
cism can justly be laid at the door of the producer. In
the third part we have a scene in the studio where the
mother is left lying on the floor, and the next scene flashed
shows the mother preparing to leave her home to go to
the artist again. It would have been very easy to sepa-
rate these scenes, which naturally have a gap between
them, by one of the girl in her new home, or with the
artist lover.
PARAMOUNT SERVICE SIGNED FOR SPOKANE
HOUSE
Special to The Motion Picture News.
Spokane, Aug. 31.
Paramount pictures will make up the bills at the new
quarter million dollar Clemmer Theatre, now building on
the Lincoln street corner opposite the Davenport Hotel.
J. R. Cummock, of Seattle, northwestern representative
of the Paramount service, has signed Dr. H. S. Clemmer
to a contract, effective September 15. The Clemmer
Theatre will not be completed until December.
"DICK POTTER'S WIFE"
(Edison — One Reel)
REVIEWED BY J, BURROUGHS NOELL
THE days of fairy tales are over, we are told, but per-
_ haps the world would be better off if there were a
little more of the illusion here that in our childhood we
felt was so real. Fays and fairies never grow old; they
make us forget that there is such a thing, and if we could
only believe a little more strongly in them and could be-
come imbued with a little of their joy and blithe, and free-
dom from all care, how much happier we would be.
All of which is merely preliminary to the matter in
hand, which is a motion picture in one reel called "Dick
Potter's Wife,'' labeled a modern fairy story, deserving
the rare distinction for a motion picture of embodying an
entirely new idea. The credit of this achievement be-
longs, to Frank Hart, the author.
Unlike the old familiar fairy tales, it does not intro-
duce the ethereal beings of everywhere and nowhere;
that would be going too far, perhaps, because none of us,
including children, any longer believe in them — more's
the pity. But it makes use of magic potions which could
only be made by fairies.
And behind it all there is a lesson, a commentary on
modern life. We know very well that back of every fairy
tale there is a moral, if we are discerning enough to see it.
POTTER DOESN'T KNOW HIS OWN WIFE
Here is a warning against the danger of growing old
and humdrum, a presentation of the necessity of keeping
young in spirit and feeling, if not in body.
The wife has become a nagger and has driven out all
the love that the husband once had for her. The terrible
truth comes home too late, and in desperation she goes
to an old gypsy woman and buys a bottle of liquid, per-
haps from the fountain that Ponce de Leon did not find,
because it has the magical properties of restoring youth.
But the wife takes too much, and becomes a little girl,
unrecognized by her husband. He hires a governess in
spite of her protests, and the poor wife has to see this
woman forcing her way into her husband's affection.
Another philter that she gets from the gypsy brings
back her natural appearance, and she gets back her husband.
THE MOTIOX PICTURE NEWS
49
SPECIAL FILM REVIEWS
"The Attorney's Decision." (Lubin.
Two reels. Wed., Aug. 26.) — A story
that will make a strong bid for the
favor of lovers of pictures that have
plent}- of complications and moments
of dramatic intensity.
The weight of money decides the
marriage of a girl to a broker, to
whom her father has lost monej' and
finds himself in debt. The jilted
young man becomes district attorney
and it is up to him to press an
indictment for crooked methods
against the husband of the woman
he loves. She persuades him to drop
the charge, then finds out what her
husband is and relieves him of his
promise. The threat of divorce is
held over the girl's head unless she
holds the lawj'er to his given prom-
ise, but relief comes to all in the
death of the broker at the hands of
the lover of the dancer he has tried
to wrong.
"Helping Mother." (Rex. Three
reels. Thurs.. Sept. 10.) — An excel-
lent Universal feature in which Lois
Weber and Philip Smalley are the
main characters. It is certain that
the picture will appeal to all classes
and ages, as a picture with such a
sympathetic story will naturally at-
tract the public.
Joe and his wife are destitute. She
gets a position as maid. Joe learns
to run an automobile and is hired by
the same familj-. He forgets his wife
and runs away with his mistress, the
children remain the wife's sole com-
forters. He meets his death when
the automobile explodes. This scene
is done excellently. The wife still
waits for his return, but after a long
time she marries the secretary of her
emploj'er, who was left all his money.
"The Path to Ruin." (Kalem. Sat.,
Sept. 12.) — Two men and one woman
pass through the vicissitudes of life
with love still the strongest element
in their lives, j-et the j'ears have
brought many changes. The man
that did not win the girl is now a
prominent surgeon, and the rich man
whom she married has lost all and is
forced to fire a furnace. He is terri-
bly burned, and it is nothing but the
extraordinary skill of the surgeon
that saves his life. Gratitude is strong
in the heart of the girl, but the love
in the heart of the man who lost is
greater than ever, and he avoids a
meeting for fear that he may forget
himself.
Robert Ellis, Irene Boj-le and Cecil
Ryan enact this three-sided drama
with telling force.
BOBBY ADDRESSES THE DIEECTOES
Scene from "Bobty Burnit" (Lasky-Paramount Feature)
"The Devil's Dansant." (Kalem.
Two reels. ^Nlon., Sept. 7.) — The craze
of the modern woman for excitement
and the dangerous lengths to which
she will go to satisfj- this craving, is
the theme of this two-part drama by
Hamilton Smith. The potentialities
of such a theme in dramatic action
are fully realized, and the iiitensitj'
is stronglj- heightened by the skilful
manipulation of the element of sus-
pense.
Alice Hollister has the leading role,
the wife of the district attorney and
the frequenter of the dansant against
which her husband is gathering evi-
dence. The startling meeting of hus-
band and wife in the raid brings out
the fine capacitj- of this actress for
emotionalism. There are incidental
dances by Arthur Albertson and Elsie
Cohan. The settings in the dansant
are entireh- adequate.
"Uncle's Finish." (Hartigan-Eclec-
tic. One reel.) — It all happens in a
dream, how Uncle is gotten rid of
when he •'becomes somewhat trouble-
some to the other fellow, but it is nev-
ertheless very funny. Uncle is dis-
turbing the younger man when he
wishes to sleep, and then in his sleep
he dreams that he packs Uncle up as
a dead bodj- and ships him to a doc-
tor's office.
The doctor is not in when the cof-
fin arrives, and the young lady secre-
tar}- has to receive the package. Her
actions are uproarious because the
body soon comes to life, and has a
merry time frightening everybodj^ al-
most of of their wits. About this time
the sleeper wakes up, and to his utter
surprise, he finds Uncle sitting in the
room with him, as sound and whole
of bod}^ as he ever was.
"Through the Dark." (Reliance-
Mutual. Two reels. Sat., Aug 29.)
— Played exceptionally well bj" Fran-
celia Billington. Billie West, Sam
De Grasse and Eugene Pallette. The
pictures tell how a girl burdened
with the disgrace of a crime of
which she was innocent, managed to
make a living and finallj- to marrj-
happily. AVhen her husband is told
of her supposed theft he commands
her to leave him, but the real thief
confesses and all ends well. Fine
photography.
"Frenchy." (Majestic-Mutual. Two
reels. Sun.. Aug. 30.) — A very clever
character portrayed by Vester Pegg,
assisted admirablj- b}- Fred Burns
and Francelia Billington. It is one
of the first pictures directed by Don-
ald Crisp. Frenchy is made the butt
of fun by all the cowboys, but he
proves their equal many times, and
finally earns their everlasting admira-
tion hy saving the life of his em-
ployer's daughter. He then leaves
the ranch, as he sees that the foreman
is jealous of his advances toward the
girl.
50
THE MOTION PICTURE NEWS
Buffalo Exhibitors Prepare for Big Business
Theatres Plan Extensive Advertising Campaign— Will Use Liberal Nevvs-
paper Space — Prices Range from Ten to Fifty Cents
Special to The Motion Picture News famous artists. He will also show
Buffalo, N. Y., Sept. 3. "The Littlest Rebel," "The House
WELL, it's started. Oh, no! Not Next Door," "Neptune's Daughter,"
war. It is just the opening gun and a similar list of attractions. Next
in the competition engagement that Sunday the Strand advertising cam-
THE NEW ACADEMY, BUFFALO, N. Y.
COBB CELEBRATES BIRTHDAY
A birthdaj- party was tendered to
C. Lang Cobb, Jr., at his home in the
Chestershire Apartment, 570 West
lS3d street.. New York City, on Tues-
day evening, August 25. The guests
present were:
Mr. Claude Patin, Mr. and Mrs.
Homer H. Snow, Mr. and Mrs. Pao-
lino Gerli, Mr. and Mrs. Lewis T.
Gimpel, Mrs. K. A. Cobb, Mrs. Jo-
sephine K. Egan, Mr. Joseph Meehan,
jNIr. Edmondo Gerli, Miss Josephine
Egan Cobb, Miss Olive Gimpel, Miss
Lois Gimpel, Miss Pauline Gerli, Mas-
ter Francis Gerli, C. Lang and Agnes
Egan Cobb.
Among the many gifts received
were two particularly worthy of com-
ment. One was a birthday cake made
by Mrs. Egan, which measured at
least twenty-four inches across. This
cake was covered with candles set in
little rosebuds, and C. Lang, being
the person guilty of the birthday, lit
the candles and then cut the cake.
While the ceremony was in prog-
ress, Agnes Egan Cobb forthwith
spoke up and presented C. Lang with
a beautiful solitaire, which you may
have a peep at if you watch the small
finger of his left hand. The "punch"
was very good.
FILM PIONEER JOINS
HORSLEY
As the result of negotiations which
have been carried on for several weeks
between David Horsley and W. G. Gil-
more, the last named gentleman left
California and arrived in Bayonne, New
Jersey, last week to become manager of
the factory and plant of the Centaur
Film Company.
Mr. Gilmore got his start in the mo-
tion picture lusiness under David Hors-
ley, when the latter was releasing the
Nestor brand once every week.
Mr. Gilmore soon became business
manager. Under his care releases in-
creased to three a week and-sales jumped
forward with leaps and bounds.
A larger factory soon became neces-
sary, a new one was built in Baj'onne
under Mr. Gilmore's supervision.
Early in 1912 when Mr. Gilmore had
all arrangements made to go to Europe
to establish agencies for the Nestor, he
received a telegram from David Hors-
ley, who was then at Hollywood, Cali-
fornia, requesting him to come to the
west coast to systematize matters there
before going abroad.
TAKE KLEINE FEATURES
Lubliner & Trinz, managers of the
Biograph and Vitagraph Theatres, in
Chicago, 111., have arranged to show
a number of George Kleine's pictures,
among which are "Quo Vadis?,"
"Antony and Cleopatra," "The Last
Days of Pompeii," "Between Savage
and Tiger" and "The Lion of Venice."
is beginning in Buffalo. New photo-
play theatres are beginning to open
their doors to the public. And each
manager thinks that his is the only
theatre in town. Which, perhaps, is
natural.
Shea's new and large Hippodrome
opens with the first of the Paramount
releases as the attraction. The
Strand, to offset this added compe-
tition, has just closed contracts for
the two largest electric signs in Buf-
falo in the downtown section atop
two of the largest buildings and
almost across the street from that
theatre. These signs will be utilized
to proclaim "from the housetops"
that those who believe in "safety
first" should not forget the Strand.
Another use will be to show the list
of coming attractions which will be
shown at this theatre at no increase
in price. The highest price at the
Strand is ten cents; at Shea's, fifty.
Among the stars which Manager
Edel has booked are Evelyn Kesbit
Thaw, Raymond Hitchcock, William
Collier, and several other equally
paign for the fall will open. Bills
will be used about the city for the
first time this year. These will take
the form of large semaphore signs
proclaiming "Safety first at the
Strand." The largest ads ever in-
serted in the amusement sections of
the local papers will be inserted.
Many local managers are of the
opinion that the opening of Shea's
Hippodrome will not hurt the down-
town houses in the least, because of
the often proved fact that Buffalo-
nians will not pay more than ten
cents for motion pictures no matter
what the feature. The Strand has been
showing Lasky and Famous Players
films at the latter price.
It remains to be seen whether they
will pay twenty-five and fifty at the
Hippodrome. Some are inclined to
think that the Elmwood will notice
the opening of the Hippodrome, be-
cause this theatre gets a large per-
centage of Builalo's automobile mo-
tion picture patrons who, if anybody,
will pay the prices asked at the
Hippodrome. C. B. Taylor.
THE MOTION PICTURE NEWS
iiii;i:i;!iiininT
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imMi
'T inixrr t::uj:j:i:c;i:d:
There Is a New Constellation of
1 Stars in the Moving Picture Sky
This collection of great world renowned artists is a notable
one. But next week on this page there will be a further
announcement which will be startling.
The Alco Film Corporation Will Have
Under Its Banner More as Great as These
Watch this jmge neoct week.
I I =
1 1 ,
r
Alco Film Corporation
Alco Building, 218 West 42nd Street, New York City
THE MOTION PICTURE NEAVS
1 J Ai'I'nTTjrru'rrrrTrT'
ETHEL
BARRYMORE
IN THE EXCEPTIONAL
MOTION PICTURE PLAY
IN FIVE ACTS
THE NIGHTINGALE
WRITTEN EXPRESSLY
FOR MISS BARRYMORE
Bp AUGUSTUS THOMAS
ALL STAR FEATURE CORPORATION
Alco Film Corporation
Alco Building, 218 West 42nd Street, New York City
P
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THE MOTION PICTURE NEAVS
1 H i POPULAR PLAYS AND PLAYERS, INC
Andrew Mack
is in a class by himself, whether on the legitimate stage
or on the ]Motion Picture Screen. His interpretation of
the part of
"The Ragged Earl"
gives a new vision of the j)ossible scope of a great
star in a great play. Grattan Donnelly, tlie author, is
well known. His name carries a conviction of the excel-
lency of the action and of the plot. There is only one
Andrew JNIack. There is only one RAGGED EARL.
You are Avorking for the future to make permanent
come back j)atrons. Here is one opportunity ^^ou have
to get started right on the road toward the achievement
of your ambition. THE RAGGED EARL will make
more than a favorable impression. It will be a tremendous
success.
WRITE TO ALCO NOW
Reserve your date on the first day possible. Release
da\" October 12.
The paper, the Heralds, tlie Photos, the Slides are won-
ders. They will pull business.
Alco Film Corporation
Ak-o Building, 218 West 42nd Street, New York City
I !
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H
THE MOTION PICTURE NEWS
PIII'IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIITITTIT
Alco Film Corporation
Alco Building, 218 West 42nd Street, New York City
THE MOTION PICTURE NEWS
i-i
The Excelsior Peature Film Company announces the
release under the banner of the Alco Film Corporation
on Xovember 2.
The Path Forbidden
A human interest play strongly and attractively pre-
sented with
Octavia Handworth
in the leading role, supported by Gordon de Maine, Wm.
A. Williams, Hamilton Crane, Francis Pierlot, and
other stars.
Carlyle Blackwell
is known to every motion picture patron in every part
of the country. On October 26th, through the Alco Film
Corporation, the Favorite Pla^'^ers Film Compan^^ will
present
The Key to Yesterday
a strong, stirring four-part feature of exceptional merit,
with Carlyle Blackwell in the leading part.
Reserve These Dates on Your Feature
Programme
if
.u:ij:n:ril:
Alco Film Corporation
Alco Building, 218 West 42nd Street, New York City
t I
II
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I ^1
THE MOTION PICTURE NEWS
^■IIIIIIIUIIIIIIIIIIIIIIIK
r
I—
-I
Be Sure You Get What You
Think You Are Paying For!
Don't let any salesman pull the wool over your eyes by trying to persuade you
that he can give j'ou any screen "just as good" as Radium Gold Fibre Screen.
There is no such thing. There are lots of people trying to make one just as
good, but up to the present they have not even gotten close to it. However,
their attempts have cost money. They need more money to continue their ex-
periments. Don't be the sucker who is going to fall for their smooth talk.
Don't buy any screen you have not fully investigated. There are 'niggers in
the wood pile." There is only one place you can get an absolutely perfect
screen. In fact, there is only one perfect screen. That one has proved itself
to thousands of buyers. It is the
Radium Gold Fibre Screen
These theatres, and more than 6,000 others, got what they paid for — not one
of them would part with their Radium Gold Fibre Screen for five times what
they paid for it if they could not replace it.
Olympic Theatre, Newport News, Va.
Baker Theatre, Portland, Ore.
Maryland Theatre, Baltimore, Md.
Jewell Theatre, Fremont, Ohio.
Proctor's Park Place Theatre, Newark, N. J.
B. F. Keith's Crescent Theatre, Brooklyn, N. Y.
B. F. Keith's Madison Theatre, Brooklyn, N. Y.
Whelden & Tupper, Olneyville, R. I.
Columbia Theatre, E. Liverpool, Ohio.
Imperial Theatre, Montreal, Can.
Keith's Nickel Theatre, Bangor, Me.
New Central Theatre, Old Town, Me.
Lyric Theatre, Van Wert, Ohio.
Mike Shea's Hippodrome, Buffalo, N. Y.
United Electric Theatres of England.
Francois Theatre, Ottawa, Ont.
Montieello Theatre, Jersey Cfty, N. J.
Hammerstein's Lexington Avenue Opera House,
New York.
Stanley Theatre, S-xteenth and Market Streets,
Philadelphia, Pa.
Dr. H. I. Alexander, Dayton, Ohio.
"nent Theatre, Paterson, N. J.
won Theatre, Wausau, Wis.
<\ Sage Foundation, New York.
- 'ncess Theatre, Alton, 111.
B. F. Keith's, Lowell, Mass.
Regent Theatre, Allentown, Pa.
Lyceum Theatre, Allentown, Pa.
Regent Theatre, Butfalo, N. Y.
Family Theatre, Ottawa, Can.
Grand Theatre, Grand and Chrystie Streets,
New York.
Stine's Colonial Theatre, Lebanon, Ind.
Stone & Moore, Clinton, Ind.
Crown Theatre, New London, Conn.
Garden Theatre, Philadelphia, Pa.
Cabiria Show (En Route).
Columbia Theatre, Detroit, Mich.
Clinton Theatre, Buifalo, N. Y.
Dixie Theatre, Mooresville, N. C.
Princess Theatre, Washington, D. C.
James McEnery Syndicate, 12 Archer Street,
London, Eng.
The i^erfcction of your projection is affected by your screen.
The screening of the pictures affects the attendance.
Perfection plus attendance means success — go after it.
Atsco, Inc.. 218 West 42d Street, New York
I Alco Film Corporation
Alco BuildinjT, 218 West 42nd Street, New York City
THE MOTION PICTURE NEWS
57
Uive 1Rews of the Wicck
Another wedding took place in the
exchange ranks of Washington, D. C,
when A. Dresner, directing the Uni-
versal forces at the Washington Film
Exchange, and ^Nliss Rose ^Nlongal, of
Baltimore, Md., were married on
August 30. The happy couple are en-
joying a honeymoon in New York,
Bufifalo and Niagara Falls, ending in
Pittsburgh, where Mr. Dresner will
be located in the future. As a token
of esteem the local Screen Club pre-
sented its president, Mr. Dresner,
with two $30 gold pieces.
j\Ir. Dresner will not sever his con-
nections entirely with Washington
film circles, for he will retain the
presidency of the Screen Club until
after its ball, which will take place in
October, at which event he promises
to be present with his bride.
Anna Laughlin, who is now play-
ing leads for the Life Photo Film
Corporation, has had a long and
ANNA LAUGHLIN
varied stage experience. Born in
Sacramento, Cal., her first entry to
the stage was effected in that state,
when she appeared as Arthur May
in "Rosedale," at the tender age of six.
Some of her more recent and well-
known engagements are her appear-
ances with the "Wizard of Oz" com-
pany, in which she appeared as
Dorothy Gale. Still later she played
with Eddie Foy in "Mr. Hamlet of
Broadwai'," and followed that with a
season in vaudeville alone. In 1913
she entered the Reliance company,
where she played leads for a year,
and then returned to the stage, in
"When Claudie Smiles,'' which had
a successful run in New York last
winte.\ When her engagement with
this company terminated, she entered
the Life Photo's employ, where she
has been ever since.
Edna Flugrath is a young Ameri-
can actress, formerly with the Edi-
son company, and now a member of
one of the stock companies of the
One of the first young women to
play an important part in editing
films and preparing lithograph paper
is Eleanor L. Fried, of Warner's F'ea-
tures, Incorporated.
She is possessed of qualifications
ELEANOR L. FRIED
which well fit her for this work. As
a member of Warner's editorial
board, she assists in passing on all
films submitted, and decides how
those accepted should be cut and
altered to procure the best effects.
She also selects the scenes for litho-
graphic production and assists in
criticising the artists' sketches.
^litchel H. i\Iark, Moe Mark, Eu-
gene Ealk, Walter Hayes and Harold
Edel, of Buffalo, made an extended
tour through New York and Massa-
chusetts last week. They visited
Rochester, Syracuse, New York and
Boston, where they looked over the
Mark interests in those cities. Mr.
Edel returned on Friday, while the
remainder of the party went to the
Berkshire Hills.
EDNA FLUGRATH
London Film Company, Ltd., of Lon-
don, England, whose American repre-
sentatives are the Cosmofotofilm
Company, of New York City.
She takes the part of Lady Betty^
daughter of Lord Talbot, secretary to
the British prime minister, in the film
entitled "England's Menace."
Miss Flugrath began her stage
career as a child, playing in "New-
port News" with Peter Daly and ap-
pearing as Heinrich and Little Min-
nie with Joseph Jefferson. Her last
appearance on the stage was in "Re-
becca of Sunnybrook Farm." She
was a member of the Edison com-
pany for about a year, but in that
short time she won a well-deserved
place in the esteem of the plotoplay-
going public.
Carl H. Pierce, who handled the
"John Barleycorn" campaign for Bos-
worth, Inc., in Philadelphia, has been
appointed publicity man for that con-
cern. Mr. Pierce's first efforts in his
new position will be in the Philadel-
phia territory, where he started busi-
ness on September 1. He has had
many years of experience in handling
publicity campaigns and is a man well
qualified for the position.
58
THE MOTION PICTURE NEWS
In honor of Major Daniel Gil-
fether, who has been on the stage for
forty years and who is now nearing
his sixtieth birthday, the members of
the Balboa Amusement Company, at
Long Beach, California, the company
with which he is now connected is
planning an elaborate entertainment
for the old stage veteran.
Major Gilfether is a native of Bos-
ton and has played in stock, has been
starred individually in a number of
plays, and has played in support of
such stars as Robert Mantell, Chaun-
cey Olcott, Annie Pixley and Frank
Mayo.
Frank ^lontgomery and Princess
Mona Darkfeather, well known leads
of the Kalem Indian pictures, were
visitors at the Centaur studios in Ba-
j-onne, New Jersey, recently.
Robert Conness comes from a
family long known in the annals of
the American stage. His stage con-
nections have been with the Froh-
mans in the "Prisoner of Zenda,"
""'Colonial Girl'' and "The Bachelor's
Baby," and he has starred with
ROBERT CONNESS
Mary Mannering, Blanche Walsh and
Hedwig Richer.
Mr. Conness made his first appear-
ance before the camera in the Edison
studio about five years ago in "His
Daughter," "Children Who Labor,"
"Church and Country" and "Van
Bibber's Experiment." Since then he
has been steadily engaged in theatri-
cal productions, but now he has re-
turned to the Edison Stock Company.
The first picture of the Photo
Drama Producing Company, of
Turin, Italy, "The Lion of Venice,"
is now ready for release through the
various exchanges of George Kleine
in this country.
Charles W. Denzinger, well known
in theatrical circles throughout west-
ern New York state, has taken charge
of the Olympic Theatre, Bufifalo. Mr.
Denzinger is a Buffalonian who has
been identified with things theatrical
from early youth. He was for many
years treasurer of Shea's Theatre in
that city and later directed the Shea
enterprises in Cleveland. He was re-
cently in charge of the Kinemacolor
plant in California. M. Slotkin, for-
mer manager, will devote his atten-
tion entirely to the management of
the Olympic Amusement Company.
Stanly H. Twist, president of the
Inter-Ocean Sales Company, has
moved his offices from the World's
Tower Building, New York City, to
the fifth floor of the Times Building,
where he will occupy part of the
Standard Film Corporation's new
suite.
The Commercial Club, of Mar-
quette, Mich., has signed contracts
with the Dietz Newman Picture Com-
pany, of Mayville, Wis., manufac-
turers of the Ishpeming films, to take
a series of pictures 2,500 feet in
length, ■ showing the city of Mar-
quette. It is their intention to ex-
hibit them at the Panama Exposition
next year. V/ork has already com-
menced.
Edward N. Milligan, chief director
of the Liberty Motion Picture Com-
pany, Philadelphia, will shortly leave
for Newport, R. I., with a company,
to take a number of pictures. Bennie
Zeldman, manager of the advertising
and publicity departments of that
concern, has made arrangements with
the naval authorities of Newport to
produce these pictures with their co-
operation.
Owing to the death of his sister,
Harry C. Drum, general representa-
tive of the World Film Corporation,
has been called to Chicago.
Mae Marsh, one of the leading
women of the Reliance and Majestic
companies, attributes much of her
success in the motion picture field to
the fact that she is "pug ugly." Miss
Marsh first played with the Biograph
MAE MARSH
Company and then a year later en-
acted a character lead in D. W. Grif-
fith's picture, "The Escape."
Later she appeared as Apple Pie
Mary in "Home, Sweet Home." She
is now acting the feminine lead in
"The Great God Fear," which is being
produced at Bear Lake Valley, Cal.
Arthur S. Hyman, formerly mana-
ger of the New Orleans office of the
World Film Corporation, now holds
the same position in the Atlanta
branch of the company.
THE MOTION PICTURE NEWS
59
The San Francisco Censorship
Board, which has not permitted war
pictures to be shown which are more
favorable to one side than the other,
has commended George Kleine's war
film, "European Armies in Action."
The subtitles are carefully written
and give no offense to the different
nationalities, and the whole picture is
presented in an impartial manner.
For these reasons the Censor Board
saw its way clear to pass the picture
as it stood.
It is not an uncommon event to
hear that the police or fire depart-
ment of some small town have been
fooled by a motion picture company
in the art of taking a scene, so
anxious are they to observe their
duties, but a little incident in connec-
tion with the production of "!Money"
JAMES KEANE AND HIS LEADING
WOMAN
at Fairfax, California, by the United
Keanograph Company, seems more
ridiculous than most.
The picture has to do with coun-
terfeiters, and one of Keane's friends
notified the detective service that a
band of counterfeiters was operating
in Fairfax with the result that a de-
tective investigated. He was well
fooled at first and when he was en-
lightened that a picture was in the
course of progress, admitted the joke
was on him.
Julius Stern, manager of the Imp
studios of the Universal Company,
has been appointed supervisor of the
productions of the Victor staf¥ a.s
well. The following directors are
under Mr. Stern's supervision: Her-
bert Brenon, Frank Crane, George
Lessey, George Roubert, Walter
Edwin, Ben Wilson and Harry
Meyers.
Harry E. Aitkin, president of the
Mutual Film Corporation, and Roy
Aitkin, of the same concern, recently
visited the San Francisco offices of
the corporation. Local conditions
were gone over carefully with J. R.
Crane, and after a few days' stay the
visitors resumed their trip of inspec-
tion, starting home by way of Los
Angeles.
Jilanager Price, of the ^Mutual ex-
change, Omaha, Neb., has started the
Continental features there, with great
success, he says. E. Epstein, formerly
assistant manager, is now manager of
the feature department. A manager
has been appointed for every depart-
ment in the exchange, after the style
followed in many eastern offices.
Manager Price says that these men.
by giving their entire time to their
own department, are enabled to spe-
cialize and can give individual atten-
tion and thought to every exhibitor.
Dr. H. L. Stafford, the well-known
fiction and technical writer, is the
latest addition to the scenario depart-
ment of the Universal Western stu-
dios. He has been assigned as
scenario writer for Henry ]\tcRae,
to the 101 Bison Company. His first
picture is called "The Law of the
Range," from the story by William
Groves Barrows.
A comprehensive method of ex-
ploiting motion pictures has been
adopted by the publicity department
of the Selig Polyscope Company. It
is in the form of a "Release Herald"
and contains synopsis of all the Selig
releases for the month of September.
Buffalo exhibitors had their first
chance to see "The Littlest Rebel,"
at the Allendale Theatre. when
George H. Verbeck, of 15 West Swan
street, gave a private exhibition of
this feature recently. jNIr. Verbeck
controls the rights of the film for
New York state. The Strand Thea-
tre, Buffalo, will show the film.
Following the lead furnished her
by a late American release, "This is
th' Life," in which modern electric
appliances are introduced on the
farm, Vivian Rich, of that company,
ELEANOR BLANCHARD
is having her machine equipped with
all the latest electrical devices. ^liss
Rich and her mother are contemplat-
ing a series of excursions among the
Coast Range Mountains.
Andy Clark, the ten-year-old actor
of the Edison comedies, has just re-
turned from his vacation at West
Hampton, Long Island. He claims
to have landed one of the largest
bluefish ever caught in the neighbor-
ing waters.
THE DUEL SCENE IN "SEATS OF THE MIGHTY '
(Colonial Motion Picture Company's Feature)
00
THE MOTION PICTURE NEWS
The National Film Producing Com-
pany, which commenced business at
111 Turk street, San Francisco, Cal.,
has been compelled to seek larger
quarters and is now located at 220
Post street, in that city. Commercial
work is being turned out, but plans
are being made for making a number
of comedy films. The concern, of
which E. N. Dusenberry is general
manager, is preparing to incorporate
under a different name with a capital
of $50,000.
T. H. Bargman, of the Golden Gate
Film Exchange, Los Angeles, Cal,
made a trip over the kite-shaped track
of the Santa Fe Railroad recently in
the interests of that concern. He was
well pleased with the business con-
ditions in practically all the small
cities visited, and procured many
orders for feature pictures.
Vincent Trotta, formerly advertis-
ing artist of the Gaumont Company,
has severed his relations with that
concern. While he was with the
Gaumont Company he prepared many
of their composite posters and was
responsible for all the cartoon adver-
tising published by Gaumont and
Melies.
Mr. Trotta is a brother of Joseph
Trotta, the gold medalist, and be-
sides doing work for the Gaumont
Company has supplied a number of
comical sketches to "Life" and other
well-known comic journals. He is a
capable artist and possesses an un-
usual amount of originality.
Lewis J. Selznick, general mana-
ger of the World Film Corporation,
is now on a business trip, visiting the
cities of Cleveland, Buffalo, Detroit,
Toronto and Montreal. At the ex-
piration of this trip Mr. Selznick will
make another journey to the Pitts-
burgh office and then westward to
the Pacific coast branches.
The Chicago branch of the Rudolph
Wurlitzer Company installed a mo-
tion picture orchestra in the Star
Theatre, 1516 West Sixty-third street,
Chicago, on August 17. Harry Rose
is the proprietor of the theatre.
The Galveston (Texas) store of the
Rudolph Wurlitzer Company recent-
ly installed motion picture orchestras
in the Orpheum Theatre, Texas City;
the Gem Theatre, Houston; and the
Star Theatre, Galveston.
In addition to many two and three-
reel subjects, all the branch offices of
George Kleine are now equipped with
prints of "Spartacus" and "The Lion
of Venice," and are now equipped
to meet the needs of every variety of
motion picture theatres. Orders in
all the offices are taken care of
promptly.
E. Meadows, who was formerly en-
gaged as salesman for the Colonial
Motion Picture Corporation, has
severed his connections with that
concern. He has plans to work out
a motion picture advertising propo-
sition that bids fair to be one of the
most serious undertakings along this
line.
Before entering the motion picture
business Mr. Meadows was an adver-
tising man and has given this phase
of the motion picture industry par-
ticular study. His plans in connec-
tion with this new business will be
announced in the near future.
The Milwaukee Poster Mounting
Company announces the opening of
a branch office in Minneapolis, Minn.,
at 252 First avenue North, of which
John Delorenzo will assume the man-
agement. His brother, Frank Delor-
enzo, will be in charge of the Mil-
waukee office.
Increasing business warranted this
extension, and in a short time the
company contemplates opening
branch offices in all the principal ex-
change centers in the United States
and Canada.
The Beauty picture, "The Other
Train," while enjoying a run at the
Palace Theatre, Santa Barbara, Cal.,
has been favorably commended by all
who have seen it. The fine work of
Harry Pollard and Margarita Fischer,
the two leads, has called for a great
amount of praise and there are few
who do not term it one of the best.
George Kleine's four-part subject,
"European Armies in Action," which
shows military and naval movements
of the European Powers, opened a
week's engagement on August 10, at
McVicker's Theatre, Chicago.
W. F. Barrett, former manager of
the feature department of the General
Film Company in Canada, has been
put in charge of the Toronto office of
the World Film Corporation.
The Sterling Camera and Film
Company, while disposing of the
state rights of "The Land of the
Lost," are giving the buyers prefer-
ence of all the features of the com-
pany to follow. The intention is to
release one multiple reel subject each
month.
Trade Notes from Abroad
By M. H. SCHOENBAUM
The first proof that war is a return
to the state of barbarity is given by
the fact that the cinematographic ex-
positions which were announced re-
cently in London, Paris, Budapest,
Dusseldorf, etc., will not take place.
The African Film trust having
signed various contracts with Euro-
pean manufacturers, the government
has increased the existing customs
duty by adding a new tax of five
shillings per 100 feet on foreign films.
The trust, it is said, will suffer heavy
losses owing to the absence of clauses
in the contracts providing against
contingencies.
If the war had not been declared
and the London motion picture ex-
position opened, its visitors would
have had a surprise 'in the form of a
striking innovation. The officers of
the exposition organized an amateur
acting contest which promised to be
amusing, indeed.
The demand in Europe, before the
beginning of the war, was for scientific
and other serious subjects; the public
there seems to be tired of drama and
ordinary comical films.
A new society has recently been
founded in Vienna for the purpose of
photographing all scenes and monu-
ments which are liable to disappear,
so as to transmit their images to
future generations.
WHO MADE
THE LITTLEST REBEL
NORTHERN LIGHTS
C APTAI N SWIFT
THE ANSWER IS :
EDGAR LEWIS
SOLE AND ONLY PRODUCING DIRECTOR
THE MOTION PICTURE NEWS
6i
"CAPTAIN SWIFT"
(Life Photo — Five Parts)
REVIEWED BY WILLIAM RESSMAN ANDREWS
THE company made a judicious selection of the players cast
for the roles, the photography merits particular notice
and the staging reveals a mastery of a difficult branch of the
film art. The director, Edgar Lewis, sprung a succession of
compelling scenes, rendered intensely dramatic by "flash
backs'' effecting telling contrasts. This skilful arrangement of
material prevented the action of a long story dragging from
its own weight.
The Life Photo Company has accomplished an almost im-
possible achievement — the production of a motion picture that
maintains interest throughout, in spite of the fact that the
plot is threadbare, presents no new angle and contains scenes
whose pivotal action is based on an assumption of blindness
THE QUARREL OVER
to improbabilities. This, let it be repeated, is an achieve-
ment.
For with all the defects in the scenario, the author's lib-
eral use of '"long-armed coincidence" in bringing characters
together in chance meetings ; his claptrap devices for iden-
tifying long-lost persons ; the old-fashioned illegitimate child
plot, borrowed from the Bertha M. Clay school of fiction;
the strain on one's belief in the limits of maternal instinct ;
regardless of all these handicaps, the Life Photo Company
has succeeded in producing a film of absorbing interest.
It implies too much trust on the part of an audience to ask
them to believe in the possibility of a mother's ability to rec-
ognize her son twenty-five years after parting with him at the
age of six months or less.
The author, C. Haddon Chambers, an English dramatist
who some years ago brought out a play whose plot consisted
of the marriage between a sentimental and idealistic curate
bent on reforming the whole world and a lady in an occupa-
tion ancient (but not honored), shows the same inclination
to make use of disagreeable subjects for plot material.
He builds up the incidents of the story with the deliberate
intention of gaining the sympathy for a character that starts
life handicapped with a bar sinister and winds up as a notori-
ous outlaw. Mr. Chambers makes the man stop short of mur-
der, and then as a sop to the universal desire to see poetic
justice meted out to transgressors the villain (or shall we
say. "hero"?) dies in the last act.
The Australian scenes, represented with pleasing fidelity to
the original locale by the director, reveal Mr. Chambers as a
close and appreciative student of those parts in Henry Kings-
ley's "Geoffery Hamlyn" and Charles Reade's "It Is Never
Too Late to Mend," depicting life at the antipodes.
David Wall as Captain Swift renders a role demanding
vigor, with a full knowledge of the difficulties involved in the
undertaking, and acquits himself satisfactorily. William H.
Tooker played the foster brother with spirit and animation.
"THE HUMAN SOUL"
(Box Office — Three Reels)
REVIEWED BY J. BURROUGHS NOELL
A PHOTOGRAPH of the human soul is something that
philosophers and scientists have dreamed about and
mused over in their idle moments, but, like the philosopher's
stone, the wisest even have always found it beyond their at-
tainment.
In this picture there is a photograph of the soul caught
just after life departed from the body, and upon this the
story hinges. It is an entirely novel and original idea in
motion pictures, and, so far as our knowledge goes, in litera-
ture as well.
The return of persons in spiritual form after death to
influence the lives of dear ones is not new, either in stories
or in the drama, but this photograph is equally effective and
has the advantage of greater probability.
The scene of the story is Southern California, arhidst the
ruins of the earlier Mission period. The luxuriousness of
the California foliage and' the tropical brilliance of the south-
ern sun form a background that is in striking contrast to
the sombre story.
The full value of this contrast is appreciated by the direc-
tor, and none of the details of setting have been chosen with-
out thought and care. Photography plays its full part in
producing the desired effect, and nothing is lost in this well-
considered contrast through faulty or indistinct pictures.
The acting is in the hands of an all-star cast, including
Henry Stanley, as Juan Palores, the inventor of the comera.
Madeline Pardee, as Catherine, his wife, whose soul is pho-
tographed; Bruce Smith, as Father Fabien, a Mission padre,
the kindly spirit whose advice and guardianship is always for
good in the lives of these people ; Jane Dey, as Alice, Pa-
lores' daughter, who is saved from eloping with a scoundrel
by the wonderful photograph ; Francis McDonald, as Robert
Thompson, the suitor of Alice, and Robert Grey, as Hernan-
dez, the scoundrel who almost steals the girl away.
"LOLA"
(Amreican — Two Reels)
REVIEWED BY J. BURROUGHS NOELL
THE saddest thing oftentimes about a career on the dra-
matic or the operatic stage is the irreparable break that
it causes with the folks that are left at home. Sometimes the
girl v/hose ambitions lead her toward the footlights is forced
to burn all of her bridges behind her, and never again, no
matter how sorely her heart yearns, can she find the old place,
the affections of those to whom she was once dear.
This is the case of Lola exactly. She first sang in the
church choir of the town; she attracted attention by the
beauty of her voice, and became a prima donna. She is now
playing for the first time in her home town, and the memory
of the old ties that have been so sharply broken comes back
to her.
She longs for the forgiveness of her people, and she goes
to her old home. She finds her sister making her living as a
dressmaker, married to a former suitor of hers who is now
blind. The shock of the girl's running away had killed the
father.
The sister has always pretended that she is Lola and the
poor fellow has never known the difference. Lola does not
reveal the secret, plants a kiss upon the little daughter's
cheek and departs from these scenes of her girlhood which
have changed so sadly in her absence and never reveals the
sister's secret.
The story is very simple, almost fragmentary, but it is
handled with delicate touches and it arouses the keenest sym-
pathy and holds it.
Winifred Greenwood, as the ambitious girl who has be-
come a famous prima donna, reveals a subtle grasp of the
moods and the temperament of the artist. But it is not a
flighty person that she is supposed to be, and Miss Green-
wood gives us a clear portrayal of the yearning for home in
the midst of a life of homelessness.
62
THE MOTION PICTURE NEWS
"LITTLEST REBEL" WILL OPEN
SYRACUSE HOUSE
Owing to the inability of the man-
agement of the Regent Theatre,
Syracuse, N. Y., to secure "The
MIMI YVONNE
Nightingale," the All-Star release
featuring Ethel Barrymore, with
which to open their house, they
booked "The Littlest Rebel," which
was shown when the theatre opened
on August 29.
" Lay Down Your Arms" Argues for Peace
Great Northern Film Company's Powerful Production. Founded on the First
Book to Expose War Horror, Affects Spectators
In a popularity contest held by the
Star Theatre, 483 Third avenue. New
York City, Darwin Karr, the Vita-
graph player, poled the largest vote.
THE Great Northern Film Com-
pany's masterful production of
"Lay Down Your Arms," although it
has been pronounced one of the great-
est war pictures ever staged, is not a
war film in the fullest sense of the
word. It does not parade the pomp
and eclat of militarism, nor does it
present any of the so-called glories of
war, but it emphasizes the horrors of
war and its utter barbarity and unde-
sirability.
"Lay Down Your Arms," as the title
implies, is therefore an anti-war pic-
ture and is all the more timely. A
story which ought to excuse or advo-
cate war would be decidedly de trop
just now during the stress of an over-
abundance of belligerency, when so
many people have come to abhor war.
Baroness Von Suttner's novel of
"Lay Down Your Arms" was the first
book to expose the terrible features
of war, and the photoplay which is
founded upon the book, is likewise the
liTSt time that war has been censured
by means of the motion picture. By
the same token, this film is the first
picture to argue for universal peace.
But in addition it possesses a power-
ful story, enacted with vividness and
staged on a gigantic scale. It is an
unusual production in that it contains
as realistic battle scenes as have ever
been seen anywhere except at an ac-
tual seat of war.
The power of the photoplay is ex-
emplified in the fact that at private
exhibitions of the film, spectators have
left the projection room after the ex-
hibition with tears in their eyes,
moved by the tensely dramatic story,
and the realism of the pictured calam-
ities that follow in the wake of war.
While the photoplay is timely now,
it is a subject that will be timely al-
ways, because of its great argument
for universal peace, which has been so
earnestly advocated in recent years,
and will probably be urged more
strongly than ever after the present
conflict is over. The European war
is in itself an argument for peace.
"Lay Down Your Arms" is des-
tined to have far-reaching effects. It
will prove a great stimulus to the
cause of peace by creating greater
hatred for war, thus enlisting new ad-
vocates of peace.
THEATRE HAS PREMIERE
Special to The Motion Picture News
Atlanta, Sept. 3.
Under the management of Gartrell
Holsenbeck, the Strand Theatre, At-
lanta, Ga., opened on Monday, August
31, with the big Eclectic feature, "The
Boundary Rider," supplemented by
the regular Mutual service.
All the Eclectic and Mutual releases
will be shown at this theatre.
CARING FOR THE WOUNDED AFTER THE BATTLE
Scene from "Lay Down Your Arms" (Great Northern Feature)
THE MOTION PICTURE NEWS
63
The Operator's Exchange
Problems of the Operator
EDITOR'S NOTE.— r/!ij section is
designed to be of service to the experi-
enced operator for assistance in the so-
lution of problems of the booth. No
matter hew long an operator has been
following his profession points are con-
stantly arising upon which he feels the
necessity of expert advice. It is with
this purpose in mind that the present
departtnent has been inaugurated.
How to Handle Carbons
I. B. asks: I don't understand much about
theories but I would like to know if there is
any theory regarding carbons and what other
people before me have tried to do.
Thanking you in anticipation, etc.
Answer: Carbons must be handled with
great care. In order to get good results they
must be set at the proper distance, which
varies between three and si-x millimeters, ac-
cord.ng to the intensity or strength of current.
As you probably already know, when used with
direct current, the positive carbon is of greater
diameter than the negative one.
When an alternating current is employed
the carbons are generally of equal diameter.
With direct current the positive carbon
must be a little behind the negative. In other
words not quite as near to the condenser as
the negative, wh le when using alternating cur-
rent the carbons may be opposite each other.
In any case, it is always wise to have a few
sets of carbons at hand. It has proven to be
more economical than to have to run for them
just when you nted them. If you add your
own e-Nperience of carbons to the above I
don't doubt that you will never be bothered by
any carbon trouble.
I must add that you will find a little more
information connected with carbons if you
read cur recent art'.cle on the manufacture
of carbons and one that appeared several
months ago on arc controllers.
What Causes Finger Prints
S. W. F. asks: I have been myself an
operator for many years and now I am the
owner of the theatre where I have a very
gocd operator whom I pay a fair price. I am
puzzled by the fact that every time my
operator returns a film to the exchange the
latter complains of finger spots which I never
heard of before, when I was an operator
myself. Can you tell me if the films manu-
factured now a.^e different from those of a few
years ago ?
Answer : The fi'.ms manufactured to-day are
not much different from those manufactured
when you were engaged as an operator, at
least as far as finger spots are concerned. The
trouble, I believe, is due to perspiration and
there is little dotibt that the moisture which
e.xudes from the pores of your skin is or was
less ac'd or strong than that of your operator.
Ycu will get rid of spots of any kind in future
if you g ve your operator a pair of cheap silk
or similar gloves, unless you prefer to buy a
few rubber finger protectors which he will
also be able to use when manipulating electric
wires, lenses, etc.
Qu"ck Drying Films
G. R. asks: Can you tell me if there is a
reliable method for speedily drying films after
they are developed? I do most of my camera
work outside and my films must be shown soon
after they have been taken.
Anszvcr: Dryin? films as quickly as possible
is a problem which has been solved in several
instances. You will perhaps be interested in
seeing the film drying department of the
Standard Film Print Corporation, 120 School
street, Yonkers, N. Y., where four electric
heaters of a k.w. tach have been installed and
which warm the film on the drum while it is
revolving.
The drums of the Standard Film Print
Corporation are ten feet long and nine feet in
diameter, and each one takes 2,000 feet of
film. They are revolved by electric motors at
the rate of fifty revolutions per minute.
On a dry day the films are said to be dry
after half an hour. On a day when there is
considerable moisture in the air, the electric
heaters do their work in an hour or an hour
and a half. The above process enables the
company to turn out 40,000 feet of film a
day with the machinery on hand.
The time for drying may still be reduced,
if additional blades are arranged within the
center of the drum so as to disturb the air
inwardly and distribute it on both sides of the
film.
WHY?
Why is it a fact that a man who
has invested many thousands of dol-
lars in a theatre, for the display of
motion pictures, will, without ques-
tion, turn his projection over to the
tender mercies of an inexperienced
operator ?
How can the manager expect to ob-
certain results when he will insist on
engaging an operator at the ordinary
prevailing rate of wages, instead of
taking into consideration the fact
that the class of patrons to whom he
expects to cater will naturally look
for something better than the average
projection in the better class of
house?
The operator who applies for a
position in the class of theatre that
is lately being devoted to the ex-
position of the motion picture art,
naturally expects to receive a little
larger remuneration, for his work,
than he would expect in an ordinary
store-show. And in return, he realizes
that a little better work is expected
from him.
In fact, he expects a SALARY in-
stead of WAGES, and knows that
first-class results are demanded from
him, instead of ordinary projection.
The manager does not take into
consideration the experience or ability
of the applicant, but engages the man
who offers his services at the prevail-
ing rate.
Just as long as this condition pre-
vails, just so long will poor projection
predominate in the better class of
theatre.
If I can obtain the same salary for
working in a small theatre on Eighth
avenue that I can at Hammerstein's
Lexington Avenue Opera House, and
with less worry on my part, why
should I desire to work at said opera
house 1
Honor does not buy beef, and it is
a rather DOUBTFUL HONOR at best,
W. D. CHANEY.
UNION DEMANDS INCREASE
Special to The Motion Picture News.
Cleveland, O., Sept. 3.
Union motion picture operators have notified
the proprietors of the Cleveland picture houses
that beginning September 1 the scale of wages
demanded will be raised $5 a week. Under
the present scale the minimum wage is $15
and the maximum is $25. Under the scale
presented by the operators the minimum will
be $20 and the maximum $30.
A meeting of the Motion Picture Exhibitors'
League of America will be held soon to take
pction UDOn the situation. The sentiment of
the members is that the demand of the opera-
tors -'s proh'bitively high.
The exh'bitors rece'ved their first intimation
of the union demand last Friday. President
Samuel Morris, of the exh'bito-s' organization,
stated that it would be imposs'ble for the pro-
prietors to comply with the order bv September
1, as many of the theatres have barely been
paying expenses during the summer.
VISITORS IN THE CAPITAL
The big motion productions now holding the
screen in the large theatres of Washington,
D. C, have brought several guests to the Mo-
tion Picture Operators Union, Local 224.
These are M. Silverman manipulating "Ca-
biria"; G. A. Huntley, with the Lyman Howe
Travel Festival, and A. S. Fuller, who is
looking after tlie Paul Rainey African Hunt
Pictures. All of these men have enjoyed the
hospitality of the local organization.
B. A. Spellbring, president of the Washing-
ton operators, stated that the organization
was in a prosperous condition with increasing
membership. Regular meetings, which have
been postponed on account of the extreme
heat, would soon be resumed when semi-
monthly instructive talks would be inaugurated.
IN CORPORA TIONS
Among the latest companies to be formed
and registered are the following:
At Albany, N. Y. :
LEWBERG OPERATING COMPANY,
INC. General motion picture bulsness, realty
and construction, $10,000, Manhattan. Samuel
M. Berg, Henry Lewis and Henry Kaliski, of
New York.
ALBUQUERQUE FILM- MANUFACTUR-
ING COMPANY, INC. Motion picture busi-
ness, $200,000, Manhattan. Gilbert P. Hamilton
and Henry F. Connelly, of Los Angeles, Cal.,
and John Traphagen, and two others, of New
York.
BLINKHORN PHOTO PLAY CORPORA-
TION. Deal in motion pictures, films and to
erect buildings, $50,000, Manhattan, Albert
Blinkhorn, Frank J. Willis, John C. Trouth,
and two others, of New York.
THE MARLBOROUGFI AMUSEMENT
COMPANY, INC. Manufactures and -sells
films and film pictures, $10,000, Brooklyn.
Morris and Anna Hansen, Abraham Miness,
and one other, of Brooklyn.
SIDWIS PRODUCTION COMPANY, INC.
Theatrical and motion pictures, $10,000, Man-
hattan. Geo. Sidney, Howard F. Kinsey, Sam
Myers, and one other, of New York.
STANDARD PLAYERS FILM CORPORA-
TION. Manufactures and sells motion picture
films and photographic material, $10,000, Man-
hattan. Joseph J. Roberts, Joseph W. Strouse
and E. J. Brucker, of New York.
PREMIER MOTION PICTURE SERVICE
COMPANY, INC. Deal in Jurgensen motion
pictures, non-flickering projector service and
general motion picture business, $100,000, Man-
hattan. Cornelius Fellows, Samuel Proskauer,
Geo. H. Leonard, and two others, of New
York.
CLASSIC PHOTO PLAY CORPORATION.
Theatrical and motion pictures, $50,000, Man-
hattan. C. A. Harris. C. S. Skinner and Edwin
C. Hill, of New York.
At Springfield, 111.:
SCHILLER FILINT COMPANY. Motion pic-
ture business, $30,000, Chicago. F. Plotke, M.
J. Drezner, C. Borneinan, of Chicago.
UNITED FILMS CORPORATION. Motion
pictures and operat'ng picture theatres,
$100,000. Robert Jonas, Nathan Rosenthal and
James Christience.
THE RANDOLPH AMUSEMENT COM-
PANY. To enter the amusement, theatre and
moving picture business, $10,000, Chicago.
Richard H. Hollen, ."Abraham Levin and J. A.
Maassen.
At Dover, Del.:
BUREAU OF COMMERCIAL ECON-
OMICS, INC. To disseminate industrial and
vocational information by means of moving
pictures, no capital stock, Philadelph.a.
TKE FIRCO MOTION PICTURE COM-
P.-\NY. To manufac'^ure, sfell and deal in and
w'*h motion picture films of all kinds, $100,000.
Wilkes-Barre, Pa. Henry G. Hones, Tohn W.
Hines, both of Wilkes-Barre, Pa.; V/. J.
Crcrrley, West Moor, Pa.
64
THE MOTION PICTURE NEWS
j In and Out of Los An|eles Studios |
special to The Motion Picture News.
Los Angeles, August 31.
Friends here have been advised that David
Miles, formerly director of big features
for the Biograph Company, will soon return
to Los Angeles and begin producing multiple-
reel pictures. It is stated on authority that
Charles Fleming and Linda Griffith will be his
leading people.
^ The Reliance Company, directed by Fred A.
Kelsey, has just returned from Imperial Val-
ley, where it went in search of "atmosphere"
for the filming of "How The Kid Went Over
the Range," and found it about a hundred in
the shade.
In this picture Irene Hunt is featured, and
when cooking utensils to be used in a camp-
fire cooking scene were left in the sun for
several hours, they became so hot the leading
woman could not handle them. This week the
company is producing a two-reel picture "The
Wireless Voice," in which a wireless telephone
invented by a Los Angeles man will be ex-
plained in detail as well as playing a con-
spicuous part in a love affair. Frank Bennett,
Irene Hunt and Vester Perry have been cast
for this picture.
Velma Pierce, leading woman with one of
the Sterling companies, is now in the Cali-
fornia hospital, a convalescent from a very
serious illness as the result of stepping on a
needle which penetrated her foot.
Stages a Thrilling Chase
Donald Crisp is tJirecting the filming of "A
Mother's Trust," a "one reel Majestic release,
a heart interest drama written by Russell E.
Smith, in which the last act of a dying crook
is to convince his mother that he has re-
formed. Robert Harron and Cora Drew have
important parts.
Last week Sheriff Arthur Mackley staged a
chase by the Western sheriff's posse with new.
features for the one reel Reliance Western
drama, "Where the Mountains Meet," written
by Gardner Hunting. Among those in the
cast are Florence Crawford, W. H. Long, and
A. W. Lowery.
Mae Marsh, F. A. Truner and Robert
Harron will take leading parts in a two reel
Majestic picture "The Great God Fear," writ-
ten by Daniel Carson Goodman. This is the
portrayal of small town panic caused by the
announcement that one citizen is afflicted with
leprosy.
Hot heads urge lynching the unfortunate
man and are about to carry out the plan when
the truth concerning the sick man becomes
known. The company is at Bear Lake, CaL,
making exteriors.
Jack Kerrigan's Illness in Film
Jack Kerrigan is hobbling about the big U
studio on crutches, following a scratch on the
foot and the development of blood poisoning.
But Jack is not allowed to take a vacation
because of the need of crutches.
Director Jacques Jaccard was horrified when
he learned of the condition of his lead and
furthermore saw a week's lay off for himself
and company. Then he began writing a
scenario for a picture in which Kerrigan could
use his crutch, swollen foot, and general ill-
ness to advantage.
The company is producing "The Proof of
a Man," and many of the players about the
studio think Kerrigan is merely acting with
his crutch. The picture is laid in Chinatown
of San Francisco.
Frank Lloyd is this week directing a two
reel picture "The Vagabond," by Ruth Anne
Baldwin, in which Herbert Rawlinson plays
the title role. The other members of the cast
for this melodrama are William Worthington,
Anne Little, and Helen Wright.
Another Scenario for Himself
Mrs. Rose Janowitz, who for the past year
has served her brother, Alanager Isadore Bern-
stein, of the West Coast Universal studios as
assistant, left last week for Louisville, Ky.,
where she will remain until the holidays in
company with the little daughter of Manager
Bernstein, who will attend school in that city.
Robert Z. Leonard has written another
scenario for himself which is being produced.
The title of this single reel is "The Little
Sister," and Ella Hall will play the title role.
Louis Joseph Vance is having a strenuous
time keeping ahead of the "Trey-o'-Hearts"
producing company under the direction of
Wilfred Lucas. \\ hen he arrived here a few
days ago they were waiting on working script,
and it was necessary to wait two days.
Mr. Vance is now writing the ninth instal-
ment of the serial and the company is
producing the eighth, which will be released
under the title of "The Counterfeit Rose."
Like all the preceding instalments there is a
big punch in every scene of the series number
eight, the biggest feature being the burning
of a specially constructed three-story building,
at the new Universal City.
Two Fire Departments in Scenes
Two Hollywood fire departments were used
in the fire scenes. George Larkin, as Alan
Law, performed another thriller when he
swung to the third story window of the burn-
ing building on a rope and rescued the heroine.
Aside from a few scratches and small blisters
none of the members were injured.
Director Lucas put in the most strenuous
day of his motion picture career and in the
evening told members of the company he felt
as if he had just experienced the greatest
Fourth of July celebration of his life.
Members of the CJ Joker Company imder
the direction of Allen Curtis is filming "When
Their Wives Joined the Regiment." a travesty
on the present European war written _ by
Clarence G. Badger. Max Asher and Louise
Fazenda are playing the leads.
The members Of the Harry Edwards Joker
Company are making "The Dear Hunter,"
from a story by Chief Jimmie Dayton of the
U scenario department. It may be added
that this is the open season for deer hunting
in California.
Whole Picture Double Exposure
A decided novelty is being produced by the
Charles Giblyn Company under the title of
"For the Cause," a one reel melodrama. In
this Murdock McQuarrie plays the two lead-
ing parts and practically all of the picture
will be double exposure work.
The marvelous work of the Buzzards Bay,
Mass., wireless operator in governing a fifty-
foot launch by wireless, gave Dr. H. G.
Stafford, of the Universal scenario department,
food for thought, and he has produced a
scenario, "The Silent Peril," which will show
this latest use of wireless.
The picture is being made by the Henry
McRea 101 Bison Company. Marie Walcamp,
William Clifford and Sherman Bainbridge will
be featured.
Director Colin Campbell and Selig players
are home after spending a week on the Cali-
fornia sand dunes near Oxnard taking scenes
for "The Carpet of Bagdad," in which four-
teen camels and other caravan accessories were
used. The settings for Oriental streets are
nearing completion and it is probable the big
scenes in which many extra peoole will be
used will be filmed soon at the Selig Jungle
Zoo studio.
Complete Local Kalem Plant
Arrangements are now being made to install
a laboratory at the Hollywood Kalem studio
under the management of Marshall Neilan.
Heretofore all film has been sent to the New
York office for developing, cutting, and print-
ing, which arrangement has been very un-
satisfactory in many respects.
The Smalley Bosworth Producing Company
has been filming "The Hypocrite," a 'five-reel
subject. The Bosworth studio, at Occidental
and Council streets is nearing completion and
this week the first laboratory work was done
there. The stage, dressing rooms, and light
diffusers are not finished, and the comnanies
are working at the Loftus studio in Holly-
wood for the present.
Max Figman and Lolita Robertson (Mrs.
Figman), who have been playing at the Jesse
Lasky studio, after completing "What's Flis
Name," thought they were going to have a
three week's vacation, but at the end of a week
a telegram called them to San Francisco to
play leads in "The Old Curiosity Shop" at
the Belasco Alcazar Theatre, for a two week's
engagement.
Col. Rhys Price, who served under the
British flag throughout the Boer war, and
proved himself a regular soldier of fortune
when three or four years ago he organized
an army composed of eleven cow punchers
and about one hundred greasers, in Lower
Laafornia, and took the town of Tiajuna, by
storm, is now a motion p.cture actor and is
assisting Director D. W. Griffith with the
military and cavalry movements for war scenes
in "The Clansman."
For this work he is proving a genius. Price
was held .n Los Angeles jail for many months
following his filibustering, when Pres. Diaz
offered $10,000 for his head, and quite a
diplomatic tangle was brought on by his arrest.
England claimed him as a military subject.
F.nally the Federal Government washed its
hands of the entire affair and turned him
free.
Will Select Piayers Independently
The Masterpiece Film Manufacturing Com-
pany, a close corporation, capitalized at $300,-
000, and composed of Los Angeles business
men, began work last week at the Court street
studio, Los Angeles, on the production of
their first release, "The Hoosier School-
master," from the book by Ed%yard Eggleston.
The production is being filmed under the
direction of Marion De La Parelle and E. J.
Clawson, with Max Figman playing the part of
Ralph Hartsook, and Lolita Robertson taking
the character of Hannah Thompson. The re-
lease will consist of five reels.
It is the intention of this company to make
nine releases during the year, all of which
will be from famous plays or copyrighted
novels, and within the next few weeks the
entire program for the year will be announced.
At the present time the company has options
on twenty or more stories or plays.
The leading parts of each production will
be taken by stage celebrities of the same
magnitude as Max * igman and Lolita Robert-
son. Only clean high-class comedy dramas
will be produced. The company will not main-
tain a stock company of players but will select
the actors and actresses for each production
independent of previous work or future sub-
jects, choosing a type best suited fwr the
part, in the same manner as players are
selected for stage productions in England and
other foreign countries.
George Lessey Staging New' Play
Director Henry McRae, under whose guid-
ing hand the greater number of the spectac-
ular 101 Bison Western-Indian dramas have
been produced, is bringing out a new work
entitled "Daughter of the Plain."
"Love and Surgery" is the title of the first
H. Pathe Lehrman comedy being made for
release under the new Universal brand, the
"L. K. O." It is a characteristic "Lehrman"
product and in it are two notable actors of the
vaudeville world, Billie Ritchie and Gertrude
Selby.
After putting the finishing touches to "The
Law of the Lumberjack" and "A Daughter of
the Redskins," two sensational dramas, the
101 Bison (Universal) Company, under the
direction of Henry McRae, has returned from
a fortnight's stay in the forests of giant
sequoias in the Sierras of the country in and
around Hume, Cal. And with them they have
brought many a tale of adventure and narrow
escapes from danger.
George Lessey, of the Universal staff of
directors is now putting on a picture starring
King Baggot called "The Treasure Train" and
had to compete with quite a new and trying
situation to secure local color. The picture
deals with a hold-up of a train load of children
and quite a problem loomed up as to where
they would get the children. But arrangements
were made with various orphan asylums and
when this scene is filmed at least 250 children
will he the guests of the Universal Company.
Julius Stern of the Universal Company,
although he has been in the motion picture
business for six years, had never appeared on
the screen until the present series featuring
Christy i\Iathewson was inaugurated. Mr.
Stern is shown supervising the signing of
Matty's contract.
THE MOTION PICTURE NEWS
65
IJVTEHESTIJVG FILM REVIEWS
PRODUCTIONS FROM ALL PROGRAMS
GENERAL FILM PROGRAM
"The Mysterious Lodger." (,\'itagraph.
Thurs., Aug. 28.) — The engrossing story of a
man's fight against his fate, which made him
the husband of a drunken woman and pointed
suspicion at him as her murderer when she
accidentally killed herself. ilaurice Costello
and Constance Talmadge are cast in the lead-
ing parts.
"The Terrible Lesson.'' (Biograph. Thurs.,
Aug. 27.) — A drama of the housemaid that
saves her crook husband from committing rob-
bery by substituting false money for the real
money in the safe. It would be engrossing in
its entirety but for the fact that the main
events, the grip of the railroad frog upon the
foot of the man, does not convey the illusion
of great danger, because it happens on a siding.
"Slippery Slim and the Fortune Teller."
(Essanay. Thurs., Aug. 27.) — One of the best
of the "Slippery Slim" comedies that have
been issued. Slippery turns the tables on
Pete by telling his fortune in the gypsy's tent,
and instilling into him mortal fear of Sophie.
Thereupon the field is cleared of rivals, and
Slim has matters in his own hands.
"The Aggressor." (Lubin. Two reels.
Thurs., Aug. 27.) — Full of disappearances and
reappearances, seeming deaths and resurrec-
tions of the supposed dead, this two-reel drama
is too complicated and involved to make a
distinct and single impression on the mind of
the spectator. The wild and lawless at-
mosphere of the Northwest pervades the story,
and in a way, serves as an excuse for its in-
directness and its lack of lucidity.
"Who Killed George Graves?" (Selig.
Two reels, ilon., Aug. 31.) — This story of a
murder with all the circumstantial evidence
pointing to an innocent man as the guilty per-
son, is cleverly and convincingly put together
until the crucial scene is reached, and then
the whole thing breaks down. The real mur-
derer is one of the jurors and without rhyme or
reason, he faints away during the trial and
gives a deathbed confession of his own guilt.
It is quite the right thing for him to do to
make the story end pleasantly and within the
allotted space, but is not what would have
actually happened.
"The Lost Cord." (Vitagraph. Wed., Sept.
2.) — Highly entertaining comedy of the fat
man who loses the support of his bathing
trunks and of the thin man who loses his
clothes and has to go home in the fat man's.
The pretty girl gives zest to the picture by en-
couraging the rivals in their practical joking.
"By Whose Hand." (Lubin. Two reels.
\\'ed., Sept. 2.) — A gripping and dramatic story
built around a mysterious murder. Suspense is
sustained until the very end when the true
murderer is revealed in the person of the
butler. The faithful butler had made away
with a gambler who was blackmailing the son
of his master.
"To Be Called For." (Selig. Wed., Sept.
2.) — Tender story of the country girl who has
to do without the pretty clothes that she would
so much like to have. In this instance she
gets a beautiful dress, but just how she gets
it had better be left untold, because the telling
would destroy the interest in the picture.
"As It Is In Life." (Biograph. Reissue.
Wed., Sept. 2.) — This title is somewhat mis-
leading, because what happens in this picture
is not as it is generally in life. When the
time comes for the daughter to marry, it is
nonsense for the father to think that he has
got to give her up for good. And yet on this
hinges the wholepoint of the story. Mary
Pickford is the star.
Never Too Old." (Lubin. Split reel. Tues.,
Sept. 1.) — The dashing widow and the matri-
monially eager old country loafer make some
keen fun when they meet through an advertise-
ment in a paper. The widow gets all that
the prospective bridegroom has, and when her
husband comes in she turns out to be not a
widow, but very much married. On the same
reel with "The Green Alarm."
"The Green Alarm." (Lubin. Split reel.
Tues., Sept. 1.) — A parrott performs the serv-
ices that the geese did for Rome in the early
ages, but not for the head of a great govern-
ment, but only for the owner of a chicken coop,
when two desperate fowl-stealers break in. The
alarm does the work and the police arrive on
the scene of action in time to perform a gallant
rescue of the hens. On the same reel with
"Never Too Old."
"The Hidden Letters." (Vitagraph. Tues.,
Sept. 1.) — The letters come to light after the
death of the husband's first wife and reveal
her infelicity. The girl that has loved him
all the time with supreme self-denial does not
help him to learn this, although it would at
once open the way to their marriage. The
husband learns anyway, and he makes the girl
his wife. The acting of Norma Talmadge,
Julia Swayne Gordon and Antonio Moreno,
heightens the intensity of the story.
"An Ahsentminded Cupid." (Edison,
ilon., Sept. 7.) — An ahsentminded booklover,
whose actions send one into roars of laughter,
is the means of patching a petty quarrel of
two lovers. William Wadsworth, Ed Boulden
and Gladys Hulette are the principals.
"The Blind Fiddler." (Edison. Tues.,
Sept. 8.) — A beautiful fairy tale containing a
fine moral. The old blind fiddler plays to the
fairies in the forest. They will grant any
wish he desires. He asks to be able _to see.
But after he regains his sight the world is
not as pretty as he imagined, and he prefers
to go back to darkness. Bigelow Cooper, Mar-
garet McQuade and Viola Dana interpret this
story in a charming manner.
"The Fuse of Death." (Kalem. Two reels.
Wed., Sept. 9.) — Princess Mona Darkfeather
plays the leading role in this stirring drama
of W estern life. The trader who tried to steal
land belonging to Indians on which gold has
been discovered meets a just fate when the
Indian girl in revenge lights a fuse that leads
to a barrel of powder and the house is blown
up. The trader has been left inside in a
drunken stupor.
"A Mother's Atonement." (Kalem. Tues.,
Sept. 8.) — The overwhelming desire of a
mother to have her daughter marry wealth
causes this tragedy of modern life. The
daughter is obdurate and marries the poor
man she loves, and misery and poverty follow
quickly. The mother is obdurate and refuses
help. Years afterward the granddaughter
comes into the hard-hearted mother's life as a
manicurist and age has now brought softening.
She relents and receives her with open arms.
"Ham the Lineman.'' (Kalem. Fri., Sept.
11.) — Diverting and amusing is this burlesque
of a jealous husband's suspicions of the fool-
ish-looking lineman who comes to repair the
telephone. It is up to Ruth Roland, who plays
the wife, to pacify the irate husband and show
him the error of his ways, but she doesn't get
the chance until the house has been turned
topsy-turvy by the efforts of husband and
police to capture the suspected offender.
"Getting Andy's Goat." (Edison. Wed.,
Sept. 9.) — Andy buys an obstreperous goat and
at once gets into trouble. But it happens that
the goat is the cause of the finding of a valu-
able package that it was thought he had eaten,
and thereafter Andy and his mother and the
goat parade in their affluence, the pride of
the neighborhood. The reward was consider-
able, it must be remembered.
"The Better Man." (Lubin. Fri., Aug.
28.) — Two brothers love the same woman, and
the less deserving wins her, while the other
has to go to jail through an unfortunate acci-
dent. In the end he proves that he is the
better man, but goes' back to prison, and the
brother promises to be a kinder husband. A
drama that combines strength of presentation
with a sound moral.
"A Low Financier." (Selig. Split reel.
Fri., Aug. 28.) — He is the sort of financier
that demands payment in advance and then
refuses to carry out his part of the contract.
But no one can much blame him for running
off, because what he agreed to do is to sub-
mit to the dissecting table. On the same reel
with "Breaking Into Jail."
"Breaking Into Jail." (Selig. Split reel.
Fri., Aug. 28.) — The breaking into jail is not
for the purpose of a jail delivery, but to seek
material for stories. Jim aspired to be a writer
and thought that this would be a good way to
see life at first hand. It is a very funny com-
edy. On the same reel with "A Low Finan-
cier." .
"Such a Hunter." (Vitagraph. Fri., Aug.
28.) — John Bunny is in a new role, a re-
awakened Baron Munchausen. He talks
mightily about his prowess as a hunter and
the big game that he has bagged, but when a
tame bear shows up, he runs like a scared
rabbit and the bear simply eats out of the hand
of his unboasting rival.
"Spending It Quick." (Biograph. Split
reel. Sat., Aug. 29.) — Automobiles are fast
things in more ways than one, and one helps
to relieve the father's pocket of its superfluous
weight of coin in rapid-fire order. The auto-
mobile jumps a precipice and then he has no
money at all. On the same reel with "Base-
ball, a Grand Old Game."
"Baseball, a Grand Old Game." (Biograph.
Split reel. Sat., Aug. 29.) — The many oppor-
tunities which the national game has afforded
for burlesque, especially of the dyed-in-the-
wool baseball crank, are taken advantage of in
thiE picture. It is shown with "Spending It
G"ick." .
"Broncho Billy's Indian Romance." (Ess-
anay. Sat., Aug. 29.) — Tender love story of
the Indian maiden viho loves and loses.
Broncho Billy is the idealized object of her
affections, but his girl comes back to him when
she learns that he is sick, and then there is
no place for the little Indian.
"The Harbor of Love." (Selig. Sat., Aug.
29.) — Obvious story of the girl who refuses a
man and then finds out too late ttiat she really
loves him. The man has then found his real
heart's desire in a little fisher maiden.
"Josie's Coney Island Nightmare." (Vita-
graph. Two reels. Sat., Aug. 29.) — ^Uproar-
iously funny farce that details the laughable
adventures of Josie and Hank on their first
visit to the Island by the Sea. Josie dreams
a dream of most undreamt things, and when
she and Hank wake up, the tide has enveloped
the seat of their slumbers.
"The Counterfeiter's Daughter." (Bio-
graph. Mon., Aug. 31.) — A thrilling drama of
the crook who reforms on account of his in-
nocent-minded and unsuspecting daughter. The
love interest is interwoven with the more
serious events by the introduction of a hand-
some young detective who wins the heart of
the girl.
"The Wrong Flat." (Vitagraph. Mon.,
Aug. 31.) — A comedy that just escapes being
risque and is none the less enjoyable on that
account; the fact is, the peril that confronts
a wife when she starts to take a bath in an
apartment that is not hers and the lawful
tenant's husband comes in and makes himself
perfectly at liberty and at home, is thoroughly
delightful.
UNIVERSAL PROGRAM
"The Bachelors' Housekeeper." (Crjstal.
Split reel. Tues., Sept. 8.) — On the same reel
with "Was He a Hero?" The three bachelors
all fall in love with their housekeeper, and
then she introduces them to her husband.
Rather an old idea.
"Was He a Hero?" (Crystal. Split reel.
Tues., Sept. 8.) — On the same reel with "The
Bachelors' Housekeeper." Dick, to gain per-
mission for his marriage, places smoke bombs
in his intended's house and then rescues her
and her parents, thus gaining their good will.
A conventional story containing little humor.
66
THE MOTION PICTURE NEWS
"A Bogus Baron." (Sterling. Thurs.,
Sept. 3.) — In which Ford Sterling dresses as
a baron to win a girl for another man, but
due to the usual sidesplitting mix-up one is at
a loss as to whether he succeeds in his mission
or not.
"Matty, the Universal Boy, No. 5." (Imp.
Thurs., Sept. 10.) — In which Matty joins the
boy police of New York and rounds up a band
of boy crap shooters and cigarette smokers. A
good moral to this picture, which will enter-
tain young and old. A clever police dog per-
forms.
"Curing a Lazy Wife." (Crystal. Tues.,
Sept. 1.) — Rather colorless. Vivian Prescott
plays the lead. As a lazy wife she fools her
husband, who tries to cure her. Quite a bit
of actions transpires before he discovers she
is faking.
"His Wife's Flirtations," (Sterling. iMon.,
Aug. 17.) — The gay wife of the country farmer
flirts with every man she meets. A traveling
salesman so arouses her husband's ire and the
suspicions of the sheriff that a comical chase
results.
"Universal Ike Nearly Gets Married."
(Universal Ike. Tues., Sept. 8.) — Ike's would-
be father-in-law thinks he has inherited a
legacy and prepares to welcome him to his
family, but it develops that it is a debt instead
and Ike meets his Waterloo. Funny in parts.
"Little Meg and I." (Victor. Mon., Sept.
7.) — An excellent drama with J. Warren Ker-
rigan, Vera Sisson and George Periolat lead'
ing the cast. An old seaman tells his mates
how he once loved a rich girl far above his
station, and how their marriage was presented
through the falsehood of schemers, which re-
sulted in her suicide.
"Boy." (Eclair-Universal. Two reels.
Wed., Sept. 9.) — The leads are played by Alec
B. Francis and Willie Jackson. The picture
is a pathetic one and will be enjoyed more
by the deep thinkers and better educated.
Due to his drinking habits, Jerry's wife leaves
him and takes her boy with her. Jerry,
frantic without his child, enters the church
and becomes a priest. His son returns and
acts as choir boy. Later the boy returns to
his mother; he is taken ill, and when his
father reaches him, dies. Husband and wife
fail to be reconciled. He returns to the mon-
astery and she joins a nunnery.
"No Show for the Chauffeur." (Eclair-
Universal. Sun., Sept. 6.) — An amusing com-
edy in which the wits of a man and woman
are pitted against each other, with the man
getting a shade the better of the argument.
The chauffeur takes his master's place while
he wins a wife posing as the chauffeur.
"The Phantom Light." (101 Bison. Two
reels. Sat., Sept. 13.) — There are too many
superfluous scenes in this old Indian legend to
command continual attention, and it is doubt-
ful if Indians used rifles at the time the legends
originated. Big Moon promises his daughter
to the man who returns from the mountain
first with a deer. Two brothers set out on
the mission. One, seeing the other is victor,
kills him. Later, z\l due to his villainy, the
whole tribe is wiped out and he is consumed
by fire, hence the phantom light which reminds
all Indians of the tragedy.
"Under Arizona's Skies." (Frontier. Sun.,
Sept. 6.) — Because of his brave conduct in
protecting two girls from a band of hostile
Indians, the bandit is pardoned by the mayor
of the town. Joe Franz and Dolly Larkin play
the leads in this exciting drama,
"Jam and Jealousy." (Joker. Sat., Sept.
12.) — Jealous lovers, a pair of ridiculous
hoboes and a cop combine their forces and
make this an uproarious comedy. Max Asher,
Louise Fazenda, Bob Vernon, (Sale Henry and
William Franey play these characters.
"The Angel of the Camp." (Powers.
Fri., .Sept. 11.) — A beautiful story, liut Ray
Gallagher is hardly suited for a rough and
ready cowboy's part. Edna Maison is the
other lead. The picture tells how the reforma-
tion of a "bad man" was brought about
through the influence of a Salvation Army
lass whom the Western town had learned to
love.
"Beau and Hobo." (Joker. Wed., Sept.
9.) — The lover masquerades as a hobo in
order to approach the girl of his heart, as her
father is much adverse to his presence. The
girl mistakes a real hobo for him and the
consequences are quite funny. Ernest Shields
and Mrs. Mattox are the principals.
"Feeding the Kitty," (Nestor. Fri., Sept.
11.) — Eddie Lyons and Victoria Forde create
a good bit of fun in this picture. The young
wife thinks her husband has gone out with
the maid and a lot of trouble ensues until
she finds that the maid is with a cop. Later
hubby comes in, quite drunk, and dispels all
her doubts on the maid question.
"A Daughter of the Plains." (Nestor.
Wed., Sept. 9.)— Played by WiUiam Clifford,
Sherman Bainbridge and Marie Walcamp.
One seldom sees a Western containing so
much action and such an absorbing plot.
Marie is the sole survivor of the settlement
after it has been attacked by Indians. She
is found by Clifford, who takes her to his
cabin, where she meets Bainbridge. Clifford
falls in love with the girl and Bainbridge
does his best to ruin their love affair. Later
he is killed by the marauding reds and Clif-
ford and Marie are left together.
MUTUAL PROGRAM
"The Milk-Fed Boy," (Majestic. Tues.,
Sept. 1.) — An amusing comedy-drama that will
entertain the children. Johnnie's bringing up
makes him cowardly, but when he sees his
mother attacked by a tramp his cowardice
soon leaves him, and he becomes a man in a
minute.
"The Miner's Baby." (Reliance. Wed.,
Sept. 3.) — Played by Arthur Mackley, Flor-
ence Crawford and Richard Cummings. A
simple but pathetic story. The old miner is
indifferent to his baby until he thinks that it
has been stolen, and sees his neighbor mourn-
ing the loss of his. Then his whole aspect
changes.
"A Modern Othello." (Beauty. Tues.,
Sept. 1.) — A fine comedy. Excellent photog-
raphy and scenes. Harry Pollard and Marga-
rita Fischer in the leading parts. Hubby is
jealous of his wife and when he mistakes a
woman for a man and sees her in h^s wife's
room, his rage is uncontrolable until he dis-
covers the truth.
"Our Mutual Girl, No. 33." (Reliance.
Mon., Aug. 31.) — In this chapter Dubar re-
turns Margaret's jewels after wresting them
from his brother, who commits suicide the
moment after. A number of points of interest
in New York are shown, including Washing-
ton Square, the U. S. Customs House, Wall
street and Trinity Church and the New York
Stock E.xchange. Later Margaret sees Irvin
S. Cobb, Will Irwin and Dubar embark for
Europe as war correspondents.
"Bill Organizes a Union," (Komic. Sun.,
Aug. 30.) — This picture, which is number five
of the "Bill" series, is an excellent comedy.
Bill and all the other office boys in the build-
ing go on strike, beat up the scabs and em-
ploy a brainless person to fill Bill's job, who
mixes things up so that Bill's boss is glad to
take him back. Limburger cheese is intro-
duced with deadly effect.
"Arty the Artist." (Thanhouser. Sun.,
Aug. 30.) — In which "Vic," the originator of
Flooey and Axel, who appear in the New
York World, is introduced. He creates a lot
of fun and illustrates his abilities in this novel
reel.
"The Keeper of the Light." (Princess.
Fri., Aug. 28.) — Muriel Ostriche and Boyd
Marshall lead the cast of this drama. The
rich man is in love with the daughter^ of the
lighthouse keeper, but his mother objects to
the marriage. When thieves attempt to put
out the light to wreck a ship she, with the
man's aid, prevents them, but due to a bullet
wound she dies.
"The Mascot." (Komic. Sun., Sept. 6.) —
A real side-splitter with Fay Tincher, Max
Davidson and Tod Browning in the leads. A
great many laughs are furnished by Browning,
who dresses as a Hindoo and threatens his
coming father-in-law with death.
"Turned Back." (Reliance. Fri., Sept. 4.)
— In which the poor working man who has
robbed to save his child is prevented from
further wrongdoing by coming face to face
with his victim, an old friend, and a doctor,
who cures his child and sets him upon the right
road. ■ —
"Mildred's Doll." (Domino. . Two reels.
Thurs., Sept. 10.) — A highly pleasing offering
in which the granddaughter of an old miner
saves his gold by secreting it in her doll, so
that the robbers are unable to find it. Sus-
pense is held throughout this feature. Clever
acting by George Osborne and Mildred Harris.
"His Winning Way." (Princess. Fri.,
Sept. 4.) — Father does not want his daughter
to marry a poor man, and when he demands
lflO,000 from Nolan Gottyspile, who is courting
her, it goes pretty hard with the young fellow.
But he manages by a little high finance to
raise the money, and just when more is de-
manded the news comes that he is the heir
of a big fortune. Boyd Marshall, Mary Hall
and Riley Chamberlain are cast in the main
parts.
"Sierra Jim's Reformation. (Majestic.
Tues., Sept. 8.) — The insuppressible Western
bandit turns up again to be reformed by the
smile and the word of a pretty girl. The
bandit thereupon goes off across the Great
Divide to begin a new life. Special mention
should be made of the distinct and steady
photography.
"The Sheriff's Choice." (Reliance. Wed.,
Sept. 9.) — A father is torn between paternal
love and stern duty. His son has become a
bandit and as the sheriff he must make an
honest effort to capture. He does capture him,
and gives him one chance to escape. The son
rides into the quicksands and perishes. The
drama is tense in its dramatic quality, and the
ending is entirely in keeping with the charac-
ers, and yet it comes upon us as a surprise.
"O'Flanagan's Luck." (Royal. Sat., Sept.
5.) — A good funmaker of the rough and tumble
variety. The speed and rapidity of the move-
ment allows no interval betv/een the laughs
of those who are devoted to this kind of
enterta.nment.
"The Silver Candlesticks." (Kay-Bee. Two
reels. Fri., Sept. 11.) — Torino, a Spaniard, in
order to save his child from death, steals the
silver candlesticks from the altar of the
church. But his conscience bothers him to
such an extent that he returns them. The
padre witnesses their return, and hears the
man's prayer for the recovery of the child.
He prays also, and the child, who is thought
to be dead, recovers. The scenes are the
strong point in this drama. It will appeal
more to the serious minded.
"A Brand New Hero." (Keystone. Sat.,
Sept. 5.) — In which Roscoe Arbuckle rescues
the chief's daughter from the water and is
created an officer of the force. Numerous
times do villainous rivals plot his downfall
but he comes through with flying colors. A
good many laughs in this.
"His New Profession." (Keystone. Mon.,
Aug. 31.) — Charles Chaplain appears in this
picture and, as usual, whenever he appears it
is. a laugh throughout. He gets a job wheeling
a cripple around, but a pretty girl, a beggar
and a furious young nephew cause his downfall
and much merriment.
"The Baggage Smasher." (Keystone.
Thurs., Sept. 3.) — Chester C. Conklin disports
himself in this picture to the great amusement
of all. He assumes the role of baggage smasher
and gets into a lot of trouble with two honey-
mooners.
"The Song of the Sea Shell." (American.
Fri., Aug. 28.) — Beautiful photography and
scenes. The story is rather obscurely put.
The shepherd dreams that his sweetheart has
run away with a city man, but he awakes and
finds her standing beside him. Ed Coxen,
George Field and Charlotte Burton play the
leads.
NEWS WEEKLIES
"Hearst-Selig News Pictorial, No. 52."
(Selig. Thurs., Aug. 37.) — We are carried
from Mexico to the seat of the gigantic war
in Etirope in this issue, but to relieve the
depressing feeling that the sights of war might
cause, we are given views of the more peace-
able pursuits, such as horse-racing, automobile
racing, and golfing.
"Hearst-Selig News Pictorial, No. 53."
(Selig. Mon., Aug. 31.) — The photography of
this issue is entirely up to the standard set
by this pictorial review. Among the events
chronicled in , pictures are a baby show and
an exciting baseball game between pennant
contenders.
(Continued on page 76)
THE MOTION PICTURE NEWS
67
mmm
X R A N D
WAR SCENES
As shown at the Strand Theatre, New York City, the Premier Picture Theatre of America.
FIRST RELEASE
(Now ready for delivery)
THE WAR IN BELGIUM
The embargo on moving picture cameras in Belgium was successfully evaded by
STRAND FILM COMPANY operators who photographed:
Fourth Belgian Regiment of the line, heros of St. Albans.
The Aeroplanes that Unsuccessfully fought the German Zeppelins.
The Belgian March on Namnr.
The Artillery that Worsted the German Guns at Louvaine, which
was finally Captured and Destroyed by Germany.
King Albert Bidding Good-bye to the Ninth Regiment of the Line,
Annihilated at Liege.
King Albert's Last War Conference at the Royal Palace, Brussels,
now occupied by the Germans.
On the Fighting Line at Namur; Brave Peasants Risk Life and Limb
to Bring Water to the Belgian Defenders.
With the Wounded at the Royal Palace; the Qu en of Belgium
Attends in Person to Nurse, Console and Comfort.
DOZENS OF OTHER GENUINE WAR SCENES TOTAL, 1,000 FEET!
ONE REEL TO FOLLOW EACH WEEK!
Wire Jjour application for the entire "Strand {Genuine) IVar Series" NOW. First come, first served!
STRAND FILM COMPANY,
(NOTE: — Strand War Cameraspondents will film every impoitant event
of the European War)
In writing to advertisers please mention "THE MOTION PICTURE NEWS'
68
THE MOTION PICTURE NEWS
"TEMPTATION"
(Warner's — Three Keels)
REVIEWED BY PETER MILNE
THIS is a picture of English make, and the producers have
put before the pubhc an exciting melodrama full of sen-
sational scenes well placed, which will keep the spectators'
interest whetted throughout. It is a picture in which the
villain and the struggling hero battle for supremac}-, and,
thanks to the latter's beloved, he is the victorious one.
The action of the picture is rapid from the start, nor does
it let up at all until the last scene. While the acting may
not be of the most excellent variety and the events which
transpire are slightly miraculous, still there are not many
THE CROOK'S ESCAPE FROM THE TRAIN
people that will not enjoy it and be absorbed by its thrilling
train of incidents.
The story opens showing a young man who is busy on in-
venting a new variety of torpedo, and he is so enwrapped in
his work that he forgets his sweetheart. His rival in love
and business attempts to steal his secret but is thwarted by
the owner after a fine battle in the dark, but the inventor is
severely injured while the other makes his escape.
Man}' times after does he attempt to rob Jack of his in-
vention which leads to daring rides on the top of swaying
freight cars, a thrilling holdup and an escape from the train,
motorboat chases and finally the complete destruction of the
villain and his aides by the mechanism with which they
planned to destroy Jack and his sweetheart — a powerful bomb.
And after it is all over and Jack's invention is a success, he
returns to his home village with Lucy and claims her as his
bride.
This is certainly a stirring film, one that will keep the
house breathless, due to the thrilling episodes in which it
revels. The photography and scenes are good, and cause
each scene to be so much stronger.
"THE HEIR OF THE LAGARDES"
(Titan Film Corp. — Five Reels)
REVIEWED BY PETER MILNE
LIKE all films of foreign manufacture, this one excels
in artistry and photography, and this is the most
notable feature of the picture, although the acting is of
the best variety and the story a fine one.
The scenes of the production, the majority of which are
laid with great care and due, in all probability to their
great depth, furnish a striking stereoptic eflect, which is
none too common in the average motion picture. The
figures seem to stand out with unusual clearness, apart
from their backgrounds, so that one seems to be looking
more at flesh-and-blood persons rather than their counter-
parts.
The picture takes place at the time when Louis XVI
held sway over France, and the elegant costumes that the
characters are seen wearing conform with the period, and
are even as beautiful as the sets and photography.
That the production is the finished work of an artistic
director is plainly obvious, and that a cast of finished
dramatic artists perform is just as noticeable. They come
from the best dramatic companies of France, and prove
by their acting here that they are worthy of the Comedie
Francais, the Odeon and the Sarah Bernhardt theatres.
Their performing is of the French variety, but con-
trary to the usual case, none of the parts are overdone;
true, the acting is of the emotional variety, but it is not
prominent. In other words, it is acting of the best sort.
The cast consists of M. Ravet, Berthe Bovy, Mille Gold-
stein, Georges Vague and M. Godeau.
One of the first public showings that the picture re-
ceived was at the Tokeneke Country Club, Rowaten,
Conn., where a number of club members enjoyed it and
appreciated it to its fullest extent. And it is just such an
audience that will admire the picture most. Those who
love nothing but lightning action and sensational happen-
ings will not be so well pleased with it, as it contains
little rapid action.
But those who know a well acted picture when they
see it, and who are any way artistically inclined, are those
who will take pleasure in witnessing it.
But it is not entirely devoid of action as several realis-
tic duel scenes are introduced, and some of the actors
often demonstrate their abilities as swordsmen in start-
ling and exciting moments.
The story: Because of a grievance of a one-time
friend the heir of the Lagardes is kidnapped and is
thought by his mother to be dead, but after exciting
events have taken place and the heir has been through
many hands and adventures, he returns to his own amid
the great rejoicing of his friends.
"SHADOWS"
REVIEWED BY PETER MILNE
(Imp-TTniversal — Two Reels)
A THOROUGHLY safe line of praise to of¥er in regard
to this picture is that such a thing has never been
attmpted or accomplished with success before the present
time. A few years ago, or perhaps even a year back, the
idea would have been pooh-poohed and ridiculed as an
utter impossibility — that one man should impersonate all
the characters of a play in which there are ten.
Some years ago an actor in the legitimate field, Henri De
Vries. impersonated fine characters in a police court trial play
and received universal praise for his cleverness. But his act-
ing, while compelling admiration, was of no higher merit than
King Baggott's in "Shadows."'
But it has been done with great success by King Bag-
got. He actually portrays ten different characters, in
most every scene, two of which are on together, and one,
exceptionally well executed, in which he appears three
times.
In a way it is the marvelous technical powers of mo-
tion picture photography that permit^ this feat to be ex-
ecuted. But in a larger sense it is the great versatility of
Mr. Baggot, together with his splendid ability of make-up,
character portrayal and individual technical understand-
ing, that is responsible for the realization of this picture.
The story is not merely introduced as a side issue,
either; it is a good one. The wayward son accused of
robbing his father, but at length being exonerated through
the efforts of a detective.
The entire production is certainly a masterpiece of
work both in regard to the art of the photographer and
the "cast," both in a technical and dramatic sense. It is
a picture that all will appreciate, and realize the amount
of labor and time that it must have demanded.
THE MOTION PICTURE NEWS
69
United Makes Record in Seven Months
Handling of Kellermann Picture a Sample of What the Firm Has Done
— Manufacturing Report Emphatically Denied
THE United Booking Office Fea-
ture Picture Companj'-, Inc., has
made substantial strides since its in-
ception seven months ago and has
booked box-office winners in the film
game that entitles it to consideration
among film exhibitors.
The company wishes to enter an
emphatic denial of the report that it
would embark in the manufacture of
films upon any scale. The United
Booking Office Feature Film Com-
pany, Inc., is going to devote all its
attention to the booking end, send-
ing out efficient judges to inspect per-
sonally everj^ feature film turned out
by European and American factories
and placing those deemed worthy of
booking upon the list available for
exhibitors.
This photoplay booking concern
does not intend to show any theatre
discrimination with its pictures. The
company will book with anyone and
everyone and stands ready to make
every effort to give the exhibitors
feature films that will bring results
into the box offices.
The concern is now booking a large
circuit of theatres and stands ready to
guarantee more consecutive weeks
than anyone else in the booking busi-
ness. In all branches of the photo-
play promotion and booking the Uni-
ted Booking Office Feature Picture
Company, Inc., has thoroughly ex-
perienced men employed to give the
exhibitors, theatres and films their
attention.
BUFFALO EXCHANGE MEN IN
NEW YORK
J. AI. Sitterly and J. Robson Stev-
ens, members of Stevens Attractions,
15 Chapin Block, Buflfalo, N. Y., are
now in New York City and are look-
ing over the feature business here.
They report that the feature business
has been unusually profitable in Buf-
falo during the summer months.
On the first of September these two
men will organize the International
Vaudeville' Company, covering the
Eastern States and Canada. Clara
Urwin, who will hold the position of
general manager of this concern, is
now visiting Canada obtaining book-
ings with which to start the new con-
cern.
KLEINE BUYS ATSCO SCREEN
A Radium Gold screen was recently
purchased from Atsco, Inc., by George
Kleine for use in the private projec-
tion room of his company in connec-
tion with one of the Kleine special
lens.
In handling the booking for the
Annette Kellermann feature film,
"Neptune's Daughter," the company
established photoplay box-office re-
cords that will stand for some time
to come. The Kellermann picture
played fourteen weeks at the Globe
Theatre, New York; ten weeks at the
Nixon Theatre, Pittsburgh, and is
now in its twenty-second week at
Fine Arts Theatre, Chicago, in ad-
dition to playing road dates en route.
This feature is only one of many
big features the company is handling
on the booking list. The company
has out its judging corps making
daily inspection of the hundreds of
films that are constantly being turned
out for film presentation in New
York and elsewhere.
NEW WAR DRAMA
"England's jMenace," a stirring
drama founded on the possibilities of
invasion by a foreign power, has been
released by the Cosmofoto Film Com-
pany, New York City.
ni U TITI EC PRINTING AND
riLM I I I Ltd DEVELOPING
Give Us a Trial
Prices Right
All Work Goaranteed
Prompt Service
If you have any event that you want photo-
graphed we can furnish an expert camera man
STANDARD MOTION PICTURE CO.
Telephone, Randolph 839 5 S. Wabash Ave., Chlcagi
Werba and Luescher, New York
Theatre Building, New York City,
has, in addition to purchasing the
New York state rights for "]\Ianon
Lescaut," obtained the state rights
for New Jersey.
"American" Motion
Picture Cameras
AT THE FRONT
Our famous Improved No. 2
Camera on the firing line at "Vera
Cruz."
"AMERICAN" products are al-
ways with the Advance Guard. The
world's most important motion pic-
tures are taken with "AMERICAN"
CAMERAS.
Agents for AGFA and GEVAEET
Eaw Motion Picture Film.
Send for Catalogue C.
American Cinematograph Co.
617-631 W.Jackson Blvd., Chicago, III.
DEVELOPING AND F»RINXING
Pricea and Factory Description Sent at Request
31c. EASTMAN PERFORATED NEGATIVE f^ic
INDUSTRIAL MOVING PICTURE CO. ^^^If^^^^^I^^c!*^
ANIMATED
SONGS
NOTHING MECHANICAL NO PHONOGRAPH RECORDS
MOTION PICTURES THAT MOVE TO THE
RHYTHM OF SONG
IMPERIAL MOTION PICTURE CO. OF NEW YORK, Inc., 1476 Broadway
Make the return on 3-our investment safe and sure by good projection. The
popularity of your house depends more on steady, clear and flickerless pic-
tures, than by the class of films you show.
We are the Distributers for the Motiograph, Powers, Simplex and Edison
Machines and Genuine Repair Parts and Supplies.
Can Rebuild your old machine just as good as new. Work Guaranteed. We
sell for cash or on easy payments. Send for catalog to-day.
AMUSEMENT SUPPLY COMPANY
160 No. FIFTH AVENUE -:- -:- -:- -:- CHICAGO
In writing advertisers please mention this magazine.
70
THE MOTION PICTURE NEWS
Lantern Slide Mat Co.
Manufacturers of
Lantern Slide Mats and
Reel Bands
Prompt
Service
Prices
Right
Best
Good*
149 W. 35tli Street, New York
Telephone: Greeley 6414
THE ELEPHANT BRAND
Means QaaUty
WORLD FILM
CORPORATION
139 West 46tfa St, New York
NOW RELEASED
THE LITTLEST REBEL
Should A Woman Tell?
A splendid big feature is proving
the biggest hot weather attraction
on the market. It played to big
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For bookings write now to
THE PHOTOPLAY PRODUCTIONS
RELEASING COMPANY
37 S. Wabash Ave. Chicago, 111.
Your negative developed, printed and tilled comp'ete
5^ per foot
Title
delivered
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CUNBY BROS., Inc.
1 45 West 46th street New York City
KinematographWeekly
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The Leading Motion Picture
Publication of Great Britain
and Colonies
Sample Copies 10 cents
For Advertising Rates Write
BSSOeiBTEBPYINfiPIGTUBEPBESS
Kingston Ave., Broolfiyn. N. Y.
VAUDEVILLE TEAM IN PIC-
TURE SKETCH
The famous vaudeville team of Ben
Deely and Marie Wayne, who for
more than ten years presented the
sketch, "The New Bellboy," on the
Orpheum and the Keith circuits, re-
cently decided to enter the motion
picture field and are now at work for
the Balboa Amusement Producing
Company, at the Long Beach, Cal.,
studios of that corporation. While
in vaudeville, Mr. Deely evolved
ideas for presentation in films a series,
of comedy releases around the ad-
ventures of one "Ima Simp, Detec-
tive," and he secured the services of
William Wolbert, for many months
a director of Joker comedies for the
Universal Company, as director of
the new Balboa comedy aggregation.
Charles Dudley, long associated
with the Keystone, Monopol and
Universal players, who has been a
member of the Balboa's organization
since it was formed, is one of the fun-
makers working with Deely and
Wayne. Others are Henry Stanley, a
veteran actor; Archie Warren, Brent
Carruthers, Suzanne Rogers, Robert
Barrow and Alice Brookton. Percy
de Gaston is camera man for the new
company.
SEES BRIGHT FALL OUTLOOK
The Newman Manufacturing Com-
pany, which operates three factories,
one at 717 Sycamore street, Cincin-
nati, Ohio,; one at 101 Fourth avenue.
New York City, and another at 108
W. Lake street, Chicago, 111., manu-
facturers of brass frames, railings,
easels, etc., are reporting excellent
business, and are running full ca-
pacity. Its salesmen report an en-
couraging outlook for fall business.'
The Western, Central and Southern
States particularly are showing
marked improvement in business con-
ditions, and the Eastern and New
England States will come along in
due time.
"It is remarkable the number of
new theatres which are now in the
course of construction, mostly large
and attractive the'atres," says S. J.
Newman, secretary of the firm, who
has a wide acquaintance among thea-
tre owners. He reports that the ma-
jority are of the impression that busi-
ness conditions will show a great im-
provement this coming fall.
Make Your Lobby Display
Attractive
There is noth-
ing more fas-
cinating to the
public than a
bright brass
frame to display
your photos or
posters.
We make
Lobby and
Theatre Furtares
and Brass Rails
of every descrip-
tion.
Don^t fail
to visit our
Showrooms
Writ* for
Catalog.
The Newman
Mfo. Co.
717 Sycamore St
Ciacinnati, Olilo
Branch Factories and Show B«omi:
101 Foui-th Ave., 106-108 W. Lake St.,
Kew York, N. Y. Chieaeo, HI.
Established 188S.
A. L. Runyan Advertising & Sales Co., Inc.
Successors to
Priced to The Trade
POSITIVE PRINTS .04 ^ Per Ft.
(In Quantitia over 5000 feet)
Above price includes printing, developing, tindns
toning and Raw Positive Stock.
Negative Film Developed .01 Per Ft.
Film Titles .08 " "
(Our Special Title Apparaku wiH match
any perforation.) All vrork guaranteed.
General Offices
2624 Milwaukee Ave. Chicago
I Phone Albany 3125 .
The first thing that
ever stock you —
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Safety First!
YOU WON'T GET STUCK IF THE
Milwaukee Poster Mounting
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DOES YOUR MOUNTING
OF POSTERS ON CLOTH
'Write H'or Information
Main Office Minneapolis Branch
133 SECOND STREET 252 1st AVE., NORTH
Milwaukee, Wis. Minneapolis, Minn.
HEASQVASTEBI FOB P0WEB8, MOTIOOBAPH, ynrPT.vr AND EDISON XA0HINE8
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In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
71
Independent Board of Trade Organized
At Meeting Held at the Hotel McAlpin, New York, August 29, William
Fox, the Prime Mover, Is Elected President
IN response to an appeal issued by
William Fox, president of the Wil-
liam Fox Amusement Company, inde-
pendent manufacturers, exchange men
and exhibitors, convened at the Hotel
McAlpin, New York City, at 11 a.m.,
on Saturday, August 39, and organized
the National Independent Motion Pic-
ture Board of Trade, which procured
articles of incorporation on the Thurs-
day previous to the meeting.
The following paragraph from the
articles of incorporation relates the
express objects of the organizaiion :
"To foster trade and commerce and
the interests of those engaged either
as manufacturers, distributors and ex-
hibitors of motion pictures, to reform
abuses relative thereto, to secure free-
dom from unjust or harmful exac-
tions, to eliminate unfair competition
and restraint of trade, and combina-
tions in restraint of trade, to obtain
legislation necessary to correct cer-
tain present harmful conditions to the
motion picture business, and to regu-
late trade and commerce in that busi-
ness so that the same shall be free,
■open, unrestrained and fair to all; to
diffuse accurate and reliable informa-
tion as to the standing of manufac-
turers, distributors and exhibitors and
•other matters, to procure uniformity
and certainty in the customs and
usages of trade and commerce, to ob-
tain a standardization of machines,
films, appliances and appurtenances to
the said business, to settle and arbi-
trate differences between and among
its members, and to promote a marked
•enlarged and friendly intercourse be-
tween and among the members
thereof."
The number of motion picture men
present at the convention was small
compared to the numbers represented
in the board. Those who were un-
able to attend in person sent their
regrets, sincere co-operation and
checks to advance the cause. It is es-
timated that almost $75,000,000 of cap-
ital was represented, although those
present numbered only a hundred.
The following officers were elected
at the meeting: President, William
Fox, of the William Fox Amusement
Company; vice-presidents, A. H. Saw-
yer, of Sawyer, Inc.; J. M. Shear,
Solax Company; H. M. Horkeimer,
Balboa Feature Films; B. K. Bim-
berg, Schuyler Amusement Company;
H. S. Schwalbe, Electric Theatre Sup-
ply Company; treasurer, Winfield R-
S h e e h a n , Box Office Attractions
Company; secretary, Jesse L. Gold-
berg, Life Photo Film Corporation.
The directors are: William Fox, L.
J. Selznick, World Film Corporation;
A. H. Sawyer; H. M. Horkeimer, and
Winfield R. Sheehan, of the Box Office
Attractions Company.
The Committee on Revision of By-
Laws; William Fox, L. J. Selznick,
A. H. Sawyer, Arthur N. Smallwood,
Smallwood Film Company, and Ed-
ward Roskam, of the Life Photo Film
Company.
The Executive Committee consists
of the officers and directors; four
more of the latter are to be elected by
the Executive Committee.
All three divisions of the motion
picture trade were well represented at
the gathering. Those present were:
George K. Rolands, Roland Feature
Film Company; Howard E. Spauld-
ing, Paramount Pictures Corporation;
J. M. Shear, Solax; H. M. Scott, Ster-
ling Camera and Film Company;
Mark M. Dintenfass, Victor Film
Company; F. E. Holliday, Bob Ray;
B. A. Busch, World Film Corporation;
M. Friedman, Playgoers; Percy R.
Weinich, Manhattan Feature Film
Company; Eugene Elmore, Illustra-
tive Amusement Company; Sam Trig-
ger, president of the Motion Picture
Exhibitors League; E. Peter, Texas
Film Corporation; Thomas J. Beard-
more and S. M. Gardenheim, Greater
New York Film Rental Company; L.
E. Replugh, Standard Film Company;
and Eberhard Schneider, German-
American Cinematograph.
Others were: Frank L. Dear, Select
Photo Play Company; J. E. Monroe,
F. and C. Film Company; W. A. Lan-
dan, L. and B. Amusement Company;
A. Bauerfreud, Model Theatre; W. H.
Linton, Hippodrome Theatre; Charles
A. Gunby, Gunby Brothers; J. A. Le-
roy. Acme Exchange; J. W. Ostrow,
Niagara Feature Film Company; D.
H. Turner, Alaska Film Company;
Charles Perb, Box Office Attractions;
H. R. Applebaum, Eastern Feature
Film Company; Maurice Fox, Wil-
liam Fox Amusement Company; Tames
Carleton, Carleton Enterprises; Ben
H. Zew, Jack Loeb, John Ailen, R.
Wennick, T. G. Proleau, George Gro-
naro, M. Davis, L. Rosenbluh, C. E.
Corwin and Paul M. Prince, of the
Prince Film Laboratory.
AMERICAN FILMS IN SEVILLE
Motion pictures are extremely pop-
ular in Seville, according to a recent
consular report. Most of the ma-
chines and films are of French make.
ESTATE RIGHTS NOW SELLING'
The Picture they are all talking about
"The Land of the Lost"
A Romance of Land and Sea in 4 parts
ALL
AMERICAN
STAR
CAST
GLASSY
ADVERTISING \
MATERIAL
PRODUCTION, STORY
ACTORS, SCENERY
AND FILMS
MISS VIOLET STUART
MR. ARTHUR DONALDSON
MR. JAMES VINCENT
(^MR. ROY SHELDON and others
r
9-sheet lithograph
3-sheet lithograph
1-sheet lithograph
8x10 photos ( 14 to set)
Heralds, press sheets, slides
lobby display frames, etc.
V
A PHOTOGRAPHIC TRIUMPH AND MULTIPLE
FEATURE WITH A UNIQUE THEME THAT WILL
PLEASE ALL THE PEOPLE ALL THE TIME.
Send for Literature and Open Territory
The Sterling Camera and Film Co.
145 West 45th Street New York City
STATE RIGHTS NOW SELLING^mmm^^^^
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
72
THE MOTION PICTURE NEWS
THE CHEAPEST PLACE
TO BUY BEST QUALITY
ROLL TICKETS
^ 722 Broadway, New York]
ye Perfect Numbering Quick Delivery
BE UP TO DATE
INSTALL CORCORAN TANKS
Get No. 6 Price List
A. J. CORCORAN, Inc.
9'A John Street New York
Films
Improved,
Cleansed
and
Sotfened
Multicolor Film Improving Co., Inc.
15 EAST 26tb STREET. NEW YORK
PHILADELPHIA BRANCH ALBERT TEITFL
1 126 Vine SIreal President
FURNITURE & FURNISHINGS
On RENTAL.
We equip your settings complete is ac-
cordance with your scenario.
WILLIAM BIRNS
103-105 West 37th St.
Phone: Greeley 6266.
LE COURRIER
Cinematographiqne
28 Boulevard St. Denis, • Paris
Directenr: Charles LE
Journal hebdomadaire fran-
gais, le plus important de
I'industrie cinematogra-
phique.
Envole nam6ro 8p6clmen, sor dem&nde.
Ahonnement 12 FS. 60
POPULARIZED FILMS TN
FRANCE
George Davisy of thfe New York ex-
change of Warner's Features, Inc.,
was a pioneer in making the motion
picture popular in France. Fourteen
years ago Mr. Davis and a partner
got hold of a film entitled "La Pas-
sion" and traveled with it through the
land of the fleur de lis. Wherever
they stopped they hung up a sign
bearing the legend "Americap Elec-
tric Palace," whereupon the inhabi-
tants tumbled over each other tq see
the show.
That was in the very early days of
motion pictures. It didn't take much
of a film to get the money, and Mr.
Davis's picture commanded an admis-
sion fee of one to two francs (30 to
40 cents). He says that nobody
would even look at such a picture
nowadays.
Mr. Davis left last Saturday for
Cuba in the interests of Warner's
Features, Inc. The intention of the
company is to establish an exchange
in Havana.
PLAN BALL IN CAPITAL
Thomas M. Eastwood, special
representative of the Motion Picture
Exhibitors League of the District of
Columbia, visited New York this
week in behalf of the Washington
organization.
The officers of the League, to
awaken new and more profitable local
interest in motion pictures has de-
cided upon a ball to be held in the
near future. This will be representa-
live of the entire industry.
Mr. Eastwood's mission was to in-
terest manufacturers in the proposi-
tion to secure their endorsement and
support.
GOES BACK TO PICTURES
Special to The Motion Picture News
Spokane, Aug. 31.
The American, Spokane's finest the-
atre, has returned to a policy of pic-
tures, following the announcement
that Klaw & Erlanger's Northwest
representatives have failed to exer-
cise their option on the house.
For three weeks the American has
been used to house a free exhibition
put on by Pastor Russell, New York
evangelist. Previous to that James
McConahey, proprietor of the Best
Picture Theatre, used it for films.
Established 1911
ROCHESTER MOTION
PICTURE CO., Inc.
Taking Developing
Printing Titles, etc.
A-1 Cameramen
Newell Building, Main and Plymouth
ROCHESTER NEW YORK
LANG'S FILM REELS
THE BEST MADE
14 in. $1.50 ie in. $1.00
CATALOGUE
LANG MFG. WORKS. Olean, N. Y.
Our Factory Is YonrsI
Negative assemblers, projecting
machines and an equ^ment second
to none, with an organization of ex-
perienced people always at your
SERVICE for DEVELOPING and
PRINTING.
EVANS FILM MFG. CO.
Incorporated — ^— ^—
416-22 WEST 216th STREET
Tel. 7652 Anduben «t Bro«dw«y. New York
CLASSIFIED ADVERTISING
Bates for advertising under this bead-
ing, 3 cents per word, cash with order.
60 cents minimum charge per insertion.
FOR SALE
IMPORTED MOTION PICTURES FROM
Austria. Sports, sceneries, cities, rural life.
SLAVIC AMERICAN CORRESPONDENCE,
1389 Second Avenue, New York.
200 Reels — Western, dramatic, comedies, his-
torical, industrial films, at $2.50 to $5 per
reel. Also the following features programs:
The Armies of Europe, 3 reels, $120; Uncle
Tom's Cabin, 3 reels, $100; Passion Play,
3 reels, $75; Floradora, 3 reels, $40; 2igo-
mar, Nick Carter, 7 reels, $175; Fire Bug,
3 reels, $15; Modern Enoch Arden, 2 reels,
$10; Thou Shalt Not Steal, 2 reels, $10.
Big lobby display for all. One Powers 5
machine, $40; one Powers 6A machine, $120.
H. DAVIS, Watertown, Wis.
Manufacturers of the Wonderful
Rembusch Patented Glass MIRROR SCREEN
and all other kinds of
Curtains for Moving Picture Projection
GLASS SCREENS
Mirror Screen
Mirror Screen Split
Glass Transparent Screen
for Rear Projection
METALLIZED SCREENS
Gold Filre
Silvercloth
Mirror Cloth
Seamless, with stretchers
White Opaque
F. J. REMBUSCH, Pres.
Phone Seven-Eleven
MIRROR SCREEN COMPANY
INCORPORATED
SHEL-QYVIL-LE, INDIANA
The Glass Mirror Screen reflects the picture entirely by Diffuse Re-
flection. Send for my booklet explaining the philosophy of screens.
You will learn something.
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
73
What Do You Need?
LIBTINe IN THE BTTTERS* GUIDE, FOB NAHE AND ADDRESS, INCLTOING ONE TEAR'S SUBSCRIPTION TO THE MOTION
PICTURE NEWS— 58.00 A YEAR, CASH IN ADVANCE. FREE TO ADVERTISERS USING JIOO.OO OR MORE WORTH OE DIS-
PLAY SPACE DURING THE YEAR. ADDRESS ADVERTISING DEPARTMENT
ADVERTISING NOVELTIES
Philip Hano, 8Uti-810 Greenwich St., New York.
ANNOUNCEMENT SLIDES
Niacara Slide Co., Lockport, N. Y.
ASBESTOS BOOTHS
Sharlow Bros.. 442 W. 42nd St., New York.
CLEANING AND REN0VA:7ING FILM
Filin Redeveloping Co. of America, 145 W.
45th St., N. Y.
Multicolor Film Improving Co., Inc., 15 E.
26th St., N. Y.
COSTUMERS
Miller-Costumier, 236 South 11th St., Philadel-
phia, Pa.
DEVELOPING TANKS
A. J. Corcoran, Inc., 9^ John Cx., New York.
ELECTRIC LIGHTING SETS
The Chaa. A. Suelinger Co., Box P-2, Detroit,
Mich.
FILMS
(Manufacturers, Dealers and Renter*)
American Film Mfg. Co., Chicago, 111.
Thomas A. BUlison, Inc., 276 Lakeside Are.,
Orange, N. J.
EMana; Film Mfg. Co., First National Bank
Bldg^ Chicago, 111.
General Film Co., 200 Fifth Ave., New York.
George Kleine, 166 N. State St., Chicago, 111.
Lubin Mfg. Co., Philadelphia, Pa.
G. MeUes, 204 E. 88th St., New York.
Mutual Film Corp.. 71 W. 23rd St., New York.
New York Motion Picture Corp., Longacre
Bldg., New York.
Pathe Freres, 1 Congress St., Jersey City, N. J.
Renfax Film Co., Inc., 110 W. 40th St., N. Y.
£>elig Polyscope Co., Chicago, 111.
Thanhouser Film Corp., New Rochelle N. Y.
Universal Film Mfg. Co., 1600 Broadway, N. Y.
FILM ACCESSORIES
Berlin Aniline Works, 213 Water St., N. Y.
FILM TITLES, PRINTING, DEVELOPING,
ETC.
Commercial Motion Pictures Co., Inc., 220 W.
42d St., New York.
Centaur Film Co., 670-682 Ave. E, Bayonne,
N. J.
Erans Film Mfg. Co., 412-22 W. 216th St., at
Broadway, New York.
Gunby Bros., Inc., 145 W. 45th St., New York.
Harvard Film Corporation, 231-233 Tenth
Ave., New York.
Industrial Moving Picture Co., 223-388 W.
Erie St., Chicago.
Standard Motion Picture Co., 6 S. Wabath
Ave., Chicago.
Standard Filmprint Corp., 120 School St.,
. Yonkers, N. Y.
FILM REELS
Lang Mfg. Works, Olean, N. Y.
Taylor-Shanti Company, 224 Mill St., Rochester,
N. Y.
FURNITURE AND FURNISHING ON
RENTAL
William Birns, 103-105 West 37th St., N. Y.
FEATURE FILMS
The Albuquerque Film Mfg. Co., Inc., 406
Court St., Los Angeles, Calif.
All Star Feature Corp., 220 W. 42nd St., N. Y.
Ambrosio American Co., 15 E. 26th St,. N. Y.
Bosworth, Inc., 648 Olive St., Los Angeles,
Cal.
Box Office Attraction Film Rental Co., 180 W.
46th St., New York.
A. Blinkhorn. 110 W. 40th St., New York.
California Mption Picture Corp., San Fran-
cisco, Cal.
Cosmofotof.lm Co.. 110 W. 40th St., New York.
Direct-From-Broadway Features Co., 46 W.
24th St, New Yo k.
Eclair Film Co., 128 W. 4«th St., New York.
Eclectic Film Co., 110 W. 40th St., New York.
European Feature Film Co., 220 W. 42nd St.,
New York.
Excelsior Feature Film Corp., Inc., 110 W.
40th St., N. Y.
G. W. Feature Film Corp., 145 W. 45th St.,
N. Y.
Features Ideal, 126 W. 46th St., New York.
Feature Photoplay Co., 220 W. 42nd St., N. Y.
Famous Players Film Co., 213-229 W. 26th St.,
New York.
Films Lloyds, Inc., 220 W. 42nd St., N. Y.
General Film Co.. 200 Fifth Ave.. New York.
General Fe^ture Film Co., 313 Mailers Bldg.,
Chicago, HI.
Gaumont Co., 118 W. 40th St., New York.
Gloria American Co., 110 W. 40th St., N. Y.
Greene's Feature Photo Plays, Inc., 110 W.
40th St., New York.
VV. W. Hodkinson, 110 W. 40th St., New York.
Imperial Motion Picture Co. of N. Y., Inc.,
1476 Broadway, N. Y.
Italian American f ilm Corp., 1482 Broadway,
New York.
Inter-Continent Film Co., 110 W. 40th St,
New York.
George Kleine Attractions, 166 N. State St,
Chicago, IlL
New York Office: 1476 Broadway.
Jesse L. Lasky Feature Play Co., Longacre
Theatre, New York.
Lea-Bel Company, 912 Schiller Bldg., Chicago.
Leading Players Film Corp., 126 W. 46th St,
New York.
Life Photo Film Corp., 220 W. 42d St, N. Y.
Mecca Feature Film Co., Inc., 126 W. 46th St,
New York.
Mohawk Film Co., Times Bldg., New York.
Mundstuck Features, 909 Longacre Bldg., N. Y.
Pan-American Film Co., 110 W. 40th St., N. Y.
Paramount Pictures Corp., 110 W. 40th St,
New York
Pasquali American Co., 110 W. 40th St, N. Y.
Phoenix Feature Film Corp., 164 Federal St.,
Boston, Mass.
Photo Play Production Co., 220 W. 42nd St,
New York.
Playgoers Film Co., Lyric Theatre, New York.
Popular Plays and Players Co., 1600 Broad-
way, New York.
Progress Film Co., 110 W. 40th St, New York.
Progressive Motion Picture Corp., Times
Bldg., New York.
Ramo Films, Inc., Columbia Theatre Bldg.,
New York.
Rolands Feature Film Co., 146 W. 46th St,
New York.
A. H. Sawyer, Inc., 1600 Broadway, New York.
Select Photo Play Producing Co., Inc., 71 W.
23rd St, New York.
Stellar Photoplay Co., 1476 Broadway, N. Y.
Sterling Camera & Film Co., 145 W. 45th St,
New York.
Solax Co., Fort Lee, N. J.
The Photoplay Productions Releasing Co., 37
S. Wabash Ave., Chicago, III.
Union Features, 126 W. 46th St., New York.
Unique Film Co., Inc., 110 W. 40th St., N. Y.
Universal Film Mfg. Co., 1600 Broadway, N. Y.
University Films, Inc., 110 W. 40th St., N. Y.
Edw. H. Wagner, Aet., Dania Biofilm Co., 88
Park Place, New York.
World Film Corporation, 130 W. 46th St,
New York.
Warner's Features, Inc., 130 W. 46th St., N. Y.
LANTERN SLIDE MATS AND REEL BANDS
Lantern Slide Mat Co., 149 W. 35th St., N. Y.
LABELS
Every Ready Roll Label Co., 203-7 W. 40th
St., New York City.
LIGHTING PLANTS
Cushman Motor Works, Lincoln, Neb.
LOBBY PHOTOS
The Wyanoak Pub. Co., 136 W. 52nd St, N. Y.
MOTION PICTURE MACHINES AND
SUPPLIES
Amusement Supply Co., 160 E. North Fifth
Ave., Chicago, 111.
HEARD IN THE LOBBIES
The American Theatre, one of the first play-
houses to be erected in the downtown district
of San Francisco, following the fire of 1906,
and which has been closed for the past year,
is to be reopened at an early date, probably
about the first of October. It is the present
plan to reopen the house with moving pictures
and later add musical comedy. The theatre is
now undergoing extensive repairs under the
direction of Edward Homan, who will have
charge of the new venture.
The Franklin Theatre, located on Franklin
street, near the narrow gauge depot, Oakland,
Cal., is in about a completed form and will be
opened at an early date. This is one of the
finest of Oakland's new ohotoplay houses and
is pioneering in a new district.
The Linden Theatre on Seventh street, Oak-
land, Cal., has been opened by G. A. Williams,
after having been closed for quite a period.
Calehuff Supply Co., 1301 Race St., PhUadel-
phia. Pa.
Enterprise Optical Co., 568 W. Randolph St.,
Chicago, 111.
Lears Theatre Supply Co., Sam Lear*, Prop.,
509 Chestnut St, St Louis, Mo.
Oliver Moving Picture Supply Co., 847 Euclid
Ave., Cleveland, O.
Picture Theatre Equipment Co., 21 E. 14th St,
New York.
Precision Machine Co., 317 E. 34th St., N. Y.
Nicholas Power Co., 90 Gold St, New York.
The Phantascope Mfg. Co., Washington, D. C
Sweeley's Photo Supply House, 614-618 Erie
Ave., Renova, Pa.
Williams, Brown & Earle, Inc., tlO-tlB Chest-
nut St, Philadelphia, Pa.
MOTION PICTURE APPARATUS
Burke & James, Inc., 240-258 E. Ontario St,
Chicago, 111.
MUSICAL INSTRUMENTS
Rudolph Wurlitzer Co., Cincinnati, O.
American Photoplayei- Co., Berkeley, Calif.
FOSTER AND PICTURE FRAMES
Monger & Ring, 442 W. 42nd St.. New York.
RAW FILM
Eastman Kodak Co., Rochester, N. Y.
Celluloses Planchon, Inc., 76 Fifth Are.,
New York.
David Horsley, 1600 Broadway, N. Y.
Raw Film Supply Co., 15 E. 26th St, N. Y.
OPERA CHAIRS
The Hardesty Mfg. Co., Canal Dover, Ohio.
Steel Furniture Co., Grand Rapids, Mich.
PIPE ORGANS
Henry Pilcher's Sons, 914-920 Mason At*.,
Louisville, Ky.
M. P. Moller, Hagerstown, Md.
PROJECTION LENSES
Bausch & Lomb Optical Co., 569 St Paul St,
Rochester, N. Y.
POSTERS
The Morgan Lithograph Co., Cleveland, Ohio.
REWINDERS AND GENERAL SUPPLIXI
L. C. Smith Co., Schenectady, N. Y.
SCREENS
Atsco, Inc., 218 West 42n<I St., New York.
Day & Night Screens, Inc., 110 W. 40th St,
New York.
Mirror Screen Co., Inc., Shelbyville, Ind.
STEEL FILM EQUIPMENT FOR
EXCHANGES AND MFRS.
Columbia Metal Box Co., 228-228 E. 144th St,
New York.
TICKETS— ROLL AND COUPON
Rees Ticket Co., 400 S. 10th St., Omaha, Neb.
THEATRE LOBBY irRAMES AND
FIXTURES
Newman Mfg. Co., 716 Sycamore St, Cineia-
nati, O.
UNIFORMS
Fechheimer Bros., Union-made Uniform*,
Cincinnati, O.
VENTILATION, COOLING AND HEATING
Typhoon Fan Co., 1544 Broadway, N. Y.
Strong programs are now being offered arid
the attendance so far has been quite satis-
factory.
"The Autocrat," in which a mother dreams,
after punishing her little son, that she is
brought before a child tribunal and charged
with "exercising tyrannical authority" is the
title and subject matter of a picture now being
staged under the direction of Lloyd Ingraham,
director of the Universal Powers Company.
Among the well-known characters that have
appeared in the Universal Boy series in which
Matty Roubert plays the leading part, is Justice
Saunders, well known in judicial and political
circles in New York.
George McCool and George Rogers, and
Manager and Mrs. Van Husan, of the Laemmle
Film Service Co., of Omaha, have returned
from a vacation at Lake Okaboji, Iowa. While
there Manager Van Husan had a delightful
visit with A. K. Fav, manager of a theatre
at Soo Falls, South Dakota.
/4
THE MOTION PICTURE NEWS
The ALBUQUERQUE
FILM MFG. CO., Inc.
RELEASING THROUGH
Warner^s Features, Inc.
FEATURING
Miss Dot Farley
IN FEATURE STORIES WRITTEN
AND ACTED BY HER.
PRODUCED UNDER THE DIRECTION OF
GILBERT P. HAMILTON
Past Releases
"First Law of Nature"
"The Trail of the Law"
Web of Fate"
"The Course of Justice"
"The Unwritten Justice"
" The Daughter of the Tribe"
Ready for Release
"The Lust of the Red Man"
The greatest Indian Story ever produced.
"The Toll of the Warpath"
"The Price of Crime"
Undoubtedly the greatest three-reel sub-
ject of the year.
"False Pride Has a Fall"
OTHER GREAT PRODUCTIONS IN COURSE OF
CONSTRUCTION AT THEIR
WESTERN STUDIO
406 Court St., Los Angeles, Calif.
"MONSIEUR LECOQ^'
(Leading Players — Four Reels)
REVIEWED BY J. BURROUGHS NOELL
WHEN it comes to detective plays we must yield the palm
to the French. The Detective Bureau of Paris has de-
veloped the most advanced and scientific methods for track-
ing down criminals in the world, and it is no wonder, there-
fore, that mystifying and perplexing detective plays should
come from that land.
THE DUKE SURPRISES THE RUFFIANS
It is not along the comprehensive system by which the Paris
police trail down the ingenious criminals with whom they have
to contend that gives a working basis for these dramas. The
adaptability and the shrewd penetration of individual mem-
bers of the force in any set of circumstances that may arise
supply the novelty and the surprises.
Monsieur Lecoq is a typical French detective, keen, alert,
daring, never at a loss to act, no matter what happens. The
test for his deductive powers is to discover the identity of a
man who has been captured in a raid on a ruffians' den, and
who steadily refuses to reveal himself. There is some reason
behind this secrecy, the detective well knows, and he is not
long finding it out.
He accomplishes his purpose by allowing the unknown
prisoner to escape, and then trails him. The mysterious mas-
querader is in reality the Duke of Sairmuse, who has dis-
guised himself to protect his wife from the blackmailers, and
gets captured for his pains. That the story of the Duchess's
brother, which the blackmailers were holding over her head,
may not become public, the Duke maintains his veil of
mystery.
It seems as if Monsieur Lecoq has been baffied, but not un-
less our confidence in his superior powers be greatly exag-
gerated. He proves his supreme ability when we least ex-
pect it ; for by means of letters from the Duke's servant, Otto,
he gains the knowledge that he needs of the Duke's part in
the adventure.
Monsieur Devalance impersonates Lecoq with full appre-
ciation of the task before him, and always with an eye to
making the resourcefulness and the ingenuity of the detective
seem absolutely natural.
WAR PICTURES
Be the I'irwt. Photographs of
" World's Greatest War" taken
from life— Not Newspaper Cuts. Our MR. HUBBEIjL is in the
War Zone. By sp-ecial arrangements with several foreign associations,
we are sup-plied with the latest original and up-to-date cop.yrighted p.hot|0-
graphs. Title is on bottom of each slide and also a separate descriptive lecture.
Issued in series of 14 colored slides. Price, each series, including large poster,
$2.75. Extra Posters 5 cents each. Flags of nations. Piortraits of Monarchs and
important officials in w.ar zone, set of 10 each, $2.50 a set or 35 cents each. A
tjDuster for your business.
MOORE, HUBBELL & CO. Masonic Temple, Chicago
In -writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
75
There have been no increases in the prices of the necessi-
ties by the exclianges, even though the wholesalers advise of
a marked advance in the East. It is believed there is a suf-
licient supply in Los Angeles to accommodate the demands
for the next five or six months.
"WHILE FIRE RAGED"
(Eclectic — Five Reels)
REVIEWED BY PETER MILNE
NINE out of ten times that a conflagration aboard an ocean
liner is produced we see it break out suddenly in all parts
of the ship. Where it has originated and how it spreads with
such great rapidity is left to the imagination, and one has
to be possessed with an exceptional elastic fancy to imagine
how the fire started.
But such is not the case in regard to the fire scene staged
in this picture ; it is most realistic. It starts in the hold, where
for a time the crew is unable to hold it in check; the smoke
spreads among the passengers of the steerage and creates a
panic. And here it may be said that the scene in the steerage
quarter of the ship, with all the passengers lying packed to-
gether on the floor, is well put on.
This fire does not consume the entire ship ; in fact, it is
put out, and only a small amount of smoke reaches the first-
cabin passengers, just enough to create quite a disturbance.
As most all the scenes of the production take place on board
ship, not a very extensive variety is obtained, but all parts
of the vessel are introduced, and all seem to be well done and
realistic. A glimpse of the boiler-room is given, with the
stokers busily coaling the huge engines ; then again the scene
in the hold, where the sailors are fighting to smother the
flames, creates quite a thrill. In marked contrast to these
THE FIRE REACHES THE UPPER SALOON
two is the scene in the first-cabin saloon, where the members,
gorgeously clothed, are to be seen gaily dining. This is a
most carefully laid and large set, although only a few glimpses
of it are shown.
Two very well-known stars perform, both of whom, al-
though foreigners, have already established a name for them-
selves in this country as well as abroad. They are Rene
Alexandre and Gabrielle Robinni, of the Comedie Francais,
Paris. These two play the principal parts excellently.
M. Alexandre, who plays the part of Wallace, the first mate
on his father's ship, falls in love with the fair Gaby (Mile.
Robinni), and it is no wonder, as she and the girl of his
father's choice are incomparable.
But the dancer conforms to the father's wishes and leaves
the young man, much against her own will, and leaves him
to marry the girl of the family's selection, but only after the
former had saved the lives of all on board the ship by enter-
taining them while the fire was being extinguished.
EDISON
Feature Photo Play
Three-part Adaptation of
H. A. DU SOUCHETS
famous Comedy -Drama
MY
FRIEND
FROM
INDIA
WITH
Walter E. Perkins
in the Title-Role.
As full of laughs as the spoken drama.
A GUARANTEE OF THE QUALITY
of your entertainment.
I 'HIS film may now be had through the
•L Feature Film Service of the GENERAL
FILM CO. and its Branches, from whom
also one, three, and six sheet posters, and at-
tractive two color heralds may be obtained.
THOMAS A. EDISON, Inc.
275 Lakeside Avenue Orange, N. J.
^ ^
TRADE MARK
Makers of Edison Kinetosccpe,
Model "D"
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
76
THE MOTION PICTURE NEWS
Do You Want A Piano ?
a projection machine, a screen, a ticket chopper,
a lobby frame, a lot of new chairs, a box of
carbons, a kit of operators' tools, a bottle of
machine oil, or any one of a hundred and more
other things used in your theatre ?
You want the best that money will buy. Per-
sonal investigation requires time and discomfort.
There is a very simple way to avoid this, and
get every possible item of information about
anything you want, at the price you want.
Fill in, sign and mail the form below, and give
the approximate price you want to pay. Or,
if you prefer, write us a short note, outlining in
full just what information you want.
In a very short time you will have, at your
home or theatre, all available information about
the products in which you are interested. Then,
at your leisure, you can compare merits and
prices, and make your final selection.
There is no obligation nor post attached. A
two cent stamp to mail your inquiry is your
only expense.
This is The Buyers' Service Department of
The Motion Picture News. It is entirely free.
Fill in this foum and mail it.
information you want.
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The Buyers* Service Dept.,
The Motion Picture News,
220 W. 42nd St., N. Y. City.
Gentlemen: Please send to me immediately, without cost or
obligfation, complete information concerning
Name
Theatre
Street Address.
City
..State.
INTERESTING FILM
REVIEWS
"Mutual Weekly, No. 88," — This is in part
a "war" number, the pictures coming from
London. Among the illustrations are: Ger-
man reservists at their consulate m that city;
scenes in Trafalgar square; crowds waiting
for news before Parliament; territorials leav-
ing for the front; and American tourists
stranded in the British metropolis. Numerous
other interesting pictures are shown, such as
the florists' convention at Boston and a daring
girl riding an aquaplane through the Hell
Gate currents.
"Animated Weekly, No. 130." — The first
picture shows President Wilson. Then follows
a film showing Canadian troops mobilizing in
Vancouver, British Columbia; another records
the war demonstration in Trafalgar square; a
review of the Kaiser's troops in Koenigsberg.
Other pictures show refugees arriving in New
York trora the war zone.
ECLAIR SCIENTIA
"The Holy Land." (Eclair. Sun., Aug.
33.) — Beautiful views of the land where the
Savior liyed and died. Jerusalem and its .
flat-topped houses, the now desolate Mount
of Olives, the peaceful I^ke of Tiberias, and
the restless waves of the Sea of Gallilee, even
the very waters from which the fishermen
drew their miraculous catch, are caught with
the unerring eye of the camera.
"Through Historic Greece." (Eclair.
Split reel. Sun., Aug. 30.) — The ruins of
Athens' supreme achievements in architecture
make a sad picture. That so much beauty
must crumble away, disfigured so that the once
perfect outlines are almost lost, or even sunk
into the dust of the earth, is an oppressing
commentary on the changeableuess of things.
The reel is completed with "Hermit Crabs."
"Hermit Crabs." (Eclair. Split reel.
Sun., Aug. 30.) — These long-legged, weird
creatures give one an uncanny teelmg even
in pictures. They are smaller than ordinary
crabs, and are called hermits because they
make their homes in the shells of other animals,
driving out or devouring them. They are
very unsociable, and will fight among them-
selves, especially over prey. Along with the
crabs are shown certain anemones that they
frequently feed on.
HEARD IN THE LOBBIES
On August 30 "Cabiria" opened at the Zieg-
feld Theatre, Chicago, 111., for an indefinite
engagement. Previous to this date the picture
played at the Illinois Theatre, but the opening
of the regular dramatic season necessitated this
change.
"Neptune's Daughter" has opened its seven-
teenth consecutive week at the Fine Arts The-
atre, Chicago, 111. Abundant patronage still
continues.
The Photo Drama Company's feature "After
the Ball," featuring Herbert Kelcey and Effie
Shannon, opened at the Wieting Opera House,
Syracuse, N. Y., on Monday night, August 24.
The house was packed the first night and did
great business for a week.
"Cabiria" opened a two weeks' engagement
on August 31 at Harmanus Bleecker Hall,
Albany's largest theatre. Good size crowds
have been visiting the theatre nightly. This is
the first time a tilm will have run two weeks
at one theatre in Albany, and the fact that it is
such a success is puzzling to many managers
of the local motion picture theatres. And still
more puzzling is the fact that people are pay-
ing as high as fifty cents to see this picture.
The popularity of Mary Pickford in Albany,
N. Y., was again apparent when "The Eagle's
Mate" was put on at Proctor's Leland for three
days. Crowded houses were the rule at every
one of the afternoon performances, but at night
the "standing room only" sign was tacked up
all the time. The crowds were so great that
the people were standing out in the middle of
the street, trying to get in.
The Junior Circle of the King's Daughters
gave a motion picture show a few nights ago in
Crystall Hall, Bardstown, Ky. This was the
first time that the members used the motion
picture as a medium for raising money for
charitable purposes, and the event was a suc-
cess.
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
77
Special
Announcement
We have secured contracts
with the
Life Pholo Film Corporation
of N.Y., to tiandle all their releases in
ILLINOIS OHIO
INDIANA IOWA
Now ready for booking
The Greyhound
By Paul Armstrong and
Wilson Mizner
Shown at America's largest
and most beautiful picture
Theatre,
The Strand Theatre, N. Y.,
also booked indefinitely at
The Ziegfield Theatre
Chicago, 111.
Northern Lights
The most
popular play ever vmtten
COMING
Captain Swift
YES
We are now booking the
following Peerless features:
Atlantis
Toll of Mammon
Fire and Sword
Her Life for Liberty
and meiny others that cire
equally as good
LET US BOOK YOU ONE
BIG FEATURE A WEEK
PEERLESS FILM
EXCHANGE
Room 201
36 W. Randolph St, Chicago, lU.
Room 402, ObterratorT Bld{., Do Moinu, Iowa
SOLDIERS OPEN THEATRE TO
CHARLESTON VISITORS
Special to The Motion Picture News.
Charleston, S. C, Sept. 3.
The 16, 78, 144 and 145 companies
of the United States Coast Artillerj-,
stationed at Fort Moultrie, on Sulli-
van's Island, near Charleston, have
established a motion picture theatre
on the reservation, which, while in-
tended primarily for the entertain-
ment of the enlisted men, has been
thrown open to the several thousands
of people of Charleston and surround-
ing countrj- who have their summer
homes on Sullivan's Island and the
large number of visitors to Charles-
ton's famous beach resort, the Isle of
Palms.
The soldiers have devised an open
air theatre for the summer months,
and quite an attractive place it is,
which occupies a place on the beach.
It is so arranged that those who do
not care for seats in chairs maj' sit
on the huge granite blocks of the
bulkhead that stretches along the
beach in front of the forts.
Music is furnished by the Coast
Artillery band, and from eight to ten
reels of pictures are shown of an
evening. The promoters of the en-
terprise are enthusiastic over the un-
dertaking, having shown to capacity
audiences at every performance.
AVERT FIRE PANIC
Special to The Motion Picture News
Waterbury, Sept. 5.
The Star Theatre, on Baldwin
street, was the scene of a near panic
last week. ''The Million Dollar
Mystery" was being shown on the
evening in question and some 800
patrons were present.
The night was warm and the ex-
haust fans were started. The "hot
boxes" became over-heated. and
dense volumes of smoke issued forth.
Someone raised the cry of "fire," and
the audience started for the doors.
Cool-headed attaches of the theatre,
however, shouted reassuring news
and the panic wave subsided.
UNIVERSAL WAR SCENES
ARRIVE
The S.S. "Baltic," which arrived re-
cently, brought over the first 3,000
feet of negative of the war situation
in and around London. Paris and
Berlin.
Many of the exciting scenes show
the troops kissing their relatives and
friends good-bye, heavy artillery on
the move and boats loaded.
Among the films is a picture of a
Zeppelin airship. This same airship
has been reported as captured, after
doing much damage to the enemy on
the firing line.
These scenes are to be shown in
the coming Animated Weekly.
TOPICAL WEEKLY
52 Weeks
War News
Events of the Day
Comedies
Cartoons
Latest Fashions
Etc.
Our Camera Men
all over the World
Our Company affiliated
with $10,000,000
Organization
The Duke of Manchester,
Treasurer
Address: Secretary
Topical News Co. Inc.
18 East Forty-first Street
New York City
In WTitinp to advertisers please mention "THE MOTION PICTTTKE NEWS"
78
THE MOTION PICTURE NEWS
RECODD OF CURRENT AND COMING RELEASES
EDITOR'S NOTE.— These lists of releases for this week and next are arranged in this form for the
convenience of the operator and exhibitor. In the blank nolumn a record may be kept of the date when
a given subject will be shown at your house. Keep it in a convenient place for future reference.
GENEIiAL FILM PROGRAM
RELEASES OF THE WEEK
AT MY
HOUSE
MONDAY, AUG. SXST, 1914.
BIOGRAPH. The Counter-
feiter's Daughter, D., 998 15853
EDISON. The Buxom Country
Lass, C, 1000 15860
ESSANAY. Love and Soda, C,
1000 15862
KALEM. The Brand, D., 1000.. 15854
PATHE. Not Reported 15856
Pathe's Daily News, No. 55,
N., 1000 15863
SELIG. Who Killed George
Graves? D., 2000 15857
Lv), Hearst-Selig News Pictorial
No. 53, N., 1000 15861
VITAGRAPH. The Wrong Flat,
C, 1000 15859
TUESDAY, SEPT. 1ST, 1914,
; EDISON. The New York Police
Department Carnival, Des.,
1000 15864
1 ESSANAY. No. 29 Diplomat,
D. , 1000 15865
KLEINE. The Voice of Inno-
cence, D., 2000 15866
KALEM. The Hand of Fate,
D., 1000 15874
LUBIN. Kever Too Old, C,
400 15872
The Green Alarm, C, 600
MELIES. Flee, You're Discov-
ered, C, 1000 15873
PATHE. Not Reported 15868
SELIG. Life's Crucible, D.,
1000 15869
VITAGRAPH. The Hidden Let-
ters, D., 200 15870
WEDNESDAY, SEPT. 2ND, 1914.
EDISON. A Village Scandal,
C, 1000 15875
ESSANAY. The Fable of "The
Regular Beanery and the
Peachy Newcomer," C, 1000.. 15878
KALEM. The Oil Well Con-
spiracy, D., 2000 15876
LOTIN. By Whose Hand, D.,
2000 15882
PATHE. Pathe's Daily News
No. 56, N., 1000 15879
SELIG. To Be Called For, C,
1000 15881
VITAGRAPH. The Lost Cord,
C, 1000 15880
THURSDAY, SEPT. 3RD, 1914.
BIOGRAPH. The Chief's Love
Affair, C, 501 15884
Love and Hash, C, 499
ESSANAY. When Macbeth
Came to SnakeviUe, C, 1000.. 15885
LUBIN. The Face in the Crowd,
D. , 2000 15886
MELIES. A Case of Imagina-
tion, C, 1000 15888
SELIG. Hearst-Selig News Pic-
torial No. 54, N., 1000 15890
VITAGRAPH. The Upper Hand,
D., 1000 15889
FRIDAY, SEPT. 4TH, 1914.
EDISON. The Viking Queen,
D., 2000 15891
ESSANAY. Under Royal Patron-
age, D., 2000 15893
KALEM. The Winking Zulu, C,
inoo 15895
LUBTN. The Shell of Life, D.,
1000 15898
SELIG. The House That Went
Crazy, C, 1000 15896
VITAGRAPH. The Barrel
Organ, G., 1000 15897
SATURDAY, SEPT. 5TH, 1914.
BIOGRAPH. For the Cause, D.,
1000 15905
EDISON. Hearts of the Forest,
D., 1000 15899
ESSANAY. Broncho Billy, the
Vagabond. D., 1000 15900
KALEM. The Gambler's Refor-
mation, D., 1000 15904
AT MY
HOUSE
LUBIN. A Fool There Was, C,
1000 15901
SELIG. Pawn Ticket 913, D.,
1000 15905
VITAGRAPH. Too Much Uncle,
C, 2000 15903
GENERAL FILM PROGRAM
RELEASES OF NEXT WEEK
MONDAY, SEPT. 7TH, 1914,
BIOGRAPH. Love, Loot and Li-
quor, C, 434 15907
Bluebeard the Second, C, 565
EDISON. An Absent - Minded
Cupid, C, '1000. . ., 15913
ESSAN.\Y. When Knights Were
Bold, C, 1000 1591.5
KALEM. The Devil's Dansant,
D. , 2000 15908
SELIG. When the West Was
Young, D., 2000 15910
SELIG. Hearst-Selig News Pic-
torial No. 55, N., 1000 15910
VITAGRAPH. The Unwritten
Play, D.. 1000 15912
TUESDAY, SEPT. 8TH, 1914.
BIOGRAPH. The Cricket on
the Hearth, D.. 2000 15926
EDISON. The Blind Fiddler,
D., 1000 15916
ESSANAY. Bill's Boy, D.. 1000 15917
KALEM. A Mother's Atone-
ment, D., 1000 , 15925
KLEINE. The Eyes of Genius,
D., 2000 15918
LUBIN. The Belle of Brewery-
ville, C, 1000 15923
MELIES. Hen Fruit, C, 1000.. 15924
SELIG. A Typographical Error,
D., 1000 15920
VITAGRAPH. Brandon's Last
Ride, D., 2000 15921
WEDNESDAY, SEPT. 9TH, 1914,
EDISON. Getting Andy's Goat,
C, 1000 15928
ESSANAY. The Fable of "The
Honeymoon that Tried to Come
Back," C, 1000 15931
K.'S.LEM. The Fuse of Death,
D. , 2000 15929
LUBIN. As We Forgive Those,
D., 2000 15934
SELIG. The Man in Black,
Melo., 1000 15933
VITAGRAPH. The Band Lead-
er, C, 1000 15932
THURSDAY, SEPT. lOTH, 1914,
BIOGRAPH. The New Reporter,
D., 1000 15936
ESSANAY. Snakeville's Most
Popular Lady, C, 1000 15937
LUBIN. On Lonesome Moun-
tain, D., 2000 15938
MELIES. Uninvited, C, 1000.. 15940
VITAGRAPH. Bella's Elope-
ment, D., 1000 15941
FRIDAY, SEPT. IITH, 1914,
EDISON. Face Value, D.. 2000 15943
ESS.\NAY. The Devil's Signa-
ture. D.. 2000 15945
KALEM. Ham the Lineman, C,
C, 1000 1,5947
LUBIN. Squaring the Triangle,
D. , 1000 15950
SELIG. Oh! Look Who's Here,
C, 1000 15948
VITAGRAPH. A Study in Feet,
C, 1000 15849
SATURDAY, SEPT, 12TH, 1914.
BIOGRAPH. The Secret Nest,
C. 999 15957
EDISON. Dick Potter's Wife,
D. , 1000 15951
ESSANAY. Broncho Billy, a
Friend in Need. D'., 1000 15952
KALEM. The Path to Ruin,
D., 1000 '. ... 15956
AT MY
HOUSE
LUBIN. He Nearly Won Out,
C, 400 15953
Too Many Aunts, C, 600
SELIG. The Missing Page, D.,
1000 15958
VITAGRAPH. He Danced Him-
self to Death, C, 2000 15954
UNIVERSAL PROGRAM
RELEASES OF THE WEEK
MONDAY, AUG. 31ST, 1914.
IMP. Mr. Burglar, M. D., D.
STERLING. The Tale of a
Hat, C
VICTOR. The Man from No-
where, D 2000
TUESDAY, SEPT. 1ST, 1914.
CRYSTAL. Curing a Lazy Wife,
GOLD ' ' SEAL.' " The ' 'Trey' ' 'o'
Hearts, Episode No. 5, D
UNIVERSAL IKE. Universal
Ike, Jr.'s, Fortune, C
WEDNESDAY, SEPT. 8ND, 1914.
ECLAIR. The Jackpot Club, D.. 2000
JOKER. Father's Bride, C
NESTOR. The Foreman's Treach-
ery, D
THURSDAY, SEPT, 3RD, 1914.
IMP. Tempest and Sunshine, D'. 2000
REX. Daisies, D
STERLING. A Bogus Baron..
FRIDAY, SEPT. 4TH, 1914.
NESTOR. A Baby Did It, C...
POWER. The Storm Bird, D..
VICTOR. The Derelict and the
Man, D 2000
SATURDAY. SEPT. 5TH, 1914.
101 BISON. The Return of the
Twin's Double, D 300
JOKER. Oh, What's the Use? C.
SUNDAY, SEPT. 6TH, 1914.
ECLAIR. No Show for the
Chauffeur, C
FRONTIER. Under Arizona
Skies D
REX. 'The' ' Boob's ' 'Nemesis.' ' C".
UNIVERSAL PROGRAM
RELEASES OF NEXT WEEK
MONDAY, SEPT. 7TH, 1914.
IMP. The Silent Valley, D., 2000
STERLING. The Broken Doll,
C
VICTOR. Little Meg and I...
TUESDAY, SEPT. 8TH, 1914,
CRYSTAL. The B a c h e 1 o r's
Housekeeper and Was He a
Hero? Split reel
GOLD SEAL. The Trey o'
Hearts. Episode 6, D'., 2000..
UNIVERSAL IKE. Universal
Ike, Jr. Nearly Gets Married, C.
WEDNESDAY, SEPT. 9TH, 1914,
ECLAIR. Boy, D.. 2000
JOKER. The Uxmal Ruins in
Yucatan, Mexico, and Beau
and Hobo. Split reel
NESTOR. A Dau.ghter of the
Plains, D
THURSDAY, SEPT, lOTH, 1914,
IMP. The Universal Boy in the
Juvenile Reformer, D
REX. Helping Mother, D., 3000
STERLING. No release this week
FRIDAY, SEPT, IITH, 1914.
NESTOR. Feeding the Kitty, C.
POWERS. Angel of the Camp,
D'
VICTOR. A Mysterious Mys-
tery, D., 2000
SATURDAY, SEPT, 12TH, 1914,
101 BISON. Our Enemy's Spy,
D.. 3000
JOKER. Jam and Jealousy and
the San Clemento Island. Split
reel .
THE MOTION PICTURE NEWS
79
United Booking Office Feature
Picture Company, Inc.
Suite 707-708 Palace Theatre Building, 1564 Broadway, New York
Telephone 3710 Bryant *
WE ARE NOW BOOKING BIG FEATURE FILMS
which are carefully selected by our experts from the hundreds being constantly screened in New
York. Wise Exhibitors take advantage of our Experience. Remember! We do not Manu-
facture but Book for a Large Number of Theatres. Send us particulars of your theatre— open
time, etc. — and we will keep you posted as to the latest Domestic and Foreign Films released.
NOW BOOKING THE FOLLOWING FEATURES
ANNETTE KELLERMANN in
NEPTUNE'S DAUGHTER
PAUL J. RAINEY'S AFRICAN HUNT
THE CHOCOLATE SOLDIER
THE CHRISTIAN
HARRY CAREY in
THE MASTER CRACKSMAN
CHRISTIANITY TRAVELOGUE
THE EVOLUTION OF EUROPE
Showing the Battles of the Great Powers
MARIE DRESSLER in
TILLIE'S PUNCTURED ROMANCE
MR. AND MRS. VERNON CASTLE
KELCEY AND SHANNON in
AFTER THE BALL
CAPTAIN SWIFT
THE LITTLEST REBEL
WM. J. BURNS in
THE $5,000,000 COUNTERFEITING PLOT
NORTHERN LIGHTS
**The Evolution of Europe''
A Subject of Tremendous and Momentous Appeal
Showing
Preparations for the World's Greatest Conflict.
Mobilization and Review of all Armies of Germany and Austria and^ the Allies.
The Air Fleets, Depicting the New Terrors of Modern Warfare at Work.
Actual Scenes of Conflict.
The Dashing UHLANS in Desperate Struggle.
The Tsar's COSSACKS in Action.
Furious Attack and Repulse of the Allies by the Kaiser's Onrushing Troops.
Great Naval Advance in North Sea, Showing Pre-Dreadnaughts, Destroyers
and Cruisers.
WIRE NOW FOR RESERVATION OF STATES OR BOOKINGS
Made New Attendance Records at the
New York Theatre, New York City. Nixon 'Theatre, Pittsburgh, Pa. Forrest Theatre, Philadelphia.
Bowdoin Square Theatre, Boston.
Grand Opera House, Atlanta, Ga. Garden Theatre, Washington, D. C
LET US ADD YOUR BIG FEATURES TO OUR LIST
LOOK FOR THE SHIELD
What the United Booking Office is to Vaudeville
This Service is to Motion Picture Exhibitors
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
8o
THE MOTION PICTURE NEWS
RECORD OF CURRENT AND COMING RELEASES— Continued
AT MY
HOUSE
SUNDAY, SEPT. 13TH, 1914.
ECLAIR. For His Father's Life,
FRONTIER.' ' Cattle,' 'd. .' .' .' .' .' .' .' .'
REX. Her Bounty, D
MUTUAL PROGRAM
RELEASES OF THE WEEK
MONDAY, AUG. 31ST, 1914.
AMERICAN. The Aftermath, D., 2000
KEYSTONE. Not Yet Announced
RELIANCE. Our Mutual Girl
No. 33
TUESDAY, SEPT. 1ST, 1914.
BEAUTY. A modern Othello, C.
MAJESTIC. The Milk-Fed Boy,
C
THANHOUSER. A Mother's
Choice
WEDNESDAY, SEPT, 2ND, 1914.
AMERICAN. The Wrong Birds,
C
BRONCHO. When America Was
Young, D 2000
RELIANCE. The Miner's Baby,
D
THURSDAY, SEPT. 3ED, 1914.
DOMINO. The Silver Bell, D. 2000
KEYSTONE. Not Yet Announced
MUTUAL WEEKLY. No. 88..
AT MY
HOUSE
FRIDAY, SEPT. 4TH, 1914,
KAY-BEE. Stacked Cards, D.. 2000
PRINCESS. His Winning Way,
C
RELIANCE. Turned Back, D.
SATURDAY, SEPT. 5TH, 1914.
KEYSTONE. Not Yet Announced
RELIANCE. In the Nick of
Time, D 2000
ROYAL. O'Flanagan's Luck, C.
SUNDAY, SEPT. 6TH, 1914.
KOMIC. The Mascot, C
MAJESTIC. For Those Un-
born, D 200C
THANHOUSER. Little Mischief,
C
MUTUAL PROGRAM
RELEASES OF NEXT WEEK
MONDAY, SEPT. 7TH, 1914.
AMERICAN. Lola, D., 2000..
KEYSTONE. Not Yet Announced
RELIANCE. Our Mutual Girl
No. 34
TUESDAY, SEPT. 8TH, 1914.
BEAUTY. The Motherless Kids,
C
MAJESTIC. Sierra Jim's Refor-
mation, D
THANHOUSER. Jean of the
Wilderness, D., 2000
AT MY
HOUSE
WEDNESDAY, SEPT. 9TH, 1914.
AMERICAN. Break, Break,
Break, D
BRONCHO. The Cruise of the
Molly Anne, D., 2000
RELIANCE. The ■ S h e r i flf ' s
Choice, D
THURSDAY, SEPT. lOTH, 1914.
DOMINO. Mildred's Doll, D.,
2000
KEYSTONE. Not yet announced.
MUTUAL WEEKLY. No. 89..
FRIDAY, SEPT. IITH, 1914.
KAY BEE. The Silver Candle-
stick, D'., 2000
THANHOUSER. In Danger's
Hour, D
PRINCESS. Sis, C
SATURDAY, SEPT. 12TH, 1914.
KEYSTONE. Not yet announced.
RELIANCE. Broken Nose Bai-
ley, D., 2000
ROYAL. The Prodigal Husband,
C. ...
SUNDAY, SEPT. 13TH, 1914.
KOMIC. Bill Goes In Business
for Himself (Bill No. 6), C.
MAJESTIC. The Final Verdict,
D. , 2000
THANHOUSER. The Emperor's
Spy, D
Court Won't Forbid Building of Theatre
Motion Picture Not Offensive in Itself, Declares Philadelphia Judge, and
Therefore Injunction Must Be Denied — Issues Warning
Special to The Motion Picture News
Philadelphia, Sept. 3.
JUDGE AUDENRIED this week re-
fused to issue an injunction against
the construction of "The Blue Bird"
moving picture theatre on Broad street
above Susquehanna avenue, but warned
the promoters that they must conduct
their business in such a manner that it
will not disturb Dr. John A. Boger, who
has a residence on the adjoining lot, at
2213 North Broad street.
Doctor Boger asked for the injunc-
tion on the ground that the lot was
under restrictions ; that it cannot be used
for '"offensive business." He contended
that a moving picture place would be
offensive on account of the noise. The
promoters alleged that the building
would be so constructed as to prevent
noises penetrating the walls.
Judge Audenried said in his opinion
that a moving picture place is not an
"offensive business" in itself, but might
become offensive.
"Whether that which the defendants
expect to set up will become a nuisance,"
continued His Honor, "depends to some
extent on the precaution taken by them
in constructing their building to pre-
vent any noise arising in the conduct of
their theatre from penetrating into ad-
joining houses. Primarily, however,
everything depends on the amount of
noise the performances in the theatre
will occasion.
"While, for the reasons above indi-
cated, the plaintiff's motion will be dis-
missed, the defendants must understand
thoroughly that he is entitled to the en-
joinment of his property free from an-
noyance of a substantial character and
without unreasonable interference with
his comfort as the result of the use to
which their property is put by them or
their tenants ; and that they will carry
on their projected moving picture ex-
hibition at their peril. The conduct of
the theatre in such a manner as to con-
stitute a nuisance or violate the restric-
tion against offensive business on their
land, will, upon proper application by
the plaintiff, result in the immediate
issuance by the court of an injunction
to prevent the continuance of the acts
complained of."
NASHVILLE FILMS FOR FAIR
Special to The Motion Picture News
Nashville, Tenn., Sept. 2.
A panoramic view of Nashville was
taken here this week by a motion pic-
ture machine from the extreme top of
the state capitol. It will be a portion
of the 20,000-foot picture that will be
shown in the Tennessee building of
the Panama-Pacific Exposition at
San Francisco next year.
The picture was taken by Otto Gil-
more, an expert camera man of the
Bon Ray Film Company, New York,
TRADING STAMPS USED IN LOS
ANGELES THEATRES
Special to The Motion Picture News
Los Angeles, Aug. 31.
Fourteen Los Angeles motion pic-
ture theatres — including the Garrick
and Butler's, downtown houses charg-
ing five cents admission — have adopt-
ed the most recent disguise of trad-
ing stamps as a trade puller.
The new habit-forming creation is
known as "Scrip" and may be ex-
changed for railroad or steamship
transportation at the rate of "a mile
in travel for a dollar in trade." Scrip
good for a tenth of a mile is the
smallest denomination of the pre-
mium.
As the new feature has just been
added, local managers are not as yet
in position to say whether it is a busi-
ness builder or an opportunity to ex-
tend a lot of screen advertising to a
proposition valuable to big stores.
WILL FILM STEEL WORKS
The United States Steel Corpora-
tion is arranging to have motion pic-
tures taken of the big plants in Pitts-
burgh and surrounding towns. At
McKeesport, where one of the largest
buildings of the corporation is located,
the company will have the play-
grounds and swimming pools, built
for the convenience of the employees,
filmed and displayed throughout the
country.
One of the purposes of having the
pictures taken is to attract the atten-
tion of workmen in other parts of the
country to Pittsburgh.
THE MOTION PICTURE NEWS
8i
Great Northern
Hotel
118 West 57th Street, New York City
One of New York's Newest
Hotels. Located on one of
the most exclusive residential
streets. Convenient to the
shopping and amusement cen-
tres. Two blocks from Cen-
tral Park All rooms outside
with abundance of light and
ventilation. The cuisine is
famous and at reasonable
prices.
Room with private bath - - - - - $2.00
Double Room with private bath - - ^.00
Parlor, bedroom and bath - - $4.00 and up
TITLES
Our Title Department has been re-
organized, elaborately equipped and
placed under the direction of recog-
nized experts.
Its highly perfected apparatus, lino-
type machine and job presses enable
us to produce the most difficult title
work in any language — artistically,
accurately and quickly — and at lower
prices than have ever yet been quoted.
DEVELOPING
ME PRINTING
Save money and insure the best re-
sults by entrusting your work to the
largest and most complete com-
mercial plant in America,
CENTAUR
FILM CO.
Bayonne, N. J. and 1600 Broadway, N. Y.
Look What Bright Clear Pictures
MR. EXHIBITOR:— You've often overheard that re-
mark. It's one of the strong features of the MOTIO-
GRAPH. Compare the MOTIOGRAPH with any
other make machine for Clear Bright Pictures on a long
distance throw — see the vast difference for yourself.
m - ^. , r? \ Rock Steady, Clear Pictures
Motiograph Features t •£ c n it
(Long Lire, bm^il Up -Keep
Write for Catalogue
THE ENTERPRISE OPTICAL MFG. CO., 568 w. Randolph St., Chicago, III.
Eastern Office: 21 E. 14th Street, New York Western Office: 833 Market Street, San Francisco
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
82
THE MOTION PICTURE NEWS
RELEASE DATES FOR READY REFERENCE
8—24.
8 — 26.
8—28.
8 — 31.
9— 2.
9 — 7.
9 — 9.
9—14.
8 — 11.
8—18.
8— 25.
9 — 1.
8—22.
8—24.
8—27.
8—29.
8— 31.
9— 3.
9— 5.
9 — 7.
9— 8.
9 — 10.
9—12.
7— 18.
8— 1.
8— 8.
8—15.
8 — 22.
8 — 29.
9— 5.
8—12,
8—19
8— 26.
9— 2,
7—21.
7— 28,
8— 4.
8—11,
8—18,
8— 25.
9— 1.
9— S.
7— 30.
8— 6.
8—13.
8— 20.
?— 27.
9— 3.
9—10.
For J
AMERICAN
Converting Dad 2000
Lodging for a Night
The Shepherd's Dream
The Aftermath, D 2000
The Wrong Birds
Lola ~. 2000
Break. Break, Break
The Cocoon and the Butterfly
SEATTTIT
Suzanna's New Suit, C 1000
The Silence of John Gordon
Susie's New Shoes
A Modern Othello
BIOGEAPH
The Gipsy Talisman, D 997
The Man From the Past, D 995
The Terrible Lesson, D 999
Spending It Quick, C 462
Baseball, a Grand Old Game, C... 536
The Counterfeiter's Daughter, D.. 998
The Chief's Love Affair, C 501
For the Cause, D 1000
love, Loot and Liquor, C 434
Bluebeard the Second, C 565
The Cricket on the Hearth, D 2018
The New Reporter, D 1000
The Secret Nest, C 999
101 BISON
A Mexican Spy in America, D....2000
Tribal War in the South Seas, D..2000
Rescued By Wireless, D 2000
The Oubliette, D
The Lure of the Geisha, D 2000
Law of the Lumberjack, D 2000
The Return of the Twin's Double,
D 3000
BRONCHO
Shorty and the Fortune Teller 2000
The Robbery at Pine River
The Sheriff's Sister 2000
When America Was Young 2000
The Cruise of The Molly Anne 2000
CRYSTAL
Getting Vivian Married, C
Their Parents' Kids and Charlie's
Toothache, C, split reel
Some Cop, C
Some Crooks and Willie's Disguise,
C
Vivian's First Fellow, C
Barrelled and Bashful Ben, C. Split reel
Curing a Lazy Wife, C
The Bachelor's Housekeeper and
Was He a Hero ? Split reel
DOMINO
The Curse of Caste 2000
The Thunderbolt 2000
A Romance of the Sawdust Ring.. 2000
The Defaulter 2000
The Village 'Neath the Sea 2000
The Silver Bell 2000
Mildred's Doll ,..2000
DRAGON FEATURES
une
The Black Ship 3000
RELEASE DAYS
GENERAL FILM PROGRAM ^
Monday — Biograph, Edison, Kalem, Pathe, ^ •
Selig, Vitagraph.
Tuesday — Edison, Essanay, Geo. Kleine,
Pathe, Lubin, Melies, Selig, Vitagraph.
Wednesday — Edison, Essanay, Kalem, Lu-
bin, Melies, Selig, Pathe, Vitagraph.
Thursday — Biograph, Essanay, Lubin, Melies,
Pathe, Selig, Vitagraph.
Friday — Edison, Essanay, Kalem, Selig,
Pathe, Lubin, Vitagraph.
Saturday — IJiograph, Edison. Essanay, Kalem,
Lubin, Pathe, Vitagraph, Selig.
UNIVERSAL PROGRAM
Mondav — Victor, Imp, Power.
Tuesday — Gold Seal, Crystal, Universal Ike.
Wednesday — Nestor, Joker, Eclair.
Thursday — Imp, Rex, Frontier, Sterling.
Friday — Nestor, Powers, Victor.
Saturday — Joker, Frontier, 101 Bison.
Sunday — Rex, Crystal, Exlair.
MUTUAL PROGRAM 8-
Monday — American, Keystone, Reliance. 8-
Tuesday — Beauty, Majestic, Thanhouser.
Wednesday — American, Broncho, Reliance 8-
■PhursJay — Domino, Keystone, Mutual. 8-
Friday — Kay-Bee, Majestic, Princess. 8-
Saturday — Keystone, Reliance, Royal. 8-
Sunday — Majestic, Komic, Thanhouser. 8-
-29.
-31.
- 1.
- 2.
- 4.
- 5.
- 7.
ECLAIR
Moonlight, D
12. The Price Paid, D
16. A Pearl of Great Price, D
■26. The Character Woman, D 2000
30. Mesquit Pete's Son, D
2. The Jackpot Club, D 2000
6. No Show for the Chauffeur, C...
9. Boy, D'
13. For His Father's Life, D
ECLECTIC FILM COMPANY
Max's Feet Are Pinched, C, half
reel
Picturesque France, the Valley of
Jonte, C, half reel
Doubles Brings Troubles, C 700
Prairie Dogs, E 300
Black Roderick, D
Pathe Daily News No. 60, N
The Pawn of Fortune, D
Pathe Daily News No. 61. N
EDISON
■15. While the Tide Was Rising, D 1000
■17. The Adventures of the Pickpocket,
C « 1000
■18. By the Aid of a Film, D 1000
■19. The Old Fire Horse, C 1000
■21. The Gilded Kidd, C 2000
22. In Lieu of Damages, D 1000
■24. Nearly a Widow, C 1000
8 — -25. The Mystery of the Octagonal
Room, D 1000
8 — 26. The South African Mines, S 450
Buster and His Goat, C 550
8 — 28. The Birth of the Star Spangled
Banner, D 2000
Treasure Trove, D 1000
The Buxom Country Lass, C 1000
The New York Police Department
Carnival, Descript 1000
A Village Scandal, C 1000
The Viking Queen, D 2000
Hearts of the Forest, D' 1000
An Absent-Minded Cupid, C 1000
The Blind Fiddler, D 1000
Getting Andy's Goat, C 1000
Face Value, D 2000
Dick Potter's Wife, D 1000
ESSANAY
8 — 29. Broncho Billy's Indian Romance,
D 1000
8— 31. Love and Soda, C 1000
9— 1. No. 28 Diplomat, D 1000
9— 2. The Fable of "The Regular Bean^
ery and the Peachy Newcomer, C. . 1000
9 — 3. When Macketh Came to Snakeville,
C 1000
- 4. Under Royal Patronage, D 2000
- .T. Broncho Billy, the Vagabond. D...1000
- 7. When Knights Were Bold, C 1000
- S. Bill's Boy, D 1000
- 9. The Fable of "The Honeymoon
That Tried to Come Back," C 1000
-10. Snakeville's Most Popular Lady, C. .1000
-11. The Devil's Signature. D 2000
-12. Bronko Billie. A Friend in Need, D.IOOO
FILMS LLOYD
5— 7. Cora, the Temptress 3900
FRONTIER
7 — 19. The Ranger's Reward
7 — 26. When Memory Recalls, D
8 — 2. The Mind's Awakening. D..
8 — 8. A Frontier Romance, D
8 — 16. Memories of Years, D
8—23. The Strange Signal, D
8— 30. The Janitor's Son, D
9 — 6. Under Arizona Skies, D
GOLD SEAL
8—18. The Trey o' Hearts' Story No. 3,
The Sea Venture
8— 25. The Trey o' Hearts, 4th Episode,
D 2000
9 — 1. "The Trey o' Hearts, Episode No.
5. D
9 — 8. The Trey o' Hearts, Episode No. 6,
D 2000
GREAT NORTHERN SPECIAL
5 — 5. The Monomaniac J 3000
IMP
7 — 27. When Romance Came to Anne, D..2000
7 — 30. Universal Boy, Series No. 2
8 — 3. A Normandy Romance, D
S— 31. Mr. Burelar. M. D., D
8 — 6. When the Heart Calls, D 2000
8—10. In All Things Moderation. T)
8—13. Universal Bov Series No. 3, C...
8 — 17. Love's Refrain, D
-20.
-24.
-27.
—10.
-22.
-26.
-29.
- 2.
- 9.
9—12.
8—11.
8—12.
8—14.
8—15.
8 — 17.
8 — 18.
8—19.
8 — 21.
8—22.
8—24.
8—25.
8—26.
-28.
-29,
-31.
- 1.
- 2.
- 4.
- 5,
- 7.
-28.
- 4.
-11.
-18.
-25.
- 1.
- 8.
8—25,
8—26,
8—27.
8—28,
8— 29,
9— 1.
On the High Sea, D 2000
Jim Webb, Senator, D 3000
The Universal Boy in the Chinese
Mystery, D
Tempest and Sunshine, E 2000
The Silent Valley, D 2000
The Universal Boy in the Juvenile
Reformer, D
JOKER
The Diamond Nippers, C
The Little Automogobile, C
Weill Well! C
Father's Bride, C
The Uxmal Ruins in Yucatan, Mex-
ico, and Beau and Hobo, split reel.
Jam and Jealousy, and The San Cle-
mento Island, split reel
KALEM
Old Man Higgenbotham's Daugh-
ter, D 1000
At the End of the Rope, D 2000
A Substitute for Pants, C 500
Near Death's Door, D 1000
The Old Army Coat, D 2000
The Storm at Sea, D 1000
The Bond Eternal, D 2000
Sherlock Bonehead, C 1000
Kidnapped by Indians, D 1000
The Primitive Instinct, D 2000
The Counterfeiter's Plot, D 1000
The Cave of Death, D 2000
When Men Wear Skirts, Bur 1000
The Car of Death, D 1000
The Brand, D 2000
The Hand of Fate, D 1000
The Oil Well Conspiracy, D 2000
The Winking Zulu, C 1000
The Gambler's Reformation, D 1000
The Devil's Dansant, D' 2000
A Mother's Atonement, D 1000
The Fuse of Death, D 2000
Ham the Lineman, C 1000
The Path to Ruin. D 1000
KAY-BEE
The Stigma . .' 2000
The- Winning of Denise 2000
The Olcl Love's Best! 2000
Stacked Cards 2000
The Silver Candlesticks 2000
KEYSTONE
A Missing Bride
Mabel's Married' Life
The Eavesdropper
Fatty and the Heiress
Fatty's Finish
Love and Bullets
Row-Boat Romance
Love and Salt vVater, Split reel
World's Oldest Living Thing
KLEINE
In Temptation's Toils, D 2000
When War Threatens, D 2000
The Forbidden Trail, D 2000
When the Beacon Failed, D 2000
"To Forgive, Divine," D 2000
The Voice of Innocence, D 2000
The Eyes of Genius, D 200»
KOMIC
Bill Takes a Lady to Lunch — Never
Again!
Ethel's Aunt
Bill No. 4
A Physical Culture Romance......
Bill Organizes a Union (No. 5)..
The Mascot
Bill No. 6
LUBIN
The Dreamer, D 2000
His Brother's Blood, D 2000
The Love of Oro San, D 1000
Sometimes It Works, C 400
Making Auntie Welcome, C 600
The Widow and the Twins, C 400
The Lucky Rube, C 600
The Attorney's Decision, D 2000
The Aggressor, D ; .2000
The Better Man, D 1000
The Kids' Nap, C 1000
Never Too Old, C 400
The Green Alarm, C 600
Bv Whose Hand, D 2000
The Face in the Crowd, D 2000
The Shell of Life, D 1000
A Fool There Was, C inOO
The Belle of Breweryville, C 1000
As We Forgive Those, D 2000
On Lonesome Mountain, D. 2000
Squaring the Triangle. D 1000
He Nearly Won Out, C 400
Too Many Aunts, C 600
THE MOTIOX PICTURE XEWS
83
No matter hozv thrilling
a storv one mav read, interest
is not sustained it poor type,
poor paper and poor press work
make hard work for the eyes.
It's the same with motion pic-
tures. A clear picture is as neces-
sary as a good scenario.
Because the basic product is right,
the clearest pictures are on ' ' East-
man" lihTi. Look for the stencil
mark in the margin.
EASTMAN KODAK CO.,
ROCHESTER, X. Y.
POSTER AND
FOR Moving
PICTURES
AND ALL
AMUSEMENTS
OF THE
BETTER KIND
Ask for Catalogue
American Beavty Films
"THE COCOON AND THE BUTTERFLY"
In Two Parts. A Sociological Masterpiece.
Featuring WM. GARWOOD and VIVIAN RICH, with Full Cast of Stars.
Under direction of Sydney Ayres. Release MONDAY, SEPT. 14th, 1914.
AMERICAN OEAUTY F"IL.IVIS
Featuring MARGARITA FISCHER and HARRY POLLARD. The Most Popular Photoplay Stars.
Sept. Sth-''THE MOTHERLESS KIDS'' Sept. 15th--''ra£ ONLY WAY"
WATCH FOR ANNOUNCEMENT
CAUGHT IN A TIGHT PINCW
"THE MIRROR"
^ J^^^S^^^ The VeUed Woman in the Society Circle. Featuring WINNIFRED GREENWOOD and ED COXEN.
^yf^ '^-s-^ Under direction of Henry Otto. Release WEDNhSDAY, SEPT. 16th, 1914.
Distributed Exclusively in the United States and Canada, through the Mutual Film Corporation.
AMERICAN HLW " MANUFACTURING "CO.
CHICAGO
In TTTiting to advertisers please mention "THE MOTION PICTURE NEWS"
84
THE MOTION PICTURE NEWS
RELEASE DATES FOR READY REFERENCE— Continued
MAJESTIC
S — 3. The Election in Nuttyville
S — 4. The Idiot
S— 9. The Tavern of Tragedy 2000
S — 11. The Saving Flame
S — 16. Her Mother's Necklace 2000
S — IS. The Inner Conscience
S — 21. A Lesson in Mechanics
8—23. The Second Mrs. Roebuck 2000
8—25. Granny 2000
8 — 30. Franchy 2000
9— 1. The Milk-Fed Boy
9 — 6. For Those Unborn
9 — 8. Sierra Jim's Reformation
9 — 13. Women of the Early West 2000
MELIES
S— 4. The Family Outing, C 500
Easy Come, Easy Go, C 500
8— 5. A Mother's Error, D 1000
8 — 6. A Matrimonial Advertisement, C..1000
8— 8. Gratitude, D 2000
8—11. Burglar Alarm, C 1000
8—12. Sinews of the Dead, D 1000
8—13. A King by Force, C 1000
8—13. The Biltmore Diamond, D 2000
8—15. Voice of the Bells, D 2000
8—18. A Slight Mistake, C 1000
8—19. False Rubies, D 1000
8—20. The Bull Trainer's Revenge, D...2000
8—22. The Telltale Photograph, D 2000
8 — 25. Circumstantial Evidence, C 1000
8—27. The Elopement of Eliza, C 1000
8— 29. The Man Who Smiled, C 2000
9— 1. Flee, You're Discovered, C 1000
9 — 3. A Case of Imagination, C 1000
9— 8. Hen Fruit, C 1000
9—10. Uninvited, C 1000
NESTOR
8 — 5. For FriendshiJ)'s Sake
8 — 7. Detective Dan Cupid, C
8 — 12. 38 Calibre Friendship, D
8 — 14. On Rugged Shores
8 — 19. The Creeping Flame, D
8 — 21. A Lucky Deception, C
8 — 26. A Miner's Romance, D
8 — 28. For Love or Money, C
9 — 2. The Foreman's Treachery, D
9— 4. A Baby Did It. C
9 — 9. A Daughter of the Plains, D
9 — 11. Feeding the Kitty, C
PICTURE PLAY HOUSE FILM CO.
7 — 29. Lupin, the Gentleman Burglar 3000
8— 10. The Oath of a Viking 3000
8 — 19. The Next in Command 4000
8— 26. The Film Detective 4000
9— 5. The Poison Pool 5000
PATHE
7— 29. Pathe's Weekly No. 47, 1914, N...1000-
8 — ■ 3. Picturesque Gagry, T 500
Russian Zoo, Oskania-Nova, Zool.. 500
8 — 4. Training Army Dogs, Sweden, E.. 500
A Basque Wedding, Customs 500
8 — 5. Pathe's Weekly, No. 48, 1914, N..1000
8 — 10. From Grenoble to Aix-les-Bains, T. 250
A Rousing Reception, C 500
Typical Russian Dances 250
8—11. The Art of a Furrier, E 500
Iron and Steel Industry, Bombay,
Ind 500
8—12. Pathe's Weekly No. 49, 1914, N..1000
8 — 17. Dakar, the Principal Port of Sene-
gal, French West Africa, T 500
Military Trained Dogs, Belgium,
Mil 500
8—18. Cairo, the Capital of Egypt, T 500
Uriage and Vicinity, Scenic 500
8—19. Pathe's Weekly No. 50, 1914, N..1000
8 — 24. Edible Fishes of the English Chan-
nel, E 550
Picturesque Normandy, France, T. 500
8—25. Rapids and Falls at Trondhjen, T.. 300
Picturesque France, Lower Brit-
tany, T 350
From Havre to Buc by Hydro-
aeroplane, T 350
8 — 26. Pathe Daily News No. 54, N 1000
8 — 31. Pathe's Daily News, No. 55, N 1000
9— 2. Pathe's Daily News, No. 56, N 1000
POWERS
7 — 10. Passing the Love of Women, D....
7—17. The Severed Hand, D 3000
7 — 24. Kate Waters of the Secret Service,
D 2000
7— 31. The Tangle, C
8 — 7. The Man of Her Choice
8 — 14. The Barnstormers, C
8 — 21. The Divorcee, D
8— 28. This Is the Life, C
9 — 4. The Storm Bird. C
9 — 11. Angel of the Camp, D
PRINCESS
7 — 24. Scenic
7— 31. The Target of Destiny
8— 7. Her Duty
8 — 14. A Rural Romance
8—21. The Belle of the School
8— 28. The Keeper of the Light
9 — 4. His Winning Way
9—11. Sis
REX
8 — 6. The Symphony of Souls, D
8 — 8. A Midnight Visitor, D
8—13. Through the Flames, D
8 — 16. The Hedge Between, D
8—20. A Bowl of Roses, D
8—23. The Hole in the Garden Wall, D..
8—27. A Law Unto Herself, D 2000
8 — 30. Out of the Depths, D
9 — 3. Daisies. D
9 — 6. The Boob's Nemesis, C
9 — 10. Helping Mother, D 3000
9 — 13
RELIANCE
8— 8. The Bank Burglar's Fate 2000
8—10. Our Mutual Girl, No. 30
8—12. So Shines a Good Deed
8—15. The Wagon of Death
8—17. Our Mutual Girl No. 31
8 — 19. Izzy Gets the Wrong Bottle
8—22. For the Last Edition
8—24. Our Mutual Girl No. 32
8—25. The Stolen Ore
8 — 29. Through the Dark 2000
8— 31. Our Mutual Girl No. 33
9 — 2. The Miner's Baby
9 — 4. Turned Back
9 — 5. In the Nick of Time 2000
9 — 7. Our Mutual Girl, 34
9— 9. The Sheriff's Choice
ROYAL
8 — 8. Ringing the Changes and Miss
Gladys' Vacation, C, split reel..
8 — 15. Cupid Dances a Tango
8 — 22. His Long-Lost Friend
8 — 29. A Run for His Money
9 — 5. O'Flanagan's Luck
9—12. The Prodigal Husband
SELIG
8— 7. The Skull and the Crown, C 1000
8 — 8. Carmelita's Revenge, D 1000
8—10. Willie, C 2000
8 — 10. Hearst-Selig News Pictorial No.
47, N 1000
8—11. The Jungle Samaritan, D 1000
8—12. The Family Record, D 1000
8 — 13. Hearst-Selig News Pictorial No.
48, N 1000
8—14. Meller Drammer, C 500
The Day of the Dog, C 500
8—15. Man's Victory, D 1000
8—17. The Speck on the Wall, D 2000
8 — 17. Hearst-Selig News Pictorial No.
49, N 1000
8 — 18. If at First You Don't Succeed, C.IOOO
8—19. When a Woman's 40, D 2000
8 — 20. Hearst-Selig News Pictorial No. 50,
N 1000
8—21. The Reveler, C 1000
8—22. What Became of Jane? D 1000
8—24. The White House, D 2000
8—25. The Sealed Oasis, D 1000
8—26. The Decision of Jim O'Farrell, D.IOOO
8—27. Hearst-Selig News Pictorial No. 52,
N 1000
8 — 28. A Low Financier, C 500
Breaking Into Jail, C 500
8—29. The Harbor of Love, D 1000
8— 31. Who Killed George Graves? D...2000
8 — 31. Hearst-Selig News Pictorial No. 53,
N 1000
9— 1. Life's Crucible. D 1000
9— 2. To Be Called For, C 1000
9 — 3. Hearst-Selig News Pictorial No. 54,
N 1000
9— 4. The House That Went Crazy, C.IOOO
9 — 5. Pawn Ticket 913, D 1000
9 — 7. When the West Was Young, D...2000
9— 8. A Typographical Error, D 1000
9 — 9. The Man in Black. Melo 1000
9 — 10. Hearst-Selig News Pictorial No. 56,
N 1000
9—11. Oh! Look Who's Here, C 1000
9—12. The Missing Page, D 1000
STERLING
8 — 20. Lost in the Studio, C
8 — 24. A Rural Affair, C
8 — 27. Snookee's Disguise, C
8— 31. The Tale of a Hat. C
9 — 3. A Bogus Baron. C
9— 7. The Broken Doll, C
8—18.
8— 24.
9— 1.
9— 8.
- 3.
- 7.
-10.
-14.
-17.
-21.
-24.
-28.
-31.
- 4.
- 7.
-11.
THANHOUSER
Deborah
The Leaven of Good
Harry's Waterloo
The Pendulum of Fate 2000
From Wash to Washington
The Messenger of Death 2000
The Butterfly Bug
The Guiding Hand 2000
Little Mischief
In Peril's Path
Her Big Brother
McCarn Plays Fate 2000
A Dog's Good Deed
Art the Artist
A Mother's Choice 2000
Little Mischief
Jean of the Wilderness 2000
In Danger's Hour
UNIVERSAL IKE
Universal Ike, Jr., On His Honey-
moon, C
Universal Ike, Jr.'s, Fortune, C...
Universal Ike, Jr., Fortune, C
Universal Ike, Jr., Nearly Gets
Married, C
VICTOR
Man and His Brother, D 2000
The Coastguard's Bride, D 2000
Simple Faith
Honor of the Humble, D
Weights and Measures, D 2000
The Slavey's Romance, D
There Is a Destiny, D 2000
Counterfeiters, D 2000
The Man from Nowhere, T) 2000
The Derelict and the Man, D 2000
Little Meg and I. D'
A Mysterious Mystery, D 2000
VITAGRAPH
The Violin of M'sieur, D 2000
Detective and Matchmaker, C.....1000
Warfare in the Skies, D 2000
Second Sight, C 1000
Memories in Men's Souls, D 1000
The Locked House, C 1000
The House on the Hill, D 2000
Through Life's Window, D 1000
David Garrick, C 2000
The New Stenographer, C 1000
The Horse Thief, D 1000
Polishing Up, C 1000
The Wheat and the Tares, D 2000
Private Dennis Hogan, D 1000
An Innocent Delilah, D 2000
Taken by Storm, C 1000
The Woes of a Waitress, D 1000
The Honeymooners, C 1000
Lily of the Valley, D 2000
Ward's Claim, D 1000
Rainy, the Lion-Killer, C 2000
Josie's Declaration of Independence,
C 1000
The Mysterious Lodger, D.. 1000
Such a Hunter, C 1000
Josie's Coney Island Nightmare, C.2000
The Wrong Flat, C 1000
The Hidden Letters, D 2000
The Lost Cord, C 1000
The Upoer Hand, D 1000
The Barrel Organ, C 1000
Too Much Uncle, C 2000
The Unwritten Play, D 1000
Brandon's Last Ride, D 2000
The Band Leader, C 1000
Bella's Elopement, D 1000
A Study in Feet, C 1000
He Danced Himself to Death, C...2000
ANIMATED SONGS
Imperial Motion Picture Co., New York
Releases for August:
A Fool There Was.
Take Me Back To Frisco Town.
Shadows.
Father Came Home With The Milkman In
The Morning.
Dear Old Girl.
What A Wonderful Love That Would Be.
When I Dream of Killarney.
Down in Our Old Country Town.
In the Valley of the Moon.
Let's Go Back to Sweetheart Days.
Just a Black Sheep That Strayed from the
Fold.
Let Us Kiss and Make Up Again.
There's a Lonesome Little Girl in a Lonesome
Little Town.
She Was My D'ad's First Sweetheart.
Down Where the Old Road Turns.
Push It Along.
She's Just a Bird in a Gilded Cage.
THE MOTIOX PICTURE XEAVS
85
ANIMA FILM RENTAL COMPANY
Single and Multiple Reels — Comedy and Drama
A trial will convince you that our features
are extraordinarily excellent. We handle
only the best productions of manufac-
turers noted for their quality. .'. '.* .'.
Every Picture may be seen in our Exhibition Room before you book it.
Try Us and Become Agreeably Surprised
SEND FOR DESCRIPTIVE BOOKLET
ADDRESS
WORLD'S TOWER BUILDING
110-112 WEST 40th STREET Telephone 3095 Bryant NEW YORK
1r\ r\C\r\ people daily are being turned away from the
\J,\J\JKJ GRAND THEATRE, New York, who can-
not be accommodated to see Mme. SARAH ADLEIR, in
"Sins of the Parents"
An overwhelming success both artistically and financially.
A wonderful dramatic story, the strength of which over
shadows the unquestioned ability of a great cast, is the
universal verdict of the dramatic critics.
It Thrills, Entertains and Convinces
STATE -RIGHT BUYERS: don't miss the great opportunity of a money-
maker. Write or wire. Bookings in Greater New York only.
Ivan Film Productions, Inc., 32 Union Square, New York
IVAN ABRAMSON, Pre«. JeL Stuyvesant 1292
In writing to advertisers please mention "THE MOTION PICTTTRE NEWS"
86
THE MOTION PICTURE NEWS
CITY
ALBANY
ATLANTA
BALTIMORE ..
BANGOR
BOSTON
BUFFALO
BUTTE
CALGARY
CHICAGO
CHICAGO
CHICAGO
CINCINNATI ..
CLEVELAND . .
COLUMBUS . . . .
DALLAS
DENVER
DETROIT
INDIANAPOLIS
KANSAS CITY .
LOS ANGELES .
MEMPHIS
MILWAUKEE .
MINNEAPOLIS
MONTREAL . . .
GENERAL
MAIN OFFICE: 200 FIFTH
LIST OF
ST A TE STREET ADDRESS
NEW YORK 737 BROADWAY
GEORGIA RHODES BUILDING
MARYLAND 36 SOUTH EUTAW STREET
MAINE 423 FRANKLIN STREET
MASSACHUSETTS . . .218 COMMERCIAL STREET
NEW YORK 122 PEARL STREET
MONTANA 50 E. BROADWAY
ALTA., CANADA 85 McDOUGALL BLOCK
ILLINOIS 429 S. WABASH AVENUE
ILLINOIS 139 N. CLARK STREET
ILLINOIS 19 S. WABASH AVENUE
OHIO S. E. COR 7TH & WALNUT STREETS
OHIO 1022 SUPERIOR AVENUE, N. E.
OHIO 26 W. NAGHTEN STREET
TEXAS 2017 COMMERCE STREET
COLORADO 1448 CHAMPA STREET
MICHIGAN 71 GRISWOLD STREET
INDIANA 24 W. WASHINGTON STREET
MISSOURI 921 WALNUT STREET
CALIFORNIA 822 SO. BROADWAY
TENNESSEE 302 MULBERRY STREET
WISCONSIN 220 W. WATER STREET
MINNESOTA .909 HENNEPIN AVENUE
CANADA 243 BLEURY STREET
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
THE MOTION PICTURE NEWS
87,
FILM CO
AVENUE. NEW YORK
BRANCHES
CITY STATE STREET ADDRESS
NEW ORLEANS LOUISIANA 840 UNION STREET
NEW YORK CITY ....NEW YORK 440 FOURTH AVENUE
NEW YORK CITY ....NEW YORK 71 W. 23RD STREET
NEW YORK CITY ....NEW YORK 260 WEST 42ND STREET
OKLAHOMA CITY ...OKLAHOMA 211 WEST 2ND STREET
OMAHA NEBRASKA 208 SOUTH 13TH STREET
PHILADELPHIA PENNSYLVANIA ... .1308 VINE STREET
PITTSBURGH PENNSYLVANIA .... 119 FOURTH AVENUE
PITTSBURGH PENNSYLVANIA ... .436 FOURTH AVENUE
PORTLAND OREGON 393-5 OAK STREET
ROCHESTER NEW YORK 501 CENTRAL BUILDING
ST. JOHN N. B., CANADA 122 GERMAIN STREET
ST. LOUIS MISSOURI 3610 OLIVE STREET
SALT LAKE CITY .... UTAH 260 FLORAL AVENUE
SAN FRANCISCO CALIFORNIA 138 EDDY STREET
SEATTLE WASHINGTON 819 THIRD AVENUE
SPOKANE WASHINGTON 120 WALL STREET
SYRACUSE NEW YORK HIPPODROME BUILDING
TORONTO CANADA 172 KING STREET, WEST
VANCOUVER B. C, CANADA 440 PENDER STREET, WEST
WASHINGTON D. C 7TH & E STREETS, N. W.
WHEELING WEST VIRGINIA 1141 EAST SIDE CHAPLINE STREET
WILKES-BARRE PENNSYLVANIA 47 S. PENNSYLVANIA AVENUE
WINNIPEG MAN., CANADA 220 PHOENIX BLOCK
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THE MOTION PICTURE NEWS
DEVELOPING — PRINTING
TITLES
Quality and Delivery Guaranteed
Standard F'ilmprint Corporation
120 SCHOOL STREET
YONKERS, N. Y.
Telephone 4600 Yonkers
N. Y. OFFICE
Room 1006 TIMES BUILDING
Tel. 7094 BRYANT
Ventilation Cooling Heating
Heating and cooling problem revolutionized by
Typhoon System.
You keep cool in front of a desk fan, not in
back; apply this common sense and blow the air
into your theatre.
A 48-inch Typhoon Multiblade Blower has sixteen
blades, an ordinary exhaust fan has six; it is the
blades that do the business.
A Typhoon Tubular Air Warmer will heat and
ventilate at the same time.
The low price of effective apparatus will surprise
you. Catalogue "N" gives information.
TYPHOON FAN CO.
1544 Broadway, New York City
L. U B I N
Lubin Masterpieces
: : To Be Released Soon : :
By Special Arrangement with FRED MACE
EVELYN NESBIT THAW "Threads of Destiny"
Five Reels By WILLIAM CLIFFORD Produced by JOSEPH W. SMILEY
EDWIN ARDEN and ROMAINE FIELDING - "Eagle's Nest"
5 Reels By EDWIN ARDEN Produced by ROMAINE FIELDING
RAYMOND HITCHCOCK
In a distinctly unique 5 Reel Comedy Drama written especially for him by LAWRENCE McCLOSKEY
Produced by GEORGE TERWILLIGER
WILLIAM ELLIOTT ^"cUUrS"' " "The Fortune Hunter"
By WINCHELL SMITH Produced by BARRY O'NEIL
By CLA Y M. GREENE MARAH, THE PYTHONESS JOSEPH W. SMILEY
F'lVE REGULAR RET .PHASES EACH WEEK
"THE BELLE OF BREWERYVILLE"— Comedy Tuesday, September 8th
"AS WE FORGIVE THOSE" — Two Reel Drama Wednesday, September 9th
"ON LONESOME MOUNTAIN" — Two Reel Drama Thursday, September 10th
"SQUARING THE TRIANGLE"— Drama Friday, September 11th
"HE NEARLY WON OUT"i
"TOO MANY AUNTS" ( Split Reel Comedy Saturday, September 12th
ONE, THREE AND SIX SHEET POSTERS
Lubin Manufachiring Company, Philadelphia, Pa. i5/we^*LS!e"ir«i
In writing to advertisers please mention "THE MOTION PICTURE NEWS"
Quality Counts
There is as much difference in the quality of Por-
trait Posters as there is between a Mexican dollar and one off
the good old United States.
The Mexican dollar is worth just half its face value
— fifty cents— and tfie cheap, tawdry, wealc loolcing, so-cailed
portrait poster, made by unofficial manufacturers is not worth EVEN HALF WHAT
IS CHARGED FORfiT.
The Universal exhibitor has a chance to decorate his
front— to maice it look different than the average picture theatre
—to give it the snappy air of prosperity and put it in the front rank of picture
theatres, if he will ''use the brains God gave him'' and
Demand Morgan Posters
The difference between "iVIorgan Posters" and the other kind is the
same as the difference between the Mexican dollar and the United States kind:
only that the other poster don't even look good, whereas the Mexican dollar does.
PUT YOUR iViONEY WHERE IT WILL SHOW
and don't put cheap, Imitation posters outside of your theatre.
Every '^MORGAN" portrait poster is made with six colors and reproduced from fine
oil paintings costing as high as $700.00. The cheap portrait poster is made only from
a photograph. Enough said.
IT PAYS TO BUY GOOD POSTERS
It is an investment and your patrons can see you are alive. You are
putting your money where it will show and the returns will be 100 per cent.
You can get MORGAN portrait posters of every Universal star from
your exchange— Be sure and ask for the ^'MORGAN" kind. If your exchange does
not carry them write to the
MORGAN LITHOGRAPH CO., Cleveland, Ohio
Or
Service Dept.
Universal Film Manufacturing Co.
1600 Broadway carl LAEMMLE, Pres. New York, K. Y.
The
UNITED
MOTION PICTURE
PRODUCERS
Inc.
-cot2si§tir2g of the most experienced
ai?d Bucce3$ful Vwducm$ dlrecbrj
brougbt togeteer ]n oaz op^atzizatiotz-
offer to 6x12151^ i2ew aad complete
progran2 5^ Star Vrodudion^ in oize,
two md tbree reels. Tfcis splendidly
ppdaced, exper^ 2^rrG\f25ed af?d w^izderfij/
diversified pw$rm i§ releascd^Jpy^
^WARNERS-
FEATURES
Write at once for full information regarding this program
WARfi ER^S PEATU RES, Inc., l^oV^^st 46th XMm
PTEMBER 19, 1914
PRICE, 10 CENTS
EXHIBITORS FACE NATIONAL WAR TAX
PARAMOUNT (O
PICTURES.
— PRESENTS -
TH€. raOST t>UCCeSSFUL STAOt STAR CVCR S£tr4 PHOTO-PL/W
AN ING6MU0US BL£MDir>IG OF ROnANCe ANP BU51M£S5
SlV W/NCHELL Sm/TH
4 /M^rS /?af4SfZ) -if/T. /7^f 227 SCENES
LCWSTG ACliE THBA.TR.E WEST 48 STKEET.N .^.C .
JESSE L.LA6KY SAMUEL GOLDFISH CECI L B. D€M1LLE
PR.ES1 DENT
TREA5 e GENL /A/ANASER
DIRECTOR. CEMEinAU
^OASmAJ ^ J^iffWt^ puCJjuni ^^WlmAA
ember 19, 1914.
THE MOTION PICTURE NEWS
3
PICTURES
DANIEL FROHMAN
Presents
MARY
PIGKFORD
Ittthe celebrated romantic
4^ comedy,
SUGMA
LITTLE
QUEEN
C/2 a/272 777^ Po//oc/:.
9»
Mary Pickford as tlie little queen
will reign long in the hearts of the
millions — one of the greatest
romantic successes of the
current dramatic
era
In Five Reels _
Released SeptZl^t
ADOLPH ZUKOR.,Presidei%i
DANIEL FROHMAN,Managing Director EDWIN -S- PORTER. .Technical Director
Executive Offices,
213-229 W. 26th STREET, NEW YORK.
diMiniiiiiiiiiimrTTTi
Be sure to mention "THE MOTION PICTtiRE NEWS" when writing to advertisers.
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
t
Be aii/e to montion "THE MOTION PICTURK NEWS" wiitn vriting- to advertisers,
September 19, 1914.
MASTERPIECE
THE
FILMS
MOTION PICTURE NEWS 5
MASTERPIECE FILMS
MASTERPIECE FILM M'F'G COMPANY
is preparing its First Release in which
MR. MAX FIGMAN
supported by
MISS LOLITA ROBERTSON
is being featured in ■
"The Hoosier Schoolmaster"
(FIVE REELS)
The great American Novel, a Classic of Human Interest
by EDWARD EGGLESTON
WATCH FOR RELEASE DATE
First class houses communicate with us. We will sell also to reputable State Right
Buyers.
To follow this Release— MR. MAX FIGMAN in "THE TRUTH WAGON"— and
a year's program of eight other subjects of equal merit, each featuring a prominent star.
M. DE LA PARELLE, Producer
ELLIOTT CLAWSON, Assistant Producer
Address all communications to
MASTERPIECE FILM MANUFACTURING CO.
1 1 1 1 Van Nuys Building, Los Ano;eles. Gal.
MASTERPIECE FILMS MASTERPIECE FILMS
Be sure to mention "THE MOTION PICTURE NEWS" when writing to advertisers.
THE MOTION PICTURE NEWS
\"<;1. 10. No. 11.
Dot Farley, the famous and fascinating
Albuquerque Star, in the great production
•"PRICE'/CRIM
Outlawry in romantic guise — the relentless trail of the law's
vendetta— and at last "the price" is paid. It's a picture that
fascinates. The bold exploits of the outlaw lady, the great train
robbery, the wild pursuit of fleeing bandits— these are but hints of
the big human story this film tells. Beautiful photography— a superb
cast— a wonderful setting.
WARNER'S FEATURES,inc..NewYo*
Be sure to mention "THE MOTION PICTURE NEWS" when writing to advertisers.
September 19, 1914, THE MOTION PICTURE NEWS 7
WARNERS
FEATURES
Inc.
invites immediate bookings for its new and
complete wee% program of Star Productions
in one, two and three reels. This program,
unusual in strength and exceptional in
quality, is produced by a remarkeible
alliance of renowned motion picture
producers, formed for that exclusive
purpose, under the title of
The UNITED
MOTION PICTURE
PRODUCERS
Inc.
In addition to the program, Warner's FeaturesJnc,
also invites bookings for its great Special Itatures,
in fbiir or more reels. Write your nearest Warner's
Exchange.
AVarnerls Features; Itic..^^^^ ^^.N^
Be sure to mention "THE MOTION PICTTTEE NEWS" when writing to advertisers.
8
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
uuiiiiuiwiium
J
ESTABLISHED
Alco Centres
ALCO FILM CORPORATION OF NEW ENGLAND
18 Tremont Street
BOSTON, MASSACHUSETTS
ALCO FILM SERVICE COMPANY
Globe Theatre Building ,
PHILADELPHIA, PENNSYLVANIA
ALCO FILM SERVICE COMPANY
212 Fourth Avenue
PITTSBURGH, PENNSYLVANIA
ALCO FILM SERVICE COMPANY OF ILLINOIS
Towers Building
CHICAGO, ILLINOIS
ALO FILM SERVICE COMPANY OF INDIANA
INDIANAPOLIS, INDIANA
ALCO FILM SERVICE COMPANY OF OHIO
CINCINNATI, OHIO
ALCO FILM CORPORATION OF MISSOURI
New Grand Central Theatre
ST. LOUIS, MISSOURI
ALCO FILM COMPANY OF MINNESOTA
MINNEAPOLIS, MINNESOTA
AT YOUR SERVICE
These branches are ready to supply^the
full Alco Program, also the Atsco Theatre
Equipment.
We are locating distributing offices in
every exchange centre in the United States
and Canada.
IWMi
ALCO BUILDING, 218 WEST
Be Bure to mention "THE MOTION PIOTXJHE KEWS" when writingr to adrertisers.
.-"cpieniliet 19, 1914.
THE MOTION PICTURE NEWS
9
iiiuiiiiiiiiiiiiiiiiiiiiiiiiiiiMUiiiiiiiiiiniiiiiiiMHUiiiiHiiiiuiiiiiiiiinnnniiP'
DUALITY
nPHE ALCO Program is a "Program of
Merit." Every Production is a REAL
feature with a REAL Star.
ETHEL BARRYMORE
ANDREW MACK
BEATRIZ MICHELENA
House Peters
CARLYLE BLACKWELL
DIGBY BELL
BEATRIZ MICHELENA
House Peters
JACOB P. ADLER
}
CARLYLE BLACKWELL
THE NIGHTINGALE
All Star Feature Corporation
THE RAGGED EARL
Popular Plays and Plaj-ers, Inc.
SALOMY JANE
California Motion Picture Corporation
THE KEY TO YESTERDAY
Favorite Players' Film Companj'
THE EDUCATION OF MR. PIPP
All Star Feature Corporation
MRS. WIGGS OF THE CABBAGE PATCH
California Motion Picture Corporation
MICHAEL STROGOFF
Popular Plays and Players, Inc.
THE MAN WHO COULD NOT LOSE
Favorite Players' Film Compan}'
These great Stars are all Public Favorites.
Each Play on the Program is a Permanent
business builder.
SECURE BOOKINGS NOW AT NEAREST OFFICE
-I
H
I
42^5 STREET, NEW YORK CITY
Be sure to mention "THE MOTION PICTURE NEWS" wher. writing: to advertisers.
10
THE MOTION PICTURE NEWS
\'oI. 10. No. li.
Will O'The Wisp
1^ Released Sept 21st in all Sections of the United States
fil
© ©
© 0
0 ®
E3
Greatest Four Reeler ever projected upon the screen. One thousand feet acted and
photographed in a raging flood. Business producing paper, heralds and slides.
St. Elmo Holds The Strand Record
This six reel masterpiece picturizing Agusta Evans' World Famous American
novel broke all box office records at the Strand. Mr. S. L. Rothopfel, the director,
saA-s "St.^Elmo broke my box office record by $115.00." Now booking in all sections of
the United States. Provided with effective paper, heralds and slides.
Fighting The World
To Be Released September 24th
Five reels of historical drama depicting the last One Hundred Days of Napoleon.
Photographed on the renowned battle fields of France and Belgium. Paper, heralds
and slides.
§ 0
II
®
SEALED ORDERS in six reels, now
booking in New York City and State.
Remarkable production in which a fleet
of dreadnaughts and two armies are em-
ployed in addition to an all star cast of
principals.
WAR OF WARS in six reels now
booking in New York City and State,
Northern New Jersey, and all New Eng-
land States. Big Ramo dramatization of
Paul M. Potter's play, "THE CON-
QUERORS," which was Charles Froh-
man's great Empire Theatre success.
CHICAGO— Mailer's Building
CLEVELAND— Columbia Building
SYRACUSE— Eckel Theatre Building
PITTSBURGH— 121 Fourth Avenue
EXCHANGES IN
PHILADELPHIA-1333 Vine Street
BOSTON— 10 and 12 Piedmont Street
DALLAS— 1907 Commerce Street
KANSAS CITY— 928 Main Street
ST. LOUIS— 3632 Olive Street
DENVER— Ideal Building
SAN FRANCISCO— 107 Golden Gate Ave.
SEATTLE— 1214 Third Avenue
THE BOX OFFICE ATTRACTION CO
WILLIAM FOX, President
EXECUTIVE OFFICES : 130 WEST 46TH STREET, NEW YORK
B« swe t» mentioM "THE MOTION PICTURE JiLWB" when writing to advertisers.
September 19, 1914.
THE MOTION PICTURE NEWS
11
Be sure to mentisn "THE MOTION PICTTTRE NEWS" when writing to advertisers.
THE MOTION PICTQRE NEWS
Vol. 10. No. 11.
FAMOUS PUYERS
IN ASSOCIATION WITH
DANIEL FROHMAN
CHAS. FROHMAN — HENRY W. SAVAGE
FILM
CO.
THE PRODUC
JESSE L
ASSOCI
DAVID
THE LIEBLER
CONSTI
^^aramomit
^ PICTURES, ^^^^
■
TO
liV^ idle te.^; ..v,i^^^
*i
toot ^ 01?^^ o^mon^
'£Yie
Tro(t>i5S3 "
. -r i-ii. (Ill- 1- fii'- -i-T -uTrtBiiyyilri^i^ilM
14-
IJiSllii «» S*"! 1» "
Be aure to mention "THE MOTION PICTURE NEWS ' when writing to advertisers.
September 19, 1914.
THE MOTION PICTURE NEWS
13
TIONS OF
LASKY
AT ED WITH
BELASCO
COMPANY
FEATURE
PLAY CO.
BOSWORTH -Nc
PRODUCERS OF
JACK LONDON'S
FICTION CLASSICS
TUTE
^^^^ ^^^r
^^^^^^^^^^^^ s^iej
Pa
OUnt
Pic
"■^■"^s Co
havjV «* that th ^« the ^^^es of
oTt°o\°- SeV^-e 0. ,,,,
cont^ that ^ '■e 'il
?^eat-
YoramHirit^
Be sure to mention "THE MOTION PICTtTEE NEWS ' when writing to advertisers.
14 THE MOTION PICTURE NEWS \ol. 10. No. 11.
gMiiiniiiniiiiiiiiiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiiHifiiiiiiiiiiiiiiiiiin
WILLAT
LABORATORIES
NOW OPEN FOR BUSINESS
LARGEST
Every modern
appliance known
to the motion pic-
ture industry has
been installed in
the new Willat
Laboratories i n
order that the
most perfect
pictures may be
reproduced.
BEST EQUIPPED
NEWEST
Absolutely the
"last word" in
building con-
struction— 100 ft.
wide by 150 ft.
deep — 2 stories
high — entire
construction
of brick and con-
crete; absolutel}^
fire-proof.
C. A. "DOC" WILLAT.
Printing and Developing
You can insure the very best results by entrusting your
work to the Willat Laboratories — the newest, largest
and best equipped commercial plant in the world. Each
department will be in charge of skilled experts. C. A.
"Doc" Willat, one of the best technical experts in the
country, will be in personal command of the entire plant.
Capacity, 1,500,000 feet per week
WILLAT STUDIOS AND LABORATORIES, Inc.
FORT LEE, N. J.
Executive Offices : 911 Longacre Building, New York City
Be sure to mention "THE MOTION PICTtIRE NEWS ' wiien writing to advertisers,
September 19, 1914.
THE MOTION PICTURE NEWS
15
<ROWOIfTH
DUKNING DAYLIGHT
JACK LONDON
Being the Adventures of "Burning Daylight" in Alaska, showing how he won and lost
fortunes and eventually acquired Eleven Million Dollars.
Mr. Hobart Bosworth in the title role
To he followed later with the Adventures of "Burning Daylight" in- civilization, showing
what became of the Eleven Million.
RELEASED SEPTEMBER FOURTEENTH
Exclusively by
PARAMOUNT PICTURE®
no West 40tl) St. New York
Be sure to mention "THE MOTION PICTUKE KEV/S" when v/riting to advertisers.
16
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
MILLION
DOLLAR
Story by Harold MacGrath
Scenario by Lloyd Lonergan
Thanhouser's Million Dollar Motion Picture Production
Thirteen two-reel episodes of this stupendous serial production are now appearing throughout the
country. A two-reel episode is being released each week. Each episode portrays some spectacular feature.
The entire play will take 23 episodes. More than 200 leading newspapers are now running this story.
The continued interest in this remarkable story is due entirely to the merit of the pictures. The public
has found The Million Dollar Mystery full of human interest — thrills— excitement. And theatres are always
PACKED on " Million Dollar Mystery Night." Remember $10,000 will be paid for the best 100-word solution of the mystery.
Booking may be arranged by applying to Hie Syndicate Film Corporation's nearest representative. The Million
Dollar Mystery is an independent release and may be obtained regardless of the regular program being used.
SYNDICATE FILM CORPORATION, ^-T4^'d'2ir7i^rlt^l%^^^
Or Syndicate Film Corporation Representative at any Mutual Exchanee in the United States and Canada
The Thanhouser Three-a-Week
Tuesday, Sept. IS. "Gold." A two-reel drama of a mountaineer's life, featuring Harry
Benham, Joe Pliillips, Reine Farrington, Alice Turner and Justus D. Barnes.
Sunday, Sept. 20. "The Mettle of a Man." A romance of political life, featuring Harry
Benham, Justus D. Barnes, S. Lawrence, Mildred Hellar, Virginia Waite and N. S. Woods.
THANHOUSER FILM CORPORATION, ^^e^y^T"
Head European Office, Thanhouser Films, Ltd., London, W. C , England
riianhouser Releases Will Continue to be Features of the Mutual Program
Be Bwri- to mnntion "THE MOTION riCIUEE IvEWS" when writing- to advertisers.
Remember !
When You See It
In " The News "
It's NEWS
Tel. 7650 Bryant
The
MOTION PICTURE
NEWS
NO. 220 WEST FOETY-SECOND STREET
Your Medium
of Communication
with Your Fellow
Showman
New York City
Vol
ume
X
SEPTEMBER 19, 1914
Number
Circulation That Counts
ers don't book pictures nor buy equipment, but they
learn about my goods and it all helps a little."
^ ^
WHEN the motion picture business first started,
it was necessary that a trade journal should
obtain its circulation largely through the
nevvbStands.
Most exhibitors would not subscribe. There were
several reasons for this. But one main reason covers
them all. The business was not settled enough.
^ ^ ^
0-DAY it is.
To-day the exhibiting business is one of the larg-
est and most substantial in the country. Millions are
invested in it, and more millions are being added each
month. It has a permanency — a settled future.
The successful theatre of to-day is planned and run
on systematic business methods. The successful ex-
hibitor of to-day is building for to-morrow ; he has
faith in to-morrow.
^ ^ ^
^^ND with this change in the exhibitor business has
come a new era in trade journal circulation.
The exhibitor now buys his paper by the year.
He wants it regularly and on time.
He keeps each number on file.
The yearly subscription is a part of his business
routine and economy.
^ ^ ^
'2^HIS is of decided advantage all around to the ex-
hibitor, the advertiser and the publisher. To the
advertiser it means most — much more than at first
thought he appreciates.
He, can buy subscription circulation with an absolute
certaintx of zvhat he is getting. Onlv with such a cir-
culation can he know what he is getting. With news-
stand circulation he buys hopefully, but blindly — ab-
solutely blindly.
TT is to be assumed, of course, that when a paper is
built from cover to cover for the exhibitor, the ex-
hibitor will buy it.
But, granted that he does, the public also buys it,
and so do the many who are indirectly interested in .
the industry, though they, too, mean nothing to the
advertiser of pictures or equipment.
' J^^RUE,'' says the advertiser, "but then the excess
circulation doesn't hurt me anv. These read-
'T'HIS is a fallacy — a most arrant fallacy.
This circulation does hurt the advertiser.
It hurts him and hurts hard, because he has to pay
well for it. He pays just as much for it as for ex-
hibitor circulation.
^ ^ ^
COMEBODY has to pay for it — for circulation costs
money — and it is always the advertiser who pays
for circulation.
The larger the circulation the more he pays. That
is all right ; that is good value, provided it is the cir-
culation he can sell his goods to.
* * *
D UT with newsstand circulation, how is he to
know ? Nobody knows, and nobody ever will
know, the publisher included.
So the advertiser buys blindly, and pays the pub-
lisher's loss on every single copy that is bought by the
public, or by any one who isn't a purchaser for the
pictures and equipment used in a motion picture the-
atre.
^ ^ ^
MOTION picture journal carrying almost en-
tirely trade advertising has no business on the
nezvsstands.
It is as absurd for it to be there as for a boot and
shoe journal, or a drug journal, or a grocery journal
— all of which are devoted to their particular trade
and are supported by trade advertising.
T F a picture journal has a popular circulation, it
should only charge the advertiser the same rate
that popular mediums charge, namely, not over a dol-
lar a thousand readers.
Then it will "help a little" and won't hurt greatly,
althovtgh, so far as results are concerned, for the ad-
vertiser, it is like hvmting whales with bird-shot.
^ ^ ^ ■
npHERE is but one way for the advertiser to know
he is getting trade circulation — purchasing circu-
lation— at the necessarily high trade journal rates, and
that is, to BUY SUBSCRIPTION CIRCULA-
TION. William A. Johnston.
18
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
LOS ANGELES LEAGUE SEEKS
FUSION
Special to The Motion Picture News.
Los Angeles, Sept. 7.
A T the regular monthly meeting of
the Exhibitors' League, held at
Los Angeles, at the Mozart Theatre
buiWing, steps were taken to campaign
for a larger membership. Following the
reading of letters advising that the
charter affiliating the organization with
the national one read by Secretary Hale,
would be forwarded in the near future.
The question of affiliating with the
other organizations in California was
brought before the meeting. Following
a discussion in which all members
present took>a very active part, a vote
showed a majority favored having but
one organization in California. Steps
will be taken for affiliation with other
exhibitors' organizations of this state
that are affiliated with the national one.
The matter of appointing a committee
to take charge of boosting the member-
ship of the league was placed in the
hands of Judge A. P. Tugwell, the
president of the organization.
CENSOR ACTIVE AGAIN IN
DALLAS
Sf-ecial to The Motion Picture News.
Dallas, Sept. 8.
Mrs. Reed Finley, amusement censor
of Dallas, has again placed the ban on
"The House of Bondage." An effort
was made here several months ago to
show this picture and at that time Mrs.
Finley said no. When it became known
that a local exchange had again made
an effort to get a showing in Dallas,
Police Commissioner Blaylock was
called to the aid of Mrs. Finley and
informed the film men that an exhibition
of the picture would not be permitted.
Manager Finnegan of the Hippodrome
has not as yet filed a mandamus or in-
junction proceedings against the censor
board to test their authority in regard
to prohibiting certain pictures. Such a
step was threatened several weeks ago
v>-hen the board refused a permit.
SUCCESS FOLLO'WS RISE OF
PRICES
special to The Motion Picture News.
Louisville, Sept. 9.
The Walnut Theatre, one of the
largest motion picture houses in Louis-
ville, has just entered into a contract
with the World Film Corporation to
show exclusively in this city the plays
of the Shubert-Brady-Blaney combine.
The Walaut has heretofore been con-
ducted as a five-cent house but will in-
crease its admission price to ten cents
for these photoplays. On the first day
at which the increased price went into
effect, more than 3,600 admissions
were sold and it is claimed to have been
the largest attendance for a single day
during the season.
Congress May Force Films to Aid War Tax
General Levy on Amusements, Taxing Tickets, Now Considered in Answer
to President's Appeal for $100,000,000.
There is also a suggestion to tax all
Special to The Motion Picture News.
Washington, D. C, Sept. 10.
' I 'HE motion picture has again be-
-■■ come a source of discussion for
profit in the halls of Congress, this time
for the war ta.x, along with other
commodities, means of transportation,
amusements, etc., suggested by members
of the Ways and Means Committee.
This is in response to the appeal of
President Wilson for the raising of a
war revenue of $100,000,000.
Several members of the comi-aittee re-
minded their associates of the enormous
profits made on the motion picture films,
using the testimony taken in the tariff
hearing as a proof for such statement.
One member became bold enough to
assert that profits of 110 per cent, are
realized. Perhaps the manufacturers
may be able to enlighten these Con-
gressmen on the subject.
amusements, either directly on tickets or
indirectly on the proprietors, and if
this be done, the motion picture would
naturally come in for its share for such
a tax.
As an industry that has made such
wonderful strides during its compara-
tively short life, there is some question
as to why the motion picture should be
singled out among other profitable en-
terprises. Congress certainly is de-
termined to have its fingers somehow in
the "film game." National censorship
is still hanging fire, though ardor in its
behalf has greatly waned.
Just why this amusement should be
censored by Congress without giving the
same surveillance over stage produc-
tions, and publishing campanies per-
haps, is unanswered in the minds of
many. ■ Theodore Franklin.
Arizona May Organize to Fight Taxation
State and County Taxes Are Both To
Organization Makes
Special to The Motion Picture News.
Phoenix, Ariz., Sept. 8.
' I 'HERE is much satisfaction in the
ranks of the picture men over the
state caused by the state and county
license, universally regarded as too high.
The county exacts a license here that
is far in excess of what it should be.
The picture men of the state are not
organized and in consequence are com-
pelled to grin and bear the tax burden
without recourse to the most potent
factor for righting the ill, publicity on
the screen.
If the houses were organized, the evil
could be eradicated with a bit of con-
certed effort. It is understood that an
effort will be made this fall to have the
exhibitors of the state band under one
o High, Say Exhibitors, but Lack of
Protest Impossible
head to fight systematically any legisla-
tion aimed at their prosperity,
Arizona is a new state and the legis-
lator who is elected thinks his duty to
his constituents evolves the introduc-
tion of some law and he picks the thing
he knows the least for the exercise of
his prerogative.
A hot state wide campaign for prohibi-
tion is holding the public attention here
just now and the "wets" and "drys"
are both planning to use the movie
screens for placing their sides of the
argument before the people.
The "drys" have been trying to get
"John Barleycorn" to send out over the
state with a lecturer but there is some
hitch in the program. No reason is as-
signed for it.
Is State Censor's O. K. Supreme in Cities?
Or Can Local Authorities Reject Film
"The Lure" in Pittsburgh
.special to The Motion Picture News.
Pittsburgh, Sept. 10.
A BATTLE is soon to be fought in
the local courts of Allegheny
county on account of the prominence of
the Civilian Aide to the Director of
Public Safety in Pittsburgh.
Civilian Aide Arch Mackerell is one
of the busiest men in the city when it
comes to looking after the morals of
the people here. Time was when it was
said Mackerell paid less attention to
morals and went in for politics with a
vengeance and the result was that the
vote was turned out. Now he is looking
after morals and votes at the same time
Passed by State Board? — Cutting of
May Raise Court Issue
and the result of his work last week
was to put a stop to the showing of
"The Lure," at the Minerva Theatre.
The management of the theatre offered
serious objections to having his show
put out of commission and objected to
the activity of the police in this respect.
Then it was that Mackerel! appeared on
the scene and after watching the show
through, made them cut a large amount
of the film out, regardless of the fact
that the State Board of Censorship had
already passed on the films.
It is possible that the local manager
of the World Specialty Film Company
mav take the matter into court.
September 19, 1914. THEMOTIONPICTURENEWS 19
CHAOS MARKS OHIO CENSORS' FIRST DAY
Vestal and His Associates Fail to Have Leaders Ready for Use with Films, and Refuse to Help Ex-
changes Out with a Substitute Plan — "Recall Reels," He Tells Mutual Manager — Repeal
Looked For as Only Relief
special to The Motion Picture News.
Cincinnati, O.. Sept. 9.
OHIO censorship of motion pictures
has fastened a firm grip about
the motion picture interests of
the state. The law, which provides for the
censoring of all films to be shown within
the limits of the Buckeye state by three
persons sitting in Columbus, went into
effect on Tuesday, September 1. On
that day it was rumored about Cincin-
nati, secret emissaries of the board, of
which Harrj' Vestal is the chairman,
visited every picture house in the city as
inspectors to "see that no violation of the
law took place.
Exchange men worked until long after
midnight on Monday in frantic efforts to
arrange their programs so that the ex-
hibitors who were their patrons would
be protected against any seeming viola-
tion of the law.
Their efforts, however, were unsuc-
cessful, not by reason of any fault of
theirs, but because of the slow-moving
machinery of the State Board of
Censors. This body has been censoring
films for three months, or ever since
the Supreme Court held that its right to
pass upon the fitness or unfitness of films
to be presented to the public in Ohio,
was constitutional.
Yet exchange men found when the
morning of September 1 dawned, they
were unable to carry out the letter of
the censorship law.
Fail to Furnish Leaders
This was because the captions, or
leaders, w^hich state that the film has
been passed by the state board of
censors, and which under the law must
be furnished by the board at an expense
of SI per, to each film distributing com-
pany, had not been furnished in time.
Long distance telephone calls to ^Ir.
Vestal from all of the local managers
developed the fact that the '"leaders"
would probably not arrive in time for
the exchange men to send them out with
their day's films.
"What shall we do?" asked the ex-
change men. "Can the exhibitor show
films that have been approved, without
the leaders?''
Mr. Vestal informed the managers
that this should not be done as it is a
distinct violation of the law and would
subject the exhibitor to a fine of from
S50 to $250 or a sentence of a year in
jail, or both.
C. C. Hite, manager of the Mutual
Film Corporation, told Mr. Vestal that
he had more than 100 reels in circu-
lation through the state. These reels
did not bear the approved caption.
"Recall the reels," ordered Vestal.
"Impossible,'' replied Hite.
Exchanges Find a Working Plan
Exhibitors in Cincinnati do not know
now whether they will be subject to
arrest within the next few days or not.
Some of the exchanges have sent out
accompanying their films, which have
been approved, but for which leaders
have not been recei\"ed, the following
notice :
IMPORTANT NOTICE.
"Do not project this feature before
examining each reel.
"If the reel does not have a leader,
approved by the Ohio Board of Censors
on it, write a slide approved by the Ohio
State Board of Censors.
"State reel number before and after
projecting feature."
Exchange men say permission to pro-
ject slides bearing the number of the
approved reel, in the absence of the
leaders, was given .them by Harry
Vestal, chairman of the censor board.
Mr. Vestal, however, in talking to
Manager C. C. Hite, of the Mutual on
August 31, declared that this scheme
could not be carried out.
Censors' Force Too Small?
According to one Cincinnati exchange
man, the censor board is unable to get
out the leaders in time because only one
machine is used in reviewing the film and
only one woman is being employed to
draw up the certificates for the furnish-
ing of the leaders.
Another feature of the case lies in the
fact that Mayor Baker, of Cleveland, at
the last moment bobbed up with the de-
mand that he also be allowed to censor
films shown in his citj'.
The censors promptly squelched Mr.
Baker, it is understood here.
No such demand was made by Mayor
Spiegel, of Cincinnati, who has ever
stood ready to conserve the motion
picture interests. It is understood, how-
ever, that Mayor Spiegel and the police
department would suppress any objec-
tionable film, even if it bore the approval
of the censor board.
The city administration in Cincinnati,
while lenient, has always and will always
exert a quiet censorship on pictures and
theatres in this regard. Complaints have
also been received by local exchange
men that so much of the film or ap-
proved reels have been cut out by the
censors that the story has been robbed
of its punch to a great extent. Scenes
which have been reproduced in posters
have been entirely cut away and com-
plaints from theatre patrons in this re-
gard have been heard.
Exhibitors Hope for Repeal
The hope of the Cincinnati exhibitors
is for the repeal of the censorship law.
As the result of this chaotic state of
affairs exhibitors in Cincinnati since the
first of the month have been showing
films furnished them by their exchanges,
whether they carried the state leader or
not. The}' are depending absolutely on
the exchange men although -if- a law
violation is found, the exhibitor will
have to stand the prosecution.
The leader furnished by the State
Board of Censors is five feet in length
and must remain this length according
to the rule. Every time a strip or two
is torn off in a machine the leader must
be duplicated, for which an additional
charge of $1 is made by the censors.
Thomas Corby, one of the big ex-
hibitors in Cincinnati, stated that he
did not think the state censors would
be able to do the work which they are
required to do by law.
"Censors Can't Do the Work"
"If thej- try to censor every film pro-
duced, the work would keep 18 men busy
for 24 hours every day," he declared.
"It seems ridiculous that three persons
should try to accomplish this task.
"Every motion picture man knows
that it can't be done. They must, of
course, pass many pictures by their
titles, without having first seen the film,
in order to get through. They must also
cut out many pictures by their titles.
"In that case a film might be refused,
returned to the exchange and fitted out
with a new and better-sounding title, sent
back to Columbus and passed.
"If such a thing were done and proved
it would show that state censorship,
under conditions such as we have in
Ohio, is a farce."
Roe S. E.\stman.
ELIZABETH PREFERS DAILY
CHANGE
Special to The Motion Picture News.
EHzabeth, N. J., Sept. 10.
Running the same shovi^ for two or
three days is being tried out at the two
largest film theatres in the cit}^
Proctor's Broad Street house and the
U. S. Roof Garden.
The plan does not seem to work as
well as the old scheme of changing the
program daih".
20
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
EDNA GOODRICH NEAR DEATH
Edna Goodrich, who is under contract
with the Jesse L. Lasky Company and
who is now en route to this country
from Europe, had a most harrowing ex-
perience while abroad. Miss Goodrich
Wisconsin Exhibitors Urged to Fight Adverse Bills
C. H. Phillips in Letter to Milwaukee Managers Says Strong Organization
Should Be Formed to Combat Unfair Legislation
special to The Motion Picture News.
Milwaukee, Sept. 9.
A N urgent call was made to Wiscon-
sin exhibitors by C. H. Phillips on
EDNA GOODRICH
and her party secured a motor car and
headed for Havre to catch the cruiser
Tennessee, and while going down hill
the brake gave way- and the car plunged
into a crowd at the bottom of the hill,
killing a child.
The enraged soldiers were a'bout to
shoot the entire party when an officer
intervened, passports were shown, and
they were allowed to continue on their
journey.
September 6 to get together and fight
unfair legislation in that state. Mr.
Phillips called attention to bills relating
to state regul?tion, building code affect-
ing motion picture theatres, censorship
and certain arbitrary powers it is pro-
posed to give the fire marshal in making
inspections of buildings. These bills
were being prepared by the reference
librarian at Madison.
With the possible exception of censor-
ship the exhibitors in the city of Mil-
waukee would not be affected, but Mr.
Phillips declared that a strong front
should be presented by every exhibitor
in the state against the proposed legis-
lation.
In letters sent out to the managers
of motion picture theatres in the city
it was proposed to hold a convention on
September 15 at the Plankington House
club rooms.
All exhibitors were ured to become
members.
The letter follows :
Milwaukee, Wis., Sept. 6.
Dear Exhibitor : You no doubt know
that the International Motion Picture
Association and the Motion Picture Ex-
Reaction in Capital Against War Films
Disturbances They Cause in the Audience More Than Offset Their Popularity,
Say Exhibitors — Wilson's Neutrality Appeal a Factor
Special to The Motion Picture News.
Washington, D. C., Sept. 10.
THERE is much sentiment here at
present against the exhibition of
the war films. They were loudly
heralded in some theatres and anxiously
waited by the public, just as the news-
papers are for the latest news of the
fearful combat in Europe. The films
have come and have been making the
rounds of the city, at first with much
demonstration, but now that has calmed
and in fact, to a part of the public, they
have lost their flavor.
President Wilson's appeal to the people
to regard and respect the strict neu-
trality of America in all things, includ-
ing the motion pictures exhibited of war
preparations has had much to do with
the present aspect of matters. His
wishes have been considered.
Like every other large city of this
country, the population of Washington
is made up of many nationalities and
there will of necessity be in a motion
picture house representatives of the
nations now fighting. There is no good
reason to give these people excitement
and antagonistic feeling, perhaps, against
the occupant of the seat next to him.
One exhibitor remarked that while the
showing of the mobilization of the vari-
ous European armies were money get-
ters for him with standing room only
most of the time, the next set of war
films would be to his loss.
"They caused too much disturbance in
my house. There were demonstrations
of sympathy in different quarters as the
different troops entered the screen. The
usual silence of the screen exhibitions
was utterly disregarded and one might
almost have imagined it was a baseball
game.
"No, I can't afford that. It would
spoil my house. No more war films
for me."
While there is a feeling against the
real war views of the present conflict
in Europe, there is a warlike spirit in
the public and anything flavoring of
national conflicts, imaginary or with
some authentic value, are being put upon
the screens and eagerly patronized by
the public.
It almost appears that every war
photoplay that has been issued for the
past two years is being given a return
engagement with financial benefit to the
management. Theodore Franklin.
hibitors' League of America effected an
amalgamation of the two organizations
at the convention of the Motion Picture
Exhibitors' League of America held at
Dayton, Ohio.
The undersigned, who is the president
of the International Motion Picture As-
sociation, has been appointed on the Ex-
ecutive Board of the Motion Picture Ex-
hibitors' League of America, and as such
member respectfully calls your attention
to the necessity of forming a strong
organization in the State of Wisconsin
for the purpose of preparing to fight
proposed legislation which will be in-
troduced in our next Legislature.
We have been informed that the bills
which will be introduced are already
being drawn by the reference librarian
at Madison. The bills with which we
are likely to be confronted are those re-
lating to state license, state building
code, censorship and last, but not least,
a law empowering the fire marshal to in-
spect theatres.
Milwaukee would not be affected by
any of these bills, with a possible ex-
ception of the censorship bill, which may
increase the cost of service.
The Motion Picture Association of
Milwaukee feels it is its duty to fellow
exhibitors to prevent any legislation ad-
verse to the interests of the moving
picture industry in the State of Wiscon-
sin, and to that end invites a solid or-
ganization that can go before the Legis-
lature and present its claims.
We have therefore decided to hold a
convention at the city of Milwaukee on
Tuesday, September 15, beginning at 9
o'clock in the morning, the meeting to
be called at the Plankington House club
rooms ; this is State Fair week and you
should find an opportunity to attend
both the convention and the State Fair.
Arrangements have been made to enter-
tain all of the exhibitors at a luncheon
at 1 o'clock, p. m.
If it is impossible for you to attend
the convention and assist us in electing
competent and efficient officers to rep-
resent the Wisconsin exhibitors, we
respectfully ask you to show that you
are a live exhibitor and not one who
depends upon others to protect his in-
terests, by sending to Mr. George
Fischer, temporary treasurer, in care of
the Alhambra Theatre, Milwaukee, the
sum of six dollars, which includes your
initiation fee and dues for one year.
This amounts to but fifty cents per
month, with which you will protect
your interests against unfair legislation
in the State of Wisconsin.
Respectfully yours,
C. H. Phillips,
President International Motion Pic-
ture Association.
September 19, 1914. THEMOTIONPICTURENEWS 21
Milwauhee Censors Snub Reformers
Despite Protests, Exhibitors Are Merely Asked to Cut the Titles to a Flash in "For Those Unborn" —
Coming Season One of Unbounded Prosperity, Is the Outlook — Three New
Downtown Theatres Are Under Way
special to The Motion Picture News.
Milwaukee, Wis., Sept. 9.
JUST what a fair-minded, conscien-
tious censor board has to contend
with and to what extremes certain
"reformers" of the "holier than thou"
type will go was never better illustrated
than in this city today when one of this
type complained to the local Citizens'
Committee of the title of a picture that
was being shown at the Butterfiy
Theatre.
The picture in question being the Ma-
jestic's "For Those Unborn," with
Blanche Sweet in the lead.
Though Charles Phillips, the secre-
tary of the Citizens' Committee, refused
to" divulge the name of the complainant,
he said that the only obj ection that could
have been made against the picture was
the title, as the picture itself was abso-
lutely beyond reproach.
The Citizens' Committee took no
other action on the picture than to ask
Manager Graham to cut the titles to a
flash.
That the party or parties who object-
ed to the title of "For Those Unborn"
were able to countenance a musical
comedy that played this city the last
half of last week, in which the chorus
displayed considerable of its physical
beauty, is beyond the understanding of
the local exhibitors.
Not the First Time
This is not the first time that the Cit-
izens' Committee have had trouble with
reformers of this type. Not long ago a
certain well-known business man caused
some of the members of the committee
to spend two hours of their time view-
ing a picture at which he had held up
his hands in holy horror and which
turned out to be an absolutely harmless
production.
In this case, the Citizens' Committee
reprimanded the complainant instead of
the exhibitor.
The present season from all appear-
ances is going to be the most prosperous
for local motion picture exhibitors in
many years. The downtown theatres
are playing to practical capacity all
week, and though plans are completed
for two new houses, a third is now
building and a fourth contemplated,
none of the down town men are worry-
ing.
In fact, the majority welcome the new-
comers and expect an increase in busi-
ness rather than a decrease when the
new houses are opened.
"For," said one of the managers,
"the more bright lights there are, the
bigger the crowds, and the bigger the
crowds, the bigger the business."
Tl he Strand, which is now building, is
expected to open about October 15.
Phillip Gross, Jr., will be the manager
of the new house, and he promises that
he will have many surprises in the way
of conveniences and innovations for lo-
cal picture fans. The house is about a
block out of the present bright light
district, and its opening is sure to open
a new downtown field for local exhib-
itors.
New Downtown Theatres
It is expected that ground will be
broken for the "White House," O. L.
Meister's new $100,000 house, before the
snow flies. This, together with a new
house, which is to be built on the south-
east corner of Third and Wells streets,
completes the list of new downtown
theatres announced.
The outskirt theatres all look for a
prosperous season. Many of them are
gradually sliding their price from five
to ten cents, and it is expected that,
ere the winter is over the ten-cent ad-
mission fee will prevail at the majority
of the outskirt houses instead of at the
minority, as is now the case.
In the face of much competition,
Manager George Fischer of the Al-
hambra Theatre, in place of adopting a
cut-throat policy, has bravely decided
to increase his admission fee to twenty
cents for the downstairs seats in the
evening. The balcony seats will remain
at ten cents as heretofore, and no ad-
vance will be made in the matinee
prices.
Six and seven reels will be given, and
the magnificent fourteen-piece orchestra
will be retained. Entertainers have al-
ways been very popular at the Alham-
bra and Manager Fischer is combing
the vaudeville and opera stages for
talent.
The Paramount program will be
shown, together with the General Film
companies' features, and the pick of the
General's regular program. This, to-
gether with any special features that
may be booked in from time to time,
will make the Alhambra's program the
peer of any in the city.
The majority of motion picture men
concede that the new policy will be a
success, and it would not be surprising
to see a house erected here very shortly
to house twenty-five-cent pictures.
Fatal Lack of Co-Operation
A splendid - example of what lack of
co-operation among motion picture ex-
hibitors will do to the manager's pocket-
book was seen at Portage, Wis., some
weeks ago. A tent show came to town
and put up their tent on the market
square about half a block above two
of the town's picture houses and about
three blocks from the third.
Here they stayed all week, pirating
shows and charging twenty and thirty
cents for inferior productiians. Though
they paid but little into the coffers of
the town, they took out between $100
and $150 a night.
In the meanwhile the three motion
picture exhibitors, who were all paying
taxes, and residents of the town saw
the band from the show come down in
front of two of the theatres and, after
a short concert and some ballyhooing,
drag the crowd past the motion picture
houses and into the tent show. This
went on all week and the exhibitors
were helpless.
In fact, the weekly band concert was
cut short for the convenience of the
tent show, a consideration that the pic-
ture exhibitors have never even asked,
for. J. M. Martin..
— i V
CLARA KIMBALL YOUNG GOES
TO PEERLESS
Clara Kimball Young, who was fea-
tured by the Vitagraph Company in
"My Official Wife," has left that com-
pany to become the star of the recently
formed Peerless Studio, which is one of
the component parts of the World Film
Corporation.
With Mrs. Young comes her hus-
band, James Young, who is also her
director. They have been associated
with the Vitagraph Company for four
years and in that time they have staged
such winners as "The Little Minister,"
"Love's Sunset," "Goodness Gracious"
and "Violin of M'siou." All of which,
with the exception of the first named,
have been shown at the Vitagraph
Theatre.
The first release that Qara Kimball
Young will be seen in under the Peer-
less company is to be "Lola," which is
from a story written by Owen Davis.
It will be released in October.
GOEBEL GETS NOMINATION
Special to The Motion Picture News.
Pittsburgh, Sept. 10.
John Goebel, of the North End
Theater, Perrysville avenue, North Side,
has been nominated as the only candi-
date for president of the Motion Picture
Exhibitors' Association to succeed Fred
J. Herrington, resigned. The election
takes place this week.
22
THE MOTION PICTURE NEWS
Vol. 10. No. 11
PENNSYLVANIA CENSOR BANS BIG POSTERS
Makes Ruling Forbidding the Use of Anything Larger Than a Three Sheet, Measuring 43 by 83 —
Breitinger, of "John Barleycorn" Memory, May Be Overstepping His Authority
in Issuing This Arbitrary Order
special to The Motion Picture News.
Philadelphia, Sept. 10
ARAGRAPH No. 21 of the new
rules issued (or about to be issued)
by J. Louis Breitinger, chief motion
picture censor of Pennsylvania, deals
.expressly with the use of big paper.
.Not stopping at barring the use of big
vpaper in front of theatres he has made
Jiis ruling so general that it includes all
■places of amusement. Under this head
come theatres, parks, circuses, etc.,
over which he is not supposed to have
any control.
The specific ruling reads ; "All ban-
ners, posters, handbills or other adver-
tising matter on display at places of
amusement or elsewhere of a large
size or of a lurid, sensational or mislead-
ing character are prohibited, and the
-iboard will appreciate the co-operation of
.the manufacturing companies, film com-
panies and the exhibitors in its en-
• deavor to properly regulate the display
• of films, reels or views to be exhibited
:and the advertising in connection there-.
with.''
This copy of the regulations was
posted in the ante-room of the censors'
Philadelphia projection room. A pen
rand ink note change the words "large
isize" to read, "of a larger size than a
three-sheet poster, 43 x 83."
This is all very good as far as it goes
and the growing tendency to do away
■with the large size monstrosities which
rare put out in the form of six, eight,
mine, twelve, sixteen and twenty-four-
sheet stands, will back Mr. Breitinger
up in his duling.
The really up-to-date exhibitor has no
place for the big paper if his lobby is
well regulated. He does not need and
moreover docs not want anything larger
than a three to properly display his
wares. But where he is putting on a
big production and wants to bill the
show like a legitimate theatrical attrac-
tion would be billed, where would his
paper showing be with threes only?
He also errs in his ruling on "places
of amusement." He is only supposed to
be a picture censor and as such his
: authority is clearly defined in the law
which created the censor board. He is
treading on the toes of the legitimate
theatre owners and there is liable to be
a flareback of large proportions.
Other rulings of importance are also
made. One which will affect the manu-
facturer or renter is, "The fee of $2.50
will be charged for each reel of 1,200
feet or less and $2.50 for each duplicate
or print of each film, reel or view."
In the past and under a working
agreement with the companies which
had entered suit only the original was
charged for. Now everything is in-
cluded, originals and duplicates.
This is followed later by a ruling that
"On and after September 18, 1914, all
films irrespective of release date shall be
submitted to the board in accordance
with the rules."
This means that those who have been
only submitting pictures released since
June 1, 1914, will have to shell out good
money for films that have mainly
passed beyond the field of usefulness
except for occasional booking.
Applicants to have reels censored must
furnish the name of the manufacturer
and of the players (except in the case
of current events) and an affidavit as to
the number of duplicates, and in addi-
tion a letter describing the scenes and
purposes intended to be carried out or
lesson (moral or otherwise) to be con-
veyed by such film.
If an elimination or rejection of any
film is recommended the applicant is to
receive immediate notice of rejection or
elimination, and if not agreed to the
film will be reviewed by the censor him-
self and the applicant or his representa-
tive. This would seem that the case of
the "Barleycorn'J film had sunk in deep.
It will be remembered that after Carl
Pierce, of Bosworth, Inc., made a kick
and a fight, the censor decided that he
would reconsider.
All banners, posters, handbills or other
advertising matter concerning films,
reels or views, where same are lurid,
sensational or misleading, will be pro-
hibited and when requested by the board
such advertising matter used in con-
nection with the display of the film must
accompany the film.
He then proceeds to take a crack at
vice and problem films, since his recent
encounter with a Harrisburg exhibitor
who defied him by showing the "Drug
Terror."
"All films released prior to June 1,
1914 (excepting those depicting sex and
vice problems and films similar thereto
and also excepting those in which com-
plaint is made by the board) may be
exhibited within the state until Sep-
tember 1, 1914."
Expressions of opinion could not be
learned from exchange men and ex-
hibitors, but it is known from expres-
sions prior to the above rulings that on
the poster question at least the censor
will not have any kicks. Every big
exchange in Philadelphia and most of
the little ones were interviewed on the
poster question when it was thought
that the one sheet would be the largest
allowed and the opinion was unanimous
Ithat it would be a good thing.
Aside from the artistic viewpoint they
considered the financial viewpoint. Only
one concern in the entire lot, the Inter-
state Films Company, claimed to be
making any entries on the right side
of the poster department ledger, but the
manager agreed that the ruling if en-
forced would be a good thing for the
business.
In spite of the apparent mistakes in
the censor bulletin we trust for the sake
of the business at large that the mislead-
ing poster is barred permanently.
Julian M. Solomon, Jr.
Wheat Crop Booms Kansas Theatres
Many Houses Near Kansas City Remodeled — The Electric Inaugurates
One Twenty-Cent Night a Week
Special to The Motion Picture News.
Kansas City, Mo., Sept. 9.
CEVERAL houses in the territory ad-
jacent to this city are being re-
modeled or entirely rebuilt as a result
of the impetus given picture exhibitions
by the general prosperity of the huge
wheat crop.
In Parsons, the Best Theatre, owned
by Otto Fees, will be doubled in capacity
to seat about 1,200 persons by the addi-
tion of two new store rooms. A new
house is being built in Atchison by the
Center Amusement Company, operating
two houses in St. Joseph, Mo.
The new house there probably will be
named the Orpheum and will be the
third in that city. In addition Herbert
Welch, owner of the Colonial Theatre
in Atchison already has doubled the
capacity of his house.
Another Kansas house, the Electric,
operated by P. J. Concannon in Em-
poria, is being doubled. Entirely new
equipment is being installed, including
new seats and a $2,500 orchestral unit.
Mr. Concannon plans to increase the
price of admission at his house to
twenty cents on one night a week. The
regular admission now is five and ten
cents. In the event the increase is made
permanent, his house will be the first
outside of the larger cities in this sec-
tion to charge that sum. Emporia is a
town of about 10,000 inhabitants.
George E. Quisenberry.
September 19, 1914.
THE MOTION PICTURE NEWS
23,
CHICAGO THEATRE TRIES HIGHER PRICES
Star Bucks the Center of a Nickel District, and in Raising Its Admission to Ten Cents, Plays to Big
Business — Also Successful in Keeping a Feature on for a Week — News of
American and Essanay Companies on the Coast
special to The Motion Picture News.
Chicago, Sept. 10.
RIGHT in the heart of Chicago's
most active business section, two
hustling, ambitious and aggressive
exhibitors, decided something like a
month ago to install another motion
picture theatre where there already
seemed to be plentj^.
These two gentlemen had gained suc-
cess in their other theatre ventures, of
which they now own nine, in their tak-
ing the initiative, and having the
courage of their own convictions. Many
of their other theatres stand out as
strong as does the Star, but the Star
is a shining example of what can be
accomplished in the face of seemingly
unsurmountable obstacles.
Madison street between Clark and
Dearborn streets has been for many
years known as Motion Picture Row be-
cause of the number of film theatres
located in that one block. In its num-
ber are included some of the very first
photoplay houses that were opened in
Chicago. They have weathered all the
storms, gone through all the changes,
and of late a few of them have been
showing more than three reels for five
cents.
JOHN BODKIN and John Keane
J under the firm name of Bodkin-
Keane Company, opened this Star The-
atre and immediately did the unheard of
thing. They established an admittance
price of ten cents. Simultaneously with
that radical move they put on a feature
and played it for one entire week.
Only in very exceptional cases has it
been known that one picture played on
Madison street for that length of time.
The other theatres still continue to
charge five cents. They, of course, are
getting the five cent pieces, but Bodkin
and Keane are getting twice that much.
The theatre holds three hundred
people, it is well ventilated, the air
being changed every minute and a half ;
the decorations are soft and the pictures
good. The advertising in front of the
house is not of the circus variety. There
is no loose flapping of posters.
A SPECIAL electric sign, built by
Marx Brothers, covers the upper
portion of the house. It is a pretty piece
of workmanship. Underneath the sign,
and a part of it, is a framework which
will hold a nine sheet and several
threes ; this is bordered by electric light.
Outside of this there are only a few
other frames about the lobby. The only
music used at the present time is a
piano player and an orchestra.
"I believe," remarked Mr. Keane,
"that when you have something excep-
tional, a real feature to offer people,
you should raise your admittance
price, otherwise you are putting the
exceptional films on the same level as
the ordinary and they will not receive
the appreciation they should.
''We have established this ten cent ad-
mission price and intend to maintain it.
It is easier for us to get good features
because we do not make daily changes.
Sometimes we play a film as long as a
week, others we keep for three days."
This is the first time in the history of
"The Row" that a policy of nothing
but features has been established. To
many it undoubtedly seemed impractical
as it is a transient trade as a general
rule that visit these theatres. Many
have a half hour or an hour to spend
and drop in to while away the time.
THE policy of Bodkin and Keene,
however, seems to prove that the
photoplay is established on a stronger
basis on this street of transients than
merely as a pastime. It is now recog-
nized there as one of the necessary
amusements.
The Picture Playhouse Film Com-
pany, Inc., of New York City, has estab-
lished Chicago quarters in the Mailers
building. S. C. Bestar is in charge of
this branch. Mr. Bester has been asso-
ciated with the film business for a num-
ber of years and is especially familiar
with the central west territory.
Mr. Hubbell, of the firm of Moore
Hubbell Company, is in Europe at the
present time securing photographs for
his firm which it is issuing in slide form
to the picture playhouses. This gives
this firm first-hand views of the subjects
to be presented to the trade. ♦
npHE Majestic Theatre, of Rock
-•- Island, 111., owned by Joseph
Hopp, of Chicago, and managed by
Joseph R. Quinn, opened during the past
week after being closed during August
for decorations and repairs.
Mr. Roth, owner of one of the large
theatres in Joliet, is experiencing a little
difficulty in the exhibiting of "The
Littlest Rebel." It seems as though
another exhibitor of the same city had
booked it for the Fourth of July, but
in view of the fact that it was not re-
leased at that time, that booking auto-
matically expired.
No further effort was made by that
gentleman to renew his bookings and
now that Mr. Roth has billed it he
threatened suit. Mr. Gollos, of the
Photoplay Productions Releasing Com-
pany, has his personal lawyer looking
out for the interests of Mr. Roth.
1 N conjunction with the "Ladies' WorlJ-
Magazine" the Essanay Film Manu-
fapturing Company will release the first
complete mystery drama of a unique '
series. The first of these dramas is ;
"The Plum Tree," in three acts.
"The Plum Tree," like all mystery
dramas which will follow, will be a
complete story with the exception that
one paragraph will be omitted in the
"Ladies' World." In the Essanay pro-
duction the entire story will be shown on.
the screen, including the paragraph
which is missing in the magazine story.
The "Ladies' World" will offer large
prizes to its readers who send in the
best paragraph to take the place of the
one which is missing. In order to find
out just what the missing paragraph is^
it will be necessary for . the magazine
readers to see the photoplay.
THESE stories will not be released
in serial form by the Essanay,
but each production will be complete in
one release of as many reels as is re-
quired. There will be a story a month
and a release a month.
Harry Pollard is producing "The.
Legend of Black Rock." This photo-
play is a story with unusual depth and.
Margarita Fischer has a role that will
give her an opportunity to display her
dramatic ability in a new light. Joe
Harris is playing opposite.
Thomas Ricketts is producing the-
third of his series of stories by Marc
Edmund Jones. It is called "In the
Daylight." The previous of this series
were "In the Firelight," and "In the-
Moonlight," which were highly spoken;
of by the critics, and "In the Daylight"'
promises to be equally well received.
A BEAUTY society comedy-drama
featuring Margarita Fischer and
Harry Pollard, will be released by the
American Film Manufacturing Com-
pany, Tuesday, September 22.
In the Flying A production of "Jail
Birds," William Garwood made a sen-
sational dive through the window of
the court house after he had been found
guilty of manslaughter by the jury.
FILM LODGE ENVIRONS
One thousand feet of motion pictures,
comprising twenty-three different scenes
around the Odd Fellows' Home, Lex-
ington, Ky., have been taken by S. J.
Needham, of Cincinnati.
24
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
Ohio Censors and Temperance League Clash
Head of Association Fails to Prevent Cuts in "Ten Nights in a Bar-room" —
Censor Law Now in Full Force
RUSSIAN STAR IN CENTAUR
COMEDIES
Nettie Noges, who has just signed a
contract with David Horsley to appear
in Centaur comedies, is a Russian
actress, who appeared in Ibsen's
"Pilla's of Society" as Olaf, a little
boy, when she was only fifteen.
NETTIE NOGES.
In her second season with that com-
pany, Miss Noges was promoted to
more important parts in such plays as
Sudermann's "Magda," "Fires of St.
John," and Strindberg's "Father." In
the "Fires of St. John" Miss Noges
scored her first great hit which resulted
in her being chosen as the leading
.woman for the Theatre Eathonia, where
sht immediately starred in the "Pillars
of Society."
RELEASE VIVID WAR PICTURE
The two-reel release of the U. B. O.
Feature Picture Company, entitled "The
Evolution oi Europe," was secured by
the foreign agent of the United Booking
Office, F. P. Company, and is said to
be authentic in every detail.
The action starts with the scenes of
mobilization in England, Russia, Ger-
many, Austria, France and Servia, with
the crowned heads reviewing the armies.
The fleets of super-dreadnaughts, cruis-
ers and destroyers in battle array ; the
Uhlans in death grapple with the enemy ;
the Tsar's Cossacks in action — all are
given in vivid scenes.
The picture has already won success
at the New York Theatre, New York
City, and the Bowdoin, Boston.
KATHIE FISCHER CELEBRATES
BIRTHDAY
Kathie Fischer, niece of Margarita
Fischer, has celebrated her seventh birth-
day. She was the recipient of many
presents from her numerous admirers.
Besides a number of children who at-
tended the festivities were Margarita
Fischer, Mrs. Fischer, Mrs. Pyle and
Harry Pollard.
Special to The Motion Picture News.
Columbus, O., Sept. 10.
/^NCE more the Ohio Anti-Saloon
League and the Ohio board of
censors have clased. The first time it
was over the films of Jack London's
"John Barleycorn," in which the censors
shortened several drinking scenes. This
time it's over "Ten Nights in a Bar-
room," another temperance picture.
Wayne B. Wheeler, head of the Ohio
Anti-Saloon League, first declared he
would bring mandamus proceedings
against the board to restore certain
scenes cut out of the picture. Later,
however, he announced that a lecturer
would be sent around by the league
wherever the picture is shown to ex-
plain what scenes were cut.
Wheeler, in an interview in several
local papers concerning the eliminations
in the "Ten Nights in a Bar-room" pic-
tures, recalled the allegation that $25,000
had been offered by the manufacturers
of the "John Barleycorn" pictures to
suppress the pictures in six states on
which wet and dry elections are sched-
uled for this fall.
The state industrial commission de-
manded an explanation, claiming that
Wheeler's statements sounded as if he
Special to The Motion Picture News.
Cleveland, Sept. 9.
THE blood-sweating behemoth of cir-
cus poster fame — the only and
largest living animal of its species in
captivity, gentlemen — has nothing on the
Cleveland motion picture exhibitors at
the present time.
Even before arbitration on the oper-
ator's wage scale had been successfully
closed the exhibitors had a demand of
more than a two hundred per cent, in-
crease from the Musicians' Union to
contend with. The elements of a splen-
did fight are in the making. The Musi-
cal Mutual Protective Association, Lo-
cal No. 4, American Federation of Musi-
cians, in a letter to the local managers
demand a new scale of wages for all
musicians.
But the new rates hit particularly op-
erators of mechanical devices, and the
theatre owners see in the demand a care-
fully-planned move to abolish mechan-
ically-operated musical devices. Here is
the scale demanded : Where a man now
plays six nights a week for a three-hour
period, he receives $16 a week. The
new figure asked is $24. This applies to
all iion-mechanical instruments.
A man playing a mechanical device in
meant to imply that the company had
offered the censors a bribe. Wheeler
replied that he meant to convey no such
impression and sent the commission a
copy of a photograph of a letter pur-
porting to have been sent by an Illinois
liquor organization to the owners of
the film offering the $25,000 for the
suppression of the film in Ohio and
other states.
The censors stand pat on their cuts
of drinking scenes.
"We cut such scenes always and can
make no exception in these pictures,"
they say. "Enough of the scenes are left
to convey the idea, to tell the story and
to impress the temperance lesson the
pictures tell."
The state film law went into full ef-
fect Tuesday, September 1. From now
on any Ohio exhibitor showing films not
approved by the Ohio board of censors
will be liable to prosecution under the
law. The penalty is a fine of not less
than $25 or more than $300 for the first
offenses and imprisonment for not less
than 30 days or more than one year or
both for persistent violations.
There will be little if any crime, fewer
drinking scenes, and even less kissing
in the pictures from now on.
the uptown theatres (east of East Ninth
street) for a four-hour period, six
nights a week, now • receives $20. The
union demands $50 for the same work-
ing hours.
In the downtown houses where three
shows are given daily for seven days,
the mechanical player operator receives
on an average $35 a week. He works
about 10 hours per day. And now $80
for seven days, or $65 for six days is
demanded.
For downtown non-mechanical play-
ers, $4 per single engagement of four
hours is asked. If the man works in
two shifts, being employed seven hours,
$6 is demanded.
The exhibitors have balked at the de-
mand and declare that if the issue is
forced the entire city will swing to non-
union men. They anticipate that the
union will call out the union picture-
machine operators if the demand for
the higher rates is not acceded to. In
such a case they promise to bring in and
employ only non-union operators.
The exhibitors will meet to talk over
the situation. They declare that the
wages demanded are ruinous to the ex-
hibitor and cannot be met.
Orsen N. Nielsen.
Cleveland Musical Union Demands Increase
Exhibitors Declare that They See in the Move a Well-Laid Plan to Abolish
Mechanical Devices
September 19, 1914.
THE MOTION PICTURE NEWS
25
The Fable of the "Dog" Town That Knew
What It Wanted
THERE is a town about 50
miles south of St. Louis
that I cannot call by its
real name without wounding the
feelings of some very good peo-
ple in a manner that the reader
of this story would not under-
stand unless he had lived in the
town, but since every word of this story is true, I will call
the place Verity, which will make it near enough to the truth
for all concerned.
Verity is a small town, and as near like several other
thousand towns that fly-speck the map of the United States
as are the proverbial peas in the pod. Its streets are muddy
all winter and dusty all summer, and outside of the circle
of its three thousand inhabitants and their sons and daugh-
ters and other kinsfolk who have gone away to live in other
places, It is little known.
Verity used to have a reputation, however, a reputation
that reached far and wide, and caused it to be talked of in
railroad trains and on railroad ties, in hotdl lobbies and hall
bedrooms all over the country, and the people who talked
about the town did not give it its real name any more than
I have. They called it "Anathema," and "that awful burg,"
and "Punkville," and a dozen other ugly and, to their reason-
ing, appropriate names.
T 7 ERITY had the reputation of being the worst show town
^ on the kerosene circuit! Verity compels me to tell the
truth about "Verity." It was the worst show town on the
kerosene circuit, and while Verity justified its reputation, it
was perfectly justified in it. Its character was won not be-
cause the people were slow or behind the times, or because
they were afflicted with a moral wave, but because there was
a lot of people in the theatrical business without brains
enough to give the people in country towns the credit of
having any brains at all.
Verity is just near enough to St. Louis to be used as a
try-it-on-the-dog stop for every fly-by-night bunch of ham-
fats and patent medicine Indian herb grafters on the road.
About once or twice a month during the season some broken
down thespian would send out a call for lady and gent per-
formers who could furnish their own wardrobe, were willing
to work for a small salary and double in brass. Lord knows,
they had brass enough.
A fearful and wonderful aggregation of almost talent
would be got together that could usually pool enough funds
to buy a ten-trip to Verity, which was chosen because it was
a small, inoffensive town on the way south where overcoats
were not needed. At first, quite a few of these near actors
did make enough to carry them to the next stop, not be-
cause Verity liked the sort of performance they gave, but
because the people were amusement hungry, and kept on
hoping against hope that perhaps some time through a lucky
accident a good show would come to town, but that sort of
lightning struck the place so seldom, and as there was no
way to pick out the sheep from the goats without spending
their mone}', they stopped going altogether.
T T finally got so that every show, good or bad, that
came to the Opera House, played to old Pete Woolson,
the janitor, and a few ushers. The good companies that had
accidentally billed the town soon cut it off their route, and
the bad ones disbanded, the men walked out of town, and the
women got jobs waiting on the
table in Aaron Wheatley's Pal-
ace Hotel until they could get
in touch with, and negotiate a
touch from some good-natured
relative who would send them
enough to pay their way back
to the city.
From that time on the fine big Opera House was dark
except when the Methodist Church played an engagement
with a church fair, or when the Ideal Dancing Club gave a
blow-out.
Three years elapsed. ^Motion pictures were born. The
people of Verity took new hope. Visitors to the city brought
back glowmg accounts of the new art. The people looked
forward to the time when they would have their own moving
picture shows. The time came. They got them. They got
them from the same source that they had got their speaking
stage shows. The tribe of hamfats was not dead.
They came to the town and established store shows, and
used the same line of reasoning they had used in their
dramatic ventures. "Anything is good enough for the
sticks." They ran year-old, rain-stormy pictures in badly
lighted, poorly ventilated rooms.
THE people, long suffering and patient, came. They took
a look at the miserable projection, and listened to the rau-
cous voiced bawler, whom the manager felt it was his duty to
station at the side of the screen to explain the picture to
the "rubes." The "rubes" came once or twice, then they
stayed at home, and the town's reputation grew worse. It
was hopeless, the hamfats said; they gave it up; it was the
worst picture town on the map.
Then Jimmie Maxwell arrived on the scene, and the town
lost its reputation. He did not have to come far, because he
was born and raised in the town. Jimmie liked to go to
shows, and although he was what the hamfat managers
would have called a "rube," he had seen more high class per-
forrriances in his young life than most of them had, on
either the silent or speaking stage, and he knew good work
when he saw it.
It was summer when Jimmie got his hunch. He proposed
building an airdome. All the older citizens advised him
against his project. "It won't do, Jimmie," his uncle John,
president of the National Bank, told him. "The people have
been humbugged so often they won't go to your show."
"Yes, but, Uncle John, I intend to give them good pic-
tures."
"You can't give them good pictures, Jimmie. The ex-
changes in the city won't ship you good ones. They say
anything is good enough for us rubes. They will send you
pictures that will be old and out of date, and pictures that
will get the church crowd against you."
* * T WON'T have the old stuff," said Jimmie. "I know
good pictures when I see 'em. I'll go up there to the
exchanges and I'll shake a bunch of money in their faces,
and I'll get good pictures, the kind I want, or I won't have
an}-."
"All right. Jimmie," said Uncle John. "Go ahead ; your
name's good for the cash at my bank ; only remember you
will have to give the people of this town a first class show in
a first rate building. They are used to doing without shows,
(Continued on page 70.)
By A. H. Giebler
And incidentallr, of the man who was wise
enough to give the "stop-on-signal" community
the line of amusement stuff it was standing pat
to ^et — Moral: The wise guy of the metropolis who
KlcHs because the "R.F.D's" won't fall for "1820-
and-still-going" junK is the boob of the business
^ jS^
26
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
Cleveland Mayor Threatens Local Censorship
Starts War on Lurid Advertising, and Scenes of Crime and Violence — Will
Arrest Any Showing of Uncensored Films
RAILROAD MOTION PICTURE
CAR READY
Special to The Motion Picture Kews.
Springfield, 111., Sept. 10.
\\'ithin the next few weeks resi-
dents of the smaller Illinois towns
will have motion pictures brought to
them in the first railroad motion pic-
ture theatre ever put out in the
United States.
The Jones Brothers Railroad Mov-
ing Picture Shows company have just
about completed their first motion
picture car and it will be started on
its initial tour shortly. The car is to
be pure white. It will be called the
"White Dove."
Electricit}' generated on the car
will provide current for the projection
machine, the elaborate outside elec-
tric light displaj' and the $1,000 elec-
trical orchestra which will be install-
ed in the car. The interior of the car
is arranged to seat a large number of
persons. First-class films will be
shown, particularly feature pictures of
high merit.
NEW PROVIDENCE THEATRE
OPENS JAN. 1.
Special to The Motion Picture News.
Providence, Sept. 9
THE National Realty Corporation
has acquired by long leases the
entire block bounded by Union,
Washington, Worcester and Cle-
ment streets, where it is proposed to
construct a modern business block
having a three-storj' frontage on
Washington street.
It will contain a theatre 119 feet
by 200 feet on the ground floor, which
will have a seating capacity of 3,000.
It will be used as a motion-picture
house, but the stage and accessories
will be sufficient to permit the putting
on of regular dramatic productions.
Mr. Williams, the proprietor of the
Casino, has the lease of the theatre
and expects to open about January 1,
1915.
BOSWORTH ACTOR SURPRISES
POLICEMAN
Some of the scenes in Jack London's
"An Odyssey of the North," made by
Eosworth, Inc., are laid in Seattle, so
Hobart Bosworth, who directed it and
played the )ead, went there to take them,
thereby giving a Seattle policeman the
surprise of his life.
Noticing an Eskimo whose actions
were attracting a crowd that blocked
traffic, he seized the disturber and .
hustled him away. The man went will-
ingly, only to paralyze the policeman a
moment later by saying, "Thank you so
much. Would you mind doing that
again?" The officer was game, and his
scene with Hobart Bosworth as "Naass"
forms one of the most effective in a
production full of dramatic moments.
Special to The Motion Picture News.
Cleveland, O., Sept. 9.
POLICE censorship of motion picture
films may again be established in
Cleveland if Director of Law J. N.
Stockwell holds that the city has this
power since the enactment of the State
censorship law.
Following the complaint that motion
picture scenes of crime and violence
were being shown at a number of down-
town theatres. Mayor Baker has re-
quested the law department for a ruling
as to the city's powers since the State
Board of Censors has been passing
upon films.
On Wednesday, September 2, Mayor
Baker told Police Chief Rowe to order
patrolmen to watch motion picture the-
atres on their beats and tear down and
destroy banners and posters portraying
crime or war scenes. According to the
Mayor, the war against hair-raising
banners will be continued until an in-
junction is sought by theatre owners
and the case is threshed out in court.
Mayor Baker has also ordered the
chief to detail men to see that only
films bearing the approval of the Ohio
State Board of Censorship are shown.
Managers showing uncensored films are
to be arrested, the Mayor said.
Huge lithographs of armed bandits
and advertisements of other thrilling
Special to The Motion Picture News.
Los Angeles, Sept. 7.
'TpHE Static Club, composed of about
seventy camera men who have made
good at local studios, is now cozily lo-
cated in an attractive clubhouse near
Echo Park Lake, at 1830 Santa Cruz
street, which is to be made the perma-
nent home of the organization.
At a recent meeting of the mem-
bers, it was voted that the secretary
should open negotiations with the Cine-
ma Club of New York City, looking
to the affiliation of members of that or-
ganization with the Static Club while at
Los Angeles, or members of the Static
Club with the Cinema Club while in the
East.
A feature now being added to the
clubhouse is an experimental labora-
tory where members can do develop-
ing and finishing, or secure the aid of
other members in solving problems in
motion picture photography.
The club is a corporation with
eleven directors. The officers are : E.
G. Ullman, president ; William C. Fos-
ter, vice-president; Henry Cant, sec-
motion picture scenes have been dis-
played at a number of theatres within
the past two weeks, the Mayor was told.
The same conditions prevail in theatres
in the outlying districts.
Following the city's crusade against
pictures of crime two years ago, the
Motion Picture Exhibitors' League voted
against lurid advertising and the ban-
ners and lithographs at the theater en-
trance were eliminated.
Up until the time of the enactment of
the State censorship law, police had the
power to prevent the showing of crime
and violence. A number of arrests
were made in the crusade two years ago.
Attorney Robb O. Bartholomew was
appointed city censor and he made a
lengthy report on the motion picture
situation, recommending the licensing of
all theatres.
An ordinance incorporating Bartholo-
mew's recommendations was introduced
in the city council but failed to pass.
City censorship was continued until the
State Board of Censors took over the
work.
Mayor Baker has asked the law de-
partment to report whether the censor-
ship law repealed sections of the gen-
eral code empowering police to prevent
the showing of scenes of crime and
violence. He does not expect a reply for
some days. Orsen N. Nielsen.
retary ; S. S. Norton, treasurer. All
local manufacturing companies are
being added at practically every meet-
ing.
The Static Club held open house
Saturday evening, August 29, to all
camera men in Southern California. In-
vitations were sent to all camera men
not members, and the attendance was
greater than expected, there being
about fifty present. During the evening
the crank-turners and focus finders
talked shop. There were explanations
made of several different kinds of in-
tricate exposure work, and a general
social time followed. In the billiard
room there were several match games,
a musical program was given, and later
lunch was served. The housewarming
was a complete success.
All of the many studios in the Los
Angeles motion picture industry were
represented and there were a number of
out of town camera men, including
Thomas B. Middleton, H. B. Heimerl.
F. M. Dean, and Mr. Brown, of the
American studio at Santa Barbara,
present. J. C. Jessen.
Static Club Moves Into Permanent Quarters
Composed of Los Angeles Camera Men, Who Have Installed an Experi-
mental Laboratory — All Local Manufacturers Represented
September 19, 1914. THEMOTIONPICTURENEWS 27
Community Theatres Strong in Capital
Northeast and Southeast Sections of Washington Reveal Neighborhood Houses, Both Airdomes and
Theatres, in a Flourishing Condition — Apollo, Empire, Princess, Maycroft, Universal Park,
Avenue Grand, Header's and Navy, All Boast Consistent and Profitable Patronage
special to The Motion Picture News
Washington, D. C, Sept. 10.
THE picture theatre in the residen-
tial parts of the Capital City is
showing a marked improvement
in many ways. This is exemplified in the
northeast section, which, not so long ago.
was characterized chiefly by the small
house, mediocre music and a program
which had chiefly seen the rounds of
the other parts of the city. Xot so now.
The northeast has become a progres-
sive business community and with this
advancement the motion picture exhibitor
has also advanced.
Xew large theatres have been built
carrying ten cent shows, first runs and
big features as the daily shows, while
excellent music accompanies the pictures,
and attractive decorations and brilliant
electric display are readily observed.
The Apollo Theatre is one of the
newer houses with a capacity of about
700, under the able management of A. N.
Waters. This has an artistic architec-
ture, with an arched front and a lobby
of considerable depth which adds to the
attractiveness of the entrance.
The price of admission varies from 5
to 10 cents, according to the program,
and a "Countrj- Store" is a feature once
or twice a week. Mr. Waters and his
assistant, ^Ir. Chick, had only the most
cheerful reports to make.
Music A Feature at the Empire
Another new theatre in this section is
the Empire, which is large, commodious,
and attractive in its structure and
decorations. "Standing room only"
regularly prevails at this house between
the hours of 8 and 9 :30. which bespeaks
its popularity. Samuel Greenburg is the
gracious manager, who is always
solicitous of his patrons.
A noticeable feature of the Empire is
its excellent music, which is always in
keeping with the drama in progress.
This is accounted for by the fact that
Mr. Greenburg is a musician himself and
will not tolerate mediocre music.
"I must have good music, no matter
what the price," he said emphatically, as
we listened to parts of the opera of
■■^ladame Butterfly," "II Trovatore, ' and
selections from Beethoven accompanying
a big feature.
The Princess is a very popular theatre
in the northeast, which has enjoyed years
of good patronage under the manage-
ment of John ^Morgan. It has always
stood for the best in the pictures, ex-
cellent ventilation, appropriate music and
courteous treatment.
Mr. Morgan has been in the motion
picture business a long time and has the
ability of selecting a well balanced pro-
gram which pleases everyone.
Special Provisions For Children
The Maycroft offers the residents of
the northeast an excellent airdome,
spacious, comfortable, and well managed
by Fred Stein. The projection is good
and the show consists of a feature and
a couple of single reels, which includes
a corned}'.
This park is especially attractive for
mothers with babies in carriages, for Air.
Stein has provided ample space for these
and if the infants are asleep in the car-
riages the ushers are instructed to let
the parent know if the child wakes.
There is alwaj-s an attendant to look
after these babies.
"It is very seldom," said Mr. Stein,
"that we have to call the mother for
any disturbance on the part of these
babies, for usually the child is at once
attracted by the screen and enjoys the
pictures or someone near at hand at
once entertains the kid.
"It pleases me to note the confidence
with which mothers turn over their little
ones to our care. This gives them a
chance to have a pleasure and relaxation
after the day's work and trials."
Another park in this section is Uni-
versal Park, which is large and com-
modious. A good program is offered
which is always well attended. This is
under the management of William I\Iin-
nis, who offers a special weekly attrac-
tion in the "Country Store."
Popular Southeast End Houses
The southeast section has been just as
active in motion picture advancement as
the northeast. The largest theatre in
this part is the Avenue Grand, which
commands an attractive frontage on
Pennsylvania avenue.
This has a capacity of about a thou-
sand with a gallery, wide aisles, roomy
seats, high ceiling and one of the clearest
screens of the city. The projection is
excellent with perhaps the longest throw
in the city. The Avenue Grand was
formerly a vaudeville house and after
various vicissitudes has finally come
under the present management as an
exclusive picture house. It carries an
excellent program of features, which
brings the patronage of the cultured of
the community. John Keenan is the
manager.
Another popular theatre in this vicin-
ity is Pleader's, under the management
of Harry F. Wolf. This is a house of
good size which caters to the refining
influences of the pictures. Its attrac-
tive interior and exterior decorations
have given it the distinction of being
one of the prettj' residential theatres.
Its well-balanced program draws a good
attendance.
The Nav}', close at hand, is just re-
covering from a slump in business, but
in the hands of the present management.
C. R. Brooks, this theatre promises to
once again stand in the good favor it
formerly held.
Residential Houses Are Growing
It is exceedingl}- gratifying to note the
advancement of the residential theatre,
for this especially signifies the perpetua-
tion of the motion picture as an amuse-
ment of the people.
These theatres are keeping pace with
the down-town shows and in that way
have been able to entertain a large part
of the public within the vicinity of their
homes. It has been and is playing a large
part in keeping the unity of the homes,
as well as giving the tired housekeeper
a convenient and wholesome pleasure.
The large, well ventilated, attractive
house, with good music and clean shows
has worked a refining influence in vari-
ous sections of the city. It is nothing
uncommon to see automobiles lined up
against the curb before these theatres
while the young folks have given them
the same dignity of dress as if they were
attending a high-priced legitimate per-
formance. Theodore Fr.^xklix.
ALCAZAR CELEBRATES FIRST
ANNIVERSARY
Special to The Motion Picture News.
Waterbury, Conn., Sept. 10.
The Alcazar Theatre in Naugatuck
observed its first anniversarj' the week
of August 31 in a most fitting manner,
^vlanager George Rabbott spared neither
labor nor expense in garnishing his house
for the festive week. The exterior was
strung with five hundred variegated in-
candescent lights, while chains of laurel
added a wanting touch of nature. The
interior was embellished in regal style.
Beginning at the lobby the chain of
lights and laurel swept on dow-n through
the orchestra and along the side walls.
Hydrangeas and giant palms occupied
advantageous positions on the stage.
The screen had a laurel frame, and op-
posite it on either side were huge
American flags. Ferns also added to
the general effect. The anniversary
week was brought to a close with the
showing of "Home, Sweet Home," the
Mutual Company's masterpiece.
Vol. 10 No. 11.
28
THE MOTION PICTURE NEWS
Theatre of War, This Actor's Next Stand
Guy Standing, Cast for "The Silver King," Is Made a Lieutenant in the
English Navy, Famous Players Hear
K
GUY STANDING, who was cast for
the stellar part in the film version
of "The Silver King," which the Famous
GUY S'XAHDiNU
Players intended bringing out this sea-
son but postponed indefinitely when
Standing, an English subject, and a
member of the Royal English naval re-
serves, was called to the colors, has re-
ceived a lieutenant's commission in the
British navy, carrying with it the com-
mand of H. M. S. Ytene.
In a message to Adolph Zukor, Mr.
Standing writes :
"I have been tendered and accepted
a lieutenant's commission, with com-
mand of this ship, the 'Ytene.' Hence,
for the time being I am no longer an
actor, but a member of the King's
'Navee,' a role as interesting as that of
'The Silver King'— which again reminds
me of your kindness and tolerance in
suspending so costly a production be-
cause of the necessity that called me to
the greater theatre of war."
In another paragraph, Guy Standing
predicted the great naval battle between
the English and German vessels, the
official reports of which were recently
published in the newspapers :
"I am confident that we will meet the
enemy in a great sea fight very soon,
and am certain the English naval force
will give a good accounting of itself.
The prevailing spirit among our num-
bers is one of calmness and quiet
preparation. Yet we can sense the im-
minence of impending events."
Holiday Sees Change of Bill at the Vitagraph
"Win(k)some Widow" and "413" Vie With Each Other for Audience's Favor
— Both Plays Commendable and Well Acted
ELIZABETH THEATRE OPENS
AGAIN
Special to The Motion Picture News.
Elizabeth, N. J., Sept. 10.
Elizabeth has another motion picture
house. The G. A. R. Theatre at 124
East Jersey street after being closed for
nearly a year, has been reopened under
the name of the Victoria Theatre.
Harry Rubenfeld, a local man, is the
proprietor and manager, having leased
the building from its owners, Judson
Kilpatrick G. A. R. post. Rubenfeld is
running only evening performances ex-
cept on Saturdays when he gives
matinees. His prices are five and ten.
Programs are changed daily.
UNIVERSAL MOVES SCENARIO
DEPARTMENT
The scenario staff of the Universal
Company is being moved from its pres-
ent headquarters at the executive offices
at 1600 Broadway, to the Imp studio.
The move was suggested by Julius
Stern, manager of the Imp studio, in or-
der that co-operation can be developed
between the directors and the scenario
department.
It is essential that these two de-
partments work in unison. It also en-
ables the scenario department to judge
what is necessary in the way of pho-
toplays for the various companies.
THE change of bill at the Vitagraph
Theatre, New York, on Labor
Day was a welcome one in at least one
respect — that it substituted a sturdy and
wholesome melodrama for the sultry
atmosphere of "The Painted World,"
which had headlined the preceding bill.
"413" is a melodrama that is iar from
the madding crowd of melodramas, not
because there is anything particularly
up to the minute about the story, but
because it is played by a company, each
member of which has intelligence
enough to avoid painting the characters
as black as they might.
Such sensible handling of a story is
unusual enough to make the oldest
blood-and-thunder tale new. There is
not a trace of raving, ranting, strutting
or posing in the whole three reels. The
actors behave so naturally that they do
for the credibility of the story what the
cleverest playwright could not do with
his imagination. The romance of a
wealtliy clubman, who is a secret serv-
ice man in his spare moments, with the
daughter of a diamond smuggler is not
a novel plot, but when one finds human
lieings in the parts instead of barn-
stormers, it is certainly fascinating.
Plarry Northrup plays his part to the
ON THE SCREEN
"Our Mutual Girl" has traveled con-
siderably, and in all cases she visits in-
teresting people for the theater-goers
who have been following her unique
adventures through the medium of the
Mutual pictures.
"OTJE MUTTJAl GIRL" AND HER KEWPIES
In the search for further novelty, the
producer hit upon the bright idea of
having "Our Mutual Girl" go and see
Rose O'Neill, the creator of those quaint
people, the Kewpies.
limit, without exceeding it. Morey, as
the hero, is more carefully disguised as
an ordinary man than any hero of the
season. Anita Stewart is — well, Anita
Stewart, which would be praise enough
for many an actress. The rest of the
company, including Julia Swayne Gor-
don, lend their characters real and con-
vincing individuality.
"The Win (k) some Widow" is re-
markable for the appearance of J. Stuart
Blackton, the well-known Commodore,
in the role of farceur, and Cis,sy h'itz-
gerald's successful solution of the prob-
lem of carrying on five flirtations and
attending to a husband, all at the same
time. It requires four reels, the fire
department and all her presence of mind
to do it, but she emerges in the arms of
her husband, with five solitaires and a
menagerie to the good. To say nothing
of the applause of her audience.
The farce is a trifle heady in spots,
but it is prefaced with a sentimental
hors d'oeuvre, "The Unwritten Play"
and followed by "413," which is strong
enough to carry off any of the intoxi-
cating effects of its predecessor, like a
cup of black coffee. The whole, pro-
gram is well compounded and ought to
make a palatable mixture.
September 19, 1914.
THE MOTION PICTURE NEWS
29
The Other Side of the Pass Question
By An Editor
Pass Seekers Posing as Newspaper Men Should Not Be Confused with Earnest, Hard Working Mem-
bers of the Craft — Distribution of Free Tickets Does Not Influence Newspapers in
Allotting Space for Reading Notices.
EDITOR'S NOTE.— The article below
is a reply to the one which appeared
in last week's issue of The Motion
Picture News, under the title of
"The Pass Disease and Its Vic-
tims." The author of the latter is a
newspaper man. The writer of the for-
mer has served in nearly every capacity
on several New York dailies. Both rep-
resent well-grounded viewpoints. The
exhibitor will find food for thought in
each of these articles.
SPEAKING of passes, I shudder to
think of the future of Buffalo (or
any other city, for that matter), if
the newspaper men of the community
are such characterless individuals as
Charles B. Taylor would have us
imagine from his description of "The
Pass Disease and Its Victims," which
appeared in last week's issue of The
Motion Picture News.
I would like to pick out one or two
of Mr. Taylor's examples and analyze
them. He speaks of a certain individual
of the advertising office of a daily paper
who threatened to stop the notice auto-
matically due a theatre manager, unless
his needs in the way of passes were
satisfied.
But, so the story goes, "The manag-
ing editor, being a 'prince of good fel-
lows,' who gives everybody a square
deal and who is in turn always 'taken
care of with all the passes he wants,
and could have the whole theatre if he
wanted it," gummed the advertising
man's cards and the latter's threat
amounted to nothing.
I wonder if Mr. Taylor realizes in
what a position he would have placed the
managing editor in the eyes of his hoss
and in the eyes of real newspaper men
had he mentioned the name>
The managing editor may have ap-
peared as a prince of good fellows to
the theatre manager whose house he
favored, but the very fact that he could
be spoken of as one who was always
taken care of, proves very conclusively
that he was not to be trusted in his
managerial capacity. In other words,
he was not loyal to his paper — a thing
fatal to the reputation of any newspaper
man — or he could not have been men-
tioned in that way.
A NOTHER instance : "When a press
agent enters the editorial sanctum
the first thing that passes through an
editor's mind is, 'Well, how many do
I get?' " If such be true in any case, the
editor -is not worthy of the title. He is
not an editor. He is a grafter posing as
a newspaper man.
' The thing in Mr. Taylor's article
which impresses me is the same as that
which has impressed me in every lament
of the kind that I have ever read or
heard. It is the constant allusion to
pseudo-newspaper men who try their
newly-acquired police cards or business
cards on every occasion, and classifying
them with newspaper men.
The newspaper man of standing
rarely uses any identification, and he
ver\-, very seldom asks anyone for a
pass. He doesn't need to.
He more often than not pays his way
to the theatre. Don't seem astonished!
I know any number of newspaper men
who pay their way, year in and year
out. I do not say that many of them
are not invited by the friendly press
agent and accept, or that many of them
do not get theatre tickets through the
regular channels by which tickets are
distributed to members of the staff in
every newspaper office.
r>UT I do say, they don't ask for
passes save in occasional instances
when a friend may be publicity agent
for an attraction which the editor or
reporter particularly desires to see.
Last year there was a show on Broad-
way which was attracting the attention
of the police. There was much public
controversy over it, and the producers
announced that they would give a mid-
night performance of the piece so that
all the morning newspaper men might
see it and pass judgment. Tickets were
distributed in all the newspaper offices
in New York.
On the night of the performance the
theatre was packed. In fact, so packed
that by one-thirty, before many of the
working newspaper men of the city
could have arrived, the doors were
closed. Not one-quarter of the audience
was made up of newspaper men of
standing. The other three-quarters
were made up of the midnight riff-raff
of Broadway, women of the streets,
copy boys from the offices, drifters
from Park Row and what not.
I saw a night editor and a telegraph
editor from a powerful morning daily
unable to get in. Others equally well
known on Park Row jould not get in.
And those men went to see what man-
ner of show it was. I afterwards asked
a reporter who knows everybody worth
knowing in New York's newspape/ life
who was there. He replied that he jaw
very few persons whom he knew even
by sight. The crowd was your average
theatre man's idea of a newspaper
crowd. The more is the pity.
A FEW nights later, several news-
paper men sat in the press box
with the publicity man of a New York
house devoted to Grand Opera.
"Do you know," he asked, "this is the
first time this winter that I have seen
this many regular fellows in this box?
I don't understand it. I get plenty of
demands for passes from the small fel-
lows who don't amount to anything, but
I have to work my head off to get a
real newspaper man here. What do you
fellows want, anyway ? Just let me know
and I'll send you embossed invitations
and tickets with raised letters on them
if you so desire; but come up and see
us."
"I've been after George," he said,
slapping an old friend on the shoulder,
"all winter to get him to come and see
my show, and this is the first time he's
been up this year."
And this is just what I have been lead-
ing up to. The theatre man, especially
what you might call the smaller ex-
hibitor— and I presume it will apply to
the motion picture exhibitor — gets a
wrong slant in looking at this problem.
He puts too great confidence in the
cheap pass fiend's ability to do him good
or ill.
A S a matter of fact, the average fiend
couldn't get a two-line item into
the paper, and his influence in keeping
legitimate matter out of the paper is as
small as his intellect.
Every editor knows that theatrical,
and incidentally motion picture news, is
the most interesting routine stuff that
comes to his desk. He knows that his
public demands it. What his public de-
mands he has got to print whether he
wants to or not.
He also knows that a higher rate is
charged for amusement than for other
forms of advertising. And he is quite
aware that this higher rate is charged
because of the free space which is given
to theatrical enterprises.
The sooner the exhibitor learns that
he is sure to get interesting matter into
the daily papers no matter how many
passes he issues, the sooner he will
cease to lament the greed of newspaper
men ; and the better off he will be when
he quits confusing snippy advertising so-
licitors and reporters in embryo with
those fellows who toil nightly over
reams of copy toward which they must
maintain an impersonal attitude.
30
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
Exhibitors Will Appeal to Labor Federation
Grant Cleveland Operators $2.50 Weekly Advance on Latter's Demands Pend
ing the Appeal — Two Houses Refuse Arbitration Terms
Special to The Motion Picture News.
Cleveland, O., Sept. 10.
WAGE increase of $2.50 weekly and
an increase of twenty-five cents an
hour for overtime work was granted the
142 motion picture operators in Cleve-
land on Thursday, September 3. The
new scale was approved at a conference
between the executive committee of the
Motion Picture Exhibitors' League and
the executive committee of the Motion
Picture Operators' Union.
A week ago the operators asked a
general increase of $5 a week. The
former minimum salary was $15 per
week and the maximum was $25 per
week. The $2.50 increase will stand
pending an appeal by the exhibitors to
the Federation of Labor.
On Thursday night a motorcycle squad
of twelve members of the operators'
union visited each of the 128 motion
picture houses in Cleveland and an-
nounced to each manager the terms of
the arbitration. It was felt that every
n:anager could not be notified imme-
diately by the Exhibitors' League. The
operators' union therefore took it upon
itself to see that the decision reached
every manager.
Only two houses refused to recognize
the result of the arbitration. They are
the Ezella, corner of East Seventy-first
street and Superior avenue, Gustave
Caleb, manager; and the Pearl, situated
in Brooklyn, a suburb south of Cleve-
land and including part of the sixth
ward of the city. Otto Tschumper is
manager of the latter house.
As a result of the refusal the man-
agers of the above two houses personally
operated their lanterns. It is expected
that they will recognize the new scale
soon. Orsen H. Nielsen.
Washington Screen Club Loses Its President
A. Dresner Leaves Local Film Exchange and Goes to Pittsburgh, as Man-
ager for Warner's Features — Changes at Capital
Special to The Motion Picture News.
Washington, Sept. 10.
COME changes have taken place in
^ local exchange circles, with the
resignation of A. Dresner, of the
Washington Film Exchange, who has
accepted the managership of War-
ner's Features in Pittsburgh, Pa.
Mr. Dresner takes with him D. M.
O'Brien, who was at the helm of the
Electric Film and Supply Company
here. Thus Washington is robbed
of two of its most energetic exchange
men. Mr. Dresner will be especially
missed, as he has been here for the
past several years and has built up
an excellent business for the Uni-
versal between Philadelphia and At-
lanta.
As president of the local Screen
Club, Mr. Dresner has increased his
popularity and circle of friends. He
always introduced some novelties into
the meetings of his organizations.
Both Mr. Dresner and Mr. O'Brien
carry with them the well wishes of
Washington film circles.
The departure of these two men
necessitates other, changes.' Henry F.
Lovelle, of Philadelphia, succeeds Mr.
Dresner at the head of the Washing-
ton Film Exchange. Geo. W. Smiley,
who was on the road for the Electric
Film Supply Company, now takes the
management of that exchange.
J. H. Sullivan, special auditor of
the Interstate Film Corporation, was
recently here. Theodore Franklin.
No Cheap Admission in East Indian Theatres
A Prosperous Motion Picture House in Karachi Charges Sixty-five Cents-
Natives on Lookout for Slurs in Films
HIPPODROME STAGE LARGER
THAN LEGITIMATE
Special to The Motion Picture News.
Bufl^alo, Sept. 10.
Buffalo's newest and most elabo-
rately equipped photoplay theatre.
Shea's Hippodrome, opened to the
pL'.blic on Monday, August 31.
This theatre is located on Main
street, near Chippewa, and is man-
aged by William L. Sherry, former
manager of the Lyric Theatre in this
city. The interior decorations of the
Hippodrome are among the hand-
somest in western New York. The
stage is the largest in Buffalo, not ex-
cepting the legitimate theatres.
A fifteen-piece orchestra will play
at all times, while George A. Bou-
chard, former organist of the Strand
Theatre, will render selections on the
$25,000 pipe organ. Prices are an-
nounced as ten, fifteen and twenty-
five; boxes, fifty. The Paramount film
service and musical acts will be the
form, of entertainment. The opening
feature was H. B. Warner in 'The
Ghost Breaker."
IMPORTANT CAST FOR "SHORE
ACRES"
For the production of "Shore
Acres," immortalized by James A.
Herne, the All-Star Feature Corpora-
tion has engaged the following cast:
Charles A. Stevenson, as Nathaniel
Berry; William Riley Hatch, whose
work in the All-Star productions
"Paid In Full" and "Pierre of the
Plains" are well remembered, as Mar-
tin Berry; Conway Tearle, the Broad-
way leading man, is cast as Sam;
E. J. Connelley as Blake; Violet Hor-
ner, formerly with the Imp, Reliance,
Biograph and Vitagraph companies, as
Helen, and little Madge Evans in the
part of Mildred.
Others of the cast are Philip Traub
as Bob. Harry Knowles as Capt. Ben;
Mrs. Evans.
John H. Pratt is now at Block
Island with his company. William A.
Thompson is in charge of the camera
with his two assistants, and George
Kleine is master of properties.
SNAKE ALMOST GETS ACTOR
The fifteen-foot python shown in
"The Mystery of the Poison Pool," the
Picture Playhouse company's film, was
a captured snake, and the man, James
Gordon, who had to climb the rope to
escape from the cannibals below while
the snake was coming down, faced real
death.
The snake had to be shot within a foot
of the actor's head and there was placed
some distance away one of the best shots
in the country, in order to kill the snake
at the proper moment to make a good
picture.
/^NLY one cinematograph establish-
ment is in operation in Kar-
achi. It is in a substantial stone
building to which a second story and
corrugated iron roof are being added,
writes Consul James Oliver Laing,
Karachi, India. Two performances are
given daily, both in the evening. The
performance is long and the admission
to a reserved seat is 2 rupees (65 cents).
A fe^^ture in films which should be
avoidc/d in this market is objectionable
com'irtent on or portrayal of religious
sub/ects. Mohammedans, Hindus, and
oti)er religious sects are keen to see any
V
/
/
apparent slur and to resent it bitterly.
The Karachi establishment referred to
was recently sued by Mohammedans on
account of a film used depicting a scene
in the life of a prophet. The Moham-
medans alleged that their prophet and
their religion had been insulted. The
court dismissed the suit, as no proof ex-
isted that the manager of the house had
had any intention to insult anyone.
The film was merely a fanciful repre-
sentation of a suppose'd incident in
oriental life. Offense was nevertheless
unintentionally given and the case
dragged on for several days.
September 19, 1914.
THE MOTION PICTURE NEWS
31
EDITOR'S NOTE. — It is the desire of "The Motion Picture News" to include under this heading novel advertising^:
ideas, successful schemes in the management, decoration and equipment of the theatre — everything, in fact,
done by the exhibitor to stimulate his trade. We invite every exhibitor to w;rite us about any new
enterprise he has; also to come to us for advice or information along any line. Address:
Editor, "The Motion Picture News," 220 West Forty -second Street, New York City.
MAKING THE BOXES PA Y
A NOVEL idea in the way of increas-
ing box-office receipts was put
into execution in Cincinnati by Man-
ager Joseph Hennegan of the Lubin
Theatre. He had purchased the Para-
mount program and knew he would
show ,to capacity houses, but he dared
not increase the price of admission,
which is ten cents.
In order to overcome this price limit
which he had established, he built across
the center of his theatre a row of boxes,
separated from the rows of seats before
and behind by brass railings. Each
box contained comfortable, movable
chairs. The boxes will seat fifty per-
sons. For seats in these boxes a charge
of twenty cents or double the regular
admission price is charged.
The public "caught on" with the new
idea at once and box seats at the Lubin
are always in demand. The boxes are
located at what is believed by experts
to be the most advantageous section of
the theatre. Midway from the screen,
thev extend clear across the house.
PALACE IN SYLVAN SETTING EFFECTIVE
GOOD FILMS BETTER THAN TRAD-
ING STAMPS
THE management of the Preston
Theatre, Louisville, has done
away with the plan of giving trading
stamps to patrons on certain nights dur-
ing the week.
The plan was not entirely successful
and Manager Grove states that the
money saved will be expended toward
securing high-class feature films, and
he feels that the patrons of the theatre
will be better satisfied.
PUTTING PRICES WHERE THEY
BELONG
npHE Delft Theatre Company play
all big features and are not afraid
to put prices up where they belong. For
instance, they showed "Neptune's
Daughter" August 19, with prices at
twenty-five, thirty-five and fifty cents,
and turned away business from the Mar-
quette Opera House, Marquette, Mich.,
seating 1,000 people. By popular de-
mand it was played again August 21,
and to capacity business a second time.
WHAT is probably one of the most
novel settings used on the stage
of any motion picture house in the
country has just been installed in Proc-
tor's Broad Street Theatre, Elizabeth,
"Mary Pickford Week" was observed
at the Broad Street Theatre during the-
week beginning August 31. It was
widely advertised through the news-
papers and by means of 5,000 special!
STAGE OF PROCTOR'S BROAD STREET THEATRE, ELIZABETH, N, J.,
STAGE SETTING.
SHOWING NEW;-
N. J. It is designed to represent part
of the exterior of a palace in a sylvan
glade.
The lions, pillars and balustrades are
of concrete, the windows are of wood
and may be opened, and the curtains at
the windows are rich lace. The foliage
used in the setting is real, although it
has been treated with a preservative
preparation. Special lighting effects are
thrown on the setting at each opening,
and the electrical fountain is operated
for a few minutes.
The setting was designed by B. A.
Holway, manager of the theatre, and
Joseph Eilbacher, a concrete ornament
manufacturer, and it has attracted much
attention from the patrons of the Broad
street house.
programs distributed at the theatre anJ'
in local stores. In spite of the intense
heat recently and the fact that the city's
industries have been hard hit by the;
war, the Broad street house has been
enjoying a record attendance.
The program for the week was made-
up as follows: Monday and Tues-
day, "The Eagle's Mate"; Wednesday,.
"Hearts Adrift"; Thursday, "Caprice"
and "In the Season of Buds" (Biograph) y
Friday, "Tess of the Storm Country"
and "Love's Refrain" (Imp), and Sat-
urday, "In the Bishop's Carriage."
THE BEST NONE TOO GOOD
' I ''HE Liberty Theatre, Washington^
D. C., under the management of
i\Iax Biron, is an excellent example of
32
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
a well conducted resident theatre in the
northwest section. The program con-
sists of a feature and two additional
reels, showing for the first time in that
vicinity.
The house is one of the comparatively
new theatres, built with the idea of at-
tractive architecture, decoration, spacious
aisles and foyer, high ceilings and good
ventilation.
Speaking to Mr. Biron he made these
statements :
"T have had a contest here to maintain
myself against competitors who show
seven, eight and sometimes nine reels,
but I believe I have won out in quality.
That counts in the long run in every-
thing, motion pictures included. I have
always a good attendance and at rush
hours we play beyond capacity. Courtesy
is another asset for the exhibitor, and to
this I pay especial attention. Patrons
not only expect but they appreciate it
and it is due them from the management.
It gives dignity to the house. It pleases
me to note that automobiles have begun
to line up before the Liberty and that
the young folks dress up as much to
attend this playhouse in their neighbor-
hood, as if th^ were going to a theatre
down town. I expect increased popu-
larity and patronage during the fall and
winter seasons."
HIS RISE IN FIVE YEARS
17 NTERING the motion picture
^ field in Louisville five years ago,
at which time there were only four
houses in operation in the city, Louis
J. Dittmar, owner of the Majestic
Theatre, and prominently identified
with the various exhibitors' organiza-
tions in Kentucky, has wrought an
unusual measure of success from his
opportunities.
The many friends of Mr. Dittmar
in the Main street wholesale district
bade him "good-bye and good luck"
with a little incredulous smile or
knowing wink when he gave up his
job as salesman for a commission
shoe house to make his first venture
in the motion picture business.
"I believed that a wonderful field
of opportunity lay ahead of the busi-
ness," said Mr. Dittmar, "and real-
izing that it was just then beginning
to develop in this city, I decided to
take a chance."
His first venture was in 1908, when
he erected a house on the site of his
present theatre at a cost of $20,000.
The business rapidly grew beyond his
expectations, and in 1911 it became
necessary to tear down the old Majes-
tic, and a building costing $50,000
went up in its place. The new Ma-
jestic is one of the most beautiful in
the city, with a seating capacity of
650. Eight to ten performances are
given daily throughout the week.
Mr. Dittmar is a believer in con-
tinual, consistent advertising.
Jack London Film, "Burning Daylight," Released
Story Paints Vivid Picture of Frozen North Before the Big Gold Strikes in
the Klondike District
' I 'HE story of Jack London's "Burn-
-*■ ing Daylight" tells of the men in
the Frozen North before the big gold
strike in the Klondike, and of the one
who was pre-eminently the leader, the
first in enthusiasm and energy, the most
daring, the most picturesque.
So long had he been known as "Burn-
play unfolds, we get a true picture of
life as it was lived in those early Klon-
dike days, the picturesque side of its
romance and daring; the feats of en-
durance on the trail, as when Burning
Daylight makes the round trip between
Circle City and Dyea in sixty days, often
on unbroken trail, and the reckless
HOBART BOSWORTH IN "BURNING BAYLIGHT," FROM THE NOVEL BY JACK LONDON.
ing Daylight" from his frequent ex-
hortation, "Hustle, daylight's burning!"
that his real name, Elam Harnish, was
almost forgotten.
The play opens with a dull evening
at the Tivoli, a saloon and dancehall in
Circle City, Alaska, in midwinter. Ev-
eryone is bored until the dramatic en-
trance of Burning Daylight, when his
blithe leadership asserts itself and he
becomes the center of attraction, from
Nell, a dancehall girl, who loves him,
down to the newest tenderfoot.
Watching Burning Daylight as the
bravado of its men, as when Kearns
wins $127,000 in one game of poker.
All through the earlier scenes runs
Burning Daylight's hunch that the big
strike is coming soon, and we soon see
that his faith is justified, when Car-
mack, a squawman, strikes gold "From
the grass roots down." From that time
on Burning Daylight bends every en-
ergy to "riding his hunch," but not un-
til he accumulates eleven millions does
he pull out for the States and a happy
life. The drama is a very epic of the
North.
Stage Parker Novel in Elaborate Settings
Scenes of "The Seats of the Mighty" Rich in Rugs, Tapestries, Furniture
and Gorgeous Decorations, Highly Insured
T N one of the scenes of the film ver-
sion of Sir Gilbert Parker's "Seats
of the Mighty," now in course of pro-
duction by the Colonial Motion Pic-
ture Company, the tapestries, rugs,
furniture and other decorations bor-
rowed for the occasion are said to be
worth $150,000. Insurance has been
placed on the effects for that amount.
With all this magnificence of set-
ting, equal to the efforts of "legiti-
mate" producers, "The Seats of the
Mighty" should become as well
known for its rich sets as for its acting.
The company has obtained an all
star cast for the production, including
Millicent Evans as Alixe, Lionel Bar-
rymore as Doltaire, Glen White as
Robert Moray, and Thomas Jefferson,
as Louis XV.
September 19. 1914 THEMOTIONPICTURENEWS 33
m tiiuiiiiiiiiiiiiiiiiiiiiiiiiiiiiiuiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiu^
THe Theatre of Today
iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiy
This Page, Conducted Under the Auspices of the Buyers' Service Department, Is Designed to Bring the Manufac-
turers of Accessories and Equipment and the Exhibitors Into Closer Touch with Each Other. It Is
for the Service of the Buyer and the Seller Alike. All Questions Will Be Answered
in These Columns and Communications Will Be Welcomed
Not ''What," but "How"
T X these days of feature lilms when
exhibitors are vying with one
anuther to make their theatres more
attractive, each trying to "put one over"
on his rival or go him one better, there
is nothing that will not bear a trial.
Anything that will tend to give clearer
picture*, better ventilation, or more
comfort to patrons will swell the box
office receipts. An attractive lobby dis-
play, roomy seats, appropriate music,
good projections, are all that at first
glance seem necessary to a theatre. But
there are dozens of what I shall term
"accessories to the moving picture the-
atre" that go to make a picture theatre
cozy, restful, attractive and the ideal
place of amusement.
Much is being said, preached, printed
and read these days regarding exhibitors
and what they should be, and what they
should do. But what some exhibitors
need is someone to tell them, not
WHAT, but HOW.
All the trade publications devote
columns telling exhibitors what should
be done and what should not be done
in the interests of the business, but a
certain percentage of exhibitors still
seem to continue in the same old rut.
In these columns we will endeavor to
show how by the use of the proper
"accessories to the moving picture
theatre," the exhibitor makes good.
INEXPENSIVE BUT EFFECTIVE
VENTILATION
ONE of the most inexpensive and
efficient ventilating systems ever
installed in a motion picture theatre is
the one that keeps the air sweet and
cool in the Mirth Theatre, Kinnikinnic
and Potter avenues, Milwaukee.
As in all modern buildings, the Mirth
Theatre has an air space between the
inner and outer walls, and it is this
space that Manager George J. Bauch
has utilized with such good results.
When the plans for the Mirth The-
atre had been drawn up and practically
O. K.'ed it was discovered that no pro-
visions had been made for ventilating
the building. It was then that the basis
for their present ventilating system was
laid.
Openings were made in the walls
along the base board and directly under
the ceiling, into which were fitted reg-
isters which could be opened or closed
from a central control. Mounted on the
roof in an air-tight house were two
two-thirds horsepower fans which drew
the air directly from the theatres either
through the upper or lower registers,
the upper registers being used in the
summer to draw the heat generated by
the lights off the ceiling, and in the win-
ter the lower registers were used to
bring this heat down on to the floor be-
fore drawing it up through the fans.
Soon after the theatre was opened a
defect was discovered in the system that
came pretty nearly putting the theatre
out of business. The system worked
splendidly until one cold day, when both
fans were working it was discovered
that the architect had forgotten to pro-
vide any way for the fresh air to enter,
unless it came in through the entrance,
which it was doing at such a rate that
it was impossible to stand near the door.
The fans were turned off that night, and
it looked as though the ventilating sys-
tem could only be used in the warm
weather.
Providentially, for it was not through
any foresight, the architect had located
a practically air-tight room directly
under the stage which contained the
heating plant. A false sheet iron ceil-
ing was placed six inches below the
brick ceiling of this room and registers
were placed leading into the theatre. A
coal shute leads into this boiler room
and into this was run a pipe to draw
the fresh air from the outside.
Now when the fans are put on there
is no more trouble at the entrance, for
the air is drawn in from the rear, and
is heated in the winter by the heat from
the boiler, and is cooled in the summer
by a spray of water in the coal chute.
PLENTY OF LIGHTING
TTT- FRED BOSSNER, proprietor
' ' • of the New Boz Theatre,
Boise, Idaho, believes that ten cents
is a good standard price for a clean
picture, and that if the price is above
that mark it will mean a material fall-
ing off in the business. Mr. Bossner's
success in the motion picture business
has been phenomenal; his first pic-
ture venture here some five years ago
was such a sticcess that his house
was too small, and he had a second
one built with almost double the seat-
ing capacity, and the house has been
a winner from the first.
Lighting a house is one of the big
attractions in any theatre building,
states Mr. Bossner, and it can be seen
that he spared no expense in having
the Boz the best lighted theatre in
the city. The indirect lighting sys-
tem is used, and when the lights are
turned on the theatre is so bright that
a written post-card can be read in
any part of the house.
Another feature in which Mr. Boss-
ner excels in the business is giving
his patrons plenty of time for each
picture, and descriptive reading be-
tween pictures, which had made quite
a hit at his playhouse. Current-event
pictures between the different pic-
tures are shown three nights weekly
at the theatre, and are also proving a
good drawing card.
Going back to the price schedule,
Mr. Bossner was asked why he did
not think the better and more costly
pictures put out in recent years should
not command a higher admission
price. His reply was that the motion
picture theatre was the poor man's
theatre, yet one which afforded at-
tractions that the moderately well off
and the rich could enjoy, that as soon
as the price was advanced it put the
show beyond the poor man's purse
most of the time.
Business at all performances has
been good in the Milwaukee motion
picture theatres.
PEERLESS STUDIO EQUIPPED
FOR FOUR COMPANIES
The Peerless Feature Producing Com-
pany is the newest film concern to make
its presence felt, with a $100,000 studio
just completed at Fort Lee, New Jer-
sey. The Peerless company will be able
to produce one feature a week. The
stage of the studio is so ample that
four companies can work at one time
on it.
34
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
Co-operation Will Be Alco Policy
Company Plans to Bring About Closer Understanding Between Exhibitors and
Exchanges Concerning First Run Pictures
with it and that the company recog-
' I 'HE Alco Film Corporation an-
nounces a reform policy affecting
the relations between exchanges and ex-
hibitors which should be welcomed with
open arms by motion picture managers
throughout the countr}^
Every theatre owner has had the un-
satisfactory experience of being prom-
ised exclusive territorial service for an
early run on a picture and has dis-
covered that the exchange man some-
ti.nes had gone directly to his com-
petitor across the street or in the next
block and sold the same picture on
terms that conflicted with his terms.
WALTER HOIT SEELY
Perhaps the exhibitor did not dis-
cover this action until it was too late
to change his piogram, and as a conse-
quence he suffered a loss in both at-
tendance and prestige on account of the
duplicity of the exchange man.
The Alco plan is designated to give
a square deal to the exhibitor in every
instance. The exchange man will not
be allowed to break promises.
Every exhibitor who books an, Alco
picture will be absolutely sure that his
competitor will not be able to get the
same picture before or at the same time,
provided the exhibitor books for an
early run. Also, no competing exhibitor
will be able to get the same picture at
a date that will permit him to advertise
a date of showing which will in any
way affect the attendance of the public
at the first man's theatre.
The Alco head office will be behind
every exhibitor to see that he gets this
square deal.
If for any cause the exchange service
is not satisfactory in every way the ex-
hibitor is requested to appeal direct to
the head office when full redress will
he forthcoming.
The head office wants all exhibitors
to feel that they are dealing directly
nizes that it is worth more to have every
exhibitor who books the Alco features,
satisfied with and enthusiastic over the
AN OLD FOLKS MATINEE
IV/fANAGER OSCAR FINCH, of
-L'^-l the Diamond Theatre, 2410 Lake
street, Omaha, and Manager Jensen, of
the Lothrop Theatre, Twenty-fourth and
Lothrop streets, have attracted consid-
erable favorable attention in Omaha
recently by issuing perpetual invitations
to the aged folks in the Old People's
Home, nearby, to attend their shows.
Their attitude toward the old people,
most of whom would never see a pic-
ture were it not for the invitations of
the generous exhibitors, has made them
many friends and consequent patrons.
Last Monday, Manager Finch gave
a special matinee for the old folks, even
assuming their car fare to and from
the show. Both theatres have entertain-
ed them in a body several times.
AL LICHTMANW
service rendered, than to have one dis-
gruntled customer.
The Alco's definite instructions to the
exchange man are :
"Never promise anything to any ex-
hibitor which you cannot fulfill, and
when you do promise anything be sure
that that promise is carried out."
The impartial and universal enforce-
ment of this policy is by no means the
least of the duties which Walter Hoff
Seely and Al Lichtmann, president and
vice-president of Alco, have set for
themselves.
ROTHAPFEL MEETS OLD
FRIEND
Dr. W. Taylor, of the U. S. Navy,
who at present is recruiting officer in
Newark, N. J., stopped abruptly in
the entrance of the Strand Theatre
as S. L. Rothapfel, the managing di-
rector came out from the auditorium.
Mr. Rothapfel also stopped.
"Pardon me, but your face looks
very familiar," said the naval officer."
"Yes?" said the manager. "My
name is Rothapfel — I believe I know
you, too. Aren't you Dr. Taylor, of
the Navy?"
It did not take the two men long to
renew their acquaintance, which dates
back to 1901. At that time they were
shipmates, or at least serving their
country on the U. S. S. "Bancroft,"
Dr. Taylor as the ship's surgeon and
Mr. Rothapfel as a corporal.
Advises Barker To Put Shakespeare in Films
Marston Declares That the English
to Al Fresco Scenes
T AWRENCE MARSTON, princi-
' pal director of one of the original
"Big Four" motion picture com-
panies, advises Granville Barker, Lon-
don's foremost producer of Shake-
speare on the speaking stage, to jump
into motion pictures.
"It is an unwritten law of the mo-
tion picture studio that when scenes
are located amid Nature's back-
grounds they must be filmed in the
open," he said recently. "This ability
to stage Shakespeare and other clas-
sics out of 'doors is the greatest asset
of the cinematograph and if Gran-
ville Barker were sincere in his efforts
to give Shakespeare the best mount-
ings possible he would renounce the
indoor stage and devote himself to
elevating an art which, I must con-
fess, sadly needs elevation. Why not
follow in the footsteps of the Coburn
Producer Should Devote His Talent
of the Bard of Avon
Players and stage Shakespeare, wher-
ever the play calls for it, al fresco?
"It is Mr. Barker's ambition to
present the classics without the arbi-
trary divisions of acts and scenes. I
think the cinematograph has antici-
pated him in this. Perhaps, indeed,
he may have taken a hint from the
screen plays. Motion picture exhibi-
tors do not find it difficult to hold the
attention of the public.
"Mountains and cascades, real
woods and the expanse of waters can
only be shown with fidelity to Nature
on the motion picture screen. Even
in the most spectacular of Hippo-
drome and Manhattan Opera House
productions the introduction of a ship
or railroad engine, no matter how
elaborate the mechanics of the set,
merely excites admiration for the in-
genuity of the stage director.
September 19, 1914.
THE MOTION PICTURE NEWS
35
Mvxsic and the^^ff^
Picture^ ^^^^
Editor's Note. — This department is prepared to answer all questions from exhibitors relating to the
use of music in connection with photoplays, and to suggest suitable music for
current pictures. Correspondence will be welcomed
Following the Pictures, Not
the Music
By E. A. AHERN
THE following is from a young lady
pianist in Illinois, who wishes
'her name withheld :
"I have read your articles in the
Motion Picture News and find them to
be of great value to me. I am very
much interested in my work, but cer-
tainly play under difficulties.
"There has been a young violinist
working with me. Being a conservatory
graduate, he naturally thinks he should
get up the programs.
"This is the way he goes about it:
One or two violin solos from 7 :30 p. m.
to 7 :50 p. m. Then he plays as fast as
he can. For the dramas we play waltzes
and waltzes until I know the audience
is waltzed to death. Then for com-
edies he plays popular songs through
once, regardless of whether the song
fits the situations or not. Next follows
drama, and we waltz some more. Well,
he left after having been here about two
or three weeks.
"Here is my arrangement of music
for my show the other night :
"The opener — A lively rag and a
waltz selection P. P. reel No. 1. A
Gypsy Story with some tragedy, music,
'Spooky Spook,' as it was a mysterious
part. Then I made a pretty waltz out
of the last part, as the scenes were of a
sad nature ; also played 'Melody,' a
4-4 andante movement.
"For the intermission, 'Too Much
Mustard.' For reel No. 2, a comedy.
As there was no sense to the picture I
played a lively rag and 'Dixie Rube,'
interpolating a popular song chorus or
two. For reel No. 3, a two-reel feature,
I played 'Laces and Graces.' a waltz and
reverie. For t?ie second part, 'Parade of
the Flowers,' three step and a waltz.
"I have to turn my head around in
order to see the pictures, and some-
times it gets very tiresome. My man-
ager, I don't believe, takes as much in-
terest in his business as I do in my end
of it, for he won't run off the picture
for me. So I do the best I can, and I
sometimes get a bit discouraged, but in
order to hold my position I have to do
as he saj s.
"If you have anv good dramatic music
I wish you would publish a list of it."
I do not wish to criticize this man-
ager or the way he conducts his busi-
ness, as it is out of my field, but this
pianist surely has my sympathy. She
is trying to make something out of the
pictures, but is surely handicapped by
having to contend with such an em-
ployee. As to this young man's ideas
of picture playing, he lasted about as
long as anyone else does that plays in
such a fashion.
Because one happens to be fortunate
enough to be able to attend a conserva-
tory, that doesn't mean that audiences
comes to a picture theatre to hear them
go through a lot of difficult music. As
I said in one of my previous articles,
we must use our brains as well as our
fingers. If this young man had just
stopped to reason things out, he might
have been on the job yet.
There was a time when a person with
a strong arm held down the jobs. The
louder one played, the longer the jobs
lasted ; very little brain work was re-
quired, but those days have passed. I
remember a theatre that advertised its
pianist as "The man that played to beat
the band," and he certainly did.
I lost my job one time to a party that
worked a double shift. Played the shows
and after the show used to put on box-
ing exhibitions. He was very "strong"
in each place. But as I say, those times
are no more. We have to cut out the
"Bang! Bang!" and "Blue Notes" and
get down to real business, and entertain
as well as follow the pictures.
For all of my Woodland pictures,
when there is no dramatic music re-
quired, like some of the pictures taken
by the Edison people in Maine about a
3'ear ago, I use caprices and schottisches
like "Birds in the Brook," "Dance of
the Bumble Bees" and "Dance of the
Brownies," etc.
For illustration, the following is the
music I used for "Caprice," by the
Famous Players with Mary Pickford ;
"Wood Nymphs," a polka; rondo ca-
price, "When a Alaid Comes Knock-
ing at Your Heart," from the "Firefly" ;
"Blushing Rose," serenade; "Sympathy,"
from the "Firefly" ; "Garden Matinee,"
4-4 moderato ; "Snow Queen," 6-8 novel-
lette ; "Venetian Love Song," from "A
Day in Venice," by Ethelbert Nevin (I
play this on the organ ; it is very ex-
pressive) ; "The Dawn of Spring," 4-4;
"Fairy Phantoms" ; "Allsamee," 2-4, for
the fire scene; "Nympha," 3-4; "Love Is
Like a Fire Fly," from the "Firefly."
There were only one or two places
in this four-reel picture where there
was any need of dramatic music. I
humored the music by means of retards,
crescendos, accelerates, to suit the ac-
tion of the players.
For the pathetic part I used the or-
gan, which helped bring out the solem-
nity of the scenes. For the fire scene I
used a piece of music with a good bass
part, increasing the tempo as the fire
grew.
Outside of these few scenes I played
my music in a light and breezy manner,
as this was the general idea of the story.
I also arranged my music, as you will
see, so as not to have two pieces of the
same rhythm following one another ;
still the music was in keeping with the
picture, at the same time pleasing to the
ear.
This is one point you will notice I
am very emphatic on. Occasionally we
have an orchestra to play at this house
for two months during the summer.
When we have any picture like the ones
just mentioned to play for, I have the
drummer use a bird whistle when scenes
are in the woods ; and when the scenes
are inside (studio scenes) for any
length of time, I have the drummer stop
until outside ; or if the scenes are short
I have him whistle P. P. until outside
again. This helps to give the atmo-
sphere. If the scenes are of a hurried
nature we don't use the whistles.
Here is where I clashed with the
drummer. At one time he said : "Say,
there isn't any whistle part written in
this piece." I replied : "Well, let's put
it in, as it will help out the picture."
36
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
ITORMA PHILLIPS ("OUK MUTUAL GIRL") MEETS DANIEL FKOHMAU
Blazing the Film Trail in the Ozarks
Pictures Are Just Making Their Debut in the Country of "The Hill-Billies"—
Nothing but Tent Shows Known
At another time he was using the bells
in a picture that had a tendency to dis-
tract the attention from the story, and
I suggested not playing them. He got
rather angry and said : "What's the
matter with you? Don't you play the
music the way it is written?"
I am using these little incidents to
help convey to you my ideas of playing
the pictures. I make my music for the
picture by these little tricks, and some-
times when playing with others, I have
to explain to them — that we are em-
ployed tQ follow the pictures, not the
music.
ELMWOOD DEDICATES NEW
ORGAN
THE opening recitals on the large
Ernest M. Skinner pipe organ at
the Elmwood Theatre, Buffalo, N. Y.,
takes place on Saturday afternoon,
August 29, when Bertram S. Forbes
is to render an exceptional program.
The organ at the Elmwood has been
especially built by the Skinner com-
pany of Boston, Mass. It has fifty-
one speaking stops and twelve coup-
lers. It is divided into five compart-
ments, operated electrically from a
console in the orchestra pit.
Among the opening numbers of the
program are "Pique Dame" overture,
Suppe; Barcarolle from "Les Contes
D'HofTman"; "Intermezzo," by Seiss,
and Boccherini's "Menuett."
All of the following week was
known as "dedication week," and the
management invited the public to sug-
gest selections for organ which will
be rendered in the order of priority
and in so far as time and program
will permit. The organ has been in
process of construction at the Elm-
wood for the past three months and is
a splendid addition to the house.
EVELYN NESBIT THAW IN
FILMS
Evelyn Nesbit Thaw is the latest
recruit to the motion-picture field.
Mrs. Thaw can be seen daily these
hot days dividing her time between
the Lubin studio in Philadelphia and
Betzwood and nearby country and
seashore resorts where she is com-
pleting the five-reel dramatic story
entitled, "Threads of Destiny."
Fred Mace, the well-known come-
dian and motion-picture man, has
Mrs. Thaw under contract, and under
a special arrangement with Siegmund
Lubin, will present her to the public.
Mr. Mace and Mr. Joseph W. Smiley
are jointly producing "Threads of
Destiny," and incidentally Mr. Smiley
is playing one of the greatest roles
of his picture career as the Chief of
the Russian Secret Police.
special to The Motion Picture News.
Kansas City, Mo., Sept. 10.
THE moving picture film is making
its debut into the backwoods
Ozark section of Missouri and Arkan-
sas— the most backward and secluded
part of the Central West. A half dozen
tent shows, starting out from Kansas
City, St. Louis and Springfield, are go-
ing through the mountains, drawing
crowds at every town and exhibiting
films that were discarded long ago in
the cities.
The hill-billy likes the picture show.
Let it be advertised that a tent show
will exhibit one or two nights in a little,
far-from-the-railroad town the entire
countryside will turn out. From hollow
and cove and mountain top, carrying
lanterns, walking and riding, the
Ozarkers pour out to the show.
Then for an hour the audience will
sit amost breathless while the films are
run off. Many of them, perhaps, have
never seen a train, some have spent
their entire life in the hills and only
know of an outside civilization from
seeing an occasional "furriner" whipping
the streams for bass and trout, but the
"lure of the silent drama" is at work.
Recently one of these tent shows pene-
trated to Old Horton, near the intersec-
tion of the Howell, Douglas and Ozark
county lines in Missouri. It was there
that the Collins fued between different
factions of the family bearing that name
resulted in the stoning of one woman
last spring after a series of fightings and
killings that have gone for nearly fifteen
years. It is said that members of
both factions attended the show armed
and ready to strike if the scantest occa-
sion arose. But it was held in silence
and the audience quickly dispersed to
their homes.
In Oregon county, another show
reached Alton, the secluded county seat
to which federal revenue officers make
frequent raids after moonshining
native. In Branson, on the White
River, a show is given on certain days
every week.
In most parts of the Ozarks, however,
the picture show is seen only once or
twice a year. The tent show is carried
in wagons and the projecting power used
is acetylene. Pine knots or lanterns
furnish the other needed illumination
and an admission fee of ten cents is
charged. It cannot be more than that.
The Ozarker uses money as a medium
of exchange only rarely and with his
customarily large family, he would be
unable to obtain a larger admission fee.
For the exhibitor in the Ozarks, the
life is that of a carnival troupe. Travel-
ing from town to town in a wagon by
day, setting up his tent at night, con-
structing rough benches from lumber
or even logs, he is a circus magnate, not
an exhibitor as the name is known else-
where.
His outfit in most cases will be old
and almost worn out, the film will
splutter and jerk on the screen. But
what's the difference — the hill-billy
does not know any better and it pays
well.
Yes, exhibiting in the Ozarks is a
strenuous game. But it is a profitable
one — for the man who knows how.
George E. Quisenberry.
September 19, 1914.
THE MOTION PICTURE NEWS
37
FILM NEWS FROM FOREIGN PARTS
Motion Pictures Make Stronger Appeal to the Amusement Public of Rio de Janeiro Than Any Other
Form of Entertainment — Fifty Film Theatres in China, All Located in Treaty Ports of
the Celestial Kingdom — Chinese Prefer Comic, Historical and War Scenes.
MOVING-PICTURE show houses,
or cinema theatres, as they are
known here, writes Consul Gen-
eral Julius G. Lay, Rio de Janeiro, con-
stitute the most popular form of indoor
public diversion in Rio de Janeiro, and
the successful maintenance of at least
five large theatres in the down-town
district of this city, with about 30 other
show houses scattered throughout the
city, is evidence that they are well
patronized.
The Companhia Cinematographica
Brasileira, Largo do Carioca, 13, con-
trols some of the most important show
houses in Rio de Janeiro and in many
other cities in Brazil. It has four houses
in this city — the Pathe, with a seating
capacity of six hundred ; Odeon, with
five hundred chairs; Avenida, with four
hundred; and the Pare Fluminense,
with one thousand. In the city of Bello
Horizonto, State of Minas Geraes,
there are three first-class show houses,
one of which, the Cinoma Commercio,
with a capacity of four hundred, is
owned by this company ; it also controls
the largest show house in Juiz de Fora,
State of Minas Geraes, with a capacity
of one thousand, as well as others in
other cities in and beyond this consular
district.
Another large distributor of films is
J. R. Staffa, Avenida Rio Branco, 179,
Rio de Janeiro, Brazil, who, besides
owning and operating the Parisienne,
with a capacity of five hundred, supplies
films for about one hundred other show
houses throughout Brazil.
Mr. Gustavo Jose de Mattos is now
remodeling several large stores and
will, in the course of a month, open
the Cine Palais, at Avenida Rio Branco,
147, Rio de Janeiro.
Besides the above-mentioned firms,
Blum & Cisteine, Rua S. Jose, Rio de
Janeiro, buy and rent films, and Bastos
Diaz & Co., Rua Gongalves Dias, im-
port and handle motion-picture ma-
chines.
Character of Exhibition
There are six to eight exhibitions per
day in each show house, commencing at
1 :30 p. m. and ending at about 10 :30
p. m., the average show running about
2,000 meters (meter = 3.28 feet) of
films, usually including two or three
separate subjects, except on certain
occasions, when special extremely long
historic or dramatic films are exhibited.
Programs are changed Mondays and
Thursdays in Rio de Janeiro, but in the
smaller towns every other day.
All moving-picture show-house ma-
chines are operated by electricity, in
which manner the lighting is also
furnished.
The public is very particular about the
class and quality of the films produced,
and it is readily perceivable to any per-
son who has visited the moving-picture
show houses here that only the very best
films are used. Love, intrigue, drama,
spectacular, and tragic films, in the
order named, seem to have the largest
demand. Comic, scenic, and war pict-
ures are also shown, and historical pict-
ures when well executed are .well
patronized.
Recent exhibitions of the Life of
Napoleon, the Fall of Rome, and similar
films were well received. Up to re-
cently cowboy and western pictures were
popular, but the public seems to have
become tired of them. Industrial and
educational pictures are not much in de-
mand, and films of Indian warfare and
those involving the negro question will
not be put on by the managers.
The reading matter should in every
instance be in Portuguese, the language
of Brazil.
The following are the most popular
makes of films in Rio de Janeiro at
present : Gaumont, French ; Pathe,
French; Cines, Italian; Nordisk,
Danish; Messter, German; and Vita-
graph, American.
Attitude Concerning American Films
American films have been shown here
in the past, and importers state that
they have been given a fair trial, but
the trade in American films has dropped
considerably in the last few years be-
cause the price is higher than European
films illustrating the same class of sub-
jects, and the manner of presenting the
plots and situations with plenty of in-
trigue in the European films appeals
more strongly to the public here.
The manager of one of the largest
importing firms asserted that American
manufacturers have apparently over-
looked the very important feature of
employing a competent translator for the
reading matter on the films.
The rental price of films depends
largely on the quality and original pur-
chase price, but an average program
costs Rs. 20$000 ($6.47) per day, with
permission to change twice per week.
The average cost of European films
is about 25 cents (American currency)
per meter (39.37 inches).
The extremely high import duty on
films is the principal reason why their
use has not been more extensive here :
They are dutiable at Rs. 25$000 per kilo,
which is equivalent to $5.63 per pound,
American currency. Films average
about 100 meters per kilo (2.2 pounds).
They are packed in individual round
tins, and these in turn packed in wooden
cases, the size conforming with the
order, thus reaching this market in good
condition.
Motion-picture machines are dutiable
at Rs. 60$000 each, which is equivalent
to $29.75 (American currency). There
are several additional small taxes for
handling, stamps, etc., as well as cus-
toms-broker's charges.
There are several manufacturers of
films here, but this industry has been
carried on only on a small scale.
Moving-Pictures in the Far East
The development of the moving-pict-
ure business in China is proceeding
slowly and the various promoters are
not finding that the undertaking at
present is very remunerative, yet, at the
same time, they are sanguine as to the
possibilities in the not-far-distant future,
writes Vice-Consul General A. E. Carle-
ton, Hongkong.
As a matter of fact, the moving-pict-
ure shows can not have the same suc-
cess in the Far East, especially in China,
as in other parts of the world without
an immense outlay of money for educa-
tional purposes. The Chinese in and
about the treaty ports have taken kindly
to this form of entertainment, but only
after years of patient endeavor, and
those living away from the coast ports,
who are not in touch with western
people, are scarcely aware of the ex-
istence of these shows.
It thus will be seen at a glance that
the possibilities are really immense for
the development of a tremendous busi-
ness in this line, but the trade must be
created by consistent work. Having in-
terested the Chinese sufficiently, there is
no limit to the expansion of the moving-
picture shows.
There are not 50 cinematograph shows
in all China and Macao, and all of these
are in the treaty ports. In the Philip-
pines there are reported to be over
seventy-five, and the limitations have by
no m.eans been reached. In Hongkong
and Kowloon there are only five in con-
tinuous operation, and with a population
of over half a million it seems not un-
likely that in a few years this number
will be more than doubled.
The Obstacles Encountered
In this colony the one great difficulty
seems to be a matter of price, for the
present rates of admission are beyond
the average Chinese, and shows with
popular prices have not been experi-
mented with beyond a tentative attempt,
38
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
which unfortunateh' proved a failure.
This, however, was some time ago, be-
fore the Chinese in general learned to
appreciate their value. It might be
tried again with far better results.
The chief hindrance to a greater de-
velopment of these forms of entertain-
ment appears to exist in the Chinese
themselves, for they" do not care to
participate in making films of scenes,
customs, ere, of their own countr}'. Of
course, this objection has been in a
measure done away with in the treaty
ports, where they have come in touch
with western civilization to a certain
degree.
Even in Hongkong and Kowloon this
superstition is still pronounced. The
writer has in mind an American com-
pany which worked for two months
with some Chinese actors on a Chinese
story, the principal point of objection
being that the leading man was strongly
adverse to being placed in a coffin. He
was astonished to find himself alive
after his incarceration, and in fact was
so pleased over his restoration to life
that he laughed, thereby spoiling the
film in its most tragic part.
It is such ingrained antipathy that so
handicaps the moving-picture makers in
China. It thus means a long educational
propaganda before success is reached.
Film Preferences and Costs
As a matter of fact the films now
generally in use in Hongkong and in the
treaty ports are over 40 per cent, second-
hand films, and of the total in use it is
estimated that twenty-five per cent, only
are American. The short pieces are
four hundred feet or five hundred feet
in length. Most of these seconds are
imported from Europe ; and some of
these occasionally are years old, which
have gone the rounds of Europe, event-
ually finding their way to the Far East.
It is not uncommon to pay only $5
gold for a complete film of American
production, whereas the export price for
these films was originally seven cents
gold per foot. The customary price in
Hongkong, the writer is informed, is
about six cents gold for new films.
Under the circumstances the market for
new material here is not good, for the
managers of the movies in Hongkong
confessedly buy the second grades.
The tastes of the better-educated
Chinese materially dif¥er from those liv-
ing, for instance, in Canton, as was
demonstrated a short time since, when
the Anthony and Cleopatra film had a
good run in Hongkong, but in Canton
was taken off the second night, as the
people did not care for it. As a rule
the Chinese prefer comics, historical, and
war ; they prefer short pictures, where
there is plenty of movement. The drama
of the western world is outside of their
knowledge and understanding. It is
necessary to give them films in which
the pictures themselves are self-
explanatory.
High Prices Limit Attendance
The theatre prices in Hongkong are
far from being popular, ranging as they
do from about thirty-five cents to
seventy-five cents gold for European
theatres and half these amounts for the
Chinese theatres. As a result these
shows attract only a certain class of
people and are not for the masses. The
Europeans form a small percentage of
the audience as a general rule, as they
are adverse to paying these amounts.
Regarding the prices, which to
foreigners appear extravagant, there is
perhaps a logical explanation more ap-
plicable perhaps to a small theatre-going
community like Hongkong than to most
cities. Distances are greater than it
seems possible for so small a place, be-
cause the transportation facilities from
sections of the Peak district or from
Kowloon are slow, tedious and ex-
pensive.
These difficulties are not imaginary.
This is one of the reasons why there
are only two shows an evening, one
commencing at 7:15 and the other at
9:15, each practically of two hours' dura-
tion. Under the local conditions the
people do not care to attend shows of
an hour's duration.
Then the Chinese theatres continue
for hours, and naturally the Chinese
can not be content to stay only for a
short period ; they desire and insist upon
a long sitting.
Managers of local theatres have tried
all sorts of schemes to shorten the shows
and likewise lessen the prices. Under
the circumstances and on account of
the heavy expenses for operating them
it does not seem possible to lessen the
admission charges very much. Contin-
uous performances of, say one hour
each would probably not be popular in
Hongkong, and therefore the present
method in general must be adhered to.
The language question is one of some
difficulty in China, and the expense of
having the readings in Chinese is large
under the present conditions, where the
number of users is limited to such a
few theatres. The lack of a chain of
theatres seriously handicaps the busi-
ness, both as to language and purchase
of new films. As a result, the two Euro-
pean shows under European manage-
ment are using English readings.
Variety Entertainments
The custom in Hongkong seems to be
to use one long film and fill up the rest
with short films. One of the local the-
atres has a sort of a variety entertain-
ment as well, although pictures are the
principal feature.
In Hongkong an American company
has been here for some time manufac-
turing Chinese pictures at an average
cost of $2,000 (gold) for films of the
usual length. These films are in most
cases for the Chinese alone, although
this company has taken many of great
educational merit, which are being used
in the United States, not only in the
movies but for sale to periodicals.
At the best the undertaking has not
as yet been a financial success for the
reason indicated. If my information is
correct, the proportion of American
films seen here is small, and the rea-
son appears to be that the producers
do not give what the local market de-
mands. As before indicated, the Chinese
demand movement in every picture —
heavy tragedy or love pictures do not
appeal to them.
Popularity at Commercial Metropolis
The moving-picture theatres of
Shanghai draw their patrons from the
15,000 foreign inhabitants and from a
very small portion of the 1,000,000
natives dwelling in the Native City and
Foreign Settlements, writes Consul
General Thomas Sammons, Shanghai.
The steadily increasing audiences and
erection of new theatres testify to the
growing popularity of the films.
Comic plays and scenes are perhaps
best received in Shanghai. American
films are well liked, because of their
realism, purposefulness, and strength of
plot, though practically every known
make is screened here.
Five per cent, ad valorem duty is col-
lected on imported films. The rental
paid for supplies of first-class films is
about fifty dollars per week, which in-
cludes one chance, though the methods
of renting films vary greatly, and in
some cases the films are rented by the
meter .per night. For medium-class
films the rental is about $37.50 per week.
When rented by the meter (39.37
inches), the price per night is about
one cent, per meter for films which
have not been on exhibition at one or
more of the other theatres.
Films which have been shown in other
theatres rent for about one-half cent
per meter.
The purchase price for new films is
eight to fifteen cents per foot, while
the price for second-hand films is one
to five cents per foot. However, as a
general rule, films are rented.
Erection of New Theater
A new spacious moving-picture the-
ater, the New Olympic, is being erected
at the junction of Carter and Bubbling
Well Roads, and will be operated under
the management of Mr. Ramos.
Each of the theatres here shows about
five thousand feet of film during the one
daily performance given. They are all
electrically lighted and operated. The
films are changed biweekly, Wednesdays
and Saturdays.
Films intended for use in this climate
should be packed in sealed tins. None
of the Shanghai moving-picture theatres
deal in machines or supplies. There are
two firms here which deal in cameras
for taking films, one of which also
manufactures films.
September 19, 1914,
THE MOTION PICTURE NEWS
39
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I TKe Exhibitors' Forum |
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THE MOTION PICTURE NEWS assumes no responsibility for any opinion or assertion made in the columns
below, nor does the publication of a letter mean that the statements it contains are endorsed by the
NEWS. All letters must be signed. No attention will be paid to anonymous communications.
To Raise Prices or Not to
Raise Them
Editor, The Motion Picture News,
New York City:
Dear Sir. — Are admission prices too
low in the smaller cities of the country,
or could the exhibitors do a better busi-
ness by advancing the scale and putting
in better pictures? This is a question
with which western New York ex-
hibitors have been wresthng for many
months, and the question has not been
answered satisfactorily to this day.
Every agent who comes through this
section with special features to sell tells
of the admission prices that are secured
in New York, and wonders why
Rochester motion picture men cannot
charge a like scale, say from 25 to 50
cents for the best pictures.
These men, of course, are interested
only in the sal,e of their feature films.
They overlook the fact that conditions
in New York, and in a city the size
of Rochester, are entirely different.
Prices as high as $1 are obtained in
New York, but that does not signify
that any such scale would be profitable
in Rochester.
As a matter of fact, the highest price
obtained in this city at present is twenty-
fiye cents. The house which sets that
figure is the Gordon. It is understood
that the management of that theatre has
the subject in mind of advancing the
prices, and it is rumored that when the
new Hippodrome on East avenue is
opened it will charge more than fifteen
cents for its best seats.
Rochester is known as a low scale
town, so far as prices are concerned,
to the entire amusement world. Houses
here do a better business at five and
ten cents than they could by charging
m.ore, and the idea has been to build
iiouses with large seating capacities and
to fill them up.
Every exhibitor has a desire to show
the best there is in the way of pictures,
but they cannot afford to do so at the
low prices which were established in
the days of one-reel pictures.
Prices for films of that nature were
much lower than they are for the big
features, and if the higher priced films
are to be shown, the patrons must pay
for them.
Thus the exhibitor is torn between
two desires, to show the best films, and
to leave his prices at the low scale. It
takes a man well versed in the show
business indeed to know what to do.
A false step in that direction might
ruin a good business, and that is why
so many exhibitors stick to the old scale,
and refuse to have anything to do with
the big feature releases. They don't
see their way clear to raise their ad-
mission prices, and they cannot show the
good pictures without advancing them.
The most pronounced movement in
the motion picture field in the last
twelve months has been that which in-
volved the production of five to eight
reel features, reproductions of famous
plays and books. The expense of these
productions is so great that it is impos-
sible to show them at the old prices, and,
in marketing the feature films, the pro-
ducers find themselves up against the
objections of the exhibitors to raising
prices.
The exhibitor feels that the patrons
of his house are satisfied with programs
composed of shorter films. ''Let well
enough alone," he figures, and as a re-
sult, where there is one house show-
ing the high priced films, at advanced
rates, there are dozens showing the
shorter programs at the lower prices.
This is a problem which every ex-
hibitor must figure out for himself, tak-
ing into consideration local conditions,
his class of trade, location, etc., and it
is 'a problem which cannot be settled
in a minute. Up-State.
A Protest from the Audience
Editor, The Motion Picture News,
New York City :
Dear Sir. — This letter is a protest to
the film manufacturers for their inatten-
tion to details of staging, characteriza-
tion and costuming of the smaller one
and two reel stories that make up the
bulk of a picture show program.
These details of which I am complain-
ing are small, almost inconsequential,
but for the sake of greater pictorial
truth and more convincing film portrayal
the manufacturer should take as much
pains in making a one or two reel as he
would with the more stupendous and
gigantic five and six part features.
Two instances to illustrate. In a
thrilling newspaper story, a sporting
editor is made to wear a black bow tie
with a standing collar.
Imagine that ! I have seen that kind
of a tie worn by senatorial candidates,
after dinner speakers and chautauqua
lecturers but iiever by anyone you might
expect to write a "corking" story of a
baseball game or the slang of a boxing
match.
Again, in a mountaineer story, the hill-
billy wore trousers that were creased
and around his neck was a white collar.
Also imagine the infidelity of that-
character. The story painted him as a
man who lived in utmost seclusion and
ignorance, many miles from a backwoods
town, yet he was dressed like a "city
chap."
These films were put out by two of
our best known producers. They were
well acted, well staged and intensely
interesting, but the "punch" of both
stories faded away somehow in the con-
sideration of those lapses of costumes.
Let's get our films absolutely true to
life. Then they will call forth wider,
attention and consideration.
A Film Fan.
Asks for Ban on Drinking
Scenes
Chicago, Sept. 1, 1914.
Editor, The Motion Picture News,
New York City :
Dear Sir. — As you have always
evinced a willingness to champion the
well-founded opinions of exhibitors, I
am prompted to call your attention to
a condition that seems to be growing
daily, viz., the staging by all film manu-
facturers of outrageously grewsome sub-
jects, which run the gamut of crime in
its most repellent form.
Particularly is this true in the great
volume produced of sensationally
colored. Over-drawn, disgraceful, drink-
ing scenes, which are shown in one
form or another in almost every re-
lease.
In the four years past that I have been
engaged in the picture business as an
exhibitor, night after night I have heard
exceptions taken by the audience as
they left the theatre, to scenes of
carousing shown in a picture.
40
THE MOTION PICTURE NEWS
Vol. 1€. No. 11
Rochester Firm Ready With Four New Films
Educationals Include Care of the Teeth, the Latest Ideas in Farming and
Rattlesnake Catching as an Industry
As the photoplay houses of this coun-
try handle many thousands who enjoy
their libations in a moderate way, and
at the same time cater to women and
children (being considered places of
clean, innocent amusement) it would
seem that the handful of manufacturers
are subjecting the thousands of ex-
hibitors throughout the country to un-
merited criticism, which tends to the
loss of patronage.
Now that the controversy between
the total abstinence and the personal
liberty factions has become so keen, the
evils of such pictures are enhanced and
the poor exhibitor (the middle man) is
caught between two fires.
Trusting you will lend your weight
in an endeavor to show the manufac-
turers the errors of their ways in allow-
ing many so-called producers to air
their superficial knowledge of bar room
tactics to the detriment of the picture
business in general, I remain,
Yours very truly,
W. M. HiGHT.
RENEW MUTUAL CONTRACT
The Mutual Film Corporation at its
offices, 71 West Twenty-third street, on
September 5, announced:
The existing arrangements of the
Mutual Film Corporation and The New
York Motion Picture Corporation for
the marketing of Keystone, Broncho,
Kay-Bee and Domino films, are to con-
tinue in the future as in the past. The
renewal of the contract, which expired
in August, has been the subject of much
discussion ever since Messrs. Ince and
Sennett came to New York six weeks
ago. A renewal has been arranged on
terms highly acceptable to all concerned.
The only alterations in the condition
of the contract as applied to the Key-
stone brand are that every two weeks
Keystone will put out a multiple in addi-
tion to the regular release.
C'OUR educationals of unusual inter-
est have been released by the
Rochester Motion Picture Company,
Inc., Rochester, N. Y. The subjects
cannot fail to attract attention wherever
shown.
The first is "The Lineman," a film of
1,500 feet, showing and covering all the
dangers that confront the electrical
worker. During the making of this film
many chances were taken, as parts were
taken inside of power stations that were
running full speed. A lineman makes a
fall from the top of a SO-foot pole.
Many scenes show the linemen at work
on the tops of poles at dizzy heights.
"Oral Heahh," a film of 1,000 feet,
shows the care and treatment of the
teeth. During the action of this film
mechanical devices are used to show
Special to The Motion Picture News.
Birmingham, Sept. 10.
TT7ITH the approaching completion
» ^ of the organization of the Great
Southern Film Manufacturing Company,
headquarters and studios in Birming-
ham, this city, is soon expected to be-
come a factor in the manufacture of
motion picture films.
On account of the European war
situation, which the men backing the
local manufacturing project claim will
cut off the supply of all foreign manu-
facturers and create an enormous de-
mand for American-made films.
The officers of the concern have just
teeth actually growing, and the things
that happen during the process of
growth ; also a complete record of the
methods employed in the public schools,
and how at the free dispensaries the
poorer class are carefully taken care of
by expert dentists.
"The Rattlesnake Industry" is a film
of 1,500 feet, covering the handling,
catching, breeding, skinning and taking
of the venom; the fats, the oils. These
are all used by hundreds of hospitals
all over the country to cure blood poi-
son, etc. During the action of this film
a man is shown actually bitten ; it also
shows cases at the time of poisoning
and at the time of cure.
"Agriculture," a film of eight hundred
feet, showing all the latest ideas in farm-
ing, including the use of dynamite.
been announced as follows : A. Alex
Wall, Birmingham motion picture thea-
tre owner and operator, president; Dr.
R. J. Strickland and A. A. Bruner, vice-
presidents; C. H. Glasser, secretary and
treasurer; Judge Alvin M. Douglas,
counsel.
President Wall has just announced
that arrangements have been completed
with Alfred Hollingsworth.
Alma Russell has been engaged as
the leading lady and other members
of the company are announced as Mr.
Macklen, Rus Smith, Joe Bennett, Miss
Blasdell. Dick Foster, assistant director.
Ralph R. Silver.
Great Southern Film Company Engages Cast
Birmingham Firm Expects to Supply Big Demand for American Productions
Because of Condition of Foreign Market
ETHEL BARRYMOEE IN THREE SCENES FROM ''THE NIGHTINGALE."
(Alco — ^All Star Feature,)
September 19, 1914.
THE MOTION PICTURE NEWS
41
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llliiliiiililll:iiiii>iii.iliMii<i!iiijilijiJi:iiiijllllllOIIIIIIIIIIIII
How El^xhibitors Advertise
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LIVENING THE DULL NIGHT
< *' I * HE biggest pay-roll in town.'"
That is the sign on a streamer
which flaunts across the entire front of
E. W. Jackson's Family Theatre in St.
Bernard, O., every Thursdaj' evening.
Incidentally, Thursday some time ago
was Jackson's jinx night. It is not a
jinx any more.
By giving away a total of $14, Jackson
fills his house with friendly patrons on
Thursday night and stimulates a desire
for attendance at the next Thursday
evening's performance. When the
patrons enter his theatre on Thursday
evening Mr. Jackson personally presides
over a huge box which contains 731
envelopes of the pay-roll size. Each
patron is allowed to select any envelope
in the box.
Seven hundred of these envelopes con-
tain one penny each ; one of them con-
tains a $5 bill ; twenty of them contain
nickels and ten of them dimes. Every
person who pays an admission to enter
the theatre therefore is presented with
money. It is in truth the largest pay-
roll in town — in point of numbers and it
has gained great popularit)' for the
Family.
CAPACITY BY BILLBOARD
ADVERTISING
NAT. B. SMITH, manager of the
U. S. Roof Garden Theatre, at
51-53 Broad street, Elizabeth, N. J., is
a firm believer in the power of billboard
advertising for the motion picture house.
When "The Christian" and "Neptune's
Daughter" were the attractions at his
house, both were liberally advertised
through the billposters, and as a result
they drew packed houses. On the two
following nights the theatre was so well
filled that the sale of tickets had to be
stopped.
For "The Christian,'' four twenty-four
sheets, ten sixes, ten threes and fifty
ones were used, and for the Kellerman
picture, ten twenty-fours, twenty eights,
seventeen threes, and fifty ones.
Although the Garden Theatre was
only recently completed, extensive
alterations are already being planned to
it. The theatre now consists of an audi-
torium and a roof garden. The roof
garden, as it now is. cannot be used in
the winter, but the business of the house
makes it necessary to have a greater
seating capacity than the auditorium
affords.
Plans are being made to enclose the
roof garden for the winter and put a
portable roof on it. The sides will be of
glass. Opera chairs will be installed, re-
placing the summer lawn benches and a
new W'urlitzer will be installed. Eleva-
tors will be put in to carry patrons from
the ground floor to the roof.
The improvements will be commenced
within a week or two and will be com-
pleted about the last of October. They
will cost in the neighborhood of $25,000.
GETTING AWAY FROM POSTERS
A TENDENCY is being evidenced by
■^"^ the larger houses of Kansas City
and thereabouts to reduce the use of
advertising sheets for lobby displays.
Players' photographs in small frames
and a limited employment of one-sheets
is becoming the rule. The new Royal
Theatre here, the largest and most up-
to-date of the down-town houses, abso-
lutely refuses to use any posters what-
soever, contenting its display to four
small frames showing photographs of
the players taking part in the daily pro-
gram.
Joe Stiebel, owner of the Apollo, one
of the better known residence district
houses, also has announced that he will
pursue a similar policy when his theatre
is opened this fall.
The Tenth Street Theatre limits itself
to photographs and one-sheets with the
exception of one larger poster placed on
a side wall of the lobby. The managers
of the Willis \\'ood Theatre, now being
converted from a "legit" house to a
picture theatre, expect to use no lobby
display other than an electric sign over
the entrance, emblazoning in large letters
the name of the offering.
The Wonderland Theatre, which has
been remodeled and its lobby increased
twelve feet in width, also is eliminating
the huge posters. It has also been
learned that P. J. Concannon will use
nothing larger than one-sheets in the
lobby of his Electric Theatre in Emporia.
"The day of the flaring, glaring
nickelodeon front is passing," one ex-
change man here remarked recently.
"The keynote of the more profitable
houses of today is refinement in display".
The house that is doing good business
presents a clean, well toned front and
not a hodge-podge of shrieking paper."
It is noticeable that m.ost of the the-
atres mentioned above have terra cotta
and tile white or brown front lobbies.
SOMETHING FOR PATRONS TO
KEEP
A LIVE wire exhibitor in Bethle-
hem. Pa., Harold W. Heiberger,
manager of the Lehigh-Orpheum, is
using successfully a doorknob hanger.
It consists of a slip of heavy paste-
board and a cord run through a hole
at the top for hanging it on a nail or
doorknob for future reference.
A recent one, printed in blue ink
with a neat border, contains a pro-
gram of the coming attractions at the
theatre. The number of reels patrons
can expect each day are indicated at
the top, then follows a list of special
pictures to appear for the next seven
days.
Besides the dates of the films, the
prices and the stars in each picture
are generally mentioned.
The hanger is an excellent idea, for
patrons are induced by its attractive-
ness to save it for the future.
The same manager issues a house
organ advertising the coming attrac-
tion as in the case of the hanger. It
is full of bright, interesting bits of
film news likely to appeal to tlie gen-
eral public.
In addition to this there is an in-
sert, consisting of an illustrated her-
ald, announcing the future date of an
important film attraction and fur-
nished to the theatre management by
the producing company. A number
of local business houses carry adver-
tisements.
PROTECTS FRAMES WITH WIRE
LIKE many other exhibitors, Man-
ager Schoenlober of the Violet
Theatre, W. 24th and Violet streets,
Milwaukee, has been having his troubles
keeping his three and six sheets looking
neat. If he used glass frames to cover
them, the glass was always being broken
and if he did not frame them they looked
untidy and become torn. He has finally
hit upon a scheme which, though very
inexpensive, keeps the paper neat and
untorn.
Removing the glass from his frames
he substituted common ordinary chicken
wire. The wire holds the paper in place
and does not interfere with the legi-
bility of the poster. It does away with
all the bother of washing that the glass
frames necessitated and, of course, the
wire frames are not liable to be broken.
42
THE MOTION PICTURE NEWS
Vol. 10. No. IL
KELLERMAN WAR ZONE
HOUSE RAZED
In a special despatch relayed from
Ostend to the Universal Film Manu-
facturing Company, it was stated that
the home of Annette Kellerman (Mrs.
James R. Sullivan), who created an un-
precedented success in the picture en-
titled "Neptune"s Daughter," has been
razed in order to make way for the
fortresses located in the environs of
Paris.
Miss Kellerman's house is located at
14 Avenue De Cheminde Fer, Rueil,
Siene et Oise, France. This is a suburb
of Paris located about twenty miles out-
side of the city proper and is directly
in line of Fort No. 40. As instructions
have been given to remove all obstacles
in the range of the big guns of these
forts. Miss Kellerman was forced to
abandon her residence last Thursday in
order that the same could be razed.
]\Iiss Kellerman is at present in Paris.
Exhibitors Sound Sunday Show Sentiment
In Omaha Territory, They Beg Exchanges for Programs That Won't Offend
the Most Prudish — Puritans Were Conquered in One Town
FREE CIVIC FILMS FOR THE
ASKING
Special to The Motion Picture News.
Billings, Mont., Sept. 9.
Billings, not content with a city
bathing pool which attracts hundreds
to its cool waters daily, has had its
attractions "filmed" and will send the
reels over the state and without the
state to advertise the city.
The films were shown last week at
the Luna Theatre, Billings, for the
first time. They were taken by a
Spokane company.
The natatorium is one of the larg-
est in the inland Northwest, and city
officials believe the motion pictures
will attract favorable attention to
Billings wherever shown. The proj-
ect is being financed from the city
treasury, and the films will be offered
free to any exhibitor who will show
them in connection with his regular
program.
WILL SUPPLY SCHOOLS WITH
PROJECTORS
special to The Motion Picture News.
Kansas City, Mo., Sept. 10.
A company is being formed here to
sell projecting machines and educa-
tional films to schools, homes, churches,
library institutions, women's clubs and
similar associations.
The details of the organization have
not been announced, but its formation
here follows a two weeks' demonstration
of the Patheoscope, the home projecting
machine sold by the Pathe company, by
Mrs. Emma L. McCleland, a representa-
tive of the company. Mrs. McCleland
has interested the local school board in
the use of the machines here.
The company probably will handle
cameras and raw film stock as well as
the projection machines and the regular
film service.
Special to The Motion Picture News.
Omaha, Neb., Sept. 9.
THROUGHOUT the territory of
which Omaha is the recognized
center — Nebraska, Iowa, Kansas and
the Dakotas — there is trouble in the
smaller towns over Sunday closing.
During the summer the exhibitors in a
number of the villages have remained
closed Sunday without objection, but
since the fall business is livening up and
every day lost marks a financial decrease,
there has been a discontent.
Many exhititois have tried to put on
Sunday shows that will meet with the
approval of those who have been ob-
jecting. Take, for example, John J.
Homan, proprietor of the "Mystic" at
Alton, la. He called on Manager Fred
Van Husan of the Laemmle company
the other day and almost pleaded for
such a service.
"I want something almost religious,
something that carries a good moral
lesson," he said, "and I want some good,
wholesome comedy."
"Why, we have lots of that," said
Van Husan.
"You don't understand," said Homan,
"I want something entertaining, but it
must be strictly clean. Not even any
kissing. No hugging. All black, quiet
dresses. Something no one, no matter
how prudish, can object to."
"Oh-h-h," said Van Husan, "I don't
know about that, John. We'll do the
best we can, though." Then Van Husan
remarked that such requests were becom-
ing more and more frequent.
Over at Rock Rapids, la., there has
been a long drawn out fight over Sunday
closing. The exhibitors have tried the
quietest kind of pictures, but the minute
anvthing that even suggested only a kiss
appeared, there was a storm of criticism
that the poor exhibitor had to bow
before.
If they can get the right kind of pict-
ures— old maidenish pictures, if you
please — the exhibitors think they can
gradually educate their critical audiences
up to the proper attitude. In the small
villages there is no entertainment during
the long winter afternoons unless the
motion picture houses are running.
There are no theatres. Many of the
farmers depend upon Saturday nights
and Sundays in which to seek such en-
tertainment. But they are not enthusias-
tic enough to support the exhibitors in
the face of puritan criticism.
Many Kansas towns are also com-
plaining. Out in Nebraska any number
of small towns have tried almost
everything to get to run on Sunday. A
few exhibitors have tried it in spite of
the criticism, to go under in disgrace.
One or two, according to general reports,
have won out.
One remedy is that suggested by some
of the troubled exhibitors. Get the right
kind of pictures — educational, travel, re-
ligious or news pictures — and keep
showing them, every once in a while
slipping in a quiet little comedy or a
clean little picture with a good lesson,
until the town public comes to view
the exhibitor as he should be viewed —
some one with the best wishes of the
community at heart.
At Sheldon, la., another plan was
found to be a success. Several exhibitors
there had tried all kinds of plans to get
around the objections to Sunday shows.
But when one show would try it the
public, influenced by a sermon or other
wave of public sentiment, would desert
it for the others.
Finally, after all had suffered, they did
the only possible thing. They got to-
gether. Then they began putting on
clean, proper, educational, interesting
Sunday shows. Now they are enjoying
good business, all are prospering, and
they are working hand in hand with the
element which objected to the open
Sunday.
This, as you see, is just another lesson
on "getting together."
Guy P. Le.witt.
EDUCATIONAL FILMS ONLY
Special to The Motion Picture News.
Los Angeles, Sept. 7.
The Mozart Theatre, for several sea-
sons home of grand opera in Los An-
geles, later used for stock company
productions, will be opened in Septem-
ber with a motion picture program.
The present lease expires September 7,
and at that time Edward Mozart, a
former lessee of the house, will again
take charge of it. It is the plan of Mr.
Mozart to show only educational pic-
tures.
The theatre has a seating capacity
of 1,SOO and is one of the best equipped
theatres in the West. It is located three
blocks from the center of the shopping
district on a side street, and for this
reason has never proven a paying house.
TWO AMERICAN PLAYERS GET
LIVELY SEND-OFF
Olive Templeton and Florence Short,
who have been working in a special
feature since the first week in July
under the direction of Thomas Ricketts
of the American Film Company, were
given an impromptu farewell by a num-
ber of the members of that company
recently.
Miss Short will remain in Los An-
geles for a short time, \yhile Miss Tem-
pleton proceeded directly to her home
in Maine.
September 19, 1914
THE MOTION PICTURE NEWS
43
The
Motion Picture News
MOVING PICTURE NEWS EXHIBITORS' TIMES
Published Every Week by
EXHIBITORS' TIMES, Inc.
220 West 42nd Street. New York City.
Telephone Bryant 7650
Chicago Office, 604 Schiller Building
WM. A. TOHXSTOX President
HEXRY F. SEWALL Vice-President
E. KEXDALL GJLLETT Secretary
H. ASHTOX WVCKOFF Treasurer
WEXTWORTH TUCKER Ass't Treasurer
LESLEY MASOX Managing Editor
WILLIAM RESSMAX ANDREWS .\'ews Editor
R. M. VAXDIVERT Advertising Manager
E. T. HUDSOX Circulation Manager
C. j. VERHALEX Chicago Manager
This publication is owned and published by Exhibitors' Times, in-
corporated under the laws of the State of New York. The offices and
principal place of business are at 220 West A2nd Street, New York City.
The address of the officers is the office of the publication.
Entered as Second-Class matter at the Xew York Post-Office.
Subscription S2.00 per year, postpaid in the United States, Mexico,
Hawaii, Porto Rico and the Philippine Islands. Canada, $3.00:
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ADVERTISING RATES ON APPLICATION.
Copy for ne.xt issue must reach us by Wednesday 11 a. m.
For Releases see Pages 72, 74, 76, 78
For Buyers' Guide see Page 69
Cuts and copy are received subject to the approval of
the publishers and advertisements are inserted absolutely
^^^^^^^ without condition expressed or implied as to what appears
in the text portion of the paper.
\ ol. X September 19, 1914 No. 11
The Privilege of Being Taxed
THE latest news of interest to the trade from
\\'ashington is that the motion picture industry
is about to be vested with the honor of con-
tributing to the S100,CXX),0C0 fund which President
\Mlson has asked Congress to raise.
This is a proof of the growth and prosperity of the
industr}- that ought to be substantial enough to silence
the professional pessimists who predict the speedy
death of what they term "the movie craze."'
^ ^ ^
JT demonstrates, at any rate, that the motion picture
business is no long'er an "infant industry."'
Incidentally, it may remind the motion picture man-
ufacturer that it would be as well for him if his busi-
ness were in the class of those infant industries which
maintain a Congressional guardian "ad litem'' or two
at the capital to see that nobody takes advantage of
their youth.
^ ^ ^
'^HE proposition to tax motion picture films for the
purpose of raising war revenue is a caustic com-
ment on the lack of efificient organization in any part
of this field.
Take note that no opposition was raised when a
member of the Ways and ]\Ieans Committee of the
House suggested that it would not be amiss to tax
motion pictures. Who was there, indeed, to raise any
opposition ? And why should any opposition be
raised ?
Somebody must be taxed, if the $100,000,000 is to
be forthcoming. Obviously it couldn't be the rail-
roads, nor the oil and gasoline people, nor the tobacco
manufacturers, nor any of a score of other industrial
groups who are ofiicially immune from all such vulgar
proceedings.
^ ^ ^
A XD so, after casting around for suitable victims,
it was decided to call upon the industry whose
manufacturers had ratlier proudly declared before a
Congressional committee not long ago that their
profits aggregated 110 per cent.
It is frankly acknowledged around AA'ashington that
the motion picture business has been singled out for
taxation because of the highly colored stories of the
profits that were being realized every year.
The member who proposed the taxation of films, in
fact, cited the report of the trust investigating com-
mittee, in which film manufacturers were quoted as
placing their profits at more than 100 per cent.
^ i}: ^
JT is said that the proposal to tax gasoline was
abandoned because "it would arouse the wrath of
the farmers using it for farm machiner}'."
A similar attempt to tax railroad tickets was frus-
trated with the explanation that "it would arouse a
feeling of resentment in the hearts of the traveling
public against the administration."
^ ^ ^
' j' HAT the photoplay-loving public, which is several
times as large as the gasoline-using public, and
comparable in numbers to the traveling public, would
object to paying the tax on theatre tickets did not occur
to the committee.
And, after all, why should it?
There were no lobbyists on hand to remind them of
it. and Congressmen are busy men with a great many
things on their minds.
^ ^ ^
X'E thing more.
The tax will take one of two forms. Either it
will be a tax on films, or a tax on theatre tickets.
Does it need to be said that the exhibitor will pay,
in either case?
If theatre tickets are taxed, he will pay the govern-
ment.
If films are taxed he will pay the manufacturer.
But he zi'ill pay. Don't forget that.
^ iff
KD, on the whole, if the exhibitor and the manu-
facturer are not wise enough to protect them-
selves as the members of other industries do, they can
at least have the consolation of knowing that they have
supported their country out of their pockets like true
patriots — if there is am- consolation in that knowledge.
In the proposed tax is a lesson for dilator}- exhib-
itors who have been indififerent to the benefits of a
national association. Here certainly is a case where
a strong organization could wield telling influence
for its members against an unjust and discriminating
piece of legislation.
44
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
Coining Dimes Out of Heart-Interest
By R. H. GORE
Charley Sweeton, Whose Introduction to Filmdom Consisted in Visiting a Motion Picture House to
Get in Out of the Rain, Now Draws Crowds That Do Not Consider His Theatre
a Rainy-Day Refuge — His Rules for Success
MAKING motion pictures pay in
the big houses where the
recognized theatrical attrac-
tions have fizzled out is the specialty
of Charley Sweeton, of Evansville,
Ind.
Charley got the hunch along in the
early years of 1900, when he stumbled
into a small picture show one night to
get away from the cold. He was then
an usher in one of the big theatres of
Evansville.
That night he failed to sleep. He
was thinking of the day when he
would put pictures into Evansville's
largest theatres and keep them open
the year around. Now he has two of
them operating in addition to smaller
houses. Sweeton was still manager
of the Jake Wells houses when the
Orpheum began to fail to make proper
returns as a vaudeville and single-act
house.
(ij CAN make motion pictures pay
■■■ in that house," he told Jake
Wells, his employer.
There was enthusiasm in the youth-
ful face, but Jake Wells couldn't see
the same possibilities of the screen
plays.
"Lease it," said Wells.
"I'll do it," said Sweeton.
Next week the policy of the Or-
pheum was changed. Pictures went
on where individuals had amused the
crowds before.
There was a falling off of attend-
ance. The older theatrical men took
Charley Sweeton aside and told him
that he should have asked their ad-
vice and warned him against future
rashness.
■'It's a bad proposition," they said.
' I ''HE younger man shook his head.
Ele went home to his wife and
he talked with her. She shared his
confidence and his enthusiasm.
"There must be something that will
get your crowds," she said.
He thought for a long time.
"There is that something that
makes anything go, and I'll find out
what I need behind the Orpheum,"
he said doggedly.
The next day he met a newspaper-
man, a personal friend. They talked
about his venture.
"You can make anything pay," the
other said, "if you will adopt some
policy and stick to it. We publish
our newspaper for the workingman.
We don't give a continental about the
rich man nor the society buds. We
go in for those who toil, and it pays."
/CHARLEY SWEETON saw the
^ necessity for an objective point.
That night he formulated a motto:
"Some men have money, some have
brains, but all have hearts." And
then he knew what course he would
pursue. He picked the picture that
had heart appeal. He went strong
after human-interest. He studied
psychology. He was confident that
his idea would build his theatre. Then
he hit upon another idea.
"Get the whole town to working
for you. The workers that don't cost
anything are the best kind," he ar-
gued. He set to work to formulate
a program. It looked like this:
The Theatre — A place to appeal to
the heart and mind of people.
Plan — Presentation of impelling pic-
tures.
Audience — Analysis of their likes and
dislikes.
A— Regulating character of pictures.
B — Steadiness of purpose.
C— Efficiency in presentation.
D — Developing a character for
house.
the
TT IS house paid. He has recently
taken over the $100,000 Majestic
for picture purposes.
T^HE company a house draws is an
important consideration.
"I do not appeal to the highbrows,"
he said. "They are too few. But I
do appeal to the great mass of com-
mon people. It's not only a business
proposition. It's human. It gives me
pleasure to educate them to meet
problems.
"I am loyal to the newspapers. I
discriminate in placing my copy, how-
ever. I use the newspapers that are
liked by the people who attend my
theatre — the 'lower crust' population
as distinguished from the 'upper
crust.' "
And Sweeton is able to do almost
as much at his Orpheum Theatre for
a charity fund as any of the news-
papers.
Motion Picture Part of Club Entertainment
Edward King, of Titan, Hits Upon Novel Method of Entertaining His
Guests — Fine Film Shown at Rowayton, Conn.
' I 'HE motion picture has found a
-•■ new field for giving pleasure. Be-
sides entertaining thousands in its
regular homes every day, it has often
added pleasing novelty to the monot-
ony of church fairs and school enter-
tainments. And now it takes its place
with opera singers and skilled magi-
cians on the program of a social club's
festivities. The occasion for this un-
usual use of the film and screen was a
gathering of the members of the To-
keneke Country Club. Rowayton, :
Conn., on Friday evening, August 28.
Edward King, of the Titan Film
Corporation, hit upon this novel way
of surprising his fellow members. This
company has just secured the Ameri-
can rights to exhibit "The Heir of the
Lagarderes," a five-part drama that
was made in Europe. Accordingly, he
arranged to show this splendid exam-
ple of the producer's art in the com-
fortable reception room of the club-
house, while the club members lounged
about in the easy chairs.
The picture, which all of those pres-
ent heartily enjoyed, was preceded and
followed by songs and recitals by David
Bispham, the singer. He rendered
four or five short pieces previous to the
showing of the picture, and afterwards
recited and sang "King Robert of Sici-
ly," one of his well-known successes.
Altogether the evening passed away
with great success, although Mr. King
had more than enough trouble with
the installation of the machine and the
working of the electricity, which was
for a time cut off.
Because of the disagreeable night,
not as many attended as were pro-
vided for, but there, were still quite a
few seated in the comfortable club room
when Mr. Bispham began his recital.
All those who were present admired the
picture which has been reviewed in this
paper.
NEW KLEINE FEATURE
READY SOON
A five-part picture entitled "The
Woman Who Dared" is soon to be re-
leased by George Kleine, through his
branch offices. The feature of the pro-
duction is a sensational race between
an automobile and a passenger train.
Many glimpses of circus life are also
portrayed.
September 19, 1914.
THE MOTION PICTURE NEWS
45
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f Directory of New Theatres I
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EDITOR'S NOTE. — The information contained in the "Directory of New Theatres" is gathered by the
field representatives of "The Motion Picture News" and the facts and figures in each instance have been
verified by them and are authentic. They may be reHed upon by members of the trade.
"THE REEL SHOW" OPENS
A MOST attractive theatre has
opened on Ninth street, in
Cleveland, under the display
sign "The Reel Show." It is one of the
smallest of the Cleveland motion
picture houses, but it is also one of the
most richly furnished and elaborately
equipped houses in the city.
The house is owned by G. W.
Hausheer. It is managed by M. B.
Goren. Mr. Hausheer has spared no
expense on the building.
A front of genuine California onyx
is one of the principal claims to dis-
tinction made by the Reel.
Another feature of the exterior is
the arrangement of the heavy plate
glass windows, permitting a view
from the street of the interior of the
theatre.
The theatre is equipped with two
Power No. 6 machines. A mirror
screen of the best quality is used. An
American Fotopla3'er, a self-contain-
ed orchestra, furnishes the music.
First' releases of the Mutual program
are shown.
NASHVILLE TO HAVE ANOTHER
THE A TRE
A N addition to the amusement fea-
tures of Nashville, Tenn., is a new
motion picture being installed by the
Crescent Amusement Company at 217
Fifth avenue, north, the building for-
merly occupied by Skalowski. The
permit calls for an expenditure of $20,-
000 and is in conformity with the new-
city laws for the construction of mo-
tion picture houses.
The curtain will be in the front of the
house, the floors will be fireproof, and a
fireproof partition wall will be built be-
tween the machine room and the audi-
torium. Other requirements being
complied with are for a building 25 feet
or more in width and a ceiling with
proportionate height. The seating ca-
pacity of the theatre will be about 500.
The new theatre will be under the
management of the Crescent Amusement
Company, which has established a repu-
tation for programs and films of ex-
cellent artistic character.
RIVERSIDE HOUSE READY IN
OCTOBER
' I 'HE Owl Theatre, owned and man-
aged by the firm of Howe & Mer-
rill, at Riverside, Cal., will be opened
about October 15. Originally it was in-
tended to spend about $25,000 on the
construction and furnishing of the the-
atre, but it is estimated now that the
total cost will be in the neighborhood
of $40,000. The theatre will be fitted
with a very complete ventilating sys-
tem, which will wash the air of the
theatre every three minutes. There will
be 850 seats, including twelve boxes
containing six seats, each of which will
sell for one dollar. The regular prices
will be ten and fifteen cents. The own-
ers have arranged for rest and smok-
ing rooms, and will give their patrons
everj' comfort. It is the intention to
use multiple reel features two and prob-
ably three days each week.
THREE HOUSES UNDER WA Y IN
NORTH MICHIGAN
npHE Delft Theatre Company, Inc.,
-■■ N. W. Jopling, president; A. O.
Jopling, vice-president, and H. S. Gal-
lop, general manager, are building a new
house at Escanaba, Mich. The seating
capacity will be 800, the decorations in
the old German fashion, with seats up-
holstered in blue velour or plush. A
large balcony, large stage, steam heat
and floor ventilation with air taken from
roof will be other features.
The same people are building a new
house at Munising, Mich., which will
seat 500. They are building a third
house at Marquette, where they now
control the opera house and Grand
Theatre.
These new houses will open about De-
cember 1, and each one will be named
the Delft Theatre.
FRESNO THEATRE WILL COST
$80,000
A THEATRE and oflice building to
^ cost $80,000 is being erected at
Fresno, Cal., by T. C. White, the loca-
tion being on I street. The theatre will
be used for road shows and large mov-
ing picture attractions, and will-seat fif-
teen hundred persons.
THEATRES HERE AND THERE
LOUIS HEPPINGER, of Clairton,
is looking the ground over at
\\'ashington and Carrick, Pa., as he con-
templates erecting a motion picture thea-
tre in some town in this section. He
is one of the up-to-date managers and
believes in a first-class show.
The Empress Theatre at Harlan,
la., will be opened soon. It is a new
building and seats over 500.
R. A. Cator recently opened a new
Airdome at Twenty-first street and
Avenue F, Council Bluffs, la.
Bids for the construction of a mo-
tion picture theatre to be constructed
on Chelsea avenue, near Sixth street,
Dayton, O., by the American Photo-
plaj- Theatres Company, have been
opened in the office of Hanker &
Cairns, architects. The theatre will
cost approximately $35,000.
Robert J. Kitts has completed plans
and specifications for the one-story
brick motion picture theatre and store
building to be built on Brand boule-
vard. Glendale, Calif., for Henry C.
Jensen. It will contain two store
rooms and a theatre auditorium to
seat about 900. The cost will be
about $25,000.
Tamaqua, Pa., will have a new mo-
tion picture theatre in the near fu-
ture, according to an announcement
made this week. A number of Tamaqua
capitalists are behind the proposition.
The new house will cost $60,000 and
will seat 1,200 persons. The screen will
be 21 by 16 in dimensions.
Shickshinny, a town a few miles from
Wilkes-Barre, Pa., will boast of an up-
to-date motion picture theatre when
^^■illiam Dillon opens his house now un-
der course of construction. The new
theatre will seat 600 persons and will
cost about $20,000 to build.
NEW KLEINE FEATURE SOON
George Kleine will soon release a
four-reel subject under the title "Bar-
tered Lives,"' in which the European
actress Miss Hesperia is featured in
a dual role. Miss Hesperia recently
captured first prize in the European
contest for the most popular motion
picture actress.
46
THE MOTION PICTURE NEWS
^'ol. 10. No. 11.
"WHEN WE WERE YOUNG"
(Miller Brothers — Warners — Three Reels)
REVIEWED BY PEIEK MLNE
**TX7'HEN We A\'ere Young" is a picture the action of
" which transpires in the time when the West was
young, and is a stor\- in which the marauding redskins and
the stanch United States troops play important parts with
the latter, at last getting the upper hand, but only after a
great and absorbing struggle.
It is in such pictures as these that the Miller brothers
e-xcel. They have the facilities, the men, the Indians, and
the locale all ready at their beck and call, so that when one
I-nows that he is going to see a Western melodrama put
out by this company, he knows that he is going to see some
of ihe best that this class, of entertainment of¥ers.
But aside from being a picture of this sort, this production
boasts of something quite new and out of line from the or-
dinary picture in which the Indians and troops are the main
c-.ttractions. The exciting spectacle of the Indians laying
siege to the troops who are encamped on a small island in
the middle of a river is this new scene. And after many
days the soldiers are finally rescued by another company,
which was brought to the scene by one who had escaped
from the island and who had managed to evade the Indians.
By this act he proves his worth and claims the right to
ask for the hand of the Lieutenant's daughter, which before
had been refused him, because he was suspected of dis-
'iionesty ; but his name is also cleared by the confession of
the real culprit, and all ends well.
The picture is in the form of a vision coming to the old
couple who live over these days when the whites held a
footing in the wild West which was none too sure. Per-
haps the story could be made a little clearer by the addition
of a subtitle here and there, but as it stands it is a fine
picture, a fine Western, and one to be enjoyed.
"THE VIRGINIAN"
(Lasky — Five Reels)
REVIEWED BY PETER MILNE
npHOSE who have enjoyed Owen Wister's novel, "The
Virginian," and there are many who have, will most
certainly realize that it was no easy matter to transform it
into a motion picture, even with the added resources of the
THE VIRGINIAU WINS THE BET.
play by Kirk La Shelle to draw from. To realize the scenes
laid in the West in the time when that country was truly
worthy the adjective "wild," was perhaps not such a difficult
proposition, but to give a correct portrayal of the characters
must have presented great difficulties to both the director
and the principals of the cast. That they have accomplished
this in "Lasky" style is a deserving success.
To him who goes to see the picture with the memories of
the i)Ook fresh in his mind, it will be obvious that the director
had in mind Owen Wister'.s wonderful descriptions of cer-
tain scenes. The great expanse of uncultivated land, the
wounded Virginian lying unconscious by the brook, and
Molly supporting him to her home, the death of Trampas
efifected by the Virginian and countless others, are all scenes
which seem to be lifted from the book and placed in the
picture, so accurate are they and so correct in every detail.
THE THIlfVES BELIEVE THEY ARE SATE.
Beautiful light effects and excellent photography through-
out stamp the picture as technically perfect. It would not
have been allowed the director to show the actual hanging
of Steve and the other cattle thief, so he has introduced the
novel idea of showing the shadows of the two men, which
create a solemn impression besides giving the same efifect
which the actual bodies would have, only leaving out some
of the gruesomeness.
Dustin Farnum gives a clear characterization of the Vir-
ginian, the daring and free man of the early West. In less
accomplished hands than his the part could have either b'een
overacted or the reverse, but as he interprets the role, he
seems all that we thought the man was. Winifred Kingston
as Molly Wood, the New England school teacher, whose
advent into the West considerably changes her character
and ideas, and her heart too. which is finally won by t!\e
Virginian, is well cast.
Billy Elmer as Trampas, the heavy of the tale, J. W.
Johnston as Steve, Sidney Deane as Uncle Hughey, Tex
Driscoll as Shorty, James Griswold as the stage driver, and
H. B. Carpenter as Spanish Ed complete the cast. They are
all possessed with a perfect understanding of their parts.
Well established is the fact that the picture is better than
the play, but as the story is taken from the book as well,
much, of course, had to be left out, and for this reason those
who have read the book will perhaps enjoy it more than
those who have not, as they will be able to supplement the
picture with their own knowledge of the story.
On the other hand, those who have not read the book will
enjoy it fully, as they will not be able to detect the omissions.
Taking both these sides of the matter into consideration, it
is safe to say that the production will be greatly appreciated
by all who are fortunate enough to see it, on the first side
because of their further knowledge and on the other because
they see only the story as it is put before them.
WHEELING THEATRE BURNS DOWN
Sfecial to The Motion Picture News.
Wheeling, W. Va., Sept. 10.
The Orpheum Theatre at Wheeling, W. Va., was burned
to the ground this week with a total loss of $50,000 to the
building and contents. The theatre is located at Market
and Fourteenth streets, and was bought by George Shafer.
September 19. 1914.
THE MOTION PICTURE NEWS
47
"THE HIGHER LAW"
(101 Bison-Universal — Two Keels)
EEVIEWED BY PETER MILNE
PICK a hundred men out of an average crowd and ask
them what kind of a man Louis XI of France was
and ninety-nine will be at a loss for an answer; send them
to see any installment of the Universal's Francois Villon
series in which that character is impersonated by D. C.
Crane and they will come away possessing a correct in-
terpretation of his character.
But this is not all they will glean from ''The Higher
Law." An excellently produced and absorbing tale is set
before the observer in these two reels, so absorbing for
the simple reason that it is quite new, and j'et alive with
action and intrigue, that the two thousand feet will have
passed before one is aware of the fact.
VILLON IN THE ENGLISH INN.
The director, Charles Giblyn, has proven himself worthy
of great praise. The old costumes and castles, the jovialty
of the tap-room, the dignified and stately action of the
court followers, all lend a decidedly mediaeval atmosphere
to the picture, besides proving that great pains were taken
in the producing of each scene.
Francois Villon, impersonated by Murdock MacQuarrie,
is the central figure of the series, each chapter of which is
a separate tale. This picture is the second of the series.
Mr. MacQuarrie does excellent work in the role of the
man, who is at once the servant and master of his king,
who at one moment appears as pious as a monk and the
next as authoritative as his lord, but always scheming and
plotting to further the king's power and correspondingly
his own.
The original of these pictures are now being run in the
Century Magazine by George Bronson Howard.
But the picture does not rely solely on its meritorious
costumes and atmosphere for success. There is sufficient
scheming, brawls, duel scenes and the like to appease the
appetites of the keen lovers of sensationalism, and those
who would not be content with the great character study
that the picture offers.
"ADVENTURES IN DIPLOMACY"
(Eclair-Universal — Three Reels)
REVIEWED BY PETER MILNE
THE Eclair Film Company have taken advantage and
have seen the excellent motion picture possibilities
lying in "Elusive Isabel," a story written by the late
Jacques Futrelle, which was recently published in serial
form in the Saturday Evening Post, and have accordingly
.secured the rights and produced it as a motion picture in
six reels and two parts. The first part, "Adventures in
Diplomacy," is released September 16, the second part,
called "For the Mastery of the World," will be released
at some later date.
It is a strong picture, a well acted picture, and possessed
with the power to hold the attention of those who witness
it throughout. One remarkably strong point in its favor
is the excellent light effects which are noticeable from
beginning to end, which create a fine effect and instill even
more interest into the spectators.
A number of Eclair stars ably interpret the leading
characters in the story. Alec B. Francis appears as Grimm
the detective, who is on the track of a group of foreign
spies, led by Rosa Morini, Belle Adair and her brother, E.
Roseman. The Venezuelan ambassador and his accom-
plice are played by Fred Truesdale and J. Lindsey Hall,
respectively.
Perhaps there are a few details of the picture that could
be improved upon. The addition of a few subtitles in a
number of places would make the story clearer. Quite
a little of the story is left to the imagination until the
final scenes, where it is entirely cleared up. But this may
not be considered a fault by sonie, as leaving a few of the
events to be explained by the last scenes, materially
heightens the interest.
The photography, as in all pictures released by Eclair,
is of the best variety and the sets are most gorgeous.
The story deals with the efforts of a band of foreign
THE AMBASSADOR IS DISCOVERED IN A SWOON.
spies to obtain a treaty involving the affairs of Venezuela
and Mexico, which is in the possession of the Venezuelan
ambassador. All of their carefully laid plans are success-
ful until the final step is reached, when they are discovered
by a detective. The prince is made a prisoner, and the
girl is set upon the right road.^
PATHe FRENCH STUDIOS STILL PRODUCING
Word has been received by the American offices of Pathe
Freres that the French studios of the company are still pro-
ducing negatives, despite the war. There is a sufficient num-
ber of actors who are exempt from military service to insure
a steady supply of good pictures.
In addition to this there was a good stock of unreleased
pictures on hand when the war broke out, sufficient in itself
to meet the requirements of the American market for a
considerable length of time. Altogether the feeling in the
American offices of the French concern is one of optimism.
48
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
"THE UNWELCOME MRS. HATCH"
(Famous Players — Four Reels)
EEVIEWED BY J. BURROUGHS NOELL
' I ^HOSE persons who go to see "The Unwelcome Mrs.
-■- Hatch," by Mrs. Burton Harrison, will find a welcome
relief from the sameness and the crudeness and the obvious-
ness that too often, alas, are found in motion pictures. This is
a superior production, and it will be encouraging to the firm
and steadfast believers in the future of the picture play as a
substitute for regular plays.
We cannot have too many films of this character. The
public is always ready to accord such picture a hearty wel-
come.
AFTER TWENTY YEARS OF SEPARATION
It certainly does all that could be asked, and even as much
as the stage version of the same play did, and this without de-
pending on action to carry it through. For, in reality, there is
very little action in the entire four reels, but there is develop-
ment and this is the important thing after all.
The story never drags, it moves forward continuously, but
the progress is in the interplay of characters upon each other.
Now the great difficulty in a picture of this kind is in mak-
ing it comprehensible without overloading it with sub-titles.
This diflSculty has been met and overcome by casting in the
several parts players of rare intelligence and grasp, who never
fail to make the spectator understand their feelings and the
thoughts, and yet can never express them by word of mouth.
When the whole power of the play lies in the emotional clash
of characters the highest order of histrionic ability is required
to reveal this on the screea
But not a point is missed, and the credit for the achievement
belongs to the players. First and foremost is Henrietta Cros-
man, who makes her initial appearance in pictures. But her
long experience as an emotional actress fits her eminently to
delineate the character of the wife who is divorced and comes
back to see the daughter that has been taken away from her.
She is really superb in the quiet restraint and the calm, dig-
nity with which she plays a part that a lesser actress would
have been sorely tempted to clothe with fierce and fiery out-
bursts of indignation and tears of righteous sorrow. But Miss
Crosman's understanding is too fine to give vent to such melo-
dramatic methods, and she is justified because she succeeds in
making the character perfectly intelligible.
Following Miss Crosman's lead, the other players are always
carefully restrained, never violent or stormy, even in the most
tense and dramatic moments of the play.
In fact the play moves with this quiet dignity that is entirely
at variance with the feelings of the characters, and yet is en-
tirely in keeping with the air of good breeding that pervades
the home from which the first wife is forced by the actions of
a loveless husband.
"THE PAWN OF FORTUNE"
(Eclectic — Five Reels)
REVIEWED BY J. BURROUGHS NOELL
D EPLETE with dramatic and intense situations that are
interpreted with virile power by an intelligent cast
of players, the five-part drama, "The Pawn of Fortune,"
makes a direct appeal to that large body of theater-goers
who like above all else plot, and plot with suspense and
surprise.
These absolutely necessary elements for arousing and
maintaining interest are here in abundance, and contribute
more than anything else to the success of the picture. But
other characteristics of a well-produced photoplay are
here besides an entertaining and well-constructed story.
The acting is fully adequate to the demands made upon
the players, and serves to give a clear and well-defined
characterization to the persons concerned, and in conse-
quence there is no danger of the audience misunderstand-
ing or failing to grasp the story, even in the smallest de-
tails.
Furthermore, the settings are substantial and solid, with-
out the least appearance of being makeshift. In the fac-
tory and laboratory everything seems genuine, and when
we are shown the interiors of the homes of people of af-
fluence, the furnishings and the decorations are entirely
characteristic. At one point in the story it is necessary to
present scenes in foreign lands, because the hero is forced
to leave home, and he spends several years in wandering
in strange and distant places, on one occasion falling in
with a cannibal tribe. Here the absolute fidelity of the pro-
ducer is almost terrifying.
The story concerns an inventive genius, Hadley, who
arouses the jealousy of the young owner of the manufac-
tory for which he works. He marries the woman, but
later has to go on this frightful journey, far from his wife
and child.
JANET'S INVENTION UNLOCKS THE SAFE
The child is lost and is brought up by the leader of a
gang of criminals as his daughter. The mother becomes
a trained nurse. When the husband finally gets back, he
finds his wife, but they search in vain for the daughter.
But she sooner or later turns up in the home of her own
parents, being engaged as a governess for their adopted
daughter, but after an exciting flight from a detective, who
had trailed her from a robbery, in which she had inno-
cently lent her services and a machine which she had in-
vented for opening safes.
Janet is a new character in film drama, and possibly in
fiction. The ability to invent mechanical devices is not usually
considered a feminine trait. Woman's absolute lack of com-
prehension of machinery is proverbial, almost beyond the be-
lief of masculine minds.
September 19, 1914.
THE MOTION PICTURE NEWS
49
"THE MILLION DOLLAR MYSTERY"
(Thanhouser — Twelfth Episode)
EEVIEWED BY PETER MILNE
CINCE the first few episodes of the "Million Dollar
^ Mystery" we have seen or heard little of the million
dollars. When last it was shown on the screen it was
cast to the bottom of the sea by the butler, where it has
remained up to the present installment.
Now it is brought up by the anchor of a ship, discovered
by a sailor, and concealed by him until the vessel reaches
port. Here he attempts to disembark with it, but is met
by the captain, and a struggle ensues in which the box is
again thiown overboard.
Jacks ■)n, the conspirator, learns of this fact by overhear-
ing or.e of the men talking of it in a cafe, and a member
of "The Black Hundred" is sent to regain it. He employs
a negro to dive for it and he may be seen at the bottom
of the ocean, finally reaching the box and bringing it to
the surface.
It is then conveyed to the secret rooms of the Black
Hundred, where, when the conspirators are about to open
it, the lights are turned out by the butler and Jim, who
gained admittance to the meeting by attacking Jackson
and stealing his s^Lici code. In the confusion that reigns,
while the room is in darkness, they manage to escape with
the box, leaving the conspirators astounded at its dis-
appearance, and the mystified spectators still at a loss as
to whether the box contains the million dollars or not.
An atmosphere of mystery pervades the entire two reels
of this episode, which will most certainly set the spectator
to wondering what the ultimate outcome of the whole
story will be.
An unknown person is introduced in this chapter, mysti-
fying the audience still more; he is to be seen conversing
with the butler, whom he closely resembles.
Braine also sees this man and is just about to shoot
BRAINE EXPLAINS HIS INJURY.
him when he is shot by Flo, disabling his hand. She then
inquires of the butler who this strange person is, but he
will not disclose the man's identity, leaving Florence and
the entire audience in a quandary as to who the gentleman
may be and what his business is with the butler of the
Hargreaves house.
The episode closes when an unknown hand is shown
dropping the treasure box down a well. Only the hand
of the person who is executing this deed is visible, and
this hand affords plenty material for speculation on whom
it belongs to; for instance, if its owner is the mysterious
individual who was earlier talking with the butler.
The film will undoubtedly make a hit, it has so many at-
tractive qualities. The name "Million Dollar Mystery" has a
catchy sound and was a wise selection for a title. The popu-
larity of the picture justifies it.
"THE PERILS OF PAULINE" '
(Eclectic — Thirteenth Episode)
REVIEWED BY PETER MILNE
npHE twelve preceding episodes of this serial have af-
forded its followers many a thrill, and have provided
them with many a sensational scene, but it is safe to say
that none of them could boast of such a variety of excite-
ment that appears in this, the thirteenth episode. It is a
certainty that such a series of scenes have never been en-
joyed by the public as yet.
THE PARTY LEARNS OF THE LOVERS' ESCAPE.
A Startling steeplechase race is the thrill which is the
big event of this installment, and it is a real race, not
played especially for the camera, but the camera man was
lucky enough to be on the spot when it occurred. Races
are no uncommon occurrence in films, but one of such a
variety is. The jockeys are seen astride horses hurdling
the embankments, and there is not a time but one is not
thrown from his horse, due to the beast's stumbling, and
rolled among the hoofs of the other racers.
Each one of these scenes will cause even the calmest
spectator to gasp for breath. It is said that in this race
several of the jockeys were severely injured and three of
them killed. It is not at all surprising, or hard to believe
when one sees it on the film.
But this is not all that this episode has to offer in the
way of excitement. Pauline and Harry take a daring leap
from the top of a high wall of rock into the lake below,
after they have made sure that there are no other means
of escape from the gypsy band which is pursuing them,
at the instigation of Pauline's uncle, who is still plotting
to bring about the death of his charming niece.
The racing scene was introduced when Pauline, always
bent upon excitement, bought Firefly, a speedy racing
horse, and determined to enter the race herself as its
rider. It would be asking too much to see Miss White her-
self thrown from her horse, and the substitution is a
most clever one.
The first scene in this installment continues right on
where the last one left off, and Pauline is seen bending
over the basket of flowers, at the bottom of which is a
snake sent her by a jealous gypsy. Harry notices that
the flowers move and throws the basket to the floor and
then beats the snake to death.
These Perils of Pauline do not seem to have deteriorated
in the least since the very first episode, as might easily
have been the case, but instead they seem to get better
and better with each new release, proportionately creating
greater interest as the story advances.
The title "The Perils of Pauline" has become a household
word. This speaks volumes for the popularity of the picture.
Probably there is no surer test of the merits of anything.
50
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
"THE DOLLAR MARK"
(World Film — Five Keels)
REVIEWED BY PETER MILNE
THERE is a picture that will be enjoyed by every audience
in the country. No, it is not a war picture, but one
made here in America, with our own American West forming
a beautiful background, and the story is one teeming with
excitement, full of action, but not overcrowded with events
of the rapid fire order, and acted by players who obviously
made a careful study of their parts.
SWEPT ON BY THE RAGING FLOOD.
It is extremely doubtful if the most severe critic of the
motion picture could detect a fault in the entire five reels
in regard to any of the essentials that unite to make a
perfect production. Photography, acting, scenes and unity
of the story are all as good as we have witnessed in recent
productions.
The leads are played by Robert Warwick, who assumes
the same role of James Gresham, the part which he created
when the story was staged several years ago, and Barbara
Tennant of the Eclair Company. Both of these stars seem
to have a perfect understanding of their respective parts,
performing excellently throughout the entire picture.
Aside from the fact that the story is good as a whole,
there is a series of scenes that is worthy of special atten-
tion. Nothing as realistic and nothing as thrilling has been
seen on the screen for some time. This big event comes
when the two principals are in Jim's cabin, situated on the
river bank, just below a huge dam. It has been pouring in
torrents, and the waters of the river have been greatly
swelled. Then the dam breaks, and the conseqyences are
practically beyond description.
The waters come bursting through the dam so realistically
that one can almost hear the roar. They sweep down to the
cabin which resists their strength for a minute and then
breaks up and is carried along with the rapid rush of the
waters. Jim and the girl manage to stay on one side of
the cabin, but are swept on down the river, until at length
he manages to grasp a branch overhead. . He ties himself
to it and holds the raft back by shear strength.
Then it is over, but it is safe to say it will make a lasting
impression on all those who see it. It is obvious that no
rehearsal was possible, which should materially highten the
praise for this thriller. Thriller it is in every one of the
manifold phases of that word's meaning.
The story embraces the elTorts that Gresham makes to
keep his mine from the grasping hand of a trust, and when
he triumphs and becomes a wealthy man, he still is forced to
fight to hold his power. His cry is always, "mone> and
more money," and at first he is so engrossed in his pursuit
of wealth that he has no time for love, but it finally finds
its way into liis heart and he comes out triumphant in both
respects.
NO WAR EFFECT ON DALLAS BUSINESS
Special to The Motion Picture News.
Dallas, Texas, Sept. 8.
IF the European war has had any ill effect on the film
business in Dallas none of the managers or owners are
making any howl. In fact, practically all Dallas picture
men are very optimistic over the present conditions and
declare that the business is holding up well.
Nearly every house in Dallas of any consequence has
been refurnished and brigiitened up for the approaching
winter season. The Garden has just completed remodeling
work which cost in the neighborhood of $25,000.
Reports from smaller towns surrounding Dallas tell of
improvements that are being made in film houses, the
opening of others, and, in fact, the business seems to be
picking up all over this section of the country.
"BLACK RODERICK"
(Eclectic — Two Reels)
REVIEWED BY J, BURROUGHS NOELL
IT has often been said that costume dramas are the most
difficult to present satisfactorily on the screen. The
ease with which the Eclectic company has overcome all the
obstacles that this type of play puts in the path of players
and producer makes one doubt the truth of this remark,
for "Black Roderick," one of their most recent releases,
is distinctly an excellent, picture play, accurate in the his-
torical background or atmosphere, clear-cut and deft in
the acting, thoroughly enjoyable from the point of view
of story value.
Black Roderick, as must have been already guessed, is
some sort of outlaw and a Scotchman. He is a poacher,
and lived in the olden days when to rob a nobleman's
THE CAPTURE OF BLACK RODERICK.
Stream of its trout or his park of its deer was considered
a far more serious crime than to kill a man.
Black Roderick has become somewhat careless, and he
leaves signs of his illegal work, so that the game warden
of the young lord has a right to become suspicious. But
Black Roderick has overheard the young lord making love
to the warden's daughter, and when he is accused of poach-
ing, he has a ready retort. Some time later, when the lord
is in Lue forest and Black Roderick is also enjoying him-
self with hunting the deer, the game warden is killed when
he is about his business.
Of course, Black Roderick does the cowardly deed, but
the evidence is against the nobleman. But the truth comes
out, and the rest of the picture is taken up with the thrill-
ing chase after the poacher over the rugged Highlands of
Scotland, to a precipitous crag, where he is hemmed in
by troops on one hand and rock walls on the other, and is
smoked out and forced to surrender.
September 19, 1914.
THE MOTION PICTURE NEWS
51
Capitalizing' Personality
By William Parker
That Asset Is Worth $500,000 to T. L. Tally, of Los Angeles, and in Seventeen Years It has Enabled
Him to Grow from Proprietor of a Phonograph Parlor to One of the Most Successful
Exhibitors on the Pacific Coast
WHAT is the psychology of suc-
cess in the motion picture
exhibition business?
Here is one answer — in human
form.
He is T. L. Tally, of Los Angeles.
And here are the figures to prove it.
He owns his own theatre on Broad-
way in Los Angeles.
The theatre alone is valued at more
than $100,000.
The property upon which the the-
atre stands is worth $400,000.
He owns the theatre and he owns
the property.
The chrysalis of all this was a little
phonograph parlor seventeen years
ago. You remember the old phono-
graph parlors. You put a penny in
the slot, stuck a couple of tubes in
your ears, there was a buzz, a rasp
and a wheezy tune.
Thomas Edison, at that time, was
practically alone in the phonograph
field. He also was working on mo-
tion picture machine improvements.
Motion pictures were a novelty then,
their field was narrow, their scope
was limited.
TALLY became interested in these,
as they were called then, moving
pictures. He thought they would be
a splendid feature to draw trade to
his phonograph parlor. That single
idea was the cornerstone of his pres-
ent big fortune.
Tally to this day might still be
puttering around in a cheap store on
.some little side street with a penny
arcade, eking out a precarious live-
lihood, if it were not for that tran-
sient thought.
Tally brought the first motion pic-
ture machine to Los Angeles. It
was among the first to leave the Edi-
son laboratories at Orange, New Jer-
sey.
Even after he got it he was in
somewhat of a quandary as to what
to do with it. But he rigged it up
and gave a ten-minute show for ten
cents — a cent a minute.
Those were the days of old time
favorites, the Black Diamond Ex-
press, Niagara Falls, Shooting the
White Horse Rapids and other
STARTLING and DARING films.
Then came prize fights as features.
These were special films, and of
course the admittance price went up,
the public willingly paying twenty-
five and fiftv cents for seats.
Soon Tally was in a perplexity.
What was he going to do about this
motion picture part of his business?
RIGHT then and there Tally de-
veloped a trait that has brought
him thousands of dollars and thou-
sands of customers; he began to
study the likes and dislikes of those
who came into his place. Ere long
he was in a quandary. His custom-
ers liked music, and they like motion
pictures. It was impossible for him
to decide which was in the majority,
those who liked music or those who
liked pictures.
Here was his problem: If he
divorced pictures from the music he
would lose the picture customers. If
he divorced music from the pictures
he would lose his music customers.
And that is the reason that to-day
motion pictures and music are linked
indissolubly in Tally's theatre.
On the other hand, Tally is impa-
tient of vaudeville. He wouldn't have
it on his stage if it worked free as long
as he is an exhibitor.
This studying of his patrons has
become second nature to Tally. The
personal equation enters largely into
Tally's business and it is responsible
for much of his success.
The personal equation, however, is
for the good of the public; Tally,
through an inborn or acquired mod-
esty, forbids his personality to domi-
nate his business, or compete with
his theatre. Tally realizes that the
people come to see the show, and not
Tally.
DOES this personality bear fruit?
Does it pay dividends?
Let this bear witness.
The Motion Picture News' repre-
sentative dropped in at Tally's the-
atre at 7:30 o'clock in the evening.
When' the show was over at 9 o'clock
Tally was standing near the front
door. The head buyer for one of Los
Angeles' biggest department stores
came up.
"Mr. Tally," he said, as he shook
Tally by the hand, "I've just returned
from New York and abroad and I
want to tell you that you have the
most elaborate picture theatre and
best pictures to be found anywhere."
Another man came up. He was
somewhat diffident. - His wife stood
near as he spoke to Tally. "Is this
Mr. Tally?" "Yes," was the picture
man's reply. "I just wanted to shake
you by the hand, Mr. Tally. I am
in the iron foundry business in Bos-
tion. My wife and I are tourists stop-
ping at the Alexandria Hotel. I like
to compliment business ability when
I see it, and therefore I want to com-
pliment you."
Tally was the first man in Los
Angeles to open a theatre devoted
exclusively to motion pictures. Lip to
a few years ago motion pictures were
almost entirely a component part of
entertainment.
Then a few of the more daring ex-
hibitors decided that instead of being
a unit they would be the whole show.
So while Tally's competitors were
running combination houses, vaude-
ville and motion pictures, he em-
barked in the motion picture business.
He opened a theatre at Sixth street
and Broadway.
This was eight years ago.
Tally already was a power to be
reckoned with and his competitors
watched closely this innovation.
Many there were who predicted his
failure.
But Tally refused to heed their
advice to put in a vaudeville turn
or so.
"If the people want variety I'll
give them music," was Tally's ulti-
matum as he threw open the doors of
his theatre.
TT wasn't long before competitors
about town were following Tally's
example. Not only were the big
houses being converted into motion
picture theatres, but little motion
picture theatres were being opened.
Not only did Tally's motion picture
theatre draw crowds form the first,
but night after night his audiences
continued to increase. Half at hour
before each show crowds would be
waiting in front to enter.
Success has turned many a man's
head. But it never has addled Tally's.
While those crowds were clamoring
for admittance he was not trying to
see how many he could squeeze into
a given space; he was not busy on
plans for additional theatres.
He was giving personal attention
to the audience.
No matter how large a force of
ushers is employed, there are bound
to be certain periods when half a
dozen persons are waiting to be
seated.
52
THE MOTION PICTURE NEWS
Vol 10. No. 11.
At these periods Tally is always
hovering about, directing the boys,
seating people himself or studying
the likes and dislikes of the audience.
As a result of this personal atten-
tion he soon found that he was turn-
ing away as much money as he was
taking in.
"C*INALLY Tally decided on another
theatre. Here he met another prob- ■
lem. If he got the amount of space
he wanted the rent was so high the
investment was all for the landlord.
So he decided to take the hand of
the landlord out of his cash till by
buying land of his own.
And when Tally decided to do
this, some of his competitors woke
up to the volume of business he had
been doing. Tally's investment in
real estate just to build a one-story
building on was close up to half a
million dollars.
During those eventful days Tally
worked from early morning until late
at night. During the day he super-
intended the construction of his
building, at night he superintended
his motion picture business.
But the result was well worth
while. Tally's Broadway theatre is
located between Seventh street and
Eighth on Broadway.
This is the busiest part of Los
Angeles. Nearby loom giant office
buildings and great department stores.
Practically every city and suburban
street-car line is within a block of his
theatre, many of these lines pass di-
rectly in front of it.
THE interior of the theatre is a testi-
monial to his ideas. As the show
consumes approximately one hour
and a half, Tally provided large
roomy seats so that every person in
the audience is comfortable through-
out the evening, or afternoon.
The theatre has a seating capacity
of 900, the show rs continuous from
twelve o'clock noon to 10.30 o'clock
at night. Prices are ten, twenty and
thirty cents. The thirty-cent seats
are in loges in the rear of the house.
How does Tally conduct his busi-
ness? That is a trade secret which
a lot of his competitors would like to
learn, but the greatest secret of the
continuation of his success is that
previously mentioned personality.
He studies the crowds. Whether
Tally has ever read "Crowds" or "The
Psychology of Crowds," is a question.
But, nevertheless, he has the psychology
of crowds down to a science. He never
has stopped studying them.
For a long time he ran the best
one-reel films to be obtained. He
never haggled about price.
He was always in the market for
the best, he was willing to pay for it
and he wanted it first.
Then along came the two-reel
films, slowly at first, as the producers
felt their way with this innovation.
While the producers were feeling
their way Tally was feeling his way
— he was watching the effect of the
feature reels on his audiences.
He knew they liked the Biograph,
Vitagraph and other well-known
brands, but how would they like fea-
tures alone? That was the question
he was eager to answer.
T VARIOUS features were tried out and
* finally Tally decided to abandon
the one reels entirely. He had learned
that the audiences not only came to
be entertained, but that they liked,
when they were on their way home,
to feel that they had given an evening
to mental instruction, in short, that
they had seen something worth v/hile.
Another Tally innovation is a large
pipe organ which cost approximately
$25,000, counting installation.
The organ is one of the most com-
plete electrical instruments possible
to manufacture. It contains every
known improvement in the art of
organ building. It was built by the
Murray M. Harris Company and
under the personal supervision of E.
A. Spencer.
It contains 60 stops with six divi-
sions, each a complete organ in itself,
to wit: great organ, choir organ, echo
organ, swell organ, solo organ and
pedal organ.
In addition to this there is an or-
chestra also, as shown by the pro-
gram.
This orchestra is still another Tally
novelty. It is partly concealed from
the audience when it plays accompani-
ments, but for its own numbers it
is brought up level to the floor by an
elevator, the elevator lifting the
whole section of the floor where the
players are seated.
TL. TALLY, personally, is a man of
• great energy. He has that nerv-
ous restlessness which characterizes al-
most every successful man. He is
full of practical ideas, brief but lucid
in his conversation and a shrewd
business man.
In his theatre he is never still, but
every move is for a definite purpose;
he wastes no time.
"To what do you ascribe your suc-
cess?" he was asked.
"Studying the people and giving
them what they want," was his reply.
CATHOLIC SUBJECTS ISSUED
WEEKLY.
"The Animated Catholic Magazine"
will soon be issued by the Emerson
Currier Cinematograph Corporation,
1449 Broadway, N. Y., makers of the
"Eesee" Films. It has been incor-
porated under the laws of the State
of New York for $50,000 with the
following officers:
William D. Emerson, president and
general manager; George R. White,
vice-president; J. Hugh Fish, treas-
urer; Bernard P. Currier, secretary.
The firm will feature Mabel Emerson,
late of the "American," "Atlas," "Co-
lumbia," and Canadian Bioscope, sup-
ported by Latonia Currier; Orette Al-
retus, late of the American and Ka-
lem; Frederick Bernard, late of Selig
Polyscope, Kalem, American, etc.; J.
Hugh Fish, star of "The Three Col-
legians;" Bert Currier, and other
equally well known players.
As its name implies it will be an
"Animated" magazine dealing ex-
clusively with catholic subjects. The
first "issue" appearing simultaneously
on October 5 in the parish halls, and
church basements of 1,800 parishes
throughout the United States, fol-
lowed every six weeks by a new "is-
sue."
WAR FILMS COMING IN
SLOWLY
At present the five camera men en-
gaged by the Universal Film Manufac-
turing Company to cover events at the
front, from all accounts are incarcerated
at various points in the war zone, as
word has recently been received from
London that it is well-nigh impossible
to get any real scenes of the fighting
now taking place in Europe.
At the start of the war the LTniversal
sent 1,000,000 feet of film to their Lon-
don office with instructions to their
manager to get war views at any cost,
and thus far only 200 feet of genuine
war material has come from the other
side. This 200 feet shows the capture
of a scouting party of L^hlans in Bel-
gium prior to the capture of Bruges by
the German forces.
FILMS LAST SCENES ON
MOUNTAIN TOP
Special to The Motion Picture News.
Los Angeles, Sept. 7.
The Wilfred Lucas company of the
Universal recently left for Big Bear
valley, on the top of the Sierra Madre
Mountains and forty miles from San
Bernardino, Cal., where the final
scenes of the first instalment of the
"Trey o' Hearts" series, written by
Louis Joseph Vance will be produced.
The first three-reel instalment of this
series is entitled "Flower o' the
Flame." The stellar role is played
by Cleo Madison.
. Besides Miss Madison and Mr. Lu-
cas, George Larkin, Edward Sloeman
and Ray Hanford accompanied the
party.
September 19, 1914.
THE MOTION PICTURE NEWS
53
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m
I Live News of the Week ■
iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii^
eillllllllillllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllH^
A. W. Goff, of the Cleveland branch
of the Eclectic Film Exchange, is now
manager of the Pittsburgh branch of
the same company. He succeeds F. H.
Vine, who has been transferred to Bos-
ton, Mass. Previous to going to Cleve-
land, Mr. Goff was connected with the
Pittsburgh Calcium Company. He is
well known to the film men of that sec-
tion and has been welcomed back to
the fold.
F. S. Frazer, formerly manager of the
Majestic Theatre at Oil City, Pa., and
owner of the Mecca Theatre at Ashta-
bula, O., has taken the position of man-
ager of Gus Sun's booking office, which
was formerly located in the Wabash
building, but is now in the Schmidt
building in Fifth avenue, Pittsburgh.
James Hills, of Nashville, Tenn., has
accepted a position as musician at the
Princess Theatre, Bowling Green, Ky.
Arthur Roussel, vice-president of
Pathe Freres, is still seriously ill at his
residence in West New York. His con-
dition shows no marked improvement
and has caused regret among the many
friends he has made in the film trade.
Director Ned Finley, of the Vita-
graph Company, left New York City
recently, accompanied by ten of the
Vitagraph players, to resume the pro-
duction of a picture at Hendersonville.
N. C, where he previously met with an
accident which caused him to stop worrc
for a while. "O'Gary of the Royal
Mounted" is the name of the picture.
The Nova Scotia rights for the
weekly European war picture produced
by the Novelty^ Slide Companj' have
been purchased hy the Sydney Amuse-
ment Company, of Canada, which op-
erates motion picture houses in Sydney,
East Sydney', Sydney Mines and Glace
Bay. ' L_
Henry McRae, director of the Uni-
versal 101 Bison Company, has just fin-
ished producing a two-reel drama called
■"The Law of the Range." It is the first
adaptation of Dr. H. Stafford, who
wrote the scenario from the book by
Wayne Groves Barrows.
Al. Christie, director of the Universal
Nestor comedy company, has completed
a fine comedy entitled "When Lizzie
Went to College," in which Victoria
Forde plays the lead. The picture
shows the comical uproar that a west-
ern girl created while attending a girls'
fijiishing school.
Grace Cunard, leading lady of Fran-
cis Ford's Universal company, who
gained great fame in the "Lucille Love''
series in which she played the leading
part opposite her director, has returned
to the company after taking a much
needed rest following her strenuous
work in that popular serial.
GKACE CUNAED.
She is now appearing in "My Lady
Raffles," a series of pictures, each one
complete in itself, in which she plays
"My Lady." These pictures are all
mystery stories and are exceptionally
lively and full of action.
Pearl White, the reckless heroine of
"The Perils of Pauline," came near be-
ing seriously injured while the thirteenth
episode of this storj' was in the progress
of being filmed. Pauline was being
chased hy bandits and had to jump from
the top of a high cliff into Saranac
Lake below. Unfortunately she didn't
hit the water in the right manner and
the wind was knocked out of her. Di-
rector Gasnier proved the hero when he
saw her feeblj' struggling in the water,
and swam to her rescue. A half an
hour later ^liss White made the jump
again with success.
Mae O'Neill, a stenographer in the
New York office of the New York Mo-
tion Picture Corporation, is one of- the
leaders in a popularity contest among
the girls of the Bronx, which is being
held at Fox's Crotona Theatre.
The first prize for which this charm-
ing young lady is giving her competi-
tors a good run is $500, besides an en-
gagement to play leads in one of the
popular film companies.
Tuesday, September 8, was Screen
Club night at the Globe Theatre, New
York, when a special showing of
"Cabiria" was given for the members
and their friends.
Henry Otto, director of one of the
American companies, recently visited
San Marcos Pass to film a number of
scenes of "Daphnia," a picture that tells
the conditions that existed in Kentucky
fifteen years ago.' It was written by
Winnifred Greenwood.
The next release of the Jesse L.
Lasky Company through the Paramount
program will be "The Making of Bobby
Burnit," featuring Edward Abeles and
Bessie Barriscale.
John J. Coleman has resigned his po-
sition as studio manager for the Gene
Gauntier Feature Players and in a short
while will devote all of his time in
looking after his chain of theatres in the
south.
Just now Mr. Coleman is in Chicago
to attend a meeting of the Supreme
Council of the Ancient Accepted Scot-
tish Rite Masons which is held in the
middle of this month. 'Mr. Coleman
is one of the three theatrical men in
the world who have attained the honor
of the thirty-third degree in Masonry.
During the week Sunday, September
13, the Bosworth picture with Hobart
Bosworth in the leading role entitled
"Burning Daylight" is the principal
feature at the Strand Theatre, New
York. The picture is taken from Jack
London's story and is said to be a very
convincing production. Others in the
cast are Rhea Haines, J. Charles Hay-
don and George W. Hill.
The topical review will show some in-
teresting scenes from Europe and the
Eclair Scientia and musical attractions
will complete the program.
54
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
H. C. Simeral, of the Automatic
Ticket Selling and Cash Register Com-
pany, who has been most successful in
business in Pittsburgh, has formed a
partnership with J. S. Mead for the sale
of the machines.
Harr\- E. Reiff, an old-time exhibi-
tor, is now connected with the Eclectic
Film Exchange, Pittsburgh, in the ca-
pacity or road man. He is a hustler and
should be able to land a large amount
of business.
J. R. Newman, of the Ludwig liom-
mel and Company, Pittsburgh, has just
returned from a business trip and re-
ports business in fine shape, especially
in projection machines and supplies. The
company has just received the contracts
for the complete outfit for two new the-
aters, one in Pennsylvania and the other
in West Virginia.
The Eaco Film Company, of which
Edwin August is the president, has en-
gaged Bennie Zeidman, formerly of Lib-
EDWIN AUGUST.
erty and Lubin, to take charge of their-
publicity. 1 he company is actively en-
gaged in production.
Albert W. Hale, who recently joined
the Kalem company's studio at Santa
Monica, Cal., as producing manager, had
already established a reputation for
stage management of a high order.
Mr. Hale first entered the motion
picture business in the capacity of pro-
ducer four years ago. He then became
associated with the American studios of
Pathe Freres at Jersey City, N. J. Since
then he has been with Thanhouser,
Vitagraph, Famous Players and other
important firms.
The reviewers who saw the production
entitled, "For His Father's Life," at a
recent censorship showing, declared it
to be one of the strongest Western
dramas filmed this year. "For His
Father's Life," featuring Joe Ryan,
JOE'S DARING LEAP.
(Scene from "For His Father's life" — Eclair)
Mildred Bright and Will Sheerer, was
released by the Eclair Film Company,
Inc., on Sunday, September 13, and con-
tains more punches than the usual three
reeler.
A wonderful jump from horseback to
a moving train ; a race with the fast
express ; a rough-and-tumble fight on
a hand car and a fifty-foot drop with
a lasso are a few of the really thrilling
incidents which make this picture con-
tinuous in action from start to finish.
The story is clearly told and the parts
handled by capable artists.
Crane Wilbur, hero of the Electric
serial, "The Perils of Pauline," has just
Concluded a successful vaudeville en-
gagement at Dales 116th Street Theatre,
New York City. He will extend the en-
gagement for two weeks, as his contract
with the United Booking Office calls for
that length of time.
Mr. Wilbur has been playing only at
night, as the rest of his time is taken
up with "The Perils of Pauline." It
is said that he will appear regularly in
vaudeville during the coming winter.
The Picture Playhouse Film Company
has opened an office at 5 South Wabash
avenue, Chicago, under the management
of S. C. Bestar, who has had a long
experience in the field and is well known
to Chicago exhibitors.
The Star Theatre, the exclusive
feature house on Madison street, has
liooked first run on all the Picture Play-
house's feature releases, past and future.
A number of the other houses have
booked, following the lead of the Star,
and the outlook for big business looks
good.
The Picture Playhouse has now five
exchanges open and several more under
negotiation, and all are reporting increas-
ing business.
The Novelty Slide Company have
produced a set of song slides illustrat-
ing the latest songs of Shapiro, Bern-
stein and Company, entitled "The
Fatherland, the Motherland, the Land
of My Best Girl."
Myrtle Stedman is shown here as she
appears in "Pursuit of Phantom" oppo-
site Hobart Bosworth, who produced
and wrote this photoplay for Bosworth,
Inc."
MYETLE STEDMAN,
The picture was taken at Boyle
Heights and shows Miss Stedman's pig-
tail, which comes down well helow her
waist-line and all of which is hers.
M. Feldstein, a Canadian representa-
tive of Warner's Features, Inc., recently
arranged with J. Carling, manager of the
Flower Theatre, the leading photoplay
house of Ottawa, to show a selection of
headliners from the Warner's Feature
list, before his Royal Highness, the
Duke of Connaught and Leinster, who is
the Governor-General of Canada, and
the Duchess of Connaught, together
with their daughter. Princess Patricia.
The Duke, who is also a lieutenant-
general in the British army, was much
impressed with Warner's big war feat-
ure, "A Born Warrior," and its sequel
"Exiled." He said that these produc-
tions, aside from their dramatic and
historical value, were remarkable for
their faithful "military atmosphere."
September 19, 1914.
THE MOTION PICTURE NEWS
55
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SPECIAL FILM REVIEWS
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"For Those Unborn." (:\Iajestic-
Alutual. Two reels. Sunday, Sept. 6.)
— The idea in this psj-chological drama
is a good one. but it is crudely and il-
logically worked out.
A girl who is engaged to be married
learns that she is a victim of tubercu-
losis, and the thought of the effect that
this might have on her children de-
termines her in breaking the engage-
ment. She goes M'est for cure, and
meets another man who falls in love with
her. She tells her secret to him, and
then returns to her home and runs upon
the wedding of her first love and an-
other woman. She backs away, broken-
hearted, but is consoled by the realiza-
tion of duty performed.
"Break, Break, Break." (American-
Mutual. Two reels. Wednesday, Sept.
9.) — Tennyson's fine little poem begin-
ning with these words of¥ers the starting-
point for this appealing drama. An old
man sits on a rocky coast as the waves
beat upon the cliffs, and the scenes where
he loved and lost come back to him in
reminiscences.
The man had loved devotedly, but the
woman gave herself to another and they
went off to sea. A storm wrecked the
ship and the body of the woman was
washed upon the shore and to the arms
of the man. It is a sad story, and its
heart interest is accentuated by the sor-
rowful figure of the old man on the
rocks looking out upon the sea that tore
his love from him.
"Silent Valley." (Imp-Universal.
Two reels. Monday, September 7.) —
In which King Baggot appears as the
terror of Silent Valley, feared by all
the inhabitants, but a woman tames him,
and in a pretty way, too. A very pleas-
ing story, with excellent moments of
comedy interspersed between the more
dramatic situations.
"A Summer Resort Idyll." (Edi-
son. Wednesday, Sept. 16.) — If any-
one had any doubt that money does not
count with most marriageable young
women nowadays, it would very likely
be dispelled after seeing this picture, a
comedy that really is at bottom satiric.
A young millionaire tires of the cease-
less attentions which he receives where-
ever he goes. He exchanges places with
a friend who is not so wealthy, and the
two set out for a summer hotel. The
ladies all flock to the pretended million-
aire as soon as the news of his arrival
is received, and only one girl will pay
any attention whatever to the real one.
When the truth leaks out, the poor
young man wearies of the idolatry, it
is too late for the throng of money-
pursuers, for the real millionaire has
become engaged to the one girl.
Nearly all of the women in the pic-
ture have good looks, which makes it
rather surprising that they will run af-
ter anv man.
"The Arrow's Tongue." (Miller
Brothers- Warners. Two reels.) — An ex-
citing picture in which an uprising of
the Indians is the principal topic and
the manner in which the settlers were
saved by a half-breed boy, who bore an
arrow in his shoulder, rode among the
settlers and warned them of the upris-
ing. The picture is in the vision form
as an old man digs up a skull, and then
the whole story appears before him.
"The Mystery of the Sleeping
Death." (Kalem. Two reels. Mon-
day, Sept. 14.) — Based upon the ever
fascinating theory of the reincarnation
of human souls, this two-part drama
fails to follow any of the generally ac-
cepted beliefs.
For instance, when the author says
that these two persons, man and woman,
fall into this sleep every century, he is
entirely at variance with what Pytha-
goras taught and what the most faithful
Pythagoreans believe. And it must be
supposed that he is trying to reproduce
in some sort of fashion this doctrine of
the transmigration of souls from one
human body to another, or there would
be nothing to the piece.
"The Fable of the Regular Beanery
and the Peachy Newcomer." (Essa-
nay. Wed., Sept. 2.) — George Ade de-
serves a big part of the credit for
making this such a delightful and di-
verting comedy, but the players do
their full share and make it funnier in
real life than it could possibly be in
imaeination. The newcomer is cer-
tainly a peach, as interpreted by a
stunning young woman, and no won-
der the sitters at the "regular bean-
ery," young and old, lose their heads
over her, until her husband turns up.
September 8.) — This drama breathes the
freedom and the primitiveness of the
great Northwest, where might makes
right, and where the strength of a man's
arm and the coolness of his nerve are
the most important things in life.
The hero, Jean, has these in greatest
quantity ; consequently he gets the best
of the villain, Jim Haskins, who has
committed a murder and laid if at the
door of the girl's father. Jean, having
got rid of Haskins, can devote himself
henceforth with all his heart to the girl.
"A Price on His Head." (Hep-
worth, Two reels.)' — There has been a
lot of kidnapping stories in motion pic-
tures, and this one doesn't add any-
thing new unless it is the ease with
which the detective imgags and un-
binds himself after he has been made
prisoner by the kidnappers.
The simplicity with which he man-
ages to undo these ropes is astound-
ing, but the stupidity of the kidnap-
pers in tying him so that he could re-
lease himself so readily is more so. And
to cap it all, he grabs a looking-glass
and signals his distress to his assistant,
who is waiting not far distant — for what
reason we do not know, unless simply
to catch this message.
Some of the recent Hepworth re-
leases have been very creditable pic-
tures, and it is a pity that the stand-
ard has not been maintained in this
latest.
"Jean of the 'Wilderness." (Than-
houser-Mutual. Two reels. Tuesday,
"The Rajah's Vow." (Kalem. Two
reels. Mon. Aug. 10.) — The subtlety
and patience of the Hindoo when re-
venge is the motive is admirably con-
ceived and presented in this drama.
The Rajah has been placed under
a strict vow by his father to revenge
the theft of his favorite wife by the
English Commissioner. The death of
this man and his wife are accomplished
after they have returned to England,
but it is as if a bolt from heaven had
struck them down, so far as any knowl-
edge or clue can be obtained.
The plot of the Rajah is then against
the daughter, who is the wife of an
officer in India. With poison, cobras,
daggers and bribed servants the avenger
attempts her life and that of her child,
but is thwarted each time.
Suspense is admirably contrived with-
out artificiality. The Rajah and his ser-
vant, played by Douglas Gerrard and
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
Paul C. Hurst, are true Hindoos in
suavity, cunning and cruelty.
"The Other Kid's Sister." (Elec-
tic. One reel.) — This picture, acted by
children, will amuse audiences of the
same age as the actors, more than
grown-ups. It is the old story of two
rivals and their final reconciliation. Not
much action.
Arizona Theatres Proof Against Summer Heat
120 in the Shade Fails to Diminish Patronage, Though Two Airdomes Are
Forced to Close — Park Only Competitor
FOR ANY DAY IN THE YEAR
A PLAN he used successfully to keep
his house filled during the hot
months, but which would work with
equal success at any other time of \'ear,
was recently tried by John J. Homan,
proprietor of the Mystic, at Alton, la.
Alton has a population of 1.100. Mr.
Homan, besides being an exhibitor, is
also a merchant. He found little dif-
ficulty getting his theatre filled when he
put on something special, but the regular
attendance was low. The performance
varied in price, as many of them do. the
cost being ten or fifteen cents when
extra features were being shown, or five
cents when there was onh- a program.
The average cost was nearer ten cents.
He had a series of tickets printed and
began selling them twenty for $1. He
advertised the bargain and sold many
from the ticket window. He put others
in the stores, giving a small commission.
Many young girls then took and sold
them to their friends and acquaintances,
getting five tickets for every twenty they
sold.
The plan worked. It not only made
a small profit, but it got the people com-
ing. Now the Mystic is filled regularly
and the public is familiar with the
theatre, its proprietor and the pictures.
Of course, the right kind of films were
shown. Very few men. women or
children live in Alton who have not been
to the Mystic many times.
FILM THEATRE PARTIES
Theatre managers in a number of
Kentucky towns are finding it a profit-
able undertaking to encourage the
younger members of local societ)- to take
advantage of motion pictures as a new
and enjoyable feature of entertainment.
Parties are becoming more frequent in
a large number of Kentucky towns
where the theatre partv is becoming a
fad.
A NOVEL ADVERTISEMENT
T N all of the advertisements of the
Miller Theatre, Los Angeles, a
small map, showing the exact location
of the house, is now being used.
Last week the management issued
very elaborate announcements of the
change of the musical policy of the
theatre, in installing an orchestra, which
in addition to giving the bookings of
the house f'lr several weeks, contained
fine half tone cuts of the foyer, audi-
torium and lobby.
Special to The Motion' Picture News.
Phoenix, Ariz., Sept. 8.
\hl ^'^^ weather on the wane
* ^ the exhibitors of Phoenix and
incidentally of Arizona, look with some
amusement on the reports of the ex-
hibitors in other sections where the
mercury has been the means of causing
the house manager uneasiness. Here in
Phoenix, where the thermometers regis-
ter around 120 in the shade (and there
is no shade) most any day in summer,
the problem of solving the "attendance
in hot weather", has not proven a hard
one despite the great heat of midday.
The nights are cool and therein lies
the secret of the good business that has
prevailed at screen houses this summer.
Arizona, closely allied to the Pacific
coast, is far ahead of many localities in
the matter of screen offerings, for the
exhibitor has an eye on the public pulse
through the happenings in Los Angeles,
which is just at the door, so to speak.
The houses here have done ex-
ceptionally well all summer, and the ap-
proach of fall finds all of them in ex-
cellent financial condition.
\\ hile regular programs are the rule
at most of the ^aouses the feature has
found' much favor, and the big special
screen offerings are drawing well. The
Arizona, recently remodeled and re-
christened under the management of Mr.
Harry Nace, a pioneer exhibitor in the
state, is attracting splendid business
with a four change program weekly
which sees a big feature employed in the
mid week.
The Lion Theatre is having one of the
best seasons in the history of this house
and will make, it is understood, exten-
sive improvements this fall to meet the
growing demands of its clientele. The
Lamarra, under the guidance of John
Barncord, is a strong factor in the local
screen colony. The Plaza and Regale
complete the list and both report an ex-
ceptional summer.
It would seem that the Arizona Theatre
has solved the five-cent question for
this section at least. All of the houses
here get from ten to twenty cents ad-
mission. This spring an airdome was
opened in the down town district under
ideal conditions, and made a charge of
ten cents.
It did not last a month, despite the
fact that it looked on paper a sure win-
ner. The long hot summer and the thirst
of the patron for out door amusement
was cited before it opened as the reason
for its possible success. Following it
less than a month another down town
airdome, with a good program and
under good conditions, was launched,
only to meet the fate of the first.
The only thing that caused any per-
ceptible inroad on the film business was
the opening of Riverside park, where a
big swimming pool vvith concessions and
dancing al -fresco attracted well in the
early summer. Riverside offered pict-
ures without addition to the gate charge
of ten cents, but the pool got the big
pla}', and the patron took his pictures
in the usual form in one cf the up-town
houses.
Warner Will Star in Suffrage Film
Famous Players Actor Lead in Picture Designed to Help Women's Move-
ment— Will Not Be Shown in Competition with Exhibitors
IT B. WARNER, the star of the
^ • Famous Players Film Company's
five-reel production, "The Lost Para-
dise," will appear in a special suffrage
film-play, it is said, at the request of
Mrs. Medill McCormick. the noted suf-
frage leader of Chicago.
"The Lost Paradise," by Ludwig
Fulda and the late H. C. DeMille, which
created a sensation at the Strand The-
atre, New York, is said to be one of the
greatest dramas of capital and labor ever
written, and in the film version of the
subject H. B. Warner portrays the role
of the loyal factory superintendent who
is the central character in the gigantic
struggle between the two master forces
of modern industry, and who strives to
reconcile the contending elements.
It was this role and its vigorous en-
actment that suggested to the suffragist
leaders Warner's adaptability for a sim-
ilar characterization devoted to the suf-
frage cause.
Mrs. McCormick, after obtaining the
permission for this purpose of George
C. Tyler, of the Liebler company, under
whose management H. B. Warner ap-
pears on the stage, found it necessary
to secure the consent of Mr. Zukor, who
controls the exclusive film services of
the star.
The film producer was at first reluc-
tant to give the suffragist leader his
sanction, fearing it would provide un-
fair competition, for the theatres that
had booked the Famous Players-War-
ner production, but finally consented
when it was understood that the film
would be presented only to special clien-
teles with the advertised announcement
that the subject was not a dramatic
production or commercial enterprise,
but solely a suffrage argument.
The suffrage film will be exhibited
throughout the country hetween now and
the November elections and is ex-
pected to make a hit.
September ]'^. 1914.
THE MOTION PICTURE NEWS
57
Universal Backs Wilson in Neutrality
Carl Laemmle Arranges for Two Reel Film Entitled "Be Neutral," Which Was Made by the West Coast
Universal Forces in Los Angeles in Forty-eight Hours, Evidence of the Efficacy of
Motion Pictures in Moulding Public Sentiment.
AS an example of the good that can
be accomplished by moving pic-
tures and the rapidity with which
it can be brought about, nothing could
be more pointed than the effort which
President Laemmle, of the Universal
Film Manufacturing Company, is mak-
ing to uphold the hands of President
Wilson in his effort to preserve strict
neutrality between the United States
and the various warring nations, and his
advice to all nationalities in our own
country to refrain from discussing the
war.
There are so many of the nations
which are now fighting which are rep-
resented in this cosmopolitan country of
ours that discussion of the war is bound
to lead to hard feelings and to even
more — in some instances it has already
brought the partisans to blows.
THE film people realize better than
other; wliat wonderful moulders
of sentiment the pictures are, and Mr.
Laemmle resolved to do all in the
power of the immense motion picture re-
sources of the Universal to support the
President in keeping America peaceful
within and without.
In many of the releases which are
■now being titled, Mr. Laemmle has
caused to be inserted titles which serve
to remind Americans that this country
and all its people are neutral.
The following are two examples of
these captions :
"A GENTLE REMINDER
The millions who enjoy Universal
moving pictures are again reminded
of President Wilson's plea for strict
neutrality. Forget the horrors of
war. Don't take sides. Appreciate
the glories of peace.
BE AN AMERICAN FIRST!
No matter where you were born,
you're an American NOW. Presi-
dent \A'ilson asks you to be neutral.
Remember his request when next
you are tempted to take sides in a
war discussion, — CARL LAEMME,
President, University Film Manu-
facturing Company.
BUT in addition to this very effective
way of influencing public sentiment,
Mr. Laemmle has decided that a special
film showing the dangers of these discus-
sions in a country where all should be at
peace, no matter who else may be at war,
would be better than titles in all the
Universal films.
By telegraph he instructed the man-
ager of the immense West Coast plant,
I. Bernstein, to have a suitable story
written showing the folly of such discus-
sions and the trouble and danger to in-
nocent persons which almost always en-
sues upon such a discussion.
The story was written, Los Angeles
was asked to participate in the work of
production, two thousand feet were
taken, and the picture was finished with-
in forty-eight hours. It is now on the
express, speeding to New York.
The whole operation has thus far
taken less than a week.
LOS ANGELES gave itself up hook,
line and sinker to the enterprise.
At the request of the Chamber of Com-
iTierce of the city two thousand of the
residents of the city appeared in the film
besides the principals.
Four companies of the Los Angeles
Fire Department, a police captain and
fourteen regular policemen all engaged
in a big scene in the busiest part of the
business part of the city, and all the city
officials gave all the assistance in their
power to make the films as realistic as
possible.
When the film was shipped yesterday
it was decided in the offices of the Uni-
versal to entitle it, "Be Neutral," and it
will go out under this caption as the
contribution of the Universal to the
cause which President Wilson has so
near his heart.
The following is a synopsis of the
story of "Be Neutral" :
TWO old men stand talking before a
cottage. In the background two
younger men bid their wives good-bye
and start for work.
On their way they meet the two old
men, the quartette joining to discuss the
foreign war situation. Up the block, be-
fore a bank, a crowd stands gazing at
a large map of the war zone, each dis-
cussing the situation according to his
own views.
The two younger men leave the two
old men, pausing on their way to join
the crowd before the bank.
■ Later, in front of a factory, the two
young men join other workers. Here
an argument is going on, and the two
young men take sides and enter the dis-
cussion. High words follow, which
quickly leads to blows.
The fight attracts the attention of a
worker within the factory, who leaves
his hot iron and gazes from the win-
dow at the fight below. Seeing his fac-
tion in trouble, the worker hurries t'"-
join the belligerents. The neglected hot
iron seers its way into the garment be-
neath it, the result being a fire which
soon gains headway.
The fighting men below surge from
the factory alley into the street. A
policeman, finding himself unable to
cope with the mob, sends in a riot call.
The reserves respond, and many in the
mob are injured.
Innocent spectators suffer, and are in-
jured. The fire department responds
to an alarm sent from the burning fac-
tory, but their efforts are in vain and
the factory is consumed.
The finale of the picture fades into a
vision, in which the two old men, the
innocent agitators, see the wives of the
two young men aS they stand by their
husbands, the factory in ruins, the work-
ers standing about, bemoaning the fact
that a trifling argument resulted in a
catastrophe.
LUMBER COMPANY MAKES
PICTURE
According to Consul General R. E.
Mansfield, Vancoiiver, B. C, writing in
the Daily Consular Reports, the Canad-
ian Western Lumber Company, of New
Westminster, B. C, which operates one
of the largest sawmills on the continent,
has had moving-picture films made of
the various units of the plant, which^has
a capacity of 400,000 feet of lumber and
1,000,000 shingles daily, and an auxiliary
door factory, with a capacity of 1,000
doors a day.
The films, which reproduce realistic
views of the various units of the great
plant, including the logging and cutting
of huge trees into lumber and shingles,
will be placed on the regular circuits
for the movies in Canada, the United
States and Europe, giving to the lum-
ber industry in this province a wide
range of advertising and directing the
attention of people all over the world
to the great natural resources of British
Col'umbia.
AITKEN VISITS PACIFIC COAST
Special to The Motion Picture News.
Los Angeles, Sept. 7.
Harry E. Aitken, president and gen-
eral manager of the Mutual Film Cor-
poration, arrived in Los Angeles re-
cently from New York, for a short visit
to the studios of the Majestic Motion
Picture Company in Hollywood, the
New York Motion Picture Company
in Los Angeles and Santa Monica can-
yon, and he may probably spend a few
days at the American studio at Santa
Monica before returning east. He was
accompanied by his brother, Roy Aitken.
president of the Western Import Com-
pany, also of New York City.
58
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
Problems of the Operator
EDITOR'S NOTE.— r/uj section is
designed to be of service to the experi-
enced operator for assistance in the so-
lution of problems of the booth. No
matter how long an operator has been
following his profession points are con-
stantly arising upon which he feels the
necessity of expert advice. It is with
this purpose in mind that the present
department has been inaugurated.
Why Carbons Are Opposite
R. B. asks: Why are the carbons in mo-
tion picture lanterns placed opposite each
other? Cannot they be arranged in parallel,
or side by side? The light would certainly be
much brighter, and it would no more be neces-
sary to use arc regulators or controllers.
Answer: Your suggestion for a new ar-
rangement of the carbon^s is old and belongs
to JablochkofF. In the Jablochkoft arc lamp
the carbons were in fact maintained at a con-
stant distance apart by a device which dis-
pensed with any regulating means. The sys-
tem was based on a method of arranging the
carbons parallel to each other and insulating
them from each other by a block of kaolin or
other non-conducting material.
When the arc was formed the insulating ma-
terial was volatilized and the arc was main-
tained between the carbons. The Jablochkoff
system was not a success when tried with di-
rect current, owing to the fact that the rate
of consumpion of the j)ositive carbon is about
twice that of the negative, so that after awhile
the positive carbon was consumed to a dis-
tance much lower down than the negative car-
bon, thus leaving a greater separation between
the two carbons than the thickness of the
separating material, which after resulted in the
extinguishing of the arc.
Your idea, therefore, if I have perfectly un-
derstood it, is not new, and I would not en-
courage you to spend your time and money on
it. Nevertheless write us again ; perhaps you
will strike a more profitable idea next time.
TTse of Condensers
J. K. asks: May I ask what condensers are
needed for ; could not the objective do what is
required to focus a good picture?
Answer: Your question can only be an-
swered by referring you to a reliable book on
optics, wherein you will find the difference, be-
tween a condensing lens and an objective lens.
I may say, though, that in view of the light
coming from the illuminant being spread in all
directions and the image on the film being
relatively very small, if there was no con-
denser in the projection machine, only a small
part of the light would traverse the film and
only a very poor picture would be shown on
the screen.
The condenser concentrates all the rays of
light coming from the illuminator and directs
them to the gate, where they pass through
the film in order to be projected on the
screen. But the images do not always focus
and there comes the objective lens which has
charge of focussing the images on the screen.
The condenser gives the full light and the
objective gives the correct image by bending
the rays of light bearing the said image and
causing them to converge on pre-determined
points, just like a spray brush with a flow of
water coming from a funnel. The funnel is
the condenser and the spray brush the ob-
jective.
Cause of Eain Effect
T. R. asks: We have an old
chine, but we use only first-class films. I am
at a closs to explain why we often have trou-
ble somewhat similar to rain effects. It is
certainly not rain, because our films come
brand new, and when projected with another
machine show nothing of the kind. I don't
think there is any fault with the shutter, which
one of my friends, an expert, has thoroughly
examined and found satisfactory. Can you
suggest a remedy?
Answer: If your film is new and your pro-
jection machine old, and if you are sure that
the shutter is all right, you must have the
gate carefully examined. Probably the pres-
sure exerted on the film is insufficient, the
springs being out of order, thus the film is car-
ried away after every movement of the inter-
mittent mechanism instead of stopping during
the predetermined fraction of a second, which
is absolutely necessary in order to obtain a
clear image.
According to scientific laws a body of dead
or inert material has a tendency to store a
certain amount of energy in itself when move-
ment is communicated to it by another medi-
"Murder Will Out"
"Moving picture shows — including films,
machine and operator — will be provided
churches and other institutions this fall
and winter by the West Side Y. M. C. A.
at nominal price. Several churches have
already made contracts for the Y, M. C. A.
to supply them with one show a week."
The above squib appeared in the New
York "Globe" of August 20, and it ap-
pears that the Y. M. C. A. while being
(more or less of) a benevolent organiza-
tion, is not above keeping a watchful eye
on the "root of all evil."
After the great amount of GOOD ( ?)
that th';y have done for the chauffeur,
they are now about to turn their paternal
attention to the crying needs of the be-
nighted and downtrodden motion picture
operator.
While the operator has, up to the pres-
ent time, not shown any perceptible
amount of enthusiasm or appreciation of
their efforts on his behalf, still this does
not deter them from doing their dutv.
Of course the Y. M. C. A. has had but
to follow a precedent estcblished by other
semi-religious institutions, in thus becom-
iug one of the eoraraercial factors of the
game.
It is just another instance of the student
gaining experience at the expense of the
employer, so cf course nothing to complain
about, so long as the churches are NOT a
TOTAL LOSS.
W. D. CHANEY.
uni. If for instance, you throw a stone. It
does not necessarily fall where you lower your
hand, but proceeds much further. According
to the. effort, the same thing happens with the
film. The intermittent movement causes it to
be carried away from the aperture, while the
shutter hides the light and consequently the
movement. But the film instead of stopping
at the required point when the mechanism
stops, continues its movement. The gate and
aperture plate therefore have been combined
with a system of springs which by the pres-
sure they exert on the film cause it to be steady
during the short moment it is traversed by the
jet of light and projected on the screen.
THE IDEAL OPERATOR
By H. M. Schoenbaum
'X'HE man who is entitled to the above
denomination is not necessarily a genius.
He is a man who tries to make use of all his
abilities and the advantages at his disposal.
He never misses an opportunity to improve.
What can a poor operator do? someone will
say. Well, an operator is just as able to
better himself, like any other individuah If
we consider that the first operator of a pro-
jection machine, A. Kircher, lived between
1602 and 1680 when no human being had ever
thought of the electric arc, in fact when 99
per cent, of things used today were absolutely
unknown and undreamed of, and that the art
of projection is not yet absolutely perfect, we
can conclude that cinematography is only at
its beginning, and that the operator, among
many others, can still afford to take some
trouble for the advancement of our profession,
and that after all there are still sufficient
chances of getting returns.
There is a future for a good operator who
can distinguish himself in his own sphere by
trying to be a little more than the average;
he will certainly be appreciated and sought for
everywhere. Every intelligent person realizes
that it is worth while paying an operator more
money if he makes his services more useful,
and if he is economical enough to make his
wages weigh less on his boss' shoulders.
There are various ways in which the oper-
ator can reduce expenses to a minimum. Let
us take for example carbons. If properly and
carefully handled, and the current spared, will
it not result in economy of condensers? It
all follows, and it i6 no mystery, that the man
who knows his business costs his firm less
than the ordinary crank-driver.
The operator is really the sun in the the-
atrical sky wherein all other members are
more or less his satellites. He must, there-
fore, feel that his responsibilities are a great
deal more considerable than those of the other
members of the theatrical family. He can at
will wipe out other people's blunders just as
he is liable to spoil other people's efforts.
As a matter of fact, what would be the use
for the cashier to be smiling and cordial if
the operator by his neglect to watch his car-
bons or permitting the film to break at the
most thrilling part of the plot disgusts the
patron and drives him out of the theatre?
The operator must not forget that hearty and
intelligent co-operation among its members
makes the theatre interesting and agreeable,
not only to its patrons, but also to those who
depend upon it for their weekly salaries.
The operator is apt to become a sort of
artist in his profession instead of remaining
simply an artisan.
The artist operator will not be satisfied
with the noise of the intermittent movement
to make sure that the patrons in the theatre
are getting their dimes' forth of feet of film
on the screen. He will study every current
make of film, and treat it according to its
merits. He will thus find that certain films
are slightly thicker than others ; also that the
perforation is not the same in all films. Every
factory has its own methods of treating films,
so that certain raw films of equal length be-
fore their chemical treatment vary in length
after they have been completely finished and
made ready for projection. The result is to
vary the area between the holes or perfora-
tions. It is really an art to obtain irre-
proachable pictures with all the different films
by using the same machine.
Certainly the profession of crank-pusher is
not a very profitable one, because there is no
reason for paying a man of little professional
knowledge more money than requested by
other men of equal ability, but the operator
who possesses his art has less competition,
and his services must be appreciated by the
man who can afford to pay.
An intelligent, careful and studious man is
not merely an operator in the theatre; he is
also the exhibitor's adviser ; his word will be
taken and considered, and when he needs
something for his work he will get it.
There is a future for the right man. Why,
therefore, not try to be the right man your-
self by increasing your knowledge and ability
by continuous efforts? The motion picture art
is only in its infancy, and you are mistaken
if in your eyes it appears under the features
of a worn-out and resourceless old man.
September 19, 1914
THE MOTION PICTURE NEWS
59
liiiiiiiiiiillliiiillllilllliiiiiiiiiliiiiiiiliilliiliiiiiiiiiiiiiiliiiiiiiilliiiiiili^^
special to The Motion Picture News.
Los Angeles, September 7.
ACTIVITIES at the studio, laboratory and
^» offices of the Balboa Feature Films Com-
pany, which release through the Box Office
Attractions Company, bear out fully the state-
ments made by E. D. Horkheimer, president
of the company, upon his return from an
European tour.
At that time he stated that the European
war would for a short time affect the American
film manufacturers, but in the end would be
more than beneficial to American interests of
this field. Mr. Horkheimer arrived from Lon-
don on the last trip of the Vaterland, and
came direct to the home of the company at
Long Beach.
In response to urgent telegrams from re-
leasing companies in New York City, all the
negative films completed and all prints have
been sent East. The last shipment was the
largest made out of the Los Angeles district
and consisted of almost 100.000 feet of nega-
tive and many cases of positive. The ship-
ment was accompanied to New York by H. M.
Horkheimer, general manager of the company.
Cabanne Has New Thriller
.\n additional producing company has begun
work at the studio of the Balboa company un-
der the direction of William Wolbert, who has
been identified with some of the most success-
ful producing companies. This organization is
making comedy for the present, and began a
series under the name of "Ima Simp, Detec-
tive," in which Ben Deely and Marie Wayne
(Mrs. Deely J, comedy favorites for the past
ten years on the Orpheum and Keith circuits,
play the leads. One of the team's recent hits
was "The New Bellboy." Percy de Gaston is
camera man for the new aggregation and
Charles Dudley, Henry Stanley, Brent Car-
ruthers, Suzanne Rogers, Robert Barlow and
Alice Brookton are others in the cast.
William Christy Cabanne has been engaged
in making the thriller of his career, a two or
three-reel picture, to be released under the
title of "The Making of a Man." Refused by
the girl he loves, because she thinks him a
coward, a young railroad engineman studies
aviation, and it is while flying that he sees a
runaway engine, cut loose by bandits, racing
at full speed toward the oncoming train in
charge of his sweetheart's father.
A race between an aeroplane and the un-
manned engine, a drop down a rope from the
tlyer to the engine, and several other new
stunts are filmed. The aeroplane work is ac-
complished by an English military officer, re-
tired.
The Western Lubin studio has been closed
down for a period of two or three weeks,
during the absence of Managing Director Capt.
Wilbert Melville, who is in the East on a
vacation and business trip. He will return
"home by the way of Panama Canal, aboard a
new 220-foot launch recently purchased.
A split-reel comedy scenario completed in
thirty minutes is a record made by Calder
Johnstone of the Universal w'est coast studio.
Because of delay in preparation of props and
settings there was nothing for the Blythestone
comedy company to do, unless a new scenario
w-as produced on short notice,
ftuick Work on Play
Manager Isadore Bernstein put it up to
Mr. Johnstone, with the advice that the com-
pany would be ready to work in thirty min-
utes. In less than a half an hour the working
script for "On Ag'in, Off Ag'in, Finnegan"
was completed, given an O. K., and in the
hands of the producing director. Eddie Bo-
land is Finnegan in the picture.
Anita Loos, of San Diego, who is ;onsid-
ered by scenario editors one of the mc ;t suc-
cessful comedy scenario writers and whose
scripts have been bought by all companif was
recently in Los Angeles and saw a port on of
one of her stories, "The Million Dollar Eride,"
filmed at the Reliance-Majestic studio under
the direction of Eddie Dillon. In this Fay
Tincher is featured and Tod Browning and
Eddie Dillon take prominent parts.
The Donald Crisp producing company, in-
cluding Mae Marsh, F. A. Turner, Robert Har-
ron and Frank Bennett, is home from Bear
Lake Valley, where scenes for "The Great
God Fear" were made. The photoplayers had
many exciting experiences, including the kill-
ing of rattlesnakes, deer hunting and the felling
of a tree fifteen feet in diameter.
"Father" Turner makes the claim that he
did half of the sawing of the tree, and Frank
Bennett was mourned as dead for a few mo-
ments until it was discovered that a blank
cartridge had been substituted for a real one
that had been placed in a gun.
"Taming the Amazon" Put On
Another Los Angeles newspaper man has
produced and sold a motion picture scenario.
"Taming the Amazon," a one-reel comedy,
now being produced by Sheriff Arthur Mack-
ley and players at the Reliance studio, was
written by VV. E. Keefe, for several years
a reporter and feature writer on local papers,
who is now in charge of the publicity depart-
ment of the Majestic Motion Picture Com-
pany's studio. Mr. Mackley appears as a West-
ern sheriff in this picture and seeks to round
up a band of suffragettes.
For playing the part of Mohammed, in "The
Carpet from Bagdad," a multiple-reel feature
now being produced by Colin Campbell, from
the story by Harold MacGrath, Charles Clary
has secured the use of a very valuable Ori-
ental wardrobe, brought to this country by a
wealthy Arabian, who recently visited his for-
mer native land. Included are three burnooses
of silk, silver and camel hair, each woven in
one piece and weighing more than three
pounds.
The headgear is very interesting, being com-
posed of a silk one and one and one-third yards
square, and a heavy double silk and silver
cord, which holds the scarf in place.
The Tidewater Realty Company is the title
of a three-reel picture just completed by Di-
rector Bertram Bracken of the Balboa Feature
Film Company, at Long Beach. In this a
number of very successful scenes were made
at Balboa Island, where the breakers are very
high. Joe Massey, Fred Whitman and Bruce
Randall rode a boat in and miraculously es-
caped death on the rocks. '
Erect Oriental City For Drama
The Selig Jungle Zoo on Mission Road
was recently the scene of many Oriental pic-
tures. A very elaborate Oriental city has
been built under the direction of Gabriel Pol-
lock, who spent several years in Turkey in
Asia.
The big scenes for "The Carpet from Bag-
dad" were produced. Arrangements were
made for hundreds of extra players. Director
Colin Campbell, Kathlyn Williams, Wheeler
Oalcman and Al Green spent considerable time
at San Diego making scenes for this picture.
Donald Crisp. Majestic company director,
purchased a 1914 National racing automobile
and entered it in the Los Angeles to Phoenix
road race on September 9. Charles Muth, who
assisted Guy Ball, driver of the winning Mar-
mon in the 1913 race, drove the car for Mr.
Crisp, who planned a big dinner for members
of his company, following the finish of the
race with Muth first. The car has a 138-inch
wheel base and develops 130 horsepower.
Robert Brotherton, superintendent of the
Balboa Feature Film Company laboratory, has
produced a decided novelty in tinting for triple
exposure scenes in the four-reel picture, "The
Will o' the Wisp." each exposure being a dis-
tinct color. This brings it out much stronger
and makes far more contrast between the dif-
ferent exposures.
Film Universal Picture in Quick Time
Records for speedy production of a motion
picture were broken when all directors, actors.
actresses, scenario writers, and office employes
of the Universal studios took part in the film-
ing of an anti-war demonstration picture to
be released under the title "Let Us Have
Peace," from the utterance of Gen. U. S.
Grant. President Carl Laemmle wired to the
W'est coast studio advising that he desired a
motion picture showing how an argument over
the European war might bring very severe
losses in this country, to use in connection
with the campaign of the federal government
in maintaining a strict neutrality in this
country.
The next morning the scenario was com-
pleted and all directors were called for a con-
sultation with Manager Isadore Bernstein, who
informed them of just what was wanted. Each
was given his portion of the working script
with the instructions that the picture be turned
into the laboratory that evening. It consisted
of about seven hundred feet and was finished
at the time prescribed. The positive print was
projected at the studio two days after and
the negative forwarded to the New York office
that afternoon.
Practically every member of the west coast
Universal producing companies is in this pic-
ture. By a vote of the directors Charles Gib-
lyn was selected as director general in the
absence of Otis Turner, who is now enjoying
a two months' vacation, and Mr. Giblyn super-
vised the production.
The picture opens with scenes of men going
to work. An argument is started over the
European war. As the men near the factory
others join and take sides. A fight follows
which becomes a riot. A workman in the fac-
tory rushes to the window to see what is going
on and becomes involved, leaving an iron on
the cloth he is pressing. The hot iron causes
a fire which burns down the factory. In the
riot a score of men are badly hurt, the police
are beaten and several are killed.
Effects of Eiot
Following the scenes of the riot, at the sug-
gestion of The Motion Picture News cor-
respondent, the message of President Wilson,
urging that all citizens of the United States
aid in maintaining a strict neutrality, is shown.
Following this is a triple exposure picture in
which the original wranglers see the result
of their argument in the ruined factory,
maimed men, fatherless children, and widows.
All scenes for the picture were filmed in the
retail district of Los Angeles, the principal
riot taking place on Mercantile Place, between
Broadway and Spring. For a number of
views the lobby of the Isis Theatre, the home
of the Universal program, was used as a back-
ground. Three cameras were used here.
Four camera men, L. O. Bartholomew, E. G.
Ullman, Gilbert Warrington and W. C. Foster
made negatives for the picture and their excel-
lent team work was highly complimented by
ofiicprs and directors.
Filming "Ready Money," with Edward Abeles
in the role of Steve Baird, was produced at
the Jesse Lasky studio under the direction of
Oscar Apiel. Theodore Roberts was cast for
Mike Reardon, mine foreman: James Neil for
Jackson Ives, the counterfeiter; Fred Mon-
taigue for Morgan, the mine operator; How-
ard Hickman for Mr. Tyler: Dick LaReno for
Capt. West, the secret service employe: Jane
Darwell for Mrs. Tyler, and Bessie Barriscale
for Grace Tyler.
Among the big scenes for this photoplay will
be one of a New York cafe on New Year's
Eve. and that of the explosion of a mine.
The company film, "The Man from Home,"
with Charles Richman. under the direction of
Director General Cecil DeMille, at Esconeta,
where the Siberian scenes, in which H. P.
Carpenter as IvanofT, escapes when a prema-
ture e.xplosion kills the guards, were being
made. It was in this location that scenes were
secured for "The Virginian," a recent Lasky
release.
{Continued on page 82.)
/
60
THE MOTION PICTURE NEWS
Vol. -10. No. 11.
LllllilllllllllllllllllllllllllllllllllllllHIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIINIIINIIN
^IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIINIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIINIIIIIIIIII^ Illlllllllllllllllllllllllllllllllllllllll IlllllllllllilllllllllllllllllllllllllllllllllllllllUllllllllllliai^
INTERESTING FILM REVIEWS |
1 PRODUCTIONS FROM ALL PROGRAMS I
GENERAL FILM PROGRAM
"The Fable of the Honeymoon That Tried
to Come Back." (Essanay. Wed., Sept. 9.) — ■
Like all others of the George Ade comedies
this is full of genuine laughs, funny enough
to be shown at all houses. The husband does
come back in this picture, but the way the
couple separated is more than humorous.
"As We Forgive Those." (Lubin. Two
reels. Wed., Sept. 9.) — An absorbing picture.
The only_ fault is that the action is a little
too slow in parts. The man, who is about to
shoot another he thought stole his wife and
child, is stayed by hearing the Lord's Prayer.
Explanations follow and the first man is en-
lightened of the innocence of his friend. Jo-
seph W. Smiley, John Smiley. Lilie Leslie and
Justina Huff are the principals.
"The Man in Black." (Selig. Wed.. Sept.
9.) — The kleptomaniac is lured into aiding a
real criminal, but when a blow on the head
restores her whole reason, she betrays her
partner. Not much interest is aroused by this
picture. The acting seems below standard.
"The Band Leader."^ (Vitagraph. Wed.,
Sept. 9.) — The old story of the suitor held
in disfavor by the father, is made uproariously
humorous when his profession is leader of the
park band and the other suitor is a pie manu-
facturer. Wallie Van, Hughie Mack, William
Shea and Lillian Herbert are the main people
in the cast of this excellent comedy.
"Too Much Uncle." (Vitagraph. Two
reels. Sat., Sept. 5.) — Quite an old story, but
handled in a delightful manner by Ralph Ince
and charming Anita Stewart, assisted by Billy
Quirk, Albert Roccardi and Lucille Lee. The
consequences that result when a young man i
passes his friend's wife off as his own, de-
ceiving his old uncle, are naturally humorous,
but when the parts are enacted by this ac-
complished cast, they are even more so.
"A Fool There Was." (Lubin. Sat., Sept.
5.) — Evidently the man who conceived this
comedy-drama is a born woman hater, as its
moral is "Don't get married." Funny in parts,
but loosely put together.
"For The Cause." (Biograph. Sat., Sept.
5.)— The old. story of the daughter of the
foreign spy sent to obtain the secret of an in-
vention from an American citizen, and being
unable to fulfill her mission, having fallen in
love with him. In this case it ends tragically,
as seeing her love is not returned she kills
the man and then takes her own life.
"Broncho Billy, the Vagabond." (Essanay.
Sat., Sept. 5.) — In which Billy performs an-
other charitable deed by warming the heart:^
of the cowboys toward a destitute family. A
pretty and somewhat pathetic story.
"Pawn Ticket No. 913." (Selig. Sat., Sept.
5.) — Perhaps the most valuable lesson that is
taught by this picture is not to patronize the
sign of the three golden balls, and then again
for a man not to force his unwelcome affec-
tions on their object. A fair drama, but rather
vague.
"When the West was Young." (Selig. Two
reels. Hon., Sept. 7.) — This drama, which
sets forth a beautiful story, could easily be
condensed, making an excellent one reeler, as
it stands it contams too much padding. The
young Western couple lose their little child,
but they find solace by adopting the child of
another couple who were killed by Indians.
The action is absorbing.
"Love, Loot and Liquor." (Biograph.
Split reel. Mon., Sept. 7.) — On the same reel
with "Bluebeard the Second." The stenog-
rapher is thought to be locked in the safe, and
after a wild auto ride the employer and his
son reach the office only to find a hobo in her
place and she gone for the police. Laughable
from start to finish.
"Bluebeard the Second." (Biograph. Split
reel. Jlon., Sept. 7.) — On the same reel with
"Love, Loot and Liquor." An amusing burl-
esque in which Bluebeard seeks "September
Morn," but fails to find her until a detective
poses as that lady and routs the villain from
his throne.
"The Unwritten Play." (Vitagraph. Mon.,
Sept. 7.) — A charming drama played by Doro-
thy Kelly, James Morrison and George Cooper.
Paul, a playwright, falls in love with the star
of his new piece. Later it develops that Paul
is the son of the man who grossly wronged
the adopted father of the girl. But because
of the great love of the two children, the old
man refrains from taking his desired revenge.
"Brandon's Last Ride." (Vitagraph. Two
reels. Tues., Sept. 8.) — An all-absorbing story
of the West, played by Alfred D. Vosburgh,
Robert Grey, Margaret Gibson and Bertie Pit-
cairn. Jim, the steadfast friend of Alice, the
husband of Tom Brandon, keeps his knowledge
of her husband's crime from her until after his
death, when it becomes known and Jim and
.\lice are married.
"A Typographical Error." (Selig. Tues.,
Sept. 8.) — A pleasant comedy-drama in which
the error consists of printing "divorced" for
"devoted," precipitating a quarrel between hus-
band and wife ; but all ends happily.
"The Cricket on the Hearth." (Biograph.
Two reels. Tues., Sept. 8. — It would be a
pleasure if one could see more pictures of this
caliber which is adapted from the story by
Charles Dickens. The sets are all in keeping
with the time and the place, England. The
story is that of a sailor, thought lost, who re-
turns just in time to keep his sweetheart from
marrying the heavy, who very nicely reforms
in the end. There is a little padding, but on
the whole it is a very pretty picture, well
acted. _____
"The Belle of Breweryville." (Lubin. Tues.,
Sept. 8.) — A comedy of the slapstick variety,
put on by Romaine Fielding. There is not
much plot, but quite a bit of chasing, which is
funny at first, but tiresome toward the end.
"Bill's Boy." (Essanay. Tues., Sept. 8.) —
A dramatic offering in which "Bill's boy" is
saved from the crooked life of his father by
the help and advice received from an old part-
ner of his parent. Many tense moments in
this picture, which is played by Bryant Wasli-
burn, Harry Mainhall and Richard Travers.
"Picturesque Quercy." (Pathe-Eclectic.
Split reel.) — Remarkable photographs in nat-
ural colors of the ancient roads that twine
around lovely hills and through peaceful dales
about this old and historic city and then pass
over quaint stone bridges with high towers
that guarded the approaches from the raids of
enemies. On the same reel with "A Study of
Birds."
"A Study of Birds." (Pathe-Eclectic. Split
reels.); — All kinds of birds and all sizes and
conditions are photographed in this interesting
educational film. The pretty spotted oriole,
the strange looking lapwings, the many
colored sharp-billed woodpecker, the shrill mag-
pie, and many others are caught in their nests
or in treetops, or perched on telephone wires
in these colored pictures. "Picturesque
Quercy" completes the reel.
"Doubles Bring Troubles." (Hartigan-Ec-
lectic.) — Diverting and clean comedy of the
fun that arises from the striking resemblance
of two men, one of whom loses his clothing to
a tramp, and then puts on his double's outfit
and is mistaken by all for him. Of course all
is straightened out satisfactorily when the dou-
ble appears on the scene of action.
ment for plot complications, the mortgage
with the threatened disasters that follow in
its wake in stories, does have an important
part in this drama, there is sufficient novelty
in the ending to redeem the picture. The
girl hands over the robber to the sheriff in
order to get the reward to pay off the debt,
and the next moment she learns that the rob-
ber has alreads' paid the mortgage for her.
"The House That Went Crazy." (Selig.
Fri., Sept. 4.) — An uninteresting and dull
burlesque that brings in all sorts of ingenious
and perplexing devices for labor-saving that
after the first two or three scenes becomes
extremely wearying. W. E. Wing is responsi-
ble for this latest attempt to discover some-
thing absolutely new that will succeed in
provoking laughs.
"The Barrel Organ." (Vitagraph. Fri.,
Sept. 4.) — A monkey proves the hero of a
dangerous fire that threatens the lives of a
father and his little girl. He carries up the
rope by which they escape. The reward that
the thankful father hands over compensates
for the broken barrel-organ, and paves the
way for a marriage between the Italian girl
\yho owned the organ and the hobo who re-
lieved her by grinding it.
"Sheep's Clothing." (Edison. Two reels.
Fri., Sept. 18.) — Made from the novel of
Louis Joseph Vance now appearing in The
.'\ssociated Sunday Magazines, this picture
has all the mystery and the gripping suspense
for which this author's stories are noted.
"Jim's Vindication;" (Edison. Sat., Sept.
19.) — Exceptionally strong drama of the re-
turned convict, introducing a new phase into
this somewhat overworked theme. The wife
does not receive the released prisoner with
open arms, and they do not go off together
to begin life afresh in a new country. He
has to prove his manhood before she will ac-
knowledge him, and the play presents the
difficulty that he has in establishing his inno-
cence.
"Generals of the Future." (Edison. Split
reel. Mon., Sept. 14.) — Pictures of our cadets
at West Point going through their various
drills at the graduation exercises. The ideal
beauty of the Academy's location appears in
all its glory when the battalion of cadets is
on dress parade, before the background of the
encircling hills. On the same rell with
"Buster Brown."
"Buster Brown on the Care and Treatment
of Goats." (Edison. Split reel. Mon., Sept.
14.) — This popular little fellow has stepped
out of the pages of the comic section onto
the screen. The antics of the goat and
Buster's dog, Tige, will prove enjoyable to
all in need of hearty laughter. The reel is
completed with "Generals of the Future."
"Making a Convert." i Edison. Tues.,
Sept. 15.) — This is a very valuable educa-
tional film, made in connection with the Pub-
lic Service Railway company of New Jersey.
It is a . warning against carelessness in get-
ting on and off street cars, in crossing tracks,
and in general against the many accidents
that could be avoided if a little foresight were
exercised.
"Whiffles' Double." (Pathe-Eclectic. Split
reel.) — Whiffles is in love with a certain
young lady. A shoemaker comes to the lady's
house, and he looks so much like the lover
that he is mistaken for him in disguise. The
shoemaker tries to explain, but he is getting
deeper and deeper in the mire, when Whiffles
himself prances in. On the same reel with
"Kashmir, British India."
"The Shell of Life." (Lubin. Fri., Sept.
4.) — Even if the old and hackneyed instru-
"Ka' hmir, British India." (Pathe-Eclectic.
.Split , eel.) — This out of the way part of
India i revealed to us through Pathe's camera
man. The pictures are in those exquisite
natura , colors that have made the Pathe corn-
pany .amous. The skill which people of this
September 19, 1914.
THE MOTION PICTURE NEWS
61
country attain in their weaving and em-
broidery is really marvelous.
"The Moonshiners." (Kalem. Two reels.
Wed., Sept. 16.) — The same old story of the
mountain clans that make illicit whisky part
of the time and carry on feuds the rest ; of
the pretty mountain girl, daughter of the clan,
and of the revenue ofScer that falls in love
with her. More excitement than usual is
added by introducing Indians.
"The Chief's Love Affair." (Biograph.
Split reel. Thurs., Sept. 3.) — On the same
reel with "Love and Hash." The idiotic ap-
pearing chief of police falls in love with the
gunman's sweetheart, and the consequence
is a lively chase. This is a laughable picture.
"Love and Hash." (Biograph. Split reel.
Thurs., Sept. 3.) — On the same reel with "The
Chief's Love Affair." The chief loves the
daughter of the proprietress and when a rival
looms up, all the fun imaginable, some of it
a little vulgar, takes place in the kitchen and
dining room.
"When Macbeth Came to Snakeville."
(Essanay. Thurs., Sept. 3.) — A fine comedy
pla)-ed by Victor Potel, Margaret Joslin and
Harry Todd. Slim's wife, after seeing a
farcical performance of Macbeth, dreams about
it to such an extent that she attempts to
murder the leading man of the company who
is staying at her hotel. Jlany laughs pro-
duced by this.
"The Upper Hand." (Vitagraph. Thurs.,
Sept. 3.) — William Humphrey, Leah Baird
and Rex Hitchcock enact this absorbing pic-
ture. The mistreated wife of a gambling
inebriate falls in love with a young Easterner.
In the husband's death the hopes of the other
two are realized.
"The Face in the Crowd." (Lubin. Two
reels. Thurs., Sept. 3.) — An excellent de-
tective drama played by L. C. Shumay, George
Routh and Velma Whitman. A clever de-
tective after many adventures and untiring
elTorts brings the law down on the Vice Ring.
The attention is not lost once. The finale
ends rather abruptly and the expected climax
does not appear, but this comes far from
marring the picture.
"The Eyes o£ Genius." (Kleine-Cines. Two
reels. Tues., Sept. 8.) — A well played and
highly entertaining number. Excellent pho-
tography and scenes. The gypsy model of the
artist and her chief plot to rob him. Their
way seems clear, as the artist is in love with
her, and later is stricken blind. But the con-
spirators are foiled by a devoted admirer of
the artist, who by her heroic deed wins his
heart.
UNIVERSAL PROGRAM
"Love and Graft." (Joker. Sat., Sept. 19.)
— Bob Vernon, Max Asher, Louise Fazenda
and William Franey create a barrel of fun in
this reel. Bob is in love with the police cap-
tain's daughter, and after a sidesplitting time
he gains father's consent.
"The Scarecrow's Secret." (Frontier.
Sim., Sept. 13.) — In which the dishonest son
of the rancher is apprehended by the money
he stole being found in an old scarecrow.
This drama is hardly clear in parts. W.
Rogers, Dolly Larkin and Joe Franz are the
principals.
"Cattle." (Frontier. Sun., Sept. 13.) — •
The old Westerner doesn't like his daughter's
choice, but he soon changes his mind as he
falls in love with the young man's mother.
Not as good as Frontier can do.
"The Danger Line." (Nestor. Wed.,
Sept. 16.) — A white slave story, made by
the McRae players: Clifford, Bainbridge and
Marie Walcamp. A dissatisfied girl goes to
the city. She is saved from the "living death"
by a reformed crook, who later becomes the
secretary to a millionaire and marries her.
"The Troublesome Wink." (Nestor. Fri.,
Sept. 18.) — One of the best of the Nestor
productions. Eddie Lyons, Victoria Forde
and Lee Moran appear. Wifie is inflicted
with a malady which causes her to wink at
all passers-by ; the wink is accompanied with
a jerk of the head. Due to this she has
all the men in town running after her.
Hubby arrives on the scene and is furious ;
he threatens all with a pistol. Everyone will
be in an uproar before matters are straight-
ened out.
"Son." (Eclair-Universal. Sun., Sept. 20.)
— A pretty story but containing little out of
the ordinar}-. The son, who is a gambler, is
reformed through the unconscious good ac-
tions of a good-for-nothing.
"Fruits and Flowers." (Nestor. Fri.,
Sept. 25.) — One of Al Christie's best, with
Eddie Lyons, Victoria Forde and Lee Moran
in the principal roles. The two office clerks
are rivals for the hand of their employer's
daughter. Each plays a funny trick on the
other, and thfey are both refused.
"The Half Breed." (Nestor. Wed., Sept.
23.) — Moosejaw, the half breed, nurses a
grievance against Johnson, a ranch owner.
While he is away he captures his wife, leaves
their little child in the house and sets fire to
it. The ranchmen arrive in time to save the
wife. The child had escaped from the house.
William Clifford and Marie Walcamp play the
leads in this highl}' wrought Western melo-
drama.
"A Joke on the Joker." (Crystal. Tues.,
Sept. IS.) — Vivian visits her aunt and uncle,
and plays manj' a joke on them until finally
they get even. Later while two aspirants
for her hand and duelling to determine who
shall claim it, she elopes with another. There
are really two separate stories to this comedy,
which will create many laughs.
"Trapped in a Closet." (Sterling. Mon..
Sept. 14.) — Two burglars are the ones to get
trapped, and then the closet is carried off on
a moving van. They are chased by the com-
ical Sterling police, who are mounted on
quadrapeds of various species and sizes. A
great amount of shooting occiu'S.
"The Broken Doll." (Sterling. Mon.,
Sept. 7.) — A comedy acted by the Sterling
jitvenile players. BiUy almost precipitates a
quarrel between two lovers, and nearly breaks
off his own engagement. But things are set-
tled in a happy way. An amusing offering.
"A Gentleman from Kentucky." (Victor.
Tw'o reels. Mon., Sept. 14.) — Not quite as
good as most pictures in which J. Warren
Kerrigan and Vera Sisson appear. The old
Kentucky colonel is adverse to his daughter's
marriage to a gambler and forbids it, but
when the gambler proves his worth by assum-
ing a blame for a murder supposed to have
been committed by the other, and when he
is finally exonerated by the confession of the
real culprit, his aspect changes.
"A Modern Melnotte." (Powers. Two
reels. Fri., Sept. 18.) — A very good drama
along lines somewhat out of the ordinary.
The disappointed lover passes his groom oft'
as an English lord, and introduces him to the
object of his affections. Some time later the
two are married and then the other lets the
truth be known, expecting to humiliate the
girl. But she considers the matter and dis-
covers she loves her groom. To cap the
climax he inherits a fortune. Edna Maison,
Ray Gallagher and Bert Hadley are the prin-
cipals.
"Tempest and Sunshine." (Imp. Two
reels. 'Thurs., Sept. 3.) — This does not make
an exceptionally good picture for the simple
reason that it is too confusing, too many
sub-titles are necessary to explain the action,
and then much has to be left to the imagina-
tion. Dorothy Phillips and Alexander Gaden
play the leads. Tempest is engaged to Wil-
mot when she meets another man who be-
comes engaged to her sister. Sunshine. She
falls in love with him, and after her lover's
death she almost succeeds in breaking off
their marriage by her plotting, but finally
fails.
"The Cross." (Rex. Sun., Sept. 20.) — A
pathetic story with Pauline Bush and Ray
Gallagher in the leading parts. The sister
tells her companion at the convent how she
once loved a man of noble birth, but how he
was forbidden to marry her. Later she had
the opportunity of saving his child from
death but failed to do so, because of a hatred
in her heart. When through with the tale
she dies, and a vision of the child is seen
forgiving her.
"Daisies." (Rex. Sun., Sept. 13.) — The
ancient story of the neglected wife and the
husband absorbed in his business. He, how-
ever, is made to see that there is more in life
than finance by the threatened desertion of his
wife and his ruination through the market.
All wi 1 admire the work of Rupert Julian
and Elsie Jane Wilson.
"Her Bounty." (Rex. Sun., Sept. 13.) — A
fien drama aiid a very appropriate Sunday re-
lease. . The settlement worker falls in love
with the sweetheart of a poor girl. He for-
sakes his old love and proposes to her, but
she, thinking not of herself but of the other
woman, refuses him. Pauline Bush and Lon
Chaney are the principals.
"In and Out." (Sterling. Mon., Sept. 21.)
— Max Asher and William Franey, well-known
stars of the Joker Company, make their debut
in the Sterling forces here as a grocer and a
butcher. They come to odds over a game of
cards, which leads to quite a fight. The op-
posing factions unite forces for a while to
attack the police, and then go at it again
among themselves. A reel of laughs.
"The Mysterious Mystery." (Victor. Two
reels. Fri., Sept. 11.) — Florence Lawrence
takes two children to see this identical picture.
While in the show she is interrupted by a
gentleman seeking her, and it develops she is
mistaken for a lunatic. But matters are at
length straightened out and she returns to the
show. Was her experience really in the. picture
or was it not, is the mystery. Matt Moore
assists, and puts some fine comedy in the film.
"For His Father's Life." (Ec'air-Universal.
Sun., Sept. 13.) — The greater part of this reel
is employed in ilkistrating what a wonderful
horseman Joe Ryan is. This 5-oung man has
10 ride to a town several miles away to pro-
cure some medicine for his father. He makes
part of the journey by rail, but most of it
on his horse.
"The Mistress of Deadwood Basin." (Rex.
Mon., Sept. 17.) — A drama of the north with
Robert Leonard, Ella Hall, Alan Forrest and
Harry Carter in the leading roles. The drink-
ing boss of the lumber camp is at length put
to shame by the other men after he has
wounded his employer, a young girl. Highly
entertaining and an excellent one reeler.
"A Rose of Yesterday." (Frontier. Sun.,
Sept. 20.) — An abrupt ending leaves this pic-
ture in rather an unfinished state. Dolly
shoots and kills her sweetheart instead of an
outlaw as she intended.
"The Man Who Was Misunderstood."
("Imp. Thurs., Sept. 17.) — King Baggot and
.■\rline Pretty play the leads. The old fiddler
when asked to tell his story informs his lis-
teners of his past life. How he was once a
prosperous man in love with a girl who was
admired by all the young men. but a treacher-
ous rival ruins him in the eye of his sweet-
heart by making her believe him dishonest.
And he marries her, but the other meets him
again and kills him. Good race track scenes
in this picture. The murder seems entirely
justifiable.
"The Scarecrow and the Chaperone." (Uni-
versal Ike. Tues., Sept. 15.) — A group of
girls chaperoned by an old lady visits the
West. The chaperone is adverse to the cow-
boys' attention to her charges at first, but
when she gallivants with the hotel keeper
matters are settled agreeably to all. Quite a
few laughs in this, but it is rather inferior.
MUTUAL PROGRAM
"Our Mutual Girl." No. 34. iTues., Sept.
7.) — This is the first of Carolyn Wells" much
heralded scenarios written to show "Our
Mutual Girl" at her best. Contrary to ex-
pectations this one is serious. It concerns a
little child that JIargaret takes into her home,
and promises to take to see Rose O'Neil and
her kewpies. But this visit will be shown in
the next. .
. "In Danger's Hour." (Thanhouser-Mutual.
Fri., Sept. 11.) — Whenever a dog shows his
faithfulness and rescues his little master or
mistress from fire or drowning, the sympathies
of the audience are aroused and held, no
matter how commonplace and obvious the
story may be. In this picture a fine collie
saves his little owners from drowning. This
happened once in JIcGuffey's "Third Reader."
but it is a whole lot more interesting than
many of the supposedly novel plots that now
and then are set forth.
62
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
"The Little Mischief." (Thanhouser-Mutual.
Sun., Sept. '6.) — Everybody loves a sweet
and cunning little girl, and if she is mischiev-
ous and gets into all kinds of innocent bad-
ness, we just like her all the more. That is
just what happens in this picture. The little
girl breaks statuary, daubs herself all over
with jam, and iioods the bathroom when tlie
cook_ puts her in the tub to get clean. But
she is sweet just the same, and mother has
to kiss her when she comes home.
"A Tragedy of the North Woods." (Dom-
ino. Two reels. Thurs., Sept. 17.) — The
death of the factor leads to an investigation
by Sargeant Allen. He discovers that the as-
sistant factor committed the crime, because
of ^ the other's cruelty to his own wife and
child whom he stole from him and then de-
serted. The sargeant refuses to arrest him on
hearing this story. This picture holds the in-
terest throughout.
" 'No-Account' Smith's Baby." (Gay-Bee.
Two reels. Fri., Sept. 18.)— In which the
little sh oes of a bandit's baby is placed in his
pocket by his wife before he is about to hold
up _ the stage, causes the man reformation.
This is a strong human interest picture, and
contains many pathetic scenes and situations.
"A Tale of the Northwest Mounted."
(Broncho. Two reels. Wed., Sept. 16.) —
Rapid and absorbing action marks this release.
Excellent scenes. Gates, a member of the
mounted police of the north, is sent to locate
a liquor smuggler. He discovers that it is
Jaques, who after incriminating Gates is
finally caught. Fine melodrama.
"In the Nick of Time." (Reliance. Two
reels. Sat., Sept. 5.) — Along the same old
plan of the railroad pictures, in which some-
body always opens a switch, prevents a col-
lision, saves hundreds of lives and wins the
everlasting gratitude of the officials of the
road. T*^'.^ time the hero is an operator who
loses his job on account of drink, and, hap-
pening into an abandoned station, seizes the
opportunity that knocks him over the head,
almost.
"Mabel's Latest Prank." (Keystone.
Thurs., Sept. 10.)— This brisk and lively
comedienne sets up to a married man, into
whose home she comes as a serving-maid, and
takes no pity whatever on the poor, em-
barrassed fel.ow. The consequences make
good fun for all but the jealous wife and the
dispirited husband.
"Mabel's Blunder." (Keystone. Sept. 10.) —
When iVIabel sees her beloved young man driv-
ing off in an automobile with another young
lady, of course she is naturally upset and per-
plexed. The affectionate way in which this
same young man treats this same young lady
is really more than she can bear. But the
young lady is only an innocent sister, so the
laugh is on Mabel. She endures it gracefully.
"The Rounders." (Keystone. Mon., Sept.
7.) — Charles Chapman and Roscoe Arbuckle
are the fun provokers in this farce, but it is
really the rough handling that they receive
from their wives when they return home in a
slightly intoxicated state that makes the mer-
riment.
"The Motherless Kids." (Beauty. Tues.,
Sept. 8.) — Everybody likes to see children
happy, and so everybody will like this picture.
Two little children have the jolliest time of
their little lives when they go to spend the
day with a neighbor by mistake. But they
have such a good time, and brighten up the
whole place so, that they come to the house
for good, and their father comes with them,
to get a new wife and a mother for them.
"The Cocoon and the Butterfly." (Ameri-
can. Two reels. Mon., Sept. 14.) — An illegi-
ble picture that attempts to reveal the dangers
that suround the girl who works in large
stores. But no manager would last long in
this day and time that makes love to every
pretty girl that comes into his establishment.
This manager does, and that is why the pic-
ture is impossible. I
"The Mirror." (American. Wed., Sept.
16.) — -The mystery of this picture is laid bare,
but yet the thing is puzzling because the spec-
tator cannot tell which is the real veiled
woman when two arrests are made. If the
explanation were not cut off so shortly per-
haps the picture would be clearer and seem
nearer completion.
"The Only Way." (Beauty. Tues., Sept.
15.) — A well-acted picture with Marguerite
Fisher and Harry Pollard playing the leading
roles, but it follows along hackneyed lines.
The girl's fiance is a sailor and goes off to
sea ; he is ship-wrecked and the girl marries
another man. The sailor turns up years after-
wards and the husband gives up his wife to
her first love and he disappears.
"Sis." (Princess. Fri., Sept. 11.) — The in-
escapable rural comedy again without any new
touches. The fun depends upon the awkward-
ness and uncouthness of the country girl and
the country bumpkin, but this is so exag-
gerated and carried to such an extreme that
it must be looked upon as burlesque, and as
this will give pleasure to a great many.
"Mutual Girl, No. 35." (Reliance. Mon.,
Sept. 14.) — The second scenario by Carolyn
Wells, but there isn't very much Carolyn
Wells about it. Margaret takes the little child
of the last picture to Rose O'Neill to see the
kewpies. She then goes to Gloucester and
pays a visit to John Hays Harnmond and his
family, and takes in the fishing sights in the
port.
WARNER'S FEATURES
"The Bloodhound." (U. S. Film Corp.
Three reels.) — Rather inferior for this brand,
but the fault is in the story, not in the acting,
which is as good as ever. Lawrence Peyton,
Natalie De Lonton and Leon D. Kent head
the cast. The scene of action is in the west,
and the riding is as usual in these pictures of
the best sort. The plot is quite complicated.
The sheriff lose^ his wife at the birth of her
child. Years later, an old enemy turns up
who ruins his daughter. The sheriff pursues
him to the mountains and there captures him.
He is married to the girl on his death bed.
"The Puppet's Dowery." (Milano. Three
reels.) — A very pretty story is told in these
three reels, but it contains little real action
and could easily be condensed. The photog-
raphy is excellent. Madeline loses her hus-
band through an accident. She leaves her
child with a friend and then marries a rich
count. The child is thought to have been
lost in a fire, but years later the mother finds
her in the care of an old puppet maker. The
ending is happy for all concerned, as the old
man -receives a large sum of money for the
invention of a new variety of puppet.
NEWS WEEKLIES
"Mutual Weekly, No. 89." — A number of
excellent pictures constitute this week's re-
lease. Of course, there are several timely war
views. Among them are : The mobilization
of Canadian troops ; the Royal Scotch High-
landers are shown leaving for the front ; the
Sixth Brigade, Canadian field artillery, en-
trains at Montreal. Other views consist of
the "Star Spangled Banner" celebration at
Atlantic City ; a California "alligator farm" ;
a view of the steel bridge across the Snake
River, Washington, and women in a peace
parade in New York City.
"Animated Weekly, No. 131." — Among the
eleven pictorial views of live current events
shown in this release are many taken in vari-
ous parts of the world, the United States,
France, the Canal Zone, and England. One,
in this country, deserving particular mention
shows a vast shipment of grain made at New
York City for Great Britain. An Indian Sun
Dance at Manitou, Colo., brings back recol-
lections of the days when this country was not
so thickly settled and our Western frontier
was anything but a place of peace and quiet.
Other interesting pictures complete the weekly.
"Hearst-Selig News Pictorial, No. 55."
(Selig. Mon., Sept. 7.) — Outside of the war
news, which is still as entertaining as ever,
perhaps the most interesting topic in this week-
ly are scenes portraying the various branches
of the International Labor Unions at work
and pictures of some of their leaders.
Hearst-Selig News Pictorial, No. 54.
(Selig. Thurs., Sept. 3.) — Mexico, although
she has been chased from the front page of
the newspapers, is still alive in this week's
films. The transfer of the government to the
Constitutionalists in Mexico City forms the
news from that section of the world. The
European conflict holds its place, and the
Belgian troops are seen departing to the war.
and an interior view of an improvised hospital
follows. The formal opening of the Panama
Canal by the U. S. steamship Ancon is the
other subject of the reel, and a very enter-
taining one as it is supplemented by various
scenes in the Canal zone.
ECLAIR— SCIENTIA
"Milan, the Capital of Lombardy." (Eclair.
Split reel. Sun., Sept. 6.) — Of coui'se, when
Milan is mentioned everyone thinks at once
of the great cathedral, built entirely of white
marble and requiring four centuries to com-
plete. The pictures that the Eclair photog-
rapher has succeeded in making of this splen-
did human achievement are among the most
beautiful that have been shown. The flying
buttresses, the magnificent tracery, and statu-
ary which adorn every niche and corner of
this Gothic edifice are seen from every angle
of approach.
But other beautiful things in the Lombard
city are laid bare to Our eyes, the Public Gar-
dens, the Arch of Peace, La Scala Square,
and the monuments to Garibaldi and Victor
Emmanuel I.
"An Arabian Fantasia." (Eclair. Split reel.
Sun., Sept. 6.) — This completes the reel which
began with "Milan." The "Fantasia" is some-
thing like the medieval tournament, only far
more riders take part. The fair women jour-
ney on camels from far and near to applaud
the daring of their heroes, but they conceal
their beauty behind thick veils.
HEARD IN THE LOBBIES
The equipment of the Bonita Theatre in
Gadsden, Ala., has been sold by the sheriff
to the Walker Electric Company for $600.
There is a lien on the property for rent
amounting to $900 and it must be sold again
for the rent.
The Gadsden Amusement Company, which
was organized a year or two ago, owned the
equipment. Mismanagement is said to have
been the cause of its failure to succeed.
"Cabiria" has closed a two weeks' engage-
ment at the Atlanta Theatre. The picture was
brought to Atlanta by William Oldknow, the
well-known Atlanta motion picture promoter,
and its success had been phenomenal.
The capacity of the Atlanta Theatre has been
taxed to its fullest extent each afternoon and
night and one of the most notable features
of its presentation is the tremendous number
of patrons who have gone more than once to
see the remarkable spectacle.
The commission in charge of the Kentucky
exhibit at the Panama-Pacific Exposition has
closed a contract with the Essanay Company
for not less than 15,000 feet of motion picture
film showing the industrial, commercial and
civic greatness of the Blue Grass State. Funds
are now being raised for the erection of the
Kentucky building at the exposition where the
films will be shown.
Sam W. B. Cohn, who took a lease upon
the Empress Theatre, Spokane, Wash., opened
it Sunday, September 6, as a picture house,
intending to show feature films only.
The Empress was the original home of Sulli-
van and Considine vaudeville there and for-
merly was known as the Washington. It is on
Riverside avenue, the main business street, and
is well located. It has a seating capacity of
about 1,100.
The larger motion picture productions are
rapidly gaining favor in the smaller cities of
Illinois outside of Chicago, and exhibitors are
now, probably more than ever before, booking
big features. In some places certain days are
set aside by exhibitors when the larger pro-
ductions are shown. The admission price is
increased and plenty of advertising brings the
business.
An illustration of how the smaller city ex-
hibitors are arranging for special features is
'ihown in the annoimcement just made by Man-
ager McMullen of the Colonial 'Theatre in
Joliet, 111., who has just closed a contract with
the Famous Players Company for some of their
biggest film productions.
Thomas O'Dowd has opened a new motion
picture theatre in the Bremer Building at Hil's-
boro, 111. The theatre is excellently arranged
and O'Dowd promises a first-class line of pic-
tures.
The American Theatre, formerly the Kenyon
Theatre, on the North Side, Pittsburgh, has
opened for the winter season. Vaudeville and
motion pictures are to be used. The Universal
service has the call.
September 19, 1914.
THE MOTION PICTURE NEWS
63
Motion Pictures in Singapore
The Cinematograph Has Been Popular in That Distant Quarter of the World
for Many Years — High Admission Prices
THE popularity of the cinemato-
graph in the East, says the
American Consul at Singapore, in a
recent issue of the "Daily Trade and
Consular Reports," is yet another
instance of the adoption of western
ideas by a people whose supposed in-
difference to the march of civilization
has become a theme for poets. This
latest form of relaxation has become
firmly established in the favor of
Singaporeans, and those in a position
to know predict a great future for it
in the colony.
Singapore was by no means behind
the rest of the world in its adoption
of the bioscope. Many years have
elapsed since the cinematograph was
first introduced to local residents in
a small show on High street, and the
surprise of the native population when
they witnessed pictures moving and
performing acts which seemed more
in place in actual life can much more
easily be imagined than described.
There are now five picture houses
in this city, and in a short time more
will be added to the number. Some
of the buildings used for motion pic-
ture purposes are ordinary frame
structures with thatched roofs.
An interesting feature of local cine-
matograph theatres is the way they
cater to the poorer native classes, by
arranging benches made of planks at
the rear of the stage or screen. Ad-
mission to this part of the house is
10 cents local currency or about 5.7
cents United States gold, and it is not
unusual to have nearly a thousand
people witnessing the pictures from
the other side.
They are compelled, of course, to
view the picture backward, but it
seems to make little difTerence, as
they do not read the English descrip-
tion and receive their sole amusement
from the attractiveness of the picture
itself. This feature is depended on
by the theatres for a goodly portion
of their revenue. Admission to the
front part of the building seems ex-
orbitant compared with similar shows
in the United States, the general price
being $2 local currency, or $1.14
American.
A luxuriously appointed building
has been opened in Orchard Road.
It is quite modern in construction,
with balcony and boxes, but the cus-
tom here is rather the reverse of that
in America, in that the ground floor
is for the natives, while the first bal-
cony with tiers of boxes on each side
of the house and also a row of boxes
at the rear of the balcony provide the
first-class accommodations. The scale
of prices for this new theatre is $1.14
(United States) in the boxes, $0.85 in
the ifalcony, $0.28 for the ground
floor, and $0.14 for the space behind
the screen.
As stated, in addition to the five
more or less modern picture houses
here at present, the construction of
another one, larger and more elab-
orate in design than those now in
use, will soon be begun. This will be
the new Alhambra, which will be
erected by Mr. Tan Cheng Kee, who
is also the owner of other picture
houses.
Through the instrumentality of this
consulate an order has been placed
with an American firm for the chairs
with which to equip this new theatre.
This is the first instance where the
United States has been favored for
such furniture, the order being for
800 or more chairs, some of which are
of an expensive type.
NOW RELEASED
THE LITriESI REBEL
Should A Woman Tell?
A splendid big feature is proving
the biggest hot weather attrac-
tion on the market. It played
to big success for months on
Broadway. For bookings write
now to
THE PHOTOPLAY PRODUCTIONS
RELEASING COMPANY
37 S. Wabash Ave. Chicago, III.
A German
exchange manager tackled a diffi-
cult and distasteful job when he
stepped into his new position. He
found that his predecessor had ap-
parently devoted all of his time to
obtaining the hatred of his ac-
counts, instead of trying to book
films.
How the new manager mastered
the situation, and converted hatred
into friendship and a big balance
on the debit side of his ledger
forms the basis of a mighty inter-
esting story —
How An Exchangeman
Won His Exhibitors
to appear in the next issue of
The Motion Picture News
IN O \A//\R BOOST O IN OUR PRICES
Regardless of the present European unpleasantness
ive continue to use all essential chemicals such as
mETOL /\1MD H V O IV O L, I IV O IV IS
and consistently maintain standard prices for quality
IDE VEL OF*IING MIND F»RIINTIP»JG
Send today for our price, quality and service guarantee.
INDUSTRIAL MOVING PICTURE CO. 223-233 West Erie Street, Chicago
VENTILATION COOLING HEATING
Heating and cooling problem revolutionized by
Typhoon System.
You keep cool in front of a desk fan, not in
back; apply this common sense and blow the air
into your theatre.
A 47-inch Typhoon Multiblade Blower has sixteen
blades, an ordin.iry exhaust fan has six; it is the
blades that do the business.
A Typhoon Tubular Air Warmer will heat and
ventilate at the same time.
The low price of effective apparatus will surprise
you. Catalogue "N" gives information.
TYPHOON FAN CO.
1544 Broadway, New York City
Be sure to mention "THE MOTION PICTITRE NEWS" when writing to advertisers.
64
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
Make Your Lobby
Display Attractive
There is nothing more
fascinating to the public
than a bright brass
frame to display your
photos or posters.
We make Lobby and
Theatre Fixturet and
Brass Rails of every
description.
Don't fail to visit our
Showrooms.
Write for catalog.
THE NE-WrMAN MFG.
CO.
717 Sycamore St.
Cincinnati, Ohio
Branch Factories and
Show Rooms:
101 Fourth Ave
New Tork. N. Y.
106-lOS W. Lake St.
Chicago. III.
Established 1SS2.
Established 1911
ROCHESTER MOTION
PICTURE CO., Inc.
Taking Developing
Printing Titles, etc.
A-1 Cameramen
Newell Baildiof , Main and Plymouth
ROCHESTER NEW YORK
FILM TITLES •'grvW^fw'^P
Give Us a Trial I All Work Guaranteed
Prices Right | Prompt Service
If you have any event that you want photo-
graphed we can furnish an expert camera man
STANDARD MOTION PICTURE CO.
Tel., Randolpli:839 5 S. Wabash Ave,, Chicago
"American" Motion
Picture Cameras
AT THE FRONT
Our famous Improved No. 2 Camera
on the firing line at "Vera Cruz."
"AMERICAN" products are always
with the Advance Guard. The world's
most important motion pictures are
taken with "AMERICAN" CAMERAS.
Agents for AGFA and GEVAERT Raw
Motion Picture Film.
Send for Catalogue C.
American Cinematograph Co.
617-631 W. Jackson Blvd., Chicago, 111.
RELIANCE DIRECTOR LOSES
CAMERA
Director Fred A. Kelsey, of the
Reliance, lost his trunk containing all
his camera effects from his automo-
bile in producing "For the Last Edi-
tion." a newspaper story featuring
Irene Hunt.
In watching a crowd of newsboys
scrambling for the papers in front of
a Los Angeles newspaper office, one
of the youngsters received a broken
arm during the struggle. Kelsey
picked up the boy, placed him in his
m.achine, and rushed at full speed for
a hospital.
During the run the trunk contain-
ing the camera and a portion of the
picture-taking equipment became dis-
lodged from the machine and fell. to
the street.
Kelsey missed the trunk when he
returned to the hospital.
The trunk was found by another
autoist, who, noting the R. & M. ad-
dress on it, telephoned the studio.
Kelsey then got in touch with the
studio. He rushed to the home of
the autoist who picked up the trunk.
An hour later Kelsey had secured
his trunk, however, and was busily
engaged in his duties of directing the
production.
BATTLE SCENES BY TELE-
PHOTO LENS
The New York "Sun" of Sunday,
August 16, in a long and interesting
article, discusses the chances which
the camera men will have in the
present European war, and expresses
the opinion that the difficulties in the
way of securing first-class pictures
will be greater than ever before, be-
cause of the hostility on the part of
the combatans toward both pho-
tographers and correspondents.
It states that if first-class pictures
are secured it will probably be with
such a telephoto lens as the new one
of Pathe Freres, which can take a
photograph of a man at 600 yards so
big that he will fill the plate.
As the limit of the ordinary lens
is about 200 feet, the possibilities of
the new lens are understood when it
is remembered that most of the fight-
ing is done at ranges of 1,000 to
400 yards. So with a lens capable
of taking pictures at from 600 to 800
yards the operator could get pictures
of the hottest fighting.
"LANG'S"
THE fILM REEL DeLUXE
The Heart of any Reel is in the
HUB. A glance at this illus-
tration will convince you, that
our HUB has long life, and
combined with the PAT-
ENTED LANG FEATURES
— it stands supreme.
The distinctive features are:
Three (3) Keyways for spindle,
Three (3) Slots for the film
end. The only recessed side
plates to slide in end of film
from the outside of reel — ma-
chine screw assembled.
MADE BY THE REWINDER
PEOPLE. 10 in., $L00; 12 in.,
$1.25; 14 in., $1.50.
lANG MfG. WORKS Olean, N. Y., U. S. A.
IN STOCK AT
GENERAL FILM CO.. 71 W. 23rd St., New York
A. L. Runyan Adverrising & Sales Co., In
Successors to
Prices to The Trade
POSITIVE PRINTS .045 Per Foot
(In Quantities over 5000 feet)
Above price includes printing, develop-
ing, tinting, toning and Raw Positive
Stock.
NegatiA'e Film Developed .01 Per Ft.
Film Titles .08 " '•
(Our Special Title Apparatus will match
an.v perforation. I All work guaranteed.
General Offices, 2624 Milwankee Ave.. Chicago
Phono Albany .3125
The Motion Picture News
$2.00 Per Year
**The Fastest Growing Picture Journal"
HEADQUARTERS FOR POWERS, MOTIOGRAPH, SIMPLEX AND EDISON MACHINES
PICTURE THEATRE EQUIPMENT CO
THE BIGGEST MOTION PICTURE SUPPLY HOUSE IN AMERICA
21 EAST f4th STREET, NEW YORK CITY
CONDENSERS— BOOTHS— TICKET CHOPPERS— REELS— REEL CASES— BOOTH CABINETS
WE EQUIP MOTION PICTURE THEATRES COMPLETELY
Be 3»re to m-intion "THE MOTION PICTURE NEWS" wiien writing to advertisers,
Septemher ]<- 1914.
THE MOTION PICTURE NEWS
65
Standard Film Gets World Fair Picture Rights
Obtained Concession to Topical and Commercial Films— Will Have
Acres Occupied by Studios and Complete Developing Plant
Five
Tp'HE Standard Film Corporation,
•■• New York, has secured the ex-
clusive motion picture concessions of
the Panama-Pacific International Ex-
position, which will be held in San
Francisco during 1915.
This concession is considered by
the exposition ofScials to be one of
the most valuable and important in
connection with the big fair, and The
Standard Company onh- secured it
after keen competition with other
companies. The concession includes
the exclusive rights to photograph,
produce and manufacture motion pic-
tures of every kind and description
within the exposition grounds and un-
der the auspices of the Exposition
Company.
It also includes the exclusive rights
to exhibit photoplaj-s at the exposition
as well as the commercial and topical
picture privileges.
A TRACT of ground approxima-
ting five acres in area in one of
the most desirable locations on the
main amusement street in the conces-
sion district will be used by the com-
pany as its headquarters during the
fair period. On this space will be
erected a large first-class theatre
which will seat upwards of fifteen
hundred people at one time.
At this theatre will be shown the
first runs of the best features that can
be secured anywhere and the pro-
jection and presentation of these sub-
jects will, it is promised, be on a par
with the most advanced methods of
the day. Several innovations will be
introduced in this respect. The bal-
ance of the ground will be occupied
by a huge amphitheatre and pro-
ducing studios, stages and yards,
where several producers and their
companies will be kept busily engaged
in the production of pictures.
Large and completely equipped la-
boratories, carpenter shops, property
rooms, scene docks and dressing
rooms will be included.
Stanly H. Twist engineered the
deal. Mr. Twist is well known through-
out filmdom and his efficient work in
putting through the deal has caused
much favorable comment.
WORLD TRIP FOR SCENICS
The United Photo-Plays Company.
Chicago, has organized a scientific ex-
ploration and human interest expedi-
tion. This expedition, headed by Dr.
George A. Dorsej-, of the Field Mu-
seum, the world-famous .curator of
anthropology, sailed probably on Au-
gust 20 from San Francisco, headed
direct for China.
Dr. Dorsey will be accompanied by
two expert camera men. He is a
world traveler of note, and knows
where to get the highest type of ma-
terial. The trip will be as follows:
Chicago to San Francisco, Tahiti,
Xew Zealand, Australia, with a trip
into the interior among primitive
blacks, New Guinea, Solomon Islands,
the Celebes, Java, Sumatra, Borneo,
China, Siam, Burma and India.
This journe}' will occupj' from eight
to twelve months, and he believes
that during that time it will be possi-
ble to secure photo films unparalleled
in amount and interest.
ALL STAR FEATURES
ETHEL BARRYMORE
in "The Nightingale"
By Augustus Thomas Five Re«U
COMING
DIGBY BELL
in
"The Education of Mr. Pipp"
By Augustus Thomas Five Reels
James A. Heme's
SHORE ACRES
Five Reels
All Star Feature Corp.
220 West 42d Street
New York
|iriniiiiiiiaiiiiiiiiiiiiiinimiii!i!i!!ii!iiiii!imi!iiimniiiiuii!ii:iiiiiiiii:ii:i;iiTmr!!!!iN
I Our Factory Is Yours! |
i Negative assemblers, projecting i
i machines and an equipment second 1
1 to none, \vith an organization of ex- 1
1 perienced people always at your 1
I SERVICE for DEVELOPING and |
I PRINTING. I
I EVANS FILM MFG. CO. |
= Incorporated — =
I 416-22 WEST 216th STREET |
i Tel. 7652 Aodubon at Broadway, New York g
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REBUILT MACHINES AS GOOD AS NEW
All machines entirtly rebuilt and only Genuine Parts used.
Powers No. 6 ? 125.00
Motiograph 1909 Model lOO.fHi
I'owers Xo. .3 6.5.00
Edison Exhibition G7j.iM\
Powers No. 6 with 1911 Motiograph Lauip and Lamp House 135.00
Many others. Write for complete list. All of the machir.es are complete with the electrical
attachments. A-1 adjustment guaranteed.
We carry a complete line cf new Machines and supplies. Will take back your old machine
in part payment of new one. Time or Cash,
Send for catalog today.
AMUSEMENT SUPPLY COMPANY
160 N. FIFTH AVENUE CHICAGO
SHOW!!
THE SHOT THAT CAUSED THE WAR IN EUROPE
21 actual authentic photosrraphs in beautifully hand-colored slides, not from newspaper clip-
pings, but from perfect photographs taken on the spot! Descriptive reading on each
slide. A few of the titles follo^v: Assassination of Archduke Franz Ferdinand and the ^Ji^.^
Duchess, Sophie von Hohenburg in Sarajevo, Bosnia, June 28, 1914. The Arrival of
the Eoyal Caskets at the Emperor's Palace in Vienna. The Arrest of the Assassin
Cabinovitsch who threw the first bomb. The Arrest of the Assassin Gavrillo
Princip — the gen'larnies saving hira from lynching by tlie enraged Austrians. ^.^^
One-sheet posters of the "crowd-pnlling quality" supplied free.
Rental Rate $3 per set a day with posters and advance slide
Don't miss this sure-fire housepacker - Tear off the coupon for free
reproductions and mail now before any other exhibitor has a chance
GOTHAM FILM CO., Times Bldg., New York
Be sure to mention "THZ MOTION PICTURE Js'EWS*' -when -w-riting
advertisers.
66
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
How Jones Became a Live Wire Exhibitor
Once He Was a "Dead One," Then He Got Wise, Opened up the House He
Had Closed, and Now Is In Clover
TONES isn't his real name but we'll
call him that because he doesn't
want folks to know that he was once
"a really and truly dead one."
For just thirteen months Jones en-
joyed the distinction of owning the only
residential theatre in the exclusive sec-
tion of the city of . The four
hundred seat monopoly earned not a
little above actual operating expenses
and netted Jones a snug profit. Without
opposition he prospered.
The inevitable soon happened. Two
new modern houses were erected in the
same section of the town, although at
some distance from the house of Jones.
Business went to smash almost im-
mediately, and for three months the
house made a frantic struggle for ex-
istence. Every conceivable method was
tried to forestall the failure but the crash
came and Jones hung out a for-rent
sign.
The theatre remained idle for three
months, reopened and is again doing
business, but in a little different manner.
Recently the writer paid Jones a visit
to ascertain just how things stood and
to inquire about the future prospects of
the house.
"Yes, I opened her up again," Jones
said, with a wistful smile, "and this time
we are going to stay open."
"Are you netting as much as you did
before your neighbors took the field?"
I asked.
"You just bet we are," he snapped.
"In fact, we are doing better than we
ever did before."
"How do you account for it?" I asked,
whereupon he eyed me with a quizzical
look which quickly died into a sheepish
smile.
"I want the story for The Motion
Picture News, I added, "that is, if it
is something more than mere luck that
spells this real comeback."
"Well, young man, it isn't luck and it
isn't because the other fellows are get-
ting into a rut. It's a good story and
I believe your readers can profit by it.
"I got thinking it over, decided to buy
a special screen, renovate and open up
the house for a last attempt before try-
ing to convert it into a store.
"After announcing my opening date,
my program, etc., I started out with
two hundred passes in my pocket de-
termined to make a house to house visit
and see that the passes were given per-
sonally to the lady of the house.
"My line of talk was something like
this, 'Madam, we have just installed a
new screen in the J Theatre, have
redecorated, renovated and placed the
house in first-class condition. We have
arranged an unusually good program
and want you to be our guest some even-
ing this week.'
"At every house I received a warm
welcome and in almost every instance
the reception opened the way for a chat
on motion pictures in some one of its
phases. In many instances apologies
and explanations were forthcoming.
"Could anything have been better?
Just what I wanted to know and getting
the information without asking the ques-
tion point blank.
"Well, sir, after I had gone about four
blocks I knew just why I had failed be-
fore and was alive to the fact that my
reopening was going to be a failure un-
less I made some radical changes.
"One woman told me that her family
was very musically inclined and that our
piano was out of tune and they just
couldn't sit through a performance and
listen to it. Another said that she stop-
ped her girls from going down to the
J Theatre because there was always
a bunch of rowdies hanging around in
front of the theatre.
"A young man who came to the door
told me that he was an operator and
that he couldn't see how we could "get
by" with the dark and hazy pictures
we were showing. I hired him.
"Why, you wouldn't believe it if I
showed you all the complaints registered
against my perfectly good theatre. They
were so many and so varied that I just
about had my hands full making altera-
tions and changes for the opening.",
"Then you really mean to say that
your old patrons have shown you how
to run your house successfully," I asked.
"Just that exactly ! I learned from
the old crowd just what I couldn't see
for myself. I learned their likes and
dislikes. I discovered why they were
going six and eight blocks out of their
way to see pictures when they had a
house right here in their own neighbor-
hood and no other than by personal visit
could I have successfully secured such
valuable expressions from those whom I
am trying to please."
On my way out he stopped near the
cashier's booth and directed my atten-
tion to the fact that after the sale of
each ticket the cashier said, "Thank
you." Then pointing to a little frame
on the front of the booth, he said, "Read
that."
Our Motto — Quality — Not Quantity.
Four Reels — No More
So there is how one man spelled
success, and is still spelling it.
SUCCESS WITH SLIDES
The Bijou Theatre, Broadway, New
York City, is showing the Novelty
Slide Company's "War News Pictorial."
The Warner's picture, "Exiled," com-
bined with these slides, proved an ex-
cellent drawing card at that theatre.
HIS PICTURES FULL OF
ATMOSPHERE;.
Milton H. Fahrney, playwright, actor,
producer of successes in the golden days
of the "legitimate" drama, and now
principal director of the Centaur Film
Company of Bayonne, New Jersey, was
a protege of Augustin Daly, and a co-
worker with Richard Mansfield.
MILTON H. FAHRNEY
In 1908 David Horsley induced Mr.
Fahrney to enter the film business. He
was successful from the start, and in
the six years which have elapsed has
produced many elaborate and successful
features.
Mr. Fahrney is chiefly noted for the
atmosphere he gets into his pictures, for
the remarkable action he gets out of big
ensembles, and for the care and judg-
ment he uses in selecting locations and
outdoor light efifects. It is said that
Mr. Fahrney has never directed a pict-
ure which was deficient in technical
quality.
IMPERIAL WILL RELEASE ONE
A WEEK
The first comedy release of the Im-
perial Motion Picture Company, New
York, "Raising Funds at Squattly-
hiink," contains a notable cast and
should prove a success. The players
are :
John G. Kelly, Weber and Fields
comedian ; Crimmons and Gore, of
"Officer Kate," a Vitagraph produc-
tion; James B. Mackie, of "Grime's
Cellar Door"; Master Martin, Ben
Mears, Herbert Tracy, Edith St. Clair,
Elsie Steele, Henry and Clay Grant.
Arthur Donaldson is the director of the
company.
The new release will contain one
hundred scenes, in one reel. The next
comedy brought out by the company
will star Lew Dockstader. The com-
pany expects shortly to release one play
a week.
September 19, 1914.
THE MOTION PICTURE NEWS
67
JOHN BOWERS
Who starred in "The Family Oupbcard,'' at the Playhouse, New York, and
who will appear tins season in a rreat Broadway production, whose natural
acting has won him a tremendous following — known as the "handsome matinee
idol."
MISS BEiTLAH POYNXEK
Who toured the country as the star in her own productions, "Lena Hivers,"
"The Hoosier Schoolmaster," "The Little Girl That He Forgot," etc., etc.,
and whose latent play is being produced by Wm. A. Brady — a woman who is
known as the queen of emotional drama.
SUPPORTED BY A CAST OF FIFTY
Wilbur Hudson
Including such well-known picture people as
Octave Luzon Georee Middleton Mrs. Walcott
Etc., Etc
In a Great Five Reel Drama
"BORN AGAIN"
iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii^
STATE RIGHTS FOR NEW YORK SOLD TO ALL STAR FILM RENTAL COMPANY.
ALL OTHER TERRITORY FOR SALE.
Full line of advertising matter, including two one sheets, two threes, one six, photographs, heralds and slides
HECTOR FILM CORPORATION
Suite 308, Times Building
H. J. STREYCKMANS. General Manager
- 42nd Street and Broadway
NEW YORK CITY
Be sure to mention "THE MOTION PICTURE KEWS" when writing to advertisers.
68
THE MOTION PICTURE NEWS
Vol. 10.
No. 11.
Texas League Plans Film Exposition
Will Be Held in Connection with State Fair, Last Two Weeks in October —
Exhibitors Are Greatly Interested
"TALKING FILMS" IN JAPAN
The Japanese have their own partic-
ular kind of "'talking pictures." In
nearly everj' one of the one hundred
theatres in Tokio, as well as all
through the empire, the dialogue of
the screen actors is repeated by a man
and a woman who stand on each side
of the screen, and follow the course
of the play.
Another peculiaritj' of these thea-
tres is that a part of them is set aside
for those of the audience who still
adhere to the ancient Japanese custom
of sitting on the floor. Most of the
patrons, however, use chairs, as
we do.
The motion picture houses of the
Cherry-Blossom Empire are well
built, and adapted from the best Eu-
ropean houses. The films are usually
of European origin, but American in-
fluences are making themselves
strongly felt, says the correspondent
of the "Courier Cinematographique,"
of Paris, who reports these interesting
facts.
Native plays and actors are coming
into the field, too, and one European
producing company is planning to put
out a series of Japanese dramas and
comedies, with native casts.
A SATISFIED SUBSCRIBER
The Motion Picture News,
220 West 42nd Street,
New York City, N. Y.
Gentlemen: — I am very glad to
subscribe again. Your news is very
good, right up to the minute. But
I would like to see you keep up the
fight against the now famous "Cen-
sorship Question" and pull for all
}'ou're worth for one national or-
ganization. If you do that, you
will beat them all (Trade Joyers).
Yours for success,
Jay Emanuel, Manager.
Ridge Avenue Theatre,
18th & Ridge Ave.,
Philadelphia, Pa.
special to The Motion Picture News.
Dallas, Tex., Sept. 9.
THAT the film business has reached
great importance is indicated by
the fact that a big motion picture ex-
hibition is being planned for the State
Fair of Texas, which runs for the two
weeks, beginning with October 16.
Every phase of the motion picture in-
dustry is to be shown and it is believed
that the exhibition will open the eyes
of the people of the southwest to the
magnitude of this business, as nothing
else would that could be done in this
part of the country. The State Fair of
Texas is attended annually by over
800,000 people, most of whom visit the
Fair to see and learn.
The show will be under the direction
of the Motion Picture Trades Club and
the Motion Picture Exhibition League
of Texas.
James B. Kelly, a well known local
motion picture man, who returned re-
cently from New York, succeeded in
creating much interest in the Texas
State Fair exhibition among the film
producers of the East. Mr. Kelly is en-
thusiastic over the prospect for a suc-
cessful moving picture exhibition, and
says that the interest being displayed by
the motion picture interests is bound to
make the shov. a big success.
The exhibition proper is to be a show-
ing of all features of the moving picture
business, and it is planned to also bring
to Dallas in connection with the ex-
hibition some of the leading screen act-
ors and actresses of the country. Local
film men are very much interested in the
proposed exhibition and declare it will
do much toward stimulating interest in
the business.
The action of the Motion Picture
Trades Club and the Motion Picture Ex-
hibition League strikes the right note.
Emmet R. Hambrick.
TWO LARGE LIGHT OmCLS
Furnished, for rent cheap. Suitable for
film business. Stenographer, Telephone
and Projection Eoom. Apply TITAN
FILM COEPOEATION, Suite 902, 110
West lOth Street, New York.
NEW OR
SKOND-HAND PILMS
We will buy new or second-
hand films, copies or negatives.
t&W.TRANSriLM BUREAU
(Established 1913)
Candler Building 220 WesL 42nd Street
NEW YORK CITY
nri — I ei f=^ czs f=> e: >cvw n^v^^fs^
FROM GENUINE PHOTOS. THE LATEST NEWS FROM EUROPE.
10 Slides, Pl.Tin, $1.50; Colored $3.00 50 Slides, Plain, $7.50; Colorfd $12.00
:>0 Slides. Plain, 3.00; Colored 5.00 7.') Slides, Plain, 12.50; Colored 20.00
30 Slides, Plain. 5.00; Colored 7.50 ICO Slides. Plain, 15.00: Colored 25.00
Willi lecture or self explaining. Two one-sheet posters with each sot. Extra posters, one-sheets.
10c. ; threts. 20c.; banners, 10 feet long, $l.."iO. Sjt'KCIALr Books, 6x9, 4.S pases. The European
War at a Glance. Illustrated samples, 10c. each; Lots 100. $7.00. Sells at from 10c. to a quarter.
Rulers of the Nations, colored. 25c. each; Flags of All Kations, colored, 25c. Cisli with all orders
^^5.00 or under; above, 25% with order, balance C. 0. U.
MOTION PICTURE FILM.
50-toot lengths of the Rulers of the Nations involved, ten different subjects. Each $5.00
100-foot lengths. Each 10,00
50-foot lengths of the Armies and Navies of Europe, ten difftreur sub.iects. Each 5.00
50 foot length of the American Flag, waving. Each 5.00
25-foot length of the American Flag, waving, hand colored. Each 5.00
No Films shipped C. 0. D. Cash must accompany orders.
AJASEE MANTTFACTURING CO., 149 West 35th Street New York City
LARGE STUDIO TO LET
APPLY TO
STANDARD FILMPRINT CORP.
120 School Street, Yonkers, New York
Telephone NEW YORK OFFICE Telephone
Yonkers 4600 Room 1006, Times Building Bryant 7094
Be sure to mention "THE MOTION PICIURF. NEWS" when writing to advertisers.
September 19, 1914. THEMOTIONPICTU RENEWS 69
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I iiiumiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii^ I
I I What Do You Need ? \ |
p M LISTIKG IN THE BUYERS' GUIDE, FOR NAME AND ADDRESS, INCLUDING- ONE YEAR S SUBSCRIPTION TO THE MOTION g g
B m PICTURE NEWS— S8. 00 A YEAR, CASH IN ADVANCE. FREE TO ADVERTISERS USING $100.00 OR MORE WORTH OF DIS- | g
g % PLAY SPACE DURING THE YEAR. ADDRESS ADVERTISING DEPARTMENT % g
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iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii
ADVERTISING NOVELTIES
Philip Hano, 806-810 Greenwich St.. Xew York.
ANNOUNCEMENT SLIDES
Niagara Slide Co., Lockport, X. Y.
ASBESTOS BOOTHS
Sharlow Eros., 442 \V. 42nd St., Xew York.
CLEANING AND RENOVATING FILM
Film Redeveloping Co. of America. 145 \V.
45th St., X. V.
Multicolor Film Improving Co., Inc., 15 E.
26th St.. X. Y.
COSTUMERS
Miller-Costumier, 236 South 11th St., Philadel-
phia, Pa.
DEVELOPING TANKS
A. J. Corcoran, Inc., 9lz John St., Xew York.
ELECTRIC LIGHTING SETS
The Chas. A. Streiinger Co., Box F-2, Detroit,
Mich.
FILMS
(Manufacturers, Dealers and Renters)
American Film Mfg. Co., Chicago, 111.
Thomas A. hdison. Inc., 275 Lakeside Ave.,
Orange, X. J.
Essanav Film Mfg. Co., First Xational Bank
Bldg., Chicago, 111.
General Film Co., 200 Fifth Ave., Xew York.
George Kleine. 166 X. State St., Chicago, 111.
Lubin Mfg. Co., Philadelphia, Pa. -
G. Melies, 204 £. 38th St., Xew York.
Mutual Film Corp., 71 \\'. 23rd St., Xew York.
Xew York Motion Picture Corp., Longacre
Bldg., Xew York.
Pathe Freres, 1 Congress St., Jersey Citv, X. J.
Renfax Film Co., Inc., 110 W. 40th St., X. Y.
Selig Polyscope Co., Chicago, 111.
Thanhouser Film Corp., Xew Rochelle, X". Y.
Universal Film Mfg. Co., 1600 Broadway, X. Y.
FILM ACCESSORIES
Berlin Aniline Worki. 213 Water St., X. Y.
FILM TITLES. PRINTING, DEVELOPING.
ETC.
Commercial Motion Pictures Co., Inc., 220 W.
42nd St., Xew York.
Centaur Film Co., 670-682 Ave. E, Bayonne,
X. J.
Evans Film Mfg._ Co., 412-22 W. 216th St., at
Bi-oadway, New York.
Gunby Bros., Inc., 145 W. 45th St., Xew York.
Harvard Film Corporation, 231-233 Tenth
Ave.. Xew York.
Industrial Moving Picture Co., 223-233 W.
Erie St., Chicago.
Standard Motion Picture Co., 5 S. Wabash
Ave.. Chicago.
Standard Filmprint Corp., 120 School St.,
Yonkers, X'. Y.
FILM REELS
Lang Mfg. Works, Olean, X. Y.
Tavlor-Shantz Companv, 224 Mill St., Roch-
ester, N. Y.
FURNITURE AND FURNISHING ON
RENTAL
William Eirns, 103-105 \\'est 37th St., X. Y.
FEATURE FILMS
The .Mbuquerque Film Mfg. Co., Inc., 406
Court St., Los Angeles, Calif.
All Star Feature Corp., 220 W. 42nd St., N. Y.
Ambrosio American Co., 15 E. 26th St., X'. Y.
Bosworth, Inc., 648 Olive St., Los Angeles,
Cal.
Box Office Attraction Film Rental Co., 130 W.
46th St., Xew York.
A. Blinkhorn, 110 W. 40th St., New York.
California Motion Picture Corp., San Fran-
cisco, Cal.
Cosmofotofilm Co., 110 ^\^ 40th St., New York.
Direct-From-Broadway Featvires Co., 46 W.
24th St., New York.
Eclair Film Co., 126 W. 46th St.. Xew York.
Eclectic Film Co., 110 W. 40th St., Xew York.
European Feature Film Co., 220 W. 42nd St.,
Xew York.
E.xcelsior Feature Film Corp., Inc., 110 W.
40th St., X. Y.
G. \\ . Feature Film Corp., 145 W. 45th St.,
X. Y.
Features Ideal, 126 W. 46th St., X'ew York.
Feature Photoplay Co., 220 W. 42nd St., N. Y.
Famous Flayers Film Co., 213-229 W. 26th St.,
Xew \ ork.
Filnii Llovds, Inc., 220 W. 42nd St., N. Y.
General Film Co., 200 Fifth Ave., Xew York.
General Feature Film Co., 313 Mailers Bldg.,
Chicago, 111.
Gamnont Co., 110 W. 40th St., Xew York.
Gloria American Co., 110 W. 40th St., X. Y.
Greene's Feature Photo Plays, Inc.. 110 W.
40th St., New York.
W. \V. Hodkinson, 110 W. 40th St., Xew^ York.
Imperial Motion Picture Co. of X. Y., Inc.,
1476 Broadway, N. Y.
Italian American Film Corp., 1482 Broadway,
X'ew York.
Inter-Continent Film Co., 110 W. 40th St.,
Xew York.
George Kleine Attractions, 166 X. State St.,
Chicago, 111.
Xew York Office: 1476 Broadway.
Jesse L. Lasky Feature Play Co., Longacre
Theatre, Xew York.
Lea-Eel Companv, 912 Schiller Bldg., Chicago.
Leading Players Film Corp., 126 W. 46th St.,
New York.
Life Photo Film Corp.. 220 W. 42nd St., N. Y.
Mecca Feature Film Co., Inc., 126 W. 46th
St., X'ew York.
Mohawk Film Co., Times Bldg., Xew York.
Mundstuck Features. 909 Longacre Bldg., N. Y.
Pan-American Film Co.. 110 W. 40th St., N. Y.
Paramount Pictures Corp., 110 W. 40th St.,
Xew York.
Pasquali American Co., 110 W. 40th St., N. Y.
Phoenix Feature Film Corp., 164 Federal St.,
Boston, Mass.
Photo Play Production Co., 220 W. 42nd St.,
Xew York.
Playgoers Film Co., Lyric Theatre, New York.
Popular Plays and Players Co., 1600 Broad-
way, New York.
Progress Film Co., 110 W. 40th St., New York.
Progressive Motion Picture Corp., Times
Bldg., New York.
Ramo_ Films, Inc., Columbia Theatre Bldg.,
N^ew York.
Rolands Feature Film Co., 145 W. 45th St.,
New York.
.\. H. Sawyer, Inc., 1600 Broadway, Xew York.
Select Photo Play Producing Co., Inc., 71 W.
23rd St., X^ew York.
Stellar Photoplay Co., 1476 Broadway, N. Y.
Sterling Camera & Film Co., 145 W. 45th St.,
New York.
Solax Co.. Fort Lee, N. T.
The Photoplay Productions Releasing Co., 37
S. Wabash Ave., Chicago, 111.
Vnion Features, 126 W. 46th St., New York.
Unique Film Co., Inc., 110 W. 40th St., N. Y.
Universal Film Mfg. Co., 1600 Broadway, N. Y.
I'niversity Films, Inc., 110 W. 40th St., N. Y.
Edw-. H. Wagner, Agt., Dania Biofilm Co., 38
Park Place, N. Y.
World Film Corporation, 130 W. 46th St.,
New York.
Warner's Features, Inc., 130 W. 46th St., N. Y.
LANTERN SLIDE MATS AND REEL BANDS
Lantern Slide Mat Co., 149 W. 35th St., X. Y.
LABELS
Everv Ready Roll Label Co., 203-7 W^ 40th
St.. New York City.
LIGHTING PLANTS
Cushman Motor Works, Lincoln, X^eb.
LOBBY PHOTOS
The Wyanoak Pub. Co., 136 W. 52nd St., N. Y.
MOTION PICTURE MACHINES AND
SUPPLIES
Amusement Supply Co., 160 E. North Fifth
Ave., Chicago, 111.
Calehuff Supply Co., 1301 Race St., Philadel-
phia, Pa.
Enterprise Optical Co., 568 W. Randolph St..
Chicago, 111.
Lears Theatre Supply Co., Sam Lears, Prop..
509 Chestnut St., St. Louis, Mo.
Oliver Moving Picture Supply Co., 647 Euclid
Ave., Cleveland, O.
Picture Theatre Equipment Co., 21 E. 14th St..
New York.
Precision Machine Co., 317 E. 34th St., N. Y
Nicholas Power Co., 90 Gold St.. New York.
The Phantascope Mfg. Co., Washington, D. C.
Sweeley's Photo Supply House, 514-516 Erie
Ave., Renova, Pa.
Williams, Brown & Earle, Inc., 916-918 Chest-
nut St., Philadelphia, Pa.
MOTION PICTURE APPARATUS
Burke & James. Inc., 240-258 E. Ontario St.,
Chicago, 111.
MUSICAL INSTRUMENTS
Rudolph Wurlitzer Co., Cincinnati. O.
American Photoplayer Co., Berkeley, Calif.
POSTER AND PICTURE FRAMES
Menger & Ring, 442 W. 42nd St., New York.
RAW FILM
Eastman Kodak Co., Rochester, N. Y.
Celluloses Planchon, Inc., 75 Fifth Ave., New-
York. '
David Horsley, 1600 Broadway, N. Y.
Raw Film Supply Co., 15 E. 26th St., N. Y.
OPERA CHAIRS
The Hardesty Mfg. Co., Canal Dover, Ohio.
Steel Furniture Co., Grand Rapids, Mich.
PIPE ORGANS
Henry Pilcher's Sons, 914-920 Mason Ave.,
Louisville, Ky.
P. Moller, Hagerstown, Md.
PROJECTION LENSES
Bausch & Lomb Optical Co., 569 St. Paul St.,
Rochester, N. Y.
POSTERS
The Morgan Lithograph Co., Cleveland, Ohio.
REWINDEES AND GENERAL SUPPLIES
L. C. Smith Co., Schenectady, N. Y.
SCREENS
Atsco, Inc.. 218 West 42nd St., New York.
Day & Night Screens, Inc., 110 W. 40th St.,
X^ew York.
Mirror Screen Co., Inc., Shelbyville, Ind.
ST1EEL FILM E&UIPMENT FOR
EXCHAliGES AND MFRS.
Columbia Metal Box Co., 226-228 E. 144th St.,
Xew York.
TICKETS— ROLL AND COUPON
Rees Ticket Co., 400 S. 10th St.. Omaha, Neb.
THEATRE LOBBY FRAMES AND
FIXTURES
Xewman Mfg. Co., 715 Sycamore St., Cincin-
nati, O.
UNIFORMS
Fechheimer Bros., Union-made Uniforms, Cin-
cinnati, O.
VENTILATION, COOLING AND HEATING
Typhoon Fan Co., 1544 Broadway. N. Y.
70
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
pniiiiiiiiiiiiiiiiiniiiiiiiiiiiiuiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiip^
I The ALBUQUERQUE !
I FILM MFG. CO., Inc. I
I RELEASING THROUGH |
I Warner^s Features, Inc. |
I FEATURING |
j Miss Dot Farley !
I IN FEATUFIE STORIES WRITTEN |
i AND ACTED BY HER j
I PRODUCED UNDER THE DIRECTION OF J
I GILBERT P. HAMILTON |
I Past Releases |
I "First Law of Nature" |
I "The Trail of the Law** |
I "A Web of Fate'' |
I "The Course of Justice" . |
I "The Unwritten Justice" |
I "The Daughter of the Tribe" |
I Ready for Release |
I "The Lust of the Red Man" |
B The greatest Indian Story ever produced m
I "The Toll of the Warpath" |
I "The Price of Crime" |
B Undoubtedly the greatest three-reel subject of B
g the ^ear. B
I "False Pride Has a Fall" |
I OTHER GREAT PRODUCTIONS IN COURSE OF |
I CONSTRUCTION AT THEIR |
I WESTERN STUDIO |
I 406 Court St., Los Angeles, Calif. |
illllHH^
Be sure to mention "THE MOTION PIC:
The Fable of the "Dog" Town
(Continued from page 25.)
and it will take something strong enough to blow the roof
off to make 'em stir their stumps and go to a show. And
if you don't strike ten we'll be holding a financial inquest
over you in six months."
Jimmie was the son of the leading physician in the town.
He was young and well liked, he had social prestige, and,
what is better, he had sense.
He did not start his show in an airdome down behind
the livery stable, or in a building that had held every failure
and bankrupt that had ever come to town. He built a.
splinter-fire new airdome on Main street, right jam up
against his uncle John's bank.
TTE built the airdome right. He had comfortable seats ;
he imported a good operator from the city; a number of
his friends, young fellows whose fathers were the richest
men in town, acted as ushers. The daughter of the mayor
sang a song between reels. The orchestra that had played
for the Ideal Dancing Club made music. Jimmie sold tickets
and managed things, and from the date of the opening night
the town of Verity began to lose its reputation.
Jimmie packed the airdome. He made friends with the
church crowd ; he gave them special nights. He had benefits
for every lodge and secret society in town, and he put great
wads of money in nis uncle John's bank.
That fall a firm of architects in the city drew plans for the
most complete and up-to-date theater, with steam heating
plant, and perfect ventilating system. The theater was
built ; it is now in its second year, and it is one of the best
paying propositions that the town has.
There are hundreds of towns like Verity in this country.
There are veritable gold mines, two or three of them, in
every county, waiting to be developed. But they must be
managed right ; they must be managed as Jimmie Maxwell
managed his show.
'\/\ ANY theaters in small towns fail because they are
^^'^ managed by the former proprietor of the pool hall,
or some fellow who is no more fitted to be the manager of
a picture show than he is to be the Bishop of Canterbury^
some chap that surrounds himself with a bunch of hangers-
on of the young loafer type, and the show fails, as it de-
serves to do. But let a good level-headed man get in the
game and there is no better paying proposition in the coun-
try for the capital invested.
There is a regular harvest of dollars waiting for you,
Mr. Exhibitor, if you are wise and willing; but there are a
number of things you must know and do. The small town
exhibitor must carefully choose his program.
There seems to be an impression that anything is good
enough for a country town show. It is good enough for
them if it is the best the exchange has, not under any other
consideration. There is only one crowd to draw from in
the country town, and you must draw from it again and
again.
' I ^HERE is another thing the exhibitor must know, if he
is from the city. He must get the "rube" idea out of
his head. The people in small towns may not be as familiar
with elevators, tall buildings and street cars, but they are
far from the kind of straw-chewing, awkward louts the
vaudeville performers portray them to be.
The people in small towns are perhaps better informed in
art, literature and music than are their city cousins, because
they have more leisure to read and study.
If many an exhibitor, instead of staying in the city and
trying to put his competitor out of business, would pull up
stakes and go to a good live small town, and give the people
a good live program, he would soon be putting down stakes
in the bank, and feeding himself and his family steaks of the
porterhouse and tenderloin variety.
RE NEWS" when writing to advertisers.
September 19, 1914.
THE MOTION PICTURE NEWS
71
"BORN AGAIN"
(Hector Pilrn Corp. — Pive Parts)
EEVIEWED BY WILLIAM RZSSMAN AiDBEWS
THIS photoplay is a starring vehicle for Beulah Poynter,
who is cast for an emotional role taxing all of the hand-
some young actress's histrionic ability. It gives her an ex-
cellent opportunity to display a wealth of physical charms,
particular!}- in the boudoir scenes, which cannot help impress
the dullest ej-e. Indeed, the realism of manj-, like the incident
in the bedroom of the farmhouse where the heroine, dressed
in a "fetching"' nightie, plays with a demure feline and in-
advertently thrusts a shapeh' limb from the fiimsj- garment,
will keep any one from falling asleep.
The spectator gets a glimpse of the tinsel world of the
magic name in the ears of the uninitiated — "behind the scenes."
He sees the star's dressing room and is treated to a little
rumpus between the beautiful leading lady repulsing the bold
manager who offers a contract with a big salary — accompanied
by a Mephistophelian leer.
The leading lady is saved from an awful dilemma hy the
timely offer of marriage of a wealthy young man, who un-
fortunately does not live up to her conceptions of a model
husband. The benedict celebrates his happiness by inviting
a party of lively friends, and their Bachanal conduct proves
too much for the bride. Several hundred feet of the first reel
are devoted to the carousal of the bibulous guests, and they
show the effects of looking upon the wine when it is too red
with all the abandon such a scene must have to convey a deep
lesson on the evils of alcoholic indiscretion. This lesson is
doubly enforced by a repetition of similar episodes in this part
of the drama, thus driving home the sermon implied in the
behavior of the visitors.
This same method of impressing other strong parts of the
plot is employed in the sickroom scenes where the heroine,
laboring under the stress of tense emotion brought on by
nerve racking experience, tosses hysterically on the bed.
In "Born Again" this employment of the old fashioned mode
of getting absorbing interest — the use of dramatic contrasts
for obtaining surprises — has proved verj- effective. A repe-
tition of events can probably be used with telling effect only
in scenes like the ones standing out in this play on a firm basis
of startling realism.
' THE LURE OF LONDON"
It Is NOT
Impossible
Some theatre owners have the
idea that it is not possible to use
the only perfect screen on a full
drop. That idea is wrong. You
can use the
RADIUM GOLD
FIBRE SCREEN
on any size drop and with the em-
ployment of a little mechanical
skill have the screen adjust itself
automatically to be absolutely
perpendicular to the angle of pro-
jection.
(Warners — Three Keels)
eevxewi:d by petes milne
As the title clearly implies, this is a film of English man-
ufacture, but the title does not tell us that the picture
is a v,-ell played melodrama, not so far out of the ordinary to
be startling, but absorbing nevertheless.
It is one of those pictures which refresh one greath',
simply because it lacks the conventional villain of the deep-
dyed-in-the-wool variet},-: in fact it might be said that the
story contains no villain whatsoever, if the purely jealous
and later relenting actions of a woman may be passed over
as a natural outcome of circumstances. But the absence of
the hea\w does not detract from the charm of the picture
in any way at all; if anything, it adds to it.
Ivy Close, a young English actress, is introduced to
American motion picturegoers in this film, and if her ap-
pearance in this picture is a criterion of her future acting,
we sincerely hope that she ma}' be seen again, in as charming
a role as she plaj-s here. She is assisted by a competent cast,
which will help tlie picture to much of its success.
Even though the story is rather conventional, it is well
built, and will alwaj"s hold the interest, it seems, no matter
how many times it be seen. The action, or a good part of
it, transpires in some of the more prominent streets of Lon-
don, a merit which will not fail to be appreciated by the
onlookers. To see scenes of any strange or familiar city
is alwaj-s a welcome pleasure, and to see them with a story
being enacted on them is still a greater pleasure.
iContiinscd on page 75.)
Be sure to mentior. "THE MOnOlT PICTITEE
This will positively eliminate
the "Keystone" effect so often
seen.
It will also screen your pic-
tures in perfect proportion.
Ask us to tell you how you can
do this yourself at a trifling ex-
pense. Then you, too, can join
the ranks of those who
Use The Only-
Perfect Screen
ATSCO, Inc.
THE ALCO FILM CORPORATION
218 W. 42nd St.
New York City
NEWS'' when writiTia: to advertisers.
72
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiy^
Record of Current and Coming Releases |
EDITOR'S NOTE. — These lists of releases for this week and next are arranged in this form for the g
convenience of the operator and exhibitor. In the blank column a record may be kept of the g
date when a given subject will be shown at your house. Keep it in a convenient g
place for future reference. S
llllilll
GENERAL FILM PROGRAM
RELEASES OF THE WEEK.
AT MY
HOUSE
MONDAY, SEPT. 7TH, 1914.
BIOGRAPH. Love, Loot and Li-
quor, C, 434 15907
Bluebeard the Second, C, 565 .
EDISON. An Absent - Minded
Cupid, C, 1000 15913
ESSANAY. When Knights Were
Bold, C, 1000 15915
KALEM. The Devil's Dansant,
D., 2000 15908
SELIG. When the West Was
Young, D., 2000 15910
SELIG. Hearst-Selig News Pic-
torial No. 55, N., 1000 15910
VITAGRAPH. The Unwritten
Play, D., 1000 15912
TUESDAY, SEPT. 8TH, 1914.
BIOGRAPH. " The Cricket on
the Hearth, D., 2000 15926
EDISON. The Blind Fiddler,
D., 1000 15916
ESSANAY. Bill's Boy, D., 1000 15917
KALEM. A Mother's Atone-
ment, D., 1000 15925
KLEINE. The Eyes of Genius,
D., 2000 15918
LUBIN. The Belle of Brewerv-
viUe, C, 1000 15923
MELIES. Hen Fruit, C, 1000.. 15924
SELIG. A Typographical Error,
D., 1000 15920
VITAGRAPH. Brandon's Last
Ride, D., 2000 15921
WEDNESDAY, SEPT. 9TH, 1914.
EDISON. Getting Andv's Goat,
C, 1000 15928
. ESSANAY. The Fable of "The
Honeymoon that Tried to Come
Back," C, 1000 15931
KALEM. The Fuse of Death,
D. , 2000 15929
LUBIN. As We Forgive Those,
D.. 2000 15934
SELIG. The Man in Black,
Melo., 1000 15933
VITAGRAPH. The Band Lead-
er, C, 1000 15932
THURSDAY, SEPT. lOTH, 1914.
BIOGRAPH. The New Reporter,
D., 1000 15936
ESSANAY. Snakeville's Most
Popular Lady, C, 1000 15937
LL'BIN. On Lonesome Moun-
tain, D., 2000 15938
MELIES. Uninvited, C, 1000.. 15940
VITAGRAPH. Bella's Elope-
ment, D., 1000 15941
FHIDAY, SEPT. IITH, 1914.
EDISON. Face Value, D., 2000. 15943
ESSANAY. The Devil's Signa-
ture, D., 2000 15945
KALEM. Ham the Lineman, C.,
1000 15947
LUBIN. Squaring the Triangle,
D., 1000 15950
SELIG. Oh! Look Who's Here,
C, 1000 15948
VITAGRAPH. A Study in Feet,
C, 1000 15849
SATURDAY, SEPT. 12TH, 1914.
BIOGRAP-H. The Secret Nest,
C, 999 15957
EDISON. Dick Potter's Wife,
D. , 1000 15951
Jlllllllllllllllllll!!lll!
liii;::, ,
AT MY
HOUSE
ESS.\NAY. Broncho Billy, a
Friend in Need, D., 1000 15952
KALEM. The Path to Ruin,
D., 1000 15956
LUBIN, He Nearlv Won Out,
C, 400 15953
Too Many Aunts, C, 600
SELIG. The Missing Page, D.,
1000 15958
VITAGRAPH. He Danced Him-
self to Death, C, 2000 15954
GENERAL FILM PROGRAM
RELEASES OF NEXT WEEK.
MONDAY, SEPT. 14TH, 1914.
■ BIOGRAPH. The Backslider,
D. . 1000 15959
EDISON. Generals of the Fu-
ture. Descript., 525 15965
Buster Brown on the Care and
Treatment of Goats, C, 550.
ESSANAY. The Joblot Recruits,
C. 1000 15967
KALEM. The Mystery of the
Sleeping Death, D., 2000 15961
LUBIN. Lord Cecil Intervenes,
First of the Beloved Adven-
tures' Series, D., 1000 15968
SELIG. Ye Vengeful Vaga-
bonds, D., 2000 15962
SELIG. Hearst-Selig News Pic-
torial No. 57, N-., 1000 15966
VITAGRAPH. The Man Who
Knew, D., 1000 15964
TUESDAY, SEPT, 15TH. 1914.
BIOGRAPH. Merely Mother,
D. , 1733 15979
EDISON. Making a Convert,
E. , 1000 15969
ESSANAY. The Way of His
Father, D., 1000 15970
KALEM. Into the Depths, D.,
1000 15978
KLEINE. When Youth Meets
Youth, D., 2000 15971
LUBIN. Rastus Knew It Wasn't,
C, 400 15976
She Made Herself Beautiful, ,
C, 600
SELIG. The Eugenic Girl, C,
1000 15973
VITAGRAPH. Steve O'Grady's
Chance, D., 2000 15974
WEDNESDAY, SEPT. 16TH, 1914,
EDISON. A Summer Resort
Idvll, C, 1000 15981
ESSANAY. The Fable of "Lu-
tie, the False Alarm," C, 1000. 15984
KALEM. The Moonshiners, D.,
2000 15982
LUBIN. The Twin Brothers
Van Zandt, D., 2000 15987
SELIG. Jim, D., 1000 15986
VITAGRAPH. The Ageless Sex,
C, 1000 15985
THURSDAY, SEPT. 17TH, 1914.
BIOGRAPH. The Peddler's
Bag, D.. 999 ' 15989
ESSANAY. Sophie's Legacy, C,
1000 15990
LITBIN. The Double Life, D.,
2000 15991
MELIES. The Scab Waiter, C,
1000 15993
SELIG. Hearst-Selig News Pic-
torial No. 58, N., 1000 15995
VITAGRAPH. Politics and the
Press, D., 1000 1 5994
AT MY
HOUSE
FRIDAY, SEPT. 18TH, 1914.
BIOGRAPH. His Change of
Heart, D., 999 1604
EDISON. Sheep's Clothing. D.,
2000 15996
ESSANAY. Sparks of Fate. D.,
2000 15998
KALEM. Easy Monev, C, 1000 1600
LUBIN. For Repairs. D., 1000. 16003
SELIG. The Lonesome Trail,
C, 1000 16001
VITAGRAPH. Father's Time-
piece, C, 1000 16002
SATURDAY, SEPT. 19TH, 1914.
EDISON. Tim's Vindication, D.,
1000 16005
ESSANAY. Broncho Billy Butts
In, D., 1000 16006
KALEM. The Cub Reporter's
Assignment, D., 1000 16010
LUBIN. Pins Are Lucky, C,
400 16007
The German Band. C. 600
SELIG. At the Risk of His
Life. Melo., 1000 16012
VITAGRAPH. The Reward of
Thrift, D., 2000 16008
UNIVERSAL PROGRAM
RELEASES OF THE WEEK.
MONDAY, SEPT. 7TH, 1914.
IMP. The Silent Valley. D.. 2000
STERLING. The Broken Doll,
C
VICTOR. Little Meg and I . . .
TUESDAY, SEPT. 8TH, 1914.
■ CRYSTAL. The B a c h e 1 o r's
Housekeeper and Was He a
Hero? Split reel
GOLD SEAL. The Trey o'
Hearts, Episode 6, D., 2000...
UNIVERSAL IKE. Universal
Ike. Jr. Nearly Gets Married. C.
■WEDNESDAY, SEPT. 9TH, 1914,
ECLAIR. Bov, D., 2000
JOKER. The Uxmal Ruins in
Yucatan, Mexico, and Beau and
Hobo. Split reel
NESTOR. A Daughter of the
Plains, D
THURSDAY, SEPT. lOTH, 1914,
IMP. The Universal Boy in the
Juvenile Reformer. D
REX. Helping Mother, D.. 3000
STERLING. No release this week
FRIDAY, SEPT. IITH. 1914,
NESTOR. Feeding the Kitty, C.
POWERS. Angel of the Camp,
D
VICTOR. A Mysterious Mys-
tery, D., 2000
SATURDAY, SEPT. 12TH, 1914.
101 BISON. Our Enemy's Spy,
D. , 3000
JOKER. Jam and Jealousy and
the San Clemento Island. Split
reel
SUNDAY, SEPT. 13TH, 1914,
ECLAIR. For His Father's Life,
D
FRONTIER. Cattle, D
REX. Her Bounty, D
September 19, 1914.
THE MOTION PICTURE NEWS
7S
"THE PRICE OF CRIME"
(Albuquerque-Warner's — Three Reels)
REVIEWED BY PETER MILNE
A LBUQUERQUE'S specialty has for a long time been
stories dealing with the wild Indians of the West, their
unprovoked uprisings and bloody results, but here in this
picture the old order changeth, and a picture which might
come under the head of a society drama is set before the
public, although quite a bit of the action transpires in the
West, where the wonderful riding of the attaches of the
company iS' brought into play with sensational results.
THE VICTIM OF CROOKED PLAY.
Dorothea Farley is again the author and star of the pic-
ture, directed by Gilbert Hamilton, and supported by Jack
Conway, the good-for-nothing husband. H. A. Livingston,
Pete Poierer and Wanna Browne play smaller parts, and a
large cast of supporting supers appear.
Although Mr. Conway plays the unhappy part of the good-
for-nothing husband, who. although he is greatly neglectful
to his wife, one cannot but help feeling a little sympathy for
this man, so loving are his actions toward his mother, who,
no matter how much he neglects his wife, always receives
his greatest attention.
So great is the love of the wife for her husband, even
though he utterly neglects her, that she succeeds in keeping
the knowledge of his numerous crimes from his lovable
mother, who blindly believes that her son is a perfect man.
Not very often in the present day do we see that sight
which was once worked to death — the train holdup. Its
return in this picture after many months of absence affords
somewhat of a new spectacle, so long has it been neglected.
It is effected in a sensational manner, as the sister of the out-
law rides her horse alongside the train, grasps the end of a
car and lifts herself from the horse, then proceeds to the
front of the car and holds up the engineer, bringing the train
to a halt.
By a mere coincidence. Jack's mother and wife are in the
train, and he has joined the band of outlaws, which is pursued
by the sheriff and his posse after the holdup, and captured.
The son has been mortally injured by a severe fall, which is
exceptionally realistic, and he is brought to his blind mother
where he breathes his last. Later the mother dies, never
knowing that her son was a scapegrace.
WAR PICTURES
Be the first. Photographs of "World's
Greatest War" taken from life — Not
Newspaper Cuts. Our ME. KUBBELL is in the War Zone. B.v special
arrangements with s'^veral forPi^n associations, we are supplied with
the latest original and up-to-date cop.yrighted photographs. Title is on
bottom of each slide and also a separate descriptive lecture. Issued
in series of 14 colored slides. Price, each series, including large
poster, .$2.7-3. Extra Posters ,t cents each. Flags of nations, portraits
of Monarchs and important officials in war zone, set of 10 each. .$2. .50
a set, or S.t cents each. A booster for your business.
MOORE, HUBBELL & CO. Masonic Temple, ChicEigo
ATTENTION
EXHIBITORS ! !
We have mapped out the greatest
advertising campaign for you
that has ever been conceived.
Cheap
Big Returns
With our proposition you need
fear no competitors.
We give territorial protection, so
get signed up before your neigh-
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"First Come, First Served."
Not an experiment, but operat-
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everywhere.
Send us card or letter for layout
and details.
THE WYANOAK PUBLISHING CO.
136-146 West fifty-seeond Street
New York City
lie sure to mention "THE MOTION PICTURE NEWS" when writing to advertisers.
74
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
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I RELEASE DATES FOR READY REFERENCE— Continued |
= ^iiiiiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiiiii!iiiiiiiiiiiiiiiiiiiniiiiiiiiiiiiiiiiiiiiiii;;iMiiii[iiiiiiiiiiiii^
^lllllllll!ll!!lltlllll[ll!lllllll:!ni!lllllll!IIIIII IIIIIIIIIIIIIIllllllllllllllllllllllllllllllllllllllllllli:il!tlllllllllllllllllllt1lllllllllllll!IIIIIIIIIIIII!IIIIIN^^
UNIVERSAL PROGRAM
RELEASES OF NEXT WEEK.
AT KY
HOUSE
MONDAY, SEPT, 14TH, 1914,
IMP. Sweetheart Days, Mary
Pickford Special reissue, D. ...
VICTOR. A Gentleman from
Kentucky, D., 2000
STERLING. Trapped in a
Closet, C
TUESDAY, SEPT. 15TH, 1914.
CRYSTAL. A Joke On the
Toker, C
GOLD SEAL. The Trey o'
Hearts, Episode No. 7, D., 2000
UNIVERSAL IKE. The Scare-
crow and the Chaperon, C
WEDNESDAY, SEPT, 16TH, 1914.
ECLAIR. Adventures in Diplo-
macy, D., 3000
JOKER. For the Hand of Jane,
C. & Heringedorf, S. Split
reel
NESTOR. The Danger Line
THURSDAY, SEPT. 17TH, 1914.
IMP. The Man Who Was Mis-
understood, D., 2000
REX. The Mistress of Dead-
wood Basin, D
STERLING. No release this week
FRIDAY, SEPT. 18TH, 1914.
NESTOR. The Troublesome
Wink, C
POWERS. A Modern Melnotte,
D. . 2000
VICTOR. The Girl and the
Smuggler, D
SATURDAY, SEPT. 19TH, 1914,
BISON. The Higher Law, D.,
2000
JOKER. Love and Graft, C,
and The Hemp Industry of
Yucatan, Mexico, E
SUNDAY, SEPT. 20TH, 1914.
ECLAIR. Son. D
FRONTIER. A Rose of Yester-
day, D
REX. A Prince of Bavaria, C
2000
MUTUAL PROGRAM
RELEASES OF THE WEEK.
AT MY
HOUSE
MONDAY, SEPT. 7TH, 1914.
AMERICAN. Lola D., 2000...
KEYSTONE. Not yet announced.
RELIANCE. Our Mutual Girl
No. 34
TUESDAY, SEPT. 8TH, 1914.
BEAUT\^ The Motherless Kids,
C
MAJESTIC. Sierra Jim's Refor-
mation, D
THANHOUSER. Jean of the
Wilderness, D., 2000
WEDNESD.4Y, SEPT. 9TH, 1914.
AMERICAN. Break, Break,
Break, D
BRONCHO. The Cruise of the
Molly Anne, D., 2000
RELIANCE. The Sheriff's
Choice, D
THURSDAY, SEPT. lOTH, 1914.
DOMINO. Mildred's Doll, D.,
2000
KEYSTONE. Not yet announced.
MUTUAL WEEKLY. No. 89 . .
FRIDAI, SEPT. IITH, 1914.
KAY BEE. The Silver Candle-
stick, D., 2000.
THANHOUSER. In Danger's
Hour, D
PRINCESS. Sis, C
SATURDAY, SEPT. 12TH, 1914.
KEYSTONE. Not yet announced.
RELIANCE. Broken Nose Eai-
lev, D., 2000
RO'YAL. The Prodigal Husband.
C
SUNDAY, SEPT. 13TH, 1914.
KOMIC. Bill Goes In Business
for Himself (Bill No. 6), C . .
MAJESTIC. The Final Verdict,
D., 2000
THANHOUSER. The Emperor's
Spy, D
MUTUAL PROGRAM
RELEASES OF NEXT WEEK.
AT MY
HOUSE
MONDAY, SEPT. 14TH, 1914.
AMERICAN. The Cocoon and
the Butterfly, D., 2000
KEYSTONE. Not yet announced.
RELIANCE. Our Mutual Girl
No. 35
TUESDAY, SEPT. 15TH, 1914.
BEAUTY. The Only Way, D. .
MATESTIC. Every Man Has
His Price, D
THANHOUSER. Gold, D., 2000
WEDNESDAY, SEPT. 16TH, 1914.
AMERICAN. The Mirror, D. . .
BRONCHO. A Tale of the
Norhtwest Mounted, D., 2000.
RELIANCE. The High Grader,
D
THURSDAY, SEPT. 17TH, 1914,
DOMINO. A Tragedy of the
North Woods, D., 2000
KEY'STONE. Not yet announced.
MUTUAL WEEKLY. No. 90..
FRIDAY, SEPT. 18TH, 1914.
KAY BEE. No Account Smith's
Baby, D., 2000
MAJESTIC. Down the Hill to
Creditville, C
PRINCESS. The Master Hand,
D
SATURDAY, SEPT. 19TH, 1914.
KEYSTONE. Not yet announced.
RELIANCE. How the Kid Went
Over the Range, D., 2000
ROYAL. The Horse Trader, C.
SUNDAY, SEPT. 20TH, 1914.
KOMIC. Foiled Again, C
MAJESTIC. Her Awakening,
D., 2000
THANHOUSER. The Mettle of
a Man, D
HEARD IN THE LOBBIES
The Trent Theatre, on North Warren street,
Trenton, N. J., on of the largest theatres in
the city, has returned to "legitimate" pro-
ductions, eliminating the motion picture busi-
ness, which it found profitable during the
summer season.
The Airdome, opened some time ago by S.
Milton Shelton, on South Montgomery street,
Trenton, N. J., around the corner from the
State Street Theatre, the largest motion pic-
ture house in this section of the state is
closed. The management says it was the in-
tention to discontinue business with the ad-
vent of September, but no announcement was
made to this effect, the place appearing dark
Monday night, and not reopening. Billboards
and paraphernalia have been removed.
Several hundred persons nightly attended the
free motion picture display given in Newark,
N. J., under the auspices of the .State Society
for the Relief and Prevention of Tuberculosis,
three nights recently. The exhibition was
given on the grounds of Public School No. 3
at Third avenue and John street, and con-
sisted of eight reels of pictures showing means
of curing the disease and preventing its
spread.
"Cabiria" has closed a most successful ap-
pearance of two weeks at Moore's Strand.
Washington, D. C. This production has re-
ceived high firaise from official, educational
and professional circles of the National Cap-
ital. The "Littlest Rebel" followed, holding
the screen of the Strand for a week's dura-
tion. This was mounted in a military setting
with appropriate music by an orchestra of
twenty.
B. F. Jones, Jr., manager of the Independ-
ent Film Exchange at Wheeling, W. Va., re-
ports business in that section as being first
class.
R. A. Morrison, recently engaged as road
man for the Famous Players Film Service in
Pittsburgh, is meeting with success all over
his territory. He states that the pictures have
made a hit wherever displayed, and that he
has obtained a considerable number of con-
tracts.
"Caught in a Tight Pinch" is the title of
a society comedy-drama to be released by the
Beauty Company on Sept. 22, featuring
Margarita Fischer and Harry Pollard, who
have often proven their ability as fun-makers.
One of the most realistic scenes taken in
the studios of the American Company is that
which will be seen in "Jail Birds." William
Garwood takes a dive through the window
of a court house after being found guilty of
manslaughter in the picture.
An imusually funny picture under the name
of "Count Noahcount" has just been com-
pleted by Jack Blystone, Universal Joker di-
rector. Something of its comical nature may
be gleaned from its title.
Robert Leonard, director and leading man
of one of the Universal Rex companies, has
completed a one reel melodrama called "Little
Sister," which is said to be an exceptionally
gripping story. He has also just finished a
comedy-drama entitled "Her Aunt's Will."
" 'Lucille Love' is saving my life, financially
speaking," says Manager J. H. Cory, of the
Star Theatre, Laurel. Neb., writing to Manager
Van Husan, of the Laemmle Film Service Co.
in Omaha, asking terms on the Trey-o'-Hearts
feature.
Maurice Fleckles, general manager of the
Laemmle Service Co., visited in Omaha re-
cently just before starting for Europe to locate
his wife. He traveled with the Laemmle party
to the war countries.
Motion pictures will play an important nart
in the reproduction of the Battle of New
Orleans, which is to be refought on the identi-
cal battle-ground on January 8, 1915, the one
hundredth anniversary of the original battle
in which General Jackson defeated the forces
of his opponent, Packenham.
Arrangements have been made with various
producing companies in the United States to
film the event so that it may be preserved.
The celebration of this famous battle will be
held under the jurisdiction of the Louisville
Historical Society and will bring to an end
the hundred years of peace between this coun-
try and England. The scenario is now being
prepared by Stanley Clisby Arthur, chairman
of the committee on motion pictures for the
Historical Society.
September 19, 1914.
THE MOTION PICTURE NEWS
75
THE LURE OF LONDON
(Warners — Three Reels)
i^Continued front page 71.)
The only trouble which this end of the picture caused was
the gathering of small crowds! but these may easily be over-
looked. Good photography prevails throughout; one or two
of the street scenes give the appearance of being a little bit
blurred, but doubtless the renowned London mists were re-
sponsible for this small fault.
Daisy, while a little child, wanders away from home, is
found by a poor family, and brought up in their midst. Later
she becomes a famous dancer and is loved by an artist, who
in turn is loved by the girl's sister. When the former two
are engaged, she in a jealous rage tries to harm the girl
by casting her in a dark light in the eyes of her lover, but
when her true relation is made known, she speedily makes
amends and all ends well.
YOU'VE TRIED THE REST — NOW BUY THE BEST
Webb
Terminals
MOTION
PICTURE
SPECIALTY
& REPAIR
COMPANY
326 Third Ave.
Pittsburg, Pa.
How You Can Fill Your
House Every Performance
Each time you please a patron you influence
him to return. The best way to hold your
people is to protect your films through the
most efficient lens equipment — it's the
^auscK |omb
Projection [enses
The finest detail of every picture is thrown on the
screen with surprising clearness when a Bausch
& Lomb objective is used — there is a surprising
sharpness and brilliancy of illumination.
Regularly supplied with the Edison and Nicholas
Power machines and procurable from any film
exchange.
Our interesting booklet sent
free to ozvners and operators.
gausch ^ Ipmb Optical (p.
ST. PAUL STREET ROCHESTER,
THE MOTIO GRAPH
$2SO.OO
$250.00 $250.00
Is the Greatest Motion Picture Maciiine
value per dollar ever made in this country
A few of the reasons why you should use the
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7.
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9.
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SHARP AND ELICKERLESS PICTURES
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Brighter Light
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Hardened and ground star and cam
Ko wearing out of parts
Low cost of up-keep
All parts made in MOTIOGRAPH Factory
Every part guaranteed
Its simplicity
A money saver in up-keep as well as first cost
JIR. EXHIBITOR: — It is your di^ty as a successful Exhibitor to buy the BEST
machiue raauufactured, which should give ROCK STEADY. SHARP and FLICKER-
LE?S PICTURES, with SMALL up-keep. All of these qualities you will find in the
MOTIOGRAPH,
THE ENTERPRISE OPTICAL MFG. CO.
Ea,stem Office
21 East 14th Street
New York, N. Y.
564 W. Randolph St., CHICAGO, ILL.
Western Office
833 Market Street
San Francisco, Cal.
Be sure to mention "THE MOTION PICTURE NEWS ' when writing to advertisers.
76
THE MOTION PICTURE NEWS
Vol. 10. No. 11.
:IMIIllllllllllllllllllllllllllllllllllli;illl{llllllllllllllllllllllllllNIIIIIIIII{lllllllllllt{lllllt!lll>llll^
RELEASE DATES FOR READY REFERENCE
liiiillllllllliliiiillllllllllllllilllilliiliiiiiiliiiiiiiiiiiiiliiiiiiiiiiliiiiiNiiiiiiiimiiiiiiiiiiiiiiiiiiii^
liiliili;
GENERAL FILM PROGRAM
BIOGRAPH
9— 3. T;;c chief's Love Affair. C 501
9— 5. For the Cause, D 1000
9 — 7. Love. Loot and Liquor, C 434
r.luebeard the Second, C 565
9 — S. The Cricket on the Hearth, D 2018
9 — 10. The New Reporter, D 1000
9—12. The Secret Nest, C 999
9—14. The Backslider, D 1000
9 — 15. Merely Mother, D 1133
9—17. The Peddler's Bag, D 999
9— IS. His Change of Heart, D 999
EDISON
S— 28. The Birth of the Star Spangled
Banner, D 2000
S— 29. Treasure Trove, D 1000
8 — 31. The Buxom Country Lass, C 1000
9 — 1. The New York Police Department
Carnival, Descript 1000
•9— 2. A Village Scandal, C 1000
9— 4. The Viking Oueen, D 2000
9 — 5. Hearts of the Forest, D 1000
9— 7. An Absent-Minded Cupid, C 1000
9— 8. The Blind Fiddler, D 1000
9— 9. Getting Andy's Goat, C 1000
9 — 11. Face Value, D 2000
9—12. Dick Potter's Wife, D 1000
9—14. Generals of the Future, Descript. . 525
Buster Brown on the Care and
Treatment of Goats, C 550
9—15. Making a Convert, E 1000
9 — 16. A Summer Resort Idyll, C 1000
9—18. Sheep's Clothing, D 200O
9—19. Jim's Vindication, D 1000
ESSANAY
9— 5. Broncho Billy, the Vagabond, D...1000
9 — 7. When Knights Were Bold, C 1000
9 — 8. Bill's Boy, D 1000
9 — 9. The Fable of "The Honeymoon
That Tried to Come Back," C...1000
9 — 10. Snakeville's Most Popular Lady, C. 1000
9 — 11. Tlie Devil's Signature, D 2000
9—12. Bronko Billv: A Friend in Need, D.IOOO
9 — 14. The Joblot Recruits, C lOOC
9—15. The Way of His Father, D.' 1000
9—16. The Fable of ''Lutie, the False
Alarm," C 1000
9 — 17. Sophie's Legacy, C 1000
9 — 18. Sparks of Fate. D 2000
9—19. Broncho Billy Butts In 1000
KALEM
9— 1. The Hand of Fate, D.i 1000
9 — 2. The Oil Well Conspiracy. D 2000
9— 4. The Winking Zulu, C 1000
9 — 5. The Gambler's Reformation, D 1000
9— 7. The Devil's Dansant, D 2000
9 — 8. A Mother's Atonement, D 1000
9 — 9. The Fuse of Death, D 2000
9 — 11. Ham the Lineman, C 1000
9—12. The Path to Ruin, D 1000
9—14. The Mystery of the Sleeping Death,
D 2000
9—15. Into the Depths, D 1000
9—16. The Moonshiners, D 2000
<>— 18. Easy Money, C 1000
9 — 19. The Cub Reporter's Assignment. D.IOOO
KLEIKE
8— 25. "To Forgive, Divine," D 2000
9 — 1. The Voice of Innocence, D 2000
9— 8. The Eyes of Genius, D 2000
9—15. When Youth Meets Youth, D 2000
LtTBIN
9— 1. Never Too Old, C 400
The f;reen Alarm, C 600
9— 2. By Whose Hand, D 2000
9— 3. The Face in the Crowd, D 2000
9— 4. The Shell of Life, D 1000
9— 5. A Fool There Was, C 1000
9— 8. The Belle of Brewery ville, C 1000
9— 9. Af We Forgive Those, D 2000
9 — 10. Or. Lr,nesome Mountain, D 2000
9—11. Sc jarirjp the Triangle. D 1000
9—12. He Nearly Won Out, C 400
Too Many Aunts, C 600
9—14. Lord Cecil Intervenes, D 1000
9 — 15. Rastus Knew It Wasn't, C 400
She Made Herself Beautiful, C 600
9—16. The Twin Brothers Van Zandt, D.2000
9—17. The Double Life, D 2000
9—18. For Repairs, D 1000
9 — 19. Pins Are Lucky, C 400
The German Band, C 600
MELIES
9 — 1. Flee, You're Discovered, C 1000
9 — 3. A Case of Imagination, C 1000
9— 8. Hen Fruit, C 1000
9—10. Uninvited, C 1000
9—15. The Tramp's Revenge, C 1000
9—17. The Scab Waiter, C 1000
PATHE
8—24. Edible Fishes of the English Chan-
nel, E 550
Picturesque Normandy, France, T. . 500
RELEASE DAYS
GENERAL FILM PROGRAM
Monday — Biograph, Edison, Kalem, Pathe,
Selig, V'itagraph.
Tuesday — Edison, Essanay, Geo. Kleine,
Pathe, Lubin, Melies, Selig, Vitagraph.
Wednesday — ^Edison, Essanay, Kalem, Lu-
bin, Melies, Selig, Pathe, Vitagraph.
Thursday — Biograph, Essanay, Lubin, Me-
lies, Pathe, Selig, Vitagraph.
Friday — Edison, Essanay, Kalera, Selig.
Pathe, Lubin, Vitagraph.
Saturday — Biograph, Edison, Essanay, Ka
lem, Lubin, Pathe, Vitagraph, Selig.
UNIVERSAL PROGRAM
Monday — Victor, Imp, Powers.
Tuesday — Gold Seal, Crystal, Universal Ike,
Wednesday — Nestor, Joker, Eclair.
Thursday — Imp, Rex, Frontier, Sterling.
Friday — Nestor, Powers, Victor.
Saturday — Joker, Frontier, 101 Bison.
Sunday — Rex. Crystal, Eclair.
MUTUAL PROGRAM
Monday — American, Keystone, Reliance.
Tuesday — Beauty, Majestic, Thanhouser.
Wednesday — American, Broncho, Reliance.
Thursday — Domino, Keystone, Mutual.
Friday — Kay-Bee, Majestic, Princess.
Saturday — Keystone, Reliance. Royal.
Sunday — Majestic, Komic, Thanhouser.
8—25.
8—26.
8— 31.
9— 2.
Rapids and Falls at Trondhjen, T. . 300
Picturesque France, Lower Brit-
tany, T 350
From Flavre to Buc by Hydro-
aeroplane, T 350
Pathe's Daily News, No. 54, N 1000
Pathe's Daily News, No. 55, N....1000
Pathe's Daily News, No. 56, N 1000
SELIG
Who Killed George Graves? D 2000
Hearst-Selig News Pictorial No. 53,
N 1000
Life's Crucible, D 1000
To Be Called For, C 1000
Hearst-Selig News Pictorial No. 54,
N 1000
The House That Went Crazy, C...1000
Pawn Ticket 913, D 1000
When the West Was Young, D...2000
A Typographical Error, D 1000
The Man in Black, Melo 1000
Hearst-Selig News Pictorial No. 56,
N 1000
Oh! Look Who's Here, C 1000
The Missing Page, D 1000
Ye Vengeful Vagabonds, D 2000
Hearst-Selig News Pictorial No. 57,
N 1000
The Eugenic Girl, C 1000
Jim, D 1000
-17.
Hearst-Selig News Pictorial No. 58,
N 1000
The Lonesome Trail, C 1000
At the Risk of His Life, Melo 1000
VITAGRAPH
The Wrong Flat, C 1000
The Hidden Letters, D 2000
The Lost Cord, C 1000
The Upper Hand, D 1000
The Barrel Organ, C 1000
Too Much Uncle, C 2000
The Unwritten Play, D 1000
Brandon's Last Ride, D 2000
The Band Leader, C 1000
Bella's Elopement, D 1000
A Study in Feet, C 1000
He Danced Himself to Death, C. . .2000
The Man Who Knew, D 1000
Steve O'Grady's Chance, D 2000
The Ageless Sex, C 1000
Politics and the Press, D 1000
Father's Timepiece, C 1000
The Reward of Thrift, D 2000
UNIVERSAL PROGRAM
9—
8—
9—
101 BISON
15. The Oubliette, D
22. The Lure of the Geisha, D 2000
29. Law of the Lumberjack, D 2000
5. The Return of the Twin's Double,
D 3000
19. The Higher Law, D
CRYSTAL
18. Vivian's First Fellow, C
25. Barrelled and Bashful Ben, C, split
reel .
1. Curing a Lazy Wife, C
8. The Bachelor's Housekeeper and
Was He a Hero? Split reel
15. A Joke on the Joker, C
ECLAIR
26. The Character Woman, D 2000
30. Mesquit Pete's Son, D
2. The Jackpot Club, D 2000
6. No Show for the Chauffeur, C...
9. Boy, D
13. For His Father's Life, D
16. Adventures in Diplomacy, D., 3000.
20. Son, D "
FRONTIER
2. The Mind's Awakening, D
8. A Frontier Romance, D
16. Memories of Years, D
23. The Strange Signal, D
30. The Janitor's Son, D
6. Under Arizona Skies, D
GOLD SEAL
25. The Trey o' Hearts, 4th Episode,
D 2000
1. The Trey o' Hearts, Episode No. 5,
D. ..."
8. The Trey o' Hearts, Episode No. 6,
D 2000
15. The Trey o' Hearts, Episode No. 7,
D 2000
IMP
20. On the High Sea, D 2000
24. Jim Webb, Senator, D 3000
27. The LTniversal Boy in the Chinese
Mystery, D
■ 3. Tempest and Sunshine, E 2000
7. The Silent Valley, D 2000
10. The Universal Boy in the Juvenile
Reformer, D
14. Sweetheart Days, Mary Pickford
Special Reissue, D
17. - The Man Who Was Misunderstood,
D 2000
NESTOR
12. 38 Calibre Friendship, D
14. On Rugged Shores
19. The Creeping Flame, D
21. A Lucky Deception, C
-epteniber ly. 1914.
THE MOTION PICTURE NEWS
Great Northern
Hotel
118 West 57th Street, New York City
One of Xew York's Newest
Hotels. Located on one of
the most exclusive residen-
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Room unth private bath $2.00
Double Room lifith private bath 5.00
Parlor, bedroom and bath $4.00 and up
TITLES
Our Title Department has been re-
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placed under the direction of recog-
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Its highly perfected apparatus, lino-
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us to produce the most difficult title
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Save money and insure the best re-
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largest and most complete com-
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CENTAUR
FILM CO.
Bayonne, N. J., and 1600 Broadway, N. Y.
''Flying A" and
mm
American ''Beauty ' ' Films
"CAUGHT IN A TIGHT PINCH"
Featuring MARGARITA FISCHER and HARRY POLLARD.
It's a Scream. Release Tuesday, Sept. 22nd, 1914
"THE REDEMPTION OF A PAL"
A Powerful Two Part Sociological Drama, with GEORGE FIELD in Titular Role.
Under direction of Henry Otto. Release Monday, Sept. 21st, 1914.
"HIS FAITH IN HUMANITY"
A Study in Hum2m Nature.
Release Wednesday, Sept. 23rd, 1914
" THE TAMING OF SUNNYBROOK NELL "
A Story of the Hills and Vales. Release Friday, Sept. 25th, 1914.
Featuring WM. GARWOOD and VIVIAN RICH. Under direction of Sydney Ayres.
Distributed in United States and Canada eschisivel>- "by TIic Mutual Film Corporation.
AMERICAN 'Fim MNUFACTURING CO.
CHICAGO
Be sure to mention "THE MOTION PICTURE NEWS" v.-hen -a-riting to advartisers.
78
THE MOTION PICTURE NEWS
Vol. 10. No. IL
^IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIUIIIIIIIIillllllllllllllllllllllllllllllllllllllllllllll)IIIIIIIIIIIIIIIIIIIIIIIO^
pillllNIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIII!lllllllllllinilllllllllllll!lllllllllllllllllllllllllllll^
RELEASE DATES FOR READY REFERENCE— Continued
imiiiii iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiNiiiiiuiiiiiiiiaiiiiiiiiiiiiiiiiii^ iiiiNiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiin^
?iillllllllllllllllllllllllllllllllllllllll!lllillllllli:ilNllllllllllNllllllllllllllllllllllllilllllllllllllllili^
8 — 26. A Miner's Romance, D !...
8 — 28. For Love or Money, C
9 — 2. The Foreman's Treachery, D
9 — 4. The Baby Did It, C
9 — 9. A Daughter of the Plains, D
9 — 11. Feeding the Kitty, C
9—16. The Danger Line, D
9 — 18. The Troublesome Wink, C
PO'WERS
8— 7. The Man of Her Choice
8 — 14. The Barnstormers, C
8—21. The Divorcee, D
8— 28. This Is the Life, C
9— 4. The Storm Bird, C
9 — 11. Angel of the Camp, D
9—18. A Modern Melnotte, D 2000
REX
8 — 13. Through the Flames, D
8—16. The Hedge Between, D
8—20. A Bowl of Roses, D
8—23. The Hole in the Garden Wall, D. .
8—27. A Law Unto Herself, D 2000
8 — 30. Out of the Depths, D
9— 3. Daisies, D
9 — 6. The Boob's Nemesis, C
9 — 10. Helping Mother, D 300C
9—13
9 — 17. The Mistress of Deadwood Basin,
D „
9—20. A Prince of Bavaria, C
STEELING
8—24. .A. Rural Affair, C
8 — 27. Snookee's Disguise, C...
8— 31. The Tale of a Hat, C
9— 3. A Bogus Baron, C
9— 7. The Broken Doll, C
9 — 14. Trapped in a Closet, C
UmVERSAL IKE
8 — 24. Universal Ike, Jr.'s, Fortune, C...
9 — 1. Universal Ike, jr.'s. Fortune, C...
9 — 8. Universal Ike, Jr., Nearly Gets
Married, C
9 — 15. The Scarecrow and the Chaperon,
C
VICTOR
8—21. The Slavey's Romance, D
8—24. There Is a Destiny, D 2000
8—28. Counterfeiters, D 2000
8— 31. The Man from Nowhere, D 2000
9— 4. The Derelict and the Man, D 2000
9 — 7. Little Meg and I, D.
9 — 11. A Mysterious Mystery, D 2000
9 — 14. A Gentleman from Kentucky, D...2000
9—17. The Girl and the Smuggler, D
MUTUAL FILM PROGRAM
9—
9
9-
9-
9-
9-
9-
AMERICAN
2. The Wrong Birds
7. Lola 2000
9. Break, Break, Break
14. The Cocoon and the Butterfly
16. The Mirror
21. The Redemption of a Pal
23. His Faith in Humanity
25. The Brothers
BEAUTY
8 — 25. Susie's New Shoes....
9— 1. A Modern Othello
9 — 8. The Motherless Kids
9—15. The Only Way
BRONCHO
8 — 19. The Robbery at Pine River
8— 26. The Sheriff's Sister 2000
9 — 2. When America Was Young 2000
9— 9. The Cruise of The Molly Anne 2000
9 — 16. A Tale of the Northwest Mounted.
DOMINO
8— 6. The Thunderbolt 2000
8—13. A Romance of the Sawdust Ring.. 2000
-20. The Defaulter
-i/. Ihe Village 'Neath the Sea
- 3. The Silver Bell
-10. Mildred's Doll
-17. A Tragedy of the North Woods...
JOKER
-29. Well! Well! C
- 2. Father's Bride, C
- 9. The Uxmal Ruins in Yucatan, Mex-
ico, and Beau and Hobo, split
reel
Jam and Jealousy, and The San
Clemento Island, split reel
-16. For the Hand of jane, C, and
Heringedorf, S., split reel
-19. Love and Graft, C, and The Hemp
Industry of Yucatan, Mexico, E.,
split reel
2000
8—25
2000
8—29
2000
S— 31
2000
') — 2
9— 4
9— S
9— 7
9— 9
9—12
9—14
9—16
9—12.
KAY-BEE
8 — 21. The Winning of Denise...
8— 28. The Old Love's Best!
9— 1. Stacked Cards
9 — 11. The Silver Candlesticks...
8^18. No-Account Smith's Baby.
KEYSTONE
-16. Mabel's New Job
-18. The Sky Pirate
-20. The Fatal Sweet Tooth
-23. Those Happy Days
-25. The Great Toe Mystery
-27. Soldiers of Misfortune
- 1. The Property Man
- 6. A New York Girl
- 8. A Coat's Tale
-10. The Face On the Bar Room Floor.
-11. Recreation — The Yosemite
-IS. Such a Cook!
-17. The Minstrel Man
-20. Those Country Kids
-22. Caught in a Flue
-24. Fatty's Gift
-27. The Masquerader
-29. Her Last Chance
-31. His New Profession
- 3. The Baggage Smasher
- 5. A Brand N"ew Hero
- 7. The Rounders
-10. Mabel's Latest Prank
KOMIC
- 9. Ethel's Aunt
-16. Bill No. 4
-23. A Physical Culture Romance
-30. Bill Organizes a Union (No. 5) . . .
- 6. The Mascot
-13. Bill Goes in
(No. 6) ..
Business for Himself
MAJESTIC
-11. The Saving Flame
-16. Her Mother's Necklace 2000
-18. The Inner Conscience
-21. A Lesson in Mechanics
-23. The Second Mrs. Roebuck 2000
-25. Granny 2000
-30. Franchy 2000
- 1. The Milk-Fed Boy
- 6. For Those Unborn
- 8. Sierra Jim's Reformation
-13. Women of the Early West ..2000
-15. Every Man Has His Price
-18. Down the Hill to Creditville
PRINCESS
- 7. Her Duty
-14. A Rural Romance....'
-21. The Belle of the School
-28. The Keeper of the Light
- 4. His Winning Way
-11. Sis
-18. The Master Hand
RELIANCE
-15. The Wagon of Death
-17. Our Mutual Girl No. 31
-19. Izzy Gets the Wrong Bottle
-22. For the last Edition
-24. Our Mutual Girl No. 32
8—15.
7—19
2000
7—21
2000
7—26
2000
7—28
2000
8— 2
8— 4
8— 9
8—11
8—16
8—18
8—25
8—30
9— 1
9— 6
9— 8
9—11
9—13
9—15
The Stolen 'Ore
Through the Dark 2000'
Our Mutual Girl No.33
The Miner's Baby
Turned Back
In the Nick of Time 2000.
Our Mutual Girl No. 34
The Sheriff's Choice
Broken Nose Bailey
Our Mutual Girl No. 35
The High Grader
ROYAL
Cupid Dances a Tango
His Long-Lost Friend
A Run for His Money
O'Flanagan's Luck
The Prodigal Husband
The Horse Trader
THANHOUSER
Harry's Waterloo
The Pendulum of Fate 2000'
From Wash to Washington
The Messenger of Death 2000
The Butterfly Bug
The Guiding Hand 2000
Little Mischief .
In Peril's Path
Her Big Brother
McCarn Plays Fate 2000'
A Dog's Good Deed
Art the Artist
A Mother's Choice. 2000-
Little Mischief
Jean of the Wilderness 200O'
In Danger's Hour
The Emperor's Spy
Gold
INDEPENDENT RELEASES
ECLECTIC FILM COMPANY
Max's Feet Are Pinched, C, half
reel
Picturesque France, the Valley of
Jonte, C, half reel
Doubles Bring Troubles, C 700'
Prairie Dogs, E 300
Black Roderick, D
Pathe Daily News No. 60, N
The Pawn of Fortune, D
Pathe Daily News No. 61, N
FILMS LLOYD
5— 7. Cora, the Temptress 3900'
GREAT NORTHERN SPECIAL
5— 5. The Monomaniac 3000'
PICTURE PLAYHOUSE FILM COMPANY
7 — 29. Lupin, the Gentleman Burglar 3000
S— 10. The Oath of a Viking 3000
8— 19. The Next in Command 4000
8— 26. The Film Detective 4000
9— 5. The Poison Pool 5000'
ANIMATED SONGS
Imperial Motion Picture Co., New York
Releases for August:
A Fool There Was.
Take Me Back to Frisco Town.
Shadows.
Father Came Home with the Milkman in^
the Morning.
Dear Old Girl.
What a Wonderful Love That Would Be.
When I Dream of Killarney.
Down in Our Old Country Town.
In the Valley of the Moon.
Let's Go Back to Sweetheart Days.
Just a Black Sheep That Strayed from the
Fold.
Let Us Kiss and Make Up Again.
There's a Lonesome Little Girl in a Lone-
some Little Town.
She Was -My Dad's First Sweetheart.
Down Where the Old Road Turns.
Push It Along.
She's Just a Bird in a Gilded Cage.
September 19, 1914
THE MOTION PICTURE NEWS
79
No matter how thrilling
a story one may read, interest
is not sustained if poor type,
poor paper and poor press work
make hard work for the eyes.
It's the same with motion pic-
tures. A clear picture is as neces-
sary as a good scenario.
Because the basic product is right,
the clearest pictures are on ' ' East-
man" film. Look for the stencil
mark in the margin.
EASTMAN KODAK CO.,
ROCHESTER, N. Y.
1
HengerSRiiigr
is?
I- U B I N
Three Lubin Masterpieces Now
Showing With Wonderful Success
"THE WOLF"
By Eugene Walter Produced by Barry O'Neil
6 Reels
"THE HOUSE NEXT DOOR"
5 Reels By J. Hartley Manners Produced by Barry O'Neil
Late Star of Madame X'
y Company in
WILLIAM ELLIOTT
"THE FORTUNE HUNTER"
6 Reels
By Winchell Smith
Produced by Barry O'Neil
Four Lubin Masterpieces
To Be Released Soon
BY SPECIAL ARRANGEMENT WITH FRED MACE
EVELYN NESBIT THAW w.ill.AM-T'lli^^^'i^
"THREADS OF DESTINY"
5 Reels By William H. Clifford Produced by Joseph W. Smiley
RAYMOND HITCHCOCK '"'tiTsHt^''''
InaS ReelComedy Drama written especially for him by Lawrence McCloskey
Produced by George Terwilliger
EDWIN ARDEN and ROMAINE FIELDING i»
S Reels T A T I F'Q IMF^T Produced by
By Edwin Arden dfWjLiEi l3 lllIiO 1 Romaine Fielding
"MARAH, THE PYTHONESS"
3 Reels By Clay M. Greene Produced by Joseph W. Smiley
SIX REGULAR RELEASES EACH WEEK
:'??lr,^\'cT?N^?^l?^L"^^ ' ; series Monda., September 14th
••SHrSiD^E^'SER'sELF^IlAUTIFUL-- ) ^1="' ^^^el Comedy. . . .Tuesday, September 15th
"THE TWIN BROTHEES VAN ZANDT"— Two Reel Drama Wednesday, September 16th
"THE DOUBLE LIFE"— Two Reel Drama Thursday, September 17th
'FOR REPAIRS"— Drama Friday, September 18th
September 19th
■PINS ARE LUCKY" ( ^^^.^ ^^^^ Comedy Saturday
"THE GERMAN BAND'
SPECIAL ONE, THREE AND SIX SHEET POSTERS.
Lubin Manufacturing Company, Philadelphia, Pa. ifke'streei
Be sure to mention "THE UOTION PICTUEE NEWS ' when writing to advertisers.
THE MOTION PICTURE NEWS
Vol. 10'. Xo. 11.
GENERAL
MAIN OFFICE: 200 FIFTH
LIST OF
CITY STATE STREET ADDRESS
ALBANY NEW YORK 737 BROADWAY
ATLANTA GEORGIA RHODES BUILDING
BALTIMORE MARYLAND 36 SOUTH EUTAW STREET
BANGOR MAINE 123 FRANKLIN STREET
BOSTON MASSACHUSETTS .218 COMMERCIAL STREET
BUFFALO NEW YORK 122 PEARL STREET
BUTTE MONTANA 50 E. BROADWAY
CALGARY ALTA, CANADA ...85 McDOUGALL BLOCK
CHICAGO ILLINOIS 429 S. WABASH AVENUE
CHICAGO ILLINOIS 139 N. CLARK STREET
CHICAGO ILLINOIS 19 S. WABASH AVENUE
CINCINNATI OHIO S. E. COR. 7TH & WALNUT STREETS
CLEVELAND OHIO 1022 SUPERIOR AVENUE, N. E.
COLUMBUS OHIO 26 W. NAGHTEN STREET
DALLAS TEXAS 2017 COMMERCE STREET
DENVER COLORADO 1448 CHAMPA STREET
DETROIT MICHIGAN 71 GRISWOLD STREET
INDIANAPOLIS INDIANA 24 W. WASHINGTON STREET
KANSAS CITY MISSOURI 921 WALNUT STREET
LOS ANGELES CALIFORNIA 822 SO. BROADWAY
MEMPHIS TENNESSEE 302 MULBERRY STREET
MILWAUKEE WISCONSIN 220 W. WATER STREET
MINNEAPOLIS MINNESOTA 909 HENNEPIN AVENUE
MONTREAL CANADA 243 BLEURY STREET
Be sure to mention "THE MOTION PICTURE NEWS" when writing to advertisers.
September 19, 1914
THE MOTION PICTURE NEWS
81
FILM CO
AVENUE, NEW YORK
BRANCHES
CITY STATE STREET ADDRESS
NEW ORLEANS LOUISIANA 840 UNION STREET
NEW YORK CITY NEW YORK 440 FOURTH AVENUE
NEW YORK CITY ... NEW YORK 71 W. 23RD STREET
NEW YORK CITY NEW YORK 260 WEST 42ND STREET
OKLAHOMA CITY ...OKLAHOMA 211 WEST 2ND STREET
OMAHA NEBRASKA 208 SOUTH 13TH STREET
PHILADELPHIA PENNSYLVANIA ..1308 VINE STREET
PITTSBURGH PENNSYLVANIA ..119 FOURTH AVENUE
PITTSBURGH PENNSYLVANIA 436 FOURTH AVENUE
PORTLAND OREGON 393-5 OAK STREET
ROCHESTER NEW YORK 501 CENTRAL BUILDING
ST. JOHN N. B., CANADA ....122 GERMAIN STREET
ST. LOUIS MISSOURI 3610 OLIVE STREET
SALT LAKE CITY ...UTAH 260 FLORAL AVENUE
SAN FRANCISCO CALIFORNIA 138 EDDY STREET
SEATTLE WASHINGTON 819 THIRD AVENUE
SPOKANE WASHINGTON 120 WALL STREET
SYRACUSE NEW YORK HIPPODROME BUILDING
TORONTO CANADA 172 KING STREET, WEST
VANCOUVER B. C, CANADA 440 PENDER STREET, WEST
WASHINGTON D. C 7TH & E STREETS, N. W.
WHEELING WEST VIRGINIA .. .1141 EAST SIDE CHAPLINE STREET
WILKES-BARRE PENNSYLVANIA ...47 S. PENNSYLVANIA AVENUE
WINNIPEG MAN., CANADA ....220 PHOENIX BLOCK
Be sure to mention "THE MOTION PICTURE NEWS" when writing to advertisers.
82
THE MOTION PICTURE NEWS,
Vol. 10. No. 11.
*THE CHEAPEST PLACE W
^ zn
TO BUY BEST QUALITY
ffi ROLL TICKETS W
^ 722 Broadway, New York ^
Perfect Numbering Quick Delivery
THE ELEPHANT BRAND
Means Quality
WORLD FILM
CORPORATION
130 West 46th St., New York
SAfEIYflRST!
The first thing that
ever stack yoa —
(SAFETY PIN)
YOU WON'T GET STUCK IF THE
Milwaukee Poster Mounting
Company
DOES YOUR MOUNTING
OF POSTERS ON CLOTH
Main Office
133 SECOND STREET
Milwaakee, Wis.
Write tor Information
Minneapolis Branch
252 1st AVE., NORTH
Minneapolis, Minn.
THE CORCORAN RACK IS
THE BEST EVER
Get No. 6 Price List
A. J CORCORAN, INC.
9 'A John Street
York
Kinematograph Weekly
$S. 15 a Year
The Leading Motion Picture
Publication of Great Britain and
Colonies
Sample Copies 10 cents
For Advertising Eates Write
Associated Moving Picture Press
250A Kingston Ave., Brooklyn, N. Y.
In and Out of Los Angeles
Studios
{Continued from page 59.)
William Hiller, a German motion picture
producer, is a new member of the Los An-
geles colony — being connected with the Los
.■\ngeles Film Corporation in charge of produc-
tion. Mr. Hiller was on a tour of the world
and had just reached Los Angeles when he
learned it would be impossible for him to re-
turn to Europe.
He immediately sought employment. For the
past two years he was connected with the
Deutsche Kinnematographische Gesellschaft as
director and playing leads, and prior to that
time was with many of the leading manufac-
turers of the Continent.
It is the intention of the Los Angeles cor-
poration to make five and six-reel pictures, with
a release to be sold by States right each month.
Production of the first picture will begin
shortly. One reel of comedy will be made
each week.
Mrs. Chauncey Ward Badly Injured
The Marshal Neilan Kalem comedy company
was at San Pedro recently where another sea
picture was made. In this Ruth Roland was
featured.
Mrs. Chauncey Ward, character woman for
the Sterling Motion Picture company, was
badly maimed when a Hollywood-Los Angeles
.-street car on which she was riding, collided
with a heavy truck, and it will be several
weeks before she will be able to appear be-
fore the camera. Lon Chaney, of the Uni-
versal, passed a moment after the accident
happened, and by experience gained in motion
picture accidents rendered first aid to the
injured.
The comedians and comediennes of the Al
Curtis Joker Universal company have been
filming a burlesque of the European war, "The
Battle of the Nations," which in a comedy way
will show the far-reaching effect of the great
international conflict.
Murdock McQuarrie has been featured in a
one-reel heart interest story, "Foundlings of
Father Time," filmed by Director Charles Gib-
lyn at the Universal studio. '
Completes Latest "Trey o' Heart"
Al Cristy and his funmakers recently made
for the Joker Universal brand a Pullman car
comedy, "All Aboard."
"Disillusioned," a one-reel Victor picture
made by Jacques Jaccard, with J. Warren Ker-
rigan and Vera Sisson, makes an appeal for
all to go back to the simple life. George Peri-
olat plays a good character part.
In "White Roses," Robert Z. Leonard di-
rects and plays the part of a circulation man-
ager of a big city daily, opposite Ella Hall as
a little street newsgirl. The story is of a
heart interest nature and the picture consists
of one reel.
The Wilfred Lucas Gold Seal company mak-
ing the "Trey o' Hearts" serial, has com-
pleted the ninth installment.
INCORPORATIONS
At Providence, R. I.:
THE WORLD INDEPENDENT FILM
COMPANY. Engage in theatrical enterprises
and manufacture and sell films for motion
picture machines, $250,000.
The capital stock is divided into $200,000
common and $50,000 preferred. The incor-
porators are Harry Cutler, Rudolph M. Broun,
of Buenos Ayres, Argentina, and John H.
Flanagan, an attorney of Providence.
At Harrisburg, Pa. :
THE HICRO MOTION PICTURE COM-
PANY. Manufacture of motion picture films;
$100,000. H. C. Hones, J. W. Hines, Wilkes-
Barre, Pa.; W. J. Comley, West Moor, Pa.
LantemSlideMatCo.
Manufacturers of
Lantern Slide Mats and
Reel Bands
Prompt
Service
Prices
Kight
Best
Goods
149 W. 35th St., New York
Telephone: Greeley 6414
I FURNITURE & FURNISHINGS |
I On RENTAL |
I We eqnlp your settings complete In ac- i
= cordance with your scenario. =
I WILLIAIVI BIRNS I
103-105 West 37th St.
Fhone: Greeley 62.j3.
Illlllllllllllllllllllllllllllllllllllr.
STERLING
Motion Picture
CAMERA
Price No. 2 $360
Including Instruction.
This is a practical Professional Camera
fitted with Zeiss Tessar Lens, patent
.idjustable dissolving shutter and aper-
ture plate operated from outside of
eaniera case, equipped with 4-500 ft.
magazine.
STERLING CAMERA & FILM CO.
145 W. 45th St., New York City, N. Y.
Bryant 8064
Yonr negative developed, printed and titled complete
ESC delivered "I O ,
per foot within ■■■ ^ "ours
Titles 6*^ per foot
GUNBY BROS., Inc.
145 West 4Sth Street New York City
"New
Film
for
Old"
nims
Improved,
Cleansed
and
Softened
Multicolor! Film Improving Co., Inc.
15 East 26th Street New York
Philadelphia Branch Alhert Teitfl
11?6 Vine Street President
Manufacturers of the Wonderful
Eemhusch Patented Glass MIRROR SCREEN
and all other kinds of
Curtains for Moving Picture Projection
GLASS SCREENS
Mirror Screen
Mirror Screen Split
Glass Transparent Screen
for Rear Projection
METALLIZED SCREENS
Gold >"ibre
Silvercloth
Mirror Cloth
Seamless, with stretchers
White Opaque
J. REMBUSCH, Pres.
Phone Seven-Eleven
MIRROR SCREEN COMPANY
Incorporated
SHELBYVILLE, INDIANA
Leave a high door or a ten-inch slot in your new theatre because
eventually you will buy a Glass Mirror Screen. Why not now?
Be sure to menHon "THE MOTION PICTURE NEWS" wbei- writing to advertisers.
\
SEPTEMBER 26, 1914
1^
HAS THE aUALlTY
IF THE TRADE
AHACK ON WAR FILMS RENEWED
DANIEL FROHMAN
Presenis
The celebrated mteraational star,
Mme BEFEITL^ KALICH
TtTKerToremost dramatic success.
VOLUME X
NUMBER 12
PRICE, 10 CENTS
September 26, 1914.
THE MOTION PICTURE NEWS
3
KEYSTONE
One Two-Part Photo-
play a Week
Friday, Sept. 25— The Death Mask
" Oct. 2 — One of the Discard
9_The Sheriff of Musca-
tine
16— The Word of His
People
Three a Week
Monday Sept. 21— H e Loved the
Ladies
Thursday " 24— The New Janitor
Saturday " 26— Fatty's Debut
Monday " 28— Hard Cider
IMPORTANT NOTICE
The Keystone Co. in the very near future will
release a multiple reel comedy every other week in
addition to the regular releases.
BRONCHO
One Two-Part Photoplay a Week
Wednesday, Sept. 23 — Parson Larkin's
Wife
30— The Right to
Die
Oct. 7— The Boss of the
8th
" 14— The End of the
Galley
" 21— Shorty and Sher-
lock Holmes
OMiNo
One Two-Part Photoplay a Week
Thursday, Sept. 24 — The Test of Flame
" Oct. 1 — The Gamekeeper's
Daughter
8— The Whiskey Run-
ners
" 15— Jimmy
" 22— The Power of the
Angelus
" 29— Eric the Red's
Wooing
Released Exclusively Through The Mutual Film Corporation
Beautiful bright colored pennants of the four brands can be had by send-
ing to the PUBLICITY DEPT. 35 cents for one, $1.25 for set of four.
8 X 10 photos of our players can be had by sending to the PUBLICITY
DEPT. 15 cents for one, 50 cents for set of four, $1.00 for set of eight.
Keystone Mabel in Four Poses 50 Cents
New York Motion Picture Corporation
FORTY-SECOND STREET and BROADWAY, Longacre Building, NEW YORK
Be sure to mention "THE MOTION PICTURE NEWS" when writing to advertisers. -
Pennants —
Photos —
4 THEMOTIONPICTURENEWS Vol.10. No. 12.
presents
"ENGLAND'S MENACE"
■n T> • i. TVl- X nielli Hi jr/iJ^lO T> J J 1_ TT 1J 01
By Bannister Merwm (Copyrio-ht 1914) Produced by Harold Shaw
Filmed by The London Film Co., Ltd.
Mis? Edna Fltici.-itli as "Lady Betty" in "England's Menace."
NOW 15 THE TIME TO ACT ! ONLY A FEW STATES LEFT NOW !
on this most timely and momentous Feature Film pronourced by the leading Exhibitors and Critics to be
one of. the greatest and most exciting Films ever pre^-entpd to the American Public.
Read what the "Billboard" says:
There are war pictures and war pictures, but the Cosmofotofilm Company has to offer in "England's
Menace" a photo-play dealing with this subject that is far beyond the average "timely" picture now being ex-
ploited. Although the production is of unusual dramatic strength, there are no actual scenes of carnage or
battle, the entire play is ominously "silent" in this respect, which adds to its gripping power. In short,
it is a feature that should go big in any theatre, as it will stir up patriotism in the breast of anyone,
regardless of nationality. — Billboard, 9/12/14.
WORLD'S TOWER BUILDING, 110-112 W. 40TH STREET, NEW YORK
tie sure to mention "THE MOTION PICTURE NEWS" when writing to advertisers.
September 26, 1914.
THE MOTION PICTURE NEWS
5
MASTERPIECE FILMS MASTERPIECE FILMS
Release Date Soon To Be Announced
MR. MAX FIGMAN
IN
"The Hoosier Schoolmaster"
(FIVE REELS)
A Comedy-Drama Adapted From the Novel of
ED^A/ARD EGOUESTOIM
To make a refined and spontaneous comedy of the first order.
To avoid the exaggerated and hysterical type of melodrama, the unnatural in acting and
the improbable elements of plot — this has been the aim of the producer.
"THE HOOSIER SCHOOLMASTER" has been translated into a dozen languages. In
every paragraph there is a sob or a smile. In every foot of the film there is a tear or a
laugh. It is a story of everyday men and women. All great stories have been such.
We will negotiate with first-class houses on a commission basis. We will sell to reputable
state-right buyers. AVrite or wire.
M. DE LA PARELLE, Producer
ELLIOTT J. CLAWSON, Assistant Producer
Address all communications to
MASTERPIECE FILM MANUFACTURING CO.
1 1 1 1 Van Nuys Building, Los Angeles.lGal.
MASTERPIECE FILMS MASTERPIECEjFILMS
Be sure to mention "IHE MOTION PICTUKE KEWS" when writing to advertisers.
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
GENERAL
MAIN OFFICE: 200 FIFTH
LIST OF
CITY STATE STREET ADDRESS
ALBANY NEW YORK 737 BROADWAY
ATLANTA GEORGIA RHODES BUILDING
BALTIMORE MARYLAND 36 SOUTH EUTAW STREET
BANGOR MAINE 123 FRANKLIN STREET
BOSTON MASSACHUSETTS .218 COMMERCIAL STREET
BUFFALO NEW YORK 122 PEARL STREET
BUTTE MONTANA 50 E. BROADWAY
CALGARY ALTA, CANADA ...85 McDOUGALL BLOCK
CHICAGO ILLINOIS 429 S. WABASH AVENUE
CHICAGO ILLINOIS 139 N. CLARK STREET
CHICAGO ILLINOIS 19 S. WABASH AVENUE
CINCINNATI OHIO S. E. COR. 7TH & WALNUT STREETS
CLEVELAND OHIO 1022 SUPERIOR AVENUE, N. E.
COLUMBUS OHIO 26 W. NAGHTEN STREET
DALLAS TEXAS 2017 COMMERCE STREET
DENVER COLORADO 1448 CHAMPA STREET
DETROIT MICHIGAN 71 GRISWOLD STREET
INDIANAPOLIS INDIANA 24 W. WASHINGTON STREET
KANSAS CITY MISSOURI 921 WALNUT STREET
LOS ANGELES CALIFORNIA 822 SO. BROADWAY
MEMPHIS TENNESSEE 302 MULBERRY STREET
MILWAUKEE WISCONSIN 220 W. WATER STREET
MINNEAPOLIS MINNESOTA 909 HENNEPIN AVENUE
MONTREAL .CANADA .243 BLEURY STREET
Be sure to mention "THE MOTION PICTtJRE NEWS" when writing to advertisers.
September 26, 1914.
THE MOTION PICTURE NEWS
7
FILM CO
AVENUE, NEW YORK
BRANCHES
CITY STATE STREET ADDRESS
NEW ORLEANS LOUISIANA 840 UNION STREET
NEW YORK CITY . . . .NEW YORK 440 FOURTH AVENUE
NEW YORK CITY . . . .NEW YORK 71 W. 23RD STREET
NEW YORK CITY . . . NEW YORK 260 WEST 42ND STREET
OKLAHOMA CITY ...OKLAHOMA 211 WEST 2ND STREET
OMAHA NEBRASKA 208 SOUTH 13TH STREET
PHILADELPHIA PENNSYLVANIA ..1308 VINE STREET
PITTSBURGH PENNSYLVANIA ..119 FOURTH AVENUE
PITTSBURGH PENNSYLVANIA ..436 FOURTH AVENUE
PORTLAND OREGON 393-5 OAK STREET
ROCHESTER NEW YORK 501 CENTRAL BUILDING
ST. JOHN N. B., CANADA ....122 GERMAIN STREET
ST. LOUIS MISSOURI 3610 OLIVE STREET
SALT LAKE CITY ...UTAH 260 FLORAL AVENUE
SAN FRANCISCO CALIFORNIA 138 EDDY STREET
SEATTLE WASHINGTON 819 THIRD AVENUE
SPOKANE WASHINGTON 120 WALL STREET
SYRACUSE NEW YORK HIPPODROME BUILDING
TORONTO CANADA 172 KING STREET, WEST
VANCOUVER B. C, CANADA 440 PENDER STREET, WEST
WASHINGTON D. C 7TH & E STREETS, N. W.
WHEELING WEST VIRGINIA ...1141 EAST SIDE CHAPLINE STREET
WILKES-BARRE PENNSYLVANIA ...47 S. PENNSYLVANIA AVENUE
WINNIPEG MAN., CANADA ....220 PHOENIX BLOCK
Be sure to mention "THE MOTION PICTURE NEWS" when writing to adrertisers.
THE MOTION PICTURE NEWS Vol. 10. No.
BOSWORTH
Presents
''The Pursuit of the Phantom''
Written and produced
by Hobart Bosworth
The writing end of tlie motion picture
business is by no means new to Mr. Bos-
worth, although this is his first five-reel
drama. He is the author of over a hundred
photo plays of great success, and is a mas-
ter not only of photo play technique, but
of the creation of strong dramatic plays
of extraordinary screen value.
r I" The Pursuit of the Phantom"
is an absolute innovation. In it Mr. Bos-
worth is supported by Courtney Foote, the
eminent English actor.
Get in touch with your nearest Para-
mount Exchange at once for bookings.
Released October 1st, exclusively,
through the Paramount Program.
BOSWORTH, Inc.
Los Angeles, California
New York Office: 806 Times Building
Be sure to mention "THE UOIION PICTURE NEWS" when writing to adTertisers,
September 26, 1914.
THE MOTION PICTURE NEWS
wHOse APpeAR.AfNGe i(N BR-ewsTeRb niLLions
caeATeD a r^ew voGue ifi the R.eALn of coo^f^dy
I N
GEORGE RANDOLPH CHE^^ I ER'S
HAKIHG
WHEREin CUPIP K&EP3 THE BOOKS,
15 HEAD CLERK AMD OFFICE BOY e)
GU1DE5 THE LOVERS TO A
COMTtMTeD FUTUKe
NOW PLAYING
4 PARTS 227 SCENES
M JE55E L LA5KY FEATURE PLAY COMPANY
LONG ACRE THEATRE W. 48th 5TREET
JE55E L. LA5KY
PRESIDSMT
N . V. C.
aAnUEL GOLDFISH
TREAS. & GEN'L nAMA&Eli
{<^i tp^m: \<)^^\ t^m [
1 ■"■^^ I ^^^^ i "■^^ i ^>
CE:CIL D. De/^ILLE:
DIRECTOR GENERAL
Be sure to mention "THE MOTION PICTTJSE NEWS'" ivnen -writing to advertisers.
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
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Be sure to mention "THE MOTION PICTURE NEWS" when writing to advertisers.
September 26. 1914.
illllllllillllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllll^^
THE MOTION PICTURE NEWS
iniiiiiiiiiiiiiiiiiiiiiiiiiiiiiii I iiiiiiiiiii Ill iiiiiiiiiiiiiiiiiiiiiiiiiiii ii'iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii
iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii»^ iiiiiiii yiiiiii :iiii:iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii;iiiiiiiiiiiiiiiiiiiiiiiiiiiiii
e»d \vitK
Bolasco
Companii
CONSTITUTE
Plf CO.
PvoducQvs of
lack LoTicioTL^5
Fiction Classics
(Pi cVu re s
On the opposite page we show a reproduction of our page ad to appear in the
October 3rd issue of the Saturday Evening Post— the second shot in our powerful
publicity^campaign^^ makes it difficult to read the text we have made a separate plate
of that portion of the advertisement. The text is so important to exhibitors we are
reprinting it below in readable size type for your benefit. _ . , • „
You can now begin to grasp the important part Paramount Advertising is playing
in the Paramount Plan— you can now see how it will benefit you when you sign the
Paramount contract. , -i
Write the nearest Paramount exchange today for all details.
"'»""' ^"r"L companies as The t am _ Pa^d^^ Famum Mrs. Hatch, , graphically "'-l ^ playv'"g'^'%': otSJnor *ovvn he«
icuve prod->"S ? _ „,„™ou»t Pictor". jjorth, _ D..^ Umvekom^^^^^ author, and J „ai as manV °th , the
rt^ottXo^ ^"-'fiotr'ntin p-srp---"'
'p^bl uponPa«--S^Xco"^<^=":!^ —
n„.„orth in ".Odyssey
t> ™<lise " H*'""' ' "The Virginian. ,
"The Lost P^f"*' in Farnum " ' Hatch,
?r,^d Abeles '"^V^l Little Q"*^*^"- ,
^t:,"kuotdiu"SuchaL ^^^.^^ that appeal to^„,
^ ^;,,e are the are the ,"<>'""'' p^„„ount
b Iter class of people— tnese m r
--^"Trappealtothe ^^^o^f^^JX^f^^ ^/^S^^
of stories that apP "Cause , —
,e are the J""'"' " p,„mount Rouses because . e V r^^^pon
-"-srx;eop'=-:^.^^:rss^'-s!rin SuHr?ara.ou.Th^r l
te,«r class P^" iLo.. Karl K-enlecW ^ ,„nciard thatj^^^ | ^...o*.«PS<.°/
,,l,e P<"-''.'"°""J „7;iuciug compan.e= -
'"Z best theatres , W;"-™,T^"lrles R.chn«n m Jhe . ^„,p,ent= '^S^.^o.n. P^°;;Jark, al-avs
— During the pa^ ^^D^iel Lowlands, S„ "VVhat's His Nam ^ ^.^^,,„e the ' " paramount trade p^^^^,^,
„al-kno«n P«,^"Xco, H"'^ Max Figman m „ Ede'on m ^^^^^ cha,t^ r „,th Param
1 Onito™"fl
^^^X'lX^ XS■•i^SoJ^""Behind the scene.
'''ir...°'>''n«=' " '^ -"t.vc SS GffartunourU ^;i^r^^>^ ^^^^^^^^^
ss^i-i-»r:r. "r-^'f"^^^^ crg;.ss-»"'""i<iw york.n.v.
I
12
THE MOTION PICTURE NEWS
Vol. 10. N«. 12L
SI
inn
I I
BOSTON ^
Alco Film Corporation
of New England
162 Tremont St.
Louis Mayer, Gen. Mgr.
TERRITORIAL
of ALCO
Maine
New Hampshire
Vermont
Massachusetts
Rhode Island
Connecticut
PHILADELPHIA
Alco Film Service
Eastern
Pennsylvania
and
New Jersey
CHICAGO
Alco Film Service
of Chicago
512 Mailers Bldg.
Wabash Ave.
Hlinois
Indiana
(Branch office at
Indianapolis, Ind.)
First
Ethel
In The
Wisconsin
Minnesota
MINNEAPOLIS
Alco Film Service of Minnesota
Temple Court
Larabee & Sherman, Managers
North Dakota
South Dakota
Addresses and territories of our Portland, Ore.;
Orleans, La.; Denver, Col.; Montreal and Vancoi
ALCO BUILDING, 218 WES1
Be sure to mention "THE KOTION PICTURE NEWS" when writing to advertisers.
September 26, 1914. THE MOTION PICTURE NEWS
13
BnimunMiiniiiiiniiiiittHHuitmiwinmiii
vjj J jji crm-rTLiiiiLrjrnjrm
#lr:rrn:i:L:r/rL:i:i:r/j:rriiLi:[i^
SUBDIVISION
SERVICE
Maryland
Delaware
District of
Columbia
Virginia
Missouri
Kansas
Iowa
Nebraska
(Branch to be established
at Kansas City)
<-ST. LOUIS
Alco Film Service
of St. Louis
New Grand Central Theatre
Wm. Sievers
Pres. and Gen. Mer.
BALTIMORE
Alco Film Service of Baltimore
Release
Barrymore
Nightingale
Western
Pennsylvania
Ohio
Kentucky
West Virginia
(Branch office at
Cincinnati, Ohio)
New York
State
(Branch office at Buffalo)
■NEW YORK
Greater New York
Alco Exchange
218 West 42nd St.
PITTSBURG
Alco Film Service
212 4th Ave.
San Francisco Dallas, Texas; Atlanta, Ga.; New
ver, Canada; offices will be announced next week
mm
42^5 STREET, NEW YORK CITY
Be sure to mention "THE MOTION PICTTTEE NEWS" -when writing to advertisers.
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
fil
© ©
® 0
0f>
If
The Square Triangle
In Three Reels of Impelling Heart Interest
A strong play beautifully presented by an intelligent cast of competent principals in-
cluding Miss Jackie Saunders and Joe Singleton. One of the classiest picture dramas
ever projected upon the screen. Released September 28th.
Watch for
Life's Shop Window
Life's Shop Window is a screenic adaptation of the world-famous novel of the same
name by Victoria Cross, author of "Anna Lombard." This will be one of the biggest
hits of the year and a sure-fire money-maker.
Released in October. Make your bookings Now.
ST. ELMO Makes Box Office Records
In scores of New York theatres, and in the best houses in many other sections of the
United States, this wonderful six-reeler has surpassed the marvelous record it-made at
The New York Strand. Write for our St. Elmo brochure de luxe giving a graphic story
of the play. Mailed free to exhibitors upon request. Arrange for bookings now.
§ 0
©
0
Fighting the World
Released September 28th
Photographed on the memorable battle-
fields of France and Belgium. Paper shows
rulers of nations at war and their flags.
Five reels.
Will O* the Wisp
Released September 21st
Greatett four-reeler in America. One
thousand feet acted and photographed in
the vortex of a raging flood. Business
producing paper, heralds, slides.
Hereafter we shall release three multiple reel features and three single reel features each
week and thereby mobilize a vast army of money-making exhibitors who will win con-
tinuous victories in their onward march to permanent prosperity.
NEW YORK 130 West 46th Street
CHICAGO—Maller's BuildiDg
CLEVELAND -Columbia Building
PHILADELPHIA-1333 Vine Street
MINNEAPOLIS.
EXCHANGES IN
ST. LOUlS-3632 Olive Street
SAN FRANCISCO— 107 Golden Gate Ave
DALLAS— 1907 Commerce Street
PITTSBURGH— 121 Fourth Avenue
SYRACUSE— Eckel Theatre Building
and Eleven Other Cities
BOSTON— 10 and 12 Piedmont Street
KANSAS CITY— 928 Main Street
DENVER— Ideal Building
SEATTLE— 1214 Third Avenue
INDIANPOLIS.
THE BOX OFFICE ATTRACTION CO.
WILLIAM FOX, President
EXECUTIVE OFFICES : 130 WEST 46TH STREET, NEW YORK
Be sure to mention "THE MOTION PICTURE NEWS" when writing to advertisers.
September 26, 1914.
THE MOTION PICTURE NEWS
IS
10©
® 0
© £
Spot Cash and
Highest Prices Paid
Big American Features
Producers and Manufacturers: Give this announcement
your undivided attention!! We will pay spof cash for strong spe-
cial features of from five to seven reels. Subjects must be the best,
photography beyond criticism, and the productions sufficiently
powerful to insure box office successes. Exhibitors depend upon
us to furnish crowd-drawing, money-getting attractions, and we
will not disappoint them. If you have anything — or contemplate
making anything — that meets these requirements, wire us, write
us or call and make arrangements to show what you have.
NEW YORK— 130 West 46th Street
CHICAGO -Mailer's Building
CLEVELAND— Columbia Building
PHILADELPHIA— 1333 Vine Street
MINNEAPOLIS.
EXCHANGES IN
ST. LOUIS— 3632 Olive Street
SAN FRAN ISCO- 107 Golden Gate Ave.
DALLAS — 1907 Commerce Street
PITTSBURGH - 121 Fourth Ave.
SYRACUSE -Eckel Theatre Building
and Eleven Other Cities
BOSTON— 10 £nd 12 Piedmont Street
KANSAS CITY— 928 Main Street
DENVER— Ideal Building
SEATTLE— 1214 Third Avenue
INDIANAPOLIS.
THE BOX OFFICE ATTRACTION CO.
WILLIAM FOX, President
EXECUTIVE OFFICES : 130 WEST 46TH STREET, NEW YORK
^:iiiiiiiiii»niiiimiiiu»iiiiuiiiiiiii»i>iiii)iii»iiiiiiiiiiiiiiaiiiHiiii»i»iiiniiiiiiiiiiiiiiiii(ii^j^^
Be sure to mention "THE MOTION PICTCRE NEWS" when writing to advertisers.
i6
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
Crowd s
Come and Come!
PACKED houses is the record wherever The
Million Dollar Mystery is shown. The crowds come and come!
The popularity of this stupendous serial production is increasing by leaps and bounds.
Episode No. 14 has just been released. The 23rd episode will complete the story. Each episode is iit
two reels— released every week.
You exhibitors who have not yet booked this wonderful Than-
houser attraction may arrange bookings on a// episodes by applying atonceto the Syndicate Film Corporation.
THE
MILLION
DOLLAR
MYSTERY
Story by Harold MacGrath Scenario by Lloyd Lonergan
Thanhouser's Million Dollar Motion Picture Production
Remember, $10,000.00 will be paid for the best 100-word solution of the
mystery. Ttie Million Dollar Mystery is an independent release and may be obtained regardless of the
regular program being used. More than 200 leading newspapers are now running this startling story by Harold MacGrath.
T7> l^'l^*^ , Wire, write or call on the Syndicate Film Corpora-
H/XQlDltOro • tion representative nearest you for open booking dates.
SYNDICATE FILM CORPORATION
71 West 23rd Street, New York Room 411, 5 S. Wabash Avenue, Chicago
or Syndicate Film Corporation Representative at Any Mutual Exchange in the United States and Canada
THE THANHOUSER THREE-A-WEEK
Tuesday, Sept. 22nd. "The Varsity Race." (2 reels.) College life portrayed in a beautiful film
drama featuring Muriel Ostriche, Irving Cumraings, Arthur Bauer, Nolan Gane, Carey L. Hastings, Ethel
Jewett and Bill Noel.
Sunday, Sept. 27th. "The Harvest of Regrets." (1 reel.) A drama of western life featuring
Morris Foster, Miss Kroell, Sidney Bracy and John Lehnberg.
Be sure to mention "THE MOTION PICTURE NKWS" when writing to advertiseis.
"When You See It
In ' The News '
It's NEWS"
"The Exhibitors'
Medium of
Communication "
Tel. 7650 Bryant
NO. 220 WEST FOKTY-SECONB STREET
New York City
Volume X
SEPTEMBER 26, 1914
Number 1 2
Fads versus Statistics
ISN'T it about time to lay aside forever the pro-
fessional statistician's estimate of the number of
motion picture theatres in the United States and
Canada, and to accept the number which the trade
itself has found and knows to be correct?
Why not?
Who is to gain by the inflated figures except the
prospectus writer for the unprincipled stock jobbing
concerns which unhappily are bound to arise in the
field — or the magazine writer building his ridiculous
tales of motion picture riches — or the publication lay-
ing absurd claims to exhibitor cii'culation ?
* ^: *
npHESE few will gain — so long as gullibility lasts
And these many will lose :
(1) The advertiser who pays a high rate for a trade
circulation two or three or five times greater than it
possibly could be ;
(2) The innocent investor who is led to believe that
a big, eager market will at once absorb the producer's
pictures ;
(3) The prospective exhibitor who naturally esti-
mates that with so many theatres in the country, his
own town must have too few in proportion and who
therefore rushes into a new business to his own dis-
aster and to the hardship of the established theatres.
>k ^ ^
npHE gravest danger that confronts the motion pic-
ture industry today — as every solid business
man in it is fully aware — is the danger of in-ffation.
Inflation in production honey-combed the automobile
industry two years ago, to the point of possible dis-
ruption, and so will the motion picture business suffer
unless these wild tales of big markets and big profits
are promptly squelched.
^
VERY manufacturer of pictures and equipment
knows full well — and to his cost — that the sta-
tistics of 18,000 picture theatres in this country and
Canada are utterly and expensively misleading.
He isn't interested in statistics ; he is interested in
his business.
If the new manufacturer circularizes such a list, he
will get back several thousand envelopes marked "not
FOUND."
His follow-up circulars will each result in an alarm-
ing percentage of returns marked "removed/' "i.kft
NO ADDRESS."
In the end he will acquire a list of theatres actually
and fairly established in business, less by forty or
more per cent, than the statistical number.
* * *
HP HEN he will find out more facts that the pro-
fessional statistician does not know — for in-
stance, that in the big cities, many so-called exhibitors
do not read English ; that many so-called theatres are
little more than "holes-in-tbe-wall," and painted
fronts ; that their owners do not even claim to be ex-
hibitors, or ask that recognition.
Every manufacturer knows these facts.
So do most exhibitors ; and every organizer of na-
tional, state and local exhibitors' organizations knows
these conditions so well that the statistician's wild
guess excites downright derision.
* * *
nr HE trade publications know these facts — or ought
to. It is a sad commentary on their circulations
if they do not.
There is obviously, then, but one answer, and that is
— that they have never even attempted to secure a paid
and genuine circulation.
Otherwise they would — as obviously — know what the
circularizing manufacturer finds out.
What must be thought of a publication which gravely
assures the advertisers of an exhibitor circulation as
large as the statistician's guess?
* * ■ *
npHE Motion Picture News' estimate of 7,000 pur-
chasing exhibitors — which simply means exhibi-
tors genuinely in business and regular buyers of pic-
tures and high-class equipment — is based upon a sub-
scription-getting campaign so thorough that its cost
was upwards of $20,000.
No statistician's figures were used — but lists loaned
by leading manufacturers and by exchanges and local
dealers all over the country.
It is safe to say that there was not a single exhibitor
in the country who was not systematically called upon
by mail or through field representatives.
The results were of exceeding all-around interest.
i8
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
and we saw fit to publish them in the interests of the
trade.
Over one hundred field correspondents assisted in
the work, and their findings were published in the
"Market Review" number of The Motion Picture
News of July 11.
This report, covering over forty pages of the issue,
was tlie first detailed exhibitor report ever compiled in
the history of this industry.
* H= =|:
\X^E found out many things besides a statistician's
numerical estimate.
We found, first, that this was utterly unfounded ;
and then we found that numbers, anyway, had little to
do with the situation.
Everywhere the fly-by-night theatre was dying out
in relatively large numbers, as the modern, well-built,
well-equipped, well-managed theatre made its appear-
ance and won its inevitable success.
One modern theatre is worth more to the industry
than one hundred of the other kind — and to the public,
and to itself.
The other is merely a unit for the statistician ; it has
neither dependability nor stability.
It is a draw-hack to the swift upward growth of a
splendid industry.
It represents too often an era we would rather for-
get. It is an untair, often an illegitimate competitor of
the honest, _ substantial exhibitor.
* * *
CEVEN THOUSAND purchasing exhibitors, run-
ning high-class up-to-date theatres turning back
into the industry at least $35,000,000 a year constitute
the backbone — and a very big one — of this industry.
Few other industries can boast such a retail outlet.
These theatres feed the public taste for pictures.
There is no room for many more.
The present number will increase not much in num-
ber, but rather in size and in equipment and in better
service to the public.
"LEGITIMATE" AND FILM MANAGERS JOIN
HANDS AGAINST TAX
Sfecial to The Motion Picture News
Milwaukee, Wis., Sept. 15.
'"P^HE local motion picture men and the theatrical men of
this city have joined hands in a fight on the proposed
war tax on theater tickets or films.
Working with Congressmen Cary and Staf¥ord they are
bringing every influence to bear to defeat the proposed tax,
A petition signed by Sherman Brown, of the Davidson The-
ater; Charles Newton, of the Shubert Theater; James Hig-
ler, of the Majestic; J. W. Whitehad, Gayety; Rod Wag-
goner, of the Club, and Charles H. Phillipps for tlie local
picture men, was forwarded to Washington.
This is the first time that the theatrical men and picture
men have ever gotten together for their mutual benefit.
The move is of unusual significance, as heretofore the the-
atrical men and the exhibitors have been rather antagonistic,
especially in the last few years since the pictures have made
such great inroads into the "legitimate" and vaudeville fields.
But now that their interests are threatened they forget the
old feud, and it would not be surprising to see some sort of
combination effected between the Theatrical Manager' Asso-
ciation and the Milwaukee Motion Picture Exhibitors' Asso-
ciation as the outcome of the tax agitation.
A plan of this sort should not present many difficulties as
1 N closing, if anyone doubts that the News' estimate
of the real number of picture theatres in the coun-
try is far wrong, these excerpts from letters by men
who know are illuminating.
This from an executive of one of the largest licensed
companies :
In answer to your letter of the 7th inst., after
reading carefully over the enclosed article, I have
come to the conclusion that you have just about
hit on the right dope.
This from a leading executive of one of the three
big consolidations :
By exposing the "bull" in moving picture adver-
tising, you have smacked the bullseye squarely.
I drank in every word of your very frank and
clever statement. My only regret was that you
did not print it in type four feet high, studded all
the way up and down with diamonds, so that it
would compel the attention of the modern careless
and thinkless reader.
Go right on with it. Smash at it week after
week and you are bound to compel the respect of
every prospective advertiser.
This from a foreign producer :
I wish to congratulate you upon the well-worded
and convincing argument relative to the circula-
tion of The Motion Picture News.
* * *
TTHIS from the advertising manager of one of the
oldest and best known producing companies
(licensed) :
Facts, not fancies, are the only testimonials of a
legitimate business.
Your "straight from the shoulder facts" are the
first legitimate argument carrying any weight ever
set in type in a modern picture trade journal.
This from a prominent exhibitor and league officer:
Your conclusions as to the number and kind of
exhibitors coincide exactly with my experience as
a league organizer throughout the country.
William A. Johnston.
Thomas Saxe, of the Saxe Amusement Company, is a mem-
ber of both organizations, and their interests .are becoming
every day more identical.
That the two organizations would if they reached some
sort of an agreement to work together exert a tremendous
power through the newspapers cannot for a moment be de-
nied, and both sides could gain much through it.
FEATURES POPULAR IN ARIZONA
Special to The Motion Picture News.
Phoenix, Ariz., Sept. 12.
A S an indication of the inroad of the feature on the regular
service, the Arizona theater with an off the path location
where afternoon performances are out of the question, has
hung up a new record since the introduction of the Paramount
service.
The theatre started the feature program some time back
in the very hot weather, and despite the handicap of location
and the heat, has built up a splendid trade with the Famous
Players releases.
Plarry Nace, who is handling the house, is one of the
veterans of the business in Phoenix, and was far-sighted
enough to secure the Paramount when it was begging for a
customer in this section. The service lends itself easily to
newspaper advertising.
September 26, 1914.
THE MOTION PICTURE NEWS
19
NEW YORK AND LOS ANGELES AUTHORITIES
OPEN CAMPAIGN AGAINST WAR FILMS
Commissioner Bell Takes Action to Suppress Exhibition of Pictures He Considers Likely to Excite
Race Feeling Among Metropolitan Aiadiences — Subjects Must Be "Neutral," He Declares —
Pacific Coast Censors Objects to Military Scenes Not Actually Taken Abroad
WITH an officious zeal that would
be ludicrous if it did not have
a serious aspect inasmuch as
the action indicates a tendency to med-
dle with matters with which they have
no moral right to interfere, the munici-
pal authorities of New York, San Fran-
cisco and Los Angeles have placed
curbs of various degrees of harshness
on war films.
The San Francisco police led in this
arl)itrary interference with the business
of motion picture theatres two weeks
ago. Following their unwarranted
move in a matter which can be best
regulated by the exhibitors themselves,
the Los Angeles censor board, organ-
ized in a misguided reform spirit, issued
a fiat against pictures which are sup-
posed to arouse race prejudice.
Then New York City, for once the
tail-ender in any movement, good or
bad, followed in the wake of the lesser
communities.
WITH a touching regard for the
peace and quiet of its cosmo-
pohtan sojourners, the License Bureau
on September 16 issued orders for the
suppression of supposedly inflaming
war pictures.
Commissioner Bell has assumed that
producers of motion pictures and ex-
hibitors are unable to see where their
own interests lie and the nature of their
obligations to the public they serve.
The effect of this action on the part
of the New York and Los Angeles mu-
nicipal authorities upon the censor
boards of the country who have not
adopted an official attitude toward war
films may well come in for considera-
tion at this moment.
PENNSYLVANIA and Ohio have
not been heard from as yet, but the
utterances of the mayors of one or two
Ohio cities indicates that an announce-
ment of some kind may be expected
from the Columbus headquarters of the
Eu.ckeye censors before long.
If the censors move at all, it is likely
to be in a direction prejudicial to the
dealers in war films and it behooves the
tuembers of the trade liable to be thus
affected to take counsel on the issue.
Films in New York City must remain
neutral during the European war. That
is, they must not display pictures show-
ing favoritism toward any particular
country, and between pictures tliere
must not be any demonstrations or set
pictures tendijig to stir up race feeling
The foregoing is the sense of ortlcrs
issued by License Commissioner George
H. Bell to lifty inspectors who began an
investigation of complaints to the effect
that in many of the motion picture thea-
tres offensive pictures are already being
exhibited.
npHE inspectors from the License De-
partmcnt have also received infor-
mation that many film makers, having
sounded public sentiment, are now stag-
ing mimic battles, which will be ready
for the nickelettcs and the theatres in a
few weeks.
These pictures are supposed to rep-
resent actual scenes from the battle-
front in France, Belgium and Eastern
Prussia, according to the commissioner.
"From what 1 can learn," said Com-
missioner Bell, "many of these pictures
promise to be very one-sided. 1 cannot
say just now which countries the film-
makers arc giving the best of tlie blood-
less conflicts. At any rate, the pictures,
if shown the way they are being pre-
pared, will stir up a lot of feeling.
"Some of the pictures referred to are
being made in this city. Others will
come from France, England, and even
Germany.
' I 'HE German pictures will show the
Kaiser's troops chasing the allies
all over the lot. Those from France
and England will demonstrate a bayonet
charge by Highland, Irish and English
troops, with coattails of German infan-
try for a background. I believe this is
against the spirit of neutrality as pro-
claimed by President Wilson."
Los Angeles Censors Object
to "Fake" War Films
special to The Motion Picture News.
Los Angeles, Sept. 14.
T OS ANGELES board of censors, at
' a meeting Tuesday, unanimously
decided to condemn, all motion pictures
purporting to be actual scenes of the
war in Europe which are not genuine.
The action was taken by the board fol-
lowing a request by A. P. Tugwell, own-
er of the Globe Theatre at Jefferson
street and Central avenue, president of
the Exhibitors' League of Southern Cali-
fornia, vice-president of the National
Association of Motion Picture Exhibi-
tors which was merged with the Exhibi-
tors' ]..eague of America at the Dayton
convention, ami who is also a member
of the board of consors.
According to members of the board
the ban will not extend to genuine mo-
tion pictures of scenes of real battles,
military formations, or other pictures
of the European struggle which the mili-
tary officers of the respective country
have permitted to be made and exported.
**IT will be best for exhibitors to at-
tempt to aid rather than retard the
attempt of President Wilson to maintain
a strict neutrality," Mr. Tugwell said,
following this action of the censors.
"So-called war pictures are likely to
iiillame the minds of some of the people
making up the motion picture audience,
and to my knowledge pictures of rulers
have been hissed when projected on the
screen.
"The President has advised against
discussing the war, and I do not believe
any make-believe European war picture
can be shown that will not favor one or
the other side of the great conflict.
"On the other hand, genuine pictures
will be of a very educational nature and
serve to show the horrors of war, which
will be a great lesson."
NEW GEORGIA THEATRE UP
TO DATE
Special to Tjie Motion Picture News.
Atlanta, Ga., Sept. 16.
A new motion picture theatre which,
it is said, will be one of the finest in
the State, will he opened in Milledge-
ville, Ga., about (he middle of Septem-
ber.
Edmund Reid, manager of the Colo-
nial Theatre, is owner of the new picture
house. A special lighting and ventila-
tion system will be installed, and the
theatre will be sufficiently large to ac-
commodate 250 persons without crowd-
ing.
STRAND LAUNCHES ADVER-
TISING WAR
Manager Harold Edel, of the Strand,
lUiffaio, N. Y., has commenced a lar';e
advertising campaign this fall to let
patrons know of his excellent attrac-
tions at the low admission price. Large
advertisements in the papers and bill-
lioards will be used in this campaign.
20
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
BAGGOT IN SERIES OF RURAL
PLAYS
"The Silent Valley," a two-reel fea-
ture recently released and featuring
King Bag-got in an ultra-rural role
proved such a success that the Imp Com-
pany has decided to release several other
film dramas showing Mr. Baggot in the
rough and ready.
KING BAGGOT
"The Mill Stream," a two-reel feature
will be the next along this line. Most
of the settings for the play were taken
at Smithtown, Long Island, N. Y., where
Mr. Baggot with his company has been
motoring every sunny day.
George Lessey is the director of the
piece.
ECLECTIC FIRM A WINNER
Manager Roberts, of the Hudson
theatre, Albany's newest addition to the
film world, struck a winner when he
showed "On the Border," an Eclectic
film featuring Elsie Esmond.
As a result of her popularity the
Hudson theatre was crowded at every
performance, and there were enough
people turned away to fill the house a
couple of more times. It is believed
that Mr. Roberts could have shown the
film for three days, doing capacity at
every performance.
ADMISSION PRICE RAISED TO
TWENTY-FIVE CENTS
Special to The Motion Picture News
Omaha, Sept. 16.
W. E. White and his wife of Beres-
ford, S. D., were in Omaha the other
day.
They report that the exhibitors in
Beresford have raised their prices to
fifteen and twenty-five cents admission,
with a straight admission of twenty-
five cents for special features.
Union Musicians Call Strike in Trenton, N. J.
President of the National Union, However, Visits the City and Demands that
the Dissatisfied Members Go Back to Work
Special to The Motion Picture News
Trenton, N. J., Sept. 17.
THE Musical Union of Trenton made
an unsuccessful attempt to coerce
the Taylor Opera House and the State
Street Theatre, the largest of the city,
combination houses, by pulling out the
orchestras during the show.
The demand was that each house
should put in two extra men, increasing
the size of the orchestra from four to
six men, at salaries of $19 each.
The managers received assurance one
day that they would be given two weeks
in which to comply 'with the ruling of
the local organization, but the following
day, when the houses were filled from
pit to dome, William Carman, president
of the local, delegated Fred Ruhlman, a
member of the executive committee, to
call the men out.
The men were taken from the houses
and the audience was left without music
for the vaudeville acts and pictures.
Both houses were fortunate enough to
have people playing who could perform
on the piano, and with actors in the pit
furnishing a musical program, the show
went merrily on.
Public sentiment was against the move,
and Frank Crothers, president of the
National Union, upon learning of the
injustice of the action, visited this city,
conferred with the managers of the two
houses and the members of the union
and demanded they return to the orches-
tra pits and give the house manager?
two weeks' time to decide the matter, as
tliey had at first agreed.
The members of the orchestra in each
house are against the move, it is said,
to increase the number of men, and
claim that it is unnecessary and that it
prevents any possible increase in their
own salaries.
They also declare that picture houses
are not unionized and that the members
who are in control of the Trenton local
earn their livelihood in barber shops
and potteries, and in professional life
they have taken up music as a side line,
as it were, making extra money at night
by playing at sociables and in restau-
rants, commanding the union wages.
A prominent member of the organiza-
tion declared that the men who are not
making a livelihood at music are gam-
bling with the positions of the men who
depend upon theatre work for their
living.
Because of this difl^erence between the
men and the managers of the house the
rivalry that has existed between the
State Street Theatre and the Taylor
Opera House is now broken, and the
managers, Herman Wahn, of the State
Street, and Montgomery Moses, of the
Opera House, have formed an alliance
which will prevent, it is said, the union
from winning the fight.
The managers are willing to allow an
increase of $2 per man, if the orchestras
are kept at the present size. Should the
unions refuse to agree to this, the houses
will fight the question at issue, it is said.
In the meantime, the small theatres in
the city are on an anxious seat, as it
will mean death to a number of them
if they are forced to employ union mu-
sicians. R. G. Preston.
Springfield, 111., Theatre Raises Prices
And the Patrons of the Grand Pay the Increase with Good Grace — "Home
Made" Pictures Prove Popular
leading roles, followed the Mary Pick-
ford offering and drew big business.
Special to The Motion Picture News
Springfield, 111., Sept. IS
OPRINGFIELD film devotees now
^ have a theater devoted exclusively
to showing the larger motion picture
productions. That they appreciate it is
attested by the large attendance.
Messrs. Adolph and George Kunz, pro-
prietors of the Grand theater, have
switched from the usual three-reel pro-
gram and have contracted for the new
Paramount releases.
They have increased the admission
price from five cents to matinee prices
of five cents for children and ten cents
for adults, and night prices of ten cents
for children and fifteen cents for adults,
the night prices going on at 7 p. m.
Their first ofifering, Mary Pickford in
"The Good Little Devil," drew big
crowds for the two days it was shown.
"The Lost Paradise," with Henry B.
Warner and Catherine Carter in the
The proprietors of the Grand will .get
all the releases of the Paramount Pic-
ture corporation, which included the ap-
pearance in films of such notables as
Bertha Kalish, Charles Richman, Flen-
rietta Crosman. Margaret Clark, Mac-
lyn Arbuckle, Edward Abeles, Hobert
Bosworth, John Barrymore and others.
Springfield has just seen its first home-
made motion pictures, and every one
who saw them likes them. Fred W.
Vermillion, who a short time ago in-
stalled a motion picture camera, snapped
the parade of the Illinois Grand Com-
mandery, Knights Templar; the Shrin-
ers' parade on the day of the ceremonial
session of Ansar Temple of Springfield,
the baby temple of Shrinedom in Amer-
ica ; and the Labor Day parade in which
thousands of union labor men of Spring-
field and Decatur marched.
September 26, 1914.
THE MOTION PICTURE
NEWS
21
Big Export Field Open in Latin America
European War Has Cut Off the Supply Which Central and South America Depended Upon, to Such an
Extent That Producers in the United States Now Have an Unparalleled Opportunity
to Capture a Motion Picture Field of Unlimited Possibilities
A GOLDEN harvest awaits produc-
ers of motion pictures in Cen-
tral and South America. The
manufacturers in the United States
should awake to a reahzation of this at
once.
The people in the Latin-American
countries below us are in the right
mood to buy every kind of film that we
bring out. Film drama has become a
stable part of the entertainment of the
South and Central Americans. In all
the seaport towns it has affected regu-
lar drama, vaudeville, and even the
standby of the music-loving Latins,
opera.
And when it comes to interior towns
they have taken to photo plays with all
the earnestness and delight of the
small-town inhabitant in the L^nited
States.
Since the beginning of the industry
manufacturers of Latin affiliation, the
French, Spanish and Italians, have been
supplying South America with films.
DECAUSE they took the trouble to
study the requirements of the pub-
lic they intended to sell, they got the
business that Americans should have
had but which they failed to get
through crass negligence and indiffer-
ence.
The Americans in this field have act-
ed the same as other manufacturers in
this country have acted toward export
trade below the equator on this hemi-
sphere.
But now conditions have changed to
such an extent that American manufac-
turers of all kinds, particularly those in
the film business, cannot afford to ig-
nore them any longer.
This change has been brought about
by the European situation.
/^N account of the war the supply of
new films has been cut off. There
is no output of photo drama in France,
Spain or Italy, the chief sources of films
in Central and South America. And of
course the demand has not abated in
consequence. On the other hand, it is
increasing in leaps and bounds.
So there is the situation which offers
the manufacturers in this country un-
rivalled opportunities for capturing an
already large and rapidly increasing
film market.
Do we want it? Why not?
Here is a chance for the American
producers to jump in and cinch the
lion's share of a big field. By studying
the situation with the same close atten-
tion that is ungrudgingly given our lo-
cal markets the American producers
should be able to hold it against all
comers later on when foreign manufac-
turers again begin producing.
npHE people in the Latin-American
countries are now looking for-
ward to the United States for their
supply of films. This certainly should
make it easier for our producers to get
a half-nelson on the export business.
For some reason or other, the impor-
tance of going after the Latin-Ameri-
can business without delay has not im-
pressed itself on our manufacturers.
Some, to be sure, have seen the oppor-
tunity and are losing no time, but the
majority have not shown evidences of
appreciating the unlimited business just
waiting them for the asking.
Indeed, this procrastination has
astonished the people below the Rio
Grande. They naturally supposed that
Americans with their keen foresight
and business acumen would instantly
recognize the bumper orders ready for
the first enterprising manufacturer who
sent a capable man on a film scouting
expedition.
Numerous letters have come north
from puzzled exhibitors and exchange
men, asking for explanations of this
American indifference.
One correspondent, Manuel Cespedes,
in Costa Rica, voices the general South
American sentiment, in a letter which,
in addition to this complaint, contains
many interesting observations on gen-
eral film conditions in his country.
npHE letter follows:
Why is it that producers in the
United States do not endeavor to sup-
ply the motion picture market in Cen-
tral America? We would be glad to
see a branch office of any of the regular
program firms established in this city,
San Jose, or any of the other cities of
this republic. An exchange would have
a hundred theatres ready to take a reg-
ular service continually.
We get the Pathe pictures here and
the exhibitors like the subjects made by
this company, but we want an oppor-
tunity to make a wider selection, pos-
sible only with releases presented to us
for consideration by more than one
firm.
If Americans pin their faith on the
slogan "America for Americans," why
stop at the canal? They should begin
to think of pushing their goods in all
the countries south of the zone. Now
that the export trade of Europe is dead
the Americans have a chance, unlimited
in scope.
'T^HIS not only applies to the export
trade of the United States in gen-
eral, but in respect to the film business in
particular. Is it laziness or what that
prevents your manufacturers from mak-
ing this expansion?
In sending representatives they
should, however, take a tip from the
Germans, who always made it a point
to study our needs. They never made
the mistake of sending an agent who
could not speak Spanish fluently. Films
always had the titles in Spanish. What
few American pictures we received have
in the majority of cases had the titles
in English.
The producers should stop and put
themselves in the place of our people.
How can the spectators follow the story
of a play with titles in an alien lan-
guage? How would an audience in
the United States receive an Italian or
French picture with all the titles print-
ed in a foreign tongue?
And, by the way, do you know that
we Costa Ricans are ahead of you
Americans in some respects?
We have seen many films long before
they were shown in the theatres of the
United States. For instance, we ex-
hibited "Germania" on January 15, this
year, "Les Miserables" on July 28 of
last year. When "The Last Days of
Pompeii" was advertised as coming we
were showing the picture here.
"1X7 E play to excellent business,
* ^ though there are only three mil-
lions of people to draw from against
your ninety-five millions. Our prices
are much better. The American exhib-
itor charges about twenty-five cents,
but we get about a dollar in gold.
Now, as to getting American-made
pictures. I got in touch with one of
the big releasing companies some time
ago and it wanted a guarantee of two
thousand dollars and two dollars a
week for twenty reels, which I con-
sider exorbitant. I wrote another big
producing concern, and the manage-
ment referred me to the Paris branch.
On taking up the matter with the
branch in France I was informed that
spot cash was necessary with each
order.
Of course I realize that these com-
panies naturally did not feel like mak-
ing shipments so far away on credit.
(Continued on page 50.)
22
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
$500,000 Theatre Opens in Buffalo
Shea's Hippodrome Calls Forth Encomiums for Rich Decorations and Conveniences for Patrons Has
$25,000 Orchestral Organ— Various Features of Its Decorations and Furnishings Com-
bine to Make It One of America's Beautiful Photoplay Theatres
special to The Motion Picture News.
Bufifalo, Sept. 16.
SHEA'S Hippodrome, which opened
its doors to the public Mondaj',
August 31, and Buffalo theater-
goers will surely have reason for self-
congratulation in the magnificent half-
million-dollar Photo Playhouse, Manager
Shea has added to the city's places of
amusement.
The property on Main street, near
Chippewa street has remained idle for
many years, and there has always been
a question as to the form of improve-
ment that would eventually be made on
the site.
Mr. Shea purchased the property from
B. F. Keith, who had abandoned it as
a theatre site some years before. As
soon as Mr. Shea came into possession
immediate plans were made for the erec-
tion of a theatre, although the policy of
this house was not decided upon until
the present season.
Shea's Hippodrome is one of the most
Ijeautiful playhouses in America. The
entrance is on Main street through a
lobby one hundred and ten feet long,
beautifully decorated in old ivory and
gold with seven hundred electric lights
hidden in the beamed ceiling and each
beam supported at the sides by a mag-
nificent and massive figure.
The floor is of mosaic tile and a
wainscot of English veined marble six
feet high makes even this gorgeous ap-
proach to the theatre itself but a faint
promise of the beauty that lies beyond.
Leaving the lobby one finds himself
in the foyer and again the eye sweeps
a distance of one hundred and thirty
feet to the exit beyond on Pearl street.
Rich carpets of velvet in deep red cover
the Kompolite floors, blending into the
old ivory decoration of the walls with
their beautiful panels of old rose silk
tapestry.
This foyer leads across the entire
•width of the Auditorium as the right
wall of the theater itself stretches along
Pearl street. The auditorium itself un-
folds wonder after wonder of beauty
everywhere, and soft tones and the in-
direct lighting of the dome and side dec-
orations tend to soften and bring the
immense space into cozy and refined
proportions.
Instead of the high ceiling under the
balcony on the orchestra floor, so fa-
miliar to Buffalo theatregoers, the ceil-
ing has been lowered in Shea's Hippo-
drome and the space between the ceil-
ing and the balcony floor has been con-
verted into a commodious mezzanine
•jeached by two marble stairways, each
nine feet wide, located at either side of
the auditorium.
There is only a comparatively slight
rise to this mezzanine, and from it the
patrons enter the balcony on a level,
thus eliminating the long climb to the
balcony itself, which has been in the
past a hardship for many theatre
patrons.
The main ceiling of the auditorium
and the ceiling of the orchestra under
the mezzanine, are beautifully panelled
and beamed with ornamental -plaster
work, and the private boxes and pro-
scenium arch are as elaborate and artis-
tic as modern ideas can make them.
The massive dome in the main ceil-
ing is illuminated by indirect lighting and
adds greatly to the pleasing effect of the
auditorium and is beautifully decorated
with a painting in soft tints called "The
Dance of the Hours." The hours sym-
bolize life from its Springtime to its
dying embers of midnight.
Magnificent paintings are seen at the
right and left of the proscenium arch.
In the orchestra pit is placed a $25,-
000 orchestral organ as well as a well-
balanced orchestra ; the organ also fills
the space over the private boxes on
either side of the house; the bronze
gold of the majestic organ pipes adding
to the dignity of the detail of the en-
tire auditorium.
New Grand Rapids Theatre Begins Career
House Well Decorated and Equipped with Latest Devices, Including a
Sprinkling System — Uses Two Projection Machines
Special to The Motion Picture News.
Grand Rapids, Mich., Sept. 16
NEW motion picture theatre, the
Princess, has opened on the site
of the old Garrick on Monroe avenue,
N. W. The theatre is under the man-
agement of A. S. Davis and Son, man-
agers of the Lyric Theatre, and it is one
of the cosiest picture houses in the city
and has a seating capacity of 300.
The decorations are in ivory and gold,
the indirect lighting, set in attractive
gold fixtures, is restful tn the eyes.
A fan ventilating system changes the
air every two minutes and during the
summer the temperature can be kept at
seventy degrees, regardless of the
weather while in the winter the warm
air is kept fresh.
The operating room in which two
machines are installed is of steel and
concrete fireproof construction; it is also
fitted with a sprinkler system just as an
additional precautionary measure. The
exits are fitted with panic doors and
every safety measure has been taken.
DETAIL OF THE ORGAN IS SHEA'S HIPPODROME, BUFFALO, N. Y.
September 26, 1914.
THE MOTION PICTURE NEWS
23
"BUSINESS AS USUAL," BRITISH TRADE SLOGAN
Loss of Continental Films Made Up by British and American Supply, Says Manager Kimberly of Than-
houser, Ltd. — American Film Makers' Chance at Hand — War Picture Craze Only
Temporary, He Thinks — "Exhibitor Is King in England"
4 L EALLY, we in the cinema busi-
_f\_ ness in London are not nearly
as hard hit by the war as you
might think. The supply of German,
French and Italian films is shut off, it
is true, but as American and British
productions control 70 per cent, of the
market, anyway, and the supply of these
films is as plenteous as ever, that result
of the war has not disconcerted us
at all.
''The time-honored phrase of the
British merchant 'Business is as usual,'
has become a by-word in the motion
picture business in London. The trade
papers have taken it up. the film dealers
and exhibitors are building on it. And
it is actually true. Business is as usual."
This was the reassuring outline of the
state of the British motion picture world
given by Paul Kimberly, manager of
Thanhouser Films, Limited, of London,
to The Motion Picture News a few
days ago.
Mr. Kimberly came over on a flying
visit to the States, undaimtcd by the dis-
comforts of traveling on a refugee ship
in war time, and returns within a week
or so, to resume his congenial duty of
increasing the circulation of Thanhouser
films in the Ignited Kingdom.
"Then and there the American manu-
facturer will have his opportunity.
American films are popular in London
and the provinces now. They will be ten
times as popular then, and if the Ameri-
PAUL KIMBERLY
War Film Craze Only Temporary
"TN some of the garrison and sea-
port towns," Mr. Kimberly con-
tinued, "the motion picture theatres have
been turned into hospitals by the author-
ities, along with other buildings of a
commercial or public nature. But else-
where, and nearly everywhere, the
cinema theatres are entertaining the
British public in as great crowds as
ever."
"War pictures are, of course, in great
demand?" he was asked.
"Naturally they are," he assented, "at
this time," he added with marked em-
phasis. "But, for my part, I firmly be-
lieve the popularity of the war film is
very short-lived. When the excitement
of martial preparations and the de-
parture of troops for the front has died
away, and the staggering casualty lists
begin to get into the papers, there will
be a tremendous reaction against war
pictures.
"Men and women will then want to
go to the theatre to forget their sorrows,
not to be reminded of them.
"The motion picture theatre will then
be the safety-valve of the public ; it is
now to a great degree, but its service in
that capacity will be still greater when
the time I have just predicted arrives.
can film companies will continue to
supply us regularly and in sufficient
quantity with pictures, the loss of the
Continental importations will never be
felt.
Opportunity for Americans
"I don't mean to say that the Ameri-
can firms are not backing up the London
houses at the present time. They are.
But more films will be required a few
months — even weeks — hence, than now
from America, because every London
house will by that time have exhausted
its reserve supply of foreign pictures,
and the American companies will have
everything their own way."
"What of the film chemical situation
in England, Mr. Kimberly?" was the
next question.
"Chemicals are undoubtedly scarce,"
was the reply. "But I have reason to
think that the British manufacturers —
there are several large and powerful
firms competent to undertake it — are
planning to manufacture all the market
requires. You won't hear anything of
it. or read of it in the papers, but the
movement is going on just the same.
The British manufacturer, you know,
is thinking hardest when he's saying
least.
"Thanhouser, Ltd., I may say, is in
excellent shape," continued Mr. Kim-
berly. "We have releases now right up
to the end of November and 500,000 feet
of raw film in stock. I don't think we
have very great cause for alarm at the
present moment.
Exhibitor Is King in England
"There is one radical difference be-
tween the American and the English ex-
hibitor, I have noticed," continued the
visitor, passing from the subject of the
war to more general topics of the trade.
"And that is, that in England, the ex-
hibitor is king to a far greater degree
than in your country.
"By that I mean, competition in Eng-
land is far keener than it is here. The
market is absolutely open, and, if I am
not mistaken, the proportion of buyers
to sellers is less than in the United
States.
■'I should say, to put the case another
way, that there were 250,000 feet of film
a week on the London market. As you
know, scarcely a theatre changes its
program oftener than twice a week in
England. And almost none of them
uses more than 5,000 feet to a program.
"Obviously, he can afiford to insist
upon merit before everything else, and
it is merit and merit alone that rules
the market in the LTnited Kingdom,
"And don't you imagine for a moment
that the exhibitor in England doesn't
know what he is getting before he buys
a film. No cats in a bag for him.
Engage Professional Reviewers
"Many of them engage professional
film reviewers to make the rounds of
the trade, see the pictures of the week
and report to them on the actual merits
and demerits of every picture. Others
make it their business to see for them-
selves every picture they consider pur-
chasing.
"That is, of course, much easier to
do in England than here, where dis-
tances are much greater, and where you
have a daily change of program.
"But, do you know, it's as much as
your reputation is worth to put on a
poor picture before a group of exhibi-
tors in London? They'll sit through the
first one, and perhaps the second.
"But before the exchange manager
gets a chance to try a third on them,
there'll be a cry of 'Have you any more
like those last two? Because if you
have, you and your operator can stay
and see them, we won't !' And out they
go.
"There is certainly no doubt that the
exhibitor rules, with us."
24
THE MOTION PICTURE NEWS
Vol. 10. No. \2.
MUTUAL LEADERS MEET
Here is a snap shot made at the
jNIajestic-Reliance studio showing Presi-
dent Harry E. Aitken, of the Mutual
Film Corporation, and Managing Direc-
tor General David W. Griffith caught at
the step of the photographic laboratory
while thev were looking o\'er enlarged
Two Buffalo Managers Hand in Resignations
Kaliska Will Be Succeeded by E. S. McFadden at the Allendale-
Picked to Manage the Regent
-Willats.
D, W. GRIFFITH AND PRESIDENT AITKEN
AT THE MAJESTIC STUDIOS.
prints of pictures from "The Clansman,"
while Mr. Aitken was in Los Angeles
recently to witness the portion of that
picture being filmed and which is now
completed.
TRIBUTE TO CHARLES J. HITE
At a meeting of the board of directors
of the New York Motion Picture Cor-
poration, held on September 10, the fol-
lowing statement was directed to be
spread upon the minutes :
The directors of New York Mo-
tion Picture Corporation have heard,
with deep sorrow, of the death of
their associate Charles J. Hite, a
man of strong purpose and broad
outlook, with whom the appreciation
of a problem meant its solution,
eager for new operations and quick
to seize them when they came, al-
ways a true and loyal friend, and
fair and just in every relationship.
The loss of his counsel will be long
and deeply felt, and his memory will
go with us through life as that of an
upright, able, vigorous and kindly
man.
COMBINES PICTURES AND
VAUDEVILLE
Lexington, Ky., Sept. 16.
The Ada Meade Theatre, one of the
best known playhouses in the Blue Grass
State, has opened as a combination mo-
tion picture and Aaudeville house.
Special to The Motion Picture News.
Buffalo, Sept. 16.
' I 'HERE have been a few important
changes in Buffalo motion picture
circles during the past week. Albert
R. Sherry, who was appointed manager
of the Shea Hippodrome upon its open-
ing, handed in his resignation recently
and by so doing created no end of sur-
prise among local exhibitors.
Dissatisfaction with existing condi-
tions in the managerial end of the the-
atre is given as the reason for the res-
ignation inasmuch as "too many cooks
sometimes get monotonous" and make
the chef look elsewhere for a position.
However, Mr. Sherry will be at the
Hippodrome for a few weeks, and there
is a bare possibility that matters may be
smoothed over.
Another manager who has resigned is
William G. Kaliska, of the Allendale
Theatre, who left that theatre on Sat-
urday, September 12. His place will be
taken by E. S. McFadden, who comes to
Buffalo from New York, where he was
connected with various theatrical in-
terests.
]Mr. McFadden was press agent for
the Lafayette Theatre in Buffalo two
years ago. He comes to the Allendale
with a thorough knowledge of theatrical
management in every sense of the word.
Mr. Kaliska has gone to Keith's The-
atre for a short time, while Manager
Charles Bowe, of that theatre will help
Mr. McFadden along at the Allendale.
Mr. Kaliska has had several offers lo-
cally and is at present considering which
proposition to accept.
Arthur Willats, for many years con-
nected with amusement enterprises in
this cit}', has been appointed manager
of the Regent Theatre, the new Mark-
Brock photoplay house at the corner of
Main and Utica streets, which opens to
the public about the 28th of Septemljer.
Mr. Willats is well liked among the lo-
cal exhibitors, he having represented
several manufacturers as local represen-
tative for their features. Mr. Willats
did some big business recently with
"Richard III" in Buffalo and western
New York.
He will have a most beautiful house
to lead to fortune, as the Regent is a
"theatre de luxe" in every way. Henry
W. Marcus, formerly director of Shea's
Theatre orchestra and very prominent
as a local musician, will direct the or-
chestra. A large organ will be one of
the features. Mr. Willats is a very busy
man at present arranging for the open-
ing of the theatre.
Pittsburgh Exchanges Ordered to Vacate Offices
Jones and Grelle Compelled to Leave
spection of Two
Special to The Motion Picture News.
Pittsburgh, Sept. 16.
npHE police department is again be-
coming more active with regard to
taking a hand in the motion picture
business of this city. They have done
many things in the past in a manner that
was most displeasing to the managers
of theatres, and to the pubhc at, large.
In many cases it has led step by step
up to a battle between the city solicitor
and an attorney from the motion picture
men.
This time it has been a case of the
police department stepping in and serv-
ing notice on two of the film exchanges
whereby they must move from the build-
ing which they now occupy and seek
quarters elsewhere. Notice was served
by the officials upon George A. Jones,
Jr., and H. L. Grelle, both doing busi-
ness in the Cameraphone building in
Fifth avenue.
• The police stated that in order to
make it less liable to a repetition of the
disaster of the Ferguson building fire
of several years ago they must move to
other quarters.
The Cameraphone building has few
ten?nts and all of them witli one ex-
Building Which Had Passed Fire In-
Administrations
ception are interested in the motion pic-
ture business and had no objections to
the two tenants.
Jones is manager of the Richard's
Features, while Grelle is the owner of
the Grelle Feature Film Company.
Jones got busy and found a room at
121 Fourth avenue, but Grelle was not
so fortunate and was granted an exten-
sion of time by the officials. The rea-
son could not be learned.
It is said there is a film manufacturing
plant on the top floor of the building,
but this, it is said will not be molested.
It is said there is a move on foot
whereby a company is to erect a modern
fireproof building with safety vaults
where motion picture men can find quar-
ters and where their films can be stored
with safety.
The two companies ordered removed
from the Cameraphone building have
been located there several years and
were investigated under two administra-
tions in the city and not molested.
Politics seems to be back of the move
in this case, but an explanation from
officials or complaint from the trade in
general has yet been forthcoming.
G. L. McCoy, Jr.
September 26, 1914.
THE MOTION PICTURE NEWS
25
How An Exchange Man Won His Exhibitors
By Albert Cliff Sproul
EDITOR'S NOTE.— This is He Blazed a New Path and by Rendering rate notes on what he saw. He
first of a series of articles p^^j Assistance, Put Money in the PochetS jo«ed down carefully each de-
treating live matters zitally in- ocj-jumj s ™
teresting members of the motion tilt Clients — He ^tUuieu the Needs Of illumination, arrangement and
picture industry. Each paper is Evory Individual, Built Up Programs to ornamentation of the theatre,
full of meaty information and g^j^ g^^.^ Situation and Stamped Out Cut- '""f ' projection and,
every reader zi'tll derive benent , , above all, the policy and per-
froni the illuminative and sug- 1 Iiroat Competition* sonality of the manager.
gcstive comment the author To find out the latter required
makes on problems confronting exhibitors and exchange men. many legitimate subterfuges and tentative probings, but Jen-
J^^„_^^ 1- J • r . ■ J u u X- 1 sen was both resourceful and tactful. He managed to gain
ENSEN believed in facts obtained by exhaustive _ research. ^^^^ information before he left the theatre.
His Swedish forbears impelled him to examine every 5^^^ managers, oft-shoots of the old regime when
undertaking with microscopic thoroughness And it was ^ ^^^^^^ ^ ^^^^^^^^ f^l^ competent to enter the new field
that mherited tendency that catised him to adopt the same ^.^^^^ ^^^^i^;^^ ^ ^j^^^^ ^^^^1 l^^^l^^ j^p^^.
methods when he took hold of the exchange _ ^.^j^ ^^^^j^^^ attention to them.
His territory was infested with an overwhelming number of ^^.^ ^^.^^ ^^^^ especially of a pig-headed, dogmatic
motion-picture banditti, engaged in as wasting cut-throat com- j r j r <. <. . a ^^^^r.^,- u^a
. . ^ ,j • , 1 -L- 1 , , • graduate oi a delicatessen store. Ihe owner and manager had
petition as one would wish to see. The exhibitors had their ^.^ ^^^.^^ orogeny-so it seemed to Jensen-in run-
kniyes unsheathed most of tne time, and were ever ready to ^^^^^^^ 'Unfortunately for the staff, however, a
deal the fin.shmg blow on a weaker member^ ^^^^^.^^ ^^^^^^ ^^^^^^^ ^^^^^^ ^ deUcatessen shop.
As Jensen soon found out, they were at odds with one an- ^ i, j ,.u -.n
, . J ,1 ^1 1 Jensen saw the handwriting on the wall for the proprietor,
other on every point save one — and that was the exchange.
There they were united. T^HOSE with whom he particularly concerned himself were
There is very little love lost, as a rule, between the ex- men whose clean-cut appearance and deep, though mis-
hibitor and the manager of an exchange. The former is bit- directed, enthusiasm labeled them as permanent, provided they
ter at the fancied idea of having to pay tribute; the latter could get the proper perspective. In other words, they be-
inditTerent so long as his returns average well. longed where they were. In these Jensen saw the nucleus
TN Jensen's case, the antagonism was intense. His prede- of a Paving business; with them he was building on soUd rock.
A cessor had acted like a bull in a crockery store, in dealing At that time, however, they were trying to make a profit
with his clients, and it behooved Jensen to placate them. ^^ith the expenses larger than the receipts. Rivalry had
The personal line of approach was out of the question. It forced down the admission fees and swelled the program
was a case that called for subtle strategy. And Jensen was beyond all proportions. Souvenirs, cups for song competi-
equal to the occasion. The only way, he decided, was to tions, etc., too elaborate, as a rule, served only to make mat-
build up, in his section, the retail business of the motion ters worse. Jensen noted each fact carefully,
picture industry. As soon as the exhibitors began to make It took Jensen two months of intermittent work before he
monev and realized that their success was due to him, just liad adequately covered the field, and it was two weeks more
so soon would thev become customers of his. before he had his card index entirely filled out and was ready
So he formulated his plans, all laid out with a scientific for the next step. How could he direct the misguided energy
tape measure. He listed everv prospective customer on a of all the possible managers into the proper channels? ihat
card, printed in the following manner : was the problem that faced him.
Name of Theatre '^'^^ answer was to encourage them to spend their money
in such a way that it would bring a proportionate profit on the
Address ^ investment. Again he had to resort to a subterfuge, for it
Seating Capacity would spoil all to try, as yet, to deal with them in person.
Locality jhg rancor still existed.
TV/r 3 T1 3 cr^T*
^j^jj;^ " /^OIXG over the list carefully, he noted the requirements
' ^ of each manager. Many of them had needs in common.
Kemarks ^ ^ number of the houses, the projection was poor; in others,
T T was essential, to be sure, to learn the size of the theatre the illumination was inadequate, and so it went.
and the locality from which it drew its patronage. More Having listed their mutual needs, he next turned to those
important than that, however, was to size up the manager concerns who could best supply them and entered into a
properly and determine whether or not he was a live wire. '-conspiracy'' with the firms. Here is the way it worked out.
Jensen decided to eliminate from his campaign all those who Let us suppose that Weller, manager of The Unique, needed
were impossible, realizing fully that he would merely be wast- a new screen. He would receive from the company which
ing his time on such transients in the business. " Jensen had deemed best fitted to furnish it, a letter which
To make his list worth while, he obviously was obliged to would run as follows :
glean his i*iformat!on at first-hand. Hearsay reports and glit- ^ j Weller
tering generalities were worthless as far as he was concerned. ' ^^^^^ fhe Unique.
It was necessary for him to visit each theatre in person to ^^^^ gir: The managers of the Pastime and the Beacon,
discover the flaws. ^^^^ ^^^^^^^ ^^^^ received our offer of a special dis-
• This, of course took time and money but no undertakmg ^^^^^ ^^^^^ ^^^1^ f^jl^^ ^ to-the-point description
IS worth the candle which does not require considerable pre- ^^^^^^ ^-^^ -^^ advantages and money-making
liminary work. Jensen was willing to play the game patiently. value)
HE started out, therefore, on his itinerary, armed to the We feel that you will be interested to learn about this, and
teeth with notebooks in which to transcribe his dis- have, therefore, taken the liberty of communicating with you.
coveries. He visited each theatre incognito, and took elabo- (Continued on tage 70.)
26
THE MOTION PICTURE NEWS
Vol, 10. No. n.
New Minneapolis Theatre Marks Epoch
The Saxe, a $150,000 House, Built Exclusively for Films, Takes Rank with the
Best in the Northwest
Special to The Motion Picture News.
Minneapolis, Sept. 15.
'TpHE recent opening of the Saxe the-
atre, Seventh street, between Ni-
collet and Hennepin avenues, marked an
epoch in the history of amusement in
this city.
It is the first theatre of the first class
in the Northwest to be constructed as
a film theater exclusively.
A ventilating system has been pro-
vided that completely changes the atmos-
phere every 10 minutes. The self-diffus-
ing system of illumination is used. A
novelty consists of a mezzanine lounge
for women.
The sum of $100,000 has been spent
upon the construction of the building
and $50,000 for equipment and furnish-
ings. The width is 50 feet, the depth
157 feet and the height 50 feet.
The style of architecture is modern
Spanish Renaissance, with elaborate
terra cotta ornamentation of designs
that are emblematic of art and music
which grace the cornice, the top of the
portal and surmount French windows
on its either side. The color is a grayish
white, which lends itself well to the style
of decoration, the general effect being
that of lightness and daintiness.
Two thousand electric lights which
pulsate by flasher control greatly en-
hance the artistic beauty of the front
without a too glaring effect.
Within the portal which shelters the
lobby entrance this style of decoration
is continued in the pilasters, rosettes
and recessed panels. A frieze of nine
sculptured medallions use the figure of
a woman in representing the seasons of
the year.
The lobby is wainscoted with foreign
marble, above which are poster frames
or bronze covered with plate glass. The
ticket booth is also of marble, approach-
able from three sides and an automatic
ticket seller will be used which is new
here, which greatly expedites the han-
dling of crowds.
The frames of the doors opening into
the lobby are of mahogany finish, as
are window casements and stairway rail-
ings, this being the only wood used in
the construction, which is of concrete
and steel throughout from basement to
roof. Doorways from the lobby to
auditorium are covered with Russian
leather. The panels of the arched
segmental ceiling are finished in gold.
Wall tints are of rose, ornamentation
of old ivory. The flooring for the foyer
is of red promenade tile with Marovian
inserts. The wainscoting is of foreign
marble of light tone and large marble
newels are used as pedestals for flower
vases at the foot of circular marble
Stairways which lead to the mezzanine.
The mezzanine lounge for women, 48
X 30 feet, is located between foyer and
balcony, with delicately rose-tinted
walls, old ivory ornamentation, ma-
hogany wainscoting, segmental ceiling
and casement windows.
Electric fixtures are specially artistic,
there being two large bronze candel-
labras, large urns for indirect lighting
in the ceiling with opaque glass frames
and old ivory ornamentation. An ellip-
tical light well in the center of the room
gives a glimpse of the lobby below. Ar-
tistic furnishings include writing tables
and desk telephone service.
Leather upholstered opera chairs are
arranged in five sections in the balcony,
which will seat 500 people.
The walls and ceiling of the audi-
torium are tinted a very light rose color
with recessed panels of large size in
mottled old rose, terra cotta ornamen-
tation for panels and openings for ex-
haust fans in the form of large rosettes
as well as for the decoration of the
proscenium arch are very elaborate and
are hand-made, touched with gold.
The casual observer will perhaps be
deceived to thinking that the balcony ex-
tends along the sides of the auditorium
to the rear. The appearance of loggias
is given, but the space is used for direct
aisles to rear exits, and there are no
seats to obstruct a clear passage.
GERTRUDE McCOY INJURED
While rehearsing a scene directed by
John H. Collins, Gertrude McCoy, the
leading lady of the Edison Company, re-
ceived a very painful injury to her left
hand.
In making her exit from a room. Miss
McCoy had reached for the half-opened
door, when suddenly it slammed, crush-
ing two of her fingers between the edge
of the door and the woodwork. Al-
though suffering intense pain, Miss Mc-
Coy never lost consciousness, but dis-
played that indomitable nerve which has
gained for her a host of admirers among
the fans.
Upon examination by the studio doc-
tor it was found that the two fingers
were badly crushed and the nail on one
completely torn off. The deepest sym-
pathy is felt for Miss McCoy by all the
members of the Edison Company and
many hopes are entertained for her
speedy recovery.
FOR
HOMMEL ISSUES GUIDE
EXHIBITORS
special to The Motion Picture News.
Pittsburgh, Sept. 15.
Ludwig Rommel and Company, 422
Fourth avenue, has issued a leather-
bound book containing data of use to
exhibitors.
The principles of optical projection are
fully explained with diagrams. In the
back of the book are many pages left
blank for memoranda and a pocket for
loose notes.
Universal Doubles Force Working on Its "City"
The Community, Which Includes Even Water, Fire, Street Cleaning and
Police Departments, Will When Finished Accommodate 10,000
of the actors and employes as well as
to facilitate the production of the typical
Universal films. Large roomy dressing
rooms are being built, a club house
erected, which will contain a huge liv-
ing and lounging room, a dining hall,
ball room, kitchen and a number of
bed rooms for housing of the employes
who do not care to rent the small cot-
tages that have also been built for their
company.
A restaurant is being constructed in
which the patron may obtain at a more
reasonable cost everything that he might
order at the down town cafes, and in
every way Universal City is being
planned and built to accommodate a
population of 10,000. It is mqdern in
every respect, has its own sewer system,
water mains, street department, fir-^ de-
partment, police force and is to be
equipped with stores, shops, schools and
everything necessary to enable the peo-
ple of the city to live in it without ever
having to go to any of the neighboring
cities and towns to procure anything they
may want.
'TpHE Universal Film Manufacturing
Company is pushing forward the
building and equipping of its new Uni-
versal City.
From the time of its inception, there
has been no halt in the work, no time,
money or labor spared to make the city
one of the most stupendous things of
its kind ever attempted.
The force of men employed has been
almost doubled, more animals have been
ordered from New York to augment the
collection that goes to make one of the
largest privately owned menageries in
the State of California. A rock crusher
was bought and installed for the crush-
ing of the rock necessary in the mac-
adamizing of the six miles of paved
streets between the rows of buildings,
plans for a concrete dam and bridge
over Universal river were drafted and
the work started, a number of draft
horses and mules were secured together
with flat top wagons, harness and similar
equipment.
The city is being built with the prim-
ary intention of adding to the comfort
September 26, 1914.
THE MOTION PICTURE NEWS
27-
MAKING THE FILM "GAME" A BUSINESS
It Seemed at First a "Game" to Kolb, and He Entered It Reluctantly, but When He Had Investigated, He
Found It a Business, and His Success Is the Result of Scientific Business Principles
Applied in Five Flourishing Theatres
venture is going to lead to, '
observed Dr. George C. Kolb,
physician, capitalist and motion picture
magnate of Cincinnati.
"Two years ago I had scarcely been
inside a motion picture house and had
seen very few films. I was not inter-
ested in either pictures or theatres.
Consequently I repeatedly turned a deaf
ear to enthusiastic friends who wished
me to invest with them in a motion pic-
ture theatre.
"Finally, at a bank directors' meeting,
my friends insisted that I get into the
movie game with them. They practical-
ly forced me to take a block of stock in
the company which they were forming.
I did this reluctantly because I had no
sympathy with motion pictures.
"Today I own the controlling interest
in five of the large motion picture com-
panies of Cincinnati. More than this I
am devoting most of my time to motion
pictures and motion picture theatres and
have found great enjoyment, as well as
ample return in a financial way as the
result of my investment."
T^R. KOLB'S experience as a motion
picture exhibitor is peculiarly in-
teresting.
He is a man of scientific mind, pos-
sessing also the rare quality of sound
business judgment. Even though he
thought little of his first venture into
the picture game, his business judgment
insisted on an investigation of the busi-
ness against which he had staked his
dollars.
After he began his investigations, he
found that he had entered a business
which offered untold opportunities for
study of human nature on scientific busi-
ness lines. From his first night at the
little theatre, which had been erected in
Fairmount, a suburb of Cincinnati, he
found himself sunk deep in study on
widely divergent lines, all, however, cen-
tering at one point — the success of his
picture theatre.
With the consent of his fellow stock-
holders, he assumed full charge of the
theatre's management and set about to
build up its patronage.
First he studied the people in the
neighborhood.
He learned their likes and dislikes.
He stood in the lobby of his little the-
atre before and after each performance.
He spoke to his patrons before they
entered the house and as they were leav-
ing.
He felt out their views on film sub-
jects, and in three days' time knew ex-
actly what class of films the people
wanted to see.
"VTEXT, with a keen business eye, he
took up the study of his employes.
He laid down rules for their deportment.
He demanded a certain courtesy, a cer-
tain standard of appearance and a large
amount of efficiency from each.
Then the study course reached out to
embrace the lobby display, music, pro-
jection, and the like.
When his theatre was playing to its
capacity every night, he placed the man-
ager he had selected in full charge and
set about to build another theatre. He
found little difficulty in forming the
stock companies necessary to build his
new theatres. His success with the first
one had paved the way for future suc-
cesses.
"Each theatre is owned by a different
company," said Dr. Kolb, "in which I
have the controlling interest. I do this
for protection against disaster. If one
of the theatres should get into trouble,
the others, being owned by different
companies, would not be involved."
/^UT in Norwood, in a highly aristo-
cratic neighborhood, he built "The
Norwood," a theatre with a seating ca-
pacity of 1,200. It has been devoted al-
most exclusively to high-class features
at ten cents, and has been wonderfully
successful.
The construction of other theatres fol-
lowed in rapid succession.
"The Woodward," located at Main and
Webster streets, Cincinnati, has a seat-
ing capacity of 700; "The Empire," 1521-
23 Vine street, seats 462, and an air-
dome in Fairview Heights seats 800
persons.
Dr. Kolb is now making his plans for
the construction, in a short time, of
three new theatres, one of them to be
located in the West End of Cincinnati,
w'hich motion picture men have found
most fertile of patronage.
"No two of my theatres are alike,"
mused Dr. Kolb. "The reason is plain
to one who has studied the people in
the different sections of Cincinnati. I
do not know whether the population in
other cities is so arranged as it is here,
but I believe this must be so in every
large city.
"I have found that people of similar
sentiments, similar ideals and similar
standards of living congregate in the
same neighborhood. I have made it my
duty to analyze these neighborhoods and,
their population so that I know definite-
ly before I establish my theatre just
what sort of people I am to have for
patrons. In Cincinnati I have found,
that there is the difference between the-
sun and the moon in people living on.
Main street and those living on Vine
street, two squares away.
"The Woodward, my house on MairL
street, must have amateur vaudeville oa
its program. The people demand it just,
as they demand that the theatre furnish-
singing between films, although this
phase of entertainment has been dis-
carded by almost every exhibitor in the-
city.
"If I should have vaudeville and sing-
ing on my program at the Empire, on-'
Vine street, almost a stone's throw away,
I would play to an empty house. The
Empire patrons by the same token will
not tolerate the films which are de-
manded by the Main street audiences.
4*/^ UT at the Norwood, I give the-
patrons the Famous Players'
films and features of similar character.
For this I charge ten cents, while my
other houses must show three reels at.
least for a nickel.
"I tried an experiment with my Nor-
wood patrons once and nearly lost themi
all. I put on a program equal in every
respect to the 10-cent shows I had been
giving to large audiences. My patrons,
came up to the lobby, saw that the ad-
mission price was 5 cents, and turnedl
away.
"The show was too cheap for them.
"Whenever I start a new theatre I
make it a rule to take personal charge
of it for a period of time sufficient to
make myself thoroughly familiar with
the theatre and the patrons.
^'TTTHEN I have solved every prob-
* *^ lem in detail, I turn it over to
the manager. In that way I can keep in
close touch with all of my theatres, and
if anything goes wrong, can jump in and
be in a position to turn the tide again
without losing time in familiarizing my-
self with the affairs of the house.
"I think the fact that my theatres have •
all made good showings on the profit
side of the ledger during the past sum-
mer, when all exhibitors in Cincinnati
were complaining about the dullness of
business, proves that my system is a
good one and worth trying by the smalt
exhibitor, as well as the man who is ini
charge of a string of theatres."
28 THEMOTIONPICTURENEWS Vol. 10. No. 12.
FILM DRAMA HAS STRONG HOLD ON KENTUCKY
Demand for High Class Plays Increasing Rapidly — Exhibitors Realize Value of Liberal Advertising in
Educating the Public — Crescent Hill Residents Feared Effect of Pictures, But Learned
That They Taught Strong Lesson for Good
special to The Motio.n Picture News.
Louisville, Ky., Sept. 16.
PROBABLY no other State in this
country is witnessing such rapid
development of appreciation and
good will for motion pictures as Ken-
tucky, where there now is considerable
activity in establishing new houses as
well as a plainly evident tendency among
■exhibitors toward producing the better
•class shows.
As the people become better acquaint-
■ed with the pictures, exhibitors here
say, the demand for the better class of
drama and clean comedy plays grows in
pace.
Louisville has a number of houses
catering to patrons who find enjoyment
in stirring, and often lurid, melodramas ;
but few houses or plays of this char-
acter, however, are found throughout
the State.
Exhibitors in some sections of Ken-
tucky are using newspaper space freely
in educating the public to know and ap-
preciate their "goods." For instance, in
Harrodsburg, a well-known citizen of
that town has a signed article in a local
newspaper which, while though run as
pure reading matter and gladly accept-
ed by the editor of the paper, will be
worth many columns of paid-for space.
In part, the article reads :
* I ■*HE motion picture show has
*■ come to stay. It's up to the
public to determine what kind of motion
picture shows we shall have. The peo-
ple who are engaged in making and pro-
ducing motion picture plays are not in
the business for philanthropy; they are
going to meet the public demand for the
thing the public wants.
"If the public wants gush, the canvas
will be spoony; if the people who pat-
ronize them demand that every night
the heroine shall be made to do the
dime-novel stuff, that the hero shall
walk into a saloon and clean out the
joint (after showing all his hero-wor-
shippers that the gentlemanly thing to
do is to visit a saloon in order to flour-
ish a gun), that promiscuous embracing
be put in to appear to the 'perfectly nat-
ural' folks (and, incidentally, to young
people whose ideas of propriety are very
unstable) ; so long as this is the type
of pictures demanded we will have noth-
ing better.
"We may stand off and berate the
shows and bemoan our lot in these mod-
ern times, but the motion picture is get-
ting in its work. For one, I appreciate
the steps being taken in an effort to get
a better class of plays before our com-
munity. Just as readers pa'-s out ^^f the
Nick Carter stage, so it seems there has
come a feeling that we could have some
more solid stuff, even as entertainment.
"The motion picture men here see this
tendency, and are glad to see it. They
are men who would find pleasure in
putting before the public plays that are
artistic, that have the right ethical tone,
and which will cultivate rather than
pervert the dramatic taste of the com-
munity.
* j ^HE picture show can be made a
mighty power for human uplift
if we support the right thing. We can
have here in pictures the dramatization
of the virile new books, and the classics
of old; we can see Shakespeare played;
we can have the distant places of earth
brought near and see great actors in
great themes, a thing possible in no
other way."
Recently the ultra-exclusive Crescent
Hill section of the city of Louisville
raised such a loud voice of protest that
the City Building Inspector refused to
grant a permit to Harry R. Whiteside
and others for the erection of a motion
picture theatre building in that neigh-
borhood.
The residents of this neighborhood
based their objections upon a fear of the
effect upon the youth of Crescent Hill
of possible melodramatic plays and, al-
though an appeal to the courts was con-
templated by Mr. Whiteside and his as-
sociates, the project has been aban-
doned.
As a result of this protest against the
introduction of a motion picture house
in Crescent Hill, the first occasion of
the kind to occur in this city, a great
deal of publicity was given the matter
through the local newspapers and con-
siderable discussion of the effects upon
the youth of the city of motion pictures
in general resulted.
TT is evident that there are few who so
strenuously oppose the films as do
the Crescent Hill residents
Many of the exclusive motion picture
theatres here have an exceptionally high
class patronage and the pictures are fea-
tured at a number of combination
houses.
Some of the opponents of the pro-
posed theatre in Crescent Hill went so
far even as to claim that the picture
theatres and supposed "white slavers"'
were so closely allied as to be a menace,
and horror was added to the situation
by the introduction of talk of poisoned
needle possibilities.
A new angle was given recently by
John H. Boswell, press agent for
Keith's Theatre, to the argument that
the picture shows lead into iniquitous
paths.
""VJOT so very long ago," said Mr.
Boswell, "a very unusual series
of events in the life of two very well-
known young people in this city came
under my notice. A pretty young ma-
tron, whose husband, a traveling sales-
man, was away from home much of the
time, became a regular visitor to our
afternoon show.
"While they never came together, I
soon began to notice that a young man,
a friend of both the husband and wife,
arrived at about the same time, and
that they always found seats together.
"After a while they began buying up
a block of seats in some corner of the
floor and would stay through the pic-
ture program practically unobserved by
anyone else in the house.
"I had been a lone and unknown ob-
server of the escapade for two of three
months when a film was put on which
so closely paralleled the trend of events
in the lives of these two that I took
special pains to observe their every ac-
tion during its projection.
t^npHE play, in brief, told the story
of a young wife left much alone.
Another man innocently enough under-
took to occasionally entertain the pretty
wife of his friend during his absence.
"The plot was carried through to the
inevitable discovery of a friendship that
had ripened into love, and the wife was
cast off by her hfusband.
"A dramatic climax was qfiickly
reached, at the conclusion of which the
young vi'oman was sitting forward star-
ing horror-struck as the picture mes-
sage carried realization of the tragic
end she was unconsciously shaping in
her own life.
"The man at her side laid his hand
gently on her shoulder in an evident at-
tempt to quiet her agitation, but with-
out avail. She sank limply back in her
seat sobbing convulsively, but when the
lights came on she partly regained con-
trol over her emotions and the two left
as quickly as possible.
"They never returned ; that is, to-
gether ; and I know that one picture
play prevented a tragedy in real life
and saved from wreckage the happiness
of two, possibly three, persons."
ANNA LITTLE OUT OF CAST
The sickness of Anna Little, leading
lady of the Universal special feature
company, caused Beatrice Van to take
her place in a picture entitled "The
Vagabond," in which she played oppo-
site Herl)ert Rawlinson.
September 26, 1914.
THE MOTION PICTURE NEWS
29
iilllllllllllllllillllllllllllllllllllllllllllllllllll
THE MOTION PICTURE NEWS assumes no responsibility for any opinion or assertion made in the columns
below, nor does the publication of a letter mean that the statements it contains are endorsed by the
NEWS. All letters must be signed. No attention will be paid to anonymous communications.
What "The Motion Picture
News " Is and Means
Philadelphia, Pa., Sept. 10.
Editor, The Motion Picture News,
New York City :
Sir. — I would like to express to you
the help that The Motion Picture
News has been to me personally and also
to say a word to you concerning the
opinion of The News that I have heard
among the Exchanges and exhibitors.
In the first place, on "The Barleycorn"
campaign in Philadelphia I found your
representative, Julian M. Solomon, Jr.,
a very live wire. If all of your other
representatives are of the same caliber
throughout the United States, attending
to your trade paper notices with the
same activity that they would if they
were on daily newspapers, your paper
must ever increasingly deserve its name
The News, because it will be giving
"news."
I can say to you in all frankness that
the news story you printed of "Barley-
corn" was the best news story that I
have ever seen in a trade paper — and I
speak from experience of over twenty-
three years in the business.
When I came to Philadelphia recently
on a campaign on "The Sea Wolf" for
Bosworth, Inc., the manufacturers, the
first thing I did was to go to Mr. Solo-
mon's office and get his file of The
News, because I felt that I would obtain
valuable ideas to assist me in this cam-
paign, and I was not disappointed.
The first article that I picked up was
entitled "Advertising the Picture,'' by
Frank P. Webb — full or such interesting
matter that I feh it advisable to call it
to the attention of several of the news-
paper owners and managing editors, in-
cluding George Ochs, managing editor of
the Philadelphia Public Ledger and C.
E. Shull, managing editor of the Phila-
delphia Bulletin.
I wish that this article could be re-
produced and placed in the hands of the
managing editor of every paper in the
United States, because I feel that the
newspapers are waking up to the value
of the motion picture industry and are
feeling their way as to how they can best
establish motion picture departments.
It j'OU reread Mr. Webb's splendid ar-
ticle you will notice that these are ex-
actly the stages experienced by the
Baltimore News until it woke up, and
now it declares in your article :
"It (the Motion Picture Department)
is a regular feature of our Sunday
paper and one of the best we think that
has ever been put into it. . . . It is our
belief that this development is worth the
while of any live, wide awake news-
paper."
CARL H. PIERCE,
What such an article is worth to the
newspapers of the country I leave it to
any man gifted with a lively imagination
to determine. But I foresee through
just such articles a tremendous impetus
along the entire line of the industry,
and I am further convinced that a mag-
azine which prints such valuable ar-
ticles will maintain its precedence with-
out difficulty.
The next article I picked up was by
Mr. Hudson : "Why Exchanges Lose
Business," and I wished as I read that
article that every Exchange in this coun-
try might have a copy of it as an in-
centive to a similar initiative display by
that exchange in going to the exhibitor,
pointing out his mistakes, rectifying
them and turning the most dissatisfied
man on his books into a life long cus-
tomer.
The next article I picked up was
"How Mr. Pearce turned the poorest
theatre in his town into the most profit-
able through rare initiative in the face
of severe competition." Such articles
are an inspiration to every exhibitor.
The next article was in the September
5 issue, on page 25, entitled "Fitting
Films to a Filmless Community" — the
experience of Mr. Blanchard in 'Voga-
lusa, La. This is a splendid story of
how this man has made a success of the
motion picture business with very small
capital and against overwhelming odds,
including the loss of his theatre by fire
Of course it would make too lengthy
a letter to tell you of other articles like
"A Tonic for a Run Down Theatre"
and others which I have especially
noted.
It would not be fair to assume that
these are the only articles of interest,
but rather that they are indicative of
the character of articles you are putting
into your paper, which are of paramount
interest to the trade.
In speaking of Paramount, let me say
to. you please that Mr. Johnston's article
in this week's Motion Picture News
analyzing the Paramount program is the
best analysis of its kind I have ever
read anywhere.
It is thorough, dignified, analytical,
and, to my mind, a very just tribute to
the Paramount Pictures Corporation,
which I firmly believe to be the right
idea in the uplifting of the tone of
motion picture plays and the bringing
of the motion picture industry to a busi-
ness basis which is fair and just to
manufacturer, distributor, exchange and
exhibitor.
Again I thank you for the co-opera-
tion which you have extended to Bos-
worth, Inc., in an effort to overrule cen-
sorship injustice.
Yours very truly,
Carl H. Pierce.
MILWAUKEE FEELS SHY OVER
FEATURES
Milwaukee, Wis., Sept. 10.
Editor, The Motion Picture News,
New York City:
Dear Sir. — The life of the feature film
man is not an easy one in this city.
Despite the fact that most of the big
30
THE MOTION PICTURE NEWS
Vol. 10. No. 12;.
Features Crowding One-Reel Pictures in Buffalo
Public Does Not See Why It Should Pay $1.50 for "Legitimate" When Good.
Filtns Can Be Seen for Less
feature film companies are demanding
that an exhibitor, to secure their re-
leases, must tie himself up for a cer-
tain length of time, usually fifty-two
weeks, and give the film a week's show-
ing in the town, Milwaukee has not a
picture house or a combination of pic-
ture houses that will play any feature
for a week's time.
Two of the largest downtown houses,
the Butterfly and the Alhambra, change
their programs four times weekly and
will not under any consideration play
a picture longer.
The Orpheum, which up to a few
weeks ago was Milwaukee's only feature
house, is now playing vaudeville and
pictures and has no room for a feature.
The other of the downtown houses are
all nickel houses and change their pro-
grams daily.
Unless the feature man is able to find
an open week at the Davidson, the two-
dollar house, and puts his attraction in
on a percentage basis, he will have no
place to house his feature. Owing to
the fact that many of the smaller ex-
hibitors and some of the big fellows re-
fuse to book a feature until they have
seen it, it is next to impossible to sign
up a dowjitown house for two days an-d
then play the outskirt houses for the
balance of the week for, a number of
consecutive releases.
Of course, Milwaukee is not impos-
sible and perhaps some live feature man
is going to put it over in this city, but
he will have his hands full doing it.
Truly yours. Feature.
PICTURES SAVE THEATRE
special to The Motion Picture News
Milwaukee, Wis., Sept. 15.
The European war has given to Mil-
waukee another picture house. The
Pabst Theatre, the home of the German
Stock company, has gone to pictures
and is playing weekly features with good
success considering the location.
For years the German Stock company
has given a number of performances a
week at the Pabst Theatre and it was
impossible to secure the house for more
than two days at a time. But the war
changed all this and this year it has
been found impossible to get enough of
the actors back from Germany to or-
ganize the company.
It began to look as if the house would
be dark all winter when a proposition
was made the directors to play week
stands of pictures.
"The Littlest Rebel" was the opening
attraction and this was followed by
"After the Ball." Though the theatre
is over four blocks away from the the-
atrical district and the location has al-
ways been impossible for anything but
concerts and the German Stock the pic-
tures seem to be getting them.
It is a little early yet to say whether
the photoplays will be a success, but
everything points to it.
Special to The Motion Picture News.
Buffalo, Sept. 16.
**/^APACITY to the doors" has been
the rule at Shea's Hippodrome
since its opening.
Is this a proof that Bulfalonians are
willing to pay twenty-five cents for mo-
tion picture features? Some attribute
this business to curiosity of those who,
having heard of the beauties of this the-
atre, "want to see for themselves."
One thing is sure and that is that the
outlying houses, especially the Elmwood,
have not noticed any decrease in busi-
ness ; in fact, the Elmwood reports in-
creasing receipts right along.
The downtown houses, with the ex-
ception of the Strand, are no doubt be-
ing affected by the Hippodrome. The-
atres on Washington street, the Lyric
and Family, the former with a stock
company, are not doing very good ; in
fact, a local newspaper man, inquiring
for the manager at the Family one day
last week, had to wake up the ticket
taker to get in.
The Strand management, knowing that
he has an exceptional list of coming at-
tractions, is not backward in publishing
the fact, and when Buffalonians com-
mence to inquire when Evelyn Thaw,
Raymond Hitchcock and other artists
are coming to the Strand, it shows that
the publicity is having the desired ef-
fect. The price issue is playing an im-
portant part in Strand advertising, as.
that is the real thing that attracts these
days, when everything is "going up."
There are still many five-cent houses,
in Buffalo, but they are not reporting,
phenomenal business. How long those
on Main street will survive is only con--
jectural. It is the consensus of opinion!
among local exhibitors that the nickel,
house is approaching the end of its-
career.
Buffalonians are getting tired of look-
ing at one-reel subjects; they want to-
see the features. One dollar and fifty
cents for legitimate shows is rather steep
at present, and theatregoers are accept-
ing the larger photoplay houses as a
very agreeable substitute for the "big'
shows."
The Star and Teck have not done any
exceptional business since opening.
These theatres present the big attrac-
tions "right out of New York." "They
will get no more quarters of mine," as
expressed by one man on Main street
the other night, seems to voice the senti-
ment of motion picture Buffalo, as re-
gards high-price admissions.
Ch.\rles B. Taylor.
Cleveland Exhibitor Insists Upon Being Arrested
Samuel Bullock, in Order to Test Authority of Police, Who Arbitrarily-
Demand the Removal of "Crime Poster," Takes Stand
special to The Motion Picture News.
Cleveland, Sept. 16.
T T is rather unusual for a business man
to beg for arrest ; further than that
to insist upon being arrested. Yet
Samuel Bullock of Cleveland made such
a plea and was rewarded by the granting
of his request.
Mr. Bullock is the proprietor of the
Boulevard picture theatre at Lorain ave-
nue and West Ninety-ninth street. Three
days ago a policeman appeared in front
of the theatre with the information that
complaints had been received in refer-
ence to alleged "crime posters" in front
of the house and that he had come in
response to Chief Rowe's general order,
to remove the offensive advertising.
Mr. Bullock notified the patrolman
that he would permit the removal of the
posters only under protest and with the
understanding that he was to be arrested
for exhibiting them.
The proprietor says that this is the
only way in which the exhibitors can test
Mayor Baker's right to prohibit the dis-
play of posters showing crime scenes.
A test case will be made of the affair.
But Mr. Bullock is not the only man
to be made a target of the new ruling.
L. H. Scott, manager of the Bijou
Dream theatre, 410 Euclid avenue, was
ordered by Police Sergeant Burroughs
to remove some large posters advertis-
ing a picture called "The Jack-Pot
Club," because the paper showed men
drinking and gambling.
Other pictures showing a patrolman
victor in a desperate struggle with a
prisoner and officer rolling about on the
floor, Mr. Scott was informed, could'
not remain on display.
From which the exhibitors have come
to deduce that posters showing vice ram-
pant must be banished from public view.
But posters depicting the triumph of the
law, when the law is a blue-coated of-
ficer, may remain in sight.
Sergeant Burroughs acted on orders
from Chief Rowe ordering the removal'
of objectionable posters. Chief Rowe
also issued an order instructing police-
men to see that all motion picture films
exhibited in Cleveland have been ap-
proved by the state board of censors, and'
to make arrests if the law is not com-
plied with.
Manager Scott says that the Motion
Picture Exhibitor's League, of which he-
is a member, is preparing to take action-
on the removal of posters.
Orsen N, Nielsen. ■
:5epteniber 26, 1914.
THE MOTION PICTURE NEWS
31
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-EDITOR'S NOTE. — It is the desire of "The Motion Picture News" to include under this heading novel advertising
ideas, successful schemes in the management, decoration and equipment of the theatre — everything, in fact,
done by the exhibitor to stimulate his trade. We invite every exhibitor to write us about any new
enterprise he has; also to come to us for advice or information along any line. Address:
Editor, "The Motion Picture News," 220 West Forty-second Street, New York City
FREE TICKETS AND ICE CREAM
FOR THE KIDDIES
ttpvADDY" F. E. GOFF, 2517 Frank-
-L/ lin street, Omaha, Neb., pio-
neer motion picture exhibitor of the
West and a leading exhibitor of Omaha,
is planning an annual stunt that has
gained him a citj-wide recognition as
■'Dadd}'," and has probably swelled the
attendance at his theatre during the past
few years.
Every Fourth of July he entertains
between two hundred and three hundred
"kids"' at a big lawn party at his home.
After ice cream and cake, games and
other amusements are indulged in, he
sends them away happy with a ticket to
his show. He has followed the idea for
years.
His theatre, the Franklin, is at 1624
North Twenty-fourth street. He has
operated it for five years.
For many years before that he trav-
eled out of Omaha with one of the first
moving picture machines ever used in
this part of the country. In a black-
topped tent he gave shows on Indian
reservations, in ranch towns and in
mining camps when moving pictures
were only an experiment.
"In all my years of experience in the
moving picture show business," he said,
"I have found it pays to be attentive
to the youngsters. And one of the best
ways to get their friendship is to be
their frimd."
The title "Daddy" was also gained by
caring for many homeless little waifs
who were finding life a hard row to hoe.
"Daddy" Goff exhibited several pic-
tures with his antiquated machine at
the recent State convention at Grand
Island. It is believed to be the first
machine ever used in Nebraska and was
hailed by the up-to-date exhibitors as
a great curiositJ^
PRIZES FOR PROGRAMS
TT7 H. CLUNE, owner and man-
• ager of three downtown re-
tail-district theatres, in Los Angeles,
gains much publicity for his largest
house, the Auditorium, with a seating
capacitj- of 2,500, bj' the programs.
The\- are printed on heav}^ tinted
cover paper, and give the titles of the
features, the casts of each picture, and
the musical program given by the
twenty-piece orchestra. On the re-
verse side is the story of the pictures,
and an advance announcement for the
coming week.
At the top of the program, which
is ten inches long and four inches
wide, are two punched holes, and their
presence attracts attention. At the
bottom of the program is this: "Note
— Retain this program for a collec-
tion to be filed in a handsome leather
case that Mr. W. H. Clune will pre-
sent each regular patron next Christ-
mas."
"It is very surprising how much in-
terest this small announcement has
created," Mr. Clune said regarding the
scheme. "Hardly an hour passes that
people do not call at the box-office to
see the sample cover on file, and
every day we have some one coming
in every little while to ask for a pro-
gram of the previous week.
Mr. Clune also receives other bene-
fit from the program in the form of
advertising. Each week he has one
of the large retail stores make a win-
dow display of articles appropriate to
the film, and furnishes a number of
photographs, with the title of the pic-
ture, and the name of his theatre
printed upon them. In return for
this he gives the store a mention on
the program. Here is the one from
last week:
"An 'Antony and Cleopatra,' the
latest in scarfs and ties, can be se-
cured at Mullen & Bluett's Fifth and
Broadway. Price 50 cents."
LOCAL FILM BREAKS RECORD
D. J. Butler, manager of the Ish-
peraing Theatre, Ishpeming, Mich.,
recently had a set of civic pictures
produced, during the Sons of St. George
convention, and the Upper Peninsula
firemen's convention at Ishpeming, ]\lich.
The pictures covered the doings at the
conventions, including parades, races,
and so on ; also the industries and busi-
ness sections of the citj'. They were
shown for one week and broke all house
records. The film was 3,500 feet in
length and verv clear and distinct.
MYSTERIOUS WOMAN IN BLACK
MASK—WHO WAS SHE?
WHEN Manager F. O. Adler, of the
Auditorium, at Riverside, Cal.,
advertised "The Million Dollar Mystery"
recently, he made every man, woman
and child of that city give attention ; he
even has the chief of poHce and all the
pussy foots of the force out working,
and the houses he has had since make
him smile and smile and smile.
Three days before the appearance of
the story in the Riverside Press, Mr
Adler employed a woman to ride about
the city wearing a black mask and black
domino gown, such as described in the
story and shown in the picture.
His press agent — a reporter for the
Press — played up the stunt every even-
ing and helped to agitate the people
into believing she was the advance
guard of a band of desperadoes from
Arizona.
Interviews with the members of the
police department regarding the strange
woman were published, and on the
night the first installment appeared in
the newspaper, every other item in the
reading columns, together with a big
display, told the people who and why.
The following evening the first film
of the series was shown at the Auditor-
ium, but prior to the opening of the
house, two buglers from the Riverside
company of national guards, on horse-
back, and ten men in an open truck, all
in black domino gowns and wearing
masks, paraded through the principal
streets, advertising "The MilHon Dol-
lar Mystery" with big banners. Ca-
pacity houses greet Mr. Adler noAV every
time he hangs out the serial picture
paper.
ANOTHER PRIZE CONTEST
■jV/f ANAGER WILLIAM ROPER, of
the Roper Theatre of Council
Bluffs, la., has started a business-getting
plan he hopes will pack his house be-
fore it is ended. He is giving away a
five-passenger ■Maxwell automobile as
the first prize and two diamond rings as
the second and third prizes in a coupon
contest.
Attendance books are sold. They cost
a dollar and contain ten admissions, to
32
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
be used consecutively. \\'ith each book
are given 500 coupons.
When each ticket is presented, five
more coupons are given. When a ticket
is purchased, five coupons are given.
The coupons are votes. The candidate
receiving the greatest number of votes
gets the automobile.
Two men, engaged in the business, got
him to try the plan. It will be a big
advertisement, they sa}^ and the extra
large attendance will more than pay for
the prizes. The two men do all the
distributing of books and coupons.
The Besse Theatre in South Omaha,
of which Mr. Adams is manager, is try-
ing the same plan.
PHYSICIAN TALKS ON FILM
*tnrHE ESCAPE," from the Paul
*■ Armstrong play of that name,
the picture D. W. Griffith speaks of as
his greatest achievement in films, at-
tracted a great deal of attention ai
Clune's Auditorium Theatre, Los An-
geles.
Mr. Clune issued invitations to many
of the physicians, ministers and teachers
of the city to attend as his guests, and
at this performance Dr. A. B. Houghton,
a leading phj'sician, prior to the projec-
tion of the picture, gave an explana-
tory talk and emphasized the truth of
the biblical mixim that the sins of the
fathers are visited on the children.
Following each projection of the pic-
ture a transformation of three scenes
depicting "True Love," "Babyhood" and
"A Perfect Man" is given with very
beautiful electrical effects.
The lobby display at the Auditorium
recently consists of life-sized photo-
graphs of Blanche Sweet, Donald Crisp,
Mae Marsh, Robert Harron and F. A.
Turner, each in character as they ap-
pear in film production.
Twenty-inch advertisements were car-
ried in the amusement section of local
Sunday and Wednesday papers and fol-
lowed by smaller copy during the week
in both the morning and evening news-
papers.
NEWSBOYS PARADE FOR
PUBLICITY
THOUGH the stunt of inviting news-
boys to the theatre as guests of
the management to gain the publicity
that the papers give in exchange is an
old method of boosting attractions,
George Pentergast, press agent of the
Orpheum Theatre, Milwaukee, put it to
a new turn recently, when he marched
the newsboys of the "Sentinel" through
the downtown streets headed by a band
and bearing banners advertising the at-
traction at the house.
The parade attracted considerable at-
tention and secured publicity for the
week that could never have been se-
cured in any other way. It is worth a
trial in other cities.
Famous Players Releases "Such a Little Queen"
Mary Pickford in the Chief Role of Channing Pollock's Well Known Drama
of Sentiment and Comedy
MARY PICKFORD makes the great- honest sentiment and impressive truths,
pst imnrpsiiinn nf her rarppr in '"Such a Little Queen" is One of the
'ARY PICKFORD makes the great-
est impression of her career in
Channing Pollock's famous play of com-
edy and sentiment, "Such a Little
Queen," the Famous Players' release of
September 21.
The theme of the play is the experi-
ence of a young queen, exiled from her
kingdom by reasons of political dissen-
MARY PICKFORD IN "SUCH A LITTLE
aUEEN"
sion, who finds a refuge in America.
Through a unique coincidence, the two
toy kingdoms that create the founda-
tion of the play are Herzegovina and
Bosnia, the little countries that played
such a tremendous part at the inception
of the present European wars.
For sheer charm of story, quaintness
and daintiness of the central character.
greatest romantic successes of the pres-
ent dramatic era.
There is something indescribably ap-
pealing in the personality of the little
queen, as portrayed by "Little Mary."
She has dignity and grace, gentleness
of manner, charm and winsomeness, and
she contrasts most effectively the moods
identified with a situation in which dis-
appointment and despair must be con-
cealed under a pretense of cheerfulness
and courage.
The little queen proves that there is
not much real difference between roy-
alty and the rest of humanity when they
are wrecked by the buffets of circum-
stances.
The deposed queen, seen in the
kitchen of a Harlem flat in her corona-
tion robe, in order that her only street
dress may retain its usefulness, frying
the lamb-chops for her dinner and mash-
ing the potatoes with her sceptre, jump-
ing with fright at every blast of the
dumb-waiter whistle, and putting her
shoes in the ice-box, provides many of
the humorous moments of the film.
The play may be characterized as a
little of the tenderness and sweetness
of life, put into dramatic expression.
The Famous Players have gone to tre-
mendous pains to invest the production,
which is in five reels, with the dignity
and pretentiousness which the atmos-
phere requires.
The true spirit of romance permeats
the delightful play, and the clever star
is equally eflective in the humorous and
serious episodes of the drama.
Mary Pickford's support is admirable,
including such popular photo-players as
Carlyle Blackwell, who appears in the
role of Stephen, the Debonair, King of
Bosnia, and Harold Lockwood, who im-
personates a rugged young American.
Features and Edueationals at Twenty-five Cents
Los Angeles Theatre, The Mozart, Devoted to Free Religious Pictures for Six
Months, Enters Money-Making Class
Special to The Motion Picture News
Los Angeles, Sept. 16.
'T'HE Mozart Theatre, which for the
past six months was used for
showing Pastor Russell's "Creation,"
and where no admission fee was charged,
has become a regular motion picture
theatre, having been leased by Anna M.
Mozart. The opening date for the house
was set for September 21.
The Mozart, located on Grand avenue,
below Seventh street, is two blocks
south of the retail district, but as three
of the principal retail stores are to move
to the corner of Seventh and Grand as
soon as the buildings are ready for
occupancy, it is believed by motion pic-
ture men the theatre will become one of
the most profitable in the city.
This house was conducted by Mrs.
Mozart two or three years ago, and
with vaudeville and pictures was made
a very popular place. It is the intention
of the management to show feature and
educational pictures and the prices will
be ten, fifteen and twenty-five cents.
Mrs. Mozart is now having built at
Glendale, fifteen miles north of Los
Angeles, with a population of 9,000, a
$35,000 theatre.
September 26, 1914. THE MOTION PICTURE NEWS 33
IN THE EDUCA TIONAL FIELD
Florida Superintendent of Public Instruction Recognizes in Films a Strong Ally for Teaching — Dramatic
and Picturesque Features of History Made Vivid to Pupils, and Become a Valuable Aid
to Text Book Instruction
THINK that the held for the ed-
ucational motion picture is a
great one and deserving of the careful
attention of educators everywhere," says
Fons A. Hathaway, superintendent of
public instruction for Duval county,
Florida, with headquarters in Jackson-
ville.
''I also think that comedies will con-
tinue to hold their favor with the
masses," he continued. "Personally,
w'hen I go to a motion picture theatre
I want something to rest my mind ;
something I can laugh at.
"By that I don't mean this silly stuff
with neither point nor humor, which we
so often have to sit through, but the
wholesome, humorous comedy with
plenty of funny situations in it that one
may laugh at without being ashamed of
oneself."
Superintendent Hathaway is in every
w^ay a practical school man, so a state-
ment of this kind from him has real
value. When he took the reins as su-
perintendent of the Duval county public
schools they were in a deplorable condi-
tion as the result of about twenty 3'ears
of mismanagement, or no management
at all.
T N the time he has held his present of-
fice, less than a year, he has not
only raised the standards and brought
the curriculum up to date, but he has
been conducting a summer school for
the grammar school teachers on normal
school lines ; has had the old sub school
tax districts abolished, is at the present
time working to have them re-established
on a more sensible scale, and will soon be
working to have the new Jacksonville
district bonded for $1,000,000 for fire-
proof brick school buildings, more mod-
ern equipment, etc.
Furthermore, he is planning additions
and improvements to the curriculum,
and he has already made the Duval
High School one of the best institutions
of its kind in the state, and equal to
any of the high schools in the larger
Eastern cities.
This is the man who believes in com-
edies and educational pictures.
'T also like a good dramatic picture,"
he adds, "but I think that comedies will
never fail to attract the people who
spend the greater part of each day work-
ing in offices and factories.
**'TpHE comedy, in my opinion, af-
fords a relaxation that is not in
the realm of a really good dramatic.
The laughable picture rests one's mind
and consequently sends one back to
vvork with renewed vigor. And the
beauty of it is that the evil effects of a
stimulant that might secure the same
results temporarily do not follow.
"When asked if he thought that the
technique of photoplay writing would
ever be taken up as a regular study in
the public schools as original composi-
tion is today. Superintendent Hathaway
stated that he thought it very likely,
though he did not think that this new
branch of creative work would be taken
up universally for a number of years.
"The public is demanding a higher
degree of efficiencj- in all fields of en-
deavor," he said in this connection.
"The business world now recognizes the
value of theoretical training and the
idea that to enter some field of busi-
ness endeavor, a boy must serve a pe-
riod of apprenticeship is no longer held.
"Hence the business schools and busi-
ness courses in the great colleges. In
the beginning, lawyers ridiculed the idea
of law schools. It was the same with
almost all of the professions and many
of the trades that have now become pro-
fessions. Now nothing of the kind is
the case ; they demand the trained man
with a foundation of theoretical knowl-
edge of his w^ork.
i'TN other words, a demand was es-
tablished and the school came
along to fill that demand. Thus it was
with the recently-established schools
and special courses in journalism and,
after a while, when the field of photo-
pla3' writing had been developed by the
increasing demand for a higher stand-
ard of perfection, similar schools and
special courses may be needed and will
then be established for teaching a the-
oretical foundation of the work.
"It will also probably serve the same
purpose in the public high schools, that
of teaching original and individual
thought, that the study of original com-
position is now doing. But I think it
will be the same as it was in the case
of original composition : the demand
was first established and then the sub-
ject was put into the curriculums of the
schools."
In speaking of what the moving pic-
tures now mean to the public, he said :
"The moving picture show, with the
strict censorship, is doing a great deal
toward raising the standards of the
vaudeville and the 'legitimate' stage and.
for that matter, practically all forms of
public entertainment. They are ac-
complishing something in that way."
When asked his view of censorship,
he stated that, while he had not gone
deeply into the matter and would not
like to be quoted as favoring or oppos-
ing any special form of censorship, he
believed that a strict, though broad-
minded censorship would always be a
necessity.
A S to moving pictures being used in
schools, churches and other sim-
ilar institutions, Superintendent -Hatha-
way said that, in his mind, there was no
doubt whatever as to their value and
future for educational work.
"The most effective way to teach is
objectively, or by pictures, as has been
proven many times," he continued, "and
I am firm in the belief that this method
of teaching will become universal, and
not very many years from now, at that.
I think that a projection machine and
a screen are soon to become one of the
essentials of the up-to-dace school.
"In the public schools," he went on to
explain, "I think the moving picture
method of presenting subjects will prove
most effective in the teaching of litera-
ture, history and kindred subjects. In
literature, the classic studied would be-
come more vivid and interesting and
would therefore leave a more lasting im-
pression. The pictures would have the
same ef¥ect in the study of history, his-
torical novels, etc.
"For example, the whole of the Revo-
lutionary War could be reproduced in
animated pictures and show serially by
incidents and phases, and would un-
doubtedly prove much more effective
than printed descriptions, though, of
course, I believe that the study of the
book should go along with the study
of the picture.
"It would be more effective to show
Washington crossing the Delaware than
to read a description of his passage from
a book without objective aid. Further-
more, while I have not gone very deeply
into the matter, I should think that
practically every subject now taught
could be aided by moving pictures, and
I feel sure the time is coming when
such will be the case."
MACON, GA., THEATRE JUST
FINISHED
Special to The Motion Picture News
Atlanta, Ga., Sept. 16.
The Palace theatre building, at Ma-
con, Ga., which has just been completed,
is probably one of the handsomest mo-
tion picture houses in the south, out-
side of Atlanta.
The seating capacity is about 1,000.
-34
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
Actor Rescued by Hydroplanes for Play
George Larkin Filmed in Unique Situation for "Trey o' Hearts" Instalment
After Diving 85 Feet from Ship's Yard-Arm
-PAN-AMERICAN STOCKHOLD-
ERS MEET
A special meeting of the stockholders
■of the Pan-American Film Manufactur-
ing Company, Inc., will be held at the
offices of the corporation in Suite 902,
110 West Fortieth street, New York, on
September 21 at 11 o'clock for the fol-
lowing purposes :
First — To receive the reports of the
■officers of the corporation for the period
'during which they have held their
respective offices and to take such action
with regard to such reports and the
-management of the corporation as the
-Stockholders by a majority vote may
■deem proper.
Second — To inspect the minutes of
"meetings of board of directors held on
.June 1, June 2 and June 16 and to take
such action with regard thereto as the
stockholders by a majority vote shall
deem advisable.
Third — To take any other action and
to transact any other business that may
;properly come before the meeting.
WELL-KNOWN COAST MEN
SEE "MONEY"
■Special to The Motion Picture Ne-ws
Los Angeles, Sept. 14.
"Money," the multiple reel production
-of the United Keanograph Film Com-
pany, of Fairfax, Cal., was given its
first official presentation in San Fran-
cisco, September 2.
D. J. Grauman and Sid Grauman,
proprietors of the Savoy Theatre in that
city placed the theatre at Mr. Keane's
disposal for the morning exhibition.
The spectators included Judge William
P. Lawlor, the jurist who conducted
"the San Francisco graft trials ; Andrew
J. Gallagher, president of the San Fran-
cisco Labor Council ; Ned Simmons,
painter of the mural panels at the
World's Fair, and Sol Lesser, the ex-
change man.
DENVER THEATRE COULD
NOT MAKE FEATURES PAY
Special to The Motion Picture News.
Denver, Col., Sept. 14.
The Plaza Theatre, Denver, Col.,
which opened about three months ago
as a high class feature playhouse, has
discontinued its screen program and is
presenting a stock musical attraction
which was transferred from the Tabor
Grand with the opening of that theatre's
regular season.
The inability to secure sufficient big
attractions to carry out the plans out-
lined by the management and the severe
competition from the regular photoplay
theatres presenting features at their
regular admissions is attributed as the
cause of the film discontinuance.
Denver photoplays fans are disap-
pointed at the theatre's failure.
/^LEAR grit to the backbone is every
^ member of Wilfred Lucas' Gold
Seal Company in the production of Louis
Joseph Vance's 'Trey o' Hearts"
series. With the author and his imagi-
nation on the ground and with director
r . " - ■ ■ . ■
Lucas lying awake nights thinking up
new unheard-of "stunts" for the cast to
perform, no one but a seasoned picture
"actor would be equal to the task.
With each succeeding instalment, it
would seem that every daredevil per-
formance that human minds could con-
ceive has been done and the cast hold
their breath waiting anxiously for or-
ders and wondering w hether the author
and director will be able to invent more
adventures capable of being staged.
Already Miss Madison has been ad-
vised by General Manager Bernstein to
call a halt and permit some one to dou-
ble for her. But break down or no break
down, the plucky little lead is not made
of the sort of stuff that says die, and
thus far she has absolutely refused to
employ a double even in the more dan-
gerous scenes.
George Larkin, who plays opposite
her, is standing the ordeal very well,
but as a result of a swim which he took
in Newport Bay in the staging of the
ninth instalment, he was for several days
threatened with pneumonia. In connec-
tion with the production of this part of
the film, it is an interesting fact that,
so far as can be ascertained, Mr. Larkin
at the time of his swim performed a
feat for the story that has never been
attempted previously, it is said, the
boarding of a swiftly moving hydro-
plane from the water.
In the role of Alan Law, he dived
85 feet (highest dive ever made for pic-
tures) from the yard-arm of a vessel
and swam out into the bay where an
aeronaut saw him and came to his
rescue. Dropping his machine from a
height of a hundred feet, the aeronaut
came skimming over the water at a rate
of some twenty miles an hour, and as
he passed over Mr. Larkin's head, the
swimmer grasped one of the braces and
swung himself into the framework of
the machine.
LAUNCH FILM COMPANY IN
TEXAS
Special to The Motion Picture Ne'WS.
San Antonio, Tex., Sept. 16,
A moving picture company composed
entirely of San Antonians, whose pic-
tures will all be of scenes laid in this
city, has been formed here. Operations
were commenced several weeks ago and
the first picture, which will be shown at
the Royal Theatre in the near future,
has been taken.
The company is known as the Lone
Star Company, and has the following
officers : P. S. McGeeney, president ;
H. K. Smith, vice-president; Peter
O'Brien, secretary and treasurer. The
directors are : P. S. McGeeney, H. H.
Smith, Peter O'Brien, Paul O'Brien and
J. J. McManus.
"The Poisoned Pool" is the name of
the first picture which has been taken.
This is from the pen of P. S. McGeeney,
who is the author of several books and
moving picture scenarios. The actors
are all San Antonians.
Arrangements are now being made
for taking a picture of "The Round Up,"
which is also written by Mr. McGeeney.
September 26, 1914. THE MOTION PICTURE NEWS 35
tiiiiiiiiiiiiiniiiiiiiiiiiiiiiiiiiiiiiii
I piiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiiiiiiiiiHiiiiiiiiiii^ 1
THe THeatre of Today
iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii^^ I
itniiiiiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiy^
This Page, Conducted Under the Auspices of the Buyers' Service Department, Is Designed to Bring the Manufac-
turers of Accessories and Equipment and the Exhibitors Into Closer Touch with Each Other. It Is
for the Service of the Buyer and the Seller Alike. All Questions Will Be Answered
in These Columns and Communications Will Be Welcomed
BABY PARABE DAY AT THE TTNITED STATES THEATRE, HOBOKEN, N. J.
SUCCESS WITH LOCAL EVENT
FEATURES
SOME managers find that the local
event feature pulls big business
and in some localities will prove
the making of a theatre that has tried
outside features with indifferent suc-
cess. On the other hand, the local event
feature can pull, even where the theatre
has been using big features and getting
the crowds. Take, for instance, the
Baby Parade and Contest in Hoboken
on Wednesday, September 10.
Several thousand kiddies of Hoboken
voted Manager Frank G. Hall, of the
U. S. Theatre in Hoboken, the best ever
when he sent representatives around
both in and outside of the theatre with
fancy hats and musical novelties as
U. S. souvenirs of the Baby Parade.
Hundreds of the youngsters promptly
donned the hats and fell in line behind
the regular parade, calling attention to
Mr. Hall's souvenirs by blowing the
whistles of the musical novelties with all
their might.
Besides the parade itself, the souve-
nirs made about the biggest hit of the
day, as far as the little folks are con-
cerned.
MR. HALL also provided seats for
nearly two hundred of his pa-
trons in front of the theatre, giving an
intermission to the matinee performance
so that they might take in the pageant.
The taking of the pictures necessitated
the use of three camera men and
cameras. The camera men, after taking
the pictures of the baby contest, snapped
all the interesting features of the Baby
Parade and the large throngs that
visited the U. S. Theatre showed their
approval in many ways. A good part
■of the audience were busy pointing out
their friends in the screen and quite a
few saw themselves in the movies.
The pictures were shown for five
■days, and from a box office standpoint
left nothing to be desired. Another
local event that was filmed by and shown
at the U. S. Theatre was the Aquatic
Sports of the U. S. Volunteers Life
Saving Corps of Hoboken, taken on a
Sunday at the Fifteenth street dock in
Hoboken.
T N my opinion local event pictures can
pull in any town or community
where "everybody knows everybody
else" and any theatre that has a steady
local patronage and is not dependent on
transient passersby, can make good by
getting a film of any event and happen-
ing in his immediate vicinity where there
is a chance of getting a few of his pa-
trons in the picture.
In another article I will take up the
souvenir question. This "evil" has some
argument in its favor, but more against
it and I have not space enough for it
at this writing.
While I am on the local feature ques-
tion I will mention another theatre in
Hoboken that showed the Baby Contest
and Parade pictures and give you the
views of Mr. Bishop in features and
kindred questions.
Henry Bishop, owner and manager of
Bishop's Moving Picture Theatre at
First and Washington streets, Hoboken,
has learned many things about the busi-
ness of managing a photoplay house
since he first awakened his competitors
in the down town section last summer.
Mr. Bishop was the first down town
manager to adopt the special feature
addition to his program, and some peo-
ple thought he was making a big mistake
when he made a flat entrance rate of
five cents for his matinees, against the
ten-cent evening price of admission.
But where he was presenting high-
priced reels to matinee audiences of
from forty to fifty people early in the
history of his house, he is now playing
to capacity houses nearly every after-
noon, the crowd, as early in the week as
Tuesday, standing in solid ranks to the
sidewalk, a thing that is no longer
unusual at his theatre.
iiJ CAN tell by the faces of my pa-
*■ trons as they come out whether
the pictures have been satisfactory,"
said Mr. Bishop. "One of my stead-
fast patrons, a night worker who drops
in several times during the week to the
matinee performances, now that the
reels are changed every day with special
features for each day and who always
tells me how much he enjoys the offer-
ing, came out early the other afternoon
and was passing out without saying any-
•
36 THEMOTIONPICTURENEWS Vol, 10. No. 12.
thing about the sho-vv. I stopped him
and astced why he was going so early,
and he said, 'Oh, I guess it will do me
good to take a little nap before I go
to work.'
"Now I knew that if the pictures had
been all right he would not be leaving
to take a nap in the middle of the after-
noon show, but that his eyes would have
been wide open and glued to the screen.
"So I went to locate the trouble and
found out that a foreign reel of extra
length was on and it was going slowly.
That was all. but it was enough for him
and incidentally for me. My one object
is to give my patrons what they want,
so long as they want pictures that are
good.
"It is more to me to have my goods
suit, I think, than it is for the merchant
to sell the right kind of merchandise.
If my patrons are not satisfied at the
first glance that practically ends my
chances with them.
' I ^ HAT is how I came to introduce
*■ the daily feature, changing the
reels every day throughout, and always
having an expensive feature for each
day's show.
" 'Yes,' in reply to a question, it's a
big expense, but- expense is a part of
my business and it's a case of 'no ex-
pense, no business' I find.
"The first days of inflated profits in
the moving picture business are past and
it has gotten down now to legitimate
profits. I do not mean the business has
reached its greatest height yet — far
from it — but the profits now are legiti-
mate, as I said before."
Mr. Bishop was the first manager in
Hoboken to see the possibilities of "The
Perils of Pauline," which is running in
serial form in the Sunday edition of the
New York American, and is released
on Mondays to the theatres. Mr.
Bishop went to the managers of the pro-
duction, as soon as he saw the wide
advertising the American was giving the
serial, and without any quibbling over
prices signed the contract, which give
BISHOP'S THEATRE, HOBOKEN, N. J,
him the feature on Tuesday so that he
has no local competitors ; the picture
being released in New York only a day
ahead of his showing. It is drawing
capacity houses at this theatre.
"If j'ou give the people what they
want you'll get them," says the wide-
awake manager of the Bishop Theatre.
H. S. FULD.
WANT ATLANTA PICTURES
SHOWN AT FAIR
Special to The Motion Picture News
Atlanta, Ga., Sept. 15.
City council is being urged to make an
appropriation for presenting Atlanta in
motion pictures at the San Francisco-
exposition and will decide the proposi-
tion at its next meeting. Several mem-
bers have expressed themselves as favor-
able to the idea, believing it a splendid
opportunity to gain for this city advertis-
ing which will attract conventions and
new citizens, particularly manufacturers.
Working in conjunction with the
Georgia commission to the exposition,
the I. C. U. film company is making
hundreds of films in Georgia. These
will be presented free in the Georgia
state building every day during the
exposition.
Atlanta is asked only to pay the ex-
pense of making the films devoted to
street scenes, public buildings and civic
enterprises.
IMPORTANT PUBLICATIONS
PRAISE LASKY
That artistry in photo-play production
is one of the most powerful propellers
toward recognition, is attested by the at-
tention given "The Call of the North,"
the latest release of the Lasky Feature
Play Company.
"The Independent," a semi-religious
weekly, devoted two columns to a re-
view by Doctor E. E. Slosson, literary
editor. The "Theatre Magazine," a
thirty-five-cent organ devoted to the
higher class of theatricals, devotes a
column to "The Call of the North" and
another column to the doings of the
Lasky company.
The New York "Sun" of Sunday,
August 23, devoted a four-column ar-
ticle to the progress of motion pictures
and the work of Cecil B. De Mille.
while the New York "Times" printed on
September 17 a long article by Mr. De
Mille on the work of making "The Call
of the North" and other Lasky plays.
FOUR THEATRES PLAN TO USE
SAME PROGRAM
special to The Motion Picture News.
Los Angeles, Sept. 14.
Managers of the theatres showing
Paramount Pictures — Tally's Broadway,
Majestic, Alhambra and Miller's — are
considering a plan to issue a sixteen-
page 6x9 program, to be compiled and
published on a co-operative basis, and
distributed at all four of these photo-
play theatres.
It is the plan to carry stories of com-
ing releases, in addition to the present
programs, of the theatres. In recent
Sunday papers these four theatres car-
ried a big advertisement for the brand'
of pictures they are showing in con-
nection with advertising matter for their
respective programs.
Bosworth's New Studio Modern Throughout
The Last Word in Equipment — Considered Absolutely Fireproof — Company
Filming "The Hypocrites," with Myrtle Stedman
Special to The Motion Picture News
Los Angeles, Sept. 14.
' I 'HE producing companies of Bos-
worth. Inc., have begun work in
the new studio of the company at Coun-
cil and Occidental streets, which recently
received the finishing touches, and was
pronounced by motion picture men as
one of the finest studios in the West.
The building is of Class A steel and
concrete construction throughout, and as
near fireproof as it can be made. The
interior walls are finished with white
concrete.
Particular attention has been paid to
the laboratory and interior and exterior
film storage vaults. These are of solid
concrete reinforced with steel and lined
with hollow tile.
There is three feet of air space be-
tween the ceiling and roof, and the ven-
tilation is perfect. The property, ward-
robe, and laboratory are all fitted with
numerous automatic sprinkling devices.
"In the construction of this building,"
Frank Garbutt of the company stated,
"I have tried to incorporate all the good
features of all the studios of the coun-
try that I have visited, and I believe we
have a motion picture manufacturing
plant second to none.
"Mr. Bosworth and myself can feel
sure that a fire at the plant, should we
have one, will do damage in but one de-
partment. Everything has been ar-
ranged on an efficiency basis, and we
will be able to produce pictures with
the least amount of labor."
Regarding the scare relative to short-
age of chemicals Mr. Garbutt added that
the company had a supply on hand suffi-
cient for one year.
Phillips Smalley and Lois Webber
have completed the filming of "The
Plypocrites," a five reel picture from a
scenario bv the latter.
September 26, 1914.
THE MOTION PICTURE NEWS
37
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How Exhibitors Advertise |
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WHEN THE MINISTER BOOSTS
"D ED CLOUD, Xeb,, has a decided
•'■^ Indian name, ^^'hen G. J. ^^'ar-
ren started a motion picture theatre
there five years ago he thought lie saw
an advertising value in the name, so
he called his theatre the Tepee. All
over the state the^ Tepee is known now,
and Mr. \\'arren is a vice-president ot
the State League.
But the name did not make him. Foi
a long time he has been called the most
particular customer of the various ex-
changes here. Everj-thing had to be
just right, or Mr. Warren would kick,
and he would kick hard. And, although
he is in a strict part of the state — as
far as motion picture theatres are con-
cerned— he got a boost last Sunday that
few exhibitors get.
The Methodist minister of Red Cloud
is a christian gentleman and an excel-
lent preacher. And he told his regular
congregation last Sunday morning, ''The
Tepee is a credit to Red Cloud, in its
value for instruction and for clean en-
tertainment for the children as well as
the grown-ups."
The ordinary exhiliitor would con-
sider that an advertisement greatly to
be desired. Mr. Warren did. too, but
that was not the chief reason he felt
delighted. He felt at last that his care-
ful selection of films, his strict demands
for the cleane.st and best service, and
his continual first thoughts of his pat-
rons, were repaid. And he was in
Omaha the other day crowing about it
to the exchange managers.
"Th" Tepee is well advertised." said
Mr. Warren to The Motion Picture
News representative, "and it wasn't the
favor^tMe advertising so much. Why,
the children of Red Cloud learn to saj'
Tenee before they learn anything else.
W^hen thpv pass my place they say-
Tepee, although they are hardly able to
sav M--imna or Papa. That's the kind
of T^lace T run — such a place as the
mothers and fathers of children are
elad to have them come."
ADVERTISING AS A LIFE-SAVER
SYNOPSES IN DAILIES
MANAGER EDWARD
SCHWARTZ, of the Broadway
Theatre, Broadway, St. Louis, AIo.,
who uses an all-feature program, pub-
lishes the synopsis of one of his features
in the theatrical advertising columns of
the papers every day.
A N exhibitor who evidently knows
how to turn failure into success is
Manager \Mlliam Sipe, of the L'nique
Theatre, Fostoria, Ohio.
Harry Chart^as. manager of the Cleve-
land exchar.ge of Warner's Features,
Mr. Sipe's first step was to book a
daily change service of Warner's' Fea-
tures, and his second was to advertise
broadcast. The above photograph shows
Mr. Sipe with his advertising automo-
bile in front of his theatre; The auto is
MA>iAGER SIPE READY TO LEAVE THE UNIQUE ON AN ADVERTISING TRIP AROUND
FOSTORIA,
Inc., writes that until Mr. Sipe took hold
of the Unique, it' had always been a
"notorious lemon."
"Now," says Mr. Charnas, "it is the
talk of the town — a fact admitted even
by his competitors."
covered with "Zingo" paper — a Warner's
serial.
Mr. Charnas adds that "Mr. Sipe's
success proves a hustler can get blood
from a stone, providing he has the right
article to do it with."
ADVERTISING SLIDES PAY THE RENT
TTERE'S the story of a Western
•■- exhibitor who uses advertising
slides and makes them paj-,
"They pay the rent, and my patrons
never object to them," is his own
statement.
E. E. ]\IcVicker, proprietor of the
Rex Theatre, Twenty-fourth street
and Broadway, Council Bluffs — just
across the river from Omaha — used
to be partner in a motion picture
theatre at New Rockford, N. D.
"Those were the early days," he
said, "and we ran as high as thirtj'-
three advertising slides at each show.
Novy it's different.
"My modernized idea is to run
fewer of those slides and charge more
for the few. I have studied the situa-
tion and I believe the use of adver-
tisement slides is a good proposition
for small town and suburban theatres."
The Rex is a specially built house
for motion pictures. It seats 150 peo-
ple. He shows four films and two
advertising slides between each film.
He charges $3 a month to show the
slides. The rent for the house is $25
a month — and there you are.
The advertisers pay for the slides
at the rate of 75 cents apiece. Air.
McVicker has the catalogue which
covers every kind of business. I saw
the show immediately after talking to
him. Among the advertisers were a
dealer in sand, cement and building
material, a tailor, a grocer, a home
laundry, a piano mover and drayman,
a furniture dealer, a drug store, and a
pimo house.
38 THEMOTIONPICTURENEWS Vol. 10. No. 12.
Cincinnati Patrons Tired of "War" Pictures
Exchange Manager Sees Reaction in Public Taste — Ohio Exhibitors Complain
of Censor Board's Dilatory Methods
There were also several Rex Thea-
tre slides; one of the "Welcome," one
saying, "Tell the merchant you saw
his advertisement here," and another
announcing the coming attractions.
"I have come to the conclusion,
after careful observation and talk
with my patrons, that they would
much rather look at an attractive ad-
vertising slide than at the blank
screen. Then, too, I induce my ad-
vertisers to frequently renew their
slides, and to get the most catchy
ones possible, so that they will not
become monotonous to my constant
patrons. It is for the advertiser's bene-
fit, as well as for my own, and he
readily sees it."
With two exceptions, the advertise-
ments thrown on the Rex screen are
of merchants in the vicinity. It is a
community theatre and the adver-
tisers are people in the community.
They are known by everybody ; every-
body sees their advertisement, and
they are kept before the minds of the
people who must be their customers.
There is another phase to the busi-
ness, too. The merchants whose ad-
vertisements are used are not the heads
of huge businesses. They have small
establishments and still possess that
desire to see their names in big, black,
red, purple or some other colored let-
ters. The night I was at the Rex the
tailor was there with his wife and six
children. And when his advertisement
was thrown on the screen you could see
him straighten his back and look like
the world was his to do with as he
pleased !
And Mr. McVicker says the gro-
ceryman, the dealer in building ma-
terials, the druggist and all the others
come one or more times every week
and help swell his attendance. And
they bring their friends, and they tell
their friends about the Rex— all of
which is good advertising.
Mr. McVicker never has trouble keep-
ing his eight advertising shdes filled.
If one of the advertisers begins to think
it is not paying, there is a waiting Hst
from which to choose a new slide and
a new advertiser. The coal dealer has
been worrying himself sick in an effort
to get his advertisement on the screen
before the coal season opens !
It doesn't take time. Mr, McVicker
has only one machine for such a small
house and while changing the films he
can put a slide in and take another out
in an instant, leaving it there while he
works at the film. That gives plenty
of time for it to be read.
EDISON CONTEST THRIVES
Many scenarios have been received by
the Edison Company in their college
student contest, which closes January 1,
1915, when a hundred dollars .will be
awarded the writer of the best story.
Special to The Motion Picture News
Cincinnati, Sept. 16.
' 1 "HE psychological effect of the Euro-
■'■ pean war has entered into the mo-
tion picture business in Cincinnati.
Three weeks ago there was a universal
demand for war pictures. Today the
war pictures are not wanted.
Exchange men hustled to supply the
demand and the market was flooded
with films that graphically depicted
countless imaginary scenes of daring on
the field of battle, army and naval strat-
egy and frightful carnage. These are
now a drug on the market, because the
public evidently is tired of war.
"Possibly the general public is begin-
ning to -realize that war is not pleasant
to contemplate, even on a motion picture
screen," said an exchange manager.
"They probably have felt the results
of the great conflict, as it has affected
business interests in America, and so the
pictures have become distasteful to them.
Or perhaps the newspapers are giving
them such heroic doses of war news
that their nervous systems can stand no
more. At any rate, the pendulum is
swinging back again and the fickle pub-
lic is demanding films of a more peace-
ful character."
The censorship question remains as it
was. Exhibitors are still complaining
about their releases being held up as the
result of failure on the part of the State
Board of Censors to furnish leaders in
time for the exchanges to fulfil their
contracts.
G. T. Sharp, proprietor of the Hippo-
drome Theatre at Springfield, Ohio, w^^
among the exhibitors forced to make
hurried trips to Cincinnati this week to
arrange for programs to replace those
ordered, which had been held up for the
arrival of leaders.
S. G. Hatch, special feature manager
for the Universal Company, and for-
merly manager of the General Film
Company here, has left Cincinnati to
take charge of the Mutual office at Port-
land, Me.
Motion pictures of Cincinnati and her
industries, attractions and amusements,
gathered by the Chamber of Commerce
of this city for publicity purposes, are
being shown throughout this and neigh-
boring States. They were displayed re-
cently in connection with the Eagles'
celebration at Aurora, Ind.
Principals of the Cincinnati schools
and teachers of history in the high
schools, were the guests of Manager
John H. Havlin, of the Grand Opera
House, one day this week, and witnessed
a special performance of the historical
photo-drama, "Cabiria," which is being
shown at his theatre.
The feature has been unusually suc-
cessful and will fill another engagement
at the theatre. The purpose of bringing
the pedagogues to see the picture was
to interest them in its historical value.
As a result, many school children and
high school students were among the au-
diences.
As an addition to the demonstration
features of the University of Cincinnati
to be shown by motion pictures during
the fall and winter terms, films depicting
the electrolysis of metals, displayed here
at the Lyric Theatre in connection with
the Howe pictures, are to be presented
to the institution b% C. Hubert Heuck,
manager of the Lyric.
Mr. Heuck has written to Lyman H.
Howe, owner of the pictures, for copies
of the film.
August Muller, manager of Warner's
Features, has returned to Cincinnati
from Charleston, W. Va., where he es-
tablished a branch exchange in charge of
H. S. Peed. R. S. Eastman.
FILM COMPANY MOVES TO
COLUMBUS
The Edwards-Zetler Feature Film
Company, which was a year old in
August and had its headquarters at
Dayton, Ohio, for the past year, has
moved its exchange to Columbus, Ohio.
The Edwards-Zetler Film Company
started out in a small way a year ago
and has had phenomenal success, as it
is one of the biggest in the State and
has accumulated sixty features.
The aim is to give the people the best
films available for the money. The rea-
son for moving to Columbus was on ac-
count of better shipping facilities and
more central location. It will open up
branch offices in Cincinnati and Cleve-
land in the very near future.
The company will release seven com-
edies a week and one or two features.
BLAKE'S GARDEN PATRONS
PREFER HIGHER ADMISSION
Special to The Motion Picture News
Los Angeles, Sept. 14.
Manager C. W. Blake, of Blake's Gar-
den Theatre, San Pedro and Twelfth
streets, Los Angeles, has come to the
conclusion that it is folly to try to op-
erate a motion picture theatre in a resi-
dence neighborhood for less than 10
cents admission.
Three months ago Mr. Blake reduced
the price from 10 cents, and now he has
raised it back to the original price. He
finds the attendance is practically as
good now as when but 5 cents was
charged, and his old customers keep
coming, with now and then an excep-
tional one, who balks.
September 26, 1914. THE MOTION PICTURE NEWS
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39
IIIIIIIIIIIIIIIIIPl
m iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii^
Music and the Picture
I iiiiiiiiiiiiiiimiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii^^ I
iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii^^
Editor's Note. — This department is prepared to answer all questions from exhibitors relating to the
iuse of music in connection with photoplays, and to suggest suitable music for
current pictures. Correspondence will be welcomed
Dramatic Value of Sharps
and Flats
By E. A. AHERN
MISS ALICE S. BURTON, of
Honolulu, Hawaii, writes :
"I have been reading your
articles in The Motion Picture News
and am quite interested, as I have been
playing the pictures here for the last
four years.
"I would like to ask a few questions
and would appreciate a reply through
the columns of The Motion Picture
News.
"First — Do you think it possible for
a pianist to take a piece of music, for
instance, 'Indian summer,' and make a
dramatical composition to fit an Indian
picture and fit scenes that have fights,
horses running, war whoops, etc., using
one piece only, modulating your key and
having the music to blend with the ac-
tion of the player?
t'OECOND— Do you think any of the
musical pieces for the accom-
paniment pictures, either classic or
comedy, fits the pictures in every detail?
"Third — Do you think any one key is
adapted to certain pictures, namely,
G or D minor for Irish, which suits
comedy the best? Do sharps suit any
certain pictures better than others?
"I would appreciate your ideas on
these questions ; also the address of
some music publishers that carry a line
of music specially for the picture
pianist."
In answer to your first question P
refer you to the June issue of the News.
In my article of that date I described
how I played "Indian Summer" to fit
the action of the players, first adagio,
then mysterious, by changing the tempo
and diminishing to P. P.
IF I am playing an Indian picture and
there is a war dance shown I inter-
polate a few war whoops in 8 va., treble
clef, or on any such picture. I do this,
that is, where there is any possible
chance. This helps give the atmosphere.
I do not believe it practicable to play
only one piece, even if one does change
the tempo and register, for the reason
that the same melody would get tire-
some even though it was in keeping
with the picture.
To make my ideas on this a little
clearer and also to show another way
of changing the tempo was the use of
"Hero of the Balkans" for "Lucille
Love," Series No. 3, where Loubeque
was putting some snakes in Lucille's
hat through the wall, I played this piece,
staccato and andante.
To fit all of these few scenes I played
this, "Hero of the Balkans," through
once, then the action became too fast to
follow in the tempo (the music was
written 6-8). I changed this tempo to
2-4, making it easier to keep up with the
action.
Do you see now? First in 6-8 slow
through once repeated in 2-4 once.
A S to question No. 2, it all depends
*• upon how well we can select our
music to fit the pictures, whether a
musical composition will fit a picture in
every detail or not.
This is one of the "knacks" of playing
the pictures. In one of my recent ar-
ticles I showed how I used "Prayer and
Passion" to accompany a picture and
play to detail, also how I used the music
of "Gypsy Love" to fit a picture.
But, as I say, this is a trick which one
has to acquire by studying one's music,
knowing how many different movements
there are in a certain piece of music.
I do not believe every pianist can
play for pictures even though he be good
at reading or execution. Picture play-
ing is different from any other line of
musical endeavor, as there are other
things to watch besides the music.
TN answering No. 3 I am giving my
own experiences, as this is not
authentic.
I have found the relative minor to
D major, B minor adapts itself to weird
pictures, such as snaky or ghostly, like
the crocodile scene in "Anthony and
Cleopatra," or the burial scene in
"Monte Cristo," where the body of the
supposed dead man is thrown into the
sea in a sack.
The relative minor to A flat major,
F minor fits heavy dramatic pictures,
such enormous fire scenes as in the
"Vengeance of Durand."
D minor seems to suit Oriental and
sometimes I use it for "Burgal" scenes.
In all the old-time Irish fiddlers I gen-
erally ask the pianist to "fake a chord'*
in C and A minor.
Aside from the mentioned few keys
I am not familiar with any other keys.
"\ XT' HEN I have any "early period"
* ' picture, say, Roman or the like,
I use music written sharps ; that is
where any of the Arena or Gladiator
scenes are mostly "chords" with not too
much melody, but kind of "Maestoso,"
such as the "Coronation March" in
4 sharps from the "Prophet," by
Meyerbeer.
I do not know of any music house
that makes a specialty of picture music,
although nearly any publisher can supply
you the incidental music. Some day the
music publishers will wake up to the fact
that there are numerous picture the-
atres in the United States and that many
employ pianists, who are looking for
music to fit the pictures and will adver-
tise their publications in such papers as
The Motion Picture News where one
can see what they have to sell.
Song hits are easy to obtain, but I
find it hard to get instrumental music,
especially new music.
MULTIPLE AND SINGLE REEL
COMPANIES COMBINE
Special to The Motion Picture News
Los Angeles, Sept. 14.
The Union Film and Supply Company,
Los Angeles branch, and that of the In-
dependent Film Company have been
merged and now occupy the quarters of
the Union company at 738 South Olive
street, Los Angeles.
As the Union heretofore handled only
multiple reel features, and the Inde-
pendent only single and double reel pic-
tures, it will now be possible for the
consolidated companies to furnish a com-
plete daily change, four-reel program.
Harry Hunter, who was manager of
the Independent, has taken charge of the
consolidated exchange. The road trips
will be made by men of the San Fran-
cisco branch of the Union Film and
Supply Company of which O. V. Trag-
gard is president and general manager.
40
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
Gaby Deslys Film Smuggled Past Watchful Eyes
Two French Messengers Undertake the Hazardous Job of Outwitting Mili-
tary Authorities to Get Picture Out of the Country
4 i
'I_JOW they brought the news from
Ghent," the heretofore classic
war line, must now be relegated among
the memoirs of ancient wars in favor of
the latest military parable, "How they
ing their identities on this route to Eng-
lish messengers in the employ of the Lon-
don branch of the Famous Players, and
thenci to London and Liverpool, where
they embarked, still en\-eloped in the
SCENE FROM THE FAMOUS PLAYERS' FILM IN WHICH GABY DESLYS IS STARRING
"AN ODYSSEY OF THE NORTH"
MAKES HIT
Tile latest Bosworth release, "An
Odyssey of the North," opened Sunday,
September 13, at the Strand Theatre,
New York City, as the initial Xew York
presentation of a Bosworth production
in the Paramount Program.
At 8 :30 p. m. the enormous auditorium
was filled to the doors, and the standees
^\ ere flooding the lobby to such an ex-
tent that it was necessary to rope ot¥
a passagewaj' for those in the theatre
to leave by.
Shortly afterwards it was necessary to
stop the sale of tickets until the close
of the first performance. At 9 :20 the
house emptied out at the close of the
first show and the crowds waiting to
enter completely jammed the house for
the second time.
Hobart Bosworth playing the part of
Xaass, the leading role, in this Jack
London epic, made a distinct character
creation, and displayed wonderful abil-
ity in his delineation of the emotions of
tlie South Sea Islander who pursues his
enemy around the world.
The audience gave the picture earnest
attention, and at the finish applauded it
enthusiastically.
MAKE REPLICA OF CAROLINA
BUILDING
Srccial lo The Motion Picture News
Los Angeles, Sept. 14.
Director-General David W. Griffith
and a company of 75 people, together
with a number of horses and a complete
camping outfit, are at Bear Lake Valley,
which is at an altitude of 6,000 feet,
where they will spend a week making
scenes for "The Clansman."
In the absence of Mr. Griffith a score
of carpenters, metal workers, and papier
mache makers are busy in the construc-
tion of the capitol building of South
Carolina, on the Majestic-Reliance stu-
dio grounds.
This will be an exact reproduction of
the building at Columbia, S. ,C., which
has stood since before the Civil War,
and will be made from plans and pho-
tographs secured by wiring the Columbia
State, a newspaper of Columbia.
OPERATORS TAKE ATHLETIC
PRIZES
Special to The Motion Picture News.
Pittsburgh, Sept. 15.
Several members of the local opera-
tors' union are athletes. They demon-
strated their ability at the recent Labor
Day outing of the Central TVades Coun-
cil held at Exposition Park.
In the 100-yard dash Ralph Freeman
won first and John Urben second.
John Urben won the hop, skip and
jump, with Freeman second in the shot
put. Considering the number of en-
trants the knights of the crank did well.
brought th; film from Paris," and more
particularly the Gaby Deslys film.
Two special French messengers were
engaged by the London manager of the
Famous Players to conduct this delicate
and difiicult mission, and in the guise of
volunteers on their way to join their
regiment at Calais, it is said that they
made the long journey on foot with the
reels of film wrapped closely around
their bodies.
Arrived at Calais, they made their
way across the channel to Dover, chang-
hlm under their clothes, on board the
"Celtic,'' which arrived in port last
Friday.
The subject in which Gaby Deslys is
to be presented to the motion picture
public is an original conception written
around the star, entitled "Her Triumph."
The play is a drama of the theatre, and
so constructed as to permit Gaby many
opportunities for the display of her tal-
ents. Harry Pilcer also appears in the
production in support of the interna-
tional star.
Hottest Month on Coast Brings Record Business
Grand, in Los Angeles, Fills All Its Seats in Defiance of the Mercury on
Sunday, "Children's Day"
Special to The Motion Picture News
Los . Angeles, Sept. 14.
' I 'HIS is the hottest month in the year
at Los Angeles, and although the
word "unusual" is overworked in South-
ern California with regard to climate
when a shower or cold spell hits this
semi-tropical section, it can be used now
appropriately, for September so far has
been a scorcher.
But in the face of this the Grand
Theatre, with nine hundred seats,
located on Main street, near First, last
Saturday and Sunday played to its
greatest business sinc» becoming a mo-
tion picture house, eighteen months ago.
On Sunday there were 4,780 paid ad-
missions, and nearly that many the day
before.
The program Sunday included "The
Kaiser's Challenge," of 1,200 feet, to-
gether with five other reels. An admis-
sion of five cents was charged. The
Saturday feature was an Al Christie
Nestor comedy of two reels, with paper
that suited the neighborhood.
Sunday is always children's day at the
Grand Theatre. J. C. Jessen.
September 26, 1914.
THE MOTION PICTURE NEWS
41
EDITOR'S NOTE. — The information contained in the "Directory of New Theatres" is gathered by the
field representatives of "The Motion Picture News" and the facts and figures in each instance have been
verified by them and are authentic. They may be relied upon by members of the trade.
COAST HOUSE WILL COST $150, OCO
A RCHITECT IRVING J. GILL has
^ prepared sketches for a concrete
and steel theatre building, to be erected
at Pine avenue and Fourth street, Long
Beach, Gal., for Homer Laughlin, Jr., of
Los Angeles. Archie Levy, the the-
atrical manager, who expects to lease
the theatre, states that the proposed
building will cost from $135,000 to $150.-
000, and the furnishings and equipment
will cost about 538,000.
The sketches provide for a theatre
seating about 1,300. with a three-story
front, which will contain a cafe, grill
and djnce hall.
It is proposed to finance the project
by the issuance of S120.000 bonds, Isir.
Laughlin putting in $53,000 of his own
monev and the ground.
$40,000 HOUSE PLANNED IN LOUIS-
VILLE
pLANS are being drawn for a new
motion picture theatre in Louis-
ville, Ky., which, it is estimated, will
cost $40,000. The proposed theatre will
be erected at Second and Magnolia
streets which is in the very heart of an
aristocratic residence district.
Only high class, principally feature,
films will be shown in keeping with the
patronage to which the house will cater.
The new house will be built and operated
by the Broadway Amusement Compan3-,
a corporation which already controls a
chain of five theatres in this city. A site
has been purchased and application made
for a building permit.
The theatre will have a seating capac-
ity of 1,200 with an adjoining summer
airdome which will seat 1,500 additional.
WEST VIRGINIA HOUSE NEAR
COMPLETION
"N/TcMEGHEX, W. Va., is shortly to
have a new and up-to-date fire-
proof motion picture theatre. The con-
tractors on the work are rushing the
building to completion. It is being built
for B. H. Bliske, of the Wheeling branch
of the Pittsburgh Independent Film
Gompany, and will be 58 by 108 feet,
and is located at Marshall and Xinth
streets.
NEW $50,000 HOUSE IN TERRE HAUTE
THE NEW AMERICAN. TERRE HAUTE, IND., MAURICE LESS. PROPRIETOR.
' I "HE Lyric Theatre, Terre Haute,
Ind., which will open Xovember 1,
will have a seating capacity of 1,050 with
a balcony arranged with box front. The
first floor will also have forty bo-xes.
The theatre building will cost $50,000
and the ground is valued at $50,000.
Theatre is incorporated under the name
of American Theatre, ilaurice Less is
president.
THEATRES HERE AND THERE
DIGHARD DIAMOXD and J. F.
Deckard are to open a new mo-
tion picture theatre at Havana, 111. Fred
Fette is remodeling his !Main street
building for them. The entire front is
to be new, and the interior refinished.
All modern conveniences will be in-
stalled in the new motion picture house,
and everj'thing will be done to make it
as attractive as possible.
Jerseyville, 111., is to have a new mo-
tion picture theatre within the next few
weeks. The new picture playhouse will
be conducted by Walter Twoomey and
Thomas Lyons, both local men, and will
be located in the Robb building. The
building is being remodeled, and when
completed will be the finest motion pic-
ture theatre in Jersej^ille.
W. W. Wolfe and A. A. Rose, of
Ghampaign, 111., will open a new motion
picture theatre in that city on October
1. It will be located in the Ludwig
building, corner Main and Water streets,
and will be thoroughl}' modern. It is
to have a seating capacity of 375.
A new moving picture house is to be
built at Ganonsburg, Pa. It will be
located on East Pike street and will be
known as The Star and will be managed
by A. M. Forsythe, who is also the
owner. It will be forty-three by sev-
enty feet and will be modern in every
respect.
The building will be of brick and will
be fireproof throughout and the operat-
ing room will be on the roof. The fire
exits will be numerous and the aisles
42
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
Next Lasky Release a Chester Novel
"The Making of Bobby Burnit" Stars Edward Abeles — Theodore Roberts
and Bessie Bariscale Give Excellent Support
will be so wide that the building can be
emptied in a few minutes.
The building is so arranged that a
large gallery can be added later without
interfering in any way with the re-
mainder of the building.
Ground was broken several days ago
for the new theatre at Broadway and
Heywood streets, Sharon, Pa. The
Farrell building company was awarded
the contact for the erection of the
theatre.
T. J. Burke, of Pittsburgh, is the
owner of the property and he expects
to open the theatre early this winter.
It will have a seating capacity of 700
and when completed will cost $12,000.
ALHAMBRA, WILKES-BARRE, IS
SOLD AGAIN
SEVERAL weeks ago the Wilkes-
Barre, Pa., correspondent of The
Motion Picture News announced in his
trade story that one theatre in this city
would be sold in the near future. The
deal was consummated when the Alham-
bra Theatre, Public square, seating ca-
pacity of nearly five hundred, passed in-
to the hands of Clayton Heebner, for-
mer manager of the house.
Mr. Heebner purchased the Alhambra
from Charles Bartholomew, who was a
clerk at the Redington Hotel, where the
Pennsylvania State convention was held
last June.
The sale of the Alhambra to Mr.
Bartholomew was announced in this
magazine last May, when he purchased
it from the Posten Brothers.
THEATRE FOR LOUISVILLE PARK
THE management of the Woodland
Park Airdome, Louisville, Ky., is
planning to erect a new theatre in its
park at the end of the present summer
season and continue in the business
throughout the winter months.
The proposed theatre will have a seat-
ing capacity of about 1,500, and the
plans call for a dance hall adjoining,
where the devotees of Terpsichore may
find entertainment at the conclusion of
the picture show.
As an advertisement, and in an effort
to draw patronage, the management of
the park has been giving away from $1
to $100 in surety coupons to each patron
of the park every Wednesday night this
season.
OHIO THE A TRE READY IN OCTOBER
C'LABORATE preparations are being
' made for the formal opening of
the Market Street Theatre, Youngstown,
0., which is now under construction
and which will be ready Friday, October
11. This new playhouse will be one of
the finest in the city. It will have a
capacity of 600 and is fitted with modern
seats which are both roomy and com-
fortable.
ttnpHE Making of Bobby Burnit,"
the next release of the Jesse L.
Lasky Feature Play Company through
the Paramount Pictures Corporation,
will feature Edward Abeles, who created
I
so profound an impression by his work
in Lasky's "Brewster's Millions," the
second production of that concern.
"The Making of Bobby Burnit" as a
story ran serially in The Saturday
Evening Post and enjoyed wide sales as
a novel.
George Randolph Chester, responsible
for "Get-Rich-Quick Wallingford" and
Special to The Motion Picture News.
Dallas, Texas, Sept. 16.
A CCORDING to figures prepared by
J. S. Philips, secretary of the
Texas Exhibitors' League and vice
president of the National League, the
film business done in Dallas each week
amounts to at least $25,000.
It will be shown by these figures that
Dallas is easily the center of the film
business in Texas. A little more than
three years ago Dallas possessed only a
real film exchange with a release of
eighteen films per week.
This company was the General Film
Company and handled only licensed pic-
other famous fiction, is the author of
"The Making of Bobby Burnit," and
Winchell Smith, author of "Brewster's
Millions" in play form, was the author
of the stage version which enjoyed a
popular run at the Republic Theatre,
under the Henry B. Harris management,
several years ago.
Mr. Abeles is supported in "The Mak-
ing of Bobby Burnit" by Theodore
Roberts and Bessie Barriscale, who is
now a permanent Lasky star.
The feature is released September 19
through the Paramount Program.
tures. A few months later several other
firms opened here and now an exhibitor
can secure almost anything he desires.
In speaking of the film business in
Dallas Mr. Philips says :
"The film market of Dallas has now
reached the standard of commercialism
in the state as far as output is concerned
and no exhibitors is necessarally forced
to purchase films he does not desire.
"The motion picture patrons have be-
come so educated that when they sit and
view a picture on the screen they can
tell you whether it is cheap, shoddy and
cotton goods or whether it is all wool
and a yard wide."
Dallas Exhibitors Take in $25,000 a Week
Figures Compiled by J. S. Philips, Secretary of the Texas League — Patrons
Are Willing to Pay for the Best Films
BOBBY RESCUES AGNES FROM THE DEN
Scene from "The Making of Bobby Burnit" (Lasky-Paramount Feature).
September 26, 1914.
THE MOTION PICTURE NEWS
43
To use his own words :
for them."
'The show was too cheap
HAS THE aUALlTY CIRCULATION OF THE TRADE
MOVING PICTURE NEWS EXHIBITORS' TIMES
Published Every Week by
EXHIBITORS' TIMES, Inc.
220 West 42nd Street, New York City.
Telephone Bryant 7650
Chicago Office, 604 Schiller Building
WM. A. JOHNSTON President
HENRY F. SEWALL Vice-President
£. KENDALL GILLETT Secretary
U. ASHTON WYCKOFF Treasurer
WENTWORTH TUCKER Ass't Treasurer
LESLEY MASON Managing Editor
WILLIAM RESSMAN ANDREWS News Editor
R. M. VANUIVERT Advertising Manager
E. J. HUDSON Circulation Manager
C. J. VERHALEN Chicago Manager
This publication is owned and published by Exhibitors' Times, in-
corporated under the laws of the State of New York. The offices and
principal place of business are at 220 West 42nd Street, New York City.
The address of the officers is the office of the publication.
Entered as Second-Class matter at the New York Post-OfHce.
Subscription $2.00 per year, postpaid in the United States, Mexico,
Hawaii, Porto Rico and the Philippine Islands. Canada, $3.00;
Foreign, $4,00 per year.
ADVERTISING RATES ON APPLICATION.
Copy for next issue must reach us by Tuesday, 5 p. m.
For Releases sec Pages 72, 74, 76, 78
For Buyers' Guide see Page 69
Cuts and copy are received subject to the approval of
the publishers and advertisements are inserted absolutely
without condition expressed or implied as to what appears
in the text portion of the paper.
Vol. X
September 26, 1914
No. 12
A Season of Higher Prices
THE coming season is going to be, among other
things, a season of higher prices at the box-
office, a season in which the exhibitor will
awaken, as he has already begun to do, to the higher
intrinsic value of the photoplays he is offering the pub-
lic, and will dignify them by raising his prices of ad-
mission.
I
T is time that this should come to pass. Indeed, the
photoplaygoing public has reached the point where
it is actually ready to pay more to see a motion picture
entertainment than the exhibitor has in many cases
dared to ask.
^ ^ ^
W/ITNESS the case of the Cincinnati exhibitor
cited in the pages of this issue of The Motion
Picture News.
Ten cents was the price on which he had built up a
clientele. He tried the experiment of lowering his
price to a nickel, and very nearly lost every patron.
A'
S a matter of fact, the motion picture theatre has
outgrown the nickel stage.
That does not mean that the nickel theatre has ceased
to exist.
But it does mean that the public insists upon having
the best in pictures, that the exhibitor can no longer
give the best pictures he can obtain for five cents — and
that the leading theatres of practically every com-
munity in the United States have broken away from
the nickel scale, and are selling ten, fifteen and tiventy-
five cent pictures to a ten, -fifteen and twenty-five cent
public.
if. ^ ^
PICTURES that could not be made on a nickel basis
have created the demand for such pictures to the
exclusion of the five-cent film, to designate it by its
retail price, and at the same time have drawn away
from the legitimate theatre a class of patrons who
looked with contempt upon a nickelette.
Novelty and the nickel once went hand in hand.
But today the demand for quality has taken the place
of the demand for novelty in the motion picture theatre.
The motion picture has become an established form
of amusement.
!{; * *
TTS purveyors must cease to calculate how large a
quantity of films they can give for the lowest pos-
sible figure, and reckon upon how meritorious a pro-
gram they can offer at a figure proportionate to the
quality of the offering.
They owe it to the public.
They owe it to the industry at large. •
TheA' owe it to themselves.
A
Temporary Fluctuation
SLIGHT slump in patronage in some of the
Northern states during the last few days has
caused some anxiety among exhibitors. They com-
plain that the falling off of attendance is due to the
war in its supposed depression of industries generally.
The fear is groundless.
The season, not the war is responsible.
* *
JUST now with the uncertainties of the weather
confronting exhibitors the receipts must neces-
sarily fluctuate from day to day and night to night.
Then in the case of the closed theatres the vagaries
of the weather affect the attendance fully as much.
While people are kept away from the airdome on ac-
count of the chilly air, they have not had time to ac-
custom themselves to the idea of sitting inside for a
performance.
^ * *
r\ F course, those who have been frequenting the en-
closed houses during the whole season because
of superior cooling and ventilating systems making the
theatres as attractive as the airdomes, naturally have
not been influenced one way or the other. Fortunately
this unwelcome condition lasts only about two or three
weeks. After that with the advent of the regular fall
season business will go forward zvith a rush.
44
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
Bankers Make Plea to Film Manufacturers
Ask for Suppression of Scenes Depicting Successful Peculations by Officials
— Depositors Supposed to Lose Confidence
JB. STIRLING, president of the First
• National Bank of Jackson, Aliss.,
the Union Savings & Deposit Bank of
Jackson, Miss., and the Pickens Bank,
and formerly connected with several
other banking institutions in Mississippi
and Louisiana, commenting upon the
movement on the part of the Savings
Bank Section of the American Bankers'
Association to have all members, and in
fact, all banks carrying savings deposits
in the United States, adopt the motion
picture method of advertisement, said :
"Of course, it is the object of all
banks, and particularly the savings
banks of the United States, to induce
the people to conserve their resources
and save their money, and particularly
to encourage the accumulation of small
deposits by persons working for a sal-
ary, and others to whom it is all im-
portant that some money be laid up in
anticipation of possible misfortune or
want.
"These accumulations are further ad-
vocated for the reason that homes may
be eventually obtained by this means,
and if funds are so deposited the ac-
cumulator will be ready to invest in
some remunerative security, after a rea-
sonable amount is accumulated in the
bank, and when the occasion offers, and
at a greater rate of interest than can be
obtained from the bank, such invest-
ments being entirely out of reach until
reasonable sums are accumulated.
"To obtain these deposits and get the
people to adopt the savings bank method
of providing for their future, banks in-
dulge in a good deal of advertisement,
and doubtless will freely use the mo-
tion picture method ; but we think that
little can be accomplished along this
line unless the exhibitors of pictures and
the film manufacturers can be induced
to desist from displaying before the pub-
lic pictures they are now exhibiting,
throwing in bold relief and calling to
the special attention of the public, pecu-
lations of bank officials and the too-
often occurring bank failures.
"These misfortunes will occur, and
they are condemned no more severely
by anyone than by bankers doing a legit-
imate banking business, and those bank-
ers are generally always willing to con-
tribute of their resources to see that
felons and embezzlers are brought to
justice.
"More strict examination and super-
vision are constantly being inaugurated
by both the national and state govern-
ments to prevent such occurrences, and
all agree that they cannot be too strong-
ly condemned.
"But to throw pictures on the screens
of the motion picture houses, reproduc-
ing what purport to be illustrations of
bank failures, where the officers con-
tinue to live in ease and affluence, and
leave the depositors to suffer, is cer-
tainljf a great deterrent to the placing
of their deposits in the banks by the
small earners.
"If all the people hoarded their money
and refrained from doing a banking bus-
iness for fear the bank might break, and
their money be lost, we would have to
restrict the business of the United
States about ninety-five per cent.
"It is to the interest of all that busi-
ness should not be so restricted, but,
on the contrary, that all of us should
keep our money in the banks, even if
some few occasionally, through mis-
placed confidence, lose our accumula-
tions. Some will always be found un-
worthy; but, like the 'black sheep in the
family,' the least said about them, the
better."
WORLD FILM HEAD VISITS
DETROIT
Special to The Motion Picture News
Detroit, Sept. 14.
L. J. Selznick, president of the World
Film Corporation, visited Detroit de-
cently and was delighted with the quar-
ters which have been provided for the
Detroit exchange of the corporation.
It has been removed to the fourth
floor of 97 Woodward avenue, a build-
ing which houses several other film con-
cerns. Well lighted and attractively
furnished front offices have been pro-
vided.
There is a large room for the paper,
and at the rear a light and airy room for
inspection work. To one side a room
has been fitted up for projection, with
theatre chairs for the exhibitors who
drop in to see a picture run off. The
exchange occupies the entire floor.
Mr. Selznick was accompanied by his
personal representative. E. D. Selden,
on the trip.
Instrument Manufacturer a Hold-Up Victim
Deagan Looks Down a Rifle Barrel in Yellowstone Park — No "Yellow,"
However, In the Party
JC. DEAGAN, of Chicago, manufac-
• turer of the world-famous Deagan
Bells, has just returned from an ex-
tended trip throughout the West. The
objective point of his trip was a vi_sit
through Yellowstone Park, and while
there he had an experience which is a
vivid reminder of the Frank and Jesse
James and Cole Younger days.
His party, consisting of eight people,
together with a few others, was placidly
bowling along in a coach-and-four when,
upon rounding a sharp curve in the
roadway, beside Lake Shoshone, they
heard a sharp "halt!" and found them-
selves staring at the rifle barrel of a lone
but very determined highwayman.
The startled coachman instantly drew
rein and the robber's command was fol-
lowed by a peremptory "Get down."
When the entire party had disem-
barked they were ordered to "Shell
out," which all proceeded to do.
The bravest in the party was Mrs.
Deagan, who threatened to do the rob-
ber violence if her children were mo-
lested. Further, under the impression
that Mr. Deagan had turned over his
watch, which is prized intrinsically, she
asked the robber to return it, as it was
of no value to him.
He politely replied: "If there's any-
thing in this loot I don't want I'll send
it to the Yellowstone Hotel. You can
go there and identify your property."
This daring hold-up was made easy
with the withdrawal of many of the
soldiery to Vera Cruz and the Mexican
border, leaving the National Reserve in-
adequately protected.
It was carefully planned, for the rob-
ber was recognized as a man who had
been travelling with the party for sev-
eral days and had evidently sized it up
as "good picking."
He also had a confederate in the
coach, who, like the others, humbly
yielded his purse while promptly and
earnestly admonishing all to do just as
told, as otherwise the desperado would
"certainly shoot into the crowd and a
number of the ladies be killed."
The experience left most of the older
ladies in the party hysterical, though the
younger women look upon the adventure
rather in the li.ffht of a joke. Among
these are Vita Deagan and her travel-
ling compa.nion, Florence Wittenberg,
who laughingly remarked that they had
no money to lose and that, though
previously no one cared to hear about
the wonders of Yellowstone Park, they
now have no trouble finding audiences.
Mr. Deagan refuses to say how much
he donated to the highwayman, but re-
marks that it will take the proceeds of a
number of sales of his new unaphones,
nabimbas, xylophones, cathedral chimes,
orchestra bells and other musical spe-
cialties to get even. He tartly suggests
that he went West for a change and a
rest ; that the robber got the change and
the hotel men got the rest.
DRESSLER IN PITTSBURGH
A. Dressier, formerly manager of the
Universal Film Exchange at Washing-
ton, D. C, is the new manager of War-
ner's Features in Pittsburgh. He takes
tlie position vacated by M. W. Herring.
September 26, 1914.
THE MOTION PICTURE NEWS
45
Trade Mdrkj" Paienij"
Conducted
M . H . SCHOENDAUJH
All inquiries pertaining to this department ivill be anszuered by Mr. Schoenbaum, either directly or through the
columns of The ^Motiox Picture Xew?. — Editor.
Address "Patent Editor" The Motiox Picture Xe\\-s, Al-zc York City.
Latest
PATENT AND TRADE-MARK
Patents and Trade-Marks Registered
or Allowed Recently:
France: Patents
470,665. Cinematography. E. Droin.
470,686. Framing Device. Pathe
Freres.
470,712. Screen. A. D. Brixe}-.
19,088-456,203. Color Cinematography.
P. Martier.
470.671. Film. H. T. Gaisman.
470.672. Photography. H. J. Gais- ,
man.
470.673. Photography. H. J. Gais-
man.
470,905. Screen. J. Knap and G.
Merturi.
470.963. Acetate of Cellulose, ^'erein,
ilainz.
470,825. Xon-tlam Film. J. Blandel.
470,834. Cinematographj'. W. H.
Hickey and Kinemacolor.
470,854. Developing Apparatus. A. C.
Gruet.
471,082.-3. Cinematography. P. 2^1.
Pierson and T. \V. Hochstetter.
471,150. Synchronizer. H. L. Laur-
ent.
471,163. Rewinding. Pathe Freres.
471,289-90. Cinematography. P. M.
Pierson and F. \V. Hochstetter.
471,261. Chairs for Theatres. C. J.
Fournier.
471,354. Amateur Cinematograph. Ste
H. Portier.
471,425. Screen. H. W. Charlton.
471.473. Cinematograph}'. C. de Pro-
szynski.
471.474. Projection. Gaumont.
471,538. Projection Lanterns. F. J.
Hortsman.
France: Trade-Marks
156.985. '-Le Theatre." Films. Ste.
Le Theatre.
23.545. "Gold Seal." Films. Univer-
sal Film.
157.162. '"Cinarchive." Films and
^Machines. A. Tetard.
157.018. "Etablissements Union."' Cin-
ematography. P. Lemonnier.
Germany: Patents
274. ISO. Machine for cutting strips of
paper or iilras. Cameron.
274,028. Projection. Huebner-BIei-
stein Patents Company.
274,192. Anti-fire Device. Albert
Sanders.
274,582. Camera. E. G. Townsend.
274.670. Color Photograph}'. Gau-
mont.
274J10. Color Cinematography. E.
Zollinger and S. Mischonsnikj'.
274.671. Shutters. L. Hermand.
274.673. Projection. Hans Goetz.
274.840. Cinematograph}'. Quasapic
Company.
274.752. Cinematograph. E. S. Por-
ter.
275,273. Color Filters. Jean A'er-
fiirth.
275.404. Cameras. Anton Aretz.
275.405. Cinematograph. R. A. White-
head.
275.320. Color Cinematography. J. E.
Thornton.
Great Britain: Patents
6.432. Optical Projection Apparatus.
F. Dickinson.
6,557. Kinemato.graphs. E. Brown.
6.565. Color Kinematography. P.
IMortier.
6.727. Kinematograph Films. A. E.
Downing.
6.778. Camera Stands. A. S. Xew-
m.an and others.
6.845. Optical Projection Apparatus.
S. Docetti.
6.886. Photography. E. J. Lacombe
Lane.
6.894. Photographv. R. G. Bradshaw.
6.903. Color Photograph}-. O. S.
Dawson.
7.010. Ootical Projection Apparatus.
J. Ff Herring.
7.068. Camera Tripods. A. Debrie.
7,108. Arc Lamp Electrodes. Sie- •
mens.
7,325. Kinematograph Apparatus. L.
Kamm.
7,344. Optical Projection Apparatus.
H. Blitz.
7,368. Color Photography. F. W.
Donisthorpe. *
7,522. Kinematograph Apparatus. F.
B. Gilbreth.
7,694. Synchronizers. L. Janssens.
7.864. Ultra-^'iolet Rays Absorbing
Glass. Sanoscop.
8.063. Color Kinematography. L. C.
^'an Riper.
8,144. Kinematographs. J. Campbell.
8,581. Kinematographs. A. J. Bohr-
inger.
8.597. Arc Lamps. N. A. Halbertsma.
8.774. Arc Lamps. H. Muller.
9.056. Coloring Photographs. A. AL
Sandig.
9.610. Color Kinematography. H.
^^'orkman.
9.691. Photography. A. Bilty.
9.865. Photography. Kinsfilms. Ltd.
9.916. Kinematograph Films. G.
Kreuter.
10.210. Arc Lamp Electrodes. J.
Roubal.
10.401. Kinematograph Films. E. J.
Lacombe Lane.
10.486. Kinematograph Announce-
ment Slides. W. F. Pettie.
10.519. Synchronizing Apparatus. J.
Kitsee.
How Great Britain Quashed
the German Patents
The following are official notices is-
sued by the British Patent Office in view
of the war in Europe :
"By virtue of the provisions of the
Patents. Designs and Trade Marks
ftemporan,' rules) Act, 1914, the Board
of Trade hereby make the following
rules :
"1. The Board of Trade may, on
the application of any person, and
subiect to such terms and conditions,
46
THE MOTION PICTURE NEWS
Vol. 10. N6. 12.
if any, as they may think ht, order
the avoidance or suspension, in
whole or in part, of any patent or
license granted to a subject of any
state at war with His Majesty, and
the Board, before granting any such
application, may require to be satis-
fied on the following heads :
■'(a) That the patentee or licensee
is the subject of a state at war with
His Majesty;
"(b) That the person applying in-
tends to manufacture, or cause to be
manufactured, the patented article,
or to carry on, or cause to be carried
on, the patented process ;
"(c) That it is in the general in-
terests of the country or of a section
of the community, or of a trade, that
such article should be manufactured
or such process carried on as afore-
said. * * *
"(1) The Board of Trade may, at
any time, in their absolute discre-
tion, revoke any avoidance or sus-
pension of any patent or license
ordered by them.
"For the purpose of exercising
in any case the powers of avoiding
or suspending a patent cTr license,
the Board of Trade may appoint
such person or persons as they shall
think fit to hold an inquiry.
"Any application to the Board for
the avoidance or suspension of any
patent or license may be referred
for hearing and inquiry to such per-
son or persons who shall report
thereon to the Board.
"Provided always that the Board
of Trade may at any time, if in their
absolute discretion they deem it ex-
pedient in the public interest, order
the avoidance or suspension in whole
or in part of any such patent or
license upon such terms and condi-
tions, if any, as they may think fit.
"(2) The comptroller may, at any
time during the continuance of these
rules, avoid or suspend any proceed-
ings on any application made under
the Patents and Designs Act, 1907.
"(3) The comptroller may also at
any time during the continuance of
these rules, extend the time pre-
scribed by the Patents and Designs
Act, 1907, or the Trade Marks Act,
1905, or any rules made thereunder,
for doing any act or filing any docu-
ment, upon such terms and subject
to such conditions as he may think
fit in the following cases, namely :
"(a) Where it is shown to his
satisfaction that the applicant,
patentee, or proprietor, as the case
may be, was prevented from doing
the said act, or filing the said docu-
ment, by reason of active service or
enforced absence from this country,
or any other circumstances arising
from the present state of war, which,
in the opinion of the comptroller,
would justify such extension;
"(b) Where the doing of any act
would, by reason of the circum-
stances arising from the present
state of war, be prejudicial or in-
jurious to the rights or interests of
any applicant.
"(4) The term 'person' used in
these rules shall, in addition to the
meaning given thereto by Section 19
of the Interpretation Act, 1889, in-
clude any Government Department.
1,6) These rules shall come into
operation on August, 1914."
HER OWN DRESSMAKER
Mabel Trunnelle, one of the leading
ladies of the Edison Company, who has
played many characters with that com-
pany, is soon to have her ambition
realized by playing the part of a Japan-
MABEL TKUITELLE
ese girl, in a picture entitled "Greater
Love Hath No Man," by Mary Imlay
Taylor. She is shown in this picture
wearing the Japanese gown which she
embroidered herself.
LUSTIG MADE DENVER
MUTUAL MANAGER
Special to The Motion Picture News.
Denver, Col., Sept. 14.
Harry Lustig, for two years assistant
manager of the Mutual Film Corpora-
tion offices at Denver, Col., has just
been appointed manager, succeeding F.
W. Bandy.
Mr. Lustig is one of the best known
men in Western film circles and enjoys
a marked popularity among the trade.
As manager of the many Mutual feature
attractions Mr. Lustig is largely re-
sponsible for the wide vogue enjoyed by
the mutual special attractions.
F. B. Quimby, of Salt Lake City,
LTtah, is assistant manager.
AMUSEMENT SUPPLY ISSUES
NEW CATALOG
The Amusement Supply Company of
Chicago has just issued its new catalog.
This is one of the most complete cata-
logs that was ever gotten up in the mov-
ing picture supply business.
It embraces all makes of machines,
supplies of every kind and a list of re-
pair parts. In the back there are
diagrams showing the parts and number
of each, for all standard machines. It
is one of the handiest catalogs published
and might well be in the hands of all
motion picture operators and managers.
SCENE FEOM "SNOOK'S DEEAM," A CENTAUR COMEDY, FEATURING HARRY LA PEARL
AND ELAINE IVANS.
Sepiember 26, 1914.
THE MOTION PICTURE NEWS
47
FILM NEWS FROM FOREIGN PARTS
Few Indoor Motion Picture Houses in Seville — Best Airdomes Charge Only Four Cents Admission-
Many People Take in Exhibition Free from Automobiles — Two Exchanges Furnish
the City with Releases — Public Demands Good Acting
THE motion picture trade in the
Seville consular district has been
growing constantly and rapidly, until ai
present motion picture entertainments
are undoubtedly the principal means of
public amusement, writes \ ice-Consul
Harris X. Cookingham, stationed there.
In winter the theatres of Seville are
largely devoted to the cinematograph,
and in summer practicallj- all the avail-
able plazas of the city are let for open-
air exhibitions, which attract thousands
of spectators of all social classes.
The indoor or winter theatres of Se-
ville are few, inclusive of the opera and
vaudeville houses, where motion pictures
are shown ; hence the sittings are ex-
tremely limited and the performances
are repeated almost hourly during the
evening, from 7 .30 to 12 :30.
The winter prices range from about
four to nineteen cents per seat, accord-
ing to location. The summer exhibitions,
however, under the cloudless evening
sky of Seville, offer better opportunities
to the public for witnessing the pictures,
which are projected on curtains spe-
cially erected on the open plazas.
Films Fit Into Seville Life
As all Seville lives out of doors from
nine o'clock to midnight during the sum-
mer months and seeks quiet amusement
in convenient quarters, the motion pic-
ture exhibitions fulfill a natural demand.
Seats at the best open-air exhibitions
now cost about four cents ; but hundreds
of people, some in private carriages and
motor cars, gather around the inclosure
to see the pictures gratis from without.
The managers of local coffee and re-
freshment gardens have in many cases
installed motion pictures for the pleasure
of their patrons ; in these cases there is
no charge other than that for the bev-
erage or refreshment ordered, and a
customer having paid for his order is
entitled to retain his table seat through-
out the eA cning.
Military bands often furnish music at
the regular exhibitions, which provide a
partially new program every evening,
except when the repetition of some ex-
traordinary or very popular film is de-
manded for three or four nights.
How Films are Obtained
The films used in the local exhibitions
are procured almost exclusively from
two Seville rental agencies, which also
deal in the projecting machines and all
other necessary apparatus. As one of
the local houses is a branch of Pathe
Freres, of Paris, the Pathe machines are
most largely used under their various
names.
These are practically the only ma-
chines in local use. All machines for
city entertainments have electrical at-
tachment; those for use in the small
towns, where electric current is not
available, are furnished with acetylene-
gas outfits.
It is estimated that in Seville through-
out the summer fifteen to eighteen pro-
jecting machines are employed by the
several purveyors of amusements. The
attendance is not known, but it is evi-
dently enormous.
The films shown at the motion picture
entertainments are the Pathe produc-
tions under their various names, includ-
ing the Iberia Brittania films. American
Kinema; and the Italian Valeto, Gau-
mont, Cines, Nordisk, Hepworth, Vita-
graph, ficlair, Itala, Celio, Cuesta and
Hispano films.
Great actors and actresses are com-
missioned to take the leading parts.
Hence the pictures, besides having artis-
tic merit, have at times a real and per-
manent histrionic value.
The local preference in picture stories
appears to be for those films depicting
romance and intrigue ; scenic and spec-
tacular : dramatizations of well-known
historical and Biblical events are also
very popular. World-famous novels,
such as "Quo Vadis" and other works
which lend themselves to effective stag-
ing, are seen here in films of 1,800 to
3,000 meters.
Public Demands Good Acting
The classic and pseudoclassic plays
are also favorites with the Sevillian pub-
lic. This public demands good acting,
and at least adequate staging in all films
under all conditions. Explanatory notes
are made as brief as possible, consistent
with the coherence of the plot. Detec-
tive stories and tragedies, rather than
industrial scenes and foreign proces-
sions, appeal to the local spectators.
There are noticeably few films shown
here of local or Spanish current events,
exclusive of certain bull fights in which
well-known matadors take part. Rarely
is Seville, in spite of its literary tradi-
tions and its reputation for romance,
the setting for any photoplay.
There are no motion picture photo-
graphers in this city or in this territory;
but the Pathe interests send a photog-
rapher here on those infrequent occa-
sions when Seville becomes the stage
for picture action.
The local picture-theatre managers
obtaining their films from the two Se-
ville agencies pay in rental therefor
from about one-fifth of one cent per
meter to about three cents per meter per
day (that is, from six to eighty-seven
cents per hundred feet, approximately),
according to value and demand.
For new films, which one of the rental
agencies purchases from the manufac-
turers or branches, it pays generally
about twenty-six cents per meter; and
for used films, two to ten cents per
meter, according to condition.
Some Films Obtained from France
Neither the films shown here nor the
projecting machines and apparatus in
local use are imported into Seville direct
by sea ; these come from branch houses
in other parts of Spain or overland
from France.
The customs duty levied on blank
films imported into Spain is two pesetas
per kilo ($0,175 per pound) net weight;
on finished films ready for projection,
as well as on the machines and appara-
tus for projecting, three pesetas per kilo
($0,263 per pound) net weight.
As for American films, both the Se-
ville rental agencies state that these find
favor here ; the local Pathe agency in-
corporates them in each program of
films let to the exhibitors.
The other agency claims that there is
some difficulty in obtaining American
pictures, because there is no branch
house here other than the practically
international Pathe, which does not sell
its various films, but, by a clever method
of world-wide interchange, is able to let
them universally to exhibitors.
The market for American motion-
picture machines is, in the present cir-
cumstances, inevitably limited, but not
negligible, provided these can compete
in quality and prices with the French
machines now in use here.
American Film Settings Popular
The demand, for films of American
manufacture rests not so firmly upon
the acting protrayed as upon the setting,
for American scenery constitutes one of
the chief charms of the American films.
It is not necessary that the play depict
scenes of the Wild West, but preferably
it might be staged out of doors.
Good acting is essential and common
to all or the great majority of the mo-
tion pictures shown here, but the com-
mending distinction of the American
pictures must, to Sevillian spectators, al-
ways lie in their effective, novel and in-
teresting outdoor setting, either with
heroic or with romantic action.
It is probable that the shorter Ameri-
can plays, such as are presented almost
nightly at the various picture theatre
"revues," will have relatively larger de-
mand than the films of meters.
48
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
Masterpiece Film Prepares Elaborate Production
The Company Will Bring Out a Realistic Photo Play of Indiana Life in 1831,
Founded on "The Hoosier Schoolmaster"
Special to The Motion Picture News
Los Angeles, Sept. 14.
GATHERING props for the produc-
tion of a five-reel picture portray-
ing Indiana life in 1831, the time of
"The Hoosier School Master," has
proven a great task, but now every-
thing has finally been secured with the
exception of a yoke of oxen.
The phone bill for attempts to find
the oxen now amounts to more than the
actual cost of four or five yoke in the
time of the book, and success has
MAEION DE LA PARELLE
crowned the efforts of Marion De La
Parelle and Elliott Clawson, of the
Masterpiece Film Manufacturing Com-
pany, who have charge of the production
featuring Ma.x Figman and Lolita
Robertson.
The oxen are now in Los Angeles,
after a railroad ride of three hundred
miles, and to use Mr. Clawson's words,
"are eating their heads off."
The production work on this, the first
of this company, is progressing very
satisfactorily and the picture will be
ready for release about October 1.
Following this "The Truth Wagon,"
from the play by Hayden Talbot, pro-
duced in New York with Max Figman
and Lolita Robertson, will be taken up.
This is the story of an heir buying a
metropolitan newspaper which thereafter
prints only the truth.
One of the big scenes for "The
Hoosier School Master" recently was
made, in which Bud Means, the reincar-
nation of the devil, pla>ed by Ray
Stewart, caused one hundred and fifty
head of horses to stampede down a nar-
row road with a clif? rising on one side
and dropping off more gradually on the
ELLIOTT J. CLAWSCN
other, in order that he prevent the
lynching of the school master (Max
Figman) by the horse thieves.
Director De La Parelle threatened to
whip the man who ran from the road
before the horses were within ten feet
of him. and gave five dollars to the one
making the best leap down the cliff and
three dollars to the next best. He is
positive he received very satisfactory
results.
THISTLE PHOTO PLAY WILL
RELEASE WEEKLY COMEDIES
Special to The Motion Picture News
Los Angeles, Sept. 14.
Making three reels of negative weekly
for the Charles O. Bowman Popular
Photo Plays Corporation, the Thistle
Photo Play Company, composed of
Bruce Mitchell. Donald MacDonald and
Arthur H. Coldewey, are busy at a
studio on Washington street near Los
Angeles street.
The new organization will make one
reel of comedy weekly in which Rena
Rogers, Ralph McComas and Allan Fra-
lick will play prominent parts ; and two
reels of drama with Dorthy Davenport
as leading woman, Joseph Singleton,
known among photoplayer's circles in
Los Angeles as the handsomest man in
pictures, and Ed Alexandria.
Messrs. Mitchell and MacDonald are
directing the productions and Mr. Colde-
wey is studio manager. Up to this time
two two-reel dramas, "Th^ Lining of
the Cloud" and "Chains of Gold," one
two-reel comedy, "The Speed Cocktail,"
and one one-reel comedy, "The Green
Eyed Monster." have been completed.
500 NUNS SEE PAGEANT
Special to The Motion Picture News.
St. Louis, Sept. 16.
Nearly 500 nuns attending a con-
vention of teachers at the Christian
Brothers College, St. Louis, were re-
cently invited to see the St. Louis
pageant and masque pictures at the
Juniata Theatre, Juniata street and
Grand avenue.
W. J. Flynn, general manager of
the Associated Theatres, issued the
invitations, and among the audience
were many nuns who had never had
a chance to witness a motion picture
exhibition before. The performance
began at one-thirty and lasted until
five o'clock in the afternoon.
Buffalo Adds Another to List of Theatres
Ellen Terry, with a Seating Capacity of 1,200 and Elaborately Decorated, First
House in City to Have Smoking Balcony
Special to The Motion Picture News.
Buffalo, Sept. 16.
' I *HE new Ellen Terry, at the corner
of Grant and Potomac, is nearing
completion and will be ready for its
patrons in about a week. The theatre
will have a seating capacity of 1,200 and
will be one of the most up to date in
Buffalo.
From a sanitary and fireproof stand-
point it will be unequaled. It is equipped
with every modern device for ventila-
tion, heating and safety. George P.
Kogler will have charge of the music.
The name of the manager has not yet
been announced, hut John R. Oshei,
manager of the Teck Theatre and one
of the principal stockholders, is at pres-
ent arranging that end of the business,
and the name of the manager will be an-
nounced shortly.
The front of the theatre is built of
tapestry brick of a reddish brown color
which from a distance of ten or twelve
feet looks like velvet and gives a most
inviting appearance. The interior dec-
orations are very elaborate.
There will be a smoking balcony and
loge boxes. This is the first photoplay
house in Buf¥alo to have a smoking bal-
cony and the innovation is proving pop-
ular here. Charles B. T.wi.or.
September 26, 1914.
THE MOTION PICTURE NEWS
49
Superba and Symphony Open in Los Angeles
Despite the Addition of These Two Theatres, Coast Houses Continue to Pack Crowds In, and Lines at
Box-Offices Prevail — Twenty, Fifteen and Ten Cents Are Superba's Prices — Symphony
Boasts An Exceptional Operator's Booth
special to The Motios Picture News
Los Angeles, Sept. 14.
EXCEPTIONAL programs consti-
tuted the showing last week at
the larger local motion picture
theatres, and even with the addition of
the Majestic Theatre, with a seating ca-
pacity- oi 1,600, which became a screen
show house, Sept. 5, and the opening of
the Symphony, with 800 seats, there are
not enough seats to accommodate the
people who desire to attend, and lines
extend from practically even,- theatre
lobbj- between 7 :30 and 8 :30 each even-
ing.
One of the most recently opened mo-
tion picture theatre palaces in Los An-
geles is Quinn"s Superba, located on
Broadway, about half way betw een Fifth
and Sixth streets.
The owner and manager, J. A. Quirm,
is one of the pioneer exhibitors of this
cit5% having successfully conducted mo-
tion picture theatres here since the dajs
of the first '"store show."
The Superba is a beautiful theatre in
everj- way. The front of the house, fin-
ished in the renaissance tj-pe of archi-
tecture, is in white and cream, and has
a massive cornice and frieze, with ap-
propriate theatrical figures modeled
therein. More than 6.000 lights are used
on the front of the building.
Tow-erirg the full length of the three-
storj' building, with a frontage of 70
feet, is a mammoth automatic electric
sign, built as high as the city ordinances
will permit. On either side of the big
"Q" of the sign are unicorns, and every
ten seconds each thrusts its fierj- tongue
at the other and each continuously flaps
its wings.
Indirect Lighting Used
In the lobby, foj-er, and interior the
indirect lighting system is used exclu-
sively. The entrance is finished in mar-
ble of contrasting shades, separated by
pilasters of Mexican onj-x, which are
illuminated from within at night. There
are numerous massive mirrors.
No detail has been overlooked in the
finishing and furnishing of the auditori-
um, which contains 900 leather uphol-
stered seats. The walls and ceilings are
in soft green tones, with trimmings of
cream orange and graj-.
The sounding cove over the prosceni-
um has a beautiful mural painting. On
either side of the proscenium, and
slightly above the footlights, are bal-
conies with French windows, adaptable
for many singing specialties. The stage
has a 30-foot opening and is fully
equipped.
The acoustic properties of the house
are so perfect a whisper from the stage
can be heard in all parts. AH draperies
and carpets are of a deep red. The the-
atre is equipped with a ventilating sys-
tem which insures 30 cubic feet of fresh
air for ever}-one present.
Since the opening, the Superba has
been using a program of six reels of
General pictures, ^lusic is bj' a ladies'
orchestra of 12 pieces, and each program
contains three vocal numbers. The
house is divided into three sections, and
10 cents is charged for the seats between
the front and the middle of the house,
15 cents for the rear seats, and 20 cents
for logies.
Garrick Goes to Features
Quinn's Garrick Theatre, which has
been using General and Mutual pro-
grams for the past six months, with now
and then a multiple reel feature, begin-
ning next Monday will show only fea-
tures. Contracts were made this week
with the local General office for the
service.
Another theatre was added to Los An-
geles' Film row — Broadway — with the
opening of the Symphony Theatre, just
below Sixth street.
The building for this theatre was re-
modeled and the house furnished at a
cost of approximatelj- $40,000. and
Z^Iessrs. Joseph Rittigstein and Thomas
DuMois, the owners, have a place of
amusement very creditable to this citj-.
The entire front of the building was
remodeled. Above is a mammoth auto-
matic electric sign, and over the front
of the theatre are thousands of lights.
The lobbj" is finished with marble,
stained ^lass and mural paintings.
Throughout the concealed lighting sj's-
tem is used. The theatre has seven hun-
dred seats, is fitted with elegantly fur-
nished rest rooms, and has a very effi-
cient ventilating system. Other features
are in evidence throughout the theatre.
Particular attention was paid to the
construction of the operating room,
which is large and room}-. This is fitted
with two Powers' 6A projecting ma-
chines, spot lights, stereopticons and all
necessarj^ devices for all effects. In one
section is a large, roomy work-bench,
with all tools necessary. In the ceiling
is an exceptionally large ventilator.
A Novel Lobby Display
The new theatre will be managed by
S. L. Bosley, who served as manager
for Clune theatres for several y-ears.
Manager Hawkins, of the Alhambra
Theatre, recently had the Lasky picture,
'"The Call of the North," featuring Rob-
ert Edeson.
In this one of the scenes shows one of
the Factor's hunters caught in a bear
trap, and the publicitj^ man of the the-
atre, Harry Nogle, saw a good oppor-
tunity to attract attention to the lobby
display by securing the trap at the Lasky
studio m Hollywood and displaying it
in the lobb3% together with a big, still
photograph of the scene.
The springs on both ends of the trap
are so strong that a heavy man cannot
press one together hy standing or jump-
ing upon it. The manufacturers of the
trap furnish a screw clamp to be used
in opening the trap. J. C. Jessen.
Famous Players Starts Infringement Campaign
Seeks to Enjoin Numerous Companies Claimed to Have Used Plots and Titles
Whose Film Copyrights Are Owned by Restraining Companies
It is said that similar action is also
' I *HE Famous Players Film Company
has been granted an injunction on
all further exhibitions of the play
"Aftermath"' by Judge Dever, of the Su-
perior Court of Illinois. The Famous
Players claims that this is an infringe-
ment of its title "'Aftermath," the play
written by Prof William Addison Har-
vey, of Columbia Universitj-, and re-
cently released by the Famous Players.
The Famous Players has also suc-
ceeded in causing the Apex Film Com-
pam- to abandon the name of "Saints
and Sinners," a title scheduled for forth-
coming releases. The film rights of the
play "Saints and Sinners," written by
Sir Henry Arthur Jones, are controlled
by the Famous Players Film Company.
being taken against the Lubin Companj'
for its release of "A Fatal Card," w-hich
the Famous Players contend is an in-
fringement on the title of "The Fatal
Card,'' the Charles Frohman play, con-
trolled by them, and also "The Better
2\Ian," the title of the Cj'rus Townsend
Brady story which the Famous Players
Company recently filmed ; against the
Kalem Company for its filming "The
Brand," which, it is claimed, was also
borrowed from the plot of "The Cru-
cible," and against the Wcrld Film Com-
pany for its release of "Jess of the
]\Iountain Country," said to be based on
the Famous Players' recent production,.
"Tess of the Storm Countrv."
50
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
Big Export Field Open in Latin America
(^Continued from page 21.)
But as there is a big demand here for
pictures, would not the maintenance of
an exchange be profitable?
The indifference of Americans to the
possibilities of export trade to South
and Central America is exemplified in
the lack of courtesy shown on many
occasions when my letters were not
answered.
In striking contrast is the attitude of
European manufacturers. When I
write to the advertisers in the Bioscope
of London and Le Courrier of Paris, I
get proposals in almost every mail.
These people act as if they are anxious
to do business.
F course, American films are not
absolutely unknown here. We ac-
casionally see pictures of Selig, Comic,
Broncho, American Kino, Thanhouser
and others through the rental office of
Pathe Freres.
The Universal. Edison, American,
Famous Players, Lasky, Essanay, Bos-
worth, Warners, and the Horsely films
would take well down here ; indeed, in
all Latin-American countries. It is only ■
a matter of translating the titles into
Spanish and having a good rental rep-
resentative in this locality. A territor-
ial concession for Central America and
Panama in San Jose would prove a
money-maker.
The admission prices charged in this
country may be of interest to the ex-
hibitors in the United States. Orches-
tra chairs cost fifty centimos, the equiv-
alent of twenty-five cents gold, for
three reels. Outside of the capital the
admission is about twenty-five cents
gold per five hundred feet shown,
divided into two parts. Box seats get
fifteen cents gold extra. Special fea-
tures bring not less than a dollar gold.
The feature film is becoming im-
mensely popular. They are advertised
extensively in the newspapers.
"D EGULAR performances begin at
-•■^ eight in the evening and on fes-
tival days matinees commence at 2 p. m.
The theatres are closed on Monday.
School children are admitted free on
week days from one to three o'clock.
This proves to be a good drawing card,
for they talk about the pictures at home,
thereby arousing the interest of the
adults, who, it is figured by the mana-
gers, come later through this means.
We are not pestered with censorship
here, as you are in some parts of the
States ; and we are thankful. The
government assumes that managers are
fully capable of discriminating.
THE rental price of a six-reel pro-
gram is about five dollars gold,
and the special films are rented on a per-
centage basis by the night.
There are but two motion picture
camera owners (one of them myself),
who occasionall}' take pictures of special
events, and we furnish the negatives to
the theatres on a percentage.
APFEL AT WORK ON "WHERE
THE TRAIL DIVIDES"
Oscar Apfel, who next month will
celebrate his first year as director with
the Jesse L. Lasky Feature Play Com-
03CAR APFEL
pany, will at the same time celebrate the
securing of patent rights on a new "baby"
spotlight which he recently applied for
and which has been tried out by both
Apfel and Cecil B. De Mille on the
various Lasky productions and found to
fill a long felt want.
Mr. Apfel and Cecil B. De Mille
worked together on Lasky's "The Squaw
Man" and "Brewster's Millions," but
since the demand for Lasky productions
increased so that the firm arranged to
produce two plays a month instead of
one Mr. Apfel was set to work on "The
Only Son" with De Mille doing "The
Man on the Box."
Apfel is now working on "Where the
Trail Divides," with Robert Edeson,
and at the completion of this feature
will begin work on one of the Belasco
plays.
Apfel is signed for three years with
Lasky and everything points to an even
longer engagement for all connected with
that concern are deeply appreciative of
his excellent work.
OPEN PITTSBURGH EXCHANGE
The Noted Plays Feature Company
of New York has located an office in
Pittsburgh at Fourth avenue and Ferry
street. Adolph Klein and H. Clay Ber-
ger are managers. They state that they
will release one feature a week. The
company has also put in fifty reels of
singles, all comedies and dramas, most
of which are new and in demand at
this time.
Septeml^cr 2t\ 1^14.
THE MOTION PICTURE NEWS
51
• THE MYSTERY OF THE GLASS TUBES"
.Edison — One Keel)
REVIEWED BY J. BURROUGHS NOELL
WHAT better conclusion, even if somewhat hackneyed,
could be desired for the "Chronicles of Cleek" than
that he should win the hand of the girl that had twice saved
his life 1 As he recovers himself after a harrowing halt-hour
in a leaking vessel — and it is indeed a narrow escape that he
has, for the water is already slowly rising over his head when
Miss Lome rushes in witii the rescuing party — he asks her
with his first breath if she will be his wife, and she holds out
her hand for the ring. And although the cocaine smugglers
whom lie was trying to capture have baffied him this time.
CXEEK IS RESCUED EROM THE SINKING SHIP.
surely they cannot get away from him the next time, when
he has the constant aid of this spirited and brave girl.
But the eleventh episode of Thomas W, Hanshew's "Chroni-
cles of Cleek'' is chock-full of m3'stery and suspended inter-
est and thrilling incidents before we come to this happy and
joyful end.
Cleek proves liimself as daring and intrepid as ever and
gets a line on the cocaine smugglers by holding up one of
the gang and .going disguised as this man to the den.
But unfortunately this fellow gets awa\- and then the tables
are turned on Cleek, and it seems pretty serious business for
him until Ailea Lorne learns the state of affairs and gets him
out oi his predicament. We get no hint of this outcome as
the story is unfolded, but are kept entirely in the dark, the
true and proper wa)' for a mystery story to be handled.
Ben ^^'ilson gives the same inimitable presentation of the
great amateur detective, making us realize fully his fearless-
ness, his shrewdness, under the nonchalant air that he as-
sumes. Miss Gertrude McCoy as Ailea Lorne breaks this
impenetrable veil of calmness, and has Air. Cleek on his
knees at her feet, which was just as it should be.
"DR. FENTON'S ORDEAL"
iHepworth — Two Boels)
REVIEWED BY J. EUREOUGHE NOELL
THE Hepworth Stock Company is a finely balanced group
of players, and in whatever vehicle the members are
appearing, their delineations show careful study and long
training.
The latest release shows clearly that this praise is just
praise. In "Dr. Fenton's Ordeal."' Stewart Rome has the lead-
ing part, the young medical student, who through gambling
falls into bad ways, but regains control of himself and becomes
a world famous specialist.
Just this in itself would not give this polished actor a chance
to displaj' his tine powers. But when he is brought face to
face with this situation — to open the eyes of the man he robbed
and be recognized as a thief or to let him remain blind and
retain his own good name especially in the eyes of the man's
sister whom he now loves — he has every chance to show his
mettle. The full command which Air. Rome has over his
facial expression, the calmness and the dignity with which he
moves,, and the repression that prevents melodramatic display
of conflicting and bursting feelings, are unmistakable and en-
titled Mr. Rome to a high rank among motion picture actors.
W ith such a fine piece of work by Mr. Rome it mi,ght be
thought that the rest of the cast was entirely overshadowed.
This is not true. The other parts are well taken and in no
sense does Mr. Rome gain b}'' contrast. Tom Powers and
Henr}- \'ibart ;'.re capable actors and give more than satis-
factory portrayals. Chrissie White, in .tlie part of the sister,
adds new laurels to an already long list.
"TWINS AND TROUBLE"
(Edison — One Reel)
REVIEWED BY J. BURROUGHS NOELL
THAT twins are not always an unadulterated blessmg
to fond parents, can be gathered from the title of tliis
comedy, written by J. Edward Hungerford and performed by
Edison players under the direction of Charles AI. Seay.
The trouble started as soon as the twins arrived, not be-
tween the proud father and mother over which one was the
prettiest child, or which resembled . which parent the most,
ljut between the grandfathers, each of whom desired and really
demanded sole proprietorship in the twins as far as the other
grandfather was concerned.
The upshot of the whole matter is that when our comedy
opens, the grandfathers have become so incensed with each
other that they have carried the twins off bodily, one for
each couple.
It was a lucky thine after all that there were twins because
BEFORE THE JEALOUSY OVER THE TWINS BECOMES
VIOLENT
with such irascible and jealous persons as the Major and the
Colonel, there is no telling what might have happened to one
poor little innocent baby.
But this is just the beginning of the fun. The Colonel
and the Major are not satisfied with one grandchild apiece,
6ut each wants all that there are, in this case just two. Being
seasoned old warriors, their way is by main force, and they
almost come to blows on the street when they meet. This
disorderliness gets them in trouble with the police, while the
se^^■ant girls are losing the babies.
The reunion of all — twins, grandparents and parents — takes
place in the station house, the distracted mother and father
get back their little darlings, and the old folks have hy this
time commenced to see the folly of their ways, and the light
l^reaks in upon them that undivided possession of the twins
is impossible — that they all can share them alike.
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
"THE TREY O' HEARTS"
(Gold Seal-Universal — Eighth Chapter!
REVIEWED BY PETER MILNE
((X/fOCK ROSE" is the title of this chapter, and one may
glean from it that some sort of an impersonation
takes place. The situation is, indeed, a complicated one.
Judith assumes the part of Rose, and then Rose poses as
Judith, and then, too, both the characters are impersonated
by Cleo Madison.
The parts have been none too easy for her to play up ^.o
date, but now it seems as if her abilities must have been
taxed to their utmost extent. To play the parts of two
THE FIGHT ON THE STAIRCASE.
sisters dirtering entirely in character as much as a sheep
does from a wolf, and then to have each one impersonate
the other, each really retaining her own character but ap-
pearing to act as the other would act, must have presented
great difficulties. That the picture is just as easy to follow
even though this double impersonation does take place is
materially due to Miss ^ladison.
It has not been mentioned that each instalment of "The
Trey o' Hearts" carries a complete synopsis of the preced-
ing chapters which is shown before the separate episode com-
mences. In most stories of a serial nature this has been
neglected, and one fails to comprehend what all the action
is about, but here it is fully explained to the spectators.
There are, no doubt, many who will be glad of the chance
to catch a glimpse of Wilfred Lucas, the director of the
pictures as he appears in this chapter. He poses as a minister,
and is just about to marry Judith and Alan, when iMarrophat
rushes in and makes known to Law that he is about to marry
the W7' 111'-; woman.
]Mar:-. i|,hat then enlists the aid of the gunman again, and
he and his associates kidnap Rose and imprison her in a
secluded house. A fire breaks out, and Alan arrives on the
scene just in time to rescue Rose by swinging to her window
at the end of a rope from the next house, thus he again
displays his remarkable acrobatic ability.
Another most realistic fight is the cause of the fire. Wil-
fred Lucas and Francis Ford seem to vie with one another
to see who can put on tlie best general scrap, and up to
date the honors seem to be about even.
Tliis instalment is alive with action of the swiftest sort
from the beginning to the end ; one hardly has a chance to
recover from one thrill before another and greater one is
shown.
"Action'' seems to be the cry of the director, and he has
certainly obtained it. Bruises and broken bones may be the
conscf|uences, but it matters little as long as it is obtained.
This instalment will not only maintain the reputation of
the series, but will excite an interest in tlie parts to follow.
OPPOSE TAX ON MOTION PICTURES
Special to The Motio.v Picicre News.
Louisville, Ky.. Sept. 16.
THE proposal to place a special revenue tax upon theatre
tickets is meeting with the disapproval of practically
every one in Louisville, where the five-cent and ten-cent
motion picture theatres are the principal sources of amuse-
ment of a large part of the population.
Kentucky representatives in Congress and the Senate will
be urged to use their influence to keep the theatre tickets
out of the Government's scheme of revenue raising.
"MOTHER"
(World Film — Four Reels)
REVIEWED BY PETER MILNE
\X7IDELY differing from its last release. "The Dollar
Mark" comes this, the latest picture of the World
Film Corporation. It is as different from the other as night
is from day. It is a story of an entirely different nature, of
a sort that one seldom is fortunate in seeing on the screen,
portraying what some are wont to call the greatest existing
love, that of a mother's affection for her children.
It matters little to her whether they deserve it or not.
whether they are good or bad, and it even seems as if she
loved the scapegraces better than her more docile daughters,
so profuse and warm is her welcome on their return, a parallel
to the return of the prodigal in the Bible.
Emma Dunn as jNIother carries the leading part, the same
which she created on the stage several years ago in Jules
Eckart Goodman's play of the same name. It is her first ap-
pearance in motion pictures. She is supported by a capable
cast, consisting of Mr. Baker as her oldest son, and Belle
Adair as his sweetheart, who is also, merely an adventuress.
Mr. Desforges is the second son, and Jane Corcoran, the
woman whom he becomes enamoured by. The daughters are
played by Lillian Cook and Priscilla Dean.
The action is not fast and nothing of tlie sensational order
appears at all, but the story needs not this kind of support
to carry it through. It is absorbing from start to finish.
THE RETURN OF THE PRODIGAL
simply because of its heart interest plot, which does not once
allow the attention to falter.
At the beginning of the story, the older son is wasting his
money on an adventuress. He finally marries her, and in his
endeavor to obtain more money he forges his mother's name
on a draft.
But she, to sa\e her son from jail, says that it is her own
signature. He finally realizes the worthlessness of his wife
and leaves her and then devotes his attentions to saving his
>-ounger brother from a similar life. He is successful, and
all ends happily.
September 26, 1914.
THE MOTION PICTURE NEWS
53
"WHEN HONOR CALLS"
I Eclectic — Four Reels)
HEVIEWED BY J. BURROUGHS NOELL
' I 'HE Germans under the leadership of Max Reinhardt have
been surpassing the rest of the world in the beauty and
fitness of their stage productions, and it begins to appear that
they are working tcward the same end in their picture plays.
Their work has originality and freshness, qualities that are
probably more difficult of achievement than any others. Great
emphasis is laid upon acting, but almost equal emphasis is
put upon stage settings.
These must give above all else the right atmosphere. No
matter how carefully and exact the sets and the properties
may be, if the whole impression that the spectator gets does
not accentuate the mood, the production is faulty.
The impression that is made upon the mind of the spectator
is the goal sought, and there must be no incongruity of staging
or of acting.
Take the latest picture of the Eclectic Film Company. At .
the first glance one would guess, and guess rightly, that it
was made in the Berlin studio. There is complete unity of
action and entire harmony of staging. No superfluous scenes
are allowed, the only excuse for which might be touches of
characterization ■:ir sidelights upon the beauty of the spectacle.
Everything must bear directly upon the main action or
movement of the story. The successful attainment of this end
is due to the fact that the scenario is written by a skilled and
experienced literary craftsman, a man who is no novice at the
work.
His name is Richard \'oss and he has a number of plays to
his credit. His handiwork is evident in the sub-titles, which
are Hot merely explanatory, but have literary value in the
sidelights which they throw upon the charact^s. He has seen
fit to keep nearly all of the sub-titles in dialogue, with an
immense gain in the unity and coherence of the play.
After so much is said of the construction and the staging
of the play, there is Httle room left to speak of the acting.
EVA'S HUSBAND rORGIVES HER
But a great deal ought to be said. It is finished, the result
of long and serious study.
The sooner some people learn that the art of the actor is
something that cannot be learned in a day the better off our
American productions will be. It is along a hard road, and
takes infinite and painstaking study.
The acting of each one of the principals has intensity, but
it has that restraint which is the real test of an actor's ability.
HUTCHINSON A MONTH IN WAR ZONE
A N exciting trip from Berne. Switzerland, through France
to London with S. S. Hutchinson, president of the
American Film Manufacturing Company, his wife and two
sons, Hobart and Winston, as the principal leads, would
make a thrilling motion picture.
The party was accompanied by a number of unfortunate
tourists, but, after many trying visitations, they reached Lon-
don. Mr. Hutchinson is expected to reach the States the
latter part of the month.
"KIT, THE ARKANSAW TRAVELER"
(General Film — Three Reels)
REVIEWED BY J. BURROUGHS NOELL
Ij'OR those who love adventurous excitement and stirring
action, a new country offers their hearts' desire, and a
picture laid in a newly settled section where unruliness and
THE GAMBLER STEALS KIT'S WIFE AND CHILD.
lawlessness always precede order and tranquillity is the best
substitute and the greatest solace, for the multitude of human
beings who yearn for the freedom of the wild and yet are
condemned to ply their daih- trade in the humdrum of city
existence.
A picture of this sort is the three-part Kalem drama, found-
ed on the play made famous by the late F. S. Chanfrau. It
was produced under the direction of Kenean Buel. and this
assures great care and attention to every detail.
Life on the Alississippi in the early days of Arkansas, the
life that has become memorable in the pages of Mark Twain
and Thomas Bailey Aldrich. is revivified as the tense scenes
pass before us.
The cast is a notable one, including many of the best known
players in the Kalem ranks. Jere Austin Kit Redding, "the
Arkansaw Traveler.'' In erery action and in every expression
he is a fine exponent of the self-reliant, courageous settler.
Alice Hollister is cast for the part of. Kit's wife. \\'hile she
is not given abundant opportunit\" to demonstrate her his-
trionic skill in the short time that she appears before she is
drowned in her forced flight with the gambler, she gives ample
evidence of that ability she has proven on many occasions.
The gambler, Manuel Bond, who is the evil spirit in the
life of Kit Redding, is impersonated with a full appreciation
of the demands of the character by Benjamin Ross. Dainty
and pretty Marguerite Courtot puts all the charms and fresh-
ness of her girlish personality into her characterization of
Kit's daughter, Alice, who is stolen away from him by Manuel
Bond, and grows to womanhood while the father longs for
her in heart-aching loneliness.
Other players who aid in making this a well-rounded and
balanced picture are little Doris Hollister as Alice before she
is stolen away ; Leo Hussa as Washington Stubs. Ben Walker
as Judge Snuggs, and Sam Stillwell as Major Squiggs, amus-
ing examples of the lazy hangers-on along the river front in
the early days; Arthur Albertson as manh- James Temple who
falls head over heels in love with Alice the first time he sees
her; and Mary Taylor Roos as James' sweet-faced and kindly
old mother.
\
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
"RICHELIEU"
{101 Bison — Four Reels)
REVIEWED BY J. BURROUGHS NOELL
I T was inevitable that sooner or later Cardinal Richelieu
■■• should appear in pictures. The crafty churchman had
already been the central tigure of novels and plan's, and it was
just a matter of time when some enterprising producer would
reveal on the screen the greatness of the one-time steersman
of France's fortunes.' Allan Dwan is the director who under-
took the task, and with the players and the resources of the 101
Bison company at his disposal, there was every prospect of
his success. Therefore it is hardly necessary to say that he
has succeeded in really reproducing a section from the most
momentous and troublous times in the history of France,
JULIE AND THE DYING RICHELIEU
when the strong will and the keen intellect gf the great car-
dinal was all that saved her from the foes that harassed her
inside and out.
Murdock MacQuarrie has been assigned the part of the
masterful and wise, but at the same time crafty and unscru-
pulous prelate. The Cardinal is an old man, feeble and tot-
tering, when the play opens, for it is in the last years of his
dominance, the time of the Lanquedoc Revolt. Mr. MacQuar-
rie's portrayal of Richelieu is, really a fine piece of acting; he
is aged and decrepit, but he has the bright, twinkling eyes,
the sharply chiseled mouth and chin, the delicate, aristocratic
nose that are never missing in any likeness of the Cardinal
that has been handed down to us. At times perhaps, Mr.
MacQuarrie, in his eagerness to give the impression of the
man's craftiness, lays too much empliasis on the scheming side
of his nature. But the Cardinal was far from being a low
scheming politician, and whatever he plotted or put into action
he lifted and made seem dignified and statesmanlike.
In the supporting cast are the well-known players, Pauline
Bush, as Julie de Mortemar, the Cardinal's ward, to whom he
was sincerely devoted; Edith Chapman, as the handsome, un-
selfish queen ; William C. Dwolan, as Adrian de Mauprat, Julie's
lover; Lon Chaney as Barabas, the wicked conspirator, also in
love with Julie, w-hose treacliery with Spain was at length dis-
covered ; Robert Chandler as the toppish and dandified Sieur
de Berington ; and James Neil as the weak-willed and feeble-
minded king.
"ODYSSEY OF THE NORTH"
(Bosworth — Five Reels)
REVIEWED BY PETER MILNE
HOBART BOSWORTH, the director and principal char-
acter of this picture taken from Jack London's story,
nnust have found it a hard task to develop it, as it relies solely
on character portrayal for much of its success.
it has no big scene and no very startling situations are in-
trrjduced until the end.
And those who enjoy a picture of this variety will most
certainly appreciate the "Odyssey of the North," as it will fall
in just that class. There are many who do like such pic-
tures, so it may well be concluded that this latest release of
Bosworth's will meet with success.
There are many redeeming features to be enumerated, and
perhaps the most notable of these is the excellent scenes.
Some pictures that profess to lay before the spectator actual
scenes of the frozen north fail to come up to expectations, as
one only sees about a foot of snow \y'mg on the ground, as
much as we could see in some of the larger city parks and
anywhere in the country, but it is not so in this picture. The
ground is covered with several feet of frozen snow, which
lends a distinctly northern atmosphere to the whole produc-
tion.
Very few interiors are shown, most all of the action trans-
piring in the open. Those few that do appear, are very real-
istic, so with all these points considered, the film may well be
called perfect, regarded technically,
Naass, the central figure of the tale, is possessed with an
exceptionally peculiar character. At times he may be pitied
and then again condemned. Throughout the picture he is
continually in pursuit of the man who stole away his wife,
and in his long searches, wanderings and the misfortunes that
befall him, one's heart warms out to him.
But then when he at last finds his wife who has grown to
love her new husband, and when he leaves them alone to
perish from starvation and cold in the frozen north, not much
sympathy is extended to him. .
Rhea Haines jjlays the part of Unga, the woman who Naass
loves with all his savage heart, and Gordon Shekville appears
as Axel Bunderson, the man who stole her from him and who
succeeded in making her love him. A number of others ap-
pear in the cast, but they play small parts, as in most of the
scenes these three are the only ones that take part.
The sub-titles are all in the first person, as the story is told
by Naass to two of his friends. He is the last of a family of
hardy northern sailors, who has been brought up with a tribe
of Alaskan Indians, of which Unga is the last. It is a very
pretty story, and perhaps a little too long to call excellent.
The many endeavors of Naass to find the other two consti-
tute the most part of the film.
He travels for many miles and is at one time made a
prisoner in the Siberian salt mines, w-here he receives man}-
a cruel beating, but his search is rewarded, and his chance
for revenge comes, which he unhesitatingly grasps. Whether
or not his action is justified must be determined by seeing
the picture.
SHORTEST AIRDOME SEASON IN ALBANY
Sl'crial lu The Moiion Pictuke News.
Albany, Sept. 17.
A LBANY'S airdomes came to an abrupt closing last week
owing to the drop in the thermometer.
.At first it was believed that the shut-down would only be
temporary, but as the evenings continued cold it was decided
to remain closed. This was the shortest season the open
air show places have had since the institution of pictures in
Albany.
GOBEL MADE PRESIDENT OF PITTSBURGH
ASSOCIATION
St^fcial to The Motion- Ph i i re News.
Pittsburgh, Sept. 12.
AT the regular monthly meeting of the Motion Picture Ex-
hibitors' Association, held in the headquarters recently,
John R. Gobel was elected president to succeed Fred R. Her-
rington, who resigned.
He is a contractor and exhiliitor. and has conducted both
Imsinesses with success. He has built several motion picture
theatres.
September 26, 1914.
THE MOTION PICTURE NEWS
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SPECIAL FILM REVIEWS
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"The Blue Coyote Cherry Crop."
(.Edison, Tuesday. Sept. 22. ) — In spite
of its somewhat puzzling title, this is
a very pleasing little drama of the
mine that does not pay and the girl
who receives the dividends. Her
name is Cherry, hence the sums of
gold dust that the men send East to
her are called the " Cherry Crop."
For it must be known that her
father died and all he left his daughter
was his claim in the mine. But this
does not turn out to be a very valu-
able mine, and the income sent to
Cherry is increased by Tack, a j-oung
miner, and his partners out of their
own pockets. They come to the end
of their resources, and then Cherry
comes West with her lawyer to in-
vestigate. Jack holds his lips tight,
but when the secret is revealed, grati-
tude turns to love and that is the end
of it.
"Our Land of Gold." (Powers.
Friday, Sept. 25.) — A picture made by
the Universal Company in co-opera-
tic^n with the municipal authorities of
Los Angeles, depicting the somewhat
exaggerated results that might happen,
due to an argument concerning the
war. Two men come to blows in argu-
ing the question, and a number of
others take sides and a great rough-
house ensues, as realistic as all those
that Francis Ford has his hand in.
A tailor leaves his iron on a coat
and rushes out to join the struggle,
with the result that a tire takes place;
the combatants are all arrested.
Moral : Don't argue about the
Euri^pean situation.
"The Aztec Treasure." (Eclair-
Universal. Two reels. Wednesday.
September 23.) — An absorbing drama
featuring Bob Frazer. Edna Payne.
Fred Hearn and Hal Wilson. .\
3'oung .American adventurer is the
m.eans of freeing the Mexicans from
the tyrannical rule of their governor,
and he wins a pretty girl in the bar-
gain. This picture is full of action of
the most exciting sort.
It gives the spectator vived pictures
of life in the turbulent republic below
the border. The lighting effects make
the picture unusually attractive.
that women have for musicians, real
and sham. Ashley Aliller has hit upon
a truly comic idea. And when he em-
bodies in his play an amateur perform-
ance of grand opera gotten up by the
faker from Boston, the fun becomes
uproarious.
All of which goes to show that
music is a great art when sure-enough
artists are interpreting it, but can be
made a big joke and a farce when the
music-makers don't understand what
tliey are trj-ing to do.
"The Final Verdict." (Majestic.
Two reels. Sunday. Sept. 13.). — By
the simple expedient of having a man
shoot another in a saloon and make
his getaway, reserving the reason for
this apparently cold-blooded murder
until the very last, the producer has
made this a novel picture of Western
life, a thing that seems e.xtremeh'
difficult to achieve.
When the man is at length cap-
tured by the sheriff, he tells the story
of how his partner robbed him and
his wife of everything, even of water,
and thus was responsible for his wife's
death. This was the man that he
shot. The sheriff' let him loose.
the very last scene of this picture al-
most spoils it. A miner takes his
money from the bank and hides it in
his home. A desperado follows him
and when the miner is away steals
into the house and tries to find the
gold.
Unsuccessful, he attempts to force
the granddaughter to gi\e up the
secret by placing the gun before him,
ready to go off when a candle burns
a string and releases the trigger. Just
how this will work is unfathomable.
But it works so well that the robber
is killed when he foolishly sticks his
head in the way. and the girl is pulled
out of the line of fire by rescuers.
"Gold." (Thanhouser. Two parts.
Tuesday, Sept. 15.) — A silly and im-
practicable artifice for firing a gun in
"Merely Mother." (Biograph. Two
reels. Tuesday. Sept. 15.) — A typical
Biograph drama made in the Biograph
manner. It is rich in sentiment and
will make a distinct impression upon the
great mass of motion picture devotees.
The story with plenty of heart interest
never becomes maudlin. A girl has been
put through school by the unselfish ef-
forts of her mother and when she mar-
ries a wealthy man. she ignores her poor
mother altogether. When the husband
realizes that his wife is neglecting their
child for the sake of pleasure, he griev-
ed, but when he sees the heartless way
in which she treats her mother, he is
dri\ en to the point of desperation.
"Grand Opera in Rubeville." (Edi-
son. Two reels. Friday. Sept. 25. —
In broadly burlesquing the weakness
ALEC FEANCIS AND C. JACKSON IN "BOY."
(Eclair-TTniversal. Two Eeels. September 9.)
50
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
UNIT ORCHESTRA BUILDER A
SUICIDE
St^ecial to The Motion Picture News.
Rochester, SepL. 16.
A stringent police investigation is be-
ing conducted here today into the cir-
cumstances attending the suicide of
Robert-Hope-Jones, seventy-three, of
Xo. 700 Elmwood avenue. Buffalo, and
known the world over as the inventor
of the Unit Orchestra.
^Ir. Hope-Jones ended his life with
gas in n rooming-house at No. 10
George .Ntreet. A letter found on the
body indicated he was in legal trouble.
Hope-Jones was originally an elec-
trician in England, and after he came
to the United States he perfected an
ingenious scheme, applying his electrical
apparatus to the keyboard of an organ.
Centaur Plant Opens Second Addition
Buildings of the Company Now Occupy a Solid Acre — Activity in Shipping
Room Refutes "Hard Times" Talk
TN opening the new wing of the Cen-
taur Film Company building at
Bayonne, N. J., last Wednesday, David
Horsley becomes the head of one of
the largest commercial motion picture
plants in America.
The Centaur buildings now cover a
solid acre of ground, and are of the
most modern and improved" t>pe.
equipped throughout with new machin-
ery. A trip through their labyrinthine
windings amounts to almost a journe\-
and discloses twenty-one departments
chine patents which were invented by
Mr. Horsley.
The new carpenter shop, which is in
charge of Jim Horsley, is capable of
turning out any kind of a prop- that can
be made of wood or papier mache.
The tinting department, with the old
and new rooms coml^ined, modeled after
a famous German laboratory, are most
capacious, and some remarkable tone
effects are now being obtained.
The perforation department has been
doubled in size and re-equipped. It
UNIVERSAL WAR FILMS
SHOWN
The Universal's "Visualized News-
paper," 'The Animated Weekly" No.
131, released September 9, has the dis-
tinction of showing some of the first
authentic pictures of the great European
War that have been shown on this side
of the Atlantic.^ The scenes show the
captive wounded Gernians in Brussels ;
the brave defenders of Liege, and the
Belgium Civil Guards going to the front.
The films were brought out of Belgium
at great risk, and carried across the
Atlantic in the personal baggage of Mrs.
J. C. Graham, wife of the general man-
ager of the Universal Film Manufac-
turing Company.
CENTAUR FILM COMPANY'S PLANT AT BATONNE, N, J., WITH VIEWS OF THE CARPENTER
SHOP AND THE SHIPPING ROOM.
and an equipment that lacks no single
device, little or big, that might be re-
quired for absolute completeness.
There are, in fact, several new de-
vices and improvements on older ma-
Alco Establishes Ten New Exchanges
Company Expects to Add Four to the List in a Short Period — Lichtman
Finds Western Business Conditions Excellent
AL. LICHTMAN, vice-president and
general manager of the Alco Film
Corporation, reports from the West the
establishment of several central State
points and is hastening to complete the
arrangements on the coast.
Mr. Brown, for the company, has been
operating in the southern States.
A telegram received at the Alco
offices from their vice-president ex-
presses the enthusiasm and interest that
is being met with in the establishment
of branches. The depressing influence
that the disturbance of Europe has oc-
casioned in so many industries does not
seem to have affected the Middle States.
The Alco Company has established
e.xchanges in the ^following cities: Bos-
ton. Philadelphia, Baltimore, Pittsburgh,
Chicago, Minneajpolis, Cincinnati, St.
Louis, Indianapolis and New York.
Branches at the following points will
soon be established : Portland, Ore. ;
San Francisco,' "Denver, Vancouver and
Montreal.'
The Philadelphia branch will be
operated and controlled, by the parent
company. This territory w'ill include
eastern Pennsylvania and southern 'New
Jersey.
The first release of the Alco program
will be made in October 5, and every-
thing is in readiness to present for the
first time Miss Ethel Barrymore in "The
Nightingale," which will be followed by
Andrew Mack in 'The Ragged Earl,"
and at the private showing of these pic-
tures at the Alco offices during the past
week, the general expression of opinion
was given that these productions will
furnish a pleasing surprise to the puljlic
and emphasize the claims made by the
organization that the character and class
of their photoplays will be acknowledged
as among the highest standard of the
art.
The company has been fortunate in se-
curing for release the film proditctions
of well-known dramas, which played to
two-dollar Broadway houses throughout
the legitimate seasons in the metropolis.
The plays represent a wide variety of
subjects, each interpreted by stars pe-
culiarly fitted for the roles. The players
are supported, by casts of unusual abil-
ity. . -'■ : ,
will handle vast quantities of film of
any manufacture.
Harry Horsle}' is superintendent of
the laboratories and positive assembling
departments, the last of which, with the
new addition just put in operation, en-
gages the constant ser\-ices of sixty-one
employes.
The shipping room now occupies new-
quarters and is one of the busiest in the
plant — an excellent refutation of the
"hard time" talk which has been heard
so much since tlie war broke cut in
Europe.
The "old" part of the Centaur plant —
which indeed is less than a year old —
includes a colossal glass studio, equipped
with a Cooper-Hewitt lighting systen-i,
so that seven directors are able to work
at one time, night or day.
BEN WILSON APPEARS IN IMP
PLAY
The first play to be directed and played
by Ben Wilson, recent acquisition of the
Imp Company, is the "Great Hotel Mys-
tery," a detective play in two reels. Mr.
Wilson has already acquired consider-
able fame in detective roles, having cre-
ated Cleek, of the "Cleek Detective Se-
ries." produced by the Edison Coiniian.v .
Mr, Wilson's company, under the n-ian-
agership of Julius Stern, is at present
producing at the Victor Studio, Eleventh
avenue and Forty-third street, New York
City, formerly occupied by the Florence
Lawrence Company.
S'.ptemlier 26, I9I4.
THE M
ION PICTURE NEWS
57
Sf'ccial to Motion Picture News.
Los Aiigeles. Sept. 14.
HOW a wealthy father, who de-
manded that his prospective son-
in-law should have at least $5,000
1 L-tore he would cunscnt to the mar-
riage of his daughter, furnishes the cash
to the young man by buying a vacant lot
adjacent to his mansion at a big price
in order to keep out undesirable neigh-
bors, is shown in a one-reel Joker-Uni-
versal comedy produced by Harry Ed-
wards and a cast composed of : Ray
Galleger, William Gettinger, Evelyn
Thatcher, Bobbie Feuhrer, Harry
Moodie and Fred Hornby.
Sam De Grasse. heavy of the Jack
Adolh Reliance Company, was the man
of the hour a few days ago. when "The
Tardy Cannon Ball" was produced. It
is from the story by George Pattullo.
It was delayed because Eugene Pallette
became the victim of a toothache when
the players were fifteen miles from a
dentist.
^Ir. De Grasse found a pair of pincers
in the tool-box of the automobile and
took out the molar at the first attempt.
He then confessed he had practiced den-
tistrj- for several years before becoming
an actor.
Director Fred Kelsey is this week pro-
ducing "The Revenue Officer's DepiUy,"
in two reels, for the Reliance Mutual re-
lease, which will portray the work of
federal officers. The scenario is by F.
McGrew Willis, and W. E. Lowery,
Frank Bennett, W. H. Long and Irene
Hunt are the principals of the cast.
Play of Parental Love
Frank E. WoikIs has written the
scenario for a \\'estern melodrama, to
he produced by Sheriff Arthur Mackley.
"The Badge of Office." Of course, be-
mg produced by Mr. Mackley, the photo-
play must have a sheriff, and the direc-
tor is the officer of the frontier district.
Associating with rough men in order
that he keep them within the bounds of
the law. the sheriff degenerates into a
drunkard and becomes the object of
scorn in the ei tire town, after losing
his office. Through love for his boy
he finallv master^- the habit, and later
recovers his offi'-e by capturing an out-
law who defied all of the community.
Through the courtesy of Manasrer
Lorenz, of the Venice baseball coast
league team, Al. Curtis and his band of
Jok^r -comedy makers was able to film a
real baseball comedv.
Many of the scenes were taken in the
grandstands and some of the exciting-
plays of the game will be shown. The
picture will be released under the title
of "The Baseball Fans of Fanville."
This snapshot shows pretty Stella Ra-
zeto of the Sclig Company in the first
STELLA RAZETO
crinoline dress she ever wore on or off
either the screen or the stage. She has
received so many compliments from her
admirers that she is contemplating try-
ing to revive this old costume.
Insley Produces "Love and Surgery"
Charles Insley, who has been with the
Keystone makers, has been secured by
the manager of the LKO brnnd, and is
now directing one of the comedy com-
panie'^. The new L'riversal brand will
be released in the near future, the first
being "'Love and Surgery," a two-reel
laugh-maker by Henry Pathe Lehrmann.
Herbert Rawlinson. the athletic lead-
ing man of the Universal special fea-
ture company, sprung a number of new
stunts on Director Frank Lloyd in the
production of "The ^'agabond," a two-
reel trick photography drama.
In this Mr. Rawlinson plays the parts
of a vagabond and a never-do-well
young fellow who goes to a small moun-
tain town in the hope of benefiting his
health. In order that he could better
impersonate the character of a present-
day hobo, Mr. Rawlinson spent several
evenings at East First street cafes and
saloons.
.\nna Little, of the Univers;.! special
leature company, was recently unable to
go to the studio owing to illness and
parts cast for lier were taken by Beatrice
\'an.
Popular Davis Story on the Screen
The Fa\orite Players company, work-
ing at the Xorlii;^ studio on Allesandra
street, recently began the production of
"The Man Who Could Not Lose,'' from
the story of the same title by Richard
Harding- Davis. Carlyle Blackwell will
play the title role,
Ed. Sloman, playing the role of Se-
naca Trine in the Universal serial, 'The
Trey o' Hearts." has received letters
from relati\es in London, concerning
war conditions there, and would now be
on his way to answer the call to the
colors, if another could be secured to
take his place in the remaining series
of the serial.
Throughout eighteen reels of the pic-
tures now completed Sloman has im-
personated a paralyzed man who had the
use of one hand and arm and his head,
and so far — according to the photo-
graphic record — he has not forgotten
and moved another part of his body.
'The JNIeasure of a Alan" is a two-reel
picture produced bj- Joseph De Grasse
for the Rex brand L^niversal, from the
scenario hy Thomas Forman. The prin-
cipal parts are taken by William Dow-
lin, Pauline Bush. Lon Chaney and Mr.
De Grasse. The story is laid in the
Northwest, and has to do with the
mounted police. One series of scenes
introduces the workings of the vigilance
committee.
Cov^boy Hc-srclay in Funny Comedy
The formation of an impromptu matri-
monial agency by a gang of cowboys,
who compel a bogus count, played by
Baldy Belmont, to marry an independent
cook, brings about a number of novel
situations for the Majestic comedy,
"Back to the Kitchen," in which Dor-
5^
THE MOTION PICTURE NEWS
Vol. 10. Xo. 12.
othy Gish is featured. This is now be-
ing produced by Jacl-: O'Brien at the
Majestic studio.
Tapping a wire and bringing about the
linancial ruin of a broker, is one of the
features of a two-reel heart interest Ma-
jestic drama, "Paid With Interest," pro-
duced by Donald Crisp. Mae Marsh and
Robert iTarron play prominent parts in
this picture, from a scenario by Russell
E. Smith.
Director David Kirkland, of the Ford
Sterling Producing Company, after com-
pleting a two-reel picture, "At the
Shoot," in which the German comedian
wins a bride by the highest score, re-
cently left for a vacation of a week or
two in San Francisco. In his absence
Ford Sterling directed as well as played
leads.
Universal photo players' photographs
displayed in the window of the Sun
Drug Store, at the corner of Fifth and
Broadwa\-, recently, caused the need of
a traffic officer there practically every
afternoon.
Photo Display in Drug Store a Hit
The display was a very elaborate one,
arranged by R. T. Winders, of the Sun
company, and consisted of large photo-
graphs of all the^leading people. By ar-
rangements with a local theatre where
Uni\ersal pictures are shown, a card
appeared in the window advertising the
bill of the theatre, and a slide at the
theatre called attention to the display.
The Sun company has nine downtown
drug stores in Los Angeles, and others
at Redlands, San Diego and Pasadena,
and this display will be used at each one.
"Lost On the Desert" may be the next
picture produced by Colin Campbell, of
the Selig Poloscope company, and if it
is it will show the wanderings of a party
of photoplayers (including Mr. Camp-
bell, and members of his Selig company )
in their search for a road.
The company, in returning from the
desert region in the vicinity of Oxnard
lost their way and the trip, which should
be made easily in two hours, required
about six. Mr. Campbell contends it is
the jinx brought on by the players put-
ting over a snipe hunt at midnight while
at the desert filming scenes for "The
Carpet From Bagdad," in which extra
people were made the victims, and in-
duced to hold the sack over the sage
bushes.
May Rank with "The Spoilers"
The Campbell company made the final
scenes for the film version of the Harold
MacGrath story and will next take up
"The Rosary," by Edward E. Rose, and
scenario by Lanier Bartlett, of the Selig
west coast scenario department. In the
opinion of Mr. Bartlett, this play offers
greater opportunities for a photoplay
than any he has read, and he believes
this will make a picture that will rank
with that of "The Spoilers."
Max Figman and Lolita Robertson,
his wife, have returned to Los Angeles
after finishing an engagement in "The
Old Curiosity Shop" at the Alcazar
Theatre, San Francisco, Cal.
LOLITA ROBERTSON
They have started work on "The
Hoosier Schoolmaster," a feature to be
released by the Masterpiece Film Com-
pany. Mr. Figman says he once
thought that stage work was the finest
thing imaginable, but now' he much pre-
fers acting in pictures and hopes that
he is a "regular celluloid actor."
Every photographer and cameraman
on the Universal lot is laughing at Di-
rector Wilfred Lucas for his manner of
taking still pictures for "Trey, o'
Hearts, No. 9." Before leaving the
studio Manager Bernstein urged that he
be sure and see that a good snapshot be
secured of George Larkin, playing Alan
Law, when he jumped from the top
crossbar of the ship Alden Bessie in
San Pedro harbor.
"Yes, I will look after it," Lucas as-
sured the manager; "I will take the pic-
ture myself." When everything was in
readiness for Larkin to climb out on the
bar, the cameraman called the director's
attention to the still camera, ready to
take the picture by the mere pressing
of the lever.
The word was given Larkin to jump,
and down he went, seventy-five feet or
more, into the ocean, and all the time
the director stood gasping for breath.
Afterwards he explained that he felt
just like he was going down himself and
forgot to press the button.
But the motion ' picture cameraman
was on the job, and those who saw the
film run at the studio projecting room
say the picture gives them the sensation
of falling.
Ten Stone Elephants at Zoo Entrance
Ten life-sized stone elephants have
been completed and are now placed in
position at the entrance to the Selig
Jungle Zoo on Mission road, and the
greatest motion picture wonderland of
the world will t^oon be opened.
Recently a black leopard fr^im India
was added to the collection, but it can-
not accustom itself to concrete floors,
walls and eating troughs, and it is
feared this animal will die.
Every animal family at the Zoo has a
Kathlyn — named for Kathlyn Williams —
and now that Kathlyn, the big puma,
has a wee kitten, it's named Kathlyn, Jr.
(Continued on page 68.)
CARLYXE BLACKWELL AND HIS COMPANY EN ROUTE FROM LOS ANGELES TO
PINE CREST, CAL.
rLeft to right, Carlyle Blackwell, John Herman, J, F. Dillon, Jolm J, Sheehan, Ollie Kirtley,
Edna Mayo.)
Scpte:rJ'.r 2o. 1914.
THE MOTION PICTURE NEWS
59
WILL START LOS ANGELES
FILM PAPER
Speaai :o The Motiok Picture Xk\s'S.
Los Angeles, Sept. 12.
Los Angeles motion picture fans are to
receive copies of the first edition of a
motion picture weekly newspaper pub-
lished in the interests of motion pictures
generally, and to advertise Clune's Au-
ditorium, Broadway and Exclusive The-
atres primarily.
Phil Norton, in charge of the pub-
licity department of the W. H. Clune
Amusement Companj-, is to be editor-
in-chief, and while he will not give out
the name of the newspaper, he advises
that he has secured the best men in
filmdom of the West coast to serve as
associate editors.
The paper will be a five-column folio,
printed on excellent book paper, and
will be made up of stories and articles
concerning motion pictures and players.
NEWSPAPER SUBSCRIPTION
GIVEN WITH TICKETS
Special tc Tke Motion- Picture News
Hazard, Ky., Sept. 15.
The Ferry Theatre and the local
weekly newspaper are* trjang out a
unique business boosting and circulation
building scheme which is not only at-
tracting considerable interest, but "de-
livering the goods," also.
The plan is to give each subscriber to
the newspaper at one dollar the year a
coupon which, when properly signed by
the publishers, will admit the subscriber
to the picture theater one time each
week, or for fifty-two weeks.
The regular admission price at the
theatre is ten cents, actually giving the
subscriber S6.20 value for one dollar.
COSMOS SOON TO RELEASE
FEATURES
The Cosmos Feature Film Company
is preparing to enter an extensive ad-
vertising campaign on their forthci~iming
features. "'Lena Rivers." with Beulah
Poynter in the title role; "Children of
the Ghetto.'' from Zang^vill's famous
novel, and a number of others.
Beulah Poynter. besides being an emo-
tional actress of wide repute, is equally
well known as a plaj-wright. Further
news of this company's plans may be
expected shortly.
OPENS ATLANTA OFFICE
The World Film Corporation has
opened offices in Atlanta and is pre-
paring to go after southern business.
Hunter Bennett, assistant general
manager of the corporation, came to
Atlanta and had personal charge of the
arrangements for opening the southern
■branch. He has just returned from the
Pacific coast where he established a
working business for the West.
Arthur Hyman has been named per-
manent manager of the local office.
SCREEN CLUB INVESTS
Ai the suggestion of William Old-
know and Robert Daly, members of the
Screen Club, that organization has pur-
chased a bale of cotton to help the
South over the loss of the European
market, for the reason that that section
of the country has always taken great
interest in motion pictures.
Throughout the South many individ-
uals are buying bales of cotton and stor-
ing them in bonded warehouses until
next year, when there will be a better
market for them aliroad.
BOOKS PARAMOUNT PROGRAM
The Apollo Theatre of Peoria. 111.,
has booked the Paramount releases and
will show all these big productions in
the future.
"American" Motion
Picture Cameras
. AT THE FRONT
Our famous Improved No. 2 Camera
on the firing line at "Vera Cruz."
"AMERICAN" products are always
with the Advance Guard. The world's
most important motion pictures are
taken \\-ith "AMERICAN" CAMERAS.
Asents for AGFA and GEVAERT Raw
Motion Pietnre Film.
Send for Catalogue C.
American Cinematograph Co.
617-631 W. Jackson Blvd., Chicago, III.
WE will rebuild your old machine just as good as new. If
your machine needs repairing, we can do the work. We
have every facility and use only GENUINE Parts. All
work guaranteed. We carry a complete line of new Machines
and Supplies. Will sell for cash or on easy payments.
SEND FOR CATALOG TODAY
AMUSEMENT
160 No. Fifth Avenue
SUPPLY
COMPANY
:: Chicago
DE AG AN
Electrically Operated Lobby Cathedral Chimes
Attract All Within Hearing Doable Your Box Office Receipts
E^sj to Buy Costs Nothing to Maintain Always a Hit
Write for Particulars
J. C. DEAGAN
Deagan Building
CHICAGO,
4302 Ravenswood Ave.
ILLINOIS
Be sure to mention - THE MOTION PIOTTTEr NE^VS" ^vhen wiitir'.
to advertisers.
6o
THE MOTION PICTURE NEWS
\'ol. 10. No. 12.
Controlled by Atsco
The control of the Radium
Gold Fibre Screen is vested
solely in us. Any other com-
bination of words which will
imply to the exhibitor that he
is buying" a
RADIUM GOLD
FIBRE SCREEN
when he is not, is a deception. A de-
ception is a fraud. A fraud is a
misdemeanor. A misdemeanor is
punishable under the law.
We cannot be accused of deceiv-
ing. We cannot be charged with
fraud. We are not liable for a mis-
demeanor, when we say that there
is no screen on the market which
can approach the cjualities which
are possessed by the RADIUM
GOLD FIBRE SCREEN— Clear-
ness, Brilliance and Perfection.
We won't bet you. \A> won't
threat you. But those who have
the RADIUM GOLD FIBRE
SCREEN in their theatres won't
let you contradict this statement.
Everything for the Theatre
ATSCO, Inc.
The Alco Film Corporation
218 West 42nd Street, New York
"THIRTY LEAGUES UNDER THE SEA"
(Submarine Film Coip. — Six Parts)
REVIEWED BY PETEK MILNE
SUBMARINE motion picture photograph}' esTublishes a
new era in the history of a fast growing tield, and "new''
is implied in all the sense of the word. The very idea would
have been ridiculed a short time ago, just as Columbus and
his ideas pertaining to the new world were ridiculed, only the
inventors of this wonderful contrivance for taking pictures
under the sea, the Williamson brothers, fortunately had not
such a hard time in finding one to believe in the possibilities
of their invention, as the late Charles J. Hite was far-seeing
enough to predict its success. It has most certainly fulfilled
all the predictions of its financers, as it is seldom that one sees
such a wonderful spectacle.
These pictures, which were taken in a specially co»structed
photographic chamber with a glass front, have already proved
their value as on their first showing before the Smithsonian
Institution in Washington, D. C, which many scientists attend-
ed, numerous unknown varieties of fish and sea plants were
discovered, for which there were no names.
The mysteries of the depths, which heretofore have not been
pen.etrated, are here laid before everyone, and by sitting through
the five thousand feet of film that they comprise, it can can-
didly be said that one gleans a lot more from them than one
would in listening to lectures or books dealing with the same
subject.
Coral reefs, subacjueous forests and gardens, living corals,
strange fish and last of all, gigantic sharks have all been caught
by the camera, under the skillful manipulation of Carl L.
Gregory, of the Thanhouser Company, who with the William-
son brothers went to no end of trouble and consumed prac-
tically all of four months in procuring the wide variety of
scenes.
Besides these numerous views of sea life, the spectator is
given a touch of real excitement when T. Ernest Williamson
descends to the depths armed only with a knife and engages
in a ferocious combat with a man-eating shark.
Unfortunately this is the most indistinct part of the film ;
that is, in parts of the combat, but one is enabled to see him
send a few knife strokes into the animal, and all will realize
the great risk that this man took for the benefit of civilization.
In the introductory part of the picture the lowering and ar-
ranging of the submarine tube is shown, and to make matters
clearer a cross section of the tube taken in the studio with the
men at work inside is cast on the screen.
After this a number of the native boys of Nassau, the capital
of the Bahama Islands, are shown diving for coins thrown
them by the passengers of the ship. They may be seen swim-
ing through the water and picking the coppers from the sandy
bottom. The waters in this part of the world are unusually
clear and some very fine views come in these few scenes.
A trip under the sea from Nassau to Watlings Island, where
Columbus first set foot on the new world, is then afforded the
spectators, and after this comes the combat with the shark.
The educational, instructive and even commercial and in-
dustrial value of these pictures is priceless, and doubtless in
the ones that are to follow, little faults will be perfected.
But simply for this series of pictures the world will extend
their heartiest thanks to the inventors of the submarine ap-
paratus. Captain Charles Williamson, J. Ernest Williamson
and George M. Williamson.
WAR PICTURES
Be the first. Photographs of "World's
Greatest War" taken from life — Not
Newspaper Oats. Our MR, HUBBEIL is in the War Zone. B,v special
arrangements with several foroisn assooiations, we are supplied with
the latest original and up-to-date cop.yrighted photographs. Title is on
bottom of each slide and also a separate descriptive lecture. Issued
in series of 14 colored slides. I'rlce, each series, including large
poster, $2.75. Extra Posters ."5 cents each. Flags of nations, portraits
of Monarctis and Important officials in war sone, set of 10 each, $2.50
a set, or 85 cents each. A booster for your business.
MOORE, HUBBELL & CO. Meisonic Temple. Chicago
Be sure to mention "THE MOTION PICTUEE NEWS ' when writing to advertisers.
September 26, 1914.
THE MOTION PICTUF.E NEWS
6r
ALCO
POSITIVE RELEASES
Oct. 5— Ethel Barrymore in THE NIGHTINGALE.
All Star Feature Corporation.
Oct. 12— Andrew Mack in THE RAGGED EARL.
Popular Plays & Players, Inc.
Oct. 19— Carlyle Blackwell inTHEKEYTOYES-
TERDAY.
Favorite Players Film Co.
Oct. 26— Jacob P. Adler in MICHAEL STROGOFF.
Popular Plays & Players, Inc.
Nov. 2— Beatriz Michelena in SALOMY JANE.
California Motion Picture Corporation.
Nov. 9— Octavia Handworth in THE PATH FOR-
BIDDEN.
Excelsior Feature Film Co.
Nov. 16— Digby Bell in THE EDUCATION OF
MR. PIPP.
All Star Feature Corporation.
Nov. 23— Carlyle Blackwell in THE MAN WHO
COULD NOT LOSE.
Favorite Players Film Co.
Nov. 30— Blanche Chapman in MRS. WIGGS OF THE
CABBAGE PATCH.
California Motion Picture Corporation. ^
There will be neither delay nor disappointment
with the Alco program
Alco Film Corporation
Alco Building, 218 West 42nd Street, New York City
Be snre to mention "THE MOTION PICTrRE KEWS" whei. writing to advertisers.
62
THE MOTION PICTURE NEWS
V(,l. 10. No. 12.
P R C E
A BANK cashier becomes a ban-
dit— a heartbroken wife and
a sweet old mother — a dashing,
daring outlaw girl who leaps from
a galloping horse to a fast-moving
train — a bold daylight train rob-
bery— a terrific fight with Buck
Connor's posse — and the price of
crime is paid. It's the best picture
Albuquerque has produced, and
that means it's a top notcher.
Write your nearest Warner's Ex-
change.
WARNER'S FEATURES
INC.
NEW YORK
Bo sure to mention "THE MOTION PICTURE NEWS" when writing to advertisers.
September 26, 1914.
THE MOTION PICTURE NEWS
63
A Complete Service for Exhibitors by
WARNER'S
FEATURES
Inc.
PROGRAM — Twenty-one reels a week, made by
the world-famous producing companies com-
prising the United Motion Picture Producers, Inc.
FEATURES— Powerful productions selected
from the output of the world's best film makers.
SPECIALS— Superb pictures of the best known
and most popular plays, produced by celebrated
players in four and more reels.
Immediate bookings are invited. Write
your nearest Warner's Exchange.
WARNER'S FEATURES, inc. New York
Be sure to mention "THE MOTION PICTURE NEWS" when writing to advertisers.
04
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
^iiiiiniiiiiiiiiiiitiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiNfiiiiiiiiiiiiiiiiiiiiiiiiiii
INTERESTING FILM REVIEWS
PRODUCTIONS FROM ALL PROGRAMS
GENERAL FILM PROGRAM
"In a Prohibition Town." (Edison. Split
reel. Wed., Sept. 30.) — The practical joker
gets in some of his stale smartness and labels
a grip with the terrible word "Whisky" — ter-
rible because this happens in that perennial
butt of the paragraphers, the dry town. In-
congruous as it may seem, flypaper is the
means by which the innocent drummer is re-
venged on the joker, flypaper being the drum-
mer's specialty.
"Love by the Pound." (Edison. Mon.,
Sept. 28.) — In the tenth of "Wood B. Wedd's
Sentimental Experiences" he tries to wed a
girl who is not figuratively, but literally,
worth her weight in gold, because her rich
uncle has promised this to her at her nuptials.
.\nd she is not a lightweight, either. But the
ancle makes the same stipulation regarding
the husband, and Wood B. loses out after a
gallant attempt to reacli the two hundred-
pound mark.
"BiKter Brown Gets the Worst of It."
(Ediston. Split reel. Wed., Sept. 30.) — Any-
thing that Buster does or that happens to him
will tickle the children, so because his father
does a little joking and turns the laugh on
Buster is no reassn that it will not please.
This picture is shown with "In a Prohibition
Tovisn."
very -close to the actual conditions in an early
Xew England stockade town that was con-
stantly tlieatened by massacres and depreda-
tions by Indians. .\ touch of comedy is in-
troduced in the ducking of the village scold
and the village vagabond.
"The Man Who Knew." (Vitagraph. Mon.,
Sept. 14.) — The woman steals a pendant and
knows that the man has seen her. The man
hopes that he has been mistaken and later
proposes marriage. The Avoman has returned
the" pendant, and has sold her brooch to help
her mother. She confesses to the man and
then he knows that she is the woman for hiifi
and the\- forget the incident together. Wil-
liam Humphrey and Leah Baird play the man
and the woman.
ECLECTIC FILM COMPANY
"Broncho Billy, a Friend in Need." (Es-
sany. Sat., Sept. 12.) — The popular hero of
Western dramas in his favorite role of helping
out someone, particularly a pretty girl, when
in distress. The girl is the daughter of a
storekeeper who has been left in charge of
the store. A stun of money concealed there.
Broncho Billy knocks and is mistaken for a
bandit. When the real bandit turns up, he
saves the day, and thea the girl has to ask
his forgiveness for the way she treated him.
"The Missing Page." (Selig. Sat., Sept.
12.) Forced and unreal drama of three, the
wife who has a mad desire to go on the stage,
the husband, a physician who opposes her
ambition, and a nurse whom he meets after
his wife has left him. Through a missing
page in a letter, the physician is led to be-
lieve that his wife is dead, and when he is
about to wed the beautiful nurse, the wife
after a long absence loving him madly, re-
appears to claim her own.
"The Backslider." (Biograph. Mon._, Sept.
14.) — Following somewhat along the lines of
"Silas Marner," this story depicts how a
miser and backslider from church is restored
to human feeling _ and sympathy through a
widow and her little child. The man cannot
resist the child and offers the poor woman
shelter. This kind act saves his bag of
money for him when robbers break in, and
in the final scene of the picture the man has
loosened up a little, bought new clothes and
is happy with the widow and child.
"The Joblot Recruits." (Essany. Mon.,
Sept. 14.) — The manufacturers have conde-
scended to show shop, and contrary to the
usual case of the man who talks shop, this
picture does not bore, but is as funny as can
be. (Candidates are invited for a slapstick
comedy, and are put through all the undigni-
fied feats that such a calling would require
expertnes- in.
"Ye Vengeful Vagabonds." (Selig. Two
reels. Mon., Sept. 14.) — Stories of Puritan
days in New England have been rare in mo-
tion pictures, and this one is so good that it
makes up for those that we have not had.
The costumes are reproduced with absolute
fidelity, and by using several hundred Indians,
the director has given us a picture that comes
"Steve O'Grasly's Chance." (Vitagraph.
Two reels. Tues., Sept. 15.) — Steve O'Grady
is a reporter who loses his job and goes South.
He stumbles into a band of robbers, over-
comes them and wins the love of a mountain
girl, gets the reward, lands a fine place on a
newspaper on account of the "scoop," and
carries the girl back as his wife. Ned Finley
plays the title role, and Edith Storey assists
him as Bess, the mountain girl.
"Me Nearly Won Qut." (Lubin. Split reel.
Sat., Sept. 12.) — Concerning the henpecked
husband whose home life becomes so unbear-
able that he decides to drown himself. But
he loses his nerve and then learns that his
wife has become an heiress. He returns im-
mediately, is received with welcome acclaim,
and then lords it over his wife to his heart's
content. On the same reel with "Too Many
\unts."
"Too Many Aunts." (Lubin. Split reel.
Sat., Sept. 12.) — Just what the name implies.
.\imt has written that she is coming to visit,
and then wires that she cannot come. Where-
upon daddy, sweetheart and chum play aunt.
The real aunt turns up after all, and a merry
mess it makes of everything. On the same
reel with "He Nearly Won Out."
"He Danced Himself to Death." (Vitagraph.
Two reels. Sat., Sept. 12.') — Quaint and up-
roarious farce without a grain of sense or
atom of connection in it. But it produces
laughter, and this is the most important point
'or a motion picture audience after all. It
will serve as a good tonic for troubled nerves.
R. L. Goldberg, the cartoonist, is responsible
for it.
"Rastus Knew It Wasn't." (Lubin. Split
reel. Tues., Sept. 15.) — Uproarious comedy
with John Edwards as the chief funmaker.
The Lubin company of ridiculous police also
do their share. John goes into a motion ^
picture show and sees that a suspected bomb '
was perfectly harmless. When he sees one
outside, he thinks that it will be the same.
But it is different and he gets blown up and
falls with an awful thud. On the same reel
"She Made Herself Beautiful."
"War-Stricken Louvain." (Eclectic.) —
These remarkable photographs of the once
beautiful city in the grasp of fire and sword
were made by Captain Cherry Cherton, of
the British Army, who concealed his camera
under his tmdercoat while he was making
the pictures. Once to have seen them is to
put away all doubt as to their genuineness.
The Belgian soldiers are seen before they
were forced to retire from the citj-, engaged
in battle with the advancing Germans.
"She Made Herself Beautiful." (Lubin.
.Split reel. Tues., Sept. 15.) — The ugly wife
to please her husband takes the beauty parlor
treatment and then doesn't please him any
better, because she is too pretty to cook.
He brings some guests home and has to go
into the kitchen himself. He then _ resolves
that a homely wife who can cook is better
than a pretty wife who can't. On the same
reel with "Rastus Knew It Wasn't."
"The Eugenic Girl." (Selig. Tues., Sept.
15.) — By beginning as straight comedy and
then switching in the middle to farce, this
picture makes a bad impression. If the
comedy touch could have been kept through-
out, then the picture might have been a good
one. because the idea is all right, but the
peril of inconsistency is too hazardous, and
shoiilil liave been avoided.
"Colonel Heezer Liar in the Wilderness."
(Eclectic, Split reel.) — Delightfully droll and
whimsically animated cartoons by J. R. Bray,
in which this time Colonel Heezer Liar jour-
neys to Darkest Africa, is captured by can-
nibals, put on the pot to roast, but suddenly
and without warning is made the chieftain
of the tribe. On the same reel wi^h
"Strange Animals of South America."
"Strange Animals of South America."
(Eclectic. Split reel.) — X valuable educa-
tional film that reveals some Jittle known
animals of the continent to thq-Jsouth of us,
and describes their most distirictiva habits.
,-\mong the animals that are shown are the
paca, the coati, and the tatou or giant arma-
dillo with his impenetrable coat of mail and
curious pick-like forepaws that enable hira
to burr.ow with great rapidity. On the •ame
reel with "Colonel Heezer Liar in the Wil-
derness."
"When Youth Meets Youth." (Kleine-
Cines. Two reels. Tues., Sept. 15.) — Father
and son . are iml^nowingly rivals for the hand
of the same girl. The son, because of his
spendthrift ways, is disowned by lois father,
but when he sees that he loves the same
woman he resigns in favor of his boy. A
strong story with onlj- average photography
in the print shown.
"The Devil's Signature." (Essanay. Two
reels. Fri., Sept. 7.) — Baffling and mystifying
play that maintains most trying suspense until
the end. The secret of the murder is hidden
from the audience so l|gng that it almost be-
comes unbearable; or if suspicion has turned
to the ancient servant, the uncertainty is held
up until that is nearly as irritating. It is an
unusual picture, and one that will score.
"A Study in Feet." (Vitagraph. Fri., Sept.
11.) — Novel and entertaining although only
feet, and ugly ones as well as dainty, appear
in the pictiu'e. Yet a fairly connected_ story
is revealed in this pedal manner, which is
punctuated every now and then with the pleas-
ing surprises of giving a little more than the
title justifies.
"Squaring the Triangle." (Lubin. Fri.,
Sept. 11.) — No reference is made in this title
to the eternal triangle, which might easily be
squared by bringing in a fourth party. The
Triangle is a ranch, and the owner goes West
and engages work on it, incognito. Things
go badly with him, and the cowboys of a
mean disposition hang him up by the arms
for getting the best of them. His identity
is revealed when the sheriff comes, and in-
credible as it may seem, the owner retains the
ringleader's daughter because he needs her as
a helpmate.
"Oh! Look Who's Here." (Selig. Fri..
Sept. 11.) — The militant suffragette wife and
the worn-out husband do not agree, and while
the latter tries life on a farm, the sufTragett.-
hires out as a policewoman. The would-hr
farmer has all the troubles pictured of hi<
class, and the policewoman does the wrong
thing on every occasion. Pretty good comedy.
Stptcmhcr Jtj. 1914.
THE MOTION PICTURE NEWS
65
"The Secret Nest." (Biograpli. Sat., Sept.
12.) — Strong drama replete with gripping situ-
ations. The story will appeal especially to
those who prefer to see the interrelations of
character and emotional intensity with just
that repression that prevents the acting from
seeming forced and artificial.
"The Green Rose." ^Kalem. Tues., Sept.
22. ) — Breaking somewhat from established
lines, this drama portrays the attempt of a
guardian, a scientist, to poison his ward and
get her fortune. He adopts the unusual
method of soaking a rose in anacide, a deadl.v
drug, the mere touch of which kills. The
drama is performed with genuine intensity by
-Alice Joyce. Tom Moore, Marguerite Courtot,
J ere .-Kustin and Mary Ross.
"Jones' Wedding Day." (Kalem. Fri..
Sept. 25.) — Capital farce comedy on the wait-
ing at the church theme. Jones is arrested
for speeding on the way to the minister's
home, and his prospective bride and her par-
ents are put into fits of exasperation by his
non-appearance. But he gets out of jail in
another man's clothes in time to be married.
John E. Brennan is the delayed bridegroom.
"The Vanishing Tribe." (Kalem. Two
parts. Wed., Sept. 23.) — An old Indian legend
of how a magic spell was cast over a tribe
and causes it to vanish into thin air is made
the b«sis of this two-part picture. The spell
is worked by a medicine man who promises
an Indian princess that any warriors who try
to steal her child will disappear. The whole
tribe pursues the princess and her husband.
Big Moon, and at the mo.uent when it seems
that they will overtake tliem, the tribe
vanishes.
"Post No Bills:" (Edison. Wed., Sept.
23. ) — Rural comedy of the eloping co«ple and
how they first outwit the unconsenting aunt
and then win her forgiveness. This is all
very funny, because the author, Mark Swan,
has not followed the customery lines.
"The Adventure of the Hasty Elopement."
(Edison. Mon.. Sept. 21.) — Being the ninth
story of "Octavius — Amateur Detective," by
Frederic Arnold Kummer. As in the others
of the series, the end is a clever twist that
takes the audience completely by surprise.
Just when we think that Octavius is in the
hottest water by a piece of Octavian luck he
gets the upper hand of his opponents.
"The New Reporter." (Biograph. Thurs.,
Sept. 10.) — .\ lively drama of great interest
in which the daughter of the managing editor
who is running for mayor obtains convicting
evidence against tlu graft opposition. A fine
fire scene is shown. The fire escape breaking
away and carrying a number of men to the
street is a good thriller.
"Snakeville's Most Popular Lady." (Es-
sanay. Thurs.. .■scpt. 10.) — Funny at first, but
dull toward the end, as not enough variety of
scene and action is furnished. Slim and his
rival exhaust their pockets by voting for their
girls and then a miner conies along and places
such a lot of money on his favorite that both
give up in despair.
"Bella's Elopement." (Vitagraph. Thurs..
Sept. 10.) — The other woman who had aroused
the suspicions of the wife turns out to be her
husband's sister. The wife realizes she has
been a little too suspicious and all ends well.
The race between the train and the auto could
be prolonged to aflford greater excitement.
Maurice Costello and Estelle Mardo play the
husband and wife.
"On Lonesome Mountain." (Lubin. • Two
reels. Thurs., Sept. 10.) — The son, who is
accused of robbing his father is sent away to
the mountains, leaving his financee behind.
He meets and marries a moonshiner's daughter
who had saved his life. His son's innocence
being established, the father visits him with
the other girl. His wife leaves him_ and is
accidentally shot by her father. A fair story.
Some good light effects are obtained, but
Lubin has favored us with better photography
as a whole.
"Hearst-Selig News* Pictorial, No. 56."
(Selig. Thurs., Sept. 10.) — Civil War veterans
gather in Detroit ; Congressional leaders for
lowering food prices ; scene in one of New
York's temporary markets ; General Carranza,
now provisional president of Mexico, enters
the capitol ; game between Boston and St.
Louis National League teams; General Bon-
homme, commandant of the Belgian army and
other apparently genuine scenes from abroad.
UNIVERSAL PROGRAM
"Little Sister." 1 Rex. Thuis.. Sept. 24.)
— Bob Leonard and Ella Hall, and tlicir u~iu-ii
stipports. Harry Carter and .Man Forrest make
up the cast of this highly entertaining drama.
The reformation of the perpetual drunkard is
brought about by force, when his little sister
marries a detective.
"The Girl and the Smuggler." (X'ictor.
Fri., Sept. 18. ) — The assistant lighthouse
keeper is a smuggler, and is brought to bay
by a revenue officer, who also wins the heart
of the head keeper's daughter. Xot a very
strong story, but some good action appears.
In the print shown the photography was poor.
Walter Jliller and Irene Wallace are the leads.
"Elsie's Uncle." (Victor. Two reels. Fri.,
Sept. 25.) — A highly amusing comedy, but
quite conventional. Elsie is bad and is finally
expelled from school. Her lover dresses a>
her uncle and comes to take her away, but
finds his rival alread.v there dressed in the
same rhaiiner. When the real uncle appears,
a number of comical situations follow- until at
last Elsie manages to get away with her lover.
Elsie Albert and Sidney Mason play the leads.
"Be Neutral." (Powers. Fri., Sept. 25.) —
An actress seeks employment as a maid, just
for the experience. She enters the house of
a man whose w-ife is a confirmed bridge fiend
and a heavy loser. Besides mending her evil
ways she wins the heart of the son of the
family. Edna ilaison, Ray Gallagher and
Helen Wright are the main characters atf this
novel story.
"Jane's Lovers." (Joker. Wed., Sept. 23.)
— Ernest Shields in one of the best of
comedies. He uses a pitchfork and mallet on
all his rivals until they bother him no more.
Shield's make-up is half the comed\".
"For the Hand of Jane." (Joker. VWd..
Sept. 23.)— Ernest Shields appear again in
this comedy with mallet and hose w.ith which
he distributes such quantities of fun that one's
sides will ache wlien the picture is over.
"The 'Dear' Hunter." (Universal Ike.
Tues., Sept. 22.) — The English visitor to the
ranch is made a joke o' by the boys, but he
finally fools them all by winning the heart of
the ranch owner's daii'j;hter. Funn_\" in parts,
but inferior as a whole. Ray Ga higher and
Louise Glaum are the principals.
"East Lynne in Bugville." (Crystal. Tues.,
Sept. 22.) — .-\n old film featuring Pearl White.
The play "East Lynne" doesn't go very well
in Bugville. due to its poor acting and a
group of boys in the gallery- w-ho are con-
tinually up to tricks. Quite a few old fim-
makers are revived. Funny as a whole, but
too much padding.
MUTUAL PROGRAM
"Broken Nose Bailey." (Reliance. Two
reels. Sat., Sept. 12.) — The bitter and violent
rivalry of gangsters with the efforts of a de-
tective to capture the leader of one of the
gangs, who was known by his broken nose,
is revealed in this two reel picture. Some
interest is added by the good Samaritan work
of a physician who rescues the leader from
the water and then straightens his nose.
"The Emperor's Spy." (Thanhouser. Two
reels. Sun., Sept. 13.) — Love does remarkable
things with men and women sometimes, and
in this picture it makes a complete trans-
formation in a woman's character. But the
trouble is that she was in love both before
and after the transformation. The woman is
a >\>y. and obtains valuable information from
a young engineer by working on his love. But
\rl en she overhears how he defends her, she
lelurns the papers witliout his knowing any-
thing about it.
"Bill Goes into Business for Himself."
(Komic. Sun., Sept. 13.) — In the sixth
comedy of this entertaining series, Bill starts
a lunch counter in opposition to the Dutch-
man on the corner. He and his friend. Fatty,
bring the provisions from home, including
savory coffee. Business booms at first, but the
Dutchman is angered when he is served ink
for coffee ; he was just testing the stand, and
starts a rough-house. The boss puts Bill to
scrubbing floors as punishment.
"The Master Hand." (Princess. Fri., Sept.
IS.) — W^ell-acted drama of the crook who con-
ceals his wrong-doing from his daughter and
spends his ill-gotten gains in sending her to
boarding school. The detective on the father's
trail falls in love with the daughter. The
father is betrayed by a confederate, but dies
resisting capture, and the horrible disclosure
that comes to the .yiil is softened to some ex-
tent by the loving embrace of the detective.
"The Mettle of a Man." (Thanhouser.
Sun. Sept. 20.) — Moderately interesting drama
and played with intelligence and distinction.
There is nothing new in the subject matter or
ill the plot, but the way in which it is pre-
sented atones to some degree for the conimon-
placeness of the material. A girl's father has
been falsely convicted ; the real evi-dence is in
the hands of a political boss. His secretary
steals this information which frees the father
and opens the way for the marriage of the
young man and the girl.
"The New Janitor." (Keystone. Sept. 19.)
— The comical Charles Chapman in a laugh-
able farce that will arouse peals of laughter
from any audience. Chapman is a bungling
janitor; he is always a bungling something or
other, and the way he carries himself is im-
measurably ludicrous.
"The Horse Trader." (Roy^. Sat., Sept.
19.) — Two countrymen love the same woman,
and the lengths to which they go in their
efforts to beat out the other make a fairly
diverting comedy. Blindfolding to let luck
have a hand in the choice of the woman,
swapping of horses and many other things too
numerous to mention contribute to the fun.
"The Death Mask." (Kay-Bee. Two reels.
Fri.. Sept. 25.) — Several realistic knife fights
arc staged which materially heighten the in-
terest of this tale of Indians. The fearless
brave proves that the superstitions of the
Tribe of the Three Brothers are unfounded
by defeating two of them and discovering that
the third, who wears a death mask, is a
woman, whom he marries. The story is sup-
plemented by beautiful scenes and excellent
photography.
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Should A Woman Tell?
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66
THE MOTION PICTURE NEWS
Vol 10. No. 12.
COSMOS FEATURES
A Poynter To State Right Buyers
Our First American Production Will Be Released October 15th
BEULAH POYNTER
In Her Own Play
LENA RIVERS
A Love Drama of Intense Heart Interest
AMERICA'S MOST
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COMING SOON
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BEULAH POYNTER, "THE LITTLE GIRL THAT HE FORGOT"
and other Noted Plays and Players
Cosmos Feature Film Corp.
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NEW YORK
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Be sure to mention -"THi: MOTION PICTURi; NEWS" when writing o advertisers.
I
September 26, 1914.
THE MOTION PICTURE NEWS
67
"THE HEART OF A BRUTE"
(Balboa-Box Office — Two Eeels)
EEVIEWED BY J. BURROUGHS NOELL
1_1 UMAN nature is a strange thing after all, and it takes
•'■ ■* a wise man indeed to fathom all its depths. Consistency
is usually not one of its most basic characteristics, and con-
sequently it is often startling to observe the person who is
guided bj- instinct ; it takes such queer and unexpected turns.
Even the professors have discovered this truth, and it has
made them wary in their zeal to generalize. Hence also, the
great danger of trying to disparage a play or a picture on the
ground of being contrary to human nature.
Yet there is this much to be said on the other side : No
play or picture has got any business presenting an extraor-
dinary event that grows out of a seeming inconsistenc}' in
character without making plain that it is extraordinary, and
without trjing to pawn it off on the public as the most
natural thing in the world under the circumstances.
When we see ordinary persons on the screen we expect
them to act in accordance with reasonable lines of conduct,
and if they don't we have the right to question why.
Now it has been observed that there are people of the most
brutal nature who on occasion will become as tender and as
gentle as lambs, especially in the sight of weakness and afflic-
tion. This is the kind of heart the brute in this picture has.
But it would have been a great mistake to show his extreme
cruelty and callousness to those he holds in contempt, and
then to have shown him performing a deed of unusual kind-
ness.
This difficulty has been bridged by making it unmistakable
that he is always moved to kindness and pity by the sight of
suffering in those weaker than himself. The character then
becomes entirely plausible, and we are prepared for the in-
cidents that spring from this trait.
Therefore, when we see the brute caring for the poor violin
player, we are not surprised, and when he conceals his love
for the violinist's sister and utterly effaces himself by going
off without telling her, we are firmly convinced that the man,
brute that he is, is not unworthy of this deed of supreme self-
sacrifice.
"THE COLONEL'S WIFE"
(Eclectic — Three Eeels)
REVIEWED BY J. BURROUGHS NOELL
SOMEBODY has said that the heart can be touched more
I closely through a little child than through any other
I means. Wayward mothers have been brought to their senses
~ by their soft cheeks ; hard-hearted old misers have mistaken
the yellow curls for their beloved gold, and found them far
more precious.
And now comes along "The Colonel's Wife," an Eclectic
drama in three parts, that threatened to end disastrously, but
the wife finds out that after all the love of a httle child is
the most wonderful thing in the world, and the realization of
this truth keeps her from ruining her own life.
Henny Porten interprets the role of the wife, and she does
it admirably. She is a large woman, but graceful and lithe
in her movements, and fits in splendidly for work before the
camera.
Her role is one that calls for emotionalism, but she passes
easily over the dangers and the pitfalls that such a part
throws in the path of many actresses. There is no painful,
agonizing surrender to tears and gnashing of teeth, but even
in the most intense and trying situations of the play she acts
her part in a dignified quiet manner.
The staging ^ven more than the acting tells where the film
was made. Berlin. Elaborateness characterizes many of the
sets, but never to the point of appearing tawdry and mere-
tricious. Always there is the feeling of prosperous and sub-
stantial solidity, just as one would expect to find in the home
of a German colonel of means and social position.
Be sure to mention "THE MOIION FIC
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68
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
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the Kalem Glendale studio, has been
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Francis Ford and Grace Cunard re-
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both in love with the same girl.
The title is "The District Attorney's
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In the picture, "Her Eternal Victory,"
now being filmed at the Selig Jungle
Zoo studio, Eugenie Besserer is fea-
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question: How great is a mother's love?
It is from the scenario of William E.
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J. Warren Kerrigan and Jacques Jac-
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cently produced with the former playing
the title role of a Western young man.
By caring for a friendless Indian the
young Westerner learns of a valuable
deposit of gold, and is thereby able to
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NO PHONOGRAPH RECORDS
MOTION PICTURES THAT MOVE TO THE
RHYTHM OF SONG
i IMPERIAL MOTION PICTURE CO. OF NEW YORK, Inc., 1476 Broadway |
iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii^^
(Continued from page 58.)
secure sufficient wealth of search for
his father, estranged from the mother,
and a happy reunion follows. George
Periolat, Mrs. Benson and Vera Sisson
play prominent parts.
Lease a Train for a Day
Director Al. Christie makes a poor
railroad conductor, according to a ten-
year-old boy, who was on the extra list
of the Nester company in the produc-
tion of "All Aboard," which required
the leasing of a Salt Lake Railroad pas-
senger train for a full day, and the use
of track between Los Angeles and Long
Beach, a distance of twenty-one miles.
The train with a company of fifty-
seven aboard left the L. A. station at
nine o'clock and reached Long Beach at
four in the afternoon. "It was a slow
run, I'll admit," Christie confessed to
Manager Bernstein, "but it was great to
prolong the expectation of many who
had never been to Long Beach. And be-
sides, we made sixty-one scenes while
en route."
One thing cannot be explained, how-
ever, and that is how the company se-
cured pictures of the Santa Fe and
Southern Pacific railroads' stations while
using Salt Lake tracks for locations.
Mr. Christie has produced "When the
Mummy Cried for Help," in which Vic-
toria Forde, Eddie Lyons and Lee
Moran played the leading parts.
A semi-educational motion picture has
lieen produced under the direction of
Henry McRae, in which Eugene V.
Rich, the Boy Mayor of Portland, Ore.,
and his secretary. Earl R. Goodwin,
played the leading parts in the one-
reeler, "The Boy Mayor." The scena-
rio is by H. G. Stafford and Calder
Johnstone.
Juvenile City Government a Success
Two or three years ago the boys of
Portland, with assistance of the city
officers, nominated juvenile officers to
have charge of affairs pertaining to
youths.
After the tickets were nominated, an
election was held for a juvenile mayor,
four commissioners and an auditor. The
commission form of government was
used throughout and the council con-
sisted of the mayor and commissioners,
who elected a municipal judge, city at-
torney, city treasurer, clerk of the court
and a chief of police.
Manufacturers of the Wonderful
EembuBch Patented Glass MIRROR SCREEN
and all other kinds of
Curtains for Moving Picture Projection
GLASS SCREENS
Mirror Screen
Mirror Screen Split
Glass Transparent Screen
for Rear Projection
METALLIZED SCREENS
Gold Fibre
Silvercloth
Mirror Cloth
Seamless, with stretchers
White Opaque
F, J. REMBTJSCH, Pres.
Phone Seven-Eleven
MIRROR SCREEN COMPANY
Incorporated
SHELBYVILLE, INDIANA
The Glass Mirror Screen reflects the picture entirely by Diffuse
Reflection. Send for my booklet explaining the philosophy of
screens. You will learn something.
Be sure to mention "THE MOTION PICTURE NEWS" when writing to advertisers.
September 26, 1914.
THE MOTION PICTURE NEWS
69
IllllllllillllUlllllllllllllllllllllllllllllllllllllllllllllllllllllllliy^
What Do You Need ? \
LISTING IN THE BUYZaS' GUIDE, FOE NAME AND ADDRESS, INCLUDING ONE YEAR'S SUBSCEIPTION TO THE MOTION g
PIOTUEE NEWS— S8. 00 A YEAR. CASH IN ADVANCE. FREE TO -ADVERTISERS USING $100 CO OR MORE WORTH OF DIS- M
PLAY SPACE, DURING THE YEAR. ADDRESS ADVERTISING DEPARTMENT S
ADVERTISING NOVELTIES
Philip Hano, 806-810 Greenwich St., Xew York.
ANNOUNCEMENT SLIDES
Niagara Slide Co., Lockport, N. Y.
ASBESTOS BOOTHS
Sharlow Bros., 442 W. 42nd St., Xew York.
CLEANING AND RENOVATING FILM
Film Redeveloping Co. of America, 145 W.
45th St., N. Y.
Multicolor Film Improving Co., Inc., IS E.
26th St., K. Y.
COSTUMERS
Miller-Costumier, 236 South 11th St., Philadel-
phia, Pa.
DEVELOPING TANKS
A. J. Corcoran, Inc., John St., New York.
ELECTRIC LIGHTING SETS
The Chas. A. Strelinger Co., Box P-2, Detroit,
Mich.
FILMS
(Manufacturers, Dealers and Renters)
American Film Mfg. Co., Chicago, 111.
Thomas A. Edison, Inc., 275 Lakeside Ave.,
Orange, N. J.
Essanav Film Mfg. Co., First National Bank
Bldg., Chicago, 111.
General Film Co., 200 Fifth Ave., New York.
George Kleine, 166 N. State St., Chicago, 111.
Lubin Mfg. Co., Philadelphia, Pa.
G. Melies, 204 E. 38th St., New York.
Mutual Film Corp., 71 W. 23rd St., New York.
New York Motion Picture Corp., Longacre
Bldg., New York.
Pathe Freres, 1 Congress St., Jersey City, N. J.
Renfax Film Co., Inc., 110 W. 40th St., N. Y.
Selig Polyscope Co., Chicago, 111.
Thanhouser Film Corp., New Rochelle, N. Y.
Universal Film Mfg. Co., 1600 Broadway, N. Y.
FILM ACCESSORIES
Berlin Aniline Works, 213 Water St., N. Y.
FILM TITLES, PRINTING, DEVELOPING,
ETC.
Commercial Motion Pictures Co., Inc., 220 W.
42nd St., New York.
Centaur Film Co., 670-682 Ave. E, Bayonne,
N. J.
Evans Film Mfg^ Co., 412-22 W. 216th St., at
Broadway, New York.
Gunby Bros., Inc., 145 W. 45th St., New York.
Industrial Moving Picture Co., 223-233 W.
Erie St., Chicago.
Standard Motion Picture Co., 5 S. Wabash
Ave., Chicago.
Standard Filmprint Corp., 120 School St.,
Yonkers, N. Y.
FILM REELS
Lang Mfg. Works, Olean, N. Y.
Taylor-Shantz Company, 224 Mill St., Roch-
ester, N. Y.
FURNITURE ANV) FURNISHING ON
RENTAL
William Bims, 103-105 West 37th St., N. Y.
FEATURE FILMS
The Albuquerque Film Mfg. Co., Inc., 406
Court St., Los Angeles, Calif.
All Star Feature Corp., 220 W. 42nd St., N. Y.
Ambrosio American Co., 15 E. 26th St., N. Y.
Bosworth, Inc., 648 Olive St., Los Angeles,
Cal.
Box Office Attraction Film Rental Co., 130 W.
46th St., New York.
A. Blinkhorn, 110 W. 40th St., New York.
California Motion Picture Corp., San Fran-
cisco, Cal.
Cosmofotofilm Co., 110 W. 40th St., New York.
Direct-From-Brcadwav Features Co., 46 W,
24th St., New York.
Eclair Film Co., 126 W. 46th St., New York.
Eclectic Film Co., 110 W. 40th St., New York.
Excelsior Feature Film Corp., Inc., 110 W.
40th St., N. Y.
G. W. Feature Film Corp., 145 W. 4Sth St.,
N. Y.
Features Ideal, 126 W. 46th St., New York.
Feature Photoplay Co., 220 W. 42nd St., N, Y.
Famous Players Film Co., 213-229 W. 26th St..
New York.
Films Lloyds, Inc., 220 W. 42nd St., N. Y.
General Film Co., 200 Fifth Ave., New York.
General Feature Film Co., 313 Mailers Bldg.,
Chicago, 111.
Gaumont Co., 110 W. 40th St., New York.
Gloria American Co., 110 W. 40th St., N. Y.
Greene's Feature Photo Plays, Inc., 110 W.
40th St., New York.
W. W. Hodkinson, 110 W. 40th St., New York.
Imperial Motion Picture Co. of N. Y., Inc.,
1476 Broadway, N. Y.
Inter-Continent Film Co., 110 W. 40th St.,
New York.
George Kleine Attractions, 166 N. State St.,
Chicago, 111.
New York Office: 1476 Broadw'ay.
Jesse L. Lasky Feature Play Co., Longacre
Theatre, New York.
Life Photo Film Corp., 220 W. 42nd St., N. Y.
Mecca Feature Film Co., Inc., 126 W. 46th
St., New York.
Mohawk Film Co., Times Bldg., New York.
Pan-American Film Co., 110 W. 40th St., N. Y.
Paramount Pictures Corp., 110 W. 40th St.,
New York.
Phoenix Feature Film Corp., 164 Federal St.,
Boston, Mass.
Photo Play Production Co., 220 W. 42nd St.,
New York.
Playgoers Film Co., Lyric Theatre, New York.
Popular Plays and Players Co., 1600 Broad-
way, New York.
Progress Film Co., 110 W. 40th St., New York.
Progressive Motion Picture Corp., Times
Bldg., New York.
Ramo Films, Inc., Columbia Theatre Bldg.,
New York.
Rolands Feature Film Co., 145 W. 45th St.,
New York.
A. H. Sawyer, Inc., 1600 Broadway, New York.
Select Photo Play Producing Co., Inc., 71 W.
23rd St., New York.
Stellar Photoplay Co., 1476 Broadway, N. Y.
Sterling Camera & Film Co., 145 W. 45th St.,
New York.
Solax Co., Fort Lee, N. J.
The Photoplay Productions Releasing Co., 37
S. Wabash Ave., Chicago, 111.
Union Features. 126 W. 46th St., New York.
Universal Film Mfg. Co., 1600 Broadway, N. Y.
University Films, Inc., 110 W. 40th St., N. Y.
Edw. H. Wagner, Agt., Dania Biofilm Co., 38
Park Place, N. Y.
World Film Corporation, 130 W. 46th St.,
New York.
Warner's Features, Inc., 130 W. 46th St., N. Y.
LANTERN SLIDE MATS AND REEL BANDS
Lantern Slide Mat Co., 149 W. 35th St., N. Y.
LABELS
Everv Ready Roll Label Co., 203-7 W. 40th
St., New York City.
LIGHTING PLANTS
Cushman Motor Works, Lincoln, Neb.
LOBBY PHOTOS
The Wyanoak Pub. Co., 136 W. 52nd St., N. Y.
MOTION PICTURE MACHINES AND
SUPPLIES
Amusement Supply Co., 160 E. North Fifth
Ave., Chicago, 111.
Calehuff Supply Co., 1301 Race St., Philadel-
phia, Pa.
Enterprise Optical Co., 568 W. Randolph St.,
Chicago, 111.
Lears Theatre Supply Co., Sam Lears, Prop.,
509 Chestnut St., St. Louis, Mo.
Oliver Moving Picture Supply Co., 647 Euclid
Ave., Cleveland, O.
Picture Theatre Equipment Co., 21 E. 14th St.,
New York.
Precision Machine Co., 317 E. 34th St., N. Y.
Nicholas Power Co., 90 Gold St., New York.
The Phantascope Mfg. Co., Washington, D. C.
Sweeley's Photo Supply House, 514-516 Erie
Ave., Renova, Pa.
Williams, Brown & Earle, Inc., 916-918 Chest-
nut St., Philadelphia, Pa.
MOTION PICTURE APPARATUS
Burke & James, Inc., 240-258 E. Ontario St.,
Chicago, 111.
MUSICAL INSTRUMENTS
Rudolph Wurlitzer Co., Cincinnati, O.
American Photoplayer Co., Berkeley, Calif.
POSTER AND PICTURE FRAMES
Menger & Ring, 442 W. 42nd St., New York.
RAW FILM
Eastman Kodak Co., Rochester, N. Y.
-Celluloses Planchon, Inc., 75 Fifth Ave., New
York.
David Horsley, 1600 Broadway, N. Y.
Raw Film Supply Co., 15 E. 26th St., N. Y.
OPERA CHAIRS
The Hardesty Mfg. Co., Canal Dover, Ohio.
Steel Furniture Co., Grand Rapids, Mich.
PIPE ORGANS
Henry Pilcher's Sons, 914-920 Mason Ave.,
Louisville, Ky.
M. P. MoUer, Hagerstown, Md.
PROJECTION LENSES
Bausch & Lomb Optical Co., 569 St. Paul St.,
Rochester, N. Y.
POSTERS
The Morgan Lithograph Co., Cleveland, Ohio.
REWINDERS AND GENERAL SUPPLIES
L. C. Smith Co., Schenectady, N. Y.
SCREENS
Atsco, Inc., 218 West 42nd St., New York.
Day & Night Screens, Inc., 110 W. 40th St.,
New York.
Mirror Screen Co., Inc., Shelbyville, Ind.
STEEL FILM EftUIPMENT FOR
EXCHANGES AND MFRS.
Columbia Metal Box Co., 226-228 E. 144th St.,
New York.
TICKETS— ROLL AND COUPON
Rees Ticket Co., 400 S. 10th St., Omaha, Neb.
THEATRE LOBBY FRAMES AND
FIXTURES
Newman Mfg. Co., 715 Sycamore St., Cincin-
nati, O.
UNIFORMS
Fechheimer Bros., Union-made Uniforms, Cin-
cinnati, O.
VENTILATION, COOLING AND HEATING
Typhoon Fan Co., 1544 Broadway, BF. Y.
70
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
gnniiiiiiiiiiiiiiiiiiiiiiiiiiijtimiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii^^
i The ALBUQUERQUE I
I FILM MFG. CO., Inc. I
I RELEASING THROUGH |
j Warner^s Features, Inc. |
I FEATURING |
i Miss Dot Farley |
IN FEATURE STORIES WRITTEN |
AND ACTED BY HER |
PRODUCED UNDER THE DIRECTION OF 1
I GILBERT P. HAMILTON |
1 Past Releases |
I "First La;\v of Nature" |
I "The Trail of the Law" |
I "A Web of Fate" |
I "The Course of Justice" |
I "The Unwritten Justice" |
I "The Daughter of the Tribe" |
I Ready for Release |
I "The Lust of the Red Man" |
S The greatest Indian Story ever produced m
I "The Toll of the Warpath" |
j "The Price of Crime" |
■ Undoubtedly the greatest three-reel subject of |
H the T^ar. B
I "False Pride Has a Fall" |
I OTHER GREAT PRODUCTIONS IN COURSE OF |
m CONSTRUCTION AT THEIR |
I WESTERN STUDIO |
I 406 Court St., Los Angeles, Calif. |
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How An Exchange Man Won
His Exhibitors
(Continued from page 25.)
A S the Pastime and the Beacon were the bitterest rivals of
* the Unique, Weller was certainly interested, and, even
though he did not purchase the screen, the latter served to
turn his thoughts in the proper direction.
After he had received additional letters of the same tenor,
all mentioning the other theatres, he unconsciously assimilated
the suggestion that his rivals were arming themselves in force
to combat him. This aroused in him a desire to defend him-
self. So he naturally turned to those things which the letters
made him realize he needed. Jensen had taken care that the
facts should fit the case.
The firms kept Jensen supplied with the latest information
in regard to the progress of his proteges. The results proved
eminently satisfactory, for the rival exhibitors were directing
their energies along the correct lines, and the cut-throat com-
petition which had signalized their efforts heretofore was
gradually dying out. It was a distinct advance in the welfare
of the industry.
While the companies were hammering away at the unre-
ceotive Jensen complemented their efforts with a series of
talks on exhibiting. These were set up in typewritten form
and sent to the different managers in a plain envelope. There
was nothing that would identify the communication as com-
ing from the exchange. And as there was no obvious iron
in the fire, the whole was veiled in mystery.
A T first the talks were general in their nature. After a
while, however, Jensen became kindly, not offensively,
personal. He hurled fact after fact at the managers, stating
specific, concrete errors which he had discovered on his visits.
There was no gainsaying his facts, for proof stuck out in
every line.
During all this preliminary work, Jensen was building up
his programs to meet the conditions he had found. These
were accepted with less and less aggressiveness by the exhibit-
ors, one or two of whom grudgingly, admitted that he was
finally giving them something fairly decent. The leaven was
working; Jensen was content to bide his time.
In the meanwhile, he kept in touch with those theatres, the
managers of which he had dubbed impossible. When he
learned of the managerial demise of one of them, an inevitable
occurrence, he would immediately communicate with the new
head and, if he found him up to the standard, Jensen would
add another to his list of converts. It all seemed like mis-
sionary work, pure and simple, but it paid.
Finally the incessant complaints with which the exchange
had been bombarded, died away to a trickle. By this time
Jensen's anonymous talks sent out in weekly instalments,
had been running four months. He felt that he could now
reveal his purpose. Accordingly he wrote a "confession" to
each exhibitor that was personal in the extreme. He un-
folded to each his plans and explained how they had been
carried out.
THROUGHOUT his letter he made clear the sincerity of
purpose. He proved, by his efforts, until then without
personal profit, that an exchange was not a leech on the
motion picture business ; that its existence was warranted,
provided its purpose was to lend a helping hand.
Jensen, moreover, did not err by being too modest. He
had been the means of averting many a failure and ending a
contest that threatened the life of the industry in his locality.
It was no more than right that he should reap the harvest.
And reap it he did. Letters poured into the exchange from
all quarters. Those exhibitors who were near at hand called
on him and personally thanked him.
With all of them in such a receptive mood, Jensen launched
forth on a legitimate advertising campaign. Letters and fol-
Be lure to mention "THE MOTION PICTURE NEWS" when writing to advertisers.
September 26, 1914.
THE MOTION PICTURE NEWS
7*
iow-ups, with his signature printed across the face of the
envelope to attract attention, expounded the value of his
program.
All these were further strengthened by personal letters to
the managers showing why such and such a feature would
prove profitable in the exhibitor's special case. Every argu-
ment was well bolstered by facts.
'TpO keep his hand still more upon the pulse of his market,
■'■ Jensen examined the local newspapers of the several
towns for events important to the locality, often being enabled
thereby to rent a film that would arouse favorable comment
because of its timeliness. The credit would generally go to
the exhibitor who would, therefore, feel grateful to Jensen
for the suggestion.
Jensen was the first to make use of "community leaders."
He selected a person in each section where he especially de-
sired to fortify himself, to "talk up" his program and persuade
others to attend those theatres that used his service.
He supplied these representatives in advance with little
pamphlets explaining all the important points in the photo-
plays, so that they could talk intelligently about them. As a
reward, he gave them an order for a certain number of
tickets on the loyal theatres.
By these and many other methods he impressed the fact
upon the exhibitors that Jensen was a synonym for success.
And no man is going to find fault with or refuse to listen
to one who puts money in his pocket.
They were now far from feeling resentful for any sugges-
tions. On the contrary, they turned to Jensen for advice, an
acknowledgment that the exchange, as represented by him,
was a distinct and valuable commercial asset in the game.
LOUISVILLE CHURCHES TO USE BIBLICAL
FILMS
Special to The Motion Picture News
Louisville, Sept. 16.
' I 'HE Louisville Ministerial Association is considering a
plan to use motion pictures in connection with church
work.
Many of the clerg>' are of the opinion that film pictures of
Bible stories and other religious subjects will be of great
assistance in the work of Sunday school classes, and will also
provide suitable material for study and entertainment for all
churchgoers.
An organization has already been formed in the East for
the purpose of securing suitable films for church work.
CHURCHES TO TAKE OUT LICENSES FOR FILMS
Special to The Motion Picture News
Buffalo, Sept. 16.
' I HE Buffalo churches are going in strong for motion pic-
*■ ture entertainments this winter, to take the place of
the old-time and tiresome lecture courses.
Several of the churches have procured the necessary equip-
ment and will begin a series of film evenings at once. How-
ever, all churches which adopt this method of entertainment
must obtain a license the same as the regular theatres, as
last year some of the churches made a regular business of it,
with the result that the local men put in a complaint. Now,
if they continue to do so, they must have a license.
FORMER WHITE ELEPHANT NOW MAKING
MONEY
Special to The Motion Picture News.
Atlanta, Ga., Sept. 16.
The Grand, formerly known in the theatrical world as
Jake Wells' "white elephant," is now in its nineteenth week
/as a successful photoplay house de luxe.
Under the capable management of Harry B. Hearn the
theatre has become one of the most popular resorts in the
city for lovers of motion pictures and there is a full house
at every performance.
ATTENTION
EXHIBITORS ! !
We have mapped out the greatest
advertising campaign for you
that has ever been conceived.
Cheap Big Returns
With our proposition you need
fear no competitors.
We give territorial protection, so
get signed up before your neigh-
bor.
"First Come, First Served."
Not an experiment, but operat-
ing with wonderfu] success
everywhere.
Send us card or letter for layout
and details.
THE WYANOAK PUBLISHING CO.
136-146 West Fifty-second Street
New York City
Be sure to mention "THE MOTION PICTURE NEWS" when writing to advertisers.
72
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
pillllillllllllllllllllllllllillllllllllllllllllllllllllllllllllli
I Record of Current and Coming Releases |
|. EDITOR'S NOTE. — These lists of releases for this week and next are arranged in this form for the |
M convenience of the operator and exhibitor. In the blank column a record may be kept of the g
B date when a given subject will be shown at your house. Keep it in a convenient g
M place for future reference. M
illllllHIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIiy^
GENERAL FILM PROGRAM
RELEASES OF THE WEEK.
AX UY
HOUSE
MONDAY, SEPT. 14TH, 1914.
BIOGRAPH. The Backslider,
D., 1000 15959
EDISON. Generals of the Fu-
ture, Descript., 525 15965
Buster Brown on the Care and
Treatment of Goats, C, 550.
ESSANAY. The Joblot Recruits,
C. 1000 15967
KALEM. The Mystery of the
Sleeping Death, D., 2000 15961
LUBIN. Lord Cecil Intervenes,
First of the Beloved Adven-
tures' Series, D., 1000 15968
SELIG. Ye Vengeful Vaga-
bonds, D., 2000 15962
SELIG. Hearst-Selig News Pic-
torial No. 57, N., 1000 15966
VITAGRAPH. The Man Who
Knew, D., 1000 15964
TUESDAY, SEPT. 15TH, 1914.
BIOGRAPH. Merely Mother,
D. , 1733 15979
EDISON. Making a Convert,
E. , 1000 15969
ESSANAY. The Way of His
Father, D., 1000 15970
KALEM. Into the Depths, D.,
1000 15978
KLEINE. When Youth Meets
Youth, D., 2000 15971
LUBIN. Rastus Knew It Wasn't,
C, 400 15976
She Made Herself Beautiful,
C, 600
SELIG. The Eugenic Girl, C,
1000 15973
VITAGRAPH. Steve O'Grady's
Chance, D., 2000 15974
WEDNESDAY, SEPT. 16TH, 1914.
EDISON. A Summer Resort
Idyll, C, 1000 15981
ESSANAY. The Fable of "Lu-
• tie, the False Alarm," C, 1000. 15984
KALEM. The Moonshiners, D.,
2000 15982
LUBIN. The Twin Brothers
Van Zandt, D., 2000 15987
SELIG. Jim, D., 1000 15986
VITAGRAPH. The Ageless Sex,
C, 1000 15985
THURSDAY, SEPT. 17TH, 1914.
BIOGRAPH. The Peddler's
Bag, D., 999 15989
ESSANAY. Sophie's Legacy, C,
1000 15990
LUBIN. The Double Life, D.,
2000 15991
MELIES. The Scab Waiter, C,
1000 15993
SELIG. Hearst-Selig News Pic-
torial No. 58, N., 1000 15995
VITAGRAPH. Politics and the
Press, D., 1000 15994
FRIDAY. SEPT. 18TH, 1914.
BIOGRAPH. His Change of
Heart, D., 999 1604
EDISON. Sheep's Clothing, D.,
2000 15996
ESSANAY. Sparks of Fate, D.,
2000 15998
KALEM. Easv Money, C, 1000 1600
LUBIN. For Repairs, D., 1000. 16003
SELIG. The Lonesome Trail,
C, 1000 16001
AT MY
HOUSE
VITAGRAPH. Father's Time-
piece, C, 1000 16002
SATURDAY, SEPT, 19TH, 1914.
EDISON. Jim's Vindication, D.,
1000 16005
ESSANAY. Broncho Billy Butts
In, D., 1000 16006
KALEM. The Cub Reporter's
Assignment, D., 1000 16010
LUBIN. Pins Are Lucky, C,
400 16007
The German Band, C, 600
SELIG. At the Risk of His
Life, Melo., 1000 16012
VITAGRAPH. The Reward of
Thrift, D., 2000 16008
GENERAL FILM PROGRAM
RELEASES OF NEXT WEEK.
MONDAY, SEPT. 21ST, 1914,
BIOGRAPH. Just a Bit of Life.
D., 1000 16013
EDISON. The Adventure of the
Hasty Elopement, C, 1000 16019
ESSANAY. Sweedie's Skate, C,
1000 16021
KALEM. The Potter and the
Clay, D., 2000 16014
LUBIN. An Untarnished Shield,
D., 1000 16022
SELIG. Hearst-Selig News Pic-
torial No. 59, N., 1000 16020
SELIG. The Livid Flame, D.,
2000 16016
VITAGRAPH. Fine Feathers
Make Fine Birds, D., 1000 16018
TUESDAY, SEPT, 22ND, 1914.
BIOGRAPH. The Ring and the
Book, D., 2000 16033
EDISON. The Blue Coyote
Cherry Crop, D., 1000 16023
ESSANAY. Love's Magnet, D.,
1000 16024
KALEM. The Green Rose, D.,
1009 16032
KLEINE. The Master Force, D.,
2000 16025
LUBIN. The Wise Detective,
C, 400 16030
A Six-Foot Romance, C, 600..
MELIES. The $1,000 Pants, C,
1000 16031
SELIG. For Love of Him, Melo.,
1000 16027
VITAGRAPH. The Blood Ruby,
D. , 2000 16028
■WEDNESDAY, SEPT. 23RD, 1914,
EDISON. Post No Bills, C,
1000 16035
ESSANAY. The Fable of "One
Samaritan Who Got Paralysis
of the Helping Hand," C,
1000 16038
KALEM. The Vanishing Tribe,
D., 2000 16036
LUBIN. Toys of Fate, D., 2000 16041
SELIG. A Just Punishment,
Melo.. 1000 16040
VITAGRAPH. A Double Error,
C, 1000 16039
THURSDAY, SEPT. 24TH, 1914,
BIOGRAPH. The Fall of Muscle-
Bound Hicks, C, 582 16043
The Plumber's Picnic, C, 417.
ESSANAY. Slippery Slim and
the Green-Eyed Monster, C,
1000 16044
iiiiir
AT MY
HOUSE
LUBIN. The Triupmh of Right,
D., 2000 16045
MELIES. How Clarence Got
His, C, 1000 16047
SELIG. Hearst-Selig News Pic-
torial, N., 1000 16049
VITAGRAPH. A Close Call,
D., 1000 16048
FRIDAY, SEPT. 25TH, 1914,
BIOGRAPH. Her Doggy, C,
999 16058
EDISON. Grand Opera in Rube-
ville, C, 2000. 16050
ESSANAY. A Splendid Dis-
honor, D., 2000 16052
KALEM. Jones' Wedding Day,
C, 1000 16054
LUBIN. The Investment, D.,
1000 16057
SELIG. You Never Can Tell,
C, 500 1605S
VITAGRAPH. A Horseshoe—
_For_ Luck, C, 1000 16056
SATURDAY, SEPT. 26TH, 1914.
BIOGRAPH. The Gold Thief,
D. , 999 16065
EDISON. Twins and Trouble,
C, 1000 16059
ESSANAY. The Strategy of
Broncho Billy's Sweetheart,
D. , 1000 16060
KALEM. Rory O'More. D., 1000 16064
LUBIN. Did He Save Her? C,
400 16061
Between One and Two, C, 600
SELIG. The Newsboy Tenor,
D., 1000 16060
VITAGRAPH. Hearts and Dia-
monds, C, 2000 16062
UNIVERSAL PROGRAM
RELEASES OF THE WEEK.
MONDAY, SEPT. 14TH, 1914,
IMP. Sweetheart Days, Mary
Pickford Special reissue, D....
VICTOR. A Gentleman from
Kentucky, D., 2000
STERLING. Trapped in a
Closet, C
TUESDAY, SEPT. 15TH, 1914.
CRYSTAL. A Joke On the
Joker, C
GOLD SEAL. The Trey o'
Hearts, Episode No. 7, D., 2000
UNIVERSAL IKE. The Scare-
crow and the Chaperon, C
WEDNESDAY, SEPT. 16TH, 1914.
ECLAIR. Adventures in Diplo-
macy, D., 3000
JOKER. For the Hand of Jane,
C. & Heringedorf, S. Split
reel
NESTOR. The Danger Line
THURSDAY, SEPT. 17TH, 1914.
IMP. The Man Who Was Mis-
understood, D., 2000
REX. The_ Mistress of Dead-
wood Basin, D
STERLING. No release this week
FRIDAY, SEPT. 18TH, 1914. v
NESTOR. The Troublesome
Wink. C
POWERS. A Modern Melnotte,
D. . 2000
VICTOR. The Girl and the
Smuggler, D
September 26, 1914.
THE MOTION PICTURE NEWS
EDISON
THE POISONED BIT
A Drama by
Clyde Morey
Tom had been held by the gypsies, but got away and, exhausted, fell asleep on Colonel Standish's
doorstep. Next morning learning the boy's story, the Colonel employed him in his racing -stables, and
thereupon began Tom's real career. He became a jockey and won several races, but lost one on which
the Colonel had staked his entire fortune. Then he was summarily dismissed; but eventually proved to
the Colonel's satisfaction that a poisoned bit had made the horse lose and , that this bit was the work of
a dastardly culprit named Maloney. He eventually marries the Colonel's daughter.
In two parts. 2,000 ft. To be released Friday, Oct. 2nd
Fri.
Sat.
Mon.
Tues
Wed.
Fri.
Sat.
Oct.
COMING EDISON RELEASES
2 — The Poisoned Bit Drama
3 — -A Transplanted Prairie Flower Drama
5 — Father's Beard Comedy
6 — Greater Love Hath No Man Drama
7 — Seth's Sweetheart Comedy
9 — The Long Way Drama
10 — A Fragment of Ash Drama
TWO EDISON MASTERPIECES
2,000 ft.
1,000 "
1,000 "
1,000 "
1,000 "
3,000 "
1,000 "
"THE LONG 'WAT" a three part reel to be released October
9tli. A masterpiece of dramatic production. Scenic and photo-
graphic effects are very beautiful.
"MY FRIEND FROM INDIA," another masterpiece, in which
Walter E. Perkins is in the title role. To be obtained through the
General Film CJompany's special releases. Full of laughs. Now
ready,
Order Edison Posters of the Morgan Lithograph Co., Cleveland, Ohio, direct
(^^£^ahll. THOMAS A. EDISON, Inc.
Makers of the Edison Kinetoscopc, ■ 275 Lakeside Avenue, Orange, N. J.
Model "D"
Be sure to mention "THE MOTION PICTTTRE NEWS" when writing to advertisers.
74
THE MOTION PICTURE NEWS
Vol. 10. No. 12
=!'"""i"i"iiii"" iiiiiiiiiiiiiiiiiniu I iiiiiiiiiiiiiiiiiiiiiiiiiiii iiiiiiiiiiiiiiiiiiiii iiiiiii I iiiiiiiiiii iiiiiiNiiiiiiiiNiiiimii- II I nil- iiiiiiiiiiiiriiiMiiiiii I (i iiiiiiiiiii n mil ,||||,|||„| ,„
I IIIIIIIIIII iiiiiuiiiiiii mil mill mill imiimiiiiiiiiiiiiii iiimiiimiimiiiN niiii miimiim iiiiiimiiimiim:iimiiimiimiiii iii miiiiiiiiimiiiiiiimii miimiimiiniiiiimiiii mini miiimiiiii iiiiiimimiis
I RECORD OF CURRENT AND COMING RELEASES— Contiaued I
iiimiiiiimiiiiiiimiiiif
AT MY
HOUSE
SATTJKDAY, SEPT. 19TH, 1914.
BISON. The Higher Law, 1).,
2000
JOKER. Love and Graft, C,
and The Hemp Industry of
Yucatan, Mexico, E
SUNDAY, SEPT. 20TH, 1914.
ECLAIR. Son, D
FRONTIER. A Rose of Yester-
day, D
REX. A Prince of Bavaria, C.
2000
UNIVERSAL PROGRAM
RELEASES OF NEXT WEEK.
MONDAY, SEPT. 21ST, 1914.
IMP. Redemption, D., 2000
STERLING. In and Out, C....
Victor. Rome, Scenic
TUESDAY, SEPT. 22ND, 1914.
CRYSTAL. East Lynn in Bug-
ville, C
GOLD SEAL. The Trey o'
Hearts, Episode No. 8, D., 2000
UNIVERSAL IKE. The "Dear
Hunter," 6
WEDNESDAY, SEPT, 23KD, 1914.
ECLAIR. The Azeto Treasure,
D., 2000
JOKER. The Statuesque Beau-
ty, and Jane's Lovers, Spit Reel
NESTOR. The Half Breed, D.
THURSDAY, SEPT. 24TH, 1914,
IMP. Universal Boy — The News-
boy's Friend, D
REX. Little Sister, D
STERLING. A Shooting Match,
C, 2000
FRIDAY, SEPT. 25TH, 1914.
NESTOR. Fruits and Flowers,
C
POWERS. The Actress, D
VICTOR. Elsie's Uncle, C, 2000
SATURDAY, SEPT. 26TH, 1914.
BISON. Richelieu, D., 4000
SUNDAY, SEPT. 27TH, 1914.
ECLAIR. Fate's Finger, D
FRONTIER. The Man in the
Attic, D
REX. As the Wind Blows, D.,
2000
MUTUAL PROGRAM
RELEASES OF THE WEEK.
AT WY
HOUSE
MONDAY, SEPT. 14TH, 1914.
AMERICAN. The Cocoon and
the Butterfly, D., 2000
KEYSTONE. Not yet announced.
RELIANCE. Our Mutual Girl
No. 35
TUESDAY, SEPT. 15TH, 1914.
BEAUTY. The Only Way, D..
MAJESTIC. Every Man Has
His Price, D
THANHOUSER. Gold, D., 2000
WEDNESDAY, SEPT. 16TH, 1914.
AMERICAN. The Mirror, D...
BRONCHO. A Tale of the
Norhtwest Mounted, D., 2000.
RELIANCE. The High Grader,
D
THURSDAY, SEPT. 17TH, 1914.
DOMINO. A Tragedy of the
North Woods, D., 2000
KEYSTONE. Not yet announced.
MUTUAL WEEKLY. No. 90..
FRIDAY, SEPT. 18TH, 1914,
KAY BEE. No Account Smith's
Baby, D., 2000
MAJESTIC. Down the Hill to
Creditville, C
PRINCESS. The Master Hand,
D
SATURDAY, SEPT. 19TH, 1914.
KEYSTONE. Not yet announced.
RELIANCE. How the Kid Went
Over the Range, D., 2000
ROYAL. The Horse Trader, C.
SUNDAY, SEPT. 20TH, 1914.
KOMIC. Foiled Again, C
MAJESTIC. Her Awakening,
1) , 2000
TTI.WTIOUSER. The Mettle of
a Man, D
MUTUAL PROGRAM
RELEASES OF NEXT WEEK.
AT MY
HOUSE
MONDAY, SEPT. 21ST, 1914.
AMERICAN. The Redemption
of a Pal, D., 2000
KEYSTONE. Not announced..
RELIANCE. Our Mutual Girl,
No. 36
TUESDAY, SEPT. 22ND, 1914.
BEAUTY. Caught in a Tight
Pinch, C ..
MAJESTIC. Meg of the Mines,
D
THANHOUSER. The Varsity
Race, D., 2000
WEDNESDAY, SEPT. 23RD, 1914,
AMERICAN. His Faith in Hu-
manity, D
BRONCHO. Parson Larkin's
Wife, D., 2000
RELIANCE. The Last Shot, D.
THURSDAY, SEPT. 24TH, 1914.
DOMINO. The Test of Flame,
D., 2000
KEYSTONE. Not yet announced.
MUTUAL WEEKLY. No. 91.
FRIDAY, SEPT. 25TH, 1914,
AMERICAN. The Taming of
Sunnybrook Nell, Melodrama.
KAY BEE. The Death Mask,
D., 2000
PRINCESS. The Balance of
Power, D
SATURDAY, SEPT. 26TH, 1914.
KEYSTONE. Not yet announced.
RELIANCE. The Runaway
Freight, D., 2000
ROYAL. Scarecrow, C
SUNDAY, SEPT. 27TH, 1914.
KOMIC. Bill Manages a Prize
Fighter (No. 7), C
MAJESTIC. The Great God
Fear, D., 2000
THANHOUSER. The Harvest
of Regrets, D
IN BUSINESS FOR HIMSELF
Special to The Motion Picture News.
Pittsburgh, Sept. 5.
Harvey B. Day, formerly manager of
the Pittsburgh branch office of the
George Kleine attractions, has severed
his connection with that firm and is
now in business for himself.
He has located in the Decatur build-
ing in Fourth avenue and is one of the
busiest men in Pittsburgh. Mr. Day
has a host of friends in this city and
is very popular with the motion picture
men here so that his new venture should
be most successful.
PLAN ASSOCIATION BALL
The Motion Picture Exhibitors' Asso-
ciation of Greater New York has hired
the four floors of the Grand Central
Palace for the fourth annual entertain-
ment and ball to be held on Monday
night, December 7.
No program will be issued for this
ball.
This ball is being held for the usual
purpose of getting together the manu-
facturers, the photoplayers, the exhib-
itors and 50,000 photoplay patrons, and
one gala time is assured.
BOOK "SPOILERS" AGAIN IN
LOS ANGELES
"The Spoilers" has been booked for
the third engagement at Clune's Audi-
torium, Los Angeles, Cal. First the pic-
ture was run two weeks, then later re-
turned for a week, and on October 5 the
fourth week will be commenced. The
Golden Gate Film Exchange is handling
this picture in California.
ATLANTA THEATRE CHANGES
ITS POLICY
Special to The Motiok Picture News
Atlanta, Ga., Sept. 16.
Harry B. Hearn, representing Jake
Wells as manager of the Grand, At-
lanta's biggest motion picture theatre,
has inauguarated the new policy of con-
tinuous performance from noon until
10:30 p. m., instead of the old plan of
four shows daily.
The alteration in policy was made by
Mr. Hearn after a careful study of the
local situation in twenty successive
weeks of prosperous operation.
One of the most notable successes of
the Grand, under Mr. Hearn's manage-
ment, has been Annette Kellermann in
"Neptune's Daughter." In twenty-four
successive performances this picture re-
cently was seen by more than 40,000.
September 26, 1914.
THE
MOTION PICTURE NEWS
75
"BELOVED ADVENTURER"
FULL OF ACTION
Because "The Beloved Adventurer,"
the fifteen-part Lubin series, written by
Emmett Campbell Hall especially for
Arthur V. Johnson and Lottie Briscoe,
has been described as a character study,
it should not be thought to be lacking
in thrilling situations.
On the contrary there are a dozen
incidents that will cause the most hard-
ened spectator to hold his breath in
suspense or gasp with astonishment.
This is not merely by reason of the ex-
citing "business," but because the thrills
are legitimate and are logical develop-
ments from reasonable situations, not
mere "stunts" dragged in for the sake
of .spectacular effect, and because these
incidents have been so introduced as to
obtain dramatic contrasts of startling
yet artistic abruptness.
Instead of following the not unusual
course of writing his stories around
some big mechanical effects or twisting
machine-made plots to embrace them,
the author of "The Beloved Adven-
turer" has made the sensational and
spectacular scenes incident to and not
the bases of the fifteen unit-plots con-
tained within the one master-plot.
Sometimes the photoplaywright is
hampered and limited by the considera-
tion of expense, but it was not so in
this case, the Lubin Company being de-
termined that nothing should stand in
the way of a perfect production, and
giving the author a free hand. There
are, as a consequence, some effects
which ordinarily would have been con-
sidered as "big" enough to serve as
feature scenes in some multiple reel
productions, but which in "The Beloved
Adventurer" are only incidents in the
single-reel units — as, for instance, a
head-on collision and the wrecking and
burning of two railway trains — and the
burning and blowing up of a ship.
Incidentally it may be remarked that
the novel idea of publishing the com-
plete story in the form of a handsome
book, to be sold by picture theatres,
has already proven a complete success,
the first announcement bringing a flood
of orders for from five hundred to five
thousand copies.
REPLICA OF COUNTERFEIT-
ING PLANT IN FILMS
The initial release of the Eaco films,
"Below the Dead Line," in which Ed-
win August, who has won considerable
fame as an actor, author and producer,
is featured, is a thrilling underworld
story in which a number of counter-
feiters figure chiefly.
To secure the true-to-life interiors of
the home of the counterfeiter, Mr. Aug-
ust engaged a former counterfeiter to
supervise the erecting of the scenery at
the Pathe Jersey City studio.
Do You Want A
a projection macKine, a screen, a ticket cKopper, a
lobb}? frame, a lot of new cKairs, a box of carbons,
a kit of operators' tools, a bottle of macKine oil,
or any one of a bundred and more otKer tkings
used in 370ur tbeatre?
Tou want tKe best tkat money will buy. Personal
investigation requires time and discomfort. TKere
is a very simple way to avoid tbis, and get every
possible item of information about anytbing you
want, at tbe price you want.
Fill in, sign and mail tke form below, and give tbe
approximate price you want to pay. Or, if you
prefer, write us a sbort note, outlining in full just
wbat information 2?ou want.
In a very sbort time j)ou will bave, at your bome or
tbeatre, all available information about tbe products
in wbicb you are interested. Tben, at your leisure,
you can compare merits and prices, and make
your final selection.
Tbere is no obligation nor cost attacbed. A two
cent stamp to mail ^our inquir^y) is ^om only expense.
Tbis is Tbe Buyers' Service Department of Tbe
Motion Picture Klews. It is entirely free.
Fill in tbis form and mail it. We will send tbe
information you want.
TKe Buyers' SeiK)ice Dept.,
TKe Motion Picture News,
220 W. 42ncl St., N. T. City
Gentlemen: Please send to me immediately, witKout cost or
obli gation, complete information concerning
Mame
TKeatre
Street Address
City State
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
^iiiiiii iiiiiiiiiiiuiiiiiiiiiiiimiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiu^ {iiiiiiiiiiiiiiii 'iiiiiiiiiiiii iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiimiiiiniuni;
^iiiiiiimiiiiilllliililillililliiiiiiiHiiiiiiiiiiiuiiiiiiiillliiiliilliliiiiiilllllliliill^
RELEASE DATES FOR READY REFERENCE
=?iniiiniiiniiiniiiiiii<iiinii"Niiiiiiiiiiiiiiii!Hiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiitiniiiiiiiiiii^
GENERAL FILM PROGRAM
BIO GRAPH
9—14. The Backslider, D 1000
9—15. Merely Mother, D 1133
9—17. The Peddler's Bag, D 999
9—18. His Change of Heart, D 999
9—21. Tust a Bit of Life, D 1000
9 — 22. The Ring and the Book, D 1015
9 — 24. The Fall of the Muscle-Bound Hicks,
C 582
The Plumbers' Picnic, C 417
9—25. Her Doggy, C 999
9—26. The Gold Thief, D 999
EDISON
9— 2. A Village Scandal, C 1000
9— 4. The Viking Queen, D 2000
9 — 5. Hearts of the Forest, D 1000
9— 7. An Absent-Minded Cupid, C 1000
9— 8. The Blind Fiddler, D 1000
9— 9. Getting Andy's Goat, C 1000
9—11. Face Value, D 2000
9—12. Dick Potter's Wife, D 1000
9 — 14. Generals of the Future, Descript.. 525
Buster Brown on the Care and
Treatment of Goats, C 550
9—15. Making a Convert, E 1000
9—16. A Summer Resort Idyll, C 1000
9—18. Sheep's Clothing, D 2000
9 — 19. Tim's Vindication, D 1000
9 — 21. The Adventure of the Hasty Elope-
ment, C 1000
9—22 The Blue Coyote Cherry, D 1000
9_23. Post No Bills, C 1000
9—25. Grand Opera in Rubeville, C 2000
9—26. Twins and Trouble, C 1000
ESSANAY
9—16. The Fable of "Lutie, the False
Alarm," C 1000
9—17. Sophie's Legacy, C 1000
9—18. Sparks of Fate. D 2000
9 — 19. Broncho Billy Butts In 1000
9—21. Sweedie's Skate, C 1000
9 — 22. Love's Magnet, D 1000
9—23. The Fable of "One Samaritan Who
Got Paralysis of the Helping
Hand," C 1000
9 — 24. Slippery Slim and the Green-Eyed
Monster, C 1000
9—25. A Splendid Dishonor, D 2000
9—26. The Strategy of Broncho Billy's
Sweetheart, D 1000
KALEM
9 — 8. A Mother's Atonement, D 1000
9— 9. The Fuse of Death, D 2000
9 — 11. Ham the Lineman, C 1000
9—12. The Path to Ruin, D 1000
9 — 14. The Mystery of the Sleeping Death,
D 2000
9—15. Into the Depths, D 1000
9—16. The Moonshiners, D 2000
9—18. Easy Money, C 1000
9 — 19. The Cub Reporter's Assignment, D.IOOO
9 — 21. The Potter and the Clay, D 2000
9 — 22. The Green Rose, D 1000
9^23. The Vanishing Tribe, D 2000
9 — 25. Jones' Wedding Day, C 1000
9—26. Rory O'More, D 1000
KXEimE
9— 1. The Voice of Innocence, D 2000
9 — 8. The Eyes of Genius, D 2000
9—15. When Youth Meets Youth, D 2000
9—22. The Master Force, D 2000
LXTBIN
9 — 10. On Lonesome Mountain, D 2000
9—11. Squaring the Triangle, D 1000
9—12. He Nearly Won Out, C 400
Too Many Aunts, C. .' 600
9—14. Lord Cecil Intervenes, D 1000
9 — 15. Rastus Knew It Wasn't, C 400
She Made Herself Beautiful, C 600
9—16. The Twin Brothers Van Zandt, D.2000
9—17. The Double Life, D 2000
» — 18. For Repairs, D 1000
9 — 19. Pins Are Lucky, C 400
The German Band, C 600
9—21. An Untarnished Shield, D 1000
9—22. The Wise Detective, C 400
A Six-Foot Romance, C 600
9—23. Toys of Fate, D 2000
9—24. The Triumph of Right, D 2000
9 — 25. The Investment, D 1000
9—26. Did He Save Her? C 400
Between One and Two, C 600
MELIES
9— 8. Hen Fruit, C 1000
9 — 10. Uninvited, C 1000
9 — 15. The Tramp's Revenge, C 1000
9—17. The Scab Waiter, C 1000
9—22. The $1,000 Pants, C 1000
9—24. How Clarence Got His, C 1000
PATHE
S— 24. Edible Fishes of the English Chan-
nel, E. 550
Picturesque Normandy, France, T. . 500
RELEASE DAYS
GENERAL FILM PROGRAM
Monday — Biograph, Edison, Hearst-Selig
News Pictorial, Kalem, Pathe, Selig,
Vitagraph.
Tuesday — Edison, Essanay, Geo. Kleine,
Pathe, Lubin, Melies, Selig, Vitagraph.
Wednesday — Edison, Essanay, Kalem, Lu-
bin, Melies, Selig, Pathe, Vitagraph.
Thursday — Biograph, Essanay, Hearst-Selig
News Pictorial, Lubin, Melies, Pathe,
Selig, Vitagraph.
Friday — Edison, Essanay, Kalem, Selig,
Pathe, Lubin, Vitagraph.
Saturday — Biograph, Edison, Essanay, Ka
lem, Lubin, Pathe, Vitagraph, Selig.
UNIVERSAL PROGRAM
Monday — Victor, Imp, Powers.
Tuesday — Gold Seal, Crystal, Universal Ike.
Wednesday — Nestor, Joker, Eclair, Ani-
mated Weekly.
Thursday — Imp, Rex, Frontier, Sterling.
Friday — Nestor, Powers, Victor.
Saturday — Joker, Frontier, 101 Bison.
Sunday — Rex, Crystal, Eclair.
MUTUAL PROGRAM
Monday — American, Keystone, Reliance.
Tuesday — Beauty, Majestic, Thanhouser.
Wednesday — American, Broncho, Reliance.
Thursday — Domino, Keystone, Mutual
Weekly.
Friday — Kay-Bee, Majestic, Princess.
Saturday — Keystone, Reliance, Royal.
Sunday — Majestic, Komic, Thanhouser.
8—25. Rapids and Falls at Trondhjen, T.. 300
Picturesque France, Lower Brit-
tany, T 350
From Havre to Buc by Hydro-
aeroplane, T 350
8—26. Bathe's Daily News, No. 54, N 1000
8— 31. Pathe's Daily News, No. 55, N 1000
9— 2. Pathe's Daily News, No. 56, N 1000
SELIG
9— 8. A Typographical Error, D 1000
9— 9. The Man in Black, Melo 1000
9 — 10. Hearst-Selig News Pictorial No. 56,
N 1000
9—11. Oh! Look Who's Here, C 1000
9—12. The Missing Page, D 1000
9 — 14. Ye Vengeful Vagabonds, D 2000
9 — 14. Hearst-Selig News Pictorial No. 57,
N. 1000
9—15. The Eugenic Girl, C 1000
9—16. Tim, D 1000
9 — 17. Hearst-Selig News Pictorial No. 58,
N 1000
9-18. The Lonesome Trail, C 1000
9—19. At the Risk of His Life, Melo 1000
q— 21. The Livid Flnme, D 2000
9 — 21. Hearst-Selig News Pictorial No. 59,
N 1000
9—22. For Love of Him, Melo 1000
9 — 23. A Tust Punishment, Melo 1000
9—24. Hearst-Selig News Pictorial No. 60,
N 1000
9 — 25. You Never Can Tell, C 500
Who Got Stung? C 500
9—26. The Newsboy Tenor, D 1000
VITAGRAPH
9 — 7. The Unwritten Play, D 1000
9 — 8. Brandon's Last Ride, D 2000
9— 9. The Band Leader, C 1000
9—10. Bella's Elopement, D 1000
9—11. A Study in Feet, C 1000
9 — 12. He Danced Himself to Death, C...2000
9—14. The Man Who Knew, D 1000
9 — 15. Steve O'Grady's Chance, D 2000
9—16. The Ageless Sex, C 1000
9—17. Politics and the Press, D 1000
9 — 18. Father's Timepiece, C 1000
9—19. The Reward of Thrift, D 2000
9 — 21. Fine Feathers Make Fine Birds, D.IOOO
9—22. The Blood Ruby, D 2000
9—23. A Double Error, C 1000
9—24. A Close Call, D 1000
9 — 25. A Horseshoe— For Luck, C 1000
9 — 26. Plearts and Diamonds, C 2000
UNIVERSAL PROGRAM
101 BISON
8—22. The Lure of the Geisha, D 2000
8 — 29. Law of the Lumberjack, D 2000
9— 5. The Return of the Twin's Double,
D 3000
9—19. The Higher Law, D
9 — 26. "Richelieu," D 4000
CRYSTAL
8— 25. Barrelled and Bashful Ben, C, split
reel
9 — 1. Curing a Lazy Wife, C
9 — ■ 8. The Bachelor's Housekeeper and
Was He a Hero? Split reel
9 — 15. A Joke on the Joker, C
9 — 22. East Lynne in Bugville, C
ECLAIR
9— 2. The Jackpot Club, D 2000
9 — 6. No Show for the Chauffeur, C
9— 9. Boy, D
9—13. For His Father's Life, D
9 — 16. Adventures in Diplomacy, D., 3000.
9—20. Son, D
9 — 23. The Aztec Treasure, D 2000
9 — 27. Fate's Finger, D
FRONTIER
8 — 8. A Frontier Romance, D
8 — 16. Mem.ories of Years, D
8—23. The Strange Signal, D
8 — 30. The Janitor's Son, D
9 — 6. Under Arizona Skies, D
9 — 27. The Man in the Attic, D
GOLD SEAL
9 — 1. The Trey o' Hearts, Episode No. 5,
D
9 — 8. The Trey o' Hearts, Episode No. 6,
D 2000
9 — 15. The Trey o' Hearts, Episode No. 7,
D 2000
9—22. The Trey o' Hearts, D.., 2000
IMP
8 — 27. The Universal Boy in the Chinese
Mvstery, D
9— 3. Tempest and Sunshine, E 2000
9— 7. The Silent Valley, D 2000
9 — 10. The Universal Boy in the Juvenile
Reformer, D
9 — 14. Sweetheart Days, Mary Pickford
Special Reissue, D
9 — 17. The Man Who Was Misunderstood,
D 2000
9 — 21. Redemption, D 2000
9 — 24. Universal Boy, The Newsboy's
Friend, D
JOKER
9 — 9. The Uxmal Ruins in Yucatan, Mex-
ico, and Beau and Hobo, split
reel
9 — 12. Jam and Jealousy, and The San
Clemento Island, split reel
September 26, 1914.
THE MOTION PICTURE NEWS
77
No matter how thrilling
3. Story one may read, interest
is not sustained if poor type,
poor paper and poor press work
make hard work tor the eyes.
It's the same with motion pic-
tures. A clear picture is as neces-
sary as a good scenario.
Because the basic product is right,
the clearest pictures are on " East-
man" film. Look for the stencil
mark in the margin.
EASTMAN KODAK CO.,
ROCHESTER, X. Y.
I TITLES I
= Our Title Department has been re- =
= organized, elaborately equipped and =
= placed under the direction of recog- =
= nized experts. =
= Its highly perfected apparatus, lino- =
= type machine and job presses enable =
= us to produce the most difficult title =
= work in any language — artistically, =
= accurately and g^wzc/c/t/ — SLud lawer =
— pn'c^sthan have everyet been quoted. =
I DEVELOPING |
I m PRINTING I
= Save money and insure the best re- =
= suits by entrusting your work to the =
= largest and most complete com- =
= mercial plant in America. =
I CENTAUR I
I FILM CO. I
= Bayonne, N. J., and 1600 Broadway, N. Y. s
SMALL UP-KEEP
MOTIOGRAPH
1914 MODEL
With the hardened and ground parts used in the late Model MOTIO-
GRAPH it can't wear out — the up-keep is brought to a minimum, your
pictures are ROCK STEADY even after twelve months constant use.
Compare the Motiograph with any other new machine, for Up-keep
and Rock Steady Pictures, after a twelve months run, and you can
easily see why the Modern Theatres are installing MOTIOGRAPHS.
Write for catalogue.
THE ENTERPRISE OPTICAL MFG. CO.
568 W. Ramdolph Street, Chicago
EASTERN OFFICE : 21 E. 144 Street, New York WESTERN OFFICE : 833 Market Street, San Francisco
Be sure to mention "THE MOTION PICTURE NEWS"' when writing to advertisers.
78
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
RELEASE DATES FOR READY REFERENCE— Continued
liiiiiniiiiniiiiiiiiniiiiiiiiiiiiiiiiimiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiiiiiiiiiiiiiiiiiiniNiiiiiiiiiN
9 — 16. For the Hand of Jane, C, and
Heringedorf, S., split reel
9 — 19. I.ove and Graft, C, and The Hemp
Industry of Yucatan, Mexico, E.,
split reel
9 — 23. The Statuesque Beauty, and Jane's
Lovers, split reel
NESTOR
8 — 19. The Creeping Flame, D
S — 21. A Lucky Deception, C
8 — 26. A Miner's Romance, D
8 — 28. For Love or Money, C
9 — 2. The Foreman's Treachery, I)
9— 4. The Baby Did It, C
9 — 9. A Daughter of the Plains, D
9—11. Feeding the Kitty, C
9—16. The Danger Line, D
9—18. The Troublesome Wink, C
9—23. The Half Breed, D
9 — 25. Fruits and Flowers, C
POWERS
8 — 14. The Barnstormers, C
8—21. The Divorcee, D
8— 28. This Is the Life, C
9— 4. The Storm Bird, C
9 — 11. Angel of the Camp, D
9—18. A Modern Melnotte, D 2000
9—25. The Actress, D
REX
8—20. A Bowl of Roses, D
8—23. The Hole in the Garden Wall, D. .
8—27. A Law Unto Herself. D 2000
8 — 30. Out of the Depths, D
9 — 3. Daisies, D
9 — 6. The Boob's Nemesis, C
-9 — 10. Helping Mother, D ..300C
9—13
9—17. The Mistress of Deadwood Basin,
D
9 — 20. A Prince of Bavaria, C
9—24. Little Sister, D
9—27. As the Wind Blows, D 2000
STEHLING
8— 31. The Tale of a Hat, C
9 — 3. A Bogus Baron, C
9— 7. The Broken Doll, C
9 — 14. Trapped in a Closet, C
9—21. In and Out, C
9—24. A Shooting Match, C 2000
UNIVERSAL IKE
9 — 1. Universal Ike, Jr.'s, Fortune, C...
9 — 8. Universal Ike, Jr., Nearly Gets
Married, C
9 — 15. The Scarecrow and the Chaperon,
C
9—22. The "Dear" Hunter, C
VICTOR
9— 4. The Derelict and the Man, D 2000
9— 7. Little Meg and I, D
9 — 11. A Mysterious Mystery, D 2000
9—14. A Gentleman from Kentucky, D...2000
9—17. The Girl and the Smuggler, D
9 — 21. Rome, Exhibiting the Vatican and
other famous places of the Eter-
nal City -
9—25. Elsie's Uncle, C 2000
MUTUAL FILM PROGRAM
AMERICAN
9 — 14. The Cocoon and the Butterfly....
9—16. The Mirror . . .
9 — 21. The Redemption of a Pal
9 — 23. His Faith in Humanity
9—25. The Brothers
9 — 25. The Taming of Sunnvbrook Nell.
9 — 28. A Modern Rip Van Winkle
9—30. The Brothers
BEAUTY
9 — 1. A Modern Othello
9— 8. The Motherless Kids
8—:
8-
9-
9-
9-
9-
15. The Only Way
22. Caught in a Tight Pinch
BRONCHO
2. When America Was' Young 2000
9. The Cruise of The Molly Anne 2000
16. A Tale of the Northwest Mounted.
23. Parson Larkin's Wife
30. The Right to Die
DOMINO
13. A Romance of the Sawdust Ring.. 2000
20. The Defaulter 2000
27. The Village 'Neath the Sea 2000
3. The Silver Bell 2000
10. Mildred's Doll 2000
17. A Tragedy of the North Woods
24. The Test of Flame
KAY-BEE
21. The Winning of Denise 2000
28. The Old Love's Best! 2000
■ 1. Stacked Cards 2000
11. The Silver Candlesticks 2000
•18. No-Account Smith's Baby
KEYSTONE
-16. Mabel's New Job
■18. The Sky Pirate
■20. The Fatal Sweet Tooth
23. Those Happy Days .'
■25. The Great Toe Mystery
■27. Soldiers of Misfortune
■ 1. The Property Man
■ 6. A New York Girl
■ 8. A Coat's Tale
•10. The Face On the Bar Room Floor.
11. Recreation — The Yosemite
■15. Such a Cook I
-17. The Minstrel Man
-20. Those Country Kids
■22. Caught in a Flue
-24. Fatty's Gift
27. The Masquerader
-29. Her Last Chance
-31. His New Profession
- 3. The Baggage Smasher
- 5. A Brand New Hero
- 7. The Rounders
-10. Mabel's Latest Prank
KOMIC
-23. A Physical Culture Romance......
-30. Bill Organizes a Union (No. 5) . . .
- 6. The Mascot
-13. Bill Goes in Business for Himself
(No. 6)
-20. Foiled Again
-27. Bill Manages a Prize-Fighter (No. 7)
MAJESTIC
-23. The Second Mrs. Roebuck 2000
-25. Granny 2000
-30. Franchy 2000
- 1. The Milk-Fed Boy
- 6. For Those Unborn
- 8. Sierra Jim's Reformation
-13. Women of the Early West 2000
-15. Every Man Has His Price
-18. Down the Hill to Creditville
-20. Her Awakening
-22. Meg of the Mines
-27. The Great God Fear
-29. A Mother's Trust
PRINCESS
-14. A Rural Romance
-21. The Belle of the School
-28. The Keeper of the Light
- 4. His Winning Way
-11. Sis
-18. The Master Hand
-25. The Balance of Power
RELIANCE
-29. Through the Dark 2000
-31. Our Mutual Girl No.33
- 2. The Miner's Baby
- 4. Turned Back
- 5. In the Nick of Time 2000
Our Mutual Girl No. 34
The Sheriff's Choice
Broken Nose Bailey
Our Mutual Girl No. 35
The High Grader
How the Kid Went Over the Range.
Our Mutual Girl No. 36
The Last Shot
The Runawav Freight
Our Mutual Girl No. 37
When the Mountains Meet
ROYAL
His Long-Lost Friei d
A Run for His Money
O'Flanagan's Luck
The Prodigal Husband
The Horse Trader
Scarecrow
THANHOUSER
The Messenger of Death 2000
The Butterfly Bug
The Guiding Hand 2000
Little Mischief
In Peril's Path
Her Big Brother
McCarn Plays Fate 2000
A Dog's Good Deed
Art the Artist
A Mother's Choice 200O
Little Mischief
Jean of the Wilderness 2000
In Danger's Hour
The Emperor's Spy
Gold
The Mettle of a Man
The Varsity Race
The Harvest of Regrets
INDEPENDENT RELEASES
ECLECTIC FILM COMPANY
Max's Feet Are Pinched, C, half
reel
Picturesque France, the Valley of
Jonte, C, half reel
Doubles Bring Troubles, C 700'
Prairie Dogs, E 30a
Black Roderick, D .n.....
Pathe Daily News No. 60, N?.
The Pawn of Fortune, D
Pathe Daily News No. 61, N
FILMS LLOYD
5 — 7. Cora, the Temptress 3900'
GREAT NORTHERN SPECIAL
5 — 5. The Monomaniac 3000'
PICTURE PLAYHOUSE FILM COMPANY
7 — 29. Lupin, the Gentleman Burglar 3000
8— 10. The Oath of a Viking 300»
8—19. The Next in Command 4000-
8— 26. The Film Detective 4000'
9— 5. The Poison Pool 500ft
ANIMATED BONGS
Imperial Motion Picture Co., New York
Releases for August:
A Fool There Was.
Take Me Back to Frisco Town.
Shadows.
Father Came Home with the Milkman in>
the Morning.
Dear Old Girl.
What a Wonderful Love That Would Be.
When I Dream of Killarney.
Down in Our Old Country Town.
In the Valley of the Moon.
Let's Go Back to Sweetheart Days.
Just a Black Sheep That Strayed front the
Fold.
Let Us Kiss and Make Up Again.
There's a Lonesome Little Girl in • Lone-
some Little Town.
She Was My Dad's First Sweetheart.
Down Where the Old Road Turns.
Push It Along.
She's Just a Bird in a Gilded Cage.
Septem' cr 26, 19x4.
THE MOTION PICTURE NEWS
79
The only player piano with
two music rolls allowing in-
stant change and equipped
with motor for any current
and voltage.
THE MUSICAL INSTRUMENT FOR YOUR HOUSE
^7050 F. O. B. New York on Terms
AGENTS EVERYWHERE
WE SHIP ANYWHERE
AMERICAN PHOTO PLAYER CO.
62 WEST 45th STREET, NEW YORK CITY
L iJ B l N
The Producer of MASTERPIECES
Three Lubin Masterpieces Now Filling the Theatres
" "THE WOLF"
6 Reelm By Eugene Walter Produced by Barry O' Neil
"THE HOUSE NEXT DOOR"
5 Reels By J. Hartley Manners Produced by Barry O' Neil
WILLIAM ELLIOTT,
"THE FORTUNE HUNTER"
6 Reels By Winchell Smith Produced by Barry O' Neil
Late Star of *' Madame X"
Company in
Four Lubin Masterpieces to be Released Soon
BY SPECIAL ARRANGEMENT WITH FRED MACE
EVELYN NESBIT THAW
and her son RUSSELL WILLIAM THAW ia
"THREADS OF DESTINY"
5 Reels By William H. Clifford Produced by Joseph W. Smiley
EDWIN ARDEN ROMAINE FIELDING in
5 Reels ^^FAriF'Q 1MF<1T'^ Prodacedby
By Edwin Arden Ei/\\jLiEi iJ llCiO i Romaine Fielding
**The Funniest Man
on the Stage"
Id a 5 Reel Comedy Drama written especially for him by Lawrence McCloskey
Produced by George Terwilliger
"MARAH, THE PYTHONESS"
3 Reels By Clay M. Greene Produced by Joseph W. Smiley
RAYMOND HITCHCOCK
IN i-REPARATION
ETHEL CLAYTON and ROSE COGHLAN in "THE SPORTING DUCHESS"
6 Reels
By Cecil Raleigh
Produced by Barry O'Neil
SIX RECUUAR RtlLEASES EACH WEEK
"THE BELOVED ADVENTURER." Second Series, "An Un-
tarnishpcl Shield" — Drama Monday,
"THE WISE DETECTIVES" /„,■.. -d i i- -r ^
"A SIX FOOT ROMANCE" \ ''P'^* Comedies Tuesday,
"TOYS OF FATE"— Two Reel Drama Wednesday,
"THE TRIUMPH OF RIGHT"— Two Reel Drama Thursday,
"THE INVESTMENT"— Drama Fxiday,
"DID HE SAVE HER ' / c i t> i j- a ^ j
"BETWEEN ONE AND TWO" 1 ^P^'* ^^^^ Comedies Saturday,
SPECIAL ONE, THREE AND SIX SHEET POSTERS.
Lubin MaRjfadiiring Company, Philadelphia, Pa. 154 w;:f°L?k1'i;reet
September 21st
September 22nd
September 23rd
September 24th
September 25th
September 26th
Be sure to mention "THE MOTION PICTURE NEWS " when writing to advertisers.
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
Elxpert Repairing
All Makes
Moving Picture Projectors
and Cameras
Ernemann Photo Kino Works
163 W. 48th St., New York
REDUCE YOUR EXPENSES
Use Corcoran Tank System
Get Price List No. 6
A J. CORCORAN, Inc.
9Vz John Street New York
"New
Film
for
Old"
films
Improved,
Cleansed
and
Softened
Multicolor Film Improving Co., Inc.
15 East 26th Street New York
Philadelphia Branch Albert Teitfl
1126 Vine Street President
SAfElYflRST!
The first thing that
ever stock yon —
(SAFETY PIN)
YOU WON'T GET STUCK IF THE
Milwaukee Poster Mounting
Company
DOES YOUR MOUNTING
OF POSTERS ON CLOTH
Write for Information
Main Office
133 SECOND STREET
Milwankee, Wis.
Minneapolis Branch
252 Ist AVE., NORTH
Minneapolis, Minn.
LantemSlide Mat Co.
Manufacturers of
Lantern Slide Mats and
Reel Bands
Prompt
Service
Prices
Eight
Best
Goods
149 W. 35th St., New York
Telephone: Greeley 6414
Kinematograph Weekly
$5. 15a Year
The Leading Motion Picture
Publication of Great Britain and
Colonies
Sample Copies 10 cents
For Advertising Eates Write
Associated Moving Picture Press
250A Kingston Ave., Brooklyn, N. Y.
INCORPORA TIONS
Among the latest companies to be formed
and registered are the following:
At Albany, N. Y.:
MOTION PICTURE SPECIALTY CORP.,
Manhattan; $10,000; H. R. Johnston, 43 Ex-
change Place, New York; S. A. Mathewson,
H. E. Ringholm, New York.
JAY ENN FILM COMPANY, Manhattan;
$5,000; Morris Neulander, 112 West 40th
street. New York; Adolf Neulander, I. Neu-
lander, New York.
MRS. LESLIE CARTER FEATURE FILM
COMPANY, INC., Manhattan; general motion
picture film business; $50,000; C. L. D. Payne,
A. S. Werblin, M. E. Greenwald, New York.
MARLBOROUGH AMUSEMENT COM-
PANY; motion pictures; $10,000; R. Miness,
A. J. and M. Hansen, 36A Hamilton Place,
Brooklyn, N. Y.
GUTERMAN-LEWIN COMPANY, Manhat-
tan; general advertising and motion pictures;
$10,000; L. H. Guterman, 178 East 95th street,
New York; Felix Lewin, Samuel Cohen, New
York.
RELIGIOUS PICTURES CORP.; motion
pictures, talking machines; $50,000; W. P.
Powell, F. D. Stoba, A. W. Britton, 37 Wall
street.
GENESEE FILM COMPANY, Rochester;
$15,000; J. P. Willard, 62 State street, Roch-
ester; G. L. Deyo and C. M. Rowe, Rochester.
INTERNATIONAL STAGE FILMO-
TIONS INC., New York City. To manu-
facture and deal generally in motion pictures.
Capital $500,000. Directors, William J. Sulli-
van, Charles Paradisco, Horace Gage.
LEACH CROSS FILM COMPANY, Brook-
lyn. To engage in the motion picture business
in all its branches. Capital $3,000. Directors,
Louis C. Wallach, Philip Wallach, David Wal-
lach.
At Dover, Del.:
CO-OPERATIVE PHOTOPLAY SYNDI-
CATE COMPANY, Wilmington, Del. Capital
stock, $100,000. To manufacture, distribute,
lease, sell and operate motion picture plays, etc.
Incorporators, Charles B. Bishop, Clarence J.
Tacobson, Harry W. Davis, all of Wilmington,
"Del.
At Frankfort, Ky. :
THE BLUEGRASS MOTION PICTURE
MANUFACTURING COMPANY, Glenarm.
Capital, $35,000. Incorporators, George P.
Kendrick, A. D. Kendrick and I. D. Martin.
At Columbia, S. C:
PALMETTO FILM COMPANY, of Colum-
bia. Capital, $5,000. E. Harvey Hand and
George Rucker. The company will manufac-
ture, produce, sell and rent motion pictures.
At Raleigh, N. C:
GEM CITY AMUSEMENT COMPANY,
Salisbury. To operate theatres and motion pic-
ture shows. Authorized capital stock, $50,000.
To begin business when $2,500 is paid in. In-
corporators, J. W. Proctor, A. B. Huff and
J. M. Davis.
At Baton Rouge, La. :
WORLD FILM CORPORATION, Rich-
mond, Va.; $2,000,000. To manufacture, buy,
hire, lease, sell, deal in or otherwise acquire
or dispose of or use any and all photographic
and other negatives and positives of objects
in motion and objects at rest, etc.
At Austin, Tex.:
WORLD FILM CORPORATION, Dallas.
Capital stock, $5,000. Incorporators: Fount
Ray, T. C. Thompson.
At Trenton, N. J.:
THE CONFESSION COMPANY OF
AMERICA. Photography, moving pictures,
etc. Capital stock $100,000. Incorporators:
E. J. McCornack, M. Tizzani, New York City;
A. Jackson, Rutherford.
RIGHT OFF THE REEL
Sydney Ayres, of the American Company, is
.working on a two-reel subject to be called
"Galahad of Twilight." It is a French-Cana-
dian story, the scenes of which will be taken
in the mountains. Vivian Rich is cast as a
French-Canadian girl, a part which seems to
have been especially written for her.
John- Steppling, of the American Company,
recently discovered his picture in an old book
called "Commencement Days," in which was a
novelization of a play in which he played one
of the leading parts. Mr. Steppling has an
extensive experience on the stage and will be
remembered by some by his clever work in
"Throwing the Bull," a farce on "Quo Vadis."
In "Foundlings of Father Time," a picture
in the course of production by Charles Giblyn,
of the Universal the public will see a fine por-
trayal of emotions.
WM. J. BURNS
America's Greatest Detect-
ive, Personally appearing
the $5,000,000.00
m
Counterfeiting Plot
(6 Parts)
THE GREYHOUND
A Deep Sea Drama (5 Parts)
NORTHfRN LIGHTS
Western Psychological Dra-
ma (5 Parts)
CAPT. SWIFT
A Problem Play (5 Parts)
ATLANTIS
T^e film sensation of two
continents (6 Parts)
SMASHING THE VICE TRUST
A White Slave picture in a
class by itself, featuring
District Attorney Whit-
man. (6 Parts)
THE TOIL OE
A Society Drama (4 Parts)
fIRf AND SWORD
A Thrilling Spectacular Pro-
duction (6 Parts)
For bookings on our
coin getters, write or
wire our nearest office
PEERLESS FILM
EXCHANGE
36 West Randolph St.
CHICAGO
402 Observatory Bldg.,
DES MOINES, IOWA.
34 Willoughby Bldg.,
INDIANAPOLIS, IND.
American and European Produc-
tions of Merit
Be sure to mention "THE MOTION PICTURE NEWS" when writing to advertisers.
September 26, 1914.
THE MOTION PICTURE NEWS
8i
Make Your Lobby
Display Attractive
There is nothing more
fascinating to the public
than a bright brass
frame to display your
photos or posters.
We make Lobby and
Theatre Fixtures and
Brass Rails of every
description.
Don't fail to visit our
Showrooms,
Write for catalog.
THE NEWMAN MFG.
CO.
717 Sycamore St.
Cincinnati, Ohio
Branch Factories and
Show Rooms:
101 Fourth Ave
New Tork. N. Y.
106-lOS W. Lake St.
Chicago. 111.
Established li^S2.
Toar negative developed, printed and titled complete
5C delivered 1 O .
per foot within ^ "ours
Titles 6^ per foot
GUNBY BROS., Inc.
145 We»t 45th Street New York City
Wthe cheapest place S
IJ- TO BUY BEST QUALITY ^
S ROLL TICKETS ifi
Sfi arijp Pioneer ©ickrt ®o. ifi
^ 722 Broadway, New York ^
^1 Perfect Numbering Quick Delivery
i FURNITURE & FURNISHINGS |
j On RENTAL |
1 We equip your settings complete In ac- 1
g cordance with your scenario. =
I WILLIAM BIRNS I
1 103-105 West 37th St. |
3 Phone: Greeley 6255. g
iiiuniiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiin
TM ELEPHANT BRAND
Means Quality
WORLD FILM
CORPORATION
130 West 46th St., New York
PAYNE ESCAPES FROM WAR
ZONE
Among those American tourists who
have suffered from the grim realities of
the European war is Herbert Payne,
millionaire clubman of Menlo Park,
California, executive head of the Cali-
fornia Motion Picture Corporation.
Mr. Payne left New York during the
month of June for a motor tour of
Europe. For a time he was heard from,
then came the war and silence. A host
of friends and relatives in both San
Francisco and New York made every
attempt to reach him by cable but were
unable to get into communication with
him for almost five weeks.
Finally a cable informed them that he
had just escaped from the war zone to
Holland.
Mr. Payne and his wife, who was
Vera de Sable, arranged for passage to
this country, and will arrive next
month. It had originally been planned
to send Mr. Payne the initial positive
print of "Salomy Jane" for private ex-
hibition in London, but the war pre-
vented him from carrying out the plan.
FEATURE FIRM INCREASES
STOCK
special to The Motion Picture News.
Buffalo, Sept. 16.
The Buffalo Feature Film Company,
of 15 Swan street, which controls the
New York State rights of "The Littlest
Rebel," announced through its manage-
ment that it has increased its capital
stock from $25,000 to $100,000. Some of
the biggest theatrical men of Buffalo
are interested in the enterprise.
They have just closed a year's con-
tract with the Associated Feature Book-
ing Company, Incorporated, of New
York, for a monthly feature. The in-
itial feature to be introduced in Buffalo
shortly is "Ireland a Nation," a five-reel
feature written and produced by Walter
MacNamara, author of "Traffic in
Souls."
ECLAIR'S "BOY" APPEALS
The Eclair Film Company released
on September 9 a most appealing pic-
ture entitled "Boy," which brings forth
the abilities of a clever juvenile artist,
Charles Jackson. Alec B. Francis con-
tributes a wonderful piece of character
acting. The story of a boy's love for a
human derelict and the wonders which
it worked form a most engrossing story.
ALL STAR FEATURES
ETHEL BARRYMORE
in "The Nightingale"
By Augustus Thomas Five Reeic
COMING
DIGBY BELL
in
"The Education of Mr. Pipp"
By Augustus Thomas Five Reels
James A. Heme's
SHORE ACRES
Five Reels
All Star Feature Corp.
220 West 42d Street New York
Established 1911
ROCHESTER MOTION
PICTURE CO., Inc.
Taking Developing
Printing Titles, etc.
A'l Cameramen
Newell BaildinK, Main and Plymouth
ROCHESTER NEW YORK
LANG'S FILM REELS
THE BEST MADE
14 in. $1.50 10 in. $1.00
CATALOGUE
LANG MFG. WORKS, Olean, N. Y.
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I Our factory Is Yours! |
i Negative assemblers, projecting 1
i machines and an equipment second J
I to none, with an organization of ex- g
1 perienced people always at your j
I SERVICE for DEVELOPING and |
I PRINTING. 1
I EVANS FILM MFG. CO. |
1 Incorporated =
I 416-22 WEST 216th STREET |
i Tel. 7652 Aadabon at Broadway, New York 1
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HEADftTJAETEKS FOE POWERS, MOTIOGRAPH, SIMPLEX AND EDISON MACHINES
PICTURE THEATRE EQUIPMENT CO
THE BIGGEST MOTION PICTXTRE SUPPLY HOUSE IN AMERICA
21 EAST 14th STREET, NEW YORK CITY
CONDENSERS— BOOTHS— TICKET CHOPPERS— REELS— REEL CASES— BOOTH CABINETS
WE EQUIP MOTION PICTURE THEATRES COMPLETELY
Be sure to mention "THE MOTION PICTURE NEV S" when writing to advertisers.
82
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
POSTER AND
FOR Moving
PICTURES
AND ALL
AMUSEMENTS
OF THE ^
BETTER KIND 5
Ask for Catalogue
MengerSRingW
306 W 42nJ St.. N.w York WM
Telephone Hrjant titf 1
Great Northern
Hotel
118 West 57th Street, New York City
One of New York's Newest
Hotels. Located on one of
the most exclusive residen-
tial streets. Convenient to
the shopping and amusement
centres. Two blocks from
Central Park. All rooms out-
side with abundance of light
and ventilation. The cuisine
is famous and at reasonable
prices.
Room with private bath $2.00
Double Room with private bath j.oo
Parlor, bedroom and bath $4.00 and up
"A MODERN RIP VAN WINKLE"
Two Part*.
Intense — Inspiring — Invigorating — Illustrative of th » Transitions of a Generation
One, Three and Six Sheet Posters.
Under direction of Sydney Ayres. Release Monday, Sept. 28, 1914.
AMERICAN "BEAUTY" FILMS
Featuring MARGARITA FISCHER and HARRY POLLARD, "THE LEGEND OF BLACK ROCK"
Thrilling — Realistic and Convincing. Release Tuesday, Sept. 29, 1914.
"THE INGRATE
A Sea Coast Story featuring WINNIFRED GREENWOOD.
Under direction of Thos. Ricketts. Release Wednesday, Sept. 30, 1914.
Distributed exclusively through the United States and Canada jy The Mutual Film Corporation.
CHIC ^ G p
THE TECHNICAL PRESS, 226-240 WILLIAM ST., NEW YORK
DON'T TAKE SUBSTITUTES
WHEN YOU ARE LOOKING FOR
POSTERS
YOU NA/AIMT
THE BEST
You want posters that will catch the eye and which will ade-
quately represent the picture you are showing. And you want
to get away from the old, glaring, eat-em-alive paper, too —
NOW THEN, THE THING FOR YOU TO DO IS TO
SEE ^ MORGAN LITHOGRAPH CO.
of Cleveland, Ohio
OR THE
Service Department
OF
— Universal Film Manufacturing Co.
1600 Broadway carl laemmle, Pres. New York, N. Y.
For the New
MORGAN PORTRAIT POSTERS
ALL UNIVERSAL STARS
THE COLONEL'S WIFE
3-part drama that deals with a situation likely to arise in any family. The film, however, abounds in situations new to the
screen. A young- man fights a duel with his friend in order to clear his step-mother from the suspicions of his father a well
developed climax and a powerful ending. 1-3-6 sheet posters.
COLONEL HEEZA LIAR
IN THE WILDERNESS
In which the screen's champion comedian defends his title as the world's funniest, assisted hy the celebrated cartoonist, J. H.
Bray. The Colontl is an American cartoon character who started a nation-wide wave of laugnter and speeds it up with every
release.
On the same reel. STRANGE ANIMALS (South America) in natural colors, An interesting educational of the better sort.
WHEN HON^k^ CALLS
A 4-part drama that's crowded with punches. A story of ill-advised investment that brings trouble to
everybody concerned. The frenzied investors form a mob and storm the house of the man who caused
them the loss of their money. The love story is one of unusua£.jMJtanglement3 and unexpected develop-
ment. This strong film hammers its way across. 1-3-6 sheet pesters.
THE PERILS OF PAULINE
Even the greatest dangers grow tame when you grow used to them, but your patrons don't have time to get used to the
dangers into which Pauline stumbles. With every release she goes a step further in daring, though she started as high up the
scale as had ever been reached before. PAULINE'S PULLING STRONGER EVERY WEEK
EXTRA SPECIAL RELEASE
WAR STRICKEN LOU VAIN — Real authentic war scenes taken in and near Louvaia in Belgium, showing the Belgium
forces and the beginning of the destruction of the fine old city. The best war film that has yet reached the United States!
ECLECTIC FEATURE FILM EXCHANGES FOR YOUR USE
ATLANTA
61 Walton St.
CHICAGO
6 So. Wabash Ave.
LOS ANGELES
114 E. 7th St.
CLEVELAND
622 Prospect Av., S. E.
KANSAS CITY
NEW ORLEANS
910 Gravier St.
NEW YORK
115 E. 23rd St.
SAN FRANCISCO
67 Turk St.
SYRACUSE
914 E. Favette St.
928 Main St.
PORTLAND
392 Burnside Ave.
SEATTLE
810 Third Ave.
BOSTON
3 Tremont Row
DALLAS
Andrews Bldg.
MINNEAPOLIS
4th & Hennepin St .
PHILADELPHIA
1235 Vine St.
OMAHA
1312 Farnara St,
PITTSBURGH
715 Liberty Ave.
SALT LAKE CITY 68
ST, LOUIS
3210 Locust St.
CINCINNATI
217 E. 5th St.
WASHINGTON
7th & E Sts., N. W.
DENVER
Nassau Bldg,
South Main St.
THE ECLECTIC
110 West 40 th Street
FILM COMPANY
New York City
'The Cream of American and European Studios"
HAS THE aUALlTY CIRCULATION OF THE TRADE
October 3. 1914.
THE MOTION PICTURE NEWS
Be sure to mention "THE MOTION PICTURE NEWS" when writing to advertisers,
4
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
KAY-BEE
KEYSTONE
One Two-Part Photo-
play a Week
Friday, Oct. 2 — One of the Discard
9— The Sheriff of Musca-
tine
16— The Word of His
People
23— The Spark Eternal
Three a Week
Mon. Sept. 28— Hard Cider
Thurs. Oct. 1 — Killing Horace
Sat. " 3— Fatty Again
Mon. " 5— Their Ups and Downs
IMPORTANT NOTICE
The Keystone Co. in the very near future will
release a multiple reel comedy every other week in
addition to the regular releases.
BRONCHO
One Two-Part Photoplay a Week
Wednesday, Sept. 30— The Right to
Die
Oct. 7— The Boss of the
8th
" 14— The End of the
Galley
" 21— Shorty and Sher-
lock Holmes
" 28— The Golden
Goose
One Two-Part Photoplay a Week
Thursday, Oct. 1 — The Gamekeeper's
Daughter
8— The Whiskey Run-
ners
" 15— Jimmy
« 22— The Power of the
Angelus
" 29-^Eric the Red's
I Wooing
Released Exclusively Through The Mutual Film Corporation
Pennants
Photos
Beautiful bright colored pennants of the four brands can be had by send-
"ing to the PUBLICITY DEPT. 35 cents for one, $1.25 for set of four.
8 X 10 photos of our players can be had by sending to the PUBLICITY
DEPT. 15 cents for one, 50 cents for set of four, $1.00 for set of eight.
Keystone Mabel in Four Poses 50 Cents
New York Motion Picture Corporation
FORTY-SECOND STREET and BROADWAY, Longacre Building, NEW YORK
Be sure to mention "THE MOTION PIOTTJEE NEWS" when writing to advertisera.
Be Buire to mention "THE UOTIOK PIOTURE KEWS" wli«n irrltlnff to adrtrtlMn.
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
© 0
19
E3
Good News for Exhibitors
NEMO BRAND FILMS "Made in America" will be released by The Box Office At-
traction Exchanges. First release "The Winner", a three reel western photo-play with
sensational features. A Nemo Feature released each week hereafter.
WHITE STAR FEATURES, A product of skill and picture ingenuity, made in Cali-
fornia. Will release a feature each week through The Box Office Attraction Exchanges.
First release "Storms of the Heart", a gripping drama of the sea, three reels.
BALBOA, "The Pictures Beautiful" from the wonderful Balboa Studios, Long Beach,
California, will contribute the third weekly feature to The Box Office Program. Next
release "The Square Triangle," 3 reels.
li
®
©
St. Elmo
FROM THE
WILLIAM FOX STUDIOS
Will O'The Wisp
6
Reels
A remarkable photo-play
production of the famous
Victoria Cross Novel
Action Every Minute
The Jury
Mother
The Verdict
A
Life's Shop
Window
Reel 1— The Duel
Reel 2 — Love Story
Father
Great
Reel 3— The Flood
Sister „ ,
Photo
For release in October-
Brother
Play
Enterprising Exhibitors
Reel 4 — Guess?
inquire and book now.
OUR
POLICY
Three Features, American Made, Released Weekly
Single Reels to Complete a Program
Three Big Special Features Monthly
NEW YORK— 130 West 46th Street
CHICAGO— Mailers Bnilding
CLEVELAND— Colombia Building
PHILADELPHIA— 1333 Vine Street
DALLAS— 1907 Commerce Street
MINNEAPOLIS.
EXCHANGES
ST. LOUIS— 3632 Olive Street
SAN FRANCISCO— 1907 Golden Gate Are.
PITTSBURGH— 121 Fourth Avenue
SYRACUSE— Eckel Theatre Building
BOSTON— 10 and 12 Piedmont Street
KANSAS CITY— 928 Main Street
DENVER— Ideal Bnilding
SEATTLE— 1214 Third Avenue
INDIANAPOLIS,
and Eleven Other Cities
THE BOX OFFICE ATTRACTION CO.
WILLIAM FOX, President
EXECUTIVE OFFICES : 130 WEST 46TH STREET, NEW YORK
Be Bure to mention "THE MOTION PICTURE NEWS" when writing to advertisers.
October 3, 1914.
THE MOTION PICTURE NEWS
7
COSMOS FEATURES
SEMI-MONTHLY PRODUCTIONS
Starting on October 15th
BEULAH POYNTER
In Her Own Successful Drama
LENA RIVERS
In Five Parts
A Play that holds the Mati-
nee record of one of Chi-
cago's oldest and largest
Theatres.
Dramatic Critics throughout
America acclaim Miss Poyn-
ter a star of the First Mag-
nitude.
RESPONSIBLE STATE RIGHT BUYERS WHO WANT TO SECURE
PHOTOPLAYS OF UNUSUAL MERIT WILL DO WELL TO COMMUNI-
CATE WITH US AT ONCE TO SECURE CONTRACTS FOR THEIR
TERRITORY.
COSMOS FEATURE FILM CORPORATION
126-130 W. 46th Street, New York
Be sure to mention "THE MOTION PICTURE NEWS" when -writingr to advertisers.
8
THE MOTION PICTURE NEWS
Vol. 10. No.
HUNTED DOWN
A high-powered story of Western jus-
tice. Stirring and dramatic scenes as a faith-
less lover is tracked to death by a human
blood-hound. Ready for booking.
WAR.NER,'5 FEATURES. Inc.. NewYork
The perilous plight and romantic rescue
of a convict's daughter. The rescuer climbs
perpendicular castle walls and descends hun-
dreds of feet on a rope with the maiden. A
powerful picture in a beautiful setting is
IH THE DUKES POWER
Be sure to mention "THE MOTION PICTURE NEWS" when writing to advertisers.
October 3, 1914.
THE MOTION PICTURE NEWS
9
COMPLETE
SERVICE
A Splendid 21-reel weekly PROGRAM produced
by the companies of star players comprising
the United Motion Picture Producers, Inc. —
plus
Continuous releases of big FEATURES from
the world's best makers of feature films
plus
Superb SPECIALS of four or more reels pro-
duced by celebrated players
equals
The most complete service possible to offer
exhibitors. That is the service of
WARNER'S
FEATURES
Inc.
NEW YORK CITY
There are 34 Warner's Exchanges. Write the one nearest to you.
Be sure to mention "TITE MOTION PICTURE NEWS" when writing to advertisers.
10
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
UnLand
EVERYBODY'S CORRESPONDENT
The big printed newspapers liave their war correspondents who now and then suc-
ceed in slipping through a little censored news from the front.
THE PATHE DAILY NEWS
also has its correspondents but they're a different sort. The Pathe cameras are on
the scene of action and they catch the news in a form which can never be changed — it's
news that really happened, Histor}^ as it's made. No description of a bystander can ever
equal in force and vividness the record of a camera that sees more than the human eye
and unlike the human memory registers indelibly everything that it takes. You can
get it to boost your theatre. The Pathe Daily News (issued semi-weekly) may now be
obtained through the Eclectic Feature Film Exchanges.
ECLECTIC FEATURE FILM EXCHANGES FOR YOUR USE
DALLAS
Andrews Bldg.
DENVER
Nassau Bldg.
KANSAS CITY
'.rjy Main St.
LOS ANGELES
114 E. 7tli St.
MINIJEAPOLIS
4tii and Hennepin Sts.
NEW ORLEANS
910 Gravier St.
NEW YORK
115 B. 23rd St.
OMAHA
1312 Farnam St.
PHILADELPHIA
123.5 Vine St.
PITTSBURGH
715 Liberty Ave.
PORTLAND
392 Burnside Ave.
SALT LAKE CITY
68 South Main St.
WASHINGTON, Ith
SAN FRANCISCO
67 Turk St.
SEATTLE
810 Third Aye.
ST. LOUIS
3210 Loc»st St.
SYRACUSE
214 B, Fajftte St.
E Sts., N. W.
FILM COMPANY
New York City
Eurpoean Studios"
Be snre to mention "THE MOTION PICTURE NEWS" when writinfr to advertwers.
October 3, 1914.
THE MOTION PICTURE NEWS
i
i
DANIEL FROHMAN
Presents
Tlic intern aft on ally distinguished stcvr,
>ine Bertha
AEI CH
[n her supreme d raniat ic irnimph,
OWLANDS
Inth^ pathetic roW of Marta, Mrvie.Kah^rh's marvellous-
impersonatvon vs one of ihe greatest demonstratiOFVs
of pantorrvimic art ever contributed to the screen.
In Five Reels, Released October 5th.
ADOLPH ZUKO^^,Preside^^t,
DANIEL FROHMAN,Managir\g Director EDWIN -S* PORTER-.TecKnical Director
Executive Offices,
213-229 W. 26th STREET, NEW YORK.
Be sure tc mentioc "IHE MOTION PICTURE NEWS" when writing to advertisers.
THE MOTION PICTURE NEWS
Vol. 10. No. 13
riiiiiiniiiiiiiiniiiiiiiuiiiiiiiu^
ADOLPH ZUKOR
President of
Famous Players Flim Co.
Famous Players-Savase Co., Inc.
DANIEL FROHMAN
In Association with
Famous Players Film Ci.^.
CHARLES FROHMAN
In Association r.ith
Famous Players — Charles
FVohman Co., Inc.
DAVID BELASCO
Tn Association with
les,,e L. Lasky Feature Play
Co.
CPa ram ount
The list below of the half dozen Paramount motion pictures already released, serves
as an indication of the quality of Paramount Pictures. You have now had an opportunity
of seeing these six Paramount releases and you can judge for yourself:—
Play
The Lost Paradise
Odyssey of the NortU
The Virginian
The Unwelcome Mrs. Hatch
The Making of Bobby Burnit
Such a Little Queen
Star
H. B. Warner
Hohart Bosworth
Dustiu Farnum
Henrietta ( rosman
Edward Abeles
Mary Pickford
Producers
Famous Players Film Co.
Bt-sworth. Inc.
Jesse L. Lasky Feature Play Co.
Famous Players Film Co.
Jesse L. Lasky Feature Play Co.
Famous Players Film Co.
As to the future, you have only to scan the list below, which represents most of
the Paramount releases for the next two months : —
William Tell
Patchwork Girl of Oz
Pursuit of the Phantom
Marta of the Lowlands
What's His Nam.e
Wildflower
The Typhoon
Hypocrites
Where the Trail Divides
The County Chairman
Behind the Scenes
The Man from Mexico
The Rose of the Rancho
Chechako
The Man from Home
His Last Dollar
Paramount Publicity will
make this trade mark the
best known, and most
popular, in the motion
picture world.
Karl Kienleohner
Couderc
Hobart Bosworth
Bertha Kalich
Max F'igman and Lolita Robertson
Margutritfc Clark
Sessue Hayakawa
Smalleys
Robert Edeson
Maolyn Arbuckle
Mary Picktord
John Barrymore
Bessie Barriscale
Hobart Bosworth
Charles Richman
David Hiffgins
Deutsche Bioscope Co.
Oz Film Company
Bosworth, Inc.
Famous Players F"llm Co.
Jesse L. Lasky Feature Play Co.
F'amous I'laycrs Film Co.
Paramount Pictui-es Corporation
Bosworth, Inc.
Jesse L. Lasky Feature Play Co.
Famous Players Film Co.
Famous Players Film Co.
Famous Players Film Co.
Jesse L. Lasky Feat ire Play Co.
Bosworth, Inc.
Jesse L. Lasky Feature Play Co.
Famous Players Film Co.
I*
It is decidedly to your
financial interest, as an
Exhibitor, to prominently
display] this Paramount
trade mark.
IHIIIlllllllllllllllllllllllllllllllllllllllllllllllllllllllllli
imiiimiiiiiniiiiiiiiiiiiiiiiiiiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiu^^ iiiiiiiiiiiiiiiiii i iiiiiiiiiiiiMimiiiii
Be sure to mention "THE MOTION PICTURE NEWS" when writing to advertisers.
1
lOctober 3, 1914. THEMOTIONPICTURE NEWS
ii^iiiiiiiiiiiiiiiiiiiiiiniiiiiiiiiiiiiiiiiiiiiiiiii
JESSE L. LASKY
President
Jesse li. .Tasky Feature
Play Co.
SAMUEL GOLDFISH
Treas. and Gen. Mgr.
.Tos.se L. Laskv Feature Play
Co.
HOBART BOSWORTH
President
Bosvforth, Inc.
JACK LONDON
In Association with
Bosworth, Inc.
(Pi
Hundreds of live exhibitors — those who prefer to show quaUty pictures only — have
already signed the Paramount contract. There still remain many progressive Exhibitors
who must now realize the financial advantages of exhibiting pictures such as are in the
Paramount Program, and to those we say, briefly; "Do not procrastinate; write imme-
diately to the nearest Paramount Exchange."
Famous Players Film Co., of New Eng-
land, 31 Beacii St., Boston, Mass. —
New England States; Massachusetts,
Connecticut, Maine, Rliode Island.
New Hampshire and Vermont.
Wm. L. Sherry Feature Film Co., Inc.,
12« West 4Gth St., New York City-
Greater New York and New York
State.
Famous Players Exchange, 1331 Vine
St., Philadelphia, Pa., and 71 West
23rd St., New York City— New Jer-
sey, Eastern Pennsylvania, Delaware,
Maryland, Washington, D. C, and
Virginifl.
Famous Players Film Service, 404 Ferr.\-
St., Pittsbur.ijh. Pa., and 37 South
Wabash .\ve.. Chicago, 111. — Western
Prnnsylvania, West Virginia. Ohio,
ludiaiin, Illinois and Kentucky.
Casino Feature Film Co., Dime Bank
Bldg., Detroit, Mich. — Michigan.
Kansas City Feature Film Co., Gaiety
Theatre Bldg., Kansas City, Mo. —
Missouri, Kansas, Nebraska and
Iowa.
Famous Players Star Feature Film
Service, Templo Court Bldg., Minne-
apolis, Minn. — North and South Da-
kota, Minnesota and Wisconsin
Notable Feature Film Co., Boston
Bldg., Salt Lake City, Utah, and
1641 Stout St., Denver, Col.— Utah,
Colorado, Montana, Wyoming and
Idaho.
Progressivo Motion Picture Company,
three ofBces— Head Office: 642 Pacific
Bldg., San Francisco, Cal, ; Central
Bldg., Seattle. Wash.; Marsh-Stropg
Bldg., Los Angeles, Cal. — Calilornia,
Oregon, Washington, Nevada, .4.rl-
zon-i and New M'exico.
Texas Paramount Pictures Co., D.iUas.
Tec. — • Texas, Arkansas and Okla-
homa.
Southern Paramount Pictures Co., 65
Walton St., Atlanta, Ga., and 10!>
University Place, New Orleans, La. —
North and South Carolina, Georgia.
Alabama, Mississippi, Tennessee,
Florida and Louisiana.
Save this list. If not now, EVENTUALLY you will want to refer
to it for the name of the Paramount Exchange nearest you.
ONE HUNDREDS TEN WEST FORTIETH ' STREET-
NEW YORK,N.Y.
iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiim^
iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiih
Bo sure to mention '-THE MOTION PICTUEE NEWS" when writing to advertisers.
14
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
FILM MART
1600 BRQADW-NEW YMK
Fifty
Dollars Per Day Is Too Much
For EVERY Exhibitor to Pay for Features
Sawyer's Prices Fit Your Pocket
Book From Nearest Sawyer Zone
These Three Great Moneymakers Now Ready
^he Declaration of War
from "Envoy Extraordinary"
"THE ENVOY
EXTRAORDINARY"
OR "THE
WORLD'S WAR"
War — Love— Intrigue
SANTA BARBARA M. P. CO.
5 Reels
Now Ready in all Sawyer Zones ,
"DOC" E
Saturday Evening Post
Feature Story
By Eleanor Gates
Beautiful Backgrounds
Thrilling Situations
I._L.LStirring Story
Great Acting
4 Reels
The Mad Czar in a Baire
THE TYRANNY
OF THE
MAD CZAR
(Paul the First of Russia)
Excitement in Every Foot
COIGNE MOTION PICTURE CO.
4 Reels
Thp Kidnapped Child Wins the Engineer's Heart
from "Doc"
ALSO
The Bells 4 Parts
Nell Gwynne 5 Parts
Queen of the Smugglers, . . 4 Parts
King of the Bowery 4 Parts
Lightning Conductor 6 Parts
Saved by the Boys in Blue. . 3 Parts
White Dove's Sacrifice. ... 3 Parts
Mexican Sniper's Revenge. 3 Parts
Bushranger's Bride 3 Parts
Hero of the North 2 Parts
and fifteen other stirring features
Be sure to mention "THE MOTION PICTURE NEWS" when writing to advertisers.
October 3, 1914.
THE MOTION PICTURE NEWS
^RLD'S LARGEST
FILM MART
1600 BROAD W-NEW YOKK
It
Well!
4
Sawyer Did It
While All the "Fillum" Men Were Talking
About it Sawyer Prepared a Weekly
Comedy Program
Beginning October 15th All Sawyer Zones Will Furnish
Seven One-Reel Comedies Weekly
Fifty Now On Hand to Select From
Santa Barbara, Liberty, "Monty'*, Rolin, Bosburn, Tabloid
and the Biggest Scoop of the Year
The Flamingo Comedies
From Morning Telegraph— Chartered Theatres Corp. Scenario Contest
Book Sawyer Comedies With Sawyer Features
THESE ZONES WILL SUPPLY YOU
ZONE 1 — ^New York — "Sawyer," 1600
Broadway.
ZONE 2 — Boston — Phoenix Feature
Film Corp., 164 Federal St.
ZONE 3 — Newark — "Sawyer."
ZONE 4 — Albany — "Sa-wyer," 29 N.
Pearl St.
ZONE 5 — Montreal— "Sawyer," New
Birks Bldg.
ZONE 6 — Philadelphia — Ford Fea-
tnres, 1126 Yuie St.
.ZONE 7— Pittshnr^h— "Sawyer."
ZONE 8 — Buffalo — "Sawyer," Chapin
Block.
ZONE 22 — Los Angeles — ^Nat A. Mag-
nt-r Co., Inc.,
ZONE 23 — Syracuse — "Sawyer."
ZONE 2i — Cleveland — Edwards-Zettler
F. F. Co.. 62.? Superior At?.
ZONE 25 — Winnipeg, Can.— B. C.
Feature Company.
ZONE 9 — Ohio — Edwards-Zettler Fea
ture Film Co., 294 No. High St.
Columbus, O.
ZONE 10 — Detroit — Progressive Film
& Equipment Co., 97 Woodward
Ave.
ZONE 11 — Indianapolis — Progressive
Film & Equipment Co.
ZONE 12 — Chicago — Union FUm Com-
r;iny, 166 W. Washington St.
ZONE 13 — Davenport — "Sawyer."
Cor. 2nd and Main Sts. (The
Davenport office to move to Omaha
Oct. 1st.)
ZONE 14 — lIinn3apolis — Sherman Fea-
toi-e Film Service, Temple Court
Bldg.
ZONE 15 — St. Louis — "Sa^Ter."
ZONE 16 — Knoxville — Frank Rogers,
Knosville, Teun.
ZONE 17— Dallas— Later.
ZONE 18 — Denver— Later.
ZONE 19 — San Francisco — Nat A.
ilagner Co., Inc., Pacific Bldg.
ZONE 20 — Seattle — "Savpver."
ZONE 21— Washington, D. C— Hef-
fert National Film Co., 225-227
Woodward Bldg.
ZONE 26 — Kansas City, Mo Inter-
state F. F. Exch.: 663 Gibralter
Bldg.
ZONE 27 — Eichmond, Va. — "Saw-
yer."
SAWYER CO-OPERATIVE PUBLICITY PLAN WELL HELP
YOU WITH YOUR LOCAL PROBLEMS
Be sure to mention "THE MOTION PICTimE NEWS'' when writing to advertisers.
i6
THE MOTION PICTURE NEWS
Vol. 10. No.
ANOTHER BIG THRILLER !
In episode No. 15 of the Million Dollar Mystery
again is depicted the remarkable skill and ingenuity
of the great Thanhouser organization. In this episode a dramatic escape
in a hydroplane is sliown with remarltable reahsm. The pictures were talcen at the risk of
many lives. When you see episode No. 15 with its startling thrills, you'll realize why The
Million Dollar Mystery has become the most successful motion picture production ever brouglit out.
MILLION
DOLLAR
MYSTERY
. Story by Harold MacGrath
Scenario by Lloyd Lonergan
Thanhouser's Million Dollar Motion
Picture Production
Fifteen episodes are
now being shown at the
better theatres everywhere. A
two-reel episode is released each week.
The story will be complete in 23 episodes.
Nearly 300 newspapers are now running this
story by Harold MacGrath. Remember this:
$10,000 will be paid for the best 100-word
solution of the mystery. Book new! Apply to
SYNDICATE FILM CORPORATION
71 W. 23rd Street, New York
Room 411, 5 S. Wabash Avenue, Chicago
Or Syudioate Film Corporation R'epressntatlve at any
Mutual Exchange In the United States and Canada.
THE THANHOUSER THREE-A-WEEK
Tuesday, Sept. 29. "The Trail of the Love-
lorn" (2 reel drama.) A beautiful love drama fea-
turing Mildred Hellar, Harry Benham, John Myers
and Sam Niblack.
Sunday, Oct. 4. "A Dog's Love." A one-reel
drama woven out of an interesting story.
THANHOUSER FILM CORPORATION^
New Rochelle, N. Y.
Flo J. a Bndie and James Cruse as the heroine and hero
■ 'f The Million Dollar Mystery.
Head European Office:
Thanhouser Films, Ltd.,
London, W. C, England
Regular Thanhouser releases
are distributed exclusively in
the Uuited States and Canada
by the Mutual Film Corpora-
tion.
47
Be sure to mention "THE MOTION PICTURE NEWS" when wiitinp to adTertisen,
SEP 28 1914
©CI.B308909
"When You See It
In ' The News *
It's NEWS"
HAS THE aUALITY CIRCULATION OF THE TRADE
"The Exhibitors'
Medium of
Communication "
Tel. 7650 Bryant
NO. 220 WEST FOETY-SECOND STREET
New Tork City
Volume X
OCTOBER 3, 1914.
Number 1 3
The Exhibitor and the War Tax
J
THE Democrats of the Ways and Means Com-
mittee at Washington have agreed upon a bill
to provide the war tax asked for by President
Wilson in a special message to Congress.
The bill lays a levy of $100 on all motion picture
theatres in cities above 15,000 population.
* * *
UST why this levy was made, and on what basis the
amount was fixed, no one in the motion picture
industry knows.
Nor will anyone in the motion picture industry, with
full and necessary authority, appear at Washington to
argue against either the levy or its amount.
^ ^
npHE reason for which is that the motion picture in-
industry has no organization of sufficient strength
and scope to act for it in such an emergency.
Most, if not all, of the other interests assessed by
the war measure will or have had representatives at
Washington to lay before the committee the status
of their affairs in an effort to lessen or escape this
burden.
But so far as motion picture theatres are concerned
Congress has little to guide its action except the absurd
magazine stories of easy and big profits throughout
the industry.
^ ^ ^
npHE news of this tax — which apparently will go
through as planned — will be decidedly unwel-
come to every exhibitor af¥ected. To many it will
prove an unjust burden.
There will be a good deal of strenuous kicking, all
of which will avail nothing.
Some exhibitors will appeal personally to their Con-
gressmen, which will help.
But of the practical results to be had from individual
appeals to the politician in power the remark made by
Governor Cox's secretary at the recent Ohio conven-
tion is illuminating.
:)! * *
C AID he, in effect : 'Tf one exhibitor comes to Colum-
bus to see Governor Cox, he is taking long chances
on ever getting further than the ante-room.
"But let him come as the authorised representative
of an exhibitors' organisation and he will probably
get as quick and as long an interview as he wants."
E have quite a lot of individual exhibitor activ-
ity today, intelligently, unselfishly directed.
As a result, we have several excellent local and State
exhibitors' bodies and a national organization worthy
of and demanding the loyal support of every exhibitor.
But it matters little at Washington what Cleveland,
or Washington, or New York City has to say ; or what
California or Michigan sets forth.
And diligent' as its officers may be, the Motion Pic-
ture Exhibitors League of America today has by far
too small an enrollment of memfcers and far too slender
resources to be able to go to Washington and compel
the respect of Congress.
*
JT is a situation to be deplored; and the lesson is
one for the individual exhibitor to take to heart.
He should organise — not next week, or next month,
but now.
He should act himself, not wait for an organizer to
come around. Let him start his own local or State
organization ; not delay till some other exhibitor does
it for him.
And this applies to all exhibitors — or at least to
all who call themselves exhibitors.
This war tax is only an item compared with other
problems of all kinds which are right now and soon
will be facing all exhibitors and which can only be
successfully tackled through organisation.
:K * *
JT is high time for coats off!
A national organization of seven or eight the-
atres and exhibitors doesn't sound big in numbers.
Lots of other organizations lead it in that respect.
But such an organization has a power which no
other body of men however great can approach — the
power of the screen, capable of conveying with one
flash a message to the people of this entire nation.
* * *
JNSTEAD of being helpless and even unrepresented,
the exhibitors of this country can secure, locally,
within their States and nationally, almost anything
within reason they want. The politician knoivs it.
But there's only one way — organisation, local. State
and national.
COATS OFF, GENTLEMEN!
William A. Johnston.
(Copyright, 1914, by Exhibitors' Times, Inc.)
18 THEMOTIONPICTURENEWS Vol. 10. No. 13.
Wisconsin Exhibitors Unite at Milwaukee
James R. Sherwood, of Madison, Elected President of Photoplay Association — Members Prepare for
Fight on So-Called Seventh Day Rest Bill — Churches Are Getting Ready to Force
Through Legislation to Detriment of Motion Picture Theatres
Special »* The Motion Picture News
Milwaukee, Wis., Sept. 22.
AT a meeting at the club room of
the Plankington House, Tuesday
morning, September 15, at ten
o'clock, the state and local exhibitors
organized a state association of ex-
hibitors.
The meeting was marked by much
good feeling between the few state ex-
hibitors present and the city exhibitors.
The gathering was very progressive and
in the selection of a name the members
set a pace for their brother exhibitors
of other states.
Instead of utilizing the words "motion
picture" the convention decided upon the
title of Wisconsin Photoplay Associa-
tion as the one being the most char-
acteristic of their organization.
This title was suggested by George
Fischer, manager of the Alhambra The-
atre, and was unanimously accepted, only
after a number of other suggestions con-
taining the words motion picture ex-
hibitor had been turned down.
IN the opening speech of the conven-
tion C. H. Phillips, president of the
International Motion Picture Associa-
tion, spoke for the Milwaukee exhibitors
and assured the state exhibitors that it
was not the wish of the local men to
control the state organizaion, as had so
many times been charged by the small-
town exhibitor, or to have the state body
fight their battles for them, but that in-
stead the city exhibitor was ready and
willing to fight for his brother through-
out the state, provided the state exhibitor
would work with him and assist him in
the fight at the state legislature this fall
when bills antagonistic to their interest
would be introduced, and that with the
exception of the bills concerning censor-
ship and Sunday closing the Milwaukee
exhibitor had no interest in any of them.
Of this last named bill, the so-called
Seventh Day Rest Bill, which is sched-
uled to be introduced at the opening of
the legislature this fall, Mr. Phillips said
that it was one of the most dangerous
ever introduced, and as the churches
were back of it there would be a hard
fight made to pass it.
He warned the state exhibitor that the
city men were tired of fighting the bat-
tles at the state capital every year single-
handed, and that if the state exhibitor
did not get into line and do his share
the city organization would hereafter at-
tend only to their own fights and leave
the state exhibitor to work out his own
salvation.
"D G. NUSS, of Madison, spoke for
the state exhibitors and said that
while there were not many present at
the Gonventlori he Colild safely say that
after they realized what the state or-
ganization meant to them that there
would be little trouble in enrolling them
and that the Milwaukee exhibitor would
find them shoulder to shoulder with him
fighting their mutual battles.
Before the election of officers and the
selection of a name was taken up Mr.
Phillips again took the floor and com-
mented very favorably upon The Mo-
tion Picture News' editorial on "The
Privilege of Being Taxed," and his re-
marks were heartily seconded by the
exhibitors present.
Though the Milwaukee exhibitors out-
numbered the state men three to one, but
one local man was elected as an officer
of the state organization. This was
thought by local exhibitors to be the best
way to conclusively demonstrate to the
state exhibitor that Milwaukee has no
desire to control the state organization.
To James R. Sherwood, of the firm of
Sherwood & Williams, of Madison, fell
the honor of heading the new state or-
ganization.
Special to The Motion Picture News
Boise, Idaho, Sept. 22.
npHE local censorship craze has
struck Boise. Mayor Arthur
Hodges has been approached by a num-
ber of people who have requested him to
appoint a local censorship board to pass
upon the pictures secured by the the-
atres before being shown to the public.
He has taken the matter under ad-
visement and has given out a statement
that he is seriously considering the mat-
ter and will likely introduce an ordi-
nance providing for a censorship board.
The proprietors of the local motion
picture theatres are not organized and
consequently will have to fight the prop-
osition single handed, but they are prac-
tically all opposed to such a movement
to a man.
The pictures shown in the Boise the-
atres are of high quality, pictures which
have been passed by the government
censorship board. As no complaint had
been heard on any hand by any of the
proprietors, the movement proposed by
the mayor comes as a distinct surprise.
He has given out that no organization
or club as a whole has presented the
question to him, but that numerous in-
dividuals had brought up the matter and
felt that the city should have a board to
pass upon the pictures to be exhibited.
r\ R. SHRlEBE, 6f Piyiriouth, was
* elected vice-president. To facili-
tate the handling of the affairs of the as-
sociation it was thought best to have the
president and the secretary reside in the
same town, so R. G. Nuss was elected
secretary. In appreciation of his work in
handling the funds of the motion picture
ball last season, George Fischer was
elected treasurer.
William Jacobs, of Milwaukee, was
elected sergeant-at-arms. The election
of the executive committee was also not-
able for the scarcity of local men elected
to it. Those that will comprise the exec-
utive committee are : O. A. Wolke, Lake-
mills ; H. Trinz, Milwaukee ; J. T. Lar-
son, Pewaukee ; M. Rice, Milwaukee, and
W. F. Lobel, Cedarburg. C. H. Phil-
lipps, who has done such splendid work
fighting adverse legislation in the past,
was elected counsel.
The convention was followed by a
banquet in honor of the state exhibitors
and toasts were drank to the success of
the new organization which has started
off so well. J. W. Martin.
Fie has promised, however, to make a
full investigation of the film theatres,
talk with patrons and familiarize him-
self with the censorship question before
taking any action.
Inquiry from those thought to be be-
hind such a movement brings out the
fact that they have several complaints
against the conducting of the business.
One is that the poster paper with which
the fronts of some of the theatres are
pasted are too sensational and should
not be permitted to remain up.
A few years ago, J. A. Whitmore, a
"boy expert" connected with the Men
and Religion Forward movement, spent
a week in Boise and took in all the pic-
ture shows. Following his investigation
he publicly reported that the theatres
here were all showing a high class of
pictures, much ahead of the average city.
As Boise is situated five hundred
miles from the nearest film exchange,
the appointment of a censorship board
would work a great hardship on motion
picture proprietors, for, should they con-
demn a picture, the house would be ob-
liged to close down until a new film
could be obtained, which would require
at least two days.
There is some likelihood that the mo-
tion picture show proprietors will get
together and fight. J. N. Floyd.
Boise Exhibitors Face Local Censorship
Mayor Hodges, However, Declares He Will Not Act Until the Matter Is
Carefully Considered — Managers Not Organized
October 3, 1914.
THE MOTION PICTURE NEWS
19
Organization Is Trade's Greatest Need^
Prominent Exhibitors Everywhere Agree
Milwaukee Managers Declared That the League to Be of Value Must Take Firm Stand on Censorship —
Cincinnati Men Say That the Body Must Combat Adverse Legislation to Benefit the Industry —
Washington Sees Solution of Poster Problem in Organization — Co-operation Hopeless in Albany
THE problems with which the exhibitor has to cope,
from the outside and from the inside, are daily grow-
ing more numerous and more perplexing.
They can only be met with organization. The same prob-
lems in other businesses have yielded to efficient organiza-
tion when every other method has failed.
This is generally admitted in the industry. Yet the in-
difference toward organization is as glaring among
hundreds of exhibitors the
country over as the need for
it.
Why?
The !Motiox Picture
News has determined to
find out the answer. Do
the exhibitors who are un-
affiliated with any trade
body deny the usefulness of
any organization? Or is
their quarrel with the or-
ganizations that now exist?
Why have they never be-
come members of the Mo-
tion Picture Exhibitors
League of America? In
short, IVhat kind of organi-
zation do they ivant, assum-
ing that they want one?
In justice to the league,
it is time these things were
known. The league, a body
of exhibitors and for ex-
hibitors, is entitled to know
why those whom it is de-
signed to serve refuse to
support it.
And in justice to every
exhibitor, it is time the
atmosphere was cleared of
misunderstandings of griev-
ances, of the "every-one-
for - himself - and - the -
devil - take - the - hina-
most" spirit, and some com-
mon ground be revealed
upon which all exhibitori
can unite for their defense
and protection.
This is what The Moticx Picture Xews will endeavor to
do in the campaign that has just commenced.
"To organize or not to organize" is the question that has
been squarely put up to the exhibitors of the country.
"Do }'ou believe in organization?"
"Are you organized?"
"If not, why not?"
"What kind of an organization do you want?"
Every exhibitor has something to say on this subject.
Ever}' exhibitor who is not a leaguer knows why he is not.
The News invites him to speak, here and now.
And incidentally, the News reminds every "free-lance" ex-
hibitor that the league today is an exhibitor's body in which
every member has his inalienable rights and privileges, if it
never was so before. It is a body for all the exhibitors all
the time.
Join it and help to make it what you want such an organi-
zation to be.
The first of the exhibitor opinions are herewith submitted
for the benefit of all concerned. Others will follow until
the country has been canvassed, and the sentiment of the
exhibitors clarified.
Some of the communications received by The Motion Pic-
ture News contain frank criticisms of organization move-
ments under way, though
1 President Pearce, of the Motion Picture Exhibitors |
i League of America, has sent the following letter to |
1 every local branch officer in the country. The ques- |
I tion touches every exhibitor, in or out the League. |
1 Every exhibitor in or out of the League should |
■ read it and act upon it, and it should set every ex- |
1 hibitor thinking upon the value of organization. §
I THE MOTION PICTURE EXHIBITORS LEAGUE |
I OF AMERICA. |
i Office of the President, |
i Victoria Theatre Building, j
I 415 E. Baltimore Street. |
1 Baltimore, Md., Sept. 15, 1914. |
i Dear Sir: I thought it well to write you at this |
i time regarding the fact that Congress is now consid- |
1 ering placing a war tax on amusement tickets. You |
1 realize that at the present time the exhibitors have |
1 a greater burden than they can bear without this |
1 additional taxation. |
I If you will get in touch with every member possible j
J of your branch and request them to write their rep- |
i resentatives at Washington, opposing this taxation |
i in as strong terms as possible, it will be a big help |
1 in preventing same from being included in the taxa- |
1 tion list. j
I I have every reason to believe that if this tax |
I is placed upon the moving picture exhibitor it will |
1 be a long time before it will be removed, and I can- |
i not urge you too strongly to get every member pos- |
i sible in your State to act on this matter promptly. |
1 Yours very truly, |
I (Signed) MARION S. PEARCE, President. |
i M. P. E. L. of America. 1
they favor an association.
Criticizes the League
special to The Motion
Picture News
Milwaukee, Sept. 22.
'T^HE Motion Picture Ex-
-*■ hibitors League has
been of little value to film
men in the opinion of
Manager Harry Graham of
the Butterfly theatre, and it
will be of little value to the
exhibitor outside of giving
him an opportunity to ex-
change ideas with his fel-
low exhibitor in convention
once a year, until the Mo-
tion Picture Exhibitors'
League takes a firm stand
against censorship of any
kind, legalized or otherwise,
and fights it to a finish.
"L'nderstand me." said
Mr. Graham, "I am not
blaming the present execu-
tive board, as I think it is
composed of a splendid set
of broad-minded, capable
men, far more capable than
the executive boards of
many other national organ-
izations, and all they need
is the incentive of the
assurance that they have
the backing of all the ex-
hibitors to fight the censor-
ship and various other evils
as they should be fought, without compromising,
"I think," said Mr. Graham, "that the majority of ex-
hibitors will agree with me when I sa}' that the Motion
Picture Exhibitors League of America is making a mis-
take by even recognizing the National Board of Censorship,
as by so doing they do not abolish censorship, but on the
contrary give their sanction to citizens' committees which,
while they pretend to recognize the National Board, condemn
pictures have been passed by the National Board.
"What do I think is the matter with the State League?
Wh}-, simply the inability to get the state and small town
exhibitor together and interested in the league. Though
the meeting to organize the Wisconsin State League was
held in this city during State Fair week when the people
from all over the state were here, there were but six out
of town exhibitors present, if I remember rightly.
20
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
* I "HE only way that a condition like this can be remedied
is to educate the small town manager and awaken
him to the fact that his interests are his fellow exhibitors'
interest, and that until he works for and with his state organi-
zation he will be absolutely at the mercy of all grafting
politicians and over-zealous and worse reformers.
"I think that matters of importance should be referred to
members direct either in person, or by letter, for an executive
committee to be of any value must be given a great amount
of authority, which authority is very liable to be abused and
the committee developed into a despotic power which can do
much harm to the league."
Mr. Graham stated that he personally wanted to do every-
thing in his power to co-operate with President Pearce in
making the national body a great organization, and while he
had no authority to speak for his brother exhibitors in
Milwaukee, he thought that Mr. Pearce could depend on
their friendship and hearty co-operation.
J. W. Martin.
Only Unity Will Impress Congress
special to The Motion Picture News
Washington, D. C, Sept. 22.
T IKE all rising organizations, the District of Columbia
' Motion Picture Exhibitors League has had its vicissi-
tudes in its few years of existence.
After several attempts to
unite the exhibitors, a repre-
sentative gathering was finally
assembled and under Mr. Neff
the local league was inaugur-
ated and recognized.
From the very first there
was indifference and dissen-
sion, but despite these the or-
ganization was held intact un-
til Wm. R. Herbst, manager of
the Circle theatre, was made
president and affairs took on
a more promising aspect.
In a tactful manner Mr.
Herbst has been able to create
more congeniality among the
local film men and thereby in-
crease the membership of the
league.
At present it comprises
about fifty per cent, of the ex-
hibitors, though it should have
more than that and it is the
desire of the organization to
increase its membership.
This is one of the causes of the ball which is being
arranged for October 31 and which is taking a very favorable
aspect in film circles.
npO a.'^certain exactly the status of the local exhibitors
■■■ league. President Herbst was interviewed and he had
this to say of the situation :
"The league has and is demonstrating its usefulness to
the exhibitor. Questions have arisen as to the propriety of a
film, sensational posters, the rights of the theatre owner, fire
regulations, etc., and all these have been adjusted through
the league as an organized body. The authorities would
not have listened to the arguments of an individual.
Those in the league recognize its assistance, and those
outside reap the benefits as well. But there are bigger
questions coming up before the motion picture exhibitor,
questions which will call for strong organization, and it is
for this we should prepare ourselves.
"Especially, right here in the District of Columbia should
we make ourselves felt, since Congress seems determined
to put its fingers in the moving picture game in some form
or other. Federal censorship and the war tax are calling
our attention this very minute to the needs of unity.
There is no legal reason why the motion picture should
be singled out from other amusements for federal inter-
ference and is only through united efforts that we can ex-
pect to receive recognition in Congress.
**npHE financial end of the local league, and the na-
tional organization as well, is not what it should
be, and it is with the view of increasing our funds that we
are giving the big ball on October 31. We hope to increase
our membership, too, and to gather means to make neces-
sary strides in which we are hampered at present.
"When I speak of membership, I do not mean mere num-
bers. I mean men who are representative of the business
and who will add to the up-building of the industry; men
who will take and feel its responsibility. In this connec-
tion, I might add that I am inclined to discourage new
exhibitors from coming into the field.
"There are too many in it now of the mushroom or parasitic
order, with the resultant mediocre show and ill-kept houses.
True, the discriminating public is doing much to weed out
the irresponsible exhibitor, but much more weeding is yet
to be done. Quality and not quantity is what counts."
The officers of the District of Columbia Motion Picture
League are as follows :
President, Wm. P. Herbst; vice-president, V. H. Stone-
sifer; secretary, Fulton Bralawski ; treasurer, Ira LaMott;
directors, A. C. Joy, T. M.
Eastwood, Joseph Morgan
and Harry Carndall.
Theodore Franklin.
Exhibitors' Views on Organization
"It is hard to get small town exhibitors interested
in the League." — Harry Graham, the Butterfly The-
atre, Milwaukee, Wi^;.
"All lines of business are organized, and there is
no reason why the film men should not do the same."
— L. G. Bissinger, the Queen Theatre, Dallas, Texas.
"Exhibitors must organize because of adverse legis-
lation. As a whole, they have not been fully ac-
quainted with the benefits of the League." — Charles
Weigel, the Alhambra Theatre, Cincinnati, Ohio.
"Co-operation is the only way a good organization
can serve its members and get results." — R. G. Nuss,
the Orton Theatre, Madison, Wis.
"The League has and is demonstrating its useful-
ness to the exhibitor. But there are big questions
coming up before the motion picture exhibitor which
will call for strong organization." — William P.
Herbst, the Circle Theatre, Washington, D. C.
Exhibitors Must
Unite to Get Results
special to The Motion
Picture News
Cincinnati, Sept. 22.
*t\T7'ITHIN six months
* * the exhibitors in the
field will realize that they
must organize because of ad-
verse legislation and other
conditions which will arise to
compel this step," declared
Charles Weigel, manager of
the Alhambra theatre. West
Fifth street, Cincinnati, and
Cincinnati's motion picture
representative in the local Ro-
tary Club, an organization of
representative business men.
Membership in the Motion
Picture Exhibitors' League of
America will be intensified best, in the opinion of Mr. Weigel,
by giving assurance to each individual exhibitor that certam
well defined benefits are to be derived from the organization.
"The exhibitors, as a whole, have not been fully acquainted
with the benefits of the Motion Picture Exhibitors League
of America," he said.
"Up to the present time most exhibitors have made
money by operating a 'free-lance game.' They have not
given this great industry the benefit of any particular study,
but they have just jumped into the business, blind-folded,
as it were. But now high class business men are entering the
field and giving their experience and their best thought to
the development of the business.
^'/COMPETITION, consequently, has arisen on all sides
and the easy-going exhibitor finds himself at a dis-
advantage. Besides this the cost of materials and the cost
of operation is constantly becoming greater. Exhibitor^
can be brought to understand what an organization such as
the Motion Picture Exhibitors League of America and its
local and state branches mean to them and the industry, if
(Continued on page 67.)
October 3. 1914.
THE MOTION PICTURE NEWS
21
Ohio Convention No Place For a Censor
M. A. Ne£F, Governor Cox's Secretary, and Two or Three Score of "The Faithful" Rally at Columbus
to Endorse Mr. Neff's Censorship Law. but the Resolution Falls Through and a Grievance Com-
mittee Is Appointed — Urge Producers to Organize and Suggest Co-operative Exposition
special to The Motion Picture News
Columbus, Ohio, Sept. 22.
THE Motion Picture Exhibitors'
League of Ohio met in conven-
tion at the Southern Hotel of
this citA- on September 15 and 16, and
while exhibitors came from Cleveland.
Dayton. Cincinnati and other cities of
Ohio, this array of large cities meant
nothing in attendance. Sixty members
were present.
Considering that Ohio has more ex-
hibitors than anj- other three States in
the Union, the small representation is
significant.
M. A. Neff, glowing with a conscious
pride of upholding his pet scheme of
state censorship, presided at the opening
of the meeting on September 15.
' I *HE conclave was supposed to be
held with two purposes in view:
to celebrate the origin of the Ohio State
league and the national body and to pro-
mote the fusion of State exhibitors into
one organization which shall be free
from dissension and any disturbing ele-
ment.
M. A. Neit, without declaring that he
considered himself within the range of
the latter category, though numerous ex-
hibitors felt sure, judging from his pre-
vious tenacity in holding ofBce, that his
actions deserved such a characterization,
condescendingly announced that he
would not be a candidate for re-election
at the next meeting in Cleveland.
Mr. NefFs self-abnegation made a pro-
found impression on the visitors. Of
course, by virtue of his office and his
supposed duties toward the public, he
aired his views on the censorship ques-
tion.
These views failed to convince exhib-
itors who had had disagreeable ex-
periences with the censoring body in its
manner of holding up pictures at short
notice, preventing managers from ob-
taining substitutes in time to give the
public a full program.
/CONSIDERABLE discussion was
caused among the exchange men
present, whose experiences with the cen-
sor board had failed to impress them
with any particular advantages to be
gained by official meddling in a private
business.
Several resolutions were submitted to
the members, but the most important
oftered on September 15 was the follow-
ing:
"Whereas, it has heretofore been im-
practical for this league to effectively
and satisfactorily confer and deal with
the manufacturers with reference to
affairs pertaining to their business and
interests in common.
"Xow, therefore, -we suggest that the
manufacturers organize for the purpose
of negotiating and cooperating with this
league and protecting the motion picture
industrj-."
I HE significant fact underlying the res-
olution is that the Ohio league does
not favor the designs of the Board of
Trade recently organized in New Yorlc
City.
Another resolution introduced which
will have interest for exchange men, pro-
ducers and the manufacturers of acces-
sories is the following :
"Be it resolved :
"That it is the sense of the M. P. E. L.
of Ohio that the place of holding the
next national exhibition be consistent
with the wishes of the bona fide motion
picture manufacturers, who naturally
support the same ;
"Therefore, we recommend to the na-
tional executive board that they confer
with such manufacturer and designate a
time and place of holding the national
exposition, and that the convention of
the national league be held at the same
time and place. This league considers
either New York, Chicago, or Philadel-
phia more advantageous to the interests
of the exhibitor and manufacturer than
any other citj-."
■pOLLOWING a banquet, September
15, the sixty delegates present ac-
corded a rising vote of thanks to M. A.
Neff. The demonstration was occa-
sioned by the statement made by Neff
earlier in the day that he would not
again be a candidate for State president,
a sentiment that struck a responsive
chord in the breasts of all who were not
in favor of his views on censorship.
The State body endorsed the national
league and pledged its allegiance to the
national body and its newl}- elected pres-
iden, ^Marion Pearce.
The Tuesday session was principally
a social and get-together affair. Ad-
dresses were made Tuesday evening, fol-
lowing a banquet and cabaret entertain-
ment, by George F. Burba, secretary to
Governor Cox ; J. A. Edwards, of Col-
umbus, and C. M. Chrislienson. of Cleve-
land, exchange men: Leo Berg, of Day-
ton, and Edward Cole, of Cleveland, ex-
hibitors ; and M. A. Neff.
"I stand for censorship because I
know that a certain percentage of the
pictures on the market are bad,"' said
Neff. with an air of self-sufficient con-
tent. "The percent is very small, but
the public must be protected from even
a few bad or offensive pictures. I pre-
dict that within a year the Ohio censor
law will be the most popular law per-
taining to motion pictures on the statute
books.
"IT hasn't been fairly tried yet. It
only went into effect September 1.
Up to that time many exhibitors were
showing pictures which had been cen-
sored and they didn't know it. Perhaps
at the time the}' were complaining of the
censors and pointing out that after the
censors got busy this sort of picture or
that could not be shown.
"The principal reason I favor state
censorship is because it eliminates a local
censorship." he continued, importantly,
with touching thoughtfulness for exhib-
itors. "Without a state board every city
and village would have ordinances creat-
ing local boards. An exhibitor would
never know when his theatre could be
opened. He'd have to consult the min-
isters' union, the ladies' aid societies and
the constables before he could exhibit
his pictures."
Neff favors a national congress of cen-
sors, not self-constituted, but legally
created. He said such a plan would re-
duce the cost of reviewing to ten cents
a picture.
Mr. Burba, a good statesman looking
after his political fences, the Governor's
secretary, said that Governor Cox was
the best friend the motion picture in-
dustry of the State of Ohio ever had.
He told why Cox. who of course would
never think of using the censor offices as
berths for politicians, advocated the
state censor board.
4 4TT7HEN he first came into office."
* ' he said, "his most frequent call-
ers, it seems to me, aside from job hunt-
ers, and a good portion of his mail, came
from towns over the State which were
agitating local censor boards. Many of
the letters were written by men who
aspired to become the local censors,
some were written by civic and welfare
organizations and some by the mimicipal
officials."
This was followed by a pleasant trib-
ute to the wisdom of the Ohio boss.
"Finally it was suggested to him that
a state board would eliminate such a
confusion as seemed to exist. He called
in experts, among them Mr. Xeff. The
bill was outlined and drawn. It was in
committee for weeks. Every man in the
business had time to consider it and to
suggest changes. It passed.
"And I'll venture to say that in one
year after the time it is repealed, if such
a thing should happen, every town in
Ohio with a population of more than
3,000 would have its local board."
"n ESOLUTIONS were adopted which
were to be submitted to manufac-
turers and producers of films, requesting
22
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
them to effect some sort of an organiza-
tion and to appoint committees to arbi-
trate matters that may be in dispute be-
tween themselves and the exhibitors.
The new president of the Exhibitors'
League of America, Marion Pearce, of
Baltimore, delivered an address Wednes-
day afternoon. He touched only briefly
on the censorship proposition and ex-
pressed a hope that the Ohio league and
the national organization might work in
barmony.
Lem S. Aliller, general counsel for the
league, explained that the difference con-
cerning censorship that had existed be-
tween the national organization and the
state league was being adjusted with en-
tire satisfaction to both.
TT E. VESTAL, who by virtue of his
• positien as chairman of the Ohio
Censor Board, could be depended upon
to speak in favor of the board, expressed
the board's ostensible purpose not to be
antagonistic to the league, but as a nec-
essary (?) and proper (?) adjunct to
the exhibition of wholesome pictures.
On the question of censorship it was
decided that it would be fairer to both
friends and opposers of the Ohio censor
law to postpone definite action as regards
censorship until th-e regular annual con-
vention to be held in Cleveland next
March.
By that time, it was argued, the law
will have been in effect long enough to
fairly discuss its merits, if any, and its
shortcomings.
Sam Bullock, whose canvass last spring
showed that out of five hundred Ohio
exhibitors only five were in favor of
state censorship, spoke against the arbi-
trary powers placed in the hands of the
censor board.
'TpHE sixty visiting exhibitors, who
represent so small a majority of the
great body of motion picture managers
in Ohio, and with the exception of four
or five had, under the dominating in-
fluence of Neff, expressed earlier in the
convention sentiments in favor of cen-
sorship, listened with interest to Mr.
Bullock's condemnation of the Censors.
A great deal of dissatisfaction was ex-
pressed on the part of the film men con-
cerning the manner in which Mrs. Maude
Murry Miller, of the censor board, dis-
charged the duty of her office.
The Warner's Feature Company, of
Cleveland ; the Edward Zettler Company,
of Dayton, and the Mutual Company
representatives declared that Mrs. Mil-
ler had discriminated against their pic-
tures. Mrs. Miller did not attend any
sessions of the convention.
'TpHE complaints against Mrs. Miller
• *• by these three companies were the
prime cause of the appointment of a
grievance committee, of which J. A.
Maddox, former censor, now manager of
the Majestic theatre here; Dr. H. J.
Alexander, of Dayton; M. R. Huber, of
i'indlay, and M. A. Neff, president of the
state league, were named members.
Neil McCune Martin.
Exchange Man Complains
of Censors' Attitude
special to The Motion Picture News
Columbus, O., Sept. 22.
C'OR the first time in the history of
the organization the Motion Pic-
ture Exhibitors' League of Ohio lis-
tened to an exchange man who had the
nerve to ask them to consider the ex-
change man's troubles with censors,
when A. M. Muller, manager of War-
ner's Features, Cincinnati, attended the
reunion meeting of the State league,
celebrating its fifth anniversary in Col-
umbus Tuesday and Wednesday, Sep-
tember 15 and 16.
As the result of Mr. Muller's "live-
wire" talk, backed up by addresses of
other exchange men who attended the
sessions, the league established a griev-
ance committee, which will take up the
grievances of the exchanges against the
State Censor Board.
Incidentally, Messrs. Vestal and Wil-
son, two of the members of the Censor
Board, attended the sessions and heard
Mr. Muller's talk.
The result of this was a better under-
standing between feature men and the
censors.
' I ''HE chief complaint made by Mr.
Muller was that the board refused
to give any information to the exchange
men or manufacturers as to the reasons
for which certain films have been re-
jected. He declared there was nothing
in the law that justified this refusal.
"The manufacturers are not antagon-
istic to this law," he said. "They are
willing to do their part. They do not
want to make films that are objection-
able.
"But if you are not going to tell them
wherein rejected films have been ob-
jectionable, how are you to expect them
to guard against making the same mis-
takes over again?"
Mr. Vestal and Mr. Wilson promised
later that the reasons would be given
on request by the exchanges or the
manufacturers.
Promises were also made by the cen-
sors to review certain features which
had been rejected without apparent
reason as understood by the exchange
men.
Other film manufacturers were repre-
sented at the meeting by Mr. Christian-
son, of the Mutual Corporation in
Cleveland ; H. Charnes, Warner's Fea-
tures, Cleveland; and Edwards and
Zettler of Columbus.
npHE exhibitors were told that the
Mutual had had more than fifty
films rejected and Warner's more than
thirty recently.
Other grievances were laid before the
meeting and President Neff considered
a motion to establish the grievance com-
mittee to work in conjunction with the
censor board on complaints of the man-
ufacturers and exchange men.
On the passage of the motion, he ap-
pointed Dr. Alexander, of Dayton, and
Mr. Maddux, of Columbus, to act with
the president as the members of this
committee. All grievances are to be
filed with this committee and will be
taken up by the members with the cen-
sors.
President Neff informed the exhib-
itors that the Industrial Commission
had given the censor board permission
to buy another machine and to employ
another operator so that there will be
two machines in use.
The league then went on record as
endorsing Messrs. Vestal and Wilson
as members of the censor board.
They did not, however, endorse Mrs.
Maude Murray Miller, the third mem-
ber.
TT was the opinion of the exhibitors that
■■• Mrs. Miller was considered an un-
favorable censor and the request was
made that the grievance committee con-
fer with Governor Cox in an effort to
have her removed from the board on
the ground that her work as a censor
is unsatisfactory because, it is alleged,
she is prejudiced against certain com-
panies and films. Roe S. Eastman.
BOISE THEATRE RAISES
PRICES
Special to The Motion Picture News
Boise, Idaho, Sept. 21.
The Paramount productions are to
be shown at the Isis Theatre on North
Tenth street, beginning October 5.
David Farquhar, manager of the thea-
ter, has recently signed for the service.
The next big feature production to be
put on by this house is "The Spoilers,"
in nine reels. Three performances a
day will be given, one in the afternoon
and two at night. For this production
the price has been advanced from 25
to 50 cents.
EDWIN BARBOUR DEAD
Edwin Barbour, eminent actor and
playwright, passed away Monday, Sep-
tember 14, at 2 P. M., after a long ill-
ness.
Mr. Barbour was one of the old pio-
neers of the western show route, playing
his companies between Chicago and the
Pacific coast. He wrote many plays in-
cluding "The White Squadron," "The
Land of the Midnight Sun" and a suc-
cessful dramatization of "She." For the
past three years he has been connected
with the Lubin Studio at Philadelphia.
CONSTRUCTING THEATRE IN
EATONTON, GA.
special to The Motion Picture News
Atlanta, Ga., Sept. 22.
C. M. A. Smith, of Eatonton, Ga., is
erecting in that city a two-story brick
motion picture theatre. The first floor
will be devoted entirely to the theatre,
while the second floor will be leased
for offices.
October 3, 1914.
THE MOTION PICTURE NEWS
23
Success With Local Features in Costa Rica
By Amando Cespedes IMarin
How a Latin Photographer Shows Yankee Energy in the Land of Manana by Filming a Neighborhood
Piscatorial and Putting It on Exhibition in Forty-eight Hours, Establishing
a Record for Central American Camera Work
IT was some time in May, 1913, that
I thought that a motion picture
camera could be made the means of
a profitable little business in this coun-
try, and I decided to have one.
I wrote to several camera manufac-
turers in the United States and Europe,
inquiring about complete outfits, because
I failed to see advertisements concerning
same.
Four weeks after, a concern in New
York stated and explained about a
camera, and offered to ship one on the
receipt of $260. Having got no reply
from Europe, I sent the check, believing
that within four weeks more my camera
and films would reach me.
Thus, the mail left for the United
States and one week later I got from
the same concern a catalogue. I pored
over every night the catalogue, and made
up my mind to have a cabinet maker
make me a developing outfit.
AS to the measurements. I took a
fifty-foot ribbon and wound it
around a 22-inch frame, and found out
how many times the ribbon went around
it. But I did not know the width of the
film. Next day I got a letter (Lumiere,
Jougl and Co. of New York) that con-
tained a sample piece of film, a positive
made with a camera like the one I had
already ordered. I was delighted to
think I was going to be the first one to
make cinematographic films in Central
America.
Thus, I found that a frame 22 by 30
inches could hold 50 feet of new film.
And I made a drawing of the outfit,
imitating one in the catalogue (Heinrich
Ernemann, A. G. Dresden, sent by The
Meyer Camera and Instrument Co., of
18 West Twenty-seventh street, New
York), but of course dispensing with the
developing dish or developing drum,
which did not suit my ideas, as I wanted
tanks.
And I wanted tanks because I thought
of saving the developer and working a
little faster, having several frames to
hold the films.
Then I went to the cabinet maker and
told him to make a frame 22 inches wide
and 30 inches in length, outside measure,
but having one inch extra on the 22
inch side.
Thus there was a frame 32 by 24 like
the photograph of the developing outfit.
I ordered eight frames made from cedar
lumber, with a hole in the center of the
24-inch wood to be held by the revolving
frame.
THEN I took the developing frames
to a tin man and had him make
two tin cases wide enough to hold one
inch apart from each frame, two of them
wooden frames. Thus the tin cases
measured within 32 inches in length, Ayi
inches wide and 25 inches deep.
I ordered two tin cases of that meas-
ure and one extra, seven inches wide,
to hold four frames.
When the tin man gave me the cases
I went to the carpenter and ordered him
AMANDO CESPEDES MAEIN
to make special wooden boxes to cover
the tin cases exactly.
I got a letter from Mr. Meyer stating
that he had ordered the outfit direct from
Germany, to be shipped from there to
me, thus saving me the United States
duty. I was discouraged.
I had to wait one month more for the
mails from the tropics to Europe through
the coasting steamers, which take one
month each way.
I was discouraged, because, if the out-
fit did not arrive before the 11th of Octo-
ber, I would lose a fine chance to make
money, as there was then taking place
a big celebration in San Jose, the
Eucharistic Congress.
All September passed and the first
days of October came, and my outfit was
not at hand, and I did not know any-
thing about making motion pictures.
T WAS living in Heredia, seven miles
from San Jose. The church direct-
ors were writing me for a film to present
to Pope Pius X, and I could not take the
order, fearing to disappoint them, either
by not receiving the goods or by not do-
ing the work properly.
Then on the 7th of October I got a
letter from Dresden, enclosing a parcel
post receipt and the regular custom
house papers. I told my wife that next
morning I would go to Port Limon, 125
miles from Heredia, to get my goods
personally. And I could not sleep that
night, thinking about the camera.
Previous to the letter from Germany
I had received one thousand feet each
of positive and negative in two hundred
feet rolls in tin cases. The film had ar-
rived, of course, but the outfit did not.
I had also received the developer, and I
was ready to make my solutions, for I
had had the tanks two months.
I took the trip to Port Limon and at
San Jose a friend, a photographer, a
keen young man, inquired where I was
going, and said that he intended to go
to Port Limon, too.
He told me that he had some collec-
tions to make there and wanted to see
about some deliveries. I told him that
I was going to meet the steamer that
was bringing the cinematographic outfit
and that I would do my best to take the
Congress and make a one thousand foot
film, the first of its kind in Costa Rica.
He was kind of surprised. We spoke all
the way about motion picture films and
the business generally. But as he is an
unusually proficient amateur, I hesitated
to tell him all I knew.
THUS we arrived at Limon and took
a room in a hotel, and when
we were having dinner he almost
knocked me down when he said that
he also had come to Limon to receive
a complete film taking and projecting
outfit, and that we both could help
each other. All my plans seemed to
be knocked into a cocked hat.
Next morning we got up early and
went to the custom house. The steamer
had arrived in the evening and the cargo
was at the dock. We did all we could
to find our shipment, and glad we were
to find it among three or four thousand
boxes.
The train was leaving for San Jose at
ten in the morning, and we managed to
pay the custom duties and free ourselves
from the custom house red tape.
He showed me the boxes, nine big
ones, weighing about a ton. In fact, a
complete outfit of the finest kind. My
outfit weighed only forty pounds.
He gave to a railroad agent the rest
of the boxes and took the camera, tripod
and four 90-foot film rolls; for he
24
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
wanted also to film the big festivity. His
camera, a fine one of English make, had
a ninety-foot capacity, with everything
for regular stage work. His tripod was
a solid one of sixty pounds weight; his
films were ninety feet in length. His
carrying cases all leather, key locked.
T CONTEMPLATED his camera out-
•■■ fit. I did not want him to see mine
at all, for really it was inferior in price
and in quality, and as we wanted to get
to the train, we had no time to look at
my poor little things.
On the train he showed me all the list
of goods that came to him. I must tell
you of them because it is an interesting
part of how I learned to make motion
pictures.
The outfit consisted of : The camera,
tripod, carrying cases and films, and a
perfect Williamson printer with electric
motor and lamp, which cost as much as
the complete camera, $300 each.
There was some developing equipment
and chemicals, and a complete motion
picture projector and other parapher-
nalia. The outfit complete cost 7,000
marks ; mind you, seven thousand marks,
for he brought fifteen thousand feet of
positive and negative stock film ; almost
two thousand dollars of those brilliant
coins that you work hard to get, which,
if compared with my two hundred and
sixty dollar outfit, you will laugh at,
thinking that I could not compete with
my outfit.
We were going up the summit of the
mountains in our serpent-like railway,
following at times the big River
Reventazon, passing through tunnels,
and admiring the volcanic mountains
and the banana farms, the coffee lands
and the typical Spanish cities, and
passing through within the seven
hours trip all the temperatures from
sea level to a five thousand foot altitude,
when the San Jose terminal was at
our feet.
The young man took his goods and
left me, for I had to ride seven miles
yet to get home.
ON the train my friendly compet-
itor asked "how to do this and
that, or so and so," but I kept my own
counsel.
Finally I got home. My wife and
child were waiting for me with
anxiety. I said nothing of my vexa-
tion, but told them that my friend
the young amateur photographer had
a beautiful outfit, and that I was not
disposed to film the festivities because
I had to learn how to use the outfit.
I had to pay cash and my competitor
had all goods come to him on one
year's credit.
I was discouraged.
But my wife said that I was a con-
scientious photographer, a well known
artist and that the other fellow was an
amateur with more or less luck. At
last I agreed to take some pictures as
a sort of tryout.
Two small wooden boxes, weighing
twenty pounds each, stood on the
floor.
I WAS looking at them while my
father opened them. He took
out a canvas case containing a yellow
opical finished camera. The other
box contained a film slide, carrying
case, canvas made, with four film
boxes; a handle for the camera, pano-
ramic camera top, a bottle of film
cement and a film repairer. That was
all the equipment.
By mail that evening I got a letter
stating that the tripod legs had been
sent by parcel post.
Again I was disappointed. Next day
was Saturday, and parcel posts are not
delivered on Saturdays. My wife said
not to be discouraged and after dinner
to call up the carpenter by phone and
give him the measurement for a tripod
and to fix it anyway to the tripod
head. "You will see that your picture
will come over as fine as the foreign
ones," she said.
The carpented came, and I asked
him if he could furnish me with three
special legs about eighty itjches high
to fit my camera top. He did not
hesitate, and offered to bring them,
roughly made though, before ten
o'clock that night.
While the carpenter went to work I
examined the camera and put in an
old film that was sent with it and ran
the movement to watch the "claw"
system and the shutter and the inter-
mittent movement, the speed. I worked
the film back and forth about fifty
times.
I could do nothing but load the
camera with a negative film and take
the pictures.
' I ^HE tripod came, it fitted fine, and
all was ready when I noted that
the dial to measure how many meters
of film used did not work.
I found out next morning that the tooth
wheel of the measuring instrument was
broken and that it could not work un-
less a new one was put in. I made up
my mind to work the machine by watch
time as I knew that 200 feet may pass
through the gate during four minutes.
I loaded the film boxes, four of them,
leaving one for titles, which was another
matter to learn, and asked my father to
walk down by the river bridge on the
railroad and wait there for one of the
Congress trains, so that a fifty-foot
piece of film would add to my festivity
film.
And so we did. Some friends and
neighbors walked with us, following the
railway track, and by half past one
under nice sunlight the train ap-
proached.
I had my watch ready, the handle on
the machine, the lens stoped to 1/16 and
focussed with the fixed focus lens to 100
feet. I began to run the handle ac-
cording to the german instructions.
\T7ELL, the first fifty feet of film was
» taken and I returned home. That
night after preparing the developer and
fixer, I followed the instructions and
the result was an excellent negative
which gave me courage to start the next
day, the very Sunday of the Eucharistic
congress festivity.
We arrived at San Jose very early
Sunday morning, and a boy carried the
tripod and a chair. I carried the
camera. I took all the events from the
principal points of the procession, arches,
altars, meetings, bands. But the arrival
of the big procession at the cathedral
was the big part of the picture. Thus
we selected a fine location, and waited
till the end of the ceremony began.
But I could not take it, because I turned
the handle backwards, and, of course,
the film tightened up and tore within
the dark box. Anyway, I had a good
time during the whole day, and did not
hesitate in turning the handle as easy as
turning the projector handle.
I must say, that my fellow competitor
turned loose, taking everything any old
way, without paying attention to the in-
teresting parts or to the artistic side of
the affair.
I was sure to get fine results, and
after two p. m. decided to return to
Heredia. Previously, I went to the
principle show house in San Jose and
made arrangements to exhibit the same
film, if good, on the following Tuesday.
As soon as we arrived home at 5 p. m.
I made ready all the solutions and de-
veloped three rolls of film in six hours.
My tanks only could develop one hun-
dred feet at a time.
' I 'HAT very night I wired the theatre
in San Jose that the negative was
in perfect condition, and that next Mon-
day I would undertake the printing.
Monday morning came. The film I
washed and left in the wooden frames
to let them dry. I began to join the
negative learning carefully and thinking
about the printing of it the same that
night. I was all day putting it in order
and cleaning the surface of the celluloid.
The evening came and I made my ma-
chine ready to print, for the camera is
a printer too, and I printed 600 feet,
step by step, on front of an incandescent
light, without having tried its developing.
I was printing the last part when a
wire came, wishing me success and let-
ting me know that all papers carried
advertising and that big posters were
ordered and that all handbills were
carrying the announcement of my film
to be shown in San Jose.
I went to work hard, my developing
solution was the same developer for the
negative, and my wooden frames were
the same used previously.
I BEGAN to develop, and all the film
was finely printed. The camera did
not trouble me any, for I was using it
just as if I was a professional at film
making.
(Continued on page 54)
October 3, 1914.
THE MOTION PICTURE NEWS
25
Teaching the Exhibitor Co-operation
By Albert C. Sproal
WITH the entering wedge
well driven in, Jensen
proceeded to extend
his lines. The anonymous
talks on exhibiting which he had
sent each week to the different
managers in his locality were
followed by a four-page issue
with the exchange as the ac-
knowledged headquarters.
The weekly bulletin contained
so many practical suggestions
that it was looked forward to by the various heads, espe-
cially by those who had learned from past experience to put
faith in Jensen's innovations.
Most of the hints, to be sure, definitely dealt with the ex-
change's program; but they were in many cases broad enough
to be applied to almost every phase of the business.
The department, "Talks by Managers," was the first stim-
ulus to co-operative action.
Jensen was considerable of a philosopher. He realized that
the surest waj' of securing a man's friendship was to place
oneself under an obligation to him.
It is a recognized fact that when one does a favor for
another, one is likely to feel kindly toward the recipient.
BRINGING the same idea over to his undertaking, he
felt that once he could get the managers of his section
talking freely, imparting money-making ideas which they had
gleaned from actual experience, he would gain everything
for which he strove.
By starting the afore-mentioned department he gave them
an opportunitj' to meet one another half-way.
It was like pulling teeth to get them started. Jealousy and
suspicion were still rife. One exhibitor looked askance at
another and felt all but fraternal.
From obscure hints, however, which Jensen had wheedled
out of the more pliant, the talks gradually grew in importance.
Jensen legitimately played upon the vanity of the exhibitors
and encouraged each customer to prove himself every whit
as smart as the others.
There was nothing mean in the spirit with which it was
done. If anything crept in that threatened to destroy the
friendly overtures, Jensen was ready to censor it.
When things had proceeded far enough so that Jensen felt
safe in bringing the various exhibitors together, he invited
them, at the exchange's ■expense, to a banquet held at one
of the hotels in the vicinity.
Practically every one whom he had so carefully coached in
the past was present. And the representation from the later
converts was liberal.
Jensen was entirely satisfied with the showing, and felt
that he was working along the right lines.
The second chapter of "How An Exchange
Man Won His Exhibitors"— A four page
bulletin began it; "Get-together" meetings
followed; co-operation succeeded cut-
throat competition ; the exhibitors organi-
zed under Jensen selected an efficiency
promoter and a music reviewer — Results
were instantaneous.
all of which was of great help.
The first thing that the man-
agers decided to do was to stop
the cut-throat competition that
had threatened their very exist-
ence.
They determined to pattern
their future relations after the
associations in other fields,
where wholesalers and retailers
had come together, and had,
with complete amity, agreed to
work along mutually beneficial Hnes. The public, until then
the only gainer by the assinine methods of the managers, was
unappreciative.
The low admission fees and extended programs had both
cheapened the theatres and sated the patrons.
The exhibitors, therefore, pledged themselves to work for
the benefit of the industry as a whole.
A committee was appointed to draw up a set of by-laws
to govern the future actions of the managers. Jensen was
unanimously chosen to head it, after a rising vote of thanks
had been extended to him for his efforts in their behalf.
One and all agreed to support the exchange. They desig-
nated the weekly bulletin, which Jensen issued, their official
organ, and at Jensen's invitation made the exchange their
official headquarters. All this was accomplished before the
exhibitors disbanded.
TPHE decision of the managers gave Jensen, as the head
of the committee, considerable power. It placed in
his hands the authority he needed to project his ideas.
The first took the form of a syndicate sheet.
It was intended to hold the patronage of the loyal theatres,
just as the purpose of the bulletin was to cement the exhib-
itors to the exchange. It consisted of four pages, dealing
mainly with the program that Jensen furnished, written in
such a way as to appeal to the average motion-picture fan.
The cuts for each issue were furnished by the manufactur-
ers, and most of the reading matter was built about them.
The names of the characters were giving with current bits
of gossip, describing their hobbies, narrow escapes, and so on.
All served to whet the public interest.
Great care was taken with the printing of this issue. A
good coated stock was used, and the front page contained an
ornamental heading designed especially for that purpose.
The names of the theatre and the manager were printed in
a mortised space.
Jensen had entire charge of the paper. Each theatre that
was connected with his exchange contributed a certain
amount weekly and received in return a certain number of
copies of the miniature photoplay magazine. Only the loyal
theatres were privileged to distribute the several issues.
THIS meeting, opened in such a convivial fashion, proved
to be a tremendously important impetus to co-operative
action.
Although Jensen was at first rather reticent at allowing
business to obtrude itself upon the assembly, the exhibitors,
nevertheless, took matters in their own hands and suggested
things that Jensen would not have dared to hint at.
When Weller, manager of "The Unique," found the man-
ager of "The Pastime'' on one side and the manager of "The
Beacon" on the other, and discovered that they were not
the rapacious commercial buccaneers that he had considered
them, but rather good fellows, the reaction was so great that
he was willing to commit himself to any philanthropic un-
dertaking.
Many other exhibitors made the very same discovery.
/^NE can readily realize what a tremendous number of
copies were required to fill the demand, which made
each comparatively inexpensive. The fact that they con-
tained material such as one would find in the best photoplay
magazine was in itself sufficient to recommend them to the
public.
But Jensen was not satisfied with that. He realized that
there had to be a strong incentive behind them before they
would exert the maximum pulling power.
Therefore, he started a series of novel competitions, of
which the following is an example.
As each issue treated of the programs of the following
week, Jensen would review a scene of a certain photoplay
quite at length, without giving any idea, however, what the
{Continued on page 70.)
26
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
ROSE COGHLAN WILL ACT ON
SCREEN FOR LUBIN
The Lubin Company has engaged Rose
Coghlan to play the title role in "The
Sporting Duchess," a melodrama in
which she was the star a few j'ears ago.
Chicago Exhibitors Protest Extra Charges
Will Complain to General Film Company Over Rental on Lubin Serial and
Others — Exchange Manager Van Ronkle Explains the Situation
Special to The Motion Picture News
Chicago, Sept. 23
|j'OURTEEN of Chicago's exhibitors
ROSE COGHLAN
Miss Coghlan declares herself fasci-
nated with motion picture work and is
very apt to continue in the silent drama.
The picture is being staged in the Lubin
studios at Philadelphia and Betzwood,
Pa. The film version of this popular
play will be well received.
who are using the General Film
Company program have combined for
the purpose, as they claim, of gain-
ing proper recognition from the local
offices of the General Film Company.
It is asserted that these fourteen ex-
hibitors represent $3,000 worth of busi-
ness weekly in the General Film ex-
changes. Before taking any drastic
steps, however, they intend to augment
their force to represent $10,000 worth
of weekly business.
Sidney Smith, one of the fourteen, re-
marked :
"We intend to increase our number
until we represent $10,000 worth of busi-
ness turned into the General Film Com-
pany offices each week, before we present
our demands. We already have $3,000
worth of bookings pledged to cancel if
we do not receive the proper recognition
and better treatment.
"Our service is being raised for no ap-
parent reason, outside of the fact that
the exchange may have to put on an
additional expense by buying another
picture. Pictures which should be in the
regular service are secured only by pay-
ing an extra rental charge over our
weekly rental price.
"I refer especially to the Lubin
serial, one reel of which is put out each
Keystone Exhibitors Will Fight Bosses
Uniontown Meeting Will Launch Organization Designed to Protect the Man-
agers Against Politician Legislation — Herrington Will Lead Session
Special to The Motion Picture News
Pittsburgh, Pa, Sept. 23.
CUNDAY, September 24, has been se-
lected as the day for the formation
of the exhibitors' organization at Union-
town, Pa., and some of the Pittsburgh
exhibitors are going to Uniontown for
the event. The Pittsburgh exhibitors
are asked to attend the meeting and lend
their assistance in getting the infant
organization under way with flying col-
ors and it is expected that a special
train will go from here to lend a hand.
The Imp Theatre at Uniontown has
been selected as the meeting place and
the gathering will be called to order at
2:30 o'clock. Fred J. Herrington, or-
ganizer of the Motion Picture Exhib-
itors' Association, will be present and
explain the advantages of such an or-
ganization.
The idea of getting together in an
organization at this time is stronger
than it otherwise would be on account
of the two questions of vital importance
to all exhibitors in the State that are
to come up at the next session of the
State Legislature, the censorship matter
and the new State building code.
Either one of these matters, if they go
through, will put many of the smaller
exhibitors in the State out of commis-
sion and they have to be fought by men
who understand the situation.
Herrington is to, explain the matter to
the men at the meeting Sunday and
make the matter clear in all its details
so that a better get-together spirit will
prevail and the exhibitors of that section
understand that they must fight with
the other organizations if they are to
accomplish anything at the next State
Legislative session. This is certainly an
instance demonstrating the necessity of
strong organization among exhibitors.
Individual efforts will be wasted at
the State House, as it seems to be the
idea of the bosses that by the putting
through the new laws they will be bet-
ter able to find soft jobs for their fol-
lowers.
It is with this idea in view that a bat-
tle will be fought in order to get the
legislation passed and signed by the
Governor so that the jobs can be handed
out and the Pennsylvania State machine
strengthened at the exhibitors' expense.
G. L. McCoY, Jr.
week. An exhibitor of Chicago has a
letter from Lubin, stating that this reel
was to be put in the regular service at
no additional charge. «
'The multiple reels released on Mon-
day, Tuesday and Wednesday, are extra
charge pictures, too. The five or six
other multiple reels released during the
week go into the regular service. New
customers in many instances receive
their service for less than the old.
'This, we feel, is an unfair condition
and we intend to fight it."
Mr. Van Ronkle, who is in charge of
the local offices of the General Film
Company, in reply to this, said :
"The service of these people was
raised only in those instances where we
were compelled to purchase extra reels
at their request.
"It is impossible for an exchange to
spend $110 for a reel and get only a few
bookings on it and put it in the regular
service. We are willing to accommodate
them with any picture they want, but if
we cannot secure enough bookings on
it to put it in the regular service, we
must of necessity place an extra charge
on it, or we would be operating our ex-
changes at a loss as thousands of re-
quests are made on us each week.
"We are willing to include the Lubin
serial picture in our regular service to
those exhibitors who run the General
Film program exclusively. This picture
has been given a good deal of advertis-
ing and we feel that our regular patrons
should be given first opportunity to run
it. It would not be fair treatment to
them if we were to let it out at no extra
charge to their competitor who contin-
ually runs a mixed program.
"Our books will show that the new
customer invariably pays a higher
rental than the man who has been deal-
ing with us for some time."
The names of the fourteen theatres
were not given out. They must include
several first run houses to represent
$3,000. This would average each picture
house's weeklv rental at a little over
$200. " C. J. Verhalen.
HUMPHREY INJURED IN AUTO
ACCIDENT
William Humphrey of the Vitagraph
players and the producing staff, was
injured in an automobile accident at
Asbury Park, N. J., on Sunday, Sep-
tember 6. Mrs. Humphrey, who ac-
companied him with his niece, Carrie
Bertsch, was very seriously injured.
She had three ribs broken, and suf-
fered other internal injuries. Miss
Bertsch escaped without injury. Their
machine skidded on the toad running
along the shore, and turned turtle from
the roadway on to the sandy beach.
Mr. and Mrs. Humphrey were caught
underneath the machine.
October 3, 1914.
THE MOTION PICTURE NEWS
27
HORSLEY JOINS GENERAL FILM COMPANY
Centaur the First Concern to Have Brands Added to the Program of the Exchange Since the Formation
of the Big Releasing Organization — Bright Galaxy of Stars in Pictures
Brought Out by the Bayonne Producer
DAVID HORSLEY has been taken
into the licensed fold, and, for
the first time in the histor}^ of the
General Film Company a new brand of
film has been added to the regular pro-
gram of that organization.
Ever since the formation of the Mo-
tion Picture Patents Company in 1908,
efforts have been made by the powers
of the film world, both in and out of the
company, to add to the list of licensed
manufacturers.
But in spite of the great pressure that
has so frequently been brought to bear.
*^the original ten manufacturers held in-
tact, and the line-up remained unchanged
until the present year.
Quite recently Pathe Freres severed
its relations with the General Film Com-
panj', and it is in effect to fill this void
that another manufacturer has been
taken in.
' I "'HE fact that David Horsley has been
chosen for this place, which has
been sought by many manufacturers in
the motion picture industry-, is a distinct
and signal tribute to his talents.
Mr. Horsley was the first independent
manufacturer in America, it is claimed.
His struggle from a meagre beginning,
his steady advance through the succes-
sive trj^ing conditions of the fast-grow-
ing industry and final triumph as the
possessor of the largest commercial
plant in America and admission to the
General Film program of his produc-
tions, makes him loom large in a line of
endeavor the records of which, in their
rapid developments, are replete with sig-
nal achievement and remarkable men.
For the present Mr. Horsley will re-
lease three one-reel comedies a week.
These comedies will be known under the
new brand name of Ace and will prob-
ably be procurable from the various
offices of the General Film Company
about the middle of October, although no
definite date has yet been set.
The productions will, for the next
three months, be made in the Centaur
studios at Ba5-onne. Later, as the winter
sets in, two companies will be sent to
California, probably near Los Angeles,
where Mr. Horsley is considering the
erection of a new studio. At least two
companies will, in any event, continue to
work in the Bayonne studios all winter.
W. BLA.R:\IER. who was Mr.
Horsley's aide in his negotiations
with the General Film Company, has
been rewarded by an appointment as
general sales manager of the Centaur
Film Company.
Milton H. Fahrney continues as direc-
tor-in-chief. Mr. Fahrney's comedies are
said to be the finest works that this con-
sistent and long experienced director has
ever accomplished.
Tommie Mullens is directing a new
style of slapstick comed}- of high prom-
ise. Two other directors of special
selection for a demonstrated abilitj- to
produce laugh-makers — one for cartoon
and the other for "polite" comedies — are
hard at work and their names are being
withheld from publicatioi to aid Mr.
Horsle}- in springing a surprise when
the releases are made.
The acting forces include such accept-
ed performers as Mile. Valkyrien, the
Danish star, who is among the popular
film actresses of Europe, Nettie Noges,
another star of international repute, who
has occupied a position in Russia com-
parable to that of Mary Pickford or
Blanche Sweet in this country, and
Elaine Ivans, who heads the native con-
tingent. In this beautiful and talented
j^oung Miss — she has just turned eight-
een— Mr. Horsley expects to develop an
American favorite who will outrank the
winners of present day popularity con-
tests.
"LJ-\RRY LA PEARL, many years
producing clown of the Barnum
and Bailey and Ringling circuses, and
recognized as the greatest American pan-
tomimist. and ten other leading clowns
Special to The Motion Picture News
Syracuse, Sept. 23.
TXriTH the cool weather as a stim-
^ ^ ulus, many houses in Syracuse
have decided to change policj- for the
uplift of motion pictures and an in-
crease at the gate.
The Eckel Theatre, one of the big-
gest and most costly downtown houses,
has booked the Paramount program for
exclusive showing, and has boosted
prices to ten cents for matinees and a
ten cent minimum and twenty-five cent
limit in the evening. They began with
Dustin Famum in "The Virginian,"
and have been holding the crowds out.
The new Regent Theatre, a Mark
Brock enterprise, opened on Saturday
with Dustin Farnum in "The Littlest
Rebel" at a straight ten cent admission,
and capacit)' houses are the rule at
every performance.
"Cabiria" showed for an entire week
at the Empire Theatre, and did a big
business with prices ranging from fif-
teen cents upwards to seventy-five.
This week the house is showing "An-
nette Kellerman" at twenty-five cents
to all parts of the house, and is playing
are under contract with the company.
Chester Beecroft, advertising and pub-
licit}' manager of the Motion Picture
Patents Company, who until recently
occupied the same position with the Gen-
eral Film Company, is also associated
with ]\lr. Horsley in a general capacity
of broad scope.
Big things are expected of the Ace
comedies, and their appearance on the
General Film program will be watched
with eager interest.
It might be added in conclusion that
David Horsley is one of the best liked
and most highly respected men in the
film game. During all the years of com-
petition and strife he has so conducted
his affairs as to retain the regard of his
associates and competitors.
IJ E has become noted for his geniality
and fairness, and the calm, even
temper with which he has fronted the
most aggravating and violent conditions.
It is safe to say that there is no one in
the whole motion picture industry whose
good fortune would be more happilj' ac-
claimed by the rank and file, magnates
and trailers, than David Horsley. Hun-
dreds of telegrams bearing congratula-
tions and good will from all over the
countrv- have already been piled up on
!Mr. Horsley's desk.
to big business both matinee and night.
So successful has the picture proposi-
tion been with this "legit" house they
have eight solid weeks of picture book-
ing ahead.
The Crescent Theatre is still running
a straight General Film program with-
out additional features, and is com-
manding ten cents downstairs and five
cents up. William A. V. Mack, for-
merly manager of the Peerless Feature
Film Company, recently took the man-
agement of the Crescent.
Bob Simpson, "The College Man,"
opens his big new theatre at 711 Crouse
avenue, and it remains to be seen just
what effect it will have on the new
Regent, which is three blocks down the
hill. The Simpson Theatre will charge
five cents straight while the Regent has
inaugurated a ten cent straight price.
The local musicians' union have
boosted the prices on the motion picture
houses with the result that every house
employing an orchestra has either
dropped one or two pieces or shortened
the hours. Leaders now receive $23,
and the balance $18 each per week.
William A. Mack,
Weather Brings Higher Prices in Syracuse
Eckel Theatre Raises Evening Admission to Twenty-Five Cents and Holds
the Crowds — Musical Union Boosts Salaries
28
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
Quebec Censors Cut 6,000 Feet a Day
Very Few Films Escape — Even Condemn Some of Dickens' Stories — Board
Prompt in Advising the Public of Its Action
JACKIE SAUNDERS CAST FOR
SIX PLAYS
Jackie Saunders, the little leading
lady of the Balboa Company, will be
featured in six productions by The Box
Office Attraction Company during the
JACKIE SAUNDERS
next five months. Miss Saunders made
her first screen success in the Universal
Studios of California, and she is now
firmly established with film patrons all
over the country.
In "The Will o' The Wisp" Miss
Saunders acted her part amid a gen-
uine raging flood in southern California,
and her daring is a feature in this
picture.
Other box office attractions releases
in which Miss Saunders is featured are :
"Little Sunbeam," "The Square Trian-
gle," "Rose of the Alley," "The Hunch-
back of Cedar Lodge," and the sixth
production, now completed, entitled
"Little Jack," will see her playing a
part in boy's clothes.
This fall Miss Saunders will be seen
in person in theatres in and nearby
where she has appeared on the screen.
Her tour is arranged by The Box Of-
fice Attraction Company.
WAR LOBBY FRAMES DRAW
CROWDS
Special to The Motion Picture News
Kansas City, Sept. 22.
The scarcity of pictures pertaining to
the European war has been met, in a
degree, by the lobby exhibits of several
of the Kansas City theatres.
Actual photographs, supplied by the
press associations and photographic cor-
porations, are shown in frames outside
the house entrance. Any number of
such prints have been obtained easily,
and will always attract crowds.
And from the crowds gathered be-
fore the house, the box-office always can
be expected to reap its reward.
Special to The Motion Picture News
Montreal, Sept. 23.
' I "HE Quebec Board of Censors has
been on the rampage again. It
seems to take periodic slaughtering fits,
and when this happens nothing escapes
it.
There is peaceful sailing for a week
or so, and the exchange managers are
even seen to smile. Then the black
week comes along, and the smile is gone.
The censors seem to take a positive
delight in announcing to the public how
many feet of film they condemn during
the week. They evidently think that it
is the number of feet killed that justi-
fies their existence, and is a correct evi-
dence of their intelligence as censors,
rather than a liberal judgment of what
the public should see and what they
should not.
Thus, we find that in a recent week
the censors rejected a daily average of
over 6,000 feet, while on one day over
10,000 feet were killed. "See how we
earn our pay," say the censors.
But what about the poor exhibitor and
the exchange? What the censors do
fail to inform the public about is the
nature of the films condemned, except
in some cases of the obvious fake
nature. They do not say that classics
go under the heel, just as freely as
fakes, that a picture is approved one
day, and then recalled on the exhibitor
a few days after.
They do not say that the best way of
getting a picture past them is to put it
through Ontario first, and then when it
bears the Ontario approval it generally
gets theirs.
There is no redress for the film ex-
change. No final court to appeal to un-
less he can get the board to change its
opinion, which, absurd as it may seem,
it has been known to do. Even some
of Dickens' classics have been almost
shipwrecked, and only saved at the
eleventh hour by heroic appeals.
The latest film to be killed is "Ger-
mania," some five thousand feet in
length. This in a way is only to be
expected.
There is no doubt that things are get-
ting to a very bad state so far as censor-
ship in Quebec is concerned. In my
opinion the only remedy is for the ex-
change men to get together and to cut
out Quebec altogether. It would be
costly, but it would be effective.
Then the exhibitors would get together
and by forcing the newspapers to ven-
tilate the matter, get the public to un-
derstand how the censors are killing
their amusement. This is the only way
to bring the thing to a definite con-
clusion.
Cincinnati Exercises Strict Censorship
Enforcing the Law in Letter and Spirit — Delay of the Board Holds Back
Leaders of Approved Films
special to The Motion Picture News
Cincinnati, O., Sept. 22.
npHE Ohio state censorship law is be-
ing enforced in Cincinnati by the
police. On Wednesday Chief of Police
Copelan notified all motion picture ex-
hibitors in the city that the police depart-
ment stood ready to enforce to the letter
the law compelling the censoring of all
films shown in Ohio.
The enforcement of the law, he pointed
out, meant that each film displayed on
any Cincinnati screen must bear the
leader furnished by the state board of
censors. Plain clothes men were sent
out to "have a look" at all the films, not
to speak of the policemen on the various
beats.
It looked very blue indeed for the ex-
hibitor, especially the owners of the big,
downtown theatres which book only first
releases, owing to the fact that the state
board seems to be overworked to such
an extent that leaders for censored films
have not been reaching Cincinnati on
scheduled time.
Films booked by these first-class
houses seemed doomed to be held back
or substituted by something which had
had a run or two.
Several of the most prominent ex-
hibitors, however, called the attention of
the chief to the fact that their business
would be seriously affected if the police
were to carry out the enforcement of
the law to this extreme.
They explained that they did not wish
to show films that had not been cen-
sored, but on many occasions were un-
able to secure the leaders for which they
had already paid in time to show ap-
proved films in their theatres.
They also told of the plan under which
they had been working; that of flashing
a slide before and after the approved
reel, giving the censor board's file num-
ber for it and stating that it had been
approved.
"We will not do this unless we have
first been given notice in writing from
the exchange furnishing us with the
films, that the statement is true," said
the exhibitors.
"The exchanges for their part cannot
afford to misinform us to this effect."
The chief finally agreed that this was
reasonable in view of the handicap under
which the board is now working and
consented to the arrangement. As the
result there has been practically no
trouble in Cincinnati regarding the en-
forcement of the law. Roe S. Eastman.
October 3, 1914.
THE MOTION PICTURE NEWS
29
MINNEAPOLIS EXHIBITORS PREPARE FOR WAR
The Battle This Winter Will Be with the $2.00 "Legitimate" Houses, and Only the Best Attractions
Will Hold the Patrons Who Are Fast Deserting to the Superior Photoplays and
Greater Comforts of the Motion Picture Theatres
special to The Motion Picture News
Minneapolis, Sept. 22.
WITH a pronounced forward
movement in the motion pic-
ture business already under
way, the theatres of the old school are
going to face a fight for their existence
in Minneapolis this winter, and unless
the best attractions obtainable are shown,
Minneapolis money is likely to find its
way to the motion picture coffers.
Changes in the film theatre line-up have
so massed the theatres in the business
district that ten minutes' walk from al-
most any point in the business district
will take the theatregoer to one of the
houses offering comfort and convenience
that other theatres can not offer and
offering the best of attractions.
The New Saxe theatre on Seventh
street has opened with a straight-away
picture program that is carefully chosen
and the Lyric, another Saxe house, has
changed its plans and will show the
Paramount films, charging ten and
twenty cents for the admission.
The New Palace theatre, which, when
opened, will be the largest theatre and
the most thoroughly equipped house in
the city of either the old or new school,
will put on films for at least half of its
program.
New Saxe Is Fireproof
The capacity of the two new theatres
combined is more than 3,000 and the
opening of the New Saxe indicated that
there will be no waste room in any of
them.
The New Saxe is thoroughly fire-
proof, with one balcony, and is elegantly
furnished. The aisles are carpeted,
seats are comfortable and the interior
decorations, in old ivory, gold and red,
are worked out artistically. Full par-
ticulars were given in the Motion Pic-
ture News of September 26.
The Lyric, which heretofore has al-
ways been in. the market for the best
offerings, will show films of the latest
novels and plays and will offer the same
high class house service as before.
Ruben and Finkelstein, owners of the
New Palace, will conduct this house in
conjunction with their other theatre,
the New Grand. They have announced
that they will buy the best films obtain-
able. These will be alternated with a
few high class vaudeville acts. The
New Palace will have retiring rooms
and parlors, a nursery and check room.
Young Women Ushers Are Popular
Ushering is beginning to be looked
upon as an art in Minneapolis theatres,
and many managers are employing
young women. Patrons of theatres ap-
preciate good usher service as they do
good table service in a cafe, and the
managers who have learned this have
responded quickly.
Courtesy and alacrity are vital points
in ushering. To get a late customer
seated quickly and politely and with so
little friction that he can enjoy the film
from the moment he sits down, is an
accomplishment that only well-trained
and experienced ushers have.
The success following the increasing
of ushering forces has caused the
smaller theatres to better their service.
Up-to-Date Exchange Methods
Any mystery necessary in the motion
picture business should be confined to
the plots in the films and not in the
business methods of the film men, in
the opinion of B. N. Judell, manager of
the Mutual Film Company's Minneapo-
lis branch. The branch has just moved
from its limited quarters in the Temple
Court building to a new, ground floor
store building at 22 Sixth street N.,
in the heart of the retail business sec-
tion.
The new branch has show windows,
4,200 square feet of floor space on the
first floor and a full basement beneath.
The company will get into the game
as other business concerns do.
The show windows willl show the
company's wares, the store will handle
film and theatre equipment and the busi-
ness will be modern in every respect.
Mr. Judell wants every Minneapolis
resident to know that his firm is in the
business of selHng picture film and will
ask them, through his advertising
methods, to go where Mutual films are
shown.
This is the only branch but one now
having a ground floor office, but others
are considering similar moves.
Many agree with Mr. Judell that when
the housewife goes to market to look
over the season's offering in table deli-
cacies and new fabrics, she would en-
jc.v at the same time looking over the
film market to see what is coming and
where it will be.
A New Advertising Feature
Maxson F. Judell, assistant manager,
is carrying out a new advertising fea-
ture that is aimed to get the public in
closer touch with the motion picture
people. He issues every few days a
news review of the motion picture field.
The review gives the movements of
the players, brief notes as to big plays
in the making, personal news of the
players and news of the film world in
general. It is printed on one sheet of
paper and is sent to the theatres to be
posted in the entrances of lobbies.
The reviews are also shown in the
display windows of the new branch
office.
Mr. Judell believes that Minneapolis,
far from being film crazy, is just be-
coming film wise, and that the pros-
pects were never brighter for a good
fall and winter season.
R. G. Marshall.
Binghamton Censor I
Central New York Managers Watching
Might Open Way for
Special to The Motion Picture News
Binghamton, N. Y., Sept. 23.
THE fight between the exhibitors and
the city officials has been carried
into the common council, and a lively
conflict is likely to result.
Ever since Mayor William R. Ely
asked the motion picture theatres to
close on Sunday there has been a con-
siderable stir, and it is probable that the
council will uphold the mayor in an ef-
fort to ascertain the legal status of the
question.
At the last meeting of the aldermen
an ordinance was introduced directing
that the corporation counsel make an
appeal to the Appellate Division from
the decision of Justice McCann ren-
dered in favor of the exhibitors who
asked for an injunction against the city.
Justice McCann in his decision holds
that motion picture exhibitions on Sun-
day are legal.
As soon as the ordinance was read
one alderman protested, and it went
^ight to City Council
the Outcome as a Favorable Decision
Sunday Exhibitions
over under the rule. He argued that
in view of the fact that one decision
had been rendered by such a high au-
thority that the matter should be
dropped.
All exhibitors in central New York
have their eyes focused on the Bing-
hamton fight because this decision may
pave the way for the return of Sunday
exhibitions in other cities where the ban
is on. W. A. V. Mack.
NEW BOISE THEATRE OPENS
Special to The Motion Picture News
Boise, Idaho, Sept. 21.
The Cozy-Tracy Theatre, Boise, Ida-
ho, is the name of a new motion picture
theatre which has just opened up here.
The theatre was formerly known as the
Old Boz, but has been closed almost
a year.
Fred N. Tracy is the proprietor and
is a strong advertiser, and expects to
made the business pay. Thus far he
has had good crowds at the house.
30 THEMOTIONPICTURENEWS Vol. 10. No, 13.
Serials Are Money-Getters in New Brunswick
Business Sustained in Motion Pictures Although the War Compelled the Cancellation of Annual Fairs —
Free Religious Subjects Failed to Divert Patronage from Regular Houses — Managers Advertise
Extensively with Satisfactory Results — Serial Dates Arranged to Avoid Clash
Sfecial to The Motion Picture News
St. John, N. B., Sept 23.
BUSINESS continues brisk with local
theatre managers, are the reports
from the Imperial, Gem, Lyric,
Star, Unique and Gaiety theatres. Every-
thing is satisfactory despite the aireful
predictions made concerning what would
happen in the amusement world when
war broke out.
Free motion pictures were offered at
the Opera House last week, in the Rus-
sell creation pictures, but not much in-
terest was manifested, and they did not
hurt the regular receipts in the other
houses. Though in other cities through
Canada annual fall fairs and exhibitions
were cancelled because of the European
trouble, the managers of the St. John
event of this nature persisted in carrying
out their exhibition, and it was quite
successful.
The motion picture houses increased
their business to quite an extent. Special
features were billed at all the houses for
the week of the fair.
Serials Seem Popular.
The serial scheme in pictures has
caught the fancy here and the belief is
that it has been responsible for much of
the steady flow of business through the
warm months of summer.
Most of the theatres have had their
especial serial feature and the nights of
its showing have proved particularly en-
couraging to the development of the
scheme, from a box-office standpoint.
An extensive advertising campaign
was conducted by each house before the
arrival of the opening dates for its par-
ticular serial. Heavily inked, large
black question marks standing out
boldly against the surrounding white-
ness of the columns heralded the com-
ing of the "Million Dollar Mystery" to
the Unique theatre, as well as the in-
ducement of the money prize offered for
the solution of the story.
Then came many notices in advance of
the showing -and the result was that on
the opening nights large crowds flocked
to the house, and each succeeding show-
ing has been marked with an increased
attendance.
Successful Advertising Plan.
Another very successful advertising
scheme was carried out in connection
with the presentation of the "Lucille
Love" series at the Gem theatre. An
ordinary letter appeared some time pre-
vious properly dated and signed, asking
information and offering a reward for
the whereabouts of "Lucille Love, an
attractive young woman of about twenty
years, last seen in Montreal, and said to
be then on her way to St. John."
This letter started people talking for,
they had never heard, that is the most
of them, of Lucille, and the comment
was augmented when there appeared
daily in bold, black type in the local
columns of the city newspapers, in a
bordered box the offer of a reward for
her whereabouts or information which
would lead to her discovery.
It was always strongly-hinted that she
was supposed to be on her way to St.
John. Finally, a few days before she
was due at the Gem, came the announce-
ment that she had been found, and was
really headed for St. John, and expected
at that theatre on Monday.
Fine Drawling Cards.
The Imperial was one of the first
theatres to take to the serial scheme in
St. John. When "What Happened to
Mary" proved so successful with them,
the "Kathleen" series was begun, and it
has proved an attractive drawing card.
It has been aided by an extensive ad-
vertising campaign continu^ed right up to
the close. This theatre is now continu-
ing its policy by the showing of another
serial hit, "The Trey o' Hearts," as
well as an Alice Joyce series, in addi-
tion to the Selig-Hearst News Pictorial.
The latter is also being shown at the
Gem, where the Marc McDermott series
npHE first expedition of motion pic-
ture actors to be granted govern-
mental permission to take pictures in
MIGNON ANDERSON
Yellowstone National Park, has returned
to the Thanhouser studio.
of "The Man Who Disappeared" is also
running. The Imperial also has an in-
novation in the first motion pictures of
local events, the soldiers off to war.
Different days were taken for the
showing of each of the serial films, so
that there would be no conflicting among
those who wished to see the several in-
stalments of each series. Thus it was
that the crowds were well sustained
throughout the summer.
One of the chief regrets of local man-
agers in this regard is that they have
been unable to have the showing of these
serial chapters come closer than has been
the case.
While it has been possible to present
one instalment a week in some pictures,,
for the most part the pictures have been
separated by a fortnight which tends to
lessen the interest of the patrons.
However, it has been shown that the
serial picture is popular in St. John. It
has proved a money-getter when the
thoughts of the public were turned
towards the great outdoors, the parks,
and the seashore, during the warm sum-
mer months, and that there has been no
slackening to any great extent of re-
ceipts is due in a large measure to the
success of the serial stories.
Frank McCafferty.
In the sending of a company to the
national reservation the Thanhouser
management scored a triumph. There
have been permits granted for the use
in the park of motion picture cameras,
but never before allowing a company
of actors to actually work on a picture.
The Yellowstone trip constitutes an
advance in the educational phase of the
motion picture industry. By these pic-
tures, which will soon be released by
the Thanhouser company, the scenic
wonders of the nation's first playground
will be brought to the millions of peo-
ple in the United States who are un-
able to go to the park.
This point was given emphasis by
Secretary of the Interior Lane, in grant-
ing the permit.
"I want as many of the people of the
United States to enjoy these national
parks as is possible," he said. "The
motion picture brings the wonders to
those who cannot journey here to view
them with their own eyes."
The pictures will first be shown to
the Secretary of the Interior at Wash-
ington. The company which went to
Yellowstone Park was headed by
Mignon Anderson and Morris Foster,
John Lehnberg appeared in the character
parts.
Thanhouser to Release Yellowstone Park Film
October 3, 1914.
THE MOTION PICTURE NEWS
31
FACTS FROM QUAKER CITY FILM CIRCLES
"Reel Fellows" Meet New President and Hold Promising Business and Social Gathering — Bosworth
Representative Entertains Trade and Daily Press — New Stanley Theatre Opens
with Ten-Cent Prices — What the Exchanges Are Doing
special to The Motion Picture News
Philadelphia, Sept. 23.
^ i TT^OR the purpose of research into
the souls of all 'Reel Fellows,'
sounding the depths of their
good fellowship, getting a line on their
appetites and capabilities for enjoyment
of entertainment of the most original
and startling description : —
"It was decreed and ordered (and
done) that a festive foregathering be
arranged to take place on Sunday, Sep-
tember Thirteenth, in the afternoon, at
the Ridge Avenue theatre, in the city
of Philadelphia v —
"And all 'Reel Fellows,' near-real,
would-be-real, and notoriously 'regular
fellows' be invited."
Having thus far plagiarized Steve
Talbot's letter of invitation, it might be
well to say a few words of what actually
did happen on the fatal afternoon of
September 13.
The newly-elected president, Eugene
L. Perry, opened the proceedings by en-
tertaining the festive foregathering with
several selections on the piano. This
was followed by a visit to the rear of
the stage, where "Smiling Jay" Emanuel
had laid out the festive boards (one
sheet and three sheets only, all others
having been barred by the "Bored Cen-
sor). These boards, although small in
size, groaned under their loads of "eats,"
while the liquid refreshments floated
awash in ice-filled tubs behind the im-
provised bar, which was covered with
the now supposedly obsolete six-sheets.
Having imbibed freely, wisely and not
too well, the assembled multitude then
adjourned to the auditorium, where en-
tertainment of a different character was
given. The Globe theatre (Juniper and
Market streets) orchestra rendered sev-
eral very snappy selections, until rudely
interrupted by Tom Gillen, who after
making a few remarks, introduced
Charles Boyd's "Petticoat Minstrels," of
whom there were seven. Their very
clever skit was followed by a two-reel
Keystone.
Promise Clubhouse Soon
The business meeting was called to
order at 4:20 P. M. and Simon Libros,
vice-president and one of the chief or-
ganizers, introduced the president, Eu-
gene L. Perry. In a few brief but stir-
ring remarks the president defined the
object of the organization, and which
boiled down, can be stated in three
words, "Sociability with business." He
also painted a word picture of the club
house of the "Reel Fellows," as it is to
be. The picture itself had apparently
been viewed through rose-colored
glasses, but there is no real reason why
every good "Reel Fellow" should not
put his shoulder to the wheel and help
make Friend Perry's dream come true.
The business part of the meeting con-
cluded with the receiving of applications
for membership, and the payment by
some of their initiation fees. One very
modest gentleman, who is a big theatre
owner here, being interested in about
thirty houses, but who refused to allow
his name to be used, contributed a "half
century" to the cause.
Promise has also been made by a very
prominent manufacturer to furnish the
club house from cellar to garret as soon
as a permanent building is secured. Both
these announcements were received with
much applause.
Financial Secretary Steve Talbot re-
ported the finances of the club in very
excellent condition, and received some
ten or twelve initiation fees, in addition
to a similar number of applications.
This brings the actual paid-up member-
ship to between forty and fifty, with
applications from over one hundred
more still pending.
"Smiling Jay" then passed out sam-
ples of the "weed," not, however, labeled
Pittsburgh this time, and the entertain-
ment was under way again. Richter and
Moore, cabaret entertainers, were fol-
lowed by another showing of the motion
picture which had been made at Atlantic
City on the first outing, August 16.
Bosworth Banquets Newspaper Men
It has been said that "there is nothing
new under the sun," but it seems that
Carl H. Pierce, special representative of
Bosworth, Inc., is likely to change that
saying. He planned and put over on
Wednesday, September 23, something
which sets a precedent in Filmdom at
least. On that day at 6:30 P. M., he
invited the dramatic editors of all the
Philadelphia newspapers and representa-
tives of the trade papers to be the guests
of his firm at a specially prepared ban-
quet.
The idea back of this spread is not so
much publicity for Bosworth directly, as
to have the newspapermen meet the
trade paper representatives and other
men from the film industry and by an
interchange of ideas over the festive
board to give the men of the "dailies"
a broader view of the motion picture
and its position, present and future.
Among the invited guests were George
Horace Lorimer, editor of the Saturday
Evening Post ; Howard Bonite, of the
Public Ledger ; Mr. Harry, of the Even-
ing Ledger: Mr. Diamond, of the North
American; J. Duffy, of the Press; David
Smiley, of the Bulletin; H. Deick, of the
Record; Harry Knapp. of the Inquirer;
W. Barren Lewis, city editor of the
Press; Mr. Ferris and F. V. Armato,
of the Evening Telegraph, all of the
Philadelphia newspapers. WilHam A.
Johnson, president ; R. M. Vandivert,
advertising manager, and Julian M. Sol-
omon, Philadelphia representative of
The Motion Picture News ; W. Ste-
phen Bush of the "Moving Picture
World," and Steve Talbot, of the "Bill-
board," will constitute the trade paper
array, and the business men will be
Stanley Mastbaum, Eugene L. Perry,
George Mann and Abe L. Einstein, of
the Stanley Company, and William E.
Smith of the Famous Players Exchange.
The Evening Telegraph is at present
the only Philadelphia newspaper which
carries a motion picture section, but it
is expected that one or more of the other
dailies will follow suit after hearing at
first hand what success has attended the
venture in other places. If the banquet
does nothing more than to give the edi-
tors and dramatic critics a new idea of
the motion picture, it will have been in
every way a success from the viewpoint
of the host.
In order to give the newspaper men an
idea of the modern picture as portrayed
by the up-to-date companies, Bosworth's
coming release, "The Pursuit of the
Phantom," was shown after the banquet.
Another thing introduced was Bos-
worth's new press sheet, gotten up in
the form of a miniature newspaper, and
which made its first public appearance
at the banquet.
New Theatre Opens on Market Street
The Ruby theatre, Marshall and Mar-
ket streets, Philadelphia, is the newest
photoplay house to invade this already
well covered business thoroughfare. It
opened its doors to the public on the af-
ternoon of September 5 with Jesse Las-
ky's production, presenting Edmund
Breese in "The Master Mind."
The house itself has been remodeled
from what was formerly a business
building but is in no sense to be com-
pared with the old store show. On the
contrary, it is a complete, well-equipped
and very beautiful little theatre, seating
about 350, with ample standing room
for at least 1(K) more. The exterior is
of terra cotta and gray brick and the
lobby is finished in marble with mosaic
tile floor.
The only display of posters is made
by means of one sheets in brass frames.
The upper floor, which still has the big
plate glass windows from the former
store, is used for the simple display of
a single three sheet in each window, the
balance of the window space being taken
up with neatly worded announcements
as to the character of the plays shown
within.
32
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
The interior is handsomely but simply
decorated in mauve and gold, with panel
effects in plaster for relief. The floor,
which is of concrete, is covered in the
standing space and the aisles by a thick
carpet of mottled brown, which harmon-
izes with the interior decorations and
the leather-upholstered and mahogany-
finished seats. The building itself is
about 40 X 100 feet and the seats are
unusually wide and comfortable and
spaced far apart as to rows. There are
four exits at the front, one on the side
and two at the rear of the building.
Two independent lighting systems
give either a direct or semi-indirect il-
lumination. Music is furnished at pres-
ent by a piano, but a Moeller organ is be-
ing installed, and will be in operation
within a week.
The attendants are all uniformed, the
ushers being girls, who wear the regula-
tion grey of all the Stanley chain of
houses. A waterboy, also in grey, is also
in attendance.
Among the innovations in this house
are toilets for both sexes. While the
newer houses up-town have these con-
veniences, this is the first of the East
Market street picture houses to provide
them.
Model Operating Room
The operating room is indeed a model
and is one of the best constructed and
best ventilated in the city. It follows
the compartment idea. Access to the
balcony on which this is located is to be
had by a carpeted stairway, in itself an
innovation, which leads first to the man-
ager's office. The office has a window
opening directly into the auditorium.
From the office a fireproof door leads
into the operating booth. Here one
finds two Powers 6-A motor-driven ma-
chines. So far as known, this is the
only house in the city at present using
mechanical drive, the fire marshal's rul-
ing requiring two licensed operators to
be always in attendance. This is no
doubt the reason why other houses have
not installed the motor-drive.
The rewind room is in a separate com-
partment beyond the operating booth,
and the rheostats are in still another
compartment partitioned off from the re-
wind room. In each case these compart-
ments are well ventilated by exhaust
fans, and the operating room, particu-
larly, is the coolest which the writer has
visited in the city.
The current used is direct current, and
is taken from the outside mains, no me-
chanical device except the rheostats be-
ing necessary to convert it for use in the
machines. The screen is a plain plaster
wall, about 11 x 14 feet.
The two operators are Tipton A.
Goldberg and William Williams, both
licensed. The house manager is Thomas
M. Chalfont, who is assisted by C. God-
win. The theatre is operated by the
Stanley Company, which owns or con-
trols nearly thirty others in this city and
nearby towns.
The program being shown at present
consists exclusively of Famous Players
and Lasky productions, as the main at-
tractions, with the Trey o' Hearts, Pathe
Daily News and single reel comedies as
fillers.
The admission is straight ten cents, a
new thing for Market street houses, al-
though several houses along the street
have in the past tried one and two days
a week with more or less success. There
are two houses west of City Hall which
charge high prices for admisson, but
the Ruby is competing not with them,
but with five-cent houses on both sides
and within two blocks each way.
World Film Branch to Move Office
While on his tour around the coun-
try, visiting the various World Film
company branches, Mr. Louis J. Selz-
nick, president and general manager,
stopped over in Philadelphia. After
looking over the film situaton as well
as he could during his limited stay, Mr.
Selznick made arrangements whereby
the local branch office would move into
new and more commodious quarters at
1316 Vine street, next door to their
present location.
This move is necessitated by the rap-
idly increasing business, under George
J. Briehoff, and is also in preparation
for the coming program of daily re-
leases.
Alco Opens Philadelphia Branch
The very newest exchange to open in
Philadelphia is the Alco Film Exchange,
Inc., whose headquarters will be at 1331
Vine street. John D. Clark will guide
the destinies of this exchange from his
newly-furnished mahogany office.
Judging from the expressions of opin-
ions on the "film rialto," it would seem
that the local exhibitors at least take
kindly to the idea of another program
of the calibre and quality which Alco
promises from its list of coming releases.
Mr. Clark, himself, is well liked, hav-
ing been until now with the Famous
Players Exchange. He requests that
note be made of the mistake in announc-
ing the Globe Theatre Building as the
office address. The office will be located
on Vine street, as above, and in the
heart of the "film district."
Box Office in New Building
William Fox's Box Office Attractions
Company have removed from their tem-
porary quarters at 1325 Vine street and
are now safely anchored at the new
building at 1333, which was especially
erected for them. While they are not
yet completely settled, they have some
innovations under way which will make
film history in Philadelphia.
Chief among these will be the private
projecting room, where exhibitors may
see what films they are renting. Joel A.
Levy, the manager, should receive the
credit for at last accomplishing this
needed reform. There will be fewer ex-
hibitors "stung" with poor features and
the Box Office folks will no doubt find
that their business will increase accord-
ingly.
Harold Rodner, who last winter was
very successful with his dramatic talks
on certain selected pictures, is back in
town and is booking for this concern.
The office is working in cooperation with
the Greater New York Film Rental
Company, a few doors above, and which
is also one of William Fox's ventures.
The Alhambra theatre. Twelfth and
Morris streets, Philadelphia, which was
recently purchased by Stanley Mast-
baum for an undisclosed consideration,
is being entirely redecorated and refitted
and will open under its new management
on September 28 with vaudeville and pic-
tures. The pictures will be Paramount
Program.
SCTENE FROM "THE AZTEC TEEASTTEE"
(Eclair — Two Reels — September 23)
October 3, 1914.
THE MOTION PICTURE NEWS
33
EDITOR'S NOTE. — It is the desire of "The Motion Picture News" to include under this heading novel advertising
ideas, successful schemes in the management, decoration and equipment of the theatre — everything, in fact,
done by the exhibitor to stimulate his trade. We invite every exhibitor to write us about any new
enterprise he has; also to come to us for advice or information along any line. Address:
Editor, "The Motion Picture News," 220 West Forty-second Street, New York City
TO EVERY EXHIBITOR HIS OWN
PROBLEM
' I 'HE individuality of the problems
confronting the picture theatre
owner and the diversity of their solu-
tions is told in the stories of two houses
in Kansas City. Within walking dis-
tance of each other, the conditions sur-
rounding the one are entirely different
from the conditions about the other.
And methods that made good business
for one fail almost entirely in the other.
The new Royal theatre, located in the
center of the uptown .shopping district,
is perhaps the costliest exclusive picture
house west of Chicago. Recently com-
pleted at a cost of more than $50,000,
its rent and expenditures are so large
that it must be packed many times a day
at an admission fee of ten cents to re-
turn a profit to its owner.
And the Troost theatre, surrounded by
a boarding house section and drawing
its patronage nightly in competition with
the cheaper vaudeville houses, has been
unable to raise its prices to the higher
level.
Within a few blocks of the Troost
Theatre, two vaudeville houses offer
seven acts and several reels of first-run
pictures for ten, twenty and thirty cents.
Yet, the Troost Theatre is located in the
residence district but faced the problem
of competing with the vaudeville houses
which beckoned the shop girl, the clerk
and the stenographer living near it.
The price of admission thus became a
factor in the race for business between
the two. And the Troost Theatre stuck
to five cents.
The Royal is not so confronted with
the problem of the admission fee. Its
patronage is unlimited, shoppers, busi-
ness men and women, out of town
visitors and everyone who was in the
business district.
Through its lavishness, its display, and
its greater financial power, it could fight
the vaudeville and legitimate houses on
the basis of attractions shown.
The result has been that the policy of
the Royal is now the showing only of
lengthy, stupendous features, running
afternoon and night, and changing twice
a week. The Troost Theatre has been
obliged to adopt the policy of five reels
of new pictures every night, running
nothing over two reels in length, and, as
a concession to the nearby vaudeville,
staging a single song-and-dance act each
Sunday afternoon.
The Royal Theatre has been enabled
to advertise in the newspapers, to pro-
gram its offering. The Troost avenue
house was enabled, owing to the class
of its patrons, to depend entirely on
screen advertising. It never advertises,
it never runs a feature longer than two
reels, and it never shows a story featur-
ing "kid actors."
The uptown theatre is run on abso-
lutely different lines. Its program for
the last two weeks shows only four
subjects: Henrietta Crosman in "The
Unwelcome Mrs. Hatch," Jack London's
"Burning Daylight," Dustin Farnum in
"The Virginian," and H. B. Warner in
"The Lost Paradise." In the same
length of time, the residence theatre
would show four different reels each
night.
That the policies of the two houses are
successful is shown in the box-office re-
ceipts. Both are on the right side of the
ledger, although during the first few
weeks when the Royal showed a diversi-
fied program that could not be said.
CLUB OF RED HEADED BOYS
CPOKANE, Wash., ,has at least one
^ theatre manager who believes in
getting right in on the ground floor with
the kiddies and bringing up his future
patrons in the right way.
He is Dr. H. S. Clemmer, who runs
the Casino and Clem picture houses. As
the first step, the doctor has organized a
club for all the brick-topped boys in
Spokane, to be known as Clemmer's
Red Heads. The membership already
threatens to go high into the hundreds.
Dr. Clemmer himself was a red head
once, though his rubicund locks since
have been seriously assaulted by bald-
ness and streaks of gray.
But he knows the humiliations and
heaps of epithets centered upon the
small boy's flaming dome and he insists
that, instead of being a target for ridi-
cule, the red-headed boy should find his
vivid locks an asset.
So he has invited all the lads with
Titian-tinted tresses who are between
six and twelve years of age to register
their names at the Casino for the new
club.
To each is given a numbered button,
bearing the inscription of the red-headed
organization. And he has planned a
number of entertainments for them. On
Monday, September 14, he had the boys
as his guests at the Casino and then
bundled them onto special street cars to
take them to the Interstate fair.
PRODUCER LECTURES ON FILMS
T IGNATIUS FINNIGAN has pro-
* duced a four-reel war drama
through the Yale Feature Film Com-
pany of St. Louis, entitled "Quantrell;
or, the Border Wars of Missouri and
Kansas." Missouri, as a neutral state
during the war, was nevertheless the
scene of many a conflict between the
opposing factions.
The pictures were made at the actual
places of the original battles, and Mr.
Finnigan lectures where the films are
run, telling the dates and names of
places and characters in the pictures.
The feature is arousing great interest
because of its local historical value, and
it is being booked by many exhibitors.
PRIZES FOR THE CHILDREN
'T'HE Alhambra, Washington, D. C, is
making a unique offering in the form
of coupons issued with each ticket. The
one having the greatest number of these
coupons is entitled to a prize. The con-
test will "close in September, and the
prizes, especially designed for the chil-
dren, consist of elaborate toys.
Wm. A. Airey, manager of the Al-
hambra, has a warm spot in his heart
for the young folks, and he is always
doing something for their interests. He
invites suggestions of educational, his-
torical or classic photo-plays from
school pupils, and will secure these films
and advertise them in sufficient ad-
vancement for students to take advan-
tage of their appearance.
STAGE SETTING-LIKE PICTURE
npOM MOORE, the man who does
big things in Washington, D. C,
has given the Capital City the last
word in motion p'icture theatres in
the opening of the Strand. With ex-
tensive remodeling to the amount of
$18,000, an artistic display of electric
lights on the exterior, an attractive
and convenient new entrance, and a
34 THEMOTIONPICTURENEWS Vol. 10. No. 13.
list of booking that compass the best
of the world's industry, there is noth-
ing left for the public to desire.
The interior decorations are rest-
ful and artistic in color and design.
The lighting system is mellow and
the comforts for patrons are looked
after in the form of easy seats, broad
aisles, retiring rooms, a luxuriantly
fitted-up foyer, etc. Young lady ush-
ers are in attendance, most courteous
and attentive.
The opening production was that
of "Cabiria," direct from New York.
The prices for this production are
placed at fifty and twenty-five cents,
according to location, with couponed
seats.
Mr. Moore introduced a novelty in
offering "Cabiria," in that he created
the Strand into a veritable Oriental
palace, with burning censers emitting
aromatic odor, gorgeous draperies and
walls hung with ancient weapons.
Even the ushers and theatre attend-
ants were dressed in Oriental cos-
tumes. The stage was set as an Ori-
ental palace, made possible through
the courtesy of Charles Hanford, the
well-known classic actor, who offered
his private scenery, which is histori-
cally correct.
The ensemble was brilliant and
effectve. Mr. Moore promises to
mount all of the attractions at the
Strand in a similar manner.
HOUSE FLIES MADE USEFUL A T
LAST
V\/''HEN the St. Louis Republic
^ ' was conducting a swat-the-fly
campaign, Fred Wehrenberg, manager
of the Best Theatre, Jefferson avenue
and Cherokee street, took advantage of
the interest evinced in the crusade and
used the idea to advertise his theatre.
All school children who brought fifty
dead flies received a ticket to the show,
and while the flies were not rigorously
counted, the business increased to the
extent that every child brought along
admiring parents, relatives and friends,
and Mr. Wehrenberg was voted a wide-
awake and liberal motion picture ex-
hibitor.
BABY PICTURE CONTEST
A J. KRUSE, a grocer, found a way
^* to increase his business and at
the same time bring big business to the
Paris Motion Picture Theatre at De-
catur, 111., by putting on a baby contest.
Pictures of nearly a hundred children
of the city were taken and slides were
made. For a whole week these pictures
were flashed on the screen at the Paris
Theatre and every patron was given a
ticket to vote on the prettiest and most
comical babies.
Thousands of votes were received
during the week. The picture of Mrs.
H. D. Feltz in her yard with her chil-
dren and her chickens won the first of
the sixteen prizes in the two divisions.
First of New Lubin Series Promises Success
Lord Cecil, the Hero, Has All the Pleasing Qualities of Robert Louis Steven-
son's Prince Florizel of Bohemia
' I 'HE latest entrant in the lists of
serial film productions is the Lubin
series entitled "The Beloved Adventur-
er." The series will consist of fifteen
reels released on Mondays.
The first one was shown on September
pretends to object and has the count
plan an elopement. Lord Cecil learns
of this and has a friend drive the car
in which the couple start for a minister.
They are taken to an inn where an
obliging actress accuses the count of
SCENE FROM "AK AFFAIR OF HONOR," PART 3 OF "THE BELOVED ADVENTURER'
LUBIN SERIAL (Released Septe.mber 28)
14. Strictly speaking, the reels do not
form a serial, but rather a group of
stories in which the principal character
is the same, but the subordinate ones
vary. It is in this case similar to series
which have appeared on many occasions
in magazines.
Lord Cecil, an English peer, who in
polish, urbanity and general culture is
almost the equal of Robert Louis
Stevenson's Prince Florizel of Bohemia,
is the beloved adventurer. His code of
honor is as fixed in its course as the
movements of the planets, yet it allows
him to always do the right thing at the
right time.
In the second story what appears to
him the right thing would hardly appear
so to the average person, but Lord Cecil
faces the situation without flinching.
"The Beloved Adventurer'' was writ-
ten by Emmet Campbell Hall, who has
a large number of successful scenarios
to his credit. Arthur V. Johnson is the
man who has had charge of producing
the series.
In the first story Lord Cecil appears
in the role of a latter day knight-errant
rescuing a girl from an unfortunate posi-
tion which is partly of her own creation.
The girl, who is an heiress, has be-
come infatuated with a penniless foreign
count. This situation is really the re-
sult of careful scheming on the part of
an adventuress, who is to get a large
commission for marrying the girl to him.
In order to appear quite out of it, she
Ijeing her husband. The girl realizes
her mistake and allows Lord Cecil to
see her safely home.
The second adventure is more tragic
in its nature, as it concerns treachery on
the part of Lord Cecil's younger brother.
After straightening things out he makes
it clear to the younger man that he
considers suicide his only course.
Whether or not his suggestion is
adopted is not disclosed in this reel.
THEATRE OWNER JOINS KAN-
SAS EXCHANGE
special to The Motion Picture News
Kansas City, Sept. 22.
Carl Mensing, owner of a string of
picture theatres in Leavenworth, Kan.,
and R. V. Rothermel, formerly manager
of the special feature department of the
local branch of the General Film Com-
pany, have joined the staff of the Kan-
sas City Feature Film Company. Mr.
Rothermel will liandle the Paramount
service for the Kansas City company.
Mr. Rothermel's departure from the
General Film Company marks the abol-
ishment of the special feature depart-
ment in all the branch offices of that
company. About six months ago the
company began handling the special fea-
tures through the regular service chan-
nels in several cities.
Mr. Mensing will not give up his the-
atres in Leavenworth, but will manage
them from here.
October 3, 1914.
liuiiiwiiiiiiiiiiiiin
THE MOTION PICTURE NEWS
35
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THe THeatre of Today
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This Page, Conducted Under the Auspices- of the Buyers' Service Department, Is Designed to Bring the Manufac-
turers of Accessories and Equipment and the Exhibitors Into Closer Touch with Each Other. It Is
for the Service of the Buyer and the Seller Alike. All Questions Will Be Answered
in These Columns and Communications Will Be Welcomed
THE COST OF LOCAL FEATURES
T N answer to a number of inquiries
resulting from an article on this
page in last week's issue, entitled "Suc-
cess with Local-Event Pictures," I have
obtained an interview from Mr. H.
Frohmann, who took the pictures of the
baby parade mentioned. I have append-
ed it herewith, and it will answer the
questions "How much will it cost?" and
"How shall I go about to get a local
event taken?" for a number of these
inquiries have been framed in these
words.
The prices quoted here are on East-
man stock, the only kind that Mr. Froh-
mann uses. Mr. Frohmann, representing
the Acme Film Company, 145 West 45th
street, New York City, makes a special-
ty of local event features, expressed
himself as follows :
"An exhibitor, Mr. Brown, we'll say,
in a certain town, learns of a coming
local firemen's parade, baby contest, a
dedication of a new school, or some-
thing that the town and local people
are directly interested in.
"He considers having the film made of
this local happening and use it as a fea-
ture attraction in his house. In some
way he finds out that I am in the busi-
ness of making local event pictures and
gets in touch with me. I call on him,
find out the nature of the event, in this
case a local volunteer firemen's parade,
and suggest that he will need about five
hundred feet of film.
"The price of this film will be $87.50,
and that includes negative and one print,
which becomes the property of Mr.
Brown, to rent to any other exhibitor
or anything else he wants to do with it.
After contracting with me to take a
picture, he must start to advertise the
coming feature, either by special circu-
lars, advertising in the local papers, and
on the screen of his theatre.
"The real need of this advertising lies
in the fact that everybody in town, who
intends to participate in, or witness the
parade, will try to get into the picture.
And the more local faces on the film,
the better from a box office standpoint.
The local advertising attended to, there
is nothing to do until the day of the
parade.
"On the day of the parade, the camera
man or men, as the case may be, gets
on the job early, snaps the crowd as-
sembling, gets views of any happening
in the vicinity of the line of parade.
"If I think only one camera man is
needed I station him at the reviewing
or grand stand, and snap the parade
as it passes, and between times obtain
views of the crowd, the idea being to
get as many faces as possible in the
picture. We will say I have now used
the five hundred feet of film contracted
for and that Mr. Brown suggests that
while we are there we get some pictures
of different parts of the town and the
front of his theatre, showing his patrons
going in and coming out. We will say
this takes up another two hundred feet
of film.
"My prices are twenty cents per foot
up to two hundred feet, seventeen and
one-half cents up to a thousand feet, and
fifteen cents per foot over a thousand
feet. These prices include everything,
camera, camera man, or men, titles, sub-
titles, negative and one print."
These prices apply to any town, within
a radius of a hundred miles of New
York, and the film can be delivered
twenty-four hours after taking the pic-
ture.
Another side of the local-event-
feature is this : Let the exhibitor buy his
own camera.
These cameras range in price from
$80 to $325. After getting his film
he can have it developed, printed and
have subtitles made at a cost of
about five cents per foot, titles separate
at six cents per foot. A glance over
any issue of The Motion Picture News
will show the exhibitor where he can
get the camera and have his films fin-
ished, etc.
The raw film can be purchased for
$2.50 to $3.25 per 100 feet. Suppose
the exhibitor gets a $300 camera, one
thousand feet of film, and starts in.
Suppose he takes one local event a week,
say one .thousand feet of film or two
events of five hundred feet each.
Then his expenses will look like this :
Raw film, at $3 per 100 ft,
1,000 ft $30.00
Printing, developing and sub-
titles, at 5c per ft., 1,000 ft.. . 50.00
Titles, at 6c per ft., 5 ft 30
He can run this film two or three days
or a week, if necessary. Taking a run
of three days, the average 500-foot local
event would stand him $40.30, or quite
a little less than the average big feature
of $25 to $50 a day, and perhaps draw
better. Then again, if another theatre
in town could use the film to advantage,
he could get some of his outlay back
by renting it, say, for $10 or $15 a day.
H. S. FULD.
$80.30
"GOOD SHOWS OR NOTHING"
it/^ GOD shows or nothing" is the
motto of Manager Robert
Brown, of Middlesboro, Ky., of the
Manring Theatre, to which Middles-
boro is indebted for the very best
attractions.
Strict adherence to this slogan has
cost money, lots of it, but upon this
plan remarkable success is being built
for the house. Time and again, the
manager says, he has been advised by
kindly intentioned friends to "give the
people any old thing," and thus make
more money for himself.
"I believe that I have given the
people the best pictures produced,"
he says, "and it is my intention to
keep it up. Neither the people of a
community nor its institutions can
stand still. They must either advance
or go backward." And it was on this
philosophical conclusion that he long
ago set the standard of the Manring
upon a sliding scale, inclined upward.
**TN fact," he says, "the public it-
self fixes the standard of amuse-
ment in a community, and it is only
necessary to keep in close touch with
their changing tastes to supply what
they demand. In following out this
method of catering to the theatre-
going public, however, I have often
been forced to put on pictures and
vaudeville bills here at popular prices
that could not, and would not, be of-
fered in the larger cities at twice the
price.
"Although Middlesboro has a pop-
ulation of a little over 7,000, and is lo-
cated in what was once the wildest
and roughest section of the mountain
country, it has become a model, pro-
gressive city with a population made
36
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
Warner's First Special Is "Kitty Cobb"
James Montgomery Flagg's "Adventures of Kitty Cobb" Are Announced for
Release October 5 — Special Paper with the Production
up of the highest type of citizenship.
Giving large city shows in a small
town and at small town prices often
has proven a serious problem. How-
ever, the reward that comes with
merited appreciation fully justifies the
efforts of the theatre manager who
really desires to please patrons."
Some of the recent high-class film
productions shown at the Manring
were "Quo Vadis?" "Last Days of
Pompeii," "Terrors of the Jungle"
and "Wild Animals at Large." In
order to obtain these pictures Man-
ager Brown was compelled to pay
dear for them.
The public does not realize that
every day added to the age of a pic-
ture lessens the cost to the house
showing it. Instead of waiting thirty
to sixty days to secure a picture for
his patrons, when it would cost him
half what it would require to get an
up-to-the-minute film, the features
and other productions are always of
the newest.
WAR FAILS TO CURTAIL
PRODUCTION
Special to The Motion Picture News
Los Angeles, Sept. 21.
While it is a fact that manufacturers
will suffer a great loss because of the
European war making it impossible to
sell prints abroad, local studio mana-
gers emphatically deny the stories that
it will reduce production in Los An-
geles, by the established companies hav-
ing regular releases.
It is said that statistics show thai
fully 40 per cent, of the prints from
American negatives are sold to Euro-
pean buyers, while the product of Euro-
pean manufactures shown to the Ameri-
can public constitutes but eight per
cent.
Of the American negative fully 70
per cent, is made in Los Angeles and
suburbs.
OPERATOR BURNED IN BOOTH
Emil Rush, operator working under
the jurisdiction of Local No. 165, Mov-
ing Picture Operators Union of Cincin-
nati, was severely burned during a fire
at the Elm theatre at Elm and Findlay
streets several days ago.
The fire resulted in the operator's at-
tempt to save an old and badly patched
film, which became ignited when it
caught in the machine. He was burned
about the hands, arms, face and neck.
Most of his hair was singed from his
head. Little damage other than to Rush
and the film was caused.
ROUSSEL ON THE ROAD TO
RECOVERY
Friends of Arthur Roussel, vice-pres-
ident of Pathe, will be pleased to learn
that the crisis of his illness has been
passed, and that he is now on the road
to recovery after an eight weeks' con-
finement to his bed.
\X7HEN James Montgomery Flagg,
^ ^ the celebrated illustrator, pro-
duced his series of drawings portraying
"The Adventures of Kitty Cobb," he
little dreamed of the popularity they
were destined to arouse, yet by the time
only three or four of them had appeared
an enormous public was eagerly looking
for them week after week.
The drawings were originally made
for the New York Sunday World. Then
they were syndicated to leading news-
papers throughout the United States, the
aggregate circulation mounting into the
millions. Afterward they were pub-
lished in book form, and the book proved
to be one of the "big sellers." Finally,
the motion picture camera got busy with
Kitty, the result being one of the most
delightful four-part dramas ever filmed.
This picture has been secured by War-
ner's Features, Inc., and will be re-
leased shortly as a special.
Having been made under the personal
supervision of Mr. Flagg, the picture
TN accordance with the progressive
*- policy which has been characteristic
of the Picture Playhouse Film Com-
pany since its entrance into the moving
picture field, that company has just an-
nounced a new and distinct departure in
marketing its films by purchasing a
number of single and two reel comedies,
which the company will hereafter add
to its regular three, four and five reel
service, so as to provide a complete
evening service for the theatres which
are booking its attractions.
The company announces that it has
been successful in closing a contract for
the purchase of a new series of come-
dies to be known as the "Polidor Se-
ries," which have been universally pro-
nounced by ihe theatres at which they
have been tried out as a great hit.
""The Peoria Film Exchange, of 505
•*■ Fulton street, Peoria, 111., reports
a steady increase in sales. This concern
is owned and managed by S. N. Robin-
son president, and M. H. Livingston,
secretary and treasurer.
The company carries in stock, all lead-
ing makes of projecting apparatus. The
concern has a very interesting proposi-
tion for all purchasers, and any exhib-
itor wishing to purchase a motion pic-
ture machine, or any other article in his
line, will do well to see the company.
carries out the artist's ideas to perfec-
tion. The part of Kitty is played by
Marian Swayne, a pretty, sweet-faced
little lady who bears a strong natural
resemblance to the fascinating heroine
of the drawings. She is supported by
a strong cast, the photography is won-
derful, and every detail has been care-
fully worked out.
At the offices of Warner's Features,
Inc., it was stated that "Kitty Cobb"
will probably be leased on October 5.
A large amount of unusually attractive
advertising matter has been prepared.
The lithographs, for example, include,
one, three, six, twelve, sixteen and
twenty-four sheets. All are reproduc-
tions of original drawings made by Mr.
Flagg for this purpose, and are in seven
colors.
"Kitty Cobb" is the first of the specials
which will be released by Warner's Fea-
tures, Inc., in addition to the new com-
plete program. Others will be announced
in ample season for all interested.
The results obtained were so com-
pletely satisfactory to both the moving
picture theatre owners and to the Pic-
ture Playhouse Film Company that ar-
rangements were immediately made to
place the policy in operation.
If this booking of comedies with feat-
ures continues to prove successful, it is
probable that other feature houses will
follow the lead of the Picture Playhouse
Film Company in offering a like induce-
ment to the trade, as the present de-
mand for comedies is so great.
The comedies which the Picture Play-
house Film Company has arranged for
immediate release will be shown at a
private exhibition. An announcement of
subjects and a review of the comedies
will appear in these pages at an early
date.
Some of its recent installations are :
The Royal Theatre, Monmouth, 111.,
two 1914 model Motiographs, motor
driven ; the Apollo Theatre, Peoria, 111.,
tv/o 1914 model, motor driven, Mo-
tiographs ; the Motiograph Theatre,
Brimfield, 111., one 1914 model, motor
driven, Motiograph ; the Metamora Pic-
ture Company, Metamora, III, one 1914
model Motiograph ; the Rose Theatre,
Minonk, 111., one 1914 model, motor
driven, Motiograph ; the Lyric Theatre,
Lacon, 111., one 1914 model Motiograph.
Picture Playhouse to Market Comedies
With the Company's Three, Four and Five Reel Pictures, Exhibitors Will
Have a Complete Evening Service
Peoria Exchange Finds Fall Business Excellent
Company Recently Placed Nine Projection Machines in Nearby Towns — It
Carries Full Stock of Accessories
October 3, 1914.
THE MOTION PICTURE NEWS
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37
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How fl^xhibitors Advertise
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MEDIEVAL HERALD AS A
" BALLY-HOO "
npHE Capital City Film Production
-■■ Company, Albany, N. Y., hit
upon a novel scheme recently to ad-
vertise one of its local films, screened
at the Grand Theatre. A herald, cos-
tumed in the habit that his proto-
types used to affect, promenaded the
principal streets of the city. He had
a rich voice and he kntw how to use
it. Stopping all of a sudden he would
shout:
"I was a scoffer in the past. I did
not believe in progress. Now I see
myself as others see me. If advertis-
ing had been one of the forces of my
day I would have laughed at it;
science or business, all, everything
must be of the old times like me. .
"But now I know better. The
Scotch bard said we have not the gift
to see ourselves as others see us. It's
not so, but a true word.
"I'll prove what I say. Were you
at Chadwick Park during the week?
Did you see the Senators in action?
Were you over in Troy to see the
races? Were you shopping on Pearl
street during the week? Were you at
the band concert in Washington Park
last Sunday? No? Well, then per-
haps you were at the corner-stone-
laying of the Third Reformed
Church? If you were at any of
these places you can see yourself as
others see you."
The listeners all expected an invi-
tation to gaze in a crystal ball for the
remarkable sum of twenty-five cents,
or some like proposition. But none
was forecoming. They waited the
solution.
"Come one, come all, to Proctor's
Grand and see how you looked when
you went here and there. The eye of
the camera was upon you. See your-
selves if not for vanity, then for curi-
osity.
"You see I'm advertising now. It
pays. Before I was a ghost I was a
hard-shelled retrogressive crab; now
I am a radical. Get in line. See mov-
ing pictures. Get the habit."
COOL COMFORT BY SUGGESTION
IT is no easy matter to hold business at
an airdome when the temperature is
hovering around the freezing mark, and
the average citizen is thinking about
starting a fire in his furnace.
Dennis J. Sheppard, proprietor of the
Open Air Theatre in East Jersey, near
First street, Elizabeth, N. J., is keeping
up his attendance by eccentric advertis-
ing.
On the coolest nights Mr. Sheppard
and his assistants parade around in their
shirt sleeves and wield palm leaf fans,
and the programs at the theatre are
made up of pictures with a frigid at-
mosphere.
On the coolest night last week the
feature picture was a two reeler chock
full of snow scenes. A Pathe split reel
showing scenery in Switzerland with
ice-capped mountains as the piece de re-
sistance, created more talk than many
expensive features.
Strange as it may seem, the receipts
were doubled the next night.
HOME TALENT IN FILMS
^PEAKING of gathering in summer
business J. Floyd Hopkins, manager
of the Colonial Theatre, Harrisburg,
Pa., says his plan of producing home
plays, written by home playwrights and
acted by amateur home talent in home
surroundings beats any one thing he
ever tried for swelling box office re-
ceipts.
Hopkins, by the way, claims that this
plan is entirely original with him, al-
though since he adopted it several weeks
ago it has been copied with success in
other cities.
An expert motion picture photo-
grapher was brought here and he got
right on the job with his little machine.
Hopkins offered liberal prizes for
scenarios by Harrisburg authors, and he
got some cracker jacks. Then he organ-
ized a home company of more than one
hundred amateurs who took to acting
with great enthusiasm.
"You would be amazed," said the man-
ager, "how many Harrisburg people are
ambitious to become moving picture ac-
tors, and I guess it's the same way in
every city if you only give 'em half a
chance.
"It looks so easy to them when they
see the professionals' acting thrown on
the screen that they just 'mobilize' by
the score when we call for volunteers.
"And speaking of that acting ! Say !
It has high-priced comedy beaten a hun-
dred ways. In one act the heroine was
supposed to be near drowning in the
Susquehanna river, off Market street.
Her city lover deserted her in the hour
of peril, but her old-time country sweet-
heart got right on the job and rescued
her.
"And would you believe it, at the very
time she was supposed to be nine-tenths
of the way to Paradise that amateur
heroine just quit splashing around in
the water and paused to adjust the comb
in her hair. We didn't cut out a line
of it, either. That is the kind of stuff
that makes the fun.
"When you get a hundred home people
acting for you in home surroundings
you would be surprised how many hun-
dreds more become interested and come
to see the pictures. We put 'em on
about once a week and advertise them
well in the newspapers. It has been a
big boom for the Colonial in what might
have been a dull season.
"You interest not only the actors and
their friends, but all the people in the
parts of the town where the acting is
pulled off.
"We go to the front door and ask the
owner please to let us have the use of
the house for a while for the film man.
You ought to see the expression on his
or her face, but the owner almost always
consents. Once we induced the house
owner to persuade the cook to climb out
of the third story window in an elope^
ment scene. She did it, too.
"Now, don't you think that's going to
bring people to the theatre? The house-
holder and his friends, the cook and her
friends, the actor and their friends and
anybody who hears about somebody they
know having figured in the pictures in
one way or another? It's a great
scheme. If you run a motion picture
theatre try it."
STICKING WITH A STANDBY
f\NK of those popular advertising
schemes which is "old yet ever
new" is being tried out at the Royal
Theatre, Elizabeth avenue, Elizabeth,
N. J. of which William R. Brown is
manager.
It is a voting contest, the two win-
ners of which will be given a trip to
Washington, D. C, with all expenses
paid. Only women are allowed to com-
pete for the prizes. Each five cent ticket
sold at the theatre is worth ten votes,
and ten cent tickets twenty votes.
Double votes are given at matinees.
Strips of twenty tickets are offered to
the competitors to sell among their
friends, and these are good for from
eight hundred to one thousand votes.
The contest has just been started, and
will close on October 17.
Nine local business men are also in-
terested in it, and will bear a part of
the expense, although the theatre gets
the credit for running it off.
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
Alco Exchanges Are Multiplying Fast
Lichtman, on Four Weeks' Tour, Reports Opening of Many Branches — Seely
Finds New England Territory Responsive
' I ■^HE Alco Film Corporation, of
which there are five producing
allies, The All Star Feature Corpora-
tion, The California Motion Picture
Corporation, Popular Plays and Play-
ers, Inc., the Favorite Players Film
Company and Excelsior Film Corpora-
tion, announces its complete program,
which will be seen throughout the coun-
try beginning October 5, when Ethel
Barrymore, in Augustus Thomas' "The
Nightingale," will be released.
First comes Miss Barrymore, followed
by the excellent Irish character delinea-
tor, Andrew Mack, in the popular work,
"The Ragged Earl," and then Carlyle
Blackwell in "The Key to Yesterday."
Al. Lichtman, for the past four weeks
touring the country opening branch ex-
changes and contracting for the dis-
tribution of the Alco products, returns
to New York this week with the an-
nouncement that the entire United
States has been covered.
Although practically a closed corpor-
ation, the Alco people have been flood-
ed with offers of financial assistance
from prominent film men, if they would
but allow the Alco program to be con-
trolled in certain territory by them.
Walter Hoff Seely, head of the Alco,
paid a flying visit to Boston the latter
part of last week and reports excellent
results of the Alco system throughout
New England. Alexander Beyfuss,
head of the California Motion Picture
Corporation, reports the Coast up and
ready to take Alco.
Paramount Releases Another London Film
"Martin Eden," a Bosworth Production,
Regenerated Through
i'jyTARTIN EDEN," Jack London's
^^■i- virile story of the escape of a
young sailor from ignorance and pover-
ty, has been made by Bosworth, Inc.,
into a feature film production of six
reels, and is now being released through
the Paramount Program.
We see Martin living the happy-go-
lucky life of a sailor, and becoming
Pictures the Life of a Careless Sailor
the Love of a Girl
Hobart Bosworth, who needs no in-
troduction either to theatregoers or to
picture fans, directed the production.
He picked his types for the roles with
unusual care, and the entire picture was
directed in his usual masterly manner.
He was the first director to give the
photographer credit on the screen. In
"Martin Eden," as in other Bosworth
A BEACH-COMBER IS THE SOUTH SEAS
(Scene from Martin Eden, Bosworth — Paramount Feature)
XOTTIE BRISCOE IN LUBIN
SERIAL.
Lottie Briscoe, star of the Johnson-
Lubin Company, is now having a great
■opportunity to display her remarkable
.histrionic ability as Betty in the Lubin
LOTTIE BRISCOE
fifteen-part story, "The Beloved Adven-
turer."
As the part was created especially for
her, it is perfectly adapted to her par-
ticular characteristics and talents.
-MONTREAL EXCHANGE BUYS
LIFE PHOTO RIGHTS
'The Equitable Film Exchange of
IMontreal, Canada, has purchased the ex-
clusive Canadian rights to all of the
■Life Photo Film Corporation produc-
'tions.
David Roskam, the president of the
Equitable Film Exchange of Montreal,
-took a flying trip to this city in order
to close this deal.
Mr. Roskani has just opened a suite
of offices at 591 St. Catherine street, W.,
Montreal, through which he will handle
.all the Life Photo productions.
TURNER ENJOYS WELL
EARNED REST
After a two weeks' visit among his
iriends in New York, Otis Turner,
director of the Turner Special Feature
Company, has returned again to the
Pacific coast.
He does not intend to return to the
■direction of his company at once, how-
ever, but instead will spend the remain-
nas three weeks of his vacation among
3i5s friends in and around Los Angeles.
leader of a gang of hoodlums. Then he
meets a beautiful college girl, whom he
loves, and is inspired by her to make
more of his life.
The story of his struggle to do this
makes an especially compelling and sym-
pathetic story, its ruggedness softened
by the two love stories in it, and by fre-
quent touches of comedy.
productions, George W. Hill is an-
nounced as cinematographer.
It will be of interest to exhibitors to
know that "Martin Eden," one of Lon-
don's "best sellers," has been playing to
record houses.
Jack London's novels are particularly
adaptable to screen production on ac-
count of the sweeping action of the plots.
October 3, 1914.
THE MOTION PICTURE NEWS
39'
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f Directory of New Theatres f
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EDITOR'S NOTE. — The information contained in the "Directory of New Theatres" is gathered by the
field representatives of "The Motion Picture News" and the facts and figures in each instance have beea
verified by them and are authentic. They may be relied upon by members of the trade.
THEATRE CHAIN UNDER WAY
IN MEMPHIS
PLANS for a new motion picture
theatre, to be the first of a chain of
five theatres to be erected in Mem-
phis, Tenn., by the National Photoplay
Theatres Company of Memphis, have
been prepared by Mahan & Broadwell,
architects. Construction work will begin
at an early date. Messrs Good, Jones
and McMahon, members of the com-
panj''s building committee, have not de-
cided whether the first theatre will be
erected on ]\Iadison avenue or on Union
avenue. Both lots are well out in the
residence district.
The theatre will cost $10,000 and will
be fireproof. It will have a glazed terra
cotta front and will have a seating capac-
ity of 500. The building will be equipped
with a cooling and ventilating system,
operated by fans in a refrigerating plant
in the basement. A vaudeville stage will
be provided.
SITES SOLD FOR THEATRES
PROPERTY at the northwest corner
-■■ of Fifty-second and Locust streets,
Philadelphia, has been conveyed by
George Felt to Maurice Felt for a nomi-
nal consideration, subject to a mortgage
of $50,000. The purchase includes Nos.
228 to 236 South Fifty-second street, with
a total assessed value of $31,000. The
first two are one-story brick stores, the
last two are two-story brick dwellings,
and No. 232 is a lot. The ground in-
cluded in the purchase is 90.3 by 70 feet.
Another lot, 100 by 151 feet, at the south-
west corner of Fifty-second street and
Wyalusing avenue, has also been con-
veyed by George Felt to Maurice Felt
for a nominal consideration, subject to
a mortgage of $32,000. The assessed
value is $13,000.
It is said that both sites are to be used
for moving picture theatres.
FILM THEATRE AT HUNTINGTON
A MODERN picture theatre, with a
seating capacity of 700, and to
cover a plot of ground 50 x 125, is to
be built on School street, near the
Huntington Station of the Long Island
Railroad, by W. D. Eccleson, manager
of the Bijou Theatre, Huntington, L. I.
According to the plans for the struc-
ture, which are being prepared by a local
architect, the building will be two stories
high and will be built of stucco, with
a red tile roof. The general Hues of the
building will be in mission style of archi-
tecture. Every modern appliance for the
presentation of moving pictures, it is an-
nounced, will be used in this new amuse-
ment place. Work on the project will
start in a few days, and it is planned
to open the house for the first show on
Thanksgiving Day.
ADD ROOF GARDEN TO HOBOKEN
THEATRE
THE U. S. Garden Theatre Com-
pany, of Elizabeth, N. J., which
controls the theatre also owns the U. S.
Theatre in Washington street, Hoboken,
N. J., and plans are under way for the
addition of a roof garden to that house
at a cost of $50,000. The roof garden
will be used for dancing. Frank G. Hall,
president of the corporation personally
manages the Hoboken house. It has a
seating capacity of 2,200.
LET OGDEN THEATRE CONTRACTS
LOVEDAHL & JACKSON, building
contractors at Ogden, Utah, have
been awarded the brick contract on the
Alhambra Theatre building in that city,
and active work on the structure will
begin within a few days. The approxi-
mate amount involved in the contract is
$16,000.
THEATRES HERE AND THERE
'TpHE Y. M. C. A. building in North
Main street. New Canaan, Conn.,
is being altered for a moving picture
theatre.
C. S. Ziroli has completed the plans
for the proposed motion picture theatre
to be built for the Royal Amusement
Company at 61-62 Main street,
Worcester, Mass., in the store now occu-
pied by the Worcester Market Company.
It is expected work will begin soon.
George L. Sipps is figuring on plans
for a moving picture theatre, 82 x 152
feet to be erected on Frankford avenue,
above Columbia avenue, Philadelphia, for
John M. Kennedy, Jr., at a cost of about
$40,000.
The Ploffman Company is preparing
plans for a motion picture theatre at
Conshohocken, Pa., 65 x 100 feet, to cost
about $25,000.
Alterations and Improvements
The Optic Theatre, 533 Main street, Los-
Angeles, under the management of Seth Per-
kins, is undergoing many changes for the bet-
ter. This is to he made the bright spot of
Main street, by additional electrical display on
the front and in the lobby. The theatre is to
be redecorated throughout, and a modern ven-
tilating system installed. The admission will-
remain the same, five cents, at least for the
present.
Work on the Grand Theatre, 221 Main
street, Little Rock, Ark., which has recently
been purchased by the American Photoplay
Theatres Company, has been started under the-
direction of J. H. Grief, a motion picture show
house expert, employed by that company. The-
theatre will undergo e.xtensive changes, mak-
ing it a first-class "movie" theatre.
The Academy of Music, Selma, Ala., is being
re-seated and decorated at a cost of about six
thousand dollars. Heyward Brothers & Wake-
field are furnishing tlie chairs, which are un-
usual in that they are upholstered in cane, a
covering particularly well adapted to use in a
warm climate. The decorative scheme followed
is green and ivory. The stage will be set
after the manner popular with the larger
houses of today.
The Academy of Music was originally a
"legitimate" theatre, but during the past four
years has been exhibiting pictures during "open,
time." The house seats 956 on three floors.
The Highland Theatre, Louisville, Ky., is-
being redecorated for the fall and winter sea-
son. In addition new equipment is being in-
stalled for the better projection of pictures-
shown. "The Lure," "Old Curiosity Shop"
and "The Pied Piper" are some of the high-
class films already booked. Mary Pickford
will be featured each Sunday at the Highland.
Having completed plans for the purchase of
the Astor Theatre property, Plainfield, N. J.^
Harry M. Covens, of Paterson, N. J., has-
signed contracts for the alterations of the-
building at a cost of nearly $25,000.
The attention of the new owners will be-
devoted exclusively to the presentation of mo-
tion pictures, and some of the finest films-
will be shown.
Sales and Leases
Oliver Morosco's principal theatre in his=
home town, Los Angeles, is to be a motion pic-
ture theatre, at least for the present, as The
Hamburger-Majestic has been leased to T. L.
Tally, owner of Tally's Broadway.
This is the home of all big visiting theatrical
aggregations, where the nations' big stars have
trod the boards, and it is hard for local peo-
ple to believe that photoplays are to take the
place of productions with such leads as E. H.-
Sothern, Julia Marlowe, Nat Goodwin, Gaby
Deslys, William Hodge and others.
Mr. Morosco, in addition to the Majestic,
had a lease on the Morosco Theatre, a smaller
house, and also the Burbank, known as the
west coast theatrical magnate's meal^ ticket,-
where stock company productions constitute al-
most all the offerings. The Morosco has a
musical comedy stock company.
G. R. Ainsworth, former manager of the
George Kleine film attractions, witli offices in
Pittsburgh, Pa., has purchased the Lyric the-
atre at Streator, 111. He will take charge of
the theatre on October 1.
Frank L. Glenn, Ray Harrington and Gor-
don Kaemmerling, of Erie, Pa., have pur-
chased and taken possession of the Family
Theatre in the amusement building at No. 28
Jackson street, Batavia. N. Y. The business
was purchased from Miller & Knickerbocker
and will" be managed by Mr. Harrington and
"Mr. Kaemmerling.
40
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
MOVES OF EXCHANGE MEN ON
THE COAST
St'ecial to The Motion Picture News
Los Angeles, Sept. 21.
^^'inik, who has been in charge of
the local Apex Feature Service ex-
change, left this week for Seattle,
where he will assist in opening an office
for the company. Ernest Bru, who has ,
been so connected with the San Fran-
cisco office of the company, is now in
charge of the local branch.
A. L. Johnson has been transferred
from the Seattle branch of Warner's
Feature service to the Los Angeles ex-
change, and arrived in the Southern
California city last week to take up his
new duties.
Sam Norville, until recently connect-
ed with the Minneapolis exchange of
the World Film Corporation, is now
connected with the Los Angeles office,
and will look after out of city business,
giving Manager Louis E. Loeb more
time to call on city patrons and attend
to office details.
SHAKESPEARE'S LIFE IN FIVE
REELS
Sawyer, Inc., announces that it has
closed contracts with- the Trans-Oceanic
Films, Ltd., to handle its productions,
"The Life of Shakespeare ; His Intrigues
and Romances" and "The Serial Scout."
The Shakespeare film is in five reels.
The great bard's life was one long series
of adventures, romances and intrigues,
far surpassing the imagination of mod-
ern writers. The facts that history has
brought down to us are so strikingly re-
corded in this picture, which will short-
ly be released.
"The Serial Scout," in two reels, is a
thrilling story which might almost be
called melodramatic. Certainly it holds
interest every moment of the time.
MRS. FULLER VISITS WASH-
INGTON EXCHANGE
Special to The Motion Picture News
Washington, D. C, Sept. 22,
Mrs. Nora M. Fuller, of New Alex-
andria, Va., the mother of the popular
star, Mary Fuller, was a recent visitor
at the Universal Exchange.
She made herself known to the new
manager, H.^ F. Lavelle, and inquired
when the fi.st release of her daughter
with her new company would be ex-
pected in Washington. _
Mrs. Fuller sees Mary in every role
she creates and has naturally watched
with a keener interest than her most
ardent admirers the exceptional rise of
this screen favorite.
PARIS THEATRES REOPEN
The theatres, cinemas and others, of
Paris are reported to be gradually open-
ing up again, now that the fear of an
immediate siege by the German armies
has passed. Big receipts are everywhere
ihe reward of those exhibitors who have
liad the courage to resume business.
Another De Mille
William C, Known the Country Over
Take Charge of Scenario
WILLIAM C. DE MILLE, one of
the most successful playwrights
of the decade, and for the last
ten years a leading dramatic author and
teacher, left New York Wednesday,
September 23, for Hollywood, Califor-
nia, where he will become the head of
the scenario department for the Jesse
L. Lasky Feature Play Company, work-
WILLIAM C. DE MILLE
ing in conjunction with his brother,
Cecil B. De Mille, Artistic Director Wil-
fred Buckland, and Oscar Apfel.
The calling in of William C. De Mille
by the Lasky company portends another
innovation in the field of motography,
in that it will be the first time that a
successful playwright, still in the heyday
of his accomplishments, has renounced
the stage for the film and again the first
time a motion picture concern has had
the courage to place their scenario de-
partment in the hands of one without
previous motion picture experience.
But the fact that the Lasky concern
has been successful and employed only
well known and successful theatrical
men in the various technical depart-
ments led Mr. Goldfish to consummate
this arrangement with Mr. De Mille.
"We believe," said Mr. Goldfish, that
Cecil De Mille, without any previous
motion picture experience, proved
beyond question of doubt that a man
with the proper stage experience,
the proper mental equipment and with
sufficient imagination to create some
dozen or more stage successes, is suffi-
cently equipped to become a great mo-
Joins Lasky Forces
as Playwright and Stage Director, Will
Department at Hollywood
tion picture creator — Cecil De Mille
proved this.
"Now WiUiam De Mille, who has had
as much, if not more success in the
spoken drama than Cecil, and who is the
originator of many stage successes and
who possesses the proverbial 'De Mille'
versatility and imagination, will take
over the scenario department."
Some insight into the varied career
of Mr. De Mille can be gotten from
the following, taken from "Who's Who
on the Stage" :
Educated at Columbia University and
a graduate of the University of Frei-
burg, Germany, Mr. De Mille's first
stage success was "Strongheart," in
which Robert Edeson made so great a
hit. This production was written and
staged by William De Mille.
"Classmates," another Edeson success,
and "The Warrens of Virginia," which
was produced by Belasco, was the fourth
play written by De Mille, with "The
Genius" and "The Land of the Free"
following. "The Woman," produced
two years ago by David Belasco with an
all-star cast, is the most recent work of
William De Mille.
Mr. De Mille collaborated with Prof.
Brander Matthews at Columbia on many
dramatic documents and lectured the
classes there on dramatics. He was in-
structor at the Carnegie Hall dramatic
school for three years and collaborated
with Mr. Belasco on many prominent
successes. Mr. De Mille, when he ar-
rives at Los Angeles, will begin work
on the scenario of his own play, "The
Warrens of Virginia," but will not con-
fine his work to his plays alone, for the
Lasky company have arranged for the
definite charge of their scenario depart-
ment for Mr. De Mille.
In addition to Mr. De Mille, Wilfred
Buckland, Richard Walton Tully (au-
thor of "The Bird of Paradise," "Omar,
the Tentmaker," "The Rose of the
Rancho"), Cecil De Mille and Oscar
Apfel are in charge of various depart-
ments at the Lasky studios.
OWNER OF THREE THEATRES
WANTS THREE MORE
Special to The Motion Picture News
San Jose, Cal., Sept. 21.
A. S. Winterhood, owner and manager
of three downtown theatres at San Jose,
is spending a couple of weeks in Los
Angeles, taking a vacation and incident-
ally looking about for a good theatre or
two.
He admits he will purchase three if
the prices are right, locations good and
attendance fair.
Mr. Winterhood is a very successful
exhibitor and has three very profitable
picture theatres. He is known for his
enterprising methods.
October 3, 1914.
THE MOTION PICTURE NEWS
41
FILM NEWS FROM FOREIGN PARTS
Theatres in Paris Hard Hit by the War — Women Doing All the Work While the Men Are at the Front —
Patronage Consists Principally of English, Americans and South Americans — Busi-
ness in Glasgow Not Affected by Conditions on the Continent
ALTHOUGH the war has hit the
film business in England, the
effect has been felt more in other
lines of amusement, according to W. H.
Scofield, of the Gloria American, who
recently arrived from the other side.
He states that vaudeville and "legiti-
mate" players have been compelled to
accept less than half their former sal-
aries, and are glad to get engagements
even at that figure, so great has been
the falling off in attendance at the Brit-
ish theatres on account of the hos-
tilities.
At the same time, the public in its
economical mood still feels the need of
amusement. People go to the motion
picture houses at a reasonable price
who heretofore have been frequenters
only of the playhouses putting on reg-
ular drama.
In the case of the usual picture pat-
ronage, this part of the amusement-go-
ing public seeks entertainment in places
charging less. Those who could only
afford the lowest price before the war
have ceased patronizing pictures alto-
gether.
THE high feeling against Germany is
shown in the attitude of the English
toward motion pictures manufactured in
the Empire. A London newspaper
learned that several such films had been
brought into England through Holland
by an importer whose patriotism was
lost in the prospect of making money
with reels he obtained cheap and ex-
pected to sell at a handsome profit.
This utter indifference to everji:hing
but an apparent chance to make money
aroused the ire of the daily, which
threatened to publish the name of the
owner and also the names of any
theatres daring to show the pictures.
Needless to say, no manager was in-
trepid enough to take chances of having
an enraged populace tear down his
house, even if he were not actuated by
patriotic motives to refrain from put-
ting on a picture he knew to be manu-
factured in a country at war with his
own.
This anti-German sentiment mani-
fested itself in the boycott of a theatre
in the West End district known to be
under the control of German capital.
People shunned the place as if it were
a pestilential swamp, and it had to close
its doors.
Mr. Scofield declares that the film
situation in Italy is at a standstill.
None of the manufacturers is produc-
ing. In Milan, the biggest studio center
of the kingdom, all the companies have
been disbanded. This city is a point of
embarkation for troops and now filled
with soldiers waiting for orders.
' I "HE film business in Paris is prac-
tically dead. The native popula-
tion is in no mood to attend motion pic-
ture exhibitions. The attendance is
confined to foreigners, Americans, South
Americans, Italians and a few English-
men.
This is quite natural, for with the ex-
ception possibly of the Britishers the
war has not come home to the present
seekers after amusement.
The high price seats are virtually
empty, only the cheapest ones being
occupied. The once gay city is cast in
deep gloom, and the inhabitants seem to
have lost their habitual vivacity.
With each report from the front the
populace hangs eagerly on the outcome
of the more momentous operations
there, and have no time or inclination
for amusement.
A touch of irony is found in the ex-
hibition of one film getting vociferous
applause in a picture house on the
Boulevard St. Michel. The picture deals
with certain events of the Franco-
Prussian War, and portrays the valorous
activity of the French soldiers.
' I 'HE people in the audience, however,
are not aware of the fact that the
film was manufactured in Germany and
that the players are Germans. "A
Frenchman's Pluck," the name of the
film, was manufactured by the Messter
Company in Berlin, and the part of the
heroine, a Frenchwoman, is played by
Fraulein Henny Porten.
Not only that, but as if fate laughing
in her sleeve wanted to give the whole
matter an additional home thrust, ar-
ranged it so that' the agent in Paris who
had introduced the picture to the French
market was a German.
While the film takes so well in the
Republic it is quite unnecessary to re-
mark that on account of its sentiments
the picture was put under the ban in
the German Empire.
Paris exhibitors are exercising the
most rigid economy. This is evident on
every hand. For instance, there are no
programs seen in the theatres. A
solitary piano furnishes the music in-
steady of orchestras. Half the usual
number of lights are lit during a per-
formance, and the force in each house
has been reduced to the smallest pos-
sible number compatible with efficiency.
TV/f EN are no longer seen at their ac-
customed duties. Women have
taken their places. A typical example is
shown in the management of another
theatre on the Boulevard St. Michel.
The wife of the proprietor, who is serv-
ing in his regiment, is in the projection
booth, his daughter makes change at
the box office, while another daughter,
aged fourteen, is acting as "doorman."
The women do all the menial work
formerly performed by the porters, such
as putting up the posters, washing the
floors of the lobby and the auditorium.
This is a typical case, illustrating con-
ditions in the French capital.
It is reported that producers in France
have decided not to release any new
pictures while the war lasts, although
they will probably continue to export
negatives. Recently Mr. Bates, of the
Eclipse Company, took a large consign-
ment of negatives from Paris to London
for the Selig and Urbanora companies.
T N the city of Glasgow and its en-
virons the motion picture houses
have experienced the best business since
the beginning of the industry. The war
has had anything but a depressing effect
on the attendance of the theatres in this
section of Scotland.
The exhibitors were foresighted
enough to put on timely "war" films
calculated to appeal to patriotic senti-
ments, and the halls have been packed
as a consequence. This applies to the
theatres in the suburbs and those right
in the heart of the city. It is stated
that the business has eclipsed the box
office receipts of the corresponding year
by a large figure.
In Glasgow benefit performances to
raise money for the Prince of Wales
fund have proved highly satisfactory.
The people responded loyally to the ap-
peal made to their patriotism. At the
Cathcart Picture House a special pro-
gram was put on for the occasion. It
is expected that every motion picture
theatre in the city will set apart one day
for the purpose of raising money for
the fund.
One hundred pounds have been con-
tributed to the Lord Provost of Glas-
gow's fund by the management of La
Scala. The money will be sent to the
fund of the Prince of Wales.
At this house a popular innovation
was recently inaugurated. It consisted
of a vocal quartette, which while an im-
portant part of the entertainment, does
not interfere with the picture schedule.
LOS ANGELES THEATRE SOLD
Special to The Motion Picture News
Los Angeles, Sept. 21.
The Federal theatre. Main and Tem-
ple streets, Los Angeles, has been sold
to A. Borst, who took possession Sep-
tember 14.
The new owner has already made
plans for a number of improvements of
the house, which has a seating capacity
of about three hundred.
42
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
Montreal Business Recovers From War Fever
Exhibitors Continued to Run Features in August, Although There
Troops Filling the Streets on the Way to the Front and
Across One of the Main Thoroughfares by a
special to The Motion Picture News
Montreal, Sept. 23
^HANK Heaven that the shout-
prominent exhibitor, wrhen I
asked him how he liked showing pic-
tures during war times, and that seems
to be the opinion all the way round.
When you have thousands of people
marching through the streets waving
flags and shouting themselves hoarse,
when you have regiment after regiment
of soldiers parading from headquarters,
getting ready for the stern business of
protecting their flag, when you have bul-
letin boards all over the city with the
latest war news, it does not require much
thought to appreciate the fact that the
motion picture houses have had to face
a very strong counter attraction.
Added to this was the free show of
war pictures by a leading newspaper pro-
jected across one of the main avenues
on Montreal's Broadway.
Business generally, therefore, during
August was poor. But it is improving
steadily now "that the shouting is over,"
and the people have recovered their bal-
ance. Exhibitors were very quick to
take advantage of any possible pulling
force.
THE more prominent ones made ar-
rangements with the local news-
papers to have the war bulletins flashed
to them, and anything important was at
once shown upon the screen, while there
was a general demand for any war pic-
ture which by its nature could be intro-
duced with effect.
For instance, the films "The British
Army," produced under the auspices of
the British Army Council, the British
Navy, the Warner feature, "The Battling
British," the great Canadian camp at
Petawawa, and later still the boys who
are going to the front in training at
Valcartier, all did great business, while
the various film weeklies giving pictures
of war times in Belgium and elsewhere
are good drawing cards.
One good point I noticed during this
period of depression, and that was the
refusal of the leading exhibitors to cut
down on any of their features.
Just as good a show was given then as
now. As one manager said to me, "I
only just about broke even during Au-
gust, but I was determined that those
who did support me should have just as
much for their money as in the days
when I have standing room only."
Montreal exhibitors are to be congrat-
ulated on taking this enterprising view.
The exchanges generally state that they
have not been hurt 1)y the war excite-
ment.
THEY were of course covered by ex-
isting contracts, and by the afore-
said determination of leading exhibitors
to maintain the high quality of their pic-
ures. As one exchange manager said,
"The censors hit us a great deal harder
than the war."
There is one consolation in the fact
that a general improvement of business
is noted by exhibitors, and the only dark
cloud, though there is nothing to be
gained by looking for it, is the possibility
of increased financial stringency through
the prolongation of the war, and its ef-
fect upon the community.
It may be safe to fool some of the
public, but it is evident that the case
is different with soldiers, or at least
those who are going to the front.
At the great military camp at Val-
cartier, Que., where at present some 30,-
000 men from all over Canada are get-
ting into their stride preparatory to go-
ing to war, a motion picture operator
had pitched his tent.
T_TE was doing fine business, but un-
fortunately he neglected to change
his films often enough. Indignation
commenced to grow over this little ne-
glectfulness of the exhibitor and it cul-
minated this week in the audience taking
Was a Free Counter Attraction of
War Pictures Projected
Newspaper
the situation into their own hands.
A frontal attack, aided by a tactical
flanking move, was made upon the tent
poles. They gave way beneath the on-
slaught and the whole tent came to the
ground, burying underneath it a portion
of the audience.
After they escaped, flames were seen
completing the job. A prompt retreat
saved the exhibitor and his lantern, but
everything else was destroyed. Next time
this exhibitor will make certain that
there are no soldiers going to the front
in his audience.
It is generally admitted that Mr.
Kashin, of the London Theatre, Mont-
real, is a live wire. Taking the London
when it was rapidly losing money, Mr.
Kashin by judicious advertising, and a
keen perception of what will pull the
people and what won't, has done won-
ders with his theatre.
TN fact, record houses somewhat pall
upon him now. The only fear his
patrons have is that, like Alexander, he
will sigh for fresh fields to conquer. Mr.
Kaship, who is a live advertiser, recently
had a model of the New York Hippo-
drome driven through the streets, and
also secured a place for it in the big
procession on Labor Day.
Extension of Time for Film Shippers
Commerce Commission Grants Until March 1, 1915, for Change of Film Cases
to Form Approved by Statute
of fiber not less than .070 of an
inch in thickness, reinforced by
metal at the corners, purchased
/^HIEF INSPECTOR B. W. DUNN,
^ of the New York City Bureau of
Explosives, has sent out the following
notice to the motion picture industry :
"The Bureau of Explosives is author-
ized by the Interstate Commerce Com-
mission to notify parties interested, that
the Commission has approved an ex-
tension of time from October 1, 1914,
with relation to the requirements of
paragraph 43 of the Regulations for the
Transportation of Explosives and Other
Dangerous Articles by Express. This
paragraph as amended reads as follows :
43. (a) Moving-picture films
must be packed in tightly closed
metal cases inclosed in a strong,
spark-proof wooden box ; or in
spark-proof cases made of sheet
iron not less than 0.02 inch thick
(No. 25 U. S. standard gauge) and
lined throughout with fiber board
at least Ys inch thick, or some
other equivalent insulating material.
The covers of these cases must fit
tightly and must lap over the body
at least % inch on the sides, form-
ing a tight joint.
Note : — Strong, spark-proof vul-
canized hard fiber cases made
prior to October 1, 1914, may
be used until March 1, 1915, for
the shipment of moving picture
films enclosed in interior spark-
proof metal cases.
"It will be observed that by the addi-
tion of the foregoing note, shippers will
be permitted to use their present sup-
ply of hard fiber cases with interior
metal cans until March 1, 1915. This,
therefore, provides three alternative
methods of packing:
1st. In securely closed metal
cans in wooden boxes.
2nd. In metal cases lined with
fiber constructed as indicated above.
3rd. Until March 1, 1915, in hard
fiber cases which must be strong
and spark-proof and of not less than
.070 inch in thickness with corners
of the cases reinforced with metal,
the films enclosed in interior spark-
proof metal cans.
"The attention of shippers is invited
to the necessity of offering to express
carriers only those cases which comply
with the requirements."
October 3, 1914.
THE MOTION PICTURE NEWS
43
H
HAS THE aUALITY CIRCULATION OF THE TRADE
MOVING PICTURE NEWS EXHIBITORS' TIMES
Published Every Week by
EXHIBITORS' TIMES, Inc.
220 West 42nd Street, New York City.
Telephone Bryant 7650
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WILLIAM A. JOHNSTON.
HENRY F. SEWALL
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WENTWORTH TUCKER...
President
. . Vice-President
Secretary
Treasurer
.Ass't Treasurer
WILLIAM A. JOHNSTON Editor
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WILLIAM RESSMAN ANDREWS News Editor
H. ASHTON WYCKOFF Business Manager
R. M. VANDIVERT Advertising Manager
E. J. HUDSON Circulation Manager
C. J. VERHALEN Chicago Manager
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Cuts and copy are received subject to the approval of
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without condition expressed or implied as to what appears
in the text portion of the paper.
Vol. X
October 3, 1914
No. 13
The Wrong Way to ''Come Back'*
AT the convention of the International Motion Pic-
ture Association in New York City, June 8-13,
Samuel Bullock, of Cleveland, O., announced on
the floor of the convention that, out of 846 exhibitors
in the state of Ohio canvassed by the Cleveland Photo-
play Exhibitors Board of Trade, only two were not in
favor of the repeal of the Ohio State Censorship law.
At the convention of the Ohio State League, held
at Columbus, September 15 and 16, more than fifty-
five of the sixty odd exhibitors present were ready to
endorse the state censorship law.
A resolution nearly went through the convention
in favor of that law, and was only blocked by the
determined opposition of the five dissenting exhibitors.
TT was a prettily contrived scheme on the part of M.
A. Neff — the first step, perhaps, in the return of
the would-be Napoleon from Elba.
When The Motion Picture News undertook to
expose the inner working of the censorship law which
Neff had foisted on the Ohio exhibitors, Neff's re-
peated assertion was :
"The law is what the majority of the Ohio exhib-
itors wanted."
E continued to repeat it — until the Board of Trade
began to amass unanswerable facts.
Then he tried to block the disastrous canvass by
edicts forbidding League members to reply to the
Board of Trade questions. And the replies continued
to pour in.
Ever since that time Neff has been scheming to get
some official endorsement of the despised and rejected
law which he had fathered and framed.
With that endorsement he could parade up and
down the state and the country, and persuade the gul-
lible and the ill-informed to swallow his platitudes and
sophistries.
* * *
npHE state convention was his opportunit}' — or so
he thought — and he seized upon it.
The number that attended shows how he picked the
members with the care a hostess of the "400" would
show in making up her invitation list.
To the credit of the five men whom he could not
or dared not exclude, or upon whose pliability he mis-
takenly relied, be it said that the whole scheme col-
lapsed about Neff's head.
Instead of the endorsement he craved, Neff had to
solace himself with the rather bitter honor of heading
a grievance committee whose duty was to receive the
complaints of the exhibitors against the censors whom
he expected his followers to "love, honor and obey."
^ ^ ^
r\ NE glance over the record of the Ohio censor
board will lead the unprejudiced spectator to ask
what possible excuse an intelligent exhibitor could
have for endorsing them or their works.
Efficiency ?
Their unpardonable delay in not having leaders
ready for the exchange on September 1, after having
had three months in which to prepare for the day the
law went into effect, is enough to dispose of their
claims to efficiency.
Public spiritedness ?
The size of their expense bills during the late
spring, for which they were publicly reprimanded even
by their associates on the Industrial Commission, was
hardly in keeping with their roles as public servants.
Fair-mindedness ?
The charge a Cincinnati exchange man brought
against them at the Columbus Convention that Vestal
and his fellows had refused point-blank to explain
why they cut or rejected any particular film is a strik-
ing comment on the high-handedness of their methods.
Add to this, the vicious practice of judging a film
by the hurried reading of a synopsis, and the drum-
head court-martial seems a model of equity, com-
pared to such farcical procedure.
^ ^ ^
EFF has not even the excuse that the censor law
is his only achievement to dignify his "spare-my-
chee-ild" attitude toward the miserable measure. He
might recollect that he will be praised for his efforts in
behalf of the Motion Picture Exhibitors League, when
men, in the same breath, will execrate him for his part
in bringing the censor board into being.
Were he to devote one-half the time to the interests
of the League that he does to repairing his shattered
prestige, he would regain that prestige far more quick-
ly and surely than he ever will in any other way.
44
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
llllllllUlllllllllillllUllllllllilllllllllllllllllllllllllliy^
[ In and Out of Los Angeles Studios f
iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii
iiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiy^
special to The Motion Picture News
Los Angeles, Sept. 21.
THE Usona Film Company, of Glen-
dale, producing under the direc-
tion of Burton King, is now most
commonly called the "mystery film com-
pany" by Los Angeles motion people
folks — they cannot understand what is to
be done with all the pictures being made.
Mr. King began producing early in
January and continues to make a reel or
two each week. Up to last Saturday
forty-four reels were completed, and all
"but two of the subjects were of one reel.
"The pictures are not being injured by
age," the director said when asked con-
cerning the release, "and when the first
picture appears under the Usona brand
it will be a surprise to many. We have
a release but conditions do not at this
■time warrant announcement."
No Truth in "Closed" Rumor
The one reel pictures consist of eighty
to one hundred scenes and all but two
or three are dramas of a heart interest
•character. Among the members of the
producing company are Edward Brady,
Hobyn Adair, Virginia Kirtley, Lillian
Hamilton and Eugenia Forde and all
fear their friends will forget them be-
<:ause of their absence from the screen
for so many months.
War scares are numerous among the
members of the Los Angeles motion pic-
ture colony and during the past week —
according to rumors — no less than fif-
teen companies have been "closed." The
real facts are, however, that not a one
has been discontinued.
In the Universal studio it was related
that two companies — that of Harry Ed-
wards, making Joker comedy, and
Joseph DeGrasse, making Rex dramas —
Tiave been discontinued. Harry Edwards
was transferred to the L. K. O. release
and DeGrasse is continuing with his
work.
From Glendale came the story that
the Usona company studio was closed
down. This rumor is credited by Di-
rector Burton King to scenario writers
■whom he has informed that he could
not use their scrips because of the war.
Because of the absence of Managing
Director Wilbert Melville, of the West-
ern Lubin studio, who went to New
York to purchase a 240-foot yacht, which
he is bringing to Los Angeles via the
Panama Canal, the studio is temporarily
closed.
Members of the Albuquerque Film
Company are having a vacation because
of the absence of Managing Director
Gilbert P. Hamilton, who is iiT New
York on business connected with the re-
lease of the company's products.
Through the Paramount Pictures Cor-
poration the Jesse L. Lasky Feature
Play Company will release, on October
12, its second production, in which the
prominent dramatic star, Robert Ede-
son, appears, "Where the Trail Divides,"
a.. ...
THEODORE ROBERTS, ■WINIFRED KINGSTON
AND ROBERT EDESON IN "WHERE THE
TRAIL DIVIDES"
(Lasky-Paramount Feature)
which as a stage play was one of the
most successful of the Henry B. Harris
enterprises and always considered by
Mr. Edeson as his most attractive parts.
The drama, in which Robert Edeson
plays the role of "How" Lander, an In-
dian, educated at Carlyle, and married
to a white woman, is a typical story of
the protestations of the white against
the marrying of one of their kind to a
red man, the struggles of the Indian
when his white wife's sentiments turn
toward another of her own race, and of
the ultimate return to her redman hus-
band of the woman.
Mr. Edeson will have the support of
Winifred Kingston, Theodore Roberts
and a select cast of players. It is in
five parts and said to possess over three
hundred scenes.
Old-Time Star Celebrates Birthday
Billie West, Wallace Reid and Al Fil-
son played prominent parts in the filming
of "His Mother's Last Word," a one-
reel heart interest picture produced by
John B. O'Brien, for Majestic release on
the Mutual program.
This will picture the experiences of a
disinherited son of a millionaire, who
weds his father's stenographer and by
preventing the robbery of the father
brings about a reconciliation.
Jennie Lee, who thirty years ago
scored a noteworthy success as star in
the stage production of Dickens' "Bleak
House'' in America and England, now
character woman at the Majestic studio,
celebrated her sixty-fifth birthday anni-
versary September 4, and all members of
the stock company, including Director
General D. W. Griffith, took part in mak-
ing the day a very happy one for her.
Miss Lee is taking part in the production
of "The Clansman."
"Mr. Noad's Adless Day," a comedy
by James Dayton, being produced by J.
G. Blystone and his Joker brand players
at the Universal, gives the experience of
the business man who thought only of
his own comfort and being besieged by
advertising solicitors daily, wished the
world would be free from advertising.
In a dream he sees it so and the con-
ditions are a revelation to him. Every
wait-for-'em-to-come-by-the-lobby ' ex-
hibitor should book this picture if for
no other reason than the good that it
will do him to see it. -
O'Hagan Story in Films
A. E. Lowery is playing the name role
in "Bad Man Mason," adapted from the
story of that name by Anne O'Hagan,
which appeared in "Munsey's Magazine."
Frank Bennett and Florence Crawford
have prominent parts and the directing
is by Arthur Mackley. The story por-
trays western life, and is for the Re-
liance brand of the Mutual program.
Francis Ford and Grace Cunard are
playing leads in a two-reeler, "The Mys-
tery of the Throne Room," written by
the latter. This is a story of interna-
tional diplomatic marriages in which
Miss Cunard, by the aid of double ex-
posures, plays a dual role.
Francelia Billington is being featured
in a two-reel Jack Adolfi Reliance
drama, "A Blotted Page," in which Sam
De Grasse and W. E. Lawrence are cast.
The picture is from tlie short story of
the same name by Elizabeth De Jeans.
In this an estranged couple are reunited
in time to prevent the husband from tak-
ing his life.
"The Star of the Sea," from a scenario
by Phil Walsh for two reels, in which
Pauline Bush and William Dowlan are
October 3, 1914.
THE MOTION PICTURE NEWS
45
featured, is being produced under the
direction of Joseph De Grasse for the
Universal program.
It is a story of a j^oung sculptor who
suceeds. His greatest work, a statue of
The Madonna, is about to be destroyed
by a jealous couple, when it comes to
life — in the minds of the man and
woman ready to destroy it.
For this a number of very beautiful
pieces of statuary have been made at the
U papier mache factory. The settings
will be very expensive and the picture
will be one of the features of the pro-
gram in the near future.
Second Oz Picture
The Oz Film Company is completing
the filming of the second five-reel pic-
ture. "The Mj-sterious Cloak of Oz,"'
from one of the twenty-six fairy stories
by J. Frank Baum. In this Violette Mac-
Millon is featured, and like the first pro-
duction. "The Patchwork Girl of Oz,''
abounds in beautiful settings and fairy-
like atmosphere. "His Majesty, The
Scarecrow of Oz" will next be filmed.
In this Frank Moore will play the title
role and Fred Woodward will imper-
sonate nine different "animuels."
Director Donald Crisp, of the ^Majestic
Motion Picture Company, is daily ex-
pecting a call to the colors. During the
Boer war Mr. Crisp served and enter-
ing as a private he was promoted to the
■office of color sergeant for his bravery.
He received two wounds. This week
Mr. Crisp is directing a two-reel pic-
ture, "Sands of Fate," in which Dorothy
Gish is featured. Other members of the
producing company are Robert Harron.
R. A. Walsh and Cora Drew. The pic-
ture is being filmed on the desert north
of Los Angeles.
Fred A. Kelsey, director at the R-M
studio, is under the spell of a hoodoo
liis friends believe. Several weeks ago
in making an explosion scene he des-
troyed about a thousand dollars worth
of pipe and irrigation equipment.
Active Baby in Komic Play
Imagine this — Eddie Dillon, Fay Tin-
cher. Tod Browning and Tam Young
(laugh-makers for the Komic-Mutual
lirand), trying to sooth a screaming,
fretful infant photoplaj-er, age nine
months, having its first attack of artis-
tic temperament.
The child was used in the production
of "The Million Dollar Bride," and was
one of the principal characters. For
two days the youngster behaved beauti-
fully, and then came the attack.
The comedy makers were then able to
secure just the proper registration with
no urging or petting or soothing. Dil-
lon now claims that for two nights in
succession he was Mr. Newlywed.
Frank C. Griffin, former director of
the Lubin Jacksonville company, is the
new director at the Sterling Motion Pic-
ture Company studio, where he began
the production of his first picture last
week. In this Max Asher played lead,
and among other stunts feigned suicide.
By a prearrangement with the under-
taker he is buried in order to see if his
sweetheart actually cares for him oa
"the other feller."
Bosworth, Inc., during the coming
year will make twenty features under
the management of Hobart Bos-
worth himself as managing director, aided
by other directors, including Phillips
Smalley and Lois Weber. This company
has the exclusive right to C. E. Van
Loan's stories and will produce them
at once.
It has also engaged the English actor
Courtenay Foote. jNIargaret Edwards
will be featured, in addition to other
MYETLE STEDMAN
Bosworth stars, including Mr. Bosworth,
Phillips Smalley, Lois Weber, Myrtle
Stedman, Rhea Haines, Helen Woolcott
and many others.
Adele Farrington, the comedienne,
will appear on the screen in feature com-
edies in some of her stage successes, for
Bosworth, Inc.
In addition, Bosworth will film several
stories by Lois Weber. One of Miss
Weber's plays soon to be released
through the Paramount Program, by
Bosworth, is "The Hypocrites" — a pro-
duction with double, triple and sextuple
exposures never before attempted.
Mr. Bosworth also has in preparation
two original dramas, affording full op-
portunity to display his screen acting.
A plaj' is also being written for
Courtenaj' Foote.
Not only is Bosworth already re-
nowned for remarkable photography, but
for the accuracy with which scenarios
and scenes are produced. One of the
Bosworth companies is now being sent
to the South Sea Islands to make Jack
London's South Sea Island stories on the
exact locations described, but whether
the story be of Siberia, Australia, Alaska
or those scenes nearer home which por-
tray the beauties of our beloved western
country at their best, Bosworth aims at
an accuracy and perfection in detail
which may well be said to be critic-
proof.
.A.S the pla)-ers in Louis Joseph Vance's
"Trey o' Hearts" series draw closer to
the thirteenth installment of the serial,
a nervous tension that does not admit
of explanation is beginning to make it-
self more plainly felt. Each member of
Mr. Lucas' Gold Seal company insists
that he is not superstitious, but as the
ill-omened number approaches, the feel-
ing of uneasiness steadily becomes more
evident. There seems to be a presenti-
ment that if they can pass that chapter
without serious mishap, all will be well.
An incident that for the moment
threatened to end the series tragically,
occurred recently in the staging of the
tenth installment. That the players es-
caped with only one of them receiving a
minor injury is due perhaps to the quick
action of Tom Walsh, who is playing in
the part of Barcus.
A Human Chain for the Heroine
According to the scenario, Mr. Walsh
and Mr. Larkin form of their bodies a
human chain suspended from a trestle
down which Miss Madison slides to es-
cape being crushed in the wreck of two
trains on the bridge. The chain worked
perfectly and all parties dropped to tem-
porary safety below the bridge, but just
as Mr. Walsh struck the ground, the two
trains crashed together overhead. From
the corner of his eye, he saw something
topple off the bridge above them.
^^'ithout waiting to see what it was,
he lunged forward throwing Miss Madi-
son out of the way. A fraction of a
second later the ground trembled as the
rear trucks of the caboose struck in the
spot where they had been standing.
■Miss Aladison and Mr. Larkin escaped
uninjured, but a loose piece of timber
struck Walsh on the arm. A hasty ex-
amination by the physician who always
accompanied the players on their trips
away from the studio, showed that the
arm, though badly bruised, was not
broken.
Walsh's face was pretty white but he
shut his teeth together and went back to
work rather than hold up the produc-
tion.
"Bill, the Office Boy''
Later he lost the camera off his auto-
mobile while rushing to the hospital with
an injured boy, and a suit case contain-
ing several costumes, the property of
Irene Himt. Recently while filming "The
Revenue Officer's Deputy." at Newhall,
Cal., he left a silver mounted Mexican
saddle, rented in Los Angeles, in a barn
and during the night the barn was
destroyed. He is now directing the film-
ing of "The Wrong Prescription." and
(Continued on page 75.)
46
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
"SUCH A LITTLE QUEEN"
(Famous Players — Five Reels)
EEVIEWEB BY PETER MILNE
'TpHE four words of the title voice the opinion of thousands
of motion picture-goers, in regard to the charming little
heroine of this production, Mary Pickford. Words are prac-
tically inadequate to describe her, as she appears here, but
both in the picture and in real life she is just "Such a Little
Queen."
But the picture, which is the product of the brain of Chan-
"UNEASY-LIES THE HEAD THAT WEARS A CROWN"
ning Pollock, does more than boast the presence of this little
lady. It might be defined as a romantic comedy-drama, pro-
ducing heartiest and enthusiastic laughs in scores of places,
yet through all there is an underlying touch of romance, and
almost of pity, on the spectators' part, for her majesty, who
is forced for political reasons to flee to America.
Mary Pickford's name and her appearance in the title role,
would almost be enough to insure any picture success, but
when she appears in a part, fitting exactly her individual per-
sonality, and when that part is surrounded by a delightful
story, far out of the ordinary, nothing remains to be per-
fected.
Supporting the star is Carlyle Blackwell, as the Bosnian
prince, who for political reasons is also forced to flee his
kingdom. Russell Bassett, as the proud prime minister calls
for many a roar of laughter, when he is placed in the same
THE BETROTHAL CUP
serio-humorous situation as his mistress. Harold Lockwood
as a typical American business man, appears in a role well
suited to him. Arthur Hoops as Prince Eugene, the only
heavy of the play, has a small part. The rest of the cast en-
act their parts excellently, and together with the principals
form a remarkably well balanced picture.
Purely by chance, the two kingdoms are Herzegovina and
Bosnia, and scenes actually taken in these lands, now in the
toils of war, create added color. The Famous Players have
always been noted for the superiority of their photography
and grandeur of their sets, but they seem to have surpassed
themselves here, as photographically the picture is par excel-
lence. The depth and gorgeousness of the scenes are truly
marvelous.
From the time that the two royal heads, accompanied by
the prime minister, arrive in America, penniless, and suffer
all the tortures of a Harlem flat, the dumbwaiter, the iceman,
the landlady, and even the pawnshop, until they return to
their respective kingdoms, the picture keeps one in a fine
humor and calls for a good deal of laughter, punctuated by
a few more serious scenes.
And when they are home, none the worse for their experi-
ences, and perhaps a little Americanized, and when the little
queen finally gives her hand and heart to the king, ending
the story, one who has witnessed the production, will go away
much impressed bv it, and more than likely by Mary Pick-
ford.
"THE MILLION DOLLAR MYSTERY"
(Thanhouser — Thirteenth Episode)
REVIEWED BY J. BURROUGHS NOELL
THERE has not been an abundance of humor in the
search for the million dollars that disappeared' from
the house of Hargreaves, but the thirteenth episode, which
is called "The Secret Agent from Russia," ends with a
ALMOST discoverld:
really funny situation, that gives a touch of variety to the
almost inevitable sameness of a long series like this.
The headquarters of the Black Hundred in Russia send
over a secret agent to take charge of the Hargreaves affair.
He arrives on the scene of action and at once takes su-
preme command of the doings of the conspirators. In
the meantime the Countess Olga, who knows nothing of
the arrival of the Russian, pays a visit to Florence and
when the latter goes out of the room for a minute, the
Countess reads her letter which purports to be from her
father and directs where she is to meet him.
The Countess changes Florence's clock and keeps the
engagement with full confidence that she will land the
traitor to the Black Flundred. A man appears looking
extremely like the father of Florence, and the two go off
together.
But there is where the funny part comes in. The man
thrusts the girl roughly into the room and exclaims that
here is the person they have sought so long. The woman
yells that they have Hargreaves in their power. But
when the disguises are removed, the Countess stands fac-
ing the secret agent from Russia, amid the sneers of the
rest of the gang.
October 3, 1914.
THE MOTION PICTURE NEWS
47
"THE PATCHWORK GIRL OF OZ"
Oz Film — Five Eeels)
EEVIE%ra:D BY PETER MTLNE
"^/JOT many of us are liable to forget the whimsical crea-
tions of L. Frank Baum's imagination, from which has
emanated manj- a mythical tale, primarily for the amusement
of children, but equally entertaining for the mature mind.
His books, among which are "The Patchwork Girl of Oz,"
"The Wonderful Wizard of Oz" and "'Princess Ozma of Oz,"
will remain as monuments to his name.
In the visualization of "The Patchwork Girl of Oz," a
decided departure from the traditional comedy is established.
And not onlj- the young but the older class as well will take
great pleasure in witnessing this untiring and unconventional
fantas3' of Mr. Baum's.
THE PATCHV\-0?.K GI?.L IS THROWN INTO WOOZY'S DEN
Heralds distributed with the picture define it as a "whim-
sical extravaganza," and no more appropriate compliment or
definition could be allotted it. There is an abundance of ar-
tistic, elaborate and beautiful scenes, set oft by fine photography,
the characters are arrayed in picturesque garments, belong-
ing to some imaginary period, and, best of all, there is a
wealth of pretty girls, as many as ever were gathered in one
picture, and it may candidly be said they are not at all timid
about displaying their charms.
This is the first release of the Oz Film Company, and an
excellent initial production it makes, to be followed by "The
IMagic Cloak of Oz," a picture of the same variet}'. This, the
first, is released through Paramount Pictures Corporation.
A collection of remarkabl}^ clever artists have been gath-
ered together under the direction of J. Farrell MacDonald.
Violet MacMillan as Ojo, a Munchin boy, who is searching
for several ingredients with which to bring her guardian
(Frank Moon) back to the world of the living, from a petri-
fied state, makes a charming young boj-.
Scraps, the Patchwork Girl, brought to life by Dr. Pipt,
a magician, pla^-ed by Raymond Russell, is played by an actor,
M. Coudrec, who makes here his first American appearance.
He is verj- clever and exhibits remarkable skill as a tumbler
and acrobat.
The Woozy, a queer animal with a cat-like face, who is
modeled "on the square," is played by Frank Woodward. He
and Scraps will furnish many a laugh. Others who furnish
added amusement are ■Mile. Dranet, ^liss Bobby Gould, Dick
Rosson, Frank Bristol and Marie Wayne, besides the number
of charming girls whose names are not known.
Trick photography, original ideas, the beautiful scenes, and
the novelty of the entire production, all combine to cause the
picture to be one that will be heartily enjoyed and long
talked about.
"LOVE AND BASEBALL"
(Imp-Universal — Two Reels)
REVIEWED BY PETER MILNE
T N which Christj^ Mathewson, the renowned baseball star,
makes his debut as a motion picture actor, in the ranks
of the Universal Film Company. His appearance in this
series of pictures, one of which is to be released every
month for the period of one year, has been heralded and
talked about for a great length of time, and now at last
"the old reliable" is put on the film for the benefit of his
many admirers.
To say that this picture and the ones that are to follow
it will be a success is entirely superfluous. There is not a
fan in the country, be he of the motion picture or baseball
varietj', that will not welcome this chance to see so great
an idol, and to see him actuall}- leading the cast.
Renowned men have appeared on the screen before,
advertised as playing the leading role, taking part in
ninety-nine out of a hundred scenes, and then when the
spectator enters the theatre expecting to see the gentle-
man so extensively advertised — what awaits him? The
renowned personage, true, but seated at a desk, perhaps,
favoring the camera with a benevolent smile, and taking
part in a few scenes.
But here it is different, I^ilatty is the hero of the story,
Matty is the star, Matty is the lover, the central figure of
an entertaining tale, which combines humor and dramatic
situations in delightful proportions.
In a word, flatty is himself, yet he plays an assumed
part but still retains his real character. True, he is not
an excellent actor, but it is more than likelj-^ his name will
well overtop his dramatic shortcomings, be they noticed.
UPBRAIDED FOR HIS SPORTING NATURE
Apropos of baseball, the first scene shows Matty affixing
his "John Hancock" to one of ]\Ianager Stern's contracts.
Then the story starts. He gets a job with his sweetheart's
father, but his experience there is short lived.
One day while teaching his associates the art of "fade-
away," his ball, of newspaper, connects with a customer's
high hat, which ends his bookkeeping career.
He then returns to the carefree pastime of pitching for
the "gang," until a big league scout sees him and soon
after he is bedecked with a New York uniform. On the
day of his first appearance at the Polo Grounds, his old
fellow workers, all pull the "dead grandmother" trick on
the boss and repair to the game.
Actual scenes of the Polo Grounds are shown with a
game in progress, and his sweetheart is seen wildlj' cheer-
ing him, as he wins his first big league assignment.
The producers have not gone amiss in putting on a film
starring a noted baseball player. The public has been in the
right mood for a long time to accept such a picture. As
everybody, from boys "knee high to a grasshopper" to vener-
able men, are interested in the game. "Love and Baseball"
will make a hit.
48
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
"THE SECOND DOOR LEFT"
(Eclectic — Three Reels)
REVIEWED BY CLIFFORD H. PANGBURN
' I ^HIS is a comedy in the French style. While there is little
of an uproariously humorous nature in the film there is
no lack of entertainment. Although a minor character the
orchestra leader is the most striking figure in the production.
Not only does his hair hang well down his back, but he
goes through some of the most extraordinary sort of gyrations
in the course of guiding his musicians. It is said that the part
was taken by a real orchestra leader in France, who is all
that he appears in the film.
The story deals with the troubles of a young man who had
to marry off his two girl cousins in one month in order to
come into a large property offered him b}' an old uncle, who
is unknown to him. He goes to call on the girls but by a mis-
take in the elevator gets off at the wrong floor and finds
himself in the apartment of two very gay chorus girls.
They see a chance for some fun and pretend to be bashful
and innocent yotmg persons. The nephew takes them to a
matrimonial agency, where it happens the wealthy uncle has
also gone looking for a wife. He sizes up the girls at once
and they think he looks like ready money.
The nephew to the secret enjoyment of the old uncle resents
what he supposes to be the undue familiarity of the old beau
towards the girls.
Various complications ensue and meantime the nephew
meets and falls in love with one of the real cousins while a
friend of his wants to marry the other. On the last day of
the month they are married and the scheming chorus girls are
frustrated.
"DOC"
(Sawyer — Four Reels)
REVIEWED BY J. BURROUSHS IIOELL
"p* LEANOR GATES proved her mastery of dramatic con-
struction in her play, "The Poor Little Rich Girl." She
proves that she is no less ^n adept in writing a scenario for
motion picture production, for in "Doc," based on her story
in the Saturday Evening Post, we have all the requirements
for a successful photoplay, human appeal, stirring action,
potent dramatic situations, and suspended interest.
Some of the stage settings are admirable in their appro-
THE ACCIDENT IN THE QUARRY
priateness. The play opens with a scene in the quarry owned
by Mr. Eastman, where Bill Travers, the villain of the piece,
works.
The pictures must have been made of a real quarry, so ab-
solutely realistic is the plant in every detail of machinery
and operation. Much of the plausibiilty of the story depends
upon the wildness and inaccessibility of the country about
the quarry; otherwise one would be inclined to question how
the villain got away up in the mountains and could not be
found.
But the rugged and rough country, overgrown with under-
growth, which is pictured, makes this seem entirely plausible.
Bill Travers and his pal are discharged by Mr. Eastman
because of drunkenness and worthlessness. In revenge, they
steal his little daughter and carry her off to a cabin in the
hills. The doctor is called in to minister to the mother, who
is ill from the shock. He suspects something but doesn't
know what is wrong with her.
He gets a strange call from Bill Travers, and is carried
off to the mountain retreat to give what aid he can to the
wounded pal. But he is blindfolded and cannot learn the way.
On the second visit he discovers the child. He informs the
sheriff and when Bill returns to the settlement, he is nabbed.
THE LOVERS TOGETHER
The horse, Dolly, has to be depended upon to lead the
doctor and the father to where the child is concealed, but
the faithful mare performs all that is expected of her. The
little girl is restored to her mother, Doc is-t)ffered a fine place
as physician to the quarry, and is fixed so that he can marry
Letty, his sweetheart and owner of Dolly.
Sidney Seaward plays the part of Doc in totally acceptable
fashion ; Regina Richards is pleasing as Letty ; Cyril Chad-
wick as Mr. Eastman, and Vivian Blackburn as his wife are
convincing in their portrayals of parental affection and suffer-
ing; and Herbert Boswick as Bill Travers is as villainous
looking as one could wish.
"AS THE WIND BLOWS"
(Rex-TJniversal — Two Reels)
REVIEWED BY PETER MILNE
tj^R-ANK LLOYD is responsible for this entertaining
^ drama. Under his direction, assisted by the capable
acting of Anna Little, Herbert Rawlinson and William
Worthington, he has turned a comparatively conventional
story into one that seems almost new and which is certain-
ly delightfully refreshing to see.
Herbert Rawlinson forsakes his role of hero for a time
and appears in this picture as the heavj', although it is
hardly fair to call him such, as he does nothing to arouse
the antagonism of the spectators. But the character im-
personated by William Worthington is the real hero of
the tale, and the actor makes a very fine hero.
Miss Little as the stenographer is forced to marry her
employer to save her good-for-nothing father.
Later the other man returns, hears tales of how his one
time sweetheart is neglected by her husband, who in reality
loves her, but wishes to give her grounds for divorce,
thinking his love is unrequited. Her illness, followed by a
fire from which she is rescued by her husband, brings
about a perfect understanding.
October 3, 1914.
THE MOTION PICTURE NEWS
49
"DAMAGED GOODS"
(American — Seven Keels)
REVIEWED BY C. J. VERHALEN
A STRONGER or more forceful lesson could not be taught
than in this seven reel production. It may be con-
sidered gruesome in parts, but nevertheless this makes it
so much more convincing. There is nothing left undone to
pound home the argument which it sets out to give. The
story is tensely interesting, and the characters well selected.
Richard Bennett and many of those who appeared with him
in the translation of the stage production lend their efforts
in the interpretation of this play for the film.
THINKING OF THE FUTURE
It is agreed that the acting is just as splendid, but that the
photoplay is much more forceful, convincing and more com-
plete than was the play itself.
A greater amount of necessary detail is brought out. That
which is merely inferred in the play is actually seen in the
motion picture. The thousands of spoken lines in the play
are given life, and in many other ways the picture shows its
superiority over the stage production.
That which will be considered the most interesting, though
the most gruesome, part of the picture is the actual hospital
scenes taken of patients suffering from blood poisoning,
showing the different ways the disease makes itself apparent,
its effect on the different parts of the body.
There are several splendid punches in the production that
lead up to strong situations. The scenic effects are well
selected. An especially striking scene is the exterior giving a
view of the garden overlooking the ocean.
A great many titles are part of the spoken lines of the play.
Some of the regular American Players recognized in the
cast were Mrs. Lester, John Steppling and Charlotte Burton.
Bennett is to be commended not only for his splendid acting,
but also because at no time did he make the mistake so many
legitimate players make when appearing before the camera,
that is looking at the camera.
George Dupont, who has always lead a studious life, gradu-
ates in law at the head of his class. He returns home and
comes under the bad influence of a married woman, the wife
of a family friend. He becomes entangled with a seamstress ;
and is influenced by his rich aunt and his mother to become
engaged to a Senator's daughter, his boyhood chum.
He is left a fortune by his aunt and taken into partnership
by the senator. He becomes intoxicated at a farewell dinner
given by his friends and goes with a friend to the apartment
of the latter and there meets a wayward girl.
Four weeks later he discovers he has contracted a dread
blood disease. He is about to commit suicide when pre-
vented by the girl. He is about to kill her when he realizes
what he is doing. The girl tells how she was wronged, and
her determination to have her revenge on society, and how
she was finally cured by a doctor.
George consults this same specialist and is forbidden to
marry under two years. This doesn't suit him as his wedding
is announced, so he consults a quack doctor' who guarantees
to cure him in three months.
He marries; a baby is born. He realizes the great crime he
has committed when the disease shows on the child. He
walks to the arch on the seaside where he first learned the
great secret of an expected child and calmly walks into the
sea, the waters closing over his head.
"THE TREY O' HEARTS"
(Gold-Seal-Universal — Ninth Cliapter)
REVIEWED BY PETER MILNE
/CONTRARY to many of its predecessors this episode
of the "Trey o' Hearts" begins with the same scene
which put an end to the eighth installment. The fire from
which Law rescued Rose is still raging and after a few
moments the whole building collapses.
The spectator is given a glimpse of William Clifford,
leading man of the 101 Bison Company, who assumes the
small role of reporter, and is eagerly collecting material
for what promises to be a big story.
Trine's party, seeing that the plan to kill Rose by fire
has failed, turn their attentions once more to Law, and tell
the police that he set fire to the building. Law breaks
away, but is hotly pursued by the officers.
Coming to the river bank he climbs into the dizzy
heights of the rigging on a docked ship. Still being pur-
sued he takes a thrilling leap into the water.
The police then give up the chase, and Law is picked
up by a passing hydroaeroplane. This feat is executed
with great difficulty and must have worried George Larkin,
as the aircraft fails to plane in the correct manner the first
LAW AGAIN RECEIVES THE MYSTERIOUS SIGN
time, and has to circle away, coming up again, which time
the feat is accomplished successfully.
After this, Trine at the suggestion of Marrophat, sets
out for the West, on a special train, taking Rose with him,
but Judith is left behind. Barcus, Law's former captain,
disguises himself as the colored porter on Trine's train,
first leaving his destination with his master, who joins
forces with Judith and pursues the train in an aeroplane.
They reach a small station which the special has just
passed, and Law manages to hire an engine by showing-
his card to the yard master, and then pursues the train.
They rapidly gain on the special, and Barcus realizing
that his master is pursuing the train, throws Red Novem-
ber, the gunman, off, and then as the engine comes within
a foot of the rear car he and Rose climb on.
Trine and Marrophat are furious but are unable to do
anything at all, as the engine is brought to a halt and the
passengers alight.
50
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
"THE PERILS OF PAULINE"
(Eclectic — Fourteenth Episode)
REVIEWED BY PETER MILNE
CMALL wonder is it that this recurrent picture has gained
^ such popular and wide-spread interest, as the feats of
daring allotted to Pearl White and Crane Wilbur are most
thrilling and unusual.
One would think that after continuing for fourteen install-
ments, the supply of spine tinglers would be exhausted, but
such is not the case. Each episode olTers scenes that are
distinctly vivid and realistic, and that vie in regard to the
effect created with those that have gone before.
Something else, which no doubt accounts for the popularity
of Pauline and her aides, is the vigorous, whole-hearted way
and finished manner with which they go about every scene,
giving the appearance of real people in real life more than
actors assuming the parts.
At the end of these two reels Owen is so sure that Pauline
and Harry are out of his way forever that he starts to run
over the books of the estate and assume the general attitude
of master of the domain, but his plans and hopes are dashed
THE BANDITS CARRY THEIR PRISONERS TO THE MILL
to pieces when he discovers that the lovers have not yet
been destroyed as he had thought.
At the outset Owen again employs the gypsy leader (Clif-
ford Bruce) to aid him. They set Harry's factory on fire and
call him to the scene. He comes, accompanied by Pauline;
the fire has gained headway and threatens the whole village,
but this matters little to the plans of the plotters. The lovers
are thrown into the cellar of an old mill, a bomb is then
placed close to the wall, which exploding tears a hole in the
wall and the water rushes in.
To make matters worse, a lot of rats are trapped in the
cellar also. After the waters have risen considerably Harry
and Pauline dive beneath the water and come up in an old
chimney. Coming to the roof they start across a cable, hand
over hand, >vhich bridges the river.
While they are many feet in the air the cable is cut by the
gypsy, and the pair are precipitated into the river many feet
below. This ends the hair-raising series of scenes, as the
two young people return home, where we leave them for two
weeks.
SPOKANE MAYOR BARS WAR FILMS
Special to The Motion Picture News
Spokane, Sept. 21.
Ay| AYOR W. J. HINDLEY, city theatre censor, threw a
^^'^ bomb into the ranks of theatre managers when he
issued an order forbidding the exhibition of any motion
pictures dealing with the European war.
The action, the mayor explained, was taken as a safeguard
against disorder or riots that might be caused through demon-
strations of patriotic sentiment aroused by the war scenes.
The city council approved the order and copies of it were
sent to all vaudeville and picture houses.
The theatre men are undecided whether to resist the order
and carry the matter into the courts. The newly-organized
Spokane Motion Picture Exhibitors' League has the matter
under advisement.
All the managers agree that the regulation is unjust and an
unfair discrimination against the theatres as long as stores
are permitted to show war photographs and newspapers to
print them. The newspapers have taken up the question in
defense of the theatre men.
"THE MILLION DOLLAR MYSTERY"
(Thanhouser — Fourteenth Episode)
REVIEWED BY J. BURROUGHS NOELL
A ND still the complications grow deeper and the solu-
tion is further away from the light than ever. The
millionaire's hiding place is so hermetically sealed from
our knowledge that we have almost come to forget that he
exists; and as for the million dollars, there might as well
not be any million dollars if left to us to locate it, except
that there must be some valid motive for all of these
strange and mysterious doings.
But who knows what will happen next! As for the
Russian Countess, heaven only knows what will become
of her. The last heard of she was still kicking herself for
the mistake that she made with the secret agent from Rus-
sia, and had not gotten over the disappointment of that
ludicrous incident of counting chicks a little too soon.
But the repose in these eventful lives doesn't last long,
and the young people are again hard pressed by the wicked
and bold designs of Braine, the leader of the conspirators,
and Jackson, his lieutenant. The plan is to get Florence
and Jones, the butler, into trouble with Uncle Sam's
Secret Service.
The plan is to throw out false evidence that they 'are
counterfeiters. Consequently a bundle of counterfeit bills
are hidden in the house in the dead of night, and Jack-
son writes a letter from a hotel to the secret service ex-
posing the gang that he pretends has its headquarters in
the mansion.
But Norton is lucky, almost too lucky, it will appear to
many, and gets the plan by reading the blotter in a mirror.
He forms a counterplan with the chief. Florence and
Jones are arrested; the conspirators are given the chance
JONES CATCHES THE THIEVES
to search the house, but Norton and the detectives watch
in the house to see what they do and install a dictograph.
They are partly successful, but just as they are ready to
capture the crooks, one of the number discovers their pres-
ence, gives the alarm and they all escape. But reinforce-
ments come up and they seek to break into the den of
the conspirators. Just as it seems they are about to
succeed, the conspirators make their getaway through a
secret door and the officers have to admit that they have
been bafiled again.
October 3, 1914.
THE MOTION PICTURE NEWS
51
Warner's Celebrates Its Anniversary
Growth of Business During First Year Indicated by Fifty Per Cent Increase in Number of Exchanges
and the DoubHng of Capitalization — New Exchanges Will Be
Added as Demand Increases
MONDAY night, September 21, the
entire staff of Warner's Fea-
tures, Inc., celebrated the anni-
versary of the firm's first release on its
feature service. The occasion was espe-
cially interesting to filmdom, for the rea-
son that the facts adduced by the various
officers showed a record of unusual
growth.
Furthermore, the demand by exhibitors
for "more Warner" has brought about a
tremendous increase in the number of
releases. Whereas, the original plan was
for three features a week, the present
requirements have caused the addition of
a twenty-one reel weekly program and
big specials of four or more reels. In
short, Warner's Features, Inc., after one
formation of a general producing or-
ganization under the title of the United
Motion Picture Producers, Inc.
This general company, consisting of
experienced and successful film pro-
ducers, so regulates the production of its
individual companies that the diversified
character and quality of the Warner's
program is always maintained.
THE MEN WHO MADE WARNER'S FEATURES A POWER IN THE FIELD
H. M. WABNER
When P. A. Powers incorporated
Warner's Features and accepted the
presidency in August, 1913, he did so
with the idea of building up an organ-
ization for the marketing of feature films
on a scale hitherto unattempted. To
this end, his first attention was given to
distributing facihties. He proceeded at
once to establish exchanges, and by the
time the first releases were made (on
Sept. 22, 1913) twenty offices had been
opened in all parts of the country.
Mr. Powers' ideal — that of releasing
three big features a week, thus supply-
ing a regular feature service — met with
quick response from exhibitors. Warner's
Features became popular, and it was
soon evident that the right note had
been struck.
Then came the rapid developments
which have made the company's initial
year decidedly a notable one.
FIRST, the constantly increasing busi-
ness necessitated a corresponding
increase in distribution facilities. From
time to time new exchanges were opened,
until todny the number has reached the
total of thirty-four, covering the United
States, Canada and Europe.
P, A. POWEHS (atove)
0. S. GOAN (below)
year of active business life, offers to ex-
hibitors as complete a service as it is
possible to produce. This 'service in-
cludes single and multiple reel produc-
tions selected from the world's pro-
ducers.
The new weekly program is just now
attracting much attention. Plans to
make it an unusually well-balanced one
have been effectively carried out in the
AS to the "Specials" which will be re-
leased from time to time, the first
of these — now ready — is "The Adven-
tures of Kitty Cobb," adapted from
James Montgomery Flagg's famous
series of drawings.
Still another development of the com-
pany's first year was the action taken at
the recent annual meeting of the stock-
holders. A feature of the meeting was
the report of the treasurer, which was
received with many expressions of grati-
fication. The report showed the progress
made during the year and formed an
emphatic record of achieved success.
As a result, it was unanimously de-
cided to double the company's capitaliza-
tion in order to cover the large increase
in its operations.
The stockholders also increased the
directorate of the company to seven
members instead of four. The directors
are: P. A. Powers, J. A. McKinney, W.
D. Campbell, of Campbell, Heath & Co.,
New York ; J. E. Baum, of the Supple-
Biddle Hardware Company, Philadel-
tihia : H. M. Warner, L. G. Erbe and
Leo C. Stern. The officers elected are :
P. A. Powers, president ; H. M. Warner,
(Continued on page 62.)
THE MOTION PICTURE NEWS
Vol. :0. Xo. 13.
Farnham Heads New Ticket at Screen Club
Advent of Advertising Manager of the All-Star Company Indicates Desire of
Many Members to Have Manufacturers Represented
AX eleventh hour ticket has loomed
up on the horizon of the Screen
Club election to be held on October 3,
headed by Joe ^I. Farnham of the All-
btar Company.
JOSEPH M. FARNHAM
The advent of Mr. Farnham in the
field marks a desire on the part of many
members for a representative of the
business end of the him industry in the
organization. The new candidate is a
charter member of the Screen Club, and
has been prominently identified with its
affairs since the foundation of the or-
ganization.
Air. Farnham was corresponding
secretary in 1913. He was nominated
for the vice-presidency in October of
the same year, and in all probability
would have been elected to the office
if at that time there had not been some
oppositicti to a representation from the
ranks of the manufacturers.
Now, however, with this prejudice no
longer a determining factor in the selec-
tion of candidates, there is every reason
to suppose that Mr. Farnham will be
elevated to a still higher office, that of
president.
His many friends are confident in his
ability to fulfil the obligations entailed on
the encumbent, as Mr. Farnham's con-
stant activities in behalf of the Screen
Club eminently qualify him for the posi-
tion. It was he who, v ith King Baggot
and J. H. Gerhardt, now on another
ticket for service as a member of the
board of governors, was responsible for
finding a home for the club in its present
rooms at 165 West Forty-seventh street,
X'ew York City.
Mr. Farnham whose bonhomie and
generally likable qualities has won him
a wide circle of friends throughout the
film world, has been the prime mover
in the Screen Club entertainments.
Other candidates on Air. Farnham's
ticket are as follows :
First vice-president. Bob Daly ; sec-
ond vice-president, "Doc'' A. C. Willat ;
third vice-president, J. C. Graham ;
treasurer, George Blaisdell; correspond-
ing secretary, Sam Spedon, with George
Proctor as an alternate ; recording
secretary, Fred Beecroft. On the board
of directors, to serve two years, are :
J. H. Gerhardt. King Baggot, Hopp
Hadley, and Jim Kirkwood. with Frank
Powell as an alternate.
Another ticket in the held is as follows :
President, King Baggot ; first vice-
president, James Young ; second vice-
president, J. Stuart Blackton ; third
vice-president, Francis X. Bushman ;
treasurer, George Blaisdell; correspond-
ing secretary, S. AI. Spedon ; recording
secretary, David Wall.
The board of governors are : J. H.
Gerhardt, George Lessey. Hopp Had-
ley and Ashley Miller.
The ticket was nominated by the
regular nominating committee, of which
Frank Smith is chairman.
ALCO RELEASES FIRST PLAY,
"THE NIGHTINGALE"
The accompanying scene from "The
Xightingale," released October 5, in
which Alco Film Corporation makes its
debut, with the prominent dramatic
star, Ethel Barrymore, in the title role
of Isola, is a silent demonstration of
just how far this new motion picture
venture will go to make their program
attractive.
"The Xightingale" is an original work
from the pen of Augustus Thomas and
was written by him, throughout ■ ten
weeks of work, so that the part therein
would admirably suit Miss Barrymore's
personality.
Five parts, three hundred scenes and
no sparsity of novel features will char-
acterize "The Nightingale."
In addition to Aliss Barrymore the
cast boasts numerous prominent play-
ers, specially selected by Miss Barry-
more herself.
"The Xightingale" will be the first
Alco release, to be followed by that
prince of Irish character portray-ers.
Andrew Mack, in a Popular Plays and
Plavers production of "The Ragged
Earl."
"The Xightingale" is the work of the
All Star Feature Corporation.
Exhibitors throughout the country find
in the list of plays featuring legitimate
stars announced for release by Alco, at-
tractions which will make a strong bid
for patronage.
"Marta of the Lowlands," First Kalich Film
Noted Actress Will Be Seen on the Screen in Famous Players Picture,
Released October 5
haughtv and fiercelv passionate, and
"DERTHA KALICH makes her first
appearance before the motion pict-
ure public in the Famous Pla\-ers Film
Company's five part production of her
dramatic success, "Alarta of the Low-
lands," released on the Paramount Pro-
gram October 5.
The play was written by the Spanish
dramatist. Angel Guimera. and affords
her an admirable vehicle for emotional
characterization.
After her triumphs in "Monna ^^anna"
and "The Kreutzer Sonata,'' much is
expected of the actress in the film pro-
duction of "Marta,'" and much is forth-
coming.
Mme. Kalich makes Alarta a patient
srfferer. a tragic figure indeed, as she
Ijravely endures all the cruelties and in-
dignities tbat are thrust upon her b\
the ruthless "master."
The entire cast of the play were sent
to Cuba for the exteriors of this pro-
duction, where the tropical glades fur-
nished an atmosphere appropriate to the
action. The excellent work of the cast
must be passed over. W'ellington A.
Playter suggests with commendable
effect the awkwardness and ingenuous-
ness of Alanelich. the shepherd ; Hal.
Clarendon is an ideal Sebastian, cruel,
passionate,
Lillian Kalich is sweetly pathetic in
BERTHA KALICH
role of Muri. The Famous Flayers have
made in this a notable production.
October 3. 1914.
THE MOTION PICTURE NEWS
53
"THE SQUARE TRIANGLE"
(Balboa-Box Office — Three Reels)
REVIEWED BY J. BURROUGHS HOELL
A FEW years ago a play of the type of "The Square Tri-
•* * angle" would have had a poor chance for success in
motion pictures. It does not depend upon sensational inci-
dents or dare-devil escapades ; there is no fighting nor wild
dashes on horseback ; there are no startling reappearances of
lost persons nor chance meetings of old associates.
The motion picture is passing beyond that stage when bald,
blood thrilling action was the sole aim of the director, and
has now reached a point where the story receives the main
emphasis, and human beings may be involved in the most ab-
sorbing events without risking their lives.
Of course they will be risking their happiness, but that is
another matter. And a public has been found that will take
great delight in this kind of story told in motion pictures, a
public that is intelligent and discriminating, a public that
wishes to be entertained if the entertainment comes up to
the level of its taste, and is willing to pay more in order to
get what it likes.
Consequently we see signs on all sides of us catering to
this taste in photoplays. "The Square Triangle" is a first-
class example of what can be done to meet this tendency and
to satisfy the new class of audiences. It is a clean, straight-
forward, interesting story acted with finish and skill and is
presented with the idea of proving that kinetograph produc-
tions can be made as pleasing and as entertaining and as not-
able as "legitimate" stage productions, provided an equal or
perhaps greater amount of care and thought is given to it.
The story is not new, but it has that better grace of being
presented with artistry. Manner is oftentimes more important
than matter, and this is one of the times.
Three men are the guardians of Jackie, the daughter of
their chum, who won the woman they all loved. Naturally
they are vigilant of her welfare and keen-eyed for any dangers
that may lurk in her matrimonial alliance.
The young man to whom she engages herself becomes
infatuated with a dancer. The guardians for, the sake of
their ward, try to make a man of him. The girl has found
him out by now, and washes her hands of him, because she
has found out that she really loves the youngest of her guar-
dians, Edward Treavor.
Joe Singleton, an actor whose experience is limited before
the camera, and a newcomer in the field, but long and ardu-
ous in that best of all schools for actors, stock, plays Edward
Treavor with sincerity and force. He makes a handsome
appearance, and without easy bearing and polished manners,
he fits into the part perfectly,
Jackie Saunders is just the sweet, winning, innocent crea-
ture that might be the ward and the pet of three sharp-sighted
bachelors.
"HOW THE KID WENT OVER THE RANGE"
(Reliance — Two Reels)
EEVIEWED BY J. BURROUGHS NOELL
W? HENEA'ER a fine-appearing young cowboy and a
* * dimpled-cheeked, flaxen haired girl meet on the broad
expansive Western plains, the inevitable happens and after
much hard riding and other exciting incidents, the two are
reunited in a fond embrace and the film fades from view with
a loving kiss. So strong has this convention become in
scenarios, that the minute one sees the start of this kind of
picture, he resigns himself to his fate, does his best to make
himself comfortable, and tries to bear the Unescapable with all
the patience that he can summon to his aid.
But in the newest Reliance release, "How the Kid Went
Over the Range," the producer has hit upon the novel idea
of changing the ending somewhat. How he happened to hit
upon the idea is a mystery, and yet the thing passes off with-
out the embrace.
What will the audience say, the audience that has been
nourished on the conventions so long that they have become
dearer than the hard and cruel realities, when the Kid is
shot by the sheriff and the girl has to go back home without
the consolation of even a dying kiss?
, The probabilities are that the audience will sit up and take
notice, and remark that here is an extraordinary picture.
The story was written by the celebrated novelist, Cyrus
Townsend Brady, and perhaps this is responsible for its break-
ing away from the iron-clad restrictions of the past. The Kid
is made the foreman of a ranch, and on this account his girl,
Nell, promises to marry him.
The Kid meets a gambler and yields to his temptation to
enter a game. He loses his money and part of the payroll
before he catches the gambler cheating; then he shoots him
dead and flees.
He is wounded by the sheriff but, continues his flight. Nell
has forgiven him now and follows after her beloved. She
runs into a hard character, named Bell, from whom she is
rescued by the Kid, but just as this moment the sheriff comes
up and the Kid is mortally wounded in the battle, and dies
out on the plain.
Irene Hunt is fresh and winsome as the girl, Vester Pegg
makes the Kid in spite of his weakness a lovable character,
and Frank Bennett gives to the outlaw the qualities -associated
with renegades.
"THE KING OF THE AIR"
(Eclectic — Three Reels)
EEVIEWED BY CLIFFORD H. PANGBURN
' I 'HE startling aeroplane wreck, which is one of the "big
scene" in this picture is the real thing with a vengeance.
A camera man taking pictures at an aviation field happened
to catch a perfect view of a machine which fell as it was about
to land.
The machine was completely wrecked and the man in it
killed. The incident was used in "The King of the Air" in a
most telling manner.
The scenes used are for the most part excellently chosen ;
the settings show a careful attention to details. The cast is a
capable one, the minor roles being well handled, especially
that of the doctor.
The story is a French romance, which plays up rather
prominently the important part which ready money plays in
Continental marriages. Marc Devernis is an amateur aviator,
and the son of a wealthy banker. He is in love with a girl
whose mother is troubled by that credulity which is all too
common among widows, with money to invest.
She puts her whole fortune into a rosy scheme of the avi-
ator's father and when the inevitable crash comes she is left
nearly penniless. The banker then adds insult to injury by
refusing to allow his son to marry the girl because of her
lack of a dowry. This leads to a break with his son, who at-
tempts to make him restore the widow's money or at least
consent to the marriage.
Marc remains true to the girl and enters a particularly
hazardous aviatiqn meet in order to win a prize which will
make it possible for him to marry her.
Meantime, she secures a place as a nurse to eke out her
slender income. She is assigned to the Red Cross hospital
at the meet. Her lover's machine falls, and he barely escapes
with his life. His subsequent recovery is largely due to the
girl's tender care.
Recognizing his talent the government offers him a large
salary as a mihtary aviator. His father, however, realizes
that he owes his son's life to his sweetheart and relents. A
happy reunion closes the story.
WAR PIPTITRFQ Be the first. Photographs of "World's
T» rVIV riVJ 1 CllVEyO Greatest War" taken from life— Not
Newspaper Cuts. Our MR. HUBBELL is in the War Zone. By special
arrangements with sever.il foroiurn associations, we are supplied with
the latest original and up-to-date copyrlirhted photographs. Title is on
bottom of each slide and also a separate descriptive lecture. Issned
in series of 14 colored slides. Price, each series, including large
poster, $2.75. Extra Posters 5 cents each. Flags of nations, portraits
of Monarchs and important oflicials in war zone, set of 10 ea«h. $2.50
a set, or S5 cents f-acb. A booster for your business.
MOORE, HUBBELL & CO. Masonic Temple. Chicago
54
THE MOTION PICTURE NEWS
Vol. 10. No. 12.
ANDREW MACK IN A SCENE FKOM "THE RAGGED EARL'
(Popular Plays and Players — Alco Feature)
Grau's "Theatre of Science" a Notable Work
Author Has Solved the Problem of Keeping Abreast of the Fast-Moving Film
Business — A Work for Every Library, Private or Public
Success With Local Fea-
tures in Costa Rica
(^Continued from page 24)
Fixed and washed well, the films dried
overnight, and next Tuesday morning, I
began to reorder the entire film positive.
But the titles.
It was a new one on me. I took some
16 X 20 spoiled sensitive paper and made
with a brush titles to correspond with
my pictures : 14 different ones I made
on a 200-foot roll ; but to focus the same
I had a little trouble with the first, as
my camera has no back focus, and I
had to do it direct on the film window.
Easy enough if you had to do it. All
titles were developed immediately and
by three o'clock I was ready to take my
eight hundred feet of film to San Jose.
When I arrived at the theatre, the
ticket man told me that "all seats were
sold ; only yours remains free." The
manager came to meet me and he got
excited.
TTE took the film to the operator and
in a few minutes we were watching
with hesitation and admiration, the first
aim made in Costa Rica in 48 hours, and
by a true Costa Rican, with no facilities
but with the resolution to do it, fearing
that a competitor was going to steal the
honor of being the first not only in the
country but in Central America.
Two shows were given that night on
the fourteenth of October, 1913, with a
full house, and after eleven o'clock the
manager handed me a check for one
thousand colones (almost 450 dollars
United States money) to pay me for the
rights to exhibit my film and own the
same.
That night I slept fine ! And the other
fellow's film? I cannot say what was
the matter, but it was exhibited with
failure, forty days after mine. I went to
see it myself, and I was disappointed
because the film itself was a failure cine-
matographically, and there were but few
people at the other show house.
This story demonstrates that it is not
the price of the goods that always counts,
for I was working with a 250-dollar out-
fit against a twenty-five hundred one.
With my "poorer" outfit I had the pleas-
ure of doing efficient work.
I will end the first part of my article
with a paragraph from the letter dated
November 1, 1913, I received from the
manager of the firm that sold me the
camera.
ET me congratulate you very sin-
' cerely, not only as to the finan-
cial success you had by using the motion
picture camera I sent you, but also on
the complete success which came to you.
"It certainly was some very quick
work to take, for the first time, kino
pictures on Sunday and present them
to the public on Tuesday night. No
wonder the people were so enthusiastic,
and I likewise am very pleased that you
feel so well contented with the machine."
A S a contribution to the history of the
motion picture industry, Robert
Grau's work, "The Theatre of Science"
(Broadway Publishing Company), is as
elaborate, informative and entertaining a
volume as is likely to issue from any
pen for some time to come.
The title fails to indicate accurately
the scope of the, plan which Mr. Grau
carried out in his study. Its three hun-
dred and fifty odd pages, far from being
bounded by the confines of the theatre,
carry the reader into every nook and
corner, every dependency and protec-
torate of the industry.
The brilliant historical reviews of the
small beginnings of things in the motion
picture world are followed by chapters
that portray, in masterly strokes, the
growth and development of every com-
pany now in the field. To these are
added brief but incisive sketches of every
director, actor, manager, scenario editor,
publicity man in the field, making the
book, in addition to its other qualities,
a "Who's Who in Motion Pictures."
For one thing in particular, Mr. Grau
is to be especially commended. The mo-
tion picture business offers more encour-
agements and more discouragements to
the chronicler of its events than any
other existing line of activity.
The phenomenal growth of the indus-
try in an almost incredibly small number
of years makes the subject irresistible to
the imaginative writer. Yet the difficulty
of keeping up to date a book that deals
with a field which is so constantly chang-
ing its aspects and personnel is great
enough to give pause to any but a
veteran writer like Mr. Grau.
The adroitness with which he has kept
his work, while it was in the making,
abreast of every new development in the
business, up to the very moment of its
issuance from the press, is not the least
conspicuous merit of "The Theatre of
Science." Yet the two pages of "Last
Moment Addenda" prefacing the work
proper are a significant proof of the han-
dicaps under which Mr. Grau was forced
to labor to make his book something
more enduring than words written on
the sand of the seashore.
Mr. Grau's work, to sum it up in a
phase, is worthy of the industry of which
it treats. It belongs in the private
library of everyone who professes any
degree of interest in motion pictures,
amateur or professional, and in every
public library in the land.
PREDICTS KIRKWOOD WILL
BE NEXT PRESIDENT
The annual election of officers of the
Screen Club will be held the first week
in October.
Arthur Leslie has this to say regard-
ing the outcome : "I predict the elec-
tion of James Kirkwood as the next
president of the Screen Club. Several
months ago I wrote him urging him to
run, if King Baggot refused a third
nomination.
"I believe King Baggot and Jake
Gerhardt will be elected to the board
of governors, and George Blaisdell as
treasurer. I am working for their elec-
tion.
"Mr. Leslie holds over for another
year on the board of governors. He
received at the last election the highest
number of votes ever cast in the his-
tory of the club.
October 3, 1914.
THE MOTION PICTURE NEWS
55
Harry Handworth, president, and
"William A. Williams, vice-president of
the Excelsior Feature Film Company,
Inc., are in New York, going over de-
tails of their exchange arrangement
Tvith the Alco Company. They are also
consulting with their architects in ref-
•erence to the new studio shortly to be
■erected at Lake Placid.
The board of governors of the New
Tork Screen Club will give a dinner to
the retiring and incoming officers of
the club, at the Hotel Astor, early in
•October.
Webster CuUison, director of the
^Eclair western company has as his
•character woman his wife, who is
Tcnown to patrons of the motion picture
.as Lucie K. Villa. She has had years of
theatrical experience and played leads
for her husband when he was director
in tb.e Lubin Company. Mrs. CuUison
Lucie K.ViLLAv'
is directing a number of young artists
who will soon appear in a series of
"Kid" pictures.
In "Fantasma," a feature film now
teing produced by the Edison Com-
pany, in which Charles Seay is direct-
ing. George Hanlon, Jr., who was so
successful with the same piece on the
legitimate stage, is appearing as Pico,
the clown, and A. B. Carleton, of Carle-
ton Opera fame, impersonates Zama-
liel, the devil.
The second release of the Jesse L.
Lasky Company through the Paramount
Pictures Corporation, and the first of
their five reel productions, is "The
Making of Bobby Burnit," adapted for
the screen by Winchell Smith, from
George Randolph Chester's novel.
Edward Abeles is the star, supported
by Theodore Roberts and Bessie Bar-
riscale. The picture was released on
September 17.
A. J. Allenbaugh, treasurer and gen-
eral manager of the Famous Players
Film Company of Baltimore, has closed
a deal with Samuel Goldfish of the
Jesse Lasky Company, whereby he has
secured the rights for all the Lasky
and Paramount releases in Maryland,
Delaware, Virginia and the District of
Columbia.
Edward Coxen, leading man for the
Thomas Rickets American company,
when questioned recently about buying
an automobile, remarked that one good
horse was worth a dozen autos.
]Mary Fuller, leading lady of a Victor-
Universal compan)', has just returned
to the Imp studio, New York, with
Charles Ogle and Walter Edwin, her
director. Several features were pro-
duced at Shohola, Pa., where the com-
pany was stationed several weeks.
King Baggot, star of the Imp-Uni-
versal Company, has moved his home
to Hotel Shelbourn, Brighton Beach,
N. Y., where he is now comfortably
situated with his wife and family.
Edgar Lewis suiTered a nervous
breakdown after the completion of
"The Littlest Rebel," "Northern Lights"
and "Captain Swift," three features
which he directed. He is rapidly re-
cuperating at the Berkeshire Hills.
John Stevens, of Stevens Attractions,
Inc., of Buffalo, N. Y., was in New
York recently where he closed contracts
for several big feature productions
which his company will control in that
part of the state.
Mr. Stevens is booking features in
many of the principal theatres of west-
ern New York and local exhibitors re-
port entire satisfaction with his output.
This company does business on an ex-
clusive percentage basis.
Margarita Fischer, of the Beauty films,
has been very distressed owing to the
severe illness of her mother. She says
that once or twice lately she has felt like
the clown in the children's story who
MARGARITA FISCHER
vras heartbroken and yet had to run in
from the sidewings to face his audiences
with L grin on his face. Mrs. Fischer is
better, but her family still feel anxious
about her.
Fred Thompson has returned to the
Vitagraph Company in the capacity of
director, a position which he held a few
months ago before he left the concern.
He returned to the Vitagraph on
August 31, and has already started
work on some feature productions.
John J. Coleman, formerly director
and studio manager of the Gene Gaun-
tier Feature Players, is 'continually being
congratulated on the great success of his
daughter, Ann Murdock, who is ap-
pearing in the "Beautiful Adventure,"
a comedy which is now enjoying great
success in New York.
The exciting experiences of a young
American adventurer in Mexico form
a story of great interest as interpreted
in a two reel Eclair picture entitled
"The Aztec Treasure," released Sep-
tember 23. Featured in the picture
are Bob Frazer and Edna Pavne.
56
THE MOTION PICTURE NEWS
Vol. 10. Xo. 13.
Arthur Nelson, president and director
of the United States Film Corporation,
San Diego. California, a factor in the
production of the new program of War-
ner's Features, Inc., came into the field
from the "legitimate'" when Joe Arens,
of the Frontier-Universal, engaged him
as director. At that time he had no ex-
perience whatever in motion pictures.
He originated the character of "Slim,"
playing the part himself.
For six months Nelson continued to
write, produce and act in the "Slim"
series of comedies. At the end of this
0
AETHTTE NELSON.
time he formed the United States Film
Corporation with A. R. Pelton.
Mr. Nelson was born in Scranton,
Pa., July 9, 1876, and has been contin-
uously connected with the dramatic
profession for nearly twenty-five years.
During the heyday of melodrama he
w'as a Stair and Havlin star, appearing
for several years in a number of his
own plays.
Among his notable film productions
released by Warner's are "Under Fire
in Mexico," "The Day of Reckoning,"
and "The Brand of Bars."
Emerson Dickman has been appointed
manager of the Premier Theatre at the
corner of Main street and Leroy ave-
nue, Buffalo, N. Y., formerly managed
by Claude S. Weill, who will now act as
supervising manager.
Mr. Dickman was formerly manager
of the Central Park Theatre and re-
turns to the Premier at the request of
Mr. Weill, who speaks very highly of
Mr. Dickman's qualities as a film man.
The Premier orchestra was augmented
recently by the addition of a cello. Good
business is announced by the manage-
ment.
The World Film Corporation has
opened a branch office in Salt Lake City,
Utah, in the G. L. Walker Building.
O. F. Woody is in charge and the office
will cooperate with others in the West.
The Cleveland branch of the Rudolph
Wurlitzer Company has installed mo-
tion picture -orchestras in the Square
theatre, 11920 Madison avenue, Cleve-
land, and the Miles theatre, 9th street
and Huron road in the same city.
Warner's Features has added another
exchange to its growing list. J. E.
Rickards, for many years a well-known
press agent in "legitimate" show circles
of the East, who is a sojourner in Ari-
zona for his health, is the local mana-
ger at Phoenix.
The Warner programs found instant
favor in the Copper State with Western
releases. Most of the smaller places
have not as yet been subjected to daily
changes, and the three releases possible
from the Warner office is the opening
wedge in the trade.
Edward Hyman, assistant manager of
the Strand Theatre, Buffalo, N. Y., is
looking after the interests of that house
during the absence of Harold Edel, who
is in Syracuse. Mr. Hyman is "a live
wire" young man and is on the job all
the time. He was at the Lyric Theatre
for some time as assistant manager
under Henry W. Marcus.
Four years in pictures and always
appearing as the leading woman, is the
enviable position held by Ruth Roland,
now with the Marshal Neilan Kalem
comedy company at Hollywood, Cal.
For more than two years she has been
known as The Kalem Girl.
In Los Angeles she is known to all
the picture fans, and when she drives
down street in her big red auto there
HUTH HOLAXD
is a continuous doffing of hats and
waving of handkerchiefs. Hundreds of
Los Angeles pedestrians now know the
Kalem comedienne.
During her four years in films she has
become very popular.
HOUSE PETERS AND BEATEIZ MICHELENA IN "SALOMY JANE"
(California M. P, Corporation — Alco Feature)
October 3, 1914.
THE MOTION PICTURE NEWS
57
Sol Lesser, president and general man-
ager of the Golden Gate Film Exchange,
Inc., with offices at Portland, Spokane,
Seattle, Denver, Salt Lake, San Fran-
cisco, and Los Angeles, has returned to
the home office at San Francisco, after
spending a week with Manager E. H.
Emmick, Alike Rosenberg and Ted H.
Bergman, of the Los Angeles exchange.
Before leaving Los Angeles Mr. Lesser
expressed his hearty approval of the ex-
cellent business of that office and stated
that he would leave for New York, in
companj- w-ith his attorney, in the next
few days, for the purpose of getting in
touch with film matters.
It is unofficially reported that the Gol-
den Gate exchanges will begin a com-
plete program service in October.
David Horsley, whose moves are
watched with interest by members of
the trade, has just joined the ranks of
the General I-'ilm Company, on whose
DAVID HOKSLEY
program he will release comedies under
the brand name of Ace.
Full particulars are given elsewhere
in this issue.
Oscar Apfel will soon begin work on
the Lasky picture, "The Girl of the Gol-
den West," since David Belasco has
O. K.'d it. Mr. Apfel will devote all his
time to this picture, while Cecil De Mille
will direct "The Rose of the Rancho."
Scenario writers are given notice that
the Frontier Company are in the mar-
ket only for one-reel dramas, as they are
no longer producing comedies. Address
Santa Paula, Cal.
X. G. Spitzer, formerly connected with
the Syndicate Film Corporation, has
been made manager of the Kansas City
office of the World Film Corporation.
Lois Meredith, the star in Sir Gilbert
Parker's "Seats of the Mighty," pro-
duced on films by the Colonial Motion
Picture Company, Xew -York, has won
LOIS MEREDITH.
a considerable following among motion
picture de\ otees by her charm and skil-
ful handling of difficult roles.
For the filming of the next George
Ade comedy, Francis X. Bushman, E. H,
Calvert, Ruth Stonehouse and Wallace
Beery, of the Essanay Company, have
been obliged to journej' to New York,
as a number of scenes are to be taken
here and in its environs. Air. Ade will
personally supervise the taking of some
of the scenes.
Cecil De Mille and eighteen of the
Lasky players are in Monterey, Cal., to
photograph scenes amid the Missions
for "The Rose of the Rancho."
After a vacation of six months, Edythe
Sterling has returned to the ranks of
the Frontier players.
The Empress theatre at Cherokee,
Neb., has been opened by the Bess-Cum
Amusement Company and will show the
Mutual program.
The Eclectic Film Company has se-
cured some fine film showing scenes in
and around Louvain, just before its de-
struction by the Germans, from Cherry
Kearton. It is released under the title
of "War Stricken Louvain" and shows
battle-scarred Belgian troops, throngs
of refugees and other items of interest.
Its authenticity is vouched for by both
Mr. Kearton and the Eclectic Film
Company,
Frank Powell, director of Pathe-
Fclectic special features, has had a long
experience as director both in the mo-
tion picture field and with "legitimate"
drama.
He started as stage director for Au-
gustus Thomas and later directed sev-
eral productions for Ellen Terry in
Europe. His debut into the motion pic-
ture field was made with the Biograph
company, where he directed comedies
for two years.
He was then engaged by Pathe Freres
in Europe, and after that returned to
the "legitimate," from which he came
to the Pathe Company on this side of
the water, where he has been ever since.
Some of his recent productions are.
FRANK POWELL.
"The Corsair," "Lucille," "The Stain,"
and "The Ghost." He has just com-
pleted "The Taint," a six-reel feature
soon to be released.
Jay Morely, recently of the Broncho
Company, has joined the Frontier forces
at Santa Paula, Cal.
Gerda Holmes, of the Essanay Com-
pany', recently demonstrated her domes-
tic ability and proved that she is as good
a cook as actress. Miss Holmes has an
apartment overlooking Lake Michigan
and invited seventeen of her co-workers
to a dinner she prepared herself. It was
a success from every standpoint.
Hunter Bennett, assistant general
manager of the World Film Corporation,
has paid a flying visit to the Boston
offices of the company, in connection
witli the Shubert and Bradv features.
Lillian Christy, who has played leads
with the \'itagraph and Kalem com-
panies, is now a member of the Frontier
Company.
58
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
GIRL or oz
iJy L. FRANK BAUM, from his book of the same name,
Original Music by L. F. Gottschalk.
RELEASED SEPT. 28th THROUGH PARAMOUNT PROGRAM
"In story and in the manner of its presentation the
Patchwork Girl of Oz is so unusual that it might almost
be called unique." — Dramatic Mirror.
"The plot of the story is above the average and illus-
trated with many tricks in film production." — Bill-
board.
"An abundance of artistic, elaborate and beautiful
scenes set off by fine photography." — Motion Picture
Nezvs.
MAKE ARRANGEMENTS TO SECURE THIS FEATURE AT ONCE
THE MAGIC CLOAK Of OZ
Another Multiple reel photo-extravaganza by L. Frank Baum,
just completed. Make arrangements to book it NOW.
THEOZ riLM MAlfACTURING CO.
Studio and Laboratories : Santa Monica
Boulevard
Gower to Lodi Sts. LOS ANGELES, CAL.
iiiiiiiniiiiiiiiiiiniiiiniiiiniiiiiiiiii
October 3, 1914. THE MOTION PICTURE NEWS
aiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiNiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiNiiNiiiiiiiiiiii^ iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiimiiiii:iiiiiii iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii iiiiiiiiiiiiiiiiiiii iNiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiuiiiiiiiiiiiiiiiiiiiiii
59
INTERESTING FILM REVIEWS
PRODUCTIONS FROM ALL PROGRAMS
GENERAL FILM PROGRAM
"Jim." (Selig. Wed., Sept. 16.)— Charles
Wheelock is featured in this play as the lost
lover. But his lot is better than that of most
luckless lovers, because he brings up the
daughter of the woman who eloped with an
actor, and this girl grows to love him. The
message that he sends to the mother is the
same message that she had sent him years
before.
"The Ageless Sex." (Vitagraph. Split reel.
Wed., Sept. 16.) — A comedy with a moral. It
is a warning against the use of artificial means
of fighting the ravages of old age ; or not
so much against using them, as getting caught
with them. The husband dreams that his
wife is old but keeps young in appearance by
this means, and he wakes up to find it all a
hideous nightmare. Therefore the women
must be wary lest their secrets be revealed
in dreams. On the same reel with "Raising
a Sunken Yacht."
"Raising a Sunken Yacht." (Vitagraph.
Split reel. Wed., Sept. 16.) — Clear pictures
of the difficult task of floating again a large
yacht that has gone to the bottom. The enor-
mous derricks and cranes and pulleys are
capable of performing the job, but a diver
is brought into service, too, to fasten the
hooks in the ship.
"What the Daisy Said." (Biograph. Wed.,
Sept. 16.) — Delightfully sweet little play of
two country girls whose thoughts have turned
to beaux. Mary Pickford with her delightful
petulant pout is one of them. The girls con-
sult the daisy, but dissatisfied, turn to a
wicked gypsy fortune teller. The romantic
Martha is carried away with him, but when
his real character becomes plain, she turns
to her old steady country lad.
"The Peddler's Bag." (Biograph. Thurs.,
Sept. 17.) — Played and presented in the best
Biograph manner, this drama is distinctly
above the average of the one-reeler. A
woman, the wife of a gamekeeper, to defend
herself from the master's son, shoots him.
The husband has to stand trial. The con-
fession of the woman on her sickbed frees
him and also justifies the act.
"Sophie's Legacy." (Essanay. Thurs.,
Sept. 17.) — Sophie becomes the heiress to a
vast estate. Then the previous rivalry of
Mustang Pete and Slippery Slim for the pos-
session of the lady's fair, plump hand dwin-
dles into insignificance before the new compe-
tition. Mustang is making hay when a young
lady claims him as her husband, and then
Slippery puts in some good licks just to be
interrupted by a squaw who claims him as
her husband. But this "gag doesn't go with
Slim," and he marries Sophie on the spot.
"Politics and the Press." (Vitagraph.
Thurs., Sept. 17.) — The hackneyed theme of
control of newspapers by unscrupulous politi-
cians done into motion pictures. The young
editor is too straightforward and honorable for
the boss although he loves his daughter. The
outcome is another illustration of the old say-
ing that "honesty is the best policy."
"Sparks of Fate." (Essanay. Two reels.
Fri., Sept. 18.) — The latest inventions of
science play parts in this gripping story of
love and sacrifice in which Francis X. Bush-
man, Bryant Washburn and Ruth Stonehouse
are cast for the leading roles. These names
assure one of seeing capital acting. Two
wireless operators are rivals for the love of a
girl. When the test comes one proves honor-
able and the other base, and of course the for-
mer wins the girl.
"Easy Money." (Kalem. Fri., Sept. 18.) —
It all happens through a tramp dressing up
in a respectable man's clothing. When a pur-
chaser for the farm comes along, the tramp
sells it and pockets the money. Then the real
owner raises Cain with the innocent purchaser.
The tramp buys an automobile and breaks
down in front of the farmhouse. He attempts
to get away, but the minions of the law en-
velop him in their clutches and drag him oS
to the lockup.
"Father's Timepiece." (Vitagraph. Fri.,
Sept. 18.) — Billy Quirk, Constance Talraadge
and Lee Beggs are the funmakers in this com-
edy, which is a laugh throughout. Father is
robbed of his timepiece and when he finds it
in the trousers of his daughter's suitor he is
furious, but explanations follow, and matters
end happily. The reel is alive with humorous
situations and will bring laughs from any
house.
"For Repairs." (Lubin. Fri., Sept, 18.) —
Played by Dolly Larkin and William E. Par-
sons. Not much interest is aroused, and the
incidents seem too disconnected to make a
distinct story. The separation of the husband
and wife is abandoned after their child has
almost met with death.
"The Lonesome Trail." (Selig. Fri., Sept.
18.) — Quite a good comedy drama featuring
Wheeler Oakman and Gertrude Ryan. The
action might be faster How an awkward
cowboy won the heart of a school teacher is
the theme. Several amusing incidents add to
its attractiveness.
"Ramona." (Biograph. Reissue. Fri.,
Sept. 18.) — A pathetic drama with Mary Pick-
ford appearing in the leading part. Excellent
photography and scenes. The half-breed girl
marries a Mexican against her mother's
wishes. Their life is hard as the man is
driven from his home by the whites, and later
shot by one of them. "The girl returns to her
people. A strong and appealing story.
"Broncho Billy Butts In." (Essanay. Sat.,
Sept. 19.) — Brisk and animated comedy with
the famous depicter of Western life as the
central figure. There is plenty of novelty
in the story to interest anyone, and for those
who idolize the robust hero of the plains there
will be the added pleasure of seeing the versa-
tility of Broncho Billy as an actor, because
no matter what kind of story he is called upon
to interpret he is always at home.
"The Cub Reporter's Assignment." (Kalem.
Sat., Sept. 19.) — Giving a reporter the chance
to show that he is the man on the spot at
every moment. He visits an inventor to get
the facts of his latest invention. He meets his
daughter and falls in love with her. The in-
ventor's secretary also loves her and schemes
to get the reporter out of the way by stealing
the precious plans of the inventor, selling
them, and laying the crime on the shoulders
of his rival. But the latter is too smart, and
shows the villain up in his true colors. The
girl is then his. Irene Boyle and Robert
Ellis are in the leads.
"Pins Are Lucky." (Lubin. Split reel.
Sat., Sept. 19.) — A crank on the luck of find-
ing pins loves the daughter of another crank
on the same subject. But the daughter loves
another, and in spite of the schemes of the
pin cranks, they cannot pin her down to their
will. The characters are in the hands of real
comedians : Bill Bowers as the crank father,
O. N. Hardy as the crank lover, and Ray-
mond McKee as the lover that is loved. It is
on the same reel with "The German Band."
"The German Band." (Lubin. Split reel.
Sat., Sept. 19.) — Romaine Fielding is not lack-
ing in inventiveness when it comes to putting
on comedies. His latest is as jolly a half reel
as one would care to see. The professor's
daughter elopes with the ineligible young man
while the hand is giving everybody fits, and
is married to the music that her father makes.
When he finds it out he tries to tear down
the parson''; bouse, but, thankfully, he doesn't.
Ed Sedsrwick, Eileen Sedgwick. Romaine Field-
ing, Robin Williamson and Harry Kenneth
are the laughable performers in this merry
farce. On the same reel with "Pins Are
Lucky !"
"At the Risk of His Life." (Selig. Sat.,
Sept. 19.) — Classified as a melodrama one
naturally expects stirring action of the most
exciting nature, and he is not disappointed.
It is a story of a counterfeiting gang which
employed a young engraver who refused to be
a criminal and was shut up in a house con-
taining dynamite. When pursuit gets hot they
attempt to blow up the house, but get blown
up themselves when the explosive is thrown
out the window and under the bridge that
they are crossing.
"The Reward of Thrift." (Vitagraph.
Two reels. Sat., Sept. 19.) — This is a special
educational picture that was arranged in co-
operation with the Savings Bank Section of
the American Bankers' Association to demon-
strate the enviable results of thrifty saving,
which arouses the envy of the indolent and in-
judicious and brings its own reward and the
respect of the solid portion of our citizenship.
Ned Finley and Tefft Johnson were the pro-
ducers and take parts along with Rose Tapley,
Lucille Hammil and Jack Harvey.
"Just a Bit of Life." (Biograph. Mon.,
Sept. 21.) — A story concerning a college pro-
fessor and his matrimonial troubles. The act-
ing is good, but there is a complete failure
to. give any real notion of college life or
customs. The elopement of the professor's
wife is little short of ridiculous.
"Sweedie's Skate." (Essanay. Mon., Sept.
21.) — An entertaining Ijit of comedy with a
good proportion of "rough house." Wallace
Beery, Ben Turpin, Leo White and Charles
Wright compose the cast. A cook goes to a
skating rink adorned in her mistress' fine
raiment and jewels. Complications follow.
"Fine Feathers Make Fine Birds." (Vita-
graph. Mon.. Sept. 21.) — A rather well acted
story which deals with a trite subject in a
way which is not startlingly original. Leah
Baird , and William Humphrey are featured.
"The Livid Flame," (Selig. Two reels.
Mon., Sept. 21.) — This is a rather irnpressive
drama marked by considerable originality,
both as to plot and the way in which it is
presented. It is a temperance drama.
"Love's Magnet." (Essanay. Tues., Sept.
22.) — Adapted from a magazine story. A girl
is hypnotized and held captive by a man for
ten years. Her rescue by the fiance seems
a trifle belated. In the cast are Beverly
Bayne, Bryant Washburn, Helen Dunbar and
Frank Dayton.
"The Blood Ruby." (Vitagraph. Two reels.
Tues., Sept. 22.) — An addition to a vast
galaxy of films having to do with rubies of
great price. There are a number of dramatic
situations, but no great amount of originality
is exhibited in the plot. The ruby is stolen
by use of an imitation stone, and an innocent
man is convicted of the theft. Maurice Cos-
tello is featured.
"The Wise Detective." (Lubin. Tues.,
Sept. 22.) — The short end of a split reel. A
clever crook nearly gets away with a big haul,
but a woman discovers his identity. Mae
Hotely and C. W, Ritchie are featured.
"A Six Foot Romance." (Lubin. Tues.,
Sept. 22.) — On the sarrie reel with "The Wise
Detective." A cofnSdy in which tight slip-
pers figure. Nell has ambitions to marry a
count, although she loves Jack. The Ameri-
can wins out by a little trick at dinner. In
the cast are Jerold T. Havener, Don Far-
randou and Mabel Paige.
"A Poisoned Bit." (Edison. Two reels.
Fri., Oct. 2.) — An engrossing story of the
scion of an English family who was stolen
from his home by gypsies and grows up to
6o
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
become a jockey. He rides a horse in the
all-important race that lays down and sus-
picion points to him. He is dismissed, and
even the girl that he loves looks upon him
as guilty. He drifts to his own father's house
as stableboy, and his identity and his inno-
cence are both established in the presence of
the girl who had discarded him.
"A Transplanted Prairie Flower." (Edison.
Sat., Oct. 3.) — The call of the West is strong
in the breasts of that section's sons and
daughters. Beatrice Morgan, who wrote this
scenario, has made it the central idea of her
picture. An heiress comes East to learn so-
ciety manners ; she captures the social lion
attempting to break into her aunt's jewelry
safe, and then she goes back to her beloved
plains and the man that she has left behind.
"The Legend of the Amulet." (Kalem.
Sat., Oct. 3.) — Unusual Indian picture based
upon an old legend. A plague is raging and
an Indian maiden is stricken. Her sweet-
heart hears of an amulet that has the power
of restoring health. He is led by a phantom
chief to the hiding place. The amulet is
stolen by a rival, but it is regained after a
desperate struggle. The parts are played by
real Indians, Princess Mona Darkfeather,
Chief Phillippi and Big Moon.
UNIVERSAL PROGRAM
"Matty, the Universal Boy, No. 6." (Imp.
Thurs., Sept. 24.) — The introduction of Na-
than Strauss, Hy Mayer and De Wolf Hopper,
whom Matty visits to obtain subscriptions for
the newsboys' outing causes it to be one of
the most entertaining of the series. Scenes in
Steeplechase, Coney Island, New York City
follow, with the boys enjoying themselves in
sundry manners. A fine entertainer.
"A Shooting Match." (Sterling. Two
reels. Thurs., Sept. 24.) — Ford Sterling in a
laughable comedy which could be condensed.
He enters a shooting match to win a girl and
when he sees his rival winning bribes the
scorer to give him blank cartridges. He wins,
but at the end of the match the scorer re-
lents and tells the other. A chase results,
and Ford is finally treed. The tree is cut
down and then as our hero or villain breathes
his last he joins the hands of his rival and
the girl.
"The Man in the Attic." (Frontier. Sun.,
Sept. 27.) — This is a meaningless drama and
contains no ostensible plot. Joe is a counter-
feiter and because of his bad money another
man is accused of the theft but at length is
exonerated. "The Man in the Attic" seems
to be a side issue.
"The Battle." (Sterling. Two reels. Mon.,
Sept. 28.) — A juvenile comedy-drama in which
the leads are the Sterling Kids. Billy goes
to sleep in the arms of the old major, and
dreams that he was the messenger sent from
the frontier fort, which was being attacked by
Indians, for aid. Some good battle scenes
are introduced. Quite an enjoyable picture.
"Our Land of Gold." (Powers. Split reel.
Fri., Sept. 25.)— This is shown on the same
reel with "I5e Neutral," and portrays the
various methods of mining gold in Alaska.
Interesting and very instructive.
"Charlie's Smoker." (Crystal. Split reel.
Tues., Sept. 29.) — On the same reel with "Bel-
mont Butts In." Charlie seizes the chance
and gives a smoker while his wife Vivian is
away. Vivian is much adverse to the use of
the weed and returns home, thinking there is
a fire in the house, with the result that the
firemen break the party up. Rather old com-
edy, but laughable.
"Belmont Butts In." (Crystal. Split reel.
Tues., Sept. 29.) — On the same reel with
"Charlie's Smoker." The mischievous orphan
girl causes a lot of trouble for her adopters
by her many tricks. Not so funny and rather
vague.
" 'Till the Sands of the Desert Grow Cold."
f Eclair. Two reels. Wed., Sept. 30.)— Eclair
can do better than this. The film falls way
below the company's high standard. A woman
marries a man who turns out to be an inebri-
ate, discarding a worthy lover. Later when
her husband attempts to kill the other man
he runs away with the child, whom he brings
up. Many years after he meets the woman,
but she is then happily married to another
man.
"Fate's Finger." (Eclair. Sun., Sept. 27.)
— A strong human interest drama with Mil-
dred Bright, Bob Frazer and Will Shearer in
the leading roles. The doctor's wife intends
to desert him and leaves a note on the table
mforming hira of her desertion. She learns
the bad character of the man she intended to
elope with and returns to find that her child
has destroyed the note, to her great relief.
In the Clutches of the Villain." (Joker.
Sat., Oct. 3.) — Anotlier side-splitting picture
with Max Asher, Louise Fazenda, William
Franey, Gale Henry and Sam Kaufman in the
leading parts. The cruel debtor demands the
hand of his creditor's daughter, but the hero
arrives in time to kick the villain off a bridge
after hearty laughs have been created.
"White Wolf." (Nestor. Wed., Sept. 30.)
y— The story is based on an Indian legend and
is quite pretty. A tribe of redskins supposes
that the spirit of its cruel Medicine Man was
at times embodied in a wolf. The IJidians at
BEFORE THE RACE
("Man Who 'Was Misunderstood" — Imp — 2 Reels
—Sept. 17)
last^ find out this secret and kill him while
he is in the shape of the animal.
"The New Butler." (Joker. Wed., Sept
30.) — The consequences that follow when two
old people get married without the knowledge
of their children and when the children, too,
join the benedicts, are naturally funny, and
are uproariously so when Ernest Shields plays
the leading role.
"The Proof of a Man." (Victor. Mon.,
Sept. 28.) — The girl in this story, played by
Vera Sisson, despises a cripple, enacted by
J. W. Kerrigan, but he proves himself a man
by rescuing her from an opium den where
she has been carried by another. A fine
drama.
"Love Disguised." (Joker. Sat., Oct. 3.) —
A clever comedy in which a motion picture
actor poses as a duke and thus wins the hand
of the girl whose mother dislikes him because
of his profession. Max Asher and Louise
Fazenda create the laughs.
MUTUAL PROGRAM
"The Right to Die." (Broncho. Two reels.
Wed., Sept. 30.) — A drama built around the
responsibility of a man to his family. A
broker has lost all of his fortune, and deter-
mines in despair to end his life. The poison
is not violent enough and he has a dream in
which he sees what will happen to his wife
and daughter when he has gone. He wakes
up when his wife and daughter rush in, and of
course he thinks no more of suicide because
it was a mistake that he had lost his fortune.
"The Gamekeeper's Daughter." (Domino.
Two reels. Thurs., Oct. 1.) — A stirring
drama because laid in a more stirring time
than ours when personal prowess counted far
more than now, when court favorites intrigued
for the downfall of rivals and the life of a
subject was at the mercy of a monarch. The
settings and the costumes are in splendid keep-
ing with the demands of the piece, and the
acting is all that could be asked for.
"Our Mutual Girl. No. 36." (Reliance.
-Mon., Sept. 21.)~Margaret pays a visit to
Newport, and disports herself in fine clothes
along the avenues of wealth. She gets ac-
quainted with Captain Welles of the navy,
who insists upon her viewing the dress parade
of the sailors of the naval training division.
After this, Margaret's longing to see Baby
I_ily^ becomes overmastering and she motors
to New York to see the cunning little thing.
Then the most unexpected happens. The baby
is found by its father, Mrs. Rogers' chauffeur.
^ "Down the Hill to Creditville." (Majestic.
Fri., Sept. 18.) — Most amusing and original
comedy of the man who gets married by the
installment plan and furnishes his home by
the same easy method. It is not meant that
he gets partly married but simply that he
makes a part payment on the minister's fee.
But the_ creditors get on his trail, and even
the minister doubts him, and while the others
take away their belongings, he carries off the
bride. The best things in the picture are the
clever rhymed subtitles. Dorothy Gish takes
a part in the fun-making.
"The High-Grader." (Reliance. Wed.,
Sept. 16.) — Virile exposition of mining Iffe.
The liigh-grader outwits the sheriff and his
enemies, and through the aid of his girl gets
away with the gold that he carries off in his
mouth each day from the mine. The officers
came, searched the trunk and found it empty,
nailed down to the floor to make it seem laden
with the precious metal. It was then too late
to catch the gold-bearer.
"Every Man Has His Price." (Majestic.
Tues., Sept. 15.)— With an ending that is at
any rate surprising if not logical, this picture
will hold the spectator's keen interest until it
fades away into darkness. It seems that the
sheriff is corrupt to the core when he accepts
a bribe from the mine owner, but when he
turns all this money over to the people whom
the owner has ousted of their property, our
opinion changes.
"Redemption of a Pal." (American. Two
reels. Mon., Sept. 21.) — Described as a socio-
logical drama, this play more than lives up
to its label. A rich banker becomes interested
in a girl of the slums and helps her in neigh-
borhood work. She, aided by her beau, res-
cues his sister from an opium den that has
caught fire. The banker realizes that he loves
her as she goes off with her "steady."
"Meg of the Mines." (Majestic. Tues.,
Sept. 22.) — The story of how a brave girl
saved her father's claim from two blackguards.
The girl is portrayed capably by Mae Marsh.
She hides in the back of the rivals' wagon
when they rush off to the land office, but is
discovered and left on the plain. An old In-
dian finds her and aids her to get in her
father's claim before the wicked miners, and
thus all ends as it should.
"Fatty Again." (Keystone. Sat., Oct. 3.)
— Uproarious farce featuring that ever popu-
lar and funny comedian, Roscoe Arbuckle, as
Fatty. The scenes of Fatty's troubles and
rnishaps and ultimate successful handling of a
difficult situation will keep the audience in a
continual peal of side-splitting merriment.
"Hard Cider." (Keystone. Mon., Sept.
28.) — A girl and a boy plan to elope. The
father spies on them from the interior of a
cider barrel. The boys in the neighborhood
steal the cider barrel for cider and roll it
down hill and up dale. The father has an
awful time, because he is still in the barrel.
When he gets his release therefrom the young
people have concluded their clandestine design.
"The Varsity Race." (Thanhouser. Two
reels. Tues., Sept. 22.) — The director and the
scenario writer have hit upon a felicitous idea
in giving in picture form the story of a boat
race. About this all-important spring event
they have woven an entertaining story of stu-
dent life and the fidelity of a girl to the bow
oar, who has been unjustly forced to resign
from college. But he is taken back just in
time to row, and of course his crew wins the
race. The scenes were taken of a real race
between eight-oared shells.
October 3. 1914.
THE MOTION PICTURE NEWS
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BAD ACCOUNTS
have given many
exchangemen sleepless
nights. There will be
an interesting story on
this phase of exchange
troubles in the next
issue of
THE MOTION
PICTURE NEWS
"The Taming of Sunnybrook Nell." (Ameri-
can. Fri., Sept. 25.) — A city man attempts
to take advantage of an unsophisticated coun-
try girl whom he meets on his vacation and
falls in love with, but the mountaineer lover
steps between the girl and the man's evil
designs. The coolness and faithfulness of her
woodman lover stirs the latent sparks in her.
\'ivian Rich plays the mountain girl.
"Caught In a Tight Pinch." (Beauty.
Tues., Sept. 22.) — His shoes are too small
and he has no others to wear to the dance
that his best girl is giving. So the poor fel-
low is up against it. But he goes, anyway,
and while he doesn't dance like Vernon Castle
he hides his suffering with Stoic resignation.
And his rival steps on his girl's toe, and
thereafter the sailing is smooth.
"Foiled Again." (Komic. Sun., Sept. 20.)
— A comedy that has many of the qualities
that always please. It is brisk and lively,
and well calculated to keep spectators from
dozing off through ennui. No matter how
blase the patron of the theatre, he will find
plenty to laugh at in this newest Komic re-
lease. A stage villain is sent by the Villains'
Union to make way with a girl. He picks the
wrong girl but discovers in time that she has
no money.
"His Faith in Humanity." (American.
Wed., Sept. 23.) — Tense and gripping drama
thta aims to be an exposition of a present-day
sociological problem. A rich man has un-
shaken faith that human nature is essentially
good. He takes an ex-convict in his home
and makes him the butler. His safe is robbed
and suspicion falls upon the man. But it is
revealed in time that the wife is the guilty
party.
"The Prodigal Husband." (Royal. Sat.,
Sept. 12.) — Rural life comes in for a lot of
ridicule in motion pictures, some of which is
just, but the greater part is exaggerated
beyond measure. This picture comes under
the latter head, and while it pretends to no
truthful picture (Of country life, it does not
justify itself by the other reason for existence,
giving a due amount of entertainment.
"The Test of Flame." (Domino. Two
reels. Jhurs., Sept. 24.) — When it comes to
the crucial test the old fisherman discovers
that he loves his grandson better than his
violin. A house is completely destroyed by
fire in the last reel. Beautiful photography
and scenes.
NEWS WEEKLIES
"Animated Weekly, No. 132." — Canadian
regiments are shown receiving war colors from
the hands of the Princess Patricia. There is
a spectacular diving contest at Salem. N. H. ;
the national G. A. R. encampment at the re-
union at Detroit ; the lowering of the auto-
mobile record by De Palma at Brighton
Beach, N. Y. ; boys acting as municipal offi-
cers at Portland, Ore. ; a review of the Al-
banian troops by Prince William of Wied,
and numerous other interesting topical events.
"Mutual Weekly, No. 90." — Views from six
countries are shown in this issue. Among
them are : the Queen Mary entering Queens-
town Harbor; motorcyclists enlisting as dis-
patch carriers. There is a meeting of the
Chamber of Deputies ; the commandeering of
automobiles for war purposes ; a glimpse of
the famous German regiment, the Death's
Head Hussars. Numerous other topical pic-
tures of absorbing interest are included in
the bill.
"Hearst-Selig News Pictorial, No. 58."
(Selig. Thurs., Sept. 17.)— War still holds a
prominent place in this weekly. The first pic-
tures that have come from Berlin since the
war started are shown, photographs of the
German troops drawn up in the squares of
the Prussian capital. War pictures do not
monopolize the space, and attention is given
to events of interest in different sections of
this country and of the world.
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62
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
Hobart Bosworth Writes and Produces Own Play
"Pursuit of the Phantom" Is a Dramatic Picture, with an Allegorical Tinge
That Enhances Its Appeal — Released Through Paramount
Myrtle Stedman and E. J. Flynn are
happily cast as the daughter of the artist
and son of the financier, respectively. A
fascinating vein of fantasy runs through
the play and a feature is the allegory
with which the play closes, in which
triple exposure is used. This final scene
symbolizes the meaning of the paradox
in a bit of fine camera work, for which
credit must be given to George W. Hill.
This Bosworth film will be released
through the Paramount Program, Sep-
tember 24.
*»\17HAT I had, I lost; what I lost,
I kept; what I spent, 1 have."
From this singular theme Hobart Bos-
worth, who wrote the play as well as
produced it and played the lead, evolves
a story of unusual mterest and strength
and with a strong emotional appeal.
The settings for the first part of the
story are among the great cliffs and
caves of Laguna Beach, California.
Later the main theme of the story shifts
to the city where the settings show the
house of the wealthy man.
A series of strongly contrasted scenes
shows the paths followed by two young
men in their pursuit of happiness, one an
artist, played by Hobart Bosworth him-
self, and one a man of wealth, inter-
preted by Courtenay Foote. The conflict
which their opposite ideals engenders
continues to their children, but finally
brings to the rich man the realization
that his greed for wealth and power is
the pursuit of a false ideal and to the
artist the proof that his choice of love
and simple naturalness is the only one
which will bring happiness.
The three love stxDries which bring
these groups together are exquisitely por-
trayed and full of charm and novelty.
Rhea Haines plays the society girl, who
sacrifices love to wealth. Helen Wol-
cott is the elfin child of nature vvith
whom the artist finds true happiness.
TO ACT AS REPRESENTATIVES
The Spero-Kent Film Corporation,
World's Tower building, New York
City, has informed the trade of its de-
sire to act as representatives in con-
nection with importations, exports, buy-
ing, renting or any phase of the industry.
The company guarantees minimum
prices, lower perhaps than the average
firm can obtain because, as the Spero
concern claims, of its large clientele.
The compensation is a standard legit-
imate commission.
The company declares that no matter
how big or little a client may be or
where he is situated, either a buyer or
seller, the entire organization of the
Spero company is at the disposal of its
customers.
Warner's Celebrates
First Anniversary
(Continued from page 51.)
vice-president; O. S. Goan, treasurer; J.
A. McKinney, secretary; P. A. Chase,
assistant secretary and treasurer.
During the anniversary celebration
President Powers struck the keynote
of the company's policy in a few words.
''I want especially to impress upon
you," said Mr. Powers, "that our growth
is due to one prime cause — we give the
exhibitor what he needs. We have been
giving him great features. We are now
giving him a complete service of the best
single and multiple reels that can be
produced. It is the exhibitor's part to
please his public. It is our part to en-
able him to do so. So long as we bear
in mind this truth, we v^^ill go forward
with still greater strides."
Included in the plans for the coming
year are further additions to the number
of Warner exchanges. The idea is to
make it as convenient as possible for
exhibitors of Warner's program and fea-
tures to transact business with the com-
pany.
FILMS "RIP VAN WINKLE"
The Sunbeam Feature Film Company,
with offices in the World's Tower build-
ing, is filming a feature production of
the Jefferson version of "Rip Van
Winkle."
Thomas Jefferson plays the leading
roll and is supported by an exceptional
cast.
LEARN THE FACTS
ABOUT
THE LATE MODEL MOTIOGRAPH
Its Rock Steady and Flickerless Pic-
tures and its pronounced features.
All parts are made in its own factory
and the greatest of care is given each and
every part, and the most vital parts are
ground and hardened to insure accuracy
and long life with small up-keep.
For sharp, bright pictures on a long
throw, you cannot beat the MOTIO-
GRAPH.
These are MOTIOGRAPH FACTS. Think them
over — it's to your benefit.
THE ENTERPRISE OPTICAL MFG. CO.
Eivstem Otflce
21 East 14th Street
New York, N. Y.
568 W. Randolph St., CHICAGO, ILL
Western Office
833 Market Street
San Francisco, Cal.
Bo aure to mention "THE MOTION PICTURE NEWS" when v/riting: to advertisers.
V
October 3, 1914. THE MOTION PICTURE NEWS 63
jlllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllli^^
1 1 illlllllUIIIIIIIIIIIIHIilllllllillllllllllll^ I
1 1 What Do You Need ? \ \
B a LISTING IN THE BUYEHS' GUIDE, TOE NAME AND ADDRESS, INCLUDING ON~E YEAR'S SUBSCRIPTION TO THE MOTION ^ g
S a PICTURE NEWS— S8. 00 A YEAR, CASH IN ADVAUCZ, FREE TO ADVERTISERS USING $100.00 OR MORE WORTH OF DIS- g J
a g PLAY SPACE DURING THE YEAR. ADDRESS ADVERTISING DEPARTMENT J M
I iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii I
ADVERTISING NOVELTIES
Philip Hano, 806-810 Greenwich St., Xew York.
ANNOUNCEMENT SLIDES
Niagara Slide Co., Lockport, N. Y.
ASBESTOS BOOTHS
Sharlow Bros., 442 W. 42nd St., Xew York.
CLEANING AND RENOVATING FILM
Film Redeveloping Co. of America, 145 W.
45th St.. N. Y.
Multicolor Film Improving Co., Inc., 15 E.
26th St., N. Y.
COSTUMERS
Miller-Costumier, 236 South 11th St., Philadel-
phia, Pa.
DEVELOPING TANKS
A. J. Corcoran, Inc., 9;^ John St., New York.
ELECTRIC LIGHTING SETS
The Chas. A. Strelinger Co., Box P-2, Detroit,
Mich.
FILMS
(Manufacturers, Dealers and Renters)
American Film Mfg. Co., Chicago, 111.
Thomas A. Edison, Inc., 275 Lakeside Ave.,
Orange, N. J.
Essanav Film Mfg. Co., First National Bank
Bldg., Chicago, 111.
General Film Co., 200 Fifth Ave., New York.
George Kleine, 166 N. State St., Chicago. 111.
Lubin Mfg. Co., Philadelphia, Pa.
G. Melies, 204 E. 38th St., New York.
Mutual Film Corp., 71 W. 23rd St., New York.
New York Motion Picture Corp., Longacre
Bldg., New York.
Pathe Freres, 1 Congress St., Jersey City, N. J.
Renfax Film Co., Inc., 110 W. 40th St., N. Y.
Selig Polyscope Co., Chicago, 111.
Thanhouser Film Corp., New Rochelle, N. Y.
Universal Film Mfg. Co., 1600 Broadway, N. Y.
FILM ACCESSORIES
Berlin Aniline Works, 213 Water St., N. Y.
FILM TITLES, PRINTING, DEVELOPING.
ETC.
Commercial Motion Pictures Co., Inc., 220 W.
42nd St., New York.
Centaur Film Co., 670-682 Ave. E, Bayonne,
N. J.
Evans Film Mfg. Co., 412-22 W. 216th St., at
Broadway, New York.
Gunby Bros., Inc., 145 W. 45th St., New York.
Industrial Moving Picture Co., 223-233 W.
Erie St., Chicago.
Standard Motion Picture Co., 5 S. Wabash
Ave., Chicago.
Standard Filmprint Corp., 120 School St.,
Yonkers, N. Y.
FILM REELS
Lang Mfg. Works, Olean, N. Y.
Taylor-Shantz Company, 224 Mill St., Roch-
ester, N. Y.
FURNITURE AN"J FURNISHING ON
RENTAL
William Bims, 103-105 West 37th St., N. Y.
FEATURE FILMS
The Albuquerque Film Mfg. Co., Inc., 406
Court St., Los Angeles, Calif.
All Star Feature Corp., 220 W. 42nd St., N. Y.
Ambrosio American Co.. 15 E. 26th St., N. Y.
Bosworth, Inc., 648 Olive St., Los Angeles,
Cal.
Box Office Attraction Film Rental Co., 130 W.
46th St., New York.
A. Blinkhorn, 110 W. 40th St., New York.
California Motion Picture Corp., San Fran-
cises, Cal.
Cosmofotofilm Co., 110 W. 40th St., New York.
Direct-Frpm-Broadwaj' Features Co., 46 W.
24th St., New York.
Eclair Film Co., 126 W. 46th St., New York.
Eclectic Film Co., 110 W. 40th St., New York.
Excelsior Feature Film Corp., Inc., 110 VV.
40th St., N. Y.
G. W. Feature Film Corp., 145 W. 45th St.,
N. Y.
Features Ideal, 126 W. 46th St., New York.
Feature Photoplay Co., 220 W. 42nd St., N- Y.
Famous Players Film Co., 213-229 W. 26th St.,
New York.
Films Lloyds, Inc., 220 W. 42nd St„ N. Y.
General Film Co., 200 Fifth Ave., New York.
General Feature Film Co., 313 Mailers Bldg.,
Chicago, 111.
Gaumont Co., 110 W. 40th St., New York.
Gloria American Co., 110 W. 40th St., N. Y.
Greene's Feature Photo Plays, Inc., 110 W.
40th St., New York.
W. W. Hodkinson, 110 W. 40th St., New York.
Imperial Motion Picture Co. of N. Y., Inc.,
1476 Broadway, N. Y.
Inter-Continent Film Co., 110 W. 40th St.,
New York.
George Kleine Attractions, 166 N. State St.,
Chicago, 111.
New York Office: 1476 Broadway.
Jesse L. Lasky Feature Play Co., Longacre
Theatre, New York.
Life Photo Film Corp., 220 W. 42nd St., N. Y.
Mecca Feature Film Co., Inc., 126 W. 46th
St., New York.
Mohawk Film Co., Times Bldg., New York.
Pan-.\merican Film Co., 110 W. 40th St., N. Y.
Paramount Pictures Corp., 110 W. 40th St.,
New York.
Phoenix Feature Film Corp., 164 Federal St.,
Boston, Mass.
Photo Play Production Co., 220 W. 42nd St.,
New York.
Picture Playhouse Film Co., 110 W. 40th St.,
New York.
Playgoers Film Co., Lyric Theatre, New York.
Popular Plays and Players Co., 1600 Broad-
way, New York.
Progress Film Co., 110 W. 40th St., New York.
Progressive Motion Picture Corp., Times
Bldg., New York.
Ramo Films, Inc., Columbia Theatre Bldg.,
New York.
Rolands Feature Film Co., 145 W. 45th St.,
New York.
A. H. Sawyer, Inc., 1600 Broadway, New York.
Select Photo Play Producing Co., Inc., 71 W.
23rd St., New York.
Stellar Photoplay Co., 1476 Broadway, N. Y.
Sterling Camera & Film Co., 145 W. 45th St.,
New York.
Solax Co., Fort Lee, N. J.
The Photoplay Productions Releasing Co., 37
S. Wabash Ave., Chicago, III.
Union Features, 126 W. 46th St., New York.
Universal Film Mfg. Co., 1600 Broadway, N. Y.
University Films, Inc., 110 W. 40th St., N. Y.
Edw. H. Wagner, Agt., Dania Biofilm Co., 38
Park Place, N. Y.
World Film Corporation, 130 W. 46th St.,
New York.
Warner's Features, Inc., 130 W. 46th St., N. Y.
LANTERN SLIDE MATS AND REEL BANDS
Lantern Slide Mat Co., 149 W. 35th St., N. Y.
LABELS
Everv Ready Roll Label Co., 203-7 W. 40th
St., New York City.
LIGHTING PLANTS
Cushman Motor Works, Lincoln, Neb.
LOBBY PHOTOS
The Wyanoak Pub. Co., 136 W. 32nd St., N. Y.
MOTION PICTURE MACHINES AND
SUPPLIES
Amusement Supply Co., 160 E. North Fifth
Ave., Chicago, 111.
Calehuff Supply Co., 1301 Race St., Philadel-
phia, Pa.
Enterprise Optical Co., 568 W. Randolph St..
Chicago, 111.
Lears Theatre Supply Co., Sam Lears, Prop.,
509 Chestnut St., St. Louis. Mo.
Oliver Moving Picture Supply Co., 647 Euclid
Ave.. Cleveland, O.
Picture Theatre Equipment Co., 21 E. 14th St.,
New York.
Precision Machine Co., 317 E. 34th St., N. Y.
Nicholas Power Co., 90 Gold St., New York.
The Phantascope Mfg. Co.. Washington, D. C.
Sweeley's Photo Supply House, 514-516 Erie
Ave., Renova. Pa.
Williams, Brown & Earle, Inc., 916-918 Chest-
nut St., Philadelphia. Pa.
MOTION PICTURE APPARATUS
Burke & James, Inc., 240-258 E. Ontario St.,
Chicago, 111.
MUSICAL INSTRUMENTS
Rudolph Wurlitzer Co., Cincinnati, O.
American Photoplayer Co., Berkeley, Calif.
POSTER AND PICTURE FRAMES
Menger & Ring, 442 W. 42nd St., New York.
RAW FILM
Eastman Kodak Co., Rochester, N. Y.
Celluloses Planchon, Inc., 75 Fifth Ave., New
York.
David Horsley, 1600 Broadway, N. Y.
Raw Film Supply Co., 15 E. 26th St., N. Y.
OPERA CHAIRS
The Hardesty Mfg. Co., Canal Dover. Ohio.
Steel Furniture Co., Grand Rapids, Mich.
PIPE ORGANS
Henry Pilcher's Sons, 914-920 Mason Ave.,
Louisville, Ky.
M. P. Moller, Hagerstown, Md.
PROJECTION LENSES
Bausch & Lomb Optical Co., 569 St. Paul St.,
Rochester, N. Y.
POSTERS
The Morgan Lithograph Co., Cleveland, Ohio.
REWINDERS AND GENERAL SUPPLIES
L. C. Smith Co., Schenectady, N. Y.
SCREENS
Atsco, Inc., 218 West 42nd St., New York.
Day & Night Screens, Inc., 110 W. 40th St.,
New York.
Mirror Screen Co., Inc., Shelbyville, Ind.
STEEL FILM EQUIPMENT FOR
EXCHAN GES AND MFRS.
Columbia Metal Box Co., 226-228 E. 144th St.,
New York.
TICKETS— ROLL AND COUPON
Rees Ticket Co., 400 S. 10th St., Omaha, Neb.
THEATRE LOBBY FRAMES AUD
FIXTURES
Newman Mfg. Co., 715 Sycamore St., Cincin-
nati, O.
UNIFORMS
Fechheimer Bros., Union-made Uniforms, Cin-
cinnati, O.
VENTILATION, COOLING AND HEATING
Typhoon Fan Co., 1544 Broadway, S. Y.
64
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
Bj sure to mention "THE MOTION PICTURE NE-^A'S" >vhen writing to advertisers.
October 3. 1914
THE MOTION PICTURE NEWS
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66
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
UNITED
PROFIT-
SHARING
COUPON
SERVICE
^sIow Co-operating WitK First Class TKeatres
IUIIIIIIIIIIIIIIIUIIIIIIIIIIIIIIIIinllllllllll|l||l|ll|i|||||||NIIIII||llllllllllllllll|||||||||||!|||||;||||||^
We are now read}) to contract with kigh class Kouses for tke
rigkt to issue United Profit-Sharing Coupons with admissions.
These coupons are exchangeable for the same premiums and
on the same basis as United Cigar coupons, and are also
packed with a long list of household products.
They are already the most widel}? known coupons in use, but
their popularit}? will be increased hy the great amount of new
publicity they will receive. •
United coupons will make it possible for you to run full capac-
ity houses all the time. Tou get full advertising equipment,
and the right to display the United Profit-Sharing SKieU.
Write us to-day if interested, giving location of your theatre,
average number of admissions per day, how much competition
you ha^)e, and when you would w^ant to begin.
ADDRESS SERVICE DEPARTMENT™:;:
United Profit-Sharing Corporation
United Cigar Stores Building 44 West i8tK Street, NexN? York City
xli- sure to mintion "THE MOTION PICTURE NEWS" when writing to advertisers.
/
October 3, 1914.
THE MOTION PI
CTURE NEWS
67
Organization Is Trade's Great Need
{Continued from page 20.)
each individual member will appoint himself a committee
of one to explain these things to his fellow exhibitors.
"Publicity such as has been offered by The Motion Picture
News, will prove invaluable in gaining this end.
"The chief value of the Motion Picture Exhibitors League
of America to the exhibitor is the protection which it affords
to the exhibitors' interests as against adverse legislation,
unfair competition on the part of 'fly-by-night' concerns &nd
the guarding against any conditions that might serve to
permanently injure the business.
"The advancement of conditions which tend to the up-
lifting of the industry should be also one of the most im-
portant aims of the organization.
"T JNITED eft'ort on the part of local state and national
^ organizations for the betterment of conditions should
be made in a progressive, general way. Local conditions
must be handled by each local. Many exhibitors, not mem-
bers of the league, have in the past derived benefits from
the fights made by the organization and will realize that it
is to their advantage to be enrolled as members if these
things are pointed out to them."
No Results Unless Members Pull Together
special to The Motion Picture News
Dallas, Sept., 22.
TTT'HILE L. G. Bissinger, manager of the Queen The-
atre, is not a member of the Exhibitors' League,
either State or national, he believes that they are good
things if more enthusiasm was injected into them by the
members.
"Yes, I am in favor of the exhibitors organizing," said
Mr. Bissinger when seen by a representative of The Motion
Picture News.
"The only thing that I can see against them is that those
who are members don't pull together. By co-operating
they could do a vast amount of good and in a few j'ears an
organization of great strength could be built up among
the exhibitors.
"There are five hundred film houses in Texas. I don't
know- what percentage of those who operate them are
members of the League, but it is easy to see what influence
an organization with all working together could exercise.
NE of the main reasons in holding an exposition of
moving picture machines at the coming fair here
in Dallas, and the effort that is being made to bring some
of the leading screen actors to Dallas at that time, is to
try and arouse their interest and strengthen the State or-
ganization of exhibitors.
"What I w"Ould like to see is more co-operation of the
various State and national organization with the officers in
regard to censorship. The quicker the film men realize
that officers must do what they think is right in regard to
censorship and not try to oppose them the better it will
be for the business.
"Outside of stronger co-operation along all lines by the
exhibitors and a disposition to work more in hand with the
officers I could not suggest anything special. All other
lines of business are organized, and there is no reason why
the film men should not do the same."
$207,000 DALLAS HOUSE OPENS
Special to The Motion Picture News
Dallas, Sept. 22.
\T7HAT is declared to be the most costly film house
south of Chicago is the Queen, recently opened in
Houston. This house was erected and is being operated
by the Queen Theatres Incorporation.
This same company operates the Queen theatres at
Dallas and Galveston. The new Houston house cost the
sum of $207,000 and is undoubtedly one of the most hand-
some theatre buildings in this section of the country.
Houston pe' pie are very proud of their new amusement
house and '.rowded houses are the rule.
To
Stage Managers
and Producers
of Unquestionable
Reputation
An important Renting
Company with Agencies
in all the principal cities of
America and with Agen-
cies and Connection all
over the world is disposed
to consider the printing and
publishing of films for any
Manufacturer or Producer
of unquestionable stand-
ing. Only plays of highest
moral and artistic value of
first-class execution and
photography considered.
Finest Theatre in America
at the disposition of Known
Stage Managers.
Address R. V. M.
Care of Motion Picture News
220 West 42nd Street, New York City
Be sure to mention "THE MOTION PiCIUKE
KEWS" when writing to advertisers.
68
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
Crowds Throng Broadway Rose Gardens
New York's Latest Place of Amusement Shows Motion Pictures in Connection
with a Restaurant and Cabaret Show
■\T7"ITH the opening of the Broad-
^ ' way Rose Gardens, New York's
latest place of entertainment, the mo-
tion picture invades a field which was
heretofore reserved only for the popu-
lar cabaret entertainers, and from the
great success which "Thirty Leagues
Under the Sea" attained the first night
that the place was opened to the public,
their future success in places of like
sort seems to be assured.
The Broadway Rose Gardens are sit-
uated at Fifty-third street and Broad-
waj'. New York, and are under the
management of George F. Kerr, and
the place is supervised by Mrs. A. Mc-
Iver Kerr. Their aim is to make the
place one of refinement, and from all
appearances their aims will be attained
successfully. The house was opened to
the pubHc Monday, September 14.
Besides rivaling all other restaurants
which boast of the best cabaret dancers
and singers, the Broadway Rose Gar-
dens will offer motion pictures to its
patrons. Following the example of the
first one, the submarine picture, the
others to follow will be the best that the
industry offers.
In a preliminary opening given to the
members of the preS's and officers of
the concern, a lunch was served, the
cabaret performers went through' their
part of the program with great success,
and then the picture was shown, accom-
panied by a lecture by Carl M. Gregory,
the head photographer of the expedition
which made the pictures, and which are
elsewhere reviewed in this issue.
The main hall of the place is beauti-
fully decorated with artificial roses and
has a balcony extending round it.
Novel lighting effects are introduced.
At one end of the hall a door leads to
the theatre or access may be gained
from the street, thus turning it into a
separate theatre.
Two orchestras furnish the music for
the restaurant and an organ and or-
chestra play in the th-e-atre.
Quite a sensation was^ created in the
afternoon when everybody rushed to a
fountain at the end of the dance floor,
on the supposition that chiampagne was
flowing freely. \ .
BOWMAN ISSUES DENIAL
The Charles O. Bowman Popular
Photo Plays Corporation denies the
statement published in last week's issue
of The Motion Picture News that the
Thistle Photo Play Company of Los
Angeles, is making three reels of nega-
tives weekly for its use.
UNION HILL, N. J., HOUSE
OPENS
The Temple theatre, Union Hill, N. J.,
opened its doors on Saturday evening.
September 10, to a large crowd of
patrons. "The Wrath of the Gods" was
the picture chosen for the opening.
It is one of the finest picture houses
in northern New Jersey, and has a seat-
ing capacity of twelve hundred and is
fireproof. Since opening, "My Official
Wife," "Home Sweet Home" and "Love.
Luck and Gasoline" have been shown.
Besides the Temple, Union Hill has
six other picture houses, all doing good
business, the Auditorium, Mutual ; Pal-
ace, Licensed; Fulton, Universal; Bijou,
Licensed ; Red Star. Mutual, and the
Pastime, running Famous Players and
other attractions.
Union Hill has only a population of
about 15,000, still business is very good,
the managers state.
UNIVERSAL FILMS "THE
AWAITED HOUR"
"The Awaited Hour" is the title of a
short story which appeared some time
back in the "Century Magazine."
The story was from the pen of Eugene
Manlove Rhodes, one of Anierica's virile
authors, and has been secured by the
Universal and adapted to a two reel
drama. Mr. Brennpn has been chosen to
produce the same. Important in the cast
are William Welsh, William Shay and
Violet Mercereau.
MASTERPIECES IN PREPARATION
6 Reels
Produced by BARRY O'NEIL
ROSE COGHLAN
And ETHEL CLAYTON in
" THE SPORTING DUCHESS "
By CECIL RALEIGH
TO BE RELEASED SOON
EVELYN NESBIT THAW
and her son. RUSSELL WILLIAM THAW in
"^THREADS OF DESTINY" '^'I'^^'ttrS^^ir"'
5 Reels By William H. Clifford Produced by Joseph W. Smiley
Released — Four Big Drawing Pictures
(Through the General Film Special Service)
By^^^n^:llSmitH "THE FORTUNE HUNTER"
with WILLIAM ELUOTT, '"'"'^''"comZf
Produced by Barry O* Neil
TO BE RELEASED SOON
EDWIN ARDEN
in
5 Reels An IMFQT" Produced by
By Edwin Arden I-i/\VlLiI2i i3 i^EiO 1 Romaine Fielding
"THE HOUSE NEXT DOOR"
5 Reels By J. Hartley Manners Produced by Barry O' Neil
"THE WOLF"
6 Reels By Eugene Walter Produced by Barry Neil
RAYMOND HITCHCOCK 'VilM^rA^J^/
Produced by George TerwUliger
"MARAH THE PYTHONESS"
3 Reels By Clay M. Greene Produced by Joseph W. Smiley
Brama Monday,
SIX REGULAR RELEASES EACH WEEK
"THE BELOVED ADVENTURER" /
Third of Series, "AN AFFAIR OF HONOR" \
"JINKS AND THE BARBER" m
"JEALOI/S JAMES" ( ^plit Reel Comedies Tuesday,
"HIS BROTHER BILL"— Two Reel Drama Wednesday,
"HIS FIRST CASE"— Two Reel Drama Thursday,
"THE GREATER LOVE"— Drama Friday,
"ON CIRCUS DAY"— Comedy Saturday,
SPECIAL ONE, THREE AND SIX SHEET POSTERS.
Septemher 28th
September 29th
September 30th
October 1st
October 2nd
October 3rd
Lubin Manufacturing Company, Philadelphia, Pa.
Chicago Office;
154 West Lake Street
Be
lo mention "THE MOTION PICTURE NEWS" when writing to advertisers.
October 3, 1914.
THE MOTION PICTURE NEWS
69
LU B I N
"The Beloved Adventurer"
By Emmett Campbell Hall
Featuring
ARTHUR JOHNSON & LOTTIE BRISCOE
Published in Book Form
150,000 Copies Sold the First Week
HERALDS
for
"The Beloved Adventurer"
from
Hennegan & Co.,
Cincinnati, Ohio.
POSTERS
from
the A. B. C. Co.,
Cleveland, Ohio.
Released on the regular pro-
gramme every Monday
through the General Film
Co.
1st of Series
" Lord Cecil Intervenes "
2nd of Series
"An Untarnished Shield"
3rd of Series
"An Affair of Honor "
4th of Series
" An American Heiress "
5th of Series
"The Girl from the West"
A Series of 1 5 Single Reel Dramatic Photoplays Released Each Monday
The first of the Series was released September 14th. 15 Chapters to the book, each chapter in
its regular order representing a release — full cloth binding, with 15 full page half-tone illustra-
tions, including an autographed frontispiece of Arthur Johnson.
SINGLE COPIES, 25 cents, in lots of 25 or more, 15 cents each
SECURE THESE BOOKS FROM THE GENERAL FILM CO. EXCHANGES
Exhibitors are urged to place immediate orders as the Edition
is limited.
lUBIN MANUFACTURING COMPANY
Philadelphia, Pa,
CHICAGO OFFICE: 154 West Lake Street.
Be sure to mention "THE MOTION PICTITRE IJEWS" when writing to advertisers.
70
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
aiiiiitiMiiwinffiH
The ALBUQUERQUE
FILM MFG. CO., Inc.
RELEASING THROUGH
Warner^s Features, Inc.
FEATURING
Miss Dot Farley
IN FEATURE STORIES WRITTEN
AND ACTED BY HER
PRODUCED UNDER THE DIRECTION OF
GILBERT P. HAMILTON
I Past Releases i
= ^
I "First Law of Nature" |
j "The Trail of the Law" |
I "A Web of Fate" |
I "The Course of Justice" |
I "The Unwritten Justice" |
I "The Daughter of the Tribe" |
I Ready for Release |
I "The Lust of the Red Man" |
H The greatest Indian Story ever produced M
I "The Toll of the Warpath" |
I "The Price of Crime" |
M Undoubtedly the greatest three-reel subject of B
g the })ear. M
I "False Pride Has a Fall" I
1 OTHER GREAT PRODUCTIONS IN COURSE OF J
i CONSTRUCTION AT THEIR g
I WESTERN STUDIO |
1 406 Court St., Los Angeles, Calif. ■
Teaching the Exhibitor
Co-operation
(^Continued from page 25.)
whole play was about, nor even mentioning the title of the
film, merely stating that it would be shown during such a
week.
In the review Jensen would purposely make an error, not
in spelling or grammar, but in describing the actions of the
characters.
The mistake would be a minor one, and the utmost con-
centration on the part of the contestants would be necessary
to discover it.
Suitable prizes were awarded to the sucessful participants,
which Jensen furnished the exhibitors at cost. Buying them
in bulk, as it were, the average price was small.
The competition enhanced the value of the magazine, and
took away the onus that clings to everything free. The issues
were retained and carefully perused. The subtly written
advertising matter was assimilated at the same time.
Jensen arranged the contests so cleverely that the patrons
of the theatres which distributed the syndicate sheet grad-
ually looked forward to its advent. The patronage was soon
on the increase, due mainly to the enthusiasm of those who
attended the performances.
And as the exchange had an indirect hold on each competi-
tion, it was impossible for an over-ambitious exhibitor to
ignore the work of the pioneer. Jensen profited with the
others.
THE fraternal spirit further manifested itself in the co-
operative selection of an expert.
Jensen's preliminary visit to the various theatres had shown
him many defects which the managers, spurred on by his
kindly, though anonymous, suggestions, had remedied.
Such an examination as he was able to give with the little
time at his disposal was too cursory to do anything more than
smooth off the rough edges. The managers realized the need
of an unprejudiced critic with sufficient creative ability and
analytic insight to probe into things and discover the flaws.
The second important step, taken by the combined ex-
hibitors at Jensen's instigation, was the selection of just such
a man.
His duty was to visit each theatre in the combination and
spend whatever time was necessary to promote its patronage-
pulling power. His expenses were defrayed from the com-
mon fund.
All findings that might be general in their effect were for-
warded to Jensen, who, in turn, printed them in the weekly
bulletin — the official organ of the exhibitors. Thus all were
benefited at a minimum expense, and no exhibitor was obliged
to await his turn but could remedy his defects at the outset.
This movement, backed by the hearty co-operation of the
managers, had wonderful results.
The third problem which Jensen and his cohorts tackled
was the music that accompanied the films — especialy the fea-
tures. Ordinarily each house decided upon that, with the re-
sult that few pianists or orchestras played appropriate music.
The quick change of program robbed many of the musicians
of the incentive of keeping up the standard. Popular waltzes,
marches and songs of the day were generally played.
Jensen sought to remedy that.
At the united expense of the exchange and the exhibitors,
aided at times by the manufacturers themselves, a man was
permanently hired to review the films and select such music
as he deemed most appropriate.
Arrangements were made with a music house to furnish
the printed copies at a reduced rate — one set of which ac-
companied each film. Jensen even went so far as to have
special music written for certain scenes in important fea-
tures, broadly advertising the fact.
There were certain films, of course, which he did not bother
with, such as split-reel farces — where a lively tune sufficed —
scenic and educationals. Jensen had an eye on the profits,
and so refused to be prodigal in his expense any more than
he was niggardly.
iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii:
Be sure to mention "IHE MOTION PICTURE NEWS" when writing to advertisers,
October 3, 1914.
THE MOTION PICTURE NEWS
BY this time all the exhibitors outside of the pale realized
the significance of the new association. They awoke to
the fact that it paid to deal with Jensen. In the first place
soHcitors from his exchange did not attempt to gain clients
by knocking the programs of rivals. They came to the man-
agers with tangible arguments of what Jensen was doing for
others and would do for them if they gave him the oppor-
tunitj'.
Thej' recognized that the efforts of the other exchanges
were mere imitations of what Jensen had conceived. And to
imitate, they knew, was to acknowledge oneself inferior to
another. So when an exhibitor received a courteously worded
invitation to join the association, the chances were that he
accepted.
"THE PLUM TREE"
(Essanay)
EEVIEWED BY C. J. VEHHALEN
THE first of the mysterj' stories which are being run by
the Ladies' World was released by the Essanay Film
Manufacturing Company on Sept. 18. The Ladies' World
offers a prize for the best concluding chapter of the story.
.This chapter is not printed in the magazine, but is shown
in the film interpretation.
Francis X. Bushman plaj'S the leads in the photoplaj's.
In "The Plum Tree" he assumes the role of Craig Ewell,
a character which gives him opportunity to play a role that
brings out his acting splendidly.
Beverly Bayne acts the part of Alice Graham as it
should be. Her unaffected and unconscious manner of
portra3nng a character is clearly demonstrated in this
picture. Lester Cuneo, Harrj^ Dunkinson, Helen Dunbar
and Frank Daj'ton lend them splendid assistance.
One really does not have to read the story to become
interested in the picture, although the omission of the
concluding chapter lends an added excitement to the pic-
ture to those who have read the novel version.
The scenes of the picture are all well laid out.
They are typical of the views they are supposed to re-
present. Producer Calvert has built a fine picture around
this stor3' that has the proper amount of interest in it and
the exact portion of romance to make it stand out as a
photoplay of merit.
His selection and staging of exterior scenes are fine
pieces of work. Especiallj^ his battle scenes savor of the
real thing. Each plaj'er fits into a niche that develops
good acting and a good story.
Craig Ew-ell and Norris Griggs are in love with Alice
Graham. One night the limited is held up and Craig is
accused of the crime. Griggs had lured him into it to
get him out of the way. Craig is tried and found guiltj'
Alice is forced into a loveless marriage with Griggs.
Ten years later Craig is freed and wanders to the Pacific
Coast. Griggs has become the financial leader in a Mexi-
can revolution plot. Craig is discovered watching the
rebel ships being loaded and is put to work on the vessel.
He overhears the revolutionists' plot, and in a terrific hand
to hand fight, swims to shore and gives the alarm.
The Federal troops guided by Craig rush to the scene
and a brisk skirmish takes place. Griggs and Craig, not
recognizing each other, engage in an encounter in which
Griggs is mortally wounded. Craig carries him to a nearby
hut where he confesses to a padre of having planned the
train robberj'.
Craig overhearing this, rushes to the bedside and there is
a mutual recognition. He returns to Alice where a reunion
is effected under the "old plum tree."
BUFFALO MEN INVITED TO SYRACUSE
OPENING
Special to The Motion Picture News
Bufifalo, Sept. 23.'
T NVITATIONS were received in Buffalo for the opening
of the Regent Theater in Syracuse on Saturday evening,
September 12. Harold Edel, who is president of the company
operating the Regent, left for Syracuse to look over the
field and arrange for the opening features.
ATTENTION
EXHIBITORS ! !
We have mapped out the greatest
advertising campaign for you
that has ever been conceived.
Cheap Big Returns
With our proposition you need
fear no competitors.
We give territorial protection, so
get signed up before your neigh-
bor.
"First Come, First Served."
Not an experiment, but operat-
ing with wonderful success
everywhere.
Send us card or letter for layout
and details.
THE WYANOAK PUBLISHING CO.
136-146 West fifty-second Street
New York City
Be sure to mention "THE MOTION PICTURE NEVvS" when writing to advertisers.
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
!IIHillillll!!WIII!llli!llllillllllll1l^
''iiiiiiiiiiiiiiiiiiiiiiiniiiii
iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiy^
Record of Current and Coming Releases
EDITOR'S NOTE. — These lists of releases for this week and next are arranged in this form for the
convenience of the operator and exhibitor. In the blank column a record may be kept of the
date when a given subject will be shown at your house. Keep it in a convenient
place for future reference.
E lllilllllllllllllillilllilllllllillllllllilllllllillllllllllll^
iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiliiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii m
iliiiiiiiiiiiliiiiiiilliiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii
fi!ll!ll!!lllllilllllllllllll!IIIIIIPJIIilllll!llll!!ll!lllllll!]|||lllUlllllllllll^
GENERAL FILM PROGRAM
RELEASES OF THE WEEK.
AT MY
HOUSE
AT HY
HOUSE
AT MY
HOUSE
MONDAY, SEPT. 21ST, 1914.
BIOGEAPH. Just a Bit of Life.
D., 1000 16013
EDISON. The Adventure of the
Hasty Elopement, C, 1000 16019
ESSANAY. Sweedie's Skate, C,
1000 16021
KALEM. The Potter and the
Clay, D., 2000 16014
LUBIN. An Untarnished Shield,
D., 1000 16022
SELIG. Hearst-Selig News Pic-
torial No. 59, N., 1000 16020
SELIG. The Livid Flame, D.,
2000 16016
VITAGRAPH. Fine Feathers
Make Fine Birds, D., 1000 16018
TUESDAY, SEPT. ^22ND, 1914.
BIOGRAPH. The Ring and the
Book, D., 2000 16033
EDISON. The Blue Coyote
Cherry Crop, D., 1000 16023
ESSANAY. Love's Magnet, D.,
1000 16024
KALEM. The Green Rose, D.,
1000 16032
KLEINE. The Master Force, D.,
2000 16025
LUBIN. The Wise Detective,
C, 400 16030
A Six-Foot Romance, C, 600..
MELIES. The $1,000 Pants, C,
1000 16031
SELIG. For Love of Him, Melo.,
1000 16027
VITAGRAPH. The Blood Ruby,
D. , 2000 16028
"WEDNESDAY, SEPT. 23ED. 1914,
EDISON. Post No Bills, C,
1000 16035
ESSANAY. The Fable of "One
Samaritan Who Got Paralysis
of the Helping Hand," C,
1000 16038
KALEM. The Vanishing Tribe,
D., 2000 16036
LUBIN. Toys of Fate. D.. 2000 16041
SELIG. A Just Punishment,
Melo., 1000 16040
VITAGRAPH. A Double Error,
C, 1000 16039
THURSDAY, SEPT. 24TH, 1914.
BIOGRAPH. The Fall of Muscle-
Bound Iiicks, C, 582 16043
The Plumber's Picnic, C. 417.
ESSANAY. Slippery Slim and
the Green-Eyed Monster, C,
1000 16044
LUBIN. The Triupmh of Right,
D. , 2000 16045
MELIES. How Clarence Got
His, C, 1000 16047
SELIG. Hearst-Selig News Pic-
torial, N., 1000 16049
VITAGRAPH. A Close Call,
D., 1000 16048
FRIDAY, SEPT. 25TH, 1914.
BIOGRAPH. Her Doggy, C,
999 16058
EDISON. Grand Opera in Rube-
ville. C, 2000 16050
ESSANAY. A Splendid Dis-
honor, D.. 2000 16052
KALEM. Jones' Wedding Day,
C, 1000 16054
LUBIN. The Investment, D.,
1000 160S7
SELIG. You Never Can Tell,
C, 500 16055
VITAGRAPH. A Horseshoe—
For Luck, C, 1000 16056
SATURDAY, SEPT. 26TH, 1914,
BIOGRAPH. The Gold Thief,
D. , 999 16065
EDISON. Twins and Trouble,
C, 1000 16059
ESSANAY. The Strategy of
Broncho Billy's Sweetheart,
D. , 1000 16060
KALEM. Rory O'More, D., 1000 16064
LUBIN. Did He Save Her? C,
400 16061
Between One and Two, C, 600
SELIG. The Newsboy Tenor,
D., 1000 16060
VITAGRAPH. Hearts and Dia-
monds, C. 2000 16062
GENERAL FILM PROGRAM
RELEASES OF NEXT WEEK.
MONDAY, SEPT. 28TH, 1914.
BIOGRAPH. A First Class
Cook, C, 583 16067
The White Hand Society, C...
EDISON. Love by the Pound,
C, 1000 16073
ESSANAY. Sweedie Clean-up.
C, 1000 16075
KALEM. The Viper, D., 2000.. 16068
LUBIN. An Affair of Honor,
3rd of Beloved Adventures,
D. , 1000 16076
SELIG. The Going of the White
Swan, D., 2000 16070
SELIG. Hearst-Selig News Pic-
torial No. 61, N., 1000 16074
VITAGRAPH. When the Gods
Forgive, D., 1000 16072
TUESDAY, SEPT. 29TH, 1914.
BIOGRAPH. The Derelicts, D.,
1032 16087
EDISON. The Mystery of the
Glass Tubes, Chronicles of
Cleek Series, D., 1000 16077
ESSAN.\Y. White Lies, D., 1000 16078
KALEM. Grouch, the Engineer,
D., 1000 16068
KLEINE. A Shot from Ambush,
D., 2000 16079
LUBIN. Jinks and the Barber,
C, 400 16084
Jealous James, C, 600
MELIES. A Circus Romance,
C, 900 16085
SELIG. The Real Thing in Cow-
boys, C, 1000 16081
VITAGRAPH. Regan's Daugh-
ters D., 2000 16082
WEDNESDAY, SEPT. 30TH, 1914.
EDISON. Buster Brown Gets
the Worst of It, C, 550 16089
In a Prohibition Town, C, 500
ESSANAY. The Fable of "The
Adult Girl Who Got Busv,"
C, 1000 16092
KALEM. The Ex-Convict, D.,
1600 16090
Food for the Dogs of War,
E., 400
LUBIN. His Brother Bill, D.,
2000 16095
SELIG. The Loyalty of Jumbo,
D. , 1000 16094
VITAGRAPH. The Heart of
Sonny Jim, C, 1000 16093
THURSDAY, OCT, 1ST, 1914.
BIOGRAPH. The Spirit of
Jealousy, D., 1000 16097
ESSANAY. Slippery Slim Gets
Cured, C, 1000 16098
LUBIN. His First Case, D.,
2000 16099
MELIES. Blind Marriage, C,
1000 16101
SELIG. Hearst-Selig News Pic-
torial No. 62, N., 1000 16103
VITAGRAPH. The Love of
Pierre Larosse, D., 1000 16102
FRIDAY, OCT. 2D, 1914,
BIOGRAPH. The Peasant's Lie,
D., 998 16112
EDISON. The Poisoned Bit,
D., 2000 16104
ESSANAY. Golf Champion
"Chick" Evans Links with
Sweedie, C, 2000 16106
KALEM. The Slavery of Foxi-
cus, C, 1000 16108
LUBIN. The Greater Love, D.,
1000 16111
SELIG. An Embarrassing Pre-
dicament, C, .1000 16109
VITAGRAPH. Eats, C, 1000.. 16110
SATURDAY, OCT. 3D, 1914.
BIOGRAPH. The New Road's
Mascot, D., 1000 16119
EDISON. A Transplanted Prai-
rie Flower, D., 1000 16113
E S S A N A Y. Broncho Billv
Trapped, D., 1000 16114
KALEM. The Legend of the
Amulet, D., 1000 16118
LUBIN. On Circus Day, C,
1000 16115
SELIG. Four Minutes Late, D.,
1000 16120
VITAGRAPH. The Royal Wild
West, C, 2000 16116
UNIVERSAL PROGRAM
RELEASES OF THE WEEK.
MONDAY, SEPT, 21ST, 1914.
IMP. Redemption, D., 2000
STERLING. In and Out, C...
Victor. Rome, Scenic
TUESDAY, SEPT. 2eND, 1914.
CRYSTAL. East Lynn in Bug-
ville, C
GOLD SEAL. The Trey o'
Hearts, Episode No. 8, D., 2000
UNIVERSAL IKE. The "Dear
Hunter," C
"WEDNESDAY, SEPT. 23RD, 1914,
ECLAIR. The Azeto Treasure,
D., 2000 ,
JOKER. The Statuesque Beau-
ty, and Jane's Lovers, Spit Reel
NESTOR. The Half Breed, D.
THURSDAY, SEPT. 24TH, 1914.
IMP. Universal Boy — The News-
boy's Friend, D
REX. Little Sister, D
STERLING. A Shooting Match,
C, 2000
FRIDAY, SEPT. 26TH, 1914.
NESTOR. Fruits and Flowers,
C
October 3, 1914.
THE MOTION PICTURE NEWS
73
"MARKIA"
(Ambrosio-Torino — Five Parts)
EEVrEWED BY J. BUEHOTJGHS NOELL
' I ^HE Third Punic War which culminated in the destruc-
tion of Carthage offers a rare opportunity to the pro-
ducer of motion pictures to present spectacular and stirring
scenes. And the producer has not been slow to see his chance,
in "Markia" we have the elements that go to make a beau-
tiful picture elaborate, even to the point of tropical richness
in the settings of the gardens and the villas about Carthage.
The stark realism in the battles on land and see which show
no glaring anachronisms in the methods of fighting, and in-
telligent acting by the principals, indicate at times the sparks
of real genius.
Each one of the leading players has been chosen for the re-
spective parts not alone on the score of histrionic ability, but
MAEKIA'S PLEA IS SUCCESSFUL
on account of the physical fitness of the player to the part.
Consequently, we see no puny anaemic persons wearing cuirass
and helmet and wielding a sword that might weigh more than
the wielder.
Each one is stalwart, robust, fine in appearance, the very
type of ancient Roman and Carthaginian that fought hand to
hand for the supremacy of the world. The women are the
kind that could be expected to bear such sons and to do their
part nobly in the annihilating struggle.
But after the most interesting point in this magnificent photo-
play is the accuracy with which a great historical event has
been vivified on the screen.
The details of armaments, swords and spears and daggers
and shields, the great catapults that battered down walls with
huge stones, the graceful triremes, the earliest forerunners of
the dreadnoughts of toda)- — all of these are reproduced with
telling correctness. The pictures were made in Italy and add
another laurel to the achievements of that land in making
superb feature plays.
In the prologue, Cato is shown in the Roman Senate utter-
ing his famous words, "Carthago delenda est," and then the
Roman troops are seen setting out for Africa.
In the final scenes Carthage is seen in flames from the
torches of the Roman soldiers, the Governor is pursued by
the Roman galleys and killed in battle, and the faithful lovers,
Markia, daughter of the Governor of the city, and Sirabas, a
young lieutenant, are reunited after many trying hardships
and intense suffering.
WAR TAX A HARDSHIP TO SMALL THEATRES
Sl>ecial to The Motion Picture News
Rochester, N. Y., Sept. 23.
THE news that the final draft of the war tax law contained
a provision for taxing all theatres in cities of 15,000
inhabitants or over. $100 apiece, came as a shock to local
picture men, who immediately began figuring whether the pic-
ture theatres would be included in the list.
At present, it appears as though the motion picture houses
will be taxed with the others. The big houses will be able to
stand it. but for the smaller ones, the tax will be a burden.
Get Your Patrons
"In The Habit"
— of coming to your door each day by
show^ing them pictures of brilliant detail
and clearness. This is best done by using
Bauscfr'jomb
Projection \ei\ses
Bausch & Lomb objectives show every detail
in the film to wonderful advantage. Brilliant
illumination and a true contrast between black
and white are also characteristic. Ask your
operator.
Regularly supplied with Edison and Nicholas
Power machines and procurable at all ex-
changes.
Send for our interesting free
booklet for owners and operators.
gausGh ^ Ipmb OP^icd (3>.
569 ST. PAUL STREET ROCHESTER, N.Y.
L&W.TRANSFILIVI BUREAU
(ESTABLISHED 1913)
GENERAL AGENTS
SINGLE REEL We offer for sale on territorial
COMEDIES
FOUR BIG
FEATURES
WE WILL
BUY
E. & W.
CIRCUIT
rights four excellent Fred Mace
comedies; his latest efforts.
We have ready for the market
negatives, world rights, on four
AMERICAN features of four
reels each. The "leads" are bj-^
well-known stars.
New or second-hand films, copies
or negatives. The highest prices
paid for good stuff.
We are prepared to book big fea-
ture productions over our circuit
in the New England States and
New York and Pennsylvania.
STATE RIGHT BUYERS SHOULD
COMMUNICATE WITH US
Telephone Bryant 3914
FRED R. JONES, General Manager
CHAS. C. O'HARA, Asst. General Manager.
Bp sure to mention "THE MOTION PICTURE NEWS" when writing to advert;-.ers.
74
THE MOTION PICTURE NEWS Vol. 10. No. 13.
|iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiuiiiiiuiiuiiiiiiiiiiiiii iiiiiiiiiiiiii Ill iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii iiiiiiiiiiiiii iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiniiiiiiiiiiiiiiiiiiiii 11
RECORD OF CURRENT AND COMING RELEASES— Continued
jiniiiiiiiNiiiiiNiiiNiiiiiiiiiiiiiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiNiiiiiiiiiiiiiiiiiiiiiiiiiiiii
^illiiliiiiiiiiiiiiiiiiiiniiNiiiliiiiiiiililiiiiiiiiliiiiiliiiiiiiiillllilliiiiiiiiliiiilliiiiiiiiiiililllliiiiiiiiiiiiiiiiiii^
AT MT
HOUSE
POWERS. The Actress, D
VICTOR. Elsie's Uncle, C, 2000
SATURDAY, SEPT. 26TH, 1914.
BISON. Richelieu, D., 4000
SUNDAY, SEPT. 27TH, 1914.
ECLAIR. Fate's Finger, D
FRONTIER. The Man in the
Attic, D
REX. As the Wind Blows, D.,
2000
UNIVERSAL PROGRAM
RELEASES OF NEXT WEEK.
MONDAY, SEPT. 28TH, 1914.
IMP. The Dark Horse, Mary
Pickford Reissue, D
STERLING. The Battle, C,
2000
VICTOR. The Proof of a Man,
D
TUESDAY, SEPT. 29TH, 1914.
CRYSTAL. Charlie's Smoke, and
Belmont Butts In, D., split
reel
GOLD SEAL. Trey o* Hearts
(No. 9), "As the Crow Flies,"
D., 2000
UNIVERSAL IKE. The Shack
Next Door, C
WEDNESDAY, SEPT. 30TH, 1914.
ECLAIR. Till the Sands of the
Desert Grow Cold, D., 2000...
JOKER. The New Butler, C...
NESTOR. The White Wolf, D.
ANIMATED WEEKLY. No. 133,
N :
THURSDAY, OCT. 1ST, 1914.
IMP. The Tenth Commandment,
D., 3000
REX. The Boob's Legacy
STERLING. Title Not Decided.
FRIDAY, OCT, 2D, 1914.
NESTOR. Out of the Frying'
Pan, C
POWERS. The Actress, D
VICTOR. The Rock of Hope,
D., 2000
SATURDAY, OCT, 3D, 1914.
101 BISON. Love and Baseball,
C, 2000
AT IIY
HOUSE
JOKER. In the Clutches of the
Villain, C
Barcelona, the Pearl of the
Mediterranean, E
SUNDAY, OCT. 4TH, 1914.
ECLAIR. The Man Who Came
Back, D
FRONTIER. Four Days, D
REX. The Pipes of Pan, D.,
200O
MUTUAL PROGRAM
RELEASES OF THE WEEK.
MONDAY, SEPT. 21ST, 1914.
AMERICAN. The Redemption
of a Pal, D., 2000
KEYSTONE. Not announced..
RELIANCE. Our Mutual Girl,
No. 36
TUESDAY, SEPT, 22ND, 1914.
BEAUTY. Caught in a Tight
Pinch, C
MAJESTIC. Meg of the Mines,
D
THANHOUSER. The Varsity
Race, D., 2000
WEDNESDAY, SEPT. 23RD, 1914,
AMERICAN. His Faith in Hu-
manity, D
BRONCHO. Parson Larkin's
Wife, D., 2000
RELIANCE. The Last Shot, D.
THURSDAY, SEPT. 24TH, 1914.
DOMINO. The Test of Flame,
D., 2000
KEYSTONE. Not yet announced.
MUTUAL WEEKLY. No. 91.
FRIDAY, SEPT. 25TH, 1914,
AMERICAN. The Taming of
Sunnybrook Nell, Melodrama.
KAY BEE. The Death Mask,
D., 2000
PRINCESS. The Balance of
Power, D
SATURDAY, SEPT. 26TH, 1914.
KEYSTONE. Not yet announced.
RELIANCE. The Runaway
Freight, D., 2000
ROYAL. Scarecrow. C
SUNDAY, SEPT. 27TH, I9I4.
KOMIC. Bill Manages a Prize
Fighter (No. 7), C
II "iiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiuiiiiiiiiiiiiiiiuiiniiiiiiiiiiiiuiHU^
AT MY
HOUSE
MAJESTIC. The Great God
Fear, D., 2000
THANHOUSER. The Harvest
of Regrets, D
MUTUAL PROGRAM
RELEASES OF NEXT WEEK.
MONDAY, SEPT, 28TH, 1914.
AMERICAN. A Modern Rip
Van Winkle, D., 2000
KEYSTONE. Hard Cider, C,
1000
RELIANCE. Our Mutual Girl,
No. 37
TUESDAY, SEPT. 29TH, 1914.
BEAUTY. The Legend of Black
Rock, D
MAJESTIC. A Mother's Trust,
D
THANHOUSER. The Trail of
the Love Lorn, D.. 2000
WEDNESDAY, SEPT. 30TH, 1914,
AMERICAN. The Ingrate, D..
BRONCHO. The Right to Die,
D., 2000
RELIANCE. Where the Moun-
tains Meet, D : . . .
THURSDAY, OCT. 1ST, 1914.
DOMINO. The Gamekeeper's
Daughter, D., 2000
KEYSTONE. Killing Horace, C,
1000
MUTUAL WEEKLY, No. 92, N.
FRIDAY, OCT. 2D, 1914.
KAY-BEE. One of the Discard,
D., 2000
PRINCESS. The Balance of
Power, D
RELIANCE. The Sheriff's Mas-
ter, C
SATURDAY, OCT, 3D, 1914.
KEYSTONE. Fatty Again, C,
1000
RELIANCE. The Wireless Voice,
D., 2000
ROYAL. Cousin Billy, C
SUNDAY, OCT. 4TH, 1914.
KOMIC. The Million Dollar
Bride, C
MAJESTIC. Out of the Air, D.,
2000
THANHOUSER. A Dog's Love,
D
STATEMENT OF THE OWNERSHIP,
MANAGEMENT, CIRCULATION, ETC.
of The Motion Picture News, published
weekly at New York, N. Y., required by
the act of August 24, 1912.
Editor, William Allen Johnston, 220 West
Forty-second street ; managing editor, Lesley
Mason ; business manager, H. Ashton Wyckoff,
220 West Forty-second street. Publisher, The
Exhibitors' Times, Inc.
Owners: (If a corporation, give its name
and the names and addresses of stockholders
holding one per cent, or more of the total
amount of stock) : William Allen Johnston,
220 West Forty-second street, New York City ;
E. Kendall Gillett, 220 West Forty-second
street. New York City; H. Ashton Wyckoff,
220 West Fortv-second street. New York
City; P. S. Alden, 80 Maiden Lane, New
York City; Henry F. Sewall, 80 Maiden Lane,
New York City ; Wentworth Tucker, 220 West
Forty-second street. New York City ; Carl
Tucker, 220 West Forty-second street. New
York City.
Known bondholders, mortgagees and other
security holders, holding- one per cent, or more
of total amount of bonds, mortgages, or other
securities: None.
(Signed) William Allen Johnston,
President.
Sworn to before me this ISlh day of Septem-
ber, 1914.
Ada M. Riley, 220 West Forty-
[Seal] second Street, New York City.
Notary Public, New York County.
Certificate filed in New York County.
(My commission expires May, 1915.)
INCORPORA TIONS
At Albany, N. Y.:
FLAMINGO FILM COMPANY, Manhat-
tan, $200,000; F. H. Tinker, 1600 Broadway,
New York; E. L. Stevens, W. E. Atkinson,
New York.
BROADWAY BOOKING OFFICES, New
York City; to conduct a general theatrical
booking agency and manage motion picture
theatres; capital, $500. Directors: Harry A.
Bloomberg, Edward N. Bloomberg and Isaac
Tosephson.
SUMPTER AMUSEMENT COMPANY,
New York City; theatricals and motion pic-
tures; capital, $1,000. Directors: Nathan
Klotz, Irving Schifferman and Louis Vergess-
lich.
LIFE MOTION, INC., New York City; to
manufacture motion picture cards and photo-
graphs; capital, $20,0()0. Directors: Harry G.
Potter, Newark, N. J.; George Devries and
William J. Davids.
B. S. MOSS THEATRICAL ENTER-
PRISES, New York City; theatrical, vaude-
ville and motion picture business; capital, $500.
Directors: B. S. Moss, Morris Levy and Edna
Egan.
CHAMPLAIN FILM COMPANY, New
York City; motion pictures and general amuse-
ments; capital, $25,000. Directors: L. J. Hart-
mann, Theodore B. Hov and E. C. Hobcroft.
LEEMUND FILM COMPANY, New York
City; a general motion picture business; capi-
tal, $1,000. Directors: David Mundstuk, A.
George Lew and Nate Levy.
MONTGOMERY-SIMMONS FILM SERV-
ICE, New York City; to operate motion pic-
ture and other theatres; capital, $5,000. Di-
rectors. George N. Montgomery, Ira H. Sim-
mons and Marcus A. Miller.
At Dover, Del.:
LUNA-LITE COMPANY OF AMERICA,
Philadelphia, Pa.; to manufacture and deal in
projecting screens and moving-picture films;
capital stock, $50,000.
At Boston, Mass. :
ALCO FILM CORPORATION OF NEW
YORK, Boston ; capital $50,000. Incorpora-
tors: D. F. Lee, E. P. Rizo, S. Siskind.
ARROW FILM COMPANY, Boston and
Los Angeles; capital $500,000. Incorporators:
John A. Grant, Franklynn A. Gillis, Hazel J.
Davenport.
At Hartford, Conn. :
INTERSTATE FILM COMPANY, of New
Haven ; to make and deal in moving picture
films, etc. Capital stock, $10,000, divided into
100 shares of $100 each. Commence business
with $2,800. Incorporators: Paul Barnett,
Wm. Barnett. both of New Haven; Chas. L.
Bidwell, Orange.
October 3, 1914.
THE MOTION PICTURE NEWS
75
IN AND OUT OF LOS
ANGELES STUDIOS
(Continued from page 45.)
members of the company fear their end
is near.
A bona fide autopsy, with a deputy
coroner, policemen and coroner's jury
were used in this picture relating how
the life of a young physician was all but
wrecked, when he thought he gave an
overdose of strychnine. Irene Hunt,
Mary Alden, Ralph Lewis and Jack Con-
way play prominent parts.
Tarn Young's latest as "Bill the Office
Boy" is to break in and prevent the
stenographer (Fay Tincher) from mar-
rying a millionaire, in order to save the
boss (Tod Browning) from the trouble
of securing new help. This constitutes
the eighth of the "Bill" series made by
Eddie Dillon.
In the past few days the Komic com-
pany produced "Dizzy Joe's Career," in
which Director Dillon played the name
part. The series of cartoons by A. B.
Frost in the "Century Magazine" fur-
nished the basis for the plot and Dillon
more than made good as a snake
charmer in a circus. The scenario was
written by C. Allen Gilbert.
Forest Fire Subject
Charles Giblyn is directing a forest
fire picture, to be released on the U pro-
gram as "The Wall of Flame." For this
some excellent pictures were made at
Griffith Park, in the foot hills north of
Los Angeles,' when a recent fire
destroyed the trees and shrubbery on sev-
eral hundreds of acres. Murdock Mac-
Quarrie, Agnes Vernon, Marc Fenton
and Millard K. Wilson play the leading
parts.
Circus life was filmed here last week
when the Barnum & Bailey white tops
were up for three days. The pictures
were made under the direction of Oscar
Apfel, with Theodore Roberts as the
ringmaster, and will be used in the pic-
ture from the play "The Rose and the
Ring," to be released by the Jesse Lasky
Feature Play Company under the title
of "The Ringmaster."
A pair of detectives employed by a
suspicious young wife and her parents,
to watch the acts of the husband, both
disguise as the latter and cause innumer-
able domestic complications of a comedy
character in "Three of a Kind," filmed
last week by Harry Edwards at the
Universal studio.
One of the coming Powers releases
will be "Siss Dobbins," in which Edna
Maison is featured, first as a .country
lass, then at college, and later as an ac-
complished young woman.
The picture, produced by Lloyd In-
graham, shows scenes in the Los Angeles
oil fields, and deals with the success of
the country girl in preventing a scheme-
ing real estate broker from swindling her
father.
Aid for Scenario Writers
With the view of aiding amateurs who
desire to become scenario writers, by
advising him why their offering is not
available, the scenario editor of the Bal-
boa Feature Film Company, of Long
Beach, Cal., F. M. Wittermuth, is send-
ing a stereotyped letter with returned
manuscripts.
In this the reasons why the story is
not good is checked so that the writer
may be benefited and at the same time
prevent the department from receiving
additional scenarios of the same
character.
During the present open season for
hunting in California, Albert W. Hale,
director of the Santa Monica Kalem
comedy studio, thought it would be a
good time to combine business with
pleasure and make a hunting comedy.
Loaded down with guns and ammuni-
tion the company, composed of John
Brennon, Fred Hornby, Lee Hill, Ethel
Teare and a camera man — to say noth-
ing of a pack of dogs — left the studio.
During the day they made the picture
and bagged some game.
The following morning Director Hale
received a bill from the California Hare
Farm for twenty-two rabbits, totaling
$8.60. Then it dawned on the celluloid
actors they had been hunting on a private
farm.
Canine Mascot in Play
Props, an ordinary cur, that first broke
into the amusement world when he se-
lected the Burbank Theatre, Los An-
geles, as his boarding place, when he was
a' pup, but later abandoned the legiti-
mate stage has attached himself to the
Marshall Neilan Kalem studio.
We are in the market
for one and two reel
comedies and comedy
dramas.
Submit in typewritten
form to
J. C. BROWNELL
1C5 Lawrence Avenue Dorchester, Mass.
Holland Film Manufacturing^Co.
NOW RELEASED
THE llTTLESr REBEL
Should A Woman Tell?
A splendid big feature is proving
the biggest hot weather attrac-
tion on the market. It played
to big success for months on
Broadway. For bookings write
now to
THE PHOTOPLAY PRODUCTIONS
RELEASING COMPANY
37 S. Wabash Ave. Chicago, III,
ISO \A/ M F? BOOST O IN OUR PRICES
Regardless of the present European unpleasantness
we continue to use all essential chemicals such as
A^ETOL rtlND HI YDRO<pcI INOINE
and consistently maintain standard prices for quality
DE\/El_OF*IING MIND F» F? 1 IN T I IN G
Send today for our price, quality and service guarantee.
INDUSTRIAL MOVING PICTURE CO. 223-233;West Erie Street, Chicago
Peace
Peace
Peace
It is a continual fight to draw the crowds. Give your patrons a better
show than your competitor and the fight is won. Projection of a steady,
bright, fiickerless picture counts more than anything else.
We are distributors of the Motiograph, Powers, Simplex and Edison
Machines and genuine parts, handle all supplies. We take back your
old machine in part payment on a new one. Cash or easy payments.
Write today for our plan. Catalog Free.
AMUSEMENT SUPPLY COMPANY
160 NO. FIFTH AVENUE - - - CHICAGO, ILL.
Manufacturers of the Wonderful
Kemtusch Patented Glass MIRROR SCREEN
and all other kinds of
Curtains for Moving Picture Projection
GLASS SCREENS
Mirror Screen
Mirror Screen Split
Glass Transparent Screen
for Rear Projection
METALLIZED SCREENS
Gold Fihre
Silvercloth
Mirror Cloth
Seamless, with stretchers
White Opaque
J. REMBTTSCH, Pres.
Phone Seven-Eleven
MIRROR SCREEN COMPANY
Incorporated
SHELBYVILLE, INDIANA
The Majestic Amusement Company of Memphis, Tenn., bought
three large "Mirror Screens" in exchange for three small ones we
sold them five years ago. We offer these at a bargain. Here is a
chance to get a "Mirror Screen" cheap.
Be sure to mention "THE MOTION PICTURE NEWS" when writing to advertisers.
76
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
gj|lllllllih'nilllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllN!lllll!IIIIIIIIH^
RELEASE DATES FOR READY REFERENCE
riiiiiiiiiiiiiiiiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiinniiiiniiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii^
GENERAL FILM PROGRAM
BIOGRAPH
9—22. The Ring and the Book, D 1015
9—24. The Fall of the Muscle-Bound Hicks,
C 582
The Plumbers' Picnic, C 417
9—25. Her Doggy, C 999
9—26. The Gold Thief, D 999
9—28. A First Class Cook, C 583
The White Hand Society, C 416
9— 29. The Derelicts, D 2000
10— 1. The Spirit of Jealousy, D 1000
10— 3. The New Road's Mascot, D 1000
EDISON
9—12. Dick Potter's Wife, D 1000
9 — 14. Generals of the Future, Descript.. 525
Buster Brown on the Care and
Treatment of Goats, C 550
9—15. Making a Convert, E 1000
9—16. A Summer Resort Idyll, C 1000
9—18. Sheep's Clothing, D 2000
9—19. Jim's Vindication, D 1000
9 — 21. The Adventure of the Hasty Elope-
ment, C 1000
9—22 The Blue Coyote Cherry, D 1000
9—23. Post No Bills, C 1000
9—25. Grand Opera in Rubeville, C 2000
9—26. Twins and Trouble, C 1000
9—28. Love by the Pound, C 1000
9—29. The Mystery of the Glass Tubes, D.IOOO
9 — 30. Buster Brown Gets -the Worst of
It, C 550
In a Prohibition Town, C 500
10— 2. The Poisoned Bit, D 2000
10— 3. A Transplanted Prairie Flower, D.IOOO
ESSAIJ^Y
9—23. The Fable of "One Samaritan Who
Got Paralysis of the Helping
Hand," C 1000
9 — 24. Slippery Slim and the Green-Eyed
Monster, C V' 1000
9—25. A Splendid Dishonor, D 2000
9 — 26. The Strategy of Broncho Billy's
Sweetheart, D 1000
9—28. Sweedie Clean-up, C 1000
9—29. White Lies, D 1000
9— 30. The Fable of "The Adult Girl Who
Got Busy," C 1000
10— 1. Slippery Slim Gets Cured, C 1000
10 — • 2. Golf Champion "Chick" Evans
Links with Sweedie, C 2000
10— 3. Broncho Billy Trapped, D 1000
KALEM
9—15. Into the Depths, D ^...1000
9—16. The Moonshiners, D 2000
9—18. Easy Money, C 1000
9 — 19. The Cub Reporter's Assignment, D.IOOO
9—21. The Potter and the Clay, D 2000
9—22. The Green Rose, D 1000
9—23. The Vanishing Tribe, D 2000
9—25. Jones' Wedding Day, C 1000
9—26. Rory O'More, D 1000
9—28. The Viper, D 2000
9 — 29. Grouch the Engineer, D 1000
9_30. The Ex-^onvict, D 1600
Food for the Dogs of War, E 400
10— 2. The Slavery of Foxicus, C 1000
10— 3. The Legend of the Amulet, D...1000
KLEINE
9— 8. The Eyes of Genius, D. 2000
9—15. When Youth Meets Youth, D 2000
9—22. The Master Force, D 2000
9—29. A Shot from Ambush, D 2000
LTJBIN
9—17. The Double Life, D 2000
9—18. For Repairs, D 1000
9—19. Pins Are Lucky, C 400
The German Band, C 600
9—21. An Untarnished Shield, D 1000
9—22. The Wise Detective, C 400
A Six-Foot Romance,. C 600
9—23. Toys of Fate, D 2000
9—24. The Triumph of Right, D 2000
9—25. The Investment, D 1000
9—26. Did He Save Her? C 400
Between One and Two, C 600
9 — 28. An Affair of Honor, Third of the
Beloved Adventures, D 1000
9 — 29. Jinks and the Barber, C 400
Jealous Tames, C 600
9— 30. His Brother Bill, D 2000
10— 1. His First Case, D 2000
10— 2. The Greater Love, D 1000
10— 3. On Circus Day, C 1000
MELIES
9—15. The Tramp's Revenge, C 1000
9—17. The Scab Waiter, C 1000
9—22. The $1,000 Pants, C 1000
9—24. How Clarence Got His, C 1000
9— 29. A Circus Romance, C 900
10— 1. Blind Marriage, C 1000
PATHE
8 — 24. Edible Fishes of the English Chan-
nel, E 550
Picturesque Normandy, France, T. . 500
RELEASE DAYS
GENERAL FILM PROGRAM
Edison, Hearst-Selig
Kalem, Pathe, Selig,
Monday — Biograph,
News Pictorial,
Vitagraph.
Tuesday — Edison, Essanay, Geo. Kleine,
Pathe, Lubin, Melies, Selig, Vitagraph.
Wednesday — Edison, Essanay, Kalem, Lu-
bin, Melies, Selig, Pathe, Vitagraph.
Thursday — Biograph, Essanay, Hearst-Selig
News Pictorial, Lubin, Melies, Pathe,
Selig, Vitagraph.
Friday — Edison, Essanay, Kalem, Selig,
Pathe, Lubin, Vitagraph.
Saturday — Biograph, Edison, Essanay, Ka
lem, Lubin, Pathe, Vitagraph, Selig.
UNIVERSAL PROGRAM
Monday — Victor, Imp, Powers.
Tuesday — Gold Seal, Crystal, Universal Ike.
Wednesday — Nestor, Joker, Eclair, Ani-
mated Weekly.
Thursday — Imp, Rex, Frontier, Sterling.
Friday — Nestor, Powers, Victor.
Saturday— Joker, Frontier, 101 Bison.
Sunday — Rex, Crystal, Eclair.
MUTUAL PROGRAM
Monday — American, Keystone, Reliance.
Tuesday — Beauty, Majestic, Thanhouser.
Wednesday — American, Broncho, Reliance.
Thursday — Domino, Keystone, Mutual
Weekly.
Friday — Kay-Bee, Majestic, Princess.
Saturday — Keystone, Reliance, Royal.
Sunday — Majestic, Komic, Thanhouser.
8—25. Rapids and Falls at Trondhjen, T.. 300
Picturesque France, Lower Brit-
tany, T 350
From Havre to Buc by Hydro-
aeroplane, T 350
8—26. Pathe's Daily News, No. 54, N 1000
8— 31. Pathe's Daily News, No. 55, N 1000
9— 2. Pathe's Daily News, No. 56, N 1000
SELIG
9—16. Jim, D 1000
9 — 17. Hearst-Selig News Pictorial No. 58,
N 1000
9—18. The Lonesome Trail, C 1000
9—19. At the Risk of His Life, Melo 1000
9—21. The Livid Flame, D 2000
9 — 21. Hearst-Selig News Pictorial No. 59,
N 1000
9—22. For Love of Him, Melo 1000
9 — 23. A Just Punishment, Melo 1000
9—24. Hearst-Selig News Pictorial No. 60,
N 1000
9—25. You Never Can Tell, C 500
Who Got Stung? C 500
9—26. The Newsboy Tenor, D 1000
9—28. The Going of the White Swan, D..2000
9—28. Hearst-Selig News Pictorial No. 61,
N 1000
9—29. The Real Thing in Cowboys, C 1000
9—30. The Loyaltv of Jumbo, D 1000
10 — 1. Hearst-Selig News Pictorial No. 62i
N 1000
10 — 2. An Embarrassing Predicament, C.IOOO
10 — 3. Four Minutes Late, D 1000
VITAGRAPH
9—15. Steve O'Grady's Chance, D 2000
9—16. The Ageless Sex, C, 1000
9 — 17. Politics and the Press, D 1000
9—18. Father's Timepiece, C 1000
9—19. The Reward of Thrift, D 2000
9—21. Fine Feathers Make Fine Birds, D.IOOO
9—22. The Blood Ruby, D 2000
9—23. A Double Error, C 1000
9—24. A Close Call, D 1000
9—25. A Horseshoe— For Luck, C 1000
9 — 26. Hearts and Diamonds, C 2000
9—28. When the Gods Forgive, D 1000
9 — 29. Regan's Daughter, D 2000
9— 30. The Heart of Sonny Jim, C 1000
10— 1. The Love of Pierre Larosse, D...1000
10— 2. Eats, C 1000
10— 3. The Royal Wild West, C 2000
UNIVERSAL PROGRAM
ANIMATED WEEKLY
9 — 30. Animated Weekly No. 133, News..
101 BISON
8 — 29. Law of the Lumberjack, D 2000
9 — 5. The Return of the Twin's Double,
D 3000
9—19. The Higher Law, D
9— 26. "Richelieu," D 4000
10— 3. Love and Baseball, C 2000
CRYSTAL
9 — 1. Curing a Lazy Wife, C
9 — 8. The Bachelor's Housekeeper and
Was He a Hero? Split reel
9 — 15. A Joke on the Joker, C
9 — 22. East Lynne in Bugville, C
9—28. Charlie's Smoke, and Belmont Butts
In, C
ECLAIR
9— 9. Boy, D
9—13. For His Father's Life, D.
9 — 16. Adventures in Diplomacy, D., 3000.
9—20. Son, D
9 — 23. The Aztec Treasure, D 2000
9 — 27. Fate's Finger, D
9 — 30. Till the Sands of the Desert Grow
Cold, D 2000
FRONTIER
8 — 16. Memories of Years, D
8—23. The Strange Signal, D
8— 30. The Janitor's Son, D
9 — 6. Under Arizona Skies, D
9— 27. The Man in the Attic, D
10— 4. Four Days, D
GOLD SEAL
9 — 8. The Trey o' Hearts, Episode No. 6,
D 2000
9 — 15. The Trey o' Hearts, Episode No. 7,
D 2000
9—22. The Trey o' Hearts, D 2000
9—29. Trey o' Hearts (No. 9), "As the
Crow Flies," D 2000
IMP
9— 7. The Silent Valley, D 2000
9 — 10. The Universal Boy in the Juvenile
Reformer, D
9 — 14. Sweetheart Days, Mary Pickford
Special Reissue, D
9 — 17. The Man Who Was Misunderstood,
D 2000
9—21. Redemption, D 2000
9 — 24. Universal Boy, The Newsboy's
Friend, D
9 — 28. The Dark Horse, Mary Pickford
Reissue, D
10— 1. The Tenth Commandment, D 3000
JOKER
9 — 12. Jam and Jealousy, and The San
Clemento Inland, split reel
9 — 16. For the Hand of Jane, C, and
Heringedorf, S., split reel
October 3. 1914.
THE MOTION PICTURE NEWS
77
A. L. Runyan Adverrisiog & Sales Co., Inc.
Successors to
Prices to The Trade
POSITIVE PRINTS .04: Per Foot
(.In Quantities over 5000 feet)
Above price includes printing, develop-
ing, tinting, toning and Raw Positive
Stock.
Negative Film Developed .01 Per Ft.
Film Titles .OS " "
(Our Special Title Apparatus wiU match
any perforation. ! All work gnaranteed.
Geoeral Offices. 2624 Milwaokee^Ave.. Chicago
Phone Albanv 3125
ELEPHANT BRAND
Means Quality
WORLD FILM
CORPORATION
130 West 46th St., NewYork
LantemSlide Mat Co.
Maniu'actiirers of
Lantern Slide Mats and
Reel Bands
Prompt Prices Best
Service Sight Goods
149 W. 35th St., New York
TelepbODe: Gree'.n-- W14
LANG'S FILM REELS
THE BEST MADE
14 in. $1.50 10 in. $1.00
CATALOGUE
LANG MF6. WORKS, Olean, N. Y.
Our factory Is Yours!
Negative assemblers, projecting
machines and an equipment second
to none, wnth an organization of ex-
perienced people always at your
SERVICE for DEVELOPING and
PRINTING.
EVANS FILM MFG. CO.
Incorporated
I 416-22 WEST 216th STREET 1
I Tel. 7652 Asdobon at Broadway, New York 1
SnwtiiirjiiMi«vjuiH.imniiiimTr'nwa^
MONTGOMERY FORMS OWN
COMPANY
Frank E. Montgomerj-, who has for
years been associated with the produc-
tion of Indian features first with the
Bison company and then the Universal,
and more recently the Kalem, has
formed his own companj- and will re-
lease through the Sawyer Film Mart.
His contract calls for the release oi
3,000 feet a week, one reel of comedy
and a two-reel Indian feature. The In-
dian plajs will all be two reelers and
will feature the Indian actress Mona
Darkfeather. The name of the brand
will be "The Darkfeather Features,''
while the comedies will be called "The
!Monty Comedies."
Frank will direct the Indian Features
and is augmenting his band of Indians,
and artists of well known abilitj' will
support Mona Darkfeather. T. Davis,
who has been associated with Mr. ]Mont-
gomer\- for a long time, will direct the
comedies with Jane Kecklej- and other
capable people in the cast.
The company will occupy the Xorbig
studios at Edendale until new studios
are built.
MARY FULLER IN EMOTIONAL
PLAY
Mar\- Fuller, under the direction oi
Walter Edwin, is to be seen shorth' in a
production of a three reel sensational
play especialh- written for her by ^I. B.
Havey, entitled "The Girl of the People. "
The role afforded Miss Fuller is par-
ticularly adapted to her talents and one
which she has had ambitions to play.
The storj- revolves about a girl raised
in the slums of a great city struggling
in the sweatshops, who finallj- blooms
forth as a kind of modem Joan de Arc.
There are many moments in the play
when the action is tense, when the situa-
tion draws the heart strings taut, when
^liss Fuller rises to supreme heights as
an emotional actress.
WHITE INJURED AT RE-
HEARSAL
Glen White, who takes the part of
Captain Moray- in the Colonial film,
"The Seats of the Mighty-," escaped se-
rious injury while rehearsing a scene for
that play under T. Hayes Hunter at Fort
Schuyler recently.
Mr. ^^'hite slipped on the ramparts of
the old fort, and fell a distance of some
twenty feet, but fortunately he landed on
soft earth and received nothing more se-
rious than a turned ankle and sprained
ligaments of the instep. Mr. White ap-
peared behind the scenes on crutches for
a few davs.
Make Your Lobby
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Don't fail to visit our
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Write for catalog.
THE
CO.
717 Sycamore St.
CSncinnati,
Branch Factories
Show Rooms:
101 Fourth Ave.
New York. X.
106-lOS W. Lake St.
Chicago.
Established 1SS2.
Yoar negative developed, printed and titled complete
5C delivered 1 O .
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Titles 6^ per foot
GUNBY BROS., Inc.
145 Weit 4Sth Street New York City
"New
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78
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
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9 — 19. Love and Graft, C, and The Hemp
Industry of Yucatan, Mexico, E.,
split reel
9 — 23. The Statuesque Beauty, and Jane's
Lovers, split reel
9— 30. The New Butler, C
10— 3. In the Clutches of the Villain, C.
NESTOR
8 — 26. A Miner's Romance, D
8 — 28. For Love or Money, C
9 — 2. The Foreman's Treachery, D
9— 4. The Baby Did It, C
9 — 9. A Daughter of the Plains, D
9 — 11. Feeding the Kitty, C
9—16. The Danger Line, D
9—18. The Troublesome Wink, C
9—23. The Half Breed, D
9 — 25. Fruits and Flowers, C
9— 30. The White Wolf, D
10 — 2. Out of the Frying Pan, C
FOWERS
8—21. The Divorcee, D
8— 28. This Is the Life, C
9— 4. The Storm Bird, C
9 — 11. Angel of the Camp, D
9 — 18. A Modern Melnotte, D 2000
9 — 25. The Actress, D
10— 2. The Actress, D
REX
8—27. A Law Unto Herself, D 2000
8 — 30. Out of the Depths, D
9 — 3. Daisies, D
9 — 6. The Boob's Nemesis, C
9 — 10. Helping Mother, D 300Q
9—13
9 — 17. The Mistress of Deadwood Basin,
D
9 — 20. A Prince of Bavaria, C
9—24. Little Sister, D
9— 27. As the Wind Blows, D 2000
10 — 1. The Boob's Legacy
10— 4. The Pipes of Pan, D 2000
STERLING
9 — 3. A Bogus Baron, C
9— 7. The Broken Doll, C
9 — 14. Trapped in a Closet, C
9—21. In and Out, C
9—24. A Shooting Match, C 2000
9—28. The Battle, C 2000
UNIVERSAL IKE
9 — 8. Universal Ike, Jr., Nearly Gets
Married, C
9 — 15. The Scarecrow and the Chaperon,
C
9—22. The "Dear" Hunter, C
9 — 29. The Shack Next Door
VICTOR
9 — 11. A Mysterious Mystery, D 2000
9—14. A Gentleman from Kentucky, D...2000
9—17. The Girl and the Smuggler, D
9 — 21. Rome, Exhibiting the Vatican and
other famous places of the Eter-
nal City
9—25. Elsie's Uncle, C 2000
9 — 28. The Proof of a Man, D
10— 2. The Rock of Hope, D 2000
MUTUAL FILM PROGRAM
AMERICAN
9 — 21. The Redemption of a Pal
9 — 23. His Faith in Humanity
9—25. The Brothers
9—25. The Taming of Sunnvbrook Nell.
9 — 28. A Modern Rip Van Winkle :
9— 30. The Brothers
10 — 5. Daphnia
10— 7. Billy's Rival
BEAUTY
9— 8. The Motherless Kids
9— 7. Our Mutual Girl No. 34
9—15. The Only Way
9—22. Caught in a Tight Pinch
9—29. The Legend of Black Rock
BRONCHO
9— 9. The Cruise of The Molly Anne 2000
9 — 16. A Tale of the Northwest Mounted.
9 — 23. Parson Larkin's Wife
9— 30. The Right to Die
10— 8. The Boss of the 8th 2000
DOMINO
8— 27. The Village 'Neath the Sea 2000
9— 3. The Silver Bell 2000
9—10. Mildred's Doll 2000
9—17. A Tragedy of the North Woods
9— 24. The Test of Flame
10 — 1. The Gamekeeper's Daughter
10 — 8. The Whiskey Runners
.KAY-BEE
9 — 1. Stacked Cards 2000
9—11. The Silver Candlesticks 2000
8 — 18. No-Account Smith's Baby
9— 25. The Death Mask
10 — 2. One of the Discard
KEYSTONE
8 — 11. Recreation — The Yosemite
8 — 15. Such a Cook I
8 — 17. The Minstrel Man
8 — 20. Those Country Kids
8—22. Caught in a Flue
8—24. Fatty's Gift
8 — 27. The Masquerader
8—29. Her Last Chance
8 — 31. His New Profession
9 — 3. The Baggage Smasher
9 — 5. A Brand New Hero
9 — 7. The Rounders
9 — 10. Mabel's Latest Prank
9—12. Mabel's Blunder, C
9—14. All at Sea, C
9 — 17. Bombs and Bangs, C
9—19. Lover's Luck, C
9 — 21. He Loved the Ladies, C 1000
9—24. The New Janitor, C 1000
9— 28. Hard Cider, C 1000
10 — 1. Killing Horace, C 1000
10 — 3. Fatty Again, C 1000
10— 5. Their Ups and Downs, C 1000
KOMIC
8 — 30. Bill Organizes a Union (No. 5) . . .
9 — 6. The Mascot
9 — 13. Bill Goes in Business for Himself
(No. 6)
9—20. Foiled Again
9— 27. Bill Manages a Prize-Fighter (No. 7)
10— 4. The Million Dollar Bride
MAJESTIC
8— 30. Franchy 2000
9— 1. The Milk-Fed Boy
9 — 6. For Those Unborn
9 — 8. Sierra Jim's Reformation
9 — 13. Women of the Early West 2000
9 — 15. Every Man Has His Price
9—18. Down the Hill to Creditville
9 — 20. Her Awakening
9 — 22. Meg of the Mines
9—27. The Great God Fear
9 — 29. A Mother's Trust
10 — 4. Out of the Air
10 — 6. The Unpainted Portrait
PRINCESS
8—21. The Belle of the School
8 — 28. The Keeper of the Light
9 — 4. His Winning Way
9—11. Sis
9—18. The Master Hand
9 — 25. The Balance of Power
10 — 2. The Balance of Power
RELIANCE
9 — 5. In the Nick of Time 2000
9— 9. The Sheriff's Choice
9 — 12. Broken Nose Bailey
9—14. Our Mutual Girl No. 35
9—16. The High Grader
9 — 19. How the Kid Went Over the Range.
9—21. Our Mutual Girl No. 36
9—23. The Last Shot
9 — 26. The Runaway Freight
9—28. Our Mutual Girl No. 37
9 — 30. When the Mountains Meet
10— 2. The Sheriff's Master
10 — 3. The Wireless Voice
10— 5. Our Mutual Girl, No. 38
10— 7. The Badge of Office. .
ROYAL
8— 29. A Run for His Money
9 — 5. O'Flanagan's Luck
9—12. The Prodigal Husband
9—19. The Horse Trader
9 — 26. Scarecrow
10— 3. Cousin Bill
THANHOUSER
8— 9. Little Mischief
8—11. In Peril's Path
8—16. Her Big Brother
8 — 18. McCarn Plays Fate 2000
8—25. A Dog's Good Deed .'.
8— 30. Art the Artist
9 — 1. A Mother's Choice 2000
9— 6. Little Mischief
9 — 8. Jean of the Wilderness 2000
9 — 11. In Danger's Hour
9 — 13. The Emperor's Spy
9—15. Gold
9—20. The Mettle of a Man
9 — 22. The Varsity Race
9 — 27. The Llarvest of Regrets
9— 29. The Trail of the Love Lorn
10 — 4. A Dog's Love
10— 6. The Cripple ,
INDEPENDENT RELEASES
ECLECTIC FILM COMPANY
Max Has the Boxing Fever, C 560
Picturesque Lake Dahl, British In-
dia, Scenic 400
In Soak, C
A Prince of India, D
Pathe Daily News No. 64-1914, Top.
Second Door Left, C
Pathe Daily News No. 65, Top
Perils of Pauline, No. 14, D
Colonel Heeza Liar in the Wilder-
ness, C 700
Strange Animals, E... 300
Pathe Daily News No. 62-1914, Top.
The Colonel's Wife, D
Pathe Daily News No. 63-1914, Top.
FILMS LLOYD
5 — 7. Cora, the Temptress 3900
GREAT NORTHERN SPECIAL
5 — 5. Tlie Monomaniac 3000
PICTURE PLAYHOUSE FILM COMPANY
7— 29. Lupin, the Gentleman Burglar 3000
8— 10. The Oath of a Viking 3000
8 — 19. The Next in Command 4000
8— 26. The Film Detective 4000
9 — 5. The Poison Pool 5000
ANIMATED SONGS
Imperial Motion Picture Co., Now York
Releases for August;
A Fool There Was.
Take Me Back to Frisco Town.
Shadows.
Father Came Home with the Milkman in
the Morning.
Dear Old Girl.
What a Wonderful Love That WouU Be.
When I Dream of Killarney.
Down in Our Old Country Town.
In the Valley of the Moon.
Let's Go Back to Sweetheart Days.
Just a Black Sheep That Strayed from th«
Fold.
Let Us Kiss and Make Up Again.
There's a Lonesome Little Girl in a Lone-
some Little Town.
She Was My Dad's First Sweetheart.
Down Where the Old Road Turns.
Push It Along.
She's Just a Bird in a Gilded Cage.
October 3, 1914.
THE MOTION PICTURE NEWS
No matter how thrilling
a story one may read, interest
is not sustained if poor type,
poor paper and poor press work
make hard work for the eyes.
It's the same with motion pic-
tures. A clear picture is as neces-
sary as a good scenario.
Because the basic product is right,
the clearest pictures are on "East-
man" film. Look for the stencil
mark in the margin.
EASTMAN KODAK CO.,
ROCHESTER, N. Y.
^^^^^
m
POSTER AND
FOR Moving
PICTURES
AND ALL
AMUSEMENTS
OF THE
BETTER KIND
Ask for Catalogue!
Great Northern
Hotel
118 West 57th Street, New York City
One of New York's Newest
Hotels. Located on one of
the most exclusive residen-
tial streets. Convenient to
the shopping and amusement
centres. Two blocks from
Central Park. All rooms out-
side with abundance of light
and ventilation. The cuisine
is famous and at reasonable
prices.
Room with private bath . . .$2.00
Double Room with private bath j.oo
Parlor, bedroom and bath $4.00 and up
j TITLES
J Our Title Department has been re-
H organized, elaborately equipped and
B placed under the direction of recog-
a nized experts.
B Its highly perfected apparatus, lino-
H type machine and job presses enable
M us to produce the most difficult title
B work in any language — artistically,
J accurately and quickly — and at lower
■ pr/c^5than have ever yet been quoted.
I DEVELOPING
I m PRINTING
M Save money and insure the best re-
a suits by entrusting your work to the
J largest and most complete com-
g mercial plant in America.
I CENTAUR
I FILM CO.
M Bayonne, N. J., and 1600 Broadway, N. Y.
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THE MOTION PICTURE NEWS
Vol. 10. No. 13.
GENERAL
MAIN OFFICE: 200 FIFTH
LIST OF
CITY STATE STREET ADDRESS
ALBANY NEW YORK 737 BROADWAY
ATLANTA GEORGIA RHODES BUILDING
BALTIMORE MARYLAND 36 SOUTH EUTAW STREET
BANGOR MAINE 123 FRANKLIN STREET
BOSTON MASSACHUSETTS .218 COMMERCIAL STREET
BUFFALO NEW YORK 122 PEARL STREET
BUTTE MONTANA 50 E. BROADWAY
CALGARY ALTA, CANADA ...85 McDOUGALL BLOCK
CHICAGO ILLINOIS 429 S. WABASH AVENUE
CHICAGO ILLINOIS 139 N. CLARK STREET
CHICAGO ILLINOIS 19 S. WABASH AVENUE
CINCINNATI OHIO 514-516 ELM STREET
CLEVELAND OHIO 1022 SUPERIOR AVENUE, N. E.
COLUMBUS OHIO 26 W. NAGHTEN STREET
DALLAS TEXAS 2017 COMMERCE STREET
DENVER COLORADO 1448 CHAMPA STREET
DETROIT MICHIGAN 71 GRISWOLD STREET
HARRISBURG PENNSYLVANIA . . 322 CHESTNUT STREET
INDIANAPOLIS INDIANA 24 W. WASHINGTON STREET
KANSAS CITY MISSOURI 921 WALNUT STREET
LOS ANGELES CALIFORNIA 822 SO. BROADWAY
MEMPHIS TENNESSEE 302 MULBERRY STREET
MILWAUKEE WISCONSIN 220 W. WATER STREET
MINNEAPOLIS MINNESOTA 909 HENNEPIN AVENUE
MONTREAL CANADA 243 BLEURY STREET
Be sure to mention "THE MOTION PICTliKE NEWS" when writing to advertisers.
October 3, 1914.
THE MOTION PICTURE NEWS
FILM CO
AVENUE, NEW YORK
BRANCHES
CITY STATE STREET ADDRESS
NEW HAVEN CONNECTICUT ... .215 MEADOW STREET
NEW ORLEANS LOUISIANA 840 UNION STREET
NEW YORK CITY . . . .NEW YORK 440 FOURTH AVENUE
NEW YORK CITY . . . . NEW YORK 71 W. 23RD STREET
NEW YORK CITY ... NEW YORK 260 WEST 42ND STREET
OKLAHOMA CITY ...OKLAHOMA 211 WEST 2ND STREET
OMAHA NEBRASKA 208 SOUTH 13TH STREET
PHILADELPHIA PENNSYLVANIA ..1308 VINE STREET
PITTSBURGH PENNSYLVANIA ..119 FOURTH AVENUE
PITTSBURGH PENNSYLVANIA ..436 FOURTH AVENUE
PORTLAND OREGON 393-5 OAK STREET
ROCHESTER NEW YORK .. .' 501 CENTRAL BUILDING
ST. JOHN N. B., CANADA .... 122 GERMAIN STREET
ST. LOUIS MISSOURI 3610 OLIVE STREET
SALT LAKE CITY ...UTAH 260 FLORAL AVENUE
SAN FRANCISCO CALIFORNIA 138 EDDY STREET
SEATTLE WASHINGTON 819 THIRD AVENUE
SPOKANE WASHINGTON 120 WALL STREET
SYRACUSE NEW YORK HIPPODROME BUILDING
TORONTO CANADA 172 KING STREET, WEST
VANCOUVER B. C, CANADA 440 PENDER STREET, WEST
WASHINGTON D. C 7TH & E STREETS, N. W.
WHEELING WEST VIRGINIA ...1141 EAST SIDE CHAPLINE STREET
WILKES-BARRE PENNSYLVANIA ...47 S. PENNSYLVANIA AVENUE
WINNIPEG MAN., CANADA ....220 PHOENIX BLOCK
IE
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82
THE MOTION PICTURE NEWS
Vol. 10. No. 13.
The only player piano with
two music rolls allowing in-
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with motor for any current
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THE MUSICAL INSTRUMENT FOR YOUR HOUSE
$10S0 F. O. B. New York on Terms
AGENTS EVERYWHERE WE SHIP ANYWHERE
AMERICAN PHOTO PLAYER CO:
62 WEST 45th STREET, NEW YORK CITY
Flying A** and American
'Beauty ' ' Feature Films
"DAPHNIA"
A Thrilling Two Part Dramatic Tale of Love and Intrigue.
Featuring WINMIFRED GREENWOOD and ED COXEN.
U ider direction of Henry Otto. Relsase Monday, Oct. 5th, 1914.
AMERICAN "BEAUTY" FILMS
Featuring MARGARITA FISCHER and HARRY POLLARD.
"NIEDA"
An Absorbing Gem of Intense Pathos.
Release Tuesday, Oct. 6th, 1914.
"BILLY'S RIVAL"
"Maturing WM. GARWOOD and VIVIAN RICH.
Under direction of Sydney Avres. In a domestic drama that all but develops into a tragedy.
Release Wednesday, Oct. 7th, 1914.
Distributed exclusively through the U. S. and Canada by the Mutual Film Corporation.
Bo sure to mention "THE MOTION PXCTUHE NEWS" when writing to advertisers.
WONDERFUL WAR POSTERS
IN
ONE, THREE AND SIX SHEETS
THE UNIVERSAL FILM MANUFACTURING CO., IN CONJUNCTION WITH
THE MORGAN LITHOGRAPH CO., HAS SPENT AVAST AMOUNT OF MONEY
TO PROCURE THE BEST POSSIBLE WAR POSTERS FOR EXHIBITORS.
THESE POSTERS ARE MADE IN SIX COLORS AND LOOK LIKE OIL PAINT-
INGS REPRODUCING WAR SCENES IN EUROPE. THEY ARE THRILLERS
FROM THE WORD CO AND CAN NOT FAIL TO ATTRACT THE CROWD
TO YOUR HOUSE.
A SPECIAL WAR MAP
This one sheet map made especially for you by the enterprising MORGAN
LITHOGRAPH CO., is so arranged that if it is mounted on beaver board the
exact location of the warring armies can be shown by means of colored push
buttons or flags.
BEFORE EVERY NEWSPAPER OFFICE IN THE WORLD VAST CROWDS ARE
COLLECTING. WHAT ARE THEY LOOKING AT? WAR MAPS. PUT ONE
OF OUR SPECIAL WAR MAPS IN YOUR LOBBY AND WATCH THE CROWD
COLLECT. YOU CAN'T BEAT THIS AS AN ADVERTISING STUNT.
ORDER THEM NOW BEFORE IT IS TOO LATE
DON'T LET YOUR COMPETITOR BEAT YOU TO IT
IF YOU CAN'T GET MORGAN POSTERS FROM YOUR EXCHANGE
WRITE TO
THE MORGAN LITHOGRAPH CO., Cleveland, Ohio
OR
Service Department
Universal Film Manufacturing Co.
1600 Broadway carl laemmle, Pres. New York, N. Y.
n
2
PARAMOUNT \;=^l=l^Jk^=^^^ PICTURES
If YOU are one of the Exhibitors
who showed —
Hobart Bos worth in "The Sea Wolf
—you will need no urging on our part
to book —
"The Pursuit of the Phantom"
In Five Parts
Written and produced by
Hobart Bosworth
Supported by Courtney Foote, the eminent English actor
Did you know that Hobart Bosworth is the author of over a
hundred photo plays of great success? It is rather unusual, is it not,
that a man who is as popular on the screen as Hobart Bosworth, could
also be the author of so many successes?
Besides, Hobart Bosworth is a master not only of photo play
technique but of the creation of strong dramatic plays of extraordinary
screen value.
An announcement to the patrons of your house that Bosworth
will present "The Pursuit of the Phantom" would prove an immense
drawing card. It is released October 1st, and it would be a wise move
on your part to book it immediately, so as to show it as soon after the
release date as possible.
Communicate now with the nearest Paramount Exchange. (Bos-
worth productions are released exclusively through the Paramount
Program.)
640 NORTH OLIVE STREET
TIMBS liLIXJ
LOS ANGELES, CALA.
NEW VORK
PARAMOUNT
PICTURES
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