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Boston Public Library
Boston, MA 02116
PUBLICITY BUILDING
1127-1129 Pine Street, St. Louis, Mo.
NELSON CHESMAN CB, CO.
Builders and Owners.
fU''D''E'X
RATES
By states, cities and towns, showing all publications of 5000 or more circulation
and including:
(a) Industrial survey of each city.
(b) Publications alphabetically arranged.
(c) Character of publication, history, subscription price, circulation, physical
make-up.
(d) Closing dates.
(e) Detailed advertising rates.
Page
Alabama 7
Arizona 10
Arkansas 11
California 13
Colorado 24
Connecticut 27
Delaware 32
District of Columbia 33
Florida 36
Georgia 37
Idaho 42
Illinois 43
Indiana 79
Iowa 89
Kansas 98
Kentucky 102
Louisiana 106
Maine 109
Maryland 112
Massachusetts 114
Michigan 131
Minnesota 143
Mississippi 151
Missouri 152
Montana 165
Nebraska 167
Nevada 172
New Hampshire 172
New Jersey 174
New Mexico ! 180
New York 181
North Carolina 241
Page
North Dakota 246
Ohio 247
Oklahoma 268
Oregon 271
Pennsylvania 274
Rhode Island 301
South Carolina 303
South Dakota 305
Tennessee 306
Texas 311
Utah 3J9
Vermont 321
Virginia 322
Washington 326
West Virginia 331
Wisconsin 333
Wyoming 343
Dominion of Canada 343
Alberta 343
British Columbia 345
Manitoba 347
Saskatchewan 349
New Brunswick 350
Nova Scotia 352
Ontario 354
Prince Edward Is 364
Quebec 364
Newfoundland 369
Cuba 369
Porta Rico 371
Hawaiian Is 372
Philippine Is 373
See Next Page for Index to GROUP INDEX.
INDEX
GROUPS
Showing by classes, with name, issue and circulation. Does not show rates. See
previous index for rates.
Daily papers 374
Weekly and Semi-weekly papers 384
Monthlies and Semi-monthlies 393
Sunday papers 403
Agricultural or Farm papers 415
Bohemian papers 409
Bulgarian papers 412
Croatian papers 409
Educational papers 418
Fashion and Home publications 422
Financial and Commercial papers 420
Finnish papers 410
French papers 409
German papers 406
Greek papers 41 1
Hebrew (Yiddish) papers 410
Holland (Dutch) papers .' 410
Hungarian papers 411
Italian papers 409
Japanese papers 411
Juvenile papers 421
Literary weeklies 424
Lithuanian papers 410
Mail Order papers 422
Medical papers 419
Motoring and Good Roads 423
Norwegian-Danish papers 408
Polish papers 410
Religious papers 412
Russian papers 412
Slovak papers 411
Spanish papers 411
Sport papers 420
Swedish papers 408
Welsh publications 412
NELSON CHESMAN & CO.'S
NEWSPAPER RATE BOOK
INCIvUDING A CATAI.OGUE OF
NEWSPAPERS AND PERIODICALS
IN THE UNITED STATES, CANADA, CUBA, PORTO RICO,
PHILIPPINE ISLANDS AND HAWAIIAN ISLANDS,
Having 5,000 circulation and over, with Advertising Rates of each
paper. Circulation, etc., for the season 1914-1915.
Price Kivk Dollars.
Nelson Chesman & Co.
PUBLISHERS.
ST. LOUIS OFFICE. NEW YORK OFFICE, CHICAGO OFFICE, CHAHANOOGA OFFICE,
1127-1129 Pine St.. 200 Fifth Avenue 27 East Monroe St. 112 West Eighth Street
Publicity Building Building Goddard Building First National Bank Building
ENTERED ACCORDING TO ACT OF CONGRESS IN THB YEAR 1BI4
By Nelson Chesman & Co.
IN THE OFF-ICE OF THE LIBRARIAN OF CONGRESS
AT WASHINGTON, D. C.
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RATE BOOK versus
Catalogue or Directory
A "Dun" or "Bradstreet" that gave name and
address only, without rating, would be a most
expensive Directory and no more useful than any
conventional City Directory.
A Catalogue of Publications without Rates has
some value as a Directory; it is worth all you pay
for it. But a Rate Book, with Rate Cards, made
intelligible, is a "Dun" or "Bradstreet" to the
Manager of Advertising.
CIRCULATIONS
The Circulation figures in the Newspaper Rate
Book are based on information provided by the
publications. A study of our method of state-
ment reveals three classes of information.
CLAIMED CIRCULATION. Where we
are unable to get conclusive statements.
GUARANTEED CIRCULATION. Where
the publisher guarantees an average circula-
tion for a period.
SWORN CIRCULATION. Which repre-
sents statements made under affidavits.
After all, RATES are the best gauge of values. A Sustained j
Rate indicates circulation of the right kind. M
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I No New Thing
The Newspaper Rate Book
is not a new thing, npr is it an experiment. It has a
mission and has proved its utility as well as desirability.
Our forty year old Rate department has published this
book each year for the past sixteen years.
All of our clients receive this NEWSPAPER RATE
BOOK annually with our compliments. We provide it
to save time, correspondence and incidental expenses,
both to ourselves and clients.
It was to effect this saving that the NEWSPAPER
RATE BOOK, which is really a complete statement
of all Rate Cards,'was first published. It has served
well. It shall continue this work indefinitely.
THE NEWSPAPER RATE BOOK is quite as valuable
to the other Agencies and their clients, or to any man
who wants the Rate Cards of all important publications,
codified and classified under one cover.
PUBLISHED ANNUALLY
SUBSCRIPTION PRICE $5
I NELSON CHESMAN & GO. |
■ St. Louis, Chicago, New York, Chattanooga I
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■iilllilllililllllilllllillll
I How To Use This Book |
I This is the only book giving complete rates of every ad- 1
I vertising periodical of 5,000 or more circulation in the 1
I United States, Canada, Cuba, Porto Rico, Hawaiian |
I and Philippine Islands. I
I It is a comprehensive /ac/-book, containing every essen- B
I tial fact upon which to base your selection of advertis- H
g ing periodicals as media for your advertising message. B
I IT IS A COMPLETE STATEMENT OF THE |
I RATE CARDS OF ALL THBSE PUBLICATIONS, |
B codified, classified, handy, dependable, concise, and g
B arranged alphabetically as to state, city and title of B
B publication, and as to lists. M
B Think what it would mean if you attempted to file and B
B cross-index all the rate cards in this manner, to say B
B nothing of the expense of corresponding for these cards, |
B nor of the fact that the information contained on rate |
B cards is not nearly so complete, well arranged and B
B understandable. B
H This book gives complete rates: line rates, time and B
B quantity rates, classified rates, reading matter rates, |
B telegraph rates, and special rates. Compare it with B
B any other book in these respects. I
B It gives subscription price, circulation (tells whether B
B claimed, guaranteed or sworn), closing date, physical m
B make-up, page size, column size, whether matrices are 1
B used, etc. B
B It gives the name, address, character, history and pub- B
B lisher of the publication and an industrial survey of the B
B City in which the periodical is published. B
B Use this book to save time; to increase efficiency; to get B
B the facts that eliminate guesswork. The information |
B in this book has been checked, re-checked and verified ■
I right up to the minute of going to press. B
B Any data supplementary or contributory to that con- |
B tained in this book we shall be pleased to furnish upon B
B request. |
I Nelson Ghesman & Co. |
1 ST. LOUIS CHICAGO NEW YORK CHATTANOOGA ■
Forty Years Advertising
Nelson Chesman & Company
1874-1914
HIS Company was established in 1874
by Mr. George P. Rowell and Mr. Nel-
son Chesman, under the name of Rowell
& Chesman. In 1878 the name was
I changed to Nelson Chesman & Company.
I While headquarters have always been in St. Louis,
i the Chicago, New York and Chattanooga offices have,
i through their complete organization and equipment,
I attained a proficiency seldom found in advertising
I organizations.
m With hundreds of active clients, many of them with us for years
I and years — some thirty years, we have accumulated an advertis-
m ing experience that enables us to qualify as competent advisers.
I We say advisers purposely and meaningly. We ha ve« never been
m able to understand a concern's business quite as well as the head
m of that concern.
m To assist in the execution of ideas, to develop the outside view point, to
m focus the big idea, to prepare believable copy presenting that idea, to select
H mediums, place orders, check insertions, discount bills, and provide every
I detail of service work is our mission, and we claim to do this successfully,
I efficiently, in the light of 40 years advertising.
m If you have 100 point merchandise, if you have vision and determination,
B we can serve you well; but after all, we can rise no higher than our inspira-
I tion — you, your merchandise.
■
Nelson Chesman & Company
I ST. LOUIS CHICAGO
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NEW YORK
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CHATTANOOGA
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NELSON CHESMAN & CO.'S RATE BOOK.
A CATALOGUE giving the rates for transient and continued advertising, of
the newspapers and periodicals in the United States and Canada, of 5,000 circula-
tion and over; also full description of each paper (including number of pages,
length and width of columns, character, circulation, etc.) of value for general ad-
vertising purposes, a few papers of less circulation being included on account of
geographical location, etc. Brief statistics showing the commercial importance
of the city where the publication is issued from is also given. A number of pub-
lications that refuse advertisements, or that are not available for general ad-
vertisers, are omitted. No extra charge for cuts except where so stated. The list
is arranged by States in alphabetical order, the papers in each city being given in
same order. The word "guaranteed" means that the circulation is guaranteed by
the managers of the paper. An * after circulation figures denotes that a detailed
statement or other proof of circulation from the publishers is on file at our office.
ALABAMA
BIRMINGHAM — Population 132,685. On 10
railroads. Trade center for a large agri-
cultural district. Immense coal and iron de-
posits in immediate vicinity, with annual
output of 2,025,378 tons iron and 3,526,-
624 tons coke. Has large and con-
stantly growing iron industry, numerous
blast furnaces, steel rail mills, R. R. ma-
chine shops and many other industries. Pay
rolls aggregate more than $1,000,000.00
per week. Over 3,000,000 tons of coke is
annually produced in the Birmingham
district. Bank clearings during year 1913,
$173,857,772.00. Building permUs during
1913, $6,429,737.00.
ADVANCE — Every Saturday. Democratic.
Established 1906. Advance Co. (Inc.), pub-
lishers. Subscription $1 ; sworn average
circulation for six months ending May, 1914,
53,134; 12 pages, 6 columns; length of col-
umns, 211/4 in.; width, 2% in. Can use
matrices. Office, 212-16 Title Guarantee
Trust Building.
Advertising rates, agate, $1.40 an inch;
on contract, $1; 500 in., 90 cts. ; 1,000 in.,
80 cts. an inch. Special position, 20% extra.
Classified, 2 cts. per word.
AGE-HERALD — Every morning including
SUNDAY, and Weekly, Thursdays. Democratic.
Established 1872. E. W. Barrett, editor. Sub-
scription, daily and Sunday, $8; weekly, 50
cts.; sworn average net circulation for year
1913, daily, 18,836*; Sunday, 28,758*; week-
ly, claimed, 25.000; daily and Sunday, 10 to
56 pages; weekly, 12 pages, 7 columns; length
of columns, 22 in.; width, 2% in. Can use
matrices.
Advertising rates, agate, daily, 10 cts. a
line; Sunday, 11 cts. a line. Open space
within one year, 1,000 lines, daily, 8 cts.,
Sunday, 9 cts. a line; 2,000 lines, daily, 7
cts., Sunday, 8 cts.; 3,000 lines, daily, 6
cts., Sunday, 7 cts.; 5,000 lines, daily, 5 cts.,
Sunday, 6 cts.; special positions, 15 and 25
per cent extra. Strictly Mail Order advertis-
ing, 5 cts. a line, flat. Reading notices, non-
pariel, 25 cts. a line, with discounts on 500
lines or more; telegraphic readers, 50 cts. a
line. Classified, Ic. a word (minimum charge,
25 cts.). Weekly, display, 7% cts. a Hue
each insertion.
See advertisement on page 436.
ALABAMA BAPTIST — Every Wednesdav.
Baptist. Established 1874. Rev. Frank Willis
Barnett, editor and proprietor. Subscription,
$2; sworn average circulation for 1913,
NELSON CHESMAN & CO.'S RATE BOOK.
ALABAMA
ALABAMA
7,620*; 16 pages, 4 columns; length of col-
umns, 121/2 in.; width, 214 in.
Advertising rates, 76 cts. an inch with dis-
count of 5, 10, 15 or 20% on 10, 50, 200 or
500 inches space. Reading notices, 10 cts.
per agate line.
ALABAMA CHRISTIAN ADVOCATE—
Every Thursday. Methodist Episcopal. Estab-
lished 1881. Whitehead Publishing Co., pub-
lishers. Subscription, $1.50; sworn average
detailed circulation for three months ending
August 15, 1913, 9,019*; 16 pages, 4 columns;
length of columns, 13^4 in.; width. 2 V4 in.
Advertising rates, 90 cts. an inch; discounts,
5% on 10 in., 10% on 50 in.; 15% on 200 in.
and 20% on 500 in. space.
DIXIE HOME — Monthly. Home and Family.
Established 1895. Rountree Publishing Co.,
publishers. Subscription, 50 cts.; claimed
average circulation for year 1913. 45,000 net;
16 pages, 4 columns, length of columns 14 in.;
width, 21,4 in. Forms close 25th preceding
month.
Advertising rates, agate, 25 cts. a line.
Reading notices, agate measure, 80 cts. a line.
See advertisement on page 483.
LEDGER — Every evening, except Sunday.
Independent Democratic. Established 1896.
James J. Smith, publisher. Subscription, $5 ;
sworn average circulation for year ending
March 31, 1914, 29,285* net paid; 14 to
32 pages. 7 columns; length of columns, 22
in.; width, 2% in. Can iise matrices.
Advertising rates, agate, 10 cts. a line; 39
times, 7 cts.; 78 times, 6 cts.; 156 times, 5
cts. a line per time. 1,000 lines within one
year, 7 cts. a line; 2,000 lines, 6 cts.; 3.000
lines, 51/^ cts.; 5,000 lines, 5 cts.; strictly
Mail Order copy and schools, resorts or hotel
advertising 6 cts. a line, fiat; special posi-
tions, 10 and 25% extra. Classified, lea word.
Reading notices, nonpareil. 35 cts. a line; 500
lines 30 cts. a line; 1,000 lines, 25 cts. a line;
telegraphic, $1 a line.
See advertisement on page 487.
NEWS — Every evening except Sunday, and
SUNDAY morning. Democratic. Established
1888. Victor H. Hanson, publisher. Subscrip-
tion, daily and Sunday, $6; sworn average de-
tailed circulation for six months prior to April
1, 1914, daily, 35,066* net; Sunday, 36,335*
net; 16 to 36 pages, Sunday, 50 to 72 pages,
7 columns; length of columns, 22 in.; width,
21/6 in. Can use matrices.
Advertising rates daily or Sunday, agate, 10
cts. a line. Open space within one year, 1,000
lines, 8 cts.; 2,000 lines, 7 cts.; 3,000 lines,
6 cts. a line. Position, 25% extra. Educa-
tional, resorts, books, 7 cts. ; mail order, 6
cts. a line, flat. Classified, Ic. a word. Pure
reading notices. 30 cts. a line. Telegraphic
readers, $1 a line.
PROGRESSIVE FARMER — (also dated at
Raleigh, N. C, Memphis, Tenn. and Dallas,
Tex. — Elverv Saturday. Agricultural. Es-
tablished 1886. The Progressive Farmer Co.,
publishers. Subscription, $1; circulation —
sworn average for first six months, 1914,
167,130*: 16 to 48 pages, 4 columns;
length of columns. 13i/^ in.: width, 2%
in. Forms close Thursday preceding week.
Publication office, 1702 Fourth Ave., Birming-
ham, Ala.
Advertising rates, agate, 80 cts. a line, flat.
(Rate includes all editions.)
SEARCHLIGHT — Everv Saturday. Local.
Established 1910. Howie's Iconolist Pub-
lishing Co. (Inc.), publishers. Subscription,
$1 ; circulation — not given by publisher; 00
pages, 7 columns; length of columns, 21%
in.; width, 2% in. Can use matrices. Office,
310 North Seventeenth Street.
Advertising rates, 6 cts. a line; 1,000 lines
on yearly contract, 5% cts.; 2,000 lines, 5
cts.; 4,000 lines, 4ii cts.; 10,000 lines. 3
cts. a line. Position extra. Classified (25
cts. minimum), Ic. per word
GADSDEN — Population 10,557. On Coosa
River, 5 railroads and interurban line. Iron
and coal fields, lime-stone and moulders
sand in vicinity. Numerous saw, rolling,
cotton seed oil and cotton mills; furnaces,
pipe and steel works. Wire, nail, car,
shovel, pottery, fertilizer and wire fence
factories. Big trade in lumber, grain and
cotton. Annual value of manufactured pro-
ducts, $2,146,000.00.
JOURNAL — Every evening except Sunday.
Democratic. Established 1900. Journal Pub.
Co.. publishers. Subscription, $2; sworn aver-
age circulation for year 1913, 5,508*; 4 to
10 pages. 7 columns; length of columns, 20
in.; with, 21,0 in. Can use matrices.
Advertising rates, less than 100 in., 25 cts.
per in.; 100 in. or more, 15 cts. per in.; posi-
tion 20% extra. Readers, 10 cts. per count
line, on yearly contract, 5 cts. Classified, %c.
a word; 25 cts. minimum charge.
TIMES-NEWS — Every evening except Sun-
day. Democratic. Established 1867. Times-
News Printing Co., publishers. Subscription,
$1.50; claimed average circulation for six
months ending March 31, 1914. 5.300; 4 to
12 pages, 7 columns; length of columns, 20
in.; width. 2io in. Cannot use matrices.
Advertising rates, 25 cts. per inch; 500 in.,
20 cts. an inch; 1,000 in., 15 cts. an inch;
2,000 in., 121/2 cts. an inch; 3,000 in., 10 cts.
an inch. Special position, 15% extra. Reading
notices. 10 cts. per line, if repeated, 5 cts. per
line. Classified, Ic. a word; 25 cts. minimum.
MOBILE— Population 51,521. On Mobile River
and 4 railway systems. Steamboats to
interior of state as well as New Orleans and
Florida. Steamers to New York, Liverpool,
Central and South America, Cuba and West
Indies Islands. Second largest banana ship-
ping port in the world and the third largest
cotton market in the United States. Ex-
tensive commerce in lumber, barrel staves,
shingles, naval stores, tobacco, coal, fruit
NELSON CHESMAN & CO.'S RATE BOOK.
ALABAMA ALABAMA
and vegetables; cotton mills, foundries,
sash and blind, bucket and broom factories.
Annual value of manufactured products.
$6,250,000.00.
ITEM — Every evening e.xcept Sunday, and
SUNDAY MORNING. Independent. Estab-
lished 1888. Mobile Item Co.. publishers.
Subscription, $5 ; sworn detailed average cir-
culation for five months prior to June 1, 1914,
13,333* net paid; daily, 8 to 16 pages, Sun-
day, 28 to 64 pages, 7 columns; length of
columns, 21% in.; width, 2% in.
Advertising rates, agate, 6 cts. a line;
1,000 lines, 5 cts.; 3,000 lines, 4 cts.; 5,000
lines or more, within one year, 3 cts. a line;
full position (minimum 28 lines), 25% extra.
Mail Order, publisher, educational, hotels
and resorts, 3 cts. a line, flat. Reading
notices, 20 cts. per count line; 250 lines,
within one year, 15 cts.; 500 lines, 12 i^ cts.;
1,000 lines," 10 cts. a line. Telegraphic read-
ers, 25 cts. a line. Classified, Ic. a word.
POST — Every evening except Saturday and
Sunday; SUNDAY MORNING. Independ-
ent. Established 1913. The Post Publishing
Co., publishers. Subscription, $3; claimed
average circulation for last six months of
1913, 9,253; 16 to 32 pages, 7 columns;
length of columns, 21 in.; width, 21,4 in.
Can use matrices.
Advertising rates, 3 cts. a line; 2,000 lines,
21/2 cts.; 3,000 lines. 2 cts. per line. Resort
and school rates, 2 cts. a line. Reading
notices, 10 cts. a count line; 500 lines or
more within one year, 5 cts. a count line.
Classified, Ic. per word.
REGISTER - — Every morning, including
SUNDAY. Democratic. Established 1820.
Mobile Register (Inc.), publishers. Subscrip-
tion, $7.80; circulation not given by pub-
lisher; 16 pages, 7 columns; length of
columns, 21 in.; width, 2% in. Can use
matrices.
Advertising rates, agate, on contract, less
than 1,000 lines, within one year, daily, 6 cts.;
Sunday, 7 cts. a line; 1.000 lines, daily, 5 cts.;
Sunday, 6 cts.; 2,500 lines, daily, 4 cts.; Sun-
day, 5 cts.; 5.000 lines, daily, SVz cts.; Sun-
day, 4 cts. a line. Preferred position. 10 and
20% extra. Classified, Ic. a word (minimum
charge, 25 cts.). Reading notices, 25 cts. a
line. 500 lines and over, 15 cts. a line;
(black heading counts as 2 lines).
SOUTHERN MEDICAL. JOURNAL —
Monthly (1st). Journal of The Southern
Medical Association. Established 1907. Sub-
scription, $3; claimed average circulation for
year 1913, 5,000; 116 pages, 2 columns;
length of columns, 8 in.; width, 2% in.
Forms close 15th and 20th of preceding
month. Office, 905 Van Antwerp Building.
Advertising rates, $3.50 an inch; % page,
$6; Vi page, $10; V2 page, $18; 1 page, $30,
with discount on time contracts.
Sec advertisement on page 452.
MONTGOMEBY — Population 38,136. On
Alabama River (steamboats to Mobile) and
6 railroads. ,Six first-class hotels. Two
country clubs, with golf courses. One of the
largest jobbing centers in the South; seven
fertilizer factories, manufacturing 250,000
tons annually; second largest mule market
and third largest wholesale grocery in the
South ; cotton growing carried on quite
extensively throughout the surrounding ter-
ritory. Big trade in lumber, coal, iron,
furniture, cotton yarn and goods, cotton
seed oil, cotton presses, railroad cars and
fertilizers. Seat of State Normal School for
colored students and Women's College of
Alabama. Annual value of manufactured
products, $10,000,000.00. Bank clearings
during 1913, $51,449,584.16. Montgomery
County has 654 miles of engineer-built
highways. More mileage than any other
County in the United States.
ADVERTISER — Every morning, including
SUNDAY. Democratic. Established 1828. The
Advertiser Co., publishers. Subscription, daily
and .Sunday. $7.80; sworn average circula-
tion, for six months prior to April 1, 1914,
daily and Sunday, 15.869* net paid: Sunday,
alone, claimed, 21,854; 10 to 14 pages (Sun-
day, 28 to 36 pages), 7 columns; length of
columns 21 lA in.; width, 2% in. Can use
matrices.
Advertising rates, agate, daily. 7 cts. a
line; Sunday. 8 cts. a line; 1,000 lines, within
one year, daily, 6 cts.; Sunday, 7 cts.; 2,000
lines", daily, 5 cts.; Sunday, 6 cts.; 3,000
lines, daily, 4 cts.; Sunday, 5 cts. a line. Full
position or location on Woman's or Sporting
pages, 25% extra. Mail order advertising,
daily, 4 cts.; Sunday, 5 cts. a line, flat;
educational, resort or publishers, daily or
Sunday, 5 cts. a line, flat. Pure reading
notices, daily, or Sunday, nonpareil, 20 cts. a
line; telegraphic readers, 50 cts. a line. Clas-
sified, daily or Sunday, Ic. per word.
ALABAMA TIMES — Every Thursday.
Democratic. Established 1903. J. B. Stern,
publisher. Subscription, 25 cts.; claimed
average circulation for year 1913, 60,000; 8
pages, 7 columns; length of columns, 20 in.;
width, 2% in. Can use matrices.
Advertising rates, 20 cts. a line, flat. Clas-
sified, 3 cts. a word.
JOURNAL — Every evening except Sunday.
Democratic. Established 1889. Horace Hood,
founder. Subscription, $5 ; sworn average
circulation for four months ending April 30,
1914. 11.122*; 12 to 20 pages, 7 columns;
length of columns, 20% in.; width, 2%, in.
Can use matrices.
Advertising rates, daily, agate. 6 cts. a
line: 1,000 lines within one year, 5 cts. a line;
2,000 lines, 4 cts.; 5,000 lines or more, 3 cts.
a line. Preferred position, extra. Classified,
Ic. a word. Reading notices, 15 cts. a line,
with discount on 100 lines or more. Black
You must bear in mind that this is merely a "rate book." It does not
show our capabilities as Advertising Agents, nor what our service really means
to the advertiser.
10
NELSON CHESMAN & CO.'S RATE BOOK.
ALABAMA
type locals, 20 cts. a line; telegraphic read-
ers. 50 cts. a line.
TIMES — Every evening except Sunday.
Democratic. Established 1903. J. B. Stern,
publisher. Subscription, $3; sworn average
circulation for six months prior to April 1,
1914, 7,560; 6 pages, 7 columns; length of
columns, 20 in.; width, 2% in. Can use
matrices.
Advertising rates, daily, one inch, one time,
75 cts. Open space, 100 in. within twelve
months, 42 cts.; 200 in. 35 cts; 500 in. 28
cts.; 1,000 in. or more, 21 cts. an inch. Pre-
ferred position, 15% extra. Classified (6 words
to line), Ic. a word (minimum charge, 25
cts.) ; 25 words three consecutive times, 50
cts.; seven times, $1; thirty times, $3.75.
Reading notices, 15 cts. a line.
OPELIKA — Population 4,734. 3 railroads. In
center of a most excellent grain and cotton
ALABAMA
growing district. Industries include cotton
seed oil mills, cotton and fertilizer facto-
ries. Annual value of manufactured pro-
ducts, $1,200,000.00.
NEWS — ^Daily except Sunday. Established
1888. Democratic. Wear & Wilson, pub-
lishers. Subscription, $2 ; claimed average
paid in advance circulation for vear ending
March 31, 1914, 3,440; 4 to 8 pages. 7
columns; length of columns, 21 in.; width,
2% in.
Advertising rates, full position, less than
100 in., set matter, 30 cts. an inch; electros,
25 cts.; additional space at 25, 20 and 15
cts. for set matter and 20, 15 and 12 for
electrotyped matter. Readers same as dis-
play. Classified (minimum 25 cts.), Ic. per
word. For run of paper position, 20% dis-
count.
ARIZONA
PHOENIX — Population 11,134. 3 railroads.
Distributing point for big territory. De-
voted to farming, grazing, mining, cotton
growing, Ostrich raising, etc. Building jjer-
mits during vear 1913, $1,577,284.00; for
first four months 1914, $386,876.00. Bank
clearings fOx- first four months 1914, $10,-
760,532.86.
GAZETTE — Every evening except Sunday.
Independent Democratic. Established 1880.
Gazette Printing Co., publishers. Subscrip-
tion, $6; sworn average circulation for six
months prior to April 1, 1914, net paid,
6,544*; 12 to 20 pages, 7 columns; length
of columns, 21 in.; width, 2% in. Can use
matrices.
Advertising rates, 3 cts. a line, flat. Spe-
cial position, 25% additional. Reading notices,
10 cts. a line. Classified, Ic. a word.
See advertisement on page 442.
PROGRESSIVE FARMER AND HOME
BUILDER — Monthly, Agricultural and Home.
Established 1910. Circulation — not given by
publisher; 16 to 24 pages, 4 columns; length
of columns, 121/^ in. Can use matrices.
Advertising rates, 10 cts. a line; 500 lines,
5% discount; 1,000 lines, 10%; 2,000 lines,
15% discount.
REPUBLICAN — Every morning. Repub-
lican. Established 1890. Arizona Pub. Co.,
publishers. Subscription, $9; sworn average
circulation for six months prior to April 1,
1914, 6,820* gross; 6,104* net paid; 10 to
14 pages, daily, 16 to 24 pages, Sunday, 7
columns; length of columns, 20% in.; width,
2% in. Can use matrices.
AdveTtising rates, transient, 50 cts. an inch ;
on contract, 35 cts. an inch. Preferred posi-
tion, 25% additional. Reading notices, 20 cts.
a line. Classified, Ic. a word.
TUCSON — Population 13,193. 3 railroads.
Surrounded by excellent stock raising and
farming section. Has extensive trade in
hides, wool and metal. Copper, silver and
gold mines; also lias railroad repair shops.
Seat of Univeristv of Arizona. Annual value
manufactured products, $450,000.00. Cattle
shipments during 1913, $900,000.00. Bank
clearings during 1913, approximately $35,-
000,000.00.
CITIZEN — Every evening except Sunday.
Established 1870. Republican. Tucson Print-
ing & Publishing Co., publishers. Subscription,
$7; average circulation for 1913, 3,500; 8
to 24 pages. 7 columns; length of columns,
20 in. ; width, 2 Vs in. Can use matrices.
Advertising rates, 25 cts. an inch, matrices,
22 cts.; plate matter, 20 cts. an inch, flat.
Readers 10 cts. per line. Classified, Ic. per
word.
NELSON CHESMAN & CO.'S RATE BOOK.
11
ARKANSAS
FORT SMITH — Population 23,975. On Arkan-
sas River, 6 railroads. Big jobbing center,
coal mining, natural gas, truck farming,
has cotton gins, cotton compress, cotton seed
oil, saw mills, refrigerator, broom, excelsior,
brick, wagon, cigar, furniture, wheelbarrow
and clothing factories and stove works.
Syrup Plant to cost $200,000.00 now under
way of construction and High School build-
ing just completed at a cost of $500,000.00.
Jobbing business, $50,000,000.00. Annual
value of manufactured products, $40,000,-
000.00. Bank clearings during 1913, $150,-
000,000.00.
OZARK FRUIT AND FARMS — Monthly
(1st). Agricultural and Horticultural. Es-
tablished 1912. Ozark .Journal Co., pub-
lishers. Subscription. 50 cts. ; claimed aver-
age circulation for 1913, 30,000; 20 pages,
4 columns; length of columns, 14 in.; width,
2% in. Can use matrices. Forms close 20th
of preceding month.
Advertising rates, agate, 15 cts. a line; on
contract, 15% discount.
SOUTHWEST AMERICAN — Every morn-
ing except Monday. Democratic. Established
1907. W. E. Decker, publisher. Subscription,
$5 ; sworn average circulation for six months
prior to Apr. 1, 1914, 9,669* net (10,155*
gross), 8 to 32 pages. 7 columns; length of
columns, 20 in.; width, 2i/6 in. Can use
matrices.
Advertising rates, 42 cts. an inch; 100 in.,
35 cts.; 250 in., 30 cts.; 400 in., 28 cts.; 500
in., 27 cts; 750 in., 26 cts.; 1,000 or more in.,
25 cts. an inch. Mail order advertising, 28 cts.
an inch, flat. Special rate for colleges, 15%
discount. Preferred position, 15 and 25%
extra. Reading notices, 15 and subsequent in-
sertions, 8 cts. a line; telegraphic readers, 30
cts. a line. Classified, Ic. a word.
See advertisement on page 448.
TIMES-RECORD — Every evening except
Saturday. SUNDAY MORNING. Independent
Democratic. Established 1882; The Times-
Record Co., publishers. Circulation — not
given by publisher; 8 to 32 pages, 7 col-
umns; length of columns, 20% in.; width
2% in. Can use matrices.
Advertising rates, 42 cts. an inch; 2 times,
41 cts.; 3 times, 40 cts.; 4 times, 39 cts.; 5
times, 38 cts.; 6 times, 37 cts.; 7 times, 36
cts. and Ic. an inch less per time up to and
including 13 times; additional insertions above
thirteen, 30 cts. an inch; 250 in. within one
year, 27 cts.; 500 in., 26 14 cts. Reading
notices, brevier, 15 cts. a count line; 1,000
lines or more, 15 cts. a line. Classified, Ic. a
word first time; Vzc. each subsequent con-
secutive insertion.
diseases. Lead and silver dejiosits and fine
oil stone used in the manufacture of whet-
stones. Saw and planing mills, ice factory
and smelters.
ARKANSAW THOMAS CAT— Every Sun-
day. Literary. Hotel and Resortdom. Estab-
lished 1890. J. Davis Orear, editor and pro-
prietor. Subscription, $2; circulation — not
given by publisher; 52 pages, 1 column;
length of column, 5 in.; width, 4l^ in.
Advertising rates, 1 inch, one month, $2;
three months, $5. Special rates by the year.
HUNTINGTON — Population 1,700. Located
30 miles form Ft. Smith, on St. L. & San
Francisco Railroad. Oil and gas wells, also
coal mines abound throughout the sur-
rounding territory.
. SOUTHERN WORKER — Monthly (20th).
Socialist. Established 1908. Herald Publish-
ing Co., ]3ublishers. Subscription, 50 cts. ;
sworn average circulation for six months end-
ing .July 1914, 30,000: 16 pages, 4 columns;
length of columns, 13 '/^ in.; width, 2% in.
Cannot use matrices. Forms close 10th.
Advertising rates, 10 cts. a line, flat.
HOT SPRINGS — Population 14,434. 3 rail-
roads. Health resort. Contains about 75 hot
springs, celebrated for the cure of chronic
LITTLE ROCK — Population 45,941. On Ar-
kansas River and 3 railroad systems, having
ten lines out of city and one independent
short line. Three railroad machine shops,
and other industries are fertilizer, wood
working, stave heading and cooperage
plants; furniture, handle, candy, harness
and saddlery factories; oil refineries, cotton
seed oil mills. State Capitol, State Peni-
tentiary, State Reform School, State
Hospital for Nervous Diseases, State School
for Blind, State Deaf Mute Institute, State
Law and Medical College, Insane Asylum,
Colored Baptist College and three Com-
mercial Colleges located here. Board of
Trade with dailv call market and annual
grain and cotton business of $26,382,906.00.
Freight receipts during 1913, 53,612 cars
and .shipments 55,411. Recorded real estate
sales 4,599, aggregating $5,782,788.00.
Annual value of manufactured products,
$65,412,000.00, and annual merchandise
commerce, $80,716,000.00. Bank clearings
during 1913, $115,733,734.28.
ARKANSAS BAPTIST — Every Wednesday.
Baptist. Established 1905. The Baptist Pub-
lishing Co., publishers. Subscription, $1.50;
sworn average circulation for year 1913,
8,000*; 16 pages, 4 columns; length of
columns, 13 in.; width, 2A inches.
Advertising rates, 80 cts. an inch, with
discount of 5, 10. 15 or 20% for 10, 50, 200
or 500 in. space.
ARKANSAS FARMER AND HOMESTEAD
- — Twice-a-Month. (1st and 15th). Agri-
cultural. Established 1899, Herbert H.
]2
NELSON CHESMAN & CO.'S RATE BOOK.
ARKANSAS
ARKANSAS
Bowden, publisher. Subscription, 50 cts.;
claimed average circulation, for year 1913,
35,000; 16 pages, 4 columns; length of
columns, 13% in.; widtli, 2% in. Can use
matrices. Forms close 10th and 25th.
Advertising rates, agate, $2.10 an inch.
BAPTIST ADVANCE — Every Thursday.
Baptist. Established 1902. Advance Publish-
ing Co., publishers. Subscription, $1.50;
sworn average circulation for year ending
1913, 6,195; 16 pages. 4 columns; length
of columns, 13 in.; width, 2ye in.
Advertising r.ntes. 62 cts. an inch, with
discount of 5, 10, 15 or 20% on 10, 50, 200
or 500 inches.
DEMOCRAT — Every evening except Sun-
day. Democratic. Established, 1871. Elmer
E, Clarke, publisher. Subscription, $4;
sworn average circulation for six months
prior to April, 1914. 12,548* net paid; 10
to 24 pages, 7 columns; length of columns,
21% in.; width, 2% in. Can use matrices.
Advertising rates, agate, 6 cts. a line. Open
space, within one year, 1,000 lines. 5 cts. a
line; 2,000 lines, 4 cts.; 3,000 lines, 3 cts.;
5,000 lines or more, 2 1/^ cts. a line. Position,
25% extra. Classified, Ic. a word; (minimum,
25cts.). Reading notices, 15 cts. per count
line with discount on 1,000 lines or more;
telegraphic readers, 50 cts. a line.
GAZETTE — Every morning, including SUN-
DAY, and SEMI-WEEKLY, Tuesday and Fri-
day. Democratic. Established, 1819. Gazette
Publishing Co., publishers. Subscription, daily,
$6.50 ; Sunday. $2 ; Semi-Weekly. $1 ; sworn
average circulation for six months prior to
April, 1914, daily and Sunday, 22,677* net
paid: 8 to 16 pages. 7 columns; length of
columns, 21 in.; width, 2 ',5 in. Can use
matrices.
Advertising rates, agate, daily, 4 cts. a
line, flat. Sunday, 5 cts. per line, flat. Pre-
ferred position, 10 and 25% extra. Classi-
fied, Ic. a word first insertion; 3 insertions
the price of two. Reading notices, 25 cts.
a line; 500 lines, 15 cts. Telegraphic read-
ers, 50 cts. per count line. Weekly rates,
3 cts. per agate line. Reading notices same
as daily.
See advertisement on page 486.
MAGNOLIA — Population 2.045. Located on
Louisiana & Northwestern Railroad, in a
fertile agricultural and lumbering district,
being a shipping point for cotton and other
products. Other industries are cotton com-
press; grist, saw and cotton seed oil mills,
wheelbarrow and ice factories.
LIBERATOR — Every Thursday. Anti-
Roman Catholic. Established 1912. Colum-
bia Publishing & Printing Co. publishers.
Subscription 50 cts. Detailed average cir-
culation as per statement under date of
March 1, 1914, 14,852*; 4 pages, 6 columns;
length of columns 19% in.; width, 2Vn in.
Can use matrices. Forms close 10 days in
advance.
Advertising rate, 10 cts. a line, flat.
PINE BLUFF — Population 15,102. On Ar-
kansas River. 4 railroads. Grist, planing
and cotton seed oil mills; cotton gins and
compresses. The Cotton Belt railroad shops
are located here. Extensive shipments of
cotton, hardwood and pine lumber. Seventy-
eight manufacturing concerns in operation
and twenty-three wholesale houses.
GRAPHIC — Every morning except Monday,
including Sunday, which is used as a weekly
edition. Democratic. Established 1886. Adams
Printing Co., publishers. Subscription, daily,
$7.50; Sunday — Weekly, $2; average circu-
lation for six months prior to April 1, 1914,
4.291* net paid. Daily, 8 pages; Sunday,
16 pages; Daily and Sunday, 6 columns;
length of columns, 19% in.; width, 2% in.
Can use matrices.
Advertising rates, 25 cts. an inch; 100 in.
within one year, 22 cts.; 300 in., 20 cts.; 500
in., 18 cts.; 750 in., 16 cts.; 1,000 in., 15 cts.
an inch. Readers, brevier, 10 cts. a line;
boldface brevier, 15 cts. a line. Classified, Ic.
per word.
TEXARKANA (Ark. -Tex.) — Population 18,-
000. Located in the pine timber region,
on Arkansas and Texas state line; thirty
miles frcm Louisiana and Oklahoma lines
in Texas. Eight lines of railroad. An
extensive trade center. Cotton seed oil
mills; cotton compresses; saw and planing
mills; machine, boiler and car shops;
potteries; ice, window glass, casket and
furniture factories and corrugated iron
culvert works. Six Banks with deposits
aggregating $6,000,000.00.
FOUR STATES PRESS — Every morning
except Monday. Democratic. Established
1875. Courier Publishing Co., publishers.
Subscription. $6.50. Claimed average cir-
culation for 1913. 4,500. Daily, 8 pages; Sun-
day, 20 pages; Daily and Sunday, 7 columns;
length of columns, 22 in.; width, 2ya in.
Can use matrices.
Advertising rates, 171/4 cts. an inch. Pre-
ferred position, 20% additional. Readers
(local), 10 cts. a count line; 500 lines within
one year, 8 cts.; 1,500 lines, 6 cts,; 2,500 or
more lines, 5 cts. per count line. Telegraphic
readers, 25 cts. a line. Classified, Ic. per word.
NELSON CHESMAN & CO.'S RATE BOOK.
13
CALIFORNIA
BAKERSFIELD — Population 12,727. Located
100 miles noitliwest of Los Angeles on
Southern Pacific and Atchison, Topeka &
Santa Fe Railroad System. Surrounded by-
large orange groves ; oil fields and gold
mines also in vicinity. An extensive ship-
ping point for fruit, grain, cattle, wool and
hides. Other industries are railroad shops,
wagon vporks and flour mills.
CALIFORNIAN — Every Evening except
Sunday. Democratic. Established 1866.
Alfred Harrell, editor and publisher. Sub-
scription $5. Sworn average circulation for
six months prior to April 1, 1914, 5,017*
net paid;, 8 pages, 7 columns; length of
columns, 20'/^ in.; width, 2% in. Can use
matrices.
Advertising rates, 20 cts. an inch; guar-
anteed position, 15 or 25% extra. Readers,
5 cts. a line; black face type, 10 cts. a line;
classified, 2 cts. a line.
ECHO — Every morning including SUN-
DAY. Republican. Established 1879. Echo
Publishing Co. (Inc.), publishers. Subscrip-
tion, daily, $5 ; Sunday, $2 ; claimed aver-
age circulation for six months ending June,
1914, daily and Sunday, 4,500; daily, 10 to
16 pages; Sunday, 32 pages, 7 columns;
length of columns, 21 in.; width, 2% in-
Can use matrices.
Advertising rates, 20 cts. an inch, flat.
Special position, 10 and 25% extra. Reading
notices, 10 cts. a count line. Classified, 2
cts. a line.
BERKELEY — Population 40,434. On San
Francisco Bay opposite San Francisco. 2
railroads. Manufactures Linseed oil, car-
bonic gas, fuses, starch, shoes, wire nails,
player pianos, organs, ink. furniture, has
large soap works. Sash, door and planing
mills. Seat of University of California
and State Institute for the Deaf and
Blind. Berkeley Bible Seminary and five
other religious academies. California
School of Arts and Crafts. Annual value
of manufactured products, $10,000,000.
Eio-ht Banks, with combined resources of
$12,000,000.00; deposits, $9,000,000.00.
locals, 10 cts. a line; subsequent insertions,
without change, 5 cts. a line; local brevities,
25 cts. a line. Classified, 20 words or less,
one time, 25 cts., with discount for continued
insertions.
GAZETTE — Every evening except Sunday.
Republican. Established 1877. Berkeley Gaz-
ette Publishing Co., publishers. Subscription,
$4.20 ; sworn average circulation for year
ending April, 1914, 6,871* net paid; 8 to
16 pages, 7 columns; length of columns, 20%
in.; width, 2% in. Can use matrices.
Advertising rates, 35 cts. an inch; one week,
25 cts.; one month, 20 cts.; three months, 18
cts.; six months, 17 cts.; one year, 15 cts. an
inch, per time; 250 in. within one year, 35
cts. an inch; 600 in., 30 cts.; 1,200 in., or
more, 25 cts. an inch. Special position or for
advertisements on last page, 25% additional;
readers on first page, 100% additional. Star
FRESNO — Population 24,892. 2 railroads.
Raisin and wine making, fruit packing and
shipping, planing, flour mills, machine and
carriage shops, creameries, soap works and
ice factories. Very large trade in wine,
grain, live stock and fruit. Bank clear-
ings during 1913, $26,821,930.45.
HERALD — Every Evening except Sunday.
Independent. Established 1895. N. J. Levin-
son, editor and owner. Subscription, $4.80.
Sworn average circulation for six months
prior to Aprill, 1914, 5.086* net paid; 10 to
16 pages, 7 columns; length of columns, 20
in.; width, 2% in. Can use matrices.
Advertising rates, 40 cts. an inch; 100 in.,
35 cts.; 250 in., 30 cts.; 500 in., 27 cts.; 1.000
in., 24 cts.; 3,000 in., 21 cts. ; 5,000 in., 18 cts.
an inch. Special position, 10 and 25% extra.
Reading notices, first insertion, 10 cts. a line;
subsequent insertions, 5 cts. a line. Classified,
first insertion (15 cts. minimum), Ic. per
word ; subsequent insertions, V2 c. per word.
REPUBLICAN — Every morning including
SUNDAY. Progressive. Established 1888;
The Fresno Republican Publishing Co., pub-
lishers. Subscription, daily and Sunday,
$7.20; sworn average circulation for year
1913, net 18,764*; for first five months 1914,
19,671*; 8 to 42 pages, 7 columns; length
! of columns, 212/7 in.; width, 2% in. Can
' use matrices.
Advertising rates, 6^/2 cts. a line. Open
space, within one year, 1,400 lines, 5% cts. a
line; 2,800 lines, 31/2 cts.; 7,000 lines, 3Vi
I cts.; 14,000 lines, and over, 3 cts. a line.
j Preferred position, 15 and 25% extra. Clas-
sified, Ic. a word; one week, 5 cts.; one
month, 20 cts. Reading notices, 15 cts. a
line first insertion; 10 cts. second and third;
5 cts. subsequent insertions; headline counts
double.
LONG BEACH — Population 17,809. Lo-
cated 20 miles South of Los Angeles on
Southern Pacific and San Pedro, Los
Angeles and Salt Lake Railroads. A noted
health and pleasure resort. Principal in-
dustries are, shipbuilding plant; woolen
mill and numerous small manufacturing
concerns. Bank clearings during 1913,
approximately, $1,500,000.00.
PRESS — Every evening except Sunday.
Independent. Established 1888. Tribune
Press Publishing Company, publishers. Sub-
scription. $5, sworn average circulation for
six months prior to April, 1914, 4,211*
net paid; 8 to 16 pages, 8 columns;
14
NELSON CHESMAN & CO.'S RATE BOOK.
CALIFORNIA
length of columns, 20 in.; width, 2% in.
Can use matrices.
Advertising rates, 42 cts. an inch; 100
in. within one year, 35 cts.; 200 in.. 30 cts.;
300 in., 28 cts.; 400 in. or more, 25 cts. an
inch. Readers, 10 cts. a line. Classified, 6
cts. a line.
TELEGRAM — Every evening except Sun-
day. Republican. Established 1904. Long
Beach Daily Telegram Co. (Inc.), publishers.
Subscription, $5 ; sworn average circulation
for six months ending June, 1914. 4,376* net
paid; 10 to 16 pages, 8 columns; length of
columns, 21% in.; width, 2% in. Can use
matrices.
Advertising rates, 40 cts. an inch; sub-
sequent insertions, 30 cts. an inch; on yearly
contract, 500 in.. 25 cts.; 1,000 in., 22 cts.
an inch. Readers, 10 cts. a line; 1.000
lines within one year, 7 cts. a line. Classi-
fied, 6 cts. a line.
LOS ANGELES — Population 319,198. Equable
climate. Steamers to San Francisco. 3 rail-
roads. Commercial metropolis of southern
California; has $28,000,000 Aqueduct and
deep water harbor and docks, in excellent
fruit growing country, with large orange
groves and vineyards; exports fruits, raisins,
wool, wine; petroleum and gold in vicinity.
Favorite health resort. 726 miles paved
boulevards and 55,000 Automobiles in Los
Angeles County, Seat of L^niversity of
Southern California, State Normal Catholic,
Baptist and Presbyterian. Bank clearings
during year 1913, $1,211,168,989.00. An-
nual value of manufactured products, $110,-
000,000.00. Annual value of agricultural
products, citrus fruits, minerals and oil in
territory immediately contiguous to Los
Angeles, $317,108,306.00. Postoffice re-
ceipts during 1913, $2,152,759.00.
AMERICAN GLOBE — Monthly. Financial.
— Investments. Established 1903. Wm. J.
Schaefle, publisher. Subscription, $1 ; claimed
circulation for year 1913, 10,000; 16 pages,
4 columns; length of columns. 12% in.;
width, 2% in. Office, International Bank
Building.
Advertising rates, $3 an inch ; six months,
$2.50 ; one year, $2 an inch per insertion.
Reading notices, $1 a line, with discount on
six months and longer. Classified, 20 cts. a
line.
AMERICAN THEOSOPHIST — Monthly.
Theosophical. Established 1909. American
section of the Theosophical Society, pub-
lishers. Subscri])tion, $1; circulation — not
given by publisher; 72 pages, 2 columns;
length of columns, 8 in.; width, 2% in. Can-
not use matrices. Forms close 17th of pre-
ceding month. Office, Krotona, Hoollywood,
Los Angeles, Calif.
Advertising rates, $1 an inch ; full page
(224 lines), $15; V2, 14 or Vg page pro
rata.
CALIFORNIA.
CALIFORNIA CULTIVATOR — Every Fri-
day. Agricultural. Established 1889. Cul-
tivator Publishing Co., publishers. Subscrip-
tion, $1 ; guaranteed average circulation from
July 1, 1914, 22,000; 24 to 32 pages, 4
columns; length of columns, 13% in.;
width, 21/8 in. Office, 115-117 North Broad-
way.
Advertising rates, agate, llcts. a line, flat.
Special position, 15% extra. For combina-
tion rate, see Associated Farm Papers, Chi-
cago, 111.
CALIFORNIA MEDICAL AND SURGICAL
REPORTER — Monthly. Medical and Surgical.
Established 1900. California Medical & Surgi-
cal Reporter Co., publishers. Subscription, $1 ;
claimed average circulation for year 1913,
5,500; 34 pages, 2 columns; length of
columns, 8 in.; width, 2% in. Forms close
15th preceding month. Office, 355 South
Broadway.
Advertising rates, % page, one time, $15 ;
Vi page, $20; % page, $30; one page, $50.
Reading notices, 50 cts. a line.
CALIFORNIA OUTLOOK — Every Satur-
day. Progressive. E^stablished 1906. Cali-
fornia Outlook Company, publishers. Sub-
scription, $2 ; claimed average circulation for
year 1913, 5,000; 20 to 24 pages, 3 columns;
length of columns, 10 in.; width, 2% in.
Cannot use matrices. Forms close Tuesday
night. Office, 508 Lissner Building.
Advertising rates, $1.25 an inch with dis-
count for time and space; % page (10 in.),
$10.25; 1/2 page, $15.00; full page, $28.00;
double truck, $50.00; Inside front or back
cover, $50.00.
CALIFORNIA SOCIAL DEMOCRAT —
Every Saturday. Socialist. Established
1911. Socialist Party of California, pub-
lishers. Subscription, $1; claimed average
circulation for year 1913, 6,000; 8 pages. 7
columns; length of columns, 19% in.; width,
2i/,'i in. Can use matrices.
Advertising rates, 60 cts. an inch; on con-
tract, 50 cts.; 100 in. within one year, 50
cts.; 200 in., 45 cts.; 500 in., 40 cts.; 1,000
in, 30 cts. an inch. Readers, 10 cts a line;
500 lines, 7 cts; 1,000 lines, 5 cts. a line.
CALIFORNIA VOICE — Every Thursday.
Prohibition. Established 1884. The Voice
Publishing Co., publishers. Subscription, $1 ;
claimed average circulation for year 1913,
5,000; 8 pages. 4 columns; length of col-
umns, 13 in.; width, 2^4 in. Cannot use
matrices. Office, Second and Spring Streets.
Advertising rates, 25 cts. an inch.
CITIZEN — Every Friday. Labor. Estab-
lished 1901. Union Labor News Co., pub-
lishers. Subscription, $1; claimed average
circulation for year 1913, 8,000; 12 pages, 7
columns; length of columns, 20 in.; width,
2% in. Ofiice, 203 New High Street.
Advertising rates, 60 cts. an inch; on con-
tract, 50 cts. an inch; 200 in., 45 cts.; 18 in.
NELSON CHESMAN & CO.'S RATE BOOK.
15
CALIFORNIA
or more each week, for one year, 30 cts. Read-
ing notices, 10 cts. a line, with discount on
500 lines and over.
EYERYMAN — Monthly (20th). Radical.
Established 1904. Golden Press, publishers.
Subscription, $1.50. Claimed average circu-
lation for year 1913, 6,000; 40 pages, 2
columns; length of columns, 9 1'^ in.; width,
3 in. Cannot use matrices. Forms close lOtli
of month. Office, 516 American Bank Build-
ing.
Advertising rates, $1.50 an inch; full page,
$25.
EXAMINER — Every morning including
SUNDAY. Independent. Established 1903.
W. R. Hearst, proprietor. Subscription, daily
and Sunday, $8. Claimed average circula-
tion for vear ending April 30, 1914, daily, 79,-
499; Sunday, 142.358; daily, 24 to 36 pages;
Sunday, 112 to 148 pages, 8 columns; length
of columns, 20 in.; width, 2i\ in. Can use
matrices.
Advertising rates, daily, 15 cts. a line; 500
lines within one year, 14 cts.; 1,000 lines, 13
cts.; 3,500 lines, 12 cts.; 7,000 lines, 11%
cts.; 10,000 lines, 11 cts.; 14,000 lines, 10 y2
cts.; 20,000 lines, 10 cts. a line. Sunday,
when daily is also used, 50% additional.
Sunday, only, stated time, 25 cts. a line, 2
times or 500 lines, 24 cts.; 4 times or 1,000
lines, 22 cts.; 13 times or 3,500 lines, 20
cts.; 26 times or 7,000 lines, 19 cts.; 39
times or 10,000 lines, 18 cts.; 52 times or
14,000 lines, 16 cts. Preferred position, 15,
25 or 33%% extra. Double column ad-
vertisements must be not less than 42 lines
deep. Strictly mail order advertising, 12 cts.
a line; Sunday, 18 cts. a line, flat. Classified
(8 words to the line), daily, Ic. a word; Sun-
day, l^c. a word (minimum charge, 25 cts.) ;
business personals, daily, 3 cts. a word; Sun-
day, 4 cts. a word; baths, manicure, medical
daily or Sunday, 7 cts. a word. Reading
notices, agate, 35 cts. a line; agate top head
(head counts 2 lines), 40 cts. a line;
nonpareil (head counts 2 lines), 50 cts. a
line; minion (head measured in minion), 75
cts. a line; first page, agate, $2 a line;
nonpareil, $3 a line. All readers have a mark
attached.
EXPRESS — Every evening except Sunday.
Independent. Established 1871. Evening Ex-
press Co., publishers. Subscription, $3 ; sworn
average circulation for six months prior to
April 1, 1914, 54,082* net paid; 16 to 24
pages, 8 columns; length of columns. 20 in.;
width 2^n in. Can use matrices. Office, 719-
21 South" Hill Street.
Advertising rates, agate, 15 cts. a line; 14
lines, 26 times, 10 cts.; 52 times, 9 cts.; 78
times, 8% cts.; 156 times, 7V2 cts.; 312 times,
7 cts. a line, per time. Open space within one
year, 1,400 lines, 10 cts. a line; 4,200 lines,
91^ cts.; 7,000 lines, 9 cts.; 14.000 lines, 81/2
cts.; 21,000 lines, 8 cts. a line. Preferred posi-
tions (minimum space 2 in.), 10 and 25%
extra. Classified, 6 cts. a line (minimum 2
lines). Reading notices, 50 cts. per line;
city brevities, 25 cts. Telegraph reading
CALIFORNIA
notices, $2.00 per count line; 5, 10 or 20%
discount on 500, 1,000 or 3,000 line contracts.
GRIZZLY BEAR — Monthly. Historical for
State of California. Established 1907. Grizzly
Bear Publishing Co. (Inc.), publishers. Sub-
scription, $1; claimed average circulation for
year 1913, 11,566; 32 pages, 3 columns;
width of columns, 2% in. Forms close 20th
preceding month.
Advertising rates, one inch, $2.50. Dis-
count on 4 or more consecutive insertions.
Classified, 25 cts. per nonpareil line.
HERALD — Every evening except Sunday.
Independent. Established 1873. Evening
Herald Co., publishers. Subscription, 25 cts.
a month ; sworn detailed average circulation
for six months prior to April 1, 1914, 104,-
871* net paid; 24 pages, 7 columns; length
of columns, 20 in.; width, 2% in. Can use
matrices. Office, Chamber of Commerce Build-
ing.
Advertising rates, agate, 20 cts. a line; on
yearly contract 13 times or 500 lines, 17 cts.;
26 times or 1000 lines, 16 cts.; 52 times or
2,500 lines. 15 cts.; 78 times or 5,000 lines,
14 cts.; 104 times or 10,000 lines, 13 cts.;
156 times or 15,000 lines, 12 cts. a line.
Position next to reading, 15% — or full posi-
tion (three in. minimum), 25% extra. Double
column advertisements must be at least 2
in.; triple columns. 4 in.; four columns, 6
in. ; five columns, 7 in. ; six columns, 8 in.,
and seven or eight columns, 10 in deep. Read-
ing notices (head counts two lines), 50 cts. a
line; 500 lines, 35 cts.; 1,000 lines, 25 cts. a
line; telegraphies, $1 a line. Classified, Ic.
a word (minimum, 2 lines, 15 cts.).
See advertisement on pages 478 and 479.
McKELYIE ' S MEGAPHONE — Monthly.
Legal, industrial and political (non-partisan).
Established 1905. Otis A McKelvie, editor
and publisher. Life subscription, $5 ; circu-
lation, not given by publisher; 16 to 48
pages, 3 columns; length of columns, 10 in.;
width, 3% in. Can use matrices. Office, 522-
23 Chamber of Commerce Building.
Advertising rates, $1 per inch ; readers, 2
cts. per word. Classified, Ic. per word.
MOTOR WEST — Semi-monthly (1st and
and 15th). Established 1906. Frederic
Pabst, publisher. Subscription, $1; claimed
average circulation for year 1913, 6,200; 52
pages, 2 columns; length of columns, 9%
in.; width, 3%, in.
Advertising rates, full page, $60; V2 page,
$35; Vi page, $20; Vs page, $12.
OUT WEST — Semi-monthly. Literary.
Established 1894. Out West Co., publishers.
Subscription, $1.50; claimed average circula-
tion for year 1913, 50,000; 100 to 128 pages,
2 columns; length of columns, 8 in.; width,
2V& in. Forms close 5th and 15th of preced-
ing month. Office, 218 New High Street.
16
NELSON CHESMAN & CO.'S RATE BOOK.
CALIFORNIA
Advertising rates, agate, 45 cts. a line ;
one inch, $5.70; 2 in. or more, $4.80 an inch;
one page, one time, $60 ; hi and Vz pages pro
rata. 5, 10 and 20% discount on 3, 6 and 12
months respectively. Minimum charge, $2.
PACIFIC COAST BUREAU— See adver-
tisement on pages 478 and 479.
PACIFIC POULTRY CRAFT — Monthly.
Poultry and pigeons. Established 1895.
Pacific Poultry Craft Co., publishers. Sub-
scription, 50 cts. ; claimed average circula-
tion for year 1913, 10,387; 40 to 76 pages,
3 columns; length of columns, 10 in.; width,
21/6 in.
Advertising rates, $1 an inch each inser-
tion.
PACKER. See Kansas City, Mo.
PULLMAN CURRENI' TOPICS — Monthly
(15th). Pullman Service and Employees.
Established 1913. Pullman Current Topics
Publishing Company, publishers. Subscrip-
tion, $0.00 ; circulation — not given by pub-
lisher; 20 to 30 pages, 2 columns; length
of columns, 8% in.; width, 3% in. Can use
matrices. Forms close 30th of month pre-
ceding. Office, 200 New High Street.
Advertising rates, full page, $60; % page,
$40; 14 page, $24; Vs page, $15, with dis-
counts on 3, 6 or 12 months contract.
RECORD — Every evening except Sunday.
Independent. Established 1895. Record Pub-
lishing Co., publishers. Subscription, $3;
sworn average circulation for six months prior
to April 1, 1914, 37,446* net paid; 8 to 16
pages, 8 columns; length of columns, 20 in.;
width, 2 in. Can use matrices. Office, 612
Wall Street.
Advertising rates, agate, 7 cts. a line; full
position, 8 cts.; 2,500 lines, 6i^ cts.; full
position, 7 y2 cts.; 5,000 lines or more, to be
used within one year or not less than 6 in. a
week for 52 weeks, 6 cts. a line; full posi-
tion, 7 cts. (minimum space for position, 2
in.) Classified, Ic. per word. Notices, fol-
lowing pure reading, 20 cts. a line. Resorts,
publishers, school and colleges, 6 cts. a line.
CALIFORNIA
33%% extra. (Minimum for full position, 4
in.). Reading notices, daily or Sunday, 25
cts. a line, solid agate; leaded, 30 cts. Pure
reading matter, 50 cts. a line. Classified, or-
dinary, daily, Ic. a word; Sunday, 1 1/^ ct
^x;nvt^
TIMES — Every morning including SUN-
DAY. Independent Republican. Established
1881. Harrison Gray Otis, publisher. Sub-
scription, daily and Sunday, $9; Sunday
only, $3.50; sworn average circulation, daily,
year ending April 30, 1914, 59,712* net; Sun-
day, 90,343* net; daily 20 to 34 pages. Sun-
day, 148 to 160 pages, 7 columns; length of
columns, 21% in.; width, 2% in. Can use
matrices. Office, First Street and Broadway.
Advertising rates, daily, agate, 14 lines or
more, 14 cts. a line each insertion; Sunday, 18
cts. a line; 2,000 lines, within one year, daily
12 cts. a line; Sunday, 15 cts.; 5,000 lines,
daily, 11 cts.; Sunday, 14 cts.; 7,000 lines
daily, 10 cts.; Sunday, 13 cts. a line; mail
order, schools, colleges and hotels, daily, 12
cts.; Sunday, 15 cts. a line. Sunday, magazine
section (columns 15 ems pica wide), % higher
than regular rate. Preferred position, 15 and
ts. a
TRIBUNE — Every morning including
SUNDAY. Independent. Established 1911.
Los Angeles Tribune Co., publishers. Sub-
scription, $3.60; sworn average circulation
for six months prior to April 1, 1914, 60,624*
net paid; 16 to 70 pages, 8 columns; length
of columns, 20 in.; width, 121/^ ems.
Advertising rates, agate, daily or Sunday,
15 cts. a line; on yearly contracts, 1,000
lines, 14 cts.; 2,500 lines. 12 cts.; 5,000
lines, 9 cts.; 10,000 lines, 8 1/^ cts. a line.
Mail order, 12 cts. a line. Preferred posi-
tions (28 lines minimum) 10 and 25% extra.
Reading notices, 25 cts. a count line; tele-
graphic readers, $1 a count line; classified,
Ic. per word.
WEST COAST MAGAZINE — Monthly.
Literary. Established 1906. Grafton Pub-
lishing Co., publishers. Subscription, $1.50;
claimed average circulation for year 1913,
13,000- 64 pages, 3 columns; length of col-
umns, 12 in.; width, 21/^ in. Forms close 1st
preceding month. Office, 223 East 4th Street.
Advertising rates, agate (minimum 1 inch),
30 cts. a line. Vs page, $17.50; % page, $32;
Va page, $40; V2 page, $55; 1 page, $90. Dis-
count 5 or 10% on 6 or 12 month contracts.
WESTERN EMPIRE (The) — Monthly.
Rural Home. Horticulture. Established 1900.
Western Empire Publishing Co., publishers.
Subscription, 50 cts.; detailed average circu-
lation for year 1913, 44,490*; 20 pages,
4 columns; length of columns, 15 in.; width,
2 1/^ in. Can use matrices. Forms close 21st
of each month preceding issue. Oiifice, 929
So. Fiqueroa St.
Advertising rates, 25 cts. a line, with dis-
count for time and space.
MOUNTAIN VIEW — Population 1,161.
Southern Pacific R. R. Devoted to small
orchards; big shipping point for peaches,
prunes, apricots and other fruits. General
fruit country.
SIGNS OF THE TIMES — Every Wednes-
day. Seventh-day Adventist. Established 1874.
Pacific Press Publishing Association, pub-
lishers. Subscription, $1.75. ClAinied aver-
age circulation for year 1913, 17,081; 16
pages, 3 columns; length of columns, 12 1/^
in.; width, 2% in.
Advertising rates, $3.50 an inch each in-
sertion.
SIGNS OF THE TIMES MAGAZINE —
Monthly. Seventh-day Adventists. Established
1909. "Subscription, $1; claimed average cir-
culation for year 1913, 37,292; 48 pages, 2
columns; length of columns, 8 in.; width,
21/4 in.
NELSON CHESMAN & CO.'S RATE BOOK.
17
CALIFORNIA
Advertising rates, $3.50 an inch; one page,
$56; Vi and % pages pro rata. Discount on
3 months and longer.
OAKLAND — Population 150,174. On San
Francisco Bay opposite San Francisco and
connected with it by four ferry systems.
It is the AVestern Pacific Coast Terminal of
Southern Pacific, Western Pacific and Santa
Fe railroads; likewise the "Lincoln High-
way." Manufactures include ship yards,
iron works, steel works, planing mills, cot-
ton and flour mills, paint works, tanneries,
grain elevators, canneries, furniture, shoe
and shirt factories, 1,250 enterprises in all.
Seat of Oakland College of Medicine and
Surgery. Pacific Theological Seminary and
Lutheran Seminary. Pre-eminently a city
of homes and schools. Also maintains
a $2,000,000.00 hotel. Freight handled in
harbor during 191.3, 4,000,000 tons. Build-
ing expenditures during 1913. $9,106,191.-
40. Po.st office receipts in 1913, $483,000.
Bank clearings during year 1913, $188,-
730.096.55. Annual value of manufactured
products, exceeding $60,000,000.00.
ENQUIRER — Every evening except Sun-
day. Independent Republican. Established
1878. Enquirer Publishing Co., publishers.
Subscription. $3 ; circulation — claimed aver-
age for 1913, 21,637; ] 2 to 20 pages, 7 col-
umns: length of columns, 21 in.; width, 2%
in. Can use matrices. Office, 416-20 Tenth
Street.
Advertising rates, 5 cts. a line; preferred
position, 6 cts. a line (minimum space for
full position, 3 in.). Minion readers, 5 cts.
a line; nonpareil readers, 25 cts. a line; italic,
$1 a line. Classified, Ic. a word.
OBSERVER — Every Saturday. Progres-
sive-Republican. Established 1908. Observer
Publishing Company (Inc.), publishers. Sub-
scription, $2; claimed average circulation for
six months ending Jan. 1, 1914, 7,628; 20
pages, 2 columns; length of columns, 10 in.;
width, 31/4 in. Use matrices. Office, 470
Thirteenth St.
Advertising rates, $2 an inch, with dis-
counts of 5, 10 or 20% on 3, 6 or 12 months
contract.
See advertisement on page 472.
TRIBUNE — Every evening except Sunday.
SUNDAY MORNING. Independent Repub-
lican. Established 1872. Tribune Publishing
Co., publishers. Subscription, daily and Sun-
day, $4.80. Sworn detailed average circula-
tion for six months ending March 31, 1914,
daily and Sunday, 41,053* net paid; daily, 20
to 24 pages; Sunday, 48 to 52 pages, 7 col-
umns; length of columns, length of columns,
21 in.; width, 2% in. Can use matrices.
Office, 8th and Franklin Streets.
Advertising rates, daily, 13 cts.; Sunday,
16 cts. a line; on yearly contract, 26 times,
11 or 14 cts.; 52 times, 9 or 12 cts.; 104
times, 8 or 10 cts.; 156 times, 7 or 9 cts. a
line, for daily or Sunday respectfully; 1,000
lines, 9 or 13 cts.; 2,000 lines, 8 or 11 cts.;
3,000 lines or more, 7 or 9 cts. a line for daily
CALIFORNIA
or Sunday. Double column advertisements
must be not less than 2 in. in depth. Mail
order advertising, 8 cts. a line, flat, daily; 10
cts. Sunday. Preferred position, 1 or 2 cts.
extra. Classified, 7 cts. a line. Reading
notices, minion, 75 cts. a line ; 100 lines, 50
cts.; 500 lines, 40 cts.; 1,000 lines, 30 cts.
a line; nonpareil, 5 cts. a line less.
See advertisement on page 468.
WORLD — Every Saturday. Socialistic.
Established 1907, Branch Oakland Socialist
Party, publishers. Subscription, $1; circu-
lation— not given by publisher; 4 pages, 7
columns; length of columns, 19% in.; width,
21-8 in. Office, 581 13th Street.
Advertising rates, 30 cts. an inch.
PASADENA — Population 30,291. 4 railroads.
In the center of rich fruit growing district,
more especially in oranges and lemons;
vegetable and fruit packing, canning and
shipping point. Noted winter resort and
residence city. Seat of Throop College of
Technology. ■ Assessed valuation for year
1913, $54,173,880.00. Post office receipts
for 1913, $149,466.00. Building permits
for 1913, $2,787,507.00. Bank deposits
during the year 1913, $15,000,000.00.
STAR — Every evening except Sunday. Re-
publican. Established 1886. Chas. H. Prisk,
publisher. Subscription, $4.50. Swoi-n aver-
age circulation for three months ending March
31,1914, 8,704* net paid; 14 to 36 pages; 8
columns; length of columns, 21 in.; width,
2% in. Can use matrices.
Advertising rates, 75 cts. an inch; 150 in.,
50 cts.; 250 in., 45 cts.; 500 in., 40 cts. an
inch. Special positions, 10 and 20% additional.
Reading -notices, 15 cts. per line. Classified,
6 cts. a line.
SACRAMENTO — Population 60,000. State
Capitol. On Sacramento River and 3 trans-
continental railroads. Five interurban
traction lines, four competing river lines.
Distributing center for agricultural valley
and mining district, and shipping point of
green and dried fruits, hops, nuts and
citrus fruits. Manufactures include brooms,
bricks, pottery, lumber, harness, saddlery,
carriages, automobiles and flour; also has
fruit canneries; rivet and pipe works, car
and machine shops of the Southern Pacific
R. R., employing 2,500 to 3,500 hands and
Western Pacific R. R. Co. shops. Crocker
Art Gallery located here. Bank clearings
during year 1913, $108,000,000.00.
BEE — Every evening except Sunday. In-
dependent. Also SATURDAY BEE. Every
Saturdav. Agricultural. Established 1857.
.Tames MeClatchy & Co., publisher. Sub-
scription, daily, $6; Saturday, $1.50. Sworn
detailed average circulation for nine months
ending April 30, 1914, daily, 26,557*; Satur-
day, 27,677*: daily, 14 to 24 pages; Satur-
dav, 30 to 43 pages; daily or Saturday 8
18
NELSON CHESMAN & CO.'S RATE BOOK.
CALIFORNIA
columns; length of columns, 21I/2 in.; width,
23^ in. Can use matrices.
Advertising rates, agate, daily or Saturday,
5 cts. a line; next reading, 5 1/^ cts. a line;
full position, 6 cts. a line (minimum for full
position, 3 in.). Classified, Ic. a word. Read-
ing notices, 25 cts. a line.
LIVE STOCK AND DAIRY JOURNAL—
Monthly. Live Stock, Dairy and Poultry. Estab-
lished 1901. Agricultural Publishing Co.
(Inc.), publishers. Subscription. 75 cts.;
sworn average circulation for nine months
ending April, 1914, paid in advance, 13,652*;
24 pages, 4 columns; length of columns, 12
in.; width, 2% in. Forms close 25th of pre-
ceding month.
Advertising rates, $1.75 an inch; 48 in.,
$1.61; 144 in., $1.48; 288 or more in., $1.33
an inch.
CALIFORNIA
STAR — Every evening except Sunday. In-
dependent. Established 1904. Sacramento
Star Co., publishers. Subscription, $4.20;
sworn average circulation for si.x; months prior
to April 1, 1914, 6,963* net paid; 8 to 16
pages, 8 columns; length of columns, 21 1^
in. ; width, 2 in. Can use matrices.
Advertising rates, agate, 2 cts. a line; full
position, 214 cts. a line; 2,500 lines, 1% cts.
a line; full position, 214 cts. a line; 5,000
lines, within one year, 114 cts. a line; full
Ijosition, 2 cts. a line. Following pure read-
ing notices, 10 cts. a line. Classified, % cts.
per word. Resorts, publishers, schools and
colleges, 11/4 cts. a line.
UNION — Every morning including SUN-
DAY. Independent. Established 1851. The
L. E. Bontz Publishing Co., publishers. Sub-
scription, $6; claimed average circulation for
four months ending April 30, 1914, daily,
12,577; Sunday, 14,464; 16 to 40 pages, "7
columns; length of columns, 20 in. Can use
matrices.
Advertising rates, daily or Sunday, agate,
less than 1,000 lines within one year, 5 cts. a
line; 1,000 lines, 4 cts.; 5,000 lines, 3 cts. a
line. Position, 10 and 16%% extra. C!lassified,
Ic. a word. Reading notices, per count line,
25 cts.; subsequent insertions, 20 cts.; 30 or
more insertions, consecutively, 10 cts. a line
per time; not consecutively, one month or
longer, 15 cts. a line; pure reading, double
price; telegraphic readers, 75 cts. a line.
SAN DIEGO — Population 39,578. On San
Diego Bay. Fine harbor, ocean steamer
lines; takes care of vast European and
Oriental sliipping interests, exports, lum-
ber, olives, olive oil, dried fruits, cotton,
oranges, lemons, raisins, hides, wool and
honey. Building permits for year 1913,
amounted to $10,000,000.00. Bank clear-
ings during year 1913, $134,155,368.00.
Annual value of manufactured products, in-
cluding dried and canned fruits, $50,000,-
000.00.
Co., publishers. Subscription, $3 ; sworn aver-
age circulation for year 1913, 14,623*; 12 to
24 pages, 8 columns; length of columns, 20
and 24 in.; width, 2 in. Can use matrices.
Advertising rates, agate, 3 cts. a line;
position, 31/4 cts.; 2,500 lines, 2% cts.; posi-
tion, 314 cts.; 5,000 lines or more, within
one year or not less than 6 in. per week for 52
weeks, 2^4 cts. a line; position, 3 cts. Clas-
sified, % cts. per word. Resorts, schools and
publishers, 2 1/2 cts. a line. Notices, follow-
ing pure reading, 15 cts. a line.
TRIBUNE — Evening edition of Union,
which see.
UNION — Every morning including SUN-
DAY and TRIBUNE every evening except
Sunday. Republican. Established 1868.
San Diego Union Co., publishers. Subscrip-
tion, Union, daily and Sunday, $9 ; Sunday
only, $2; Ttibune, $4; sworn average circu-
lation for six months prior to April 1, 1914,
morning and evening combined (Sunday ex-
cluded). 23,308* net paid. Sunday, 18',105*
net paid. Union 12 to 24 pages; I'ribune 8
pages. Union and Tribune 8 columns; length
of columns, 21 in.; width, 214 in. Can use
matrices.
Advertising rates, agate, combined morning
and evening (Sunday not included), 8 cts. a
line; 52 insertions or 1,000 lines within
twelve months, 7 cts.; 104 insertions or 500
lines, 6 cts.; 156 insertions or 10,000 lines,
5 cts. a line. Classified (minimum 50 cts.),
9 cts. a line. Sunday, display, 8 cts. a line;
1,000 lines within twelve months, 6 cts.;
5,000 lines, 5 cts.; 10,000 lines, 4 cts. a line.
Classified (minimum 25 cts.), 5 cts. a count
line. Special position in either edition, 15 or
25% extra. No extra charge for broken col-
umns, however, 2, 3. 4, 5, 6, 7 or 8 column
ads must be 2, 4, 6, 7, 8, 10 or 10 inches
deep.
See .advertisement on pages 478 and 479.
SUN — Every evening except Sunday. In-
dependent. Established 1881. San Diego Sun
SAN FRANCISCO — Population 416,912. On
San Francisco Bay. So. Pac, Santa Fe and
Western Pacific Railroads. Commercial
metropolis of the Pacific Coast. Ocean
steamers to Alaska, Panama, South Amer-
ica, Philippine Islands, Australia, Asia,
Mexico, Hawaii and Europe; very large
domestic and foreign commerce with im-
portant fishery and whaling interests;
the largest manufactures include sugar,
boots and shoes, flour, cigars, canned fruit
and clothing; also wire cable works, sash
door and blind works, foundry and machine
sho]js and large iron shipbuilding works;
U. S. Mint and U. S. Regional Bank
located here together with many institutions
and attractive buildings. Annual value of
manufactured products, $133,041,000.00.
Bank clearings for year 1913, $2,624,428,-
825.00.
ARCHITECT AND ENGINEER OP CALI-
FORNIA— Monthly. Architectural. Established
1905. Architect and Engineer Co., publishers.
Subscription, $1.50; claimed average circu-
lation for year 1913, 10,500; 180 pages, 2
NELSON CHESMAN & CO.'S RATE BOOK.
19
CALIFORNIA
columns; length of columns, 8 in.; width,
2 >4 in. Can use mati'ices. Office, 167 Mo-
nadnoek Building.
Advertising rates. Vs page, $18; hi page,
$22.50; V2 page, $36; one page, $60. Dis-
count, 20% on six months; 33% on one year.
ARGONAUT — Every Saturday. Independ-
ent Republican. Established 1877. Argonaut
Publishing Co., publishers. Subscription, $4;
claimed average circulation for year 1913,
7,620 net; 16 pages, 4 columns; length of
columns, 14 in.; width, 2% in. Office, 207
Powell Street.
Advertising rates, agate, .10714 cts. per
line ; alongside reading, or top of column,
.12.5 cts. Reading notices, 25 cts. a line.
Discount on 26 or more insertions or half
page or over one insertion.
BREEDER AND SPORTSMAN — Every
Saturday. Sporting. Established 1882. F. W.
Kelley, publisher. Subscription, $3 ; claimed
average circulation for year 1913, 4,980; 20
pages, 4 columns; length of columns, 13 14
in.; width, 2^4 in. Office,, Pacific Building.
Advertising rates, 1 inch, one time, $2; one
month, $5; three months, $13; six months,
$24.50; one year, $41.50. Reading notices,
nonpareil, 25 cts. a line; pure reading, 50 cts.
per count line.
BRITISH AMERICAN — See Philadelphia,
Pa.
CALIFORNIA
BRITISH CALIFORNIAN — Monthly. Brit-
ish interests. Literary. Established 1897. C.
B. Sedgwick, publisher. Subscription $1 ;
claimed average circulation for year 1913, 8,-
000; 24 pages, 3 columns; length of columns,
111/2 in.; width, 2% in. Office, 301 Lincoln
Building.
Advertising rates, $1 an inch each insertion.
BULLETIN — Every evening except Sunday.
Republican. Established 1855. R. A. Croth-
ers, proprietor. Subscription, 30 cts. a month.
Sworn average circulation, for six months
prior to April 1, 1914, 104,767* or 96,392*
net paid; 20 to 28 pages, 7 columns; length
of columns, 20 in.; width, 2j\ in. Can use
matrices, Office. 767 Market Street.
Advertising rates, agate, 20 cts. a line; 26
times, 19 cts.; 52 times, 18 cts.; 156 times, 17
cts.; 312 times, 16 cts. Open space within one
vear, 2,500 lines, 19 cts. a line; 5.000 lines,
18 cts.; 7,500 lines, 17 cts.; 10,000 lines, 16
cts. a line; first page, 50 cts. a line. Preferred
position, 25% extra. Double column advertise-
ments must be 42 lines deep; triple column, 70
lines or four columns, 100 lines deep. New
publications, 15 cts. a line. Strictly mail
order advertising, 16 cts. a line; full position,
20 cts. per line. Automobile (minimum 14
lines), 52 consecutive Saturdays, 16 cts a line;
week days, other than Saturday, 18 cts. Read-
ing notices (bold face headline counts double),
nonpareil, 75 cts.; agate, 50 cts. a line.
CALIFORNIA CHRISTIAN ADVOCATE —
Every Thursday. Methodist. Established 1851.
The Methodist Book Concern, publishers.
Subscription, $1. Claimed average circula-
tion for year 1913, 9,500; 24 pages, 3 col-
umns; length of columns, 11 % in.; width,
2% in. Forms close two weeks in advance.
Advertising rates, agate. 5 cts. a line. Read-
ing notices, 8 cts. a line. Special position,
20% extra. See Chicago N. W. Christian Ad-
vocate for combination rate of seven Metho-
dist weeklies.
CALIFORNIA COUNTRY JOURNAL —
Weekly. Agricultural. Established 1884. Town
and Country Journal Co., publishers. Subscrip-
tion, $1; circulation — not given by publisher;
32 pages, 4 columns; length of columns, 13
in.; width, 21/8 in. Office, 1005 Market
Street.
Advertising rates, agate, 25 cts. a line; dis-
count on 500 lines, or more. Preferred posi-
tion, 15% extra.
CALIFORNIA FARM AND HOME — Week-
ly. Agricultural and Horticultural. Rural
Life. A Magazine Section of California Coun-
try Newspapers. Established 1913. Claimed
average circulation for 1913, 70,000. 00
pages, 4 columns; length of columns, 15 1/^
in.; width, 2% in. Can use matrices. Forms
close 12 days in advance. Office 268 Market
Street.
Advertising rates, 2IV2 cts. a line, flat.
Special position, 10 and 20% extra. Reading
notices, one insertion, 50 cts. a line; repeat
insertions, 40 cts. a line. Classified, 4 cts.
per word.
CALIFORNIA FRUIT GROWER — Every
Saturday. Fruit trade and Horticulture.
Established 1888. H. C. Rowley, editor. Sub-
scription, $3. Circulation — not given by pub-
lisher: 16 to 20 pages, 4 columns; length of
columns, 12% in.; width, 21/8 in. Office.
460 Montgomery Street.
Advertising rates, 75 cts. an inch, flat.
CALL — Everv evening except Sunday.
Republican. Establishe.l 1856. The Call
Publishing Co., publishers. Sworn average
circulation for six months prior to April 1,
1914 84,903*; net paid; 14 to 48 pages, 7
columns; length of columns, 211/4 in.; width
21/6 in. Can use matrices. Office, Market and
Third Streets.
Advertising rates, agate, 24 cts. a line;
6 times or 500 lines, within one year, 23 cts.;
13 times or 1.000 lines. 22 cts.; 26 times or
2 000 lines, 21 cts.; 39 times or 3,000 lines,
20 cts ; 52 times, 19 cts.; 78 times or 4,000
lines 18 cts.; 104 times or 5,000 lines, 17
Please let us know along what line you may desire special data. We wiU get
it for you; and it wiU be without bias. How can we serve you?
20
NELSON CHESMAN & CO.'S RATE BOOK.
CALIFORNIA
cts. ; 156 times or 7,500 lines, 16 cts.; 208
times or 10,000 lines, 15 cts.; 312 times or
14,000 linos, 14 cts. Saturday issue, 25% ad-
ditional. Classified, 10 cts. a line. Double
column advertisements must be at least 42
lines deep; triple columns, 75 lines; quad-
ruple columns, 100 lines. Reading notices,
50 cts. per nonpareil line; telegraphic news,
$1 per nonpareil line.
See advertisement on pages 478 and 479.
CAMERA CRAFT — Monthly. Photographic.
Established 1900. Subscription, $1. Claimed
average circulation for year ending April,
1914, 12,500; 96 pages, 2 columns; length
of columns, 8 in.; width, 2% in. Can use
matrices. Forms close 15th preceding month.
Office, Call Building.
Advertising rates, rs page (one inch), one
time, $3.75; one page, $60; Vg , H and V2
pages, pro rata. Discount 10 and 20% on 6
and 12 months, respectively.
CHRONICLE — Every morning including
SUNDAY. Independent. Established 1865.
M. H. De Young, proprietor. Subscription,
daily, with Sunday, $8 ; sworn average circu-
lation for six months prior to April 1, 1914,
daily, 89,688* net paid; Sundav, exceeding
106,000; 18 pages; Sunday, 68 pages, 7 col-
umns; length of columns, 21 14, in.; width,
2 V^ in. Can use matrices. Office, Kearney,
Geary_ and Market Streets.
Advertising rates, daily, agate, 22^4 cts. a
line; next reading, 25 cts.; full position, 27 V^
cts. a line. Sunday edition, 25 cts. a line;
next reading, 27% cts.; full position, 30 cts.
a line. Financial page, 25 cts, a line; pub-
lishers, 20 cts. a line. Discounts as follows:
1,500 lines within one vear, 21/2%; 2,500
lines, 5%; 5,000 lines. 71/2%; 10,000 lines
10%. Automobile or mail order, 20 cts. a
line, flat; minimum space for double column
advertisements, 42 lines in depth; triple col-
umn, 75 lines. (Minimum space for position,
42 lines). Classified, daily or Sunday, 15 cts.
a line first insertion; 10 cts. each subsequent
consecutive insertion; personals, 15 cts.;
financial, medical and business opportunities,
15 cts. a line. Reading notices, daily or Sun-
day, news pages, in agate, with or without
lieading (heading counts 2 lines), 50 cts. a
line; nonpareil notices, $1; minion notices,
$1.25 per line.
COAST BANKER — Monthly. Financial.
Established 1908. Coast Banker Publishing
Co. (Inc.), publishers. Subscription, $5;
circulation — not given by publisher; 80
to -200 pages, 3 columns; length of columns,
111/4 in.; width, 2{i in. Can use matrices.
Office, 454 Montgomery Street.
Advertising rates, $3 an inch. Reading
notices, 25 cts. per agate line.
COAST SEAMEN'S JOURNAL — Every
Wednesday. Maritime. Established 1887.
Sailors' Union of the Pacific, publishers. Sub-
scription, $2; claimed average circulation for
year 1913, 8,000; 16 pages, 4 columns;
length of columns, 13 — in.; width, 2Yo in.
Office, 44-46 East Street.
CALIFORNIA
Advertising rates, one inch, one time, $1 ;
one month, $3; three months, $9; six months,
$16.50; one year, $30. Reading notices, 15
cts. a line, brevier.
DEMOKRAT — Every morning except Sun-
day, and SONNTAGSBLATT DES CALI-
FORNIA DEMOKRAT, Sundays. German. In-
dependent. Established 1853. Sworn aver-
age circulation for six months prior to April
1, 1914, daily and Sunday, 6,520* net paid;
daily, 00 pages (Sunday, 14 pages), 7 col-
umns; length of columns, 201/2 in. width,
21/8 in.
Advertising rates, daily or Sunday, agate,
5 cts. a line; 1,000 lines within one" year. 3
cts.; 2,000 lines, 2V2 cts.; 3,000 lines, 2 cts.;
6,000 lines, 1% cts.; 10,000 lines, 1 1/2 cts. a
line; full position, 25% extra. Classified, 10
cts. a line. Reading notices, 15 cts. a line.
EXAMINER — Every morning, including
SUNDAY. Established 1865. Examiner Print-
ing Co., publishers. Subscription, daily and
Sunday, $8 ; sworn average circulation for six
months prior to April. 1914, daily, 126,095*;
Sunday, 233,704*; daily, 16 to 28 pages,
Sunday, 84 to 100 pages, 8 columns; length
of columns, 20 in.; width, 2t'a in. Can use
matrices. Office, Hearst Bldg., Third and
Market Streets.
Advertising rates, daily, agate, 25 cts.;
Sunday, 40 cts. a line. Preferred positions,
daily, 30 and 35 cts.; Sunday, 45 and 50 cts.
a line. Discount on display, excepting Auto-
movile and book advertising", 5, 10, 15 or 20%
on 10,000', 20.000, 30,000 or 50,000 lines to
be used witliin one year. Double column ad-
vertisements must be 42 lines in depth, 75
lines in triple column. 100 lines in four col-
umn. Automobilt; and hook advertising, daily,
20 cts. a line; Sunday, 30 cts. Discount o"n
5,000 lines, within one year, 5%; 10,000
lines, 10%. Cla.ssified, with the exception of
a few special classifications, 15 cts a line
daily, 20 cts. Sunday. Reading notices, agate,
top head, 60 cts. per line daily, 90 cts. Sun-
day; no head, 50 cts. daily. 75 cts. Sunday;
first page, with or without heading, $2 a line
daily, $3 Sunday.
INTERNATIONAL FAIR ILLUSTRATED
— Monthly. Established 1911. International
Fair Pub. Co. (Inc.), publishers. Subscrip-
tion, $2.50; circulation — not given by pub-
lisher; 24 pages and cover; 4 columns; length
of columns, 13 in.; width, 2 1^ in.
Advertising rates, one page, $150; One-half,
$80; One-fourth, $40, and one-eighth page,
$25.
ITALIA — Every morning, including Sun-
day. Italian-Independent. Established 1886.
L' Italia Press Co., publishers. Subscription,
$6; sworn average circulation for six months
prior to April 1, 1914, 9,765*; 8 pages, 7
columns; length of columns, 20 in.; width,
2 V4 in. Can use matrices. Office, 118 Colum-
bus Ave.
Advertising rates, daily, 1 time, $1 an
inch; 2 times, $1.70; 3 times, $2.20 an inch;
NELSON CHESMAN & CO.'S RATE BOOK.
21
CALIFORNIA
thereafter 70 cts. an inch each time: on con-
tract. 75 cts.; more than 100 inches, 60 cts.;
300 inches, 65 cts.; 500 inches, 50 cts. an
inch. Sunday, 75 cts. an inch; standing ads,
$2.50 an inch per month. Readers, daily or
Sunday, 15 cts. a line, with discount on time
contract. Classified, 9 cts. a line. Transla-
tions made without extra cost.
JAPANESE AMERICAN — Daily, including
SUNDAY. Japanese. Non-political. Estab-
lished 1894. K. Abiko, editor and publisher.
Subscription, $8; claimed circulation for year
1913, 12,000; 8 pages, 9 columns; length of
columns, 16 in.; width, 2^^ in. Office, 340
Mason Street.
Advertising rates, $1 an inch; one week,
$4.50; one month, $6; three months, $15.
Further rates on application.
JAPANESE NEW WORLD — Every morn-
ing, including SUNDAY. Independent. Estab-
lished 1894. G. Ikeda, publisher. Subscrip-
tion, 75 cts.; claimed average circulation for
1913. 10,783; 8 pages, 7 columns; length
of columns, 20 in.; width, 2 ij in. Office, 1060
Geary Street.
Advertising rates, $1 an inch, with dis-
count for time and space.
JARDRAN — Every Thursday. Croatian-
Independent. Established 1908. The Ad-
riatic Publishing Co. (Inc.). publishers. Sub-
scription, $1.50; claimed average cir-
culation for year 1913, 8,500; 8 pages. 7
columns; length of columns, 19 ^^ in.;
width, 2% in. Can use matrices. Office, 110
Columbus Avenue.
Advertising rates, 55 cts. an inch; 100
in. within three months, 45 cts.; 200 in.
within 12 months, 40 cts.; 500 or more in.,
35 cts. an inch. Reading news ad. (8 pt.
type), 15 cts. a line; two insertions, 12 cts.;
three or more insertions. 9 cts. a line.
JEWISH TIMES — Every Friday. Jewish.
Established 1855. Dawson Mayer and Rev.
M. S. Levy, editors. Subscription, $3 ; cir-
culation— not given by publisher; 20 pages,
4 columns; length of columns, 12 in.; width,
21/6 in. Office, Pacific Building.
Advertising rates, one month (four times),
or less, $1.50 an inch. Reading matter, 50 cts.
a line, each issue.
LABOR CLARION — Every Friday. Labor.
Established 1902. San Francisco Labor Coun-
cil, publishers. Subscription, $1; claimed
average circulation for year 1913, 11,000;
16 pages, 3 columns; length of columns, 12
in.; width, 2% in. Can use matrices. Office,
316 .14th Street.
Advertising rates, $1 an inch. Further rates
on application.
LEADER — Every Saturday. Catholic. Irish.
Independent. Established 1901. Aldus Press
Co., publishers. Subscription, $2 ; claimed
CALIFORNIA
average circulation, for year 1913, 27,250;
8 pages, 7 columns; length of columns,
20% in.; width, 2% in. Office, 675 Steven-
son Street.
Advertising rates, $1 an inch ; three months,
80 cts. an inch; one year, 65 cts. an inch, per
time. Discount on 5 in. or more.
MINING AND SCIENTIFIC PRESS— Every
Saturday. Mining and engineering. Estab-
lished 1860. Dewey Publishing Co., pub-
lishers. Subscription, $3; claimed average
circulation for year 1913, 7,000; 84 pages, 2
columns; length of columns, 10 in.; width,
31/^ in. Office, 420 Market Street.
Advertising rates, upon application.
MONITOR — Every Saturday. Catholic. Es-
tablished 1858. Monitor Publishing Co. (Inc.),
publishers. Subscription, $2.50; claimed cir-
culation for year 1913, 22,500; 8 pages, 7
columns; length of columns, 21 in.; width, 2%
in. Office, 1122 Mission Street.
Advertising rates, $1 an inch; 200 or more
inches 75 cts. an in.
NEWS — Every evening except Sunday. In-
dependent. Esta'blished 1903. The Daily News
Publishing Co., publishers. Subscription, $3;
sworn average circulation for year 1913, 35,-
047* net paid; 6 to 12 pages, 8 columns;
length of columns, 20 in.; width, 2 in. Can
use matrices. Office, 340 Ninth Street.
Advertising rates, 8 cts. a line; full posi-
tion, 10 cts.; 3,500 lines, 71/2 cts.; full posi-
tion, 914 cts.; 5,000 lines or more, within
one year, 7 cts. per line; full position, 9 cts.;
Resorts, schools, publishers, 7 cts. per line,
flat. Following pure reading, 20 Cts. a line.
Classified, Ic. per word.
NEWS LETTER AND CALIFORNIA AD-
VERTISER— Every Saturday. Independent.
Satirical. Established 1856. F. Marriott, pub-
lisher. Subscription, $4; claimed average cir-
culation for year ending May, 1914, 25,870;
36 pages and cover, 2 columns; length
of columns, 11 in.; width, 3% in. Office, 21
Sutter Street.
Advertising rates, agate, first insertion, 30
cts. a line; discount, 5% on 6 months; 10%
on 12 months. Nonpareil reading notices, 50
cts. a line. Long primer, $1 a line; minimum
space, 5 lines; position, 25% extra.
See advertisement on page 466.
NEWTHOT MAGAZINE — Monthly. New
Thought. Established 1885. Dr. N. N. New,
editor. Newthot Book Co., publishers. Sub-
scription, $1; average circulation for 1913,
35,000; 32 pages, 2 columns; length of
columns, 8 in.; width, 3 in. Office 2 Golden
Gate Ave.
Advertising rates, $5 an inch; V4, page, $35;
V2 page, $60; 1 page, $100.
ORCHARD AND FARM — Monthly (1st).
Agricultural. Established 1888. Examiner
Printing Company, publishers. Subscription,
22
NELSON CHESMAN & CO.'S RATE BOOK.
CALIFORNIA
$1; detailed average circulation for year
1913, 39,802*; 40 pages, 4 columns;
length of columns, 12 in.; width, 2% in.
Forms close 5 days in advance. Office, Hearst
Building.
Advertising rates, agate, 25 cts. a line, flat.
Reading notices, leaded agate, 50 cts. a count
line. Classified, 3 cts. a word.
ORGANIZED LABOR — Every Saturday.
Labor. Established 1900. The Organized
Labor Publishing Co. (Inc.), publishers. Sub-
scription, $1.50. Claimed average circula-
tion for year 1913, 26,500; 8 pages, 6
columns; length of columns, 19 14 in.; width,
21/i in. Office, 1122 Mission Street.
Advertising rates, $1 an inch each inser-
tion.
OUR NAVY — Monthly. Naval. Established
1899. Our Navy Publishing Co., publishers.
Subscription, $1.50; claimed average circula-
tion for year 1913, 13,000; 64 to 132 pages,
2 columns; length of columns, 8 in.; width,
2% in. Office, 112 Market Street, and Wool-
worth Bldg., N. Y. City, N. Y.
Advertising rates, 23 cts. a line, with dis-
counts on time contracts.
OVERLAND MONTHLY — Monthly. Liter-
ary. Established 1868. Overland Monthly Co.,
publishers. Subscription, $1.50; claimed cir-
culation for year 1913, 75,571; 144 pages,
2 columns; length of columns, 8 in.; width,
2% in. Can use matrices. Forms close
15th preceding month. Office, 21 Sutter
Street.
Advertising rates, agate, per line, 35 cts.;
1 page, $70; Vs, % and ^A pages, pro rata;
special position, extra. Discounts, 10% on 3
pages used within one year, or 12 consecutive
insertions.
See advertisement on page 466.
PACIFIC COAST ARCHITECT — Monthly
(1st). Architectural. Established 1911. Coast
Publishing Co. (Inc.) publishers. Subscription
$5; circulation — not given by publisher; 50
pages, 2 columns; length of column, 10 in.;
width, 3 V2 in. Can use matrices. Forms
close 20th. Office, 725 Chronicle Building.
Advertising rates, full page $55; Vz page
$34; 14 page $19.50; Vs. page $14.50, with
discounts on 3, 6, or 12 months contract. In-
side covers 10% or back outside cover 20%
extra.
PACIFIC COAST BUREAU — See adver-
tisement on pages 478 and 479.
PACIFIO COAST HOTEL GAZETTE —
Every Saturday. Hotel and R. R. Established
1876. Wm. P. Harrison and Martial Davoust,
publisliers. Subscrijjtion, $3; Claimed
average circulation for year 1913, 7,500; 20
pages, 4 columns; length of columns, 13 in.;
width, 2 1/2 in. Office, 742 Market Street.
Advertising rates, $1 per inch each inser-
tion.
CALIFORNIA
PACIFIC DAIRY REVIEW — Every Thurs-
day. Trade. Saylor Publishing Co., pub-
lishers. Subscription, $1; claimed average
circulation for year 1913, 8.160; 28 pages. 3
columns; length of columns, 10 in.; width,
21^ in. Office, 78 Clay Street.
Advertising rates, $1 an inch.
PACIFIC MOTOR — Monthly. Automobiles,
Good Roads. Established 1905. Pacific Motor
Publishing Co., publishers. Subscription, $1;
Claimed average circulation for year 1913,
23,000; 32 to 40 pages, 2 columns; length
of columns, 9% in.; width SM in.
Advertising rates, Vs page, $15; Vi, $20;
V2, $30 and 1 page, $60. Discount, 5, 10,
and 15% on 3, 6 and 12 months respec-
tively.
PACIFIC RURAL PRESS — Every Satur-
day. Agricultural and horticultural. Estab-
lished 1871. Pacific Rural Press Company,
publishers. Subscription, $2; detailed aver-
age circulation for year 1913, 18,763*; 24 to
32 ijages, 4 columns; length of columns, 13
in.; width, 2^4 in. Cannot use matrices.
Forms close one week in advance. Office,
420 Market Street.
Advertising rates. $1.75 an inch; 25 in.,
$1.70; 50 in., $1.65; 100 in., $1.60; 200 in.,
$1.50; 300 in., $1.45; 500 in. $1.40;; 700
in. {Vi page), $1.35 cts.; 1,400 in. (%
page), $1.30 cts.; 2,800 in. (1 page), $1.25
cts. an inch. Classified (minimum 25 cts.),
3 cts. per word.
SUNSET, THE PACIFIC MONTHLY —
Literary. Established 1898. Wm. Woodhead,
manager. Subscription, $2.50; claimed aver-
age circulation, for 1913, 150,000; 272 pages,
2 columns; length of columns, 8 in.; width,
3% in. Forms close 5th preceding month.
Office, 460 Fourth Street.
Advertising rates, agate, $1 a line; one
page, one time, $200; Vi and V2 pages, pro
rata. Classified, $1 a line (minimum 4 Hues).
See advertisement on page 460.
TOWN TALK — Every Saturday. Society.
Democratic. Established 1878. Pacific Pub-
lication Co., publishers. Subscription, $4;
claimed circulation for year 1913, 18,200; 24
pages, 3 columns; length of columns, 11 in.;
width, 2% in.
Advertising rates, agate, $1.50 an inch;
full page, $35.
VOCE DEL POPOLO — Every morning ex-
cept Sunday. Italian-Independent. Estab-
lisher 1859. La Voce del Popolo Publishing
Co., publishers. Subscription, $6 ; sworn
average circulation for six months prior to
April, 1914, 5,250* net paid; 12 pages, 7
columns; length of columns. 20% in.; width.
NELSON CHESMAN & CO.'S RATE BOOK.
CALIFORNIA
23
CALIFORNIA
2 1/5 in. Can use matrices. Office, 710 Mont-
gomery Street.
Advertising rates, $1.50 an inch; 100 in.
on yearl.v contract, 40 cts.; 500 in., 35 cts. ;
1,000 in. within one year, or one or more in.
daily for one month, 30 cts.; one inch or
more daily for year, 25 cts. an inch. Read-
ing notices, 15 cts. for first and 10 cts. a line
for subsequent insertions. Classified, 9 cts.
a line.
WASP — Every Saturday. Independent. Re-
publican. Established 1876. Wasp Publishing
Co. (Inc.), publishers. Subscription, $5;
detailed average circulation for year 1913,
12,600*; 28 pages, 4 columns; length of
columns, 10 in.; width, 21/4 in. Office, 121
Second Street.
Advertising rates, $2 an inch; 13 times,
$1.75; 26 times, $1.50; 52 times, $1.25 per
inch, per insertion. Reading notices, 8 point,
25 cts. and 6 point, 20 cts. per line. Position,
10% extra.
WESTERN MOTOR RECORD — Monthly
(1st). Established 1911. Western Motor
Record Publishing Co., publishers. Auto-
mobiles. Subscription, $1; claimed average
circulation for 1913, 76,000; 8 pages, 7
columns; length of columns, 20'/^ in.; width,
2% in. Can use matrices.
Advertising rates, agate, $5 an inch; 250
in., $4.75; 500 in., $4.50 an inch. Reading
notices (mari^ed), $1 per count line. Classi-
fied, 30 cts. per line.
SAN JOSE — Population 28,946. On Southern
Pacific R. R. New deep water connection by
electric railroad to San Francisco Bay.
Manufactures include foundry and machine
shops, canneries and wineries, wind mill
factory, planing mills, flour, woolen goods,
brick kilns, glazed sewer pipe, roofing tile
and tanneries. Large trade in fruits. Col-
lege of Notre Dame, State Normal School,
Asylum for Chronic Insane. Twenty-seven
wholesale houses. Bank clearings during
year 1912, $35,882,473.55.
Advertising rates, agate, 3 cts. a line; pre-
ferred position, 10 and 25% extra. Classi-
fied, Ic. per word. Reading notices, non-
pareil, 2 cts. per word; minion, 3 cts. per
word; telegraphic readers, 75 cts. a line.
CALIFORNIA FARMER — Weekly. Farm
Section of Sunday Mercury and Herald and 50
other California dailies and weeklies. Estab-
lished 1912. Detailed average circulation for
year 1913, 68,800*. 16 pages, 4 columns;
length of columns. 151^ in.; width, 21,6 in.
Forms close 12 days in advance.
Advertising rates. 211,-2 cts. a line, flat.
Special position, 10% extra. Reading notices,
50 cts. a line first insertion and 40 cts. a line
thereafter. Classified, 21^2 cts. a line of six
words.
MERCURY-HERALD — Every morning in-
cluding SUNDAY. Republican. Established
1852. Mercury-Herald Co., publishers. Sub-
scription, Mercury, $7.20; detailed average
circulation, statement June 1. 1914, daily,
11,700*. Sunday, 12,450*. daily, 16 pages
(Sunday, 36 pages), 7 columns; length of
columns, 20 in.; width, 2% in. Can use
matrices.
SANTA CRUZ — Population 11,146. On
Pacific Ocean and Southern Pacific Rail-
road. Steamer Service to San Francisco.
A well known summer resort. Is located in
a prosperous fruit growing, poultry raising,
agricultural and dairying territory; also
bitumen quarries in vicinity. Other in-
dustries are lumber and powder mills;
leather manufacturing; cement and lime
works.
LIVE STOCK JOURNAL— See Chicago, 111.
STOCKTON — Population 23,253. Located 79
miles from San Francisco, on San Joaquin
River (with steamer connection) and four
railway systems. Is the center of a fertile
and thriving agricultural territory, being a
large shipping point for wheat and other
farm products. The principal enterprises
are canneries, potteries, agricultural imple-
ment, carriage, glass and brick works, flour
and woolen mills and cigar factories. State
Insane Asylum is located here.
RECORD — Every evening except Sunday.
Republican. Established 1895. Subscription,
$6. Sworn average circulation for six months
prior to April 1, 1914, 7,704*; 12 to 16
pages, 7 columns; length of columns, 21 in.;
width, 2% in. Can use matrices. Office,
Record Building, 530-40 East Market Street.
Advertising rates, 50 cts. an inch first in-
sertion, 40 cts. an inch for additional inser-
tions; more than six times or more than 100
in., 35 cts. an inch. Special positions, 15,
25 and 50% additional. Readers (starred),
10 cts. a line; 25 cts. a line per week. Classi-
fied, Ic. a word one time; 2c. per word
three times; 3 cts. a word six times.
TROPICO — Population 1,000. A suburb of
Los Angeles, Truck, fruit and barley grow-
ing engaged in most extensively in vicin-
ity. Other industries are tile and hollow
brick factories.
BUSINESS FARMER — Semi-monthly (15th
and 30th). Desert Agricultural. Established
1910. The Business Farmer Publishing Co.,
publishers. Subscription, $1. Average de-
tailed circulation for last six months 1913.
5,549; 24 to 48 pages, 3 columns; length of
columns, 10 in. ; width, 2 Vs in. Cannot use
matrices. Forms close five days in advance.
Office, 419 Tropico Ave.
Advertising lates. agate. 5 cts. a line; 1,512
lines on yearly contract, 414 cts.; 3.024 lines,
4 cts.; 6,048 lines, 3 V^ cts.; 9,072 lines, 3
cts.; 18,144 lines, 21/^ cts. a line; full page,
$19. Reading notices, 10 cts. a line; 1,001
lines. 7 cts. a line; special position, 15% ad-
ditional. Classified, 2 cts. per word.
24
NELSON CHESMAN & CO.'S RATE BOOK.
COLORADO
COLORADO SPRINGS— Population 29,078. 7
railroads. Distributing center for Cripple
Creek gold mining district. Fashionable
health resort due to the location in
the Pikes Peak Region, "America's
Scenic and Playground" with its mag-
nificent scenery and medicinal springs in
near vicinity and Eastern Colorado. Has
150 industrial plants with an annual payroll
of $3,000,000.00. Seat of Colorado Col-
lege, State Deaf Mute Institute, National
Printers Home, Myron Stratton Home and
National Woodmen Home. Bank deposits
during vear 1913, $11,000,000.00.
INTERMOUNTAIN POULTRY ADVOCATE
— Monthly. Poultry. Established 1911. The
Intermountain Publishing Co., publishers.
Subscription, 50 cts. ; claimed average circu-
lation for 1913, 6,500; 32 to 48 pages, 3
columns; length of columns, 10 in.; width,
2-/6 in. Cannot use matrices.
Advertising rates, agate, 12 cts. per line; 6
times, 10 cts.; 1,000 lines, 8 cts.; 5,000 lines,
6 cts. per line. Extra charge for position.
TELEGRAPH — Every evening except Sun-
day. Republican. Established 1872. Evening
Telegraph Publishing Co., publishers. Sub-
scription, $4.80. Claimed average circulation,
for year 1913, 5,122; 10 to 16 pages, 7 col-
umns; length of columns, 21 in.; width,
21/e in. Can use matrices.
Advertising rates, agate, 6 cts. a line; 1,000
lines, 5 cts.; 3,000 lines, 3 cts.; 5,000 lines,
or more, 2^ cts. a line; special positions, 10
and 25% extra. Classified, Ic. a word (mini-
mum charge, 15 cts.). Reading notices, 25
cts. per count line, with discount on 1,000
lines, and over; telegraphic readers, 50 cts.
per count line.
See advertisement on page 442.
GAZETTE — Every morning, including
SUNDAY. Republican. Established 1878.
Colorado Springs Gazette Co., publishers.
Subscription, daily, $7; Sunday, $2; sworn
average circulation for six months prior to
April, 1914, 4,407* net paid; daily, 8 to 16
pages (Sunday, 36 to 50 pages), 7 columns;
length of columns, 21 in.; width, 2% in-
Can use matrices.
Advertising rates, daily or Sunday, agate,
6 cts. a line; 1.000 lines, 5 cts.; 2,000 lines,
4 cts.; 3,000 lines, 3 cts.; 5,000 lines, 21/2
cts. a line. Full position, 25% additional.
Classified, Ic. per word. Reading notices, 15
cts. a line; 1,000 lines, 10 cts. a line. Tele-
graphic readers, 50 cts. a count line.
DENVER— Population 213,381. 9 railroads.
Chief commercial city of the state and
supply center for the stock raising, mining
and agricultural section of Colorado, New
Mexico and Wyoming. Manufactures in-
clude iron, shoes, woolen goods, glass and
other products. Shops of two great railroad
systems. Has branch of U. S. Mint, Uni-
versity, and a number of large attractive
buildings. Annual value of manufactured
products, $62,950,381.00. Bank clearings
during 1913, $475,607,021.50.
CAPITAILE (La.) — Every Saturday.
Italian. Independent. Established 1907. G.
Mapelli, publisher. Subscription, $2. Claimed
circulation for year 1913, 9,000; 4 pages, 7
columns; length of columns, 21^/4 in.; width,
2% in. Office, 2404 Sixteenth Street.
Advertising rates, 50 cts. an inch; 100 in.,
40 cts.; 500 in., 30 cts.; 1,000 in., 20 cts. an
inch. Special position, 10 to 25% extra.
Reading notices, 10 cts. a line.
CATHOLIC REGISTER — Every Thursday.
Catholic. Established 1905. Catholic Pub-
lishing Society, publishers. Subscription,
$1.50; claimed circulation for year 1913,
4,568; 8 pages, 7 columns; length of col-
umns, 21% in.; width, 2ys in. Office, 1828
Curtis Street.
Advertising rates, 10 cts. a line; on con-
tract, 5 cts. a line. Reading notices, 25 cts.
a line; run of paper, 15 cts. a line; nonpareil
type, 10 cts. a line.
EXPRESS — Every evening except Sunday.
Independent. Established 1906. The Denver
Express Publishing Co., publishers. Subscrip-
tion, $3; sworn detailed average circulation
for year 1913, 19,824*; 8 pages, 8 columns;
length of columns, 22 in.; width, 2 in. Can
use matrices. Office, 1445 Cherokee Street.
Advertising rates, agate, 6 cts. a line; full
position, 7 cts. a line; 2,500 lines, 5 V^ cts.;
full position, 6V2 cts.; 5,000 lines or more,
within one year, or not less than 6 in. per
week for 52 weeks, 5 cts. a line; full posi-
tion, 6 cts. a line. Classified. Ic. per word.
Resorts, publishers, schools and colleges, 5 cts.
a line.
FIELD AND FARM — Every Saturday.
Agricultural and Live Stock. Established
1885; Lute M. Wilcox, publisher. Subscrip-
tion, $2; claimed average circulation for year
1913, 32,729; 16 pages, 4 columns; length
of columns, 13 in.; width, 2^4 in. Forms
close Wednesday preceding. Office, 1516
Arapahoe Street.
Advertising rates, agate, 12 cts. a lijie, flat;
preferred position, 25% extra. Classified,
2 cts. a word. Reading notices, 25 cts. pe-r
count line. For combination rates «tee. As,-
sociated Farm .Papers, Chicago, 111.
NELSON CHESMAN & CO.'S RATE BOOK.
25
COLORADO
GREAT DIVIDE— Weekly of Post, which
HARPOON — Monthly (1st). Postal em-
ployes. Established 1910. Urban A. Walter,
editor and publisher. Subscription, $1 ;
claimed average circulation for year 1913,
12,133; 16 pages, 4 columns; length of col-
umns, 13 in.; width, 2% in. Cannot use
matrices. Forms close 22nd.
Advertising rates, minimum one inch, $1.25;
50 in., within one year, $1.20; 100 in., $1.15;
150 in., $1.10; 200 in., $1.05; 300 in., or
more, $1 an inch.
HEROLD— Every evening except Saturday
and Sunday, and SUNDAY morning, also
WEEKLY, Saturday. German. Independent.
Established 1870. German Printing and Pub-
lishing Co., publishers. Subscription, daily,
$6; weekly. $2; claimed average circulation
for year 1913. daily, 7,500; weekly. 14.500;
daily, 4 to 8 pages; Siinday, 16 pages;
weekly, 12 pages, all editions. 7 columns;
length of columns, 21% in.; width, 2\:> in.
Office, 1328 Lawrence Street.
Advertising rates, daily or weekly. 70 cts.
an inch. Sunday, 84 cts. an inch. Readers,
10 cts. a line.
MINER'S MAGAZINE — Every Saturday.
Socialist. Established 1900. Western Feder-
ation of Miners, publishers. Subscription,
$1 ; claimed average circulation, for year
1913, 7,800; 16 pages, 2 columns; length of
columns, 9 in. Can use matrices. Office,
Railroad Building.
Advertising rates on application.
MINING INVESTOR — Every Monday. Min-
ing. Established 1895. The Mining Investor
Publishing Co., publishers. Subscription, $1.
Circulation — not given by publisher; 32
pages, 3 columns; length of columns, 11 in.;
width, 16 ems. Forms close Thursday pre-
ceding. Office, 1840-46 California Street.
Advertising rates, $2.50 an inch; per page,
$75; special rates for 3 in., or more, each
issue, for one year.
MINING RECORD — Every evening except
Sunday. Mining. Established 1889. Union
Printing Co., publishers. Subscription, $5;
circulation — not given by publisher; Satur-
day edition only, $2; daily, 4 to 12 pages;
Saturday, 8 to 24 pages, 7 columns ; length
of columns, 22 in.; width, 2% in. Can use
matrices.
Advertising rates, agate, daily, 50 cts. an
inch; Saturday edition, $1.50 an inch. Dis-
count on 100 in., or more, and for specified
time contracts.
MOTOR FIELD — See Chicago, 111.
NATIONAL FOOD AND COOKERY —
Monthly (15th). Home and Hotel Practical
Cookery. Established December, 1913. J.
COLORADO
C. Lehner, editor and publisher. Subscrip-
tion, $3. Circulation — not given by pub-
lisher; 16 pages, 2 columns; length "of col-
umns, 101/4 in.; width, 3% in. Can use
matrices. Forms close 22nd. Office, 528
Fourteenth Street.
Advertising rates, full page, $50; smaller
space, down to /u page, pro rata.
See advertisement on page 496.
OUTDOOR LIFE — Monthly (25th). Sports.
Established 1897. Outdoor Life Publishing
Co., publishers. Subscription, $1.50; claimed
average circulation for year 1913, 55,750;
148 pages, 2 columns; length of columns, 8
in.; width, 2^/2 in. Forms close 5th pre-
ceding month.
Advertising rates, agate, 7 lines, or more,
35 cts. a line; Vs page one time, $8.75; Y4,
page, $17.50; V2 page, $35; one page, $70.
Discounts, 5% on si.x months; 10% on one
year or 3 pages or more to be used within one
year. Special position, 25% extra.
POST- — Every evening except Sunday.
SUNDAY MORNING and THE GREAT DI-
A'lDE. WEEKLY. Tuesdays. Independent.
Estal)lislied 1893. The Post Printing and
Publishing Co., publishers. Subscription,
$7.80, including daily and Sunday. Weekly,
35 cts.; sworn average circulation for year
1913, daily, 62,000* net paid; Sunday, 90,-
955* net paid; weekly, for same period,
guaranteed average circulation, exceeding
115,000*; daily, 12 to 24 pages; Sunday,
48 or more pages; weekly, 8 to 12 pages,
7 columns; daily and Sunday, 7 and 8 col-
umns; length of columns, 21 1/2 in.; width,
2I0 in. Forms close (for weekly edition),
Saturday preceding date of issue; for Sun-
day Magazine, Tuesday. Can use matrices.
Advertising rates, daily, agate, 10 lines or
more, 9 cts. a line; Sunday, 12 cts. a line;
Sunday Magazine, 20 cts. a line (minimum
space, 7 lines). Position, 15, 25, 33% and
50% e.xtra. Double column advertisements
must be at least 20 lines deep, three columns,
80 lines deep; four columns, 100 lines deep
and five or more columns, 150 lines deep.
Classified, daily or Sunday, ordinary, 7 V2 cts.
a line. Personals, 15 cts. a line. Medical, 10
cts. a line (minimum space, 2 lines). Resorts,
10 cts. a line; automobile, correspondence and
other schools, instruction, for sale, etc., 7i/i
cts. a line. Reading notices, daily or Sunday,
40 cts. per count line; telegraphic readers,
$1.25 per line. Weekly, display, 30 cts. a line,
flat. Reading notices, 40 cts. a line, flat.
Classified, 3 cts. a word.
RECORD-STOCKMAN — Everv evening ex-
cept Sunday, and WEEKLY (Thursday edi-
tion of daily). Established 1889. Record-
Stockman Publishing Co., publishers. Sub-
scription, daily, $3; weekly, $1. Claimed
average circulation for 1913. daily, 18,961:
weekly, 26.113; daily, 4 pages; weekly, 8
pages, 7 columns; length of columns, 22 ^/^
26
NELSON CHESMAN & CO.'S RATE BOOK.
COLORADO
COLORADO
in.; width, 214 in- Can use matrices. OiRce.
1824-1828 Curtis Street.
Advertising rates, daily, 8 cts. a line; on
contract, 4 cfs. a line, flat; weekly, 10 or 5
cts. a line, flat. Reading notices, first page,
25 cts. a line; other pages. 20 cts. a line.
ROCKY MOUNTAIN MAGAZINE — Month-
ly. Mail Order. Established 1903. The Rocky
Mountain Magazine Co., publishers. Subscrip-
tion, 25 cts.; claimed average circulation for
year 1913, exceeding 60,000; 16 pages, 4
columns; length of columns, ISVz in.; width,
21/^ in. Can use matrices. Forms close 18th
preceding month. Office, Railway Exchange
Building.
Advertising rates, agate, 25 cts. a line.
Reading notices, 40 cts. a line; 10% discount
on M page; 20% on V2 page; 30% on full
page.
ROCKY MOUNTAIN NEWS — Every morn-
ing including SUNDAY. Independent. Estab-
lished 1859. Subscription, daily, $7; Sunday,
$2.50; sworn average circulation for six
months prior to April 1, 1914, daily, 43,429*
net paid; Sunday, 67,029* net paid; daily,
16 pages; Sundays, 68 pages or more, 8 col-
umns; length of columns, 20 in.; width, 2 V4
in. Can use matrices. Office, Seventeenth
and Welton Streets.
Advertising rates, agate, daily, 7V2 cts.;
Sunday, 10 cts. a line, flat. Special positions
(minimum 50 lines deep), 10, 20, 25 and 50%
extra. Reading notices, 30 cts. per count
line; pure reading, 50 cts. a line; telegraphic
readers, $1 a count line. Classified, wants,
for rent, for sale, business opportunities or
real estate, 5 cts. a line; all other classifica-
tions, 7V^ cts. a line.
See advertisement on page 441.
SHAFFER GROUP — See advertisement on
page 441.
SVENSK AMERIKANSKA WESTERN —
Every Thursday. Swedish. Republican. Estab-
lished 1888. The Swedish Printing Co., pub-
lishers. Subscription, $1.50; circulation —
not given by publisher 12 pages, 7 columns;
length of columns, 21% in.; width, 2% in.
Office, 611 Seventeenth Street.
Advertising rates, di.splay, 50 cts. an inch;
position extra. Reading notices, 10 cts. a line.
TIMES — Every evening except Sunday.
Independent. Established 1872. Denver
Times Printing and Publishing Co., pub-
lishers. Sworn average circulation for six
months prior to April 1, 1914, 22,895* net
paid; 10 to 12 pages, 8 columns; length of
columns, 20 in.; width, 2^6 in. Can use
matrices.
Advertising rates, agate, 6 cts. a line, flat.
Preferred positions, 10, 20, 25 and 50%
extra. Heading notices, 30 cts. a count line;
pure reading notices, 50 cts. a line; tele-
graphic readers, $1 a line. Classified, 5 cts.
a line.
See advertisement on page 441.
WESTERN FARM LIFE— Monthly (1st).
Agricultural, Fruit and Stock. Established
1910. Western Farm Life Publishing Co.,
publishers. Subscription, $1 ; circulation,
guaranteed, 50,000; 40 pages, 3 columns;
length of columns, 9% in; width, 2% in.
Can use matrices. Forms close first, 22nd;
last, 25th of month preceding. Office, 1828
Curtis Street.
Advertising rates, agate, 30 cts. a line; 6
consecutive insertions or 250 lines, used
within one year, 25 cts. a line.
WESTERN POULTRY WORLD — Monthly
(15th). Poultry. Established 1902. Western
Poultry World Publishing Co., publishers.
Subscription. 50 cts.; claimed average cir-
culation for year 1913, 10,000; 24 to 42
pages, 3 columns; length of columns, 10 in.;
width, 2\i in. Forms close 5th of month
preceding date of issue. Office, 665 Gas and
Electric Building.
Advertising rates, $1.50 an inch, with dis-
count for space.
FORT MORGAN — Population 2,800. On 2
railroads. In farming and grazing region;
excellent sheep feeding district.
COLOR.^DO FARMER — Semi-monthly (1st
and 15th). Agricultural. Established 1911.
R. B. Spencer, publisher. Subscription, $1.
Claimed average circulation for year 1913,
12,500; 24 pages, 4 columns; length of col-
umns, 13 in.; width, 2% in- Forms close
five days before date of publication.
Advertising rates, agate, 10 cts. per line.
Discount on 6, 12 or 24 insertions, 5, 10 or
15% respectively.
PUEBLO — Population 44,395. Altitude, 4,650.
5 transcontinental railroads; leading manu-
facturing city and commercial center of
Southern Colorado, with the largest freight
tonnage of any city west of the Mississippi
river. Capitol of the largest irrigated
area in the world. Thoroughly modern
and up-to-date city. Said to be the
finest climate in the world and is an ideal
place for health. Huge deposits of iron
ore, limestone, coal, etc. In the vicinity of
several smelting works, including the largest
in the world; foundries, machine and boiler
shops; Colorado Fuel and Iron Co. employs
more than 5,000 men in mining iron and
steel making. $1,000,000 monthly pay roll,
with an annual output of $55,000,000.00
from the various factories. Bank clearings
during 1913, $35,786,414.11.
NELSON CHESMAN & CO.'S RATE BOOK.
27
COLORADO
COLORADO
CHIEFTAIN — Every morning, including
SUNDAY. Independent Republican. Estab-
lished 1862. The Chieftain Publishing and
Holding Co., publishers. Subscription, daily,
$7; Sunday, $2; sworn average circulation
for six months prior to April, 1914, 11,142*
net paid; 10 to 32 pages, 7 columns; length
of columns, 20 in.; width, 2 Vg in. Can use
matrices.
Advertising rates, daily, or Sunday, agate,
per line, one insertion, 7 cts.; 7 to 12 times,
6 cts. per line; 13 to 25 times, 5% cts. per
line; 26 to 50 times, 5 cts. a line; 51 to 100
times, 4% cts.; 101 times or more, 4 cts.;
open space within one year, 1,000 lines, 6 cts.
a line; 2,800 lines, 5^ cts.; 4,900 lines, 5 cts.
7,000 lines, 'iVz cts.; 10,000 lines or more, 4
cts. a line. Position, 121/^ and 25% extra.
Reading notices, 20 cts. a line, with discount
on 500 lines and over. Classified, Ic. a word.
See advertisement on page 477.
STAR-JOURNAL — Every evening except
Sunday and SUNDAY MORNING. Independ-
ent Democratic. Established 1901. Star-
Journal Publishing Co., publishers. Subscrip-
tion, daily, $6; sworn average circulation for
six months ending March 31, 1914, daily, 10,-
457; Sunday, 11,854; 10 to 16 pages, 7
columns; length of columns, 21 in.; width,
2 Va in. Can use matrices.
Advertising rates, agate, 4 cts a line; 5,000
lines, 3 cts.; 10,000 lines or more, 2^/^ cts. a
line; preferred positions, 25% extra.
Classified, Ic. a word. Reading notices, 25
cts. a count line.
See advertisement on page 442.
UNIONE (L') — Every Friday. Italian. In-
dependent. Official organ "Columbian Federa-
tion" of Italo- American Societies. Established
1897. Hector Chiariglione, proprietor. Sub-
scription, $2; claimed average circulation for
year 1913, 16,250; 8 pages, 6 columns; length
of columns, 20 in.; width, 2 '/4 in.
Advertising rates, 1 to 10 in., $1.50 an inch
per month; 10 to 20 in., $1.25; over 20 in.,
$1 an inch per month. Reading notices, 10
cts. a line each insertion ; 10% discount on
yearly contracts.
CONNECTICUT
ANSONIA— Population 15,152. On Nauga-
tuck River and N. Y., N. H. and H. R. R.
Industries include manufacture of machin-
ery, copper, brass, iron, electrical goods,
webbing. Annual value of manufactured
products, $20,088,269.00.
SENTINEL — Every evening except Sun-
day. Independent. Republican. Established
1871. Emerson Publishing Co., publishers.
Subscription, $5 ; sworn average circulation
for year ending March 31, 1914, 5,100*; net
paid; 8 to 20 pages, 7 columns; length of
columns, 20 in.; width, 2% in. Can use
matrices.
Advertising rates, 21 cts. per inch, flat.
Preferred position, 10 and 25% extra. Read-
ing notices, 15 cts. per line each insertion;
first page, 50 cts. per line.
BRIDGEPORT — Population 102,054. On Long
Island Sound. (Daily steamboats to and
from New York) and N. Y., N. H. & H. R.
R. Port of entry, with big coasting trade;
manufactures include sewing machines,
textiles, embroidery, varnishes, cartridges,
graphophones, compressed gas capsules, lock
and ordnance works, also tap, die, carriage
and hat factories, bronze, iron, brass and
steel works and general hardware. Annual
value of manufactured products, $65,609,-
000,00.
FARMER — Every evening except Sunday
Democratic. Established 1855. The Farmer
Publishing Co., publisher. Subscription, $6;
sworn average circulation for year ending
March 31, 1914, 11,223* net paid; 10 to 24
pages, 7 columns; length of columns, 22 in.;
width, 2 1/^ in. Can use matrices.
Advertising rates, 5 cts. per line; 3,000
lines, 3% cts.; 5,000 lines, 2i/^ cts.; 7,000
lines, 1% cts. per line. Preferred position, 10
and 25% extra. Classified, Ic. a word (mini-
mum charge, 15 cts.). Reading notices, solid,
30 cts. a line.
HERALD — See Waterbury, Conn.
POST — Every evening except Sunday and
holidays. SUNDAY MORNING. Independent.
Established daily, 1883. Post Publishing
Co., publishers. Subscription, daily, $6; Sun-
day, $2.50; sworn average circulation, for
six months prior to April 1, 1914, 12,735* net
paid; Sunday, 8,956; 16 to 32 pages (Sunday,
36 to 48 pages), 8 columns; length of col-
umns, 19% in.; width, 2 1/4 in. Can use
matrices.
Advertising rates, agate, daily, 4*^ cts. a
line; 1,000 lines, 4 cts.; 2,000 lines, 3V2 cts.;
3,500 lines, 3Vi cts.; 5,000 lines, 3 cts.; 7,000
lines, 21^ cts. a line. Special position 10 or
25% extra. Sunday display, 21/^ cts. a line,
flat. Classified, Ic a word. Reading (marked)
28
NELSON CHESMAN & CO.'S RATE BOOK.
CONNECTICUT
CONNECTICUT
10 cts. a line; pure readers, 25 cts. a line;
telegraphic readers, body type, 50 cts. per
count line.
STANDARD — Every evening except Sun
day. Republican. Established 1830. The
Standard Association, publishers. Subscrip-
tion, $6; claimed average circulation for year
1913, 8,790; 12 to 24 pages, 7 columns;
U-ngth of columns, 22 in.; width, 2% in. Can
use matrices.
Advertising rates, agate, 5 cts. a line; on
yearly contract, 1.000 lines, 4 cts.; 2000 lines,
3% cts.; 3500 line, 3 cts.; 5000 lines, 2 cts.;
7,000 lines, 1% cts.; 10,000 lines, 1 1/^ cts. a
line. A rebate of 2 cts. an inch on plate
matter. Reading notices (adv. affixed) 30 cts.
a line; telegraphic readers, 50 cts. a line.
Classified, Ic. per word.
TELEGRAM — Every morning except Sun-
day. Independent. Established 1891. Tele-
gram Publishing Co., publishers. Subscrip-
tion, $6; sworn average circulation for first
six months in 1914, 10,086* net paid; 12 to
32 pages, 7 columns; length of columns, 21
in.; width, 13 ems pica. Can use matrices.
Advertising rates, $1 an inch; one week,
$4; one month, $10; larger space, pro rata, e.
o. d., % of daily rate. Open space within one
year, 50 in., 50 cts. an inch. Classified. Ic.
a word. Reading notices, 25 cts. a line;
first and woman's page, $1.
DANBURY — Population 23,502. On N. Y., N.
H. & H. R. R. Principal industry is hat
making in which are engaged about 40 large
factories capitalized at $5,500,000 or more.
Annual value of manufactured products,
$10,318,000.00.
NEWS — Every evening except Sunday.
Wednesdav issue a combination of daily and
weekly. Neutral. Established 1870. Flint &
Smith, publishers. Subscription, daily, $5;
sworn average circulation for year 1913, daily,
6,092* net paid; weekly, 6,703* net paid;
12 to 16 pages, 7 columns; length of columns,
21%, in.; width, 2 Vg in.
Advertising rates, daily and weekly (Wed-
nesday edition of daily), plate matter, 16 ^/i
cts. an inch each insertion; set matter, 211/5
cts. an inch; next reading, plate matter, 17j^
cts.; set matter, 22% cts. an inch; full posi-
tion, plate matter, 18^^ cts.; set matter, 23%
cts. an inch. Minimum space for full position,
3 in. Classified, Ic. a word; by the week, 3
cts.; by the month, 10 cts. (minimum charge,
25 cts.). Reading notices, 5 cts. a count line;
on time contracts, figured on one inch basis,
50% in addition to flat display rates.
HARTFORD — Population 98,915. 2 railroads.
Steamboat lines to New York. Banking and
Insurance center; manufactures include
firearms, automobiles, typewriters, rubber
tires and hardware, tools, silver plate and
electrical goods. A vast amount of capital
js invested in life and fire insurance. Con-
siderable tobacco trade covering the Con-
necticut River Valley; seat of State Capitol,
Trinity College and Deaf and Dumb Asylum.
Annual value of manufactured product,
$55,000,000.00. Bank clearings during the
year 1913, $235,035,042.36.
CATHOLIC TRANSCRIPT— Every Thurs-
day. Catholic. Established 1876. Connecti-
cut Catholic Publishing Co., publishers. Sub-
scription, $1.50; sworn average circulation
for nine months ending April 30, 1914,
32,976*; 8 to 12 pages, 7 columns; length of
columns, 21 in.; width, 21/3 in. Can use
matrices. Office, 66 State Street.
Advertising rates, $1 an inch; 50 in., 85
cts.; 100 in., 75 cts.; 200 in., 65 cts.; 500
in., 50 cts.; 1,000 in., 40 cts. an inch. Special
positions extra. Classified, 25 words or less,
25 cts.
COURANT — Every morning including SUN-
DAY, and SEMI-WEEKLY CONNECTICUT
COURANT. Mondays and Thursdays. Re-
publican. Established daily, 183G; weekly,
1764. The Hartford Courant Co., publishers.
Subscription, daily, $8; Sunday, $2.50;
claimed average circulation for year 1913, 17,-
033, semi-weeklv, $1 ; claimed average cidcu-
lation for 1913. 6,250; daily, 20 to 28 pages. 7
columns; semi-weekly, 8 to 12 pages; length
of columns, 21 in; width, 2% in. Can use
matrices. Office, 66 State Street.
Advertising rates, daily or Sunday, agate.
8 cts. a line; 6 times or 1,000 lines, on yearly
contract, 7 cts.; 12 times or 2,000 lines 6 cts.;
26 times, 5V2 cts.; 3,000 lines, 5 cts.; 52
times, 41^ cts.; 78 times or 4,000 lines, 4
cts.; 104 times or 5,000 lines. 3 1/2 cts.; 156
times, 3 cts.; 312 times. 2'^ cts. a line.
Preferred positions, 15 and 25% extra. Clas-
sified, 8 cts. a line with time discounts. Read-
ing notices, 50 cts. per line; telegraphic
readers, $1 a line. Business notices, non-
pareil, 20 cts. a line. SEMI-WEEKLY, 8
cts. a line; 4 times, 7 cts.; 8 times, 6 cts.;
13 times, 51/2 cts.; 16 times, 5 cts.; 26 times,
41/0 cts.; 39 times, 41/8 cts.; 52 times, 3%
cts"; 78 times, 3% cts.; 104 times, 3 cts.
Open space, reading notices and classified,
same as daily.
GLOBE — Every Sunday. Established 1876.
Globe Publishing Co., publishers. Subscrip-
tion, $2.50; sworn detailed average circula-
tion for six months ending February, year
1914. 15,390*; 32 to 48 pages, 7 columns;
length of coliiiinis. 20 in.; width, 2 Vs in. Can
use matrices. Office, 12 Central Row.
Advertising rates, one time, 8 cts. per line;
to be used within one year, 2,500 lines, 4
cts.; 5,000 lines. SVz cts.; 10,000 lines, 3
cts. a line. Reading notices, 40 cts. a line;
100 lines or more, within one year, 35 cts.
a line. Classified, Ic. a word.
POST — Every evening except Sunday, and
SUNDAY MORNING. Independent. Estab
NELSON OHESMAN & CO.'S RATE BOOK.
CONNECTICUT , CONNECTICUT
29
lished, daily, 1856; Sunday, 1908. Evening
Post Association, proprietors. Subscription,
daily, $3; circulation — not given by pub-
lishers; Sunday, $2.50; daily, 10 and 20
pages; Sunday, 28 pages, 7 columns; length
of columns, 22 in.; width, 2% in. Can use
matrices Office, 23 Asylum Street.
Advertising rates, daily, and Sunday, $1 an
inch; open space, within one year, 500 lines,
4 cts. a line; 2.000 lines, 21/3 cts. ; 3,500
lines, 2Vi cts.; 5,000 lines, or more, 2 cts. a
line. Preferred position, 10 and 25% e.xtra.
Classified, Ic. a word (minimum charge, 25
cts.). Reading notices, 20 cts. per count line;
telegraphic readers, 25 cts. a line.
TIMES — Every afternoon except Sunday.
Democratic. Established 1841. Burr Print-
ing Co., publishers. Subscription, daily, $8;
sworn detailed average circulation for year
1913, 23,165* net; 16 to 32 pages. 7 columns;
length of columns, 22 in.; width, 2^'^ in.
Office, 716 Main Street.
Advertising rates, agate, 8 cts. a line; 13
times, 7 cts.; 26 times, 6 cts.; 52 times, 5
cts.; 104 times, 4 cts. E.xtra space pro rata
on fixed contract space of 28 lines or more.
Preferred position, 15 and 25% extra. Open
space, within one year, 1,000 lines, 7 cts. a
line; 2.000 lines, 6 cts.; 3,000 lines, 5 cts.;
5,000 lines, 4 cts. Classified, Ic. a word for
two consecutive insertions. Local notices, 20
cts. a line, with discount on 500 lines and
over. Reading notices ("adv." attached), 50
cts. a line.
MEEIDEN — Population 27,265. On N. Y., N.
H. & H. R. R. Manufactures gas fixtures,
builders and saddlery hardware, fire-arms,
organs, clocks, cutlery, sleigh bells, bronze
and brass goods, silver plate and britannia
ware; one concern alone employs several
thousand men. Seat of State Reform School.
first page, 25 cts. per count line. Classified,
V2C- a word (minimum charge, 10 cts.); 2 V&
cts. per word, per week ; if of a business
character, Ic. a word (minimum charge, 50
cts.).
RECORD — Every morning except Sunday.
Republican. Established 1860. The Repub-
lican Publishing Co., publishers. Subscrip-
tion, $6; sworn average circulation for six
months prior to April 1, 1914, 7,000*; 12 to
16 pages, 7 columns; length of columns, 20
inches; width, 2% in. Can use matrices.
Advertising rates, e. o. d. or 2 t. a. w.
plate matter, 1 inch, one time $1 ; one week,
$3; one month, $9.10; three months. $19.50;
six months, $32.76; one year, $56.16; 1 t. a.
w. 50 per cent additional. Open space, 100
in. within one year, 50 cts. an inch. 250 in.
35 cts. an inch; 500 in. 25 cts.; 700 in, or
more, 21 cts. an inch; composition, 7 cts. an
inch extra. Financial, $1 an inch first inser-
tion, 50 cts. an inch each subsequent inser-
tion; mail order, automobiles, rail roads,
steam ships, publications, hotels, resorts.
schools and colleges, 35 cts. an inch. Pre-
ferred position. 10 and 20 per cent extra.
Classified, wants, for sale, etc., i/^c. a word
(minimum charge, 10 cts.). Reading notices,
15 cts. a line, first time; 2 or more inser-
tions, 13 cts. a line; first page, 25 cts. per
count line; pure news matter (8pt.), 25 cts.
a line.
JOURNAL — Every evening except Sunday.
Independent. Established 1886. The Journal
Publishing Co., publishers. Subscription, $8;
sworn average circulation for six months prior
to April 1, 1914, 7,000* net paid; 12 to 24
pages, 7 columns; length of columns, 19%
in.; width, 2% in. Can use matrices.
Advertising rates, e. o. d., or 2 times a
week, plate matter, one inch, one time, $1;
one week, 50 cts. an inch per time; one
month, 35 cts.; three months, 25 cts.; six
months, 20 cts.; one year, 18 cts. an inch
each insertion; 1 time a week, 50% additional.
Open space, 100 in., 50 cts. an inch; 200 in.,
42 cts.; 350 in. within one year, 35 cts.; 500 |
in., 25 cts.; 700 in., 21 cts.; 1,000 in., 20 cts. j
an inch. Composition, 7 cts. an inch extra; I
preferred position, 10 and 20% extra. Finan-
cial, publishers, hotels, resorts, schools and
colleges, 35 cts. an inch. Reading notices, 20
cts. a line; two or more insertions, 18 cts.; |
MIDDLETOWN — Population 20,749. On N.
Y., N. H. & H. R. R. Manufactures in-
clude plated and enameled ware, hardware,
typewriters, cotton, silk, woolen, web and
rubber goods, pump and other hydraulic
machinery. Seat of Berkeley Divinity
School, Wesleyan University, and here also
are located the State General Hospital for
Insane and Industrial School for girls.
PENNY PRESS. — Every evening except
Sunday. Independent. Established 1884. C.
B. & G. E. King, publishers. Subscription, $3;
sworn average circulation, for six months
prior to April 1, 1914, 8,440* net paid; 8 to
12 pages, 7 columns; length of columns, 21
in. ; width 2Va in.
.\dvertising rates, electrotyped matter, con-
tinuous insertions, daily, 1 to 4 in., $1 an
inch per time; set matter, $1.10 per inch; 5
in., electrotyped matter, 80 cts. an inch; 10
in., 57% cts.; 20 in., 44 cts.; 100 in., 33^
cts.; 300 in., 25 cts.; 500 in., 20 cts.; 1,000
in., 18 cts. an inch. For e. o. d. add % to
above rates. Reading notices, 10 cts. per
count line. Classified, 2V2 cts. a line (mini-
mum charge, 10 cts.) ; three insertions, 2 cts.
a line.
NEW BRITAIN— Population 43,916. N. Y.,
N. H. & H. R. R. Manufacturers knit goods,
carpenters' tools, cutlery, locks, jewelry,
Anybody with money can advertise, but to advertise successfully necessitates
experience, judgment and discrimination, these three: Nelson Chesmau &
Company.
30
NELSON CHESMAN & CO.'S RATE BOOK.
CONNECTICUT
builders, cabinet and harness hardware; 31
factories in all with a total capital stock
of $13,000,000.00 and an annual pay roll
of $10,000,000.00; one institution alone
employs more than 6,000 men. Seat of
Connecticut State Normal School. Annual
value of manufactured products, $25,000,-
000.00.
HERALD — Every evening e.xcept Sunday,
Independent. Established 1876. Herald Pub-
lishing Co., publishers. Subscription, $7 ;
sworn average circulation for six months prior
to April 1, 1914, 5,615* net paid; 10 to 16
pages, 7 columns; length of columns, 19% in.;
width, 2% in- Can use matrices.
Advertising rates, 50 cts. an inch; 3 times,
40 cts.; 6 times, 30 cts.; 18 times, 25 cts.;
26 times or 100 in. within one year, 20 cts.;
200 in., 18 cts.; 52 times or 500 in., 15 cts;
312 times, or 1,000 in., 12 cts. an inch. Spe-
cial positions 20 and 25% e.xtra. Reading no-
tices, 10 cts. a line. Classified, Ic. per word.
PRZEWODNIK KATOLTCKI. — (Polish).
Every Friday. Catholic. Established 1907.
Rev. L. Bojnowski, publisher. Subscription $2 ;
claimed average circulation for year 1913,
4,600; 52 pages, 2 columns; length of col-
umnns, 9. in.; width, 3% in. Forms close
Saturday morning.
Advertising rates, one inch one week, $1;
two weeks, $1.50; three weeks, $1.75; one
month, $2; three months, $5; six months $9;
one year, $15 with discounts for additional
space. Reading matter 12 cts. a line; local
notices, 15 cts. a line; local news, 20 cts. a
line. Classified, same as display.
Translations made — English to Polish or
Polish to English.
CONNECTICUT
RECORD — Every evening except Sunday.
Republican. Established 1856. James L.
Doyle publisher. Subscription, $3 ; sworn aver-
age circulation for six months prior to
April, 1914, 5,876; 6 to 10 pages, 7 columns;
length of columns, 21 in.; width, 2% in.
jVdvertising rates, 30 cts. an inch; 100 in.,
on yearly contract, 25 cts.; 500 in., 20 cts.;
1,000 in., 15 cts. an inch. Composition, 5 cts.
an inch additional. Preferred position, 10 and
25% extra. Reading notices, 10 cts. a line;
local news readers, 25 cts. a line. Classified,
Ic. per word.
NEW HAVEN — Population 133,605. On N.
Y,. N. H. & H. R. R. Most important
manufacturing and commercial city and
port of entry for a very large foreign trade;
more than 800 establishments are located
here; manufactures include carriage, rub-
ber goods, musical instruments, fire-arms,
clocks, jewelry, needles and a variety of
iron and steel goods. Seat of Yale Univer-
sity, including Peabody Museum, Yale
School of Fine Arts, also Hopkins Gram-
mar School. Annual value of manufactured
products, $58,000,000.00. Bank clearings
during 1913, $161,386,305.13.
CONNECTICUT FARMER AND NEW
ENGLAND FARMS — Every Saturday. Agri-
cultural. Established 1846. The Connecticut
Farmer Co., publishers. Subscription, $1;
claimed average circulation for year 1913,
10,000; 16 pages, 4 columns; length of col-
umns, 13 in.; width, 2% in. Office, 206
Meadow Street.
Advertising rates, agate line, 7 cts., flat.
Reading notices, 15 cts. per line.
JOURNAL-COURIER — Every morning ex-
cept Sunday. Independent. Established 1766.
Carrington Publishing Co., publishers. Sub-
scription, $6; sworn detailed average circu-
lation for year 1913, 12,727* ; 16 to 24 pages,
7 columns; length of columns, 21 in.; width
21-^ in. Can use matrices.
Advertising rates, agate 5 cts. a line;
1,000 lines witliin one year, 4 cts.; 2,000
lines, 3 cts.; 3,000 lines, 21/2 cts. Position,
15 and 25% extra. Classified, Ic. a word; 4
cts. a word for 10 insertions. Reading no-
tices, 30 and 40 cts. a line; telegraphic read-
ers, 50 cts. per count line.
REGISTER — Everv evening, except Sun-
day. SUNDAY MORNING. Independent.
Established 1812. New Haven Register, pub-
lishers. Subscription, daily $6; (Sunday, $2) ;
sworn detailed average circulation for year
1913, daily, 19,236*; Sunday, 15,630*; daily,
16 to 28 pages; Sunday, 32 to 64 pages, 7
columns; length of columns, 21% in.; width,
21/8 in. Can use matrices. OfRce, 86-96 Crown
Street.
Advertising rates, daily, nonpareil, for 3
in. or less, per inch, one time $1.20; one
week, $3.70; one month, $12; three months,
$26; six months, $48; one year, $84; from 4
to 10 in., one time, $1.20 an inch; one week,
$3.70; one month, $12; three months. $24;
six months, $42; one year, $72. Double col-
umn, when less than 5 in. deep, 25% extra;
e. 0. d., % ; two times a week, V2 ; one time
a week, % of regular daily rates. Open space
used within one year, 100 in., 80 cts. an inch;
200 in., 75 cts.; 350 in., 60 cts.; 500 in., 55
cts.; 1,000 in., 50 cts.; 1,500 in., 45 cts. an
inch. Double column advertisements must be
at least 2 in. deep. Classified, Ic. a word,
one week (7 times), 5 cts. a word (minimum
10 words). Reading notices, daily or Sun-
day, 25 cts. per line; 500 lines or more in
one year, 20 cts. a line; pure reading, daily
or Sunday, 30 cts. a line. Sunday only, dis-
plav, 1 inch, one time, $1.50; one month,
$3.75; three mouths, $9; six months, $14;
one year, $24.
V
TIMES-LEADER — Every evening except
Sunday. Independent. Established 1892. The
Times Publishing Co., publishers. Subscrip-
tion, $3; sworn average circulation three
months ending June, 1914, 10,615 net paid;
12 to 16 pages. 7 columns; length of columns,
21% in.; width, 2% in. Can use matrices.
Office, 61-63 Orange Street.
Advertising rates, agate, 5 cts. a line;
1,000 lines within one year, 4 cts.; 3,000
lines, 3V2 cts.; 5,000 lines, 3 cts. a line.
NELSON CHESMAN & CO.'S RATE BOOK.
31
CONNECTICUT
Position, 25% extra. Classified, Ic. a word.
Pure reading, 30 cts. per count line. Tele-
graphic readers, 50 cts. a line.
See advertisement on page 431.
UNION — Everv evening except Sunday,
and SUNDAY MORNING. Democratic. Es-
tablished 1873. New Haven Union Co., puu-
lishers. Subscription, daily, $3 ; Sunday,
$1.50; sworn average circulation for 1913,
daily, 18,286*; Sunday, 10,725*; daily, 10
to 28 pages, Sunday, 28 to 58 pages, 7 col-
umns; length of columns, 20 in.; width, 2 1/^
in. Can use matrices. Office, 80 Center Street.
Advertising rates, agate, daily or Sunday,
6 cts. a line; 1000 lines or 52 times, on yearly
contract, 5 cts.; 3,500 lines or 104 times, 4
cts.; 7.000 lines or 156 times, 3 cts. a line.
Mail order, steamships, schools, resorts, finan-
cial, books and publishers, 3 cts. a line, flat.
Special position, 15 or 25% extra. Classified,
Ic. a word (minimum, 15 words.) Reading
notices, nonpareil, 20 cts. a line; body type,
lirst page, $1; inside pages, 50 cts. a count
line. .
YALE ALUMNI WEEKLY — Every Fri-
day, from September to .June, inclusive. Edu-
cational. Established, 1891. Yale Publish-
ing Association, publishers. Subscription, $3 ;
claimed circulation for year 1913, 7,800; 24
to 32 pages, 2 and 3 columns; length of col-
umns, 8% in.; width, 3% and 2% in.
Advertising rates, nonpareil, $2 an inch;
per page, 50; %, ^ and V2 pages pro rata;
outitide back cover, $75; 40% discount on.
40 insertions.
NEW LONDON — Population 10,659, 2 rail-
roads and steamer lines. An important sum-
mer resort. Port of entry with fine harbor;
has ship yards and also manufactures
woolen, sewing silk, brass tubing, elec-
trical specialties, bed comfortables machines,
machinery, hardware, printing presses, boil-
ers and cotton gins.
DAY — Every evening, except Sunday. Re-
publican. Established 1881. Day Publishing
Co., publishers. Subscription, $6 ; sworn de-
tailed average circTilation for year 1913,
7,743*; 12 to 16 pages, 8 columns; length
of columns, 21i,4 in.; width, 2 1^ in. Can
use matrices.
Advertising rates, $1 an inch; 50 in., 50
cts.; 100 in., 40 cts.; 200 in., 35 cts.; 300
in., 30 cts.; 400 in., 27 cts.; 500 in., 24 cts.;
750 in., 22 cts.; 1,000 in, 20 cts. an inch.
Composition, 10 cts. an inch extra. One inch,
one time, $1; one week, $3.50; one month,
$10; three months, $20; six months, $32;
one year, $52; e. o. d., % of daily rates.
Reading notices, 20 cts. a line. Classified,
24 words, 35 cts. for three times.
NORWICH — Population 20,367. On Thames
River and 2 railroads. Has good water
power, compressed air plant, large cotton
mills and several fire-arms factories. Prin-
CONNECTICUT
cipal products consist of woolen, velvet,
cotton goods, corks, rubber goods, paper,
locks, thermos bottles, stoves, trunks, but-
tons and cast iron. 52 manufacturing in-
dustries, employing 4,411 men and paying
in wages $3,640,000.00 annually. Annual
value of manufactured products, $15,050,-
000.00.
BULLETIN — Every morning except Sun-
day. Republican. Established 1858. William
H. Oat, publisher. Subscription, daily, $6;
sworn detailed average circulation for year
1913, 8,547*; 8 to 12 pages, 8 columns;
length of columns, 21 1/^ in.
Advertising rates, agate 7 Vi cts. a line; on
contract, 13 times or 1000 lines, 5 cts.; 2,000
lines 4 cts. 52 times or 3,000 lines, 3 cts.;
104 times or 5,000 lines, 214 cts.; 10,000,
1 8/10 cts. a line. Special position, 25%
extra. Classified, 5 cts. a line. Readers, 25
cts. a count line; among announcements, 15
cts. a line.
WATERBURY — Population 73,141. On N.
Y., N. H. & R. R. Manufactures more than
half of all the brass goods of the country;
large factories of brass, copper goods, Uer-
man silver, wire, silver plate, lamp trim-
mings, percusion caps, files, pins, suspen-
ders, pearl goods; also clocks and watches.
AMERICAN — Every evening, except Sun-
day. Independent. Established 1844. Ameri-
can Printing Co., publishers. Subscription,
$8; claimed average circulation for year 1913,
7,300; 12 to 16 pages, 7 columns; length of
columns, 211/^ in.; width, 2% in. Can use
matrices.
Advertising rates, agate, 1 inch minimum,
one time, $1; two times, 75 cts.; one week,
55 cts., one month, 29 cts.; three months,
22 cts.; six months, 20 cts.; twelve months,
15 cts. an inch; on contract, 150 in., 50 cts.;
250 in., 40 cts. an inch; 500 in., 33 cts.;
1,000 in., 25 cts. an inch. Position, 15 and
331/3% extra. Classified, 25 words, or less,
25 cts. Reading notices, 20 cts. a line.
DEMOCRAT — Every evening except Sun-
day, Democratic. Established 1881. Water-
bury Democrat (Inc.), publishers. Subscrip-
tion, $5; sworn average circulation for six
months prior to October, 1913, 4,482* net
paid; 10 to 20 pages, 7 columns; length of
columns, 21 in.; width, 2 V4 in. Can use
matrices.
Advertising rates, transient, 75 cts. per
inch; 50 in. on yearly contract, 50 cts. per
inch; 100 in., 40 cts.; 250 in., 35 cts.; 500
in., 25 cts.; 1,000 in. or more, 20 cts. Com-
position, 5 els. an inch additional. Reading
notices, local, 25 cts. a line, run of paper,
15 cts. a line.
HERALD — Also Bridgeport HERALD.
Known as the two Heralds. Every Sunday.
Independent. Established 1888. F. R. Swift
Estate, publishers. Subscription, $2; claimed
32
NELSON CHESMAN & CO.'S RATE BOOK.
CONNECTICUT
CONNECTICUT
pombiiied, average circulation, for year 1913,
25,493; 16 pages, 7 columns; length of col-
umns, 19 in.; width, 2% in. Can use mat-
rices. Forms close Friday.
Advertising rates, 5 cts. a line, flat; finan-
cial, railroad, steamship, poultry and poultry
supplies, 6 ots. a line. Special positions, 15%
extra. Reading notices, 30 cts. a count line.
Classified, 21/2 cts. per word. All rates cover
both editions.
REPUBLICAN- — Every morning including
SUNDAY. Independent. Established 1881.
William J. Pape, publisher. Subscription,
daily, $6; Sunday, $2; circulation — not given
by publisher; daily, 12 to 16 pages; Sunday,
20 to 24 pages, 7 columns; length of columns,
2114 in.; width, 2% )"■ Can use matrices.
Advertising rates, $1 per inch, first time;
50 cts. subsequent insertions; 8 times, or 50
in. within one year, 45 cts. an inch; 12 times,
or 100 in., 40 cts.; one month, or 200 in., 35
cts. an inch; three months, or 500 in., 28 cts.
an inch; six months or longer, or 1,000 in.
are furnished, 5 cts. an inch discount. Pre-
ferred position extra. Double column adver-
tisements must be at least one inch in depth.
Classified, 25 words, 3 days or less, 25 cts.
Reading notices, 20 cts. per count line. First
page, 30 cts. a line. Discount on 2 or more
insertions; telegraphic readers, 25 cts. per
nonpareil line; headlines count double.
DELAWARE
WILMINGTON — Population 87,411. On Dela-
ware and Christiana Rivers, Penn.sylvania ;
Philadel])hia & Reading and Baltimore As
Ohio railroads and two Interurban Traction
systems. Port of entry and commercial
metropolis of Delaware. Has rolling mills,
machine shops, foundries, iron and steam-
boat works, railroad ear works, carriage
shops, morocco, rubber hose, talking ma-
chine, tobacco, cotton and woolen factories,
flour, paper, wood pulp and powder mills.
Annual value of manufactured products,
$67,832,500.00. Bank clearings during
1913, $90,389,361.00.
EA'ERY EVENING — Every evening except
Sunday. Independent Democratic. Established
1866. Every Evening Printing Co., publishers.
Subscription, $3 ; sworn average circulation,
for six months ending March 31, 1914, 11,-
589*; 10 to 20 pages, 7 columns; length of
columns, 22 in.; width, 2Vn in. Can use
matrices. Office, 5th and Shipley Streets.
Advertising rates, daily, agate, 98 cts. an
inch, 3 times, 70 cts. per time; 26 times, 35
cts.; 78 times, 28 cts.; 312 times, 25 cts. an
inch, per time; 40 in., 35 cts. an inch; 150
in., 28 cts.; 300 in., 25 cts. Preferred posi-
tion extra. Locals, first page, 20 cts. per
count line; any page but first, 10 cts. a line.
Classified, Ic. a word.
JOURNAL — Every evening except Sunday.
Republican. Established 1888. The Evening
Journal Pub. Co., publishers. Subscription,
$3; sworn average circulation for six months
ending March 31, 1914, 14,837* net paid; 10
to 32 pages; width, 2i'u in. Office, 4th and
Shipley Streets.
Advertising rates, one inch, one time, 56
cts.; 100 in. within one year, 35 cts.; 300 in..
28 cts. Strictly mail order advertising, 35 cts.
an inch, flat. Resorts, educational and pub-
lishers, 42 cts. an inch. Minimum space for
display, one inch. Preferred position, 25%
extra. Reading notices, 15 cts. per count
line; first page and telegraphic readers, 25
cts. a line. Classified, 7 cts. a line first in-
sertion; 5 cts. subsequent insertions; 60 cts.
per line per month.
See advertisement on jiage 442.
NEWS Every morning ■ except Sunday.
Independent Republican. Established 1882
The News Publishing Co., publishers. Sub-
scription, $3; sworn detailed average circula-
tion for year ending April 30, 1914, 10,517*;
10 to 24 pages, 7 columns, length of columns,
211/^ in.; width, 2% in. Can use matrices.
Office, 511 Market Street.
Advertising rates, agate, 7 cts. a line; sub-
.sequent insertions, 5 cts. a line; 50 to 99 in.,
35 cts. an inch; next reading, 40 cts.; full
position. 45 cts. an inch; 100 in., 28 cts. an
inch; next reading, 30 cts.; full position, 35
ots.; 500 in., or more. 25 cts. an inch; next
reading, 27 V2 cts.; full position, 31^4, cts. an
inch. Classified, 7 cts. a line first insertion; 5
cts. a line each sub.sequent insertion. Reading
notices, 15 cts. a line; local brevities, 10
cts.; telegraphic readers, 25 cts. a line.
See advertisement on page 476.
SUNDAY MORNING STAR — Independent.
Established 1881. The Star Publishing Co.,
Publishers. Subscription. .f2.5U: claimed
average circulation for six months ending May
31, 1914, 8,891; 28 pages, 7 columns; length
of columns, 21^4 in.; width, 2V8 in. Can
use matrices. Office, 317 Shipley Street.
Advertising rates, agate, 3 cts. a line. P-e-
ferred position, 3l^ cts. a line. Classified,
Ic. per word.
NELSON CHESMAN & CO.'S RATE BOOK.
33
DISTRICT OF COLUMBIA
WASHINGTON — Population 331,069. On Po-
tomac Kivor and 10 railroads. As the Capi-
tal of the United States it is the center of
Political interests and has numerous costly
and imposing edifices, among which is the
Capital, White House, different Department
buildings, Congressional Library, National
Museum, Smithsonian Institute, Corcoran
Art Gallery, U. S. Naval Observatory and
■Washington Monument. Annual value of
manufactured product.s, $37,000,000.00.
AMERICAN FEDERATIOXIST — Monthly.
Official organ of the American Federation of
Labor. Established 1894. American Federa-
tion of Labor, publishers. Samuel Gompers,
editor. Subscription, $1 ; circulation- — not
given by publisher; 112 pages, 2 columns;
length of columns, 8 in.; width, 2% in. Office,
801-809 G Street, N. AV.
Advertising rates, Vs page, per year, $100;
% page, $180; 1,2 page, $300; one page, $500.
AMERICAN FORESTRY — Monthly. Forest.
Waters, Soils and Minerals. Established 189.5.
The American Forestry Association, publish-
ers. Subscription, $2 ; claimed average circu-
lation for year ending .Tune, 1914. 11. .500; 96
pages, 2 columns; length of columns, 8 in.;
width, 21/^ in. Forms close 26th preceding
month. Office, 1410 H. Street. N. W.
Advertising rates, agate, 25 cts. a line;
page, $40; Vs, V4, or y^ page, pro rata.
AMERICAN MOTORIST — Monthly. Mo-
toring. Established 1909. American Auto-
mobile Association Publishing Co., publishers.
Subscription. $1; detailed average circulation
for year 1913, 49,295*; 84 pages, 3 columns;
leng'th of columns, 10 in.; width, 2^4 in.
Office, Riggs Building.
Advertising rates. Vh page, $36 ; V4, page,
$60; % page, $90; \^ page, $110; one page,
$180, with discount on time contracts.
AMERICAN STANDARD — Monthly. (1st)
Army and Navy interests. Established 1913.
American Standard Co., publishers. Sub-
scription, 50 cts.; claimed average circula-
tion for 1913, 25,000: 18 pages, 7 columns;
length of columns. 20 in.; width, 2i,A in. Can
use matrices. Forms close 25th of preceding
month. Office, 14th and E Streets, X. W.
Advertising rates, agate, 10 cts. a line.
Readers, 20 cts. a count line. Classified. Ic.
per word.
AMERICAN WOOL AND COTTON RE-
PORTER— See Boston, Mass.
ARMS AND THE MAN — Every Thursday.
Military and Shooting. Established 1885.
Arms and The Man Publishing Co., publishers.
Subscription, $3; claimed circulation for year
1913, 25,000; 20 pages, 3 columns; length of
columns, 11 in.; width, 2Vz in. Forms close
Mondays preceding. Office, 1502 H Street,
N. W.
Advertising rates, agate, 12 ^/^ cts. a line;
Va page, one time, $8; Vi page, $15; V2 page,
$28; one page, $50.
ARMY AND NAVY MEDICAL RECORD —
Bi-monthly (15th). Medical, surgical and die-
tetic. Established 1891. Arthur G. Lewis,
editor and publisher. Claimed average circu-
lation for 1913, 14,900; 120 pages, bound in
cloth, 2 columns; length of columns, 8 14 in.;
width, 214 in. Can use matrices. Forms close
on 25th of month preceding. Office, Baltic
Building. Editorial and Advertising Depart-
ment, Hammonton, N. J.
Advertising rates, full page $50; V2 page,
$30; V4: page, $20; % page $10, with dis-
counts on six and twelve month contracts.
ARMY AND NAVY REGISTER — Every
Saturday. Military and Naval. Established
1879. Army and Navy Publishing Co., pub-
lishers. Subscription, $3; detailed average
circulation for last three months 1913, 9,323*
net paid; 32 pages, 3 and 4 columns; length
of columns, 14 in.; width of columns, 3 and
214 in. Can use matrices. Office, 511 11th
Street, N. W.
Advertising rates, agate, wide columns, 35
cts. a line; narrow column, 25 cts a line. Dis-
count on 3 months or more.
CATHOLIC EDUCATIONAL PRESS— See
advertisement on page 458.
CATHOLIC EDUCATIONAL REVIEW —
Monthly. Catholic. Educational. Established
1911. The Catholic Education Press, pub-
lishers. Subscription, $3; claimed average
circulation for year 1913, 4,000; 96 pages,
one column; length of column, 8 in.; width,
41/4 in. Can use matrices. Forms close 10th
jireceding month.
Advertising rates, one inch double column,
$5; two inch d. c, $7; Vi page, $11; V2
page, $18; one page, $30, with discounts on
yearly contracts.
FLEET REVIEW — Monthly. Naval. Estab-
lished 1910. Fleet Review Publishing Co.,
publishers. Subscription, $1.50; sworn aver-
age circulation for five months ending May,
1914. 5,839*; 64 pages, 2 columns; length
of columns, 7 M> in.; width, 2% in. Forms
close 16th. Office, 511 Eleventh Street, N. W.
Advertising rates, $5 an inch ; full page,
$40; V2 page, $25; V4, page, $15, with dis-
count on yearly contracts.
HERALD — Every morning including SUN-
D.VY. Independent. Established 1906. The
Washington Herald Co., publishers. Subscrip-
tion. 15.40; claimed average circulation for
34
NELSON CHESMAN & CO.'S RATE BOOK.
DISTRICT OF COLUMBIA
DISTRICT OF COLUMBIA
year 1913, 32,122 net; 16 pages, 7 columns;
width of columns, 21/8 in. Office, 1322 New
York Avenue.
Advertisipg rates, agate, transient, 14 lines
or more, 12 cts. a line; 26 times, or a 1,000
lines within one year, 11 cts. a line; 52 times,
or 2,000 lines, 10 cts.; 104 times, or 3,000
lines, 8 cts.; 156 times, or 5,000 lines, 6 cts.
a line. Position next reading, Ic. a line addi-
tional; full position, 2 cts. a line extra; mini-
mum space for full position, or double column
advertisements, 28 lines. Mail order includ-
ing both, Sunday and Monday issues 8 cts.
a line. Reading notices, 40 cts. a line; first
page, 75 cts. ; telegraphic readers, $1 per line.
Classified Ic. a word.
JOURNAL OF KNIGHTS OP LABOR —
Monthly. Labor. Established 1880. Subscrip-
tion, 50 cts.; circulation — not given by pub-
lisher; 16 pages, 4 columns; length of col-
umns, 15 in.; width, 2% in. Forms close 20th
preceding month. Office, 43 B Street, N. W.
Advertising rates, $7 an inch, each inser-
tion; % page (210) lines), 45 cts. a line
agate; V2 page, 42% cts.; % page, 40 cts.;
one page, STVz cts. a line ; back page, $393.75.
LIFE AND HEALTH — Monthly. Hygiene.
Established 1885. Review & Herald Publish-
ing Association, publishers. Subscription, $1;
claimed average circulation for year 1913,
43,750; 48 pages, 2 columns; length of col-
umns, 8 in.; width, 2 1/4 in. Office, Takoma
Park Station.
Advertising rates, agate, 35 cts. a line;
$5.75 an inch each insertion; i/i page, $16.50;
V2 page, $30 ; one page, $60.
MACHINISTS' MONTHLY JOURNAL —
Monthly. Official organ of Railroad Machin-
ists. Established 1888. Claimed circulation,
average for 1913, 80,000; 98 pages, 2 col-
umns; length of columns, 8 in.; width, 2%
in. Forms close 6th preceding month. Office,
McGill Building.
Advertising rates, agate, per inch, $10; Vi
page, $33; Vz page, $55; 1 page, $90. Dis-
count on three months contract, 10%; six
months, 15% and one year, 33%%.
MISSIONARY — Monthly (1st). Catholic.
Established 1896. The Catholic Missionary
Union, publishers. Subscription, $2; sworn
detailed average circulation for six months
ending June, 1914, 43,890*; 80 pages, 2
columns; length of columns, 7% in.; width,
2% in. Cannot use matrices. Forms close
10th of month preceding. Office, Brookland
Post Office.
Advertising rates, full page, $60; Vz, }k
or 1/8 page, pro rata; back cover, $100; in-
side cover, $75.
NATIONAL GEOGRAPHIC MAGAZINE—
Monthly. Literary, Geographic, Travel, Scien-
tific. Established 1888. National Geographic
Society, publishers. Subscription, $2.50;
sworn average circulation by direct subscrip-
tion for 1913, 286,500*; 112 pages and covei",
2 columns; length of columns, 8% in.; width,
2% in. Office, 16th and M Streets.
Advertising rates, one page, $4.75; %, V\
and % pages pre rata.
NATIONAL HIBERNIAN— Monthly. A. O.
H. Official Organ. Established 1901. Patrick
J. Ilaltigan, editor and publisher. Subscrip-
tion, 25 cts.; circulation — not given by pub-
lisher; 8 pages, 7 columns; length of col-
umns, 21 in.; width, 214 in. Can use mat-
rices. Forms close 6th of current montli.
Office, 60 Line Screen.
Advertising rates, 75 cts. a line. Reading
notices, 50% additional.
NATIONAL TRIBUNE — Every Thursday.
Family. Established 1877. National Tribune
Co., publishers. Subscription, $1; average
circulation for 1913, 146,200; 8 pages, 7
columns; length of columns, 20 in.; width.
2% in. Can use matrices. Office, 14th and
E Streets, N. W.
Advertising rates, agate, 30 cts. a line, flat.
Classified, 20 cts. a line. Reading notices,
50 cts. a line.
See advertisement on page 487.
NAVY — Monthly (1st). Naval. Estab-
lished 1907. The Navy Publishing Co., puTo-
lishers. Subscription, $2 ; sworn average
circulation for year 1913, 5,800*; 64 pages,
2 columns; length of columns, 8 14 in.;
width, 3% in. Cannot use matrices. Forms
close 20th. Office, 518 Southern Building.
Advertising rates, full page, $50 ; I/2 page,
$25; 1/3 page, $16.75; 14 page, $12.50; Vs
page, $6.50; with discounts of 2%, 5 or 10%
on 3, 6 or 12 month contracts.
PATHFINDER — Every Saturday. News Re-
view. Established 1894. Pathfinder Publish-
ing Co., publishers. Subscription, $1; guar-
anteed average circulation for year 1914, ex-
ceeding 70,000; 32 pages, 3 columns; length
of columns, 10 in.; width,, 21/3 in. Forms
close 10 days in advance.
Advertising rates, agate, 25 cts. a line; no
discount for time or space.
See advertisement on page 450.
POST — Every morning including SUNDAY.
Independent. Established 1877. The Wash-
ington Post Co., publishers. Subscription,
daily, $6; Sunday, $2.40; sworn average cir-
culation for six months prior to April 1, 1914,
daily, 32,246* net paid; Sunday, 51,450* net
paid; daily, 12 to 16 pages; Sunday, 50 to 70
pages, 8 columns; length of columns, 21%
in.; width, 2% in. Can use matrices. Office,
Post Building.
Advertising rates, daily, agate, 15 ctB. a
line- 2 times consecutively, 14 cts. a line; 3
times, 131/2 cts.; Sunday, 18 cts. a line; 2
times, 16 cts.; 3 times, 15 cts. Open space
within one year, 1,000 lines daily, 13 cts.;
NELSON CHESMAN & CO.'S RATE BOOK.
35
DISTRICT OF COLUMBIA
Sunday, 14 cts. a line; 2,500 lines, 12 or 13
cts. a line; 5,000 lines, 10 or 11 cts.; 10,000
Hues, 9 or 10 cts. a line; financial, dail}', 15
cts. a line; Sunday, 18 cts.; automobile ad-
vertising, 10 cts. a line; preferred positions,
10 and 25% extra. Double column advs.,
must not be less than 28 lines deep; triple
column, 75 lines deep. Classified, 2 cts. pei
word. Reading notices, 50 cts., last page,
75 cts. and first page, $1 a count line; pre-
ferred readers in body type, $1 a line; tele-
graphic readers, $1.50 a line; black full head-
ings count double.
POSTAL RECORD — Monthly. Postal. Es-
tablished 1887. National Association of Let-
ter Carriers, publishers. Subscription, $1 ;
claimed average circulation for year ending
April, 1914, 30,000; 28 pages, 3 columns;
length of columns, 914 in.; width, 21;^ in.
Forms close 10th preceding month. OfSce, 945
Pennsylvania Avenue, N. W.
Advertising rates, $3 an inch; 27 in. with-
in one year, $2.50 an inch; 54 in., $2.40; 81
in., $2.30; 108 in., $2.20; 135 in., $2.10; 160
in. or more, $2 an inch. Position and cover
pages, 25% extra. Reading notices, 30 cts. a
line. .
POSTMASTERS' ADVOCATE — Monthly.
Postal News. Established 1895. Postmasters'
Advocate Publishing Co. (Inc.), publishers.
Subscription, 50 cts. Claimed average cir-
culation for year 1913, 25,000; 24 pages, 4
columns; length of columns, 11% in.; width,
21% in. Forms close first of each month.
Office, National Bank of Washington Building.
Advertising rates, agate, 20 cts. a line;
full page, $98; % page, $56; % page, $30
Reading notices, J50 cts. a line each insertion.
Classified, 5 cts. per word.
R. F. D. NEWS — Every Saturday. Devoted
to the interest of Rural Free Delivery Car-
riers. Established 1902. W. D. Brown, pub-
lisher. Subscription, $1; claimed average
circulation for year 1913-4, 27,000; 24 pages,
3 columns; length of columns, 10 in.; width,
2% in. Can use matrices. Forms close
Wednesday. Office, Evans Building.
Advertising rates, 22 cts. a line; 4 times,
20 cts.; 13 times, 18 cts.; 26 times, 15 cts.;
52 times, 12 cts. a line; % page, $20; Vz
page, $35; one page, $60.
STAR — Every evening except Sunday, and
SUNDAY MORNING STAR. Independent.
Established, daily, 1852; Sunday, 1905.
Evening Star Newspaper Co., publishers.
Subscription, daily, $4.80; Sunday, $2.40;
daily and Sunday, $7.20; sworn average
DISTRICT OF COLUMBIA
circulation for year ending March 31, 1914,
daily, 63,393* net paid; Sunday, 47,698* net
paid; daily, 16 to 24 pages; Sunday, 48
pages and magazine supplement, 8 columns;
length of columns, 21% in.; width, 2% in.
Can use matrices. Office, 1101 Pennsylvania
Avenue.
Advertising rates, daily, 15 cts. a line, flat;
Sunday, 10 cts. a line, flat. Full position, 2%
cts. a line extra. Double column advertise-
ments must be 42 lines deep. Classified, Ic.
a word for agents, help wanted, etc.; real
estate, educational and resorts, 15 cts a line,
with discount on 2 or more insertions. City
items in reading type, 20 cts. a line. Local
mention in reading type, 30 cts. a line. Read-
ing notices, with mark, 75 cts. per line, (in
agate at foot of columns, 50 . cts. a line).
Sunday, display, 10 cts. a line, flat.
TIMES — Every evening including SUNDAY
EVENING. Independent. Established 1894.
Frank A. Munsey, publisher. Subscription,
evening and Sunday, $3.50; sworn average
net circulation for six months prior to October,
1913, daily and Sunday, 42,605; 14
to 26 pages, 8 columns; length of columns,
20 in.; width, 2% in. Can use matrices. Of-
fice, Munsey Building, Pennsylvania Avenue,
between 13th and 14th Streets.
Advertising rates, daily, or Sunday, agate,
15 cts. a line. Open space used within one
year, 1,000 lines, 13 cts.; 52 times or 2,500
lines, 12 cts. a line; 78 times or 5,000 lines,
11 cts.; 104 times or 7,500 lines, 10 cts.;
156 times or 10,000 lines, or more, 9 cts.
a line. Double column advertisements must be
at least 28 lines; triple column, 70 lines and
four columns, 100 lines deep. Financial 15 cts.
a line; new publications, 12 cts. a line. Auto-
mobile, 7 cts. a line, flat; resorts, 8 cts.; 15
times, 7 cts. a line; 30 times, 6 cts. a line per
insertion. Classified, situations or help wanted,
rooms for rent, boarding rooms and board,
railroad and steamship time tables, 8 cts. a
line; other classifications, 10 cts. a line.
Reading notices, 50 cts. a line; first page (not
exceeding 14 lines), $1 a line (marked
"Adv"). Combination rate, including Sun-
day issues of above and Baltimore News,
Philadelphia Times and New York Press;
45 cts. a line, flat.
U. S. GOVERNMENT ADVERTISER —
Every Thursday, Government Contracts. Es-
tablished 1882. C. H. Ridenour, and J. K.
Jenks, publishers. Subscription, $5; claimed
average circiilation for 1913, 7,250; 24 pages,
4 columns; length of columns, 13 in.; width,
214 in. Office, 511 11th Street, N. W.
Advertising rates on application.
36
NELSON CHESMAN & CO.'S RATE BOOK.
FLORIDA
GAINESVILLE— Population 6,183. On 3
railroads. Seat of State University. Locat-
ed in Phosphate Belt and enjoys consider-
able prestige as a health resort. Com-
merce includes market gardening and va-
rioiis manufactories. Three national, two
state and two private banks.
SUN- — Semi-Weekiy, Mondays and Thurs-
days, also daily except Monday. Democratic.
Established 1881. H. H. McCreary, editor
and jniblisher. Subscription, semi-weekly, $1 ;
daily, $a; claimed circulation for year 1913,
semi-weekly, 5,000; daily, 2,400; 8 pages, 5
columns; length of columns, 17 Vo in.; width.
21/6 in.
Advertising rates on application.
graphic notices, 75 cts. per count line. Class-
ilied i.ifes, Ic. a word (minimum charges, 25
cts.);
JACKSONVILLE — Population 57,699. On St.
John's River and 5 railroads. (10 regular
steamers each week for Northern Ports).
Commercial center of Florida of which it
is the largest city. Excellent harbor with
30-foot channel to the ocean and has a
very large foreign and coast commerce in
phosphate, cotton, lumber, rosin, turpen-
tine, cigars, vegetables and fruits. Its
industries include naval stores, lumber,
cigar and cigar-box manufactures, coffee
and spice mills, cracker, candy, machin-
ery, ship building, fruit packing establish-
ments as well as large nurseries; is also
a prominent winter resort. Exports during
1913, 1,672,470 tons, and imports, 824,426
tons. Bank clearings during year 1912,
$168,442,388.72.
METROPOLIS — Every evening except Sun-
day. Democratic. Established 1887. The
Metropolis Co., publishers. Subscription, $5;
Saturday edition only, $1; sworn average cir-
culation for 1913, 18,223*; 12 to 32 pages,
7 columns; length of columns, 21^2 in.;
width, 2Vi in. Can use matrices.
Advertising rates, agate, 4 cts. a line, flat.
Preferred positions, 15 and 25% extra.
Classified, Ic. per word. Star readers, 30
cts. a line; telegraphic readers, 50 cts. a
count line.
TIMES-UNION — Every morning including
SUNDAY. Democratic. Established 1878.
Florida Publishing Co., publishers. Subscrip-
tion, $7.50 in city; $6 out of city; sworn
average circulation, year 1913, daily, 22,849*
net; Sunday, 24,92i* net; daily, 14 to 28
pages; Sunday, 56 to 80 pages, 7 columns;
length of columns, 21 in.; width, 2% in.
Can use matrices.
Advertising rates, agate, 5 cts. per line,
flat. Preferred position, 10 and 25 per cent
extra. Local reading notices, 250 lines, with-
in one year, 25 cts. per count line; 500 lines,
20 cts.; 1,000 lines, 15 cts. a lino. Tele-
LAKE WORTH — Population 800. Located 6
miles from Palm Beach on Florida Coast
Railroad. Truck and fruit farming being
the principal industries.
HERALD — Every Thiirsday. Independent-
Local. Established 1912. R. D. Strong,
editor and publisher. Subscription, $1.50.
Sworn average circulation for six months end-
ing June, 1914, 12,500; 8 pages, 7 columns;
length of columns, 21% in.; width, 2% in.
Can use matrices.
Advertising rates, 40 cts. an inch, flat;
position advertising, 80 cts. an inch;
editorial or first-page, $1 an inch. Read-
ers, 18 cts. a line.; editorial or first-page, $1
a line.
PENSACOLA — Population 22,982. On Pensa-
cola Bay and 3 railroads. Port of entry,
has excellent harbor and extensive com-
merce, being nearer to Panama Canal than
any other Gulf Port. Ships vast quantity
of lumber, cotton, wool, tallow, hides, fish-
ing and naval stores. Claimed to be the
largest fresh fish market south of Balti-
more. Its industries include fertilizer
factory, planing and saw mills, etc.; sixty
manufacturing estabishmeuts in all, with a
combined capital of $2,000,000.00. Pensa-
cola Navy Yard and Fort Barrancas. Coast
Artillery is in vicinity.
JOURNAL — Every morning. Democratic.
Established 1898. "F. L. Mayes, publisher.
Subscription, dailv, $6.50; claimed average
circulation for year 1913, 7,343; 8 to 24
pages, 7 columns; length of columns, 20 in.;
width, 2% in. Can use matrices.
Advertising rates, 24 cts. an inch; next
reading, 15% extra; full position, 25% extra.
Classified (minimum 20 cts.) Ic. per word.
Reading notices, 20 cts. a line, with discount
on 100 lines and over.
NEWS — Every evening except Sunday, and
SUNDAY morning. Democratic. Established
1889. News Publishing Co. (Ltd), publish-
ers. Subscription, $5 ; sworn average circu-
lation for six months prior to April, 1914, 5,-
627* net paid; 8 to 16 pages, 7 columns;
length of columns, 20 in.; width, 2% in. Can
use matrices.
Advertising rates, 23 cts. an inch, flat;
preferred position, 25% extra. Reading mat-
ter, body type (7 pt.), 10 cts. a line; in
black face, ' (12 pt.), 15 cts. a line. Class-
ified, one insertion, Ic; three insertions, IVz
cts.; six insertions, 2 cts.; twelve insertions,
3% cts. a word.
NELSON CHESMAN & CO.'S RATE BOOK.
37
FLORIDA
FLORIDA
ST. AUGUSTINE — Population 5,494. On
Matanzas Bay, Florida East Coast R. R.
and Florida Coast Inland. The oldest town
in the U. S., is a famous winter resort and
the trade center for a very wide territory.
Adjoining famous Hastings and Irish pota-
to growing district; value of 1914 crop
$1,000,000.00. Cigar manufacturing prin-
cipal industry. Does considerable canal
shipping. General offices and repair shops
of Florida East Coast R. R. located here.
Bank deposits during 1913, $2,500,000.00.
Postal receipts, $50,000.00.
FLORIDA FARMER & HOMESEEKER —
Monthly (10th). Agricultural. Established
1889. Florida Farmer Company, publishers.
Subscription, 50 ets. ; claimed average circu-
lation for year 1913, 6,280; 28 pages, 4 col-
umns; length of columns, 12 in.; width,
21/4 in.
Advertising rates, agate, 7 cts. a line; full
page, $35.28; V2, Vi or Vs page, pro rata.
Classified, 3 cts. per word.
See advertisement ou page 447.
TAMPA — Population 37,782. OnTaiupaBay
and 5 railroads. Has excellent harbor and
very large coast and foreign trade, with
regular lines of steamships between coast-
wise ports and Havana. A city hall to cost
$235,000 and a better sewerage system to
cost $600,000 are now under way of con-
struction. Has 110 miles paved streets.
More than 200 cigar factories employing
more than 15,000 people, the trade aggregat-
ing more than $207,000,000 annually; has a
number of lumber mills, and also includes
in its commercial resources fruit culture,
phosphate, fishing, naval stores. There
is more phosphate mined and shipped from
this territory than all the rest of the
world combined and seventy-five per cent
of all the citrus fruits and vegetables
grown in the state are within 100 miles
of Tampa. Also a well-known winter re-
sort to which probably 100,000 visitors are
attracted annually. Port's commerce was
for 1913, 2,222,000 long tons, valued at
more than $38,000,000.00. Annual value
of manufactured products, $40,000,000.00.
Bank clearings during 1913, $52,680,438.49.
FLORIDA GROWER— Weekly (Saturday)
Agricultural. Established 1908. Florida
Growers Pub. Co., publishers. Subscription,
weekly, $1.50; detailed average circulation
for 1913. 11.153*; 16 or more pages, 4 col-
umns; length of columns, 12 in.; width, 2y6
in. Can use matrices.
Advertising rates, agate, 8 cts. a line.
See advertisement on page 480.
TIMES — Every evening except Sunday.
Democratic. Established 1893. Tampa Pub-
lishing Co., publishers. Subscription, $5;
sworn average circulation for year ending
.Tune, 1914, 15,029* net; 14 to 20 pages;
Saturday edition, 20 to 28 pages, 7 columns;
length of columns, 22 in.; width, 2i/o in.
Advertising rates, 2i^ cts. a line, flat. Pre-
ferred position, 15 and 25% extra. Reading
notices, 10 cts. a line; pure readers in body
type, 20 cts. a line. Classified, Ic. a word.
TRIBUNE — Every morning including SUN-
DAY. Democratic. WEEKLY Thursdays.
Agricultural. Established 1894. Tampa Trib-
une Publishing Co. (Inc.), publishers. Sub-
scription, daily, $6; weekly, $1; sworn aver-
age circulation, for six months prior to April,
1914, daily and Sunday. 18,782* net paid;
weekly, 11,060*; daily, 12 to 16 pages; Sun-
day. 24 to 32 pages; weekly, 12 to 24 pages;
7 columns; length of columns, 20 in.; width,
2 V^ in. Can use matrices.
Advertising rates, agate, daily or Sunday,
6 cts. a line; 1,000 lines, within one year 5
cts.; 3,000 lines, 4 cts.; 5,000 lines, 3 cts.
Preferred position, 10 or 20% additional.
Reading notices, 15 cts. a line; telegraphic
readers, 25 cts. a line. Classified, Ic. a word.
Weekly, display, 3 cts. a line flat.
See advertisement on page 466.
GEORGIA
ATHENS— On Oconee River and 5 railroads.
Fine water electric power; principle indus-
tries, woolen mills, cotton and hosiery mills;
ice and overall factories; manufactures more
than twenty-five different articles and it is
claimed to market more cotton than any
city of its size in the world. Seat of Uni-
versity of Georgia. Lucy Cable Institute,
State Agricultural College and State Normal
School.
HOME & FARMSTEAD — Every other Sat-
urday. Home and Agricultural. Established
1900. The O'Farrell Publishing Co.. pub-
lishers. Subscription, 50 cts. ; claimed aver-
age circulation for six months ending June,
1914, 5.700; 20 to 30 pages, 4 columns;
length of columns, 11 in.; width, 2iV in. Can-
not use matrices.
Advertising rates upon application.
See advertisement on page 455.
WOMAN'S WORK — Monthly. Household.
Established 1887. T. L. Mitchell, publisher.
Subscription, $1 : circulation — not given by
publisher; 20 pages. 4 columns; length of
columns, 14 in.: width, 2fV in. Forms close
25th preceding month.
Advertising rates, agate, 25 cts. a line; dis-
count for aggregate space of 7 in. or over.
38
NELSON CHESMAN & CO.'S RATE BOOK.
GEORGIA
in one issue, 5% ; 14 in., 10% ; 28 in., 15% ;
56 in. (one page), 20%; 112 in. or over,
25%.
ATLANTA — ^Population 154,839. Fourteen
radiating steam railroad lines. One of the
most important manufacturing distribut-
ing centers in the entire South. The prin-
cipal industries are as follows: Flour, pa-
per, cotton and cotton oil mills and agri-
cultural implement factory, together with
several fertilizer factories. Its trade in
lumber is no less important than that of
cotton and is likewise an important horse
and tobacco market. Seat of Georgia
School of Technology, Agnest Scott Female
College, Cox Female College, Washington
Seminary for young ladies, Atlanta Col-
lege of Physicians and Surgeons, Atlanta
Medical College, two Dental Colleges and a
College of Pharmacy, as well as the fol-
lowing colored institutions; Atlanta Uni-
versity, Clark Theological School, Gam-
mon School Theology and Spillman Uni-
versity. Sales of real estate during 1913,
$35,000,000. Annual value of manufac-
t\ired products, city and county estimated,
$50,000,000. Bank clearings during 1913,
$691,000,000.
AMERICAN — Sunday edition of Georgian,
which see.
CHRISTIAN INDEX — Every Thursday.
Baptist. Established 1821. Bell & Graham,
publishers. Subscription, $2; sworn average
circulation for year ending June, 1913, 12,047*
32 Images, 3 columns; length of columns, 10%
in.; width, 2% in. Office, 41 East Ellis Street.
Advertising rates, $1.20 an inch, with dis-
count of 5, 10, 15 or 20% on 10, 50, 200 or
500 inches.
GEORGIA
CONSTITUTION — Every morning includ-
ing SUNDAY, and TRI-WEEKLY, Tuesdays,
Thursdays and Saturdays. Democratic. Es-
tablished 1868. Constitution Publishing Co.,
publishers. Subscription, daily and Sunday,
$6; sworn average circulation for year 1913,
daily, 44,331* net; Sunday, 48,783* net;
tri-weekly, $1; sworn average circulation
(same period), each issue, 104,979* net; 12
to 84 pages, 7 columns; length of columns,
21 in.; width, 2Vs in. Can use matrices.
Advertising rates, agate, daily or Sunday,
10 cts. a line; on yearly contracts, 1,000
lines, 8 cts.; 2,500 lines or more, 6'/^ cts. a
line. Next to or following reading matter,
10%, or full position, 15% extra. Wine and
whiskey advertisements, 10 cts., flat; amuse-
ments, 15 cts., flat; schools, colleges, resorts
and publishers, 8 cts. flat, a line. Reading
notices, 25 cts. per nonpareil line; telegraphic
readers (no discount) $1 per nonpareil line,
daily, or Sunday. Classified, Ic. per word.
Tri-weekly all editions, 50 cts. per agate line.
Reading notices, $1 per nonpareil line. Class-
ified, 50 cts. a line.
See advertisement on page 470.
COTTON — Monthly. Textiles. Established
1872. W, R. 0, Smith Publishing Co., pub
lishers. Subscription, 50 cts.; claimed circu-
lation, average for 1913, 5,000; 120 pages, 2
columns; length of columns, 10 in.; width SVz
in.
Advertising rates, -^ page, $7; Vs page $12;
^ page, $18; Vz page, $30; one page, $50.
Discount on 6 months or longer.
ELECTRICAL ENGINEERING — Monthly.
Electrical. Established 1878. W. R. C. Smith
Publishing Co., publishers. Subscription, 50
cts.; foreign, $1.50; claimed average circula-
tion, for year 1913, 9,000; 100 pages, or more,
with cover, 2 columns; length of columns 10
in.; width, SVz in. Office, Grant Building.
Advertising rates, I'g page, $7; Vs page,
$12; 14 page, $18; V2 page, $30; one page,
$50; discount on si.x months or longer.
GEORGIAN — Every evening except Sun-
day; AMERICAN, Sunday. Independent.
Established 1906. The Georgian Company,
publishers. Subscription, $7; sworn aver-
age circulation for si.x months prior to April,
1914, daily, 51,397* net; Sunday, 98,552;
daily, 16 to 28 pages; Sunday, 60 to 100
pages; daily or Sunday, 8 columns; length
of columns, 20 in.; width, 2% in. Can use
matrices. Office, 20 E. Alabama Street.
Advertising rates, agate, daily, 10 cts.;
Sunday, 15 cts. a line; 52 insertions or 2,500
lines, 9 or 13 cts.; 78 times or 5.000 lines,
8 or 12 cts.; 156 times or 10,000 lines, with-
in 12 months, 7 or 10 cts. a line, for daily or
Sunday respectivelv. Special positions, 10 and
25% extra.
GOLDEN .A.GE — Every Thursday. Baptist.
Established 1902. Wm. D. Upshaw, editor.
Subscription, $2; sworn detailed average cir-
culation, for year ending .July 1913, 10,225*;
16 pages, 4 columns: length of columns 13
in.; width, 2% in. Office, Austell Building.
Advertising rates, $1.02 an in., with dis-
count of 5, 10, 15 or 20% on 10, 50, 200 or
500 inches.
INDEPENDENT — ^Every Saturday. Col-
ored. Established 1903. Independent Pub-
lishing Co., publishers. SubscriiJtion, $1.50;
claimed average circulation for year 1913,
25,000; 8 pages, 6 columns; length of col-
umns, 20 in.; width, 2% in. Can use matrices,
Office, 200 ,'Vuburn Avenue.
Advertising rates, agate, 4 cts. per line,
flat. Reading notices and locals $1 per in.
See advertisement on page 457.
JACOBS AND COMPANY.
See advertisement on pages 502, 503, 504,
505 and 506.
JOURNAL — Everv afternoon except Sun-
day, SUNDAY MORNING, and SEMI-WEEK-
LY, Tuesdays and Fridays. Democratic. Es-
tablished 1883. The Atlanta Journal Co.,
publishers. Subscription, daily, $5; Sunday,
NELSON CHESMAN & CO.'S RATE BOOK-
SO
GEORGIA
$2 ; sworn detailed average circulation for
six months prior to April, 1914, daily, 52,-
220 net; Sunday, 57,542* net; semi-weekly,
$1; sworn average circulation for 1913, 108,-
721*; daily, 16 to 24 pages; semi-weekly, 8
pages; Sunday, 40 to 78 pages, 7 columns;
length of columns, 21 in.; width, 2% in.
Can use matrices. Office, Journal Building.
Advertising rates, daily or Sunday, agate,
less than 1,000 lines, 10 cts. a line; 1,000
lines. 9 cts.; 2,000 lines or more, 8 cts. Full
position, 15% extra. Educational and re-
sorts, 8 cts. a line each insertion. "Wine,
■whiskey and beer advertising in daily and
Sunday, 10 cts. a line, flat. Amusements,
15 cts". a line, flat. Classified, 10 cts. a line,
with discount for time. Reading notices,
marked "adv.", nonpareil, 25 cts. a line;
telegraphic readers, $1 per count line. Semi-
weekly, display, 40 cts. a line, covering both
issues" weekly ;" no discount for time or space
in semi-weekly. Classified in semi-weekly
same as for "display. Wine, whiskey and
beer advertising in semi-weekly, 60 cts. a
line, flat. Reading notices, 75 cts. per non-
pareil line.
See advertisement on page 429.
NATIONAL FIELD — Every Thursday. Agri-
cultural. Established 1913. Farmers Union
of America, publishers. Subscription, $1; de-
tailed average circulation .June 30, 1914, 74.-
579* net; 30 to 32 pages, 4 columns; length
of columns, 13 5/14 in.; width, 2% in. Can
use matrices. Office, 1510 Hurt Bldg.
Advertising rates, 30c. a line; full page
(748 lines) $200.
See advertisement on page 431.
NEW SOUTH BAKER — Monthly (1st.)
Trade. Established 1909. Loyless and Brown,
publishers. Subscription, $1; claimed aver-
age circulation for year 1913. 4.000; 52
pages, 2 columns; length of columns, 11%
in.; width, 4 in. Cannot us? matrices.
Forms close 15th preceding month. Office,
623-25-26 Hurt Building.
Advertising rates, $3 an incli; Vfi page,
$6; V4, page, $9; V2 page, $15; full page
$27, with discounts on 3, 6 or 12-month con-
tracts. Front cover, $50; back cover, $35.
Color rates on application.
SATURDAY NIGHT — Every Saturday. In-
dependent-Pictorial Weekly. Established
1914. .J. Bernard Lyon, publisher. Sub-
scription, $2 ; guaranteed average cir-
culation for 1914-15, 5,000; 12 to 16 pages,
6 columns; length of columns, 19% in.;
width, 21/4 in. Can use matrices. Forms
close Thursday.
Advertising rates, agate, 84 cts. an inch;
full page, $90; V2 page, $47; M page, $24;
one column, $16.25. Reading notices (non-
pareil), 15 cts. a line.
See advertisement on page 464.
GEORGIA
SODA DISPENSER- — Monthly (ISth).
Trade. Established 1907. Donald A. Loyless,
publisher. Subscription, 50 cts.; claimed
average circulation for year 1913, 10,000; 50
pages, 2 columns; length of columns, 9 in.;
width, 31/8 in. Forms close 1st. Office 623-25-
26 Hurt Building.
Advertising rates, full page, $42; Vz page,
$25; 14 page, $16; Vs page, $12, with dis-
counts on 3, 6 or 12-month contracts.
SOUTHERN CULTIVATOR AND DIXIE
FARMER — Semi-monthly (1st & loth). Agri-
cultural. Established 1843. The Cultivator
Publishing Co., publishers. Subscription, $1;
detailed average circulation for year 1913, 47,-
517; 32 pages, 3 columns; length of columns.
11 in.; width. 2,^^ in. Can use matrices. Forms
close 10 days in advance. Office, 22% S. Broad
Street.
Advertising rates, agate, 20 cts. a line.
SOUTHERN ENGINEER — Monthly (1st).
Technical. Established 1904. W. R. C. Smith
Publishing Co., publishers. Subscription, 50
cts.; sworn average circulation for twelve
months ending May, 1914, 20,500*; 150
pages, 2 columns: length of columns, 10 tn.,
width SV2 in. Office, Grant Building.
Advertising rates, full page, $75; % page,
$45; 14 page, $27.50; % page, $16.50, with
discounts on 6 or 12 month contracts.
SOUTHERN FANCIER-FARMER — Month-
ly (15th). Poultry and Farm. Established
1886. Southern Fancier Pub. Co., publishers.
Subscription, 50 cts. ; claimed average circu-
lation for year ending July 31, 1914, 25,000;
44 to 64 pages, 3 columns ; length of columns,
10 in.; width. 2% in. Can use matrices.
Forms close 25th preceding month.
Advertising rates, agate, 15 cts. a line.
SOUTHERN FARMING — Southern edition
of the ORANGE JUDD WEEKLIES. — Every
Saturday. Agriculture. Established Septem-
ber 1912. Orange Judd Company, publishers.
Subscription $1: sworn average circulation,
for year 1913, 75,519*; 28 or more pages, 4
columns; length of columns 13 11-14 in.;
width, 2Ve in- Forms close Thursday of pre-
ceding week. Office, Candler Building.
Advertising rates, agate, 35 cts. a line,
flat: full page (772 lines), $250. Reading
notices, minion, 70 cts. a line. Classified, 4
cts. a word. For combination rate, with
American Agriculturist Northwest Farm-
stead, Orange Judd Farmer and New Eng-
land Homestead, see American Agriculturist,
New York City.
SOUTHERN MACHINERY — Monthly. Me-
chanical. Established 1905. W. R. C. Smith
variety.
Consistent advertising simplifies production by reducing kind, style and
iet.v
40
NELSON CHESMAN & CO.'S RATE BOOK.
GEORGIA
GEORGIA
Publishing Co., pubHshers. Subscription, 50
cts. ; sworn detailed average circulation for
twelve months ending May, 1914, 7,500*; 108
pages, 2 columns; length of columns. 10 in.;
width, 3V2 in. Forms close 20th preceding
month. Office, Grant Building.
Advertising rates, full page, $50 ; V4 page,
$30; 14 page, $18; Vs page, $10; iV page,
$6 with discounts of 10 or 20% on 6 or 12
month contracts.
SOUTHERN RURALIST — Semi-monthly
(1st and 15th). Agricultural. Established
1893. Southern RuraHst Co., publishers. Sub-
scription, 50 cts.; detailed circulation, Sept.
1, 1914, 250,000*: 24 to 56 ]>ages. 4 columns;
length of columns, 13% in.; width, 2V4, in.
Forms close ten days in advance. Office, 116
E. Hunter Street.
Advertising rates, agate, $1 a line, flat; full
page, $700, extra color $25 extra each in sec-
tion. Classified, 8 cts. per word.
See advertisement on page 449.
WATTS' OFFICIAL RAILWAY GUIDE
— Monthly (1st). Railroad and hotel. Es-
tablished 1886. Watts Publishing Co. (Inc.),
publishers. Subscription, $2; claimed average
circulation for year 1913, 7,000; not given by
publisher; 284 pages, 1 column; length of col-
umns, TVz in.; width, 3% in. Can use matrices.
Office, 601-2 Gould Building.
Advertising rates, Vh page 3 months, $9.40;
6 months, $15.65; 12 months, $26.25; Vi
page, $15.65, $26.25 or $45; % page, $23.45,
$41.25 or $62.50; V2 page, $31.25, $52.50
or $90; full page, $56.25, $93.75 or $150
for three, six or twelve months. Classified, 3
cts. per word.
WESLEYAN CHRISTIAN ADV0C.4TE —
Every Friday. Official organ of the Methodist
Episcopal Church, South. Established 1836.
W. C. Lovett, editor. Subscription, $2; sworn
average circulation for year ending .June,
1914, 10,538*: 32 pages." 3 columns; length
of columns, 10% in.; width, 2 1/5 in. Office,
AVesley IMemorial Building.
Advertising rates, $1 an inch, with dis-
count of 5, 10, 15 or 20% on 10, 50, 200 or
500 inches.
WESTMINSTER MAGAZINE — Monthly.
Presbyterian. Established 1912. AVestminster
Company, publishers. Subscription, $1 ; sworn
average circulation for year 1913, 10,000; 24
pages, 4 columns; length of columns, 14 in.;
width, 2% in. Cannot use matrices. Forms
close 15th of preceding month. Office, Emjiire
Life Building.
Advertising rates, $1 an inch, with dis-
count of 5, 10, 15 or 20% on 10, 50, 200 or
500 in. respectively. Readers, special posi-
tions or other requirements, 25% extra.
AUGUSTA — Population 48,301. On Savannah
River and 9 railroads. Has a $100,000,00
barge lijie to coast. Has a 54,000 horse
power water power plant and a number of
large cotton factories as well as flour and
lumber mills, cotton seed oil mills, 4 ice fac-
tories, chemical and marble works, foun-
dries; brick yards and machine shops of
the (jeorgia R. R. Big fruit growing and
canning factories, as well as one of the
largest inland markets of the world in cot-
ton. Seat of Medical College of Georgia.
There is in course of construction a $2,-
000.000.00 levee to protect city from floods;
$6,500,000.00 expended in building in 1913.
Annual value of manufactured products,
$122,000,000.00.
CHRONICLE — Every morning including
SUNDAY. Democratic' Established 1785. Au-
gusta Chronicle Publishing Co., publishers.
Subscription, daily and Sunday, $6; claimed
average circulation for 1913 daily, 9.353; Sun-
day, 10,999; 10 to 60 pages, 7 columns; length
of columns, 21 in.; width, 2^8 in. Can use
matrices.
Advertising rates, daily or Sunday, 5 cts.;
2,000 lines, 4 cts.; 3,000 lines, within one
year, 3V2 cts.; 5,000 lines, 2 1/& cts. a line.
Classified, 7 ct. a line, with discount for time.
Reading notices, 20, 25 and 30 cts. a line;
telegraphic readers, 30 cts. a line.
See advertisement on page 495.
HERALD — Every evening except Sundav.
SUNDAY MORNING. Established 1890. Her-
ald Publishing Co., publishers. Subscription,
daily, $5; Sunday, $1; sworn average circu-
lation for six months ending March 31, 1914,
daily, 10.465*; Sunday, 10/266*; daily, 8 to
16 pages; Sunday, 24 to 36 pages, 7 columns;
length of columns, 20 in.; width, 2% in. Can
use matrices.
Advertising rates, 500 lines within one
year, daily or Sunday, 4 cts. a line; l,wuv/
lines, 3V^ cts.; 2,000" lines, 3 M, cts.; 3,500
lines, 3 cts., 5,000 lines, 2% cts.; 7,000 lines
or more, 2 cts. a line. Position, 10 and 25%
extra. Reading 15 cts. a line; telegraphiu
readers, daily, 50 cts. a line. Classified, Ic.
a word (minimum charge, 25 cts.).
See advertisement on jiage 497.
COLUMBUS — Population 20,554. On Chatta
hoochee River and 3 railroads. The leading
cotton manufacturing town of the South.
Here is located the Phoenix Cotton Mill
of 46,000 spindles and a number of other
smaller institutions nearly as large. In-
dustries also include iron and plow works,
barrel and bagging factories; also has an
excellent water power.
ENQUIRER-SUN — Every morning except
Monday, including Sunday. Democratic. Es-
tablished 1828. Enquirer-Sun Company, pub-
lishers. Subscription, $6; claimed average
circulation for 1913, daily, 6,400; Sunday,
6,800; daily, 8 to 12 pages, Sunday, 20 to
28 pages; daily and Sunday, 7 columns; length
of columns, 20 in.; width, 2^/6 in. Can use
matrices.
Advertising rates, agate, 1% cts. a line flat;
effective .Tan. 1, 1915, 2 cts. a line flat. Read-
NELSON CHESMAN & CO.'S RATE BOOK.
41
GEORGIA
ing notices, 10 cts. a line. Classified Ic. i)er
word.
LEDGER — Every evening except Saturday
and Sunday. SUNDAY MORNING. Demo-
cratic. Established 1886. R. W. Page, pub-
lisher. Subscription, daily, $5; Sunday, $1;
sworn average circulation for six months jirior
to April 1914 daily. 8,0.53* net paid; Sunday,
8,650* net paid; 8 to 24 pages, 7 columns;
length of columns, 21 in.; widtli, 2% in. Can
use matrices.
Advertising rates, brevier, 50 cts. an
inch; 250 in. on yearly contract (2 times
a week) 30 cts.; 500 in. (3 times a week),
25 cts. an inch. Classified, Ic a word (min-
imum charge, 15 cts.). Reading notices, 20
cts. a line; first page, 50 cts.
SOUTHERN CHRISTIAN RECORDER —
Every Thursday. African Metliodist. Estab-
lished 1889. Rev. G. W. Allen, editor and
publisher. Subscription, $1; circulation — not
given by publisher; 4 pages, 7 columns;
length of columns. 21% in.; width, 2 1/4 in.
Cannot use matrices.
Advertising rates, one incli minimum, 50
cts.; one inch 6 months, $2.75; on<5 year,
$5.25. Discount of 10% on plate matter.
Readers in news columns (minimum 25 cts.),
2 cts. a line.
GA.INESVILLE — Population 5,925. Located
in a farming and mining district, on the
Gainesville Midland and the Southern Rail-
road. Mineral springs in the vicinity and
is a popular summer and health resort.
HOME HELPER— Monthly. Family-Mail
Order. Established 1911. The Helper Pub-
lishing Co., publishers. Subscription, 20
cts.; claimed average circulation for first
six months 1914, 5,000; 16 pages. 4 columns;
length of columns, 18 in.; width, 2% in.
Advertising rates, 42 cts. an inch. Classi-
fied, 1 cent per word.
MACON — Population 40,665. On Ocmulgee
River and 6 railroad lines. Is in the heart
of the famous peach belt, being the dis-
tributing point for said product. Has a
vast trade in cotton of which 150,000 bales
were received in 1912, and of which prob-
ably 50,000 bales are used in their cotton
mills. Is the largest brick market in the
South, having an annual out-put of 100,-
000,000. Manufactures also include machine
shops, sash and blind works, railroad re-
pair shops, iron and brass foundaries, fer-
tilizer, wagon and harness factory, cotton
seed oil and products and saw mills. Com-
bined pay rolls of the various industries
amounting to more than $500,000.00 per
month. Seat of Mercer University; Pio
Nono College, Wesleyan Female College,
Georgia Academy for the Blind, St. Stan-
GEORGIA
if.lniis College (Catholic), M. De Sales
Academy (Catholic), two Business Colleges
and five institutions for colored people.
Postoffice receipts for the year 1913, $171,-
781. S2. Bank clearings for year 1913
amounted to $212,292,211.44. Annual value
of manufactured products, $18, 669. 000. OU.
NEWS — Every evening except Sunday.
Democratic. Established 1884. Macon News
Printing Co., publishers. Subscription, $5,
sworn average circulation for year ending
March 31, 1914, 12,606* net paid; 10 to 24
pages, 7 columns; length of columns, 20 in.;
width, 2% in. Can use matrices.
Advertising rates, 4 cts. a line; 1,400 lines
or more within one year, 3 cts. a line; fuu
position, %c. per line, extra. Classified, Ic. per
word. Reading notices, i^ica, 40 cts. a line;
brevier, 20 cts. a line.
TELEGRAPH — Every morning, including
SUNDAY. Democratic. Established lsz6.
Macon Telegraph Publishing Co., publishers.
Subscription, daily and Sunday, liy mail, $5;
by carrier, $7 ; sworn average circulation for
1913, daily, 16,594*; Sunday, 18.316*; daily,
12 to 16 pages (Sunday, 4(3 to 60 pages), 7
columns; length of columns, 20 in.; width, 2i/6
in. Can use matrices.
Advertising rates, agate, 5 cts. a line;
2,000 lines, 4 cts. a line; full position, 14 c. a
line extra; minimum space, 7 lines. For each
column in width, advertisements must be at
least one inch deep. Classified, Ic. a word
Reading notices, 20 cts. per count line, with
discount on 1,000 lines or over.
SAVANNAH — Population 65,064. On Savan-
nah River and 6 railroads. Port of entry,
lias fine harbor and is the leading commer-
cial city of Georgia. Very large coast and
foreign trade; the largest trade of any
city in the world in shipping naval stores
also in manufacture and shipping of ferti-
lizers and second largest trade of any city
in the United States in shipment of cotton;
also does an immense shipping business in
early fruits and vegetables; likewise lum-
ber, barrels, boxes and veneers, brooms,
buggies, cotton seed products, paints, soap,
rosin, oil, and printing ink, hides and wool.
Annual value of manufactured products,
$15,000,000.00. Bank clearings during
1913, $280,538,512.00.
NEWS — Everv morning including SUN-
DAY, and SEMI-WEEKLY, Mondays and
Thursdays. Democratic. Established 1850.
Morning News Co., publishers. Subscription,
daily, $8; weekly, $1; claimed average circu-
lation for year 1913. daily, 13,196 net paid;
Sunday 19,498; weekly, 5,000; 8 pages, 7 col-
umns; length of columns, 21 in.; width,
2Vs in.
Advertising rates, daily or Sunday, 10 cts.
per agate line. Open space within one year,
42
NELSON CHESMAN & CO.'S RATE BOOK.
GEORGIA
250 lines, 8 cts.; 500 lines, 7 cts.; 1,000
lines, 6 cts. a line; 2,500 lines, 5 cts.; 5,000
lines, 4 cts.; 10,000 lines, 2 cts. a line. Posi-
tion 10 and 25% extra. Reading notices,
20 cts. per minion line; 20, 33% and 50%
discount on 26, 52 or 104 insertions respec-
tively. Classified (minimum, Sunday 25 cts.
or daily, 15 cts.), Ic. per word. Twice-a-week,
display, 5 cts. per line. Discount, 20, 33%
and 50% on 26, 52 or 104 insertions re-
spectively.
PRESS — Every evening, except Sunday,
Establihed 1892. Democratic. Pleasant A.
Stovall, publisher. Subscription, $5; sworn
average circulation for six months prior to
April, 1914, 11,892* net; 12 to 20 pages, 7
columns; length of columns, 21 in.; width,
2% in. Can use matrices.
Advertising rates, agate, 3 cts. a line, flat;
preferred position, 10 and 25% extra. Class-
ified, Ic. a word. Reading notices, 10 cts. a
line.
See advertisement on page 487.
THOMPSON — Population 2,151. On Georgia
Railroad. Cotton, sweet potatoes, peaches
GEORGIA
and grain largely grown ; has large cotton
factory and cotton seed oil mill and most
extensive shipments of cotton and fruit.
JEPFERSONIAN — Every Thursday. Rural.
Literary. Established 190G. Thos. E. Watson,
editor and publisher. Subscription, $1;
claimed average circulation for 1913, exceed-
ing 50,000, 20 to 24 pages, 4 columns; length
of columns, 13 in.; width 2% in. Forms close
Saturday preceding.
Advertising rates, agate, 10 cts. a line.
Classified, 2 cts. a word.
WATSON'S MAGAZINE — Monthly (1st).
Literary. Established 1907. The .Jeffersonian
Publishing Co., publishers. Claimed average
circulation for year 1913, exceeding $50,000
Subscription, $1; 100 pages, 2 columns;
length of columns, 8% in.; width, 2% in.
Forms close 15th preceding month.
Advertising rates, agate 25 cts. a line; one
page, $50; V4, or % pages, pro rata. Classi-
fied. 5 cts. per word.
IDAHO
BOISE — Population 17,358. Capital and com-
mercial center of Idaho. On Boise River
and Oregon Short Line R. R. Wholesale
center for large irrigated section. Shipping
point for lumber, fruit, wool and hides. U.
S. Arrowrock Dam supplies water for
200,000 acres of land leading industries are
creameries; cigar, candy, broom, trunk,
shirtwaist, harness, apiary (bee-keeping),
supply and canning factories; quarries;
cement, soap, sweeping compound, brick
bunting, tent and awning works; bakeries;
packing houses; coffee roasting plants;
Ijreweries, foundries and machine shop. U.
S. Assay office. Land ofiice. State peniten-
tiary and Soldiers' Home located here.
C.VPITAL NEWS — Everv evening except
Sundav, and SUNDAY MORNING. Independ-
ent. Established, 1901. Capital News Pub-
lishing Co. Ltd., publishers. Subscription,
$6; claimed average circulation for year 1913,
9,964; daily, 8 to 16 pages, Sunday, 26 to 36
pages, daily and Sunday; 7 columns; length
of columns, 20 in.; width 2% in. Can use
matrices.
Advertising rates, 4 cts. a line; on yearly
contract, 2,500 lines, 3% cts.; 5,000 lines
or more, 3 cts. a line. Preferred position,
25% additional. Classified, Ic. a word. Read-
ing notices, minion, 20 cts. a line first time;
10 cts. each subsequent insertion.
IDAHO FARMER — Semi-Monthly (1st and
15th). Agricultural. Established 1914.
Northwest Farm Press Co., publishers. Sub-
scription 50c. Guaranteed average circu-
lation for 1914-15, 10,000. 20 pages, 4
columns, length of columns, 14 in., width 2 Vc.
in. Can use matrices. Forms close 15th of
month preceding and 1st of month of publi-
cation.
Advertising rates, agate, 7c a line. In
combination with WASHINGTON FARMER
and OREGON FARMER, 23c a line.
IDAHO STATESMAN— Every morning in-
cluding SUND.A.Y. Republican, Established
1864. Statesman Printing Co., publishers.
Subscription, $7; sworn average circulation
for si.x months prior to April 1914, daily, 12,-
610* net paid; Sunday, 12,588* net paid;
8 to 36 pages, 7 columns; length of columns,
21 in.; width, 2% in. Can use matrices.
Advertising rates, agate, 4 cts. a line; 1,000
lines, 3% cts.; 5,000 lines, 3 cts.; 10,000
lines, or more, 2% cts. a line. Preferred posi-
tion, 10 and 25% extra. Reading notices,
20 cts. per count line. Classified, Ic. a word.
ST. ANTHONY— Population 1,238. Located
40 miles from Idaho Falls on the Oregon
Short Line Railroad. Farming and fruit
growing being engaged in quite extensively
througliout the surrounding territory.
WESTERN FARMERS' REVIEW — Every
Thursday. Agricultural. Irrigation. Estab-
lished 1895. Capital News Publishing Co.
(Ltd.), publishers. Subscription, $1.50;
sworn average circulation for year ending
April, 1914, 7,207* net paid; 12 pages, 7
NELSON CHESMAN & CO.'S RATE BOOK.
43
IDAHO
columns ; length of columns,
2% in. Can use matrices.
20 in.; width,
Advertising rates, .50 cts. an inch.
CALDWELL — Population 3,543. On Oregon
Short Line R. R. (Harriman System). De-
voted entirely to farming, stock raising and
fruit growing ; winter apples being the
main fruit crop, which are unexcelled any
place in the world and of which there are
thirty thousand acres of orchards, coming
into bearing together with a large acreage
of old orchards. Center of rich agricultural
and grazing country and Boise-Payette Ir-
rigation projects. Educational center of
South Idaho, being the home of the Col-
lege of Idaho. Is County Seat of Canyon
IDAHO
County, richest and most populous county
in state.
GEM STATE RURAL AND LIVE STOCK
JOURNAL— Monthly. Agricultural. Live
Stock. Established 1895. Gem State Rural
Publishing Co. Ltd., publishers. Subscrip-
tion, $1 ; claimed average circulation for last
si.x months, 1913, $18,104*; 40 pages and
cover, 4 columns; length of columns, 12 in.;
width, 2 Vs in. Forms close 15th of preceding
month.
Advertising rates, agate (minimum charge,
$1); 7 cts. a line, flat; full page (672 lines),
j $47.04; V2 page, $23.52; inside front cover
or outside back cover (two colors), 100%
I extra. Special position inside, 25% extra.
j Readers, 20 cts. a line. Classified, 5 cts. a
! word.
ILLINOIS
ALTON — Population 17,538. Located 25
miles north of St. Louis, Missouri, on
Mississippi rivei', Chicago & Alton, Cincin-
nati, Chicago & St. Louis, and Chicago,
Burlington & Quincy railroads. Consider-
able river trade and is a distributing point
for agricultural produce. Extensive lime
and building stone quarries in vicinity.
Other industries are: Flour and paper
mills; glass, agricultural and carriage
works; oil, mining tool and ice plants.
Seat of ShurtlefE College, Ursuline AcaOemy,
Monticello Seminary and Western Military
Academy. Annual income from the various
industries, approximately, $30,000,000.00.
TELEGRAPH — Every evening except Sun-
day. Republican. Established 1836. Tele-
graph Publishing Company, publishers. Sub-
scription $5.20. Sworn average circulation
for six months prior to April, 1914, 4,557*
net paid: 8 pages, 7 columns; length of col-
umns, 20 ?4 in.; width, 2% in. Cannot use
matrices.
Advertising rates, 15 cts. an inch. Com-
position, 5 cts. an inch additional. Special
position, 10 or 20% extra. Locals 5 cts. a
line.
AURORA — Population 29,807. Located in
the center of what is claimed to be the
finest farming land in the world; on 6 rail-
roads and is the center of an interurban
system extending in every direction. Three-
fourths of street mileage are paved. Main-
tains its own lighting plant; likewise
its own water works, supplying every
part of the city from six artesian wells.
Manufactures include large cotton and flour
mills, machine shops, scraper and dumpers,
pumping and conveying machinery, carriage,
sash and blind factories, garment, corsets,
silver ware, brass ware, automobile, pneu-
matic and electric tools, soda fountain,
motorcycle and door hanger factories; also
locomotive car shops of the C. B. & Q. R. R.
Annual value of manufactured products,
$18,000,000.00. Bank clearings during the
year 1913, approximately, $35,000,000.00.
BEACON-NEWS — Every evening except
Sunday. Progressive. Established 1846. Au-
rora Beacon Publishing Co., publishers. Sub-
scription, $3; detailed average circulation for
year ending April, 1914, 15,414*; 12 to 20
pages, 8 columns; length of columns, 21 in.;
width, 2 in. Can use matrices.
Advertising rates, 50 cts. an inch, flat; on
contract, 35 cts. an inch; any required posi-
tion 25% extra. Composition, 5 cts. an inch
extra. Classified, 25 words or less,_ 25 cts. ad-
ditional words, Ic. a word. Reading notices,
15 cts. per count line, flat.
BLOOMINGTON — Population 25,768. 4 steam
and 2 electric railways. Coal mining ex-
tensively carried on and breeding of fine
horses and imported stock largely engaged
in. Great horse market; annual sales, $1,-
100,000.00. Annual pay roll of $4,500,-
000.00 divided among 75 manufacturing es-
tablishments and factories, including ma-
chine shops of the C. & A. Ry., which em-
ploys more than 2,000 men. Seat of Il-
linois State Normal School and Illinois
Wesleyan University. Annual value of
anufactured products, $4,000,000.00. Bank
clearings during 1913, $36,827,855.60.
BULLETIN (The) — Every evening except
Saturday and Sunday, SUNDAY MORNING.
Democratic. Established 1881. Braley &
O'Donnell, publishers. Subscription, $5;
sworn circulattion for six months ending
44
NELSON CHESMAN & CO.'S RATE BOOK.
ILLINOIS ILLINOIS
March, 1914, daily and Sunday, 7,172*; daily,
8 to 16 pages; Sunday, 16 to 24 pages, 7 and
8 columns; length of columns, 20% in.; width,
2Vs in. Can use matrices.
Advertising rates, agate, 2 V4 cts. a line;
1,400 lines within one year, 2 cts. a line;
7,000 lines, 1 1/^ cts.; 14,000 lines, 1% cts.
a line; when matrices are used, 2 cts. an inch,
or when composition is required, 5 cts. an
inch additional. Preferred positions, 15 and
20% extra. Classified. Ic. a word, first in-
sertion; %c. each subsequent insertion.
Personals and mediicine notices, 2 cts. a word.
Reading notices, 25 cts. a line; 300 lines, 15
cts.; 1,000 or more lines, 12 V^ cts. a line;
telegraphic, 25 cts. a line.
PANTAGRAPH — Every morning except
Sunday. Republican. Established 1846. The
Pantagraph (Inc.), publishers. Subscription,
$4; weekly, $1; sworn detailed average cir--
culation for year 1913, 15,922* net paid; 8
to 20 pages. 7 columns ; length of columns,
21 in.; width, 2% in. Can use matrices.
Advertising rates, 1 in., one time, 42 cts.;
one month, 35 cts.; six months, 28 cts.;
8.0. d. 3 months, 35 cts.; 1 year, 28 cts. Open
space used within One year, less than 5,000
lines, 3 cts.; 5,000 lines 21/2 cts.; 10,000
lines , 2 cts. per line. Preferred position,
15 and 25 per cent extra. Reading notices, 20
cts. a line, with discount on 300 lines and
over. Classified, Ic. a word, first insertion;
%c. each subsequent consecutive insertion.
SCHOOL AND HOME EDUCATION —
Monthly (Julv and Augiist omitted). Educa-
tional. Established 1880. The Public School
Publishing Co., publishers. Subscription,
$1.25; circulation — not given by publisher;
64 pages, 2 columns; length of columns, 8 in.;
width, 2V2 in. Forms close on 25th of pre-
ceding month. Can use matrices.
Advertising rates, 1 inch, $3; three months,
$8. five months, $13; ten months (one vear'l.
$24; 2 in., one year, $40; one page, ten
months (one year), $200; position, V4, extra.
Reading notices, 25 cts. per nonpareil line.
CANTON — Population 10,453. On two rail-
roads. At the buckle of the famous Illi-
nois Corn Belt. Trade center for a very
rich farming and mining district. The
liome of the largest plane factory in the
world; other industries include large agri-
cultural implement works, machine shops
and foundry, glove factory as well as brick,
tile and cigars ; a number of coal mines in
vicinity.
LEDGER — Every evening except Sunday.
Independent. Established 1912. Canton
Ledger Co., publishers. Subscription, $5;
sworn detailed circulation for six months
prior to April 1914, 5,167* net paid; 8 to 16
pages, 7 columns; length of columns, 20 V^
in.; width, 2^4 in. Can use matrices.
Advertising rates, 15 cts. an inch; full
position, 20 cts. an inch, flat. Composition, 5
cts. an inch additional. Readers, 12 1^ cts. a
line. Classified, thirty words three times,
25 cts.
See advertisement on page 492.
REGISTER — Every evening except Sunday.
Republican. Established 1890. C. E. Snive-
ly, publisher. Subscription, $3.50; sworn
average circulation, for year ending March,
1914, 5,388* net paid; 10 to 16 pages, 7
columns; length of columns, 21 in. Can not
use matrices.
Advertising rates, agate, 2 cts. a line; on
5,000 line contract. 1 Vs cts. a line. Readers,
I2I/& cts. a line. Classified (minimum 25 cts)
Ic. per word.
CARLINVILLE — Population 3,616. Located
on Chicago & Alton R. R. and is the trade
center for a thriving agricultural district.
Chief industries are tile and monument
works, brick yards and coal mine. Has
natural gas. Blackburn (Presbyterian)
College is located here.
OTWELL'S FARMER BOY — Monthly
(Ist). Youth. Established 1905. Will B.
Otwell, editor and publisher. Subscription 50
cts. Claimed average circulation for year 1913,
40,000; 16 pages, 4 columns; length of col-
umns, 12Vi in.; width, 2% in. Use mat-
rices. Forms close 20th of preceding month.
Advertising rates, 10 cts. a line; $1 an
inch; full page $45.
CHAMPAIGN — Population 12,421. 4 rail-
roads. Headquarters and general offices
Illinois Traction System. In the center of
a fertile farming section. Manufactures de-
voted largely to automobiles, refrigerators,
textile goods, and various kinds of tools.
NEWS — Every morning except Monday and
evening except Sunday, and SEMI-WEEKLY,
Wednesday and Saturday. Independent Re-
publican. Established, Morning 1903; Even-
ing, 1895. E. B. Chapin, editor and pub-
lisher. Subscription, morning, $3 ; even-
ing, $5: sworn average circulation for year
ending March, 1914, 5,952* net paid; semi-
weekly, 3,653 each issue; 12 pages, 7 col-
umns; length of column.s, 20 1^ in.; width,
2% in-
Advertising rates, daily (morning and even-
ing), first insertions, 25 cts. an in.; subse-
quent insertion, 20 cts. Reading notices, 10
cts. per line; subsequent insertions, 7 V2 Cts.
Classified 5 cts. a line. The same rates pre-
vail over the country or semi-weekly edition.
CHICAGO — Population, 1910 census, 2,185,-
283; as estimated July 1, 1914, 2,393,325.
The estimated population of the metropoli-
tan district is 2,572,248, the latter includ-
ing the City of Chicago and the suburbs im-
mediately adjacent to it but not within the
city limits. Chicago is a metropolis of the
first rank and the great central market of
NELSON CHESMAN & CO.'S RATE BOOK.
45
ILLINOIS
the United States. It is the second city in
point of population iu the United States
and the fourth in the world. It is the
greatest railroad center, being the terminus
of twenty-seven trunk lines. The annual
value of manufactured products in 1913
was $1,768,872,000.00. The region around
and which looks to Chicago as the market
of its chief commodities, is an area rich in
mineral resources and the richest area of
the size on earth in the matter of soils.
The city is noted for the magnitude of its
business establishments, industry and trade.
It is a leading market in dry goods, general
merchandise and other manufactured prod-
ucts. It is the foremost distributing
center for grain, provisions and live stock;
a financial center of great importance, the
combined capital, surplus and undivided
profits of its national and state banks be-
ing $1,55,029,724.00 and the depo.sits in
the same amount to $1.059.8.3.3,572.00; the
clearings for 1913 being $16,073,130,524.00.
It has a notable system of public parks
and playgrounds, famous educational and
scientific institutions, e.xcellent hotels and
fine business buildings. It is the seat of
the University of Chicago and the pro-
fessional departments of the Xorthwestern
Universitv.
ILLINOIS
ABENDPOST — Every evening except. Sun-
day, and SONNTAGPOST, Sunday morning.
German. Established 1889. The Abendpost
Co., publishers. Subserijation, $3; sworn
average circulation for year ending March 31,
1914, daily, 48,308* net paid; Sunday, 39,-
570* net paid; 8 to 16 pages (Sunday, 16
to 24 pages), 7 columns; length of columns,
21 V4 in.; width. 2% in. Can use matrices.
Office, 223-225 W. Washington Street.
Advertising rates, agate, 15 cts. a line.
Reading notices, 50 cts. a line. Lowest con-
tract, display, 7% cts. a line. Double col-
umn advertisements must be not less than
50 lines deep. No ads. on first page.
See advertisement on page 435.
ADVANCE — Every Thursday. Congrega-
tional. Established 1867. Advance Publish-
ing Co., proprietors. Subscription, $2;
claimed average circulation for year 1913,
15,543; 32 to 64 pages, 3 columns; length
of columns, 11^4, in.; width, 2% in. Office,
700 East 40th Street.
Advertising rates, agate, 15 cts. a line; six
insertions, or 100 lines, 14 cts.; thirteen in-
sertions, or 250 lines, 13 cts.; twenty-six in-
sertions, or 500 lines, 12 cts.; fifty-two in-
sertions, or 1,000 lines, 11 cts.; back cover
(500 lines), $70. Preferred position, Ic. a
line extra. ,
AGENTS AND
M A G A Z I N E —
and Mail Order.
Agents Publishing
scription, 50 cts;
for year 1913, 10,
length of column,
not use matrices,
preceding. Office,
MAIL ORDER DEALERS
Bimonthlv (1st). Agents
Established 1911. The
Company, publishers. Sub-
claimed average circulation
000 ; 20 pages, 3 columns ;
10 in.; width, 2 1/^ in. Can
Forms close 20th of month
519 .So. Dearborn Street.
Advertising rates, 35 cts. a line; $3.50 an
inch; full page, $50; Vz page, $30; V4.
page, $15. Classified, 3 cts. per word.
AMERICAN — Every evening except Sun-
day. Democratic. Established 1900. Even-
ing American Publishing Co., publishers. Sub-
scription, $3 ; sworn average circulation for
six months prior to April 1, 1914, 355,008*
net paid; 12 to 28 pages, 8 columns: length
of columns, 20 in.; width, 2 1/7 in. Can
use matrices. Office, 326 W. Madison Street.
Advertising rates, agate, 40 cts. a line;
special positions, (minimum space 28 or 42
lines), 45 and 50 cts. a line; pages two or
three or woman's page, 60 cts. a line; medi-
cal advertising, 60 cts. a line. Discount,
2%% on 52 insertions within one year, or
5,000 lines; 5 per cent on 78 times, or 10,-
000 lines; 7^4% on 104 times, or 15,000
lines; 10% on 156 times or 20,000 lines. Ad-
vertisements must occupy 10 lines in space,
single column, run of paper; 42 lines, if in
position to carry above discounts; double
column ads. must not be less than 42 lines
deep; triple columns ads., not less than 75
lines deep; four column ads., not less than
100 lines deep; five column ads., 125 lines
deep ; 6 to 8 columns, not less than 140 lines
deep. Automobile advertising, 35 cts. a line,
less 20% for 2,500 or more lines. Special
and business notices. 50 cts. a line, with dis-
count. Reading notices (except page 1), $2;
first page, $3 a line.
AMERICAN CARPENTER AND BUILD-
ER— Monthly. Trade. Established 1905.
American Carpenter and Builder Co., pub-
lishers. Subscription, $2; sworn detailed
average circulation for year ending March 10,
1914, 42,430* net paid; 176 to 200 pages, 2
columns; length of columns, 10 in.; width,
3 1/4 in. Forms close 20th preceding month.
Can use matrices. Office, 1827-1833 Prairie
Avenue.
Advertising rates, agate, 55 cts. a line; Vs
page, one time, $22.50; % page, $40; %
page, $75 ; one page, $140, with discounts on
three months or longer. Special positions,
back cover, 50%; inside covers or opposite
editorial pages, 25% ; opposite inside or in-
dex or on reading pages in back section,
15%; oiaposite reading in back section, 10%
extra.
AMERICAN CO-OPERATIVE .JOURNAL
— Monthly. Independent. Established 1905.
Co-operative Journal Co., publishers. Sub-
scription, $1 ; claimed average circulation for
year 1913, 10,500; 80 to 112 pages; 3 col-
umns; length of columns, 10 in.; width, 2%
in. Forms close 10th of current month. Can-
not use matrices. Office, 230 LaSalle Street.
Advertising rates, agate, 20 cts. a line;
discount on 3 or more insertions.
AMERICAN EDUCATIONAL REVIEW —
Alonthly. Educational. Inter-Collegiate. Es-
tablished 1879. American Educational Co.,
publishers. Subscription, $1.50; circulation
— not given by publisher; 144 pages, 2 col-
46
NELSON CHESMAN & CO.'S RATE BOOK.
ILLINOIS
ILLINOIS
umns; length of columns, 8 in.; width. 2%
in. Forms close 20th preceding month. Office,
315 Dearborn Sti'eet.
Advertising rates, one inch, one time, $6;
Vi page, $16; Vz page, $28; one page, $50.
AMERICAN FARMING— Monthly (1st).
Agricultural. Established 1906. American
Farming Publishing Co., publishers. Sub-
scription, 25 cts. ; guaranteed average circula-
tion for 1914-5, 80,000; 24 to 44 pages, 3
columns; length of columns, 10% in.; width,
21/4 in. Forms close 20th preceding month.
Advertising rates, 40 cts. a line, flat. Pre-
ferred position, 15% extra; reading matter,
25% additional.
AMERICAN FIELD — E very Saturday.
Sportsmanship. Established 1874. American
Field Publishing Co., publishers. Subscrip-
tion, $4; claimed average circulation for year
1913, exceeding 18,000; 32 pages, 4 columns;
length of columns, 14 in.; width, 2^4 in-
Forms close Tuesday morning preceding. Of-
tice. Masonic Temple.
Advertising rates, display, $2.50 an inch;
one month, $2; three months, $1.92; six
months, $1.54; one year, $1.15 an inch per
time. Classified, 3 cts. a word first inser-
tion; each additional consecutive insertion, 2
cts. a word. Reading notices, $1 a line.
AMERICAN FOOD JOURNAL— Monthly.
Pure" Foods. Established 1906. The Amer-
ican Food Journal, publishers. Subscrip-
tion, $2; claimed average circulation for
1913, 10,000; 36 pages. 2 columns; length
of columns, 9% in.; width, 3 2/7 in. Office,
15 South Market Street.
Advertising rates, $10 an inch; two months,
$15; three months, $20; six months, $35;
one year, $60 an inch.
AMERICAN JOURNAL OP CLINICAL
MEDICINE — Monthly. Medical. Established
1894. The Abbott Press, publishers. Sub-
scription, $2 ; claimed average circulation for
1913, 25,000; 224 pages, 2 columns; length
of columns, 8 in.; width, 2^/4 in. Forms close
15th preceding month. Can use matrices.
Office, 4759 Ravenswood Ave.
Advertising rates, one inch, (-^ page), one
time, $15; Vs page, one time, $20; Vt page,
$30; V2 page, $55; one page, $100. Dis-
counts, 5, 10 and 15% on 3, 6 and 12
months respectively. Classified, $2; for 25
words or less; additional words, 8 cts. each.
AMERICAN JEWELER — Monthly. Trade.
Established 1882. Hazlitt & Walker, pub-
lishers. Subscription, $1; claimed average
circulation for year 1913, 5,000; 56 pages,
2 columns; length of columns, 10% in.;
width, 3% in. Office, 607 South Dearborn
Street.
Advertising rates, iV page (li/^x4 in.), one
time, $2; three months, $5.25; six months,
$10; one vear. $20; Vs page, one time, $4;
14 page, $7; V2 page, $14; one page, $28. !
AMERICAN JOURNAL OP VETERINARY
MEDICINE — Monthly (1st). Veterinary.
Established 1906. D. M. Campbell, D. V. S.,
editor and publisher. Subscription, $2;
sworn detailed average circulation for year
1913, 7,022*; 96 pages, 2 columns; length of
columns, 8% in.; width, 2^3 in. Office, 445
Plymouth Court.
Advertising rates, full page, $25; 3 months,
$70; 6 months, $135; one year, $250; V2
page, $15, $42, $80 and $150; V^ page, $10,
$28, $54 and $100; Vs page, $6, $17, $32 and
$60. respectively, for one, three, six or twelve
insertions. Classified, 25 words, $1 minimum;
additional words, 4 cts. each.
AMERICAN LUMBERMAN — Every Satur-
day. Lumber-trade. Established 1873. Ameri-
can Lumberman (Inc.), publishers. Subscrip-
tion, $4; claimed average circulation for year
1913, 13,450; 112 pages, 3 columns: length
of columns, 13 in.; width, 3 in. Can use
matrices. Office, 431 So. Dearborn Street.
Advertising rates, $3.50 an inch; full page,
$103.50: V2 page, $60; % page. $34.50; Vs
page, $18.50; iV. page, $10.50, with discounts
on two or more insertions.
AMERICAN POULTRY JOURNAL —
Monthly (1st). Poultry. Established 1874.
American Poultry Journal Publishing Co.,
publishers. Subscription, $1: claimed aver-
age circulation for 1913, 65,000; 84 to 252
pages, 3 columns; length of columns, 10 in.;
width, 2'/^ in. Forms close 15th preceding
month. Can use matrices. Office, 542 So.
Dearborn Street.
Advertising rates, agate, 40 cts. a line;
1,000 lines, 35 cts.; 2,000 lines, 30 cts. a
line; by the year, 30 cts. a line; 1,680 lines
or more, for i2 continuous insertions, 28 cts.
a line. Reading notices, 50 cts. a line.
AMERICAN SHEEP BREEDER AND
WOOL GROWER — Monthly. Sheep and Wool
interests. Established 1883. American Sheep
Breeder Co., publishers. Subscription, $1;
circulation — not given by publisher; 68 pages,
3 columns; length of columns, 10 in.; width,
2% in. Office, 9 So. Clinton Street.
Advertising rates, 20 cts. a line.
AMERICAN SWINEHERD — M 0 n t h 1 y.
Swine Raising and Farming. Established 1885.
American Swineherd Publishing Co., publish-
ers. Subscription, 50 cts.; claimed average
circulation for year 1913, 35,000; 64 to 160
pages, 3 columns; length of columns, 10 in.;
width, ZVs in. Forms close first of preceding
month. Office, 443 South Dearborn Street.
Advertising rates, 25 cts. a line. Reading
notices, 50 cts. a line.
AMERICAN TOURIST MAGAZINE —
Monthly (1st). Hotel and Travel. Estab-
lished 1889. American Tourist Publishing Co..
publishers. Subscription $2.50; claimed aver-
NELSON CHESMAN & CO.'S RATE BOOK.
ILLINOIS ILLINOIS
47
age circulation for six months ending July
1914, 6,000; ....pages, 3 columns, length of
columns, 11'/^ in.; width, 2% in. Can not
use matrices. Forms close 20th of month pre-
ceding. Office, 814 Adams Express Building.
Advertising rates, $6 an inch; three months,
$4; six months, $3; one year, $2.50 an inch.
Classitied, 3 cts. per word.
AMERIKAN. See Svornost.
ARBEITER ZEITUNG — Every evening ex-
cept Sunday. FACKEL, Sundays, and VOR-
BOTE, Wednesdays. German. Socialistic. Es-
tablished 1876. Chicago Arbeiter Zeitung
Publishing Co., publishers. Subscription,
daily $3; Sunday, $2; weekly, $2; claimed
average circulation for 1913, daily, 15,000;
Sunday, 24,000; weekly, 4,000; daily, 4
pages; weekly, 8 pages; Sunday, 12 pages;
length of columns, 20% in.; width, 2% in.
Can use matrices. Office, 406 North Clark
Street.
Advertising rates, 10 cts. a line, either edi-
tion. Discounts from 10% on 1,000 lines to
50% on 10,000 lines. Classified, Ic. a word.
Reading notices, 30 and 50 cts. a line, with
discounts.
See advertisement on ijage 490.
ARKANSAW TRAVELER (The) — Month-
ly. Semi-Humorous. Established 1880. Sub-
scription, 50 cts.; circulation — not given by
publisher; 16 pages, 3 columns; length of
columns, 12 in.; width, 2% in. Forms close
15th preceding month. Office, Monon Block.
Advertising rates on application.
ASSOCIATED FARM PAPERS— Compris-
ing Farm & Ranch, Dallas, Tex. (Wky.) ;
Nebraska Farmer, Lincoln. Neh. (Wky.) ;
Farmers' Review, Chicago, 111. (Wky.) ; Na-
tional Stockman & Farmer, Pittsburg, Pa.
(Wky.) ; Farmers' Guide, Huntington, Ind.
(Wky.) ; The Washington Farmer, Seattle,
Wash. (S-Mo.) ; California Cultivator, Los
Angeles, Cal. (Wky.) ; Field and Farmer,
Denver, Colo. (\Vky.) ; Oregon Farmer. Port-
land, Ore., (S-Mo.) Farm Engineering, Spring-
field, O. (Mo.). Idaho Farmer, Boise, Ida.
(S-Mo.). Combined detailed circulation, 582,-
500.
Advertising rates for complete list $2.72 a
line.
BALKAN WORLD — Every Thursday. Croa-
tian-Independent. Established 1911. John
R. Ralandech, editor and publisher. Subscrip-
tion, $1; claimed average circulation for year
1913, 1,200 net; 8 pages, 7 columns; length
of columns, 22 in.; width, 2% in. Office, 518
So. Canal Street.
Advertising rates, 56 cts. an inch, with
discount for time and space.
BALTIMORE & OHIO EMPLOYES'
MAGAZINE — See Baltimore, Md. Also see
advertisement on page 430.
BANKER — Every Saturday. Financial. Es-
tablished 1898. Harry Wilkinson, publisher.
Subscription, $5; circulation — not given by
publisher; 48 pages or more, 3 columns;
length of columns, 12 in.; width, 18 ems.
Can use matrices. Forms close Wednesday
preceding. Office, Monadnock Building.
Advertising rates,
• ; y*
$60.
$2 an in.; % page,
$12.50; i/i page, $17.50; V2 page, $30; full
page
BANNER OP GOLD— Bi-Monthly. Tem-
perance. Literary. Esta'blished 1892. Sub-
scription, 50 cts.; claimed aveiage circulation
for six months ending Marcli. 1914, 25,850; 16
pages, 3 columns; length of columns, 13% in.
Office, 79 West Monroe Street.
Advertising rates, agate, 20 cts. a line;
three months, or 500 lines, 18 cts.; six
months, or 1,000 lines, 16 cts.; nine months,
or 1,500 lines, 14 cts.; one year, or 2,000
lines, 12 cts. a line. Minimum space, 5 lines.
BASEBALL WORLD — Everv Saturday.
Sporting. Established 1914. Base Ball World
Publishing Co.. publishers. Subscription, $2;
claimed average circulation for first three
months of existence, 15,000: 8 pages; 7 col-
umns; length of columns, 22 in.; width, 2%
in. Can use matrices. Office, 508 N. Dear-
born Street.
Advertising rates, agate, 20 cts. a line, flat.
BECKWITH
New York City.
INTERSTATE LIST — See
BELL TELEPHONE NEWS — Monthly.
(1st.) Telephone Employes. Established 1911.
Amory T. Irwin editor and publisher. Sub-
scription $2. (Free to employes), claimed
average circulation for year 1913, 35,000, 34
pages, 3 columns, length of columns 10 in.
width 2% in. Can use matrices. Forms close
20th of month preceding. Office, Bell Tele-
lihone Building.
Advertising rates full page $80; V2, % or
Vs page pro rata.
BENJAMIN & KENTNOR CO.
See advertisement on page 497.
BEOBACHTER AND POST — Every Friday.
German. Independent. Established 1877. Beo-
bachter Publishing Co. (Incorp.), publishers.
Subscription, $1.50; claimed average circu-
lation for year 1913, 4,500; 12 to 16 pages,
7 columns; length of columns, 19% in.;
width, 21/3 in. Office, 179 W. Washington
Street.
Advertising rates, agate, 3 cts. a line,
with discount of 33%% on yearly contracts.
Sec advertisement on page 498.
BETTER FARMING! — Monthly. Agricul-
tural. Established 1877. Farm Press Publish-
ing Co., publishers. Subscription, 25 cts.;
sworn average circulation for nine months
prior to May 1914, 327,342* net paid; 24
to 32 pages, 4 columns; length of columns,
12% in.; width, 2i/4 in. Forms close 20th
48
NELSON CHESMAN & CO.'S RATE BOOK.
ILLINOIS
preceding: month. Can not use matrices. Office,
141 West Ohio Street.
Advertising rates, -igate, $1.50 a line full
page (700 lines), .$900; back cover $9.50. Pre-
ferred position, 25% extra. Advertisements
set as reading matter, 50% e.xtra.
BIZ BOZY. Weekly or Sunday edition of
Dziennik Ludowy, which see.
BLACK DIAMOND — Every Saturday. Of-
ficial organ of the Coal Industry. Established
1885. Subscription, $3; claimed average cir-
culation, for year 1913, 11.374: 52 pages, 4
columns; length of columns, 12 in.; width,
21/4 in. Office, Manhattan Building.
Advertising rates, one inch, one month, $6;
three months, $17; six months, $32; one
year, $60. .
BLADET — Every Tuesday. Swedish. Un-
denominational. Established 1877. Chicago
Bladet Publishing Co., publishers. Subscrip-
tion, $1.50; claimed circulation for year 1913,
exceeding 11,000; 8 i)ages, 7 columns: length
of columns, 20% in.; width, 2'u in. Office,
3259 North Clark St.
Advertising rates, 75 cts. an inch.
BLL'E BOOK ISIAGAZINE — Monthly. (1st
of preceding month). Short stories and stage
pictures. Established 1905. The Story-Press
Corporation, publishers. Subscription, $1.50;
circulation — not given by publisher; 224
pages, 2 columns; length of columns, 8 in.;
width, 2% in. Forms close 12th of second
preceding month. Office, North American
Building.
Advertising rates, agate, $1 a line; full
page, $200; V&, % and 1/2 pages, pro rata;
facing contents $250 per page; 2d or 3d
cover or facing same, $250; facing title page
of Art section, $250; facing last page of read-
ing, $300; back cover page, $1,000. Classified
(minimum, 4 lines), same as display with dis-
count on 6 months or longer. Combination
rate including The Red Book Magazine, and
Green Book Magazine, $250 a ijage additional
and pro rata for %, 14 or Vs pages.
BOYCE'S WEEKLIES— See Chicago
Ledger and Saturday Blade Also.
See advertisement on page 457.
BOYS COMPANION — Bi-monthly (15th of
month preceding February, April, June,
August, October and December). .Juvenile.
Established 1913. Kalph O. McGraw, publish-
er. Subscription, 10 cts.; claimed average
circiilation for six months ending .August
1914, 16,000 net; 24 pages, 2 columns,
length of columns, 7 1^ in.; width, 2% in. Can
not use matrices. Forms close 15 days in ad-
vance. Office, 064 37th Street.
Advertising rates, agate, 8 cts. a line; full
page, $16; 1/2 page, $8.
ILLINOIS
1881. Sanders Publishing Co., publishers.
Subscription, $1.; sworn average circulation
for year 1913, 98,040* ; 48 to 72 pages, 4
columns; length of columns, 13 in. width,
2% in. Forms close Thursday preceding.
Office, 542 South Dearborn Street.
Advertising rates agate, 60 cts. a line flat.
BREEDED'S GUIDE — Monthly. Live
Stock. Agricultural. Established 1907. E. C.
Babcock, publisher. Subscription, 50 cts.;
claimed average circiilation for 1913, 11,500
16 to 40 pages, 3 columns; length of col-
umns, 10 in.; width, 2 Vg in. Office, 551
Cottage Grove Ave.
Advertising rates, 20 cts. a line; $2 an
inch, V2 page, $25; 1 page, $50; back
cover, $60.
BREWER AND MALTSTER — Monthly
(15th). Established 1882. Eugene A. Sittig
& Son, publishers. Subscription, $5 ; circu-
lation— not given by publisher; 200 pages,
2 columns; length of columns, 11 in.; width,
31/^ in. Office, 163 West Washington Street.
Advertising rates, Vs page, one time, $10;
14, page, $20; V2 page $40; one jsage, $60;
special notices, $2, for each insertion of 70
words or less; further rates on application.
BREWERS JOURNAL — See New York City.
BRICK AND CLAY RECORD — Semi-
monthly (1st and 3rd Tuesday). Trade. Es-
tablished 1894. Kenfield Leach Company, pub-
lisher. Subscription, $2; claimed average cir-
culation for 1913, 7,526; 13, pages, 2 col-
umns; length of columns, QVz in. width, 3 V&
in. Forms close Friday preceding. Office, 445
Plymouth Court.
Advertising rates, lull page, $69.50; i^ page.
$41.25; Vi page, $25.50; Vs page $14.; I'j
page, $8.75, with discounts on 6, 12 or 24 in-
sertions. Classified (minimun $1), 8 cts. per
word.
BUDD COMPANY (THE JOHN) — See
advertisement on pages 486 and 487.
BREEDER'S GAZETTE — Every Thursday.
Live Stock and Agricultural. Established
BUILDINGS & BUILDING MANAGEMENT
— Monthly (1st). Office building construction,
equipment and operation. Established 1900.
Patterson Publishing Co., publishers. Subscrip-
tion, $2; circulation — not given by publisher;
92 pages, 2 columns; length of columns, 10
in.: width, 3 5/14 in. Office City Hall Square
Building.
Advertising rates, 15 cts. a line; full page,
$65; & page, $36; M page. $25; Vs page,
$15; on yearly contract, full page, $50; Vz
page, $27; % page, $15.
CANADIAN AMERICAN — Every Saturday.
Established 1883. George Sutherland, pub-
lisher. Subscription, $2; claimed average cir-
culation for year 1913, 16,176; 10 pages.
NELSON CHESMAN & CO.'S RATE BOOK.
ILLINOIS ILLINOIS
49
6 columns: length of columns, 19 V& in.;
width, 2% in. Forms close Thursdays pre-
ceding. Can use matrices. Office, 385
Dearborn Street.
Advertising: rates, agate, 15 cts. a line.
Discounts ranging from 10% on .500 lines
to 30% on 5,000 lines and upward. Special
position, 20% extra. Reading notices, 25
cts. a nonpareil line.
CEMENT AND ENGINEERING NEWS^
Monthly (5th). Cement. Construction. Es-
tablished 1896. William Seafert, editor and
jiublisher. Subscription, $1 : claimed average
circulation for year 1913, 7,350; 60 pages, 2
columns; length of columns, 10 V2 in.; width,
3^/2 in. Can use matrices. Forms close 25th
of preceding month. Office, 1117 Schiller
Building.
Advertising rates, full page, $40 ; Va page,
$22.50; 1/4 page, $12.50; Vs page. $7.50.
Outside front cover, 100%; outside back
cover, 50% or on page opposite editorial,
30% additional.
CEMENT WORLD — Monthly. Trade. Es-
tablished 1907. Cement World Publishing Co..
l>ublishers. Subscription. $1 ; claimed average
circulation for year 1913, 18,000; 00 pages;
2 columns; length of columns, 9% in.; width
314 in. Office, 1827-33 Prairie Avenue.
Advertising rates, V» page, one time, $15;
1/4 page $25;' % page $35; full page $60 witli
discounts on three times or more.
CHAMPION OF FAIR PLAY — Every Sat-
urday. Anti-Prohibition. Establislied 1889.
R. .1. Halle, publisher. Subscription, $2;
circulation — not given by publisher; 8 pages,
6 columns. Can use matrices. Office, Schil-
ler Theatre Building.
Advertising rates, agate, 7 cts. a line, with
discount for 1,000 lines and over. Reading
notices, 35 cts. a line.
♦CHICAGO LEDGER — Everv Saturday.
Literary and Family. Established 1872. W.
D. Boyce Co., publishers. Subscription, $1 ;
circulation in combination with SATURDAY
BLADE, proved and guaranteed. 1,250,000*;
20 to 36 pages, 4 columns; length of col-
umns, 13% in.; width, 2% in. Can use mat-
rices. Fonns close Tuesday noon of second
week preceding. Office, 500-14 N. Dearborn
Street.
Advertisements must include the SATUR-
DAY BLADE, and CHICAGO LEDGER;
combination rate, $2.50 per agate line. Class-
ified, 30 cts. per word.
See advertisement on page 457.
CHICAGOER PRESSE— Every evening ex-
cept Sunday; WESTEX, Sunday; STAATS-
*Proof of circulation on file at this office.
FARM-ZEITUNG, weekly, which see. German
Independent. Established 1871. Illinois Pub-
lishing Co., publishers. Subscription, $3;
circulation — not given by jiublisher; 10 pages,
7 columns; length of columns, 22 in.; width,
2% in. Can use matrices. Office, 24-28 So.
Fifth Avenue.
Advertising rates, agate, 14 cts. a line;
educational, hotel, slimmer and winter re-
sorts and publishers' announcements, 7 cts.
a line, with discount on 5,000, 10,000 and
20,000 line contracts. Reading notices, $1 a
count line.
CHRISTIAN CENTURY — Every Thursday.
Disciples of Christ. Established 1884. The
New Christian Century Co., publishers. Sub-
scription, $1.50; circulation — not given by
publisher; 24 to 32 pages, 3 columns; length
of columns, 11% in.; width, 2% in. Can use
matrices. Office, 700 East Fortieth Street.
Advertising rates, agate, 10 cts. a line.
Discount, 6 times, or 100 lines, 10%; 13
times, or 250 lines, 20%; 26 times, or 500
lines, 30%: 52 times, or 1,000 lines, 40%.
Minimum space, 5 lines; ^, page, one time,
$11.25; 1/2 page, $20; one page, $35.
CHRISTIAN WITNESS AND ADVOCATE
OF BIBLE HOLINESS — Every Thursday.
Holiness. Established 1871. Christian Wit-
ness Co., publishers. Subscription, $1; circu-
lation— not given by publisher; 16 pages, 4
columns: length of columns, 14 in.; width,
21/8 in. Office, 151 Washington Street.
Advertising rates, 15 cts. per agate line.
Discount, three months, 10%; six months,
20%; nine months, 30%; twelve months,
40%. Reading notices, 25 cts. per line.
CHRISTIAN WORKER'S MAGAZINE —
Monthly (1st). Religious. Established 1896.
The Moody Bible Institute of Chicago, pub-
lishers. Subscription, $1; claimed average
circulation for year 1913, 11,555; 68 pages, 2
columns; length of columns, 8 in. Forms
close 15th preceding month. Office, 163 In-
stitute Place.
Advertising rates, agate, 10 cts. a line;
per inch, $1.35.
CITIZEN — Everv Saturday. Irish Interests.
Established 1882. Chicago Citizen Co., pub-
lishers. Subscription, $2 ; circulation — not
given by publisher; 8 pages, 6 columns;
length of columns, 19 14 in., width, 2Vs in.
Can use matrices. Office, 511-512 Unity
Building, 127 N. Dearborn Street.
Advertising rates, 10 cts. per agate line,
with discounts.
Our Cont-r-act Service men are not novices — nor will they try to sell
you advertising. Their whole business is to serve yon.
50
NELSON CHESMAN & CO.'S RATE BOOK.
ILLINOIS
ILLINOIS
CIVIL SERVICE NEWS — Every Thursday.
Public Employes' Interests. Established 1908.
Subscription, $2. The Merit Corporation, pub-
lishers, sworn average circulation for first six
months 1914, 9,62.5*; 181/2 pages, 5 coluains ;
length of columns, 17% in.; width, 2 i/i in.
Can use matrices. Office. 166 W. Washington
Street.
Advertising rates, 84 cts. per inch; on
yearly contracts, 71 in., 77 cts.; 143 in., 70
cts.; 214 in., 63 cts.; 357 in. or more 56 cts.
an inch. Special positions 15 and 25% extra.
Reading notices, 10 cts. a line. Classified
(minimum 3 lines), 5 cts. a line.
COLUMBIAN AND WESTERN CATHOLIC
— Every Friday. Religious, K. of C. Es-
tablished 1867. Columbian Publishing Co.,
publishers. Subscription, $1.50; claimed aver-
age circulation for year 1913. 20,000; 16 to
24 pages, 4 columns; length of columns, 14
in.; width, 2^4 in. Can use matrices. OiBce,
140 South Dearborn Street.
Advertising rates, agate, 20 cts.; on yearly
contracts, 1,000 lines, 15 cts.; 2,500 lines, 14
cts.; 5,000 lines, 12 cts.; 10,000 or more
lines, 10 cts. a line. Reading notices, 50 cts.
a line. Classified, $10 per line per year.
COMMERCIAL TELEGRAPHERS' JOUR-
NAL (The) — Monthly. Devoted to the in-
terest of employees in the Commercial
Telegraph service. Established 1903. Sub-
scription, $1; circulation — not given by pub-
lisher; 32 to 64 pages, 2 columns; length of
columns, 8 in.; width, 2% in. Forms close
5th of each month preceding publication.
Office, 324 Dearborn Street.
Advertising rates, $3 an inch; Vs page,
$5.50; 14 page, $10; 1/2 page, $18; 1 page,
$32. Discounts on 3, 6 or 12 insertions.
$15.50; $11.55; $10.50; or $9.38; Vs page.
$12.50; $8.50: $7.75, or $6.67 each insertion
respectively. Front cover, $75 ; back cover.
$60. Special position 10 or 25% extra.
CONTINENT — Every Thursday. Presby-
terian. Established 1870. Oliver R. Wil-
liamson, publisher. Subscription, $2.50;
claimed average circulation for year 1913,
38,147 net; 36 to 72 pages, 3 columns;
length of columns, 111/2 in.; width, 2% in.
Can use matrices. Forms close one week in
advance. Office, 509 So. Wabash Avenue.
Advertising rates, agate, 30 cts. a line,
•with discount of 10, 20 or 33%% on 13, 26
or 52 insertions. Readers, $1 a count line.
Classified, 3 cts. per word. Specified position,
20% extra. Special publishers rates on ap-
plication.
CONTRACTOR — Semi-Monthly (1st and
15th). Contracting. E. H. Baumgartner,
publisher. Subscription, $1 ; claimed average
circulation for year 1913, 6,000; 84 pages, 3
columns, length of columns, 10 in.; width, 2^4
in. Can use matrices. Forms close five days
in advance. Office, 869 Rand McNally Block.
Advertising rates, full page, $50; 6 issues,
$43; 12 issues, $39; 24 issues, $35 each in-
sertion; Vz page, $30; $24; $22 or $20; one
third page, $28: $20.65; $18.76 or $15; Vi
page. $20; $14.50: $13, or $11.46; Vg page,
DAHEIM — Monthlv (1st). German. Home.
Established 1913. Illinois Publishing Com-
pany, Publishers. Subscription, 50 cts.; cir-
culation— not given by publishers; 00 pages,
3 columns; length of columns. 9% in.; width,
2Vs in. Can use matrices. Forms close 10th
of month preceding. Office, 24 South Fifth
Avenue.
Advertising rates, agate, 12 cts. a line; full
page, $45; V2 page, $24; second or third
cover, $50; back cover, $75.
DAIRY PRODUCE — Every Tuesday. Butter,
Egg and Poultry Trade. Chicago Produce Com-
pany (Inc.), publishers. Subscription $1.50;
claimed average circulation for year 1913,
4,222; 34 pages, 4 columns; length of column,
11 in.; -width, 2 in. Can not use matrices.
O.ffice, 136 West Lake Street.
Advertising rates, 50 cts. an inch; full
page, $15; V2 page, $7.50; ^ page, $4.
DEALERS BUILDING MATERIAL REC-
ORD— Monthly. Trade. Established 1907.
Dealers Record Co., publishers. Subscription,
$1; claimed circulation for year 1913, 7,126;
84 pages, 2 columns; length of columns, 10
in.; width, 3% in. Forms close 10th of cur-
rent month. Office, 173 West Jackson Blvd.
Advertising rates, $50 per page; Vi.
page $15.
DENNI HLASATEL — Every morning in-
cluding SUNDAY, and HLASATEL, Semi-
weeklv, Tuesdays and Fridays. Bohemian,
Independent. Established 1891. Denni Hlasa-
tel Printing and Publishing Co., publishers.
Subscription, daily, $5.20; semi-weekly, $2;
claimed circulation for year 1913, daily,
34 500; semi-weeklv, 43,500; 8 to 20 pages,
7 columns; length of columns, 21% m.;
width, 2Va in. Can use matrices. Office,
1545-1549 West 18th Street.
Advertising rates, daily, agate, 5 cts. a line.
Semi-weekly, 75 cts. an inch. Position, 50%
additional.
DETECTIVE — Monthly (1st) Police
Service. Established 1885. Detective Pub-
lishing Co., publishers. _ Subscription, $1;
claimed average circulation for year 1913,
7.500; 8 pages, 5 columns; length of columns,
17 in.; width, 2% in. Cannot use matrices.
Office, 2611 Indiana Avenue.
Advertising rates upon application.
DEUTSCHE WARTE — See Milwaukee.
DOMESTIC ENGINEERING — Every Sat-
urday. Trade. Established 1889. Domestic
Engineering Co., publishers. Subscription,
$2: claimed average circulation for year
NELSON CHESMAN & CO.'S RATE BOOK.
51
ILLINOIS
1913, 10,000; 84 pages, 2 columns; length of
columns, 9% in.; width, 3 Vi in. Office, 445
Plymouth Court.
Advertising rates, -h page, $1; % page,
$15; Vi page, $25; Vz page, $40; 1 page,
$75. Discounts on 3, 6, 12 and 52 insertions.
DUCH CASU. See Svornost.
DZIENNIK LUDOWT — Everv morning ex-
cept Sunday, and WEEKLY BIZ BOZY Sun-
days. Polish. Daily Socialist; weekly Hu-
moristic. Established 1906. Polish. Peoples'
Publishing Co., publishers. Subscription,
daily, $3; weekly, $1.50; claimed average cir-
culation for year 1913, 10,657; weekly, 13,-
133; daily, 4 to 8 pages; weekly, 8 to 12
pages; daily, 7 columns; weekly, 4 columns;
length of columns, daily, 20 in.; weekly, 13
in.; width, 2V& in.
Advertising rates on application.
DRY GOODS REPORTER — Every Satur-
day. Commercial. Established 1871. Dry
Goods Reporter Co., publishers. Subscription,
$3; circulation — not given by publisher;
80 to 250 pages, 3 columns; length of col-
umns, 11 in.; width, 2 1/^ in. Office, 215
South Market Street.
Advertising rates on application.
DZIENNIK CHICAGOSKI — Every evening
except Sunday. Polish. Independent. Demo-
cratic. Established 1890. Polish Publishing
Co., publishers. Subscription, $3 ; sworn
detailed average circulation for six months
ending March, 1914, 24,167*; 8 and 12 to 20
pages, 7 columns; length of columns, 20%
in.; width, 2% in. Can use matrices. Office,
1455-1457 West Division Street.
Advertising rates, agate, 5 cts. a line;
10,000 lines or more, within one year, 4 cts.
a line. Reading notices, 20 cts. per count
line. Classified, help wanted (minimum, 10
cts.), Ic. a word. All other classified (un-
displayed), 2 cts. a word; classified, dis-
jilayed, regular display rate.
DZIEXXIK NARODOWY — Every evening
except Sunday. Polish. Republican. Estab-
lished 1898. Polish National Publishing Co.,
publishers. Subscription, $3; circulation —
not given bv publisher; 8 to 16 pages. 7
columns; length of columns, 20 in.; width,
2% in. Office, 1072 Milwaukee Avenue.
Advertising rates, agate, 4 cts. a line; one
inch, one month, $9; 2 in., one month, $15;
2 in., $20 ; three months, $6 an inch, per
month; six months, $5.50; one year $5; 3
t. a. w., one year, $3.75 an inch, per month;
2 t. a. w., $3.25; 1 t. a. w., $2.75. Read-
ing notices, 25 cts. a line, with discount on
15 lines or more. Classified Ic. a word.
ILLINOIS
EAGLE — Every Saturday. Independent.
Established 1889. Henry F. Donovan, pub-
lisher. Subscription, $2; circulation — not
given by publisher; 12 pages, 7 columns;
length of columns, 22 in. ; width, 2 V4 in. Can
use matrices. Office, 179 W. Washington
Street.
Advertising rates, agate, 20 cts. a line;
500 lines, 12 cts. a line; 1,000 lines, 10 cts.;
one inch, one year, $40.
EARTH (The) — Monthly. Agricultural and
Southwestern Land Interests. Established
1904. A. T. & S. E. Railway Co., publishers.
Subscription, 25 cts.; claimed average circu-
lation for year 1913, 35,000; 16 pages, 4 col-
umns; length of columns, 12% in.; width.
2% in. Office, 1118 Railway Exchange.
Advertising rates, agate, 12 cts. a line.
ELECTRICAL REVIEW AND WESTERN
ELECTRICI.\N — Every Saturday. Electrical.
Established 1882. Electrical Review Pub-
lishing Co., publishers. Subscription. $3;
circulation — not given by publisher; 96 to
180 pages, .2 columns; length of columns. 10
inches; width. SVz inches. Can use matrices.
Office, 608 So. Dearborn Street.
Advertising rates, per page, $75; -fs, Vs,
M and Vz pages pro rata, (minimum space,
4fi page.) Discount on 3 or more pages used
within one year.
ELECTRIC CITY MAGAZINE— Monthly.
Electrical. Established 1903. Electric City
Publishing Co., publishers. Subscription, $1;
average circulation for nine months ending
April, 1914, 60,000; 32 to 44 pages, 4 col-
umns; length of columns, 10% in.; width,
1% in. Can use matrices. Forms close 10th
preceding month. Office, 28 North Market
Street.
Advertising rates, -Ps page (minimum
space), one time, $12.50; Vs page, $20; %
page, $35; Vz page, $60; one page, $100;
back cover, $125; Vz page, $75; 14 page,
$40. Discounts 10 and 20% on 6 and 12
months respectively.
ELECTRICITY & ENGINEERING — Month-
Iv (15th). Operating Engineers and Electri-
cians. Established 1910. Practical Electricity
& Engineering Publishing Co., publishers.
Subscription $1 ; detailed average circulation
January 1913, 18,046; guaranteed for year
1914. 20,000; 60 pages, 2 columns, length
of columns. 10 in.; width, 3% in. Can use
matrices. Forms close 1st of month. Office,
608 So. Dearborn Street.
Advertising rates, V» page, $15; % page,
$20; % page, $35; full page, $60; two full
pages. $100: with discount on 3, 6, or 12
m.ontlis contract. Front cover page, $100;
back cover $75.
See advertisement on page 494.
DZIENNIK ZWIAZKO\^T — Daily edition
of Weekly Zgoda, which see.
ELECTRIC TRACTION — Monthly. Elec-
trical Railroading. Established 1905. Ken-
52
NELSON CHESMAN & CO.'S RATE BOOK.
ILLINOIS
field-Davis Publishing Co., publishers. Sub-
scription, $1.50; claimed average circulation
for year 1913, 5,400; 128 pages. 2 columns;
length of columns, 10% in.; width, 3 in.
Office, Manhattan Building.
Advertising rates, full iiage, $70, 3 months,
$60, 6 months, $46. 12 months, $50. per
insertion; V2 page, $37.50, $32, $26.66 or
$23 per insertion; Vi page $22.50, $18, $16
or $13.33; % page $15, $11, $10 or $8;
iV page $8. $6.50, $5.50 or $4.17 per inser-
tion, respectively. Back cover $100. Want
and For Sale $1 an inch.
ELECTRIC VEHICLES — Monthly (1st.)
Automobiles. Established 1911. Electricity
iL<igazinp Cori>oration," publishers. Subscrip-
tion $1.50. Claimed average circulation for
year 1913, 7,500; 4S pages, 2 columns;
length of columns, 9% in.; width, SVs in.
Forms close 20th preceding month. Office,
Monadnock Building.
Advertising rates, full page, $72; V2 page.
$45; 1/4 page, $25; with discounts on 3, 6,
9 or 12 month contracts. Back cover (two
colors) $100.
EMBALMERS MONTHLY — Monthly. Un-
dertakers. Established 1891. Trade Periodi-
cal Company, publishers. Subscription, $2.
claimed average circulation, for 1913, 8,131;
24 pag<^s, 2 columns; length of columns, 10 1/^
in.; width, 3 in. Office, 608 South Dearborn
Street.
Advertising rates on application.
ENGINEERING & CONTRACTING — Every
Wednesday. Engineering. Established 1891.
Myron C. Clark Publishing Company pub-
lishers. Subscription $2; claimed average cir-
culation for year 1913, 12.727; 110 pages, 2
columns, length of columns 10 in.; width, 3%
in. Can not use matrices. Office, 608 South
Dearborn Street.
Advertising rates, upon application.
EPWORTH HERALD — Every Saturday.
Methodist Episcopal. Established 1890. Jen-
nings & Graham, publishers. Subscription,
$1.; claimed average circulation for year
1913, 100,000; 32 pages, 3 columns; length
of columns, 8j\ in.; width, 2% in. Forms
close two weeks in advance. Can use mat-
rices. Office, 1020 So. Wabash Avenue.
Advertising rates, 50 cents per agate line.
Reading notices, $1 a line. Position, 20 per
cent extra. Minimum space 5 lines. See N.
W. Christian Advocate for combination rate
of the seven Methodist weeklies.
EVANGELISTEN — Every Wednesday . Nor-
wegian Danish. Religious. Established 1889.
Evangelisten Publishing Society, publishers.
Subscription, $1; claimed average circulation
for year 1913. 8.000; 8 pages. 5 columns;
length of columns, 14 inches; width, 2% in.
Advertising rates, 75 cts. an in.
ILLINOIS
EVERYDAY LIFE — Monthly. Literary
and Family. Established 1905. Western
Magazine Co. (Inc.), publishers. Subscrip-
tion 25 cents; guaranteed circulation for
1914. 600.000; from .January 1915, 750,000;
24 pages, 4 columns: length of columns, 12%
in.; width, 2 Ve in. Forms close 15th of pre-
ceding month. Can use matrices. Office,
Hunter Building.
-Vdverti.sing rates, agate, $2.40 a line;
effective .Jan. 1st, 1915, $3 a line. Discount
of 10, 15 and 25% on %, % and full pages,
respectively.
See advertisement on page 459.
EXAMINER • — Every morning including
Sunday. Independent. Established 1900. A
M. Lawrence, publisher. Subscription, by
mail, $3; Sunday, $2.50; sworn average cir-
culation for six months ending March 31,
1914, dailv, 223,814* net paid; Sunday, 524,-
922* net paid; daily, 16 to 20 pages; Sun-
day, 64 to 84 pages, 8 columns; length of
columns, 20 in.; width, 2Va in. Can use
matrices. Office, 146 Franklin Street.
Advertising rates, daily, 30 cts.; Sunday 55
cts. a line; 2,000 lines, daily, 27% cts.; Sun-
day, 50 cts.; 5,000 lines, daily, 25 cts.; Sun-
day, 48 cts.; 10,000 lines, daily, 23 cts.; Sun-
day, 46 cts.; 20.000 lines, daily, 22 cts.; Sun-
day. 42 cts. a line. Time discounts (not al-
lowed if advantage is taken of space dis-
counts) 52 insertions, within one year, one
each week, daily, 25 cts.; Sunday, 48 cts. a
line; 104 insertions, two each week, daily, 23
cts.; Sunday, 46 cts. a line; 156 insertions,
three each week, daily. 22 cts.; Sunday, 42 cts.
a line per time, special positions, 5 and 10 cts.
a line e.xtra. Medical, daily, 40 cts.; Sunday,
75 cts. a line; medical, 5.000 lines, daily,
35 cts.; Sunday, 71% cts.; 10,000 lines,
daily, 30 cts.; Sunday, 67% cts.; 20,000 lines,
daily, 26 cts.; Sunday, 60 cts. a line. Mini-
mum space for position, 28 and 42 lines for
next reading and full position, respectively.
Double column advertisements must be at least
42 lines deep. Publishers, daily, 25 cts. a line;
Sunday, 40 cts.; educational and resorts, daily,
20 cts. a line; Sunday, 30 cts.; automobiles,
daily, 30 cts. a line; Sunday, 50 cts. a line
with discount on 2,500 lines or more. Classi-
fied, help and situations wanted, daily, 10 cts.;
Sunday, 20 cts. a line; business chances, book
bargains, business personals, schools, financial,
instruction, lost and found, partners wanted,
personals, real estate, resorts and miscellane-
ous, daily, 15 cts. a line; Sunday, 30 cts.;
hotels, daily, 15 cts. a line; Sunday, 30 cts.
Reading notices, $1.25 a line; Sunday. $1.75 a
line; first page, daily, $3; Sunday, $5 a line;
business notices, daily, 40 cts.; Sunday. 60
cts. a line.
See advertisement on page 482.
EXTENSION MAGAZINE — Monthly
(20th). Catholic. Established 1906. Subscrip-
tion. $1 ; claimed average circulation for
1913, 162,100; 32 to 48 pages, 3 columns;
length of columns, 11% in.; width, 2% in.
Forms close 5th of preceding month. Office,
632 Sherman Street.
NELSON CHESMAN & CO.'S RATE BOOK.
53
ILLINOIS
Advertising rates, agate, 14 lines or more,
75 cts. a line: one page (480 lines). $3G0;
Vi and V2 pages, pro rata; second and third
cover page, $400; back cover page, $500.
Sec advevtisenienl on page 460.
ILLINOIS
FACKEIj. See Arbeiter. Also.
See advertisement on nage 490.
FACTORY — Monthly. Factory management.
Established 1907. The A. W. Shaw Co. pub-
lisher. Subscription, $2.00; guaranteed
average circulation for 1914. exceeding 17,000;
3 columns to page: length of columns, 10 in.;
■width, 2% in. Forms close 5th preceding
month. Office, Wabash and Madison Avenue.
Advertising rates, $7.50 an inch; 10 in.
within one year, $5.50; 60 in., $5; 120 in.,
$4.70; 360'in., $4.25 an inch.
FARM & HOME — See Springfield, Mass.
FARMERS AND DROVERS JOURNAL
(The) — Every afternoon except Sunday. Agri-
cultural and live stock. Established 1873.
Drover's Publishing Co., publishers. Subscrip-
tion $4; claimed average circulation for first
live months 3 914, 50,658; 6 and 8 pages, 7
columns; length of columns, 211/^ in.; width,
2% in. Can use matrices. Office, Union Stock
Yards.
Advertising rates, agate, 10 cts. a line, with
discounts for time and space. Reading
notices, 25 cents a count line.
FARMERS' REVIEW — Every Saturday.
Agricultural. Established 1877. Subscription,
.$1; detailed average circulation May 1. 1914,
101,118*; 24 to 40 pages, 4 columns; length
of columns, 13 in.; width, 13 ems. Forms
close Monday preceding. Office, 537 South
Dearborn Street.
Advertising rates, agate, 3 lines, or more,
40 cts. per line, flat. Reading notices, non-
pareil, $1.75 per count line. For combina-
tion rate in connection with Pittsburg, Pa.,
National Stockman and Farmer, 80 cts. a line.
For further combination rates see Associated
Farm Papers.
FARM LIFE & AGRICULTURAL EPITO-
MIST — See Spencer, Ind.
FARM IMPLEMENT NEWS — Every Thurs-
day. Trade. Established 1882. Farm Im-
plement News Co. publishers. Subscription
$2. Sworn detailed average circulation for
year ending March, 1914, 9,048*; 44 pages. 4
columns; length of columns. 12 in.; width.
2% in. Cannot use matrices. Forms close
Monday. Office, 701 Masonic Temple.
Advertising rates $2.75 an in.; three in.
$6.45. four in., $8.60, one-eighth page (6 in.)
SI 0.75, one-fourth page $19, one-third page
$24, one-half page $35, full page $65, with
discounts on 4, 13, 26 or 52 insertions.
and City Bonds Co., publishers. Subscrip-
tion, $1; circulation — not given by publisher;
64 pages, 2 columns; length of columns, 10%
in.; width, 3 in. Office, 19 South LaSalle
Street.
Advertising rates, $3 an in.; three months,
$8; six months, $15; one year, $25. Dis-
count for time and space on application.
Classified under state heading, 15 cts. a line
(7 words) ; less than one in., 25 cts. a line.
Reading notices, 50 cts. a line.
FEDERATED RELIGIOUS PRESS — See
Svndicated State Sunday School Magazines.
a'Iso
See advertisement on page 428.
FINE ARTS JOURNAL — Monthly. Arts.
Educational. Established 1889. F. J. Camp-
bell, publisher. Subscription, $3; claimed
average circulation for year 1913, 35,860;
100 pages, 2 columns; length of columns, 8%
in.; width, 2% in. Forms close 15th preced-
ing month. Office, Herald Building.
Advertising rate, agate, 50 cts. a line; one
page, $100 ; V4, and V2 pages pro rata, with
discount of 5, 10 or 15 per cent on 3, 6 or
12 times full page orders.
FLORISTS' REVIEW — Every Thursday
Trade. Established 1907. The Florists' Pub
lishing Co., publishers. Subscription $1
claimed average circulation for year 1913
11,295; 00 pages, 3 columns, length of col
umns 10 in.: width 2''^ in. Can use matrices
Office, 530 Caxton Building.
Advertising rstes upon application.
FRUITMANS GUIDE— See New York City.
FURNITURE JOURNAL — Semi-Monthly
(10th and 25th). Trade. Established 1888.
Trade Periodical Co., publishers. Subscrip-
tion, $2; claimed average circulation for year
1913, 6,897; 00 pages, 2 columns; length of
columns, 10 in. ; width, 3 V2 in. Can use
matrices. Forms close five days in advance.
Office, 608 South Dearborn Street.
Advertising rates, full page, $30 ; six
issues, $27.50; 12 issues, $26.50; or 24
issues, $25 each insertion; V2 page, $16.50,
$15.50, $14.50 or $13.50; Vi page, $10, $9,
$8 or $7; Vs page, $6.25, $5.50, $5 or $4.50
each insertion respectively. Reading notices,
25 cts. a line. Classified (minimum $1), 2
cts. per 'word.
FARM LOANS AND CITY BONDS —
Monthly. Real Estate securities. Farm Loans
GAZET.V KATOLICKA — Every Thursday.
(Polish) Catholic. Established 1871. Polish
American Pub. Co., publishers. Subscription,
$2; circulation — not given by publisher; 12
pages, 7 columns; length of coUimns, 20 ^/^
in.; width, 2% in. Can use matrices. Office,
1163 Milwaukee Avenue.
Advertising rates, 50 cts. an inch. Readers
15 cts. a line. Classified, Ic. per word.
54
NELSON CHESMAN & CO.'S RATE BOOK.
ILLINOIS
GAZETA POLSKA — Every Thursday.
Polish. Independent Republican. Established
1873. Polish-American Publishing Co., pub-
lishers. Subscription, $2; claimed average
circulation for year 1913, 15,000; 16 pages,
7 columns; length of columns, 21 ^/^ in.;
width, 2% in. Office, 1163 Milwaukee Ave.
Advertising rates, $1 an inch. Readers, St
cts a line. Classified, 2 cts. per word.
GLASILO — Every Friday. Slovein-Fra-
ternal and Educational. Established 1907.
Slovenic National Benefit Society, publishers.
Subscription. $1 ; claimed average circulation
for year 1913, 11,200; 8 pages, 6 columns;
length of columns, 19 V^ in.; width, 2% in.
Can use matrices. Office, 2821 South Fortieth
Street.
Advertising rates, 30 cts. an inch; 26 lines,
25 cts.; 52 times, 20 cts. an inch.
GRAIN DEALERS JOURNAL— S e m i-
Monthly (10th and 25th) . Trade. Established
1898. Grain Dealers Journal (Inc.), pub-
lishers. Subscription, .$1.50; sworn average
circulation, in detail, for year ending June,
1914, 6236; 72 pages. 3 columns: length of
columns, 10 in.; width, 2 iy4 in. Forms close
5th and 20th of current month. Office, 315
South LaSalle Street.
Advertising rates, $2.50 an inch; 6 to 10
in., $2.30 per in.; 11 to 20 in., $2.10; 21 to
30 in., $1.90 an inch. Discount on 12 and
24 insertions.
GREEK STAR — Every Friday. Greek. Re-
publican. Established 1904. Peter S. Lam-
bros, publisher. Subscription, $1 ; circula-
tion— not given by publisher; 12 to 20 pages,
6 columns: length of columns, 21 in.; width,
2% in. Office, 600 Blue Island Avenue.
Advertising rates, agate, over 1,000 lines, 6
cts. a line; over 5,000 lines, 5 cts.: over
10,000 lines, 4 cts. a line; one month 90 cts.
an inch; three months. 75 cts; six months
60 cts.; one year 50 cts. an inch, per time.
Classified, 2 cts. a word.
GOLFERS' MAGAZINE — Monthly, Golf.
Established 1902. The Golfers Magazine Co..
publishers. Subscription, $2 ; guaranteed
average circ^ilation for year 1914, 7,500; 100
pages, 2 columns; length of columns, 8 in.;
width, 2 % in. Forms close 5th of current
month. Office, Monadnock Building.
Advertising rates, 45 cts. a line; full page,
$80; 1/4 and Vz pages, pro rata. Discount 5,
10, 15 or 20% on 3, 6, 9 or 12 insertions.
See advertisement on page 450.
GREEN BOOK MAGAZINE (The) — Month
ly. (12th of preceding month). Established
1908. The Story-Press Corporation, pub-
lishers. Subscription, $1.50; circulation —
not given by publisher; 192 pages, 2 columns;
length of columns, 8 in.; width. 2% in.
Forms close 25th of second preceding month.
Office, North American Building.
Advertising rates agate, (minimum 7 lines)
50 cts. a line; per page $100; Vs Vi and % |
ILLINOIS
page pro rata; facing contents, $125; 2d and
3d covers, or facing same, $125; facing title
page, first section, $125; facing last page of
reading $150; back cover page $500. Classi-
fied (minimum 4 lines) same as display with
discount on 6 months or longer. Combination
rate with RED BOOK MAGAZINE and
BLUE BOOK MAGAZINE $350.00 a page
additional; V2, % and 14 page pro rata.
GREGG WRITER — Monthly. Stenographic.
Gregg Publishing Co., publishers. Subscrip-
tion, $1; sworn detailed average circulation
for year ending April 1914, 31,278*; 72
pages, 2 columns: length of columns, 7% in.;
width, 2y2 in. Office, 6 N. Michigan Ave.
Advertising rates V2 inch (minimum space)
one time, $1.50; one inch, $3; M page, $10;
V2 page, $19; one page, $36.
GROCERS' CRITERION — Every Saturday.
Trade. Established 1873. The Grocers'
Criterion Co., publishers. Subscription, $5;
circulation — not eriven bv publisher: 64 pages
and cover, 4 columns: length of columns. 12
in.; width. 2% in. Office, 22nd Street Bridge.
Advertising rates, one inch, one time,
$2.50; 2 times, $4.50. 3 times, $6 50; 4
times, $8; 13 times, $25; 26 times, $37.50;
one year, $55. Reduced rate for larger space.
HEARTHSTONE — Monthly (1st). Family-
Literary. Established The Hearthstone
Co., publishers. Subscrijition, $....; circu-
lation not given by publishers: 00 pages, 4 col-
umns, length of columns, 13 '^ in.; width 2Ve
in. Can use matrices. Forms close 15th of
month preceding. Office, 3357 South Michigan
Avenue.
Advertising rates, agate, 25 cts. a line, full
page, (756 lines), $189; V2 or 14 page pro
rata; fourth cover page (2 colors), $225.
HEMLANDET — Every Thursday. Swedish.
Republican. Established 1854. Hemlandet
Company, publishers. Subscription, 50 cts.;
Claimed average circulation for year 1913,
50,000; 16 to 20 pages, 7 columns; length
of columns, 20 in.; width, 2 1^ in. Can use
matrices. Forms close Saturday preceding.
Office, 357 N. Clark Street.
Advertising rates, agate, 15 cts. a line,
full page (2,030 lines), $300; V2 page,
$150. Classified, 10 cts. a line; Reading
notices, 40 cts. a count line.
See advertisement on page 489.
HERALD — Everv morning including SUN-
DAY. Independent. Established 1854. Chi-
cago Herald Co., publishers. Subscription,
daily. Ic. a copy; Sunday, $2.50; sworn aver-
age circulation for year 1913, daily, 153,746*
net; Sunday, 212,667* net; 12 to 32 pages
(Sunday, 48 pages or more), 8 columns;
length of columns, 21 11/14 in.: width, 2%
in. Can use matrices. Office, Herald Building.
Advertising rates, agate, 40 cts. a line;
1,000 lines, within one year, or 26 insertions,
NELSON CHESMAN & CO.'S RATE BOOK.
55
ILLINOIS
35 cts. a line; 3,000 lines, or 104 times, 30
cts.; 5,000 lines, or 156 times, 26 cts.;
10,000 lines, or 208 times, 24 cts.; 20,000
lines or 312 times, 22 cts.; for position next
to reading. 10 cts. a line, or full position,
15 cts. a line extra. Full page, $550; on
10,000 line contract, $500; on 20,000 line
contract, $450. Reading notices, nonpareil,
$2 a line; 1,000 lines or 26 insertions, read-
ing notices, $1.75; 3,000 lines, or 104 times,
$1.50, $1 or 40 cts.; 5,000 lines, or 156
times, $1.30, 90 cts., or 35 cts.; 10,000
lines or 208 times, $1.20, 80 cts., or 32 cts.;
20,000 lines, or 312 times, $1.10, 75 cts.;
or 20 cts. respectively. Publishers announce-
ments, 25 cts. a line. Educational Institu-
tions, hotels and resorts, 25 cts. a line, with
discount for 30 insertions. Classified, daily,
20 cts.; Sunday, 30 cts. a line. Discount in
Sunday edition furnished on application, min-
imum space for display, 5 lines, in full posi-
tion, 50 lines; for classified advertisements,
2 lines.
See advertisement on page 429.
HIGH SCHOOL LIFE — Monthly. Educa-
tional. Established 1900. Marcus Bernstein,
publisher. Subscription. 50 cts.; claimed
circulation for year 1913, 5,000; 84 pages, 2
columns; length of columns, 8 14 in.; width,
2% in. Office, 81 East Madison Street.
Advertising rates on application.
HOME LIFE — Monthly. Family. Estab-
lished 1900. Home Life Publishing Co.,
publishers. Subscription, 25 cts. sworn aver-
age circulation, for year 1913, 902.261* net;
32 pages, 4 columns; length of columns, 12%
in.; width. 2% in. Forms close 20th sec-
ond preceding month. Office, 141-149 West
Ohio Street.
Advertising rates, agate, $4 a line each in-
sertion; Vi page (175 lines), one time, $665;
% page, $1,302; one page, $2,520; 2nd or
3rd cover page in black, $2,520; in colors,
$2,650; 4th cover page (2 or 3 colors),
$2,850. Reading notices, $4.50 per agate line.
See advertisement on page 454.
HORSEMAN AND SPIRIT OF THE TIMES
— Every Tuesday. Horse Interests. Estab-
lished 1831. Chicago Horseman Newspaper
Co., publishers. Subscription, $2; claimed
average circulation for year 1913. 10.000:
32 pages, 4 columns; length of columns, 14
in.; width, 2Vi in. Office, 538 South Dear-
born Street.
Advertising rates, $3 per inch; 2 in., $2.75
per inch; 3 in., $2.67; 4 in., $2.50; 5 in.,
$2.34; 6 in., $2.25; 7 in., $2.14; 8 in.,
$2.06; 9 in., $2; 10 in., $1.93; 50 in., $1.13;
100 in., 97 cts.; 500 in., 75 cts.; 1,000 in.,
65 cts. an inch.
HORSE REVIEW — Every Tuesday. Sport-
ing. Established 1889. John C. Bauer, pub-
lisher. Subscription, $2 ; circulation — not
given by publisher; 24 pages, 4 columns;
ILLINOIS
length of columns, 12% in.; width, 2% In.
Office, Masonic Temple.
Advertising rates, 1 inch, one time. $3:
one month, $10; three months, $28.15; six
months, $50; one year, $81.25; 2 in., one
time, $5.75; one month, $19.15; three
months, $45; one year, $120; one page, one
time, $62.50.
HOSPODARSKE LISTY — Semi-Monthly
(1st and 15th). Bohemian- Agricultural. Es-
tablished 1898. Bohemian-Benedictine Press,
publishers. Subscription. $1 ; claimed aver-
age circulation for year 1913, 4,946: 20 pages,
4 columns, length of columns, 12 14 in.; width.
2V» in. Can not use matrices. Office, 1637
Allport Street.
Advertising rates, agate, 3 cts. a line, with
discount of 10, 15, 20, 25, or 33% % on con-
tract running 1, 3, 6, 9, or 12 months respec-
tively; also 5, 10, 15, 20, 25, 30, 35, or 40%
on contract aggregating $50, $100, $200,
$300, $400, $600, $800 or $1000 respectively.
Special position, 20 or 25% extra. Reading
matter, 10 cts. a count line.
HOTEL BULLETIN — Monthly (1st). Hotel
Established 1900. Commercial Publishing Co.,
publishers. Subscription. $2 ; circulation — not
given by publisher; 80 pages, 3 columns;
length of columns, 10 in.; width, 2% in. Can
use matrices. Forms close 20th. Office, 951
to 957 Insurance Exchange.
Advertising rates, $4 an inch; Vs page,
$10; 14 page, $17.50; V2 page, $32.50; full
page, $50, with discounts on three, six or
twelve insertions. Cover pages, in two or
more colors, upon application.
HOTEL MONTHLY — Monthly. Hotel and
Catering. Established 1893. John Willy,
publisher. Subscription, $1; sworn detailed
average circulation for year ending May, 1914,
6,216*; 52 pages, 2 columns; length of col-
umns, 8 in.; width, 2% in. Can use matrices.
Forms close 1st of month. Office, 443 South
Dearborn Street.
Advertising rates, I's page, $2.50; Vb page,
$5; 14 page, $10; V2 page, $17.50; full page,
$35. Small want advertisements, fifty words
or less, $1 each insertion.
HOUSEHOLD GUEST — Monthly (Ist).
Mail Order. Established 1912. B. F. Straus,
])ublisher. Subscription, 25 cts.; guaranteed
average circulation for year 1914, 800,000;
circulation in detail, 903,907*; 16 to 40 pages,
4 columns: length of columns, 12% in.; width,
2Vs in. Can use matrices. Forms close 15th
j of the preceding month. Office, 550 North
La Salle Street."
Advertising rates, agate, $3 a line; %
page, $472.50; V2 page, $892.50; 1 page
(700 lines), $1,575; back page, (700 lines
in two colors), $1,680.
1 See advertisement on outside back cover.
56
NELSON CHESMAN & CO.'S RATE BOOK.
ILLINOIS
HOWE, E. C. —
See advertisement on page 496.
ILLINOIS
HUMMER — Monthly (15th). Hotel clerks.
Established 1909. Roland H. Hawks, editor
and publisher. Subscription, $1; circulation
— not given by publisher; 00 pages, 3 col-
umns; length of columns, 10 in.; width, 2%
in. Forms close 10th. Office, 1250 Michigan
Avenue.
Advertising rates, $2.40 an inch; Vi page,
$15; 1/3 page, $20; J^ page, $25; % page.
$30; full page, $40; two-page spread, $75,
with discounts on 3, 6 or 12 insertions. Out-
side back cover, 50% or inside back or front
cover, 25% additional. Special position, 10%
extra.
ICE AND REFRIGERATION — Monthly.
Trade. Estbalished 1891. Nickerson & Col-
lins Co., publishers. Subscription, $2; cir-
culation— not given by publisher; size of type
page, 7%xll in. Office, 431 South Dear-
born Street.
Advertising rates, -^ page, '$10; % page,
$15; Vi page, $20; V2 page, $35; one page,
$60, with discounts on 3, 6 or 12 month con-
tract. Special notices, 50 cts. a line. Class-
ified, $2 for 70 words, or less; 25 cts. for
each additional 14 words.
ICONOCLAST (Brann's) — Monthly. Free
Lance. Established 1890. Iconoclast Pub-
lishing Co., publishers. Subscription, $1;
claimed average circulation for year 1913,
37,000; 16 pages, 2 columns; length of col-
umns, 10 in. Forms close 15th preceding
month. Office, 508 Hearst Building.
Advertising rates, 1 inch, one time, $6; %
page, per time, $16; Vi page, $30; V2 page,
$50; one page, $100.
ILLINOIS CENTRAL RAILROAD MAGA-
ZINE— Monthly (10th). Railroad employes.
Established 1909. Illinois Central Railroad
Co., publishers; subscription, $1.50; free to
employes; claimed average circulation for
year 1913, 55,000; 100 pages, 2 columns;
length of columns, 8 in.; width, 2V2 in. Can
use matrices. Forms close 26th of month pre-
ceding. Office, Central Station.
Advertising rates, agate, 20 cts. a line;
full page, $44.80; V2 page or % page, pro
rata; second or third covers, $75; back
cover, $100.
ILLINOIS FARMER AND FARMER'S
CALL — Semi-monthly (1st and 15th). Agri-
cultural. Established 1880. Illinois Farmer
Co., publishers. Subscription, 40 cts.;
claimed average circulation for nine months
ending May 1, 1914, 59,800; 16 to 32 pages,
4 columns; length of columns, 12% in.;
width, 2% in. Forms close 12th and 27th
preceding date of Issue.
Advertising rates, 22 cts. a line; full page,
(700 lines), $140. Preferred positions, 20%
extra. Reading notices, double display rates.
ILLINOIS MEDICAL JOURNAL — Monthly.
Medical. Established 1899. Committee of the
Illinois State Medical Society, publishers.
Subscription, $2 ; claimed average circulation
for 1913, 6,500; 112 pages, 2 columns; length
of columns, 8 in.; width, 2% in. Can use
matrices. Office, 3338 Ogden Avenue.
Advertising rates, full page, $50; V2 page,
$30; % page, $18; Vs page, $12; t^ page,
$8, with discounts on 3, 6 or 12 month con-
tracts.
ILLINOIS STAATS-ZEITUNG — Every
morning except Sunday. (For Sunday edi-
tion see "WESTEN, and for weekly Bee
STAATS-FARM-ZEITUNG.) German. In-
dependent. Established 1847. Illinois Pub-
lishing Co., publishers. Subscription, $7.50;
circulation — not given by publisher; 8 to 12
pages, 7 columns; length of columns, 22
in. ; width, 2 Vs in. Can use matrices. Office,
24-28 So. Fifth Avenue.
Advertising rates, agate, 15 cts. per line;
educational, hotels, summer and winter re-
sorts and publishers' announcements, 8 cts.
a line. Reading notices, $1 a count line.
INLAND PRINTER — -Monthly (1st).
Typographic. Established 1883. _ Inland
Printer Co., publishers. Subscription, $3;
detailed average circulation for 1913, 17,104;
160 pages and cover, 2 columns; length of
columns, 10 in.; width, 314 in. Can use
matrices. Forms close 10th of preceding
month. Office, 632 Sherman Street.
Advertising rates, $7 an inch; 2x2 in., $9;
Vs page, $18; ^4 page, $28; V2 page, $45;
full page, $75, with discounts on six or
twelve months, 5 or 10% respectively.
INLAND STATIONER — Business Equip-
ment Journal — Monthly (10th). Trade. Es-
tablished 1908. The Inland Trade Press
Co., publishers. Subscription, $1.50; detailed
average circulation for 1913, 5,322; 80 pages,
2 columns; length of columns, 10 in.; width,
31/4 in. Can use matrices. Forms close 25th
of preceding month. Office, 632 Sherman
Street.
Advertising rates, one inch, $4; two in.,
$7; 3 in., $12.50; ^ page, $17; V2 page,
$27.50; full page, $55, with discounts of 5
or 10% on 6 or 12 month contracts. Bead-
ing notices, 75 cts. a line. Wants (minimum,
50 cts.), 25 cts. a line.
INLAND STOREKEEPER — Monthly
Trade. Established 1910. Byxbee Publishing
Co., publishers. Subscription, $2; claimed
average circulation for year 1913, 8,600;
100 pages, 2 tolumns; length of columns, 8
in.; width, 2% in. Forms close 18th of pre-
ceding month. Office, 208 So. LaSalle Street.
Advertising rates, $5 an inch; Vs page, $9;
14 page, $16; V2 page, $29; 1 page, $54;
Discount on 3, 6 and 12 insertions.
MELSON CHESMAN & CO.'S RATE BOOK.
6?
ILLINOIS
INTERNATIONAL SOCIALIST REVIEW
■ — Monthly. Socialist. Established 1900.
Charles H. Kerr & Co., publishers. Subscrip-
tion, $1; claimed average circulation for 1913,
41,833; 68 to 100 pages, 2 columns; length
of columns, 8 in.; -width, 2% in. forms
close 10th preceding month. Office, 118
West Kinzie Street.
Advertising rates, agate, 25 cts. a line;
per page, |50; V^ and % page, pro rata; no
discount for time. No medical copy accepted.
INTER OCEAN AND FARMER — Every
Thursday. Home and Agricultural. Estab-
lished 1872. J. Keeley, publisher. Subscrip-
tion, $1; guaranteed average circulation for
1914-15, 100,000; 12 pages, 8 columns;
length of columns, 21 1/^ in.; width, 2% in.
Can use matrices. OlRce, 57 W. Monroe
Street.
Advertising rates, agate, 23 cts. a line.
Reading notices, 50 cts. a line.
INVESTING FOR PROFIT — Monthly
(1st). Finance and investments. Established
1905. H. L. Barber & Co., publishers. Sub-
scription, $1; claimed average circulation for
1913, 30,000; 16 to 32 pages, 3 cohimns;
length of columns, 10 in.; width, 2% in.
Can use matrices. Forms close 20th of pre-
ceding month. Office, 20-28 West Jackson
Boulevard.
Advertising rates, 25 cts. a line; full page,
$100; Va, Vi. and V2 page, pro rata. Cover
space 25% extra.
IRRIGATION AGE — Monthly. Irrigation.
Drainage. Established 1885. D. H. Ander-
son, publisher. Subscription, $1 ; claimed
average circulation for year 1913, 34,179; 52
pages, 3 columns; length of columns, 9V2 in.;
width, 21/4 in. Can use matrices. Forms
close 2nd of each month. Office, 30 N. Dear-
born Street.
Advertising rates, $5.25 an inch; full page,
$100; V2 page, $55; 14 page, $30; Va page,
$18, with discount on 3, 6, 9 or 12 month
contracts.
ILLINOIS
ISRAELITE — Every Saturday. Jewish.
Family. Established 1854. Leo Wise & Co.,
publishers. Subscription, $2.50; claimed aver-
age circulation for year 1912, 29,500; 8
pages, 7 columns; length of columns, 22 in.;
width, 2^/^ in. Can use matrices. Office, 324
Dearborn Street.
Advertising rates, agate, 5 cts. a line, flat.
ITALIA (L') — Tri-Weekly, Tuesday,
Thursday and Sunday. Italian. Independ-
ent. Established 1886. Oscar Durante,
editor; Hector Durante, manager. Subscrip-
tion, $3 ; average circulation — not given by
publisher; 8 pages, 7 columns; length of col-
umns, 20 in.; width, 21/3 in. Office, 54 West
Harrison Street.
Advertising rates, display, agate, 7% cts.
a line, with discount on 1,000 lines or more.
Reading notices, 25 cts. a count line.
JEWISH COURIER — Every morning ex-
cept Saturday. Yiddish. Established 1887.
M. Ph. Ginzburg, publisher. Subscription,
$3 ; sworn average circulation for year end-
ing March, 1914, daily, 36,874* net paid;
Sunday, 39,765* net paid; 8 to 12 pages, 7
columns; length of columns, 19% in.; width,
2-^s in. Office, 1214 South Halsted Street.
Advertising rates, agate, daily, 5 cts.; one
position 6 cts.; two positions, 7 cts. a line;
twice a week for one year or 10,000 lines,
5%; every other day or 20,000 lines, 10%;
every day or 30,000 lines 15% discount.
Sunday, 6 cts.; one position, 7 cts.; two posi-
tions, 8 cts. a line.
JEWISH LABOR WORLD— Every Friday.
Yiddish Labor. Established 1908. Jewish
Socialist Publishing Assn., publishers. Sub-
scription, $1; claimed average circulation for
1913, 12,000. Can use matrices. Office, 1114
Blue Island Avenue.
Advertising rates, 5 cts. a line; on con-
tract 3,000 lines or more within four months,
3 cts. a line.
JEWISH PRESS — Every morning except
Saturday, and JEWISH PROGRESS, every
Friday. Yiddish. Non-political. Established
1888. Abraham M. Liebling, publisher. Sub-
scription, daily, $3; weekly, $1.50; circula-
tion— not given by publisher; daily or weekly;
8 to 16 pages, 7 columns; length of columns,
211/^ in.; width, 2Vi in. Can use matrices.
Office, 1129-31 South Center Ave.
Advertising rates, 10 cts. a line; over
1,000 lines, 8 cts.; 2,500 lines, 6 cts.; 5,000
lines, 5 cts.; 10,000 lines, 4 cts. a line.
JEWISH STANDARD — Every Saturday.
Jewish-Independent. Established 1907. Sol.
H. Bauer & Sons, publishers. Subscription,
$1 ; circulation — not given by publihser; 8 to
16 Images, 5 columns, length of columns, 18
in.; width, 2l^ in. Can use matrices. Office,
616 Ashland Block.
Advertising rates, 9 cts. a line; 1,000 lines
on yearly contract, 8 cts.; 2,000 lines, 7 cts.;
3,000 lines, 6 cts.; 5,000 lines, 5 cts. a line.
Reading notices, 20 ct.s. a count line; 500
lines, 15 cts.; over 3,000 lines, 12 cts. a count
line.
JEWISH TIMES — Every Wednesday. Yid-
dish-Independent. Established 1912. Jehiel
V). Liebling, editor and publisher. Subscrip-
tion, $1; claimed average circulation for six
months prior to September 1914, 8,500; 8
pages, 5 columns, length of columns, 15% in.;
width 2^2 in. Can use matrices. Office, 2117
West Taylor Street.
Advertising rates, agate, 5 cts. a line, with
discount on 500 lines or more.
JOURNAL — Every evening, except Sunday.
Independent. Democratic. Established 1844.
John C. Eastman, publisher. Subscription,
58
NELSON CHESMAN & CO.'S RATE BOOK.
ILLINOIS
daily, $3 ; sworn average circulation for six
months prior to April 1914, 120,520* net
paid; 14 to 24 pages, 7 columns; length of
columns, 211/^ in.; width, 21/8 in. Can use
matrices. Office, 15-21 South Market Street.
Advertising rates, agate, 30 cts. a line;
next reading, 35 cts.; full position, 40 cts. a
line; 26 times, or 2,000 lines, within one
vear, 24 cts. a line; 52 times, or 5,000 lines,
221/^ cts.; 10,000 lines, 21 cts.; 104 times,
or 15,000 lines, 20 cts; 156 times, or 25,000
lines, 18 cts.; 312 times, or 40,000 lines,
nVz cts. a line. Double column advertise-
ments must be 50 lines deep. Reading no-
tices, $1 a line; first page, $1.50 a line; pub-
lishers, schools and colleges, hotels and re-
sorts, 15 cts. a line, flat.
JOURNAL OF THE AMERICAN MEDICAL
ASSOCIATION — Every Saturday. Medical.
Established 1883. American Medical Associa-
tion, publishers. Subscription, $5; sworn de-
tailed average circulation for year. 1913,
60,710* net paid; 128 to 144 pages, 2 and 3
columns; length of columns, QVz iu- ; width,
2% and 3^4 in. Forms close 10 days in ad-
vance. Office, 535 North Dearborn Street.
Advertising rates, $5.50 an inch ; -^n page,
$9; Vs page, $17.50; % page, $31; Vz page,
$55; one page, $95, with discounts on 3, 6,
13, 26 or 52 time contracts. Classified,
$1.50 for 30 words, or less; 5 cts for each
additional word.
ILLINOIS
KATHOLISCHES WOCHENBLATT — Kvery
Wednesday. German. Catholic. Established
1859. F. X. Brandeckcr, publisher. Sub-
scription, $2; claimed circulation for 1913,
5,300; 8 pages, 7 columns; length of col-
umns, 20 in.; width, 2% in. Can use mat-
rices. Office, 1948 Sedgwick Street.
Advertising rates, agate, 4 cts. a line;
business notices, 15 cts.; classified advertise-
ments, 75 cts. per inch; 1 inch, one
year, $20.
KATOLICHE SLOVENSKE NOVINY —
Every Wednesday, LUDOVY DENNIK. Every
evening. Catholic. Established 1911. Ludovy
Dennik Pub. Association (Inc.), publishers.
Subscription daily, $4; weekly, $3; circula-
tion— not given by publisher; 8 pages, 7 col-
umns; length of columns, 21 in.; width, 2^4
in.
Advertising rates, 35 cts. an inch, with
discounts on 1 or 2 weeks, 1, 3, 6 or 12
month contracts.
KATOLIK — Every Tuesday and Friday.
Bohemian. Catholic. Established 1893. Sub-
scription, $2; sworn average circulation for
year 1913, 9,421*; 8 to 10 pages. 7 columns;
length of columns, 211/^ in.; width, 2y8 in.
Office, 1037 Allport Street.
Advertising rates, agate, 3 cts. a line, with
discounts from 10 to 60% on time, ranging
from two weeks to one year.
LEDGER — See Chicago Ledger.
LIETUVA — Every Friday. Lithuanian. In-
dependent. Established 1892. Lietuva Pub-
lishing Co. (Inc.), publishers. Subscription,
$2; claimed average circulation for 1913,
12,000; 8 pages, 7 columns; length of col-
umns, 22 in.; width, 2^4 in. Office, 3252
South Halsted Street.
Advertising rates upon application.
LIVE STOCK JOURNAL— Monthly. Live
Stock. Established 1868. T. Butterwortn,
editor and publisher. Subscription, $1;
claimed average circulation for year 1913,
25,000; 20 pages, 4 columns; lengtli of col-
umns, 13 in.; width, 2i(i in. Office, Hyde
Park, 55th Street and Lake Ave. Also dated
at Santa Cruz, California.
Advertising rates, agate, 15 cts. a line.
LIVE STOCK REPORT — Every Friday.
Live Stock and Agricultural. Established
1891. Clay, Robinson & Co., publishers.
Claimed average circulation for 1913, exceed-
ing 50,000; 12 pages, 4 columns; length of
columns, 12 in.; width, iVs in. Office, Union
Stock Yards.
Advertising rates, agate, 20 cts. a line.
LIVE STOCK WORLD — Every day except
Sundav. Thursday issue being published as
a WEEKLY''. Live Stock and Agricultural.
Established 1901. A. C. Halliwell. manager.
Subscription, $3; detailed average circula-
tion for year 1913, daily, 46,570*; weekly,
60.535*; 4 to 8 pages. 7 columns; length of
columns, 21% in.; width, 2% in. Can use
matrices. Office, Union Stock Y''ards.
Advertising rates, agate, full position, 10
cts. a line; run of paper, 8 cts. a line; oiv
yearly contract, run of paper, 1,000 lines. 7
cts.; 2,500 lines, 6 cts.; 5,000 lines, 5 cts.
a line; one month, to run not less than twice
a week, IVz cts.; two months, IV4, cts.; three
months, 7 cts.; six months, 6 cts.; nine
months, 5V2 cts.; twelve months, 5 cts. a
line. WEEKLY, display, 8 cts. a line. Read-
ing notices (minion), 25 cts.; five insertions,
20 cts. ; ten insertions, 15 cts. ; twenty in
sertions. 10 cts. a count line. Classified, (
cts. a line.
6
LIVING CHURCH — Every Saturday. Epis-
copal. Established 1878. Young Churchman
Co., publishers. Subscription, $2.50; circula-
tion — not given by publisher; 32 pages, 3
columns; length of columns, 11% in.; width,
2% in. Forms close Monday preceding. Of-
fice, 19 South LaSalle Street.
Advertising rates, agate, 20 cts. a line;
1,000 lines, or 26 times, 15 cts. a line; 2,000
lines, or 52 times, 12 cts. a line; publishers
and schools, 15 cts. a line, unless entitled to
lower rate on yearly contract.
LUDOVY DENNIK — See Katholiche Slo-
venske Noviny.
NELSON CHESMAN & CO.'S RATE BOOK.
59
ILLINOIS
McKINNEY SP'L AGENCY— See adver-
fisonient on page 442.
MAIL ORDER .lOURNAL— Monthly (1st).
Trade advertising. Established 1897. Mail
Order Journal Co., publishers. Subscription,
$1; circulation — not given by publisher; 48 to
80 pages, 2 columns; length of columns, 6%
in. Forms close 2.5tli of month preceding.
Office, Schiller Building.
Advertising rates, agate, 35 cts. a line; M
page, one time, $12.50; Vz page, $25; one
page, $50. Classified, 2 cts. a word. Special
rate for ijublishers and advertising agents
cards.
MASONIC CHRONICLER — Everv Satur-
day. Masonic. Established 1898. The Ma-
sonic Chronicler Publishing Co., publishers.
Subscription, $1; claimed circulation for year
1913, 19.500; 16 to 20 pages, 4 columns;
length of columns, 14 in.; width. 21^ in.
Can use matrices. Office, 431 South Dearborn
Street.
Advertising rates, $1.50 an inch, with dis-
counts on time space contracts. Readers, 15
cts. a line.
MASONIC VOICE REVIEW — Monthly.
Masonic. Established 1845. Wm. H. Gray,
publisher. Subscription, $1.50; circulation —
not given by publisher; 32 pages, 2 columns;
length of columns, TVs in.; width, 2 i/i in.
Forms close 15th preceding month. Office,
265 LaSalle Street.
Advertising rates, $2.25 an inch; 2 in., $4;
V4, page, one time, $7.50; V2 page, $14; one
page, $25. Reading notices, brevier, 25 cts.
a line.
MATHEWS (.JULIUS) LIST— See Boston
Mass.: also.
See advertisement on page 473.
MEDICAL RECORDER — Monthly (15th).
Medical. Established 1890. Medical Recorder
Publishing Co., publishers. Subscription, $2;
claimed average circulation for 1913, 5,900;
144 pages, 2 columns; length of column, 8
in.; width 2% in. Forms close 5th preced-
ing month. Can use matrices. Office, Pull-
man Building.
Advertising rates, $20 a page; V2 page,
$12.50; Vi page, $8; Vs page, |5.
MEDICAL STANDARD — Monthly, Medi-
cal. Established 1887. G. P. Engelhard &
Co., publishers. Subscription, $1 ; claimed
average circulation for year 1913. 9.200; 100
pages, 2 columns; length of columns, 9 in.;
width, 3 in. Can use matrices. Office, 536
South Clark Street.
Advertising rates, 1 inch, one time, $4;
three months, $10; six months, $18; one
ILLINOIS
year, $30; Va page, one time, $8; % page,
$14; % page, $25; one page, $40.
MEN'S WEAR— See New York City.
MERCHANTS RECORD AND SHOW
WINDOW — Monthly. Advertising. Estab-
lished 1897. The Merchants Record Co., pub-
lishers. Subscription, $2; claimed average
circulation for year 1913, 8,624; 80 pages,
2 columns; length of columns, 9%, in.; width,
3 Vi in. Forms close 20th preceding month.
Office, 431 South Dearborn Street.
Advertising rates, iV page, one time, $10;
Va page, $15; V4, page, $20; V2 page, $35;
one page, $60. Discount on three months
or longer.
MILK NEWS— Monthly (1st). Dairy.
Farm. Established 1892. E. J. Fellows, edi-
tor and publisher. Subscription, 50 cts.;
claimed average circulation for year 1913,
15,000; 8 pages, 4 columns; length of col-
umns, 14 in.; width, 2% in. Can use mat-
rices. Forms close 25th of preceding month.
Office, 29 South LaSalle Street.
Advertising rates, 75 cts. an in. for quarter
page or more; less than quarter page $1.25
an inch.
MILLINER— Monthly. Trade. The Mil-
liner Co., publishers. Subscription, $3
circulation — not given by publisher; 2 col
umns to page; length of columns, 10% in.
width, 3% in. Office, corner Quincy and
Market Streets.
Advertising rates on application.
MILWAUKEE RY. SYSTEM EMPLOYES'
MAGAZINE — Monthly (1st). Chicago, Mil-
waukee and St. Paul Ry. System Employes.
Established 1913. Chicago, Milwaukee and
St. Paul R. R. Co., publishers. Subscription,
$1; (Free to employes); claimed average cir-
culation for six months ending June 1914,
45,000; 68 to 100 pages, 2 columns, length of
columns, 8 in.; width, 21/^ in. Can use mat-
rices. Forms close 25th of month preceding.
Office, Railway Exchange Building.
Advertising rates, full page, $75; 6 months,
$65; full year, $60 a page each insertion; Vz
page, $40; $35 or $32.50; % page, $25;
$22.50 or $20 each insertion, on one, six or
twelve time contracts respectively.
MINING AND ENGINEERING WORLD —
Every Saturday. Mining and Engineering. Es-
tablished 1894. Mining World Co., publish-
ers. Subscription, $3 ; claimed average circu-
lation for 1913, 9,250; 124 pages, 3 columns;
length of columns, 10 in.; width, 214 in.
Office, Monadnock Building.
Advertising rates, $40 a page.
The advertisements in the back of this book represent a fund of informa-
tion which no advertiser can afford to ignore.
60
NELSON CHESMAN & CO.'S RATE BOOK.
ILLINOIS
MISSION STUDIES — Monthly. Missions.
Established 1883. Woman's Board of Mis-
sions of the Interior, publishers. Subscrip-
tion, 50 cts.; claimed average circulation for
year 1913, 4,817; 32 pages, 2 columns;
length of columns, 8 in. width 2% in. Office,
1315-19 South LaSalle Street.
Advertising rates, $1 an inch; three months
or longer, 75 cts. an inch; full page, $10; out-
side page, $18.
MISSION WANNEN — Every Tuesday.
Swedish. Undenominational. Established 1874.
Mission Publishing Co., publishers. Subscrip-
tion, $1.50; circulation — not given by pub-
lisher; 8 pages, 7 columns; length of col-
umns, 211/2 in.; width, SVs in. Office, 144
Oak Street.
Advertising rates 75 cts. an inch.
MODERN GROCER — Every Saturday.
Trade. Established 1897. The Modern Grocer
Publishing Co., publishers. Subscription, $2;
claimed average circulation for 1913, 4,500;
32 pages, 3 columns; length of columns, 11%
in ■ width, 2V-> iu- Can use matrices. Forms
close Wednesday. Office, 215 South Market
Street.
Advertising rates, $2 an inch; Vs page, one
time, $10; Vi page, $15; 1/2 page, $27.50;
one page $50. Discount, on 3 months and
longer.
MOTOGRAPHY — Every Thursday. Motion
Picture Trade. Established 1909. Electricity
Magazine Corporation, publishers. Subscrip-
tion, $2; claimed average circulation for 1913,
18,000; 64 pages and cover, 2 columns; length
of 'columns, 9% in.; width, 31/2 in.
Advertising rates, -h page (minimum
space), $7; Vs page, $11; Vi page, $20; V2
page, $35; one page, $60; back cover, $75.
Classified, 5 cts. a word.
MOTOR AGE — Every Thursday. The Class
Journal Co., publishers. Subscription, $3;
sworn detailed average circulation for year
1913 23,372*; 120 pages to 300 pages, 2 col-
umns'; length of columns, 10 in.; width, 314
in. Office, 910 South Michigan Avenue.
Advertising rates, full page, $100 ; V2 page,
$56.50; Vi page, $31.50; Vs page, $18.50,
with discounts on 13, 26 or 52 insertions.
MOTOR FIELD — Monthly (1st). Estab-
lished 1902. Van Sicklen Pub. Co., pub-
lishers. Subscription, $1; claimed average cir-
culation for year 1913, 16,825; 112 pages, 2
columns; length of columns, 10 in.; width, 2%
in. Cannot use matrices. Office, 403 Monad-
nock Bldg.
Advertising rates, Vs page, $25; Vi page,
$40; Vs page $60; one page, $100. Discount
on three or more insertions.
ILLINOIS
MOVIE PICTORI.A.L — Every Saturday.
Illustrated moving picture stories. Cloud Pub-
lishing Co., publishers. Subscription, $4 ;
claimed average circulation for three months
ending August 100,000; 28 pages, 3 columns,
length of columns, 12 in.; width, 2% in. Can-
not use matrices. Office 8 S. Dearborn Street.
Advertising rates, 50 cts. a line.
See advertisement on page 469.
MULTITUDE — Monthly (20th). General
biisiness and financial. Established 1914.
Grlobe Publishing Co., publishers. Subscription,
$1.50; claimed average circulation for three
months ending September 1914, 15,000; 128
pages, 2 columns, length of columns, 8 in.;
width, 2% in. Can not use matrices. Forms
close 10th 01 month. Office, 1203 Manhattan
Building.
Advertising rates, agate, 20 cts. a line;
fiill page (224 lines), $30; V2, Vi orVs page
pro rata.
MUSICAL LEADER — Every Thursday.
Musical and Literary. Established 1895.
Musical Leader Publishing Co., publishers.
Subscription, $2.50; circulation — not given
by publisher; 28 to 42 pages, 3 columns;
length of columns, 131/2 in.; width, 14 ems
pica. Office, McCormick Building.
Advertising rates, $5 an inch; one month,
$18; three months. $42; six months, $72;
one year, $120. Further rates on applica-
tion.
NAROD POLSKI — Every Wednesday. Of-
ficial organ of the Polish Roman Catholic Un-
ion. Polish. Democratic. Established 1897.
The Narod Polski Publishing Co. publishers.
Sworn average circulation for 1913, 50,000;
8 to 16 pages, 7 columns; length of columns,
22 in.; width, 2% in. Office, 984-6 Milwaukee
Ave.
Advertising rates, agate, 11 cts. a line, flat.
Reading notices, or classified, 5 cts. a word.
NATIONAL BANKER — Monthly (15th).
Financial. Established 1892. O. M. Pague,
publisher. Subscription, $3; claimed average
circulation for year 1913, 6,000; not given
by publisher; 36 pages, 3 columns; length of
columns, 101/2 in.; width, 2 1/^ in. Cannot use
matrices'. Forms close 10th of each month.
Office, 30-32 North Dearborn Street.
Advertising rates, agate, 20 cts. a line;
$2.10 an inch; full page, $60; V2 or V4, page,
pro rata. Special position on reading pages,
10% extra. Inside or back covers, 15%
additional. Reading notices, 50 cts. a line.
N.A.TIONAL BUILDER — Monthly (1st).
Architecture and Building. Established 1885.
Porter, Hodgson Co., publishers. Subscrip-
tion, $1.50; claimed average circulation for
year 1913, 29,000; 196 pages, 2 columns;
NELSON CHESMAN & CO.'S RATE BOOK.
61
ILLINOIS
length of columns, 8 in.; width of page SVs
in. Forms close 12th of preceding month.
Office, 537 Dearborn Street.
Advertising rates, Vs page, $15 ; % page,
$26; V2 page, $47; one page, $90. Discount
on 3 months or longer.
ILLINOIS
NATIONAL CLEANER AND DYER —
Jlonthly (15th). Cleaning and Dyeing. Es-
tablished 1910. Dowst Bros. Co., publishers.
Subscription, $2 ; claimed average circulation
for year 1913, 5,000; 6-1 to 84 pages, 2 col-
umns; length of columns, 10% in.; width, 4
in. Forms close 5th. Office, 120-24 Ann Street.
Advertising rates, $4 an inch; 3 months,
$3.55; 6 mouths, $3.25; one year, $2.85 an
inch.
NATIONAL ENGINEER— Monthly. Engi-
neering. Established 1887. Subscription, $1;
claimed average circulation for year 1913,
23,015; 180 pages, 3 columns; length of
columns, 10 in.; width, 2% in. Office, 323-
32^ vDearborn Street.
Advertising rates, Vs page, $22.50; % page,
$37.50; 1/2 page, $60; one page $90.
NATIONAL HARNESS REVIEW— Month-
ly. Trade. Established 1879. Jefferson Jack-
son, publisher. Subscription, $1 ; claimed
average circulation, for year 1913, 5,000; 58
tc 122 pages; length of columns, 10 1/^ in.;
width, 2% in. Forms close 10th preceding
month. Office, 542 South Dearborn Street.
Advertising rates, $2 an inch. Reading
notices, 30 cts. per line. Classified, 2 cts. per
word.
NATIONAL HOTEL REPORTER — Daily
e.xcept Sunday. Hotel interests. Established
1871. T. W. Price publisher. Subscription
$5; circulation — not given by publisher; 8
pages, 6 columns; length of columns. 19 in.;
width, 2% in. Office, Auditorium Tower.
Advertising rates $7.50 an inch with dis-
count for time and space.
NATIONAL HUMANE JOURNAL— Month-
ly. Humane. Established 1870. Humane
Journal Publishing Co., publishers. Subscrip-
tion, $1; claimed circulation for year 1913,
10,688; 16 pages, 3 columns; length of col-
umns, 7 in.; width, 2V2 in. Can use matrices.
Office 513 Cambridge Bldg.
Advertising rates, $2.00 an inch first inser-
tion; $1.00 each subsequent insertion.
NATIONAL JEWELER AND OPTICIAN —
Monthly. Jewelry. Established 1906. G. P
Engelhard & Co., publishers. Subscription
$1; sworn detailed average circulation for first
five months 1914, 11,787*; 100 to 150 pages,
2 columns; length of columns, 10 in.; width
3V2 in. Can use matrices. Office, 536 South
Clark Street.
Advertising rates, $4 an inch (minimum
space). Further rates on application.
NATIONAL LAUNDRY JOURNAL— Semi-
Monthly. Trade. Established 1878. Dowst
Bros. Co., publishers. Subscription, $2; aver-
age circulation for five years ending Dec. 31,
1913, 6,000; 100 pages. 2 columns; length
of columns, 11 in.; width, 4 in. Forms close
1st and 15th of each month. Office, 120-124
Ann Street.
Advertising rates on application.
NATIONAL STOCKMAN AND FARMER—
See Pittsburg, Pa.
NEWS — Every evening except Sunday. In
dependent. Established 1876. Victor P. Law-
son, publisher. Subscription, $4; sworn aver-
age circulation for year 1913, 352,395* net;
366,605* gross; 18 to 30 pages, 8 columns;
length of columns, 21*4 in.; width, 2% in.
Can use matrices if not of half tones. Office,
15 North Fifth Avenue.
Advertising rates, agate, 40 cts. a line;
one time a week three months, e. o. d. for one
month, or 2,500 lines, 39 cts. a line; daily,
one month, 2 times a week; 3 months, one
time a week, 6 months, or 5,000 lines, 38
cts.; e. o. d. three months; 2 t. a. w. six
months, 1 t. a. w. for one year, or 10,000
lines, 37 cts. a line; daily, three months, e.
o. d. six months; 2 t. a. w. for one year, or
15,000 lines, 36 cents a line; daily, six
months, e. o. d. for one year, or 20,000 lines,
35 cts. a line; daily, one year, or 25,000
lines, 34 cts. a line. Special notices, 40_ cts.
a line; business mention 50 cts.; business
topics, 80 cts. Reading notices, $2 a line.
Classified, 25 cts. a line. Cuts must be on
flat metal base. Double column advertisements
must be at least 50 lines deep.
NEW WORLD — Every Friday. Catholic.
Established 1892. The Catholic Press Co.,
publishers. Subscription, $2 ; claimed average
circulation for year 1913, 24,750; 8 pages, 7
columns; length of columns, 21% in.; width,
2M in. Forms close one week in advance. Can
use matrices. Office, McCormick Bldg.
Advertising rates, agate, 15 cts. a line. Read-
ing notices, 40 cts. a line.
NORTHWESTERN CHRISTIAN ADVO-
CATE— Every Wednesday. Methodist Episco-
pal. Established 1852. Methodist Book Con-
cern, publishers. Subscription, $1; claimed
average circulation for year 1913, 45,000; 32
pages, 3 columns; length of columns, ll^A
in.; width 2% in. Can use matrices. Forms
close 10 days in advance. Office, 1020 Wa-
bash Avenue.
Advertising rates, agate, 25 cts. a line.
Classified, 3 cts. per word. Combination rate
including Pittsburgh Christian Advocate, Cin-
cinnati Western Christian Advocate, Chicago
Northwestern Advocate, Kansas City Central
Christian Advocate, Portland Pacific _ Chris-
tian Advocate, San Francisco, California,
Christian Advocate, and Chicago Epworth
Herald, a total circulation of 275,000, $1.25
a line.
62
NELSON CHBSMAN & CO.'S RATE BOOK.
ILLINOIS
NOVELTY NEWS — Monthly. Premium
Ooods and Advertising specialties. Mail Order.
Established 1905. Henry S. Bunting, pub-
lisher. Subscription, $2 ; sworn average cir-
culation for six months ending March 1914,
10,391*; 130 pages, 3 columns, length of
columns, 10 in.; width, 2% in. Can use ma-
trices. Office, 215 South Market Street.
Advertising rates, $7 an in., with 20 per
cent discount on twelve time contracts.
See advertisement on page 475.
NYA WECKO-POSTEN — Everv Tuesday.
Swedish. Baptist. Established 1878. E. Win-
gren, publisher. Subscription, $1.50; circu-
lation— not given by publisher; 8 pages, 7
columns; length of columns, 21 in.; width,
2Vg in. Can use matrices. Office, 1142
Wells Street.
Advertising rates, agate, 5V& cts. a line.
Reading notices, 7 cts. per agate line. In-
vestment ads. 6 cts. a line.
OFFICE APPLIANCES— Monthly. Trade.
Office Equipment. Established 1904. Office
Appliance Co. publishers. Subscription.
$1.50; claimed circulation for year 1913,
6,500; 144 pages, 3 columns; width of col-
umns, 21/^ in. Can not use matrices. Office,
Plymouth Building.
Advertising rates, full page, $66; ^/4 , V2
page or less space pro rata; 5, 10 or 15%
discount on three, six or twelve consecutive
insertions.
OFFICE OUTFITTER — Monthly. Office
equipment. Established 1907. The Office Out-
fitter Co., publishers. Subscription, $1;
claimed average circulation for year 1913,
5,404; 80 pages and cover, 3 columns; length
of columns, 10 in; width, 15 picas. Office,
445 Plymouth Court.
Advertising rates, $3 an inch, with dis-
counts for time and space.
OPERATIVE MILLER — Monthly (let).
Flour milling interests. Established 1896.
Operative Miller Press, publishers. Sub-
scription, $1 ; claimed average circulation
for year 1913, 6,850; 00 pages, 3 columns;
length of columns, 11^ in.; width, 2*^ in.
Can use matrices. Forms close 20th of pre-
ceding month. Office, 443 South Dearborn
Street.
Advertising rates, full page, $100; %
page $65; \'a page $50; 14 page $35; Vg
page $20; -f^ page $15; with discounts on 3,
6, or 12 month contracts.
OPPORTUNITY — Monthly. Opportunities
specifically told. Established 1909. The John
Magee Company, publishers. Subscription,
$1..50; claimed average circiilation for year
1913, 200,000; 4 columns to page; length of
columns, 12 in.; width, 2 \4 in. Forms close
10th preceding month. OfiSce, 15 South
Market Street.
Advertising rates, agate, $1 a line; per
page, at rate of 85 cts. a line; no other
ILLINOIS
time or space discount. Classified, 15 cts.
per word, with 10 per cent on time order.
ORANGE JUDD FARMER — Central West-
ern edition of the ORANGE JUDD WEEK-
LIES. Every Saturday. Agricultural. Estab-
lished 1888. Orange Judd Co., publishers.
Subscription, $1 ; sworn average circulation
for year 1913, 126,830*; 16 to 48 pages, 4
columns; length of columns. 13 11/14 in.;
width, 2% in. Forms close Tuesday preced-
ing week. Office, Michigan Boulevard Build-
ing.
Advertising rates, per agate line, 50 cts.
Full page(772 lines)$350. Preferred position
15 and 25% extra. Reading matter type, full
position, display column, 50 per cent addi-
tional. Reading notices, minion, under head
of "Business notices," or at end of columns
of reading $1 per count line. Classified, 5
cts. a word. For combination rate with
American Agriculturist, New England Home-
stead, Southern Farming and Northwest
Farmstead, also National Farm Power com-
bination, see American Agriciilturist, New
York City.
PACKER (The) — See Kansas City, Mo.
PHOTOPLAY MAGAZINE. Monthly
(20th). Motion picture interests. Established
1912. Cloud Publishing Co., publishers; sub-
scription $1: guaranteed average circulation
for year 1914-15, 200,000; 160 or more pages,
2 columns; length of columns. 8% in.; width,
2% in. Can not use matrices. Forms close
20th of second month preceding. Office 850
Dearborn Street.
Advertising rates, agate, 50 cts. a line; full
page (240 lines), $100; V2, Vi and Va
pages, pro rata. Classified (minimum four
lines), 75 cts. a line.
See advertisement on page 469.
PIANO MAGAZINE AND MUSIC INDUS-
TRY— Monthly (20th). Musical. Estab-
lished 1906. N. Y. Music Industry Corpora-
tion, publishers. Subscription, $1.50; claimed
average circulation for year 1913, 34,580; 100
pages, 2 columns; length of columns, 8 in.;
width, 2% in. Forms close 10th of preced-
ing month. Office 707 Transportation Bldg.
Advertising rates, agate, $4 an inch; %
page, $8; 14 page, $15; V2 page, $30; 1 page.
$60. Discounts, 5, 10 and 20% on 3, 6 and
12 insertions.
PLATFORM — Monthly (1st), Lyceum and
Chautauqua. Established 1910. Fred High,
Editor and Publisher. Subscri])tion, 50 cts. ;
circulatioii — not given by publisher; 16 to 20
pages, 4 columns, length of columns, 11%
in.; width, 2% in. Can use matrices. Forms
close 20th of month preceding. Office, Stein-
way Hall, 64 E. \an Buren St.
Advertising rates, $1.25 an inch; full page,
$30; V2 page, $20; % page, $15; M page,
I $12; Vs page, $5; ,',- page, $3.
NELSON CHESMAN & CO.'S RATE BOOK.
63
ILLINOIS
POPULAR MECHANICS MAGAZINE —
Monthly (20th). Mechanical. Established
1902. Popular Mechanics Co., publishers.
.Subscription $1.50: swi'i'^Hlped average cir-
i-ulation for year 1914, 3.j0,000* ; 260 pages,
2 columns; length of columns, 8 in.; width,
2^8 in. Forms close 5th of preceding month.
Office, 6 N. Michigan Ave.
Advertising rates, agate, $2.20 a line; three
months, $2; six months, $1.90: one year,
$1.75 a line, per time; one inch, one time,
$30; 14 page, $60; M page, $110; V2 page,
$205; one page, $400, -with discounts on 3,
ti and 12 month contracts. Stipulated posi-
tion, 10% additional. Classified (minimum
10 words), 15 cts. a word. flat.
POST — Every evening except Sunday. In-
dependent. Established 1890. J. C. Shaffer,
publisher. Subscription, $3; sworn average
circulation for year ending April 1, 1913, 58,-
829* net paid; 12 to 24 pages, 7 columns;
length of columns, 21% in.; width, 2^4 in.
Can use matrices. Office, 12 South Market
Street.
Advertising rates, agate, 30 cts. a line;
2,500 lines, within one year, 25 cts.; 4.000
lines, 20 cts; 5,000 lines, 18 cts.; 7,500
lines, 15 cts.; 10,000 lines, or more 12 cts. a
line. Consecutive insertions. 26 times, 25 cts.
a line; 52 times, 20 cts.; 104 times, 18 cts.;
156 times. 15 cts.; 312 times. 12 cents a
line. Preferred position, 15 and 25% extra.
Double column advertisements must not be
less than 50 lines deep. Classified, 10 cts.
a line. Reading notices, $1 per count line;
publishers announcements, 17 cts. a line.
Schools, colleges, hotels and resorts, dis-
played, under proper classification, 15 cts.
a line.
See advertisement on page 441.
POWER WAGON — Monthly. Commercial.
Motor Vehicles. Established 1904. Power
Wagon Publishing Co., publishers. Subscrip-
tion, $2; claimed average circulation for year
1913, 10.000; 150 pages, 2 columns; length
of columns, 10 V2 in.; width, 31^ in. Office,
McCormiek Building.
Advertising rates, hi page, one time, $25;
V2 page, $45; one page, $75; 2 pages, $135.
PRACTICAL DECORATOR — Monthly
Trade. Estublished 1911. Practical Deco-
rator Publishing Co., publishers. Subscrip-
tion. $1; claimed average circulation for year
1913, 8.325; 00 pages. 1 column; length of
column, 7 in.; width, 4?4 in. Office, 38 South
Dearborn Street.
-Vdverti.sing rates, full page, $40; % page,
$25; Vi page, $20, with discounts on 3, 6,
or 12 month contracts.
PRACTICAL ENGINEER — Semi-monthly.
Mechanical. Established 1896. Technical Pub-
lishing Co., publishers. Subscription, $1;
sworn average circulation for 1913, 23,021*;
gross; 20,914* net; 116 pages, 2 columns;
length of columns, 10^/4 in.; width, 3% in.
ILLINOIS
Forms close 15 days prior to date of issue.
Office, 537 South Dearborn Street.
Advertising rates, Vs page, one time, $16;
1/4 page, $26; V2 page, $45; one page, $78.
PRAIRIE FARMER — Every other Satur-
day. Agricultural. Established 1841. B. D.
Butler, publisher. Subscrii:)tion, 50 cts.; de-
tailed average circulation for year 1913, 90.-
636; 24 to 60 pages, 4 columns: length of col-
umns, 13 V^ in.; width, 2^4 in. Forms close 5th
and 20th preceding date of issue. Office,
Rand-McNally Building.
Advertising rates, agate, 50 cts. a line;
Preferred position, 20% extra. Reading
notices, $2 a count line. Classified, 6 cts.
per word.
PRODUCE NEWS. See New York City.
PUBLIC — Every Friday. Fundamental De-
mocracy. Established 1898. Louis F. Post,
publisher. Subscription, $1 ; claimed average
circulation for 1913, 20,000; 24 pages, 2
columns; length of columns, 8*4 in.; width,
3 in. Can use matrices. Forms close 10 days
in advance. Office, Ellsworth Building.
Advertising rates, 12 cts. a line, flat; back
cover, $35.
PUBLIC LIBRARIES — Monthly (1st, ex-
cept August and September). Literary and
Library interests. Established 1896. Library
Bureau, publishers. Subscription, $2; circu-
lation— not given by publishers ; 60 pages, 2
columns; length of columns, 7 V^ in.; width,
2 1^ in. Can use matrices. Forms close 20th
of month preceding. Office, 6 North Michigan
Avenue.
Advertising rates, full page, $32 ; V2, Vi
or Vs pages, pro rata, with discount of 10
and 15% on 5 or 10 insertions.
PUBLIC SERVICE — Monthly. Public Utili-
ties. Established 1906. H. J. Gonden, pub-
lisher. Subscription, $2; claimed average
circulation for year 1913. 21,261; 72 pages,
2 columns; length of columns, 10 in.; width,
3% in. Can use matrices. Office, Peoples
Gas Building.
Advertising
rates, ^\ page (minimum
„,_„„,, ^^..^, ,„ page, $6; % page, $12;
^ page, $20; one page, $35. Discount on 3
or more insertions.
space), $3.75; Vs
RACING FORM — Every morning except
Monday, including SUNDAY. Racing. Estab-
lished 1894. Daily Racing Forms, Publishing
Co., publishers. Subscription, $17; sworn
average circulation for six months prior to
April, 1914, 12,477* net paid; 4 to 8 pages, 4
columns; length of columns, 16 14 in.; width,
2% in. Can not use matrices. Office, 441
Plymouth Court.
Advertising rates, commercial, $2 an inch ;
turf advertisements, $4 an inch.
04
NELSON CHESMAN & CO.'S RATE BOOK.
ILLINOIS
ILLINOIS
RAILWAY REVIEW — Every Saturday.
Railroad. Established 1868. Railway
Review, publishers. Subscription, $4; claimed
average circulation for tirst six months 1914,
8,51G; 53 pages, 2 columns; length of col-
umns, 10i% in.; width, 3 9/16 in. Office, Ells-
worth Building.
Advertising rates on application.
RED BOOK MAGAZINE (The) — Monthly
(23rd of preceding month). Fiction. Short
stories. Established 1903. The Red Book
Corporation, publishers. Subscription, $1.50;
circulation — not given by publishers; 208
pages, 2 columns; length of columns, 8 in.;
width, 2% in. Forms close 5th preceding
month. Office, North American Building.
Advertising rates, agate (minimum 7 lines),
$1.50 a line; one page, one time, $300; %,
V4, and V2 pages, prorata. No time discounts;
facing contents, $375 per page; 2d and 3d
covers, $375; facing title page of Art sec-
tion, $375; facing last page of reading, $375;
back cover page, $1,500. Classified (mini-
mum 4 lines), $1.50 a line. Combination rate
with Blue Book Magazine and Green Book
Magazine, $150.00 a page additional; M, Vi
and Va page, pro rata.
RAND-McNALLY BANKERS MONTHLY \
■ — Monthly. Banking. Established 1883. j
Rand, McNally & Co., publishers. Subscrip-
tion. $2; claimed average circulation for
1913, 6,000; 95 pages, 2 columns; length [
of columns, 7% in.; width, 2 Vi in. Cannot
use matrices. Forms close 15th. Office,
Rand-McNally Building.
Advertising rates, two in. (minimum),
$13.35; Vi page. $20; V2 page, $30; full
page, $50, with discounts on 6 or 12 month
contracts. Special position, 25% extra.
RETAILERS' -JOURNAL (The) — Monthly.
Grocery Trade. Established 1897. S. W. Roth,
editor. Subscription, $1; circulation — not
■^iven by publisher; 966 pages, 2 columns;
length of columns, 8% in.; width, 314 in.
Forms close 25th preceding month. Can use
matrices. Office, 36 LaSalle Street.
Advertising rates, $5 an inch; one page,
one time, $75; 14 and V2 pages, pro rata.
Special rate for yearly business.
REFORM ADVOCATE — Every Saturday.
Jewish. Established 1890. Bloch & Newman,
publishers. Subscription, $2 ; claimed average
circulation for year 1913, 22,540; 32 pages, 3
columns; length of columns, 11 in.; width,
2Vs in. Office, 7 South Dearborn Street.
Advertising rates, agate. 12 cts. a line;
1,000 lines, 10 cts.; 2,000 lines, 9 cts.; 3,000
lines, 8 cts.; 5,000 lines, 7 cts.; 10,000 lines,
6 cts. a line. Reading notices, 25 cts. per
count line, 1,000 lines and over 20 cts. a line.
RETAIL COALMAN — Monthly. Trade. Es-
tablished 1900. The Retail (Coalman, Inc.,
publishers. Subscription, $1; circulation —
not given by publisher; 116 pages, or more,
2 columns; length of columns, 9% in.; width,
SYi in. Forms close 25th preceding month.
Can use matrices. Office, Monadnock Build-
ing.
Advertising rates, Vs page, one time, $6;
Vi page, $11: Vz page, $20; one page. $40.
Discount, 5, 10 and 20% on 3, 6 and 12
months respectively.
REVYEN — Every Saturday. Norwegian-
Danish-Socialiijt. Established 1894. Christian
Botker, Editor and Publisher. Subscription
$1, claimed average circulation for year 1913,
5,200; 6 pages, 7 columns, length of columns,
19% in.; width 2% in. Can use matrices.
Office 2639 W. North Ave.
Advertising rates, 35 cts. an inch, with re-
bate of 10, 15, 20, 35 or 40% on 2 insertions,
one month, three months, 6 months or one
year respectively. Reading matter (body type
10 point), 10 cts. a line. Want ads 5 cts. a
line.
RHODES AND LEISERING^
See advertisement on jaage 467.
ROCK ISLAND EMPLOYES' MAGAZINE
■ — -Monthly (1st). Railway employes. Estab-
lished 1907. Chicago, Rock Island and
Pacific Railway Co., publishers. Subscription
(distributed free to employes), $1.50; circu-
lation— not given by publisher; 52 pages, 2
columns; length of columns, 8% in.; width,
21/^ in. Can use matrices. Forms close 20th
preceding month. Office, LaSalle Street
Station.
Advertising rates, full page, $45; V2 page,
$25; % page, $15; Va page, $8. with dis-
counts on yearly contracts. Preferred posi-
tion, 20% extra.
RODZINA POLSKA — Every Thursday
(Polish), Domestic. Established 1910. Polish
American Publishing Co., publishers. Sub-
scription, $1; circulation — not given by pub-
lisher; 32 pages, 2 and 3 columns; length of
columns, 91/2 in.; width, 2% and 3 3/7 in.
Can use matrices. Office, 1163 Milwaukee
Avenue.
Advertising rates, $1 an inch. Readers,
30 cts. a line. Classified, 2 cts. per word.
ROVNOST L'UDU — Every Wednesday.
Slovak-Socialist. Established 1907. Slovak-
Socialist Publishing Co., publishers. Sub-
scription, $1.75; claimed average circulation
for 1913, 5,575; 8 pages, 7 columns: length
of columns, 19 in.; width, 2% in. Can use
matrices. Office, 1825 Loomis Street.
Advertising rates, one inch, 50 cts; two
times, 75 cts.; two in., 85 cts.; two times,
$1.50, with additional discounts on 3, 6 or
12 month contracts.
NELSON CHESMAN & CO.'S RATE BOOK.
65
ILLINOIS
SANDEBUDET — Every Tuesday. Swedish.
Methodist Episcopal. Established 1862. Swed-
ish Methodist Book Concern, publishers. Sub-
scription, $1.50; claimed circulation for year
1913, 7,000; 16 pages, 4 columns; length of
columns, 14 in.; width, 2^ in. Office, 351
West Oak Street.
Advertising rates, agate, 50 cts. an inch
each insertion. __^__
SANTA FE MAGAZINE — Monthly (15th).
Kailroadmen. Albert MacRae, editor and
publisher. Subscription (distributed free to
employes), $1.50; claimed average circula-
tion for year 1913, 65,000; 160 pages and
covers, 2 columns: length of columns, 8 in.;
width, 2% in. Can use matrices. Forms
close 25th of preceding month. Office, Rail-
way Exchange Building.
Advertising rates, agate, 50 cts. a line; Vs
page or more, 40 cts. a line; full page, $60;
one year, $600; Vz page, $35, one year,
$350; Vi page, $20, one year, $200; Vs page,
$12, one year, $1.25. The yearly rate will
be allowed on seven insertions or more. Back
cover page, 50% additional. Other cover
and special positions, 20% additional.
♦SATURDAY BLADE — Every Saturday.
Family. News. Miscellany. Established 1888.
\V. D. Boyce Co., publishers. Subscription,
$1 ; circulation, in combination with UJll-
CAGO LEDGER, proved and guaranteed,
1,250,000*; 12 to 16 pages, 6 columns; length
of columns 19 5/14 in.; width 2 1,4 in. Can use
matrices. Forms close Monday preceding.
Office, 500-14 N. Dearborn Street.
All advertisements must include SATUR-
DAY BLADE, and CHICAGO LEDGER. Com-
bined rate, $2.50 per agate line. Classified.
30 cts. per word.
See advertisement on page 457.
SATURDAY EVENING TELEGRAPH —
Every Saturday. Theatrical and Sporting.
Established 1913. Jack Lait and Tom Bourke
editors and publishers. Subscription, $2.50;
circulation — not given by publishers; 12 to 16
pages, 7 columns, length of columns, 21% in.;
width, 2% in. Can use matrices. Office,
Colonial Theater Building.
Advertising rates, agate, 12% cts. a line;
full page (2100 lines), $200; Vz page. $100;
1 column. $35: colored supplement, 25 cts.
a line: full page, $400; % page, $200; 1 col-
umn, $75. Discounts of 5, 10, or 15% on 13,
26, or 52 insertions.
See advertisement on page 446.
SCANDIA — Everv Saturday. Norweigen-
Independent. Established 1888. L. H. Lund,
publisher. Subscription $1. claimed average
circulation for year 1913, 6,000; 6 pages, 7
columns, length of columns 19% in. width 2%
in.; Cannot use matrices. Office 2818 W. North
Ave.
Advertising rates, 50 cts. an inch.
SCHOOL REVIEW— Monthly, except July
and August. Educational. University of
*Proof of circulation on file at this office.
ILLINOIS
Chicago Press, publishers. Subscription, $1.50;
circulation — not given by publisher 100
pages, 2 columns; length of columns, 8 in.;
width, 3 in. Can use matrices.
Advertising rates, $2.05 an inch; full page,
$25: % page, $14; hi page, $8; two in.,
$4.50, with discounts of 10, 20 or 33Vs7o on
3, 5 or 10 insertions.
SEMI-MONTHLY MAGAZINE SECTION
-See New York City, N. Y.
SHAFFER GROUPE —
See advertisement on page 441.
SHORT HAND WRITER — Monthly. Sten-
ographic. Established 1905. William L.
James, publisher. Subscription, $1 ; claimed
circulation for year 1913, 12,000; 72 pages,
2 columns; length of columns, 8 in., width,
2% in. Forms close 15th of preceding month.
Office, 723 Schiller Building.
Advertising rates, $2.50 an inch; full page,
$30; % or ^ page, pro rata.
SKANDINAVEN — Every evening except
Sunday. SUNDAY MORNING and SEMI-
WEEKLY, Wednesdays and Fridays. Norwe-
gian-Danish. Republican. John Anderson Pub-
lishing Co., publishers. Established 1866.
Subscription, daily, $3 ; Sunday, $1; Semi-
weekly, $2 ; circulation — claimed average for
1913, daily or Sunday, exceeding 18,000
Semi-weekly, exceedi'ng 35,000; daily, 8;
Sunday, 12 to 16; semi-weekly, 12 pages, 7
columns; length of columns, 21% in.; width,
2% in. Can use matrices. Office, 511-517
Ko. Peoria Street.
Advertising rates, agate, daily. 5 cts. a line
(Sunday 7 cts.). Discounts, 10% on 1,000
lines, daily or Sunday; 20% on 5,000 lines;
30% on 10,000 lines; 40% on 25,000 lines.
Reading notices, daily or Sunday, 25 cts. a
line. Semi-weekly, 10 cts. per agate line.
No discount in Semi-weekly for time or space.
Reading notices, in Semi-weekly, 40 cts. a
line.
See advertisement on page 466.
SLAVIE — Semi-Weekly. (Tuesday and
Friday.) Bohemian-Independent. Democrat.
Established 1861. Slavie Publishing Company,
publishers. Subscription $2.20. Claimed aver-
age circulation for year 1913, 10,000 net; 8
pages, 6 columns, length of columns, 19% in.
width 2% in. Can use matrices. Office 2544
South Millard Avenue.
Advertising rates, 65 cts. an inch.
SONNTAG POST — Sunday edition Abend-
post, which see. Also
.See advertisement on page 435.
SPORTS AFIELD — Monthly. Literature.
Sports and Natural Science. Established 1887.
Sports Afield Publishing Co., publishers. Sub-
scription, $1.50; detailed average circulation
for year 1913, 42,960*; 100 pages, 2 columns;
66
NELSON CHBSMAN & CO.'S RATE BOOK.
ILLINOIS
length of columns, 8 in.; width, 2% in. Forms
close 15th of month preceding date of issue.
Office, 5-12 South Dearl)orn Street.
Advertising rates, agate, 25 cts. a line;
(minimum, 14 lines). No discount for time
or space.
SPRAVEDLNOST — Every morning includ-
ing SUNDAY, and ZA.TMY LIDU Serai-Weekly
(Tuesday and Friday). Bohemian. Socialist.
Established 190.'); Bohemian Socialist Party,
publishers. Subscription, daily, $5; weekly,
$2.50; claimed circulation for year 1913,
daily and Sunday 13,300; weekly, 6,000; daily,
10 pages; semi-weekly, 8 to 10 pages, 7 col-
umns; length of columns. 20% in.; width,
2% in. Office, 1825 Loomis Street.
Advertising rates, daily, 50 cts. an inch;
weekly, 65 cts. an inch.
STAATS-FARM-ZEITUNG — Every Friday.
Independent. Agriculture. Established 1911.
Illinois Publishing Co., publishers. Subscrip-
tion, $2; circulation — not given by pub-
lisher; 20 pages, 7 columns; length of col-
umns, 22 in.; width, 2% in. Can use
matrices. Forms close Mondavs. Office, 24-
28 So. Fifth Ave.
Advertising rates, 10 cts. a line, flat.
STANDARD — Every Saturday. Baptist. Es-
tablished 1853. Goodman & Dickerson Co.,
publishers. Subscription, $2 ; circulation —
not given by publisher; 32 pages, 3 columns;
length of columns, 11 V4 in.; width, 2% in.
Forms close Monday preceding. Office, 700
East 40th Street.
Advertising rates, agate, 15 cts. per line
each insertion. Minimum space 5 lines; pre-
ferred position, 20% extra. Reading no-
tices, 30 cts. per agate line. Discounts, 10%
on 13 times, or 500 lines; 20% on 26 times,
or 1,000 lines; 30% on 52 times or 2,000
lines.
STANDARD ADVERTISING^ — M o n t h 1 y
(15th). Advertising. Established 1910. Seth
Brown Publishing Co., publishers. Subscrip-
tion. $1; circulation — not given by publisher;
00 pages, 3 cohnnus, length of columns, 10 in. ;
width, 2% in. Can use matrices. Forms close
10 days in advance. Office, Advertising Build-
ing.
Advertising rates, $2.80, an inch; back
cover pages, $125, with discount of 10 or 15%
on 6 or 12 insertions. Classified, 4 cts. per
word.
STANDARD OPINION — Every Saturday.
Independent. Kstablislied 1896. .lames C.
Denvir, publisher. Subscription, $2; circula-
tion— not given by publisher; 16 pages, 8
columns; length of columns, 24 in.; width,
2% in. Can use matrices. "Office, 84 La
Salle Street.
Advertising rates, $2.80 an inch; (minimum
space). Classified, 4 cts. a word. Discount
ILLINOIS
10 and 15% on 6 and 12 months respectively.
SUCCESSFUL POtlLTRY JOURNAL —
Monthly (1st). Thoroughbred Poultry, Es-
tablished 1898. Successful Poultry journal
Publishing Co.. publishers. Subscription, 50
cts.; guaranteed average circulation for year
1914, 40,000*; 48 to 120 pages, 3 columns;
length of columns, 10 in.; width 2% in. Forms
close 25th preceding month. Can not use
matrices. Office, 445 Plymouth Court.
Advertising rates, 27^/2 cts. a line; yearly
rate, \\p to 72 inches, 22% cts.; 72 inches
17 V2 cts. a line or when a total space of
120 lines is used within one year 16 cts. a
line. Reading notices, nonpareil, 25 cts. a
line. Classified, 30 words, or less, $1.50; ad-
ditional words, 4 cts.
See advertisement on page 481.
SUNDAY" POLISH ECHO — Every Sunday
morning. Polish-Independent. Established
1914. Philip M. Ksyeki, editor and publisher.
Subscription, $1.50; claimed average circu-
lation for tliree months ending .Tuly 1914,
10.000: 12 to 16 pages, 7 columns; length of
columns, 21>;4 in.: width, 2^-6 in. Can use
matrices. Office, 1030 Milwaukee Ave.
Advertising rates, 15 cts. a line; on con-
tract, 1.000 lines, 11 cts.; 5,000 lines, 9 cts.;
10,000 lines, 7 cts.; 15,000 lines, 6 cts.;
20,000 lines, 5 cts. a line. Pure reading mat-
ter 10 cts. a line.
See advertisement on page 484.
SURGERY, GYNECOLOGY AND OBSTET-
RICS— Monthly. Medical. Established 1905.
Surgical Publishing Co., of Chicago, pub-
lishers. Subscription, $10: claimed average
circulation for year 1913, 7.792; 256 to 320
pages, 2 columns; length of columns, 8 in.;
width, 214 in. Forms close 10th of month
preceding. Office, 30 N. Michigan Ave.
Advertising rates, full page, $40; V2
p.Tpe. 5:25 : Vi l)age, $15; % page. $10, with
discounts of 271/2, 43% and 50% on 3, 6 or
12 month contracts.
SYENSKA AMERIKANAREN — Every
Thuisday. Swedish. Independent. Established
1876. Swedish-American Printing Co., pub-
lishers. Subscrijjtion, $1 ; sworn detailed
average circulation, for year, 1913, 44.630*
net; 16 pages, 7 columns; length of columns,
21% in.; width. 2% in. Can use matrices.
Office, 208 N. Fifth Avenue.
.Advertising rates, agate, 12 cts. a line;
preferred position, 25 % extra. Reading
notices. 30 cts. per count line (brevier). Clas-
sified, 10 cts. per nonpareil line (minimum,
25 cts.) 6 words to the line.
See advertisement on page 499.
SVENSKA KURIREN — Every Thursday.
1884. Alex. J. .Johnson, publisher. Subscrip-
tion, fl-.^O: '■luimed circulation for three
months ending March, 1914. 40.200; 12
pages, 7 columns; length of columns, 21 in.;
width 21/8 in. Office, 514 N. La Salle Street.
Advertising ratfs, per agate line, 10 cts.
NELSON CHESMAN & CO.'S RATE BOOK.
67
ILLINOIS
SVENSKA TRIBUNEN-NYHETER — Every
Tuesday. Swedish. Republican. Established
1860. "The .Swedish Publishing Co. (Inc.),
publisher. Subscription, $1; sworn detailed
average circulation for year ending April,
1914, 65,194* net; 16 pages, 7 columns; length
of columns, 22 in.; width, 214 in. Can use
matrices. Office, 180 North Dearborn Street.
Advertising rates, agate, 18 cts. a line;
Preferred position, 10 and 15% extra. Tri-
colm- print — (minimum 525 line) 25 % ad-
ditional. Reading notices, brevier, 45 cts.
per count line. Translations made without
e.xtra charge.
SA'ORNOST — Everv evening except Sun-
day. SUNDAY MORNING, DUCH CASU,
weekly, and AMERICAN, semi-weekly, Mon-
days and Tlnirsdays. Bohemian. Independent.
Established 1874. August Geringer, publisher.
Subscription, daily, $3.50; Sunday, $1.50;
weekly, $2; semi-weekly, $2.50; claimed aver-
age circulation for veaily 1913, daily, 22,765;
Sundav, 30,760 ; weekly 28,997 ; semi-weekly,
40,675; daily, 8 to 16 pages; Sunday, 16 to
24 pages; weekly, 16 pages; semi-weekly,
8 to 16 pages; daily, Sunday, and semi-
weekly, 7 columns; weekly, 4 columns;
length of columns, daily and Sunday, 20%
in.; weekly, 12 in.; semi-weekly, 20% in.;
width, 21/3 in. Office, Svornost Building. 12th
and Clinton Streets.
Advertising rates, agate, daily, and Sunday,
10 cts. a line; 3,000 lines within one year.
9 cts. a line; 5.000 lines, 8 cts.; 10.000
lines and over, 6 cts. a line. Reading notices,
25 cts. per count line. Classified, 2 cts. a
word. Amerikan (semi-weekly), 10 cts. a
line; 2.500 lines, 9 cts.; 5,000 lines, 8 cts. a
line. Reading notices, 40 cts. a line. Classi-
fied, 2 cts. a word. Duch Casu (weekly) 10
cts. a line; 1000 lines, 9 cts.; 2500 lines,
S cts. 5000 lines, 7 cts. 10,000 lines, 6 cts.
a line. Reading notices, 25 cts. a count line.
ILLINOIS
SYNDICATED STATE SUNDAY SCHOOL
MAGAZINE — Comprising the official or-
gans of the various State Sunday School
Associations. Illinois, "Trumpet Call";
North Dakota, "Live Wires"; Wisconsin,
"Winner"; Minnesota, "Herald"; Okla-
homa, "Worker"; Louisiana, "Success";
Nebraska, "Record"; Michigan, "Advance";
Kansas, "Journal"; Wyoming, "Path-
finder"; Oregon, "Optomist" : Washington,
"Vision"; Ohio, "Worker"; So. California,
"Advance"; Nor. California, "Register";
New .Tersev. "Messenger"; Missouri,
"News"; "South Carolina, "Promoter";
Rhode Island, "News"; Idaho, "Bulletin";
Florida, "Awakener" ; Connecticut, "Stand-
ard"; Montana, "Roundup"; Inland Empire,
"Conquest"; Iowa, "Helper' * ; Empire State,
(N. Y.) "Leader"; Kentucky, "Reporter";
Texas, "Star"; Maine. "Star"; Mississippi,
"Herald". Also five Federated Presbyterian
Weeklies in seven editions as follows — Pres-
byterian Examiner (.Atlantic edition and Alle-
gheny Mountain edition) ; Great Lakes Pres-
byterian; Rocky Mountain Presbyterian;
Pacific Presbyterian; Gulf States Presbyterian
(Southern edition and Texas edition). Andrew
Stevenson Company, publishers. Average com-
bined circulation for year 1912, 74,650. Pub-
lished uniformly, 32 pages 2 columns; length
of columns 8 in. Can iise matrices. Forms
close Office, 19 South La Salle Street.
Advertising rates: A- page $10; Vs page
$20; Vi page $35; V2 page $70; full page
$125; outside back cover 20 per cent or
inside front cover 15% additional. Rate on
denominational weeklies alone, 15 cts. a line.
Discount of 5, 10 or 15% on 3, 6 or 12 months
contract.s. M'hen copy is changed or different
key numbers are used in separate publications,
an additional charge will be made for com-
position, etc.
SYSTEM — Monthlv (1st). For business
men. Established 1899. The A. W. Shaw Co.,
publishers. Subscription, $2; guaranteed cir-
culation for year 1914, exceeding 150,000*;
2 columns to page ; length of columns, 8
in.; width, 2% in. Forms close 15th preced
ing month. Office, Wabash Avenue and Madi-
son Street.
Advertising rates, $1.12 a line; $15.63 an
inch; one page, one time, $250; Vs, % and
V2 pages, pro rata. Minimum space one inch.
Classified, 24 cts. a word; 5% discount on 3
or more consecutive insertions. Also publish-
ers INTERNATIONAL (London edition). Ad-
vertising rates on application.
TECHNICAL WORLD M A G A Z I N E—
Monthlv. Popular. Established 191)4. Techni-
cal World Co., publishers. Subscription, $1.50;
claimed average circulation for year 1913,
150,945: 160 pages, 2 columns; length of col-
umns, 8 in.; width, 2% in. Forms close 6th of
])receding month. Office, 58th Street and
Drexel Avenue. Can not use matrices.
Advertising rates, agate, 72 cents a line;
one page, $160; Vs, Vi, and V2 pages pro
rata. Classified, "Opportunity" column, 7 cts.
per word.
TELEPHONE ENGINEER — Monthly. Tele-
phone Trade. Established 1909. Electricity
Magazine Corporation, publishers. Subscrip-
tion, $2; claimed average circulation for
1913, 7,100; 80 pages, 2 columns; length of
columns, 9% in.; width, 31/2 in. Forms close
20th preceding month. Office Monadnock
Building.
Advertising rates, ^\ page (minimum
space), $7; Vs page, $11; Vi page, $20; Vi
page, $35; one page, $60; back cover, $75.
Classified, 5 cts. a word (minimum charge,
$1).
TELEPHONY — Every Saturday. Techni-
cal. Established 1900. Telephony Publish-
ing Co., publishers. Subscription, $3 : guar-
anteed average circulation for year 1913,
5,500; 60 to 100 pages, 2 columns; length of
columns, 10 in.; width, 3% in. Office Monad-
nock Block.
68
NELSON CHESMAN & CO.'S RATE BOOK.
ILLINOIS
TEN STORY BOOK — Monthly (10th of
month preceding). Literarv. Short Stories.
Established 1901. Dailf Story Publishing
Co., publishers. Subscription, $1;_ claimed
average circulation for 1913. 91,500; 64
pages and cover, 2 columns; length of col-
umns, 8 in.; width, 2% in. Forms close 26th
of second preceding month. Can use matrices.
Office, 540 So. Dearborn Street.
Advertising rates, agate, 30 cts. a line; full
page, f67.20; ^4 and % pages, pro rata; in-
side covers, $75; back cover, $90. Classified,
5 cts. per word.
TRAVELERS RAILWAY GUIDE— Month-
ly (1st). Railroad and Hotel. Established
1871. American Railway Guide Co., pub-
lishers. Subscription, $2.50; circulation — -not
given by publisher: 760 pages, 2 columns,
length of columns, 7 in.; width, 21/^ in. Can
not use matrices. Forms close 15th of month
preceding. Office, 431 South Dearborn Street.
Advertising rates, full page on contract, 6
months, $20.83 1^: 12 months, $16.66%; %
page. $12.50, or $10.41%; hi page, $7.50, or
$6.25; Vs page, $5.00 or $3.75; -fc page,
$3.33%, or $2.50, each insertion respectively.
ILLINOIS
TRIBUNA ITALIANA TRANSATLAN-
TICA — Every Saturday. Italian. Independ-
ent. Established 1898. A. M. Valerio, pub-
lisher. Subscription. $2 ; circulation — not
given by publisher; 8 pages. 5 columns;
length of columns, 23% in.; width, 2% in.
Office, 600-610 Blue Island Ave.
Advertising rates, 75 cts. an inch each
insertion.
TRIBUNE — Every morning including SUN-
DAY. Independent. Established 1847. Tribune
Co., proprietors. Subscription, daily, $4;
Sunday, $2.50; sworn average circulation for
six months ending March 31, 1914, daily,
261,278* net paid; Sunday, 406,556* net paid;
daily, 18 to 26 pages; Sunday, 76 to 108
pages, 8 columns; length of columns. 21 1^ in.;
with, 2iV in. Can use matrices. Office, corner
Madison and Dearborn Streets.
Advertising rates, daily 40 cts. Sunday 50
cts. a line; 2,500 lines on yearly contract 36
cts. or 46 cts.; 5,000, lines, 30 cts. or 40 cts.;
10,000 lines. 28 cts. or 38 cts.; 15.000 lines,
27 cts. or 37 cts.; 20,000 lines, 26 cts. or
35 cts.; 30,000 lines, 26 cts. or 34 cts.;
40,000 lines, 26 cts. or 32 cts.; 60.000
lines 26 cts. or 31cts. a line for daily or Sun-
day respectively. Combination daily and Sun-
day (2 daily and 1 Sunday) 10 consecutive
weeks, daily 19 cts. Sunday 27 cts. a line;
two or more times a week on daily, 52 times,
consecutive weeks, 17 cts.; Sunday in con
junction with daily 27 cts.; 26 times 19 cts.
or 27 cts.; 13 times 22 cts. or 30 cts. a line
special position, next to reading. 10 cts. full
position 15 cts. a line extra. Advertisements
extending across one column should occupy
not less than five lines depth; 2 columns 50
lines; three columns. 75 lines; 4 columns, 100
lines; 5 columns, 125 lines; 6 columns, 175
lines; or 7 columns, full page depth. Amuse-
ments, daily 50 cts.; Sunday 60 cts. flat a line.
Publishers (except newspapers) daily 28 cts.;
Sunday 35 cts. flat a line. Summer winter and
health resorts, hotels (except restaurants or
cafes) ocean travel, educational, moving pic-
ture theater directory and European retail
shops, daily 27 cts., Sunday 32 cts. a line.
Reading notices (nonpariel) daily $2, Sun-
day $2.50 a line. Classified daily 20 cts., Sun-
day 35 cts. a line; if displayed 35 cts. or 45
cts. a line, excepting that should there be as
much as 10 lines of agate type, which would
be charged at daily 20 cts., Sunday 35 cts. a
line. Sunday Color Section (black and three
colors); sold only in Vi, V2 or full page; in
addition to regular display rates for space oc-
cupied, for each color except black, add $100;
extra charge for plates on color work.
UNION LEADER — Every Saturday. Labor.
Independent. Established 1902. Amalga-
mated Association of Street Electric Rail-
way Employees of America, publishers. Sub-
scription. $1; circulation — not given by
publisher; 16 pages. 4 columns; length of
columns, 14 in.; width, 2% in. Can use
matrices. Office 127 N. Dearborn Street.
Advertising rates, one inch one time, $1;
14 page, $10; V2 page, $20 ; one page, $40.
Reading notices, $1 an inch.
UNITED SERVIAN — Every Saturday. In-
dependent. Established 1905. John R. Pal-
andech, publisher. Subscription, $1; aver-
age net circulation for year 1913, 13,000;
8 pages, 7 columns; length of columns, 22
in.; width, 2% in.
Advertising rates, 56 cts. an inch, with
discounts for time and space.
VEGETABLE GROWER— Monthly (1st).
Agricultural. Established 1911. The Vege-
table Grower Publishing Co., (Inc.) pub-
lishers. Subscription 50 cts. Guaranteed
average circulation for 1914-15, 120.000*;
20 to 30 pages, 4 columns; length of columns,
13 in.; width, 2% in. Cannot use matrices.
Forms close 20th preceding month. Office,
Boyce Building.
Advertising rates, agate, 50 cts. a line;
full page (728 lines), $300. Special posi-
tions, 15 and 25% extra. In reading matter
type following or next to reading matter,
50% additional. Classified, 25 cts. per line.
VERDENS GANG — Every Friday. Norwe-
gian-Danish. Independent. Established. 1380.
Verdens Gang Publishing Co., publishers. Sub-
scription, 50 cts.; circulation — not given by
publisher; 8 pages, 7 columns; length of col-
umns, 21 V& in.; width, 2y8 in. Can use
matrices. Office, 511 N. Peoria Street.
Advertising rates, per inch, 28 cts. per
time; no time or space discounts.
NELSON CHESMAN & CO.'S RATE BOOK.
69
ILLINOIS
VORBOTE — "Weekly edition of Arbeiter
Zeitung, whicli see. Also
See advertisement on page 490.
WADDELL, C. F. COMPANY —
See advertisement on page 437.
WELCOME GUEST — Monthly. Literary
and Family. Established 1889. The Wel-
come Guest Company, publishers. Subscrip-
tion, 25 cts.; guaranteed circulation for year
1914-1.5, 250,000; 24 pages, 4 columns; length
of columns, 121/2 in.; width, 2% in. Can
use matrices. Forms close 15th of preceding
month. Office, 141 West Ohio St.
Advertising rates, agate, $1 a line; full
page (700 lines), $560.
See advertisement on page 462.
WESTEN — Sunday edition of the Chi-
cagoer Presse and Illinois Staats Zeitung.
German Independent. Established 1847.
Illinois Publishing Co., publishers. Sub-
scription, $2; circulation — not given by pub-
lisher; 32 pages, 7 columns; length of col-
umns, 22 in.; width, 2% in. Can use mat-
rices. Office, 24-28 So. Fifth Avenue.
Advertising rates, 25 cts. a line. Classi-
fied, 15 cts a line. Discount on 5,000, 10.000
and 20.000 line contracts. Reading notices,
$1 a count line.
WESTERN BRITISH AMERICAN — Every
Saturdav. Established 1888. British Ameri-
can Co. ."publishers. Subscription, $2; claimed
average circulation for 1913, 21,22.5 10 pages,
6 columns, length of columns, 20 in.; width,
2% in. Can use matrices. Forms close Thurs-
days preceding. Office, 358 Dearborn Street.
Advertising rates, agate, 15 cts. per line.
Reading notices 25 cts.; discounts ranging
from 10% on 500 lines to 30% on 5,000
lines.
WESTERN REVIEW — Monthly. Fraternal
Insurance. Established 1904. Edison Publish-
ing Co., publishers. Subscription, $1; claimed
circulation for 1913, 36,000; 32 pages and
cover, 2 and 3 columns; length of columns,
111/2 in.; width, 3 78 and 21/2 in. Office, 917
Ashland Block.
Advertising rates, agate, 15 cts. a line.
WESTERN TRADE -JOURNAL — Every
Tuesday. Established 1872. Fremont Arford,
publisher. Subscription, $5; claimed aver-
age circulation for year 1913, 20,800; 16
pages, 4 columns; length of columns, 9 in.;
width, 214 in. Can use matrices. Office
513 Cambridge Building.
Advertising rates, $1 an inch, first inser-
tion; 50 cts., subsequent insertions up to 13
ILLINOIS
issues. Special rates for longer time on appli-
cation.
WESTERN UNDERWRITER — Every
Thursday. Insurance. Established 1897. The
Western" Underwriter Co., publishers. Sub-
scription, $2.50; circulation — not given by
publisher; 44 pages, 4 columns; length of col-
umns, 12 in.; width, 2i/4 in. Can use mat-
rices. Office, 175 W. Jackson Blvd.
Advertising rates, $3 an inch.
WOCHENBLATT (Das) — Every Thursday.
German. Independent. Established 1904. C. F.
Pietsch, publisher. Subscription, $1 ; claimed
average circulation for year 1913, 15,800; 16
pages, 4 columns; length of columns. 16 in.;
width, 214 in. Can use matrices. Office, 112
No. Lafayette Street.
Advertising rates, agate, 10 cts. a line.
Double column advertisements must be at
least 50 lines deep. Reading notices, $1 a
line.
WOMAN'S WORLD — Monthly. Literary
and Family. Established 1885. Woman's
World Magazine Co., publishers. Subscrip-
tion, 35 cts.; claimed average circulation for
year ending April, 1914, 2,030,588; 40 to 68
pages, 4 columns; length of columns, 12%
in.; width, 2% in. Forms close 20th of
second preceding month. Can use matrices.
Office, 107-111 South Clinton Street.
Advertising rates, 7 lines, or more, agate,
$3 a line; ii page (175 lines), one time,
$1,250; 1/^ page, $2,500; one page, $5,000;
2d and 3d cover pages, in 2 colors, $5,000;
4th cover (two or four colors), $7,500. Class-
ified (minimum two lines), $7 a count line;
5 or 10% discount on three or six consecu-
tive insertions.
WORLD'S CHRONICLE — Every Saturday.
Educational. Established 1900. The Little
Chronicle Co., publishers. Subscription, $1.50;
guaranteed average circulation for year 1914-
5, 50,000; 32 pages, 2 columns; length of
columns, 8 in.; width, 2% in. Office, 542
Dearborn Street.
Advertising rates, agate, 20 cts. a line; one
page, magazine size, $40; % and V2 pages,
pro rata. Classified, 15 cts. per count line.
Also publishes Illinois Teachers edition (for-
merly The School Weekly). Advertising rates,
50 cts. an inch. Forms close Saturday pre-
ceding date of issue.
ZAJMY LIDU — Semi-Weekly edition of
Spravedlnost, which see.
ZENSKE LISTY — Every Thursday. Bohe-
mian. Family. Established 1894. M. R. Hlina,
editor. Subscription, $2 ; claimed average
The consumer does not appreciate the Ooodness of your goods until coached
in the goodness.
70
NELSON CHESMAN & CO.'S RATE BOOK.
ILLINOIS
circulation for 1913, 25,000; 24 pages, 2
and 3 columns; length of columns, 9^4 in.;
width, 41/2 and 2^4 in. Office, 2646 So.
Central Park Ave.
Advertising rates, 75 cts. an inch first in-
sertion; 50 cts. subsequent Insertions.
ZGODA — Daily except Sunday. (Dziennik
Zwiazkowy) and WEEKLY ZGODA — Thurs-
day. Polish. Independent. Established, daily,
1907; weekly, 1880. Polish National Alliance,
publishers. Subscription, daily, $2; weekly,
$1.50; claimed average circulation for year
1913, daily, 26,560; weekly, 109,000; daily,
8 to 12 pages; weekly, 8 to 10 pages; 7
columns; length of columns, 21 14 in.; width,
21/8 in. Can use matrices. Office, 1406-1408
West Division Street.
Advertising rates, daily, agate, 6 cts. a line;
5,000 lines, on yearly contract, 5 cts.; 10,000
lines, 4 cts. a line. Reading notices, (10 pt.),
50 cts. a line. Classified. Ic. per word.
Weekly ZGODA, 15 cts. a line.
DANVILLE — Population 27,871. 4 railroads.
Industries include flour and lumber mills,
marble, smelting, boiler and iron works,
glass and hardware factories, R. R. shops
and a number of large coal mines in vicin-
ity. Bank clearings during 1913, $24,-
163,753.81.
COMMERCIAL-NEWS — Every evening ex-
cept Sunday. Republican. Established 1866.
Commercial News Co., publishers. Subscrip-
tion, $3; sworn average circulation for year
1913, 12,618*; 10 to 24 pages, 7 columns;
length of columns, 20 in.; width, 2% in.
Advertising rates, daily, 25 cts. an inch.
Position 10 and 25% extra. Classified, Ic. a
word. Reading notices, 10 cts. a line.
PRESS-DEMOCRAT — Every morning ex-
cept Monday. Democratic. Democrat Publish-
ing Co., publishers. Subscription, $5; sworn
average circulation for six months x>rior to
April, 1914, 10,418* net paid; 10 to _ 22
pages, 7 columns: length of columns, 20 in.;
width, 2% in. Can use matrices.
Advertising rates, plate matter, 20 cts. an
inch; full position,, 25% extra. Classified, Ic.
a word first time, %c. a word each subsequent
insertion. Reading notices, 10 cts. a line (6
words), with discount on 1,000 lines and over.
DECATUR — Population 31,140. 4 railway
systems, 3 electric interurban lines and
maintains 20 miles of street railways. In
the midst and the marketplace of the
richest farming community in the world;
said to be the largest white corn market in
the world, more white corn products being
I manufactured than in any other city, with
a total dailv capacity of 50,000 bushels,
one of the enterprises 'being a $2,000,000.00
starch plant. Wabash car and locomotive
ILLINOIS
shops located here, also Illinois Traction
system general car shops, employing 2,500
men; 3 coal mines in city and large Illi-
nois coal fields within a few miles. In-
dustries include ice and cold storage plant,
malleable iron foundry, flour, and various
corn product mills, bridge and structural
steel carriage and iron works, cutlery,
coffin and burial goods, plumbing goods,
electric fixtures, starch, farming imple-
ments, wire mat, pharmaceutical supply,
bank and office fixtures factories. Building
expenditures during 1913, $4,430,305.00.
Annual value of manufactured products,
$15,000,000.00. Bank clearings during the
year 1913, $26,751,889.30.
FOX AND HOUND AND TRAPPER'S
WORLD — Monthly (1st to 5th). Sporting.
Established 1906. Fox and Hound and
Trappers World Company, publishers. Sub-
scription, $1; circulation — not given by pub-
lisher; 00 pages, 2 columns; length of col-
umns, 8 in.; width, 21/^ in. Cannot use
matrices. Forms close 20th of month pre-
ceding. Office, 841 First National Bank Bldg.
Advertising rates, agate, $2 an inch ; full
page (224 lines), $30; 1/2 page, $16; V4, or%
page, pro rata. Reading notices, 20 cts. a
count line. Classified, 2 cts. a word.
HERALD — Every morning including SUN-
DAY. Republican. Established 1880. Herald-
Despatch Co., publishers. Subscription, daily,
$5; sworn average circulation for year 1913.
daily, 13,498*; Sunday, 13,327*; daily, 10 to
16 pages; Sunday, 20 to 36 pages, 7 columns;
length of columns, 20^4 in.; width, 2ys in.
Can use matrices.
Advertising rates, daily, or Sunday, 1 to 99
in.. 30 cts. an inch; next reading, 32 cts.;
full position, 35 cts. an inch. Reading notices,
15 cts. per count line. Classified, 5 cts. a
line.
REVIEW — Every evening except Sunday.
SUNDAY MORNING REVIEW. Democratic.
Established 1878. Review Publishing Co.,
publishers. Subscription, $5; sworn aver-
age circulation for vear ending April, 1914.
daily, 13,442*; Sunday, 12,546*; 10 to 16
pages (Sunday, 20 to 36 pages). 7 columns;
length of columns, 20 in.; width, 2% in.
Advertising rates on application.
DWIGHT — Population 2,156. 2 railroads.
Farming and stockraising almost entirely
engaged in.
BANNER — Monthly. Official organ of the
Sons of Veterans, U. S. A. Established
1895. A. S. Holbrook, publisher. Subscrip-
tion, 18 cts.; claimed average circulation for
year 1913, 50,000; 16 pages, 4 columns;
length of columns, 13 in.; width, 2% in.
Forms close 30th of month i)receding date of
issue.
Advertising rates, agate, $5 an inch.
NELSON CHESMAN & CO.'S RATE BOOK.
71
ILLINOIS
EAST ST. LOUIS — Population 58,547. On
Mississippi River immediately opposite St.
Louis, Mo., withi which it is connected by
three great steel bridges. Large Ry. center,
consisting of 27 trunk lines, all connected
by four double track terminal belt lines,
with a service of 125 passenger and 150
freight trains daily; it is claimed that
this city can reach by direct route more
distributing and consuming centers than
any other city in the United States; total
mileage of all steam railroads entering the
city is 64,000 and in addition to the steam
roads the city is served by four interurban
electric lines. Has more than 500 facto-
ries, including bolt and nut works, rolling
mill, flour mill, grain elevator, breweries,
baking powder, in fact, manufacturing most
everything from nails to locomotives, with
an annual payroll of $20,000,000.00. Its
meat packing and stock yards industry em-
ploys over 5,000 men, its iron works nearly
15,000 men. Large bottle glass works also
located here, as well as the National Stock
Yards and also the largest horse and mule
market in the world. A $6,500,000.00 levee
protects the city from all possible overflow.
JOURNAL — Every evening except Saturday
and SUNDAY morning. Progressive. Estab-
lished 1888. .Tames W. Kirk, publisher. Sub-
scription, $3 ; sworn average circulation for
six months prior to April, 1914, 9,085* net
paid; 8 to 16 pages, 7 columns; length of
columns, 21% in.; width, 2^^ in.
Advertising rates, agate, 2 cts. per line.
Reading notices, 5 cts. per line, headline
counted double. Classified, 5 cts. per line.
See advertisement on page 445.
NATIONAL LIVE STOCK REPORTER —
(P. O. National Stock Yards). — Every after-
noon except Sunday. General news, grain and
live stock. Established 1890. Reporter Pub-
lishing Co., publishers. Subscription, $4;
sworn average circulation for six months
prior to April, 1914, including issues sent
out as tri-weekly and weekly, 19,885* net
paid; 4 to 12 pages, 7 columns; length of
columns, 19% in.; width, 21/3 in. Can use
matrices.
Advertising rates, daily, agate, 4 cts. a
line; 1,000 lines within one year, 3% cts. a
line; 5,000 lines, 3 y2 cts. a line; 10.000 lines,
3 cts a line. Reading notices, 15 cts. per
count line; first page, 25 cts. Classified, 5
cts. a line. Combination rate, including above.
Kansas City (Mo.), Drover's Telegram, and
South Omaha (Neb.), Journal Stockman, 14
cts. a line, on contract, 13, 12 or 11 cts a
line.
See advertisement on page 493.
ELGIN — Population 25,975. On Fox River
and 2 railroads. Has fine water power.
Industries include watches, watch cases,
milk condensing, meat packing companies,
shoe, shirt, wind mill, piano, casket, hard-
ware, thread, butter tub, voting machine.
ILLINOIS
safety gas valves and tool factories, and
foundries and machine shops. 120 varied
industries, in all, employing a total of
11,000 people. The Elgin National Watch
Co. alone employs 3,000 hands; also enjoys
a very large trade in cheese, butter and
agricultural produce. Annual value of
manufactured products, $18,000,000.00.
Bank clearings during the year 1913, ap-
proximately, $57,000,000.00.
.\DVOCATE — Weekly edition of News,
which see.
BOYS' WORLD — Everv Saturday. Juve-
nile. Established 1902. David C. Cook Pub-
lishing Co., publishers. Subscription, 50
cts.; sworn detailed average circulation for
year 1913, 398.923*; 8 pages, 4 columns;
length of columns, 12 in.; width, 2^4 in.
Cannot use matrices. Forms close 3 weeks
in advance.
Advertising rates, agate, $1.50 a line.
COURIER — Every evening except Sunday.
Progressive. Establislied 1877. The Courier
Publishing Co., publishers. Subscription, $5;
sworn circulation for six months prior to
April, 1914, 6,372* net paid; 8 to 16 pages,
7 columns; length of columns, 21 in.; width,
2% in. Can use matrices.
Advertising rates, transient, 25 cts. an
inch; on contract, 20 cts.; 100 in. or more,
15 cts.; next to reading, 17 cts.. full posi-
tion, 18 cts. Readers, 8 cts. a count line.
Classified, Ic. per word.
GIRLS' COMPANION — Every Saturday.
Juvenile. Established 1902. David C. Cook
Publishing Co., publishers. Subscription, 50
cts.; sworn detailed average circulation for
year 1913, 393.480*; 8 pages. 4 columns;
length of columns, 12 in.; width, 2 V4 in.
Cannot use matrices. Forms close 3 weeks
in advance.
Advertising rates, agate, $1.25 a line.
MOTHERS' MAGAZINE— Monthly. David
C. Cook Publishing Co., publishers. Estab-
lished 1905. Subscription, $1.50; sworn de-
tailed average circulation for year 1913, 547.-
248*; 116 pages, 3 columns; length of col-
umns, 10 in.; width, 2% in. Forms close 25th
of second preceding month.
Advertising rates, agate, $2.50 a line; full
page, $1,000; one column, $350. Cover page
and insert rates on application.
See advertisement on page 509.
NEW CENTURY SUND.AY SCHOOL
TEACHERS' MONTHLY — Monthly. Sunday
School. Religious. Established 1900. David C.
Cook Publishing Co., publishers. Subscription,
60 cts.; sworn average circulation for year
1913, 52,153*; 40 pages. 3 columns; length
of columns, 9% in-; width, 2^ in. Forms
72
NELSON CHESMAN & CO.'S RATE BOOK.
ILLINOIS
close six weeks in advance. Cannot use mat-
rices.
Advertising rates, agate, 25 cts. a line.
NEWS — Every evening except Sunday, and
WEEKLY ADVOCATE (Saturday). Republi-
can. Established, daily, 1871; weekly. 1847.
Lowrie & Black, publishers. Subscription, $5 ;
sworn average circulation for year 1913, daily,
6,562*; weekly, 2,110*; daily 10 to 16 pages,
7 columns; length of columns, 20 in.; width,
2% in. Can use matrices.
Advertising rates, daily, plate matter, 30
cts. an inch; on contract of 100 in., 14 cts.
an inch; next to reading, 15 cts.; full posi-
tion, 17 cts. an inch, flat. Classified, Ic. per
word. Weekly, 25 cts. an inch; on contract of
100 in., 13 cts. an inch; next to reading, 14
cts.; full position, 15 cts. an inch, flat. One
time set-ads, 4 cts. an inch additional.
YOUNG PEOPLE'S WEEKLY — Every Sat-
urday. Young People. Established 1886. David
C. Cook Publishing Co., publishers. Subscrip-
tion, 75 cts.; sworn detailed average circula-
tion for year 1913, 201,903*; 8 pages, 4 col-
umns; length of columns, 15 in.; width, 2 1^
in. Cannot use matrices. Forms close 3
weeks in advance.
Advertising rates, agate, 75 cts. per line.
Special rate to publishers and schools, 60 cts.
a line.
ENGLEWOOD — Population 200,000. A suburb
of Chicago, with which it is incorporated
and with which it has direct connection by
8 railroad lines and street railways.
TIMES — Every Friday. Independent. Es-
tablished 1888. Gerald E. Sullivan, publisher.
Subscription, $1; claimed average circulation
for year 1913, 10,200; 8 pages, 8 columns;
length of columns, 24 in.; width, 2% in. Can
use matrices.
Advertising rates, 50 cts. an inch; on con-
tract, less than 20 in., 40 cts. an inch; less
than 40 in., 35 cts.; yearly contracts, 25 cts.
an inch. Minimum charge for display, $1.
Classified, Ic. a word. Reading notices, 10
cts. a line.
EVANSTON — Population 24.978. On Lake
Michigan, and 3 railroads, 12 miles north of
Chicago. A number of educational institu-
tions located here, including the North-
western University and Garrett Biblical In-
stitute.
CORRECT ENGLISH — How To Use It. —
Monthly. Educational. Correct English Pub-
lishing Co., publishers. Subscription. $2;
claimed average circulation for year 1913, 12,-
000; 32 pages, 2 columns; length of columns,
8 in.; width, 3 in. Forms close 20th preced-
ing month.
Advertising rates, agate, Vi page, one time,
$15; V2 page, $30; one page, $50.
ILLINOIS
KATHOLISCHER .TUGENDFREUND —
Monthly. English and German. Juvenile.
Catholic. Established 1876. German Catholic
Orphan Asylum, publishers. Subscription, $1;
claimed circulation for year ending June 1914,
22,000 net; 32 pages, 2 columns; length of
columns, 9 in.; width, 2% in.
Advertising rates, agate, 25 cts. a line.
SVENSK-AMERIKANSKA FAMILJ JOUR-
NALEN — Monthly. Swedish. Family. Estab-
lished 1907. Universal Publishing Co., pub-
lishers. Subscription, 5U cts.; claimed average
circulation for year 1913, 12,000; 16 to 32
pages, 4 columns; length of columns, 15% in.;
width, 2Vs in. Forms close 20th preceding
month.
Advertising rates, agate, 6 cts. per line;
special positions, 8 cts. per line. Reading no-
tices, brevier, in reading columns, 25 cts. per
line.
UNION SIGNAL — Every Thursday. Tem-
perance. Established 1874. National Woman's
Christian Temperance Union, publishers. Sub-
scription, $1 ; claimed average circulation for
1913, 25,000; 16 pages, 3 columns; length of
columns, 11 in.; width, 2Vti in.
Advertising rates, agate, 15 cts. a line; full
page, $65. Reading notices, 30 cts. a count
line.
See advertisement on page 455.
YOUNG CRUSADER — Monthly. Temper-
ance. Established 1886. National Woman's
Christian Temperance Union, publishers. Sub-
scription, 25 cts.; claimed average circulation
for 1913, 25,333; 16 pages, 3 column.s ; length
of columns, 9% in.; width, 2 1/2 in. Forms
close 15th preceding month.
Advertising rates, agate, 20 cts. a line.
Reading notices, 25 cts. a line.
See advertisement on page 455.
FKANKLIN PARK — A suburb of Chicago.
PILOT — -Monthly. Matrimonial. Estab-
lished 1895. Ben C. Freeman, publisher. Sub-
scription, 60. cts.; claimed average circulation
for 1913, 10,000; 4 pages, 6 columns; length
of columns, 18 in.; width, 2y8 in. Forms
close 20th preceding month.
Advertising rates, 15 cts. a line: $2 an
inch for electros of 1 inch and over.
FREEPORT — Population 17,567. Located in
the center of a rich farming and dairy
country, on four railway systems, the 111.
Central having five divisions centered in
here, with a pay roll of over $100,000
monthly. Manufactures include wind mills,
hardware specialties, flour, leather, pianos,
organs, churns, pumps, carriages, incuba-
tors, caskets, beer, gas engines, shoes, gar-
ments and wearing apparel. Annual value
of manufactured products, $10,000,000.00.
NELSON CHESMAN & CO.'S RATE BOOK.
73
ILLINOIS
JOURNAL-STANDARD — Every evening ex-
cept Sunday. Republican. Established 1848.
Freeport Journal-Standard Co. (Inc.), pub-
lishers. Subscription, $5; claimed average cir-
culation for first five months 1914, 5,500; 8
to 12 pages, 7 columns; length of columns,
30 V4 in.; width, 2% in. Cannot use matrices.
Advertising rates upon application.
GALESBURG — Population 22,089. On two
trunk line and four branch line railroads
and three interurban lines. Boiler shops,
foundries, broom corn, automobile factories,
as well as flour mills, the largest brick
yards in the world and repair shops of (J.
B. & Q. R. R. Seat of Knox college and
Lombard College. Annual value of manu-
factured products, $4,000,000.00. Bank
clearings during the year 1912, $26,000,-
000.00.
MAIL — Every evening except Sunday. In-
dependent. Established 1891. Galesburg Mail
Co., publishers. Subscription. $5; circulation
— not given by publisher; 12 to 20 pages, 7
columns; length of columns, 22 in.; width,
2% in. Can use matrices.
Advertising rates, 18 cts. an inch, flat. Posi-
tion, 15% extra. Composition, 3 cts. an inch
extra. Imitation reading, 25 cts. an inch.
Reading notices, 10 cts. a line. Classified, Vzc.
per word.
REPUBLICAN-REGISTER — Every evening
except Sunday. Republican. Established 1872.
Galesburg Printing Co., publishers. Subscrip-
tion, $6 by Carrier; $4 by mail; sworn aver-
age circulation for six months ending April 1,
1914, 8,484* net paid; 10 to 20 pages. 7 col-
umns; length of columns, 21% in.; width, 2%
in. Can xise matrices.
Advertising rates, 18 cts. an inch each In-
sertion. Classified, Ic. a word.
GRANITE CITY^-Population 9.903. Located
across Mississippi River from St. Louis,
Missouri. On six railroads and two inter-
urban lines. The princi]ial industries are
stamping works, steel plant and foundry;
roller and tin plate mills.
NARODEN GLAS — Every morning except
Sunday. Bulgarian-Independent. Established
1907. Naroden Glas Publishing Co., pub-
lishers. Subscription, $4; circulation — not
given by publisher; 4 to 8 pages, 7 columns,
length of columns, 20 ^/^ in.; width, 2% in.
Can use matrices.
Advertising rates, $1. an inch; $10 an inch,
per month; $25 three months; $40 six months,
$70 twelve months. Reading notices, 25 cts.
a line.
HAMILTON — Population 1,627. On two rail-
roads and Mississippi River, opposite Keo-
kuk, Iowa. At one end of the largest pow-
ILLINOIS
er dam in the world. Clay works, garment,
cement blocks and bee keepers' supply fac-
tories and other enterprises. Annual value
of manufactured products, $200,000. Bank
clearings during the year 1913, $500,000.
AMERICAN BEE JOURNAL — Monthly.
Bees. Establisher 1861. American Bee Jour-
nal Co., publishers. Subscription, $1; sworn
average circulation for year ending March,
1914, 5,739* net paid; 32 pages, 3 columns;
length of columns, 9% in.; width, 2% in.
Forms close 25th preceding month. Office, First
National Bank Bldg.
Advertising rates, agate, 15 cts. a line; 3
times, 14 cts.; 6 times, 12 cts.; 9 times, 11
cts.; one year, 10 cts. a line. Reading notices,
25 cts. per count line, with discount same as
for display.
HINSDALE — Population 24,051. 20 miles
from Chicago, with which it is connected
by the C. B. & Q. Ry.
LIFE BOAT — Monthly. Philanthropic. Es-
tablished 1898. Dr. David Paulson, publisher,
Subscription $1.; claimed average circula-
tion for year 1913, 12,000; 32 pages. 2 col-
umns; length, of columns, TV2 in.; width 2'/^
in.
Advertising rates on application.
JOLIET — Population 34,670. On Des Plaines
River and 6 railroads. Has excellent water
power. Steel and wire mills of Illinois Steel
Co., which employ about 6,200 men together
with other large work employing_ a large
number of men, including barb wire, coke
oven, calender and folding paper box fac-
tories, oatmeal mills, railroad shops, en-
gine works, cigar factories, agricultural
implements, horse shoe, fire proof and tile
works, tin plate and nail mills; lime-
stone Quarried in vicinity used largely
in building operations. Illinois State Pen-
itentiary located here. Annual value of
manufactured products, $50,550,000.00.
Bank clearings during the year 1912, $42,-
114,000.00.
AMERIKANSKT SLOVENEC — Semi-weekly
(Tuesday and Friday). Slovenian. Catholic.
Fratern.il. Established 1891. Slovenian .\m-
erican Printing Co., publishers. Subscription,
$2; claimed average circulation for 1913,
5,800; 8 pages, 6 columns; length of columns,
19% in.; width, ZVa in.
Advertising rates, for either issue, 35 cts.
an in.; one month, $2; three months, $4; six
months, $7; one year, $10.
HERALD — Every evening except Saturday
and Sunday, and SUNDAY MORNING HER-
ALD. Independent. Rermblican. Established
1904. Joliet Printing Co., publishers. Sub-
scription, daily, by mail, $2.50; sworn average
NELSON CHESMAN & CO.'S RATE BOOK.
ILLINOIS
circulation, daily, and Sunday, for year ending
Ajji-il 3U, 1914, gross, 9,634*; net paid, 8,-
342*; 10 to 32 pages, 7 columns; length of
columns, 21 Va in.; width, 2% in. Can use
matrices.
Advertising rates, daily and Sunday, 23 cts.
an in.; full position, 26 cts. an in. Reading
notices, 15 cts. a line. Classified, Ic. per word.
NEWS — Every evening except Sunday. In-
dependent. Established 1877. The News Co.,
publishers. Subscription, $5; sworn average
circulation for six months prior to April 1914,
7,552* net; 8 to 24 pages, 7 columns; length
of columns, 19 in.; width, 2Vs in- Can use
matrices.
Advertising rates, 35 cts. an in.; on con-
tract; 30 cts. an in.; 100 in., 25 cts.; 250 in.,
23 cts.; 500 in., or more, 20 cts. Classified,
1 ct. per word, first insertion; subsequent in-
sertions, V2 c. a word, (minimum charge 25
cts). Local readers, 15 cts. per count line.
LA SALLE — Population 11,537. On Illinois
River and 3 railroads. Industries include
breweries, Portland Cement Works, Press
brick plant, as well as zinc, sulphuric acid,
clock works; abundant coal in immediate
vicinity, excellent building stone quarried;
also glass, sand, brick and cement clay de-
posits.
POST — Every evening except Sunday.
Democratic. Established 1894. Post Publish-
ing Co., (Inc.), publishers. Subscription.
$3.50; sworn average circulation for six
months ending March 31, 1914, 6,195* net; 8
pages, 7 columns; length of columns 20^4 in.;
width 2% in. Can use matrices.
Advertising rates, 20 cts. an inch. Readers,
10 cts. a line. Classified, 5 cts. a line.
LIBERTYVILLE — Population 1,724. _ In
center of agricultural and dairying section,
located about 40 miles from Chicago on C.
M. & St. P. Ry.
BUSINESS PHILOSOPHER — Monthly
(15th). Established 1904. Sheldon University
Press, publishers. Subscription $2; claimed
average circulation for year 1913, 20,000; 96
pages, 2 columns; length of columns, 8 in.;
width, 2% in. Forms close 15th of preced-
ing month.
Advertising rates, agate, 25 cts. a line; %
page, one time, $7.50; V2 page, $15; one
page, $30; inside back cover, $40; inside
front cover, $40.
MARION — Population 7,093. 4 railroads. In
the center of an excellent farming and_ stock
raising country with a very large shipping
trade in grain and live stock, coal mines;
flour, woolen and cotton mills.
ILLINOIS
morton, publisher. Subscription, $1.50; sworn
average circulation for year ending May, 1914,
5,148; 8 pages, 5 columns; length of columns,
17 in.; width, 21/^ in.
Advertising rates, 51 cts. an inch, with dis-
count of 5, 10, 15 or 20% on 10, 50, 200 or
500 inch contracts.
MOLINE — Population 24,199. On Mississippi
River and 3 railroads. Has excellent water
power. Has 150 acres public parks and
the most comiilete equipped single play-
ground in United States. Also steel plow,
automobile, carriage, wagon, pump, candy,
iron working and milling machinery and
corn ijlanter factories ; malleable iron foun-
dry; railroad shops; steel works, having a
pay roll of 15,346 men. Is the home of the
first steel plant and has the largest plow
plant in the world. Annual value of manu-
factured products, $37,602,311.68. Bank
clearings during 1913, $10,181,056.00.
DISPATCH — Every evening except Sunday.
Republican. Established 1878. Moline Dis-
patch Publishing Co., publishers. Subscrip-
tion, $5; sworn average circulation for
six months prior to April 1914, 9,449* net
paid; 12 to 32 pages, 7 columns; length of
columns, 20 in.; width, 2% in. Can use ma-
trices.
Advertising rates, 24 cts. an inch; full posi-
tion. 30 cts. an inch. Extra charge for com-
position on advertisements running less than
three times.
MAIL — Every evening except Sunday. In-
dependent. Established 1893. Subscription,
$5; claimed average circulation for six months
ending .lune 1914, 5,000. 8 to 16 pages, 7 col-
umns, length of columns, 22 in.; width, 2%
in. Can use matrices.
Advertising rates, agate, 1% cts. a line;
preferred position, 15 or 25% extra; read-
ing notices, 10 cts. a count line; telegraphic,
25 cts. a line. Classified, Ic. per word.
MOUNT MORRIS — Population 1,332. De-
voted entirely to agricultural pursuits.
MYSTIC WORKERS — Monthly. Establish-
ed 1896. Robert Toole, publisher. Subscrip-
tion, 10 cts.; claimed average circulation for
year ending May 1914, 80,000; 8 pages, 4
columns; length of columns, 14 in.; width, 2^
in.
Advertising rates, $4 an inch.
ILLINOIS BAPTIST — Everv Saturday.
Baptist. Established 1905. W. P. Throg-
POULTRY TRIBUNE — Monthly. Poultry.
Established 1895. R. R. Fisher, publisher.
Subscription, 50 cts.; sworn detailed average
circulation, for year ending April, 1914,
45,000*; 40 to 100 pages, 3 columns; length
of columns, 10 in.; width, 2% in. Forms close
25th preceding month.
Advertising rates, agate, 22% cts. a line
flat. Preferred position, 25% extra. Reading
NELSON CHESMAN & CO.'S RATE BOOK.
75
ILLINOIS
notices, 30 cts. a line. Classified, 30 words,
one time, $2.
OAKLAND — Population 1,159. Located on
Vandalia: Tol. St. L. & Western Railroads
in a thriving agricultural district.
ILLINOIS
LEDGER — Every Friday. Independent. Es-
tablished 1877. Nixie Yeargin publisher. Sub-
scription $1.50, claimed average circulation
for year 1913, 5,426; 4 pages, 8 columns,
length of columns ISVz in.; width 2% in.
Cannot use matrices.
Advertising rate, 12 cts. an inch: full posi-
tion 15 cts. an inch. Reading notices 10 cts. a
line.
OAK PARK — Population 19,444. Suburb of
Chicago. Residential section entirely.
SCHOOL CENTURY — Monthly. (Septem-
ber to June). Educational. Established 1905.
Geo. W. Jones, publisher. Subscription, $1 25;
claimed average circulation for 1913, 25,000;
48 to 64 pages, 3 columns; length of columns,
10 in.; width, 2'^k in.
Advertising rates, $3 an inch; Vs page, $10;
Vi page, $18; V2 page, $33; one page, $60.
OTTAWA — Population 15,000. On Illinois
River and 3 railroads. In the center of a
very fertile agricultural country; large
shipping point for grain and other products.
Industries include plate glass works, silver
plating works, farming implements, flour,
drain and roof tiles; manufactures cigars,
lumber, etc. Coal mines and marble quar-
ries in vicinity. Annual value of manu-
factured products, $2,500,000.00. Bank
clearings during the year 1913, $8,051,-
000.00.
PAIR DEALER — Every Friday. Independ-
ent. Establised 1892. G. A. Crowden, jnib-
lisher. Subscription, $1 ; sworn average cir-
culation for year 1913, 5,974*; 16 pages, 6
columns; length of columns, 20 in.; width,
2ye in.
Advertising rates, 30 cts. an inch; on con-
tract, 100 in., 25 cts.; 150 in.. 20 cts.; 200
in., 18 cts.; 300 in., 17 cts.; 500 in., 16 cts.;
1,000 in. or more, 15 cts. an inch. Special
positions, 10 and 20% additional. Reading
notices, 10 cts. a line; 50 lines or more, 9 cts.
a line.
PEOBIA — Population 66,950. On Illinois
River. 14 railroads with direct water route
to St. Louis, Mo., through the Illinois and
.Mississippi Rivers; a most important manu-
facturing and railroad center with a very
large trade in distilling and agricultural
implements; likewise a great shipping
center for grain; extensive pork packing in-
dustry; farm machinery, paper, flour, bar-
rels, stoves, whiskey, beer and woven wire
fences also manufactured. One of the
largest fish industries of the middle west.
Coal deposits in immediate vicinity. An-
nual value of manufactured products, $65,-
000,000.00. Bank clearings during the
year 1913, $186,537,195.02.
DEMOKRAT — Every evening except Sun-
day and WEEKLY, Thursday. German. In-
dependent Democratic. Established 1860. B.
Cremer & Bros., publishers. Subscription,
daily; weekly, $2; circulation — not given by
publisher; 4 pages, daily; 8 columns; length
of columns, 24 in.; width, 2^^ in.; weekly, 9
columns; length of columns, 26 in.; width,
2j\ in.
Advertising rates, daily, 30 cts. an inch;
weekly, 75 cts. an inch. Discount, 10% on
combination. Full position, 25% extra.
HERALD-TRANSCRIPT — Every morning
including SUNDAY. Republican. Established
1855. Penria Herald Transcript Co., pub-
lishers. Subscription, dailv and Sunday, $6;
Sunday only, $2 ; circulation — not given by
I'ublisher: 10 to 32 pages. 7 columns; length
of columns, 21 in.; width, 2Vs in. Can use
matrices.
Advertising rates, daily and Sunday, single
insertion, 50 cts. an inch ; up to 200 in. 38
cts.; 200 in. or more, 32 cts. an inch. Pre-
ferred position, 15 and 25% extra. Classi-
fied, Ic. a word. Reading notices, 25 cts. per
count line.
JOURNAL — Everv evonins except Sundav
evening. SUNDAY ' MORNING. Established
1877. H. M. Pindell. publisher. Subscription,
daily and Sunday, $6 ; sworn average circula-
tion for six months prior to April, 1914',
daily, 18,475* net paid: Sundav, 12.500:
daily and Sunday, 16 to 32 pages. 7 columns;
length of columns, 20 V^ in.; width, 2 '/4 in.
Can use matrices.
Advertising rates, daily or Sunday, agate, 4
cts. a line; 5,000 lines or more, within one
year, 2% cts. a line. Special positions, extra.
Reading notices, 12 and 25 cts. a line; tele-
graphic readers, 50 cts. per count line. Clas-
sified, Ic. a word.
SONNE — Every evening except Sunday;
weekly, Thursday^ and Sonntags Glocke, Sun-
day (German). Republican. Established, daily,
1879; Sunday, 1880. Peoria Sonne Publishing
Co., publishers. Subscription, daily, $6; week-
ly, $2: Sunday, $2; circulation — not given
by publisher; " daily, 4 pages; weekly, 8
pages; Sundav, 4 pages; daily, weekly or
Sunday, 8 columns ; length of columns, 24
in ; width, 2% in. Can use matrices.
Advertising rates on application.
STAR- — Every evening except Sunday, and
SUNDAY MORNING STAR, Sundays. In-
dependent. Established 1897. Peoria Star Co.,
publishers. Subscription, daily, $4; with Sun-
day, $6; sworn average circulation for six
months prior to April. 1914, daily, 21,231*
net paid: Sunday, 10,876; daily, 12 to 32
pages (Sunday, 20 to 36 pages), 7 columns;
length of columns, 201/^ in.; width, 2% in.
Can use matrices.
76
NELSON CHESMAN & CO.'S RATE BOOK.
ILLINOIS
Advertising rates, daily or Sunday, agate, 7
cts. a line; 1,000 lines, 5 cts. a line; 2,000
lines, ihi cts.; 3,000 lines 4^4 cts.; 5,000
lines, 3% cts. a line; 10,000 lines, SVz cts.
15,000 lines, 3 cts. a line; position extra.
Classified, Ic. a word (minimum charge, 25
cts.). Reading notices, inside page, 25 cts. a
line; last page, |1; telegraphic page, CO cts.
a line.
PLYMOUTH — Population 829. Located on
Chicago, Burlington & Quincy R. R., and is
the trade center of a thriving agricultural
section and oil fields, now under way of
development.
NEW THOUGHT COMPANION — Semi-
monthly (Second and Fourth Saturday). New
Thought. Established 1911. Plymouth
Printing Company, publishers. Subscription,
$1. Claimed average circulation for year
1913, 6,000; 8 pages, 4 columns; length
of columns, 11^/4 in.; width, 2% in. Cannot
use matrices
Advertising rates, agate, 9 cts. a line.
Reading notices, 18 cts. a line.
PRINCETON — Population 4,141. Fine farm-
ing country. Bank deposits, $2,000,000.
ILLINOIS
HOME INSTRUCTOR — Monthly. Literary.
Established 1904. A. Otis Arnold, publisher.
Subscription, 25 cts.; detailed average circula-
tion September 1, 1914, 200,826*; 16 to 32
pages, 4 columns; length of columns, 12% in;
width, 2% m. Forms close 12th preceding
month.
Advertising rates, agate, 80 cts. a line; M
page, (175 lines), one time, 10% discount; Vz
page, 15%; one page, 20%. Reading notices,
$1 a count line.
BUREAU COUNTY REPUBLICAN— Every
Thursday. Republican. Established 1847. H.
U. Bailey, editor and publisher. Subscription,
$2 ; sworn circualtion for year ending June
30, 1914, 5,350*; 12 pages, 7 columns;
length of columns, 20 in.; width, 2% in.
Advertising rates, 20 cts. an inch; on con-
tract, 17 cts. an inch. Readers, 25 cts. an
inch.
QUINCY — Population 36,587, with 5,000 ad-
ditional in outer belt. On Mississippi River
and two railway systems, comprising seven
different lines. Has hydro-electric and
steam power plants. A number of large
flour mills and tobacco and shoe factories;
grain elevators; brick works; claimed to
have the largest stove and range foundries
and cereal mill in the world ; seat of one
of the largest breweries in the widdle west;
paper, trunks, furniture, show cases, egg
case fillers, incubators, elevators, power
pumps, hay-presses, lime machinery, metal
wheels, air-compressors, stationers' sup-
plies and leather board extensively manu-
factured. Annual value of manufactured
products, $12,000,000.00. Resources of
banks, $16,000,000.00. Bank clearings in-
crease 25% annually; post office receipts,
12%.
HERALD — Every evening except Sunday.
Democratic. Established 1835. Quincy Herald
Co., publishers. Subscription, $6.50; sworn
average circulation for six months prior to
April, 1914, 9,006* net paid; 10 to 24 pages,
7 columns; length of columns, 21% in.;
width, 2% in.
Advertising rates, 25 cts. flat an inch; full
position, 30 cts. an inch. Reading notices, 15
cts. a line; with position, 20 cts. a line. Clas-
sified, Ic. per word.
JOURNAL— Every evening except Sunday.
Independent Democratic. Established 1883.
H. N. Wheeler, editor and publisher. Sub-
scription, $6; sworn average circulation for
six months ending March 31, 1914, 7,945* net
paid; 10 to 16 pages, 7 columns; length of
columns, 21% in.; width, 2% in. Can use
matrices.
Advertising rates, agate, 2 cts. a line; in
position, 2% cts. a line. Reading notices, 15
cts. a line. Classified, ordinary, Ic. a word;
real estate, 4 cts.; articles of one's business
offered for sale, 2 cts. per word.
POULTRY KEEPER — Monthly (1st).
Poultry. Established 1882. Poultry Keeper
Publishing Co., publishers. Subscription, 50
cts.; claimed average circulation for year
1913, 30,666; 48 to 98 pages, 3 columns;
length of columns, 10 in.; width, 2% in.
Forms close 25th preceding month.
Advertising rates, agate, 20 cts. a line.
Discounts, 25% on yearly contract. Space
discounts, 5% on one column; 10% on V2
page; 15% on one page. Preferred position,
20% extra. Reading notices, 30 cts. a line.
Classified, 4 cts. a word, with discounts.
RELIABLE POULTRY JOURNAL — Month-
ly. Poultry. Established 1892. Grant M.
Curtis, publisher. Subscription, 50 cts.;
detailed average circulation for year 1914,
59,113*; 72 to 256 pages and cover, 3 col-
umns; length of columns, 9V^ in.; width, 2Ve
in. Forms close 15th preceding month.
Advertising rates, $4.90 an inch; preferred
position, 20% extra, discount, 25% on one
year; 120 in., within one year, 10% discount;
180 in., 15%; 360 in., 20%. Reading notices,
60 cts. per nonpareil line.
WHI(3 — Every morning except Monday.
Republican. Established 1838. The Whig
Company, publishers. Subscription, drily,
$3.50; by carrier, $6,50; circulation — not
given by publisher; 8 to 24 pages, 7 columns;
length of columns, 21% in.; width, 2^^ in.
Can use matrices.
Advertising rates, agate, daily or Sunday, 1
to 50 in., 28 cts. an inch; 50 to 100 in., 25
cts,; 101 in, or more, 18 cts, an inch; next
reading, 10%, or full position, 25% extra.
Classified (miniimum, 15 cts,) Ic. a word
each insertion. Reading notices, 25 cts, a
line; with headings (minimum 5 lines), 20 cts.
a line.
NELSON CHESMAN & CO.'S RATE BOOK.
77
ILLINOIS
BOCKFORD — Population 45,401. On Rock
River, 5 railroads and 3 interurban lines con-
necting with Belvidere, Janesville, Beloit,
Freeport, Elgin and Chicago. Has fine water
power. 456 manufactories in furniture,
watches, wood-working machinery, agri-
cultural implements, hosiery, gas stoves,
tools, sewing machines, pianos, milling ma-
chinery, gasoline engines, office fixtures,
mirror plate, harness, saddles, silver plate,
shoes, pumps, paper mills and hardware
specialties. Seat of Rockford College. An-
nual value of manufactured products, $37,-
250,000.00. Bank clearings during year
1913, $50,768,690.21.
REGISTER GAZETTE — Every evening ex-
cept Sunday. Republican. Established 1840.
Register-Gazette Co., publishers. Subscrip-
tion. $5.20; by mail. $3; sworn average cir-
culation for year 1913. 10,249*; 12 to 32
pases, 7 columns; length of columns, 20 in.;
width. 2^/4 in. Can use matrices.
Advertising rates, 30 cts. an inch, flat.
Classified. Ic. a word. Reading notices, 15
cts. a line; 300 lines within one year 12*4
cts. a line.
REPFBLir — Every evening except Sund^iv.
RennMican. Establishod ison. Republic Co..
liublishp''s. SubsrriTition, $5.20 ; circulation
— not ffiven h^ publisher; 10 to 16 pages. 7
columns; length of columns, 21 in.; width,
2''^ in. Can use matrices.
Advertising rates, dailv. a state. 2% cts. a
line; 500 lines. 2 cts.; 1.000 lines or morp,
1 V2 cts. a line. Preferred n^sition. 15<^ ext'-a.
Classified. Ic. a word. (Minimum chayee. 25
cts.) Pure reading notices, 10 cts. a line.
STAR — Evprv morning except Mondav. In-
dependent. Establi'hpd ]SSS. Star Printing
Co.. publishers. Subscription, by carrier.
.1(5.20; by mail. $3: sworn average circulation
for six months ending Anril 30. 1914. daily
and Sunday. 9.301*; Sunday only. 10.062*:
daily. 8 and 16 p^ges; Sundav. 16 t" f2
'^ages. "7 columns; length of columns, 21%
in.; width. 2Vs in.
Advertising rates, transient, daily. 35 cts.
nn inch, Sunday. 40 rts.; 50 in., dailv and
Snndav. 28 cts.: Sundav onlv. 32 cts. an
inch: 100 in., daily and Sundav. 2.'i cts.;
Sundav only. 28 cts.; 200 in., daily and S>m-
dav. 23 f'ts : Sundav only. 25 cts.; 300 in.,
daily and Sunday. 21 cts ; Sundav only 23
cts.: 400 in. or morp. daily and Sundav. 20
cts.; Snnrlav only. 22 cts. an inch. Position.
10 and 15C^. Rpadinsr notices. 15 cts. a line;
■"'itb discount on 500 lines or more. Classi-
fied, 25 words or less. 25 cts.
SVFNSKA POSTEN — Every E r i d a v.
Swedish-Rpnublican. Established 1889.
Rockfovfl Printing Co., publishers. Subscrip-
tion. SI ; claimed averaere circulation for
vear 1913, 11,741; 8 to 10 naees 7 columns;
length of columns 20 in.; width. 2Vn in. Can
use matrices. Office. 218 East State Street.
Advertising rates, agate. 4 cts a line. flat.
Reading notices, 15 cts. a line. Classified,
Ic. per word.
ILLINOIS
ROCK ISLAND — Population 24,335. Has fine
water power. Manufactures include agri-
cultural implements, steel and_ iron goods,
soap, lumber, wagons and carriages. _ U. S.
Armory and Arsenal located here. Big coal
deposits in vicinity. Seat of Augustana
College.
ARGUS — Every evening ex>ept Sunday.
Democratic. Established 1851. J. W. Potter
& Company, publishers. _ Subscription. $5.20;
claimed average circulation for year 1913, 6,-
344; 8 to 10 pages, 7 columns; length of
columns, 21 in.; width, 2% in. Can use
matrices.
Advertising rates, plate matter, 18 cts;
set matter, 22 cts.; next to reading, 20 or 23
cts.; full position, 22 or 25 cts. an inch re-
spectively. Reading matter, brevier. 500 or
more lines, 8 cts. a count line; telegraphic
readers, 25 cts. a count line. Classified, Ic.
per word.
AUGUSTANA — Every Thursday. Swedish.
Lutheran. Established 1856. Augustana Book
Concern, publishers. Subscription, $1.50;
sworn detailed average circulation for six
months ending March. 1914, 21,384* net;_20
paces, 4 columns; length of columns, 13 ^^ in.;
width, 2Vk in.
Advertising rates, agate, 7 cts. a line; pre-
ferred position, 25% extra. Reading notices,
20 cts. per count line. Translations into
Swedish free.
LUTHERAN COMPANION — Every Satur-
day. Established 1892. Lutheran. Augustana
Book Concern, publishers. Subscription, $1 ;
sworn detailed average circulaticn for six
months ending March. 1914. 6.705*; 12
paeps, 3 columns; length of columns, 10% in.;
width, 2Vs in.
Advertising rates, agate, 3 cts. per line.
Reading notices. 10 cts. per count line. Spe-
cial positions, 25% additional.
MODERN WOODMAN — Monthly (1st).
Fraternal. The Modern Woodman of America,
publishers; sworn detailed average circulation
for year ending May, 1914. 973,171*; 16 to
20 pages, 4 columns; length of columns,
14 2/7 in.; width, 2^^^ in. Forms close 10th
preceding month.
Advertising rates, agate, $3 a line. Special
position, 15% extra.
ROYAL NEIGHBOR — Monthly (1st). Fra-
ternal. Established 1898. Royal Neighbors of
America, publishers. Subscription, 20 cts.;
claimed average circulation for year 1913,
315,000; 12 to 20 pages, 4 columns; length
of columns, 16 14, in.; width, 2% in. Can
use matrices. Forms close 15th of preceding
month.
Advertising rates, $1 a line. Special posi-
tions, 15% extra.
See advertisement on page 507.
UNGDOMSVANNEN — Monthly. Swedish.
Augustana Book Concern, publishers. Sub-
78
NELSON CHESMAN & CO.'S RATE BOOK.
ILLINOIS
scription, $1.50; sworn detailed average cir-
culation for six months ending March, 1914.
7,752*; 36 pages, 3 columns; length of col-
umns, 9% in.; width, 2Vs in.
Advertising rates, agate, 5 cts. a line; in-
side covers, 514 cts. a line; outside covers, 6
cts. a line.
UNION — Every evening (except Saturday)
and Sunday Morning. Republican. Estab-
lished 1862. Union Printing Co., publishers.
Subscription, $5.20; circulation — not given
by publisher; 8 to 24 pages, 7 columns;
length of columns, 20 in.; width, 2% in. Can
use matrices.
Advertising rates, 25 cts. an inch; 100 in.,
18 cts.; 300, 15 cts.; 500, 12 cts. an inch.
Readers, 10 cts. per line. Preferred positions,
10% additional. Classified, ^c. per word.
SPRINGFIELD — Population 51,678. 6 rail-
roads and three interurban lines. Coal min-
ing extensively engaged in. Industries in-
clude the manufacture of shoes, meters and
agricultural implements, boiler, zinc, stove
and chemical works and flour, automobile
tires and watches. State house and other
public buildings located here. Annual
value of manufactured products, $12,000,-
000.00. Bank clearings during the year
1913, $57,883,627.04.
BERKSHIRE WORLD AND CORN BELT
STOCKMAN — Monthly (1st). Agricultural
and Breeding. Established 1909. The Corn
Belt Stockman Publishing Co., publishers.
Subscription, $1 ; claimed average circulation
for year 1913, 10,000; 52 pages, 3 columns;
length of columns, 10 in.; width, 2% in.
Forms close 20th preceding month.
Advertising rates, agate, 15 cts. a line;
full page (420 lines), $63; 1/2 or V* page,
pro rata. Special combination with SWINE
WORLD, 25 cts. a line; full page (420
lines), $105; Vz or 14 page, pro rata.
COURT OP HONOR — Monthly. Fraternal.
Established 1895. Charles J. Riefler, pub-
lisher. Subscription, 50 cts.; guaranteed aver-
age circulation for year 1913, 88,000; 8
pages, 7 columns; length of columns, 20% in.;
width, 2% in. Forms close 8th. Can use
matrices.
Advertising rates, agate, 30 cts. a line.
Readers, 40 cts. a line.
FARM HOME — Monthly. Agricultural,
Dairy and Live Stock. Established 1S94.
Charles F. Mills, editor. Subscription, 50 cts.;
sworn average circulation for eight months
ending May, 1914, 75,000*; 32 pages, 4 col-
umns; length of columns, 13% in.; width,
2^/4 in. Forms close 25th preceding month.
Advertising rates, agate, 40 cts. a line; full
page, $240; second or third cover, $250;
back cover, $285; front cover, $350.
ILLINOIS
Bender, publisher. Subscription, $5; circu-
lation— not given by publisher; 10 to 24
pages, 7 columns; length of columns, 21^/^
in.; width, 2% in. Can use matrices.
Advertising rates, agate, 3 cts. a line; 1,400
lines, 2^/^ cts.; over 2,800 lines, 2cts. a line;
full position, 25% extra. Classified, Ic. a
uord. Local readers, 25 cts. a line.
RECORD — Every evening except Sunday,
and SUNDAY MORNING. Democratic. Estab-
lished 1907. Subscription, $5; circulation —
not given by publisher; 8 to 24 pages, 7
columns; length of columns, 20 in.; width,
2% in. Can use matrices.
Advertising rates, on contract, Ic. a line;
next reading, 1 3/14 cts.; full position, 1 3/7
cts. a line; less than 100 in., add 25%. Com-
position, 5 cts. an inch extra. Reading notices,
12 cts. a line; 100 lines, 10 cts.; 200 lines, 8
cts. a line. Classified, Ic. a word.
STATE JOURNAL— Every morning, includ-
ing SUNDAY. Republican. Established 1831.
Illinois State Journal Co., publishers. Sub-
scription, by carrier, $6.76; by mail, daily
and Sunday, $5; daily, $4; sworn average
circulation for six months prior to April,
1914, daily, 14,103* net paid; Sunday, 10,-
769* net paid; daily, 12 to 24 pages; Sun-
day, 28 to 40 pages, 7 columns; length of
columns, 21 in.; width, 2% in. Can use
matrices.
Advertising rates, daily or Sunday, 1 to
100 in., 42 cts. an inch; next reading, 43%
cts.; full position, 451/2 cts.; 101 to 200 in.,
35 cts.; next reading, 36% cts.; full posi
tion, 331/2 cts.; over 200 in., 31% cts. an
inch; next reading, 33% cts.; full position,
35 cts. an inch. Classified, Ic. per word first
insertion; 14 c. per word thereafter. Read-
ing notices, 15 cts. a line; 6 insertions, 12
cts.; 12 insertions, 10 cts.; 24 insertions, 8
cts. a line.
NEWS — Every evening except Sunday.
Republican. Established 1878. Victor E.
STATE REGISTER — Every morning, in-
cluding SUNDAY. Independent. Established
1836. Thomas Rees, publisher. Subscrip-
tion, daily, $4; daily and Sunday, $5; sworn
detailed average circulation for six months
ending June 30, 1914. daily and Sunday, 20,-
649*; daily, 10 to 16 pages; Sunday, 28 to
40 pages, 7 columns; length of columns, 21
in.; width, 2% in. Can use matrices.
Advertising rates, daily or Sunday, 3% cts.
a line; full position, 4 cts.; 1,400 lines, 3 cts.;
full position, 31^2 cts.; 4,200 lines or more,
2% cts.; full position, 3 cts. a line. Classified,
Ic. per word first time; VzC- per word each
subsequent insertion; three consecutive days
without change of copy, 10 cts. a line; per
week, 20 cts.; per month, 75 cts. a line.
Reading notices, 15 cts. a line; 500 lines
within one year, 12 cts.; 1,000 lines, 10 cts.
a line.
SWINE WORLD — Semi-Monthly (1st and
15th) Swine and agricultural. Established
1913. Frost Publishing Co., publishers. Sub-
scription, 50 cts.; claimed average circulation
NELSON CHESMAN & CO.'S RATE BOOK.
79
ILLINOIS
for year ending. August 1914, 20,000; 32
pages, 3 columns, length of column, 10% in.;
width, 2'g in. Cannot u.se matrices. Forms
close 25th of month preceding and 10th of
mouth of publication.
Advertising rates, 15 cts. a line; full page,
(420 lines), $63.00; V2 and ^4 page pro
rata. Special combination rate with BERK-
SHIRE WORLD, which see.
STEELING — Population 7,467. Opposite Pock
Falls. On Rock River and 2 railroads. Center
of fine farming and dairying country; has
abundant water power; also ice ond cold
storage plants. Industries include wire and
paper mills, foundries and machine shops.
agricultural implement, hardware, casket
and hearse factories. Factories and lail-
roads employ about 3,000 people on a
monthly ]iayroll of approximately $200,000.-
00. Annual value of manufactured products,
$6,000,000.00.
GAZETTE — Every evening except Sunday.
Republican. Established 1854. The Sterling
Gazette Co., publishers. Subscription, $3;
sworn average circulation for six months prior
to April 1914, 5,194* net paid; 8 to 16 pages,
7 columns; length of columns, 21 in.; width,
21/6 in.
Advertising rates, plate matter. 15 cts. an
inch each insertion; full position 18 cts. Com-
position, 5 cts. an inch extra. Reading notices,
10 cts. a line. Classified, Ic. a word.
STANDARD — Daily, except Sunday. Re-
publican. Established 1868. Sterling Standard
Printing Co., publishers. Subscription, $5;
claimed net circulation for 1913, 5,000: 8, 12
and 16 pages, 7 columns; length of columns,
21 in.; width, 2^4 in.
Advertising rates, 1 1/^ cts. a line; 1,400
lines, Ic. a line; over 1,400 lines, 12 cts. an
ILLINOIS
inch. Position, 15% additional. Reading
notices, 10 cts. a count line. Classified Ic. per
word.
TAYLORVILLE — Population 5,446. 3 rail-
roads. Large coal mines; also paper mill
and flour mills.
SCHOOL NEWS AND PRACTICAL EDU-
CATOR— Monthly. Educational. Established
1887. C. M. Parker, publisher. Subscription,
$1.25; sworn detailed average circulation, for
year, 1913, 13,083*; 52 pages, 3 columns;
length of columns, 8 14 in.; width 2 in. Forms
close 15th of preceding month.
Advertising rates, $2 an inch. Discount,
5, 10 and 15% on 3, 6 and 12 months, re-
spectively.
TECHNY — Population 425. Suburb of Chi-
cago. C. M. & St. P. R. R.
AMERIKANISCHES FAMILIENBLATT —
Monthly. German. Catholic. Established 1901.
Society of the Divine Word, publishers. Sub-
scription, $1; claimed circulation for year
1913, 16,500; 48 pages, 2 columns; length of
columns, 8 % in.; width, 2% in. Forms close
3rd preceding month.
Advertising rates, full page, $25; V2 page,
$15; V4, page, $8; Vs page, $5; ^ page, $3.
In combination with CHRISTIAN FAMILY,
$45, $28, $15, $8 or $5 for full, V2, Vi, Vs or
-['b page, respectively.
CHRISTIAN FAMILY — Monthly. Catholic.
Established 1905. Society of the Divine Word,
publishers. Subscription, $1; claimed average
circulation for year 1913, 17,000; 48 pages, 2
columns; length of columns, SVt in.; width,
2% in. Forms close 3rd of preceding month.
Advertising rates, same as AMERIKA-
NISCHES FAMILIENBLATT.
INDIANA
ANDERSON — Population 22,476. On 3 rail-
roads. Center of 270 miles Interurbnn rail-
road' system. Municipal controlled Electric
and water plants. City tax rate 65 cts. Ex-
cellent manufacturing town and trade center
for wide territory. Annual value of manu-
factured products, $19,864,000.00. Bank
deposits during 1913, $6,000,000.00.
BULLETIN — Every evening except Sunday.
Independent. Established 1885. Bulletin
Printing and Manufacturing Co., publishers.
Subscription, $5 ; sworn detailed average cir-
culation for six months ending March 1914,
5.919* net; 8 to 32 pages, 7 columns; length
of columns, 211/4 in.; width, 2% in. Can use
matrices.
Advertising rates, 15 cts. an inch; composi-
tion 5 cts. an inch additional ; special posi-
tion, 15% extra. Readers, 10 cts. a count line.
Classified, Vzc. per word.
CALL OF THE MOOSE — Monthly. Fra-
ternal. Established 1909. Supreme Lodge
Loyal Order of Moose, publishers. Subscrip-
tion, 50 cts. ; guaranteed average circulation
for year 1914, 400,000; 24 pages, 3 columns;
Efficiency in Advertising, reduced to its simplest terms, means getting the
most for your money. Trusting your Advertising appropriation to our judgment
means the highest point of efficiency.
80
NELSON CHESMAN & CO.'S RATE BOOK.
INDIANA
length of columns, 10 in., width, 2'''3 in. Can
use matrices.
Advertising rates, $1.50 a line.
HERALD — Every morning except Monday.
Republican. Established 1883. Herald Pub-
lishing Co., Publishers. Subscription, $4.50;
sworn detailed average circulation for year
1913, daily 5,355* net; Sunday, 5,563* net; 8
to 12 pages, 7 columns; length of columns, 20
in.; width, 2% in. Can use matrices.
Advertising rates, next reading, 17 ^/^ cts. an
inch; full position, 20 cts. Reading notices, 10
cts. a line. Classified, 20 words, 3 times, 25
cts.
ABGOS — Population 1,088. On 2 railroads.
Center of rich grain growing and stock rais-
ing district. Manufactures consist chiefly
of flour and lumber in which a large trade is
done; also has creamery; printing plant;
pickle and column factories.
NATIONAL HARDWARE BULLETIN —
Monthly. Trade. Established 1900. National
Retail Hardware Association, publishers. Sub-
scription, $1; detailed average circulation for
year 1913, 16,000; 240 pages, 2 columns;
width, 21/^ in.
Advertising rates, iV page, one time, $8;
Vs page, $14; % page, $25; Vz page, $40; one
page, $70 with discount on three, six, nine or
twelve insertions.
BRAZIL — Population 9,340. Located on Van-
dalia; Chicago & Eastern Illinois Railroads,
in the Indiana Black Coal district. Principal
industries are collieries, iron blast fur-
naces, boiler, engine, sewer pipe, brick,
spike, nut and bolt works; mining fans
and other mining machinery manufactured;
piano and tin can factories.
Y. M. I. — Monthly (1st). Catholic. Es-
tablished 1914. Young Men's Institute pub-
lishers. Subscription, $1 ; detailed average
circulation for three months ending August
1914, 15,152*; 00 pages, 4 columns; length
of columns, 14 in.; width, 2% in. Can not
use matrices. Forms close 20th of month pre-
ceding.
Advertising rates, full page, $30; V2 page,
$16; V4 page, $8,50; Vs page. $4.50; A page.
$2.50. Specified position, 25% extra. Front
page cover, $40.
CRAWFORDSVILLE — Population 9,371. 3
railroads, 2 interurban lines. In the center
of an excellent farming region, the lumber
industries also being a very important
factor. Manufactures include wire, coffins,
paving and building bricks, nails, matches,
gloves and steel culverts.
INDIANA
CHARIOT — Monthly. Fraternal. Estab-
lished 1894. Supreme Tribe of Ben-Hur, pub-
lishers. Subscription, 25 cts.; sworn average
circulation for year 1913, 120,000* net; 8
pages, 4 columns; length of columns, 13% in.;
width, 2% in. Forms close 15th preceding
month.
Advertising rates, agate, 50 cts. a line.
Reading notices, 60 cts. a line.
JOURNAL — Every evening except Sunday.
Republican. Established 1848. The Journal
Co., publishers. Subscription $5 ; sworn aver-
age circulation for year ending .June 1914,
4,599*; 8 and 12 pages, 7 columns; length of
columns, 20 in.; width, 2% in.
Advertising rates, 14 cts. an inch ;
composition, 5 cts. per inch extra. Special
positions. 10 and 20% extra. Readers, 10
cts. per line. Classified, i/^c. per word.
ELKHART — Population 19,282. Situated in
the St. .Joseph Valley on St. Joseph River,
Big Four and Lake Shore Ry. 15 Miles
East of South Bend. Has good water nower
and the following industries: Railroad, ma-
chine and repair sho)i ; carriage, automobile,
go-cart, computing scale, corset, band in-
strument and harness factories; brass, tele-
phoTie, acetylene gas macJiine, bridge and
iron works; paper, flour, and planing mills.
TRUTH — Every evening except Sundav. and
SUNDAY morning. Democratic. Established
1889. The Truth Publishing Co. publishers.
Subscription $5. Sworn average circulation
for six months ending April, 1914. daily and
Sunday, 4.590*; 8 to 12 pages. 7 columns,
length of columns 20 14 in.; width 2% in. Can
use matrices.
Advertising rates, 15 cts. an inch flat; full
nosition 18 cts. Composition 5 cts. an inch ad-
ditional. Reading notices 5 cts. a line. Classi-
fied 1 ct. per word, first insertion; V2 ct. per
word thereafter.
EVANSVILT.E — Population 69.647. On Ohio
River. Six steam and six electric lines
radiate from the citv; also six boat lines
operating on river. Is an excellent distrib-
uting point because of its geographical loca-
tion and transportation facilities. Said to
be the second largest hardwood lumber mar-
ket, the cheapest soft coal market in the
world. Manufacturing industries include
foundries, machine shojis, furniture, brooms,
cigar, buggy, steam shovel, iron stove front,
locomotive headlight, plows, cotton fac-
tories; potteries; breweries; planing and
saw mills; flour and wooden mills. Willard
Library and Art Gallery, Three Carnegie
Libraries. Southern Indiana Hospital for In-
sane and U. S. Marine Hospital located
here. Annual value of manufactured prod-
ucts. $27,000,000.00. .'Vmount of capital in-
vested in manufacturing plants, $25,500.-
000.00. Bank clearings during year 1913,
$134,075,478.00.
NELSON CHESMAN & CO.'S RATE BOOK.
81
INDIANA
COURIER — Every morning, including SUN-
DAY. Democratic. Established 1845. The
Evansville Courier Publishing Co., publishers.
Subscription, $7.50 (by mail, $4) ; sworn
average circulation for six months prior to
April 1914, daily, 18,826*; Sunday. 12,356*;
10 to 16 pages; Sunday, 36 to 50 pages, 7
columns; length of columns, 20 V^ in.; width,
2% in. Can use matrices.
Advertising rates, agate, daily or Sunday,
7 cts. a line. Open space within one year,
1,000 lines, 5 cts. a line; 3,000 lines, 4 cts.;
5,000 lines, 3% cts.; 10,000 lines or more, 3
cts. a line. Mail orders copy 4 cts. a line, flat.
Position, 10 and 25% extra. Classified, 5 cts.
a line; one week, 4 cts.; one month, 3 cts.
Reading notices, 15 cts. a count line; tele-
graphic, 40 cts. a line.
See advertisement on page 486.
DEMOKRAT — Every morning exceppt Mon-
day, and SEMI-WEEKLY, Tuesdays and Fri-
days. German. Independent. Established
1864. Subscription, daily, $4; Sunday, $2;
Semi-Weekly, $2; claimed average circulation
for vear 1913, daily and Sunday, 5,261; semi-
weekly, 9,105; daily, 8, Sunday, 16 to 36
pages, semi-weekly, 8 pages, 7 columns; length
of columns, 20 in.; width, 2 V^ in. Can use
matrices.
Advertising rates, daily or Sunday, SVz cts.
a line; 26 times, 1% cts. a line; 1,000 lines, 2
cts.; 3,000 lines, 11/4 cts.; 5.000 lines, 1^/4
cts.; 14,000 lines. Ic. a line. Reading notices,
12 cts. a count line; telegraphic, 30 cts. a
line. Classiiied, 5 cts. a line; one week. 4 cts.:
one month, 3 cts. SEMI-WEEKLY, 5 cts. a
line; 26 times, 2% cts. 1,000 lines, 3 cts. 3,000
lines, 21/2 cts.; 5,000 lines, 2 cts.; 14,000
lines, IVa cts. a line. Reading notices, 18 cts.
a line; telegraphic, 45 cts. a line. Classified,
10 cts. a line.
JOURNAL-NEWS — Every evening except
Sunday, and JOURNAL NEWS, SUNDAY
MORNING. Independent. Established 1832.
Evansville Journal Co., publishers. Subscrip-
tion, daily, Ic. a copy; sworn detailed average
circulation for six months ending March 31,
1914, Sunday, 13,521*; daily, 14,330*; daily,
12 pages; Sunday, 24 to 36 pages. 7 columns;
length of columns, 21^4 in.; width, 2% in.
Can use matrices.
Advertising rates, daily or Sunday, agate,
35 cts. an inch, flat. Preferred position, 15
and 25% extra. Classified, Ic. a word. Read-
ing notices, 25 cts. a line.
PRESS — Every evening except Sunday. In-
dependent. Established 1906. Evansville Press
Co., publishers. Subscription, $4; sworn aver-
age circulation for year ending June 1914,
13,979*; 8 pages, 8 columns; length of col-
umns, 22 in.; width, 2 in. Can use matrices.
Advertising rates, agate, 3 cts. a line;
2.500 lines, one year, 2% cts. per line; full
position, 3% cts.; 5,000 lines or not less
INDIANA
than 6 in. per week for 52 weeks, 2 V& cts.
a line; full position, 3^4 cts.; 5,000 lines or
more, in full position, 3 cts. a line. Follow-
ing pure reading, 15 cts. per line. Classified,
% cts. per word. Resorts, publishers and
schools, 2% cts. a line, flat.
FORT WAYNE — Population 63,933. On Mau-
mee, St. Mary's and St. Joseph Rivers, 7
railway systems and 5 interurban lines. In
the center of an excellent agricultural
district and hardwood timber. Industries
include work shops of peveral railroads,
electrical machinery works, shirt waist
factories, hosiery knitting mills, car wheel,
electric lamp, oil tank, gas manufacturing
machinery works, foundry and machine
shops, piano and Drgaa factory, stave and
bolt factory, rolling mills. Monthly payroll
of local industries $750,000.00. Seat of Con-
cordia College. Annual value of manu-
factured products, $36,275,000.00. Bank
clearings during year 1913, $65,002,707.54.
JOURNAL-GAZETTE— Every morning in-
cluding SUNDAY. Democratic. Established
1882; Journal-Gazette Co., publishers. Sub-
scription, $4.80 ; sworn average circulation
for year ending May 1914, daily 26,200* Sun-
day, 22,425*; 12 to 50 pages, 7 columns;
length of columns, 21 in.; width, 2^4 in.
Advertising rates, daily or Sunday, 6 cts.
a line; 1,000 lines, 5 cts.; 2,000 lines, 4
cts.; 3,000 lines, 3 cts. Full position, 25%
additional. Reading notices, body type among
pure reading, 50 cts. a count line; tele-
graphic, 20 cts. per count line; 1,000 lines,
15 cts. Classified, Ic. per word.
See advertisement on page 500.
NEWS — Every evening except Sunday. Re-
publican. Established 1874. News Publishing
Co., publishers. Subscription, $3; sworn aver-
age circulation for six months ending June,
1914, 12,844* net; 12 to 24 pages, 7 col-
umns; length of columns, 21 in.; width, 2%
in. Can use matrices.
Advertising rates, 3 cts. a line; on contract,
flat, 2 cts. a line. Preferred position, 10, 25
and 33%% extra. Reading notices, 15 cts.
a count line; on contract, 500 lines or over,
10 cts. a line. Classified, Ic. per word.
SENTINEL — Every evening except Sunday.
Democratic. Established 1860. _ E. A. K.
Hackett, publisher. Subscription, $5 20;
sworn average circulation for six months
ending March 31, 1914, 11,894*; 12 to 32
pages, 7 columns; length of columns, 21 in.;
width, 2% in. Can use matrices.
Advertising rates, 25 cts. an inch. Preferred
position, 5 cts. an inch extra. Classified, lea
word (minimum charge, 15 cts.). Reading
notices, 12 cts. per count lino; telegraphic
readers, 20 cts. a line.
GABT — Population 16,802. Is situated at the
South end of Lake Michigan in the centre
of the most raT^idly growing manufacturing
82
NELSON CHESMAN & CO.'S RATE BOOK.
INDIANA
region of the United States. Has 8 railroad
lines and the second largest switch yard in
the United States. The principal industries
are steel, sheet and tin plate plants; bridge,
cement, screw and bolt works, employing
18,000 men on a monthly payroll of more
than $1,000,000.00. Bank clearings dur-
ing 1913, $19,803,568.30.
TRIBUNE — Every evening except Sunday.
Republican. Established 1907. Gary Tribune
Co., publishers. Subscription, $3.60; claimed
average circulation for six months prior to
April, 1914, 4,106* net paid; 8 pages, 7 col-
umns; length of columns, 20 in.; width, 2%
in. Can use matrices. Office, Tribune Build-
ing.
Advertising rates, 14 cts. an inch. First
position 25% extra. Composition 5 cts. an
in. additional. Readers, 10 cts. a line. Clas-
sified, Ic. per word.
GOSHEN — Population 8,514. 2 railroads. In
center of fine farming community; has ex-
cellent water power. Manufactures include
flour, saw and rubber mills, iron works,
pump, brush, furniture and sash factories.
COOKING CLUB MAGAZINE — Monthly.
Culinary. Established 1879. Cooking Club
Publishing Co., publishers. Subscription, $1 ;
claimed circulation for year 1913, exceeding
35,500; 112 pages, 2 columns; length of col-
umns, 8 in.; width, 2% in. Forms close 15th
preceding month.
Advertising rates, agate, 30 cts. a line; full
page, $60; % and V2 pages, pro rata.
POULTRY POST — Monthly. Poultry. Estab-
lished 1908. Post Publishing Co., publishers.
Subscription, 25 cts.; claimed average circu-
lation for 1913, 40,000; 16 to 64 pages. 3
columns; length of columns, 10 in.; width,
2Vs in. Forms close 15th preceding month.
Advertising rates, $2.38 an inch; 12 in.,
$2.24; 36 in., $2.10; 72 in., $1.96; 120 or
more in., $1.82 an inch. Classified, 4 cts. a
word.
INDIANA
Sunday. Established 1806. Lake County
Printing and Publishing Co., publishers.
Subscription. $3 ; claimed average circulation
for six months prior to April, 1914, 10,756*
net paid; 8 to 32 pages, 7 columns; length
of columns, 23 in.; width, 2% in. Can use
matrices.
Advertising rates. 37 cts. an inch. Pre-
ferred position, 15% extra. Classified, Ic.
a word. Reading notices, 12 cts. a line, 500
lines, or more 10 cts. a line.
HAMMOND — Population 20,925. 20 miles
from Chicago, on Lake Michigan and the
Grand Calumet River, also 21 railroads and
3 interurban lines over which there are 140
passenger trains a day. In Hammond and
vicinity there are extensive iron and steel
foundries; cake plants; passenger and
freight car works; glucose, glue and other
grain product factories; and there are also
conduit, tile, underwear, piano, potato ma-
chinery and surgical instrument factories;
brewery; jjickle, bolt, nut, screw, chemical,
knitting, chain, belting and hose works;
sheet and tin plate, steel and wire and flour-
ing mills; iron and steel foundries; packing
houses; grain elevator; book bindery.
LAKE COUNTY TIMES — Every evening
except Sunday. Also Gary, East Chicago and
Ind. Harbor TIMES. Every evening except
HUNTINGTON — Population 10,272. 3 rail-
roads, and traction system. Especially
strong as a farming center and important
horse market. Industries inchide heading
and nail factories, flour mills, stave and
steam shovel works, shoe and knitting
factories, planing and saw mills, furnace
and stove foundry, railroad repair shops
and lime manufacture; also a number of
grain elevators. Seat of Central College.
FARMERS' GUIDE — Every Saturday. Agri-
cultural. Live Stock. Established 1889. Guide
Publishing Co., publishers. Subscription, $1;
detailed average circulation for' first six
months 1914, 80,236*; 20 to 48 pages, 4
columns; length of columns, 14 in.; width,
2 Vs in. Forms close Saturday preceding.
Advertising rates, agate, 40 cts. a line,
flat. For combination rates, see Associated
Farm Papers, Chicago, 111.
HERALD — Every evening except Sunday.
Independent Republican. Established 1848.
Walter H. Ball, publisher. Subscription $5;
sworn average circulation for six months
prior to April, 1914, 4,675; 8 to 12 pages,
7 columns; length of columns, 21 in.; width,
2% in.. Can use matrices.
Advertising rates, 15 cts. an inch. Composi-
tion, 5 cts. an inch, additional. Preferred
j)ositions, 25% extra. Readers, 10 cts. a
line. Classified, V2C. per word.
OUR SUNDAY VISITOR — Every Sunday.
Catholic. Established 1912. Catholic Pub-
lishing Co., publishers. Subscription, 50 cts. ;
sworn claimed average circulation for three
months ending March 2, 1914, 232,824* net
paid; 4 pages, 7 columns; length of columns,
21 in.; width, 2% in. Can use matrices.
Advertising rate, agate, 75 cts. a line, flat.
INDIANAPOLIS — Population 233,650, 17
railroad,';, 12 electric interurban lines. Dis-
tributing center for a very large area.
Vast trade in pork packing houses and
stock yards business generally. Manufac-
tures include 10 automobile factories, mal-
leable iron and agricultural implement
works, foundries, machine shops, railroad
cars, sewing machines, upholstery and fur-
niture, glass, cotton and woolen goods,
pianos and organs. State House, State
Library and State Asylums for Deaf, Dumb,
Blind and Insane located here. Fort Ben-
jamin Harrison, one of the largest United
NELSON CHESMAN & CO.'S RATE BOOK.
83
INDIANA
States army posts in the country is also
located near here. Annual value of manu-
factured products, $1,500,250,000.00. Bank
clearings during year 1913, $432,452,-
386.27.
ASSOCIATED ADVERTISING — Monthly
(1st). Advertising. Established 1909. Associ-
ated Advertising Clubs of America, publishers.
Subscription, $1 ; claimed average circula-
tion for year 1913, 10,200; 70 pages, 2 col-
umns ; length of columns, 8 in. ; width, 2 ^^
in. Can use matrices. Forms close 10th pre-
ceding month. Office 141 West Maryland
Street.
Advertising rates, full page, $50; % or Vi
page, pro rata. Special positions and cover
pages upon application.
BARRELS & BOTTLES — Monthly (1st.)
Liquor and Pure Food. Established 1900.
Barrels and Bottles publishing Co., publishers.
Subscription, $1; circulation — not given by
publisher; 16 pages, 3 columns; length of
columns, 13 ^■i in., width, 2% in. Can not
use matrices. Forms close, 20th of month
preceding.
Advertising rates, $2 an inch, with 20%
discount on yearly contract.
BRICKLAYER, MASON AND PLASTERER
— Monthly (1st). Labor. Established 1898.
Bricklayers, Masons and Plasterers' Interna-
tional Union, publishers. Subscription, 75
cts. ; claimed circulation for year 1913, 53,-
000; 24 pages and cover; 2 columns; length
of columns, 8 in.; width, 3% in. Forms close
15th of month preceding. Office, University
Park Building.
Advertising rates, agate, 40 cts. a line; per
inch, $5.50; 2 in., $11; Va page (21/2 in-).
$13.50; 3 in., $16.20; 4 in., $21.50; Vi page,
$25; % page, $47.50; one page, $92, discount
on time contracts.
BRIDGEMEN'S MAGAZINE — Monthly
(15th). Building Trade. Established 1901.
International Association of Structural Iron
Workers, publisliers. Subscription, $1 ;
circulation — not given by publisher: 64 pages,
2 columns; length of columns, 8 in.; width,
14 ems. Forms close 25th preceding month.
Can use matrices. Office, ,4merican Central
Life Building.
Advertising rates, agate, 20 cts. a line; per
inch, $2.50; Vs page, one time, $4.50: V4,
page, $8.50; V2 page, $16; one page, $30.
CARPENTER — Monthly. Labor. Estab-
lished 1881. United Brotherhood of Carpen-
ters and Joiners of America, publishers. Sub-
scription, $1 ; claimed average circulation for
year 1913, 8,000; 60 pages, 2 columns;'
length of columns, 8 V2 in.; width, 2^ in.
Forms close 25th preceding month. Can use
matrices. Office, Carpenter Building.
Advertising rates on application.
CATHOLIC
ery Friday.
COLUMBIAN RECORD — Ev-
Catholic. Established 1882.
INDIANA
Jas. T. Carroll, editor and publisher. Sub-
scription, $2; sworn circulation for vear
1913, 7,400*; 8 to 10 pages, 7 "col-
umns; length of columns, 21 in.; width, 2%
in. Can use matrices.
Advertising rates, 74 cts. an inch, with
discount 5, 10, 15 or 20% on 10, 50. 200
or 500 in. space.
CHRONICLE— Monthly. Fraternal (K. &
L. ofH.). Established 1888. Supreme Lodge
Knights and Ladies of Honor, publishers.
Subscription, 50 cents; claimed circulation for
year 1913, 70,000; 16 pages. 3 columns;
length of columns, 10 in.; width, 2% in
Forms close 22nd preceding month. Office,
Knights and Ladies of Honor Temple.
Advertising rates, agate, 30 cts. a line.
CLAY WORKER— Monthly (20th). Trade.
Established 1884. T. A. Randall & Co.,
publishers. Subscription, $2; claimed circu-
lation for year 1913, 5,000; 100 pages, 3
columns; length of columns, 10 in., width
214 in. Office, 211-215 Hudson Street.
Advertising rates, $2.50 an inch; Va page,
$12; 1/4 page, $20; % page, $25; 1/2 page,
$35; % page, $45; one page, $60; reading
notices, 40 cts. a line.
COMMERCIAL • — • Every morning except
Sunday. Financial. Legal, Contractors.
Established 1895. Central City Publishing
Co., publishers. Subscription, $5; claimed
circulation for year 1913, 5,000; 4 pages, 6
columns; length of columns, 19 V^ in.; width,
2% in. Office, American Central Life Build-
ing.
Advertising rates, agate, 4 cts. a line; 1,000
lines within one vear, 3 cts. a line; 5,000
lines, 21/2 cts.; 10,000 lines, 2 cts. Pre-
ferred position, 10% extra. Classified, 5 cts.
a line. Reading notices, 25 cts. per count
line.
EDUCATOR .JOURNAL — Monthly (1st).
Educational. Established 1856. The Educa-
tor Journal Co., publishers. Subscription, $1;
claimed average circulation for year 1913.
7,000; 72 pages; 2 columns, length of col-
umns, TV2 in.; width, 2 1/^ in. Can use ma-
trices. Forms close 15th preceding month.
Office, 403 Newton Claypool Building.
Advertising rates, $1.80 an in.; % page,
$6.75; 1/2 page, $12; full page, $21, with
discounts on six or more insertions.
FREEMAN — Every Saturday. Afro-Amer-
ican. Established 1888. Geo. L. Knox, pub-
lisher. Subscription, $1.50; claimed average
circulation for year 1913, 40,000; 8 pages,
7 columns; length of columns, 22 in.; width,
21/6 in. Can use matrices. Office, 220 W.
Vermont Street.
Advertising rates, agate, 5 cts. a line; next
reading, 7 cts. Reading notices, 10 cts. a line.
INDIANA CATHOLIC — Every Friday.
Catholic — Non-partisan. Establihsed 1910. In-
84
NELSON CHESMAN & CO.'S RATE BOOK.
INDIANA
diana Catholic Printing and Publishing Co.,
publishers. Subscription, $1.50; claimed aver-
age circulation for year ending May 1914,
12,275*; 8 pages, 7 columns; length of col-
umns, 21% in.; width, 2% in. Can use ma-
trices. Office, 800 Wulsin Bldg.
Advertising rates, 65 cts. an inch, with dis-
counts for time.
INDIANA FARMER — Every Saturday. Ag-
ricultural. Established 1845. Indiana Farm-
er Co., publishers. Subscription, 60 cts.;
sworn detailed average circulation made un-
der date of Oct. 2, 1913, 56,081*; 16 to 40
pages, 4 columns; length of columns, 14 in.;
width, 2% in. Office, 30i^-3ti% N. Delaware
Street.
Advertising rates, agate, 25 cts. per line,
flat. Reading notices, leaded agate, 40 cts.
per count line. Classified (minimum 50 cts.)
4 cts., flat, per word.
INDIANA TIMES — Every evening except
Sunday. Independent. Established 1888. W.
D. Boyce Co., publishers. Subscription,
$3.60; sworn average circulation for six
months prior to July 1, 1914, 51.097* net;
12 to 16 pages; 7 columns; length of col-
umns, 21 in.; width, 2^^ in. Can use matrices.
Office, 20-36 E. Georgia Street.
Advertising rates, agate, 6 cts. a line; next
reading (minimum, 42 lines), 6% cts.; full
position, 7 cts. a line, flat. Effective Jan. 15,
1915, 8, 8% or 9 cts. a line. Reading notices,
40 cts. per count line, flat. Classified, Ic. a
word.
See advertisement on page 442.
INLAND POULTRY JOURNAL — Monthly.
Poultry. Established 1895. Inland Poultry
Journal Co. (Inc.), publishers. Subscription,
50 cts;claimed average circulation for year
1913, 40,000; 48 to 100 or more pages; 3 col-
umns; length of columns, 10 in.: width, 2i/o in.
Forms close 20th of preceding month.
Advertising rates, up to nine in., for less
than one year (minimum V2 in.), $4 an inch;
all over nine in., one year, $3.25 an inch; 3
to 6 in., $3; 6 in., $2.00; 10 in., $2.35; V2
page. $2.25 ;_ 1 page, $2.05 an inch per time.
Reading notices, 25 cts. a line.
JERSEY BULLETIN AND DAIRY WORLD
— Every Wednesday. Dairy. Established
1883. Jersey Bulletin Publishing Co., pub-
lishers. Subscription, $1 ; detailed average
circulation for year 1913, 13,164*: 36 to 60
pages, 3 columns; length of columns, 10 in.;
width, 214 in. Office, 238 South Meridian
Street.
Advertising rates, 25 cts. a line; 100 lines,
20 cts; 200 lines, 18 cts; 300 lines, 16 cts.;
400 lines, 14 cts.; 500 lines, 10 cts.; 1,000
lines, 8 cts.; 2,000 lines, 7 cts.; 6,000 lines,
6cts.; 10,000 lines, 5 cts. a line.
JOURNEYMAN BARBER — Monthly (1st).
Labor. Established 1893. Journeyman Bar-
INDIANA
bers International Union, publishers. Sub-
scription, 60 cts. ; circulation — not given by
publisher; 00 pages, 2 columns, length of col-
unms, 8 in.; width, 2% in. Can not use
matrices. Forms close 20th of month pre-
ceding. Office, 21 to 23 East North Street.
Advertising rates, 28 cts. a line; full page,
(224 lines), $40; V2 page, $22; 14 page,
$12; i/s page, $7.
LEDGER — Every Saturday. Afro-American
Independent. Established 1913. J. D. Howard,
Editor and publisher. Subscription $1.50.
Claimed average circulation for six months
ending June, 1914, 22,000. 8 pages, 7 col-
umns, length of columns 22% in.; width 2%
in. Can use matrices. Office 405 Muskingum
Street.
Advertising rates 3 cts. a line.
See advertisement on page 488.
LOCOMOTIVE FIREMEN'S AND EN-
GINEERS' MAGAZINE — Monthly. Railway,
Technical and Fraternal. Established 1876.
Brotherhood of Locomotive Firemen and En-
ginemen, publishers. Subscription, $1.50;
claimed average circulation for 1913, 88,000;
176 pages, 2 columns; length of columns, 8
in.; width, 2% in. Forms close 15th preced-
ing month. Office, Hume-Mansur Bldg.
Advertising rates, agate, 45 cts. a line; full
page, (224 lines), $80; V2 or Vi page pro
rata; second or third cover, $90; fourth cover,
$100.
MUNICIPAL ENGINEERING — Monthly.
Municipal. Established 1890. Engineering
Publishing Co., publishers. Subscription, $2 ;
claimed average circulation for year 1913, 6,-
731 net; 212 pages, 2 columns; length of
columns, 8 in.; width, 2% in.
Advertising rates, % page, one time, $15;
Vi page, $25; % page, $40; one page, $70.
Discount on 3 months and longer.
NEWS — Every evening except Sunday. In-
dependent. Established 1869. Delavan Smith,
publisher. Subscription, $5 ; sworn average
circulation for year 1913, 107,327* net; 12 to
32 pages, 8 columns; length of columns, 21 6/7
in.; width, 2% in. Can use matrices. Office,
28-30 W. Washington Street.
Advertising rates, agate (minimum, 10
lines), 12 cts. per line, flat. Preferred posi-
tions, full (minimum, 42 lines), 2 cts.; sec-
ond, 1% cts.; special page, Ic. a line, flat,
extra. Double column ads must not measure
less than 7 lines deep; three columns, 35
lines; four columns, 75 lines; five columns,
100 lines; six columns, 125 lines; seven col-
umns, 140 lines; eight columns, 150 lines
deep. Classified, 9 cts. a line; displayed in
outline type, limit, 36 iioint, 10 cts. a line.
Reading notices, 25 cts. a line; 500 lines, 20
cts.; preceded by pure reading, the word
"Advertisement" to follow, 50 cts. a line;
500 lines, 40 cts. a line.
NELSON CHESMAN & CO.'S RATE BOOK.
85
INDIANA
SHAFFER GROUP—
See advertisement on page 441.
SPOTTVOGEL — Every Sunday (Sunday
issue of Daily Telegraph and Tribuene).
German. Independent. Gutenberg Company,
publishers. Subscription, $2; claimed average
circulation for year 1913, 11,979; 16 to_ 24
pages, 7 columns; length of columns, 20 in.;
width, 2V(> in. Can use matrices. Office, 217-
219 East Pearl Street.
Advertising rates, from 5 cts. per agate
line; 1,000 lines, d^/^ cts.; 2,500 lines, 4 cts.;
5,000 lines, 3 V^ cts.; 10,000 lines, 8 cts.
Reading notices, 15 cts. a line; black face
type, 20 cts. a line. Classified, Ic. a word.
STAR — Every morning including SUN-
DAY. Independent. Established 1903. Star
Publishing Co., publishers. Subscription 15
cts. per week; Sunday only, 5 cts.; daily only,
10 cts.; sworn detailed average circulation for
year ending March 31, 1914, daily, 81,360*;
Sunday, 84,197*; daily, 14 pages; Sunday, 58
to 80 pages, 7 columns; length of columns,
21% in.; width, 2^/8 in. Can use matrices.
Office, Star Building.
Advertising rates, agate, 10 cts. a line, flat.
Preferred positions, 15 and 25% extra. Read-
ing notices, with cut-off rule, 35 cts. a count
line. Classified, Ic. a word or 6 cts. a line.
Combination rate, STAR LEAGUE, embracing
Indianapolis Star, Muncie Star and Terre
Haute Star, 15 cts. a line, equal space to be
used within one year. Reading notices, 70 cts.
a count line. Classified 12 cts. a line.
See advertisement on pages 426 and 441.
STAR LEAGUE—
See advertisement on page 426.
SWINE BREEDERS JOURNAL — Semi-
monthly (1st and 15th). Stock. Established
1881. Morris Printing Co., publishers. Sub-
scription, 50 cts.; circulation — not given by
publisher; 20 pages, 3 columns; length of col-
umns, 10 in.; width, 14 ems. Can use matrices.
Office. 939-941 South Illinois Street.
Advertising rates, full page, $75; V2 page,
$50; % page, $35; 14 page, $25 with dis-
counts on 2, 6, 12 or 24 time contracts.
TELEGRAPH AND TRIBUENE — Every
evening except Sunday. German. Independ-
ent. Established. 1865. Gutenberg Co., pub-
lishers. Subscription, $4.50; claimed circula-
tion for year 1913, 10,825; 8 pages, 7 col-
umns; length of columns, 20 in.; width, 2%
in. Can use matrices. Office, 217-219 East
Pearl Street.
Advertising rates, 5 cts. per agate line; 1,-
000 lines, within one year, 4% cts.; 2,500
lines, 4 cts.; 5,000 lines, 31/2 cts.; 10,000
lines, 3 cts. a line. Reading notices, 15 cts. a
line; black face type, 20 cts. a line. Classified,
Ic. a word.
INDIANA
TYPOGRAPHICAL JOURNAL — Monthly
(5th). Labor. Established 1889. J. W. Hays,
editor and publisher. Subscription, $1;
claimed average circulation for year 1913,
51,000; 144 pages, 2 columns, length of
columns, 8 in.; width, 2% in. Can use ma-
trices. Forms close 15th of month preced-
ing. Office, 640-48 Newton Claypool Bldg.
Advertising rates, upon application.
UNITED MINE WORKERS' JOURNAL —
Every Thursday. Official organ of the United
Mine Workers of America. Established 1890.
Subscription, $1 ; sworn average circulation
for year 1913, 27,000; 6 columns; length of
columns, 19% in.; width, 2^4 in. Office, State
Life Building.
Advertising rates upon application.
UP-TO-DATE FARMIN(3 — Semi-Monthly.
1st and 15th.) Established 1898. Equity Pub-
lishing Co. (Inc.) publishers. Subscription, 50
cts. ; guaranteed average circulation for year,
April 1, 1914, to 1915, exceeding 209,000; 24
to 40 pages, 4 columns; length of columns,
12% in.; width, 2%, in. Forms close 10 days
in advance. Office, 227 West Washington
Street.
Advertising rates, 75 cts. a line; preferred
position, 10% extra; full page (700 lines),
$400. Classified, 50 cts. a line.
See advertisement on page 445.
WESTERN HORSEMAN — Every Wednes-
day. Trotting horse. Established 1877. The
Western Horseman Co., publishers. Subscrip-
tion, $2; claimed average circulation for year
1913, 16,558; 24 to 40 pages, 4 columns;
length of columns, 13 in.; width, 21/4 in.
Office, Law Building.
Advertising rates, 1 inch, one time, $2.50;
one month, $7.80; three months, $20.00; six
months, $32.00 ; one year, $52. Larger space
at reduced rates.
WOOD WORKER — Monthly (15th). Wood
working. Established 1882. The S. H. Smith
Company, publishers. Subscription, $1. Claimed
average circulation for 1913, 10,015; 92
pages, 2 columns; length of columns, 10 in.;
width, 3% in. Can not use matrices. Forms
close 1st. Office, 222 E. Ohio Street.
Advertising rates upon application.
KOKOMO — Population 17.010. Located in
a farming, grazing and lumbering district;
54 miles North of Indianapolis on three
railways. Natural gas wells in vicinity.
Principal indiistries are: Woodworking
factories, potteries, rubber and glass works,
flour, paper and pulp mills. Annual value
of manufactured products, $18,058,179.10.
Bank deposits during 1913, $3,518,533.43.
TRIBUNE — Everv evening except Sunday.
Republican. Established 1883. John Arthur
Kautz, editor and publisher. Subscription,
86
NELSON CH"ESMAN & CO.'S RATE BOOK.
INDIANA
$3 ; sworn average circulation for year ending
July 1, 1914, 5,569*; 8 pages, 7 columns,
length of columns, 21 in.; width, 2% in. Can
use matrices.
Advertising rates, 15 cts. an inch. Com-
position, 5 cts. an inch additional. Readers,
5 cts. a line; black face type counts double.
Classified, Ic. per word.
LArAYETTE — Population 20,081 (with "West
Lafayette, 23,948). On Wabash River, 3
traction lines and 4 railroads. A most im-
portant grain market and located in an
excellent grain raising district. Industries
include electrical appliances, pork packing
houses, foundaries, wagon works, lumber
mills, carpet, soap, wire goods, printers
folder and safe factories; automobile gear
works; flour mills; brick yards; breweries;
grain elevators; and railroad shops. Seat of
Purdue University. Annual value of Manu-
factured products, $6,000,000.00". Bank de-
posits, during 1913, $13,000,000.00.
COTJRIER — Every evening, except Sunday.
Republican. Established 1849. M. M. Mayer-
stein, publisher. Subscription, $5.20; sworn
average circulation for six months prior to
April, 1914, 5,482* net paid; 8 to 12 pages,
7 columns; length of columns, 20 in.; width,
2 l^ in. Can use matrices.
Advertising rates, agate, 16 cts. an inch,
flat. Position, 10 and 25% extra. Classified,
Ic. a word.
JOURNAL — Every morning except Sunday,
and TIMES, Sunday morning. Republican.
Established 1829. Journal-Times Co., pub-
lishers. Subscription, daily, $5.20; sworn de-
tailed average circulation for six months end-
ing March 31, 1914, daily 9,320* net paid;
Sunday Times, 5,000*; (Friday edition is
also the weekly); daily, 10 and 12 pages;
Friday, 16 to 20 pages; Sunday 24 pages; all
editions 7 columns; length of columns, 22 in.;
width, 2% in. Can use matrices.
Advertising rates, agate, either edition, 21
cts. an inch, flat. Preferred position, 15 and
25% extra. Classified, Ic. a word.
PAINTER AND DECORATOR — Monthly,
liabor. Established 1886. Brotherhood of
Painters, Decorators and Paper Hangers of
America, publishers. Subscription, $1; circu-
lation— not given by publisher; 64 pages. 2
columns; length of columns, 8 in.; width,
21/2 in.
Advertising rates, -^ page, one time, $10;
% page, $15; V4, page, $25; V2 page, $40;
one page, $70. Further rates on application.
TIMES — Sunday edition of Journal which
see.
LOGANSPOBT — Population 19,050. Located
"on the banks of the "Wabash" (River).
3 railway systems and 3 traction lines. 88
INDIANA
factories including those manufacturing
motors, furniture, electric irons, underwear,
rugs, overalls, harness, water wheels, elec-
tric car trucks, castings, machinery, paper,
woolen goods, barrels, etc. An important
shipping point for grain, pork and lumber.
Seat of Northern Indiana Hospital for the
Insane. Annual income from the various
enterprises, $3,500,000.00.
JOURNAL-TRIBUNE — Every morning ex-
cept Monday. Republican. Established 1875
— 1907. Journal-Tribune Co., publishers
Subscription, $3.50 ; sworn average circula
tion for six months ending Mar. 31, 1914, 6,
110* net paid; 10 to 12 pages, 7 columns
length of columns, 19% in- 1 width, 2^4 in-
Can use matrices. Office, 530 Broadway.
Advertising rates, 15 cts. an inch, flat.
Full position (minimum 4 in.), 25% addi-
tional. Readers, brevier, 7 ^^ cts. a line.
PHAROS-REPORTER — Every evening ex-
cept Sunday. Independant. Established 1889.
Reporter Publishing Co. (Inc.), publishers.
Subscription, daily, $3 ; sworn average circu-
lation for six months ending March 31, 1914,
5,240* net paid; 10 to 20 pages, 7 columns;
length of columns, 20 in.; width, 2% in.
Can use matrices. Office 525 Broadway.
Advertising rates, 25 cts. an inch; on con-
tract of 101 or more in.; 15 cts. an inch,
next to reading matter, 17 cts.; full position,
19 cts. an in. Plain readers, 10 cts. a line;
telegraphic readers, 15 cts. a line. Classified,
Ic. per word.
MARION — Population 19,359. 4 railroads
with interurban connections North, South,
East and West. Fine farming and fruit rais-
ing district. Natural gas and oil in vicinity.
Manufactures include malleable iron, mo-
tor and glass works, rolling mills, rail-
way appliances and car factories. A Nation-
al Military Home located here. Bank clear-
ings during 1913, $23,000,000.00.
CHRONICLE — Every evening, except Sun-
day. Republican. Established 1865. The
Chronicle Publishing Co., publishers. Sub-
scription, $5.20; sworn average circulation
for year ending March 31, 1914,7,940*;
8 to 16 pages, 7 columns; length of columns,
22 in.; width, 2% in. Can use matrices.
Advertising rates, 20 cts. an inch; full posi-
tion (minimum 3 in.), 15% extra. Reading
notices, 5 cts. a line. Classified, Ic. per
word.
LEADER-TRIBUNE — Every morning, ex-
cept Monday, including SUNDAY. Demo-
cratic. Established 1870. Marion Leader
Co. (Inc.), publishers. Subscription, $5.20;
sworn average circulation for year 1913, daily,
8,875* net paid; Sunday, 9,035* net paid; 8
to 16 pages, 7 columns; length of col-
umns, 21^4 in-; width, 2% in. Can use ma-
trices.
I
NELSON CHESMAN & CO.'S RATE BOOK.
INDIANA
87
INDIANA
Advertising rates. 20 cts. an inch, flat;
preferred position, 15% extra. Classified, Ic.
a word. Reading notices, 5 cts. per count line.
See advertisement on page 485.
TEACHERS' JOURNAL — Monthly. Educa-
tional. Established 1900. Teachers' Journal
Co., publishers. Subscription, $1; claimed
average circulation for year 1913, 7,000; 72
pages, 2 columns; length of columns, 7 in.;
width, 2% in.
Advertising rates, $1.40 an inch; Vs page,
one time, $2.50; i/4 page, $5; V2 page, $8.50;
one page, $16.
MUNCIE — Population 24,005. Located in the
midst of a rich agricultural territory on
White River, 6 steam railroads and 5 inter-
urban lines. Seat of Muncie Normal Insti-
tute. Manufactures include^ malleable iron,
glass works, woodworking institutions and
automobile and piano factory and foundries.
PRESS — Every evening except Sunday. In-
dependent. Established 1886. Press Publish-
ing Co., publishers. Sworn average circula-
tion for six months prior to April, 1914.
9,120* net paid; 10 to 16 pages, 7 columns;
length of columns, 21 Vi in.; width, 2% in.
Can use matrices.
Advertising rates, 21 cts. an inch; position,
15 and 25% additional. Reading notices, 10
cts. a line; second and subsequent insertions,
5 cts. a line. Classified, Ic. a word.
SHAFFER GROUP —
See advertisement on page 441,
STAR — Every morning including SUNDAY.
Progressive. Established 1899. Star Publish-
ing Co., publishers. Subscription, daily, $5;
Sunday only, $2,50; sworn detailed average
circulation for six months ending June, 1914,
21,137* net; daily, 8 to 16 pages; Sunday,
32 pages, 7 columns; length of columns, 20
in.: width, 2% in. Can use matrices.
Advertising rates, daily or Sunday, agate, 4
cts. a line. Preferred positions, 15 and 25%
extra. Classified, Ic, a word, or 6 cts. a line.
Reading notices, with cut-off rule, 25 cts. a
count line, flat, or combination rate. STAR
LEAGUE, embracing Indianapolis Star. Mun-
cie Star, and Terre Haute Star, see Star, In-
dianapolis, Ind,
See advertisement on pages 426 and 441,
STAR LEAGUE —
See advertisement on page 426,
NOTRE DAME — Population 596. On Michigan
Central Railroad, 2 miles from South Bend,
Seat of University of Notre Dame and St.
Mary's Academy.
AVE MARIA — Every Saturday. Roman
Catholic. Established 1865. Rev. Daniel E.
Hudson, C. S. C, publisher. Subscription, $2;
sworn detailed average circulation for last
six months 1913, 28,075*; 36 pages, 2 col-
umns; length of columns, 8 2/7 in.; width,
2% in. Can use matrices.
Advertising rates, agate, 20 cts. a line; Vi
page, $11.60; V2 page, $23.20; one page,
$46.40; discounts, 3 months, 10%; 6 months,
15%; 9 months, 20%; 12 months, 25%.
RICHMOND — Population 22,324. 3 railroads.
In the center of and distributing point of
fine farming section. Very large manu-
factures of threshing machines, engines and
boilers, farm implements, ventilating ma-
chinery, caskets, coifins, undertakers' sup-
plies, roller skates, pianos, church and
school furniture, flour mills, lawn mowers;
natural gas in immediate vicinity. Seat of
Earlham College and State Insane Asylum
located here. Annual value of manufactured
products, $3,500,000.00. Bank clearings
during year 1913, estimated $27,000,000.00.
AMERICAN FRIEND — Every Thursday.
Religious. Friends. Established 1894. Friends
Publication Board, publishers. Subscription,
$1.50; claimed average circulation for year
1913, 5,000; 16 pages, 3 columns; length of
columns, 9% in.; width, 2% in.
Advertising rates, agate, 8 cts. a line, with
discount for time or space.
ITEM — Every evening except Sunday. In-
dependent. Established 1878. Item News-
paper Co., publishers. Subscription, $5; sworn
average circulation for si.x months prior to
April, 1914, 5,443* net; 8 to 16 pages, 7
columns; length of columns, 22 in.; width,
2 Vs in. Can use matrices.
Advertising rates, 15 cts. an inch; full posi-
tion, 17 cts. an inch. Reading notices, 10
cts. per count line.
PALLADIUM AND SUN-TEIiEGRAM —
Every evening except Sunday. Independent
Progressive. Established 1831. Palladium
Printing Co., publishers. Subscription, daily
and Sunday, $5 ; sworn average circulation for
nine months ending April 30, 1914, daily, 8,-
957* net; 8 to 12 pages, 7 columns; length
of columns, 32 in.; width 2Ve in. Can use
matrices.
Advertising rates, 19 cts. an inch, flat; full
position, 21 cts. Reading notices, 10 cts. a
line; 500 lines on yearly contract, 8 cts.;
1,000 lines or more, 5 cts. a line. Classified,
Ic. a word, %c, per word for subsequent in-
sertions.
SOUTH BEND — Population 53,684. On St.
Joseph River and 7 railroads. A most im-
portant manufacturing center including the
largest wagon, plow, clover huller and sew-
ing machine case factories in the country,
farming implement, plow, steel range, toy
and shirt factories; woolen, paper and flour
mills; sewing machine fixtures, chairs,
6
88
NELSON CHBSMAN & CO.'S RATE BOOK.
INDIANA
bricks, etc. Annual value of manufactured
products, $42,000,000,00. Bank clearings
during vear 1913, $76,500,000.00.
EAGLE MAGAZINE — Monthly (5th to
15th). Fraternal. Established 1913. The Fra-
ternal Order of Eagles, publishers. Subscrip-
tion. 20 cts. ; detailed average circulation
July 1, 1914, 383,571*; 28 to 64 pages, 3
columns; length of columns, 10 in.; width,
2Ve in. Can use matrices. Forms close 25th
of month preceding. Office, 310-14 Dean Build-
ing.
Advertising rates, agate, $1.25 a line; full
page (420 lines), $500; back cover (two
colors) $600.
NEWS-TIMES — Every morning, including
SUNDAY and every evening except Sunday,
Democratic. News-times Printing Co., pub-
lishers. Subscription, $5 lor each paper;
sworn average circulation for six months end-
ing March 31, 1914, 15,844* net paid; 12
to 34 pages, 7 columns; length of columns,
20 in.; width, 2% in. Can use matrices.
Advertising rates, agate, 2V2 cts. a line, flat,
for both editions; full position, 3 cts. per line.
Reading notices, 12 cts. per count line, flat.
Classified (25 cts. minimum), 5 cts. per line,
flat.
INDIANA
TRIBUNE — Every evening except Sunday.
Independent Republican. Established 1873.
Tribune Printing Co., publishers. Subscrip-
tion, $6; sworn detailed average circulation
for year 1913, 14,363*; 12 to 24 pages, 7
columns; length of columns, 21% in.; width,
2Ve in. Can use matrices.
Advertising rates, daily, agate, 2 cts. a line,
flat; next reading, 2% cts.; full position 2%
cts. a line. Classified, Ic. a word. Reading
notices, 10 cts. a line.
WESTERN UNDERTAKER — Monthly.
Trade. Established 1879. Herbert S. Fassett,
publisher. Subscription, $1 ; claimed circula-
tion for year 1913, 5,300; 48 pages or more,
2 columns; length of columns, 10 in.; width,
31/3 in.
Advertising rates on application.
SPENCER — Population 2,150. On Vandalia
R. R. Located in farming section. In-
dustries include staves, flour, lumber, brick,
tile and bottle works, coal mines and stone
quarries.
FARM LIFE AND AGRICULTURAL
EPITOMIST — Monthly. Agricultural. Estab-
lished 1881. The Epitomist Publishing Co.
(Tncorp.), publishers. Subscription, 25 cts.;
guaranteed circulation for 1914, 300,000*; 24
to 48 pages, 4 columns; length of columns,
13% in.; width, 2 1/4 in. Can use matrices.
Forms close 20th of preceding month.
Advertising rates, agate, $1.50 a line, flat;
full page, $750. Readers, $2.50 a count line.
See advertisement on page 452.
VEGETABLE GROWER. See Chicago, 111.
TERRE HAUTE — Population 58,157. On
Wabash River, 7 railroads and 4 interurban
lines. Shipping point for large trade in
flour, and grain. Oil wells and coal mines
in vicinity. Industries include glass, brick,
pipe, enameling, malleable iron and tool
works; rolling mills and blast furnaces.
Flour, hominy mills, breweries, distilleries
and car and carriage; mining machinery and
casket factories. Seat of State Normal
School and Polytechnic Institute, also St.
Mary's and Polyterhnie Institute, which is
near the city. Annual value of manufactured
products, $32,000,000.00. Bank clearings
during year 1913, $58,000,000.00.
POST — Every evening except Sunday. In-
dependent. Established 1906. Terre Haute
Post Co., publishers. Subscription, $3; sworn
average circulation for six months prior to
.\pril 1914, 7,625* net paid; 8 to 12 pages,
7 columns; length of columns, 19% to 22 in.;
width, 2 in. Can use matrices.
Advertising rates, agate, 2 cts. a line; full
position, 2Vz cts. a line; 2,500 lines, within
one year, 1% cts.; full position, 2 >4 cts.;
5,000 lines, or not less than 6 in. per week
for 52 weeks, 1% cts. a line; full position,
2 cts. a line. Resorts, publishers, schools or
colleges, 1% cts. a line. Classified, %c. per
•word. Reading notices, 10 cts. a line.
SHAFFER GROUP —
See advertisement on page 441.
STAR — Every morning including SUNDAY.
Independent. Established 1903. Star Publish-
ing Co., publishers. Subscription, daily, $2.50;
Sundav, $2.50; sworn detailed average circu-
lation'for vear 1913. daily. 21.939* net paid;
Sunday, 16,827* net paid; daily, 10 to 20
l)ages: Sunday, 32 pages, 7 columns; length
of columns, 20 in.; width, 2% in. Can use
matrices.
Advertising rates, agate. 3 cts. a line, flat.
Preferred position. 15 and 25% extra. Clas-
sified. 6 cts. per line. Reading notices, with
cut-off rule, 20 cts. a count line. See Indiana-
polis, Ind., Star for combination rate. Star
League, embracing Indianapolis Star, Muncie
Star and Terre Haute Star.
See advertisement on pages 426 and 441.
STAR LEAGUE —
See advertisement on page 426.
TRIBUNE — Everv evening except Sunday
and SUNDAY MORNING. Independent. Es-
tablished, daily, 1894. A. C. Keifer, pub-
lisher. Subscription, daily and Sunday, $5.20;
NELSON CHESMAN & CO.'S RATE BOOK.
89
INDIANA
sworn detailed average circulation for 1913,
daily, 15,654* net; Sunday, 14,073* net;
daily, 10 to 36 pages; Sunday, 28 to 104
pages, 7 columns; length of columns, 20 in.;
width, 2% ill- Can use matrices.
Advertising rates, agate, 2^ cts. a line, flat;
preferred position. 10 and 25% extra. Read-
ing notices, in body type at foot of column,
10 cts. a line. Classified, Ic. a word; three
insertions, 2 V^ cts.; eight insertions, 5 cts. a
word.
INDIANA
WINAMAC — Population 1,607. Located on
Pittsburg, Cincinnati, Chicago and St. Louis
Railroad in the center of a thriving grain
growing and stock raising district.
VICTORY — Every Thursday. Prohibition.
Established 1909. W. L. Overholser, pub-
lisher. Subscription, 50 cts.; claimed average
circulation for year 1913, 25,000; 4 pages, 7
columns; length of columns, 20 in. Can use
matrices.
Advertising rates, agate, 10 cts. a line, flat.
IOWA
BEEDA — Population 374. On C- & N. W. R.
R. Farming community entirely.
OSTFRIESSISCHE NACHRICHTEN —
Three times a month, 1st, 10th and 20th.
German. Non-Partisan. Established 1881. L.
Huendling, publisher. Subscription, $1;
claimed average circulation for year 1913,
7,500; 4 pages, 6 columns; length of columns,
20 in.; width, 214 in.
Advertising rates, 25 cts. an inch, per time;
$7.50 per year.
BUELINGTON — Population 24,324. On Mis-
sissippi River and 4 railroads. Manufact-
ures include Corliss engines and boilers,
wheels and buggies, baskets, furnifare.
soap, marble cutting, pearl buttons, crack-
ers, railroad machine shops, canning facto-
ries, cooperage works and iron foundries.
Annual value of manufactured products,
$8,443,000,00.
GAZETTE — Every evening except Sunday
Democratic. Established 1837. George A.
Stivers, publisher. Subscription, $3 ; sworn
average circulation for six months prior to
April, 1914, 7,177* net paid; 10 to 28 pages,
7 columns; length of columns, 20 ^/^ in.;
width, 2 V4 in. Can use matrices.
Advertising rates, 50 cts. an inch; on yearly
contracts, less than 500 in., 25 cts.; 500
in. 22 cts.; 1,000 in. or more, 20 cts. an
inch. Reading notices, 15 cts. a line; tele-
graphic, 25 cts. a line. Classified, Ic. per
word.
HAWK-EYE — Every morning except Mon-
day including Sunday. Republican. Estab-
lished 1839. The Burlington Hawkeye Co.,
publishers. Subscription, $4; sworn detailed
average circulation for year 1913, 9,818* net
paid; 8 to 24 paegs, 7 columns; length of col-
umns, 2114 in.; width, 2% in. Can use ma-
trices.
Advertising rates, agate, 2^4 cts. a line;
2,000 lines used within 12 months, 2 cts.
5,000 lines, .018 cts.; position 10 and 25%
extra. Reading notices, 10 cts. a line; 6 cts.
a line on 500 contracts. Classified Ic. a word.
CEDAR RAPIDS — Population 32,811. On
Cedar River and 4 railroads and 4 inter-
urban lines. 226 interurban and railway
trains daily. Has good water power, in-
dustries include big trade in creamery and
egg supply factories. Oatmeal, starch and
planing mills, machine shops, beef, pork,
packing and pump factories, or a total of
200 factories; 88 wholesale and commission
houses. Also railroad car shops. Seat of
Coe College. Annual value of manufactured
products, $42,000,000.00. Bank clearings
during 1913, $28,000,000.00.
GAZETTE — Every evening except Sunday.
Independent. Established 1883. Gazette Co.,
publishers. Subscription, $3 ; svnorn average
circulation for six months prior to April
1914, 12,117* net paid; 12 to 20 pages. 7
columns; length of columns, 21 in.; width,
2% in. Can use matrices.
Advertising rates, 33 cts. an inch; next to
reading, 38 cts.; full position, 4o cis. an incn;
100 in. or more, preferred position, 38 cts. an
inch; next to reading, 33 cts.; run of paper,
28 cts. Notices among reading matter, 15 cts.
a count line. Large reading notices, set in
news type, double display rate. Classified, 5
cts. a count line.
We THINK Advertising, just the same as you THINK in the commodity
you wish advertised. Our combined thoughts will make your advertising a
success.
90
NELSON CHESMAN & CO.'S RATE BOOK.
IOWA
IOWA STAATS ZEITUNG — Every Friday.
German. Independent Democratic. Established
1879. The Emil Stoudt Printing Co., pub-
lishers. Subscription, $1.50; claimed average
circulation for year 1913, 9,500; 12 pages, 6
columns; length of columns, 20 in.; width, 21/3
in.
Advertising rates, 25 cts. an inch each in-
sertion. Reading notices, 10 cts. a line.
KVINDEN OG HJEMMET — Monthly. Nor-
wegian-Danish, and QVINNAN OCH HEM-
MET. Swedish. Monthly, Household. Estab-
lished 1888. N. Fr. Hansen Publishing Co.,
publishers. Subscription, 60 cts.; claimed
average combined circulation for year ending
May 31, 1914, 60,000; 56 pages, 3 columns;
length of columns, 10 in.; width, 2% in.
Forms close 20th preceding month. Can use
matrices.
Advertising rates, agate, 25 cts. per line;
reading notices, 40 cts. a count line.
See advertisement on page 508.
MODERN BROTHERHOOD — Monthly. Fra-
ternal. Established 1897. Luther A. Brewer,
publisher. Subscription, 50 cts.; claimed aver-
age circulation for 1913-14, 140,000; 16
pages, 4 columns; length of columns, 12 in.;
width, 2% in. Forms close 12th preceding
month. Cannot use matrices.
Advertising rates, agate, 30 cts. a line, flat.
RAILWAY CONDUCTOR — Monthly (1st).
Established 1884. Order of Railway Con-
ductors, publishers. Subscription, $1; detailed
average circulation for year 1913, 50,120; 96
pages, 2 columns; length of columns, 8 in.;
width, 2% in. Forms close 10th of preceding
month.
Advertising rates, $9 an inch; V4, page (4
in), one time, $27; V2 page, $45; one page,
$75. Discount, 10, 15 or 331/3% on 3, 6 or
12 consecutive insertions.
REPUBLICAN — Every morning except
Monday, and TIMES, every evening except
Saturday and Sunday. Republican. Estab-
lished, morning, 1870. Republican Printing
Co., publishers. Subscription, morning, $5;
evening, $3; sworn average circulation for six
months ending March 31, 1914, morning
and evening combined and Sunday edition,
15,510* net paid; daily, 12 to 16 pages, Sun-
day, 20 to 32 pages, 7 columns; length of col-
umns, 2iy2 in.; width, 2% in. Can use ma-
trices.
Advertising rates, covering both morning
and evening or Sunday editions, 42 cts. an
inch; up to 150 in., on contract, 35 cts. an
inch; 150 to 500 in., 32 cts.; 500 to 1,000 in.,
30 cts.; 1,000 in. or more, 28 cts. an inch;
preferred position, 25% extra. Locals, 15 cts.
per count line; pure reading, 20 cts.; tele-
graphic readers, 25 cts. a line. Classified Ic.
a word.
IOWA
RUSSELL'S RAILWAY GUIDE — Monthly
(1st). Railroad Guide-Travel. Established
1890. Russell's Railway Guide Co., publishers.
Subscription $2.50. Claimed average circula-
tion for year 1913, 10,000; 380 pages, 1
column, length of column 7% in.; width 4 in.
Cannot use matrices, forms close 15th of
month preceding.
Advertising rates, $2 an inch; full page
$14; 1/2 page, $7.50; ^ page, $4.
TIMES — Evening edition of Republican,
which see.
WESTERN POULTRY JOURNAL — Month-
ly. Poultry. Established 1888. E. E. Rich-
ards, publisher. Subscription, 50 cts.; claimed
average circulation for year 1913, 40,000; 48
to 128 pages, 3 columns; length of columns,
10 in.; width, 2% in. Forms close 25th pre-
ceding month. Can use matrices.
Advertising rates, agate, 25 cts. a line. Dis-
count 5, 10 and 20% on 3, 6 and 12 months
respectively.
CENTERVILLE— Population 6,936. Located
in an extensive coal and gypsum mining
district, on Chicago, Rock Island and Paci-
fic, and Chicago, Burlington, & Quincy
Railroads, and is the center of 31 miles of
Electric interurban railway. Other indus-
tries are iron, cement blocks, brick and
tile works, flour mills ; ice, cold storage and
poultry packing plants: machine shops and
stump jnilling machiner}' factories.
lOWEGIAN — Semi-weekly. Tuesdays and
Fridays. Republican. Established 1883.
Towegian Printing Co., publishers. Subscrip-
tion, $1.25; sworn average circulation for
six months ending June, 1914, 4,389*; 6 to
12 pages. 7 columns, length of columns, 20
in.; width, 2% in. Can not use matrices.
Advertising rates, 15 cts. an inch. Com-
position, 5 cts. an inch additional. Special
position, 10 or 20% extra. Readers, 5 cts. a
line, classified, V^c. per word.
CLINTON — Population 25,577. On Mississippi
River and 4 railroads. Has railroad repair
shops. Woven wire, wagon and furniture
factories, packing houses, lock works,
foundries and machine shops, paper mills,
bridge works and sugar refinery.
ADVERTISER — Every evening except Sun-
day. Democratic. Established 1872. Adver-
tiser Publishing Co., publishers. Subscrip-
tion, $2 ; sworn average circulation for six
months ending March 31, 1914, 10.305* net
paid; 10 pages, 7 columns; length of columns,
21 in.; width, 2^^ in. Can use matrices.
Advertising rates, 28 cts. an inch, flat; full
position, 35 cts. an inch.
HERALD — Every evening except Sunday.
Republican. Established 1856. Clinton Herald
NELSON CHESMAN & CO.'S RATE BOOK.
91
IOWA
Co., publishers. Subscription $5; sworn aver-
age circulation for year ending April 1, 1914,
7,486* net; 12 to 20 pages, 7 columns;
length of columns, 191/2 in.; width, 2i/8 in.
Can use matrices.
Advertising rates, 20 cts. an inch. Classi-
fied, Ic. per word. Reading notices, 10 cts.
a count line.
COUNCIL BLTJFFS — Population 29,292. 8
trunk linos of railroad. Distributing center
for a very wide area. Manufactures include
freight and passenger elevators, candy,
lubricating greases, agricultural imple-
ments, plumbers and machinists' tools, car-
riages, photographic paper and duplicating
instruments, bee hives, milling machinery,
galvanized iron cornices, roofing and spe-
cialties, pasteurizers, iron and brass spe-
cialties and Slack remedies, with an an-
nual output of $35,000,000.00. Live stock
handled extensively and has 8 grain ele-
vators with a capacity of 6,000,000 bushels,
also railroad repair shops and round houses.
Home of the State Institute for the deaf and
dumb. The State Fruit Experiment Station.
FREIE PRESSE — Every Friday. German-
Independent. Established 1874. Freie Presse
Publishing Co., publishers. Subscription,
$1.50; claimed average circulation for year
1913, 6,800; 8 pages, 7 columns; length of
columns, 20 in.; width, 2% in. Can use
matrices.
Advertising rates, 28 cts. an inch; 13 con-
secutive insertions, or 500 inches within one
year, 25 cts.; 26 insertions or 1,000 inches,
23 cts.; 52 insertions or 2,000 inches, 20 cts.
an inch. Reading notices, 10 cts. a line.
See advertisement on page 510.
NATIONAL HORTICULTURIST — Monthly
(20th). Horticulture. Established 1909. Na-
tional Horticultural Publishing Co., pub-
lishers. Subscription, $1; circulation — not
given by publisher; 24 pages and cover, 4
columns; length of columns, 11% in.; width,
2% in. Can use matrices.
Advertising rates, $1 an inch; per page,
$10. Special rates for cover pages. Discount,
2, 3 and 5% on 3, 6 and 12 months, re-
spectively.
NONPAREIL — Every morning except Mon-
day, and every evening except Sunday. Re-
publican. Established 1357. New Nonpareil
Co., publishers. Subscription, $4; claimed
average circulation for six months ending
March 31, 1914, 15,879* net paid; daily, 10
and 24 pages; Sunday, 12 to 24 pages, 7 col-
umns; length of columns, 22 in.; width, 2%
in. Can use matrices.
Advertising rates, morning and evening edi-
tion combined, or Sunday, agate, 6 cts. a line;
1,000 lines, 5 cts. a line; 3,000 lines, 4 cts.;
5,000 lines, 3 cts.; 7,000 lines, 2% cts. a
line. Special position, 25 to 50% extra.
Classified, Ic. a word. Reading notices, 15
cts. per count line.
IOWA
DAVENPOET — Population 43,028. On Mis-
sissippi River, Hennepin Canal (the all
water route to the great lakes), 4 railroads,
and three interurban lines. Surrounded by
the richest farming community in the Mis-
sissippi Valley. Ships grain extensively.
Manufactures include steel freight cars,
locomotives, railroad section cars, flour
mills, oatmeal mill, foundries and machine
shops, agricultural implements and washing
machines. Academy of Science and
Soldiers' Orphans Home located here. An-
nual value of manufactured products, $30,-
000,000.00. Bank clearings during the
year 1913, $90,499,000.05.
CATHOLIC MESSENGER-
day. Catholic. Established
Sharon, publisher. Subscrip
average circulation for nine
Sept. 15, 1914, 6,941*;
columns ; length of columns,
2 Vg in. Can use matrices.
Advertising rates, 1 inch,
within one year, 36 cts.; 500
in., 28 cts.; 1,000 in. or more
Reading notices, 10 cts. per
reading, 50% additional.
—Every Thurs-
1882. Fred B.
tion, $2; sworn
months ending
12 pages, 7
20 in.; width,
40 cts.; 250 in.,
in., 32 cts.; 750
, 25 cts. an inch,
count line; pure
DEMOCRAT AND LEADER — Every even-
ing except Saturday and Sunday evening.
SUNDAY MORNING. Independent Demo-
cratic. Established 1855. Democrat Co., pub-
lishers. Subscription, daily, $5; sworn aver-
age circulation for year 1913, daily and Sun-
day, 21,600* net; daily, 12 to 32 pages. 7
columns; length of columns, 20 in.; width,
2Va in. Can use matrices.
Advertising rates, daily or Sunday, 4 cts.
a line. flat. Preferred position, 25% extra.
Classified, Ic. a word. Reading notices, 15
cts. per count line; telegraphic readers, 25%
extra; on first page, 50 cts. per count line.
DEMOKRAT — Every morning except Mon-
dav. SEMI-WEEKLY, Wednesday and Satur-
day and WEEKLY, Thursday. German.
Democratic. Established 1851. H. Lischer
Printing Co., publishers. Subscription, daily,
by mail, $2; by carrier, $5; Semi-Weekly,
$2; Weekly, $2; claimed average circula-
tion for 1913, daily, 4,212; SEMI-WEEKLY,
4,103; WEEKLY, 12,284; daily, 6 to 12 pages,
SEMI- WEEKLY, 8 to 12 pages; WEEKLY,
20 pages, 7 columns; length of columns, 20
in.; width, 2% in. Cannot use matrices._
Advertising rates, transient 50 cts. an inch;
100 in., 40 cts.; on contract, 35 cts.; 100 in.,
30 cts.; 200 in., 25 cts.; 1,000 in., 20 cts.;
2,000 in., 17 ^^ cts. an inch.
TIMES — Every evening except Sunday. In-
dependent Republican. Established 1886. E.
P. Adler, publisher. Subscription, $5; sworn
detailed average circulation for year 1913,
23,115*; for four months ending April 30,
1914, 24,795*; 14 to 24 pages, 7 columns;
length of columns, 20 in.; width, 2% in.
Can use matrices.
Advertising rates, 49 cts. an inch, flat; with
position, 56 cts. Classified, Ic. per word.
Reading notices, 15 cts. a count line.
92
NELSON CHESMAN & CO.'S RATE BOOK.
IOWA
DECOEAH — Population 3,592. 2 railroads.
In the center of excellent farming and stock
raising region, with fine trade in thorough-
bred horses. Industries include scale works,
valve works, creamery, manufacturers toilet
articles, also carriage shops. Bank deposits
during year 1913, $2,920,000.00.
EVANGELISCHE LUTHERESK KIRKE-
TIDENTE — Every Wednesday. Norwegian.
Lutheran. Established 1855. Lutheran Pub-
lishing House, publishers. Subscription, $1 ;
circulation — not given by publisher; 24 pages,
1 column; length of columns, 8 in.; width,
4 in.
Advertising rates, $2 an inch; $80 an inch
per year.
POSTEN OG VED ARREN— In two parts.
Tuesdays and Fridays. Norwegian-Danish.
Established 1874. B. Anundsen Publishing
Co., publishers. Subscription, $1.25. Sworn
detailed average circulation for year 1913,
39,271* net; 20 pages, 7 columns; length of
columns, 21% in.; width, 2% in.
Advertising rates, $1.50 per inch, flat.
Reading notices, long primer, $2 per inch.
Preferred position, 15% extra.
DES MOINES — Population 86,368. 19 radiat-
ing lines of railway. Jobbing center of the
state. An Insurance center, there being 39
home companies, with more than 4,000 em-
ployes. Large coal deposits in immediate
vicinity. Manufactures include agricultural
implements, white bronze, carriages, brick
and mining machinery, packing house
products, hosiery, paving and building
brick, cement, sewer pipe, tile, flour milling,
caskets, lightning rods, furnaces, brooms,
suspenders and gloves. Extensive insurance
business. Seat of Still College of Osteop-
athy, Highland Park College, Des Moines
College, Grandview Danish College and
Drake University. Annual value of manu-
factured products, $42,000,000.00. Bank
clearings during year 1913, $312,000,000.-
00.
CAPITAL — Every evening except Sunday.
Republican. Established 1882. Lafayette
Young, publisher. Subscription, $3; sworn
average circulation for year ending May,
1914, 45,977*; 8 to 28 pages, 7 columns;
length of columns, 21% in.; width, 2% in.
Can use matrices.
Advertising rates, agate, 6 cts. a line, flat.
Preferred position, 1, 3 or 6 cts. a line ad-
lOWA
ditional. Classified, 7 cts. a line. Reading
notices, 50 cts. a count line; first page, $1
a line.
AUTO NEWS — Monthly (1st). Motoring.
Established 1911. D. H. Caldwell, publisher.
Subscription, $1 ; claimed average circulation
for 1913, 8,800; 28 pages, 3 columns; length
of columns, 10 in.; width, 2% in. Can use
matrices.
Advertising rates, Vg page, $9; M page,
$15; Vs page, $22; V2 page, $27.50; 1 page,
$50; with discounts for 3, 6, 9 and 12 inser-
tions. Readers, 30 cts. per line. Classified, 20
cts. per line.
GOLDEN EGG — Monthly (5th). Poultry.
Established 1911. Interstate Publishing Co.,
publishers; claimed average circulation for
1913, 18,000; 32 to 48 pages, 3 columns;
length of columns, 10 in.; width, 2% in. Can
use matrices. Forms close 20th of month
preceding.
Advertising rates, 12 cts. a line, with a dis-
count of 10% on 1,260 lines or more within
one year.
IOWA FARMER — Semi-monthly (1st and
15th). Agricultural. Established 1856. The
Iowa Farmer Publishing Co., publishers.
Subscription, 50 cts.; detailed average circu-
lation for year 1913, 70,584*; 24 to 40
pages, 4 columns; length of columns, 13 in.;
width, ^Ye in. Cannot use matrices. Forms
close 25th of preceding and 10th of month of
issue. Office, 517 Third Street.
Advertising rates, agate, 30 cts. a line, flat.
Reading notices, 35 cts. a line.
IOWA HOMESTEAD — Every Thursday.
Live Stock and Agricultural. Established
1855. J. M. Pierce, publisher. Subscription,
$1 ; detailed and guaranteed average circula-
tion for 1914-15, 140,000; 32 to 84 pages, 4
columns; length of columns, 13% in.; width,
2% in. Forms close Thursday preceding.
Advertising rates, agate, 60 cts. a line; pre-
ferred position, 12 ^^ and 25% extra. Read-
ing notices, nonpareil, 90 cts. per count line;
special display rate in combination with
Farmer and Stockman (Kansas City, Mo.),
and Wisconsin Farmer (Madison, Wis.), $1.25
a line; with Farmer and Stockman, $1; with
Wisconsin Farmer, 85 cts. a line.
See advertisement on page 476.
LOYAL WORKMAN — Monthly (1st). Fra-
ternal— A. O. U. W. Established 1886. Bis-
hard Bros. Printing Co., publishers. Sub-
scription, $1; claimed average circulation for
year 1913, 17,000; 32 pages, 2 columns;
length of columns, 8 in; width, 3 in. Can
use matrices. Forms close 5th of month pre-
ceding. Office, 912 Hubbell Building.
Advertising rates, full page, $15; on con-
tract, 6 months, $9.16% ; 12 months, $8.33 V3
each insertion; % or 14 page pro rata.
MERCHANTS' TRADE .JOURNAL — Month-
ly. Trade. Established 1903; sworn average
circulation for 14 months ending May, 1914,
53,122; 64 to 90 pages, 3 columns; length of
columns, 10 in.; width, 2% in. Forms close
10th, 15th and 20th preceding month. Office,
7th Street and Grand Avenue.
Advertising rates, agate, $5 an inch; 1/12
page (35 lines), $12.50; Ve page, $25; Vi
page, $37.50; % page, $50; V2 page, $75;
one page, $150, with time discounts.
MIDWESTERN — Monthly (15th). Literary.
Established 1906. Greater Des Moines Pub-
NELSON CHESMAN & CO.'S RATE BOOK.
93
IOWA
lishing Co., publishers. Subscription, $1;
circulation — not given by publisher; 100
pages, 4 columns; length of columns, 12 in.;
width, 2^ in. Cannot use matrices. Forms
close 1st. Office, Good Block.
Advertising rates, $4 an inch; full page
(668 lines), $100; % page, $50; % page,
$30; Va page, $20, with discounts of 5 or
10% on 6 or 12 insertions or 10% on 3
pages within one year.
IOWA
NATIONAL DEMOCRAT — Weekly. Demo-
cratic. Established 1899. Wm. A. Hutton,
publisher; average circulation for year 1913,
5,200; 8 pages, 7 columns; length of columns,
22 in.; width, 2% in. Cannot use matrices.
Office, 200-2-4 "SValnut St.
Advertising rates, 25 cts. an inch.
NEWS — Everv evening except Sunday, and
SUNDAY MORNING. Independent. Estab-
lished, daily, 1881. Des Moines Daily News
Co., publishers. Subscription, $2; sworn de-
tailed average circulation for year 1913, daily,
41,997*1 Saturday issue, 32,555*; Sunday,
35,689*; 8 to 16 pages, 8 columns; length of
columns, 20 in.; width, 2% in. Can use
matrices. Office, 211 West 7th Street.
Advertising rates, agate, 6 cts. a line. Pull
position, 7 cts. a line; 2,500 lines, on yearly
contract, 51/2 cts. a line; full position, 6%
cts.; 5,000 lines or more, 5 cts. a line; full
position, 6 cts. a line. Reading notices, 25
cts. a line. Classified, Ic. per word. Re-
sorts, publishers, schools and colleges, 5 cts.
per line.
PEOPLE'S POPULAR MONTHLY — Fam-
ily. Established 1896. People's Monthly Co.,
publishers. Subscription, 25 cts.; guaranteed
average circulation for 1912-13, exceeding
530,000; beginning with October 1914, guar-
antee, 750,000; 32 to 40 pages, 4 columns;
length of columns, 13 9/16 in.; width, 2^4
in. Forms close 20th preceding month. Can
use matrices. Office, Second and Center
Streets.
Advertising rates, agate, $3 a line; full
page, (760 lines), $1,824.
See advertisement on inside back cover
page.
POSTEN — ^Every Friday. Swedish. In-
dependent Republican. Established 1903.
Skandia Publishing Co., publishers. Subscrip-
tion, $1; circulation — not given by publisher;
8 pages, 7 columns; length of columns, 21%
in.; width, 2^4 in. Can use matrices. Office,
504-506 E. Locust Street.
Advertising rates, 40 and 50 cts. an inch,
according to space and time.
PRODUCER AND CONSUMER — Monthly
(15th). Agricultural. Mail Order. Estab-
lished 1909. Wm. Wilkinson, publisher. Sub-
scription, $1; detailed average circulation for
1913, net 63,000*; 24 pages, 4 columns;
length of columns, 13 V& in.; width, 2^ in.
Can use matrices. Forms close 20th of pre-
ceding month. Office, 211 Davidson Bldg.
Advertising rates, agate, 30 cts. a line, flat.
Classified (minimum $1), 25 cts. a line.
REGISTER AND LEADER — Every morn-
ing, including SUNDAY. Independent Repub-
lican. Established 1849. Gardner Cowles,
publisher. Subscription, $6; sworn detailed
average circulation for year ending March,
1914, daily including evening Tribune, 63,-
088* net paid; Sunday, 44,510* net paid;
daily, 10 to 16 pages; Sunday, 50 to 6(5
pages, 7 columns; length of columns, 21%
in.; width, 2% in. Can use matrices.
Advertising rates, including Evening Trib-
une, 8 cts. a line; Sunday, 8 cts. a line; in
combination with Evening Tribune, 10 cts. a
line; full position, 25% extra. Classified, 9
cts. ; three times, 8 cts. ; 7 times or more, 7
cts. a line each insertion ; monthly rate, morn-
ing, evening and Sunday, $2 a line. Sunday
Magazine section, 12 cts. a line. Pure reading
notices, 50 cts. a line; readers under business
locals, 35 cts. a line.
ROAD MAKER — Monthly (1st). Good
Roads — Highway official. Established 1912.
Roadniaker Co., (Inc.), publishers. Subscrip-
tion, $1; claimed average circulation for year
1913, 24,800; 24 to 30 pages, 4 columns,
length of columns, 12% in.; width, 214 in.
Can not ure matrices. Forms close 10th and
20th of month preceding. Office Observatory
Building.
Advertising rates, $2.80 an inch; full page,
(672 lines), $107.52; V2 page, $57.12; V4
page, $30.24; Vg page, $15.96; ■i'^, page $8.40;
less discount of 5, 10, 15, or 20% on contract
for 3, 6, 9, or 12 times. Covers in color upon
application. Classified, 3 cts. per word.
SPIRIT OF THE WEST — Every Wednes-
day. Horse breeding industry. Established
1890. P. S. Kell, publisher. Subscription, $1;
claimed average circulation for year 1913,
5.000; 16 to 24 pages, 4 columns; length of
columns, 13 in.; width, 2% in. Office, Ob-
servatory Building.
Advertising rates, $1 an inch; one month,
$3.50; three months (13 times), $15; six
months, $25; one year, $40.
STAATS ANZEIGER — Every Thursday.
German. Independent. Established 1869.
Iowa Staats Anzeiger Co., publishers. Sub-
scription, $2; claimed average circulation for
year 1913, 6,600; 12 pages, 7 columns;
length of columns, 21% in.; width, 2 Vs in.
Office, 226 Third Street.
Advertising rates, 35 cts. an inch, with dis-
counts.
SUCCESSFUL FARMING — Monthly. Agri-
cultural. Established 1902. E. T. Meredith,
publisher. Subscription, 25 cts.; guaranteed
average circulation for year 1914-5, exceed-
94
NELSON CHESMAN & CO.'S RATE BOOK.
IOWA
ing 700,000; 48 to 124 pages, 3 columns;
length of columns, 11 in.; width, 2% in.
Forms close 20th preceding month. Office,
17th and Locust Streets.
Advertising rates, agate, $3.50 a line, flat.
Demand position, 10%; two colors (red and
black), 10%; or both, position and color,
15% extra. Reading notices, double display
rate.
See advertisement on page 491.
TRIBUNE — Every evening except Sunday.
Independent Republican. Established 1907.
Gardner Cowles, publisher. Subscription, $3;
circulation included in statement of Register
and Leader; 12 to 22 pages, 7 columns; length
of columns, 21% in.; width, 2 Vs in. Can use
matrices.
Advertising rates, included with Register
and Leader.
"WALLACE'S FARMER — Every Friday.
Agricultural. Established 1874. Wallace Pub-
lishing Co., publishers. Subscription, $1 ;
sworn average circulation for 1913, 74,900* ;
20 to 56 pages, 4 columns; length of columns,
131/2 in.: width, 21/6 in. Office, 11th and
Walnut Streets.
Advertising rates, 40 cts. per agate line.
Minimum space, 3 lines.
WESTERN WORLD — Every Thursday.
Catholic. Established 1902. W. A. Halloran,
publisher. Subscription, $1.50; circulation —
not given by publisher; 8 pages, 7 columns;
length of columns, 18 in.; width, 2i/4 in. Can
use matrices. Office, 411 Fourth Avenue.
Advertising rates, 75 rts. an inch ; one
month, $2 ; three months, $4.50 ; six months,
$7.50; one year, $13.50. Reading notices, 15
cts. a line.
YEOMAN'S SHIELD — Monthlv. Literary
and Fraternal. Established 1897. H. C. Evans,
editor. Subscription, 50 cts.; claimed aver-
age circulation for year 1913, 200,000; 20
pages, 3 columns; length of columns, 13 in.;
width, 17 ems. Forms close 18th preceding
month.
Advertising rates, agate, 60 cts. a line, flat.
Reading notices, 80 cts. a line.
DUBUQUE — Population 38,494. Principal
steamboat center on Upper Mississippi,
with shipbuilding factories, boat ways,
harbor, etc. 4 railroads. Center of rich,
thickly settled farming section. Leading
manufacturing city of Iowa, railroad shops,
iron trade, lumber, clothing, shoe, overall,
sash and door factories, etc. Is the seat of
many Catholic Schools and Institutions.
Annual value of manufactured products,
$30,000,000.00. Bank clearings during the
year 1912, $80,000,000.00.
CATHOLIC TRIBUNE — Every Thursday.
English Catholic. Established 1889. KA-
THOLISCHER WESTEN — Every Thursday.
IOWA
German Catholic. Established 1875. LUXEM-
BURGER GAZETTE — Every Thursday.
German Catholic. Established 1871. Catholic
Printing Company, publishers. Subscription,
each publication, $2 ; claimed combined aver-
age circulation for year ending May, 1914,
39,495 net; either publication, 12 pages, 7 col-
umns; length of columns, 20 in.; width,
2% in.
Advertising rates, covering all three pub-
lications, $1.50 an inch; 100 in., $1.35; 200
in., $1.20; 400 in., $1.10; 600 or more in.,
$1 an inch. Reading notices, 35 cts. a line.
KATHOLISCHER WESTEN — See Catholic
Tribune.
LUXEMBURGER GAZETTE — See Catholic
Tribune.
TELEGRAPH-HERALD — Every evening
except Sunday, and every morning except
Monday, SUNDAY MORNING TELEGRAPH-
HERALD, Sundays, and SEMI-WEEKLY,
Tuesdays and Fridays. Independent Demo-
cratic. Established 1836. The Telegraph-
Herald Co., publishers. Subscription, even-
ing, $3; Sunday, $1.50; Semi-weekly, $1;
sworn average circulation for six months end-
ing -June 1914, 13,118*; semi-weekly, 9,558*;
12 pages, 7 columns; length of columns, 20
in.: width, 2% in. Can use matrices.
Advertising rates, morning and evening, or
Sunday, 44 cts. an inch; over 100 in., 28 cts.
an inch; preferred position, 10 and 25%
extra. Reading notices, 20 cts. a line. Classi-
fied, Ic. a word. Semi- weekly, display, 50 cts.
an inch. Classified, Ic. a word. Reading
notices, 20 cts. a line.
TIMES-JOURNAL — Every evening and
morning except Sunday evening and Monday
morning. Republican. Established 1856.
Smith-Morgan Printing Co., publishers. Sub-
scription, daily, $5.50; sworn detailed aver-
age circulation for year ending May 1, 1914,
daily, 11,982*. Sunday, 14,232*; daily, 10
to 16 pages; Sunday, 24 to 32 pages, 7 col-
umns; length of columns, 20 in.; width, 2%
in. Can use matrices.
Advertising rates, all editions, 42 cts. an
inch; 200 in., 38 cts.; 300 or more, 35 cts.
Classified, Ic. per word. Reading notices, 20
cts. per line; 100 lines, 18 cts.; 500 lines, 15
cts.; 1,000 lines or more, 12 1^ cts.
See advertisement on page 512.
FORT DODGE — Population 15,543. On Des
Moines River and 4 railroads. Coal in the
vicinity with quarries of gypsum building
stone. A railroad and automobile center
for trade throughout northwestern Iowa.
Industries include machine shops, packing
house, butter tub, tile, brick and sewer pipe
factories, stucco and plaster works, or 115
plants in all, with a monthly average pay-
roll of $209,500.00. One of the largest and
best hospitals in the State is located here.
Annual value of manufactured products,
$2,000,000.00. Bank deposits during year
NELSON CHESMAN & CO.'S RATE BOOK.
95
IOWA
1913, $5,491,128.76. Improvements during
1913, $1,629,365.00.
MESSENGER — Every evening except Sun-
day. Republican. Established 1864. Mes-
senger Printing Co., publishers. Subscription,
$5 ; sworn average, detailed circulation for
year 1913, 5,513*; 7 columns, to page; 22 in.
in length; 2% in. in width.
Advertising rates, single insertion, 25 cts.
an inch; on contract, 20 cts. an inch; full
position, 25 cts, an inch. Reading notices, 10
cts. a line; on contract, 500 lines or more, 5
cts. a line. Classified, Ic. a word.
GATE CITY — Everv evening except Satur-
day, and SUNDAY MORNING. Republican.
Established 1846. Gate City Co., publishers.
Subscription, $3; sworn average circulation
for six months ending March 31, 1914, 6,-
097* net paid; 8 to 16 pages; length of col-
umns, 19% in.; width, 2% in.
Advertising rates, daily, agate, 25 cts. an in.;
contract rate, over 500 in., 15 cts. an inch;
full position, 25% extra. Composition, 5 cts.
an inch extra. Locals, 20 cts. a line. Classi-
fied ads., Ic. a word.
LAMONI — Population 1,541. On C. B. & Q.
R. R. In the center of excellent live stock
and grain growing district. Industries con-
fined largely to publishing house and print-
ing business of the Latter Day Saints. An-
nual value of manufactured products, $50,-
000.00.
IOWA
pages, 3 columns; length of columns, 9% in.;
width, 2% in. Cannot use matrices.
Advertising rates, nonpareil, 4^ cts. a
line; 1,000 lines, on yearly contract, 4 cts.;
1,500 lines, SV2 cts. a line.
KEOKUK — Population 14,008. On Mississippi |
River and 4 railroads. Electrical power
plant costing approximately twenty-seven
millions, with 300,000 horse power avail-
able. Has extensive river trade. In-
dustries include starch, shoe, ice and can-
ning factories; rolled oat, flour and planing
mills; blasting powder, office fixture, egg,
butter and poultry packing plants; foundry
and machine shops. Annual value of manu-
factured products, approximately, $25,000,-
000.00.
CONSTITUTION - DEMOCRAT — Every j
evening except Sunday. Democratic. Estab-
lished 1847. C. E. Warwick, publisher. Sub-
scription, $5.20; sworn average circulation
for year 1913, 5,590*; 8 to 16_ pages, 7
columns; length of columns, 20 ^A in.; width,
21/8 in.
Advertising rates, 100 in., 20 cts. an in.;
over 250 in., 14 cts. an in. Composition, 5 cts.
an inch additional. Preferred position, 10
and 20% extra. Classified, Ic. a word. Local
notices, 20 cts. a line; ordinary reading
notices, 60 cts. an inch; on contracts, 300 in.
or more, 20 cts. an inch.
See advertisement on page 476.
SAINTS-HERALD — Weekly (Wednesday) .
Religious. Established 1860. Herald Pub-
lishing House, publishers. Subscription, $1.50;
claimed circulation for year 1913, 7,200; 24
MARSHALTOWN — Population 13,374. 3 rail-
roads. Grain shipped extensively. Industries
include the manufacture and distributiou of
clay products, engines and machinery and
furnaces, or fifty manufacturing plants in
all. Also has large pork packing and clay
industries. Annual income from the various
industries, $10,000,000.00. Four banks with
deposits exceeding $5,000,000.00. Bank
clearings during year 1913, $30,000,000.00.
AMERICAN MUNICIPALITIES — Monthly
(1st). Municipal Government. Established
1900. Municipal Publishing Co., publishers.
Subscription $2; detailed average circulation
July 20, 1914, 5,706*; 10 pages, 2 columns;
length of columns, 9 in.; width, 3 in. Cannot
use matrices. Forms close 15th of preceding
month.
Advertising rates, full page, $30; V2 page,
$16; % page, $9, with discounts on yearly
contracts. Reading matter 50 cts. a line.
See advertisement on page 457.
TIMES-REPUBLICAN — Every evening ex-
cept Sunday. Republican. Established 1856.
Times-Republican Printing Co., publishers.
Subscription, $5 ; sworn average circulation
for six months prior to April 1914, 14,283*
net paid; 8 to 16 pages, 7 columns; length of
columns, 21^4 in.; width 21/3 in. Can use ma-
trices.
Advertising rates, 35 cts. an inch; 100 in.
or more, 30 cts. an inch. Reading notices, 10
cts. a line. Classified, Ic. a word.
MASON CITY — Population 11,230. On five
trunk lines of railway, being a division
point of the C. M. & St. P. and the Chicago
and Northwestern, employing more than
1,000 men with a monthly payroll exceed-
ing, $40,000. Also has a well equipped
street railway system and an interurban line
running to Clear Lake, a summer resort
of 2,500 people. Is in the center of a rich
farming community; said to be the largest
drain tile center in the world. Other in-
dustries are: cement and brick works;
packing house; stone quarries; office and
store fixture factory, or more than sixty
manufacturing plants in all, having more
than 3,000 employes with an annual pay-
roll exceeding $2,500,000.00. Iowa Odd
Fellows' Orphans' Home and Old Folks'
Home are located here.
GLOBE GAZETTE — Every Evening except
Sunday. Republican. Established 1893. Globe-
Gazette Printing Co., publishers. Subscrip-
tion, $3; sworn average circulation for six
months ending March 1914, 4,976* net paid;
96
NELSON CHESMAN & CO.'S RATE BOOK.
IOWA
8 to 16 pages; 7 columns, length of columns,
20% in.; width, 2% in. Can use matrices.
Advertising rates, 20 cts. an inch; on yearly
contract 1000 or more inches, 11 V2 cts. an
inch. Composition, 4 cts. an inch additional.
Special position, 2 or 3 cts. extra. Reading
matter, 10 cts. a line. Classified, 1 ct. per
word first insertion, %c. per word thereafter.
MOUNT VERNON — Population 1,532. On C.
& N. \V. R. R. In center of farming com-
munity. Seat of Cornell College (Methodist).
FRUITMAN AND GARDENER — Monthly.
Horticultural. Established 1897. Fruitman
and Gardener (Inc.), publishers. Subscrip-
tion, 50 cts.; detailed average circulation June
1st, 1914, 48.844*: 20 to 56 pages. 3 col-
umns; length of columns, 10 in.: width, 2Ve
in. Forms close 15th preceding month.
Advertising rates. 25 cts. a line, flat.
MUSCATINE — Population 16.178. On Missis-
sippi River and 4 railroads. Is the center
of an intensive farming community, raising
melons, sweet potatoes and cabbage most
extensively, and here is located the largest
(excepting Pittsburg) of the Heinz' farms
and pickling plants. Manufactures include
sash and door, planing and saw mills,
jewelry, novelties, pearl buttons, terra cotta
and canning factories. Potteries and brick
works. Annual value of manufactured
products, $1,000,000.00. Bank deposits
during vear 1913, $7,000,000.00.
IOWA
JOURNAL — Every evening except Sundav
Republican. EstabJistied 1840. Frank D.
Throop, publisher. Subscription, $5 ; sworn
average circulation for six months nrior to
April, 1914, 7.042* net paid: 10 to 12 paees:
7 columns; length of columns, 20 in.; width,
2% in. Can use matrices.
Advertising rates. 21 cts. an inch, with posi-
tion. 25 cts. an inch. Classified, %c. a word.
Reading notices, 10 cts. per count line.
NEVADA — Population 2,138. Located on C.
& N. W. and C. R. I. & Pac. Railways. A
stock and otlier farm products shipniner
renter. Chief industries consist of farn
implement, hot air furnaces, tile and cemen'
works, candy factories and flour mills An
mial value of manufactured products, $325.
000.00. Bank clearings for year 1913,
$1,500,000.00.
PROFITABLE BREEDING AND FARM-
ING— Monthly (1st). Aericultural and Stock
Established 1911. Profitable Breeding and
Farming Company, publishers. Subscription
50 cts.: claimed average circulation for year
1913, 4,000; 16 paees. 4 columns: length of
columns, 12 in.; width, 2Vn in. Cannot use
matrices. Forms close 20th.
Advertising rates, agate, 10 cts. a line, flat
Classified, 3 cts. per word.
OTTUMWA — Population 22,012. 4 railroads
Center of Iowa Coal Fields and a most im-
portant trade and manufacturing center of
Southern Iowa. Industries include cigar
factories, agricultural implements, iron
drill, machine, mining machinery, boiler and
stove works, hay machinery and iron works,
foundries, planing mills, electrical machin-
ery, candy, canning, overall, cigar and
many smaller factories, also large pork and
beef packing house. Municipally owned
water power. Annual value of manufactured
products, $19,000,000.00. Bank clearings
during the year 1913, $42,000,000.00.
COURIER — Every evening except Sunday,
and TRI-WEEKLY. Tuesdays. Thursdays and
Saturdays. Republican. Established 1848.
Courier Printing Co.. proprietors. James F.
Powell, publisher. Subscription, daily, $6;
Tri-Weekly, $1.50 ; sworn average circula-
tion, for six months prior to April 1914,
8,848* net paid; Tri-Weekly, 4.000; 8 to 16
pages, 7 columns; length of columns, 20 in.;
width, 2% in. Can use matrices.
Advertising rates, daily, 24 cts. an inch,
flat; with position, 28 cts. an inch. Classi-
fied, i/Ac. a word each time. Reading notices.
10 cts. per count line. Tri-Weekly, 18 cts. an
inch; with position, 21 cts.
PELLA — Population 3,021. C. R. I. & P. Ry.
In center of argicultural community. Manu-
factures include brick, tile and tile ditch-
ing machines, straw stackers, feeders and
wagons. Seat of Central University of
Iowa.
BAPTIST RECORD — Every Thursday.
Baptist. Established 1899. Sadler Bros. &
Co., publishers. Subscription. $1 : claimed
average circulation for year 1913. 1913, 5.000:
16 pages, 3 columns: length of columns, 10
in.: width. 2^,'i in.
Advertising rates, agate, 4 cts. a line.
SIOUX City — Population 47,828. On Missouri
River and 6 railroads. Distributing and
.iobbing center for vast territory including
the most fertile agricultural and stock rais
ing land. TManufactures include boiler works
linseed oil mills, electrical and brass works
breweries, cement, gas engine, cement ma
chinery, galvanized tank and barrel works
soap factory, vinesar and pickling works
sash and door and fountain pen factory
planing mills, flour mills, paving brick
sewer pipe works, potteries, glove and
men's garment, candy and cracker factories
also extensive pork packing trade. Seat ol
Morningside College, also Franciscan Col
lege for boys. Post OARce receipts. 1913
$347,960.92. Live stock receipts, 1913
$53,000,000.00. Annual value of manufac
tured products, $37,424,000,00. Bank clear
ings during year 1913, $176,922,651.00.
FARMER AND BREEDER — Every Thurs-
day. Live Stock and Agricultural. Estab-
NELSON CHESMAN & CO.'S RATE BOOK.
97
IOWA
lished 1878. Farmer & Breeder Co., pub-
lishers. Subscription, $1; sworn average cir-
culation for nine months ending April 30,
1914, 61.048* net; 16 to 48 pages, 4 columns;
length of columns, 13 ^^ in.; width, 2Vs in.
Forms close Friday morning preceding.
Advertising rates, agate, 30 cts. a line flat.
Classified, 4 cts. per word.
JOURNAL — Every morning including SUN-
DAY and every evening except Sunday. Re-
publican. Established 1870. Perkins Bros.
Co., proprietors. Subscription, morning, $3;
evening, $2; Sunday, $1.50; sworn detailed
average circulation for year 1913, 43,393* net
paid; 10 to 36 pages, 7 columns; length of
columns, 21 1/^ in.; width, 2i^ in; Can use
matrices.
Advertising rates, daily or Sunday (all edi-
tions), 6 cts. a line; 1,000 lines within one
year, 51^ cts.; 2,000 lines, 5 cts. a line; pre-
ferred position, 5, 15 and 25% extra. Read-
ing notices, 15 cts. per count line; pure read-
ing, 30 cts. a line; telegraphic reading, 50
cts. a line. Classified (minimum 10 cts.), Ic.
a word, by the month, $1.25 a line. Schools,
resorts, subscribers and mail order, 5 cts. per
agate line, flat.
LIVE STOCK RECORD — Every evening
except Sunday. Live Stock. Established 1901.
Record publishing Co., publishers. Subscrip-
tion, $3 ; circulation — not given by publisher,
00 jiages. 7 columns, length of columns, 19%
in.: width, 2 Vs in. Can use matrices. Office,
306 Pierce Street.
Advertising rates, agate. 2 cts. a line, 5,000
lines within one year, H^ cts. a line.
NEWS— Every evening except Sunday. In-
dependent. Established 1906. The Sioux City
News Co., publishers. Claimed average circu-
lation for 1913, 15,631; 8 to 16 pages. 7 col-
umns; length of columns, 20 in.; width, 2%
in. Can use matrices.
Advertising rates, agate, 3 cts. a line, flat;
position rate, 25% extra. Reading notices,
25 cts. a count line; telegraphic readers, 60
cts. a count line. Business locals, 25 cts. a
line. Classified, Ic. a word; $1 a line per
month.
SVENSKA MONITOREN— Every Friday.
Swedish. Republican. Established 1895. Otto
E. Jacobson, publisher. Subscription, $1;
claimed average circulation for year 1913,
6,000; 8 pages, 6 oclumns; length of columns;
length of columns, 20 in.; width, 2% in.
Advertising rates on application.
TRIBUNE — Every evening except Sunday.
Independent. Established 1884. The Tribune
Co. (Incorp.), publishers. Subscription, $3;
sworn average circulation for six months prior
to April 1914, 43,930* net; 10 to 24 pages, 7
columns; length of columns, 21 in.; width,
2% in. Can use matrices.
Advertising rates, 6 cts. a line; 2,000 lines
or more, 5 cts. a line. Preferred position, 15
IOWA
and 25% extra. Local notices, body type, 25
cts. a line; telegraphic readers, 50 cts. a line.
Classified, Ic. a word.
STOEY CITY — Population 1,387. 2 railroads.
Excellent grain raising section. Industries
include creamery, sorghum mills, butter tub
factories and cement products.
VISERGUTTEN — Every Thursday. Norwe-
gian-Danish. Republican. Established 1894.
G. Amlund, publisher. Subscription, $1;
claimed average circulation for year 1913,
13,000; 8 pages, 7 columns; length of col-
umns, 20 in.; width, 2% in.
Advertising rates, 50 cts. an inch.
TRAER — Population 1,373. 2 railroads A
most fertile agricultural section devoted
principally to the raising of fine breeds of
imported cattle and horses.
FARM AND REAL ESTATE JOURNAL—
Monthly. Agricultural and Real Estate. Es-
tablished 1896. Charles Wood & Son, pub-
lishers. Subscription, 40 cts.; claimed average
circulation for year ending April, 1914, 67.-
500; 24 to 32 pages, 3 columns; length of
columns, 9 in.; width, 2i,4 in.
Advertising rates, 15 cts. a line. Classified,
2 cts. per word.
VINTON — Population, 3.336. On Chicago, R.
I. & Pac. Railroad. Located in a thriving
agricultural and stock raising section. Other
industries are steel: brick and tile works:
canning, pearl button and bicycle fac-
tories. Iowa College for the Blind is located
here.
BEXTON COUNTY TIMES— Semi-Weekly.
Tuesday and Friday. Democratic. Established
1886. Henry G. Kruse, editor and publisher.
Subscription, $1 ; sworn average circula-
tion for six months ending Mav 1914.
4,850* net: 8 pages, 7 columns, length of
columns, 20 in,; width, 2% in. Can use
matrices.
Advertising rates, 20 cts. an inch; over
200 in. on yearly contract, 18 cts. an in.
WATERLOO — Population 26,693. On Cedar
River and 4 railroads. In the center of a
fertile farming section; great dairy center;
has fine water power. Industries numbering
more than 100, giving employment to more
than 7,000 persons and producing more than
2,800 different articles including electric
light works, gasoline engines, cream separ-
ators, refrigerators, bank and store fixtures,
blank books, cement block and cement block
machinery; automobile and farm implements
factories, cooper shops and flour mills; al-
so Illinois Central railway repair shops, em-
ploying 1,100 men with a monthly payroll of
$95",000.00. Handles 70,000 carloads freight
together with a jobbing trade amounting to
$10,000,000.00 annually. Post-Office receipts
98
NELSON CHESMAN & CO.'S RATE BOOK.
IOWA
in 1913, $237,373.00. Annual value of man-
ufactured products, approximately, $20,-
000,000.00. Bank clearings during year
1913, $81,991,887.72.
CORN — Monthly (1st). Corn culture. Es-
tablished 1912. Corn Publishing Co., pub-
lishers. Subscription, 50 cts. ; claimed aver-
age circulation from 1913, 100,000; 16 to 32
pages, 4 columns; length of columns, 13 in.;
width, 21/8 in. Forms close 20th of preceding
month.
Advertising rates, 40 cts. a line; full page
(728 lines), $250. Classified (no display),
5 cts. per word.
COURIER AND REPORTER — Every even-
ing except Sunday. Rejiublican. Established
1858. W. H. Hartman Co., publishers. Sub-
scription, $6; sworn average circulation for
six months ending July 31, 1914, 14,385*;
12 to 18 pages, 8 columns; length of columns,
20 in.; width, 2% in. Can use matrices.
Advertising rates, agate 35 cts. an inch,
flat. Full position, 10% extra. Classified, Ic.
per word. Reading notices, 14 cts. a line; 500
lines on yearly contract 12 cts. a line; first
page readers, 35 cts. a line.
CREAMERY JOURNAL — Semi-monthly.
(1st and 15th). Trade. Established 1890.
Subscription, $1; claimed circulation for
year 1913, 5,132; 24 pages, 3 columns;
length of columns, 10^/4 in.; width, 2 1^ in.
Advertising rates, $1.50 an inch; $1.25 an
inch if advertisements appear twice each
month.
EGG REPORTER — 18 times a year. Egg
trade. Established 1893. Subscription, $1.50;
claimed average circulation for year 1913,
5,640; 68 to 100 pages, 2 columns; length
IOWA
of columns, 7 in.; width, 1% in. Forms close
20th preceding month.
Advertising rates, one inch, $4; two in.,
$6.50; 1/4 page, $8.50; Vz page, $12: one
page, $17.50. Reading notices, 40 cts. a
line. Classified, 5 cts. per word.
KIMBALL'S DAIRY FARMER — Semi-
monthly (1st and 15th). Dairy. Agri-
cultural. Established 1903. Subscription,
$1; detailed average circulation for 1913,
110,242*; 32 to 64 pages, 4 columns ;. length
of columns, 13 in.; width, 2^5 in- Forms
close 5th and 20th of each month.
Advertising rates, agate, 50 cts. a line,
flat; full page, $300; inside cover, $325;
back cover (in colors), $350.
MILK TRADE JOURNAL — Monthly
(10th). Established 1913. Fred L. Kimball
Co., publishers. Subscription, $1; claimed
average circulation for 1913, 5,000; 24 pages,
3 columns; length of columns, 10 in.; width,
2% in. CJannot use matrices. Forms close
5th.
Advertising rates, $1.50 an inch; full page
(30 in.), $30; V2 page, $18; cover page,
$35. Classified, 3 cts. per word.
TIMES-TRIBUNE — Every morning except
Monday. Independent. Established 1871.
"Waterloo Times-Tribune Publishing Co.
(Inc.), publishers. Subscription. $5.20 ; sworn
average circulation for six months prior to
April, 1914, 7,021* net paid; 8 to 20 pages,
7 columns; length of columns, 21^ in.;
width, 21/fe in. Can use matrices.
Advertising rates, 30 cts. an inch; full
position, 36 cts.; 100 inches, 28 or 33%
cts.; 350 inches or more, 21 or 25 cts. an
inch. Sunday, alone, 35 cts. an inch. Clas-
sified, Ic. per word.
KANSAS
ATCHISON — Population 16,429. On Missouri
River and 4 railroads. Leading commercial
city of the state, enjoying an extensive ex-
port trade in flour, live stock and grain as
well as lumber. A number of large flour
mills and other manufacturing establish-
ments.
CHAMPION — Every morning except Mon-
day, including SUNDAY. Independent Re-
publican. Established 1858. E. C. Pulliam,
editor and publisher. Subscription, $5;
sworn average circulation for six months
prior to April 1, 1914, 4,119* net paid; 6 to
14 pages, 7 columns; length of columns, 21
in.; width, 214 in. Can use matrices.
Advertising rates, 20 cts. an inch; 300 in.,
18 cts.; 500 in., 16 cts.; 1,000 in., 14 cts. an
inch. Readers, 10 cts. per line. Classified,
i^c. per word first insertion and i/4c. for ad-
ditional insertions.
GLOBE — Every evening except Sunday.
Independent. Established 1878. Globe Pub-
lishing Co., publishers. Subscription, daily,
$5.20; sworn average circulation for six
months prior to April, 1914, 6,669* net paid;
8 to 12 pages, 7 columns; length of columns,
22 in.; width, 2i/& in. Can use matrices.
Advertising rates, agate, 3 cts. a line;
yearly contracts, 1,000 lines, 2 cts.; 2,000
lines or more, 1 1/^ cts. a line; first page,
double rates; top position, 25%; full posi-
tion, 15% extra. Reading notices, 10 cts. a
line; pure readers, body type (S point), 25
cts. a line; telegraphic readers, 35 cts. a
line. Classified, Ic. a word.
NELSON CHESMAN & CO.'S RATE BOOK.
99
KANSAS
MIDWEST MOOSE REVIEW— Monthly.
Fraternal. Established August, 1912. Mid-
west Review Publishing Co., publishers. Sub-
scription, $1; circulation — not given by pub-
lisher, 28 pages, 3 columns; length of col-
umns, 9 in.; width, 2% in.
Advertising rates, agate, 16 cts. a line; on
contract, 1,125 lines, 14 cts.; 2,250 lines, 12
cts.; 4,500 lines, 10 cts. a line. 10% dis-
count on stereotyped copy. Pure reading
matter, 40 cts. a line.
GIRAED — Population 2,446. 3 railroads. In
center of agricultural region. Coal mining
also extensively carried on; has creameries,
canning factory, stove and zinc smelter.
APPEAL TO REASON — Every Saturday.
Socialistic. Established 1895. Fred D.
Warren, publisher. Subscription, 50 cts.;
sworn detailed average circulation for year
ending April 30, 1914, 559,225*; 4 page's, 7
columns; length of columns, 19 ^/L in.; width,
2% in. Forms close 12 days in advance.
Can use matrices.
Advertising rates, $1.20 per agate line.
See advertisement on page 496.
HUTCHINSON — Population 16,364. On Ar-
kansas River and 3 railroads. Distributing
point for central and southwestern Kansas.
Large export trade in grain, flour, 'ive
stock] also an extensive lumber trade and
likewise has flour mills, soda ash plant,
strawboard, automobile and canning facto-
ries, alfalfa meal mill; vein of rock salt 300
feet depth with a production of 5,700
barrels daily. Seat of State Industrial
Reformatory.
GAZETTE — Every morning except Mon-
day. Independent Democratic. Established
1908. John Roy O'Connor, publisher. Sub-
scription by mail, $3 ; sworn average circu-
lation for six months prior to April, 1914,
8,563* net paid; 8 to 20 pages, 7 columns;
length of columns, 21 in.; width, 2% in.
Can use matrices.
Advertising rates, 35 cts. an inch; 26
times, 28 cts.; 52 times or 100 in., 25 cts.;
104 times or 250 in., 22 cts.; 156 times or
500 in., 20 cts. an inch. Position, next to
reading, 15% extra. Mail order copy, 20 cts.
an inch, flat. Reading notices, 15 cts. a line.
Classified, Ic. per word.
NEWS — Every evening except Sunday. Re-
publican. Established 1872. The News Co.,
publishers. Subscription by mail, $3 ; sworn
detailed average circulation for 1913, 8,619*;
10 to 20 pages, 7 columns; length of columns,
21 in.; width, 2% in. Can use matrices.
Advertising rates, 40 cts. an inch; one
month, 30 cts. per inch, per time; three
months, 28 cts.; six months, 26 cts.; one
year, 25 cts. an inch, per time; e. o. d., 25%
extra; 2 times a week, 33V3%. Open space.
KANSAS
within one year, 100 in., 35 cts. an inch; 250
in., 30 cts.; 500 in., 28 cts.; 1,000 in. or
more, 25 cts. an inch; preferred position, 15
and 25% extra. Pure reading notices, 20 cts.
a line; first page, 40 cts. a line; ordinary
readers, 10 and 20 cts. a line. Classified, Ic.
a word (minimum charge, 25 cts.).
KANSAS CITY— Population 82,331. On Mis-
souri River, adjacent to Kansas City, Mo.
Great live stock market and meat packing
center. Has planing and flour mills, oil
tank, box and basket, cement and wagon
factories and car and repair shops of several
railroads. Coal and natural gas in vicinity.
Kansas State Institution for the Blind lo-
cated here. Annual value of manufactured
products, .$175,000,000.00.
BOILERMAKERS JOURNAL — Monthly
rist). Labor. Established 1888. Int. Bro.
Boilermakers, Iron Ship Bldrs. and Helpers
of America, publishers. Subscription, $1 ;
sworn average circulation for year 1913, 16,-
750*; 80 pages, 2 columns, length of col-
umns, 8 in.; width, 2 1/^ in. Can not use
matrices. Forms close 20th of month preced-
ing. Office, 721 Minnesota Ave.
.Advertising rates, full page, $27; on three
months contracts, $23.33; six months, $21.66;
twelve months, $20; one half page, $15;
$13.33, $11.66 or $10.83; % page, $9, $7.33,
$6.66 or $5.83; one eighth page, $5, $4. $3.66
or $3.33. Reading notices, (nonpareil), 30
cts. a line.
COOPER'S INTERNATIONAL JOURNAL
— Monthly. English and German. Labor.
Established 1890. Wm. R. Deal, editor and
publisher. Subscription, $1 ; claimed average
circulation for year 1913, 9,000; 64 pages, 2
columns; length of columns, 8 in.; width, 2%
in. Forms close 10th preceding month.
Advertising rates, agate, 6V2 cts. a line;
per inch, 75 cts.; Vi page, $4; ^ page, $7;
one page, $10. Discount, 15% on six month,
20% on twelve month contract.
GAZETTE-GLOBE — Every evening except
Sunday. Independent. Established 1885.
The (Gazette Publishing and Printing Co.,
publishers. Subscription, 3 ; sworn average
circulation for six months prior to April,
1914, 8,195* net paid; 4 to 8 pages, 7 col-
umns; length of columns, 21^ in.; width,
2Ys in. Can use matrices.
Advertising rates, 30 cts. an inch. Pre-
ferred position, 5, 10 or 15% extra. Classi-
fied, Ic. a word.
LAWRENCE — Population 12,374. On Kansas
River and 4 railroads. Has largest water
power plant in the state. Industries in-
clude horse collar, canning, flour, paper,
piano, carriage, shirt, ice, bale tie, cooper-
age, brass, iron, vitrified and building
Your goods may have utility value but have no vogU€
finish or performance has not been given publicity.
-because their style.
100
NELSON CHESMAN & CO.'S RATE BOOK.
KANSAS
brick, cigar, egs case and shipping cartoon
factories; wholesale groceries and seed
houses ; also large nurseries. Seat of
University of Kansas with 2,750 students,
and Haskell Institute, the largest Indian
school in the world.
JOURNAL-WORLD— Every evening except
Sunday. Republican. Established 1857. The
World Co., publishers. Subscription, $1.50;
sworn detailed average circulation for vear
1913, 5,221*; 8 pages, 7 columns; length of
columns, 20^/^ in.; width, 2% in.
Advertising rates, 15 cts. an inch, flat;
next reading, 161/^ cts.; full position, 18 cts.;
composition, 5 cts. an inch extra. Reading
matter, 10 cts. per count line for first inser-
tion, 6 cts. a line for succeeding insertions;
black lines count double. Classified, 1<; a
word, first insertion; %c. each subsequent
insertion (minimum charge, 25 cts.).
POST — Every evening except Sunday. In-
dependent. Established 1905. Post Publish-
ing Company, publishers. Subscription, $5.40;
claimed average circulation for 1913, 5,647;
8 to 16 pages, 7 columns; length of columns,
21^4 in.; width, 2 Ve in. Can use matrices.
Advertising rates, run of paper, 18 cts. an
inch; full position, 22 cts. an inch, flat. Read-
ers, first page, 25 cts. per count line; run of
paper, 15 cts.; 500 lines, 10 cts.; 1,000 lines,
8 cts. per line. Classified, 5 cts. per line.
TIMES — Every morning except Monday,
and WEEKLY, Thursdays. Republican. Es-
tablished 1857. D. R. Anthony, Jr., manager.
Subscription, daily, $3; weekly, 25 cts.;
sworn average circulation for six months
prior to April 1, 1914, daily, 7,621* net paid;
weekly, claimed average for year 1913, 10,-
000; 8 to 16 pages, 7 columns; length of
columns, 20 in.; width, 2% in. Can use
matrices.
Advertising rates, daily or weekly, 1 inch,
one time, $1. each subsequent insertion, 50
cts.; 500 in. in one year, 40 cts.; 1.000 in.,
35 cts. an inch; preferred position, 25% extra.
Reading notices, daily or weekly, 20 cts. a
line; 1,000 lines, 12i/4 cts. Classified, (mini-
mum, 4 lines), 5 cts. a line.
See advertisement on page 462.
PITTSBURGH — Population 14,755. 4 rail-
roads. Extensive coal mines. Brick and
sewer tile works, iron foundry, zinc smelt-
ers; also railway repair shops employing
more than 1,500 men.
KANSAS
LEAVENWORTH — Population 19,363. On
Missouri River and 7 railroads. A most
important commercial center. Coal abund-
ant. Has soap, carriage, boiler, bridge,
furniture, pump, washing machine, hinge,
glove and amusement device factories, ,
milling machinery and stove works. Soldiers' i
Home, U. S. Infantry and Cavalry Post
located here. Annual value of manufactured
products, $6,000,000.00. Bank clearings
during the year 1913, $30,000,000.00.
KANSAS HEADLIGHT — Every evening ex-
cept Sunday, and WEEKLY, Thursdays. Re-
publican. Established 1884. Moore Bros.,
publishers. Subscription, daily, $4; weekly,
50 cts.; sworn average circulation for year
ending April, 1914, daily, 6,482*; weekly,
4,284*; daily, 8 to 16 pages; weekly, 10 to
16 pages, 7 columns; length of columns,
211/4 in.; width, 21/8 in.
Advertising rates, daily or weekly, 20 cts.
an inch. Reading notices, 5 cts. a line.
TOPEKA — Population 43,684. On Kansas
River and four railway systems. Has
extensive tlour mills and packing houses,
steam boiler works, chair and silo facto-
ries, linseed oil works, woolen mills, agri-
cultural implement, pump and engine
works, foundry and machine shops and car
shops and general offices of Atchison, To-
peka and Santa Fe R. R., employing 5,000
officials, clerks and hands generally.
Seat of Washburn College and Bethany
College for girls. A State Insane Asylum
and State Reform School is also located
here. Annual payroll of $5,000,000.00,
covering the various enterprises. Annual
value of manufactured products. $18,000,-
000.00. Bank clearings during year 1913,
$87,848,177.00.
CAPITAL — Every morning including SUN-
DAY. Republican. Established 1879. Arthur
Capper, publisher. Subscription, $4; sworn
detailed average circulation for 1913, 33,445*
net paid; 8 to 32 pages, 7 columns; length
of columns, 20 in.; width, 2% in. Can use
matrices.
Advertising rates, agate, daily or Sunday,
full position, 6 cts.; next to reading matter,
51^ cts.; run of paper, 5 cts. a line, flat.
Classified, Ic. a word; per week (7 inser-
tions), 5 cts. a word; per month (30 inser-
tions), 20 cts. a word. Reading notices, 25
cts. a count line.
See advertisement on colored insert, be-
tween pages 476 and 477.
CAPPER'S PUBLICATIONS —
See advertisement on colored insert, be-
tween pages 476 and 477.
CAPPER'S WEEKLY — Every Saturday.
Agricultural and Rural news. Established
1880. Arthur Capper, publisher. Subscrip-
tion 25 cts.; sworn detailed average circula-
tion for year 1913, 247,765*; 8 to 12 pages,
7 columns; length of columns, 20 in.; width,
2% in. Can use matrices.
Advertising rates, agate, 50 cts. a line,
flat; full page (1,960 lines), $800. Reading
notices, $1 a line. Classified, 8 cts. per word;
4 times, 28 cts. per word.
See advertisement on colored insert, be-
tween pages 476 and 477.
FARMERS' MAIL AND BREEZE — Every
Saturday. Agricultural. Established 1872.
Arthur Capper, publisher. Subscription, $1;
sworn detailed average circulation for year
NELSON CHESMAN & CO.'S RATE BOOK.
101
KANSAS
1913, 105,055*; 32 to 64 pages, 4 columns;
length of columns, 13^4 in.; width, 2% in.
Can use matrices. Forms close Monday pre-
ceding.
Advertising rates, agate, 50 cts. a line;
preferred posittion extra. Reading notices,
80 cts. a line. Classified, 5 cts. a word; 4
times, 16 cts. a word.
See advertisement on colored insert be-
tween pages 476 and 477.
HOUSEHOLD — Monthly. Literary. Estab-
lished 1902. Arthur Capper, publisher. Sub-
scription, 25 cts.; sworn detailed average
circulation for 1913, 765,410* net paid; 32
pages, 4 columns; length of columns, 13^4
in.; width, 2% in. Can use matrices. Forms
close 20tli preceding month.
Advertising rates, agate, $3 a line; 25, 20
and 15% discount on 1, 1/2 and V4, page
spaces; back cover page, $1,900. Reading
notices, $4.50 a line. Classified, 30 cts. per
word.
See advertisement on colored insert be-
tween pages 476 and 477.
KANSAS FARMER — Every Saturday. Agri-
cultural. Established 1863. Kansas Farmer
Co., publishers. Subscription, $1; detailed
average circulation May 1, 1913, 62,627*;
24 to 48 pages, 4 columns; length of col-
umns, 14 in.; width, 2% in. Forms close
Monday noon preceding.
Advertising rates, agate, 30 cts. a line, flat;
full page, $210. Readers, 50 cts. a line. Clas-
sified, 4 cts. per word.
See advertisement on page 470.
KANSAS
MISSOURI VALLEY FARMER — Monthly.
Established 1893. Arthur Capper, publisher.
Subscription, 25 cts.; sworn average circu-
lation for 1913, 511,876* net paid; 32 to 40
pages, 4 columns; length of columns, ISVi
in.; width, 2Vs in. Can use matrices. Forms
close 25th preceding month.
Advertising rates, agate, $2 a line; posi-
tion, 10% e-xtra; 1 page (740 lines), $1,100;
back cover page, $1,200. Reading notices,
$3 a line. Classified, 15 cts. a word.
See advertisement on colored insert be-
tween pages 476 and 477.
PLAINDEALER — Every Friday. (Colored).
Republican. Established 1898. Nick Chiles,
publisher. Subscription. $1.50; claimed aver-
age circulation for 1913, 9.000; 8 pages, 5
columns; length of columns, 18 in.; width,
21/8 in.
Advertising rates, 50 cts. an inch; two or
more in., 25 cts. an inch. Reading notices,
10 cts. a line; over ten lines. 5 cts. a line.
See advertisement on page 444.
POULTRY CULTURE — Monthly. Poultry.
Established 1896. Poultry Culture Publish-
ing Co., publishers. Subscription, 50 cts.;
sworn average detailed circulation April,
1914, 46,629* net paid; 48 pages, 4 columns;
length of columns, 13% in.; width, 2% in.
Can use matrices. Forms close 15th preceding
month.
Advertising rates, agate, 20 cts. a line each
insertion; 1,000 lines, 18 cts.; 2,000 lines, 15
cts. a line. Preferred positions, 20% extra.
Classified, 5 cts. per word.
RURAL AUTOIST— Monthly (15th). Auto-
mobiles and Good Roads. Established 1911.
J. E. Hazen, editor and publisher. Subscrip-
tion, $1; claimed average circulation for 1913,
4,012; 20 pages, 2 columns; length of col-
umns, 6 in.; width 2 1/^ in. Can use matrices.
Forms close 10th.
Advertising rates, agate, 50 cts. a line.
STATE JOURNAL — Every evening except
Sunday. Independent Republican. Estab-
lished 1874. F. P. MacLennan, publisher.
Subscription, $3.60; sworn detailed average
circulation for year 1913, 21,001* net; 10
to 20 pages, 7 columns; length of columns, 20
in.; width, 2% in. Can use matrices.
Advertising rates, agate, 4 cts. per line;
full position, 25% additional. Reading
notices, 15 cts. a count line. Classified Ic.
per word.
WESTERN ODD FELLOW — Monthly (1st).
I. O. 0. F. Established 1886. H. C. Stevens,
publisher. Subscription, 75 cts., claimed aver-
age circulation for 1913 6,500; 8 pages, 4
columns; length of columns, 13% in.; width,
2% in. Forms close 6 days in advance.
Advertising rates, agate, 50 cts. an inch;
reading notices, 9 cts. a count line.
WESTERN SCHOOL JOURNAL — Monthly.
(10th). Educational. Established 1885. John
MacDonald, publisher. Subscription, $1;
claimed average circulation for year 1913,
5,300; 32 pages, 2 columns; length of col-
umns, 9 in.; width, 3 V4 in. Forms close
fourth of current month.
Advertising rates, agate, $1.54 an inch;
on three months contract, $1.40; six months,
$1.30; one year, $1.10 an inch. Reading
notices, 25 cts. a line.
X-RAY'S DEMOCRAT — Every Friday.
Democratic. Established 1912. The X-Ray
Printing Co., publishers. Subscription, $1 ;
sworn average circulation for year 1913.
4,000*; 4 to 8 pages, 6 columns, length of
columns, 20 in.; width, 2% in. Can use ma-
trices. Office, 217 West 5th Street.
Advertising rates, 25 cts. an inch.
WICHITA — Population 52.450. At junction
of Arkansas and Little River. Has an inter-
urban system and six main lines of railroads
with brandies in all directions. Has an im-
mense jobbing trade and live stock market.
315 manufacturing concerns. 14 banks, 2
packing houses. 54 churches. 29 public
102
NELSON CHESMAN & CO.'S RATE BOOK.
KANSAS
schools and 8 colleges; 69 miles paved
street; 200 miles sewers; 130 miles water
mains; 40 miles street railway; 150 miles
of illuminated streets. A $2,500,000.00
Union Depot; 1913 bank clearings $173,-
719,811.22. Postal receipts $305,928.75.
Assessed valuation $65,000,000.00.
BEACON — Every evening except Sunday.
Independent. Established 1872. The Beacon
Publishing Co., publishers. Subscription, $4;
sworn average circulation for six months prior
to April, 1914, 25,610* net paid; 10 and 24
pages, 7 columns; length of columns, 21 V4 in.;
width, 2% in. Can use matrices.
Advertising rates, agate, 7 cts. a line; 1,-
000 lines, 6 cts.; 2,000 lines, 5 cts.; 3,000
lines, or more, 4 cts. a line; alongside reading,
10%; full position, 25% extra. Strictly mall
order advertising, 5 cts. a line, flat. Classi-
fied, nonpareil, Ic. per word. Reading notices,
15 cts. a line; with news heading, 25 cts. a
line.
EAGLE — Every morning except Monday,
and WEEKLY, Fridays. Republican. Estab-
lished 1872. Victoria Murdock, owner; Mar-
cellus M. Murdock. publisher. Subscription,
daily, $4; weekly, 50 cts.; sworn average cir-
culation for year 1913, daily and Sunday, 37,-
131*; weekly, 47,478*; daily, 12 and 14
pages; Sunday, 40 to 50 pages; weekly 10
pages; daily, Sunday or weekly, 7 columns;
length of columns, 22 in.; width, 2% in. Can
use matrices.
KANSAS
Advertising rates, daily or Sunday, 10 cts.
a line; 1,000 lines on yearly contract, 9 cts. a
line; 2,000 lines, 8 cts.; 3,000 lines, 7 cts.;
4,000 lines. 6 cts.; 5,000 lines, or more, 5 cts.
a line. WEEKLY, 10 cts. a line flat. Preferred
position, 10 and 25% extra. Classified, 5 cts.
a line. Reading notices, 30 cts. a count line,
with discount for 500 lines and over; tele-
graphic, 50 cts. a count line.
See advertisement on page 511.
INTERSTATE FARMER-
Okla.
-See Muskogee,
LIVE STOCK JOURNAL — Every evening
except Sunday. Live stock. Established
1906. Journal Publishing Co., publishers.
Subscription, $4. Claimed average circulation
for year 1913, 6,500; 4 pages, 6 columns;
length of columns, 19% in.; width, 2% in.
Can use matrices.
Advertising rates, one time, 50 cts. an inch ;
four times, 30 cts. an inch; on monthly con-
tract for 100 in., 25 cts.; 300 in., 23 cts.;
500 in. or more, 20 cts. an inch. Readers,
locals, Ic. per word or 5 cts. a line.
SOUTHWEST FARMER — Every Friday.
Agricultural. Live Stock. C. I. Reed Pub-
lishing Co., publishers. Subscription, $1;
claimed average circulation for year 1913,
8,000; 24 pages, 4 columns; length of col-
umns, 12 in.; width, 2% in.
Advertising rates, 56 cts. an inch, flat.
Reading notices, 10 cts. a line. Classified,
Ic. per word.
KENTUCKY
COVINGTON — Population 53,270. On Ohio
River and 2 railroads (immediately op-
posite Cincinnati, Ohio, with which it is
connected by a suspension bridge, 2,200
feet long). Has corrugated sheet metal, auto-
mobile truck, lithographing, electro plating,
wood carving, cigar box, ice. rosin and naval
stores plants ; breweries ; distilleries : mara-
schino cherry bottling, iron fences, ,iail, ma-
chine tool, contractors' machinery, safe,
engine and boiler, tile, architectural iron,
brass, brick and glass works; flour, cotton,
cordage, planing, textile and dyeing mills;
piano player, x-ray machine, candied fruit,
cigar and tobacco factories, laundries, tailor-
to-the-trade shop; brass and bronze foun-
dries. Annual value of manufactured
products, approximately, $12,000,000.00.
POST — Every evening except Sunday. In-
dependent. Established 1890. Scripps-McRae
Publishing Co. (Inc.), publishers. Subscrip-
tion, $3; sworn average circulation, for ve.'it
1913, 13,811*; 8 to 16 pages, 8 columnjj;
length of columns, 22^4 in.; width, 12 ems.
Can use matrices.
Advertising rates, 3 cts.; full position, 3%
cts.; 2,500 lines, on yearly contract, 2% cts.;
full position. 314 cts.; 5,000 lines or more,
or not less than 6 in. per week for 52 weeks,
21/2 cts. a line; full position, 3 cts. a line.
Classified, VaC. per word. Reading notices,
15 cts. a line. Resorts, publishers, schools
and colleges, 2% cts. a line, flat.
UNION JOURNAL — Monthly. Fraternal.
Established 1903. International Liberty
Union, publisher. Subscription, 50 cts.;
sworn detailed average circulation, for nine
months ending April 1914, 106,744*; 16 to
32 pages, 4 columns; length of columns, 12%
in.; width, 2 1/4 in. Can use matrices.
Advertising rates, agate, 20 cts. a line; V4,
page (175 lines), $31.50; Vz page, $56; one
page, $98.
FRANKFORT — Population 10,465. The State
Papiffll. Located on Kentucky River, Louis-
NELSON CHESMAN & CO.'S RATE BOOK.
103
KENTUCKY
ville, and Nashville; Chesapeake & Ohio;
Louisville & Atlantic and Frankfort &
Cincinnati Railway systems. Thoroughbred
trotting horse breeding engaged in quite ex-
tensively. Other industries are; Saw mills
and lumbering interests; twine, chair, shoe
and broom factories, distilleries and an ex-
tensive trade in whiskies and farm prod-
ucts. State Institute for feeble minded
children; State Reformatory; State Normal
and Industrial Institute as well as other
institutions are located here.
STATE JOURNAL — Every morning except
Monday. Democratic. Established 1899. The
State Journal Co., publishers. Subscription,
$4; sworn average circulation for six months
prior to April, 1914, 3,570* net paid; 8 pages,
7 columns; length of columns, 20 Vz in.;
width, 2Vi in. Can use matrices.
Advertising rates. 1.5 cts. an inch; 1000 in.
or more within one year, 12 cts. an inch.
Special position 25% extra. Classified, 5 cts.
a line.
FULTON — Population 2,575. I. C. Ry. In-
dustries include wholesale groceries, bot-
tling works, tobacco factories, foundry, car-
riage, furniture and ice factories, poultry
packing house and lumber and flour mills.
BAPTIST FLAG — Every Thursday. Bap-
tist. Established 1874. Baptist Flag Publish-
ing Co., publishers. Subscription, $1.50;
sworn detailed average circulation for year
ending May, 1913, 12,961*; 16 pages, 4 col-
umns; length of columns, 13 in.; width, 2Vs
in.
Advertising rates, $1.30 an inch with dis-
counts of 5, 10, 15 or 20% on 10, 50, 200 or
500 inches.
LEXINGTON — Population 35,099. 5 railroads
and 5 interurban lines connecting 5 county
Beats and State Capital. In the center of
the Blue Grass region. Most extensive
trade in grain, horses and live stock gen-
erally. Industries include the manufacture
of tobacco, liquors, bagging, rope and car-
riages ; also a brewery. Claimed to be the
world's largest loose leaf tobacco market.
Seat of Kentucky University and State Uni-
versity and 18 other schools and colleges.
Kentucky Insane Asylum and State Reform
School located here. Bank clearings dur-
ing year 1913, $48,274,266.12.
CENTRAL METHODIST ADVOCATE —
Every Thursday. Methodist. Established 1867.
Central Methodist Advocate Publishing Co.
(Inc.), publishers. Subscription, $1.50 ; sworn
detailed average circulation, for year 1912,
8,000*; 16 pages, 4 columns; length of col-
umns, 12% in.; width, 2% in.
Advertising rates, 80 cts. an inch, with dis-
count 5, 10, 15 or 20% on 10, 50, 200 or
500 inches,
KENTUCKY
HERALD — Every morning, including SUN-
DAY, and BLUB GRASS FARMER, Mondays.
Daily, Democratic. Weekly, Agricultural. Es-
tablished daily, 1870. The Lexington Herald
Co., publishers. Subscription. .$7.80: weekly,
$1.50; sworn average circulation for year
1913, daily, 8,718*; Sunday, 8,288*; weekly,
9,648*; daily, 10 to 16 paiges ; Sunday, 24 to
48 pages, 7 columns; length of columns, 20
in.; width, 2% in.
Advertising rates daily, Sunday or weekly
25 cts. an inch, flat; preferred position, 12 V^
and 25% extra. Classified, Ic. per word.
Reading notices, body type, 20 cts. a line.
Telegraphic reading, 50 cts. a line.
LEADER — Every evening except Sunday,
and SUNDAY MORNING. Republican. Estab-
lished 1888, Lexington Leader Co., ])ublisher.
Subscription, daily, $5; Sunday, $1.50; sworn
average age circulation for six months prior
to April, 1914, daily, 7,350* net paid; Sun-
day, 8,048* net paid; daily, 10 to 16 pages,
Sunday, 28 to 40 pages, 7 columns; length of
columns, 30 in.; width, 2% in. Can use
matrices.
Advertising rates, daily, or Sunday, 25 cts.
an inch, flat. Reading notices, brevier 20 cts.
a line. Classified, Ic. per word.
LOUISVILLE — Population 223,928. On Ohio
River and 11 railroads. Largest and most
important commercial city in the state and
one of the largest leaf tobacco markets in
the world. Industries include farm imple-
ment works, one of the largest in the coun-
try, tobacco, cement, leather and wagon fac-
tories, distilleries and iron foundries. Very
large business in wheat, corn, pork and
iron. Annual value of manufactured prod-
ucts, $148,440,000.00.
AMERICAN COMMON SENSE— Monthly.
Liquor Trade. Established 1910. .Vmerican
Common Sense Co., publishers. Subscription,
$1 ; claimed average circulation for 1913, 15,-
000; 8 pages, 6 columns; length of columns,
20 in.; width, 2^4 in. Cannot use matrices.
Advertising rates, 1 column, $20; ^4, page,
$35; V2 page, $65; 1 page, $125. Readers,
8 cts. a line
ANZEIGER — Every morning including
SUNDAY and WEEKLY . Tuesdays. Ger-
man. Democratic. Established, daily, 1848;
weekly, 1851. Louisville Anzeiger Co., pub-
lishers. Subscription, daily $7.80; Sunday,
$2.60; weekly, $1; sworn average circula-
tion for six months prior to April, 1913 daily.
6,687*; Sunday, 12,122; weekly, 11,452; "8
to 24 pages, 7 columns; length of columns,
21 in.; width, 2 Vs in. Can use matrices.
Office, 321 Green Street.
Advertising rates, daily or weekly, agate,
5 cts. a line; 500 lines, within one year, 4
cts. a line; 1.000 lines or more, 3 1/4 cts. a
line; Sunday, 7 cts. a line; 500 lines, 5 cts.;
1,000 lines, "4 cts.; 5,000 lines or more, SVz
cts. a line. Reading notices, 25 cts. per count
line. Classified, 10 cts. a line.
104
NELSON CHESMAN & CO.'S RATE BOOK.
KENTUCKY
BABY — Monthly. Care of babies and chil-
dren. Established 1902. The Baby Publish-
ing Co., publishers. Subscription, $1 ; circu-
lation— not given by publisher; 32 pages or
more, and cover, 2 columns ; length of col-
umns, 8 in.; width, IV^ in. Office, 400 East
Kentucky Street.
Advertising rates, agate, 15 cts. a line.
BAPTIST WORLD — Every Thursday. Re-
ligious. Established 1896. The Baptist World
Publishing Co., publishers. Subscription, $2;
claimed average circulation for year 1913,
15,000; 32 pages, 3 columns; length of col-
umns, 11% in.; width, 2^4 in. Forms close
one week in advance. Can use matrices. Of-
fice, 660 Fourth Avenue.
Advertising rates, agate, 12 ets. a line, with
discounts of 10, 15, 20, 25 or 30% on 250,
500, 750, 1,000 or 2,000 lines respectively.
Special position, 20% extra. Reading notices,
35 cts. a line. Special notices, 25 cts. a count
line. Classified, Ic. per word.
KENTUCKY
CHRISTIAN OBSERVER — Every Wednes-
day. Presbyterian. Established 1813. Con-
verse & Co., publishers. Subscription, $2.50;
sworn average circulation for nine months
ending April, 1914, 27,241*; 24 pages, 4 col-
umns; length of columns, 14 1^ in.; width 2%
in. Forms close one week in advance. Office,
412-414 Third Street.
Advertising rates, agate, 17 cts. a line;
over 50 lines, 16 cts.; 100 lines, 15 cts.; 250
lines, 12 cts.; 500 lines, 13 cts.; 1.000
lines, 12 cts.; 2,800 lines, 10 cts. a line.
Preferred position, 20% extra. Reading no-
tices, 25 cts. a line, nonpareil.
COURIER - JOURNAL — Every morning in-
cluding SUNDAY. Democratic. Established
1868. Louisville Courier-Journal Co., pub-
lishers. Subscription, daily, $6; sworn
average circulation for six months prior to
April, 1914, 28,591* net paid; Sunday, 50,-
541* net paid; daily, 10 to 16 pages; Sun-
day, 58 to 64 pages, 8 columns; length of
columns, 22 in.; width, 2% in. Can use
matrices. Office, Third Avenue and Green St.
Advertising rates, agate, daily, 15 cts. a
line; Sunday, 18 cts. a line; 1,000 lines with-
in one year, daily, 12 1^ cts.; Sunday 15 cts.;
3,000 lines, 10 or 12 cts.; 5,000 lines, 8 or
10 cts.; 10.000 lines, 7 or 9 cts. a line.
Schools and Summer resorts, daily, 12% cts.;
Sunday, 18 cts. a line, with discount on 26
and 52 insertions in daily. Local notices,
daily, 30 cts. a line; Sunday, 35 cts. Read-
ing matter, nonpareil, daily, 50 cts.; Sunday,
75 cts.; minion readers, daily, 75 cts.; Sun-
day, $1 per line. Classified, daily, 10 cts. a
line; Sunday, 12 cts. a line. In combination
with Evening TIMES, display, on contract,
1,000 lines, 24 cts.; 2.000 lines, 19 cts.;
4,000 lines, 17 cts.; 6,000 lines, 15 cts.
FARM AND FAMILY — Monthly (1st).
Agricultural and Home. Established 1914.
Courier-Journal Company, publishers. Sub-
scription, 25 cts. Detailed average circula-
tion for 1914-15, 22,373* net paid; 24 pages,
4 columns; length of columns, 15^ in.;
width, 2% in. Can use matrices. Forms
close two days in advance. Office, Third
Avenue and Green Street.
Advertising rates, 5 cts. a line, flat.
FARMERS' HOME JOURNAL — ^Every Sat-
urday. Agricultural. Established 1865. Farm-
ers' Home Journal Co., publishers. Sub-
scription, $1; claimed average circulation for
vear 1912, 15,000; 8 pages, 5 columns; length
of columns, 15V2 in.; width, 2 Vs in. Last
forms close Thursday p. m. preceding. Of-
fice, 414 Third Street.
Advertising rates, agate. 12 cts. a line;
100 lines within one vear, 11 cts.; 250 lines,
10 cts.; 500 lines, 9 cts.; 1,000 lines, 8
cts.; 2,000 lines, 7 cts.; 5,000 lines or more,
6 cts. a line. Reading notices, brevier, 25
cts. a count line, first time; 15 cts. after.
HERALD — Every morning including SUN-
DAY. Independent. Progressive. Established
1832. John C. Shaffer, publisher. Subscrip-
tion, daily, $3; Sunday, $2; sworn average
circulation for six months ending March 31,
1914, 37,214* net paid; daily, 12 to 72
pages, 7 columns; length of columns, 21^,4 in.;
width, 2V4 in. Can use matrices. Office,
222-24 E. Walnut Street.
Advertising rates, daily or Sunday, 6 cts.
a line, flat. Special positions, 10 and 25%
extra. Classified, Ic. per word. Reading
notices, 50 cts. a count line.
See advertisement on page 441.
HOME AND FARM — Semi-Monthly (1st
and 15th). Agricultural. Established 1876.
Home and Farm Publishing Co., (Inc.), pub-
lishers. Subscription, 50 cts.; claimed aver-
age circulation for year ending June, 1914,
102,887; 20 to 32 pages, 4 columns; length
of columns, 15 5/14 in.; width, 21/2 in.
Forms close 5 days in advance. Can use
matrices.
Advertising rat'»s, agate, 45 cts. a line, flat.
Special position, 10% extra.
.See advertisement on page 514.
INDUSTRIOUS HEI-: — Monthly. Poultry.
Established 1904. Industrious Hen Co., pub-
lishers. Subscription, 50 cts.; claimed cir-
culation for 1<I13, 35,000; 32 to 64 pages,
3 columns; length of c^olumns, 10 in.; width,
214 in. Foi-ms closr 25th of preceding
month. Can use matri'ces.
Advertising rates, $1.50 an inch, subject
to discount on space. Classified. 2% cts. per
word.
INLAND FARMER— Semi-Monthly. (1st
and 15th). Agricultural. Established 190^.
The Inland Farmer Publishing Co., publish-
ers. Subscription, 50 cis.; sworn detailed
average circulation for flrst six months 1914,
120.125* net paid: 16 t,t> 32 pages, 4 col-
umns; length of c;olumn.5, ,14 in.; width, 2%
NELSON CHESMAN & CO.'S RATE BOOK.
105
KENTUCKY
in. Forms close 10 days preceding. Office,
Atherton Building.
Advertising rates, agate, 50 cts. a line;
full page, $350: Preferred position, 20%
extra. Reading notices, 75 cts. per nonpareil
line.
See advertisement on page 517.
KENTUCKY ELK — Monthly, (1st) Fra-
ternal. Established 1901. Chas. J. Cruise,
editor and publisher. Subscription, $1 ; cir-
culation— not given by publisher; 30 pages,
2 columns; length of columns, 9 in.; width,
3 1/4 in- Cannot use matrices. Forms close
26th of -preceding month. Office, 414 West
Main Street.
Advertising rates, Vs page, $3.50; V4, page,
$6.50; 1/2 page, $12; full page, $20. Dis-
counts on 3, 6, or 12 month contracts. In-
side covers 15%, and back outside cover page,
25% additional.
KENTUCKY FARMING — Monthly. (1st).
.■Agricultural and Home. Established 1899.
Home & Fireside Co., publishers. Subscrip-
tion. 25 cts.; claimed average circulation for
1913. 30.000: 16 pages, 4 columns; length of
columns, 12 in.; width, 2% in. Forms close
20th preceding month. Office, Commercial
Building.
Advertising rates, agate, 15 cts. a line, flat;
% page, $25.20; V2 page, $50.40; full page,
(672 lines), $100; Classified, 2 cts. per word.
MARKET GROWERS .JOURNAL — Semi-
Monthly, (1st and 15th). Market Gardeners.
Established 1907. The Market Growers Jour-
nal Co., publishers. Subscription, $1 ; claimed
average circulation for year 1913, 18,079;
20 to 32 pages, 3 columns; length of col-
umns, 10 in.; width, 2 Vg in. Office, Inter-
Southern Building.
Advertising rates, agate, 10 cts. a line; V4,
page, $10; V2 page, $20; one page, $37.50;
preferred position, 20% extra. Classified
(nonpareil), 2 cts. a word.
MASONIC HOME JOURNAL — Semi-Month-
ly- (1st and 15th). Masonic. Established
1883. Masonic W. and O. Home, publishers
and proprietors. Subscription. $1; guaran-
teed average circulation for nine months end-
ing May, 1914, 45,000; 32 pages, 3 columns;
length of columns, 9 in.; width, 2% in.
Forms close five days in advance. Office,
First and Avery Streets.
KATHOLISCHER GLAUBENSBOTE —
Every Thursday. German. Catholic. Inde-
pendent. Established 1866. Katholischer
Glaubensbote Publishing Co., publishers. Sub-
scription, $1; claimed circulation for year
1913, 10,400; 8 pages, 7 columns; length of
columns. 20 in.; width, 2% in. Can use mat-
rices. Office, 345 East Market Street.
Advertising rates, 30 cts. an inch. Spe-
cial position and changed advertisements, 50
cts. an inch. Reading notices, 10 cts. a
line in nonpareil, brevier or long primer type.
E. O. W. ads., double price.
KENTUCKY
Advertising rates, $4 an inch ; 6 times,
$3.75; 12 times. $3.50; 24 times, $3.25 an
in. Special position, 20% extra. Reading
notices, 40 cts. a line.
NORTH AND SOUTH — Monthly (15th).
Nonpartisan. Established 1902. J. L. God-
frey, publisher. Subscription, $1; claimed
average circulation for year 1913, 10,000; 16
pages, 3 columns; length of columns, 12 in.;
width, 3 in. Office, 416 West Main Street.
Advertising rates, -^ page, one time, $10;
Vs page, $17.50; % page, $30; Vs page,
$37.50; V2 page, $55; one page, $100.
PENTECOSTAL HERALD — Every Wed-
nesday. Methodist Episcopal. Established
1889. Pentecostal Publishing Co., publishers.
Subscription, $1; sworn detailed average cir-
culation for year 1913, 24,000*; 16 pages,
4 columns; length of columns, 13 in.; width,
2 Vs in. Forms close one week in advance.
Office, 317 W. Walnut Street.
Advertising rates, $2.40 an inch, with dis-
counts of 5, 10, 15 or 20% on 10, 50, 200 or
500 inches.
POST — Every evening except Sunday. In-
dependent. Established 1873. Incorporated
1903. Evening Post Co., publishers. Sub-
scription, $3 ; sworn average circulation for
six months prior to April, 1914, 40,486* net
paid; 10 to 24 pages, 7 columns; length of
columns, 21% in.; width, 14 ems. Can use
matrices. Office, 317 W. Walnut Street.
Advertising rates, agate, l^Vz cts. a line;
open space, within one year, 1,000 lines 8 cts.
a line; 3,000 lines, 7 cts.; 5,000 lines, 6 eta.
a line. Preferred position, 20% extra. Class-
ified, Ic. a word. Reading notices, 50 cts. a
line; 100 lines, 45 cts.; 200 lines, 40 cts.;
500 lines, 30 cts.; 1,000 lines, 25 cts. a line;
telegraphic readers, $1 per line.
SHAFFER GROUP —
See advertisement on page 441.
TIMES — Every afternoon except Sunday.
Democratic. Established 1884. _ Louisville
Times Co., publishers. Subscription, $5;
sworn average circulation for six months prior
to April, 1914, 49,189* net paid; 12 to 28
pages, 8 columns; length of columns, 21%
in.; width, 2% in. Can use matrices. Office,
Third Ave., and Green Street.
Advertising rates, agate, 15 cts. per line;
1,000 lines, within one vear, 12 V^ cts. aline;
2,000 lines, 10 cts.; 4,000 lines, 9 cts.; 6,000
lines or more, 8 cts. a line; position, 10 and
25% extra. Classified, Ic. a word. Reading
notices, nonpareil, solid, 40 cts. per line; tele-
graphic readers, $1 a line. Combination rate
with COURIER-JOURNAL, which see.
TRADE OUTLOOK — Monthly (15th).
Trade. Established 1910. Sam McDowell
Anderson, publisher. Subscription $1 ;
claimed average circulation for six months
ending June, 1914, 6,050; 00 pages, 2 col-
umns; length of columns, 11 1/^ in.; width,
106
NELSON CHESMAN & CO.'S RATE BOOK.
KENTUCKY
2y2 in. Cannot use matrices. Forms close
10th. Office, 208 Keller Building.
Advertising rates, full page, $42.50; V2
page, $25; Vg page, $18.50; V4, page, $14.50;
Va page, $10, with discount on 3, 6 or 12
insertions. Cover pages (in 2 colors), second,
$60; third, $55; fourth, $70.
"WESTERN RECORDER — Every Thursday.
Baptist. Established 1825. Baptist Book Con-
cern, publishers. Subscription, $2 ; sworn
average circulation for 1913, 12,000 net; 16
pages, 5 columns; length of columns, 15 in.;
width, 2% in. Office, 650 Fourth Avenue.
Advertising rates, agate, $1.20 an inch,
with discounts of 5, 10, 15 or 20% on 10,
50, 200 or 500 inches.
OWENSBORO — Population 16,011. Located
on Ohio River, 114 miles West of Louis-
ville, with three railroads and another in
prospect. Extensive manufacture of
wagons, buggies, wheels, steam and gaso-
line engines, electric motors and supplies,
building materials, flour, meal and feeds,
brick, sewer and tile pipe, whiskey destil-
leries, flour mills and mill machinery, and
is one of the largest tobacco markets in
the world. Annual value (1913) of manu-
factured products, $7,356,560.00. Bank
clearings during year 1913, $22,716,550.93.
MESSENGER — Every morning except Mon-
day. Democratic. Established 1875. Mes-
senger Publishing Co., publishers. Subscrip-
tion, daily, $6; average circulation for 1913,
5,071*; 8 to 12 pages; Sunday, 16 to 20
pages, 7 columns; length of columns, 20%
in.; width, 2% in. Can use matrices.
Advertising rates, daily, 25 cts. an inch;
500 in. within one year, 20 cts.; 1,000 in.,
15 cts. an inch. Special position, 10 or 25%
extra. Readers. 10 cts. a brevier line. Clas-
sified, Ic. per word.
KENTUCKY
PADUCAH — Population 22,760. Surrounded
by excellent agricultural territory. On
Ohio, Tennessee and Cumberland Rivers,
seven railroads and one interurban line.
Vast business in dark tobacco and second
largest tobacco market in the world, and is
one of the largest hardwood markets in the
South. Also large shipper of live stock,
grain, cross ties and manufactured iron.
Has foundries; machine shops; cordage,
hosiery, clothing, tobacco, carriage and
canning factories; saw and flour mills and
railway repair shops. Annual payroll, $5,-
000,000.00. Annual value of manufactured
products, $5,500,000.00. Bank clearings
during the year 1913, $54,512,290.00.
NEWS DEMOCRAT — Every morning ex-
cept Monday. Democratic. Established 1872.
Democrat Publishing Co., (Ltd.), publishers.
Subscription, $6; sworn average circulation
for six months prior to April. 1914, 6,854*
net paid; 8 to 32 pages, 7 columns; length
of columns, 21 1/^ in.; width, 2^4 in. Can
use matrices.
Advertising rates, 30 cts. an inch; 300 in.,
within one year, 23 cts. an inch; 500 in., 21
cts.; 1,000 in., or more, 17 V^ cts. an inch.
Reading notices, 20 cts. a line; business no-
tices, 10 cts. a line; in city lines, 121/2 cts.
a line. Classified, Ic. a word.
SUN — Every evening except Sunday.
Republican. Established 1896. Sun Publish-
ing Co., (Inc.). publishers. Subscription,
$5.20; sworn average circulation for year
1913, 6,561*; 8 pages. 7 columns; length of
columns, 20% in-; width, 2% in-
Advertising rates, 30 cts. an inch; 200
in., 25 cts.; 400 in., 22 1/2 cts.; 600 in., 20
cts.; 800 in. or more, 17 Va cts. Classified, Ic.
a word first insertion; V2C. each subsequent
insertion; per month, 50 cts. a line. Reading
notices, 12 1/^ cts. a line; pure reading news,
heading or bold faced capitals, 20 cts. a line,
with time and space discounts.
LOUISIANA
ALEXANDRIA — Population 11,213. On Red
River and 7 railroads. Fruit, rice, cotton
and sugar cane raised very largely in vicin-
ity. Industries include oil and saw mills,
brick yards and cotton compress.
BAPTIST CHRONICLE — Every Thursday.
Baptist. Established 1886. R. M. Boone,
editor and proprietor. Subscription, $2 ;
claimed average circulation for year, 1913,
4,500; 16 pages, 4 columns; length of col-
umns, 12 in.; width, 2ye in.
Advertising rates, 52 cts. an in., with dis-
count for space.
CROWLEY — Population 5,099. 3 railroads.
Very largely an agricultural district Rice
being extensively raised, there are seven rice
mills located here; other industries are iron
works and a feed mill with a daily capacity
of fifteen cars.
RICE JOURNAL AND SOUTHERN FARM-
ER— Monthly. Agricultural. Established
1898. The Signal Publishing Co., Ltd., pub-
lishers. Subscription, $1; claimed average
circulation for year 1913, 10,000; 32 pages,
4 columns; length of columns, 12% in.;
width, 2Va in. Forms close 20th preceding
month. Can use matrices.
Advertising rates, $1 an inch, each inser-
tion; full page, $50; V2 and Vi page pro
rata. Preferred positions extra. Reading no-
tices, 2 cts. per word. Discounts, six months,
10% ; one year, 25%.
NELSON CHESMAN & CO.'S RATE BOOK.
107
LOUISIANA
NEW ORLEANS — Population 339,075. On
Mississippi River about 100 miles above
the Gulf of Mexico and 11 railroads. Has
excellent harbor and not less than 25
miles of docks. Greatest commercial city
in the entire South, with s very large com-
merce in hides, wool, lumber, iron, coal,
grain, rice, sugar and one of the greatest
markets in the world for fish, oysters and
cotton. Manufactures include sugar, burlap
and cotton bags, cigars, tobacco, fertilizers,
chewing gum, clothing and shoes. Seat of
Tulane University, Ursuline Convent, Jesuit
College, Sophie Newcomb College, U. S.
Naval Station; also branch of U. S. Mint
located here. Annual value of manufactured
products, $120,000,000.00. Bank clearings
for 1913, $980,683,873.00.
ABEILLE (L*) — Every morning except
Monday, and "WEEKLY, Saturdays. French.
Democratic. Established 1827. New Orleans
Bee Publishing Co., publishers. Subscrip-
tion, daily, $12; circulation — not given by
publisher; (Sunday, $2; circulation — not
given by publisher) ; weekly, $3 ; circulation
— not given by publisher; daily, 8 pages,
(weekly, 12 pages), 7 columns; length of col-
umns, 20 in.; width, 2 in. Office, 323 Chartres
Street.
Advertising rates, agate, 10 lines, or more
daily, 15 cts. a line; 2 times, 25 cts.; 6
times, 60 cts.; 12 times, 90 cts.; one month.
$1.50; three months, 5% discount; six
months, 10%; one year, 25%. Preferred po-
sition extra. Classified, 10 cts. a line; one
week, 50 cts.; one month, $1.50; educational
and summer resorts, same as classified. Read-
ing notices, 25 and 30 cts. a line, with dis-
counts. Sunday only, 15 cts. a line each in-
sertion ; weekly, same rates as daily for tran-
sient ads.; long time contracts, 2-7 of daily
rates.
See advertisement on page 516.
CATHOLIC CHURCHMAN— Every Tues
day. Catholic. Established 1907. Catholic
Churchman Co., publishers. Subscription, $2;
claimed average circulation for year 1913, 22,-
500; 16 pages, 4 columns; length of columns,
12 in.; width, 2% in. Can use matrices.
Forms close one week in advance.
Advertising rates, agate, 10 cts. a line.
Reading notices, 15 cts. a line.
CHRISTIAN ADVOCATE— Every Thurs-
day. Methodist. Established 1850. Chas.
O. Chalmers, publisher. Subscription, $1.50;
claimed average circulation for fisrt six
months, 1914, 7,790*; 16 pages. 4 columns;
length of columns, 121/2 in.; width, 2% in.
Advertising rates, 78 cts. an in., with dis-
count 5, 10, 15 or 20% on 10, 50, 200 or
500 inches.
GULF STATES FARMER— Monthly. Ag-
ricultural. Established 1910. E. O. Wild,
publisher. Subscription, 50 cts.; circulation
— not given by publisher; 32 pages, 4 col-
LOUISIANA
umns; length of columns, 13 in.; width, 2i/4
in. Office, Audubon Building.
Advertising rates, agate, 15 cts. a line.
Discount, 10 to 25% on 3 to 12 months.
Additional discount for space. Classified, 5
cts. a word.
ITEM — Every evening, except Sunday,
SUNDAY MORNING, and WEEKLY, Friday.
Independent. Established 1877. James M.
'I'homson, publisher. Subscription, daily, $7;
weekly, 25 cts.; sworn average circulation
for six months prior to April, 1914, daily and
Sunday, 51,329* net paid; weekly, claimed
average, 22,000; daily, 14 to 16 pages; Sun-
day, 32 to 60 pages; weekly, 10 pages, 7 col-
umns; length of columns, 20 in.; width, 2%
in. Can use matrices. Office, 210 Camp Street.
Advertising rates, agate, daily, Sunday or
weekly, 10 cts. a line, flat. Preferred posi-
tion 10 and 25% extra. Resorts and Schools
9 cts. a line, flat. Local notices, 25 cts. count
line; pure reading, 50 cts. a line; telegraphic,
$1 a line. Classified, 15 cts. per line.
See advertisement on pages 486 and 487.
JEWISH LEDGER— Every Friday. Jew-
ish. Religious. Established 1895. A. Steeg,
publisher. Subscription, $2; sworn detailed
average circulation for year ending Septem-
ber, 1913, 5,143*; 32 pages, 4 columns; length
of columns, 11^4 in.; width, 2% in. Office,
938 Lafayette Street.
Advertising rates, 52 cts. an in. with dis-
count 5, 10, 15 or 20% on 10, 50, 200 or 500
inches.
JEWISH
Tenn.
SPECTATOR — See Memphis,
MODERN FARMING — Semi-Monthly (10th
and 25th) Agricultural. Established 1870. The
Modern Farming Publishing Co., publishers.
Subscription, 50 cts.; detailed average circu-
lation for three months ending May 1, 1914,
20,075*; 16 to 24 pages, 4 columns; length
of columns, 12 in.; width, 2% in. Office, 518-
20 Gravier Street. Forms close 1st and 15th
of month.
Advertising rates, 10 cts. a line, flat.
MORNING STAR — Every Saturday. Cath-
olic. Established 1868. The Morning Star
Publishing Co., publishers. Subscription, $2;
claimed average circulation for year 1913,
11,000; 8 pages, 7 columns; length of col-
umns, 201^ in.; width, 2 Vs in. Office, 205
Metropolitan Bldg.
Advertising rates, 75 cts. an inch.
SOUTHERN BUCK — Monthly. Elks. Fra-
ternal. Established 1900. Aubrey Murray,
publisher. Subscription, $1; claimed circula-
tion for year 1913, 5,700; 40 pages, 2 col-
umns; length of columns, 8 in.; width, 15
ems. Office, Board of Trade Building.
Advertising rates, $1.25 an inch.
See advertisement on page 488.
108
NELSON CHESMAN & CO.'S RATE BOOK.
LOUISIANA
SOUTHWESTERN CHRISTIAN ADVO-
CATE—Every Thursday. Methodist Epis-
copal. Established 1866. Methodist Book
Concern, publishers. Subscription, $1.25;
claimed average circulation for year, 1913,
11,209; 16 pages, 4 columns; length of col-
umns, 13% in.; width, 2 in. Office, 631 Bar-
onne Street.
Advertising rates, agate, 4 cts a line. Read-
ing notices, 8 cts. a line. Preferred position,
20% additional.
STATES — Every evening except Sunday,
SUNDAY MORNING. Democratic. Estab-
lished 1879. Daily States Publishing Co.,
publishers. Subscription, daily, $7 ; sworn de-
tailed average circulation for year 1913, daily,
33,284*; Sunday, 34,743*; daily, 14 to 28
pages; Sunday, 36 to 60 pages; 7 columns;
length of columns, 21 in.; width, 2^/a in. Can
use matrices. Office, 604-606 Canal Street.
Advertising rates, agate, daily or Sun-
day, 10 cts. a line; 2,000 lines, 8 cts.; 3,000
lines, 7 cts.; 5,000 lines, 6 cts. a line. Spe-
cial positions, 25% extra. Classified, 1% cts.
a word. Reading notices, 25 cts. a line, non-
pareil.
TIMES-PICAYUNE — Every morning in-
cluding SUNDAY, and WEEKLY, Thursday.
Democratic. Established 1837. Times-Picayune
Publishing Co., proprietors. Subscription,
daily and Sunday, $7.50; weekly, 50 cts.;
sworn average circulation for three months
ending July 31, 1914, daily, 55,872*; Sunday,
69,703*; semi-weekly, 8,000; daily, 12 to 20
pages; Sunday, 50 to 70 pages; weekly, 10
pages; daily, Sunday and weekly, 7 columns;
length of columns, 21 in.; width, 2% in.
Can use matrices.
Advertising rates, agate, daily, 10 cts. a
line; Sunday, 12 cts. a line; next to reading
11 or 13 cts.; full positions, 13 or 15 cts. a
line. Reading notices, daily or Sunday, non-
pareil, 25 cts. a line. Classified, daily or Sun-
day, 2 cts. per word. WEEKLY, all classes
of advertising, 5 cts. a line, flat.
UNITED LABOR JOURNAL — Every Satur-
day. Labor. Established 1897. The United
Labor Journal Co., publishers. Subscription,
$1 ; claimed average circulation for year 1913,
LOUISIANA
25.000; 16 pages, 4 columns; length of col-
umns, 12 in.; width, 2% in. Can use mat-
rices.
Advertising rates, 50 cts. an inch. Classi-
fied, 10 cts. a line (6 words). Reading no-
tices, 15 cts. a line.
SHKEVEPOKT — Population 28,015. On Red
River and 11 railroads. In the center of
vast natural gas fields and an extensive ex-
port trade in cotton. Cattle also shippod
extensively. Has machine shops, lumber
and cotton seed oil mills, window glass,
bottle, fruit-jar, electric fixtures and car-
bonator factories, and extensive iron works.
JOURNAL — -Every evening except Sunday.
Mutual. Established 1873. The Journal
Company, publishers. Subscription, $5;
claimed average circulation for year 1913,
4,742 net; 12 to 16 pages, 7 columns; length
of columns, 20 in.; width, 2% in. Can use
matrices.
Advertising rates, 25 cts. an inch, flat.
Readers, 15 cts. per line; set in nonpareil or
agate, 8 cts. per line. Classified (15 cts.
minimum), Ic. per word.
TIMES — Everv morning including SUN-
DAY and TWICE-A-WEEK, Tuesdays and
Fridays. Democratic. Established 1872. The
Times Publishing Co., publishers. Subscrip-
tion, daily, $7.50; Sunday, $2; weekly $1;
sworn average circulation for six months end-
ing March, 1914, daily, 9,700* net paid; Sun-
day, 14,659* net paid; weekly, for year 1913,
9,138* net paid; daily, 8 to 16 pages; Sun-
day, 30 to 40 pages; twice-a-week, 8 to 12
pages; daily, Sunday and weekly, 7 col-
umns ; length of columns, 22 in. ; width,
2% in. Can use matrices.
Advertising rates, agate, daily, 6 cts., Sun-
day, 7 cts. a line; 1,000 lines within one year.
4 or 5 cts. a line ; 3,000 lines, Sh^i or 4 1/^ cts. ;
5,000 lines, 3 or 3% cts.; 7,000 lines or
more, 2 1/^ or 3 cts. a line. Special position,
10 or 25% extra. Reading notices, 100 lines,
10 cts. a line; 500 lines, 9 cts.; 1,000 lines,
8 cts. a line. Educational and resorts, 3%
cts. a line, flat. Classified, Ic. per word.
Semi-Weekly, display, 5 cts. a line.
NELSON CHESMAN & CO.'S RATE BOOK.
109
MAINE
AUGUSTA — Population 13,211. On Kennebec
River, Maine Central R. R. Has excellent
water power, large cotton mills. Asylum
for the Insane and State-house located here.
AMERICAN WOMAN— Monthly. House-
hold. Literary. Established 1891. The
Vickery & Hill Publishing Co.. publishers.
Subscription, 2.5 cts.; sworn detailed average
circulation for year 1913, 614,711*; 32 pages,
4, columns; length of columns, ISVz in.;
width, 2V4, in. Forms close 5th preceding
month.
Advertising rates, agate, $2 a line. 10%
discount on 200 lines or more in any one
issue. Reading notices, $2.67 per agate line;
V2 page (378 lines), 20% discount; one page,
30% discount.
See advertisement facing third or inside
back cover.
COMFORT — Monthly. Literary. Estab-
lished 1888. W. H. Gannett, publisher (In-
eorp.). Subscription, 25 cts.; sworn detailed
average circulation for six months ending
April, 1914, 1,286,620* net paid; 24 to 48
pages, 4 columns; length of columns, 15^4, in.;
width, 14% ems. Forms close 10th preceding
month.
Advertising rates, per agate line, $5. 175
lines in one issue for one advertiser, $4.50
a line; 200 lines, $4.15; V4, page (212 lines),
.f4 a line; 350 lines. $3.75 a line; 400 lines,
$3.50; V2 page (424 lines), $3.50 a line;
700 lines, $3.25; one page (848 lines), $3 a
line; back cover, $3.25 a line. Special Sum-
mer rate upon application. Reading notices
(nonpareil), $7 per line. Classified (IIV^
ems wide), $3.75 per agate line.
See advertisement on colored insert fol-
lowing the last text page.
GOOD STORIES — HAPPY HOURS —
HEARTH AND HOME — See Vickery & Hill
List. Also see advertisement facing third
or inside back cover.
KENNEBEC .JOURNAL — Every morning
except Sunday. Republican. Established 1825.
Kennebec Journal Co., publishers. Subscrip-
tion, $5; sworn average circulation for year
1913, 10,657*: 12 pages, 7 columns; length of
columns, 21 in.; width, 2% in.
Advertising rates, electrotyped matter, or
standing advertisements, daily, 1 inch, one
time, 75 cts.; one week, $2; one month, $6,
three months. $15; six months, $24; one year
$48; e. o. d, % of daily rates. Special posi-
tion, extra. Open space used within one year
100 in., 40 cts. an inch; 250 in., 30 cts.; 5{iii
in., 27 cts; 1.000 in., or more, 25 cts. an inch.
Classified. 4 lines, one time, 15 cts.; one week,
50 cts. Reading notices, leaded, 25 cts. per
count line; solid, among paid reading mat-
ter, 10 cts. a line. Nonpareil business no-
tices, 10 cts. a line, first time; 6 cts. a line
each subsequent insertion.
MAINE FARMER — Every Thursday. Ag-
ricultural. Established 1832. Maine Farmer
Publishing Co., publishers. Subscription, $1 ;
claimed average circulation for year 1913, 9,-
393; 16 to 20 pages, 4 columns; length of
columns, 14i/4 in.; width, 2% in.
Advertising rates, agate, 414 cts. a line.
1,000 lines, or more 4% cts. a line. Position
10, 15 and 25% extra. Classified, Ic. per
word.
VICKERY & HILL LIST — (Consisting of
three publications: HEARTH AND HOME,
GOOD STORIES and HAPPY HOURS).
Monthly. Household. The Vjckery & Hill
Publishing Co., publishers. Subscription, 25
cts.; 32 pages, 4 columns; length of columns,
1314 in.; width, 2% in.; combined sworn
detailed average circulation for 1913, 1,843,-
665*. Forms close 10th of preceding month.
Advertising rates, for the combination on
the three papers, $6 a line: 200 lines in any
one issue, to one advertiser, 10% discount;
V2 page (378 lines), 20% discount; one page.
30% discount. Reading notices, $8 per agate
line, each insertion to cover the three papers.
See advertisement facing third or inside
back cover.
BANGOR — Population 24.803. On Penobscot
River and Bangor and Maine Central R. R.
Distributing center for a vast district. Has
excellent water power, iron foundry,
shoe factory, paper, pulp and woolen mills
and is one of the greatest lumber ship-
ping centers in the U. S. Ship building
largely engaged in and has an excellent
coast and foreign commerce.
COMMERCIAL — Every evening except Sun-
day, and WEEKLY COMMERCIAL FARMER
.\ND VILLAGER, Thursdays. Daily, inde-
pendent. Weekly, family and agricultural.
Established daily, 1872; weekly, 1838. J. P.
Bass Publishing Co.. publishers. Subscrip-
tion, daily, $6; weekly. $1; detailed average
circulation for year 1913. daily, 10,810*;
weekly, 23.932*"; daily, 12 to 20 pages
(weekly, 16 pages), 8 columns; length of
columns, 211/4 in.; width, 2% in. Can use
matrices.
Advertising rates, daily, 1 inch, one time,
75 cts.; 3 times, $1.50; 1 week, $2.25; 1
month, $6.50; three months, $16.50; six
months, $30; e. o. d., %; two times a week.
V2 ; one time a week, i/fi daily rates. Open
space within one year, 100 in., 40 cts.; 250
in., 35 cts.; 500 in., 30 cts.; 1,000 in., or
more, 25 cts. an inch. Full position on open
The next time you make up your advertising list ask yourself if it would
not be the better part of wisdom to let us work with you?
no
NELSON CHESMAN & CO.'S RATE BOOK.
MAINE
space contracts, 5 cts. per inch additional.
Classified, 5 cts. a line; 50 cts. per week
for 30 words; additional space, 2 cts. a word.
Reading notices, 15 cts. a line; pure readers,
25 cts. per count line; telegraphic matter, 35
cts. per count line. Weekly, one inch, one
time, $1.50; one month, $5; three months,
$14; si.x months, $27; twelve months, $52;
agricultural section (agricultural advs., only
inserted on first page), 25% additional. Full
position, 25% extra. Open space within one
year, in weekly, 1,400 lines, 9 cts. a line;
2,800 lines, 8 cts; 4,200 lines, 7 cts. a line.
Reading notices, 25 cts. per count line; pure
readers, 50 cts. a line.
MAINE RUR.A^L LIFE — Circulated semi-
monthly as a magazine section of Bangor
Daily (Saturday) and Semi-Weekly News;
Kennebec Daily (Saturday) and Weekly
.Tournal; Portland Daily (Saturday) State
Press and Maine State Press. Agricultural
and Home. Established 1913. Rural Life
Publishing Co., publishers; circulation — not
given by publisher; 00 pages, 4 columns;
length of columns, 14 in.; width, 2Ve in. Can
use matrices. Forms close two weeks in ad-
vance. Office, 44 Central Street.
.Advertising rates, 20 cts. a line. Classified,
15 cts. a line.
NEWS — Every morning except Sunday, and
SEMI-WEEKLY, Tuesdays and Fridays. Re-
publican. Established 1889. Bangor Pub-
lishing Co., publishers. Subscription, daily,
$6; sworn average circulation for six months
prior to April, 1914, daily, 11,920* net paid;
semi-weekly, $1 ; claimed circulation for
year 1913, 5,000; 10 pages or more, 7 col-
umns; length of columns, 21% in.; width,
2% in. Can use matrices.
Advertising rates, nonpareil, 1 inch, one
time, 60 cts.; one week, $2; one month,
$6.25; three months, $15.25; six months,
$28; one year, $48. Open space used within
one year, 150 in., 45 cts.; 250 in., 40 cts.;
500 in., 30 cts.; 1.000 in., 25 cts. an inch.
E. O. D., % of daily rates; position, 10 and
25% extra. Reading notices, brevier, 20 cts.
a line; by the week, 15 cts.; pure readers,
25 cts. per count line; telegraphic readers,
35 cts., brevier line. Semi-weekly, 1 inch,
one week, $1.25; one month, $3.50; three
months, $7.50; six months, $13; one year,
$24; one time a week, % semi-weekly rates.
CALAIS — Population 6,116. On St. Croix
River and Washington Co. R. R. Industries
include ship building and lumber manu-
facture; shoe factories, paper, bag and
cotton mills.
ADVERTISER — Every Wednesday. Re-
publican. Established 1836. Advertiser Pub-
lishing Co., publishers. Subscription, $1;
claimed circulation for year 1913, 6,200; 8
to 12 pages, 6 columns; length of columns, 20
in.; width, 2% in.
Advertising rates, 25 cts. an inch; $10
on yearly contract.
MAINE
LEWISTON — Population 26,247. (Auburn,
a twin city, 15,064. Total, 41,311.) On
Androscoggin River and 2 railroads. Have
one of the largest water power develop-
ments in New England and is in the cen-
ter of 200 miles of suburban and inter-
urban trolley lines. Manufactures cotton
and woolen goods, boots, shoes, boxes, bob-
bins, etc. Seat of Bates College.
JOURNAL — Every evening except Sunday.
Progressive Republican. Established 1847.
Lewiston Journal Co.. publishers. Subscrip-
tion, daily, $3; Saturday, $1; sworn average
circulation for six months ending March 31,
1914, daily, 10,605* net paid; Saturday, 14,-
508* net paid; daily, 12 to 20 pages; Satur-
day issue, 36 to 40 pages, either edition, 8
columns; length of columns. 20 1/2 in.; width,
21^1 in. Can use matrices.
Advertising rates, agate, daily, 5 V^ cts. a
line; yearly contracts, 500 lines, 5 cts.; 1,000
lines 41/0 cts.; 2.000 lines, 4 cts.; 3.000
lines, 31/2 cts.; 4,000 lines, 3 cts.; 5,000
lines, 21/2 cts.; 7,500 lines or more, 2 cts. a
line- Saturdav, 61/2 cts. a line; 500 lines, 6
cts.;' 1,000 I'ines. 51/2 cts.; 2,000 lines, 5
cts.; 3,000 lines, 41/2 cts.; 4,000 lines, 4 cts.;
5,000 lines, 3V2 cts.; 7.500 lines or more, 3
cts. a line. Magazine Section (in Saturday
issue), 5 cts. a line. Special positions, 15, 25
or 331/3% extra: specified pages, except first
or last, 25%; first page, 100%; last page,
50% additional. Classified, daily, %c.; Sat-
urday and Magazine Section, Ic. per word.
SUN — Everv morning except Sunday. In-
dependent. "Established 1893. Lewiston
Daily Sun (Inc.), publishers. Subscription,
$5; sworn average circulation for year 1913,
6,056; 8 to 14 pages. 7 columns: length of
columns, 20 1/2 in.: width, 2% in.
Advertising rates, 50 cts. an inch; one
week, $1.50; one month, $4.50; three months.
$12; six months, $21; one year, $36; 100
in., within one year, 30 cts.; 250 in., 25 cts.;
500 in., 22 cts.; 750 in., 20 cts.; 1,000 in.,
or more. 18 cts. an inch. Position. 12 1/2, 25
and 50% extra. Reading notices, 10 cts. a
line first insertion; 6 cts. after; pure readers
or telegraphic matter, 20 cts. a count line.
Classified, 30 words, 3 times, 25 cts.
PHILLIPS — Population 1,423. On Phillips &
Ranglev R. R., Sandy River and Rangley
Lake. "Farming section almost exclusively,
with excellent fishing and hunting grounds.
Annual value of manufactured products,
$100,000.00.
MAINE WOODS — Everv Thursday. Fish
and Game. Outing and Hotel. Established
1877. J. W. Brackette & Co., publishers.
Subscription, $1.50; local, $1. Outing, claimed
average circulation for year 1913, 4,523;
Outing edition, 8 pages, local edition, 10 to
12 pages, 5 columns; length of columns, 18
in.; width 2l^ in.
Advertising rates, 94 cts. an inch; one
month, $3.24; three months, $6.59; six
months, $10.40; one year, $15.60; local edi-
NELSON CHESMAN & CO.'S RATE BOOK.
Ill
MAINE
tion alone, 40% of above rates. Reading no-
tices, double display rates.
PORTLAND — Population 58,571. On Casco
Bay with regular steamers to New York
and Boston and 3 railroad terminals. Has
fine harbor with a number of lines of coast-
wise and Trans-Atlantic steamers ; e.xten-
sively engaged in foreign and coast trade,
industries include ship building, engines,
locomotive and railroad cars, heavy iron
forgings, electric elevator and motor and
window screen factory, canneries and im-
portant fisheries. Annual value of manu-
factured products, exceeding $10,000,000.-
00. Bank clearings during year 1913,
$107,770,017.00.
EASTERN ARGUS — Every morning, except
Sunday. Democratic. Established 1803.
Eastern Argus Publishing Co., publishers.
Subscription, $6 ; sworn average circulation
for six months prior to April, 1914, 7,700*;
12 to 16 pages, 7 columns; length of col-
umns, 20 in.; width, 2Vs in. Can use
matrices. Office, 99 Exchange Street.
Advertising rates, nonpareil, 1 inch, one
time, 75 cts.; two times, $1; three times,
$1.25; one week, $2; one month, $4.25; three
months, $12.75; six months, $22; one year,
$40. E. O. D., % daily rate; Vz inch, 2/3
of one inch rate. Open space within one
year, 200 in., 25 cts.; 350 in., 22 cts.; 500
in., 20 cts.; 1,000 in., 17 cts. an inch. Read-
ing notices, 15 to 25 cts. a line.
MAINE
EXPRESS — Everv evening except Sunday
and SUNDAY TELEGRAM (which see).
Republican. Established 1882. Evening Ex-
press Publishing Co., publishers. Subscrip-
tion, $5 : sworn average circulation tor year
1913, 19,537* net: 18 to 28 pages 7 col-
umns; length of columns, 20 in.: width, 2y8
in. Can use matrices. Office, 13 Monument
Square.
Advertising rates, daily, per inch, one time,
$1; 3 times, $2; one week, $3.50; one month,
$12; three months, $27; six months, $48;
nne yenr, $S4. Lareer space, pro rata; Vz
inch advs., % of an inch rate; no display on
first page. E. O. D., % of daily rate; pre-
ferred positions, %, %. V2 and % addi-
tional. Open space, within one year, 100 in..
75 cts. an inch; 250 in., 65 cts.; 500 in., 55
cts.; 1,000 in., or more, 50 cts. an inch. Ex-
tra composition oftener than one time a week,
10 cts. an inch. Reading notices, 25 cts. a
line. First page, 50 cts. a line, with dis-
count on 100 lines and over. Classified, Ic.
a word.
PRESS — Every morning including SUN-
DAY. Republican. Established 1862. Port-
land Publishing Co... publishers. Subscrip-
tion, daily, $6; Sunday, $1.50; sworn aver-
age circulation for six months prior to April,
1914, daily, 10,956* net paid; Sunday, 5,200;
daily, 8 to 16 pages; Sunday, 20 pages;
daily or Sunday, 7 columns ; length of col-
umns, 20 in.; width, 2Vs in. Can use
matrices. Office, Monument Square.
Advertising rates, daily. 4 cts. a line;
1,000 lines, 3 cts.; 2.500 lines, 2% cts.;
5,000 lines, 2 cts. a line; mail order, resorts,
scrools, publishers or steamships, 2^ cts.
a line, flat. Special position, 10 or 25%
extra. Sunday, 2 cts. a line, flat. Readers,
daily or Sunday, body type, 20 cts. a count
line; nonpareil, 10 cts. a line. Classified, Ic.
per word.
SUNDAY TELEGRAM — Every Sunday.
Independent. Established 1887. Evening Ex-
press Publishing Co., publishers. Subscrip-
tion, $1.50; sworn detailed average circula-
tion for year 1913. 13,002* net; 24 to 32
jiapes, 7 columns: length of columns. 20 in.;
width, 2% in. Can use matrices. Office, 13
Monument Square.
Advertising rates, per inch, one time, 75
cts.; one month, $2.25; three months, $6; six
months, $9; one year, $15. Position, %, %,
V2 and % additional. Open space within one
year, 100 in., 55 cts. an inch; 250 in., 50
cts.; 500 in., 45 cts.; 1,000 in., 40 cts. an
inch. Reading notices, 25 cts. a line; first
page, 50 cts. a line. Classified, Ic. a word.
WATERVILLE — Population 11,458. Located
in center of State on Kennebec River and
Maine Central R. R. Has fine water power.
Flour, pulp, paper, woolen, cotton and saw
mills; furniture works; shoe factory;
machinery and railroad repair shops. Seat
of Colby College.
CIVIC LEAGUE RECORD — Monthly. Re-
form. Established 1900. Christian Civic
League of Maine, publishers. Subscription.
50 cts.; claimed average circulation for year
1913. 8,000; 16 pages, 2_columns; length of
columns, 9 in.; width 3 in.
Advertising, Vx page, one time, $1 : Vi
column, $1.75; V2 column, $3; one column
(8% in.), $5. Reduced rate for continued
insertions.
SENTINEL — Every morning except Sun-
day. Democratic. Established 1904. Water-
ville Sentinel Publishing Co., publishers. Sub-
scription. $4; sworn average circulation for
six months prior to April, 1914, 6.299* net
paid; 10 to 16 pages, 7 columns; length of
columns, 20 in.; width, 2% in.
Advertising rates, 50 cts. an inch; 100 in.
or more within one year, 40 cts.; 250 in.,
25 cts.; 500 in., 20 cts.; 1,000 in. or more,
17 cts. an inch; preferred position, 20%
extra. Reading notices, 10 cts. a line. Classi-
fied, 25 cts. for 4 lines or less, 3 times; 10
cts. each additional line.
112
NELSON CHESMAN & CO.'S RATE BOOK.
MARYLAND
BALTIMORE — Population 558,485, covering
an area of only' 31% square miles, on Pa-
tapsco River, 14 miles from Chesapeake
Bay, having a capacious harbor and
a very large export trade in grain.
Twenty foreign steamship lines with reg-
ular sailings. Si.x railroads. Three trunk
lines with elevator, commodious termi-
nals and facilities for import and e.xport
trade. Principal items of manufacture: co])-
per product, cotton goods, brick, fertilizer,
flour, boots, shoes, straw hats, clothing,
canned goods, machinery and steel rails.
Seat of .Johns Hojikiiis University, Peabodv
Institute, Goucher College for women. Med-
ical and Dental Institutes and Pratt Free
Library. Asylums for deaf, dumb, insane
and blind also located here. Annual value
of manufactured products, $265,000,000.00.
AFRO-AMERICAN LEDGER — Every _ Sat-
urday. African. Independent. Established
1892. Afro-American Co., publishers. Sub-
scription, $1 ; claimed average circulation for
year 1913, 6.000; 8 pages, 6 columns: length
of columns, 22 in.; width, 2% in. Can use
matrices. Office, 628 N. Eutaw Street.
Advertising rates upon application.
AMERICAN — Everv morning including
SUNDAY, and SEMI-WEEKLY. Tuesdays
and Fridays. Republican. Established 1773.
Chas. C. Pulton & Co., proprietors; Felix Ag-
nus, publisher. Subscription, daily, $3; Sun-
day, $1.50; Semi-weekly, $1; sworn average
circulation for si.x months prior to April 1,
1914, daily, 78,135* net; Sunday, 104,913*
net; Semi-weeklv, claimed average for vear
1913, 11,060; daily, 14 to 18 pages (Sunday,
58 pages; semi-weekly, 12 pages), 8 col-
umns; length of columns, 21 in.; width,
2-^ in. Can use matrices.
Advertising rates, agate, daily, 15 cts.;
Sunday, 20 cts. a line; 1,000 lines within one
year, 12 or 18% cts.; 3,000 lines, 11 or 171/2
cts.; 5,000 lines, 10 or 15 cts. a line, for
daily or Sunday respectfully; for position,
next reading, add 2 cts. a line; following next
reading, add 3 cts. a line; top of column and
next reading, add 5 cts. a line; special posi-
tion on special pages, add 10 cts. a line; next
reading, advertisements must be at least 14
lines deep; other positions, 42 lines deep.
Financial, daily, 15 cts. a line, flat; Sunday,
20 cts.; strictlv mail order advertising, daily,
12 cts. a line, flat; Sunday. 18% cts. Read-
ing notices, daily or Sunday, 50 cts. a line.
Editorial page, 75 cts.; telegraphic readers,
$1 a line; telegraphic medical readers, $2 a
line. Classified, agents, for sale or real es-
tate, daily, 10 cts.; Sunday, 15 cts.; busi-
ness chances, financial or special notices,
daily, 15 cts.; Sunday, 20 cts.; personals, 25
cts. a line, daily or Sunday. Twice-a-week
American, display, 20 cts. a line; 3 months,
$2; 6 months, $3.75; one year, $5 a line.
Local notices, editorial page (marked), 25 cts.
a line.
See advertisement on page 494.
AMERICAN JOURNAL OF NURSIN(3 —
See New York City.
ATLANTIC EDUCATIONAL JOURNAL —
Monthly. Educational. Established 1905.
Maryland Educational Publishing Co., pub-
lishers. Subscription $1; claimed circulation
for six months, ending April, 1914, 14,700;
40 pages. 2 and 3 columns; length of col-
umns, 10^/4 in.; width, 2% and 3 V^ in.
Office, 19 West Saratoga Street.
Advertising rates, $2 an inch; three months,
$5; six months, $8; one year, $15; 2 in., one
time, $3.50; 3 in., $4.50; 4 in., $5.50; V4,
page, one time, $9; V2 page, $16; one page,
$30.
BALTIMORE AND OHIO EMPLOYES'
MAGAZINE — Monthly (5th). R. R. em-
ployes and officials. Established 1912. Bal-
timore & Ohio R. R. Co,, publishers. Sub-
scription. $1: for free distribution to
emvjloyes; claimed average circulation
for year 1913, 42,000; 96 pages, 2 columns;
length of columns, SVz in.; width, 2% in.
Cannot use matrices. Forms close 25th of
preceding month. Office, Railway Exchange.
Advertising rates, 20 cts. a line; full page
(224 lines), $44.80. Special positions, 20%
additional.
See advertisement on page 430.
BAYERISCHES WOCHENBLATT (Bavar-
ian Weekly). — Everv Wednesday. German,
Established 1880. August Strauff & Co., pub-
lishers. Subscription, $2.50; claimed aver-
age circulation for year 1913, 9,599; 8
pages, 6 columns; length of columns, 19
in.; width, 2 Vg in. Office, No. 11 Front St.
Advertising rates, $1 an inch; subsequent
insertions, 50 cts.; 1 inch, one month, $3;
three months, $5; six months, $8; one year,
$15. Reading notices, 10 cts. a line.
DEUTSCHE CORRESPONDENT — Every
morning including SUNDAY. German. Demo-
cratic. Established 1841. Edward Raine, pub-
lisher. Subscription, daily and Sunday, $7.50 ;
claimed average circiilation for vear 1913,
daily, 8,689* net; Sunday. 10,200* net;
8 to 56 pages, 7 columns; length of
columns. 20^4 in.; width, 2 in. Can use mat-
rices. Office, 413 East Baltimore Street.
Advertising rates. $1.80 an inch; three
times, $3.60; six times, $6.30; one month,
$15; three months, $30 ; six months, $50 ; one
vear, $75; 1.000 lines, within one year, 8
cts. a line: 2.000 lines, 7 cts.; 3,000 lines, 6
cts.; 5,000 lines, 5 cts. a line. Position ex-
tra. 1st page, or 4th page reading notices,
20 cts. per line, with discount on 1,000 lines
and over.
FARMERS AND PLANTERS GUIDE —
Monthly. Agricultural. Established 1864.
Geo. O. Gover, publisher. Subscrijition, 25
cts.; claimed average circulation for year
1913, 19,728; 16 pages, 4 columns; length of
NELSON CHESMAN & CO.'S RATE BOOK.
113
MARYLAND
columns, 12 in.; width, 2% in. Forms close
25th of preceding month. Office, 110 Soiith
Charles Street.
Advertising rates, agate, 8 ets a line, flat.
Reading notices, 15 cts. a line. Classified. Ic.
a word.
JEDNOSC-UXITY — Every Thursday. Pol-
ish. Non-political. Established 1907. Polish
Publishing Co., publishers. Subscription,
$1.50; claimed average circulation for year
1913, 10,000; 8 pages, 7 columns; length of
columns, 20 in.; width, 2% in. Office, 701
S. Ann Street.
Advertising rates, 50 cts. an inch; 4 times,
$1.50; 13 times, $4.20; 26 times, $7.20: 52
times, $12.
JEWISH EXPONENT-
Pa.
-See Philadelphia,
JOURNAL OF EDUCATIONAL PSYCHOL-
OGY— Monthly. Educational. Established
1910. Warwick & York, (Inc.), publishers.
Subscription, $2.50; claimed circulation for
year ending April 30, 1914, 5,490; 72 pages.
2 columns, length of columns, 8 in.; width,
21^ in. Office, 19 West Saratoga Street.
Advertising r.-.tes, $2.50 an inch; three
months, $6.25; six months, $11.25; 10 times,
$17.50; two in., $4.50; three months, $11.25;
six months, $20.25; ten times, $31.50.
KATHOLISCHE VOLKS ZEITUNG — Every
Saturday. German. Catholic. Established
1860. Kreuzer Brothers, publishers. Sub-
scription, $2.50; claimed average circulation
for year 1913, 7,000; 8 yjages. 6 columns;
length of columns. 19% in.; width, 2% in.
Office, 212 North Calvert Street.
.■Advertising rates, nonpareil, per inch, one
time, $1; one month, $3; three months, $8;
six months, $14; one year, $25; 2 in., one
month, $5.50; one year, $42. Reading mat-
ter, 15 cts. per line.
MERCHANTS' AND MANUFACTURERS
JOURNAL — Monthly (25th). Trade. Estab
lished 1904. Merchants' and Manufacturers
Publishing Co., publishers. Subscription, $1
claimed average circulation for year 1913
6,200; 64 pages. 2 columns; length of col
umns, 10 in.; width, 3% in. Forms close
10th. Office, Light and Lombard Streets.
Advertising rates, full page, $45.00; %
page, $25; 14 page, $13.50- Vs page, $8; -f^
page, $4.50, with discounts on six or twelve
time contracts. Additional charge of 15%
for color in red. For sale or wants, 4 cts." a
word.
MARYLAND
MANUFACTURERS RECORD — Every
Thursday. Industrial. Established 1882. Man-
ufacturers Record Publishing Co., publishers.
Subscription $4. claimed average circulation
for year 1913. 10,500. 00 pages. 4 columns,
length of columns, 13 in.; width. 2% in.
Can use matrices. Office, South Water and
Commerce Streets.
Advertising rates, upon application.
NEWS — Every evening including SUN-
DAY. Independent. Established 187 2. The
News Publishing Co., publishers. Subscrip-
tion, $3; Sunday, 50 cts.; sworn a,verage cir-
culation for six months ending Ai^ril 30, 1914,
daily, 70,930* net; Sunday, 55,893* net; 12
to 34 pages, 8 columns; length of columns,
21 1/14 in.; width, '2iK in. Can use matrices.
Office, Munsev Building, Calvert and Fayette
Sts.
Advertising rates, daily or Sunday, 20
cts.; 1,000 lines, on yearly contract, 16
cts.; 52 times or 2,500 lines, it) cts.; 104
times or 5000 lines, 14 cts.; 156 times or
10,000 lines, 13 cts. a line. 2 columns wide
must be 28 lines deep; 3 columns, 70 lines; 4
columns, 100 lines; 5 columns, 125 lines; 6
columns or more, 150 lines deep. Preferred
position 10 and 25% extra. In combination
with the Sunday editions of Washington, D. C.
Times, Philadelphia Evening limes and New
York Press, 45 cts. per line, flat. Reading no-
tices, $1 a line; first page. $2 a line. Resorts,
one time, 15 cts.; seven times, 12 cts. Every
day for one month 10 cts. a line; 30 consecu-
tive insertions, 9 cts. a line. New Publications,
15 cts. a line, flat; educational daily only,
$1.50 a line per month; daily and Sunday,
$1.75 per line per month; e. o. d. for one
month, $1.20 per line. Automobile, 20 cts per
line; 1,000 lines, 15 cts.; 2,500 lines, 14 1^
cts.; 5,000 lines, 14 cts.; 10,000 lines, 13
cts. per line. Classified, 10 cts. a line.
ROYAL SERVICE — Monthly (1st). Baptist
Home and Foreign Missions. Established
1905. Home & Foreign Missionary Society,
publishers. Subscription, $ ; circulation,
— first insertion as monthly October 1914, —
15,000; 00 pages, 2 columns, length of col-
umns, 8 in.; width, 2% in. Can use matrices.
Forms close 20th of month preceding. Office,
15 West Franklin Street.
Advertising rates, 15 ets. a line, flat. Back
cover pages, 30 cts. a line.
SOUTHERN METHODIST — Every Thurs-
day. Religious. Established 1904. Southern
Methodist Publishing Co., publishers. Sub-
scription, $1; claimed average circulation for
year, 1913, 7,200; 16 pages, 3 columns;
length of columns, 11 in.; width, 2 in.
Advertising rates, 50 cts. an inch, with dis-
count for space.
STAR — Every evening except Sunday. Re-
publican. Established 1908. Chas. C. Fulton
& Co., proprietors. Felix Agnus, publisher.
Subscription, $3 ; sworn average circulation
six months prior to April, 1914, 43,281*
net; 14 to 18 pages, 8 columns; length of col-
umns, 21 in.; width, 2^ in. Can use matrices.
Advertising rates, agate, 10 cts. a line;
1,000 lines, within one year, 8 cts.; 3,000
lines, 7 cts.; 5,000 lines, or more, 6 cts. a
line. Financial, 10 cts. a line, flat; strictly
mail order advertising, 8 cts. a line, fiat. Spe-
cial positions 3, 5 or 10 cts. a line additional.
Reading notices, 50 cts. a line; on editorial
114
NELSON CHESMAN & CO.S RATE BOOK.
MARYLAND
page, 75 cts.; telegraphic $1 a line. Class-
ified, 10 cts. a line.
See advertisement on page 494.
SUN — Every morning including SUNDAY,
and every evening except Sunday. Independ-
ent. Established, daily, 1837. A. S. Abell
Co., publishers. Subscription, daily, morn-
ing, $3; evening, $3; (Sunday only, $1.50);
sworn detailed average circulation, for nine
months ending April 30, 1914. morning, 89,-
796* net paid; evening, 40,836* net paid:
Sunday, 80,791* net paid; dailv. 12 to 16
pages; Sunday, 56 to 60 pages; daily or Sun-
day, 8 columns; length of columns, 23 in.;
width, 2]'; in. Office. Baltimore and Charles
Streets.
Advertising rates, all editions (M. & E.)
of same day, count as one insertion, or Sun-
day, 25 cts. a line; 1,000 lines, 24 cts.; 2,000
lines, 23 cts.; 3,000 lines, 22 cts.; 5,000
lines, 20 cts. a line. Preferred position (next
reading only), 10 cts. a line extra. Double
column advertisements must be at least 130
lines deep on first page; 125 lines deep on
last page; 50 lines deep on inside pages. Help
wanted, 10 cts. a line. Financial, 25 cts. a
line. Agents wanted, and all other classified,
15 cts. a line, morning and evening or Sun-
day; summer resorts and educational, morn-
ing and evening or Sunday, 20 cts. a line;
7 times, within one year, 15 cts.; 13 times.
12 cts.; 26 times, 11 cts.; 52 times, 10 cts.
CUMBERLAND — Population 21,839. On Po-
tomac River, western terminus of Chesa-
peake and Ohio Canal and five railroads.
MARYLAND
Industries include iron and steel, the man-
ufacture of glass, brick, cement and lea-
ther; extensive trade in bituminous coal.
ALLEGANIAN— See The Times.
NEWS — Every morning except Sunday.
Republican. Established 1872. The Daily
News Company, publishers. Subscription, $3;
claimed average circulation for year ending
March 1914, 7,626* net paid; 10 to 16 pages,
7 columns; length of columns, 21 in.; width,
2% in. Can use matrices.
Advertising rates, 35 cts. an inch; 1,000
in., 18 cts. an inch.
PRESS — Every evening except Sunday. In-
dejiendent. The American (Inc.), publishers.
Subscription. $3; circulation — not given by
publisher; 10 to 16 i)ages, 7 columns; length
of columns 21% in.; width, 2% in. Can use
matrices.
Advertising rates, 10 cts. an inch.
TIMES — Every evening except Sunday.
Democratic. Also ALLEGANIAN every Thurs-
day. Democratic and rural. Established, daily,
1854; weekly, 1833. .Tno. W. Avirett, edi-
tor and publisher. Subscription, daily, $3;
weekly, $1 ; sworn average circulation for
six months ending March 31, 1914, daily,
9,772* net; weekly, for year 1913. 3,377;
Daily and weekly, 8 to 16 pages. 7 columns;
length of columns, 21% in.; width, 2% in.
Can use matrices.
Advertising rates on application.
MASSACHUSETTS
ATHOL — Population 8,536. On 2 railroads.
Industries include the manufacture of pa-
per and wood boxes, pocket books, sash.
doors and blinds, silk thread, toys, combs,
furniture, woolen cloths and boots and
shoes; fine tools and twist drills; also ma-
chine shops.
HEALTHY HOME — Monthly. Domestic.
Hygiene. _ Established 1890. W. H. Brock &
Co., publishers. Subscription, 50 cts.: claimed
average circulation for year ending May,
1914, 21,991*; 8 to 12 pages. 6 cnlunins;
length of columns, 17 in.; width, 2Vs in.
Forms close first of preceding month.
^.Vdvertisine rates, agate, 20 cts. a line.
Discount, 5% on six months; 10% on one
year. Additional discount for over two in.
Reading notices, double display rate.
ATTLEBORO — Population 16,213. On N. Y.,
N. H. & H. R. R. Claimed to be the manu-
facturing jewelry center of America. Has
water power and extensive manufactures of
clocks, buttons, cotton goods, etc.
SUN — Every evening except Sunday. Es-
tablished 1889. The Sun Publishing Co., pub-
lishers. Subscription. $3: claimed averaee
circulation for year, 1913, 4,834 net; 8 to 20
pages, 7 columns; length of columns, 20 in.;
width. 21-4 in.
Advertising rates, 30 cts. an inch; 100 in..
25 cts.; 200 in., 20 cts.; 350 in., 18 cts.; 500
in., 17 cts.; 1,000 in., 15 cts. an inch. First
page positions, 50%, other specified pages,
25% and next reading, 10% additional. Read-
ers, first page, 20 cts. per count line; other
pages, 15 cts. per line; 500 lines, 10 cts. per
line. Classified, Ic per word.
BEVERLY — Population 18,650. On an inlet
of the Atlantic and the Boston & Maine
R. R. Extensive manufacture of ladies'
boots and shoes and shoe manufacturing
machinery. Navigation and fishing inter-
ests, more particularly cod fishery. Seat of
New England Institute for the Deaf and
Dumb. A well known summer resort. An-
nual value of manufactured products, $16,-
NELSON CHESMAN & CO.'S RATE BOOK.
115
MASSACHUSETTS
500,000.00. Bank clearings during year
1913, $6,750,000.00.
AMERICAN BENEFIT JOURNAL — Month-
ly. Fraternal. Established 1895. Chas. A.
King, publisher. Subscription, 50 cts.; claimed
average circulation for year 1913, 9.000; 4
to 8 pages, 4 columns; length of columns, 14
in.; width, 2\'u in. Cannot use matrices.
Advertising rates, $1 an inch; $1.50, $2,
$2.50, $3, $3.50 and $6 an inch for 2, 3, 4,
5, 6 and 12 months respectively. Special posi-
tions, 10% additional. Reading notices, 20
cts. per line.
BOSTON — Population 670,585. On Massa-
chusetts Bay with regular steamer lines to
all important domestic and foreign parts.
Also a number of railroad lines. The cen-
ter of the largest shoe manufacturing com-
munity in the world. The commercial me-
tropolis of New England and one of the
leading cities of the U. S. The greatest
wool market in the country; also vast
commerce in grain, cotton, sugar, flour and
meats. Manufactures include musical in-
struments, machinery, clothing, iron ware,
oleomargarine, books, refined sugar and
many others. Center of interest for many
buildings dating from the War of Inde-
pendence, including Faneuil Hall, Old
South Church and Old State-House. Bos-
ton Public Library, which includes half a
million volumes, Harvard University, Tufts
College and Institute of Technology.
ADVERTISER — Every morning except
Sunday. Republican. Established 1813.
James W. Dunphy, publisher. Subscription,
$6; circulation — -not given by publisher;
8 pages, 7 columns; length of columns, 20%
in.; width. 2% in. Can use matrices. Office,
309-311 Washington Street.
Advertising rates, agate, daily, 1st page,
25 cts. per line; financial page, 20 cts.; 4th
and 8th pages. 15 cts. Ordinary, 12 1/^ cts.
a line. Special notices, 25 cts. ijusiness no-
tices, first page, 75 cts.; fifth or eighth pages,
50 cts. Locals, $1 per line.
AMERICAN — Every evening except Sun-
day and SUNDAY MORNING. Independent.
Democratic. Established 1904. AV. R. Hearst,
proprietor. Sworn average circulation for six
months prior to April, 1914, daily, 371,911*
net paid; Sunday, 352,937* net paid; daily,
12 to 24 pages; Sunday, 76 to 80 pages;
daily or Sunday, 8 columns; length of col-
umns, 20 in.; width, 2^^ in. Can use
matrices.
Advertising rates, daily or Sunday, agate,
35 cts. a line; next reading, 40 cts.; full
position, 45 cts.; page 2 or 3 or sport pages,
40 cts.; women's pages, 50 cts.; automobile,
25 cts. a line. Double column advertisements
must be 42 lines; 3 columns, 75 lines: 4
columns, 100 lines; 5 columns, 140 lines
deep. Classified, daily or Sunday, 25 cts. a
line; 3 days in a week, 22 1/^ cts.; 7 con-
MASSACHUSETTS
seeutive days, 20 cts.; 4 consecutive Sun-
days, 20 cts. a line. Reading notices, $1 a
line; first page, $3 a line.
AMERICAN AGENCY BULLETIN —
Monthly (1st). Fire Insurance. Established
1902. National Association of Local Fire
Insurance Agencies, publishers. Subscription,
$2; detailed average circulation for year
1913, 6,534*; 00 pages, 4 columns, length of
columns, 11% in.; width, 21/8 in. Can use
matrices. Forms close, 20th of month pre-
ceding. Office, 55 Kilby Street.
Advertising rates, $3 an inch; full page,
$150; Vs, 14, or Ve page pro rata, with dis-
counts on yearly contracts.
AMERICAN COOKERY— Monthly, except
July and September. Culinary Art. Estab-
lished 1896. Boston Cooking School Maga-
zine Co., publishers. Subscription, $1 ;
claimed circulation for year 1913, 32,239; 80
to 96 pages, 2 columns; length of columns, 8
in.; width, 2% in. Forms close 10th preced-
ing month. Office, 372 Boylston Street.
Advertising rates, agate, 25 cts. a line; one
page, $50; Vs, % and V2 pages, pro rata.
Discount, ten times or 500 lines to be used
ivithin one year, 20%.
AMERICAN CULTIVATOR— Every Satur-
day. Agricultural and Live Stock. Estab-
lished 1837. American Cultivator Publishing
Co., publishers. Subscription, $1; claimed
circulation for year 1913, 20,000; 16 pages,
4 columns; length of columns, 14 in.; width,
2% in. Office, 58-62 Summer Street.
Advertising rates, agate, I6I/& cts. a line;
preferred position, 20 cts. a line. Reading
notices, 50 cts. a line.
AMERICAN FANCIER AND STOCK
KEEPER — Every Saturday. Dogs. Poultry,
Pigeons and Pet Stock. Established 1888.
American Fancier and Stock Keeper Co., pub-
lishers. Subscription. $1 ; claimed average
circulation for 1912, 7,000; 16 to 20 pages,
4 columns; length of columns, 12 in.; width,
2% in. Office, 36 Bromfield Street.
Advertising rates, $1 an inch, first time;
60 cts. each subsequent insertion.
AMERICAN HORSE BREEDER — Every
Wednesday. Trotting Horse Interests. Es-
tablished 1881. Horse Breeder Publishing
Co., publishers. Subscription, $2 ; circula-
tion^— not given by publisher; 16 pages or
more, 4 columns; length of columns, 13 in.;
width, 214 in. Office, 161 High Street.
Advertising rates, $3 an inch, with dis-
counts for continued insertion, upon applica-
tion.
AMERICAN WOOL AND COTTON RE-
PORTER— Every Thursday. Textile. Frank
P. Bennett & Co., (Inc.), publishers. Sub-
scription, $3 ; detailed average circulation
for year 1913, 8,400*; 32 pages, 4 columns;
116
NELSON CHESMAN & CO.'S RATE BOOK.
MASSACHUSETTS
length of columns, 13% in.; width, 2Vi in.
Office, 530 Atlantic Avenue.
Advertising rates, $2.80 an inch; three
months, $25; six months, $45; one year, $75.
Reading notices, 50 cts. per brevier line.
See advertisement on page 525.
ANZEIGER — Every Thursday. German.
Independent. Established 1888. Boston
Anzeiger Co., publishers. Subscription. $1 ;
claimed average circulation for 1913, 6,800;
8 pages, 7 columns; lengtrh of columns, 19%
in.; width, 2% in. Can use matrices. Office,
200 Devonshire Street.
Advertising rates, 5 cts. a line; on con-
tract, 1,000 lines, 4 cts.; 2,000 lines, 3%
cts.; 3,000 lines, 31/2 cts.; 4,000 lines, 314
cts.; 5,000 lines, 3 cts. a line; first page,
25% extra; other positions, 20% extra.
Reading notices, 10 to 25 cts. a line. No
charge for translation.
ATLANTIC MONTHLY — Monthly. Lit-
erary. Established 1858. The Atlantic
Monthly Co., publishers. Subscription, $4;
guaranteed circulation for year 1914-15, 40,-
000; 144 pages, 2 columns; length of col-
umns, 8*/^ in.; width, 2^2 in. Forms close
5th of preceding month. Office, 4 Park Street.
Advertising rates, agate, 50 cts. a line;
full page, $100 ; % or 1^ page, pro rata.
BANKER AND TRADESMAN — Every Sat-
urday. Financial and Real Estate. Estab-
lished 1872. The Review and Record Co.,
publishers. Subscription, $5 ; claimed aver-
age circulation for year 1913. 10,000; 64
pages, 3 columns; length of columns. 11 in.;
width, 2Vi in. Office, 127 Federal Street.
Advertising rates, $2 an inch; 50 in.,
$1.50; 100 in., or more, $1.25 an inch.
BOOT AND SHOE RECORDER — Every
Saturday. Trade. Established 1882. Boot
and Shoe Recorder Publishing Co.. publishers.
Subscription, $2.50; claimed average circula-
tion for year 1913, average, 8,200; 112 to
200 pages, 2 columns; length of columns,
101/4 in.; width, 3 78 in. Office, 179-193
South Street.
Advertising rates, $3.50 an inch; on 2
column pages, 50% additional; Vs page, one
time, $12.50; % page. $23; Vz page, $35;
one page, $60.
BRICK BUILDER — See New York City.
BRITISH AMERICAN — See Philadelphia,
Pennsylvania.
BUDGET AND BEACON — Every Satiirday.
Home. Established 1879. The Budget Co.,
publishers. Subscription, $2; circulation —
not given by publisher; 16 pages, 4 columns;
length of columns, 14 in.; width, 2 i/i in. Can
use matrices. Office, 62-64 Summer Street.
Advertising rates, agate, 15 cts. a line, with
time discounts. Financial advertisements,
16% cts. a line.
MASSACHUSETTS
CHRISTIAN — Monthly (1st). Religious-
Undenominational. Established 1866. H. L.
Hastings & Son. publishers. Subscription,
$1; claimed average circulation for year 1913,
5,500; 16 pages, 3 and 4 columns, length of
columns, 12 in.; width, 3 or 2 % in. Can not
use matrices. Forms close 20th of month pre-
ceding. Office, 211 Tremont Street.
Advertising rates, 15 cts. a line.
CHRISTIAN ENDEAVOR "WORLD — Every
Thursday. Evangelical. Established 1886.
Golden Rule Co., publishers. Subscription,
$1.50; sworn average circulation for year
1913, 76,637* net; 20 pages, 4 columns;
length of columns, 13% in.; width. 2^4 in.
Forms close 10 days in advance. Office, Mt.
Vernon and Hancock Streets.
Advertising rates, agate, 45 cts. per line;
full page (748 lines), $300. Educational, 35
cts. a line. Reading notices, 85 cts. a line.
Classified, 4 cts. a word.
CHRISTIAN REGISTER — Every Thurs-
day. Unitarian. Established 1821. Chris-
tian Register Association, publishers. Sub-
scription, $3; claimed circulation for 1913,
7,200; 28 to 32 pages, 3 columns; length of
columns, 9% in.; width, 2% in. Office, 272
Congress Street.
Advertising rates, agate, 10 cts. a line.
Discount. 10% on four times; 15% on eight
times; 25% on three months; 30% on six
months; 35% on one year.
CHRISTIAN SAFEGUARD— Monthly._ Re-
ligious. Undenominational. Established
1866. H. L. Hastings and Sons, publishers.
Subscription. $1; claimed average circulation
for year 1913, 5,200; 16 pages, 3 and 4 col-
umns; length of columns, 13 in.; width, 2%
and 2 9/16 in. Forms close 21st preceding
month. Office, 211 Tremont Street.
Advertising rates, agate, 15 cts. a line;
discount, 10% on six months; 15% on one
year.
CHRISTIAN SCIENCE MONITOR — Every
day except Sundaj-. Independent. Estab-
lished 1908. The Christian Science Pub-
lishing Society, publishers. Subscription, $5;
sworn average circulation for six months
prior to April, 1914, 55,425* net paid; 16 to
44 pages, 7 columns: length of columns, 20
in.; width, 2 1/^ in. Can use matrices. Office,
Falmouth and St. Paul Streets.
Advertising rates, agate, 25 cts. a line;
500 lines, within one year, 24 cts.; 1.000
lines, 23 cts.: 1,500 lines. 22 cts.; 2,000 lines,
21 cts.; 26 times, or 2,500 lines. 20 cts.; 3.-
750 lines. 19 cts.; 52 times, or 5,000 lines,
18 cts.; 104 times, or 10.000 lines. 17 cts.;
156 times, or 15.000 lines, 16 cts.: 312
times, or 20,000 lines. 15 cts. a line. Classi-
fied, 12 cts. a line; 3 or more insertions, 10
cts. Classified, disnlayed, 15 cts. a line; 13
insertions, 12 cts.;' 26 or more insertions, 10
NELSON CHESMAN & CO.'S RATE BOOK.
117
MASSACHUSETTS
cts. a line. Hotels, resorts and schools, 15
cts. a line with discount on 13 or more inser-
tions; 26 or more insertions, 12 cts. a line.
CHURCH MILITANT— Monthly, except
June, Jul.v, August and September. Episco-
palian. Established 1898. Irving P. Fox.
publisher. Subscription, 50 cts.: claimed
average circulation for year 1913, 5,100; 16
to 20 pages, 3 columns: length of columns,
81^ in.; width, 2i\ in. Office, Sudbury Build-
ing.
Advertising rates, $2 an inch; $40 per
page; Vs, Vi and Vz pages, pro rata.
COMMERCIAL — Every Saturday. Finan-
cial and Commercial. Established 1884. Chas.
T. Dukelow. publisher. George L. Walker,
editor. Subscription, $2; claimed average
circulation for year 1913, 36,000; 8 to 16
pages, 7 columns; length of columns, 21 ^/^
in.; width, 2% in. Office, 246 Washington
Street.
Advertising rates, agate, financial, 30 cts.
a line; mercantile, 20 cts. a line.
COMMERCIAL BULLETIN — Everv Satur-
day. Established 1859. Curtis Guild & Co.,
publishers. Subscription, $4; circulation —
not given by publisher; 8 pages, 7 columns;
length of columns, 21 in.; width, 2^/4 in.
Office, 144 High Street.
Advertising rates, agate, 16% cts. a line;
second, fourth or eighth page, 20 cts. ; first
page, 25 cts. a line.
CONGREGATIONALIST AND CHRISTIAN
WORLD — Every Thursday. Congregational.
Established 1816. The Pilgrim Press, pub-
lishers. Subscription, $3 ; claimed average
circulation for year 1913, 23,700; 32 pages,
3 columns; length of columns, 11% in.;
width, 2iV in. Forms close Fridays preceding.
Office, 14 Beacon Street.
Advertising rates, agate, 25 cts. a line,
with a discount of 10, 15, 20, 25, 30 or
33>^% on spaces of 100, 200, 300, 400. 1.000
or 1,600 lines. Reading notices, 50 cts. a
line.
CURRENT AFFAIRS — Every Monday.
Commercial. Established 1910. Boston
Chamber of Commerce, publishers. Subscrip-
tion, $1 ; claimed average circulation for
year 1913, 6.000; 8 to 20 pages, 4 columns;
length of columns, 12 in.; width, 2% in.
Can use matrices. Office, Chamber of Com-
merce Building.
Advertising rates, $1.50 an inch, with dis-
counts of 5, 10 or 15% on time or space
contracts for 13 times or 100 in.; 26 times or
250 in.; 52 times or 500 in. within ons year.
FATHER MATTHEW HERALD — Monthly.
Catholic and Temperance. Established 1894.
Edmond L. Grimes & Co., publishers. Sub-
scription, $1 ; circulation- — not given by pub-
lisher; 16 pages. 4 columns; length of col-
umns, 13 Y2 in.; width, 2^/4 in. Forms close
25th of preceding month. Office, 132 Pearl
Street.
MASSACHUSETTS
Advertising rates, agate, 15 cts. a line;
reading notices, 25 cts. a line. Discount, 5,
10, and 20% on 3, 6 and 12 months, re-
spectively.
FIBRE AND FABRIC — Every Saturday.
Textile. Established 1885. Jos. M. Wade
[ Publishing Co., publishers. Subscription. $2;
detailed average circulation for 1913, 6,649*;
24 pages, 4 columns; length of columns, 12
in.; width, 21/3 in. Office, 127 Federal Street.
Advertising rates, transient, $2 an inch;
discount for time and space on application.
GAZETA BOSTONSKA — Every Friday.
Polish-Independent. Established 1910. Boston
Gazette Company, publishers. Subscription,
$1.50; claimed average circulation for year
1913, 9,500; 16 pages, 6 columns; length of
columns, 20 in.; width, 2% in. Can use
matrices. Office, 213 Hanover Street.
Advertising rates, 40 cts. an inch; 1 inch
one month, $1.50; two months, $2.85; three
months, $4; six months, $7.50, or for one
year, $14. Discount of 10% when electro-
types are furnished. Translations free. Read-
ing matter (8 point), 15 cts. a line.
See adverttisement on page 488.
GAZZETTA DEL MASSACHUSETTS —
Every Friday. Italian. Independent. Es-
tablished 1896. James V. Donnaruma, ed-
itor. Subscription, $1 ; sworn average cir-
culation for year ending June 30, 1914, 10,-
500; 4 pages, 7 columns; length of columns,
2114 in.; width, 2% in. Office, 141 Rich-
mond Street.
Advertising rates, agate, 7 cts. a line; one
inch, 4 weeks, $2.50; three months, $6.50;
six months, $11; one year, $20. 1,000 lines
within one year, 6 cts.; 2,000 lines, 5% cts.;
3,000 lines, 5 cts.; 5,000 lines, 41/2 cts.; 10,-
000 lines, 314 cts. a line. Reading notices,
15 cts. a line; first page, 20 cts. a line.
GLOBE — Every morning and everv even-
ing except Sunday, and SUNDAY GLOBE.
Independent. Established 1872. The Globe
Newspaper Co., publishers. Subscription,
daily, $6; Sunday, $2.50; sworn average cir-
culation for six months prior to April, 1914,
daily, 156,711* net paid; Sunday, 276,010*
net paid; daily, 12 to 24 pages; Sunday, 60
to 90 pages, 8 columns ; length of columns,
21 6/7 in.; width, 2 in. Can use matrices.
Office, 242 Washington Street.
Advertising rates, daily, morning and even-
ing editions included, run of paper, last or
inside pages (except editorial or local), 30
cts. a line; editorial page, 35 cts.; first
page, 75 cts.; local and automobile, 25 cts.
New publications, financial or railroads, 30
cts. Reading notices (nonpareil), $1.25;
first page, $2.50 a line. Sunday, run of
pages, outside section pages, new publica-
tions, financial or railroads, 30 cts. a line;
main section or first page of second sec-
tion, 35 cts. a line; editorial page or poli-
tical, 40 cts. a line; first pages, $1 a line.
118
NELSON CHESMAN & CO.'S RATE BOOK.
MASSACHUSETTS
Reading notices (nonpareil), $1.50; first page,
$3 a line; classified, daily or Sunday, agents,
automobiles, business chances, miscellaneous,
schools and colleges or sporting goods, 15
cts. ; displayed, 25 cts. a line; business per-
sonals, displayed or undisplayed, 30 cts.;
hotels, displayed or undisplayed, 25 cts.; real
estate, 12% cts.; displayed, 25 cts.; toilet
articles, 20 cts.; displayed, 25 cts.: wines
and liquors, 25 cts. a line, displayed or un-
displayed.
GRAPHIC ARTS — Monthly. Craftsman-
ship of Advertising. Established 1911. Gra-
phic Arts Co., publishers. Subscription, $3 ;
circulation — not given by publisher; 80 pages,
2 columns; length of columns, 9% in.; width,
3 1/4 in. Forms close 15th of each month pre-
ceding publication.
Advertising rates, Vs page, one time, $11;
1/4 page, $20; V2 page, $7.50; one page,
$70. Discount on 3 or more insertions.
HAPPYLAND MAGAZINE — Monthly
(25th). Juvenile. Established 1887. L. A.
Rankin & Co., publishers. Subscription, $1;
claimed average circulation for 1913, 10,611;
68 pages, 2 columns; length of columns, 8 in.;
width, 2 in. Can use matrices. Forms close 1st
of preceding month. Office. 41 Pearl Street.
Advertising rates, $4.50 an inch; full page,
$50; Vz page, $27.50. Discounts of 5 or
10% on six or twelve montlis contract.
HARVARD ALUMNI BULLETIN — Every
Wednesday. (38 issues during College year.)
Educational. Established 1898. Harvard
Bulletin (Inc.), publishers. Subscription, $3;
sworn average circulation for college year end-
ing June, 1914, 8,129*; 8 pages, 2 columns;
length of columns, 8% in.; width, 2% in. Can
use electrotypes. Forms close one week in
advance. Office, 50 State Street.
Advertising rates, agate, $1.50 an inch;
$1 an inch to colleges, schools and societies;
1/2 page, $12; full page $23.
HERALD — See The Traveler, Boston.
HIBERNIAN — Semi-Monthly. (1st and
15th). Irish Nationalist. Established 1899.
Francis A. Campbell editor and publisher.
Subscription $1; circulation — not given by
publisher, 00 pages, 4 columns, length of col-
umns, 15 in.: width, 2% in. Cannot use ma-
trices. Forms close 25th of month preceding
and 10th of current month. Office, 8 Beacon
Street.
Advertising rates, agate, 13 cts. a line;
second or last pages, 15 cts. a line.
HOME NEEDLE WORK MAGAZINE —
Monthly. Fancy Work. Established 1889.
The Priscilla Publishing Co., publishers. Sub-
scription, 75 cts.; circulation — not given by
publisher; 48 to 64 pages, 2 columns; length
pf columns, 8 in.; width, 2% in. Can use
MASSACHUSETTS
matrices. Forms close 25th of preceding
month. Office, 85 and 87 Broad Street.
Advertising rates, agate, 50 cts. a line;
full page (224 lines), $80; V2 and Vi pages,
pro rata.
JEWISH AMERICAN — Every Friday. He-
brew. Independent. Established 1908. Jew-
ish-American Press Publishing Co., publishers.
Subscription, $2; circulation — not given by
publisher; 32 pages, 4 columns; length of
columns, 14 in.; width, 12 1^ in. Can use
matrices.
Advertising rates, $1 an inch, with dis-
counts for time and space.
JOURNAL — Every morning, except Sun-
day. Independent. Established 1833. Mat-
thew Hale, publisher. Subscription, daily,
$3; circulation — not given by publisher; 12
to 16 pages, 7 columns; length of columns,
20 in.; width, 2 in. Can use matrices. Of-
fice, 268 Washington Street.
Advertising rates, agate, run of paper, 20
cts. a line; 52 insertions, or 2,500 lines, to
be used within one year, 16 cts.; 104 inser-
tions, or 5,000 lines, 15 cts.; 156 insertions,
or 10,000 lines, 12% cts. per line. Preferred
position 10 and 25% extra. Special pages;
first 50 cts.; last, editorial or opposite edi-
torial, 30 cts. a line. Daily periodicals, 20
cts., flat; financial, insurance, notices or
public service, 25 cts. a line, flat. Reading
notices, $1; last page, $1.50; first page, $2
a line. Classified, 10 cts. a line; displayed,
railroad and steamship time tables or hotels
and resorts, 12% cts. a line. Double col-
umns must be at least 30 lines deep; triple
columns, 40 lines; 4 columns in width, 50
lines deep. Automobile advertising, 20 cts.
a line; 1,000 lines within one year, 18 cts.;
2,500 lines, 16 cts.; 5,000 lines, 15 cts.;
10,000 lines, 12% cts. a line.
JOURNAL OF EDUCATION — Every Thurs-
day. Educational. Established 1875. New
England Publishing Co., publishers. Sub-
scription, $2.50; circulation — not given by
publisher; 28 pages, 3 columns; length of
columns, 10^4 in.; width, 2 V's in. Office, 6
Beacon Street.
Advertising rates, agate, 20 cts. a line; one
inch, $2.10; one page, $50; % page, $15; %
page, $25.
KELEIVIS — (Traveler) — Every Thursday.
Tjithuanian. Independent. Socialist. Estatj-
lished 1905. J. G. Geguzis & Company, pub-
lishers. Subscription, $1.50; sworn average
circulation for year ending May, 1914, 18,-
075*; 8 pages, 7 columns; length of columns,
20 in.; width, 2% in. Can not use matrices.
Office, 28 Broadway.
Advertising rates, 75 cts. an inch.
KNIGHTS OP HONOR REPORTER —
Monthly. Established 1875. John F. Biggs
& Co., publishers. Subscription, 50 cts.;
circulation — not given by publisher; 8 pages,
NELSON CHESMAN & CO.'S RATE BOOK.
119
MASSACHUSETTS
2 coulmns: length of columns, 10% in.; width,
3% in. Forms dose 20th preceding month.
Office, 34 High Street.
Advertising rates, $1 an inch, flat.
MASSACHUSETTS MEDICAL JOURNAL
— Monthly. Medical. Established 1881. Bay
State Publishing Co., publisliers. Robert A.
Reid, M. D., editor. Subscription, $1 ; claimed
average circulation for year of 1913, 10,231
net; 48 pages, 1 column; length of column,
6% in.; width, 4^4 in. Forms close 20th
preceding month. Office, 36 Bromfield Street.
Advertising rates, full page, $30; V2 page,
$20; % page, $10; Vg page, $8, with discount
on 3, 6 or 12 month contracts
MATHEWS (.JULIUS) LIST— Consisting
of 35 New England local dailies, covering the
States of Maine, New Hamjihshire, Vermont,
Massachusetts and Connecticut. Sworn aver-
age circulation for six months ending March
31, 1914, 335,557* net paid; Office, 1 Beacon
Street.
Advertising rates, only one cut and one
piece of copy required, agate display, $1.50 a
line flat, which includes trade aid work on
orders of $500 or more.
See advertisement on page 473.
MISSIONARY HERALD— Monthly (18th).
Congregational. Established 1804. Ameri-
can Board of Commissioners for Foreign Mis-
sions, publishers. Subscription, 75 cts.;
claimed average circulation for year 1913,
13,000; 60 pages, 4% by 8 in. Forms close
10th of current month. Office, 14 Beacon
Street.
Advertising rates, $17 per page; first page
and two last cover pages, $20; smaller space
pro rata.
MISSIONS — Monthly. Religious. Estab-
lished 1910. Official organ of the American
Baptist Home and Foreign Missionary So-
cieties and Publication Society, (joint pub-
lishers). Subscription, 75 cts.; claimed aver-
age circulation for 1913, 53.000; 96 ])ages
and cover, 2 columns; length of columns, 8
in.; width, 2^4 in. Can not use matrices.
Forms close 5th of preceding month. Office,
700 Ford Building.
Advertising rates, V4 page, $12.50; V2 page,
$25; one page, $50.
MODERN PRISCILLA— Monthly. Fancy
Work. Everyday Housekeeping. Established
1887. The Priscilla Publishing Co.. pub-
lishers. Subscription $1; sworn detailed aver-
age circulation for year, 1913, 425,185*; 40
to 60 pages, 4 columns; length of columns, 12
in.; width, 2% in. Forms close 5th of second
preceding month. Can use matrices. Office
83-87 Broad Street.
MASSACHUSETTS
Advertising rates, agate, $2 a line; full
page (672 lines), $1,140; 14 and V2 pages,
pro rata; back cover page, (2 colors), $1,375.
See advertisement on page 434.
MUSICIAN — Monthly. Musical. Estab-
lished 1896. Oliver Ditson Co., publishers.
Subscription, $1.50; claimed average circula-
tion for 1913, 30,000; 72 pages and cover,
3 columns; length of columns, 11% in.;
width, 2% in. Forms close 1st preceding
month. Office, 150 Tremont Street.
Advertising rates, agate, 25 cts. a line.
NATIONAL MAGAZINE — Monthly. Liter-
ary. Established 1894. The Chappie Pub-
lishing Co. (Ltd.), publishers. Subscription,
$1.50; circulation — not given by publisher;
256 pages, 2 columns; length of columns, 8
in.; width, 2% in. Forms close 12th of
second preceding month. Office, 952 Dor-
chester Avenue.
Advertising rates, agate, $1 a line; one
page, $200; Va, M and V2 pages pro rata.
Discount, 10% on one year, or three pages
or more used within one year. Classified (3
lines minimum), $1 per agate line.
NATIONAL SPORTSMAN— M o n t h 1 y.
Sports. Established 1898. The National
Sportsman (Inc.), publishers. Subscription,
$1; claimed average circulation for year 1913,
70,000; 160 pages, 2 columns; length of col-
umns, 8 in.; width, 2% in. Forms close 5th
of preceding month. Office, 73 Federal Street.
Advertising rates, agate, 45 cts. a line; 1
inch, $6.25; one page, $100; %, % and V2
pages, pro rata. Discount, 5% on three
pages; 10% on six pages.
NEW ENGLAND MAGAZINE— Monthly.
Literary. New England Magazine Company,
publishers. Subscription, $1.75; circulation
— -not given by publisher; 128 pages, 2 col-
umns; length of columns, 8 in.; width, 2%
in. Forms close 10th of preceding month.
Can use matrices. Office, Pope Building.
Advertising rates, 7 lines or more, 33 14
cts. a line; per page, $75; Vs, M and V2
pages, pro rata. Discount, 3 pages within
one year or 12 insertions, 10%; 6 pages,
15%; 12 pages, 20%.
NEWS BUREAU — Every morning and even-
ing except Sunday. Financial. Established
1887. Boston News Bureau Co. publishers.
Subscription, $12; claimed average circulation
for year 1913, 9,625; 8 pages. 3 columns,
length of columns, 11 V2 in.; width, 3}f in.
Can use matrices. Office, 30 Kilby Street.
Advertising rates, agate appearing in both
editions, 30 cts. a line; one time a week for
one year, or 3,000 lines within one year 25 V^
cts. each; two times a week or 6,000 lines
r^r.-.^-r^J''^ *® King; but the King m\\%\ have his chancellors, his ministers, his
COUNSELO.RS.
120
NELSON CHESMAN & CO.'S RATE BOOK.
MASSACHUSETTS
24 cts.; three times or 9,000 lines 22% cts. a
line.
OUR DUMB ANIMALS— Monthly (1st.)
Humane Education. Established 1868. Mas-
sachusetts Society for the Prevention of
Cruelty to Animals, publishers. Subscription,
$1; claimed average circulation for year 1913,
58,429; 20 pages, 3 columns; length of col-
umns, 10 in.; width, 2 1/^ in. Cannot use
matrices. Forms close 1st of month preced-
ing.
Advertising rates, $5 an inch, flat; outside
back cover, full page $200; 1/2 or Vi page
pro rata. For each additional color (yellow,
red, blue,) add 15%.
PHOTO-ERA — Monthly. Photographic. Es-
tablished 1898. Wilfred A. French, pub-
lisher. Subscription, $1.50; claimed average
circulation for year 1913, 9,000; 90 pages,
2 columns; length of columns, 8 in.; width,
2% in. Forms close 5th preceding month.
Office, 381-383 Boylston Street.
Advertising rates, agate, Vs page, one time,
$9; % page, $18; V2 page, $30; one page,
$60; 10% discount on yearly contracts.
PILGRIM TEACHER AND SUNDAY
SCHOOL OUTLOOK — Monthly. Congrega-
tional. Established 1884. Luther H. Cary,
publisher. Subscription, 50 cts.; circulation
— not given by publisher; 48 to 100 pages,
2 columns; length of columns, 7% in.; width,
2% in. Forms close 50 days in advance.
Office, 14 Beacon Street.
Advertising rates, agate, 15 cts. a line; %
page, $7.50; V2 page, $15; one page (200
lines), $25; (outside cover page, $30).
PILOT — Every Saturday. Catholic. Estab-
lished 1829. Pilot Publishing Co., publishers.
Subscription, $1; claimed average circula-
tion for year 1913. 90,000; 8 pages. 7 col-
umns: length of columns, 21 in.; width, 2^4
in. Can use matrices. Office, 59 Temple
place.
Advertising rates, agate, 1st page, 50 cts.
an inch; third, fifth or eighth page, 25 cts.;
2nd, 6th, or 7th page, 20 cts. an inch. Read-
ing notices, 75 cts. a line; first page, $2 a
line. Classified, 15 cts. a line; three or more
insertions, 12% cts. a line.
POPULAR EDUCATOR — Monthly. (Not
issued in July and August.) Educational and
Literary. Established 1876. Educational
Publishing Co., publishers. Subscription,
$1.25; claimed average circulation for year
1912, 37,000; 48 pages, 3 columns; length of
columns, 10% in.; width, 2% in. Forms close
first of preceding month. Office, 50 Brom-
field Street.
Advertising rates, agate, 20 cts. a line.
Vi page, $22.50; Va page, $25; %
page, $37.50; one page, $70; inside cover,
$100; back cover, $150. Classified, 30 cts.
a line.
MASSACHUSETTS
POPULAR PHOTOGRAPHY — Monthly
(25th of month preceding date of issue).
Photographic. Established 1912. Frank R.
Fraprie, publisher. Subscription, $1 ; claimed
average circulation for twelve months ending
April, 1914, 9,000; 66 pages, 2 columns;
length of columns, 8 in.; width, 2% in. Can
not use matrices. Forms close 10th of month
preceding date of issue. Office, 221 Columbus
-Vvenue.
Advertising rates, $3.75 an inch; Vs page,
$6.25; 1,4 page, $11.25; V2 page, $20; 1
page, $37.50, with discounts on 3, 6 and 12
insertions.
POST — Every morning, including SUN-
DAY. Independent Democratic. Established
1831. E. A. Grozier, editor and publisher.
Subscription, daily, $3; Sunday, $3; sworn
average circulation for six months ending
April 1, 1914, daily, 372,045* net paid; Sun-
day, 301,104* net paid; daily, 16 to 24 pages;
Sunday, 74 pages, 8 columns; length of col-
umns," 21 1/7 in.; width, 2^ in. Can ,use
matrices. Office, 259 Washington Street.
Advertising rates, agate, daily, per line, 35
cts.; Sunday, 30 cts.; first page, daily or Sun-
day, 85 cts. a line; last page, daily, 40 cts.;
Sunday, 35 cts.; financial, daily or Sunday,
30 cts. a line. New publication, 30 cts.
daily, 25 cts. Sunday; automobile and amuse-
ments, daily, 80 cts.; Sunday, 25 cts.; out-
side pages of sections, daily, 35 cts.; Sunday,
30 cts.; no extra charge for cuts. Preferred
positions on display advp"tising (mimimum
42 lines), 10 and 20% extra. Classified,
daily, or Sunday, ordinary wants, 15 cts..
or if displayed, 20 cts. a line; astrology, clair-
voyants, massage, detectives, matrimonial
and personal, divorces, etc., 40 cts. a line;
information wanted and dispensaries, solid
or display. 30 cts. a line. Reading notices,
inside pages $1.00; last page, $1.50; first
page, $2.
PRIM.A.RY EDUCATION — Monthly. (Not
issued in July and August.) Educational.
Established 1893. Educational Publishing
Co., publishers. Subscription. $1.25: claimed
average circulation for year 1913. 83.000; 48
pages, 3 columns; length of commns, 10%
in.; width. 2^4 in. Forms close first of pre-
ceding month. Office, 50 Bromfield Street.
Advertising rates, agate. 30 cts. a line;
14 page, $2.5; % pase, $30; % page, $40;
one page, $75; inside cover, $100; back
cover, $150. Classified, 35 cts. a line.
PROFITABLE POULTRY — Monthly. Poul-
try and Horticulture. Established 1910. Pro-
fitable Poultry Publishing Co.. publishers. Sub-
scription, 50 cts; sworn average cirriilation;
for six months ending April 30, 1914. 10,086*
net paid; 36 pages. 3 columns; length of col-
umns; length of columns, 10 in.; width. 2Ve
in. Forms close 15th preceding month. Can-
not use matrices. Office, 29 Central St.
Advertising rates, agate, 15 cts. a line.
Classified, 3 cts. per word.
NELSON CHESMAN & CO.'S RATE BOOK.
121
MASSACHUSETTS
RECORD — Every evening except Sunday.
Republican. Established 1884. J. W. Dun-
phy. publisher. Subscription, $3; circula-
tion— not given by publisher; 8 pages, 7 col-
umns; length of columns, 20% in.; width,
2 1/7 in. Can use matrices. Office, 309-311
Washington Street.
Advertising rates, agate, 1st page, 30 cts.
a line; 2d, 3d, 5th and 6th pages, 15 cts.;
4th and 8th pages, 20 cts.; 7th page, 12 Vz
cts. a line. Preferred position, 25% extra.
Classified (no display), Ic. a word. Busi-
ness notices, 40 to 60 cts. a line. Local
notices, $1 to $1.50 a line.
REPUBLIC — Every Saturday. Democratic
Catholic. Established 1882. The Republic
Publishing Co., publishers. Subscription,
$1.50; circulation — not given by publisher;
20 pages, 4 columns; length of columns, 14%
in.; width, 2% in. Office, 200 Devonshire
Street.
Advertising rates, agate, 20 cts. a line,
with discounts of 10, 15, 20, 25, 30 or 33^3%
on 250, 500, 750, 1,000, 1,500 or 2,000
lines, respectively. Reading notices, 50 cts.
a line.
SACRED HEART REVIEW — Every Sat-
urday. Roman Catholic. Established 1885.
Review Publishing Co., publishers. Subscrip-
tion, $2; claimed average circulation for year
1913, 40,000; 16 pages, 4 columns; length of
columns, 14 in.; width, 2^4 in. Office, Old
South Building.
Advertising rates, agate, 20 cts. a line;
discount, 5% on 250 lines; 10_% on 500
lines; 20% on 1,000 lines. Reading notices,
30 cts. per line.
MASSACHUSETTS
columns; length of columns, 10 in.; width,
3% in. Cannot use matrices. Forms close
Saturday. Office, 166 Essex Street.
Advertising rates upon application.
SAINT ANDREW'S CROSS — Monthly.
Protestant Episcopal. Established 1886.
Brotherhood of St. Andrew, publishers. Sub-
scription, $1; circulation — not given by pub-
lisher; 72 pages, 2 columns; length of col-
umns, 8 in.; width, 2% in. "Forms close 12th
of preceding month. Office, 88 Broad Street.
Advertising rates, $2.50 an inch; one page
$30; i/C and V2 pages, pro rata. Discount,
5 and 10% on 6 and 12 months, respectively.
SCHOOL ARTS MAGAZINE — Monthly, ex-
cept July and August. Arts and Crafts. Es-
tablished 1901. The School Arts Publishing
Co., publishers. Subscription, $2; claimed
average circulation for year 1913, 12,000;
120 pages, 2 columns; length of columns, 8%
in.; width 2% in. Forms close 5th. Can
use matrices. Office, 120 Boylston Street.
Advertising rates, 40 cts. a line; on con-
tract, 3 months, 39 cts.; 5 months, 38 cts.;
10 months, 36 cts. a line; mimimum seven
lines; $5 an inch; $50 per page; % page,
$30; Vi page, $16; Vs page, $9.
SHOE AND LEATHER REPORTER —
Every Thursday. Trade. Established 1857.
Shoe and Leather Reporter Company, pub-
lishers. Subscription, $5; claimed average
circulation for year 1913, 5,500; 76 pages, 2
SHOEMAN — Semi-Monthly (7th and 21st
—6 months). Monthly (21st — 6 months).
Trade. Established 1909. Arthur L. Evans
Company, Inc., publisher. Subscription, $1 ;
claimed average circulation for year 1913,
6,000; 76 to 110 pages, 2 columns; length
of columns, 9^4 in.; width, SVz in. Cannot
use matrices. Forms close 1st and 15th.
Office, 95 South Street.
Advertising rates, full page, $50; on con-
tract, 6 times, $47.50; 12 times, $42.50; 18
times, $38; V2 page, $27, $25, $22 or $20;
1/4 p?ge, $16, $15, $13.50 or $11.50, respec-
tively. Want ads. $3 an inch.
SHOE RETAILER — Everv Saturday. Boots
and Shoes. Established 1898. The Shoe
Retailer Co., publishers. Subscription, $2;
claimed average circulation for year 1913,
7,000; 84 to 90 pages, 2 columns; length of
columns, 10 in.; width, 3% in. Office, 166
Essex Street.
Advertising rates, i\ page, $5.50; 4 times.
. $18; 7 times, $28; 13 times, $50; 26 times,
$90; 52 times, $160.
SOCIAL RECORD — Every Saturday, Repub-
lican. Established 1910. Sun Publishing Co.
publishers. Subscription, $2.50; claimed aver-
age circulation for year 1913, 5,000, 16 pages,
4 columns, length of columns 11% in.; width
2% in. Cannot use matrices. Office 171 Tre-
mont Street.
Advertising rates agate, 15 cts. a line.
See advertisement on page 426.
SOUTH BOSTON NEWS — Every Saturday.
Democratic. Established 1885. .John J. Mer-
rigj.n, publisher. Subscrii)tion, $1.50; circu-
lation— not jiiven by publisher; 8 pages. 7
columns; length of columns, 22 in.; width,
2I1S in. Office, 494 Broadway, South Boston
district.
Advertising rates on application.
TEXTILE WORLD RECORD — Monthly
(12th). Established 1868. Lord & Nagle
Co., publishers. Subscription, $2_; detailed
average circulation for year ending April,
1914, 6,302*: 256 pages, 2 columns; length
of columns, 8Vi in.; width, 2% in. Forms
close 29th preceding month. Office, 144 Con-
gress Street.
Advertising rates, h page, $4.50; Vs page,
$8.50; 14 page, $16; Vz page, $30; one page,
$50. Discount on 3 months or longer.
TIMES — Everv Saturday. Literary-Music-
Drama. Established 1864. Boston Times
Company, publishers. Subscripion, $1;
claimed average circulation for year 1913.
5,000; 16 pages, 4 columns; length of col-
umns, 1114 in.; width. 2% in. Can use
matrices. Forms close Saturday. Office, 46
Corn Hill Street.
122
NELSON CHESMAN & CO.'S RATE BOOK.
MASSACHUSETTS
Advertising rates, agate 15 cts. a line. Spe-
cial discounts on 3, 6, or 12 month contracts.
Reading notices, 25 cts., 50 cts. or $1 a line,
according to location.
TRANSCRIPT — Every evening except Sun-
day, and WEEKLY, Fridavs. Independent
Republican. Established 1830. Boston Tran-
script Co., publishers. Subscription, daily,
$9; vi'eekly, $1.50; sworn average circulation
for six months prior to April, 1914, daily, 27.-
492* net paid; Saturday 39,813* net paid;
weekly, circulation — not given by publishers;
daily, except Saturday, 12 to 32 pages; Satur-
day, 32 to 60 pages; weekly, 10 pages; daily
or weekly, 7 columns; length of columns, 21%
in.; width, 2% in. Can use matrices. Office,
324 Washington Street.
Advertising rates, agate, first page, 50 cts.:
Saturday edition, 75 cts. a line; first page of
second or third part, 25 cts.; Saturday 35
cts. a line; editorial page, except Saturday,
30 cts. a Ine; Saturday, 40 cts.; last page,
any part, except Saturday, 20 cts.; Saturday,
25 cts.; opposite editorial page, except on
Saturday, 20 cts. a line; Saturdays, 25 cts.
a line; news and selected pages, 20 cts.; Sat-
urday edition, 25 cts. a line; run of pages,
15 cts.; Saturday edition, 20 cts. a line.
Double column advertisements must be
at least 40 lines deep; on first and editorial
pages, 50 lines deep. Reading notices, first
page, $2 a line; other pages, $1 a line; busi-
ness notices, editorial page, 50 cts. a line.
Classified general, 12% cts.; Satiirday, 15
cts. (except "help wanted" or "board and
rooms" which is 121/^ cts.) a line; financial
and political (any day), 30 cts.; amusements
and insurance, 25 cts.; literature, meetings,
notices, etc., 20 cts.; automobiles, accessor-
ies, etc., 20 cts.; lost and found, 15 cts. a
line; real estate, 121/2 cts. or Saturday edi-
tion, 15 cts. a line; display classified, on help
or board pages, double price. Weekly, dis-
play, 10 cts. a line.
TRAVELER — Every evening except Sun-
day, and HERALD, every morning includ-
ing SUNDAY. Independent. Established 1825.
Boston Herald (Inc.), publishers. Subscrip-
tion, Traveler, or Herald, $3; Sunday, $2.50;
sworn average circulation for year 1913, week-
day editions, 155,777* net paid; Sunday,
60,633* net paid; 12 to 16 pages, 8 columns;
length of columns, 21 1/^ in.; width, 2^-^ in.
Can use matrices. Office, 171 Tremont Street.
Advertising rates, morning and evening
combined, agate, run of paper, 30 cts a line;
first page, 75 cts. a line; editorial, 50 cts.;
last page, 35 cts. a line; Sunday, 25, 60, 40
and 30 cts. a line respectively. .On yearly
contracts (exclusive of first, editorial or last
page), 1,000 lines daily, 29 cts.; Sunday, 24
cts.; 2,000 lines, 28 or 23 cts.; 3,000 lines,
27 or 22 cts.; 4,000 lines, 26 or 21 cts.;
5,000 lines. 25 or 20 cts. a line for daily
(morning and evening), or Sunday respec-
tively. Steamship, display type or part dis-
play and part agate or cuts, 15 cts. a line;
solid agate, 10 cts. a line. Preferred posi-
tion, 10 and 25% extra. Classified, agents,
business chances and business personals, 15
MASSACHUSETTS
cts. a line. Resorts, Educational and other
classifications not mentioned, 12% cts. a line.
Death notices, help wanted and real estate,
10 cts. a line. Financial, 30 cts. a line. New
publications, automobiles and Sunday serv-
ices, 25 cts. a line, flat. Reading notices,
first page, $2 per nonpareil line; inside pages
other than editorial, $1.50 a line.
TRUTH — Every Thursday. Literary. Es-
tablished 1913. Truth Publishing Co., pub-
lishers. Subscription, $2 ; claimed average
circulation for year 1913, 10,000; 00
pages, 2 columns; length of columns, 9 in.;
width, 3% in. Cannot use matrices. Office, 433
Old South Building.
Advertising rates, 25 cts. a line, full page
(252 lines), $60; % page or Vi page, pro
rata; inside cover, $80; back cover page, $100.
UNIVERSALIST LEADER — Exery Sat-
urday. Universalist. Established 1819. Unl-
versalist Publishing House, publishers. Sub-
scription. $2; circulation — not given by pub-
lisher; 32 pages, 3 columns; length of col-
umns. 10 in.; width, 2% in. Office, 359 Boyls-
ton Street.
Advertising rates, agate, 10 cts. a line.
Reading notices, 25 cts. a line.
WATCHMAN-EXAMINER — Every Thurs-
day. Baptist. Established 1819. The Watch-
man-Examiner Publishing Co., publishers.
Subscription, $2.50; claimed average circula
tion for 1913, 15,000; 32 pages, 3 columns;
length of columns, 11 in.; width, 2% in.
Forms close Monday preceding. Office, Tre-
mont Temiile.
Advertising rates, per agate line, 25 cts.
WELLSPRING — Everv Saturday. Young
People. Established 1843. Pilgrim Press,
publishers. Subscrijition, 75 cts.; claimed aver-
age, circulation for year 1913, average 106,-
640; 8 pages, 4 columns; length of columns,
1414 in.; width, 2^/4 in. Office, Congrega-
tional House.
Advertising rates, 45 cts. a line;, 1,000
lines or more, on yearly contract, 40 cts. a
line. Readin,i notices, set solid, double dis-
play rate; leaded, trijjle price per count line.
For combination rate see — Philadelphia For-
ward also Presbyterians.
WHERE-TO-GO BUREAU — A travel and
resort deparment monthly in the following
magazines: Everybody's, Review of Reviews,
McClures, Scribners, The World's Work, Mun-
sey's and The Outing. Established 1906.
Where-To-Go Bureau (Inc.), proprietor;
claimed average circulation for year 1913,
2,500,000. Page 5 Vz by 8 inches; 3 columns.
1% in. wide. Do not use matrices. Forms
close one month in advance.
Advertising rates, nothing but hotel, camp,
transportation, tour, resort and sanitarium
copy accepted, $12 a line; 3 times, $10.80;
six times or 60 lines if used within year $10
a line.
NELSON CHESMAN & CO.'S RATE BOOK.
123
MASSACHUSETTS
WOMAN'S JOURNAL AND SUFFRAGE
NEWS — Every Saturday. Woman's Suffrage.
Established 1870. Woman's Journal Co., pub-
lishers. Subscription, $1; circulation — not
given by publisher; 8 pages, 5 columns;
length of columns, 171/2 in.; width, 21/8 in.
Can use matrices. Office, 58.5 Boylston Street.
Advertising rates, agate, 10 cts. a line.
WOMAN'S MISSIONARY FRIEND—
Monthly. Religious and Missionary. Estab-
lished 1869. Annie Q. Bailey, publisher. Sub-
scription, 50 cts.; claimed average circula-
tion for 1913, 47,000; 40 pages. 2 columns;
length of columns, 8 in.; width, 2% in. Forms
close first of preceding month. Office, 511
Boylston Street.
Advertising rates, agate, 20 cts. a line;
preferred position, 25 cts. a line. Reading
notices, 30 cts. per agate line; discounts,
three months, 10%; six months, 157o; one
year, 25%.
YOUTH'S COMPANION — Every Thursday.
Family and Literary. Established 1827. Perry
Mason Co., publishers. Subscription $2;
claimed average circulation for year 1913,
448,147; 12 to 24 pages. 4 columns; length
of columns, 14% in.; width, 2 3/16 in. Forms
close 20 days in advance of issue. Office,
201 Columbus Avenue.
Advertising rates, agate, $2.60 a line,
with a discount of 5% on 1, % % page, or
1,000 lines, within one year.
ZION'S HERALD — Every Wednesdav.
Methodist. Established 1823. Geo. E. Whita-
ker, publisher. Subscription, $2.50; circu-
lation— not given by publisher; 32 pages, 3
columns; length of columns, 11^4 in-; width,
2% in. Office, 581 Boylston Street.
Advertising rates, agate, 20 cts. a line;
with discounts of 10, 15 20, 25 or 33V37o on
100, 200, 300, 500 or 1,000 lines respect-
fully. Business notices, 30 cts. per line.
Reading notices, 40 cts. a line.
BROCKTON — Population 58,878. N. Y., N.
H. & H. R. R. 20 miles from Boston. The
center of a vast boot and shoe making in-
dustry, employing upwards of 25,000
hands; also manufactures shoemakers tools
and supi»lies. motorcycles, etc. Annual value
of manufactured uroducts, $45,972,388.00.
ENTERPRISE — Every evening except
Sunday, Independent. Established 1880. Al-
bert H. Fuller, publisher. Subscription, $5;
average circulation, for six months ending
April 1, 1914, 13,977*; 12 to 32 pages, 7 col-
umns; length of columns, 22 in.; width, 2Vs
in. Can use matrices.
Advertising rates, 40 cts. an inch; full
position, 50 cts. an inch, with a discount of
5 cts. an inch if copy is furnished two days
in advance, or 2 cts. an inch, for one day in
advance. Financial, 50 cts an inch. Medical,
50 cts. an inch. Classified, 30 words or less,
for 2 days or less, 25 cts.; 3 times or more,
10 cts. a day; 2 cts a line for more than 5
MASSACHUSETTS
lines. Displayed wants, 3 cts. a line each
time, for more than 5 lines; 5 lines or less, 2
times, 30 cts.; 3 times or more, 15 cts a day.
Reading notices, nonpareil, bottom of news
column, 15 cts. a line.
TIMES — Every evening except Sunday. In-
dependent. Established 1895. W. R. Bucha-
nan publisher. Subscription, $5; detailed
average circulation for year 1913. 12,772*;
12 to 24 pages, 7 columns; length of col-
umns, 21 in.; width, 2% in. Can use mat-
rices.
Advertising rates, agate, 3 Vi cts. a line, flat.
Reading notices, 25 cts. a count line.
CAMBRIDGE — Population 104,839. On
Charles River, 3 miles distant from Bos-
ton with which it is connected by steam
and street railroads and subway. Manu-
factures include steam pumps, boilers and
engines, soap, furniture, brick, pottery,
pianos and organs, automobiles, boots and
shoes, confectionery, books, etc. Seat of
Hardvard University, Massachusetts Insti-
tute of Technology and Radcliffe College.
Annual value of manufactured products
$48,000,000.00.
CHRONICLE — Every Saturday. Local. Es-
tablished 1846. Cambridge Chronicle Co., pub-
lishers. Subscription, $2.50; claimed average
circulation for year 1913, 5,761; 16 to 24
pages, 6 columns; length of columns, 19%
in.; width, 2% in.
Advertising rates, 30 cts. an inch. Read-
ing notices, 15 cts. a line.
PRINTING ART — Monthly. Graphic Arts.
Established 1903. The University Press Pub-
lishers. Subscription, $3; claimed average
circulation for year ending May 31, 1914,
5,500; 100 pages, 2 columns; length of col-
umns, 91,-4 in.; width, 3% in. Forms close
15th preceding month.
Advertising rates, Vs page, $15; % page,
$25; Vz page, $40; one page, $60. Discount
on 3 or more consecutive insertions.
PRINTING ART SUGGESTION BOOK —
Monthly (25th). Graphic Arts. Established
1908. The University Press, publishers. Sub-
scription, $1; claimed average circulation for
year ending May, 1914, 5,100; 60 pages,
size of inserts 91/4x121^ in. Can use mat-
rices. Forms close 10th of month of publica-
tion.
Advertising rates, only full page inserts
accepted, $60, with discounts on two or more
inserts.
EAST NORTHFIELD — On Central Vt. R. R.
Community devoted entirely to religion and
educational pursuits.
RECORD OP CHRISTIAN WORK — Month-
ly (5th). Interdenominational. Established
1881. W. R. Moody, editor and publisher.
Subscription, $1; claimed average circula-
tion for year 1913, 30,000; 96 pages, 2 col-
124
NELSON CHESMAN & CO.'S RATE BOOK.
MASSACHUSETTS
umns; length of columns, 8 in.; width, 2%
in. Forms close first of preceding month.
Advertising rates, 25 cts. per agate line;
per page, $50; Vs, V4, and V2 pages, pro rata.
Preferred position, 15% extra.
FALL EIVER — -Population 119,295. On
Mount Hope Bay, Taunton River and N.
Y., N. H. H. R. R. Regular steamers to N.
Y., Philadelphia, Providence, with large
domestic and foreign commerce. Has vast
water power; 113 mills, turning out 2,000
miles of cotton cloth per day, including fine
and coarse goods, ginghams and quilts, be-
sides spinning yarn and thread ; two large
print works having a capacity of 6,000,000
yards per week; also large granite quarries
within city limits. Weekly payroll of vari-
ous industries, $300,000.00. Has numerous
fine schools and other jiublic buildings. An-
nual value of manufactured products, $50,-
000,000.00. Bank clearings for 1913, $62,-
877,279.00.
GLOBE — Every evening except Sunday.
Democratic. Established 1885. Fall River
Daily Globe Publishing Co., publishers. Sub-
scription, $6; circulation — not given by pub-
lisher; 12 to 24 pages, 7 columns; length of
columns, 21 in.; width, 2% in. Can use
matrices.
Advertising rates, 90 cts. an inch; one
week, $3; one month, $10.40; three months,
$19.50; six months, $31.20; one year $46.80;
e. o. d., 2 2t. a. w. and 1 t. a. w. special
rates; 100 in., within one year, 50 cts. an
inch; 250 in., 45 cts. an inch; 500 in., 40 cts.
an inch; 1,000 in., 30 cts. an inch. Preferred
position, 12^ and 25% extra; last page,
331/3% extra. Classified, 1/2 ct. a word (mini-
mum charge, 25 cts.). Nonpareil reading no-
tices, 25 cts. a line.
HERALD — Every evening except Sunday.
Independent. Established 1871. Herald Pub-
lishing Co., publishers. Subscription, $6;
claimed average circulation for year 1913,
8,300; 12 to 24 pages, 7 columns; length of
columns, 21 V^ in.; width, 2]/^ in. Can use
matrices.
Advertising rates, agate, 2 cts. a line; full
position, 2% cts.; outside pages, 4 cts. Classi-
fied, i/ic. per word.
NEWS — Every evening except Sunday. Re-
publican. Established 1845. Almy & Milne,
publishers. Subscription, $6 ; sworn average
circulation for six months prior to October,
1913, 7,500* net paid; 8 to 12 pages, 8_ col-
umns; length of columns, 22% in.; width,
2Vs in. Can use matrices.
Advertising rates, nonpareil, 100 in. in
three months, 45 cts. an inch; 250 in., 40
cts.; 500 in., 30 cts.; 1,000 in., 25 cts.; com-
position, 10 cts. an inch additional. Reading
notices, 20 cts. a line.
MASSACHUSETTS
riTCHBUBG — Population 37,826. On Nashua
River and 2 railroads. Granite quarries in
vicinity. Industies include the manufacture
of steam engines, foundry and machine
shop products, machine knives, saws, fire-
arms, bicycles, paper, silk, woolen and cot-
ton goods, moveable wooden toys. An-
nual value of manufactured products, $23,-
252,000.00. Banks clearings during 1913,
$75,000,000.00.
RAIVAAJA — Daily except Sunday. Finnish.
Socialistic. Established 1905. Raivaaja Pub-
lishing Co., publishers. Subscription, $3.50;
claimed average circulation for year 1912,
9,000; 8 pages, 7 columns; length of columns,
20 in.; width, 2% in.
Advertising rates, 40 cts. an inch. Reading
notices, 10 cts. a line.
SENTINEL — Every evening except Sunday.
Republican. Established 1873. Sentinel
Printing Co., publishers. Subscription, $5;
sworn average circulation for year 1913, 5,-
220* net; 8 to 32 pages, 7 columns; length
of columns, 21 in.; width, 2% in. Can use
matrices.
Advertising rates, 50 cts. an inch first in-
sertion; 25 cts. for additional insertions; 100
in. within one year, 28 cts.; 250 in., 24 cts.;
500 in., 20 cts.; 750 in. 18 cts; 1,000 in., 17
cts. an inch, 10% less for electrotyped mat-
ter. Reading notices, 15 cts. per line for first
insertion; 10 cts. for subsequent insertions.
Classified (25 cts. minimum), 2 cts. per line.
GLOUCESTER— Population 24,398. On South
side of C. Ann Peninsula, Boston & Maine
R. R. Regarded as an excellent summer re-
sort; has the largest fishery interests in
America, employing more than 6.000 men in
haddock, halibut, cod and mackerel fisheries.
Also imiiorts largely coal, salt, lumber. Lead-
ing industries, ship building, oil, clothing,
anchors, fish glue, granite of an excellent
quality quarried in vicinity. Annual value
of manufactured products,' $10,400,000.00.
TIMES — Every evening except Sunday. In-
dependent. Established 1888. Gloucester Times
Co., publishers. Subscription, $3.50; sworn
average circulation for year 1913, 7.024* net
]iaid; 8 to 12 pages, 7 columns; length of
columns, 20 in.; width 2% in.
Advertising rates, 50 cts. an inch, 35 cts.
an inch subsequent insertions; last page, 75
cts. an inch; subsequent insertions, 50 cts.;
first page, $1 an inch; 50 cts. subseqiiently.
Open space, within one year, 100 in.; 30 cts.
an inch; 300 in., 27 cts.; 500 in., 24 cts.;
750 in., 21 cts.; 1,000 in. or more. 20 cts.
an inch. Classified 25 cts. for 4 lines (28
words), first time; 10 cts. each time after
up to one week, then 50 cts. a week.. Read-
ing notices, minion measure, 15 cts. a line;
telegraphic readers, 25 cts. a line.
GREENFIELD — Population 10,427. On Gon-
nectifut River and Fitchburg Division of
Boston & Maine R. R. We have the largest
tap and die manufactures in the world.
Other manufacture interests are children's
carriages, silverware, cutlery, edge tools
NELSON CHESMAN & CO.'S RATE BOOK.
125
MASSACHUSETTS
and pocket books. Annual value of manu-
factured products, estimated, $3,000,000.00.
GAZETTE AND COURIER — Every Satur-
day. Republican. Established 1792. E. A.
Hall Publishing Co., proprietors. Subscrip-
tion, $2; claimed average circulation for
1913, 5,000: 12 page.s. 7 columns; length of
columns, 20% in.; width, 2i/^ in.
Advertising rates, $1 an inch; one month,
$2.50; three months, $5; six months, $7.50;
one year, $12.
HAVEEHILL — Population 44,115. On Mer-
rimac River, Boston & Maine R. R.; 33
miles from Boston. Industries include hats,
boxboard, flannel, bricks, boot and shoe
manufacturing largely engaged in, employ-
ing more than 10,000 persons. Annual value
of manufactured products, $43,000,000.00.
GAZETTE — Every evening except Sunday.
Independent Republican. Established 1798.
Haverhill Gazette Co., publishers. Subscrip-
tion, $6; sworn detailed average circulation
for year 1913, 11,271*; 12 to 24 pages, 7
columns; length of columns, 20 in.; width,
2% in. Can use matrices.
Advertising rates, 75 cts. an inch; one
week, $2; one month, $5.40; three months,
$13.50; six months, $24; one year, $42. Open
space within one year, 200 in., 28 cts. an
inch; 500 in., 26 cts.; 1,000 in. or more, 24
cts. E. O. D., % of daily rates; twice a week,
_%. Position, 121/^ and 25% extra. Read-
ing notices, 15 cts. a line; two or three in-
sertions, 12 1^ cts.; more than three times, 10
cts. per line. Classified, 5 lines or less, 30
cts.; three times, 50 cts.; one week, 75 ctg.
RECORD — Every Thursday and Sunday.
Established 1902. Record Publishing Co.
(Inc). publishers. Subscription, Sunday,
$1.50; Thursday, $1; claimed circulation for
year 1913, Thursday edition, 7.000; Sunday,
15,656; 8 pages, 7 columns; length of col-
umns, 23 V^ in.; width 2% in. Can use mat-
rices.
Advertising rates, transient. Sunday, 65
cts.; Thursday, 35 cts. an inch; commercial,
Sunday, 40 cts.; Thursday, 25 cts. an inch
on contracts of one month, or longer. Read-
ing notices, Sunday, 20 cts.; Thursday, 15
cts. a line. Classified, Sunday or Thursday,
5 cts. a line (minimum, 5 lines).
HOLYOKE — Population 57,730. On Connecti-
cut River, 2 railroads. Has immense water
power. Biggest producing center in the
U. S. of envelopes and fine writing papers
and blank books. Manufactures paper,
cotton and woolen goods extensively, silks,
thread, boilers, machinery and wire; to-
bacco grown to some extent in the locality.
Annual values of manufactured products
$40,097,000.00. Bank clearings during 1913,
$35,619,757.27.
MASSACHUSETTS
$1 ; claimed net average circulation for year
1913, 6,000.
Advertising rates, 50 cts. an inch; 100 in.,
42 cts.; 250 in., 32 cts.; 500 in., 25 cts.;
1,000 in., or more, 20 cts. an inch. Special
positions, 15 and 25% additional.
HEALTH MAGAZINE— Monthly (10th of
month preceding). Physical (Culture and Hy-
gienics. Established 1850. Health Magazine
Co., publishers. Subscription, $1; claimed av-
erage circulation for year 1913, 20,000; 24
pages, 3 columns; length of columns, 11% in.;
width, 2% in. Cannot use matrices. Forms
close first of preceding month of issue.
Advertising rates, 29 cts. a line; 224 or
more lines, 27 cts. a line. Full page (510
lines), $120.00; second or third cover, 2
colors, $130; fourth cover, 2 colors, $160.
NAUTILUS — Monthly (21st). New Thought
Established 1898. Elizabeth Towne, publisher.
Subscription, $1.50; claimed average circu-
lation for year, ending May 1914, 43,000; 80
pages, 2 columns; length of columns, 8 in.;
width, 2% in. Forms close 6th of preceding
month.
Advertising rates, V2 inch, minimum, $4.15;
one inch, $7.50; V4. page, $27; V2 page, $50;
one page, $90; outside back cover page (2
colors), $120; inside front cover (2 colors),
$110; inside back cover (2 colors), $100.
TELEGRAM — Every evening except Sun-
day. Independently Democratic. Established
1898. Holyoke Telegram Publishing Co.,
publishers. Subscription, $3; circulation —
not given by publisher; 8 to 16 pages, 7 col-
umns; length of columns, 21% in.; width,
2% in. Can use matrices.
Advertising rates, 75 cts. an inch; one
week, $2; one month, $4.50; three months,
$12; six months, $20; one year, $35; 200
in., 30 cts.; 500 in., 25 cts.; 1,000 in., 22
cts. an inch. Classified, Ic. a word; e. 0. d.,
% of daily rate; preferred positions, 12 1^ and
25% extra. Reading notices, brevier, 15 cts.
a line; by the week, 10 cts.; by the month,
6 cts.
ARTISAN — Every Friday. Labor. The Arti-
san Publishing Co., publishers. Subscription,
TRANSCRIPT — Every evening except Sun-
day. Progressive. Transcript Publishing Co.,
publishers. Established 1882. Subscription,
$3 ; sworn average circulation for year 1913.
9,595*; 8 to 24 pages. 7 columns; length of
columns, 21 V^ in.; width, 2% in. Can uto
matrices.
Advertising rates, nonpareil, $1 an inch;
one week, $2.50; one month, $6.50; three
months, $14.70; six months, $27; one year,
$45; e. o. d., % of daily rate; ^^ inch adver-
tisements, % of inch rate. Open space, with-
in one year, 100 in., 37% cts. an inch; 250
in., 3114 cts.; 500 in., 25 cts.; 1,000 in. or
more, 22% cts.; set advertisements in full
position, 100 in., 40 cts. an inch, with dis-
count on 250 in. and over. Classified, 1% cts.
a word first time; Ic. after; reading notices,
10 cts. a line; telegraphic or pure readers,
25 cts. per count line.
126
NELSON CHESMAN & CO.'S RATE BOOK.
MASSACHUSETTS
LAWRENCE — Population 85,892. On Merri-
mac River. Boston and Maine R. R. Has
immense water power; extensive worsted
and woolen mills, foundry and machine
shops, paper mills and very large cotton
mills.
AMERICAN — Every evening except Sun-
day, and SUN, every morning, including SUN-
DAY. Republican-Independent. Established
1861. American Sun Publishing Co., pub-
lishers. Subscription, daily, $3; Sunday,
50 cts.; claimed average circulation for year
1913, Sun, 5,650; American, 7,180; Sunday,
11,767; 8 to 16 pages, 7 columns; length of
columns, 20^ in.; width, iVs in.
Advertising rates, morning or evening, 50
cts. an inch; 2 times, 30 cts.; 3 times 25
cts.; 1,000 in., within one year, American, 20
cts.; Sun, 15 cts. an inch. Combination, 75
cts.; 2 times, 50 cts.; 3 times, 40 cts., or
1,000 in., within one year, 30 cts. an inch.
Position, 10 and 25% extra. Sunday Sun,
flat rate of 50 cts. per inch. Reading notices,
morning and evening, or Sunday, 20 cts. a
line. Classified, morning and evening, or Sun-
day, Ic. a word.
EAGLE — See Tribune.
SUN — See American.
MASSACHUSETTS
TELEGRAM — Every evening except Sun-
day. Republican. Established 1884. Kim-
ball G. Colby, publisher. Subscription, $3 ;
sworn average circulation for si-x months end-
ing May 1914, 8,298* net paid; 8 to 24 paees,
7 columns; length of columns, 20 in.; width,
2ya in.
Advertising rates, one inch, one time. 75
cts.; one week, $2.50; one month. $6; three
months, $15.; six months, $24; 100 in. to be
used within one year, 40 cts.; 250 in., 30
cts.; 500 in., 25 cts.; 1,000 in., 22% cts. an
inch. Position, 12 1/^ and 25% extra. Class-
ified, Ic. a word for three insertions; 1% cts.
for six insertions; 6 cts. a word for one month
Reading notices, 20 cts. per count line; 500
lines, 12 cts.; 1,000 lines, 10 cts. a line.
TRIBUNE — Every evening except Sunday,
EAGLE, every morning except Sunday. Demo-
cratic. Estabiished 1890. Hildreth & Rogers
Co.. publishers. Sworn average circulation.
Tribune, and Eagle for year ending March.
1914, 11,408* net paid; 8 to 24 pages, 7 col-
umns; length of columns, 221/^ in.; width,
2% in. Can use matrices.
Advertising rates. Tribune, and Eagle, com-
bined, agate, 4 cts. a line; 2,000 lines, 3
cts; 3,000 lines, 2V2 cts.; 5,000 lines, or
more, 2 cts. a line; books, magazines, etc.. 2
cts. a line, flat. Position 10 and 25% ; first
page, 100% extra. Reading notices, 10 cts.
per count line; first page, 20 cts. a line.
Classified, Ic. a word (minimum charge, 25
cts.); by the week, 2 cts. a word; by the
month, 8 cts. a word.
LOWEIiL — Population 106,294. On Merrimac
River. 2 railroads. Has immense water
power; production of cotton goods largest
in the U. S., this industry employing more
than 35,000 people; also has woolen and
hosiery mills, carpet mills, bunting and
several shoe factories and large foundry
and machine shops. Annual value of man-
ufactured products, $60,860,000.00. Bank
capital and surplus, $2,186,700.00.
COURIER-CITIZEN — Every morning and
evening except Sunday. Non-partisan. Es-
tablished 1845. Courier-Citizen Co., publish-
ers. Sworn average circulation for six months
prior to April 1914, 16,185* net paid; 10 to
20 pages, 7 columns; length of columns, 21
in.; width, 2% in. Can use matrices.
Advertising rates, 3 cts. a line each inser-
tion; editorial page, 3% cts.; last page, 4
cts.; first page, 8 cts. a line. Reading no-
tices, 20 cts. a line. Classified (small dis-
plav allowed), V2e. a word (minimum charge,
25 cts,).
ETOILE — Everv evening except Sunday.
French-Republican. Established 18 9 3.
L'Etoile Publishing Co., publishers. Subscrip-
tion, $3 ; claimed average circulation for six
months ending -Tune, 1914, 5,100; 8 pages, 7
columns; length of columns, 20 in.; width,
2% in. Can use matrices.
Advertising rates, 25 cts. an inch; 1,500
in. within one year, 15 cts. an in.
SUN — Every evening except Sunday. Demo-
cratic. Established 1878. John H. Harring-
ton, publisher. Subscription, $3 ; circulation
not given by publisher; 8 to 24 pages, 7 col-
umns; length of columns, 20 in.; width, 2Vs
in. Can use matrices.
Advertising rates, agate, 3 cts. a line; last
page, 5 cts.; first page, 8 cts.; preferred posi-
tion, 10 and 25% extra. Reading notices,
20 cts. per count line. Imitation readers, sep-
arated by rule from news matter, 50% above
display rate. Classified, VzC- a word (mini-
mum charge, 25 cts.).
TELEGRAM — Every Sunday morning. In-
dependent. Established 1898. D. A. Long,
publisher. Subscription, $1.50; detailed aver-
age circulation for year ending April 30. 1914,
17,487*; 16 to 32 pages, 8 columns; length
of columns, 22 in.; width, 2% in-
Advertising rates, agate, 3 cts. a line; posi-
tion, 25%; first page, 100% extra. Reading
notices, 20 cts. a line. Classified, Ic. a word.
LYNN — Population 89,336. On Massachusetts
Bay. 2 railroads. Is the shopping center of
a population of more than 200.000. Most
extensive business in leather and morocco;
biggest manufactiiring center in the U. S.
for ladies' and children's shoes — more than
18,000 people are employed in this industry
alone — last, cut sole and button hole fact-
ories; manufacture of machinery and a
great many other thriving industries. More
than 12,000 hands employed at General
Electric Co,'s works. Annual value of man-
ufactured products, $75,000,000.00.
NELSON CHESMAN & CO.'S RATE BOOK.
127
MASSACHUSETTS
ITEM — Every evening except Sunday. Re-
publican. Established 1876. Hastings & Sons
Publishing Co., publishers. Subscription, $6;
sworn average circulation for .six months prior
to April, 1914, 13.209* net paid; 15,4,54*
gross; 12 to 20 pages, 8 columns; length of
columns, 22 in.; width, 2rV in. Can use
matrices.
Advertising rates, $1.20 an inch; each sub-
sequent insertion, 80 cts.; one month, 50
cts.; three months, 40 cts.; six months, 36
cts.; one year, 30 cts. an inch. Open space,
■within one vear, 100 in., 75 cts. an inch;
200 in., 65 cts.; 300 in., 55 cts.; 500 in., 50
cts.; 1,000 in., 42 cts. an inch. Preferred
position 10 and 25% extra. Classified, 10
cts. a line; 3 times, 20 cts.; subsequent inser-
tions, 2 cts. a line. Reading notices, 30 cts.
per count line; first page, 60 cts.
NEWS — Every evening except Sunday. In-
dependent Republican. Established 1897. bynn
Evening News Co., publishers. Subscrip-
tion, $3; circulation — not given by publisher;
10 pages, 7 columns; length of columns, 20
in.: width, 2Vs in. Can use matrices.
Advertising rates, 75 cts. an inch; 100 in.
within one year, 50 cts.; 300 in.; 42 cts.; 500
in., 32 cts.; 750 in., 29 cts.; 1,000 in., 25
cts. an inch. Preferred position 15, 25, 50
or first page, 100% extra. Reading notices,
15 cts. a line. Clasified, 4 cts. a line.
TELEG-RAM-^Every evening except Sunday
and SUNDAY morning. Independent. Estab-
lished 1912. The Lynn Telegram (Inc.), pub-
lishers. Subscription, $3.50: circu'ation — not
given by publisher: 12 to 24 pages; 7 co'-
umns; length of columns, 20 in.; width, 2Ve
in. Can use matrices.
Advertising rates, agate, 4 cts. a line; on
yearly contract, 2,000 lines, 3 cts.; 5,000
lines, 214 cts.; 7,500 lines or more 2 cts. a
line. Guaranteed position, any specified other
than back or front page, 25% extra. Front
or back (editorial) pages, 100% extra. Read-
ing notices, 15 cts. a line. Classified, 5
lines or less, 25 cts. a line, over five lines,
1 ct. per word.
MALDEN — Population 44,404. On Boston and
Maine R. R., 5 miles distant from Boston.
Extensive business in emery paper, sand
paper, cords, tassels, rubber boots and
shoes, leather lasts and boot trees.
NEWS — Every evening except Sunday. Re-
publican. Established 1892. F. A. Bayrd, pub-
lisher. Subscription, $3 ; claimed average cir-
culation for year 1913. 7.288; 4 to 8 paees,
7 columns; length of columns, 20 ^^ in.;
width, 2V8 in.
Advertising rates, 60 cts. an inch; two
times, 90 cts.; three times. $1.20; one week,
$1.80; one month, $4.80; three months,
$12.80; six months. $24.20; one year. $4 2 20,
or 1,000 in. within one year, 20 cts. an inch;
e. o. d., % of daily rate.
MASSACHUSETTS
N. H. & H. R. R. Port of entry with
fine harbor: coal distributing center. Leads
the United States in the production of fine
yarn and cloth, there being 67 cotton mills
employing 35,000 operatives. Industries al-
so include factories manufacturing shoes,
silverware, jiaper, soap, candle, glass, iron,
sash and door, screws, leather, copper, iron,
age, sperm and whale oil, carriage, chair,
also silk and woolen mills and glass cutting
establishments. Annual value of manufac-
tured products, $50,000,000.00. Savings
bank deposits during 1913, $29,227,056.00.
MERCURY — See Standard.
STANDARD — Every evening and Sunday.
MERCURY, every morning except Sunday.
Republican. Established 1850. E. Anthony
& Sons (Incorporated), publishers. Stand-
ard. Mercury Publishing Co., publishers,
Merciiry. Subscription, daily, Standard or
Mercury, $6; Sunday, $1.50; sworn detailed
average circulation for year 1913, daily
Standard and Mercury combined, 20,324* net;
Sunday Standard, 13,839* net; Standard, 12
to 24 pages; Mercury, 8 to 24 pages, 7 col-
umns; length of columns, 21 in.; width,
. 2 Vs in. Can use matrices.
Advertising rates, agate, for Standard and
Mercury, combined, or Sunday edition, 3 cts.
a line; "full position, 4 and 4:V2 cts. a line;
outside or editorial pages, 6 cts. a line.
Reading notices, 40 cts. a count line. Classi-
fied, Standard only, Ic. a word; 5 cts. a word,
1 week, daily and Sunday.
TIMES — Every evening except Sunday, and
SUNDAY MORNING. Independent. Estab-
lished 1902. Charles G. Wood, editor and
nublisher. Subscription, daily, $6; Sunday,
SI. 50; circulation — not given by publisher;
daily, 16 pages; Sunday, 20 pages, 7 columns:
length of columns, 20 in.; width, 2% in. Can
use matrices.
Advertising rates, daily .or Sunday, 30 cts.
an inch. 100 in., on yearly contract, 25 cts.;
200 in., 24 cts.; 300 in., 23 cts.; 400 in..
22 cts.; 500 in., 20 cts.; 1,000 in., 18 ctal.
an inch. Full position, 25% extra. Reading
notices, 15 cts. a line. Classified, i/^c. a word.
ITEWBURYPORT — Population 14,949. On
Merrimac River. Boston & Maine R. R.
Port of entry with excellent coast com-
merce. Industries include ship, manufac-
ture of boots and shoes, celluloid goods,
silverware, brushes, combs, cordage, bricks
and tile, machinery, carriages, cotton and
wooden goods.
NEW BEDFORD — Population 96,652. O n
Buzzard's Bay, Acushuet River and N. Y.
NEWS — Every evening except Sunday. In-
dependent. Established 1877. News Pub-
lishing Co. (Inc.), publishers. Subscription,
$3; sworn detailed average circulation for
year, 1913, 5,701* net paid; or 6,585 gross;
6 to 14 pages, 7 columns; length of columns,
20 in.; width, 2% in.
Advertising rates, $1 an inch; 100 in.,
within one year, 25 cts.; 300 in., 22'/^ cts.;
128
NELSON CHESMAN & CO.'S RATE BOOK.
MASSACHUSETTS
500 in., 2114 cts.; 750 in., 20 cts.; 1,000 in.;
18% cts. an inch. Preferred position, 15. 25
or 50% extra. Classified, 4 lines, one time,
25 cts.; subsequent insertions, 5 cts. a line
per time, accepted only in multiples of 4 lines.
Reading notices, nonpareil, 10 cts. a line, first
time; 6 cts. after.
NORTH ADAMS — Population 22,019. 2 rail-
roads. Manufactures cotton, print and
woolen goods extensively as well as shoes.
TRANSCRIPT — Every evening except Sun-
day. Republican. Established 1895. A. W.
Hardman, publisher. Subscription, $6 ;
sworn average circulation for six months prior
to April 1914, 5,807* net; 8 pages, 7 or 8
columns; length of columns, 21 in.; width,
2Va in. Can use matrices.
Advertising rates, 50 cts. an inch; re-
peats, 35 cts.; ten or more insertions, 30
cts.; on yearly contracts, 50 in., 25 cts.; 100
in., 22 cts.; 200 in., 20 cts.; 300 in., 18 cts.;
500 in., 16% cts. an inch. Preferred posi-
tion, 15 and 25% extra. Reading notices,
10 cts. a line. Classified, Ic. per word for
three insertions.
NORTHAMPTON — Population 19,431. On
three railroads, near Connecticut River.
Extensive manufactures of cutlery, baskets,
sewing silks, satins, silk hosiery, etc. Flor-
ence and Leeds both within the city limits
and the locations of Smith College for
Young Ladies, State Lunatic Asylum and
Clarke Institute for Mutes.
GAZETTE — Every evening except Sunday.
Independent Republican. Established 1890.
Henry S. Gere & Sons, publishers. Subscrip-
tion, $5 ; sworn average circulation for six
months prior to April 1914, 5,395* net paid;
10 to 16 pages, 7 columns; length of columns,
20 in.; width, 2% in. Can use matrices.
Advertising rates, 50 cts. an inch; 100 in.
within one year, 30 cts.; 250 in., 25 cts.;
500 in., 20 cts.; 1,000 in., 18 cts. an inch.
Reading notices, 10 cts. per count line; tele-
graphic or pure reading, 20 cts. per count
line; headline counts double. Classified, 4
lines (28 words), 25 cts.; 2 times, 35 cts.;
3 times, 40 cts.; 6 times, 50 cts.; 1 month,
|2 ; 5 cts. for each additional line.
PITTSFIELD — Population 32,121. On Hous-
atonic River. 2 railroads. Engaged ex-
tensively in the manufacture of cotton and
woolen goods, electrical machinery, knit
goods, paper and machinery. Annual value
of manufactured products, approximate,
$15,215,202.00. Bank clearings during
1913, approximately, $54,000,000.00.
EAGLE — Every evening except Sunday and
Wednesday, and WEEKLY, Wednesdays. Re-
publican. Established 1789. K. B. Miller,
publisher. Subscription, daily, $6; weekly,
$1 ; sworn detailed average circulation for
year 1913, daily, 12,475*; weekly, 13,572*;
daily, 12 pages or more; weekly, 16 to 24
MASSACHUSETTS
pages, 7 columns; length of columns, 22 in.;
width, 2% in. The weekly is Wednesday
edition of the daily, enlarged.
Advertising rates, daily, 50 cts. an inch;
30 in.; 43 cts.; 50 in., 39 cts.; 100 in.; 32
cts.; 250 in.; 29 cts.; 500 in.; 25 cts.;
500 in. or more, 22 cts. an inch. Weekly,
100 in., 32 cts. an inch; 100 to 250 in., 29
cts.; 250 in. or more, 26 cts. an inch. Pre-
ferred position, 10 and 25% extra. Reading
notices, 10 cts. a line; telegraphic readers,
35 cts. per count line. Classified, Ic. a word
(minimum charge, 25 cts.).
SALEM — Population 43,697. On Atlantic
Sea Coast. Boston & Maine R. R. Port
of entry with very large coasting trade,
more particularly in the importation of
coal, lumber etc.. Manufactures extensively
boots and shoes, leather and cotton goods,
toys and machinery. Peabody Academy of
Science, East India Marine Hall, and Essex
Institute located here. Annual value of
manufactured products, $16,000,000.00.
BLACK CAT — Monthly. Literary. Estab-
lished 1895. The Short Story Publishing
Co., publishers. Subscription. $1; circulation
— -not given by publisher; 48 to 56 pages, 2
advertising columns; length of columns, 8 in.;
width, 2% in. Forms close 20th of second
preceding month.
Advertising rates, agate, 30 cts. a line: full
page $60; % or % page pro rata; second or
third cover, $75; back cover, $100. Classi-
fied, 3 cts. a line.
LITTLE FOLKS— Monthly. Juvenile. Es-
tablished 1897. S. E. Cassino Co., publish-
ers. Subscription, $1; detailed average cir-
culation for year ending July 1913, 114,286*;
48 to 62 pages, 2 columns; length of columns,
8 in.; width, 2 1/4 in. Forms close first of
preceding month.
Advertising rates, agate, 50 cts. a line; one
page, $110; V4, and V2 pages, pro rata.
NEWS — Every evening except Sunday. Re-
publican. Established 1880. Salem News
Publishing Co., publishers. Subscription, $3;
sworn detailed average circulation for year
1913, 19,498*; 8 to 10 pages, 8 columns;
length of columns, 22^4 in.; width, 2 in. Can
use matrices.
Advertising rates, nonpareil, per inch, one
time, $1; one week, $3.50; one month,
$10.50; three months, $24; six months, $39.
Reading notices, 15 cts. a line. Classified,
24 words or less, 25 cts. each insertion.
SOMERVILLE — Population 77,236. On Bos-
ton & Maine R. R., 2 miles distant from
iBoston. Has iron foundries, tube and jew-
elery works, tanneries and meat packing
houses. Value of stock and material used,
$32,935,867.00. Annual payroll of $3,098,-
990.00
JOURNAL — Every Friday. Independent
Republican. Established 1870. J. O. Hay-
NELSON CHESMAN & CO.'S RATE BOOK.
129
MASSACHUSETTS
den, publisher. Subscription, $2; circula-
tion— not given by publisher; 12 pages, 6
columns; length of columns, 21 14 in.; width,
2% in.
Advertising rates, 1 inch, one time $1;
one month, $2.50; three months, $5; si-x
months, $9; one year, $15. Reading notices,
15 and 25 cts. a line.
SPRINGFIELD — Population 88,926. On
Connecticut River. 4 railroads. Has good
water power; industries include the manu-
facture of firearms, fine papers and envel-
opes, automobiles, games, kindergarten sup-
plies, machinery, cotton and woolen goods
and railroad car works. Amount expended
on new buildings and alterations during
1913, $5,047,465.00. Annual volume of
manufactured nroducts, $40,000,000.00.
Bank clearings during 1913, $140,316,-
053.35.
CANDLESTICK MAGAZINE — Monthly
(25th.). Literary-Home. Established 1910.
The Candlestick Pub. Co., publishers. Sub-
scription $1. Sworn average circulation for
six months ending May 1914, 105,000*; 36
pages, 4 columns, length of columns 13 14, in.;
width, 2% in. Cannot use matrices. Forms
close 25 days in advance. Office, Kelsey Bldg.
Advertising rates, agate, 50 cts. a line.
See advertisement on page 518.
CURRENT EVENTS — Every Friday during
School year. Educational. Established 1902.
Educational Press Co., publishers. Subscrip-
tion, 40 cts.; circulation — not given by pub-
lisher; 4 pages, 4 columns; length of col-
umns, 11 in.; width, 2 in. Cannot use mat-
rices. Forms close Friday. Office, Myrick
Building.
Advertising rates, $2.50 a line, flat.
FARM AND HOME — Semi-Monthly. Two —
Eastern and Western — editions. Agricultural.
Established 1880. Phelps Publishing Co., pub-
lishers. Subscription, 50 cts.; sworn detailed
average circulation for year 1913, 601,938*;
24 pages, 4 columns ; length of columns,
13 11/14 in.; width, 2% in. Forms close 1st
and 15th of the month for issues 15th and 1st,
respectively; issues Eastern and Western edi-
tions.
Advertising rates, per line, agate, for West-
ern edition, $1.50; Eastern edition, $1.20;
both combined, $2.50 a line. Reading no-
tices. Western edition, $3; Eastern edition,
$2.50, or $.5 for both. For National Farm
Power combination, see American Agricul-
turist, New York City.
HOMESTEAD — Every Monday, Wednesday
and Saturday. Society and Family. Estab-
lished 1878. Springfield Homestead News-
paper Co., publishers. Subscription, $4;
MASSACHUSETTS
claimed average circulation for year 1913, 7,-
900; 16, 20 and 24 pages, 6 columns; length
of columns, 20 in.; width, 2% in.
Advertising rates, agate, 10 cts. a line;
250 lines, 8 cts.; 500 lines, 7 cts.; 1,000 lines,
5 cts. a line.
KINDEGARTEN REVIEW — Monthly (15th
except July and August), Home and School
education. * Established 1893. Milton Bradley
Co., publishers. Subscription, $1.25; circula-
tion— not given by publisher: 132 pages, 2
columns : length of columns, 7^2 in.: width,
2V4 in. Cannot use matrices. Forms close 5th
of month preceding. Office, 43 Cross Street.
Advertising rates, agate, 15 cts. a line;
full page, (2i0 lines), $30; Vz page, $15; Vi
page, $7.95.
NEW ENGLAND HOMESTEAD — (New
England States edition of Orange Judd Week-
lies, New York) — Every Saturday. Farm and
Family. Established 1867. Orange Judd Co.,
publishers. Subscription, $1; sworn average
circulation for year 1913, 56,864*; 24 to 32
pages, 4 columns; length of columns, 13 11/14
in.; width, 2i/e in. Forms close one week in
advance.
Advertising rates, 40 cts. a line; preferred
position, 15 and 25% extra. Reading notices,
80 cts. a line. For combination rate on
Orange Judd Weeklies, including New Eng-
land Homestead, American Agriculturist (New
York), Orange Judd Farmer (Chicago).
Southern Farming (Atlanta) and Northwest
Farmstead (Minneapolis), see American Agri-
culturist, New York City.
NEWS — -Every evening except Sunday.
Democratic. Established 1880. Daily News
Publishing Co., publishers. Subscription,
$3.50; sworn average circulation for year end-
ing March 31, 1914, 12,632*; 10 to 32 pages,
7 columns; length of columns, 20 in.; width,
2% in. Can use matrices.
Advertising rates, agate, 4% cts. a line; 2,-
000 lines, within one year, 3 cts. a line;
5,000 lines, 21^ cts. a line; 10,000 lines, or
more, 2 1/7 cts. a line. Preferred position, 10
and 25% extra. Classified, 5 cts. a line.
Reading notices, 15 cts. a line.
REPUBLICAN — Every morning including
SUNDAY, and WEEKLY, Thursday. Inde-
pendent. Established 1824. Samuel Bowles,
publisher. Subscription, daily, $8; Sunday,
$2 ; weekly, $1 ; claimed average circulation
for year 1913, daily, 17,008; Sunday, 18,463;
weekly, 4,833; daily, 16 to 22 pages, Sun-
day, 36 pages; weekly, 16 pages; daily. Sun-
day or weekly, 7 columns; length of col-
umns, 20% in.; width, 2% in.
Advertising rates, nonpareil, daily, Sun-
day or weekly, display, 10 cts. a line; 13
times within one year, 90 cts. an inch; 26
times, 72 cts.; 52 times, 63 cts.; 104 times.
Our four staffs of men are skilled in the merchandising and advertising
conditions peculiar to their geographical section.
130
NELSON CHESMAN & CO.'S RATE BOOK.
MASSACHUSETTS
54 cts.; 156 times, 45 cts. an inch. Open
space, within one year, 200 in., 90 cts. an
inch; 400 in., 85 cts.; 600 in., 80 cts.; 800
in., 75 cts.; 1,000 in., 70 cts.; 1,200 in., 65
cts.; 1,500 in., 60 cts. an inch. Special posi-
tions, 20, 33% or 50% extra. Classified,^ 5
cts. per nonpareil line (6 words to line), with
discount for 26 or more insertions. Reading
notices, 15 cts. a line.
UNION — Every mormng including SUN-
DAY, and every evening except Sunday. Re-
publican. Established 1864. J. D. _ Plum-
mer, publisher. Subscription, morning or
evening, $6; (Sunday, $2.50): sworn aver-
age circulation for six months ending February
1914, daily, 29,609*; Sunday, 18,858* ; daily,
14 to 24 pages; Sunday, 28 to 40 pages, 7
columns; length of columns, 21^ in.; width,
2% in. Can use matrices.
Advertising rates, agate, daily, per line,
one time, 10 cts.; three times, 9V2 cts.; six
times, 9 cts.; one month, not including Sun-
day, 7 cts; 6 months or more, 5 cts. a line,
per time. Open space within one year, 1,000
lines, 8 cts. a line; 2,000 lines, 7J^ cts.;
3,000 lines, 7 cts.; 5.000 lines, 61/^ cts.; 10,-
000 lines, or more, 6 cts. a line. Positions,
10 and 25% extra. Reading notices, non-
pareil, 15 cts. a line; leaded nonpareil, 20
cts.; solid minion, 40 cts. Sunday display,
per line, one time, 6 cts.; three months, 5V^
cts.; six months, 5 cts.; one year, 4 cts. a
linp.
See advertisement on page 442.
TAUNTON — Population 34,259. In the geo-
graphical center of Bristol County, on Taun-
ton River, and is the junction point for the
New York, New Haven & Hartford R. R.,
divisions running east, west, north and
south; also machine shope are located here.
An important manufacturing center, includ-
ing cotton mills, foundries, brick and tile,
nail and tack and copper works; shoe but-
ton, solid silver britannia ware, silver plate
ware and jewelry factories. Bristol Acad-
emy and a State Lunatic Asylum are lo-
cated here. Annual value of manufactured
products exceeding $16,000,000.00.
GAZETTE — Every evening except Sunday.
Republican. Established 1848. Wm. Reed
Sons Co., editors and publishers. Subscrip-
tion $6; claimed average circulation for year
1913, 5,812 net; 8 to 16 pages, 7 columns;
length of columns, 22 in.; width, 2i's in. Can
use matrices.
Advertising rates, first insertion, 75 cts. an
inch ; each subsequent insertion, 25 cts. an
inch; on yearly contracts, 100 in., 30 cts.; 250
in., 25 cts.; 500 in., or more, 20 cts. an inch.
Special positions, 15 and 25% extra. Read-
ing notices, nonpareil, 15 cts. a line; leaded
or in body type, 25 cts. a line. Classified, Ic.
per word.
HERALD-NEWS — Every evening except
Sunday. Republican. Established 1889.
Taunton Evening News Corporation, publish-
ers. Subscription, $3 ; claimed average circu-
MASSACHUSETTS
lation for year 1913, 5,250; 8 to 12 pages, 7
columns; length of columns, 20 in.; width, 2%
in. Can use matrices.
Advertising rates, 35 cts. an inch; on year-
ly contracts, 200 in., 32 cts.; 300 in., 30 cts.;
500 in., 25 cts.; 1,000 in., 21 cts.; 2,000 in.,
18 cts.; 3,000 in., 16 cts. an inch. Special
positions, extra. Reading notices, 15 cts. a
line. Classified, 25 cts. for 5 lines, 3 times.
WESTFIELD — Population 16,044. 2 rail-
roads. Industries include the manufacture
of paper and paper baskets, machinery,
cigars, whips, thread, bicycles and steam
heaters. Annual value manufactured prod-
ucts (1911) $8,399,804.00. Banks clearings
during 1913, approximately, $8,000,000.00.
NATIONAL GRANGE — Monthly (20).
Grange, Farm and Home. Establislied 1907.
The National Grange, publishers. Subscrip-
tion, 50 cts.; circulation — not given by pub-
lisher; 20 pages, 4 columns; length of col-
umns. 121/2 in.; width, 2^5 in. Forms close
5th cf current month.
Advertising rates, agate, 15 cts. a line;
250 lines, within one year, 14 cts.; 500 lines,
13 cts.; 1,000 lines or more, 12 cts. a line;
classified, 2 cts. a word.
■WORCESTER, — Population 145,986. Wor-
cester County 398,667. Second largest city
in the state, 44 miles west of Boston.
Three railroads. Boston & Maine, N. Y., N.
H. & H. R. R., Boston & Albany. The
largest inland city in the United States,
not on a waterway. Industries include
auto machinery, boots and shoes, box ma-
chinery, bicycle and auto chains, crank
hangers, corsets, envelopes, grinding wheels,
leather belting, looms, machinsts' tools, or-
gan materials, steel and wire goods, woolen
mills. The seat of Clark University, Clark
College, Worcester Academy, Worcester
School of Technology, State Normal School,
Holy Cross and Assumptionist Colleges.
State Asylum for chronic insane, also State
Lunatic Asylum located here. Bank clear-
ings during 1913, $136,575,013.00. Annual
value of manufactured products, $101,000,-
000.00.
CATHOLIC MESSENGER — Every Friday.
Catholic. Established 1887. Messenger Print-
ing & Publishing Co., publishers. Subscrip-
tion, $1.50; claimed average circula-
tion for year 1913, 4,800; 8 to 12 pages, 7
columns; length of columns 19% in.; width,
21/8 in. Can use matrices. Office, 34-38
Bartlett Street.
Advertising rates, 75 cts. an in.; 100 in.
on yearly contract, 40 cts.; 200 in., 35 cts.;
500"in., 30 cts.; 1,000 in., 25 cts.; 2,000 in.,
20 cts. an in. Special position 20 to 50%
extra. Reading notices, 10 cts. a line; black
face type, 15 cts. a line.
GAZETTE — Every evening except Sunday.
Independent. Established 1805. Geo. F.
NELSON CHESMAN & CO.'S RATE BOOK.
131
MASSACHUSETTS
Booth, publislier. Subscription, $3 ; sworn
average circulation for year 1913, 21,904*;
12 to 24 pages, 7 columns; length of col-
umns, 21 in.; width, 2% in. Can use mat-
rices.
Advertising rates, agate, 5 cts. a line; 1,400
lines on yearly contract, 4% cts.: 3,500 lines,
4% cts.;" 5,000 lines, 40 cts.; 10,000 lines,
3% cts. a line. Preferred position, 12% to
50 % extra. Classified, 1 ct. per word. Read-
ing notices, (minion), 25 cts. a count line;
200 lines, 20 cts.; 500 lines, 15 cts.; 1,000
lines, 12% cts. a line, (headings count as two
lines) ; first page, 30 and 60 cts. a line.
OPINION PUBLIQUE — Every evening ex-
cept Sunday. French-Republican. Established
1893. Belise Printing & Publishing Co., pub-
lishers. Subscription, $3 ; sworn average cir-
culation for six months ending April 1914,
5.471* net paid; 6 to 8 pages. 6 columns,
length of columns, 20% in.; width, 2 5/12
in. Can use matrices. Office, 112 Front
Stieet.
Advertising rates, 75 cts. an in.; 1 week 50
cts.; e. o. d. 60 cts.; one month 28 cts.; e.
0. d. 30 cts.; 100 in. on vearly contract 28
cts.; 250 in., 26 cts.; 500 in., 24 cts.; 750
in., 22 cts.; 1,000 or more in., 20 cts. an in.
Special position, 15 or 25% extra. Transla-
tions free. Reading notices, 10 cts. a count
line. Classified, %c. per word.
OSTERNS WECKOBLAD — Every Wednes
day. Swedish. Independent Republican
Established 1896. New Eastern Weekly Pub
lishing Co., publishers. Subscription, $1.50,
claimed circulation for year 1913, 4,300; 8
pages, 7 columns ; length of columns, 22 in.
width, 2 4/7 in. Can use matrices.
Advertising rates, 50 cts. an inch; one
month, $2; three months, $5; one year, $18;
with discounts for space.
POST — Every evening except Sunday. In-
dependent. Established 1891. John H. Fahey,
publisher. Subscription, $3 ; sworn average
circulation for nine months ending .Ipril 1914,
12,016* net; 12 to 24 pages, 7 columns;
MASSACHUSETTS
length of columns, 21 in.; width, 2% in.
Can use matrices.
Advertising rates, 50 cts. per inch; 100
in., 40 cts.; 200 in., or more, 30 cts. an inch;
first page, 35 cts. per inch extra; last page,
15 cts. per inch extra; full position, 25%
extra. Classified, 2% cts. a line. Reading
notices, 15 cts. per count line; first page, 35
cts.; last page, 25 cts. a line; full faced
readers, 35 cts. per count line; first page, 50
cts.; telegraphic readers, 50 cts. a line.
SKANDINAVIA — Every Wednesday. Swed-
ish. Independent. Established 1886. The
Swedish Publishing Co., publishers. Sub-
scription, $1.50; claimed circulation for year
1913, 12,428; 20 pages, 7 columns; length
of columns, 21 in.; width, 214 in.
Advertising rates, 4 cts. a line, with dis-
counts of 5, 10, 15 and 20% for 1,000, 2,000,
5,000 or 10,000 lines space respectively.
Reading notices, 10 cts. per line.
SVEA — Every Wednesday. Swedish. Inde-
pendent Republican. Established 1897. Svea
Publishing Co., publishers. Subscription,
$1.50; sworn average circulation for four
months ending April, 1914, 19,880*; 20 pages,
7 columns; length of columns, 22 in.; width,
2 % in. Can use matrices.
Advertising rates, agate, 6 cts. a line;
5,000 lines, 10% discount. Reading notices,
15 cts. per brevier line.
TELEGRAM — Every morning including
SUNDAY. Republican. Established 1886.
Telegram Newspaper Co., publishers. Sub-
scription, $6; Sunday, $2; claimed average
circulation for year 1913, daily, 28,149; Sun-
day, 32.860; daily. 16 to 26 pages: Sunday.
48 to 72 pages, 8 columns; length of col-
umns, 21% in.; width, 2% in. Can use mat-
rices.
Advertising rates, agate, daily or Sun-
day, 5 cts. a line; last page, 7% cts.; first
page, 10 cts.; other selected pages, 6 cts. a
line. Preferred position, 15 and 25% extra.
Classified, Ic. a word (minimum, 20 words).
Reading notices, 15 cts. per count line; last
page, 20 cts.; first page, 25 cts. a line.
MICHIGAN
ADRIAN — Population 10,763. 3 railroad sys-
tems or seven radiating steam railway lines
and one interurban line. In tlie center of
fine farming section and sliipping point for
live stock, grain and dairy products; in-
dustries include piano, furniture, leather,
woven wire fence, condensed milk and
screen door factories; also large knitting
mills and machine shops. Seat of Adrian
College and St. Joseph's Academy and
State Industrial Home for Girls. Annual
value of manufactured products, $7,000,-
000.00.
MICHIGAN PATRON — Monthly. Grange,
Farm. Established 1902. The Patron Pub-
lishing Co., publishers. Subscription, 25 cts.;
claimed circulation for year 1913, 10,000; 8
pages, 7 columns; length of columns, 21 in.;
width, 2% in. Forms close 25th preceding
month. Can use matrices.
Advertising rates, agate, 50 cts. an inch.
TELEGRAM — Every evening except Sun-
day. Independent. Established 1892. Stuart
H. Perry, editor and publisher. Subscrip-
132
NELSON CHESMAN & CO.'S RATE BOOK.
MICHIGAN
tion. $5; sworn average circulation for three
months ending July 1914, 10, 255* net paid;
10 to 12 pages, 7 columns; length of columns,
21 in.; width, 2 Vs in. Can use matrices.
Advertising rates, 42 cts. an inch; full
position, 52 cts.; 100 in. within one year, 35
or 42 cts.; 250 in., 28 or 35 cts.; 500 in., 24
or 28 cts. an inch. Classified, Ic. per word.
Reading notices, 10 cts. a count line.
ANN ARBOR — Population 14,817. On Huron
River. 2 railroads. Fine farming country.
Monufactures steel balls, furniture, ladders,
gas engines, agricultural implements,
plumbers' supplies, motor trucks, gasoline
lamps, rural delivery carts, carriages, over-
alls, lace curtains, underwear, ladies' suits
and corsets. Seat of University of Michi-
gan, University School of Music and Michi-
gan High School. Annual value of manu-
factured products $3,215,000.00. Bank-
clearings during 1913, $11,012,016.97.
MICHIGAN ALUMNUS— Monthly (12th)
during college year. College Graduate. Es-
tablished 1894. Alumni Association of the
University of Michigan, publishers. Sub-
scription, $1.50; claimed average circulation
for school year, 1912-13, 7,000; 80 pages, 2
columns; length of columns, 8 in.; width, 2%
in. Forms close last day of month preceding
issue.
Advertising rates, i\ page, $2 ; Vs page, $3 ;
Vi page, $5; V2 page, $10; one page. $20;
10% discount on 5 or more insertions.
TIMES NEWS^ — Every evening except Sun-
day. Independent. Established 1835. Times-
News Co., publishers. Subscription, $5;
sworn average circulation for six months prior
to April 1914, 6,974* net paid; 8 to 16 pages,
7 and 8 columns; length of columns, 20 in.;
width, 2% in. Can use matrices.
Advertising rates, 35 cts. 100 in. within
one year 25 cts.; 500 in., 20 cts.; 1,000 in.,
15 cts. an inch. Preferred positions, 10 or
25% extra. Reading notices, 10 cts. a line;
telegraphic readers, 25 cts. a line.
BATTLE CREEK — Population 25,267. On
Kalamazoo River. 3 railroads. Has fine
water power and surrounded by excellent
fruit, grain growing and wool producing
section. Manufactures include threshing
machines and engines (2 big plants), 3 big
steam pump plants, paper mill, gas stove
plant, paper cartons and fibre shipping
cases, largest cereal food center in the
world, largest sanitarium in the world with
2,000 transient population, brass specialty
plant, printing press plant, big candy fac-
tory, 94% of population are American
born and 70% own their homes. Bank
deposits over $11,000,000, per capita de-
posit about $440. Wage scale 4 cts. per
day higher than any other city in Michigan.
Annual payroll $8,500,000.00. .Annual value
of manufactured products estimated over
$20,000,000.00.
MICHIGAN
DOG FANCIER— Monthly. Live Stock. Es-
tablished 1891. Eugene Glass, publisher.
Subscription, 50 cts.; claimed circulation for
year 1913, 5,000; 52 pages, 3 columns; length
of columns, 9 in.; width, 2% in. Can not
use matrices. Forms close on 25th of month.
Advertising rates, $1 an inch first inser-
tion; 10% less for subsequent insertions.
ENQUIRER — Every morning except Mon-
day, including SUNDAY and NEWS — Every
evening except Sunday. Republican. Estab-
lished 1900. Enquirer Publishing Co.. pub-
lishers. Subscription, morning, $5; evening,
$4; sworn average circulation for six months
ending May, 1914, morning, 7,321*; even-
ing, 4,862*; 10 and 12 pages, 7 columns;
length of columns, 21 in.; width, 2% in. Can
use matrices.
Advertising rates, morning, 28 cts. an inch;
300 in., 24 cts.; 500 in., 20 cts. an inch.
Evening, 18 cts.; 300 in., 16 cts.; 500 in.,
14 cts. an inch. Combination, 42 cts.; 300
in., 35 cts.; 500 in., 28 cts. an inch. Pre-
ferred position either edition, 4 cts. an inch
additional. Reading notices, either edition, 8
cts. a count line. Classified, either edition,
Ic. per word.
GOOD HEALTH — Monthly. Home Health.
Established 1865. Good Health Publishing
Co., publishers. Subscription, $1; claimed aver-
age circulation for year ending April 30, 1913,
12.500; 80 to 88 pages, 1 column; length of
column, 4 in.; width, SVz in. Forms close
5th of month preceding publication.
Advertising rates, one page, $30; % and
% pages, pro rata. Discount, six months,
5%- one year, or 3 pages, within one year,
10%.
JOURNAL — Every evening except Sunday,
and JOURNAL AND RECORD, SUNDAY
MORNING. Republican. Established 1869.
Battle Creek Journal Co., publishers. Sub-
scription, daily, $6; Sunday, $1.50; claimed
average circulation for year 1913, daily and
Sunday, 5,000; daily, 8 to 16 pages; Sun-
day, 16 to 44 pages, 7 columns; length of
columns, 21 in.; width, 2% in. Can use mat-
rices.
Advertising rates, 30 cts. an inch; three
or more insertions, or 500 in. on yearly con-
tract, 25 cts.; 1,000 in., 20 cts. an inch.
NEWS — See Enquirer.
MICHIGAN POULTRY BREEDER —
Monthly. Poultry. Established 1885. George
S. Barnes and J. Wesley DeRees, publishers.
Subscriiition, 25 cts.; claimed average circu-
lation for year ending April, 1914, 22,000; 24
pages, 3 columns; length of columns; 10 in.;
width, 2Va in.
Advertising rates, an inch, $1.50; six
months, $1.35; one year, $1 an inch.
BAY CITY — Population 45.166. On Saginaw
River. 4 railroads. Coal mines in vicinity
and extensive fisheries. Industries include
NELSON CHESMAN & CO.'S RATE BOOK.
133
MICHIGAN
ship building, salt production, lumbering
and the manufacture of chemicals, chicory
and beet sugar.
NATIONAL FARMER — Every Thursday.
Sugar Beet Culture and Agricultural. Estab-
lished 1898. S. O. Burgdorf, publisher. Sub-
scription, 75 cts.; claimed average circulation
for year 1913, 37,000; 8 to 12 pages, 4 col-
umns; length of columns, 15^ in.; width,
2% in.
Advertising rates, agate, 15 cts. a line.
TIMES — Every evening except Sunday.
Independent. Established 1879. Bay City
Times Co., publishers. Subscription, $4
sworn average circulation for year 1913, 11,
654* net paid; 8 to 16 pages, 7 columns
length of columns, 21^/4 in.; width, 214 in.
Can use matrices.
Advertising rates, agate, 4 cts.; full posi-
tion, 4:V2 cts. a line; on yearly contract, 1,000
lines, 3 cts.; 3,000 lines, 21/^ cts.; 7,000
lines, 2 cts. Position, V2C. a line extra. Classi-
fied, Ic. a word. Reading notices, 12 cts. a
line, count.
TRIBUNE — Every morning including SUN-
DAY. Republican. Established 1872. Bay
City Tribune Co., publishers. Subscription,
$5.20 ; claimed average circulation for year
1913, 10,300; 8 to 12 pages, (Sunday, 18 to
28 pages), 7 columns; length of columns,
211/4 in.; width, 13 14 ems. Can use matrices.
Advertising rates, daily or Sunday, agate,
2% cts.; 100 in., 2 cts. a line. Preferred
position, 15% extra. Reading notices, 15
cts.; pure readers, 25 cts. a line. Classified,
5 cts. a line.
CARO — Population 2,272. Is located' in a
thriving agricultural community, on the
Bay City & Western and Michigan Cen-
tral Railroads. Industries include large
beet sugar factory, lumber and fiour mills.
TUSCOLA COUNTY ADVERTISER —
Every Friday. Republican. Established
1868. A. D. Gallery, publisher. Subscrip-
tion, $1; sworn average circulation for year
ending February, 1914, 5,123*; 8 to 16 pages,
7 columns; length of columns, 20 in.; width,
2% in. Can not use matrices.
Advertising rates, 25 cts. an inch. Com-
position, 5 cts. an inch extra. Preferred
positions. 10 and 20% additional. Readers,
10 cts. per line.
CHARLOTTE — Population 4,886. Located in
a rich agricultural region on the Michigan
Central and Grand Trunk Railroads. In-
dustries are furniture, auto truck, post hole
augers and scythe snath factories.
TRIBUNE — Every Wednesday. Republican.
Established 1887. Ward & Nies publishers.
Subscription. $1; sworn average circula-
tion for three months ending April, 1914,
MICHIGAN
4,750*; 10 to 12 pages, 6 columns, length of
columns 20 in.; width 2.% in. Can not use
matrices.
Advertising rates, 25 cts. an in.; 10 in. or
more, 20 cts. an inch. Readers, 15 cts. a
line. Classified, 5 cts. a line.
See advertisement on page 448.
DETROIT — Population 465,766 (1910 census;
since then there has been 50% increase). On
Detroit River (near Lake Erie) and 8 rail-
roads. Metropolis of Michigan. Has excellent
harbor and vast shipping trade. Leads the
world in number and value of automobiles
manufactured. Industries also include car
works, stove and tobacco factories, add-
ing machine, paint, varnish and pharma-
ceutical supplies. Annual value of manu-
factured products $410,000,000.00. Bank
clearings during the year 1913, $331,053,-
375.00.
ABEND-POST — Everv evening except Sun-
day, SUNDAY MORNING, and FAMILIEN
BLAETTER, semi-weekly, Tuesdays and Fri-
days. German. Liberal Republican. Es-
tablished 1854. August Marzhausen, pro-
prietor. Subscription, daily, $7.80; semi-
weekly, $2 ; circulation— not given by pub-
lisher; 8 pages (Sunday, 16 or more pages),
7 columns; length of columns, daily, 21 in.;
width, 2% in. Can use matrices. Office, cor-
ner Miami and Wilcox Streets.
Advertising rates, daily or Sunday, $1 ; an
in.; 100 in. on yearly contract, 84 cts.; 200
in., 63 cts.; 500 in., 50 cts.; 750 in., 47 cts.;
1,000 or more in., 42 cts. an inch. Reading
notices, first page, 30 cts.; inside pages, 20
cts. a line. Classified, 1 14 cts. a word first
time; Ic. a word subsequent insertions. Semi-
weekly, display, $1.50 an inch. Reading
notices, 50 cts. a line. Discount on display,
100 in., 5%; 200 in., 7 V^ % ; 300 in., 10%;
500 in., 121/2%; 750 in., 15%; 1,000 in.,
20%; 2,000 in.. 25%; 3,000 in., 30%;
4,000 in., 40%.
ACCOUNTANT — Monthly (1st). Business
Methods. Established 1909. E. H. Beach,
publisher. Subscription, 50 cts.: claimed aver-
age circulation for year 1913. 30,000; 100
pages, 2 columns, length of columns, 5 in.;
width, 1% in. Can use matrices. Forms
close 25th of month preceding. Office, 69-71
Fort Sreet.
Advertising rates, $24 a page.
ADVANCE ADVOCATE — Monthly. Union
Labor. Established 1891. International
Brotherhood of Maintenance of Way Em-
ployees, publishers. Subscription, $1 ; claimed
average circulation for year ending March
1914, 24,970 net; 116 pages, 2 columns;
length of columns, 8 in.; width, 2% in.
Forms close 20th preceding month. Office, 27
Putnam Avenue.
Advertising rates, $3 an inch; Va, page (4
in.), $9; V2 page, $15; one page, $25. Po-
sition ads and cover pages, 20% additional.
134
NELSON CHESMAN & CO.'S RATE BOOK.
MICHIGAN
AMERICAN BOY — Monthly. Juvenile.
Established 1899. The Sprague Publishing
Co., publishers. Subscription, $1; claimed
average circ-uhition for year 1913, 211,666;
32 to 36 pases, 4 columns; length of col-
umns, 14^4 in.; width, 2% in. i'orms close
1st preceding month. Office, American Build-
ing.
Advertising rates, agate, $1 a line; one
page (800 lines), $700; % and V2 pages, pro
rata.
AMERICAN ELK — Fortnightly. Fraternal.
Established 1904. The American Elk, pub-
lisher. Subscription, $1; circulation — not
given by publisher; 20 to 32 pages, 3 col-
umns; length of columns, 10 in.; width, 2 Vi
in. Can use matrices.
Advertising rates, $1 an inch ; full page,
$60 ; V2 or V4, page, pro rata.
ANGELUS — Every Sunday. Catholic. Re-
ligious. Established 1882. The Angelus
Publishing Co., publishers. Subscription, 75
cts.; circulation — not given by publisher ;_ 10
pages, 4 columns; length of columns, 12 in.;
width, 2% in. Can use matrices. Forms
close one week in advance. Office, 62-64 Gris-
wold Street.
Advertising rates, agate, 10 cts. a line.
Discount, 5, 10 or 20% on 3, 6 or 12 month
contracts.
BAY VIEW MAGAZINE — Monthly, except
.Tune, Julv, August and September. Literary.
Established 1893. J. M. Hall, publisher. Sub-
scription, $1.50; claimed average circulation
for year, 1913, 16,650; 72 pages, 2 columns;
length of columns, 7% in.; width, 21-^ in.
Can use matrices. Office, 165 Boston Boule-
vard.
Advertising rates on application.
BEACH'S MAGAZINE OF BUSINESS —
Monthly. Educational. Established 1909.
E. H. Beach, publisher. Subscription, 50
cts.; claimed average circulation for 1913.
35,468; 96 to 128 pages, 1 column; length
of column, 5 in.; width, 3 V^ in. Forms close
25th preceding month. Can use matrices.
Office, 57-59 West Fort Street.
Advertising rates, full page, $24; %, Vi or
Vs pages, pro rata. Inside cover page, $35.
BEE HIVE — Monthly. Fraternal. Estab-
lished 1881. Bee Hive Publishing Co., pub-
lishers. Subscription, $1 ; sworn average
circulation for four months ending May,
1914. 226,831*; 24 pages, 4 columns; length
of columns, 12% in.; width, 2^/4 in. Forms
close 9th preceding month.
Advertising rates, agate, $1 a line.
BUSINESS — Monthly. Office, Store and
Factory. Established 1887. The Business
Man's Publishing Co., publishers. Subscrip-
tion, $1.50; claimed average circulation for
year 1913, 67,220 net; 80 pages, 3 columns;
length of columns. 10 in.; width, 2% in.
Forms close 10th and 18th of preceding month.
Office, Fort and Wayne Streets.
MICHIGAN
Advertising rates, agate, 50 cts. a line, flat;
one page, $210; smaller space, pro rata.
Classified (15 words minimum), 12 cts. per
word.
BUSINESS SERVICE — Monthly. Com-
mercial. Established 1908. Co-Operative
Bureau of the American Collection Service,
publishers. Subscription, $1; circulation —
not given by publisher; 32 to 40 pages, 2
columns; length of columns, 8 in.; width, 2%
in. Office, Case Building.
Advertising rates, 1 page, $40; smaller
space, pro rata.
CONCRETE-CEMENT AGE — Monthly
(5th). Trade. Established 1904. Concrete-
Cement Age Publishing Co., publishers. Sub-
scription, $1.50; sworn average circulation
for year ending May 31, 1914, 11,054; 160
pages, 2 columns; length of columns, 10 in.;
width, BVi in. Forms close 28th preceding
month. Office, 312 New Telegraph Bldg.
Advertising rates, Vs page, one time, $15;
14 page, $25, V2 page, $45; one page, $80.
COURIER — Every Saturday. Independent.
Established 1864. Edward Wildman, pub-
lisher. Subscription, $1 ; claimed average
circulation for year 1913, 9,182 net; 8 pages,
8 columns; length of columns. 21 in.; width,
2 in. Can use matrices. Office, 9294 Gris-
wold Street.
Advertising rates, $1 an inch; 13 times, 75
cts.; 26 times. 60 cts.; 52 times, 50 cts. an
inch. Preferred position, 25% extra. Read-
ing notices, 25 cts. a count line. Classified.
2 cts. per word; display, 10 cts. a line.
DZIENNIK POLSKI — Every evening ex-
cept Sunday. Polish-Independent. Estab-
lished 1903. ' Polish-.\merican Publishing Co.,
(Inc.) publishers. Subscription, $3; claimed
average circulation for year 1913, 12,350: 8
pages, 7 columns, length of columns. 20 in.;
width! 21^ in. Can use matrices. Office, 424
Canfield Ave. E.
Advertising rates, 30 cts. an inch. Classi-
fied, 1 ct. per word.
FAMILIEN BLAETTER — See Abend Post.
FRATERNAL INDEX — Monthly ( 1st. )
Fraternal. Established 1888. Eminent Grand
Comniandery, A. I. O. S. B. publishers. Sub-
scription 50 cts.; claimed average circulation
for year 1913, 17,000*; 8 pages, 4 columns;
length of columns, 14 in.; width, 2Ve in. Can
not use matrices. Forms close 25th. Office
Cass and Warren .\ves.
Advertising rates, 10 cts.; a line; $1 an in.
FKP;E press — Everv morning including
SUNDAY. Independent. Established 1831.
Subscription, $5: Sunday, $2.50; sworn aver-
age circulation for year ending March. 1914,
daily, 68,524* net paid; Sunday, 101,259*
net "paid; daily, 12 to 24 pages; Sunday, 64
to 128 pages, 8 columns; length of columns.
NELSON CHESMAN & CO.'S RATE BOOK.
135
MICHIGAN
21.; width, 2 in. Can use matrices. Office,
11-17 Lafayette Avenue.
Advertising rates, 7 lines or more, agate,
daily, 13 cts. a line; Sunday, 15 cts. a line;
1,000 lines, daily, 12 cts.; Sunday, 14 cts.;
3,000 lines, daily, 10 cts.; Sunday, 12 cts.;
5,000 lines or more, daily, 9 cts.; Sunday, 11
cts. Preferred position, daily, per line ad-
ditional, 1 and 2 cts. ; Sunday, 1 Vz and 3
cts. Books, and publishers, schools and col-
leges and strictly mail order advertising, daily,
10 cts. and Sunday, 12 cts. a line, flat. Classi-
fied, 10 cts. a line. Reading notices, daily,
50 cts. a line; Sunday, 60 cts.; 500 lines, 40
or 50 cts.; 1,000 lines or more, 35 or 40 cts.
a line respectively for daily or Sunday; tele-
graphic readers, $1 a line, first page, daily, 75
cts.; Sunday, $1 per line.
GATEWAY — Monthly. Literary. Estab-
lished 1903. The Gateway Publishing Co.,
publishers. Subscription, $1; claimed aver-
age circulation for year 1913. 23,250: 52 to
80 pages, 2 columns; length of columns, 8
in.; width, 2% in.
Advertising rates, $4 an inch; full page,
$70; ^, and V2 pages pro rata; inside cover,
$80; back cover, $100.
GLEANER — Semi-Monthly (1st and 15th).
Agricultural. Established 1894. Rural Pub.
Co., publishers. Subscription, 50 cts.; guar-
anteed average circulation for years 1914-15,
85,000; 24 to 44 pages, 4 columns; length of
columns, 13 in.; width, 2% in. Office, 95
Fort Street, west.
Advertising rates, 40 cts. a line; full page
(728 lines), $250; inside covers, $275; back
cover, $300.
HEROLD — Every Friday, German-Labor.
Established 1884. Theo. Dreyer publisher.
Subscription, $1.50; claimed average circula-
tion for year 1913, 5,400; 12 pages, 7 col-
umns; length of columns, 19% in.; width, 2%
in. Cannot use matrices. Office, 96 Brush
Street.
Advertising rates, 40 cts. an inch, with
discount of 25% on 20 in. within one month;
40% on 100 in. within three months; 50%
on 500 in. within one year.
HORSE-SHOERS' JOURNAL — Monthly.
(15th). Established 1875. Master Horse
Shoers* National Protective Association, pub-
lishers. Subscription, $1 ; circulation — not
given by publisher. Forms close 5th of month
preceding. Office, American Building.
Advertising rates, $5 an inch; three months,
$12; six months, $18; one year, $30; 2 in.,
one time, $8; % column, $12; % column,
$18; V2 page, $26; one page, $50. Discount
on 3 months or longer.
INFORMER — Every Saturdav. Colored.
Independent. Established, 1897. James A.
Ross, editor and publisher. Subscription,
$1.50; circulation — not given by publisher;
8 pages, 7 columns; length of columns, 22
9
MICHIGAN
in.; width, 2% in. Can use matrices. Of-
fice, 276 Antoine Street.
Advertising rates upon application.
JOURNAL — Every evening except Sunday,
and SEMI-WEEKLY, Tuesdays and FridayB.
Republican. Established 1883. The Detroit
Journal Publishing Co., publishers. Subscrip-
tion, daily $5; semi-weekly, $1; sworn aver-
age circulation for six montns jirior to April
1, 1914, daily, 80,572* net paid; semi-weekly,
each issue, claimed 5,000; daily, 12 to 32
pages; weekly, 8 to 12 pages; daily or
weekly, 8 columns; length of columns, 21 in.;
width, 2 in. Can use matrices. Office, De-
troit Journal Building.
Advertising rates, agate, 14 cts. a line.
Open space, within one year, 1,000 lines, 12
cts.; 5,000 lines, 9 cts. per line; preferred
positions, next reading or top column, Ic. ;
full position, 2 cts. a line additional. Read-
ing notices, (allow two lines for head lines)
50 cts. a count line; 500 lines, 40 cts.; 1,000
lines or more, 35 ct.s. a line; telegraphic;
readers, $1 a line. Flat rate for financial,
books and publishers, schools, colleges, re-
sorts and strictly mail order business, 10
cts. a line. Classified, 1^^ cts. a word, (min-
imum 2 lines, 12 words). Semi-weekly, cover-
ing both editions, 6 cts. a line, flat. Reading
notices, 25 cts. a line flat. Classified, Ic. a
word or 6 cts. per line.
MICHIGAN CHRISTIAN ADVOCATE—
F!yery Saturday. Methodist. Established 1874.
Michigan Christian Advocaie. (Inc.), pub-
lishers; Subscription, $1.50; sworn average
circulation for year ending April, 1914, 18,-
307*; 16 pages, 5 columns; length of col-
umns, 151/2 in.; width, 2% in. Office, 21
Adams Avenue, East.
Advertising rates, per agate line, 10 cts.;
1,000 lines or more, 8 cts.
MICHIGAN DAIRY FARMER — S e m i-
Monthly (1st and 15th). Dairying. Estab-
lished 1909. Dairy Farmers Co., publishers.
Subscription, $1 ; claimed average circulation
for year ending April, 1914, 6,200; 16 pages,
4 columns; length of columns, 12 in.; width.
2% in. Can use matrices. Forms close
10th and 15th. Office, American Building.
Advertising rates, agate, 5 cts. a line, flat.
MICHIGAN PARMER — Every Saturday.
Agricultural. Established 1843. The Lawrence
Publishing Co., publishers. Subscription, 50
cts.; guaranteed circulation for year 1914,
exceeding 80,000; 20 to 40 pages, 4 columns;
length of columns, 13% in.; width, 2% in.
Forms close Monday preceding. Office, 39 to
45 Congress Street, West.
Advertising rates, agate (minimum, $1.20),
40 cts. a line, flat. Reading notices, $1 per
count line. A discount of 10% allowed on
all advertising in combination with either one
or both the OHIO FARMER or PENNSYL-
VANIA FARMER.
136
NELSON CHESMAN & CO.'S RATE BOOK.
MICHIGAN
MICHIGAN MANUFACTURER & FINAN-
CIAL RECORD — Every Thursday. Financial-
Industrial. Established 1905. Manufacturer
Publishing Co., publishers. Subscription, $3;
claimed average circulation for year 1913,
6,500; 32 pages, 3 columns; length of col-
umns, 10% in.; width, 2% in. Cannot use
matrices. Office, 420 Free Press Bldg.
Advertising rates, $1.25 an in.; full page,
$35; y^ page, $20; % page, $10; inside cover,
$1.75 an in. or $50 a page; outside cover,
$2.50 or $65 a page. Discount of 20% on
contracts of 100 in. or more. Reading matter,
15 cts. a line.
MODERN METHODS — Monthly. Business
and Office. Established 1903. Modern Meth
ods Publishing Co., publishers. Subscription
$1; detailed average circulation for year end
ing June, 1914, 52,021*; 100 pages, 2 col
umns; length of columns, 8 in.; width, 2% in
Forms close 15th of month preceding. Office
Monroe and Hastings Streets, Detroit, Mich
Advertising rates, $4 an inch; full page
$64; ^4 and ^^ pages, pro rata; 6 or more
insertions within one year, 5% discount.
See advertisement on page 524.
MOTORMAN AND CONDUCTOR — Month-
ly. Labor. Established 1895. Amal. Ass'n
Street Electric Ry. Employes of America, pub-
lishers. Subscription, $1 ; claimed average
circulation for year 1913. 57,600; 40 pages,
6VSxl0. Office, Hodges Building.
Advertising rates, full page, $50; less
space, pro rata.
See advertisement on page 472.
NEWS — Every evening except Sunday, and
TRIBUNE, every morning including SUNDAY.
Independent. Established 1842. The Evening
News Ass'n, publishers. Subscription, even-
ing or morning, $5; Sunday, $2.50; sworn
average circulation for six months ending
March 31, 1914, evening, 141,018* net paid;
morning, 41,736* net paid; Sunday 113,643*
net paid; evening, 16 to 36 pages; morning,
14 to 28 pages; Sunday, 84 to 112 pages; 8
columns (all editions) ; length of columns, 22
in.; width, 2 in. Can use matrices. Office, 65-
69 Shelby Street.
Advertising rates, aeate, EVENING NEWS
20 cts. a line; on yearly contract, 13 times or
500 lines 18 cts.; 26 times or 1,000 lines,
17 cts.; 52 times or 2,500 lines, 16 cts.; 104
times or 5.000 lines, 15 cts. a line. In com-
bination with MORNING TRIBUNE 15% dis-
count from combined rates. Special positions,
next to reading, xy^ cts. or full position, 3
cts. a line additional. Mail order, educa-
tional, publishers, hotels or financial, 16 cts.
a line, flat. Automobile to holders of Sunday
Tribune contracts for 52 times or 5,000 lines
15 cts. a line. Reading notices, 80 cts. a
line; on yearly contract, 100 lines, 65 cts.;
500 lines, 55 cts. a line, first page. 5 cts. a
line extra; full face heading counts double.
Classified, 2 1^ cts. per word. MORNING
TRIBUNE, display, daily, 10 cts.; Sunday, 15
MICHIGAN
cts. a line; on yearly contract, 13 times or 500
lines, daily, 8 cts.; Sunday, 14 cts.; 26 times
or 1,000 lines, daily 7 cts.; Sunday 13 cts.;
52 times or 2,500 lines daily, 6 cts.; Sunday,
12 cts.; 104 times or 5,000 lines daily, 5 cts.;
Sunday 11 cts. a line. In combination with
daily and Evening News 15% discount from
the combined rates. Special position, next to
reading, Ic; full position, 2 cts. a line,
additional. Mail order, educational, pub-
lishers, hotels or financial — daily, 6 cts.; Sun-
day, 12 cts. a line, fl^at. Automobile, 52 times
or 5,000 lines in one year, daily 5 cts.: Sun-
day, 11 cts. a line. Reading notices, daily, 50
cts.; Sunday, 75 cts.; on yearly contract, 100
lines, 40 cts. or 60 cts.; 500 lines, 30 cts. or
50 cts. a line for daily or Sunday; first page,
5 cts. additional; full face headline counts
double. Classified, daily 1 cts. Sunday 1%
cts. per word.
PENBERTHY ENGINEER AND FIRE-
MAN— Monthly. Mechanical Engineering. Es-
tablished 1893. Penberthy Press, publishers.
Subscripion, 50 cts.; claimed average circu-
lation for year, 1913, 1.5,000: 80 pages, 2
columns; length of columns, 7 in.; width. 2
in. Forms close 15 days in advance. Cannot
use matrices. Office, 360 Holden Avenue.
Advertising rates, M, page (minimum space),
.12.50; 1/2 '" ---
pages, $50.
PERE MARQUETTE MAGAZINE — Month-
ly (1st). Railroad Employes. Established
1909. Pere Marquette Railroad Company, pub-
lishers. Subscription. $1; (distributed free
to employes) ; claimed average circulation for
year 1913, 20,000; 00 pages, 1 column, length
of columns, 7% in.; width, 4% in. Cannot
use matrices. Forms close 20th of month pre-
ceding. Office. 302 Union Depot Building.
Advertising rates, full page, $60 ; three in-
sertions, $55; six insertions, $50, or 12 in-
sertions, $40 each insertion; % page, $35,
$32, $30 or $25; % page, $20, $18, $15, or
$13; H page, $15, $13, $10, or $8; each
issue respectively.
SATURDAY NIGHT — Every Friday. In-
dependent. Established 1907. Detroit Satur-
day Night Co., publishers. Subscription, $2.50;
circulation — not given by publisher; 24 to 32
pages, _ 6 columns; length of columns, 19%
in.; width, 2% in. Can use matrices. Office,
154-6-8-60 Fort Street, West.
Advertising rates, agate, 15 cts. a line; 5
times, or 1,000 lines, 12 cts.; 13 times, or
2,500 lines, 11 cts. ;_ 26 times, or 5,000 lines,
10 cts. a line. Reading notices, 50 cts. a line.
THERAPEUTIC G.\ZETTE — Monthly
(15t.h). Medical. Established 1876. B. G.
Swift, publisher. Subscription, $2 ; claimed
average circulation for year 1913. 15,000:
140 pages, 2 columns; length of columns, 9
in.; width, 3 in. Can use matrices. Forms
close 15 days preceding. Office, corner Joseph
Campan Ave. and Atwater Street.
NELSON CHESMAN & CO.'S RATE BOOK.
137
MICHIGAN
Advertising rates, full page, $50; % page,
$30; Vi page, $20; Va page, $12; -fg page,
$7 ; with discounts on six or twelve month
contracts.
FLINT — Population 38,550. On Flint River.
2 railroads. Industries include automo-
biles, carriage works, varnish plant, axle,
spring works, brass foundry, machine
shops, cigar factories. State Institution
for the Deaf and Dumb located here. An-
nual value of manufactured products, $32,-
000,000.00. Bank clearings during the year
1913, $21,785,953.64.
JOURNAL — Every evening except Sunday.
Independent. Established 1883. Flint Joiir-
nal Company, publishers. Subscription, $3 ;
sworn detailed average circulation, for year
1913, 17,796* net; 12 to 24 pages, 7 columns;
length of columns, 21 % in.; width, 2% in.
Can use matrices.
Advertising rates, agate, 4 cts. a line; open
space, 1,000 lines, 3% cts; 3,000 lines, 3
cts.; 7,000 lines or more, 2% cts. a line. Pre-
ferred positions, 5, 4, 3% and 3 cts. a line
respectively. Classified, Ic. a word (mini-
mum charge, 15 cts.). Reading notices, 15
cts. per count line; on yearly contract of
1,000 lines, 10 cts. a line.
PRESS^ — -Every evening except Sunday. In-
dependent. Established^ 1912. Flint Press
Publishing Co., publishers. Subscription,
$3.64; circulation — not given by publisher;
8 pages, 7 columns; length of columns, 21 in.;
width, 2 3/16 in. Can use matrices.
Advertising rates, 25 cts. an inch; 500 in.,
within one year, 21 cts.; 1,000 in., 17 cts.
an inch. Reading notices, 10 cts. a count line;
on yearly contracts, 5 cts. a line. Classified,
Ic. per word.
GRAND BAPIDS — Population 112,571. On
Grand River. 5 railroads. Distributing point
forvery wide section. Gypsum deposits in
vicinity. Said to be the largest producers
in the world of carpet-sweepers, gypsum
products, show cases, window sash, pulleys.
TIMES — Every evening except Sunday. In-
dependent, Established 1900. The Detroit
Times Co., publishers. Subscription, $3 ; sworn
detailed average circulation for six months,
ending April 30, 1914, 36,315*; 10 to 24
pages, 7 columns; length of columns, 21 Vi
in.; width, 2% in. Can use matrices. OfHce,
13-15 John R. Street.
Advertising rates, agate, 15 cts. a line each
insertion; 1,400 lines, within one year, 10
cts. a line; 2,800 lines, 9 cts.; 4.200 lines, 8
cts.; 7,000 lines, IVz cts,; 10,000 lines, 7 cts.;
14,000 lines. 6 cts. a line. Reading notices,
brevier, 35 cts. a line; first and editorial
pages, 50 cts.; telegraphic readers, 75 cts.
Classified. 5 cts. per nonpareil line (minimum
charge, 15 cts.).
TRIBUNE — Morning and Sunday edition of
News, which see.
MICHIGAN
and to make the best furniture in the world;
the only producers in the United States of
sticky fly-paper, the only factory in the
world making machines for putting buttons
on shoes. Michigan Soldiers' Home located
here. Jobbing business is in excess of
$40,000,000.00 per year. Annual value of
manufactured products, $56,000,000.00.
Bank clearings during the vear 1913, $170,-
674,607,40,
AMERICAN CHEESEMAKER — Monthly.
Cheese Interests. Established 1885. Trades-
man Co., publishers. Subscription, 50 cts.;
sworn average circulation for year 1913, 7,000
net paid; 8 pages, 4 columns; length of col-
umns, 12 in.; width, 2% in. Office, Barnhart
Building.
Advertising rates, $2 an inch; three
months, $1,50; six months, $1.25; one year,
$1 an inch, per time; front page, double
price; every other month, 10% extra. Read-
ing notices, 20 cts. a line.
FRUIT BELT (The) — Monthly (1st). Agri-
cultural. Horticultural, Esablished 1905.
\yelsh Publishing Co., publishers. Subscrip-
tion, .50 cts. ; claimed average circulation
for year 1913, 40,000; 82 pages, 4 col
umns; length of columns, 1414 in.; width,
2Vs in. Forms close 20th preceding month.
Office, 1-3 South Ionia Street.
Advertising rates, agate, 25 cts, a line; full
page, $160; V2 page, $84; 14 page, $44, Dis-
counts of 5 or 10% on contracts of six or
twelve consecutive months.
FURNITURE RECORD — Monthly. Trade,
Established 1900. Grand Rapids Furniture
Record Co., publishers. Subscription, $1;
claimed circulation, for year 1913, 4,0.'i9 net;
208 pages. 2 columns. Office, Ellsworth and
Williams Streets.
Advertising rates, one inch, one time, $5;
three months, $13.50; six months, $24; one
year, $40; -^ page, one time, $6; Vh page,
$12; 14 page, $20; V2 page, $30; one page,
$50.
HERALD — Every morning including SUN-
DAT. Republican. Established 1884. Herald
Publishing Co., publishers. Subscription,
daily, $5; Sunday, $2; guaranteed average
circulation for year 1913-4. daily and Sunday,
35,000. Daily, 10 to 16 pages; Sundav, 38 to
60 pages, 7 columns: length of columns, 21
in.; width, 2% in. Can use matrices. Office,
Herald Square.
Advertising rates, agate, 8 cts. a line; 1,000
lines, on yearly contract 7 cts. a line; 2500
lines, 6 cts.; 5,000 lines, 5 cts.; 10,000 lines
or more, 4 cts. a line. Preferred position,
12% and 25% extra. Classified, Ic. a word.
Minimum charge, 15 cts. Reading notices, 15
cts. a line; first page, 25 cts. a line.
HET IDEAAL MAGAZINE — Monthly. Hoi-
landish. Literary. Established 1906. The
Ideaal Publishing Co., publishers. Subscrip-
138
NELSON CHESMAN & CO.'S RATE BOOK.
MICHIGAN
tion, $1; claimed circulation for year 1913,
average, 10,500; 16 pages, 4 columns. Can-
not use matrices.
Advertising rates, 6 cts. a line.
HOLLANDSCHB FARMER— M o n t h 1 y.
(1st). Hollandish. Established 1913. H. H.
i). Langereis, publisher. Subscription, 50
cts.; claimed average circulation for year
1913, 25,000; 16 pages, 4 columns, length of
columns, 14i/4 in. ; width, 2^ in. Forms
close 24th of preceding month.
Advertising rates, agate, 10 cts. a line, flat.
HUISVRIEND (De), (The Homefriend) —
Monthly. Hollandish. Mail Order. Established
1892. H. H. D. Langereis, publisher. Sub-
scription, 50 cts.; claimed average circulation
for year 1913, 15,000; 32 pages. 2 columns:
size of pages, 9x12 in.; length of columns, 8
in. Forms close first of current month.
Advertising rates, agate, 7 cts. a line, flat.
MECHANICAL DIGEST — Monthly. Me-
chanical. Established 1909. John Brechting,
publisher. Subscription, 25 cts; claimed aver-
age circulation for year 1913. 35.000; 32
pages, 3 columns; length of columns, 10 in.;
width, 2 in. Forms close 25th of preceding
month. Office, 422 Livingston Street.
Advertising rates, agate, 10 cts. a line.
Classified, Ic. a word.
MICHIGAN FARM HERALD — Monthly.
(First Tuesday). Agriculture. Established
1911. The Herald Publishing Co., publishers.
Subscription, 25 cts. ; claimed average circu-
lation for year 1913. 30,000; 24 to 48 pages,
3 columns; length of columns, 10 in.; 2% in.
wide. Forms close 25th of month proceeding.
Advertising rates, 15 cts. a line, flat.
MICHIGAN TRADESMAN— Every WedneB-
day. Commercial. Established 1883. Trades-
man Co., publishers. Subscription, $2; sworn
detailed average circulation for year 1913,
9,300*; 52 pages, 4 columns; length of col-
umns, 12 in.; width, 2Vs in. Can use matrices.
Office, Barnart Building.
Advertising rates, per inch, one time, $1 ;
one month, 95 cts.; three months, 90 cts.; six
months, 85 cts.; one year, 80 cts. per time.
E. O. W., 10% additional. Reading notices,
20 cts. a line.
NEWS — Every evening except Sunday. In-
dependent. Established 1863. A. P. Johnson,
publisher. Subscription, $3; sworn average
circulation for six months ending March 31,
1914, 23,664* net paid; 10 to 20 pages, 7
columns; length of columns, 21^4 in.; width.
2% in. Can use matrices. Office, cor. Ottawa
and Lyon Streets.
Advertising rates. 4 cts. a line; full posi-
tion, 5 cts. a line. Classified, 15 cts.; 1^ cts.
per_ word; capitals, double price. Reading
notices, telegraphic, 50 cts. a count line, first
page, $1; first page, ordinary, 50 cts. a count
MICHIGAN
line; inside readers, 25 cts. a count line; 200
lines within one year, 20 cts.; 500 lines, 15
cts.; 1,000 or more lines, 10 cts. a line.
PRESS — Every evening except Sunday. In-
dependent. Established 1890. The Evening
Press Co., publishers. Subscription, $3 ; sworn
detailed average circulation for year 1913,
64,895* net paid; for six months ending
March 31, 1914, 67,152* net paid; 12 to 24
pages, or more, 7 columns; length of columns,
22 in.; width, 2 5/16 in. Can use matrices.
Office, Head of Monroe St.
Advertising rates, transient, agate, 10 cts.
a line. Open space, within one year, 1,000
lines, 9 cts. a line; 2,500 lines, 8 1^ cts.;
5,000 lines, 8 cts.;_ 10,000 lines, or more, 7
cts. a line. One inch, or more, on stated
days, 26 times, 9 cts. a line; 52 times, 8%
cts.; 104 times, 8 cts.; 156 times, or more,
7V2 cts. a line. Strictly mail order advertis-
ing, 81/^ cts. a line, flat. 1 1/^ cts a line extra
for full position. Reading notices, minion,
20 and 30 cts. a line. Classified, 1% cts. a
word (minimum charge, 15 cts.).
HANCOCK — Population 8,981. 2 railroads.
Ship canal to Lake Superior. Copper min-
ing very_ largely engaged in. Has extensive
steam mills, copper and smelting works fac-
tory and machine shops.
AMERIKAN SUOMETAR — Every Tues-
day, Thursday and Saturday. Finnish — Inde-
pendent. Established 1899. The Finnish Luth-
eran Book Concern, publishers. Subscription,
$2.75; claimed average circulation for 1913,
5,500; 8 pages, 7 columns; length of columns,
20% in.; width, 2% in. Cannot use matrices.
Adverising rates, one time, 50 cts. an
inch; four times, 30 cts.; thirteen times, 25
cts. ; twenty-six or more times, 20 cts. an
inch per time. Translations made free of
extra charge.
TYOMIES — Daily except Monday. Finnish.
Socialistic. Established 1903. Tyomies Pub-
lishing Co., publishers. Subscription, $3.75;
claimed average circulation for year 1913,
13,000; 8 pages, 7 columns; length of col-
umns, 21 in.; width, 2% in.
Advertising rates, 40 cts. an inch; 4 times,
30 cts.; 13 times, 25 cts.; 24 times, 20 cts.
an inch.
HASTINGS — Population 4,383. 2 railroads. In
the center of excellent corn and wheat
growing country. Industries include ma-
chine shop car seal, felt boot, women's
novelty goods, cabinet, table and chair and
bookcase factories. Annual value of manu-
factured products, $1,827,000.00.
BANNER — Every Thursday. Republican.
Established 1856. Cook Brothers, editors and
publishers. Subscription, $1; claimed circu-
lation for six months ending April, 1913,
5,200; 16 to 20 pages, 8 columns; length of
columns 23 in.; width 2% in. Can use
matrices.
NELSON CHESMAN & CO.'S RATE BOOK.
139
MICHIGAN
Advertising rates, 16 cts. an inch. Com-
position. 3 cts. an inch extra. Readers, 12 V^
cts. a line.
HOLLAND — Population 10,490. On Macatawa
Bay. Pere Marq. Ry. Fine wheat section
and considerable grain handled. Indus-
tries include beet sugar factory, flour mill,
woodenware and furniture factories. Seat
of Hope College.
GRONDWET (De) — Every Tuesday. Hol-
landish. Republican. Established 1860. Mrs.
L. Mulder, publisher. .J. B. Mulder, manager.
Subscription, $1.50; claimed average circula-
tion for year 1913, 7,000; 16 pages. 6 col-
umns; length of columns, 19^4 i"-: width,
2y8 in.
Advertising rates on application.
HOUGHTON — Population 5,113. 3 railroads.
Ship canal to Lake Superior. Entirely en-
gaged in mining; have some of the richest
copper mines in the entire country. Michi-
gan Mining School located here.
MINING GAZETTE — Every morning ex-
cept Monday. Republican. Established 1858.
The Mining Gazette Co., publishers. Subscrip-
tion, $6; claimed average circulation for year
1913, 7,418; 8 to 20 pages, 7 columns; length
of columns, 21% in.; width, 2 1/^ in. Can use
matrices.
Advertising rates, 25 cts. an inch; 200
in., 20 cts.; 500 in., 16 cts.; 1,000 in., and
over, 15 cts. an inch; financial, 25 cts. per
inch, flat; preferred position, 10 and 25%
extra. Locals, _ 10 cts. a line. Classified, Ic.
a word, with discount on 6 or more insertions.
ISHPEMING — Population 12,448. 3 rail-
roads. Mining largely engaged in, gold,
silver and marble being found in vicinity;
has rich iron mines, carriage factories and
boiler shops.
SUPERIOR POSTEN — Every Saturday.
Swedish. Republican. Literary. Established
1888. Swedish Newspaper Co., publishers.
Subscription, $1.; claimed average circula-
tion for year 1913. 5..'?7(); 8 to 12 pages. 6
columns; length of columns, 20 in.; width,
21^ in.
Advertising rates on application.
ITHACA^ — ^^Population 1,876. Located in a
rich agricultural district on the Ann Ar-
bor R. R. The principal industries are but-
ter tub, staves, and heading factories.
GRATIOT COUNTY HERALD — E very
Thursday. Republican. Established 1866. Mc-
Call & McCall, publishers. Subscription, $1 ;
circulation — not given by publisher; 12 pages,
6 columns; length of columns, 19 1/^ in.;
width, 2% in. Can use matrices.
MICHIGAN
Advertising rates, 25 cts. an inch; on year-
ly contract, 100 in., 20 cts.; 150 in., 18 cts.;
300 in., 14 cts.; 1,000 in., 12 cts. Discount
of 15% on electrotyped.
JACKSON — Population 31,433. On Grand
River seventy-five miles West of Detroit.
Nine railroad divisions and three interur-
bans ; excellent agricultural section. Indus-
tries include cement making machinery, agri-
cultral implements, signs and bill-boards,
gas and gasoline engines, refrigerator, sewer
pipe, tile, wheel, automobile and corset fac-
tories. Michigan State Prison located here.
Annual value of manufactured products,
$50,000,000.00. Total resources of banks,
$9,191,000.00. Post office receipts 1913,
$160,000.00.
CITIZEN-PRESS — Every evening except
Sunday. Independent. Established 1837. Jack-
son Citizen Co., publishers. Subscription,
$5.20; sworn average circulation for year,
ending March 31, 1914, 13,388* net paid; 8
to 12 pages, 7 columns; length of columns.
2114 in.; width, 2% in.
Advertising rates, agate, 42 cts. an inch;
full position, 49 cts. an inch; 100 in., within
one year, 35 cts.; full position. 42 cts.; 200
in., 32 cts. an inch; full position, 38 cts.;
300 in., 28 cts.; full position, 35 cts. an inch.
Classified, Ic. a word. Reading notices, 10
cts. per count line, body type.
PATRIOT — Every morning except Mon-
day. Independent Democratic. Established
1844. The Jackson Patriot Co., publishers.
Subscription, daily, $5.20; Sunday, $1.50;
sworn average circulation for six months
ending April 1, 1914, daily, 10,662* net paid;
Sunday, 11,817* net paid; daily, 8 to 12
pages; Sunday, 16 to 20 pages, 7 columns;
length of columns, 21 14 in.; width. 2% in.
Can use matrices.
Advertising rates, agate, 42 cts. an inch;
full position, 49 cts. an inch; yearly contract,
100 in., 35 cts. an inch; full position, 42 cts.;
200 in., 32 cts.; full position, 38 cts.; 300
in., 28 cts., full position, 35 cts. an inch. Pull
position ads must be at least 2 in. Classified.
lea word. Reading notices, 10 cts. per count
line.
KALAMAZOO — Population 39,437. Famous as
a celery and peppermint growing center al-
so as a manufacturing with varied indus-
tries including planing and book paper
mills, engine and boiler works, windmill,
saw mill machinery, carriage, mattress,
wind mill, washing machine, bedding, vege-
table parchment, stoves, stationery, spring,
gas lamp, electric sign, label, tank and
silo, musical instrument, enameled tank,
regalia, instantaneous hot water heater, iron
and brass casting, loose leaf binder, rail-
way sujjply, sleds, swing, paper boxes, play-
To err Is human in advertising, but to keep on erring is suicide. Can we
help YOU?
140
NELSON CHESMAN & CO.'S RATE BOOK.
MICHIGAN
ing cards, corset and automobile accessory
factories; drug, chemical and medicine
laboratories, or 248 manufacturing enter-
prises in all, employing 12,400 people on an
annual pay roll of more than one million
dollars. Seat of Kalamazoo College, Western
State Normal, Nazareth Academy, Michigan
Asylum for the Insane located here. An-
nual value of manufactured products.
$25,864,926.30. Bank clearings during 1913
$38,050,369.00.
ADVOCATE— Every Friday. Independent.
Established 1904. The Advocate Publishing
Co., publishers. Subscription, $1 ; sworn
claimed average circulation for nine months
ending June, 1914, 4,700; 8 pages, 7 columns;
length of columns, 22 in.; vpidth, 2% in.
Advertising rates, 25 cts. an in.; full posi-
tion 30 cts. an inch. Pure locals 15 cts. a
count line. Classified Ic. per word.
GAZETTE — Every morning except Mon-
day. Democratic. Established 1833. Kalama-
zoo Gazette Co., publishers. Subscription
$5.20; sworn average circulation for nine
months ending May, 1914, daily, 16,057* net
paid; Sunday, 16,652* net paid; 12 pages, 8
columns; length of columns, 21 V^ in.; width,
2% in. Can use matrices.
Advertising rates, daily or Sunday, agate,
first 500 lines, 31/2 cts. a line; next 500 lines,
21/^ cts.; 1,000 lines, 3 cts; next 1,000 lines,
2 cts.; 2,000 lines, 21/2 cts; next, 1,000 lines,
Ic; 3,000 lines, 2 cts. a line. Strictly mail
order advertising, 2 Vo cts. a line, flat. Pre-
ferred position, 15% extra. Reading notices,
minion, 20 cts. per count line; telegraphic
readers, 30 cts. per count line. Classified. Ic.
a word (minimum charge, 15 cts.).
HOLLANDISCHE AMERIKAAN — T r i -
Weekly. Mondays, Wednesdays and Fridays.
Hollandish. Republican. Established 1889.
Dalm Printing Co., publishers. Subscription,
$2; claimed average circulation for year 1913,
5,000; 7 pages, 7 columns; length of col-
umns, 21% in.; width, 2% in.
Advertising rates, 30 cts. an inch; 100 in.,
28 cts.; 250 in., 25 cts.; 500 in., 22 cts.;
1,000 in., 18 cts.; 2,000 in, 15 cts.; 3,000
in., 12 lA cts. an inch. Readers, 10 cts. a
line; 1,000 lines, IVz cts. a line.
POULTRY AND SUBURBAN FARMER—
Monthly (1st.). Established 1904. Mark
Walter, editor and publisher. Subscription,
$1; claimed average circulation for year 1913.
25,000; 32 pages, 4 columns, length of col-
umns 12 in.; width 2% in. Cannot iise mat-
rices. Forms close 20th of month preceding.
Advertising rates, agate, 20 cts. a line; full
page (672 lines) $104.16; Vz page $58.80;
Vi page, $31.08, with discounts on yearly con-
tracts. Reading matter $30 cts. a count line,
with a discount of 10% on 100 lines or more.
Classified (minimum 50 cts.) 5 cts. per word.
MICHIGAN
POULTRY POINTERS — Monthly. Poultry-
Agricultural. Established 1908. Poultry Point-
ers Publishing Co., publishers. Subscription,
50, cts.; claimed average circulation for year,
1913, 29,000: 36 to 64 pages. 3 columns;
length of columns, 10 in.; width, 2% in.
Forms close 20th preceding month.
Advertising rates, agate, 15 cts. per line;
ranging down to 12 cts. on time and space
contracts. Reading notices, 25 cts. a line;
with discount on 100 lines, or more.
TELEGRAPH-PRESS — Every evening ex-
cept Sunday. Republican. Established 1844.
Kalamazoo Telegraph-Press Co., publishers.
Subscription, daily, $5.20; Sworn average cir-
culation for six months prior to April 1914,
daily, 13,520* net paid; 8 to 16 pages, 7
columns; length of columns, 21 in.; width,
2% in. Can use matrices.
Advertising rates, agate, 4 cts. a line; open
space within one year, 700 lines, 3 2/7 cts.
a line; 1,400 lines, 2 6/7 cts.; 2,800 lines
and over, 2 2/7 cts. a line. Reading notices,
20 cts. per count line. Telegraphic readers,
30 cts. per count line. Classified, Ic. a word.
VEGETARIAN MAGAZINE — M o n t h 1 y
Pood Reform. Established 1872. The Vege-
tarian Company (Inc.), publishers. Subscrip-
tion, $1 ; claimed average circulation for
1913, 16,000; 32 to 64 pages, 2 columns;
length of columns, 8% in.; width, 15 ems
pica. Can use matrices. Forms close 5th of
month preceding date of issue. Office, 6012
N. 29th Street (Clyde Cicero).
Advertising rates, $2 an inch; $25 a page;
V4, and % pages, pro rata.
LANSING — Population 13,229. On Grand
River. 4 trunk line railroads, one belt line
and a connecting railroad serve the citv,
coupled with three electric lines with hourly
interurban service throughout central Michi-
gan. Distributing point for extensive farm-
ing section. Has extensive trade in manu-
facture of automobiles, agricultural imple-
ments, gas engines, stationary and thresh-
ing engines, carriages and wagons, furni
ture, condensed milk, spokes, wind mills
and pumps, cigars, flour, bricks and knit
goods. Seat of State Agricultural College
and State Reform School. Michigan College
for the Blind located here. Annual value
of manufactured products, $30,000,000.00.
Bank clearings during the year 1913, $24,-
633,219.65.
MODERATOR-TOPICS — Every Thursday
during school year. Educational. Established
1880. Henry R. Pattengill, publisher. Sub-
scription. $i.25; claimed average circulation
for year 1913. 7,170: 20 pages. 3 columns:
length of columns, 9% in.; width, 2 V^ in.
Advertising rates, 1 inch, one time, $3.50;
2 times, $5.50; 5 times, $7; 10 times, $11.50;
20 times, $18; 40 times, $28; % page, one
time, $13; one page, $20.
NELSON CHESMAN & CO.'S RATE BOOK.
141
MICHIGAN
STATE JOURNAL — Every evening except
Sunday. Independent. Established 185.5. The
State Journal Co., publishers. Subscription,
$5; sworn average circulation for six months
prior to April, 1914, 14,640* net paid; 10
to 20 pages, 7 columns; length of columns,
21 in.; width, 2% in. Can use matrices.
Advertising rates, 35 cts. an inch; full
position, 45 cts. an inch. Classified, Ic. a
word (minimum charge, first insertion, 25
cts.) Reading notices, 15 cts. per count
line.
PRESS — Every evening except Sunday. In-
dependent. Established 1912. "W. S. & "Wm.
Thomson, publishers. Subscription, $2; sworn
average circulation for six months ending
March 31, 1914, 7.405* net paid; 8 to 12
pages; 7 columns; length of columns, 21 in.;
width, 2v-, in. Can use matrices.
Advertising rates, 30 cts. an inch; 500 in.
within one pear, 25 cts.; 1,000 in., 20 cts.
an inch. Reading notices, 10 cts. a count
line; on yearly contracts, 5 cts. a line. Class-
ified, Ic. per word.
IiAPEER — Population 3,946. Located in a
thriving agricultural district on the Grand
Trunk and the Michigan Central Railroad
System. The chief enterprises being flour
mills, foundry and machine shops, stoves,
farm implements, rugs, sash, doors and
blind factory, fruit evaporators and steam
engine works. State Home for the Feeble
Minded and Epileptics is located here.
LAPEER COUNTY CLARION — E very
Thursday. Republican. Established 1856. Clar-
ion Publishing Co., publishers. Subscription,
$1; claimed average circulation for first six
months 1914, 4,650; 8 pages, 7 columns.
length of columns, 22 in.; width. 2Va in.
Advertising rate^ 24 cts. an inch. Com-
position, 5 cts. an inch additional. Position,
10 and 20% extra. Locals, 5 cts. a line.
LAPEER COUNTY PRESS — Every Wed-
nesday. Independent. Established 1840. H. C.
Kudner, editor and publisher. Subscription.
$1; claimed average circulation for first six
months 1914, 5,000: 8 to 24 pages, 7 col-
umns; length of columns, 19^ in.; width,
2% in. Can use matrices.
Advertising rates upon application.
MtrSKEGON — Population 24.062. (including
Muskegon Heights and North Muskegon.
28,657). On Muskegon lake, an all-the-y^nr
harbor with service to Chicago and Mil-
waukee, 3 railroads and interurban line.
Center of resort trade and is shipping point
for rich fruit country. Has machine shops.
malleable and gray iron foundries, saw and
planing mills, piano, furniture and refrig-
erator factories, knitting and paper mills,
boat building and automobile engine works;
tannery and railway repair shops. Annual
value of manufactured products, |16,000,-
000.00. Bank clearings during 1913 45,-
835,443,70.
MICHIGAN
CHRONICLE — Every evening except Sun-
day. Independent. Muskegon Publishing Co.,
publishers. Subscription, $3.60; claimed aver-
age circulation for 1913, 7,000; 8 to 16 pages,
7 columns; length of columns, 21 in.; width,
2% in. Can use matrices.
Advertising rates, agate, 35 cts. an inch;
full position, 42 cts. an inch; 100 in. within
one year, 27 cts.; full position, 32 cts. an
inch;" 200 in., 24 cts.; full position, 29 cts.
an inch; 300 in., 21 cts.; full position, 25 cts.
an inch. Reading notices, 10 cts. per count
line. Classified, Ic. a word, each insertion.
TIMES — Every morning except Monday,
including Sunday. Independent. Established
1911. A. E. Boswell, publisher. Subscription,
$3.60; sworn average circulation for six
months prior to April 1914, 5,300* net paid;
8 to 12 pages, 7 columns; length of columns,
20 in.; width, 2% in. Can use matrices.
Advertising rates, agate, 25 cts. an inch.
Reading notices, 10 cts. a count line; first
page position, 25 cts. a count line. Classified,
first insertion, Ic. per word.
OWOSSO — Population 9,639. 3 railroads. Dis-
tributing point of a very large agricultural
area. Industries include flour mills, motor
truck, carriage, handle, furniture and table
factories, bending works, burial case fac-
tory and railway shops ; also large beet
sugar industry. Annual value of manufac-
tured products, $2,000,000.00. Bank clear-
ings during 1913, $4,000,000.00.
AMERICAN TYLER-KEYSTONE Monthly
(1st.). Fraternal Masonic. Established 1888.
Tyler Publishing Co. publishers. Subscription
$1; claimed average circulation for year 1913,
5,100; 24 pages, 3 columns; length of col-
umns, 10 in.; width, 2% in. Cannot use
matrices. Forms close 15th of month preced-
ing.
Advertising rates, full page, $30; six months
contract. $24; twelve months, $21; Vz page,
$20, $16 or $14; % page, $18, $14 or $12:
V4, page, $15, $11 or $9; % page, $10, $6 or
$5 each insertion, respectively.
PONTIAC — Population 14,532. Grand Trunk
Michigan Air Line and P. O. & N. railroads
and Interurban line. A well known summer
resort. Large produce and stock market.
Industries also include the manufacture of
automobiles, and automobile parts, floiir and
woolen mills; implement, brush, automobile
top, power spraying, sausage, leather goods
and vending factories, structural iron, var-
nish, vinegar, knitting, paint and varnish
works; automobile painting and trimming
plant and foundries. These various enter-
prises give employment to about seven
thousand peojile with an average monthly
payroll of $175,000.00. Annual value of
manufactured products, $32,000,000.00.
Bank clearings during year 1913, $21,500,-
000.00.
142
NELSON CHESMAN & CO.'S RATE BOOK.
MICHIGAN
PRESS-GAZETTE — Every evening except
Sunday. Independent. Established 1900.
Harry Coleman, publisher. Subscription,
$2.50; sworn detailed average circulation for
year 1913, 8,045* net; 8 and 10 pages; length
of columns, 21 14 in.; width, 2 Vs in.
Advertising rates, agate, 2% cts. a line on
yearly contracts; 1,000 lines or 52 times, 2
cts.; 3,000 lines or 104 times, 1% cts.; 5,000
lines or 156 times, 1 Va cts. a line. Composi-
tion, 3 cts. an inch extra. Preferred position,
10 and 25% extra. Classified, Ic. a word
(minimum charge, 25 cts.). Reading notices,
12% cts. a line.
PORT HURON — Population 18,863. On St.
Clair River near Lake Huron witlt steam'sr
connections to Detroit. Port of entry, and
wool and grain handled to a large extent;
also has automobile, threshing machine, ag-
ricultural implement and chicory factories,
steel ship yards, dry docks, car and loco-
motive shops, lumber mills, fibre works
and elevators. Salt, oil and natural gas
found in vicinity. Annual value of manu-
factured products, $8,000,000.00. Bank
clearings during year 1913, $10,000,000.00.
LADIES' REVIEW — Monthly. L. O. T.
M. of "W. Established 1894. J. P. Shells, pub-
lisher. Subscription, 50 cts.; claimed average
circulation for year 1913, 180,000; 4 columns;
length of columns, 12% in.; width, 2^4 in.
Forms close 17th preceding month.
Advertising rates, agate, 60 cts. a line; full
page (700 lines), one time, 350; Vi page,
$100; Vz page, $190; and outside back cover,
$400.
See advertisement on page 520.
MICHIGAN
LADY MACCABEE — Monthly. Woman's
Beneficiarv and Woman's Interests. Estab-
lished 1892. Riverside Printing Co., pub-
lishers. Subscription $1; claimed average cir-
culation for year 1913, 49,000; 8 pages, 2, 3
or 4 columns; length of columns. 12% in.;
width, 41A, 2 13/14 or 21/2 in. Can use ma-
trices.
Advertising rates, agate, 30 cts. a line.
Reading notices, 40 cts. a line,
TIMES-HERALD — Every evening except
Sunday. Independent. Established 1872.
The Times-Herald Co., publishers. Subscrip-
tion, $5; claimed average circulation for year
1913, 13,236; 10 to 16 pages. 7 columns-,
length of columns, 21 in.; width, 2% in.
Can use matrices.
Advertising rates, less than 200 in., 35 cts.
in inch; 200 in., or more, 30 cts. an inch;
full position, 35 cts. Reading notices, 10 cts.
a line, with discount on 100 lines or more;
classified, Ic. a word, first insertion; subse-
quent insertions, %c. a word.
SAGINAW — Population 50,510. On Saginaw
River. Three trunk line railroad systems
having several branches, also water trans-
portation connected with Great Lakes. Dis-
tributing center of the Michigan beet sugar
producing district and headquarters of
Michigan bituminous coal industry ; claimed
to be the largest bean growing country in
the United States; also manufactures auto-
mobiles, carriages, pianos and piano parts,
brick machinery, art furniture, ladders,
silos, rules and tapes, bakers machinery.
hand saws, graphite products, vinegar, plate
glass, woodenware, paving brick, dust sep-
arators, staves, hoops, lumber, tools and
harness; has tomato catsup, kraut and
pickle factories, as well as railway shops,
bean elevators, knitting mills, boiler works,
machine shops, coal mining in vicinity. An-
nual value of manufactured products $23,-
058,000.00. Bank clearings during 1913,
$83,524,154.25.
COURIER-HERALD — Every morning ex-
cept Monday. Republican. Established 1857.
Courier-Herald Co., proprietors. Subscription,
$4.20; sworn average circulation for si.x
months prior to April 1914, 14,590* net paid;
8 to 28 pages, 7 columns; length of columns,
211,^ in.; width, 2% in. Can use matrices.
Advertising rates, daily or Sunday, agate,
4 cts. a line; 100 in. within one year, 42 cts.
an inch; 357 in., 35 cts.; 500 in., 28 cts. an
inch. Position, 10 and 25% extra. Classi-
fied, Ic. a word. Reading notices, 15 cts. a
line, with discount on 1,000 lines and over.
NEWS — Every evening except Sunday. In-
dependent. Established 1881. Evening News
Co., publishers. Subscription, $4.15; sworn
average circulation for six months prior to
.\pril, 1914, 18,221* net paid; 10 to 24 pages,
7 columns; length of columns, 21% in.; width,
21/^. Can use matrices.
Advertising rates, agate, 5 cts. a line; year-
1v contract rate, 3,000 lines, 3% cts. a line;
full position, 4 cts. a line; 7,000 lines, 3 cts.
a line; full position, 31/2 cts. a line. Prefer-
red position, 6 cts. a line. Classified, Ic. a
word (minimum, 15 words). Reading notices,
15 cts. per count line; 1,000 lines, 10 cts. a
line.
POST-ZEITUNQ — Every Thursday. Ger-
man. Independent. Established 1866. See-
mann & Peters, publishers. Subscription, $1 ;
sworn average circulation for first six months
1914, 4.100*; 8 pages, 7 columns; length of
columns, 21 in.; width, 2% in.
Advertising rates, 50 cts. an »n. ; not less
than 250 in.; within six months, 30 cts.; 500
in.; within one year, 25 cts. an inch.
ST. CLAIR — Population 2,633. On St. Clair
River. Michigan Central R. R. Shipping
point for considerable hay and grain. Min-
eral springs in vicinity. Industries also
include planing, sash and door, salt fac-
tories and sliip yards.
POSTMASTER EVERYWHERE — Monthly.
Official organ of the National Association of
Postmasters. Established 1903. Hannibal
Allen Hopkins, publisher. Subscription, $1 ;
claimed average circulation, for year 1913,
27,946; 32 pages, 2 columns; length of col-
NELSON CHESMAN & CO.'S RATE BOOK.
143
MICHIGAN
umns, 7% in.; width, 2% in. Forms close
10th preceding month.
Advertising rates, agate, 15 cts. a line.
Classified, 4 cts. a word (minimum 25 words).
ST. JOSEPH — Population 5.936. On Lake
Michigan. 2 railroads. Well known sum-
mer resort. Located in center of Mich-
igan fruit belt, and ships large quantities
of grapes, peaches and fruit generally. In-
dustries also include iron works, flour, plan-
ing and paper mills, boot, shoe, tool, paper
box, knitting, fruit package, spraying ma-
terial, pressed steel goods and door fac-
tories.
GAS POWER — Monthly. Trade. Estab-
lished 1903. Gas Power Publishing Co. (Inc),
publishers. Subscription, .$1; sworn detaile'l
average circulation for year 1913, 20,000*:
110 pages and cover, 2 columns; length of col-
umns, 9 in.; width, 2% in.
Advertising rates, agate, one inch, one time.
$4.80; three times, $4.46 per insertion; 6
times, $4.22; 12 times, $3.60 per insertion.
Larger space at reduced rates.
THRESHERMEN'S REVIEW AND POWER
FARMING — Monthly (Ist). Farm Machinery.
Established 1892. Threshermen's Review
Co. (Inc.), publishers. Subscription, 50 cts.;
MICHIGAN
claimed average circulation for year 1913,
35,000; 64 pages, 4 columns; length of col-
umns, 12% in.; width, 2% in. Cannot use
matrices. Forms close 15th of preceding
month.
Advertising rates, 321/^ cts. a line; 4 times,
30 cts.; 8 times, 27 cts.; 12 times, 25 cts.;
1,000 lines, 21 cts.; 3,000 lines, 20 cts.;
5,000 lines,, 19 cts.; 7,500 lines, 18 cts.;
10,000 lines, 16 1^ cts. a line.
UNION CITY — Popcilation 1,340. On St.
Joseph River and Michigan Central R. R.
In the vicinity of a fertile grain and fruit
growing territory; fancy poultry breeding
being an important enterprise also. In-
dustries are fruit evaporators, flour mills,
canning, yeast, heading and hoop factories,
and Portland cement works.
NATIONAL BARRED ROCK JOURNAL—
Monthly (15th). Poultry. Established 1909.
W. L. Robinson, editor and publisher. Sub-
scription 50 cts.: claimed average circulation
for year, 1913, 18,650; 24 to 48 pages, 3
columns; length of columns, 9 1/^ in.; width.
2% in. Can not use matrices. Forms close
20th of preceding month.
Advertising rates. $1 an in.; full page.
$22.50; ^ page, $12. with discounts on 2, 3,
6. 9 or 12 month contracts.
MINNESOTA
CROOKSTON — Poi)ulation 7,559. 2 rail-
roads. In the center of excellent wheat
growing and stock raising district and lum-
bering section. Has abundant water pow-
er; industries also include brick yards,
foundries, sash and door, bottle, farm im-
plements, binder twine and cigar factories,
flour and saw mills, tannery, creamery,
brewery, foundry. Annual value of manu-
factured products, $4,500,000.00. Bank
clearings during 1913, $22,000,000.00.
TIMES — Every evening except Sunday.
Republican. Established 1891. W. E. Mc-
Kenzie, publisher. Subscription. $3; claimed
circulation for year 1912, 7,892; 8 to 12
pages; length of columns, 20% in.; width,
2% in.
Advertising rates, 20 cts. an inch. Posi-
tion, 2, 5 or 10 cts. an inch additional. Dis-
count of 5, 10, 15 or 20% on yearly con-
tracts of 500, 1,000, 2,000 or 5,000 inches
space. Readers or want ads, 10 cts. a count
line first insertion ; 5 cts. a line thereafter.
DULUTH — Population 78.466. On Lake Su
perior. 3 railroads. Immense copper and
iron deposits in immediate vicinity and a
vast shipping trade in wheat, flour, lum-
ber,_ hides, steel, iron ore and copper. Has
grain elevators with immense capacity;
lumber mills, flour mills, steam forge works,
cold storage plants, stock yards, blast fur-
naces and iron and steel manufacturing.
Annual value of manufactured products,
$45,000,000.00. Jobbing trade exceeds an-
nually, $80,000,000.00. Bank clearings dur-
ing 1913, $242,798,314.00.
HERALD — Every evening except Sunday.
Independent, and WEEKLY, Wednesday, mail
order. Established 1883. The Herald Co..
publishers. Subscription, $5; sworn detailed
average circulation for year, 1913, daily, 28,-
231* net paid; Saturday, 29,384* net paid ;
weekly, circulation — not given by publisher;
16 to 36 pages. 7 columns: length of col-
umns, 20 in.; width, 2ie in. Can use matrices.
Advertising rates, agate, 8 cts. a line; 6
times, 7 cts.; 26 times or 1,000 lines, 6 cts.;
52 times, or 2,000 lines, 5 cts.; 156 times or
3,500 lines 4% cts.; 312 times or 5.000
lines, 4 cts. a line. Preferred position, 10 or
25% extra. Classified, Ic. a word; per month,
$1 per line. Reading notices, 25 cts. a line;
pure reading, city news page, 30 cts. a line;
telegraphic readers, inside page. 75 cts. a
line; first page. $1; (tolls extra): business
readers, grouped. 15 cts. a line. WEEKLY, 4
cts. a line, flat. Business Readers 15 cts. a
line.
144
NELSON CHESMAN & CO.'S RATE BOOK.
MINNESOTA
NEWS-TRIBUNE — Every morning includ-
ing Sunday. Republican. Established 1870.
Milie Bunnell, publisher. Subscription, $6;
r.worn average circulation for three months
ending July 1914, daily and Sunday, 23,204*
net; 12 to 60 pages, 7 columns; length of
columns, 20 in.; width. 2Vs in. Can use
matrices.
Advertising rates, daily or Sunday, agate, 7
cts. a line; mail order, 4 cts. a line.
See advertisement on page 442.
OPPORTUNITIES — Monthly (10th). Min-
ing and Industrial. Established 1908. John
A. Monger, publisher. Subscription, ?2 ;
claimed average circulation for year 1913,
9,000; 24 pages, 3 columns; length of col-
umns, 12 in.; width, 3 in. Can use matrices.
Advertising rate, agate, 1.5 cts. a line; full
page (672 lines), $134.40; 10, 20 and 30%
discount on three, six or twelve insertions re-
spectively.
PAIVAEHTI — Every evening except Sun-
day. Finnish-Inde]iendent. Established 1900.
Finnish-American Publishing Company, pub-
lishers. Subscription, $3.7.5; claimed- average
circulation for year 1913, 6,000; 8 pages, 7
columns; length of columns, 20 in.; width, 2'V4
in. Can use matrices.
Advertising rates, .50 cts. an inch.
POSTEN — Every Friday. Swedish. Re-
publican. Established 1886. Inter-State
Swedish Publishing Co., publishers. Sub-
scription, $1 ; claimed circulation for year
1913, 17,950; 12 pages. 7 columns; length
of columns, 20 in.; width 2% in.
Advertising rates, 65 cts. an inch; in com-
bination with SVENSKA AMERIKANSKA
TRIBUNEN, Superior, Wis., $1 an inch.
SIIRTOLAINEN — Every Friday. Finnish.
Independent Republican. Established 1891.
Finnish-American Publishing Co., publishers.
Subscription, $2; claimed average circulation
for year 1913, 12,600; 12 to 16 pages, 7 col-
umns; length of columns, 20 in.; width, 2%
in. Can use matrices.
Advertising rates, 75 cts. an inch.
SKANDINAV — Every Friday. Norwegian-
Danish-Independent. Established 1887. Nel
son & Simonson. publishers. Subscription,
50 cts.; claimed average circulation for year
1913, 6,200; 8 pages, 7 columns; length of
columns, 21 in.; width, 2 H in. Can use
matrices. Office, 301-2 Christie Building.
Advertising rates, 30 cts. an inch; 600 in.
on yearly contract, 25 cts.; 1,000 in., 20
cts. an inch. Locals, 10 cts. a line.
HIBBING — Population 8,832. 2 railroads.
Industries confined to mining, lumbering
and dairy farming.
TRIBUNE — Every evening except Sunday.
Independent Republican. Established 1890.
Subscription, $4.80; sworn average circula-
MINNESOTA
tion for six months ending March 31, 1914,
4,378* net paid; 4 to 10 pages, 7 columns;
length of columns, 21% in.: width, 2Vi in.
Can use matrices.
Advertising rates, 20 cts. an inch; com-
position, 5 cts. per inch extra. Reading no-
tices, 10 cts. a line.
MANE:AT0 — Population 10,365. Located 86
Miles Southwest of St. Paul on Minnesoto
River and four Railway Systems. Is the Me-
tropolis of the Garden Spot of the Wesi,
Principal industries are: Flour and knitting
mills, stone quarres ; foundries; road grader,
trip hammer, broom, incubator, candy, tent
and awning, shirt and overall factories ;
cement, traction engine and bottling works;
lime kilns; creamery and creamery supplies.
State Normal School is located here; also
two Commercial Colleges, a Lutheran Ladies'
Seminary and a Catholic Mothers' House
and girls' boarding school. Annual value
of the manufactured products, $5,000,-
000.00. Bank clearings during 1913, $30,-
000,000.00.
FREE PRESS — Every evening except Sun-
day. Republican. Established 1887. Sub-
scription, $4.80; claimed average circulation
for six months prior to April, 1914, 4.250
net paid; 8 pages, 7 columns; length of col-
umns, 20 in.; width, 2% in. Can use mat-
rices.
Advertising rates, 12*4 cts. an inch; ad-
joining reading matter, 15 cts.; full position,
17 cts. an inch. Composition, 8 cts an inch
additional. Readers, 5 cts. a line. Classified.
1 ct. per word.
MINNEAPOLIS — Population 301,408. On
Mississipni River. 10 major railroads em-
bracing 26 lines with over 55,000 miles of
trackage; four of these lines are trans-
continental. Has immense water power and
is the greatest cash wheat, flour and linseed
oil market in the world. Lumber and ma
chinery manufactures are of vast import-
ance aside from other industries, which in-
clude the manufacture of farm implements,
bakery products, furniture, cooperage, sash,
doors and knit goods. Has 70 graded and 6
high schools. The State University is also
located here, having an enrollment of 8,000;
the campus covering 85 acres. Is the dis-
tributing center of the Northwest having
1,129 jobbing houses which shipped 225,-
000 cars of merchandise in 1913. Annual
value of manufactured products, $215,000,-
000.00. Bank clearings during year 1913.
$1,312,412,256.04.
COMMERCIAL WEST — Every Saturday.
Financial. Established 1901. Commercial
West Co., publishers. Subscription, $5 ;
claimed circulation for year 1913, 7,500; 52
pages, 2 columns; length of columns. 11%
in.; width, 3% in. Office. Globe Building.
Advertising rates, $3 an inch; 4 in., $11;
full page, $60; ^ or % pages, pro rata. Dis-
count on 4, 13. 26, 52 or mors insertions.
NELSON CHESlVrAN & CO.'S RATE BOOK.
146
MINNESOTA
CROW BAR — Monthly (15th). Black-
smith Trade. Established 1892. Crow Bar
Publishing Co., publishers. Subscription, 50
cts.; circulation — not given by publisher; 32
pages, 3 columns; length of columns. 10 in.;
width, 2% in. Office, 200 North Second
Street.
Advertising rates, $4 an inch; three months,
$8; six months, $14; one year, $24; % page,
one time, $8; V4. page, $12; V2 page, $22;
one page, $40.
FAMILIE JOURNAL ILLUSTRATED—
Monthly. Norwegian-Danish. Literary. Es-
tablished 1902. 0. Rasmussen Publishing
Co., publishers. Subscription, 50 cts.; claimed
average circulation for 1913, 12,500; 16 pages,
4 columns; length of columns, 13 in.; width,
2% in. Office, 720-724 South Fourth Street.
Advertising rates, 98 cts. an inch per time.
FANCY WORK MAGAZINE — Monthly
Cist). Home and Fashions. Established
1913. Periodical Publishing Company, pub-
lishers. Subscription, $000 ; circulation —
not given by publisher; 00 pages, 4 columns,
length of columns, 14 in.; width, 2% in. Can
use matrices. Forms close 20th of preceding
month. Office, 608 First Avenue, North.
Advertising rates, agate, $1 a line; full
page, (784 lines), $630. Classified (minimum
$1), 10 cts. per word.
FARMERS' TRIBUNE — See Tribune.
FARM IMPLEMENTS — Monthly (1st).
Trade. Established 1887. Farm Implement
Publishing Co., publishers. .Subscription, $1;
claimed average circulation for year 1913,
4,770; 60 pages, 4 cohimns; length of col-
umns, 12 in.; width, 2% in. Cannot use
matrices. Forms close 25th of preceding month.
Advertising rates on application.
FARM, STOCK AND HOME — Semi-month-
ly, (1st and 15th). Agricultural. Estab-
lished 1884. Farm, Stock and Home Co.,
publishers. Subscriptoin, 50 cts.; detailed
average circulation for year 1913, 108,622*
net paid; first six months 1914. 111,166*; 20
to 60 pages, 4 columns; length of columns, 14
in.; width, 2% in. Can use matrices. Forms
close 5th and 20th of the month preceding
publication. Office, 830 Hennepin Avenue.
Advertising rates, agate, 50 cts. a line, flat;
full page, $350. Reading notices, nonpareil,
$1 a line; minion, $1.10 a line; brevier,
$1.25 a line. Classified, 5 cts. per word.
See advertisement on page 425.
FOLKEBLADET — Everv Wednesday. Lu-
theran-Norwegian. Established 1879. Folke-
bladet Publishing Co., publishers. Subscrip-
tion, $1; average circulation for year 1913,
5,168; 8 pages, 6 columns length of columns.
20 in.; width, 2% in. Office, 322 Cedar
Avenue.
Advertising rates, 35 cts. an inch; 4 times,
30 cts.; 13 times, 25 cts. an inch; position.
MINNESOTA
20% extra. Reading notices, 5 cts. per count
line.
FREIE PRESSE HEROLD — Every Friday.
German. Independent. ■ Established 1869.
Minneapolis Freie Presse Herold Printing Co.
(Inc.), publishers. Subscription, $2; claimed
average circulation for year 1913, 12,649;
12 pages, 7 columns; length of columns, 20
in.; width, 2% in. Office, 207 6th St., South.
Advertising rates, 50 cts., flat, an inch.
Classified, Ic. per word.
GAA PAA — Every Saturdcy. Norwegian
Danish. Socialist. Established 1903. E. L.
Menghoel and A. O. Devoid, editors and pub-
lishers. Subscription, $1 ; circulation — not
given by publisher; 4 pages, 7 columns; length
of columns, 20 in.; width, 2% in. Can use
matrices. Office, 1304 Washington Avenue,
South.
Advertising rates on application.
.JACOBS & COMPANY — See advertisement
on pages 502, 503, 504, 505 and 506.
JOURNAL — Everv evening except Sunday,
and SUNDAY MORNING. Independent Re-
publican. Established 1878. Journal^ Print-
ing Co., proprietors. Subscription, daily and
Sunday, $6; sworn average circulation for
six months prior to April 1914, daily, 83.170*
net paid; Sunday. 85,447* net paid; 16 to 36
pages; Sunday, 72 to 112 pages, 7 columns;
length of cohimns. 21 in.: width, 2Vn in. Can
use matrices. Office, 47-49 Fourth Street South.
Advertising rates, daily or Sunday, 14 cts.
a line; on yearly contract. 6 times 13 cts.; 13
times, 12 cts.; 26 times, 11% cts.: 52 times
11 cts.; 104 times, 10 1^ cts.; 156 times, 10
cts.; 312 times, 9V2 cts. a line; 1000 lines,
12% cts.; 2000 lines, 12 cts.: 3000 lines,
11% cts.; 5000 lines, 11 cts.; 7000 lines, 10^/2
cts.; 10,000 lines, 10 cts.; 70,000 lines, 9%
cts.; 140,000 lines, QM cts. a line. Preferred
position, 20, 33% or 100% extra. Special rate
of 11 cts. a line each insertion for schools,
colleges, resorts, hotels, books and periodicals
and automobiles: on automobile page, 5,000
lines of automobile advertising, within one
year, 10 cts. a line. Double column advertise-
ments must be at least 14 lines deep; triple
column, 42 lines; 4 columns, 56 lines deep.
Pure reading notices (run of news matter), 60
and 75 cts. per agate line, with discount for
space. Classified, 8 cts. a line, (minimum
charge, 24 cts.).
KEITH'S MAGAZINE — Monthly. Build-
ing. Established 1889. M. L. Keith, pub-
lisher. Subscription, $2 ; claimed circulation
for year ending April, 1914. 15,000; 72 to
100 pages, 2 columns; length of columns,
8 in.; width, 2 5^ in. Forms close first of each
month preceding publication. Office, Mc-
Knight Bldg.
Advertising rates (minimum space one in.),
7 cts. a line; full page, $90; V4 and % pages,
pro rata; % page, $12.50. 5% discount for
six insertions within one year, on % page, or
more; 10% for 12 insertions.
146
NELSON CHESMAN & CO.'S RATE BOOK.
MINNESOTA
KVINDENS MAGASIN — Monthly (18th).
Norwegian - Danish. Women. Established
1905. Subscription, 75 cts. ; circulation —
not given by publisher; 32 to 40 pages, 4
columns; length of columns, 12 V^ in.; width,
2Va in. Forms close 20th preceding month.
Office, 406 Fifth Avenue, South.
Advertising rates, agate, 12 V& cts. a line;
special position, 15 cts. a line. Reading no-
tices, $2.50 per inch.
MASONIC OBSERVER — Every Saturday.
Masonic. Established 1899. C. D. Spragup.
publisher. Subscription, $1; claimed average
circulation for year 1913, 5,000: 8 pages, 4
columns; length of columns, 15 in.; width,
2 1/4 in. Office, Masonic Temple.
Advertising rates, $1.50 an inch; with a
discount of 25% on three months contract.
Preferred position, 15% extra. Reading no-
tices, 20 cts. a line.
See advertisement on page 494.
NEWS — Every evening except Sunday. In-
dependent. Established 1903. Daily News
Co., publishers. Subscription, $3 ; sworn
detailed average circulation for year ending
June, 1914, 53,054*; six months ending June
30, 1914, 57,892* net paid: ID to 24 |)ages,
8 columns; length of columns, 20 in.; width,
2% in. Can use matrices.
Advertising rates, agate, 7 cts. a line; posi-
tion, 8 cts. a line, flat. Reading notices, 50
cts. a count line. Business notices, 30 cts. a
count line; classified, Ic. per word; by the
month, $1.25 a line.
NORDISKA HEM— Monthly. Swedish.
Literary. Established 1907. Northern Home
Publishing Co., publishers. Subscription, 50
cts.; claimed minimum circulation for 1913,
8,000; 40 pages, 2 columns; length of col-
umns, 9 in.; width, 3 in. Office, 1404 Wash-
ington Avenue.
Advertising rates, nonpareil, 9 cts. a line;
$1 an inch. Position, 10% extra. Reading
MINNESOTA
LABOR REVIEW — Every Friday. Labor.
Established 1907. Thomas J. Hamlin, pub-
lisher. Subscription, 50 cts.; claimed aver-
age circulation for year 1913, 6,200; 4 jjages.
7 columns; length of columns, 21% in.: width.
2% in. Office, 67 South Fourth Street.
Advertising rates, 50 cts. an inch.
LUTHERANEREN — Every Wednesday.
Norwegian. Lutheran. Established 1895.
Aug.sburg Publishing House, publishers. Sub-
scription, $1.25: claimed average circulation
for year 1913, 19,383: 32 pages, 3 columns:
length of columns, 10 in.; width, 2% in. Of-
fice, 425-429 South 4th Street.
Advertising rates, agate, 7 cts. a line; read-
ing notices, 20 cts. a line.
notices 20 cts. a line. Discount on 6 and 12
months.
NORTHWESTERN AGRICULTURIST —
Every Saturday. Agricultural. Established
1886. P. V. Collins Publishing Co., pub-
lishers. P. V. Collins, manager. Guaranteed
average circulation for year 1914-5, 125,000;
16 to 52 pages, 4 columns; length of columns,
13% in.; width, 2% in. Forms close Friday
preceding. Office, 511-525 Seventh Street,
South.
Advertising rates, agate, 50 cts. a line, flat;
full page, $374. Live stock rate, $7 an inch,
flat. Reading matter, brevier, solid, $1.50 a
line; leaded, $2 a line; ]ireferred positions
extra.
NORTHWEST FARMSTEAD — Every Sat-
urday. Agricultural. Established 1911.
Orange Judd Co., publishers. Subscription,
$1 ; sworn detailed average circulation for
year 1913, 106,364*; 24 to 32 pages. 4 col-
umns; length of columns, 13 11/14 in.; width,
2% in. Forms close Monday preceding. Can
use matrices. Office, Oneida Building.
Advertising rates, agate, 45 cts. a line; pre-
ferred position, 15 and 25% extra. Reading
notices, 90 cts. a line. For combination rate
with American Agriculturist, New York ;
Orange Judd Farmer, Chicago; Southern
Farming, Atlanta, Ga. and N. England Home-
stead, Springfield, Mass., see N. Y. City Amer-
ican Agriculturist.
OSTEOPATHIC WORLD — Monthly Medical.
Established 1896. William R. Dobbyn & Sons,
publishers. Subscription, $1 ; circulation —
not given by publisher; 64 to 80 pages, 2
columns; length of columns, 7 in.; width, 2^
in. Office. Edison Building.
Advertising rates, $2.50 an inch.
SCHOOL EDUCATION — Monthly, except
July and August. Established 1882. School
Education Co., publishers. Subscription,
$1.25; claimed average circulation for 1913,
13,000; 52 to 68 pages, 3 columns; length
of columns, 10 in.; width, 2V» in. Forms
close 26th preceding month. Office, 331 14th
Avenue, S. E.
Advertising rates, $2 an inch ; full page,
$45. Discounts of 10, 15 or 20% on 3, 5 or
10 months' contracts. Readers, 20 cts. a line.
SKANDINAVISKA GOOD TEMPLAREN
— Montlily (1st). Scandinavian. Fraternal.
Established 1900. A. M. Wold, editor and
publisher. Subscription, 40 cts.; claimed aver-
age circulation for year 1913, 12,000; 8 pages,
4 columns; length of columns. 17 in.; width,
3 in. Can use matrices. Office, 2417 14th
-Avenue, South. Forms close 8th.
Advertising rates, $1 an inch, with dis-
count of 10 or 25% on 6 or 12 insertions.
Special position, 10% extra. Reading no-
tices, 20 cts. per line.
NELSON CHESMAN & CO.'S RATE BOOK.
147
MINNESOTA
SKORDEMANNEN — Semi-Monthly. Swed-
ish. Agricultural. Established 1888. Skor-
demannen Publishing Co., publishers. Sub-
scription, 75 cts. ; circulation — not given by
publisher; 20 pages, 4 columns; length of
columns, 13 in.: width, 2% in. Can use mat-
rices. Forms close 10th and 25th of the
month. Office, 2625 Chicago Avenue.
Advertising rates, agate, 13 cts. a line.
Discounts, 6 times, 5%; 12 times, 15%; 24
times, 25%.
SVENSKA AMERIKANSKA POSTEN —
Every Wednesday. Swedish. Independent.
Established 1883. Swan J. Turnblad, pub-
lisher. Subscription, $1 ; claimed average
circulation for year 1913, 54.T.il : 16 to 24
pages, 7 columns; length of columns, 21 in.;
width, 21/8 in. Office, 207 South 6th Street.
Advertising rates, agate, 15 cts. a line,
flat. Special position, 10% extra.
SVENSKA rOLKETS TIDNING — Every
Wednesday. Swedish. Indei/endent. Estab-
lished 1881. Andrew G. Johnson, publisher.
Subscription, $1; claimed average circulation
for year 1913, 40,209: 12 to 20 pages, 8 col-
umns; length of columns, 20 in.; width, 2%
in. Can use matrices. Office, Daily News
Building.
Advertising rates, agate, 15 cts. a line;
three months, 12 cts.; six months, 10 cts; one
year, 9 cts. a line. Preferred position, 25%
extra. Reading notices, 40 cts. a line.
SVENSKA ROMAN BLADET — Every Sat-
urday. Swedish. Family. Established 1888.
C. E. Peterson, publisher. Subscription,
$1.50; claimed average circulation for year
1913, 22,000; 16 pages, 5 columns; length of
columns, 14 in.; width, 21^, in. Office, 404 —
8th Ave., South.
Advertising rates, 7 cts. a line; 2,000 lines,
6 cts.; 5,000 lines or more, 5 cts. a line.
Reading notices, brevier, 15 cts. a line. Clas-
sified, 7 cts. a line. flat.
TIDENDE — Every evening except Satur-
day and Sunday, SUNDAY MORNING, and
WEEKLY, Thursdays. Norwegian-Danish.
Established 1851. T. Guldbrandsen Publish-
ing Co., publishers. Subscription, daily and
Sunday, $3.; sworn average circulation for
year ending March 1914, daily, 7,010*; Sun-
day, 7,177*; weekly, first six months 1914,
34,780*; daily, 4 to 10 pages; Sunday and
weekly, 10 and 16 jiages, 7 columns; length
of columns, 21 in.; width, 2^4 in. Can use
matrices. Office, 307-9 Sixth Street S.
Advertising rates, daily, or Sunday, 50 cts.
an inch; 500 in. within one year. 45 cts. an
inch; 1,000 in., 40 cts.; 2,500 in. or more,
35 cts. an inch. Reading notices, 15 cts. a
line, with discount on 500 lines and over.
Classified, 5 cts. a line. Weekly, agate, per
line, 1 to 13 times, 10 cts.; 14 to 26 times,
914 cts.; 27 to 52 times. 9 cts. Pref^erred
position, 25% extra. Reading notices, in
weekly, 40 cts. a line, with discount on 250
lines and over.
MINNESOTA
TRIBUNE — Every morning and every even-
ing except Sunday, SUNDAY TRIBUNE, and
FARMERS' TRIBUNE, twice a week, Tues-
days and Fridays. Republican. W. J. Mur-
phy, editor and publisher. Subscription,
morning or evening, $4; Sunday, $2; Farm-
ers' Tribune, $1; sworn average circulation
for year 1913, daily morning and evening,
98,688* net; Sunday, 147,771* net: Farmers'
Tribune, 18.435* net paid; daily and Farmers'
Tribune, 8 to 20 pages; Sunday, 60 pages, 7
columns; length of columns, 22 in.; width, 2%
in. Can use matrices.
Advertising rates, agate, daily or Sunday,
14 cts. a line; 13 times or 1,000 lines, within
one year, 13 cts.; 26 times, or 2,000 lines,
121/2 cts.; 52 times, or 3,000 lines, 12 cts.;
78 times, or 5,000 lines, 11% cts.; 104 times,
or 7.000 lines, 11 cts.; 156 times, or 10,000
lines, 101/^ cts.: 312 times, or 15,000 lines,
10 cts. a line. Automobile advertising, on
automobile pages, 11% cts. a line; 5,000
lines, 10 cts. a line. Position, next to reading
3 cts. ; or full position, 5 cts. a line extraf
Publishers, resorts, hotels and schools. 12
cts. a line. Classified, 10 cts. a line. Tele-
graphic readers, $2 a line. Pure readers,
other than first, second, editorial or city
pages, 50 cts. a line; special pages, 75 cts.
a line; with discount on 250 lines and over.
Farmers' Tribune, displayed, covering one
week (two insertions) 20 cts. a line. Pre-
ferred position, next to reading, 3 cts. ; or full
position, 5 cts. a line extra.
TWIN CITY COMMERCIAL BULLETIN
— Every Saturday. General Merchandise.
Established 1882. Commercial Bulletin Co.,
publishers. Subscription, $2; claimed cir-
culation for year 1913, 5,000; 40 to 84 pages,
3 columns: length of columns, 11 in.; width,
2% in. Office, Boston Block.
Advertising rates, iV page, one time, $4.12;
Va page, $7.75; 14 page, $14.50: Vz page,
$27; one page, $50. Further rates on applica-
tion.
UGEBLADET — Every Thursday. Norwe-
gian-Danish. Republican. Established 1881.
C. Rasmussen Publishing Co., publishers.
Subscription, $1 ; claimed average circulation
for year 1913, 10.000; 8 pages, 7 columns;
length of columns, 20% in.; width, 2% in.
Office, 720-724 South Fourth Street.
Advertising rates, 40 cts. an inch, per time.
UNGDOMMENS VEN — Semi-Monthly (1st
and 15th). Norwegian. American Family.
Established 1890. K. 0. Holter Publishing
Co., publishers. _ Subscription, $1; claimed
average circulation for nine months ending
May 31, 1914, 15.000; 32 pages, 3 columns:
length of columns, 9% in.; width, 2% in.
Forms close 15 days in advance. Office, 416
8th Avenue. South.
Advertising rates, agate, 6 cts. a line; 4th
page cover, 7 cts. a line.
VECKOBLADET — Every Tuesday. Swed-
ish— General News. Established 1884. Minne-
apolis Veckoblad Publishing Co. (Inc.), pub-
148
NELSON CHESMAN & CO.'S RATE BOOK.
MINNESOTA
Ushers. Subscription, $1.50; claimed circula-
tion for year 1913, 18,957 net paid; 8 to 12
pages, 7 columns; length of columns, 21 in.;
width, 2% in. Can use matrices. Office, News
Building.
Advertising rates, agate, 8 cts. a lin«.
Reading notices, 20 cts. a line.
WESTERN-AMERICAN — Every Saturday.
Swedish — American (in English). Independ-
ent. Established 1904. The "Western American
Publishing Co., publishers. Subscription, $1.;
claimed average circulation for 1913, 9,916; 8
pages, 6 columns; length of columns, 19 >^ in.;
width, 21^ in. Office, 416 Phoenix Bldg., So.
Sixth Street.
Advertising rates, 70 cts. an inch.
WESTERN ARCHITECT — Monthly (let).
Architectural. Established 1901. Edward A.
Purdy, publisher. Subscription, $5; sworn
average circulation for year 1913, 5,044*; 64
pages, 2 columns; length of columns, 10 in.;
width, 3V2 in. Cannot use matrices. Forms
close 15th of month preceding. Office, 735
Palace Building.
Advertising rates, full page, $33; % pa^e,
$31; Vi page, $17; Vs page, $10 with dis-
counts on six or twelve months contract.
MINNESOTA
WOMAN'S HOME WEEKLY — Every Sat-
uhday. Woman's Interests — Mail order. Es-
tablished 1911. Woman's Home Weekly Co.,
publishers. Subscription, 25 cts.; sworn aver-
age circulation for nine months ending April,
1914, 72,276* net paid; 6 to 8 pages, 7 col-
umns; length of columns, 20 in.; width, 2%
in. Can use matrices. Forms close Wednes-
day. Office, 601-605 Second Avenue, South.
Advertising rates, agate, 25 cts. a line;
preferred position, 30 cts. a line. Reading
notices, 50 cts. a count line. Classified (6
words), 20 cts. a line. "Clover Leaf Combina-
tion," comprising Minneapolis "Woman's
Home Weekly"; St. Paul, "American Home
Weekly"; "Rural Weekly" and Omaha,
"Rural Weekly" with a combined average cir-
culation exceeding 565,000, display, $1 a
line, flat. Readers, $2.10 a line, flat.
NEW YORK MILLS — Population 474. On
Northern Pacific Ry. Farming section;
shipping of wool, wood and farm products
generally.
UUSI KOTIMAA — Everjr Thursday. Fin-
nish. Republican. Established 1881. Ny-
lund Brothers, publishers. Subscription,
$1.50; circulation — not given by publisher;
8 pages, 7 columns; length of columns, 21
in.; width, 2% in.
Advertising rates on application.
NORTHFIELD — Population 3,265. 3 rail-
roads and electric suburban line. In
center of excellent agricultural section.
Has flour mill, elevators, foundry and nia-
chine shop, knitting and furnace factories
»nd a condensory.
NORTHWEST DAIRYMAN — Monthly
(15th). Dairy. Established 1906. Dairy-
man Publishing Co., publishers. Subscrip-
tion, 50 cts.; detailed average circulation for
year ending May, 1914, 6,995* net paid; 24
to 32 pages, 3 columns; length of columns, 12
in.; width. 2^/8 in. Forms close 1st.
Advertising rates, $1.40 an inch, flat.
ST. CLOUD — Population 10,600. On Missis-
sippi River and 2 railroads. Has excellent
water power and extensive granite quar-
ries. Center of live stock, farm and lum-
ber district; manufactures include wagons,
lumber and flour; also has railroad shops.
State Normal School, State Reformatory
located here. Annual value of manufactured
products, $2,000,000.00. Bank clearings
during 1913, $6,000,000.00.
NORDSTERN — Every Thursday. German.
Democratic. Established 1874. Nordstern
Publishing Co., publishers. Subscription, $2;
claimed circulation for year 1913, 9,600; 16
to 24 pages, 6 columns; length of columns, 20
in.; width, 2% in.
Advertising rates, 25 cts. an inch; 100
in. or more, within one year, 20 cts. an inch.
ST. PAUL — Population 214,744. (including
So. St. Paul, West St. Paul, etc., 260,000;
Head of Mississippi River. Gateway of
Northwest. 10 railroads; general offices of
three. Handles live stock most extensively;
quarries of limestone in near vicinity. A
most important distributing center. Indus-
tries include the manufacture of fur goods,
shoes, drug preparations, printing, machin-
ery gasoline engines, furniture and refrig-
erators; also has a number of railroad shops.
Seat of Hamline University, Macalester
College. State Agricultural College. Annual
State Fair, etc. Annual value of manufac-
tured products, estimated $100,000,000.00.
Bank clearings during the year 1913, $530,
515,562.00.
AGRICULTURAL MAGAZINE — S e m i-
Monthly (1st and 15th). Magazine Section
of 120 Minnesota Weekly Newspapers. Agri-
cultural. Established 1912. The Agricultural
Magazine Co., publishers; claimed average
circulation for 1913, 110,000: 20 pages. 4
columns; length of columns, 14 in.; width.
2^^ in. Cannot use matrices. Forms close
10 days in advance. Office, St. Anthony Park.
Advertising rates, agate, 40 cts. s line,
with discount of 10% on 1,000 lines or more.
Classified, 5 cts. a word.
AMERICAN HOME WEEKLY — Every Sat-
urday. Literary and Family. Established
1912. L. v. Ashbaugh, publisher. Subscrip-
tion, 25 cts.; sworn detailed average circula-
tion for first six months 1914. 122,295* net
paid; 8 pages, 7 columns; length of columns,
211/4 in.; width, 2% in. Can use matrices.
Advertising rates, 30 cts. a line; in position,
35 cts. a line, flat. Reading notices, 50 eta.
NELSON CHESMAN & CO.'S RATE BOOK.
149
MINNESOTA
a count line. Classified, 20 cts. a line. For
"Clover Leaf Combination," see "Woman's
Home Weekly."
A. O. U. W. GUIDE — Every Thursday.
Fraternal. Established 1882. David Rama-
ley, publisher. Subscription, 50 cts.; claimed
average circulation for year 1913, 14,000;
4 pages, 6 columns; length of columns, 19%
in.; width, 2% in. Office, 141 East Fifth
Street.
Advertising rates, nonpareil, 5 cts. a line;
60 cts. an inch.
COURANT — Monthly, except July and Au-
gust. Club ■women. Established 1898.
Courant Publishing and Printing Co., pub-
lishers. Subscription, $1 ; claimed average
circulation for year 1913, 50,000; 24 pages,
3 columns; length of columns, 10 in.; width,
3 in. Forms close .24th of month.
Advertising rates, agate, 16 cts. a
$2.25 an inch.
line;
CUPID'S COLUMNS — Bi-Monthly. Mat-
rimonial. Established 1892. Henry Jahn,
publisher. Subscription, 50 cts.; claimed
average circulation for year 1913, 50,000;
16 pages, 4 columns; length of columns, 13%
in.; width, 2% in. Forms close 25th preced-
ing month. Office, 946 East 4th Street.
Advertising rates, 20 cts. a line.
DEUTSCHE PARMER (Der) — Semi-
monthly (1st and 15th). German. Agri-
cultural. Established 1910. Volkzeitung
Printing and Publishing Co., publishers. Sub-
scription, $1.; detailed and proven average
circulation for six months ending April, 1914,
47,654*; 4 columns to page; length of col-
umns, 14 in.; width, 2% in. Forms close 10th
and 25th preceding month. Office, 158-160
Third Street.
Advertising rates, agate, 15 cts. a line;
full page, $117.60.
DISPATCH — Every evening except Sun-
day, PIONEER PRESS, every morning includ-
ing SUNDAY, and FARMERS' DISPATCH,
Tuesday and Friday. Independent. Estab-
lished Dispatch, 1868. Pioneer Press, 1849.
George Thompson, publisher. Subscription,
daily. Pioneer or Dispatch, $3 ; either daily
with Sunday, $4.80 ; Sunday Pioneer Press,
$2; Farmers' Dispatch, 50 cts.; sworn aver-
age circulation, Dispatch for six months prior
to April, 1914, 69,658* net paid; Pioneer
Press, 51,661* net paid; Sunday, 65,896*;
Farmers' Dispatch, 211,464*; Dispatch, 12 to
36; Pioneer Press, 8 to 16 and Farmers' Dis-
patch, 8 pages; all editions, 7 columns; length
of columns, 21 14 in; width, 2% in. Can use
matrices.
Advertising rates, agate, morning and even-
ing combined, 16 cts. a line; 1,000 lines
MINNESOTA
within one year or 13 times, 15 cts. a line;
3,000 lines or 26 times, 141/2 cts.; 5,000 lineg
or 52 times, 14 cts.; 7,500 lines or 104 times,
ISVz cts.; 10,000 lines, or more, 13 cts. a
line; 14 lines, 312 times, 13 cts. a line, per
time. Sunday, 10 cts. a line, flat. Preferred
position 20 and 33Vs% extra. Business read-
ing notices, daily (both editions), or Sun-
day, 50 cts. a line (2 lines minimum space).
Classified, both editions, except Saturday
evening and Sunday morning, 13 cts. a line
(minimum space, 3 lines). Sunday, classified,
12 cts. a line. Farmers' Dispatch, display,
agate, 40 cts. a line. Classified rates on ap-
plication. Business reading notices, $1 a line.
PARMER — Every Saturday. Agricultural.
Established 1882. Webb Publishing Co., pub-
lishers. Subscription, 75 cts.; sworn mini-
mum circulation for year ending April, 1914,
143,288*; 24 to 64 pages, 4 columns; length
of columns, 14 in.; width, 2% in. Forms
close one week in advance. Ofi5ce, 10th Street,
between Cedar and Minnesota Streets.
Advertising rates, 60 cts. a line; 1,000
lines, 55 cts.; 2,000 lines or more, 50 cts. a
line. Special position, 20% extra. Reading
notices, 85 cts. a line nonpareil; $1.10 a line
brevier. (Minimum, 3 lines). Classified, 9
cts. a word.
FARMER IM WESTEN— See Wanderer.
FARMERS' DISPATCH — See Dispatch.
FARMER'S WIFE — Monthly. Agricultural.
Established 1897. Webb Publishing Co., pub-
lishers. Subscription, 25 cts.; sworn average
circulation for year ending March, 1914.
722,241*; 24 to 40 pages, 4 columns; length
of columns, 14 in.; width, 2% in. Forms close
18th preceding month. Office, 10th Street be-
tween Cedar and Minnesota Streets.
Advertising rates, agate, $3 a line; one
page (784 lines), $2,000. Reading notices,
$4.50 a line.
MINNESOTA STATS TIDNINQ — Brery
Wednesday. Swedish. Republican. Established
1877. Minnesota Stats Tidning (Inc.), pub-
lishers. Subscription, $1 ; sworn average cir-
culation last six months, 1914, 12,150; 10 to
16 pages, 7 columns, length of columns. 21
in.; width, 2% in. Can use matrices. Office,
Cor. Third and .Jpckson Streets.
Advertising rates, one time, 85 cts. per
inch; four times, 80 cts.; 13 times, 75 cts.;
26 times, 70 cts.; 39 times, 65 cts.; 52 times,
60 cts. per inch, per time. Preferred position,
25% extra. Reading notices, 20 cts. a line,
with discounts for 250 lines and over.
MINNESOTA UNION ADVOCATE — Every
Friday. Labor. Established 1897. Cornelius
Guiney, publisher. Subscription, $1 ; claimed
circulation for year 1913, 8,640, 8 pages, 6
We do not sell — we serve,
continued Good-will.
We must serve to deserve your confidence and
ISO
NELSON CHESMAN & CO.'S RATE BOOK.
MINNESOTA
columns; length of columns, 19% 'H- ; width,
2% in. Can use matrices. Office, 141 East
Fifth Street.
Advertising rates, 50 cts. an inch; 3 or
more insertions, 40 cts. an inch. Reading
notices, 10 cts. a line.
NATIONAL REPORTER SYSTEM^Veek-
ly. Legal. Is issued for various sections of
the country, as follows : Atlantic Reporter,
Federal Reporter, New York Supplement,
Northeastern Reporter, Northwestern Reporter,
Pacific Reporter, Southeastern Reporter,
Southern Reporter and Southwestern Re-
porter; also Supreme Court Reporter, pub-
lished semi-monthly for nine months in the
year. 24 to 300 pages, 2 columns; length of
columns, 8 in.; width. 2^^ in. Subscription,
$45; (single sections, $2, $5 and $10). Es-
tablished 1879. West Publishing Co., pub-
lishers. Combined claimed average circula-
tion, for year 1913, 43,0(36 copies each week.
Type page, 5x8 in. Can use matrices. Office, 50
West Third Street.
Advertising rates for the ten publications,
1 inch, one week, $3; four weeks, $12; three
months, $35; six months, $60; one year,
$100. Individual rates on application.
NEWS — Every evening except Sunday, and
SUNDAY MORNING. Independent. Estab-
lished 1900. The Daily News Publishing Co.,
publishers. Subscription, $3.50; sworn de-
tailed average circulation for first six months
1914, 70,943*; 10 to 32 pages, 7 columns:
length of columns, 21^4 in.; width, 2% in.
can use matrices.
Advertising rates, daily or Sunday, agate,
9 cts. a line, flat. Preferred position, 10 cts.
a line. Business locals, 50 cts. a count line.
Classified, Ic. per word; $1.50 a line per
month.
NORTHWESTERN CHRONICLE — Every
Friday. Roman Catholic. Established 1866.
Northwestern Chronicle Publishing Co., pub-
Hhshers. Subscription, $2 ; claimed average
circulation for six months ending May 31.
1914, 10,164; 8 pages, 7 columns; length of
columns, 21 V^ in.; width, 2% in. Can use
matrices. Forms close Tuesdays preceding.
Advertising rates, agate, one inch, one time,
$1; one month, $3.25; three months, $8.50;
six months, $14.40; one year, $20.40. Posi-
tion, % extra. Open space within one year,
100 in., 3714 cts. an inch; 250 in., 35 cts.;
500 in., 30 cts. an inch. Reading notices, 25
cts. a line.
ODD FELLOWS' REVIEW — Monthly. Odd
Fellowship. Established 1885. Winn Powers,
publisher. Subscription, $1 ; claimed circula-
tion for year 1913, 23.500; 20 pages, 4 col-
umns; length of columns, 12 in.; width, 2Vt
in. Forms close 20th of preceding month.
Office, Pittsburg Building.
Advertising rates, $2 per inch per month.
MINNESOTA
POULTRY HERALD — Monthly. Poultrv.
Established 1888. Harold A. Nourse puJs-
lisher. Subscription, 50 cts. ; claimed aver-
age circulation for year ending April, 1914,
20,000; 32 to 60 pages. 3 columns; length of
columns, 10 in.; -width, 2% in. Forms close
18th jjreceding month. Office, Pittsburg Bldg.
Advertising rates, agate, 25 cts. a line; 12
consecutive insertions, 14 lines or more, 20
cts._ a line; 1680 lines, or more, in 12 conse-
cutive insertions (minimum, 14 lines), 15
cts. a line; 2,520 or more lines, 12 cts. a line;
5,040 or more lines, 10 cts. a line.
RURAL WEEKLY — Everv Wednesday.
Agricultural. Mail order. Established 1904.
Subscription, 25 cts.; sworn average circula-
tion for six months ending June, 1914, 288,-
961; 8 to 20 pages, 7 columns; length of
columns, 21 14 in.; width, 2% in. Office,
92-94-96 East Fourth Street.
Advertising rates, agate, 50 cts. a line; in
position. 55 cts. a line, flat. Reading notices,
$1 a count line. Classified, 40 cts. a line. For
"Clover Leaf Combination," see "Woman's
Home Weekly" Minneapolis.
SVENSK FAMILJ-JOURNAL — See Min-
neapolis.
TIDENDE — Every Friday. Norwegian-Dan-
ish. Independent. Established 1889. C. Ras-
rnussen Publishing Co., publishers. Subscrip-
tion, $1 ; circulation for year 1913, average,
5,000; 8 pages, 7 columns; length of col-
umns, 201/^ in.; width, 2% in. Office, Court
Block.
Advertising rates, 30 cts. an inch.
VOLKSZEITUNG- — Every evening except
Sunday. AVEEKLY VOLKSZEITUNG, Thurs-
days. German. Established 1855. Volkszei-
tung Printing and Publishing Co., publishers.
Subscription, daily, $5 ; weekly, $2 ; sworn
average circulation, daily, for 1913, 14,587;
weekly, 16,087; daily, 8 to 16 pages; weekly,
16 pages, 7 columns; length of columns, 21^4
in.; width, 2l^ in. Can use matrices. Office,
Third and Jackson Street. ^
Advertising rates, daily, a^ate, 3 cts. a line. ■
Classified, Ic. a word (minimum charge, 20 ■
cts.). Weekly, agate, 4 cts. a line. Classified.
Ic. per word. Reading notices in daily, 12
cts. a line; weekly, 15 cts. a line.
PIONEER PRESS— See Dispatch.
WANDERER — Agricultural Supplement,
DER FARMER IM WESTEN. Every Thurs-
day. German. Roman Catholic. Established
1867. Wanderer Printing Co., publishers.
Subscription, $2; claimed average circulation
for year 1913. 11.500; 12 pages, 7 columns;
length of columns, 21 V^ in. (agricultural sup-
plement, 8 pages, 4 columns; length of col-
umns, 131/4 in); width, ZVa in. Office, 321-3
Minnesota Street.
.-Vdvertising rates, $1 an inch; 10 in., 90
cts.; 50 in. ,80 cts.; 100 in., 70 cts.; 500 in.,
60 cts. an inch. Reading notices, 25 cts. a
line, with discount on 100 lines and over.
Classified, 2 cts. a word; l^^ cts. a word on
4 or more insertions.
NELSON CHESMAN & CO.'S RATE BOOK.
151
MINNESOTA
STILLWATEE — Population 10,198. On St.
Croix River. 3 railroads. Center of fine
farming community, with large shipping
trade in Pine Lumber. Manufactures in-
clude flour and lumber mills, shoe, clothing,
box and tractor engine factories and boat
works. Minn. State Prison located here.
MINNESOTA
HERMANN'S SOHN — Semi-monthly. 1st
and 3rd Monday. German. Sons of Herm. Es-
tablished 1891. F. C. Neumeier, editor and
publisher. Subscription, 50 cts. ; claimed aver-
age circulation for year 1913, 5,800; 8 pages,
7 columns; length of columns, 20 in.; width,
2 Ye in.
Advertising rates, 25 cts. an inch.
WINONA — Population 18,582. Fourth
largest city in Minnesota. On the west
bank of Mississippi River and 5 distinct
trunk lines of railroads. The surrounding
country is very fertile. Extensive industry,
including sash and door, barrel, boot and
shoe, flax fibre, malt, shirt, glove, stock
food, soap, patent medicines, sleigh, wagon,
carriage factories, flour mills, breweries and
machine shops, and foundries. State Nor-
mal School and Catholic Seminary for girls,
and Catholic College for boys, are located
here. Annual value of manufactured prod-
ucts $17,000,000.00. Bank deposits during
1913, $8,900,000.00.
INDEPENDENT — Every morning except
Monday. Democratic. Established 1898. In-
dependent Publishing Co. (Inc.), publishers.
Subscription, $5.20; sworn average circula-
tion for year ending March, 1914, 4,089* ; 8
pages, 7 columns; length of columns, 21%
in.; width 2% in. Can use matrices.
Advertising rates, 12 cts. an inch. Com-
position, 5c. an inch addition. Preferred
position, 10 or 20% extra. Locals, 10 cts.
a line. Classified, Ic. per word.
NATIONAL FARMER — Fortnightly. Tues-
davs. German. Agriculturnl. Established 1902.
National Farmer Publishing Co., publishers.
Subscription, 50 cts.; det billed average circu-
lation for year 1913. 50,724*; 16 pages. 4 col-
umns; length of columns, 14 in.-; width, 2%
in. Can use matrices. Forms close Friday
preceding.
Advertising rates, agate. 15 cts. a line; full
page (784 lines), $117. CO; V2 or V* page,
pro rata. Position, 25 ^Ji extra. Classified,
4 cts. a word; pure readi; g, 30 cts. a line.
REPUBLICAN-HERALn — Every evening
except Sunday. Independ nt Republican. Es-
tablished 1855. The Republican and Herald
Publishing Co., publishers. Subscription, $5;
sworn average circulation for year ending
April, 1914, 4,202*; 8 to 16 pages, 7 col-
umns; length of columns, 20% in,; width,
2% in. Can use matrices.
Advertising rates, 21 cts. an inch; on year-
ly contracts, 50 in., 17 V2 cts.; 100 in. or
more, 14 cts. an inch._ Special positions, 10
or 20% extra. Reading notices, 10 cts. a
line; telegraphic readers, 25 cts. per line.
Classified, Ic per word.
WESTLICHER HEROLD (Der) — Every
Tuesday. German. Independent. Established
as semi-weekly, 1881. Westlicher Herold Pub-
lishing Co., publishers. Subscription, $1;
detailed average circulation for year 1913,
61,887*; 8 to 24 pages, 7 columns; length of
columns, 20 in.; width, 2% in. Can use mat-
rices.
Advertising rates, agate, 11 cts. a line, flat.
Reading matter, 35 cts. a count line. Classi-
fied, 4 cts. per word.
MISSISSIPPI
JACKSON — Population 21,262. On Pearl
River. 5 railroads. Surrounding section de-
voted very largely to cotton raising. Indus-
tries include woodworking shops, iron foun-
dries, cottonseed oil mills, and big trade in
cotton and produce generally. Location of
the State Institutions for the deaf, dumb
and blind; also Mississippi State prison. An-
nual value of manufactured products, $5,-
500,000,00. Bank clearings during year
1913, $21,072,985.44.
BAPTIST RECORD — Every Thursday. Re-
ligious. Established 1878. Mississippi Bap-
tist Publishing Co., publishers. Subscription,
$2; sworn average circulation for six months
ending April, 1914, 7,580* net paid; 16 pages,
4 columns; length of columns, 12 ^/^ in.; width,
2% in.
Advertising rates, 72 cts. an inch, with dis-
counts of 5, 10, 15 or 20% on 10, 50, 200, or
500 lines.
CLARION-LEDGER — Every morning ex-
cept Monday. Democratic. Established 1837.
R. H. Henry, publisher. Subscription, $6 :
sworn average circulation for six months prior
to April, 1914, daily. 6,265* net paid; Sun-
day, 8,263* net paid; 8 to 16 pages, 7 col-
umns; length of columns, 20% in.; width,
2y8 in.
Advertising rates, 4 cts. a line; full posi-
tion, 5 cts. a line; 3,000 lines, 3% cts.; full
position, 4 cts.; 5,000 lines, 2% cts.; full
position, 3M, cts.; 10,000 lines, 2 cts. a line;
full position, 2 1^ cts. a line, Reading notices,
10 cts. per brevier line, with discount on 500
lines or more; telegraphic readers, 50 cts. a
line. Classified, Ic. a word.
ISSUE — Every Saturday. Literary. Estab-
lished 1907. The Issue Publishing Co., pub-
lishers. Subscription, $1 ; claimed circulation
for year 1913, 25,000; 16 to 44 pages, 4 col-
10
152
NELSON CHESMAN & CO.'S RATE BOOK.
MISSISSIPPI
umns; length of columns, 13 V4 in.; width,
2% in. Forms close Tuesday preceding.
Advertising rates, agate, 50 cts. an inch.
Reading notices, 2 cts. per word.
MISSISSIPPI UNION ADVOCATE— Semi-
Monthly. Farm Union. Agricultural. Estab-
lished 190.5. Mississippi Union Advocate Co.,
publishers. Subscription, 40 cts.; claimed cir-
culation for year 1913, 4,400 net; 8 pages;
length of columns, 21% in.; width, IV^ in.
Advertising rates, 75 cts. an inch, with
10% discount on six months' contract.
NEWS — Everv evening except Sunday, and
SUNDAY MORNING. Democratic. Established
1891. News Publishing Co., publishers. Sub-
scription, $5.; sworn average circulation, for
six months prior to April, 1914, 8,312* net
paid; daily, 8 to 16 page.s, Sunday, 16 to 24
pages, 7 columns; length of columns, 21 in.;
width, 2% in. Can use matrices.
Advertising rates, 70 cts. an inch; 100 in.
within one year, 50 cts.; 300 in., 42 cts.;
400 in.; 28 cts. an inch. Preferred position,
5 or 15% extra. Telegraphic readers, 25 cts.
a count line; reading notices, 15 cts. a count
line. Classified, Ic. per word.
MISSISSIPPI
MERIDIAN — Population 23,285. 6 railroads,
with 7 outlets. In the center of big cotton
growing section and distributing point for
large section. Has extensive manufactur-
ing interests turning out products valued
at about $6,000,000.00 annually, the prin-
cipal enterprises are sash, door, blind, ferti-
lizer, cotton, furniture, harness, saddlery,
broom, mattress, soap, wagon and other
vehicle, cereal and cotton seed products
factories; foundry and machine shops; also
railroad repair shops. Diversified farming
and stock raising have been entered into
extensively in the last two years. Bank
clearings during 1912, $17,967,096.00.
STAR — Every evening except Sunday,
SUNDAY MORNING. Democratic. Established
daily, 1896; Sunday, 1904. Ralph R. Buv-
inger, publisher. Subscription, $5; sworn
average circulation for six months ending
March 31, 1914, daily, 5,333* net paid; Sun-
day, 5,566* net paid; evening, 6 to 12 pages;
Sunday, 16 to 24 pages, 7 columns; length
of columns, 20 in.; width, 2% in.
Advertising rates, 21 cts. an inch, flat.
Guaranteed position, 25% extra. Classified,
Ic. a word; 3 days, 2 cts.; one week, 5 cts.
a word. Readins notices, (6 point), 10 ct.s. a
line, first insertion; 5 cts. subsequent inser-
tions.
MISSOURI
AURORA — Population 4,148. Located in a
fertile farming and fruit growing district
on the S. L. & S. F. and the St. L., I M.
& So. Ry. Systems. Lead and Zinc mines
in the vicinity. Other enterprises being
flour mills, carriage and wagon factories,
foundry and machine shops.
MENACE — Every Saturday. Anti-Roman
Catholic. Established 1911. Menace Publish-
ing Co., (Inc.,). Publishers. Subscription, 50
cts.; detailed average .circulation for first six
months 1914, 1,346,212* net paid ; 4 pages, 7
columns; length of columns 19% in.; width,
2% in. Can use matrices. Forms close 10
days in advance.
Advertising rates, $3.; a line, flat.
See advertisement on page 437.
CLAYTON — Population 1,000. On Frisco R.
R.; one mile distant from St. Louis; center
of agricultural district.
WATCHMAN-ADVOCATE — Every Friday.
Republican. Established 1881. St. Louis
County Printing and Publishing Co., publish-
ers. Subscription, $1.50; claimed average
circulation for year ending May, 1914, 12,000;
8 to 12 pages, 7 columns; length of columns,
22 inches; width, 2% in.
Advertising rates, 84 cts. an inch, with time
discounts.
COLUMBIA — Population 9,662. Located on
Wabash and Mo. Kans. & Ten., Railway
systems midway between St. Louis and
Kansas City. Distributing point for fine
agricultural region. Principal industries are
coal mining and shoe manufacturing,
and flour mills. Seat of Missouri University
State Agricultural College, Agricultural Ex-
periment Station, Stej)hens Female (Bap-
tist) College, University Military Academy,
Christian Female College (conducted by the
Disciples) and Bible College of Missouri
(Conducted by the Disciples).
MISSOURI FARMER — Semi - Monthly.
Agricultural and Stock. Established 1908.
William Hirth, publisher. Subscription, 50
cts.; claimed average circulation, for year
1913, 50,000; 16 to 32 pages, 4 columns:
length of columns, 13 Vi in.; width, 2Mt in.
Forms close 10th and 25th.
Advertising rates, agate, 25 cts. a line.
HANNIBAL — Population 18,341. On Missis-
sippi River and five railroads. Industries
include car wheel, stove, button, structural
steel, scrubbing machine, washing powder,
NELSON CHBSMAN & CO.'S RATE BOOK.
153
MISSOURI
cement, lime and powder works, shoe, box
and cigar factories, flour and planing mills.
Annual value of manufactured products,
$10,436,000.00.
COURIER-POST — Every evening except
Sunday. Republican. Established 1839. W.
J. Hi'll, publisher. Subscription, $5.20;
■ sworn average circulation for six months iirior
to April, 1914, 5,150* net paid; 8 to 16 pages,
7 columns; length of columns; 20 in.; width,
2Ve in. Can use matrices.
Advertising rates, 18 cts. an inch; full posi-
tion, 21 cts. Classified, i/^c. a word. Read-
ing notices, 10 cts. per count line.
HENDRICKSON — Population 150. Located
near Poplar Bluff. Agricultural and Fruit
Growing -engaged in quite extensively.
PLAT-WOODS FARM .JOURNAL —
Monthly (1st). Established 1911. Agri-
cultural and horticultural. "W. R. Pennell.
publisher. Subscription, 25 cts. Claimed av-
erage circulation for year, 1913, 10,000; 8 to
16 pages, 3 columns; length of columns, 9 '/4
in.; width, 2^^ in. Forms close 15th to 20th
preceding month.
Advertising rates, 10 cts. per line; reading
notices, 15 cts. a count line. Classified, 3 ^^
cts. a word for three insertions.
See advertisement on page 468.
INBEPENDENCE — Population 9,859. Located
on the Chicago & Alton, the Missouri Pacific
and Kansas City Southern Railroad systems
in a fertile, agricultural and horticultural
district. Industries are flour and planing
mills. Silo insect powder, scale, gas en-
gine, drop forge and overall factories ; ele-
vators ; iron and machine shops, stove
foundry; cement works; brick, ice and cold
storage plants and oil refinery. The rais-
ing of fine horses, cattle and fancy poultry
are the leading industries in the surround-
ing territory; likewise bee culture and
fruit growing.
ZION ENSIGN — Every Thursday. Reli-
gious. Established 1891. Ensign Publish-
ing House, publishers. Subscription, $1;
claimed average circulation for year ending
May, 1914, 6,000; 8 pages, 4 columns; length
of columns, 16 1/^ in.; width, 2*4 in. Cannot
use matrices.
Advertising rates, 60 cts. an inch, with dis-
count for time and space.
JOPLIN — Population 32,073. Seven railroads
and two electric lines. Trade center for
large territory. Its chief products, zinc and
lead mines, and rich in agriculture. Indus-
tries include foundries and machine shoDS,
flour mill, cooperage and white lead works,
mattress, concrete and cigar factories,
packing plant, wholesale houses for gro-
ceries, leather, dry goods, notions, drugs,
brooms, fruit and grain. Annual value of
mineral production, $15,000,000.00 to $18,-
000.000.00. Bank clearings during 1913,
MISSOURI
$38,314,905.32. Post Office receipts, $94,
059.17.
GLOBE — Every morning except Monday.
Democratic. Established 1896. The Joplin
Globe Publishing Co., publishers. Subscrip-
tion, $5 ; sworn average circulation for year
1913, 15,424* net paid; 10 to 12 pages, Sun-
day, 20 to 28 pages, 7 columns; length of
columns, 20 in.; width, 2% in. Can use ma-
trices.
Advertising rates, agate, 5 cts. aline; 1,000
lines within one rear, 4 cts. a line; 2,500
lines, 3'/^ cts.; 5,000 lines, 3 cts.; 7,000 lines
or more, 2V2 cts. per line. Preferred posi-
tions, 10 and 20% extra. Classified, Ic. per
word. Reading notices, 25 cts. a line; non-
pareil solid, 10 cts.; leaded,15 cts. a count
line.
See advertisement on page 526.
NEWS-HERALD — Every evening except
Saturday and Sunday. SUNDAY MORNING.
Republican. Established 1872. News-Her-
ald Publishing Co., publishers. Subscription,
daily, $5; sworn average circulation for six
months prior to April, 1914, 10,444* net paid;
daily, 8 to 24 pages: Sunday 20 to 28 pages,
7 columns; length of columns, 20 in.; width,
2% in. Can use matrices.
Advertising rates, 4 cts. a line: 700 lines,
314 cts. ;1, 400 lines, 3 cts,; 2,800 lines, 2%
cts.; 4,200 lines, 21/^ cts.; 7,000 lines, 2 cts.
Preferred position, 10 and 20% extra. Read-
ing notices. 15 cts. a line; 1,000 lines or more
10 cts. a line; first page, bottom of column,
25 cts. a line. Classified, Ic. per word.
See advertisement on page 440.
SOUTHWESTERN AT^TOMOBILE — Month-
ly (24th). Good roads and motoring. Estab-
lished 1912. Charles W. Fear, publisher. Sub-
scription, $1 ; claimed average circulation for
year 1913, .i,000 : 20 pages 2 columns, length
of columns, 10 in.; width, 3 i/4 in. Cannot use
matrices, forms close 15th.
Advertising rates, full page, $28; V2 dis-
$16; V4 page, $10; Vg page, $5, with dis-
count on 6 or 12 insertions: front side cover,
$3.3; back inside cover, $30; back outside, $40.
Reading notices, 25 cts. a line.
KANSAS CITY — Population 248,381, second
largest city in the state. On Missouri and
Kaw Rivers and sixteen railroad systems
comprising thirty-two distinct lines. A
river navigation company with $1,250,-
000.00 capital. .Jobbing and distributing
center for all of the Trans-Mississippi terri-
tory; immense trade in live stock, having
marketed during 1913, 2,318.885 cattle and
calves; 3,067,785 hogs; 2,094,748 sheep;
82,110 horses and mules at an approximate
value of $224,000,000.00. Principal indus-
tries, meat-packing, food products, metal
products, flour milling, dry goods, shirts
and overalls, lumber, coal, gasoline en-
gines, implements, etc.; having a total value
for year 1913, of $250,000,000.00. Bank
clearings for 1913, $2,850,362,611.00.
154
NELSON CHESMAN & CO.'S RATE BOOK.
MISSOURI
MISSOURI
AMERICAN BREEDER — Semi - Monthly
(5th and 20th). Agricultural. Established
1908. Graham Publishing Co. (Inc.), publish-
ers. Subscription, $1 ; guaranteed average cir-
culation beginning Oct. 1, 1914, 35,000*; 16
to 40 pages, 4 columns; length of columns,
13 in.; width, 2i/6 in- Can not use matrices.
Forms close 1st and 15th, OfBce, 225 West
12th Street.
Advertising rates, agate, 16 cts. a line, flat;
full page (728 lines), $100; V2 page, $55.
AMERICAN HEREFORD JOURNAL —
Semi-monthly. Live Stock. Hereford Cattle.
Established 1910. Hayes Walker, publisher.
Subscription, $1; claimed average circulation
for year 1913, 5,800; 24 to 40 pages; 3 col-
umns; length of columns, 10 in.; width, 2i'&
in. Office, Orear-Leslie Buidling.
Advertising rates, 10 cts. a line. Live stock
advertising, $2 an inch.
CATHOLIC REGISTER — Every Friday.
Catholic. Established 1899. T. J. Casey,
publisher. Subscription, $2 ; claimed average
circulation for year 1913, 7,500; 8 pages,
7 columns; length of columns, 221/^ In.;
width, 2Va in- Office, 304 West 10th Street.
Advertising rates, 4 cts. a line.
CENTRAL CHRISTIAN A D V O C A T E—
Every Wednesday. Methodist. Established
1856. Methodist" Book Concern, publishers.
Subscription, $1 ; guaranteed and detailed
average circulation for year 1913, 34,461*;
32 pages, 3 columns; length of columns, 11%
in.; width, 2% in. Can use matrices. Forms
close one week in advance. Office, 1123 Mc-
Gee Street.
Advertising rates, agate, 20 cts. a line. See
Chicago, N. W. Christian Advocate for com-
bination rate of seven Methodist weeklies.
DROVERS TELEGRAM — Every evening
except Sunday. Farm Daily. Established
1882. Drovers Telegram Co., publishers.
Subscription, $4 ; sworn average circulation
for six months ending April 1, 1914, 37,630*
net paid; 6 to 16 pages, 7 columns; length of
columns, 21 5/7 in.; width, 2% in. Can use
matrices. Office, 1505 Genesee Street.
Advertising rates, agate, 7 cts. a line; 1,000
lines, within one year, 6 V^ cts. a line; 10,000
lines, 6 cts. a line. Reading notices, 50 cts.
a count line; first page, $1 a line, with dis-
count on 100 lines and over. Has combina-
tion rate with South Omaha, Neb., Journal-
Stockman, and Live Stock Reporter, East St.
Louis, 111., 14 cts. a line; 1,000 lines, 13 cts.;
5,000 lines, 12 cts.; 10,000 lines, 11 cts. a
line.
FARMER AND STOCKMAN — Every Thurs-
day. Live Stock and Agriculture. Estab-
lished 1877. J. M. Pierce, publisher. Sub-
scription, $1 ; detailed and guaranteed aver-
age circulation for year 1913, 100,000; 24 to
56 pages, 4 columns; length of columns, 13%
in.; width, 2%. in. Office, 820-21 New York
Life Building.
Advertising rates, agate, 50 cts. a line; 100
lines, 48 cts.; 250 lines within one year, 46
cts. a line; 500 lines, 44 cts.; 1,000 lines or
more, 42 cts. Reading notices, nonpareil, 60
cts. a count line. Special display rate in com-
bination with Iowa Homestead (Des Moines,
la.), and Wisconsin Farmer (Madison, Wis.),
.$1.25 an agate line; with Wisconsin Farmer,
68 cts. a line.
See advertisement on page 476.
FREIGHT PAYER AND CONSUMER—
Monthly (1st). R. R. Freights. Established
1910. The Consumers Publishing Co., pub-
lishers. Subscription, $5; claimed minimum
circulation for 1913, 5,000; s pages. 4 col-
umns; length of columns, 12 in.; width, 2%
in. Can use matrices. Business office, 805
5th Ave., New York, N. Y.
Advertising rates, agate, 20 cts. a line; 500
lines, 15 cts.; 1,000 lines, 14 cts.; 2,500
lines, 13 cts.; 5,000 lines, 10 cts. a line.
HOME FRIEND — Monthly. Mail Order.
Established 1904. United Publishing Co.,
publishers. Subscription, 25 cts.; sworn aver-
age circulation for year 1913, 519.000* net
paid; 24 to 32 pages, 4 columns; length of
columns, 12 V& in.; width, 2% in. Forms close
20th preceding month. Office, Friend Bldg.
Advertising rates, agate, $2 a line; M page,
$315; Ms page, $595; one page (700 lines),
$1,085; back page (724 lines), $1,155. Read-
ing notices, $2.50 a line.
See advertisement on page 531.
ILLUSTRATED WORLD — Monthly. Inde-
pendent. Established 1889. Illustrated
World Publishing Co., publishers. Subscrip-
tion, $1; circulation — not given by publisher;
32 to 48 pages; 3 columns; length of col-
umns, 10 in.; width, 2% in. Forms close
10th of each month. Office, 1016 Wyandotte
Street.
Advertising rates, agate, 20 cts. a line each
insertion.
IMPLEMENT TRADE JOURNAL^Every
Saturday. Trade. Established 1886. Im-
plement, Trade Journal Co., publishers. Sub-
scription, $2; circulation — not given by pub-
lisher; 40 pages, 4 columns; length of col-
umns, 12 in.; width, 2% in. Can use matrices.
Office, Studebaker Building.
Advertising rates, $1.75 an inch, with dis-
count for time and space.
INDEPENDENT — Every Saturday. Inde-
pendent. Established 1899. Kellogg & Bax-
ter, publishers. Subscription, $1.50; claimed
average circulation for year 1913, 13,997; 16
pages, 4 columns; length of columns, 12 in.;
M'idth, 21/4 in. Forms close Thursday pre-
ceding. Can use matrices. Office, 111 West
8th Street.
Advertising rates, agate, 10 cts; a line; 13
times or 500 lines, 9 cts.; 26 times or 1,000
NELSON CHESMAN & CO.'S RATE BOOK.
155
MISSOURI
lines, 8 cts.; one year or 5,000 lines, 6 eta. a
line. Reading notices, 35 cts. a count line.
Classified, 5 cts. a line.
JOURNAL — Every morning including SUN-
DAY, and "WEEKLY, Thursdays. Republi-
can. Established 1854. The Journal Co.,
publishers. Subscription, daily, $2.60; Sun-
day, $1.50; weekly, 25 cts.; sworn average
circulation for year ending June 30, 1914,
daily, 78,782* net; Sunday, 75,017* net;
weekly, 251,215* net; daily, 8 to 16 pages;
Sunday, 20 to 44 pages; weekly, 8 to 24
pages; length of columns, 21 5/7 in.; width,
2% in. Can use matrices. Office, Eighth,
McGee and Oak Streets.
Advertising rates, daily or Sunday, agate,
10 cts. a line, flat. Combination, daily or
Sunday, weekly and Mo. and Kans. Farmer,
75 cts.; daily or Sunday and weekly, 55 cts.;
daily or Sunday and Mo. and Kans. Farmer,
35 cts. a line. Alcoholic advertising in daily
or Sunday, 12 cts. a line; combination, daily
or Sunday and weekly, 72 cts. a line. Read-
ing notices, cut off, with display head, 20 cts.
a line (minimum space, 42 lines); cut off,
with news head, 25 cts. a line (minimum
space, 42 lines) ; run of paper on specified
paees, 75 cts. a line; on any page (optional)
50 cts. a line; pure news reading, $1; first
page, $1.50 a line. Classified, 10 cts. a line.
Weekly edition, display or classified, 50 cts.
a line, flat; combination with Mo. and Kans.
Farmer, 70 cts. a line. Reading notices, in
weekly, $1.50 a line; first page, $2.50 a line;
cut-off readers, news head, $1 a line; dis-
played head, 75 cts. a line.
See advertisement on page 541.
MEDICAL HERALD — Monthly. Medical.
Established 1881. Chas. Wood Fassett, M.
D., managing editor. Subscription, $1 ;
claimed average circulation for year 1913
9,300; 100 pages, 2 columns, length of col-
umn, 8 in.; width, 2% in. Office, 6th and
Charles Streets, St. Joseph, Mo., and Gloyd
Building, Kansas City. Mo.
Advertising rates, Vs page, one year, $50;
Vi page, $90; V2 page, $150; one page, $300;
for less time than one year, 25% extra.
Reading notices, 50 cts. a line.
See advertisement on page 515.
MISSOURI AND KANSAS FARMER—
Semi-Monthly (1st and 15th). Agricultural.
Established 18P4. The Journal Co., pub-
lisher. Subscription, 25 cts.; sworn average
circulation for year ending June, 1914. 104,-
679*; 16 to 32 pages, 4 columns; length of
columns, 14 in.; width, 2% in. Forms close
10th and 25th. Office, Journal Building, 8th
and McGee Streets.
Advertising rates, agate, 30 cts. a line. In
combination with daily or Sunday and Week-
ly Journal, 75 cts. a line; Weekly Journal,
70 cts.; daily or Sunday Journal, 35 cts. a
line.
See advertisement on page 541.
PACKER — Every Saturday. Fruits and
Produce. Established 1893. The Barrick
MISSOURI
Publishing Co., publishers. Subscription,
$1; sworn circulation for 1913, including five
editions, Kansas Citv. Chicago, Cincinnati,
New York and Pacific'Coast, 43,339; 16 to 24
pages, 7 columns; length of columns, 22 in.;
width, 21/8 in. Office, Packer Block, 530-536
Walnut Street.
Advertising rates, agate, $2.50 an inch;
100 in. within one year, $2; 500 in. or more,
$1.66% an inch. Preferred positions, 25%
additional. Reading notices, 50 cts. per non-
pareil line. Advertisements appear in all
five editions of the Packer at above rate.
POST — Every evening except Sunday.
SUNDAY MORNING and WEEKLY, Wednes-
day. Independent. Established 1906. Na-
tional Newspaper Association, publishers.
Subscription, daily and Sunday, $3 ; weekly,
25 cts.; sworn average circulation, for six
months prior to April 1914, daily. 127.772*
net paid; Sunday, 118,659* net paid; weekly,
110,000*; 8 to 52 pages, 8 columns; length of
columns. 20 in.; width, 2% in. Can use mat-
rices. Office, 1009-11 Main Street.
Advertising rates, agate, 12 cts. a line; next
to reading 14 cts; full position, 16 cts. a line;
liquor advertising, 15 cts.; medical, 20 cts.;
Amusements 30 cts. a line. Readers, $1.50 a
line; front or back page, $5 a line. Classi-
fied, Ic. per word. WEEKLY. 25 cts. a line,
flat. Readers, 50 cts. a line. Classified, 3 cts.
per word.
See advertisement on page 513.
RAILWAY CARMEN'S JOURNAL — Month-
ly. (1st). Established 1895. Guaranteed aver-
age circulation for year 1913, 33,191; 80
pages, 2 columns ; length of columns. 8 in. ;
width, 2% in. Form close 10th of month pre-
ceding. Office, Hall Building.
Advertising rates, $3 an inch; Vs page, $5;
M page, (4 in.), $9; V2 page, $16: one page.
$30. Cover position 20% extra. Discount, 10
and 20% on 6 and 12 months, respectively.
RAILWAY CLERK — Monthly. Railway
Clerks. Established 1902. Brotherhood of
Railway Clerks, publishers. Subscription,
$1; claimed average circulation for year 1913,
8,650; 34 pages. 2 columns; length of col-
umns, 8 in.; width, 4% in. Cannot use mat-
rices. Office, Kansas City Life Building.
Advertising rates, $1.50 an inch; V4, page
(4 in.), one time. $5; i/^ page, $9; one page,
$15; discounts, 10, 15 or 331/3% on 3, 6 or
12 consecutive insertions.
RAILWAY MAIL — Monthly (15th). Postal
Clerks. Established 1880. Henry W. Strick-
land, editor and publisher. Subscription. $1;
claimed average circulation for year 1913,
6,000 net; 16 pages, 7 columns; length of col-
umns 9% in.; width 3 in. Can use matrices.
Forms close 5th. Office 617 Kansas City Life
Building.
Advertising rates, $1.50 an inch; full page
$20; V2 page $10; M page $6, with discounts
on yearly contracts.
156
NELSON CHESMAN & CO.'S RATE BOOK
MISSOURI
ROUND TRIP ENVELOPE 00-
See ad>-erlisenient on page 533.
STAR — Every evening except Sunday,
TIMES, every morning except Sunday, SUN-
DAY STAR, Sunday morning, and WEEKLY
STAR, Wednesdays. Independent. Estab-
lished 1880. Wm. R. Nelson, publisher.
Subscription, daily, including Star, Times, and
Sunday, $5.20; Sunday, alone, $2; weekly, 25
cts.; sworn average net paid circulation, morn-
ing, for year ending April 30, 1914, 180,328*
net; evening, 184,437* net; Sunday, 177,520*
net; weekly, 304,818* net; daily, 12 to 28
pages; Sunday, 34 to 60 pages; weekly, 10
to 24 pages, 7 columns; length of columns,
21 5/7 in.; width, 2Vi in. Can use matrices.
Forms for weekly edition close Saturday pre-
ceding. Ofifice, Eighteenth and Grand Avenue.
Advertising rates, morning and evening
edition, combined, agate, 35 cts. a line; 1,000
lines within one year, 30 cts. a line; 5,000
lines or more, 27% cts. a line. Sunday,
30 cts. a line; 1,000 lines, on yearly con-
tract, 25 cts.; 5,000 lines, 20 cts. a line.
Preferred positions, 25 or 50% extra.
Reading notices, daily or Sunday, $2 a line:
2d page, $3 a line; first page, $5 a line.
Classified, daily or Sunday, situations wanted
1% cts. per word; help wanted, rooms to rent
or boarding, 2 V2 cts. per word ; all other
classifications, daily, 3 cts. or Sunday, 2% cts.
per word, ; personals, medical or employment
agencies, daily 6 cts.; Sunday 4 cts. per word;
display type and extra white space is figured
at the rate of 20 cts. a line daily or 15 cts. a
line Sunday. Summer resorts, steamship lines
etc., 20 week day insertions within ten weeks,
$5.50 a line. Schools and colleges, dur-
ing July and August, 30 times each in even-
ing and morning issues, $8.25 a line. WEEK-
LY, display, 60 cts. a line; next reading, 65
cts.; full position, 75 cts. a line. Reading
notices, same as in daily. Classified, 60 cts.
a line; in combination with Sunday or daily,
70 cts. a line.
See advertisement on page 519.
STOCKYARDS NUGGET — Every Thursday.
Agricultural-Stock. Established 1911. E. Mar-
tindale, editor and publisher. Subscriiition 50
cts., sworn detailed average circulation Aug
7th, 1914, 91,455* net paid; 16 pages, 4 col-
umns; length 13% in.; width, 2 Va in. Can
not use matrices. Office, Stock Yards
Station,
Advertising rates, agate, 25 cts. a line; full
page (780 lines), $110; i^ page, $75; 14
page, $39. Readers, 50 cts. a count line.
See advertisement on page 452.
TRIBUNEN— Every Wednesday. Swedish.
Republican. Established 1895. Tribunen
Publishing Co., publisher. Subscription, $1;
TIMES — Morning edition of Evening Star
(see above).
See advertisement on page 519.
MISSOURI
claimed circulation for 1913, 6,500; 8 pages,
7 columns; length of columns, 20 in.; width,
2% in. Can use matrices. Office, 1411
Wyandotte Street.
Advertising rates, 50 cts. an inch; on
contract (4 insertions or more), 35 cts. an
inch.
WESTERN DENTAL .JOURNAL — Monthly.
(1st). Dental-Trade. Established 1887. Het-
tinger Bros. Mfg. Co., publishers. Subscrip-
tion, $1 ; claimed average circulation for year
1913, 5,000; 100 pages, 1 column, length of
column 714 in.; width 4V2 in- Can use mat-
rices. Forms close 15th of month preceding.
Office 1009-11 Grand Avenue.
Advertising rates, upon application.
WORD AND WAY — Every Thursday. Bap-
tist. Established 1896. The Western Bap-
tist Publishing Co., publishers. Subscrip-
tion, $1 ; detailed average circulation for
1913, 21,500* net paid; 16 pages, 4 columns;
length of columns, 13% 'n. ; width, 2% in.
Can use matrices. Forms close Tuesday morn-
ing preceding. Office, 35 East 31st Street.
Advertising rates, 15 cts. a line, with
discounts on yearly contracts of 10, 15, 20
or 25% on 50, 100, 250 or 500 in. Spe-
cial position, 10% extra.
MOBERLY — Population 10,923. On Mis-
souri, Kansas & Texas and Wabash Rail-
way Systems. Coal found in abundance
and is also distributing point for sur-
rounding territory on farm products, live
stock and hardwood lumber.
MISSOURI TRIPLE LINK — Monthly. Fra-
ternal— I. O. O. F. Established 1875. Triple
Link Pulilishing Co., ])ublishers. Subscriiition
$1 ; claimed average circulation for year 1913,
7,500; 8 page, 5 columns, length of columns
18 in., width 2% in.
Advertising rates, 50 cts. an inch, with dis-
counts on yearly contracts.
MOUNTAIN GROVE — Population 1,722. Lo-
cated in South East i)art of State, on
St. Louis and San Francisco R. R. in the
center of a prosperous farming, grazing,
fruit growing and lumbering district. Prin-
cipal industries are creamery, canning
factory, flour and planing mills, fruit
evaporaator and lumber yards. Missouri
Fruit and Poultry Experiment Stations are
located here.
USEFUL POULTRY JOURNAL — Monthly.
(1st). Poultry. Established 1909. V. O.
Hobbs, publisher. Subscription, 25 cts.;
claimed average circulation for year 1913, 15,-
000; 24 to 64 pages, 3 columns; length of
columns, 10 in.; width, 2i\ in. Forms close
25th of month preceding.
Advertising rates, 11 cts.; 1,000 lines, 10
cts.; 5,000 lines, 9 cts. a line. Classified,
3 cts. per word.
NELSON CHESMAN & CO.'S RATE BOOK.
157
MISSOURI
ST. JOSEPH — Population 77,403. On Mis-
souri River and five railroads. Has im-
mense jobbing business, very large packing
houses and is a most important fruit, grain
and stock market. Industries include the
manufacture of shirts and overalls, plows,
machinery, boilers, pum[)s, architectual iron,
boots and shoes, harness, horse collars, food
stuff, stock feed, and men's furnishing
goods. Bank clearings for 1913, $383,213,-
958,83. Annual value of manufactured prod-
ucts, $73,384,707.00.
COMMERCIAL JOURNAL — Monthly.
Commercial. Established 1909. Pierce Pub-
lishing Co., publishers. Subscription, $1;
claimed average circulation for year 1913,
.5,230; 36 pages, 3 and 4 columns; length of
columns, 12 in. Forms close 20th preceding
month. Can use matrices.
Advertising rates, -fg page, $5; % page, $10;
% page, $15; Vz page, $20; 1 page, $35.
FRUIT GROWER AND FARMER — Semi-
monthly (1st and 15th). Horticultural and
Agricultural. Established 1896. Fruit Grow-
er Co., publishers. Subscription, $1 ; guaran-
teed average circulation for year 1914-15,
125,000; 24 to 80 pages, 4 columns; length of
columns, 121^ in,; width, 2% in. Can use
matrices. Forms close 5th and 20th. OflBce.
8th and Charles Streets.
Advertising rates, agate, 60 cts. a line.
Classified, 6 cts. per word.
GAZETTE — Every morning including SUN-
DAY. Independent Republican. Established
1845. C. D. Morris, publisher. Subscription,
$3 ; sworn detailed average circulation for 8i.\
months ending March 31, 1914, daily, 19,996*
net paid; Sunday, 22,526* net paid";' 8 to 40
pages, 7 columns; length of columns, 20 in.;
width, 2% in. Can use matrices. Office, 215-
217 S. 6th Street.
Advertising rates, daily, agate, 5 cts. a line;
Sunday, .0625 cts. a line. Open space within
one year, 12 times or 1,000 lines, dailv,
.0475, Sunday, .05938; 26 times or 2,000
lines, .045 and .05625; 52 times or 5,000
lines, .0425 and .05312; 104 times or 7,500
lines, .04 and .05; 156 times or 10,000 lines,
.035 and .04375 a line. Preferred positions
10 or 25% extra. Reading notices, telegraph
page, 50 cts. a count line; specified page, 40
cts.; run of paper, 30 cts. a line. Classified,
Ic. a word.
See advertisement on page 442.
MEDICAL HERALD — See Kansas City, Mo.
.^Iso see advertisement on page 515.
NEWS-PRESS — Every evening except Sun-
day. Independent. Established 1878. The
News Corporation, publishers. Subscription,
$3 ; sworn detailed average circulation for
year 1913, 39,493*; 12 to 32 pages, 7 col-
umns; length of columns, 21% in.; width,
2% in. Can use matrices. Office, 9th and
Edmond Streets.
MISSOURI
Advertising rates, 6 cts. a line, flat. Posi-
tion, 25% extra. Classified, Ic. a word.
Reading notices, 40 cts. a count line; solid
local notices, 15 cts.; foot of first page, $1;
telegraphic readers, $1.50 a count line.
OBSERVER — Every Saturday. Democratic.
Established 1906. Frank Freytag, publisher.
Subscription, $1; claimed circulation for year
1913, 6,750; 8 pages, 7 coiuinns; length ot
columns, 20 in.; width, 2^4 in. Can use
matrices.
Advertising rates on application.
PROFITABLE FARMING — Semi-Monthly
(1st and 15th). Intensive Farming. Estab-
lished 1905. Farm Publishing Co., publishers.
Subscription, 50 cts. ; guaranteed average cir-
culation for year 1914-1915. 75,000; 16 to 32
pages, 4 columns; length of coUimns, 12%
in.; width, 2% in. Forms close 3 days in ad-
vance. Can use matrices. Office, Commerce
Block.
Advertising rates, agate, 35 cts. a line; full
page (700 lines), $210.
See advertisement on page 485.
STOCK YARDS DAILY JOURNAL (So. St.
Joseph)- — Every evening except Sunday. Live
Stock and Agriculture. Established 1897.
St. Joseph Journal Publishing Co., publish-
ers. Subscription, $4; sworn average circu-
lation for year ending March 1914, 9,368* net
paid; 4 pages, 7 columns; length of columns,
20 in.; width, 2ya in. Office, Live Stock Ex-
change Building Annex West Illinois Avenue.
Advertising rates, agate, 3% cts. a line;
3,500 lines, 3 cts. a line; 7,000 lines, 2%
cts.; 14,000 lines, or more, 2 cts. a line.
Classified, Ic. a word (minimum charge, 25
cts.). Reading notices, 5, 10 and 15 cts. a
line.
ST. LOUIS — Fourth city in Population and
Manufacturing. Population (1910) 687,029.
The metropolis of the most rapidly develop-
ing section of the United States. Is an
educational center of renown, being the
seat of two great universities, St. Louis
University and Washington University. The
public schools are the finest in the world.
Six hundred churches of every denomination.
The thirty-eight public parks are famous
for their natural beauty and contain over
twenty-six hundred acres. St. Louis is noted
for its beautiful homes and splendid resi-
dential streets, and a healthful place to live,
the death rate being fourteen per cent. In
1913 there were over 3200 manufacturing
establishments in the St. Louis industrial
district, producing every kind of manufac-
tured products to the value of over four
hundred thirty million dollars. Supply de-
pot for the great central west and Missis
sippi Valley, comprising the territory be-
tween the Alleghany and Rocky Mountains;
the logical manufacturing and jobbing center
for the central United States, because it is
the largest railroad center on the Missis-
158
NELSON CHESMAN & CO.'S RATE BOOK.
MISSOURI
sippi River and in the Missippi Valley. Is
on 27 steam railroads and on the banks of
the greatest navigable stream in North
America; is near the source of supply.
Freight and passenger rates equitable. Labor
conditions good. Market at hand; 30,-
000,000 live within 10 hours' ride. Leads
the world in the manufacture of stoves,
shoe, plug tobacco, crackers. Is the world's
largest market for mules and horses, hard-
ware, lumber, drugs and chemicals. Has
the world's largest dry goods houses, hard-
ware houses, tobacco factories, white lead
factory, wholesale shipping station, shoe
factory, brick works and woodenware
house. Has America's largest market for
dry goods, clothing, woodenware, hardware
and lumber. Has America's largest exclu-
sive carpet house, and tinware stamping
plant. Leads America in the manufacture
of coflfee, street cars, clay products, caskets
and coffins, saddlery and harnesses, and in
the distribution of soft hats. Bank clear-
ings 1913, $4,136,994,869.00.
ABENDSCHULE — Bi-Weekly. German.
Woman and Home. Established 1854. Louis
Lange Publishing Co., publishers. Subscrip-
tion, $2; claimed average circulation for year
1913, 60,309; 48 to 56 pages, 3 columns;
length of columns, 10^ in.; width, 2% in.
Forms close 2 weeks in advance. Office, 3600
to 3612 Texas Avenue.
Advertising rates, agate, 20 cts. a line;
special position, 25cts. a line.
ALTRUIST — Monthly (1st). Labor. Es-
tablished 1868. Altruist Community, pub-
lishers. Subscription, 25 cts.; claimed aver-
age circulation for year 1913, 10,000; 6 pages,
3 columns; length of columns, 10 in.; width,
2^ in. Cannot use matrices. Forms close
15th. Office, 703 Locust Street.
Advertising rateS; 10 cts. a line; two or
more insertions, 6 cts. a line.
AMERICAN PAINT AND OIL DEALER—
Monthljr. Trade. Established 1908. Ameri-
can Paint Journal Co., publishers. Subscrip-
tion, three years, $1; sworn average circula-
tion for year 1913, 10,000* net paid; 52 pages,
3 columns; length of columns, 12 in.; width,
16 ems. Office, 411 North 10th Street.
Advertising rates on application.
AMERICAN WOMAN'S REVIEW — Month-
ly. Organized and Federal Women's Clubs.
Established 1890. Orfif Printing; and Pub-
lishing Co., publishers. Subscription, $1;
claimed circulation for year 1913, 26,000; 32
pages, 4 columns; length of columns, 12,^5 in.;
width, 2% in. Forms close 10th preceding
month. Office, 2807 Locust Street.
Advertising rates, agate, 35 cts. a line with
time discounts. Minimum space, 5 lines.
MISSOURI
Fridays. German. Independent. Establish-
ed 1871. German Literary Society, publish-
ers. Subscription, daily, $8; Sunday, $3;
semi-weekly, $2; sworn average circulation
for six months prior to April 1914, daily, 18,-
316* net paid; semi-weekly, not given by
publisher; daily, 8 to 10 pages; Sunday, 24
to 28 pages; semi-weekly, 12 pages; 7 col-
umns; length of columns, 20% in.; width,
2'^ in. Can use matrices. Office, 18 South
Sixth Street.
Advertising rates, daily, or Sunday, tran-
sient, 10 cts. a line; 5,000 lines within one
year, 8 cts.; 10,000 lines, 6 cts.; 20,000 lines,
5 cts. a line. Reading notices, 30 cts. a line;
Sunday or semi-weekly, 50 cts. a line, count.
Semi-weekly, display, 15 cts. a line.
See advertisement on page 512.
ASSOCIATED
Chicago, 111.
FARM PAPERS — See
AUTO REVIEW — Monthly (1st). Auto-
mobiles. Established 1906. Auto Review
Publishing Co., publishers. Subscription, $1;
claimed circulation for year 1913, 12,868 net
paid; 48 to 60 pages, 2 columns; length of
columns, 9% in.; width, 3 V4 in. Can use
matrices. Office, 203-5 Frisco Bld'g.
Advertising rates, $6 an inch.; yearly rate,
$4 an inch; % page, $10; 14 page, $17.50;
% page, $30; one page, $50.
BECKWITH INTER-STATE LIST — See
New York City.
BUDD CO. (The John) —
See advertisement on pages 486 and 487.
BULLETIN OP COMMERCE — Semi-Month-
ly. Home, Farm and Commercial. Estab-
lished 1874. George W. Briggs, publisher.
Subscription, $5; claimed average circulation
for 1913, 14,750; 16 pages, 4 columns: length
of columns, 12% in.; width, 2i/& in. Can use
matrices. Office, 6 North Third Street.
Advertising rates, 12% cts. a line.
BUTCHERS' AND PACKERS' GAZETTE
— Every Saturday. Meats and Packing. Es-
tablished 1808. Butchers' and Packers' Ga-
zette Publishing Co., publishers. Subscrip-
tion, $2; claimed circulation for year 1913,
19,104; 8 to 12 pages, 7 columns; length of
columns, 24 in.; width, 2% in. Office, 224
Walnut Street.
Advertising rates, agate, 5 cts. a line.
AMERIKA — Every morning, including
SUNDAY, and SEMI-WEEKLY, Tuesdays and
CENSOR — Every Thursday. Independent.
Established 1894. The Censor Co., publishers.
Subscription, $2; claimed average circulation
for year 1913, 33,000; 20 pages, 4 columns;
length of columns, 12 in.; width, 2M in. Can
use matrices. Office, Fullerton Building.
Advertising rates, agate, 15 cts. a line;
1,000 lines, within one year, 12 cts. a line;
2000 lines, 10 cts.; 3,000 lines, 9 cts.; 5,000
lines, 8 cts.; 10,000 lines, 7 cts. a line. Read-
ing notices, 50 cts. a count line.
NELSON CHESMAN & CO.'S RATE BOOK.
159
MISSOURI
CESKA ZENA — Semi-Monthly. (1st and
15th). Bohemia-Woman. Established 1908.
Bohemia Literary Society, publishers. Sub-
scription, $1; claimed average circulation for
year 1913, 6,200; 32 pages, 3 columns; length
of columns, 10 in.; width, 2^4 in. Can not
use matrices. Office, 1625 So. 11th Street.
Advertising rates, 8 cts. a line, with dis-
counts for space. Readers, 20 cts. a line.
CHRISTIAN ADVOCATE — Every Wednes-
day. Methodist. Established 1850. St.
Louis Christian Advocate Co., publishers.
Subscription, $2; sworn average circulation
for year 1913, 11,225*; 16 pages, 5 columns;
length of columns, 15% in.; width, 2y8 in.
Office, 3504 Washington Avenue.
Advertising rates, $1.12 an inch, with dis-
count of 5, 10, 15 or 20% on 10, 50, 200
or 500 in. ; space.
CHRISTIAN-EVANGELIST — Every Thurs-
day. Christian, or Disciples of Christ. Es-
tablished 1863. Subscription, |1.50; claimed
average circulation for six months ending
March 31, 1914, 37,083; 32 pages, 3 columns;
length of columns, 10% in.; width, 2% in.
Forms close Mondays preceding. Can use
matrices. Office, 2712 Pine Street.
Advertising rates, $3.86 an inch. Pre-
ferred position, 25% extra.
CHRISTIAN PHILANTHROPIST — Month-
ly. Religious. Established 1890. The National
Benevolent Association of The Christian
Church, publisher. Subscription, 25 cts.;
claimed circulation for year 1913, 14.500;
16 pages, 3 columns; length of columns, 10^/2
in.; width, 2^4 in. Forms close 5th. Office,
2955 Euclid Avenue.
Advertising rates, 80 cts. an inch.; 2
times or 6 in., 75 cts.; 4 times or 12 in., 70
cts.; 6 times or 18 in., 65 cts.; 8 times or
24 in., 60 cts.; 12 times or 36 in., 50 cts. an
inch; full page, $20; Vz page, $12; Vt. page,
$7.
CHURCH PROGRESS — Everv Thursday.
Catholic. Established 1878. The Catholic
Publishing Co., publishers. Subscription,
$1.50; sworn average circulation for year
1913, 7,500*; 8 pages, 7 columns: length of
columns, 20 in.; width, 2% in. Office, Fuller-
ton Building.
Advertising rates, 75 cts. an inch, with dis-
count of 5, 10, 15 or 20% on 10, 50, 200 or
500 in. space.
COLMAN'S RURAL WORLD — Every
Wednesday. Agricultural. Established 1828.
Colman's Rural World Publishing Co., pub-
lishers. Subscription, $1 ; detailed average
circulation for year 1914, 45,153*; 16
MISSOURI
pages, 4 columns; length of columns, 13% in.;
width, 2% in. Office, 718 Lucas Ave.
Advertising rates, agate, 25 cts. a line, flat.
Special positions, 10% extra. Reading notices.
40 cts. a count line.
COMMERCIAL NEWS AND LABOR GA-
ZETTE— Semi-Monthly. Commercial-Labor.
Established 1898. Geo. W, Briggs, publisher.
Subscription, $5; claimed average circulation
for year 1913, 10,300; 8 pages, 6 columns;
length of columns, 20 in.; width, 2Va in. Can
use matrices. Office, No. 6 North 3d Street.
Advertising rates, agate, 12% cts. a line.
COMMERCIAL REVIEW -
Commercial. Established 1869
pany, publishers. Subscription
average circulation for six
-July, 1914, 31,000 net paid;
umns ; length of columns, 14
in. Can use matrices. Office,
Advertising rates, 12% cts
■ Semi-Monthly.
Briggs & Com-
, $2.50 ; claimed
months ending
16 pages, 4 col-
in.; width, 2%
6 N. 3d Street.
. a line.
DRACH, CHAS. A. ELECTROTYPE COM-
PANY—
See advertisement on page 526.
DRYGOODSMAN AND GENERAL MER-
CHANT— Every Saturday. Drygoods Trade.
The Tradesman Publishing Co., publishers.
Subscription, $3 ; claimed average circulation
for year 1913, 6,000; 60 to 200 pages, 3 col-
umns; length of columns, 10 5/6 in.; width,
2i'V in. Office, 1627-31 Washington Avenue.
Advertising rates, Vs page, $11.25; %
page, $21.25; Va page (full column), $30; %
page, $40; one page, $75.
FARM MACHINERY — Every Tuesday.
Trade. Established 1886. Midland Publish-
ing Co., publishers. Subscription, $1 ; detailed
average circulation for year 1913, 6,200*;
36 to 80 pages, 4 columns; length of col-
umns, 12 in.; width, 2% in. Office, 810
Pine Street.
Advertising rates, $2.40 an inch, with dis-
count of 20, 25, 30, 40 or 50% on 4, 13,
26, 39 or 52 insertions.
FARM PROGRESS — Semi-Monthly. Agri-
cultural. Established 1904. Geo. W. Knapp &
Co., publisher. Subscription, 25 cts.; sworn
detailed average circulation for first six
months in 1914, 152,175* net; 14 to 20 pages
or more, 4 columns; length of columns, 13 4/7
in.; width, 2% in. Forms close 2d and 4th
Monday of each month preceding date of is-
sue. Can use matrices. Office, Seventh and
Olive Streets.
Advertising rates, agate, 65 cts. a line.
Reading notices, $1.30 cts. a line. Special
rate for Farm Progress and Semi-weekly Re-
I public, one week during same month, com-
Whlch is which? Not every newspaper or magazine is useful to you. Nel-
son Chesman & Company is the clearing house for "which is which" infor-
mation.
160
NELSON CHESMAN & CO.'S RATE BOOK.
MISSOURI
bined, $1 a line. Farm Progress, one week
in Semi-weekly Republic, and one time m
Sunday Republic, all during same month,
$1.15 a line; preferred position, 25% extra.
FORCE — Monthly. Hygiene. Sports.
Physical Culture. Established 1903. Force
Publishing Co., publishers. Subscription $1;
claimed average circulation for year 191d,
8 000; 80 pages, 2 columns; length of col-
umns, 9 in.; width, SVa in. Forms close 10th
preceding month. Office, 123 Locust Street.
Advertising rates, 30 cts. a line; $3 an
inch; one page, $40; % and Vz pages pro
rata. Inside front and back cover, lO^o
additional; outside back cover, 207o. Dis-
count, 10% on three pages or more within
one year.
FRIEDENSBOTE — Every Sunday. Ger-
man. Evangelical. Established 1849. Eden
Publishing House, publishers. Subscription,
$1; claimed circulation for year 1913, ;^ll,129;
16 pages, 4 columns; length of columns, 13
in.; width, 21/0 in. Office, 1716 Chouteau
Avenue.
Advertising rates, 20 cts. a line. Discount
on 6 times, 10%; 13 times, 20%; 52 times,
30%.
FRONT RANK — Every Saturday. For
young men and women. Established 1890.
Christian Board of Publication, publishers;
sworn average circulation for year 1913, 35,-
517*; 16 pages, 3 columns; length of col-
umns, 10% in.; width, 2 Vg in. Office, 2710-
14 Pine Street.
Advertising rates, $3.55 an inch, with dis-
count of 5, 10, 15 or 20% on 10, 50, 200 or
500 in. space.
GLOBE-DEMOCRAT — Every morning in-
cluding SUNDAY, and SEMI-WEEKLY, Tues-
days and Fridays. Republican. Established
1852. The Olobe Printing Co., proprietors.
Subscription, daily, $6; Sunday, $2; Semi-
weekly, $1 ; sworn average circuhition for nine
months ending April, 1914, daily, 119,744*
net; Sunday, 164,381* net; semi-weekly, 94,-
614* each issue; daily, 12 to 24 pages; Sun-
day, up to 106 pages; semi-weekly, 16 to 28
pages, 7 columns; length of columns, 21% in.;
width, 2% in. Forms for semi- weekly close
Sunday preceding. Can use matrices. Office.
Southwest corner Si.xth and Pine Streets.
Advertising rates, daily, agate, 25 cts. a
line; four times, 95 cts.; five times, $1.15;
six times, $1.35; seven times, $1.50; thirty
times, $4.95; each additional insertion, 13^/2
cts. a line; 1 t. a. w., 20% extra; 2 t. a. w.,
including Sunday, 30%; Sunday only, 30 cts.
a line, each insertion; 1,000 lines within one
vear, daily, 20 cts. a line; Sunday, 25 cts.;
2,000 lines, daily, 171/2 cts.; Sunday, 20 cts.;
5,000 lines, daily, 15 cts.; Sunday, 17% cts.;
10,000 lines, daily, 13 1/2 cts.; Sunday, 15 cts.
Local notices, Saturday or Sunday, 75 cts.;
other days, 50 cts.; full faced headings, 50%
extra. Leaded notices on editorial page, $1;
Saturday or Sunday, $1.25; full faced head-
MISSOURI
ings, 50% extra. Classified, 10 cts. a Una
solid agate or 25 cts. displayed. Semi-weekly,
both issues, 50 cts. a line. Local notices, $1
a line. Leaded notices, editorial page, $1.25.
Special position, daily, Sunday or weekly, 15,
25 or 40% extra.
HEROLD DES GLAUBENS — Every Wed-
nesday. German Catholic. Established 1850.
German Printing and Publishing Association,
publishers. Subscription, $2; claimed aver-
age circulation for year 1913, 43,200; 8 pages,
7 columns; length of columns, 211/2 in.;
width, 2% in. Can not use matrices. Office,
Temple Building.
Advertising rates, 5 cts. a line, flat. Read-
ing notices, double display.
HLAS — Every Tuesday and Friday. Bohe-
mian. Catholic. Established 1873. Bohe-
mian Literary Society, publishers. Subscrip-
tion, $2; claimed average circulation for year
1913, 9,900; 8 pages, 6 columns; length of
columns, \%Vz in.; width, 2% in. Office,
1625 S. 11th Street.
Advertising rates, 8 cts. a line; 5,000 lines,
6 cts.; 10,000 lines, 5 cts a line. Reading
notices, 20 cts. a line.
HOME — Monthly. Literary. Established
1900. Orff Printing and Publishing Co., pub-
lishers. Subscription, 50 cts.; claimed aver-
age circulation for year 1913, 31,000; 24
pages, 3 columns; length of columns, 10 in.;
width, 21/8 in. Can use matrices. Forms close
10th preceding month. Office, 2807 Locust
Street.
Advertising rates, agate, 2o cts. a line.
HUMORIST — Monthly (1st). Humorous
Literature. Established 1879. Henry Her-
man editor and publisher. Subscription, $1 ;
claimed average circulation for year 1913,
ri8,000; 24 to 30 pages, 3 columns, length of
columns, 8=/4 in.; width, l^'a in. Can not
use matrices. Forms close, 20th of month
preceding. Office, 206 South Fourth Street.
Advertising rates, 10 cts. a line, flat.
INTERNATIONAL MUSICIAN — Monthly.
Musical. Established 1901. Owen Miller,
publisher. Subscription, 50 cts.; claimed cir-
culation for year 1913. 75,000; 16 linees, 5
columns; length of columns, bV^. in.; width,
2% in. Forms close 26th preceding month.
Office, 3535 Pine Street.
Advertising rates, $2.50 an inch.
INTERSTATE GROCER — Every Saturday.
Trade. Established 1889. Grocers' Journal
Co., publishers. Subscription, $1; sworn aver-
age circulation for year 1913, 9,271*; 12
pages, 7 columns; length of columns, 21%
in.; width, IVi, in. Cannot use matrices.
Forms close Thursday. Office, 501-5 Navarre
Building.
Advertising rates, agate $1.12 an inch.
INTERSTATE MEDICAL JOURNAL —
Monthly. Medical. Established 1893. Inter-
NELSON CHESMAN & CO.'S RATE BOOK.
161
MISSOURI
state Medical Journal Co. (Inc.), publishers.
Subscription, $2; claimed average circulation
for year 1913, 10.000; 192 pages, 2 columns;
length of columns, 8 in.; width, 2% in. Can
use matrices. Forms close 15th preceding
month. Office, Metropolitan Building.
Advertising rates, Vg page, $9; % page,
$15; Vz page, $27.50; one page, $50. Dis-
count, 5, 10 and 15% on 3, 6 and 12 months
respectively. Reading notices, 20 cts. a line.
JACOBS & COMPANY.
See advertisement on pages 502, 503, 504,
505 and 506.
MEDICAL BRIEF — Monthly (1st)
Medical. Established 1873. Henry R. Strong
publisher. Subscription, $1; circulation not
given by publisher; 100 pages, 2 columns
length of columns, 7% in.; width, 2% in
Can not use matrices. Forms close 15th of
month preceding. Office, 9tli and Olive Street
Advertising rates, $5 an inch; full page
$40, with discount on 3, 6, or 12 months con
tract?
JEWISH VOICE — Every Friday. Jewish.
Established 1881. Rabbi M. Spitz, publisher.
Subscription, $2; claimed average circulation
for year 1913, 13,500; 8 pages, 5 columns;
length of columns, 17 14 in.; width, 2% in.
Office, Syndicate Trust Bldg.
Advertising rates, $1 an inch. Reading
notices, 25 cts. a line.
JOURNAL OF AGRICULTURE — Every
Friday. Agricultural. Established 1866. Na-
tional Publishing Co., publishers. Subscrip,-
tion, 75 cts.; sworn detailed average circula-
tion'for 1913, 151,511* net; 16 to 24 pages.
4 columns; length of columns; 13% in.;
width, 21/4 in. Forms close Monday. Office,
716 Lucas Avenue.
Advertising rates, agate, 60 cts. a line, flat.
Special position, 10 or 25% extra. Reading
notices, 75 cts. a count line. Classified 5 cts.
per word.
See advertisement on page 518.
LISTY — Every Thursday. Bohemian-Inde
pendent. Established 1902. Louis Novak, pub-
lisher. Subscription, $2; claimed average cir-
culation for year 1913, 4,800; 8 pages, 6 col-
umns; length of columns, 19% in.; width, 2%
in. Can use matrices. Office 2117 So. 12th
Street.
Advertising rates, 50 cts. an inch.
MEDICAL ERA — Monthly. Medical. Es-
tablished 1892. A. B. H. Gradwohl, M. D.,
publisher. Subscription, $1.50; claimed cir
culation for year 1913, 11,000; 80 pages, 2
columns; length of columns, 8 in.; width, 2%
in. Can use matrices. Office, 820 North
Grand Avenue.
Advertising rates, t"? page, $5; % page, $6;
Vi. page, $12; % page, $20; 1 page, $06,
with discounts on three or more insertions.
% page, 6 months, $60; one year, $100;
MISSOURI
1/2 page, six months, $100; one year, $150;
one page, six months, $150; one year, $250.
MEDICAL FORTNIGHTLY — Fortnightly
(10th and 25th). Medical. Established 1891.
Fortnightly Press Co., publishers. Subscrip-
tion, $2; claimed average circulation for year
1913, 10,400; 40 pages, 2 columns, length of
columns, 8% in.; width, 2% in. Can not use
matrices. Forms close, 1st and 20th. Office,
319-20 Century Bldg.
Advertising rates, full page, $15; % page,
(upper), $10; (lower), $8.85; i^ page, (up-
per), $6.25, (lower), $5, with a discount of
20% on yearly contracts.
See advertisement on page 535.
MEDICAL REVIEW — Monthly. Medical.
Established 1875. St. Louis Medical Review
Assn., publishers. Subscription, $2; claimed
circulation for year 1913, 6,500; .52 pages,
2 columns; length of columns, 9 in.; width.
3 in. Forms close 12th of preceding month.
Office, 3528 Franklin Ave.
Advertising rates, -^ page, $4: Vg page, $T;
Va. page, $12; % page, $22; one page, $40,
with discounts of 5, 10 or 25% on 3, 6 or 12
months, respectively. Reading notices, 30
cts. a line.
MERCANTILE ADJUSTER— See New York
City.
MIRROR — Every Friday. Independent.
Politics. Literary. Critical. William Marion
Reedy, publisher. Subscription, $2 ; circula-
tion-— not given by publisher; 20 to 40 pages,
4 columns; length of columns, 11% in.;
width, 2% in. Forms close 10 days in ad-
vance. Office, Syndicate Trust Building.
Advertising rates, 1,000 lines, 15 cts. a
line; 2,000 lines, 14 cts.; 3,000 lines, 13 cts.;
5,000 lines, 12 cts.; 10,000 lines, 10 cts. a
line.
MISSISSIPPI BLAETTER. Sunday edi-
tion of Westliche Post, which see.
MISSOURI A. O. U. W. OVERSEER—
Monthly. Ancient Order United Workmen.
Established 1879. Overseer Publishing Co.,
publishers. Subscription, 50 cts.; claimed
circulation for year 1913, 7,000; 16 pages, 4
columns; length of columns, 11% in.; width,
2% in. Can use matrices. Office, 805 Times
Building.
Advertising rates, agate, 10 cts. a line.
M. K. & T. EMPLOYES' MAGAZINE—
Monthly. (1st). Railroad Employes. Estab-
lished 1913. M. K. & T. Employes Magazine
publishers. Subscription $1. (Distributed free
to employes). Claimed average circulation for
six months ending June, 1914, 20,000; 52
pages, 2 columns; length of columns, 7%
in.; width, 2^4 in. Cannot use matrices.
Forms close 15th of month preceding. Office,
F 16 Railway Exchange Building.
Advertising rates, full page $45; % page,
$26.50; 1/4 page, $15; V% page, $10; on semi-
162
NELSON CHESMAN & CO.'S RATE BOOK.
MISSOURI
annual contracts $40; $22.50; $12.50 or
$7.50; on annual contract, $35, $18.50, $10
or $6 regpectively.
MISSOURI MULE — Monthly (1st). Humor-
ous literature. Established 1912. The Lucey
Publishing Co., publishers. Subscription, $1;
claimed average circulation for six months
ending July 1914, 10,000; 20 pages, 2 col-
umns, length of columns 9 in.; width 3 in.
Can use matrices. Forms close 24th of month
preceding. Office 3833 Olive Street.
Advertising rates, $2.50 an inch; full page
$25; V2 page, $15; V* page $7.50.
MISSOURI RURALIST— Semi-monthly ( 5th
and 20th). Agricultural. Live Stock. Es-
tablished 1902. Arthur Capper, publisher.
Subscription, 50 cts. ; sworn detailed average
circulation for 1913, 84,000*; 20 to 40 pages,
4 columns; length of columns, 13 3/14 in.;
width, 2% in. Forms close one week in ad-
vance. Can not use matrices. Office, 1106
Chemical Building.
Advertising rates, agate, 35 cts. a line;
full page (740 lines), $210; back cover page,
$230. Reading notices, 70 cts. a line. Classi-
fied, 4% cts. per word; 4 times, 16 cts.
per word.
See advertisement on colored insert be-
tween pages 476 and 477.
MODERN HOSPITAL — Monthly. Architec-
ture. Equipment and Administration of Hos-
pitals and Sanitariums. Establshed Sep-
tember 1913. The Modern Hospital Publish-
ing Co., publishers. Subscription, $3 ; claimed
average circulation for 1913, in excess of
8,000; 168 page, 2 columns; length of col-
umns, QVz in.; width, 3^ in. Forms close
10th preceding month. Office, Metropolitan
Building, Grand Avenue and Olive Street.
Advertising rates, V<i, page, $22, V2 page,
$40; one page, $72; on yearly contract, $18,
$34 or $60 respectively.
NATIONAL ELKS HORN — Monthly
(20th). B. P. O. Elks. Established 1899.
Norman M. Vaughn, publisher. Subscription,
$1.50; claimed average circulation for year
1913, 51,000; 16 pages, 3 columns; length of
columns, 12 in.; width, 2% in. Office, 1419-20
Syndicate Trust Building.
Advertising rates, $3 an inch.
NATIONAL FARMER AND STOCK GROW-
ER— Monthly (1st). Agricultural. Establish-
ed 1898. Hale Publishing Co., publishers.
Subscription, 50 cts.; sworn detailed average
circulation for first four months 1914, 122,-
897* net paid; 32 pages, 4 columns; length
of columns, 12^ in.; width, 2% in. Forms
close 25th of month preceding. Office, 3550
Vista Avenue.
Advertising rates, agate, 50 cts. a line;
three consecutive insertions or 175 lines in
one issue, 47 cts.; six insertions or 350 lines,
MISSOURI
45 cts.; twelve insertions or 700 lines, 42
cts. a line. Full position 10% extra.
See advertisement on page 520.
NATIONAL GOOD ROADSTER — Monthly
(1st). Better Highways. Established 1914.
Good Roadster Publishing Co., publishers.
Subscription, $1; claimed average circulation
for first three months of existence, 15,000;
guaranteed for 1915, 20,000; 16 to 48
pages, 4 columns, length of columns,
12 in.; width, 2% in. Can use matrices.
Forms close 10 days in advance. Office, 1414
Wright Bldg.
Advertising rate, agate, 11 cts. a line; full
page $65; V2 page, $35; % page $18. Class-
ified, 10 cts. a line.
See advertisement on page 453.
NATIONAL RIP SAW — Monthly. Socialist.
Established 1904. National Rip Saw Publish-
ing Co., publishers. Subscription, 50 cts.;
detailed average circulation Aug. 15, 1914,
231,008*; 16 pages, 4 columns, length of
columns, 12 in.; width, 2 1/^ in. Forms close
5th preceding month. Office, 411 Olive St.
Advertising rates, agate, $1 a line; ^,
page (168 lines), $151.20; V2 page, 302.40;
one page, $490; full back page, $550.
See advertisement on page 523.
PHILATELIC JOURNAL OF AMERICA
— Monthly (1st). Philatelic Stamp Security
Co., publishers. Subscription $1; claimed aver
age circulation, for 1913, 10,878; 48 pages. 2
columns; length of columns. 8 in.; width, 2%
in. Cannot use matrices. Forms close 15th of
preceding month. P. O. .Address, Wellston
Station.
Advertising rates, 25 cts. per line, (six
words, 11 lines to an inch), with discount of
25% on 1,000 line contract.
POST-DISPATCH — Everv evening except
Sundav, and SUNDAY MORNING. Independ-
ent. Established 1852. Pulitzer Publishing
Co., proprietors. Subscription, daily, $3; Sun-
dav, $2; sworn detailed average circulation
for 'year 1913, daily 171,214*: Sundav. 307.-
524*; daily, 12 to 28 pages; Sunday, 60 to 80
pages, 8 columns; length of columns 20 in.;
width, 2iV in. Can use matrices. Office, 210-
212 North Broadway.
Advertising rates, Sunday, Thursday, Fri-
day, 34 cts.; Monday, Tuesday, Wednesday,
30 cts.; Saturdays, 25 cts. a line; on yearly
contract. Sunday, Thursday, Friday, 13 times
or 2,000 lines, 30 cts.; 26 times or 3,000
lines. 28 cts.; 78 times or 5.000 lines, 24 cts.;
104 times or 7,500 lines, 22 cts.; 156 times
or 10,000 lines, 20 cts. Monday, Tuesday,
Wednesdav, 2,000 lines, 27 cts.; 26 times or
3.000 lines, 24 cts.; 78 times or 5,000 lines,
21 cts.; 104 times or 7,500 lines, 20 cts.;
156 times or 10,000 lines, 19 cts.; Saturday
onlv, 8 times or 2,000 lines, 23 cts.; 13 times
or "3,000 lines, 22 cts.; 26 times or 5,000
NELSON CHESMAN & CO.'S RATE BOOK.
163
MISSOURI
lines, 19 cts.; 39 times or 7,500 lines, 18
cts.; 52 times or 10,000 lines, 17 cts.
Schools and resorts, daily or Sunday, 20
cts. a line.
Comic Section, back page, in colors only,
75 cts. a line, flat.
Sunday Magazine, inside page only, 70 cts.
a line, flat.
Readers; Monday, Tuesday, Wednesday or
Saturday, 75 cts.; Thursday, Friday or Sun-
day, $1 a count line, flat; reading style, daily
or Sunday, $1.25 a line, flat.
Classified, ordinary; daily or Sunday, 10
cts. a line; agents, canvassers, salesmen, em-
ployment agencies, trade schools, etc., 15
cts. a line; business personal, 25 cts.; medi-
cal, 25 cts.; agate caps, or 3-em dashes top
and bottom, 5 cts. a line extra; real estate
display in real estate classifications only, 25
cts. a line; real estate display, run of paper,
regular display rates ; display on Want pages
(except real estate classification), regular dis-
play rates. Cuts on heavy-faced type not ac-
cepted for classified columns.
QUEEN'S WORK — Monthly (15th).
Catholic-Home. Established 1914. Jesuit
Fathers, publishers. Subscription, $1; claimed
average circulation for first three issues,
21,000; guaranteed for 1914-15, 20,000 to
30,000; 00 pages. 2 columns; length of col-
umns, 8 in.; width, 2% in. Can use mat-
rices. Forms close 1st of month preceding.
Office, 205 North Grand Avenue.
Advertising rates agate, full page (224
lines) $35; i^ page, $18; % page, $10, %
page, $5.50; back cover, $100; inside cover
$50; covers run in colors 20 cts. a line.
RAILROAD TELEGRAPHER — Monthly.
Fraternal. Labor. Order of Railroad Tele-
graphers, publishers. Established 1885. Sub-
scription, $1 ; -claimed average circulation for
year 1913. 44,000; 182 pages, 2 columns;
iength of columns, 8 in.; width, 2% in. Forms
close 5th current month. Can use matrices.
Office, Star Building.
Advertising rates, $9 an inch; hi page, $27;
Vz page, $45; one page, $75. Discount, 10,
15 or 33%% on 3, 6 or 12 consecutive inser-
tions respectively.
REPUBLIC — Every morning including
SUNDAY, and SEMI-WEEKLY, Mondays and
Thursdays. Democratic. Established 1808.
George Knapp & Co., publishers. Subscrip-
tion, daily, $4; Sunday, $2; Semi-weekly, 50
cts.; sworn detailed average circulation, for
six months ending June 30, 1914, daily, and
Sunday, 115,196* net; Sunday, 136,521* net;
semi-weekly, 156,768* net; daily, 10 to 24
pages; Sunday, 50 to 60 pages; semi-weekly,
16 pages, 7 columns; length of columns, 21%
in.; width, 2% in. Can use matrices. Office,
Seventh and Olive Streets.
Advertising rates, agate, daily, 25 cts. a
line; Sunday, 30 cts.; to be used within one
year (minimum 10 lines), daily or Sunday,
seven times, 21 cts.; thirteen times, 20 cts.;
twenty-six times, 18 cts.; seventy-eight times.
MISSOURI
17 cts.; 156 times, 14 cts. a line. Open space
within one year, 1,000 lines, daily. 20 cts. a
line; Sunday, 25 cts.; 2,000 lines, daily,
17% cts.; Sunday, 20 cts.; 5,000 lines, daily.
14 cts.; Sunday, 15 cts. a line. Specified posi-
tions, 25% extra. Classified, 10 cts. a line;
personals, medical, etc., 15 cts. a line. Read-
ing notices, 50 cts. and $1 a line in daily;
75 cts., and $1 in Sunday is.sue, with dis-
counts on 500 lines or more. Semi-week-
ly, 65 cts. per line (2 issues). Reading mat-
ter, counted lines, double display rate. Spe-
cial combination rates for Sunday, semi-week-
ly and Farm Progress. Also semi-weekly and
Sunday — See Farm Progress.
ROUND TABLE — Every Saturday. Relig-
ious. For Young Men. Established 1890.
Christian Board of Publication, publishers;
sworn average circulation for year ending
March, 1914, 18,125*; 16 pages, 3 columns;
length of columns, 10% in.; width, 2% in.
Can use matrices. Office, 2710-14 Pine Street.
Advertising rates, $1.80 an inch, with dis-
counts of 5, 10, 15 or 20% on 10, 50, 200 or
500 in.; space.
SOCIAL CIRCLE — Every Saturday. Relig-
ious. For Young women. Established 1890.
Christian Board of Publication, publishers;
sworn average circulation for year ending
March, 1914. 20,250*; 16 pages, 3 columns;
length of columns, 10% in.; width, 2% in.
Can use matrices. Office, 2710-14 Pine Street.
Advertising rates, $1.98 an inch, with dis-
counts of 5, 10, 15 or 20% on 10, 50, 200 or
500 in.; space.
SPORTING GOODS DEALER — Monthlv
(1st). Established 1899. Charles C. Spink
& Son, publishers. Subscription 50 cts.;
claimed average circulation for year 1913,
12.000; 72 pages, 2 and 8 columns; length
of columns, 10 in.; width, 3% and 2% in.
Forms close 20th preceding month. Office,
1002 Olive Street.
Advertising rates, 1 inch, narrow column,
$2; Vi, page, $12; % page, $20; one page,
$35. Discount, 5% on six months; 10%
on one year.
SPORTING NEWS— Every Thursday.
Sporting. Established 1886. Charles C. Spink
& Son, publishers. Subscription, $2 ; claimed
average circulation for year 1913, 75,000; 8
pages, 7 columns; length of columns, 22 in.;
width, 2% in. Office, 1002 Olive Street.
Advertising rates, agate, 20 cts. a line.
Reading notices, 50 cts a line.
STAR — Every evening except Sunday. In-
dependent. Established 1880. Subscription,
$3 ; sworn average circulation for year end-
ing August 1914, 56,748*; 10 to 24 pages,
7 columns; length of columns, 21% in.;
width, 2% in. Can use matrices. Office, cor-
ner Twelfth and Olive Streets.
Advertising rates, agate, 15 cts. a line;
500 lines, within one year, 12 cts.; 2,50Q
164
NELSON CHESMAN & GO'S RATE BOOK.
MISSOURI
lines, 10 cts.; 5,000 line, 9 cts.: 15,000 linps.
8 cts. a line. Preferred position, 25% extra.
Special rates for publishers, schools and col-
leges or hotels and summer resorts, 12 V2 cts.
a line. Classified, 10 cts. a line. Reading
notices, 50 cts. a count line.
SUNDAY WATCHMAN — See Western
Watchman.
TIMES — Every evening except Sunday. In-
dependent. Established 1907. German-Amer-
ican Press Association, publishers. Subscrip-
tion, ?3; sworn average circulation for six
months prior to April 1914, 81,027* net paid;
12 to 32 i)agcs, 7 columns; length of columns,
21 3/7 in.; width, 2 Vg in. Can use matrices.
Office, Broadway and Chestnut Streets.
Advertising rates, agate, 25 cts. a line; ¥2
inch or more, 13 times, 20 cts.; 26 times, 17
cts.; 52 times, 15 cts.; 104 times, 13 cts.;
156 times, or more, 12 cts. a line. Open space
within one year, 1,000 lines, 18 cts. a line;
2,000 lines," 16 cts. a line; 3,000 lines, 14
cts.; 5,000 lines, 13 cts.; 10,000 lines, or
more, 12 cts. a line. Automobile advertis-
ing, 25 cts. a line; 1,000 lines, 18 cts.; 3.n00
lines, 14 cts.; 5,u00 lines, 12 cts. Educa-
tional and summer resorts, 15 cts. a line;
reading notices, nonpareil, 60 cts. a line; tele
graphic readers, $1 a line. Classified. 10 cts.
a line.
See advertisement on page 522.
TOYS AND NOVELTIES — Monthly. Trade.
Established 1909. Charles C. Spink & Son,
publishers. Subscription, 50 cts.; claimed
average circulation for year 1913, 6.500; 80
pages, 2 and 3 columns; length of columns,
10 in.; width, 3% and 2^ in. Forms close
1st. Office, 1002 Olive Street.
Advertising rates, Vs page, $4; % page,
$7; V2 page, $12; one page, $20. Discount,
5 and 10% on 6 and 12 months, repectively.
T. P. A. MAGAZINE — Monthly (15th).
Traveling Men-Fraternal. Established 1905.
Trpvelers' Protective Association of America
Publishers. Subscription, 50 cts.; sworn av-
ernge circulation for six months ending .Jiily.
1914,, 47.338* net; 32 to 64 pages, 2 columns,
length of columns, 8 in.; width, 2% in. Can
not use matrices. Forms close 1st. Office,
915 Olive Street.
Advertising ratfs, full page, $60; 3 months,
$50; G months, $45: one year, $40 each in-
sertion; 1/2 page, $32.50, $27.50, $24.75 or
$22; V4, page. $17.50, $15, $13.50 or $12;
% page, $10, $8, $7.20 or $6.40 respectfully.
UROLOGIC AND CUTANEOUS REVIEW
— Monthly. Medical. Established 1897. The
Philmar Company, publishers. Subscription,
$2; claimed average circulation for 1913.
17,500; 96 pages, 2 columns; length of col-
umns, 9V2 in.; width, 2% in. Forms close
10th preceding month. Office, 3700 Morgan
Street.
Advertising rates, -h page, $5.75; Vs page,
$9; % page, $17; Vi page, $30; one page,
MISSOURI
$54. Reading notices, 75 cts. a line. Dis-
count on 3 or more consecutive insertions.
WESTERN WATCHMAN — Every Thursday,
and SUNDAY WATCHMAN, every Saturday.
Roman Catholic. Established 1864. Rev. D. S.
Phelan, editor. Subscription, each, $2; sworn
combined circulation for year ending June,
1913, 8,500; 16 pages. Office, 720 Chestnut
Street.
Advertising rates, agate, 85 cts. an inch,
with discount of 5, 10, 15 or 20% on 10, 50,
200 or 500 in. space. Readers, 25 cts. a line.
WESTLICHE POST — Every morning, and
Country Edition, except Sunday, and MIS-
SISSIPPI BLAETTER, Sunday edition of
Westliche Post (morning issue). German. Re-
publican. Established 1857. German-Ameri-
can Press Association, publishers. Subscrip-
tion, morning, $4; Country edition, $2; Sun-
day, $2; sworn average circulation for six
months prior to April, 1914, morning issue.
21,087; Sunday, 24,825; Country edition,
00,000; daily, 12 pages; Sunday, 36 to 60
pages, 7 columns; length of columns, 213/7
in.; width, 2 V^ in. Can use matrices. Office,
Broadway and Chestnut Street.
Advertising rates, agate, morning issue, 15
cts.; 1,000 lines, within one year, 12 cts.;
2,500 lines, 9 cts.; 5,000 lines, or more, 8
cts. a line; Sunday issue, 20 cts. a line; 1,000
lines within one year, 15 cts.; 2,500 lines, 12
cts.; 5,000 lines, or more, 10 cts. a line.
Reading notices, daily, 35 cts. a line; Sunday,
50 cts. Classified, 10 cts. a line.
See advertisement on page 536.
WOMAN'S NATIONAL WEEKLY' — Every
Saturday. Woman's National Publishing Co.,
publishers. Subscription, $1 ; sworn average
circulation for nine months ending April,
1914, 199,019* net; 8 pages, 7 columns;
length of columns, 21 in.; width, 2Vr in. Can
use matrices. Office, University City.
Advertising rates, agate, 50 cts. a line.
Reading notices, 75 cts. a line. Classified,
5 cts. per word.
WORD AND WORKS — THE REV. IRL R.
HICKS' MAGAZINE — Monthly (20th of
month preceding). Domestic and Scientific
Established 1888. Word and Works Pub
lishing Co., publishers. Subscription, $1
guaranteed average circulation for year 1914
30,000; 28 pages, 3 columns; length of col
umns, 11 in.; width, 2% in. Can use
matrices. Forms close 6th preceding month.
Office, 3401 Franklin Avenue.
Advertising rates, agate. 30 cts. a line;
full page, $136; cover page, $140. Classified,
2% cts. per word.
SEDALIA — Population 17,822. Two railroads.
Surrounded by an agricultural and stock
raising district. Lead, zinc and coal in
immediate vicinity. Industries include flour
and woolen mills, meat and poultry pack-
ing houses, breweries, foundries, boiler
works, mattress and shoe factories; also
NELSON CHESMAN & CO.'S RATE BOOK.
165
MISSOURI
railroad shops of two large railway sys-
tems located here.
GARDEN AND FARM NEWS — Monthly
(15th). Agricultural and Beekeeping. Estab-
lished 1912. Garden and Farm News Co.,
publishers. Subscription, 25 cts. ; claimed
average circulation for years 1913, 60,000;
16 pages, 3 columns; length of columns, 10%
in.: width, 2% in. Forms close 25th of pre-
ceding month.
Advertsing rates, 25 cts. a line.
PERRY'S MUSICAL MAGAZINE — Month-
ly (15th). Musical. Established 1882. A. W.
Perry_ and Sons Music Co., publishers. Sub-
scription, $1.50; claimed average circulation
for year 1913, 3,500; 24 pages, 3 columns;
length of columns, 10 in.; width, 2V^ in. Of-
fice, 306 Broadway.
Advertising rates, $1 an inch with
counts on yearly contracts.
dis-
SPRINGFIELD — Population 35,201. Two
railroad systems' consisting of eight radiat-
ing lines. Shipping center of a most excel-
lent agricultural district. All lines repre-
sented by wholesale houses. Industries in-
clude wagon factory, flour mills, planing
mills, iron works, clothing, furniture, stave,
broom and carriage, or two hundred fac-
tories in alii Also machine shops of St.
Louis & San Francisco Ry., employing
2,500 men. Drury College, State Normal
School, St. DeChantel and Loretto Acade-
mies are located here. Annual value of man-
ufactured products, $10,000,000.00. Bank
clearings during 1913, $41,130,186.04.
LEADER — Every evening except Sunday.
SUNDAY MORNING. Democratic. Establish-
ed 1867. H. S. Jewell, publisher. Subscrip-
tion, daily, $5.40 ; sworn detailed average
circulation for year ending March, 1914, daily
and Sunday, 11,215* net; 8 to 32 pages,*?
columns; length of columns, 20 in.; width.
2% in. Can use matrices.
MISSOURI
Advertising rates, daily or Sunday, agate, 4
cts. a line; 1,000 lines, 3 cts.; 2,000 lines, 2
cts. Preferred position, 15 and 25% extra.
Strictly mail order advertising, 2 cts. a line.
Classified, Ic. a word, first insertion; %c.
each subsequent consecutive insertion. Read-
ing notices (locals), 5 cts. a line; pure read-
ing, 10 cts. a line; first page readers, 25 cts.
a line.
OZARK COUNTRYMAN — Monthly (15th).
Agricultural. Established 1913. H. S. Jewell
publishers. Subscription 25 cts.; claimed aver-
age circulation for six months ending July,
1914, 14,500 net; 8 pages, 7 columns; length
of columns, 20 in.; width, 2^4 in. Can use
matrices. Forms close 12th.
Advertising rates, agate, 5 cts. a line; 1,000
lines or 12 times, 4 cts. a line. Classified Ic.
per word.
OZARK MAGAZINE — Monthly (10th). Il-
lustrated. Rural. Established 1912. H. A.
and A. G. Marten, publishers. Subscription,
$1 ; claimed average circulation for 1913,
5,000; 68 pages, 2 columns; length of col-
umns, 8 in.; width, 2% in. Cannot use
matrices. Forms close 28th of month preced-
ing.
Advertising rates, $2.10 an inch, inside
front and back pages, $40; back page, $50;
(two colors), $65. Discounts, 5, 10, 15, 20,
25 or 30% on 2, 4, 6, 8, 10 or 12 insertions.
REPUBLICAN — Every morning except
Monday. Republican. Established 18 9 3.
Springfield Missouri Republican Co., publish-
ers. Subscription, $4; claimed average circu-
lation for year 1913, 10,800; 8 to 24 pages,
7 columns; length of columns, 20 in.; width,
2% in. Can use matrices.
Advertising rates, agate, 3 cts. a line; ex-
ceeding 2,000 lines, 21/2 cts.; exceeding 3,000
lines, 2 cts. a line; preferred position, 10%
extra. Reading notices, 10 cts. a count line.
Classified, Ic. a word.
See advertisement on page 442.
MONTANA
ANACONDA — Population 10,134. B. A. &
P._ R. R. In the center of a farming and
mining district and has the largest copper
smelting and refining plant in the world.
STANDARD — Every morning including
SUNDAY. Independent. Established 1889.
Standard Publishing Co., publishers. Sub-
scription, $7; sworn detailed average circu-
lation for year 1913, daily, 10,512*; Sunday
15,549*; daily, 12 to 16 pages: Sunday, 24
to 40 pages, 7 columns; length of columns,
20 in.; width, 2% in. Can use matrices.
Advertising rates, agate, daily, 4 ct». a
line; two tin.es or more a week three months
or longer, 3 1/^ cts.; six times a week six
months or longer, or three times a week one
year (156 times), 3 cts. a line; on yearly
contracts, 3,500 lines, 31/2 cts.; 7,000 lines or
more, 3 cts. a line. For Sunday service, add
V^c. a line. Preferred positions, specified
pages, 15%; next to reading (minimum 28
lines deep), 10%; full position (minimum 42
lines deep), 25%; apart from other advertis-
ing, 100% additional. Reading notices, daily
or Sunday, in body type, 50 cts. a line;
minion run of paper, 25 cts. a line. Classified,
daily or Sunday, Ic. per word or $1.50 a line
per month.
166
NELSON CHESMAN & CO.'S RATE BOOK.
MONTANA
BILLINGS — Population 10,031. Located mm-
way between St. Paul and the Coast on the
Great Northern and Chicago, Burlington &
Quincy and the Northern Pacific Railroad,
in a thriving cattle raising and agricultural
district. Is the supply point of Eastern
Montana and Northern Wyoming. It is the
center of one of the largest irrigated regions
in the world and in the heart of an enormous
newly developed rain farming district. The
growing of sugar beets for an enormous
sugar factory is one of the chief industries
of the farming population. Other indus-
tries are sugar factories (third largest
in America). Flour mill (600 barrel ca-
pacity), lumber mill, foundry, railroad
shops, packing house, creamery and brick
yards. Has Polytechanic Institute and Man-
ual Training School, nine public schools
and one accredited high school. Annual
production, $30,000,000.00. Bank clear-
ings during 1913, $23,149,940.73.
GAZETTE — Every morning except Monday,
including SCND.\Y. Republican. Established
1885. Gazette Printing Co., publishers. Sub-
scription, $7.00; claimed average circulation
for 1913, 3, -556; 8 to 16 pages, 7 columns;
length of columns, 20 in.; width, 2% in. Can
use matrices.
Advertising rates, combination, 30 cts.;
250 in., 25 cts.; 500 in., 20 cts. an inch.
Specified position, 15 or 25% extra. Com-
position, 5 cts. an inch extra. Readers, 10
cts. a count line. Classified, 2 cts. per word.
BUTTE — Population 39,165. Five railroads.
Extensive mining interest; said to be the
richest silver producing district in the world
and to produce one-fifth the copper mined
in the world; its mines and reduction works
employ 13,000 men, with monthly pay rolls
of $1,500,000.00.
MINER — Every morning, including SUN-
DAY. Democratic. Established 1876. Butte
Miner Co., publishers. Subscription, $7.50;
sworn detailed average circulation for six
months ending March, 1914, daily, 8.565* net
paid; Sunday 14,262* net paid; daily, 12 to
16 pages; Sunday, 24 to 48 pages; 7 column.^ ;
length of columns, 20 in.; width, 214 in. Can
use matrices.
Advertising rates, agate, daily or Sunday, $1
an inch; on yearly contract, 25 in., 75 cts.;
50 in., daily, 60 cts., Sunday, 67 cts.; 100
in., 50 or 57 cts.; 200 in., 47 or 54 cts.; 300
in., 45 or 52 cts.; 400 in., 43 or 50 cts.; 500
in. or more, 42 or 49 cts. an in.; for daily or
Sunday respectively. Special positions, 10,
15 or 25% extra. Reading notices, 25 cts. a
line, first insertion; 15 cts. subsequent in-
sertions. Classified, 15 cts.; subsequent in-
sertions, 10 cts. a line; $1.50 a line per
month.
MONTANA
months, ending July, 1914, 11,731* net; 10
to 16 pages, 7 columns; length of columns,
20 in.: width, 2% in. Can use matrices.
Advertising rates, agate, 5% cts. a line; 26
times or 1,400 lines, 5 cts.; 52 times or 2800
lines, 4^/^ cas.; 104 times or 4.200 lines, 4
cts.; 156 times or 7,000 lines, 3 V^ cts. a line.
Preferred posittion, 10 and 20% extra. Read-
ing notices, 20 cts. a count line first in-
sertion; 15 cts. subsequent insertions. Class-
ified 1c. & word.
See advertisement on page 442.
POST — Every evening except Sunday. In-
dependent. Established 1913. Inter Moun-
tain Publihsing Co., publishers. Subscrip-
tion, $5; sworn average circulation for aix
GREAT FALLS— Population 13,948. G. N. and
C. M. & St. P., Railway systems. In the
center of a great and rapidly developing
agricultural district. Mining also carried on
most extensively. Has abundant water
power, and vast quantities of wool and stock
are annually shipped. Industries include
the largest copper smelting and refining
plant in the world; iron foundry; mining
machinery manufactory; flour mills and
breweries.
TRIBUNE — Every morning including SUN-
DAY. Democratic. Established 1887. The
Tribune (Inc.), publishers. Subscription, $7;
sworn average circulation for six months prior
to April, 1914, 6,855* net paid; 10 to 20
pages, 7 columns; length of columns, 20^ in.;
width, 2^ in.
Advertising rates, 75 cts. an inch; 25 in.,
on yearly contract, 50 cts.; 50 in., 40 cts.;
100 in., 30 cts.; 200 in., 27 cts.; 300 in., 26
cts.; 400 in., 25 cts.; 500 in., 24 cts.; 750 in.,
23 cts.; 1,000 in., 22 cts. an inch. Special
positions next to reading, 10%; full position,
20% extra. Composition, 5 to 7 cts. an inch
extra. Reading notices, 15 cts. a line first in-
sertion; 10 cts. a line subsequent insertions.
Classified, Ic. a word, with discount on one
week or longer.
HELENA — Population 12,515. Two railroads.
Distributing center of an agricultural and
mining territory; has very rich gold, silver
and iron mines. Industries include quartz
mills, breweries, brick, tile and sewer pipe
works, cracker and biscuit plants, smelters
and concentrators, flour and lumber mills.
Bank clearings during 1913, $57,180,435.00.
INDEPENDENT — Every morning includ-
ing SUNDAY. Democratic. Established 1866.
Independent Publishing Co., publishers. Sub-
scription, $4; sworn average circulation for
first six months 1914. 5,360*; daily, 10
pages; Sunday, 24 to 32 pages, 7 columns;
length of columns, 21 in.; width, 2% in.
Advertising rates, agate, 56 cts. an inch;
full position, 70 cts.; next to reading, 63 cts.
an inch; 100 inches used within one year, 35,
49 or 42 cts. an inch respectively according
to position. Reading notices, body type, 15
cts.; bold face, 25 cts. a count line. Classi-
fied, 15 cts. a line, first time; 10 cts. a line
each subsequent consecutive insertion.
i See advertisement on page 468.
NELSON CHESMAN & CO.'S RATE BOOK.
167
MONTANA
MONTANA RECORD — Every evening ex-
cept Sunday and WEEKLY. Republican. Es-
tablished 1900. The Montana Record Pub-
lishing Co., publishers. Subscription, daily,
$6; Weekly, $1; sworn average circulation
for six months prior to April, 1914, daily,
7,475* net paid; Weekly, claimed 5,000;
8 pages, 7 columns; length of columns, 21%
in.; width, 2V4, in. Can use matrices.
Advertising rates, daily or Sunday, 70 cts.
an inch; 100 in., 56 cts.; 300 in., 42 cts.;
600 in., 35 cts. Preferred position, 20%
extra. Classified, Ic. a word. Pure reading
notices, 30 cts.; local readers, 20 cts. a
count line. WEEKLY, 50 cts. an inch; 100
in., 40 cts.; 500 in., 35 cts.; 1,000 in. or
more, 30 cts. an inch. Pure reading notices,
20 cts.; local readers, 30 cts. a count line.
Classified, Ic. per virord.
See advertisement on page 442.
STOCKMAN AND FARMER— Semi-month-
ly. (1st and 15th). Agricultural. Estab-
lished 1884. Charles H. Reifenrath, publisher.
Subscription, $1 ; sworn average circulation
July 1, 1914, 25,000*; 16 to 32 pages, 4
columns; length of columns, 14 in.; width,
2% in. Forms close five days in advance.
Advertising rates, 12 1^ cts. a line; 250
lines, 111^ cts.; 500 lines, 10 cts.; 1,000
MONTANA
lines, 9 cts.; 15,000 lines or more, 8 cts. «
line. Reading notices, 20 cts. a line.
MISSOULA — Population 12,869. Two rail-
roads. Fruit growing and agricultural dis-
trict; lumbering and mining also extensive-
ly engaged in. Seat of Montana State Uni-
versity. Total value of manufactured
products for 1912, $3,200,000.00. Bank
clearings during 1912, $10,000,000.00.
MISSOULIAN — Every morning including
SUNDAY and SENTINEL, every evening
except Sunday. Republican. Established
1873. Missoulian Publishing Co., publishers.
Subscription, $8 ; circulation — not given by
publisher; daily, 10 to 16 pages; Sunday, 20
to 32 pages; 7 columns; length of columns,
21 in.; width, 2Ve in. Can use matrices.
Advertising rates, combined morning »nd
evening, $1 an inch, first insertion; 70 cts.
an inch, subsequent insertions. Open space,
within one year, 100 in., 56 cts. an inch;
200 in., 50 cts.; 300 in., 45 cts.; 400 in.,
40 cts.; 500 in., 35 cts. an inch. SUNDAY,
56 cts. an inch, flat. Preferred position,
10 and 25% extra. Classified, 2 cts. per
word. Reading notices, locals, 25 cts. a line;
each subsequent insertion, 15 cts. a line;
local brevities, 35 cts. a line. Bold f«c«,
double rate.
NEBRASKA
HASTINGS — Population 9,338. Located 96
miles from Lincoln, on 5 railway systems;
in the center of a thrifty agricultural and
stock raising territory. Chief industries
are harness, bottling and iron works;
broom, candy, grainbin and cigar facto-
ries; brick plants; brewery; flour and
planing mills. Also has two large cold
storage plants. Seat of Hastings College
(Presbyterian). Also has a good Business
College. Annual value of manufactured
products, $1,500,000.00. Bank clearings
for 1913, $10,163,649.93.
TRIBUNE — Every evening except Sunday.
Republican. Established, daily, 1905. Week-
ly, 1886. Adam Breede, editor and publisher.
Subscription, daily, $5; Weekly, $1; sworn
average circulation for six months prior to
April, 1914, 5,640* net paid; 6 to 12 pages,
7 columns; length of columns, 20 in.; width,
2% in. Can use matrices.
Advertising rates, daily, 20 cts. an inch, flat.
Reading notices, 10 cts. a line for first inser-
tion and 5 cts. a line for each additional in-
sertion. Classified, Ic. per word.
HEMINGFORD — Population 272. On C, B.
& Q. R. R. Agricultural and stock raising
being the principal industries, also has
flour and feed mill.
11
PRAIRIE FARM GUIDE — Every Satur-
day. Agricultural and Ideal. Established
1913. Prairie Farm Guide Co., publishers.
Subscription, $1 ; claimed average circula-
tion for six months ending June 30, 1914,
7,000; 4 to 16 pages, 4 columns; length of
columns, 17 1/^ in.; width, 21/3 in. Can use
matrices.
Advertising rates, 25 cts. an inch. Classi-
fied, 2 cts. per word.
LINCOLN — Population 43,973. Five rail-
roads. Has extensive jobbing trade and is
an important retail center. Very large
grain shipments. Industries include gaso-
line engine, brick and tile works, machine
shops, publishing houses, flour mills;
harness, copper cable lightning rod, fur-
niture and wood working factories; pack-
ing houses and creameries. State Capital
Building, State Insane Asylum and State
Prison located here. Also the seat of the
University of Nebraska, Cotner and Wes-
leyan Universities, Union College and
Nebraska Military Academy. Bank clear-
ing for 1913, $99,422,708.00. I'otal value
of manufactured products for 1913, $15,-
110,000.00. Wholesale business for 1913,
$35,105,000.00.
AMERICAN HOMESTEAD — Monthly. Agri-
cultural. Established 1883. Charles W. Bryan.
168
NELSON CHESMAN & CO.'S RATE BOOK.
NEBRASKA
publisher. Subecription, 25 cts.; claimed
average circulation for year 1913, 35,000;
16 paffes, 4 colurtms; length of columns,
12% in.; width, 2 Vg in. Forms close 28th
preceding month. Can use matrices.
Advertising rates, agate, 20 cts. a line.
AMERICAN POULTRYMAN — Monthly.
Poultry. Established 1894. American Poul-
tryman Co., publishers. Subscription, 50
cts. ; sworn average circulation for si.x
months ending April, 1914, 30,000*; 20 to
104 pages; 3 columns; length of columns, 10
in.; width, 2% in. Forms close 15th to 20th
preceding month.
Advertising rates, $3.60 an inch; 10 in.,
$3.24; 15 in., $3.06; full page, $2,88 an
inch, with discount of 10, 15, 20 and 33%%
on 4, 8. 9 or 12 month contracts.
CAMPBELL'S SCIENTIFIC FARMER—
Monthly. Agricultural. Established 1907.
The Campbell Soil Culture Publishing Co.,
publishers. Subscription, $1 ; claimed aver-
age circulation for year 1913, 30,040 net
paid; 32 pages, 3 columns; length of col-
umns, 10 in.; width, 2^/4 in. Forms close
20th preceding month.
Advertising rates, agate, 20 cts. a line; full
page, $78; V2 page, $40; % page, $21. Dis-
counts on six and twelve month contracts, 5
and 10% respectively. Reading notices, 25
cts. a count line. Classified, 4 cts. per word.
COMMONER — Second week of each month.
Democratic. Agricultural. Established 1901.
William J. Bryan, editor. Chas. W. Bryan,
publisher. Subscription, $1; circulation, guar-
anteed for 1914-15, 100,000; 32 pages, 4 col-
umns; length of columns, 12 in.; width, 2%
in. Can use matrices. Forms close second
Monday of each month.
Advertising rates, agate, 35 cts. a line, flat.
DBUTSCH-AMERICAN FARMER — Every
Wednesday. German. Agricultural. Estab-
lished 1888. Press Publishing Co., publish-
ers. Subscription, $1 ; sworn average circu-
lation for year 1913, 131.315*; 16 to 24
pagse, 4 columns; length of columns, 13%
in. Can use matrices.
Advertising rates, agate, 35 cts. a line.
Special position 5 or 15 cts. a line additional.
Reading notices, 6 point, 60 cts. a line; bre-
vier, 80 cts. a line; long primer, $1 a count
line. Classified, 40 cts a count line.
See advertisement on page 545.
FREIE PRESSE — Every Wednesday. Ger-
man. Non-Partisan. Established 1884. Press
Publishing Co., publishers. Subscription, 85
cts. ; sworn average circulation for year
1913, 131,428*; 8 to 12 pages, 7 columns;
length of columns, 19 5/7 in.; width, 2% in-
Can use matrices.
Advertising rates, agate, 35 cts. a line.
Special positions, 5 or 15 cts. a line addition-
al. Reading notices, 6 point (about 7 words
to the line), 60 cts. a line; brevier, 80 cts.
NEBRASKA
a line; long primer, $1 a line. Classified, 40
cts. per count line.
See advertisement on page 545.
INDEPENDENT FARMER — Every x.iurs-
day. Agricultural and Stock. Established
1889. State Journal Co., publishers. Sub-
scription, 25 cts.; claimed average circula-
tion for year 1913, 35,000; 16 pages, 4 col-
umns; length of columns, 14 in.; width, 2%
in. Forms cloge Saturday preceding.
Advertising rates, agate, 15 cts. a line, flat.
Classified, 2 cts. per word. Reading notices,
25 cts. a count line.
See advertisement on page 526.
NEBRASKA ECHO — Every Friday. Ger-
man. Independent. Established 1900. Chr.
Kuhl, publisher. Subscription, $1 ; claimed
average circulation for year 1913, 8,700; 8
to 16 pages, 7 columns; length of columns,
21 in.; width, 2% in. Can use matrices.
Advertising rates, 30 cts. an inch.
NEBRASKA FARMER — Every Wednesday.
Agricultural. Established 1859. S. R. Mc-
Kelvie, publisher. Sworn average circulation
for year 1913, exceeding 50,000; 24 to 48
pages, 4 columns; length of columns, 14 in.;
width, 2% in. Forms close one week in ad-
vance.
Advertising rates, agate, 30 cts. a line.
For combination rate, see Associated Farm
Papers. Classified, 3 cts. per word.
NEBRASKA STATE DEMOCRAT — Every
Saturday. Democratic. Established 1888.
Democrat Publishing Co., publishers. Sub-
scription, $1 ; circulation — not given by pub-
lisher; 8 pages, 6 columns; length of columns,
20 in.; width, 2% in. Can use matrices.
Advertising rates, one month, $2 an inch;
three months, $5.40; six months, $10.20 ; nine
months, $14.40; one year, $18. Local read-
ers, 5 cts. a line.
NEBRASKA TEACHER — Monthly. Educa-
tional. Established 1873. George L. Towne
and W. K. Fowler, editors and publishers.
Subscription, $1.25; circulation — not given
by publisher; 48 pages, 2 columns; length of
columns, 8 in.; width, 3 in. Can use mat-
rices. Forms close 20th preceding month.
Advertising rates, $1.50 an inch; full page,
$20; %, % or Vs page, pro rata.
NEBRASKA WORKER— Monthly (5th).
Socialist. Established 1910. Enterprise
Publishing Co., publishers. Subscription, 50
cts. Sworn average circulation for year 1913,
9,583* net paid; 8 pages, 6 columns; length
of columns, 19 1^ in.; width, 2% in. Can
use matrices. Forms close 25th of month pre-
ceding. Office, 2226 R. Street.
Advertising rates, 40 cts. an inch, flat.
See advertisement on page 510.
NEWS — Every evening except Sunday. See
State Journal.
NELSON CHESMAN & CO.'S RATE BOOK.
169
NEBRASKA
POULTRY TOPICS — Monthly. Poultry.
Established 1890. State Journal Co., pub-
lishers. Subscription, 25 cts. ; claimed aver-
age circulation for year 191.3, 27,000; 16 to
24 pages. 3 columns; length of columns, 10
in. ; width, 2 hi in. Can use matrices. Forms
close 20th preceding month.
Advertising rates, 20 cts. a line; 1.000
lines or more within one year, or not less than
7 lines in any one issue for twelve consecu-
tive times, 15 cts. a line.
STAR — Every evening except Sunday, and
SUNDAY MORNING. Independent. Es
tablished 1902. Star Publishing Co., pub
lishers. Subscription, daily, $3; Sunda> .
$1; sworn average circulation for year 1913
(not including Sunday), 25,620*; 12 to 36
pages, 7 columns; length of columns, 21VS
in.; width, 2Vs in. Can use matrices.
Advertising rates, daily or Sunday, agate,
5 cts. a line; 1.000 lines or more, 4 cts.
a line; full position, 25% extra. Classi-
fied, Ic. a word. Liquor advertising, 7 cts.
a line, flat. Reading notices, 25 cts. two
count lines.
STATE JOURNAL — Every morning in-
cluding SUNDAY MORNING, and EVEN-
ING NEWS, every evening except Sunday-.
Republican. Established 1870. State Jouh
nal Co., publishers. Subscription, Journal.
$5; News $3; sworn average combined cir-
culation for year 1913, 34,156*; Sunday, 15,
773; 10 to 12 pages, 7 columns; length of
columns, 21 V2 in.; width, 2Vk in. Can use
matrices.
Advertising rates, agate, covering both
editions, or Sunday including Saiarday
Evening News. 5 cts, a line; next rt-.ading,
5% cts.; full position, 6 cts. a line, flat.
Classified, in Sunday or daily Journal and
News, Ic. a word.
NEBRASKA CITY— Population 5,488. On
Missouri River and two railway systems.
Industries include metropolitan retail
stores, large wholesale houses, extensive
pork packing houses, stock yards, canner-
ies; implement, shirt, overall, caster,
windmill and cigar factories; cereal, flour-
ing and alfalfa mills; bottling, vinegar and
starch works; brick plant; packing
houses. Fruit, corn and other agricul-
tural products are raised in abundance in
surrounding territory. State Institute for
the Blind is located here. Annual value
of manufactured and agriculture products,
$82,765,000. Bank clearings during 1913
$5,167,000.
NEWS — Every evening except Sunday,
and WEEKLY (in two parts, Tuesday and
Friday). Democratic. Established 1854.
News Co., publishers. Subscription, daily.
NEBRASKA
$5.20; weekly, $1.50; sworn average cir-
culation for year 1913, daily, 2,213*; weekly,
5,362*; daily and weekly, 4 to 6 pages, 7
columns; length of columns, 22 in.; width,
2% in.; weekly, 4 pages, 8 columns; length
of columns, 24 in.; width, 2% in. Can not ♦
use matrices.
Advertising rates, daily, 10 cts.; weekly,
20 cts. an inch. Special position, 10 or
20% extra. Composition, 5 cts. an inch
additional. Locals, daily, 5 cts.; weekly, 8
cts. a line. Classified, daily %c. ; weekly,
2 cts. per word.
NORFOLK — Population 6,025. Two rail-
roads. Center of an excellent agricultural
region, devoted largely to sugar beet and
grain growing; stock raising also indulged
in. Industries include railroad shops,
brick yards, flour and cereal mills, foun-
dry and machine shops, nurseries, thresh-
ing machines, concrete block, pickle, bot-
tling, candy and beet sugar factories and
creamery. Annual value of manufactured
and agricultural products, $11,500,000.00.
Bank clearings during 1913, $14,270 -
000.00.
CARLSON'S RURAL REVIEW — Monthly
(25th). Stock Raising, Agricultural. Es-
tablished 1910. The Carlson Review Co.,
publishers. Subscription, $1 ; claimed aver-
age circulation for 1913, 31,896; 16 pages,
3 columns; length of columns, 10 in.; width,
2i''s in. Can use matrices. Forms close 12th.
Advertising rates, 20 cts a line, flat.
NEWS — Every evening except Sunday.
Republican. Established 1877. The Huse
Publishing Co., publishers. Subscription, $3;
sworn detailed average circulation for 1913,
9,415* net paid; 8 to 16 pages, 7 columns;
length of columns, 20 1^ in.; width, 2% in.
Advertising rates, 2 1^ cts. a line; 2,800
lines or more, within one year, 2 cts. a line.
Full position, 25% or next reading, 15%
extra. Classified, Ic. per word.
OMAHA — Population 124,096. On Missouri
River and eight trunk line railroads operat-
ing 21 distinct branches which tap extensive
agricultural sections of Nebraska, Iowa,
South Dakota, Kansas, Wyoming, Colorado
and Montana. .Jobbing center of a most
extensive section and largest city in popula-
tion, as well as in manufacturing, in the
state. Industries include linseed oil works,
distilleries and breweries, machine shops'
white lead factories, foundries, silver smelt-
ing works and brick yards. An output of
$105,819,382.00 during 1913, on packing
house products. An output of 26,241,000
lbs. on creamery products during year 1913.
Bank clearings for 1913, $908,947,660.00.
Total value of manufactured products for
1913, $193,385,671.00.
Viewed strictly from a "copy" standpoint, the advertising pages of this
book may give you an idea well worth the time spent in reading them.
170
NELSON CHESMAN & CO.'S RATE BOOK.
NEBRASKA
BEE — Every morning including SUNDAY,
and every evening except Sunday. Estab-
lished 1871. The Bee Publishing Co., pub-
lishers. Subscription, daily and Sunday, $6;
sworn detailed average circulation for nine
months ending April 30, 1914, daily, 52,-
379*; Sunday, 43,212*; daily, 8 to 20 pages,
Sunday, 40 to 72 pages; daily and Sunday,
7 columns; length of columns, 21 in.; width,
2% in. Can use matrices.
Advertising rates, daily or Sunday, agate,
7 cts. a line, flat; next to reading, 71/^ cts.;
full position, 8 cts. a line. Classified, 2 cts.
per word, first time, 1 Vz cts. per word for
each subsequent consecutive insertion. Read-
ing notices, minion, 40 cts. a line; by the
month, $7.50 a line.
Office, W. O. W. Build-
cts. a line.
NEBRASKA
CESKO-AMERICKY VENKOV — S e m i -
Monthly (1st and 15th). Bohemian. Agri-
cultural. Established 1910. Pokrok Pub-
lishing Co.. publishers. Subscription, $1 ;
claimed average circulation for year 1913,
16,750*; 36 to 48 pages, 4 columns; length of
columns, 12^/2 in.; width, 2 Vs in. Cannot
use matrices. Office, 1417-19 South 13th
Street.
Advertising rates, agate, 6 cts. a line.
Reading notices, 15 cts. a line. Classified,
2 cts. per word.
DANSKE PIONEER — Every Thursday.
Danish. Established 1872. Sophus F. Neble
Publishing Co., publishers. Subscription,
$2 25 ; claimed average circulation for year
1913, 39,824; 12 to 16 pages, 8 columns;
length of columns, 23 in.; width, 2% in.
Can use matrices. Office, Neble Building.
Advertising rates, agate, 84 cts.; special
position, 98 cts. an inch; reading notices
and display appearing among reading notices,
$2.10 an inch.
HOSPODAR — Every other Wednesday.
Bohemian. Agricultural. Established 1891.
National Printing Co., publishers. Subscrip-
tion, $1; sworn detailed average circulation
for year 1913, 31,072*; 32 to 40 pages, 4
columns; length of columns, 13 1^ in.; width,
2ys in. Office, 509-511 S. 12th Street.
Advertising rates, $1.40 an inch. Read-
ing notices, 25 cts. a count line. Classified,
2 cts. per word.
MONTHLY TIDINGS — Monthly. Frater-
nal. Established 1895. Woodmen Circle,
publishers. Subscription, 50 cts.; guaran-
teed circulation for year 1914-15, 150,000; 16
pages, 4 columns; length of columns, 13%
in.; width, 2 Vs in
ing.
Advertising rates, agate, 60
Reading notices, $1 an inch.
See advertisement on page 527.
$1.50; claimed average paid circulation for
year 1913, 13,207; 76 pages, 3 columns;
length of columns, 1H4 in.: width, 3 in.
P'orms close 20th preceding month. Office,
Bee Building.
Advertising rates, 25 cts. a line. Classi-
fied, same rate; 12 issues, $2.50; -^^ page (17
lines), $5.70; Vs page, $10.80; 14 page,
$20.57; V2 page, $38.56; one page, $72.45,
with discounts on 3, 6 and 12 insertions.
NEBRASKA FARM -JOURNAL — S e m i-
Monthly (1st and 15fh). Agricultural. Estab-
lished 1896. Arthur Capper, publisher. Sub-
scription, 50 cts.; sworn detailed average cir-
culation for year 1913, 101,265*; 16 to 40
pages, 4 columns; length of columns, 13 3/14
in.; width, 21^,5 in. Can use matrices. Office,
Chamber of Commerce Building.
Advertising rates, agate, 40 cts. a line;
full position, 10% extra; one page, $240;
back cover, $265. Reading notices, 80 cts. a
line. Classified, 5 cts. per word.
See advertisement on colored insert be-
tween pages 476 and 477.
NEWS — Every evening except Sunday, and
SUNDAY MORNING. Independent. Estab-
lished 1899. The Daily News Publishing Co.,
publishers. Subscription, daily and Sunday,
$3 ; sworn detailed average circulation for
six months ending June, 1914, 73,936* net
j)aid: Sunday, 45,543* net jiaia; daily, 10 to
24 pages; Sunday, 40 pages or more; 7 col-
umns; length of columns, 20 in.; width, 2%
in. Can use matrices. Office, 17th and Jackson
Streets.
Advertising rates, agate, 9 cts. a line; with
position, 10 cts a line. flat. Classified, li^
cts. per word; $1.80 a line per month. Read-
ing notices, 50 cts. a count line.
OSVETA AMERICKA — Bohemian. Illus-
trated National Weekly. Every Wednesday. Na-
tional Printing Company, publishers. Sworn
detailed average circulation for year 1913, 25,-
897*; 24 pages, 5 columns; length of col-
umns, 16 in.; width, 21/8 in. Office, 509-511
S. 12th Street.
Advertising rates, 80 cts. an inch. Reading
notices, 15 cts. a count line.
MOTORIST — Monthly. Automobiles and
Aeronautics. Established 1909. The Motor-
ist Publishing Co., publishers. Subscription,
POKROK ZAPADU; CRETESKY POK-
ROK, Crete, Neb.; KANSASKY POKROK,
Wilson, Kans. ; POKROK, Schuyler, Neb.;
DAKOTSKY POKROK, Tyndall, S. Dak.;
lOWASKY POKROK. Cedar Rapids. la.;
MINNSOTSKY POKROK, St. Paul-Minneap-
olis, Minn. — Every Tuesday. Bohemian. Es-
tablished 1871. Pokrok Publishing Co., pub-
lishers. Subscription, for either edition, $1.-
50 ; sworn detailed average circulation for
year 1913, Pokrok Zapadu, 16,512*; all edi-
tions combined, 25,207*; 12 to 16 pages, 6
columns; length of columns, 20 in.; width,
2% in. Office, 1417 South 13th Street.
Advertising rates, agate, Pokrok Zapadu,
56 cts. an inch; in combination with the six
NELSON CHESMAN & CO.'S RATE BOOK.
171
NEBRASKA
other editions, $1.20 an inch, flat. Either
of the other editions, 28 cts. an inch, flat.
Reading notices in Pokrolc Zapadu or either
of the other editions, 15 cts. a line. Classi-
fied, Ic. per word.
POSTBN — Every Wednesday. Swedish.
Established 1886. Omaha Posten Publishing
Co., publishers. Subscription, $1; claimed
average circulation for year 1913, exceeding
15,000; 12 pages, 7 columns; length of col-
umns, 211/2 in.; width, 21/8 in. Office, 1505
Howard Street.
Advertising rates, 50 cts. an inch. Pre-
ferred position, 20% extra. Reading no-
tices, 15 cts. a line. Classified, Ic. per word.
RURAL WEEKLY — Every Thursday. Agri-
cultural. Mail Order. Established 1911. L. V.
Ashbough, publisher. Subscription, 25 cts. ;
sworn detailed average circulation for six
months ending June 1914, 62,768*; 8 pages,
7 columns, length of columns 20 in.; width,
2% in. Can use matrices. Office 17th and
.Jackson Streets.
Advertising rates, 15 cts. a line; in position.
20 cts. a line. flat. Reading notices, 50 cts. a
count line. Classified 10 cts. a line.
SOVEREIGN VISITOR — Monthly. Era
ternal. Established 1890. Woodmen of The
World, puVilishers. Subscription, $1; detailed
average circulation August. 1914, 784,918*
net; 24 pages, 4 columns; length of columns,
1314 in.; width, 2Va in. Forms close 10th of
preceding month. Office, Woodmen of the
World Building.
Advertising rates, $2 a line.
TRIBUENE — Daily and WEEKLY (Thurs
day). German. Independent. Established
1882. Tribuene Publishing Co., publishers.
Subscription, daily, $5.20; weekly, $1.50:
claimed average circulation for year 1913,
9,200; weekly, 11,600; 8 to 12 pages, 7
columns; length of columns, 21 in.; width,
2% in. Office, 1311 Howard Street.
Advertising rates, daily or weekly, 50 cts.
an incii; on yearly contracts, 250 in., daily,
45 cts.; 500 in., daily, 42 cts., weekly, 45
cts.; 1,000 in., daily, 40 cts., weekly, 42
cts.; 2,000 in., daily, 38 cts., weekly, 40 cts.
an inch. Reading notices, 15 cts. a line;
special position on front page, 30 cts. a line.
TRUE VOICE — Every Fridav. Catholic. Es-
tablished 1903. True Voice Publishing Co.,
publishers. Subscription, $2 ; claimed average
circulation for year 1913, 5,860, 00 pages, 7
columns, length of columns 20 in.; width 2 Vs
in. Can use matrices. Office 11 Barker Block.
Advertising rates, 50 cts. an inch; on con-
tract, 40 cts. an inch. Reading notices, brevier,
15 cts. a line.
NEBRASKA
TWENTIETH CENTURY F A R M E R—
Every Saturday. Agricultural. Established
1900. The Bee Publishing Co., publishers.
Subscription, $1 ; sworn average detailed cir-
culation for year 1913, 106,391*; 24 to
48 pages, 4 columns; length of columns, 13
in.; width, 2% in. Forms close Friday
preceding. Can use matrices. Office, Bee
Building.
Advertising rates, agate, 50 cts. a line,
flat. Classified, 5 cts. per word. Reading
notices. $1 a brevier line.
See advertisement on page 444.
WORLD-HERALD — Every morning in-
cluding SUNDAY, every evening except Sun-
day. Independent. Established 1865. World
Publishing Co., publishers. Subscription,
daily and Sunday, $5 ; sworn average circula-
tion for first three months 1914, daily, 58,454*
net; Sunday, 45,029*; daily, 8 to 18 pages;
Sunday, 48 to 64 pages, 7 columns; length
of columns, 21 in.; width, 2% in. Can use
matrices. Office, 1412 Farnam Street.
Advertising rates, agate, daily, 8 cts. a
line; Sunday, 7 cts. a line; position, next
reading, %c. ; full position, Ic. ; top of or
special page, 1 V2 cts. a line extra. Reading
notices, 50 cts. a line; telegraphic or local
news readers, $1 a line. Classified, 2 cts. per
word; two or more consecutive insertions,
1 V2 cts. per word.
SOUTH OMAHA — Population 26,259. Lo-
cated 4 miles from Omaha, on ten rail-
roads. Has six independent packing houses.
Second largest live stock market in the
world. Has electric light and gas plants,
schools and churches. -Mso has a brewery
capitalized at $100,000.00 and six banks
with a combined caiiital and surtdus of
$2,092,000.00. Annual value of meat pack-
ing and other industries, over $100,000,-
000.00.
DROVERS' JOURNAL-STOCKMAN — Every
evening except Sunday. Live Stock and
Farm. Established 1888. Journal-Stockman
Co., publishers. Subscription, $4; sworn aver-
age circulation for six months prior to April
1914, 18,576* net paid; 4 to 12 pages, 7 col-
umns; length of columns, 21 5/7 in.; widtli,
2Vs in. Can use matrices.
Advertising rates, agate, 5 cts. a line;
on yearly contract, 1,000 lines, 4 cts.; 5,000
lines, 31/^ cts.; 10,000 lines, 3 cts. a line.
Classified, 7 cts. a count line. Reading no-
tices, 10 cts. a count line; first page, 25
cts. In combination with Kansas City, Mo.,
Drovers' Telegram, and East St. Louis Na-
tional Live Stock Reporter, display, 14 cts.
a line; 1,000 lines, 13 cts.; 5,000 lines, 12
cts.; 10,000 lines, 11 cts. a line.
SUPERIOR — Population 2,106. Four rail-
roads. In the center of fine agricultural
region. Industries include cement, cigar,
plow, ice cream and candy factories ; flour
and other milling interests. Largest horse
172
NELSON CHESMAN & CO.'S RATE BOOK.
NEBRASKA
and mule market
Omaha in grain
Annual value of
$2,000,000.00.
in the state. Next to
and transfer elevators,
manufactured products.
PHILATELIC WEST AND COLLECTORS
WORLD — Monthly. Philatelic. All Hobbies.
Established 1895. L. T. Brodstone publisher.
Subscription, .50 cts. ; claimed average circula-
tion for year 1913, 5,000; 100 pages or more,
2 columns; length of columns, S in.; width,
21/2 in.
Advertising rates, 18 cts. a line. Exchange
or trade columns, 3 cts. per word.
NEBRASKA
UNIVERSITY PLACE — Population 3,200.
Suburb of Lincoln. On Chic, Burl. & Quin.
and Chic, R. I. & Pac Railway systems.
Nebraska Wesleyan University located
here.
UNION WORKER — Monthly (1st). Tem-
perance. Established 0000. Mrs. A. M. Bunt-
ing, editor and publisher. Subscription, 50
cts.; claimed average circulation for year
1913, 6,500; 8 pages, 3 columns; length
of columns, 13 in.; width, 3 in. Can use
matrices. Forms close 14th of month pre-
ceding.
Advertising rates, 50 cts. an inch.
NEVADA
RENO — Population 10,867. Three railroads.
Jobbing and distributing center of a very
wide territory. Seat of State Univeisity of
Nevada. Bank clearings for 1913, $14,975,-
008.93. Post-Office receipts during 1913,
$58,826.03.
GAZETTE — Every evening e.xcept Sunday.
Republican. Established 1876. Reno Gazette
Publishing Co., publishers. Subscription,
$7.80 by carrier; $6 by mail; sworn average
circulation for year ending April, 1914, 3,828*
net paid; 8 to 22 pages, 7 columns; length
of columns, 20% in.; width, 2f5 in.
Advertising rates, 60 cts. an inch; one
week, 35 cts.; one month, 32 1/^ cts.; three
months, 30 cts.; six months, 27% cts.; one
year, 25 cts. an inch. Preferred position, 15
and 25% extra. Classified, Ic per word.
Reading notices, 20 cts. a line; pure readers.
50 cts. ; telegraphic readers, $1 a line.
STATE JOURNAL — Every morning. Dem-
ocratic. Established 1870. Nevada State
Journal (Inc.), publishers. Subscription.
$6: sworn average circulation for six months
prior to April, 1914, 4,736* net paid; daily,
8 pages; Sunday, 10 to 16 pages. 7 columns;
length of columns, 20% in.; width 2% in.
Advertising rates, 42% cts. an inch; 51 in.,
40 cts.; 101 in., 37% cts.; 501 in., 32% cts.;
1,001 in. or more, 3u cts. an inch. Reading
notices, minion, 20 cts. a count line; starred
agate, 10 cts. a line for first insertion; subse-
quent insertions, % above rates. Classified,
Ic. a word first insertion; %c. a word each
subsequent insertion.
NEW HAMPSHIRE
CONCORD — Population 21,497. Fine gran-
ite quarried in the vicinity. Has abundant
water power. Manufactures cotton, wool-
ens, silverware, electrical apparatus, ma-
chinery, belting, harness, insulated wire,
boxes, axles, flour, carriages, wagons and
bathroom furniture. State House, State and
Public Libraries and State Lunatic Asylum,
also Boston and Maine R. R. repair shops
located here.
INDEPENDENT STATESMAN — Semi-
weekly (Monday and Thursday). Republi-
can. Established 1823. Wm. D. Chandler,
publisher. Subscription, $1.25; circulation —
not given by publisher; 8 pages, 7 columns;
length of columns, 20% in.; width, 2% in.
Can use matrices.
Advertising rates, 1 inch, one time, 75 cts.;
one month, $3; three months, $9; six months,
$16; one year, $28. discount on 5 in. and
upward, 15 to 33%%. Business notices, 10
cts. a line.
MANCHESTER — Population 70,063. On Mer-
rimac River and Boston and Maine R. R.
Has fine water power. Has largest cotton
mills in the world, also woolen and paper
mills, iron works, shoe and cigar factories,
hosiery mills and locomotive works. An-
nual value of manufactured products, $49,-
500,060.00.
CANADO-AMERICAIN (Le) — Every Mon-
day. F'rench-Canadian. Fraternal. Estab-
lished 1899. Association Canado-Americain,
publshers. Subscription, $1 ; claimed average
NELSON CHESMAN & CO.'S RATE BOOK.
173
NEW HAMPSHIRE
circulation for year 1913, 16,200; 4 pages, 7
columns; length of columns, 20 in.; width.
2% in.
Advertising rates, 25 cts. an inch; 100 in.,
22% cts.; 250 in., 21^4 cts.; 500 in., 20 cts.
MIRROR AND AMERICAN — Every even-
ing except Sunday, and MIRROR AND FARM-
ER, Thursdays. Republican. Established
1850. John B. Clarke Co., publishers. Sub
scription, daily, $6; weekly, 50 cts.; sworn
average circulation for six months prior to
April 1914, daily, 4,615* net paid; weekly
0,000; daily and weekly, 8 pages, 7 columns;
length of columns, 20^ in.; width, 2^4 in.
Can use matrices.
Advertising rates, daily, agate, $1. an inch;
25 in. within one year, 75 cts.; 50 in., 50
cts.; 100 in., 40 cts.; 200 in., 37% cts.; 300
in., 35 cts.; 400 in., 33 cts.; 500 in., 30 cts.;
600 in., 29 cts.; 700 in., 28 cts.; 800 in., 27
cts.; 900 in., 26 cts.; 1,000 in., 25 cts.;
2,000 in., 24 cts.; 3,000 in., 23 cts.; 4,000
in., 22 cts.; 5,000 in., 20 cts. an inch. Posi-
tion, 10, 25, 331/3% or 50% extra. Reading
notices, minion, 40 cts. a line; 100 lines, 35
cts.; 250 lines, 30 cts.; 500 lines, 25 cts.;
1,000 lines or more, 20 cts. a count line.
Classified, %c. per word. Weekly, display,
10 cts. a line; 2,500 lines. 9 cts.; 5,000
lines, 8 cts. a line. Minion readers, 30 cts. a
line; nonpareil, 25 cts.
UNION LEADER — Morning and evening,
except Sunday. Independent. Established
1863. The Union-Leader Publishing Co., pub-
lishers. Subscription, morning, $5 ; even-
ing $3; sworn combined circulation for
year ending .June 1914, detailed average,
27,032*; 10 to 24 pages, 7 columns;
length of columns, 22 in.; width, 2% in.
Can use matrices. Office, Union-Leader Build-
ing, 48 Hanover Street.
Advertising rates, 10 cts. a line; 1,000
lines, 9 cts.; 2,000 lines, 8 cts.; 3,000 lines,
7 cts.; 4,000 lines, 6 cts.; 5,000 lines, 5%
cts.; 10,000 lines, 5 cts. a line. Reading
notices, 30 cts. a line. Classified, Ic. a word;
displayed, 7 cts. a line.
NASHUA — Population 26,005. Located at
the junction of the Nashua and Merrimac
NEW HAMPSHIRE
Rivers, on Boston and Maine Railroad,
two divisions or six radiating line. Has
abundant water power. The principal indus-
tries are frog and switch shop, cotton mills,
iron, steam engine, novelty, door, sash and
blind works; refrigerator, furniture, spring-
bed, hot air and ventilating register, paper
machinery, freezer, cotton, card, shoe wood
box, and glazed paper factories. Annual
payroll of the various enterprises, $4,000,-
000.00. Annual value of manufactured pro-
ducts, 120,500,000.00.
TELEGRAPH- — Every evening except Sun-
day. Republican. Established 1832. Tele-
graph Publishing Co., publishers. Subscrip-
tion, $5 ; sworn average circulation for year
ending .June 30, 1914, 5,200; 8 pages, 7
columns; length of columns, 20% in.; width,
2% in. Can not use matrices.
Advertising rates, 40 cts. an inch; on con-
tract, 50 in., 35 cts.; 100 in., bO cts.; 250
in., 28 cts.; 500 in., 25 cts.; 750 in., 18
cts.; 1,000 in., 15 cts. an inch. Preferred
position, 15% extra. First page, double
card rate. Last page, % additional. Com-
position, $1 an hour for time consumed.
Readers, last page, 10 cts.; black face, 15
cts. a line; inside pages, 5 cts. a line. Classi-
fied, 3 lines three times, 25 cts.
PORTSMOUTH — Population 11,269. On
Piscataqua River, (two miles from Atlantic
Ocean) and Boston and Main Railroad.
Has fine harbor and the commercial center
of the State. Industries include Navy
Yard and brewery interest; shoe and button
factories ; leather and twist drill works ;
foundries; oil and rendering plant.
RAILWAY POST OFFICE— Monthly (1st).
Postal. Established 1902. Railway Mail
Association, publisJiers. Subscrijition, 25 cts ;
circulation — not given by publisher; 40 pages,
3 columns, length of columns, 5% in.; width,
2% in. Cau not use matrices. Forms close
14th of month preceding.
Advertising rates, one inch, one time, $1 ;
three times, $2.50; twelve times, $9; fuh
page one time, $25; three times, $62.50:
twelve times, $225; one half page pro rata.
174
NELSON CHESMAN & CO.'S RATE BOOK.
NEW JERSEY
ASBURY PARK — Population 10,150. On At-
lantic Ocean. Noted as sea side summer
resort. Industries include mill work;
paper box, clothing, underwear and sleep-
ing garment manufactures.
PRESS— Everv evening except Sunday,
and SUNDAY MORNING. Independent Dem-
ocratic. Established 1879. J. Lyle Kin-
month, publisher. Subscription, daily, $5;
Sunday, $1.50; sworn average circulation,
for six months prior to April 1914, 6,938* net
paid; daily, 12 to 24 pages; Sunday, 16 to 24
pages, 7 columns; length of columns, 21 ^A
in.; width, 2% in. Can use matrices.
Advertising rates, 25 cts. an inch; 50 in.,
23 cts.; 100 in., 22 cts.; 200 in., 21 cts.;
300 in., 20 cts.; 400 in., 19 cts.; 500 in. or
more, 8 cts. an inch. Composition. 5 cts. an
inch extra; full position (minimum 28 lines),
25% extra. Classified, Ic. a word. Read-
ing notices, 10 cts. a count line.
ATLANTIC CITY — Population 46,150. On
Atlantic Ocean and three railroads. Enjoys
excellent reputation of summer and winter
resort. Manufactures unimportant.
PRESS — Every morning except Sunday,
and EVENING UNION. Republican. Estab-
lished 1895. Press-Union Company, publisher.
Subscription, morning or evening, $3 ; sworn
average circulation for year 1913, com-
bined, 14,203*; 10 to 16 pages, 8 columns;
length of columns, 20 V^ in.; width, 2% in.
Advertising rates, agate, covering both the
Press and Union, 5 cts. a line. Open space,
within one year, 1,000 lines, 4V^ cts.; 3,000
lines, 4 cts.; 5,000 lines, 31/2 cts.; 10,000
lines or more, 3 cts. a line. Preferred posi-
tion, 10 and 25% extra. Classified, Ic. a
word. Reading notices, inside pages, 25 cts.
a line; first page and telegraphic readers,
50 cts. a line.
See advertisement on page 524.
REVIEW — Every morning except Sunday.
Independent. Established 1872. Review
Publishing Co., publishers. Subscription, $3;
sworn average circulation for six months prior
to October, 1913, 7,048* net paid; 8 to 32
pages, 7 columns; length of columns, 21 in.;
width, 21.^ in.
Advertising rates, 3 cts. a line; 2000 lines.
on yearly contract, 21/^ cts.; 3,000 lines, 2
cts. a line. Special ])Osition 10 or 25% extra.
Reading notices, 15 cts. a line. Classified, Ic.
per word.
SUNDAY GAZETTE — Every Sunday. Re-
publican. Established 1890. Harry E.
Smith, publisher. Subscription, $1; claimed
average circulation for first six months 1914.
5,560; 24 pages, 7 columns; length of col-
umns, 20 in.; width, 2% in. Cannot U8«
matrices.
Advertising rates, 40 cts. an inch; one
month, 35 cts.; three months or 100 in., 30
cts.; six months, 27% cts.; one year or
250 in., 25 cts.; 500 in., 221/2 cts.; 1,000 in.
or more, 20 cts. an inch. Reading notices, 15
cts. first insertion; 10 cts. a line for subse-
quent insertions; first page, 25 cts. a line.
Classified, Ic. per word.
UNION. Evening edition of Press, which
see. Also
See advertisement on page 524.
BRIDGETON — Population 14,209. Two rail-
roads. Surrounded by agricultural district.
Industries include carriage and machine
shops, canneries, iron and glass works.
NEWS — -Every evening except Sunday.
Republican. Established 1879. Evening
News Co. (Inc.), publishers. Subscription,
$3 ; sworn average circulation for year ending
April, 1914, 5,357* net paid; 6 and 8 pages,
7 columns; length of columns, 20 V^ in.; width,
2 Ye in.
Advertising rates, 35 cts. an inch; 25 in.,
25 cts.; 100 in., 20 cts.; 250 in., 18 cts.;
500 in. or more, 15 cts. an inch. Composi-
tion, 5 cts. an inch extra. Classified, Ic a
word. Reading notices, 5 cts. a line.
BURLINGTON — Population 8,336. Port of
entry. On Delaware River and the Penn-
sylvania Railroad. Shipping point of
garden, orchard and dairy products to
Philadelphia.
ENTERPRISE — Every evening except Sun-
day. Republican. Established 1884. En-
terprise Co., publishers. Subscription, $3;
claimed average circulation for year ending
April 1914, 5,066* net paid; 6 to 8 pages, 7
columns; length of columns, 20 1^ in.; width,
2 Ye in.
Advertising rates, first insertion, 50 cts.
an inch; subsequent insertions, $25 cts.; 100
in. in one year, 18 cts.; 250 in., 15 cts.;
500 in., 13V3 cts.; 750 in. ,12 cts.; 1,000 in.,
10 cts. an inch. Composition, 5 cts. an inch
additional. Special position, 10 or 25% ex-
tra. Reading notices, 10 cts. a line, first in-
sertion; subsequent insertions, 5 cts. per line.
BUTLER— Population 2,265. On N. Y. Susq.
& Western Railroad. A noted health re-
sort. Industries include paper and rub-
ber mills. Annual value of manufactured
products, $2,500,000.00. Bank clearings
for year 1913, $2,000,000.00.
HAUSDOKTOR — Monthly. German. Med-
ical. Established 1890. Benedict Lust, M.
!
i,
NELSON CHESMAN & CO.'S RATE BOOK.
175
NEW JERSEY
D., editor. Subscription, $1; claimed aver-
age circulation for year 1913, 15,000; 48
pages, 2 columns; length of columns, 8 in.;
width, 2^ in. Forms close 20th preceding
month.
Advertising rates, -^ page, one time, $3;
Vs page, one time, $5.50; M page, $10; %
page, $18; one page, $30.
CAMDEN — Population 94,538. Fourth larg-
est city in the state. Opposite Philadel-
phia, Pa., on Delaware River and three
railroads. Has a number of lari?»» ship
yards and extensively engaged in commerce,
industries include large steel pen works,
plants for the production of fertilizers,
chemicals, dyes, paints, glass, morocco and
varnish ; also woolen and cotton mills, iron
foundries, as well as large trade in shues.
shawls, laces, oil cloths, talking machines,
wall paper, machinery, canned soups and
matches, or more than 100 manufacturing
industries of various kinds, employing up-
wards of fifty thousand peonle. Annual ex-
penditure of $2,000,000.00 for maintenance
and oi)eration of city government. Assessed
valuation of property, real and personal, is
about $37,000,000.00. Annual value of
manufactured products, $50,000,000.00.
COURIER — Every evening except Sunday.
Independent Republican. Established J 882.
The Courier Co., publishers. Subscription,
$3 ; sworn average circulation for nine months
ending April, 1914, 10,820* net paid; 12 to 16
pages, 7 columns; length of columns, 21%
in.: width, 2% in. Can use matrices.
Advertising rates, transient, 10 cts. per
line; one month, 4 cts.; three months, 3V2
cts.; e. 0. d., 4 cts.; six months, 3 cts.; e. o.
d., 3V2 cts.; one year, 2 cts.; e. o. d., 2%
cts. a line, per time; 1,000 lines within one
year, 3 cts.; 2,500 lines, 2% cts.; 5,000 lines,
2 cts. a line. special position, 25% extra.
Reading notices, 15 cts. a line; other than
first page, three months, 10 cts.; one year,
5 cts. a line. Classified, 10 cts. a line; one
week, 5 cts. a line, per time.
MUSICAL ENTERPRISE (The) — Monthly
(15th). Musical. Established 1888. W. M.
Kain, publisher. Subscription, 50 cts.; claimed
average circulation for year 1913, 7,000; 24
pages, 5 columns; length of columns, 16 in.;
width, 21,4 in. Can not use matrices. Forms
close 1st of month. Office, 717-19 Federal
Street.
Advertising rates, $1.25 an inch, with dis-
counts for time and space.
POST-TELEGRAM — Every evening except
.Sunday. Republican. Established 1875.
Post-Telegram Co., publishers. Subscription,
$3; sworn average circulation for six months
endng March 31, 1914, 11,507* net paid; 10
to 16 pages, 7 columns; length of columns,
20% in.; width, 2% in. Can use matrices.
Advertising rates, agate, 10 cts. a line ;
350 lines, within one year, 9 cts.; 700 lines.
NEW JERSEY
7 cts.; 1,400 lines, 5 cts.; 2,800 lines, 4 cts.;
4,200 lines, 3 cts.; 7,000 lines, 2 1^ cts.;
14,000 lines, 2 cts. a line. Preferred posi-
tion, 10 and 20% extra. Classified, Ic. a
word.
DOVER — Population 7,468. Located on
Morris Canal, Del. Lack. West. & Central
R. R. of N. J. Railway Systems. Industries
are rolling, silk and knitting mills; railroad
car and overall factories; furnace and range
works.
INDEX — Every Friday Democratic. Estab-
lished 1875. Francis F. Hummel editor and
publisher. Subscription $1. sworn average
circulation for year 1913, 5,116*; 10 pages,
8 columns; length of columns 24 in.; width,
2% in. Can not use matrices.
Advertising rates, 17 cts. an inch. Composi-
tion 3 cts. an inch additional.
ELIZABETH — Population 73,409. On two
railroads, twelve miles from New York.
Handles large quantities of anthracite coal
and also manufactures mill machinery, edg('
tools, harness, iron castings, oil cloth, pot
tery, hardware, saws, sewing machines, gas
heating machinery, bronze powders, arti-
ficial stone products, wire and cables, creo-
soting and disinfecting products, carbonic
acid gas, art goods and calendars, electric
fans, motors and supplies, roofing materials
and chemicals. Annual value of manufactured
products. $29,447,000.00. Bank clearings
during 1913, $37,034,548.00.
JOURNAL — Every evening except Sunday.
Republican. Established 1871. Aug. S.
Crane, publisher. Subscription, $6; sworn
detailed average circulation for year ending
April, 1914, 13,416* net paid; 12 to 36 pages,
7 columns; length of columns, 21 in.; width,
2 Vg in. Can use matrices.
Advertising rates, 25 in., 75 cts. an inch;
35 in., 60 cts. an inch; 50 in., 55 cts.; 75
in., 50 cts.; 100 in., 45 cts.; 200 in., 40
cts.; 300 in., 38 cts.; 400 in., 36 cts.; 500
in. or more, 35 cts. an inch. A discount of
5 cts. an inch is allowed when plates of en-
tire advertisement are furnished. Classified,
Ic. a word. Reading notices, first page, 30
cts. a line; inside pages, 25 cts. a line; 100
lines, 20 cts.; 200 lines, 15 cts.; 300 lines,
12 cts.; 500 lines, 10 cts. a line.
TIMES — Every evening except Sunday.
Hemocratic. Established 1901. Elizabeth
Evening Times Co., publishers. Subscription,
$3; sworn detailed circulation for six months
prior to April, 1914, 8,403* net paid; 12
to 36 pages, 8 columns; length of columns,
21 in.; width, 2% in.
Advertising rates, agate, 5 cts. a line; less
than 500 in., on contract, 35 cts. an inch;
500 in., or 3 t. a. w. for one year, 30 cts.
Reading notices, 30 cts. a line; first page, 50
176
NELSON CHESMAN & CO.'S RATE BOOK.
I
NEW JERSEY
cts. a line. Classified, Ic. a word, each inser
tion, each day, for one week; %c. a word
each subsequent insertion.
HACKENSACK — Population 14,050. On two
railroads; 12 miles distant from New York
City. Industries include paper and silk
mills and jewelry factory.
RECORD AND BERGEN COUNTY HER
ALD — Every evening except Sunday. Inde
pendent. Established 1895. Subscription, $3;
claimed average circulation for year 1913,
5,961; 8 to 16 pages, 7 columns; length of
columns, 20 in.; width, 2% in. Can use mat
rices.
Advertising rates, 50 cts. an inch; 200
in., 35 cts.; 500 in., 22 cts.; 1,000 in., 20
cts. Preferred position, 10 and 25% addi
tional. Reading notices, 20 cts. a line, first
time; 10 cts. subsequent insertions.
HOBOKEN — Population 70,324. On Hudson
River opposite New York City, with whicli
it is connected by tunnels and ferries. Two
railroads. Port of entry and starting point
for different European steamer lines. In
dustries include sugar factory, silk mills,
foundry and machine shops, tannery and
automobile factory. Large shipments of
coal made. Seat of Stevens Institute of
Technology.
COLUMBIAD — Monthly. Knights of Ool
umbia. Columbiad Publishing Co., publish-
ers. Subscription, 25 cts., guaranteed average
circulation for year 1914-15, 320,000; 24
pages, 4 columns; length of columns, 13 ^^ in.;
width, 2% in. Forms close 15th preceding
month.
Advertising rates, agate, 75 cts. a line; full
page (760 lines), $456; % page, $256.50;
Vi page, $135. o8. Reading notices, $1.50 a
line.
HUDSON OBSERVER — Every evening ex
cept Sunday. Independent. The Hoboken
Printing and Publishing Co., publishers. Es
tablished 1892. Subscription, $3; sworn
average circulation for six months prior to
April 1914, 37,840* net paid; 12 to 32 pages,
7 columns; length of columns, 21% in.; width,
2 V4 in. Can use matrices.
Advertising rates, agate, 10 cts. a line; one
month, 8 cts.; three months, 7 cts.; six
months, 6i/i cts.; one year, 6 cts. a line.
Open space within one year, 1,000 lines, 9
cts.; 2,000 lines, 8 cts.; 5,000 lines, 7 cts.;
7,000 lines, 6V2 cts.; 10,000 lines, 6 cts. a
line. Special flat rate for financial, 10 cts. a
line; hotels and resorts, 6 cts. a line; pub-
lications, 8 cts. a line. Double column ad-
vertisements must be at least 21 lines deep;
triple column, 42 lines deep. Real estate,
8 cts. a line, with discount on 2,500 lines or
more. Preferred position, 15 or 25% extra.
Reading notices, minion, 25 cts. a line; first
NEW JERSEY
page, 50 cts. a line, with discount on 500
lines and over. Telegraphic readers, first
page, $1 a line; inside pages, 50 cts. a line.
Classified, Ic. a word; displayed, 10 cts. a
line.
JERSEY CITY— Population 267,779. On
Hudson River and New York Bay, oppo-
site New York City; the terminal point of
the transcontinental railroad trunk lines
connecting with New York City by tunnels
and ferries. Starting point for a number
of European steamboat lines. Manufactures
include locomotive, gas engine and railroaj
supply works, sugar refineries, crucible, lead
pencil, paint, oakum textile, gas and electric
fixture and soap factories; foundry; ma-
chine shops ; grain elevators. Annual value
of manufactured products, $170,000,000.00.
CHRONICLE — Everv Fridav. Independ-
ent. Established 1894. The Chronicle Pub.
Co., publishers. Subscription, $1; circula-
tion— not given by publisher; 4 to 8 pages,
6 columns; length of columns, 20 in.; width,
2% in. Can use matrices. Office, 273 Wash-
ington Street.
Advertising rates, 50 cts. an inch, with dis-
count of 10, 20 or 50% on 300, 1,000 or 5,-
000 in. Reading matter, first page. 20 cts.;
second page, 20 cts.; third page, 10 cts. a
count line.
GLOS NARODU — Every Thursday. Polish.
Independent. Established 1890. Victor
Wilusz, publisher. Subscriiition, $1.50:
claimed average circulation for year 1913,
16,720; 6 pages, 6 columns; length of col-
umns, 20 m.; width, 2% in. Office, 205
Washington Street.
Advertising rates, 37 Vz cts. an in. for
electrotyped matter or 50 cts. an inch for set
matter.
JERSEY JOURNAL — Every evening except
Sunday. Independent. Republican. Estab-
lished 1867. The Evening Journal Associa-
tion, publishers. Subscription, $6; sworn
average circulation for six months ending
March, 1914, 26,613*; 14 to 18 pages, 8
columns; length of columns, 21 1^ in.; width,
2% in. Can use matrices. Office. Journal
Square.
Advertising rates, 6 cts. a line, flat; spe-
cified position, 10, 25 or 50% extra. Reading
notices, 50 cts. a line; first page, $1 a line;
pure heading, $1 a line. Classified, Ic. a
word.
LABOR WORLD OF NEW YORK AND
NEW JERSEY — Every Saturday. Independ-
ent. Labor. Established 1906. Leon C.
Sutton, editor and publisher. Subscription.
$2; claimed average circulation for year 1913,
60,000; 8 pages, 5 columns; length of col-
umns, 17 in.; width, 2Vi in. Can use matrices.
Office, 366 Broadway, New York City.
Advertising rates, agate, 20 cts. a line.
NELSON CHESMAN & CO.'S RATE BOOK.
177
NEW JERSEY
NEW JERSEY
SYOBODA — Every Thursday. Ruthenian.
Independent. Established 1893. Little Rus-
sian National Union of America, publishers.
Subscription, $2 ; claimed average circulation
for year 1913, 25,000; 12 pages, 7 columns,
length of columns, 20% in.; width, 214 in.
Office, 83 Grand Street.
Advertising rates, 70 cts. an inch; 2 times,
$1.10; 3 times, $1.50; four times, $1.80; 3
months' contracts, 45 cts.; yearly, 35 cts.
an inch.
See advertisement on page 579.
NEWARK — Population 347,469. On Passaic
River and five railroads, eight miles distant
from New York City. A most important
manufacturing district, including a cotton
thread factory, boots and shoes, clothing,
carriages, harness, leather, jewelry, iron
and steel goods. Brown stone quarries in
vicinity.
ERZAEHLER (Der) — See Freie Zeitung.
PREIE ZEITUNG— Every morning except
Sunday, DER ERZAEHLER, SUNDAYS.
German. Independent Republican. Estab-
lished, daily and Sunday, 1858. Benedict
and Edwin S. Prieth, publishers. Subscrip-
tion, daily, $7 ; Sunday, $2 ; claimed aver-
age circulation for year 1913, daily, 11,072;
Sunday, 15,000; daily, 8 to 12 pages; Sun-
day, 24 to 30 pages, 7 columns; length of
columns, 21 in.; -width, 2Vi in. Can use mat-
rices. Office, 225 Washington Street.
Advertising rates, daily or Sunday, 50 rt?.
an inch; 500 in., 45 cts.; 1,000 in., 35 cts.;
2,000 in. or more, 30 cts. an inch. Read
ing notices, 25 cts. a line, with discount (u
500 lines and over; inside pages, % these
rates. Classified, Ic. a word; by the week.
5 cts.; by the month, 75 cts. a line.
MONITOR — Everv Saturdav. Catholic. Es
tablished 1906. A. B. Ford, publisher. Sub-
scription, $2 ; claimed average circulation for
year 1913. 10,000; 8 pages, 7 columns, length
of columns, 20 1^ in.; width, 2% in. Can
use matrices. Office. 222 Washington Street.
Advertising rates, agate, 12 cts. a line;
1,000 lines on contract, 10 cts. a line.
NEW JER?!EY BAPTIST BULLETIN —
Monthly. Religious. Established 3 89]. D.
Dewolf, ))ublisher. Subscription, 25 cts.:
claimed average circulation for year 1913.
9.500 net paid; 32 pages and cover. 2 col-
umns: length of columns, IVz in,; width, 2%
in. Office. 825 Broad Street.
-Advertising rates, $1 an inch.
NEWS — Every evening except Sunday. In-
dependent. Established 1883. The Evening
News Publishine Co., publishers. Subscrip-
tion. $5; sworn detailed average net circula-
tion for year 1913, 75,587* net paid; 16 to 36
pages, 7 columns; length of columns, 23 i/^ in.;
width, 2% in. Can use matrices. Office, 215-
217 Market Street.
Advertising rates, agate, 14 cts.; 13 times
or 1,000 lines, within one year, 12 1^ cts.;
26 times or 2,000 lines, 12 cts.; 39 times
or 3,000 lines, 11 1^ cts.; 78 times or 5,000
lines, 11 cts.; 156 times or 7,000 lines, lO^/^
cts.; 312 times or 10,000 lines, 10 cts. a line.
Special positions, 20, 33y3, 100 or 200% ex-
tra. Classified, Ic. a word. Reading notices,
foot of column, inside pages, 50 cts. a line;
nonpareil, 60 cts.; full face heads, 75 cts.
a line; first page, agate, 80 cts. a line; non-
pareil, $1 a line; full face heads, $1.25 a
line.
RAILROAD EMPLOYEE — Monthly. La-
bor. Established 1891. Ben E. Chapin, edi
tor and publisher. Subscription, 50 cts.;
claimed average circulation for year 1913,
15,767 net; 16 to 24 pages, 4 columns; length
of columns, 12 in.; width, 2% in. Forms close
20th of each month. Office, 494 Broad Street.
.-Vdvertising rates, $1.50 an inch; Vt page.
$5; V2 page, $9; full page, $15, with discounts
of 10, 15 or 331/3% on 3, 6 or 12 consecutive
insertions.
STAR — Every morning and evening ex-
cept Sunday. Independent. Established
1832. Newark Daily Advertiser Publishing
Co., publishers. Sworn average circulation
for six months prior to April 1914, 62,271*
[let paid; 12 to 28 pages, 8 columns; length
of columns, 22 in.; width, 2 1/12 in. Can
use matrices. Office, Branford Place and
Nutria Street.
Advertising rates, morning and evening,
combined, agate, 12% cts. a ling; 1,000 lines.
within one year, 11 cts.; 5,000 lines, 10 cts.;
10,000 lines, 9 cts. a line. Specified positions.
10 or 25% extra. Strictly mail order adver-
tising, 10 cts. a line. Reading notices, foot
of columns, 50 cts. a line; first page, 75 cts.;
telegraphic readers, $1 a count line. Classi-
fied, Ic. per word.
SUNDAY CALL — Every Sunday. Inde-
pendent. Established 1872. The Newark
Call Printing & Publishing Co., publishers.
Subscription, $2.50; sworn average circula-
tion for year ending April 1914. 40.749* ; 54
to 60 pages, 7 columns; length of columns, 24
in.; width, 2% in. Can use matrices. Office,
204 Market Street.
Advertising rates, agate, 10 cts. a line; one
inch, one month, $5.60; three months, $18.20;
six months, $32.76; one year, $58.24; 5,000
lines within one year, 9 cts.; 10,000 lines,
8 cts. a line. Specified positions, 15, 25 or
50% extra. Classified, Ic. a word. Reading
notices, agate, 50 cts. a line; full faced type.
75 cts. a line.
NEW BRUNSWICK— Population 23.388. On
Raritan River and three railroads. Has
largest laboratories in the United States,
and industries also include cigar, button,
178
NELSON CHESMAN & CO.'S RATE BOOK.
NEW JERSEY
musical string, hosiery, rubber and rubber
tire factories. Seat of Rutgers College and
Dutch Reformed Theological Seminary.
Annual value of manufactured products,
$36,000,000.00. Bank clearings 1913, $19,-
000,000.00.
HOME NEWS — Every evening except Sun-
day. Independent. Established 1872. The
Home News Publishing Co., publishers. Sub-
scription, $5 ; sworn detailed average cir-
culation for year 1913, 6,700 net; 10 to 20
pages, 7 columns; length of columns, 20%
in.; width, 2% in. Can use matrices.
Advertising rates, 25 cts. an inch; 100
in., 22 cts.; 250 in., 20 cts.; 500 in., 18 cts.;
750 in., 17 cts.; 1,000 in., 16 cts. an inch;
full position, 25% extra. Composition, 5
cts. an inch extra ; matrices, 3 cts. an inch
extra. Reading notices, first page, 15 cts.
a line; other pages, 10 cts. a line; subsequent
insertions, Vz rate.
ORANGES (The) — Embracing Orange; East,
West and South Orange, with a popula-
tion of 85,000. Located ten miles distant
from New York City. On D., L. & W.
and Erie Railroads. Industries include sev-
eral hat factories, pharmacal laboratories,
electrical and Edison works.
AMERICAN CITIZEN — Every Saturday.
Anti-Roman Catholic. Established 1887. Amer-
ican Citizen Co., publishers. Subscription, 50
cts.; claimed average circulation for 1913,
75,000; 4 pages, 6 columns; length of col-
umns, 19% in.; width, 2% m. Forms close 10
days in advance.
Advertising rates, 20 cts. a line, flat.
PASSAIC — (Pas-sa'-ik). Population 54,773.
On Passaic River; Erie, N. Y., Susquehanna
& Western and Delaware % Lackawanna
railroads. Manufactures more wool and tex-
tiles than any other city in New Jersey and
one third of the handkerchiefs manufactured
in the United States ; also has extensive
chemical and print works; leather manufac-
ture, metal, silk, belting and packing
plants.
HERALD — Every evening except Sunday
and holidays. Democratic. Established 1873.
Luth. S. Bremner, publisher. Subscription,
$3 ; sworn average circulation for six months
prior to April 1914, 8,526* net paid; 12 to
32 pages, 8 columns; length of columns, 21
in.; width, 2'/4 in. Can use matrices.
Advertising rates, 1 inch, one time, 50 cts. ;
under 25 in., 40 cts.; 50 in., 35 cts.; 100
in., 30 cts.; 250 in., 25 cts.; 500 in., 23 cts.;
1,000 in., 21 cts. an inch. Preferred posi
tion, 25 and 50% extra. Reading notices,
10 cts. a line. Classified, three lines, thiee
times, 25 cts.
NEW JERSEY
News Publishing Co., publishers. Subscrip-
tion, $3 ; sworn average circulation for year
ending March 31, 1914, 6,460* net paid; 12
to 24 pages, 7 columns; length of columns,
21% in.; width, 2% in. Can use matrices.
Advertising rates, 50 cts. an inch; 100
in., within one year, 30 cts.; 250 in., 25 cts.;
500 in., 20 cts.; 1,000 in., 16 cts. an inch.
Preferred positions, 10, 15 or 20% extra.
Classified, Ic. a word. Reading notices, local
page, 10 cts. a count line.
PATERSON — Population 125,600. On three
railroads and fifteen miles distant from
New York City. Has abundant water
power, large silk, jute and thread mills,
locomotive works, machine shops and silk
dyeing works. Biggest producing center in
the country of silk ribbons and fabrics; also
manufactures iron goods, carpets, linens
and velvets. Annual value of manufactured
products, $100,000,000.00. Bank clearings
during 1913, $500,000,000.00.
CALL — Every morning except Sunday.
Republican. Established 1885. Call Print-
ing & Publishing Co., publishers. Subscrip-
tion $5; sworn detailed average circulation for
year 1913, 11,944*; 12 to 36 pages, 8 col-
umns; length of columns, 22 in.; width, 2%
in. Can use matrices. Office, 83 Broadway.
Advertising rates upon application.
GUARDIAN — Every evening except Sun-
day. Democratic. Established 1836. Guard-
ian Printing and Publishing Co., publishers.
Subscription, $3; sworn average circulation
for year 1913, 12,416*; 10 to 24 pages. 8
columns; length of columns, 21% in-; width,
2% in. Can use matrices.
Advertising rates, 1 inch, one time, $1;
one week, $3.50; one month, $10; three
months, $20; six months, $31; one year, $50;
e. o. d., % of daily rate. Open space, within
one year, 250 in., 55 cts. an inch; 500 in.,
40 cts.; 1,000 in., 35 cts.; 2,000 in., 30 cts.
an inch. Classified, 5 lines, three times, 25
cts. Reading notices, 25 cts. a line.
NEWS — Every evening except holidays and
Sundays. Independent. Established 1877.
NEWS — Every evening except Sunday. In-
dependent. Established 1890. The News
Printing Co., publishers. Subscription, $3.70;
sworn average circulation for six months prior
to April 1914, 11,073* net paid; 12 to 5C
pages, 8 columns; length of columns, 21 in.;
width, 2% in. Can use matrices.
Advertising rates, agate, 9 cts. a line; 1,400
lines. 5 cts.; 3,500 lines, 4 cts.; 7,000 lines,
3% cts.; 14,000 lines, 3 cts.; 28.000 lines,
2% cts. a line. Composition, 5 cts. an inch
extra. Preferred position, 10. 25 or 50%
extra. Double column advertisements must
be at least 28 lines deep. Classified, Ic. a
word. Reading notices, first page, $1 a line.
PRESS — Every evening except Sunday,
and SUNDAY MORNING CHRONICLE. Re-
NELSON CHESMAN & CO.'S RATE BOOK.
179
NEW JERSEY
publican. Established 1863. The Press-
Chronicle Co., publishers. Subscription, daily,
$3; Sunday, $1.50; claimed average circula-
tion for first six months 1914, daily, 5,000;
Sunday, 5,000; daily, 12 to 16 pages; Sun-
day, 20 to 28 pages, 7 columns; length of
columns, 20 in.; width, 2% in. Can use
matrices.
Advertising rates, daily, 15 cts. an inch;
Sunday, 25 cts. an inch. Classified, Ic. a
word. Reading notices, 10 cts. a line
SUNDAY CHRONICLE — See Press.
PERTH AMBOY — Population 32,121. Five
railroads. Twenty miles from New York
City. Manufactures include fire brick,
drain pipes, terra cotta, corks, white ware,
steel tile, cigars, handkerchiefs, wire and
cable; copper refineries and chemical works.
Fire clay and kaolin found in vicinity. An-
nual value of manufactured products, $95.-
200,000.00. Bank clearings during 1913,
$45,000,000.00.
NEWS — Every evening except Sunday. In-
dependent. Established 1879. Perth Am-
boy Evening News Co., publishers. Sub-
scription, $5.20; sworn average circulation
for year ending May 1914, 5,688* net paid;
10 to 36 pages, 7 columns; length of columns,
21% in.; width, 2% in. Can use matrices.
Advertising rates, 35 cts. an inch; 25 in.,
30 cts.; 50 in., 25 cts.; 100 in., 22 cts.; 200
in., 20 cts.; 300 in., 19 cts.; 400 in., 18 cts.;
500 in. or more, 17 cts. an inch. Composi-
tion extra. Reading notices, 10 cts. a line;
first page, 15 cts. a line. Classified, Ic. a
word.
PLAINTIELD — Popiilation 20,550. (including
North Plainfield 26,550). Located 24 miles
distant from New York City, on Central
R. R. of N. .T. Is the center of a thrifty
agricultural district. Other industries con-
sist of clothing, printing press and tool
factories.
COURIER-NEWS — Every evening except
Sunday. Republican. Established 1884.
Courier-News Publishing Co., publishers.
Subscription, $5; sworn detailed average cir-
culation for six months prior to April 1914,
6269* net paid; 10 to 24 pages, 7 columns;
length of columns, 22 in.; width, 2 V& in. Can
use matrices.
Advertising rates, 75 cts. an inch; on
yearly contract, 25 in., 50 cts.; 50 in., 35
cts.; 100 in.. 30 cts.; 300 in., 25 cts.; 500
in., 22 cts.; 750 in., 21 cts.; 1,000 in., 20 cts.
an inch. Composition, 5 cts. an inch addi-
tional. Specified position, 15, 20 or 50%
additional. Reading notices, first or back
pages, 40 cts.; inside pages, 20 cts. a line.
Classified, Ic. per word.
NEW JERSEY
RED BANK — Population 7,398. On three
railroads. Terminal of Steamboat line be-
ing the head of navigation on Shrewsbury
River. Trade center of a prosperous farm-
ing section. Other industries are conneries,
sash and blind and marine railway works,
brush, government uniforms, dress shield
and carriage factories.
FARMERS SUCCESS — Every Saturday.
Agricultural. Established 1900. Elmer C.
Wainwright & Co., publishers. Subscription,
$1.50.; claimed average circulation for 1913,
30,000; 16 to 24 pages, 6 columns; length of
columns, 20 in.; width, 214 in. Cannot use
matrices.
Advertising rates, 10 cts. a line, or $1 an
inch. Classified, 30 words or less, 50 cts.
REGISTER — Every Wednesday. Inde-
pendent Republican. Established 1878. John
H. Cook, publisher. Subscription, $1.50;
sworn average circulation for six months prior
to April 1914, 5,302* net paid; 16 to 36
pages, 7 columns; length of columns, 22 in.;
width, 2% in. Can not use matrices.
Advertising rates, 50 cts. an inch; con-
tinuous contracts, 20 cts. an inch. Special
position, if granted, 40 cts. an inch. Read-
ing notices, 10 cts. a line. Classified, 25
words or less, 25 cts.
RIDGEWOOD— Population 5,416. On Erie
R. R. A residence place for New York
City business men.
EDITOR — Fortnightly. Literary. Estab-
lished 1895. The Editor Co., publishers. Sub-
scription, $2; claimed average circulation for
year 1913. 8,250; 48 pages and cover, 2 col-
umns; length of columns, 6?4 in.; width, 2 in.
Advertisins: rates, $25 a page.
TOWN OF UNION — (Weehawken P. O.) Pop-
ulation 21,023. Located two miles from
Jersey City on West Shore; Erie, N. Y.
Ont. & Western Railroads. Principal indus-
tries are: Silk and embroidery mills.
HUDSON DISPATCH — Every morning ex
cept Sunday. Independent-Democratic. Es
tablished 1900. Dispatch Printing Co.. pub
lishers. Subscription, $4.80 ; claimed average
circulation for six months ending June 1914
10,000; 12 pages, 7 columns; length of col
umns, 20 in.; width, 2% in. Can use mat-
rices. Ofiice, Weehawken P. O.
Advertising rates, 2 cts. a line flat.
TRENTON — Population 96,815. On Dela
ware River and three railway systems con-
sisting of ten radiating lines. One of the
chief trolley centers of the East, there be-
Good Goods Repeat — if well understood, if their goodness has been made
known to the buyer.
180
NELSON CHESMAN & CO.'S RATE BOOK.
NEW JERSEY
ing; a network of 16 separate divisions
and branch lines covering a radius of 40
miles. Biggest manufacturing center of
the state and the biggest in the United
States in the manufacture of pottery
and crockery. Also has iron, steel and
zinc works, wire rope mills, fire brick,
terra cotta and woolen factories as well
as rubber goods. State Hospital for Insane
and State Penitentiary located here. An-
nual value of manufactured products. ii!.58,
312,782.00. Bank clearings during 1913.
$97,850,350.00.
STATE GAZETTE- Every morning except
Sunday. Republican. Established 1846.
State Gazette Publishing Co., publishers.
Subscription, $3 ; sworn average circulation
for six months prior to April, 1914, 10,384*
net paid; 12 to 20 pages, 7 columns; length
of columns, 211/4 in.; width, 2% in. Can
use matrices.
Advertising rates, agate, SVz cts. a line;
1,000 lines, 3 cts.; 2,500 lines, 2V2 cts.; 5,000
lines, 2 cts. a line. Reading notices, 10 cts.
a line; full faced type, 20 cts. a line. Classi-
fied, Ic. per word.
TIMES — Every evening except Sunday,
and TIMES-ADVERTISER, Sunday. Inde-
pendent. Established 1882. Trenton Times
(Inc.), publishers. Subscription, $5; sworn
average circulation for six months preceding
NEW JERSEY
April, 1914, evening, 23,985* net paid; Sun-
day, claimed average for 1913, 16,680; daily.
12 to 24 pages, Sunday, 32 pages; either edi-
tion, 8 columns ; length of columns, 22 in. ;
width, 2% in. Can use matrices.
Advertising rates, agate, daily or Sunday,
5 cts. a line, flat. Preferred position, 10 and
25% extra. Reading notices, nonpareil, 15
cts. a line; first page, bottom of column, $1
a line. Classified, Ic. per word.
See advertisement on page 544.
WASHINGTON — Population 3,567. Located
65 miles west of Jersey City on Del., Lack.
& Western R. R. The chief industries are
brass foundry, silk mill, piano and organ
works, underwear, faucet and bath room
furnishing factories.
STAR — Everv Thursday. Democratic. Es-
tablished 1868. Chas. L. Stryker, editor and
publisher. Subscription, $1.50; sworn de-
tailed average circulation for year 1913, 4,-
843* net paid; 12 to 16 pages, 7 columns;
length of columns, 20 in.; width, 2y8 in.
Can not use matrices.
Advertising rates, 50 cts. an inch; 2nd
insertion, 30 cts.; thereafter, 20 cts. an inch.
Specified position, 10 or 20% extra. Read-
ing notices, 1st, 6th, 7th or last page, 10 cts.
a line; 500 lines within 1 year, 9 cts.; 1,000
lines, 8 cts.; 2,000 lines, 7 cts. a line; other
pages, 8, 7 or 6 cts. a line, respectively.
Classified, Ic. a word.
NEW MEXICO
ALBUQUERQUE — Population 11,020. On
Rio Grande River and A., T. & S. F. R. R.
In the center of an excellent grazing dis-
trict; farming through irrigation methods
also carried on extensively. Climate most
beneficial to sufferers of throat and lung
diseases. Industries include sash factory,
woolen mills, brick yards, foundry, ma-
chine shops, lumber and saw mills, wagon,
harness, farm implement, ice and furniture
factories, railroad repair shops and brew-
ery. Fruit growing largely engaged in.
Industrial School for the Pueblo Indians
and University of New Mexico located here.
JOURNAL — Every morning including SUN-
DAY. Republican. Established 1879. Jour-
nal Publishing Co., publishers. Subscrip-
tion, $5; sworn average circulation for year
ending March, 1914, 7,386* net paid; 8 to
16 pages, 7 columns; length of columns, 20 Vi
in.; width, 2% 'n. Can use matrices.
Advertising rates. 35 cts. an inch; full
position, 44 cts.; 51 in. or more, 28 or 35
cts. an inch. Reading notices. 10 cts. a line.
Telegraphic readers, 15 cts. a line.
Ic. per word.
Classified,
LAS VEGAS — Population 3,755. On A., T
& S. P. R. R., in the center of an excellent
farming, lumbering and grazing district
Engaged very largely in shipments of raw
wool. In vicinity is medicinal hot springs
widely and favorably known.
REVISTA CATOLICA — Every Sunday.
Spanish. Catholic. Established 1875. Jesuit
Fathers, editors and publishers. Subscrip
tion, $1; detailed average circulation for year
ending April, 1914, 6,474* net; 16 to 24
pages, 2 and 3 columns ; length of columns,
10 in.; width, 2% and 3^/4 in.
Advertising rates, 30 cts. an inch; first
position, 40 cts.; second position, 35 cts. an
inch. Reading notices, 10 cts. a line. Trans
lations free.
See advertisement on page 516.
SANTA FE-
On Atch.,
-Population 5072.
Top. & S. Fe;
State Capita
Denver & Rio
NELSON CHESMAN & CO.'S RATE BOOK.
181
NEW MEXICO
Grande and New Mex. Cent. Railway sys-
tems. Sheep raising; gold, silver, copper,
zink and lead mining being the chief in-
dustries. •
REVISTA ILLUSTRADA — Monthly. Span-
ish. Literary. Established 1907. Camilo Pa-
NEW MEXICO
dilla, editor and publisher. Subscription.
$1 ; claimed average circu ;.tion for year
1913, 6,000; 20 pages, 2 c umns ; length of
columns, 10 in.; width, 20 in.
Advertising rates, $1 an i: ch; % page, $8;
Vi, page, $15; full page, $2.5.
NEW YORK
ALBANY — Population 100,253. On Hudson
River, Erie Canal, five railroads and direct
steam boat connections with New York
City, also direct connections with the Great
Lakes through the Erie Canal. Big dis-
tributing trade. Industries include cloth-
ing, boot and shoe factories, printing pants,
iron foundries; breweries and malt houses
and also the manufacture of metallic ware,
card board, confectionery, shirts, collars and
pianos. State Normal College located here.
Third largest mail transfer point and the
second largest express transfer point in
United States. Annual value of manufac-
tured products, $22,826,000.00.
ARGUS — Every morning including SUN-
DAY. Democratic. Established 1813. The
Argus Co., publishers. Subscription, daily,
$3; Sunday, $2; sworn average circulation
for six months prior to April 1914, 14,740*
net paid; 8 to 24 pages, 7 columns; length
of columns, 19 4/7 in.; width, 2% in. Can
use matrices. Office, Broadway and Beaver
Street.
Advertising rates, daily or Sunday, agate,
9 cts. a line; 250 lines, 8 cts. ; 500 lines, 7
cts.; 1,000 lines, 6 cts.; 2,500 lines, 5 cts.;
5.000 lines, 4 cts.; 10,000 lines, 3 cts.; 20,-
000 lines. 2 V& cts. a line; over 20,000 lines,
2 cts. a line. Special position, 10 and 25%
extra. Classified, 10 cts. a count line. Read-
ing notices, 10 cts. a line. Local notices,
25 cts. a line.
See advertisement on page 521.
IL BASTONE — Every Saturday. Italian. In-
dependent. Established 1908. Bastone Pub-
lishing Co., publishers. Subscription, $1;
sworn average circulation for year 1912,
6,000*; 4 pages, 8 columns; length of col-
umns, 21 in.; width, 2% in. Can use mat-
rices. Office. 28 Fulton Street.
Advertising rates, 25 cts. an inch; 5 in.,
20 cts.; 10 in. or more, 15 cts. an inch.
JOURNAL — Every evening except Sunday.
Republican. Established 1830. The Jour-
nal Co., proprietors. Subscription, $3 ;
sworn average circulation for six months end-
ing March 31, 1914, 18.781* net paid; 8 to
32 pages, 7 columns; length of columns. 20
in.; width, 2% in. Can use matrices. Office,
61 State Street.
Advertising rates, 10 cts. a line; 100 lines
within one year, 8 cts.; 500 lines, 6 cts.;
1,000 lines, 5 cts,; 4,000 li''es, 4 cts.; 5,000
lines, 3% cts. a line. Preferred position,
20 to 50% extra. Classified, Ic. a word.
Reading notices, 15 cts. a line; business
locals, 25 cts. a line; pure readers, 40 cts.
to $1 a line; telegraphic readers, $1 a line.
KNICKERBOCKER-PRES.S — Every morn-
ing except Sunday, and SUNDAY PRESS
Independent. Established 1842. The Press
Co., publishers. Subscription, daily, $3; Sun-
day, $2; sworn detailed average circulation,
for first six months 1914, daily, 32,979* net
naid; Sunday, 27,831* net paid: daily, 12 to
16 pages: Sunday, 42 to 60 pages, 8 col-
umns; width of columns, 1^ in. Can use
matrices. Office, 18 Beaver Street.
Advertising rates, daily or Sunday, agate
8 cts. a line. On yearly contracts, 1,000 lines
7 cts.; 2,000 lines, 6 cts.; 3,000 lines, 5 cts.,
a line. Special positions, 10 and 25% extra.
Reading notices, 25 cts. a count line; tele-
graphic readers, $1.25 a count line. Classified,
Ic. a word.
MOTORDOM — Monthly (25th). Auto-
mobile. Motordom Publishing Co., publishers.
Subscription, $1 ; guaranteed average circula-
tion for year 1914-15, 10.400: 32 to 48 pages
and cover 2 and 3 columns: length of col-
umns, 10 in.: width, advertising 3 ^ or read-
ing, 2% in. Can not use matrices.
Advertising rates, one page $70: V2. or 14
pages, pro rata; with discounts on 3, 6, 9 or
12 insertions.
SUNDAY TELEGRAM — Every Sunday.
Independent. Established 1887. Albany
Telegram Co., publishers. Subscription, $2 ;
claimed average circulation for year 1913.
exceeding 30,000; 32 pages, 7 columns;
length of columns, 20 in.; width, 2% in.
Office, 5 Van Tromp Street.
Advertising rates, agate, 5 cts. a line. flat.
Reading notices, 25 cts. a count line.
182
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
TIMES-UNION — Every evening except
Sunday. Independent. Established 1853.
Subscription, $3 ; sworn detailed average cir-
culation for year ending October 31, 1913,
43,074* net paid; 10 to 16 pages, 8 columns;
length of columns, 22 in.; width, 12 V4 ems.
Can use matrices. Office, Beaver and Green
Streets.
Advertising rates, agate, 6 cts. a line, flat.
Preferred position, 15 and 25% extra. Class-
ified, Ic. a word. Reading notices, 50 cts.
and $1 a count line; telegraphic readers; $1 a
line; first page, $2 a line.
See advertisement on page 544.
AMSTERDAM — Population 31,267. On Mo-
hawk River and Erie Canal, and three rail-
way systems. It is an important center
for the manufacture of knit underwear,
sweaters, carpets, rugs, brooms, steel
springs, linseed oil, silK gloves and pearl
buttons, having 89 manufacturing establish-
ments in all, whose annual output amounts
to $25,000,000.00.
RECORDER AND DEMOCRAT — Every
evening except Sunday, and Semi-Weekly
(Tuesday and Friday). Republican. Estab-
lished 1870. Wm. J. Kline & Son, editors
and publishers. Subscription, daily, $6.00 ;
Semi-Weekly, $1.50; claimed average circula-
tion for year 1913, daily, 4,634*; semi-week-
ly, 3,470; daily or semi-weekly, 8 to 16 pages,
7 columns; length of columns 22 in.; width,
2% in. Can use matrices.
Advertising rates, daily or semi-weekly,
50 cts. an inch; 25 in. to be used within one
year, 40 cts.; 50 in., 35 cts.; 75 in., 30 cts.;
100 in., 25 cts.; 200 in., 20 cts.; 300 in., 17
cts.; 400 in., 15 cts.; 500 in. or more, 14
cts. an inch. Composition, 5 cts. an inch ad-
ditional. Preferred position extra. Reading
notices. 10 cts. a count line; telegraphic, 25
cts. a count line. Classified, Ic. per word.
ABCADE — Population 1,294. Three rail-
roads. Stone quarries in vicinity. In-
dustries include the manufacture of knit
goods, cheese boxes, furniture, leather and
barrels. ^ilso has powdered milk plant,
planing and knuung mills and last block
factory. Annual value of manufactured and
quarried products, $3,500,000.00. Bank
deposits during 1913, $700,000.00.
WYOMING COUNTY HERALD — Weekly,
embracing 4 papers in all, Arcade Herald
Delevan Press, Holland Review and Sardinia
Censor. Republican. Established 1891. W.
F. Arthurs, publisher. Subscription, $1 :
claimed average circulation (combined) for
year 1913, 5,400; 8 pages, 6 columns; length
of columns, 20 in.; width, 2% in.
Advertising rates, 18 cts. an inch. Dis-
count on yearly contracts. Reading notices.
5 cts. B line.
NEW YORK
AUBURN — Population 34,668. Five rail-
roads. Industries include the manufacture
of woolen fabrics, rope, twine, carpets, iron
goods and shoes; also manufactures mow-
ing machines, reapers and farm implements
generally. Auburn Theological Seminary
and New York State Prison located here.
Annual value of manufactured products,
$15,961,090.00. Bank deposits during
1913, $13,230,000.00.
CITIZEN — Every evening except Sunday.
Independent. Established 1870. Auburn
Publishing Co., publishers. Subscription, $6;
sworn average circulation for six months
ending March, 1914, 6,506* net; 10 to 16
pages, 7 columns; length of columns, 20 in.;
width, 2% in. Can use matrices.
Advertising rates, 50 cts. an inch; 10 in.,
within one year, 40 cts.; 50 in., 30 cts.; 100
in., 25 cts.; 250 in., 20 cts.; 500 in., 19 cts.;
1,000 in. or more, 18 cts. an inch. Reading
notices, 12 cts. a line (brevier), -with discount
on 500 lines and upward. Classified, Ic. a
word, first insertion; Vzc. a word, subse-
quent insertions.
BATAVIA — PoTiulation 11,613. Three rail-
roads. Distributing center of a prosperous
agricultural and fruit growing section.
Manufactures harvesting machinery, interior
wood finish, shot guns and shoes. New
York State School for the Blind located
here.
NEWS — Every evening, except Sunday.
Republican. Established 1878. Griswold &
McWain, proprietors. Subscription, $2;
sworn detailed average circulation for nine
months ending April, 1914, 8,643* net paid;
6 to 16 pages, 7 columns; length of columns,
20 in.; width, 2% in. Can use matrices.
Advertising rates, nonpareil, one inch, one
time, 50 cts.; one week, $2; additional inser-
tions 25 cts. an in.; 100 in., within one year,
25 cts.: 300 in., 22 cts.; 500 in. or more,
20 cts. an inch; preferred position, 25% ex-
tra. Classified, 5 lines (25 words), or less,
one time, 25 cts.; 3 times, 60 cts.; one week,
$1. Reading notices, 15 cts. a line; locals,
10 cts. a line, with discount for continued in-
sertions.
BINGHAMTON — Population 48,443. On Sus-
quehanna River at confluence with Chen-
ango river; two railway trunk lines (Erie
and Lackawanna). Also terminus of Dela-
ware & Hudson Railroad. Surrounding
country rich in dairy products. Industries
also include the manufacture of valves,
shoes, cameras and films, carriage hard-
ware, toys, silks, washing machines, sport-
ing goods, proprietary medicines, paving
brick, electrc motors, flexilile shafts, f.irm
implements, carriages, furniture and scales.
New York State Hospital for the Insane
located here. Annual value of manufactured
products, $30,000,000.00. Bank clearings
for 1913, $36,343,400.00.
NELSON CHESMAN & CO.'S RATE BOOK.
183
NEW YORK
PRESS AND LEADER — Every evening ex-
cept Sunday. Independent. Established
1878. Binghamton Press Co., publishers.
Subscription, $3 ; sworn detailed average cir-
culation for year 1913, 26,564*; 12 to 16
pages, 7 columns; length of columns, 21 in.;
width, 2% in. Can use matrices.
Advertising rates, agate, 10 cts. a line;
39 times, or 1,000 lines, 6% cts. a line; 78
times, or 3,000 lines, 5 cts.; 104 times, or
5,000 lines, -iVz cts.; 155 times, or 10,000
lines, 4 cts. a line. Mail order copy 5 cts. a
line. Positon, 10, 25 or 50% extra. Reading
notices, 25 cts. a count line; 500 lines, on
year by contract, 20 cts.; 1000 lines, 18 cts.;
3000 lines, 15 cts.; 5000 lines, 12 cts. a line.
See advertisement on page 486.
REPUBLICAN-HERALD — Every morning
except Sunday. Republican. Established
1822. The Southern Tier Publishing Co., pub-
lishers. Subscription, $3 ; sworn average
circulation for 1913, 17,863*; 10 to 20 pages,
7 columns; length of columns, 20% in.;
width, 2% in.
Advertising rates, 7 cts. a line; 1,000 lines,
within one year, 5 cts.; 2,000 lines, 4% cts.;
3,000 lines, 4 cts.; 5,000 lines or more, 3
cts. a line. Preferred position, 10, 25 and
50% extra. Classified, Ic. a word. Reading
notices, 25 cts. a line, with discount on 500
lines and over.
BROOKLYN — A borough of New York City;
population 1,634,351. Connected with
Manhattan by ferries, four suspension
bridges and two subways; has over 30
miles of water front. Extensive docks
lined with immense storehouses for grain,
immense sugar refining industry ; also
drugs, chemicals, paints, foundry and ma-
chine shops, copper ware, cordage, twine,
malt, liquors, and ship building. U. S.
Navy Yard located here and homes of many
hundreds of thousands of Manhattan busi-
ness men.
BEDFORD RECORD — Every Friday. Non
partisan. Etasblished 1902. Mansfield
Hunt, publisher. Subscription, $1 ; circula
tion — not given by publisher; 8 pages, 6 col
umns; length of columns, 20 in.; width, 2-fV,
in. Office, 1213 Atlantic Ave.
Advertising rates, agate, 5 cts. a line. Dis
count of 10, 15, 20 or 25% on 4, 13, 26 or
52 insertions.
BROOKLYN-BROWNSVILLE P O S T —
Every Sunday. Yddish-Independent. Estab-
lished 1909. Brooklyn and Brownsville Post
Co., publishers. Subscription 50 cts.; claimed
average circulation for year 1913, 15,000:
8 pages, 7 columns; length of columns 19 V2
in.; width 2% in. Can use matrices. Office
1784 Pitkin Avenue.
Advertising rates, agate, 15 cts. a line,
2,500 lines or more on yearly contract, 10 cts.
a line. Reading notices, 35 cts. a line.
Opposite editorial or on last page, 50 cts. ;
first or editorial page $1 a line.
12
NEW YORK
CHAT — Every Saturday. Independent. Es-
tablished 1900. The Chat (Inc.), publishers.
Subscription, $2; sworn average circulation
for year ending April 1914, 55,233* net; 20
to 32 pages, 7 columns; length of columns,
20^/4 in.; width, 13 ems. Can use matrices.
Office, 1618 Weirfield Street.
Advertising rates, agate, 26 cts. a line; 4
times, 25 cts.; 8 times, 24 cts.; 12 times,
23 cts.; 52 times, 22 cts. a line; 5,000 lines
within one year, 21 cts.; 10,000 lines, 19 cts.
a line. Classified, 15 cts. a line.
See advertisement on page 450.
CITIZEN — Every evening except Sunday,
and SUNDAY MORNING. Democratic. Es-
tablished 1886. Subscription, daily, $3; Sun-
day, $1.50; claimed average circulation for
six months prior to April, 1914, daily, and
Sunday, 32,893* net paid; daily, 12 to 16
pages; Sunday, 24 to 36 pages, 7 columns;
length of columns, 211/7 in.; width, 2 1/7
in. Can use matrices. Office, 397-401 Ful-
ton Street.
Advertising rates, agate, 15 cts. a line; edi-
torial page, 20 cts. a line. Special position,
5 cts. a line additional. Space discounts fur-
nished upon application. Double column ad-
vertisements must be not less than 28 lines;
3 columns, 56 lines; 4 columns, 84 lines; 5
columns, 112 lines and 6 columns, 140 lines
deep. _ Classified, business opportunities or
financial, 16 cts. a line; yearly standing finan-
cial advertisements, 5 cts. a line; personals,
sporting and turf, 25 cts.; summer and win-
ter resorts, 10 cts. a line; by the month,
$1.50 a line; publication, 15 cts. aline. Read-
ing notices, 50 cts. a line; editorial page, 75
cts.; first page, $1.
See advertisement on page 516.
EAGLE — Every evening except Sunday,
and SUNDAY MORNING. Independent Demo-
cratic. Established 1840. Subscription, daily,
$8; Sunday, $1.50; sworn average circula-
tion, as per report to the post office depart-
ment for six months ending Mar. 31, 1914,
daily and Sunday, 44,754* net paid;' daily,
22 to 30 pages; Sunday, 60 to 72 pages, 7
columns; length of columns. 22 14 in.; width,
2% in. Can use matrices. Office, Eagle Build-
ing, 303-313 Washington Street.
Advertising rates, 16 cts.; editorial and
last pages, 25 cts. a line. Preferred position,
30 and 40 cts. a line. Automobiles, resorts,
hotels, schools, for sale, real estate and
general classified, 16 cts. a line. Reading
notices, foot of column, first page, $1.50 a
count line; following death notices, 50 cts. a
line.
FINSKA AMERIKANAREN — Every Thurs-
day. Swedish. Independent. Established
1897. The New York Finnish Publishing Co.,
publishers. Subscription, $2; claimed aver-
age circulation for 1913, 7,615; 12 pages, 7
columns; length of columns, 21 in.; width,
2Ve in. Office, 511 8th Ave.
Advertising rates, 50 cts. an inch; 2,000
lines, 10%; 4,000 lines, 15%; 5,000 lines,
20%. Reading notices, 8 cts. a brevier line.
184
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
FLATBUSH OBSERVER — Every Friday.
Independent. Established 1908. Flatbush Ob-
server Publishing Co., (Inc.), publishers.
Subscription, $1; claimed average circula-
tion for year 1913, 12,000; 8 pages. 7 col-
umns; length of columns, 20 in.; width, 2V6
in. Can use matrices.
Advertising rates on application.
FREIE PRESSE — Every evening except
Sundav, and SUNDAY MORNING. German.
Republican. Established 1864. Roehr Pub-
lishing Co., publishers. Subscription, daily,
$3; Sunday, $2; circulation — not given by
publisher; daily, 8 pages; Sunday, 24 pages,
7 columns; length of columns, 21 in.; width,
2% in. Can use matrices. Office, 35 Myrtle
Avenue.
Advertising rates, daily or Sunday, agate,
16 cts. a line. Classified, financial 16 cts.;
instruction, 10 cts.; resorts, 15 cts.; real es-
tate, 10 cts.; 3 times, 20 cts. a line; special
real estate rate, 7 times, 30 cts. a line (two
line head allowed). Business cards, a line,
one month, daily, $1,25; Sunday, 40 cts.;
daily and Sunday, $1.50; three months, daily,
$2.50; Sunday, 75 cts.; both, $3; six months,
daily, $4; Sunday, $1.25; both, $5; one year
daily, $6; Sunday, $2; both, $7.50 a line.
12 changes on yearly contract, 10% addi-
tional; e. o. d. one month, 75 cts. a line;
three months, $1.75; six months, $2.50; one
year, $4; preferred position, 10 and 25%
extra. Reading notices, 25 cts. a count line;
editorial and last page, 40 cts.; first page, 50
cts. a line.
HOME TALK — Every Wednesday. Local.
Established 1904. Geo. W. Green, publisher.
Subscription, $1.50; claimed circulation for
year 1913, 12,000; 20 pages, 7 columns;
length of columns, 21 in.; width, 2% in. Of-
fice, 4911 Third Avenue.
Advertising rates, $1 an inch; one month,
90 cts.; three months, 85 cts.; six months,
or longer, 80 cts. an inch.
ITEM — Every Friday. Local. ^fon-politicaI.
Established 1904. .J. H. Cox, publisher. Sub-
scription, $1.50; claimed average circulation
for year 1913, 13.000; 12 pages, 7 columns:
length of columns, 21 in.; width, 2*4 in- Of-
fice, 513 Fifth Avenue.
Advertising rates, $1 an inch; one month,
90 cts.; three months, 85 cts.; six months, or
longer, 80 cts. an inch.
LIFE — Every Saturday. Society and Home.
Established 1889. Brooklyn Life Publishing
Co., publishers. Subscription, $3; claimed
average circulation for year 1913, 39,074; 36
to 90 pages, 3 columns; length of columns,
12 in.; width, 2^4 in. Can use matrices. Of-
fice, Eagle Building.
Advertising rates, agate, 25 cts. a line.
Reading notices, minion, $1 a line; preferred
pages, extra. Discount, 1,000 lines, 5%;
2,000 lines, 10%; 3,000 lines, 15%; 5,000
lines, 20%. Resorts, 20% discount.
NEW YORK
MOTION PICTURE MAGAZINE — Monthly
(15th of month preceding). Motion Picture
Stories. Established 1911. The M. P. Pub-
lishing Co., publishers. Subscription, $1.50;
sworn detailed average circulation for
six months ending May, 1914, 254,000*
net paid; 176 pages, 2 columns; length
of columns, 8 in.; width, 2% in. Can use
matrices. Forms close 24th of second month
jireceding. Office, 175 Duffield Street.
Advertising rates, $250 a page; V2, V* or
Vs page, pro rata; back cover (two colors).
$300; (three colors), $350; second or third
covers (one color) $275; (two colors) $325.
Classified (minimum 4 lines), $1 a line.
See advertisement on page 443.
NEW YORKIN UUTISET — Every Wednes-
day and Saturday. Finnish. Independent.
Established 1906. Finnish Newspaper Co.,
publishers. Subscription, $2; circulation —
not given by publisher; 8 pages, 7 columns;
length of columns,, 19% in.; width, 2% in.
Office, 740 Fortieth Street.
Advertising rates, 50 cts. an inch, with dis-
counts on time contracts.
NORDISK TIDENDE — Every Thursday.
Norwegian. Established 1891. The Norwegian
News Co., publishers. Subscription, $2; cir-
culation— not given by publisher ;_ 12 pages,
6 columns; length of columns, 20 in.; width,
2% in. Can use matrices. Office, 4413 Third
Avenue.
Advertising rates, 60 cts. an in.; 8 inser-
tions, 55 cts.; 13 insertions, 50 cts.; 26 in-
sertions, 45 cts.; 52 insertions, 40 cts. an
inch.
PEERLESS FASHION GUIDE — See New
York City.
REFORM — Every Saturday. German and
English. Democratic. Established 1870. V.
I Weidner Printing and Publishing Co., pub-
i Ushers. Subscription, $1.50; claimed aver-
age circulation for year 1913. 11,760: 12
I pages, 7 columns: length of columns, 22 in.;
[ width, 2l^ in. Office, 1109 DeKalb Avenue.
! Advertising rates, agate, 15 cts. a line; one
inch, one inonth, $3; three months. $7.50; six
months, $14; one year, $25. Reading no-
tices, brevier, 20 cts. a line. Classified, 10
cts. a line.
STANDARD UNION — Everv evening ex-
cept Sunday, and SUNDAY MORNING. Re-
publican. Established 1863. Brooklyn Un-
ion Publishing Co., publishers. Subscription,
•■^3.50 ; sworn average circulation for six months
prior to April, 1914, daily, 61,731* net paid;
Sunday, 64,611* net paid; daily, 14 to 18
pages; Sunday, 20 to 24 pages, 8 columns;
length of columns, 212/7 in.; width, 12%
ems. Can use matrices. Office, 292-296
Washington Street and 317-321 Pulton Street.
Advertising rates, agate, 15 cts. a line, flat.
Classified, help wanted, 3 lines or less, 25
cts.; 3 times, 50 cts.; 10 cts. for each addi-
tional line three times; 5 cts. for each addi-
NELSON CHBSMAN & CO.'S RATE BOOK.
185
NEW YORK
tional line, one time. Business opportunities,
15 cts. a line; financial, 16 cts.; hotels and re-
sorts, 15 cts.; $1.50 per montli for fixed
space; new publications, 15 cts. a line. Read-
ing notices, 40 cts. a line; editorial page,
50 cts. a line; first page, $1 a line.
See advertisement on page 536.
TABLET — Every Saturday. Religious. Es-
tablished 1908. the Tablet Publishing Co.,
publishers. Subscription, $2; claimed aver-
age circulation for year ending April. 1914,
21,000 net; 8 to 20 pages, 7 columns; length
of columns. 22 in.; width, 2Vi in. Can use
matrices. Forms close "Wednesdays. Office,
189 Montague Street.
Adverti.sing rates. 12 cts. per line, rang-
ing down to 5 cts. for one year or 5,000 line
contracts.
TIMES — Everv evening except Sunday. Re-
publican. Established 1848. Brooklyn Times
Co., (Inc.), publishers. Subscription, $5;
sworn circulation for six months prior to
April 1914, 38,142* net paid; 12 to 28 p.iges.
7 columns: length of columns, 22 in.; width,
2% in. Can use matrices. Office, Atlantic and
4th Aves.
Advertising rates, agate, 15 cts. a line;
1,000 lines, 12 cts.; 5,000 lines, 10 cts._ a
line; preferred position, 2 or 5 cts. a line
extra. Classified, business opportunities, 10
cts. a line; financial, 16 cts.; resorts and
hotels. 10 cts.; by the month, $1.50 a line;
personals. 25 cts. a liiip Reading notices,
75 cts. a line; first page, $1.
See advertisement on page 534.
BUTFALO — Population 423,715. On Lake
Erie, Erie Canal and seventeen trunk line
and six belt or Suburban line railroads.
Has ten steamship lines and immense lake
commerce, that in grain being particular-
ly extensive. In iron and steel products
ranks as the second city _ in _ the United
States, and livestock trade is likewise most
extensive. Industries include extensive
meat packine establishmpiit. flour mills,
foundries and machine shorts and manufac-
ture of leather, lumber and clothine. Bank
clearings for 1913, $635,308,095.50. Total
value of manufactured products, for 1913.
$325,445,000.00, estimated.
AMERICAN BLACKSMITH — Monthly,
fist). Trade. Established 1901. W. _F.
Wendt Publishing Co., publishers. Subscrip-
tion, $1; detailed averase circulation for year
1913. 20,548*; 80 pages, 3 columns; length
of columns, 10 in.; width, 2% in. Cannot
use matrices. Forms close 5th and 20th of
preceding month. Office, New Sideway Bldg.
Advertising rates on application.
AMERICAN POULTRY "WORLD — Month-
ly. Poultry. Established 1909. American
Poultry Publishing Co., publishers. Subscrip-
tion, 50 cts. ; claimed average circulation for
year 1913, 45,000; 80 to 160 pages, 3 col-
NBW YORK
umns ; length of columns, 10 in.; width, 2%
in. Forms close 20th preceding month.
Advertising rates, agate, 30 cts. a line;
140 lines, 27 cts.; 210 lines, 25 cts.; 420
lines, 24 cts. Reading notices, nonpareil, 60
cts. a line.
AURORA AND CHRISTLICHE "WOCHB —
Every Friday. German. Catholic. Establish-
ed 1851. German Roman Catholic Orphan
Asylum, publishers. Subscription, $1.50;
claimed average circulation for first six
months of 1914, 8,650* net; 8 pages, 6 col-
umns; length of columns, 19 in.; width, 2%
in. Ofliee, 564 Dodge Street.
Advertising rates, agate, 3 cts. a line each
insertion.
CATHOLIC UNION AND TIMES — Every
Thursday. Catholic. Established 1871. Buffalo
Catholic "Publication Co., publishers. Subscrip-
tion, $2; circulation — not given by publisher;
8 pages, 7 columns; length of columns, 20 1^
in.; width, 2% in. Office, St. Stephen's Hall.
Advertising rates, agate, $2 an inch, with
discounts.
C. M. B. A. ADVOCATE — Monthly (1st).
Catholic-Fraternal. Established 1904. Supreme
Council Catholic Mutual Benefit Association
publishers. Subscription 25 cts.; claimed
average circulation for year 1913, 62,708; 12
pages, 4 columns, length of columns 12^4 in.;
width 2% in. Can use matrices, forms close
25th of month preceding. Office St. Stephens
Hall.
Advertising rates. 30 cts. a line. Reading
notices 50 cts. a line.
COMMERCIAL — Every evening except Sun-
day. Republican. Established 1811. James D.
Warren's Sons Company, publishers. Subscrip-
tion, $6; claimed average circulation for year
1913, 10,000; 10 to 16 pages 7 columns;
length of columns, 21% in. Can use mat-
rices. Office, cor. Washington and No. Divi-
sion Streets.
Advertising rates, agate, 15 cts. a line; one
week, 90 cts.; one month, $1.56; three
months, $3.12; six months, $4.68; one year,
$7.80; e. o. d., %; twice a week, %; once
a week, % daily rates. Classified, Ic. a word.
Local reading notices, 30 cts. a line.
See advertisement on page 442.
COURIER — Everv morning including SUN-
DAY, and ENQUIRER, every evening except
Sunday. Democratic. Established 1828. W.
J. Conners, publisher. Subscription, morn-
ing or evening, $3; Sunday, $2.50; sworn
average circulation for year 1913, morning,
61,755*; evening, 47.556*; Sunday, 103.269*;
morning or evening, 10 to 16 pages; Sunday,
60 to 80 pages, morning or evening, 8 col-
umns; Sunday 7 columns; length of columns,
21% in.; width, ZVs in. Can use matrices.
Advertising rates, agate, for COURIER and
ENQUIRER combined, or Sunday 15 cts. per
line, 1,000 lines, or 26 insertions, 14 cts.;
186
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
3,000 lines, or 52 insertions, 13 cts.; 5,000
lines or 78 insertions, 12 cts. Special posi-
tions 10 and 25% additional. Reading notices,
50 cts. a line, with discount on 100 lines and
over; telegraphic and first page readers, $2
per line (10 lines to the inch). Classified, 2
cts. a word, or 12 cts. a line (minimum charge,
30 cts.). Courier only, Ic. a word.
See advertisement on page 490.
DEMOKRAT — Every evening except Sun-
day German. Independent Democratic. Es-
tablished 1837. F. C. B. Held, publisher.
Subscription, daily, $6.50; sworn average
circulation for six months prior to April 1914,
10,327* net paid; 8 pages, 7 columns; length
of columns, 22 in.; width, 2y8 in. Office, 254
Main Street.
Advertising rates, 75 cts. an inch; one
week, $3; one month, $8; three months, $18;
six months, $30; one year, $50. Reading no-
tices, nonpareil, 15 cts. a line; classified, Ic.
a word.
DZIENNIK DLA WSZYSTKICH — Daily
including Sunday. Polish. Non-Partisan. Es-
tablished 1907. Everybody's Daily Publish-
ing Co., publishers. Subscription, $3; sworn
average circulation for first six months prior
to April 1914, 10,470; 8 pages, 7 columns;
length of columns, 20 in.; width, 2% in. Can
use matrices. Office, 928 Broadway.
Advertising rates, 60 cts. an inch; 500 in.,
50 cts.; 1,000 in., or more, on yearly contract
40 cts. an inch. Reading notices, 10 cts. a
line. Classified, 5 cts. a line.
EAST SIDE NEWS — Every "Wednesday.
Independent. Established 1908. East Side
News Publishing Co., publishers. Subscrip-
tion, $1 ; claimed average circulation for year
1913, 8,248; 8 pages. 7 columns; length of
columns, 20 1^ in.; width, 2V4, in. Can use
matrices.
Advertising rates, agate, 75 cts. an inch; 2
to 15 times, 60 cts. an inch. Full or preferred
positions, 10% additional. Reading notices
(heads count two lines) 20 cts. a line. Class-
ified, Ic. per word.
ENQUIRER — See Courier, Also advertise-
ment on page 490.
EXPRESS — Every morning except Sunday,
ILLUSTRATED EXPRESS, Sundays. Inde-
pendent Republican. Established 1846. The
J. N. Matthews Co., owners. Subscription,
daily, $3; Sunday, $2.50; claimed average
circulation for year 1913, daily, 41,346; Sun-
day, 60,000; daily, 12 to 16 pages; Sunday,
54 to 60 pages, 7 columns; length of columns,
21 3/7 in.; width, 2% in. Can use matrices,
and fine halftones in Sunday edition. Office,
177-183 "Washington Street.
Advertising rates, agate, daily, 15 cts. a
line; 2 times, 12 cts.; 26 times, 10 cts.; 52
times, 9 cts.; 78 times, 8 cts.; 156 times, 7
cts. a line; 1,000 lines within one year, 12
ctB.: 2,000 lines, 10 cts.; 8,000 lines, 0 cts.;
NEW YORK
4,000 lines, 8 cts.; 5,000 lines, or more, 7
cts. a line. SUNDAY edition, 20 cts. a line;
2 3 or 4 times, 16 cts.; 5 times, 15 cts.; 9
times, 14 cts.; 13 times, 13 cts.; 26 times, 12
cts.; 52 times, 10 cts. a line, per time. Open
space used within one year, 1000 lines, 16
cts; 2,000 lines, 15 cts. a line; 3,000 lines,
14 cts.; 4000 lines, 13 cts.; 5,000 lines, or
more, 12 cts. a line. Preferred position, in
halftone section, 25 cts. extra. Reading no-
tices, daily, 25 cts. a line; first page readers,
50 cts. a line; Sunday, 50 cts. a line; first
page, $1 a line. Classified, daily or Sunday,
Ic. a word. Special rate for summer or winter
resort; new publications; school and college
advertising, daily or Sunday, 10 cts. a line.
PREIE PRESSE — Every evening except
Sunday; and "WEEKLY, Thursdays. German,
Republican. Established 1855. Reinecke &
Zesch, publishers. Subscription, daily, $6.50;
weekly, $2; circulation — -not given by pub-
lishers; daily, 4 to 6 pages; weekly, 4 pages;
daily, 8 columns; weekly, 9 columns; length
of columns, daily, 23% in.; weekly, 25% in.;
width, 2% in. Office, 352 Ellicott Street.
Advertising rates, 75 cts. an inch, with dis-
counts on time contracts. Reading notices,
15 cts. a line.
GAZETA BUFFALOSKA — Every "Wednes-
day. Polish. Republican. Established 1900.
"Wincenty Smolczynski and Son, publishers.
Subscription, $1; claimed average circulation
for year 1913, 6.000; 8 pages, 6 columns;
length of columns, 20 in.; width, 2% in. Of-
fice, 865 Filmore Avenue.
Advertising rates, 35 cts. an inch, with
discounts.
HACIENDA — Monthly (15th of month pre-
ceding). Spanish-Export. Established 1905.
"W. F. "Wendt Publishing Co., publishers. Sub-
scription, $3 ; detailed average circulation,
1913, Spanish edition, 23,086*; Portuguese
edition, 9,409*; 108 pages, 2 columns; length
of columns, 9 in.; width, 3% in. Cannot use
matrices. Forms close 5th. month preceding.
Office, New Sidgway Building.
Advertising rates upon application.
HORSE "WORLD — Every Tuesday. Breed-
ing and Turf. Established 1887. The Horse
"^""orld Co., (Inc.), publishers. Subscription,
$2; claimed average circiiVation for year 1913,
10,000; 20 to 24 pages, 4 columns; length of
columns, 13 in.; width, 2% in. Forms close
Monday preceding. Office, 1028 Mavine Bank
Bldg.
Advertising rates, 1 inch, one time, $2.50;
one month, $9.25; three months, $21; six
months, $36; one year, $58.
ILLUSTRATED EXPRESS — Sunday edi-
tion of Express, which see.
INFORMER — See Detroit, Mich.
NELSON CHESMAN & CO.'S RATE BOOK.
187
NEW YORK
NATIONAL MONTHLY AND LITERARY
MAGAZINE SECTION — Monthly. Literary.
Established 1909. Norman E. Mack, editor
and publisher. Subscription, $1; also
issue Literary Magazine Section, circulated
through about 40 newspapers on first Sunday
or Saturday or during fir.st week of each
month, guaranteed combined average circula-
tion for year 1914-15, 300,000; 4 columns
length of columns, 13 in.; width, 2^ in.
Forms close 6th preceding month. Can use
matrices.
Advertising rates, agate, in combination,
$1 a line.
See advertisement on page 542.
NATIONAL STOCKMAN AND FARMER
— See Pittsburg, Pa.
NEWS — Every evening except Sunday, and
SUNDAY MORNING NEWS. Republican. Es-
tablished 1873. E. H. Butler, publisher. Sub-
scription, daily, $3; Sunday, $2.50; sworn
average circulation for first four months 1914,
daily, 98,593*; Sunday, claimed, 26,000;
daily, 14 to 24 pages; Sunday, 56 to 68
pages; daily or Sunday, 8 columns; length of
columns, 211/^ in.; width, 214 in. Can use
matrices. Office, 218 Main Street.
Advertising rates, daily, 20 cts. per line;
13 insertions or 1,000 lines, 15% cts.; 26 in-
sertions or 2,000 lines, 15 cts.; 52 inser-
tions or 3,000 lines, 14% cts.; 104 inser-
tions or 5,000 lines, 14 cts. Preferred posi-
tion, 10 and 25% extra. Pure reading no-
tices, first page, $1.50 a line; society page,
75 cts.; other pages, 50 cts.; telegraphic
readers, inside pages, $1 a line. Classified,
daily or Sunday, 2 cts. per word. Small classi-
fied advertisements, displayed, 20 cts. a line.
Sunday display, 5 cts. a line. Reading notices,
25 cts. a line.
See advertisement ojn page 474.
POLAK W AMERYCE — Every evening ex-
cept Sunday. Polish. Independent. Estab-
lished 1886. Estate of Rev. John Pitass, pub-
lisher. Subscription, $3 ; claimed average
circulation for three months ending June,
1914, 4,950; 4 to 8 pages, 7 columns; length
of columns, 20% in.; width, 2% in. Office,
389 Peckham Street.
Advertising rates, 35 cts. an inch; 3 times,
80 cts.; one week, 25 cts.; one month, 20
cts.; three months, 18 cts.; six months, 17
cts.; one year, 16 cts. an inch, per time;
preferred position, 10 and 25 9o extra. Open
space, within one vear, 100 in., 30 cts. an
inch; 250 in., 25 cts.; 500 in., 23 cts.; 1,000
in., 20 cts. an inch. Classified, Ic. a word.
i Reading notices, 15 cts. a count line; tele-
graphic readers, 25 cts. a count line.
TIMES — Every evening except Sunday,
, and SUNDAY MORNING. Democratic. Es-
tablished 1877. Norman E. Mack, publisher.
Subscription, daily, $3; Sunday, $2.50;
claimed average circulation for year 1913,
daily, 62,000; Sunday, 63,000; daily, 10 to
24 pages, 8 columns; Sunday, 60 to 88 pages,
NEW YORK
7 columns; length of columns, 22 in.; width,
2% in. Can use matrices. Office, 193-195
Main Street.
Advertising rates, daily, or Sunday, 18 cts.
a line; open space within one year, 1,000
lines, 15 cts.; 2,500 lines, 11 cts.; 2,500 lines
to 5,000 lines, 9 cts.; 5,000 lines or more, 8
cts. a line. Preferred positions 10 and 25%
extra. Pure reading, 50 cts. a count line, with
discount on 50 lines and over; locals, 25 cts.
a count line, with discount on 100 lines and
over; telegraphic readers, 75 cts. a line.
Classified, Ic. a word; in caps, 2 cts. a word;
dashes or black lines, 7 cts. a line; under
special classification, 15% extra. Thursdays
and Fridays editions subject to advance of
25% over rates above quoted.
TRUTH — Every Thursday. Republican. Es-
tablished 1903. Mark H. Hubbell, editor and
publisher. Subscription, $2; claimed aver-
age circulation for year 1913, 12,500; 20
pages, 3 columns; length of columns, 10%
in.; width, 2% in. Can use matrices. Office,
459 Washington Street.
Advertising rates $1 an inch. Reading
notices, 15 cts. a line.
VOLKSFREUND — Every evening except
Sunday. German. Democratic. Established
1868. Buffalo Volksfreund Printing Co., pub-
lishers. Subscription, $6; claimed average
circulation for, 1913, 9,291; 8 pages, 7 col-
umns; length of columns, 21 in.; width, 2%
in. Office, 46-48 Broadway.
Advertising rates, agate, $1 an inch; 2
days, 85 cts.; 3 days to week, 75 cts.; 500
in. within one year, 50 cts.; 2,000 in., 40
cts.; 5,000 or more in., 25 cts. an inch. Class-
ified, Ic. a word. Reading matter, 15 cts. a
line; 1,000 lines or over, 10 cts. a line.
COOPERSTOWN — Population 2,484. On Sus-
quehanna River, Otsego Lake and 0. & O. V.
R. R. Summer resort and enjoys large
trade as distributing point for the sur-
rounding country. . Industries include pub-
lishing house; cheese and ice cream factory.
AMERICAN MOTHERHOOD — Monthly.
Parents and Home. Established 1895. The
Arthur H. Crist Co., publishers. Subscrip-
tion, $1 ; sworn average circulation for year
1913, 102.000*; 80 pages, 2 columns; length
of colmns, 8 in.; width, 2% in. Forms close
3rd and 5th of preceding month.
Advertising rates, agate, 50 cts. a line;
one page, $100; %, %, % pages, pro rata.
OTSEGO FARMER — Every Friday. Repub-
lican. Established 1886. The Arthur H.
Crist Co., publishers. Subscription, $1.50;
claimed average circulation for year 1913,
5,400; 8 pages, 8 columns; length of columns,
20 in.; width, 2% in. Can not use matrices.
Advertising rates, 80 cts. an inch, with dis-
counts for time and space.
88
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
TABLE TALK — Monthlv (25th). Culinary.
Established 1885. Arthur H. Crist Co., pub-
lishers. Subscription, $1; claimed average
circulation, for year 1913, 12,250; 64 to
80 pages, 2 columns; length of columns, 8
in.; width, 2%. in. Forms close 8th of pre-
ceding month.
Advertising rates, agate, $2.25 an inch;
full page, $36; Vs, M and V2 pages pro rata.
CORNING — Population 13,730. On Chemung
River and three railroads. An important
wholesale jobbing center in grocery and
confectionary lines. Dairy and tobacco
growing and coal mining extensively engag
ed in. Industries include glass cutting
works, foundries, railroad repair shops, and
cigar, railroad car and glass factories. Also
manufacture silk gloves, clay products and
iron bridges.
LEADER — Every evening except Sunday.
Independent Democratic. Established 1884.
E. S. Underbill, publisher. Subscription, 2
cts. a copy ; sworn average circulation for
year ending March, 1914, 8,305* net paid; 8
to 16 pages, 7 columns; length of columns,
19% in.; width, 21/8 in.
Advertising rates, 50 cts. an inch; 50 in.,
within one year, 30 cts. an inch; 100 in., 25
cts.; 200 in., 22 cts.-; 300 in., 20 cts.; 400
in., 19 cts.; 500 in., or more, 18 cts. an inch.
Composition, 5 cts. an inch, extra. Classified.
Ic. a word, first time; %c., after. Reading
notices, 10 cts. a line.
CORTLAND — Population 1 1,504. Located 36
miles from Syracuse on Del. Lac. and
West., and the Lehigh Val. Ry. systems.
Industries consist of machine shops; foun-
dries; carriage, wagon, wheel and corun-
dum works ; wire clotli, netting, nail, wall
paper, skirt, silk, auto truck, canning, milk,
flour and hardware factories. A state Nor-
mal and Training School is located liere.
STANDARD — Every evening except Sun
day. Republican. Established 1892. Court-
land Standard Printing Co., (Inc.), publish-
ers. Subscription, $5; sworn average circu-
lation for six months ending Marcli 31. 1914.
4,465* net paid; 8 to 16 pages. 7 columns;
length of columns, 20^4 in.; width, 2Vd in.
Cannot use matrices.
Advertising rates, 25 cts. an inch; 25 in.,
within one year, 22 cts.; 50 in., 20 cts.; 100
in., 18 cts.; 300 in., 16 cts.; 500 or more
in., 14 cts. an inch. Reading notices, 10 cts.
a line, with discount of 25 or 50% on 500 or
1,000 lines. Classified, Ic. per word.
DANSVILLE — Population 3,938. Two rail-
roads. In the center of an excellent stock
raising and agricultural district. Grapes
grown extensively. Has machine shops and
flour mills. Center of great nursery in-
dustries.
NORMAL INSTRUCTOR AND PRIMARY
PLANS — Monthly, except July and .Wigust.
NEW YORK
Educational. Established 1891. F. A. Owen
Publishing Co., publishers. Subscription,
$1.25; claimed average circulation for year
1913, exceeding 110,000; 72 to 80 pages, 4
columns; length of columns, 12^ in.; width,
214 in. Forms close 5th preceding month.
Advertising rates, agate, 50 cts. a line; 1
page, (684 lines), $256.50; Vz page, $145.30;
V4, page, $76.95; 4th cover page (2 colors),
$300.00.
EAST AURORA — Population 2,781. On Penn-
sylvania R. _R. In the center of fine agri-
cultural region and of which it is the dis-
tributing center. Has large creamery in-
terests and industries include planing mill
and an agricultural implement factory.
Home of the Roycrofters, who conduct a
printing plant, bookbindery, metal and
leather shop, power plant, bank and in
connection a farm.
ERA — Monthly. Literary. Established 1908.
Elbert Hubbard, publisher. Subscription, $2;
detailed average circulation; for year ending
April 1914, 52,007*; 64 pages, 2 columns,
length of columns, 10% in.; width SVs in.
Forms close 10th preceding month.
Advertising rates, magazine page (224
lines), $75; full page (7XIOV2), $100; ^i
page, pro rata; % page, $30; back cover,
$200; inside covers, $125.
PHILISTINE — Monthly. Critical. Estab-
lished 1895. Elbert Hubbard, publisher. Sub-
.scription, $1 ; claimed average circulation for
year 1913, 102,000; 32 pages, 1 column;
length of columns, SVz in.
Advertising rates, $100 a page; M and %
pages, pro rata.
ELMIRA — Population 37,176. On Chemung
River and four railroads. Industries in-
clude a branch of the Overland Automobile
Company, employing about 2,000 men; the
American Lee France Fire Engine Company,
largest manufacturing plant of fire fight-
ing apparatus in the world; the manufac-
ture of valves, motor cars, trucks and auto
supplies; farming implements, edge tools,
iron castings, cars, cabinets, milk bottles,
aluminum ware, lubricators and coaster
brakes; silk and knitting mills and steel
structural work. Also has railroad work
shops. The State Reformatory and Elmira
College for women located here. Annual
value of manufactured products, $10,500,-
000.00.
ADVERTISER — Every morning and even-
ing except Sunday. Republican. Established
1848. Elmira Advertiser Association, publish-
ers. Subscription, $3; by mail; sworn de-
tailed average circulation for six months prior
to April, 1914, 12,014* net paid; 10 to 24
pages, 7 columns; length of columns, 20 in.;
width, 2% in. Can use matrices.
Advertising rates, 25 cts. an inch; full
jtosition, 30 cts. an inch. Classified, Ic. a
NELSON CHESMAN & CO.'S RATE BOOK.
189
NEW YORK
POULTRY REVIEW — Monthly (Ist).
Poultry and Agricultural. Established 1903.
E. R. Philo, publisher. Subscription, $1 ;
circulation — not given by publisher; 64 pages,
2 columns; length of columns, 8 in.; width.
2Vi in. Can not use matrices.
Advertising rates, agate, 30 ets. a line;
1,000 lines, within one year, 25 cts. a line.
STAR-GAZETTE — Every evening except
Sunday. Established 1828. Star-Gazette Co.,
publishers. Subscription, $3 ; sworn detailed
average circulation for nine months ending
April 30. 1914. 19.281* net; 10 to 32 pages,
7 columns; length of columns, 20 in.; width,
2% in. Can use matrices.
Advertising rates, agate, 6 cts. a line; 52
times or 1,000 lines, 4 cts.; 104 times or 3,000
lines, ZV2 cts.; 156 times or 5,000 lines, 3
cts. a line. Preferred position, 25% extra.
Mail order, 3 V2 cts. a line, flat. Classified,
Ic. a word. Reading notices, 15 cts. a count
line; telegraphic readers, 50 cts. a count line.
See advertisement on page 442.
TELEGRAM — Every Sunday. Neutral. Es
tablished 1879. Harry S. Brooks, publisher.
Subscription, $1.50; claimed average circu-
lation for year 1913, 50.000; 16 to 32 pages.
7 columns; length of columns, 20 in.; width,
ZVs in. Forms close 5 days in advance. Can
use matrices.
Advertising rates, agate, 12 cts. a line, flat.
Reading notices, 20 cts. a line.
See advertisement on page 487.
FLOBIDA — Population 600. Two railroads.
Agriculture, confined very largely to onion
growing. Bank clearings for 1913, $2,500.-
000.00. Annual value of manufactured and
agricultural products, $3,000,000.00.
STAMP JOURNAL — Monthly. Philatelic.
Established 1908. Clarence P. DeKay, pub
lisher. Subscription, 50 cts.; claimed aver-
age circulation for year 1913, 9,700 net; 60
pages, 2 columns; length of columns, 7 in.;
width, 2% in.
Advertising rates, $1 an inch.
COUNTRY LIFE IN AMERICA — Monthly.
Outdoor Work and Pleasure. Agricultural.
word, first insertion; %c. a word subsequent
consecutive insertions. Reading notices, 10 1
cts. a count line; telegraphic readers, 25 cts.
a line.
PENDIATRICS — See, New York City.
GARDEN CITY — Population 750. In the cen-
ter of an agricultural district, 20 miles dis-
tant from Brooklyn. Its industries are
confined exclusively to publishing interests.
NEW YORK
Literary. Established 1901. Doubleday, Page
& Co., publishers. Subscription, $4; claimed
average circulation for year 1913, 37,000; 3
columns to page; length of columns, 12 in.;
width, 2% in.
Advertising rates, agate, 75 cts. a line; full
page (504 lines), $300; Vz or >4 page, pro
rata. Special rate for cover pages. Discount,
5 or 10% on 6 or 12 consecutive insertions.
Classified, $7 an inch.
GARDEN MAGAZINE AND FARMING—
Monthly. Horticultural. Established 1905.
Doubleday, Page & Co., publishers. Subscrip-
tion, $1.50; claimed average circulation for
year 1913, 31.449; 64 pages. 3 columns;
length of columns, 10 in.; width, 2% 'n.
Forms close 12th of preceding month.
Advertising rates, agate, 43 cts. a line; one
page, $170; % and V2 pages, pro rata.
MOTOR LIFE — Monthly (22nd preceding
month). Automobile and Good Roads. Es-
tablished 1907. Motor Life Publishing Co.,
publishers. Subscription, $1.50; sworn de-
tailed average circulation statement for 1913,
50,000*; 60 pages, 4 columns: length of
columns, 12 1^, in.; width, 2Vi in. Can use
matrices. Forms close 10th of preceding
month.
Advertising rates, agate, 75 cts. a line, flat;
full page (688 lines), $275.20; ^A, Vi or Vs
page, pro rata. Cover pages in colors upon
application. Classified, 7 cts. per word.
SHORT STORIES — Monthly. Fiction. Es-
tablished 1890. Doubleday, Page & Co., pub-
lishers. Subscription, $1.50; claimed aver-
age circulation for year 1913. 100.000: 144
pages; length of columns, 8 in.; width, 2%
in. Forms close 25th of second preceding
month. Office, 11 W. 32 St., New York City.
Advertising rates, agate, 50 cts. a line;
$6.50 an inch; Vs page, $12.50; M, V2 and 1
page, pro rata. 5 and 10% discount on six
and twelve month contracts.
WORLD'S WORK — Monthly (29th). So-
cial and Economic Review. Established 1900.
Doubleday, Page & Co., publishers. Subscrip-
tion, $3; claimed average circulation for year
1913, 117,700*; 120 pages, 2 columns;
length of columns, 8 in.; width, 2% in. Forms
close 5th of preceding month.
Advertising rates, agate, $1 a line; one
page, $200; Vs, Vi and % pages, pro rata.
Discounts 3 months, 5%; 6 months, 10%;
one year, 20%. Three pages or more, used
within one year, at yearly rate.
GENEVA — - Population 12,446. On Seneca
Lake, New York Central and Lehigh Valley
railroads. Excellent farming country; ex-
tensively devoted to fruit raising and fruit
tree nurseries. Industries include brewery ;
Do you know into just what niche of your business the Advertising Agency
fits? If not, it will be profitable for you to ask us — and a pleasure for us to tell
you.
190
NELSON CHESMAN & CO.'S RATE BOOK.
■I
NEW YORK
malt houses; preserving, glass bottle, iron
tank and wagon works, boat-building yards ;
stove foundries; cereal products, razor
strap and scyth factories; engine, boiler,
razor, optical, motor boat and marine engine
works. Hobart College, for men; William
Smith College, for women and State Agricul-
tural Experiment Station located here.
TIMES — Every evening except Sunday. Re-
publican. Established 1895. Geneva Printing
Co., publishers. Subscription, $5; sworn de-
tailed average circulation for 1913, 5,180*;
8 to 16 pages, 7 columns; length of columns,
20 in.; width, 2V8 in. Can use matrices.
Advertising rates, 40 cts. an inch; 100 in.,
within one year, 25 cts.; 500 in., 20 cts.;
hotels, 40 cts. an inch, flat. Composition, 5
cts. an inch extra. Position, 10 and 25%
extra. Reading notices, 10 cts. a line. Class-
ified, Ic. a word.
GLENS FALLS — Population 15,243. On
Hudson River and D. & H. R. R. In
dustries include paper, pulp and grist mills
paper mill machinery, match, lantern, car
riage and cigar factories, shirt, shirtwaist
collar and cuff factories, lime quarries
brick and Portland cement works.
POST-STAR — Every morning except Sun-
day. Independent Democratic. Established
1904. Glens Falls Post Co. (Inc.), pub-
lishers. Subscription, $5; sworn average cir-
culation for year ending June 1914, 5,605*
net; 8 to 16 pages, 7 columns; length of col-
umns, 20 in.: width, 2Vs in.
Advertising rates, 17 cts. an inch, flat;
special position charges 12 ^4 and 25% extra.
Reading notices, 10 cts. a count line; tele-
graphic, 15 cts. a count line. Classified, Ic.
per word.
TIMES — Every evening except Sunday.
Republican. Established 1878. Glens Falls
Publishing Co., publishers. Subscription. $5;
claimed average circulation for 1913, 5,050;
8 to 16 pages, 7 columns; length of columns,
21 in.; width, 2% in. Can use matrices.
Advertising >ates, 50 cts. an inch; 100 in.,
25 cts.; 500 in., 17 cts.; 1,000 in., 13 cts. an
inch. Composition, 5 cts. per inch additional.
Preferred position, 10 and 25% extra.
GLOVERSVILLE — Population 20,642. On F.
J. & G. R. R. Extensively engaged in the
manufacture of gloves and mittens, being
the largest center of the country in such
industry. Annual value of manufactured
products, $12,000,000.00.
HERALD — Every morning except Sunday.
Independent. Established 1897. Morning
Herald Co., publishers. Subscription, $4;
sworn average circulation for six months end-
ing March 31, 1914, 7,094* net paid;
8 to 10 pages, 8 columns; length of columns,
22 in.; width, 2% in. Can use matrices.
NEW YORK
Advertising rates, 35 cts. an inch; 100
in., 28 cts.; 300 in., 21 cts. Classified, Ic.
a word. Reading notices, 10 cts. a line; tele-
graphic readers, 30 cts. a line.
See advertisement on page 442.
LEADER-REPUBLICAN — Every evening
except Sunday. Republican. Established
1887. Wm. B. Collins Co., publishers. Sub-
scription, $4; sworn average circulation for
year ending April 1914, 5,964*; 10 to 16
pages, 7 columns; length of columns, 20 in.;
width, 2% in
Advertising rates, 30 cts. an inch, ranging
down to 15 cts. an inch on space con-
tracts for 25 to 500 in. Composition, 5 cts.
an inch additional. Special positions, 10 and
25% extra. Reading notices, 10 cts. a line.
Classified, 5 cts. a line.
HORNELL — Population 13,617. Two rail-
roads. Distributing center for an excel-
lent agricultural section. Industries in-
clude manufacture of silk cloth, and gloves.
Also iron foundry and railroad repair shops.
Annual value of manufactured products $3,-
800,000.00. Bank clearings during 1913,
$7,500,000.00
TRIBUNE-TIMES — Every evening except
Sunday. Democratic. Established 1873. W.
H. Greenhow Co., publishers. Subscription,
$3; sworn average circulation lor six months
prior to April 1914, 6,011* net paid; 8 to 16
pages, 7 columns; length of columns, 21 in.;
width, 2% in.
Advertising rates, 35 cts. an inch; 25 in.,
30 cts.; 50 in., 25 cts.; 100 in., 20 cts.; 200
in., 18 cts.; 300 in., 17 cts.; 400 in., 16 cts.;
500 or more in., 1.5 cts. an inch. Preferred
position, 10 and 25% extra. Classified, Ic.
a word. Reading notices, 10 cts. a count line;
telegraphic readers, 25 cts. a count line.
ITHACA — Population 14,802. Located at the
southern end of Lake Cayuga, on three rail-
way systems. The surrounding farming
community is the richest in the state, its
fruit being known far and wide. Center of
coal distribution from the Pennsylvania
mines. Other industries include manufacture
of clocks, guns, wall paper, chain belting,
salt, incubators, gas engines and mufflers,
cement, glass, barrels, coal bags, auto
phones, cigars, novelty signs, agricultural
implements, steam traction engines, paper
and flour. Cornell University and New York
State College of Agriculture are located
here.
JOURNAL — Every evening except Sunday.
Republican. Established 1815. Frank E.
Gannett, publisher. Subscription, daily, $6;
sworn detailed average circulation for six
months ending May 1914, 5,341* net; 10 to
12 pages, 7 columns; length of columns, 21
in.; width, 2% in. Can use matrices.
Advertising rates, daily, 100 in., 50 cts.;
300 in., 35 cts.; 500 in., 21 cts. an inch.
NELSON CHESMAN & CO.'S RATE BOOK.
191
NEW YORK
Full position, 25% extra. Reading notices,
10 cts. a count line. Classified, Ic. per word.
See advertisement on page 442.
NEWS — Every evening except Sunday.
Democratic. Established 1895. Forest City
Printing Co., publishers. Subscription, $5;
claimed average circulation for six months
endng Dec, 1913, 4,193; 10 to 16 pages, 7
columns, length of columns, 21 in.; width, 2%
in. Can use matrices.
Advertising rates, 40 cts. an inch; on yearly
contract, 50 in., 30 cts.; 100 in., 20 cts.; 250
in., 15 cts.; 500 or more in.; 12 cts. an inch.
Composition, 5 cts. an inch additional. Special
position, 25% extra. Reading notices, 10 cts.
a line; on yearly contract, 500 or more lines,
5 cts. a line. Classified, Ic. per word.
JAMESTOWN — Population 31,297. On Chau-
tauqua Lake and two railroads. Distribut-
ing center for fine agricultural region. Has
excellent water power and industries in-
clude worsted and woolen mills, yarn fac-
tories, piano factory, metal vault and bank
furniture plant, furniture and chair fac-
tories, cotton and towel mills and photo-
graphic paper plant, also lumber and flour
mills. Annual value of manufactured prod-
ucts, $15,000,000.00,
JOURNAL — Every evening except Sunday,
and TRI-WEEKLY, Tuesdays, Thursdays and
Saturdays. Republican. Established 1826.
Journal Printing Co., publishers. Subscrip-
tion, daily, $5; tri-weekly, $1.50; sworn aver-
age circulation for six months prior to April
1914, daily, 5,448* net paid: triweekly,
5,971* net paid; 8 to 16 pages, 7 columns;
length of columns, 20 in.; width, 2^^ in. Can
use matrices.
Advertising rates, daily, 30 cts. an inch;
25 in., 25 cts.; 50 in., 22 cts.; 100 in., on
yearly contract, 20 cts.; 200 in., 18 cts.; 300
in., 17 cts.; 400 in., 16 cts.; 500 in., 15 cts.
an inch. Comjiosition, 5 cts. an inch extra.
Special positions, 10 or 25% extra. Classi-
fied, Ic. a word. Reading notices, 10 cts. a
line. TRI-WEEKLY, 40 cts.; 100 in., on
yearly contract, 30 cts.; 200 in., 25 cts.;' 300
in., 23 cts.; 400 in., 21 cts.; 500 in. or more,
20 cts. an inch.
NURSE — Monthly (1st). Nursing and
Medical. Established 1914. The Nurse Pub-
lishing Co., publishers. Subscription $2 ;
guaranteed average circulation for year 1914-
15, 10,000* ; 00 pages, 2 columns, length of
columns, 8 in.; width, 2Vz in. Cannot use
matrices. Forms close 10th of month preced-
ing.
Advertising rates, full page, $50; 6 times,
$46.00; 12 times $43; Vz page, $28; $26 or
$24.50; Vi page, $15, $14, or $13 each inser-
tion.
POST — Every morning except Sunday. Re-
publican. Established 1901. Post Publish-
NEW YORK
ing Co., publishers. Subscription, $5; sworn
detailed average circulation for year ending
June 1914, 7,605* net paid; 10 to 20 pages, 7
columns; length of columns, 21i/4 in.; width,
2% in. Can use matrices.
Advertising rates, 35 cts. an inch; 100 in.
on yearly contract, 28 cts. an inch; 250 in.,
24 cts.; 500 in., 22 cts.; 1,000 in. or more,
21 cts. an inch. Preferred positions, 10 or
25% extra. Mail order copy, 22 cts. an inch.
Classified, Ic. a word. Reading notices, 10
cts. a line; telegraphic readers, 20 cts. a line.
SKANDIA — Every Thursday. Swedish.
Progressive-Republican. Established 1901.
Liberty Printing Co. (Inc.), publishers. Sub-
scription, $1; claimed average circulation for
year 1913, 5,750; 12 to 16 pages, 7 columns;
length of columns, 21 in.; width, 2 V^ in. Can
use matrices.
Advertising rates, 30 cts. an inch. Read-
ing notices, 5 cts. a line. Special position,
25% extra. Discount of 20% display or
readers on contracts of 3 months or more.
KINGSTON — Population 25,908. On Hudson
River; Albany & West Shore; Ulster &
Del.; and New York, Ontario & Western
Railway Systems. The principal industries
are: Blue stone quarries; iron and bronze
casting foundries; cigar, shirt, soap and
candle factories; brick, cement, gun
powder and boat building works.
FREEMAN — Every evening except Sun-
day. Republican. Established 1871. Free-
man Publishing Co. (Inc.), publishers. Sub-
scription, $5 ; sworn average circulation for
first months prior to April, 1914, 5,450*
net paid; 8 to 16 pages, 7 columns; length
of columns, 21 in.; width, 2% in. Can use
matrices.
Advertising rates upon application.
LISLE — Population 329. D., L. & W. R. R.
Dairying is the principal industry, ship-
ments of butter being made extensively.
Also has furniture and lumber manufac-
tures.
FEATHERED WARRIOR — Monthly (1st).
Poultry and Game Fowl. Established 1904.
W. M. Storrs, publisher. Subscription, 50
cts.; circulation — not given by publisher;
72 pages, 2 columns; length of columns, 7Vi
in.; width, 2% in. Forms close 15th of pre-
ceding month.
Advertising rates, $1 an inch, flat.
LOCKPORT — Population 17,970. On Erie
Canal and two railroads. In the center of
a farming country, largely devoted to fruit
and grain growing. Has abundant water
power. Industries include steel factory,
smelting works, iron foundry, rolling mills,
machine shops, automobiles, pumping and
brass bedstead works, flour mills, broom
factories, fibre works, paper and pulp
mills. Annual value of manufactured pro-
192
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
ducts, $10,000,000.00. Combined bank re-
sources for 1913, $9,000,000.00.
UNION SUN — Every evening except Sun-
day. Democratic. Established 1821. Cor-
son Mfg. Co., publishers. Subscription, $3;
Bworn average circulation for six months
prior to April, 1914, 5,234* net paid; 8
pages, 7 or 8 columns; length of columns, 20
in.; width, 2% in. Can use matrices.
Advertising rates, 35 cts. an inch; 25 in.,
27 cts.; 50 in., 24 cts.; 100 in., within one
year, 24 cts.; 200 in., 20 cts.; 300 in., 19
cts.; 400 in., 19 cts.; 500 in. or more, 17 cts.
an inch. Composition, 5 cts. an inch extra.
Preferred position, 10 and 25% extra. Read-
ing notices, 10 cts. a count line; on 500 line
contract, 5 cts. a line; telegraphic, 25 cts. a
count line. Classified, V^c. per word.
LONG ISLAND CITY — Located on East
River, and a part of New York City (Bor-
ough of Queens).
STAR — Every evening except Sunday,
WEEKLY STAR, Friday, and GREENPOINT
WEEKLY STAR, Saturday. Independent
Democratic. Established 1865. Long Island
Star Publishing Co., publishers. Subscrip
tion, daily, $3; weekly, $2; Greenpoint
Weekly, $2; claimed circulation for year 1913,
daily, 12,500; weekly, 6,200; Greenpoint
Weekly Star, 8,600; daily, 8 pages; weeklies,
10 pages, 7 columns; length of columns, 20
in.; width, 2^4 in. Can use matrices.
Advertising rates, daily, agate, 8 cts. a
line; Weekly Star, 8 cts.; Greenpoint Week
ly, 8 cts.; daily and either weekly, one week.
26 cts. a line; daily and both weeklies, ono
week, 32 cts.; the two weeklies, combined.
15 cts. a line. Discount for time. Preferred
position, 25% extra. Classified, 25 words, 3
times, 25 cts. Reading notices, 50 cts. a line.
MALONE — Population 6,467. Located on the
N. Y. Cent. & Hudson River Railway, in
the center of a thriving agricultural dis
trict and is the trade center for forty miles
in either direction. Principal industries
are iron foundry, machine shops, pants and
broom factories, woolen, paper, pulp and
flour mills.
FARMER — Every Wednesday. Republican.
Established 1881. Stevens and Turner Co.,
publishers. Subscription, $1 ; claimed aver-
age circulation for year 1913, 5,600; 8 pages,
7 columns; length of columns, 22 in.; width,
21,^1 in. Can not use matrices.
Advertising rates, 17i^ cts. an inch. Com-
position, 5 cts. an inch additional. Special
position, 10% extra.
TELEGRAM — Every evening except Sun-
day. Republican. Established 1905. Charles
M. Redfield, editor and publisher. Subscrip-
tion, $5; sworn — detailed average circulation
for year 1913, 4,538* net; 8 to 10 pages, 7
columns, length of cohimns, 21 in,; width,
2 1/5 in. Can not use matrices.
NEW YORK
Advertising rates, 20 cts, an in, ; first in-
sertion, and 15 cts, an inch, thereafter; 1,000
in., or more on contract, 10 cts. an inch.
Special position or composition, 5 cts. an
inch extra. Readers foot of reading column,
Ic per word; amongst locals, 5c, per word.
Classified, Ic. per word.
MIDDLETOWN — Population 15,313. Locat-
ed in the center of famous Orange County,
on four railway systems. Distributing cen-
ter for fanning section. Industries in-
clude immense car shops, one of the larg-
est tanneries in the world, condensed milk
works, farming implement, carpet bag,
piano, straw hat, wool hat, blanket, shirt,
cut glass, saw and file factories and iron
works. New York State Homeopathic Hos-
pital for the Insane and Thrall Hospital
are located here.
ARGUS — Every evening except Sunday.
Independent Democratic. Established 1876.
Argus & Mercury Publishing Co. (Inc.), pub-
lishers. Subscription, $3.50; sworn detailed
average circulation for year 1913, 5,277* net
paid; 8 pages, 7 columns; length of col-
umns, 20% in.; width, 2*4 in. Can use
matrices.
Advertising rates, 35 cts. an inch; 25 in.,
25 cts.; 50 in., 20 cts.; 100 in., 15 cts.;
200 in., 13 cts."; 300 in., 12 cts.; 400_ in.,
11 cts.: 500 in. or more, 10 cts. an inch.
Composition, 5 cts. an inch additional. Read-
ing notices, 10 cts. a line. Classified, Ic. per
word.
TIMES-PRESS — Every evening except
Sunday. Republican. Established 1851.
Stivers Printing Co., publishers. Subscrip-
tion, $3.50; sworn average circulation for
year ending March 31, 1914, 5,365* net paid;
8 to 12 pages, 7 columns; length of columns,
21 in. ; width, 2 Vg in. Can use matrices, but
charge 2 cts. an inch extra.
Advertising rates, 75 cts. an inch; 50 in.,
on yearly contract, 50 cts.; 100 in., 25 cts.;
200 in., 20 cts.; 300 in., 18 cts.; 400 in..
16 cts.; 500 in., 15 cts.; 1,000 in. or more,
12 cts. an inch. Composition, 5 cts. an inch
additional. Preferred position, 10, 25, 50 or
75% extra. Composition, 5 cts. an inch ex-
tra. Reading notices, 15 cts. a count
line, with discount on 500 lines and over;
first page, or telegraphic readers, 50 cts. a
line. Classified, Ic. per word.
MILFORD — Population 511. On Susque-
hanna River and C. & C. V. R. R. Center
of farming district, devoted largely to hop
growing.
TE.-VCHERS' GAZETTE — Monthly, except
•July and August, Educational, Established
1897, .John Wilcox, publisher. Subscrip-
tion, 25 cts,; claimed average circulation for
year 1913, 10,000; 20 pages, 3 columns;
length of columns, 9% in,; width, 2% in.
Forms close 10th preceding month.
NELSON CHESMAN & CO.'S RATE BOOK.
193
NEW YORK
NEW YORK
Advertising rates, $1 an inch; one col-
umn, $7.50; 1/2 page, $10; one page, $15.
MT. VEENON — Population 30,919. Three
railroads. Adjoining New York City, four-
teen miles distant from Grand Central De-
pot, and a suburb thereof, being largely a
residential town.
ARGUS — Every evening except Sunday.
Independent. Established 1892. Stiles &
Merriam (Inc.), publishers. Subscription,
$3.60; sworn average circulation for six
months prior to April, 1914, 5,444* net
paid; 10 to 16 pages, 7 columns; length of
columns, 21 in.; width; 2V» in. Can use
matrices.
Advertising rates, 50 cts. an inch.; 50 in.,
on yearly contract, 40 cts.; 100 in., 30 cts.;
200 in., "25 cts.; 300 in., 23 cts.; 500 in.,
22 cts.; 750 in., 21 cts.; 1,000 in., 19 cts.
an inch. Allowance of 5 cts. an inch on
electrotyped or matrice matter. Position,
10 or 25% extra. Reading notices, 5 cts. a
count line; first page, 10 cts.; telegraphic
readers, 20 cts. a line. Classified, 50 words,
25 cts.
NEWBURGH — Population 27,805. On Hud-
son River and three railroads. Has exten-
sive trade in dairy products, flour, grain
and coal. Industries include ship yards,
flour, felt, woolen, cotton, machinery works,
shirt and overall factories, plaster mills
and foundries.
NEWS — Every evening except Sunday.
Republican. Established 1885. The New-
burgh News Printing & Pub. Co. (Inc.), pub-
lishers. Subscription, $6; sworn average
circulation for first six months 1914, 8,678*;
16 to 32 pages, 7 columns; length of columns,
22 in.; width, 2% in. Can use matrices.
Advertising rates, $1 an inch ; second in-
sertion, 80 cts.; 100 in., on yearly contract,
50 cts.; 200 in., 45 cts.; 300 in., 40 cts.;
400 in., 35 cts.; 500 in., 30 cts. an inch.
Composition, 5 cts. an inch additional. Speci-
fied position, 25, 50, 75 or 100% additional.
Reading notices, 20 cts. a line; subsequent in-
sertions, 15 cts.; 500 lines, on contract, 12
cts.; 1,000 lines, 10 cts. a line; first page,
30, 23, 18 or 15 cts. a line, respectively.
Classified, Ic. per word.
NEW YORK — Population July 1, 1914, esti-
mated by Federal Census Bureau — Man-
hattan Borpugh, 2,536,716; Brooklyn
Borough, 1,833,696; Bronx Borough, 529,-
198; Queens Borough, 339,886; Richmond
Borough, 94,043 ; total for New York City,
5,333,539. On Hudson River, East River
and New York Bay. Terminus of 14 of the
largest railroads radiating to all parts of
the country ; has one of the finest harbors
in the world and is the commercial metrop-
olis of the U. S. Foreign commerce com-
prises more than half the entire import
and export trade of the nation and ex-
ceeds business done by any other port
in the world; its domestic commerce is
still greater. There are over 30,000 manu-
facturing establishments located here,
some of the larger of which include fur-
niture, sugar refining, tobacco and cigars,
machinery, clothing, printing, publishing,
musical instruments, malt liquors and lard
refining. Seat of Columbia University,
University of the City of New York, Cooper
Institute, the great new Public Library,
Museum of Natural History, Metropolitan
Museum of Art and a number of other
similar institutions. Bank clearings dur-
ing year ending September 30, 1913, $98,-
121,520,297; average daily transactions.
$323,833,400.
ADVENTURE — Monthly. Literary. Es-
tablished 1910. Ridgway Co., publishers.
Subscription, $1.50; circulation — not given
by publisher; 224 pages, 2 columns; length
of columns, 8^4 in.; width, 2 V^ in. Forms
close 15th of second preceding month. Office,
Spring and MacDougal Streets.
Advertising rates, tliird or second covers,
$150; back cover (3 colors), $300.
ADVERTISING & SELLIN(3 — Monthly
(10th). Distribution. Established 1891.
Advertising & Selling Co., publishers. Sub-
scription, $2 ; circulation — not given by pub-
lisher; 90 pages, 3 columns; length of col-
umns, 10 in.; width, 2% in. Forms close Ist
of month. Office, 95 Madison Ave.
Advertising rates, $125 per page; 2 col-
umns, $87.50; one column, $50. Discount on
time orders.
AERONAUTICS — Semi-Monthly (1st and
15th). Aeronautic. Established 1907. Aero-
nautic Press, publishers. Subscription, $3 ;
circulation — not given by publisher; 64
pages and cover, 2 columns; length of col-
umns, 8 in.; width, 2% in. Can use matrices.
Office, 250 W. 54th Street.
Advertising rates, full page, one time, $40;
14 and V2 pages, pro rata.
AINSLBE'S MAGAZINE — Monthly. Lit-
erary. Established 1898. The Ainslee Maga-
zine Co., publishers. Subscription, $1.50;
sworn detailed average circulation for year
1913, 228,366* net; 160 pages, 2 columns;
length of columns, 8 in.; width, 2% in.
Forms close 26th of second month preceding.
Office, Seventh Avenue and Fifteenth Street.
Advertising rates, agate, $1.25 a line. Full
page, $250; Vg, % and V2 pages, pro rata.
Classified, $1 a line. Combination display
rate with Smiths' Magazine and Popular
Magazine, $3.18 14 a line; full page, $641.25;
Vs, V4 and % pages, pro rata. Classified in
combined list, $2.61 ^^ a line; with Top
Notch, Peoples and New Story added, $6 a
line, including both issues of Popular and
Top Notch.
See advertisement on page 471.
AIRCRAFT — Monthly. Aeronautical. Es-
tablished 1910. The Lawson Publishing Co.,
publishers. Subscription, $2; claimed aver-
194
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
age circulation for year 1913, 10,500; 44 to
52 pages, 3 columns; length of columns, 10
in.; width, 2% in. Office, 37 East 28th St.
Advertising rates, 25 cts. a line; $3 an
inch ; six insertions, $2 an inch ; full page,
$80; three months, $75; six months, $70;
12 months, $60; i^^, % or % pages, pro rata.
ALL OUT DOORS — Monthly (1st). Sport-
ing. Established 1913. All Outdoors (Inc.),
publishers. Subscription, $1; claimed aver-
age circulation for six months ending August,
1914, 25,000; 00 pages, 3 columns; length
of columns, 10 in.; vridth, 2 % in. Cannot
use matrices. Forms close 5th of month pre-
ceding. Office, 145 West 36th Street.
Advertising rates, 20 cts. a line, with dis-
count of 10% on 48 inclies or more, or 12
consecutive insertions; 5% on six consecutive
insertions.
ALL STORY — CAVALIER. Every Satur-
day. All Fiction. Established 1914. Frank
A. Munsey Co., publishers. Subscription, $4;
circulation— not given by publisher; 2 col-
umns to page; length of columns, 8 in.;
width, 2% in. Forms close Thursday, three
weeks in advance. Office, 175 Fifth Avenue.
Advertising rates, 50 cts. a line; $100 a
page; Vi and 'V2 pages, pro rata. Classified,
60 cts. a line; 10% discount on 6 consecutive
insertions, classified only.
AMERICA & INDUSTRIAS AMERICANAS
— See Export American Industries.
AMERICA — Sunday edition. Bollettino.
Delia Sera, which see.
AMERICA — Every Saturday. Catholic.
Religious Review. Established 1909. _ The
American Press, publishers. Subscription,
U. S., $3; Canada, $3.50; foreign, $4;
circulation — not given by publisher; 3 col-
umns; length of columns, 10 in.; width, 2-[\
in. Office, 55-57-59 East 83rd Street.
Advertising rates, agate, 25 cts. a line.
Discount, 5, 10 and 20% on 3, 6 and 12
months, respectively.
AMERICAN — Every morning including
SUNDAY. Independent. Star Co.. publish-
ers. Subscription, including daily, $6 ; Sun-
day $2.50; circulation for six months prior
to April, 1914, daily, 282,520* net paid; Sun-
day, 770,027* net paid; daily, 16 to 24 pages;
Sunday, 66 to 110 pages; 8 columns; length
of columns, 20 in. ; width, 2^^ in. Can use
matrices. Office, Park Row and Broadway.
Advertising rates, agate, daily, pages 2,
3, 4 and 5, 45 cts. a line; next reading, 50
cts.; full position, 55 cts.; regular pages, 40
cts. a line; next reading, 45 cts.; full posi-
tion, 50 cts. Classified, automobiles, 35 cts.
a line; financial, 40 cts.; publications, 25 cts.;
Sunday and Wednesday (same copy), 50 cts.
a line. Summer or winter resorts or country
board, daily, 25 cts.; Sunday, 30 cts. a line;
three times a week, 75 cts. ; seven times in
NEW YORK
two weeks, $1.50. Help wanted, agate lower
case, 3 cts. per word; three times, 7 cts.;
seven times, 15 cts. per word; caps, 5 cts. per
word; three times, 12 cts.; seven times, 25
cts. per word; broken lines and white space
in ads, 20 cts. a line; three times, 50 cts.;
seven times, 80 cts. per word. Educational
under help wanted classifications, 40 cts. a
line. Agents, canvassers and solicitors, daily,
4 cts. a word; Sunday, 6 cts. a word; four
consecutive Sundays, 20 cts. a word; seven
consecutive times or e. o. d., 20 cts. a word.
In display type, only two line letter is al-
lowed, 27 letters lower case, 19 letters caps
to a line; daily, 50 cts. a display line (2
agate lines) ; Sunday, 75 cts. Special notices,
daily, 60 cts. a line. SUNDAY, first news
section, display, 70 cts. a line; next reading,
75 cts.; full position, 80 cts. a line; news
sections, 65 cts. a line; next reading, 70 cts.;
full position, 75 cts. a line. Financial, 60 cts.;
publications, 50 cts. a line. Special notices,
first page, 75 cts. a line. Time and space dis-
counts ranging from 2%% on 52 insertions,
or 5,000 lines within one year, to 10% on 156
insertions, or 20,000 lines. Double column ad-
vertisements must be at least 42 lines deep;
triple column, 75 lines deep.
AMERICAN AGRICULTURIST--E very
Saturday. Agricultural. Established 1842.
Orange Judd Co., publishers. Subscription,
$1 ; sworn detailed average circulation for
year 1913, 128,936*; 16 to 40 pages, 4 col-
umns; length of columns, 13 11/14 in. (193
lines) ; width, 2% in. Forms close Thurs-
day preceding week. Office, 315 Fourth
Avenue.
Advertising rates, agate, 50 cts. a line.
Preferred position, 15 and 25% extra. Rend-
ing notices, $1 a line. Publishes the Middle
States edition at New York (AMERICAN
AGRICULTURIST), Western edition at Chi-
cago (known as the ORANGE JUDD FARM-
ER), the New England States edition at
Springfield (known as NEW ENGLAND
HOMESTEAD), the Southern edition (known
as SOUTHERN FARMING) and Northwest
edition at Minneapolis, Minn, (known as
NORTHWEST FARMSTEAD). Combined,
sworn detailed average circulation for year
1913, 495,513*. Combined advertising rates
for the five papers, $2 a line. Reading notices
in combined list, $4 a line. Classified, rates
on application. Also the National Farm
Power combination, comprising the five
ORANGE .JUDD WEEKLIES, Springfield
(Mass.), FARM AND HOME and ABER-
DEEN (S. D.) DAKOTA FARMER, with an
average combined circulation of 1,140,000*
Advertising rate, agate, display, $4.85 a line,
flat.
AMERICAN BANKER — Every Saturday.
Financial. Established 1836. Steurer Pub-
lishing Co., publishers. Subscription, $5;
claimed circulation for year 1913, 14,000; 80
to 96 pages, 3 columns; length of columns,
10 in.; width, 2 'A in. Can use matrices.
Office, 5 Beekman Street.
Advertising rates, 25 cts. a line; one month,
20 cts.; three months, 18 cts.; six months,
NELSON CHESMAN & CO.'S RATE BOOK.
195
NEW YORK
17 cts.; one year, 15 cts. a line, per time;
one inch, 3 months, $30; 6 months, $55;
one year, $100.
AMERICAN CITY — Monthly. Established
1909. The Civic Press, publishers. Sworn
average circulation for five months ending
May, 1914, 10,400; 180 pages, 2 columns;
length of columns, 8 in.; width, 2% in.
Forms close 20th preceding month. Office,
87 Nassau Street.
Advertising rates, page, $80; Vz page, $44;
14 page, $24; Vg page, $13; three months,
$72, $40, $22, or $12; six months, $64. $36,
$20 or $11 ; one year, $56. $32, $18 or $10 an
insertion respectively. Preferred positions,
colored inserts or classified, upon application.
AMERICAN CLUB WOMAN— Monthly
(1st). Woman's interests. Established
1909. American Club Woman Pub. Co., pub-
lishers. Subscription, $1.50; detailed aver-
age circulation February 1st, 1914, 100,000*;
24 to 36 pages, 3 columns; length of columns,
9% in.; width, 3 in. Can use matrices.
Forms close 10th of preceding month. Office,
35-37 West 39th Street.
Advertising rates, 25 cts. a line, flat; full
page (400 lines), $100; V&, or V4, pages, pro
rata; Vs page, $20; back cover, $150; second
or third cover, $125; two colors, $25 addi-
tional.
AMERICAN ECONOMIST — Every Friday.
Economic. Established 1888. American Pro-
tective Tariff League, publishers. Subscrip-
tion, $2; claimed circulation for year 1913,
8,730; 16 pages, 3 columns; length of col-
umns, 10 in.; width, 2^4 in. Office, 339
Broadway.
Advertising rates, $2 an inch ; one month,
$8; three months, $21; six months, $35; one
year, $60.
NEW YORK
AMERICAN EDUCATIONAL REVIEW.
See Chicago, 111.
AMERICAN EXPORTER — Monthly. Export
trade. English (14th) and Spanish C28th)
editions each and Portugual (21st) and
French (21st) alternate months. Established
1837. .Johnston Export Publishing Co., pub-
Ishers. Subscription, $3 ; sworn detailed
average circulation for year 1913, 20,250*;
200 pages, 2 columns: length of columns, 10
in.; width, 3% in. Can use matrices. Forms
close 1st of month. Office, 17 Battery Pla'ce.
Advertising rates upon application.
AMERICAN FIELD. See Chicago, 111.
AMERICAN FURRIER — Monthly, except
December and January. English, German and
French. Fashions. Established 1907. The
Jno. J. Mitchell Co., publishers. Subscrip-
tion, $20 ; circulation — not given by publish-
er; 16 pages, 4 columns; length of columns,
12% in.; width, 2% in. Forms close 4th
preceding month. OfSce, 41-43 West 25th
Street.
Advertising rates, l^ page, $10; V^ page,
$15; V2 page, $25; one page, $40. Discount
on yearly contracts.
AMERICAN GENTLEMAN — M o n t h 1 y
(20th of preceding month) except January
and July. Tailoring Fashions. Established
1901. American Fashion Co., publishers.
Subscription, $10 ; circulation — not given by
publisher; 60 to 80 pages, 2 columns; length
of columns, 13% in.; width, 3% in. Can use
matrices. Forms close 1st of preceding month.
Office, 71 West 23rd Street.
Advertising rates, full page, $35 ; % page,
$20; Vi page, $12.
AMERICAN GOLFER — Monthly. Golf.
Established 1908. The American Golfer
(Inc.), publishers. Subscription, $3; cir-
culation— not given by publisher; 64 to 96
pages, 2 columns; length of columns, 8 in.;
width, 2-1% in. Office, 49 Liberty Street.
Advertising rates, $5 an inch; $75 per
page; Vs, % and % pages, pro rata. Dis-
count, 5 and 10% on 6 and 12 months, re-
spectively.
AMERICAN HATTER — Monthly (27th).
Trade. Established 1872. The Hat Trade
Publishing Co., publishers. Subscription, $4;
claimed average circulation for year 1913,
5,000; 135 pages, 2 columns; length of col-
umns, 10 in.; width, 3% in. Forms close
15th of current month. Office, 1182 Broad-
way.
Advertising rates, % page, $20; % page,
$35; one page, $60. Discount on 4, 8 or 12
insertions.
AMERICAN HEBREW AND JEWISH
MESSENGER— Every Friday. Religious and
Literary. Established 1879. The American
Hebrew Publishing Co., publishers. Sub-
scription, $3. Circulation — not given by pub-
lisher; 3 columns to page; length of columns,
11% in.; width, 14 ems. Can use matrices.
Forms close Thursday preceding. Office, 44
East 23rd Street.
Advertising rates, agate, 25 cts. a line;
educational and summer resorts, 10 cts. a
line; publishers, 15 cts.; financial and insur-
ance, 30 cts. a line. Discount, three months,
10%; six months, 15%; nine months, 20%;
one year, 25%. Reading notices, 50 cts. and
$1 per agate line.
AMERICAN HOME JOURNAL — Monthly.
Literary and Mail Order. Established 1910.
Albert D. Steffen, publisher. Subscription,
$1; claimed average circulation for six months
ending December 1913, 50,000; 00 pages, 4
columns, length of columns, 10% in.; width,
2% in. Can use matrices. Forms close 15th
of month. Office, 41 West 33rd Street.
Advertising rates, 5 cts. per word, $5 an
inch, (12 lines); one column, (10% in),
$30; full page, $100, with discount of 5 or
10% on six or 12 consecutive insertions.
196
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
AMERICAN HOMES AND GARDENS—
Monthly. Literary. Established as Scientific
American Architects and Builders edition,
1885. Munn & Co. (Inc.), publishers. Sub-
scription, $3 ; detailed average circulation
for year ending May, 1914, 12,507* net paid;
68 pages, 3 columns; length of columns, 12
in.; width, 2% in. Forms close 5th of pre-
ceding month. Office, 361 Broadway.
Advertising rates, agate, 35 cts. a line; Vi
page (126 lines), $33.75; % page, |45-,^ V2
page, $67.50; one page, $135; Standard Mag-
azine measurements, $4.90 per inch; 14 page,
$15; % page, $30; one page, $60. Discount,
5, 10 and 15% on 3, 6 and 12 consecutive
months, respectively.
AMERICAN .JOURNAL OF NURSING —
Monthly. Established 1890. American Jouh-
nal of Nursing Co., publishers. Subscription.
$2; claimed average circulation for year 1913.
10,000; 80 to 112 pages, 1 and 2 columns:
length of columns, 8 in.; width, 2% and 4%
in. Forms close 10th precdeing month. Can
use matrices. Office, 42 W. 39th Street.
.Advertising rates, $35 a page; ^ page
$18.25; 14 page, $10 with discounts on 3, 6
or 12 month contracts, pages, pro rata; pre-
ferred pages. 33%% additional.
AMERICAN JOURNAL OP SURGERY—
Monthly. Practical Surgery. Established
1887. The Surgery Publishing Co., pub-
lishers. Subscription, $1; claimed circula-
tion for six months ending May 31, 1914.
23.000; 108 pages; 2 columns: length of
columns. 9% in.; width, 3^4 in. Forms close
15fh preceding month. Office, 92 William
Street.
Advertising rates, full page. $78; V2 page,
$46; 14 page, $26; Vs page. $20; -^ page,
$14 with discounts on 2, 3, 6 or 12 months
contracts.
AMERICAN LADIES' TAILOR — Monthly,
except June an'd July. Fashions. Estab-
lished 1903. The Jno. J. Mitchell Co., pub-
lishers. Subscription. $25; circulation — not
given by publisher: 32 to 48 pages. Forms
close 8th of preceding month. Office, 41-43
"West 25th Street.
Advertising rates, % page, $20; % page,
$30; one page, $50; discount on yearly con-
tracts.
AMERICAN INDUSTRIES — Monthly
(1st). Industries. Established 1897. Na-
tional Manufacturers Co., publishers. Sub-
scription, $1 ; claimed circulation for year
1913, 15,000; 48 pages, 3 columns; length of
columns, 10 in. Forms close 20th preceding
date of issue. Office, 30 Church Street.
Advertising rates, Va page, $8.85; % page,
$11.45; 14 page, $15.65; y, page, $28.65;
1 page, $50. 15 and 25% discount on 6 and
12 insertions, respectively.
AMERICAN MACHINIST — Every Thurs-
day. Mechanical. Established 1877. Hill
NEW YORK
Publishing Co., publishers. Subscription. $4;
claimed average circulation for year 1913,
25,031; 00 pages, 2 columns; length of col-
umns, 10 in.; width, 3% in. Can use matrices.
Office, 36th St. and 10th Ave.
Advertising rates, upon application.
AMERICAN MAGAZINE — Monthly (25th
of month preceding). Literary. Established
1876. The Crowell Publishing Co., publish-
ers. Subscription, $1.50; claimed average cir-
culation for year 1913, 370.890; 3 columns to
page; length of columns, lOf*;; in.; width, 2^
in. Forms close 15th of second preceding
month. Office, 381 Fourth Avenue.
Adverti.sing rates, agate, $2 a line; two col-
umns, $500; one page (429 lines), $650, with
a discount of 20% on book publishers ad-
vertising. Residence schools, $1.35 a line, flat.
AMERICAN MEDICINE— Monthly (25th).
Medical. Established 1901. American Med-
ical Publishing Co., publishers. Subscription,
$1 ; claimed average circulation for year end-
ing June, 1914, 20,500; 128 pages, 2 columns;
length of columns, 8 in.; width, 2% in. Office,
18 East 41st Street.
Advertising rates, Vs page, $12 ; V4, page,
$20; V2 page, $36; one page, $60; with dis-
counts on yearly contracts.
AMERICAN MESSENGER — Monthly. Re-
i ligious. Interdenominational. Established
1843. American Tract Society, publishers.
Subscription, 50 cts.; circulation — not given
by publisher; 20 pages, 4 columns; length of
columns, 12% in.; width, 214, in. Forms
close 10th preceding month. Office, 150 Nas-
sau Street.
Advertising rates, agate, 30 cts. a line.
AMERICAN MISSIONARY — Monthly. Con-
gregational. Religious. Established 1909.
Subscription, 50 cts-.; claimed average cir-
culation for year 1913, 33,750; 64 pages or
more, 2 columns; length of columns, 8 in.;
width, 214 in. Forms close 15th preceding
month. Office, 289 Fourth Avenue.
Advertising rates, agate, 20 cts. a line; per
page, $40; % and % pages, pro rata.
AMERICAN PENMAN — Monthly. Educa-
tional. Established 1884. The A. N. Pal-
mer Co., publishers. Subscription, $1 ; claimed
average circulation for year ending April,
1914, 18,262* net; 36 to 48 pages and cover,
3 columns; length of columns, 9 in.; width,
2% in. Forms close 10th of preceding month.
Advertising rates, 18 cts. a line; full page,
$40; % page, $22; % page, $12; Vs page,
$7; with discounts of 5, 10, 15 or 20% on
3, 6, 9 or 12 insertions.
'
AMERICAN PRINTER — Monthly (Ist.)
Trade. Established 1883. Oswald Publish-
ing Co., publishers. Subscription, $3; claimed
average circulation for year 1913, 7,000; 128
NELSON CHESMAN & CO.'S RATE BOOK.
197
NEW YORK
pages, 2 columns; length of columns, 10 in.;
width, 3^ in. Canot use matrices. Forms
close 20th of month preceding date of publi-
cation. Office, 25 City Hall Place.
Advertising rates, $6.25 an inch, with dis-
count on 3, 6 or 12 insertions.
NEW YORK
AMERICAN SUNDAY MAGAZINE — Issued
every Sunday with New Yorlc American, San
Francisco Examiner, Chicago Examiner, Los
Angeles Examiner, Boston American and At-
lanta Hearst's American, with a guaranteed
corculation exceeding two million one hundred
thousand; 8 pages, 7 columns; length of col-
umns, 20 in.; width, 2% in. Can use
matrices. Office, 220 Fifth Ave.
Advertising rates, agate, $3 a line, with dis-
count of 2%% oh 13 insertions or 1,250 lines;
5% on 26 insertions or 2,500 lines; 71/^% on
39 insertions or 3,750 lines ; 10% on 52 inser-
tions or 5,000 lines. Color advertising, full
page, $6,000; V2 page, $3,000; back comic
section (in colors), V2 page, $4,000. Na-
tional Market Place, which is the classified
section, $2 a line; 6 insertions, $1.80; 13
insertions, $1.70; 26 insertions, $1.60; 52
insertions, $1.50 a line.
AMERICAN SUNDAY (MONTHLY)
MAGAZINE — Issued first Sunday of eacli
month with the New York American, Boston
American, Chicago Examiner, Atlanta (Ga.)
American, and the second Sunday of each
month with the San Francisco Examiner and
Los Angeles Examiner. Circulation, in detail,
for year 1914, 2,252,474* net; 24 pages
and cover, 4 columns; length of columns, 12%
in.; width, 2% in. Forms close 20th of second
month preceding. Office, Croisic Building, 220
Fifth Avenue.
Advertising rates, $6 a line; full page (700
lines), $4,200; Vz or V4, pages, pro rata;
back cover in four colors, $5,000.
See advertisement on page 540.
AMERICAN TAILOR AND CUTTER —
Monthly (15th). Trade. Technical. Estab-
lished 1879. Jno. J. Mitchell Co., pub-
lishers. Subscription, $3; circulation — not
given by publisher; 40 to 56 pages, 2 col-
umns; length of columns, 9 in.; width, 20
picas. Can use matrices. Forms close first
of current month. Office, 41-43 West 25th
Street.
Advertising rates, V4, page, one time, $12.-
50; % page, $17.50; one page, $30. Dis-
count on yearly contracts.
AMERIKAI MAGYAR NEPSZAVA — Every
morning except Sunday. Magyar (Hungar-
ian). Independent. Established 1899. Geza
D. Berko, publisher. Subscription, $4; sworn
average circulation for six months prior to
April, 1914, 35,900* net paid; 8 to 16 pages,
7 columns; length of columns, 21 in.; width,
214 in. Can use matrices. Office, Nepszava
Bldg., 178 Second Avenue.
Advertising rates, 10 cts a line; preferred
position, 5 cts. a line, extra. Discount, 3,000
lines, 10%; 5,000 lines, 15%); 7,500 linet,
25%; 10,000 lines, 30%; 15,000 lines, 85%;
25,000 lines. 45%. Classified, business op--
portunities, 10 cts. a line; financial, 25 cts.;
for sale, 10 cts.; hotels, 15 cts.; schools, 15
cts.; medical, 25 cts.; personals, 25 cts.
AMERIKANER — Every Friday. Jewish.
Literary. The Jewish Press Publishing Co.,
publishers. Subscription, $2; sworn average
detailed circulation for the year 1913, 29,-
126*; 32 pages, 4 columns; length of col-
umns, 14 in.; width, 2% in. Can use mat-
rices.
Advertising rates, agate, 10 cts. a line;
2,500 lines within one year, 7 1/7 cts. a line.
AMERIKANISCHER BOTSCHAFTER —
Monthly. German. Interdenominational.
Established 1846. American Tract Society,
liublishers. Subscription, 35 cts.; claimed aver-
age circulation for year 1913, 16,600; 12 to
16 pages, 4 columns; length of columns, 13%
in.; width, 2% in. Forms close 1st of pre-
ceding month. Office, 150 Nassau Street.
Advertising rates, agate, 10 cts. a line.
AMERIKANISCHE SCHWEIZER ZEI-
TUN(3 — Every Saturday. German-Swiss.
Independent. Established 1868. Swiss Pub-
lishing Co., of New York, publishers. Sub-
scription, $2; claimed circulation for year
1913, 14,600; 8 pages, 7 columns; length of
columns, 20 in.; width, 2% in. Can use
matrices. Office, 368 East 148th Street.
Advertising rates, 20 cts. a line. Spe-
cial notices, 30 cts.
AMSTERDAM NEWS — Every Friday. Col-
ored Independent. Established 1909. Jas.
H. Anderson, editor and publisher. Subscrip-
tion, $1; claimed average circulation for 1913,
15,000; 8 pages, 7 columns; length of col-
umns, 19 in.; width. 214 in. Can not use
matrices. Office, 17 West 135th Street.
Advertising rates, 75 cts. an inch; three
times or more, 50 cts. an inch. Reading no-
tices, plain face, 10 cts.; black face, 30 cts.
a line.
ANNALIST — Every Monday morning. Fin-
ancial and commercial. Established, 1913.
New York Times Co., publishers. Subscrip-
tion, $4.; circulation — not given by pub-
lishers; 00 pages, 3 and 4 columns: length
of columns 14% in.; width, 2 11/12 or 2^
in. Can use matrices. Office Times Square.
Advertising rates, agate, narrow column,
20 cts. a line, on yearly contract of 52 con-
secutive insertions (10 line minimum), 10 cts.
per line; wide column, 25 cts.; on contract,
15 cts. a line.
ARALDO ITALIANO (L') — Every morn-
ing except Monday. Italian. Independent
Democratic. Established 1892. L'Araldo
Italiano Publishing Co., publishers. Subscrip-
198
NELSON CHESMAN & CO.'S RATE BOOK,
NEW YORK
tion, $6; claimed circulation for year 1913,
35,000; 8 to 16 pages. 7 columns; length of
columns, 2II/2 in.; width 2^/4 in. Office, 66
Spring Street.
Advertising rates, nonpareil, from $1 to
$3 an inch, according to location. Keading
notices, 10 to 50 cts. a line according to page.
ARCHITECTURAL RECORD — Monthly.
Architectural. Established 1890. Architec-
tural Record Co., publishers. Subscription,
$3; claimed average circulation for year 1913,
11,250; 2 columns to page; length of col-
umns, 8 in.; width, 2% in. Can use matrices.
Office, 119 West 40th Street.
Advertising rates, full page, $75; Vz page,
45; V4, page, $23.25; Vs page, $13.75, with
discount on yearly contracts.
ARCHITECTURE — Monthly (15th). Pro-
fessional. Established 1899. Forbes & Co.,
(Ltd.), publishers. Subscription, $5; claimed
average circulation for year 1913, 4,856; 80
pages, 2 columns; length of columns, 10 in.;
width, 3% in. Office, 527 Fifth Avenue.
Advertising rates, Vs page, $10; % page,
$20; % page, $40; 1 page, $75.
ARCHIVES OF PEDIATRICS — Monthly.
Medical. Established 1884. E. B. Treat &
Co., publishers. Subscription, $3; claimed
circulation for year 1913, 7,000; 112 pages,
2 columns; length of columns, 8 in.; width,
214 in. Forms close 10th preceding month.
Office, 241-243 West 23d Street.
Advertising rates, $3 an inch; Vs page, $6;
V* page, $10; Vz page, $18; one page, $30,
with discounts on 3, 6 or 12 month contracts.
ARGOSY — Monthly. Fiction. Established
1882. The Frank A. Munsey Co., publishers.
Subscription, $1.50; circulation — not given by
publisher; 240 pages, 2 columns; length of
columns, 8 in.; width, 2% in. Forms close
20th of second preceding month. Office, 175
Fifth Avenue.
Advertising rates, agate, $1.25 a line;
$250 per page; Vi and V2 pages, pro rata. In
combination with. Railroad Mans Magazine,
10% discount. Classified, $1.30 a line, with
discounts of 10% on six consecutive inser-
tions or a combination of the two publications.
ARMY AND NAVY JOURNAL — Every Sat-
urday. Military and Naval. Established 1863.
W. C. & F. P. Church, publishers. Subscrip-
tion, $6; detailed average circulation for four
months ending April 30, 1914, 11,544*; 32
pages, 3 and 4 columns; length of columns,
14 in.; width, 3 and 2% in. Can use matrices.
Forms close Wednesday noon preceding. Office,
20 Vesey Street.
Advertising rates, agate, narrow column, 25
cts. a line; wide column, 37 V^ cts. a line.
ARTS AND DECORATION — M 0 n t h 1 y.
Home Making. Established 1910. Adam Budge
(Inc.), publisher. Subscription, $3; claimed
NEW YORK
average circulation for year 1913, 15,000; 48
pages, 3 columns; length of columns, 10 in.;
width, 2% in. Forms close 5th preceding
month. Office, 434 Lafayette Street.
Advertising rates, $5 an inch; Va page,
$15; 14 page, $30; V2 page, $60; one page,
$120. Discount, 5 and 10% on 6 and 12
months respectively, or 10% on 3 pages, or
more, to be used within one year.
ART DE LA MODE — Monthly. Fashions.
Established 1882. The Morse-Broughton Co.,
publishers. Subscription, $3.50; circulation
— not given by publisher; 26 to 34 pages, 4
columns; length of columns, 12 in.; width,
2 in. Forms close first of preceding month.
Office, 8-18 West 38th Street.
Advertising rate, 45 cts. a line.
ASSOCIATED FARM PAPERS— See Chi-
cago 111.
ASSOCIATED SUNDAY MAGAZINES
(Inc.) — Issued every week, co-operatively by
and as a part of the Sunday issues of Chicago
Herald, Philadelphia Press, Pittsburgh Post,
New York Tribune, Boston Post, Washington
Star, Minneapolis .Journal, Denver Rocky
Mountain News, Buffalo Courier, Detroit Trib-
une, Baltimore Sun, Cleveland Leader and
Cincinnati Commercial Tribune. Sworn de-
tailed average circulation, for first six months
1914, 1,511,604* net; length of columns, 12%
in.; width, 214 in. Forms close Monday noon,
4 weeks in advance from the previous Sunday.
Office, 1 Madison Avenue.
Advertising rates, $4 per agate line; one
page, (720 lines), one time, $2,500; V4, and
V2 pages, pro rata. (INIinimum space, 5 lines.)
Back cover page, $2,900; center double page,
black only, $5,000; center double page, (2
colors), $5,400.
See advertisement on page 543.
ASSOCIATION MEN — Monthly. Y. M. C.
A. Established 1875. International Com-
mittee Y. M. C. A., publishers. Subscription,
$1 ; claimed average circulation for year 1913,
30,000; 112 pages, 2 columns; length of col-
umns, 8 in.; width, 2V2 in. Forms close 5th
preceding month. Can use matrices. Office,
124 East 28th Street.
Advertising rates, agate, 50 cts. a line; Vs
page, $10; 14 page, $18; V2 page, $30; one
page $60; back cover, $80; inside cover, $70;
page facing reading matter, $75.
ATLANTIS — Every evening and SUNDAY
morning; also a monthly edition (25th).
Greek. News. Political. Established 1894.
Atlantis (Inc.), publishers. Subscription,
daily and Sunday, $5; monthly, $2; claimed
average circulation for year 1913, daily
and Sunday, 30,209; monthly, 25,000; daily
and Sunday, 8 and 12 page, 7 columns; length
of columns, 20% in.; width, 2% in.; monthly,
30, pages, 4 columns; length of columns, 12
in.; width, 21^5 in. Forms close 10 days in ad-
vance. Office, 113-117 West 31st Street.
NELSON CHESMAN & CO.'S RATE BOOK.
199
NEW YORK
Advertising rates, daily or Sunday, $1.50
an inch; 10 times, $1.25; three months, $1 ;
six months, 90 cts. ; one year, 84 cts. an inch,
per time. Classified, 2 cts. a word. Wo
charge for translation. Monthly, $80 a page;
Vx, ^ and % pages, pro rata, with discount
on 3 months and over.
AUTOMOBILE — Every Thursday. Estab-
lished 1897. The Class Journal Co., pub-
lishers. Suliscriiition, $3; sworn detailed aver-
age circulation for year 1913, 18.241*; 150
pages, 2 columns: length of columns, 10 in.;
width, S% in. Forms close Thursday, one
week in advance. Office, 239 West 39th
Street.
Advertising rates. V» page, $18.50; V4,
page. $31.50; V2 page, $56.50; full page,
$100; 13 lines, $17; $29.50; $53.50 or $95;
26 times, $15.50; $27. .51); $49 or $87.50; 52
times, $14, $25, $45 or $80 each in section
respectfully; front cover (three colors) $400;
back cover (three colors) $300; second or
third covers (red and black), $150.
AUTOMOBILE DE.\LER AND REPAIRER
-^Monthly. Mechanical. Motor- Vehicle Pub-
lishing Co., publishers. Subscription, $1;
claimed average circulation for year 1913, 31,-
500; 152 pages, 3 columns; length of col-
umns, 10 in.; width, 214, in. Office, 71-73
Murray Street.
Advertising rates, $8 an inch, with dis-
count on 3 months or longer and for space-
AUTOMOBILE TOPICS— Every Saturday.
Automobiles. Established 1900. Motor Trades
Publishing Co., publishers. Subscription, $2;
claimed average circulation for year 1913, 8,-
750; 80 pages, 3 columns; length of columns,
10 in.; width, 2% in. Forms close Mondays
preceding. Can use matrices. Office, 1790
Broadway.
Advertising rates, Vg page, $25 ; 14 page.
$35; % page, $45; Vz page, $55; one page,
$90; 13 times. $20. $30. $35. $45 or $75-
26 times, $15, $24, $29, $35 or $64; 52 times'
$9, $16. $24. $30 or $55 each insertion re-
spectively. Preferred positions upon applica-
tion, on 13 or more insertions. Classified, 20
cts. a line (6 words).
BAKERS' REVIEW — Monthly. Trade. Es-
tablished 1898. Wm. R. Gregory Co., pub-
lishers. Subscription, $1; sworn detailed
average circulation for year ending Julv. 1914
7,500* net paid; 120 pages, 2 columns;
length of columns, 10 in.; width, 3% in.
Forms close 15th preceding month. Office,
Produce Exchange.
Advertising rates. ^\ page, $12: Vk page,
$16.50; 14 page, $24; 1/2 ' page, $42.50; one
page, $65, with discounts on 3, 6 and 12
months contracts.
BAKER'S WEEKLY -
Trade. Established 1904.
Every Saturday.
American Trade
NEW YORK
Publishing Co., publishers. Subscription, $1;
claimed average circulation for year 1913,
7,000; 30 pages, 2 columns; length of col-
umns, 10 in.; width, 3% in. Can not use
matrices. Office, 41 Park Row.
Advertising rates, full page, $45; V2, Vt. or
Vs page, pro rata, with discount on time con-
tracts.
BANKER'S HOME MAGAZINE — Monthly.
Literary and Banking. Established 1905.
Bankers Encyclopedia Co., publishers. Sub-
scription. $2; claimed circulation for year
1913, 5,100; 100 pages, 00 columns; length
of columns, 00 in.; width, 00 in. Office, 20
Nassau Street.
Advertising rates, 25 cts. a line; full page,
$30; V2 or Vt page, pro rata, with discount
on yearly contracts. Special positions, 25%
extra.
BANKING LAW JOURNAL — Monthly.
Legal and Financial. Established 1889. Bank-
ing Law Journal Co., publishei-s. Subscrip-
tion, $4; claimed average circulation for
year 1913, 8,800; 112 pages, 1 column;
length of column, 8 in.; width, 4% in. Office,
27 Thames Street.
Advertising rates, full page, $60; % page,
$35; 1/4 page, $20, with discounts on 3, 6
or 12 month contracts.
BARBERS' JOURNAL — Monthly. Barbers.
Established 1902. W. L. Dudley, publisher.
Subscription, $1; claimed average circula-
tion for year 1913, 4.250; 48 pages. 2 col-
umns: length of columns, 9^2 in.; width, 314
in. Forms close 15th preceding publication.
Office, 140 Liberty Street.
Advertising rates, $3 an inch, with dis-
count for six months and longer, and for
space.
BASEBALL MAGAZINE (The) — Monthly.
(15th). Sports. Established 1908. The Base-
ball Magazine Co., publishers. Subscription,
$1.50; claimed average circulation for year
1913, 58,000: 128 pages, 2 columns: length
of columns, 8 in.; width, 2% in. Can use
matrices. Forms close 25th of second preced-
ing month. Office, 70 Fifth Avenue.
Advertising rates, agate, 56 cts. a line;
one page, $125; % and % pages, pro rata,
with discounts of 5% on 6 consecutive in-
sertions or 10% for 12 insertions or 3 pages
nsed within one year. Classified, 90 cts. a
line.
See advertisement on page 551.
BECKAVITH INTERSTATE LIST — Com-
prising 26 Daily, Sunday and Weekly papers
of National prominence, with a guaranteed
average circulation of 1,150,000 net paid; col-
umn width 2 1/^ in.; (except St. Louis Post
Dispatch which is 2% in.) Can use matrices.
Forms close eight days in advance. Office
Tribune Building.
Advertising rates. Mail Order only. (10
lines minimum), $2, agate line; full position.
It'
rOLKS MUST BE ASKED: "If it's Worth It, TeU It and Keep Telling
13
200
NELSON CHESMAN & CO/S RATE BOOK.
NEW YORK
minimum 42 lines, 25% extra. One electro
and 25 matrices required.
BENJAMIN AND KENTNOR COMPANY.
See advertisement on page 497.
BENZIGER'S MAGAZINE — Monthly. Lit-
erary and Educational. Established 1898.
Benziger Brothers, publishers. Subscription,
$2; sworn average circulation for nine months
ending April 30, 1914, 94,389*; 36 pages, 4
columns; length of columns, 13% in.; width,
2% in. Can use matrices. Forms close first of
preceding month. Office, 36-38 Barclay Street.
Advertising rates, agate, 50 cts. a line flat;
fourth cover page, $500, $275 or $150 for
full, half or quarter page; inside cover, $450,
$250 or $140 respectively. Reading notices,
$1.50 a line.
BIRD LORE — See Harrisburg, Pa.
BOLLETTINO BELLA SERA — Every eve-
ning except Sunday, AMERICA, Sunday morn-
ing. Italian. Republican. Frugone Balletto and
Pellegatti Printing and Publishing Co., pub-
lishers. Subscription, daily, $4; Sunday, $2;
claimed average circulation for year 1913,
daily, 51,668 net; Sunday, 11,807 net; 8
pages: length of columns, 21 in.; width, 2
in. Office, 178 Park Row.
BICYCLING WORLD AND MOTOR-CYCLE
REVIEW— Every Tuesday. Established 1877.
Bicycling World Co., publishers. Subscription,
$2; claimed average circulation for year 1913,
7,500; 48 pages or more, 2 columns; length
of columns, 10 in.; width, S% in. Can not
use matrices. Office, 239 W. 39th Street.
Advertising rates, $5 an inch; three months,
$4; six months, $3.50; one year, $3 an inch;
2 in. one time, $8; three months, $7; six
months, $6; 52 times, $5 a time.
BIG STICK — Every Friday. Jewish Humor
and Satire, Jacob Marinoff, publisher. Estab-
lished 1909. Subscription, $1.50; claimed
average circulation for year 1913, 34,000; 16
pages, 4 columns; length of columns, 12 in.;
width, 2% in. Can not use matrices.
Advertising rates, agate, 10 cts. a line;
financial and mining, 15 cts.; insurance, 12
cts.; proposals, public notices, politics, 25
cts.; railroad, steamships, resorts, instruction,
teachers, real estate, 8 cts. a line. Discounts
on electrotyped matter, time and space con-
tracts.
BLACKSMITH &■ WHEELWRIGHT —
Monthly (1st). Blacksmithing. Established
1880. M. T. Richardson Co., publishers. Sub-
scription, 1 ; claimed average circulation for
year 1913, 11,000, 4U [niKes, 4 columns Icntrth
of columns, 14 in.; width, 2%, in. Can use
matrices. Forms close 20th of month preced-
ing. Office 71 Murry Street.
Advertising rates upon application.
NEW YORK
Advertising rates, daily, $1 an inch each
insertion. Sunday, display rates on applica-
tion.
BON TON — Monthly. Fashions. Established
1851. S. T. Taylor Co., publishers. Subscrip-
tion, $3.50; circulation — not given by pub-
lisher; 19 pages, 4 columns; length of col-
umns, 14 in.; width, 2% in. Forms close
14th of second preceding month. Office, IS-
IS West 34th Street.
Advertising rates, agate, 65 cts. a line;
U page, $100; V2 page, $200; one page,
P350; 4th cover page, in colors, $500; in
black, $400. Discount, 10% on yearly con-
tracts.
BOOKMAN — Monthly. Literary. Dodd,
Mead & Co., publishers. Established 1895.
Circulation — not given by publishers; 180
pages, 2 columns; length of columns, 8 in.;
width, 2% in. Can use matrices. Forms close
10th of preceding month. Office, 443 Fourth
Ave.
Advertising rates, 30 cts. a line; one page,
I ; % and % pages, pro rata.
BOOKSELLER, NEWSDEALER AND STA-
TIONER— Semi-Monthly (1st and 15th).
Trade. Established 1893. Edwin O. Chapman,
publisher. Subscription, $1.25; sworn average
circulation for nine months ending March 31,
1914, 7,372*; 32 to 128 pages. 2 columns;
length of columns, 8 14 in.; width, 2% In.
Office, 156 Fifth Avenue.
Advertising rates, $2.25 an inch; 6 times,
$12.50; 12 times, $23; 24 times (one year),
$40; Vs page, $4.50; % page, $8; % page,
$14; one page, $25.
BOYS' LIFE — Monthly. Official Magazine
of the Boy Scouts of America. Established
1910. Boy Scouts of America (Inc.), pub-
lishers. Subscription, $1 ; claimed average cir-
culation for year ending .June 30, 1914, 52,-
220; 32 pages or more and covers; 2 columns;
length of columns, 10 in.; width, 2% in.
Forms close 5th of preceding month. Office,
200 Fifth Avenue.
Advertising rates, agate, 50 cts. a line; full
page (420 lines). $180, with discount of 5 or
10% on 6 or 12 insertions or 1000 or 3000
lines within one year.
BRADSTREET'S — Every Saturday. Pin-
.incial and commercial. Established 1879.
The Bradstreet's Co., publishers. Subscrip-
tion, $5; circulation- — not given by publisher;
00 pages, 4 columns, length of columns, 12%
in.; width, 2% in. Can use matrices. Office.
346 to 48 Broadway.
.Advertising rates, agate, 25 cts. per line.
with discount on 3, 6, 9 or 12 months con-
tract.
BRICKBUILDER — Monthly. (15th) Archi-
tectural. Established 1892. Rogers & Manson
Co., publishers. Subscription, $5; detailed aver-
age circulation for year 1913, 6,383*; 58
NELSON CHESMAN & CO.'S RATE BOOK.
201
NEW YORK
pages, 2 columns, length of columns 10% in.;
width. 3% in. Can use matrices. Forms close
1st of month. Office, 42 West 39th Street.
Advertising rates, full page $75; % page,
$40; Vi page, $22, with discount on 12 or
more insertions.
BRITISH AMERICAN — See Philadelphia.
Pennsylvania.
BRONX HOME Nt^WS — Every Thursday.
Independent. Local. Established 1906. Bronx
Home News Publishing Co., publishers. Sub-
scription, $3 ; detailed average circulation for
year 1913, 70,596* 12 to 20 pages. 7 col-
umns; length of columns, 21% in.: width. 2%
in. Can use matrices. Office, 373 East 148th
Street.
Advertising rates, agate, 12 cts. a line, flat.
Reading notices. 20 cts. a line; on first page,
35 cts. a line, flat. Classified, Ic. per word.
NEW YORK
BUDD COMPANY (THE JOHN) —
See advertisement on pages 486 and 487.
BUILDING AGE — Monthly (22nd.) Build
ing Trade. Established 1879. David Williams
Co., publishers. Subscription $2. Detailed
average circulation December 1. 1913, 22,451;
100, pages, 2 columns; length of columns 11
in.; width df,-, in. Can use matrices. Forms
close 15th. Office 239 West 39th Street.
Advertising rates, full page, $90; V2 page,
$48; 14 page, $27; Vs page, $15; iV page, $8;
second and fourth cover or facing first read-
ing page 50% additional; third cover 25%
and any other specified position 10% addi-
tional.
BUILDING MANAGEMENT — See Chicago,
Illinois.
BUSINESS AMERICA— Monthly (1st).
Financial and industrial. Established 1906.
Breitung Publishing Corporation publishers.
Subscription, $2; guaranteed average circula-
tion for year, 191415. 25,541* net paid; 100
pages, 2 columns, length of columns, 8 in.;
width, 2% in. Can use matrices. Forms
close 10th of month preceding. Office, 39
West 32nd Street.
Advertising rates, agate, 30 cts. a line;
full page, (224 lines), $60; % or 14 page
pro rata.
BUSINESS JOURNAL — Monthly. Business
Efficiency. Established 1877. Subscription,
$1 ; claimed average circulation for year
1913, 10,000; 48 pages. 3 colnmns: length of
columns, 10 in.; width, 2% in. Forms close
10th preceding month. Office, Tribune Bldg.
Advertising rates, $2.50 an inch; 2 in., $4;
8 in., $6; % page, $12.50; % page, $25; full
page, $45.
BUTCHERS' ADVOCATE AND MARKET
JOURNAL — Every Wednesday. Trade. Estab-
lished 1879. Butchers' Advocate Go., pablish-
ers. Subscription, $2; claimed circulation for
1913, 8,000; 44 pages, 3 columns; length of
columns, 11 in.; width, 2% in. Office, 203
Broadway.
Advertising rates on application.
See advertisement on page 478.
BUTTERICK FASHION QUARTERLIES—
Embracing Butterick Fashions, Standard
Fashion Boole and New Ideas in Fashions.
Forms close as follows; June 15th for Fall
Quarterly, out August 15th; August 15th
for Winter Quarterly, out October 15th; No-
vember loth for Spring Quarterly, out .Janu-
ary 15th; February loth for Summer Quart-
erly, out April 15th. Detailed and guaranteed
average circulation for year 1914, 500,000*
net. Office, Butterick Bldg.
Advertising rates, $1,200 per page; %
and V2 pages, pro rata. Minimum space %
page, which must be 100 lines double column.
BUTTERICK TRIO — Monthly (15th of
month preceding). Embracing The Delineator,
The Designer and The Woman's Magazine.
Detailed and guaranteed average circulation
for year 1914, 1,400,000* net. Forms close
25th of third preceding month. Office. But-
terick Building.
Advertising rates, agate, $7.12% a line;
100 lines or more in one issue, $7 a line; one
column, $1,400; V4, page, $1,250; % page,
$2,500; full page, $5,000; 2nd or 3rd cover
page (4 colors), $5,500; colored insert (4
colors), $6,000; back cover (4 colors), $8,000.
Rates on color pages include cost of making
plate.
CALEDONIAN — Monthly (28th). Scotch-
American. Family. Established 1901. Caled-
onian Publishing Co., publishers. Subscrip-
tion, $1; circulation — not given by publisher;
52 to 68 pages, 2 cohimns; length of col-
umns, 8 in.; width, 2% in. Forms close 22nd.
Office, Bible House.
Advertising rates, $3.25 an inch; Vs page,
$6.75; V4, page, $12; I2 page. $22; one page,
$40. Cover pages, outside, $50; inside cover
pages, $45. Discounts on 3, 6 and 12 months'
contracts.
CALL — Every morning including SUNDAY.
Labor and Socialist. Established 1908. Work-
ing Men's Co-operative Publishing Associa-
tion (Inc.), publishers; circulation — not
given by publisher; daily, 6 pages; Sunday,
16 pages, 7 columns; length of columns,
20 5/7 in.; width, 2% in. Can use matrices.
Office, 444 Pearl Street.
Advertising rates, agate, 10 cts. a line;
2,000 lines, 9 cts.; 5,000 lines, 7 cts.; lO.OOO
lines, 6 cts. a line on yearly contracts. Spe-
cial positions, 5 cts. a line extra. Amuse-
ments, financial, insurance, publications, pub-
lic notices and railroads, 15 cts. a line. Class-
ified, 7 cts. a line.
CASSIER'S ENGINEERING MONTHLY —
Monthly. Engineering. Established 1891. Wen-
202
NELSON CHBSMAN & CO.'S RATE BOOK.
NEW YORK
dell Lansing Co., publishers.' Subscription,
$3; circulation not given by publislier; l'>4
pages, 2 columns; length of columns, 8 in.;
width, 2li in. Forms close 15th preceding
month. Office, 12 West 31st Street.
Advertising rates, one inch single column,
one year, $65; Vs. page, one year, $120; Vi,
page, one year, $180; V2 page, one year,
$360; one page, one year, $660.
CATERER — Monthly ( 1st) . Catering- Hotels.
Established 1893. Caterer Publishing Co., pub-
lishers. Subscription, $2; claimed average
circulation for year 1913, 18,350; 84 pages,
2 columns; length of columns, 9 1/7 in.;
width, 17 ems pica. Forms close 20th pre-
ceding month. Can use matrices. Office,
1495 Broadway.
Advertising rates, full page, $44 ; % page,
$24; 14 page $14; % page, $8; -^ page, $5
with discounts on 6 or 12 month contracts.
CATHOLIC NEWS— Every Saturday. Cath-
olic. Established 1886. Catholic News Pub-
lishing Co., publishers. Subscription, $1;
claimed average circulation for year 1913,
56,285; 20 pages, 4 columns; length of col-
umns, 15 in.; width, 2 '^ in. Can use mat-
rices. Office, 27 Spruce Street.
Advertising rates, agate, 25 cts. a line.
Reading notices, 50 cts. a line.
CATHOLIC WORLD — Monthly. Literature
and Science. Established 1865. Paulist JJ'atherB,
publishers. Subscription, $3 ; circulation —
not given by publisher; 160 pages, 2 col-
umns; length of columns, 8 in.; width, 2 ',4
in. Forms close 15th of preceding month. Of-
fice, 120 West 60th Street.
Advertising rates, agate, ^ page, $2,50;
Vs page, $5; % page, $10; h^ page, $20;
one page, $40; preferred position, 10% ex-
tra.
CAXTON MAGAZINE — Monthly (lat).
Business men. Established 1909. The Key
Publishing Co., publishers. Subscription,
$1.50; sworn detailed average circulation for
year 1913, 21.145*; 100 pages, 1 column;
length of column, 6% in.; width, 3% in. Can
not use matrices. Forms close 5th of month
preceding. Office, 13 Astor Place.
Advertising rates (all ads in 2 colors) full
page (94 lines) $50; V2 or V4, page, pro rata.
CENTURY MAGAZINE — Monthly, Liter-
ary. Established 1870. The Century Co., pub-
lisliers. Subscription, $4; detailed average
circulation for 1913, 102,367*; 168 pages, 2
columns; length of columns, 8 in.; width,
2% in. Forms close 30th of second preced-
ing month. Office, 33 East Seventeenth St.
Advertising rates, agate, $1.50 a line; one
page, $250; Vi and Vz pages, pro rata, with
discounts of 10% on 3 pages, within 12
months; 25% on 6 pages or twelve consecu-
tive insertions. Special for schools, $15 an
inch, with discounts of 10 or 25% on 6 or
12 times. Publishers (trade books only),
NEW YORK
10% less than commercial rates. Combina-
tion rate. Century and St. Nicholas Maga-
zines, 3 pages in each publication, within 12
months, $900.
CHIEF — Every Saturday. Civil Service. Es-
tablished 1897. Chief Publishing Co., pub-
lishers. Subscrijjtion, $2.50; claimed average
circulation for year 1913, 19,000 ; 12 pages,
7 columns; length of columns, 20% in.;
width, 2Ve in. Can use matrices. Office,
5 Beekman Street.
Advertising rates, agate, 20 cts. a line,
1,000 lines on yearly contract, 13 cts, a line.
Specified position, 20% extra. Reading no-
tices, 40 cts. a line.
CHILDREN'S BLUE BIRD MAGAZINE —
Monthly (1st). .luvenile. Established 1906,
Bobolink Publishing Co., publishers. Sub-
scription, $2.00; circulation — not given by
publisher; 50 pages, 2 columns; length of
columns, 8 in.; width, 2% in. Forms close
20th of month preceding. Office, 247 West
36th Street.
Advertising rates upon application.
CHRISTIAN ADVOCATE — Every Thurs-
day. Methodist Episcopal. Established 1826.
The Methodist Book Concern, publishers. Sub-
scription, $2. ; claimed average circulation for
year 1913, 37,000; 32 pages, 3 columns;
length of columns, 11 3/7 in.; width, 2% in.
Can not use matrices. Forms close one week
in advance. Office, 150 Fifth Avenue.
Advertising rates, agate, 30 cts. a line;
500 lines, or 13 times, 27 cts.; 1,000 lines,
or 26 times, 25 cts.; 2,000 lines, or 52 times,
20 cts. a line. Reading notices, 60 cts. a
line. See N. W. Christian Advocate, Chicago,
for Combination rate of the seven Methodist
Weeklies.
CHRISTIAN HERALD — Every Wednesday.
Undenominational. Established 1878. Christ-
ian Herald, publishers. Subscription, $1.50;
sworn average circulation for year 1913, 311,-
556*; 24 pages, 4 columns; length of columns,
12 in.; width, 2% in. Forms close 3 weeks in
advance. Office, Bible House.
Advertising rates, agate, $1.50 a line, flat
full page (680 lines), $900; Vz page, $510
1/4 page, $255; cover pages (2 colors) $1,200
3 colors, $1,500.
CHRISTIAN INTELLIGENCER— E very
Wednesday. Reformed Church. Established
1829. Intelligencer Association, publishers.
Subscription, $2.50; claimed average circula-
tion for year 1913, 12,500; 16 pages, 4 col-
umns; length of columns, 14 in.; width, 2^
in. Forms close Monday preceding. Can use
matrices. Office, 149 Church Street.
Advertising rates, agate, 25 cts. a line; 250
lines used within three months, 18 cts.; three
months, or 500 lines, 15 cts.; six months, or
1,000 lines, 12 cts.; one year, or 2,000 lines
used within one year, 10 cts.
NELSON CHESMAN & CO.'S RATE BOOK
203
NEW YORK
CHRISTIAN NATION — Every Wednesday.
Beligious. Covenanter. Established 1884. John
W. Pritchard, publisher. Subscription, $2 ;
circulation — not piven by publisher; 16 pages,
4 columns; length of columns, 11% in.;
width, 2% in. Forms close Friday preceding.
Office, 1105 Tribune Building.
Advertising rates, 10 cts. a line. Combina-
tion with Sabath Reading and Weekly Witness,
display matter, 6.5 cts. a line; with the addi-
tion of Chicago Union Signal (all four), 77
cts. a line.
See advertisement on page 455.
CHURCH BULLETIN — Monthly. Compris-
ing twenty-four Catholic Bulletins. Established
1815. Church Bulletin (Inc.), publisher. Sub-
scription, 50 cts.: claimed combined average
circulation for year 1913, 79,000; 24 to 40
pages, 2 columns: length of columns. 7 in.;
width, 4% in. Cannot use matrices. Office. 2
East 23rd Street.
Advertising rates on application.
CHURCHMAN — Everv Saturday. Episcopal.
Established 1844. The Churchman Co., pub-
lishers. Subscription, $3.50; circulation —
not given by publisher; 40 to 60 pages, 3
columns; length of columns, 12V^ in.; width,
2j% in. Office, 434 Lafayette Street.
Advertising rates, agate, 30 cts. a line;
special position, 40 cts., with discounts of
10% on one month; 15% on two months;
20% on three months, or 1,000 lines; 25%
on six months, or 2.000 lines: 33 ^% on one
year, or 3,000 lines. Issues magazine supple-
ment first number of each month. Rate, one
page (224 lines), $68; 3 pages, within one
year, $54 per page. Reading notices, 50 cts.
a line.
See advertisement on page 492.
CIRCLE AND SUCCESS MAGAZINE —
Monthly. Literary. Established 1897. The
Thwing Company, publishers. Subscription,
$1 ; claimed average circulation for first six
months 1914, exceeding 100,000; 40 pages, 4
columns; length of columns, 12 in.; width,
2Vi in. Can use matrices. Forms close 15th
of preceding mouth. Office, 145 West 45th
Street.
Advertising rates, agate, 60 cts. a line;
special publishers rate, 40 cts. a line.
See advertisement on page 522.
NEW YORK
CHRISTIAN WORK AND EVANGELIST
— Every Saturday. Undenominational. Estab-
lished 1830. Edwin N. Bunce, publisher. Sub-
scription. $3 ; claimed average circulation for
year 1913. 29,150; 32 to 40 pages, 3 col-
umns: length of columns, 11 in.; width, 2%
in. Office, Bible House.
Advertising rates, agate. 30 cts. a line. Dis-
count, one month, or 333 lines, 10% ; two
months, 15%; three months, or 667 lines,
20%; six months, or 1,000 lines, 30%; one
year, or 2,000 lines, 35%; 3,000 lines, 40%.
Special position, 20% extra. Reading no-
tices, 60 cts. a line.
CIVIL SERVICE CHRONICLE AND PO-
LICE CHRONICLE— Every Saturday. Civil
Service. Established 1897. D. L. Kaufmann,
publisher. Subscription, $2; sworn average
detailed circulation for nine months ending
May 1st, 1914, 10,860* net; 8 pages; length
of columns 20% in.; width, 2% in. Office,
23 Duane Street.
Advertising rates, agate, 12 cts. a line,
4 times, 10 cts.; 13 times, 9 cts.; 26 times, 8
cts.; 52 times, 7 cts. a line.
CLIPPER — Every Wednesday. Theatrical.
Established 1853. The Frank Queen Publish-
ing Co. (Ltd.), publishers. Subscription, $4;
claimed average circulation for year ending
April 30, 1914, 24,095; 28 pages, 5 columns;
length of columns, 16 in.; width, 2i^5 in.
Office, 47 West Twenty-eighth Street.
Advertising rates, agate, 20 cts. a line;
with borders, 10% extra; 100 lines or more,
20% discount.
CLOTHIER AND FURNISHER — Monthly.
Trade. Established 1872. The Geo. N. Low-
rey Co., publishers. Subscription, $2; claimed
average circulation for year 1913, 6,500; 150
pages, 2 columns; length of columns, 10 in.;
width, 3% in. Office, 13 Astor Place.
Advertising rates, iV page, $6; Vs page, $9;
% page, $15; V2 page, $26; one page (20
in.), $50.; with discounts on 3. 6. 9 or 12
month contracts. Classified, $1 for 4 lines, or
less; over 4 lines, 25 cts. a line (8 words to
the line) .
CLUB FELLOW AND WASHINGTON
MIRROR (The) — Every Wednesdav. Society.
Established 1898. The West End Publishing
Co., publishers. Subscription, $5; circula-
tion— not given by publisher; 4 columns to
page; length of columns, 12% in.; width,
2^/4 in. Forms close Saturday preceding. Of-
fice, Metropolitan Building.
Advertising rates, agate, 30 cts. a line, flat.
CLUB .JOURNAL — Monthly (1st). Motor-
ing. Established 1909. The Automobile Club
of America publishers. Subscription $1.;
claimed average circulation for six months
ending June, 1914, 5,000; 72 to 80 pages, 2
columns, length of columns 9 in.; width 3%,
in. Can use matrices. Forms close 24th of
month preceding. Office 54th Street West of
Broadway.
Advertising rates, full page, $60; % page,
$40; 14 page $25; Vs page, $15; back cover,
$90; inside front or inside back cover,
with discount on 6 or 12 issues.
COAL AGE — Every Saturday. Coal and
Coke Trade. Established 1911. Hill publish-
ing Co., publishers. Subscription, $3. Detailed
average circulation for year 1913, 12,000*;
70 to 100 pages, 2 columns, length of columns,
10 in.; width 3% in. Can not use matrices.
Office Hill Bldg., 10th Ave and 36th Street.
Advertising rates, upon application.
204
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
COAL TRADE JOURNAL — Every Wednes-
day. Trade. Established 1869. Frederick E.
Saward, editor and publisher. Subscription,
$5 ; claimed average circulation for year
1913, 6,800; 44 pages, 2 columns; length of
columns, lli/^ in.; width, 3% in. Office 20
Vesey Street.
Advertising rates, full page (23 in.),
$35; V2, Vs, Vi or Vs page, pro rata, with
discount on yearly contract. Classified, 3
cts. per word.
COMERCIO (El) — Monthly (15th). Span-
ish. Export Trade. Established 1875. J
Shepherd Clark Co., publishers. Subscription
$3; sworn average circulation for year 1913
10,500*; 76 pages, 4 columns; length of col
umns, 11 in.; width, 2% in. Office. 126 Lib
erty Street.
Advertising rates, upon application.
COMMERCIAL — Every morning except
Sunday. Commercial. Financial. Established
1795. Mercer P. Moseley, publisher. Sub-
scription, $6 out of town; $9 in city; sworn
average circulation for six months prior to
April 1914, 36,158* net paid; 12 to 18 pages.
7 columns; length of columns, 21 in.; width,
214 in. Can use matrices. Office, 20 Vesey
Street.
Advertising rates, agate, 20 cts. a line;
financial page, 30 cts.; automobiles, 20 cts.
a line; hotels, institutions, etc., 20 cts. a
line; publications, 15 cts.; resorts, 20 cts.,
26 times, daily, or, e. o. d., 10 cts. a line.
Reading notices, $1 an agate line; 1st or edi-
torial page, $1.50 a line. Classified, agents
wanted, 15 cts. a line; business chances, 20
cts.; discount on 6 or more consecutive in-
sertions.
COMMERCIAL AND FINANCIAL WORLD
— Every Saturday. Financial. Established
1898. _ S. D. Butman, publisher. Subscription.
$5; circulation- — not given by publisher; 16
pages, 3 columns; length of columns, llVz
in.; width, 2'^ in. Office, 36 Gold Street.
Advertising rates, agate, bankers, brokers,
financial and business opportunities, 25 cts.
a line; dividends and interest, 20 cts.; mis-
cellaneous, 20 cts. a line; first page, double
price.
NEW YORK
COLLIER'S— Everv Saturday. Literary.
Established 1888. P. P. Collier & Son (Inc.),
publishers. Subscription, $2.50; sworn de-
tailed average circulation for first three
months 1914, 683,012* net paid; 36 pages. 4
columns; length of columns, 13 1/^ in.; width,
2% in. Forms close three weeks in advance.
Office, 406-424 West Thirteenth Street.
Advertising rates, agate. $3.50 a line; ex-
cess of V4, page, not making i^ page, $3.25 a
line; one page, $2,200; V4, page, $600; V2 page,
$1200; back cover page (2 colors), $2,800;
inserts inside covers (2 colors), $2,500;
schools and colleges, $1.75 a line, books and
publishers, $2.50 a line. Classified. $3.50 a
line, with discount of 16%% on 6 or more
consecutive insertions.
CONFECTIONERS GAZETTE — Monthly.
Trade. Established 1881. Horace B. Winton,
publisher. Subscription, $2; circulation —
not given by publisher; 44 pages, 4 columns;
length of columns, 11 in.; width. 2 in. Office,
366 Broadway.
Advertising rates, -^ page, $15; Vs page,
$20; % page, $30; % page, $40; one page,
$60. .
CONVERTED CATHOLIC — Monthly. Re-
formed Catholic. Established 1883. Bishop
Manuel Ferrando, D. D., publisher. Subscrip-
tion, $1.50: claimed average circulation for
1913, 4,000; 36 pages, 1 column; length of
column, 7 in.; width, 4 in. Office, 331 West
57th Street.
Advertising rates, one inch, one year, $10;
V4, page, $35; V2 page, $60; one page, $100.
COSMOPOLITAN — Monthly (10th of month
preceding). Literary. National. Established
1886. International Publishing Co., pub-
lishers. Subscription, $1.50; detailed aver-
age circulation for year 1912, exceeding 808,-
000*; guaranteed "for 1914, 1,000,000; 128
pages, 2 columns; length of columns, 8 in.;
width, 2% in. Forms close 15th of second
preceding month. Office, 119 West 40th
Street.
Advertising rates, agate, $4.50 a line; full
page (224 lines), $1000; V2, Vi or %
page, pro rata; book publishers rate. $500 a
page. Classified, $3.25 a line, with a discount
of 12^4 cts. on six consecutive insertions.
COSTUME ROYAL — Monthly. Fashions
Established 1895. The Royal Pattern Co.
publishers. Subscription, $3.50; claimed aver
age circulation for year 1913, 64,200; 4 col
umns to page; length of columns, 14 >4 'Q-
width, 214 in. Forms close 15th of second
preceding month. Office, 285 Fifth Avenue.
Advertising _ rates, agate, 60 cts. a line.
Preferred position, 25% extra. Classified,
same rate as display.
COUNTRY SIDE MAGAZINE — Formerly
Suburban Life, which see.
COURIER DES ETATS UNIS — Every
morning including SUND.4Y, and WEEKLY,
published Mondays, dated Saturday. French.
Independent. Established 1828. H. P. Sam-
pers Co., publishers. Subscription, daily,
$12.60; Sunday, $2.50; weekly, $5.20; claim-
ed average circulation for year 1913, 17,823;
Sunday, 28,968; weekly, 32,139; daily, 6 to 8
pages; Sunday, 14 pages, 6 columns; length
of columns, dailv, ixy^, in.; weekly, 15 in.;
width, IVz in. Office, 195-197 Fulton Street.
Advertising rates, daily, agate, one time,
12 cts. a line; one week (7 times), 42 cts.;
one month, Sunday included, $1.25; three
months, $3; six months, $5.40; one year, $9
per line; three times a week, one month, 95
cts.; three months, $2.10; one year. $5.90 per
line. Special notices, 25 cts. a line, dally or
Sunday. Reading notices, 50 cts. a line on
I 2nd page, 25 cts. a line on any other page
NELSON CHESMAN & CO.'S RATE BOOK.
205
NEW YORK
except the first one. Display, one time, less
than 50 lines, 15 cts.; from 50 to 100 lines,
12 cts.; 100 lines or over, 10 cts. per line;
1,000 lines to be used in one month, 7 cts.;
5,000 lines to be used in three months, 6 cts.;
10,000 lines to be used in four months, 5 cts.
per line. Amusements, week days, 12 cts.;
Sunday, 15 cts. per line.
CRAFTSMAN — Monthly. Architecture.
Art. Home. Established 1901. Gustav
Stickey, editor and publisher. Subscription,
$3; claimed average circulation lor 1913,
23,000; 125 pages, 2 columns; length of
columns, 8 in.; width, 2% in. Forms close
8th preceding month. Office, Craftsman Bldg,
6 East 39th Street.
Advertising rates, $100 a page; smaller
space, pro rata.
CURRENT OPINION— Monthly. Literary
and current events. Established 1888. Cur-
rent Literature Publishing Co., publishers.
Subscription, $3 ; claimed average circula-
tion for 1913, 100,000; 112 pages, 3 col-
umns; length of columns, 10 in.; width, 2^
in. Forms close on 10th of preceding month.
Office, 140 West 29th Street.
Advertising rates, agate, 55 cts. a line;
full page (420 lines), $231; %, % and "p.
pages, pro rata. Special publishers and resi-
dent-school rate, 45 cts. a line; 1 page, $189;
V2, Vi and Vs. pages, pro rata.
See advertisement on page 552.
CUBA REVIEW — Monthly. Industrial. 1
Established 1901. Munson Steamship Line, '
publishers. Subscription, $1 ; claimed aver-
age circulation for year 1913, in U. S. and
Cuba, 5,000; 44 pages, 2 columns; length of
columns, 8 in.; width, 2% in. Cannot use
matrices. Office, 82-92 Beaver Street.
Advertising rates, 25 cts. a line ; full page,
$48; Vz, Vi and Vg pages, pro rata.
DECORATIVE FURNISHER — Monthly.
Interior furnishing. Established 1901. T.
A. Cawthra & Co., publishers. Subscrip-
tion, $2 ; claimed average circulation for year
1913, 5,000; 104 pages, 2 columns; length of
columns, 10% in.; width, 3% in. Office,
395 Fourth Avenue.
Advertising rates, % page, $10; V4, page,
$18; Vz page, $27.50; one page, $45. Dis-
count on 3 months, or longer.
DELINEATOR — Monthly. Fashions. Lit-
erary. Established 1870. The Butterick
Publishing Co., publishers. Subscription,
$1.50; for circulation, see Butterick trio. 100
pages, 4 columns; length of columns, 14^^
in.; width, 2^4 in. Forms close 25th of third
preceding month. Office, Butterick Building.
Advertising rates, agate, $5 a line; one
column, $1,000; one page, $3,500; Y2 page,
$1,800; V4. page, $900. Combined rate for
"The Butterick Trio," which see.
NEW YORK
DENTAL DIGEST — Monthly. Dentistry.
Established 1894. The Dentists' Supply Co.,
publishers. Subscription, $1 ; claimed aver-
age circulation for 1913, 15,000; 128 pages,
1 column; length of column, 8 in.; width,
4^ in. Forms close 6th preceding month.
Office, 220 West 42d Street.
Advertising rates, full page, $70; V2 page,
$40; % page, $20. Classified, 30 words, $1.
DESIGNER — Monthly. Fashions. Liter-
ary. Established 1894. Standard Fashion
Co., publishers. Subscription, 75 cts.; for
circulation see Butterick Trio; 130 pages,
4 columns; length of columns, 14% in.;
width, 2% in. Forms close 25th of third
preceding month. Office, Spring and Mac-
Dougal Street.
Advertising rates, agate, $1.50 a line; one
column, $300; % page, $270; V2 page, $540;
one page, $1,000. ComlDined rate for "But-
terick Trio" which see.
DEUTSCHE JOURNAL — Every morning
including SUNDAY. German. Independent.
Established 1890. Morning Journal Associa-
tion, publishers. Subscription, daily, $3;
Sunday issue only, $2.50; sworn average
circulation for six months ending March 30,
1914, daily, 48,736* net paid; Sunday, 69,-
269* net paid; daily, 8 pages; Sunday, 44
to 52 pages, 8 columns; length of columns,
20 in.; width, 2% in. Can use matrices.
Office, corner Spruce and William Streets.
Advertising rates, agate, daily or Sunday,
ordinary, 20 cts. a line. Discounts, 5% on
1,000 lines; 10% on 2,500 lines, 15% on
5,000 lines, 20% on 10,000 lines; preferred
position, 15 and 30% extra. Classified,
agents, business opportunities, automobiles,
books and publications, 15 cts. a line; matri-
monial, 25 cts. a line, with discount on 3
or more insertions. Reading notices, daily
and Sunday, first page, $1.50; all other pages,
$1 per nonpareil line.
See advertisement on page 534.
DIETETIC AND HYGIENIC GAZETTE —
Monthly. Medical. Established 1884. The
Gazette Publishing Co., publishers. Sub-
scription, $1.; circulation — not given by pub-
lisher; 116 pages, 2 columns; length of col-
umns, 8 in.; width, 2% in. Forms close
20th preceding month. Office, 87 Nassau
Street.
Advertising rates, 1 inch, one time, $5;
three months, $12 ; six months, $22 ; one
year, $38; Vg, page, one time, $8; % page,
$15; V2 page, $25; one page, $45.
DRAMATIC MIRROR — Every Wednesday.
Dramatic — Vaudeville and Motion Pictures.
Established 1879. The Dramatic Mirror Co.
(Inc.), publishers. Subscription, $4;
claimed average circulation for 1913, 21,500;
44 pages, 4 columns ; length of columns, 12
in.; width, 2 Vs in. Office, 121 West 42nd
Street.
Advertising rates, agate, 18 cts. a line.
Reading notices, starred, 50 cts. a line.
206
NELSON CHBSMAN & CO.'S RATE BOOK.
NEW YORK NEW YORK
DRAMATIC NEWS — Every Tuesday. Dra-
matic. Established 1881. Edwin S. Bettel-
heim, publisher. Subscription, $4; claimed
circulation for year 1913, 25,500; 40 to 60
pages, 3 columns; length of columns, 10
in.; width, 2% in. Can use matrices. Office,
17 West 42d Street.
Advertising rates, agate, 18 cts. a line;
13 times, 17 cts.; 26 times, 16 cts.; 52 times,
15 cts. a line. Special positions, 10% extra.
Reading notices, agate, 50 cts. per line.
DRY GOODS — Monthly. Trade. Estab-
lished 1891. Dry Goods Publishing Co., pub-
lishers. Subscription, $2 ; claimed average
circulation for year 1913, 7,500; 112 pages,
3 and 4 columns; length of columns, 12 in.;
width, 2*4 in. Forms close 25th of preceding
month. Can use matrices. Office, 120 West
32nd Street.
Advertising rates, Vs page, $18; M page,
$35; V2 page, $60; one page, $100; back
cover, $125; front cover, $200.
See advertisement on page 427.
DRY GOODS ECONOMIST — Every Satur-
day. Established 1846. Textile Publishing
Co., publishers. Subscription, $5; detailed
average circulation for year 1913, 13,533*;
100 pages, 4 columns; length of columns,
13 in.; width, 21/3 in. Office, 231-241 West
39th Street.
Advertising rates, Vs page, $25 ; V4, page,
$45; V2 page, $85; one page, $150.
DUNN'S REVIEW — Every Saturday and
International Edition monthly (12 English
and 12 Spanish editions each year). Com-
mercial and Export. Established 1893. R.
G. Dunn & Co., editors and publishers. Sub-
scription, weekly, $2; monthly, $3; sworn
average circulation for year 1913, weekly,
8,500* net; monthly, 27,568* net; weekly,
24 pages; monthly, 136 pages; weekly, 3
columns; length of columns, 10% in.; width,
2% in.; monthly, 2 columns; length of col-
umns, 10% in.; width, 3% in. Can use
matrices. Forms close weekly, 10 days in
advance; monthly, 25th second month pre-
ceding.
Advertising rates, weekly, 25 cts. a line;
1,000 lines on contract, 20 cts.; 2,000 lines,
18 cts.; 3,000 lines, 16 cts.; 3,500 lines, 15
cts. a line. Monthly, covering both English
and Spanish editions, full page on yearly con-
tract, $125; V2 Ptge, $70; Vs page, $50; M
page, $40; Va page, $30; Va page, $25. Ad-
vertisements running less than one year are
subject to additional charge of 8, 15 or 25%
on less than 12, 9 or 5 months, respectively.
Preferred position 25% extra.
ECO D' ITALIA — Every Thursday. Italian-
Independent. Established 1849. Felice
Tacci, publisher. Subscription. $2; claimed
average circulation for year 1913, 5,000; 6
pages, 6 columns; length of columns, 19 Vi
in.; width, 2% in. Can use matrices. Office,
89 Park Street.
Advertising rates, upon application.
EDUCATIONAL FOUNDATION — Monthly,
except .July and August. Educational. Edu-
cational Magazine Pub. Co., publishers. Sub-
scription, $1.25; claimed average circulation
for year 1913, 7,000; 64 pages, 2 columns;
length of columns, 6% in.; width, 2 in.
Can use matrices. Forms close 4th of pre-
ceding month. Office, 31 East 27th Street.
Advertising rates, $2 an inch; 14 page, $7;
V2 page, $12 ; one page, $20.
ELECTRICAL RECORD — Monthly. Es-
tablished as Buyers' Reference, 1892. The
Gage Publishing Co. (Inc.), publishers. Sub-
scription, $2 ; claimed average circulation for
year 1913, 8,000; 222 pages, 2 columns;
length of columns, 10 in.; width, 3 in. Office,
114-16 Liberty Street.
Advertising rates on application.
ELECTRICAL WORLD — Every Saturday.
Electrical. Established 1874. McGraw Pub-
lishing Co. (Inc.), publishers. Subscription,
$3; detailed average circulation for first six
months 1914, 20,173*; 170 pages, 2 columns;
length of columns, 10 in.; width, 3% in. Can
not use matrices. Office, 239 West 39th St.
Advertising rates, full page, $100; %, V*
and Vs pages, pro rata; 3 pages, within one
year, $88; 6 pages, $80; 12 pages, $72; 18
pages, $68; 26 pages, $64; 52 pages, $60 a
page. Back cover cards, $12.50 per issue.
ELECTRIC RAILWAY JOURNAL —
Every Saturday. City, Suburban, Interurban
and Electrified divisions of Steam Railways.
Established 1884. McGraw Publishing Co.
(Inc.), publishers. Subscription, $3; claimed
average circulation for year 1913, 8,096; 100
to 160 pages, 2 columns; length of columns,
10 1^ in. Office, 239 West 39th Street.
Advertising rates on application.
ELEGANCE PARISIENNE — M o n t h 1 y
(1st except June and July). Fashions.
Established 1898. Paris-New York Fashion
Co., publishers. Subscription, $20 ; claimed
average circulation for year 1913, 6,000; 40
to 48 pages, 2 columns ; length of columns,
12 in.; width, 3% in. Can not use matrices.
Forms close 10th of month preceding. Office,
7 West 22nd Street.
Advertising rates, full page, $68 ; Vi page,
$37.50; 14 page, $20; Vs page, $12, with
discounts of 5, 10 or 15% on 2, 5 or 10
pages within one year.
ELITE STYLES — Monthly. Fashions. Es-
tablished 1896. Elite Styles Co. (Inc.), pub-
lishers. Subscription, $2.50 ; guaranteed aver-
age circulation for year 1914-15, 50,000; 56
pages, 4 columns; length of columns, 14 in.;
width, 214 in. Forms close 10th preceding
month. Office, 9-11 East 37th Street.
Advertising rates, agate, 75 cts. a line;
full page, $450; V2 page, $240; 14 page, $120.
ELKS ANTLER — Monthly. Elks. Fra-
ternal. Established 1895. Arthur C. More-
NELSON CHESMAN & CO.'S RATE BOOK.
207
NEW YORK
land, editor and publisher. Subscription, $1;
circulation — not c^ven by publisher; 40 pages
and cover, 2 columns; length of columns, 8
in.; width, 2% in. Office, 1158 Broadway.
Advertising rates, full page, $40 ; \i page,
$25; V4, page, $12.50. Reading notices, $5
an inch.
ELORE — Every morning except Sunday.
Hungarian. Socialist. Established 1900.
Elore Publishing Assn'. (Inc.), publishers.
Subscription $4 ; sworn average circulation
for six months prior to April 1, 1914, City
Edition, 8,500* net paid; National Edition,
17,000* net paid; 8 pages, 7 columns, length
of columns, 19^ in.; width, 2Ve in. Can use
matrices. Office, 5 Third Street.
Advertising rates, 60 cts. an inch; 500 in.
within six months, 50 cts.; over 500 in., 40
cts. an inch. Orders exclusively for National
Magazine edition, 25% additional. Transla-
tions free. .
ENGINEERING MAGAZINE — Monthly.
Engineering. Established 1891. The En-
gineering Magazine Co., publisher. Subscrip-
tion, $3; claimed average circulation for
1913, 11,250; 292 pages, 2 columns; length
of columns, 8 in.; width, 2% in. Can use
matrices. Forms close 10th preceding month.
Office, 140 Nassau Street.
Advertising rates, American edition, $6.50
an inch. ______
ENGINEERING AND MINING JOURNAL
— Jlonthly (1st). Mining and Engineering. Es-
tablished' 1866. Hill Publishing Co., pub-
lishers. Subscription, $5; claimed average
circulation for year 1913, 9,596; 00 pages,
2 columns, length of columns, 10 in.; width,
3V2 in. Can not use matrices. Forms close
20th month preceding. Office, 505 Pearl
Street.
Advertising rates upon application.
ENGINEERING NEWS — Every Thursday.
Civil Engineering and Contracting. Estab-
lished 1874. The Hill Publishing Co., pub-
lishers. Subscription, $5; claimed average
circulation for year ending March 31, 1914
20,000; 140 to 180 pages, 2 columns; length
of columns, 10 in.; width, 3% in. Office, 505
Pearl Street.
Advertising rates. $78 a page; ranging
down to $50, according to space used during
year; •^, %, Vi and V2 pages, pro rata.
ERIE RAILROAD EMPLOYEES' MAGA-
ZINE— Monthly. Railroad Employes. Es-
tablished 1905. Erie Railroad, publishers.
Subscription, $1; claimed average circulation
for year 1913, 40,000; 64 pages. 2 columns;
'length of columns, 7% in.; width, 2% in.
Can use matrices. Forms close 27th of pre-
ceding month. Office, 50 Church Street.
Advertising rates, full page, $50; ^ page,
$30; % page, $15; % page, $8, with dis-
count on 6 or 12 insertions.
EVERYBODY'S MAGAZINE — Monthly
(23rd of month preceding). Literary.
NEW YORK
Established 1899. The Ridgway Co., pub-
lishers. Subscription, $1.50; sworn detailed
average circulation for year 1913, exceeding
600,000*; 144 pages and over, 2 columns;
length of columns, 8 in.; width, 2% in.
Forms close 25th to the last day of second
to third of preceamg month. Office, Spring
and MacDougal Streets.
Advertising rates, agate, $2,678 a line;
full page, $600; tV, %, M, and % pages, pro
rata. Resident schools and colleges, $1.80
a line; $403.20 per page. Classified, $3 a
line (4 lines, minimum; maximum, 12 lines).
EXPORT — AMERICAN INDU S T R I E 8.
Monthly. Also AMERICA E INDUSTRIAS
AMERICANAS, Spanish edition. Monthly.
Semi-Literary — Semi-Trade — Export. Estab-
lished 1908. Steven de Casesznak (Inc.),
publisher. Subscription, $2 ; claimed aver-
age circulation for year 1913, 40,000 (Eng-
lish, 15,000; Spanish, 25,000); 120 pages,
2 columns; length of columns, 10 in.; width,
3% in. Forms close, both editions, 20th of
preceding month. Office, 30 Church Street.
Advertising rates, on yearly contract %
page, $27.09; % page, $36.67; hi page,
$47.08; % page, $63.75; Vz page, $75; 1
page, $125. Prices cover insertions in both
editions.
FAME AND FORTUNE — See Tousey's
Weeklies.
FAMILY JOURNAL — Monthly (15th).
Light Fiction. Established 1882. The Inter-
national News Co., publishers. Subscription,
$1.75; claimed average circulation for 1913,
38,450; 80 pages, 3 columns; length of col-
umns, 10 in.; width, 2^4 in. Can use matrices.
Forms close 28th of preceding month. Office,
83-85 Duane Street.
Advertising rates, 10 cts. a line; full page,
$35; Vz and 14 pages, pro rata; one col-
umn, $12; back cover page, $60.
FAMILY STORY PAPER — Every Satur-
day. Literary. Established 1873. Nor-
man L. Munro, publisher. Subscription, $3;
circulation — not given by publisher; 8 pages,
5 columns; length of columns, 18 in.; width,
2Vi in. Forms close three weeks in ad-
vance. Office, 24-26 Vandewater Street.
Advertising rates, agate, 20 cts. a line.
FASHION BOOK — See Pictorial Review.
FIELD AND STREAM — Monthly. Sport,
Adventure. Established 1895. E. F. War-
ner, publisher. Subscription, $1.50; claimed
average circulation for year 1913, 53,000;
160 pages, 2 columns; length of columns, 8
in.; width, 2% in. Forms close 5th pre-
ceding month. Office, 456 Fourth Avenue.
Advertising rates, $6.25 an inch; full page,
$100; %, Vi and % pages, pro rata, with
discountB of 5 or 10% on 6 or 12 insertion!.
208
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
FIELD ILLUSTRATED — Monthly (1st).
Advance Agriculture and Rural Sports. Es-
tablished 1902. Advance Agriculture Pub-
lishing Co., publishers. Subscription, $3 ;
claimed average circulation for year 1913,
10,000; 64 pages, 3 columns; length of col-
umns, 11 in.; width, 2% in. Can use mat-
rices. Forms close 25th of month preceding.
Office, 29 West 42nd Street.
Advertising rates, agate, $3 an inch; full
page, $80, with discount of 10% on yearly
contract.
FINANCIAL AGE — Every Saturday. Fi
nancial. Established 1900. F. Howard
Hooke, publisher. Subscription, $5 ; claimed
average circulation, including supplements,
for year 1913, 21,800; 48 pages. 3 columns;
length of columns, 11 in.; width, 2>4 in.
Can use matrices. Office, U. S. Express
Building, Trinity Place and Rector Street.
Advertising rates, agate, 25 cts. a line;
preferred position, 30 cts. a line, with dis-
counts of 15 or 25% on 6 months or one year.
FINANCIAL WORLD — Every Saturday.
Financial. Louis Guenther, publisher. Sub-
scription, $4; circulation — not given by pub-
lisher; 24 to 28 pages, 2 columns; length of
columns, 11 in.; width, 14 ems. Can use
matrices. Office, 18 Broadway.
Advertising rates, narrow column, 25 cts. a
line; wide column, 50% extra.
FINANCIER — Every Saturday. Financial.
Established 1867. The Financier Publishing
Co., publishers. Subscription, $10; claimed
average circulation for year 1913, 15,000;
100 pages, 3 columns; length of columns,
101/^ in.; width, 2%. Can use matrices. Office,
22 Thames Street.
Advertising rates, agate, 25 cts. a line.
FLORIST'S EXCHANGE — Every Satur-
day. Florist Seed and Nursery Trade. Estab-
lished 1888. A. T. DeLaMare Printing & Pub-
lishing Co. Ltd., publishers. Subscription,
$1 ; claimed average circulation for year 1913,
10,000; 64 pages, 4 columns: length of col-
umns, 12 in.; width, 2% in. Office 2-8 Duane
Street.
Advertising rates, $1 an inch, with dis-
count of 10% on four or more insertions;
25% on 52 insertions, or 100 in. within one
year. Reading notices, 20 eta. a line, flat.
Classified. 10 cts. a line.
FOLLIA — Every Sunday. Italian. Re-
publican. Established 1893. Marziale Sisca,
publisher. Subscription, $2 ; claimed aver-
age circulation for year 1912, 25.650; 8
pages, 7 columns; length of columns, 19*4
in.; width, 2% in. Office, 226 Lafayette
Street.
Advertising rates on application.
FOREST AND STREAM — Everv Saturday.
Sporting. Established 1873. Forest and
Stream Publishing Co., publishers. Subscrip-
NEW YORK
tion, $3; circulation — not given by publisher;
32 to 40 pages, 3 columns; length of columns,
10 1^ in.; width, 2% in. Office, 22 Thames
Street.
Advertising rates, agate, 20 cts. a line;
special "war-time" rate, until further notice,
10 cts. a line; discounts ranging from 5% on
13 times, to 20% on 26 times.
FREEMAN'S JOURNAL AND CATHOLIC
REGISTER — Every Wednesday. Catholic.
Established 1840. A. B. Ford, publisher.
Subscription, $2.50; circulation — not given
by publisher; 8 pages, 6 columns; length
of columns, 20% in.; width, 214 in. Can
use matrices. Office, Barclay Street and
Park Place.
Advertising rates, agate, 30 cts. a line,
with discounts of 10% on 300 lines; 15% on
500 lines; 20% on 750 lines; 25% on 1,000
lines; 33%% oh 2,000 lines; reading notices,
50 cts.
FREIE ARBEITER STIMME — Every Sat-
urday. Yiddish. Non-Political. Preie Ar-
beiter Stimme Co., publishers. Subscrip-
tion, City, $1; outside of City $1.50; circula-
tion— not given by publisher; 8 pages, 7
columns; length of columns, 20 in.; width.
2% in. Office, 157 East Broadway.
Advertising rates, agate, 10 cts. a line,
with discount of 5 or 10% on one or six
months, respectively.
FRUITMAN'S GUIDE— Every Saturday.
Fruit and Produce Trade. Established 1896.
Fruitman's Guide (Inc.), publishers. Sub-
scription, $1 ; circulation — not given by pub-
lisher; 8 pages, 6 columns; length of col-
umns, 22 in.; width, 214 in. Can use mat-
rices. Office, 204 Franklin Street.
Advertising rates, $1.25 an inch.
FRUIT TRADE JOURNAL AND PRO
DUCE RECORD — Every Saturday. Trade.
Established 1889. Fruit Trade Journal Co.,
publishers. Subscription, $1 ; claimed aver-
age circulation for year 1913, 18,000; 24
pages, 4 columns; length of columns, 14%
in.; width, 2% in. Can use matrices. Office,
76-78 Park Place.
Advertising rates, $1.50 an inch.
FUN — Section of the Sunday edition of
NEW YORK WORLD. Established 1912.
Guaranteed average circulation for 1914-15
500,000; 16 pages, 3 columns; length of
columns, 9 in.; width, 2 1/14 in. Can use
matrices. Forms close 16 days in advance.
Office, Pulitzer Building.
Advertising rates, 50 cts. a line, flat.
See advertisement on page 451.
FURNITURE WORLD — Every Thursday.
Trade. Established 1895. Towse Publish-
ing Co., publishers. Subscription, $2;
claimed average circulatiop for year 1913,
NELSON CHESMAN & CO.'S RATE BOOK.
209
NEW YORK
6,400; 32 to lu4 pages, 3 columns; length
of columns, 11 y2 in.; width, 2% in. Office,
15 West 38th Street.
Advertising rates on application.
GAELIC AMERICAN — Every Saturday
Irish interests. The Gaelic American Pub
lishing Co., publishers. Subscription, $2
claimed average circulation for year 1913
31,780; 8 pages, 6 columns; length of ool
umns, 19 in.; width, 20% ems. Office, 165
167 "William Street.
Advertising rates, $1.20 an inch; 13 times,
5%; 26 times, 10%; 52 times, 20% dis-
count.
GARDEN MAGAZINE AND FARMING —
See Garden City, N. Y.
GAS ENERGY — Monthly. Mechanical. Es-
tablished 1907. Gas Energy Co., publish-
ers. Subscription, 50 cts., claimed average
circulation for 1913, 7,000; 68 pages, 2 col-
umns; length of columns, SVi in.; width, 2%
in. Office, 24 Murray Street.
Advertising rates, Va page, $12 ; M page;
$20; V2 page, $35; one page, $60.
GENTLEWOMAN — Monthly. Home. Es-
tablished 1885. W. J. Thompson Co., pub-
lishers. Subscription, 20 cts.; guaranteed
circulation for year 1914-15, 2,000,000; 20 to
32 pages, 4 columns; length of columns, 13^/^
in.; width, 2^4 in. Forms close 10th pre-
ceding month. Office, 627-649 West 43d St.
The Magazine of Mysteries, 500,000 circula-
tion, The Rural Home, 750,000 circulation,
were combined with the Gentlewoman August
1914, giving the Gentlewoman two million of
real and exclusive small town and rural circu-
lation.
Advertising rates, agate, $7.40 a line; Vi
page (189 lines), $1110; V2 page, $2095;
one page, $3915; back cover page, $4306.50.
See advertisement on page 537.
GIORNALE ITALIANO — Every morning.
Italian. Non-political. Established 1908.
Italian Press Publishing Assn. (Inc.), pub-
lishers. Subscription, $7; circulation not
given by publisher; 8 pages, 7 columns;
length of column, 20 in.; width 2^4 in.
Can use matrices. Office, 226 Lafayette St.
Advertising rates, agate, general display,
10 cts. a line; real estate, mail order or pat-
ent medicine, 15 cts. a line.
GLAS NARODA — Every afternoon except
Sunday. Slovenian. Republican. Estab-
lished 1892. Slovenic Publishing Co., pub-
lishers. Subscription, $3; sworn average
circulation for six months ending March 31,
NEW YORK
1914, 9,932* net; 4 to 8 pages, 7 columns;
length of colui ms, 20% in.; width, 21/3 in.
Office, 82 Cortlandt Street.
Advertising rates, $14 an inch, per month;
e. o. d., $9; 2 t. a w., $7.25; 1 t. a w., $5;
three months, $38 an inch; six months, $70;
one year, $125; 2d page, 25% additional.
Reading notices, 30 cts. a count line. Classi-
fied, 30 words, $1 per insertion.
GLOBE AND COMMERCIAL ADVER-
TISER— Every evening except Sunday. Re-
publican. Established 1897. The Commer-
cial Advertisers Association, publishers. Sub-
scription, $3 ; sworn average circulation for
six months, prior to April 1914, 144,982* net
paid; 12 to 24 pages, 8 columns; length of
columns, 21% in.; width, 2-^ in. Can use
matrices. Office, 73-83 Dey Street.
Advertising rates, agate, 35 cts. a line;
sporting pages, 40 cts. a line; second or third
page, 45 cts.; last page, (full page only),
$1000; on yearly contract, 2,500 lines, 28
cts.; sporting page, 32 cts.; pages 2 or 3,
36 cts.; 20,000 lines, 26, 30 or 34 cts.; 30,000
lines 24, 28 or 32 cts.; 40,000 lines 22, 26
or 30 cts.; 50,000 lines, 20, 24 or 28 cts. a
line. Publishers or Automobiles 25 cts.; pages,
2 or 3, 35 cts. a line, flat, with 5 or 10 cts.
a line additional for position. Steamships,
35 cts. a line. Reading notices, $2 a line;
first page, $2.50 a line. Double column adver-
tisements must be at least 2 in. deep; three
columns, 3 in. deep, etc. Classified, hotels and
restaurants, resorts, apartments, excursions
or real estate 20 cts. a line.
GOLF — Monthly. Golfing. Established
1894. Arthur Pottow, publisher. Subscrip-
tion, $3 ; claimed average circulation for 1913,
32,000; 64 pages, 2 columns; length of
columns, 8 in.; width. 2% in. Can use ma-
trices. Office, 286 Fifth Ave.
Advertising rates, agate, $4 an inch; full
page, $60; %, % or % page, pro rata, with
discounts of 10% on 6 months; 10% on 12
insertions or 3 pages used within one year.
GOLFERS' MAGAZINE — See Chicago, 111.
Also
See advertisement on page 456.
GOLF ILLUSTRATED & OUTDOOR
AMERICA — Monthly (25th of month preced-
ing.) Golfing. Established 1914. Franklin
Coe publisher. Subscription $4.; circulation
— not given by publisher; 00 pages, 3 col-
umns, length of columns 10 in.; width 2V^
in. Can not use matrices. Forms close 15th
of month preceding. Office 389 Fifth Avenue.
Advertising rates, agate 25 cts. a line; full
page, (420 lines) $100, V2 or % page pro
rata, with a discount of 20% on 12 or more
consecutive insertions.
The placing of pulling copy in a pulling position in pulling publications
is one of the things we know how to do. If that service is valuable to you — you
need us.
210
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
GOOD HOUSEKEEPING MAGAZINE —
Monthly. Established 1885. International
Magazine Co., publishers. Subscription,
$1.50; detailed average circulation for year
1913, 348,173; 250 pages, 2 columns; length
of columns, 8 in.; width, 2% in. Forms
close first of second month preceding date of
issue. Office, 49 West 40th Street.
Advertising rates, agate, $2.50 a line, flat.
GOOD ROADS^Weekly. Good Roads.
Established 1892. E. L. Powers Co., pub-
lishers. Subscription, $2 ; claimed average
circulation for year 1913, 8.000; 100 pages,
2 columns; length of columns, 10 in.; width,
3% in. Can use matrices.- Office, 150 Nas-
sau Street.
Advertising rates, -fj. page, $8; Vs page,
$15; 14 page, $25; V2 page, $40; one page,
$65; preferred position, 20% extra; opposite
last page, reading matter, or index, 25%
additional; inside covers, 50%; back cover,
100% extra. Discount on 3 months and
longer.
HABERDASHER — Monthly. Trade. Es-
tablished 1884. The Haberdasher Co., pub-
lishers. Subscription, $3 ; claimed average
circulation for year, 1913, 6,500; 150 pages,
2 columns; length of columns, 10 in.; width,
3% in. Forms close 25th preceding month.
Office, 50 Union Square.
Advertising rates, -^ page, $6; Vs page,
$9; %_page, $15; % page, $26; one page,
$50; discounts for three months and longer.
Classified, 25 cts. a line.
HANDELSZEITUNG — Every Saturday.
German. Financial. Established 1851.
Meyer Auerbach, publisher. Subscription,
$10; claimed average circulation for year
1913, 8,000; 16 pages, 4 columns; length of
columns, 18 in.; width, 3 1/4 in. Can use mat-
rices. Office, 130 Pearl Street.
Advertising rates, $4.20 an inch.
HARDWARE AG E — Every Thursday.
Trade. Established 1855. David Williams
Co. (Inc.), publishers. Subscription, $2;
claimed average circulation for 1913, 17,250;
00 pages, 2 columns; length of columns, 10%
in. Cannot use matrices. Office, 239 West
39th St.
Advertising rates upon application.
HARDWARE DEALERS' MAGAZINE—
Monthly. Hardware. Established 1893. D.
T. Mallpft, publisher. Subscription, $1.50;
claimed minimum circulation for year 1913,
18,000; 200 pages, 2 columns; length of col-
umns, 8 in.; width, 214 in. Forms close
20th preceding month. Can use matrices.
Office, 253 Broadway.
Advertising rates, Vs page, $24; V4, page.
$42;
count on 3 months or longer.
one page, $120. Dis-
NEW YORK
HARDWARE REVIEW — Monthly (1st).
Trade. Pentz Piibli.shing Co., publishers.
Subscription, $1.50; detailed average circu-
lation statement under date of Nov. 1, 1913,
13,538*; 78 pages, 2 columns, length of
columns, 10 in.; width, 3 1^ in. Can use
matrices. Forms close 1st. Office, Woolworth
Bldg.
Advertising rates, full page, $60; V2 page,
$35; % page, $20; Vs page, $15.
HARLEM HOME NEWS — Semi-weekly,
Wednesday and Sunday. Independent. James
O. Flaherty, Jr., publisher. Subscription, $1;
detailed average circulation for 1913, 59,-
996*; 10 to 12 pages, 7 columns; length of
columns, 21 3/7 in.; width, 2% in. Can use
matrices. Office, 143 West 125th Street.
Advertising rates, agate, 10 cts. a line,
flat. Classified, Ic. per word. Reading no-
tices, 20 cts. a line; first page, 35 cts. a line.
HARPER'S BAZAR — Monthly (29th pre-
ceding month). Fashions and Society. Estab-
lished 1867. International Magazine Co., pub-
lishers. Subscription, $1.50; guaranteed aver-
age circulation for 1914-15, 85,000; 76 to 100
pages, 4 columns; length of columns, 12 in.;
width, 2 in. Forms close 1st preceding month.
Office, 119 West Fortieth Street.
Advertising rates, agate, 80 cts. a line;
full page (672 lines), $500; V2. Vi or Vs
page, pro rata; second or third covers (4
colors), $700. Classified, under heading
"where to shop," $30 a line per year.
HARPER'S MAGAZINE — Monthly. Liter-
ary. Established 1850. Harper & Brothers,
publishers. Subscription, $4; guaranteed aver-
age circulation for year 1913-14, exceeding
100,000* net: 168 pages, 2 columns; length
of columns, 8 in.; width, 2% in. Forms
close 3d of preceding month. Office, Frank-
lin Square.
Advertising rates, agate, $1.30 a line; V4,
page, $56.25; V2 page, $112.50; one page,
$225; witli discount of 5% on one year con-
tracts or on 6 or more pages used within one
year.
HARPER'S WEEKLY — Every Saturday.
Literary and General. Established 1857.
The McClure Publications (Inc.), publishers.
Subscription, $5; circulation not given by
publisher; 3 columns to page; length of
columns, 12*4.; width, 2% in. Forms close
21 days in advance. Office, 251 4th Avenue.
Advertising rates, agate (minimum, single
column, 7 lines; double column, 28 lines), 40
cts. a line; one page (510 lines), $204; %
and % pages, pro rata; second or third cover,
one printing, $225, two printings, $250; back
cover page, $300 or $360.
HEALTH CULTURE — Monthly. Hygiene.
Established 1894. Health Culture Co., pub-
lishers. Subscription, $1 ; claimed circula-
tion for 1913, 34,000; 96 pages, 2 col-
umns; length of columns, 8 in.; width, 2 V4
NELSON CHESMAN & CO.'S RATE BOOK.
211
NEW YORK
in. Forms close 10th preceding month. Of-
fice, 1133 Broadway.
Advertising rates, agate, 35 cts. a line; one
inch, $4; % page, $14; V2 page, $25; one
page, $50; 10% discount on yearly contracts.
HEARST'S MAGAZINE — Monthly. Re-
view and Fiction. International Magazine Co.,
publishers. Subscription, $1.50; guaranteed
average circulation from May, 1914, exceed-
ing 300,000; 150 pages, 2 columns; length
of columns, 8 in.; width, 2% in. Forms
close 1st of preceding month. Office, 119
West 40th Street.
Advertising rates, agate, full page (224
lines), $336; V2, Vi or Vg pages, pro rata.
Small Ad Directory, uniform setting (about
six words to line) 20 cts. a line; display style
or cuts, $1.25 a line.
HEBREW STANDARD — Every Friday.
Jewish (Printed in English). Established
1882. William J. Solomon, publisher. Sub-
scription, $2 ; circulation — not given by pub-
lisher; 16 pages, 5 columns; length of col-
umns, 15 in.; width, 2% in. Office, 87 Nas-
sau Street.
Advertising rates, agate, 20 cts. a line.
Reading notices, 30 to 50 cts. a line. Dis-
count on time contracts.
NEW YORK
HERALD- — Every morning including SUN-
DAY. Independent. Established 1835.
New York Herald Co., publishers. Subscrip-
tion, $10 ; Sunday issue, $2 ; claimed average
circulation for six months prior to April, 1914,
daily, 101,006* net paid; Sunday, 240,000;
daily, 16 to 24 pages; Sunday, 86 to 120
pages, 7 columns; length of columns, 20%
in. ; width, 2% in. Can use matrices. Office,
Herald Square.
Advertisine rates, agate, daily or Sunday,
45 cts. a line. Business opportunities and
financial, 40 cts. Medical, 50 cts. New
publications, 30 cts. Real estate, week days,
25 cts.; Sundays, 30 cts. Help wanted, daily,
10 cts.; Sunday, 15 cts. a line. Resorts, 25
cts., daily; 30 cts., Sunday. Sporting, 50
cts. Automobiles, 35 cts. For sale, daily,
30 cts.; Sunday, 35 cts. Instruction, col-
leges and schools, 20 cts. a line. Double col-
umn advertisements must be at least 28 lines
deep in daily, 42 lines deep in Sunday edi-
tion. Advertising rates in Sunday Magazine
section supplement, and the Sunday Fashion
supplement, 50 cts. a line, which includes dis-
play, cuts, etc.
HEROLD — Every morning and every even-
ing except Sunday, and REVUE, Sundays.
German. Independent. Established 1864. New
Yorker Herold Printing and Publishing Co.,
proprietors. Subscription, morning or even-
ing issue, $3; Sunday $2.50; sworn average
circulation, for six months prior to April 1914,
morning and evening combined, 68,161* net
paid; Sunday, 00,000; daily, 8 to 10 pages;
Sunday. 26 to 33 pages, 7 columns; length of
columns, 11 Vz in.; width, 2% in. Can use
matrices. Office, 24 North William Street.
Advertising rates, either daily or Sunday,
15 cts. a line; discount, 10% on 10,000 lines
or more, within one year; combination rate,
morning and evening, 25 cts. a line; 10,000
lines or more, within one year, 22% cts. a
line. Reading notices, either paper, 50 cts. a
line; first page, $1.
See advertisement on page 444.
HESSEN-DARMSTADER ZEITUNG UND
HESSISCHE BLAETTER — Every Saturday.
German. Non-political. Established 1888.
Voelcker Bros., publishers. Subscription, $2;
circulation — not given by publisher; 8 pages,
6 columns; length of columns, 20 in.; width,
214 in. Office, 312-316 East 23d Street.
Advertising rates, $20 an inch, per year.
HINTS — Monthly, except July and Au-
gust. School, Church and Home Entertain-
ments. Established 1899. Entertainment
Publishing Co., publishers. Subscription, $1;
claimed average circulation for year 1913,
103,759; 32 pages, 2 columns; length of col-
umns, 8 in.; width, 2^/4 in. Forms close 8th
preceding month. Office, 1193 Broadway.
Advertising rates, agate, 30 cts. a line, with
discounts.
HOLY NAME JOURNAL — See, Somerset,
Ohio.
HOMILETIC MONTHLY AND CATECHIST
- — Monthly. Catholic. Ecclesiastical. Es-
tablished 1900. Joseph F. Wagner, pub-
lisher. Subscription, $3 ; circulation — not
given by publisher; 120 pages, 2 columns;
length of columns, 8 in.; width, 2 V^ in. Can
use matrices. Forms close 16th preceding
month. Office, 9 Barclay Street.
Advertising rates, $2.50 an inch; six con-
secutive insertions, $2.25 an inch, per time;
one year, $2, each insertion; % page, $4; ^
page", $8; V2 page, $15; one page, $30.
HOMILETIC REVIEW — Monthly. Unde-
nominational. Established 1877. Funk &
Wagnalls Co., publishers. Subscription, $3;
claimed average circulation for year 1913,
20,000; 115 pages, 2 columns; length of col-
umns, %V2 in.; width, 2% in. Forms close
1st of the month. Office, corner Fourth Ave-
nue and 26th Street.
Advertising rates, agate, 30 cts. a line;
full page, $50; V2, Vi or % pages, pro rata.
Inside cover pages, $70; last cover page,
$100. .
HORSELESS AGE — Every Wednesday.
Automobile. Established 1895. The Horse-
less Age Co., publishers. Subscription, $2;
claimed average circulation for year 1913,
12,500 net; 90 pages, 2 and 3 columns;
length of columns, 10 in.; width, 3% and
2Vi in., respectively. Office, 250 West 54th
Street.
Advertising rates, $5 an inch; 2 in., $9; %
page, $15; l^ page, $25; ^ page, $32; %
212
NELSON CHBSMAN & CO.'S RATE BOOK.
NEW YORK
page, $40; one page, $70. Discount on 13 or
more insertions.
HOTEL GAZETTE — Every Saturday. Com-
mercial. Established 1876. John Martin, pub-
lisher. Subscription, $2; claimed average
circulation for 1913, exceeding 6,500; 12
pages, 5 columns; length of columns, 17 in.;
width, 2% in. Office, 1123 Broadway.
Advertising rates, $1 an inch. Discount,
5, 10 and 25% on 3, 6 and 12 months, re-
spectively.
HOTEL REGISTER — REVIEW — Every
Saturday. Commercial. Established 1884.
Gehring Publishing Co., publishers. Sub-
scription, $4; circulation — not given by pub-
lisher; 44 to 72 pages, 2 and 3 columns;
length of columns, 11 in.; width, 3% and 2%
in. Office, 1269 Broadway.
Advertising rates, agate, full page, $40 ; y%
page, $20 ; 14 page, $12 ; V& page, $6 ; -i^
page, $4, with discounts on 3, 6 or 12 month
contracts.
HOUSE AND GARDEN — Monthly. Home
building. Decorative and Gardens. Established
1901. MicBride, Nast & Co., publishers. Sub-
scription, $3; claimed average circulation for
year 1913, approximately, 26.000; 80 pages,
3 columns; length of columns, 10 14 in.;
width, 2% in. Forms close 8th preceding
month. Office, 31 East 17th Street.
Advertising rates, agate, 60 cts. a line; one
page (magazine size), $120; % or % page,
pro rata, with discounts of 5 or 10% on 6 or
12 insertions.
HOUSE BEAUTIFUL — Monthly. House
Plans, Decorations, Gardening, etc. Estab-
lished 1896. The House Beautiful Publish-
ing Co., publishers. Subscription, $3; guar-
anteed circulation for year 1914-15, 50,000*;
64 to 80 pages, 3 columns; length of col-
umns, 10% in.; width, 2% in. Forms close
5th preceding month. Office, 432 Fourth
Avenue.
Advertising^ rates, agate, 80 cts. a line; one
page (441 lines), $350; regular magazine
page (16 in.), $179.20; % and % pages, pro
rata.
HOUSEWIFE — Monthly. For women. Es-
tablished 1884. The A. D. Porter Co., pub-
lishers. Subscription, 50 cts.; guaranteed cir-
culation for year 1914-15, 500.000*; 28 to
36 pages with cover, 4 columns; length of col-
umns, 14% in.; width, 2^4 in. Can use mat-
rices. Forms close 5th of second preceding
month. Office, 30 Irving Place.
Advertising rates, agate, $2.50 a line; %
page, $450, Vz page, $875; one page, $1,600.
HOUSEWIVES LEAGUE MAGAZINE —
Monthly (Ist). For Women. Established
1913. Housewives League, publishers. Sub-
scription, $1; claimed average circulation for
year 1913. 30,000; 48 pages, 2 columns;
NEW YORK
length of columns, 8 in.; width, 2% in. Can-
not use matrices. Forms close 15th of pre-
ceding month. Office, 27 East 22nd Street.
Advertising rates, agate, 50 cts a line; full
page, $100; 1/2, % or % page, pro rata, with
discount of 5 or 10% on 6 or 12 months' con-
tract.
HRVATSKI SVIJET — Every evening ex-
cept Sunday. Croatian — Non-partisan. Estab-
lished 1908. Croatian News Co., publishers.
Subscription $3; claimed average circula-
tion for 1913, 9,000; 4 to 8 pages, 7 col-
umns; length of columns, 21 in.; width. 2%
in. Cannot use matrices.
Advertising rates on application.
ILLUSTRATED COMPANION — Monthly.
Fiction. Established 1880. F. B. Warner Co..
publishers. Subscription, 25 cts.; detailed
average circulation February 1st, 1914, 270,-
000*; 16 to 32 pages, 4 columns: length of
columns, 13% in.; width, 2% in. Forms close
18th of preceding month. Office, 90 Chambers
Street.
Advertising rates, agate, $1 a line; full
page (776 lines), $582; % page, $323.33; %
page, $169.75. Preferred position, 15% extra.
Reading notices, $1.2.'5 a line.
See advertisement on page 547.
ILLUSTRATED MILLINER — Monthlv.
Fashion. Established 1900. The Illustrated
Milliner Co., publishers. Subscription, $4;
sworn claimed average circulation for year
1913, 9,141; 64 to 206 pages, 2 columns;
length of columns, 10% in.; width, 3% in.
Office, 656 Broadway.
Advertising rates, % page, $12.50; %
page, $20; Vz page, $35; one page, $65, with
discounts on two or more insertions.
ILLUSTRATED RECORD — Everv Satur-
day. Sporting. Establsihed 1892. H. J. Bott-
hof, publisher. Subscription, $2; circulation
- — not given by publisher; 16 pages, 5 col-
umns; length of columns, 15 in.; width, 2V8
in. Forms close one week in advance. Office,
17 Spruce Street.
Advertising rates, agate, 35 cts a line. No
discount for time or space.
ILLUSTRATED SUNDAY MAGAZINE —
Issued co-operatively by and as a part of
Sunday editions of Philadelphia Record, Pitts-
burgh Gazette-Times, Rochester Democrat and
Chronicle, Memphis Commercial Appeal, Bos-
ton Herald, Detroit Free Press, New Orleans
Times-Democrat-Picayune, Richmond Times
Dispatch, Columbus Dispatch, Dayton News,
Louisville Courier-Journal, Minneapolis Trib-
une, Milwaukee Sentinel, Buffalo Times,
Worcester Telegram, Des Moines Register and
Leader, Omaha World-Herald and Providence
Tribune. Detailed average circulation for
year 1913-14, 1,300,000; 4 columns to page;
length of columns, 13 in.; width of columns.
NELSON CHESMAN & CO.'S RATE BOOK.
213
NEW YORK
m, in. Forms close 4 weeks in advance.
OfSce, 250 Fifth Avenue.
Advertising rates, agate, $4 a line; full
page one time, $2,592; % and % page, pro
rata; back cover (3 colors), $2,900.
See advertisement on page 507.
INDEPENDENT — Every Monday. General
and Chautauquan News. Established 1848.
Karl V. S. Howland. publisher. Subscrip-
tion. $3; claimed average circulation for year
1913, 50,000; 44 pages, 3 columns; length
of columns, 10 in.; width, 2% in. Forms
close Friday 10 days preceding. Can use
matrices. Office, 119 West 40th Street.
Advertising rates, agate, one time, 40 cts.
a line, $168 per page; financial and insur-
ance, 50 cts. a line: $210 per page; 1,000
lines, 35 cts.; 2,000 lines, 30 cts. a line.
Schools and hotels, 30 cts. a line each inser-
tion.
INTERNATIONAL — Monthly (5th). Lit-
erary. International Monthly (Inc.), pub-
lishers. Subscription, $1.50; claimed aver-
age circulation for 1913, 15,000; 32 pages, 2
columns; length of columns, 9 1/^ in.; width,
2% in. Cannot use matrices. Forms close
20th of month preceding. Office, 715 Broad-
way.
Advertising rates, $2.10 an inch; full page,
$50; inside back cover, $100; %. V4., %
and Vs page, pro rata.
INTERNATIONAL CONFECTIONER —
Monthly. Trade. Established 1892. The In-
ternational Confectioner (Inc.), publishers.
Subscription, $1 ; sworn detailed average cir-
culation for nine months ending July, 1913,
7,500 net; 148 pages, 2 columns; length
of columns, 9 in.; width, 2y8 in. Forms close
1st. Can use matrices. Office, 221-25 West
17th Street.
Advertising rates, full page. $65; V2 page.
$38; V4, page, $21; Vs page, $11, with dis-
counts on 2 or more insertions.
INTERNATIONAL JOURNAL OF SUR-
GERY— Monthly. Surgical and Gynecology.
Established 1887. International Journal of
Surgery Co., publishers. Subscription, $1 ;
circulation — not given by publisher; 38 pages,
2 columns; length of columns, 9 in.; width,
3 in. Forms close 15th preceding month. Can
use matrices. Office, 100 William Street.
Advertising rates, Vs page, one month, $13;
three months, $30; six months, $55; one year,
$90; one page, one month, $60; one year,
$600.
INTERNATIONAL STUDIO — Monthly. Art
and house Architecture — Decoration. Estab-
lished 1897. John Lane Co., publishers.
Subscription, $5 ; claimed average circula-
tion for year 1913, 10,000; 170 pages, 3
columns; length of columns, 10 in.; width,
2^ in. Forms close 10th of preceding
month. Office, 120 West 32nd Street.
Advertising rates, agate, $5 an inch; Vs
page, one time, $15; M page, $30; % page,
NEW YORK
$60; one page, $120. Discount, 5% on six
months; 10% on one year.
IRISH-AMERICAN — Every Saturday.
Democratic. Established 1849. The Irish-
American (Inc.), publishers. Subscription,
$1.50 ; claimed average circulation for year
1913, 15,000; 8 pages, 6 columns; length
of columns, 20 in. ; width, 2t\ in. Can use
matrices. Office, 185 Madison Avenue.
Advertising rates, agate, 15 cts. a line, with
discounts on 3, 6 or 12 month contracts.
IRISH WORLD — Every Wednesday. Cath-
olic. Independent. Established 1870. Patrick
Ford, publisher. Subscription, $2.50; circu-
lation— not given by publisher; 12 pages, 7
columns; length of columns, 20% in.; width,
214 in. Can use matrices. Office, 13 Barclay
Street.
Advertising rates, agate, 30 cts. a line, with
discounts of 10; 15, 20 or 25% on 300, 500,
750 or 1,000 lines; preferred position, 20%
extra. Special notices, 50 cts. a line. Read-
ing notices, $1 per agate line.
IRON AGE — Every Thursday. Trade. Es-
tablished 1855. David Williams Company
publishers. Subscription, $5; detailed aver-
age circulation for year 1913. 12,102*; 260
pages, 2 columns, length of columns, 11 in.;
width, 3 V4, in. Can use matrices. Office,
239 West 39th Street.
Advertising rates upon application.
JACOBS & COMPANY.
See advertisement on pages 502, 503, 504,
505 and 506.
JAPANESE AMERICAN COMMERCIAL-
WEEKLY — Every Saturday. Japanese. Com-
mercial. Established 1900. Toichi Nakahara.
publisher. Subscription, $2 ; claimed aver-
age circulation for 1913, 23,000; 10 pages,
6 columns; length of columns, dVz in.; width,
2% in. Office, Tribune Building.
Advertising rates, $1.50 an inch; one
month, $5; six months, $25; one year, $45;
one column, one time, $15; one page, $90;
front cover, V2 ; back cover, % times more
than above rate.
JEWELERS' CIRCULAR WEEKLY —
Every Wednesday. Trade. Established 1869.
The Jewelers' Circular Publishing Co., pub-
lishers. Subscription, $2; claimed average
circulation for year 1913, 9,000; 150 pages,
3 columns; length of columns, 10 in.; width,
2% in. Office, 11 John Street.
Advertising rates, $2 an inch; ■i\ page, $4;
1/10 page, $6; Vs page, $8; % page. $10;
V4, page, $16; Vs page, $20; % page, $30; %
page, $40; one page, $60.
» •
JEWISH FARMER — Monthly. Agriculture.
Established 1907. Jewish Agricultural and
Industrial Aid Society, publishers. Subscrip-
tion, 25 cts.; claimed average circulation for
1913, 5,000; 24 pages, 3 columns; length of
214
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
columns, 9V2 in.; width, 2^^ in. Can use mat-
rices. Office, 189 Second Avenue.
Advertising rates, agate, 5 cts. a line; 1
page, $20; V2 page, $10. Translations made
if desired.
JEWISH FORWARD — Every evening ex-
cept Saturday and Sunday evening. SATUR-
DAY AND SUNDAY MORNING. Jewish. J..a-
bor. Established 1897. Forward Association,
publishers. Subscription, $3.50; sworn aver-
age circulation for year ending March, 1914,
158.492* net; 8 to 16 pages, 7 columns;
length of columns, 21 in.; width, 2Vs in.
Can use matrices. Office, 175 East Broad-
way.
Advertising rates, agate, 12 cts. a line;
1,000 lines, 11 cts.; 2,000 lines, 10 cts. a
line. Preferred position or reading notices,
20% extra.
See advertisement on page 534.
JEWISH MORNING JOURNAL — Every
morning except Saturday. Jewish. Independ-
ent. Established 1901." Jewish Press Pub-
lishing Co., publishers. Subscription, $3 ;
sworn detailed average circulation for year
1913, 96,345* net; 8 pages, 7 columns;
length of columns, 20% in.; width, 2% in.
Can use matrices. Office, 77 Broadway.
Advertising rates, agate, 15 cts. a line;
2,500 lines, within one year, 10 cts. a line.
Readi'ig notices, editorial page, 50 cts. a
line; first page, $1; other pages, 30 cts. a
line. Preferred position, 20% extra.
JEWISH NEWS — Every evening except
Saturday. SUNDAY MORNING. Established
1885. Sarasohn & Son, publishers. Subscrip-
tion. $4; sworn average circulation for six
months prior to October, 1913, 56,800* net
paid; 8 to 16 pages, 7 columns; length of
columns, 21 in.; width, 12i/4 in. Can use
matrices. Office, 187 East Broadway.
Advertising rates, agate, 15 cts. a line;
2,500 lines, within one year, 10 cts. a line;
preferred position, 10 to 25'^ extra. Reading
notices, 35 cts. per agate line; first or edi-
torial page, $1; opposite editorial or last
page, 50 cts. a line.
JOHN MARTIN'S BOOK — Monthly (25th).
Juvenile. Established 1912. John Martin's
House (Inc.), publishers. Subscription, $3;
claimed average circulation for 1913, exceed-
ing 13,000; 00 pages. Magazine size, 5V&x8
in. Forms close 30 days in advance. Office,
5 West 39th Street.
Advertising rates, single pages, $110; six
consecutive insertions, $100 per page; cost
of drawings and plates, $15 a page.
NEW YORK
Advertising rates, agate, 14 lines, or more,
run of paper, 60 cts.; next reading matter,
70 cts.; full position, 75 cts. a line. Pre-
ferred pages — space limited — pages 2 or 3,
85 cts.; next to reading, 95 cts.; full posi-
tion, $1; magazine pages, 85 cts.; full posi-
tion, $1; sporting pages, 70 cts. a line; full
position, 85 cts. a line. Reading notices, any
page, except first page, $5 a line; first page,
$10. No extra charge for cuts, display or
broken columns, but broken column advertise-
ments must equal 42 lines across two col-
umns; 75 lines across 3 columns; 100 lines
across 4 columns; 140 lines across 5 or more
columns. Classified, same as display.
JOURNAL — Every evening except Sunday.
Established 1896. W. R. Hearst, proprietor.
Subscription, $3; sworn average circulation
for six months prior to April, 1914, 758,534*
net paid; 10 to 24 pages, 8 columns; length
of columns, 20 in.; width, 2 1/14 in. Can
use matrices. Office, Broadway and 38th
Street.
JOURNAL OF COMMERCE AND C O M -
MERCIAL BULLETIN — Every morning ex-
cept Sunday. Commercial and General News.
Established 1827. Journal of Commerce and
Commercial Bulletin (Inc.), publishers. Sub-
scription, $12; sworn average circulation for
six months prior to April, 1914, 17,101* net
paid; 16 to 20 pages, 7 columns; length of
columns, 21 in.; width, 2% in. Can use
matrices. Office, 32 Broadway.
Advertising rates, agate, 20 cts. a line;
financial and insurance, 25 cts. a line ; first
page, double rates. Reading notices, $1 a
line.
JOURNAL OF THE OUTDOOR LIFE —
Monthly. Anti-Tuberculosis. Established 1904.
Journal" of the Outdoor Life Publishing Co.,
publishers. Subscription, $1; claimed aver-
age circulation for year 1913. 6,000; 48
pages, 2 columns; length of columns, 8 in.;
width, 21/^ in. Office, 289 Fourth Avenue.
Advertising rates, $2.75 an inch; three
months, $7; six months, $12; one year, $22;
14 page, one time, $10; % page, $18; cue
page, $30.
JOURNAL OF THE TELEGRAPH — Month-
ly. Telegraphy. Established 1866. Western
Union 'Telegraph Co., publishers. Subscrip-
tion, $1; claimed circulation for year 1913,
37,000; 16 to 70 pages, 3 columns; length of
columns, 8 ^/^ in.; width, 2 in. Office, 195
Broadway.
Advertising rates, $2 an inch; ^/^ page, one
time, $25; V4, page, $12.50; last coyer page,
25% additional.
JUDGE — Every Saturday. Humorous. Es-
tablished 1881. Leslie-Judge Company, pub-
lishers. Subscription, $5; guaranteed detailed
average circulation for 1914-15, 112.500*,
95% net paid; 24 pages or more, 3 columns;
length of columns, 10 in.; width, 2% in.
Forms close 3 weeks in advance. Office, 225
Fifth Avenue.
Advertising rates, agate, 75 cts. a line;
single column, $105; full page (420 lines),
$315; V2 or V4, page, pro rata; back cover
(2 or 3 colors), $615. Reading notices, $1.50
a line.
JUDGE'S QUARTERLY — Published Janu-
ary, April, July and October. Humorous. Ks-
NELSON CHESMAN & CO.'S RATE BOOK.
215
NEW YORK
tablished 1890. Leslie- Judge Co., publish-
ers. Subscription, $1; claimed average circu-
lation for year 1913. 19,000; 60 pages. 4
columns; length of columns. 12 V^ in.; width,
2^4 in. Forms close 1st of December. March,
June and September. Office, 225 Fifth Ave.
Advertising rates, agate, 20 cts. a line;
full page (700 lines), $125; 14 page (175
lines), $31.50.
LADIES' WORLD AND HOUSEKEEPER
— Monthly. Literary. Household and
Fashion. Established 1879. McClure Pub-
lications (Inc.), publishers. Subscription,
$1; guaranteed average circulation for 1914-
15, 1.000,000; 40 to 76 pages, 4 columns;
length of columns, 14^4 in.; width, 2 14 in.
Forms close 5th of second preceding month.
Office, McClure Building, 4th Avenue and 20th
Street.
Advertising rates, agate, $5 a line, with
discounts of 10 or 15% on 200 or 800 lines
in one issue.
LEADER — Monthly. Bovs and Girls. Cath-
olic. Established 1865. Paulist Fathers, pub-
lishers. Subscription, $1; circulation — not
given by publishers; 32 pages, 2 columns;
length of columns, 8 in.; width, 2% in-
Forms close 20th preceding month. Office,
120-122 West 60th Street.
Advertising rates, agate, $2 an inch; Vs
page, $4; % page, $7; V2 page. $13; one
page, $25. Preferred position, 10% extra.
Discount, three months, 5%; six months, 7%;
one year, 15%.
LESLIE'S WEEKLY — Every Thursday. Il-
lustrated Weekly. Established 1855. Leslie-
Judge Company, publishers. Subscription, $5;
detailed average circulation for year 1913,
379,196* net paid; guaranteed for 1914,
15,350,000*, 95% net paid; 24 pages or
more, 4 columns; length of columns, 14^4
in.; width, 2^4 in. Forms close three weeks
in advance; for covers, 6 weeks in advance
of publication. Office, 225 Fifth Avenue.
Advertising rates, agate, $1.75 a line; V4,
page, $315; % page, $630; one page (800
lines), $1,260; back cover page, (2 print-
ings), $1,600; back cover page (3 printings),
$1,800.
LIBERTY BOYS OF
Weeklies.
'76" — See Tousey's
LIFE — Every Thursday. Humorous. Es-
tablished 1883. Life Publishing Co., publish-
ers. Subscription, $5; claimed average cir-
culation for year 1913, exceeding 200,000;
44 to 80 pages, 3 columns; length of col-
umns, 10 in.; width. 2% in. Forms close 20
days in advance. Office, 17 W. 31st Street.
Advertising rates, agate, $1.50 a line; full
page, $630; % and V2 pages, pro rata. Read-
ing notices, $2.75 a line.
See advertisement on page 477.
LIFE INSURANCE INDEPENDENT —
Monthly. Insurance. Established 1889. N. H.
Weed, editor and publisher. Subscription, $2;
NEW YORK
claimed average circulation for 1913, 10,000;
32 pages, 2 columns; length of columns, 9%
in.; width, 3Vi in. Office, Woolworth Build-
ing.
Advertising rates, full page, $800; %, V4,
or % page, pro rata.
LINDENSTEIN, Inc., S. G.
See advertisement on page 461.
LITERARY DIGEST — Every Saturday. Re-
view. .Vews. etc. P^stablislied 1890. Funk &
Wagnalls Co., publishers. Subscription. $3;
detailed average circulation for year 1913,
277.157*; 44 to 88 pages. 3 columns; length
of columns, 10 ^/^ in.; width, 2^4 in. Forms
close eleven days in advance. Office, 354
Fourth Avenue.
Advertising rates, agate, $1.75 a line; one
page (441 lines), $730; back cover (2 col-
ors), $1,100; 3 colors. $1,150; inside covers
(2 colors), $975; 3 colors, $1,025. Private
schools, $1.25 a line. Reading notices, $3 a
line. Special rate for classified columns (1%
in. wide), $1.25 a line.
LUMBERMAN'S REVIEW — Monthly.
Lumber. Established 1892. John G. Staats,
publisher. Subscription, $1; circulation — not
given by publisher; 48 to 64 pages, 4 col-
umns; length of columns, 12 in.; width. 2 Vi
in. Forms close 8th of each month. Office,
45 Broadway.
Advertising rates on application.
McCALL'S MAGAZINE — Monthlv. Also
McCALL'S BOOK OF FASHIONS — Quart-
erly. Fashions. Established 1871. The Mc-
Cail Co., publishers. Subscription, Magazine,
50 cts.; Book of Fashions, 80 cts.; sworn
detailed average circulation for year 1913,
1.274,048*; Book of Fashions, 200,000; 100
pages, 3 columns; length of columns, 9%
in.; width, 2% in.; Book of Fashions, 00
pages, 4 columns; length of columns, 12^4
in.; width, 2 Vb iu- Forms close 5th of second
preceding month ; Book of Fashions, Spring,
Nov. 20th. out Jan. 15th; Summer, Feb. 20th,
out April 15th; Fall, -Tune 20th, out Aug 15th;
Winter, Aug. 20th, out Oct. 15th. Office, 236-
246 West 3 7th Street.
Advertising rates, agate, $6 a line; full
page. $2,160; V2 page. $1,164; % page, $600.
BOOK OF FASHIONS, full page (700 lines),
$800; V2 or V4, page, pro rata; second or
third covers (two colors), $900; back cover
(three colors), $1,300.
McCLURE'S MAGAZINE — Monthly. Liter-
arv. Established 1893. The McClure Publica-
tions (Inc.), publishers. Subscription, $1.50;
guaranteed average circulation for 1914-15.
500,000 net paid; 2 columns; length of col-
umns, 8 in.; width, 2% in. Forms close 15th
of 2nd preceding month. Office, McClure
Bldg., 4th Avenue and 20th Street.
Advertising rates, $2.50 a line; full page.
$525; 1/2, M or Vs pages, pro rata.
McKINNEY, J. P. & Son.
See advertisement on page 442.
14
216
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
tablished 1894. The inaustnal Press, pub-
lishers. Subscription, $2; detailed average
"i—^ulation for year ending April, 1914, 25,-
*; 80 to 100 reading and 230 to 250 ad-
;ising pages, 3 columns; length of col-
is, 11 in.; width, 2% in. Office, 140-148
avptt.A Street.
MACHINERY — Monthly. Mechanical. Es-
tablished 1894. The Industrial Press, pub-
lishers. Subscription, $2; detailed average
circulation for year ending April, 1914, 25,-
845*- 80 to 100 readine and 230 to 250 ad-
vert
umns, ^^ .„. , ..
Lafayette Street.
Advertising rates upon application.
MAGAZINE OF PUN — Monthly. Humorous.
Established 1891. Leslie-Judge Company, pub-
lishers. Claimed average circulation for year
ending April 30, 1914, 30,000; subscription.
$1; 36 pages, 3 columns; length of columns,
91/^ in.; width, 214 in. Forms close first of
month preceding date of publication. Office,
225 Fifth Avenue.
Advertising rates, agate, 20 cts. a line;
1/4 page, $18; full page (400 lines), $72.
Reading notices, 40 cts. a line.
MAIL ORDER .ASSOCIATION — Compris-
ing the Sunday editions of New York World,
St. Louis Post-Dispatch, Boston Globe. Phila-
delphia Inquirer, Pittsburg Press, Cleveland
Plain Dealer. Detroit News-Tribune, Chicago
Herald, Seattle Post-Intelligencer, Milwaukee
Free Press, Omaha Bee. D"s Jloines Reeister
and Leader, New Orleans States. Circulation
for year 1913. exceeded 2.100 000 Publica-
tion office, 902 World Bldg., Park Row.
Advertising rates, agate (minimum 5 lines),
$2.50 per line.
See advertisement on page 557.
MARITIME REGISTER — Every Wednes-
day. Shipping. Established 1869. Worlds
Maritime News Co., publishers. Subscription.
$35; claimed average circulation for year
1913, 5,000; 00 pages, 5 columns, length of
MAIL — Every evening except Sunday. Re-
publican. Established 1837. The Mail and
Express Co., publishers. Subscription, $4.50;
Saturday only $2.50; sworn detailed average
circulation for year ending April 1914, 133,-
281* net paid; 12 to 16 pages, 8 columns;
length of columns, 21 in.; width, 2-}z in. Can
use matrices. Office, 203 Broadway.
Advertising rates, agate, 35 cts. a line;
1,000 lines, within one year, 34 cts.; 2,500
lines, 32 cts.; 5,000 lines, 30 cts.; 10,000
lines, 29 cts.; 20,000 lines, 28 cts. a line;
designated page, other than editorial page, 40
cts. a line; preferred position (minimum, 28
lines), next reading, 5 cts. a line extra; next
to and following reading, 10 cts. a line ex-
tra. Double column advertisements must be
at least 28 lines deep. Classified, business ;
opportunities, special notices, financial, 35
cts.: bankers and brokers and trust com-
panies or publications, 20 cts. a line; auto- \
mobiles, 30 cts.; instruction, 20 cts.; real es- }
tate or resorts, 20 cts. a line; sporting. 50
cts. Reading notices, first page, $2.50 a line;
other pages, $1.75 a line; run of paper, $1.50
a line. Illustrated Saturday Magazine, 4 col-
umns to page, 178 lines to column; 13%
ems pica wide. Advertising rates, agate, 40
cts. a line.
NEW YORK
columns, 14% in.; width, 2 V4 in. Can not
use matrices. Office, 88 to 90 Gold Street.
Advertising rates, agate, general advertis-
ing pages, 25 cts., a line; opposite reading,
35 cts. a line; back page. 50 cts. a line.
MASSES — Monthlv (1st). Socialist. Es
tablished 1911. The Masses Publishing Co.
publishers. Subscription, $1; claimed average
circulation for year ending June, 1914, 15.
000; 24 pages, 3 columns; length of columns
12 in.; width, 3 in. Cannot use matrices
Forms close 1st of preceding month. Office, 82
Greenwich Avenue.
Advertising rates, 20 cts. a line; back page,
(in colors), $150 with discounts of 10 or
25% on six months or yearly contracts.
MATHEWS (Julius) LIST — See Boston
Mass., also.
See advertisement on page 473.
MAY MANTON'S FASHION BOOK —
Quarterly. Also May Manton Fashion Month-
ly. Guaranteed average circulation for year
1914, 200,000; Fashion Monthly, 3,000.000.
May Manton Pattern Co., publishers. Office,
Broadway and 32d Street.
Advertising rates. May Manton Fashion
Monthly, $4 per line. Fashion Book, $600 a
page and pro rata for less space.
MEDICAL JOURNAL — Every Saturday.
Medical. Established 1843. A. R. Elliott
Publishing Co., publishers. Subscription, $5;
claimed average circulation for 1913, 28.300;
96 pages, 2 columns; length of columns. 9%
in.; width, 3% in. Office, 66 West Broadway.
Advertising rates, 60 cts. a line; Vs page,
$14; three months, $182; six months, $250;
one year, $400; Vz page, $35; one page. $60.
MEDICAL RECORD — Every Saturday.
Medical. Established 1866. Wm. Wood &
Co., publishers. Subscription, $5; circulation
— not given by publisher; 88 to 92 pages, 2
columns; length of columns, 10 in.; width,
3% in. Can use matrices. Office, 51 Fifth
Avenue.
Advertising rates, nonpareil, 1/10 column
(12 lines), one time, $4. Further rates on
application.
MEDICAL TIMES — Monthly. Medical. Es-
tablished 1872. Medical Times Co., publish-
ers. Subscription, $1; claimed average circu-
lation for year 1913, 5,500; 52 pages, 2 col-
umns; length of columns, 10 in.; width, 3%
in. Can not use matrices. Forms close 20th.
Office, 81 Fulton St.
Advertising rates, full page, $44; Vz page,
$26; Vi page, $16; Vs page, $10; 1^ page,
$6, with discounts on 3, 6 or 12 months con-
tracts.
MEN'S WEAR — Semi-Monthly. Trade. Es
tablished 1896. Fairchild Company, editors
and publishers. Subscription, $2; claimed
average circulation for 1913, 5,000; 200
NELSON CHESMAN & CO.'S RATE BOOK.
217
NEW YORK
pages, 2 columns; length of columns, 10 In.;
width, 3 11/16 in. Office, 42 East 21st Street.
Advertising rates, full page, $50; ^ page,
$25; Vi page, $15; Vs page, $10, with dis-
counts on 12 or 24 insertions.
MERCANTILE AND FINANCIAL TIMES
— Every Saturday. Commercial. Established
1875. Francis Swigert, publisher. Subscrip-
tion, $5; circulation — not given by publisher;
16 pages, 3 columns; length of columns 12
in., width, 2% in. Office, 66 Murray Street.
Advertising rates, 25 cts. a line; per inch,
$2; Vs page, $8; M page, $15; V2 page, $25;
one page, $50; reading notices, 25 cts. a line.
MESSENGER OF THE SACRED HEART
— Monthly. Catholic. Established 1866.
Apostleship of Prayer, publishers. Sub-
scription, 50 cts.; sworn detailed average cir-
culation for six months ending July, 1914,
249,831* net; 80 pages, 2 columns; length of
columns, 8 in.; width, 2^% in. Forms close
25th of second preceding month. Office, 41
Park Row.
Advertising rates, agate, $1. a line flat;
one page, $200; %, % and % pages, pro
rata.
METAL INDUSTRY — Monthly (1st).
Trade, Established 1903. The Metal In-
dustry Publishing Co., publishers. Subscrip-
tion, $1; claimed average circulation for
year 1913, 8,640 net; 00 pages, 2 columns,
length of columns, 10 in.; width, 3% in. Can
not use matrices. Forms close 20th of month
preceding. Office, 99 John Street.
Advertising rates, full page, $41.67; %
page, $22.92; % page, $13.75; Vs page,
$7.50; ^5 page, $4.17.
METAL WORKER, PLUMBER & STEAM
FITTER — Every Friday. Mechanical. Estab-
lished 1874. David Williams Co., publishers.
Subscription, $2; claimed average circulation
for year ending April 1914, 10,100; 100
pages, 2 columns; length of columns, 11 in.;
width. 3% in. Can not use matrices. Office,
239 West 39th Street.
Advertising rates, full page, $60; % page,
$32; Vi page, $17; Va page, $9; -^ page, $5,
with discounts on 3, 6, 13, 26 or 52 inser-
tions.
METRONOME — Monthly (1st). Musical.
Established 1885. Metronome Pub. Co., pub-
lishers. Subscription, $1; claimed average
circulation for year 1913, 22.174; 40 pages.
3 columns; length of columns, 12 in.; width,
2% in. Can use matrices. Forms close 15th.
Office, 46 Cooper Square.
Advertising rates, $3.20 an inch.
METROPOLITAN MAGAZINE — Monthly.
Established 1895. Tl e Metropolitan Magazine
Co.. publishers. _ Subscription, $1.50; guaran-
teed average circulation beginning October.
1914, 350,000, 95% net paid; 4 columns to
NEW YORK
page; length of columns, 12% in.; width, 2^4
in. Forms close 18th to 26th of second pre-
ceding month. Office, 432 Fourth Avenue.
Advertising rates, agate, $2 a line;
quarter page or more, $1.77 a line; page,
$1200; V2 and % page, pro rata; back cover
rubber offset process (four colors) $2000;
inside covers rubber offset (four colors)
$1600, rotary gravure, $1300, 2 color $1400;
3 color process page, $2000.
See advertisement on page 439.
MILLINERY TRADE REVIEW — Monthly
(1st). Trade and Fashion. Established 1876.
Millinery Trade Publishing Co., publishers.
Subscription, $4; circulation — not given by
Ijublisher; 130 pages. 2 columns; length of
columns, 10 in.; width, 3% in. Can use mat-
rices. Forms close 20th of preceding month.
Office, 1182 Broadway.
Advertising rates, full page $75; Vz page.
$45 ; V4, page, $25, with discounts on 4, 8,
12 or more insertions.
MISSIONARY REVIEW OF THE WORLD
— Monthly. Unsectarian. Established 1887.
Punk & Wagnalls Company, publishers. Sub-
scription, $2.50; claimed average circulation
for year 1913, 10,500; 96 pages. 2 columns;
length of columns, 8% in.; width, 2% in.
Forms close 10th preceding month. Office,
Corner Fourth Avenue and 26th Street.
Advertising rates, 1 inch {-^ page), $2;
Vs page, $4; Vi page, $8; % page, $15; one
page, $25; 10% discount on 3 or more pages
to be used within one year.
MONTHLY FASHION BOOK — See Picto-
rial Review.
MOODY'S MAGAZINE— Monthly. Finan-
cial. Established 1905. Moody Magazine and
Book Company (Inc.), publishers. Subscrip-
tion. $3; claimed circulation for year, 1913.
10,500; 56 pages, 3 columns; length of col-
umns, 10 in.; width, 2% in. Forms close 1st.
Can use matrices. Office, 35 Nassau Street.
Advertising rates, full page, $100; %, %
or Vs page, pro rata, with discounts for time
and space.
MOTION PICTURE NEWS — Every Satur-
day (1 week ahead.) Moving Picture. Estab-
lished 1908. Exhibitor's Times (Inc.) pub-
lishers. Subscription, $2; claimed average cir-
culation for year 1913. 7.500; 84 pages. 3
columns, length of columns. 9% in.; width
2fV in. Can use matrices. Forms close Wed-
nesday. Office 220 West 42nd Street.
Advertising rates, $2.10 an in.; full page.
$50; Vz. Vi, Vi, or Vs page pro rata, with dis
count on 26 or 52 consecutive insertions.
MOTOR — Monthly. Motoring. Established
1903. New Publication Co., publishers. Sub-
scription, $3; guaranteed average circulation
for year 1914, 25,000*; 150 pages or more, 2
and 3 columns; length of columns, 12 in.;
218
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
width, 4 and 2% in. Office, 119 West 40th
Street.
Advertising rates, $9 an inch; one year, $7
per issue; Vs page, one time, $3.5; V4, page,
$60; 1/2 page, $100; one page, $150, with dis-
count on yearly contract.
MOTOR BOAT — Semi-Monthly (10th and
25th). Marine Motoring. Established 1904.
Motor Boat Publishing Co., publishers. Sub-
scription, $2; claimed average circulation for
year 1913, 29,000; 160 pages, 2 and 3 col-
umns; length of columns, 9 ^/i in.; width, SVt
in. Office, 110 W. 40th Street.
Advertising rates, $6 an inch; six months,
$5.50: one year, $5 an inch; -^ page, $9.50;
Vg page, $15.50; V4. page, $27.50; Vz page,
$50; one page, $90, with discounts on 6 or
12 month contracts.
MOTOR BOATING — Monthly. Motor Boat-
ing. Established 1909. New Publication Co.,
publishers. Subscription, $1 ; guaranteed aver-
age circulation for 1914, 25,000; 125 pages,
3 columns; length of columns, 12 in.; width
of columns, 2% in. Forms close 10th preced-
ing month. Office, 119 West 40th Street.
Advertising rates, $7.20 an inch; per year,
$5.40 an inch; Vs page, one time, $28.80; 14
page, $48; Vz page, $72; one page, $120,
with discount on yearly contracts.
MOTORCYCLE ILLUSTR.\TED — Semi-
Monthly. Motorcycle. Established 1906.
Motorcycle Publishing Co., publishers. Sub-
scription, $1 ; claimed average circulation for
first six months, 1914, 14,125; 100 pages, 2
columns; length of columns, 10% in.; width,
3% in. Can use matrices. Office, 51 Cham-
bers Street.
Advertising rates, Vs page, $17; Vt page,
$27; Vz page, $45; 1 page, $75, with discount
on 3, 6 and 12 month contracts.
MOTOR WORLD — Every Wednesdav. Es-
tablished 1900. The Motor World Publishing
Co., publishers. Subscription, $2 ; sworn de-
tailed average circulation for year ending
.Tune 1914, 8,970*; 92 pages, 2 columns;
length of columns, 10 in.; width, 3 9/16 in.
Forms close Monday preceding. Office, 239
West 39th Street.
Advertising rates, Vn page, $14; V4, page,
$25; Vz page, $44; one page, $75.
MOVING PICTURE STORIES — Every
Friday. Photo Plays and Players. Estab-
lished 1912. Frank Tousey, publisher. Sub-
scription, $2.50: claimed average circulation
for year 1913, 100,000; 32 pages, 3 columns,
length of columns, 9 in.; width, 2 '4 in. Can
use matrices. Forms close four weeks in
advance. Office, 168 West 23rd Street.
Advertising rates, agate, 50 cts. a line.
MOVING PICTURE WORLD— Every Sat-
urday. Moving Pictures. Established 1907.
Chalmers Publishing Co., publishers. Sub-
scription, $3; claimed average circulation for
NEW YORK
year 1913, 17,200; 148 pages, 2 and 3 col-
umns; length of columns, 10 in.; width, 2 V4
and 3% in. Office, 17 Madison Ave.
Advertising rates, $4 an inch (3% inch
column); $2.70 an inch (2% inch column);
full page, $75; Vz page, $38; % page, $19.50;
V& page, $10, with discounts of 2. 5 or 10%
on 1, 6 or 12 month contracts. Classified, 3
cents per word.
MUNSEY'S MAGAZINE— Monthly. Liter-
ary. Established 1889. The Frank A. Mun-
sey Co., publishers. Subscription, $1.50;
circulation — not given by publisher; 160
pages, 2 columns; length of columns, 8 in.;
width, 2% in. Forms close first of preceding
month. Office, 175 Fifth .4venue.
Advertising rates, $2 a line; full page,
$400; Vz or V4, page, pro rata. Schools, $21
an inch; six or more insertions, $17.50 an
inch. Classified advertisements, 4 lines or
less, one time, $8; each additional line, $2;
10% discount on 6 consecutive insertions for
classified advertising only.
MUSICAL COURIER — Every Wednesday.
Musical. Established 1880. Musical Courier
Co., publishers. Subscription, $5; circula-
tion— not given by publisher; 52 pages, 3 and
4 columns; length of columns, 14 in.; width,
3% and 2% in. Office, 437 Fifth Avenue.
Advertising rates, agate, $1 a line on pages
containing reading; on pages containing ad-
vertisements only 50 cts. a line. Discount on
3 months or longer.
MUSICAL OBSERVER — Monthly. Music-
al. Established 1907. Musical Observer Co.,
publishers. Subscription, $1.50; claimed aver-
age circulation for year 1913. 14,750; 100
pages, 2 columns, length of columns, 8% in.;
width, 2 78 in. Office, 48 Cooper Square.
Advertising rates, $3.20 an inch; full page,
$54.40; Vi or V4, page, pro rata.
See advertisement on page 553.
NATION — Every Thursday. Independent.
Literary. Established 1865. New York Eve-
ning Post Co., publishers. Subscription, $3;
detailed average circulation for three months
ending ,luly, 1914, 8,854*; 38 to 48 pages,
3 columns: length of cohimns, 10 in.: width,
21/4 in. Can use matrices. Office, 20 Vesey
Street.
Advertising rates, agate, 15 cts. a line;
full page, $60; Vz or Va page, pro rata; pre-
ferred position, 20% extra. Discount. 121^%,
15% or 25% on 13, 26 or 52 insertions.
NATIONAL ADVOCATE — Monthly (1st).
Temperance. Established 1866. The National
Temperance Society, Publishers. Subscription,
$1 ; claimed average circulation for year
1913, 5,000; 16 pages, 3 columns; length of
columns, 11% in.; width, 2% ia. Cannot
use matrices. Forms close 15th of month
preceding. Office, 373 Fourth Avenue.
Advertising rates, $1.50 an inch, on three
months contract $1.33 1^; six months, $1 an
inch.
NELSON CHESMAN & CO.'S RATE BOOK.
219
NEW YORK
NATIONAL BOTTLER'S GAZETTE —
Monthly. Soda and Beer Bottling. Estab-
lished 1882. W. B. Keller Publishing Co.,
publishers. Subscription, $3 ; claimed average
circulation for year 1913, 5,000; 150 pages, 2
columns; length of columns, 11^4 in.; width,
4 in. Can use matrices. Office, 99 Nassau
Street.
Advertising rates, Vs page, one time, $7;
% page, $13; V2 page,_ 123 ; one page, $40.
Discount on 3 or more insertions.
NATIONAL FOOD MAGAZINE— Monthly.
Culinary and Home Entertainment. Estab-
lished 1890. The Pierce Publishing Co., pub-
lishers. Subscription, $1.50; claimed average
circulation for year 1913, exceeding 20,000
net; 108 pages, 2 columns; length of columns,
8 in.; width, 2 1/^ in. Forms close 5 weeks in
advance. Office, 45 W. 34th Street.
Advertising rates, agate. 50 cts. a line;
full page, $100: 14 and V2 pages, pro rata.
Preferred position, 15% extra. One page
(three colors), $200; back page (three
colors), $250. Reading notices, $1.50 per
line.
NATIONAL .JEWELER — See Chicago, 111.
NATIONAL PROVISIONER — Every Satur-
day. Trade. Established 1891. Food Trade
Publishing Co., publishers. Subscription, $3 ;
circulation- — not given by publisher; 56 pages,
3 columns; length of columns. 11 in.; width,
2'/^ in. Can use matrices. Office, 116 Nassau
Street.
Advertising rates, one inch, $2.50, with dis-
count on time and space.
NATIONAL SUNDAY MAGAZINE— Semi-
monthly. Appearing the second and fourth
Sunday of each month with the New York
Sun, Chicago Tribune, Philadelphia North
American, Pittsburgh Dispatch, Buffalo Ex-
press, Cincinnati Enquirer, St. Louis Globe-
Democrat, Washington Post, Cleveland Plain
Dealer. Boston Globe, St. Paul Pioneer Press-
Dispatch, Los Angeles Times, and Seattle Post
Intelligencer. The Abbott & Briggs Co., pub-
lishers. Guaranteed circulation for 1914-15,
2,000,000; 28 to 56 pages, 4 columns; length
of columns, 12%, in.; width, 2% in. Forms
close 5 weeks preceding date of issue.
Advertising rates, agate, $6.50 a line: full
page (680 lines), $4,000; V2 page, $2,200;
% page, $1,100; back covei, iwo colors,
$5000, three colors, $7000. Editorial page,
10% extra.
NATUROPATH AND HERALD O F
HEALTH (The) — Monthly. Hygiene. Estab-
lished 1896. Benedict Lust, M. D., editor and
publisher. Subscription, $2 ; claimed circula-
tion for 1913, 25,000; 96 pages and cover, 2
columns; length of columns, 8 in.; width, 2%
in. Forms close 15th of preceding month.
Office, 112 East 41st Street.
NEW YORK
Advertising rates, one inch dV page), Eng-
lish or German copy, $3; Vs page, $6; %
page, $10; % page, $18; one page, $30;
discount, 2 months, 5%; 3 months, 10%; 6
months, 25%; one year, 33y3%. Classified,
3 cts. per word.
NAUTICAL GAZETTE — Every Wednesday.
Marine. Established 1871. J. W. Dawson
Stearns, publisher. Subscription, $2 ; claimed
average circulation for year 1913, 7.500; 20
to 44 pages, 2 columns ; length of columns,
10 in.; width, 31/2 in. Office, 437 Produce
Exchange.
Advertising rates, nonpareil, 25 cts. a line.
See advertisement on page 485.
NEEDLECRAFT — Monthly. Needlework.
Established 1909. Needlecraft Publishing
Co., i)ublishers. Subscription, 25 cts. ; de-
tailed average circulation for 1914, 816,014*;
24 to 32 pages. 4 columns; length of columns,
13 Vz in.; width, 2^4 in. Forms close 30th
of second preceding month.
Advertising rates, agate, $3.00 a line; 200
lines, display, one time, 10% discount; %
page (378 lines), 20%; full page, 30%.
NEW STORY MAGAZINE — Monthly (5th
of preceding month. Literary. Established
1905. Street & Smith, publishers. Subscrip-
tion, $1.50; claimed average circulation for
1913, 153,541; 192 pages, 2 columns; length
of columns, 8 in.; width, 2% in. Forms
close 3d of second preceding month. Office,
7th Avenue and 15th Street.
Advertising rates, agate, 50 cts. a line;
full page, $100; Vs, Vt, and % pages, pro
rata. Classified, 45 cts. a line. For combina-
tion rates, see Ainslee's also Top Notch.
NEW YORK STATE JOURNAL OF MEDI-
CINE— Monthly. Medical. Established 1901.
Medical Society of the State of New York,
publishers. Subscription, $1; claimed average
circulation for year 1913, 8,300; 64 to 80
pages, 2 columns; length of columns, 9 in.;
width, 3 in. Office, 17 West 43 Street.
Advertising rates, full page, $35; V2 page,
$20; V4,, V» or tV page, pro rata, with dis-
counts on 3, 6 or 12 month contracts.
NEW YORK WEEKLY — Every Saturday.
Literary. Established 1855. Street & Smith,
publishers. Subscription, $3; circulation not
given by publisher; 16 pages, 3 columns;
length of columns, 14 V^ in.; width, 3 in. Can
use matrices. Office, 79-89 Seventh Avenue.
Advertising rates, agate, $1.25 a line. Read-
ing notices, $2.50 a line.
NORDSTJERNAN — Semi-weekly, Tuesday
and Friday. Swedish. Independent. Es-
tablished 1870. A. E. Johnson and C. K.
Advertising concentrates production, reducing style varieties and kinds —
and thus reduces factory costs.
220
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
NEW YORK
Johansen, publishers. Subscription, $2; cir-
culation— not given by publisher; 12 pages,
7 columns; length of columns, 20 in.; width,
2% in. Office, 108 Park Row.
Advertising rates, 75 cts. an inch; yearly
contracts, 40 cts. an inch. Classified, 2 cts.
per word. Reading notices, 10 cts. a line;
brevier, medical advertising, $1 an inch. Dis-
count on 3 months or longer.
NORTH SIDE NEWS — Every evening ex-
cept Sunday, and SUNDAY MORNING. North
Side News Co., publishers. Claimed average
circulation for 1913, daily, 9,000; Sunday,
16,000; Office, 149th Street and Bergen Ave-
nue (Bronx Borough).
Advertising rates, daily, one inch, one time,
75 cts.; one week, $2; one month, $7; three
months, $20; si.x months, $35; one year, $60.
Classified, Ic. a word; by the week, 5 cts. a
line. Reading notices, 3 cts. a line. Sunday,
one inch, one time, $1.25; one month, $4.50;
three months, $12; six months, $22; one year,
$40. Reading notices, 20 cts. a line. Display,
cuts, borders, etc., charged at rate of 10 cts.
a line.
NOTIONS AND FANCY GOODS — Monthly.
Trade. Established 1878. McCready Publish-
ing Co., publishers. Subscription, $1; claimed
average circulation for year 1913, 5,750; 60
to 80 pages, 2 columns ; length of columns,
10 in.; width, 3V2 in. Office, 118 East 28th
Street.
Advertising rates, Vi page, one time, $20 ;
% page, $35; one page, $60.
NOVEDADES — ^Every Thursday. Spanish.
Independent. Established 1876. J. Q. Gar-
cia, publisher. Subscription, $8; circulation
— not given by publisher; 16 pages, 4 col-
umns; length of columns, 16 in.; width, 2%
in. Can use matrices. Office, 108 Pulton
Street.
Advertising rates, 10 cts. a line; 1,000 lines
within one month, 7 cts.; 5,000 lines in three
months, 6 cts.; 10,000 lines in six months,
5 cts. a line; $40 an inch a year; six months,
$25; three months, $15. Reading notices, 50
cts. a line.
NUGENT'S BULLETIN — Seml-Monthly (1st
and 15th). Trade and Fashion. Established
1902. The Allen Nugent Company, publish-
ers. Subscription, $4; claimed average circu-
lation for year, 1913, 5,000; 200 to 300
pages, 2 columns; length of columns. 10
in.; width, 3 >4 in. Can use matrices. Forms
close 28th and 13th. Office, 1182 Broadway.
NORTH AMERICAN REVIEW — Monthly.
Literary. Established 1814. North American
Review Publishing Co., publishers. Subscrip-
tion, $4; claimed average circulation for year
1913, 25,000; 28 pages, 2 columns; length of
columns, 8 in.; width, 2% in. Forms close
10th of preceding month. Office, 327 Pearl
Street.
Advertising rates, agate, 30 cts. a line; full
page, $50; % and % pages, pro rata.
Advertising rates, full page, $60 ; one-half
page, $35; %, page, $20, with discounts on
6, 12, 18 or 24 time contracts.
OPEN WINDOW — Monthly (1st). Organ
of the Shut-in Society. Established 1885.
The Shut-in Society, publishers. Subscrip-
tion, $1; claimed average circulation for year
ending April, 1914, 5,000; 00 pages, 4 col-
umns; length of columns, 71/^ in.; width,
1 V^ in. Can use matrices. Forms close 30
days in advance. Office, 62 E. 34th Street.
Advertising rates, full page, $10; % page,
$6; Vi page, $4; -^ page (1 inch), $2, with
discounts on 3, 6 or 12 month contracts.
OPTICAL JOURNAL AND REVIEW OF
OPTOMETRY — Weekly. Trade. Established
1890. Optical Publishing Co., publishers.
Subscription, $2; claimed average circulation
for 1913, 7,000; 108 pages or more. 2 col-
umns; length of columns, 8% in.; width, 2%
in. Office, 15-19 Maiden Lane.
Advertising rates, $3 an inch; % page, $8;
Vi page, $15; V2 page, $25; one page, $40,
with discounts on 4 or more insertions.
OUR NAVY — See San Francisco, Cal.
OUTING MAGAZINE — Monthly. Outdoor
life. Travel and Outdoor Life, Adventure,
etc. Established 1882. Outing Publishing
Co., publishers. Subscription, $3; circula-
tion— not given by publisher; 128 pages, 2
columns; length of columns, 8 in.; width, 2%
in. Forms close 5th of preceding month.
Office, 141-145 W. 36th Street.
Advertising rates, 75 cts. an agate line;
full page, $150; Vs, Vi and V2 page, pro rata,
with discounts of 10'/ on 3 pages or 12
consecutive insertions within one year or 5%
on 6 insertions within one year. Classified,
50 cts. a line, with a discount of 10% on 3
or more insertions.
OUTLOOK — Every Saturday. Unsectarian.
The fourth issue in each month is an illustrat-
ed magazine number. Established 1869.
The Outlook Co., publishers. Subscription,
$3; circulation — not given by publisher; 64
to 192 pages, 2 columns; length of columns,
8 in.; width, 2% in. Can use matrices. Forms
close ten days in advance for weekly ; two
weeks in advance for monthly issue. Office,
287 Fourth Avenue.
Advertising rates, agate, $1 a line; full
page, $200; % and V2 pages, pro rata. Clas-
sified, educational, under resident schools and
colleges, 75 cts. a line. Hotels, resorts, travel,
poultry and pet stock, 50 cts. a line. Busi-
ness opportunities, help wanted, situations
wanted, miscellaneous, music, women's goods,
10 cents a word, set solid agate; double price
when set in capitals, except for first word.
PACKER. See Kansas City, Mo.
PEARSON'S MAGAZINE — Monthly. Lit-
erary. Established 1899. Pearson Publish-
NELSON CHESMAN & CO.'S RATE BOOK.
221
NEW YORK
ing Company, publishers. Subscription, $1.50;
guaranteed average circulation for 1914,
150,000; 128 pages, 2 columns; length of
columns, 8 inches; width, 2% inches. Forms
close 26th of second preceding month. Can
use matrices. Office, 425-435 East 24th
Street.
Advertising rates, agate, $7.50 an inch;
full page, $120; one-half, one-quarter and
one-eighth pages, pro rata. Back cover (2
colors), $300; inside covers, $120.
See advertisement on page 463.
PEDIATRICS — Monthly. Medical. Estab-
lished 1896. Pediatrics Publishing Co., pub-
lishers. Subscription, $2; claimed average
circulation for 1913, 10,500; 96 pages, 2 col-
umns; length of columns, 8 inches; width,
214, inches. Forms close 15th preceding
month. Office, 355 W. 145th Street, cornel
St. Nicholas Avenue.
Advertising rates on application.
PEERLESS FASHION GUIDE— Monthly.
Fashions. Established 1902. The Peerless
Pattern Co., publishers. Also publishers
PEERLESS FASHIONS, Quarterly. Claimed
average circulation for year 1913, Fashion
Guide, 600,000; Peerless Fashions, 30,000;
00 pages, 4 columns; length of columns, 12
in.; width, 2% in. Forms close. Guide. 20th
of 3rd month preceding; Fashions, 15th of
December, March, .Tune and September. Office
36 to 68 Thirty-fifth Street, Brooklyn.
Advertising rates. Fashion Guide, 90 cts.
a line; Fashions, full page, $100; V2 or %
pages, pro rata.
PEOPLE — Every Saturday. Socialist.
Labor. Established 1891. Socialist Labor
Party, publishers. Subscription, $1.50; circu-
lation— not given by publisher; 8 pages,
7 columns; length of columns, 17 in.; width.
2% in. Can use matrices. Office, Rose Street.
Advertising rates, upon application.
PEOPLE'S HOME .JOURNAL — Monthly.
Fiction and Family. Established 1885. F.
M. Lupton (Inc.), publisher. Subscription,
50 cts.; claimed average circulation for
1913, 932,401; 28 to 44 pages, 4 columns;
length of columns, 14*4 in.; width, 214 in.
Can use matrices. Forms close 10th to 15th
of second preceding month. Office, 23-27
City Hall Place.
Advertising rates, agate, $4.00 a line. Dis-
count, 10 per cent on 200 lines; 15 per cent
on 400 lines; 20 per cent on 800 lines or
more, used by same advertiser in one issue.
PEOPLE'S MAGAZINE — Monthly. Liter-
ary. Street and Smith, publishers. Sub-
scription, $1.50. Claimed average circulation
for year 1913, 201,185; 192 pages, 2 col-
umns; length of columns, 8 inches; width,
2% inches. Forms close 1st of second
month preceding. Office, 7th Avenue and
15th Street.
Advertising rates, agate, 75 cents a line;
full page, $150; %, ^ and % pages pro
NEW YORK
rata. Classified 65 cts. a line. For combina-
tion rates, see Ainslee's, also Top Notch.
PHARMACEUTICAL ERA — Monthly. Drug
Trade and Clerks and Students. Established
1887. D. O. Haynes & Co., publishers. Sub-
scription, $1 ; sworn detailed average circu-
lation for year 1913, 20,161* net; 150 pages,
2 columns; length of columns, 9^4 inches;
width 3% inches. Cannot use matrices.
Forms close 15 days in advance. Office, 82-
84 Fulton Street.
Advertising rates, $6 an inch; full page,
$80; V2 page, $42; Vs page, $28; V4, page.
$22; % page, $15; Vs page, $12. With dis-
counts of 10 or 25 per cent on 6 or 12
month contracts. Special positions 10 and
20 per cent additional. Cover spaces and
special pages on application. Reading no-
tices 75 cents a count line.
PHONOGRAPHIC "WORLD AND COM-
MERCIAL SCHOOL REVIEW — Monthly.
Educational. Established 1885. The Phono-
graphic World _ Company, publishers. Sub-
scription, $1 ; circulation — not given by pub-
lisher; 64 pages, 2 columns; length of col-
umns, 8 in.; width, 2V2 in. Forms close 15th.
Office, 154 Nassau Street.
Advertising rates, $2.50 an inch; 2 inches,
$4; 3 inches, $6; V4, page, $8; V2 page, $15;
one page, $30. Discount on twelve time con-
tracts.
PHOTOGRAPHIC NEWS — Monthly. Photo-
graphic. Established 1910. G. E. Acker-
man, publisher. Subscription, $1; claimed
average circulation for year 1913, 6,000; 64
pages, 2 columns; length of columns, 8 in.;
width, 2% in. Cannot use matrices. Office,
42 East 23d Street.
Advertising rates, full page, $40; V2 and
Vi pages pro rata.
PHYSICAL CULTURE— Monthly. Estab-
lished 1898. Physical Culture Publishing
Co., publishers. Subscription, $1.50; guar-
anteed average circulation for 1914-15,
135,000; 136 pages, 2 columns; length of
columns. 8 in.: width, 2% in. Forms close
first of preceding month. Office, Metropolitan
Building.
.Advertising rates, agate, $1 per line; one
nase. one time, $160: V4. and V2 pages, pro
rata.
See advertisement on page 529.
PICTORIAL REVIEW — Monthly. Home.
Established 1899. The Pictorial Review Co..
publishers. Subscription, $1 ; guaranteed
minimum circulation for 1914-15, 1,000,000
net paid; 80 pages, 4 columns; length of
columns, 14*4 in.; width, 2^ in. Forms
close 1st of second preceding month. Cannot
use matrices. Office, 250 Fifth Avenue.
Advertising rates, agate $5 a line; full
page (800 lines), $3,600; V4, and V2 page,
double column, pro rata; hi page, single col-
umn (200 lines), ne.xt reading, $1000; back
cover (3 colors), $5,200; 2d and 3d covers
(2 colors), $4,250. Also publishes THE
FASHION BOOK, Quarterly. $1,200 per
222
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
page; % and ^/^ pages, ro rata; % page
(minimum space), 2d and 3d covers (2 col-
ors), $1,600; back cover (3 colors), $2,400.
00 pages, 4 columns; length of columns, 13
in.; width, AVz in. Guaranteed circulation
for 1914-15, 450,000. Forms close 10th of
third preceding month.
Also publishes MONTHLY FASHION
BOOK. Distributed through Dry Goods and
Department Stores. Guaranteed minimum cir-
culation for 1914-15, 2,250,000. Length of
columns, 121/^ in.; width, 2^4 in. Forms close
15th of second preceding month. Rates, $5
a line; full page (700 lines), $3,200; Vz or
M page, pro rata; back cover (2 colors),
$3,600,
PLUCK AND LUCK,
lies.
See Tousey's Week-
PLAYGROUND — (Monthly 1st). Play-
groimd and Recreation. Established 1907.
Playground and Recreation Association of
America, inibli-sher. Subscription, $2; claimed
average circulation for year 1913, 5,000; 00
pages, 1 column, length of cohimn, 7 in.;
width, 4 in. Can not use matrices. Forms
close 10th of month preceding. Office, one
Madison Avenue.
Advertising, rates, full page, $40; V2, Vi or
% page pro rata; inside cover, third cover or
facing second or third cover $50.
PLUMBERS TRADE JOURNAL — Semi-
Monthly (1st and 15th). Trade. Established
1881. The Plumbers Trade .Tournal Publishing
Co., publishers. Subscription, $1; circula-
tion— not given by publisher; 80 pages. 4 col-
umns; length of columns, 12 in.; width, 9%
in. Cannot use matrices. Forms close 15th
for the first: 1st for the 15th. Office, The
Monolith Building, 45 W. 34th Street.
Advertising rates. $8.95 an inch, per month
with discounts for time and space.
POLICE GAZETTE — Everv Thursdav.
Established 1846. Richard K. Pox Publish-
ing Co., publishers. Subscription, $4; claimed
average circulation for year 1913. 100 000;
16 pages, 4 columns; length of columns, 14
in.; vvidth, 2^/4 in. Forms close Saturday, 15
days in advance. Can use matrices. Office,
Franklin Square and Dover Street.
Advertising rates, agate, 75 cts. a line;
thirteen insertions, 70 cts.; twenty-six inser-
tions, 65 cts.; fifty-two insertions, 60 cts a
line; books, photos, cards, dice or matri-
monial bureaus, $1 a line, flat. Reading
notices, $1 a line.
See advertisement on pages 465 and 5;i(i.
POLO AND CLUB M.\GAZINE — Monthly
(1st). Sporting, Society, Drama. Established
1900. Polo and Clubman Co. (Inc.), pub-
lishers. Subscription, $3 ; claimed average
circulation for year 1913, 6,000; 28 to 50
pages, 2 columns; length of columns, 12 in.;
width, 4 in. Can use matrices. Forms close
one week in advance. Office, 1 East 42nd
Street.
NEW YORK
Advertising rates, iV page. $10; % page,
$18; 14 page, $35; 1/2 page, $60; full page,
$100; two full pages, $175.
See advertisement on page 472.
POPULAR ELECTRICITY AND MODERN
MECHANICS — Monthly. Established 1890.
Modern Publishing Co., publishers. Subscrip-
tion, $1.50; claimed average circulation for
six months ending May, 1914, 125,000; 2
columns to page; length of columns, 8 in.;
width, 2% in. Forms close first of preceding
month. Office, 32 Union Square.
Advertising rates, agate, 72 cts. a line; one
page (224 lines), one time, $160; Vi and Vz
pages, pro rata. Discount, 20% on 12 con-
secutive insertions. Classified, 10 cts. per
word.
See advertisement on page 532.
POPULAR MAGAZINE — Semi-Monthly.
Literary. Established 1903. Street & Smith,
publishers. Subscription, $3; claimed aver-
age circulation for year 1912, 379,923 each
issue; 224 pages, 2 columns; length of col-
umns, 8 in.; width, 2% in. Forms close 13th
and 23d of second preceding month. Office,
Seventh Avenue and Fifteenth Street.
Advertising rates, 14 lines, or more, agate,
$1.50 a line; one page, $300; Vs, Vi and Vz
pages, pro rata. Classified, $1.25 a line; each
issue. See Ainslees Magazine for combina-
tion rates.
POPULAR SCIENCE MONTHLY — (25th.)
Science. Established 1872. Science Press,
publishers. Subscription, $3; circulation —
not given by publisher; 114 pages, 2 col-
umns; length of columns, 8 in.; width, 2%
in. Forms close 12th current month. Of-
fice, Sub Station 84.
Advertising rates, 75 cts. an inch; %
page, $1.50; Vi page, $2.85; V2 page, $5.40;
one page, $10. Discount, 10% on 2 or more
insertions; 20% on 12 consecutive inser-
tions.
POST — Every evening except Sunday, and
SEMI-WEEKLY, Mondays and Thursdays.
Independent. Democratic. Established 1801.
Emil M. Scholz, publisher. Subscrijition, $10;
sworn average circulation for six months prior
to April, 1914, daily. 17,475* net paid; 30,-
004* gross, semi-weekly; circulation — not
given by publisher; daily. 8 to 32 pages;
semi-weekly, 8 pages, 7 columns: length of
columns, 21 in.; width, 2^";! in. Can use
matrices. Office, 20-24 Vesey Street.
Advertising rates, agate, inside pages, 20
cts. a line; second, third and last pages, 25
cts.; one page opposite editorial. 35 cts.;
financial or editorial page, 40 cts. Double
column advertisements must be at least 28
lines deep, or 50% extra will be charged.
Classified business opportunities, 25 cts. a
line; financial, 40 cts.; bankers' and
brokers' cards, 25 cts.; automobiles, un-
displayed, 17 cts. a line; displayed, 25
cts. a line; help wanted, 10 cts.; instruc-
NELSON CHESMAN & CO.'S RATE BOOK.
223
NEW YORK
tlon, 20 cts.; hotels and resorts, 20 cts. a
line, with discount of 25% on 4 lines or
more, 26 times, 3 or more insertions a week;
publications, undisplayed, 17 cts. a line; dis-
played, 25 cts.; sporting goods, 20 cts.; ex-
cursions, railroad time tables, steamships,
steamboats and shipping, 20 cts. a line. Read-
ing notices, leaded agate, $1 per line; $1.25
per line on second, third, last and financial
page; $1.50 a line facing editorial; editorial
page, $2.50; first page, $2. Saturday Maga-
zine Section, 35 cts. a line; full page,
(9^x13 in. or 728 lines), $210; Vz or %
page, pro rata, with discounts of 5, 10, 15 or
25% on 6, 13, 26 or 52 insertions within one
year. Semi-Weekly, display, 50 cts. an inch,
each insertion; less than 1 inch, 5 cts. a line.
Discounts on Semi-Weekly, 7% on 5 times;
12% on 8 times; 15% on 13 times; 20%
on 26 times; 25% on 39 times; 30% on 52
times. _^____
POWER — Every Tuesday. Mechanical. Es-
tablished 1880. Hill Publishing Co., pub-
lishers. Subscription $2. detailed average
circulation for year 1913, 33,740*; 164 pages,
2 columns, length of columns 10 in.; width,
3 Vi in. Can not use matrices. Office 505
Pearl Street.
Advertising rates, upon application.
PRESS — Every morning including SUN-
DAY. Independent. Established 1887. New
York Press Co. (Ltd.), publishers. Sub-
scription, daily, with Sunday, $6.50; state-
ment of circulation for six months ending
April 1, 1914, sworn to and filed with the Post
Office Department shows daily 88,216* net
paid; Sunday 44,219* net paid; daily, 12
pages; Sunday, 70 pages, 8 columns; length
of columns, 20 in.; width, 30 agate ems. Can
use matrices. Office, 7-9-11 Spruce Street.
Advertising rates, agate, daily, 30 cts. a
line; 2,500 lines, on yearly contract, 27 cts.;
5,000 lines, 25 cts.; 10,000 lines, 22 1/2 cts.;
20,000 lines, 20 cts. a line, Sunday display
(not classified), one-half the daily rates. Com-
bination with Sunday issue of Baltimore
News, and Washington Times, 45 cts. a line.
Automobile, 30 cts., a line; 2,500 lines, 25
cts.; 5,000 lines, 221/2 cts.; 10,000 lines or
20-line card once a week in one year, 20
cts. a line. Resorts, daily or Sunday, 25
cts. a line; thirty times, 15 cts. a line. New
publications, 20 cts. a line; 2.500 lines, 17 V^
cts.; 5,000 lines, 15 cts.; 10,000 lines or 28
lines once a week for one year, 12 ^^ cts. a
line. Preferred position, 10 or 25% extra.
Classified, daily or Sunday, agents wanted, 2
cts. per word; business opportunities, 25 cts.;
steamshijis, .steamboats or tours, 25 cts., 30
times, 15 cts.; Reading notices, daily or
Sunday, run of paper, $1 a line; editorial and
first page, $1.50 a line.
PRINTERS' INK — Every Thursday. Ad-
vertising. Established 1888. Printers' Ink
Puhlisliing Co., publishers. Subscription, $2;
detailed average circulation for six months
prior to May 21, 1914, 11,224*; 88 to 256
NEW YORK
pages, 2 columns; length of columns, 7 in.;
width, 1 13/16 in. Can use matrices. Forms
close Friday of preceding week. Oifice, 12
West 31st Street.
Advertising rates, agate, 35 cts. a line;
full page, $60 ; 14 and V2 pagi^s, pro rata.
Classified, 25 cts. a line.
PRINTING TRADE NEWS — Every Satur-
day. Trade. Printing Trade News Co.
(Ltd.), publishers. Subscription $3; claimed
circulation for 1913, 8,100; 52 to 60 pages,
2 columns; length of columns, 9% in.; width,
314 in. Office, 326-28 West 41st Street.
Advertising rates, on yearly contract, full
page, $30; Vz page, $16; Vi page, $9; Vs
page, $5 (rate holder), $2 each insertion.
PRITCHARD'S LIST — See advertisement
on page 455.
PROCEEDINGS OP AMERICAN IN-
STITUTE OF ELECTRICAL ENGINEERING
— Monthly (1st). Electrical. Established
1884. American Institute of Electrical En-
gineers, publishers. Subscription, $10 ;
claimed average circulation for year 1913,
9,750; 00 pages, 1 column; length of col-
umns, 7 in. ; width, 4 in. Can not use
matrices. Forms close loth of month pre-
ceding. Office, 33 West 39th Street.
Advertising rates, upon application.
PRODUCE NEWS — Also dated at C'.iicago,
111., Cincinnati, Ohio. Every Saturday.
Trade. P. and D. Publishing Co., pub-
lishers. Subscription, $1 ; circulation — not
given by publisher; 12 pages, 18x22. Office,
6 Harrison Street.
Advertising rates, $1.50 an inch; first page
$2 an inch. Reading notices and classified,
25 cts. a line; regular readers, 30 cts. a line.
Advertisements appear in all three editions.
PROGRESSO ITALO-AMERICANO— Every
morning. Italian. Independent. Estab-
lished 1879. Subscription, $6; sworn aver-
age circulation for six months prior to April,
1914, 64,444* net paid; 8 to 10 pages (Sun-
day, 14 pages) 8 columns; length of columns,
21 in.; width, 2,V in. Office. 42 Elm Street.
Advertising rates upon application.
PUCK — Every Wednesday. Humorous.
Established 187 6. Puck Publishing Corpora-
tion, publishers. .Subscri])tion, $5 ; claimed
average circulation for 1913, 25,000; 24
pages, 4 columns; length of columns, 12 in.;
width, 2 Vs in. Can not use matrices. Office,
301 Lafayette Street.
Advertising rates, agate, 25 cts. a line; full
page, $160; V2 or 14, page, pro rata;
second or third cover (one, two or three
colors), $200; back cover (in colors), $250.
Reading notices, 50 cts. a line.
PULITZER'S MAGAZINE — Monthly (1st).
Literary. Established 1913. The Pulitzer
224
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
Magazine Co., publishers. Subscription, $1 ;
circulation not given by publishers; 52 pages,
4 columns; length of columns, 12^,4 in.; width,
2% in. Can use matrices. Forms close 20th
second preceding month. Office, 58th Street
and 6th .4venue.
Advertising rates, $1 a line, flat; back
cover (2 colors), $1020; second or third
cover (in black), $850.
RAILROAD MAN'S MAGAZINE — Monthly.
Fiction Stories on Railroading. Established
1906. The Frank A. Munsey Co., publishers.
Subscription, $1.50; circulation — not given
by publisher; 240 pages, 2 columns;
length of columns, 8 in.; width, 2% in. Forms
close about the 13th of second preceding
month. Office, 175 Fifth Avenue.
Advertising rates, agate, 75 cts. a line; full
page, $150; 14 and % pages, pro rata. Class-
ified, 80 cts a line, with 10% discount on 6
consecutive insertions. For combination rates,
see Argosy.
RAILWAY AGE GAZETTE— Every Fri-
day. Railway. Established 1856. The Sim-
mons-Boardman Publishing Co., publishers.
Subscription, $5; claimed average circulation
for year 1913, 8,664; 74 pages. 4 columns:
length of columns. 10% in.; width, 1% in.
Office, Woolworth Bldg.
Advertising rates, $80 per page. Discount
on 3 or more pages used within one year.
Classified, $1.50 an inch.
RAILWAY AGE GAZETTE. MECHANICAL
EDITION — First Thursday of every month.
Railway. Established 1832. The Simmons-
Boardman Publishing Co., publishers. Sub-
scription, $2.00. Claimed average circulation
for year 1913, 4,562; 52 pages, 2 columns;
length of columns, 10% in.; width, 3% in.
Office, Woolworth Bldg., New York, N. Y.
Advertising rates, $125 per page. Discount
on 3 or more pages used within one year.
RAILWAY AND LOCOMOTIVE ENGI-
NEERING— Monthly. Established 1888. The
Angus Sinclair Co., publishers. Subscription,
$2; circulation, not given by publisher; 80
pages, 3 columns; length of columns, 10 in.;
width, 2^/4 in. Can use matrices. Forms
close 15th preceding month. Office, 114 Lib-
erty Street.
Advertising rates, $5 per inch; 2 in., $8;
3 in., $12; Vs page, $15; Vt page, $25; %
page, $40; one page, $75; reduced rates for
six months or longer.
REAL ESTATE RECORD AND BUILD-
ERS' GUIDE — Every Saturday. Real Es-
tate, Construction and Building. Established
1868. Record and Guide Co., publishers.
Subscription, $8 ; claimed average circulation
for 1913, 5,500; 80 pages, 3 columns; length
of columns, 12 in.; width, 214 in. Office, 11
East 24th Street.
Advertising rates, $2.28 an inch, with
discount for time and space.
NEW YORK
RECREATION & OUTDOOR WORLD—
Monthly (20th). Sporting. Established 1893.
Outdoor World Publishing Co., publishers.
Subscription, $2.50 ; circulation — not given
by publisher; 64 pages, 3 columns: length of
columns, 10 in.; width, 2% in. Forms close
first of ])receding month. Office, 2 Duane
Street.
Advertising rates, agate, 60 cts. a line; full
page. $120 (magazine style) ; full size page
(420 lines), $200; fractions of page, down
to 1/4 page, pro rata.
RETAIL BAKER — Monthly (1st). English
and German. Baking. Established 1909. The
American Bakers Pub. Co., publishers. Sub-
scription, $1; claimed average circulation for
1913, 4,728; 104 pages, 2 columns; length of
columns, QM in.; width, 3^4 in. Cannot use
matrices. Forms close 12th. Office, 6 Harri-
son Street.
Advertising rates, full page, $50 ; V2 page,
$30; 1/4 page, $17; Vg page, $11, with dis-
counts on 3, 6 or 12 month contracts.
REVIEW — Every Saturday. Independent
Established 1909. New York Review Pub
lishing Co., publishers. Subscription, $2.50
claimed average circulation for year 1913
32,500; 16 pages, 7 columns; length of col
umns, 20 in.; width, 2% in. Can use mat
rices. Office, 121 W. 39th Street.
Advertising rates, agate, 15 cts. a line;
pictorial section, 25 cts. a line; automobiles,
15 cts.; sporting events, 40 cts.; music pub-
lications, 15 cts. ; wines and liquors, 15 cts. ;
hotels and resorts, 15 cts. Discount on gen-
eral (not including sporting events), 2,500
lines, 2%%; 5,000 lines, 5%; 7,500 lines,
71/2%; 10,000 lines, 10%.
REVIEW OF REVIEWS — Literary. Es-
tablished 1890. Review of Reviews Co., pub-
lishers. Subscription, $3; circulation, not
given by publisher; 128 pages, 2 columns;
length of columns, 8 in. ; width, 2 % in.
Forms close 5th of preceding month. Office,
30 Irving Place.
Advertising rates, agate, $1.50 a line; one
page, $250; Vi and V2 pages, pro rata; 10%
discount on 12 consecutive insertions, or for
3 pages or more, to be used within one year.
Real estate, one inch or more, display, if
desired, $21 an inch; one page, $250; V^
and % pages, pro rata.
RE VISTA UNIVERSAL — Monthly. Estab-
lished 1914. Spanish-Home-Literary. Issued
as a supplement to first class Latin- American
1 ewspajsers. Criterion Newspaper Syndicate
(Inc.), publishers; detailed average circula
tion for three months ending Sept., 1914
25,000; 20 pages, 3 columns, length of col
umns, 11 in.; width, 2% in. Can use mat
rices. Forms close 1st of month preceding
Office, One Madison Ave.
Advertising rates, full page, $100; on six
months contract, $90; one year, $80; % or
V4, page pro rata; back, inside, front or back
NELSON CHESMAN & CO.'S RATE BOOK.
225
NEW YORK
covfir, or page opposite table of contents,
25% additional. Classified. 25 cts. a line.
REVUK — Sunday edition of Herold, which
see. Also see advertisement on page 444.
RIDER AND DRIVER — Every Saturday.
Outdoor Sports. Established 1890. Rider
and Driver Publishing Co., publishers. Sub-
scription, $5 ; claimed average circulation for
year 1913, 39,300; 24 to 48 pages, 3 columns;
length of columns, llVi in.; width, 2% in.
Forms close Monday noon preceding. Office,
432 Fourth Avenue.
Advertising rates, agate, 35 cts. a line.
ROUND TRIP ENVELOPE COMPANY-
See advertisement on page 533.
RUDDER — Monthlv. Yachting. Estab
lished 1890. The Rudder Publishing Co.,
publishers. Subscription, $3; circulation —
not given by publisher; 112 pages, 2 col-
umns; length of columns, 9^^ in.; width, SV2
in. Forms close 10th preceding month. Office,
1 Hudson Street.
Advertising rates, $5, an inch; Vs page,
$10; 14 page, $20; 1/2 page, $40; one page
$75. Discount, three months, 5 per cent; si.\
months, 10 per cent; one year, 20 per cent.
RUSSKOYE SLOVO — Every evening except
Sunday. Russian — Radical. Established 1911.
Michael Pasvolsky, publisher. Subscription,
$3.50; claimed average circulation for first
four months 1914, 35,000; 6 pages, 7 col-
umns; length of columns, 21 V^ in.; width,
2% in. Can use matrices. Office, 178 Second
Avenue.
Advertising rates, amusements, $1.50; real
estate, insurance and general commercial,
$1.25; financial, $2.00; railroads and steam-
ships, $1; resorts, instruction and teachers,
75 cts. an inch. Preferred positions, 10 to
25% additional. Reading notices, run of
paper 10 cts., first page 25 cts. a line. Classi-
fied, 2 cts. per word. Translations made free
of charge.
SABBATH READING — Every Friday. In-
ter-denominational. Religious. Established
1876. Witness and Sabbath Reading Co., pub-
lishers. Subscription, 60 cts.; claimed aver-
age circulation for year 1913, 100,000; 16
pages; 3 columns; length of columns, 9 11/14
in.; width, 2% in. Copy must be in hand
Tuesday of week preceding. Office, llO-'i
Tribune Building.
Advertising rates, agate, 50 cts. a line. In
combination with Christian Nation and
Weekly Witness, 65 cts. a line; with thei addi
tion of Chicago Union Signal (all four), 77
cts. a line.
See advertisement on page 455.
ST. NICHOLAS MAGAZINE — Monthlv.
•Tuvenile. Established 1873. The Centurv
Co., publishers. Subscription, $3; circula-
tion— not given by publisher; 104 pages, 2
NEW YORK
columns; length of columns, 8 in.; width, 2%
in. Forms close last day of second preceding
month. Office, 33 East Seventeenth Street.
Advertising rates, agate, $1 a line; full
page, $150; V2 or ^ page pro rata with dis-
count of 10 or 25 per cent on 3 or t5 pages
within one year; 25 per cent on 12 consecu-
tive insertions. Combination page rate, St.
Nicholas and Century Magazines, 3 pages in
each, within one year, $900. Special School
and Pet Department, $7 an inch.
SARTORIAL ART JOURNAL — Monthly.
Trade. Men's Fashions. Established 1874.
-Tno. J. Mitchell Co., editors and publishers.
Subscription, $10; circulation — not given by
publisher; 96 to 128 pages, 2 columns; length
of columns, 11 in.; width, 22 picas. Can use
matrices. Forms close 15th preceding month.
Office, 41-43 West 25th Street.
Special English Edition — for Great Britain
and Colonies. Also French, German and Span-
ish Editions, printed in the representative
languages.
Advertising rates, domestic edition, %
page, $17; V2 page, $30; one page, $50. Dis-
count on yearly contracts. Foreign editions
on request.
SCHOOL — Every Thursdav. Educational.
Established 1889. The School News Co.,
publishers. Subscription, $2 ; claimed aver-
age circulation for year 1913, 29,500; 16 to
18 pages, 4 columns; length of columns, 12
in.; width, 2% in. Can use matrices. Office,
156 Fifth Avenue.
Advertising rates, agate, 40 cts. a line; full
page, $100; V2 page, $60; % or Vs page pro
rata. Discount, 10, 15 and 25 per cent on 3, 6
and 12 months, respectively.
SCHOOL JOURNAL — Monthly. Except
•July and August. Educational. Superintend-
ent and Principle. Established 1874. The
School .Journal Publishing Co., (Inc.), pub-
lishers. Subscription, $1.25 claimed average
circulation for year 1913, $5,000; 48 pages,
3 columns; length of columns, 9% in.; width,
214, in. Forms close 20th preceding month.
Office, 70 — 5th Ave.
Advertising rates, agate, 20 cts. a line; V4,
page, $15; V2 page, $25; one page, $50; pre-
ferred position, 25% extra.
SCIENTIFIC AMERICAN — Every Thurs-
day. Science and Mechanics. Practical In-
formation. Established 1845. Munn & Co.,
fine), publishers. Subscription, $3; claimed
average circulation for 1913, 61,102 net; 20
to 24 pages, 4 columns ; length of columns.
1414 in.; width, 2 i/i in. Forms close 10
days in advance. Office, 361 Broadway.
Advertising rates, agate, 75 cts. a line,
with discounts of 10, 20 or 33% Per cent on
1,000, 2,400 or 4,800 lines used within one
year.
SCOTTISH AMERICAN — Every Wednes-
day. Neutral. Established 1857. A. M.
Stewart, publisher. Subscription, $3 ; circu-
226
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
lation — not given by publisher; 8 pages, 5
columns; length of columns, 19% in.; widt>i,
2% in. Office, 190 William Street.
Advertising rates, agate, 15 cts. & line.
SECRET SERVICE. See Tousey's Week-
lies.
SENTINEL of the BLESSED SACRAMEIST
Monthly (5th). Religious. Catholic. Es-
tablished 1897. The Fathers of The Blessed
Sacrament, publishers. Subscription, $1;
sworn average circulation for year ending
April 1914, 87,496* net; 80 pages, 1 column;
length of column, 8 in.; width, 4 1/^ in. Office,
185 East 76th Street.
Advertising rates, agate, 25 cts. a line; full
page, $50; 1/3 page, $25; 14 page, $13; Vg
page, $6.50.
SHAREHOLDER — Semi-Weekly, Mondays
and Thursdays. Financial. Established 1895.
Frederick J. Syme, publisher. Subscription,
$4; claimed circulation for year 1913, 6,000;
4 pages, 4 columns; length of columns, 16
in.; width, 2% in. Can use matrices. Office.
16 Exchange Place.
Advertising rates on application.
SHOPPER — Monthly. Home. Established
1911. The Shopper Publishing Co., publishers.
Subscription, 50 cts.; claimed average circu-
lation for year 1913. 400,000; 26 pages, 5
columns; length of columns, 13% in.; width,
2Vg in. Forms close 10th preceding. Office,
95-99 Nassau Street.
Advertising rate, agate, $1 a line; per page,
$600.
SHORT STORIES— See Garden City, N. Y,
SILVER CROSS — Monthlv. Religious-Edu-
cational. Established 1888. The King's
Daughters and Sons, publishers. Subscription,
$1 ; circulation — not given by publisher; 48
pages, 2 columns; length of columns. 8% in.;
width, 2% in. Forms close 18th preced-
ing month. Office, 156 Fifth Avenue.
Advertising rates, 10 cts. a line; full page,
$20; i^ or 14 page pro rata, with discount of
5 or 10 per cent on 6 or 12 consecutive inser-
tions.
SLOVAK V AMERIKE — Semi-Weekly.
Tuesdays and Thursdays. Slavonic. Estab-
lished 1889. Slovak Press, publishers. Sub-
SCRIBNER'S MAGAZINE — Monthly, l^it-
erary. Established 1887. Chas. Scribner's
Sons, publishers. Subscription, $3 ; claimed
average circulation for year 1913, 122,893
net; 132 pages, 2 columns; length of columns,
8 in; width, 2% in. Forms close 1st of pre-
ceding month. Office, Fifth Avenue, at 48th
Street.
Advertising rates, agate, 7 lines or mord,
$1.50 a line, flat; one page, one time, $2^0;
Vi and Vz pages, pro rata. Hat. Special rates
for schools.
NEW YORK
scription, $2; claimed average circulation for
year 1913, 35,000 net; 8 pages, 7 columns;
length of columns, 22 in.; width, 2% in. Can
use matrices. Office, 166 Avenue A.
Advertising rates, agate, 70 cts. an inch;
medical and liquors, $1 an inch. Reading
notices, 30 cts. a line; editorial notices, 50
cts. a line.
SMART SET — Monthly (15th of month pre-
ceding). Established 1900. .John Adams
Thayer Corporation, ])ublishers. Subscrijjtion,
$3; claimed average circulation for year 1913,
60,000; 160 pages, 2 columns; length of col-
umns, 8Vs in.; width, 2% in. Forms close
25th of second preceding month. Office, 452
Fifth Avenue.
Advertising rates, $150 a page; Vs, Vi and
Vz pages, pro rata.
See advertisement on page 555.
SMART STYLES — IMonthly (25th of month
preceding). Fashions. Established 1910. .Tno.
J. Mitchell Co., publishers. Subscription, $5;
claimed average circulation for 1913, 30,000;
40 pages, 4 columns; length of columns, 11^
in.; width, 2 in. Office, 41-43 West 25th
Street.
Advertising rates, agate, full page, $200;
V2 or Vi pages, pro rata. Inside front page
or cover, $250; outside back cover, $350.
SMITH'S MAGAZINE— Monthly. Liter-
ary, Established 1905. Street & Smith,
publishers. Subscription, $1.50; claimed aver-
age circulation for year 1913, 131.256*; 160
pages, 2 columns; length of columns, 8 in.;
width, 2% in. Forms close 7th of second
preceding month. Office, 7th Avenue and 15th
Street.
Advertising rates, agate, 60 cts. a line; full
page. $125; Vs, Vi and V2 pages, pro rata.
Classified, 50 ct. a line. For combination
rates, see Ainslee's Magazine.
SNAPPY STORIES — Monthly (10th). Fic-
tion. Established 1912. The New Fiction
Publishing Co., publishers. Subscription,
$1.50; guaranteed average circulation for year
1914-15, 150,000*; 128 pages, 2 columns;
length of columns, 8 in.; width, 2% in. Forms
close 15th of second preceding month. Office,
14-16 East 33rd Street.
Advertising rates, agate, 50 cts. a line;
full page (224 lines), $112; V2 and V4 page,
nro rata; second and third covers (2 colors),
$200; back cover (3 colors), $350.
SODA FOUNT.VIN — Monthly. T r a d p.
Established 1902. D. O. Haynes & Co.. pub-
lishers. Sworn detailed average circulation
for year 1913, 20.164* net: 9(i i)ages. 2 col-
umns; length of columns, 9'/^ in.; width, 3 14
in. Office, 82 Fulton Street.
Advertising rates, $6 an inch; Vs page,
$12; Vo page, $15; Vi page, $22; % page,
$29; V2 page, $42; one page, $80, with dis-
counts of 10 or 25% on 6 or 12 month con-
NELSON CHESMAN & CO.'S RATE BOOK.
227
NEW YORK
tracts. Reading notices, 75 cts. per count
line.
SONNTAGS BLATT — Sunday edition of
Staats-Zeitung, which see.
SONNTAGSBLATT— Sunday edition of
Volkszeitung, which see.
SPIRIT OF MISSIONS— Monthly (15th).
Episcopal. Established 1835. Episcopal
Missionary Society, publishers. Subscription,
$1 ; claimed average circulation for year 191.3,
40,154; 72 pages, 2 columns: length of col-
umns, 8 in.; width, 2% in. Forms close 15th
preceding month. Office, 281 Fourth Avenue.
Advertising rates, 20 cts. a line, flat; one
page, $40; V4, and V2 pages, pro rata.
NEW YORK
STAATS ZEITUNG — Every morning in-
cluding SUNDAY SONTAGSBLATT, ABEND-
BLATT, every evening except Sunday, and
WEEKLY, Wednesdays. German. Indepen-
dent. Established 1834. New York Staats
Zeitung, publishers. Subscription, morning,
$6; evening, $3.50; Sunday, $1.50; weekly,
$1.50; sworn average circulation for six
months prior to Ajjril 1914, morning and
evening combined, 62,337* net paid; Sunday,
59,236* net paid; weekly, circulation — not
given by puljlisher; 8 to 16 pages, 7 columns;
length of columns, 21 in.; width, 2Va in. OiBce,
182 William Street.
Advertising rates, morning and evening
edition.s combined or Sunday 17 cts. a line
flat. Classified, daily or Sunday,, help
wanted, etc., set solid without display, 15
cts. a line; business opportunities, 20 cts. a
line; special notices, medical or business,
40 cts. a line. Reading notices, $1; first
page, $2 a count nonpareil line, with discounts
of 10, 15 or 25% on 52, 104 or 156 inser-
tions, to be used within one year. Weekly,
display, 10 cts. a line flat. Reading notices,
50 cts., flat a count nonjjareil line.
See advertisement on page 474.
STEAM — Monthly (1st). Mechanical. Es-
tablished 1905. The Ferguson Publishing
Co., publishers. Subscription, $2; claimed
average circulation for year 1913, 8,000;
32 pages, 2 columns; length of columns, 10
in.; width, 3 in. Cannot use matrices. Forms
close 15th. Office, 90 West Street.
Advertising rates, full page, $66.67; V2
page, $40; M page, $25; Vg page, $15, with
discounts on 6 or 12 month contracts.
STRAND MAGAZINE (American edition).
— Monthly (16th). Literary. Established
1895. International News Co., publishers.
Subscription, $1.50; guaranteed average cir-
culation for year 1914, 90,000: 146 pages,
2 columns; length of columns, 8 in.; width.
2% in. Can use matrices. Forms close 4th
of preceding month. Office, 83 Duane Street.
.Advertising rates, agate, 50 cts. per line;
fall page, $100; ]>iiblislicrs, $90. In combina-
tion with Wide World, 90 cts. a line. Classi-
fied, 6 cts. per word.
See advertisement on page 432.
SUBURBAN LIFE now COUNTRYSIDE
MAGAZINE — Monthly. Established 1904.
The Suburban Press (Inc.), publishers. Sub-
scription, $3; claimed average circulation for
year 1913, 30,000; 52 pages, 3 columns;
length of columns, 12% in.; width, 2% in.
Forms close 5 weeks in advance. Office, 334
Fourth Ave.
Advertising rates, agate, 60 cts. a line; full
page (510 lines), $280; 1/2 page, $150; Vi
page, $75; magazine size page (224 lines),
$134.40; proportionately for % and V2 mag-
I azine pages; 10% discount on 672 lines used
; within one year. Nursery stock, seeds, imple-
ments, etc., special rate of 50 cts. a line,
with discount of 5 and 10% on 6 and 12
times respectively.
SUN (Morning) — Every morning includ-
ing SUNDAY. Independent. Established
1833. Subscription, $6; Sunday, $2; sworn
average circulation for six months jjrior to
April 1914, daily, 62,244* net; Sunday, 85,-
134* net; daily, 14 to 22 pages; Sunday, 68
to 100 pages, 7 columns: length of columns,
2114 in.; width, 2-3/14 in. Can use mat-
rices. Office, 170 Nassau Street.
Advertising rates, daily or Sunday, agate,
40 cts. a line; 2nd, 3rd and opposite editor-
ial, last page, and first and last pages of
sections, 45 cts., with discounts of 5, 10, 15
or 20% on 5,000, 10,000, 20,000 or 35,000
lines used within one year. Preferred posi-
tion, next to reading matter, run of paper,
45 cts. a line extra; on 2nd or 3rd, woman's
or opposite editorial page, 50 cts.; following
and alongside reading, run of paper, 50 cts.;
2nd or 3rd, woman's or opposite editorial
page, 55 cts.; bottom of column, surrounded
by reading, 60 cts.; 2nd or 3rd, woman's or
opposite editorial page, 6TI/2 cts. ; top of col-
umn, next to reading, run of paper, 70 cts.;
2nd or 3rd, woman's or opposite editorial
page, 78% cts.; top of column, surrounded
by reading, run of paper, 80 cts.; 2nd or 3rd,
woman's or opposite editorial page, 90 cts.
a line extra. Classified, agents and business
chances, 15 cts. a line one time; 7 times or
more, 10 cts. a line; bankers and brokers, 40
cts., with 25% discount on 10 lines or more,
daily or e. 0. d., for one year. Automobile,
all editions, morning and evening, 40 cts.;
Sunday, 25 cts. a line, flat. Instruction, re-
sorts and hotels, 20 cts.; $4.50 a line per
month, or e. o. d., two months; books, 25
cts.; magazines and periodicals, 40 cts. a
line; newspapers, 50 cts.; railroads, 40 cts.
a line; turf, 50 cts. Reading notices, daily
or Sunday, $1.50 a line; first or financial
page, $2.50. Double column ads. must be 28
lines deep; triple column, 50 lines; quadruple
column, 75 lines; 5 columns wide, 100 lines;
50% extra will be charged for ads. occupying
less space than above.
SUN (Evening) — Every evening except
Sunday. Established 1887. Subscription,
$2.50; claimed average circulation for six
months jirior to A))ril 1914, 110,056* net; 14
to 20 pages, 7 columns; length of columns,
2114 in.; width, 31 agate lines. Can use
matrices. Office, 170 Nassau Street.
228
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
NEW YORK
Advertising rates, agate, 30 cts. a line; op-
posite editorial, woman's page, 2nd, 3rd and
last pages, 40 cts., with discounts of 5, 10,
15 or 20% on 5.000, 10,000, 20,000 or 35,000
lines used within one year. No extra charge
for breaking column rules, cuts or displays;
double ads. must be 28 lines deep; triple col-
umn, 50 lines; quadruple column, 75 lines;
5 columns wide, 100 lines; 50% extra will be
charged for ads. occupying less space than
above. Preferred positions, next to reading
matter, run of paper, 35 cts. a line extra;
2nd or 3rd, woman's or opposite editorial
page, 45 cts.; following and alongside read-
ing matter. 40 cts.; 2nd or 3rd, woman's or
opposite editorial page, 50 cts.; bottom of
column, 45 cts.; 2nd or 3rd, woman's or op-
posite editorial page, 60 cts.; top of column,
next to reading matter, 521/^ cts.; 2nd or 3rd,
woman's or opposite editorial page, 70 cts.;
top of column, surrounded by reading matter,
60 cts.; 2nd or 3rd, woman's or opposite ed-
itorial page, 80 cts. a line. Classified, agents,
and business chances, 15 cts.; bankers and
brokers, 25 cts., with discount of 25% on 10
lines or more, daily or e. o. d., for one year;
financial, 35 cts.; personals (business), 25
eta.: resorts, hotels and instruction, 20 cts.;
$3.90 a line per month, or e. o. d., 2 months;
books, 20 cts.; magazines and periodicals, 30
cts. a line; turf, 50 cts. Reading notices,
$1.50 a line, first and financial pages, $2 a
line; special notices, 40 cts. a line.
SUNDAY COMPANION — Every Sunday
during school year. Catholic. Juvenile. Es-
tablished 1900. The Sunday Companion
Publishing Co., publishers. Subscription. $1 ;
claimed average circulation for year 1913.
70,000; 8 pages, 4 columns; length of col-
umns, 14% in.; width, 2i/4 in. Forms close 4
weeks in advance. Office, 256 Broadway.
Advertising rates, agate, 30 cts. a line;
1,000 lines, 27 Vz cts.; 2,000 lines, or more,
25 cts. a line.
SUNDAY SCHOOL LESSON ILLUSTRATOR
— Monthly (1st). Religious-Evangelical. Estab-
lished 1883. Fleming H. Revell C9mpany, pub-
lishers. Subscription 60 cts.; claimed average
circulation for year 1913, 22.000: 48 to 82
pages, 2 columns, length of columns, 7 V2 in.;
width, 2% in.; use matrices, forms close 25th
of second month preceding. Office, 158 Fifth
-Avenue.
Advertising rates, agate, 15 cts. a line; full
page $30; % page, $15; M page, $8; back
cover $35.
SUNSHINE BULLETIN — Official Organ
of the International Sunshine Society- —
Monthly. Benevolent. Established 1902.
Mrs. Cynthia Wpstover .\lden, editor. Sub-
script'on, 50 cts. ; sworn average circulation
for year ending April 30, 1914. 13,500*; 16
pages, 4 columns; length of columns, 12 in.;
width, 2V8 in. Forms close 20th preceding
month. Can use matrices. Office, 96 Fifth
Avenue.
Advertising rates, agate, 15 cts. a line; per
page, $50; V*. and % pages, pro rata.
SURVEY — Every Saturday. Sociological.
Established 1897. Survey Associates, Inc.,
]iublishers. Subscription, $3; claimed aver-
age circulation for 1913, 23,000; magazine
number. 48 to 64 pages, weeklies, 24 to 32
pages, 3 columns; length of columns, 10 in.;
width, 214 in. Office, 105 East 22nd Street.
Advertising rates, agate, 20 cts. a line;
$2.50 an inch; full page, $70; 2 columns,
$50; one column, $25; V2 column, double,
$25; school or publishers rate, $50 a page;
2 columns, $37.50; one column, $18.75.
SVIT (The Light) — Every Thursday. Rus-
sian, Orthodox-Catholic. Established 1897.
Orthodox Catholic Mutual Aid Society, pub-
lishers. Subscription, $1.50; claimed average
circulation for 1913, 9,000; 8 pages, 5 col-
umns; length of columns, 20 in.; width, 3 in.
Office, 166 Avenue A.
Advertising rates, $2 an inch per month;
six months, $10; one year, $18.
TAMMANY TIMES — Every Saturday.
Political. Established 1892. 'The Tammany
Publishing Co., publishers. Subscription, $2
claimed average circulation for year 1913
11,800; 16 pages, 4 columns; length of col
umns, 12 in.; width, 2% in. Can use mat
rices. Office, 38 Park Row.
Advertising rates, agate, 15 cts. a line,
with discounts on time or space contracts.
TEA AND COFFEE TRADE .JOURNAL —
Monthly (10th). Established 1901. Tea and
Coffee Trade Journal Co., publishers. Sub-
scription, $2 ; claimed average circulation for
vear 1913, 4.583: 104 pages. 2 columns:
length of columns. 8 in.; width, 2% in.
Forms close third of current month. Can use
matrices. Office, 79 AVall Street.
Advertising rates on application.
TEACHERS' MAGAZINE — Monthly ex-
cept July and August. Educational. Hammock
& Co., publishers. Subscription, $1.25: cir-
culation, not given by publisher: 3 columns:
length of columns, 9% in.: width, 2^4 in.
Forms close 10th preceding month. Office, 31
East 27th Street.
Advertising rates, agate 25 cts. a line
Reading notices. 75 cts. a line. Discount. 5.
10 or 15% on 3. 6 or 10 months, respectively.
TELEGRAFO — Everv evening including
SUNDAY. Italian. Established 1902 L'Araldo
Italiano Publishing Co., publishers. Sub-
scription, $4; claimed average circulation
for year 1913, 32,000: fi to 10 nnges, 7 col-
umns; length of columns, 20% in.; width.
214 in. Office, 66-68 Spring Street.
Advertising rates, from 90 cts. to $3 an
inch, according to location. Reading notices,
B cts. to 50 cts. a line, according to page
desired. Classified, 4 lines, 25 cts., with dis-
count on 3 or more insertions.
i
t'
TELEGRAM — Every evening and SUN-
DAY. Independent. Established 1867. The
NELSON CHESMAN & CO.'S RATE BOOK.
229
NEW YORK
Evening Telegram, publishers. Subscription,
$2.50 ; sworn average circulation for six
months prior to April. 1914, daily 157,640*
net paid; Sunday, 113,439* net paid; 12
to 20 pages, 7 columns; length of columns,
21% in.; -width, 2 1/7 in. Can use matrices.
Office, Herald Square.
Advertising rates, transient, agate, 30 cts.
a line; local advertising, 25 cts. a line, with
discounts at 2'h^% on 2,500 lines used within
one year; 5% on 52 times, or 5,000 lines;
10% on 104 times, or 10,000 lines; 15% on
156 times, or 15,000 lines; 20% on 312
times, or 20,000 lines. Preferred position,
5 and 10 cts. a line extra; first page, $1 ;
editorial and woman's page, 50 cts. a line.
Classified, undisplayed, automobiles, 3 cts. a
word; bicycles, 2 cts. a word; business
chances, 3 cts. a word; miscellaneous, 2 cts.
a word; if set in agate caps, one cent a word
additional; classified, displayed, financial,
30 cts. a line; hotel and resorts, 20 cts. a
line; 15 cts. a line when ordered 26 times,
daily, or e. o. d. ; new publications, 20 cts.
a line. Reading notices, $1 and $2 a line.
TELEGRAPH — Every morning including
SUNDAY. Amusements, Sports and General
News. Established 1836. Morning Telegraph
Publishing Co., publishers. Subscription,
daily and Sunday, $14; Sunday, $2.50;
sworn average circulation for six months
prior to April, 1914, daily and Sunday,
36,088* net paid; daily, 12 pages; Sunday,
30 to 48 pages, 7 columns; length of col-
umns, 21 in.; width, 2% in. Can use
matrices. Office, 50th Street and 8th Avenue.
Advertising rates, daily, agate, 20 cts. a
line; Sunday, 30 cts. a line; discount, 26
times, or 2,500 lines, 5%; 52 times, or 5,000
lines, 10%; 104 times, or 10,000 lines, 15%;
156 times, or 15,000 lines, 20%; 365 times,
or 25,000 lines, 25%. Full position or specified
page, 5 cts. a line extra. Classified, daily, 15
cts. a line; Sunday, 25 cts.; 3 time rate class-
ified, daily, only 30 cts. a line; 3 time rate
(one Sunday), 40 cts. a line; 7 time rate, 85
cts.; automobiles, daily, 15 cts.; Sunday, 25
cts. a line; medical, daily, 25 cts.; Sunday,
35 cts. a line; wines and liquors, daily, 25
cts.; Sunday, 35 cts. a line; sporting, daily,
40 cts.; Sunday, 45 cts. a line; business per-
sonals, daily, 10 cts.; Sunday, 15 cts. a line.
Reading notices, daily or Sunday. $1 a
line; first or editorial page, $1.25 a
line. Pictorial section, 35 cts. a line.
See advertisement on page 539.
TELEGRAPH AND TELEPHONE AGE—
Semi-Monthly (1st and 16th). Established
1883. J. B. Taltavall, publisher. Subscrip
tion, $2; claimed circulation for year 1913,
8,000; 54 pages, 3 columns; length of col-
umns, 9 in.; width, 2% in. Office, 253
Broadway.
NEW YORK
Advertising rates, $2.50 an inch; 2 in.,
$4.25; 3 in., $6; 4 in., $7.50; 5 in., $9; %
page, $6.50; % page, $12; % page, $22;
one page, $40. Discounts, 5, 10, 15 or 20%
on 3, 6, 9 or 12 months, respectively.
TEVYNE — Every Tuesday. Lithuanian^
Independent. Established 1908. Lithuanian.
Alliance of America, publishers. Subscription,
$1; claimed average circulation for 1913,
7,000; 8 pages, 7 columns; length of columns,
22 in.; width, 2% in. Cannot use matrices.
Office 307 W. 30th Street.
Advertising rates, 50 ctB. an inch, with
discounts for time and space. Reading
notices, 10 cts. a line.
THEATRE MAGAZINE (The) — Monthly.
(20th). Theatrical and Musical. Establish-
ed 1900. The Theatre Magazine Co., publish-
ers. Subscription, $3.50; claimed average
net circulation for year 1913, 53.326; 64
pages, 3 columns; length of columns, 12 in.;
width, 2% in. Forms close 19 days in ad-
vance of issue. Office, 8 West 38th Street.
Advertising rates, agate, 75 cts. a line;
full page (504 lines), $300; % or 14 page,
pro rata.
TIMES — Every morning including SUN-
DAY. Independent. Democratic. Established
1851. Subscription, daily including Sunday,
$8.50; without Sunday $6.; sworn net i)aid
average circulation for six months prior to
April, 1914, daily and Sunday, 246,118* daily.
16 to 28 pages; Sunday, 86 to 120 pages, 8
columns; length of columns, 21 3/7 in.; width,
2t's in. Can use matrices. Office, Times
Building, Times Square.
Advertising rates, agate. Daily or Sunday,
general run of paper, 45 cts. a line; second,
third or opposite editorial page, 65 cts.; last
page, 60 cts.; other designated pages, 50 cts.
a line; next to reading or bottom of column,
50 cts., 70 cts., 65 cts., or 55 cts. a line;
following reading, 55 cts., 75 cts., 70 cts. or
60 cts.; top of column, 60 cts., $1.05, 85 cts.
or 65 cts. ; following and next to reading, 65
cts., 95 cts., 80 cts. or 70 cts.; top of column
next to reading, 70 cts., $1.25, 95 cts. or 75
cts.; balance of column surrounded 80 cts.,
$1.15, 95 cts. or 85 cts. a line. On contract
three months, three times a week 5%; every
day, 10% discount; six months two times
a week, 5%; three times, 10% every
day 15% discount; one year one time a week
5%; two times, 10%; three times, 15%;
every day 20% discount, or 5, 10, 15 20 or
25% discount on 5,000, 10,000, 15,000,
20,000 or 25,000 lines used within one year.
Advertising causing breaking of column rules
must be not less than 28 lines in depth for
each column rule broken, except on half pages;
The periodical that advertises shows faith in its chief product and has a
tangible claim on your consideration.
230
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
to secure position, must be at i.^ast 28 lines
in depth, excepting top of column or single
column which must be at leaset 42 lines; next
to reading bottom of column at least 14 lines.
Reading notices, first page, $3.00 a line, in-
side, $1.50, designated inside pages, $2.00
a line; Classitied, general, 30 cts. a line;
three times a week, 28 cts.; 7 times, 25 cts.
a line; board and room, 20 cts.; religious
notices 25 cts. ; lost, found, rewards, or mort-
gage loans, 35 cts.; business opportunity;
business notices, 40 cts.; three times a
week, 30 cts.; seven times, 28 cts. Auto-
mobile or motor boats, 40 cts.; 5,000 lines in
one year, or full copy every month for one
year, (minimum of 2,500 lines), 35 cts. a
line. Rotogravure section (minimum % page,
or 525 lines), 65 cts. a line, Sunday Pictorial
Section, 65 cts. a line; 13 times within one
year, 58 cts.; 26 times, 55 cts.; 52 times, 50
cts. a line.
TIP TOP — In combination with Buffalo
Bill, and Nick Carter. Everv Saturday. Fic-
tion. Established 1897. Street & Smith
liublisliers. Subscrijition, $2.50, claimed com-
bined average circulation for year 1913,
200,000; 32 pages, 3 columns, length of
columns, 9 in.; width, 2 in. Can not use
matrices. Forms close six weeks in advance.
Office, 7th Avenue and 15th Street.
Advertising rates, $4 an inch; full page,
$75.
TOP NOTCH MAGAZINE — Tri-Monthly
(10th; 20th.. and 30tli — 10th and 30th issues
carry advertising — ). Literary. Claimed aver-
age ciiculation for year 1913, 225,647. Forms
close for first issue, 7th of second preceding
month ; for last issue, 27th of second preced-
:ng month. Office, 7th Avenue and 15th
Street.
Advertising rates, agate (one issue), 87
cts. a line; full page, $175; V2, V4 or Vg
page, pro rata. Classified, 80 cts. a line each
issue. For combination with Peonies Magazine
and New Story (Top Notch Trio), $2.54 a
line, $508.50 a page. For classified combina-
tion rates, see Ainslee's.
TOUSEY'S (Frank) WEEKLIES — Com-
prising Boys of "76", Fame and Fortune,
Pluck and Luck, Secret Service, Wild West,
Work and Win. Circulation claimed for year
1913, 250,000; length of columns, 10 in.;
width, 2Vi in. Forms close 4 weeks in ad-
vance; covers close 8 weeks in advance. Of-
fice, 168 West 23rd Street.
Advertising rates, agate, 50 cts. a line;
one page, $200; Vg, V4, and V2 pages, pro
rata; back inside cover, $300; front inside
cover, $300; back cover (in colors furnished
by advertiser), $400.
TOWN & COUNTRY — Every Saturday.
Town and Country Life. Established 1846.
Franklin Coe, publisher. Subscription, $5;
claimed average circulation, for 1913, 20,000;
36 to 120 pages, 3 columns; length of col-
NEW YORK
umns, 12 in.; width, 2% in. Forms close 2
weeks in advance. Office, 389 Fifth Avenue.
Advertising rates, agate, 40 cts. a line; full
page, (500 lines), $200; three pages within
one year, $180; twelve pages, $160 a page;
Vz or Vi page pro rata; back cover (four
colors), $375; second or third cover (four
colors), $325.
TOWN TOPICS — Every Thursday. Socie-
ty. Established 1878. Town Topics Pub-
lishing Co., publishers. Subscription, $6 ;
circulation, not given by publisher; 28 pages,
4 columns; length of columns, 11% in.;
width, 2% in. Forms close Tuesday preced-
ing. Office, 2 West 45th Street.
Advertising rates, agate, 60 cts. a line; full
page, $360; ^ or ^ page, pro rata.
TRAINED NURSE AND HOSPITAL RE-
VIEW— Monthly. Established 1888. Lake-
side Publishing Co., publishers. Subscrip-
tion, $2 ; claimed average circulation for year
1913, 14,500 net paid; 96 pages. 2 columns;
length of columns, 8^/4 in.; width, 2V2 in.
Forms close 15th of jjreceding month. Office,
38 and 40 West 32nd Street.
Advertising rates, one page, one time, $40;
3 times, $108; 6 times, $204; 12 times, $384;
Vs, V4, and % pages, pro rata.
TRAVEL — Monthly. Established 1901.
McBride, Nast & Co., publishers. Claimed
circulation for 1913, average 30,000; 00
))ages 3 columns; length of columns, 10 Vi in.;
width, 2% in. Forms close 10th of preceding
month. Office. 31 East 17th Street.
Advertising rates, agate, 60 cts. a line;
4 in., double column (magazine size), $60;
Vi page (full size), $56.25; V2 full page,
$112.50; 8 in., double column (standard mag-
azine page), $120; full sized page, $225.
Discount, 20% on 3 full pages within one
year.
TRIBUNE — Every morning including SUN-
DAY. Reijubliean. Established 1841. Tribune
.Association, publishers. Subscription, daily,
$6; with Sunday. $8; sworn average circula-
tion, daily and .Sunday, for six months prior
to April, " 1914, 55,33,5* net paid; daily, 16
pages or more; Sunday, 00 pages or more;
with extra supplement, 7 columns; length of
columns, 213/14 in.; width. 2 1/7 in. Can
use matrices. Office, Tribune Building.
Advertising rates, agate, daily or Sunday,
25 cts. a line; pages 2, 3, or outside pages,
30 cts.; 2,500 lines within one year, (for
second, third or outside pages add 5 cts. a
line); 24 cts.; 26 insertions or 5,000 lines,
23 cts.; 52 insertions or 10,000 lines, 21 cts.;
78 insertions, 19 cts.; 104 insertions 17 cts.;
156 insertions, 15 cts. a line. Position charges
next to reading, 5 cts.; full position 10 cts.;
top of page next to reading. 15 cts.; island
I)Osition. bottom of page, 25 cts.: or top of
page, 35 cts. a line extra. Automobile and
accessories, 20 cts. a line; 2000 lines on
yearly contract, 19 cts; 4.000 lines, 18 cts.;
6,000" lines, 17 cts.; 8,000 lines, 16 cts.;
i
NELSON CHESMAN & CO.'S RATE BOOK.
231
NEW YORK
10,000 lines. 15 cts. a line. Motor Boat
(Sunday, Wednesday and Friday), 20 cts.
a line; 7 times, 18 cts.; 30 times, 15 cts.
a line. Books and periodicals 20 cts. a
line. Double column advertisements must
occupy at least 28 lines in depth ; triple
columns, 50 lines; four columns, 75 lines; 5
or more columns, 147 lines depth. Reading
notices, $1.50 a line; designated page, except
editorial or page opposite, $2.00, first page,
$2.50 a line. Special notices 50 cts. a line.
Classified, 20 cts. a line; 3 times a week 54
cts.; 7 consecutive times, $1.05.
UNITED STATES INVESTOR. See Boston,
Mass.
U. S. TOBACCO JOURNAL — Every Satur-
day. Trade. Established 1874. Ellison Pub-
lishing Co., publishers. Subscription, $4 ;
claimed average circulation for year 1913,
9,700; 40 pages, 4 columns; length of col-
umns, 12 in.; width, 2^, in. Forms close
Wednesday preceding. Can use matrices.
Office, 97-99 Water Street.
Advertising rates, $2 an inch; $40 per
year; Vs page (6 in.), $12; 14 page, $20;
% page, $35; one page, $60. Discount on
4 or more insertions.
UNITED SUNDAY COMIC MAGAZINES
— Embracing Comic sections on Sunday issues
of New_ York World, Boston Globe, St. Louis
Post Dispatch, Philadelphia Inquirer, Chicago
Herald, Pittsburgh Press, Detroit Free Press.
Cleveland Leader, Des Moines Register and
Leader. Seattle Post-Intelligencer, San Fran-
cisco Chronicle, New Orleans States, and
Shreveport Times; claimed circulation, aver-
age for first six months, 1913, exceeding 2,-
100,000.
Advertising rates, agate, $5.35 a line.
Further rates on application.
UNITED SUNDAY NEWSPAPER MAGA-
ZINES— Embracing Magazine section in Sun-
day editions of New York World, Boston
Globe, St. Louis Post Dispatch, Philadelphia
Inquirer, Pittsburgh Press, Seattle Post-Intel-
ligencer, Chicago Herald, Indianapolis Star,
Milwaukee Free Press, San Francisco Chron-
icle, Des Moines Register and Leader, New
Orleans States, and Shreveport (La.) Times.
Claimed circulation for first six months 1912,
exceeding 2,100,000. Forms close 16 days in
15
NEW YORK
TYPEWRITER TOPICS — Monthly. Office
Equipment. Established 1905. Business Equip-
ment Publishing Co., publishers. Subscrip-
tion, $1; claimed average circulation for year
1913, 10,000; 72 to 144 pages, 2 columns:
length of columns, 9 in.; width, 3% in.
Forms close 15th preceding month. Can not
use matrices. Office, 302 Broadway.
Advertising rates, $7 an inch; Vs page,
one time, $15; H page, 28; 14 page, $52;
one page, $96; discount 5 and 10 per cent on
6 and 12 months respectively.
advance. Can use matrices.
Building, Park Row.
Advertising rates, agate, $3.
See advertisement on page
Office, World
75 a line.
549.
UNIVERSAL ENGINEER — Monthly (15th).
Mechanical. Established 1907. Universal
Engineer Publishing Co., publishers. Sub-
scription. $1 ; claimed average circulation nine
months ending April 30, 1914, 17,300; 112
pages, 2 columns; length of columns, 8 in.;
width, 2% in. Office, 108 Fulton Street.
Advertising rates on application.
VANITY FAIR — Monthly. Fashions, Stage
and Society. Established 1913. The Vanity
Fair Company, publishers. Subscription, $3;
guaranteed average circulation for 1914-15,
15,000; 4 columns to page; length of columns,
11^/4 in.; width, 2 in. Forms close 1st of
month preceding date of publication. Office,
449 Fourth Ave.
Advertising rates, agate, 45 cts. a line;
full page, $160; 14, V4 or Vs page, pro rata,
with discounts on 3 and 12 pages, used within
one year.
VIOLIN WORLD — Monthly (1st). Musical.
Established 1892. August Gemander & Sons
publishers. Subscription, 75 cts.; claimed
average circulation for year 1913, 5,000. 00
pages, 2 columns and 3 columns; length of
columns, 9 V^ in.; width, 3% and 2 V4 in. Can
use matrices. Forms close 20th of month
lireceding. Office 141 West 42nd Street.
Advertising rates $2, or $3 an in.; for 2 V4
or 31/^ in.; columns respectively.
VOGUE — Semi-Monthly (1st and 15th).
Fashions and Society. Established 1892.
The Vogue Co., publishers. Subscription, $4;
guaranteed minimum circulation for 1914,
80,000; 4 columns to page; length of col-
umns, 1114 in.; width, 2 in. Forms close
one month and 5 days in advance; covers
close 6 weeks in advance. Office, 443 Fourth
Avenue.
Advertising rates, agate, 90 cts. a line; 78
lines, or more, 80 1/10 cts. a line; one page,
$500; Vs, Vi and 14 pages pro rata. Back
cover, (4 colors), $800; inside covers, (4
colors), $600.
VOLKSZEITUNG — Every morning includ-
ing SUNDAY, and VORWAERTS, Satur-
days. German. Labor. Established 1878.
Socialistic Co-operative Publishing Associa-
tion, publishers. Subscription, daily, $6; Sun-
day, $2; weekly, $1; circulation not given by
ipubl'sher: daily, 6 pages; weekly, 12 page.s;
Sunday, 20 pagos, 7 columns; length of col-
umns, 20 in,; width, 2^4 in. Can use matrices
Ofifice, 15 Spruce Street.
Advertising rates, daily, nonpareil, 10 cts.
a line; three times, 25 cts.; six times, 40 cts.;
one month, $1.25; three months, $3.50. six
months, $6.50; one year, $12 per line. Sun-
day, 15 cts. a line, one time; one month, 50
232
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
cts.; three months, $1.25; six months, $2.2^;
one year, $4. Double column advertisements
in either daily or Sunday, 30 cts. a line.
Weekly, $1 an inch; one month, $3; three
mentis, $8; six months, $15; one year, $25.
Reading notices, daily or Sunday, 50 cts. a
line; weekly, 25 cts.
VOLUNTEERS' GAZETTE — 1st and 3rd
Wednesday of each month. Volunteers of
America, publishers. Subscription, $1 ;
claimed average circulation for year 1913,
20,000; 8 pages, 4 columns; length of col-
umns, 131/^ in.; width, 2% in. Office, 34
West 28th Street.
Advertising rates, agate, 15 cts. a line, with
discount of 5 per cent on one month or 100
lines; 10 per cent on three months, or 500
lines; 15 per cent on six months, or 1,000
lines; 20 per cent on one year, or 1,500 lines.
VORWAERTS — Weekly edition of Volks-
zeitung, which see.
WALL STREET JOURNAL — Every morn-
ing and evening except Sunday. Financial.
Established 1882. Dow, Jones & Co., pub-
lishers. Subscription, $12 each edition;
claimed average circulation for year 1913,
13,083; 8 pages, 5 columns; length of col-
umns, 22% in.; width, 2i\ in. Can use ma-
trices. Office, 44 Broad Street.
Advertising rates, commercial, 20 and 30
cts. a line, according to location; linancial.
30 cts.; 26 times, or 2,500 lines, financial, 25
cts.; commercial, 17 and 25 cts.; 78 times,
or 5,000 lines, financial, 20 cts.; commercial,
13 and 20 cts.; 156 times, or 10,000 lines,
financial, 15 cts.; commercial, 10 and 15 cts.
a line.
WAHRHEIT DAILY HERALD — Every
afternoon except Saturday and Sunday. Yid-
dish. Independent. Established 1897 The
Wharheit Publishing Co., publishers. Sub-
scription, $4; sworn average circulation for
si.x months prior to April, 1914, 101,148* net
paid; 8 and 10 pages, 7 columns; length of
columns, 21 in.; width, 121/0 ems. Can use
matrices. Office, 153 East Broadway.
Advertising rates, agate, 10 cts. a line;
on contracts of over 2000 lines, 7 cts. a line;
financial, 30 cts. a line; medical, 10 cts. a
line.
WATCHMAN EXAMINER— Everv Thurs-
day. Baptist. Established 1819. The Watch-
man Examiner Co., publishers. Subscription,
$2.50; claimed average circulation for 1913,
15,000; 32 pages. 3 columns: length of col-
umns, 11 in.; width, 2VV in. Can use mat-
rices. Office, 23 East 26th Street.
Advertising rates, agate, 25 cts. a line;
discounts for time and space. Reading no-
tices, 35 cts. a line, brevier, leaded.
NEW YORK
Co., publishers. Subscription, $1.20; guar-
anteed average circulation for 1914, 100,000;
1 04 pages, 2 columns, length of columns, 8
in.; width, 2% in. Can use matrices. Forms
close last day of preceding month. Office, 83-
85 Duane Street.
Advertising rates, agate, 50 cts. a line; one
i-age, $100; Vi and V2 pages, pro rata.
hi combination with Strand, 90 cts. a line.
Classified, 6 cts. per word.
See advertisement on page 432.
WILD WEST. See Tousey's Weeklies.
WINGED FOOT — Monthlv. Club -Journal.
Established 1891. New York Athletic Club,
I'ublishters. Subscription, $1; claimed aver-
age circulation, 1913, 4,600; 48 to 96 pages,
2 columns; length of columns, 8 in.; width,
2 % in. Forms close 20th preceding month.
Office, 42-44 West 39th Street.
Advertising rates, Vs page, $10; % page,
$17; V2 page, $30; one page, $50. Discount
en 3 months and longer.
WIDE WORLD MAGAZINE — Monthly.
(15th). Literary. The International News
WITNESS — Every Wednesday. Agricul-
tural pnd Home. Established 1871. Wit-
ness a_nd_ Sabbath Reading Co., publishers.
Subscription, $1 ; claimed average circulation
for year 1913, exceeding 15,000; 16 pages, 4
columns; length of columns, 15 in.; width,
2 % in. Forms close Monday preceding. Of-
fce, 1105 Tribune Building.
Adyertisin'T rates, agate, 10 cts. a line.
Combination with Christian Nation and Sab-
t'Mth Reading, 65 cts. a line, with Chicago
Union Signal added, 77 cts. a line.
See advertisement on page 455.
WOMAN'S HOME MISSIONS — Monthly.
^fethodist Episcopal. Established 1884. Mary
Pelle Evans, publisher. Subscription, 35
cts.; claimed circulation for year 1913, 5,500;
24 pages, 3 columns; length of columns, 9 in.;
width, 2% in. Office, 150 Fifth Avenue.
Advertising rates, agate, 25 cts. a line, flat.
WOMAN'S MAGAZINE — Monthly. Fash-
if^ns and Literary. Established 1896. New
I 'lea Publishing Co., publishers. Subscrip-
tion, 75 cts.; for circulation see Butterick
Trio; 96 pages, 4 columns; length of columns,
1414 in.; width, 2^4 in. Forms close 25th of
third preceding month. Office, Butterick Bldg.
Advertising rates, agate, $1 a line; one
column, $200; V4, page, $180; i^ page, $360;
one page. $700. Combined rate for "Butter-
i''k Trio" which see.
WOMEN'S WEAR — Every evening except
Sunday. Established 1910. Women's Wear
Co. (Inc.), publishers. Subscription, $12;
circulation — not given by publisher; 8 pages,
4 columns; length of columns, 14% in.;
width, 2-ft in. Cannot use matrices. Office,
42 East 21st Street.
Advertising rates, 5 cts. a line flat.
NELSON CHESMAN & CO.'S RATE BOOK.
233
NEW YORK
WORK AND WIN. See Tousey's Week-
lies.
WORLD (Morning) — Every morning in-
cluding SUNDAY, and THRICE A WEEK
WORLD, Mondays, Wednesdays and Fridays.
Independent. Established 1860. Press Pub-
lishing Co., proprietors. Subscription, daily,.
$8.50; weekly, $1; sworn average cirrula-
tion for year 1913, daily, 376,300*; Sunday,
485,443*; Thrice a Week, claimed cireula'i' n
for same period, 90,000 net per issue. Daily,
12 to 20 pages; Sunday, 64 pages or more;
Thrice a Week, 8 pages, 8 columns; length of
columns, 20 in.; width, 2y^ in. Can use mat-
rices. Office, Pulitzer Building.
Advertising rates, daily, agate, 40 cts.;
page facing editorial or last page, main sheet,
50 cts. a line; second or third page, 60 cts;
Sunday, 40 cts.; first page of supplement,
45 cts. ; last page, main sheet, 50 cts. ; other
pages of main sheet, 45 cts. second or third
page, 60 cts. a line. Preferred position,
10 and 15 cts. a line extra. Reading notices,
daily or Sunday, $1.50 to $3 a line. Classi-
fied, daily and Sunday, agents, business
opportunities, 35 cts.; automobiles, 30 cts.
a line: hotels, 25 cts : resorts. 20 cts.
medical or personals, 60 cts.; sporting, 50
cts. New Sunday World Magazine, a part of
the Sunday edition; 4 columns; length,
16 11/14 in.; width, 2% in.; forms close 16
daj's in advance; rates, 75 cts. a line; back
page f4 colors), $750; Vz page, $375. Thrice
a Week, one insertion a week, 25 cts. a line,
three insertions a week for 60 cts. a line.
Reading notices, $1; first page, $1.50. Dis-
count of 10% on six months contracts or
1500 lines used within one year.
NEW YORK
WORLD (Evening) — Every evening except
Sunday. Independent. Established 1887.
Press Publishing Co., proprietor. Subscrip-
tion, $3.50; sworn average circulation for
year 1913, 384,822*; 8 to 24 pages, 8 col
umns; length of columns, 20 in.; width, 2^^
in. Can use matrices. Office, Pulitzer Build-
ing.
Advertising rates, agate, 40 cts. a line;
last page, 50 cts.: second or third page, 60
cts. a line; medical. 60 cts. a line; business
or special notices. 60 cts. a line. Preferred
positions, 10 and 15 cts. a line. Reading
notices, first page, $3: inside pages, $1.50 a
line. Classified, wants or new publications,
30 cts. : financial, 40 cts. a line.
WORLD'S WORK — See Garden City, N. Y.
WRITERS MAGAZINE — Monthly. Lit-
erary. Established 1913. The Writers Maga-
zine Co., publishers. Subscription, $1 ; claimed
average circulation for 1913, exceeding 12,000;
00 pages, 2 columns; length of columns, 7
in.; width, 2% in. Forms close 25th of month
preceding. Office, 32 Union Square, E.
Advertising rates, 25 cts. a line; full page
(196 lines), $45; V2 page, $23; M page,
$12; back cover, $50.
YACHTING — Monthly. Boating- Yachting.
Established 1907. Outing Publishing Co.,
publishers. Subscription, $2; circulation — not
given by publisher; 96 pages, 3 columns;
length of columns, 10^4^ in.; width, 2% in.
Forms close 15th preceding month. Office, 141
West 36th Street.
Advertising rates, agate, 25 cts. a line; Vs
page, $13.12; Vi page, $22.50; V2 page, $45;
4 in., double column, $24; one full page (420
lines), $90; 8 in., double column, $48. Dis-
count, 6 times in one year, 5%; 12 consecu-
tive insertions, 10%.
YATES, CHAS. W.—
See advertisement on page 433.
YIDDISHE FOLK — Every Friday. Yiddish.
Non-political. Established 1909. Zion Press
Association, publishers. Subscription, $1 ;
claimed average circulation for year 1913.
12,000; 12 pages, 7 columns; length of col-
umns, 20 in.; width, 2% in. Office, 142 Henrv
Street.
Advertising rates, 75 cts. an inch.
YOUNG'S MAGAZINE — Monthly. Lit-
erary. Established 1897. Courtland H.
Young, publisher. Subscription, $1.50;
claimed average circulation for year, 1913,
124,360; 136 pages, 2 columns; length of
columns, 8 in.; width, 2 1/^ in. Forms close
23th of preceding month. Can use matrices.
Office, 13-15 West 20th Street.
Advertising rates, agate, 50 cts. a line,
flat; one page, $100; %, % and % pages,
pro rata.
ZUKUNFT — Monthly (1st). Yiddish-Liter-
ary. Established 1892. Forward Association,
publishers. Subscription, $1 ; sworn average
circulation for year 1913. 81.200; 114 pages.
2 columns, length of columns, 8 in.; width,
21.^ in. Can use matrices. Forms close 20th
of month preceding. Office, 173 East Broad-
way.
Advertising rates, agate. 35 cts. a line;
full page, (224 lines), $56; V2 page, $29.50;
Vt page, $15.50
See advertisement on page 500.
NIAGARA TALLS — Population 30,445. On
Niagara River and 6 R. R. Have facilities
for developing from the Falls practically
unlimited horse power. Industries include
manufacture of flour, paper, aluminum,
linen, graphite, carborundum, carlighting
systems and electro chemicals; many thou-
sands of visitors annually stop over to view
the falls. Annual value of manufactured
products, exceeding, $17,000,000.00.
GAZETTE- — Every evening except Sunday.
Republican. Established 1854. A. C. Deuel,
publisher. Subscription, $3 ; sworn average
circulation for year ending .Tune 30, 1914.
9,294* net; 12 to 20 pages, 7 columns; length
234
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
of columns, 20*/^ in.; width, 2'^ in. Can use
matrices.
Avertising rates, 35 cts. an inch with dis-
count on 25 in. and over. Composition 5 cts.
an inch extra. Reading notices, 10 cts. a
line; first page 15 cts. Classified, 1 cent a
word, first time; Vz cent a word each subse-
quent insertion.
NORTHPORT — Population 2.096. On L. I.
Sound and L. I. Ry. Industries are confin-
ed largely to oyster fishing and publishing
of law books. Annual value of manufactur-
ed products $500,000.
LAW NOTES — Monthly. Lpga1. Estab-
lished 1891. Edward Thompson Co., editors
and publishers. Suljscriiition. $1 : c'aimed
average circulation for year 1913. lO.noO; 24
pages, 2 columns; length of columns, 10^4, in.;
width, 3% in.
Advertising rates, $12.50 an inch. 3 months
$30; 6 months, $50; 12 months $85.
OGDENSBURG — Population 15.933. On St.
Lawrence and 2 R. R. A popular summer
resort; has e.xtensive trade in lumber and
grain. Industries include the manufactiire
of silk and brass goods, glove.s. clothing,
lumber, flour, leather, boats and machinery ;
also grain elevators.
NEWS — Everv morning except Mondnv. in-
cluding SUNDAY. Democratic. Established
1881. Ogdensburg News Co.. publishers.
Subscription, $6; claimed average circulation
for 3 913, 5,000; 8 pages, 7 columns: length
of columns, 20 V^ in.; width, 2i/(i in. Cannot
use matrices.
Advertising rates, $1 an inch; 100 in.. 60
cts.: 250 in.. 45 cts.; 500 or more in.. 25 cts.
an inch. Readinc notices. 25 cts. a line.
Classified, 1 cent a word.
ONEONTA — Population 9 491. .\ trade cen-
ter on three Railroad Systems. Iiuhistrie^;
in'-lude railro.nd machine shoi>s. flour and
silk mills; shirt and glovp fartories anl
elevators. State Normal School is located
here.
STAR — Everv morning except Sunday. In-
dependent. Established 1890. Otsaeo Pub-
lishing Co., publishers. Subscription, $4:
sworn average circulation for six months nrior
to April, 1914. 5,451* net paid: 8 to 12
pages, 7 columns: length of columns. 21 in.;
width, 2i'« in. Can not use use matrices.
Advertising rates. 20 cts. an inch; 100 in.,
18 cts.; 250 in.. 16 cts.; 500 in., 14 cts.:
1,000 in.. 12 cts. an inch. In body tvnp 50^/^
additional. Full position 25^^' additional.
Composition. 5 cts. an inch additional. Clas-
sified, 1 cent per word.
FIELD .\F.\R — Monthly (I5tli). Citliolic
Missions. Established 1907. Catholic Mission
Society, publisher. Subscription 50 eta.;
claimed average circulation for year 1913,
NEW YORK
15,000; 16 pages. 3 columns; length of col-
umns, 8Vi in.; width, 2% in. Can use mat-
rices. Forms close. 1st of month.
Advertising Rates $2 an inch.
OSWEGO — Population 23,368. On Lake On-
tario and 3 R. R. Has vast water power
on account of the river falls; ships coal,
lumber and grain extensively; manufacture
of starch is a most important industry, the
largest factory in the world being located
here; likewise the Diamond Match Co..
being one of the largest in the world, is lo-
cated here; industries also include foundry
and machine shops; woolen and cotton mills,
candy and chocolate factories ; bakeries :
malt house and breweries; foundries; rail-
way steel spring, wood and ])aper box, iron,
vinegar and boiler works and oil well sup-
plies.
TIMES — Everv evening except Sunday, and
semi-weekly" (Tuesday and Friday). Re-
publican. Established 1846. Oswego Times
Co., publishers. Subscription, daily, $6;
Semi-Weekly, $1. Circulation, daily, sworn
average for nine months ending April, 1914.
3,772*; weekly, 3,936*; 8 to 12 pages, 7 col-
umns: length of columns, 19% in.; width,
21/,'i in. Cannot use matrices.
Advertising rates, 25 cts. an inch, with
discounts for space. Reading notices, 10
cts. per line.
PORT JERVIS — Population 9,564. On Dela-
ware River and Erie R. R. Industries in-
clude silver plating and wall paper pattern
works, silk iinderware, glove, saw, cut glass
and glass factories, silk mills, iron and
stove foundries and Erie railroad work
shops.
NEW YORK FARMER — Every
Agricultural. Established 1881.
States Publishing Co., publishers,
tion, $1 ; claimed circulation for
450; 8 iJages, 7 columns; length o
191/2 in.; width. 2i^,t in.
Advertising rates, 15 cts. a line;
1314 cts.; three months, 12 cts.; s
101/^ cts.; one year, 9 cts. per lin
sertion. Reading notices, minion,
line.
Thursday.
The Tri-
Subscrip-
1913, 24.-
f columns.
one month
ix months,
e each in-
25 cts. a
POUGHKEEPSIE— Population 27,936. On
Hudson River with direct steamboat con-
nection to New York City and 3 R. R.
Industries include the manufacture of
farming implements, gas and gasoline en-
gines, hardware specialties, automobiles,
mowing machines, horse shoes, pig iron,
sash, door, blinds, cigars, chairs, shirts,
underwear, clothing, knit goods, shoes and
glassware. Seat of Vassar College and
other educational institutions.
COURIER — Every Sunday. Independent.
Established 1873. E. D. Tobey, manager. Sub-
scription, $2- claimed average circulation for
year 1913, 11,940; 28 pages, 7 columns;
li
NELSON CHESMAN & CO.'S RATE BOOK.
235
NEW YORK
length of columns, 21^ in.; width, 2% in.
Can use matrices.
Advertising rates, nonpareil, 1 inch, one
time, $1; one month, $2.50; three months,
$6; six months, |9 ; one year, $15; 3 in.,
three months, $12; one year, $33. Local
notices, 10 cts. a line. Classified, 1 cent
per word.
ENTERPRISE — Every evening except Sun-
day. Democratic. Established 1883. Enter-
price Publishing Co., publishers. Subscrip-
tion $5. Sworn average circulation for
six months prior to Aiiril, 1914, 4,600;
16 to 24 pages, 7 columns, length of columns,
20 in.; width, 2% in. Can use matrices.
Advertising rates, 10 cts. an inch, in posi-
tion, 12 cts. an inch. Set matter 3 cts. an
inch additional for first insertion. Reading
notices (8 pt), 5 cts. a count line.
STAR — Every evening except Sunday. Re-
publican. Established 1889. Poughkeep.sie
Star Pub. Co., (Inc.), publishers. Subscrip-
tion, $5; sworn average circulation for year
1913, 6.427*; 12 to 20 pages, 7 columns;
length of columns, 22 in.; width, 2^6 in.
Advertising rates, 35 cts. an inch. Classi-
fied, 1 cent a word.
BOCHESTEE — Population 218,149. On Gen-
esee River, Erie and Barge Canals and six
railroads. Has excellent water power de-
veloped from the river falls; is the center
of Central New York fruit district which
produces the greatest number of apples per
acre in the United States; also very large
nursery interest, including the most exten-
sive trade in farm and garden seeds ; indus-
tries include the manufacture of photo-
graphic supplies, optical goods, boots, shoes,
clothing, iron bridges, carriages and pre-
serves. Ward Geological Museum, Roches-
ter University and other educational insti-
tutions located here. Annual value of man-
ufactured products, $112,676,215.00. Bank
clearings during year 1913, $258,262,201.26.
ABEND-POST — Every evening except Sun-
day. German. Independent. _ Established
1851. Rochester German Publishing Co., pub-
lishers. Subscription, $3.60; claimed aver-
age circulation for 1913, 6,550; 6 to 12
pages, 7 columns; length of columns, 21 in.;
width, 21/8 in. Can use matrices. Office, 237-
239 Andrews Street.
Advertising rates, agate, 5 cts. a line; open
space, within one year, 750 lines, 4 cts. a
line; 1,500 lines, 3 cts.; 3,000 lines, 21/^ cts.;
7,500 lines, 2 cts. Classified, one cent a
word first insertion; V2 cent a word subse-
quently. Reading notices, 15 cts. a line;
telegraphic readers, 25 cts. a line.
AMERICAN FRUITS — Monthly. Nursery-
Trade. Established 1904. American Fruits
Publishing Co., publishers. Subscription,
$1.50; claimed average circulation for year
1913, 2,600; 3 columns; length of columns,
111/^ in.; width, 2l^ in. Forms close 20th
NEW YORK
preceding month. Office, Ellwanger & Barry
Building.
Advertising rates, agate, 10 cts. a line; 2d
or 3d page covers (483 lines), $55.55; 4th
cover page, $60.37.
.See advertisement on page 494.
AMERICAN NUT JOURNAL — Monthly.
Nut Growing Industry. Established 1914.
American Fruits Publishing Co. (Inc.), pub-
lishers. Subscrijition $1.25; claimed average
circulation for three months ending April
1914, 1,000; 3 columns; length of columns,
10 in.; width, 2^4 in. Forms close 28th pre-
ceding month. Office, Ellwanger & Barry Bldg.
Advertising rates; $1.00 per in. No dis-
count for time or space. Covers 25% extra.
See advertisement on page 494.
C.\SE AND COMMENT — Monthly. Legal.
Established 1894. The Lawyers' Co-opera-
tive Publishing Co., publishers. Subscrip-
tion, $1.50, detailed sworn average circula-
tion for 1913, 15,880* net paid; 2 columns;
length of columns, 8 in.; width, 2% in. Can
use matrices. Forms close 10th preceding
month.
Advertising rates, $2.25 an inch; one page,
$36; Vs, Vi and V2 pages, pro rata.
DEMOCRAT AND CHRONICLE — Every
morning including SUNDAY. Republican.
Established 1826. _ Rochester Printing Co.,
publishers. Subscription, daily, $3; sworn
average circulation, for year 1913, daily,
64,126* net paid; Sunday, 52,914* net paid;
daily, 14 to 24 pages; Sunday, 40 pages, 7
columns; length of columns, 21 in.; width,
2% in. Can use matrices.
Advertising rates, daily or Sunday, 18 cts.
a line; two times, 17 cts.; three times, 16
cts.; 1,000 lines, within one vear, 15 cts.;
2,000 lines, 14 cts.; 3,000 lines, 13 cts.;
5,000 lines, 11 cts.; 10,000 lines or more,
10 cts. a line. Preferred position, 10 and 25
per cent extra. Classified, 1 cent a word.
Reading notices, 50 cts. a line; telegraphic
readers, $1 a count line.
See advertisement on page 554.
GREEN'S FRUIT GROWER — Monthly.
Fruit Growing and General Farming. Estab-
lished 1881. Chas. A. Green, editor. Sub-
scription, 50 cts.; guaranteed detailed average
circulation for year 1914-15, exceeding 140,-
000*; 32 to 48 pages and cover, 4 columns;
length of columns, 12 14 in.; width, 2% in.
First forms close 10th and last forms 20th
preceding month. Office, South and Highland
Avenues.
Advertising rates, agate, 60 cts. a line; full
page, $3.25. Classified, 10 cts. per word.
HERALD — Every morning including SUN-
DAY. Independent. Established 1879. Ro-
chester Herald Co., publishers. Subscription,
daily, $3; Sunday, $1.50; sworn average cir-
culation for last six months 1913, 32,744*;
daily, 12 to 20 pages; Sunday, 32 pages, 7
236
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
columns; length of columns, 21 in.; width,
2Vs in. Can use matrices. Office, 30-32 Ex-
change Street.
Advertising rates, daily or Sunday, agate,
10 cts. a line; 1,000 lines, 7 cts.; 2,000 lines,
5 cts. a line. Preferred position, extra. Classi-
fied, 1 cent a word. Reading notices, 20 cts.
a count line; telegraphic readers, $1 a count
line.
POST-EXPRESS — Every evening except
Sunday. Republican. Established 1859. The
Post-Express Printing Co., publishers. Sub-
scription, $6; claimed average circulation for
first six months, 1914, 17,047 net paid;
12 to 16 pages, 7 columns; length of columns,
21 in., width, 2% in. Can use matrices.
Office. 5 South Water Street.
Advertising rates, agate, 15 cts. a line;
one week, 7^ cts.; one month, 5 cts.; three
months, 4>4 cts.; six months, 4 cts.; one
year, 3^ cts. a line, per time; e. o. d., one
month, 6 cts.; three months, 5 cts.; six
months, 4*^ cts.; one year, 4 cts. a line per
time. Open space, within one vear, 500 lines,
l^A cts. a line; 1,000 lines, GV2 cts.; 2,000
lines, 5% cts.; 3,000 lines, SM cts.; 5.000
lines, 4% cts.; 10,000 lines, 414 cts. Pre-
ferred position, 10 and 25 per cent extra.
Classified, 1 cent per word. Reading notices,
20 cts. a line; telegraphic and financial pages,
30 cts. a count line.
RURAL LIFE — Monthly. Agricultural.
Established 1859. Post Express Printing
Co., publishers. Subscription, 50 cts.; claimed
average circulation for 1913, 60,000; 32 to 40
pages, 4 columns; length of columns, IS^/i
in.; width, 2% in. Forms close 21st preced-
ing month. Office, 5 South Water Street.
Advertising rates, agate, 25 cts. a line;
one page (744 lines), $186; Vi and V2 pages,
pro rata.
TIMES — Every evening except Sunday.
Independent. Established 1887. Evening
Times Co., publishers. Subscription, $3;
guaranteed detailed average circulation for
year ending March 31st, 1914, 24,794* net
paid; 16 pages, 7 columns; length of
columns, 21 in.; width, 2% in. Can use
matrices. Office, 53-55 State Street.
Advertising rates, agate, 6 cts. a line. On
yearly Contract; 2,800 lines, 5 cts.; 4,900
lines, 414 cts.; 7,000 lines, 4 cts.; 14,000 lines
or more, 3V2 cts. a line. Preferred position,
12^, 25 or 50% extra. Classified, Ic. a
word. Reading notices, 23 cts. a line; 3,000
lines and over, 17 cts. a count line; tele-
graphic readers, 50 cts. a line.
UNION AND ADVERTISER — Every even-
ing except Sunday. Independent. Demo-
cratic. Established 1826. Union and Ad-
vertiser Co., publishers. Subscription, $3 ;
sworn detailed average circulation for year
1913, 35,907* net; 38,584* gross; 12 to 20
pages, 7 columns; length of columns, 21 2/7
in.; width, 2% in. Can use matrices.
Advertising rates, agate, one time, 15 cts.
a line; 1000 lines or 13 times, 10 cts.; 3000
NEW YORK
lines or 26 times, 8 cts.; 5000 lines or 52
times, 7 cts.; 7000 lines or 104 times, 6%
cts.; 10,000 lines or 156 times 6 cts. a line.
Mail order, resort, school or publications, 9
cts. a line flat. Preferred position, 10, 25 or
50 per cent extra. Classified, 1 cent per word.
Reading notices, 15 cts. a line; on City news
pages, 20 cts.; first page or telegraphic, $1
a line.
See advertisement on page 442.
SARATOGA SPRINGS — Population 12.693
Two Ry. Widely known as a fashionable
summer resort and popular on account of
its mineral springs. Industries include fur-
niture, lace, glove and shirt waist fac-
tories; machine shops; knitting mills and
manufacturing chemists.
SARATOGIAN — Every evening except Sun-
day. Republican. Established 1853. The
Saratogian Co., publishers. Subscription, $6;
sworn average circulation for si.x months prior
to April, 1914, 4,569* net paid; 8 to 16 pages,
4 columns; length of columns, 21 11/16 in.;
width, 2% in.
Advertising rates, 35 cts. an inch; 25 in.,
30 cts.; 50 in.. 25 cts.; 100 in., 20 cts.; 200
in., 18 cts.; 300 in., 16 cts.; 400 in., 15 cts.;
500 in., or more, 14 cts. an inch. Composi-
tion, 5 cts. an inch additional. Preferred posi-
tion, 10 and 25 per cent extra. Classified, 1
ct. a word. Reading notices, brevier, 10 cts. a
line (heading counts as 2 lines) ; set in non-
pareil, with cut-oflf rule, first page, 25 cts. a
line; telegraphic readers, $1 a line.
SCHENECTADY — Population 72,826. On
Erie Canal: N. Y. C. & H. R., D. & H. C,
Boston & Maine and West Shore railroads.
Industries include the manufacture of thresh-
ing machines, fire engines, broom, under-
wear, overalls, varnish and fire works,
plaster and feed mills, electrical and locomo-
tive works. Annual value of manufactured
products $100,000,000.00.
GAZETTE- — ^Every morning except Sunday.
Democratic. Established 1894. Daily Ga-
zette Co., publishers. Subscription, $3 ; sworn
average circulation for six months prior to
April, 1914, 20,695* net paid; 12 to 22 pages,
8 columns; length of columns, 22 in.; width,
2i^ in.
Advertising rates, agate, 8 cts. a line;
1.000 lines, within one year, 7 cts.; 2,000
lines, 6 cts.; 3,500 lines, 5 cts.; 5,000 lines,
cr more, 4 cts. a line; preferred position, 10
and 25 per cent extra. Classified, one cent
per word. Pure reading notices, 20 cts. a
rfunt line; telegraphic readers, $1 a line;
black faced type, double price.
UNION-STAR — Every evening except Sun-
dnv. Republican. Established 1865. James
H. Callanan, publisher. Subscription, $3;
sworn average circulation for year ending
April 30, 1914, 17,048* net paid; 8 to 16
pages, 7 columns; length of columns, 20 in.;
width, 2% in.
NELSON CHESMAN & CO.'S RATE BOOK.
237
NEW YORK
Advertising rates, agate, 7 cts. a line; 420
lines, 6 cts.; 1,400 lines, 5 cts.; 4,200 lines,
4 cts.; 7,000 lines, or more, 3 cts. a line. Pre-
ferred position, 10 and 25 per cent e.xtra. Mail
Order advertising, run of paper, 4 cts. a line.
Classified, 1 cent per word. Reading notices,
12 cts. a line; last page, 15 cts.; leaded 20 cts.
a line; telegraphic readers (not on first page),
and local readers ("Here and There'' col-
umn), 25 cts. a line.
SYEACUSE — Population 137,249. On Onon-
daga Lake and Erie Canal and 3 R. R.
Industries include manufacture chemicals,
agricultural implements, hardware, auto-
mobiles, automobile accessories, carriages,
steel, iron, bicycles, boilers, engines, wagons,
furniture, malt liquors, food preparations,
knit goods, cigars, shoes, typewriters,
bricks, clothing and canned goods, grain
and lumber shipped extensively. Seat of
Syracuse University with 3,600 students.
Annual value of manufactured products
$75,000,000.00. Building operations average
$5,000,000 annually.
AMERICAN POULTRY ADVOCATE —
Monthly. Poultry. Established 1892. Clar-
ence C. De Puy, publisher. Subscription, 50
cts., sworn detailed average circulation for
year ending May 1914, 46,500 net (51.000
gross); 44 to 124 pages, 3 columns; length
of columns, 10 in.; width, 2% in. Forms close
25th preceding month. Office, 1009 So. Salina
Street.
Advertising rates, agate, 25* cts. a line;
1,000 lines, 24 cts.; 2,000 lines, 23 cts.;
3,000 lines, 22 cts.; 4,000 lines, 21 cts.;
5,000 lines, 20 cts. a line. Classified. 5 cts.
per word.
GOOD HEALTH CLINIC — Monthly. Phys-
ical Culture and Hygiene. Established 1897
E. E. Keeler, M. D., publisher. Subscri|)tion,
75 cts. ; claimed average circulation for year
1913, 16,746; 40 pages, 2 columns; length
of columns, 8% in.; width, 2% in. Forms
close 15th preceding month. Office, 209 West
Borden Avenue.
Advertising rates, agate, 20 cts. a line; full
page, $20; Vz or % pages, pro rata. Read-
ing notices, 20 cts. a line.
HERALD — Everv evening except Sunday,
and SUNDAY MORNING. Independent. Es-
tablished, daily, 1877. The Herald Co., pub-
lishers. Subscription, daily. $5; Sunday.
$2.50; sworn average circulation for three
months ending .Tune 15, 1914, daily, 38,412*
net; Sunday, 55,969* net; daily, 14 to 32
pages; Sunday, 52 to 84 pages, 7 columns;
length of columns, 19 11/14 in.; width, 2%
in. Can use matrices. Office, 324-326 South
Warren Street.
Advertising rates, agate, daily or Sunday,
12% cts. a line; 500 lines, 10 cts.; 1,000
lines, 9 cts.; 1,500 lines, 81/2 cts.; 2,000
lines, 8 cts.; 3,000 lines, 7^ cts.; 5,000
lines, 7 cts.; 10,000 lines, 6 cts. a line. Spe-
cial position, 10, 25 or 50 per cent extra.
Classified, 1 cent a word for two consecutive
NEW YORK
insertions in evening edition; 1 cent a word
each insertion in Sunday edition. Reading
notices, daily or Sunday, 35 cts. a line; tele-
graphic. 60 cts. a line.
INDUSTRIAL WEEKLY — Every Friday.
Labor. Established 1905. Thomas M. Gaf
ney, publisher. Subscription, $1 ; claimed aver-
age circulation for year 1913, 5,000; 8 pages,
6 columns; length of columns, 20 in.; width,
2% in. Cannot use matrices.
Advertising rates, 40 cts. an inch.
JOURNAL — Every evening except Sunday.
Independent. Established 1839. H. D. Bur-
rill, publisher. Subscription. $3 ; sworn aver-
age circulation for six months ending .\pril,
1914, 40,065*; 12 to 36 pages, 7 columns;
length of columns, 20 in.; width, 2% in. Can
use matrices. Office, .Journal Building.
Advertising rates, agate, 6 cts. a line, flat.
Preferred position, 10 and 25 per cent extra.
Reading notices, 25 cts. a count line; tele-
graphic, $1 a line; black or bold face head-
ing counted as two lines. Classified, 1 cent
a word.
See advertisement on page 486.
KERAMIC STUDIO — Monthly (1st) Art.
Established 1899. Keramic Studio Publish-
ing Co.. publishers. Subscription, $4; claimed
average circulation for 1913, 4,500; 36 pages,
2 columns; length of columns, 11 in.; width.
4 in. Cannot use matrices. Forms close
1st of preceding month.
Advertising rates, V2 inch, $2.50; 1 inch,
; 1; 2 in., $7; Vs pa„ , :
page, $25; full page, $45.
NORTHERN CHRISTIAN ADVOCATE—
Every Thursday. Methodist Episcopal. Es-
tablished 1841. University Printing Co., pub-
lishers. Subscription, $1.50; claimed aver-
age circulation for year 1913, 11,200; 24
pages, 3 columns; length of columns, 11 in.;
width, 2% in. Office, University Block.
Advertising rates, agate, 10 cts. a line;
discounts, 20% on 500 lines, within one year;
30% on 1,000 lines; 50% on 2,000 lines.
Business reading notices, 15 cts. a line.
PRACTICAL DAIRYMAN — Monthly ( 15th) .
Dairying and Farm Management. Established
1907. Practical Dairyman Co., publishers.
Subscription, 50 cts.; claimed average circula-
tion for first six months 1914, 24,000; 16 to
umns ; length of columns, 12% in.; width,
2% in. Can use matrices. Forms close 15
days in advance.
Advertising rates, agate, 17V3 cts. a line;
full page, (462 lines), $80. Last page, or
other special positions, 20 per cent extra.
POST-STANDARD — Every morning except
Sunday. Republican. Established 1828.
Walter E. Gardner, publisher. Subscription,
$5; sworn average circulation for year 1913,
50,107* net; 16 to 24 pages, 7 columns;
length of columns, 20 in.; width, 2% in.
238
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
Can use matrices. Office, 315-21 South War-
ren Street.
Advertising rates, agate, 15 cts. a line:
1,000 lines, within one year, 11 cts.; 2,000
lines, 10 cts.; 3,000 lines, 9 Va cts.; 5,000
lines, 9 cts.; 10,000 lines, or more, 8 cts. a
line; strictly mail order copy, 8 cts. a line;
preferred position, 10 and 25 per cent extra.
Classified, 1 cent a word. Reading notices,
45 cts. a count line; imitation readers 25 cts.
a line.
See advertisement on page 556.
SCHOOL BULLETIN AND NEW YORK
STATE EDUCATIONAL JOURNAL — Month-
ly. Educational. Established 1874. C. W.
Bardeen, publisher. Subscription, $1 ; circu-
lation— not given by publisher; 24 pages, 4
columns; length of columns, 11% in.; width,
2 in. Forms close 28th preceding month.
Office, 406 S. Franklin Street.
Advertising rates, agate, 20 cts. a line;
50 cts., three months; $1, six months; $2,
one year; 1 inch, one time, $2; three months,
$5.50; six months, $10; one year, $18.
SPORTING GOODS GAZETTE— Monthly.
dSth). Trade. C. H. Mowry, publisher.
Subscription, $1; claimed average circulation
for year 1913 5,200; 40 pages. 2 columns;
length of columns, 10 in.; width, 314 in.
Forms close 5th.
Advertising rates, $1.35 an inch; full page,
$35; 1^ page, $18; M page, $10; Vs page,
9Pi: with discount on 6 or 12 month con-
tracts.
UNITED WEEKLIES ADVERTISING
SERVICE — Comprising 100 of the leading
New York State County newspajjers. Weekly.
Rural and home. United Weeklies Advertis-
ing Service (Inc.). i)ul)lishprs. Detailed aver-
age circulation statement .Tanuary 1st, 1914,
243,278*. Can use matr'ces. Forms close
Monday, one week in advance. Office, Uni-
versity Block.
Advertising rates, only one cut and one
piece of copy required — Agate, $1.50 a line.
TEOY — Population 76.813. On Hudson River
with direct connection to New York City
and 3 R. R. Industries include the manu-
facture of cotton goods, collars and cuffs,
shirts, stoves, machinery, iron, steel, nails,
railroad cars and horse shoes. The largest
manufacturing city in the United States of
shirts, collars and mathematical instru-
ments. Seat of Rensselaer Polytechnic In-
stitute and Emma Willard School. Annual
value of manufactured products, $37,982,-
000.00.
NEW YORK
CARRIAGE DEALER'S .JOURNAL —
Monthly (1st). Trade. Established 1890.
Journal Co. of Troy, publishers. Subscrip-
tion, $1; circulation — not given by publisher;
96 pages, 2 columns; length of columns, 10
in. ; width, 3 % in. Cannot use matrices. Forms
close 25th.
Advertising rates, full page, $91 ; % page,
$78; V2 page, $65; 1/3 page, $43; % page, ,
$35; Vs page, $25; ^ page, $13; with dis-
count on 3, 6 or 12 months contract.
GENERAL FEDERATION MAGAZINE —
Monthly. Federation Women's Clubs. Es-
tablished 1909. Harriet Bishop Waters, Edi-
tor and Business Manager. Subcription, $1;
circulated through 5,000 Women's Clubs;
claimed to have a quarter of a million read-
ers; 32 pages, 3 columns; length of columns,
10 in.; width, 2% in. Can use matrices.
Advertising rates, agate, 35 cts. a line; per
inch, $5.50; V2 page, $35; one page, $60;
inside covers, $65 per page; outside cover,
(2 colors), $75.
HOME BUDGET — Monthly. Family. Es-
tablished 1903. C. L. MacArthur & Son.
publishers. Subscription, 25 cts.; claimed
average circulation for year 1913, 101,000; 16
pages, 4 columns; length of columns, 16 in.;
width, 214 in. Forms close 25th preceding
month. Can use matrices. Office, Budget
Building, 16 Third Street.
Advertising rates, agate, 20 cts. a line.
Reading notices, 40 cts. a line.
See advertisement on page 558.
NORTHERN BUDGET — Everv Sunday.
Republican. Established 1797. C. L. Mac-
Arthur & Son., publishers. Sub-scription, $2;
claimed circulation for year lyiS. 32.694:
24 pages, 7 columns; length of columns, 21 V2
in.: width, 2% in. Can use matrices. Office,
Budget Building, 16 Third Street.
Advertising rates, agate, 15 ct.s. a line;
3,000 lines or more, within one year, in cts.
a line. Reading notices, 25 cts. a line. Clas
sified, 1 cent per word.
See advertisement on page 558.
OBSERVER — Everv Sundav. Democratic.
Established 1877. M. F. Collins, publisher.
Subscription, $2; claimed circulation for year
1913, 8,700; 16 pages, 2 columns; length of
columns, 19 1^ in.; width, 2Va in. Can use
matrices. Office, 285-9 River Street.
Advertising rates, nonpareil, 75 cts. an in.;
on yearly contract, 50 in., 65 cts.; 100 in.,
60 cts.; 200 in., 50 cts.; 500 in., 35 cts.;
1000 in., 30 cts.; 2000 or more in., 25 cts.,
an inch. Locals, 15 cts. a count line; 500
lines within one year 10 cts. a line. Classified,
1 cent per word; double charge for full face
type.
RECORD — Every morning and evening ex-
cept Sunday. Established 1812. Republican.
"The Troy Record Co., publishers. Subscrip-
tion, morning, $6: evening, $3: sworn average
circulation, combined for six months prior to
April, 1914, 22,560* net paid; 8 to 16 pages,
7 columns; length of columns, 20 in.; width,
2 Vs in. Can use matrices.
Advertising rates, agate, covering morning
and evening editions, 5 cts. a line; 1,000
lines within one year, 4 cts.; 2,000 lines,
3 V^ cts.; preferred position, 10 and 25 per
cent extra. Classified, 1 cent a word. Read-
ing notice, nonpareil, 15 cts. a line; 5th and
n
1
NELSON CHESMAN & CO.'S RATE BOOK.
239
NEW YORK
last pages, 21 cts.; telegraphic and local
readers, first page, 50 cts. a line.
STAND.^RD PRESS — Every afternoon ex-
cept Sunday. Democratic. Established 1863.
Troy Publishing Co. (Inc.), publishers. Sub-
scrijition. .$3 ; sworn average circulation for
si.x months prior to .\pril, 1914, 13. .519* net;
10 to 24 pages, 7 columns; length of columns,
20 in.; width, 2% in. Can use matrices.
Office, Fulton and Fourth Streets.
Advertising rates, agate, 5 cts. a line;
1,000 lines, 4 cts.; 2,000 lines, 3 cts.; 5,000
lines, 2% cts. a line. Preferred position,
15 or 25 per cent extra. Reading notices,
20 cts. a line; 500 lines, within one year, 15
cts. a line. Classified, first insertion, 1 cent
per word; ^A cent per word for each sub-
sequent consecutive insertion.
TIMES — Every evening except Sunday,
and SEMI-WEEKLY. Wednesday and Satur-
day. Republican. Established 1851. Estate
of Charles S. Francis, publisher. Subscrip-
tion, daily, $3; semi-weekly, $1; sworn aver-
age circulation for six months ending March
31, 1914, daily, 17,281* net paid; semi-
weekly, circulation — not given by publisher;
daily, 10 to 28 pages; weekly, 8 pages or
more, 7 columns; length of columns, 21 in.;
width, 2% in. Can use matrices. Office,
Times Building, Broadway and Third Street.
Advertising rates, daily, agate, 10 cts. a
line; 6 times, 8 1/4 cts.; 13 times, 6 cts.; 26
times, 5 cts.; 39 times, 4% cts.; 52 times,
4 cts.; 78 times, 3 y2 cts.; 104 times, 3 cts.;
156 times, 2i/^ cts. Open space, within one
year, 1,000 lines, 8 cts.; 1,500 lines, 6 cts.;
2.000 lines, 5 cts.; 3,000 lines, 4 cts.; 4,000
lines, 3% cts.; 6,000 lines, 21/2 cts. Strictly
mail order advertising, 4 cts. a line; flat.
Preferred position, 10 or 25 per cent extra.
Classified, 1 cent a w-ord. Reading notices,
20 cts.; leaded 40 cts. a line. Semi-weekly
rates, same as daily.
XJTICA — Population 74,419. On Erie Canal
and 6 R. R. Distributing center for an
excellent agricultural section in which hop
growing and dairying is an important in-
dustry; also has furnace and boiler foun-
dries, woolen and cotton mills, steam en-
gines, cement products, machinery, tools,
belting, firearms, automobile parts, metal
beds, cutlery and office furniture manu-
factures. Utica State Hospital and State
Masonic Home located here. Annual value
of manufactured products $31,199,000.00.
DAUGHTERS OF ISABELLA HERALD —
Jlonthly. Fraternal. Established 1904. Na-
tional Order of_ Daughters of Isabella, pub-
lishers. Subscription, 25 cts.; circulation — -
not given by publisher; 20 pages, 3 columns;
length of columns, 10 in.; width, 2*4 in.
Forms close 5th of current month.
Advertising rates, $2.20 an inch; % page,
$10; Vs page, $19; % page, $27.50; one
NEW YORK
page, $50. Discount of 2V2, 5 and 10 per
cent on 3, 6 and 12 months, respectively.
Classified, V2 inch (minimum space), one
time, $1.50.
DRYCH — Every Thursday. Welsh-Inde-
pendent - Republican. Established 1851.
Thomas J. Griffiths, publisher. Subscription,
$2; claimed average circulation for year
1913, 10,000; 8 pages, 7 columns; length of
columns, 19% in.; width, 2 Ye in. Can use
matrices.
Advertising rates, $1 an inch; 2 in., $1.75;
3 in., $2.50; 4 in., $3.25; 5 in., $4; 6 in.,
$4.75; 7 in., $5.50; 8 in., $6.25; 9 in., $7;
10 in., $7.75; 11 in., $8.50; 12 in., $9; 1
column, $14, with discounts on time contracts.
Reading notices, 15 cts a line.
HERALD-DISPATCH — Every evening ex-
cept Sunday. Republican. Established 1847.
i Utica Tribune Co., publishers. Subscription,
i $3; circulation — not given by publisher; 8
to 16 pages, 7 columns; length of columns, 21
in.; width, 2% in. Office, Hotel and Liberty
Streets.
Advertising rates, 7 cts. a line; 2 times, or
j 350 lines, 61/2 cts.; 900 lines, 6 cts.; 1,050
' lines, 5 V2 cts.: 6 times, 4% cts.; 26 times,
i 3% cts.; 52 times, 3 V4 cts.; 14,000 lines or
104 times, 3 cts.; 156 times, 2% cts.; 310
1 times, 2 cts. a line. Reading notices, 15,
20 and 25 cts. a line. Classified, 1 cent per
word.
OBSERVER — Every evening except Sun-
day, and SEMI-AVEEKLY, Wednesdays and
Saturdays. Democratic. Established 1842.
E. P. Bailey & Co., publishers. Subscription,
daily, $3; semi-weekly, $1.; sworn average
circulation for six months ending March 31,
1914, 19,304*; semi-weekly, circulation — not
given by publisher; daily, 12 to 16 pages, 7
columns; length of columns, 21 ^/^ in.; width,
214 in. Can use matrices. Office, Broad and
Franklin Streets.
Advertising rates, daily, agate, 6 cts. a
line; 1,000 lines, within one year, 5*4 cts.;
2,000 lines, 5 cts.; 3,000 lines, 41/2 cts.;
5,000 lines, 4 cts.; 10,000 lines, 3 cts. a
line; preferred position, 10, 25 and 50%
extra. Double column advertisements must
be at least 2 in. deep. Reading notices, 15
cts. a line; 500 lines, 12% cts.; 1,000 lines,
10 cts. a line; telegraphic, 30 cts. a count
line. Classified, 5 cts. for first, 4 cts. for
second and 3 cts. a line for each subsequent
insertion Semi-weekly, % of daily rates.
PRESS — Every morning except Sunday,
and SEMI-WEEKLY, Tuesdays and Fridays.
Independent. Established 1882. The Utica
Daily Press Co., publishers. Subpcription,
daily, $6; semi-weekly, $1; claimed average
circulation for year ending April 30, 1914,
daily. 18,189; semi-weekly, 5,000; 8 to 24
pages, 7 columns; length of columns, 22 in.;
width, 2'/^ in. Can use matrices. Office,
110-112 Main Street.
The temple of silence is the monument to an unadvertised business.
240
NELSON CHESMAN & CO.'S RATE BOOK.
NEW YORK
Advertising rates, agate, daily, 7 cts. a
line; one week, 6 cts.; one month, 4^/^ cts.;
three months, 3% cts.; six months and over,
SV2 cts. a line. Open space, within one year,
250 lines, 61/2 cts.; 500 lines, 6 cts.; 1,000
lines, 5y2 cts.; 2,000 lines, 5 cts.; 3,000 lines,
4V2 cts.; 5,000 lines, 4 cts.; 10,000 lines, or
more, SVz cts. a line. Special position, 15
and 25 per cent extra. Classified, 1 cent a
word. Reading notices, 20 and 30 cts. a
count line. Semi-weekly, 7 cts. a line; 4
times, 6 cts.; 8 times, 5 cts.; 26 times, 4 cts.;
52 times, 3 cts.; 104 times,. 2 cts. a line per
time. Reading notices, 15 and 20 cts. a line.
S.4.TURD.\Y GLOBE — Every Saturday. In-
dependent. Established 1881. Wiliam T.
Baker, publisher. Subscription, $2; sworn
detailed average circulation for year 1913.
100,101*; 16 pages, 7 columns; length of
columns, 20 V^ in.; width, 2Vs in. Can use
matrices. Forms close one week in advance.
Advertising rates, agate. 30 cts. a line, flat.
Reading notices, $1 a count line.
See advertisement on page 487.
WALTON — Population 3,103. Located on
Delaware River and New York, Ont. &
Western Ry. Principal industries are:
Children's carriage and top, piano and
shirt factories ; iron casting foundries ;
leather works and milk product plant.
REPORTER — Every Saturday. Democratic.
Established 1881. Reporter Co., publishers.
Subscription, $1 : sworn average circulation
for year 1913, 7.559*; 8 pages. 7 columns;
length of columns, 21 14 in.; width, 2% in.
Can use matrices.
Advertising rates upon application.
WATERTOWN — Population 26,730. On Black
River and N. Y. Central and Hudson R.
Ry. In the center of fine agricultural re-
gion with extensive dairying interests. Has
fine water power; industries include the
manufacture of flour and cereal food prod-
uct ; paper and wool pulp, paper and pulp
mill machinery, plows, spirit levels, pumps,
air brakes, knit underwear, labor saving de-
vices for textile machinery, plumbers sup-
plies, kid gloves, engine governors, marine
gasoline motors, electrical machinery, rail-
road safety appliances, coin cards, grape
fruit products; thermometers, vices; also
silk, satin and marble works.
I. O. O. F. LODGE RECORD — Monthly.
Established 1893. A. B. Parker, publisher.
Subscription, $1; claimed average circulation
for year 1913, 10,000; 20 pages, 4 columns;
length of columns, 13 in.; width, 214 and 3
in.
Advertising rates, agate, 8 cts. a line.
STANDARD — Every evening except Sun-
day. Republican. Established 1894. The
Standard Publishing Co., publishers. Sub-
scription, $5 ; sworn average circulation for
year ending March 31, 1914. 10,267* net
NEW YORK
paid; 8 to 24 pages, 7 columns; length of
columns, 21% in.; width, 2Vs in.
Advertising rates, 50 cts. an inch ; 100 in.,
35 cts.; 250 in., 30 cts.; 500 in., 25 cts.;
1,000 in., 20 cts. an inch. Guaranteed posi-
tion, 50% extra. Reading notices, solid
brevier, 20 cts. a line, first insertion; 10 cts.
subsequent insertions; 2,000 lines within one
year, 5 cts. a line. Classified (minimum 15
cts.), Ic. per word first insertion; Vzc. each
subsequent insertion.
TIMES — Everv evening except Sunday and
holidays. Republican. Established 1861. The
Brockway Co., publishers. Subscription, $6;
sworn detailed average circulation for six
months prior to April, 1914, 13,414* net paid;
10 pages, 7 columns; length of columns, 21%
in.; width, 2% in.
-Advertising rates, iVz cts. a line; 350 lines,
within one year, 2^4 cts.; 1,000 lines or more,
2 cts. a line. Preferred position, 25% extra.
Classified (minimum 15 cts.), Ic. per word
first time; V^c. each subsequent insertion,
Reading notices, 20 cts. a count line, first
time; 10 cts. a line subsequent insertions.
WATERVILLE — Population 1,410. D. L. &
\V. Ry. Hop raising very extensively car-
ried on; industries also include canned
goods and manufacture of hosiery, hop
presses and stoves.
POULIKY WEEKLY — Every Saturday.
Poultry. Established 1906. United Poultry
Publishing Co., publishers. Subscription. $1 ;
circulation — not given by publisher; 32 10
128 pages, 3 columns; length of columns, 10
in.; width, 2% in.
Advertising rates, agate, Ic. a line for
every 2,500 proven circulation.
WAVERLY — Population 4,855. Two R. R-
Shipping center of an excellent dairying
and grain raising region. Industries in-
.clude car wheel works, planing and flour
mills, cigar, butter package and furniture
factories; corrugated elbow factory and
paint mills.
FREE PRESS AND TIOGA COUNTY
RECORD — Every Friday. Republican. Es-
tablished 1867. Bryan L. Winters, editor
and publisher. Claimed average circulation,
net paid for year 1913, 4,127; 12 pages. 7
columns; length of columns, 20 in.; width.
2% in.
Advertising rates, 20 cts. an inch.
WOODHAVEN — Population 20,000. Located
twelve miles from Brooklyn on the Long
Island Railroad. Many beautiful residences
of New York City and Brooklyn business
men are located here.
LEADER-OBSERVER — Every Thursday.
Local. Established 1906. Alfred J. Ball,
editor and publisher. Subscription, 50 cts.;
claimed average circulation for year 1913,
NELSON CHESMAN & CO.'S RATE BOOK.
241
NEW YORK
6,600 net paid; 8 pages, 7 columns; length
of columns, 19% in.; width, 2% in. Can-
not use matrices. Office. 1133 Jamaica Ave.
Advertising rates. GO cts. an inch; 4 weeks,
45 cts.; 3 months, 40 cts.; 6 months, 3.5 cts.;
one jear, 30 cts. an inch each insertion.
Readers, front page, 10 cts. a line; inside
pages, 7 cts. a line.
YONKERS — Population 79,803. On Hudson
River and H. R. Ry. 15 miles distant from
New York City. Industries include sugar
houses, rubber works, carpet mills, ma-
chine shops, hat and electric supplies fac-
tory; elevator and electric motor works.
HERALD — Every evening e.xcept Sunday.
Democratic. Established 1864. A. P. Xavier,
publisher. Subscription, $3; circulation — not
given by publisher; 8 pages, 7 columns;
length of columns, 21% in.; width, 2% in-
Can use matrices.
Advertising rates, agate, 8 cts. a line; one
week consecutively, 6 els.; one month, 4 cts.;
three months, 314 cts.; six months, 2% cts.:
one year, 2 cts. a line per time. Open space,
used" within one year, 500 lines, 6 cts.; 1,000
lines, 5 cts.; 2,000 lines, 41^ cts.; 3,000
lines, 4 cts.; 5,000 lines, or more, 3 cts. a
line. Preferred position extra. Reading no
NEW YORK
tices, 20 cts. a line on contract for 500 lines
Classified, 1 cent a word.
NEWS — Every evening except Sunday. Re
publican. Established 1907. Nepperhan Print
ing & Publishing Co., publishers. Subscrip
tion, $3; claimed average circulation foi
1913, 5,882; 8 to 16 pages, 7 columns; length
of columns, 21 in.; width, 2% in. Can use
matrices.
Advertising rates, 75 cts. an inch; 2(i
times, or 25 in., within one year, 50 cts.; 50
in., 40 cts.; 52 times, 35 cts.; 100 in., 50
cts.; 78 times, or 250 in., 25 cts.; 156 times,
or 500 in., 20 cts. an inch; 234 times, or 750
in., 18 cts. an inch. Composition, 4 cts. an
inch additional; preferred position, extra.
Classified, Ic. a word; by the week, 4 cts.;
by the month, 12 cts. Reading notices, 20
cts. a line.
STATESMAN — Every evening except Sun-
day. Republican. Established 1883. Yon-
kers Publishing Co., publishers. Subscrip-
tion, $3 ; claimed average circulation for
1913, 5,000; 6 to 10 pages. 7 columns;
length of columns, ISVz in.; width, 2% in.
Can use matrices.
Advertising rates, 75 cts. an inch, with
discount for time and space.
NORTH CAROLINA
ASHBOEO — Population 1,865. Two R. R.
District very rich in copper, gold and iron;
industries include roller, grist, steam saw
and lumber mills; cotton and bobbin, hosi-
ery, furniture, carriage, wheelbarow, chair
factories and machine shops.
COURIER — Every Thursday. Democratic.
Established 1875. \V. C. Hammer, publisher.
Subscription, $1; claimed average circulation
tor 1913. 5,500; 8 to 12 pages, 6 columns;
length of columns, 23% in.; width, 2% in.
Advertising rates, 25 cts. an inch. Read-
ing notices, 10 cts. a line.
ASHEVILLE — Population 18,762; tourist,
estimated, 10,000. Located "In the Land
of the Sky" region. Blue Ridge Mountains
of Western North Carolina; on the South-
ern Railroad and is the center of an ex-
cellent farming district and enjoys a most
excellent reputation as a winter and sum-
mer resort. Industries include quilt and cot-
ton mills; box and furniture factories;
sewer pipe and other plants; tannery;
foundry and machine shops. Has 38 miles
of paved streets. Here is located "Balti-
more," the country estate of George W.
Vanderbilt, comprising 132,000 acres. Also
the most unique and finest tourist hotel in
the world is located here.
CITIZEN— Every morning including SUN-
DAY. Democratic. Established 1868. The
Citizen Company, publishers. Subscription,
$7.50; sworn detailed average circulation for
first six months 1914, daily, 9,486* net paid;
Sunday, 7,398* net paid; 8 to 32 pages, 7
columns; length of columns, 21 in.; width,
2% in.
Advertising rates, 25 cts. an inch; pre-
ferred position, 10 and 25 per cent extra.
Reading notices, 10 cts. per count line. Clas-
sified, 1 cent a word.
GAZETTE-NEWS — Every evening except
Sunday. Independent. Established 1896.
Evening News Publishing Co., publishers.
Subscription, $4; sworn average circulation
for six months prior to April, 1914, 4,154*
net paid; 8 to 16 pages, 7 columns; length
of columns, 20 1/^ in.; width, 2Vs in. C«n
use matrices.
Advertising rates, 30 cts. an inch; 100 in.,
25 cts.; 500 in., 20 cts.; 1,000 in. or more,
15 cts. an inch; preferred position, 25 per
cent extra. Classified, 25 words or less, 25
cts. Reading notices, 10 cts. a line.
CHARLOTTE — Population 34,014. On the
Southern, Norfolk Southern, Piedmont and
Northern and the Seaboard Air Line Rail-
roads. Distributing points for most exten-
242
NELSON CHESMAN & CO.'S RATE BOOK.
NORTH CAROLINA
sive cotton manufacturing territory; has ex-
cellent water and electric power; industries
also include the manufacture of mining
machinery, farming implements, cotton-
seed oil, carriages and tobacco machinery.
Annual value of manufactured products,
$10,460,000.00.
MILL NEWS — Every Thursday. Southern
Textile and Trade. Establislied" 1899. Mill
News Printing Co. (Inc.), publishers. Sub-
scription, $1; claimed average circulation for
1913, 6,000; 8 pages, 6 columns; length of
columns, 9% in.; width, 2% in.
Advertising rates, 40 cts. an inch; yearly
rate, |15 an inch; first page, $20. Classi-
fied, 1 cent a word.
NEWS — Every evening and SUNDAY
MORNING, also SEMI-WEEKLY TIMES-
DEMOCRAT. Mondays and Thursdays. Demo-
cratic. Established 1888. W. C. Dowd, pub-
lisher. Subscription, daily and Sunday, $6;
semi-weekly, $1; sworn average circulation
for six months ending March 31, 1914, daily,
8,033*; Sunday, 6,334*; semi-weekly, 6,099;
daily, 10 to 30 pages; semi-weekly, 8 to 12
pages, 7 columns; length of cohimns, 21 in.;
width, 2^4 in. Can use matrices.
Advertising rates, daily, Sunday or semi-
weekly, 50 cts. an inch; 20 in., within one
year, 40 cts.; 100 in., 35 cts.; 250 in., 30
cts.; 500 in., 28 cts. an inch; preferred posi-
tion, 10 and 25% extra. Classified, Ic. per
word. Reading notices, 10 cts. a line.
OBSERVER — Every morning, including
SUNDAY. SEMI-WEEKLY. Tuesdays and
Fridays. Independent Democratic. Estab-
lished 1869. The Observer Co., publishers.
Subscription. $8 ; semi-weekly. $1 ; sworn
average circulation for six months prior to
April, 1914, daily. 10,838* net paid; Sunday,
16,152* net paid; semi-weekly, circulation —
not given by publislier; daily and Sunday. 10
to 40 pages; semi- weekly, 8 to 16 pages,
eitlier edition, 7 columns; length of columns,
21 in.; width, 2% in. Can use matrices.
Advertising rates, daily or Sunday, 98 cts.;
full position. $1.18 an inch; 100 in., on yearly
contract, 77 or 92 cts.; 200 in., 70 or 84 cts.;
300 in., 56 or 67 cts.; 400 in., 451/2 or 541/2
cts.; 500 in. or more, 35 or 42 cts. an inch.
Reading notices, 20 cts. a line. Classified, Ob-
server, 10 cts. a line. Semi-weekly, display,
2 cts. a line, flat. •
PPESBYTERI.'\N STANDARD — Every
Wednesday. Presbyterian. Established 1858.
Presbyterian Standard Publishing Co., pub-
lishers. Subscrijjtion, $2; sworn average cir-
ciiliition for 1913, 5,350; 32 jiages, 3 col-
umns; length of columns, 11 in.; width,
2 2/7 in.
Advertising rates, 54 cts. an inch. witl'.
discount of 5, 10, 15 or 20% on 10, 50, 200,
or 500 in. space.
SOUTHERN POULTRY REVIEW — Month-
ly (1st). Poultry. Established 1909. Southern
Poultry Review Publishing Co., publishers.
NORTH CAROLINA
Subscription, 50 cts.; claimed average circula-
tion for year 1913, 5,000; 16 pages, 4 col-
umns, length of columns 10 1/^ in.; width, 2 Vi-,
in. Can not use matrices. Forms close 25th
of month preceding.
Advertising rates, $1 an inch; on yearly
contract 3 in., 95 cts.; 6 in., 90 cts.; 9 in.',
85 cts.; 12 in., 80 cts.; 24 in., 75 cts.; 36 in.,
70 cts.; 48 in., 65 cts.; 72 in., 60 cts. an in.
Reading notices, 10 cts. a line.
STAR OF ZION — Every Thursday. African
M. E. Zion. Established 1876. A. M. E.
Zion Publishing House, publishers. Subscrij)
tion, $1: claimed average circulation for year
1913, 5,000; 8 to 10 pages, 5 columns, length
of columns, 18 in.; width, 2% in. Can use
matrices.
Advertising rates, 40 cts. an in.; 4 times,
30 cts.; 13 times, 29 cts.; 26 times, 22 cts.;
52 times, 20 cts. an in., with a discount on
plate matter. Reading notices, 15 cts. a
line; 4 times, 12 cts.; 13 times, 11% cts.; 26
tmies, 81/4 cts. a line.
TIMES-DEMOCRAT. See News.
DURHAM — Population 18,241 Seven rail-
roads. Has a most extensive trade in the
manufacture of and shipment of tobacco;
here are located perhaps the largest to-
bacco factories in the world; industries
also include hosiery and cotton mills; also
plant for the manufacture of tobacco bags
and pouches; weekly payroll of $70,000.00.
Seat of Trinity College. Annual value of
manufactured products, $30,000,000.00.
Bank clearings during 1913, $86,000 -
000.00.
HERALD — Every morning except Monday.
Independent. Established 1894. King &
Rollin editors and publishers. Suliscription,
$2.60; sworn average circulation for six
months prior to April, 1914. 4,976* net paid:
8 pages, 7 columns; length of columns, 21
in.; width, 2% in. Can use matrices.
Advertising rates, 29 cts. an inch; 100
in. on yearly contract, 28 cts.; 200 in., 26
cts.; 300 in., 25 cts.; 400 in., 24 cts; 500
in., 20 cts.; 1,000 in. or more, 18 cts. an
inch. Classified, Ic. per word.
SUN — Every evening except Sunday, and
SUNDAY MORNING. Democratic. Estab-
lished 1889. Durham Sun Publishing Co.,
publishers. Subscription, $5; claimed aver-
age circulation for 1913, 5,070; 8 to l(i
pages, 7 columns; length of columns, 2% in.;
width, 2 1/4 in. Can use matrices.
Advertising rates, 16 cts. an inch; next
reading, 18 cts.; full position, 20 cts. Clas-
sified, 1 cent per word. Reading notices,
10 cts. a count line.
FORK — Population 300. Located four miles
from Southern Railway. Principal in-
dustries are Agricultural, publishing and
merchandising pursuits.
NELSON CHBSMAN & CO.'S RATE BOOK.
243
NORTH CAROLINA
HORNET — Fortnightly (Wednesday).
Democratic. Established 1903. W. Henry
Davis editor and publisher. Subscription, 35
cts. ; claimed average circulation for year
1913, 13,000; 4 pages, 5 columns; lenstti
of columns, 16 in.; width, 113/14 in. Can
not use matrices.
Advertising rates, agate, 10 cts. a line, flat.
GOLDSBORO — Population 6,107. Distribut-
ing point for e.Kcellent agricultural section;
industries include lumber, cotton, cotton-
seed oil, rice, mills; agricultural and ferti-
lizing works; carriage and machine shops
and furniture factory. Bank clearings dur-
ing, 1913, $65,000,000.00.
HEADLIGHT — Every Thursday. Inde-
pendent Democratic. Established 1887. Ar-
thur Roscower, publisher. Subscription, $1 ;
claimed average circulation for five months
ending April 30, 1914, 6,850 net paid; 4 to
6 pages, 8 columns; length of columns, 23%
in.; width, 2ys in.
Advertising rates, 30 cts. an inch. Read-
ing notices, 10 cts. a line. Discount on year-
ly contracts.
GREENSBORO — -Population 15,895. On main
line Southern Ry. 130 miles macadam
roads running into city. Iron ore is found
in near vicinity; industries include largest
cotton mill in the South, one of the largest
wood working machinery plants in U. S.,
leaf tobacco market, saw mill, sash, blind,
spoke and handle works; tobacco, ice, fur-
niture and canning factories and extensive
nursery and hot house interests. .\nnual
value of manufactured products, $12,000,-
000.00 Bank clearings during 1913, $23,-
734,711.46.
NEWS — Every morning. Independent. Es-
tablished 1905. Greensboro News Publish-
ing Co., publishers. Subscription, $7;
sworn average circulation for six months prior
to April, 1914, dailv, 8,687* net paid; Sun-
day, 10,100* net paid; 10 to 34 pages, 7 col-
umns; length of columns, 20 in.; width, 2%
in. Can use matrices.
Advertising rates, daily or Sunday, 28 cts.
an inch; full position, 15% extra. Reading
notices, 15 cts. a line; 10 cts. a line for con-
tinued insertions. Classified, 1 cent a word.
NORTH CAROLINA
NORTH CAROLINA CHRISTIAN AD-
VOC.A.TE — Every lliursday. Methodist Epis-
copal South. Established 1855. Board of
Publication W. N. C. Conference, publishers.
Subscription, $1.50; sworn average circula-
tion for year ending May, 1914, 7,300*; 16
pages, 4 columns; length of columns, 13%
in.; width, 2^4 in.
Advertising rates, 73 cts. an inch, with dis-
count 5, 10, 15 or 20% on 10, 50, 200 or
500 inches.
LEXINGTON — Population 4,163. Center of
a district devoted to lumbering, mining and
agriculture; gold, silver and zinc found in
immediate vicinity; industries include chair
and furniture factories; foundry and ma-
chine shops; flour mills; cotton spinning
and weaving mills.
DISPATCH — Every Wednesday. Demo-
cratic. Established 1882. H. B. Varner,
publisher. Subscription, $1; claimed average
circulation for year 1913, 10,000; 8 to 12
pages, 7 columns; length of columns, 19%
in.; width, 2% in.
Advertising rates, 40 cts. an inch, flat.
SOUTHERN GOOD ROADS — Monthly.
(15th). Streets and Roads. Established 1910.
Southern Good Roads Publishing Co., pub-
lishers. Subscription, $1; detailed average
circulation for year 1913. 9,893*; 36 pages,
2 columns; length of columns, 10 in.; width,
8 V2 in. Forms close 5th of each month.
Advertising rates, Vs page, $10; V4, page,
$17.50; V2 page, $30; one page, $55. Dis-
count on 3 or more insertions. Classified,
; 2 cts. a word.
MORAVIAN FALLS — Population 150. 5
miles distant from Wilkesboro, nearest rail-
road town. Devoted to farming exclu-
sively.
FOOL KILLER — Monthly (1st). Near-
Socialist. Established 1910. J. L. Pearson
publisher. Subscription, 25 cts.; sworn
average circulation for year 1913, 24,000*;
4 pages, 4 columns; length of columns, 13
in.; width, 2 i/i in. Can use matrices. Forms
close 20th of month preceding.
Advertising rates, agate, 12"^ cts. per
line; full page (728 lines), $91.
YELLOW JACKET (The) — Fortnightly.
Thursdays. Republican. Established 1895.
R. Don. Laws, editor and publisher. Sub-
scription, 25 cts. ; guaranteed average circula-
tion for year 1914-15, 250,000; 4 pages, 5
columns; length of columns, 17 6/7 in.;
width, 2 Vs ill- Can use matrices. Forms
close 20th of preceding month.
Advertising rates, agate, 60 cts. a line.
Reading notices, 45 cts. a line.
See advertisement on page 458.
OSFORD — Population 3,018. 2 railroads.
Extensive trade in tobacco and cotton pro-
ducts; hns buggy and furniture factories;
cotton niills and' leaf tobacco warehouses.
ORPHANS FRIEND AND M .\ S O N I C
JOURNAL — Every Friday. Masonic and
Family. Established 1875. Oxford Orphan
Asylum, publishers. Subscription, $1; claimed
average circulation, for year ending June,
1914 10,860; 8 pages, 4 columns; length of
columns, 141/2 in.; width, 21/6 in. Cannot use
matrices.
Advertising rates, 85 cts. an inch.
244
NELSON CHESMAN & CO.'S RATE BOOK.
NORTH CAROLINA
RALEIGH — Population 19,218. Within
radius of seventy-five miles over 830,000
people. Four railroads with one hundred
trains daily. Distributing center for a wide
territory which covers an extensive cotton
and tobacco trade; industries include 67
factories, boiler, structural iron, plow and
casting and fertilizer works, carriage
shops; cottonseed oil and cotton mills;
State House, State Penitentiary and ni.ie
other State Institutions located here. An-
nual value of manufactured products, $3,-
000.000.00.
CHRISTIAN ADVOCATE — Every Thurs-
day. Methodist. Established 1855. Ra-
leigh Advocate Co., publishers. L. S. Mas-
say, editor. Subscription, $1.50; sworn aver-
age circulation for six months ending April
30, 1914, 7,800; 16 pages, 4 columns; length
of columns, 13 ^/i in.; width, 2% in.
Advertising rates, agate, 78 cts. an inch,
with discount of 5, 10, 15 or 20% on 10, 50.
200 or 500 in. space.
FARMER AND MECHANIC — Every Tues-
day. Aericultural. Established 1877. News
& Observer Publishing Co., pulishers. Sub-
scription, $1; claimed average circulation for
year 1913, exceeding 13,000; 16 to 24 pages,
4 columns; length of columns, 15 in.; width,
2% in. Can use matrices.
Advertising rates, 49 cts. an inch; pre-
ferred position, 25 per cent extra. Classi-
fied, 10 cts. per count line.
NEWS AND OBSERVER— Every morning
icluding SUNDAY and WEEKLY. Thurs
days. Democratic. Established 1871. The
News and Observer Publishing Co., pub
Ushers. Josephus Daniels, editor. Subscrip-
tion, $6; weekly, $1; claimed average cir
culation, daily, for year 1913, 19,388 net;
weekly, exceeding 12,000; daily, 16 to 24
pages, 7 columns; weekly, 8 pages, 7 col-
umns; length of columns. 21 in.; width,
2% in.
Advertising rates, agate, 8 cts. a line;
13 times or 980 lines, 6 cts.; 26 times or
NORTH CAROLINA
1,960 lines, 5 cts.; 52 times or 2,800 lines,
4V' cts.; 104 times or 4,900 lines, SVz cts.;
156 times or 7,000 lines, 3 cts. a line. Mail
order, schools and resorts, 4 cts. a line.
Preferred position, 10, 25 or 50% extra.
Classified, 10 cts. a line. Reading notices,
display head, 15 cts.; cut-oflf rule, news head,
20 cts.; regular, 50 cts.; telegraphic, 75 cts.
a line. Weekly, display, 42 cts. an inch, flat.
BIBLICAL RECORDER — Every Wednes-
day. Baptist. Established 1833. Incor-
porated 1901. Biblical Recorder Co., p>il)-
lishers. Subscription, $1.50; sworn average
circulation for year ending May, 1914, 14.- .
044*; 16 pages, 4 columns; length of col- i
umns, 13 in.; width, 2 1/^ in. i
Advertising rates, $1.40 an inch; with dis-
count of 5, 10, 15 or 20% on 10, 50, 200 or
500 in. space.
CAROLINA FARMER — Every Thursday.
Agricultural. Established 1909. The Caro-
lina Farmer (Inc.), publishers. Subscription,
50 cts.; sworn claimed average circulation
for June and July, 1914, 12,069; 16 to 20
pages, 4 columns; length of columns, 13 ^/^
in.; width, 2% in. Cannot use matrices.
Advertising rates, agate, 7 V2 cts. a line,
with discount of 10, 15 or 20% on 500, 1,000
or 2,500 lines space.
PROGRESSIVE FARMER,
ham, Ala.
See Birming-
TIMES — Every evening, except Sunday.
Democratic. Established _ 1876. John A.
Park, publisher. Subscription, $5 ; sworn
average circulation for year 1913, 5,400; 10
to 16 pages, 7 columns; length of columns,
21 in.; width, 2Vi in. Can use matrices.
Advertising rates, 40 cts. an inch, flat.
Classified, Ic. per word.
See advertisement on page 487.
SHELBY — Population 3,127. On Lawndale;
Southern; and Seaboard Air Line Railroads.
An extensive shipping trade in cotton. Other
industries are: Roller cotton and cotton seed
oil mills, sash, door and blind factory, foun-
dry and iron works. Annual income from
the various industries estimated, $2,000,-
000.00. Bank clearings during 1913 esti-
mated, $12,000,000.00.
HIGHLANDER — Semi-Weekly (Tuesday
and Friday). Independent. Established 1910.
Highlander Pub. Co. Inc., publishers. Sub-
scription, $150; sworn average circulation
for six months ending June, 1914. 4,500* net;
8 pages, 6 columns, length of columns, 19%
in.; width, 2% in. Can not use matrices.
Advertising rates, 20 cts. an in.; next to
reading 10% or full position, 20% extra.
Composition, 5 cts. an inch additional. Read-
ing notices, 10 cts. a line. Classified, Ic.
per word.
THOMASVILLE— Population 3,877. 2 rail
roads. Industries include wagon, wood,
spoke, handle and furniture factories and
machine shops.
CHARITY AND CHILDREN — Every Thurs-
day. Religious, Institutional. Established
1887. Thomasville Baptist Orphanage, pub-
lishers. Subscription. $1; sworn average cir-
culation for year ending April 30, 1913, 16,-
247*; 4 pages, 6 columns; length of columns,
20 in.; width, 2Vs in.
Advertising rates, $1.63 an inch, with dis-
count of 5, 10, 15 or 20% on 10. 50, 200 or
500 in. space.
WILMINGTON — Population 25.758. Known
as "Gateway Port." On Cape Fear River
with steamboat line to New York and six
separate railroad routes reaching all trade
centers of the continent. The largest com-
mercial city in the State with vast export
trade in cotton and lumber; has saw and
planing mills; foundry and machine shops;
NELSON CHESMAN & CO.'S RATE BOOK.
245
NORTH CAROLINA
sash, door, fertilizer and cotton factories;
turpentine distilleries; rice and grist
mills. Annual value of manufactured
products, $29,885,269.90. Bank clearings
during 1913, $57,324,234.00.
STAR — Every morning including SUNDAY.
Democratic. Established 1867. Wilmington
Star Co., publishers. Subscription, daily, $6:
sworn average circulation for six months
prior to April, 1914, daily and Sunday, 4,-
690* net paid; daily, 8 to 10 pages; Sun-
day, 12 to 16 pages, 7 columns; length of
columns, 20% in.; width, 2% in. Can use
matrices.
Advertising rates, 30 cts. an inch; 100 in.,
25 cts.; 200 in.. 22 cts.; 300 in., 20 cts.;
500 in. or more, 17 cts. an inch. Composi-
tion, 5 cts an inch additional. Preferred
position, 15 and 25% extra. Reading
notices, 10 cts. a line. Classified, Ic. per
word.
WINSTON-SALEM — Population 22,700. 4 R.
R. A most extensive trade in the manu-
facture of tobacco goods, approximating
$38,000,000.00 annualy, and is claimed to
be the second largest loose leaf tobacco
market in the world; likewise has facto-
ries for the manufacture of awnings,
gloves, suspenders, paper and wooden
boxes, bricks and tile, cabinets and show-
cases, coffins and caskets, drugs, foundries
and machine shops, fertilizers, furniture,
furnace ore, harness, humidifiers and vend-
ing machines, hats, monuments, mirrors,
poultry and stock foods, pumps and well
fixtures, grain products, flour, cotton yarns,
cotton goods, hosiery, underwear, chew-
ing and grain fields of the world. Prin-
ing and smoking tobacco and cigarettes,
veneer, baskets and crates, wagons and
carriages, woolen blankets, wood-working
machinery, planing and saw mills ; flour
and cotton mills. Total investment in
manufacturing plants, $20,000,000.00.
Annual value of manufactured products,
$40,000,000.00.
OUR RUR.A-L HOME AND CARRIERS'
MESSENGER — Monthly (15th). Postal and
agricultural. Established 1901. .J. Hampton
Rich, publisher. Subscription, 50 cts.; claimed
NORTH CAROLINA
average circulation for 1913, 23,400; 16
pages, 4 columns; length tf columns, 13 V4
in.- width, 2% in. Can use inatrices. Forms
close 15th of each month.
Advertising rates, agate, 10 cts. a line;
wholly surrounded by reading matter, 10 per
cent extra.
PIEDMONT INDUSTRIE."?— Monthly. Also
a weekly report to contrartors. Industrial.
Established 1909. Piedmont Publishing Co.,
publishers. Subscription, $': claimed aver-
age circulation for year 1)13, 6,500; 16
pages, 3 columns; length of I'olumns, 10 in.;
width, 2% in. Can use matrices. Forms
close 15th of each month.
Advertising rates in monthly edition only,
full page, $35; V2 page, $20; 14 page, $10.
TWIN CITY SENTINEL. See Western
Sentinel.
UNION REPUBLICAN — Every Thursday.
Republican. Established 1872. Union Re-
publican Publishing Co., publishers. Sub-
scription, $1 ; sworn average circulation for
year ending May, 1914, 12,000*; 8 to 12
pages, 7 columns; length of columns, 19 V^
in.; width, 2% in.
Advertising rates, 50 cts. an inch, flat.
Classified, and reading notices, 10 cts. a line.
WESTERN SENTINEL (The) — Semi-
Weekly (Tuesdays and Frida,)S). Also TWIN
CITY SENTINEL (The) — Every evening ex-
cept Sunday. Democratic. Established, semi-
weekly, 1856 and daily 1886. Subscription,
semi-weekly, $1; daily, $5; sworn average
circulation for six month ending June 30,
1914, semi-weekly, 7,316* and daily, 5,114*;
8 to 15 pages, 7 columns; length of columns,
20% in.; width, 2Va in. Can use matrices.
Advertising rates, daily, 50 cts. for first in-
sertion, 25 cts. an inch for subsequent inser-
tions; 200 in. or more, 15 cts.; full position
or last page, 20 cts. an inch. Semi-Weekly,
20 cts. an inch. Composition, daily or
weekly, 5 cts. an inch additional. Reading
notices, daily or semi-weekly, nonpareil, 5
cts. a line; brevier, 10 cts. a line. Classi-
fied, Ic. per word.
246
NELSON CHESMAN & CO.'S RATE BOOK.
NORTH DAKOTA
BISMARCK — Population 5,443. The State '
Capitol. Located on Missouri River.
Northern Pacific (Main line and four
branches), and the Minneapolis. St. Paul
& Sault Ste. Marie (Soo Line) Railway
Systems. In the center of, and is the
supply center of one of the greatest farm-
ing and grain fields district of the world.
Principal industries are diversified farming,
dairying, live stock raising and growth of
wheat, oats, corn, rye, vegetables and
general agricultural farming; candy and
cigar factories; creamery, bottling, cement
block, sash and mill works, and marble and
stone works, and nursery.
TRIBUNE — Every morning except Mon-
day, including SLTNDAY. Republican. Estab-
lished 1873. Bismarck Tribune Company,
publishers. Subscription, $6; sworn detailed
average circulation for nine months ending
April,' 1914. daily and Sunday, 6,046* net; 8
to 16 pages, 7 columns: length of columns, 20
in.; width, 2% in. Can use matrices.
Advertising rates, 20 cts. an inch ; next
to reading. 22 cts. ; full position, 24 cts. an
inch. Reading matter, 10 cts. a line; 500
lines, contract, 7 cts. a line.
scription. $1.50; claimed average circula-
Thursday.
1906. Bis-
publishers. Subscrip-
detailed average circula-
nionths of 1914, 6,108*
6 columns ; length of
width, 2i'B ill- Cannot
STAATS-ANZEIGER — Every
German-Democratic : Established
marck Printing Co.,
tion, $1.50; sworn
tion for first three
net paid ; 8 pages,
columns, 19^/^ in.;
use matrices.
Advertising rates. 32 cts. an inch. Trans-
lation and composition. 8 cts. an inch addi-
tional on first insertion of copy. Plate mat-
ter (German only), 24 cts. an inch. On
yearly contract of 2,000 or more inches set
matter, 28 cts.; plate matter. 20 cts. an
inch. Preferred position, 10% extra.
FARGO — Population 14,341. On Red River,
242 miles west of Minneaitolis on Northern
Pacific, Great Northern and Chicago, Mil-
waukee and St. Paul Railroads. Largest
distributing point for farm machinery in
the U. S. Flour knitting mills; bedspring.
corset and trunk factories; sash and door
shops; office fixtures, bottling, harness and
collar works; foundries, and a varied line
of industries incUuling several large whole-
sale and distributing houses for groceries,
produce, etc. Rai)idly becoming large cen-
ter for dairy i)roducts. State Agricultural
College, Fargo College, Fargo Conservatory
of Music, Dakota Conservatory of Blusic,
Oak Grove Seminary and other schools.
Value of products manufactured, .iobbed
and sold at wholesale, over $12,000,000.00.
CO-OPERATORS' HERALD — Every Fri-
day. Agricultural. Established 1913. Co-
Operative Publishing Co., iiublishers. Sub-
months
tion for six
280; 8 to 12
columns. 19i/4
matrices.
Advertising rates
nding .luly,
pages, 6 columns :
in.; width. 2hU in.
1914. 9,-
length of
Can use
agate, 4 cts. a line, flat.
COURIER-NEWS — Every morning includ-
ing SUND.VY. Independent. Established
1882. A. Y. More, publisher. Subscrijjtion,
$4; sworn average circulation for year end-
ing March 31, 1914. daily, 10.280* net paid;
Sunday, 12,600; daily, 8 to 16 pages; Sun-
day, 16 to 24 pages; 7
columns, 20 in.; width,
matrices.
pages;
columns, length of
2fc in. Can use
Advertising rates, dail\
250 lines or less, 4 cts. a
less, 31/2 cts.; 1,400
line
or
line;
lines or
9^c,
Sunday, agate.
1,399 lines or
more, 3
. ,^ __ , _ cts. a
Preferred position, 25% extra. Read-
ing notices, 25 cts. a line; telegraphic read-
ers, 35 cts. a line; local readers, 15 cts. a
line. Classified, Ic. per word.
5,500;
to 16
FORUM .AND REPUBLICAN — Every eve-
ning except Sunday, and WEEKLY, Fridays.
Republican. Established 1878. The Forum
Publishing Co., publishers. Subscription,
daily, $4; weekly, $1; sworn average circu-
for six months prior to .\pril, 1914,
11.300* net paid; weekly,
10 to 24 pages; weekly, 1'2
7 columns; length of columns, 22 in.;
2V6 in.
Advertising rates, daily, 35 cts. an inch;
preferred positions, 10 and 20 per cent extra.
Classified, 1 cent a word, first time; % cent
each subsequent consecutive insertion. Read-
ing notices, 15 cts. a line; telegraphic read-
ers. 35 cts. a line. Weekly rates on appli-
cation.
la tion
daily,
daily,
pages,
width,
FRAM — Everv Thursday. Norwegian-Da-
nish. Independent. Established 1878. The
New Fram Co., publishers. Subscription, $1:
claimed average circulation for year 1913.
5,860 net; 8 to 16 pages, 7 columns; length
of columns, 20 in.; width, 2i:i in.
Advertising rates, 35 cts. an inch.
NATIONAL GRAIN GROWER — Monthly
(10th). Agricultural. Established 1910.
The National Grain Grower Co., publishers.
Subscription, $1; detailed average circula-
tion for first six months 1914. 30.064*; 16
to 24 pages, 4 columns; length of columns,
14 in.; width, 2Vu iu- Can use matrices.
Forms close 1st.
Advertising rates, agate, 20 cts. a line. flat.
GRAND FORKS — Population 12,478. On
Red River and 2 railroads. Distributing
point for northern half of State; an ex-
clusive agricultural region. Industries in-
clude sash and door factories; woolen.
NELSON CHESMAN & CO.'S RATE BOOK.
247
NORTH DAKOTA
flour and saw mills; bottling, trunk facto-
ries, building brick and road machine
works; flax pulp mill. Stale University
of N. D. and Wesley College are located
here. Total value of manufactured products,
1,807,030.74. Bank clearings during year
1911, $29,077,600.00.
NORMANDEX — Every Wednesday. Nor-
wegian-Danish. Progressive. Established 1886.
Normanden Publishing Co., publishers. Sub-
scription, $1 ; claimed average circulation
for first six months 1914, 8,091; 8 to 12
pages, 7 columns; length of columns, 21 in.;
width', 2Vr in.
Advertising rates, 42 cts. an inch; next
reading, 45 cts.; top column and next read-
ing, 50 cts. Composition, 5 cts. an inch ex-
tra. Reading notices, 10 cts. a count line.
HERALD — Every evening except Sunday,
»nd every morning except Monday. Repub-
lican. Established 1879. Times-Herald Pub-
lishing Co. (Inc.), publishers. Subscription,
morning, evening and Sunday, $6 ; sworn
average circulation for six months ending
March 31, 1914, 18,613* net paid: 8 to 24
pages, 7 columns; length of columns, 22
in.; width, 2% in. Can use matrices.
Advertising rates, agate, 6 cts. a line; 250
lines 51/4 cts.; 1,400 lines or more, 5 cts. a
line. Preferred position, 25, 33 'ft or 50%
extra. Reading notices, 20 cts. a line. Clas-
sitied, Ic. per word.
NORTH DAKOTA
tory; has creamery, foundry and flour mills.
Beautiful "Idlewild Park" is located here.
NORTH DAKOTA FARMER — Monthly
(15th). Agricultural. Established 1899. W.
Gr. Crocker, publisher. Subscription, 50 cts. ;
claimed average circulation for year 1913,
6,000; 32 pages, 3 columns; len'gth of col-
umns, 10 in.; width, 2^^ in. Forms close 5th.
Advertising rates, agate, 4 cts. a line. Clas-
sified, 1 cent a word.
ROTARY — Monthly (1st). Juvenile. Es-
tablished 1897. W. G. Vrocker, publisher.
Subscription, 50 cts.; claimed average circu-
lation for year 1913, 8,350; 36 pages, 2 col-
umns; length of columns, 7 in.; width, 2%
in.
Advertising rates, 5 cts. a line.
LISBON — Population 1,758. In the center
of cattle raising and wheat growing terri-
MINOT — Population 6,188. 2 railroads. Dis-
tributing point for agricultural section,
with large annual shipments of coal and
grain.
OPTIC — Every morning except Sunday,
and WEEKLY (Friday). Republican. Es-
tablished 1898. Franklin Kauifman, editor
and publisher. Subscription, daily, $4; week-
ly, $1; claimed average circulation for year
1913, daily, 4,150; weekly, exceeding 5,000;
4 pages, 7 columns; length of columns, 21^4
in.; width, 2% in. Can use matrices.
Advertising rates, 15 cts. an inch, flat.
Reading notices, brevier, 10 cts. a line; black
face, 12 cts.; black face caps, 15 cts. a line.
Classified, 1 cent per word.
OHIO
AKRON — Population 69,067. 4 railroads. In
the center of excellent fruit and truck
growing section; coal also in vicinity;
claimed to be the largest rubber manu-
facturing center in the world; other in-
dustries include the manufacture of auto-
mobiles, automobile tires and all kinds of
rubber goods, clay products, farming im-
plements, cereal foods, iron castings, cut-
lery, stoves, machinery,, matches, fishing
tackle, linoleums, or a total of 144 facto-
ries, with an aggregate capital of $150,-
000,000.00; giving employment to ap-
proximately 36,000 people. University of
Akron located here. Bank clearings dur-
ing the year 1913, $96,200,000.00.
BEACON-JOURNAL — Every evening ex-
cept Sunday. Republican. Established 1839.
The Beacon Journal Co., publishers. Sub-
scription, $3; sworn detailed average circu-
lation for six months ending March 31, 1914,
20,255* net paid; 10 to 32 pages, 8 col-
umns; length of columns, 22 in.; width, 2%
in. Can use matrices.
Advertising rates, 3 cts. a line, flat; pre-
ferred position, 31/^ cts. a line. Classified,
Ic. a word. Reading notice, body type, 15
cts. a line; telegraphic readers, 25 cts. a line.
PRESS — Every evening except Sunday.
Independent. Established 1893. The Scripps
Publishing Co., publishers. Subscription,
$3 ; sworn detailed average circulation for
vear 1913, 16,937* net paid; 8 to 12 pages,
8 columns; length of columns, 20 in.; width,
2 in. Can use matrices.
Advertising rates, agate, 3 cts. a line; full
position, 3% cts.; 2,500 lines, within one
year, 2% cts.; full position, 314 cts.; 5,000
lines, or not less than 6 in. per week for 52
consecutive weeks, 21/2 cts. a line; full posi-
tion, 3 cts. Classified, V2 cent per word;
following pure reading, 15 cts. a line. Re-
sorts, publishers, schools and colleges, 2Vz
cts. a line.
TIMES — Every evening except Sunday. In-
dependent Democratic. Established 1867.
16
248
NELSON CHESMAN & CO.'S RATE BOOK.
OHIO
Akron Democrat Co., publishers. Subscrip-
tion, $8 ; sworn detailed average circulation
for year 1913, 14,621* net paid; 10 to_ 24
pages, 8 columns; length of columns, 21 in.;
width, 2^ in. Can use matrices.
Advertising rates, daily, agate, 40 cts. an
inch; on contract, 28 cts., flat; next to read-
ing, 30 cts.; full position, 35 cts. an inch.
Classified, 1 cent per word. Reading notices,
15 cts. a line; telegraphic, 30 cts. a line.
ASHTABULA — Population 18.266. Four
railroads. Center of fine agricultural and
dairying district. Shipyard and dry-dock.
Extensive coal and ore docks; other in-
dustries include car repair shops; tan-
neries; box factory; worsted mills and tool
works; 1,307 employed in manufacturing.
Annual value of manufactured products,
$3,505,500.00.
BEACON — Every evening except Sunday.
Republican. Established 1888. Ashtabula
Printing Co., publishers. Subscription, $5.20;
sworn average circulation for six months
prior to April, 1914, 5,617* net paid; 8 to
16 pages, 7 columns; length of columns, 20^4,
in.; width, 2Va in.
Advertising rates, 30 cts. an inch; next
to reading, 35 cts.; full position, 40 cts.;
51 in., 25, 30 or 40 cts; 101 in., 15, 20 or
30 cts. an inch. Composition, 5 cts. an inch
extra. Reading notices, 10 cts. a count line.
Classified, 1 cent per word.
CAMBRIDG-E — Population 11,327. Two rail-
roads and two interurban lines. Coal
mines in near vicinity, producing six mil-
lion tons annually ; also natural gas and
oil wells; industries include fifteen manu-
facturing concerns witli an annual payroll
of $1,050,000.00; clothing, wrench, fur-
niture and earthenware factories: railroad
and machine shops; tin and steel mills;
chair factory, wood working shop and glass
works. Annual value of manufactured
products, $15,500,000.00.
JEFFERSONIAN — Every evening except
Sunday. Independent. Established 1832.
The .Jeffersonian Co., publishers. Siibscrip-
tion, $5 ; sworn average circulation for six
months prior to April, 1914, 5,895* net paid;
8 to 12 pages, 7 columns; length of columns,
20 in.; width, 2% in.
Advertising rates, 22 cts. an inch; on con-
tract, 18 cts. an inch, flat. Specified posi-
tion. 10 or 25% extra. Reading notices
double display rates. Classified, le. per
word; subsequent insertions, Vzc per word.
OHIO
CANTON — Population 50,217. 3 railroads
and three electric interurban lines. Coal
mining extensively carried on ; large trade
in shipment of corn, oats, wheat ; industries
produce 1,058 distinct articles; watch
works, flour mills and tlie manufacture of
cutlery, safes, iron bridges, tin plate,
heaters, soap, woolens, enameled ware,
cutlery, gas and vapor lights, metal office
furniture and steel roofings; 215 shops in
all employing 13,000 people, on an annual
payroll of $8,000,000.00. Annual value of
manufactured products, $32,000,000.00.
Bank clearings during 1913, $80,000,-
000.00.
NEWS — Every evening and SUNDAY
MORNING. Democratic. Established 1834.
The Daily News Publishing Co., publishers.
Subscription, $4.08; sworn average circu-
lation for first four months 1914, 11,260*
net; 10 to 52 pages, 7 columns; length of
columns, 22 in.; width, 2% in. Can use
matrices.
Advertising rates, 16 cts. an inch, flat.
Preferred position, 25% extra. Reading no-
tices, 20 cts. a line.
REPOSITORY — Every evening except Sun-
day, SUNDAY MORNING. Republican. Es-
tablished 1815. Repository Printing Co.,
publishers. Subscription, daily and Sunday,
$5 : sworn average circulation for six months
ending March 31, 1914, daily and Sunday,
15,371* net paid; 8 to 56 pages, 7 columns;
length of columns, 22 in.; width, iVa in.
Can use matrices.
Advertising rates, daily or Sunday, 42 cts.
an inch; 100 in., within one year, 35 cts. an
inch; 200 in., 30 cts.; 300 in., 25 cts.: 500
in., 21 cts. an inch. Classified, 5 lines or
less, 25 cts.; 5 cts. for each additional line.
ROLLER MONTHLY — Monthly (1st).
Humorous-Literary. Established 1885. The
Roller Printing and Paper Co. (Inc.), pub-
lishers. Subscription, $1; claimed average
circulation for year 1913, 9,000; 64 pages,
1 column; length of column, 6 in.; width,
4 in. Cannot use matrices. Forms close
15th of month preceding.
Advertising rates, $2 an inch; full page,
$24; Vz, % or Vs page, pro rata; three
months. $1.85 or $22 a page; six months,
$1.70 or $20 a page; 12 months, $1.50 an
inch or $18 a page; full page (2 colors), $36,
$33, $30 or $27 respectively for one, three,
six or 12 insertions. Business notices on
reading pages, $1 a line.
TO-DAY'S MAGAZINE FOR WOMEN —
Monthly (1st). Utilitarian Women's Maga-
zine. Canton Magazine Co., publishers.
Guaranteed average circulation for 1914-15,
800,000*, 95% paid; 48 pages and coyer,
t columns; length of columns, 14^/4 in.;
width, 2^ in. Forms close 10th of second
preceding month.
Advertising rates, agate, $3.50 a line; one
page (800 lines), $2,400; % page, $1,300;
Vi page, $650.
UNION REPORTER — Monthly. Labor. Es-
tablished 1902. Union Reporter Co., pub-
lishers. Subscription, $1; claimed circula-
tion for year 1913, 12,900; 16 to 48 pages, 5
columns; length of columns, 16% nn.; width,
214 in.
Advertising rates on application.
NELSON CHBSMAN & CO.'S RATE BOOK.
24
OHIO
CAREY — Population 2,225. 3 railroads. Sur-
rounded by a very fertile agricultural coun-
try; also natural gas; industries include
cement and lumber works, flour mills, foun-
dry ; lime, lumber yards ; porcelain factory
and stone quarries.
POULTRY RECORD — Monthly. Poultry
Raisers and Farmers. Established 1907.
Charles E. Cram, publisher. Subscription,
25 cts.; claimed average circulation for year
ending May, 1914, 18,000; 24 to 48 pages,
3 columns; length of columns, 10 in.; width,
2Ve in.
Advertising rates, agate, 12 cts. a line.
Preferred position, 20% extra.
CINCINNATI — Population, city proper 363,-
591. Has seven trunk railroads and about
fifteen radiating railroad lines. Located
on the Ohio River now being made an in-
land canal by the United States govern-
ment. A great industrial center, having
in the industrial district 2,827 factories,
representing an invested capital of $212,-
000,000, with total factory employees of
92,978 and a factory output of upwards of
$260,000,000 annually. Its leading in-
dustries are foundry and machine shop
products, slaughtering and meat packing,
boots and shoes, men's clothing, printing
and other bakery products, furniture and
wagons, lumber and timber products, bread
and other hackery products, furniture and
refrigerators, tobacco manufacturers, all
of which have an output ranging from five
million to twenty-six million dollars annu-
ally. It is also a very large center for the
manufacture of copper, tin and sheet iron
products, iron and steel products, women's
clothing, street cars, printing ink, ferti-
lizers, flour and grist mill products. Its
principal institutions include the Art Mu-
seum, Music Hall, College of Music and
several musical schools, Rookwood Pottery,
The Zoological Gardens and Ft. Thomas.
It is also the home of the Ohio Mechanics
Institute, Art Academy, St. Xavier's Col-
lege, Lane Theological Seminary and a
number of other special schools. Post
Office receipts two and a half million dol-
lars; bank clearings annually one and one-
third billions, ba_nk deposits about a hund-
red and thirty millions, bank capital twenty
millions. 250 churches.
ABEND-PRESSE — See Freie Presse; also
See advertisement on page 522.
ADULT BIBLE CLASS MONTHLY — Reli'-
gious. Established 1907. Methodist Book
Concern, publishers. Subscription, 40 cts.;
ciruclation not given by publisher; 32 pages,
2 columns: length of columns, 8 in.; width,
2% in. Forms close 6 weeks in advance.
Advertising rates, agate, 10 cts. a line; one
page, $25; % and V2 pages pro rata.
OHIO
AMERICAN BUILDING ASSOCIATION
NEWS — Monthly (15th). ^ Building Associa-
tion. Established 1880. ' American Building
Association News Co., publishers. Subscrip-
tion, $2: eircul.ition not given by pub-
lisher; 52 pages. 2 columns; length of col-
umns, 7 in.; width, 2 in. Can use matrices.
Office, 15-27 Sixth Street.
Advertising rates, tV page, per issue, on
yearly contract, $7.50; Vs page, $15; %
page, $30; V2 page, $55; one page, $100.
AMERICAN HOME MISSIONARY — Month-
ly. Religious. Established 1895. American
Christian Missionary Society, publishers. Sub-
scription, 50 cts.; claimed average circula-
tion, $2; circulation not given by publisher;
52 pages, 2 columns; length of columns, 7
in.; width. 2 in. Can use matrices. OfHce,
15-27 Sixth Street.
Advertising rates, agate, 10 cts. a line.
AMERICAN ISRAELITE — Every Thurs-
day. Jewish. Established 1854. Leo Wise
6 Co., publishers. Subscription, $2.50;
circulation not given by publisher; 8 pages,
7 columns: length of columns, 21^ in.;
width, 2% in. Office, corner Fifth and Race
Streets.
Advertising rates, agate, 15 cts. a line.
Reading notices, 50 cts. a line. Discount,
10% on three months, or $100; 15% on tix
months, or $200; 25% on one year, or $400.
AMERICAN MACHINE & TOOL RECORD
— Monthly (25th). Trade. Established
1911. Record Publishing Co., publishers.
Subscription, $0.00 ; detailed average cir-
culation for year 1913, 25,000; 128 pages,
1 column; length of column, 51/2 in.; width,
3% in. Cannot use matrices. Forms close
10th of current month. Office, 448 Main St.
Advertising rates, full page, $27.75; %
page, $16; 14 page, $10, with discount for
two or more insertions.
BILLBOARD — Everv Saturday. Theat-
rical, Circus. Parks, Fairs, Aviation. The
Billboard Publi'-hing Co., publishers. Sub-
scription, $4; claimed average circulation
for year 1913, 41,000; 64 to 84 pages, 4
columns; length of columns, 12% in.; width,
2 % in. Forms close Monday preceding.
Office, 25 Opera Place.
Advertising rates, agate, 25 cts. a line, flat.
BLUE BIRD — Monthly. Nature Study.
Established 1910. Eugene Swope, publisher.
Subscription, 50 cts; claimed circulation for
year 1913, 15,000; 64 to 96 pages, 1 col-
umn: length of column, 5V^ in.; width, 3%
in. Can use matrices. Office, 4 West 7th St.
Advertising rates, Vs page (minimum
space), one time, $5; % page, $8; % pace,
$14; one page, $25.
Perhaps we don't know all about marketing your product, but your knowl-
edge of YOUR business, coupled with our knowledge of OXJRS, will make a
■trong team.
250
NELSON CHESMAN & CO.'S RATE BOOK.
OHIO
OHIO
CATHOLIC TELEGRAPH — Every Thurs-
day. Roman Catholic. Established 1831.
The Catholic Telegraph Publishing Co., pub-
lishers. Subscription. $2; claimed average
circulation for year 191.3. 10.090; 8 pages,
6 columns: length of columns, 20 in.; width,
2% in. Office, N. E. corner 5th and Main
Streets.
Advertising rates, agate, $1 an inch; 100
in., 85 cts. ; 250 in., 75 cts. ; 500 in., 65
cts. ; 1,000 in., 60 cts. an inch Reading
notices, 25 cts. a line; 100 lines, 20 cts.;
250 lines, 15 cts.; 500 lines, 10 cts. a line.
CHRISTIAN LEADER — Every Monday.
Disciples of Christ. Established 1886. Fred
L. Rowe, publisher. Subscription, $1.50;
claimed average circulation for 1913. 13,000;
16 pages, 4 columns; length of columns, 14
in.; width, 2% in. Can use matrices. Of-
fice, 422 Elm Street.
Advertising rates, agate, $1.50 an inch,
with discount on space.
CHRISTIAN STANDARD — Every Satur-
day. Religious. Established 1866, The
Standard Publishing Co., publishers. Sub-
scription, $1.50; claimed average circulation
for year 1913, 40,000; 40 pages, 3 columns;
length of columns, 11 1/4 in.; width, 2% in.
Office, Ninth and Cutter Streets.
Advertising rates, agate, 20 cts. a line; full
page (480 lines), $96. In combination with
Lookout, 50 cts. a line, flat. Classified. 5
cts. per word.
CHRISTLICHE APOLOGETE — Every
Wednesday. German. Methodist Episcopal.
Established 1838. Methodist Book Concern,
publishers. Subscription, $1.50; claimed
average circulation for year 1913. 16,000;
32 pages, 3 columns; length of columns, 11%
in.; width, 21/4 in. Can use matrices. Forms
close one week in advance. Office, 220 West
Fourth Street.
Advertising rates, 10 cts. a line. Position,
20% extra. Reading notices, 20 cts. a line.
CLASSMATE — Every Saturday. Metho-
dist Episcopal. Established 1893. Methodist
Book Concern, publishers. Subscription, 75
cts.; circulation not given by publisher; 8
to 12 pages, 4 cohimns; length of columns.
14% in.; width, 2^/4 in. Forms close 6 weeks
in advance. Can use matrices.
Advertising rates, agate. $1.50 a line. Pre-
ferred position, 20% additional. Reading
notices, double price.
CLUB WOMAN'S MAGAZINE — Monthly.
Woman's Clubs. Established 1908. Mrs.
M. B. Corwin, publisher. Subscription, $1.50;
circulation — not given by publisher; 32 to
64 pages, 2 columns; length of columns, 8 Vi
in.; width, 2'/^ in. Office, 412 Lincoln Inn
Court.
Advertising rates, V4, page, $12; V2 page,
$18; one page, $30. Discount, 5, 10 and
20% on 3, 6 and 12 months, respectively.
COMMERCIAL TRIBUNE — Every morning
including SUNDAY. Republican. Estab-
lished 1793. The Commercial Tribune News-
paper Co., publishers. Subscription, daily
and Sunday, $5; sworn average circulation
for six months prior to April, 1914, daily
and Sunday, 43.340* net paid; daily, 10 to
16 pages; Sunday, 36 to 42 pages; 7 col-
umns; length of columns, 231^4 in.; width,
2% in. Can use matrices. Office, Com-
mercial Tribune Building, 530 Walnut Street.
Advertising rates, agate, 8 lines or more,
14 cts. a line, daily ;_ 18 cts. a line, Sunday;
30 consecutive insertions, daily, or daily and
Sunday, 14 cts. a line in daily; 18 cts. a line
in Sunday edition, with 10% discount; 312
consecutive insertions, daily, 8 cts. a line;
365 consecutive insertions, daily and Sunday,
8 cts. a line in daily; 11 cts. a line in Sun-
day edition. Space must be uniform every
insertion. Open space, within one year, 500
lines daily, 13 cts. a line; Sunday, 16 cts.;
1,000 lines, dailv, 12 cts.; Sunday, 15 cts.;
2.000 lines, daily, 11 cts.; Sunday, 14 cts.;
3,000 lines, daily, 10 cts.; Sunday, 13 cts.;
5,000 lines, or more, daily, 9 cts.; Sunday,
12 cts. a line. Classified, daily or Sunday,
10 cts. a line; medical, personals, clairvoyant,
etc., 20 cts. a line, daily or Sunday. Read-
ing notices, daily or Sunday, $1 a line; at
bottom of column (not less than 2 lines),
75 cts. a line, with discount on 100 lines and
over; telegraphic readers, $1 per line.
DEUTSCH-UNGARISCHER B O T E —
Every Thursday. German-Hungarian. Inde-
pendent. Established 1904. Deutsch-
LTngarischer Bote Company, publishers. Sub-
scription, $1.25; claimed average circula-
tion for year 1913. 9,346: 8 pages, 7 col-
umns ; length of columns, 20 in. ; width, 2 Vi
in. Can use matrices. Office, 117 Findlay
Street.
Advertising rates on application.
ENQUIRER — Everv morning. including
SUNDAY, and WEEKLY, Thursdays. Daily,
Democratic; Weekly, Agricultural. Estab-
lished 1842. John R. McLean, publisher.
Subscription, daily, including Sunday, $14;
weekly, $1 : sworn average circulation for six
months ending March 31, 1914. as per report
to Post-Office Department, daily and Sunday,
52,263* net paid; weekly, circiilation — not
given by publisher; daily, 10 to 16 pages;
weekly, 12 pages; Sunday, 60 to 72 pages;
daily and Sunday. 8 columns; weekly. 7
columns; length of columns, 22^ in.; width,
2% in. Can use matrices.
Advertising rates, daily, ordinary, 20 cts.
a line; Sunday, 25 cts. Medical cards, in-
side pages, daily, 20 cts.; Sunday, 25 cts.;
publislicrs, daily, 12 cts.; Sunday, 25 cts. a
line. Open space display, within one year,
2,500 lines, daily, 14 cts. a line; Sunday, 25
cts.; 5,000 lines, or more, daily, 12 cts.;
Sunday, 25 cts. Preferred positions, 10 and
25% extra. Classified, display, educational,
books, magazines, summer and winter resorts,
daily, 12 cts. a line; Sunday, 25 cts. On
educational and resorts, 10% discount on 30
NELSON CHESMAN & CO.'S RATE BOOK.
251
OHIO
consecutive insertions; 15% discount on 60
insertions on 7 lines or more. Classified,
daily, 2 cts. a word; Sunday, 2 V4 cts. a word.
Reading notices, daily, 60 cts.; Sunday, $1
a line; preferred readers (among tele-
graphic and local reading matter), daily, $1
a line; Sunday, $1.50. Weekly, display, 10
cts. a line.
EXPRESS GAZETTE — Monthly. Estab-
lished 1873. E:?press Gazette Publishing Co.,
publishers. Subscription, $1 ; claimed aver-
age circulation for year 1913, 18,830; 40
pages, 3 columns; length of columns, 9 ^^
in.; width, 214 in. Forms close first of the
month. Office, 7th and Vine Streets.
Advertising rates, $3 an inch; 4 in., 14
page, .$9; 1/2 page, $15; 1 page, $25. Dis-
count 10, 14 or 331/3% on 3, 6 or 12 con-
secutive insertions.
FIVE & TEN CENT STORE MAGAZINE—
Monthly. (1st). Trade. Established 1909. John
Chrest, publisher. Subscription, $2 ; circu-
lation— not given by publislier; 146 pages,
2 columns; length of columns, 8Vi in.;
width, 21/^ in. Can use matrices. Forms
close 20th of month preceding. Office.
Gerke Building.
Advertising rates, full page (8%x5i4),
$30; Vs page, $18; % page, $11; Va page,
$7; three months contract, $25; $16; $10
or $6. Six months. $22, $14, $9 or $5;
one year, $20, $12, $8 or $4 each insertion
respectively.
FREIE PRESSE — Everv morning includ-
ing SONNTAGSBLATT, "Sunday morning,
ABEND PRESSE (with Anzeiger and Zei-
tung) every evening except Sundav. German.
Republican. Established 1869. " Cincinnati
Freie Presse Co., publishers. Subscription,
morning, $6; evening, $3; Sunday, $2.50;
claimed average circulation for 1913. morn-
ing, 19,407; evening, 47,912; Sunday, 49,-
550; evening, 8 to 16; morning. 8 pages;
Sunday, 36 to 72 pages, 7 columns; lengtW
of columns, 1914 in.; width, 2% in. Can
use matrices. Office, N. W. corner Vine and
Canal Streets.
Advertising rates, daily, morning, agate, 8
cts. a line; 500 lines, within one year, 7 cts.;
1.000 lines, 6 cts.; 3,000 lines, 5 cts.; 5,000
lines, or more, 4 cts. a line. Position, 15%
extra. Reading notices. 30 cts. a line. Clas-
sified, 1 cent a word. Schools and colleges,
7 cts. a line. Evening edition, 10 cts. a
line; 500 lines, within one year, 8 cts.; 1,000
lines, 7 cts.; 3,000 lines, 6 cts.; 5,000 lines,
or more, 5 cts. a line. Reading notices. 40
cts. a line; 100 lines and over, 35 cts. a line.
Sunday, display, 12 1/2 cts. a line; 250 lines,
within one year, 10 cts. a line; 1,000 lines,
8 cts.; 5,000 lines, or more, 6 cts. a line.
Reading notices, 40 cts. a line; telegraphic
readers, 50 cts. a line. Combination, morn-
ing and evening, add rates for both editions
and then deduct 25%.
See advertisement on page 522.
OHIO
FRUITMAN'S GUIDE— See New York
City.
FURNITURE WORKER — Monthly (25th).
Trade. Established 1883. The Spokesman
Publishing Co., publishers. Subscription, $1;
claimed average circulation for year 1913,
5,000; 144 pages, 2 columns; length of
columns, 10 in.; width, 3 ^/^ in. Can use
matrices. Office, 128 Opera Place.
Advertising rates, $5 an inch, -^ page,' $6;
Vs page, $12; 14 page, $20; V2 page, $30;
one page, $50, with discount on 3, 6 or 12
month contracts.
GAS ENGINE— Monthly. Technical. Estab-
lished 1898. The Gas Engine Publishing Co.,
publishers. Subscription, $1; claimed aver-
age circulation for year ending May 30, 1914,
10,000; 100 pages, 2 columns; length of
columns, 8% in.; width, 2% in. Can use
matrices.
Advertising rates $7 an inch; 2 in., $12.50;
3 in., $18; full page, $65; 1/2 page, $40; 1/3
page, $28; V4, page, $22, with discount on 3.
6 or 12 month contract.
HAUS UND HERD — Monthly. German.
Literary. Established 1872. The Methodist
Book Concern, puldishers. Subscription, $1;
claimed average circulation for year 1913,
8.000; 68 pages. 2 columns; length of col-
umns, 8 in.; width, 2 1^ in. Forms close 6
weeks in advance. Can use matrices. Office,
220 Fourth Avenue, West.
Advertising rate, 10 ct. a line.
HERALD AND PRESBYTER — Every Wed-
nesday. Presbyterian. Established 1848. Mon-
fort & Co., publishers. Subscription, $2.50;
average circulation for year 1913, 22,700; 32
to 48 pages, 3 columns; length of columns, 12
in.: width, 2% in. Forms close Mond.Tv pre-
ceding. Can use matrices. Office, 422 Elm St.
Advertising rates, agate, 15 cts. a line;
1,000 lines within one year, 12 14 cts. a line.
Reading notices, set solid, double display,
rate; leaded, triple price a count line. For
combination rates, see Philadelphia Pres-
byterian.
HOME AND COUNTRY — Monthly. Catholic
Homes. Established 1909. Home and Coun-
try Publishing Co., publishers. Subscription,
$1 ; claimed average circulation for year 1913,
100,000; 32 to 48 pages, 4 columns; length of
columns, 14 2/7 in.; width, 2% in. Forms
close 1st preceding month.
Advertising rates, agate, 50 cts. a line; one
page (800 lines), $300; Vi and V2 pages,
pro rata.
INTERNATIONAL MOLDERS' JOURNAL
Monthly. International Molders' Union of
North America, publishers. Subscription. 50
cts.; claimed average circulation for year
ending June, 1914, 34,200; 96 pages, 2
columns; length of columns, 7% in.; width,
2% in. Forms close 4th of current montb'.'
Can use matrices. Office, Commercial Trib-
une Building.
Advertising rates, agate, 75 cts. a line; 'A
page, one time, $17.50; V2 page, $30; one
page, $50. Discount on six months or longer.
NELSON CHESMAN & CO.'S RATE BOOK.
OHIO
JACOBS & COMPANY.
See advertisement on pages 502, 503, 504,
505 and 506.
JOURNAL AND MESSENGER — Every
Thursday. Babtist. Established 1831. Lasher
& Osborne, publishers. Subscription, $2; cir-
culation— not given by publisher; 32 pages, 3
columns; length of columns, 11 in.; width,
21/2 in. Office, 422 Elm Street.
Advertising rates, agate, 10 cts. a line;
1.000 lines or 52 times within one year, 7 cts.
a line. .
LANCET CLINIC — Every Saturday. Me-
dical. Established 1841. The Lancet Clinic
Publishing Co., publishers. Subscription, $3;
claimed average circulation for year 1913,
5,000; 48 pages, 2 columns; length of col-
umns, 91/2 in.; width, 3V4, in. Office, 648
Main Street.
Advertising rates, fV page, $1.50; Vs page,
$2.50; 14 page, $4; V2 page, $7; one page,
$12. Classified, 30 words or less, 50 cts.;
additional words, 3 cts. each.
PACKER — See Kansas City, Mo.
POST — Every evening except Sunday. In-
dependent. Established 1880. Post Publish-
ing Co., publishers. Subscription, $3; sworn
detailed average circulation for j'ear 1913,
171,684* net; 10 to 16 pages. 8 columns;
length of columns, 22% in.; width, 12 ems.
Can use matrices. Office, Post Square.
Advertising rates, 19 cts.; full position,
241^ cts. a line; 2,500 lines, to be used
within one year, 18 cts.; full position. 23
cts. a line; 5,000 lines or more or 6 in. per
week for 52 consecutive weeks, 17 cts.; full
position, 21% cts. Classified, 21/2 cts. per
word. Reading notices, run of paper, 75
cts. a line. Reading notices, $1 a line.
Resorts, publishers, schools and colleges, 16
cts. a line, flat.
PRODUCE NEWS— See New York City.
SAXBY'S MAGAZINE — Monthly. Estab-
lished 1888. Howard Saxby, publisher. Sub-
scription, $1; claimed average circulation
LOOKOUT — Weekly. Religious. Estab-
lished 1888. Standard Publishing Co., pub-
lishers. Subscription. 60 cts.; claimed circu-
lation for year 1913, 126.000; 20 pages, 3
columns; length of columns. II14 in.; width,
2 % in. Cannot use matrices. Forms close
2 weeks in advance. Office, Ninth Avenue
and Cutter Street.
Advertising rates, agate, 40 cts. a line; full
page C480 lines), $192. In combination
with Christian Standard. 50 cts. a line. flat.
MEDDLER — Every Saturdav. Republican.
Established 1905. The Meddler Publishihg
Co., publishers. Subscription. $2; claimed cir-
culation for year 1913, 5,000; 12 pages, 2
columns; length of columns, 12 in.; width, 2
in. Can use matrices. Office, 528 Walnut St.
Advertising rates, $2 an inch.
OHIO
for year 1913, 30,000; 100 pages, 2 col-
umns; length of columns, 8 in.; width, 2V2
in. Can use matrices. Forms close 15th
preceding month. Office. 2207 Highland Ave.
Advertising rates, agate, 25 cts. a line; one
page, one time, $50; Vs, V4, and Yz pages, pro
rata.
SIGNS OF THE TIMES— Semi-Monthly
(1st and 15th). Advertising, Established 1906.
The Signs of The Times Publishing Co., pub-
lishers. Subscription, $2 ; circulation — not
given by publisher; 40 to 64 pages, 4 col-
umns; length of columns, 12% in.; width,
21/8 in. Forms close 28th and 12th. Office,
416 Elm Street.
Advertising rates, agate, 14 cts. a line; one
page, $84 ; 14 and V2 pages, pro rata.
SONNTAGSBLATT — Sunday
Freie Presse. which see: also
See advertisement on page 522
edition of
SPOKESMAN — Monthly (1st). Carriage
and Accessory Trade. Established 1884.
The Spokesman Publishing Co., publishers.
Subscription, $1 ; claimed average circula-
tion for year 1913, 5,000; 150 pages, 2 col-
umns, length of columns, 10 in. ; width,
2 7/12 in. Cannot use matrices. Forms
close 10th of month.
$45
$18
Vs page, $30; Vi page, $25; Vs page,
iV page, $15, with discounts on 3, 6 or
12 insertions.
SPORTSMEN'S REVIEW — Every Satur-
day. Sports. Established 1890. Sportsmen's
Review Publishing Co., publishers. Subscrip-
tion, $3; claimed circulation for year 1913,
33,000; 24 pages, 4 columns; length of col-
umns, 12% in.; width, 2^5 in. Forms close
10 davs in advance. Office, 15-27 West Sixth
Street.
Advertising rates, -^ page, $7.50; Vs page,
$12; Vi page, $20; % page, $35; one page,
$60.
STARCHROOM — Monthly (15th). Laundry
Journal. Established 1893. The Starchroom
Publishing Co., publishers. Subscription, $2;
claimed average circulation for year 1913,
."1,312 ; 104 pages, 2 columns; length of col-
umns, 10% in.; width, 4 in. Can use
matrices. Forms close 1st of month.
Advertising rates, $7 an inch; Vs page,
$10; V4, page, $15; % page, $24; one page,
$40, with discounts on 3, 6 and 12 months.
SUNDAY SCHOOL JOURNAL — Monthly.
Methodist. Established 1868. Jennings &
Graham, publishers. Subscription, 60 cts.;
claimed average circulation for year 1913,
180,000; 52 pages, 2 columns; length of col-
umns, 8 in.; width, 2% in. Can use matrices.
Forms close 15th of second preceding month.
Office, 220 West 4th Street.
Advertising rates, agate, $1 a line; $150
per page; Vi and % pages, pro rata.
NELSON CHESMAN & CO.'S RATE BOOK.
253
OHIO
VOLKSBLATT — Every morning except
Sunday. WESTLICHE BLAETTER, SUN-
DAYS, and WEEKLY VOLKSBLATT, Thurs-
days. German. Republican. Established 1836.
Cincinnati Volksblatt Co., publishers. Sub-
scription, daily, $8; Sunday, $2; weekly, $1;
claimed average circulation for year 19i;i,
35,375; weekly, 18,200; Sunday, 62,750; Hi
to 40 pages, 7 columns; length of columns
20 in.; width, 2 1/7 in. Can use matrices.
Office, 637 Vine Street.
Advertising rates, agate, daily, transient
rate 8 cts. per line. Discount for time or
space; weekly rates on application.
WESTERN CHRISTIAN ADVOCATE—
Wednesdays. Methodist Episcopal. Established
1834. The Methodist Book Concern, publish-
ers. Subscription, $1 ; claimed average cir-
culation for year 1913, 28,600 net; 32 pages,
3 columns; length of columns, 11% in.;
width, 2% in. Can use matrices. Forms
close 1 week in advance. Office, 220 West
Fourth St.
Advertising rates, agate, 20 cts. a line.
Reading notices, 40 cts. a line. See Caicago
Northwestern Christian Advocate for combina-
tion rate of seven Methodist Weeklies.
WESTERN UNDERWRITER — See Chi-
cago, 111. .
CLEVELAND — Population 560,663. Sixth
City of U. S. On Lake Erie and 10 R. R.
Principal port on the Lake with a most e.x-
tensive trade in coal, iron ore and lumber;
one of the. largest distributing points in
the United States; petroleum oil refining
works said to be tlie largest in the world;
has a very large pork packing interest;
most extensive iron and steel manufactories,
with a number of very large ship yards;
every line of manufacturing industry is well
represented. The Western Reserve Univer-
sity, Adelbert College, Case School of Ap-
plied Science and other institutions are lo-
cated here.
AMERICAN — Every evening except Sun-
day, and SUNDAY MORNING. Bohemian.
TIMES-STAR — Every evening except Sun-
day. Republican. Established 1836. Times-
Star Co., publishers. Subscription, $3 ; sworn
detailed average circulation for year 1913,
146,973* net; 12 to 28 pages, 8 columns;
length of columns, 22 in.; width, 2% in. Can
use matrices. Office, N. E. corner Sixth and
Walnut Streets.
Advertising rates, agate, 20 cts. a line; 13
times, or 1,000 lines within one year, 19 cts.
a line; 20 times, or 2,000 lines, 18 cts.; 52
times, or 3,500 lines, 17 cts.; 104 times, or
5,000 lines, 16 cts.; 156 times, or 10,000 lines,
15 cts.; 312 times, or 15,000 lines, or more,
14 cts. a line. Special rate for resorts, schools
and colleges, 16 cts. a line, flat. Strictly mail
order advertising, 16 cts. a line, flat. Pre-
ferred position, 10 and 25% extra. Reading
notices, 75 cts. a line, nonpareil measurement ;
telegraphic reading matter, $1 a line, agate ;
classified, 10 cts. a line.
OHIO
Non-partisan. Established 1899. F. J. Svo-
boda, publisher. Subscription, daily, $3; Sun-
day, $2.50; claimed average circulation for
year 1913, 10,985; daily, 6 to 8 pages;
Sunday, 20 to 24 pages, 7 columns ; length
of columns, 20 1/^ in.; width, 2% in. Can
use matrices. Office, 5377 Broadway, S. E.
Advertising rates, 60 cts. an inch; 250 in.
within one year, 55 cts.; 1,000 in., 50 cts.;
1,500 in. or more, 45 cts. an inch. Special
positions, 10, 15 or 20% extra. Reading
notices, 10 cts. a line. Classified, Ic. per
word. Discount for time and space.
See advertisement on page 490.
AMATEUR PHOTOGRAPHERS WEEKLY
— Every Friday. Amateur Photography.
Established 1912. Juan E. Abel, editor and
publisher. Subscription, $1 ; claimed aver-
age circulation for six months ending June,
1914, 5,500; 24 pages, 2 columns; length of
columns, 8 in. ; width, 2% in. Cannot use
matrices. Office, 917 Scholfield Building.
Advertising rates, $2.50 an inch ; full
page, $30 ; V2 or 14 page, pro rata ; Vs page.
$4. Classified, 2 cts. per word.
BRYANT'S WEEKLIES — Including THE
ILLUSTRATED TIMES AND GREATER
CLEVELAND, Cleveland, O., BEREA COUR-
IER, Berea, O. ; NEWS-REGISTER, Bedford,
O., THE WILLOUGHBY DELTA, Willoughby,
O. : THE COLLINWOOD CHRONICLE, Col-
linwood, O.; THE EAST CLEVELAND SIG-
NAL, East Cleveland, O.; THE CHAGRIN
FALLS REPUBLICAN, Chagrin Falls, O.;
THE LAKEWOOD COURIER, Lakewood, O.;
and THE CLEVELAND HEIGHTS DIS-
PATCH, Cleveland Heights, O. Every Thurs-
day. The Times Publishing Co., publishers.
Subscription, $1 ; claimed circulation com-
bined for year 1913, average 25,000; 8 pages,
7 columns; length of columns, 21 in.; width,
2 in. Can use matrices. Office, 102 St. Clair
Avenue, N. W.
Advertising rates, nonpareil, $1 an inch.
Reading notices, 25 cts. a line. Discount on
3, 6 and 12 months on application. All con-
tract advertisements go in to each of the nine
above named papers.
CATHOLIC UNIVERSE — Every Friday.
Roman Catholic. Established 1874. The Cath-
olic Universe Publishing Co., publishers. Sub-
scription, $2 ; claimed average circulation for
1913, 16,000; 8 to 16 pages, 7 columns:
length of columns, 21 in.; width, 2% in.
Office, Caxton Building.
Advertising rates, agate, 15 cts. a line;
over 2,500 lines, 10 cts. a line.
CHRISTIAN WORLD — Every Saturday.
Reformed Church. Established 1848. Cen-
tral Publishing House, publishers. Subscrip-
tion, $1.50; sworn average circulation for
year ending July, 1914, 5,854*; 16 pages,
4 columns; length of columns, 12^74 in.;
width, 2% in. Cannot use matrices. Office.
2969-75 W. 25th Street.
Advertising rates, $1 an inch; 1 month, $2;
2 months, $3.75; 3 months, $5.50; 6 months.
254
NELSON CHESMAN & CO.'S RATE BOOK.
OHIO
$8; 12 months, $15, with further discounts
for additional space.
CHRISTLICHE BOTSCHAFTER — Every
Saturday. Evangelical. German. Estalslished
1835. C. Hauser, agent. Subscription, $2;
claimed circulation for year 1913, 16,000; 32
pages, 3 columns; length of columns, 11 in.;
width, 2-[% in. Office, 1903-1923 Woodland
Avenue.
Advertising rates, agate, 15 cts. a line, with
discount of 10, 20 or 30% on 13, 26 or 52
insertions.
CITIZEN — Every Saturday. Labor. Estab-
lished 1891. Cleveland Citizen Publishing Co.,
publishers. Subscription, $1 ; claimed average
circulation for year 1913, 9,000; 4 pages, 7
columns; length of columns, 25 in.; width,
2% in. Can use matrices. Office, 1125 Oregon
Avenue.
Advertising rates, $1 an inch contract rate;
500 in. to be used in six months, 75 cts. an
inch; 1,000 in. to be used in twelve months,
50 cts. an inch. Position, 20% extra. Read-
ing notices, 25 cts. a line.
CLUB NOTES — Monthly. Women's Clubs.
Established 1900. Louise Graham, publisher.
Subscription, $1 ; claimed average circulation
for year 1913. 37.500; 32 pages, 2 columns;
length of columns, S^/^ in.; width, 2% in.
Forms close 10th preceding month. Can use
matrices. Office, Caxton Building.
Advertising rates, agate, $1 a line; 1 page,
$100; V4, and % pages pro rata.
DOLLARS AND SENSE — Monthly (1st).
Financial. Banking. Established 1913. The
Bankers Publishing Co., publishers. Subscrip-
tion, $1; circulation — not given by publisher;
00 pages, 2 columns; length of columns, 8
in.: width, 21/^ in. Can use matrices. Forms
close 25th. Office, Plain Dealer Building.
Advertising rates, full page, $50 ; V2 page,
$27.50; 14 page, $15; 2 in., $9, with discount
on 3, 6 or 12 months' contract. Preferred
position, 25% extra.
DONGO — Semi-monthly (1st and 15th).
Hungarian - Humorous. Established 1903.
Dongo Publishing Co., publishers. Subscrip-
tion, $2; claimed circulation for year 1913,
13,500; 16 pages, 3 columns; length of col-
umns, 10 in.; width, 2% in. Cannot use
matrices. Office, 10613 Earle Avenue.
Advertising rates, $1.50 an inch.
EVANGELICAL MESSENGER — E very
Wednesday. Evangelical. Established 1847. C.
Hauser, Agent. Subscription, $2 ; claimed cir
culation for year 1913, 13,000; 32 pages, 3
columns; length of columns, 11 in.; width, 2-^a
in. Office, 1903-1923 Woodland Avenue.
Advertising rates, agate, 10 cts. a line, with
discount of 10, 20 or 30% on 13, 26 or 52
insertions.
OHIO
circulation for year 1913, 11,000; 64 pages, 2
columns; length of columns, 8 in.; width,
2 7/12 in. Forms close 10th preceding month.
Office, 190S-1923 Woodland Avenue.
Advertising rates, agate, 15 cts. a line, with
discount of 10, 20 or 30%, on 13, 26 or 52
insertions.
EXPOSITOR AND CURRENT ANECDOTES
— Monthly. Exclusively for Preachers. Inter-
denominational. Established 1899. P. M. Bar-
ton, publisher. Subscription, $2 ; claimed
average circulation for year 1913, 13,500; 64
pages, 2 columns; length of columns, 8 ^/^ in.;
width, 2% in. Forms close first of preceding
month. Office, Caxton Building.
Advertising rates, agate, 40 cts. a line; $5
an inch ; 14 page, $12 ; V2 page, $22 ; one
page, $40. Discount, 5, 10 and 20% on 3, 6
and 12 months, respectively. Preferred posi-
tion, 25% extra.
FINANCE — Every Saturday. Financial and
Commercial. Established 1891. Finance Pub-
lishing Co., publishers. Subscription, $5;
claimed average circulation for year 1913,
10,000; 32 pages, 3 columns; length of col-
umns, 11 in.; width, 2% in. Can use matrices.
Forms close Thursday preceding. Office, Cax-
ton Building.
Adevrtising rates, $1.50 an inch; 52 in. or
more, within one year, $1 an inch. Special
position, 15% extra. Reading notices, 25 cts.
a line. . .
FOUNDRY — Monthly. Trade. Established
1892. Penton Publishing Co., publishers. Sub-
scription, $1; claimed average circulation for
year 1913, 9,500; 150 pages, 3 columns;
length of columns, 10 in.; width, 3% in. Can-
not use matrices. Office, Penton Building.
Advertising rates on application.
EVANGELISCHE M.AGAZINE — Monthly
German. Evangelical. Established 1870. C
Hauser, agent. Subscription, $1.25; claimed
GAZETTE — Every Thursday. Afro-Ameri-
can. Republican. Established 1883. Hon.
Harry C. Smith, publisher. Subscription,
$1,50; claimed average circulation for year
1913. 18.000; 4 pages, 7 columns; length
of columns, 21 in.; width, 2% in. Can use
matrices. Office, Blackstone Building.
Advertising rates, 50 cts. an inch. Reading
notices, and classified, 10 cts. a line.
HLAS — Every Wednesday. Slovak. Inde-
pendent. Established 1907. John Pankuch,
editor and publisher. Subscription, $1.50;
sworn average circulation for yaer 1913,
8,251*; 12 pages, 6 columns; length of col-
umns, 20 in.; width, 2V8 in. Office, 2002
Woodland Avenue, S. E.
Advertising rates, 75 cts. an inch; one
month, 50 cts.; three months, 45 cts.; six
months, 40 cts.; nine months, 35 cts.; one
year, 30 cts. an inch.
HOTEL LIFE — Weekly. Hotel Interests.
Established 1872. Hotel Life Co., of America,
publishers. Subscription, $2; circulation —
not given by publisher; 24 pages, 3 columns;
length of columns, 10 in.; width, 2V2 in.
Can use matrices. Office, Caxton Building.
NELSON CHESMAN & CO.'S RATE BOOK.
255
OHIO
Advertising rates, 75 cts. an inch each in-
sertion, based on yearly contract.
ILLUSTRATED TIMES AND GREATER
CLEVELAND — (See Bryant's Weeklies).
IRON TRADE REVIEW — Every Thurs-
day. Trade. Established 1867. The Pen-
ton Publishing Co., publishers. Subscrip-
tion, $4; claimed average circulation for
year 1913, 5,700; 144 pages, 3 columns;
length of columns, 10 in.; width, 2Vi in.
Cannot use matrices. Office, Penton Bldg.
Advertising rates upon application.
JEWISH INDEPENDENT — Every Friday,
printed in English. Jewish. Established
1906. The Jewish Independent Publishing Co..
publishers. Subscription, $1 ; claimed average
circulation for year ending March 31, 1913,
19,058; 8 pages, 5 columns; length of col-
umns, 18 in.; width, 2^/4 in. Can use matrices.
Office, Caxton Building.
Advertising rates, 5 1/^ cts. a line; on
yearly contract, 1,500 lines, 5 cts.; 3 000
lines, 41^ cts.; 5,000 lines, 4 cts.; 8.000
lines, 31/2 cts.; 12,000 lines, 3 cts. a line.
LATHER — Monthly. Labor. Established
1901. Ralph Y. Brandt, editor and publisher.
Subscription, 60 cts.; claimed circulation for
year 1913, 6,000; 32 to 54 pages, 2 columns;
length of columns, 8V& in.; width, 2% in.
Office, Superior Building.
Advertising rates on application.
LE-^DER — Every morning, including SUN-
DAY. Independent. Republican. Established
1848. The Cleveland Leader Printing Co., pub-
lishers. Subscription, daily, $3; Sunday.
$2.50; claimed average circulation for six
months prior to April, 1914, daily and Sun-
day, 69.850* net paid; daily, 14 to 24 pages;
Sunday, 52 to 80 pages, 8 columns; length
of columns, 21 3/7 in.; width, 2-fz; in. Can
use matrices. Office, Superior and East 6th
Street.
Advertising rates, daily, agate, 16 cts. a
line; Sunday, 20 cts.; 1,000 lines, daily, 15
cts.; Sunday, 18 cts.; 2,500 lines, daily, 14
cts.; Sunday, 17 cts.; 5,000 lines, daily, 13
cts.; Sunday, 16 cts.; 1,000 lines, daily, 12
cts.; Sunday, 15 cts. Combination with
Evening News, equal space and same copy,
daily, 30 cts.; Sunday, 34 cts. a line: 1.000
lines, 26 or 29 cts.; 2,500 lines, 24 or 27
cts.; 5,000 lines, 22 or 25 cts.; 10,000
lines, 20 or 23 cts. a line. Preferred posi-
tion, 3 to 5 cts. a line extra. Reading
notices, 75 cts. a line; telegraphic readers,
$1.50 a line. Classified, covering insertions
in morning Leader and Evening News, 14
cts. a line; Sunday, 15 cts. a line.
LEGAL NEWS AND RECORDER — Every
morning except Sunday. Financial. Estab-
lished 1895. E. H. Swetman, editor. Sub-
scription, $12; circulation — not given by
publisher; 4 pages, 7 columns; length of
OHIO
columns, 19 1/^ in.; width, 2% in. Can use
matrices. Office, 324 Frankfort Avenue.
N. W.
Advertising rates, agate, 20 cts. a line; 6
times, 15 cts.; one month, 13 cts.; two
months, 11 cts.; three months, 10 cts.; six
months, 9 cts. ; one year, 8 cts. a line.
Classified, 10 cts. a line. Reading notices,
50 cts. a line.
LOCOMOTIVE ENGINEERS' JOURNAL —
Monthly. R. R. and Labor. Established 1866.
Brotherhood of Locomotive Engineers, pub-
lishers. Subscription, $1; claimed average
circulation for first six months of 1914, 75,-
191*; 128 pages, 2 columns; length of col-
umns, 8 in.; width, 2Vs in. Forms close 6th
of preceding month. Office, Garfield Bldg.
Advertising rates, $12 an inch; V4, page,
$36; V2 page, $60; one page, $100. Discount,
10, 15 or 33%% on 3, 6 or 12 consecutive
insertions.
NARODOWIEC — Every Thursday. Polish-
Independent. Established 1910. S. A. Dangel,
editor and publisher. Subscription, $1.50;
sworn average circulation for year 1913,
7,490*; 8 pages, 6 columns; length of col-
umns, 22 in.; width, 2% in. Can use mat-
rices. Office, 800 College Avenue.
Advertising rates, 55 cts. an inch; 100 in.
within one year, 40 cts.; 200 in., 30 cts.; 500
in., 31 cts.; 720 in., 29 cts.; 1,000 in., 25 cts.
an inch. Reading notices, 20 cts. a line.
NATIONALE GAZETTE — Every Thursday.
German. Republican. Established 1907. M.
Weinberger, imhlisher. Suliscrijition, $1 ;
claimed circulation for year 1913, 8,000; 8
pages. 7 columns; length of columns, 20'/^
in.; width, 2Vs in. Can use matrices. Office,
2086 West 25th Street.
Advertising rates, 50 cts. an inch; one
month, $2 ; three months, $5 ; six months, $9 ;
one year, $18. Discount on 3 in. or more.
NEWS — Every evening except Sunday. In-
dependent. The Cleveland Company, publish-
ers. Subscription, $3.12; sworn average
circulation for six months prior to April,
1914, 103,401* net paid; 10 to 24 pages,
8 columns; length of columns, 213/7 in.;
width, 2-^^ in. Can use matrices. Office,;
Superior and East 6th Street.
Advertising rates, agate, 18 cts. a line;
1.000 lines, within one year, 17 cts.; 2,500
lines, 16 cts.; 5,000 lines, 15 cts.; 10,000
lines, 14 cts. a line. Combination with
Morning or Sunday Leader, which see. Pre-
ferred position, 3 or 5 cts. a line extra.
Reading notices, 75 cts. a line; telegraphic,
$1.50. Classified, covering insertions in
Morning Leader and Evening News, 14 cts.
a line.
OHIO ARCHITECT, ENGINEER AND
BUILDER — Monthly (15th). Trade. Estab-
lished 1900. The Architect & Builder Co.,
publishers. Subscription, $1; claimed average
circulation for year 1913, 7,500; 96 pages, 2
256
NELSON CHESMAN & CO.'S RATE BOOK.
OHIO
columiiB. Can use matrices. Office, Black-
stone Building.
Advertising rates, -^ page, $5; Vs page,
$10; M page, $15; % page, $25; one page,
$50.
OHIO FARMER — Every Saturday. Agri-
cultural. Established 1848. The Lawrence
Publishing Co., publishers. Subscription, $1 ;
sworn average circulation for year 1913, 125,-
714*; 16 to 48 pages, 4 columns; length of
columns, 13 5/7 in.; width, 2% in. Forms
close Saturday preceding. Office, 1011-1015
Oregon Avenue, N. E.
Advertising rates, agate, 3 lines, or more, 60
cts. per line, flat. Reading notices, $1.30 a
line. Combination rates, including either DE-
TROIT MICHIGAN FARMER or Philadelphia
PENNSYLVANIA FARMER, a discount of
10% will be allowed.
PLAINDEALER — Every morning, including
SUNDAY. Independent Democratic. Estab-
lished 1841. The Plaindealer Publishing Co.,
publishers. Subscription, daily, $3 ; Sunday,
$2.50; sworn detailed average circulation for
year ending May, 1914, dailv. 116,846*;
Sunday, 147,510*; daily, 14 to 20 pages;
Sunday, 60 to 84 pages, 8 columns ; length
of columns, 211^ in.; width, 2 1/12 in. Can
use matrices. Office, corner Superior Avenue
and East Sixth Street.
Advertising rates, daily, agate, 20 cts. a line;
Sunday, 24 cts. a line; 26 times, or 1,000
lines, within one year, daily. 18 cts.: Sunday,
20 cts. a line; 52 times, or 2,000 lines, daily,
17 cts.; Sunday, 19 cts.; 156 times, or 4.000
lines, daily, 15 cts.; Sunday,. 17 cts. For
position, add 2 cts. a line for next reading,
and 4 cts. a line for first following and next
to reading. Mail order copy daily, 15 cts.;
Sunday, 17 cts. a line. Hotel, resort, school
and college, daily, 15 cts.; Sunday. 17 cts.
a line. Reading notices, daily or Sunday, $1
a line. Classified, 15 cts. a line, daily; 17
cts. Sunday; 7 consecutive insertions, 14 or
16 cts.; 26 times or 500 lines, 13 or 15
cts.; 52 times or 1,000 lines, 12 or 14 cts. a
line for daily or Sunday.
POLONIA W. AMERYCE — Every lliurs-
day. Polish-Republican. Established 1891.
Theo. Dluzynski publisher. Subscription,
$1.50; claimed average circulation for year
1913, 9,875; 12 pages, 6 columns; length
of columns, 191/4 in.; width, 2% in. Can-
not use matrices. Office, 7007 Broadway.
Advertising rates upon application.
POWER BOATING — Monthly. Aquatic. Es-
tablished 1905. Penton Publishing Co., pub-
lisiiers. Subscription, $1.50; claimed circula-
tion for year 1913, 25.000; 120 pages, 2 col-
umns; length of columns, 9 1/4 in.; width, 3%
in. Office, Penton Building.
Advertising rates, Vs page, $15; % page,
$25; % page, $45; one page, $80. Discount,
15% on 12 months order. Back cover pagre,
$150.
OHIO
PRESS — Every evening, except Sunday. In-
dependent. Established 1878. Scripps Pub-
lishing Co., publishers. Subscription, $3;
sworn average detailed circulation for year
1913, 174,847* net; 12 to 20 pages, 8 "col-
umns; length of columns, 221/4 in.; width, 12
ems. Can use matrices. Office, East 9th and
Rockwell Avenue.
Advertising rates, agate, 19 cts. a line; full
position, 24% cts.; 2,500 lines within one
year, 18 cts.; full position, 24 cts.; 5,000
lines or 6 in., or more per week, for 52 con-
secutive weeks, 17 cts. a line; full position,
211/4 cts. Reading notices, 80 cts. a line.
Classified, ads., 2% cts. i)er word. Displayed
classified, 15 cts. a line. Resorts, publishers,
schools and colleges, 17 cts. a line, flat.
RAILWAY POST OFFICE — Monthly
(19th). Postal. Established 1899. Railway
Mail Association, publishers. Subscription.
50 cts.; sworn average circulation for year
1913, 13,500*; 36 pages, 3 columns; length
of columns, 9% in.; width, 2% in. Can use
matrices. Forms close 1st of each month.
."Advertising rates 1 inch, one time, $2:
three times, $4.50; twelve times, $16; full
page, $35, $95 or $325 respectively; % page
pro rata.
RAILROAD TRAINMEN (The) — Monthlv.
Class. Established 1884. Brotherhood of Rail-
road Trainmen, publishers. Subscription, $1 ;
sworn average circulation for first four months
of 1914, 133.000; 132 pages, 2 columns;
length of columns, 714 in.; width, 2% in.
Can use matrices. Forms close 6th of pre-
ceding month. Office, Garfield Building.
Advertising rates, $24 an inch; 14 page,
$72; V2 page, $120; one page. $200. Dis-
count, 10, 15 or 331-, 7(, on 3, 6 or 12 con-
secutive insertions respectively.
SENDBOTE — Every Wednesday. German.
Baptist. Established 1853. German Baptist
Publication Society, publishers. Subscription.
$2 ; claimed circulation for nine months end-
ing April, 1914. 7,976 net; 16 pages, 4 col-
umns; length of columns, 13% in.; width.
2% in. Office, 3804 Payne Avenue, N. E.
Advertising rates, nonpareil, 60 cts. an inch.
STIMME DER WAHRHEIT— See, Detroit,
Mich.
SZABADSA(3 — Every morning except Sun-
day. Hungarian. Independent Republican. Es-
tablished 1890. Subscription, $4; circulation
for 1913, 46,302; 6 to 16 pages, 8 columns;
length of columns, 21 in.; width, 21,^ in. Can
use matrices. Office, Szabadsag Building, 700-
702 Huron Road.
Advertising rates, agate, 10 cts. a line;
three months, or 1,400 Hues, 15%; six months
or 2,800 lines. 20%; one year, or 7,000 lines,
25% discount. Preferrea position, 30% ex-
tra. Classified, 10 cts.; personals, or business
personals, 15 cts. a line. Reading notices.
25 cts. a line, with time and space discounts.
NELSON CHESMAN & CO.'S RATE BOOK.
257
OHIO
TOWN TOPICS — Every Saturday. Society.
Automobile and the Home. Established 1887.
CleveJsnd Town Topics Co., publishers. Sub-
scription. $2 : claimed average circulation for
year 1913, 7,654; 28 pages, 4 columns;
length of columns, 10^/4 in.; width, 2 in.
Office, 319 Caxton Building.
Advertising rates, 12 cts. a line; 13 times,
11 cts.; 26 times. 10 cts.; 39 times, 9 cts.;
52 times, or 5.000 lines within one year. 8 cts.
a line. Preferred position, 30 9c extra. Read-
ing notices, 25 cts. a line.
VOCE DEL POPOLO ITALIANO— Every
Saturday. Italian. Independent. Established
1902. The Italian Publishing Co., publishers.
Subscription, $1 ; claimed average circulation
for 1913, 33,000; 8 pages, 7 columns; length
of columns, 21 in.; width, 2 Vi in. Cannot use
matrices. Office, 823-25 Central Avenue, S. E.
Advertising rates, $1; 20 in., 90 cts.; 100
in., 80 cts.; 500 in., 70 cts.; 1,000 in. or
more, 60 cts. an inch.
VOLKSFREUND AND ARBEITER-ZET-
TUNG — Every Saturday. German. Labor.
Established 1886. Socialist Labor Party, pub-
lishers. Subscription, $1 ; claimed average
circulation for year 1913, 8,800: 8 pages,
7 columns; length of columns, 20 in.; width,
214 in. Can use matrices. Office, 2416 E.
Ninth Street.
Advertising rates on application.
•WAECHTER UND ANZEIGER — Every
evening except Sunday, and SUNDAY MORN-
ING. German. Independent Democratic. Es-
tablished 1852. The German Consolidated
Newspaper Co., publishers. Subscription, daily,
$2: Sunday, $1; claimed average circulation
for 1913, daily, 34,400; Sunday, 21.500; daily,
8 and 10 pages; Sunday, 20 pages, 7 columns;
length of columns, 21*4 in.; width, 2% in.
Can use matrices. Office, 1566-70 West Third
Street.
Advertising rates, daily, 1 to 2 in., each
week for 52 weeks, 6 cts. per agate line; 3 or
4 in., 5 cts. a line; 5 to 10 in., iVz cts. a
line; 20 in. 4 cts. a line; preferred position,
25% extra. Electrotype or stereotype matter
requiring no translation or composition, 10%
discount from above rates. Open space vpitf-
in one year, 25 in., 7 cts. per agate line;
1.400 lines, 6V2 cts.; 2,800 lines, 6 cts.; 4,200
)ines. 5V& cts.; 5.600 lines, 514 cts.; 7,000
lines. 5 cts.; 10,500 lines, 4% cts. a line;
l.dOC in. or more, 60 cts. an inch. Reading
notices, long primer, body type, 30 cts. a line,
daily or Sunday; locals, brevier, 25 cts. a line,
with discount on 10,000 lines or more. Class-
ified. 0 cts, per nonpareil line.
See advertisement on page 444.
WOOD C R A F T — Monthly. Mechanical
Woodworking. Established 1903. The Gard-
ner Printing Co., publishers. Subscription,
free distribution; detailed average circulation
for year 1913, 16,005*: 100 pages, 2 col-
umns; length of columns, 10 in.: width, 3 V2
in Office, Caxton Building.
Advertising rates. Vh page, $8.75 ; % page.
$15.63; % page, $27.50; % page, $39.38;
OHIO
one page, $50. Discount, 10, 15 and 20% on
3, 6 and 12 months, respectively.
COLUMBUS — Population 181,511. On Scioto
River and eight trunk line railroads, hav-
ing 16 divisions. One of the most wealthy
and prosperous cities of the central states.
A most important distributing point with
a very large interest in the manufacture
of agricultural implements, buggies, iron
and steel products, shoes, leather, lumber,
plows and edge tools; also a vast trade
in the shipment of coal, iron, steel, grain
and live stock. State Capital, State Univer-
sity, Ohio Agricultural and Mechanical Col-
lege and Capital University located here.
-Annual value of manufactured products ap-
proximately $85,000,000,00. Bank clearings
during the year 1913, $352,000,000.00.
BUSINESS EDUCATOR (The)— Monthly,
except July and August. Educational. Estab-
lished 1895. Zaner & Bloser, publishers. Sub-
scription, teachers' professional edition, $1;
students' penmanship, 75 cts.; claimed aver-
age circulation for 1913, 12,792; 36 to 48
pages, 3 columns; length of columns, 9% in.;
V idth, 2% in. Forms close 10th of preceding
month. Office, 118 N. High Street.
Advertising rates, $2 an inch; % page, $9;
V2 page, $17.50; one page, $30; 20% dis-
count on yearly contracts.
CATHOLIC COLUMBIAN — Every Friday.
Catholic. Established 1874. Columbian Print-
ing Co., publishers. Subscription, $2; sworn
nverage circulation for 1913, 15,600*; 8
jiages. 7 columns; length of columns, 20%
in.; width, 2i^ in. Can use matrices. Office.
60-62 East Spring Street.
-Advertsing rates, $1.56 an inch, with dis-
count 5, 10, 15 or 20% on 10. 50, 200 or 500
inches space.
CATHOLIC COLUMBIAN RECORD— See
Indianapolis, Ind.
CATHOLIC FORESTER — Monthly (1st).
Fraternal-Catholic. Jas. T. Carroll, editor and
publisher. Subscription, 13 cts.; circulation
— not given by publisher; 8 pages, 4 col-
umns; length of columns, ISVz in.; width,
2 1/^ in. Can use matrices. Forms close 15th
of preceding month.
Advertising rates, 50 cts. a line. Reading
notices, 75 cts. a line.
CITIZEN — Every evening except Sunday.
Independent. Established 1899. Citizen Pub-
lishing Co., publishers. Subscription, $3;
sworn average circulation for si.x months prior
to April 1, 1914, 59.286* net paid; 10 to 16
pages, 8 columns; length of columns, 21%
in.; width, 12% ems. Can use matrices.
Office, 34 N. Third Street.
Advertising rates, agate. 8^/^ cts. a line;
full position, 9% cts.; 2,500 lines, within
one year, 8 cts.; full position, 9 cts. a line;
5.000 lines, or 6 in. a week, for 52 con-
secutive weeks, 7 V^ cts. a line; full position,
81/^ cts. Classified, Ic. per word. Reading
258
NELSON CHESMAN & CO.'S RATE BOOK,
OHIO
notices, 30 cts. a line Resorts, publishers,
schools and colleges, 7 V2 cts. a line, flat.
FEEDER — Semi-Monthly (1st and 15th).
Feeding of Live Stock. Established 1912.
The Feeder Publishing Co., publishers. Sub-
scription, 50 cts.; circulation — not given by
publisher; 8 pages, 3 columns; length of col-
umns, 10 in.; width, 2% in. Can use mat-
rices. Forms close 10 days in advance.
Advertising rates, $1.40 an inch; 3 months,
$1.25; 6 months, $1.10; 12 months, $1 an
inch each issue.
OHIO
DISPATCH — Everv evening except Sun-
day, and SUNDAY MORNING. Independent.
Established 1871. The Dispatch Printing
Co., publishers. Subscription, daily and Sun-
day, $5.50; sworn average circulation for
six months prior to April, 1914, daily, 69,-
384*; Sunday, 68,344*; daily, 12 to 36
pages, Sunday, 56 pages, 8 columns; length
of columns, 21 V& in.; width, 2% in. Caa
use matrices. Office, corner Gay and High
Streets.
Advertising rates, daily or Sunday, 15 cts.
a line; 26 days, 12 cts.; 52 days or 1,000
lines, within one year, 11 cts.; io4 days or
2,500 lines, 10 cts.; 156 davs or 5,000 lines,
9 cts.; 312 days or 10, OOO" lines, 8 14 cts. a
line. Special rate for mail order, auto-
mobile, schools and colleges, hotels, resorts
and publications, 9 cts. a line. flat. Classi-
fied, 1% cts. a word, first insertion; 1 cent
a word, after._ Reading notices, 40 cts. a
line; telegraphic, $1 a line.
EXPRESS AND WESTBOTE — Everv even-
ing except Sunday, OHIO SONNTAGSGAST.
Sunday morning, SEMI - "WEEKLY, DER
WESTBOTE, Tuesdays and Thursdays, and
COLUMBUS EXPRESS, Wednesdays. Ger-
man. Established 1843. Gustav Hirsch,
publisher. Subscription, daily, $6 ; semi-
weekly, $2; Sunday, $2; weekly, 75 cts.;
circuliftion not given by publisher; dailv.
semi-weekly and weekly, 8 pages; Sunday, 16
pages, 7 columns; length of columns, 21 in.;
width, 21(1 in. Can use matrices. Office, 246
South High Street.
Advertising rates, transient, 7 i^ cts. aline:
1,000 lines, 6 cts.; 2,500 lines, 5 cts.; 5,000
lines, 4 cts.; 10,000 lines, 3 cts. a line. Read-
ing notices, 30 cts. a line. Classified, 5 cts.
a line.
HUNTER-TRADER-TRAPPER — Monthly.
Hunting, Trapping, etc. Established 1900.
A. R. Harding, editor. Subscription, $1 ;
claimed average circulation for nine months
ending with April, 1914, 83,500; 160 to 200
pages, 1 and 2 columns; length of columns,
8 in.; width, 2 ',4 and 5 in. Forms close
20th preceding month. Office, 55 East Main
Street.
Advertising rates, $5 an inch; full page,
$80 ; Vz or l^ page pro rata.
scription. $2; claimed average circulation for
year 1913, 7,271; 8 pages, 6 columns; length
of columns, 19% in.; width, 2Va in. Cannot
use matrices. Office, 115 So. Wall Street.
Advertising rates, one time, matter per
square % inch, 60 cts.; 3, 6 and 12 months,
50, 45 and 40 cts. per square. Readers, 10
to 25 cts. a line.
MEDICAL JOURNAL — Monthlv. Medical.
Established 1876. C. C. Hollenback, pub-
lisher. Subscription, $1 ; claimed average
circulation for year 1913, 7,500; 64 pages,
2 columns; length of columns, 10 in.; width,
3% in. Forms close 15th preceding month.
Office, 44 West Broad Street.
Advertising rates, 30 cts. a line; full page,
$42; 14 and V2 pages, pro rata. Discount,
10% on 12 insertions, or 3 pages used with-
in one year.
NATIONAL GUARD MAGAZINE — Month-
ly (20th). Military. Established 1906. The
Edward T. Miller Co., publishers. Subscrip-
tion, $1 ; claimed average circulation for
1913, 37,000; 32 to 68 pages, 3 columns;
length of columns, 10 in.; width, 2% in.
Advertising rates, $3 an inch; full page,
$90; Vz, Vi or V» page, pro rata. Discount
on 3 months, or longer. Classified, 15 cts.
a line, nonpareil measure.
OHIO EDUCATIONAL MONTHLY —
Monthly. Educational. Established 1852.
O. T. Corson, editor and publisher. Subscrip-
tion, $1 ; claimed average circulation for year
1913, 6,000; 50 pages, 2 columns; length of
columns, 9 in.; width, 3 in. Office, 55 East
Main Street.
Advertising rates, $2 an inch; two times,
$3; three times, $4; four times, $5; five
times, $6; six times, $7; seven times, $8;
eight times, $9; nine times, $10; ten times,
$11; eleven times, $12; twelve times, $13,
with discount for space.
OHIO ENDEAVORER — Monthly (Ist). Y.
P. S. C. E. Established 1898. The Ohioi
Christian Endeavor Union, publishers. Sub-
scription, 50 cts; claimed average circula-
tion for 1913, 5,900; 20 pages, 3 columns;
length of columns, 10% in.; width, 2% in.
Office, Board of Trade Building.
Advertising rates, full page, $40; Vz, Vi
or Va pages, pro rata, i'^ page, $3. Read-
ing notices, 15 cts. a line. Discounts of 10
or 25% on 3 or 6 consecutive insertions.
LIBERAL ADVOCATE — Every Wednes-
day. Liquor. Otto Kemmler, iJTiblisher. Sub-
OHIO JOURNAL OF COMMERCE — Every
Saturday. Educational and Commercial. Es-
tablished 1911. Subscription, $2; claimed
average circulation for year 1913, 5,600; 16
pages, 3 columns; length of columns, 10%
in.; width, 2% in. Can use matrices.
Advertising rates, $1 an inch; full page,
$30- V, page, $15.50; Vi page, $8; V& page,
$4.25; T^ page, $2.25.
OHIO SONNTAGSGAST.
and Westbote.
See Express
NELSON CHESMAN & CO.'S RATE BOOK.
259
OHIO
OHIO STATE JOURNAL — Every morning,
including SUNDAY. Republican. Estab-
lished 1811. Ohio State Journal Company,
publishers. Subscription, daily and Sunday,
$7; Sunday, $2.50. Rural Route, daily only,
$3; sworn average circulation for nine
months ending April 30, 1914. daily, 52,176*;
Sunday, 31,324*; daily, 10 to 20 pages;
Sunday, 48 to 72 pages, 8 columns; length
of columns, 21% in.; width. 2Vn in. Can
use matrices. Office, 50 East Broad Street.
Advertising rates, daily or Sunday, agate,
15 cts. a line. Open space, within one year,
700 lines or 26 times, 9 cts. a line: 1,400
lines or 52 times, 81/2 cts.; 2,800 lines or
104 times, 8 cts.; 7,000 lines or 156 times,
71^ cts.; 10,000 lines or 312 times, 7 cts. a
line. Preferred position, 10 and 25% extra.
Reading notices, daily or Sunday, 35 cts. a
count line; locals, 20 cts.; telegraphic read-
ers, $1 a count line. Classified, daily or
Sunday, 1 ¥2 cts. a word, first insertion; 1
cent per word thereafter.
See advertisement on page 442.
OHIO TEACHER — Monthly. Educational.
Established 1880. Henry G. Williams, edi-
tor and publisher. Subscription, $1 ; claimed
minimum circulation for year 1913, 14,000;
52 pages, 2 columns; length of columns, 9
in.; width, 3 1/4 in. Forms close 25th of pre-
ceding month. Can use matrices. Office,
81-87 N. 3d Street.
Advertising rates, $2.50 an inch; Va page,
$5; hi page, $8.50; 1/2- page, $15; one page,
$30. Discount on 3 or more insertions.
OHIO WAISENFREUND — Every Wednes-
day. German. Roman Catholic and Inde-
pendent Democratic. Established 1873. Pon-
tifiel College Josephinum (Inc.), publishers.
Subscription, $1.50; claimed circulation for
year 1913, 40,000; 12 pages, 4 columns;
length of columns, 13% in.; width, 2^4 in-
Can use matrices. Office, 821 East Main
Street.
Advertising rates on application.
REPORTER — Every morning except Sun-
day. Legal and Financial. Established 1894.
Frank M. Sprague, publisher. Subscription,
$12: claimed average circulation for year
1913, 9,195; 4 pages, 5 columns; length of
columns, 17 V2 in.; width, 2% in. Office, 39-
41 East Noble Street.
Advertising rates, nonpareil, 5 cts. a line.
RURAL EDUCATOR — Monthly (1st).
Educational and Agricultural. Established
1912. The Rural Educator Co., publishers.
Subscription, $1 ; claimed average circula-
tion for six months ending August, 1914,
10,000; 24 pages. 2 columns: length of col-
umns, 9 in.; width, 3 in. Can use matrices.
Forms close 20th of month preceding. Office,
University Hall, Ohio State University.
Advertising rates, full page, $14; ' V2 or
M page, pro rata; Vs page, $2. Inside
OHIO
rover, $16; ^4 or ^4, pro rata; Vs page, $3;
back cover, $20; V2 or Vi page, pro rata;
Vs, $4. Classified, 20 cts. a line.
SAMPLE CASE — Monthly. Commercial
Travelers. Established 1891. Order of the
United Commercial Travelers of America,
publishers. Subscription, $1; claimed aver-
age circulation for year ending May, 1914,
44,759; 96 pages, 2 columns; length of col-
umns, 8 in.; width, 21/2 in. Forms close ist
preceding month. Office, 638 N. Park Street.
Advertising rates, agate, 45 cts. a line;
per inch, $5.75; Vs page, $11.50; V* Page,
.'i!21.25 1/2 page, $40.25; one page, $74. 7o.
Discount on time contracts. Cover pages,
25% extra.
WESTBOTE. See Express and Westbote.
COSHOCTON — Population 9,603. Located
on Muskingum River and Ohio Canal;
Wheeling & Lake Erie and Pittsburg, Ft.
W. & Chicago Railway Systems. Coal
mining, live stock raising and other agri-
cultural pursuits engaged in throughout
the surrounding territory. Other industries
are potteries; paper and corrugated paper
mills; foundries; glass, glove, advertising
novelty, iron pipe, stove, automobile tire
and plumbers supply factories. Annual in-
come from the various industries, $3,600.-
000.00. Bank clearings for year 1913,
$30,000,000.00.
TIMES-AGE — Every evening except Sun-
day. Democratic. Established 1824. The
Tiines-Age Company, publishers. Subscrip-
tion, $5 ; sworn average circulation for six
months prior to April, 1914, 4,219* net
paid; 8 to 12 pages, 7 columns; length of
columns, 20% in.; width, 2% in. Can use
matrices.
Advertising rates, 20 cts. an inch; 50 in.
on yearly contract, 18 cts.; 100 in., 16 cts.;
500 in. or more, 14 cts. an inch. Special
position, 10 or 25% extra. Reading notices,
50 cts. a count line; telegraphic, first page,
$1, or other pages. 25 cts. a line. Classified,
Ic. per word.
See advertisement on page 510.
DAYTON — Population 116,577. On Great
Miami River, eight interurban lines and
six railroads operating eight divisions. Has
excellent water power. Manufactures in-
clude cash registers, fare registers, dupli-
cating order registers, aeroplanes, stoves,
hollow ware, paper, railroad cars, auto-
mobiles, automobile tires, automobile self
starting and lighting systems, auto
trucks, car fixtures, stationery and office
supplies, printers and bookbinders machin-
ery, brick making machinery, plumbers
supplies and agricultural implements; also
has foundry and machine shops, cotton
and woolen mills, wood working shops and
The Advertising Agency is the Advertisers' Doctor. Select a "Doctor" with
long experience. Nelson Chesman 40 years in business.
260
NELSON CHESMAN & CO.'S RATE BOOK.
OHIO
linseed oil works, paint and varnish works;
center of tobacco growing district. State
Insane Asylum and National Soldiers Home
located here. Annual value of manufac-
tured products, estimated, $91,760,802.00.
Bank clearings during the year 191.3, $122,-
982,479.78. Total building and loan as-
sets, $30,116,568.80.
HERALD OP GOSPEL LIBERTY — Every
Thursday. Christian. Established 1808. Chris-
tian Publishing Association, publishers. Sub-
scription, $1.50; claimed circulation for year
BIFF — Monthly (1st). Comic. Estab-
lished 1911. Biif Publishing Co., publishers.
Subscription, 50 cts. ; circulation not given
by publisher; 36 pages, 2 columns; length of
columns, 7 ^/^ in.; width. 2% in. Forms close
15th of preceding month. Office, 114 E.
Fourth Street.
Advertising rates, $5 an inch; Vg page,
$8.50; V4, page, $15; V4 page, $27.50; one
page, $50; inside cover page, $75; outside
cover page, $100.
CHOIR HERALD — Monthly. Musical.
Established 1897. Lorenz Publishing Co..
publishers. Subscription, 90 cts.; claimed
averaee circulation for first six months of
1914, 29,566 net paid; 32 pages, 2 col-
umns; length of columns, SVh in.; width,
?% in. Office, 216-218 "West Fifth Street.
Advertising rates on application.
CHOIR LEADER — Monthly. Musical.
Established 1894. Lorenz Publishing Co..
publishers. Subscription, 90 cts.; claimed
average circulation for first six months of
1914, 14.233 net paid; 36 pages, 2 columns;
length of columns, SVn in.; width, 2% in.
Office, 216-218 West Fifth Street.
Advertising rates on application.
COUNTRY LIFE IN THE MIAMI VAL-
LEY— Every Thursday. -Tames M. Cox, pub-
lisher. £\vorn average circulation for year
ending March, 1914. 13,881*; 8 pages, 4"cnl-
umns; length of columns, 15% in.; width.
15 ems. Can use matrices. Forms close
Tuesday preceding.
Advertisins rates, agate, 2 cts. a line, flat,
years in business.
See advertisement on page 440.
HERALD — Every evening except Sundav.
Republican. Established 1879. E. G. Burkani
publisher. Subscription, $5; sworn detailed
average circulation for six months prior to
April 1, 1914, 21.800* net paid; 14 to 32
pages, 7 columns; length of columns, 21%
in.; width, 2 ^/^ in. Can use matrices. Office,
Fourth and .Tefferson Streets.
Advertising rates. 6 cts. a line; l.OOn
lines. 5 cts.; 3.000 lines, 4 cts.; 5.000 lines
or more, 3 V4 cts. a line. Combination, with
daily or Sunday JOURNAL, 6 cts. a line. flat.
Educational and resorts, 4 cts. a line. fl:it.
Preferred position, 10 and 25% extra. Read-
ing notices, 25 cts. a count line. Classified,
1 cent a word.
OHIO
1913, 5,916; 32 pages, 3 columns; length
of columns, 11 in.; width, 15 ems.
Advertising rates, 60 cts. an inch, with
discount on space.
JOURNAL — Every morning including SUN-
DAY. Republican. Established 1809. E. G.
Burkam, publisher. Subscription, daily, $5 ;
sworn detaled average net circulation for first
six months in 1914. daily, 24,186* net; Sun-
day, 25,680* net; 12 to 20 pages, 7 columns;
length of columns, 21 in.; width, 2% in. Can
use matrices. Office. Journal Building, Jeffer-
son and Fourth Streets.
Advertising rates, agate, daily, 6 cts.; Sun-
day, 8 cts. a line; 1,000 lines, 5 and 7 cts.;
3,000 lines, 4 and 6 cts.; 5,000 lines, 3% and
41,^ cts. a line. Combination, daily or Sun-
day with evening HERALD, 6 cts. a line, flat.
Educational and resorts, daily, 4 cts.; Sunday,
5 cts. a line. Preferred position. 10 and 25%
extra. Classified, Ic. a word. flat. Reading
notices among pure reading, 25 cts. a line;
telegraphic, 50 cts. a line.
NEWS — Every evening except Sunday and
SUNDAY MORNING. Independent. Demo-
cratic. Established 1908. The Evening
News Publishing Co., publishers. Subscription,
$5; sworn average circulation for year end-
ing March 31, 1914 daily, 32,585* net paid;
Sunday, 15.224* not paid; 12 to 16 pages,
7 columns: length of columns, -21% in.;
width, 2% in. Can use matrices. Office, 4th
and Ludlow.
Advertising rates, "agate, daily or Sunday,
4% cts. a line. Preferred position, 15 and
25% extra. Classified, Ic. a word. Reading
notices, 35 cts. a count line; telegraphic
readers, 50 cts. a line. In combination with
SPRINGFIELD (O.) NEWS, 6 cts. a line
for display.
See advertisement on page 440.
NEWS LEAGUE —
See advertisement on page 440.
OTTERBEIN TEACHER — Monthly. United
Brethren. Established 1873. W. R. Funk, pub-
lisher. Subscription, 60 cts.; claimed average
circulation for year 1913, 12,150; 32 pages, 2
columns; length of columns, 7^4 in.; width,
2% in. Forms close 10th preceding month.
Advertising rates, agate, 12 cts. a line.
RELIGIOUS TELESCOPE — Every Wednes-
day. United Brethren. Established 1834. W.
R. Funk, publisher. Subscription, $1.50;
claimed average circulation for year 1913, 28,-
500; 32 pages, 3 columns; length of col-
umns, 11 in.; width, 2^^ in. Forms close
Monday preceding.
Advertising rates, agate, 16 cts. a line;
1,000 lines within one year, 14 cts. Reading
notices, set solid, double display rate;
leaded, triple price a count line. For com-
bination rates, see Phialdelphia, Pa., PRES-
BYTERIAN.
WATCHWORD — Every Saturday. United
Brethren. Established 1893. W. R. Funk, pub-
NELSON CHESMAN & CO.'S RATE BOOK.
261
OHIO
OHIO
lisher. Subscription, $1; claimed average cir-
culation for year 1913, 42,100; 16 pages, 3
columns; length of columns, 10% in.; width,
2^ in.
Advertising rates, agate, 18 cts. a line;
1,000 lines, within one year, 15 cts. Reading
notices, set solid, double display rates;
leaded, triple price a count line. For com-
bination rates, see Philadelphia FORWARD
also PRESBYTERIAN.
YOUNG CATHOLIC MESSENGER— Semi-
monthly. Juvenile. Religious. Established
1885. Geo. A. Pflaum, publisher. Subscription.
50 cts.; claimed average circulation for year
ending April, 1914, 51,000*; 8 pages, 3 col-
umns; length of columns, 11 in.; width, 14
picas.
Advertising rates, agate, 25 cts. a line; 50
lines, 24 cts.; 100 lines, 23 cts.; 250 lines, 22
cts.; 500 lines, 20 cts. a line.
EAST LIVERPOOL — Population 20,387. On
Ohio River and 2 railroads. Extensive de-
posits of potters' clay in vicinity with 38
largest potteries in the world, producing
white ware and porcelain; other industries
are two of the largest sheet and tin mills
in U. S.; flint mills; brick and tile works;
rubber factory. Bank resources, $3,524,-
842.53. Building and Loan resources, $4.-
726,702.96.
REVIEW — Every evening except Sunday.
Republican. Established 1884. Louis H. Brusii.
publisher. Sworn average circulation for six
months prior to April. 1914, 5,837* net paid;
8 to 16 pages, 7 columns; length of columns.
21 in.; width, 2% in.
Advertising rates, 15 cts; next to reading.
161/i cts.; full position, 18 cts. an inch; 100
in., or more, 12, 13^4 or 15 cts. an inch.
Classified, Ic. per word. Reading notices. 10
cts. a line.
TRIBUNE — Every Morning except Sunday.
Republican. Established 1876. Morning Trib-
une Co., publishers. Subscription, $5.20:
sworn average circulation for six months
prior to April, 1914, 5.620* net paid; 12
pages, 7 columns; length of columns, 20 in.;
width, 2% in.
Advertising rates. 20 cts. an inch; on
contract, up to 99 in., 18 cts.; 100 in., 16
cts.; 250 in., 14 cts. Reading notices (8
point), 10 cts. a running line. Classified, Ic.
per word.
FINDLAY — Population 14,858. County seat
of Hancock County. On eight railroads. In
the center of an excellent farming and stock
raising section; natural gas; petroleum and
oil refineries ; manufactures include beet
sugar, cigar, shoe and churn factories,
cooperage and steel works; machine shops,
rolling mills, carriage, ditching machine,
automobile and auto truck, plow, glass and
porcelain works; potteries. Seat of Find-
lay College. Annual value of manufactured
products, $75,150,650.00. Bank clearings
during 1913, $11,856,768.60.
REPUPLICAN — Every morning except
Sunday. Republican. Established 1886. The
Findlay Publishing Co., publishers. Sub-
scription, $4.50 ; sworn average circulation
for six months prior to April, 1914, 5,484*
net paid; 8 to 12 pages, 7 columns; length
of columns, 21 in.; width, 2% in. Can use
matrices.
Advertising rates, 20 cts. an inch ; 26 in.,
18 cts.; 51 in., 15 cts.; 101 in. or more, 13
cts. an inch. Composition, 5 cts. an inch extra.
Classified, Ic. a word. Reading notices, 10 cts.
a line.
GRANVILLE — Population 1,394. On Toledo &
Ohio Cent. R. R. An educational center, the
Denison University, Shepardson College for
Women and Doane Academy being located
here.
OHIO MESSENGER — Monthly. (First Wed-
nesday). Reform. Established 1877. Ohio W. 0.
T. U., publishers. Subscription, 35 cts.;
claimed average circulation for year 1913,
10,000; 16 pages. 4 columns; length of col-
umns, 13% in.; width, 2% in. Forms close
20th of preceding month.
Advertising rates on application.
GROVER HILL— Population 676. On Cin-
cinnati. Hamilton and Dayton Railroad.
Farming and lumbering carried on exten-
sively throughout the surrounding terri-
tory.
TRI-STATE FARMER — Semi-monthly
^2nd and 4th Saturdays). Agricultural. Es-
tablished 1914. The Reporter Publishing Co..
jiublishers. Subscription 50 cts.; claimed
jiverage circulation for six months ending
August, 1914, 6,245; 8 pages, six columns,
length of columns; 20 in.; width, 2% in.
fan not use matrices. Forms close one week
■'n advance.
Advertising rates. 50 cts. an inch; front
cover, $2 an inch. Discount of 10 or 20 per
cent on six or twelve insertions.
HAMILTON — Population 35,279. On Miami
River and 2 railroads. Has machine shops,
agricultural implement works, tanneries,
breweries, paper mills, scale, wooden ware,
steam engines, wire goods, wagon, stove,
safe, tool, blanket, knit goods and office fur-
niture _ factories, or 135 manufacturing
plants in all. Annual value of manufactured
products, $18,184,000.00.
JOURNAL — Every evening except Sunday.
Democratic. Established 1886. The Journal
Publishing Co., publishers. Subscription, $5;
sworn average circulation for year ending
April, 1914, 5,090* net; 8 to 12 pages, 7
columns; length of columns, 20 in.; width,
2Ve in.
Advertising rates, 25 cts. an inch; 51 in.,
22% cts.; 101 in., or more, within one year,
16 cts. an inch; next reading, 18 cts.; full
position, 20 cts. Preferred position, 25% ex-
262
NELSON CHESMAN & CO.'S RATE BOOK.
OHIO
tra. Reading notices, 10 cts. a count line, first
time, 5 cts. a line each subsequent insertion.
Classified, Ic. a word.
REPUBLICAN-NEWS — Every evening ex-
cept Sunday. Republican. Established 1879.
The Republican Publishing Company, publisli-
ers. Subscription, $4; sworn average circula-
tion for six months ending March 31, 1914,
as per report to post oiSce department, 6,138*
net paid; 8 to 12 pages, 7 columns; length
of columns, 21 in.; width, 2% in.
Advertising rates, 25 cts. an inch; 51 in.,
within one year, 22 1^ cts.; 101 in., or more,
16 cts.; next reading, 18 cts.; full position, 20
cts. an inch. Composition, 4 cts. an inch addi-
tional. Preferred position, extra; classified,
Ic. a word. Reading notices, 10 cts. a count
line.
JAMESTOWN — Population 1,133. Located on
Cincinnati, Hamilton and Dayton R. R., and
is surrounded by a farming and stock rais-
ing country.
BEITER ROADS AND STREETS —
Monthly (1st). Good Roads. Established
1911. Better Roads Publishing Co., pub-
lishers. Subscription, $1.50; claimed aver-
age circulation for tlie tirst six months 1914,
16,000; 80 pages, 2 columns; length of col-
umns, 11 in.; width, 3% in. Can use
matrices. Forms close 15th of preceding
month.
Advertising rates, full page, $60; % page,
$36; 1/4 page, $18; Vs page, $10, with dis-
counts on 4, 6 or 12 insertions.
LIMA — Population 30,508. 5 railroads and 6
inrerurban' lines. In tlie center of the Ohio
Oil Fields. Industries include extensive oil
refineries and the manufacture of railroad
locomotives, motor trucks, steel castings,
boilers, engines, cars and carriages; mat-
tresses and the largest independent cigar
factories in the world. Railroad shops are
located here. Bank clearings during 1913,
$25,883,836.39.
NEWS — Every evening except Sunday and
SUNDAY MOR'NING. Independent. Estab-
lished 1896. Lima News Publishing Co., pub-
lishei's. Subscription. $4; sworn average cir-
culation for six months prior to April, 1914,
9,057* net paid; 10 to 24 pages. 7 columns;
length of columns, 20 in.; width, 2% in.
Can use matrices.
Advertising rates, 28 cts. an inch; 250 in.,
26 cts.; 350 in., 24 cts.; 500 in., 22 cts. an
inch. Special positions, 10 or 20% extra.
Reading notices, 5 cts. a line. Classified, Ic.
per word.
REPUBLICAN-GAZETTE — Every morning
except Monday. Republican. Establisbprl 1852.
Republican Gazette Co., publishers. Subscrip-
tion, $5 ; claimed average circulation for year
1913, 5,500; 8 jiagcs, 7 colunms; length of
columns, 21% in.; width, 2 '{j in. Can use
matrices.
OHIO
Advertising rates, 15 cts. an inch; next to
reading, 16 cts.; full position, 18 cts.; 101 or
more in. within one year, 12, 14 or 15 cts. an
inch. Composition, 5 cts. an inch, extra. Read-
ing notices, 5 cts. a line. Classified, Ic. per
word.
TIMES-DEMOCRAT — Every evening except
Sunday. Democratic. Established 1884. Sub-
scription, $5 ; sworn average circulation for
six months prior to April, 1914, 4,412* net
paid; 8 pages, 7 columns; length of columns,
22 in.; width, 2% in. Can use matrices.
Advertising rates, 25 cts. an inch; 100 in.,
22 cts.; 300 in., 20 cts.; 500 in., 18 cts.;
1,500 or more in., 15 cts. an inch. Preferred
position, 25% extra. Reading notices, 5 cts. a
line. Classified, Ic. per word.
LONDON — Population 3,530. On Pittsburg,
Cincinnati, Chicago & St. Louis and Cleve-
land, Cincinnati, Chicago & St. Louis Rail-
way Systems. Located in a thriving agri-
cultural and stock raising region, with ex-
tensive shipment of grain, cattle, hogs,
eggs, poultry and other farm products.
Other industries are._ flour mills; baking
pan factory and carriage shops.
MADISON COUNTY DEMOCRAT — Semi-
Weekly (Tuesday and Friday). Democratic.
Established 1857. Chester E. Bryan, editor
and publisher. Subscription, $1.50; sworn
detailed average circulation for first six
months of 1914, 5,172*; 8 to 16 pages;
7 columns; length of columns, 19% in.;
width, 2% in. Cannot use matrices.
Advertising rates upon application.
LORAIN — Population 28,883. Located in the
center of a rich farming community at the
mouth of Black River, on 5 railroads and 3
interurban lines. The Queen City of the
Great Lakes. Has the best harbor on Lake
Erie and to this fact owes her remarkable
industrial growth. Is an idea summer re-
sort. The principal industries being steel
mills, shipbuilding plant, vapor stove and
shovel works. Also ships lumber, grain
and other agricultural products. Annual
income from various industries $200,000,-
000.00. Bank clearings during 1913, $6,-
679,063.86.
TIMES-HERALD — Every evening except
Sunday Republican. F. A. Rowley Estate,
publishers. Subscription, $3; sworn average
circulation for six months prior to April,
1914, 5,018* net paid; 8 to 10 pages, 7 col-
umns; length of columns, 20 in.; width, 2%
in. Can use matrices.
Advertising rates, 18 cts. an inch; next to
reading, 20 cts.; full position, 25 cts.; 101
in., 14, 16 or 18 cts. an inch. Composition,
5 cts. an inch additional on first insertion.
Reading notices, 10 cts. a line. Classified,
%c. per word.
MANSFIELD — Population 20,768. Four rail-
roads and two electric traction lines.
Distributing center for excellent grain rais-
ing region, terminal grain elevator. In-
NELSON CHESMAN & CO.'S RATE BOOK.
263
OHIO
dustries include the manufacture of watch
cases, rubber goods, farming implements,
boilers, cliains, machinery, stoves, carriages,
slieet steel, brass goods and cigars. An-
nual value of manufactured products, $4,-
500, 000. 00. An extensive jobbing busi-
ness in groceries, hardware, monumental,
drugs, agricultural, plumbers supplies and
general merchandise amounting to $2,500,-
000.00 annually.
NEWS — Every evening except Sunday. Re-
publican. Established 1885. The News Print-
ing Co., publishers. Subscription, $5 ; sworn
detailed average circulation for six months
prior to April, 1914, 7,133* net paid; 10 to
16 pages, 7 columns; length of columns, 20
in.; width, 2% in.
Advertising rates, 21 cts. an inch; next
reading, 22 cts.; full position, 23 cts. an
inch; 100 in., or more, 16 cts. an inch; next
reading, 17 cts.; full position, 19 cts. an inch.
Composition, 5 cts. an inch extra. Classified.
Ic. a word, first insertion; VzC. a word, each
subsequent insertion. Reading notices, 10
cts. per count line.
MARIETTA — Population 12,923. On Muskin-
gunn River; Baltimore & Ohio; Marietta.
Columbus and Cleveland and Cleveland.
Akron and Cincinnati Railroads. Oil wells
in vicinity. Other industries are flour,
steel, and tin plate millis ; chair, oil wells
tools and supply factories: boiler; spoke,
rim. bedding, carriage supplies, paint and
color works; machine shops and boat build
ing yards
UPLIFT MAGAZINE — Monthly ( 1st )
Home-Eduoation-Health. Established 1914; S.
A. Mullikin Co.; publishers. Subscript:on.
$1.50; claimed average circulation for six
months ending .T\ine, 1914, 50,000: 00 pages,
3 columns, length of columns, 10% in.:
width, 2^4 in. Can use matrices. Forms
close first of month preceding.
.Advertising rates, agate, 25 cts. a line; full
page, (215 lines'), $100; 14 page. $50: in-
side cover, $125: back cover. (2 colors) $150.
MARION^Population 18,232. Located on 5
railroads and is surrounded by a rich farm-
ing country. Is a division point of, and
the Erie R. R. shops are located here.
Largest producers of steam shovels, dredges
and racing sulkies in the world; industrials
also include silk, piano and shoe factories:
threshing machinery and malleable iron
works.
STAR — Every evening except Sunday. In-
dependent. Established 1877. Tlie Harding
Publishing Co., publishers. Subscription, $4 :
sworn average circulation for six months
prior to April, 1914, 6,631* net paid; 10 to
16 pages, 7 columns; length of columns, 21
in.; width, 2 i/i in. Can use matrices.
Advertising rates, 25 cts. an inch; 50 in.,
18 cts. an inch; 101 in., or more, 15 cts. an
17
OHIO
inch. Composition, 5 cts. an inch extra. Read-
ing notices, 5 cts. per count line.
MARTINS FERRY — Population 9133. Direct-
ly across the Ohio River from Wheeling, W.
V'a. In Belmont county, po])uIation 76856.
On three railway systems and Ohio river.
Surrounding territory abounds in coal and
natural gas. Most prosperous industrial
city in LT. S. Workingmen big wage earners.
Principal industries: sheet and tin plate
mills, glass, galvanized sheets, metal ceil-
ing bucket and tubs, zink and acid, heat-
ing furnaces, bridge and structural iron,
blast furnace, stove foundries, keg, barrel
and box factories, mold and novelty works,
and metal roofing. .Annual pavrolls. $7,-
500,000. Bank deposits. $2,000,000.
TIMES — Every evening except Sunday.
Republican. Established 1891. Sedgwick
Printing Co.. publishers. Subscription, $3.:
sworn average circulation for six months end-
ing .lune, 1914. 4,848*: 8 to 16 pages, 7 col-
umns, length of columns, 21 in.; width. 2Ve
in. Can use matrices.
.Advertising rates, 20 cts. an inch; 100 or
more in. within one year, 13 cts.; next to
reading. 14 cts.: full position. 16 cts. an
inch. Composition, 5 cts. an inch additional.
Reading notices, 7 cts. a count line. Classi-
fied, 1 ct. per word.
MASSILLON — Population 13,879. On Tus-
carawas River. Ohio Canal, Lincoln High-
way and three Railway Systems. Market
for the richest wheat belt of Ohio. Very
heavy coal interests, employing thousands
of men. Other industries are sandstone
quarries, potters clay and iron ore deposits:
threshing machine, engine and iron bridge
works; glass, pump and stove factories
and a number of large flour mills.
INDEPENDENT — Every evening except
Sunday. Republican. Established 1863. The
Independent Co., publishers. Subscription, $3;
sworn average circulation for six months end-
ing March 31, 1914, 5,372* net; 8 to 16
pages, 7 columns: length of columns, 21 in.;
width, 2% in. Can use matrices.
Advertising rates, 16 cts. an inch ; 100 or
more in., 14 cts.; next to reading, 18 or 16
cts. an inch. Composition. 5 cts. an inch ad-
ditional. .
MEDINA — Population 2,734. 2 railroads. In
the center of fine dairying and grain rais-
ing section. Has extensive bee hive works;
also planing and fiour mills and iron fac-
tory. .
GLEANINGS IN BEE CULTURE — Semi-
Monthly (1st and 15tli). Bees, Honey and
Home Interests. Establislicd 3 873. _ The A.
I. Root Co., publishers. Subscription, $1;
claimed average circulation for year 1913.
21,218* net paid; 54 to 96 pages, 2 columns;
length of columns, 8 in.; width 2% in.
Forms close 10th and 25th of each month.
Advertising rates, agate, 25 cts. per line,
each insertion, V4, page, one time, $12.50; V2
264
NELSON CHESMAN & CO.'S RATE BOOK.
OHIO
OHIO
pa?e, $25 ; one page, $50. Discount on 6 or
more pages.
MIDDLETOWN — Population 13,152. On
Miami River and Canal, 34 Miles North of
Oinciniiiiti and is served by Cin. Ham. &
Day: Cin Northern: Clev. Cin. Chic. &
St. L. (Big Four) Railway Systems. Prin-
(•il)al industries are founderies; paper
(seven) corrugated and sheet steel mills;
niacliine shops; bicycle and cigar factories.
NEWS SIGNAL — Every evening except
Sunday. Democratic. Established 1888. The
Middletown News Printting Co., publishers.
Subscription, $3.(10: sworn average circulation
for six months prior to Aiiril, 1914, 4.080*
net paid; 8 pages, 7 columns, length of col-
umns, 20 in.; width, 2 Va in. Can use ma-
trices.
.-Advertising rates, 20 cts. an in.; next to
reading, 22 cts.; full position, 25 cts.; 101
in., or more 10, 11, or 12 cts. an in. Com-
position, 3 cts. an inch additional. Reading
notices, 5 cts. a count line. Classified, 4 cts.
a line.
See advertisement on page 542.
NEWARK — Population 25,404. On Licking
River and 2 railroads and Ohio Electric
line. In the center of excellent natural gas.
oil. wool, grain and stock raising region.
Industries include B. & O. R. R. shops.
Automobile trucks, bottles, table ware,
snap. beer. ice. steel rails, brick, cement
blocks, golf shafts, rubber tires, shoe, stove,
glass,, steel works, halter, holopl'ane re-
flectors, sleigh runner, street car and cigar
factories; boiler, engine and machine s'lnns
and bent wood works. Bank clearings dur-
ing 1913, $22,000,000.00.
ADVOCATE — Every evening except Sun-
day. Democratic. Established 1820. The Ad-
vocate Printing Co., publishers. Subscrip-
tion, $5: claimed average circulation for vear
1913, 4,910 net; 8 to 16 pages. 7 columns;
length of columns, 20 in.; width, 2Vs in.
Can use matrices.
Advertising rates, 15 cts. an inch; next to
reading, 16 cts.; full position, 18 cts.; 101
in. or more, 12 cts.; next reading, 13 cts.;
full position, 14 cts. an inch. Composition, 5
cts. an inch extra. Reading notices, 6 cts. a
line. Classified, Ic. a word.
AMERICAN TRIBUNE — Everv evening ex-
cept Sunday. Republican. Established 1887.
Newark News Printing and Publishing Co..
publisliers. Subscription, $5; sworn average
circulation for six months prior to April,
1914, 5,260* net paid; 8 to 12 pages, 7
columns; length of columns, 20 in.; widtli,
2% in. Can use matrices.
Advertising rates, 18 cts.; 100 in., 15 cts.;
300 in.; 12 cts.; 500 or more in., 10 cts. an
inch. Preferred position, 25<J^ extra. Com-
position, 5 cts. an inch additional.
dustries include a most extensive printing
and lithographing establishment; also the
manufacture of electrical goods, house fur-
nishings, playing cards, office furniture,
tools, safes, stationery, lumber, trunks,
pianos.
GAZETTE— Every Thursday. Republican.
Established 1896. Hamilton County Publish-
ing Co., publishers. Subscription, $1 ; circu-
lation— not given by publisher; 8 pages, 6
columns; length of columns, 20 in.: width,
2% in.
A.dvertising rates, 25 cts. an inch; on con-
tract, 100 in., 20 cts. an inch.
PORTSMOUTH — Population 23,481. On Ohio
River and 3 railroads. Industries include
paving brick- yards, shoe factories, rolling
mills, furniture, gas engine and stove
works, and Norfolk and Western Railway
shops. Annual value of manufactured prod-
ucts, $20,000,000.00.
BLADE — Every morning except Sunday.
Republican. Established 1850. The Ports-
mouth News Publishing Co., publishers. Sub-
scription. $5; claimed average circulation for
year 1913, 5.795; 10 to 16 pages, 7 columns;
length of columns, 21 in.; width, 2V» in.
Advertising rates, 15 cts. an inch. Classi-
fied, Vic. a word. Reading notices, 10 cts.
per count line.
TIMES — Every evening except Sunday.
Democratic. Established 1856. Times PuId-
lishing Co., publishers. Subscription. $5:
sworn average circulation for vear ending
March, 1914, 7.639* net paid;" daily, 12
pages, 8 columns; length of columns, 22 in.;
width, 21/0 in.
Advertising rates, 20 cts. an inch; next
reading, 23 cts.; full position, 25 cts. an inch ;
100 in., or more, 17 cts.; next reading, 18
cts.; full position, 20 cts. an inch. Reading
noticeS; 5 cis. a count line; local readers, lo-
cal news page, 10 cts. a line, first insertion;
5 cts. a line each subsequent insertion. Classi-
fied, Ic. per word.
SANDUSKY — Population 19,989. On San-
dusky Bay and 5 railroads. Has a very
fine harbor and a very large shipping trade
through Lake Erie. Fishing industry is
most important, as is likewise the lumber,
fruit and wine shipping business and lime
manufacture.
NORWOOD — Population 16,185. On 3 rail-
roads. 10 miles distant from Cincinnati. In-
REGISTER — Every morning including
SUNDAY. Republican. Established 1822. The
Register Publishing Co., publishers. Sworn
average circulation for year ending Marcli,
1914, 4,477* net paid; 8 to 16 pages, 7 col
umns; length of columns, 21 in.; widtli, S'^d
in. Can use matrices.
Advertising rates, 14 cts, an inch; next to
reading, 16 cts.; full position, 18 cts.; 100 or
more in., 11 cts.; next to reading, 12%. cts.;
full position, 14 cts. an inch. Composition.
4 cts. an inch additional. Reading notices.
10 cts. a count line. Classified, Ic. per word.
NELSON CHESMAN & CO.'S RATE BOOK.
265
OHIO
STAR JOURNAL — Every evening except
Sunday. Democratic. Established 1866. The
Alvord & Peters Publishing Co., publis'Ters.
Subscription, $5 ; sworn average circulation
for year ending March, 1914, 5,485* net paid;
10 and 12 jiages, 7 columns; length of col-
umne, 21 in.; width, 2Vs in. Can use
matrices.
Advertising rates, 25 cts. an inch; 100 in..
18 cts.; 20 in.. 16 cts.; 500 in., or more, 14
cts. an inch. Composition, 3 cts. an inch e.x
tra. Preferred position. 10 and 25% extra.
Classified, 4 lines, or less. 25 cts.. for thrive
insertions. Reading notices, 10 cts. a line;
telegraphic readers, 25 cts. a line.
SOMERSET — Population 1.286. Tn center of
farming community. Coal in near vicinity.
Has brick plant, foundry, ci'iamery, flour
and saw mills.
HOLY NAME .JOURNAL— Monthly (1st).
Catholic men. Established 1S06. Bureau of
the Holy Name Society, publishers. Sub-
scription, 50 cts; detailed average circula-
tion for year ending -lune. 1914. 20,000; 16
pages. 4 columns; length of columns, 131/4
in.; width, 2% in. Cannot use matrices.
Forms close 15th of month preceding. Busi-
ness office, 871 Lexington ,'Vvenue, New York
City.
Advertising rates, agate. 20 cts. a line;
full page (784 lines), $100; i/4 page, $60;
1,4 page, $35; Vg page, $17.50, with dis-
count of 10% on three or more insertions
within one vear.
SPRINGFIELD — Population 46,921. 4 rail-
roads. Industries include the manufacture
of water wheels, wringers, agricultural im-
plements, machinery, engines, automobile
trucks, piano plates, road rollers, coffins
flour: publishing interest also an import
ant industrv.
\MERICAN M.VGAZINE — See New York
City.
FAMILY — Monthly. Literary-Home. Es-
tablished 1893. Simmons Publishing Co.,
publishers. Subscription, 25 cts.; guaran-
teed average circulation for year 1914-15,
600,000: 24 pages; length of columns, 10
in.; width, 2^4 in. Can use matrices.
Forms close 2()th of preceding month.
Advertising rates, agate, $2 a line; full
page (420 lines), $840. Reading notices,
$2.50 a line.
See advertisement on page 559.
FARM AND FIRESIDE — Bi-weekly. (Every
other Saturday.) Agricultural and Family. Es-
tablished 1877. The Crowell Publishing Co..
publishers. Subscription, 50 cts.; detailed
average circulation for year 1913, 553,759*,
combined Western and Eastern editions (about
equally divided); 24 to 48 pages. 4 columns,
length of columns, 14,\- in.; width, 2 '/4 in.
Forms close third Friday previous to date of
publication.
Advertising rates, agate, both Western and
Eastern editions, $2.50 per line, each inser-
OHIO
tion. Eastern or Western edition singly, V2
above rates. Discount, 10% for 14 page
(200 lines), or more in one issue.
FARM ENGINEERING— Monthly (1st).
-Agricultural. Established 1913. Farm En-
gineering Pull. Co., i)ul)lishers. Subscrip-
tion, C-0 cts.; detailed average circulation for
year ending August. 1914, 56.239*; 28 pages,
4 columns, length of columns, 121/2 in.; width]
2 1/6 in.^ Can not use matrices. Forms close
20th of month jjreceding.
Advertising rates, agate, 25 cts. a line, flat.
FARM NEWS — Monthly. Agricultural and
Live Stock. EstahlLshed 1882. The Sim-
mon's Publishing Co.. publishers. Subscrip-
tion. 25 cts.; guaranteed average circulation
for 1914-15, 400,000; 48 pages, 3 columns;
length of columns. 10 in.; width, 2 1^ in.
Forms close 20th preceding month.
Advertising rates, agate, $1.60; full page
(420 lines). $672; back cover (two colors)
$700. Reading notices, $2.40 a line.
See advertisement on page 546.
HOUSEHOLD .JOURNAL AND FLORAL
LIFE — Monti^ly. Familv and Floral. Estab-
lished 190«. The Central Publishing Co., pub-
lishers. Subscription, 25 cts.; detailed aver-
age circulation for year 1913, 274,575*; 24
to 64 pages. 3 columns; length of columns,
10 in.; width. 214 in. Can use matrices.
Forms close 15th preceding month.
.\dvertising rates, agate, $1 a lines; full
page (420 lines), 88 14 cts. a line. Reading
notices. $1.25 per agate line.
IMPLEMENT AGE — Everv Saturdav.
Trade. Established 1892. The Implement
Age Co., publishers. Subscription, $1 ;
claimed average circulation for year 1913,
6,100; 24 or more pages. 3 columns reading
or four columns advertising: length of col-
umns. 12 in.: width, 2% or 2 1/4 in. Cannot
use matrices. Office, 30 Kelly Building.
Advertisin grates, $2 an inch; full page
$52; 1^ page, $27; 1/3 page, $19; 1/4 page,
$15; % page, $10.50; Vg page, $8.50. Read-
ing notices, add Ys to display rate. Discount
allowed on 2, 4, 9, 13, 20, 26, 40 or 52 in-
sertions.
NEWS — Every evening except Sunday, and
SUNDAY MORNING. Independent Demo-
cratic. Established 1817. The Press-Repub-
lic Co., publishers. Subscription, $3.60; sworn
detailed average circulation for year ending
February, 1914, daily, 11,868* net; Sunday,
10,618* net; 10 or more pages, 7 columns;
length of columns, 21 i/i in.; width, 2% in.
Can use matrices.
Advertising rates, agate, 2 cts. a line. . Pre-
ferred position 15 or 25% extra. Reading
notices, 15 cts. a line; telegraphic readers, 25
cts. a line. Classified, Ic. a word. In combina-
tion with Dayton (O.) NEWS, 6 cts. a line
for display.
See advertisement on page 440.
266
NELSON CHESMAN & CO.'S RATE BOOK.
OHIO
NEWS LEAGUE—
See advertisement on page 440.
POULTRY SUCCESS — Monthly. Poultry
and Agricultural. Established 1889. The A.
D. Hosterman Co., publishers. Subscription,
50 cts. ; guaranteed average circulation for
year 1914-15, 50,000* paid in advance; 100
to 200 pages, 3 columns; length of columns,
10 in.; width, 2% in. Forms close 20th pre-
ceding month.
Advertising rates, agate, 25 cts. a line;
$3.50 an inch per month ; 61 in. used williin
one year, $3; 120 or more in., |2.35 an inch.
Classified, 5 cts. per word.
SUN — Every morning including SUNDAY.
Independent. Established 1894. The Sun Pub-
lishing Co., publishers. Subscription, $3.6.S :
sworn detailed average circulation for six
months ending March 31, 1914, 11,846* net
paid; 8 to 32 pages, 7 columns; length of
columns, 21 in.; width, 2% in. Can use
matrices.
Advertising rates, agate, transient, 5 cts. a
line; 1,000 lines, within one year, 3 cts.;
2,000 lines, 2 cts.; preferred position, 25%
extra. Classified, Ic. a word. Reading notices,
15 cts. a count line; 100 lines, 12 cts.; 500
lines, 10 cts.; telegraphic readers, 50 cts. a
count line.
TIMES — Every Friday. Republican. Estab-
lished 1872. Times Printing Co., publishers.
Subscription. $1; claimed average circulation
for year 1913, 5,200; 8 to 16 pages, 7 col-
umn's; length of columns, 20 in.; width, 2^^
in. Can use matrices.
Advertising rates, 15 cts, an inch.
WOMAN'S HOME COMPANION — Monthly
(15th of month preceding). liiterary and
Home. Established 1873. The Crowell Pub-
lishing Co.. publishers. Subscription. .$1.50;
claimed average circulation for year 1913.
811,916; 4 columns to page; length of col-
umns, 14-i^f; in.; width, ^M in. Forms close
25th of third preceding month.
Advertising rates, agate, $4.50 a line: '4
page, $900; 100 lines double column, $180:
V2 page, $1,620; full page, $3,240: 2d, 3H
and 4th cover pages (in colors'), rates fur
nished on application.
TOLEDO — Population 168.497. Maumee River
affords exceptionally fine harbor for la^e
shipping. Lake freight consists princip.tlly
of coal, iron ore, grain, lumber, etc. His
23 railroads and 11 interurbans; 35 miles
of possible dockage. Excells all Lake Erie
Ports in shipments of soft coal and is said
to be the largest clover seed market in the
world. An important industrial city, prin-
cipal manufactured products being glass,
automobiles, bicycles, coffee, flrtur. wagon,
and all branches of ir(m and steel produc-
tion, from pig iron to bridges. "Value of
manufactured products in 1913, $112,000,-
000.00. Bank deposits, $57,305,160.00.
Bank clearings during 1913, $297,469,-
643.00.
OHIO
AMERICAN MEDICAL C O M P E N D —
Monthly (15th). Medical. Established 1874.
Toledo Medical &, Surgical Reporter Co., pub-
lishers. Subscription, $1; claimed average
circulation for year 1913, 10,000; 40 pages,
2 columns; length of columns, 8% in.; width,
2% in. Forms close 15th preceding month.
Office, Cor. Adams and Michigan Street.
Advertising rates, Vs page, one time, $15;
three months, $30 ; six months, $50 ; one year,
$75; Vi page, one time, $20; three months,
$50; six months, $75; one year, $100; %
page, one time, $30; one year, $150; one
page, one time, $50; one year, $250. Reading
notices, 50 cts. a line.
AMERYKAECHO — Every Saturday. Inde-
pendent. Polish. Established 1887. A. A. Par-
yski, publisher. Subscription, $2.25; claimed
average circulation for year 1913, 150,000;
20 to 32 pages, 7 columns; length of col-
umns, 21 in.; width, 2 in. Office, 1142-5©
Nebraska Avenue
Advertising rates. $4 an inch. Reading no-
tices, 40 cts. a line. Classified, 4 cts. per
word.
BLADE — Every evening except Sunday,
and WEEKLY, Thursdays. Independent. Re-
publican. Established 1836. The Toledo Blade
Co., publishers. Subscription, daily, $5 ; week-
ly, $1 ; claimed average circulation for year
191 3, exceeding 40,000* net; weekly, exceed-
225.000: daily, 14 to 32 pages, weekly, 8
pages; daily or weekly, 8 columns; length
of columns, "21% in.; width, 21/8 in. Can
use matrices.
Advertising rates, daily, agate, 15 cts. a
line; 1.000 lines within one year, 12 cts.;
2,500 lines, 10 cts.; 5.000 lines, 9 cts.; 10,-
000 lines or more, 8 cts. a line. Preferred]
position, 10 and 25% extra. Mail order
copy. 9 cts. a line. Classified, 5 cts. a line.
Reading notices, 35 cts. a count line. Weekly,
agate, 60 cts. a line. Preferred position, 20%
extra. Reading matter, $1 a line. Classified
60 cts. a line.
See advertisement on page 561.
DENTAL SUMMARY — Monthly. Dental.
Established 1881. The Ransom & Randolph
Co., publishers. Subscription, $1 ; claimed
circulation for year 1913, 8,000 net; 164 to
192 pages, one column; length of column, 8
in.; width of page, 5% in. Can use matrices.
Advertising rates, full page, $20; % page,
$12; 14 page, $8; Vs page, $5, with discounts
for time and space contracts.
ECHO POLSKIE — Daily except Sunday.
Independent (Polish). Established 1864. A.
A. Paryski, publisher. Subscription, $3;
claimed average circulation for year 1913.
16,000; 4 to 8 pages, 7 columns; length of
columns, 21 in.; width, 2 in. Can use
matrices. Office, 1140-56 Nebraska Ave.
Advertising rates, 50 cts. an inch. Read
ing notices, 10 cts. a line. Classified, Ic. per
word,
NELSON CHBSMAN & CO.'S RATE BOOK.
267
OHIO
EXPRESS — Every evening except Sunday,
and WEEKLY, Thursdays. German. Repub-
lican. Established 1853. The Express Publish-
ing and Printing Co., publishers. Subscrip-
tion, daily, $5 ; weekly, $1 ; sworn claimed
average circulation for six months prior to
April, 1914, daily, 7,232* net; weekly,
claimed average for 1913. 11,208 net; daily,
8 to 24 pages; weekly, 12 pages, 7 columns;
length of columns, 20 in.: width, 2% in..
Can use matrices. Office, 15-17 Superior St.
Advertising rates, daily or weekly, 35 cts.
an inch; 51 in., 30 cts.; 101 in., or more. 25
cts. an inch ; preferred position extra. Classi-
fied, Ic. per word. Reading notices, 10 cts.
a count line. Business notices, 5 cts. a count
line.
FAMILY GROCER MAGAZINE — Monthly
(1st). Home and Housekeeper. Etablished
0000. Family Grocer Publishing Co., pub-
lishers; Subscription. 25 cts.; claimed aver-
age circulation for year 1913, 4,500; 16
pages, 2 columns ; length of columns, 9 in. ;
width, 3 in. Cannot use matrices. Forms
close 20th of month preceding. Office, 212
Chamber of Commerce.
Advertising rates, full page, $15; V2 page,
$10; 14 page, $6, with discounts on 3, 6 or
12 month contracts.
NEWS-BEE — Every evening except Sun
day. Independent. Established 1877. Toledo
Newspaper Co., publishers. Subscription, $3;
sworn detailed average circulation for six
months prior to April 1. 1914, 67,947* net
paid; 8 to 20 pages, 8 columns; length of
columns, 22^4, in.; width, 12 1^ ems. Can
use matrices.
Advertising rates, agate. 9% cts. a line;
full position, liy2 cts.; 2,500 lines, 9 cts.;
full position, 11 cts.; 5,000 lines within one
year, or 6 in., or more per week for 52 con-
secutive weeks, 8 ^^ cts.; full position, 10%
cts. a line. Reading notices, 35 cts. a line.
Classified, Ic. per word. Resorts, publishers,
schools and colleges, 8 V4 cts. a line.
NIEDZIELA— Every Sunday. Educational.
Polish. Established 1910. A. A. Paryski, pub-
lisher. Subscription, $1.25; claimed average
circulation for year 1913, 16,000; 30 to 40
pages, 3 columns; length of columns, 9 in.;
width, 2 in. Can use matrices. Office, 1154
Nebraska Avenue.
Advertising rates, $1 an inch. Reading no
tices, 10 cts. a line. Clasified, 2 cts. a word.
TIMES — Every morning including SUN-
DAY. Independent. Established 1908. To-
ledo Times Publishing Co., publishers. Sub-
scription, $5; sworn average circulation for
six months prior to April, 1914, daily, 16,-
507*; Sunday, 19,026*; 8 to 40 pages, 8
columns; length of columns, 21% in.; width,
2^ in. Can use matrices. Office, 234-36
Superior Street.
Advertising rates, daily or Sunday, agate,
4 cts. a line, flat; position, 5 cts. Classified,
Ic. a word. Reading notices, 25 cts. a line.
OHIO
UEBANA — Population 7,739. 3 railroads. Has
furniture, fruit packing, egg case, carriage
and canning factories, straw board anil
woolen mills, pickling plant, railroad car,
flour, saw and paper mills. Seat of Urbana
University. Annual value of manufactured
products. $15,000,000.00. Bank clearings
during the year 1913, $21,000,000.00.
DEMOCRAT — Tri-Weekly. Monday
nesdays and Fridays. Democratic,
lished 1854. Gaumer Pub. Co. (Inc
lishers. Subscription, $2.50; sworn
circulation for six months ending
1914, 4,750* net; 8 to 12 pages, 7 c
length of columns, 20 in,; width,
Cannot use matrices.
Advertising rates, 15 cts. an inch;
tract, 100 in., 12 cts. an inch; comp
5 cts. an inch additional. Position,
25% extra. Classified, Ic. per word
s, Wed-
Estab-
.), pub-
average
March,
olumns;
21/6 in.
on con-
osition,
10 or
WESTERVILLE — Population 2,250. Located
near Columbus, on Cleveland, Akron and
Cincinnati R. R., and on interurban electric.
Is in the center of a thriving agricultural
region. Otterbein University and the na
tional headquarters of the Anti-Saloon
League of America are located here.
AMERICAN ISSUE — Weekly, Bi-Weekly,
and Monthly. Temperance. Established 1894
The American Issue Publisling Co., publis'
ers. Sixteen state editions per month, ag-
gregating a sworn circulation for year end
ing April 30, 1914, 281,222*; 16 to 20
pages, 3 columns; length of columns. 11 A
in.; width, 214 in. Can use matrices.
Advertising rates, covering all editions, 50
r-ts. an agate line.
NEW REPULIC — Every Friday. Prohibi-
tion. Established 1913. American Issue
Publishing Co.. publishers. Subscription,
50 cts.; claimed average circulation for six
months ending June. 1914, 54,766*; guar-
anteed from June, 1914, 100.000; 4 pages, 6
columns; length of columns, 19 V^ in.; width,
2Vu in. Can use matrices.
Advertising rates, agate, 35 cts. a line.
yOUNGSTOWN — Population 79,066. 4 rail-
roads. Iron and steel manufactured very
laigely and includes foundries and machine
shops, pipe works, mills, furnaces, boiler
works and other industries including the
manufacture of galvanized sheets and pipe,
water and oil tanks, steam and gas engines,
itnd metal furniture. Annual value of man-
ufactured products, $81,000,000.00. Bank
clearings during the year 1913, $82,978,-
542.96.
TELEGRAM — Every evening except Sun-
dav. Independent-Republican. Established
1851. The Telegram Co., publishers. Sub-
scription, $3 ; sworn average circulation for
six months prior to April, 1914, 15,149* net;
268
NELSON CHESMAN & CO.'S RATE BOOK.
OHIO
8 columns; length of columns, 21 in.; widtli,
2tV in. Can use matrices.
Advertising rates, agate, 4 cts a line; 1,500
lines, (ii more. 2'/^ cts. a line. Preferred posi-
15 or 25% extra. Classified, 4 cts. a line;
consecutive insertions, 3 cts. a line. Read-
ing notices, 20 cts. a line.
See advertisement on page 442.
VINDICATOR — Every evening except Sun-
day, SUNDAY MORNING, and SEMI-WEEK-
LY, Mondays and Tliursdays. Democratic. Es-
tablished 1868. The Vindicator Printing Co.,
pui'lisheis. Siibsciiption, daily, $5; Sunday,
$2; weekly, $1; sworn average circulation
for six montlis prior to April, 1914, dailv,
18,863* net paid; Sunday, 15,000* net paid;
weekly, claimed, 4.500; daily, 16 to 32 pages;
Sunday. 36 pages; weekly, 12 pages, 7 col-
umns: length of columns, 21 in.; width, 2Vs
in. Can use matrices.
Advertising rates, daily or Sunday, IVz cts.
a line; 1,400 lines within one year, 4 cts. a
line; 3,500 lines, 3 cts.; 7,000 lines and over,
2V2 ets. a line; strictly mail order advertis-
ing, 3 cts. a line. Classified, Ic. per word.
Reading notices, 20 cts. per count line; tele-
graphic readers, 50 cts. a count line. Semi-
vi'eekly display, agate, 3 cts. a line; on time
contracts, 2 cts. a line.
See advertisement on page 516.
ZANESVILLE — Population 28,026. 10 rail-
roads. Surrounded on all sides by ex-
tensive coal, gas and oil fields and thriving
industrial towns whose people trade almost
exclusively in Zanesville; manufactures in-
clude agricultural implements, brick, mosaic
tile, glass and tube works, rolling mills,
furnaces, flour mills, stove foundries, brew-
eries, potteries; also railroad shops.
OHIO
SIGNAL — Every evening except
Democratic. Signal Co., publishers,
lished 1864. Subscription, .$5.20;
average circulation for six months
April, 1914, 8,480* net paid; 8 to 1
7 columns; length of columns, 21 in.
21/8 in.
Advertising rates, 21 cts. an inch;
more in., 18 cts. an inch.; preferred
extra. Classified, 1 cent per word
ing notices, 10 cts. a line.
Sunday.
Estab-
sworn
Ijrior to
6 pages,
width,
; 101 or
position,
Read-
SUNDAY NEWS — Every Sunday. Inde-
pendent. Established 1883. Ad. Ellsperman,
publisher. Subscription, $1; claimed aver-
age circulation for year 1913, average, 8,412;
32 to 72 pages, 7 columns ; length of col-
umns, 22 in.; width, 2% in. Can use
matrices.
Advertising rates, 25 cts. an inch; 26 is-
sues, 22 cts.; 52 issues, 20 cts. an inch.
Local readers, 10 cts. a line. Want ads, 30
words, 25 cts.
TIMES-RECORDER^ Every morning ex-
cept Sunday. Independent Republican. Es-
tablished 1885. The Times Recorder Co.,
publishers. Subscription, $5; sworn detailed
average circulation for year 1913, 15,834*
net; 10 to 16 pages, 7 columns; length of
columns, 20% in.; width, 2Vs in. Can use
matrices.
Advertising rate, 35 cts. an inch; next to
reading 38% cts.; full position, 42 cts. an
inch; 100 in. or more, 28 cts. an inch; next
to reading, 31% cts.; full position, 35 cts. an
inch. Composition, 3% cts. an inch extra.
Classified, 25 words or less, per time, 25 cts.
Reading notices, 10 cts. a count line.
OKLAHOMA
ARDMOBE — Po])ulation 86,018. 3 railroads.
Distributing center for excellent grazing
and farming section; petroleum, oil, gas;
asi)halt and coal mines in near vicinity;
excellent cotton market.
ARDMORITE — Every evening except Sa-
turday and Sunday evening. SUNDAY MORN-
ING. Democratic. Established 1893. Ard-
morite Publishing Co., publishers. Subscrip-
tion, .$5 ; sworn average circulation for six
months prior to April, 1914, 4,022* net paid;
8 pages, 7 columns; length of columns, 19%
in.; width, 2 V4 in.
Advertising rales, 25 cts. an inch; on con-
tract, less than 100 in., 23 cts. an inch;
100 in., 21 cts.; 500 in., 17 cts.; preferied
position, 15% extra. Heading notices, 7%
cts. a line. Classified, 1 cent a word, first
insertion; subsequent insertions, % cent a
word.
ENID — Population 13,799. Located in rich
and thriving agricultural district on three
railway systems, 10 lines in all. A trade
center for grain, live stock, poultry, alfalfa
and broom corn. A wholesale distributing
point. Other industries consist of agri-
cultural implements and meat product
manufactures, steel and iron, wire and flour
mills. Annual value of manufactured and
agricultural products, $606,000.00. Bank
clearings during year 1913, $31,000,000.00.
EAGLE — Every evening except Saturday
and SUNDAY morning. Republican. Estab-
lished 1892. Eagle Printing and Publishing
Co., publishers. Subscription, $5; sworn
average circulation for year 1913, 3,300*
net; 6 to 16 pages, 7 columns; length of
columns, 20% in.; width, 2Mi in- Can use
matrices.
Advertising rates, 25 cts. an inch; 100 in.,
22 cts.; 500 in., 20 cts.; 1,000 or more in.,
18 cts. an inch. Reading notices, 15 cts. a
line; 100 or more lines, 10 cts. Classified,
1 cent per word.
NELSON CHESMAN & CO.'S KATE BOOK.
2m
OKLAHOMA
OKLAHOMA
EVENTS — Every Tlnirsdav. Tndopendent.
Established 1893. F. Everett Purcell, pub-
lisher. Subscriiition, $1 ; elainied average
circulation for year 191 3. 4.4(10; 8 to 2(1
pages, 6 columns: length of columns, 20 in.;
wi(ith, 2'^ in. Cannot use matrices.
Advertising rates, 22 cts. an inch. Com-
position, 2 cts. an inch additional. Heading
notices, brevier, 35 cts.; nonj^areil, 42 cts.
an inch.
GUTHRIE — Population 11,6.54. ,5 railroads.
Distributing point for excellent agricultural
section; industries include cotton gins and
very large lumbering and milling interests.
LE.\DER — Every evening except Sundav,
and OKLAHOMA WEEKLY, Thur.sdav.
Democratic. Established, daily, 1892. The
Leader Printing Co., publishers. Subscription
$4; weekly, $1; claimed average circulation
for year 1913, 12,482; weekly. 13,1.5.5; either
edition 8 pages, 7 columns; length of col-
umns, 20 in.; width, 2% in. Can use mat-
rices.
Advertising rates, agate, 6 cts. a line: on
contrf.ct, 2,000 lines within one vear. .5 cts.;
5,000 lines, 4 cts.; 10.000 lines. 3 VS ets.:
14.000 lines, or more, 3 cts. a line; preferred
jiosition 15, 25 or 50% extra. Reading
notices, 15 cts. a line, 100 lines, 12 V^ cts ;
500 lines, 10 cts.; 1,000 lines, 8 cts. a cou'>t
I'ne. Classified, 1 ct. a word. WEEKLY,
display. 10 cts., a line; 3,000 lines on vearlv
contract, 8 cts.; 5,000 line, or more. 6 cts
a line. Readers, 25 cts.; 100 lines, 20 cts :
500 lines. 15 cts.; 1,000 lines or more, 12 '^
cts., a count line.
McALESTER — Population 12.954. Two rail-
roads with two branches and one inter-
urban line which serves a pojjulation of
50,000. Center of excellent farming and
fruit growing land; coal mining extensively
carried on; annual mine payroll in county,
$2,000,000.00. Other industries include
brick plant, bed factory, macaroni factory,
wholesale grocery and hardware {seventeen
wholesale establishments). Annual value
of manufactured products, $350,000.00.
NEWS-CAPITAL — Every evening except
Sunday. Democratic. Established 1893.
News-Capital Co.. publishers. Subscription,
$4.80; sworn average circulation for six
months prior to April, 1914. 3.651* net paid;
6 to 14 pages, 7 columns; length of columnf/
20 ^^ in.; width, 2% in. Can use matrices.
Advertising rates, 14 cts. an inch; 3 cts.
an inch extra for composition. Classified,
1 cent a word.
MOUNDS — Population 701. Located 10 miles
from Sai>ulpa on the St. L. & S. F. R. R.,
farming being the chief industry. In the
vicinity of large gas and oil wells.
O. K. POULTRY JOURNAL — Monthly
(15th). Poultry. Established 1912. Clar-
ence G. Dalton, publisher. Subscription, 50
cts.; claimed average circulation for first six
months 1914, 8,960; 28 to 52 pages, 3 col-
umns; length of columns, 10 in.; width, 2%
in. Cannot use matrices. Forms close 1st
of preceding month.
Advertising rates, $1.40 an inch, with dis-
count for time and space.
MUSKOGEE — Population 25,278. 4 rail-
roads and 1 interurban line. Trade center
for a wide territory. Live stock, hay, oats,
wheat, potatoes and cotton raised and
shipped extensively; has oil wells and
natural gas; industries include two main
and two division railroad shops; tool
works; macliine shops; garment factory;
oil refineries; fiour and lumber mills; cot-
ton compress; hay presses; agricultural
implements; Isrick works and cotton gins.
St. Joseph's College, Bacone University
and Woman's College located here. Bank
clearings during 1913, $45,835,443.70.
INTERSTATE FARMER — Semi-Monthly
(1st and 15th). Agricultural and Live Stock.
Established 1887. W. I. Drummond, pub-
lisher. Subscription, 50 cts.; detailed aver-
age circulation for year 1913, 31,887*; 16 to
32 pages, 4 columns; length of columns, 13%
in.: width, 2*^ in. Forms close 10th and
25th preceding.
Advertising rates, agate, 12 cts. a line;
500 lines, 11 cts.; 1,000 lines, 10 cts. a line
Reading notices, 15 cts. per line, flat. Classi-
fied, 2 cts. a word.
PHOENIX — Every morning except Monday.
Republican. Established 1901. Phoenix
Printing Co. (Inc.), publishers. Subscrip-
tion, $5.20; sworn detailed average circula-
tion for first six months 1914, daily, 10,910*
net: Sunday, 11.472* net: 8 to 32 pages, 7
cohinms ; length of columns, 20 in.; width,
2% in. Can use matrices.
Advertising rates, agate, 5 cts. a line;
1.000 lines, within one year, 3 cts.: 2,000
lines. 2 cts. a line. Pull ])Osition, 25% extra.
Heading notices. 10 cts. a line; telegraphic,
75 cts. a line. Classified. 1 cent a word.
TIMES-DEMOCRAT — Every evening ex-
cept Sumlay. Democratic. Established 1893.
Eugene M. Kerr, publisher. Subscription, by
mail, $4; by carrier, $5.20; sworn average
circulation for six months prior to April,
1914, 10,882* net paid; 8 to 12 pages. 7 col-
umns: length of columns, 21 in.; width, 2%
in. Can use matrices.
Advertising rates, 42 cts. an inch; 100 in..
35 cts. an inch; 200 in., or more, 30 cts.
Preferred position, 10 and 25% extra. Clas-
sified, 1 cent per word. Local notices, 15 cts.
a count line: nonpareil, without star, 20 cts.;
brevier, without star. 30 cts. a count line.
Telegraphic notices, 50 ct,s. a count line.
With 100 point merchandise and faith in advertising, any business can
profitably advertise in some form or other.
270
NELSON CHESMAN & CO.'S RATE BOOK.
OKLAHOMA
OKLAHOMA CITY — Population 64,205. Four
railway systems operating eight different
lines, also interiirban lines running North,
South and West. Largest city and most
important distributing center in the state ;
industries include meat packing plants;
machine shops; iron foundries; soap,
mattress and cracker factories ; ice plant ;
oil refineries, both cotton and petroleum ;
cotton seed crushing mills and cotton com-
press. Total value of manufactured pro-
ducts 1913, $48,600,000.00. Bank clear-
ings during year 1913, 191,800,231.00.
LIVE STOCK NEWS — Every evening ex-
cept Sunday. Established 1910. Daily Live
Stock News Co., publishers. Subscription,
$4; claimed average circulation for year 1913,
7,842; 4 pages, 7 columns; length of col-
umns, 19% in.; width, 2% in. Can use
matrices.
Advertising rates, 35 cts. an inch, ranging
down to 25 cts. for time and space. Discount
10% when electros are furnished.
NEWS — Evcrv evenine exceiit Sun^lav. In-
dependent. Established 1906. The Oklahoma
News Co., publishers. Subscription, $3 :
sworn average circulation for six months
prior to April, 1914, 15,478* net paid; 8
to 12 pages, 8 columns; length of columns.
20% in.; width, 2 in. Can use matrices.
Advertising rates, agate, 3Vs cts. a line;
full position, 4 cts.; 2,500 lines, 3 V4 cts.; full
position, 3% cts.; 5,000 lines, or not less
than 6 in. a week for 52 weeks, 3 cts. a line;
full position, 3% cts. a line. Resorts, pub-
lishers, schools and colleges, 3 cts. a line,
flat. Reading notices, 15 cts. a line. Classi-
fied, V2 cent a word.
OKLAHOMA FARMER ■ — Semi - Monthly
(10th and 25th). Agricultural. Establis'ed
1890. Arthur Capper, publisher. Subscrip-
tion, 50 cts.; sworn detailed average circula-
tion for 1913, 52,552* net paid; 16 to 32
pages. 4 columns; length of columns. 13 1,4
in.; width, 2% in. Forms close 5 days in
advance. Can use matrices.
Advertising rates, agate, 25 cts. a line;
full page, $150. Preferred position, extra.
Reading notices, 50 cts. a count line.
See advertisement on colored insert between
pages 476 and 477.
OKLAHOMA
.Journal Co., publishers. Subscription, 50 cts.;
sworn detailed average circulation for year
1913, 52,050*; 16 to 40 pages. 4 columns;
length of columns, 13% in.; width, 2% in.
Forms close 9th and 24th of the month.
Advertising rates, agate, 25 cts. a line.
Special position, 20% extra.
OKLAHOMA FARMER AND STOCKMAN
— Semi-Monthlv (10th and 25th). Agri-
cultural. Established 1889. Oklahoma Pub-
lishing Co., publishers. Subscription, 50 cts.;
sworn detailed average circulation for six
months ending July, 1914, 95,313* net paid;
24 to 36 pages, 4 columns; length of col-
umns, 131/^ in.; width, 2 V4 in. Can use
matrices. Forms close 7 days in advance.
Advertising rates, agate, 30 cts. a line;
full page (756 lines), $225. Preferred posi-
tion, 15% extra. Readers, nonpareil, 50 cts.
a line. Classified, 5 cts. per word.
See advertisement on page 498.
OKLAHOMA FARM JOURNAL — Semi-
Monthly (1st and 15th). Agricultural. Farm
OKLAHOMAN — Every morning, including
SUNDAY. Democratic. Established 1889.
Oklahoma Publishing Co., publishers. Sub-
scription, daily and .Sunday, $5 ; sworn aver-
age circulation for vear 1913, dailv. 41,040*;
Sunday, 46.072*; d"aily. 12 to 20 pages: Sun-
day, 34 to 60 pages; 7 columns; length of
columns, 20 in. ; width, 2 % in. Can use
matrices.
Advertising rates, daily, agate, 10 cts. a
line; 1,000 lines, or 52 times on yearly con
tract, 8 cts.; 3,000 lines or 104 times, 7
cts.; 5,000 lines, or 156 times, 6V2 cts. Sun-
day, 11 cts. a line; 1,000 lines, 9 cts.; 3.000
lines, 8 cts.; 5,000 lines, 7% cts. a line.
One contract may be made to cover either
daily or Sunday. Schools and resorts or mail
order copy, minimum rate flat. Preferred
position, 15 and 25% extra. Classified, daily,
Ic. ; Sunday, l%c. per word. Reading
notices, 25 cts. a line; telegraphic readers. $1
a line.
TIMES — Every evening except Sunday. Kc
publican. Established 1889. Oklal^nnin Oily
Times Publishing Co., publishers. Subscrip
tion, daily, $3; sworn average circulation for
six months ending March 31. 1914, 13.643*:
daily, 8 to 24 jiages; Friday issue, 16 to 24
pages; 7 columns; length of columns. 21^4
in.; width, 2% in. Can use matrices.
Advertising rates, agate. 4 cts. aline: l.Onn
lines, within one year, 314 cts.; 2,000 lines
or more, 3 cts.; preferred position. 10 and
25%. Strictly mail order advprti=ing. 3 cts.
flat a line. Reading notices. 15 cts. a line:
1.000 lines within one year. 12 cts. a count
line. Classified. Ic. a word first insertion;
i/^c. a word, each subsequent insertion.
TULSA — Population 18,182. 4 railroads. Dis-
tributing point for a very rich agricultural
section; has largest supply of natural gas
and oil, within a circle of fifty miles of
Tulsa, in the world; there are also large
beds of coal in every direction: industries
include the manufacture of furniture,
cement blocks, oil well supplies, bricks,
boilers, tanks, glass, automobiles and nitro-
glycerine. .Annual value manufactured
products, $3,000,000.00. Bank clearings
during 1913, $60,511,840.00.
DEMOCRAT — Every evening except Satu'-
dav, SUND.W morning. Democratic. Estab
lislied. 189.'S. The Democrat Printing Co., puli
Ushers. .Snbscription. $4; sworn average .if
culation for nine months ending April. 1914,
9,463* net paid; 8 to 12 pages. 7 coluinnR ;
length of columns, 20 in.; width, 2% in.
Advertising rates, 50 cts. an inch; 100 in.,
40 cts.; 500 in., 35 cts.; 1,000 in. or more.
NELSON CHBSMAN & CO.'S RATE BOOK.
271
OKLAHOMA
30 cts. ail incli. Special position, 20% extra.
Readers, 15 cts. a line; 100 lines or more, 10
cts. a line. Classified, Ic. per word.
OKLAHOMA WORLD — See World.
SUN — Evening edition of World, which see.
WORLD — Every morning except Monday;
SUN, everv evening except Sunday and
weekly; OKLAHOMA WORLD, Thursday.
Independent. Established 1905. World Pub-
lishing Co., publishers. Subscription, morn-
OKLAHOMA
ing or evening, $5; weekly, 50 cts.; sworn
detailed average circulation for six months
prior to April, 1914, morning, 10,840* ; even-
ing, 3,146*; weekly, 73,210* net; daily or
weekly, 8 to 36 pages, 7 columns; length of
columns, 20 in.; width, 2% in. Can use
matrices.
Advertising rates, morning, 2 V2 cts. ; even-
ing, 1 1/^ cts. a line, flat; combination, 3 cts. a
line. Special position, 10, 15 and 25% extra.
Reading notices, morning. 10 cts.; evening,
5 cts., or combination, 12 cts. a count line.
Classified, inserted in both morning and
evening, Ic. per word. AVeekly, 20 cts. a
line, flat; full position, 25 cts. a line.
OREGON
HOOD KIVER — Population 2,331. 2 railroads.
Fruit growing principal industry with lum-
bering carried on most extensively; indus-
tries include cannery and box and vinegar
factories, flour and saw mills.
BETTER FRUIT — Monthly. Fruit Culture.
Established 1906. E. H. Shepard, publisher.
Subscription, $1; sworn detailed average
circulation for year ending April, 1914, 13,-
192*; 54 pages, 3 columns; length of col-
umns. 10 in.; width, 2%, in. Forms close
5th preceding month.
Advertising rates, agate, 20 cts. a line, flat.
LENTS — Population 4,000. Located 7 miles
from Portland on the Portland Railway. In
the center of a prosperous farming and
lumbering community.
PACIFIC GRANGE BULLETIN — Monthly
(1st). Independent. H. H. Darnell, publisher.
Subscription, 20 cts.; circulation not given by
publisher; 16 pages, 4 columns; length of
columns, 11 in.; width, 2% in. Cannot
use matrices.
Advertising rates, 75 cts. an inch.
McMINNVILLE — Population 2,400. So. Pac.
Ry. Stock raising, wheat, English wal-
nuts, apples, prunes, cherries and hop
growing; industries include sash and door
factories; creameries, planing mills and
flour mills; McMinnville College located
here. Annual value of manufactured prod-
ucts, $500,000.00. Bank clearings during
year 1913, $4,000,000.00.
PACIFIC BAPTIST — Every Saturday.
Baptist. Established 1877. Pacific Baptist
Publishing Co., publishers. Subscription, $2;
claimed average circulation for year 1913,
5,725; 32 pages, 3 columns; length of col-
umn, 914 in.; width of type column, 2^/8 in.
Advertising rates, 5 cts. a line, with dis-
count of 20% on 500 lines or 13 times;
33%% on 1,000 lines or 26 times; 40% on
2,000 lines or 52 times.
MOUNT ANGEL — Population 545. So. Pac.
Ry. Grain and hops raised and dairy prod-
ucts an extensive industry. Has brick
yards, creamerj' and cooperage. Annual
value of manufactured products, $67,000.00.
Bank clearings during the year 1913, $800,-
600.00.
ARMEN SEELEN FREUND — Monthly.
Catholic. Benedictine Fathers, publishers.
Subscription, $1 claimed average circula-
tion for 1913, 15,000; 24 pages, 4 columns;
length of columns, 13 in.; width, 2^4 in.
Advertising rates, $3 an inch, with dis-
counts of 5, 10 or 15% on 3, 6 or 12 conse-
cutive insertions.
MOUNT ANGEL MAGAZINE — Monthly.
Catholic. Literary. Benedictine Fathers, pub-
lishers. Subscription, $1 ; claimed average
crculation for 1913, 12,000; 24 pages, 4 col-
umns; length of columns, 13 in.; width,
21/4 in.
Advertising rates, $3 an inch, with dis-
counts of 5, 10 or 15% on 3, 6 or 12 conse-
cutive insertions.
ST. .TOSEPH BLATT — Every Friday. Ger-
man. Catholic. Established 1888. Benedictine
Fathers, editors and publishers. Subscription,
$1; claimed average circulation for 1913,
26,000; 8 to 16 pages, 7 columns; length of
columns, 20 in.; width, 2Va in.
Advertising rates, $1 an inch ; 3 months
contract, 80 cts.; 6 months, 65 cts.; 12
months, 50 cts. an inch. Preferred position,
5% extra.
PORTLAND — Population 207,214. On Wil-
liamette River, with direct ocean steamer
connections with coast and foreign ports.
Vast export trade in fruits, oats, wool, flour,
wheat and lumber. Leading lumber port of
the world; leading wheat exporting city
in U. S. ; industries include the manufac-
ture of lumber, iron and woolen goods, soap,
paints, oil, pottery, lime, carriages, furni-
ture, paper and lime. Medical and Law De-
partments of the University of Oregon lo-
272
NELSON CHESMAN & CO.'S RATE BOOK.
cated here. Annual value of manufactured
products, approximately, $55,000,000.00.
I5ank clfarings during year 1913, $627,-
818,010.31.
CHAMBER OF COMMERCE BULLETIN
(Tlie Oregon County). — Monthly. Commer-
cial. David N. Mosessohn, publisher. Sub-
scription, $1.50; claimed aveiage circulation
for year 1913, 26,650; 52 to 144 pages, 2
columns; length of columns, 9 in.; width,
2^4, and 3% in. Forms close 25th preceding
month. Office, Chamber of Commerce Bldg.
Advertising rates, agate, 36 cts. a line; per
inch, $5; 14 page, $20; V2 page, $35; one
page, $60. Discount, 5, 10 and 15% on 3, 6
and 12 months, respectively.
DEUTSCHE ZEITUNG— Every Thursday.
German. Independent. Established 1904. A.
E. Kern & Co., publishers. Subscription, $1 ;
circulation not given by publisher; 12 to 24
pages, 7 columns; length of columns, 21 V&
in.; width, 2% in. Office, 215 Second Street.
Advertising rates, agate, 2,000 lines, within
one year, 7% cts a line; 5,000 lines, 6 cts.:
10,000 lines, 5 cts. a line.
.JEWISH TRIBUNE — Every Fridav. Jewish.
Family. Established 1903. David N. Mos-s
sohn, publisher. Subscription, $2; claimed
average circulation for year 1913, 9,700; 12
to 60 pages, 5 columns; length of columns,
18 in.; width, 214 in. Office, Chamber of
Commerce Building.
-Advertising rates, agate, $1 an inch, with
discounts of 10, 20 or 25% on 3, 6 or 12
months contract.
JOURNAL — Everv evening, except Sundav,
SUNDAY MORNING JOURNAL, and SEMI-
WEEKLY OREGON JOURNAL. Tuesdays and
Fridays. Independent. Established 1902. C.
S. Jackson, publisher. Subscription, daily.
$5; Sunday, $2.50; semi-weekly. $1.50; sworn
average circulation daily for first six months
in 1914, 49,322*; Sunday, 54.025*; semi-
weekly, claimed average for year 1913, 14,-
500; daily, 16 to 24 pages; "Sunday, 68 t&
78 pages; semi-weekly, 10 to 12 pages, 8 col-
umns: length of columiis. 20 in.; width, 2-^
in. Can use matrices. Office, Broadway and
Yamhill Streets.
Advertising rates, agate, daily, 10 cts.;
Sundav 10 1/^ cts. a line; on vearlv contract.
1,000 lines, 8 '^ or 9 cts.; 3,000 lines, 8 or
81/^ cts.; 5.000 or more lines, TVz or 8 cts. a
line for daily or Sunday, respectively. Pre-
ferred position, 10 and 25% extra. Classified,
daily or Sunday. 8 cts. a line. Reading no-
tices, 35 cts. a line; telegraphic, $1 a line.
SEMI-WEEKLY, display, 4 cts. a line, flat.
Classified, 8 cts. a line a week (two inser-
tions). Readers, 15 cts. a line.
NACHRICHTEN — Every Thursday. Ger-
man. Independent. Establislied 1837. Ger-
man Publisliing Co., publisliers. Subscription,
$1 ; claimed average circulation for 1913,
5,200; 12 to 36 pages, 7 columns; length of
columns, 20 in.; width, 2% in. Office, 100 14
Front Street.
Advertising rates, 50 cts. an inch; one
month, 40 cts.; three months, 35 cts.; six
months, 30 cts.; one year, 25 cts. an inch.
Readers, 15 cts. a line. Classified, Ic. per
word.
NEWS — Every evening except Sundav. In-
dependent. Established 1906. The Portland
News Publishing Co., publishers. Subscrip-
tion, $3.25; sworn average circulation for
year ending March, 1914, 19,093* net paid;
6 to 16 pages, 8 columns; length of columns,
20 in.; width, 2 in. Can use matrices.
Advertising rates, agate, SVz cts. a line;
full position, 4 cts.; 2,500 lines, SVi cts.; full
position, 3% cts.; 5,000 lines, within one year,
3 cts.; full position, 3 1^ cts. a line. Reading
notices, 15 cts. a line. Classified, Ic. per word.
Resorts, publishers, schools and colleges, 3
cts. a line, flat.
NORTHWEST PACIFIC FARMER — Every
Thursday. Established 1870. Frank Lee, pub-
lisher. "Subscription, $1 ; claimed average
circulation for year 1913, 20,100; 16 to 32
pages, 4 columns; length of columns, 14 in.;
width, 21/8 in. Office, 211 1/2 Oak Street.
Advertising rates, agate, 10 cts. a line, flat.
Preferred position, 20% additional. Readers,
14 cts. aditional.
OREGON FARMER — Semi-monthly (1st
and 15th). Agricultural. Established 1891.
Northwest Farm Press Co.. publishers. Sub-
scription, 50 cts.; detailed average circula-
tion for three months ending .Vugust. 1914.
16,955*; 20 to 32 pages, 4 columns; lengtli
of columns, 14 in.; width, 2% in. Office,
Stock Exchange Building.
Advertising rates, $1.40 an inch. In com-
bination witli Idaho Farmer and Washington
Farmer, $3.22 an inch.
OrjEGONIAN — ^ Everv mornine including
SUNDAY, and WEEKLY OREGONIAN, Thurs-
days. Daily, Independent-Republican; week-
ly," Independent-Republican and Agricultural.
Established 1850. Oregonian Publishing Co.,
publishers. Subscription, daily, $7.50; Sun-
day. $2 ; daily and Sunday, $9 ; \yeekly,
$1.50; sworn detailed average circulation for
vear 1913, daily, 55,714* net; Sunday, 71.-
'781* net; weekly, 27,000*; daily. 14 to 24
pages; Sunday, 72 to 90 pages; weekly, 16
pages; 7 columns; length of columns, 20%
Can use matrices,
agate, daily, 12 Vi
cts. a line, flat.
in.; width, "J Ys in.
.Advertising rates,
line; Sunday, 12 Va
space, witliin one year, daily only, 500
11'/^ cts.; 1,000 lines. 11 cts. a line;
cts. a
Open
lines,
3,000
lines, 10 cts.; 5,000 lines, 9 cts. Position 25
or 50% extra. Classified, daily or Sunday, 2
cts. per word; each subsequent insertion, Ic.
per word. Reading notices, measured non-
pareil, 50 cts. a line; telegraphic readers, $1
a line. WEEKLY OREGONIAN, display. 84
cts. an incli ; SOinch contract, 77 cts.; 100-
inch, 70 cts. an inch. Readers 25 cts. a line.
Classified, Ic. per word.
NELSON CHESMAN & CO.'S RATE BOOK.
273
OREGON
PACIFIC CHRISTIAN ADVOCATE — Every
Wednesday. Methodist. Established 1855.
Methodist Book Concern, publisliers. Sub-
scription. .$1 ; detailed average circulation for
1913. 9,420*; 32 pages. 3 columns; lengtli
of columns, 10% in.; width, 2 Vi in. Forms
close 2 weeks in advance. Office, Couch
Building.
Advertising rates, agate, 5 cts. a line. Spe-
cial position, 20% extra. Reading notices,
8 cts. a line. See N. W. Christian Advocate,
Chicago, for combination rate of the seven
Methodist weeklies.
P.XCIFTC NORTHWEST — Monthly (20th').
Agricultural. Established 1903. Philip S.
Bates, publisher. Subscription, 50 cts.;
claimed average circulation for year 1913,
17,000; 1(3 pages or more, 4 columns; length
of columns. 12 in.; width, 2% in. Forms close
20th preceding month. Office, Oregonian BIdg.
Advertising rates, agate, 12 V^ cts. a line;
preferred position, 25% e.xtra. Reading no-
tices, 30 cts. a line.
RURAL SPIRIT — Every Wednesday. Agri-
cultural and Live Stock. Established 1869.
H. C. Browne & Co., publishers. Subscri])-
tion, $1 ; claimed average circulation for vear
1913. 18.000; 16 to 20 pages. 4 columns;
length of columns, 13% in.; width, 2 '/4 in.
Office, 373 Yamhill Street.
Advertising rates, agate. 10 cts. a line;
1.400 lines, 9 cts.; 2,000 lines, 8 cts. a line.
Reading notices, 20 cts. per agate line. Clas-
sified, 3 cts. per word.
SUNDAY MERCURY — Every Saturday. In-
dependent. Sporting. Established 1867. Charles
H. Clute, publisher. Subscription, $2; circula-
tion— not given by publisher; 4 pages, 8 col-
umns; length of columns, 21 in.; width, 2''(i
inches.
Advertising rates, 50 cts. an inch. Reading
notices, 10 cts. a line.
TELEGRAM — Every evening except Sun-
day. Independent. Established 1877. John F.
Carroll, publisher. Subscription, $5; sworn
average circulation for six months prior to
April, 1914. 35,888* net paid; 14 to 34
pages, 7 columns; length of columns. 21 in.;
width, 2% in. Can use matrices. Office, 325
Alder Street.
Advertising rates, agate, 6 cts. a line. flat.
Preferred pr)sition. 15 and 25% extra. Clas.si-
OREGON
fied, 10 cts. a line. Reading notices, 35 cts. a
line, 250 lines within one year, 25 cts.; 1. 000
lines, 20 cts. a line. Telegraphic readers, $1
a line.
SALEM — Population 14,094. On Williamette
River and So. Pac. Ry. In the center of an
excellent farming district; has fine water
power; industries include machine shops,
brewery, prune packing plants, canneries,
fruit dryers, saw mills, foundries, coffin,
furniture, glove, sash, door and ice making
factories. Williamette University, State
Capitol, State Asylum for the Deaf. Dumb,
Feebleminded, Insane and Blind, and State
Penitentiary located here. Annual value
of manufactured products, $5,000,000.00.
Bank clearings during year 1913, esti-
mated, .$10,000,000.00.
NORTHWEST POULTRY JOURNAL —
Monthly (1st). Poultry. Established 1894. C.
F. Williams, editor and manager. Subscrip-
tion, 50 cts.; sworn average circulation for six
months ending May, 1914, 13,500*; 48 to
108 pages, 3 columns; length of columns, 10
in.; width. 2% in.
Advertising rates, one inch, one time, $2.10;
three months, $6.15; six months, $11.70; one
year, $21. Discount on 3 or more insertions.
OREGON TEACHERS' MONTHLY — Month-
Iv, except July and August. Educational. Es-
tablished 1897. Charles H. Jones, editor and
publisher. Subscription, $1 ; claimed average
circulation for year 1913, 4,500; 64 to 80
pages, 2 columns; length of columns, TV2 in.;
width, 2% in. Cannot use matrices.
Advertising rates, $1.25 an inch; % page,
$4.25; 1/2 page, $7.50; full page, $12.50,
with discounts on 3. 6 and .10 month con-
tracts. Special positions, 25% additional.
Reading notices. 20 cts. a line. Classified,
or bargain advertising, 2 cts. per word
PACIFIC HOMESTEAD — Every Thurs-
day. Agricultural. Established 1900. States-
man Publishing Co., publishers. Subscrip-
tion, $1 ; claimed average circulation for
first six months 1914, 17,847; 24 pages, 4
columns; length of columns, 14 in.; width,
21/6 in.
Advertising rates, agate, 10 cts. per line,
flat. Special position, 10% extra. Back coyer,
25% extra. Reading notices, 25 cts. a line.
Classified, 3 cts. a word.
274
NELSON CHESMAN & CO.'S RATE BOOK.
PENNSYLVANIA
ALLEGHENY — Population 150,000. North
Side of Pittsburg; on Allegheny River and
three railroads. Manufactures include
rolling mills, locomotive and machine
shops, iron and steel works, preserving
works, cigar factories, liquors, flour,
leather and paints.
ALLEGHENIER AND PITTSBURGER
SONNTAGSBOTE — Every Saturday. German.
Independent. Established 1878. German-Amer-
ican Printing and Publishing Co., publishers.
Subscription. $2 ; circulation — not given by
publishers; 8 to 12 pages, 7 columns; lengtli
of columns, 22 in.; width, 21(5 in. Can use
matrices.
Advertising rates, agate, 5 cts. a line; per
month, 20 cts.; three months, $9; six months,
$15; one year, $25; financial, 6 cts. a line.
Reading notices, 20 cts. a line.
ALLENTOWN — Population 51.913. On Lehigh
River and 4 railroads. Center of an agri-
cultural and cement district. Industries in-
clude shoe, automobile, motor truck, auto
fire engine, cigar and furniture factories,
barbed wire, carriage, milk, linen thread and
fire, fancy and building brick works, plan-
ing, knitting and silk mills, rolling mills,
forges and iron furnaces. liime stone, iron
and slate in vicinity. Annual value of
manufactured products, $26,263,327.00.
CALL- — Every morning except Sunday. In-
dependent. Established 1888. D. A. Miller,
publisher. Subscription, $4.50; sworn de-
tailed average circulation for six months
ending March 31, 1914, 15,247* net paid:
12 to 24 pages, 4 columns; length of columns.
20 in.; width, 2% in. Can use matrices.
Advertising rates, 35 cts. an inch; 250 in.,
28 cts.; 500 in., 24 cts.; 1,000 in. or more,
21 cts. an inch. Strictly mail order adver-
tising, 2 cts. a line. Reading notices, 10 cts.
a line. Classified Ic. a word.
CHRONICLE AND NEWS — Every evening
except Sunday. Republican. Established 1866.
Chronicle and News Publishing Co., publish-
ers. Subscription, $4.50; claimed average cir-
culation for first six months 1914, 7,292; 12
to 16 pages, 8 columns; length of columns, 22
in.; width, 2% in. Can use matrices.
Advertising rates, 30 cts. an inch; 100 in.,
25 cts.; 250 in., 20 cts.; 500 in., 15 cts.:
1,000 in. and over. 12 cts. an inch. Reading
notices, 10 cts. a line. Classified, 5 cts. a line.
CITY ITEM & DEMOCRAT — Every even-
ing and morning except Sunday. Democratic.
Established 1829. Democratic Publishing
Co., publishers. Subscription, Item, $4.50;
Democrat, $3 ; sworn average circulation for
six months prior to .-Vpril, 1914, combined,
9,76(1* net paid; 10 to 20 pages, 8 columns;
length of columns, 22 in.; width, 2% in. Can
use matrices.
Advertising rates, both editions, 21 cts. an
inch. Special position, 10 or 25% extra.
Reading notices, 10 cts. a line; telegraphic,
35 cts. a count line. Classified, Ic. per word.
LEADER — Every evening except Sunday.
Independent. Established 1903. Leader Pub-
lishing Co., publishers. Subscription, $3;
sworn average circulation for vear ending
March, 1912, 5,892* net paid; 'l2 pages, 8
columns ; length of columns, 20 in. ; width.
2% in. Can use matrices.
Advertising rates, 50 cts. an inch; 100 in.
within one year, 25 cts.; 100 in. or 26 times,
20 cts.; 250 in. or 78 times, 15 cts.; 500 in.
and over, or 312 times, 12 cts. an inch; full
position, 25% extra. Reading notices, 10 cts.
a line. Classified advertising, Ic. a word.
SPARE MOMENTS MAGAZINE — Monthly.
Literary. Established 1904. Spare Moments
Publishing Co.. publishers. Subscription, 25
cts.; 20 or more pages; detailed average cir-
culation and guaranteed for 1914-15, 250,-
415*; 4 columns: length of columns, 14 in.;
width, 21/4 in. Forms close 20th preceding
month.
Advertising rates, agate, $1 a line: full
page (784 lines), $626.20; Vz page. $333.20.
See advertisement on page 464.
WELT-BOTE — Every Tuesday. German. In-
dependent. Established 1854. Welt-Bote Pub-
lishing Co.. publishers. Subscription, $2;
claimed average circulation for year 1913,
6,549; 8 pages, 7 columns; length of col-
umns, 20 in.; width, 2% in. Can use matrices.
Advertising rates, 75 cts. an inch, first time;
6) cts. an inch afterward.
ALTOONA — Population 52,127. On Pennsyl-
vania R. R. Coal mining extensively carried
on. Industries include locomotive and car
shops, brick and tile works, breweries, silk
and planing mills; 61 industries in all
with an annual output of approximately
$52,000,000.00. Bank clearings for 1913,
$31,000,000.00.
MIRROR — Every evening except Sunday.
Independent. Established 1874. Mirror Print-
ing Co., publishers. Subscription, $3; sworn
average circulation for six months prior to
April, 1914, 16.753* net paid; 10 to 24
pages, 7 columns; length of columns, 20 in.;
width, 2% in.
.Advertising rates, agate, 3% cts. a line;
1,400 lines, or more, 2^,4 cts. a line. Read-
ing notices, 15 cts. a count line. Classified, Ic.
piT word.
TIMES — Every morning except Sunday. In-
dependent. Established 1884. Altoona Times
Co.. publishers. Subscription, $3 ; circula-
tion— not given by publisher; 8 to 16 pages,
7 columns; lengtli of colunins, 21 in.; width,
2Vs in. Can use matrices.
NELSON CHBSMAN & CO.'S RATE BOOK.
275
PENNSYLVANIA
Advertising rates, agate, 3 cts. a line; lOd
lines, 2y2 cts.; 500 lines, 2 cts.; 1,000 lines
IVz cts. a line. Preferred position, 25% extra.
TRIBUNE — Every morning e.xcept Sunday.
Republican. Established 1873. Altoona Trib-
une Co., publishers. Subscription, $3; claimed
average circulation for 1913, 8,500; 12 to
16 pages. 7 columns; length of columns, 21 ^A
in.; width, 2% in. Can use matrices.
Advertising rates on application.
ATHENS — Population 3,796. On Susquehanna
River and Lehigh Valley R. R. Has furni-
ture factories, machine shops, creameries,
saw and silk mills and foundries. Bank
clearings during 1913, |1. 000, 000. 00.
PENNSYLVANIA
PENNSYLVANIA MEDICAL JOURNAL—
Monthly. Medical and Surgical. Established
1897. Dr. Cyrus Lee Stevens, publisher. Sub-
scription, $2 ; claimed average circulation for
year 1913, 6,450; 96 pages, 2 columns; length
of columns, 8 in.; width, 2% in. Can use mat-
rices.
Advertising rates, ^ page, one time, $2.50 ;
Vs page. $4; V4, page, $7; V2 page, $12; one
page, $22. Discount on 3 or more insertions.
BEAVER EALLS — Population 12,191. On
Pennsylvania R. R. lines and New York
Central System. Coal mines, stone quarries
and natural gas wells in the immediate vi-
cinity. Principal industries are steel wire,
nail, rolling and planing mills; file, enamel
sign, saw, axe, bridge, glass, chemical, cork,
well drill and tube works and stove foun-
dries. Geneva College is located here.
TRIBUNE — Every evening except Sunday.
Republican. Established 1884. Tribune Pub-
lishing Co.. publishers. Subscription. $3;
sworn average circulation for six months
prior to April, 1914, 6,284* net paid; 8 to
16 pages, 7 columns; length of columns, 20
in.; width. 2% in. Can use matrices.
Advertising rates. 20 cts. an inch, flat.
Special position, 25% extra. Reading
notices, 10 cts. a count line. Classified, Ic.
per word.
BELLEFONTE — Population 4,145. Three rail-
roads. Distributing point for excellent agri-
cultural section and coal mining region. In-
dustries include iron works, foundries, lime
kilns, planing and flour mills, shirt, glass.
lock and match factories. Bank clearings
for 1913, $3,500,000.00.
CENTRE DEMOCRAT — Every Thursday.
Democratic. Established 1878. Chas. R. Kurtz
publisher. Subscription, $1.50; claimed
average circulation for year 1913, 5,649*
net; 8 pages, 6 columns; length of columns,
19% in.; width, 2ys in.
Advertising rates, 50 cts. an inch; one
month, $1.50; three months, $3; six months,
$5; one year, $9; 2 in., one year, $15; classi-
fied, Ic. per word; subsequent insertions, Vzc-
per word.
BLOOMSBURG — Population 7,413. 3 rail-
roads. Has silk, woolen and carpet mills,
iron foundries, furniture factories, car and
car wheel works. State Normal School lo-
cated here.
PRESS- — Everv n;orning except Sunday. In-
dependent. Established 1902. C. T. Vander-
sliee and Paul R. Eyerly, publishers. Subscrip-
tion, $3; sworn average circuation for six
months prior to April, 1914, 5,010* net paid;
8 pages, 6 columns; length of columns, 20
in.; width, 2% in.
Advertising rates, 35 cts. an inch; 50 in.,
30 cts.; 100 in., 25 cts.; 200 in., 20 cts.; 500
in., 15 cts. an inch. Preferred positions, 10
or 20% extra. Classified, 5 cts. a line.
BRADFORD — Population 14,544. Three rail-
roads. In the center of a vast oil region;
largest brick and terracotta center in the
state; other industries are railroad ma-
chine and boiler shops, refineries, planing
and saw mills, oil well supply and tank
factories, vacuum cleaner, torpedo factories
and chemical works.
STAR AND RECORD — Every evening ex-
cept Sunday. Republican. Established 1879.
Star Publishing Co., publishers. Subscription,
$5 ; circulation — not given by publishers ; 8
pages, 7 columns; length of columns, 20 in.;
width, 2Vi in. Can use matrices.
Advertising rates, 10 cts. an inch, flat; in
position, 12 cts. an inch. Composition, 5 cts.
an inch additional. Reading notices, 10 cts.
a line; telegraphic, 25 cts. a line. Classified,
Ic. per word.
BUTLER — Population 20,728. Lime stone
quarries, coal mines and oil in vicinity.
Natural gas. Industries include the manu-
facture of oil well machinery, silk, shirts
and woolen goods, buttons, plate and bottle
glass, bricks and engines; also car works,
claimed to be the largest in the world.
Bank clearings for 1913, approximately,
$31,000,000.00. Annual value of manu-
factured products. $13,500,000.00.
CITIZEN — Every morning except Sunday.
Republican. Established 1868. Citizen Print-
ing Co.. publishers. Subscription, $3; circu-
lation not given by publisher; 8 to 12 pages,
7 columns: length of columns, 20 in.; width,
2Vc in. Can use matrices.
Advertising rates, 15 cts. an inch; 1,000
lines within one year, 11 cts. an inch. Com-
position, 5 cts. an inch, additional. Readers,
5 cts. a line.
EAGLE — Every evening except Sunday. In-
dependent. Republican. Established 1869.
Eagle Printing Co. (inc.), publishers. Sub-
scription. $3; sworn average circulation for
six months prior to April, 1914, 5,004* net
paid: 8 to 16 pages, 7 columns; length of
columns, 21% in.; width, 2% in. Can use
matrices.
Advertising rates, 12 cts. an inch; composi-
tion, 3 cts. an inch, additional; reading no-
tices, 5 cts. a line.
276
NELSON CHESMAN & CO.'S RATE BOOK.
PENNSYLVANIA
CHAMBERSBURG — Population 11,800. Cen-
ter of an excellent farming section. Indus-
tries include hosiery mills, grain elevators,
engineering works, milling, machinery, rail-
road shops and tanneries.
PENNSYLVANIA GRANGE NEWS —
Monthly (1st). Grange. Established 1904.
Pennsylvania State Grange, publishers. Sub-
scription, 25 cts. ; claimed average circulation
for 1913. 33, .500; 24 pages, 4 column; length
of columns, 11 '/i in.; width, 2% in. Forms
close 20th of month preceding.
Advertising rates, agate, 20 cts. a line, flat.
PEOPLE'S REGISTER— Every Friday. In-
dependent. Established 1876. Morris Lloyd,
editor and publisher. Suljscription, $1 ;
claimed average circulation for year 1913,
6,290; 8 pages. 6 columns; length of col-'
umns, 20 in.; width, 2% in.
Advertising rates, 15 cts. an inch. Reading
notices, 10 cts. a line.
CHESTER — Population 38,537. On Delaware
River, 15 miles distant from Philadelphia.
Three railroads. Industries include machine
shops, foundries, paper, silk, artificial silk
and rolling mills, steel tube furnaces, plas-
ter, brick, chemical, fibre products, dye,
leather and cutlery works. The Baldwin
Locomotive Works are located on the edge
of the city. Extensive trade in steel cast-
ings; cotton and woolen textile mills, cigar,
lace, garment and hosiery factories and
print cloth works. Crozer Theological Semi-
nary and Pennsylvania Military College lo-
cated here. Bank clearines for year end-
ing March 31, 1914, $36,296,464.64. An-
nual value of manufactured products, $15,-
250,000.00.
PENNSYLVANIA
week, 35 cts.; by the month, 81 cts. Reading
notices, run of paper, 15 cts. a line, first time;
10 cts., second time; 5 cts. afterward.
REPUBLICAN — Every morning except Sun-
day. Republican. Established 1833. Wallace,
Sproul & Long, publishers. Subscription. $3:
claimed circulation for year 1913, 5.093; 6
to 24 pages, 7 columns: length of columns.
22 in.; width, 2% in. Can use matrices'.
Advertising rates, 75 cts. an inch ; 25 in..
50 cts.; 50 in., 45 cts.; 100 in., 35 cts.; 200
in., 25 cts.; 300 in., 22 cts.; 400 in.. 20 cts.;
500 in., 18 cts.; 750 in., 16 cts.; 1.000 in., or
more, 15 cts. an inch. Composition. 5 cts.
an inch additional. Preferred position, 15
and 25% additional. Reading notices, 15 cts.
a line, with discount for time ; first page, 25
cts. a line. Classified, Ic. a word.
TIMES — Every evening except Sunday. Re-
publican. Established 1876. Wallace Sproul
& Long, publishers. Subscription, $3 ; de-
tailed average circulation for year 1913, 8,-
697*; 10 to 12 pages, 7 columns; length of
columns, 22 in. Can use matrices.
Advertising rates, $1 an inch; 25 in., 75
cts.; 50 in., 50 cts.; 100 in., 40 cts.; 200 in.,
30 cts.; 300 in., 28 cts.; 400 in., 25 cts.; 500
in., 2:: cts.; 750 in., 22 cts.; 1,000 in., or
more, 21 cts. an inch. Composition, 5 cts. an
inch extra. Preferred position, 10 and 25%
extra. Classified ads., 10 cts. a line; by the
CLEARFIELD — Population 6,851. Located
on Susquehanna River and three Railway
systems, in a fertile farming district. Ex-
tensive deposits of coal and fire clay, clay
workng being the leading industry. Other
industries are wood working factories and
.steel works.
PUBLIC SPIRIT— Every Thursday. In-
dependent-Democrat. Established 1878. Matt
Savage, publisher. Subscription, $1; circula-
tion not given by publisher; 8 pages, 7 col-
umns, length of columns, 21 1^ in.; width, 2Va
in. Can use matrices.
Advertising rates, 15 cts. an inch.
CONNELSVILLE — Population 12,845. Four
railroads. Center of famous Connellsville
coke region, employing 38.000 men. Indus-
tries include the manufacture of steam
pumps and all kinds of mining machinery,
iron, steel and tin plate, hardware and
plumbers' supplies, glassware and safes, fire
brick, paving brick and glass brick for in-
terior finish.
COLTRIER — Every evening except Sunday.
Republican. Established 1902. The Courier
Co., publishers. Subscription. $3; sworn aver-
age circulation for six months ending March
31, 1914, 6,585* net paid; 8 to 12 pages, 7
columns; length of columns, 20 in.; width,
2% in. Can use matrices.
Advertising rates, 30 cts. an inch; 100 in.
within one year, 25 cts.; 200 in., 20 cts.; 300
in., 18 cts.: 500 in., 17 cts.; 1,000 in., 15 cts.
an inch. _ Composition, 4 cts. an inch extra,
for first insertion. Preferred position, 10 or
25% extra. Reading notices, 10 cts. a line.
Classified, Ic. a word.
DOYLESTOWN — Population 3.304. P. & R.
R. R. Surrounded by an excellent agricul-
tural section. Has creameries, flour and
woolen mills, soap and candle works and
farm implement factory.
INTELLIGENCER — Every evening except
Sunday. Republican. Established 1886. In-
telligencer Company, publishers. Subscription,
$2.50; claimed average circulation for year
1913, 4,174; 4 pages, 8 columns; length of
columns, 22 in.; width, 2% in.
Advertising rates, 30 cts. an inch; one
week, 25 cts.; two weeks, 20 cts.; one month,
15 cts.; two months ,14 cts.; three months,
12 cts.; six months, 10 cts.; one year, 9 cts.
an inch. Every other day, two-thirds full rates;
two times a week, one-half; once a week, one-
third.
EASTON — Population 28,523. (Including
live suburbs, 50,000.) On Delaware River
and six railroads. Cement indu.stry very
large. Manufacture's include silk, flour,
iron, steel, pipe, piano, textile and planing
mills, slate quarries and blast furnaces.
NELSON CHESMAN & CO.'S RATE BOOK.
277
PENNSYLVANIA
FREE PRESS — Every evening, except Sun-
day. Republican. Established 1866. Free
Press Publisliing Co., publishers. Subscription,
$3 ; sworn average circulation for six months
I)rior to October, 1914, 11, 020* net paid; 12
to 16 pages, 7 columns; lengtli of columns, 21
in.; width, 2% in.
Advertising rates, 75 cts. an inch; over 50
in.. 25 cts. an inch. Classified, Ic. a word.
Reading notices, 12 cts. a line; telegraphic, 25
cts. a line.
ERIE — Population 66,525. On Lake Erie and
live railroads. Has an excellent harbor and
large exports of coal, iron and general prod-
ucts. Industries include electrical macliin-
ery and supplies, farming implements, iron
foundries, tanneries, flour and planing mills,
boiler, engine, paper, aluminum and stove
works. Bank clearings for 1913, $56,426,-
895.56. Annual value of manufactured
products, $35,000,000.00.
CATHOLIC CHRJNICLE -Every Saturday.
Religious-Catholic. Established 1909. Chron-
icle Comi)any, publishers. Subscription, $2 ;
circulation not given by publisher; 8 pages,
6 columns, *length of columns, 19% in.;
width, 2Ve in. Canjiot use matrices. Office,
1128 Sassafras Street.
Advertising rates, 40 cts. an in.; 2 in. or
more on contract, 35 cts.; 4 in., or more, 30
cts. an inch.
DISPATCH — Every morning including SUN-
DAY. Indenendent. Established 1851. Dis-
patch News Co., publishers. Subscription,
$3.65 ; sworn average circulation for six
months prior to April, 1914, daily and Sun-
day, 11,083* net paid; daily, 10 to 16 pages;
Sunday, 16 to 24 pages, 7 columns: length
of columns, 211/4 in.; width, 2^4 in. Can
use matrices.
Advertising rates, 5 cts. a line; 1,000 lines
within one year, 4 cts.; 2,000 lines. 3 cts.;
3.000 lines, 2 V^ cts.; 5,000 lines, 2 1^ cts. a.
line; preferred position, 25% extra. Classi-
fied, Ic. a word. Reading notices, 15 cts. a
count line.
HERALD — Every evening except Sunday,
and SUNDAY morning. Independent. Demo-
cratic. Established 1878. Herald Printing
and Publishing Co., publishers. Subscription,
daily, $3 ; sworn average circulation for six
months prior to October, 1914, daily, 8,782*
net paid; Sunday, 5,550* net paid; 24
pages, 7 columns; length of columns. 20 in,;
viridth, 2% in. Can use matrices.
Advertising rates, 30 cts. an inch; space
rates, 100 in., 25 cts.; 250 in., 20 cts. an
inch; 52 times within one year. 20 cts. an
inch. Reading notices, 10 cts. a line. Classi-
fied, Ic. a word.
PENNSYLVANIA MERCHANT — Monthly
(1st). General Merchandise. Established
1908. Retail Mercliant's Association of
Pennsylvania, publishers. Subscription, 25
cts.; claimed average circulation for year
PENNSYLVANIA
1913, 7,500; 24 pages, 3 columns; length of
columns, 10 in.; width, 2i/<! in. Can use
matrices. Forms close 10th of month preced-
ing. Office, Lincoln Building.
Advertising rates, $1,50 an inch; full page,
$30; 1/2 page, $18; M page, $12.
TIMES — Every evening except Sunday. Re-
publican. Established 1888. The Times Pub-
lishing Co., publishers. Subscription, $3;
sworn average circulation for six months
ending March 31, 1914, 22,299* net paid;
10 to 16 pages, 7 columns; length of columns,
21% in.; width, 2% in. Can use matrices.
Advertising rates, agate, 4 cts. a line, flat.
Special position. 15 or 25% extra. Classified,
Ic. per word. Rending notices, body type, 50
cts, ; nonpareil, 25 cts. a line.
GERMANTOWN — Population 60,000. Suburb
of Pliiladelphia. On six railroads. Largely
a residential town, there being more than
twenty thousand homes supported by over
five hundred flourishing industrial and mer-
cantile plants, with considerable manufac-
turing of machinery, carpets and cotton and
woolen goods
INDEPENDENT .GAZETTE — Every Friday.
Independent. Established 1877. H. F. Mc-
Cann, publisher. Subscription, $1 ; claimed
circulation average for year 1913, 7,500 ;_ 8
pages, 8 columns; length of columns, 23 in.;
width, 2% in. Office, 5 East Price Street.
.Advertising rates upon application.
GREENSBURG — Population 13,012. On Penn-
s.vlvania R, R. Coal mining extensively car-
ried on. Industries include plumbers sup-
plies and fittings, bolt and nut, engine and
glass works and the manufacture of flour,
lumber and coke products. Bank clearings
for 1913, $30,000,000,00. Annual value
of manufactured products, approximately,
$7,000,000.00. Annual value mining, $6,-
115,800.71.
TRIBUNE — Every evening except Sunday.
Independent-Republican. Established 1889.
Tribune-Press Publishing Co., publishers.
Subscription, $3 ; sworn average circulation
for six months prior to April, 1914, 5,287*
net paid; 8 pages; 7 columns; length of col-
umns, 21% in.; width, 2ye in. Can use
matrices.
Advertising rates, plate matter, 12 cts. an
inch; set matter, 16 cts. an inch. Reading no-
tices, 5 cts. a line.
GREENVILLE — Population 5,909. Three rail-
roads. Center of a farming section, with
ciial mining extensively carried on. Indus-
tries include foundry and machine shops,
rolling mills and tube works.
YOUNG LUTHERAN — Monthly. Religious.
Established 1884. The Young Lutheran Co.,
(Inc.), publishers. Subscription, 50 cts.;
claimed average circulation for year 1913, 23,-
178; 16 pages, 3 columns; length of columns,
278
NELSON CHESMAN & CO.'S RATE BOOK.
PENNSYLVANIA
10 in.; width, 2% in. Forms close first pre-
ceding month.
Advertising rates, $2.50 an inch; $22 an
inch, per year. Larger space pro rata.
HANOVER — Population 7,057. On Northern
Central and Western Md. Railroad. Prin-
cipal industries are machine shops, cream-
ery, flour mills, cigars, cigar boxes, wire
cloth, glove, shirt, shoe, furniture,, car-
riage and wagon factory.
POULTRY FANCIER — Monthly. Poultry.
P. W. DeLancey, publisher. Subscription, 50
cts. ; detailed average circulation for 1913,
43,145*; 64 to 180 pages, 3 columns; length
of columns, 10 in.; width, 2% in. Forms
close 20th of each month.
Advertising rates, agate, 30 cts. a line, with
discount for time and space.
HARRISBURG — Population 64,186. On Sus-
quehanna River and four railroads. Has
machine shops, rolling mills, steel works,
blast furnaces, iron pipe, railroad car, tin
plate and stationary engine works, boot
and shoe, farm implement, carriage and ci-
gar factories, cotton and silk mills. State
Capitol and State Lunatic Asylum located
here. Annual value of manufactured prod-
ucts, $28,000,000.00. Bank clearings for
1913, $77,000,000.00.
EVANGELICAL— Every Wednesday. United
Evangelical Church. Established 1887. J. .1.
Nungesser, publisher. Subscription, $2;
claimed average circulation for 1913, 10,-
500; 16 pages. 4 columns; length of columns,
14 in.; width, 2^4 in.
Advertising rates, agate, 10 cts. a line;
1,000 lines, within one year, 7 cts. a line.
Reading notices, set solid, double display
rates; leaded, triple price per count line.
For combination rates, see Philadelphia Pres-
byterian.
EVANGELICAL BIBLE TEACHER —
Monthly. Evangelical. Established 1890. J. J.
Nungesser, publisher. Subscription, 50 cts.:
claimed average circulation for 1913, 9,300;
32 pages, 2 columns; length of columns,
7»^ in.; width. 2% in.
Advertising rates on application.
LUTHERAN CHURCH WORK — See Phila
delphia.
PATROIT — Every morning except Sunday.
Democratic. Established 1852. The Patroit
Co., publishers. Subscription, $3 ; sworn di>
tailed average circulation for six monflis enfl
ing ,Tune 30, 1914, 21,115* net; 8 to 20
pages, 7 columns; length of columns, 21 Vi
in.; width, 2% in. Can use matrices.
Advertising rates, agate, display, run of pa
per, 4 cts. a line; 1,000 lines, within one year,
3 cts.; 2,000 lines, 2 V^ cts.; preferred posi-
tion, 20% extra. Strictly mail order advertis-
ing, 21/^ cts. a line. Classified, Ic. per word.
Reading notices, 15 cts. a line; 500 lines.
12 ii^ cts.; 1,000 lines or more, 10 cts. a
count line.
PENNSYLVANIA
REDMEN'S REVIEW — See Millmont, Pa.
STAR — INDEPENDENT — Every evening
except Sunday. Independent. Established 1867.
The Star Printing Co.. publishers. Subscrip-
tion, $3 ; sworn detailed average circulation
for year 1913. 16,700*; 10 to 32 pages, 7
columns; length of columns, 21 14 in.; width,
2% in. Can use matrices.
Advertising rates, agate. 2 i^ cts. a line, flat.
Special position, 10 and 25% extra. Classi-
fied, Ic. per word. Pure reading matter, 20
cts. a count line; telegraphic readers, 25 cts.
a count line.
See advertisement on page 497.
TELEGRAPH — Every evening except Sun
day. Republican. Established 1831. Tele-
graph Printing Co., publishers. Subscription,
$3; sworn detailed average circulation for
year 1913, 21,577*; 10 to 20 pages, 7 col-
umns; length of columns, 213/7 in.; width,
2 Va in. Can use matrices.
Advertising rates, agate, 3 cts. a line; in
full position 3% cts. a line. Classified, Ic. a
word (minimum charge, 20 cts.). Reading no-
tices, 20 cts. a line.
See advertisement on page 45o.
HAZLETON — Population 25,452. On the
Pennsylvania and the Lehigh Valley Rail-
roads. Surrounded by large anthracite col-
lieries. Other industries are sheet steel, silk
and knitting mills; brush and shirt fac-
tories; coffin, iron and plumbing works.
PLAIN SPEAKER — Every evening except
Sunday. Independent. Established 1882. W.
C. Dershuck. publisher. Subscription, $3;
sworn average circulation for six months end-
ing April 1st. 1914. 5,306* net paid; 8 pages,
7 columns; length of columns, 21 in.; width,
2% in. Cannot use matrices.
Advertising rates, 20 cts. an inch. Com-
position, 10 cts. an inch additional. Preferred
position, 10 or 20% extra. Reading notices,
10 cts. a line.
STANDARD — Every morning except Sun
day. Democratic. Established 1885. Stand-
;'rd Publishing Co.. publishers. Subscription.
$3; sworn average circulation for six months
prior to April, 1914, 5.478* net paid; 8 pages,
7 columns; lengtli of columns, 21% in.;
width, 2% in. Can use matrices.
.Advertising rates, 30 cts. an inch; 100 in.,
28 cts.; 300 in., 25 cts.; 500 in., 22 cts.; 800
in., 20 cts.; 100 in., 18 cts. an inch. An al-
lowance of 3 cts. an inch per issue for plate
matter. Preferred position, 15%; full posi-
tion, 25% extra. Readers, 10 cts. a line.
HOMESTEAD — Population 18,713. On two
railroads, seven miles distant from Pitts-
burg. Coal mining extensively carried on. In-
dustries include Bessemer and open hearth
steel works.
AMERIKANSKY RUSSKY VIESTNIK —
Every Thursday. (2 editions.) Slovak and
NELSON CHESMAN & CO.'S RATE BOOK.
279
PENNSYLVANIA
Russian. Established 1892. Greek Catholic
Union of U. S. of America, publishers. Sub-
scription. $2 ; rlaimed average circulation for
year 1913, 37. .500 (Slovish edition, 30,000;
Russian edition, 7,500); 8 pages, 7 columns;
length of columns, 20 in.; width, 2^/4 in.
Ad%-ertising rates on application.
HONESDALE — Population 2,945; (Greater
Honesdale, 7,000). On the Erie, and the
Delaware «& Hudson R. R. Principal in-
dustries are glass works, axe and shoe
factories, woolen, silks and flour mill,
brewery, etc.
WAYNE INDEPENDENT — Tri - weekly.
Monday, Wednesday and Friday. Independ-
ent. Established 1878. B. F. Haines, pub-
lisher. .Subscription, $1.50; sworn average
circulation for six months prior to April, 1914,
5,200* net paid; 6 to 8 pages, 7 columns;
length of columns, 19% in.; width, 2% in-
Cannot use matrices.
Advertising rates, 20 cts. an inch; top of
column, 24 cts.; island position, 25 cts. an
inch, flat. Reading notices. 10 cts. a line.
Classified, Ic. per word.
JOHNSTOWN — Population 55,482. Two rail
roads. Bituminous coal mining extensively
carried on. Fire clay, iron and lime stone
also in vicinity. Has most extensive steel
and iron works, and manufactures include
stoves, fire brick, radiators, paint, enamel-
ware and coke products. Annual value of
manufactured products, $63,000,000.00.
DEMOCRAT — Every morning except Sun-
day. Democratic. Established 1863. War-
ren Worth Bailey and Estate of Edward H.
Bailey, publishers. Subscription, $3 ; sworn
average circulation for six months prior to
April, 1914, 13,911* net paid; 12 to 20 pages,
7 columns; length of columns, 20 in.; width,
2% in. Can use matrices.
Advertising rates, 60 cts. an inch; on con-
tract, 51 in., 42 cts.; 101 in., 35 cts.; 201 in.,
28 cts. Position, 15 and 25% extra. Read-
ers, 15 cts. a count line. Classified, Ic. per
word.
LEADER — Every evening except Sunday.
Republican. Established 1911. Leader Print-
ing Co., publishers. Subscription, $3 ; sworn
average circulation for six months prior to
April, 1914, 9,847* net paid; 12 to 16 pages,
7 columns; length of columns, 20 in.; width,
2% in. Can use matrices.
Advertising rates, 60 cts. an inch; 100 in.
within one year, 40 cts.; 250 in., 30 cts.;
1,000 or more in., 20 cts. an inch. Special
positions, 5. 15 and 25% extra. Reading no-
tices, 5 to 10 cts. a line. Classified, Ic. per
word.
TRIBUNE — Every evening except Sunday.
Progressive-Republican. Established 1873.
PENNSYLVANIA
.Johnstown Tribune Publishing Co., publish-
ers. Subscription, $3; s .vorn average cir-
culation for year ending Jr.irch, 1914, 15,893*
net paid; 12 to 20 pages. 7 columns; length
of columns, 19% in.; v i.lth, 2% in. Can
use matrices.
Advertising rates, 2 i/| rts. a line, flat. Class-
ified, 5 cts. a line, first ins ition ; 4 cts. a line,
each subsequent insertion.
LANCASTER — Population 47,227. Two rail-
roads. The center of a most excellent agri-
cultural region; Lancast v County being the
leading county of U. S in value of agri
cultural products; whea' and tobacco being
grown to a very large >xtent. One of the
largest tobacco markets in the United
States, the manufacture of cigars exceeding
any other district in thi' U. S. Also exten-
sive stock yards supplying Maryland, New
Jersey, Delaware and Eastern Pennsyl-
vania. Industries also include umbrella
factories, cork and linoU-um works; cotton
and silk mills, machiii ■ shops, tanneries,
chocolate and caramel factories and iron
works. Annual value of industrial prod-
ucts, $15,978,666.00. Anniifjl value of
agricultural products, $2i),000,000.00. Bank
clearing for 1913 $8().S54,162.32.
EXAMINER — Every evening except Sun-
day, and SEMI-WEEKLY. Wednesdays and
Saturdays. Independent. Republican. Estab-
lished 1825. Dr. Fred A. Achey and W. F.
Gorrecht, publishers. Subscription, daily. $5;
Semi-weekly, $1.50; sworn average circulntion
for six months prior to April. 1914, 5.140*
net; semi-weekly, claimed for year 1913,
4,000; 12 pages, 7 columns; length of col-
umns, 20 1^ in.; width, 2% in.
Advertising rates, daily, 50 cts. an inch; 25
in., 40 cts.; 50 in.. 30 cts.; 100 in., 25 cts.;
200 in., 20 cts.; 300 in., 17 cts.; 400 in., 15
cts.; 500 in., 14 cts.; composition. 5 cts. an
inch extra. Local notices, 10 cts. a line, with
discount on 500 lines and over. SEMI-
WEEKLY, 40 cts. an inch; 50 in., 20 cts.;
100 in., 18 cts.; 200 in., 16 cts.; 300 in., 14
cts.; 400 in., 12 cts.; 500 in., or more, 10
cts. an inch.
INTELLIGENCER and JOURNAL — Every
evening and morning, except Sunday.
Democratic. Established 1794. Steinman &
Foltz, publishers. Subscription, evening, $5;
morning, $3 ; sworn average circulation for
six months prior to April. 1914, combined,
13,641* net paid; (evening, 7,617*, morning,
6,024*); 12 to 24 pages. 7 columns; length
of columns, 21 in.; width. 2% in.
Advertising rates, including both editions.
35 cts. an inch, flat. Special position, 10 or
25% extra. Reading notices, 15 cts. a line;
telegraphic, 30 cts. a line. Classified, 2 cts.
per word.
JOURN.'VL — Morning edition of Intel-
ligencer, which see.
Forty years of keeping everlastingly at it has developed a wonderful ad-
vertising organization. We make no charge for preparing copy, selecting
desirable mediums, etc. LET US HELP YOU.
18
280
NELSON CHESMAN & CO.'S RATE BOOK.
PENNSYLVANIA-
LUTHERAN OBSERVER — See Phila-
delphia.
NEW ERA — Every evening except Sunday,
and SEMI-WEEKLY, Wedne.sdays and Satur-
days. Independent. Republican. Established
1877. The New Era Printing Co., publishers.
Subscription, daily, $5; circulation — not given
by publisher; semi-weekly. $1.50; 8, 10 and
12 pages, 7 columns; length of columns, 211/^
in. ; width, 2 Vs in.
Advertising rates, nonpareil, daily, 1 inch,
one time, 75 cts.; one week, $2.50; one month,
$7; three months, $12; one year, $28; 24 lines,
one year, $45; E. O. D., % of daily rates.
Semi-weekly, first time, 10 cts.; subsequent
insertions, 5 cts. per line.
NEWS — Every morning except Sunday. Re-
publican. Establislied 1890. Tlie Morning
News Co., publishers. Subscrii)tion. $5: sworn
circulation for 191.'?, 4,800*; 6 and 8 pages.
7 columns; length of columns, 20% in.;
width, 2% in.
Advertising rates, 14 cts. an inch, flat.
Reading notices, 10 cts. a line, first time;
5 cts. a line, after.
PENNSYLVANIA SCHOOL JOURNAL —
Monthly. Educational. Established 1852. J. P.
McCaskey, publisher. Subscription, $1.60;
claimed average circulation for year 1913.
6.000; 48 to .56 pages, 2 columns; length of
columns, 7'/^ in.; width, 2% in.
Advertising rates, Vi page, one time, $10;
three months, $25; one year. $66; Vz page,
one time, $15; one page, $25.
LA PARK — Population 100. On Pennsylvania
R. R., ten miles distant from Lancaster. In-
dustries confined exclusively to seed farm-
ing.
PARK'S FLORAL MAGAZINE — Monthly.
Floriculture. Established 1871. George Watt
Park, publisher. Subscription. 10 cts.;
Kworn average circulation for tir.st six months
1914. 458,030*; 64 pages, 2 columns; length
of columns, 8 in.; width, 2'^ in. Forins close
20th of preceding month.
Advertising rates, agate, $1.50 a line; full
page, $330; back cover (224 lines), $375.
See advertisement on page 467.
LEBANON — Population 19.240. Three rail-
roads. Coal mining extensively carried on,
iron and limestone also being abundant.
Has furnaces, rolling mills, iron, steel and
china works, organ and furniture factories,
stove foundries, machinery, car, bolt and
nut, boiler and engine works.
LUTHERAN — See Philadelpliia.
NEWS — Every evening except Sunday, and
SEMI- WEEKLY (Monday and Thursday). Re-
publican. Established 1872. Ivpbanon News
Publishing Co., publishers. Subscri])tion,
daily, $3; Semi-weekly, $1; sworn average
circulation for six months prior to April,
1914, daily, 6,107* net paid; semi-weekly.
PENNSYLVANIA
3,572; 6 to 20 pages, 7 columns; length of
columns, 20 in.; width, 2% in. Can use
matrices.
Advertising rates, daily or semi-weel- ly. 25
cts. an inch; subsequent insertions of same
copy, 20 cts. an inch; first page, display. 50
cts. an incli; 3d page, 25 cts. an inch, flat;
on contract for not less than five inches spa<'e,
for 8 weeks or longer (5 cts. additional for
first insertion of set matter or matrices), 12
cts. an inch. Reading notices, body type,
first page, 10 cts. a line; other pages, 5 cts.
a line. Classified, Ic. per word.
McKEESPORT — Population 42,694. On Mo
nongahela River and three railroads. Has
natural gas. Largest tube works in the
world, also blast furnaces, glass, steel, iron
and tin plate works, breweries, sewer pipe,
fire brick, cigar, wagon and candy factories
and saw mills. Annual value of manufac-
tured products. $42,494,567.00. Bank clear-
ings during 1913, $12,100,000.00.
NEWS — Every evening except Sunday. In
dependent. Established 1884. Daily News
Publishing Co., publishers. Subscription, $3;
sworn average circulation for six months en'l-
ing March 31, 1914, 9,421* net; 12 to_ 24
pages, 7 columns; length of columns, 20 in.;
width, 2'(i in. Can use matrices.
Advertising rates, agate, 75 in. within one
year, 60 cts. an inch; 150 in., 50 cts.; 300 in..
40 cts.; 500 in., 35 cts.; 1,000 in. or more, 25
cts. an inch: preferred position, 10 and 25'/
extra. Reading notices, 15 cts. a line; tele-
graphic, $1 a line. Classified, Ic. a word.
TIMES — Every evening except Saturdav,
and SUNDAY " MORNING. Independent.
Republican. Established 1869. McKeesport
Times Co., publishers. Subscription, $3 ;
sworn average circulation for six months end-
ing March 31, 1914. 9,200 net; 12 to 24
pages, 7 columns; length of columns, 22 in.;
width, 2>/8 in. Can use matrices.
Advertising rates, 2 cts. a line, flat. Pre-
ferred position, 25% extra. Reading notices,
10 cts. a line; first page, 25 cts. a line.
Classified, Ic. per word.
MAHANOY CITY — Population 15.936. Two
railroads. Principal industry, anthracite coal
mining, which is shipped extensively. Also
has iron works.
SAULE — Semi-Weekly. Tuesdays and Fri-
days. Lithunian. Republican. Established
1888. W. D. Boczkowski & Co., publishers.
Subscription. $2.50: claimed average circu'a-
tion for year 1913, 6,420; 4 pages, 8 columns;
length of columns, 24 in.; width, 2% in.
Advertising rates, 50 cts. an inch.
MANAYUNK — Population 30,000. On Schuyl-
kill River, seven miles distant from Phila-
delphia, of which it is a suburb. Industries
include cake and cracker, cut glass, car-
riage and wagon factories; iron and steel
mills and the manufacture of cotton and
woolen goods, automobiles and paper.
NELSON CHESMAN & CO.'S RATE BOOK.
281
PENNSYLVANIA
REVIEW — Every Wednesday. Local. Es-
talilished 1904. Review Publishing Co., pub-
li.sliers Subscription, 50 cts.; claimed aver-
age circulation for year 1913, 8,000; 4 pages.
9 columns; length of columns, 26 in.; width,
2% in.
Advertising rates on application.
MEADVILLE — Population 12,780. Two rail-
roads. Distributing point for an excellent
grazing and farming section and a most
important manufacturing center. Has nat-
ural gas Industries include boiler and iron
works, corset factory, foundries and saw
mills. Also Erie R. R. car shops. Allegheny
College and Meadville Theological CoUegi.-
located here.
TRIBUNE-REPUBLICAN — Every morning
except, Sunday. EVENING REPUBLICAN
every evening except Sunday. Republican. Es
tablished 1851. Tribune- Publishing Co., pub
lishers. Subscription, $3; sworn combined cir
culation for six months ending March 3],
1914. 7,33.5* net; 8 and 10 pages. 7 columns;
length of columns, 20 in.; width, 2% in.
Can use matrices.
Advertising rates, display, morning and
evening, combined, 25 cts. an inch; 51 to 100
in., within one year, 22 cts. an inch; 101, or
more in., 15 cts.; next reading, 16 cts.; full
position. 17 cts. an inch. Reading notices, 10
cts. a line, with discount on 300 lines and
over. Classified, Ic. a word (minimum, l^^
words). Weekly rates on application.
MEDIA — Population 3.562. On P. B. & W.
R. R. and has five trolley lines; 14 miles
distant from Philadelphia. The center of u
very fertile agricultural section.
AMERICAN — Every Saturday. Republican
Established 1855. Thos. V. Cooper & Sons
publishers. Subscription, $2; claimed averagf
circulation for 1913, 7,645; 8 pages, 7 col-
umins; length of columns, 22 in.; width, 2J/<
inches.
.Vdvertising rates, 10 cts. per agate line
with discounts.
MIDDLEBURG — Population 531. On Pennsyl-
vania Railroad. Industries include saw,
planing and flour mills, shirt factory ami
tannery.
POST — Every Thursday. Republican. Es-
tablished 1844. Geo. W. Wagenseller, pub-
lisher. Subscription, $1; sworn detailed
average circulation for 1913. 5,251*; 8 pages,
6 columns: length of columns. 20 in.; width
2% in. Cannot use matrices.
Advertising rates, 30 cts. an inch. Composi
tion, 5 cts. an inch additional. Special posi
tion, 10 and 20% extra. Locals, 5 cts. a line
on yearly contracts, 4 cts. a line.
MILLMONT — Population 300. Pennsylvania
R. R. Industries confined largely to agricul
tural pursuits and lumbering. A poultry ant;
fruit centre. Has shirt, furniture ^ud box
factories.
PENNSYLVANIA
REDMEN'S REVIEW — Monfi'lv. I. O. R
M. Established 1898. .1. W. Veisley, editor.
Subscription, 60 cts.; claimed average cir-
culation for 1913, 23,062; 18 pages, 6 col-
umns; length of columns, 20 in.; width,
21/8 in.
Advertising rates, agate, 20 cts. per line.
NEW CASTLE — Population 36.280. Six rail-
roads, three interurban lines and seven
streams of water. Excels particularly in
freight facilities, healthful labor condi-
tions and abundant water supply. In-
dustries include largest tin mill in the
world; two steel mills; steel freight and
street car, wire, forge and bolt works;
paper planing and flour mills; blast fur-
naces; iron foundi-ies; three cement works;
two potteries; chocolate factory; chemical
laboratories; autonidbile jilant and ma-
chine shops.
HERALD — Every evening except Sunday.
Independent. Established 1853. Herald' Pub-
lishing Co., publishers. Subscription, .$5;
sworn average circulation for vear ending
•Tune, 1914, 6,400*; 8 to 16 pages". 7 columns;
length of columns. 22 in.; width, 21/^ in.
Can use matrices.
Advertising rates, 25 cts. an inch; 250 in.,
21 cts.; 350 in., 19 cts.; 500 in. or more, 18
cts. an inch. Spec'al i)Osition. 10 or 20%
extra. Reading notices, 10 cts. a count line.
Classified, Ic. per word.
NEWS — Every evening except Sunday. Re-
publican. Established 1880. News Company,
publisher. Subscription. $5; sworn average
circulation for six month preceding April 1,
1914, 7,735* net paid; 8 to -20 pages. 7 col-
umns; length of columns, 211/4 in. I width,
2V« in.
Advertising rates, 25 cts. an inch ; 100 in.,
20 cts.; 500 in., or more, 15 cts. an inch.
Reading notices. 7 cts. a count line. Classified,
4 lines or less, 2 times. 25 cts.
NORRISTOWN — Population 27.875. O n
Schuylkill River, two trunk line railroads
together with six brandies and two through
trolley lines. Deposits of limestone and
marble in vicinity, also iron mines. In-
dustries include woolen, cotton and carpet
mills, iron works, glass, hosiery, shirt,
l)room and cigar factories, also the manu-
facture of asphalt blocks, furniture, bicycle
sundries, wire, oil cloth, screws and bricks,
or 57 manufacturers in all. State Hospital
for the Insane located here. .\iniual value
of manufactured products, ni)|)roxiinately,
!{;15,000.000.00. Bank di'posils during
1913, $9,000,000.00.
TIMES — Every evening except Sunday.
Republican. Established 1881. Times Publish-
ing Co., publishers. Subscriiition. $3; sworn
average circulation for six months prior to
-Vpril, 1914, 6.509* net paid; 8 to 16 pages. 8
columns; length of columns, 22 V^ in.; width,
2% in. Can use matrices.
282
NELSON CHESMAN & CO.'S RATE BOOK.
PENNSYLVANIA
Advertising rates, 30 cts. an inch; 100 in..
25 cts.; 300 in., 22 cts,; 500 or more in., 20
cts, an inch. Preferred position, 20% extra.
Readers, 10 cts, a count line; first page, 20
cts. Composition, display, 5 cts.; readers, 3
cts. a line additional. Classified, Ic, per
word.
OIL CITY — Population 15.657, Four rai'
roads. Center of the petroleum region. Prm
cipal oil market of the state. Very larg.-
oil refineries and oil well supply houses
also handle and spoke factories, mac .in-'
boiler, oil well supply, engine and railniail
shops.
DERRICK — Every morning except Sunday
and SEMI-WEEKLY, Tuesdays and Friday-
Independent. Established 1871. Derrick Pub
lishing Co., publishers. Subscription, _ dail>
$7: semi-weekly, $1; sworn average circula-
tion for six months preceding April 1, 1914.
5,753* net paid; semi-weekly, 8,000; daily,
8 to 16 pages; semi-weekly, 8 to 12 pages, 7
coluftins; length of columns, 21 in,; width,
2Vs in. Can use matrices.
Advertising rates, daily or semi-weekly,
agate, 5 cts, a line; 250 in. within one year,
35 cts. an inch; 500 in., 30 cts.; 750 in., 25
cts,; 1,000 in., or more, 20 cts, an inch. Read-
ing notices, 10 cts. a line. Classified, Ic. per
word; 6 insertions for the price of 5.
See advertisement on page 524.
OLYPHANT — Population 8.505. On four rail-
roads. Extensive collieries, coal shipment
being very heavy. Other industries are ci-
gar factories, silk mills and iron foundries.
PRAVDA — Every Thursday. Russian. Non-
partisan, Established 1902. Russian Brother-
hood Organization, publishers. Subscription.
$1.50; claimed average circulation for first
six months 1914, 9,000; 8 pages, 6 columns;
length of columns, 20 in.; width, 2% in. Can
use matrices.
Advertising rates, 20 cts, an inch.
PHILADELPHIA — Population 1,549,008, On
Delaware and .Schuylkill Rivers and eight
railroads. Largest city in Pennsylvania and
third largest city in the United States.
Known as ''The City of Homes,'' of which
there are 348.623, " most of them of the
one family type. Has vast manufacturing
interests, including the Baldwin liocomotive
Works and Cramp Ship Yards and iron and
steel products generally. The manu-
facture of woolen and cotton goods and
textile fabrics generally is second in im-
portance, with, however, an enormous pro-
duction in tliese lines. Has vast foreign
and domestic commerce. Independence
Hall, University of Pennsylvania, Academy
of Natural Sciences, Academy of Fine Arts,
Commercial Museum, Memorial Hall, Car-
penter's Hall, Tjeague Island Navy Yard.
Drexel Institute, Girard College and other
well-known institutions are located here.
Also Pairmount Park, the largest pleasure
ground in the United States. Third U, S.
Begional Bank City, population of district
PENNSYLVANIA
8,110,217. Bank clearings for 1913, $8,-
562,508,873,00. Annual value of manu-
factured products, exceeding $800,000,-
000.00,
ADULT CLASS — Monthly, Baptist, Estab-
lished 1906. American Baptist Publishing So-
ciety, publishers. Subscription, 40 cts.; claimed
average circulation for year 1913, 12,154;
32 pages, 2 columns ; length of columns, 7 V2
in.; width, 2% in. Office, 1701 Chestnut St,
Advertising rates, 12 cts, a line.
AMERICAN CHURCH SUNDAY SCHOOL
M.AGAZINE — Monthly (1st). Protestant Epis-
copal. Established 1864. Geo. W. Jacobs &
Co., publishers. Subscription, $1.50; claimed
circulation for year 1913. 9,500; 112 pages, 2
columns; length of columns, 8 in.; width, 2%
in. Can use matrices. Forms close 1st of
preceding month. Office, 208 West Wash-
ington Square.
Advertising rates, 12 cts. a line.
AMERICAN WOOL AND COTTON RE
PORTER — See Boston, Mass.; also
See advertisement on page 525.
ANNALS OF AM. ACADEMY OF POLITI
CAL AND SOCIAL SCIENCE— Bi-Monthly.
Political and Social Science. Established
1890. American Academy of Political and
Social Science, publishers. Subscription. $6;
claimed average circulation for year 1913,
6,484; 300 pages, 1 column; length of col-
umns, 6% in.; width, 4*^ in. Cannot use
matrices. Office, 36th and Woodland Avenue.
Advertising rates, for years service, full
page, $240; V2 page, $135; Vi page, $75,
For any period less than one year, add 10%
on yearly contract.
ANNALS OP SURGERY — Monthly (1st).
Medical. J. C. Lippincott Co., publishers. Sub-
scription, $5 ; detailed average circulation for
nine months ending April 30, 1914, 4,694*;
128 pages, 2 columns; length of columns,
8V4, in,; width, 2% in. Can use matrices.
Forms close 10th of preceding month. Office,
Washington Square.
Advertising rates, full page, $30 ; % or 1,4
pages, pro rata. Preferred space, 33y3% ex-
tra.
ASSEMBLY HERALD — Monthly. Presby-
terian. Established 1899. General Assembly
of the Presbyterian Church, publishers. Sub
scription, 50 cts.; sworn average circulation
for year ending April 30, 1914, 51,914* net;
80 pages, 2 columns; length of columns, 8
in ■ width, 2V-> in. Forms close 15th pre-
ceding month, "Office, 1328 Chestnut Street.
Advertising rates, agate, 25 cts. a line; full
page, $50; Vi and Vz pages, pro rata. Dis-
count, 3 months, 5%; 6 months, 10%; one
year, 15%; or 3 pages used within one year,
10%.
AUGSBURG SUNDAY SCHOOL TEACHER
Monthly. I^utheran, Established 1875. Luth
NELSON CHESMAN & CO.'S RATE BOOK.
283
PENNSYLVANIA
eran Publication Society, publishers. Sub-
scription, 55 cts.; claimed circulation for
year 1913, 2.3,710; 64 pages, 2 columns;
length of columns, 7 in.; width, 2% in. Can
use matrices. Forms close thirty-five days in
advance of publication. Office, 1424 Arch St.
Advertising rates, agate, 15 cts. a line.
AUTOMOBILE TRADE .JOURNAL — Month-
ly (1st). Automobile. Established 1896. Chil-
ton Company, publishers. Subscription, $1 ;
detailed sworn average circulation for year
1913, 23,824* net paid; 400 pages, 2 col-
umns; length of columns, 8 in.; width, 2 Vi
in. Cannot use matrices. Forms close 5tti
of preceding month. Office, Market and 49th
Streets.
Advertising rates, Va page, $16.50; Va. page.
$30; 1/2 page, $55; 1 page, $100, with dis
counts on twelve time contracts.
BAPTIST COMMONWEALTH — Every
Thursday. Baptist. Established 1882. Incor-
porated 1900. Baptist Commonwealth Co.,
publishers. Subscription, $1.50; claimed aver-
age circulation for 1913, 11,500; 24 pages, 3
columns; length of columns, 10% in.; width,
2 1/7 in. Office, 902 Witherspoon Building.
Advertising rates, agate, 10 cts. a line. 1,000
lines used within one year, 7 cts. a line. Read-
ing notices, set solid, double display rates;
leaded, triple price per count line. For com-
bination rates see Philadelphia Presbyterian.
BAPTIST SUPERINTENDENT — Monthly.
Sunday School. Established 1884. American
Baptist Publication Society, publishers. Sub-
scription, 25 cts.; claimed average circulation
for year 1913, 5,100; 16 pages, 2 columns;
length of columns, 8 in.; width, 21/4 in- Of-
fice, 1701-1703 Chestnut Street.
.Advertising rates, agate, 10 cts. a line.
BAPTIST TEACHER — Monthly. Baptist.
Established 1869. American Baptist Publica-
tion Society, publishers. Subscription, 50 cts.:
claimed circulation for year 1913, 70,000; 64
pages, 2 columns; length of columns, 7% in.;
width. 2 1/4 in. Forms close 15th of second
preceding month. Office, 1701-1703 Chestnut
Street.
Advertising rates, agate, 40 cts. a line.
See advertisement on page 433.
BOOK NEWS MONTHLY — Literary. Es
tablished 1882. John Wanamaker, publisher.
Subscription. $1 : claimed average circulation
for year 1913, 18,000; 80 pages. 2 columns;
length of columns, 10 in.; width, 2% in.
Forms close 5th of preceding month. Office,
City Hall Square.
Advertising rates, agate, 25 cts. a line; full
page, $40 ; % and Vi pages, pro rata. Dis-
count, 5, 10 and 15% on 3, 6 and 12 pages,
used within one year.
BRITISH AMERICAN — Every Saturday
Established 1887. British American Publish-
ing Co., publishers. Subscription, $1 ; circula
tion — not given by publisher; 4 pages, 6 col-
PENNSYLVANIA
umns; length of columns, 18 V& in. ; width, 2 V&
in. Can use matrices. Office, 718 Sansom St.
Advertising rates, agate, 5 cts. a line.
BUILDERS GUIDE — Every Wednesday.
Architects and Owners. Established 1886.
Building Nevi's Publishing Co., publishers.
Subscription, $5; claimed average circula-
tion for year 1913, 5,000; 20 pages, 3 col-
umns; length of columns, 10 in.; width, 2 1/^
in. Can use matrices. Office, Perry Bldg.
Advertising rates, $1.50 an inch; one inch,
three months (13 times), $15; six months
(26 times), $28; 12 months (52 times), $50;
full page, $45, $337.50, $630 or $1,125 for
one, thirteen, twenty-six or fifty-two times,
respectively ; Yo or V4, pages pro rata.
BULLETIN — Every evening except Sunday.
Republican Established 1847. William L.
McLean, publisher. Subscription, $4; sworn
average circulation for first five months 1914,
326,608* net; 14 to 24 pages, 8 columns;
length of columns, 21i/i in.; width, 2^/4 in.
Can use matrices. Office, Bulletin Building,
City Hall Square.
Advertising rates, agate, 35 cts. a line, flat;
preferred position, 45 cts. a line. Double col-
umn advertisements must be at least 35 lines
deep; triple columns, 70 lines; 4 columns in
width, 100 lines; 5 columns, 125 lines; 6 and
7 columns, 150 lines deep. Semi-reading ad-
vertisements, occupying full position, if ac-
cepted, 50 cts. a line. Classified, agents
or real estate, 15 cts., outline type 20 cts. a
line; new publications or financial, 35 cts.;
special notices, educational (in plain type
only), or resorts, 20 cts. a line. Reading no-
tices, $2.50 a line; first page, $3.50 a line.
BULLETIN OP PHOTOGRAPHY — Every
Wednesday. Photography. Established 1907.
Frank V. Chambers, publisher. Subscription,
$1.75; claimed average circulation for year
1913, 4,000; 32 pages, 2 columns; length of
columns, 8 in.; width, 2% in. Forms close
one week in advance. Office, 212 No. 13th St.
Advertising rates, $2.25 an inch; 2 in.,
$3.75; 14 page, $7.50; V2 page, $15; 1 page,
$30, with di.scount for six and twelve months.
CAMERA — Monthly. Pliotography. Estab-
lished 1897. The Camera Publishing Co., pub-
lisliers. Subscription, $1.75; claimed average
circulation for year 1913, 9,200; 96 pages, 2
columns; length of columns, 8 in.; width, 2%
in. Forms close 12th preceding month. Of-
fice, 212 No. 13th Street.
Advertising rates, $6.50 an inch ; six
months, $6; one year, $5.50 an inch; %
page, $20; % page, $33; one page, $56. Dis-
count on 6 or more insertions.
CATHOLIC STANDARD AND TIMES —
Every Friday. Roman Catholic. Established
1866. Catholic Standard and Times Publish-
ing Co., publishers. Subscription. $2; circula-
tion not given by publisher; 8 to 12 pages, 7
columns; length of columns, 20'/^ in.; width.
284
NELSON CHESMAN & CO.'S RATE BOOK.
PENNSYLVANIA
21/4 in. Can use matrices. Office, 610 S.
Washington Square.
Advertising rates, agate, 10 cts. a line, with
discounts of 10, 20 or 30% on 1,500, 3.000
or 5,000 lines. Special notices, 15 cts. Read-
ing notices, 25 cts. a line.
CHRISTIAN RECORDER— Every Thurs-
day. African Methodist Episcopal. Establisli-
ed 1852. J. I. Lowe, publisher. Subscription,
$1 ; claimed circulation for year 1913, 7,500;
8 pages, 6 columns; length of columns, 20 in.;
width, 21/2 in. Office, 631 Pine Street.
Advertising rates, 50 cts. an inch; one inch
one year, $13; larger space in proportion.
CHrRril PRESS ASSOCIATION MAGA-
ZINES— Monthly. Religious- Various Denom-
inations. Thirty magazines for individual
churches, with a combined average circuln-
tion of 28,000: 00 pages, 2 columns; length
of columns, 8 in.; width, 2% in. Can not use
matrices. Office. "Witherspoon Building.
Advertising rates, one electrotype does for
all. V2 inch in 10 magazines, $2.50; in 20
$4.50; in 30 (entire list), ' $6.75 ; one inch,
$4.50, $8 or $12; two in., $8; $15, or
$22.50; three in., $11.50; $21.50 or $31.75;
four in., ( % page), $15; $27.50 or $37. 5o'.
COMMERCIAL AMERTC.\— Monthly Hst).
English and Spanish. Commercial. Estab-
lished 1904. Commercial Museum, pub-
lishers. Subscription, $2; claimed average
circulation for year 1913, 15,000; 56 pages,
2 columns; length of columns, 10% in.;
width, SV2 in. Cannot use matrices. Forms
close 10th of month preceding. Office, 34th
Street, below Spruce.
Advertising rates, both editions, full page.
$800; 1/2 page, $450; % page, $300; 'Va
page, $200.
COMMERCIAL CAR .TOURNAL — Monthly
fl5th). Motor Wagons and Trucks. Estab-
lished 1911. Chilton Company, publishers.
Subscription, $1; sworn detailed average cir-
culation for year 1913. 6.874*; 96 to 120
pages, 2 columns; length of columns, 10 in.;
width, 21/^ in. Cannot use matrices. Forms
close 5th of month. Office, Market and 49th
Streets.
Advertising rates upon application.
COMMERCIAL LIST AND PRICE CUR-
RENT— Every Saturdav. Commercial and Fi-
nancial. Established 1827. Commercial List
Publishing Co., publishei's. Subsci-iption, $4;
claimed average circulation for year 1913,
5,000; 6 pages, 8 columns; length of columns,
25% in.; width, 13% ems. Can use matrices.
Office, 241 Dock Street.
Advertising rates, agate, 15 cts. a line;
roiiding notices, 25 cts. a line.
CONFECTIONERS JOURNAL — Monthly.
Trade. Established 1874. The Confectioners
.lournal Publisliiiig Co., publishers. Subscrip-
tion, $2; sworn detailed average circulation
for 1913, 6,016*; 148 pages, 2 columns;
PENNSYLVANIA
length of columns, 10% in.; width, 3% in.
Forms close 25th preceding month. Office,
723 Walnut Street.
Advertising rates, -^5 page, $6; % page,
$12; % page, $23; % page, $43; one page,
$74. Discount on continued insertions.
COUNTRY GENTLEMAN— Every Saturday.
Agricultural. Established 1831. Curtis Pub-
lishing Co., publishers. Subscription, $1.50;
sworn average circulation for year 1913,
251,000*; 32 to 84 pages, 4 columns; length
of columns, 12% in.; width, 214 in. Forms
close Tuesday, 25 days in advance of publica-
tion date. Office, Independence Square.
Advertising rates, agate, $1.50 a line; full
page, $90.0; V4, and % pages, pro rata; 4th
cover page, in two colors, $1,300; 2nd or 3rd
cover, two colors, $1,100. Classified, 75 cts.
a line.
CYCLOPAEDIA AND MEDICAL BULLE-
TIN— Monthly. Medical. F. A. Davis. Co. pub-
lishers. Subscription, $2 ; claimed average cir-
culation for year 1913, 10,000; 11 pages, 1
and 2 columns; length of columns, 8 in.; width,
2% and 5 in. Office, 1914-16 Cherry Street.
Advertising rates, 25 cts. a line; full page,
$30; % page, $18; 14 page, $10; % page, $6,
with discounts on 3, 6 and 12 month contracts.
DEMOKRAT — Every evening except Sun-
day. German. Independent. Established 1838.
German Daily Gazette Publishing Co., publish-
ers. .Subscription, $3 ; average circulation for
year 1913, 14,000; 8 to 12 pages, 7 columns;
length of columns, 20% in.; width, 2j^ in.
Can use matrices. Office, 924 Arch Street.
Advertising rates on application.
See advertisement on page 536.
DENTAL COSMOS — Monthly (1st). Dental.
Established 1859. The S. S. White Dental
Mfg. Co., publishers. Subscription, $1 ;
claimed average circulation for year 1913.
20,000; 200 pages, 2 columns; length of
columns, 8% in.; width, 2% in. Can use
matrices. Forms close lOtli of month pre-
ceding. Office, 12th and Chestnut Streets.
Advertising rates, upon application.
ECCLESIASTICAL REVIEW — Monthly.
Catholic. Established 1889. The Dolphin Press,
publishers. Subscription, $3.50; claimed
average circulation for 1913, 15,000; 128
pages, 2 columns; length of columns, 7%
in.; width, 2% in. Forms close 15th preced-
ing month. Office, 1305 Arch Street.
Advertising rates, 'A page, $7.50; % page,
$15; one page, $30.
EPISCOPAL RECORDER — Every Thurs-
day. Reformed Episcopal. Established 1822.
Episcopal Recorder, (Inc.) publishers. Sub-
scription, $3; sworn claimed average circula-
tion for year 1913, 4,500; 12 to 16 pages, 3
columns, length of columns, 11 in.; width, 2%
in. Can not use matrices. Office, 718 San-
some Street.
Advertising rates, 6 cts. a line; 1,000 lines
or more within one year, 4 cts. a line. Read-
NELSON CHESMAN & CO.'S RATE BOOK.
285
PENNSYLVANIA
ing notioes set solid, double display rates,
leaded, triple price per count line. For com-
bination rates see PHILADELPHIA PRESBY-
'I'ERIAN.
ETUDE — Montlily (25tli of month preced-
ing). Musical and Home. Established 1883.
Theodore Presser Co., publishers. Subscrip-
tion, .$1.50; detailed average circulation for
first five months in 1914, 231.2.50*; 72 to 80
pages, 4 columns: length of columns, 12 in.:
width, 2^, in. Forms close 1st of second
month preceding. Office. 1712 Chestnut St.
Advertising rates, agate, 80 cts. a line;
full page (672 lines), $.500; V2 or Vi page,
pro rata; fourth cover (1 or 2 colors), $750;
2nd or 3rd cover, $000. Discount, three
months contract, 5%; six months, 10%; one
year, 20 7'o.
FARM .JOURNAL — Monthly. Agricultural.
Fstablished 1877. Wilmer Atkinson Co., pub-
lishers. Subscription, 5 years for $1; claimed
average circulation for vear ending .Tune 30,
1914., 850,107; 40 to 80 pages. 3 columns;
length of columns, 10% in.; width. 2^4 in.
Can use matrices. Forms close 5th preceding
month. Office, S. W. corner AVashington
Siiuare.
Advertising rates, agate, $4.50 a line, flat,
excepting .June to September, inclusive, which
is, $4 a line.
PENNSYLVANIA
FASHIONS — Monthly. Fashions. Household.
Established 1891. Fashions Publishing Co.,
publishers. Subscription, $1 ; circulation — not
given by publisher; 20 pages. 4 columns;
length of columns, 14 in.; width, 2% in.
Forms close first of preceding month. Office,
718-724 Arch Street.
Advertising rates, agate, $1.25 a line; full
page, $800 ; M, and V2 pages, pro rata.
FIRST AND THIRTY-NINTH TWKNTY-
SIXTH AND THIRTY-SIXTH WARD NEWS
■ — First and 39th Ward, every Friday; 26th
and 36th ward, every Thursday. Local. Es-
tablished 1889. M. Skipper, publisher. Sub-
scription, $1 ; claimed combined average cir-
culation for year 1913, 11,000; 4 pages, 6 and
7 columns; length of columns, 20 and 22 in.;
width, 2 in. Office, 7th and Moore Streets.
Advertising rates, $1 an inch, with dis-
counts of 15, 30 or 50% on three, six or
twelve month contracts.
FORWARD — Every Saturday. Presbyterian.
T'lie Presbyterian Board of Publication and
Sabbath Scliool Work, publishers. Claimed
average circulation for 1913. 320.000; 8 to
12 pages, 4 columns; length of columns,
13 6/7 in.; width, 2% in. Forms close 5
weeks in advance. Office, Witherspoon Bldg.
Advertising rates, agate, $1 a line; 1,000
lines. 90 cts. In combination with four other
Young People's Publications — Philadelphia
Way, Boston Wellspring, Dayton (O.) Watch-
word and Richmond (Va.) Onward, $1.75 a
line; 1,000 lines or more, within one year,
$1.50 a line. For additional combination
rates, see Philadelphia Presbyterian. Read-
ing notices, set solid, double display rate,
leaded, triple price per count line.
GIRLS' WORLD — Every Saturday. Baptist.
Established 1908. American Baptist Publish-
ing Society, publishers. Subscription, 30 cts.;
claimed avei'age circulation for 1913. 95,100;
4 pages. 4 columns; lengtli of columns, 14 H
in.; width, 2^4 in. Forms close 2 months in
advance. Office, 1701 Chestnut Street.
Advertising rates, agate, 30 cts. a line.
GWIAZDA — Every Thursday. Polish. Re-
publican. Established 1901. Stephen M. Nov>'a-
czyk. publisher. Subscription, $1.50. Claimed
average circulation for year 1913, 9,500; 8
pages, 7 columns: length of columns, 22 in.;
width, 21/8 in. Office, 3020-22 Richmond St.
Advertising rates, 50 cts. an inch ; one
month, 40 cts.; three months, 35 cts.; six
months. 30 cts.; one year, 25 cts. an inch, per
time.
HEIDELBERG TEACHER — Monthly. Re-
ligious. Established 1873. S. S. Board of the
Reformed Church, publishers. Subscription,
60 cts.; claimed average circulation for year
1913, 16,600; 64 pages, 2 columns; length of
columns, 8 in.; width, 214 in. Forms close
15th 2d preceding month. Office, 15th and
race Streets.
Advertising rates, agate, 12 cts. a line; 3
pages or more, at rate of 10 cts. a line.
HOME AND SCHOOL — Monthly. Family
and Sunday School. Established 1911. Ameri-
f-an Baptist Publication Society, publishers.
Subscription. 50 cts.: sworn average circula-
tion for first six months 1913, 16,200; 48
yiases, 2 columns: length of columns, 8 in.;
width. 2 V4 in Cannot use matrices. Office,
1701 C'^esttiut Street.
Advertising rates, 15 cts. a line.
HOTEL AND CLUB NEW.S — Monthly. Ho-
tels. Clubs, etc. Established 1905. .John F.
Hobbs. publisher. Subscription. $1 ; claimed
circulation for year 1913, 7,185; 48 pages,
3 columns: length of columns. 10 in.; width,
214 in. Can use matrices. Office, 122 So.
13th Street.
Advertising j-ates, $2 an inch ; full page,
$50; Vz and Vi page, pro rata. Classified, 2
cts. per word.
IL MATTINO — Every morning including
Sunday. Italian-Independent. Established
1914. Pietro Uacovini, editor and publisher.
Subscription, $4; claimed average circulation
for six months ending .Tune, 1914. 15,000; 8
pages, 7 columns ; length of columns, 20 V2
in,; width, 2% in. Cannot use matrices.
Office. 926 South Ninth Street.
Advertising rates, agate, 10 cts. a line;
last page, 15 cts.; 1st page, 30 cts. Amuse-
ments, 15 cts. Legal and political. 25 cts. a
line, with discount on monthly or yearly con-
tracts. Classified, 25 cts. for five lines or
less.
286
NELSON CHBSMAN & CO.'S RATE BOOK.
PENNSYLVANIA
INQUIRER — Every morning including SUN-
DAY. Independent Republican. Established
1829. Pliiladelphia Inquirer Co., publishers.
Subscription, daily, $3; Sunday, $2.50; sworn
average circulation for year 1913, daily, 187.-
598* net paid; Sunday, 274,510* net paid;
daily, 16 pages; Sunday, 72 pages. 8 col-
umns; length of columns, 22 in.; width, 2 Vs
in. Can use matrices. Office, 1109 Market
Street.
Advertising rates, agate, 5 lines or more,
daily, 25 cts. a line; Sunday, 30 cts. a line;
following and alongside reading, daily, 30 cts.
a line; Sunday, 35 cts.; minimum space for
full position advertisements, 28 lines; double
column advertisements for position, must be
at least 50 lines deep; triple column. 75 lines;
financial, daily, 25 cts. a line; Sunday. 30 cts.;
new publications, daily, 20 cts. a line; Sun-
day, 25 cts. Reading notices, set in agate,
and marked "adv." daily. $1 a line; Sunday,
$1.50 (no reading notices on first page).
Reading notices, in body type, daily or Sun-
day, $3 a line. Sunday magazine section, 40
cts. a line, color section. Sundav. % page,
$150; Vi page. $250; % page, "$450; one
page, $800. Classified, 12 words, one time,
30 cts.: additional words, 2 cts. a word:
agate or light faced type, 15 cts. a line; busi-
ness chances, 25 cts.; medical, $1 a line;
special notices, 25 cts.; resorts, 20 cts. a line,
with discount of 5 cts. a line if run 30 con-
secutive insertions or longer.
ITEM — Every Sunday. Republican. Estab-
lished 1847. S. R. Burroughs, publisher.
Subscription, $1; circulation not given by
P'lblisher; 12 pages, 6 columns; length of
columns. 19% in.: width, 2Vs in. Can use
matrices. Office, 1025-27 Ridge Ave.
Advertising rates, agate, 5 cts. a line, flat
JACOBS & COMPANY.
See advertisement on pages 502, 503, 504.
505 and 506.
.JEWISH EXPO.VENT — Every Friday. Jew
ish News, Establislied 1883. Jewish Exponent
Publishing Co.. pulilishers. Subscription. $3;
claimed average circulation for year 1913.
8,600; 14 pages, 5 columns; length of col-
umns, 18 in.; width, 2V9, in. Can use mat-
rices. Office, 608 Chestnut Street.
Advertising rates, agate, 10 cts. a line,
single insertion ; 6 cts. a line for running ads.
KENSINGTONIAN — Every Thursday. Inde
pendent. Established 1909. Subscription, $1 ;
claimed average circulation for year 1913, 25,-
000; 8 pages, 7 columns; lengtli of columns.
20 in.; width, 2 Ms in. Can use matrices. Of
fice, 2215 Front Street.
Advertising rates, $1 an inch; 52 time con
tract, 50 cts. an inch. Reading notices, 10 cts.
a line.
KEYSTONE — Semi-Monthly. Jewelry-Trade.
Established 1883. The Keystone Publishing
Co., publishers. Subscription, $1; claimed
average circulation for year 1913, 15.500:
136 pages, 3 columns; length of columns,
PENNSYLVANIA
101^ in.; width, 2% in. Office, 512 Race
Street.
Advertising rates, $3 an inch, with dis-
counts on time or space contracts.
KEYSTONE MAGAZINE OF OPTOMETRY
— Semi-Monthly (every other Thursday).
Optical-Trade. Established 1909. The Key-
stone Publishing Co., publishers. Subscrip-
tion, $1 ; claimed average circulation for
year 1913, 12,000; 100 pages, 2 columns;
length of columns, 8 in.; width, 2^4 in.
Office, 512 Race Street.
Advertising rates, full page, $40 ; V2 page,
$25; 14 page, $15; i/g page, $8; with dis-
counts on 3, 6, 12 or 26 time contracts.
LADIES' HOME JOURNAL — Monthly. Do-
mestic. Established 1883. The Curtis Publish-
ing Co., publishers. Subscription. $1.50;
sworn average circulation for year 1913, 1,-
699,249*; 48 to 100 pages, 4 columns; length
of columns, 14 9/32 in. Forms close 23rd of
third preceding month. Original half tones
required. Office, Independence Square.
Advertising rates, agate, $8 a line; V4, page,
single column, $1,600; % page, double col-
umn, $1,500; V2 page, $3,000; one page.
$6,000; 2nd cover (two colors), $7,000; 2nd
cover (three colors), $8,000; 3d cover (two
colors), $7,000; 3d cover (three or four col-
ors), $8,000; 4th cover or colored insert (3
or 4 colors), $10,000.
LIPPINCOTT'S MAGAZINE — Monthly
(22d). Literary. Established 1868. J. B.
Lippincott Co., publishers. Subscription, $3;
detailed average circulation for year 1913,
50,300* net paid; 175 pages, 2 columns;
length of columns, 8 in., width, 2% in.
Forms close 8th of preceding month. Office,
Washington Square.
Advertising rates, agate, $5.60 an inch; full
page, $75; %, Vi and V2 pages, pro rata
Outside cover (2 colors), $150; (3 colors),
$250; 2d and 3d covers, one color, $100; two
colors, $150.
LUTHERAN — Everv Thursdav. Religious
Rstablished 1856. The General Council Pub
lication House, publishers. Subscription, $2
cLnimed average circulation for year 1913
10,000; 16 pages, 4 columns; length of col
umns, 13 in.; width, 2'^ in.
Advertising rates, agate, $1.12 an inch, with
discounts of 10, 20, 30 and 40% on 13, 26.
39 or 52 time contracts. Reading notices, 10
cts. a line.
LUTHERAN CHURCH WORK — Every
Thursday. Lutheran Ministers People. Estab-
lislied 1907. Lutheran Publication Society,
publisliers. Subscription, $1 ; claimed aver-
age circulation for year 1913, 11,000; 24
pages, 3 columns: length of columns, 10 in.;
width, 214 in. Office, 1024 Arch Street.
Advertising rates, 10 cts. a line.
LUTHERAN OBSERVER — Every Friday.
Lutheran. Established 1826. Lutheran Ob-
server Association, publishers. Subscription,
NELSON CHESMAN & CO.'S RATE BOOK.
287
PENNSYLVANIA
$3; claimed average circulation for year 1913,
22,500; 32 pages, 3 columns; length of col-
umns, 10% in.; width, 2% in. Office, Weigth-
man Building.
Advertising rates, agate, 12 ots. a line;
1,000 lines, 9 cts. a line. Reading notices,
set solid, double display rate; leaded, triple
price per counted line. For combination rates,
see Philadelphia Presbyterian.
LUTHERAN YOUNG PEOPLE — Every Sat-
urday. Juvenile. Established 1903. Lutheran
Publication Society, publishers. Subscription.
60 cts. ; claimed average circulation for year '
1913, 34,000; 3 columns; length of columns,
10 in.; width, 2^4 in. Office, 1424 Arch St.
Advertising rates, 10 cts. a line; one col-
umn, $12; two columns, |22; one page, $30.
MASTER PRINTER — Monthly (1st). Trade.
Established 1904. Master Printer Publishing
Co., publishers. Subscription, $1..50; claimed
average circulation for year 1913, 6,484; 48
pages, 2 columns; length of columns, 12 in.;
width. 3Vi in. Cannot use matrices. Forms
close '20th of preceding month. Office, 1011
Chestnut Street.
Advertising rates, full page, $60; V2 page,
$40; % page, $25; Vs page, $15, with dis-
count on six or twelve months' contract.
MEDICAL COUNCIL — Monthly. Medical.
Established 1895. The Medical Council Co.,
publishers. Subscription, $1 ; sworn average
circulation for year 1913, 27,125*; 100
pages, 2 columns; length of columns, 8V4, in.;
width, 2 11/16 in. Forms close 12th preced-
ing month. Office, 420 Walnut Street.
Advertising rates, agate, 60 cts. a line; Vs
page, $15; Vi page, $20; 1/2 page, $35; full
page, $60, with discounts on 3, 6 or 12 montl
contracts.
MEDICAL SUMMARY — Monthly. Medical.
Established 1879. R. H. Andrews, M. D., pub-
lisher. Subscription, $1; claimed averagt-
circulation for year 1913, 10,000; 72 pages, 2
columns; length of columns, 8 % in.; width,
21/2 in. Forms close 20th preceding month.
Office, 2321 Park Avenue.
Advertising rates, V^ page, six months, $45;
one year, $80 ; V2 page, six months, $80 ; one
year, $150; one page, six months, $150; one
year, $250; one inch, one year, $25.
MEDICAL WORLD — Monthly. Medical. Es
tablished 1883. C. F. Taylor, M. D. ; pub
lisher. Subscription, $1 ; sworn detailed aver-
age circulation for 1913, 23,619* net; 80
pages, 2 columns; length of columns, 8 14 in.;
width, 2% in. Forms close 15th preceding
month. Office, 1520 Chestnut Street.
Advertising rates, iV page, (one inch) one
time, $6; three months, $14; six months, $25;
one year, $46; V2 page, one time, $32; three
months, $84; one year, $284; one page, one
year, $500.
METHODIST TIMES — Every Friday. Es-
tablished 1876. Methodist Publishing Ass'n.,
publishers. Subscription, $1 ; claimed aver-
PENNSYLVANIA
age circulation for 1913, 5,000; 16 pages, 3
columns; length of columns, 10 in.; width, 214
in. Office. 1018 Arch Street.
Advertising rates, agate, 6 cts. a line.
MORGEN GAZETTE — Every morning and
evening except Sunday. SONNTAGS GAZETTE,
Sunday, and Weekly PENNSYLVANISCHE
STAATS GAZETTE. Saturdays. German. Es-
tablished 1879. German Daily Gazette Pub-
lishing Co., publishers. Subscription (morn-
ing or evening), $3; Sunday, $2.30; weekly,
$2 ; circulation — not given by publisher, daily,
8 and 10 pages; Sunday and weekly, 24 to 32
pages, 7 columns; length of columns, 21 in.;
width, 2% in. Can use matrices.
Advertising rates, daily or Sunday, agate,
10 cts. a line; 5,000 lines within one year, 9
cts.; 10,000 lines, 8 cts.; 20,000 lines, 7 cts.
a line; financial, 15 cts. a line; 1,000 lines,
14 cts.; 5,000 lines, 12 cts.; 10,000 lines, 10
cts.; preferred position, 5 and 10% extra.
Classified. Ic. a word. Resorts, educational
and personal, 10 cts. a line; medical, 15 cts.
Reading notices, 50 cts. a line; first page, $1
a line. Weekly, display, 5 cts. a line with
discount on 5,000 lines and over.
See advertisement on page 536.
MOTOR PRINT — Monthly (1st). Motor-
ing. Motor Print Co. (Inc.), publishers.
Established 1906. Subscription, $1; sworn
detailed average circulation for 1913. 41,370*;
52 to 60 pages, 4 columns; length of columns,
12 in.; width, 2^4 in. Forms close 18th of
preceding month. Office, 418-20 Sanson St.
Advertising rates, agate, $1 a line (mini-
mum space, 5 lines) ; 3 in., one time, $35; Vs
page, $50; % page, $75; 1/3 page, $90; V2
page, $120; one page, $200. Discount on 6
or more insertions.
NATIONAL HERALD — Every Saturday.
Hotels and liquors. Established 1905. East-
ern Herald Co. (Inc.), publishers. Subscrip-
tion, $3; claimed average circulation for year
1913, 26,333; 20 pages. 4 columns; length
of columns, 12 1^ in.; width, 2 i/i in. Office,
611 Bourse.
Advertising rates, agate, 20 cts. a line; Vi
page (180 lines). $30; V2 page. $55; one page
(720 lines), $100. Discount, 13 times, 10%;
26 times, 15%; 52 times, 20%.
NEW IDEAS — Monthly (1st). Mail order.
Established 1895. New Ideas Publishing Co.,
publishers. Subscription, 20 cts.; sworn de-
tailed average circulation for first five months
in 1914, 165,860*; 16 to 32 pages, 4 col-
umns; length of columns, 13 in.; width. 2 Vs
in. Last forms close 15th of month preceding
date of issue. Can use matrices. Office, 233
South 5th Street.
Advertising rates, agate, 60 cts. a line.
Reading notices. $1 a line.
See advertisement on page 538.
j^EWS — Every evening. Republican. Estab-
lished 1878. Starr Printing News Co., pub-
lishers. Claimed average circulation for
288
NELSON CHESMAN & CO.'S RATE BOOK.
PENNSYLVANIA
NORD AMERIKA — Every Thursday. Ger-
man. Roman Catholic. Established 1872. John
Wiesler, Jr., publisher. Subscription, $2.50 ;
circulation — not given by publisher; 8 pages,
6 columns; length of columns, 20 in.; width,
21/8 in. Office, 1006 North Fifth Street.
Advertising rates, one inch, one time, $1.20;
one month, $3 ; three months, $8 ; six months,
$14; one year, $25. Reading notices, 50 cts.
a line.
NORTH AMERICAN — Every morning in-
cluding SUNDAY. Independent Republican.
Established 1771. Subscription, daily, $3;
Sunday, $2.50; daily and Sunday, $5.50;
claimed average circulation for 1913, daily,
177,200 net; Sunday, 145,200 net; daily, 10
to 24 pages; Sunday, 64 pages, 7 columns;
length of columns, 21 in.; widthj 2% in. Can
use matrices. Office, corner Broad and San-
son! Streets.
Advertising rates, daily or Sunday, agate,
25 cts. per line; following and next to read-
ing, 30 cts. a line; first section, Sunday edition,
ne.Kt 10 and loUowing reading, 35 cts. a line.
Magazine section, 30 cts. a line; in position,
35 cts. a line. New books, display, 20 cts. a
line; automobiles, daily, 25 cts.; 52 consecu-
tive insertions in Sunday edition, 20 cts. a
line, per time. Color section, Sunday, $600
per page; $300 Vz page; $150 % page; $100
y% page. Schools and colleges, displayed,
classified, 25 cts.; 30 times, 20 cts. a line
(cuts allowed). Resorts and hotels, agate or
display type, 20 cts. a line; 15 cts. a line on
30 time orders. Classified, undisplayed, busi-
ness opportunities, automobiles, hotels, for
sale and mail order, 12 words or less, 30 cts.;
agate or open face type, 15 cts. a line, daily
or Sunday; personals, 15 cts.; mail order ad-
vertising, with cuts, 20 cts. a line; 10 lines
or more, 15 cts. a line; special notices, 25 cts.
a line. Double column ads. not accepted if
less than 28 lines deep. Reading notices, agate
measure, $1 a line; without advertising marks,
if accepted, $2 a line.
NORTHWEST INDEPENDENT — NEWS —
Every Saturday. Independ(>nt. Established
1890. Louis C. Macaran, publisher. Free dis-
I
1913 (free distribution), 400,000; 4 and 8
pages, 7 columns; length of columns, 20 in.;
width, 2 % in. Can use matrices. Office,
1513 Sansom Street.
Advertising rates, 15 cts. a line, first page,
30 cts. a line, flat.
See advertisement on page 433.
NEWS-POST — Every evening except Sun-
day. Independent. Established 1912. The
Scripps Newsp.i):)ers, Publishers. Subscrip-
tion, $3; claimed average circulation for six
months ending -June, 1914; 12,000; 8 to 16
pages, 8 columns, length of columns, 21%
in. ; width, 2 in. Can use matrices. Office,
100 Hamilton Street.
Advertising rates, agate, 2^4 cts. a line,
2,500 lines, 2 H cts.; 5,000 lines, 2 cts. a
line. Resorts, iniblishers, schools or colleges,
2 cts. a line, flat.
PENNSYLVANIA
tribution; claimed circulation for year 1913,
15,000; 4 pages, 6 columns; length of col-
umns, 20 in.; width, ^y^ in. Office, 2107
Columbia Avenue.
Advertising rates on application.
OPINIONE — Every morning except Mon-
day. Italian. Republican. Conservative. Es-
tablished 1906. P. Jacorvini, publisher. Sub-
Rcrijition, $4; circulation not given by pub-
lisher; 8 pages, 7 cohimn.s ; length of columns.
21 in.; width, 2\i in. Office, 924-926 South
Ninth Street
x\dvertising rates, per line, agate, first page,
25 cts.; last page, 10 cts.; inside pages, 5 cts.
Special rates on yearly or monthly contracts.
Classified ads., 5 lines or less, 25 cts.
PENNSYLVANIA FARMER — Everv Satur-
day. Established 1880. The Lawrence Pub-
lishing Co., publishers. Subscription. 50 cts.;
sworn average circulation for year 1913. 41.-
292* net; 20 pages, 4 columns; length of col-
umns, 13% in.; width, 2% in. Forms close
Monday preceding.
Advertising rates, agate, 20 cts. a line, flat.
Reading notices, 40 cts. a count line. A dis-
count of 10% will be allowed on orders cover-
ing either The Ohio Farmer or The Michigan
Farmer.
PENNSYLVANIA HERALD — Monthly.
Sunday School. Religious. Established 1894.
Pennsylvania State Sabbath School Associa-
tion, publishers. Subscription, 25 cts.; claimed
average circulation for 1913, 10.000; 16
pages. 2 columns: length of columns, 8 in.;
width, 2 ■'4 in. Office, Witherspoon Building.
Advertising rates, agate, 7 cts. a line; 14
page, one time, $3.50; V^ page, $6; one page,
$10. Special position, 10% extra. Discount,
three months, or 250 lines, within one year,
10%; six months, or 500 lines, 15%; one
year, or 1,000 lines, 25%. Reading notices,
10 cts. per agate line.
PLAIN DEALER — Every Saturday. Inde-
pendent-Progressive-Labor. Establislied 1905.
Eric Hanff, publisher. Subscription, $1 ; claim-
ed average circulation for year ending Mar
31, 1914, 42,212; 8 to 12 pages, 6 columns';
length of columns, 20 in.; width, 2% in. C fn
use matrices. Office, Real Estate Trust Build-
ing.
Advertising rates, 5 cts. a line, flat.
III.
PK.VCTICAL DECORATOR — See Chicago,
PRACTICAL FARMER — Semi-Monthly (1st
and 15th). Apricultural. Established 1855.
Walker Publishing Co., publishers. Subscrip-
t on, 50 cts.; claimed circulation for 1913,
61,328; 16 to 24 pages, 4 columns; length of
columns, 13 in.; width, 2n; in. Forms close 10
days in advance. Office, 117,121 N. Seventh
Streets.
Advertising rates, agate, 30 cts. a line, flat;
full page, $200. Readng notices, 60 cts. a
line.
See advertisement on page 484.
NELSON CHESMAN & CO.'S RATE BOOK.
289
PENNSYLVANIA
PRESBYTERIAN — Every W e d n o s d a y.
PresliYfeiian. Established 1830. Prcsbytfiian
Publi.shiiig Co., publishers. Subscription,
$2; claimed average circulation for 1913,
14 100; 32 pag-es, 3 columns; length of col-
umns, 11 in.; width, 2 2/7 in. Office, Wither-
spoon Building.
.\dvertising rates, agate, 12 cts. a line;
1,000 lines or more. 9 cts. a line. In com-
bination with the eight additional Denomina-
tional Publication.s — Philadelphia Lutheran,
Observer. Baptist Commonwealth, Reformed
Church INIessenger, Episcopal Recorder, Har-
risburg Evangelical, Cincinnati Herald and
Presbyter, Journal and Messenger; Dayton
(O.) "Religious Telescope — 90 cts. a line;
1,000 lines or more. 70 cts. a line. With the
additional five Young Peoples Papers —
Philadelphia Forward, Way, Boston Well-
spring, Dayton (O.) Watchword, Richmond
(Va.) Onward — 14 publications in all, with
a total circulation e.>:eeeding 670,000, $2.65
a line; 1.000 lines or more, $2.20 a line.
Heading notices, set solid, double display or
leaded three times display rate.
PRESS — Every morning including SUN-
DAY. Republican. Established 1857. The Press
Co., publishers. Subscription, daily, $3; Sun-
day $2. -SO; sworn average circulation for year
ending March 31, 1914; daily, 73,212* net
paid; Sundav, 167,140* net paid; daily, 12
to 16 pages; Sunday, 50 to 58 pages, 8 col-
umns; length of columns, 21 V^ in.; width,
2iV in. Can use matrices. Office, corner
Seventh and Chestnut Streets.
Advertising rates, daily, agate, a line, 20
cts ■ Sundav. 25 cts. a line, flat; with dis-
counts on daily, of 121/2, 15, 17 V2, 20 221/2
or 25% on yearlv contracts of 500, 1,000,
2.500. 5,000." 7,500 or 10,000 lines. Double
column advertisements must be at least 25
lines deep. Financial daily or Sunday, 25 cts.
a line; no position guaranteed. Society page
(outline tvpe only), 30 cts. a line. Classified
regular, 12 words, 30 cts.; each additional
word 2 cts. ; amusements, memorials, politi-
cal, 30 cts. a line; astrology, excursions, 25
cts. a line; instructions, new publications. 20
cts. a line; steamships. 15 cts. a line. Mail
order, with cuts, 20 cts.; without cuts. 15 cts.
a line. Reading notices. $1 a count line, asate ;
$1.50 a line, nonpareil; first page, $2, agate;
$2.50 a line, nonpareil.
PUBLIC LEDGER — Every morning includ-
ing SUNDAY and EVENING LEDGER. In-
dependent. Established 1836. Public Ledser
Co., publishers. Subscription, morning, $5 ;
evening $3; Sunday, $2.50; claimed average
circulation for first four months 1914, morn-
ing, 69,297; Sunday, 111,836; evening, cir-
culation not given by publisher; morning or
evening. 18 to 24 pages; Sunday, 64 to 80
pages, 7 columns; length of columns, 21%
in.; width. 2 if) in. Can use matrices. Office,
Sixth and Chestnut Streets.
Advertising rates, morning, evening or Sun-
' day, agate 20 cts a line; preferred pages, 30
ct.s'.'a line. Pictorial section, Sunday, 40 cts.
PENNSYLVANIA
a line. Reading notices, $1.50 a line; first
page, $2.50. Classified, daily or Sunday, 15
cts. a line. . •
QUIVER — Every Friday. Independent. Es-
tablished 1891. James J. Wray, publisher.
Subscription, $1; claimed average circulation
for year 1913, 10,000; 4 pages, 7 columns;
lengtli of columns, 20 in.; width, 2\ii in. Of-
fice, 4028 Filbert Street.
Advertising rates, 50 cts. an inch, with dis-
count for space and time. Reading notices, 10
cts. a line; first page, 15 cts. a line.
See advertisement on page 452.
RAILROAD WIRE AND SIGNAL — Month-
ly (15th). Labor. Order of R. H. Telegraph-
ers, Dispatchers, Agents and Signalmen, pub-
lishers. Subscription, $1; claimed average
circulation for year 1913, 5,000; 24 pages, 2
columns; length of columns, 7% in-; width,
2% in Cannot use matrices. Forms close
5th. Office, Sibley Building.
Advertising rates, $1 an inch; full page,
$15; 1/2 page, $7.50; % page,-$4.
RECORD — Every morning including SUN-
D.\Y. Independent Democratic. Established
1S70. Record Publisliing Co., publishers. Sub-
scription, daily. $3; Sunday, $1.50; sworn
average circulation for six months prior to
April 1, 1914, daily. 171,968* net paid; Sun-
day, 134.189* net paid; 12 to 60 pages, 8 col-
umns; length of columns, 241/2 in.; width,
2% in. Can use matrices. Office. Record Bldg.
Advertising rates, daily or Sunday. 25 cts.
a line; following and next reading, 30 cts.;
financial, magazines and periodicals, or auto-
mobiles. 25 cts. a line; books, 20 cts. a line.
Mail order. 20 cts.; 10 time order. 15 cts. a
line. Classified, for sale, motor cycles, sales-
men, real estate, etc., 10 cts. a line. Reading
notices at bottom of news column, inside. $1
a line; first page, $2 a line; telegraphic read-
ers (if accepted), $2 a line.
REFORMED CHURCH MESSENGER —
Every Thursday. Reformed C urc'i. Estab-
lished 1828. "Reformed Cure'' P\iblication
Board, publishers. Subscription, $1.75; claimed
average circulation for year 1913, 9,900;
24 pages, 3 columns: length of columns. 10
in.: width. 2^4 in. Office. 15th and Race Sts.
Advertising rates, 10 cts. a line; 1.000 lines
or more, 8 cts. a line. Reading notices, leaded,
set solid, double display rate, triple price a
count line. For combination rates, see Phila-
delphia Presbyterian.
SATURDAY EVENING POST — Evnry Sat-
urday. Literary. Established 1728. T'e Cur-
tis Publishing Co.. publishers. Subscription.
$1.50; sworn average circulation for 1913.
1.987,400; non-retnririlile: 48 to 88 pages. 4
columns; length of columns. 12V« in.; width.
214 in. Forms close Tuesday, 25 days in ad-
vance. OrigiuRl half tones required. Office,
Indonend^nice Square.
Advertising rates, agate, $8 a line; full
page (680 lines). $5,000; Va, and V2 pages.
pro roata; 4th cover page
(in colors), $7,500;
The Wireles;: is indispensable to the ship at sea.
is indispensable to the advertiser.
The Adverti-sing Agency
290
NELSON CHESMAN & CO.'S RATE BOOK.
PENNSYLVANIA
2nd and 3rd covers (2 colors), $6,000; center
double page (black), $10,000; (2 colors),
$12,000.
SEARCHLIGHT MAGAZINE — Monthly.
Review. Searcliliglit Publishing Co., publisli-
ers. Subscription, $1 ; claimed average circu-
lation for year 1913, 7,000; 64 pages, 2 col-
umns; length of columns, 8 in.; width of
columns, 2 V^ in. Forms close 1st of month
preceding publication.
Advertising rates, full page, $50 ; Vz page,
$30 ; Vi or % page, pro rata. Classified, 50
cts. a line.
SONNTAGS BLATT — See Tageblatt.
PENNSYLVANIA
SERVICE — Monthly. Baptist. Established
1889. American Baptist Publication Society,
publishers. Subscription, $1 ; claimed circu-
lation for year 1913, 9,500; 128 pages, 2
columns; length of columns, 8 in.; width, 2 Vi
in. Can use matrices. Forms close 1st of pre-
ceding month. Office, 1701-03 Chestnut St.
Advertising rates, agate, 12 cts. a line.
SCHOOL PROGRESS — Monthly (1st)
Educational. Established 1909. School Pro-
gress League, publishers. Subscription.
$1.50; claimed average circulation for year
1913, 20.000 net; 00 pages, 2 columns, length
of columns, 8 in..; vi'idth, 2 1/^ in. Cannot
use matrices. Forms close 5th of month
preceding. Office, 612-14 Chestnut Street.
Advertising rates, $3 an inch; full page
$40, Vz or ',4 pages, pro rata. Classified, 30
cts. a line.
SOCIALIST — Monthlv (1st). Socialist.
Established 1912. Federation of Socialist
Party Branches, publishers. Subscription, 25
cts.; claimed average circulation for year
1913, 47,000; 4 pages, 7 columns; length of
columns, 19% in.; width, 2% in. Can use
matrices. Office, 1326 Arch Street.
Advertising rates, $1 an inch; % page.
$15; 14 page, $25; % page, $40; one page,
$75, with discounts for time and space.
SONNTAGS JOURNAL — Every Sunday.
German. Independent. Established 1876. Wm.
Regenspurger, publisher. Subscription, $2.50;
claimed average circulation for year 1913, 40.-
000; 16 to 20 pages, 7 columns; length of col-
umns, 21 in.; width, 2% in. Can use mat-
rices. Office, 148 North 5th Street.
Advertising rates on application.
SOUTH PHILADELPHIAN — Every Friday.
Republican. Established 1895. Jas. E. Len-
non, publisher. Subscription. $1; claimed
average circulation for year 1913, 5,500; 4
pages, 7 columns; length of columns, 22 in.;
width, 2 in. Can use matrices.
Advertising rates on application.
SPORTING LIFE — Every Saturday. Base-
ball and Trap Shooting. Established 1883.
Sporting Life Publishing Co., publishers. Sub-
scription, $2 ; claimed average circulation for
year 1913, 36,296; 24 to 32 pages, 4 col-
umns; length of columns, 13 in.; width, 2%
in. Forms close Tuesday preceding. Office,
34 South Third Street.
Advertising rates, agate, 25 cts.; full posi-
tion, 50 cts. a line; full page(728 lines), $160;
V2 page, $85; V4 page, $43; % page, $21.75;
back page, $200, with discounts of 214, 5 or
10% on 13, 26 or 52 consecutive insertions.
Reading notices, 50 cts. a count line.
STAR- — -Every evening except Sunday. Re-
publcan. Established 1908. Starr Printing
Co., publishers. Subscription, $3; circulation
— not given by publisher; 8 to 12 pages, 7
columns; length of columns, 20 in.; width,
2% in. Can use matrices. Office, 1513 San-
som Street.
Advertising rates, agate, 15 cts. a line; 13
times, or 1,000 lines, within one year, 14 cts.;
20 times, or 2,500 lines, 13 cts.; 52 times, or
5,000 lines, 12 cts,; 156 times, or 7,500 lines,
11 cts.; 312 times, or 10,000 lines, 10 cts. a
line. Double column advertisements must be
at least 28 lines deep. Medical, 20 cts. a line;
educational, resorts and hotels, 15 cts. Spe-
cial notices. 20 cts. a line; financial, 20 cts. a
line. Reading notices, agate, 50 cts. a line.
SUNDAY DISPATCH — Republican. Estab-
lished 1848. Dispatch Publishing Co., pub-
lishers. James L. Hall, editor. Subscription,
$1.50; circulation — not given by publisher; 8
pages, 7 columns: length of columns, 20 in.;
width, 2% in. Office, 718 Sansom Street.
Advertising rates, agate, 10 cts. a line. Dis-
counts, 5% on 13 times; 10% on 25 times;
19% on one year. Classified, financial, 15 cts.
a line. Special notices, 25 cts. a line; mis-
cellaneous. 10 cts. Reading notices, nonpareil,
25 cts.; minion, 50 cts. a line.
SUNDAY SCHOOL TIMES — Every Satur-
day. Non-sectarian. Established 1859. The
Sunday School Times Co., publishers. Sub-
scription, $1.50; claimed average circulation
for 1913, 103,110; 20 pages, 4 columns;
)ength of columns, 12 in.; width, 2 1/7 in.
Office, 1031 Walnut Street.
Advertising rates, agate, 80 cts. a line;
1,000 lines. 72 cts.; 1,500 lines, 64 cts. a line.
SUNDAY SCHOOL WORLD — Monthly. A.
'=!. S. U. Established 1861. American S. S.
Union, publishers. Subscription. 75 cts.;
claimed average circulation for 1913, 9,600;
52 pages, 3 columns; length of columns, 9^4
in.; width, 2 i/i in. Can use matrices. Office,
1816 Chestnut Street.
Advertising rates on application.
TAGEBLATT — Every mornins except Sun-
<'ay, and SONNTAGSBLATT, Sunday. Ger-
I'lan. Independent. Established 1877. Phil-
■delphia Tageblatt Association, publishers.
Subscription, daily, $3; Sunday, $2.50;
claimed average circulation for year 1913,
39,500; Sunday, 35,000; daily, 8 pages;
Sunday, 24 pages. 7 columns; length of col-
umns, 20 in.; width, 2^4 in. Can use mat
rices. Office, 613 Callowhill Street.
Advertising rates on application.
NELSON CHESMAN & CO.'S RATE BOOK.
291
PENNSYLVANIA
TELEGRAPH — Every evening except Sun-
day. Independent Republican. Established
18'64. The Evening Telegraph, publishers.
Subscription, $3; sworn average circulation
for six months ending Sept. 30, 1913, 110.-
669* net paid; 12 to 20 pages, 7 columns;
length of columns, 2I14 in.; width, 2 1/7 in.
Can use matrices. Office, 704 Chestnut Street.
Advertising rates, agate, 20 cts. a line; 26
times or 1,000 lines, within one year, 19 cts.;
.52 times or 2,500 lines, 17 V2 cts.; 104 times
or 5.000 lines, 16 cts.; 156 times, or 7,500
lines, 151/2 cts.; 260 times or 10,000 lines, 15
cts. a line; full position, 25% extra. Classified,
solid agate or open faec type, 15 cts. a line;
two times a week. 10 cts.; six times a week.
8% cts. a line. Hotels and schools, set soild,
or open face display type, 20 cts. a line; 26
times or more, 15 cts.; financial, 25 cts. a
line. Double column advertisements must be
at least 2S lines deep; triple columns, 75
lines. Reading notices, agate. $1 a count
line; first page. ?2 a line.
THERAPEUTIC GAZETTE — See Detroit,
Mich.
TOBACCO WORLD ^ — Semi-monthly (1st
and 15th). Established 1881. The Tobacco
World Corporation, publishers. Subscription.
$1 ; claimed average circulation for year 1913,
8.000; 48 pages, 2 columns; length of col-
umns;, 11 in.; width, 3% in. Cannot use
matrices. Forms close one week in advance.
Office, 236 Chestnut Street.
Advertising rates, full page, $50; V2 page.
$30; i/i page, $18; Vs page, $10, with dis-
count on 3, 6, or 12 months' contract.
PENNSYLVANIA
TRADES UNION NEWS — Every Thursday.
Labor. Established 1902. Trades Union News
Publishing Co., publishers. Subscription. $1 ;
claimed average circulation for year 1913, 16,-
500; 8 pages, 6 columns; length of columns,
19% in.; width, 2ya in. Office, 619-21 Fil-
bert Street.
Advertising rates on application.
TRAVELING ELK — Monthly. Fraternal.
Elkdom. Established 1905. A. L. Weinstock.
editor and publisher. Subscription. $1 ;
claimed average circulation 1913, 5.950; 20
to 50 pages, 3 columns: length of columns,
10 in.; width, 214 in. Office, 1024 Race St.
Advertising rates, M page. $20; V2 page,
$35; one page. $60. Classified, 20 cts. a line.
or $2 an inch.
TWENTIETH CENTURY PASTOR — Montli-
iy. Homiletical. Established 1898. Downey &
Co.. (Inc.), publishers. Subscription. $1.50:
claimed circulation for year 1913, 12,063; 84
pages, 2 columns; length of columns. 8% in.;
width, 2% in. Forms close 20th preceding
month. Office. 1018 Arch Street.
Advertising rates, 20 cts. a line; full page,
$30; Vi and Vs page, pro rata; back cover
page, $35.
U. S. FINANCIAL AND MERCANTILE
EXAMINER — Every Monday. Financial. In
dependent. Established 1895. W. H. Carter,
i^ditor and publisher. Subscription, $5; claim-
ed average circulation for year ending April
30, 1914, 7,714; 16 pages, 3 columns; length
of columns, 10 in.; width, 2^4 in. Office,
Real Estate Trust Building.
Advertising rates, agate, 20 cts. a line.
VEREINS UND LOGEN ZEITUN(3 — Every
Saturday. German. Non-political. Fraternal.
Established 1895. Adolph Timm, editor and
publisher. Subscription, $1.50; circulation —
not given by publisher; 8 pages, 7 columns;
length of columns, 20 in.; width, 2Vg in. Can
use matrices. Office, 612 Chestnut Street.
Advertising rates, 25 cts. an inch, with
15% discount on six months; 25% on one
year. Reading notices, 20 cts. a line.
VOCE DEL POPOLO — Every morning ex
cept Monday. Italian. Independent. Estab-
lished 1893. Italo-American Publication and
Printing Co., (Inc.). publishers. Subscription.
$5; claimed average circulation for year 1913,
23,000; daily, 6 pages; Sunday, 8 pages, 7 col-
umns; length of columns. 20^/2 in.; width, 2%
in. Office, 906 Carpenter Street.
Advertising rates, 4th page, $1 an inch; 5th
page. $1.50; 2d and 3d pages, $2; 6th page,
$4; first page, $5. Discount on monthly and
yearly contracts.
WAY — Weekly. Reformed Church. Estab-
lished 1878. Sunday School Board of Reform
Church, publishers. Subscription. 35 cts.;
claimed average circulation for 1913, 25,000;
8 pages, 4 columns; length of columns, 13 in.;
width, 2% in. Office, 15th and Race Streets.
-Advertising rates, agate, 10 cts. a line;
1.000 lines. 8 cts. a line. Reading notices,
set solid, double disjilav rate: leaded, triple
price a count line. For combination rates
see Philadelphia Forward, also Presbyterian.
WESTMINSTER TEACHER— M o n t h 1 y.
Presbyterian. Established ] 872. The Presby-
terian Board of Publication and Sabbath
Scliool Work, publishers. Subscription. 75
cts.; claimed average circulation for 1913,
52.000: 56 to 64 pages, 2 columns; length
of columns, 8% in.; width. 2% in. Forms
close 10th of second preceding month. Office.
Witherspoon Building.
.Advertising rates, agate. 25 cts. a line;
three pages or the equivalent within one year.
22 V2 cts. a line.
WOMAN & BEAUTY — Monthly (1st).
Women's interest and fashions. Established
1914. Woman & Beauty Publishing Co., pub-
lishers. Subscription, $1 ; sworn claimed
average circulation for six months ending
•Tune, 1914. 7.000; 00 pages, 3 columns;
length of columns. 10 in.; width, 2-u: in. Can
use matrices. Forms close 20th of month pre-
ceding. Office, Perry Building.
Advertising rates, agate, 10 cts. a line, flat;
inside cover, $60; back cover (two colors).
$80. Reading notices, 30 cts. a line. Classi-
fied, 25 cts. a line.
292
NELSON CHESMAN & CO.'S RATE BOOK.
PENNSYLVANIA
WORLD WIDE— Monthly. Baptist. Juve-
nile. Established 1908. American Baptist
Publication Society, publishers. Subscription,
25 cts. ; claimed average circulation for year
1913. 12,645; 12 pages, 2 columns; length
of columns, 8 in.; width, 3 in. Office, 1701
Chestnut Street.
Advertising rates on application.
YOUNG FOLKS — Weekly. Juvenile. Luth-
eran. Established 1902. General Council
Publication House, publishers. Subscription,
60 cts.; claimed average circulation for year
1913, 30,000; 12 pages, 3 columns; length of
columns, 9% in.; width, 2% in.
Advertising rates, agate, $1.68 an inch,
with discounts of 10, 20, 30 or 40% on 13,
26, 39 or 52 time contracts. Reading notices,
10 cts. a line.
YOUNG POLKS' CATHOLIC WEEKLY—
Every Saturday during school year. Roman
Catholic. Established 1889. H. L. Kilner &
Co., publishers. Subscription, $1; claimed
average circulation for forty weeks (regular
season), ending June 13, 1914. 18,500; 8
pages, 3 columns; lengtli of columns, 10 in.;
width, 2% in. Office, 824 Arch Street.
Advertising rates, agate, 10 cts. a line; full
page, $25.
YOUNG PEOPLE — Every Saturday. Bap-
tist. Juvenile. Established 1881. American
Baptist Publication Society, publishers. Sub-
scription. 60 cts.; claimed circulation for year
1913, 192,400; 8 pages, 4 columns; length of
columns, 14 V4 in.; width. 2% in. Forms close
6 weeks in advance. Office, 1701-3 Chestnut
Street.
Advertising rates, aerate, 60 cts. a line.
YOUTH'S WORLD — Monthly (in Weekly
parts). Baptist. Juvenile. Established 1907.
American Baptist Publication Society, publish-
ers. Subscription, 30 cts.; claimed average
circulation for year 1913, 88,250; 16 to 20
pages, 4 columns; length of columns. 14 2/7
in.; width, 2% in. Office, 1701 Chestnut
Street.
Advertising rates, 30 cts. a line.
PITTSBURGH — Population 533,905 (metro-
politan district, 1,042,855). At the junc-
tion of the Allegheny and Monongahela
Rivers and on twelve lines of railroads.
Second largest city in Pennsylvania and
fifth largest city in the United States in
metropolitan population, with an enormous
iron and steel manufacturing trade, repre-
senting perhaps one-third of the total
product of the entire United States. Also
a most extensive glass manufacturing center,
producing two-thirds of the glass output of
the country. One of the centers of electrical
industry: the annual output of electrical
machinery manufactured being more than
$20.0(l().(io(l.(i(). Three-fifths of the bitu-
minous coal mined in the state is jjrodiiced
here, its output being nine per cent of tlie
worlds supply. Has an abundance of
PENNSYLVANIA
natural gas, which is used extensively in
manufacturing. Lumber, oil, coal, vana-
dium, aluminum, terra cotta products. Iron,
steel and glass products shipiied exten-
sively. Payroll averages $1,000,000.00 a
day. University of Pittsburg, Carnegie In-
stitute and Library and Carnegie Institute
of Technology located here. Bank clear-
ings for 1912, $2,798,790,214.00. Annual
value of manufactured products, $700,000,-
000.00.
ALLEGHENIER U N D PITTSBURGER
SONNTAGSBOTE — See Allegheny, Pa.
AMERICAN — Monthly (20th). Jr. O. U. A.
M. Established 1888. National Council Jr.
O. U. A. M., publishers. Subscription, 50
cts.; claimed average circulation for 1913,
9,500; 16 pages, 4 columns; length of col-
umns, 13 in.; width, 2V3 in.
Advertising rates on application.
AMERIKANISKO SLOVENSKE NOVINY
— Every Wednesday. Slavonic. Established
1886. American Slavonic Gazette Publishing
Co., publishers. Circulation — not given by pub-
lishers; 12 pages, 7 columns; length of col-
umns 21 in.; width, 2% in. Can use matrices.
Office, 612-614 Grant Street.
Advertising rates, 40 cts. an inch, flat. Clas-
sified, Ic. per word. Reading notices, 15 cts.
a line; first page, 30 cts. a line.
AUTOMOBILE JOURNAL — Monthly. Es-
tablished 1910. L. L. Carson, publisher. Sub-
scription, $1 ; claimed average circulation for
year 1913, 7,800; 32 pages, 3 columns ; length
of columns, 10 in.; width, 2% in. Cannot use
matrices.
Advertising rates, $2 an inch; Vs page, $8;
V4, page, $15; 1/2 page, $30; one page, $60.
Discounts on six and twelve month contracts.
BEOBACHTER — Every Friday. German.
CathoUc. Established 1879. Chas. J. .Jaegle,
publisher. Subscription, $1.50; claimed
average circulation for year 1913, 12,926; 8
pages, 7 columns; length of columns, 21 in.;
width, 2V0 in. Can use matrices.
Advertising rates upon application.
BIBLE TEACHER — Monthly. United Pres-
byterian. Established 1872. United Presby-
terian Board of Publication, publishers. Sub-
scription, 60 cts.; claimed average circulation
for year 1913, 7,000; 32 pages, 2 columns;
length of columns, 7% in.; width, 2^4 in-
Office, 209 Anderson Street.
Advertising rates, agate, 20 cts. a line; with
discount on 4 or more insertions.
CATHOLIC — Every Thursday. Catholic.
Established 1844. Catholic Publishing Co..
publisliers. Subscription. $1.50: claimed aver-
age circulation for year 1913, 16.000; 16
pages, 4 columns: length of columns, 15 in.;
width, 2Vi in. Office, 14 Wood Street.
Advertising rates, one inch, one time. $1.20;
one month, $4.50; three months, $12; six
NELSON CHBSMAN & CO.'S RATE BOOK.
293
PENNSYLVANIA
PENNSYLVANIA
niontlis. $20; one year, $35. Reading notices,
15 cts. a line.
CHRISTIAN ADVOCATE — Every Thurs-
day. Methodist Episcopal. Established 1833.
Methodist Episcopal Cliurch, publishers. Sub-
scription. $1 ; claimed average circulation for
1913, 48,000; 32 pages, 3 columns; length
of columns, 10% in.; width, 2% in. Forms
close one week in advance.. Office, 524 Penn
Avenue.
Ad\ertising rates, agate, 25 cts. a line.
Reading notices, 40 cts. a line.
CHRISTIAN UNION HERALD— E very
Thursday. United Presbyterian. Established
1880. United Presbyterian Board of Publica-
tion, publishers. Subscription, 80 cts.; de-
tailed average circulation for year 1913, 39,-
322*; 16 pages, 3 columns; length of col-
umns, 11 ^/^ in.; width, 2 V^ in. Forms close
8 days in advance. Can use matrices. Office,
209 Anderson Street.
Advertising rates, agate, 20 cts. a line;
1.000 lines, 15 cts. a line; full column (140
lines), $28; full page (420 lines), $80. Read-
ing notices, 40 cts. a count line.
CHRONICLE TELEGRAPH — Every even-
ing except Sunday. Republican. Established
1841. Pittsburg Chronicle Telegraph Publish-
ing Co., publishers. Subscription, $3 ; sworn
average circulation for first five months 1914,
86,116* net; 12 to 32 pages, 7 columns;
length of columns, 21% in.; width, 2Vs in.
Can use matrices. Office, corner Wood Street
and Oliver Avenue.
Advertising rates, agate, 18 cts. a line;
1,000 lines, or 26 times, within one year, 14
cts.; 2,500 lines or 52 times, 12 cts.: 5.000
lines or 104 times, 11 cts.; 7,000 lines or 156
times, 10 cts. a line. Automobile advertising,
10 cts. a line, flat. Preferred position, 121/2,
25 or 3313% extra. Classified, 10 cts. a line.
Reading notices, 75 cts. a line; 500 lines, 60
cts.; 1,000 lines, 40 cts. a line, on contract;
telegraphic readers, $1 per line; first page
(limited), $2 a line. Special combined rate
with (Jazette Times for the same copy in con-
secutive issues, display, 22 V^ cts. a line.
COAL TRA.de BULLETIN— Semi-monthly.
Trade. Established 1898. The Coal Trade Co.,
publishers. Subscription, $2; claimed average
circulation for 1913, 5.650; 80 pages, 2 col-
umns; length of columns, 8 in.; width, 2%
in. Office, Park Building.
Advertising rates on application.
Advertising rates, daily, one time, 18 cts. a
line; 2 times, 17 cts.; 3 times, 16 cts.; 5
times, 15 cts.; one week, 14 cts.; one month,
12 cts.; three months, 9 cts.; six months, 8
CIS.; one year, 7 cts. a line per time. Special
line rates for e. o. d., etc. Sunday, 25 cts. a
line; one month, 22 cts.; three months, 18
cts.; six months, 16 cts.; one year, 14 cts. a
line per time. Open space, within one year,
1.000 lines, daily, 13 cts. a line; Sunday, 20
cts.; 2,000 lines, daily, 12 cts.; Sunday, 19
cts.; 3,000 lines, daily, 11 cts.; Sunday, 18
cts.; 4,000 lines, daily, 10 cts.; Sunday, 17
cts.; 5.000 lines, daily, 9 cts.; Sunday, 16
cts.; 10,000 lines, daily, 8 cts.; Sunday, 14
cts. Special position, 121/2, 25 and 33y3%
extra. Special rate for hotels, resorts and
school advertising, books and publishers. 15
cts. a line, daily or Sunday. Strictly mail or-
der advertising, daily, 9 cts. a line; Sunday,
14 cts. a line. Automobile advertising (on
auto page), daily, 9 cts.; Sunday, 14 cts. a
line, flat. Pure reading notices, 50 cts. a line
in daily; 60 cts. in Sunday, with discount of
10% on 500 lines or more; locals, 100 lines,
25 cts. in daily; 35 cts. in Sunday, with dis-
count on 500 lines or more; telegraphic read-
ers, $1 an agate line measure. WEEKLY,
display, 12 cts. a line; six weeks or 2,000
lines on yearly contract 11 cts.; two months
or 3000 lines, 10 cts.; three months or 4,000
line.s, 9 cts.; six months or 5,000 lines, 8 cts.;
one year or 10,000 lines, 7 cts. a line.
DISPATCH — Every morning, including
SUNDAY and WEEKLY, Tuesday. Independ- !
ent. Established 1846. Tlie Dispatch Pub- \
lishing Co., publishers. Subscription, daily, j
$5; Sunday, $2.50; weekly, $1; sworn aver-
age circulation for six months prior to April,
1914 dailv and Sunday, 64,638* net paid;
weekly, claimed for 1913, 10,000; 12 to 72
pages; weekly, 8 pages; all editions 7 col-
umns; length of columns, 21 in.; width, 2^4
in. Can use matrices. Office, 1331-1335
Fifth Avenue.
ELECTRIC JOURNAL — Monthly. Techni-
cal. Established 1904. The Electric Journal,
publishers. Subscription, $1.50; claimed aver-
age circulation for year 1913, 12,833; 116
pages, 3 columns; length of columns, 10 in.;
width, 2% in. Office, 200 Ninth Street.
Advertising rates, full page, $56; V2 page,
$32; 14 page, $17, with discounts on 3, 6 or
12 month contracts.
GAZETTE TIMES — Every morning, includ-
ing SUNDAY. Republican. Established, 1786.
The Pittsburg Gazette Times, publishers. Sub-
scription, daily. $5; Sunday, $2.50; sworn
average circulation for first five months, 1914,
daily, 84,866*: Sunday, 92,737*: daily, 12
to 20 pages; Sunday 56 to 80 pages, 7 col-
umns; length of columns, 21% in.; width,
2% in. Can use matrices. Office, corner
Wood Street and Oliver Avenue.
Advertising rates, daily or Sunday, 20 cts. a
line; 26 times or 1,000 lines, within one year,
16 cts.; 2,500 lines. 15 cts.; 104 times or
5,000 lines, 14 cts.; 156 times or 7.000 lines,
12 Vi cts. Preferred position, 121/2, 25 or
331/3% extra. Automobile advertising, flat rate
of 15 cts. a line up to 7,000 lines, after
which commercial card rates apply. Classi-
fied, 10 cts. a line. Reading notices, 75 cts.
a count line; 500 lines, 60 cts.; 1,000 lines,
40 cts. a line; telegraphic readers, $1 a line;
first page, $2 a line. Special flat combina-
tion rate with Chronicle Telegraph for the
same display copy in consecutive issues dis-
play, 22 4 cts. a line.
HASLO POLSKIE — Every Saturday. Polish.
Established 1911. S. A. Dangel, publisher.
.,
294
NELSON CHESMAN & CO.'S RATE BOOK.
PENNSYLVANIA
Subscription, $1 ; claimed average circulation
for 1913, 8,000; 8 pages, 6 columns; length
of columns, 20 in.; width, 2% in. Cannot
use matrices. Office, 427-29 Third Avenue.
Advertising rates, 55 cts. an inch; 100 in.
within one year, 40 cts.: 200 in., 35 cts.; 500
in., 31 cts.; 720 in., 29 cts.; 1,000 in., 25 cts.
an inch. Reading notices, 20 cts. a line.
HERALD — Every evening e.xcept Sunday.
Independent. Established 1902. Mayer Pub-
lishing and Printing Co., publishers. Subscrip-
tion, $3; circulation — not given by publisher;
8 to 24 pages, 7 columns; length of columns,
20% in.; width, 2 ^/^ in. Can use matrices.
Office, 231 Collins Avenue.
Advertising rates, 50 cts. an inch ; one
month, 40 cts.; three months, 35 cts.; si.x
months, 30 cts. ; one year, 25 cts. an inch, per
time; preferred position e.xtra. Brevier local
notices, 15 cts. a line, with discount on 500
lines and over.
HILL TOP RECORD — Every Friday. In-
dependent. Established 1904. The Hill Top
Record Publishing Co., publishers. Sub-
scription, $1 ; claimed average circulation
for year 1913. 6,000; 8 pages, 6 columns;
length of columns, 19% in.; width, 2% in.
Can use matrices. Office, Mt. Oliver Post
Office Building.
Advertising rates, 50 cts. an inch. Read-
ers (brevier), 10 cts. a line. Classified, Ic.
per word.
INDEX — Every Saturday. Society. Estab-
lished 1890. The Index Co., (Inc.), publish-
ers. Subscription, $2.50; claimed average cir-
culation for 1913, 12,000; 16 to 100 pages, 4
columns; length of columns, 14 in., widtn, 2M
in. Forms close Wednesday preceding. Can
use matrices. Office, Farmers Bank Building.
Advertising rates, agate, 15 cts. a line.
Reading notices, 25 cts. a line.
IN THE OPEN — Monthly (1st). Conserva-
tion and outdoor life. Established 1911. In
The Open Publishing Company, publishers.
Subscription, $1.50; claimed average circu-
lation for 1913, 5,000; 72 pages, 2 col-
umns; length of columns, 8 1/^ in.; width,
2% in. Cannot use matrices. Forms close
25th. Office, 401 House Building.
Advertising rates, $3 an inch; full page.
within one year, $2.40; 200 or more in.,
an inch. Reading notices, 3 cts. per
two insertions 2 Vi cts.; five insertions,
per word each insertion.
4
$2.35
word.
2 cts.
JEWISH CRITERION — Every Friday. So
ciety and Home. Established 1895. Chas. H.
Joseph and D. Atten, publishers. Subscription.
$2; claimed average circulation for year 1913,
16,000; 16 pages, 4 columns; length of col-
umns, 12% in.; width. 2Vz in. Can use
matrices. Office, Oliver Building.
Advertising rates, agate, $1.60 an inch,
with discounts on time and space contracts.
PENNSYLVANIA
LABOR WORLD — Every Thursday. Labor
and Industrial. Labor World Publishing Co.,
publishers. Subscription, $1.50; circulation
— not given by publisher; 16 pages, 5 col-
umns; length of columns, 17 in.; width, 2^/4
in. Can use matrices. Office, 218 Third Ave.
Advertising rates, 50 cts. to $1 an inch. Lo-
cals, 10 cts. a line.
LEADER — Every evening and SUNDAY
MORNING. Progressive. Established 1864.
fjeader Publishing Co., publishers. Subscrip-
tion, daily, $3; sworn average circulation for
six months prior to April, 1914, daily and
Sunday, 78,746* net paid; daily, 12 to 32
pages; Sunday, 44 to 64 pages, 8 columns;
length of columns, 21% in.; width, 2% in.
Can use matrices. Office, 431 Fifth Avenue.
Advertising rates, daily or Sunday, agate, 8
cts. a line; full position, 25% extra. Classi-
fied, 10 cts. a count line. Reading notices, 35
cts. a line, with discount on 500 lines and
over; pure reading notices, 50 cts. a count
line; telegraphic readers, $1 a line.
MEN'S RECORD AND MISSIONARY
MONTHLY — Monthly (1st). United Presby-
terian. Established 1904. United Presbyter-
ian Board of Home Missions, publishers.
Subscription, 50 cts.; claimed average cir-
culation for year 1913, 4,500; 32 pages, 2
columns; length of columns, 8 in.; width,
2 Vz in. Can use matrices. Forms close 20th.
Office, 209 Ninth Street.
Advertising rates, full page, $15; V2 page,
$8; 1/4 page, $4.
METHODIST RECORDER — Every Wednes
day (dated Saturday). Methodist. Protestant.
Established 1839. F. W. Pierpont, publisher.
Subscription, $1.50; claimed average circula-
tion for year 1913, 10,000; 24 pages, 3 col-
umns; length of columns, 11'/^ in.; width,
2i'5 in. Office, 200 Pittsburg Life Building.
Advertising rates, agate, 8 cts. a line, with
discounts of 10% for 13 times or 500 lines;
15%, 26 times or 1,000 lines. Reading no-
tices, 15 cts. a line.
NATIONAL LABOR TRIBUNE — Every
Thursday. Labor. Established 1873. Subscrip-
tion, $2; circulation — not given by publisher;
S pages, 7 columns; length of columns, 20%
in.; width, 2% in. Office, Sixth Avenue and
Smithfield Street.
Advertising rates, 60 cts. an inch. Reading
notices, 12% cts. per line (brevier).
NATIONAL STOCKMAN AND FARMER —
Every Saturday. Live Stock and Agricultural.
Establislied 1877. Stockman-Farmer. Publish-
ing Co., publishers. Subscription, $1 ; de-
tailed average circulation for year 1913,
132,399*; 12 to 40 pages, 4 columns;
length of columns, 13 in.; width, 2% in.
Forms close Saturday preceding. Office, 110
Shady Avenue.
Advertising rates, agate, 50 cts. a line, flat,
preferred position, 20% extra. Reading noticee,
I
NELSON CHESMAN & CO.'S RATE BOOK.
295
PENNSYLVANIA
$1.75 per nonpareil line. Special combination
rate with Farmers' Review, Chicago, 111., dis-
play, 80 cts. a line. For further combination
rates, see Associated Farmers Papers, Chi-
cago.
NEW GUIDE — Every Saturday. Sunday
School. Established 1904. F. W. Pierpont,
publisher. Subscription, 75 cts.; claimed
average circulation for 1913, 24,000; 8 pages,
4 columns; length of columns, 13 '/^ in.;
width, 2^*5 in. Office, 219 Federal Street.
Advertising rates, agate, 10 cts. a line.
Reading notices, 20 cts. a line.
POST — Every morning including SUNDAY.
Democratic. Established 1842. The Post Pub-
lishing Co., publishers. Subscription, daily.
$5; Sunday, $2.60; sworn detailed average
circulation for six months ending .June 30,
1913, daily, 44.109*; Sunday, 68,346*;
daily, 14 to 18 pages; Sunday, 80 to 90
pages, 7 columns; length of columns, 21%
in.; width, 2 Vs. in. Can use matrices.
Office, corner Liberty Avenue and Wood
Street.
Advertising rates, agate, daily, 8 cts. a line,
flat; Sunday, 10 cts. a line, flat. Preferred
positions, 10 or 2599 extra. Classified, daily
or Sunday, 7 cts. a line. Reading notices, 50
cts. a line; first or editorial page, $1 a line.
Combination with evening SUN and daily
POST, display, 12 cts. a line or with Sunday
POST, 14 cts. a line.
POULTRY AND FARM REVIEW — Month-
ly (15th). Poultry. Established 1909. Poul-
try and Farm Review Publishing Co.. publish-
ers. Subscription, 50 cts.; claimed average
circulation for 1913, 10,000; 20 to 64 pages,
3 columns; length of columns, 10 in.; width,
2% in. Can use matrices. Office, Jenkins
Arcade.
Advertising rates, $2 an inch; 1 page, $60;
Vi and V2 pages, pro rata. Readers, 25 cts. a
line. Classified, 3 cts. per word.
PRESBYTERIAN BANNER — Every Thurs-
day. Presbyterian. Established 1814. Chas.
Taylor, publisher. Subscription, $2 ; sworn
average circulation for year 1913, 13,300*:
32 pages, 3 columns; length of columns.
11^4 in.; width. 2^4 in. Cannot use matrices.
Office, Fulton Building.
Advertising rates, agate, 10 cts. a line.
PRESS — Every evening except Sundav, and
SUNDAY MORNING. Independent. Estab-
lished 1884. Press Publishing Co.. publishers, i
Subscription, daily, $3; Sunday, $2.50;
sworn average circulation for six months
prior to April 1, 1914, daily, 108.413* net
paid; Sunday. 97.064* net paid; daily, 12
to 32 pages; Sunday, 54 to 72 pages, 8 col-
umns; length of columns, 21% in.; width,
2% in. Can use matrices. Office, 254 Fifth
Avenue.
Advertising rates, daily or Sunday, agate, 20
cts. a line; six times, on yearly contract,
17 cts.; seven times, 16 cts.; 13 times or
PENNSYLVANIA
1,000 lines, 15 cts.; 27 times, 14 cts.; 40
times or 2,500 lines, 13 cts.; 53 times or
5,000 lines, 12 cts.; 183 lines (every other
day), 11 cts.; 365 times (daily) or 7,500
or more lines, 10 cts. per line. Mail order,
automobile, publishers, educational, steam-
ship, hotels or resorts, 12 cts. per line, flat.
Preferred position, 10 or 25% extra. (]!lassi-
fied, 10 cts. a line. Reading notices, busi-
ness, 35 cts. a line; following news reading,
50 cts.; preceded and followed by news or
telegraphic, $1 a line; head lines charged
double space.
SLOVENSKY DENNIK — Every evening ex-
cept Sunday. Slavonic. Independent. Estab-
lished 1900. American Slavonic Gazette Pub-
lishing Co., publishers. Subscription, $5; cir-
culation— not given by publisher; 4 pages, 7
columns; length of columns, 21 in.; width, 2%
in. Office, 612-614 Grant Street.
Advertising rates, 75 cts. an inch ; 100
in., 50 cts.; 250 in., 45 cts.; 500 in., 40
cts.; 750 in., 35 cts.; 1,000 in., 30 cts. an
inch. Reading notices, 10 cts. a line.
SLOVENSKY HLASNIK — Every Thursday.
Slavak-Lutheran. Established 1900. Slovenic
Evangelical. Union of America publishers.
Subscription, $1.20; circulation not given by
publisher; 8 pages, 6 columns, length of col-
umns, 19% in.; width, 2% in. Can not use
matrices. Office. 1601 Beaver .Avenue.
.'^.dvertising rates, 60 cts. an inch; 200 in.
on vearlv contract, 40 cts.; 500 in., 38 cts.;
750" in., "36 cts.; 1,000 in., 34 cts.; 1,500 in.
or more 30 cts. an inch. S]iecial position,
25% extra. Reading notices, 15 cts. a line.
SONNTAGSBOTE — Every Friday. German-
Neutral. Established 1878. German American
Printing and Publishing Co., publishers. Sub-
scription, $2; claimed average circulation for
year 1913, 19,400; 8 to 12 pages, 7 columns;
length of columns, 22 in.; width, 2% in. Can
use matrices. Office, 104 Federal Street.
Advertising rates, one square V2 inch, one
time, 75 cts.; two times, $1.25; three times,
$1.75; four times, $2.25; five times, $2.50.
Reading notices, 15 cts. a line; on contract,
10 cts. a line.
SUN — Every evening except Sunday. In-
dependent. Democratic. Established 1906.
The Sun Publishing Co., publishers. Subscrip-
tion, $3.08; sworn average circulation for
six months ending June 30th, 1914, 45.567*;
16 to 24 pages, 7 columns; length of columns.
21% in.; width. 2% in. Can use matrices.
612 Wood Street.
Advertising rates, agate, 8 cts. a line. flat.
Preferred position, 10 or 25% extra. Classi-
fied, 7 cts. a line. Reading notices, 50 cts. a
line; local notices, 30 cts. a line; telegraphic
readers, $1 a line. Combination with morning
POST, which see.
TEAM OWNER'S REVIEW — Monthly.
Trade. Established 1902. The Consolidated
Pub. Co. (Inc.), publishers. Subscription,
19
296
NELSON CHESMAN & CO.'S RATE BOOK.
PENNSYLVANIA
$1 ; claimed average circulation for year
1913, 5,000; 40 pages, 2 columns; length
of columns, 10 in,; width, 3V2 in. Can use
matrices. Office, Westinghouse Building.
Advertising rates, full page, $-50 ; % page,
$29; Vi page, $17; Vs page, $10.
UNITED PRESBYTERIAN — Every Thurs
day. United Presbyterian. Established 1842.
Hurdock, Kerr & Co., publishers. Subscrip-
tion, $2; claimed average circulation for year
1913, 17,000; 32 pages, 3 columns; length
of columns, 11% in.; width, 2^ in. Can use
matrices. Office, 209 Ninth Street.
Advertising rates, agate, 12 cts. a line; dis-
counts, 10% on 13 times, or 500 lines; 20%
on 26 times, or 1,000 lines; 30% on 52 times,
or 2,000 lines. Reading notices, 25 cts. a non-
pareil line.
VOLKSBLATT UND FREIHEITSFREUND
— Every morning, including SUNDAY, and
"WEEKLY, Thursdays, German. Republican.
Established, daily, 1848; weekly, 1894. Neel-
Hirsch Publishing Co., publishers. Subscrip-
tion, daily, $3.50; Sunday, $1.50; weekly, $1;
circulation — not given by publisher; 8 pages;
Sunday, 12 pages, 8 columns; length of col-
umns, 21% in.; width, 2 Vs in. Can use mat-
rices. Office, 529 Wood Street.
Advertising rates on application.
VOLKSPREUND — Every Friday. Jewish
and Hebrew. Established 1888. J. S. Glick,
editor and publisher. Subscription, $1 ;
claimed average circulation for year 1913,
5,000; 4 to 8 pages, 7 columns; length of
columns, 22 in.; width, 2% in. Office, 95
Logan Street, corner Colwell.
Advertising rates, one inch, one year, $10;
2 in., $16; 3 in., $22.
WIELKOPOLANIN — Every Thursday. Pol-
ish. Catholic. Political and Social. Established
1898. Rev. C. Tomazoska, publisher. Subscrip-
tion, $1.50; circulation — not given by publish-
er; 8 pages, 7 columns; length of columns, 22
in.; width, 2^^ in. Forms close Tuesdays pre-
ceding. Office, 56 Twenty-second Street.
Advertising rates, 75 cts. an inch.
POTTSTOWN — Population 15,599, On Schuyl-
kill River and two railroads, E.Ktensive steel
and iron manufacturing center. A number
of rolling mills, nail works, steel mills and
furnaces; also foundries and machine shops,
silk and hosiery mills, automobile and auto
casting and agricultural implement works.
NEWS — Every morning except Sunday. In-
dependent. Established 1874. Pottstown Daily
TRINACRIA — Every Saturday. Indcpt-nd [
ent. Italian. Established 1901. Mariano
Cancellere, editor and proprietor. Subscrip-
tion, $1; average circulation for 1913, 6,500;
8 pages, 7 columns ; length of columns, 22
in.; width, 2i/4 in. Cannot use matrices.
Office, 602 Webster Avenue.
Advertising rate, $4 an inch for 3 months.
PENNSYLVANIA
News Publishing Co., publishers. Subscrip-
tion, $3; sworn average circulation for six
months prior to April. 1914, 5,184* net; 6
to 12 pages, 7 columns; length of columns,
201/4 in.; width, 2% in.
Advertising rates, 70 cts. an inch; 50 in,,
45 cts.; 100 in., 40 cts,; 150 in., 35 cts.; 200
in., 30 cts.; 250 in., 25 cts.; 500 in., 21 cts.;
1,000 in., 18 cts. Composition, 4 cts. an inch
extra; position alongside reading, 15% extra.
Strictly mail order advertising, 25 cts. an
inch. Reading notices, 10 cts. a line, first
time; 8 cts. a line each subsequent inser-
tion; 500 lines, 5 cts.; 1,000 lines, 4 cts.;
4,000 lines or more, 3 cts. a line. Classified,
5 cts. a line.
POTTSVILLE — Population 20,236. Immedi-
ately adjacent there are a number of
boroughs and townships which give Potts-
ville, within a six mile radius, a population
of 70,000. On Schuylkill River and three
railroads. Greatest headquarters in the
world of the Anthracite coal industry.
Extensive interests in the manufacture of
iron and silk goods, brass, knit goods, shirt
waists, shirts, shoes and lumber. Also
very large steel plant. Reading & Penn-
sylvania railroad shops and shops of Phila-
delphia & Reading Coal and Iron Co., are
located here.
CHRONICLE — Every evening except Sun-
day. Progressive. Established 1875. Charles
Meyers, publisher. Subscription, $3; claimed
average circulation for year 1913, 6,800; 6 to
12 pages, 7 columns; length of columns, 20
in.; width, 2% in. Can use matrices.
Advertising rates, 16 cts. an inch; next
reading, 24 cts.; full position, 36 cts. an inch.
Locals, 10 cts. a line.
.TOURNAL — Every evening except Sunday,
Republican. Established 1826. Miners Jour-
nal Newspaper Co., publishers. Subscrip-
tion, $3; sworn average circulation for six
months prior to April, 1914, 7,100* net paid;
6 pages, 7 columns; length of columns, '20 Vz
in.; width, 2Ya in. Can use matrices.
Advertising rates, 35 cts, an inch, with dis-
count for space. Composition, 5 cts. an inch
additional. Reading notices, 10 cts. a line.
REPUBLICAN — Every evening except Sun-
day. Republican. Established 1884. J. H.
Zerbey, publisher. Subscription, $3; sworn
detailed average circulation for year 1913,
11,297* net; 6 to 8 pages, 7 columns; length
of columns, 22 in.; width, 21/4 in.
Advertising rates, first insertion, 10 cts. a
line; second insertion, 5 cts.; third insertion,
4 cts.; each additional insertion, 3 cts.; 200
to 1,000 in. within one year, first insertion, 60
cts, an inch; second insertion, 48 cts,; each
additional insertion, 36 cts. Discounts for
hirger space. Position, % extra.
READING — Population 96,071. On Schuylkill
River and two railroads. Is the trading
NELSON CHESMAN & CO.'S RATE BOOK.
297
PENNSYLVANIA
center for 300,000 prosperous people. Ex-
tensively engaged in tlie manufacture of
iron and steel products, hardware supplies,
hosiery and knit goods; industries including
rolling mills, blast furnaces, bolt and nut,
nail, tube, boiler plate and stove works.
.\lso lumber, paper and cotton goods, beer,
and fur and wool hats. Large railroad
shops. Bank clearings for 1913, $96,-
996,527.03. Total value of manufactured
products for 1913, about !{;73,000,000.00.
EAGLE — Every evening except Sunday, and
SUNDAY MORNING. Independent. Estab-
lished daily, 1868; Sunday, 1877. Reading
Eagle Co., publishers. Subscription, daily, $5;
sworn average circulation for year 1913, daily,
21,781*; Sunday, 15,572*; daily, 10 to 24
pages, 8 columns; length of columns, 20%
in.; width, 2t'i in. Can use matrices.
Advertising rates, daily or Sunday, agate, 8
cts. a line; 250 lines within one year, 5 cts. ;
2,000 or more lines, 4 cts. a line. Preferred
position, 10% extra. Local notices, reading
type, 25 cts. a line, with discount on 500
lines or over. Agate notices, 10 cts. a line.
Classified at display rates.
PENNSYLVANIA
HERALD — Every evening except Sunday.
Independent. Established 1881. Subscrip-
tion, if 3 ; sworn average circulation for six
months prior to April. 1914, 6,016* net paid;
8 to 16 pages, 7 columns: length of columns,
20% in.; width, 2% in. Can use matrices.
Advertising rates, agate, one inch 75 cts.;
three times, $1.50; six times, $2.50; 30 times,
$8.40; on contract, 1,000 in. or more, 2 cts.
a line. Reading notices, nonpareil, 10 cts. a
line; first page, 15 cts. a line. Classified.
VzC. per word.
NEWS-TIMES — Morning edition of Tele-
gram, which see.
REFORMED CHURCH RECORD — Every
Thursday. Religious. Established 1888. I. M.
Beaver, publisher. Subscription, $1.25; claimed
average circulation for year 1913, 5,522; 4
pages, 7 columns; length of columns, 21 in.;
width, 2Vb in.
Advertising rates, 75 cts. an inch; one
month, $2.50; 3 months, $6.25; 6 months,
$10; one year, $15. Preferred position, 20%
extra.
TELEGR.\M AND NEWS-TIMES — Every
morning and evening except Sunday. Inde-
pendent. Established 1857. Reading Print-
ing Co., publishers. Subscription, either edi-
tion, $3; sworn average circulation since con-
solidation, March 9, 1914, 25,933* net paid;
10 to 20 pages, 8 columns; length of col-
umns, 20 in.; width, 2% in. Can use mat-
rices.
Advertising rates, including both editions,
4 cts. a line; 2,000 lines on yearly contract,
3^ cts. a line; mail order, books and pub-
lishers, resorts, schools, steamships or finan-
cial, BVz cts. a line, flat. Reading notices,
body type, 25 cts.; nonpareil, 15 cts.; tele-
graphic, first page, $1; inside pages, 50 cts.
a count line. Classified Ic. per word.
SCOTTDALE — Population 5,456. Two rail-
roads. In the center of coal fields, which
together with coke and iron is shipped ex-
tensively. Industries also include rolling
mills, gas and water pipe works, cast iron
pipe foundries and blast furnaces.
MENNONITISCHE RUNDSCHAU— Eveiy
Wednesday. German. Non-j olitical. Establish-
ed 1878. Mennonite Publiihing House, pub-
lishers. Subscription, $1; vilaimed circulation
for year 1913, 5,900; 20 pages, 3 columns;
length of columns, 10^/2 in.; width, 2 V^ in.
Advertising rates, 50 cts. an inch; four or
more issues or four or more in. in one issue,
40 cts.; 100 or more in., on contract, 30 cts.
an inch.
SCRANTON — Population 129,867. Metropolis
of anthracite coal fields of America and
greatest coal mining city in the world. Com-
mercial center of 600,000 white people;
third city in the state. Produces 20,000,000
tons of anthracite coal annually, worth $46,-
000,000 at the mines. Has the largest edu-
cational institution in the world, with
1,400,000 students (by mail) enrolled, and
employing 4.200 people. Has great manu-
facturing interests, excelling especially in
heavy hardware and textiles; second silk
manufacturing city in America, and handles
one-third of all raw silk imported into the
United States. Leads world in manufacture
of composition specialties, buttons, insulat-
ed electrical appliances and advertising nov-
elties. A single plant manufactures 3,000,-
000 buttons a day. Has 17 banks and 3
trust companies, with deposits of $37,534,-
095. Postofiice receipts about half million
dollars a year. Has seven railroads. Has
the best third rail electric railroad in coun-
try; 10 colleges and academies ; 125 churches
and missions; 6 theatres.
COLLIERY ENGINEER — Monthly. Techni-
cal Coal Mining. Established 1881. Interna-
tional Textbook Co., publishers. Subscription,
$2 ; sworn average circulation for nine
months ending April, 1914, 12.091* net; 64
pages. 2 columns; length of columns, 10 in.;
width, HV2 in. Can use matrices. Forms
close 15th preceding month.
Advertising rates, iV page, one time, $4; Vk.
page, $12.50;. Vi page, $22; % page, $31;
1/2 page, $40; one page, $75; 10% discount
on yearly contracts.
NEWS — Every morning excejit Sunday. In-
dependent-Progressive. E.stablished 1913.
Scranton News Publishing Co.. (Inc.) pub-
li>,hers. .Subscription, $3; claimed average
circulation for six months ending .fune. 1914,
22,000; 00 pages, 7 columns, length of col-
umns, 21-4 in.; width, 2 '/g in. Can use
matrices. Office, 316 North Washington
.Vvenue.
Advertising rates, 5 cts. a line; 1,000 lines
on vearlv contract, 4 cts.; 2,000 lines, 3 cts.;
3,500 lilies, 21/2 cts.; 5,000 lines, 2 cts. a line.
Guaranteed position, 10 or 25% extra.
Readers, 20 cts. a line; 2,000 or more lines,
15 cts. a line.
298
NELSON CHESMAN & CO.'S RATE BOOK.
PENNSYLVANIA
PENSLTWANSKI GORNIK — Every Thurs-
day. Polish-Independent. Established 1912.
Polyghit Publishing Co., publishers. Subscrip-
tion $2 ; guaranteed average circulation for
year 1914-15, 30,000* net; 10 to 12 pages, 7
columns, length of columns, 21 in.; width,
2Ve in. Can use matrices. Office, 218 Lacka-
wanna Avenue.
Advertising rates, 50 cts. an inch.
PENNSYLVANIA
RETAIL EQUIPMENT — Monthly (1st).
Store equipment. Established 1891. Brains
Corporation, publishers. Subscription, $2;
claimed average circulation for 1913, 17,262;
48 pages, 4 columns, length of columns, 11 ^/^
in.; width, 2% in.
Advertising rates, $5 an inch. Discount 10
or 25% on 3 or 12 insertions.
SCRANTONIAN — Every Sunday. Inde-
pendent. Established 1897. Richard Little,
publisher. _ Subscription, $2 ; sworn detailed
average circulation for six months ending
March 31, 1914, 25,540* net paid; 28 to 36
pages, 7 columns; length of columns, 21 in.;
width, 2% in. Can use matrices.
Advertising rates, $1 an inch; 51 in., 80
cts.; 100 in., 75 cts.; 500 in., 70 cts.; 1,000
in., 65 cts.; 2,000 in., 60 cts. an inch. Pre-
ferred position, 15 and 25% extra. Reading
notices, nonpareil, 15 cts. a line.
TIMES — Every evening except Sunday.
Democratic. Established 1869. Edward J. Ly-
nett, publisher. Subscription, $3; sworn aver-
age circulation for six months ending June
1914, 36,473* net paid; 14 to 24 pages, 7
columns; length of columns, 21Vfe in.; width,
2% in.
Advertising rates, daily, agate, 10 cts. a
line; 500 lines within one year. 6 cts.; 2,000
lines, or more, 5 cts. a line; preferred posi-
tion, 10 and 25% extra. Strictly mail order
advertising, 6 cts. a line. Classified. Ic. a
word. Reading notices, 25 cts. a count line:
first page, 50 cts.; telegraphic readers, $1 a
count line; hold face headlines count double.
TRIBUNE-REPUBLICAN TRUTH — Every
morning and evening except Sunday, Inde-
pendent Republican. Established 1867. Tri-
buna Publishing Co., publishers. Subscrip-
tion, $3; sworn average circulation for four
months ending June, 1914, 34,540 net; 12
to 32 pages, 7 columns; length of columns,
21 >4 in.; width, 2% in. Can use matrices.
Advertising rates, 10 cts. a line; 1,000
lines, 8 cts. a line; 2,500 lines, 7 cts.; 5,000
lines, 6 cts.; 10,000 lines, or more, 5 cts. a
line. Mail order copy, 6 cts, a line. Special
position, 10 and 25% extra. Reading notices,
30 cts. a line; 200 lines and over, 25 cts.;
telegraphic, $1 a count line. Classified, Ic.
per word.
SELLERSVILLE — Population 1,572. Indus-
tries include the manufacture of sash, doors,
blinds, cigars, cigar boxes, clothing and
pressure gauges.
POULTRY ITEM — Monthly. Poultry, etc.
Established 1898. Item Publishing Co., pub-
lisliers. Subscription, 50 cts.; claimed aver-
age circulation for 1913, 45,000; 68 to 200
pages, 3 columns; length of columns, 10 in.;
width, 2% in. Forms close 25th preceding
month.
Advertising rates, agate. $4.20 an inch; an
nual contract, $3.75 an inch, with further dis-
counts for additional space. Preferred posi-
tion, 10% extra.
SHARON — Population 15,270. On Pittsburg
& Lake Erie, Pittsburg, Ft. W. & Chicago,
Lake Shore & l\Iichigan Southern and Erie
Railway Systems. Extensive coal mining in-
terests throughout the surrounding terri-
tory. Other industries are: Iron and Steel
manufactures and furnaces, saw. planing,
rolling nail and flour mills and boiler sh0})S,
TELEGR.\PH — Every evening except Sun-
day. Progressive. Established 1892. Addison
C Dickinson, Publisher. Subscription, $5.20:
sworn average circulation for six months
prior to April, 1914, 4,550*. net paid: 00
pages, 7 columns, length of columns, 20 V2 in.
width, 214 in. Can use matrices.
Advertising rates, 25 cts. an inch; 150 in.,
22 cts.; 250 in., 17 cts.: 500 or more in., 15
cts. an inch. Composition, 5 cts. an inch ad-
ditional. Special position 10 or 20% extra.
Reading notices, 10 cts. a count line. Tele-
graphic, 20 cts.; front page, 50 cts. a line.
Classified, 1 ct. per word.
SMETHPORT — Population 1,817. Three rail-
roads. Extensive lumber interests. Has
saw mills, glass factories and bark extract
mills.
BOY'S MAGAZINE — Monthly (15th). Lit-
erary. Juvenile. Established 1909. The Scott
F. Redfield Co., publishers. Subscription, $1 ;
cliimed average circulation for first six months
1914, 100,000; 32 pages. 4 columns: length
of columns, 12% in,; width, 2% in. Forms
close 1st of preceding month.
Advertising rates, agate, 50 cts. a line: full
page (720 lines), $324; 14, V2 and % pages,
pro rata.
SOUTH BETHLEHEM ^ Population 19.973.
On Lehigh River and two railroads. Zinc
and iron ore in vicinity. Has very large
steel plant, also paper box factory, hosiery,
ribbon and knitting mills, foundry and ma-
chine shops, zinc, iron, brass and boiler
works, cold storage and ice plant. Seat of
Lehigh University.
GLOBE — Every evening except Sunday. In-
dependent. Established 1894. O. H. Mickley,
publisher. Subscription, $3; claimed average
circulation for year 1913, 8.000: 12 to 20
pages, 7 columns; length of columns, 211/4
in.; width, 2% in. Can use matrices.
Advertising rates, 30 cts, an inch; 500 in.,
within one year, 25 cts.; 1,000 in., 20 cts.;
1,500 or more in., 15 cts. an inch. Reading
NELSON CHESMAN & CO.'S RATE BOOK.
299
PENNSYLVANIA
notices, 10 cts. a line; 250 lines, 8 cts.; 500
lines, 7 cts.; 750 lines, 6 cts.; 1,000 or more
lines, 5 cts. a line.
TITUSVILLE — Population 8,533. Located
on Oil Creek and Lake Shore & Michigan
Southern Railroad. An enterprising oil
town there being a number of oil wells
and refineries in vicinity. Other important
industries are silk mills; cutlery and
saddlery plants; tannery; machine shops,
forge, radiator, oil well supply, iron and
steel works.
HERALD — Every morning except Sunday.
Republican. Established 1865. S. A. Bloss,
editor and publisher. Subscription, $5.20;
sworn detailed average circulation for year
1913, 4,583* net; 8 pages, 7 columns; length
of columns, 20% in.; width, 2% in. Can
use matrices.
Advertising rates, 35 cts. an inch; 25 in.
on yearly contract, 22 cts.; 50 in., 17 cts.;
100 in., 15 cts.; 250 in., 14 cts.; 500 in.,
13 cts.; 1,000 in., 12 cts. an inch. Reading
notices, 10 cts. a line Classified, Ic per word.
UNIONTOWN — Population 13,344. Two rail-
roads. Center of a coal mining and iron
producing section. Industries include the
manufacture of iron castings, radiators,
bricks, flour, lumber, leather and glass.
Ships extensively coal, coke, iron and live
Btock.
HERALD — Every morning except Sunday.
Republican. Established 1907. Fayette Pub-
lishing Co., publishers. Subscription, $3;
sworn average circulation for six months
prior to April, 1914, 9,332* net paidj 8 to
12 pages; length of columns, 20 in.; width of
columns, 2% in.
Advertising rates, 35 cts. per inch; 500 in.,
20 cts.; 1,000 in., 15 cts. Composition, 5 cts.
an inch extra; full position, 25% extra; next
to reading, 10% extra. Reading notices, first
page, brevier, 10 cts. per line; inside page,
brevier, 5 cts. per line. Classified, Ic. per
word.
WASHINGTON — Population 18,778. Three
railroads. Petroleum, coal and lime pro-
duced extensively. Also has glass works,
oil well tool works, machine shops, tin
plate and flour mills. Washington and Jef-
ferson College located here.
OBSERVER — Every morning except Sun-
day. REPORTER, every evening except Sun-
day. Independent. Established 1808. Observer
Publishing Co., publishers. Subscription. $3 ;
claimed average circulation for year 1913,
14,500; 8 pages, 7 columns; length of col-
umns, 20 in.; width, 2% in.
Advertising rates, morning or evening, 20
cts. an inch; full position, 25% extra; read-
PENNSYLVANIA
ing notices, 8 cts. per line. Classified, Ic. a
word. Combination, morning and evening,
display, 35 cts. an inch; readers, 14 cts. a
line.
WAYNESBURG — Population 3,545. Located
50 miles from Pittsburg, on Waynesburg
& Washington Railroads, in a large natural
gas region. Is an extensive trade and
shipping center. Several pure bred stock
farms in the immediate vicinity. Other
industries are iron foundries; tin plate and
flour mills; brick work and shovel factory.
DEMOCRAT-MESSENGER — Every Friday.
Democratic. Established 1813. Democrat
Printing Co. (Inc.), publisher. Subscription,
•$1 ; claimed average circulation for six
months ending .June, 1914, 5,400; 8 pages,
7 columns; length of columns, 19% in.;
width, 2 1/4 in. Can use matrices.
Advertising rates, 21 cts. an inch; composi-
tion, 2 cts. an inch additional. Local read-
ers, 10 cts. a line.
WEST CHESTER — Population 11,767. Three
railroads. The center of an excellent agri-
cultural section. Extensive grain shipping
trade. Industries include foundries, machine
shops, wheel factory, nurseries, creamery
and planing mills.
LOCAL NEWS — Every evening except Sun-
day. Established 1872. Daily Local News Co.,
publishers. Subscription. $3 ; sworn average
circulation for six months prior to April, 1914,
15,185* net paid; 6 pages, 7 columns; length
of columns, 211/4 in.; width, 2 Vs in. Can
use matrices.
Advertising rates, agate, 8 cts. a line; addi-
tional insertions, 6 cts. a line. Classified, Ic.
a word (minimum charge 25 cts.). Reading
notices. 15 cts. a line.
WILKES BARRE — Population 67,105. On
Susquehanna River and six railroads. Dis-
tributing center for population exceeding
300,000 within a radius of ten miles. A
most important coal producing section, sup-
plying nearly one-half of all the anthracite
mined in the United States. Also extensive
manufacturing interests, including car and
wagon axles, locomotives, adding machines,
copper wire, automobiles, electrical goods,
stoves, hosiery, curtains, filters, lace, silk
and cotton goods. Also has iron works,
planing and flour mills, brick yards and
coal screen factories. Annual value of
manufactured products, $21,614,812.60, ex-
clusive of anthracite coal, value of which
was $81,614,413.70, in Luzerne County.
COURIER HERALD — Every Thursday. La-
bor Fraternal. Established 1899. H. W. and
C. P. Yetter. editors and publishers. Sub-
scription, $1 ; claimed average circulation for
The owner of advertising space usually has excellent ideas how to
market his product. Tbffe ideas are represented in the space in this
book devoted to advertising.
300
KELSON CHESMAN & CO.'S RATE BOOK.
PENNSYLVANIA
1913, 5,000; 8 jiages, C columns; length of
columns, 20 in.; widtl), 2% in. Cannot use
matrices.
Advertising rates. 30 cts. an inch; 250 in.,
25 cts.; 500 in., 20 cts.; 1,000 in., 15 cts.;
1,500 in., 10 cts. an inch. Reading notices
or classified, 10 cts. a line.
LUZERENE COUNTY EXPRESS— Every
Saturday. German-Republican. Established
1880. Paul A. Drippe, publisher. Subscrip-
tion, $2; claimed average circiilation for six
months ending .June, 1914, 6,500; 12 pages, 7
columns, length of columns, 19 in.; widtli, 21/6
in. Cannot use matrices.
Advertising rates upon apjilication.
NEWS — Every evening except Sunday. Re-
publican. Established 1878. John A. Houri-
gan, publisher. Subscription, .fS ; circulation,
sworn average for six months jirior to April,
1914, 14,224; 12 and 16 pages. 7 columns;
length of columns, 21 1^ in.; width, 21/8 in.
Can use matrices.
Advertising rates, 3 cts. a line; 2,000 lines.
2 cts. a line. Classified, Ic. a word. Reading
notices. 10 cts. a count line, with discount on
1,000 lines or more.
PRACA — Every Thursday. Polish-Inde
pendent. Established 1905. S. J. Tyburski
publisher. Subscription, |1.50; claimed
average circulation for year 1913, 9.800; 8
pages, 7 columns; length of columns, 19 y<.
m.; width, 2V6 in. Can use matrices.
Advertising rates, upon application.
RECORD- — Every morning except Sunday.
Republican. Established 1873. Wilkesbarre
Record Co., publishers. Subscription, $6;
sworn average circulation for six months
prior to April, 1914, 15,613* net paid; 18 to
36 pages, 7 columns; length of columns 21
in.; width 21,4 in. Can use matrices.
Advertising rates, one inch, one time, $1;
one week, 60 cts.; one montli. 46 cts.; three
months, 38 cts.; six months, 33 cts.; one year,
28 cts. an inch per time. E. o. d., % of daily
rates. Open space within one year, 100 in.,
75 cts. an inch; 200 in., 60 cts.; 300 in., 50
cts.; 500 in., 40 cts.; 1,000 in., 35 cts. Posi-
tion, 10 and 25% ©.xtra. Reading notices, 10
and 20 cts. a line. Classified, Ic. per word.
See advertisement on page 550.
TIMES-LEADER — Every evening except
Sunday. Independent. Established 1879. The
Leader Publishing Co., publisliers. Subscrip-
tion, ^3; sworn detailed average circulation
for six months prior to April, 1914, 19,172*
net; 16 to 20 pages, 7 columns; length of col-
umns, 21% in.; width, 8 Vs in. " Can use
niatiices.
Advertising rates, agate, .$1 an inch; 1,000
lines within one year or 52 times. 1 time a
week, SVz cts. a line; 3,500 lines, or e. o. d.
156 times, 3 cts. a line; 7.000 lines or every
day, 312 times, 21/^ cts. a line. Position, 15
and 25% extra. Strictly mail order advertis-
ing 3 cts. a line. Reading notices, 30 cts. a
PENNSYLVANIA
line; telegraphic readers, 50 cts. a line.
Classified, 10 cts. a line.
WILLIAMSPOKT — Population 31,860. On
Susquelianna River and four railroads. The
center of a region very rich in coal deposits
\ and with most extensive lumber interests.
Industries include furniture and valve fac-
tories; silk, rolling and nail mills, macliine
shops, lumber mills and tanneries. Bank
clearings for 1913, $62,320,000.00. Annual
value of manufactured products, $14,500,-
000.00.
j GAZETTE AND BULLETIN — Every morn-
ing except Sunday. Republican. Established
I 1901. Gazette & Bulletin Publishing Associa-
j tion, publishers. Subscription, $3; sworn de-
; tailed average circulation for 1913, 10,224*
I net; 8 to 16 pages, 7 columns; length of col-
! umns, 20 in.; width, 2% in.
t Advertising rates, daily, 56 cts. an inch;
51 in., 49 cts.; 101 in., 35 cts.; 151 in., or
more, 21 cts. an incli. Position, 10 or 25%
extra. Reading notices, 15 cts. a line; tele-
graphic, 25 cts. a line. Classified, Ic. a word.
GRIT — Every week, dated Sundav. Estab-
lished 1882. Grit Publishing Co.. publishers.
Subscription, $2; sworn detailed average cir-
culation for year 1913. 267,083*; 12 to 16
pages, 7 columns; length of columns, 21 in.;
width, 2% in. Can use matrices. Forms
close Tuesday preceding date of issue.
Advertising rates, agate, 75 cts. a line. flat.
Reading notices, $1.50 a count line. Position,
10 and 20% extra. Classified, 2 lines. $1.50;
75 cts. each additional line (7 words).
See advertisement on page 487.
SUN AND NEWS — Every evening except
Sunday. Independent. Established 1872. Sun
and News Publishing Co.. publishers. Sub-
scription, $3; sworn detailed average circula-
tion for 1913; 16,015* net; 8 to 16 pages, 7
columns; length of columns 21 in.; width.
2 Va in. Can use matrices.
Advertising rates, agate, 8 cts. a line; one
week, 6 cts. a line; 12 times, 5 cts.; one
month, 41^ cts.; 39 times, 4 cts.; 52 times,
31/^ cts.; three months, 3 cts.; 104 times, 2%
cts.; six months or 'more, 2 1^ cts. a line, per
time. Open space used within one year, 1,000
lines, 41/2 cts. a line; 2,000 lines, 4 cts.; 5,000
lines, 31/2 cts.; 7,500 lines, 3 cts.; 10.000
lines, 21/^ cts. Position extra. Pure reading,
25 cts. per count line; ordinary reading no-
tices, 15 and 12 cts. a line. Classified, Ic a
word.
See advertisement on page 442.
YORK — Population 44,750. Four railroads.
The center and distributing point for an ex-
cellent agricultural section, with a most ex-
tensive trade. Manufacturing interests also
very large, including iron foundries, auto-
mobiles, cigar and ice machine factories,
farm implement, car and soap works, silk
and hosiery mills and breweries. Bank
NELSON CHESMAN & CO.'S RATE BOOK.
301
PENNSYLVANIA
clearings for year ending April 30, 1013,
.$49,582,307.42. Total value of manufac-
tured products for 1913, $20,000,000.00.
DISPATCH — Every evening except Sunday,
and YORK DAILY, every morning except
Sunday. Independent Republican. Established,
Dispatch, 1876; York Daily, 1871. Dispatch
Publishing Co., publishers. Subscription, $3 ;
sworn detailed average combined circulation
for year 1913, 19,137* net; 8 to 24 pages, 8
columns; length of columns, 22 in.; width,
2% in. Can use matrices.
Advertising rates, agate covering both edi-
tions, 6 cts. a line; 1,400 lines, 5 cts. ; 2,800
lines, 4 cts.; 4,200 lines, 3 cts.; 7,000 lines,
or more, 2 1/^ cts. a line. Preferred position,
10 and 25% extra. Classified, Ic. a word.
PENNSYLVANIA
Local reading notices, 30 cts. a count line;
telegraphic readers. 50 cts. a count line.
See advertisement on page 497.
GAZETTE — Every morning except Sunday.
Democratic. Established 1795. York Gazette
Co., publishers. Subscription, .$3; claimed
average circulation for year 1913, 8,038; 10
to 24 pages, 7 columns; length of columns,
20 1/^ in.; width, 2 Vs in. Can use matrices.
Advertising rates, 50 cts. an inch; one inch,
one week, $1.50; one month, $5; E. O. D.,
10% additional; 2 times a week, 20%; 100
in. within one year, 30 cts. an inch ; 200 in.,
25 cts.; 300 in., 21 cts.; 500 in., 18 cts.;
1,000 in. or more, 15 cts. an inch. Classified,
Ic. a word. Reading notices, 8 cts. a line;
first page, 10 cts. a line.
RHODE ISLAND
NEWPORT — Population 27,149. On Narra-
gansett Bay and three railroads. Direct
steamer connection to New York City and
Providence. Well known as a fashionable
watering place. Manufactures include brass,
copper and furniture.
MERCURY — Every Saturday. Republican.
Established 1758 by Benjamin Franklin. Re-
publican. Mercury Publishing Co., publishers.
Subscription. $2; claimed average circulation
for 1913. 7,500; 8 pages, 6 columns; length
of columns, 21 in.; width, 2Vh in.
Advertising rates, one square (10 lines,
nonpareil), one time, $1; one month, $2.50;
three months, $6; six months, $9; one year,
$15, Reduced rates for larger space. Read-
ing notices, 50% additional to display rates.
NEWS — Everv evening except Sunday. Non-
partisan. Established 1846. The T. T. Pitt-
man Corporation, publishers. Subscription, $6;
sworn average circulation for year ending
March, 1914, 4,486* net paid; 8 to 12 pages,
7 columns; length of columns, 20 ^/^ in.;
width, 2Vs in. Can use matrices.
.advertising rates. 75 cts. an incli ; 100 in.,
within one year, 33 cts.; 200 in., 27 cts.;
300 in., 23 cts.; 500 in., 20 cts.; 1,500 in.,
15 cts.; 3,000 or more in., 14 cts. an inch.
Composition, 10% additional. Special posi-
tions, 25, 50, 75 and 100% additional. Read
ing notices, 75% more than display.
ACCESSORY AND GARAGE JOURNAL—
Monthly (14th). Established 1911. Auto-
mobile Journal Publishing Co., publishers.
Subscription. $1 ; claimed average circulation
for year 1913, 15,000; 2 columns; length of
columns, 10 in.; width of columns, 3 V^ in.
Advertising rates, Vs page, $14; ',4 page,
$24; 1/2 page, $36; one page, $60. Discount
on six or more insertions.
PAWTUCKET — Population 51,022. On Paw-
tucket River and N. Y. N. H. & H. R. R.
Extensive shipping point for brick, cement,
lumber and coal. Has abundant water pow-
er. Industries Include tlie extensive manu-
facture of thread, calico prints, cotton and
woolen goods; also has plush and braid
works, steam fire engines, machinery, files,
leather and spool factories and bleaching
and dyeing works.
AUTOMOBILE JOURNAL — Semi-Monthlv
(10th and 25th). Established 1905. Automo-
bile Journal Publishing Co., publishers. Sub-
scription. $1 ; detailed circulation for year
1913, 18,340; 144 pages, 2 columns; length
of columns, 8Vz in.; width, BVs in.
Advertising rates, $7.50 an inch ; 3 months.
$6.75 an inch; six months, $6.25; one year,
$5 an inch per insertion; 1,4 page (4 in.), one
time, $28; V2 page, $45; one page, $75. Dis-
counts for 3, 6, 9 and 12 months. Classified,
20 cts. a line.
MOTOR TRUCK — Montlily. Commercial
A'ehicles. Established 1910. Automobile
.Journal Publishing Co., publishers. Subscrip-
tion, $2; claimed average circulation for
1913, 9,940; 120 pages, 2 columns; length
of columns, 10 in.; width, 3^/^ in.
Advertising rates, Vg page, $14; i/4 page,
$24; 1/2 page, $36; one page, $60. Discount
on 3, 0, 9 and 12 months.
TIMES — Every evening except Sunday. Re-
publican. Established 1885. Times Publish-
ing Co., publishers. Subscription, $3 ; sworn
detailed average circulation for year 1913,
21,628*; 12 to 28 pages, 8 columns; length
of columns, 21% in.; width, 2Vs in. Can
use mati'ices.
Advertising rates, agate, 1 inch, one time.
$1.40; $1.12, 91c, 84c, 77c, 70c, 63c, 59%c,
56c, 521^0, 49c, 45 %c, or 42c an inch for 2,
302
NELSON CHESMAN & CO.'S RATE BOOK.
RHODE IS-LAND
3, 4, 5, 6, 13, 26, 39, 52, 78, 104 or 156 times
respectively. Open space used within one
year, 100 in., 70 cts. an inch; 250 in., 56 cts. ;
500 in., 49 cts.; 750 in., 45 14 cts.; 1,000
in., 42 ots. Special positions, 10 and 25%
extra; first page (lower half only), 12 cts.
a line. Classified, Ic. a word each insertion.
Reading notices, 20 and 30 cts. a line each
time; telegraph readers, 50 cts. a line.
RHODE IS-LAND
PKOVIDENCE — Population 221,326. Com-
mercial metropolis of the state and second
largest city in New England, with most ex-
tensive manufacturing interests, including
largest tool factory in the world, large sil-
ver, file, screw and jewelry manufacturing
establishments. Other industries include
hosiery, cotton, woolen, cigar, steam engine,
rubber and stove factories. Seat of Brown
University. Bank clearings for 1913, $426,-
567,200.00. Annual value of manufactured
products, $120,241,000.00.
BULLETIN — Every evening except Sunday.
Independent. Established 1863. Providence
Journal Co., jjublisliers. Subscription, $6;
sworn average circulation for six months prior
to April, 1914, 48,142* net paid; 20 to 48
pages, 7 columns; length of columns, 19 6/7
in.; width, 2% in.
Advertising rates, agate, 9 cts. a line, flat.
Preferred position, 2 cts.; full position, 3 cts.
a line extra. Double columns must be 28
lines; three columns, 42 lines; four columns,
56 lines ; five or more columns, 98 lines deep.
Classified, Ic. a word. Reading notices, (lead-
ed only), 50 cts. a count line.
JOURNAL — Every morning including SUN-
DAY. Independent. Established, daily, 1829 ;
Sunday, 1885. Providence Journal Co., pub-
lishers. Subscription, daily, $6 ; Sunday, $2 ;
sworn average circulation daily, for six
months prior to April, 1914, 17,802* net paid;
Sunday, 31,029* net paid; daily, 12 to 20
pages; Sunday, 44 to 62 pages. 7 columns;
length of columns, 19 6/7 in.; width, 2% in.
Advertising rates, agate, daily, 7 cts.; Sun-
day, 8 cts. a line, flat. Preferred position, 2
cts.; full poaition, 3 cts. a line additional.
Double columns must be 28 lines; three col-
umns, 42 lines; four columns, 56 lines; 5 or
more columns, 98 lines deep. Classified, Ic.
a word. Readers (leaded only), daily, 35
cts.; Sunday, 40 cts. a count line.
MANUFACTURING JEWELER — Everv
Thursday. Trade. Established 1884. Walter
B. Frost & Co., publishers. Subscription, $1 ;
claimed average circulation for year 1913.
5,000; 60 pages, 3 columns; length of col-
umns, 10 in.; width, 2 i^ in. Cannot use mat-
rices. Office. 42 Weybossct Street.
Advertising rates, $2 an inch; 2 in., $3.25;
3 in., $4.25; for each additional inch, add $1.
Discount on 4, 13, 26 or 52 insertions.
NATIONAL JEWELER — See Chicago, 111.
NEWS — Every evening except Sunday. In-
dependent-Republican. Established 1892. The
Hope Publishing Co., publishers. Subscrip-
tion, $3; circulation — not given by publish-
ers; 8 to 12 pages, 7 columns; length of col-
umns, 20 in.; width, 2% in. Can use
matrices.
Advertising rates, agate, 3 cts. a line; 10,-
000 lines on contract, 2 Vi cts. a line. Special
position, 15 or 25% extra; first page, 10 cts.
a line. Reading notices, 25 cts. a line; tele-
graphic, 55 cts. a line. Classified. Ic. per
word.
TRIBUNE — Every evening except Sunday,
and SUNDAY TRIBUNE, Sunday morning.
Independent. Established 1906. Subscription,
daily, $3 : Sunday, $2 ; sworn average circu-
lalion for six months prior to .4pril, 1914,
daily, 20,230* net paid; Sunday, 12,770*
net paid; daily, 12 to 28 pages; Sunday, 32 to
56 pages, 7 columns; length of columns, 20
in.; width, 2% in. Can use matrices.
Advertising rates, agate, daily or Sunday,
10 cts. a line; 2 times, 8 cts.; 3 times, 7 cts.;
6 times, 6 cts.; one month, 5 cts.; three
months, 4 cts. Open space within one year,
2,000 lines, 8 cts.; 3,000 lines, 7 cts.; 5,000
lines, 6 cts.; 7,500 lines, dVz cts.; 10,000
lines or more, 5 cts. a line. Position, extra.
Publishers, rate, 6 cts. a line, flat; resorts,
and educational, 5 cts. a line. Classified, Ic.
per word; if displayed, 5 cts. a line. Read-
ing notices set in regular body type, 30 cts. a
line, with discount on 500 lines and over;
agate, leaded, 25 cts. a line, with discount on
.500 lines and over.
See advertisement on page 450.
VISITOR — Every Friday. Roman Catho-
lic. Established 1875. Visitor Printing Co.,
publisher. Subscription, $2; claimed average
circulation for year 1913, 7,300; 8 pages;
length of columns, 20 in.; width, 2% in.
Advertising rates, agate, 5 cts. a line; three
months, 4 cts. ; six months, or longer, 3 cts. a
line.
WESTERLY — Population 8,696. On Pavvca-
tuck River and N. Y. N. H. & H. R. R. Indus-
tries include the manufacture of printing
presses, also thread, cotton and woolen fac-
tories and large greenhouses; also the ex
tensive quarries of fine granite.
SUN — Every evening except Saturday. Re-
publican. Established 1893. The Utter Co.,
publishers. Subscription, $3 ; sworn detailed
average circulation for year 1913, 5,630*;
8 pages, 7 columns; length of columns, 19 -li
in.; width, 2% in. Can use matrices.
Advertising rates, 30 cts. an inch; 100 in.,
25 cts.; 200 in., 23 cts.; 350 in.. 20 cts.; 500
in., 18 cts.; 1,000 in., 15 cts.; books and mag-
azines, 20 cts. an inch, flat. Preferred posi-
tion, 10 and 25% extra. Reading notices, 15
cts. a count line. Classified, Ic. a word, mini
mum 25 cts.
NELSON CHESMAN & CO.'S RATE BOOK.
303
RHODE IS-LAND
WOONSOCKET — Population 38,125. On
Blackstone River and N. Y. N. H. & H. R. R.
Most extensive interests in the production
of vi'oolen and vi^orsted yarns, Also manu-
factures rubber shoes, wringers, machinery
and has very large cotton and woolen mills.
CALL AND REPORTER — Every evening
except Sunday. Independent. Established
1892. Samuel E. Hudson, publisher. Sub-
scription, $2.50; claimed average circulation
for 1913, 12,560; 8 to 16 i)ases, 7 columns:
length of columns, 20 in.; width, 2% in. Can
use matrices.
Advertising rates, nonpareil, 1 inch, one
time, $1; one week, $4.50; one month, $9.90;
RHODE ISLAND
three months, $25.92; six months, $44.10; one
year, $72 ; e. o. d., % of daily rates. Open
space, within one year, 100 in., 50 cts. an
inch; 250 in., 40 cts.; 500 in., 30 cts. an inch.
Composition, 10 cts. an inch extra. Preferred
position, Vb or V4 additional. Classified, Ic.
a word. Reading notices, 20 cts. a line.
UNION — Monthly (15th). French. Catho-
lic. Fraternal. Established 1901. Union St.
.Tean-Baptiste Amerique, publishers. Subscrip-
tion, 50 cts.; claimed average circulation for
1913. 25,000; 16 pages, 5 columns; length
of columns, 16 in.; width, 2% in.
Advertising rates, $2 per inch.
SOUTH CAROLINA
CHARLESTON — Population 58,833. Near
.Vtlantic Ocean and two railroads. Has fine
l^arbor. with direct steamship lines to New
York, Philadelphia, Boston, Baltimore, Jack-
sonville and New Orleans. Extensive ship-
ping center for naval stores, phosjjhate, rice
and cotton. Manufactures include cotton
presses, cotton and rice mills and fertilizers
Most extensive trade in cotton goods gen-
erally. South Carolina Military College,
South Carolina Medical College and Charles-
ton College located here. Annual value of
manufactured products $105,000,000.00.
NEWS AND COURIER — Every morning
including SUNDAY NEWS, and SEMI-WEEK
LY, Wednesdays and Saturdays. Democratic.
Established 1803. The News and Courier Co..
publishers. Subscription, daily, $6; daily and
Sunday, $8; Sunday, $2; se"mi-weekly," $1 ;
sworn average circulation for six months prio-
to April, 1914. daily and Sunday, 10,683* net
paid: semi-weekly, claimed, 5,500: daily, 8
to 12 pages: Sunday, 24 to 28 pages: semi-
weekly, 8 pages, 7 columns; length of columns,
12 in.; width, 2 if, in. Can use matrices.
."Vdvortising rates, daily or Sunday, 6 cts.
a line; 1,400 lines, within one year, 5 cts.:
2,100 lines, 41/2 cts.; 2,800 lines, 4 cts.;
3,500 lines, 3% cts.; 4,200 lines, 3 cts. a
line. Guaranteed positions, 10 or 25%
extra. Semi-weekly, 5 cts a line, with dis-
counts same as for daily. Classified, Ic. a
word.
See advertisement on page 497.
POST — Every evening except Sunday. In
dependent Democratic. Established I8O4
Evening Post Publishing Co., publishers. S\ib
scription, $6; detailed average circulation for
nine months ending April, 1914, 9042* :
10 to 24 pages, 7 columns; length of col-
umns, 20 in.; width, 2 Vg in. Can use
matrices.
Advertising rates, agate, 4 cts. a line; 1,400
lines, within one year, 3% cts.; 2,800 lines.
3 cts.; 4,200 lines, 2^4 cts.; 7,000 lines or
more, 2 cts. a line; special resort or ed-
ucational rate, 2% cts a line; preferred
position, 10 and 20,% extra. Reading
notices, 10 cts. a line; telegraphic readers,
25 cts. a line. Classified, Ic. per word.
CLINTON — Population 3,272. Two railroads.
Distributing center for an excellent farming
and cotton section. Industries include ex-
tensive cotton and cotton seed oil mills and
fertilizer factories. Seat of Presbyterian
College of South Carolina and Thornwell
Orphanage.
JACOBS & COMPANY. RELIGIOUS PRESS
ADVERTISING SYNDICATE — See advertise-
ment on pages 502, 503, 504, 505 and 506.
COLUMBIA — Population 26,319. On Congaree
River at junction of Broad and Saluda
Rivers. Is the geographical, railroad, finan-
cial and educational center of the state.
Nine lines of railroad and an adequate boat
line plies between here and coast. Cotton
interests are most extensive and fertilizer
ranks second and there are a number of
diversified manufacturing plants. Value of
manufactured products for 1913, $11,098,-
743.00. Bank clearings during 1913, $57,-
383,537.48.
LUTHERAN CHURCH VISITOR — Every
Thursday. Lutheran. Established 1904. Luth-
eran Board of Publications, publishers.
Claimed average circuLation for year 1913,
6,800. Subscription, $1.50; 24 pages, 3 col-
umns; length of columns, 10 in.; width, 2%.
in.
.Advertising rates, 30 cts. an inch, with di--
rount of 5, 10, 15 or 20 %o on 50, 100, 200
or 300 inches space. Reading notices, 50 cts.
an inch, display discounts applying.
RECORD — Every evening except Sunday,
and SUNDAY MORNING. Democratic.
304
NELSON CHESMAN & CO.'S RATE BOOK.
Established 1897. Record Publishing Co.,
publishers. Subscription, daily. $5; daily
and Sunday, $6; sworn average circulation
for fiist six months 1914, daily and Sunday,
9,110* net; 8 to 12 pages, 7 columns; length
of columns, 20 in.; width, 2% in. Can use
matrices.
Advertising rates, agate, 2 cts. a line, flat.
Reading notices, 15 cts. a line; telegraphic
readers, 25 cts. a line. Classified, Ic. a word.
STATE — Every morning including SUN-
DAY. Democratic. Established 1891. A. E.
Gonzales, publisher. Subscription, daily, $8 ;
sworn average circulation for six months end-
ing March 31, 1914, daily and Sunday, 21,-
350* net paid; daily, 10 to 16 pages; Sun-
day, 24 to 48 pages, 7 columns; length of col-
umns, 21 in.; width, 13 ems. Can use
matrices.
Advertising rates, daily or Sunday, 6 cts.
a line; 1,400 lines, within one year, 5 cts.;
2.800 lines, or more, 4 cts. a line. Preferred
position, 10 and 20% extra. Classified, Ic. a
word (minimum charge 25 cts.). Reading no-
tices, minion type, 25 cts. a line.
See advertisement on page 486.
GREENVILLE — Population 15,741. On main
line of Southern Railway, two other rail-
roads and an interurban electric line. Ex-
tensively engaged in cotton shipments ami
the manufacture of cotton goods, a most
im]iortant market in that line. Said to Ix'
tlie largest cotton manufacturing point in
the South. Seat of Furnian University,
Chicora College and Greenville Female Col-
lege. Annual value of manufactured ]iro(l-
ucts in county, $15,692,660.00.
BAPTIST COURIER — Every Thursday.
Baptist. Established 1869. Baptist Courier
Co., publisher. Subscription, $2; sworn de-
tailed average circulation for year 1913,
7,275*; 16 pages, 4 columns; length of col-
umns, 13 in.; width, 2% in.
Advertising rates, 73 cts. an inch, with dis-
count 5, 10, 15 or 20% on 10, 50, 200 or 500
in. space.
NEWS — Every morning including SUNDAY
and WEEKLY (Thursday). Democratic.
Established 1874. Geo. W. Brunson, Jr., editor
and publisher. Subscription, daily, $7; weekly,
60 cts. ; sworn average circulation for six
months prior to April, 1914, 5,068* net paid;
weekly, 3,000; daily, 8 to 16 pages; weekly,
8 pages; daily and weekly, 7 columns; length
of columns, 21 in.; width, 2% in. Can use
matrices.
Advertising rates, agate, daily or Sunday,
50 cts. an inch ; 50 in., within one year. 42
cts.; 100 in., 28 cts.; 200 in., 21 cts. "an inch.
Whiskey and beer advertising, 20% additional.
Special position, 10 and 20% extra. Read-
ing notices, 10 cts. a count line. Classified,
Ic. per word. WEEKLY, display, 20 cts.,
flat an inch.
SOUTHERN CHRISTIAN ADVOCATE —
Everv 'I'liur.sday. Methodist Episcopal, Soutli ;
Established 1837. S. A. Nettles, publisher.
Subscription, |1.50; claimed average circula
tion for year 1913, 12,981; 16 pages, 4 col-
umns; length of columns, 13% in-; width, 2 Vfe
inches.
Advertising rates, $1.35 an inch, with dis-
count tor space.
SPARTANBURG — Population 17,517. On
Carolina, Cincinnati, Clinchfield & Ohio;
Southern; Charleston & Western Carolina
Uailway Systems; also Piedmont ,^' North-
ern Interurban. Gold and iron mines and
lime stone quarries in vicinity. Other in-
dustries are brick yards; carriage factories
and cotton mills. Seat of Woftord College
(Methodist Ejiiscoi>al) and Converse
College (female). .\nnual income of the
various industries, $1-"), 942, 685. 00.
HERALD — Everv morning except Mondav,
including SUND.VY, and .lOURNAL every
evening except Sund:;y. Democratic. Spartan-
burg Herald Publishing Co., jiublishers. Sub-
scrijition. morning, $(> ; evening. $5.00; sworn
average circulation for four months ending
August, 1914, morning, 4.939*: Sunday,
5,696*; evening, 3,772*, Either edition 8 to
24 pages, 7 columns, length of columns, 21
in,; width, 2% in. Can use matrices.
Advertising rates, agate, morning or even-
ing, IV2 cts a line; 5,000 lines or more (ev-
ening only) 1% cts. a line. Special position,
10, 15, or 25% extra. Classified, 1 ct. per
■word.
NELSON CHESMAN & CO.'S RATE BOOK.
305
SOUTH DAKOTA
ABERDEEN — Population 10,753. gain of 163
per cent over 1910. Distributing trade cen-
ter of farming region and jobbing and rail-
road center of half the state. Four rail-
roads radiate in nine directions, Aberdeen
being only city in state on transcontinen-
tal line. 70 wholesale houses do annual
jobbing business $20,000,000. 29 factories
have monthly payroll $25,000 and annual
output $3,000,000. Six banks have annual
clearings $20,000,000. Is location of
Northern Normal and Industrial School,
with 1,000 students.
AMERICAN — Every morning except Mon-
day. Republican. Established 1904. Aber-
deen American Co., publishers. Subscription,
$6; sworn detailed circulation for six months
ending March 31, 1914, daily and Sunday,
6,217* net; 8 to 24 pages, 7 columns; length
of columns, 20 1/2 in.; width, 2Va in.
Advertising rates, 25 cts. an inch; 100 in.,
within one year, 20 cts. an inch. Preferred
position, 10 and 25% extra. Reading notices.
10 cts. a line. Classified Ic. a word.
DAKOTA FARMER — Semi-monthly (1st
and 15th). Agricultural. Established 1881. The
Bushnell Co., publishers. Subscription, $1 ;
sworn average circulation for year ending
May, 1914, 60,219*; 40 to 96 pages, 4 col-
umns; length of columns, 14 in.; width, 2%
in. Forms close 10th and 25tli preceding date
of issue.
Advertising rates, agate, 35 cts. a line, flat.
Preferred position, if allowed, 15 and 25%
extra. For combination rates, see American
Agriculturalist, New York City.
DAKOTA FREIE PRESSE — Every Tues-
day. German. Independent. E.stablished 1874.
Freie Presse Co., publishers. Subscription. $2;
claimed average circulation for first three
months of 1914, 14,000; 8 to 16 pages, 7
columns; length of columns, 20 in.; width,
2% in.
Advertising rates, 75 cts. an inch, first in-
sertion, including translation of copy; subse-
quent consecutive insertions, 60 cts. an inch.
Classified, 2 cts. a word.
See advertisement on page 455.
age circulation for six montlis prior to April,
1914, 4,000* net paid; 8 pages. 7 columns;
length of columns, 22 in.; width, 2 Ve in.
Can use matrices.
Advertising rates, 14 cts. an inch. Position,
10 and 20'/V extra. Composition, 7 cts. an
inch extra. Reading notices, 5 cts. a line.
Classified, Ic. per word first insertion; Vac.
per word each subsequent insertion.
NEUE DEUTSCHE PRESSE— Every Fri-
day. German. Independent. Established 1910.
Freie Presse Printing Co., publishers. Sub-
scription, $1 ; claimed circulation for first five
months 1914, 13,500; 8 pages, 7 columns;
length of columns, 20 in.; width, 2% in.
Advertising rates, 75 cts. an inch, first in-
sertion (15 cts. included for translation and
composition) ; 60 cts. an inch each consecutive
insertion. Classified, 2 cts. a word.
See advertisement on page 455.
EUREKA — Population 961. Located on the
Chicago, Milwaukee & St. Paul R. R., in the
center of a thriving agricultural and stock
raising territory.
DAKOTA A'OLKSZEITUNG — Every Wed-
nesday. German-Republican. Established
1908. Volkszeitung Publishing Co., publish-
ers. Subscription, $1.50 ; sworn average cir-
culation for year ending May, 1914, 5,720*
net paid; 8 to 16 pages, 6 columns; length
of columns, 20 in.; width, 2% in. Cannot
use matrices.
Advertising rates, 30 cts. an inch; electro-
type matter, 25 cts. an inch. Readers, 5 cts.
a count line; among reading matter, 8 cts.
a count line.
MITCHELL — Population 6,515. Three rail-
roads. Distributing and trade center for
excellent live stock and grain section. In-
dustries include machine shop, creamery,
brick vard and railroad repair shops.
PROGRESSIVE POULTRY JOURNAL —
Monthly. Established 1903. Progressive Poul-
try Journal Publishing Co., (Inc.), publishers.
Subscription, 50 cts.; claimed circulation for
year 1913, 8,200; 28 pages, 3 columns; length
of columns 9 M; in.; width, 2 M, in.
Advertising rates, $2.25 an inch; three
months, $5.50; six months, $10; one year,
$18. Reduced rates for larger space.
NEWS — Every evening except Sunday. Re-
publican. Established 1886. News Printing
Co., publishers. Subscription, $3 ; sworn aver
SIOUX FALLS — Population 14,094. Six rail-
roads. Trade center for very large ter-
ritory. Building stone found in vicinity.
Has extensive flour mills, two packing
plants and machine shops. Dakota Peniten-
tiary and State Deaf and Dumb Institute
Idca'ted here. Bank clearings for 1913,
$41,056,776.73. Annual value of manu-
factured and quarried products, approxi-
mately, $6,000,000.00.
VRGUS-LEADER — Every evening except
Sunday. Republican. Established 1885. Argus
Leader Co., publishers. Subscription, $3;
sworn average circulation for six months prior
to April. 1914. 9,442* net; 8 to 16 pages, 7
columns; length of columns, 21 in.; width,
2% in.
Advertising rates, 2 cts. a line, flat. Pre-
ferred position, 10 and 25% extra. Classified,
Ic. per word. Local reading notices, minion,
15 cts. a line, flat.
See advetrisement on page 497.
306
NELSON CHESMAN & CO.'S RATE BOOK.
SOUTH DAKOTA
PRESS — Every morning except Monday.
Independent. Established 1883. C. L. Dotson,
publisher. Subscription, $3 ; sworn average
circulation for si-K months ending March 31.
1914, 9,390* net; 8 pages, 7 columns; length
of columns, 20 in.; width, 2% in.
Advertising rates, daily or Sunday, 30 cts.
an inch. Time contracts, plate matter, posi-
tion next reading, 24 cts. an inch ; full posi-
tion, 26 cts.; set matter next reading, 26 cts.
SOUTH DAKOTA
an inch; full position, 28 cts.; Classified, Ic.
a word. Reading notices, 15 cts. a line.
SOUTH DAKOTA FARMER — Every Fri-
day. Agricultural. Established 1902. C. L.
Dotson, publisher. Subscription, 50 cts.;
sworn average circulation for first six months
1914, 20,700; 16 to 32 pages, 4 columns;
length of columns, 14 in.
Advertising rates, agate, 11 cts. a line, flat.
TENNESSEE
ATHENS — Population 2,264. Located 56 miles
from Cliattanooga and 55 miles from Knox-
ville on the Southern Ry. and the Louisville
& Nashville R. R. Industries — furniture and
knitting factories; cotton, woolen, hosiery
and flour mills. The Athens School of the
University of Chattanooga is located here.
Annual value of manufactured products,
$1,000,000.00. Bank clearings during 1913,
$3,500,000.00. •
METHODIST ADVOCATE JOURNAL —
Every Thursday. Methodist. Established 1S6T.
The Methodist Book Concern, publishers. Sub-
scription. $1; claimed average circulation for
year 1913, 6,000; 3 columns; length of col-
umns, 11% in.; width, 2% in.
Advertising rates, agate, 50 cts. an inch;
one to six months, 40 cts.; six montlis to one
year, 35 cts. an inch.
CHATTANOOGA — Population 44,604 (1914
U. S. Census Bureau estimate, 57,000). On
ten railroads and Tennessee River, connect-
ing with Mississippi watervs-ays; has 286
factories, representing $50,000,000 invest-
ment; 1912 factory product valued at
about $65,000,000 in the aggregate; 1.137
different articles manufactured. 150.000
electrical horsepower being available from
three of the largest hydro-electric plants in
south. Iron and coal mined. Unlimited
natural resources partially developed or un-
developed, offering great inducements to
capital. Trade in lumber heavy, also in cot-
ton and wheat. The already unexcelled
transportation facilities being rapidly im-
proved by government work on river, con-
struction of new railroads and interurban
electric lines, 120 churches. Fine public
buildings. School system unexcelled in
South. City and vicinity famous for scenic
and historic interest, having been one of th'
principal theaters of war in the '60s. Five
hundred miles of good roads. Splendid
hotels for regular and tourist travelers.
Headquarters of Interstate Commerce Com-
mission, fifth district.
BUSINESS BUILDER — Monthly (1st).
Mail-Trade. Established 1914. Randolph
Rose, publisher. Subscription, $1; claimed
average circulation for three months ending
July, 1914, 5,000; 66 pages, 2 columns;
length of columns, 8 in.; width, 2% in. Can
use matrices. Forms close 15th of month
preceding. Office, Rose Building.
Advertising rates, agate, 15 cts. a line; full
page (224 lines), $30; % or Vi page, pro
rata. Classified, 2 cts. per word.
NEWS — Every evening except Sunday.
Democratic. Established 1888. Chattanooga
News Co.. publishers. Subscription, $5 ; sworn
average circulation for six months prior to
April, 1914, 12,044* net paid; 10 to 24
pages, 7 columns; length of columns, 21%
in.; width, 2% in. Can use matrices.
Advertising rates, agate, 5 cts. a line;
1.000 lines. 4 cts.; 2,000 lines, 3 cts. a line.
Full position, 25% extra. Classified, Ic. per
word. Reading notices. 25 cts. a count line;
250 lines, 20 cts.; 500 cr more lines, 15 cts. a
line; telegraphic readers, 50 cts. a line.
See advertisement on page 540.
SOUTHERN FARM J O U R N A L — Semi-
Monthly (1st and 15th). Agricultural. Estab-
lished 1892. Southern Farm Journal Co.,
publishers. Subscription, 50 cts.; sworn aver-
age circulation for nine months ending Sep-
tember, 1913. 58,390* net; 16 to 32 pages, 4
columns; lengtli of columns, ISVz in.; width,
2*4 in. Forms close 10th and 25th. Can use
matrices.
Advertising rates, 25 cts. a line, flat. Classi-
fied, 4 cts. per word.
See advertisement on page 562.
SOUTHERN FRUIT GROWER — Monthly.
Horticultural and Agricultural. Established
1896. The Fruit Grower Publishing Co., pub-
lisliers. Subscription, 50 cts.: claimed aver-
age circulation for 1913, 15,000; 32 to 40
pages, 3 columns; length of columns, 10% in.;
width, 2Vs in. Forms close 20th preceding
month.
Advertising rates, agate, 15 cts. a line.
Reading notices, 30 cts. a line. Classified, 3
cts. per word.
See advertisement on page 563.
TIMES — Every morning including SUN-
DAY. Democratic. Established 1869. H. C.
.\dler, publisher. Subscription, daily and Sun-
day, $5 ; sworn average circulation for six
NELSON CHESMAN & CO.'S RATE BOOK.
307
TENNESSEE
months prior to April, 1914. daily and Sun-
day, 22,130* net paid; daily. 10 to 16 pages;
Sunday, 32 to 36 pages, 7 columns; length of
columns. 21 ^r^ in.; width, 2% in. Can use
matrices.
Advertising rates, daily or Sunday, agate, 5
cts. a line, flat; next reading matter, 5% cts.
a line; top of column and next reading mat-
ter, 6 cts. a line. Classified, Ic. per word.
Reading notices, nonpareil, 25 cts. a line.
See advertisement on page 486.
TENNESSEE
FAYETTEVILLE — Population 3,439. Lo-
catpd on Nashville, Chattanooga & St. Louis
Railway; in a prosperous farming and
poultry region, there being $1,500,000.00
worth of poultry and eggs shipped an-
nually. Other industries are flour, cotton,
planing and saw mills; tobacco and carri-
age factories; bottling works, tannery and
machine shops. Annual income from the
various industries, $2,500,000.00.
SOUTHERN FARM NEWS — Monthy (1st).
Agricultural. Established 1914. Farm News
Company, publishers. Subscription, 50 cts.
claimed average circulation for six months
ending July, 1914, 5,500; 16_ pages, 4 col-
umns; length of columns, 13% in.; width, 2%
in. Cannot use matrices. Forms close three
days in advance.
Advertising rates upon application.
STORY NEWS — Monthly (15th). Fiction.
Established May 1st. 1914. Farm News
Co.. publishers. Subscription, 50 cts.;
claimed average circulation for six months
ending August 15th, 1914, 5,000; 16 pages,
4 columns; length of columns, 13% in.;
width. 2% in. Cannot use matrices. Forms
close five days in advance.
Advertising rates upon application.
KNOXVILLE — Population 36,346. (1914
City Directory, which includes suburbs,
93,702.) On" the Tennessee River and
three railroads operating 13 distinct
lines, being the Gateway to the Ap-
palachians. Bank clearings 1913, $87,-
812.515.58. Largest jobbing center of any
city similar size in U. S., 58 jobbing houses
doing a business of approximately $50,-
000,000 annually. Various lines manu-
factured approximating $50,000,000 per
annum. Stands second among southern
cities in manufacture of clothing, largest
mantel manufacturing point in the world,
and biggest marble producing district in
the South. Immediately adjoining vast coal
fields where about 20,000,000 tons are
mined annually. Has 5 extensive wholesale
shoe houses, 5 wholesale hardware firms,
6 exclusively wholesale grocery houses,
manufacturing and jobbing drugs amount
to $1,000,000^ per year; three large under-
wear and hosiery mills, textile establish-
ments equipped with 103,228 spindles, 1.-
555 looms giving employment to 4,000
people. 16 marble companies operating.
Iron ore, more than dozen varieties timber,
clay, cement rock, zinc, marble slate,
barytes, iron pyrites and lead are fovind in
quantities. Largest copper mines and
smelters in South. Fifty educational in-
stitutions and State University, five modern
hotels, 135 churches.
EAST TENNESSEE NEWS — Every Thurs-
day. Colored-Republican. Established 1909.
East Tennessee News Co., publishers. Sub-
scription, $1.50 ; claimed average circulation
for year 1913, 7,642; 8 pages, 7 columns;
length of columns, 20 in.; width, 2% in.
Can use matrices.
Advertising rates, 50 cts. an inch; 1 month.
40 cts.; 6 months, 35 cts.; 1 year, 25 cts. an
inch, with discount for additional space.
.JOURNAL AND TRIBUNE — Every morn-
ing, including SUNDAY, and WEEKLY, Wed-
nesdays. Republican. Established 1837. The
.Tournal Tribune Co., publishers. Subscription,
daily, $6; Sunday, $2; weekly, 50 cts.; sworn
average circulation for two months ending
April 30, 1914, daily and Sunday, 19,263*;
weekly, circulation — not given by publisher;
daily, 12 to 20 pages; Sunday, 32 to 40
pages; weekly, 8 to 12 pages, 7 columns;
length of columns, 22 in.; width, 2% in.
Can use matrices.
Advertising rates, daily, Sunday or weekly,
5 cts. a line; 1,000 lines, 4% cts.; 3,000 lines,
4 cts.; 5,000 lines, 3% cts. Full position,
25% extra. Mail order advertising, 3% cts.
a line, flat. Classified, Ic. a word. Reading
notices, 20 cts. a line, nonpareil; 250 lines,
17% cts.; 500 lines, 15 cts.; telegraphic read-
ers, 25 cts. a line.
SENTINEL — Every evening except Sunday.
Democratic. Established 1886. Curtis B. John-
son, publisher. Subscription, $4; sworn aver-
age circulation for six months prior to April,
1914, 16,615* net paid; 10 to 32 pages, 7
columns; length of columns, 20% in.; width,
2Vo in. Can use matrices.
Advertising rates, 5 cts. a line; 1,000 lines,
4% cts.; 3,000 lines, 4 cts.; 5,000 lines or
more, 3% cts. a line; special mail order copy,
3% cts. a line; preferred position, 15 or
25% extra. Classified. Ic. per word. Read-
ing notices, 25 cts. a line; 250 lines, 20 cts.;
500 lines, 15 cts. a line.
MARTIN — Population 2,228. Two railroads.
Has planing and flour mills. Annual
value of manufactured products, about
$1,000,000.
PRIMITIVE BAPTIST (The) — Every
Tuesday. Religious. Established 1886. Cay-
ces & Turner, publishers. Subscription, $1.25;
sworn detailed average circulation for year
ending April 30, 1914, 9,773* net; 16 pages,
4 columns; length of columns, 13 in.; width,
21/0 in.
Advertising rates, 98 cts. an inch, with dis-
count 5, 10, 15 or 20% on 10, 50, 200 or 500
in. space.
MEMPHIS — Population 131,105. On Missis-
sippi River and seventeen railroads. One
of the largest distributing points of the en-
tire South, and the largest cotton market in
308
NELSON CHESMAN & CO.'S RATE BOOK.
TENNESSEE
America, handling more than a million
bales annvially. Has most extensive ship-
ping trade and is the leading hardwood
lumber market in the world. Industries in-
clude wood working plants; jjlaning and
saw mills; wholesale groceries: grain and
feed stuffs and cotton seed oil mills. Bank
clearings for 1913, $421, 987, 372. .59. Totiil
value of manufactured products for 1913,
1100,000,000.00.
COMMERCIAL APPEAIi — Every morning
including SUNDAY, and WEEKLY. Tuesdays.
Democratic. Established 1840. Commercial
Publishing Co.. publishers. Subscription, daily
$6; Sunday, $2; weekly, 50 cts.; sworn de-
tailed average circulation for year 1913, dailv,
.57.661*: Sunday, 89.732*; semi-weekly. 102.-
432*; for first six months of 1914, daily,
61,841*; Sunday, 97,237*; daily, 12 to 16
pages; Sunday, 48 to 56 pages, 7 columns;
length of columns, 21 in.; width, 2 Va in.
Can use matrices.
Advertising rates, agate, daily, 12 cts. a
line or Sunday, 15 cts. a line; on yearly con
tracts, 1,000 lines, 11 cts. or 13 cts.; 2,000
lines, 10 cts. or 121/2 cts.; 3,000 lines, 9 cts.
or 111/2 cts.; 5,000 lines, 81/2 cts. or 11 cts.;
7,000 lines or more, 8 cts. or 10 cts. a line foi'
daily or Sunday respectively. Full position.
25%, or next to reading, 10% extra. Read-
ing notices, daily or Sunday, 30 cts. a line:
500 lines or more, 25 cts. a line; readers
among local news or special position, 50 cts
a line, flat; telegraphic readers, $1 a couni
line, flat. Classified, daily, or Sunday, firs!
insertion, 2 cts. per word; 1 1/^ cts. per word
for subsequent consecutive insertions. WEEK
LY", 25 cts. a line, flat. Reading notices, 6n
cts. a line; 250 or more lines, 50 cts. a line
Classified, 4 cts. per word ; in combination
with Sunday issue, 5 cts. per word.
See advertisement on pages 486 and 487.
EYE OPENER — ]\Ionthlv fist). Social
Reform. Established 1913. Ben Franklin
Allen, publisher. Subscription. 25 cts.;
claimed avei'age circulation for 1913. 80,000;
8 pages, 4 columns: length of columns. 12%
in.; width, 2% in. Cannot use matrices.
Forms close 25th of preceding month.
Advertising rates, agate. 20 cts. a line.
flat. Classified, 20 cts. a line.
JEWISH SPECTATOR — Every Friday. .Tew
ish. Established 1885. Dr. M. Samfield. edi
tor. Subscription, $2; sworn detailed average
circulation for year ending .Tune 30. 1914,
11,240*; 8 to 16 pages, 5 columns; length of
columns, 17 14 in.; width, 2Vs in. Can usi
matrices. Issued also at New Orleans lia.
and Nashville, Tenn. Office, 218 Adams St.
.\dvertising rates, $1.32 an inch, with dis
count for space.
NEWS-SCIMITAR — Every evening except
Sunday. Independent. Established 1880. Mem
phis News Scimitar Co., publishers. Subscrip
tion, $3; sworn average circulation for .six
months prior to .\i)ril, 1914, 50,189*; 12 to
24 pages, 7 coIuthhs; length of columns, 21
in.; width, 2 Mi i"- Can use matrices.
TENNESSEE
Advertising istes, agate, 12% cts. a line;
1,000 lines, 11 cts.; 3,000 lines, 10 cts.;
5,000 lines, 9 cts.; 10,000 lines or more, 8
cts. a line. Preferred position, 10 or 25%
extra. Mail order copy, 9 cts. a line, flat.
Reading notices, 30 cts. a count line; 1,000
lines, 25 cts.; head lines count double.
Classified, Ic. a word.
PRESS — Every evening except Sunday. In-
dependent. Established 1906. Memphis Press,
|)ublisl;ers. Subscription, $3 ; sworn detailed
average circulation for nine months ending
April, 1914, 15,548*; 8 to 16 pages. 8 col-
umns; length of columns, 22 in.; width, 12
ems. Can use matrices. Office, 245 Jeffer-
son Street.
Advertising rates, agate, BV2 cts. a line;
full position, 4 cts.; 2,500 lines, within one
year, SVi cts.; full position, 3% cts. a line;
5,000 lines, or not less than six in. per week,
for 52 weeks, 3 cts. a line; full position, 3 %
cts. a line. Resorts, publishers, schools and
colleges, 3 cts. a line. Classified, %c. per word.
PROGRESSIVE FARMER and SOUTHERN
FARM GAZETTE— See Birmingham, Ala.
NASHVILLE — Population 110,364. On Cum-
berland River and three railroads. Very
large lumber market and the largest hard-
wood market in the United States; also the
largest stock grain market in the world.
Phosphate, printing and milling interests
very large. Industries include boot and shoe
factories, candy works, cotton, woolen and
flour mills, with two of the largest stove
manufacturies in the country. Has chea])
hydro electric power, thereby making it an
ideal manufacturing center. Vanderbilt
University, George Peabody College for
Teachers, Knapp Farm & Country School.
State Capitol and various State institutions,
including the State Penitentiary, located
here. Bank clearings for 1913. $366,651.-
389.44. Total value of manufactured prod-
ucts and .iobbing business for 1913, $305,-
000,000.00.
ADULT STUDENT — Monthly. Religious.
Established 1908. Smith & Lamar, publishers.
Subscription, 50 cts.; sworn average circula-
tion for first five months of 1914, 94,481*
net; 48 pages, 2 columns; length of columns,
8 1/4 in.; width, 2% in. Cannot use matrices.
Office, 810 Broadway.
Advertising rates, agate, 20 cts. a line;
1,000 lines or more within one year, 16 cts.
a line.
See advertisement on page 426.
BANNER — Every evening except Sunday.
Independent. Democratic. Established 1876.
Banner Publishing Co., publishers. Subscrip-
tion, $5; sworn detailed average circulation
for year 1913, 44,786* net; daily, 10 to 16
pages; Saturday, 24 to 36 pages, 8 columns;
length of columns, 22 in.; width, 2% in. Can
use matrices.
Advertising rates, agate, 10 cts. a line;
1,000 lines within one year, 8 cts. a line;
2,000 lines. 7 cts. Preferred position, 10 or
NELSON CHESMAN & CO.'S RATE BOOK.
309
TENNESSEE
TENNESSEE
25% extra. Classified, 8 cts. a line. Read-
ing notices, 500 lines, 25 cts. a line; 1.000
lines, 22 cts.; 1,500 lines, 20 cts.; 2,000
lines, 18 cts. a line; telegraphic readers, $1
a count line.
BAPTIST AND REFLECTOR — Every Wed-
nesday. Baptist. Established 1835. Baptist
Publishing Co., publishers. Subscription, $2 ;
swnrn detailed average circulation for year
ending June 30, 1913, 6,196* net; 16 pages,
4 columns; length of columns, 14 in.; width,
2% in. Office, 326 Cole Building.
Advertising rates, 62 cts. an inch, with dis-
count 5, 10, 15 or 20% on 10, 50, 200 or 500
in, space.
CHRISTIAN ADVOCATE — Every Friday.
Methodist. Established 1832. Smith & Lamar,
publishers. Subscription, $2 ; sworn average
circulation for first four months of 1914, 16,-
126* net; 32 pages, 3 columns; length of
columns, llie in.; width, 2% in- Cannot
use matrices. Forms close 10 days in ad-
vance. Office, 810 Broadway.
Advertising rates, 10 cts. a line; 1,000
lines, or more, within one year, 7 cts. a line.
See advertisement on page 426.
CONFEDERATE VETERAN — Monthly. His-
torical. Established 1893. S. A. Cunningham,
founder. Subscription, $1 ; claimed average
circulation for year 1913, 20,383; 48 to 64
pages, 3 columns; length of columns, QVs in.;
width, 2Vn in. Forms close 20th preceding
month. Office, 806 Broadway.
Advertising rates, agate, $3 an inch; Vs
page, $8; Vi page, $15; 1/2 page, $25; one
jage, $50. Discount for time, six months,
5%, 12 months, 10%.
CONVENTION TEACHER — Monthly. Sun-
day School. Established 1901. Baptist Sunday
School Board, publishers. Subscription, 48
cts.; circulation — not given by publisher; 48
pages, 2 columns; length of columns, 8 in.;
width, 2% in.
Advertising rates, 1 inch, $3 ; three months,
$2.50; one year, $1.25 an inch; full page, $30.
CUMBERLAND PRESBYTERIAN — Every
Thursday. Cumberland Presbyterian. Estab-
lished 1840. Cumberland Presbyterian Pub-
lishing House, publishers. Subscription, $1.50;
claimed average circulation for year 1913,
7,500; 32 pages, 3 columns; length of col-
umns, 11 in.; width, 2^4 in. Can use matrices.
Advertising rates, agate, 7 cts. per line,
each insertion.
21/^ in. Forms close 45 days in advance.
Cannot use matrices. Office, 8,10 Broadway.
Advertising rates, agate. 20 cts. a line;
over 1,000 lines. 16 cts. a line.
See advertisement on page 426.
GOSPEL ADVOCATE — Every Thursday.
Church of Christ. Established 1855. Gospel
Advocate Pub. Co., publishers. Subscription,
$1.50; claimed average circulation for year
1913, 14,000; 32 pages, 3 columns; length
of columns, 10 V^ in.; width, 3% in.
Advertising rates, $1.40 an inch, with dis-
count for space.
EPWORTH ERA — Monthly (1st). Evan-
gelical. Young People. Established 1894.
Smith & Lamar, publishers. Subscription, 75
cts.; sworn average circulation for first five
months 1914, 16,117* net; 48 pages, 2 col-
umns; length of columns, 8 V^ in.; width,
JACOBS & COMPANY.
See advertisement on pages 502, 503, 504,
505 and 506.
MERCHANT AND MANUFACTURER —
Monthly. Trade. Established 1895. Merchant
and Maniifacfurer Co., (Inc.), publishers. Sub-
scription, $1 ; claimed average circulation for
year 1913, 4,948 net; 64 pages and cover, 3
cohimns; length of columns, 10 in.; width,
21/4 in. Forms close 20th of preceding month.
Office, American Building.
Advertising rates, $3.35 an inch; three
months, $3; six months, $2.65; twelvemonths,
$2.50 an inch. Classified, 3 cts. per word.
MIDLAND METHODIST — Every Wednes-
day. Methodist Episcopal Church. South. Es-
tablished 1871. O. W. Patton, publisher. Sub-
scription. $1.50; claimed average circulation
for first four months 1914, 11,000; 16 pages,
4 columns; length of columns, 13% in.; width,
2 V4 in. Can use matrices.
Advertising rates, 98 cts. an inch; 100 or
more in., 70 cts. an inch.
NATIONAL BAPTIST UNION-REVIEW —
Every Saturday. Colored-Baptist. Established
1899. National Baptist Publishing Board, pub-
lishers. Subscription, $1; circulation — not
given by publisher; 16 pages, 3 columns;
length of columns, 13 ^/^ in.; width, 3 in.
Can use matrices.
Advertising rates, 60 cts. an inch.
PRESBYTERIAN ADVANCE — Every
Thursday. Presbyterian. Established 1910.
Advance Puolishing Co., publishers. Subscrip-
tion, $2; sworn average circulation for year
1913, 9.905*; 32 pages, 3 columns; length
of columns, 11 in.; width, 2% in. Office,
415 Church Street.
Advertising rates, 99 cts. an incli. with dis-
count of 5, 10, 15 or 20% on 10, 50, 200 or
500 in. space.
PROGRESSIVE TEACHER — Monthly, ex-
cept July and August. Educational. Estab-
lished 1895. Claude J. Bell, publisher. Sub-
scription, $1; sworn average circulation for
year 1913, 20,000*; 68 pages, 2 and. 3 col-
We have never been able to understand a concern's business auite as well
as the head of that concern.
310
NELSON CHESMAN & CO.'S RATE BOOK,
TENNESSEE
umns; length of columns, 91/^ in.; width,
3% in. Office, Cumberland Presbyterian
Building;.
Advertising rates, $2 an inch; full page,
$42; 1/2 page, $22; V^ page. $14; '/s page,
$7; on 3 months contract, $40, $21, $13 or
$5 50; 6 months, $38, $20, $12 or $6; 10
months, $36, $19, $11 or $5.50 each inser-
tion for 1, V2, Vi or i/s page respectively.
SMITH & LAMAR —
See advertisement on page 426.
SOUTHERN AGRICULTURIST — Semi
Monthly (1st and 15th). Agricultural. Estab
lished 1869. Southern Agriculturist Co.. pub-
lishers. Subscription, 50 cts.; sworn de-
tailed average circulation for first six montlis
1914, 121,227* net; 24 to 32 pages, 4 col-
umns; length of columns, 121/2 in.; width,
2% in. Can use matrices. Office, 150 Fourth
Avenue, North.
Advertising rates, agate, 50 cts. a line, flat;
preferred position, 20% extra. Classified, 6
cts. per word; two or more times, 5 cts. per
word.
SOUTHERN LUMBERMAN — Every Satur-
day. Trade. Established 1881. Baird-Cowan
Publishing Co., publishers. Subscription, $4;
claimed average circulation for year 1913,
7,673; 112 pages, 3 columns; length of col-
umns, 13 in.; width, 3 in. Office, Presby-
terian Building.
Advertising rates, one inch, three months,
$35 ; six months, $55 ; one year, $100 ; Vs
page, 3 months. $125; Vi page, 200; V2 page,
$350; one page, $600. Further rates and dis-
counts on application.
SOUTHERN WOMAN'S M A G A Z I N E —
Monthly (25th). Southern Woman's in-
terests. Democratic. Established 1913.
Robt. L. Burch, publisher. Subscription, $1 ;
claimed average circulation for year 1913,
50,000; 42 pages, 4 columns; length of col-
umns, 12% in.; width, 2^4 in. Can use
matrices. Forms close 15th of preceding
month.
Advertising rates, agate, 25 cts. a line; full
page, $150; V2 and % pages, pro rata. Classi
fied, 4 cts. a word.
SOUTHERN MEDICAL JOURNAL-
Mobile, Ala.
See
SUNDAY SCHOOL MAGAZINE — Monthly.
Methodist Episcopal, South. Established 1871.
Smith & Lamar, publishers. Subscription, 60
cts.; sworn average circulation for first five
months of ]S»14, 108,500*: 64 pages, 2 col-
umns; length of columns, 8 V4 in.; width,
2 V^ in. Cannot use matrices. Forms close 40
days in advance. Office, 810 Broadway.
Advertising rates, agate, 50 cts. a line; 3
pages or more, 45 cts. a line.
See advertisement on page 426.
TENNESSEE
TENNESSEAN AND AMERICAN — Every
morning including SUNDAY. Independent
Democratic. Established 1812. The Tennes-
sean Publishing Co., publishers. Subscription,
$5.20 ; sworn average circulation for six
months prior to April, 1914, daily, 36,207*
net paid; Sunday, 28,703* net paid; 12 to
64 pages, 7 columns; length of columns, 20 1/2
in. ; width, 2 Ye in. Can use matrices. Office,
154-160 4th Avenue, North.
Advertising rates, agate, daily or Sunday,
10 cts. a line; full position, 121/2 cts.; 1,000
lines, within one year, 7 cts. a line; full posi
tion, 8% cts.; 2,000 lines, or more, 5 cts.;
full position, 6i?4 cts. a line. Schools, hotels
and resorts, 7 cts. a line, fJat. Reading no-
tices, nonpareil, 25 cts. a line; telegraphic, $1
a count line. CJlassified, Ic. per word.
See advertisement on page 477.
VISITOR — Every Sunday. Sunday School.
Religious and Moral. Established 1851. Smith
& Lamar, agents. Subscription, 60 cts.;
sworn average circulation for first four
months of 1914, 152,065*; 8 pages, 4 col-
umns; length of columns, 12% in.; width,
214 in. Forms close 30 days in advance.
Cannot use matrices. Office, 810 Broadway.
Advertising rates, agate, 30 cts. a line;
1,000 lines or more within one year, 25 cts. a
line.
See advertisement on page 426.
WATCHMAN — Monthly. Religious. Estab
lished 1909. The Southern Publishing Asso-
ciation, publishers. Subscription. $1 ; claimed
average circulation for 1913, 25,000; 48 pages,
2 colunms: length of columns. 8 in.; widtli,
2Vz in. Forms close first of preceding month.
Office, 2123 Twenty-fourth Avenue, N.
Advertising rates, agate. 15 cts. a line;
$1.50 an inch; Va pages, $3; V4. page, $6; V2
page, $10; one page, $20.
ROGERSVILLE — Population 1,242. Located
on the Southern Railway, in a thriving
grain growing and stock raising community.
Quarries of fine variegated marble beins
the chief industry. Deposits of salt and ore
in vicinity. Large quantity of bark for tan-
ning purposes produced. Poultry raising
engaged in quite extensively.
AMERICAN PRESSMAN — Monthly (20th).
Printing. Labor and Technical. Established
1890. International Printing Pressmen and
Assistants' Union of N. A., publishers. Sub-
scription, $1 ; claimed average circulation for
1913, 18,000; 48 pages, 2 columns; length of
columns, 9% in.; width, 314 in. Forms close
8th of current month.
Advertising rates, Vg page, $7.50; Vt page,
$12; 1/2 page, $20; one page, $35. Discount
on 3 months or longer.
TULLAHOMA — Population 3,049. On N. C. &
St. L. R. R. Industries confined entirely to
NELSON CHESMAN & CO.'S RATE BOOK.
311
TENNESSEE
agricultural pursuits. Bank deposits for
1911, $1,000,000. Annual value of manu-
factured products, $900,000.00.
CUMBERLAND PRESBYTERIAN BAN-
NER— Every Friday. Cumberland Presbyte-
rian. Established 1904. T. A. Hayron, pub-
TENNBSSEE
lisher. Subscription, $1.50; sworn detailed
average circulation for year ending July 31,
1913, 10,500*; 16 pages, 4 columns; length
of columns, 15 in.; width, 2% in.
Advertising rates, $1.05 an inch, with dis-
count of 5, 10, 15 or 20% on 10. 50, 200 or
500 in. space.
TEXAS
ARLINGTON — Population 1,794. Located on
the Texas & Pacific R. R., in a thriving
agricultural district, principal indutsries
being cotton seed oil, and flour mills and
cotton gins. ,
FARMERS' FIRESIDE BULLETIN — Every
Wednesday. Farming and Farmers' Union. Es-
tablished 1912. Wm. A. Bowen, editor and
proprietor. Subscription, $1 ; claimed average
circulation for 1913, 24,950; 16 to 24
pages, 4 columns; length of columns, 13^
in.; width, 2% in. Cannot use matrices.
Forms close Saturdays.
Advertising rates, agate, 20 cts. a line, flat.
Special position, 10% extra. Reading notices,
40 cts. a line (6 pt.). Classified. 4 cts. per
word. ______
AUSTIN — Population 29,860. On Colorado
River and three railroads. Industries in-
clude packing houses, fruit and meat can-
ning factories, machine shops, foundries and
ice factories. Has extensive trade in the
shipment of hides, cotton and wool. State
House and other State buildings and Uni-
versity of Texas located here. Annual
value of manufactured products, $7,000,-
000.00. Bank clearings during 1913, $13,-
608,482.00.
FIRM FOUNDATION — Every Tuesday.
Church of Christ. Established 1884. Firm
Foundation Publishing Co., publishers. Sub-
scription, $1 ; sworn detailed circulation for
year ending May 31, 1914, 22,113* net; 8
pages, 5 columns; length of columns, 15%
in.; width, 2% in.
Advertising rates, $2,21 an inch, with dis-
counts 5, 10, 15 or 20% on 10, 50, 200 or
500 in. space.
K. LAMITY'S HARPOON— Monthly (1st).
Independent-Democratic. Established 1903.
Harpoon Publishing Co. (Inc.), publishers.
Subscription, $1; claimed average circulation
for year 1913, 20,000; 40 pages, 2 and 3
columns; length of columns, 9 V^ in.; width,
S^/n and 2Vs in. Forms close 20th preced-
ing month.
Advertising rates, $2. an inch; i/4 page,
$8.50; V2 page, $16; one page, $30. Discouiit,
5, 10 and 15% on 3, 6 and 12 months, respec-
tively.
AND DIVERSIFIED FARMER, Tuesdays and
Fridays. Democratic. Established 1871. Aus-
tin Statesman Co. (Inc.), publishers. Sub-
scription, daily, $6; weekly, $1; sworn aver-
age circulation for six months prior to April,
1914, daily and Sunday, 8,016* net paid;
weekly, claimed average for 1913, 6,000;
daily, 8 to 12 pages; Sunday, 20 to 36 pages,
7 columns; length of columns, 20 in.; width,
2% in. Can use matrices.
Advertising rates, daily, Sunday or semi-
weekly, 7 cts. a line; 1,000 lines, on yearly
contract, 5 cts.; 2,000 lines, 4 cts.; 5,000
lines, 3 cts.; 10,000 lines, 2% cts. a line.
Preferred position, 10, 20 or 50% extra.
Classified, daily, Ic. per word, with discount
on 3 or more insertions; Sunday, 1% cts. a
word. Reading notices, 10 cts. a line, with
discount on 3 or more insertions; telegraphic
readers, 25 cts. a line.
See advertisement on page 435.
TRIBUNE — Every evening except Sunday,
SUNDAY MORNING and WEEKLY, Thurs-
day. Democratic. Established 1891. Austin
Printing Co., publishers. Subscription, daily
and Sunday, $4; weekly, 50 cts.; sworn
average circulation for six months ending
June, 1914, daily and Sunday, 5,050* net;
weekly, 2,875; daily, 8 to 16 pages; Sun-
day, 16 to 40 pages; weekly, 8 pages; all
editions, 7 columns; length of columns, 20
in.; width, 2% in. Can use matrices.
Advertising rates, daily or Sunday, 35
cts. an inch ; 100 in. on 6 months contract,
30 cts. ; 500 in. on yearly contract, 25 cts. ;
1,500 in., 20 cts. an inch. Special position,
10 or 25% extra. Reading notices. 10 cts.
a line, first insertion ; 8 cts. a line thereafter,
or applied on display contracts at double dis-
play rates, with position percentage added.
Weekly — double daily rates.
STATESMAN — Every morning including
SUNDAY, and SEMI-WEEKLY STATESMAN
BEAUMONT — Population 20,640. On Neches
River and five railroad systems with eleven
diverging lines. Has a most extensive lum-
ber district, including very large manufac-
tures and shipments of cypress shingles and
yellow pine lumber. Operating center for
oil industry Southeast Texas and Southwest
Louisiana; pipe line connections with prin-
ciple oil fields in Texas, Louisiana and
Oklahoma. Rice and fruit also grown to
large extent. Industries include lumber,
rice and shingle mills; iron and steel plant;
oil refineries; creosoting plant for lumber
20
312
NELSON CHESMAN & CO.'S RATE BOOK.
TEXAS
and timber; box, handle and two silo facto-
ries, foundries and machine shops; cotton
oil and planing mills. Bank clearings for
1913, $32,873,996.82. Total value of
manufactured products for 1913, $14,-
500,000.00.
ENTERPRISE — Every morning including
SUNDAY. Democratic. Established 1878. The
Enterprise Co., publishers. Subscription,
$7.80 ; sworn average circulation for six
months prior to April, 1914, daily, 13, .586*
net; Sunday, 16,366* net; daily, 10 and 12
pages; Sunday, 36 to 48 pages, 7 columns;
lengtli of columns, 20 in.; width, 2% in.
Can use matrices.
Advertising rates, daily or Sunday, agate, 6
cts. a line; 1,000 lines, within one year, 5
cts.; 3,000 lines, 4 cts.; 7,000 lines, 3 cts. a
line; mail order or resort, 3 cts. a line, flat.
Preferred position, 10 or 25% extra. Classi-
fied Ic. per word. Reading notices, 15 cts. a
line first insertion; 10 cts. a line thereafter;
telegrajiliic or pure readers, double price.
JOURNAL — Every evening excent Sundav.
AND SUNDAY MORNING. Demo'cratic. Es-
tablished 1890. Beaumont Journal Publish-
ing Co., publishers. Subscription, $6; claimed
average circulation for six months ending
May 1914, .5,000; 8 to 48 pages, 7 columns;
length of columns, 20 in.; width, 2 V^ in. Can
use matrices.
Advertising rates, agate, 4 cts. a line; 3,500
lines, 3 cts.; 7,000 lines, 2 cts. a line. Mail
order advertising,, 2 cts. a line. Classified,
Ic. per word.
See advertisement on page 458.
BELTON — Population 4,164. In the center of
grain and stock raising district; cotton also
very largely grown. Has cotton seed oil
mill, cotton compress, iron foundries, ice
factory and cannery. Seat of the largest
Baptist Female College in South.
POULTRY LIFE OF AMERICA — ^Monthly.
Poultry. Established 1892. H. B. Savage,
publisher. Subscription, 50 cts.; circulation
— not given by publisher; 20 to 32 pages, 3
columns; length of columns, 9 in.; width, 2%
inches.
Advertising rates, $1.25 an inch. Classified,
2 cts. per word.
DALLAS — Population 92,104, On Trinity
River, nine railroads and five interurbans.
Cliief .iobbing and manufacturing point in
tlie Southwest, distributing $211,458,-
000.00 worth of goods annually. Leads
the United States in harness and saddlery.
One-tenth of the cotton of the world grown
within 100 miles of city. Fruits and
vegetables, grain and live stock produced
in surrounding country. Industries include
planing, flour and cotton mills; printing
establishments; foundry and machine shops;
and is the greatest manufacturing center
in the world for cotton gin machinery. An-
nual value of manufactured products, $42,-
TEXAS
595,000.00. Location 11th Federal Re-
serve Bank, opening with a capital of $6,-
000,000.00, serving a territory of 5.310,-
561 population.
BAPTIST STANDARD — Every Thursday.
Baptist. Established 1888. Robert H. Cole-
man, manager. Subscription, $2 ; claimed
average circulation for year 1913, 21,000;
,32 pages, 3 columns; length of columns, 11%
in.; width, 2% in.
Advertising rates, agate, $2.10 an inch. Dis-
count on space. Position, Y^ extra.
BEAU MONDE — Every Saturday. Society
and Current Topics. Established 1895. Mrs.
G. H. de Jarnette, publisher. Subscription,
$3; claimed average circulation for year 1913,
6,000; 16 to 24 pages, 2 columns; length of
columns. 10 in.; width, 3% in.
Advertising rates, $1 an incli. Reading no-
tices, 30 cts. a line.
CHRISTIAN COURIER — Every Thursday.
Disciples of Christ. Established 1888. Cephas
Shelburne, C. G. Shelburne, editors and pub-
lishers. Subscription, $1.50; sworn average
circulation for six months ending .Tune 30.
1914, 5,800*; 16 pages, 4 columns; length of
columns, 13 in.; widtli, 2 Vg in.
Advertising rates, 58 cts. an inch, with dis-
count of 5, 10, 15 or 20% on 10, 50, 200 or
500 in. space.
COTTON AND COTTON OIL NEWS — Every
1 Monday. Trade. Established 1900. Ginner and
, Miller Publishing Co., publishers. Subscrip-
tion, $2; claimed average circulation for year
1913, 6,000; 20 to 75 pages, 4 columns;
length of columns, 15 in.; width, 2^4 in.
Advertising rates on application.
DISPATCH — Every evening except Sunday.
Independent. Established 1906. Dallas Dispatch
Co., publishers. Subscription, $3; sworn de-
tailed average circulation for year 1913, 28,-
821* net; 6 to 12 pages, 8 columns; length
of columns, 22 in.; width, 2 in. Can use
matrices.
Advertising rates, agate, 7 cts. a line; 2,500
lines within one year, 6% cts.; 5.000 lines, or
more 6 cts. Classified, Ic. per word. Resorts,
publishers, schools and colleges, 6 cts. a line,
flat.
EXPRESS — Every Saturday. Colored-Re-
publican. Established 1893. W. E. King and
Associates, publishers. Subscription, $1.25;
claimed average circulatin for 1913, 10,000;
8 to 12 pages, 7 columns; length of columns,
21% in.; width, 2 Vg in.
Advertising rates upon application.
See advertisement on page 438.
FARM AND RANCH — Every Saturday.
Agricultural. Established 1883. Texas Farm
and Ranch Publishing Co., publishers. Sub-
scription, $1; detailed average circulation for
year ending July 1914, 99,250*; 24 to 28
pages, 4 columns; length of columns, 13% in.;
width, 2% in.
NELSON CHESMAN & CO.'S RATE BOOK.
313
TEXAS
Advertising rates, agate, 50 cts. a line, flat.
Reading notices, $1.20 a count line. Special
position, 20% extra. For combination rates,
see Associated Farm Papers, Chicago.
FARM NEWS — See News.
FELD UND FLUR — Monthly. German.
Agricultural. Established 1898. Feld und
Flur Publishing Co., publishers. Subscription,
50 cts.; claimed average circulation for year
1913, 9,230: 16 to 20 pages, 4 columns;
length of columns, 12% in.; width, 2Vs in.
Forms close 25th of preceding month.
Advertising rates, $1.40 an inch; on con-
tract. 12 in., 5%; 24 in., 12y2%; 36 in.,
15%; 48 in., 20%; 72 in., 25%; 144 in.,
30% discount.
HOLLAND'S MAGAZINE— Monthly. Home;
Family. Established 1905. Texas Farm and
Ranch Publishing Co.. publishers. Subscrip-
tion, $1; detailed average circulation for
year ending .luly 1914, 134,458*; 68 pages, 4
columns; length of columns, 131/2 in.; width,
21/6 in. Last forms close first of preceding
month.
Advertising rates, agate, 75 cts. a line; full
page, $500; 1/2 or Vi pages, pro rata; fourth
cover (two colors), $800; second or third
cover (two colors), $600; middle spread (two
colors), $1200.
HOME AND STATE — Every Saturday.
Literary and Agriculture. Established 1903.
The Home and State Co., publishers. Sub-
scription, $1 ; claimed average circulation for
year 1913, 38,650; 8 to 24 pages, 4 columns;
length of columns, 13% in.; width, 2Ve in.
Can use matrices. Forms close Saturday pre-
ceding.
Advertising rates, agate, 15 cts. a line;
1,000 lines within one year 14 cts.; 2.000
lines, 13 cts.; 3,000 lines, 12 cts.; 5,000 lines.
11 cts.; 10,000 lines, 10 cts. a line. Special
position, 25% extra. Reading notices, 4 cts.
per word. Classified, 2 cts. per word.
See advertisement on page 500.
INDUSTRIAL RECORD — Semi-monthly.
Industrial. Established 1896. Texas Trade
Review Co., (Inc.), publishers. Subscription,
$2; guaranteed average circulation for 1914-
15, 10,000; 36 pages, 4 columns; length of
columns, 13 in.; width, 2 V& in. Forms close
8th and 22nd preceding dates of issue.
Advertising rates. $1.78 an inch, with dis-
counts for time and space.
JACOBS & COMPANY.
See advertisement on pages 502, 503, 504,
505 and 506.
TEXAS
sertions, S% cts.; 52 insertions or 3,000
lines, 8 cts.; 78 insertions or 5,000 lines,
714 cts.; 104 insertions or 7,500 lines 7 cts.;
156 insertions or 10,000 lines, 6 cts. a line.
Preferred position available — inside pages,
2 cts.; last page, 4 cts. a line additional.
Readers, 20 cts. a line flat; apart from other
paid readers, 30 cts. a line; Classified, Ic.
per word; display, 10 cts. a line, with time
and space discount same as regular display.
See advertisement on page 496.
LABORER — Every Saturday. Labor and
Socialist. Established 1904. Laborer Publish-
ing Co., publishers. Subscription, 50 cts.;
claimed average circulation for year 1913,
5,600; 4 pages, 6 columns; length of columns,
20 in.; width, 2% in. Can use matrices.
Advertising rates, 50 cts. an inch, with dis-
counts for time and space.
JOURNAL — Every evening except Sunday.
Independent. Established 1914. A. H. Belo
& Company (Inc.), publishers. Subscrip-
tion, $3; circulation — not given by publish-
ers; 00 pages. 7 columns; length of columns,
20% in.; width, 2% in. Can use matrices.
Advertising rates, agate, 10 cts. a line; on
yearly contract, 13 insertions, 9 cts.; 25 in-
NEWS — Every morning including SUN-
DAY, and SEMI-WEEKLY FARM NEWS,
Tuesdays and Fridays. Daily, Independent.
Semi-weekly. Family and Agricultural. Estab-
lished 1885. A. H. Belo & Co., publishers.
Subscription, daily, $7.50; weekly, $1; sworn
average circulation for six months prior to
April, 1914, daily and Sunday, 50,066* net
paid; semi-weekly, detailed average circula-
tion for 1913, combined with Galveston,
Texas, semi-weekly Farm News, 110,389*
net paid; daily and Sunday, 14 to 56 pages;
semi-weekly, 8 to 12 pages, 7 columns; length
of columns. 20 5/7 in.; width, 13 1/^ ems. Can
use matrices.
Advertising rates, agate, daily, per line,
one time. 15 cts.; one inch, 2 times, $3.78; 3
times, $5.32; 4 times, $6.72; 5 times, $7.98;
6 times, $9.24; 7 times, $10.50; 14 times,
$18.20; 21 times, $24.78; 30 times, $31.50;
over one month, pro rata; per inch, per month,
1 t. a. w., $7.56; 2 t. a. w., $12.60; 3 t. a. w.,
$17.64. Dallas and Galveston News, combined
rates on application. Publishers, magazines,
books and periodicals, 15 cts. a line; 25
cts. a line in both Dallas and Galveston
News. Reading notices, double display rate
for ordinary position; 25% extra if apart
from other paid readers. Semi-weekly Farm
News, Dallas and Galveston, combined, 60
cts. per agate line; full position (mini-
mum, 2 in.), 25% extra; next reading, 10%
extra. All advertisements inserted in both is-
sues, Dallas and Galveston Farm News and
copy must be identical in both papers. Read-
ing notices in semi-weekly, double display
rate for space occupied.
PITCHFORK — Monthly. Socialist. Estab-
lished 1906. The Pitchfork Co. (Inc.), pub-
lishers. Circulation — not given by publisher;
8 pages, 5 columns; length of columns, 17%
in.; width, 2l^ in. Can use matrices.
Advertising rates, agate, 15 cts. a line.
PROGRESSIVE FARMER — See Birming-
ham, Ala.
SOUTHERN POULTRYMAN — Monthly.
Poultry. Established 1906. McReynolds Print-
314
NELSON CHESMAN & CO.'S RATE BOOK.
TEXAS
ing Co., publishers. Subscription, 50 cts. ;
claimed average circulation for 1913, 6,000
net; 36 to 44 pages, 3 columns; length of
columns, 10 in,; width, 2% in. Forms close
first of current month.
Advertising rates, agate, 64 lines or more.
16 cts. a line; 150 lines, 13 cts.; 300 lines,
12 cts.; 600 lines, Qi/^ cts.; 800 lines, 8i^
cts.; 1,200 lines, 8 cts,; 2,000 lines, 6i^ cts.;
3,000 lines or more, 6 cts. a line; preferred
position, 20% extra.
TEXAS CHRISTIAN ADVOCATE — Every
Thursday, Methodist, Established 1846. Blay-
lock Publishing Co., publishers. Subscription,
$2; circulation — not given by publisher; 16
pages, 5 columns; length of columns, 15%
in.; width, 2 1/^ in.
Advertising rates, agate, 25 cts. a line. Dis-
counts, 5% on $100; 10% on $200; 15% on
$300; 20% on $500; 25% on $1,000. Special'
position, 25% additional. Reading notices,
35 cts. a nonpareil line. Classified, 2 cts. per
word.
See advertisement on page 544,
TEXAS PRESBYTERIAN— Monthlv. Pres-
byterian. Established 18^4, W. M. Warlick,
publisher. Subscription, $1; circulation — not
given by publisher. 12 pages, 3 columns;
length of columns, 9 in,; width, 2% in. Forms
close 25th of preceding month.
Advertising rates, $1.50 an inch, with dis-
counts for time and space.
TIMES HERALD — Everv evening except
Sunday and SUNDAY MORNING. Independ-
ont-Democr,Ttic. Established 1876. The Times-
Herald Pub. Co., publishers. Subscription,
daily and Sunday, $6; sworn average circu-
lation for first six months 1914, 26,532* net;
daily. 14 to 24 pages; Sunday, 44 to 60 pages,
7 columns; length of columns, 20 in.; width,
2 1/^ in. Can use matrices.
Advertising rates, agate, 6 cts, a line; 5,000
line contract, 5 cts, a line. Preferred posi-
tion, 10 and 25% extra, Reading notices, 25
cts. a line; 1,000 lines, 10 cts. a line.
WOODMAN JOURNAL — Weekly. Fraternal
— W. of the World. Established 1902. Wood-
man Journal Publishing Co. (Inc.), publish-
ers. Subscription, $1 ; claimed average circu-
lation for year ending June 30, 1914, 10,000;
16 pages, 3 columns; length of columns, 10
in,; width, 2% in. Cannot use matrices. Of-
fice, 1705 McKinney Avenue,
Advertising rates, $1 an inch ; full page,
$30; 14 and V4, pages, pro rata.
EL PASO — Population 39,279, On Rio Grande
River and eight railroads. Trading and dis-
tributing center for a territory of 600 miles
radius. Cattle raising extensively engaged
in and mining interests also very large.
Industries include lumber and .cement mills,
cigar factories, iron foundries and smelters.
Ten million dollar Government irrigation
works located here, which will be com-
pleted in 1915, creating a reservoir forty-
five miles in length at an average width of
TEXAS
one and one-quarter miles, holding 768,-
000,000,000 gallons and furnishing an
ample supply with which to irrigate 200,-
000 acres of rich Rio Grande Valley land.
Bank clearings for 1913, $78,241,339,00.
Annual value of manufactured products,
$26,944,800,00.
HERALD — Every evening except Sunday
Independent. Established 1881. Herald News
Co., publishers. Subscription, $7 ; sworn
average circulation for first six months in
1914, 19,479*; 8 to 16 pages, 7 columns;
length of columns, 19% in.; width, ^Vs in.
Can use matrices.
Advertising rates, agate, 4 cts. a line, flat.
Preferred position, 10 and 25% extra. Read
ing notices, 15 cts. a line; telegraphic, 50 cts.
a count line; black or bold face heading
counts double. Classified, Ic. per word.
See advertisement on page 486.
TIMES — Every morning including SUN-
DAY. Conservative Democratic. Established
1881. El Paso Times Co., publishers. Sub-
scription, daily, $8; Sunday, $2; sworn
detailed circulation for nine months April,
1914, daily, 16.663* net ptid; Sunday, 19,-
548* net paid; daily. 10 to 24 pages; Sun-
day, 36 to 80 pages: 7 columns; length of
columns, 20 in.; width, 2% in. Can use
matrices.
Advertising rates, 70 cts. an inch; on con-
tract of 200 or more in., 49 cts. an inch.
Preferred position, 10 and 25% extra. Read-
ing notices, 15 cts. a line; telegraphic read-
ers, 25 cts. a line. Classified, Ic. a word.
See advertisement on page 534.
FORT WORTH — Population 73,312. 16 rail-
roads with 20 outlets. Has natural gas;
grtat supplies of fuel oil ; within 50 miles
of greatest active coal fields of Southwest
Largest and best municipal water supply
in Texas. Industries include extensive pack-
ing houses; great stock yards and horse
and mule market on large scale; ten silo
manufacturing plants; iron foundries and
metal working establishments, including the
only rolling mill in Texas; three oil refine-
ries with daily crude capacity of 30,000
barrels; furniture and clothing manu-
factories ; grain and milling center of
Texas; many wood working establishments;
leather manufacturing plants; structural
steel works on large scale. Finest schools
and churches in Texas. Bank clearings,
1913, $420,272,538.54. Manufacturing
plants and jobbing houses represent over
$50,000,000.00 investment.
CITIZEN-STAR-
which see.
-Weekly of Star-Telegram,
LIVE STOCK REPORTER — Every evening
except Sunday. Live Stock. Established 1896.
Reporter Publishing Co., publishers. Subscrip-
tion, $4; claimed average circulation for first
six months 1914, 10,000; 4 to 8 pages, 6 col-
umns; length of columns, 21% in.; width,
2% in. Can use matrices.
NELSON CHESMAN & CO.'S RATE BOOK.
315
TEXAS
Advertising rates, agate, 1,000 lines, 4 cts.
a line; 3.000 lines, 31/2 cts.; 5,000 lines, 2Vz
cts. a line. Reading notices, 10 and 20 cts. a
line. Classified, Ic. per word, first insertion;
Mc. per word each additional consecutive in-
sertion.
See advertisement on page 560.
MURRAY'S SWINE BREEDER — Monthly.
Live Stock — Agricultural. Established 1908.
D. R. Murray, publisher. Subscription, $1 ;
claimed average circulation for 1913, 15,000;
24 pages, 3 columns; length of columns, 10
in.; width of columns, 2% in.
Advertising rates, agate, 10 cts. a line;
1,000 lines on yearly contract, 8 cts.; 3,000
lines, 6 cts.; 10.000 lines or more, 5 cts. a
line. Special position, 25% extra. Reading
notices, 15 cts. a line. Classified, 3 cts. per
word.
RECORD — Every morning including SUN-
DAY, and SEMI-WEEKLY RECORD, Tues-
days and Fridays. Democratic. Established
1896. The Record Company, publishers. Sub-
scription, .$5; Sunday, $2; semi-weekly, $1;
sworn detailed average circulation for six
months prior to April, 1914. daily and Sun-
day, 26,478* net; semi-weekly, 71,540*;
daily, 10 to 16 pages; Sunday, 36 to 48 pages,
semi-weekly, 8 and 10 pages, 7 columns;
length of columns, 21 in.; width, 2 ^/^ in.
Can use matrices.
Advertising ratfs, daily or Sunday, 10 cts.
a line; 250 lines, within one year, 7 cts.;
1,000 lines, 6 cts.; 2,000 lines, 5% cts.;
2,800 lines, 5 cts. Mail order, educational
and summer resorts, 5 cts. a line, flat. Posi-
tion. 10. 25 or 50% extra. Classified, Ic. a
word. Reading notices, nonpareil, 25 cts. a
line; telegraphic, 50 cts. a count line, flat.
Semi-weekly, agate, 20 cts. a line, covering
both issues; full position, 25% extra. Read-
ing notices, 50 cts. a line. Classified, 3 cts.
per word.
See advertisement on page 458.
SOUTHWEST MAGAZINE OP TEXAS —
Monthly. Literary. Established 1903. W. N.
Beard, publisher. Subscription. $1 ; claimed
average circulation for year 1913, 30,000; 10
to 12 pages, 6 columns; length of columns, 21
in.; width, 2% in. Forms close 20th preced-
ing month. Can use matrices.
Advertising rates, agate, 20 cts. a line.
STAR-TELEGRAM — Every evening except
Sunday, SUNDAY MORNING, and WEEKLY
CITIZEN-STAR, Wednesdays. Independent
Democratic. Established 1883. Fort Worth
Publishing Co., publishers. Subscription,
daily. $6; weekly, 50 cts.; sworn average cir-
culation for first six months 1914. daily and
Sunday, 30,733* net paid; weekly, claimed
average circulation for year 1913, 15.000;
daily, 8 to 16 pages; weekly, 8 pages; Sun-
day, 32 to 60 pages, 7 columns; length of
columns, 20 in.; width, 2% in. Can use
matrices.
Advertising rates, agate, 10 cts. a line;
1,000 lines within one year, 7 cts. a line;
1.500 lines, &V2 cts.; 2,000 lines, 6 cts.; 2,500
TEXAS
lines, 5% cts.; 3,000 lines, 5 cts. Mail order
rate, including position, 5 cts. a line, flat.
Preferred position, 10 and 25% extra. Read-
ing notices, 25 cts. a count line; 500 lines
within one year, 20 cts.; telegraphic readers,
$1 a line. Classified, 7 cts. a count line.
Weekly open space within one year, 1,000
lines, 6 cts. a line; 2,000 lines, 5 cts. a line;
3,000 lines, 4 cts. a line. Reading notices and
classified, same as daily.
SUNDAY NEWS AND S. W. WESTERN
FARMER & BREEDER — Every Sunday.
Home and Agriculture. Established 1905.
The Reporter Publishing Co., publishers.
Subscription, $1 : claimed average circulation
for 1913, 17,000; 12 pages, 6 columns;
length of columns, 21 V^ in.; width, 2% in.
Can use matrices.
Advertising rates, 5 cts. a line, with dis-
counts of 5, 10 or 20% on 13, 26 or 52 time
contracts. Special positions, 10 or 25%.
Reading notices, 15 cts. a line. Classified, 2
cts. per word for first insertion; Ic. per word
for subsequent insertions.
See advertisement on page 560.
TEXAS RAILWAY JOURNAL — Monthly
(7th). Labor. Established 1907. C. F. Good-
ridge, editor and publisher. Subscription,
$1; claimed average circulation for 1913.
6,500; 16 pages, 3 columns; length of col-
umns. 9% in.; width, 2Va in. Cannot use
matrices. Forms close 20th of month pre-
ceding.
Advertising rates, on yearly contracts, $1
an inch; 4 in., 85 cts. an inch; full page, $18;
Vo page, $10; M page, $5.50. Less than one
year, add 20%; less than six months, add
30%.
GALVESTON — Population 36.981. On Gulf
of Mexico and eiglit railroads. Direct
steamship connection to the principal cities
on the Atlantic Coast as well as to European
ports, by 90 regular and 250 tramp steam-
ship lines. Claimed to have the finest surf
bathing in the world. Largest cotton ship-
ping port in the world, 3,876,936 bales
shipped during fiscal year 1912-13, valued
at $251,613,273.00; also extensive ship-
ments in lumber, cotton seed oil. meal and
cake, linseed meal and cake, flour, rice, live
stock, provisions, broom corn, metals,
feathers and grain. Industries include
grain elevators, cotton seed oil, flour and
rice mills, bagging and ice factories and
cotton compresses. Annual value of manu-
factured products, approximately, $24,-
000,000.00. Bank clearings during 1913,
$1,038,202,000.00.
FARM NEWS — Weekly edition of News,
which see.
NEWS — Every morning including SUN-
DAY, and SEMI-WEEKLY FARM NEWS,
Tuesdays and Fridays. Daily, Independent-
Democratic. Family and Agricultural. Estab-
lished 1842. A. H. Belo & Co., publishers.
Subscription, daily, $7,50; weekly, $1; cir-
culation— not giyen by publisher; semi-
316
NELSON CHESMAN & CO.'S RATE BOOK.
TEXAS
weekly, $1 ; claimed circulation in connec-
tion with Dallas Semi-Weekly Farm News,
for 1912, 150,000; 14 to 50 pages; semi-
weekly, 8 to 12 pages, 7 columns; length of
columns, 20 5/7 in.; width, 13 V& ems. Can
use matrices.
Advertising rates, agate, daily and Sunday,
per line, one time, 15 cts. ; 1 inch, two times,
$3.50; three times, $4.76; four times, $6.02;
five times, $7; six times, $7.84; seven times,
$8.68; 14 times, $13.58; SOtimes, $21.28;
over one month, pro rata; per inch, per month,
one t. a. w., $6.16; two t. a. w., $9.10; three
t. a. w., $12.18; combination rate, Galveston
and Dallas News, furnished on application.
Reading notices, double display rate, ordinary
position. Classified, daily, Ic; Sunday, 1^
cts. per word. Semi-weekly, Galveston and
Dallas, combined, 60 cts. per agate line; full
position (minimum 2 in.), 25% extra. All
advertisements inserted in both issues. Dallas
and Galveston Farm News, and copy must be
same and identical in both papers. Reading
matter in semi-weekly, double display Tate
for space occupied.
TRIBUNE — Every evening, except Sunday.
Independent Democratic. Established 1880.
Galve.ston Tribune, (Inc.). publishers. Sub-
scription, $5 ; sworn detailed average circu-
lation for first s'x months ending April, 1914,
8,408* net; 8 to 32 pages, 7 columns; length
of columns, 20 in.; width, 21,4 in. Can use
matrices.
Advertising rates, agate, $1.30 an inch; one
week (6 times), $4.44; one month, $8; e. o. d.,
one month, $5; 2 t. a. w., $4; It. a. w., $3;
1,000 lines within one year, 6 cts. a line; 2,000
lines, 5 1/7 cts.; 3,000 lines. 4V^ cts.; 5,000
lines, SV2 cts.; 10,000 lines, 3 cts. a line; pre-
ferred position, 10 or 25% extra. Classified,
%c. a word. Reading notices, 25 cts. a line,
with discount for time and space.
HALLETTSVILLE — Population 1,379. On
San Antonio and Aransas Pass Railroad.
Stock raising, cotton, corn and truck farm-
ing being the chief industry.
REBEL — Every Saturday. Socialist. Estab-
lished 1004. E. A. Hickey and E. R. Meitzen,
publishers. Subscription. 50 cts.; claimed
average circulaton for year 1913, 22,650 net;
,00 pages, 6 columns, length of columns, 19%
in.; width, 2% in. Can not use matrices.
Advertising rates, agate, 10 cts. a line.
HOUSTON — Population 78,890. On the great
Houston Ship Channel, which is fifty miles
in lengtli and connects Houston with tlie
Gulf of Mexico. Now completed at a cost
of $4,500,000.00. Seventeen railroads and
electric interurban. Largest combined rail-
road center and deep water port in the
South with annual railroad payrolls ag-
gregating $4,000,000.00. Largest inland
port cotton market in the world. Center
for rice, cotton, lumber, petroleum and
sugar, of which extensive shipments are
made. Industries include rice, cotton seed
and rolling mills, plow, wagon and carriage
TEXAS
works ; foundry and machine shops of two
railroad systems. Total number of facto-
ries 347, manufacturing 279 ditferent ar-
ticles. Greatest hotel facilities of any city
south of St. Louis and Baltimore. Mu-
nicipal convention hall seating 7,000 and
is the home of Rice Institute with an en-
dowment of over $10,000,000.00. Taxable
valuation of city, $130,000,000.00. Finan-
cial center of the State, having 14 banks
and trust companies. Bank clearings for
year 1913. $480,882,306.00. Annual value
of manufactured products, $55,000,000.00.
CHRONICLE — Every evening except Sun-
day, and SUNDAY MORNING. Independent.
Established, daily, 1901. The Houston Chroni-
cle Publishing Co., publishers. Subscription,
daily and Sunday, $6.50; sworn average cir-
culation for six months prior to April, 1914.
daily, 37,052* net paid; Sunday, 44.586* net
paid; daily, 12 to 24 pages; Sunday, 52 to
100 pages, 7 columns; length of columns, 21
in.; width, 2% in. Can use matrices.
Advertising rates, agate, daily, 10 cts.;
Sunday, 11 cts. a line; 700 lines on yearly
contract, 8 or 9 cts.; 1,400 lines, 7 or 8 cts.;
2,800 or more lines, 6 or 7 cts. a line. For
special position, 10 or 25% extra, daily or
Sunday respectively. Reading notices, 25
cts. a count line; 5 consecutive times (no
change of copy), 20 cts.; 10 times, 15 cts. a
line; 250 lines on yearly contract (change
of copy allowed), 20 cts.; 500 lines. 15 cts.
a line. Classified, daily, Ic. per word; Sun-
day, 2 cts. per word.
See advertisement on page 544.
POST — Every morning including SUNDAY.
Democratic. Established 1885. Houston Print-
ing Co., publishers. Subscription, $8; sworn
detailed average circulation for six months
prior to April, 1914, 32,800* net paid; Sun-
day, 41.482* net paid; daily, 16 pages; Sun-
day, 56 to 72 pages, 7 columns; length of
columns, 21 in.; width, 2% in. Can use
matrices.
Advertising rates, daily or Sunday, 6 cts.
a line; full position, 7V2 cts. a line,- flat.
Reading notices, 25 cts. a count line; 30
times, 15 cts.; 30 consecutive times, 10 cts.
a line. Classified, Ic. a word, in daily; 2
cts. a word in Sunday.
PRESS — Every evening except Sunday. In-
dependent. Established September 25th, 1911.
Houston Press, publishers. Subscription, $3 ;
sworn average circulation for six months
prior to April 1, 1914, 13,351* net paid; 4
and 6 pages, 8 columns; length of columns.
22 in. ; width, 2 in. Can use matrices.
Advertising rates, 3 cts. a line; 2,500 lines
on contract, 2% cts. a line; 5,000 lines or
more, 2% cts. a line. Resorts, publishers and
schools and colleges. 214 cts. a linn, flat.
TELEGRAM — Every evening except Sundiiy
and SUNDAY morning. Independent. Estab-
lished 1912 Subscription $4.80. Claimed
average circulation for six months ending
July 1914, 19,317; 8 to 12 pages, 7 columns,
NELSON CHESMAN & CO.'S RATE BOOK.
317
TEXAS
length or columns 21 in.; width 2% in. Can
use matrices.
Advertising rates, agate, 6 cts. a line; 1000
lines on yearly contract, 5 cts.; 2000 lines,
4 cts. a line; mail order copy, 5 cts. a line.
Reading notices 25 cts. a line; 1000 lines on
yearly contract 15 cts. a line. Classified
10 cts. a count line.
See advertisement on page 435.
TEXAS REALTY JOURNAL — Monthly
{10th). Development and Farm. Established
1908. Clyde C. Buckingham, publisher. Sub-
scription, $1 ; claimed average circulation for
year 1913, 8,500; 64 to 100 pages, 3 columns;
length of columns, 10 in.; width, 2% in.
Advertising rates, $3 an inch; full page,
$62.50; V2 page, $36.25; % page, $25.25; V*
page, $20.85; % page, $16.80; Vs page,
$11.25, with discounts on 3, 6 or 12 month
contracts. Readers, 35 cts. a line. Classified,
5 cts. per word.
LA GRANGE — Population 1,850. Two rail-
roads. Cotton cultivated most extensively.
Industries include oil and grist mills;
creamery; handle factory and cotton com-
press.
SVOBODA — Wee*:ly. Thursday. Bohemian.
Democratic. Established 1885. A. Haidusek
& .Tos. Koss. publishers. Subscription, $2;
claimed average circulation for year 1913,
4,600; 8 pages, 6 columns; length of columns,
19% in.; width, ^Vs in.
Advertising rates on application.
PARIS — Population 11,269. Seven railroads.
In the center of an excellent live stock rais-
ing, fruit, grain and cotton growing dis-
trict. Industries include foundry and ma-
chine shops, brick yards, cotton compress
and gins, cotton seed oil, saw, planing and
flour mills ; crate, handle, mattress, candy,
paint, box and furniture factories and can-
nery. Annual value of manufactured prod-
ucts, $3,200,000.00.
NORTH TEXAS FARMER— Every Thurs-
day. Agriculture. A. M. .Jackson & Co., pub-
lishers. Established 1911. Subscription, $1 ;
claimed average circulation for year 1913.
5.200; 12 pages, 4 columns; length of col-
umns, 13 in.; width, 2% in. Cannot use mat-
rices.
Advertising rates, 5 cts. a line, flat.
SAN ANTONIO— Population 96,614. Eight
railroads; commercial center of a very
wide territory and distributing point for a
most excellent truck farming region;
largest military post in the United States
located here. Hides, wool and live stock,
handled extensivelv. Manufacturing output
in 1913, $36,567,240.00. Bond issues
aggregating ten million dollars being spent
in public improvements; additional ten
TEXAS
million dollars being spent in private de-
velopment.
EXPRESS — Every morning including SUN-
DAY, and SEMI- WEEKLY, Tuesdays and Fri-
days. Independent Democratic. Established
1865. Express Publishing Co., publishers. Sub-
scription, daily, $8; semi-weekly, $1; sworn
average circulation for year 1913, daily, 18,-
432* net; Sunday 27,636* net; for first six
months of 1914, daily, 21,638* net; Sunday,
31,202*; semi-weekly, claimed circulation for
year 1913, 20,000 per week (2 insertions) ;
daily, 14 to 20 pages; Sunday, 76 to 88 pages:
semi-weekly, 8 pages; all editions, 7 columns;
length of columns, 20 in.; width, 2% in. Can
use matrices. Office, Xavarro and Crockett
Streets.
Advertising rates, daily or Sunday, agate,
10 cts. a line. Open space, within one year,
1,000 lines, 7 cts.; 2,000 lines, 6 cts.; 5,000
lines, 5 cts.; 7,000 lines or more, 4 cts. a
line. Strictly mail order advertising, daily or
Sunday, 5 cts. a line, flat. Schools, Colleges
and Summer resorts, 5 cts. a line, flat. Clas-
sified, Ic. a word; display in classified col-
umns, $1.87 an inch. Reading notices, non-
pareil, 25 cts. a line, with discount for con-
tinued insertions. Semi-weekly, display, 10
cts. a line, flat, covering both issues.
See advertisement on pages 486, 487 and
498. .
FREIE PRESSE FUER TEXAS — Every
Wednesday. German. Republican. Established
1865. Freie Presse Fuer Texas Publishing Co.,
publishers. Subscription, $2; claimed circu-
lation for year ending April, 1914. 8,760; 16
pages, 6 columns; length of columns, 19%
in.; width, 2% in. Office, 216 East Com-
merce Street.
Advertising rates, 30 cts. a inch.
HERMANS-SOHN IN TEXAS — Monthly
(1st). Sons of Herm. Albert Hohrath, editor
and publisher. Subscription, 50 cts.; sworn
average circulation for year 1913, 18,000; 20
pages, 6 columns; length of columns, 19%
in.; width, 2i/^ in. Cannot use matrices. Forms
close 10th of month.
Advertising rates, 75 cts. an inch. Readers,
15 cts. a line.
IMPARCIAL DE TEXAS — Every Thursday.
Spanish-Democratic. Established 1909. F. A.
Chapa, editor and publisher. Subscription, $1;
claimed average circulation for 1913, 12,000;
8 pages, 6 columns ; length of columns, 20
in.; width. 2Ve in. Office, 712 Dolorosa
Street.
Advertising rates, $1.25 an inch; 1 inch,
double column, $2.25; 1 inch, one year, $12.
Readers, 20 cts. a line, per month.
LIGHT — Everv evening except Sunday, and
SUNDAY MORNING. Independent. Estab-
lished 1881. Chas. S. Diehl and H. L. Beach,
publishers. Subscription, to daily, $5; Sun-
day, $2 ; sworn average circulation for nine
months ending April 30, 1914, daily, 18,705*
318
NELSON CHESMAN & CO.'S RATE BOOK.
TEXAS
net paid; Sunday, 21,058* net paid; 12 to 68
pages, 8 columns; length of columns, 20 in.;
width, 2-^ in. Can use matrices. Office, 509-
11 Travis Street.
Ad%'ertising rates, agate, 10 cts. a line;
1,000 lines within one year, 7 cts.; 2,000
lines, 6 cts.; 5,000 lines, 5 cts.; 7,000 lines,
4 cts. a line. Mail order advertising 5 cts.
a line. Reading matter, 15 cts. a line;
telegraphic, 40 cts. a line. Classified, Ic. a
word, with discount on 4 or more insertions.
MESSAGGIERO ITALIANO — Every Satur-
day. Italian-Independent. Established 1906.
Forre & Co., publishers. Subscription, $2;
circulation — not given by publisher; 4 pages,
8 columns; length of columns, 22 in.; width,
2% in. Cannot use matrices. Office, 226
Harding Street.
Advertising rates, 35 cts. an inch; 4 con-
secutive insertions, 25 cts.; 13, 20 cts.; 26,
18 cts.; 52, 15 cts. an inch. Discount of
10 or 15% on contract of 500, 1,000 or more
inches.
SOUTHERN MESSENGER— Every Thurs-
day. Catholic. Established 1892. L. Wm.
Menger, general manager. Subscription, $1.50;
claimed average circulation for year 1913,
6,750; 8 to 32 pages, 7 columns; length of
columns, 21% in.; width, 2^4 in. Can use
matrices. Office, 515 Conroy Building.
Advertising rates, page opposite editorial
or local page, 50 cts. an inch; all other pages,
40 cts. an inch, with discounts of 5 or 12%%
on 500 or 1,000 inch, yearly contracts. Read-
ing notices, 10 cts. a line first insertion; 5
cts. subsequent insertions.
SOUTHWEST FARMER & INVESTOR —
Monthly (1st). Agricultural and Real Estate.
Established 1909. Investors Publishing Co.
publishers. Subscription $1.; sworn average
circulation for year 1913, 14,000* net paid;
16 pages, 4 columns, length of columns. 13 V^
in.; width, 2% in. Can not use matrices.
Forms close 20th of month preceding. Office,
118 to 20 Crockett Street.
Advertising rates; full page, $125; three
months contracts, $115; six months, $105; 9
months, $90; 12 months, $78; 1/2 page, $70
$62; $55; $47, or $40. V4, page, $38; $35
$30, $26, or $22. Vg page, $20: $18; $16
$14 or -$12.; -rV page, $12; $10; $9; $8, or
$7 each insertion respectively. Special posi-
tion 25% extra.
TEXAS STOCKMAN AND FARMER —
Semi-Monthly (1st and 15th). Agricultural
and live Stock Established 1881. Texas
Stockman and Farmer Publishing Co., pub-
lishers. Subscription, .tO cts.; claimed aver-
age circulation for year 1913. 35.563; 16
pages, 4 columns; length of columns, 13 in.;
width, 21/8 in.
Advertising rates, agate, 20 cts. a line; dis-
count, 250 lines, 5%; 500 lines, 10%; 12
times, or 1,000 lines. 15%; 24 times, or 2,000
lines, 20%. Position, 15% extra. Reading
notices, 35 cts. a count line.
TEXAS
TEMPLE — Population 10,993. Located in a
prosperous farming, cotton and stock rais-
ing section on three railway systems. Rail-
road machine shops are located here. Other
industries: Largest candy and gum factory
in Southwest; harness and saddlery, cotton
oil and cigar factories; foundry and ma-
chine shop.
TELEGRAM — Every morning including
SUNDAY . Democratic. Established 1907.
Telegram Pub., Co., publisher. Subscription. ■
$5; sworn average circulation for six months
prior to April 1914, daily and Sunday, 5,400*
net paid; 8 to 12 pages, 7 columns; length
of columns, 20 in.; width, 2% in. Can use
matrices.
Advertising rates, 21 cts. an inch flat.
Reading notices, 10 cts. a count line; tele-
graphic readers, 25 cts. a line. Classified, Ic.
per word.
TEXAS PYTHIAN BANNER KNIGHT —
Monthly (1st). Fraternal — K. of P. Estab-
lished 1903. Gresham Printing Co., pub-
lishers. Subscription $1.50. Claimed average
circulation for year 1913, 4,500; 16 to 44
pages, 2 columns, length of columns, 10 in.;
width, 3% in. Cannot use matrices. Forms
close 25th of month preceding.
Advertising rates, $1.50 an inch.
See advertisement on page 558.
TEXARKANA — See Texarkana, Ark.
WACO — Population 26,435 (with suburbs first
annexed by election, 42,000.) 13 railroad
lines and one interurban line. The center of
an excellent farming, grazing and cotton
growing section. Has largest sash and door
factory in South ; foundries and machine
shops; soap, mattress, tent and awning fac-
tories; cotton compresses; cannery; cream-
ery, cotton seed oil, planing, flour and wool-
en mills. Baylor University and Paul Quinn
College located here. Annual value of man-
ufactured products, $1,500,000.00. Jobbing
business, $79,000,000.00.
NEWS — Every morning including SUN-
DAY. Democratic. Established 1911. News
Publishing Co., publishers. Subscription, $6;
sworn average circulation for six months prior
to April 1914, daily, and Sunday, 6,122* net
paid; daily, 10 to 12 pages; Sunday, 24 to
36 pages: daily and Sunday. 7 columns:
length of columns, 20 in.; width. 2% in. Can
use matrices.
Advertising rates, 6 cts. a line: 1,000 lines.
on yearly contract, 4 cts.; 3,000 lines, 2%
cts. a line. Special position, 10 or 25% ex-
tra. Reading notices, 20 cts. a count line;
telegraphic, 40 cts. a count line.
TIMES-HERALD — Every evening except
Sunday, and SUNDAY MORNING. Demo-
cratic. Established 1892. Waco Publishing
Co., publishers. Subscription, daily, $6; sworn
average circulation for six months prior to
NELSON CHESMAN & CO.'S RATE BOOK.
319
TEXAS
April 1914, daily and Sunday, 5,633* net
paid; daily, 12 to 20 pages; Sunday, 32 to
40 pages, 7 columns; length of columns, 20
in.; width, 2% in. Can use matrices.
Advertising rates, agate, 8 cts. a line; 1.000
lines, on yearly contract, 7 cts.; 2,000 lines,
6 cts.; 3,000 lines, 5 cts.; 5,000 lines, 4 cts.;
7,000 lines, 3 cts.; 10,000 lines or more, 2%
cts. a line. Classified, Ic. per word. Read-
ing notices, 25 cts. a line with discounts.
See advertisement on page 562.
TRIBUNE — Semi-Weekly. Wednesdays and
Saturdays. Democratic. Established 1895. The
Tribune Co. (Inc.), publishers. Subscription,
$1 ; sworn average circulation for six months
prior to April 1914, 8,350* net paid; 12 to 16
pages, 7 columns; length of columns, 21%
in.; width, 2% in.
Advertising rates, agate, 3% cts. a line;
10,000 lines, 3 cts.; 1.5,000 lines, 2 Va cts.;
25,000 lines, 2 cts. a line.
WAXAHACHIE — Population 6,205. Three
railroads and one interurban line. The
center of and distributing point for an ex-
TEXAS
cellent grain growing and cotton region.
Industries include cotton and cotton seed
oil mills, mattress factories, machine shop
and flour mill.
EXTERPRISE — Every Friday and LIGHT
every evening, except Sunday. Democratic.
Establi.shed 1875. Enterprise Publishing Co.,
publishers. Subscription, weekly, $1 ; daily,
$3; circulation — not given by publisher;
weekly, 12 to 20 pages, daily, 6 to 18 pages;
either edition, 6 columns, length of columns
20 in.; width 2% in.
Advertising rates, weekly, 44 cts.; daily,
26% cts. an inch. Composition, 5 cts. an
inch additional. Special position, 10 or 20%
extra. Locals, Weekly, 25 cts. daily, 15 cts.
a line.
TEXAS ODDFELLOW — Monthly (15th). I.
0. O. F. Fraternal. Established 1895. C. R.
Gibson, publisher. Claimed average circula-
tion for year 1913, 9,000; 8 pages, 4 columns;
length of columns, 15 in.; width, 13 ems
pica.
Advertising rates, $1 an inch. Discount for
larger space, or longer time.
UTAH
LEHI — Population 2,964. 2 railroads. Inter-
urban line with Salt Lake City and Utah
County. Industries consist of beet sugar
factory and flour mills.
UTAH FARMER — Every Saturday. Agri-
cultural. Established 1904. Deseret Farmer
Publishing Co., publishers. Subscription, $1 ;
claimed average circulation for 1913. 16,500;
16 pages, 4 columns; length of columns, 11
in.; width, 2Va in.
Advertising rates, agate, 8 cts. a line, flat.
Position. 25% extra.
OGDEN — Population 25.580. On Salt Lake
and Ogden : Southern Pacific; Oregon Short
Line: T^nion Pacific and Denver & Rio
Grnnde Railway Systems. Iron and Coal
mines in vicinity. Other industries are
flour mills, canning and beet sugar fac-
tories; smelter; brewery; tile, pipe and
cement works and machine shops.
EXA^MINER — Every morning including
Sunday. Inde]jendent. Established 1902. Ogden
Examiner Publishing Co., publishers. Sub-
scription, $7.80 ; claimed average circula-
tion for six months prior to April, 1914,
5,000; 00 pages, 7 columns; length of col-
umns, 20 in ; width, 2% in. Can use mat-
rices.
.Advertising rates, 10 cts. a line. flat.
Special position, 10 or 25% extra. Classi-
fied, 1 ct. per word.
SALT LAKE CITY — Population 92,777. On
Oregon Short Line; Denver & Rio Grande;
Western Pacific; Southern Pacific and
Union Pacific Railway Systems. Larg-
est city in the State and the leading center
of business activity between Denver and
San Francisco; has extensive mining inter-
ests and very large smelter and concentrat-
ing plants; very fertile agricultural region.
Inland Salt Water Bathing and Natural
Sulphur and Hot Springs. A Tourist Center.
Moimon Temple and Tabernacle located
here. Annual value of manufactured prod-
ucts, $75,000,000.00. Annual mineral out-
put $40,000,000.00; wool and live stock
industry, $24,000,000.00. Bank clearings
during "year 1913, $333,477,697.66.
DESERET NEWS — Every evening except
Sunday, and SEMI-WEEKLY, Mondays and
Thursdays. Organ of the Mormon Church.
Established 1850. Deseret News Publishing
Co., publishers. Subscription, daily, $9; semi-
A high-grade advertising agency is as essential to your advertising
interests as a first-class lawyer is to your, legal welfare. But — you can
retain us as advertising counsel, without fee.
320
NELSON CHESMAN & CO.'S RATE BOOK.
UTAH
weekly, $2 ; sworn average circulation for
six months prior to April 1914, daily,
13.000* Saturday issue only 19,100*; semi-
weekly, 19,321*; daily, 10 to 16 pages; week-
ly, 10 and 12 pages, 7 columns; length of
columns, 20 in.; width, 2% in. Can use
matrices.
Advertising rates, daily, (not including
Saturday) one time or 1,000 lines on yearly
contract .0375 a line; 3 times or 2,000
lines .035; 6 times or 5,000 lines .0325; 26
times .03; 78 times or 10,000 lines .025;
156 times .0225 a line. SATURDAY, 1 time
or 1,000 lines .055; 2 times or 2,000 lines .05;
4 times or 5,000 lines. .0475; 13 times, .0425;
10,000 lines .04; 26 times .0375 a line.
SEMI-WEEKLY 1 time, or 1.000 lines, .09; 2
times. .082; 2,000 lines, .08: 8 times. .072;
5,000 lines, .07; 26 times. .065; 10,000 lines,
.06; 52 times, .075; 104 times, .0475 a
line. Special position. 12^4, 25. 33y3 or 50%
extra. Reading notices (minimum) Daily;
20, Saturday, 25, Semi-Weekly, 30 cts. a
line: repetition, 10, 15 or 20 cts. a line; on
yearly contract, 100 lines, 20, 25, or 30 cts.;
500 lines, 15, 20, or 20 cts.; 1,000 lines, 10,
12 or 15 cts.; 2,000 lines, 8, 10 or 10 cts. a
line. Classified Daily or Saturday, (non-
pareil), 5 cts.; semi- weekly, 12 cts. a line.
See advertisement on page 442.
HERALD-REPUBLICAN — Every morning
including SUNDAY. Established 1870. Her-
ald-Republican Co., publishers. Subscription,
dailv. $8 ; Sunday only, $2 ; sworn average
circulation for nine months ending April
1914. daily, 18.468*: Sunday. 30,334*; daily.
12 to 18 pages; Sunday. 36 to 68 pages, 7
columns; length of columns, 20 in.; width,
2% in. Can use matrices.
Advertising rates, agate, daily, 4 cts. a
line; Sunday, 5 cts. a line. flat. Preferred
position, 5 cts. a line in daily; 6 cts. a line in
Sunday issue. Reading notices. 30 cts. a line;
pure reading, 50 cts. a line; telegraphic read-
ers, $1 a line. Classified, 10 cts. a count line,
for first insertion. 5 cts. a count line for each
subsequent insertion.
.JUVENILE INSTRUCTOR — Monthly (1st).
Mormon-.Tuvenile. Established 1866. Deseret
S. S. L^nion, publishers. Subscription, $1 ;
sworn avorago circulation for year 1913, 13,-
435* : 60 to 64 pages. 2 columns ; length of col-
umns, SVz in.; width, 2%, in. Cannot use mat-
UTAH
rices. Forms close 15th of month. OflSce, 44
E. South Temple Street.
Advertising rates, $3.50 an inch; 2 or more
issues $3 an inch; full page, $32; % page,
$20; 1/4 page, $12, with discount of 5 or 10%
on 6 or 12 months contract.
TELEGRAM — Every evening except Sun-
day. Independent. Established 1902. Salt
Lake Telegram Co. (Inc.), publishers. Sub-
scription, $5.20; claimed average circulation
for first six months 1914, 17,884; 10 to 24
pages, 7 columns; length of columns, 20 in.;
width, 2% in. Can use matrices.
Advertising rates, agate, 3 cts. a line, flat.
Preferred position, 1 ct., a line extra. Classi-
filed, Ic. per word. Reading notices, 20 cts.
a line; 500 lines, 15 cts.; 1,000 lines, 10
cts. a line.
TRIBUNE — Every morning including SUN-
DAY, and SEMI-WEEKLY, TRIBUNE, Tues-
days and Fridays. Independent Republican.
Established, daily, 1870. Salt Lake Tribune
Publishing Co., publishers. Subscription,
daily, $12; semi-weekly, $1.50; sworn aver-
age circulation for first six months in 1914,
daily, 20,236*; Sunday, 36,902* semi-weekly,
9,000; 14 to 60 pages, 7 columns; length of
columns, 20 in.; width, 2i/6 in. Can use mat-
rices.
Advertising rates, agate, 10 cts. a line; 13
times, daily, 8 cts., or Sunday, 9 cts.; 26
times, or 1,000 lines within one year, 7 or 8
cts.; 52 times, or 2,000 lines, 6 or 7 cts.; 104
times, or 3,000 lines, 5 or 6 cts. a line; 156
times or 5,000 lines, 4 or 5 cts. a line. Posi-
tion, 15 and 25% extra. Reading notices, 50
cts. a count line, with discount of 10, 15 or
25% on 100. 500 or 1,000 lines; telegraphic
readers, $1 an agate line. Classified, 2 cts. a
word first time; Ic. a word subsequently.
SEMI-WEEKLY, display, 2% cts. a line, flat.
Readers or classified, same as daily.
See advertisement on page 501.
YOUNG WOMAN'S JOURNAL — Monthly.
Mormon. Established 1889. Subscription, $1;
claimed average circulation for year 1913, 16,-
000; 82 pages, 2 columns; length of columns,
IVz in.; width, 2% in.
Advertising rates, Va page, $10 ; V4, page,
$15; % page, $25; full page, $40. Discount
on 6 or more insertions.
NELSON CHESMAN & CO.'S RATE BOOK.
321
VERMONT
BARRE — Population 10,734. Three railroads.
Granite manufactured and quarrying most
extensively carried on; also manufactures
tools used in manufacture and quarrying of
granite. Annual value of manufactured
products, $4,000,000.00.
QUARRY WORKERS' JOURNAL — Month-
ly (1st). Labor. Established 1904. Quarry
Workers' Union of N. A., publishers. Sub-
scription, 50 cts.; claimed average circulation
for 1913, 5,000; 8 pages, 7 columns; length
of columns, 20 in.; width, 2% in. Cannot
use matrices. Forms close 3rd of month.
Advertising rates, 50 cts. an inch.
TIMES — Every evening except Sunday. In-
dependent. Established 1897. Frank E. Lang-
ley, publisher. Subscription, $3 ; sworn aver-
age circulation for six months prior to April.
1914, 6,302* net paid; 8 pages, 7 columns;
length of columns, 21 in,; width, 2% in.
Advertising rates, 50 cts. an inch; 3 times.
$1; one week, $1.50; one month, $4.50; three
months, $12; six months, $19.50; one year,
$31.50; V2 inch advertisements, % of one
inch rate; E. O. D., % of daily rate; position,
121/^, 25 or 50% extra; 100 in., full position,
within one year, part cuts and part composi-
tion, 30 cts. an inch; 250 in., 25 cts.; 500 in.,
22 cts.; 700 in., 20 cts.; 1,000 in., 18 cts. an
inch. Reading notices, 10 cts. a line, first in-
sertion; 5 cts. a line each subsequent inser-
tion; local or telegraphic readers, 20 cts. a
count line; first page, 30 cts. a line. Classi-
fied, 4 lines, 25 cts.; consecutive insertions
only, 5 cts.
BRATTLEBORO — Population 6,517. Two rail-
roads. Distributing point for a manufactur-
ing center; has extensive organ works; ma-
chine shops; overall, furniture and car-
riage factories. Annual value of manu-
factured products, $10,000,000. Banks have
combined assets of $12,000,000, surplus
$1,500,000.
HOLSTEIN-FRIESIAN REGISTER — Semi-
Monthly (1st and 15th). Stock and Dairy. Es-
tablished 1886. The Holstein-Friesian Regis-
ter Co., publishers. Subscription, $1; claimed
circulation for year 1913, 8.037 net; 72 to
116 pages, 2 columns; length of columns, 7
in.; width, 2^/4 in. Forms close 6th and
21st.
Advertising rates, 20 cts. a line.
VERMONT PHOENIX — Every Friday.
Republican. Established 1834. Brattleboro
Publishing Co., publishers. Subscription,
$1.50; claimed average circulation for year
1913, 4,700; 10 pages, 7 columns; length
of columns, 20 in.; width, 2% in. Cannot
use matrices.
Advertising rates, 60 cts. an inch; con-
tinuous insertion for three months, or 25 in.
on yearly contract, 40 cts. ; continuous in-
sertion for one year or 100 in., 30 cts.; 500
in., 25 cts.; 1,000 or more in., 20 cts. an
inch ; first page, $1 an inch ; more than one
insertion, 75 cts. Other special pages or
positions, 5 cts. an inch additional. Reading
notices (8 pt.), 10 cts. a line; more than 100
lines, 5 cts. a line. Classified, 10 cts. a line;
subsequent insertions, 5 cts. a line.
BURLINGTON — Population 20,468. On Lake
Cliamplain, 2 railroads. Has extensive steam-
boat traffic on Lake and is a very large
lumbering market. Industries include the
manufacture of malted cereal food, flour,
woolen, cotton and planing mills; refrigera-
tor and wood working factory and machine
shops. State Agricultural College and Uni-
versity of Vermont located here. Annual
value of manufactured products, $26,000,-
000.00.
AMERICAN MEDICINE — See New York
City.
FREE PRESS — Every morning except Sun-
day. Republican. Established 1845. Free
Press Association, publishers. Subscription,
daily, $6 ; claimed average circulation for year
1913, 9,019; 12 to 16 pages, 7 columns;
length of columns, 22 in.; width, 2% in. Can
use matrices.
Advertising rates, $1 an inch; one week,
$3; 26 times, 32 cts. an inch, per time; 52
times, 28 cts.; 104 times, 25 cts.; 156 times,
22 cts.; 312 times, 20 cts.; 100 in., on yearly
contract, 35 cts.; 200 in., 32 cts.; 300 in.,
28 cts.; 500 in., 25 cts.; 750 in., 22 cts.;
1,000 in., 20 cts. an inch; strictly mail order
advertising, 2% cts. a line. Preferred posi-
tion, 121^ or 25% extra. Classified, Ic. a
word; by the week, 3 cts. a word. Reading
notices, solid nonpareil, 15 cts. a line; lead-
ed, 25 cts.; with "adv.," 15 cts. a line,
leaded.
NEWS — Every evening except Sunday. Es
tablished 1894. News Publishing Co., pro
prietors; Joseph Auld, editor and publisher
Subscription, $3 ; claimed average circulation
for year 1913, 5,976; 8 to 16 pages, 7 col-
umns, 21% in.; width, 2% in. Can use mat
rices.
Advertising rates, 40 cts. an inch; 100 in.
30 cts.; 300 in., 26 cts.; 500 in., 24 cts.;
1,000 in., or more, 20 cts. an inch. Composi-
tion, 5 cts. an inch extra. Preferred position,
10, 20 or 40% extra. Classified, Ic. per word.
Reading notices, 10 cts. a line; pure readers,
15 cts. a line; telegraphic readers, 25 cts. a
line, with discount on contracts for time or
space.
ESSEX JUNCTION — Population 1,245. On
Cent. Vt. Ry. Center of rich agricultural
section ; industries include canning factory,
lumber mill and butter factory.
322
NELSON CHESMAN & CO.'S RATE BOOK.
VERMONT
BURLINGTON SUBURBAN- LIST — Cover-
ing 12 weeklies. Every Thursday. Republican.
Established 1872. Essex Publishing Co., pub-
lishers. Subscription, in state, 50 cts., $1 out-
side; sworn average circulation for six
months prior to October, 1913, 5,100* net
paid; 8 to 16 pages, 7 or 8 columns; length
of columns, 19% in.; width, 2% in.
Advertising rates, 25 cts. an inch, flat.
Classified, same as display. Reading notices,
10 cts. a line, each insertion.
RUTLAND — Population 13,546. Located 68
miles soutli of Burlington, on the Rutland
and the Delaware & Hudson Railroads. Ship-
ping center of Vermont Wliite Marble of
which there are large quarries in the vicin-
ity. Howe Scale Co. works, employing
more than 500 men is located here. Other
industries are marble monument, fire clay.
VERMONT
farm implement, boiler and engine works;
silo, ladies' garment, tin can, maple sugar,
utensil, iron goods, shirt, collars and cuff
factories. Annual value of manufactured
products, $7,000,000,00. Bank clearings
during 1913, $10,000,000,00,
HERALD — Every morning except Sunday,
Independent-Republican, Established 1861,
Herald and Globe .-Vssociation. editors and
publishers. Subscription, $6 ; sworn average
circulation for six months prior to April,
1914, 5,112* net paid; 10 to 16 pages, 7 col-
umns; length of columns, 21^4 in.; width,
2% in. Can use matrices.
Advertising rates, 30 cts, an inch; 100 in,
on yearly contract, 25 cts,; 250 in., 20 cts.;
500 in,, 18 cts,; 750 in,, or more, 15 cts, an
inch. Special position, 10 or 25% extra,
Reading notices, 10 cts. a line, headline counts
double.
VIRGINIA
BRISTOL (Va.-Tenn.) — Population 13,395.
Pour railroads; shipping and distributing
point for Western North Carolina, Eastern
Tennessee, Southern West Virginia, East-
ern Kentucky and Southwest Virginia. In-
dustries include manufacture of mattresses,
brooms, stoves, overalls, workshirts, large
flour and feed mills, large paper pulp mill,
pump and axe handles, spokes, brick, large
tannery and extract plants, lumber mills
and other wood working plants, coffins and
caskets, metal ceiling, roofing, and siding,
boxes, trunks, mine car wheels, foundry
and machine shop specialties, pharmaceuti-
cal supplies, patent medicines, etc. An-
nual income from various industries, $3,-
870,471,00, Wholesale business during
1913, $8,560,672,00. Average daily bank
deposits during 1913, $2,521,215,00, Post-
office receipts during 1913, $70,646,20.
HERALD-COURIER — Every morning ex-
cept Monday, and NEWS AND HERALD
COURIER; Semi-weekly, Tuesday and Friday,
Independent Democratic, Established 1872.
The Bristol Publishing Corporation, publish-
ers. Subscription, daily, $3; semi-weekly, $1;
claimed average circulation for six months
ending June, 1914, combined dailv and week-
ly, 6,465 (daily 4.681; weekly, 1,784); 8 to
24 pages, 7 columns; length of columns, 20%
in.; width, 2% in. Can use matrices.
Advertising rates, daily or weekly, 3 cts, a
line; 1,000 lines on yearly contract 2 cts,;
5,000 lines, 1% cts.; 10,000 lines, Ic. a line.
DANVILLE — Population 19,020. On Dan
River; Southern and Danville & Western
Railroads. Second manufacturing city in
State; city owns and operates its gas, wa-
ter, electric light and power plants. The
largest bright loose leaf tobacco market in
the world, annual sales exceeding 40,000,-
000 pounds. Extensive manufacture in to-
bacco, machinery, elevators and textile prod-
ucts. Annual value of manufactured prod-
ucts, $16,000,000.00. Banking resources,
$6,000,000,00,
BEE — Every evening except Sunday, Inde-
pendent Democrat, Established 1899, Bee
Publishing Co,, publishers. Subscription, $3;
detailed average circulation for year 1913,
5,436*; 6 to 8 pages, 7 columns; length of
columns, 20% in,; width, 2% in. Can use
matrices.
Advertising rates, 40 cts. an inch ; 50 in.,
25 cts,; 75 in,, 23 cts,; 100 in,, 21 cts,;
200 in., 19 cts.; 300 in., 17 cts,; 400 in.,
16 cts,; 500 in., 15 cts,; 750 in. or more, 14
cts, an inch. Mail order copy, 14 cts,, flat an
inch. Publishers, school and summer resort
advertising, 30 cts, an inch, flat. Full posi-
tion, 20% extra. Composition, 5 cts. an inch
additional, Reading notices, 10 cts. a count
line; 200 lines, 8 cts,; 500 lines, 6 cts, a line;
black heading counts double. Classified, Ic,
per word.
EMPORIA — Population 2,018. Two railways.
Extensive lumbering interests; has planing,
saw and veneering mills; box and basket
factories.
VIRGINIA FARMER — Monthly. Agricul-
tural. Established 1897. Farmer Co., pub-
lishers. Subscription, 25 cts.; circulation —
not given by publishers; 16 pages, 4 columns;
length of columns, 14 in.; width, 2% in.
Forms close first of month.
Advertising rates, agate, 25 cts. a line;
three months, 23 cts.; six months, 21 cts.;
nine months, 20 cts.; one year, 19 cts
NELSON CHESMAN & CO.'S RATE BOOK.
323
VIRGINIA
VIRGINIA
HARRISONBUBG — Population 4,879. County
seat of Rockingham County, being located
on 3 railway systems in the Blue Ridge
Mountains and is the leading agricultural,
stock and poultry raising district of the
state, and is the distributing center for
said products. Other industries include
the manufacture of farming implements,
leathers, incubators and carriages.
NEWS-RECORD — Every morning except
Sundnv. Independent. Established 1898.
News Register Co. (Inc.), publishers. Sub-
scription, $2.50; sworn average circulation
for six month.s prior to .\pril, 1914, 7,462
net paid; 6 to 10 pages, 7 columns; length
of columns, 20 in.; width, 2% in. Can use
matrices. • ,_ n *
Advertising rates, 20 cts. an inch, flat.
Reading notices, 10 cts. a line for first page;
5 cts. a line for other than first page. Classi-
fied. Ic. per word.
LYNCHBURG — Population 29,494. On .Tames
River, three trunk line railways. Has fine
water power. Shoe manufacturing center.
Large dark leaf tobacco market. Annual
jobbing sales, $33,000,000. Large ship-
ping trade in tobacco, dry goods, no-
tions, shoes, iron pipe, hardware and
groceries. Ten million pounds of candy
manufactured here annually; other in-
dustries are iron works, shoe factories,
flour, extract and cotton mills ; cigarette
machine, tobacco, sash, door and blind
factories, wagons, buggies and box facto-
ries- pipe foundries. Annual value of man-
ufactured products, $17,500,000. Total
banking assets for 1913, $16,008,072.00.
Postal receipts for 1913, $168,220.00.
NEWS — Every morning except Monday.
Democratic. Established 1866. Carter Glass,
publisher. Subscription, daily, $5; Sunday,
$1 ; sworn average circulation for nine
months ending April, 1914, daily and Sunday,
7,263* net; daily, 10 to 12 pages; Sunday,
20 pages, 7 columns; length of columns, 21%
in.; width, 2^4 in. Can use matrices.
Advertising rates, 50 cts. an inch; 75 m.,
40 cts.; 100 in., 35 cts.; 200 in., 30 cts.; 300
in., 25 cts.; 500 in. 221/2 cts.; 750 in., 20
cts.; full position, 20% extra. Classified, 25
words or less, 25 cts.; Ic. for each additional
word. Reading notices, 10 cts. a line, with
discount on 250 lines and over. Publishers,
schools and resorts, display, 35 cts. an inch,
flat.
NEWPORT NEWS — Population 20,205. On
Hampton Roads, 6 miles from Fortress Mon-
roe. C. & O. Ry. Good farming section,
with extensive fishing trade also. Industries
include large ship yards and dry docks,
wharves and elevators, shoe factory, iron
works, knitting mills, railroad shops and
veneering plant.
PRESS — Every morning except Monday.
Independent-Democrat. Established 18 9 6.
Daily Press Co., publishers. Subscription, $5 ;
claimed average circulation for first six
months 1914, daily, 4,591; Sunday, 5.799;
daily, 10 to 18 pages; Sunday, 12 to 24
pages, 7 columns; length of columns, 20 in.;
width, 2% in. Can use matrices.
Advertising rates, 2% cts. a line; 2,500
lines, on yearly contract, 2 cts.; 5,000 lines,
or more, 1% cts. a line. Special position,
10 or 20% extra. Reading notices, 10 cts.
a line, flat. Classified, Ic. per word.
TIMES-HERALD — Every morning except
Sunday. Democratic. Established 1900. Sub-
scription, $5 ; sworn average circulation for
six months prior to April, 1914, 4,052* net
paid; 8 pages, 7 columns; length of columns,
21% in.; width, 2% in- Can use matrices.
Advertising rates, 3 cts. a line; 2,000 lines,
21/2 cts.; 5,000 lines, 2 cts.; 10,000 lines, or
more, 1% cts. a line; 13 times, 2 in., or more,
3 cts. a line; 26 times, 2% cts.; 78 times, 2
cts.; 156 times and over, 1% cts. a line, per
time; preferred position, 10 and 20% extra.
Reading notices, 10 cts. a count line. Classi-
fied, Ic. per word.
See advertisement on page 486.
NOEPOLK — Population 67,452. On Elizabeth
River, 14 miles from Chesapeake Bay and 5
miles from Hampton Roads. Terminal of 8
railroad systems. Direct steamship con-
nection to European and Central American
ports, as well as Richmond, Baltimore,
Washington, New York and all Atlantic
ports, through all of which it has a most
extensive shipping trade in coal, cotton,
grain, horses, cattle, lumber, iron, fish, oys-
ters, game, fruits and vegetables. Other
industries include the manufacture of flour,
cotton goods, cotton seed products, wines,
beer, agricultural implements, lumber and
wood products, peanut products, ship build-
ing and foundries, iron goods, cement and
fertilizers. Annual output of manufactured
products, $39,000,000.00; shipment of
truck during 1913, $9,500,000; exports,
$16,637,616.00; imports, $2,476,316.00;
bank clearings, $221,820,505.00.
JOURNAL AND GUIDE — Every Saturday.
Established 1899. Guide Publishing Co.,
(Inc.), publishers. Subscription, $1.25;
claimed average circulation for 1913, 10,000;
8 pages, 6 columns; length of columns, 19%
in.; width, 2% in.
Advertising rates, 50 cts. an inch; each
subsequent insertion, 40 cts. an inch; 250 in.,
on yearly contract, 30 cts.; 500 in., 25 cts.;
1,000 in., 20 cts.; oVer 1,000 in., 10 cts. an
inch.
LEDGER-DISPATCH — Every evening, ex-
[ cept Sunday. Independent Democratic. Es-
tablished 1899. Ledger Dispatch Corporation,
publishers. Subscription, $5; sworn detailed
average circulation for six months ending
April, 1914, 20,372* net; 12 to 32 pages, 7
columns; length of columns, 21% in.; width,
2% in. Can use matrices.
Advertising rates, agate, 7 cts. a line; 1,000
lines, 6 cts.; 2,000 lines, 5 cts.; 5.000 lines or
more, 4 cts. a line. Fixed space, 2 in. or
more, 13 times, 6 cts. a line, per time; 52
324
NEbSON CHBSMAN & CO.'S RATE BOOK.
VIRGINIA
VIRGINIA
times, 5 cts. ; 78 times, 4 cts. a line, per time.
Preferred position, 10 and 25% extra. Clas-
sified, Ic. p'T word. Reading notices, 20 cts.
a count line.
See advertisement on page 486.
VIRGINIAN PILOT — Every morning in-
cluding SUND.VY. Democratic. Established
1865. The Virginian and Pilot Publishing
Co., publishers. Subscription, $5 ; sworn aver-
age circulation for tliree months ending Sep-
tember, 1913, daily. 24,158*; Sunday, 39,-
456*; 12 to 32 pages, 7 columns; length of
columns, 21 in.; width, 2 Vs in. Can use
matrices.
Advertising rates, agate, 7 cts. a line; 1,000
lines, within one year, 6 cts.; 3,000 lines, 5
cts.; 5,000 lines, 4 cts. a line. Preferred posi-
tion, 10 and 25% extra. Mail order advertis-
ing, 5 cts. a line, flat, including position. Clas-
sified. Ic. a word. Reading notices, 20 cts. a
line, flat. .
PETERSBURG — Population 24,127. On Ap-
pomattox River and 3 railroads. Greatest
plug tobacco market in the United States;
also very large shipping trade in cotton;
flour, peanuts also handled to a consider-
able extent; industries include the manu-
facture of agricultural implements, paper
and flour machinery; also cotton mills,
trunk and tobacco factories.
INDEX-APPEAL — Every morning except
Monday, and WEEKLY, Independent. Estab-
lished 1864. The Index-Appeal Publishing Co.
(Inc.), publishers. Subscription, daily, $5;
weekly, $1; claimed average circulation for
1913, 'daily, 7,000; weekly, 10,000; 8 to 24
pages; weekly, 8 to 12 pages, 7 columns;
length of columns, 20 in.; width, 2% in.
Can use matrices.
Advertising rates, daily, 25 cts. and inch,
flat. Reading notices, run of paper, 15 cts. a
line; preferred pages or position, 25 cts. a
line. Classified, Ic. per word. WEEKLY,
display, 50 cts. an inch.
RICHMOND — Population 127,628. On James
River, with steamer connection to New
York, Philadelphia and 5 railroads. Has
excellent water power; most extensive job-
bing trade center. A vast business in to-
bacco and cigar factories; also flour mills,
iron works, including one of the largest of
such plants in the South; machine and lo-
comotive shops. Seat of Richmond College
and Union Theological seminary and Medi-
cal College of Virginia — the largest in the
S<iuth. Annual value of manufactured
products, $101,209,493.00.
CHRISTIAN ADVOCATE — Every Thurs-
day. Methodist Episcopal, South. Established
1832. The Advocate Publishing Co., publish-
ers. Subscription, $2; claimed average cir-
culation for year ending .July 31, 1914, 6,700:
24 pages, 3 columns; length of columns, 11
in.; width, 2% in. Office, 219 East Franklin
Street.
Advertising rates, 65 cts. an inch, with dis-
counts of 5, 10, 15 or 20% on 10, 50, 200 or
500 in. spaco.
EARNEST WORKER— Monthly. Presbyte-
rian. Established 1870. Presbyterian Com-
mittee of Publication, publishers. Subscrip-
tion, 50 cts.; claimed average circulation for
year ending March 31, 1914, 56,000- 56
pages, 2 columns; length of columns; 7 1^ in.;
width, 2% in. Can use matrices. Forms
close 25th of second preceding month. Office
212 North 6th Street.
Advertising rates, agate, 25 cts. a line" Vi
page, $12.50; 1/2 page, $22.50; one page, $40.
FOREIGN MISSION JOURNAL— Monthlv
(20th). Baptist. Established 1850. Foreign
Mission Board of Southern Baptist Conven-
tion, publishers. Subscription, 35 cts.; claimed
average circulation for year 1913, 33,000-
-.2 pages, 2 columns; length of columns, 7 V>
in.; width, 214 in. Forms close, 15th preced"
ing month.
Advertising rates, 1 inch, one time. $2;
covers, $2.50; one year, $17; covers, $20; 3
in., one year, $50; covers, $55; 14, page, one
time, $5; V2 page, $10; one page, $19; extra
if cover pages. Discount for time.
JACOBS & COMPANY.
See advertisement on pages 502, 503 504
505 and 506.
JOURNAL — Every evening except Sunday.
Independent. Established 1905. A. R. Hol-
derby, .Tr,, publisher. Subscription, $3; sworn
detailed average circulation for nine months
ending April, 1914, 19.206*; 10 to 42 pages,
7 columns; length of columns, 22 in.; width,
21/& in. Can use matrices. Office, 8-12 No'
9th Street
Advertising rates, agate, 4 cts. a line; next
reading matter, 4^4 cts. per line; full posi-
tion, 5 cts. per line, flat. Classified, Ic. a
word. Reading notices, nonpareil, 25 cts. a
count line; telegraphic, $1 a count line.
See advertisement on page 487.
MERCHANTS'. TOURNAL and COMMERCE
— Monthly. Mercantile. Established 1902.
Merchants' Journal Publishing Co,, publish-
ers. Subscription, $1; sworn average cir-
culation for six months prior to April, 1914,
6,724*; 64 pages and cover, 3 columns;
length of columns, 13% in,; width, 2% in.
Can use matrices First forms close 20th of
preceding; last forms 5th of month of issue.
Advertising rates, tV page, $6; Vs page,
$10; Vi page, $18; V2 page, $32; one page,
$60; discounts for 3, 6 and 12 insertions.
First cover page, $125; 2nd, $90; 3rd, $80;
4th, $100.
MISSIONARY SURVEY — Monthly. Relig-
ious. Presbyterian. Established 1911. Pres-
byterian Committee of Publication, publish-
ers. Subscription, 50 cts.; claimed average
circulation for year 1913, 25,000; 80 pages,
2 columns; length of columns, 8 in,; width,
2% in.
Advertising rates upon application.
NEWS-LEADER — Every evening except
Sunday, Democratic. Established 1895. News
Leader Co.. publishers. Subscription, $3;
NELSON CHESMAN & CO.'S RATE BOOK.
VIRGINIA
325
VIRGINIA
sworn average circulation for first four months
1914, 29,003*; 10 to 16 pages, 7 columns;
length of columns, 21 in.; width, 2% in. Can
use matrices. Office, 7-9 No. 8th Street.
Advertising rates, agate, 10 cts. a line:
1,000 lines, on yearly contract, 9 cts.; 2,000
lines, 8 cts.; 3,000 lines, 7 cts.; 5,000 lines.
6 cts.; 10,000 lines or more, 5 cts. a line;
preferred position, 12% and 25^^ extra. Read-
ing notices, 25 cts. a count line, with dis-
count on 100 lines and over. Classified, Ic.
per word.
ONWARD — Every Thursday. Religious.
Preshyterian. Established 1907. Presbyterian
Committee of Publication, publishers. Sub-
scription, 50 cts.; claimed average circulation
for year 1913, 34,000; 8 pages, 4 columns;
length of columns, 13 in.; width, 2% in. Can
use matrices.
Advertising rates, 12 cts. a line; 1,000
lines or more within one year, 10 cts. a line.
Reading notices, set solid, double display
rate; leaded, triple price a count line. For
combination rates see Philadelphia Forward,
also Presbyterian.
SOUTHERN CHURCHMAN — Every Satur-
day. Episcopal. Established 1835. Southern
Churchman Co., publishers. Subscription. $2:
claimed average circulation for year 1913,
5.000; 24 pages. 3 columns; length of col-
umns, 11 in.; width, 2% in. Office, Va. Ry.
& Power Building.
Advertising rates. 75 cts. an inch; 10 in..
60 cts.; 50 in.. 50 cts.; 100 in., 45 cts.; 500
in., or more, 40 cts. an inch. Classified, 10
cts. a line.
Advertising rates, agate, 25 cts. a line, flat;
back cover, $100. Reading notices, 35 cts.
a line. Classified, 4 cts. per word.
PRESBYTERIAN OF THE SOUTH— Every
Wednesday. Presbyterian. Established 1907.
Presbyterian Co., publishers. Subscription,
$2 ; sworn average circulation for year ending
October 31, 1913, 10,750*; 24 pages, 4 col-
umns; length of columns, 14 in.; width, 2%
in. Can use matrices. Office, 920 East
Main Street.
Advertising rates, $1.08 an inch, with dis-
count of 5, 10, 15 or 20% on 10, 50, 200 or
500 in. space.
RELIGIOUS HERALD — Every Thursday.
Baptist. Established 1828. Incorporated 1888.
The Religious Herald Co., publishers. Sub-
scription, $2 ; sworn average circulation for
year ending April 30, 1914, 7,000*; 24 to 28
pages, 3 columns; length of columns, 11 in.;
width, 2% in. Office, 1009 East Main Street.
Advertising rates, 70 cts. an inch, with dis-
count of 5, 10, 15 or 20% on 10, 50, 200 or
500 in. space.
SOUTHERN PLANTER — Monthly (1st).
Agricultural. Established 1840. Southern
Planter Publishing Co., publishers. Subscrip-
tion, 50 cts.; claimed average circulation for
1913, 56,111; 80 to 160 pages. 3 columns;
length of columns, 9 in.; widtli, 2% in. Forms
close 23rd of preceding month. Office, 28
North Ninth Street.
TIMES-DISPATCH — Every niorninc inclnd-.
ing SUNDAY Tiulfpendent DiituM-rrf ic. '^^'';-
tablished 1850. Tlu' Timis-Dispatcii C^)..
publishers. Subscription. dai..v and Snndiiy.
$6; sworn average circulation for .si.x m^ipt s
prior to April, 1914, daily, 24,768* net; Sun-
day, 33,276* net; 12 to 56 pages, 7 columns;
lengtli of eoluniiis. 21 in.; width, 2% in.
Can use matrices.
Advertising rates, agate, daily, 10 cts. a
line; Sunday, 12 cts.; on yearly contract,
1.000 lines, daily, 9 cts.; Sunday, 11 cts.;
2,000 lines, daily, 8 cts.; Sunday, 10 cts.;
3,000 lines, daily, 7 cts.; Sunday, 9 cts.;
5,000 lines, daily, 6 cts.; Sunday, 8 cts.; 10,-
000 lines, or more, daily, 5 cts.: Sunday. 7
cts. a line. Mail order copy, daily, 6 cts.;
Sunday, 8 cts. a line, flat. Special position,
10 or 25% extra. Classified, daily, Ic. per
word; Sunday, 1 V^ cts. per word. Reading
notices, 25 cts. a line.
VIRGINIAN — Every morning including
SUNDAY. Independent Democratic. Estab-
lished 1910. The Richmond Virginian Co.
(Inc.), publishers. Subscription. $3; claimed
average circulation for year 1913, exceeding
12,000: 12 to 16 pages, 7 columns; length of
columns, 21 3/7 in.; width. 2Ve in. Can use
matrices. Office, (iovernor and Ross Streets.
Advertising rates, agate, 5 cts. a line; 1,000
lines, 41^ cts.; 2.000 lines. 4 cts.; 3.000 lines,
3 V4 cts.; 5,000 lines or more. 3 cts. a line.
Preferred positon, 10 and 25% extra. Read-
ing notices. 25 cts. a line, with discount on
100 lines and over. Classified, Ic. a word.
ROANOKE — Population 34.874 (inc. 62%, 10
years); suburbs, 10.000. Third city in
State. 200 miles southwest of Washington;
250 miles west of Norfolk; 40 miles south
of Natural Bridge; general headquarters N.
& W. Ry. ; also on Virginia Ry., Adams and
Southern Express; railroad, manufacturing,
coal, lumber, live stock, apple and canning
center. Manufactures total $18,000,000 an-
nually, employ 12,000 and include large
mineral, clay, timber and cotton products.
Wholesale, varied lines, $12,000,000 annu-
ally. Abundant electric power. Third best
water supply in world. Mean temperature,
1912, 55 degrees. Normal rainfall, 41 inches.
Elevation. 997. Banks. 3-30-1914: Capi-
tal, surplus, etc., $2,367,653.00: deposits,
$6,957,000.00: resources, $8,408,647.00.
Building increase, 379 per cent, and Post-
office receipts, 226 per cent in 10 years.
TIMES — Every morning except Monday.
(Sunday edition is also the weekly), and
WORLD-NEWS, every evening except Sun-
day. Independent Democratic. Established
1886. Roanoke Times Co., publishers. Sub-
scription, $5 ; claimed combined circulation
for three months ending .July 31, 1914, morn-
ing and evening, 17,705* net; Sunday, 10,-
326
NELSON CHESMAN & CO.'S RATE BOOK.
VIRGINIA
801*; 8 to 16 pages, 7 columns; length of
columns, 21'/^ in.; width, 2% in.
Advertising rates, combined morning and
evening edition, 7 cts. a line; 1,000 lines,
within one year, 6 cts. a line; 2,000 lines, 5
cts.; 3,000 lines, 4 cts.; 5,000 lines, BVz cts.
a line; preferred position, 10 and 25% extra.
Reading notices, 25 cts. a count line.
WORLD-NEWS — Evening edition of Times,
which see.
STAUNTON — Population 10,604. Located on
Baltimore & Ohio and Chesapeake & Ohio
Railroads. Industries include iron, machine,
wagon, organ and agricultural implement
works ; flour and planing mills ; peanut and
flag factory. Western State Hospital, Vir-
ginia School for the Deaf and Blind, as
well as several flourishing educational in-
stitutions, are located here. Annual value
of manufactured products, $3,750,000.00.
LEADER — Every evening except Sunday.
Also publishes a morning rural route edition.
Democratic. Established 1904. Staunton Lead-
er Publishing Co. (Inc.), publishers. Sub-
VIRGINIA
scription, $2.50; sworn average circulation
for six months prior to April, 1914, 4,561*
net paid; 8 pages, 7 columns; length of col-
umns, 20 in.; width, 2^^ in. Cannot use
matrices.
Advertising rates, including both editions,
20 cts. an inch; on contract 14 cts. an in.
Preferred position 10 or 20% extra. Locals,
5 cts. a line. Classified, Ic. per word.
NEWS — Every morning except Monday.
Democratic. Established 1891. Augusta Print-
ing Corporation, publishers. Subscription,
$2.50; claimed average circulation for 1913,
4,200; daily, 6 to 8 ; Sunday 12 to 14 pages,
7 columns; length of columns, 20% in.;
width, 2% in. Can use matrices.
Advertising rates, 20 cts. an in.; on year-
ly contract, 1,000 in., 15 cts.; 2,000 in., 14
cts.; 3,000 in., 13 cts.; 4,000 in., 12 cts.;
5,000 in., 11 cts. an inch. Special position,
20% extra. Reading notices, first insertion,
10 cts. a line, and 5 cts. a line thereafter.
Classified, 5 cts. a line, first insertion and
2^^ cts. a line, thereafter.
WASHINGTON
BELLINGHAM — Population 24,298. On Bel-
lingham Bay, with steamer connections to
Puget Sound ports and 4 railroads. Ter-
ritory contributary to Bellingham is reach-
ed by 27 rural mail routes and is among the
richest farming districts in the world. Has
largest salmon cannery and the largest lum-
ber mill in the world. Fishing and fish can-
ning interests most extensive; large ship-
ments of lumber, coal and hops; has saw
planing, shingle mills; sash, door and box
factories; engine and machine shops; brick
yards, bottling, soda and cement block
works, overalls, waterproof garments, cigar
and candy factories. State Normal School,
costing approximately $400,000.00 located
here. Annual value, of manufactured prod-
ucts, $10,173,000.00. Building permits
ending fiscal year April 30, 1914, $440,-
790.00. Bank deposits during 1913, $4,-
844,372.01.
AMERICAN REVEILLE — Every morning
except Monday, including SUNDAY. Repub-
lican. Established 1883. Bellingham Publish-
ing Co., publishers. Subscription, $2.60;
sworn average circulation for six months
prior to April, 1914, daily, 9,324* net paid;
Sunday, 11,019* net paid; daily, 8 to
16 pages; Sunday, 20 to 36 pages, 7 col-
umns; length of columns, 21% in.; width,
2% in. Can use matrices.
Advertising rates, agate, daily or Sunday,
5 cts. a line; 1,000 lines, within one year, 4
cts.; 3,000 lines, 3V2 cts.; 5,000 lines or
more, 3 cts. a line. Preferred position, 10
and 25% extra. Pure readers, 30 cts. a line;
telegraphic readers, 50 cts. a line; local no-
tices, 15 cts. a line. Classified, 10 cts. a line.
See advertisement on page 548.
HERALD — Every evening except Sunday.
Republican. Establislied 1890. Bellingham
Publishing Co., publishers. Subscription,
$4.80; sworn average circulation for six
months prior to April, 1914, 9,981* net paid;
8 to 16 pages, 7 columns; length of columns,
21% in.; width, 2% in. Can use matrices.
Advertising rates, agate, 5 cts. a line; 1,000
lines, 4 cts.; 3,000 lines, 3% cts.; 5,000 lines,
or more, 3 cts. a line. Preferred position, 10
and 25% extra. Reading notices, 30 cts. a
line; telegraphic, 50 cts. a line; locals, 15
cts. a line; 500 lines, 12 cts. Classified, 10
cts. a line.
See advertisement on page 548.
j EARLINGTON — -Population 500. 2 railroads.
Coal mining and agricultural pursuits being
the princijial industries.
WESTERNER — Monthly. Agricultural. Es-
tablished 1905. Westerner Company, pub-
lishers. Detailed average circulation for year
endine; April, 1914, 89,721*; 32 to 48 p<igps,
3 columns; length of columns, 10 in.; width,
2 3/10 in. Forms close 15th preceding month.
Advertising rates, agate, 50 cts. a line; spe-
cial position, 60 cts. a line; second or third
covers (in colors), $275; back cover (in
colors), $315.
NELSON CHESMAN & CO.'S RATE BOOK.
327
WASHINGTON
EVERETT — Population 24,814. On Puget
Sound and 3 transcontinental railroads. Has
tine harbor; lumber shipped most extensive-
ly: industries include flour, paper, shingle
and lumber mills; ship yards, iron foundry;
machine shops ; creosote works ; fisheries,
fish canneries; tanneries; railroad car and
repair shops. Annual value of manufac-
tured products, $16,000,000.
HERALD — Every evening except Sunday
Republican. Established 1898. Daily Herald
Co. (Inc.), publishers. Subscription, $5;
sworn average circulation for nine months,
ending April 1914, 7,746* net; 8,000; 12 to
20 pages, 7 columns; length of columns, 20
in.; width, 2% in. Can use matrices.
Advertising rates, agate, 1 14 cts. a line,
flat. Preferred position, 10 and 20% extra.
Reading notices, locals, 15 cts. a line. Classi-
fied, Ic. a word, first insertion; Vic a word
each subsequent insertion.
NORTH YAKIMA — Population 14,082. On
Yakima River and Northern Pacific Ry., and
the Harriman system. Has excellent water
power; center of a fertile agricultural re-
gion; fruit, sorghum, tobacco, hops, grain
and alfalfa extensively grown; also live
stock raised and considerable interest in
dairy products.
NORTHWEST FARM AND HOME — Month-
ly. Descriptive and agricultural. Established
in 1847. Legh R. Freeman, managing editor.
Subscription, $2 ; detailed average circula-
tion for year 1913, 40,925*; 32 to 100 pages,
4 columns; length of colmns, 14 in.; width,
2% in. Forms close 20th of month preced-
ing.
Advertising rates, agate, 25 cts. a line, flat.
YAKIMA HERALD — Every morning, in-
cluding SUNDAY. Republican. Established
1885. Herald Publishing Co., publishers.
Subscription, $5; sworn average circulation
tor six months prior to April 1914, 3,061*
net paid; 8 pages, 7 columns; length of col-
umns, 20 in.; width, 2% in. Can use matrices.
Advertising rates, daily or Sunday, 5 cts. a
line; 1,000 lines, on yearly contract, 4 cts.;
5,000 lines, 3 cts.; 10.000 lines, 2 cts. a
line. Special position, 10 or 25% extra. Read-
ing notices, 15 cts. a line; black face type 25
cts.; headline counts double. Classified, Ic.
per word.
SEATTLE — Population 237,194. On Puget
Sound, with extensive Pacific Coast, foreign
and domestic commerce, more particularly
in lumber, fish, oats, hops, cotton, silk, min-
erals and fruits; industries include a num-
ber of saw and shingle mills, sash, door and
furniture factories; brick yards; iron works
and others. Annual value of manufactured
products, $60,000,000.00.
ARGUS — Every Saturday. Republican. Es-
tablished 1894. H. A. Chadwick, publisher.
Subscription, $2; circulation — not given by
21
WASHINGTON
publisher; 16 pages, 3 and 4 columns; length
of columns, 14 in.; width, SVs in. and 21-^ in.
Cannot use matrices.
Advertising rates, 2% inch column, $1.25
and uYq inch column, $1.50 an incli, with dis-
counts on one. six and twelve month contracts.
Preferred positions, 20% extra. Reading i<n
tices, 40 or 50 cts. a line for 21;! or S^n
inch columns; 500 lines within one year, 30
or 40 cts.; 1,000 lines, 25 or 35 cts. a line.
BUNGALOW MAGAZINE — Monthly (5th).
Building and Home. Established 1912. Bunga-
low Publishing Co. (Inc.), publishers. Sub-
scription, $2.50; circulation, claimed average
for year 1913, 33,500; 80 pages, 2 columns;
length of columns, 8% in.; width, 3 in.
Can use matrices. Forms close 10th of pre-
ceding month.
Advertising rates, 65 cts. a line; full page,
$80; 1/2 page, $45; % page, $25; Vs page,
$15; tV page, $8; back cover (2 colors),
$150; inside cover (2 colors), $125; dis-
count of 5% on 12 consecutive insertions.
See advertisement on page 556.
CATHOLIC NORTHWEST PROGRESS —
Every Friday. Religious-Catholic. Established
1897. Northwest Progress Company, publisher.
Subscription, $1.50; claimed average circula-
tion for year 1913, 7,200; 8 pages, 7 columns,
length of columns, 20 1/^ in.; width, 2 V& in.
Can not use matrices. Office, 3022-24 Arcade
Rldg.
Advertising rates, 75 cts. an inch; 50 in.,
on yearly contract, 50 cts.; 250 in., 40 cts.;
.■JOO in., 35 cts.; 1,000 in., or more, 30 cts. an
inch.
PACIFIC FISHERMAN— Monthly. Pacific
Coast Commercial Fisheries. Established 1903.
Miller Freeman, publisher. Subscription, $4;
claimed average circulation for year 1913,
9,000; 50 pages, 3 columns; length of col-
umns, 12 in.; width, 2% in. Office, 500 Mu-
tual Life Building.
Advertising rates, $4 an inch; Vs page, one
time, $20; % page, $30; V2 page, $45; one
page, $65. Discount on 6 and 12 months.
PACIFIC MOTOR BOAT — Monthly. Motor
Boating. Established 1908. Consolidated Pub-
lishing Co., publishers. Subscrii>tion, $1 ; '
claimed average circulation for 1913, 18,713;
100 pages, 3 columns; length of columns, 10
in.; width, 2 Vg in. Office, 19-20 Colman
Dock.
Advertising rates, $4 an inch; Vs page, one
time, $20; V4, page, $30; V2 page, $45; one
page, $65.
PACIFIC POULTRYMAN— Monthly. Poul-
try. Established 1895. Robert Burt, editor
and publisher. .Subscription, 50 cts.; claimed
average circulation for 1913, 12,041; 64 to
106 pages, 3 columns; length of columns, 10
in.; width, 2^4 in.
Advertising rates, one inch, $2.10; six
months, $10.92; one year, $18.48. Reduced
rates for larger space.
328
NELSON CHESMAN & CO.'S RATE BOOK.
WASHINGTON
PACIPIO TRIBUNE — Every Wednesday.
Swedish. Independent. Established 1887,
Pacific Tribune Publishing Co., publishers.
Subscription, $1 ; circulation — not given by
publisher; 12 pages, 7 columns; length of col-
umns, 21% in.; width, 2% in. Can use mat-
rices. Office, John Erickson Building.
Advertising rates, 50 cts. an inch; with
discount of 5, 10 or 25% on 3, 6 or 12
months, respectively. Readers 8 cts. a line.
POST-INTELLIGENCER — Every morning
including SUNDAY. Republican. Established
1865. Post-Intelligencer Co., publishers. Sub-
scription, daily and Sunday, $6; Sunday only,
$2.50; sworn average circulation for six
months prior to April 1914, daily and Sun-
day 53,826* net paid; daily, 14 to 28 pages;
Sunday, 60 to 90 pages, 7 columns; length
of columns, 20 In.; width, 2% in. Can use
matrices.
Advertising rates, agate, daily, 15 cts. a
line; 500 lines within one year, 14 cts.; 1,000
lines, 12 cts.; 2,000 lines, 11 cts.; 3,000 lines,
10 cts.; 5,000 lines, 9% cts.; 7,500 lines, 8>^
cts.; 14,000 lines, or more, 8 cts. a line. Spe-
cial position, 15, 25, 50 or 100% extra. Read-
ing notices, 50 cts. a line, with discount on
250 lines, or more; pure reading notices, $1
per line. Classified, 10 cts. a line. Sunday,
only, display, 16% cts. a line; 4 times, or 100
lines, 16 cts.; 8 times, or 250 lines, 15% cts.;
13 times, or 500 lines. 15 cts.; 26 times, or
1,000 lines, 13 cts.; 39 times, or 2,000 lines,
12 cts.; 52 times, or 3,000 lines, 11 cts. a
line. Sunday when used in connection with
daily edition, 10% additional to daily rates.
STAR — Every evening except Sunday. In-
dependent. Established 1898. Star Publish-
ing Co., publishers. Subscription, $3 ; claimed
average circulation for year 1913. 43,141
net; 8 to 16 pages, 8 columns; length of col-
umns, 22 in.; width, 2 in. Can use matrices.
Office, 1307-09 Seventh Street.
Advertising rates, agate, 8 cts. a line; full
position, 9 cts., on yearly contract, 2,500
lines, 7% cts.; full position, 8% ct's. ; 5,000
lines, or not less than 6 in. a week for 52
weeks, 7 cts. a line; full position, 8 cts. ft
line. Classified, 1% cts. per word. Follow-
ing pure reading, 25 cts. a line. Resorts, pub-
lishers, schools and colleges, 7 cts. a line, flat.
SUN — Every evening except Sunday. In-
dependent. Established 1913. Sun Publish-
ing Co., publishers. Subscription, $3 ; sworn
average circulation for six months prior to
April 1914, 40,167* net paid; 12 to 24 pages,
7 columns; length of columns, 21 in.; width,
2Ve in. Can use matrices.
Advertising rates, 7 cts. a line, flat. Pre-
ferred position, 8 cts. a line. * Reading no-
tices, 30 cts. a line. Classified, Ic. per word.
See advertisement on page 538.
TIMBBRWORKER — Every Saturday.
Labor. Established 1903. International Union
of Timberwarkers, publishers. Subscription,
WASHINGTON
$1 ; claimed average circulation for year 1913.
7,500; 4 pages, 6 columns, length of columns,
19% in.; width, 2% in. Can not use matrices.
Office, 202 Maynard Building.
Advertising rates, 70 cts. an inch, with dis-
count for time and space.
TIMES — Every evening except Sunday, and
SUNDAY MORNING. Independent. Estab-
lished 1881. The Times Printing Co., publish-
ers. Subscription, daily, $6; Sunday, $2.50;
sworn average circulation for six months
prior to April 1914, daily, 66,665* net paid;
Sunday, 86,995*; daily, 18 to 32 pages; Sun-
day, 67 to 80 pages, 7 columns; length of
columns, 22 in.; width, 2% in. Can use
matrices.
Advertising rates, agate, daily, 13 cts. a
line; Sunday, 18 cts. a line. Open space, with-
in one year, 1,000 lines, daily, 12 cts. a line;
Sunday, 16% cts.; 3,000 lines, daily, 11 cts.;
Sunday, 15 cts.; 5,000 lines, daily, 10% cts.;
Sunday, 14% cts.; 10,000 lines, or more,
daily, 10% cts.; Sunday, 14 cts. a line. Pre-
ferred position, 10 and 25% extra. Classi-
fied, daily, 10 cts. a line; Sunday, 15 cts. a
line. Local readers, 50 cts. a line in daily;
70 cts. a line in Sunday edition, with discount
on 100 lines and over.
See advertisement on page 550.
WASHINGTON PARMER — Semi-monthly
(1st and 15th). Agricultural. Established
under name of Ranch, 1884. Farmer Press
Co., publisher. Subscription, 50 cts.; guar-
anteed average circulation for, 1914-15, 20,-
000; 4 columns to page; length of columns.
13 in.; width, 2% in. Forms close 10th and
25th preceding date of issue. Office, 500
Mutual Life Bldg.
Advertising rates, agate, 12 cts. a line, flat.
In combination with Idaho Farmer and
Oregon Farmer. 23 cts. a line.
WASHINGTON POSTEN — Every Friday.
Norwegian - Danish - Republican. Established
1889. Gunnar Lund, editor and publisher.
Subscription, $1; claimed average circulation
for first six months 1914, 10.000; 10 pages, 7
columns; length of columns, 22 in.; width,
2% in. Can use matrices. Office, 705 First
Avenue.
Advertising rates, 50 cts. an inch. Readers,
8 cts. a line. Discount of 5% on 3 months
contract; 10% on 6 months, or 25% on one
year.
WESTERNER — See Earlington.
WESTERN MOTOR CAR — Monthly. Motor
and Good Roads. Established 1909. Frank
M. Fretwell, publisher. Subscription, $1 ;
claimed average circulation for year 1913,
4,000; 40 pages, 3 columns; length of col-
umns, 10 in.; width, 2% in. Can use matrices.
Advertising rates, 25 cts. a line; full page,
$50; % page, $30; % page, $18; % page,
$10; ^ page, $6.25; second cover page, $60;
third cover, $55; fourth cover, $75; color in-
NELSON CHESMAN & CO.'S RATE BOOK.
329
WASHINGTON
serts, $60. Discounts on contracts of 3 months
or 250 lines, 5% ; 6 months or 500 lines,
10%; 12 months or 1,000 lines, 20%.
SPOKANE — Population 104,402. On both
sides SiJokane River; traversed by 6 trans-
continental and 12 branch railroads. The
largest railroad center west of St. Paul.
Distributing center of 150,000 square miles.
3,000,000 potential horse-power in adjacent
water courses. Tributary country produces
over $300,000,000 annually in new wealth.
Has a $2,000,000 hotel. Industries include
paper mill, cement plant, woolen mill, pack-
ing plants, foundries, machine shops, lum-
ber mills and the following factories: candy
and cracker, soap, potteries, brick and tile,
broom, macaroni, paint, cereal food prod-
ucts, ammonia, crayon, clothing, flour, wag-
ons, auto parts, etc. Annual value of
the manufactured products, $56,150,000.00.
Bank clearings for 1913 were, $219,265,-
774.00.
CHRONICLE — Every evening except Sun-
day. Independent. Republican. Established
1886. Spokane Chronicle Co., publishers.
Subscription, daily. $5 ; sworn average circu-
lation for year ending April 1914, 34,226*;
20 to 36 pages, 7 columns; length of columns.
21 in.; width, 2% in. Can use matrices.
Advertising rates, agate, 10 cts. a line; 2
times, 8 cts.; 3 times, 7 cts.; 6 times, 6V2
cts.; 12 times, 6 cts.; one month, 5% cts.;
three months, BVz cts.; six months, 5V4 cts.;
one year, 5 cts. a line. Special line rate for
e. o. d., etc. Open space, within one year,
500 lines, 9% cts.; 1,000 lines, 9 cts.; 1,500
lines, 8 cts.: 2,500 lines, 7 cts.; 5,000 lines,
6V2 cts.; 7,500 lines, 6 cts.; 10,000 lines, 5%
cts.; 15,000 lines, or more, 5 cts. a line. Pre-
ferred position, 25, 50, 75 or 100% extra.
Classified, 10 cts. a line. Reading notices,
agate, 30 cts. a line; nonpareil, 50 cts. a line;
business notices, 50 cts. a line; telegraphic
readers, $1 a line.
NORTHWEST FARM AND ORCHARD —
Monthly. Farm and Fruit. Established 1909.
N. W. Farm and Orchard Co., publishers.
Subscription, 50 cts.; detailed average circu-
lation for year 1913, 23,420; 16 pages, 4
columns; length of columns, 11^ in.; width,
2^^ in. Can use matrices. Forms close 20th.
Office, 2301 Division Street.
Advertising rates, agate, 15 cts. a line, flat.
Classified, first insertion, 20 cts. a line; sub-
sequent insertions, 15 cts. a line.
PRESS — Every evening except Sunday. In-
dependent. Established 1902. Spokane News-
paper Co., publishers. Subscription, $3.25;
sworn average circulation for year 1913,
8,366* net; 8 to 12 pages, 8 columns; length
of columns, 20 in. ; width, 2 in. Can use mat-
rices.
WASHINGTON
Advertising rates, agate, 3 cts. a line; full
position, 31^ cts.; 2,500 lines, on contract,
2% cts.; full position, 3% cts.; 5,000 lines,
or not less than 6 in. every week for 52
weeks, 2^/^ cts. a line; full position, 3 cts. a
line. Following pure reading, 10 cts. a line.
Classified, Ic. per word. Resorts, publishers,
schools and colleges, 2V4 cts. a line.
SPOKESMAN-REVIEW — Every morning
including Sunday, and TWICE-A-WEEK,
Tuesdays and Fridays. Daily and Sunday.
Independent Republican. Twice-a-Week, In-
dependent and Agricultural. Established 1883.
Cowles Improvement Co., publishers. Sub-
scription, daily and Sunday, $8; Twice-a-
Week, $1 ; sworn average circulation for year
ending March 31, 1914, daily, 34,137*; Sun-
day, 54,391*; twice-a-week, 34,269*; daily,
14 to 20 pages; Sunday, 64 to 78 pages;
Twice-a-Week, 10 to 12 pages; either edition,
7 columns; length of columns counted; 21
in.; width, 2% in. Can use matrices.
Advertising rates, agate, daily, 10 cts. a
line; one week, 8 cts.; one month, 7 cts.;
three months, 6% cts.; six months, 6Vi cts.;
one year, 6 cts. a line per time; on yearly
contract, 1,000 lines, 9 cts.; 1,500 lines, 8^^
cts.; 2,500 lines, 8 cts.; 5,000 lines, 7 cts.;
7,500 lines, 6% cts.; 10,000 lines, 6i^ cts.
Add 25% to above rates for Sunday edition
when not less than 25% is used in daily. Pre-
ferred positions, 25, 50, 75 or 100% extra;
when Sunday edition is used alone, add 40%.
Reading notices, agate, daily, 20 cts. a line;
.Sunday, 25 cts.; nonpareil, daily, 32 cts.;
Sunday, 40 cts. a line. Classified, daily, 10
cts.; Sunday, 15 cts. a count line. TWICE-A-
WEEK, display, 15 cts. a line; four weeks (1
or 2 times a week), 14% cts.; three months,
14% cts.; six months, 14% cts.; one year,
14 cts. a line. Reading notices, agate, 30 cts.
a line; nonpareil, 50 cts. a line. Classified,
15 cts. a count line.
WESTERN FARMER — Semi-Monthly (1st
and 15th). Horticultural, live stock, dairy,
poultry and agricultural. The Farmer Pub-
lishing Co. (Inc.), publishers. Subscription,
$1 ; sworn detailed average circulation for
six months ending March, 1914, 33,072*; 16
to 32 pages, 4 columns; length of columns,
l^Vz in.; width, 2% in. Forms close 5th and
20th preceding date of issues. Office, A. D.
•lone Building.
Advertising rates, agate, 15 cts. a line, flat.
TACOMA — Population 83,743. On Puget
Sound, with direct steamship connection to
all Pacific Coast, foreign and domestic ports,
as_ well as to all Puget Sound ports. Six
railroads (4 terminals). Most extensive
trade in the shipment of flour, shingles, and
lumber; industries include packing houses,
dry docks, ship yards, iron works, sash,
door and planing mill and furniture factor-
ies. Annual value of the industrial output,
Imagine an army of Inexperienced fighters fighting without a leader.
Imagine an Inexperienced advertiser advertising without an Advertising
Agency.
330
NELSON CHESMAN & CO.'S RATE BOOK.
WASHINGTON
$59,239,000.00. Building permits for 1913,
$2,470,326.00. Bank clearings during year,
1913, $133,455,456.66.
LEDGER — Every morning including SUN-
DAY, and WEEKLY, Thursdays. Republican.
Established 1880. The Tacoma Ledger Co.,
publishers. Subscription, daily, $7.50; Sun-
day, $2; weekly, $1; sworn average cir-
culation for year 1913, daily, 20,618*; Sun-
daj', 28,307*; weekly, 9,556; daily, 14 to 24
pages; Sunday, 48 to 92 pages, weekly, 12 to
24 pages, 7 columns; length of columns, 21%
in.; width, 214 in. Can use matrices.
Advertising rates, daily, or e. 0. d., within
one year, 11 cts. per nonpareil line; 3 times,
9 cts.; 14 times, 7 cts.; 39 times, e^/^ cts.; 78
times, 6 cts.; 156 times, 5 cts.; 312 times,
41/4 cts. a line. Open space within one year,
100 lines, 9 cts.; 1,000 lines, 7 cts.; 2,500
lines, 6 cts.; 5,000 lines, 5 cts.; 10,000 lines
or more, 41/2 cts. a line; add 10% for Sun-
day advertising. Preferred position. 10 or
25% extra. Classified, Ic. a word; 10% dis-
count on 7 or more consecutive insertions;
matrimonial, personals, or real estate, 10 cts.
a line. Reading notices, nonpareil, locals, 30
cts. a line; pure reading matter and tele-
graphic readers, 60 cts. a line, with discount
on 100 lines and over. Weekly, 50 cts. an
inch, flat. Readers, same as daily. Classified,
Ic. per word.
NEWS — Every evening except Sunday. In-
dependent. Established 1883. Daily News
Publishing Co., publishers. Subscription, $5;
sworn average circulation for year 1913, 20,-
429* net; 12 to 32 pages (Saturday edition.
24 to 36 pages), 7 columns; length of col-
umns. 21 Vi in.; width, 2% in. Can use
matrices.
Advertising rates, nonpareil, 11 cts. a line;
three times, 9 cts.; 14 times, 7 cts.; 39 times,
&V2 cts.; 78 times, 6 cts.; 156 times, 5 cts.;
312 times, 4% cts. a line; on yearly contract,
100 lines, 9 cts.; 1,000 lines, 7 cts.; 2,500
lines, 6 cts.; 5,000 lines, 5 cts.; 10,000 lines
or more, 4% cts. a line. Preferred position,
10 and 25% extra. Locals, nonpareil, 30 cts.
a line ; pure reading and telegraphic readers.
60 cts. a line. Classified, matrimonial, per-
sonals or real estate, 10 cts. a line; other
classified advertising, Ic. per word.
NORTHWEST HORTICULTURIST AND
DAIRYMAN — Monthly (15th). Agricultural
and Horticultural. Establsihed 1887. C. A.
Tonneson, editor and publisher. Subscription,
50 cts. ; guaranteed average circulation for
year 1914-15, 12,800; 24 pages, 4 columns;
length of columns, 13 in.; width, 2% in.
Advertising rates, 8 cts. a line, flat.
SEE AMERIC.V FIRST — Monthly (1st).
Travel. Established. A. L. Sommers, pub-
lisher. Subscription, $ ; claimed aver-
age circulation for 4 months ending Sept.
1!)14, 12,000; 00 pages, 3 columns; length of
columns, 10 in.; width, 2 lA in. Can not use
WASHINGTON
matrices. Forms close 20th of month preced-
ing. Office, 708 White Building.
Advertising rates, agate, 25 cts. a line; full
page, $80; V2 or V* page pro rata; Vs page,
$12.50; inside cover. $110; outside cover,
$125; discount of 10% on yearly contract.
TIMES — -Every evening except Sunday. In-
dependent. Established 1903. Tacoma Times
Publishing Co., publishers. Subscription, $3;
sworn average circulation for year ending
March 1914, 11,910* net paid; 8 to 12 pages,
8 columns; length of columns, 19 Vz to 23%
in.; width, 12 ems. Can use matrices.
Advertising rates, agate, 3i/i cts. a line;
full position, 4 cts.; 2,500 lines, on yearly
contract, 314 cts.; full position, 3% cts.;
5,000 lines, or not less than six in. per week,
52 weeks, 3 cts. a line; full position, 314 cts.
Following pure reading, 12 cts. a line. Clas-
sified, Ic. per word. Resorts, ' publishers,
schools and colleges, 3 cts. a line.
TRIBUNE — Every evening except Sunday,
and SUNDAY MORNING. Independent. Es-
tablished 1908. Tribune Publishing Co., pub-
lishers. Subscription, daily and Sunday,
$5; claimed average circulation for 1913,
daily 15,000; Sunday 17,000; 8 to_ 64 pages,
7 columns; length of columns; 21 in.; width
2Va in. Can use matrices.
Advertising rates, daily or Sunday, 3 cts.
a line, flat. Special position, 15 or 25%
extra. Reading notices, daily or Sunday,
brevier, 15 cts. a line, flat. Classified, Ic.
jier word, flat.
WALLA WALLA — Population 19,364. 2 rail-
roads. Distributing center for an excellent
grain growing, fruit culture and stock rais-
ing district; extensive industry in poultry,
sheep, hogs; also dairying and early fruits;
has agricultural machine works; grain
cleaning n\achine factory and foundry, 71
manufacturing plants in all. Seat of Whit-
man College. State Penitentiary is located
here. Annual value of manufactured jirod-
ucts, $5,200,000.00. Five banks with de-
posits of $4,500,000.00.
BULLETIN — Every evening except Satur-
day, and SUNDAY MORNING. Independent.
Bulletin Printing Co.. publishers. Established
1906. Subscription, $5; sworn detailed aver-
age circulation for six months ending March
1914, 3,137*; 6 to 16 pages, 7 columns;
length of columns, 20 in.; width, 2% in. Can
use matrices.
Advertising rates, agate, Wz cts. a line,
flat. Preferred positions, 15 or 25% extra.
Reading notices, 5 cts. a count line; first or
Sunday society pages, 10 cts. a line. Classi-
fied, Ic. per word.
FEATHERED WORLD — Monthly (1st).
Poultry. Established 1911. Ferney & Clark,
publishers. Subscription, 50 cts.; claimed
average circulation for 1913, 4,000; 28 pages,
NELSON CHESMAN & CO.'S RATE BOOK.
331
WASHINGHTON
3 columns; Icngfli of columns, 9% in.; width,
2 Vfe in. Cannot use matrices. Forms close
'20tli preceding date of publication.
Advertising rates, $1.40 an inch; 25 in. to
be used within 3 months, $1.25; 100 in., $1
an inch. Reading notices, brevier, 20 cts. a
line, flat. Classified, 40 words or less, 75 cts.
UNION — Every morning except Monday.
Republican. Established 1869. Washington
Printing and Book Manufacturing Co., pub-
lishers. Subscription, $5.50; sworn average
WASHINGHTON
circulation for six month.s prior to Ajjril 1914,
daily and Sunday, 3,290* net paid; daily, 8
to 12 pages; Sunday, 16 to 32 pages, 7
columns; length of columns, 20 in.; width,
21/6 in.
Advertising rates, daily, 25 cts. an inch ;
200 in., 20 cts.; 500 in., 18 cts.; 1,000 in.,
16 cts. an inch. Sunday, 40 cts. an inch;
200 in., 32 cts.; 500 in., 29 cts.; 1000 in., 25
cts. Reading notices, daily or Sunday, 10
cts. a line; telegraphic readers, 25 cts. a
line. Classified, daily or Sunday, Ic. per word.
WEST VIRGINIA
BLUEFIELD — Population 11,188. Located
on Norfolk & Western Railroad and is the
shipping point for Pocahontas Coal field.
Has Railroad shops, mines, car and supply
works. State Normal School is located here.
TELEGRAPH — Every morning except Mon-
day. Independent-Republican. Established
1894. Daily Telegraph Printing Co., publish-
ers. Subscription, $4; claimed average circu-
lation for 1913, 4,749; 6 to 14 pages, 7 col-
umns; length of columns, 20 in.; width, 2^/4
in. Cannot use matrices.
Advertising rates upon application.
CHARLESTON — Population 22,996. State
Capital. On Great Kanawha River, with
steamboats to Ohio River and New Orleans,
five railroads and three interurban car
lines. The center of one of the largest
high grade oil fields in the world; eight
miles from the great Blue Creek field just
developing. Has largest axe* factory in
the world and the largest chemical factory
of its kind in the United States. Home of
the Ohio Tool Co. Lumber interests most
extensive; petroleum and salt; iron and
bituminous coal mines in vicinity; lumber
mills, foundries, boiler works and machine
shops, glass plants. Has second largest
wholesale grocery house in the South. An-
nual value of manufactured products, $10,-
000,000.00. Bank clearings during 1913,
$120,000,000.00.
GAZETTE — Every morning except Monday.
Democratic. Established 1888. Charleston Pub-
lishing Co., publishers. Subscription, $4;
sworn average circulation for six months
prior to October 1913, 6.210* net paid; 8 to
20 pages, 7 columns; length of columns, 20
in.; width, 21/4 in.
Advertising rates, 25 cts. an inch; on year-
ly contract, 1,000 in., 15 cts. an inch; 5,000
in., 12 V& cts. Preferred position, 15 and 25%
extra. Reading notices, body type, 5 cts. a
line; not marked, 8 point type, 10 cts. a line;
black faced type, 10 cts.; first page, 15 cts.;
18 point type, 20 cts. a line. Classified, Ic. a
word. .
MAIL — Every evening except Sunday. Re-
publican. Established 1893. News Mail Co.
(Inc.), publishers. Subscription, daily, $4;
circulation — not given by publisher; 6 to_ 24
pages, 7 columns; length of columns, 20 in.;
width, 2% in. Can use matrices.
Advertising rates, 25 cts. an inch; on con-
tract, less than 1,000 in., 121/2 cts.; 1,000
in. or more, 10 cts. an inch. Composition,
5 cts. an inch, additional. Position, 10, 20
and 25% extra. Reading notices, body type,
5 cts. a line; not marked, 15 cts. a line;
black faced type, 10 cts. a line; first page, 20
cts. a line; 10% discount on 1,000 lines or
more. Classified, Ic. per word.
WEST VIRGINIA EDUCATOR — Monthly
(1st). Educational. Established 1907. Lovett
Printing Co., publishers. Subscription, $1 ;
claimed average circulation for year 1913,
5.000; 32 pages, 3 columns, length of columns,
9% in.; width, 2% in. Can not use matrices.
Forms close 17th of month preceding.
.Advertising rates, 1 inch, 1 month, $1;
three months. $2.50; six months, $4.50: 12
months, $8.00: 4 in.. $3.50; $9.50; $18 or
$35; one column, $7.50; $21; $41 or $80
respectively.
CLARKSBURG — Population 9,201. Located
on the west fork of Monongahela River and
Baltimore & Ohio Railroad. Center of a
rich farming district and one of the largest
oil fields in the world. Also in the center
of the greatest gas belt in the world. Ex-
tensive mining of coal carried on in sur-
rounding country. Other industries are zinc
and chemical works, tin plate, glass, graph-
ite and carriage factories, or 47 manu-
facturing establishments in all with an an-
nual pavroll of $5,000,000.00. Bank de-
posits during 1913, $10,000,000.00.
TELEGRAM — Every evening except Sun-
day. Republican. Established 18C1. Clarks-
332
NELSON CHESMAN & CO.'S RATE BOOK.
WEST VIRGINIA
burg Telegram Co., publishers. Subscription,
$4; sworn detailed average circulation for
six months prior to April 1914, 6,316* net
paid; 10 to 32 pages, 7 columns; length of
columns, 21 in.; width, 2Va in. Can use
matrices.
Advertising rates, 15 cts. an inch. Com-
position, r^ cts. an inch extra, each insertion.
Special position, 2 cts. an inch additional.
Reading notices, body type, 5 cts. a count
line; black face or 12 pt. type, 7 cts. a
count line. Classified, %c. per word.
HUNTINGTON — Population 31,161. On Ohio
River and 2 railroads. Extensive lumber in-
terests ; iron and coal also shipped exten-
sively; industries include the manufacture
of cigars, glass, cars and car wheels, iron
castings, lumber and pottery products. An-
nual value of manufactured products, $6,-
900,000.
ADVERTISER — Every evening except Sun-
day. Democratic. Established 1889. J. H.
Long, publisher. Subscription, $5; circula-
tion— not given by publisher; 10 to 16 pages,
7 columns; length of columns, 21 in.; width,
2% in. Can use matrices.
Advertising rates on application.
HERALD-DISPATCH — Every morning ex-
cept Monday. Republican. Established 1890.
Huntington Herald Co., publishers. Subscrip-
tion, $5; claimed average circulation for 1913
6,500; 10 to 24 pages, 7 columns; length of
columns, 20 in.; width, 2% in. Can use mat-
rices.
Advertising rates on application.
PARKERSBURG — Population 17,842. On
Ohio and Little Kanawha Rivers and 3 rail-
roads. Extensive trade in timber and
petroleum. Said to have the largest shovel
factory and the largest porcelain plant in
the world; industries also include glass fac-
tories; boiler and machine shops; foundries
and chemical works; oil refineries; barrel
and furniture factories and steel mills. An-
nual value of manufactured products, $32,-
500,000.00. Bank deposits, during 1913,
$11,999,896.41.
BAPTIST BANNER — Everv Thursday. Bap
tist. Established 1889. J. W. Mitchell, D. D.,
publisher. Subscription, $1.50; sworn aver-
age circulation for year, 1913, 5.000*; 24
pages, 2 and 3 columns; length of columns,
101^ in.; width, 3% and 2% in., respectively.
Advertising rates, 50 cts. an inch, with dis-
count on 10 in., and upward.
DISPATCH-NEWS — Every morning includ-
ing SUNDAY. Republican. Established 1897.
Parkersburg Publishing Co., publishers. Sub-
scription, $5 ; claimed average circulation,
for year 1913, daily, 4,000; Sunday, 4,500;
daily, 8 to 12 pages; Sunday, 16 to 24 pages,
7 columns; length of columns, 20% in.;
width, 2A in.
WEST VIRGINIA
Advertising rates, 25 cts. an inch; over
500 in., 12 cts.; over 1,000 in., 10 cts. an
inch. Classified, 3 cts. a line.
SENTINEL — Every evening except Sunday.
Democratic. Established 1875. Parkersburg
Sentinel Co. (Inc.), publishers. Subscription,
$4.50; sworn average circulation for six
months prior to April 1914, 4,216* net paid;
8 pages, 7 columns; length of columns, 20%
in.; width, 2% in. Can use matrices.
Advertising rates, transient, 25 cts. an
inch; contract, R. O. P., 12 cts.; in position,
13 and 14 cts. an inch; first page, 50 cts. an
inch. Reading notices, 6 cts. a count line;
telegraphic, 20 cts. a count line. Classified
(15 cts. minimum), Ic. per word. Semi-week-
ly, display, 8 cts. an inch.
WHEELING — Population 41,641. (Greater
Wheeling, including suburbs in 5 cts.
trolley zone, 100,000). On Ohio river and
three railroads. Principal industries, coal
mining and manufacture of iron, steel, tin-
plate and their products; glass, pottery,
enamel ware, cigars, and tobacco; nails,
tools, etc. Annual value of products $30,-
000,000. 15 banks. Bank clearings for
1913, $116,411,258.00.
INTELLIGENCER — Every morning except
Sunday. Republican. Established 1852. In-
telligencer Publishing Co., publishers. Sub-
scription, $5.20; sworn detailed average circu-
lation for year 1913, 10.637* net; 12 to 24
pages, 7 columns; length of columns, 22 in.;
width, 2% in. Can use matrices.
Advertising rates, agate, 2% cts. a line on
1,000 lines contract; 2,500 lines, 2*4 cts.;
4,000 lines, 2 cts.; 5.500 lines, 1% cts.;
7,000 lines, or more, 1^4 cts. a line. Pre-
ferred positions, 10 and 20% extra. Special
combination rate with "News," 1.000 line
contracts. 5 cts.; 2,500 lines, 4% cts.; 4,000
lines, 414 cts.; 5,500 lines, 4 cts.; 7,000 lines,
3% cts. a line. Reading notices, 20 cts. per
count line; combination, 30 cts.; telegraphic
readers, 30 cts.; combiantion, 50 cts. a count
line. Classified, Ic. per word. Combination,
1 % cts. per word.
NEWS — Everv evening except Sunday, and
SUNDAY MORNING. Independent. Establish-
ed 1890. The News Publishing Co., publish-
ers. Subscription, daily, $5; Sunday, $1.50:
sworn detailed average circulation for vear
1913. daily, 13,903* net paid; Sunday, "16,-
767* net paid; daily, 12 to 24 pages; Sunday,
42 to 50 pages, 7 columns; length of col-
umns, 22 in.: width, 2% in. Can use matrices.
Advertising rates, agate, 3V4, cts. a line on
1,000 line contract; 2,500 lines, 3 cts.; 4,000
lines, 2% cts.; 5.500 lines, 2% cts.; 7,000
lines or more, 2^4 cts. Special combination
rates with "Intelligencer." Also for reading
notices and classified, see "Intelligencer."
REGISTER — Every morning including
SUNDAY. Democratic. Established 1863. The
West Virginia Printing Co.. publishers. Sub-
scription, daily, $6; Sunday, $2.60; sworn
NELSON CHESMAN & CO.'S RATE BOOK.
333
WEST VIRGINIA
average circulation for six months prior to
October 1913, daily and Sunday, 11,450* net
paid; daily, 12 to 16 pages; Sunday, 28 to
36 pages, 7 columns; length of columns. 21
in.; width 2^s in. Can use matrices.
Advertising rates, agate, 7 to 140 lines,
within one year, daily, 7 cts. a line; Sunday,
9 cts. a line; next 70 lines, daily, 4 cts. a
line; Sunday, 6 cts.; 210 lines, daily, 6 cts;
Sunday, 8 cts.; next 140 lines, daily, 3%
cts.; Sunday, 5^ cts.; 350 lines, daily, 5 cts.;
Sunday, 7 cts.; next 350 lines, daily, 3 cts.;
Sunday, 3 cts.; 700 lines, daily, 4 cts.; Sun-
day, 5 cts.; next 700 lines, daily, 2 cts.; Sun-
day, 2 cts.; 1,400 lines, daily, 3 cts.; Sunday,
3% cts.; next 1,400 lines, daily, Ic. ; Sun-
day, 1^ cts.; 2,800 lines, daily, 2 cts.; Sun-
day, 2% cts.; next 1,400 lines, in daily, %c.
a line; 4,200 lines in daily, iy2 cts. a line;
preferred position, 15 or 25% extra. Classi-
fied, rates on application. Reading notices.
WEST VIRGINIA
any edition, first time, 15 cts. a line; 12 cti. a
line, each subsequent insertion. Locals, first
time, 12 cts. a line; 10 cts. a line each sub-
sequent consecutive insertion; black faced
notices, first time, 18 cts. a line; 15 cts. a
line subsequent insertions, with discount on
500 lines, and over; publishers, resorts and
hotels, 20% off regular display rates; tele-
graphic readers, 25 cts. a line.
TELEGRAPH — Every evening except Sun-
day. Independent. Established 1902. C. H.
Henderson, publisher. Subscription. $3; claim-
ed average circulation for year 1913, 7,419; 8
and 12 pages. 7 columns; length of columns,
21% in.; width, 2% in. Can use matrices.
Advertising rates, 50 to 100 in., 30 cts. an
inch; 100 in., 25 cts.; 300 in., 20 cts.; 500
in. or more, 15 cts. an inch. Position, 25%
extra. Classified, Ic. per word. Reading no-
tices, 10 cts. a line.
WISCONSIN
APPLETON — Population 16,773. On Fox
River, Steamboat connections to Lake Win-
nebago and Green Bay. 2 railroads. Has
excellent water power. Pulp, paper, wool-
en, flour and planing mills; wire screen,
wooden ware, hub, spoke and glove factor-
ies; foundry and machine shops; iron, knit-
ting and agricultural implement works. Seat
of Lawrence University.
GEGENW \RT— Semi-Weekly. German-In-
dependent. Established 1889. Gegenwart
Company publishers. Subscription, $2; cir-
culation^^— not given by publisher; 8 pages,
7 columns, length of columns, 21 in.; width
2 1/6 in. Can not use matrices.
Advertising rates, 75 cts. an inch, per
week with discount for time and space.
MONTAGS-BLATT — Every Monday. Ger-
man. Independent. Republican. Established
1892 Volksfreund Publishing Co., publishers.
Subscription, $1.50; claimed average circula-
tion for year 1913. 6,500: 8 pages, 7 col-
umns; length of columns, 20 y2 in.; width, 2%
inches.
Advertising rates, 30 cts. an inch; more
than 100 in., 25 cts. an inch. Local readers,
10 cts. a count line. Full position, 33% extra.
An allowance of 5 cts. an inch on electrotyped
matter. Classified, 5 cts. a count line.
Advertising rates, 30 cts. an inch; more
than than 100 in., 25 cts. an inch. Full posi-
tion, 33% extra. An allowance of 5 cts. an
inch on electrotyped matter. Local readers,
10 cts. a count line. Classified, 5 cts. a count
VOLKSFREUND — Every Thursday. Ger-
man. Independent Republican. Established
1870. Volksfreund Publishing Co., publishers.
Subscription, $1.25; claimed average circula-
tion for year 1913, 6,600; 8 to 12 pages 7
columns; length of columns, 21 in.; width,
2% in. Can use matrices.
ASHLAND — Population 13,000. On Lake
Superior: Milw., St. P. & S. Ste Marie;
Chic. & N. W. ; Northern Pacific: Chic,
.St. Paul-Minneapolis & Omaha Railway
Systems. Located in prosperous agricultural,
lumbering and mining district. Other in-
dustries are iron, steel and boiler works;
planing and saw mills: blast furnace'^:
sash and door and cigar factories and
machine shops.
LAKE SUPERIOR FARMER — Every Satur-
day. Agricultural. Established 1913. _ Bow-
rown-Murray Co., publishers. Subscription,
$1; claimed average circulation for first six
months, 1914. 5.322 net paid: 12 pages. 4
columns, length of columns, 13% in.; width,
2% in. Can not use matrices.
Advertising rates, agate, 50 cts. an inch.
BELOIT — Population 15,125. Located 84
miles from Milwaukee, on Chicago, Mil-
waukee and St. Paul and Chicago and North
Western Railroads. Industries consist of
the largest gas engine plant, as well as the
largest wood working machinery plant in
the world; paper and hosiery mills; farm-
ing implements, iron, scale, wind mill and
pump works and is the home of the Warner-
Auto-Meter; seat of Beloit College (Con-
gregational). Annual value of the manu-
factured products, $12,000,000.00.
334
NELSON CHESMAN & CO.'S RATE BOOK.
WISCONSIN
NEWS — Every evening except Sunday. Re-
publican. Established 1888. Daily News
Pulilishing Company, publishers. Subscrip-
tion, $.5 : sworn average circulation for
.six months prior to April 1914, 4,615*
net paid; 8 to 12 pages, 7 columns,
length of columns, 20 V^ in.; width, 2y^ in.
Can use matrices.
Advertising rates, 1.5 cts. an inch. Com-
l)Osition, 5 cts. an inch additional; full posi-
tion 25% extra.
WISCONSIN
DODGEVILLE — Population 1,791. On Illi-
nois Central and Chicago & Northwestern
Railway Systems. Located in a thriving
agricultural, stock raising and dairying dis-
trict, and is a distributing point for said
products. Lead and Zinc mines in vicinity.
Other industries are agricultural implement
and wagon works; creamery; flour and plan-
ing mills.
CHRONICLE — Every Friday. Republican.
Established 1858. DodgevDle Chronicle (Inc.).
publishers. Subscription $1.20, sworn average
circulation for six months ending .lune, 1914.
4,771*; 8 pages, 7 columns, length of columns
21% in.: width, 2% in.; cannot use matrices.
Advertising rates, 25 cts. an in.; 500 in.,
within one year 14 cts. an inch; readers,
5 cts. a line; 1,000 lines within one year, 4
cts. a line.
EAU CLAIRE — Population 18,310. On Chip-
pewa River. 3 railroads. Farming and
dairying extensively engaged in ; hardwood
timber abundant in vicinity; has fine water
power. Lumber manufacture a most exten-
sive industry; also has pulp and paper
mills, furniture and shoe factories; linen,
sulphite mills and foundries. Annual value
of manufactured products, $7,000,000. Bank
clearings during 1913, exceeding, 10,000,-
000.00.
LE.VOER — Everv morning except Mondav,
including SUNDAY; and TELEGRAM, every
evening except Sunday. Republican. Estab-
lished 1875. Eau Claire Press Co., publishers.
Subscription, either edition, $3 ; sworn com-
bined average circulation for 1913, 8,962*,
either edition; 3 to 16 pages, 7 columns;
length of columns, 21 in.; width of columns,
2% in. Can use matrices.
Advertising rates, 40 cts. an inch; 300 in.
used in one year, 35 cts.; 500 in., 33 cts.;
1,000 in., 27 cts. Special position, 15 or 25%
extra. Readers, 15 cts. a line. Classified, Ic.
per word.
REFORM — Every Tuesday. Norwegian Pro-
hibition. Established 1884." Fremad Publish-
ing Co., publishers. Subscription, $1 ; claimed
average circulation 1913, 5,562; 8 pages, 7
columns; length columns, 21 in.; width, 2%
in.
Advertising rates, 25 cts. nn inch. Readers,
5 cts. a line.
three railway systems, steamboat line and
interurban line. Trade center of a large
agricultural and dairying district. Manu-
factures are: refrigerators, top leather for
shoes; wagons, sleighs, typewriters, lum-
ber, sash, doors, casting machines, phar-
maceutical supplies, overalls, workshirts
and boys' rompers, candy, tents, awnings,
grass rugs, beer, church furniture, office and
bedroom furniture, caskets and burial cases,
extension, library and kitchen tables,
pressed and common brick, cheese, postal
bag racks, lime and crushed stone, ice
cream, motor boats, malt, pneumatic tools,
work and wooden shoes, paper boxes,
paints and enamels, ignition specialties.
St. Mary's academy and Grafton Hall
schools for girls ; St. Agnes Hospital and
convent; Convent of the Holy Nativity
(Episcopal); division headquarters Soo
lines and (J'hi. & N. W. railway; also shops.
Monthly pay roll .$300.000.00.' Annual value
of manufactured products, $16,500,000.00.
Bank deposits for year 1913, average, $5,-
199,469.65.
COMMONAVEALTH — Every evening except
Sunday. Independent. Established 1852. The
P. H. Haber Printing Company, publishers.
Subscription $5.; sworn average circulation
for five months ending .Tune, 1914, 4,493* ; 8
to 16 pages. 7 columns, length of columns,
20% in.: width, 2 Ife in. Can use matrices.
Advertising rates, 15 cts. an inch; next to
reading. 17 cts.: full position, 18 cts. an inch.
Comijosition. 5 cts. an inch, additional. Read-
ing notices, run of paper, 6 cts. a line; in
iifrt's matter, 12 cts. a line. Classified 2 cts.
a line.
REPORTER — Everv evening except Sun-
day. Democratic. Established 1883. The Re-
porter Printing Co.. publishers. Subscription,
carrier, $5; mail, $3: sworn average detailed
circulation for last six months 1913, 4.034*;
o to 16 pages, 7 columns; length of columns,
22 in.; width, 2% in.
Advertising rates, 15 cts. an inch; next to
reading, 16 Vs cts.; full position, 18 cts.; sur-
rounded by reading, 22 V2 cts. Composition,
5 cts. an inch extra. Reading notices, posi-
tion, 10 cts. a line; run of paper, 6 cts. a
line. Classified, M:C. per word.
TRADE EXTENSION — Monthly, with extra
edition Christmas and Easter. Commercial-
Civic-.\gricultural. Established 1910. Fond
du Lac Business Men's Assn.. publishers. For
free distribution ; sworn average circulation
for six months ending .Tune, 1914, 13,957; 8
pages, 7 columns, length of columns, 20% in.;
width, 2% in. Can use matrices. Forms close
lOth.
Advertising rates, 50 cts. an inch ; full
page. $60; Vz or Vi page, pro rata.
FOND DU LAC — Population 18,817. Located
on Lake Winnebago and Fond du Lac river,
FT. ATKINSON — Population 3,877. Center of
excellent agricultural and tobacco raising
• section. Dairying most extensively engaged
in. Has a number of creameries, foundry
NELSON CHESMAN & CO.'S RATE BOOK.
336
WISCONSIN
and machine shops; dairy supplies; barn
equipments, furniture and wagon factories.
Annual value of manufactured products,
$4,000,000.
HOARD'S DAIRYMAN — Every Friday.
Agricultural. Established 1885. W. D. Hoard
and Sons Co., publishers. Subscription, $1 ;
claimed average circulation for 1913, 67,000;
32 to 40 pages, 4 columns; length of columns,
13 in.; width, 2% in. Forms close Saturday
preceding.
Advertising rates, 40 cts. a line, flat.
WISCONSIN
GREEN BAY — Population 25,236. On Fox
River and Green Bay and 3 railways. Has
fine harbor and handles extensive ship-
ments of lumber, fish and grain ; industries
include large saw mills and cooperage
works ; breweries, cigar and soap factories ;
paper, flour and planing mills.
GAZETTE — Every evening except Sunday.
Republican. Gazette Publishing Co., publish-
ers. Subscription, $5 ; sworn average circula-
tion for six months prior to April, 1914, 6,-
028* net; 8 to 16 pages, 7 columns; length
of columns, 20 in.; width, 2Vq in. Can use
matrices.
Advertising rates, 35 cts. an inch, first in-
sertion; 30 cts. each subsequent insertion; on
yearly contract, 18 cts. an inch; next to read-
ing, 24 cts.; full position, 30 cts.; 500 in., 14,
18 or 24 cts.; 1,000 lines, 12, 14 or 18 cts. an
inch. Composition, 5 cts. an inch, additional.
Locals, 10 cts. a line; 1,000 lines or more,
7% cts. a line. Classified, 3 lines, 3 days,
50 cts.
HAMBURG — Population 900. Two railways.
Dairying and lumbering extensively engag-
ed in; has creamery; hub, cheese and
cheese box factories. Annual value of man-
ufactured products, $35,000.
GEPLUEGBL-ZUECHTER — Monthly. Ger-
man. Agricultural. Established 1888. Der
Gefluegel-Zuechter Publishing Co., publishers.
Subscription, 75 cts.; claimed average circula-
tion for year 1913, 8,500; 30 pages. 3 col-
umns; length of columns, 10 1/^ in.; width,
21/6 in.
Advertising rates, $1 an inch; 3 times,
$2.50; 6 times, $4.50; 12 times, $8.50; 6
in. ordered at one time, $3.50; 12 in., $7;
25 in., $13; 50 in., $25. Position, 10%
extra. Reading notices, 10 cts. a line; 24
lines ordered at one time, $2. Want ads.,
Ic. per word; other classified ads, 2 cts. per
word.
JANESVILLE — Population 13,894. On Rock
River, 2 railways and Interurban line. Dis-
tributing center for excellent tobacco grow-
ing and stock raising district. "Very large
trade in draft and coach horses; sugar beets
also cultivated extensively; has good water
power; industries include farm implement
and carriage works; woolen, cotton and flour
mills; furniture, porch shades, pen, shears,
clothing, harness, hay tools, shoe, cigar box,
fireless cook stoves, wire fence and knitting
factories; breweries. Wisconsin State School
for the Blind located here. Annual value
of manufactured products, $10,000,000.00.
GAZETTE — Every evening except Sunday.
Republican. Established 1852. Gazette Print-
ing Co., publishers. Subscription, $6; sworn
average circulation for year ending March,
1914, 6,394* net; 10 to 16 pages, 7 columns;
length of columns, 20 ^/^ in.; width, 2% in-
Advertising rates, 40 cts. an inch; 100 in.
on yearly contract, 28 cts.; 300 in., 24 cts.;
500 in., 22 cts. an inch. Preferred positions,
15 or 25% extra. Readers (8 point), 15 cts.
a line; readers, nonpareil, 10 cts. a line. Clas-
sified, Ic. per word.
WISCONSIN DAILY LEAGUE — Estab-
lished 0000. H. H. Bliss, Secretary. A com-
bination of the following daily papers: An-
tigo Journal, Appleton Crescent, Beloit Free
Press, Chippewa Herald, Eau Claire Leader
Telegram, Green Bay Gazette, Janesville
Gazette, La Crosse Leader Press, Marinette
Eagle Star, Manitowoc Herald, Merrill
Herald, Neenah Times, Oshkosh Northwest-
ern, Racine Journal-News, Sheboygan Press,
Stoughton Courier-Hub, Wausau Record-
Herald, Wisconsin State Journal and Fond
du Lac Commonwealth. Circulation — not
given by publisher.
Advertising rates, $5.22 an inch; 100 in.,
$3.92; 500 in., $3.22 an inch. Position,
25% extra. Local readers, $2.00 a line.
Classified, 86 cts. a line.
LA CROSSE — Population 30,417. On Missis-
sippi River. Has five railways and inter-
urban line. Beautiful park system. Indus-
tries include carriage and cooperage shops;
cigar, cracker, candy, stove, rubber, sash
and door factories; plow, farm implement
and boiler works; flour and knitting mills;
foundry and machine shops; breweries.
ABENDSTERN — Every evening except Sun-
dav. NORDSTERN, semi-weekly, Tuesdays
and Fridays, and VOLKSPOST, Wednesdays.
German Independent. Established 1856. Adolf
Candrian, publisher. Subscription, daily, $3;
semi-weekly, $2; weekly, 75 cts.; circulation
• — not given by publisher; daily, 4 to 8 pages;
semi-weekly and weekly, 8 pages, 7 columns;
length of columns, 22 in.; width, 2% in.
Advertising rates, daily, 20 cts. an _ inch
each insertion; semi-weekly, 25 cts. an inch;
weekly, 70 cts. an inch.
LEADER-PRESS — Every evening except
Sunday. Independent. Established 1854. La
Crosse Press Co., publishers. Subscription,
$3 ; sworn average circulation for first six
months 1914, 6,993* net paid; 8 to 16 pages,
8 columns; length of columns, 21% in.;
width, 13 ems pica. Can use matrices.
Advertising rates, 25 cts. an inch; 1.400
lines, on yearly contract, 19 cts. a line. Spe-
cial positions, 10 or 25% extra. Reading no-
tices, 12 cts. a count line; 500 lines, 10 cts.
Classified, Ic. per word.
336
NELSON CHESMAN & CO.'S RATE BOOK.
WISCONSIN
LIGHT — Bi-monthly. January, March, May,
July, September and November. Social Re-
form. Established 1898. World's Purity Fed-
eration, publishers. Subscription, 50 cts. ; cir-
culation— not given by publisher; 66 to 70
pages, 2 columns, length of columns, 7^^
in.; width, 2% in. Can not use matrices.
Forms close ten days in Advance.
Advertising rates, $3.00 an inch; full page,
$35; 14 page, $18; % page, $9; Va page, $5,
with discounts on yearly contract.
NORDSTERN — Semi-weekly edition of
Abendstern, which see.
OPEN EXHAUST — Monthly (10th). Motor
Boating. W. V. Kidder, publisher. Established
1910. Subscription, $1; claimed average cir-
culation for year ending July, 1914, 7,960;
28 to 60 pages, 3 columns; length of columns,
12 in.; width, 2% in. Can use matrices.
Forms close 25th preceding month.
Advertising rates, $3.25 1 column inch;
$5.85 2 column inch; $7.15 3 column inch;
tV page, $5.85; Vg page, $9; % page, $15.50;
V2 page, $26; 1 page, $45.50, with discounts
on 3, 6 and 12 months contracts. Professional
cards, $2 an inch. Special positions, covers
and colors on application.
TRIBUNE — Every evening except Sunday.
Independent. Established 1904. Frank H. Bur-
gess, Business Manager. Subscription, $5;
sworn average circulation for first six
months 1914, 7,597* net; 8 to 24 pages, 7
columns; length of columns, 20 in.; width,
2% in. Can use matrices.
Advertising rates, 21 cts. an inch; full posi-
tion, 25 cts. Classified, %c. a word. Read-
ing notices, 10 cts. per count line.
VOLKSPOST— Weekly edition of Abend-
stern, which see.
MADISON — Population 25,531. 3 railways,
having 9 divisions. Located on isthmus^
between two lakes, known as the "City of
four lakes," there being 9 miles of wati;r
front on three of these lakes. Distributing
center for fine agricultural district, and is
in heart of richest dairy region in the
world. Industries include farm imple-
ment factory, foundry and machine shops;
gasoline and oil engine and carriage works;
beet sugar factory and tobacco warehouses.
State Capitol and other state buildings,
also University of Wisconsin located here.
Annual value of manufactured products,
$7,000,000.00. Bank resources, $14,712,-
044,84; deposits during 1913, $11,725-
743.21.
AMERICAN THRESHBRMAN — Monthly.
Established 1898. B. B. Clarke, publisher.
Subscription, $1; claimed average circulation
for year 1913, 53,333; 92 to 100 pages, 4
columns; length of columns, 12% in.; width,
2^4 in. Forms close 20th preceding month.
Advertising rates, agate, 40 cts. a line; 500
lines within one year, 38 cts. a line; 1,000
lineB, 35 cts. ; 2.000 Unas, 30 cts. a line.
WISCONSIN
AMERIKA — Every Friday. Norwegian. Re-
publican. Established 1884. Amerika Pub-
lishing Co., publishers. Subscription, $1;
circulation — not given by publisher; 16 pages,
4 columns; length of columns, 14 in.; width,
21/8 in.
Advertising rates, 50 cts. an inch; 13 times
or more, 40 cts. an inch. Preferred position,
10% extra. Reading notices, 10 cts. a line.
DEMOCRAT— Every morning except Mon-
day. Democratic. Established 1852. Demo-
crat Publishing Co., publishers. Subscription,
$5 ; sworn average circulation for six months
prior to April, 1914, daily and Sunday, 4,350*
net paid; daily, 8 pages; Sunday, 24 pages,
7 columns ; length of columns, 22 in. ; width,
2% in. Can use matrices.
Advertising rates, 25 cts. an inch; on
yearly contract, 100 in., 23 cts.; 250 in.,
20 cts.; 500 or more in., 19 cts.; 750 in.,
18 cts.; 1,000 in., 17 cts.; 1,500 in., 161/2
cts.; 2,000 in., 16 cts.; 3,000 in. or more,
15 cts. an inch. Reading notices, 10 cts. a
line. Classified, %c. per word.
EQUITY NEWS — Semi-Monthly (Ist and
15th). Economic-Agricultural. Established
1908. Wisconsin State Union. A. S. of E.,
publishers. Subscription, $1; claimed aver-
age circulation for year 1913, 12,000; 16
pages, 3 columns; length of columns, 10 in.;
width, 2% in. Forms close three days preced-
ing date of issue.
Advertising rates, 6 cts. a line; 1,000 lines,
5 cts. A discount of 20% on live stock ad-
vertising. Reading notices, $1 an inch.
Classified, Ic. i^er word.
GAS REVIEW -^ Monthly. Class. Estab-
lished 1908. B. B. Clarke, publisher. Sub-
scription, 50 cts. ;, claimed average circulation
for year 1913, 26,484 net; 100 pages, 2 col-
umns; length of columns, 9 in.; width, 2% in.
Advertising rates, $5.40 an inch; 3 times,
$5.01; 6 times, $4.74; 9 times, $4.42; 12
times, $4 an inch, per time; Vs page $10.80;
14 page, $18.90; V2 page, $35.10; one page,
$67.50.
LA POLLETT'S MAGAZINE — Every
Saturday. Progressive-Republican. Estab-
lished 1909. The Robert M. LaFollette Co.,
publishers. Subscription, $1; claimed aver-
age circulation for year 1913, 35,000; 16
pages, 4 columns; length of columns. 13 V^
in.; width, 2% in. Forms close Monday pre-
ceding. Can use matrices.
.'\dvertising rates, agate, 12^/^ cts. a line;
full page, $75.
WISCONSIN DAILY NEWS— Every morn-
ing except Sunday during College year. Educa-
tional-Collegiate. Established, 1912. Stu-
dents of the University of Wisconsin, pub-
lishers. Subscription, $3 ; circulation — not
gven by publishers; 8 pages, 7 columns,
length of columns, 21 in.; width, 2 V& in.
Can use matrices.
NELSON CHESMAN & CO.'S RATE BOOK.
337
WISCONSIN
Advertising rates, 15 cts. an inch, with dis-
count for time and space. Lift ads taken
from Democrat, 10 fts. an incli ; from State
.rouriial (matrices), 12 cts. an inch. Readers,
I.'') cts. a line. Classified, 20 cts. per inser-
tion.
WISCONSIN FARMER — Every Thursday.
Live Stock and Agricultural. Established 1848.
Jas. M. Pierce, publisher. Subscription, $1;
claimed average circulation for year 1913,
80,000*; 16 to 48 pages, 4 columns; length
of columns, 13% in.; width, 2% in. Forms
close Thursday preceding.
Advertising rates, agate, 35 cts. a line; 100
lines within one year, 33 cts.; 250 lines, 31
cts.; 500 lines, 29 cts.; 1,000 lines or more,
27 cts. a line. Reading notices, nonpareil, 50
cts. a count line. Special display rate in com-
bination with Iowa Homestead (Des Moines,
fa.), and Farmer and Stockman (Kansas City,
Mo.), $1.25 a line; Iowa Homestead, 85
cts. ; Farmer and Stockman, 68 cts. a line.
See advertisement on page 476.
WISCONSIN JOURNAL OF EDUCATION
-^Monthly (1st). Educational. Established
1856. The Parker Educational Co., publishers.
Subscription, $1.25; claimed average circu-
lation for year 1913. 5,000; 34 pages, 2 col-
umns; length of columns, 8*4 in.; width,
3 in. Cannot use matrices. Forms close
20th of preceding month.
Advertising rates, $1.50 an inch, with 20%
discount on 10 consecutive insertions. Read-
ing notices, 50 cts. a line.
WISCONSIN STATE JOURNAL — Every
evening except Sunday, and SUNDAY
MORNING. Republican. Established 1853.
State Journal Printing Co., publishers. Sub-
scription, $5 ; sworn average circulation for
six months prior to April, 1914, daily, 10,-
711* net paid; Sunday, 4,622* net paid; 8
to 16 pages. 7 columns; length of columns, 21
in.; width, 2^4 in. Can use matrices.
Advertising rates, 3 cts. a line; 1,400 lines,
on yearly contract, 2% cts.; 7,000 lines or
more, 2 cts. a line. Position, 10 and 25%
extra. Classified, Ic. per word. Reading no-
tices, 20 cts. a count line; 500 or more lines,
15 cts.
MENOMINEE FALLS — Population 919. Lo-
cated on the Chic. Milw. & St. P. Railroad
in the midst of a thriving agricultural dis-
trict. Enterprises consist of agricultural
implement works, beet sugar factory, tiour
and saw mills and lime works. Annual value
of manufactured products, $800,000.
WISCONSIN SUGAR BEET — Monthly.
Agricultural. Established 1900. C. W. Eraser,
publisher. Subscription, 50 cts. ; claimed aver-
age circulation for 1913, 12,600; 16 pages,
3 columns; length of columns, 11 in.; width,
2% in.
Advertising rates, $1.50 an inch; three
months, $4; six months, $7.50; one year, $12;
2 in., one time, $2.50; 4 in., $4.50.
WISCONSIN
MILTON — Population 833. Located on the
Cliicago, Milwaukee and St. Paul Railroad
in a thriving grain growing district. The
Burdick Cabinet Co.'s factories are located
here. The seat of Milton College (Seventh
Day Baptist).
PROFITABLE POULTRY — Monthly (1st).
Poultry. Established 1906. Davis Printing
Co. (Inc.), publishers. Subscription, 50 cts.;
claimed average circulation for year 1913,
4,897 net; 24 pages, 3 columns; length of
columns, 8Vz in.; width, 2% in. Cannot use
matrices. Forms close 15th of preceding
month.
Advertising rates, 6 cts. a line; 250 or
more lines, 5 cts. a line.
MILWAUKEE — Population 373,857. On Lake
Michigan and 5 railways. Largest city and
most important industrial and commercial
center in the state. Has fine harbor with
a vast shipping trade and is important
grain market. It is the largest coal re-
cieving port on the Great Lakes. Wheat,
barley, corn, flour, oats and rye, as well as
lumber and coal are received and shipped
in vast quaities ; a manufacturing center
of prime importance, the heavy machinery,
tanning and brewing interests being espe-
cially heavy. Has extensive rolling mills,
and manufactures largely boots, shoes,
cigars and tobacco, lumber, furniture
leather products, tinware, knitted goods
and carriages. State Normal School lo-
cated here. Annual value of manufactured
products. $420,116,266.00. Bank clear-
ings during 1913, $782,624,435.55.
ACKER UND GARTENBAU ZEITUNQ —
Every Saturday. German. Agricultural. Es-
tablished 1869. The Herold Company,^ pub-
lishers. Subscription, $1 ; claimed average
circulation for year 1913, 45,000*; 16 to_ 20
pages, 4 columns; length of columns, 14 in.;
width, 2 % in. Can use matrices. Forms close
one week in advance. Office, 431-435 Broad-
way.
Advertising rates, 20 cts. a line. Preferred
position, 25% extra. Reading notices, 20 cts.
a line. Classified, 4 cts. per word.
AMERICAN JOURNAL OF EDUCATION —
Monthly (15th). Educational. Established
1867. S. Y. Gillan & Co., publishers. Sub-
scription, $1 ; circulation — not given by pub-
lisher; 52 pages, 2 columns; length of col-
umns, SVs m. ; width, 2^ in. Forms close
5th of current month. Can use matrices. Of-
fice, 404 Jefferson Building.
Advertising rates, $2 an inch; three months,
$5.50; six months. $8.50; one year, $16; 2
in., one time, $3.50; three months, $10; one
year. $29; % page, $6.50; Vz page, $11; one
page, $19. Reading notices, 40 cts. a line.
AMERICAN SCHOOL BOARD JOURNAL
— Monthly. Educational. Established 1891.
The Burei Pub. Co., publishers. Subscription,
$1.50; sworn average circulation for year
ending May 31, 1914, 10,500; 72 pages, 4
columns; length of columns, 12 in.; width.
338
NELSON CHESMAN & CO.'S RATE BOOK.
WISCONSIN
2% in. Forms close 15th of month preced-
ing. Office, 129 Michigan Street.
Advertising rates, $3 an inch ; discount for
time and space.
BROOMS BRUSHES AND HANDLES —
Monthly. Trade. Established 1898._ H. A.
Apple, Business Manager. Subscription, $1;
claimed average circulation for 1913, 3,000;
48 to 64 pages, 2 columns ; length of columns,
8 in.; width, 16 ems. Office, Montgomery
Building.
Advertising rates, $2.50 an inch; full page,
$40; Vz page, $20; Vi page. $10; Va page,
$5, with discounts on yearly contracts.
BUTTER. CHEESE AND EGG JOURNAL
— Every Friday. Butter, Cheese, Eggs and
Poultry industries. Established 1910. H. P.
Olsen, publisher. Subscription, $1 ; claimed
average circulation for 1913, 4,500; 32 pages,
2 columns; length of columns, 10 in.; width,
3^ in. Can use matrices.
Advertising rates, $1.50 an inch; full page,
$20; Vz page, $10; % page, $5.50; Vs page,
$3.35, with discount of 10, 15 or 25% on 3,
6 or 12 months contract.
CATHOLIC CITIZEN — Every Saturday.
English Catholic. Established 1871. Citizen
Company, publishers. Subscription, $2;
claimed average circulation for year ending-
June, 1914, 24,906; 8 pages. 7 columns;
length of columns, 21 in.; width, 21/4 in. Can
use matrices. Office, Wisconsin Building.
Advertising rates, $1.50 an inch; 4 times,
$5; 13 times, $13; 26 times, $25; 36 times,
$32; 52 times, $48; E. O. "W., % above rates.
Open space, 100 in., $1.15 an inch; 250 in.,
90 cts.; 500 in., or more, 75 cts. an inch. Pre-
ferred position, extra. Reading notices, 40
cts. a line, with discount on 100 lines and
over.
CATHOLIC SCHOOL JOURNAL — Monthly
(15th), except July and August. Educational.
Established 1901. Catholic School Journal
Co., publishers. Subscription, $1; claimed
average circulation for year 1913, 5,000; 36
pages, 3 columns; length of columns, 10 in.;
width, 2^% in. Can use matrices. Forms close
20th preceding month. Office, Wisconsin Bldg.
Advertising rates, $1.25 an inch; on con-
tract of 30 in. or more, $1 an inch.
COLUMBIA — Every Thursday. German.
Catholic. Established 1871. Columbia Pub-
lishing Co., publishers. Subscription, $2 ;
claimed average circulation for six months
ending March 31, 1914, 8,632; 8 pages, 7 col-
umns; length of columns, 21 1/^ in.; width,
2% in. Can use matrices. Office, 35 Martin
Street.
Advertising rates, 60 cts. an inch; one
inch, one month, $2.50; three months, $7; six
months, $12.50; one year, $20. Business no-
tices, 7% cts. per agate line.
DEUTSCHE HAUSPRAU — Monthly. Ger-
man. Family. Established 1904. Hausfrau
Publishing Co., publishers. Subscription, $1;
WISCONSIN
claimed average circulation for year 1913,
55,000; 52 pages, 3 columns; length of col-
umns, 10% in.; width, 2% in. Forms close
25th second preceding month.
Advertising rates, 30 cts. a line; preferred
position, 25% extra. Discount. % page and
over, 10%. Reading notices, 50 cts. a line.
DEUTSCHE WARTE — Every Wednesday.
German. Independent. Established 1874. Ger-
mania Publishing Co., publishers. Subscrip-
tion, $1.50; claimed average circulation for
year 1913, 22,000; 8 and 10 pages, 7 col-
umns; length of columns, 21% in.; width
2 % in. Can use matrices. Office, Germania
Building.
Advertising rates, agate, 8 cts. a line, flat.
Reading notices, brevier. 50 cts. a line. Clas-
sified, 2 cts. a word.
See advertisement on page 492.
DOMACNOST — Every Wednesday. Bohe-
mian. Republican. Established 1880. Ant.
Novak, publisher. Subscription, $2.50 ; claimed
average circulation for year 1913, 10,270;
24 pages, 4 columns; length of columns, 14
in.; width, 21/4 in. Office, Montgomery Bldg.
Advertising rates, 50 cts. an inch; 2 in.,
80 cts.; 4 in., $1.50; 8 in., $2.50; 100 in.
or more, on yearly contract, 25 cts. an inch;
three months, $4; six mouths, $6; one year,
$10. Reading notices, 10 cts. a line.
EXCAVATING ENGINEER — Monthly
(Isf). Excavating-Technical. Established
1905. Excavating Engineering Publishing
Co., iniblishers. Subscription, $1; detailed
average circulation, 9,849*; 40 pages, 2 col-
umns, length of columns. 8% in.; width, 3Va
in. Can not u.se matrices. Forms close 20th
of month preceding. Office, 267 National
Avenue.
Advertising rates upon application.
EXCELSIOR — Every Thursday. German.
Roman Catholic. Established 1883. Excelsior
Publishing Co., publishers. Subscription, $2;
claimed average circulation for 1913, 7.013;
8 pages, 7 columns; length of columns, 21%
in.; width. 2% in. Can use matrices. Office.
379 Jefferson Street.
Advertising rates, agate. 3 cts. a line.
FREE PRESS — Every morning including
SUNDAY. Independent Republican. Estab-
lished 1901. Milwaukee Free Press Co.. pub-
lishers. Subscription, daily and Sunday, $5;
sworn average circulation for six months end-
ing March 31, 1914. as per report made to
postoffice department, daily, 39,422* net;
Sunday, 31,163* net; daily," 10 to 14 pages,
Sunday, 48 to 52 pages, 7 columns; length of
columns, 20% in.; width, 2% in. Can use
matrices.
Advertising rates, agate, 5 cts. a line, flat.
Position. 15 and 25% extra. Classified, Ic.
per word. Reading notices, minion, 50 cts. a
count line; agate, 35 cts. a line.
NELSON CHESMAN & CO.'S RATE BOOK.
WISCONSIN
339
GERMANIA-HEROLD — Every morning and
evening except Sunday. SONNTAGS-POST,
Sundays, and WEEKLY GERMANIA, Tues-
days. German. Independent. Established
1873. Germania-Herold Association, publish-
ers. Subscription, daily and Sunday, $4 ;
weekly, |1 ; sworn average circulation for
1913,'dailv, 30,148* net paid; weekly, 108,-
166; Sunday, 31,000; daily, 10 to 16 pages;
Sunday, 32 to 40 pages; weekly, 8 to 10
pages. 7 columns; length of columns, 21 1^
in.; width, 2% in. Office, Germania Build-
ing.
Advertising rates, morning and evening
editions, agate, 7 cts. a line; classified, 2c. a
word. Reading notices, brevier, 25 cts. a
count line; long primer, 35 cts. a line. Week-
ly, disi)lay, 25 cts. an agate line. Reading
notices, nonpareil, 45 cts. a line; brevier,
60 cts. a line; Sunday, display, 8 cts. a
line; if used in conjunction with daily Ger-
maniallerold, 7 cts. a line. Reading notices,
double price of daily. Classified, 2 cts. per
word.
See advertisement on page 492.
HAUS UND BAUERNFREUND — E very
Friday. German. Agricultural and Industrial.
Established 1874. Germania Publishing Co.,
publishers. Subscription, $1 ; claimed aver-
age circulation for 1913, 103,577; 12 to 20
pages, 4 columns; length of columns, 15 in.;
width, 21/^ in. Can use matrices. Office, Ger-
mania Building.
Advertising rates, agate, 25 cts. a line, flat.
Reading notices, nonpareil, 45 cts.; brevier,
60 cts. a count line. Classified, 5 cts. per
word.
See advertisement on page 492.
INDUSTRIAL-ARTS MAGAZINE — Month-
ly (15th). For teachers of Industrial Arts.
Established 1914. The Bruce Publishing Co.,
Publishers. Subscription, $1.50. Circulation
not given by publisher; 40 pages, 2 columns:
length of columns, 10 in.; width, 3% in.
Forms close 30th of month preceding. Office,
129 Michigan St., Milwaukee, Wis.
Advertising rates, $4.80 an inch, with dis-
count for time and space.
JOURNAL — Every evening and Sunday
morning. Independent. Established 1882. The
Journal Co., publishers. Subscription, $2.50;
sworn average circulation for six months prior
to April 1914, daily, 76,060* net paid; Sun-
day, 47,036* net paid; 10 to 24 pages, 8 col-
umns; length of columns, 21 3/14 in.; width,
2i^ in. Can use matrices. Office. Journal
Bldg.
Advertising rates, agate, 9 cts. a line; in
position, 11 cts. a line, ilat. Double column
advertisements must be at least 28 lines deep.
Classified, 8 cts. a line.
WISCONSIN
KURYER POLSKI — Every evening, ex-
cept Sunday. Polish. Republican. Established
1888. Kuryer Publishing Co., publishers. Sub-
scription, $3; claimed circulation for year
1913, 23,456; 8 to 16 pages, 7 columns; length
of columns, 21 in.; width, 2% in. Can use
matrices. Office, corner Broadway and Mason
Streets.
Advertising rates, one insertion, 84 cts. an
inch; 2 in., $1.40; 3 in., $1.68; 4 in., $2.
each additional inch, 50 cts.; 100 in., with
in one year, 50 cts. an inch; 300 in., 48 cts.
500 in., 46 cts.; 750 in., 44 cts.; 1,000 in.
or more, 42 cts. an inch; preferred position
25% extra. Reading notices, 15 cts. a line
Classified, 5 cts. a line; minimum space, 5
lines.
KURYER GAZETA WISCONSINSKA —
Every Thursday. Polish. Agricultural. Estab-
lished 1892. Kuryer Publishing Co., pub-
lishers. Subscription, $1.50; claimed aver-
age circulation for year 1913, 19,278. Can
use matrices. Office, 435 Broadway.
Advertising rates, 84 cts. an inch; 2 in.,
$1.40; 3 in.. $1.68; 4 in., $2; each following
in., 42 cts.; 100 in. within one year, 42 cts.
an inch; 300 in., 38 cts.; 500 in., 36 cts.; 750
in., 34 cts.; 1,000 in., or more 32 cts. an inch.
Preferred position, 25% extra. Reading no-
tices, 10 cts. a line. Classified, 5 cts. a line.
LANDMANN — Every Saturday. German.
Agricultural. Established 1902. Excelsior Pub-
lishing Co., publishers. Subscription, $1 ;
claimed average circulation for 1913, 10,630;
8 pages, 5 columns; length of columns, 15^4
in.; width, 2% in. Can use matrices. Office,
379 Jefferson Street.
Advertising rates, agate, 4 cts. a line.
! LEADER — Every evening except Sunday.
Social Democratic. Established 1911. Milwau-
kee Social Democratic Publishing Co., pub-
' lishers. Subscription, $4.80; sworn average
, circulation for year ending March 31, 1914,
38,134* net paid; 12 to 20 pages, 7 columns;
length of columns, 21 1/^ in.; width, 2% in.
Can use matrices.
Advertising rates, agate, 7 cts. a line; 5,000
lines or more, on yearly contract, 6 cts. Pre-
ferred position, 1 ct. per line extra. Reading
notices, 25 cts. a count line; heading counts
double. Classified, Ic. per word.
See advertisement on page 460.
LIVING CHURCH— See Chicago, 111.
MASONIC TIDINGS — Monthly (10th). Fra-
ternal. Established 1885. Ralph E. Perry,
publisher. Subscription, $1 ; claimed circula-
tion for year 1913, exceeding 7,000; 16 pages,
3 columns; length of columns, 10 in.; width,
31/2 in.
Advertising rates, $1 an inch, with dis-
counts for space.
We are here to give you a SERVICE beyond the capacities of your
office — to show in many ways how every cent of your advertising appropria-
tion can be made to "pay out."
340
NELSON CHESMAN & CO.'S RATE BOOK.
WISCONSIN
MILK DEALER — Monthly (Ist). Milk-
Trade. Established 1911. H. P. Olsen, pub-
lisher. Subscription, $1 ; claimed average cir-
culation for year 1913, 8.000; 36 to 40 pages.
2 columns; length of columns, 10 in.; width,
3% in. Can use matrices. Forms close 15th
of preceding month.
Advertising rates, $2.50 an inch; full page,
$50; %, ^4 or % pages, pro rata. Discount
of 5, 10 or 20% on 3, 6 or 12 months con-
tract.
NEWS — Every evening except Sunday.
Democratic. Established 1886. News Pub-
lishing Co., publishers. Subscription, $3 ;
sworn average circulation for nine months
ending April 1914, 28,819* net paid; 10 to
16 pages, 7 columns; length of columns, 21^
in.; width, 2% in. Can use matrices. Office,
219 West Water Street.
Advertising rates, agate, 9 cts. a line; un-
der 1,000 lines, on yearly contracts, 8 cts.;
2,500 lines, 7 cts.; 5,000 lines, 6 cts.; under
10.000 lines, 5 cts.; 10,000 lines or more,
4*4 cts. a line. Position, 10 and 25% extra.
Classified, Ic. per word. Reading notices,
1,000 lines or more, 25 cts. a line; telegraphic
readers, 50 cts. a line.
NOWINY POLSKIE — Every evening except
Sundav, and TYGODNIK POLSKI every
Thursday. Polish-Democratic. Established
1906. Nowiny Publishing Co., publishers.
Subscription daily, $3; weekly. $1.50 ; claimed
average circulation for six months ending June
1914, daily, 10,300; weekly, 5,000; 6 to_ 10
pages, 7 columns, length of columns, 20 in.;
width. 2% in. Can use matrices. Office, 618
Mitchell Street.
Advertising rates, daily or weekly, 50 cts.
nn inch, 100 in., on vearly contract, 45 cts.',
200 in., 40 cts.; 500 in., 35 cts.; 1,000 in.,
30 cts.; 2,000 in., 28 cts.; 3,000 in., 26 cts.;
4.000 in., 24 cts.; 5,000 in., 22 cts. an inch.
OUR YOUNG PEOPLE — Monthly. Catho-
lic. Established 1892. The Young People Co.,
publishers. Subscription, $1 ; claimed circu-
lation for year 1913, 11,500; 36 pages, 3 col-
umns; length of columns, 10 in.; width, 2%
in. Office, 417-25 Seventh Street.
Advertising rates, nonpareil, 25 cts. a line;
$2 an inch; 2 in., $3.75; 4 in., $5; 8 in., $8;
16 in., $15.
OUTERS' BOOK — Monthly. Sporting. Es-
tablished 1901. The Sportsman Publishing
Co., publishers. Subscription, $1.50; claimed
average circulation for year 1913, 53,000; 112
pages, 2 columns; length of columns. 8 in.;
width, 2% in. Forms close 10th preceding
month. Office, Hathaway Building.
Advertising rates, agate, 35 cts. a line; full
page, $72; %, % and Vz pages, pro rata. Dis-
count, 5 and 10% on 6 and 12 months, re-
spectively; 3 pages or more, within one year,
10% discount.
PROGRESSIVE — Monthly (Ist). Trapping
ftod far trade. Established 1912. Herman
WISCONSIN
Reel Publisher. Subscription 25 cts.; claimed
average circulation for year 1913, 19,621;
16 to 20 pages, 3 columns, length of columns,
8% in.; width, 2^4, in. Can use matrices.
Forms close 20th of month preceding. Office.
314 Broadway.
Advertising rates 15 cts. a line, flat. Classi-
fied 2 cts. per word.
See advertisement on page 512.
RUNDSCHAU — Every Wednesday. German.
Independent. Established 1879. Germania Pub-
lishing Co., publishers. Subscription, $1.50;
claimed average circulation for 1913, 25,000;
8 and 10 -pages, 7 columns; length of col-
umns, 21 1/^ in.; width, 2Vn in. Can use mat-
rices. Office, Germania Building.
Advertising rates, 10 cts. a line.
See advertisement on page 492.
SEE-BOTE — Every Wednesday. German.
Independent. Democratic. Established 1851.
Columbia Publishing Co., publishers. Sub-
scription, $2; claimed average circulation for
year 1913, 7,313; 8 pages, 7 columns; length
of columns, 21 '^^ in.; width, 2% in. Can use
matrices. Office, 35 Martin Street.
Advertising rates, 40 cts. an inch; one
month, $2; three months, $5; six months, $8;
one year, $15. Business notices, 5 cts. an
aeate line.
.SENTINEL — Every morning including
SUNDAY, and every evening except Sunday.
Republican. Established 1837. Sentinel Co.,
publishers. Subscription, morning, $6; even-
ing, $3; morning and Sunday, $7.80; sworn
detailed average circulation for six months
prior to April 1914, daily, (morning and
evening), 53,367* net paid;" Sunday, 58,226*
net paid; daily, 10 to 16 pages; Sun-
day, 44 to 66 pages, 7 columns; length of col-
umns, 22 in.; width, 2% in. Can use mat-
rices. Office, 89-93 Mason Street.
Advertising rates, daily, (morning and even-
ing), agate, 10 cts. a line; 500 lines, 9 cts.;
1,000 lines, 8 cts.; 2,000 lines, 7 cts.; 5,000
lines, 6 cts.; 7,000 lines or more, 5 cts. a line.
Sunday, display, 15 cts. a line; 500 lines, 12
cts.; 1,500 lines, 11 cts., 3,000 lines or more,
10 cts. a line. Strictly mail order advertising,
daily, 6 cts. a line; Sunday, 10 cts. Double
column advertisements must be at least 2 in.
deep; preferred position, 12% and 25% ex-
tra. Special rates for hotels, resorts and edu-
cational advertising, morning and evening, 8
cts. a line; Sunday, 12 cts. a line, with dis-
count for time. Special poultry page, in Sun-
day issue, 10 cts. a line, flat. Classified, in
both daily editions, 7 cts. a count line; Sun-
day, 10 cts. a count line. Personals or medi-
cal, daily or Sunday, 10 cts. a line. Reading
notices, daily, 50 cts. a line; Sunday, 75 cts..
with discount on 100 lines and over; locals,
nonpareil or agate, morning and evening, 25
cts. a line; Sunday, 35 cts., with discount on
500 lines and over.
SONNTAGSBOTE — Every Sunday. German.
Independent. Established 1851. Colambia Pub-
lishing Co., publishers. Subscription, $2;
NELSON CHESMAN & CO.'S RATE BOOK.
341
WISCONSIN
claimed average circulation for year 1913,
8,317; 7 columns; length of columns, 21^
in.; width, 2^4 in. Can use matrices. Office, 85
Martin Street.
Advertising rates, 60 cts. an inch, with dis-
count on 3 months or longer.
SONNTAGS-POST — Sunday edition of Ger-
mania-Herold, which see.
VORWARTS — Every Saturday. German-
Social Democrat. Established 1881. Milwau-
kee Social Democrat Publishing Co., publish-
ers. Subscription, $1.50; circulation — not
given by publisher; 8 pages, 7 columns;
length of columns, 21 in.; width, 2% in.
Can use matrices. Office, Cor., 6th and Chest-
nut Streets.
Advertising rates, agate, 3 cts. a line; 3,000
lines, on yearly contract, 2V^ cts. a line.
WESTERN TEACHER — Monthly (15th),
except July and August. Educational. Estab-
lished 1892. S. Y. Gillan & Co., publishers.
Subscription, $1 ; circulation — not given by
publisher; 52 pages, 2 columns; length of
columns, 8% in.; width, 2% in. Can use
matrices. Forms close 5th of current month.
Advertising rates, 1 inch, one month, $2;
three months, $5.50; five months, $8.50; ten
months (one year), $16. Reading notices, 40
cts. per agate line. Special positions, % extra.
WISCONSIN — Every evening except Sun-
day. Established 1847. The Evening Wiscon-
sin Co., publishers. Subscription, $3; sworn
average circulation for six months prior to
April, 1914, 39,938* net paid; 12 to 20
pages, 7 columns; length of columns, 21*^
in.; width, 2% in. Can use matrices.
Advertising rates, agate, 8 cts. a line; 500
lines, 71^ cts.; 1,000 lines, 7 cts.; 2,000 lines,
6V2 cts.; 5,000 lines, 6 cts.; 10,000 lines, 5%
cts.; 14,000 lines or more, 5 cts. a line. Pre-
ferred position, 10 and 25% extra. Classified,
7 cts. a line. Reading notices, 35 cts. a line;
500 lines, 30 cts.; 1,000 lines, or more, 25 cts.
a line; telegraphic readers, 75 cts. a line.
WISCONSIN MOTORIST — Monthly (5th)
Motoring. Established 1909. Wisconsin Mo
torist (Inc.), publishers. Subscription, $1
claimed average circulation for 1913, 5,000
64 to 100 pages, 2 columns; length of col
umns, 8 in.; width, 2% in. Forms close 25th
of month preceding. Cannot use matrices.
Office, Montgomery Building.
Advertising rates, full page, $40 ; 3 times,
$35; 6 times, $30; 12 times, $25 each inser-
tion; %, % or % page, pro rata.
YOUNG CHURCHMAN — Every Sunday.
Episcopal. Young People. Established 1870.
The Young Churchman Co., publishers. Sub-
scription, 80 cts.; claimed average circulation,
for 1913, 44,703; 16 pages, 2 columns; length
of columns, 8 in.; width, 2% in. Can use
matrices. Forms close 12 days in advance.
Office, 484 Milwaukee Street.
Advertising rates, agate, 25 cts. a line; Vs
page, $7; one page, $50; Vi and V2 pages, pro
rata. Discount, 10% on three months, or 500
WISCONSIN
lines; 20% on six months, or 1,000 lines;
40% on one year, or 2,000 lines. Special rate
for publishers and schools, 15 cts. a line.
Classified, 3 cts. per word.
NEENAH — Population 5,734. Located on Fox
River, at its source in Lake Winnebago,
and three railroad systems; chief industries
being paper and flour mills, plow works,
stove foundries and machine shops; also
noted as a wholesale cheese center; $1,500,-
000 was paid to farmers for that product
during the year 1913. Home office of Equit-
able Fraternal Union, having a membership
of 33,000, is locted here. Bank deposits
for year 1913, $2,500,000.
FRIEND AND GUIDE — Monthly (Ist).
Official publication of the Equitable Fraternal
Union. Established 1897. D. W. Dunham,
editor. Subscription, 50 cts.; sworn average
circulation for year 1913, 31,817* net; 8 to
16 pages, 4 columns; length of columns,
13% in.; width of columns, 2% in. Forms
close 12th of preceding month.
Advertising rates, agate, 15 cts. a line; in-
side page, $100; outside page, $125. Reading
notices, 25 cts. a line.
OSHKOSH — Population 33,062. On Fox River
and Lake Winnebago and C. & N. W., C.
M. & St. P., and Soo Railways, and is the
center of Interurban lines, having an
hourly service connecting Fond du Lac,
Omro, Neenah, Menasha, Appleton, Depere
and Green Bay. Noted as a summer
resort. Greatest sash and door center
in the world. Industries also include saw
mills, foundry and machine shops; trunk
factories; vinegar works; mill machinery;
planing mills, coffin, horse-shoe, furniture,
grass-carpet, and match factories and brew-
eries. Annual value of manufactured prod
ucts, $12,000,000. Bank deposits during
year 1913, $18,000,000.00. Annual Post
Office receipts, $120,000.00. Annual Rail-
road receipts, $2,000,000.00.
NORTHWESTERN — Every evening except
Sunday. Republican. Established 1868. The
Hicks Printing Co., publishers. Subscription.
$3; sworn average circulation for year 1913,
11,276* net paid; 8 to 32 pages, 7 columns;
length of columns, 21% in.; width, 2^^ in.
Can use matrices.
Advertising rates, 50 cts. an inch; 100 in.
within one year, 35 cts.; 500 in., 32 cts.:
1,000 in., 30"cts. ; full position, 60, 40, 37 or
34 cts. an inch respectively. Reading notices
(pure reading), 20 cts. a line; city items, 15
cts. Classified, 5 lines or less, 3 times,
50 cts.
BACINE — Population 38,002. On Lake Mich-
igan, 2 railways and two interurban lines.
Extensive shipping interests, more particu
larly in coal and lumber; other industries
include the manufacture of threshing ma
chines, automobiles, wagons, plows, rugs,
springs, malted milk, incubators, woolen
goods, iron castings, boilers, hardware,
soap, overalls and shoes, or a total of 200
factoriesi, making over 250 various prod-
342
NELSON CHESMAN & CO.'S RATE BOOK.
WISCONSIN
nets and employing 14,500 persons. Racine
College located here. Annual value of man
ufactured products, $50,000,000.00. An-
nual payrolls, estimated, $3,500,000.00.
Has four Banks with capital and surplus
of over $1,725,000.00.
JOURNAL-NEWS — Every evening except
Sunday. Republican. Established 1881. F.
W. Starbuck. publisher. Subscription, $4.75 ;
sworn detailed average circulation for year
ending March 31, 1914, 6,633*; 12 to 16
pages, 7 columns; length of columns, 19%
in.; width, 214 in. Can use matrices.
Advertising rates, 35 cts. per inch; 100 in.,
25 cts.; 250 in., 22 cts.; 500 in., 20 cts.;
position, 25% extra. Reading notices, 7 point
Roman, 15 cts. a line; 6 point, nonpareil, 7
cts. a line. Classified, Ic. per word.
NORDEN — Monthly. Norwegian. Danish.
Independent. Family. Established 1903. Ivar
Kirkegaard, publisher. Subscription, $1.25;
claimed average circulation for year 1913,
14,196; 32 pages, 4 columns; length of col-
umns, 121/^ in.; width, 2i/^ in. Can use mat-
rices. Forms close 2d of current month.
Advertising rates, agate, 10 cts. a line; 5%
discount on 6 months contract, or longer;
500 lines, within one year, 9' cts. a line; 1,000
lines, 8 cts. a line. Page rate (one color),
one time, $50; back cover $60; two colors,
$70.
TIMES — Every evening except Sunday. In-
dependent Republican. Established 18 8 4.
Times Company, publishers. Subscription, $4 ;
sworn average circulation for 1913, 7,160*;
7 columns; length of columns, 20 in.; width,
21/6 in.
Advertising rates, 2 cts. a line; 2,800 lines,
1% cts. a line. Full position, 25% extra.
Classified. 5 cts. a line, flat.
WISCONSIN AGRICULTURIST — Every
Thursday. Agricultural. Established 1877.
Wisconsin Agriculturist Publishing Co., pub-
lishers. Subscription, 75 cts.; sworn de-
tailed average circulation for year 1913,
67,544*; 16 to 40 pages, 4 columns; length
of columns, 14 in.; width, 2% in.
Advertising rates, agate, 30 cts. a line, flat.
Reading notices, nonpareil, 50 cts.; brevier,
60 cts. a line. Classified, 2 cts. per word
STEVENS POINT — Population 8.692. 2 rail-
ways. Division of Soo Railroad. Has ex-
tensive lumber interests and considerable
industry also in fisheries; has foundry and
machine shops; flour, feed, paper, saw, plan-
ing and shingle mills; box. picture backing,
sash, door, automatic cradle and furniture
factories.
GWIAZDA POLARNA — Every Saturday.
Polish. Non-Partisan. Established 1908. J.
Warzalla's Sons, publishers. Subscription,
$2; claimed average circulation for 1913, 32,-
000; 16 pages, 7 columns; length of columns,
21 inches.
Advertising rates, $1.50 an inch; on yearly
contract. $1.20 an inch. In combination with
WISCONSIN
Rolnik, $1.70; on contract, $1.40 an inch.
Classified notices, 3 cts. per word; combina-
tion, 4 cts. per word.
ROLNIK — Every Friday. Polish. Non-par-
tisan. Established 1892. J. Warzalla's Sons,
publishers. Subscription, $1.50; claimed aver-
age circulation for 1913, exceedng 12,000;
12 pages, 7 columns; length of columns, 21
inches.
Advertising rates, 50 cts. an inch; on
yearly contract, 40 cts. an inch. For com-
bination rates, see Gwiazda Polarna. Classi-
fied notices, 1 y^ cts. per word.
SUPERIOR— Population 40,384. On Lake Su-
perior and 5 railroads. Very large shipping
trade in iron and iron ore, coal, lumber and
wheat; most extensive grain elevators;
docks for coal, ore and merchandise and
dry docks; has fine water power; also ship
yards; brick yards; iron works; saw and
planing mills.
SVENSKA AMERIKANSKA TRIBUNEN —
Every Friday. Swedish. Republican. Inter-
state Swedish Publishing and Printing Co.,
publishers. Subscription, $1 ; claimed aver-
age circulation for year 1913, 16,085; 12 to
24 pages, 7 columns ; length of columns, 20
in.; width, 2% in. Can use matrices.
Advertising rates, 62 cts. an inch. For com-
bination rate with Duluth, Minn., Posten, see
Posten, Duluth, Minn.
TELEGRAM — Every evening except Sun-
day. Republican Established 1889. Even-
ing Telegram Co., publishers. Subscription,
$4.20 ; sworn average circulation for six
months prior to October, 1913, 12.821* net
paid; 10 to 24 pages. 7 columns; length of
columns, 20 in. ; width, 2 % in. Can use
matrices.
Advertising rates, 35 cts. an inch; 500 in.
or more, 32 cts. an inch. Preferred position,
10 and 15% extra. Classified, 3 lines, 3
times, 25 cts. Local notices, 15 cts. a line;
telegraphic readers, 25 cts. a line.
WATERTOWN — Population 8,829. Located 44
miles from Milwaukee on Chicago & North-
western and the Chicago, Milwaukee & St.
Paul R. R. In a rich agricultural region
and is surrounded by a great cheese and
butter producing country. Imported horses
are dealt in quite extensively. Other in-
dustries are creamery, milk condenseries;
bottling, brush, novelty, boiler and engine
works; table, slide, gas fixtures, automatic
cashier, shoe, paper box and bee hive fac-
tories. Northwestern University (Lutheran)
and Sacred Heart College are located here.
FARMER'S VETERINARY ADVISOR —
Monthly (15th). Veterinary-Agricultural. Es-
tablished 1910. A. H. Hartwig, editor and
publisher. Subscription, 50 cts.; claimed
average circulation for 1913, exceeding 12,-
000; 10 to 16 pages, 3 columns; length of
columns, 10 in.; width, 1\'z in. Can use
matrices. Forms close 8th.
Advertising rates, 12 cts. a line; 280 lines
on yearly contract, 8 cts. a line.
NELSON CHESMAN-& CO.'S RATE BOOK.
343
WYOMING
CHEYENNE— Populntion 11,320. Capital City
and Seat of Federal officers. Fort D. A.
Russell, the largest exclusive Military Post
in the United States. Adjoining 4 railways.
Distributing center for stock raising and
dry farming center; coal and iron and cop-
per found in vicinity; industries include
meat packing house, planing and flour
mills, pressed brick, bottling and concrete
block works; plaster board, harness and
saddles, wagon, jewelry, candy and trunk
factories and creamery. Annual value of
manufactured products, $2,300,000.00.
STATE LEADER — Every morning except
Monday. Democratic. Established 1867. Lead-
er Publishing Co. Hnc), publisher.s. Sub-
scription $6; claimed average circulation for
1913, daily, 5.490 net; Sunday, 5,831 net
paid; 8 to 22 pages, 7 columns; length of
columns, 20 in.; width, 21/8 in. Can use mat-
rices.
Advertising rates, agate, 35 cts. an inch;
over 200 in., 28 cts. a line; preferred posi-
tion, 10 and 25% extra. Reading notices,
brevier, 10 cts. a line. Classified, Ic. « word,
first insertion; V2C. each subsequent ronsecu-
tive insertion.
WYOMING STOCKMAN -FARMER —
Monthly (5th). Agricultural. Established
1895. "Tribune Publishing Co., publishers.
Subscription, 50 cts. ; sworn detailed average
circulation for ten months prior to July,
1914, 24,527* net paid; 16 to 20 pages, 4
columns; length of columns, 13 in.; width,
2% in. Can use matrices. Forms close last
day of month preceding.
Advertising rates, agate, 10 cts. flat, a line.
Readers, 25 cts. a count line. Classified, 3
cts. per word.
WYOMING TRIBUNE — Every evening ex-
cept Sunday. Republican, and SEMI-WEEK-
LY, Tuesday and Friday. Established 1894.
Tribune Publishing Co., publishers. Sub-
scription, daily, $6 ; semi-weekly, $2 ; sworn
average circulation for six months prior to
April, 1914, daily, 5,420* net paid; semi-
weekly, 4,600* net paid; daily or semi-
weekly, 8 to 16 pages, 7 columns; length of
columns, 20 in.; width, iy& in. Can use
matrices. . , , on
Advertising rates, daily or semi-weekly, 30
cts. an inch; open space to be used within
one year, 50 in., 25 cts. an inch; 100 in.,
23 cts.; 250 in., 21 cts.; 500 in., 20 cts.;
position, 25% extra. Reading notices, bre-
vier, 10 cts. a line. Classified, Ic. per word.
DOMINION OF CANADA
ALBERTA (N. W. T.)
CALGARY — Population 75,000. Situated at
the confluence of the Bow and Elbow Rivers
and is served by Canadian Pacific, Canadian
Northern and Grand Trunk Pacific Rail-
ways; 840 miles west of Winnipeg. 642
miles east of Vancouver; Junction points
for Edmonton and Northern points; for
Macleod and Southern points, and for
Golden B. C. and Western Points, mak-
ing it the center of the opening of that
new and vast country which is annually at-
tracting settlers in large numbers. Chief
industries — farming, ranching and manu-
facturies of ale, beer, and temperance
drinks, biscuits, breakfast foods, rolled
oats, cement and cement blocks, rough and
finished lumber, beds and mattresses, show
cases, saddlery, tents, cigars, meat prod-
ucts, soap and wagons. Bank clearings,
1913, $247,882,928.00; building permits,
1913, $8,274,153.00.
(Ltd.), publishers. Subscription, daily, $3;
weekly, $1; claimed average circulation for
1913, daily, 15,000; weekly, 5,500; daily,
16 to 24 pages; weekly, 12 pages; daily and
weekly, 8 columns; length of columns, 23 in.;
width, 2% in. Can use matrices.
Advertising rates, 5 cts. a line; on con-
tract, 4 cts. a line. Readers, double display.
Classified, Ic. per word.
ALBERTAN — Every morning except Sun-
day, and WEEKLY (Friday). Liberal. Estab-
lished 1885. The Albertan Publishing Co.
BUILDING WORLD — Monthly (10th).
Architecture. Established 1913. Consolidated
Press, Ltd., publishers. Subscription, $1 ;
claimed average circulation for year ending
June, 1914, 3,000; 36 pages, 2 columns;
length of columns, ^Vz in.; width, ZV2. in.
Cannot use matrices. Forms close 5 days in
advance.
Advertising rates, $1.25 an inch; full page,
$30; 1/2 page, $20; V^ page, $10, with dis-
count on six 01 twelve months contract.
Extra color, $10 additional for full or any
part of page.
See advertisement on page 433.
22
344
NELSON CHESMAN & CO.'S RATE BOOK.
ALBERTA (N. W. T.)
COMMERCIAL REVIEW — Semi-monthly
(1st and 15th). Trade. Established 1910.
Western Canada Pub. Co., Ltd., publishers.
Subscription, $1.50; claimod average circu-
lation for year ending June, 1914, 3,000; 32
to 56 pages, 3 ccilumns; length of columns,
10 in.; width, 2% in. Cannot use matrices.
Forms close five days in advance.
Advertising rates, $1.25 an inch; full page,
$30; Vi. page, $16.50; 14 page, $9, with
discount on 6 or 12 months contract. Extra
color, $10 additional for all or any part of
page.
See advertisement on page 448.
DEUTSCH CANADIER — Every Thursday.
German. Independent. Agricultural. Estab-
lished 1908. Sun Printing and Publishing
Co., (Ltd.), publi.shers. Subscription, $1;
guaranteed average circulation for 1914-15,
5,500; 8 to 16 pages, 7 columns; length of
columns, 21 1/^ in.; width, 2% in. Can use
matrices.
Advertising rates, agate, 2% cts. a line;
1,000 or more lines, within one year, 2 cts.
a line.
See advertisement on page 474.
FARM AND RANCH REVIEW — Semi
Monthly (5th and 20th). Agricultural. Estab-
lished 1905. Subscription, $1; claimed aver-
age circulation for year 1913. 21,000; 40 to
84 pages, 4 columns; length of columns, 12%
in.; width, 2/5 in. Forms close 1st and 15th
of each month preceding date of issue. Can-
not use matrices.
Advertising rates, agate, 12 cts. a line.
HERALD — Every evening except Sunday,
and WEEKLY, Thursday. Independent. Estab-
lished 1883. Herald Publishing Co. (Ltd.),
publishers. Subscription, $4; sworn de-
tailed average circulation for year ending
April, 1914, 19,335 net; weekly, for year
1913, 6.725* net; 20 to 40 pages, 8 columns;
length of columns, 22 V2 in.; width, 2% in.
Can use matrices.
Adveitising rates, daily, 6 cts. a line; on
contract for one month or more, 5 cts. a line.
Full position, 25% extra. Reading notices,
double display rate. Classified, 8 cts. a count
line.
See advertisement on page 462.
NEWS TELEGRAM — Every evening except
Sunday. Independent. Established 1907. News
Telegram Publishing Co. (Ltd.). publishers.
Subscription, $3; claimed average circulation
for year 1913, 14.084 net; 16 to 36 pages,
7 columns; length of columns, 20 in.; width,
2%. Can use matrices.
Advertising rates, 3 cts. a line, tlat. Pre-
ferred position, 25 or 33i/3% extra. Reading
notices, 6 cts. a line, flat. Classified, Ic. per
word.
SUNDAY SUN — Every Saturday evening.
Independent. Established May 16. 1914.
Sun Printing and Publishing Co. (Ltd.), pub-
lishers. Subscription, $2 ; claimed average
ALBERTA (N. W. T.)
circulation for first three months of existence,
5,000; 8 to 20 pages, 7 columns; length of
columns, 21% in.; width 2% in. Can use
matrices.
Advertising rates, agate, 2% cts. a line;
on contract for 1,000 lines or more, 2 cts.
a line.
See advertisement on page 474.
WESTERN STANDARD — Every Saturday.
Independent. Established 1911. Western
Standard Publishing Co. (Ltd.), publishers.
Subscription, $2 ; claimed average circulation
for year 1913. 15,000; 16 to 30 pages. 7
columns; length of columns, 20 in.; width,
2% in. Can use matrices. Office, 109 Sixth
Avenue.
Advertising rates upon application.
See advertisement on page 514.
EDMONTON — Population 71,000. On Sas-
katcliewan River and 3 railways. Distrib-
uting point for the fur trade interests of the
extreme Northwest and largest market in
the world in raw furs ; fine agricultural sec-
tion; coal and minerals also abundant in
[ district. Bank clearings during 1913,
$213,053,318.00.
ALBERTA HEROLD — Every Wednesday.
German. Agricultural. Established 1903. Al-
berta Herold Publisliing Co. (Ltd.), publish-
ers. Subscription, $1 ; sworn average circu-
lation for year ending April, 1914, 4,937* ;
10 and 12 pages, 7 columns; length of col-
umns, 20 in.; width, 13% ems.
Advertising rates, 28 cts. per inch; 100
in., 24 cts.; 500 in., 21 cts. an inch. Read-
ing notices, 10 cts. a line.
BULLETIN — Every morning and evening
except Sunday and SEMI-WEEKLY, Monday
and Thursday. Independent-Liberal. Estab-
lished 1880. Bulletin Co. (Ltd.), publishers.
Subscription, morning, $5; evening, $4;
semi-weekly, $1; claimed average circulation
for 1913, daily (morning and evening edi-
tions), 13,000; semi-weekly, 5,000; 8 pages,
7 columns ; length of columns, 20 in. ; width,
2% in. Can use matrices.
Advertising rates, daily (morning and even-
ing editions), 3% cts. a line; without reset-
ting or for electrotyped matter, 2% cts. Semi-
weekly, 25 cts. an inch, flat.
CAPITAL — Every evening except Sunday.
Indeptaident. Established 1909. Capital Print-
ing and Publishuig Co., publishers. Subsorip
tion, $4; sworn detailed average circulation
for first six jnonths 1914, 11,057* net; 12 to
24 pages, 7 columns, length of columns, 20
in.; width, 2% in. Can use matrices.
Advertising rates, agate, 2% cts. a line,
flat. Special position, 15 and 25% extra.
Reading matter, 10 cts. a line. Specified page,
15 cts. a line. Classified, Ic. per word.
JOURNAL — Every evening except Sunday.
Conservative. Established 1903. The Cana-
dian Newspapers (Ltd.), publishers. Subscrip-
NELSON CHESMAN & CO.'S RATE BOOK.
345
ALBERTA (N. W- T)
tion. $4; sworn detailed average circulation
for first six months 1914, 16,830*; 16 to 40
pages, 7 columns; length of columns, 21%
in.: width, 2Ve in. Can use matrices.
Advertising rates, agate, 4 ct.s. a line, flat;
position, 25% extra. Reading notices, 8 cts.
a line. Condensed ads, Ic. per word.
LEITHBRIDGE — Population 10,000. S tuated
on tlie Crow'^ Nest Division of the Can. Pac.
Railroad system (4 branches) in the finest
grain growing and farming country in the
world, being the home of the "Alberta
Red" wheat. In the center of the great-
est producing coal field west of the great
lakes; the monthly pay roll from this
ALBERTA (N. W- T)
source alone is over $750,000.00. Other
industries are iron works and foundries;
flour and wood working mills, brick yards
and brewery. Bank clearings during 1913,
$28,893,880.85.
HERALD — Every evening except Sunday.
Liberal. Established 1907. W. A. Buchanan,
editor and publisher. Subscription, $4;
sworn average circulation for six months end-
ing April, 1914, 5,730* net paid; 12 to 16
pages, 7 columns ; length of columns, 20 in. ;
width, 2% in. Can use matrices.
Advertising rates, 25 cts. an inch, flat.
Position, 25% extra. Reading matter, news
style, double display, without cut off rule, 5
cts. a count line.
BRITISH COLUMBIA
VANCOUVER — Population 100,333. Near Pa-
citic Ocean and 2 railways. Has fine har-
bor with direct steamship lines to all do-
mestic, Pacific Coast and Puget Sound
ports as well as to the Orient, Australia
and Hawaii. Has extensive shipping inter-
ests and is a most important manufactur-
ing center; its industries also include sal-
mon fishing, lumbering and canning; min-
ing and sugar refinerv. Bank clearings
during year 1913, $605,899,710.00. An-
nual income from the various industries,
$15,500,000.00.
BRITISH COLUMBIA FEDERATIONIST
- — Every Friday. Labor. Established 1909.
The British Columbia Federationist (Ltd.),
publishers. Subscription, $1.50; circulation
— not given by publisher; 8 pages, 7 col-
umns; length of columns, 21% in.; width,
2Ve in. Can use matrices.
Advertising rates, $1 an inch, with dis-
count for space.
BRITISH COLUMBIA MAGAZINE —
Monthly. Established 1904. British Columbia
Magazine Co. (Ltd.), publishers. Subscrip-
tion, $1.50; claimed average circulation for
1913, 11,031; 56 to 72 pages, 2 columns;
length of columns, 10 in.; width, 2*4 in.
Forms close 15th preceding month.
Advertising rates, full page, $50; % page,
$30; i/i page, $17.50; Vg page. $10; i'b page,
$5 ; discounts for 3, 6 and 12 months.
FRUIT AND FARM MAGAZINE — Monthly.
Fruit growing and Agricultural. Established
1909. John Nelson, publisher. Subscription,
$1.50; detailed average circulation for year
1913, 5,000*; 32 pages, 3 columns; length
of columns, 10% in.; width, 2% in. Can
use matrices. Forms close 20th of month
preceding.
Advertising rates, agate, 10 cts. a line, flat.
Preferred position, 20% extra.
GERMAN PRESS— Every Friday. German-
Independent. Established 1911. Linguistic
Printing & Publishing Co., publishers. Sub-
scription, $1.50; claimed average circulation
for year 1913, 8,400; 12 to 16 pages. 7 col-
umns; length of columns, 21% in.; width,
2% in. Can use matrices. Office, 150 Hast-
ings Street.
Advertising rates, 50 cts. an inch; 200 in.
on yearly contract, 40 cts.; 300 in., 35 cts.;
500 or more in., 30 cts. an inch.
NEWS-ADVERTISER — Every morning ex-
cept Mondav, including .SUNDAY. Con-
servative. E'stablished 1884. J. S. H. Mat-
son, publisher. Subscription, $5 ; claimed
average circulation for year 1913, 15,000;
daily, 16 to 20 pages; Sunday, 32 to 48
pages, 7 columns; length of columns, 21%
in. ; width, 2 Vs in. Can use matrices.
Advertising rates, daily or Sunday, 3 cts.
a line, flat. Full position, 25% extra. Lo-
cals or readers, 25 cts. a line; 1,000 lines,
15 cts. a line. Classified, Ic. per word.
PROVINCE — -Every evening except Sun-
day. Independent. Established 1898. W. C.
Nichol, publisher. Subscription, $5 ; sworn
average circulation for year ending April,
1914, 36,947*; 20 to 48 pages, 7 columns;
length of columns, 21 in.; width, 2% in.
Can use matrices.
Advertising rates, agate, 12 cts. a line;
250 lines, on yearly contract, 10 cts.; 500
lines, 9 cts.; 1,000 lines, 8 cts. a line; 2,500
lines, 7 cts.; 5,000 lines, 6 cts. Position,
15, 25 or 331/3% extra. Classified, Ic. per
word. Reading notices, first page, $2 a line;
other pages, 35 cts. a line; 500 lines, 25 cts.
a line.
SATURDAY SUNSET — Every Saturday.
Independent. Established 1907. The Sun-
set Co. (Ltd.), publishers. Subscription, $3;
sworn detailed average circulation for year
346
NELSON CHESMAN & CO.'S RATE BOOK.
BRITISH COLUMBIA
1913, 22,648* net; 24 pages, 6 columns;
length of columns, 20 in.; width, 2% in.
Advertising rates, agate, 7 cts. a line. Full
position, 25% extra. Reading notices, 20
cts. a line.
SUN — Every morning except Sunday. Es-
tablished 1912. The Burrard Publishing Com-
pany (Limited), publishers. Subscription, |5 ;
sworn average circulation for year 1913, 23,-
423* net; 16 pages, 7 columns; length of
columns, 21 in.; width, 2% in. Can use
matrices. Office, 711-15 Seymour Street.
Advertising rates, agate, 4 cts. a line, flat.
Full position, 25% additional. Reading no-
tices, 10 cts. a line, flat. Classified, Ic. per
word.
SVENSKA CANADA KURIERN — Every
Thui-sday. Swedish-Conservative. Estab-
lished 1910, Svenska Canadian Press (Ltd.),
publishers. Subscription, $1 ; claimed aver-
age circulation for year 1913, 4,500; 6 to 8
pages, 7 columns; length of columns, 21%
in. width, 2% in. Can use matrices.
Advertising rates, 45 cts. an inch. 200
in. on yearly contract, 35 cts.; 300 in., 30
cts.; 500 or more in., 25 cts. an inch.
WESTERN CALL — Every Friday. Con-
servative. Established 1909. Terminal City
Press (Ltd.), publishers. Subscription, $1;
claimed average circulation for 1913, 6,000;
8 pages, 6 columns ; length of columns, 20
in.; width, 2 '/i in. Can use matrices.
Advertising rates, 50 cts. an inch; 4 weeks,
48 cts.; 13 weeks, 46 cts.; 26 weeks, 44 cts.;
52 weeks, 42 cts. an inch, with discount for
additional space.
BRITISH COLUMBIA
WESTERN CLARION — Fortnightly on i
Saturday. Socialist. Established 1898. So- i
cialist Party of Canada, publishers. Sub-
scription, $1 ; claimed average circulation
for year 1913, 4,500; 4 pages. 7 columns;
length of columns, 21 "^^ in.; width, 2% in.
Can not use matrices. Forms close Wednesday. \
Office, 16 Hartney Chambers, Pender St., W. 1
Advertising rates, 65 cts. an inch. Over
one inch, 50 cts. an inch, with discount of 5 %
on contract of 6 months or more.
Printing and Publishing Co. (Ltd.), publish-
ers. Subscription, $3 ; sworn average circu-
lation for nine months ending April, 1914.
32,025*; 18 to 40 pages, 7 columns; length
of columns, 21 in.; width, 2% in. Can uso
matrices.
Advertising rates, 6 cts. a line; 1,000 lines,
within one year, 5 cts.; 3,000 lines, 4 cts.'
mail order advertising, 5 cts. a line, flat
Reading notices, 20 cts. a count line. Classi
fled, Ic. per word.
See advertisement on page 528.
VICTORIA — Population 50,000. On Straits oJ
Juan de Fuca and 2 railways. Direct
steamers to Vancouver and all Pacific Coast
ports; extensive commerce in coal, fishing
and naval supplies and lumber; industries
include salmon canning, soap, paint and
sash factories; foundry and ship yard;
tanneries, breweries; shipping of lumber
and seal fur. Annual value of manu-
factured products, $4,244,034.00. Bank
clearings during 1913, $176,944,074.00.
COLONIST — Every morning except Mon-
day. Conservative. Established 1858. Colon-
ist Printing and Publishing Co. (Limited),
publishers. Subscription, $5; circulation —
not given by publisher; 8 and 10 pages, daily;
20 to 24 pages, Sunday; 7 columns; length of
columns, 20 in.; width, 2 1^ in.
Advertising rates, agate, transient, 10 cts.
a line; financial, 5 cts. a line. Space con-
tracts, one inch, one week, $4.20; one month,
$8.50; three months, $22.50; one year, $84.
Special rates for e. o. d. etc. Preferred posi-
tion extra. Classified, Ic. per word. Reading
notices, 2,0 cts. a line.
WORLD — Every evening except Sunday.
Independent. Established 1888. The World
TIMES — Every evening except Sunday.
Liberal. Established 1884. Times Printing
and Publishing Co. (Ltd.), publishers. Sub-
scription, $4; claimed average circulation for
year 1913, 8,000; 14 to 24 pages, 7 columns;
length of columns, 20 in.; width, 2% in. Can
use matrices.
Advertising rates, agate, one inch, one
month, $9; 1 time a week, 25% of daily
rates; 2 times a week, 45%; 3 times a week,
60% of daily rates; 15,000 lines, within one
year, 3 cts. a line; 25,000 lines, 2h^ cts. a
line; 50,000 lines, 2 cts. a line. Reading no
tices, 25 cts. a line. Classified, Ic. per word.
NELSON CHESMAN & CO.'S RATE BOOK.
347
MANITOBA
WINNIPEG — Population 42,340 in 1901. 1913
civic census, 203,000. At confluence of
Red River and Assinilioine River. Cap-
ital of Manitoba, GO miles north of
U. S. boundary. Incorporated as a City
1874. On C. P. R., C. N. R., G. T. R. &
N. P. Railroads. Western headquarters of
C. P. R. 13,480 miles of railway in busi-
ness field. Water transportation on Lake
Winnipeg and Red River. The largest gi'am
market in the world. The neighborhood
supplies wheat and coarse grains, wool, flax,
hides, brick, clays, glass, sands, spruce
timber, gypsum, peat, salt, manganese.
Civic power, electric 60,000 H. P. devel-
oped from V2 cent per kilowatt. Winni-
pag's wholesale turnover exceeds $150,000,-
000 annually and has an enormous mercan-
tile territory under development. Clear-
ing House returns, $106,956,720 in 1901,
and $1,634,977,237 in 1913. The C. P. R.,
C. N. R. and G. T. P. shops are located
here. Winnipeg has 390 factories em-
ploying over 18,500 hands, including tents,
boxes, cement, butter, carriages, cigars,
confectionery, wire, flour mills, harness,
iron works, jewelry, packing houses, soaps,
clothing, wood fixtures, farm traction en-
gines, steam boilers, structural steel works,
planing mills, breakfast foods, rolling mills,
cabinets, caskets. Value of annual output
manufactured products $45,000,000.
AMI DU FOYER — Monthly (1st). French-
Catholic and Family. Established 1905. West
Canada Publishing Co., publishers. Subscrip-
tion, 50 cts.; claimed average circulation for
year 1913, 5,600; 20 pages, 2 columns: length
of columns, 10 in.; width, SVz in. Can use
matrices. Forms close 20tli of preceding
month.
Advertising rates, on 1,000 line contract, 5
cts. a line.
CANADIAN FARMER — Every Friday.
Rutherian-General News. Established 1903.
Canadian Northwest Publishing Co., Ltd., pub-
lishers. Subscription, $1.50; circulation not
given by publisher; 6 pages, 7 columns;
length of columns. 21 ^^ in.; width, 2% in.
Can not use matrices.
Advertising rates, agate, 3 cts. a line, flat.
Special position, 15% extra.
CANADA MONTHLY — Monthly. Literary.
Established 1906. The Vanderhof-Gunn Co.,
(Ltd.), publishers. Subscription, $1.50; de-
tailed average circulation for 1913, 25,844*;
80 pages, 3 columns; length of columns, 10
in.; width, 2% in. Forms close 10th preced-
ing month.
Advertising rates, full page, $55; %, M
and V2 pages, pro rata; preferred position, 10
and 25% extra.
COMMERCIAL — Every Saturday. General
merchandise. Established 1882. The Hugh
C. McLean Co. (Ltd.), publishers. Subscrip-
tion, $2; claimed average circulation for year
1913, 5,700: 50 pages, 2 columns; length of
columns, 10 in.; width, 3V2 in. Cannot use
matrices.
Advertising rates, $1.10 an inch; full page,
$30; 1/2 page, $16; Vi page, $10; Vs page,
!j!6; with discounts on 7, 13, 26, or 52 issues.
CANADIAN FINANCE — Semi-MnntMy (1st
and 3rd Wednesdays). Financial. Estab-
lished 1910. Finance Publishers (Ltd.); Sub-
scription, $2; claimed average circulation
for year 1913. 5.400: 56 pages, 2 columns;
length of columns, 10 in.; width, 3^A in.
Can use matrices. Forms close preceding
Saturday. Office, Aikins Building.
.'Vdvertising rates, agate, 12 cts. a line: 500
lines on yearly contract. 10 cts.: 1000 lines
SVz cts.;' 2000 lines, 71,^ cts.; 3000 lines,
61/. cts.; 5000 lines or more, 5 V^ cts. a
line. Preferred position, 20% extra.
COUNTRY LIFE IN CANADA — Monthly
(1st). Established 1905. Associated Pub-
lishers (Ltd.), publishers. Subscription, $1;
sworn average circulation for 1913, 20,231*
net; 66 pages and covers, 3 columns; length
of columns, 10% in.; width, 2^4 in. Forms
close 22nd of preceding month. Office, Con-
federation Life Building.
Advertising rates, agate, 15 cts. a line;
1,000 lines, 12 cts.; 3,000 lines, 10 cts.
FARMERS' ADVOCATE AND HOME
JOURNAL — Every Wednesday. Agricultural.
Established 1866. Farmers' Advocate of Win-
nipeg (Ltd.), publishers. Subscription, $1.50;
sworn detailed average circulation for year
1913, 33,444* net paid; 36 pages. 4 columns;
length of columns, 12% in-; width, 2V4 in.
Advertising rates, agate, 25 cts. a line; 6
insertions or 500 lines, 16 cts.; 13 times or
1,000 lines, 15 cts.; 26 times, 141^ cts.; 52
times or 3,000 lines, 14 cts. a line. Special
position, 25% extra. Reading notices, with
"adv." affixed, 25 cts. a line. Classified, 4
cts. per word; 13 or more times 3 cts. per
word.
FARMERS TRIBUNE — See Tribune.
FARMERS WEEKLY TELEGRAM-
ly edition of Telegram, which see.
-Week-
PREE PRESS — Every morning except Sun-
day, EVENING NEWS BULLETIN, every
evening except Sunday and public holidays,
and WEEKLY FREE PRESS AND PRAIRIE
PARMER, Tuesdays. Liberal. Established
1872. The Manitoba Free Press Co., publish-
ers. Subscription, daily, $5.20, weekly, $1;
sworn detailed average circulation for year
1913, daily, 66,757*; weekly, 36,387*;
morning and evening, 18 to 32 pages; Satur-
day edition, 48 to 64 pages; weekly, 18 to
28 pages, 7 columns; length of columns, 22
348
NELSON CHESMAN & CO.'S RATE BOOK.
MANITOBA
in. Can use matrices. Office, 300-306 Carlton
Street.
Advertising rates, morning and evening
combined, agate, 8 cts a line, flat. WEEKLY,
6 cts. a line, flat. Preferred position, 15, 2.5
or 50% extra. Classified, daily, 8 cts. a count
line; 6 insertions, 35 cts.; one month, $1.40
a line; WEEKLY, 7 cts a count line; 20 cts.
a line per month.
GAS POWER AGE — Monthly (15th). Gas
Engines. Established 1910. Automobile and
Gas Power Age (Limited), publishers. Sub-
scription, $1, claimed average circulation for
year 1913, 13,500; 60 to 80 pages, 3 columns;
length of columns, 10 in.; width, 2Ve in. Can
use matrices. Forms close 1st of preceding
month. Office, Cumberland and Gertie Streets.
Advertising rates, agate, 14 cts. a line; full
page, $58.80; %, % and V2 pages, pro rata.
GAZETA KATOLICKA W CANADZIE —
Every Tuesday. Polish. Catholic. Established
1908. W^est Canada Publishing Co., publish-
ers. Subscription, $1 ; claimed average circu-
lation for 1913, 8,788; 8 pages, 7 columns;
length of columns, 22 in.; width, 2% in. Of-
fice. College Avenue and Andrews Street.
Advertising rates, first insertion, 10 cts. a
line; subsequent insertions, 5 cts. a line; on
1.000-line contracts, 314 cts. a line.
GRAIN GROWERS' GUIDE — Every Tues-
day. Agricultural. Established 1908. Subscrip-
tion, $1 ; sworn detailed average circulation.
March 24, 1914, 37,500* net paid; 24 to 40
pages, 4 columns; length of columns, 12%
in.; width, 2Vn in.
Advertising rates, agate, 10 cts. a line, flat.
Preferred jiosition 25% extra. Classified, 4
cts. per word.
NORDWESTERN — Every Wednesday. Ger-
man. Agricultural. Established 1889. Der
Nordwestorn Publishing Co., (Ltd.), publish-
ers. Subscription, $1..')0; detailed average cir-
culation for year 1913, 20,000*; 16 to 32
pages, 7 columns; length of columns, 20%
in.; width, 2^4 in-
Advertising rates, agate, 4 cts. a line, flat.
Classified, Ic. per word.
NORRONA — Every Thursday. Norwegian-
Agricultural. Established 1910. The Nor-
wegian Canadian Publishing Co. (Ltd.), pub-
lishers. Subscription, $1 ; claimed aver-
age circulation for 1913, 6,320; 8 to 16 pages,
7 columns; length of columns, 22 in.; width,
2V(i in. Office, 325 Logan Avenue.
Advertising rates, agate, 50 cts. an inch;
on contract, 3 cts. a line. Preferred position,
10 to 25%, extra. Readers, 10 cts. a line, flat.
NORTH ENDER— Every Thursday, Inde-
pendent. Established 1901. Winnipeg Print-
ing & Engraving Comi)any, publishers. For
free distribution. .Sworn average circulation
for year 1913, 5,600*; 4 pages, 7 columns,
MANITOBA
length of columns, 21 V^ in.; width, 2% in.
Can not use matrices. Office, 211 Rupert
Street.
Advertising rates, 40 cts, an inch.
NORTHWEST REVIEW — Every Saturday.
Catholic. Established 1885. West Canada
Publishing Co. (Ltd.), publishers. Subscrip-
tion. SI; claimed circulation for year 1913,
8,798; 10 pages, 7 coulmiis; length of columns,
20 Vz in.; width, 2% in.
Advertising rates, 10 cts. a line; subsequent
insertions, 5 cts. a line; 1,000 lines, 3 cts. a
line. Special rates in combination, with
Gazeta Katolicka (Polish), and West Canada
(German). 1,000 lines within one year, 7 cts.
a line.
NOR'-WEST FARMER — Semi-Monthly (5th
and 20th). Agricultural. Established 1882.
Nor'-vvest Farmer (Ltd.), publishers. Sub-
scription, $1 ; sworn average circulation for
six months ending July. 1914, 30,000*; 68
T>ajres, 4 column.? ; length of columns, 13 in.;
width, 2% in. Can use matrices. Forms close
1st and 15th preceding date of publication.
Advertising rates, agate, 16 cts. a line;
2,000 lines, within one year, 15 cts.; 5,000
lines or more, 14 cts. a line. Special position
25% extra. Reading notices, double display
rates.
SATITRD.\.Y POST — Every Friday. Inde-
pendent. Established 1907. Winnipeg Saturday
Post (Ltd.), publishers. Subscription, $2;
claimed average circulation for year ending
SeT)tember, 3 913, 17,560; 16 to 32 pages, 6
columns; length of ' columns, IQVz in.; width,
2% in. Office, 706 Broadway.
Advertising rates, agate, 10 cts. a line; 500
lines within one year, 8 cts.; 2,500 lines, 7
cts.; 5,000 lines. 6 cts. Full position, 25%
additional. Reading notices, 12 cts. a line.
SVENSKA CANADA TIDNINGEN— Every
Thursday. Swedish. Liberal. Established 1892.
Canada Weekly Printing Co. (Ltd.), publish-
ers. Subscription, $1 : claimed average circu
lation for year 1913, 6,300; 8 to 12 pages,
7 columns; length of columns, 21% in.;
width, 2% in. Can use matrices.
Advertising rates, agate, 10 cts. a line,
flat; preferred position, 5, 10, 15, 20 and
25% extra. Reading notices, 10 cts. a count
line.
TELEGRAM — ^Every morning and evening
except Sundav, and FARMERS' WEEKLY
TELEGRAM, Tuesday. Conservative. Estab-
lished 1894. The Telegram Printing Co.,
Ltd., publishers. Subscription, morning or
evening. $3; weekly, $1; sworn detailed aver-
age circulation for six months prior to .\pril,
1914, 54,422* net paid; weekly, claimed
average for 1913, 28,982; daily,' 18 to 60
pages; weekly, 20 to 48 pages, 7 columns:
length of columns, 20 in.; width, 2Ve in. Can
use matrices.
Advertising rates, morning and evening,
agate, 7 cts. a line, flat. Preferred position,
NELSON CHESMAN & CO.'S RATE BOOK.
349
MANITOBA
MANITOBA
25 and 50% extra. Classified, 6 cts. a line
count. Reading notices, under cut oflf rule,
full position rate ; pure reading matter, 25
cts. a line. Weekly display, 6 cts. a line. flat.
Reading notices, double display rates. Classi-
fied, 8 cts. a line, count.
TRIBUNE — Every evening except Sunday,
and FARMERS' TRIBUNE, Tuesdavs. . In-
dependent. Established 1890. Tribune Pub-
lishing Company, publishers. Subscription,
daily. $3; weekly, $1; claimed average circu-
lation for six months ending .January 31,
1914. daily, 22,136 net; weekly, 17.687 net;
daily, 12 to 32 pages; weekly, 12 to 16 pages,
7 columns; length of columns, 21% in.; width,
2% in. Can use matrices.
Advertising rates, daily or weekly, 4 cts. a
line; over 1,000 lines, within one year, SV2
cts. Classified, 5 cts. a count line, 500 lines
314 cts.; 1,000 lines, 3 cts.; 5,000 lines, 21/2
cts.; 10,000 lines, 2 cts. a line. Readers,
double display rates. Preferred position,
daily or weekly, next reading or any special
page, 15% extra; full position, 25% extra.
WEST CANADA — Every Wednesday. Ger-
man-Catholic. Established 1907. West Can-
ada Publishing Co. (Ltd.), publishers. Sub-
scription, $1.50; claimed average circulation
for year 1913, 9,181; 12 pages, 7 columns;
length of columns, 20 ^A in.; width, 2% in.
Advertising rates, 10 cts. a line; subse-
quent insertions, 5 cts. a line ; 1,000 lines,
3% cts. a line. Special rate, in combination,
with Northwest Review (English), and Gazeta
Katolicka (Polish), 1,000 lines within one
year, 7 cts. a line.
WESTERN HOME MONTHLY — (1st). Lit-
erary and Household. Established 1900. The
Home Publishing Co., jjublishers. Subscrip-
tion, Canada and Great Britain, $1 : claimed
average circulation for 1913, 40,432; 96
pages, 4 columns; length of columns, 13 in.;
width, 21/4 in. Can use matrices. Forms
close 20th preceding month.
Advertising rates, agate, 20 cts. a line; on
contract for 500 lines or more, 17^4 cts. a
line; preferred position, 25% extra.
SASKATCHEWAN
MOOSE JAW — Population 29,800. Located
on the Canadian Pacific, Canadian North-
ern and Grand Trunk Pacific Railway
systems. In a thriving agricultural and
dairying district. Leading industries are
railroad terminals and shops, with a
monthly payroll of $250,000: pork pack-
ing plant; brick yard, bridge and iron
works : lumber, planing, flour, oatmeal and
feed mills; sash and door factories. Bank
clearings during 1913, $61,430,943.00.
NEWS — Every morning except Sundav and
WEEKLY. Thursday. Independent - Con-
.servative. Established 1906. Tlie News
Publishing Company (Ltd.), publishers. Sub-
scription, daily, $4; weekly, $1; sworn aver-
age circulation for six months ending Mav,
1914, daily. 5,585*; weekly, 3,000*; 10 to
32 pages in daily; 8 to 16 pages weekly, 7
columns; length of columns, 22 in.; width,
2% in. Can use matrices.
Advertising rates, daily or weekly, 21 cts,
an inch, flat. Preferred position, half, 22
cts.; full, 26 cts. or island position, 30 cts,
an inch. Composition, 4 cts. an inch addi-
tional. Reading notices, 80 cts. an inch.
Classified, Ic. per word.
REGINA — Population 45,000. 3 railway sys-
tems, with 11 branch lines. The Capital
city. The center of an excellent agricul-
tural section. Wheat grown most exten-
sively; has flour mills; soap factory and
iron foundries. Is headquarters of North-
west Mounted Police, Bank clearings dur-
ing 1913, $132,087,457,14.
COURIER — Every Wednesday. German.
Ind. -Liberal. Established 1907, Tlie Sas-
katchewan Courier Publishing Co,, publishers.
Subscription, $1 ; claimed circulation for year
1913, 11.005; 16 to 20 pages, 7 columns;
length of columns, 22 in.; width, 2% in.
Cannot use matrices.
Advertising rates, agate, 3 cts. a line, flat.
LEADER — Every morning and evening ex-
cept Sunday. Liberal. Established 1883. The
Leader Publishing Co., (Lt'd), publishers.
Subscription, daily, $5 ; sworn average de-
tailed circulation for year 1913, 12,862 net;
18^ to 40 pages, 7 columns; length of col-
umns, 211/^ in,; width, 2V» in. Can use
matrices.
Advertising rates, agate, covering both edi-
t'ons, 4 cts, a line; following reading matter,
4 1/^ cts. a line; full position, 5 cts. a line.
Reading notices, with cut-off rules, double
display rates. Classified. Ic. per word.
PRAIRIE FARM AND HOME — Every Wed-
nesday. Agricultural. Established 1883. The
Leader Publishing Co. (Ltd.), publ'shers. Sub-
Our Contact-Service men may not agree with you.
you properly if they did.
They could not serve
350
NELSON CHESMAN & CO.'S RATE BOOK.
SASKATZHEWAN
scription, $1; sworn detailed average circula-
tion for six months endng May 13, 1913, 13,-
944*; 32 to 40 pages, 4 columns; length of
columns 15 in.;, width, 2Ve in. Can use mat-
rices.
Advertising rates, agate, 4 cts. a line;
back page (two colors, if desired), 50% extra.
Preferred position, 25% extra. Reading no-
tices, double display.
PROVINCE — Every morning except Sun-
day; PROVINCE AND STANDARD, every
evening except Sunday, and WEEKLY, Wed-
nesday. Conservative. Established 1885.
The Saskatchewan Publishing Co., publishers.
Subscription, morning or evening, $5 ; week-
ly, $1 ; sworn detailed average circulation
for the first six months 1914, morning and
evening combined, 12,210* net paid; weekly,
8,863; daily, 12 to 24 pages; weekly, 8 to
16 pages; either edition, 7 columns; length
of columns. 20 in.; width, 21-^ in. Cannot
use matrices.
Advertising rates, agate, morning and even-
ing combined, 3 -,4 cts. a line, flat; next to
reading, 3% cts.; full position, 4^4 cts. a
line, flat. Reading notices, double display.
Classified, Ic. per word. WEEKLY, 21/2
cts. a line; next to reading, 3 cts.; full posi-
tion, SVz cts. a line, flat. Readers and classi-
fied, same as daily.
SASKATZHEWAN
SASKATOON — Population 27,000. Located
in a thriving agricultural territory, on the
Grand Trunk Pac; Canadian, Pac. and
Canadian Northern Railway Systems. The
leading industries are farming; planing and
flour mills; tent, mattress, cigar, sash and
door factories; brewery; bottling works;
foundries and machine shops. Bank clear-
ings during 1913, $12,141,141.00.
PHOENIX — Every morning except Sunday.
Liberal. Established 1906. J. A. Aikin, ed'i-
tor and publisher. Subscription, $4; claimed
average circulation for 1913, 10,672; 12 to
32 pages, 7 columns; length of columns, 21
in.; width, 2^^ in. Can use matrices.
Advertising rates, agate, 5 cts. a line. On
contract, 4 cts. a line, flat. Preferred posi-
tion, 25% extra. Reading matter, 6 cts. a
line. Classified, Ic. per word.
STAR — Every evening except Sunday. In-
dependent. Established 1907. W. F. Her-
man and T. Lawson, publishers. Subscrip-
tion, $3 ; sworn average circulation for first
six months 1914, 12,350* net; 16 to 32
pages, 7 columns; length of columns, 20 in.;
width, 2% in. Can use matrices.
Advertising rates, agate, SV2 cts. a line,
flat. Reading notices, double display. Classi-
fied, Ic. per word.
NEW BRUNSWICK
FREDERICTON — Population 7,208. On St.
John River. Has fine harbor, and lumber
shipments most extensive. Industries in-
clude the manufacture of boot, shoe, leath-
er, iron castings, woodenware, lumber, mill
macliinery and canoes ; also has cotton mills.
University of New Brunswick and Parlia-
ment buildings located here.
GLEANER — Every evening except Sunday
and SEMI-WEEKLY (Tuesdays and Fridays).
Independent. Established 1880. The Gleaner
(Ltd.), publishers. Subscription, daily. $5;
semi-weekly, $1 ; claimed circulation for year
1913. daily, 4,750; semi-weekly, 8,000; 8 to
16 pages, 7 columns; length of columns, 21 1/^
in. ; width, 2i\ in.
Advertising rates, 75 cts. an inch first in-
sertion; 35 cts. each subsequent insertion; on
vearly contracts, 50 in., 30 cts.; 100 in., 23
cts.; 250 in., 22 cts.; 400 in., 19 cts.; 600
in., 16 cts.; 1,000 or more in., 14 cts. an inch.
Composition, 3 cts. an inch extra per inser-
tion. Special positions, 10 and 25% addi-
tional. Reading notices, double display rates.
MONCTON — Population 15,000. Hub of the
Maritime Provinces. On Peticodiac River,
a port of entry with a good harbor. Three
Railway systems, being headquarters of the
Intercolonial and the M. & B. and Eastern
terminus of the G. T. P. Railways, with a
monthly payroll of $125,000. Largest
natural gas and oil well in Canada in vicin-
ity. An important wholesale distributing
center. Principal industries are cotton,
woolen and planing mills; barrel, carriage,
biscuit, cap, underwear and wire fence
factories; stove and machine foundries;
machine shops; monument works; printe-
ries and book binderies. Annual value of
manufactured products, $5,000,000.00.
EVANGELINE — Every Wednesday. French-
Independent. Established 1887. L'Evange-
line (Ltd.), publishers. Subscription, $1;
sworn claimed average circulation for year
1913, 4,300: 8 pages, 7 columns; length of
columns, 21% in.; width, 2% in. Can use
matrices.
Advertising rates, 10 cts. an inch; com-
position, 5 cts. an inch additional. Readers,
35 cts. an inch.
TIMES — Every morning except Sunday.
Liberal-Conservative. Established 1868. The
Times Publishing Company, publishers. Sub-
scription, $4; sworn average circulation for
year ending April, 1914, 3,918*; 8 to 16
pages, 7 columns; length of columns, 20 ^/^
in.; width, 2Vi in. Cannot use matrices.
NELSON CHESMAN & CO.'S RATE BOOK.
351
NEW BRUNSWICK
Advertising rates, Ic. a line; composition,
25% additional. Special position, 10 or 25%
extra. Reading matter, 2 cts. a line. Classi-
fied, Ic. per word.
TRANSCRIPT — Every evening except Sun-
day. Liberal. Established 1882. John
Hawke, editor and publisher. Subscription,
$4; claimed average circulation for six
months ending May, 1914, 4,000; 8 pages, 7
columns; length of columns, 20% in.; width.
2% in. Cannot use matrices.
Advertising rates, 12 cts. an inch; next to
reading, ISiy cts.; full position, 14% cts.
an inch; set matter one or two insertions. 18
cts.; three or four consecutive insertions, 14
cts. an inch. Readers, 28 cts. an inch. Clas-
sified (minimum, 25 cts), Ic. per word.
SACKVILLE — Population 2,039. Located at
the head of Bay of Fundy, on N. B. & P. E.
I. and Intercolonial Railroad, and is sur-
rounded by a thriving farming and grazing
teiTitory. Other industries are furniture
factories, saw mills, foundries, tanneries
and ship yards. Mount Allison (Methodist)
University is located here.
EASTERN FARM & HOME — Semi-Monthly
(1st and 15th). Agricultural. Established
1914. Eastern Publishers (Ltd.), publishers.
Subscription, $1 ; claimed average circulation
for six months ending June, 1914, 10,000;
20 to 30 pages, 4 columns; length of col-
umns, 12 in.; width, 2% in. Cannot use
matrices. Forms close 10 days in advance.
Advertising rates, 75 cts. an inch; more
than 36 in. on yearly contract, 60 cts.; 100
in., 50 cts.; 288 in., 40 cts. an inch. Demand
position, 25% extra. Reading notices, double
display rate.
ST. JOHN — Population 60,000. At mouth of
St. John River. Steamship lines connecting
directly with Liverpool, Manchester, Bris-
tol, London, Glasgow, Belfast, Antwerp,
Hamburg, Havre, Trieste, South African,
Australian, South American and West In-
dian ports, besides Boston and Portland. 3
railroads. The largest city and most im-
portant commercial center in New Bruns-
wick. Ships lumber most extensively; fish-
ing industry also important; has sugar
refinery; automobile plant; nail, edge
tool, engine, stove and range works; lum-
ber and cotton mills; brush, broom, box,
biscuit, candy, boot and shoe factories;
grain elevators, docks and warehouses. Red
Granite and lime stone quarried. Bank
clearings during 1913, $82,447,747.00.
Building permits, 1913, $2,367,710.00.
Customs receipts, 1913, $1,678,235.39.
Value exports (1913, winter port season),
$31,759,236.00. Assessment valuation,
1914, $35,312,200.00. Per capita debt,
$23, being lowest of any city in Canada
of over 20,000.
GLOBE — Every evening except Sunday,
and WEEKLY. Liberal. Established 1861. St.
John Globe Publishing Co., publishers. Sub-
NEW BRUNSWICK
scription, $5; weekly, $1; circulation — not
given by publisher; 10 to 20 pages, 7 col-
umns; length of columns, 21 in.; width, 2%
in.
Advertising rates, agate, 8 cts. a line; sub-
sequent insertions, 3 cts. a line. Open space
within one year, 1,000 lines, 3 cts. a line,
2.500 lines, 2% cts.; 5,000 lines, 2 cts. Clas-
sified, Ic. a word. Reading notices, double
display rates. Weekly, display, 3 cts. a line;
1,000 lines, 2 cts. Reading matter, double
display rates. Classified, Ic. per word.
MARITIME BAPTIST — Every Wednesday.
Baptist. Established 1838. Maritime Baptist
Publishing Co. (Limited), publishers. Sub-
scription, $1.50; detailed average circulation
for year ending April, 1914, 5,600* net; 16
pages, 4 columns; length of columns, 14 in.;
width, 2 1/4 in. Can use matrices.
Advertising rates, agate, 2 cts. a line, each
insertion.
STANDARD — Every morning except Sun-
day. Conservative. Established 1909. The
Standard (Ltd.), publishers. Subscription,
$5; claimed average circulation for 1913,
10,165; 10 to 20 pages, 7 columns; length
of columns, 21 ^/^ in.; width, 2 in. Can use
matrices.
Advertising rates, 3 cts. a line; 2,500 lines
on yearly contract, 2 14 cts. ; next to reading,
2% cts.; full position, 3 cts.; 5,000 lines, 2,
2% or 2% cts. a line. Reading notices, dou-
ble display rates. Classified, Ic. per word.
TELEGRAPH AND SUN — Every morning
except Sunday, and SEMI-WEEKLY TELE-
GRAPH AND NEWS, Wednesdays and Satur-
days. Liberal. Established 1862. Subscrip-
tion, daily, $5 ; semi-weekly, $1 ; sworn de-
tailed average circulation for year 1913,
daily, 10578* net: semi-weekly, detailed aver-
age " for 1913, 4,775* net; daily, 8 to 12
pages; Saturday, 16 to 24 pages; semi-
weekly, 8 and 10 pages, 7 columns; length of
columns, 21% in.; width, 2% in. Can use
matrices.
Advertising rates, agate, daily, 4 cts. a line;
over 2,000 lines, used within one year, 3 cts.
a line ; next reading, 3 V4 cts. ; full position,
3 1/2 cts. a line. In combination with TIMES-
STAR, 5 cts.; 2,000 lines or more, 4, 4% or
5 cts. a line, according to position. Readers,
double display. SEMI-WEEKLY, 2 cts. a
line, dat; when used in conjunction with
daily Telegraph and Times, Ic. a line.
TIMES AND STAR — Every evening except
Sunday. Liberal. Established 1904. The
Times Printing and Publishing Co. (Ltd.).
publishers. Subscription, $3 ; sworn detailed
average circulation for year 1913, 11,693*
net; 8 to 24 pages, 7 columns; length of col-
umns, 211/^ in.; width, 2% in. Can use
matrices.
Advertising rates, agate, 3 cts. a line; over
2,000 lines, used within one year, 2 cts. a
line; next reading, 214 cts.; full position, 2^
cts. a line. Classified, Ic. per word. Read-
ing notices, double display rates. In combina-
tion with T'ELEGRAPH AND SUN, which see.
352
NELSON CHESMAN & CO.'S RATE BOOK.
NEW BRUNSWICK
SUSSEX — Population 1,500. On Intercolonial
railway. A great dairy center. Other in-
dustries are farm machinery, furniture and
box factories; concrete products and pork
packing.
KINGS COUNTY RECORD — Every Fri-
day. Independent. Established 1887. The
Maritime Publishing Co. (Limited), publish-
ers. Subscription, $1; sworn average cir-
culation for 1913, 4,841*; 12 to 16 pages,
6 columns; length of columns, 20 in.; width,
2% in. Cannot use matrices.
Advertising rates, agate, 2 cts. a line;
NEW BRUNSWICK
2.800 lines within one year, 1 14 cts. a line.
Special position, 15% extra.
MARITIME FARMER AND CO-OPERA-
TIVE DAIRYMAN — Semi-monthly. Agricul-
tural. Established 1895. R. D. Robinson
(Ltd.), publisher. Subscription, $1; sworn
average circulation for year 1913, 9,980*: 36
to 64 pages. 4 columns; length of columns
12 in.; width, 2% in.
Advertising rates, 75 cts. an inch; 48 in.,
within one year, 60 cts. an inch; more than
144 in., 50 cts. an inch.
See advertisement on page 542.
NOVA SCOTIA
ANTIGONISH — Population 1,500. On St.
George's Bay. Considerable export trade
in fish, eggs, cheese, butter, pasteurized
milk, horses, cattle, sheep, hides and wool.
Industries include grist and carding mills,
cheese factories, woolen mill, wood-working
factory, but the chief industries are farm-
ing and grazing. Seat of R. C. bishop
and University of St. Francis Xavier's Col-
lege. Banks: Commerce, Nova Scotia and
Royal.
CASKET— Every Thursday. Catholic. Es-
tablished 1852. Casket Printing & Publishing
Co., publishers. Subscription, $1; claimed
average circulation for year 1913, 5,300- 8
pages, 6 columns; length of columns, 20 in •
width, 2% in.
Advertising rates on application.
HALIPAX — Population 51,632. On Halifax
Harbor and 5 railways. Mo.st important
commercial center of the Maritime Province
and principal naval station of England's
possessions in North America. Has fine
harbor and over two miles of docks suit-
able for the largest vessels, and a most ex
tensive commerce; tonnage during 1913 to-
taled 3,182,923. Industries include woolen,
cotton, cordat'e and paper mills; sugar
refinery; car, paint and farm implement
works; foundry and machine shops; soap,
candle, shoe, nail and tobacco factories;
breweries. Dalhousie University and a
number of public buildings located here.
Bank clearings during year 1913, $105,-
347,636.46. Annual income from the vari-
ous industries, $21,730,000.00.
CHRONICLE — Every morning except Sun-
day, ECHO every evening except Sundav, and
NOA^A SCOTIAN AND WEEKLY CHRON-
ICLE, Fridays. Liberal. Established 1824.
The Chronicle Publishing Co. (Ltd.), publish-
ers. Subscription, daily, $5; weekly, 50 cts.;
claimed average circulation for 1913, Chron-
icle, 8,100; Echo, 7,275; weekly, 20,000;
daily, 8 to 12 pages; weekly. 12 pages, 7
columns; length of columns, 20 1^ in.; width,
2% in. Can use matrices.
Advertising rates, first insertion, $1.25 per
inch; each subsequent insertion, 42 cts.; 500
lines. Chronicle, 4 cts.; Echo, 3% cts.; com-
bined, 6 cts.; 2,000 lines, 3, 2 Vz or 4i/4 cts.;
5,000 or more lines. 2i/^, 2 or 3% cts. a line
respectively. Position, 25% extra. Reading
notices (marked), double display rate. Week-
ly, 56 cts. psr inch; same charges for position
as daily.
ECHO — Evening edition of Chronicle, which
^.H^^ilfLD — Every morning except Sundav.
The EVENING MAIL, every evening except
Sunday. Independent-Conservative M \IL
AND HOMESTEAD, everv Tuesday. Non-
pohtical. Establislied 1875. William Dennis,
publisher. Subscription, morning or evening,
$5; weekly, 50 cts.; claimed average circu-
lation for year 1913. morning and evening
combined, 20,260; Mail and Homestead, 12-
500; daily, 20 to 24 pages, 7 columns: length
of columns, 25 in. ; width, 2 in. Can use
matrices.
Advertising rates, agate, morning or even
ing, 3 cts.; next to reading, 314 cts.; first
position, 314 cts.; special location, 4 cts. a
line; combination morning and evening, 41-^,
5, 5 V^ or 6 cts. a line respectively. Reading
notices (marked). 4 cts. a line; combination.
6 cts. a line; pure readers. 12 ^/^ or 17 V^ cts.
a line. Classified, either edition, Ic. per word
WEEKLY, display, ;!, 3, 3 Vz or 4 cts. a line,
according to position; in combination witli
morning and evening (three editions), 6, 6^/4,
71/^ or 81/^ cts. a line respectively. Reading
notices. 4 cts. a line; pure reading, 5 cts. a
line; combination, morning and evening, 8%
cts., or pure reading, 20 cts. a line.
MAIL. Evening edition of Herald, which
see.
NELSON CHESMAN & CO.'S RATE BOOK.
353
NOVA SCOTIA
NOVA SCOTIAN — Weekly of Chronicle,
which see.
PRESBYTERIAN WITNESS— Every Sat
urday. Religious and Literary. Established
1848. The Presbyterian Witness Co. (Ltd.),
publishers. Subscription, $1.25; sworn de-
tailed average circulation for year ending
March, 1914, 6,574* net paid; 8 pages, 6
columns; length of columns, 17% in.; width,
2% in.
Advertising rates. 4 cts. a line; 1,000 lines
or more, 3 cts. a line; position, 25% extra.
Reading notices (marked), 2 cts. per word.
NORTH SYDNEY — Population 5,418. Situ-
ated on Cape Breton Island — Sydney Harbor
— with steamer connection. Intercolonial
Raihvay. Coal mining and fishing interests
quite extensive. Otlier industries are ship
yards; foundry and machine shops; tan-
neries and brick yards.
HERALD — Every Wednesday. Liberal.
Established 1872. " North Sidney Herald Pub-
lishing Co. (Ltd.), publishers. Subscription,
$1 ; sworn average circulation for year 1913,
4,700*; 8 pages, 6 columns; length of col-
umns, ISYz in.; width, 2^4 in. Can use
matrices.
Advertising rates, 16 cts. an incli ; along-
side reading, 20 cts.; full position, 25 cts.
an inch. . .
SYDNEY — Population 20,000. On the At-
lantic Ocean, on one of the best harbors in
the world and 2 railways. Direct steamer
connection to Halifax, St. .Johns and
Montreal. Considerable export trade ;
coal in vicinity; industries include foundry
and machine shops; steel and iron works;
planing mills, brick plants, ship yards ; wood
working, cement, roofing, stove and cigar
factories. Annual value of manufactured
and mining products within 12-mile radius,
upwards of $30,000,000.
POST — Every morning and evening except
Sunday. Conservative. Established 1896. Syd-
ney Post Publishing Co. (Ltd.), publishers.
Subscription, $3 ; claimed average circulation
for year 1913, 5,078; 8 to 16 pages, 7 col-
umns; length of columns, 21 in.; width,
21/4 in.
Advertising rates, morning and evening,
11/4 cts. a line: 5.000 lines, or more, all plate.
NOVA SCOTIA
Ic. a line; 25% extra for set matter; pre-
ferred position, 10 to 50%. Classified Ic.
per word. Reading notices, double display
rates; telegraphic, 25 cts. a line.
RECORD — Every evening except Sunday.
Liberal. Established 1898. Record Publish-
ing Co. (Ltd.), publishers. Subscription, $3;
claimed average circulation for year 1913,
4.800; 8 pages, 7 columns; length of columns,
21% in.; width, 2% in. Cannot use matrices.
Advertising lates, 70 cts. an inch; each
subsequent insertion, 35 cts. an inch; conse-
cutive insertions for one month or more, 25
cts. an inch; 1,000 lines or more, Ic. a line.
Composition, 3 cts. an inch additional. Full
position, 25% extra. Reading notices, dou-
ble display rates. Classified, Ic. per word.
TBURO — Population 6,015. On Cobequid Bay
and 2 railways. Center and distributing
point of a rich agricultural section; indus-
tries include the manufacture of wooden
gooQS, woodenware, machinery, iron cast-
ings, axles, engines, hats, caps, boots, lasts,
pegs, leather, furniture, calendar, box and
condensed milk and canning factories.
NEWS — Every Thursday. Independent. Es-
tablished 1890. News Publishing Co. (Ltd.),
publishers. Subscription, $1; sworn average
circulation for year 1913, 6,335* net; 16 to 24
pages, 6 columns; length of columns, 20 in.;
width, 2% in-
Advertising rates, 75 cts. an inch; 20 in.,
on yearly contract, 60 cts.; 5 in., 40 cts.; 100
in., 30 cits.; 200 in., 25 cts.; 300 in., 23 cts.:
400 in., 21 cts.; 500 in., 20 cts. an inch. Com-
position, 2 cts. an inch additional. Special
position, 10 or 25% extra. Reading matter,
double display.
WESLEYAN — Every Wednesday. Relig-
ious. Established 1838. News Publishing
Co. (Ltd.), publishers. Subscription, $1.50;
detailed sworn average circulation for year
1913, 4,265* net; 8 pages, 6 columns; length
of columns, 17% in.; width, 2% in. Cannot
use matrices.
Advertising rates. 40 cts. an inch; on year-
ly contracts, 10 in., 35 cts.; 50 in., 25 cts.;
100 in.. 20 cts.; 300 in., 18 cts.; 500 in. or
more, 16 cts. an inch. Composition, 2 cts. an
inch additional. Special position, 10 or 25%
extra. Reading notices, double display.
354
NELSON CHESMAN & CO.'S RATE BOOK.
ONTARIO
BRANTFORD — Population 30,500. On Grand
River and Grand Trunk (main line), T. H.
& B. and C. P. Railroads. Center and dis-
tributing point for excellent farming region
and an important commercial center; manu-
factures windmills, gas and gasoline en-
gines, malleable iron, nuts, bolts, nails,
varnish, carriages, stoves, boots and shoes,
electrical fixtures, starch, agricultural ma-
chinery, motor trucks, flour, cotton and
woolen goods, requiring more than 6,500
employes. Annual value of manufactured
products, $29,000,000.
EXPOSITOR — Every evening except Sun-
day. Liberal. Established 1852. T. H. Pres-
ton, publisher. Subscription, .$3 ; detailed
average circulation for six months ending
March, 1914, 7,454* net; 12 to 24 pages, 7
columns; length of columns, 20 in.; width,
21/4 in. Can use matrices.
Advertising rates, agate, 3 cts. a line; 1,000
lines, 2 cts.; 2,500 lines, 1% cts.; 5,000
lines, IV^ cts.; 7,000 or more lines, 1^/4 cts.
a line. Composition, i/^ c. a line additional.
Special positions. 25 and 33'{(% extra. Read-
ing notices, double display rates. Classified, Ic.
per word.
COBALT — Population 8.200. Located 103
miles North of North Bay, on Temsikaming
& Northern Ontario R. R. Silver mining
being the chief industry. The pay roll in
Cobalt and surrounding camps averages
$460,000.00 a month. Additional industries
consist of machine shops and foundries;
concentrating, saw, planing, sash and door
mills and powder manufacturing plants.
NUGGET — Every evening except Sunday.
Independent. Established 1909. Cobalt Daily
Nugget (Lt"d.), publishers. Subscription, $3;
claimed average circulation for first six months
1914, 5,780; 8 to 16 pages, 7 columns;
length of columns, 20 Vz in.; width, 2*4 in.
Cannot use matrices.
Advertising rates, 5 cts. a line; 500 lines
on yearly contract, 4 cts.; 1,000 lines, 3 cts.;
2,000 lines, ^Vz cts.; 3,000 lines, 2 cts.;
5,000 lines, 1% cts.; 10,000 lines, IVz cts.;
20,000 lines, IVi cts. a line. Special position,
15% extra. _ Reading matter, 10 cts. a line.
Subsequent insertions, 5 cts. a line.
rORT WILLIAM — Population 16,499. Lo-
cated on Kaministiquia River, at head of
Lake Superior, and three railway systems.
Extensive Lake traffic, having an excellent
harbor. Valuable gold, silver, copper, iron
and coal mines in vicinity. Other in-
dustries are railroad repair and machine
shops; stove and iron foundries; brick
yards; flour, saw and planing mills; sash,
door and blind factory.
HER.4LD — Everv morning except Sunday.
Liberal. Established 1905. Tke Central
Canada Publishing Co. (Ltd.), publishers.
Subscription, $3 ; claimed average circulation
for six months ending June, 1914, 4,400; 00
pages, 7 columns; length of columns, 20%
in.;; width, 2% in. Can not use matrices.
Advertising rates, 17% cts. an inch; set
matter 21 cts. an inch, flat. Preferred posi-
tion. 15, 20, 25, or 33%% extra. Reading
notices, 80 cts. an inch, flat. Classified, 1 ct.
per word. Combination rate with Evening
Times Journal, which see.
TIMES-JOURNAL — Every evening except
Sunday. Independent. Superior Printing
Co. (Ltd.), publishers. Subscription, $5.20;
sworn claimed average circulation for six
months ending June 1914. 4,400 net; 10 to
16 pages, 7 columns; length of columns, 20%
in.; width, 2% in. Can not use matrices.
Advertising rates, 15 cts. an inch ; set
matter, 21 cts. an inch, flat. Preferred posi-
tion, 15, 20, 25 or 33%% extra. Reading
notices, 80 cts. an inch, flat. Classified, Ic.
per word. In combination with Morning
Herald, display, 30 cts. an inch ; set matter,
5 cts. an inch addition.
GRIMSBY— Population 1,001. Located on
Lake Ontario and Grand Trunk Railway.
An extensive trade in fruit, grain and live
stock. Other enterprises are agricultural
implement and stove works, basket and can-
ning factories, saw and flour mills. Annual
value of manufactured products, $100,000.
CANADIAN SPORTSMAN AND LIVE
STOCK JOURNAL — Every Thursday. Horse.
Established 1870. Canadian Sportsman Co.,
publishers. Subscription, $2 ; claimed aver-
age circulation for year 1913, 5,300; 16
pages, 4 columns; length of columns, 13 in.;
width, 2% in. Cannot use matrices.
Advertising rates, 10 cts. a line; 1,000
lines, on yearly contract, 7 cts.; 2,000 lines.
6 cts.; 3,000 lines, 5 cts.; 5,000 lines, 4 cts.
a line. Reading notices, 15 cts. a line.
FRUIT GROWER & FARMER — Every
Friday. Fruit growing- Agricultural. Estab-
lished 1907. The Fruit Grower & Farmer
Pub. Co. (Ltd.), publishers. Subscription,
$1; circulation hot given by publisher; 16
pages, 4 columns; length of columns. 13 in.;
width, 2% in. Cannot use matrices.
Advertising rates, agate, casual, 10 cts. a
line; on vearly contract, 7 cts.; 1,000 lines,
5 cts.; 2.000 lines, 4% cts,; 3,000 lines,
4 cts.; 5,000 lines, 3 cts. a line. Special
position, 25% extra. Reading notices, 15 cts.
a line. Classified, 1 ct. per word.
GUELPH — Population 16,000. 3 railways.
Has extensive lime stone quarries; indus-
tries also include furniture, upholstered
goods, sash, door, carriage, carriage hard-
NELSON CHESMAN & CO.'S RATE BOOK.
355
ONTARIO
ware and woodenware, automobile tires,
cutter, sleigh, cream separator, farm im-
plement, pump, knit and wire goods factor-
ies ; cotton, yarn, carpet, woolen, lime, lum-
ber and flour mills; piano, organs, sewing
machines, wagon and paper box factories;
furnace, stove, range, radiator, water boiler,
iron pipe fittings and valve works. Ontario
Agricultural College located here. Total
value of manufactured products, approx-
imately, $9,250,000.00.
HERALD — Every evening except Sunday,
and WEEKLY (Thursday). Conservative. H.
Gummer, publisher. Established 1847. Sub-
scription, daily, $4; weekly, $1; claimed aver-
age circulation for year ending April 30,
1914, daily. 2,900; weekly, 4,900; daily, 8 to
12 pages; weekly, 12 to 16 pages; daily and
weekly, 7 columns; length of columns, 2172
in.; width, 2% in. Cannot use matrices.
Advertising rates, brevier, daily, 20 cts.;
weekly, 30 cts. an inch; 50 in., 16 and 24
cts.; 100 in., 12 and 18 cts.; 200 in.. Hand
16 cts.; 300 in., 10 and 15 cts.; 400 in., 9
and 13 cts.; 500 in., 8Vz and 11 cts.; 600 in.,
8 and 10 cts. an inch. Composition, 3 cts. an
inch extra each insertion. Reading notices,
double display plate matter rates. Classified,
Ic. per word.
MERCURY — Every Thursday. Reform. Es-
tablished 1844. .James Innes Mcintosh, pub-
lisher. Subscription, $1 ; claimed average cir-
culation for year 1913, 5,155; 12 to 16 pages,
7 columns; length of columns, 20 ^^ in.; width,
2% in. Cannot use matrices.
Advertising rates, 50 cts. an inch; 50 in.,
40 cts.; 100 in., 18 cts. an inch. Composition,
3 cts. an inch extra. Reading notices, double
display rate.
HAMILTON — Population 81,879. On Hamil-
ton Bay and 3 railways. On lake steam-
ship routes, and has immense expoVt trade
by water. Center and distributing point
for fine agricultural section; greatest fruit
center in the Dominion of Canada; indus-
tries include the manufacture of glass,
woodenware, boots and shoes, stoves, farm
implements, woolen and cotton goods and
machinery; also has steel and iron smelt-
ers, rolling mills and railroad shops. Pro-
vincial Insane Asylum located here. An-
nual value manufactured products, $45,-
000,000.00.
CANADIAN ROYAL TEMPLAR (1st). —
Monthly. Temperance. Established 1886. Do-
minion Council, Canadian Royal Templers,
publishers. Subscription, 50 cts.; claimed
average circulation, for year 1913, 10,500;
16 pages, 4 columns; length of columns, 13%
in.; width, 2i's in. Forms close first of cur-
rent month.
Advertising rates, nonpareil, 5 cts. a line.
HERALD — Every afternoon except Sunday.
Independent. Established 1889. Herald Print-
ing Co.. of Hamilton, (Ltd.1, publishers. Sub-
scription $3 ; sworn average circulation for
first seven months 1913, 15,071* net; 12 to
ONTARIO
36 pages, 8 columns; length of columns, 22
in.; width, 2% in. Can use matrices.
Advertising rates, 10 to 15 cts. a line, ac-
cording to location; on yearly contract, 5 cts.
a line; over 500 lines, 4 cts.; over 1,000 lines,
3% cts.; over 2,500 lines, 3% cts.; 5,000
lines or more, 3 cts. a line. Preferred posi-
tion, 10 or 25% extra. Classified, Ic. per
word.
L.\BOR NEWS — Every Friday. Labor. Es-
tablished 1912. Labor News Pub. Co. (Ltd.),
Publishers. Subscripjtion $1 ; sworn average
circulation for six months ending June, 1914,
5,000*; 8 pages, 7 columns, length of col-
umns, 21% in.; width, 2% in. Can use
matrices. Office 48 Market Street.
Advertising rates, agate, 3 cts. a line; full
page, (2107 lines), $35; V2 page, $20; %
page, $12.50; Vs page, $7.50. Reading mat-
ter 5 cts. a line; first page, 10 cts a line.
REVIEW — Every Friday. Independent. Es-
tablished 1899. M. Lynch Stunton, publisher.
Subscription, $1.50; claimed average circu-
lation for year 1913, 12,000; 8 pages, 7 col-
umns; length of columns, 21 in.; width, 2%
inches.
Advertising rates, agate, 2V2 cts. a line.
Reading malter. 4 cts. a line.
SPECTATOR — Every evening except Sun-
day, and TWICE-A-WEEK, Wednesdays and
Saturdays. Conservative. Established 1846.
Spectator Printing Co. (Ltd.), publishers.
Subscription, daily, $3; twice-a-week, $1 ;
sworn detailed average circulation, for 1913,
25,802*; twice-a-week, 7,243*; daily, 12 to
28 pages; (twice-a-week, 16 pages), 8 col-
umns; length of columns, 21% in.; width,
2y8 in. Can use matrices.
Advertising rates, transient, 10 cts. a line;
on contract under 500 lines, 7 cts. a line;
over 500 lines within one year, 5 cts. a
line; 1,000 to 2,500 lines, 4 72 cts.; 2,500 to
5,000 lines, 41,4 cts.; 5,000 lines or more. 4
cts. a line; next reading, % ct.; full posi-
ton, V2 ct. a line; top of page, % ct. a line,
extra. Reading notices, 15 cts. a line; on dis-
play contracts, 10 cts. a line; first page or
telegraphic readers, 25 cts. a line. Classified,
Ic. a word. Twice-a-week, display, 10 cts. a
line; on yearly contract, 5 cts. a line; 500
lines, 41/^ cts.; 1,000 lines or more, 3 cts. a
line; next reading, 3% cts.; full position,
3V2 cts. a line. Reading notices, 15 cts. a
line. Classified, same as in daily.
TIMES — Every evening except Sunday, and
SEMI- WEEKLY, Tuesdays and Fridays. Lib-
eral. Established 1837. Times Printing Co.,
(Ltd.), publishers. Subscription, daily, $3.60;
semi-weekly, $1; claimed average circulation
for year 1913, 10,700; semi-weekly, 7,200;
daily, 10 to 32 pages; semi-weekly, 10 to 16
pages, 7 and 8 columns; length of columns,
22 in.; width, 2% in. Can use matrices.
Advertising rates, agate, daily, one time, 10
cts. a line; on contract, less than 500 lines.
356
NELSON CHESMAN & CO.'S RATE BOOK.
ONTARIO
within one year, 5 cts. a line; 500 lines, 4
cts. a line; 1,000 lines, 3 V^ cts. a line; 5,000
lines, or more, 3 cts. a line; add % of a cent
for next to reading and %c. a line extra for
full position. Classified, Ic. per word. Read-
ing notices, double full position rate. Semi-
weekly, display, 10 cts. a line; on contract
less than 1,000 lines, 3 cts. a line; 1,000 to
3,000 lines, 2V2 cts.; 5,000 lines and over, 2
cts. a line. Reading notices, 15 cts. a line.
See advertisement on page 433.
KINGSTON — Population 21,015. "The Lime-
stone City". On St. Lawrence River, at
the foot of Lake Ontario and at the ter-
minus of the Ridean Canal ; is also served
by the Grand Trunk, Canadian Pacific and
Canadian Northern railways. A most ex-
tensive shipping trade in grain and lumber;
industries include the manufacture of steam
and marine engines, locomotives, cereal
foods, pianos, cottons and flour; brick and
tile works, picture frames and moldings ;
boat building also an extensive industry.
BRITISH WHIG — Every evening except
Sunday, and SEMI- WEEKLY (Monday and
Thursday). Independent-Liberal. Established
1834. British Whig Publishing Co., (Ltd.),
publishers. Subscription, daily, $6; weekly,
|l ; detailed average circulation for 1913,
daily, 4,540; semi-weekly, 5,461*; daily, 8 to
16 pages; semi-weekly, 16 pages, 7 columns;
length of columns, 20% in.; width, 2% in.
Advertising rates, 28 cts. an inch, daily or
semi-weekly; 50 in., on yearly contract, 21
cts.; 100 in., 18 cts.; 200 in., 16 cts.; 300 in.,
14 cts.; 400 in., 12 cts.; 500 in., 11 cts.;
800 in. or more, 10 cts. an inch. Space may
be used either daily or weekly on contract
made for daily. Composition, 2% cts. an inch
per insertion extra. Preferred position, 15
and 25% extra. Reading notices, double dis-
play rates, witliout extra charge for setting.
CANADIAN — Monthly. English and French.
Fraternal Insurance. Established 1895. The
Grand Council of the Catholic Mutual Benefit
.Association of Canada, publishers. Subscrip-
tion, 50 cts.; claimed average circulation for
year 1913, 26,500; 8 to 12 pages, 4 columns;
length of columns, 12 in.; width, 2% in.
Advertising rates, 75 cts. an inch; full
page, one year, $75; % page, $45; V2 page,
$30; 1,4 page, $20; % page, $12; one inch,
$5, six months, $3.
ONTARIO
STANDARD- — Every evening except Sun-
day. Independent Conservative. Established
1810. Standard Publishing Co. (Ltd.), pub-
lishers. Subscription, $5; claimed average
circulation for six months ending July 1914,
4,350; 8 to 16 pages, 7 columns, length of
columns, 201,^ in.; width 2% in. Cannot use
matrices.
Advertising rates, 30 cts. an inch; 50 in.;
within one year, 23 cts.; 100 in., 19 cts.;
200 in., 16 cts.; 400 in., 13 cts.; 600 in.,
11% cts.; 800 or more in., 10 cts.; an in.
Composition 3 cts. an in. additional. Special
position, 15. 25 or 33%% extra. Reading
matter three times display. Classified, Ic.
first insertion; %c. thereafter.
LONDON — Population 54,758. On Thames
River and 4 railways. The center and dis-
tributing point for fertile farming region,
with extensive shipments in produce, grain
and live stock; industries include manu-
facture of brick, tile, furniture, liarness.
shoes, clothing and farm implements; also
has stove foundry and machine shops, roll-
ing, flour and cereal mills; breweries, car,
truck and chemical works. A number of
educational institutions located here. Bank
clearings during year 1913, $90,720,702.00.
ADVERTISER — Every morning, noon and
evening except Sunday. Liberal. Established
1863. London Advertiser Co. (Ltd.), pub-
lishers. Subscription, $5 (morning $3; noon,
$2) ; detailed average circulation for year
1913, 18.824*; 8 to 24 pages, 8 columns;
length of columns, 21% in.; width, 2t's in.
Can use matrices.
Advertising rates, agate, 10 cts. a line;
500 lines, on vearly contract, 6 cts. a line;
1,000 lines, 4% cts."; 2,500 lines, 4 cts.; 5,000
lines, 3% cts.; 10,000 lines, or more, 3 cts.
a line. Preferred nosition 10 or 25% extra.
Schools, colleges, hotels and resorts, 3 cts. a
line, flat. Classified, Ic. a word. Reading
notices, 15 cts. a line; on contract, double
display.
CANADA MONTHLY — See Winnipeg. Man.
CANADIAN WOODMAN — Monthly. W. O.
W. Advertiser Printing Co., publishers. Sub-
scription. $1; average circulation for year
1913, 15,000; 8 pages, 4 columns; length of
columns,, 13 in.; width, 2% in.
Advertising rates. $1.40 an inch; 2 times,
$2.66; 4 times, $3.78; 6 times, $7.14; 9 times,
$10.10; 12 times, $12.60. Further rates on
application.
CATHOLIC RECORD — Every Saturday.
Roman Catholic. Established 1878. Thos.
Cofffy. publisher. Subscription. $2; claimed
average circulation for year 1913, 28,500; 8
pages, 7 columns; length of columns. 19%
in.; width, 2% in. Forms close ilonday pre-
ceding.
Advertising rates, agate, transient. 10 cts.
a line; on contract, 6 cts. a line; with posi-
tion, 7 cts. a line. Reading notices, 10 cts.
a count line.
ECHO — Every Thursday. Independent. Es-
tablished 1879. A. Talbot, & Co., publishers.
Subscription, 50 cts.; claimed circulation for
year 1913, 9,000; 8 pages, 7 columns; length
of columns, 21 in.; width, 214 in.
Advertising rates, agate, 5 cts. a line;
1,000 lines, 3% cts.; 2,000 lines, 3 cts.;
3,000 lines, 2% cts.; 4,000 lines, 2^4 cts.;
5,000 lines, 2 cts.; 10,000 lines, 1% cts. a
line. Reading notices, double display rates.
FARMERS' ADVOCATE AND HOME
MAGAZINE — Every Thursday. Agricultural.
NELSON CHBSMAN & CO.'S RATE BOOK.
357
ONTARIO
Established 1866. The William Weld Co.,
(Ltd.), publishers. Subscription, $1.50; sworu
detailed livcrage circulation for year 1913,
33,34.5* not; 44 pages, 4 columns; length of
columns, 12% in.; width, 2^ in.
Advertising rates, agate, 25 cts. a line; 6
times, 20 cts.; three months, 17 cts.; six
months, 14 cts.; one year, 12 cts. a line. Open
space, 1,000 lines, 15 cts.; 2,500 lines, 14
cts.; 4,000 lines, 13 cts.; 6,000 lines or more,
12 cts. a line; preferred position, 25% extra.
Reading notices, nonpareil, with "adv." af-
fixed, 40 cts. a line.
FREE PRESS — Every morning and even-
ing except Sunday. Conservative. Established
1849. Free Press Printing Co., publishers.
Subscription, morning, $6; evening, $5; sworn
detailed average circulation for first six
months 1914, 37,296*; 12 to 24 pages, 7 col-
umns; length of columns, 21^2 in.; width, 2-^
in. Can use matrices.
Advertising rates, agate, 10 cts. a line ; 1
time a week one month, 10 cts.; 2 times a
week, 8 cts. ; e. o. d., 7 cts. ; every day, 6 cts.
a line. Open space, within one year. 1 oiKi
lines, 6 cts. a line; 2,500 lines, 5 cts.; 5,000
lines, 4% cts.; 10,000 lines or more, 4 cts. a
line. Preferred position, extra. Schools, col-
leges, resorts or mail order copy, 5 cts. a line,
also contract rates. Classified, Ic. a word;
six insertions, 5 cts. a word, except "help
wanted'', which is 4 cts. a word for six
insertions. Reading notices, 20 cts. a line,
with discount on 500 lines or more; tele-
graphic readers, 40 cts. a line.
ORILLIA — Population 6,835. On Lake Sim-
Coe and Grand Trunk Railway. Familiarly
known as a summer resort. Grain and lum-
ber sliipped quite extensively; industries
include ore, smelter, lock, wheel, automo-
bile and furniture factories; foundries, car-
riage sliops, flour mills and tanneries.
CANADIAN WORKMAN — Monthlv. A. O
U. W. Established 1879. John Curran, pub-
lisher. Subscription, 50 cts.; circulation — not
given by publisher; 8 pages, 5 columns;
length of columns, 18 in.; width, 2% in.
Advertising rates, 2 in. or more, 4 cts. per
inch per thousand circulation; $2 an inch on
50,000 circulation. Under 2 in. in space, 15
cts. per agate line.
OTTAWA — Population 102,000. On Ottawa
River, with five railways, two steamship
lines. Leading residential city of Canada,
and location of extensive manufacturing
establishments in lumber, paper, implements,
machinery, iron goods, clothing, also cen-
ter of active mining industries in copper,
nickel, mica and eraphite. Bank clearings
for 1913, $252,875,000.00. Total value of
manufacture'd products for 1913, $44,000,-
000.00. Total amount paid in wages 1913,
$18,000,000.00.
CITIZEN — Everv evening and morning
except Sunday and CANADIAN CITIZEN,
Tuesdays and Fridays. Independent Con-
ONTARIO
servative. Established 1844. Ottawa Cit-
izen Co., (Ltd.), publishers. Subscription,
morning, $6; evening $3.60; semi-weekly, $1;
sworn detailed average circulation for first
seven months, 1914, daily, 20,325* net; semi-
weekly, claimed average for 1913, 14,675; 14
to 36 pages, 8 columns; length of columns,
21 in.; width, 2x3 in. Can use matrices.
Advertising rates, agate, evening and morn-
ing, 3 cts. a line; full position, 6 cts. a
line. Reading notices, among pure reading
with advertising head, 7 cts. a line ; with
news head (when granted), 12^ cts. a line.
Semi- weekly, one issue, display, 2Vz cts. a
line ; reading matter, 7 cts.
FREE PRESS — Every evening except Sun-
day. Liberal. Established 1869. Ottawa Free
Press (Ltd.), publishers. Subscription, $3.60 ;
sworn average circulation for first six months
1914, 12,424* net; 12 to 36 pages, 8 col-
umns; length of columns, 21 in.; width, 2%
in. (ian use matrices.
Advertising rates, agate, 2% cts. a line;
first position, 3% cts.; full position, 3% cts.;
island position, 4% cts. a line. Classified,
Ic. a word. Reading notices, 7 cts. a line;
front page, 12 ^/^ cts. a line.
JOURNAL — Every evening except Sunday
Conservative, and OTTAWA VALLEY JOUR-
NAL, Tuesday and Friday. Agricultural. Es-
tablished 1885. The Journal Printing Co.
(Ltd.), publishers. Subscription, daily, $3.60;
serai-weekly. $1 ; sworn detailed average cir-
culation for 1913, daily, 14,829* net; semi-
weekly, 20,400* net; daily, 16 pages; Satur-
day, 28 to 36 pages; semi-weekly, 14 to 16
]\Tges, 8 columns; length of columns, 21 ^^
in. ; width, 2 % in.
Advertising rates, agate, daily. 3 cts. aline;
full position. 4 cts.; first position, SVz cts.
Reading notices, daily or weekly, with cut-
off rule above. 7 cts. a line; non-business and
transient character, 12 V^ cts. a line. Classi-
fied, in daily or semi-weekly, Ic. a word.
Semi-weekly, 10 cts. a line; commercial dis-
play. 4 ct.s.; first position. 4% cts.; full posi-
tion, 4% cts.; island position, 5 cts. a line.
TEMPS — Every evening except Sunday.
French-Independent. Established 1894. Times
Publishing Co. (Ltd.), publishers. Subscrip-
tion, $3; sworn average circulation for six
months ending. .July 1914, 9,003* net; 8 to
12 pages. 8 columns, length of columns 21
in.: width, 2% in. Can use matrices. Office,
149 Rideau Street.
Advertising rates, 10 cts. a line; 500 lines,
on contract, 5 cts.; 1000 lines, 4 cts.; 2500
lines, 31/2 cts.; 5000 lines, 3 cts.; 10,000 lines,
2Vi cts.; 20,000 lines or more. 2 cts. a line.
Siiecial poston, 10, 15 or 25% extra.
See advertisement on page 488.
PETERBOROUGH — Population 18,312. On
Otonabee River and 2 railways. Extensive
sliipping point for pork, grain, lumber; in-
dustries include foundries, farm implement
and shovel works; shoe facing, cordage,
358
NELSON CHESMAN & CO.'S RATE BOOK.
ONTARIO
canoes, cereal, electrical, carbon and lock
factories; woolen, planing, saw and flour
mills.
CANADIAN HORTICULTURIST AND
BEEKEEPER — Monthly. (In two editions).
Horticultural and Beekeeijing. Established
1878. The Horticultural Publishing Co.
(Ltd.), publishers. Subscription, both editions,
$1.60; claimed average circulation for year
1913, both editions, 13,430; 32 to 52 pages, 3
columns; length of columns, 10 in.; width,
2V^ in. Forms close 15th preceding month.
Advertising rates, both editions, $1.40 an
inch; full page, $42.
FARM AND DAIRY — Every Thursday. Ag-
ricultural and Dairy. Established 1881. The
Rural Publishing Co., (Ltd.), publishers. Sub-
scription, $1 ; sworn detailed average circula-
tion for year 1913. 17,171* net; 24 pages, 4
columns; length of columns, 12 in.; width,
2Vb in.
Advertising rates, 12 cts. a line, flat.
TIMES — Every morning except Sunday,
and PETERBOROUGH WEEKLY TIMES.
Saturdays. Independent. Established 1872.
Times Printing Co., piiblishers. Subscription,
daily, $3 ; circulation — not given by pub-
lisher; weekly, $1; circulation — not given by
publisher; daily, 4 to 8 pages; weekly, 8 pages,
7 columns; length of columns, 21 in.; width,
2% in. Can use matrices.
Advertising rates, daily or weekly, agate,
30 cts. an inch; 50 in., 25 cts.; 100 in., 20
cts.; 300 in., 18 cts.; 500 in., 15 cts.; 700
in. (daily only),. 12 cts.; 1000 in. (daily
only), 10 cts. an inch. Special positions, 10
or 25% extra.
ONTARIO
ST. CATHARINES — Population 12,484. Lo-
cated 12 miles from Niagara on Welland
Canal and the Grand Trunk Railroad. Cele-
brated for its Mineral Springs and a popu-
lar Summer Resort. Extensive quarries of
good stone in the vicinity. Other industries
are ship building, foundries, machine shops.
flour, saw, axe and edge tool work, and
furniture factory.
STANDARD — Every evening except Sun-
day. Conservative. Established 1891. Stand-
ard Printing Co., publishers. Subscription.
$3; circulation — not given by publishers; 8
to 16 pages, 7 columns, length of columns, 20
in.; width, 2% in. Cannot use matrices.
Advertising rates, agate, 32 cts. an inch ;
50 in., 27 cts.; 100 in., 22 cts.; 200 in., 18
cts.; 400 in., 15 cts.; 600 in., 13% cts.; 800
in., 12 cts.; 1,000 or more in., 11 cts. an inch.
Composition, 3 cts. an inch additional. Special
position, 15, 25 or 33V:i% extra. Read-
ing matter three times display plate rate.
Classified, Ic. per word.
ST. THOMAS — Population 16,800. Located in
a prosperous grain, dairy, cattle and fruit
raising district. On five railway systems.
Michigan Central and Pere Marquette Rail-
way shops are located here. Other indus-
tries are farm implement works, foundries,
breweries; shoe, biscuit and candy factor-
ies; flax and other mills.
TIMES — Every evening except Sunday.
Conservative. Established, 1872. The Times
Printing Co. (Ltd.), publishers. Subscrip-
tion, $4; sworn detailed average circulation
for first four months 1914, 5,469* net; 8 to
16 pages; 7 columns; length of columns, 20^/4
in. ; width, 2% in.
Advertising rates, 35 cts. an inch; on con-
tract, 50 in., 28 cts.; 100 in., 21 cts.; 200
in., nVz cts.; 400 in., 15 cts.; 600 in., 14
cts.; 800 in., 12 cts.; 1,000 in. or more, 11
cts. an inch. Composition, 3 cts. an inch
each insertion additional. Reading matter,
three times display plate matter.
TORONTO — Population 505,000. On Lake
Ontario and 3 railways. Second largest city
in Canada, and the largest city and the
commercial metropolis of the Province; has
fine harbor and direct steamer connection
to all lake ports; industries include furni-
ture, piano, agricultural implement, auto-
mobile, carriage, sash, door, clothing and
shoe factories; car wheel works; foundry
and machine shops; rolling mills, brewer-
ies and distillery. The University of To
ronto. Conservatory of Music and a number
of other educational institutions located
here. Annual value of manufactured pro-
ducts, estimated $154,000,000.00. Bank
clearings during year 1913, $2,181,281,-
577.00. Building permits for 1913, $27,-
038,624.00.
CANADIAN BAPTIST — Every Thursday.
Baptist. Established 1854. Standard Publish-
ing Co., publishers. Subscription, $1.50; claim-
ed average circulation for 1913, 6,891; 16
pages, 4 columns; length of columns, 13%
in.; width, 2% in. Can use matrices. Office,
223 Church Street.
Advertising rates, agate. 5 cts. a line, flat.
CANADIAN CHURCHMAN — Every Thurs-
day. Episcopal. Established 1871. Evelyn
Macrae, publishers. Subscription, $1.50;
circulation — not given by publisher; 16 phages,
4 columns; length of columns, 12% in.;
width, 2Ve in. Office, 36 Toronto Street.
Advertising rates, agate, 10 cts. a line:
yearly every other week, 7 cts.; 13 times. 8
cts.; 26 times, 7 cts.; 52 times, 6 cts. a line.
Special position. 20% extra. Reading no-
tices, 10 cts. a line.
CANADIAN COUNTRYMAN — Every Satur-
day. Agricultural. Established 1912. Ca-
nadian Countryman Publishing Co. (Ltd.),
publishers. Subscription, $1.50; sworn aver-
nge circulation for year ending .January 28.-
271* net: 28 pages, 4 columns; length of
columns, 12 in.; width, 2% in. Cannot use
matrices. Office, 60 Colborne Street.
CANADIAN COURIER — Every Saturday.
Literary. Established 1906. Courier Press
NELSON CHESMAN & CO.'S RATE BOOK.
359
ONTARIO
ONTARIO
(Ltd.). publishers. Subscription, $3; sworn
average circulation for year 1913, 24,434*
net jiaid; 32 pages, 4 columns; length of
columns, 13 in.; width, 2% in. Forms close
8 days in advance. Office 12 Wellington
Street, East.
-Vdvertising rates, agate, 14 cts. a line;
full page, $100; % or V4, page pro rata; back
cover (two colors), $150; (three colors),
■$200; (three color process), $225: (three
color process and black), $250; colored in-
serts, $110, $125, $150 or $175. Classified,
4 cts. per word.
CANADIAN EPWORTH ERA — Monthly.
Epworth League. Established 1899. Metho-
dist Book and Publishing House, publishers.
Subscription, 50 cts.; detailed average circu-
lation for year ending April 1914, 6,084* ; 24
pases, 3 columns; length of columns, 11 in.;
width, 2 V2 in. Can use matrices. Office,
Wesley Bldg.
Advertising rates, nonpareil, 10 cts. a line;
discount, 3 months, 20%; 6 months, 35%;
one year, 50%.
CANADIAN FARM — Every Friday. Stock
and Agriculture. Established 1909. Farm
Press (Ltd.), publishers. Subscription, $1 ;
sworn detailed average circulation for year
1913, 19,053* net paid; 20 to 24 pages, 5
columns; length of columns, 15^^ in.; width.
214. Can use matrices. Office, 12 Wellington
Street, East.
Advertising rates, agate, 12 cts. a line;
2,000 lines, or more, 11 cts. a line.
CANADIAN GROCER — Every Friday.
Trade. Established 1886. John Bayne Mac-
Lean, publishers. Subscription, $2; sworn de-
tailed average circulation for year 1913,
4,950*; 72 pages, 3 columns; length of col-
umns, 10 in.; width, 2Vi in. Forms close
Tuesda.v. Office, 143 L^niversity .'Avenue.
Advertising rates, $2 an inch; one month,
$1.75; three months. $1.50; six months, $1.25;
one year, $1 an inch per insertion. Further
rates on application.
CANADIAN LADIES' HOME .JOURNAL —
Monthly. Literary. Home. Estal)lished 1905.
The Canadian Women's Magazine Co. (Ltd.),
publishers. Subscription, $1; claimed average
circulation for last six months 1913, 25,000:
60 pages, 4 columns; length of columns,
14 2/7 in.; width, 2V8 in. Office, 71-81 Rich-
mond Street, West.
Advertising rates, agate, 30 cts. a line on
contract, 1,000 linos, or under; 2,500 lines,
27 cts.; 5,000 lines, or more 25 cts. a line.
Special position, 25% extra.
CANADIAN IMPLEMENT AND VEHICLE
TRADE — Monthly (1st). Trade. Estab-
lished 1900. The Vehicle Trade Publishing
Co. (Ltd.), publishers. Subscription, $1;
claimed average circulation for year 1913,
6,3C0; 24 pages, 4 columns; length of col-
umns, 12 in.; width, 2% in. Can not use
matrices. Forms close 20th of month preced-
ing. Office, Wellington Street East.
Advertising rates, $1.50 an inch; full page,
$50.
CANADIAN MAGAZINE — Monthly (20th).
IJterarv. Established 1893. The Ontario Pub-
lishing" Co. (Ltd.), publishers. Subscription,
$2.50; claimed average circulation for year
1913, 26,000; 96 pages, 2 columns; length of
columns, 8 in.; width, 2% in. Forms close
5th preceding month. Office, 200 Adelaide
Street AVest.
Advertising rates, agate, 20 cts. a line;
full page, $30; V2 page, $15; Vi page, $8.
j CANADIAN MOTOR BOAT — Monthly
! (15th). Class journal. Established 1909.
Canadian Motor Boat (Ltd.), publishers. Sub-
-icription. $1; circulation — not given by pub-
lisher; 100 pages, 3 co'umns; length of
'■ columns, 10 in.; width, 214 in. Can use
j matrices. Office, 60-62 Adelaide Street, East.
; Advertising rates, full page, $40; V2 page,
I $25; 14 page, $14; Vs page, $8; ie page, $5;
; with discounts on 3, 6 or 12 month contracts.
! See advertisement on page 558.
CANADIAN POULTRY REVIEW — Month-
ly. Poultry. Established 1877. H. B. Dono-
van, publisher. Subscription. 50 cts.; claim-
ed average circulation for year 1913, 15,000;
32 to 64 jiages, 4 columns; length of columns,
12 in.; width. 2^4 in. Forms close 15th pre-
ceding month. Office, 184 Adelaide Street,
West.
Advertising rates, agate, 10 cts. a line. In
combination with Poultry Advocate, 10% dis-
I count. .
CANADIAN TEACHER — Semi - Monthly
(published 19 times a year, during school
term). Educational. Established 1887. The
j Educational Publishing Co., publishers. Sub-
scription, $1.25; claimed average circulation
I for year 1913, 6,500; 80 pages, 2 columns;
length of columns, 8 in.; width, 21/2 in. Of-
{ fice, 136 Shuter Street.
Advertising rates, 1 inch, one time, $1.75;
! 5 times, $1.50; 10 times, $1.25; 19 times, $1
i per inch, per time; 2 in., one time, $3; V4,
page, $4.50; V2 page, $8; one page, $15.
CATHOLIC REGISTER AND CANADIAN
EXTENSION — ^Every Thursday. Roman Cath-
olic. Established 1893. The Catholic Church
Extension Society of Canada, publishers. Sub-
scription, $1; circulation — not given by pub-
, lisher; 10 pages, 7 columns; length of col-
' umns, 19 78 in.; width, 2-^5 in. Office. 119
I Wellington Street, West.
The time to advertise is when business is slow. You don't send for a
doctor when your 3hild is in good health. Let u.s work with you in making
up copy and selecting mediiuus that will "pull" business for you. WE
KNOW HOW.
23
360
NELSON CHBSMAN & CO.'S RATE BOOK.
ONTARIO
Advertising rates, agate, 10 cts. a line; 100
lines, within one year, 7^ cts. a line; 500
lines, 6 cts.; 1,000 lines, 5 cts.; 3,000 lines,
4 cts. a line; preferred position extra.
CHRISTIAN GUARDIAN — Every Wednes-
day. Methodist. Established 1829. Metho-
dist Book and Publishing House, publishers.
Subscription, $1.50; detailed average circu-
lation for year ending April, 1, 1914, 21,-
726*; 32 pages, 3 columns; length of col-
umns, 111/4 in.; width, 2% in. Office, 29-31
Richmond Street, West.
Advertising rates, agate, 20 cts. a line; one
month, 60 cts.; three months, $1.50; si.x
months, $2.75; one year, $5 per line. Spe-
cial position, 10% extra. Special notices, M
more.
ONTARIO
CHURCH LIFE — Every Thursday. Epis-
copal. Established 1908. Church Life (Ltd.),
publishers. Subscription, $1 ; sworn average
circulation for nine months ending April,
1914, 8,332*; 20 pages, 4 columns; length
of columns, 11% in.; width, 2% in. Can
use matrices. Office, 7 Queen Street, East.
Advertising rates, 7 cts. a line; solus posi-
tion or on front page, 8 cts. a line. Readers,
$1.50 an inch. Classified, 2 cts. per word.
CONSTRUCTION — Monthly (1st). Build-
ing. Established 1907. H. Gagnier (Ltd.),
publisher. Subscription, $3; claimed aver-
age circulation for year 1913, 4,500; 90
pages and 8 plates, 2 columns; length of col-
umns, 10 in.; width, 3% in. Cannot use
matrices. Forms close 1st of month preced-
ing. Office, Richmond & Sheppard Street.
Advertising rates, full page, $60 ; on con-
tract, 3 months, $50 ; 6 months, $45 ; one
year, $40; ^ page, $40; $35; $30 or $25;
quarter page, $30; $25; $20 or $15 each in-
sertion respectively.
EVERYWOMAN'S WORLD — Monthly (1st
week of month of publication). Women and
Home. Established 1913. Continental Pub-
lishing Company (Ltd.), publishers. _ Sub-
scription, 75 cts. ; detailed average circula-
tion for five months ending June 15th, 1914,
65,000*; 36 to 48 pages, 4 columns; length
of columns, 14 14 in,; width, 2% in. Cannot
use matrices. Forms close 20th of second
month preceding. Office, 16-18 Shefford St.
Advertising rates, agate, 30 cts. a line;
full page (808 lines), $215.50; second or
third covers (two colors), $400; fourth cover
(two colors), $550.
FARMERS' MAGAZINE — Monthly. Agri-
cultural. Established 1910. MacLoan Public' -
ing Co. (Ltd.), publishers. Subscription. $1;
claimed average circulation for year 1913,
20,000; 96 pages, 3 columns; length of col-
umns, 10 in.; width, 2% in. Forms close
15th of preceding month. Office, 143-9 Uni-
versity Avenue.
Advertising rates, $3 per inch ; 2 V2 in., $7 ;
5 in., $13; 10 in., $25; Vz page, $36; full
page, $70; standard magazine page (224
lines), $11, $20, $38 or $61 for Vg, V*, Vz or
full page. Preferred position, 25% extra.
Discounts of 5, 10 or 15% on 3, 6 or 12
month contracts. Classified, 5 cts. per word.
FINANCIAL POST OF CANADA — Every
Saturday. Financial. Established 1907. Mac-
Lean Publishing Co., publishers. Subscription,
$3; circulation — not given by publisher; 20
to 32 pages, 5 columns; length of columns,
17^ in.; width, 2% in. Office, 143-9 Uni-
versity Avenue.
Advertising rates, $1.50 an inch; one year
contracts, 77 cts. an inch.
FOREIGN MISSIONARY TIDING S—
Monthly. Missions. Women's Foreign Mission
Society, publishers. Subscription, 15 cts.;
claimed average circulation for year 1913,
27,200; 16 to 32 pages, 2 columns; length
of columns, 10 in.; width, ZVz in. Office,
Confederation Life Building.
Advertising rates, agate, 12 cts. a line;
$200 a page.
GLOBE — Every morning except Sunday,
Liberal. Established 1844. Globe Printing
Co., publishers. Subscription, $4; sworn de-
tailed average circulation for first seven
months of 1914, 68,184* net; 16 to 20 pages;
Saturday, 28 to 40 pages, and halftone maga-
zine supplement, 7 columns ; length of col-
umns, 21% in.; width, 2% in. Can use
matrices. Office, corner Yonge and Melinda
Streets.
Advertising rates, daily, agate, 15 cts. a
line; 13 times, 14 cts.; three months, 11 cts.;
six months, 9% cts.; one year, 8 cts. a line
per time. E. O. D., three months, 12% cts. a
line; six months, 11 cts.; one year, 9% cts.
a line per time. Open space within one year,
500 lines, 12 cts. a line; 1.000 lines, 11 cts.;
3,000 lines, 10% cts.; 5,000 lines, 10 cts.;
7,500 lines, 9 cts.; 10,000 lines, 8 cts. a line.
Mail order rate, 11 cts. a line. Ordinary
classified, Ic. per word. Reading notices, 30
cts. a line.
INDUSTRIAL BANNER — Every Friday.
Labor. Established 1893. Labor-Educa-
tional Publishing Co. (Ltd.), publishers.
Subscription, $1 ; claimed average circula-
tion for year 1913, 29,500; 8 pages, 7 col-
umns; length of columns, 22 in.; width, 2%
in. Can use matrices. Office, 167-9 Church
Street.
Advertising rates, agate, 6 cts. a line; on
contract, 4 cts. a line. Reading notices, 8
cts. a line.
MacLEAN'S MAGAZINE — Monthly. Liter-
ary. Established 1897. The MacLean Pub-
lisliing Co., publishers. Subscription, $2;
claimed average circulation for year 1913,
40,000; 144 pages, 3 columns; length of col-
umns, 10 in.; width, 2% in. Forms close first
of preceding month. Office, 143 University
Avenue.
Advertising rates, $4 an inch; 500 lines,
21 cts.; 1,000 lines, 20 cts.; 2,500 lines, 19
cts,; 5,000 lines, 18 cts, a line. Preferred
position, 25% extra.
NELSON CHESMAN & CO.'S RATE BOOK.
361
ONTARIO
ONTARIO
MAIL AND EMPIRE — Every morning ex-
cept Sunday, and WEEKLY, Tuesday. Con-
servative. Established 1872. The Mail Print-
ing Co., publishers. Subscription, daily, $4;
sworn detailed average circulation for year
1913, daily, 57,843* net; weekly, 17,500;
16 to 32 pages; weekly, 24 pages, 7 columns;
length of columns, 20 in.; width, 2^^ in. Can
use matrices. Office, corner Bay and King
Streets.
Advertising rates, daily, agate, 15 cts. a
line; 500 lines, on yearly contract, 12 cts.;
1,000 lines. 10 cts.; 3,000 lines, 9V2 cts.;
5.000 lines, 9 cts.; 7,500 lines, 8^^ cts.; 10.-
000 lines or more, 8 cts. a line. Position, 15,
20, 25 or 50% extra. Classified, 1 and 2 cts.
per word. Reading notices, 30 cts. a line;
on contract, double display rates; special
readers, $1 a line. Weekly rates, commercial,
agricultural and mail order, 4 cts. a line.
Commercial reading notices, 8 cts. a line.
Classified, Ic. per word.
See advertisement on page 442.
MONETARY TIMES. TRADE REVIEW
AND INSURANCE CHRONICLE — Every
Friday. Financial and Insurance. Estab-
lished 1867. The Monetary Times Printing
Co. of Canada (Ltd.), publishers. Subscrip-
tion, $3 ; claimed average circulation for
year 1913, 7,400; 80 pages, 2 columns;
length of columns. 10 in.; width, 3Vz in.
Office. 62 Church Street.
Advertising rates, $40 a page, with dis-
counts for space.
MOTORING — Monthly (25th). Automo-
bile and Good Roads. Established 1906.
The Commercial Press (Ltd.), publishers.
Subscription, $1; claimed average circula-
tion for year 1913, 6,060; 90 pages, 2 col-
umns: length of columns, 10 in.; width, 9V2
in. Can use matrices. Forms close 10th of
month. Office, 34 Colborne Street.
Advertising rates, $2 an inch; full page,
$35; 1/2 page, $20; % page, $12; Vs page,
$6; -^s- page, $4, with discounts on 3, 6 or 12
times contracts.
MOTOR MAGAZINE — Monthly. Automo-
biles. Established 1905. H. Gagnier (Ltd.).
publisher. Subscription, $1.50; claimed
average circulation for first six months of
1914, 9,500; 130 to 150 pages, 3 columns;
length of columns, 10 ^/^ in.; width, 6% in.
Office, corner Richmond and Sheppard Streets.
Advertising rates, full page, $45; Vz page,
$25; 14 page, $16; ^s page, $10, with dis-
counts on 3, 6 or 12 month contracts.
NEWS — Every evening except Sunday. In-
dependent. Conservative. Established 1880.
The News Publishing Co. (Ltd.), publishers.
Subscription, $3; sworn average circulation
for 1913, 45,768* net paid; daily 16 to 24
pages; Saturday. 28 pages, 8 columns; length
of columns, 20 in.; width, 2^ in. Can use
matrices. Office, 105 Bay Street.
Advertising rates, agate, 10 cts. a line;
1,000 lines, within one year, 8 cts.; 2,000
lines, 7% cts.; 3,000 lines 7 cts.; 4,000
lines, 6 cts.; 5,000 lines or more, 5 cts. B
lino. Mail order copy, IVi cts. a line, flat.
Preferred position, 10, 15, 25 or 40% extra.
Classified, Ic. per word. Reading notices, 25
cts. a line; telegraphic readers, 35 cts. a line.
NORTH-ENDER — Every Thursday. Inde-
pendent. Established 1887. North-Ender Pub-
lishing Co. (Ltd.), publishers. Subscription,
50 cts.; average circulation for year 1913,
5,950; 4, 6 and 8 pages, 7 columns; length
of columns, 21% in.; width, 2% in. Issues
also the WEST - ENDER, EAST - ENDER,
EAST - END ECHO, WEST - END ECHO,
NORTHWEST-ENDER and BBACH-ENDER.
Combined circulation 20,000. Office, 110
Mail Building.
Advertising rates, 2 cts. a line, flat, for
either Ender or 5 cts. a line for all seven.
PIONEER — Every Friday. Temperance.
Established 1902. The Dominion Alliance,
publishers. Subscription, $1 ; claimed aver-
age circulation for 1913, 25,350; 8 pages, 4
columns; length of columns, 14% in.; width,
2% in. Can use matrices. Office, Confeder-
ation Life Building.
Advertising rates, agate, 8 cts, a line, flat.
POULTRY ADVOCATE— Monthly (15th).
Poultry. Established 1898. H. B. Donovan,
editor and publisher. Subscription. 50 cts.;
claimed average circulation for year 1913,
5,000; 16 pages, 4 columns; length of col-
umns, 12 in.; width, 2% in. Cannot use
matrices. Forms close first of month. Office.
184 Adelaide Street West.
Advertising rates, agate, 4 cts. a line. In
combination with Canadian Poultry Review,
10% discount.
PRESBYTERIAN — Every Thursday. Pres-
byterian. Established 1884. Westminster Co.
(Ltd.), publishers. Subscription, $1.50; cir-
culation— not given by publishers ;_ 32 pages,
3 columns; length of columns, 11 in.; width,
2% in. Office, Confederation Life Building.
Advertising rates, agate, 12 cts. a line.
Discount, 10% on 13 times, or 500 lines;
20% on 26 times, or 1,000 lines; 30% on 52
times, or 2,000 lines. Preferred position,
20%) extra.
POWER HOUSE — Monthly (1st). Steam,
Gas, Electric, Air and Motor Power. Estab-
lished 1907. MacLean Publishing Co., pub-
lishers. Subscription, $1; claimed average
circulation for year 1913. 5,280; 00 pages, 4
columns; length of columns, 10 in.; width,
21^ in. Cannot use matrices. Forms
close first Wednesday. Office, 143-49 Uni-
versity Avenue.
Advertising rates, $3 an inch, with dis-
count for time and space.
PUBLIC HEALTH JOURNAL — Monthly
(1st). Medical, Social Welfare and Literary.
Established 1910. The York Publishing Co.
362
NELSON CHESMAN & CO.'S RATE BOOK.
ONTARIO
(Ltd.), publishers. Subscription, $2;
claimed average circulation for j-ear 1913,
12,875; 112 pages, 2 columns; length of
Jiolumns, 8 in.; width, 2% in. Can use
matrices. Forms close 25th of month pre-
ceding. Office, Lumsden Building.
Advertising rates, full page, $40; V2 page,
$21; V4, page, $11; Vs page, $6; Ve page, $4,
with discount on 3, 6 or 12 months contract.
Reading notices, 40 cts. a line, with discount
of 10% on 100 lines up to 500 lines.
SATURDAY NIGHT— Every Saturday. Lit-
erary and Financial Review. Established 1887.
Saturday Night (Ltd.), publishers. Subsrip-
tion, $3; claimed average circulation for 1912,
33,000; 40 to 48 pages, 6 columns; lengtli
of columns, 19 '/^ in.; width, 2% in. Can
use matrices and half tones. Office, corner
Richmond and Sheppard Streets.
Advertising rates, agate, 20 cts. a line;
500 lines, within one year, 16 cts.; 1,000
linos, 15 cts.; 2,500 lines, 14 cts.; 5,000 lines,
13 cts.; 10,000 lines or more, 12 cts. a line.
Special positions, 15 and 25% extra. Read-
ing notices, 30 cts. a line.
SENTINEL AND ORANGE AND PROTES-
TANT ADVOCATE — Every Thursday. Es-
tablished 1874. H. C. Hocken, publisher.
Subscription, $1; claimed average circula-
tion for 1913, 26.879; 12 to 16 pages, 7 col-
umns; length of columns, 18 in.; width, 3
in. Office, 37 and 39 McCaul Street.
Advertising rates, agate, 10 cts. a line; on
contract. 4 cts. a line.
SONS OF ENGLAND RECORD — Every
Friday. Fraternal. Established 1900. Sons
of England Benefit Society, publishers. Sub-
scription, $1; claimed average circulation for
year 1913, 30,001); 8 pages, 4 columns;
length of columns, 17 in.; width, 2*4 in.
Advertising rates, agate, 3 cts. a line, flat.
STAR — Every evening except Sunday and
SUNDAY MORNING. Independent. Estab-
lished 1892. Star Printing and Publishing
Co. (Ltd.), publishers. Subscription, daily.
$3 ; Sunday, $2 ; sworn detailed average
circulation for vear 1913, daily, 82,958* net;
Sunday, 32,260* net; daily, 16 to 32 pages;
Sunday, 32 pages, 8 columns; length of col-
umns, 20 in.; width, 2i\ in. Can use mat-
rices. Office, 18-20 King Street, West.
Advertising rates, agate, daily. 15 cts. a
line; 500 lines, on yearly contract, 11 cts.;
1,000 lines, 9 V2 cts.; 2,500 lines, 81/2 cts.;
5,000 lines, 8 cts.; 7,500 lines. 7 cts.;
10,000 lines or more, 6 cts. a line. Pre-
ferred position, 10, 15, 25 or 50% extra.
Classified, Ic. per word. Reading noti<-ps,
three times display rates. SUNDAY. 10
cts. a line; 500 lines, within one year.
7 cts.; 1,000 lines, 6 cts.; 2,000 lines, 5 ¥2
cts.; 3,000 line.s, 5 cts.; 5,000 lines, 4Vi cts.:
10,000 lin»s or more, 4 cts. a line. Illustrated
section, 12 cts. a line: on 1,000 line contract,
7 Vi cts. a line. Reading notices, double dis-
play.
ONTARIO
SUN — Every Wednesday. Agricultural. Es-
tablished 1891. The Sun Printing Co., pub-
lishers. Subscription, $1; claimed average
circulation for 1913, 16,870; 10 pages, 7 col-
umns; length of columns, 21^4 in.; width,
2% in. Office, McCaul Street.
Advertising rates, agate, 10 cts. a line;
three months consecutive insertions, $13.33
an inch; six months, $20; one year, $30;
every other week insertions, 25% additional.
Open space. 500 lines, within one year, 6 cts.
a line; 1,000 lines, 5 cts.: 2.(100 lines, 4 V2
cts.; 3,000 lines, 4 cts.; 5.000 lines, 3% cts.;
7,500 lines, 31/2 cts.; 10,000 lines or more,
3 cts. a line. Preferred position, 10 and 20%
extra. Reading notices, 15 cts. a line.
SUNDAY SCHOOL BANNER — Monthly.
Sunday School Teachers' Journal. Estab-
lished 1866. Methodist Book and Publishing
House, publishers. Subscription, 60 cts.; de-
tailed average circulation for year ending
April, 1914, 19.834*; 64 pages, 2 columns:
width of columns, 2}-l^ in. Forms close first
of preceding month. Office, 29-33 Richmond
Street, West.
Advertising rates, nonpareil, 20 cts. a l.ine;
three months, 45 cts.; six months, 80 cts.;
one year, $1.50 per line.
TEACHERS' MONTHLY — Monthly. Sun-
day School Teachers. Religious. Established
1894. Presbyterian Publications, publishers.
Subscription, 60 cts.; circularioii — not given
by publisher; 48 to 56 pages, 2 columns;
length of columns, 8 in.; width. 3% in. Can
use matrices. Office, Confederation Life Build-
ing.
Advertising rates, $25 a page; Vz page pro
rata.
TELEGRAM — Every evening except Sun-
day. Independent. Established 1876. J.
Ross Robertson, publisher. Subscription, $3 ;
sworn average circulation for first six months
1914, 79,259; 24 to 40 pages, 8 columns;
length of columns, 20 in.; width, 2-^ in.
Can use matrices. Office, corner Bay and
Melinda Streets.
Advertising rates, agate, 15 cts. a line;
500 lines, within one year. 12 cts. a line;
1.000 lines, 10 cts.; 2,500 lines. 9 cts.; 5.000
lines, 31/2 cts.; 7,500 lines. 7 1/2 cts.; 10,000
lines or more. 6y2 cts. a line. Strictly mail
order advertising, 10 cts. a line, flat. Pre-
ferred position. 10, 15 25 or 50%, extra.
Classified, 11/2 cts. per word. Reading
notices, double display.
THRASHERMEN'S REVIEW — Monthly
(1st). Agricultural and Machinery. Estab-
lished 1911. Vehicle Publishers, publishers.
Subscription, 50 cts.; claimed average cir-
culation for year 1913. 8,400; 24 pages, 4
columns; length of columns, 13 in.; width,
2% in. Cannot use matrices. Forms close
15th of month preceding. Office, 10 Welling-
ton Street.
Advertising rates, $2 an inch; full page.
$80,
NELSON CHESMAN & CO.'S RATE BOOK.
363
ONTARIO
AVESTMINSTER — Monthly. Interdenomi-
national. Established 1902. The Westminster
Co. (Ltd.), publishers. Subscription, $1.50;
circulation — not given by publisher; 116
pages, 2 columns; length of columns, 18% in.
Office, Confederation Life Building.
Advertising rates, Vi page, one time, $»;
% page, $15; one page, $30. Discount, 10,
15 and 25% on 3, 6 and 12 months, respect-
ively.
WORLD — Every morning including SUN-
D.A.Y. Conservative. Established 1880. World
Nevrspaper Co. (Ltd.), publishers. Subscrip-
tion, daily, $3; Sunday, $2; claimed average
circulation for rear 1913, daily, exceeding
54,000: Sunday, exceeding. 89,000; daily,
12 to 24 pages; Sunday. 52 to 68 pages, 7
columns; length of columns, 20 in.; width,
2 \s in. Can use matrices. Office. 140 West
Richmond Street.
Advertising rates, daily, agate, 12 1.^ cts. a
line; one month, 9 cts.; three months. 7%
cts.; six months. 6V2 cts.; one year, 6 cts. a
line per time Open space, within one year,
500 lines, 10 cts. a line; 1,000 lines, 9 cts.;
2.000 lines. 81/2 cts. a line; 3,000 lines. 8
cts.; 5,000 lines. 7 cts.; 7,500 lines, 6% cts.;
10.000 lines, 6 cts. a line. Mail order, 8 cts. a
line. Position, extra. Classified. Ic. per
word. Reading notices, double display rates.
Siinday rate, 15 cts. a line; three months,
12 cts.; six months, 11 cts.: one year, 10
cts. a line: 500 lines, within one year, 12
cts. a line: 1,000 lines. 11 cts.: 2.000 lines,
10 cts.: 3,000 lines, 91/2 cts.: 5,000 lines, 9
cts.; 7,500 lines, 8 cts.: 10,000 lines, 7 cts.
a line. Mail order, 9 cts. a line. Advertise-
ments in daily can be inserted Sunday at daily
rate. Illustrated section of Sunday World,
25% advance on above Sunday rates.
See advertisement on page 530.
WELLAND — Population 5,318. Situated 13
miles from Niagara Falls, on Welland River
and Canal: and is served by the Grand
Trunk, Michigan Central, Toronto, Hamil-
ton & Buffalo and Wabash Railway systems.
Agricultural and fruit growing pursuits
engaged in quite extensively throughout
the surrounding territory. Other in-
dustries are iron casting, tube machinery,
structural iron and steel works; silicon,
twine, rope and agricultural implement
factories.
PEOPLES PRESS — Every Tuesday.
Liberal. Established 1900. The Press Com-
pany, publishers. Subscription, 75 cts.;
claimed average circulation for year 1913,
5,132; 6 to 8 pages, 6 columns; length of
columns, 20V4 in.; width, 2% in. Cannot
use matrices.
Advertising rates, 60 cts. an inch; two
times, 45 cts.; three times, 40 cts.; four
times, .375; 8 times, .265; 13 times, .2075;
26 times, .154; 52 times, 15 cts. an inch,
with discount on two inches or more space,
the minimum rate being 15 cts. an inch.
ONTARIO
TRIBUNE — Every Thursday. Liberal.
Established 18.^7. The Tribune Company,
publishers. Subscrii^tion, $1 : claimed aver-
age circulation for year 1913, 5,196; 12 to
16 pages, 6 columns; length of columns, 20%
in.; width, 2% in. Cannot use matrices.
Advertising rates, 60 cts. an inch ; 2
itmes, 45 cts.; 3 times, 40 cts.; 4 times,
.375; 8 times, .265; 13 times, .2075; 26
times, .154; 52 times, 15 cts. an inch, with
discount on two or more in. space, the mini-
mum rate being 15 cts. an inch.
WINDSOR — Population 25.000. Located op-
posite Detroit, Mich., on Detroit River, Pere
Marquette. Canadian I'acifc, Grand Trunk
Wabash and Michigan Central R. R. Grain,
corn and tobacco growing is engaged in
quite extensively in surrounding country.
Is a shipping point for grain and other
farm products. Industries are cereal food
mills; asphalt and wire fencing, automobile,
salt, scale, sash and door works, tobacco,
bent wood and piano factories. Bank clear-
ings during 1913, approximately $20,000,-
000.00.
RECORD — Every evening except Sunday
and WEEKLY (in two parts. Tuesday and
Friday). Liberal. Established 1860. The
Record Printing Co. (Ltd.), publishers. Sub-
scription, daily, $3; weekly, $1; claimed
average circulation for year 1913, daily, 6,-
000; weekly, exceeding 3,000; daily, 10 to
16 pages; weekly, 16 pages, 7 columns;
length of columns, 21 in.; width, 2% in.
Can use matrices.
Advertising rates, daily or weekly, 50 cts.
an inch; 50 in.; 35 cts.; 100 in.; 25 cts.; 300
in., 20 cts.: 500 in., 18 cts.; 700 in.. 17 cts.;
1,000 in., 15 cts. an inch. Composition, 5c.
an inch additional. Special position, 15, 25
or 331/^% extra. Reading notices, double dis-
play.
WOODSTOCK — Population 11,000. On Tham-
es River and 6 railroads. Surrounded by
an excellent farming and dairying country;
manufactures include knitted goods, gun
wagon, wire, fence, organ, piano, furniture,
wire mattress factories : flour and oat meal
mills: stove and furnace foundries; milling
machinery, farming implement, oil and
storage tank, cement tile and block and
cement and stone crushing machinery works.
Woodstock College and Hosjjital for Ep'lep-
tics for the Province of Ontario located
here.
ROD AND GUN IN CANADA — Monthly.
Canadian Hunting and Motoring. Established
1899. W. J. Taylor (Ltd.), publisher. Sub-
scription, $1.50; sworn average circulation
for year 1913, 17.012*; 160 pages, 2 col-
umns; length of columns, 8 in.; width, 2*4
in.
Advertising rates, 25 cts. a line; full page,
$40; 1/2, Vi or Vs pages, pro rata. Classi-
4 cts. per word.
364
NELSON CHESMAN & CO.'S RATE BOOK.
ONTARIO
SENTINEL REVIEW — Every evening ex-
cept Sunday, and WEEKLY (Thursday). In-
dependent. Liberal. Established 1854. The
Sentinel Review Co. (Ltd.), publishers. Sub-
scription, daily, $3; weekly, $1; sworn aver-
age circulation for year 1913, daily, 5,500*;
weekly, 4,000*; daily, 8 to 16 pages; weekly.
16 pages; daily and weekly, 7 columns;
ONTARIO
length of columns, 20% in.; width, 2% in.
Can use matrices
Advertising rates, daily or weekly, 3 cts.
a line; 500 lines, 2 1^ cts.; 1,000 lines, 2
cts.; 2,500 lines, 1 i-i cts.; 3,500 lines, IVi
cts.; 5,000 lines, Ic. a line. Reading matter,
double display, plate matter. Special posi-
tion, 25 and 33%% extra. Classified, Ic. per
word.
PRINCE EDWARD ISLAND
CHARLOTTETOWN — Population 11,198. The
Capital of the Province. On Hillsborough
River, near the south coast, and P. E. I. R.
R. Steamers to Boston and Canadian ports.
Industries are iron foundries, condensed
milk and cheese factories, pork packing
houses, lobster packing depots and a large
wholesale trade in various lines. A num-
ber of colleges, normal school and govern-
ment buildings are located here.
GUARDIAN — Every morning and evening
except Sunday. Established 1891. The
Island Guardian Publishing Co., publishers.
Subscription, $2.50; claimed average cirau-
lation for year 1913, 7,114; 8 to 24 pages, 7
columns; length of columns, 20% in.; width,
2% in. Cannot use matrices.
Advertising rates, agate (morning and even-
ing editions), 5 cts. a line; subsequent in-
sertions, 2% cts.; on contract of 2,000 lines
or more, run of paper, 1% cts.; top of col-
umn or next to reading, 1% cts.; top of col-
umn and next to reading, 1% cts.; full posi-
tion, 2 cts. a line. Reading notices, double
display. Classified, Ic. per word.
bined, 5,148 (evening, 3,448; morning, 1,-
700); 8 to 16 pages, 7 columns; length of
columns. 20 in.; width, 2% in. Can use
matrices.
Advertising rates, evening, 10 cts.; morn-
ing, 6 cts. an inch. Combination, 16 cts. an
inch. Reading matter, 50 cts. an inch.
SUMMERSIDE — Population 2,875. On North
umberland Strait and P. E. I. Ry. Has
fine harbor. Ships extensively sheep and
horses, oysters, produce and eggs. Annual
value of manufactured products, $200,000.
ISLAND PATROIT — Every evening and
morning except Sunday (Rural editions).
Liberal. Established 1861. Patroit Pub-
lishing Co., publishers. Subscription, $2;
claimed average circulation for 1913, com- i
JOURNAL — Every Wednesday. Conserva-
tive. Established 1864. Journal Publishing
Co. (Ltd.), publishers. Subscription, $1.50;
circulation — not given by publisher; 8 pages,
7 columns; length of columns, 22% in.;
width, 214 in.
Advertising rates, 50 cts. an inch; yearly
contract Ic. a line.
PRINCE EDWARD ISLAND AGRICUL
TURIST — Every Saturday. Agricultural. Es-
tablished 1880. W. A. Brennan, publisher.
Subscription, $1.50; circulation — not given
by publisher; 8 pages, 7 columns; length of
columns, 22% in.; width, 2% in.
Advertising rates, 50 cts. an inch; yearly
contract, Ic. a line.
QUEBEC
COWANSVILLE — Population 881. On Cana
dian Pacific Ky. The center of a dairying
Region. Butter and cheese handled most
extensively. Industries include dairy im-
plement, school furniture, celluloid, radia-
tor, screw and advertising novelty factories.
COTTON'S WEEKLY— Every Thursday.
Socialist. Established 1908. Cotton's Co-
operative Publisliing Co. (Inc.), publishers.
Subscription, 50 cts.; claimed average circu
lation for year 1913, 34,500; 4 pages, 6 col-
umns; length of columns, 20 in.; width, 2%
inches.
Advertising rates, agate, 15 cts. a line; full
position, 20 cts. a line, flat. Reading notices,
30 cts. a count line.
LEVIS — Population 7,448. On St. Lawrence
River and 3 railways. Quebec — European
steamers handle passengers from this point ;
has a most extensive shipping trade and a
number of saw mills.
QUOTIDIEN — Every evening except Sun-
day. Independent. Established 1897. Joseph
Mercier, publisher. Subscription, $2.50; cir-
culation— not given by publisher, 7 columns
to page; length of columns, 22% in.; width,
21/8 in.
Advertising rates, reading, 2 cts. a line,
display, Ic. a line.
MONTREAL — Population 650,000. On St.
Lawrence River and 7 railways. The larn-
NELSON CHESMAN & CO.'S RATE BOOK.
365
QUEBEC
est city in Canada and s most important
commercial center; has a vast shipping
trade through lake and river; and is the
second largest sea port on the American
continent; extensive industry, including
two sugar refineries ; hardware, farm im-
plement factories; flour and saw mills;
cement, rubber, brass, iron, lead, engine,
locomotive car works. McGill University
and Laval University and other prominent
educationpl and public buildings located
here. Annual value of manufactured
products, $250,000,000. Bank clearings
during year 1913, $2,879,118,000.00.
QUEBEC
BULLETIN — Every Sunday. French. Poli-
tics. Established 1902. A. P. Pigeon, pub-
lisher. Subscription, $1; claimed average cir-
culation for year 1913, 8,000; 4 pages, 8 col-
umns; length of columns, 23 in.; width, 2M
in. Office, 105-109 Ontario Street, East.
Advertising rates, 10 cts. a line, first time;
5 cts. subsequent insertions ;1,000 to 2,000
lines, 4 cts. a line; 3,000 to 5,000 lines, 3
cts.; 6,000 to 10,000 lines, 2V2 cts. a line.
CANADA — Every morning except Sunday.
French. Liberal. Established 1903. Canada
Publishing Co. (Ltd.), publishers. Subscrip-
tion, $3; claimed average circulation for last
six months 1913, 11,864; 8 to 24 pages, 7 col-
umns; length of columns, 21i,4 in.; width.
21/4 in. Can use matrices. Office, 73 St.
James Street.
Advertising rates, agate, 10 cts. a line;
1,000 lines, within one year, 5 cts. ; 2.000
lines, 41/2 cts.; 3,000 lines, 4 cts.; 5,000 lines
or more, 3 cts. a line. Translation free of
charge.
CANADIAN MESSENGER and French edi-
tion "LE MESSAGER CANADIEN" — Month-
ly (3d Sunday). Religious. Established 1891.
The Messenger Press, publishers. Subscrip-
tion, 50 cts. ; sworn average circulation,
English and French editions, for nine months
ending April. 1914. 60,417*; 60 pages, 2 col-
umns; length of columns, 7*^ in.; width, iVs
in. Can use matrices. Forms close 1st of
preceding month.
Advertising rates, agate, $4.90 an inch;
full page, $62; % and V2 pages, pro rata,
with discount of 10 or 15% on 6 or 12 in-
sertions.
CANADIAN OFFICIAL RAILWAY GUIDE
— Monthly (1st). Railroad. Established 1866.
The International Railway Publishing Co.,
(Ltd.), publishers. Suhscrii)tion, $2; circu-
lation not given by publishers; 370 pages,
advertising pages. 1 column, 6l^ in. long,
4% in. wide. Can not use matrices. Forms
close 20th of month preceding. Office, 54
and 5G Beaver Hall Hill-.
Advertising rates, full page, $13.35; six
months $12.50; 1 year, $10; half page, $8.35;
$6.65 or $6.50; quarter page, $5; $4.20 or
$3.35 each insertion respectively.
rial Publishing Co., publishers. Subscription,
$1; claimed average circulation for 1913, 12,-
873; 32 pages, 4 columns; length of columns,
12 in.; width, 2 in. Forms close 12th pre-
ceding month. Can use matrices. Office, Wit-
ness Block.
Advertising rates, 10 cts. a line; 500 lines,
within one year, 9 cts.; 1,000 lines, 8 cts.;
2,000 lines, 7 cts.; 4,000 lines, or more, 6 cts.
a line; back cover, $70.
CANARD — Every Sunday. French. Inde-
pendent. Established 1877. A. P. Pigeon, pub-
lisher. Subscription, $2.50; claimed average
circulation for year 1913, 10,000; 12 pages,
4 columns; length of columns, 12 in.; width,
21/8 in. Office, 105-109 Ontario Street, East.
Advertising rates, agate, 10 cts. a line, first
time; 5 cts. after; 1,000 to 2,000 lines, 4cts. ;
3,000 to 5,000 lines, 21/2 cts.; 6,000 to 10,000
lines, 2 cts. a line.
DEVOIR (Le) — Every evening except Sun-
day, and WEEKLY. French. Independent.
Established 1910. La Publicite (Ltd.), edi-
tors and publishers. Subscription, daily, $3
weekly, $1; claimed average circulation for
1913, "20,000 net; weekly, exceeding 8,000
8 to 12 pages, 7 columns; length of columns
23 5/14 in.; width, 2% in. Can use matrices
Office, 71A St. James Street.
Advertising rates, 12 cts. a line; 1,000
lines, 6% cts.; 2,000 lines, 5^^ cts.; 3,000
lines, 5 cts.; 5,000 lines, 41/2 cts. 10,000
lines 4 cts. Position, 15 to 50% extra.
FAMILY HERALD AND STAR — ^Weekly
edition of Star, which see.
CANADIAN PICTORIAL — Monthly (1st).
Picture Magazine. Established 1906. Picto-
FINANCIAL TIMES — Every Saturday.
Financial. Established 1912. Montreal
Financial Times Publishing Company, pub-
lishers. Subscription, $2; claimed average
circulation for year 1913, 5,630;. 16 pages.
6 columns; length of columns, 20 1/^ in.;
width, 2V2 in. Can use matrices. Office, 333
Office, 38 St. Antoine Street.
Advertising rates, agate, 15 cts. a line:
1,000 lines on yearly contract, 10 cts.; 3,000
lines, 9 cts.; 5,000 lines or more, 8 cts. a
line. Preferred position, top of page, 25%
extra.
GAZETTE — Every morning except Sunday.
Established 1778. The Gazette Printing Co.
(Ltd.), publishers. Subscription, daily, $6;
claimed average circulation for 1913, 22,624;
16 to 24 pages, 7 columns; length of columns,
21 in.; width, 2V» in. Can use matrices.
Office, 38 St. Antoine Street.
Advertising rates, agate, 15 cts. a line; one
month, 6 cts.; three months, 5 cts.; six
months, 4y2 cts.; one year, 4 cts; B. O. D.,
15 cts. a line first time; two times a week, 15
cts. a line first time; one time a week, 15 cts.
a line per time; three months, 8V^ cts.; six
months, 7 cts.; one year, 6 cts. a line, per
time. Open space, within one year, 1,000
lines, 61/^ cts. a line; 3,000 lines, 51/^ cts.;
5,000 lines, 5 cts.; 10,000 lines or more, iVz
cts. a line. Preferred position, extra. Classi-
fied, Ic. a word.
366
NELSON CHESMAN & CO.'S RATE BOOK.
QUEBEC
QUEBEC
HERALD-TELEGRAPH — Every evening ex-
cept Sunday. Independent. Liberal. Estab-
lished 1811. Herald Co. (Ltd.), publishers.
Subscription, $3; circulation — not given by
publisher; 20 to 40 pages, 7 columns; length
of columns, 21 in.; width, 2% in. Can use
matrices. Office, St. Alexander and Craig
Streets.
Advertising rates, agate, 15 cts. a line; 500
lines, on vearlv contract, 3% cts.; 1,000 lines,
IVz cts.: 2,000 lines, 61/2 cts.; 3,000 lines, 6
cts.: 5,000 lines, bVi cts.; 10,000 lines or
more, 5 cts. a line. Preferred position, 25%
extra. Reading notices, treble display rates;
special notices, double display. Classified, Ic.
per wordT
INDEPENDENT CORRIERE DEL CANADA
— Every Saturday. Italian. Liberal. Estab
lished 1895. Louise Nobile, publisher. Sub-
scription, $2; sworn detailed average circula-
tion for year 1913, 8.011*: 12 pages, 7 col-
umns; length of columns, 21 in.; width, 2'^
in. Can use matrices.
Advertising rates, upon application.
See advertisement on page 5-10.
JOURNAL OF COMMERCE — Every Even-
ing except Sunday. Commercial and Finan-
cial. Established 1875. The .Journal of Com-
merce Publishing Compimy, publishers. Sub-
scription, $5; circulation — not given by pub-
lisher; 8 pages. 7 columns, length of columns,
20 in.; width, 2% in. Can use matrces. Office
35-45 St. Alexander Street.
Advertising rates, 10 cts. a line; 500 lines
on yearly contract 8 cts.; 1000 lines, 7% cts.;
JEWISH EAGLE — Every morning except
Saturday. .Jewish. Independent. Established
1907. The Eagle Publishing Co. (Ltd.), pub-
lishers. Subscription, $3; claimed average cir-
culation for year 1913, 12,115 net paid; 8 to
12 pages, 6 columns: length of columns, 20
in.; width, 2% in. Can use matrices. Office,
516 St. Lawrence Boulevard.
Advertising rates, 6 cts. a line; 1,000 lines,
on yearlv contract, 5 cts.; 2,000 lines 4V^
cts.; 5,000 lines, 4 cts.; 10,000 lines, 31/2
cts.; 25,000 lines, 3 cts.; 50,000 lines, 2 V2
cts.; 100,000 lines, 2 cts. a line. Classified,
20 words, 25 cts.
JOURNAL OF AGRICULTURE AND
HORTICULTURE — Semi-Monthly. French
and English. English issue, 1st: French is-
sue, 15th of the month. Established 1879. Le
Canada Publishing Co. (Ltd.), publishers.
Subscription, $1 ; sworn detailed average cir-
culation for vear ending May 1914, French
edition, 89,732*; English edition, 9,709*; 32
to 40 pages, 4 columns; length of columns,
12 in.; width, 21/8 in. Forms close 20th of
each month preceding. Can use matrices.
Office, 73 St. James Street.
Advertising rates, covering both editions,
agate, 25 cts. a line, flat; facing first or last
page of text or top of column, 30 cts. ; along
side reading (full column adv.), 50 cts. a
line.
2500 lines, 7 cts.; 5,000 lines, 6% cts.; 7,500
lines, 6 cts.; 10,000 lines, 5 cts. a line. Read-
ing matter double display rate. Front page
50 % extra.
MAIL — Every morning except Sunday. In-
dependent. Established 1913. Montreal Daily
Mail Pub. Co. (Ltd.), publishers. Subscrip-
tion, $3 ; sworn average circulation for six
months ending. May 1914, 20,000*; 12 to 16
pages, 7 columns, length of columns, 22 in.;
width, 2% in. Can use matrices. Office, 4-8
Beaver Hall.
Advertising rates, agate, 4 cts. a line,
special position 25% extra. Reading notices,
20 cts. a line. Classified, 5 cts. a line set
solid.
NATIONALISTE — Every Sunday. French.
Independent. Established 1903. La Publicite,
Limited, publishers. Subscription, $1; circu-
lation— not given by publisher; 6 and 8 pages,
7 columns; length of columns, 23 5/14 in.:
width, 2% in. Can use matrices. Office, 71 A
St. James Street.
Advertising rates, 10 cts. a line; 1,000
lines, on yearly contract, 5 cts.; 2.000 lines,
4% cts.; 3,000 lines, 4 cts.; 5,000 lines or
more, 3 cts. a line.
NEWS — Every Evening except Sunday. In-
dependent. Established 1914. The Evening
News Publishing Co. (Ltd.), publishers. Sub-
scription $3 ; guaranteed average circulation
for 1914-15. 30.000; 12 to 16 pages, 8 col-
umns, length of columns, 22 in.; width, 2%
in. Can use matrices. Office, 4 to 8 Beaver
Hall Hill.
Advertising rates, agate, 4 cts. a line, flat:
top of page or full position, 25% extra. Read-
ing notices, 20 cts. a line. Special position,
25% extra. Classified, 5 cts. a line set solid.
NORTHERN MESSENGER — Every Friday.
Undenominational. Established 1865. John
Dougall & Son, publishers. Subscription, 40
cts.: sworn average circulation for year
1913, 58,316* net paid; 16 to 24 pages. 3'col-
umns : length of columns, 10 in.; width, 2',-^
in. Forms close 11 days in advance. Office,
Witness Block.
Advertising rates, agate, 25 cts. a line; 500
lines, 20 cts. a line; 1,000 lines or more, 18
cts.; back cover page, 25% extra. Mail or-
der advertising, 25 cts. a line, flat.
PASSE TEMPS — Fortnigthlv. French. Mu-
sical. Established 1895. J. E. Belair, pub-
lisher. Subscription, $1.50; claimed average
circulation for 1913. 10,500; 20 pages, 4 col-
umns; length of columns, 12 in.; width, 2^4
in. Can use matrices. Office, 16 Rue Craig
Street.
Advertising rates, 5 cts. a line; 500 lines,
on yearly contract, 4 cts.; 1,000 lines, 3%
cts.; 2,000 lines, 3 y2 cts.; 3,000 lines, 3 cts.
a line. Special position, 25% extra.
PATRIE— Every evening except Sunday,
and WEEKLY, Saturdays. French. Inde-
NELSON CHESMAN & CO.'S RATE BOOK.
367
QUEBEC
pendent. Established 1873. La Patrie Pub-
lishing Co. (Ltd.), publishers. Subscription,
dailv, $3.50; weeklv, $1; sworn average cir-
culation for year 1913, daily, 47,116*; Week-
ly, 22.000*; daily, 12 to 48 pages; weekly,
16 to 24 pages, 8 columns; length of col-
umns, 21% in.; width, 2% in. Can use mat-
rices. Office, La Patrie Building.
Advertising rates, agate, daily, 12 cts. a
line; 500 lines, on yearly contract, 8'/^ cts.
a line; 1,000 lines, 7 cts.; 2,000 lines, 6 cts.;
3,000 lines, 5 ^^ cts.; 5,000 lines, 5 cts.;
10,000 lines, 41/2 cts.; 20,000 lines or more,
4 cts. a line. Strictly mail order advertising,
daily, 8 cts.; weekly, 5 cts. a line. Preferred
position, 15 and 25% extra. Classified, Ic.
per word. Reading notices, double display
rates. Weekly, display, 5 cts. a line. Trans-
lation without extra charge.
PAYS — Every Saturday. French. Liberal.
Established 1910. La Cie Anonyme Im-
primerie, publishers. Subscription, $1; claimed
average circulation for year 1913, 12,200; 8
to 10 pages 7 columns; length of columns,
2IV2 in.; width. 21/8 in.
Advertising rates. Sets, per line, flat.
PRESBYTERIAN RECORD — Monthly.
Presbyterian. Established 1876. Rev. E.
Scott, editor. Subscription, 90 cts.; detailed
average circulation for 1913, 63,902* net
paid; 48 pages and cover, 2 columns; length
of columns, 7% in.; width, 21/2 in. Office, Y.
M. C. A. Building.
Advertising rates, one inch, one month, $6;
three months, $15; six months, $25; one
page, $45.
PRESSE (La.) — Every evening except Sun-
dav. Also FARMERS WEEKLY PRESSE,
Thursdays. French. Established 1884. La
Presse Publishing Co. (Ltd.), publishers. Sub-
scriTition, daily, $3.50; weekly, $1; sworn
avenge circulation for year ending March
1914, daily, 128,184* net; weekly. 45,507*
net; daily, 18 to 48 pages; weekly, 16 to
20 pages," 8 columns; length of columns,
21 3/7 in.; width, 2tV in. Can use matrices.
Office, La Presse Building.
Advertising rates, agate, 15 cts. a line;
500 lines, within one year, 12 cts.; 1,000
lines, 11 cts.; 2,000 lines, 10 cts.; 3,000
lines, 9V" cts.; 4,000 lines, 9 cts.; 5,000
lines, SVs cts.; 10,000 lines, 8 cts.; 15,000
lines, or more, 7% cts. a line. Preferred
position, 15 and 25% extra. Pure reading, 3
times display rate. Classified. Ic. per word.
WEEKLY display, 7 cts.; 1000 lines, 61/2
cts.; 2,500 lines. 6 cts. a line; back page,
25% extra. Special positions, 15, 25 or 50%
extra. Classified, 1 ct. per word.
REVUE POPULAIRE — Monthly (1st).
French-Literary. Established 1907. Poirier,
Bessette & Co., publishers. Subscription $1 ;
clf'.imed average circulation for year 1913,
5,086; 132 pages, 2 columns, length of col-
umns, TVs in.; width, 2% in. Can use mat-
QUEBEC
rices. Forms close 15th of month preceding.
Office, 200 St. Lawrence Blvd.
Advertising rates, full page, $10; %, M or
Vs page pro rata.
SAMEDI — Every Saturday. French. So-
ciety. Established 1889. Poirier, Bessette
& Co., publishers. Subscription, $2.50;
sworn average circulation for 1913, 21,446*;
40 pages, 4 columns; length of columns, 12^4
in.; width, 2fV in. Forms close 10 days in
advance. Office, 200 St. Lawrence Boule-
vard.
Advertising rates, agate, 4 to 13 times, or
500 lines, 5 cts. a line; 13 to 52 times, or
more than 500 lines, 4 cts. a line.
STANDARD— Every Saturday. Independ-
ent. Established 1905. Montreal Standard
Publishing Co. (Ltd.), publishers. Subscrip-
tion, $2; sworn detailed average circulation
for first three months 1914, 44,099*; 28 to
44 pages, 8 columns; length of columns, 21%
in.; width, 21^1; in. Can use matrices. Office,
171 St. James Street.
Advertising rates, agate, 6 cts. a line; in
illustrated supplement, 12 cts. a line. Pre-
ferred position, 25% extra. Reading notices,
three times display rates.
STAR — Every evening except Sunday, and
FAMILY HERALD AND WEEKLY STAR,
Wednesdays. Independent. Established 1869.
The Montreal Star Publishing Co. (Ltd.),
publishers. Subscription, daily, $3 ; weekly,
$1; claimed average circulation for year 1913,
dailv, 84,629* net; weekly, 132,353* net;
daily' 20 to 48 pages; weekly, 28 to 36 pages,
8 columns; length of columns, 21% in.;
width, 2A' in. Can \ise matrices. Office, Star
Building.
Advertising rates, agate, daily, 15 cts. a
line; one week, 14 cts.; one month, 11% cts.;
three months, 9 '/2 cts.; six months, 8% cts.;
one year, 7% cts. a line, per time; 500 lines,
on yearly contract, \2Vz cts. a line; 1,000
lines, 10"% cts.; 2,000 lines, 10 cts.; 3,000
lines, 9% cts.; 5,000 lines, 9 cts.; 10,000
lines, 8 1/2 cts.; 15,000 lines, 8 cts.: 20,000
lines or more, 7 V2 cts. a line. Special posi-
tion, 25% extra. Classified, Ic. per word.
Weekly display, 25 cts. a line, flat. Special
position. 25% extra. Classified, 2 cts. per
word; agricultural and educational, Ic. per
word.
WITNESS AND CANADIAN HOME-
S T E A D — Every Tuesday. Independent,
Home and Agricultural. Established 1846.
.John Dougall & Son, publishers. Snbscrip
tion, $1; sworn average circulation for 1913,
25,875* net; 20 to 24 pages, 7 columns;
length of columns, 22% in.; width, 2% in.
Advertising rates, agate, 6 cts. a line, flat.
Readers, 10 cts. a line.
WORLD WIDE — Every Saturday. Literary.
Established 1901. .lohn Dougall i^- Son, pub-
j lishers. Subscription, $1.50; sworn average
368
NELSON CHESMAN & CO.'S RATE BOOK
QUEBEC
circulation for 1913, 5,782* net; 16 pages, 4
columns; length of columns, 11% in.; width,
2 in. Can use matrices. Office, Witness Block.
Advertising rates, agate, 10 cts. a line; up
to 1,000 lines, on contract, 6 cts. a line;
1,000 lines, 5 cts.; 2,000 lines, 4% cts.;
3,000 lines, 4i^ cts.; 4,000 lines, 4 V4 cts.;
5,000 lines or more, 4 cts. a line. Cover
pages, 25% extra.
QUEBEC — Population 90,000. On St. Law-
rence River and 8 railways. Most exten-
sive shipping point for lumber, grain, dres-
sed beef and pulp; industries include the
manufacture of machinery, iron castings,
rifles, cartridges, nails, cutlery, Indian rub-
ber goods, paper, boots, shoes, also tan-
neries.
ACTION SOCIALE — Every evening except
Sunday and WEEKLY, Thursday. French. In-
dependent. L'Action Sociale (Ltd.), publish-
ers. Subscription, daily, $3; weekly, $1; sworn
average circulation for first six months 1914,
daily, 21,000; weekly, 10,616; daily, 8 to
24 pages; weekly, 12 pages, 8 columns; length
of columns; 22 in.; width, 2% in. Can use
matrices.
Advertising rates, daily or weekly, 6 cts.
a line; 3,000 to 10,000 lines, 5 cts.; further
discounts up to 50,000 lines. Special posi-
tion, iAc. a line extra. Reading notices, 10
cts. a line, with discount for 2,000 lines or
more. Classified, 25 words, 25 cts.; each
additional word, %c.; 6 insertions for the
price of four. WEEKLY, 2 cts. a line, flat.
Translations free.
QUEBEC
cither edition, 7 columns; length of columns,
19fS in.; width, 2% in. Can use matrices.
Advertising rates, 6 cts. a line; 3,000 lines,
5 cts.; 10,000 lines, 4 cts.; 25,000 lines, 3
cts. a line. Special position, i/^c. a line extra.
Reading notices, 10 cts. a line; 3,000 lines,
8 cts.; 10,000 lines, 5 cts. a line.
CHRONICLE — Every morning except Sun-
day. Independent Conservative. Established
1764. D. Watson, publisher. Subscription,
$3; claimed average eiwulation for year end-
ing April 1914, 10,106* net i.aid : 12 to 24
pages, 7 columns; length of rolumns, 201/4
in.; width, 2% in. Can use matrices.
Advertising rates, agate, 15 cts. a line;
fixed space, at least one time a week, 4 cts.
a line; with discount for length of time ad- !
vertisement is inserted. Open space, 1,000
lines, 5 cts. a line, and further discount for
space.
L'ENSEIGNEMENT PRIMAIRE — Month-
ly, except July and August. French. Edu-
cational. Established 1880. C. J. Magnan,
publisher. Subscription, $1.25; claimed
average circulation for year 1913, 8,000; 64
pages, 1 column; length of rohinin, 8 in.;
width, 5 in.
Advertising rates on application.
L'EVENEMENT — Every evening except
Sunday; and WEEKLY, Saturday. French.
Conservative. Established, daily, 1867;
weekly, 1854. Cie de L'Evenement, pub-
lishers. Subscription, daily, $3; weekly, $1 ;
sworn detailed average circulation for year
1913, daily, 14,005 net; weekly, 4,074* net;
daily, 8 to 24 pages; weekly 8 to 16 pages;
TELEGRAM — Every evening except Sun-
day. Independent. Established 1874. The
Telegraph Printing Co., publishers. Subscrip-
tion, $3 ; claimed average circulation, daily,
for 1913, 12,000; 8 to 20 pages, 7 columns;
length of columns, 20 1^ in.; width, 2% in.
Advertising rates, agate, 15 cts. a line,
first time; 10 cts. a line, each subsequent
insertion; 1,000 lines used within one year,
3 cts. a line; 1,000 to 2,500 lines, IVi cts.;
2,500 to 5,000 lines, 2 cts.; 5,000 lines, 1%
cts.; 10,000 lines, 1% cts. a line. Position
extra. Classified, 30 words, one time, 25
cts; exceeding 30 words, Ic. a word. Read-
ing notices, double display rates.
VIGIE — Every morning except Sunday.
French. Liberal. Established 1906. La
Compagnie Vigie, publishers. Subscription,
|3 ; claimed average circulation for year
1913, 10,000; 6 and 8 pages, 7 columns;
length of columns, 21 in.; width, 2^^ in.
Advertising rates, 35 cts. an inch; 50 in.,
25 cts.; 100 in., 22 cts.; 200 in., 19 cts.;
400 in., 16 cts.; 600 in., 15 cts. an inch.
Special position, 10, 25 or 30% extra. Read-
ing notices, 6 cts. a line; 200 lines or more,
4 cts. a line.
ST. JEAN — Population 5,903. On Richelieu
River and 3 railways. Has extensive_ trade
in grain, lumber and farm produce; indus-
tries include sewing machine, glove, silk,
canning, vinegar, drain pipe and cotton
factories; tanneries, foundries, grist, saw
and planing mills and potteries.
NEWS AND EASTERN TOWNSHIPS AD-
VOCATE — Every Thursday. Independent.
Conservative. Prints seven publications for
counties and districts, covering a radius of
75 miles. Established 1848. E. R. Smith
Co. (Ltd.), publishers. Subscription, |1 ;
claimed average circulation for year 1913,
6,300; 12 pages, 7 columns; length of col-
umns, 22 in.; width, 2% in.
Advertising rates, all editions, 10 cts. a
line, first insertion ; 3 cts. a line each sub-
sequent insertion; 1,000 lines, $35; 2,000
lines, $60; 5,000 lines, $125; 10,000 lines,
$200. Reading notices, 15 cts. a line.
SHEEBROOKE — Population 19,650 (includ-
ing Lennoxvile, 22.000), on Magog and St.
Francis River, G. T. R., Q. C. R., C. P. R-
and B. & M. R., 101 miles N. N. W. of
Portland. Chief industries woolen, cotton,
carding, carpet, flour and saw mills, iron
and brass foundries, clothing and jewelry
factories, cotton and powder mills, pork
packing plant, structural stepl, scales, car-
NELSON CHESMAN & CO.'S RATE BOOK.
369
QUEBEC
QUEBEC
riages, mining and pulp mill machinery,
boiler and machine shops, agricultural im-
plement works ; rubber, shoe, bobbin and
spool, sash and door and patent medicine
factories, dairying and farming. Sher-
brooke is the commercial metropolis of the
Eastern Townships. The city has 10,000
h. p. within its limits and 25,000 h. p.
within 20 miles. It is the center of a rich
farming country, also of asbestos and cop-
per mining and lumber and pulpwood in-
dustries.
RECORD- — Every evening except Sunday.
Independent. Established 1897. Sherbrooke
Record Co., publishers. Subscription, $2:
sworn detailed average circulation for year
1913, 10,520* net; 6 to 16 pages, 7 columns;
length of columns, 20% in.; width, 2% in.
Advertising rates, 5 cts. a line; 250 lines,
4 cts.; 500 lines, 3 cts.; 1,000 lines, 2% cts.;
2,500 lines, 2^ cts.; 10,000 lines and over,
2V4. cts. a line. Preferred position, 15, 25 or
30% extra. Reading notices (brevier), 15
cts. a line. Classified, Ic. a word; 6 inser
tions the price of five.
NEWFOUNDLAND
ST. JOHN'S — Population 27,000. On Atlantic
Ocean. Reid-Newfoundland Ry. Calling
port for Transatlantic steamers with exten-
sive shipping trade in ores, fish, fish oil ;
has fine harbor; fishing industry very large ;
other industries comprise furniture, biscuit,
cordage, boot, shoe factories; rope, block,
sash and door works; net making factory;
tanneries, breweries and oil refineries, foun-
dries.
HERALD — Every evening except Sunday.
Independent-Liberal. Established 1882. The
Evening Herald (Ltd.), publishers. Subscri]i-
tion, $3 ; claimed average circulation for
1913, 4,292; 8 pages, 6 columns: length
of columns, 20 in.; width, 2% in. Can use
matrices.
Advertising rates, 50 cts. an inch, first in-
sertion; and 25 cts. each subsequent inser-
tion. Classified, 25 cts. each, not exceeding
one inch.
PEOPLE — Monthly. Non-political. Estab-
lished 1896. J. W. Withers, publisher. Sub-
scription, 25 cts.; claimed average circulation
for year 1913, 5.000; 31 pages. 2 columns;
length of columns, 9 in.; width, 3% in. Can
not use matrices.
Advertising rates, 50 cts. an inch, first in
sertion ; and 25 cts. an inch, eacli subsequent
insertion.
TELEGRAM — Every evening except Sun-
day. Independent. Established 1880. Wil-
liam J. Herder, publisher. Subscription, $3;
sworn detailed average circulation for year
1913, 5,784* net; 10 pages, 7 columns;
length of columns, 19% in.; width, 2% in.
Can use matrices.
Advertising rates, 50 cts. an inch; on con-
tract, 20 in.. 40 cts.; 50 in., 32 cts.; 100
in., 24 cts.; 250 in., 20 cts.; 500 in., 16 cts.;
1,000 in., 14 cts. an inch.
CUBA
CAMAGUEY. — Population 29,616. Located
on Northern Railroad, 160 miles northwest
of Santiago de Cuba, in a thriving agri-
cultural district. Principle industries are
licorice, tobacco, perfumery and preserve
factories and coffee plants.
CO-OPERACION — Semi-Monthly (15th and
last day of month). Spanish-Industrial.
Established 1910. Mariano Cibran, editor
and publisher. Subscription, $1 ; claimed
average circulation for year 1913, 10,000;
20 pages, 2 columns; length of columns, 10 V^
in.; width, 3% in. Can use matrices. Forms
close 11th and 26th.
Advertising rates, full page, 1 month, $16;
on contract 3 months, $15; 6 months,
$14.16%; one year, $13.33V3; V2, V4., Vs,
^ or 1/32 page, pro rata.
CIENTUEGOS— Population 40,000. On the
coast. Sugar, coffee, tobacco extensively
raised; lumbering interests in mahogany,
ebony, cedar and other valuable woods ex-
tensive.
LA CORRESPONDENCIA — Daily except
Sunday. Spanish-Independent. Established
1898. ' C. Diaz & Company, publishers. Sub-
scription, $10; claimed averafe c.ir(^nlation
for 1913, 6,500; 8 to 16 pages, 7 columns;
length of columns, 20 in.; width, 2% in. Can
use matrices. Office, 115 San Carlos Street.
Advertising rates, one insertion, 25 cts. an
incli ; five insertions and upward, 12 cts. an
inch; next to reading, 20 cts.; women's page,
2S cts. an inch. Reading notices, 60 cts. an
inch.
GIBARA — Population 6,170. A port on the
North cost, with a large export trade.
To improve the nation's advertising is to increase the consumption of the
uatiou's products, because better advertising sells more goods.
370
NELSON CHESMAN & CO.'S RATE BOOK.
CUBA
p]L PROGRESSO — Every morning. Spanish-
Independent. Established 1898. M. Polanco,
Editor and l'ul)lisher. Subscrilstion, $9;
claimed average circulation for year 1913.
.■5,000; 4 page.s, 5 columns, length of col-
umns, 20 in.; width, 2ii in. Can not use
matrices.
Advertising rates upon apiilication.
HAVANA — Population 350.000. On north
coast, distant 90 miles from Key West,
Fla. The largest city and most important
commercial center in the "West India Is-
lands. Direct steamer connection with New
York. Philadelphia, Baltimore, Jacksonville
and New Orleans; has excellent harbor and
a most extensive export trade in cigars, to-
bacco, tropical fruits, sugar, coffee and rice.
BOHEMIA — Every Sunday. Spanish-News
and Comment. Issues monthlv supplements
under name of BOHEMIA " MODES and
BOHEMIA MUSICA. Established 1910. Mi-
guel A. Quevado, publisher. Subscription, $12;
claimed average circulation for year 1913,
10,000; 48 pages, 4 column.s ; lengtli of col-
umns, 12 in.; width, 2% in. Oftice, Froca-
dero 89-93.
Advertising rates, $1.50 an inch.
CUBA — Every morning and evening. Span-
ish-Conservative. Established 1907. Emilio
Villaverde. publisher. Subscription $12:
cl.iimed average circulation for year 1913,
32,500; 10 to 12 pages, 7 colum'ns ; length
of columns, 22 in.; width, 2Ve in.
Advertising rates, 30 cts. an inch.
CUBA ILUSTRADA — Monthly (1st).
Spanish-Literary. Establislied 1899. Emilio
Villaverde, publisher. Subscription, $1 ;
claimed average circulation for year 1913, 27,-
000; 36 to 40 pages, 3 columns; length of
columns, 10 Vi in.; width, 2% in. Can use
matrices. Forms close 20th of month pre-
ceding. Office, Empedrado 42.
Advertising rates, full page, $20; % or
% page, pro rata, with discounts of 5, 10, 15
or 20% on 3, 6, 9 or 12 months contract.
CUBA Y AMERICA— Monthly (1st). Span-
ish-Literary. Established 1897. Ramundo
Cabrera, publisher. Subscrijjtion. $10; claimed
average circulation for year 1913, 10,000; 8
to 100 pages, 2 columns; length of columns,
9 in.; width 3 in. Can use matricse.
Advertising rates, full page, $2".
$12; Vi or Vs page, pro rata.
72 page,
DIARIO DE LA MARINA — Every morning
and evening. Spanish-Liberal. Established
1839. Diario de la Marina, publisher. Sub-
sciiption, $15; circulation — not given by
publisher; 10 to 16 pages, 6 columns; lengtli
of columns, 21 in.; width, 2% in. Can use
mati'ices. Office, Zulueta. Esiiuina a Neptuno.
Advertising rates upon application.
EL MUNDO — Every morning including
Sunday. Spanish-Independent. Established
CUBA
1901. J. M. Govin, publisher. Subscription,
$10; circulation — not given by jiublisher; 14
to 16 pages, 7 columns; length of columns,
21% in.; width, 2% in. Can use matrices.
Advertising rates, regular, 40 cts. an inch ;
next to reading, 80 cts. an inch; in red ink,
$1 ; in red ink on first page, $5 an inch.
GALICIA — Every Saturday. Spanish-Liter-
ary and general news. Established 1902; J.
B. Cerdeira, publisher. Subscription, $6 ;
claimed average circulation for year 1913,
13,500; 24 to 30 pages, 2 columns, length
of columns, 8V^ in.; width, 2% in. Can not
use matrices. Officer Obrapia 38.
Advertising rates upon application.
LA DISCUSION — Every evening and Sun-
day morning. Spanish-Independent. Estab-
lished 1888. Manuel M. Coranado, publisher.
Subscription, $11; claimed average circula-
tion for year 1913, 20,000; 16 pages, 7 col-
umns; length of columns, 20% in.; width, 2%
in. Can use matrices. Office, San Ignacio
5-7.
Advertising rates, 40 cts. an inch ; head of
columns (except third or last iiage) or on
third or last page, (except head of column),
50 cts. an inch; third or last page, head of
column, 60 cts.; imitation of reading matter
or amongst same, 80 cts. an inch; color
advertising, $1; Classified, 20 cts an in.
L.V LUCHRA — Every morning and evening
except Sunday. English and Spanish. In-
dependent. Established 1884. A. San Miguel.
publisher. Subscription, $10: claimed aver-
age circulation for year 1913. 20.950: 6
pages, 6 columns; length of columns, 21^4
in.; width, 2% in. Can use matrices. Office,
O'Reilly, 9.
Advertising rates, 40 cts. an inch; society
page, 60 cts.; Women's page, 75 cts.; English
page. 80 cts.; next to reading matter, 80 cts.
Reading notices, $2 an inch. Classified, wants,
30 cts. an inch.
LA POLITICA COMICA (Cuban National
Weekly) — Every Sunday. Independent. Ri-
cardo De La Torriente, publisher. Subscrip-
tion. $3; claimed average circulation for year
1913, 28.000: 16 pages, 3 columns; length of
columns, 11 ^A in.; width, 2% in. Can use
matrices.
Advertising rates, $2 an inch.
LA VIDA — Every evening except Sunday.
Soanish-Republican." Established 1889. .Tuan
Miralleo Marimon, publisher. Subscription,
$9; sworn average circulation for year 1913,
15,000*; 4 pages. 7 columns, length of col-
umns, 20% in-; width, 2Vk in. Can use ma-
trices. Office, Amargura 54.
Advertising rates, 25 cts. an inch.
POST — Every morning including Sunday.
Independent. Established 1897. Geo. M
Bradt, publisher. Subscription, $7.50 ; claimed
average circulation for year 1913, 8,500; 8
pages, 7 columns; length of columns, 20%
in.; width, 2% in. Can use matrices.
NELSON CHESMAN & CO.'S RATE BOOK
371
CUBA
Advertising rates, 50 cts. an incli ; 30 times.
45 cts.; 90 times, 40 cts.; 180 times. 35 cts.:
365 times, 30 cts. an inch. Reading notices,
10 cts. a line. Classified, Ic. per word.
MATANZAS — I'ojnilation 64,385. Located 56
miles S. E. of Havana, in a thriving agri-
cultural district. A railroad center and is
one of the chief ports of Cuba. E.xports
sugar, molasses, honey, bees-wax, coffee,
fruit, etc. .
EL REPUBLICANO — Every morning. In-
dependent. Established 1900. Paulino Soles
y Ca, editor and publisher. Subscription,
$5.20; claimed average circulation for year
1913, 3,000; 00 pages, 6 columns, length of
CUBA
columns, 22% in.; width,
matrices.
Advertising rates, 10 cts.
count for time and space.
2 M; in. Can use
an inch, with dis-
SANTIAGO — Population 60,000. On the coast.
Lumbering interests in cedar, mahogany,
ebor.y and other valuable woods extensive;
tobacco, coffee and sugar extensively raised.
INDEPENDENCIA rLa) — Every evenng ex-
cept Sunday. Spanish-Independent. Established
1898. Juau E. Kavelo, publisher. Subscrip-
tion. $10; average circulation for year 1913,
3,000; 8 pages, 7 columns; length of col-
umns, 22 in.: width, 2 in. Can use matrices.
Advertising rates on application.
PORTO RICO
MAYAGUEZ — Population 22,000. On Western
coast. Trade center for a wide and very
rich agricultural section. Sugar, coffee, rice,
tobacco, corn and fruit generally grown
extensively. Lumber interests quite import-
ant. Road construction and irrigation work
being carried on quite extensively.
DIARIO DEL OESTE — Every day except
Sunday. Mayaguez Printing Company, pub-
lishers. Subscription, $6; average circulation
for year 1913, 2.500.
Advertising rates, upon application.
LA BANDERA AMERICANA — Every day
including Sunday. Republican. Established
1898. Genaro Cortes, publisher. Subscrip-
tion. $6; claimed average circulation for year
1913, 2,500; 8 pages, 6 columns; length of
columns, 20 in.; width, 2% in.
Advertising rates on application.
PONCE — Population 63,444. Commercial
metropolis of the southern x'ai't of Island;
about two miles inland, surrounded by ex-
cellent farming region devoted to growing
coffee, sugar, tobacco and fruits. Lumber
industry quite extensive. Has foundry, ma-
chine and railroad repair shops and straw
hat manufactory. Irrigation work to re-
claim 35,000 acres of land in vicinity pro-
gressing rapidly; road construction and
educational work also making marked prog-
ress.
EL DIA — Every evening except Sunday.
Unionist. Subscription, $7.20; claimed aver-
age circulation for year 1913, 2,000; 12
pages, 6 columns; length of columns, 19 in.;
width, 214 in.
Advertising rates, 5 cts. an inch.
PUERTO RICO EAGLE — Every evening
except Sunday. Republican. Established
1902. Subscription, $6; claimed average cir-
culation for year 1912, 2,200; 10 pages, 6
columns; length of columns, 20 in.; width,
2V0 in.
Advertising rates, 6 cts. an ijich.
SAN JUAN — Population 48,716. An Island off
the north coast connected by bridges to the
mainland. The most important commercial
center of Porto Rico, whose imports and
exports for one year aggregated $78,705,-
364, 88% of which trade was with the
United States. Sugar, coffee, rice and corn
grown extensively; also oranges, pineapples,
cocoanuts and grape fruits. Three piers
costing $1,000,000, now in course of erec-
tion, and plans are under way providing for
an ample system of streets for warehouse
district; deep draft bulkheads along the
marginal streets; discharge sheds and up-
to-date facilities for quickly and economi-
cally loading and unloading cargoes. Has
foundry, machine, boot and shoe shops and
straw hat factory. Road construction in vi-
cinity and throughout the island has been
given much attention since the American
occupation, and education shows marked
progress.
CORRESPONDENCIA (La) — Every even-
ing except Sunday and SUNDAY MORNING.
Spanisli - Independent. Established 1890.
Uzeno Gandia, publisher. Subscription, $8;
claimed average circulation for year 1913,
4,250; 8 pages, 7 columns; length of columns,
22 in.; width, 2% in. Can use matrices.
Advertising rates, 12 cts. an inch. Composi-
tion, 3 cts. an inch additional.
DEMOCRACIA (La)- — Every evening ex-
cept Sunday. Spanish-Federal. Established
1890. Luis Munoz Rivera, publisher. Sub-
scription, $7.20; circulation — not given by
publisher. 8 pages, 6 columns ; length of
columns, 20 in.; width. 2% in.
Advertising rates, 10 cts. an inch, with dis-
count for time and space.
PUERTO RICO ILUSTRADO-
urday. Literary and Comment.
-Every Sat-
Established
372
NELSON CHBSMAN & CO.'S RATE BOOK.
PORTO RICO
1910. Real Herraanos, publisher. Subscrip-
tion, 50 cfs. ; claimed to have a wide
circulation; 48 pages, 3 columns; length
of columns, 10 Vz in. ; width, 2 \ in.
Can use matrices. Forms close Wednesday.
Office, No. 1 Tanca Street.
Advertising rates $1 an inch; full page,
$18.75; 1/2 page, $1C; i/^ page, $7; 14 page.
$6.25: i/g page, $4.25; Va page, $3.25, with
discounts of 5 or 10% on 6 or 12 months
contracts. _____
POETO RICO PROGRESS— Every Satur-
day. Literary. Established 1910. Vernon H
Petre, editor and publisher. Subscription. $2
average circulation for year 1913, 5,600; 32
pages, 4 columns; length of columns, iXVi
in.; width, 2 in. Forms close 7 days in ad-
vance.
PORTO RICO
Advertising rates, 1 page, $16; V2 page,
$9; Vi page, $5; Vb page, $3. Discounts on
4, 13, 26 and 52 times. Next to or opposite
reading matter, 12^^% extra; front page, fac-
ing editorial page or first page following text.
33%% extra; inside cover (one color), 50%,
or outside cover (one color), 100% additional.
TIEMPO (El) — "The Times' '—E v e r y
evening except Sunday. Spanish-Republican.
Established 1906. The Times Publishing Co.,
publishers. Subscription, $6; claimed average
fhculation for first three months 1914, 5,000;
12 pages, 7 columns; length of columns, 20
in.; width, 2% in. Can use matrices.
Advertising rates, on yearly contracts, 500
in., 10 cts. ; 2,000 or more in., 8 cts. an inch.
Set matter, 2 cts. an inch additional.
HAWAIIAN ISLANDS
HONOLULU^ — Population 82,028. Has regu-
lar steamer connection with San Francisco,
Victoria, B. C, Australia and Asiatic ports.
The commercial metropolis of the territory,
with most extensive exports of sugar, rice,
coffee and pineapples. Cattle and sheep ex-
tensively raised and a growing trade in to-
bacco culture is certain. Industries include
foundry and machine sliops, sugar mill ma-
chinery, and commercial fertilizer manu-
facturing plants. Ha'vaii imported from the
United States goods within one year to the
value of $70,000,000; all of which was
handled through Honolulu. This includes
automobiles to the value of $1,024,238, and
accessories $305,165 additional; breadstuffs,
$2,396,062; cotton and its manufactures
$2,605,868; iron and steel manufactures,
$5,335,173; leather, boots and shoes, $568,-
000; tobacco', $772,027; paper manufac-
tures, $665,629; .iewelry, $144,986; meat
products, $1,134,432; wines, spirits and
malt liquors; $801,550; drugs, chemicals
and proprietary medicines, $401,497. The
J'ederal Government maintains a College of
Agriculture and Mechalncal Arts, which
among others includes courses in agricul-
ture, engineering and household economics.
Bank deposits during 1912, $18,189,135.50.
•JAPANESE CHRONICLE — Every morning
except Mondays. Japanese-Conservative. Es-
tablished 1904. H Tsrushima, publisher.
Subscription, $6; claimed average circulation
for 1913, 1,931; 8 pages, 8 columns; length
of columns, 13% in.; width, 2% in.
Advertising rates, 75 cts. an inch, with lib-
eral discounts on time contracts.
SHINPO — Daily (morning and evening),
including SUNDAY morning. Japanese. Es-
tablished 1890. Hawaii Shinpo Sha, publish-
ers. Subscription, $6; claimed average cir-
culation for year 1913, 3,421; 8 pages, 9 col-
umns; length of columns, 14^4 in.; width,
2Vi in. Cannot use matrices.
Advertising rates, 50 cts. an inch, with lib-
eral discounts on time contracts. Reading no-
tices, 10 cts. a line first insertion ; each suc-
ceeding insertion up to two weeks, 7 cts., and
5 cts. a line for each insertion for balance of
month.
STAR-BULLETIN — Everv evening except
Sunday, and SEMI-WEEKLY. Independent-
Republican. Established 1886. The Honolulu
Star-Bulletin. Limited, publishers. Subscrip-
tion, daily, $8; Semi-weekly, $2; sworn de-
tailed average circulation for six months end-
ing August, 1914, daily, 4,801*; semi-weekly,
2,100; daily, 16 to 24 pages, 7 columns;
length of columns, 20 in.; width, 2% in.;
semi-weekly, 8 pages, 6 columns; length of
columns, 19% in.; width, 2% in. Can use
matrices.
Advertising rates, $1 an inch ; on yearly
contract, 50 cts.; 100 in., 40 cts.; 250 in., 30
cts.; 400 in., 20 cts. an inch. Special posi-
tions, 10 or 25% extra. Composition, 5 cts.
an inch additional. Reading notices, 15 cts.
a line; 100 lines, 9 cts.; 250 lines, 8 cts.;
500 lines, 7 cts.; 1,000 lines, 6 cts. a line.
NELSON CHESMAN & CO.'S RATE BOOK
373
PHILIPPINE ISLANDS
MANILA — Populatoii 245,000. Being a part
Luzon Island and situated on Manila Bay.
Chief products, rice, copra, lumber, gold
and iron. Other industries are rope, cotton
fabric, mat, hemp braid, hat jusi and pens
cloth, embroidery, and cigar factories.
BULLETIN — Every morning except Sun-
day. Independent. Established 1900. Bulletin
Publishing Co., publishers. Subscription,
$20; claimed average circulation for six
months ending .Tune 1914, 2,500; 16 to 20
pages, 6 columns, length of columns, 19% in.;
width, 2 Vg in. Can use matrices.
Advertising rates, 23 cts. an inch; 50 in.;
on yearly contract, 20 cts. ; 500 in., 18 cts. ;
1,000 in., 16 cts.; 2000 in., 15 cts.; 3,000 in.,
or more, 14 Vz cts. an inch.
C.\BLENEWS-AMERICAN; Every morn-
ing except Monday. Independent. Established
1899. Newspaper Publishing Co., publishers.
Subscription, $10; claimed average circula-
tion for six months ending .June 1914, 3,500;
14 to 32 pages, 7 columns, length of columns,
20 in.; width, 2^4 in. Can use matrices.
.Advertising rates, $1 an inch; two times
or two in. one time, $1 .")0; 500 in., on yearly
contract, 28 cts.; lOOi) in., 27 cts.; 2000 in.,
25 cts.; 3,000 in., 24 cts.; 10,000 in., or
more, 21 cts. an inch. Special positions first
page, double price; editorial page, 25% extra.
Other position charges upon application.
PHILIPPINE EDUCATION — M o n t h 1 y
(1st). Educational. Estiblished -1904. Philip-
pine Educational Co. (Inc.), publishers. Sub-
scription, $1; claimed average circulation for
year 1913, 4,000; 00 ]i:iges, 2 columns, length
of columns, 10 in.; w'dth, 3% in. Can use
matrices. Forms close 'JOth of month preced-
ing. Office, 34 Escolta
Advertising rates, $2 50 an inch; full page,
$30; 1/2 page, $18; V* page, $10.
PHILIPPINE FREE PRESS — Every Satur-
day. English and Spanish — Independent. Es-
tablished 1906. R. McCulloch Dick, pub-
lisher. Subscription, $4 ; claimed average cir-
culation for 1913, 6,4()0; 32 pages, 00 col-
umns, length of columns, 00 in.; width, 00
in. Can use matrices.
Advertising rates, full page, $25; % page,
$12.50; 14 page, $7.50.
OFFICES AT
SO]r(^ESMAN
Estd Zl^^ERTISIMG
1874.AGENTS
INCORPORATED 1
MAIN OFFICE
ST. LOUIS.
374
NELSON CHESMAN & CO.'S RATE BOOK.
GROUP DIRECTORY
DAILY NEWSPAPERS
A COMPLETE LIST OP THE DAILY PAPERS (INCLUDING WEEKLY SEMI WEEKLY
AND SUNDAY EDITIONS), HAVING A CIRCULATION OF FIVE ' THOUSAND OR
OVER OR SPECIALLY DESIRABLE FOR GENERAL ADVERTISING THe" RATES
FOR WHICH ARE GIVEN IN THE GENERAL CATALOGUE IN THIS VOLUME
[D. stands for daily, S. for Sunday, W. for weekly, S. W. for semi-weekly, T. W. for tri-
weekly, M. for morning, E. for evening.]
ALABAMA
Birmingliam, Age-Hi-i.-ild M 18.836
Age-Hernid S 28.758
Age-Herald W 25,000
Ledger E 29,285
News E 35,066
News S 36,335
Gadsden.. Tdurnal E 5,508
Tinies-Ncvvs E 5,300
Mobile. ..Item E&S 13,333
Post 9,253
Register M
Register S
Mohtgomerv, Advertiser M 15,869
Advertiser S 21,854
Journal E 11,122
Times E 7,560
Opelika . News D 3,440
ARIZONA
Phoenix. Ariz. Gazette E 6,544
Republican M & S 6,820
Tucson . . Citizen E 3,500
ARKANSAS
Fort Smith, S. W. American, M & S 10,155
Times-Record E
Times-Record S
Little Rock, Democrat E 12,548
Gazette M fr S 22,677
Pine Bluflf. Graphic . ". . M 4,291
Texarkana, Four States Press. . .M 4,500
CALIFORNIA
Bakersfleld, Califoinian E 5,017
Echo Jir & S 4,500
Berkelev Gazette E 6,871
Fresno.. '.Herald E 5,086
Republican M & S 19,671
Long Beach, Press ^-^i^
Telegram E 4,376
Los Angeles, Examiner M 79,499
Los Angeles, Examiner S 142,358
Express E 54,082
Herald E 104,871
Record E 37,446
Times M 59,712
Times S 90,343
Tribune M & S 60,624
Oakland. Enquirer E 21.637
Tribune E&S 41,053
Pasadena Star E 8,704
Sacramento, Bee E 26 557
Bee Sat. 27,677
Star E 6,963
Union M 12,577
Union S 14,464
San Diego, Sun E 14,623
Union M 23,308
Union S 18,105
San Francisco, Bulletin E
Cali. Demokrat M
Ca!i. Sonntags Blatt..S
Call E
Chronic'e M
Chronicle S
Examiner M
Examiner S
Italia
Japanese American . . .D
Japanese New World
M & S
News E
Voce del Popolo
San Jose, Mercury-Herald M
Mercurv-Herald S
Stockton, Record E
COLORADO
Colorado Springs, Gazette. . .M & S
Evening Telegraph . E & S
Denver. . Express E
Great Divide
Herold E
Herold W
^Mining Record E
Post E
Post S
Record-Stockman E
Record-Stockman W
Rocky Mt. News M
Rocky Mt. News S
Times E
Pueblo, .Chieftan M
Star-Journal E
Star-Journal S
CONNECTICUT
Ansonia . Sentinel K
Bridgeport, Farmer B
Post E
Post S
Standard E
Telegram M
Danbury, News E
News W
Hartford, Courant M
Courant S-W
Post E
Post S
Times E
Meriden .Journal E
Record M
Middletowii Penny Press E
New Britain Herald E
Record E
New Haven Journal and Courier. M
Register E
Register S
Times-Leader E
104,767
6,520
6,520
84,003
89,688
106.000
126,095
233,704
9.765
12,000
10,783
35,047
5,250
11,700
12,450
7,704
4,407
5,122
19.824
115.000
7.500
14,500
62,000
90,955
18,961
26,113
43,429
67,029
22,895
11.142
10,467
11,854
5,100
11.223
12,735
8,956
8,790
10.086
6,092
6,703
6,250
17,033
23,165
7,000
7,000
8,440
5,615
5,876
12,727
19.236
15,630
NELSON CHESMAN & CO.'S RATE BOOK.
375
New Haven, Union K 18,286
Union S 10,725
New London Day E 7,743
Norwich Bulletin M 8,547
Waterbury American E 7,300
Democrat E 4,482
Herald 25,493
Republican M
Republican S
DELAWARE
■Wilmington Every Evening E 11.589
Journal E 14,837
News M 10,517
DISTRICT or COLUMBIA
Washington Herald M & S 32,122
Post M 32,246
Post S 51,450
Star E 63,393
Star S 47,698
Times E&S 42,605
FLORIDA
Gainesville Sun M 2,400
Sun S-W 5,600
Jacksonville Metropolis E 18,223
Times-Union M 22,849
Times-Union S 24.921
Pensacola Journal M & S 7,343
News E 5,627
Tampa... Times E 15,029
Tribune M & S 18,782
Tribune W 11,060
GEORGIA
Atlanta. .American S 98,552
Constitution M 44,331
Constitution S 48,783
Constitution T-W 104,979
Georgian E 51,397
Journal E 52,220
Journal S 57,542
Journal S-W 108,721
Augusta . Chronicle M 9,353
Chronicle S 10,999
Herald E 10,465
Herald S 10,266
Columbus Enquirer-Sun M 6,400
Enquirer-Sun S 6,800
Ledger E 8,053
Ledger S 8,650
Macon... News E 12,606
Telegraph M 16,594
Telegraph S 18,316
Savannah News M 13,196
News S 19,498
News S-W 5,000
Press E 11,892
IDAHO
Boise .... Capital News E 9,964
Idaho Statesman D 12,610
Idaho Statesman S 12,558
ILLINOIS
Alton . . . .Telegraph E 4,557
Aurora. .Becon-News E 15 414
Bloomington Bulletin E&S 7,172
Pantagraph M 15,922
Canton . . Ledger E 5,167
Register E 5,388
Champaign News M& E 5,952
News S-W 3,653
Chicago. Abendpost E 48,308
American E 355,008
Arbeiter Zeitung E 15,000
Arbeiter Zeitung S 24.000
Arbeiter Zeitung W 4,000
Chicagoer Presse E
24
Chicago. Denni HIasatel. . .. M & S 34,500
Dziennik Chicagoski . .E 24,167
Dziennik Ludowy ....M 10,657
Dziennik Ludowy . . . .W 13,133
Dziennik Narodowy ...E
Examiner M 223,814
Examiner S 524,922
Farmers' & Drovers'
Journal E 50,658
Herald D 153,746
Herald S 212,667
HIasatel S-W 43,500
Illinois Staats Zeitung. M
Jewish Courier M 36,874
Jewish Courier S 39,765
Jewish Press M
Journal E 120,520
Live Stock World D 46,570
Live Stock World.... W 60,535
Ludovy Dennik E
National Hotel
Reporter D
News E 352,395
Post E 58,829
Racing Form M 12,477
Skandinaven E 18,000
Skandinaven S 18,000
Skandinaven S-W 35,000
Sonntagpost S 39,570
Spravedlnost M&S 13,500
Staats Zeitung
(Westen) S
Svornost E 22,765
Svornost S 30,760
Svornost (Amerikan)
S-W 40,675
Svornost (Duch Casu) .W 28,997
Tribune M 261,278
Tribune S 406,556
Zgoda D 26,560
Zgoda W 109,000
Danville Commercial News E 12,618
Press-Democrat ..M&S 10,418
Decatur. .Herald M 13,498
Herald S 13,327
Review E 13,442
Review S 12,546
East St. Louis Journal E 9,085
National Live Stock Re-
porter E 19,885
Elgin. ...Courier E 6,372
News E 6,562
News (Advocate) ....W 2,110
Freeport Journal Standard E 5,500
Galesburg Mail E
Republican-Register . . E 8,484
Granite City Naroden Glas M
Joliet. .. Herald E&S 8,342
News E 7,552
LaSalle . Post E 6,195
Moline . . . Dispatch E 9,449
Mail 5,000
Peoria . . . Democrat E
Herald-Transcript ....M
Herald-Transcript . . . . S
Journal E 18,475
Journal S 12,500
Sonne E
Star E 21,231
Star S 10,876
Quincy. . Herald E 9,006
Journal E 7,945
Whig M
Whig S
Rockford Register-Gazette E 10,249
Republic E
376
NELSON CHESMAN & CO.'S RATE BOOK.
Rockford, Star M&S 9,301
Star S 10,062
Rock Island Argus E 6,344
Union E
Springfield News E
Record E&S
State Journal M 14,103
State Journal S 10,769
State Register ...M&S 20,649
Sterling. Gazette E 5,194
Standard D 5,000
INDIANA
Anderson, Bulletin E 5,919
Herald M 5,355
Herald S 5,563
Crawfordsville Journal E 4,599
Elkhart . . Truth E&S 4,590
Evansville Courier M 18,826
Courier S 12,356
Demokrat M&S 5,261
Demokrat S-W 9,105
Journal-News E 14,330
Journal-News S 13,521
Press E 13,979
Ft. "Wayne Journal-Gazette M 26,200
Journal Gazette S 22,425
News E 12,844
Sentinel E 11,894
Gary. . . .Tribune E 4,106
Hammond Lake Co. limes E 10,756
Huntington Herald E 4,675
Indianapolis Commercial M 5,000
Indiana Times E 51,097
News E 107,327
Star M 81,360
Star S 84,197
Telegraph and Tribuene
(Ger.) E 10,825
Kokomo. Tribune E 5,569
Lafayette Courier E 5,482
Journal M 9,320
Journal (Times) S 5,000
Logansport Journal-Tribune. M & S 6,110
Pharos Reporter E 5,240
Marion. .Chronicle E 7,940
Leader-Tribune M 8,875
Leader-Tribune S 9,035
Muncie . . Press E 9,120
Star M&S 21,137
Richmond Item B " 5,443
Palladium and S u n -
Telegram E& S 8,057
South Bend News-Times. ...M&S 15,844
Tribune E 14,363
Terre Haute Post E 7,625
Star M 21,939
Star S 16,827
Itibune E 15,654
Tribune S 14,073
IOWA
Burlington Gazette E 7,177
Hawkeye M&S 9,818
Cedar Rapids Gazette E 12,117
Republican and Times
M& E 15,510
Republican S 15,510
Clinton. .Advertiser M 10,305
Herald E 7,486
Council Bluflfs Nonpareil. ...M&S 15,879
Nonpareil E 15,879
Davenport, Democrat and
Leader E&S 21,600
Demokrat M&S 4,212
Demokrat W 12,284
Demokrat S-W 4.103
Davenport, Times E 24,795
Des Moines, Capital E 45,977
News E 41,997
News S 35,689
Register and Leader . . S 44,510
Register and Leader.M&E 63,088
Tribune
Dubuque, Tolegraph-Herald M & E. 13,118
Telegraph-Herald S 13,118
Telegraph-Herald S-W . . 9,558
Times- Journal. .. .M & E 11,982
Times-.Journal S 14,232
Ft. Dodge, Messenger E 5,513
Keokuk.. Constitution Dem E 5,590
Gate City E&S 6,097
Marshalltown, Times-Republican. E 14 283
Mason City, Globe Gazette E 4,976
Muscatine, Journal E 7,042
Ottumwa. Courier E 8,848
Courier \ T-W 4,000
Sioux City, Journal. ... M & E & S 43,393
Live Stock Record.... E
News E 15,631
Tribune E 43.930
Waterloo, Courier and Reporter.. E 14,385
Times-Tribune. .. .M & S 7,021
KANSAS
Atchison, Champion E&S 4,119
Globe E 6.6fi9
Hutchinson, Gazette M&S 8,563
News E 8,619
Kansas City, Gazette-Globe ....E 8.195
Lawrence Journal-World E 5,221
Leavenworth, Post E 5,647
Times M&S 7,621
Times W 10,000
Pittsburg. Kansas Headlight ... .E 6,482
Kansas Headlight W 4 284
Topeka . . Capital M&S 33,445
Capper's Weekly . . . .W 247,765
State Journal E 21 001
Wichita.. Beacon B 25 610
Eagle M&S 37,131
Eagle W 47,478
Live Stork Journal. . . .E 6,500
KENTUCKY
Covington Kentuckv Post B 13,811
Frankfort State Journal. ...M&S 3,570
Ijexington, Herald M 8,718
Herald S 8,288
Blue Grass Farmer. . . .W 9.648
Leader E 7,350
Leader S 8,048
Tjouisville Anzeiger M 6,687
Anzeiger S 12,122
Anzeiger W 11,452
Courier- Journal M 28,591
Courier-Journal S 50,541
Herald M&S 37,214
Post E 40.486
Times E 49,189
Owensboro Messenger M&S 5,071
Paducah News-Democrat ...M&S 6,854
Sun B 6,561
LOUISIANA
New Orleans Abeille M
Abeille S
Abeille W
Item E&S 51,329
Item W 22,000
States E 33,284
States S 34,743
Times-Picayune M 55,872
NELSON CHESMAN & CO.'S RATE BOOK.
377
New Orleans, Times-Picayune. .. S 69,703
Times-Picayune ....S-W 8,000
Shreveport Journal E 4,742
Times M 9,700
Times S 14,659
Times * S-W 9,138
MAINE
Augusta. Journal M 10,657
Bangor — Commercial E 10,810
Commercial W 23,932
News M 11,920
News S-W 5,000
Lewiston .Tournal ,. . . .E 10,605
Journal Sat 14,508
Sun M 6,056
Portland .Eastern Argus M 7,700
Express E 19.537
Press M 10,956
Press S 5,200
Waterville Sentinel M 6,299
MAEYLAND
Baltimore American M 78,135
American S 104,913
American S-W 11,060
Deutsche Corresp M 8,689
Deutsche Corresp S 10,200
Journal (Sonntags
Post) S 22,575
News E 70,930
News S 55,893
Star E 43,281
Sun M 89,796
Sun E 40,836
Sun S 80,791
Cumberland News M 7,626
Press
Times E 9,772
Times (Alleganian) . .W 3,377
MASSACHUSETTS
Attleboro Sun E 4,834
Boston . . Advertiser M
American E 871,911
American S 352,937
Christian Science Moni-
tor E 55,425
Globe M&E 156,711
Globe S 276,010
Herald M 155,777
Herald S 60,633
Journal M
News Bureau M&E 9,625
Post M 372,045
Post S 301,104
Record E
Transcript E 27,492
Transcript Sat 39,813
Transcript W
Traveler-Herald E
(For circulation see Herald)
Brockton Enterprise E 13,977
Times E 12,772
Fall River Globe E
Herald E 8,300
News E 7,500
Fitchburg Raivaaja E 9,000
Sentinel E 5,220
Gloucester Times E 7,024'
Haverhill Gazette E 11,271
Holyoke. Telegram E
Transcript E 9,595
Lawrence American E 7,180
Son M 5,650
Sun S 11,767
Telegram E 8,298
Lawrence, Tribune (including
Eagle) E 11,408
Lowell... Courier-Citizen ...M&E 16,185
Etoile E 5,100
Sun E
Lynn. ...Item E 13,209
News E
Telegram
Maiden. .News E 7,288
New Bedford Mercury M 20,324
(Including Evening Standard)
Standard S 13,839
Times ' E
Times S
Newburyport News E 6,585
North Adams Transcript E 5,807
Northampton Gazette E 5,395
Pittsfield Eagle E 12,475
Eagle W 13,572
Salem . . . News E 19,498
Springfield News B 12,632
Republican M 17,008
Republican S 18,463
Republican ,W 4,833
Union M&E 29,609
Union S 18,858
Taunton. Gazette B 5,812
Herald-News E 5,250
Worcester Gazette E 21,904
Opinion Publi(|ue E 5,471
Post E 12,016
Telegram M 28,149
Telegram S 32,860
MICHIGAN
Adrian. .Telegram E 10,255
Ann Arbor Times-News E 6,974
Battle Creek Enquirer M&S 7,321
Journal E&S 5,000
News E 4,862
Bay City Times E 11,654
Tribune M&S 10,300
Detroit . . Abend Post E&S
Abend Post (Familien
Blaetter) S-W
Dziennik Polskie 12,350
Free Press M 68,254
Free Press S 101,259
Journal E 80,572
Journal S-W 5,000
News E 141,018
News-Tribune S 113,643
News-Tribune M 41,736
Times E 36,315
Flint .... Journal E 17,796
Press E
Grand Rapids Herald M&S 35,000
News E 23,664
Press E 67,152
Hancock. Tyomies M 13,000
Houghton, Mining Gazette..M&S 7,418
Jackson . Citizen-Press E 13,388
Patriot M 10,662
Patriot S 11,817
Kalamazoo, Gazette M 16,057
Gazette S 16,652
Telegraph-Press E 13,520
I;ansing. Press E 7,405
State Journal E 14,640
Muskegon, Chronicle E 7,000
Times M&S 5,300
Pontiac. Press-Gazette E 8,045
Port Huron, Times-Herald ....E 13,236
Saginaw. Courier-Herald ...S&M 14,590
News E. 18,221
378
NELSON CHESMAN & CO.'S RATE BOOK.
MINNESOTA
Orookston, Times E 7,892
Duluth. .Herald E 28,231
Herald W
News-Tribune S&M 23,204
Paivehti E 6,000
Hibbing. Tribune E 4,378
Mankato.Free Press E 4,250
Minneapolis, Journal E 83,170
Journal S 85,447
News E 57,892
Tidende E 7,010
Tidende S 7,177
Tidende W 34,780
Tribune M&E 98,688
Tribune S 147,771
Tribune S-W 18,435
Bt. Paul.. Dispatch E 69,658
Dispatch W 211,464
News E&S 70,943
Pioneer Press M 51,661
Pioneer Press S 65,896
Volkszeitung E 14,587
Volkszeitung W 16,087
■\Vinona.. Independent M&S 4,089
Republican-Herald ....E 4,202
MISSISSIPPI
Jackson .Clarion-Ledger M 6,265
Clarion-Ledger S 8,263
News E&S 8,312
Meridian Star S 5,566
Star E 5,333
MISSOURI
Hannibal Courier-Post E 5,150
Joplin... Globe M&S 15,424
News-Herald E&S 10.444
Kansas City Drovers' Telegram. .E 37,630
Journal M 78,782
Journal S 75,017
Journal W 251,215
Post E 127,772
Post S 118,659
Post W 110,000
Star E 184,437
Star S 177,526
Star W 304,818
Times M 180,328
St. .Joseph Gazette M 19,966
Gazette S 22,526
News-Press E 39,493
Stock Yards Journal. . .E 9,368
St. Louis. Amerika M&S 18,316
Amerika S-W
Globe-Democrat M 119,744
Globe-Democrat S 164,381
Globe-Democrat ....S-W 94,614
Post-Dispatch E 171.214
Post-Dispatch S 307,524
Republic M 115,196
Republic S 136,521
Republic S-W 156,768
Star E 56,748
Times E 81,027
Westliche Post M 21,087
Westliche Post S 24,825
Westliche Post, Country
Edition 00,000
Springfield, Leader E&S 11,215
Republican M& S 10,800
MONTANA
Anaconda Standard M 10,512
Standard S 15,549
Billings. Gazette M 8,556
Journal E
Butte . . . Miner M
Miner S
Post E
Great Falls Tribune M&S
Helena. .Independent M&S
Montana Record E
Montana Record W
Missoula. Missoulian M
Missoulian S
Sentinel E
NEBRASKA
Hastings Tribune E
Star E
Star S
Lincoln. State Journal and Even-
ing News M&E
State .Journal S
Nebraska City News E
News W
Norfolk . . News E
Omaha . . . Bee M&E
Bee S
News E
News S
Tribuene D
Tribuene W
World-Herald M
World-Herald S
South Omaha Drovers - Journal
Stockman E
NEVADA
Reno .... Gazette E
State Journal M&S
NEW HAMPSHIRE
Manchester Mirror and American
E
Mirror and Farmer. . . .W
Union Leader ....M&E
Nashua . . Telegraph E
NEW JERSEY
Asbury Park Press E&S
Atlantic City Evening Union. . . .E
(See Press)
Press M
Review M
Bridgeton News E
Burlington Enterjjrise E
Camden . Courier E
Post-Telegram E
Elizabeth Journal E
Times E
Hackensack Record and Bergen
County Herald E
Hoboken .Hudson Observer E
Jersey City, Jersey Journal E
Newark. Freie Zeitung M
Freie Zeitung S
News E
Star M&E
New Brunswick Home News E
Passaic . . Herald E
News E
Paterson Call M
Guardian E
News E
Press E
Press (Chronicle) S
Perth Amboy News E
Plainfield Courier News E
Town of Union, Weehawken P. O.
Hudson Dispatch
Trenton. State Gazette M
Times E
Times Advertiser S
8,565
14,262
11,731
6,855
5,360
7,475
5,000
5,640
25,620
34,156
15,773
2,213
5,362
9,415
52.379
43,212
73.936
45,543
9,200
11,600
58,454
45,029
18,576
3,828
4,736
4.615
27,032
5,200
6,938
14,203
7,048
5,357
5,066
10,820
11,507
13,416
8,403
5,961
37,840
26,613
11,072
15,000
75,587
62,271
6,700
8,526
6,460
11,944
12,416
11,073
5,000
5,000
5,688
6,269
10,000
10,384
23,985
16,680
NELSON CHESMAN & CO.'S RATE BOOK.
379
NEW MEXICO
Allnuiuerkue Journal M <fc S 7,386
NEW YORK
Albany . . Argus M & S 14,740
Journal E 18,781
Knickerbocker Press.. M 32,979
Knickerbocker Press .. S 27,831
Times-Union E 43,074
Amsterdam Recorder and
Democrat E 4,634
Recorder and Democrat
S-W 3,470
Auburn.. Citizen E 6,506
Batavia. News E 8,643
Binghamton Press and Leader.. E 26,564
Republican Herald . . . .M 17,863
Brooklyn Citizen E&S 32,893
Eagle E&S 44,754
Preie Presse E
Freie Presse S
Standard Union E 61,731
Standard Union S 64,611
Times E 38,142
Buffalo . . Commercial E 10,000
Courier M 61,755
Courier S 103,269
Demokrat E 10,327
Dziennik Wszy-Kich . .D 10,470
Enquirer E 47,556
Express M 41,346
Express S 60,000
Freie Presse E
Preie Presse W
News B 98,593
News S * 26,000
Polak W. Ameryce E 4,950
Times E 62,000
Times S 63,000
Volksfreund B 9,291
Corning . Leader E 8,305
Cortland. Standard E 4,465
Elmira . . .Advertiser M & E 12,014
Star-Gazette E 19,281
Geneva. .Times E 5,180
Glens Falls Post-Star M 5,605
Times E 5,050
Gloversville Herald M 7,094
Leader-Rep E 5,964
Hornell . Tribune-Times B 6,011
Ithaca... Journal E 5,341
News E 4,193
Janie.stown .Journal E 5,448
Journal T-W 5,971
Post M 7,605
Kingston Freeman E 5,450
Union Sun E 5,234
Long Island City Star E 12,500
Star W 6,200
Star (Greenpoint) . . .\V 8.600
Malone. .Telegram 4,538
Middletown Argus E 5,277
Times-Press E 5,365
Mount Vernon Argus E 5,444
Newburgh News E 8,678
New York American M 282,520
American S 770,027
Amerikai Magyar Neps-
zava M 35,900
Araldo Italiano . . .M & S 35,000
Atlantis E&S 30,209
New York, Beckwith Inter State
List
Bolletino della Sera...E
Bollettino della Sera . . . S
Call M
Call S
Commercial M
Cour. Etats Unis M
Cour. Etats Unis S
Cour. Etats Unis W
Deutsches Journal ...M
Deutsches Journal ....S
Elore, City Edition
National Edition
Giornale Italiano. .M & S
Glas Naroda E
Globe E
Herald M
Herald S
Herold E
Hrvatski Svijet E
Jewish Forward ..E&S
Jewisli Journal . . .M & S
Jewish News E&S
Journal E
Journal of Commerce . . M
Mail E
North Side News E
North Side News S
Post E
Post S-W
Press M
Press S
Progresso Italo Ameri-
cano M&S
Russkaye Slovo E
Staats Zeitung . . .M & E
Staats Zeitung S
Staats Zeitung W
Sun M
Sun S
Sun E
Telegrafo E
Telegram E
Telegram S
Telegraph M&S
Times M&S
Tribune M&S
Volks Zeitung M
Volks Zeitung S
Volks Zeitung W
Wall St. Journal. .M & E
Wahrheit daily Herald. E
Womans Wear E
World M
World S
World (each issue). T-W
World E
Niagara Falls Gazette E
Ogdensburg News M&S
Oneonta Star M
Oswego . Times E
Times S-W
Poughkeepsie Enterprise E
Star E
Rochester Abend Post E
Democrat Chronicle . . M
Democrat Chronicle . . . S
Herald M&S
Post-Express B
Times E
51,668
11,807
36,158
17,823
28,968
32,139
48,736
69,269
8,500
17,000
9,932
144,982
101,006
240,000
68,161
9,000
158,492
96,345
56,800
758,534
17,101
133,281
9,000
16,000
30,004
88,216
44,219
64,444
35,000
62,337
59,236
62,244
85,134
110,056
32,000
157,640
113,439
36,088
246,118
55,335
13,083
101,148
376,'3o6
485,443
90,000
384,822
9,294
5,000
5,451
3,772
3,936
4,600
6,427
6,550
64,126
52,914
32,744
17,047
24,794
Advertising knowledge is not confined
You must know how and when to advertise,
is for.
to the selection
That is what the
of media.
"Agency"
380
NELSON CHESMAN & CO.'S RATE BOOK.
5,882
5,000
9,486
7,398
4,154
8,033
6,334
6,099
10,838
16,152
Rochester, Union & "Advertiser .. E 38,584
Saratoga Springs, Saratogian . . .E 4,569
Schenectady, Gazette M 20,695
Union-Star E 17,048
Syracuse Herald E 38,412
Herald S 55,969
Journal E 40,065
Post-Standard M 50,107
Troy. .. .Record M&E 22,560
Standard Press E 13,519
Times E 17,281
Times S-W
Utica. ...Herald-Dispatch E
Observer E 19,304
Observer S-W
Press M 18,189
Press S-W 5,000
Watertown Standard E 10,267
Times E 13,414
Yonkers . Herald E
News E
Statesman E
NORTH CAROLINA
Asheville Citizen M
Citizen S
Gazette-News E
Charlotte News E
News S
News (Times-Democrat)
S-W
Observer M
Observer S
Observer S-W
Durham . Herald M
Sun E&S
Greensboro News M
News S
Raleigh. News and Observer. M&S
News and Observer... W
Times E
Wilmington Star M&S
Winston Salem Twin City Sen-
tinel E
Western Sentinel . . . S-W
NORTH DAKOTA
Bismarck Tribune M
Fargo. . .Courier and News M
Courier and News S
Forum and Republican. E
Forum and Republican. W
Grand Forks Herald E & M & S
Minot. . .Optic E
Optic W
OHIO
Akron. . .Beacon- Journal E
Press K
Times E
Ashtabula Beacon E
Cambridge Jeflfersonian E
Canton . . News E&S
Repository E&S
Cincinnati Commercial Tribune
M&S
Enquirer M&S
Enquirer W
Preie Presse M 19,407
Freie Presse E 47,912
Freie Presse S 49,550
Post E 171,684
Times-Star E 146,973
Volksblatt M 35,375
Volksblatt S 62,750
A^olksblatt W 18,200
Cleveland American E&S 10,985
Leader M&S 69,850
4,976
5,070
8,687
10,100
19,388
12,000
5,400
4,690
5,114
7,316
6,046
10,280
12,600
11,300
5,500
18,613
4,150
5,000
20,255
16,937
14,621
5,617
5,895
11,260
15,371
43,340
52,263
Cleveland, Legal News & Recorder
News E
Plaindealer M
Plaindealer S
Press E
Szabadsag M
Waecliter und Anzeiger.E
Waechtei- und Anzeiger.S
Columbus Citizen E
Dispatch E
Dispatch S
Express and Westbote.E
Express W
Express and Westbote . S
Express (Westbote) . S-W
Ohio State Journal . . .M
Ohio State .Journal. . . .S
Reporter M
Coshocton Times-Age
Dayton. .Herald E
Journal M
Journal S
News E
News S
East Liverpool Review E
Tribune M
Findlay. .Republican M
Hamilton Journal E
Republican-News E
Lima .... News E&S
Republican Gazette. M&S
Times Democrat E
I;orain. ..Times-Herald E
Mansfield News E
Marion . . Star E
Martins Ferry Times
Massillon Independent E
Middletown, News Signal E
Newark .Advocate E
American Tribune E
Portsmouth Blade M
Times E
Sandusky Register M&S
Star- Journal E
Springfield News D
News S
Sun M&S
Toledo . . Blade E
Blade W
Echo Polskie D
Express (Ger.) E
Express (Ger.) W
News-Bee E
Times M
Times S
Youngstown Telegram E
Vindicator E
Vindicator S
Vindicator S-W
Zanesville Signal E
Times-Recorder M
OKLAHOMA
.Vrdmore Ardmorite E&S
Enid. . . .Eagle E&S
Guthrie. .Leader E
Leader W
McAlester News-Capital E
Muskogee Plioenix M
Phoenix S
Live Stock News
Times-Democrat E
Oklahoma City Live Stock News.E
News E
Oklahoman M
Oklahoman S
103,401
116,846
147,510
174,847
46.302
34,400
21,500
59,286
69,384
08,344
52,176
31,324
9,195
4,219
21,800
24,186
25,680
32,585
15,224
5,837
5,620
5,484
5,090
0,138
9,057
5,500
4,412
5,018
7,133
6,631
4,848
5,372
4,080
4,910
5,260
5,795
7,639
4,477
5,485
11,868
10,618
11,846
40,000
225,000
16,000
7,232
11,208
67,947
16,507
19,026
15,149
18,863
15,000
4,500
8,480
15,834
4,022
3,300
12,482
13,155
3,651
10,910
11,472
7,642
10,882
7,842
15,478
41.040
46,072
NELSON CHESMAN & CO.'S RATE BOOK.
381
Oklahoma City, Times E
Tulsa .... Democrat E & S
World M
World S
World W
OREGON
Portland.. Journal E
Journal S
Journal S-W
News E
Oregonian M
Oregonian S
Oregonian W
Telegram E
PENNSYLVANIA
AUentown Call M
Chronicle & News E
City Item and Democrat
E & S
Leader E
Altoona . Mirror E
Times M
Trihune M
Beaver Falls Tribune E
Bloonishurg, Press M
Bradford Star and Record E
Butler . . . Citizen M
Eagle E
Chester . Republican M
Times E
Connellsville, Courier E
Doylestown Intelligencer E
Easton . . Free Press E
Erie Dispatch M & S
Herald E
Herald S
Times E
Greensburg Tribune E
Harrisburg, Patriot M
Star-Independent E
Telegraph E
Hazelton . Plain Speaker E
Standard M
Johnstown Democrat M
Leader E
Tribune E
Lancaster Examiner E
Examiner S-W
Intelligencer E
Journal M
New Era E
New Era S-W
News M
Lebanon . News E
News S-W
McKeesport News E
Times E&S
Meadville Tribune-Repub . . . M & E
New Castle Herald ^
News E
Norristown Times E
Oil City . Derrick M
Derrick S-W
Philadelphia Bulletin E
Demokrat E
Evening Ledger E
II Mattino M
Inquirer M
Inquirer S
Morgen Gazette . . M & E
Morgen Gazette (Staats
Gazette) W
News E
News Post
North American M
13,643
9,468
10,840
3,146
73,210
49,322
54,02.5
14,500
19,093
55,714
71,781
27,000
35,888
15,247
7,292
9,760
5,892
16,753
8,500
6,284
5,010
5,004
5.093
8,697
6,585
4,174
10,020
11,083
8,782
5.550
22,299
5,287
21,115
16.700
21,577
5,306
5.478
13,911
9,847
15,893
5,140
4.000
7,617
6,024
4.800
6,107
3,572
9,421
9.200
7,335
6,400
7,735
6.509
5,753
8,000
326,608
14,000
15,000
187,598
274,510
400,000
12,000
177.200
Philadelphia, North American... S 145,200
Opinione (Ital.) M
Press M 73,212
Press S 167,140
Public Ledger M 69,297
Public Ledger S 111,836
Record M 171,968
Record S 134,189
Star E
Tageblatt M 39,500
Tageblatt S 35,000
Telegraph E 110,669
Voce del Popolo . .M & S 23,000
Pittsburgh Chronicle-Telegraph .. E 86,116
Dispatch M&S 64,638
Dispatch W 10,000
Gazette-Times M 84,866
Gazette-Times S 92,737
Herald E
Leader E&S 78,746
Post M 44,109
Post S 68,346
Press E 108,413
Press S 97,064
Slovensky Dennik E
Sun E 45,567
Volksblattund Freiheits
Freund M
Volksblatt und Freiheits
Freund S
Volksblatt und Freiheits
Freund W
Pottstown News M 5.184
Pottsville Chronicle E 6,800
Journal E 7,100
Republican E 11,297
Reading. Eagle E 21,781
Eagle S 15,572
Herald E 6,016
Telegram E 25,933
News-Times M 25,933
Scranton News 22,000
Times E 36,473
Tribune-Republican M&E 34,540
Sharon. .Telegraph 4.550
South Bethlehem Globe E 8,000
Titusville Herald M 4,583
Uniontown Herald M 9,332
Washington Observer M 14,500
Reporter E
West Chester Local News E 15,185
Wilkes-Barre News M 14,224
Record M 15,613
Times-Leader E 19.172
Williamsport Gaz. & Bulletin ... M 10,224
Sun & News E 16,015
York. .. .Dailv M 19,137
Dispatch E 19,137
Gazette M 8,038
RHODE ISLAND
Newport News E 4,486
Pawtucket Times E 21,628
Providence Bulletin E 48.182
Journal M 17,802
Journal S 31,029
News E • • • • •
Tribune E 20,230
Tribune S 12,770
Westerly Sun E 5,630
Woonsocket Call and Reporter. .E 12,560
SOUTH CAROLINA
Charleston News & Courier.M&S 10,683
News & Courier .... S-W 5,500
Post E 9,042
Columbia Record E&S 9.HQ
382
NELSON CHBSMAN & CO.'S RATE BOOK.
4,000
9,442
9,390
12,044
22,130
19,263
16,615
57,661
89,732
102,432
50,189
15,548
44,786
36,207
28,703
8,016
6,000
5,050
2,875
13,586
16,366
5,000
28,821
Columbia. State M&S 21,350
Greenville News M 5,068
News W 3,000
Spartenburg Herald M 4,939
Herald S 5,696
Journal E 3,772
SOUTH DAKOTA
Aberdeen American M&S
News E
Sioux Falls Argus-Leader E
Press » . . M & S
TENNESSEE
Chattanooga News E
Times M&S
Knoxville Journal-Tribune .M&S
Journal-Tribune W
Sentinel E
Memphis Commercial Appeal . . .M
Commercial Appeal . . . . S
Commercial Appeal. . S-W
News-Scimitar . . . .E & S
Press E
Nashville Banner E
Tennesseean and Amer-
ican D
American S
TEXAS
Austin . . . Statesman M&S
Statesman S-W
Tribune E
Tribune W
Beaumont Enterprise M
Enterprise S
Journal E
Dallas . . . Dispatch E
Journal E
News M& S
News (Farm News) (also
Galveston Farm News)
S-W
Times-Herald E & S
El Paso . Herald E
Times M
Times S
Live Stock Reporter... E
Fort Worth Record M&S
Record (both issues )
S-W
Star-Telegram E & S
Star (Citizen Star) . . .W
Galveston News M
News S
News (Farm News)
S-W See Dallas
Tribune E 8,408
Houston . Chronicle E 37,052
Chronicle S 44,586
Post M 32,800
Post S 41,482
Pre.ss E 13,351
Telegram E 19,317
San Antonio Express S 27,636
Express M 18,432
Express S-W 20,000
Light E 18,705
Light S 21,058
Temple . . Telegram M&S 5,400
Waco... News M&S 6,122
Times-Herald E&S 5,633
Waxahachie Light
UTAH
Ogden . . . Examiner M
Salt Lake City Deseret News. . . .E 13,000
Deseret News Sat. 19,100
50,066
110,389
26,532
19,479
16,663
19,548
10,000
26,478
71,540
30,733
15,000
Salt Lake City, Deseret News. S-W
Herald-Republican ....M
Herald-Republican ....S
Telegram E
Tribune M
Tribune S
Tribune S-W
VERMONT
Barre . . . Times E
Burlington Free Press M
News E
Rutland. Herald M
VIRGINIA
Bristol. . Herald Courier D
News and Herald Courier
W
Danville . Bee E
Harrisonburg News-Record . . . . M
Lynchburg News M&S
Newport. News, Pi ess M
Press S
Times-Herald M
Norfolk. Ledger Dispatch E
Virginian-Pilot M
Virginian-Pilot S
Petersburg Index Appeal M
Index Appeal W
Richmond .Journal E
News-Leader E
Times-Dispatch M
Times-Dispatch S
Virginian M&S
Roanoke . Times M
Times S
World News E
(See Times)
Staunton Leader E
News M
WASHINGTON
Bellingham American and Reveille
M
American Reveille S
Herald E
Everett . . Herald R
North Yakima Yakima Herald
M&S
Seattle. .Post-Intelligencer . .M&S
Star E
Sun E
Times E
Times S
Spokane. Chronicle E
Press E
Spokesman-Review ....M
Spokesman-Review . . . .S
Spokesman-Review. .S-W
Tacoma . Ledger , M
Ledger S
Ledger W
News E
Times E
Tribune E
Tribune S
AValla Walla Bulletin E
Union M&S
WEST VIRGINIA
Bluefield. Telegram M&S
Charleston Gazette M&S
Mail E
Clarksburg Telegram E
Huntington Advertiser E
Herald Dispatch M
Parkersburg Dispatch-News . . . .M
Dispatcli-News S
Sentinel E
19,321
18,468
30,334
17,884
20,236
36,902
9,000
6,302
9,019
5,976
5,112
4,681
1,784
5,436
7,462
7,263
4,591
5,799
4,052
20,372
24,158
39,456
7,000
10,000
19,206
29,003
24,768
33.276
12,000
17,705
10,801
4,561
4,200
9.324
11.019
9.9S1
8.000
3,06]
53,826
43,141
40,167
66,665
86,995
34,226
8,366
34,137
54,391
34,269
20,618
28,307
9,556
20,429
11.910
15,000
17,000
3,137
3,290
4,749
6,210
6,316
6,500
4,000
4,500
4,21§
NELSON CHESMAN & CO.'S RATE BOOK.
383
Wheeling Intelligencer M
News E
New.s S
Register M & S
Telegraph E
WISCONSIN
Beloit . . . News E
Eau Claire Leader M
Telegram E
Fon du Lac Commonwealth E
Reporter E
Green Bay Gazette E
Janesville Gazette E
Wisconsin Daily League
D
La Crosse Abendstern E
Abondstern S-W
Abendstern W
Leader-Press E
Tribune E
Madison . Democrat M & S
News M
Wisconsin State .Journal
E
Wisconsin State Journal
S
Milwaukee Free Press M
Free Press S
Germania-HeroUl E
Germania-Herald S
Germania Herold W
Journal E
Journal S
Kuryer Polski E
Leader E
News B
Nowinv Polskie
■ Sentinel M & E
Sentinel S
Wisconsin E
Oshkosh. Northwestern E
Racine. ..Tournal-News E
Times E
Superior Telegram E
WYOMING
Cheyenne State Leader M
State Leader S
Tribune E
Tribune SW
CANADA
ALBERTA (N. W. T.)
Calgary. Albertan M
Albertan W
Herald E
Herald W
News Telegram E
Edmonton Bulletin M & E
Bulletin SW
Capital E
Journal E
Leithbridge Herald E
BRITISH COLUMBIA
Vancouver News-Advertiser. . . .M
Province M
Sun M
World E
Victoria . Colonist M
Times ,,,;,,,,,,,,, ,B
10,637
13,903
16,767
11,450
7,419
4,615
8,962
8,962
4,493
4.034
6.028
6,394
6,993
7,597
4,350
10,711
4,622
39,422
31,163
30,148
31,000
108,166
76,060
47,036
23,456
38,134
28,819
10,300
53,367
58,226
39,938
11,276
6,633
7,160
12,821
5,490
5,831
5,420
4,600
15,000
5,500
19,335
6,725
14,084
13,000
5,000
11,057
16,330
5,730
15,000
36,947
23,423
32,025
8.863
10,672
12,350
4,750
8,000
3,918
4,000
,000
MANITOBA
Winnipeg Free Press M&E 66,757
Free Press W 36,387
Telegram M & E 54,422
Telegram W 28,982
Tribune E 22,136
Tribune W 17,687
SASKATCHEWAN
Moose Jaw News M 5,585
News . . . .♦ W 3,000
Regina. .Leader M & E 12,862
Province M 12,210
Province and Standard. E
Province and Standard. W
Sas Ratoon Phoenix M
Star E
NEW BRUNSWICK
Fredericton Gleaner E
Gleaner S-W
Moncton . Times M
Transcript E
St. John. Globe E
Standard M 10,165
Telegrapli and Sun....M 10,578
Telegraph and News . S-W 4,775
Times and Star E 11,693
NOVA SCOTIA
Halifax . Chronicle M 8,100
Chronicle W 20,000
Echo E 7,275
Herald M 20,260
Mail E 20,260
Mail and Homestead. .W 12,500
Sydney.. Post M&E 5,078
Record E 4,800
ONTARIO
Brantford Expositor E 7,454
Cobalt . . . Nugget E 5,780
Ft. William Herald 4,400
Times- Journal E 4,400
Guelph. .Herald E 2,900
Herald W 4,900
Hamilton Herald E 15,071
Spectator E 25,802
Spectator S-W 7,243
Times E 10,700
Times S-W 7,200
Kingston British Whig E 4,540
British Whig S-W 5,461
Standard E 4,350
London. .Advertiser E 18,824
Free Press M&E 37.296
Ottawa. .Citizen M & E 20,325
Citizen (Canadian) . S-W 14,675
Free Press E 12,424
Journal E 14,829
Journal S-W 20,400
Temps E 9,003
Peterborough Times M
St. Catharines Standard E
St. Thomas Times E 5,469
Toronto. Globe M&E 68,184
Mail and Empire. .M&E 57,843
Mail and Empire W 17,500
News E 45,768
Star E 82,958
Star S 32,260
Telegram E 79,259
World M 54,000
World S 89,000
Windsor. Record D 6,000
Record W 3,000
Woodstock Sentinel Review ... .E 5,500
Sentinel-Review W 4,000
384
NELSON CHESMAN & CO.'S RATE BOOK.
PRINCE ALBERT ISLAND
Charlottetown Guardian . . . . M & E
Charlottetown Island Patriot. M&E
QUEBEC
Levis. ...Quotidien (Fr.) E
Montreal Canada (Fr.) M
Devoir (Fr.) E
Devoir W
Gazette M
Herald-Telegraph E
Jewish Eagle M
Journal of Commerce.. E
Mail M
News E
Patrie (Fr.) E
Patrie W
Presse (Fr.) E
Presse (Fr.) W
Star E
Star W
Quebec. . Action-Sociale E
Action-Sociale W
Chronicle M
L'Evenement (Fr.) ...E
L'Evenement W
Telegram E
Vigie (Fr.) M
Sherbrooke Record E
7,114
5,148
11,864
20,000
8,000
22,624
12,11.5
20,000
30,000
47,116
22,000
128,184
45,507
84,629
132,353
21,000
10,616
10,106
14,005
4,074
12,000
10,000
10,520
NEWFOUNDLAND
CUBA
Cienfuegos, La Correspondencia..D
Gibara, El Progresso M
Havana . . Cuba M
Diaro De La Marina.. M
EI Mundo M
La Discusion . . . .E & S
La Luchra E
La Vida E
Post M & S
Santiago de Cuba, Indepencia
(La) E
PORTO^ICO
Mayaguez, Diario del Oeste E
Labandera Americana.. E
Ponce. . .El Dia
Puerto Rico Eagle E
San Juan, Correspondencia E
Democracia (La) D
Tiempo E
6,500
5,000
32,500
20,000
20,950
15,000
8,500
3,000
2,500
2,500
2,000
2,200
4,250
5,000
HAWAIIAN ISLANDS
St. Johns Herald E
Telegram E
4,292
5.784
Honolulu, Japanese Chronicle.. M 1,931
Shimpo M & E & S 3,421
Star-Bulletin E 4,801
Star-Bulletin S-W 2,100
PHILIPPINE ISLANDS
Manila . . Bulletin 2,500
Cable News American. . . 3,500
WEEKLY AND SEMI-WEEKLY PUBLICATIONS
SUNDAY PAPERS CONNECTED WITH DAILIES ARE NOT INCLUDED IN THIS LIST.
Weeklies, except when otherwise noted (Semi- Weekly, noted S-W, Tri-Weekly, noted T'-W).
ALABAMA
Birmingham, Advance
Age-Herald
Alabama Baptist
Alabama Christian Advocate
Progressive Farmer
Searchlight
Montgomery, Alabama Times
ARKANSAS
Hot Springs, Arkansaw Thomas Cat
Little Rock, Arkansas Baptist
Baptist Advance
Gazette S-W
Western Methodist
Magnolia, Liberator
CALIFORNIA
Los Angeles, California Cultivator..
California Outlook
Calif. Social Democrat....
California Voice
Citizen
Mountain View, Signs of the Times
Oakland . Observer
53,134
25,000
7,620
9,019
167,130
60,000
8,000
6,195
13,576
14,852
22,000
5,000
6,000
5,000
8,000
17,081
7,628
Oakland. World
San Francisco, Argonaut
Breeder and Sportsman . .
California Christian Ad-
vocate
California Country Journal
California Farm and Home
California Fruit Grower . .
Coast Seaman's Journal..
Jardran
Jewish Times
Labor Clarion
Leader
Mining and Scientific Press
Monitor
News Letter and California
Advertiser
Organized Labor
Pacific Coast Hotel Gazette
Pacific Dairy Review
Pacific Rural Press
Town Talk
Wasp
San Jose Calif. Farmer. . .
7,620
4,980
9,500
76,000
8,000
8,500
11,000
27,250
7,000
22,500
25,870
26,500
7,500
8,160
18,763
18,200
12,600
68.800
NELSON CHESMAN & CO.'S RATE BOOK.
385
COLORADO
Denver . . Capitaile
Catholic Register
Colorado Herold
Field and Farm
Great Divide
Miner's Magazine
Mining Investor
Record- Stockman
Svensk Amerikanska West-
9,000
4,568
14,500
32,729
115,000
7,800
Chicago,
26,113
ern
Pueblo . . L'Unione
CONNECTICUT
Bridgeport, Herald (see Waterbury
Herald)
Danbury . News
Hartford. Catholic Transcript
Courant S-W
Globe
New Britain, Przewodnik Katolicki.
New Haven, Connecticut Farmer and
New England Farms
Yale Alumni Weekly
Waterbury and Bridgeport, Herald.
DELAWARE
Wilmington, Sunday ^Morning Star.
DISTRICT OF COLUMBIA
Washington, Arms and The Man...
Army and Navy Register. .
National Tribune
Pathfinder
R. F. D. News
U. S. Government Adver-
tiser
FLORIDA
Gainesville, Sun S-W
Lake Worth, Herald
Tampa. . Florida Grower
Tribune
GEORGIA
Athens. . Home & Farmstead
Atlanta . Christian Inde.x
Constitution T-W
Golden Age
Independent
.Journal S-W
National Field
Saturday Night
Southern Farming
Wesleyan Christian Ad-
vocate
Columbus, Southern Christian Re-
corder
Savannah, News S-W
Thomson, Jeffersonian (The)
IDAHO
St, Anthony, Western Farmers
Review
ILLINOIS
Champaign, News
Chicago . Advance
American Field
American Lumberman ....
.Vmerikan S-W
Balkan World
Banker
Baseball World
Beobachter and Post
Biz Bozy
Black Diamond
Bladet
Breeder's Gazette
Canadian American
16,250
6,703
32,976
6,250
15,390
4,600
10,000
7,800
25,493
8,891
25,000
9,323
146,200
70,000
27,000
7,250
5.600
12,500
11,153
11,060
5,700
12,047
104,979
10,225
25,000
108,721
74,579
5,000
10,038
5,000
50,000
7,207
3,653
15,543
18,000
13,450
40,675
1,200
15,000
4,500
13,133
11,374
11,000
98,040
16,176
Champion of Pair Play
Chicago Ledger 625,000
Christian Century .'....
Christian Witness
Citizen
Civil Service News 9,625
Columbian and Western
Catholic 20,000
Continent 38,147
Dairy Produce 4,222
Domestic Engineering . . . 10,000
Dry Goods Reporter
Duch Casu 28,997
Eagle
Electrical Review and
Western Electrician ...
Engineering & Contracting 12,727
Epworth Herald 100,000
Evangelisten 8,000
Farmer's Review 101,118
Farm Implement & News. 9,048
Florist's Review 11,295
Gazeta Katolicka
Gazeta Polska 15,000
Glasilo 11,200
Greek Star
Grocer's Criterion
Hemlandet 50,000
Hlasatel 43,500
Horseman and Spirit of the
Times 10,000
Horse Review (The)
Inter Ocean & Farmer. . . . 100,000
Israelite 29,500
Italia TW
Jewish Labor World 12,000
.Jewish Progress
.Jewish Standard
Jewish Times 8,500
Journal of the American
Medical Ass'n 60,710
Katholisches Wochenblatt. 5,300
Katholische Slovenske
Noviny
Katolik 9,421
Lietuva 12,000
Live Stock Report 50,000
Live Stock World 60,535
Living Church
Masonic Chronicler 19,500
Mining and Engineering
World 9,250
Missions Wannen
Modern Grocer 4.500
Motography 18,000
Motor Age 23,372
Movie Pictorial 100,000
Musical Leader
Narod Polski 50,000
New World 24,7l.O
N. W. Christian Advocate. 45,000
Nva Wecko Posten
Orange Judd Farmer 126,830
Public 20,000
Railway Review 8,516
Reform Advocate 22,540
Revyen 5,200
Rodzina Polska
Rovnost 'L 'Udu 5,575
Sandebudet 7,000
Saturday Blade 625,000
Saturday Eve Telegraph
Scandia 6.000
Skandinaven S-W 35,000
Slavie S-W 10,000
Spraveldnost 6,000
386
NELSON CHESMAN & CO.'S RATE BOOK.
Chicago. Staats-Farmzeituag
Standard
Standard Opinion
Sunday Polish Echo
Svenska Amerikanaren . ..
Svenska Kuriren
Svenska Tribunen-Nyheter .
Syndicated State Sunday
School Magazines
Telephony
Tribuna Italiana Trans-
Atlantica
Union Leader
United Servian
Verdens Gang
Vorbote
Westen
Western British American .
Western Trade Journal . . .
Western Underwriter ....
Wochenblatt
World's Chronicle
Zajmy Lidu
Zenske Listy
Zgoda
Elgin .... Advocate
Boys' World
Girl's Companion
Young People's Weekly . .
Englewood, Times
Evanston, Union Signal
Joliet. . .Amerikanski Slovens. .S-W
Marion. .Illinois Baptist
Oakland, Ledger
Ottawa . . Pairdealer
Peoria. ..Demokrat
Sonne
Princeton, Republican
Rockford, Svenska Posten
Rock Island, Augustana
Lutheran Companion (The)
INDIANA
Evansville, Demokrat SW
Huntington, Farmer's Guide
Our Sunday Visitor
Indianapolis, Catholic Columbian
Record
Freeman
Indiana Catholic
Indiana Farmer
Jersev Bulletin and Dairv
World ".
Ledger
Spottvogel
United Mine Workers'
Journal
Western Horseman
Lafayette, Times
Notre Dame, Ave Maria
Richmond, Am. Friend
Winamac, Victory
IOWA
Breda. . .Ostfriessische Nachrichton.
Cedar Rapids, Iowa Staats Zeitung.
Centerville, lovvegian S-W
Council Bluffs, Fieie Presse
Davenport. Catholic Messenger
Demokrat W
Demokrat S-W
Decorah.Evangolisrhe L u t h e r e s k
Kirketidente
Posten Og Ved Arren . . . .
Des Moines, Iowa Homestead
National Democrat
Posten
10,000
44,630
40,200
65,194
74,650
5,500
13,000
6,120
4,000
21,225
20,800
15,800
50,000
6,000
25,000
109,000
2,110
398,923
393.480
201,903
10,200
25.000
5,800
5,148
5,426
5,974
5,350
11,741
21,384
6,705
9,105
80,236
23.2,824
7,400
40,000
12,275
56,081
13.164
22,000
11,979
27,000
16,558
5,000
28,075
5,000
25,000
7,500
9,500
4,389
6,800
6,941
32.284
4,103
39,271
140,000
5,200
Des Moines, Spirit of the West.... 5,000
Staats Anzeiger 6,600
Wallace's Farmer 74,900
Western World
Dubuque, Catholic Tribune 39,495
Telegraph-Herald S-W 9,558
Lamoni . . Saints Herald 7,200
Ottumwa, Courier T-W 4,000
Pella. . . .Baptist Record 5,000
Sioux City, Farmer and Breeder. . . 61,048
Svenska Monitoren 6,000
Story City, Visergutten 13,000
Vinton . . Times S-W 4,850
KANSAS
Girard. ..Appeal to Reason 559,225
Leavenworth, Times 10,000
Pittsburg, Kansas Headlight 4,284
Toj.eka. .Caliper's Weekly 247,765
Farmer's Mail and Breeze 105.055
Kansas Farmer 62,627
Plaindealer 9,000
X-Rays Democrat 4,000
Wichita. Eagle 47,478
Southwest Farmer 8,000
KENTUCKY
Fulton... Baptist Flag 12,961
Lexington, Blue Grass Farmer 9,648
Central Methodist Ad-
vocate 8,000
Loui.sville, Anzeiger 11,452
Baptist World 15,000
Christian Observer 27,241
Courier-Journal 50,000
Farmer's Home Journal.. 15,000
Katholischer Glaubensbote. 10,400
Pentecostal Herald 24,000
Western Recorder 12,000
LOUISIANA
Alexandria, Baptist Chronicle 4,500
New Orleans, Abeille
Catholic Churchman 22,500
Christian Advocate 7,790
Item 22,000
Jewish Ledger 5,143
Morning Star 11,000
S. W. Christian Advocate. 11,209
Times-Picayune S-W 8,000
United Labor Journal 25,000
Weekly Item (The) 22,000
Sliroveport, Times S-W 9,138
MAINE
.\ugusta. Maine Farmer 9,393
Bangor. . Commercial Farmer and
Villager 23,932
News 5,000
Calais . . . Advertiser 6,200
Phillips. Maine Woods 4,523
Portland, Sunday Telegram 13,002
MARYLAND
Baltimore, Afro American Ledger. . 6,000
American S-W 11,060
Bayerisches Wochenblatt . 9,599
Jednosc Unity 10,000
Kath. Volks Zeitung 7,000
Manufacturers Record . . . 10.500
Southern Methodist 7,200
Cumberland .Vlleganian 3,377
MASSACHUSETTS
Boston. . American Cultivator 20,000
American Horse Breeder. .
American Wool and Cotton
Reporter 8,400
Anzeiger 6,800
Banker and Tradesman... 10,000
NELSON CHBSMAN & CO.'S RATE BOOK.
387
Boston.. Boot and Shoe Recorder..
Budget and Beacon
Christian Endeavor World.
Christian Register
Commercial
Commercial Bulletin
Congregationalist and
Christian World
Current Affairs
Fibre and Fabric
Gazeta Bostonska
Gazetta del Massachusetts.
Harvard Alumni Bulletin.
Jewish American
Journal of Education
Keleivis (Traveler)
Pilot
Republic
Sacred Heart Review
Shoe and Leather Rcijorter
Shoe Retailer
Social Record
South Boston News
Times
Transcript
Truth
Universalist Leader
Watchman-Examiner
Wellspring
Woman's Journal
Youth's Companion
Zion's Herald
Cambridge, Chronicle
Greenfield, Gazette and Courier. . . .
Haverhill, Record Thurs.
Record Sun
Holyoke . Artisan
Lowell . . . Sunday Telegram
Pittsfield, Eagle
Somerville, Journal
Springfield, Current Events
Homestead
N. E. Homestead
Republican
Westfield, Catholic Messenger
Worcester, Osterns Weckoblad
Slandinavia
Svea
MICHIGAN
Bay City, National Farmer
Caro. . . .Tuscola Co. Advertiser
Detroit. .Angelus
Courier
Familien Blatter .... S-W
Herold
Informer
.Journal S-W
Michigan Christian .Advo-
cate
Michigan Dairy Farmer. . .
Michigan Farmer
Michigan Manufacturer and
Financial Record
Saturday Night
Grand Rapids, Michigan Tradesman.
Hancock. Amerikan Suometar
Hastings, Banner
Holland. DeGrondwet
Ishpeming, Superior Posten
Ithaca... Gratiot County Herald. . . .
Kalamazoo, Advocate
HoUandische Amerikaan
T- W
Lansing. Moderator-Topics
Lapeer, . Lapeer County Clarion. . . .
8,200
76,637
7,200
36,000
23,700
6,000
6,649
9,500
10,500
8,129
18,075
90,000
40,666
5,500
7,000
5,000
5,000
i6,6oo
15,000
106,640
448,147
5,761
5,000
7,000
15,656
6.000
17,487
13,572
7,900
56,864
4,833
4,800
4,300
12,428
19,880
37,000
5,123
9,182
'5,466
5,066
18,307
6,200
80,000
6,500
9,300
5,500
5,200
7,000
5,370
4,700
5,000
7,170
4,650
Lapeer. .Lapeer County Press 5,000
Saginaw. Post-Zeitung 4,100
MINNESOTA
Duluth . . Herald
Posten 17,950
Siirtolainen 12,600
Skandinav 6,200
Minneapolis, Commercial West 7,500
Farmer's Tribune . . . .S-W 18,435
Folkebladet 5,168
Freie Presse Herold 12,649
Gaa Paa
Labor Review 6,200
Liitheranereu 19,383
Masonic Observer 5,000
N. W. Agriculturalist 125,000
N. W. Farmstead 106,364
S V e n s k a Amerikanska
Posten 54,751
Svenska Folkets Tidning.. 40,209
Sven,ska Roman Bladet 22,000
Tidende 34,780
T' w in C i t V Commerrial
Bulletin . ." 5,000
Ugebhulet 10,000
Veckobladet 18,957
Western-American 9,916
Womans' Home Weekly. . . 72,276
New York Mills, Uusi Kotimaa
St. Cloud, Nordstern 9,600
St. Paul, American Home Weekly.. 122,295
A. O. U. W. Guide 14,000
Farmer 143,288
Farmer's Dispatch ...S-W 211,464
Minnesota Stats Tidning.. 12,150
Minnesota Uniou Advocate 8,640
National Reporter System. 43,066
Northwestern Chronicle . . 10,164
Rural Weekly 288,961
Tidende 5,000
Volkszeitung 16,087
Wanderer 11,500
Winona . Westlicher Herold 61,887
MISSISSIPPI
Jackson. Bapti.st Record 7,580
Issue 25,000
MISSOURI
Aurora . . Menace 1,346,212
Clayton. Watchman Advocate 12,000
Independence, Zion Ensign 6,000
Kansas City. Catholic Register 7,500
Central Christian .Vdvocate 34,461
Farmer and Stockman.... 100,000
Implement Trade Journal.
Independent 13,997
Journal 251,215
Packer (combined corcula-
tion Kansas City, Chi-
cago, Cincinnati, New
York and Pacific Coast) 43,339
Post 110,000
Star 304,818
Stock Yards Nugget 91,455
Tribunen 6,500
Word and Way 21,500
St. Joseph Observer 6,750
St. Louis, Abendschule B-W 60,309
Amerika S-W
Butchers' an d Packers'
Gazette 19,104
Censor (The) 33,000
Christian Advocate 11,225
Christian Evangelist 37,083
Church Progress (The) . . . 7,500
Colman's Rural World 45,153
388
NELSON CHESMAN & CO.'S RATE BOOK.
St.
and
Louis, Dry Goodsman
General Merchant
Farm Machinery
Friedensbote
Front Rank
Globe-Democrat
Herold Des Glaubens
Hlas S-W
Interstate Grocer
Jewish Voice
Journal of Agriculture. . . .
Listy
Mirror
Republic
Round Table
Social Circle
Sporting News
Western Watchman and
Sunday Watchman ....
Woman's Nat'l. Weekly. . .
MONTANA
Helena. .Montana Record
NEBRASKA
Hemingford, Prairie Farm Guide...
Lincoln . .Deutsch Amerikan & Far-
mer
Freie Presse
Independent Farmer
Nebraska Echo
Nebraska Farmer
Nebraska State Democrat. .
Nebraska City, News
Omaha. . Danske Pioneer
Osveta Americka
Pokrok Zapadu
Pokrok Zapadu with six
other State Editions...
Posten
Rural Weekly
Tribuene
True Voice
Twentieth Century Farmer.
NEW HAMPSHIRE
Concord. .Independent Statesman
S-W
Manchester, Canado Americain
Mirror and Farmer
NEW JERSEY
Atlantic City, Sunday Gazette
Dover . . . Index
Jersey City, Chronicle
Glos Narodu
Labor World nf N. Y. and
N. J
Svoboda
Newark. Monitor
Sunday Call
Oranges. American Citizen
Red Bank, Farmers Succe.ss
Register
Trenton .Times- Advertiser
Washington Star
NEW MEXICO
Las Vegas, Revista Catolica
NEW YORK
Albany . . II Bastone
Amsterdam, Sunday Telegram
Recorder and Democrat
S-W
Arcade . . Herald
Brooklyn, Bedford Record
Brooklyn-Brownsville Post
Chat
Finska Amerikanaren ....
6,000
6,200
30,129
35,517
94,614
43,200
9,900
9,271
13,500
151,511
4,800
156,768
18,125
20,250
75,000
8,500
199,019
5,000
7,000
131,315
131,428
35,000
8,700
50,000
5,362
39,824
25,897
16,512
25,207
15,000
62,768
11,600
5,860
106,391
16,200
5,560
5,116
16,720
60,000
25,000
10,000
40,749
75,000
30,000
5,302
16,680
4,843
6,474
6,000
30,000
3,470
5,400
15,000
55,233
7,615
Brooklyn, Flatbush Observer 12,000
Home Talk 12,000
Item 13,000
Life 39,074
New Torkin Uutiset
Nordisk. T'idende
Reform 11,760
Tablet (The) 21,000
Buffalo .. Aurora and Christliche
Woche 8,650
Catholic Union and Times.
East Side News 8,248
Freie Presse
Gazeta Buflfaloska 6,000
Horse World 10,000
Truth 12,500
Cooperstown Otsego Farmer 5,400
Elmira. . Telegram 50,000
Jamestown, Journal T-W 5,971
Skandia 5,750
Long Island City, Star 6,200
Star (Greenpoint) 8,600
Malone . . Farmer 5,600
New York, All Story — Cavalier. ...
America
American Agricultrist .... 128,936
American Banker 14,000
American Economist 8,730
American Hebrew and
Jewish Messenger
American Machinist 25,031
Amerikaner 29,126
Amerikanische Schweizer
Zeitung 14,600
Amsterdam News 15,000
Annalist
Army and Navy Journal... 11,544
Asso. Farm Papers, See
Chicago, 111.
Associated Sunday Maga-
zines 1,511,604
Automobile 18,241
Automobile Topics 8,750
Bakers' Weekly 7,000
Beckwith Interstate List. . 1,150,000
Bicycling World and Motor
Cycle Review 7,500
"Big Stick" (The) 34,000
Bradstreets
Bronx Home News 70,596
Butchers' Advocate and
Market Journal 8,000
Catholic News 66,285
Chief 19,000
Christian Advocate 37,000
Christian Herald 311,556
Christian Intelligencer .... 12,500
Christian Nation
Christian Work and
Evangelist 29,150
Churchman
Civil Service Chronicle and
Police Chronicle 10,860
Clipper 24,095
Club Fellow and Washing-
ton Mirror
Coal Age 12,000
Coal Trade Journal 6,800
Collier's 683,012
Commercial and Financial
World
Courier des Etats Unis. . . 32,189
Dramatic Mirror 21,500
Dramatic News 25,500
Dry Goods 18,533
Dunn's Review 8,500
NELSON CHESMAN & CO.'S RATE BOOK.
389
New York, Ecod Italia
Electrical World
Electric Railway Journal. .
Engineering News
Family Story Paper
Financial Age
Financial World
Financier
Florists Exchange
Follia
Forest and Stream
Freeman's Journal
Freie Arbeiter Stimme. . . .
Fruitman's Guide
Fruit Trade Journal and
Produce News
Fun
Furniture World
Gaelic American
Good Roads
Handels Zeitung
Hardware Age
Harlem Home News..S-W
Harper's Weekly
Hebrew Standard
Hessen-Darmstader Zeitung
Horseless Age
Hotel Gazette
Hotel Register
Illustrated Record
Illustrated Sunday Maga-
zines 1
Independent
Irish- American
Irish World
Iron Age _
Japanese - American Com-
mercial Weekly
Jewelers' Circular Weekly.
Judge
Leslie's Weekly
Life
Literary Digest
Mail Order Association. . .2
Maritime Register
Medical Journal
Medical Record
Mercantile and Financial
Times
Metal Worker, Plumber and
Steamfitter
Motion Picture News
Motor World .
Moving Picture Stories...
Moving Picture World....
Musical Courier
Nation
National Provisioner
Nautical Gazette
New York Weekly
Nordstjernan S-W
Novedades
Optical Journal and Review
of Optometry
Outlook
People
Police Gazette
Post S-W
Power
Printer's Ink
Printing Trade News
Produce News
5,000
20,173
8,096
20,000
21,800
15,000
10,000
25,650
18,000
500,000
6,400
31,780
8,000
8,000
17,250
59,996
12,500
6,500
• ■•*■
,300,000
50,000
15,000
12,102
23,000
9,000
112,500
379,196
200,000
277,157
,100,000
5,000
28,300
10,100
7,500
8,970
100,000
17,200
8,854
7,500
7,000
100,000
33,740
11,244
8,100
New York, Puck 25,000
Railway Age Gazette 8,664
Real Estate Record and
Builder's Guide 5,500
Review 82,500
Rider and Driver 39,300
Sabbath Reading 100,000
School 29,500
Scientific American 61,102
Scottish- American
Shareholder S-W 6,000
Slovak V. Amerike. . .S-W 35,000
Staats Zeitung
Sunday Companion 70,000
Survey 23,000
Svit 9,000
Tammany Times (The) . . . 11,800
Tevyne 7,000
Tip-Top 200,000
Tousey's (Frank) Weekly. 250,000
Town & Country 20,000
Town Topics
U. S. Tobacco Journal.... 9,700
United Sunday Comic
Magazines 2,100,000
United Sunday Newspaper
Magazines 2,100,000
Vorwaerts
Watchman-Examiner 15,000
Witness 15,000
World T-W 90,000
Yiddish Folk 12,000
Oswego . . Times S-W 3,936
Port Jervis, New York Farmer 24,450
Poughkeepsie, Courier 11,940
Syracuse, Industrial Weekly 5,000
Northern Christian Ad-
vocate 11,200
United Weeklies Advertis-
ing Service 243,278
Troy. .. .Northern Budget 32,694
Observer 8,700
Times S-W
Drych 10,000
Utiea .... Observer S-W
Press S-W 5,000
Saturday Globe 100,101
Walton . . Reporter 7,559
Waterville, Poultry Weekly
Waverly Free Press and Tioga
County Record 4,127
Woodhaven, N. Y. Leader Observer 6,600
NORTH CAROLINA
Asheboro, Courier 5,500
Charlotte, Mill News 6,000
News S-W 6,099
Observer S-W
Presbyterian Standard . . . 5,350
Star of Zion 5,000
Goldsboro, Headlight 6,850
Greensboro, North Carolina Christian
Advocate 7,300
Lexington, Dispatch 10,000
Oxford. . Orphans Friend and
Masonic Journal 10,860
Raleigh . Biblical Recorder 14,044
Carolina Farmer 12,069
Christian Advocate 7,800
Farmer and Mechanic... 13,000
News and Observer 12,000
Progressive Farmer and
Publishers allow us a commission or differential because we servo
advertisers — not because we serve the publisher.
390
NELSON CHESMAN & C6.'S RATE SOoK.
6,108
9,280
5,500
5,860
8,091
5,000
41.000
10,090
13,000
40,000
16,000
Raleigh ... Southern Farm Gazette.
See Birmingham, Ala.
Shelby. .Highlander S-W 4,500
Thomasville, Charity and Children.. 16,247
Winston-Salem, Union Republican.. 12,000
Western Sentinel (The) . . 7,316
NORTH DAKOTA
Bismarfk, Staats Anzeiger
Fargo. . . CoOperator.s Herald ...
Forum and Republican. .
P'ram
Grand Forks, Normanden
Minot. . .Optic
OHIO
Cincinnati, American Israelite...
Billboard
Catholic Telegraph
Christian Leader
Christian Standard ....
Christliehe Apologete . .
Classmate
Deutsche-Ungarischer Bote 9,346
Enquirer
Herald and Presbyter.... 22,700
Journal and Messenger...
Lancet Clinic 5,000
Lookout 126,000
Meddler 5,000
Sportsmen's Review 33,000
Volksblatt 18,200
Western Christian Ad-
vocate 28,600
Cleveland. Amature Photographers
Weekly 5,500
Brvant's Weeklies 25,000
Catholic Universe 16,000
Christian World 5.854
Christliche Botschafter . . . 16.000
Citizen 9,000
Fvangelical Messenger . . . 13,000
Finance 10,000
Gazette 18,000
Hlas 8,251
Hotel Life
Iron Trade Review
.Jewish Independent
Narodowiec
Nationale Gazette
Neue Heimat
Ohio Farmer
Polonia W. Ameryce
Sendbote
Town Topics
Voce del Popolo Italiano. .
Volks Freund and Arbeiter
Zeitung
Columbus, Catholic Columbian
Express
Liberal Advocate . »- 7,271
Ohio Journal of Commerce 5.600
Waisenfreund 40,000
WestbotP •
Da vton .. Country Life in the Miami
Vallev 13,881
Herald of Gospel Liberty. 5,916
Religious Telescope 28,500
Watchword 42,100
Norwood . Gazette
Springfield, Farm and Fireside. B-W 553,759
Implement Age 6,100
Times 5,200
Toledo... Ameryka-Echo 150,000
Blade 225,000
Express 11,208
Niedziela 16,000
5,700
19,058
7,490
8,000
8,000
125,714
9,875
7,976
7,654
33.000
8,800
15,600
Salem .
Allgheny,
Allentown,
Bellefonte,
Urbana . . Democrat T'-W
Westerville, American Issue includ-
ing Bi - Weekly, Semi-
Monthlies and Monthlies
New Republic
Youngstown, Vindicator
Zauesville, Sunday News
OKLAHOMA
Enid .... Events
Guthrie. . Leader
Tulsa .... Okla. World
OREGON
McMinnville, Pacific Baptist
Mt. Angel, St. Joseph Blatt
Deutsche Zeitung
Portland, Jewish Tribune
Journal
Nachrichten
Northwest Pacific Farmer.
Oregonian
Pacific Christian Advocate.
Rural Spirit
Sunday Mercury
Pacific Homestead
PENNSYLVANIA
AUeghenier and Pitts-
burgher Sonntagsbote. . .
Welt Bote
Centre Democrat
Chambersburg, People's Register. . .
Clearfield, Public Spirit
Erie Catholic Chronicle
Germantown, Independent Gazette..
Harrisburg, Evangelical
Homestead, Amerikansky Russky
Viestnik
Homesdale, Wayne Independent . T-W
Lancaster, Examiner
New Era S-W
Lebanon, Lutheran (see Phfladelphia)
News S-W
Mahoney City, Saule S-W
Manayunk, Review
Media . . . American
Middleburg, Post
Oil City. Derrick S-W
Olyphant, Pravada
Philadelphia, Baptist Commonwealth
British American
Builders Guide
Bulletin of Photography. .
Catholic Standard and
Times
Christian Recorder
Commercial List and Price
Current
Country Gentlemen
Episcopal Recorder
First and 39th, 26th and
36th Ward News
Forward
Girl's World
Gwiazda
Item
Jewish Exponent
Kensingtonian
Lutheran
Lutheran Church Work...
Lutheran Observer
Lutheran Young People...
Methodist Times
National Herald
Nord Amerika
Northwest Independent
News
4,750
281,222
54,766
4.500
8.412
4,400
13,155
73,210
5,725
26,000
V.'JOO
14,500
5,200
20,100
27,000
9,420
18,000
17,847
6,549
5,649
6,290
7,500
10,500
37,500
5,200
4,000
10,660
3,572
6,420
8,000
7,645
5,251
8,000
9,000
11,500
5,606
4,000
7,500
5,000
251,000
4,500
11,000
320,000
95,100
9,500
'8,666
25,000
10,000
11,000
22,500
34,000
5,000
26,333
15,000
NELSON CHBSMAN & CO.'S RATE BOOK.
391
Philadelphia, Pennsvlvania Farmer. 41,292
Plaindealer 42,212
Presbyterian 14,100
Quiver 10,000
Reformed Church Mes-
senger 9,900
Saturday Evening Post ... 1,987,400
Sonntags -Journal 40,000
South Philadelphian 5,500
Sporting Life 36,296
Sunday Dispatch
Sunday School Times.... 103,110
Trades Union News 16,500
U. S. Financial and Mer-
cantile Examiner 7,714
Vereins und Logen Zeitung
Way 25,000
Young Folks 30,000
Young Folks Catholic
"Weekly 18,500
Young People 192,400
Pittsburg, Amerikanisko Slovenske
Noviny
Beobachter 12,926
Catholic 16,000
Christian Advocate 48,000
Christian Union Herald... 39,322
Dispatch 10,900
Haslo Polskie 8,000
Hill Top Record 6,000
Index 12,000
.Jewish Criterion 16,000
Labor World
Methodist Recorder 10,000
National Labor Tribune..
National Stockman and
Farmer 132,399
New Guide 24,000
Presbyterian Banner .... 13,300
Slovensky Hlasnik
Sonntagsbote 19,400
Trinacri 6,500
United Presbyterian 17,000
Volksblatt und Freiheits
Freund
Volksfreund 5,000
Wielkopolanin
Reading. Reformed Church Record. 5,522
Scottdale, Mennonitische Rundschau 5,900
Scranton, Pensyhvanski Gornik .... 30,000
Scrantonian 25,540
Waynesboro Democrat
Messenger 5,400
Wilkes Barre, Courier
Herald 5,000
Express 7,000
Praca 9,800
Williamsport, Grit 267,083
RHODE ISLAND
Newport. Mercury 7,500
Pawtuckett, Manufacturing Jeweler 5,000
Providence, Visitor 7,300
SOUTH CAROLINA
Charleston, News and Courier.. S-W 5,500
Columbia, Lutheran Church Visitor. 6.800
Greenville, Baptist Courier 7,275
News 3,000
Southern Christian Ad-
vocate 12,981
SOUTH DAKOTA
Aberdeen, Dakota Freie Presse.... 14,000
Neue Deutsche Presse.... 13,500
Eureka . .Dakota Volkszeitung .... 5,720
Sioux Falls, South Dakota Fanner. 20,700
25
TENNESSEE
Athens .. Methodist Advocate Journal 6,000
Knoxville, East Tennessee News... 7,642
Journal and Tribune
Martin . . . Primitive Baptist 9,773
Memphis, Commercial Appeal 102,432
Jewish Spectator 11,240
Progressive Farmer & So.
Farm Gazette. See
Birmingham, Ala.
Nashville, Baptist and Reflector. . . . 6,196
Christian Advocate 16,126
Cumberland Presbyterian. 7,500
Gospel Advocate 14,000
Midland Methodist 11,000
National Baptist Union
Review
Presbyterian Advance . . . 9,905
Southern Lumberman .... 7,673
AHsitor (The) 152,065
Tullahoma. Cumberland Presbyterian
Banner 10,500
TEXAS
Arlington, Farmers' Fireside Bulletin 24,950
Austin . ..Firm Foundation 22,113
Statesman and Diversified
Farmer 6,000
Dallas... Baptist Standard 21,000
Beau Monde 6,000
Christian Courier 5,800
Cotton & Cotton Oil News. 6,000
Express 10,000
Farm and Ranch 99,250
Farm News (Dallas and
Galveston combined) . . . 110,380
Home and State 38,650
Laborer 5,600
Texas Christian Advocate.
Woodman Journal 10,000
Fort Worth, Citizen Star 15,000
Record S-W 71,540
Sunday News, Southwest-
ern Farmer and Breeder 17,000
Galveston, Farm News
(See Dallas Farm News.)
Hallettsville, Rebel 22,650
La Grange, Svoboda 4,600
Paris. ...North Texas Farmer 5,200
San Antonio, Express S-W 20,000
Freie Presse fuer Texas.. 8,760
Imparcial de Texas 12,000
Messaggiero Italiano ....
Southern Messenger 6,750
Waco .... Tribune 8,350
Waxahachie, Enterprise
UTAH
Lehi. . . .Utah Farmer 16,500
Salt Lake Citv, Deseret News. S-W. 19,321
Tribune S-W 9,000
VERMONT
Brattleboro, Vermont Phoenix 4,700
Essex Junction. Burlington Suburban
List 5,100
VIRGINIA
Bristor. .News & Herald Courier... 1,784
Norfolk. Journal and Guide 10,000
Petersburg, Index Appeal 10,000
Richmond, Christian Advocate 6,700
Onward 34,000
Presbyterian of South.... 10,750
Religious Herald 7,000
Southern Churchman . . > . 5,000
WASHINGTON
Seattle . . Argus
Catholic Northwest Progress 7,200
392
NELSON CHESMAN & CO.'S RATE BOOK.
Seattle. .Pacific Tribune
Timber Worlter
Washington Posten
Spokane. Spokesman-Review ...S-W
Tacoma . . Ledger
WEST VIRGINIA
Parkersburg, Bapti.st Banner
WISCONSIN
Appleton, Gegenwart S-W
Montags Blatt
Volksfreund
Ashland. Lake Superior Farmer...
Dodgeville, Chronicle
Eau Claii'e, Reform
Fort Atkinson, Hoard's Dairyman..
La Crosse, Nordstern S-W
Volkspost
Madison . Amerika
LaFollette's Magazine ...
Wisconsin Farmer
Milwaukee, Acker und Gartenbau
Zeitung
Butter, Cheese and Egg
Journal
Catholic Citizen
Columbia
Deutsche Warte
Domacnost
Excelsior
Germania
Haus und Bauernfreund. .
Kuryer Gazeta Wiseon-
sinska
Landmann
Rundschau
See-Bote
Sonntagsbote
Tygodnik Polskie
Vorwarts
Young Churchman
Racine. .Wisconsin Agriculturist. . .
Stevens Point, Gwiazdo Polarna..
Rolnik
Superior. Svenska Amerikanska Trib-
unen
WYOMING
Cheyenne, Tribune S-W
7, .500
10,000
34,269
9,556
5,000
6,500
6,600
5,322
4,771
5,562
67,000
35,000
80,000
45,000
4,500
24,906
8,632
22,000
10,270
7,013
108,166
103,577
19,278
10,630
25,000
7,313
8,317
5,000
44,703
67,544
32,000
12,000
16,085
4,600
CANADA
ALBERTA
Calgary. Albertan 5,500
Deutsche Canadier 5,500
Herald 6,725
Sunday Sun 5,000
Western Standard 15,000
Edmonton, Alberta Herold 4,937
BullPtiii S-W 5,000
BRITISH COLUMBIA
Vancouver British Columbia Federa-
tionist
German Press 8,400
Saturday Sunset 22,648
Svenska Canada Kuriern. . 4,500
Western Call 6,000
Western Clarion 4,500
MANITOBA
Winnipeg, Canadian Farmer
Commercial 5,700
Farmer's Advocate and
Home Journal 33,444
Winnipeg, Farmer's Telegram 28,982
Farmer's Tribune 17,687
Free Press and Prairie
Farmer 36,387
Gazeta Katolicka, W. Cana-
dize 8,788
Grain Grower's Guide.... 37,500
Nordwesten 20,000
Norrona 6,320
North Ender 5,600
Northwest Review 8,793
Saturday Post 17,560
Svenska Canada Tidningen 6,300
West Canada 9,181
NEW BRUNSWICK
Fredericton. Gleaner S-W 8,000
Noncton, Evangeline 4,300
St. John. .Globe
Maritime Baptist 5,600
Telegraph and News.. S-W 4,775
Sussex, Kings County Record 4,841
NOVA SCOTIA
Antigonish, Casket 5,300
Halifax. . Mail and Homestead 12,500
Nova Scotian and Weekly
Chronicle 20,000
Presbvterian Witness .... 6,574
North Sidney, Herald 4,700
Truro . . . News 6,335
Wesleyan 4,265
ONTARIO
Grimsby . Canadian Sportsman and
Livestock Journal 5,800
Fruit Grower & Farmer . .
Guelph . . Herald 4,900
Mercury 5,155
Hamilton Labor News 5,000
Review 12,000
Spectator S-W 7,243
Times S-W 7,200
Kingston. British Whig S-W 5,461
London . . Catholic Record 28,500
Echo 9,000
Farmer's Advocate and
Home Magazine 33,345
Ottawa. .Canadian Citizen S-W 14,675
Ottawa Valley Journal. S-W 20,400
Peterborough, Farm and Dairy 17,171
Times
Toronto. .Canadian Baptist 6,891
Canadian Churchman
Canadian Countryman . . . 28,271
Canadian Courier 24,434
Canadian Farm 19,053
Canadian Grocer 4,950
Catholic Register and
Canadian Extension
Christian Guardian 21,726
Church Life 8,332
Financial Post of Canada
Industrial Banner 29,500
Mail and Empire 17,500
Monetary Times 7,400
North-ender 5,950
Pioneer 25,350
Presbvterian
Saturday Night 83,000
Sentinel 26,879
Sons of England Record.. 30,000
Sun 16,870
Welland . People's Press 5,132
Tribune 5,196
Windsor Record 3,000
Woodstock, Sentinel Review 4,000
NELSON CHESMAN & CO.'S RATE BOOK.
393
PRINCE EDWAED ISLAND
Summerside, Journal
P. E. Island Agriculturist.
QUEBEC
Cowansville, Cotton's Weekly 34,500
Montreal, Bulletin 8,000
Canard 10,000
Devoir 8,000
Family Herald and Star . . 132,353
Financial Times 5,630
Montreal, Independent Corriere Del
Canada 8,011
Nationaliste
Northern Messenger 58,316
Patrie 22,000
Pays 12,200
Presse 45,507
Samedi 21,446
Standard 44,099
Witness and Canadian
Homestead 25,875
World Wide 5,782
Quebec. .Action Sociale 10,616
Quebec. .L'Evenement 4,074
St. Jeans. News and Eastern Town-
ships Advocate 6,300
SASKATCHEWAN
Moose Jaw, News 3,000
Regina. .Courier 10,351
Prairie Farm & Home . . . 13,944
Saskatchewan Province and
Standard (The) 8,863
CUBA
Havana . .Bohemia 10,000
Gallcia 13,500
La Politica Comica 28,000
POETO EICO
San Juan, Porto Rico Progress .... 5,600
Porto Rico Illustrado ....
HAWAIIAN ISLANDS
Honolulu, Star Bulletin SW 2,100
PHILLIPPINE ISLAND
Manila, . .Phillippine Free Press .... 6,400
A COMPLETE LIST OF
MONTHLY AND SEMI-MONTHLY PUBLICATIONS
Semi-Montlilies are designated thus — S-M, all others being issued monthly.
ALABAMA
Birmingham, Dixie Hume 45,000
Mobile. .Southern Medical Journal. 5,000
AEIZONA
Phoenix. Progressive Farm and Home
Builder
AEKANSAS
Ft. Smith, Ozark Fruit & Farms. . . . 30,000
Huntington, Southern Worker 30,000
Little Rock, Ark. Farmer and Home-
stead SM 35,000
CALITOENIA
Los Angeles, American Globe 10,000
Am. Theosophist
Cal. Medical and Surgical
Reporter 5,500
Everyman 6,000
Grizzly Bear 11,566
McKelvie's Megaphone ...
Motor West S-M 6,200
Out West S-M 50,000
Pacific Poultry Craft 10,387
Pullman Current Topics. .
West Coast Magazine.... 13,000
Western Empire 44,490
Mountain View, Signs of the Times
Magazine 37,292
Sacramento, Live Stock and Dairy
Journal 13,652
San Francisco, Architect and En-
gineer of California .... 10,500
British Californian 8.000
Camera Craft 12,500
Coast Banker
International Fair Illus-
trated
Newthot Magazine 35,000
San Francisco, Orchard and Farm. . 39,802
Our Navy 13,000
Overland Monthly 75,571
Pacific Coast Architect. . .
Pacific Motor . 23,000
Sunset Magazine 150,000
\\>stern Motor Record. . . . 76,000
Tropieo Business Parmer
S-M 5,549
COLOEADO
Colorado Springs, Intermountain
Poultry Advocate 6,500
Denver. .Harpoon 12,133
Motor Field see Chicago III.
National Food & Cookery. .
Outdoor Life 55,750
Rocky Mountain Magazine. 60,000
Western Farm Life 50,000
Western Poultry World . . 10,000
Port Mox-gan, Colorado Farmer. S-M 12,500
DISTEICT or COLUMBIA
Washington, .American Federationist
American Forestry 11,500
American Motorist 49,295
American Standard 25,000
Army & Navy Medical
Record B-M 14,900
Catholic Educational Re
view 4,000
Fleet Review 5,839
.Tournal of the Knights
of Labor
Life and Health 43,750
Machinist Monthly Journal 80,000
Missionary 43,890
National Geographic Maga-
zine 286,500
394
NELSON CHESMAN & CO.'S RATE BOOK.
Washington, National Hibernian. . . .
5,800
Postal Record
30,000
Posmaster's Advocate . . .
25,000
FLORIDA
St. Augustine, Florida Farmer &
Homeseeker
6,280
GEORGIA
Athens. .Woman's Work
Atlanta . . Cotton
5,666
Electrical Engineering . . .
9,000
New South Baker
4,000
Soda Dispenser
10,000
Southern Cultivator and
Dixie Farmer S-M
47,517
Southern Engineer
20,500
Southern Fancier-Farmer..
25,000
Southern Machinery
7,500
Southern Ruralist .... S-M
250,000
Watts Official Railway
Guide
7,000
10,000
Westminster Magazine . . .
Gainsville, Home Helper
5,000
Thomson, Waston's Magazine ....
50,000
IDAHO
Boise... .Idaho Farmer S-M
10,000
Caldwell, Gem State Rural and Live
Stock Journal
18.104
ILLINOIS
Bloomington, School and Home
Education
Carlinville, Otwell's Farmer Boy...
40,000
Chicago. Agents & Mail Order
Magazine B-M
10,000
American Carpenter and
Builder
42,430
American Co-operative
Journal
10,500
American Educational
Review
American Farming
80,000
American Food Journal...
10,000
American Jeweler
5,000
American Journal of Clin-
ical Medicine
25,000
American Journal of Ve-
terinary Medicine
7,022
American Poultry Journal .
65,000
American Sheep-Breeder. .
American Swineherd
35,000
American Tourist
6,000
Arkansaw Traveler
Banner of Gold B-M
25,850
Bell Telephone News
35,000
Better Farming
327,342
Blue Book Magazine
Boys' Companion . . . .B-M
16,000
Breeders' Guide
11,500
Brewer and Maltster
Brick and Clay Record. S-M
7,526
Buildings and Building
Management
Cement & Engineering
News
7,350
18,000
Cement World
Christian Workers' Maga,-
zine
11,555
Commercial Telegraphers'
Journal
Contractor
6,000
Daheim
Dealers Building Material
Record
7,126
Detective
7,500
Chicago . Earth
Electric City Magazine. . .
Electricity & Engineering.
Electric Traction
Electric Vehicles
Embalmers' Monthly
Every Day Life
Extension Magazine
Factory
Farm Loans and City
Bonds
Fine Arts Journal
Furniture Journal
Golfers' Magazine
Grain Dealers' Journal. S-M
Green Book Magazine. . . .
Gregg Writer
Hearthstone
High School Life
Home Life
Hospodarske Listy . . . S-M
Hotel Bulletin
Hotel Monthly
Household Guest
Hummer
Ice and Refrigeration ....
Iconoclast
Illinois Central R. R. Maga-
zine
Illinois Farmer and Farm-
er's Call S-M
Illinois Medical Journal..
Inland Printer
Inland Stationer
Inland Storekeeper
International Socialist
Review
Investing for Profit
Irrigaion Age
Live Stock Journal
Mail Order Journal
Masonic Voice Review....
Medical Recorder
Medical Standard
Merchants Record and
Show Window
Milk News
Milliner
Milwaukee Ry. System Em-
ploye's Magazine
Mission Studies
Motor Field
Multitude
National Banker
National Builder
National Cleaner and Dyer
National Engineer
National Harness Review.
National Humane Journal.
National Jeweler and Opti-
cian
National Laundry Journal
S-M
Novelty News
Office Appliances
Office Outfitter
Operative Miller
Opportunity
Photoplay Magazine
Piano Magazine and Music
Industry
Platform
Popular Mechanics Maga-
zine
Power Wagon
Practical Decorator
35,000
60,000
20,000
5.400
7,500
8,131
750,000
162,100
17,000
35,860
6,897
7,500
6,236
3i,'278
5,'666
902,261
4,946
6,2 i 6
903,907
37,000
55,000
59,800
6,500
17,104
5,322
8,600
41,833
30,000
34,179
25,000
5,900
9,200
8,624
15,000
45,000
4,817
16,825
15,000
6,000
29,000
5,000
23,015
5,000
10,688
11,787
6,000
10,391
6,500
5,404
6,850
200,000
200,000
34,580
350,000
10,000
8,325
NELSON CHESMAN & CO.'S RATE BOOK.
395
Chicago. Practical Engineer . . . S-M 23,914
Prarie Farmer 90,636
Public Libraries
Public Service 21,261
Rand, McNally Bankers
Monthly 6,000
Red Book Maeazine
Retail Coalman
Retailer's Jonrnal
Rock Island Employe's
Magazine
Santa Fe Magazine 65,000
School Review
Short Hand Writer 12,000
Sports Afield 42,969
Standard Advertising ....
Successful Poultry Journal 40,000
Surgery, Gynecology & Ob-
stetrics 7,792
System .. 150,000
Technical World Magazine 150,945
Telephone Engineer 7,100
Ten Story Book 91,500
Traveler's Rv. Guide
Vegetable Grower 120,000
Welcome Guest 250,000
Western Review 36,000
Woman's World 2,030,588
Decatur. Fox & Hound & Trappers
World
Dwight . .Banner 50,000
Elgin. . ..Mother's Magazine 547,248
New Century S. S. Teach-
er's Monthly 52.153
Evanston, Correct English 12,000
Katholischer .lugendfreund 22,000
Svensk-Amerikanska Famil.i
Journalen 12,000
Young Crusader 25,333
Franklin Park, Pilot 10,000
Hamilton, American Bee Journal... 5,739
Hinsdale, Life Boat 12,000
Libertyville, Business Philosopher.. 20.000
Mount Morris, Mystic Workers.... 80,000
Poultry Tribune 45,000
Oak Park, School Century 25,000
Plymouth, New Thought Companion
S-M 6,000
Quincy. .Home Instructor 200,826
Poultry Keeper 30,666
Reliable Poultry Journal.. 59,113
Rock Island, Modern Woodman.... 973,171
Royal Neighbor 315,000
Ungdomsvannen 7,752
Springfield, Berkshire World and
Corn Belt Stockman. . . . 10,000
Court of Honor. 88,000
Farm Home 75,000
Swine World S-M 20,000
Taylorville, School News and Practi-
cal Educator 13,083
Techny. . Amerikanisches Familien-
blatt 16,500
Christian Family 17,000
INDIANA
Anderson, Call of the Moose 400,000
Argos. . .National Hardware Bulletin 16,000
Brazil. . .Y. M. I. Monthly 15,152
Crawfordsville, Chariot 120,000
Goshen. . Cooking Club Magazine... 35,500
Poultry Post 40,000
Indianapolis, Associated Advertising 10,200
Barrels & Bottles
Bricklayer, Mason and
Plasterer 53,000
Indianapolis, Bridgemen's Magazine
Carpenter 8,000
Chronicle 70,000
Clay Worker 5,000
Educator Journal 7,000
Inland Poultry Journal... 40,000
Journeyman Barber
Locomotive Firemen's and
Engineer's Magazine . . 88,000
Municipal Engineering . . . 6,731
Swine Breeders Journal
S-M
Typographical Journal . . . 51,000
Up-to-date Farming . . .S-M 209,000
Wood Worker 10,015
Lafayette, Painter and Decorator..
Marion. .Teacher's Journal 7,000
South Bend, Eagle Magazine 383,571
Western Undertaker 5,300
Spencer. Farm Life & Agricultural
Epitomist 300,000
IOWA
Cedar Rapids, Kvinden Og Hjemmet
Qvinnan Och Hemmet . 60,000
Modern Brotherhood 140,000
Railway Conductor 50,120
Russell'' s Railway Guide. . 10,000
Western Poultry .Tournal . 40,000
Council Bluffs, National Horticult-
urist
Des Moines, Auto News 8,800
Golden Egg 18,000
Iowa Farmer S-M 70,584
Loyal Workman 17,000
Merchants' Trade Journal 53,122
Midwestern
People's Popular Monthly 750,000
Producer & Consumer. . . . 63,000
Road Maker 24,800
Successful Farmine 700,000
Yeoman's Shield 200,000
Marshalltown, Am. Municipalities.. 5,706
Mount Vernon, Fruitman and Gar-
dener 48,844
Nevada . . Profitable Breeding &
Farming 4,000
Traer... .Farm and R. E. Journal.. 67,500
Waterloo, Corn 100,000
Creamery Journal . . . .S-M 5.132
Egg Reporter 5,640
Kimball's Dairy Farmer
S-M 110,242
Milk Trade Journal 5,000
KANSAS
Atchison, Midwest Moose Review..
Kansas City, Boiler Makers Journal 16,750
Coopers Int. Journal 9,000
Topeka . . Household 765,410
Missouri Valley Farmer. . . 511,876
Poultry Culture 46,629
Rural Autoist 4,012
Western Odd Fellow 6,500
Western School Journal.. 5,300
KENTUCKY
Covington, Union Journal 106,744
Louisville, American Common Sense 15,000
Baby
Farm & Family 22,373
Home and Farm S-M 102,887
Inland Farmer S-M 120,125
Kentucky Elk
Market Growers Journal
S-M 18,079
Masonic Home Journal. S-M 45,000
396
NELSON CHESMAN & CO.'S RATE BOOK.
Louisville, North and South
Trade Outlook
LOUISIANA
Crowley, Rice Journal and Southern
Farmer
New Orleans, Gulf State Farmer. . .
Modern Farming S-M
Southern Buck
MAINE
Augusta. American Woman
Comfort 1
Vickery & Hill's List. . 1
Good Stories L
Happy Hours j
Hearth and Home J
Bangor. Rural Life S-M
Waterville, Civic League Record...
MARYLAND
Baltimore, Atlantic Educational
Journal
Baltimore & Ohio Em-
ployes' Magazine
Farmers and Planters Guide
Journal of Educational
Psychology
Merchants & Manufactures
Journal
Royal Service
MASSACHUSETTS
Athol. . . Healthy Home
Beverly. American Benefit .lournal.
Boston... American Agency Bulletin
American Cookery
Atlantic Monthly
Christian
Christian Safeguard
Church Militant
Father Mathew Herald....
Graphic Arts
Happyland Magazine
Hibernian S-M
Home Needlework
Knights of Honor Reporter
Mass. Medical Journal...
Missionary Herald
Missions
Modern Priscilla
Musician
National Magazine
National Sportsman
New England Magazine...
Our Dumb .Vnimals
Photo-Era
Pilgrim Tencher and Sun-
day School Outlook . . .
Popular Educator
Popular Photogra|)hly ....
Primary Educat'on
Profitable Poultry
St. Andrew's Cross
School Arts Magazine. . . .
Shoeman S-M
Textile World Record. . . .
Where-to-go. Bureau 2,
Woman's M i s si o n a r y
Friend
Cambridge, Printing Art
Printing Art Suggestion
Book
East Northfield, Record of Christian
Work
Holyoke Health Magazine
Nautilus
Salem. . .Black Cat
10,000
6,050
10,000
20,075
5,700
614,711
286,620
843,665
8,000
14,700
42,000
19,728
5,490
6,200
15,000
21,991
9,000
6.534
32,239
40,000
5,500
5,200
5,100
10,611
10,231
13,000
53,000
425,185
30,000
70,000
58,429
9,000
37,000
9.000
83,000
10,086
12,000
6,000
6,302
500,000
47,000
5,500
30,000
20,000
43,000
Salem. . .Little Folks 114,286
Springfield, Candlestick Magazine.. 105,000
Farm and Home S-M 601,938
Eastern • ■ ■ ■.
Western Division
Kindergarten Review
Westfield, National Grange
MICHIGAN
Adrian. .Michigan Patron 10,000
Ann Arbor, Michigan Alumnus 7,000
Battle Creek. Dog Fancier 5,000
Good Health 12,500
Mich. Poultry Breeder. .. . 22,000
Detroit. .Accountant 30,000
Advance Advocate 24,970
American Boy 211,666
American FAk S-M
Bay View Magazine 16,650
Beach's Magazine of Busi-
ness 35,468
Bee Hive 226,831
Business 67,220
Business Service
Concrete Cement Age .... 11,054
Fraternal Index 17,000
Gateway 23,250
Gleaner 85,000
Horse Shoer's Journal
Michigan Dairy Farmer
S-M 6,200
Modern Methods 52,021
Motorman and Conductor. 57,600
Pemberthy Engineer and
Fireman 15,000
Pere Marquette Magazine. 20,000
Theropeutic Gazette 15,000
Grand Rapids, American Cheese-
maker 7,000
Fruit Belt 40,000
Furniture Record 4,059
Het Ideaal Magazine .... 10,500
Hollandsche Farmer .... 25,000
Huisvriend 15,000
Mechanical Digest 35,000
Michigan Farm Herald . . 30,000
Kalamazoo, Poultry & Surburban
Farmer 25,000
Poultry Pointers 29.000
Vegetarian Mag 16.000
Owasso,.. American Keystone Tyler. 5,100
Port Huron, Ladies' Review. ..".... 180,000
Lady Maccabee 49,000
St. Clair Postmaster Everywhere . 27,946
St. .Joseph Gas Power 20,010
Threshermen's Review &
Power Farming 35,000
Union City, National Barred Rock
" Journal 18,650
MINNESOTA
Duluth. .Opportunities 9,000
Minneapolis, Crowbar
Familie Journal Illustrated 12,500
Fancy Work Magazine
Farm Implements 4,770
Farm, Stock and Home . . 111,166
Keith's Magazine 15,000
Kvindins Magasin
Nordiska Hem 8,000
Osteopathic World
School Education 13,000
Skandinaviska Good Tem-
plaren 12,000
Skordemannen S-M
TJngdommens Van . . . .S-M 15,000
NELSON CHESMAN & CO.'S RATE BOOK.
397
Minneapolis Western Architect 5,044
Northfield, Northwest Dairyman . . 6,995
St. Paul . Agricultural Magazine
S-M 110,000
Courant 50,000
Cupids Columns BM 50,000
Deutsche Farmer SM 47,654
Parmer's Wife 722,241
Odd Pellow's Review.... 23,500
Poultry Herald 20,000
Stillwater Hermann's Sohn . . . . S-M 5,800
Winona. National Farmer S-M 50,724
MISSISSIPPI
Jackson .Mississippi Union Advo-
cate S-M 4,400
MISSOUEI
Columbia, Mis.souri Farmer .... S-M 50,000
Hendrickson, F 1 a t w o o d Farm
.Journal 10,000
•Topliu. . .Southwestern Automobile . 5,000
Kansas City, American Breeder. S-M 35,000
American Hereford Jour-
nal S-M 5,800
Freight Payer <& Consumer 5,000
Home Friend 519,000
Illustrated World
Medical Herald 9,300
Missouri and Kansas Far-
mer S-M 104,679
Railway Carmen's Journal 33,191
Railwav Clerk 8,650
Railway Mail 6,000
Western Dental Journal. . . 5,U00
Moberly. Missouri Triple Link. 7,500
Mountain Grove Useful —
Poultry Journal 15,000
Western Dental Journal . . 5,000
St. .Tosejih, Commercial .Journal .... 5,230
Fruit Grower Farmer. .S-M 125,000
Profitable Farming 75,000
St. Louis, Altruist 10,000
American Paint & Oil
Dealer 10,000
American Woman's Re-
view 26,000
Auto Review 12,868
Bulletin of Commerce. S-M 14,750
Ceska Zena 6,200
Christian Philanthropist . . 14,500
Commercial News & Labor
Gazette S-M 10,300
Commercial Review ...S-M 31,000
Farm Progress S-M 152,175
Force 8,000
Home 31,000
Humorist ; 718,000
International Musician . . . 75,000
Interstate Medical Journal 10,000
Medical Brief
Medical Era 11,000
Medical Fortnightlv 10,400
Medical Review 6,500
Missouri A. O. U. W. Over-
seer 7,000
M. K. & T. Employes'
Magazine 20,000
Missouri Mule 10,000
Missouri Ruralist 84.000
Modern Hospital 8,000
National Elks Horn 51,000
Nalional Farmer and Stock
Grower 122,897
National Good Roadster. . . 20,000
St. Louis, National Rip Saw .... 231,008
St. Louis Phitabelic Journal of
America 10,878
Queen's Work 21,000
Railroad Telegrapher . . . 44,000
Sporting Goods Dealer . . 12,000
Toys and Novelties 6,500
T. P. A. Magazine 47,338
Urologic & Cartaneous Re-
view 17,500
Word and Works 30,000
Sedalia. .Garden & Farm News .. 60,000
Perry's Musical Magazine 3,500
Springfield, Ozark Countryman . . . 14,500
Ozark Magazine 5,000
MONTANA
Helena. .Stockman and Farmer. S-M 25 000
NEBRASKA
Lincoln .. American Homestead ... 35,000
American Poultryman ... 30,000
Campbell's Scientific Far-
mer 30,040
Commoner S-M 100,000
Nebraska Teacher
Nebraska Worker 9,583
Poultrv Topics 27,000
Norfolk. .Carlson's Rural Rev 31,896
Omaha . . Cesko-Americky V e n k o r
S-M 16,750
Hospodar S-M 31,072
Monthlv Tidings 150,000
Motorist 13,207
Nebraska Farm Journal S-M 101,265
Sovereign Visitor 784,918
Superior. Philatelic West 5,000
University Place, Uni<jn Worker... 6,500
NEW HAMPSHIRE.
Portsmouth, Railway Post Office. . .
NEW JERSEY
Butler. . .Hausdoktor 15,000
Camden. .Musical Enterprise 7,000
Hoboken.Columbiad 320,000
Newark.. N. J. Baptist Bulletin.... 9,500
Railroad Employee 15,767
Ridgewood, Editor ' S-M 8,250
NEW MEXICO
Santa Fe New Mexico-Revista Illus-
trado 6,000
NEW YORK
Albany. .Motordom 10,400
Brooklyn, Motion Picture Story
Magazine 212,080
Buffalo. .American Blacksmith .... 20,548
American Poultrv World. . 45,000
C. M. B. A. Advocate .... 62,708
Hacienda 23,086
National Monthly 300,000
Cooperston, American brotherhood.. 102,000
Table Talk 12,250
Dansville, Normal Instructor and
Primary Plans 110,000
East Aurora, Fra (The) 52,007
Philistine 102,000
Elmira . . Poultry Review
Florida. .Stamp" Journal 9,700
Garden City, Country Life in
America 37,000
Garden Magazine a n d
Farming 31,449
Motor Life 50,000
Short Stories 100,000
World's Works 117,700
.Tamestown, Nurse 10,000
Lisle. . . .Feathered Warrior
398
NELSON CHESMAN & CO.'S RATE BOOK.
Milford.
.Teacher's Gazette
10,000
Advertising and Selling. . .
228,'366
Ainslee's Magazine
Air Craft
10,500
All Outdoors
25,000
10,400
100,000
\merioan Citv
American Club Woman . .
American Exporter
20,250
American Furrier
American Gentleman
American Golfer
American Hatter
5,666
American Home Journal. .
50,000
American Homes and
12,507
15,000
American Industries
American Journal of Nurs-
10,000
American Journal of Sur-
23,000
American Ladies' Tailor..
American Magazine
370,889
American Medicine
20,500
American Messenger ....
Refused
American Missionary ....
33,750
American Penman
18,262
."American Printer
7,000
American Sunday Monthly
Magazine
2,252,474
American Tailor and Cutter
Amerikanisc her Bot-
16,600
11,250
Architectural Record ....
Architecture
4,856
7,000
Archives of Pediatrics . . .
Argosy
Arts and Decoration ....
15,666
.Art de la Mode
.Vssociation Men
30,000
Automobile Deal e r and
Repairer
21,500
7,500
Baker's Review
Bankers' Home Magazine.
5,100
Banking Law Journal . . .
8,800
Barber's Journal
4,250
Baseball Magazine
58,000
Benziger's Magazine
94,389
Blacksmith & Wheelwright
11,000
Bon Ton
Bookman
Book Seller, News Dealer
and Stationer S-M
7,372
Boys' Life Magazine ....
52,220
Brickbuilder
5,383
22,451
25,541
Building Age
Business America
Business Journal
10,000
Butterick Trio J iC\o nno
Caledonian
C a s s i 6 r's Engineering,
Monthly
Caterer & Hotel Proi>. . . .
18,356
Catholic World
Caxton Magazine
21,145
Century Magazine • . .
102,367
Childrens Blue Bird Maga-
zine
79,666
Church Bulletin
Circle and Success Maga-
zine
100,000
6,500
Clothier and Furnisher . .
Club Journal
5.000
New York, Confectioners' and Bak-
ers' Gazette
Comercio (El) 10,500
Confectioners Gazette ....
Converted Catholic 4,000
Cosmopolitan 1,000,000
Costume Royal 64,200
Craftsman 23,000
Cuba Review 5,000
Current Opinion 100,000
Decorative Furnisher .... 5,000
Delineator
Dental Digest 15,000
Designer,
Dietetic and Hygienic
Gazette
Dry Goods 7,500
Dry Goods Economist 13,533
Dunns Review 27,568
Educational Foundation . . 7,000
Electrical Record 8,000
Elegance Parisienne 6,000
Elite Styles 50,000
Elks' Antler
Engineering & Mining
Journal 9,596
Engineering Magazine . . . 11,250
Erie Railroad Employ
Magazine 40,000
Everybody's Magazine ... 600,000
Export American Indus-
ties 40,000
Family Journal 38,450
Field and Stream 53,000
Field Illustrated 10,000
Gas Energy 7.000
Gentlewoman 2,000,000
Golf 32,000
Golf Illustrated and Out-
door America
Good Housekeeping 348,173
Haberdasher 6,500
Hardware Dealer's Maga-
zine 18.000
Hardware Review 13 538
Harper's Bazar 85.000
Harper's Magazine 100,000
Health Culture 34,000
Hearst's Magazine 300.000
Hints 103,759
Homiletic Monthly
Homiletic Review" 20,000
House and Garden . 26,000
House Beautiful 50,000
Housewife (Tlie) 500,000
Housewives League 30,000
Illustrated Companion .... 270,000
Illustrated Milliner 9.141
International 15,000
International Confectioner. 7,500
International Journal of
Surgery
International Studio 10,000
Jewish Farmer 5,000
John Martins Book 13,000
Journal of the Outdoor Life 6,000
Journal of the Telegraph. . 37,000
Judge's Quarterly 19,000
Ladies' World and House-
keeper 1,000,000
Leader (The)
Life Insurance Independ-
ent 10,000
Lumberman's Review ....
McCall's Magazine 1,274.048
NELSON CHESMAN & CO.'S RATE BOOK.
399
New York, McClure's Magazine. . . . 500,000
Machinery 25,845
Magazine of Fun 30,000
Masses 15,000
May Manton Fasliion Book
and Envelope — Quarterly 273,176
May Manton Fashion
Monthly 3.000,000
Mav Manton Pattern En-
velope 1,300,000
Medical Times 5,500
Men's Wear 5,000
Messenger of the Sacred
Heart 249,831
Metal Industry 8,640
Metronome 22,174
Metropolitan Magazine . . . 350,000
Millinery Trade Review..
Missionary Review of the
World ■. 10,500
Moodv's Magazine 10,500
Motor" 25,000
Motor Boat SM 29,000
Motor Boating 25,000
Motorcycle Illustrated . . . 14,125
Munsey's Magazine
Musical Observer 14,750
National Advocate 5,000
National Bottlers Gazette. 5,000
National Food Magazine.. 20,000
National Semi - Monthly
Magazine 2,000,000
Naturopnth and Herald of
Health 25,000
Needlecraft 816,014
New Story Magazine 153,541
New York State Journal of
Medicine 8,300
North American Review... 25,000
Notions & Fancy Goods. . . 5,750
Nugent's Bulletin 5,000
Open Window 5,000
Outing Magazine
Pearson's Magazine 150,000
Pediatrics 10,500
Peerless Fashion Guide... 600,000
Peerless Fashion (Qu'tly) 30,000
People's Home -Tournal... 932,401
People's Magazine 201,088
Pharmaceutical Era 20,127
Phonographic World and
Commercial School
Review
Photographic News 6,000
Physical Culture 135,000
Pictorial Review 1,000,000
Playground
Plumbers' Trade
Journal
S-M
Polo & Club Magazine. . . .
Popular Electricity &
Modern Mechanics ....
Popular Magazine . . . .S-M
Popular Science Monthly.
Proceedings American In-
stitute of Electrical En-
gineering
Pulitzer Magazine
Railroad and Current
Mechanics
Railway Age Gazette
5,000
6,000
125,000
379,923
9,750
8,664
New York, Railway Age Gazette
(Mechanical Edition) . . 4,562
Railway and Locomotive
Engineering
Recreation & Outdoor
World
Retail Baker 4,728
Review of Reviews
Revista Universal 25,000
Rudder
St. Nicholas Magazine....
Sartorial Art Journal
School Journal 5,000
Scribner's Magazine 122.893
Sentinel of the Blessed
Sacrament 87,496
Sliopper 400,000
Silver Cross
Smart Set (The) 60,000
Smart Styles 30,000
Smith's Magazine 131,256
Snappv Stories 150,000
Soda Fountain 20,164
Spirit of Missions 40,154
Steam 8,000
Strand Magazine 90,000
Suburban Life 30,000
Sunday School Lesson
Illustrator 22,000
Sunshine Bulletin 13,500
Tea and Coffee Trade
Journal 4,583
Teachers' Magazine
Telegraph and Telephone
Age 8,000
Theatre Magazine 53,326
Top Notch Magazine. .T-M 225.647
Trained Nurse and Hospital
Review 14.500
. Travel 30,000
Typewriter Topics 10,000
Universal Engineer 17,300
Vanity Fair 15,000
Violin World 5,000
Vogue S-M 45,000
Volunteers' Gazette 20,000
Wide World Magazine.... 100,000
Winged Foot 4,600
Woman's Home Missions. 5,500
Woman's Magazine
Writers Magazine 12,000
Yachting
Young's Magazine 124,360
Zukunft 81,200
Northport, Law Notes 10,000
Oneonta.N. Y. Field Afar 15,000
Rochester, American Fruits 2,600
American Nut Journal.... 1,000
Case and Comment 15,880
Green's Fruit Grower 140,000
Rural Life 60,000
Syracuse, American Poultry Ad-
vocate 51,000
Good Health Clinic 16,746
Keramic Studio 4,500
Practical Dairyman 24,000
School Bulletin
Sporting Goods Gazette... 5,200
Troy. . . .Carriage Dealers Journal. .
General Federation Maga-
zine 250,000
The information contained in this book applies to any advertiser. Our
special service as Advertising Agents is the concentration of our whole
experience upon YOUR proposition.
400
NELSON CHESMAN & CO.'S RATE BOOK.
Troy. . . .Home Budget
Utica. .. Daughters of
Herald . . .
Watertown,
O.
Isabella
F. Lodge
101,000
I. O
Record
NORTH CAEOLINA
Charlotte, Southern Poultry Re-
view '.
Fork .... Hornet S-M
Lexington, Southern Good Roads. .
Moravian Falls, Fool Killer
Yellow Jacket S-M
Winston-Salera, Our Rural Home and
Carriers Messenger ...
Piedmont Industries
NORTH DAKOTA
Fargo. . .National Grain Grower ..
Lisbon. .North Dakota Farmer ....
Rotary
OHIO
Canton. .Roller Monthly
To-Day 's Magazine
Union Reporter
Carey. . . Poultry Record
Cincinnati, Adult Bible Class
American Building Asso-
ciation News
American Home M i s-
sionary
American Machine & Tool
Record
Blue Bird
Club Woman's Magazine.
Express Gazette
5 & 10 cent Store Maga-
zine
Furniture Worker
Gas Engine
Haus und Herd
Home and Country
International M o 1 d e r's
•lournal
Saxby's Magazine
Signs of the Times. . . .S-M
Spokesman
Starch Room
Sunday Shcool .Tournal . .
Cleveland, Club Notes
Dollars and Sense
Dongo S-M
Evangelische Magazin ....
Expositor and Current
Anecdotes
Foundry
Lather
Locomotive En gin eer's
Journal
Ohio Architect, Engineer
and Builder
Cleveland, Power Boating
Railroad Trainman
Railway Post Office
Woodcraft
Columbus, Business Educator
Catholic Forester
Feeder S-M
Hunter-Trader Trapper . .
Medical .Tournal
National Guard Magazine.
Ohio Educational Monthly
Ohio Endeavorer
Ohio Teacher
Rural Educator
Sample Case
10,000
5,000
13,000
9,893
24,000
250,000
23,400
6,500
30,064
"B.OOO
8,350
9,000
800,000
12,900
18,000
25,000
15,000
18,830
5,000
10,000
8,000
100,000
34,200
30,000
5,000
5,312
180,000
37,500
13,500
11,000
13,500
9,500
6,000
75,191
7,500
25,000
133,000
13,500
16.005
12,792
83,500
7,500
37,000
6,000
5,900
14,000
10,000
44,759
Dayton . . Biff
Choir Herald 29,566
Choir Leader 14^233
Otterbein Teacher 12^150
Young Catholic Messen-
ger S-M 51,000
Granville, Ohio Messenger 10,000
Grover Hill, Tti State Farmer.. S-M 6',245
Jamestown, Better Roads 16,000
Marietta, Uplift Magazine 50^000
Medina. .Gleanings in Bee Culture
S-M 21,218
Somerset, Holy Name Journal .... 20,000
Springfield, Family 600,000
Farm and Fireside. .. .S-M 553,759
Farm Engineering 56,238
Farm News 259,427
Household Journal and
Floral Life 274,575
Poultry Success 50,000
Woman's Home Com-
panion 811,916
Toledo. . .American Medical Com-
pend 10,000
Dental Summary 8,000
Family Grocer 4,500
OKLAHOMA
Mounds.. O. K. Poultry Journal.... 8,960
Muskogee, Interstate Farmer 31,887
Oklahoma City, Oklahoma Farmer
S-M 52,552
Oklahoma Farmer & Stock-
man S-M 95,313
Oklahoma Farm Journal
S-M 52,050
OREGON
Hood River, Better Fruit 13,192
Lents ... Pacific Grange Bulletin ..
Mount Angel, Armen S e e 1 e n
Freund 15,000
Mount Angel Magazine . . 12,000
Portland, Chamber of Commerce
Bulletin 26.650
Oregon Farmer S-M 16,955
Portland, Pacific Northwest 17,001
Salem. . . N. W. Poultry -Journal . . . 13,500
Oregon Teachers' monthly. 4,500
PENNSYLVANIA
Allentown, Spare Moments 250,415
Athens. .Penna Medical Journal .. 6,450
Chambersburg, Penna. Grange
News 33,500
Erie. .. .Pennsylvania Merchant .. 7,500
Greenville, Young Lutheran 23,178
Hanover. Poultry Fancier 43,145
Harrisburg, Evangelical Bible
Teacher 9,300
Lancaster, Pennsylvania School
Journal 6,000
La Park. Park's Floral Magazine. . 458,030
Millmont, Redmen's Review 23,062
Philadelphia, Adult Class 12,154
Am. Church Sunday School
Magazine 9,500
Annals Am. Academy of
Political & Social
Science B-M 6,484
Annals of Surgery 4,694
Assembly Herald 51,914
Augsburg Sunday School
Teacher 23,710
Automobile Trade Journal. 23,824
Baptist Superintendent . . . 5,100
NELSON CHESMAN & CO.'S RATE BOOK.
401
Philadelphia, Baptist Teacher 70,000
Book News Monthly .... 18,000
Camera 9,200
Church Press Association
Magazine 28,000
Commercial America .... 15,000
Commercial Car .Journal.. 6,874
Confectioners' .Tournal . . . 6,016
Cvclopedia and Medical
Bulletin 10,000
Dental Cosmos . 20,000
Ecclesiastical Review .... 15,000
Etude 231,250
Farm Journal 850,107
Fashions
Heidelburg Teacher 16,600
Home and School 16,200
Hotel and Club News .... 7,185
Keystone S-M 15,500
Keystone Magazine of
Optometry S-M 12,000
Ladies Home .Journal ...1,699,249
Lippincott's Magazine . . . 50,300
Master Printer 6,484
Medical Council 27,125
Medical Summary 10,000
Medical World 23,619
Motor Print 41,370
New Ideas 165,860
Pennsylvania Herald .... 10,000
Practical Farmer SM 61,328
Railroad Wire and Signal. 5,000
School Progress 20,000
Searchlight Magazine .... 7,000
Service 9.500
Socialist 47,000
Sunday School World . . . 9,600
Tobacco World 8,000
Traveling Elk 5,950
Twentieth Century Pastor. 12,063
Westminster Teacher .... 52,000
Woman & Beauty 7,000
World Wide 12,645
Youth's World (in weekly
parts) 88.250
Pittsburgh, American 9,500
Automobile Journal 7,800
Bible Teacher 7,000
Coal Trade Bulletin. . .S-M • 5,650
Electric Journal 12,833
In the Open 5,000
Men's Record and M i s-
sionary Mo 4,500
Poultry and Farm R e-
view 10,000
Team Owner's Review . . 5,000
Scranton, Colliery Engineer 12.091
Retail Equipment 17,262
Sellersville, Poultry Item 45,000
Smethport, Boy's Magazine 100,000
RHODE ISLAND
Pawtucket, Accessory and Garage
.Journal ." 15,000
Automobile Journal ..S-M 18,340
Motor Truck 9,940
Woonsocket, Union 25,000
SOUTH DAKOTA
Aberdeen Dakota Farmer S-M 60,219
Mitchell Progressive Poultry .Journal 8.200
TENNESSEE
Chattanooga, Business Builder .... 5,000
Southern Farm Journal
S-M 58.390
Southern Fruit Grower . . 15,000
Fort
S
Payetteville, Southern Farm News. .
Story News
Memphis, Eye Opener
Nashville, Adult Student
Confederate Veteran ....
Convention Teacher
Epworth Era
Merchant and Manufac-
turer
Progres.?ive Teacher
Southern Agriculturist. S-M
Southern Woman's Maga-
zine
Sunday School Maga-
zine
Watchman
Rogersville, American Pressman . . .
TEXAS
Austin . .K. Lamity's Harpoon ....
Belton. ..Poultry Life of American .
Dallas.. .Feld und Flur
Holland's Magazine
Industrial Record . . . .S-M
Pitchfork
Southern Poultryman ....
Texas Presbyterian
Worth, Murray's Swine
Breeder
Southwest Magazine o f
Te.xas
Texas Railway .Journal . ..
Texas Realty .Journal ....
.\ntonio, Hermann's Sohn in
Texas
Southwest Farmer and In-
vestor ■
Texas Stockman and
Farmer S-M
Temple. .Texas Pvthian Banner
Knight
Waxahachie, Texas Odd Fellows . .
UTAH
Salt Lake City, .Juvenile Instruc-
tor
Young Woman's .Journal..
VERMONT
Barre. . .Quarry Workers Journal. .
Brattleboro, Holstein Friesian Reg-
ister S-M
VIRGINIA
Emporia, Virginia Fprmer
Poultry Times
Richmond, Earnest Worker
Foreign Mission .Journal..
Merchants' -Journal and
Commerce
Missionary Survey
Soiithern Planter
WASHINGTON
Earlington, Westerner
North Yakima, N. W, Farm and
Home
Bungalow Magazine
Pacific Fisherman
Pacific Motor Boat
Pacific Poultryman
Washington Farmer . . S-M
Western Motor Car
Northwest Farm and
Orchard
Western Farmer S-M
Tacoma..N. W. Horticulturist and
Dairyman
5,500
5,000
80,000
94,481
20,383
16,117
4,948
20,000
121,227
50,000
108,500
25,000
18,000
20,000
9,230
134,458
10,000
6,000
15,000
30.000
6,500
8,500
18,000
14,000
35,563
4.500
9,000
13,435
16,000
5,000
8,037
56,000
33,000
6,724
25,000
56,111
89,721
40,925
33,500
9,000
18,713
12,041
20,000
4,000
23,420
33,072
12,800
402
NELSON CHESMAN & CO.'S RATE BOOK.
Tacoma. See America First 12,000
Walla Walla, Feathered World.... 4,000
WEST VIRGINIA
Charleston, West Virginia Educator 5,000
WISCONSIN
Fond Du Lac, Trade Extension.... 13,957
Hamburg, Gefluegel Zuechter 8,500
La Crosse Light B-M
Open Exhaust 7,960
Madison. American Thresherman. . . . 53,333
Equity News S-M 12,000
Gas Review 26,484
Wisconsin Journal of
Education 5,000
Menominee Falls, Wisconsin Sugar
Beet 12,600
Milton. ..Profitable Poultry 4,897
Milwaukee, American Journal of
Education
American School Board
Journal 10,500
Brooms, Brushes and
Handles 3,000
Catholic School Journal.. 5,000
Deutsche Hausfrau 55,000
Excavating Engineer .... 9,849
Industrial — Arts Magazine
Masonic Tidings 7,000
Milk Dealer 8,000
Our Young People 11,500
Outer's Book 53,000
Progressive 19,621
Western Teacher
Wisconsin Motorist 5,000
Neenah. .Friend and Guide 31,817
Racine. .Norden 14,196
Watertown, Farmer's Veterinary Ad-
visor 12,000
WYOMING
Cheyenne, AVvoniing Stockman-
Farmer 24.527
CANADA
ALBERTA (N. W. T.)
Calgary. .Building World 3,000
Commercial Review ..S-M 3,000
Farm and Ranch Review. . 21,000
BRITISH COLUMBIA
Vancouver British Columbia Maga-
zine 11,031
Fruit & Farm Magazine.. 5,000
Western Clarion S-M 4,500
MANITOBA
Winnipeg. Ami-Du-Foyer 5,600
Canadian Financier ..S-M 5,240
Canada Monthly 25,844
Country Life in Canada.. 20,231
Gas Power Age 13,500
Nor' West Farmer S-M 30,000
Western Home Monthly. . 40.432
13,430
6,084
25,000
6,300
26,000
NEW BRUNSWICK
Sackville... Eastern Farm and Home
S-M 10,000
Sussex .. Maritime Farmer and Co-
operative Dairyman. S-M 9,980
ONTARIO
Hamilton, Canadian Royal Templar. 10,500
Kingston, Canadian 26,500
London. .Canadian Woodman 15,000
Orillia . ..Canadian Workman
Peterborough, Canadian Horticul-
turist and Beekeeper . .
Toronto. .Canadian Epworth Era...
Canadian Ladies' Home
Journal
Canadian Implement and
Vehicle Trade
Canadian Magazine
Canadian Motor Boat . . .
Canadian Poultry Review.
Canadian Teacher ...S-M
Construction
Every Woman's World...
Farmers' Magazine
Foreign Missionary Tid-
ings
MacLean's Magazine
Motoring
Motor Masrazine
Poultry Advocate
Power House
Public Health .Toiirnal . . .
Sunday School Banner . .
Teachers' Monthly
Thrashermans Review . . . 8,400
Westminster
Woodstock, Rod and Gun in Canada. 17,012
QUEBEC
Montreal, Canadian Messenger 60,417
Canadian Otiflcial Railway
Guide
Canadian Pictorial 12.873
•Tournal d' Agriculture. . . . 89,732
.Tournal of Agriculture. . . . 9,709
Passe Temps S-M 10,500
Presbyterian Record .... 63,902
Revue Poiiubiire 5,086
(Quebec .. Enseignement Priraaire . . . 8,000
NEWFOUNDLAND
15,000
6,500
4,500
65,000
20,000
27,200
40,000
6,060
9,500
5.000
5,280
12,875
19,834
St. Johns. People 5,000
CUBA
Camagnev, Co-operacion S-M 10,000
Havana. '.Cuba Illustrada 27,000
Cuba Y America 10,000
PHILIPPINE ISLANDS
I\ranihi. . Phili])pine Education
4,000
NELSON CHESMAN & CO.'S RATE BOOK.
403
A COMPLETE LIST OF
SUNDAY NEWSPAPERS
ALABAMA
Birmingham, Age Herald 28,758
News 36,335
Mobile . . Item 13,333
Post 9,253
Register
Montgomery, Advertiser 21,854
ARKANSAS
Fort Smith, Soutliwest American... 10,155
Times-Recni d
Little Rock, Gazette 22,677
Pine Bluffs Graphic 4,291
Texarkana, Fi)ur States Press .... 4,500
CALIFORNIA
Bakersfield, Echo 4.500
Fresno. ..Republican 18,764
Los Angeles, Examiner 143,358
Times 90,343
Tribune 60,624
Oakland . Tribune 41,053
Sacramento, Union 14,464
San Diego, Union 18,105
San Francisco, Chronicle 106,000
Examiner 233,704
Italia 9,765
Japanese American 12,000
Japanese New World .... 10,783
Sonntagsblatt des Cali Dem 6,520
San .Jose. Mercury-Herald 12,450
COLORADO
Colorado Springs, Gazette 4,407
Denver . . News 67,029
Post 90.955
Pueblo. .Chieftain 11,142
Star-Journal 11,854
CONNECTICUT
Bridgeport, Post 8,956
Hartford, Courant 17,033
Globe 15,390
Hartford Globe 15,390
Post
New Haven, Register 15,630
Union 10,725
Waterburv, Herald I oc ^qq
(also Bridgeport) I z.'i,49d
Republican
DELAWARE
Wilmington, Sunday Morning Star. 8,891
DISTRICT OF COLUMBIA
Washington. Herald 32,122
Post 51.450
Star 47,698
Times 42,605
FLORIDA
.Jacksonville, Times Union 24,921
Pensacola, News 5,627
Tampa. ..Tribune 18,782
GEORGIA
Atlanta. .American 98,552
Constitution 48,783
Journal 57,542
Augusta. .Chronicle 11,000
Herald 10,266
Columbus, Enquirer Sun 6,800
Ledger 8,650
Macon . . .Telegraph 18,316
Savannah, News 19,498
IDAHO
Boise. . .Capital News 9,964
Idaho Statesman 12,588
ILLINOIS
Bloomington, Bulletin 7,172
Chicago. Biz Bozy 13,133
Deuni Hlasatel 34,500
Examiner 524,922
Fackel 24,000
Herald 212,667
Inter Ocean 100,000
Italia
.lewish Courier 39,765
.Jewish Press
Racing Form 12,477
Skandinaveu 18,000
Sonntagspost 39,570
Sprayedluost 13,500
Sunday Polish Echo 10,000
Svornost 30,760
Tribune 406,556
Westen
Danville Press-Democrat 10,418
Decatur. Herald 13,327
Review 13.442
East St. Louis Journal 9,085
Joliet. . .Herald 9,634
Peoria. ..Herald-Transcript
Journal 12,500
Sonntags Glocke
Star 10,876
Quincy . . Whig
Rockford, Star 10,062
Rock Island Union
Springfield, Record
State Journal 10,769
State Register 20,649
INDIANA
Anderson, Herald 5,563
Elkhart.. Truth 4,590
Evansville, Courier 12,356
Demokrat 5,261
Journal-News 13,-521
Fort Wayne, Journal-Gazette 22,425
Huntington, Our Sunday Visitor. . 232,824
Indianapolis, Spottvogel 11,978
Star 84,197
Jjafayette, Sunday Times 5,000
Logansport, .Journal Tribune 6,110
Marion. .Leader Tribune 9,035
Muncie. .Star 21,137
South Bend, News-Times 15,844
Terre Haute. Star 16,827
Tribune 14,073
IOWA
Bulington, Hawkeye 9,818
Cedar Rapids, Republican 15,510
Council Bluffs, Nonpareil 15,879
Davenport, Democrat and Leader. . . 21,600
Demokrat 4,212
Des Moines, News 35,689
404
NELSON CHESMAN & CO.'S RATE BOOK.
Des Moines, Register and Leader. . . 44,510
Dubuque, Telegraph-Herald 13,118
Times-Journal 14,232
Keokuk . .Gate City 6,097
Sioux Citv, Journal 43,393
Waterloo, " Times-Tribune 7,021
KANSAS
Atchison Champion 4,119
Hutchinson, Gazette 8,563
Leavenworth, Times 7,621
Topeka . . Capital 33,445
Wichita.. Eagle 37,131
KENTUCKY
Frankfort, State Journal 3,570
Lexington Herald 8,286
Leader 8,048
Louisville, Anzeiger 12,122
Courier-Journal 50,541
Louisville, Herald 37,214
Owensboro, Messenger 5,071
Paducah News-Democrat 6,854
LOUISIANA
New Orleans, Abeille
Item 51,329
States 34,743
Times-Picayune 69,703
Shreveport, Times 14,659
MAINE
Portland Press 5,200
Telegram 13,002
MARYLAND
Baltimore, American 104,913
Deutsche Correspondent . . 10,200
News 55,893
Sun 80,791
MASSACHUSETTS
Boston. .American 352,937
Globe 276,010
Herald 60,633
Post 301,104
Haverhill, Record 15,650
Lawrence, Sun 11,767
Lowell. .Sunday Telegram 17,487
Lynn .... Telegram
New Bedford, Standard 13,839
Times
Springfield, Republican 18,463
Union 18,858
Worcester, Telegram 32,860
MICHIGAN
Battle Creek, Enquirer 7,372
Journal 5,000
Bay City, Tribune TO, 300
Detroit. .Abend Post
Angelus
Free Press 101,259
News-Tribune 113,643
Sonntagsl)Iatt
Grand Rapids, Herald 35,000
Hancock. Tyomies 13,000
Houghton, Mining Gazette 7,418
Jackson. .Patriot 11,817
Kalamazoo, Gazette 16,652
Muskegon Times 5.300
Sagninaw. Courier-Herald 14,590
MINNESOTA
Duluth. .News-Tribune 23,204
Minneapolis, Journal 85,447
Tidende 7,177
Tribune 147,771
St. Paul . News 70,9^3
St. Paul, Pioneer Press 65,896
Winona. .Independent 4,089
MISSISSIPPI
Jackson. Clarion Ledger 8,263
News 8,312
Star 5,566
MISSOURI
.Toplin.. .Globe 15,424
News-Herald 10,444
Kansas Citv, Journal 75,017
Po.st 118,659
Star 177,526
St. Joseph, Gazette 22,526
St. Louis, Amerika 18.316
Friedenbote 30,129
Globe-Democrat 164,381
Mississippi Blaetter 24,825
Post-Dispatch 307,524
Republic 136.521
Springfield, Leader 11,215
Republican 10,800
MONTANA
.\nneonda. Standard 15,549
Hillings.. Gazette 3,556
Butte . . . .Miner 14,262
Great Falls, Tribune 6,855
Helena. .Independent 5,360
Missoula Missoulian
NEBRASKA
Lincoln . .Star
State Journal 15,773
Omaha... Bee 43,212
News 45,543
World-Herald 45,029
NEVADA
Reno. ., .State Journal 4,736
NEW JERSEY
Asbur^ Park, Press 6,938
Atlantic City. Sunday Gazette.... 5,560
Newark.. Der Erzaehler 15,000
Sunday Call 40,749
Patterson, Sunday Morning Chron-
icle 5,000
Trenton. .Times- Advertiser 16,680
NEW MEXICO.
Albuquerque, Journal 7,386
Las Vegas, Revista Catolica 6,474
NEW YORK
Albany. .Argus 14,740
Sunday Press 27,831
Sunday Telegram 30,000
Brooklyn, Brooklyn & Brownsville
Post 15,000
Citizen 32,893
Eagle 44,754
Freie Presse
Standard Union 64,611
Buffalo . . Courier 1 03,269
Dziennik dla Wszystkich.. 10,470
Express 60,000
News 26,000
Times 63,000
Elmira . . Telegram 50,000
New York, American 770,027
American Sunday S e m i-
Monthly Magazine 2,100,000
Araldo Italiano 35,000
Associated Sunday Maga-
zine 1,511,604
Atlantis 30,209
Bollettino della Sera 11,807
Call
NELSON CHESMAN & CO.'S RATE BOOK.
405
New York Courier des Etats Unis . .
Deutsches Journal
Follia
Fun
Giornale Italiano
Herald
Illustrated Sunday Maga-
zine 1,
Jewish Forward
Jewish Journal
Jewish News
Mail Order Assn 2,
North Side News
Press
Progresso Italo Americano
Revue
(See Zeitung)
Staats-Zeitung
Sun
Sunday Companion
Telegrafo
Telegram
Telegraph
Times
Tribune
United Sun, Comic Maga-
zine 2,
United Sun Newspaper
Magazine 2,
Volks-Zeitung
World
Ogdenburg, News
Poughskeepsie, Sunday Courier ....
Rochester. Democrat and Chronicle. .
Herald
Syracuse Herald
Troy. . . .Northern Budget
Observer
NORTH CAROUNA
Ashville, Citizen
Charlotte, News
Observer
Durham, Sun
Herald
Greensboro, News
Raleigh, News and Observer
Wilmington, Star
28,968
69,269
25,650
500,000
240,000
300,000
158,492
96,345
56,800
100,000
16,000
44,219
64,444
59,23(5
85,134
70,000
32,000
113,439
36,088
246,118
55,335
100,000
100,000
DAKOTA
485443
5,000
11,940
52,914
32,744
55,969
32694
8,700
7.398
6,334
16,152
5,070
4,976
10,100
19,388
4,690
6,046
12,600
18,613
NORTH
Bismarck, Tribune . .
Fargo. . .Courier-News
Grand Forks, Herald .
OHIO
Canton, News Democrat 11,260
Repository 15,371
Cincinnati, Commercial Tribune.... 43,340
Enquirer 52,263
Sonntagsblatt 49,550
Westliche Blaetter 62,750
Cleveland, American 10,985
Leader 69,850
Plain Dealer 147,510
Waechter und Anzeiger. . 21,500
Columbus, Dispatch 68,344
Ohio State Journal 31,324
Ohio Sonntagsgast
Dayton. .Journal 25,680
News 15,224
Lima, News 9,057
Republican Gazette 5,500
Sandusky, Register 4,477
Springfield, News 10,618
Sun (The) 11,846
Toledo, Niedziela 16,000
Times 19,026
Toungstown, Vindicator 15,000
Zanesville Sunday News 8,412
OKLAHOMA
.4rdmore. Ardmoreite 4,022
Enid. Eagle 3,300
Muskogee, Phoenix 11,472
Oklahoma City, Oklahoman 46,072
Tulsa, Democrat 9,463
World 10^840
OREGON
Portland Journal 54,025
Oregonian 7l|781
PENNSYLVANIA
Erie Dispatch 11,083
Herald 8,782
McKeesport, Times 9,200
Phila. II Mattino 15,000
Philadelphia, Inquirer 274,510
Item
North American 145,200
Opinione
Press 167,140
Public Ledger 111,836
Record 134,189
Sonntagsblatt 35,000
Sonntags Journal 40,000
Sunday Dispatch
Voce-Del-Popolo 23,000
Pittsburg, Dispatch 64,638
Gazette-Times 92,737
Leader 78,746
Post 68,346
Press 97,064
Volksblatt und Freiheits
Freund
Reading Eagle 15,572
Scranton, Scrantonian (The) 25,540
Williamsport, Grit 267,083
RHODE ISLAND
Providence, Journal 31,029
Tribune 12,770
SOUTH CAROLINA
Charleston, News and Courier .... 10,683
Columbia, Record 9,110
State 21,350
Greenville, News 6,068
Spartanburg, Herald 5,696
SOUTH DAKOTA
Aberdeen, American 6,217
Sioux Falls, Press 9,390
TENNESSEE
Chattanooga. Times 22,130
Knoxville, Journal-Tribune 19,263
Memphis, Commercial-Appeal 97,237
Tennesseean and American 28,703
Visitor 152,065
TEXAS
Austin. . .Statesman 8,016
Tribune 5,050
Beaumont, Enterprise 16,866
Journal 5,000
Dallas . . .News 50,066
Times Herald 26,532
El Paso.. Times 19,548
Fort Worth Record 26,478
Star-Telegram 30,733
Sunday News 17,000
Galveston, News
Houston . Chronicle 44,586
Post 41,482
Telegram 19,317
San Antonia, Express 27,636
Light 21,058
406
NELSON CHESMAN & CO.'S RATE BOOK.
Temple, Telegram 5,400
Waco News 6,122
Times-Herald 5,633
UTAH
Ogden . . . Examiner 5,000
Salt Lake City, Herald-Republican. 30,334
Tribune 36,902
VIRGINIA
Bristol, Herald Courier 4,681
Lynchburg, News 7,263
Newport News, Press 5,799
Norfolk, Virginian Pilot 39,456
Petersburg, Index Appeal 7,000
Richmond, Times Dispatch 33,276
Virginian 12,000
Roanoke, Times 10,801
Staunton, News 4,200
WASHINGTON
Bellingham, American Revenue . . . 11,019
North Yakima, Yakima Herald.... 3,061
Seattle. .Post-Intelligencer 53,826
Times 86,995
Spokane. .Spokesman-Review 54,391
Tacoma. .Ledger 28,307
Tribune 17,000
Walla Walla, Bulletin 3,137
Union 3,290
WEST VIRGINIA
Bluefield, Telegraph 4,749
Charleston, Gazette 6,210
Huntington, Herald Dispatch 6,500
Parkersburg. Dispatch-News 4,500
Wheeling, News 16,767
Register 11,450
WISCONSIN
Eau Claire, Leader 8,962
Madison, Democrat 4,350
Wisconsin State Journal. . 4,622
Milwaukee, Free Press 31,163
Germania Sonntags Post.. 31,000
Journal 47,030
Sentinel 58,226
Sonntagsbote 8,317
Young Churchman 44,703
WYOMING
Cheyenne State Leader 5,831
A COxMPLETE LIST OF
CANADA
ALBERTA
Calgary, Sunday Sun 5,000
BRITISH COLUMBIA
Vancouver, News Advertiser 15,000
Victoria . . Colonist
ONTARIO
Toronto, Star 32,260
World 89,000
QUEBEC
Montreal, Bulletin 8,000
Canard 10,000
Jewish Eagle 12,115
Nationaliste
CUBA
Gibara, El Progresso 5,0(10
Havana, Bohemia 10,000
Cuba 32,500
Cuba Illusirada 27,000
Diaro de la Marina
F.l Mundo
La Discusion 20,000
La Politica Comica 28,00u
Post 8,500
Matanzas, El Republicano 3,000
PORTO RICO
Mayaguez, La Bandera Americana.
San Juan Correspondencia
2,500
4,250
HAWAIIAN ISLANDS
Hdnnlulu, .Tapanese Chronicle.
Shimpo
1,931
3,421
PHILIPPINE ISLANDS
Manilla. .Cablenews
3,500
FOREIGN LANGUAGE PUBLICATIONS
lows :
Tlie various editions are designated as follojws: M, morning; E, evening; S, Sunday;
W, weekly; S-W, semi-weekly; Mo, monthly; S-M, semi-monthly.
GERMAN
CALIFORNIA
San Francisco, Demokrat M
Sonntagsblatt Des Call.
Dem S
COLORADO
Denver. .Herold W
Herold E
ILLINOIS
Chicago. Abendpost E
6,520
6,520
14,500
7,500
48.308
Chicago
.Arbeiter Zeitung B 15,000
Beobachter and Post . . . .D 4,500
Chicagoer Presse ....
See Milwaukee, Wis.
Daheim W
Fackel f.\rbeiter Zeitung) 24,000
Katholisches Wochenblatt
W 5,300
Sonntagspost 39,570
( Vorbote Arbeiter Zei-
tung) (W'y) 4,000
Staats Farm Zeitung . . . W
Westen S
Wochenblatt W 15,800
NELSON CHESMAN & CO.'S RATE BOOK.
407
Evanston, Katholisclipr .Tugend-
freund Mo 22,000
Peoria . . . Demokrat K
Sonne \V
Sonntags Glocke S
Techny. . Amerikanisches FamMien-
blatt Mo 16,500
INDIANA
Evansville, Demokrat S&M 5,261
Demokrat (S-Wy~l 9,105
Indianapolis. Spottvogel S 11,978
Telegraph and Tribuene.E 10,825
IOWA
Breda. .Ostfriessisclie Nachrichten
T-M 7,500
Cedar Rapids, Iowa Staats Zeitung
.W 9,500
Council Bluffs, Freie Presse W 6,800
Davenport, Demokrat M & S 4,212
Demokrat W 12,284
Demokrat S- W 4,106
Des Moines, Staats Anzeiger. . . .W 6,600
Dubuque, Catholir- Tribune )
Katholischer Westen . . .W ■- 39,495
Luxemberger Gazette . .W )
KANSAS
Kansas City, Coopers' Internationiil
Journal IU> 9,000
KENTUCKY
Louisville, Anzeiger M 6,687
Anzeiger S 12,122
Anzeiger W 11,452
Katholisclier Glaubensbote
\V
MARYLAND
Baltimore, Bayerisches Wochenblatt
W 9,599
Deutsche Correspondent . M 8,689
Deutsche Correspondent . S 10.200
Katholisclie Volkszeitung.W 7,000
MASSACHUSETTS
Boston. . .Anzeiger \V 6,800
MICHIGAN
Detroit . . Abend Post E & S
Familien Blaettcr .... S-W
Herold W 5,400
Saginaw. .Post Zeitung \V 4,100
MINNESOTA
Minneapolis, Freie Presse Herold. W 12,649
St. Cloud. Nordstern W 9,600
St. Paul, Deutsche Farmer S-M 47,654
Volkszeitung E 14,587
Volkszeitung \V 16,087
Wanderer \V ll,.=i00
Stillwater, Hermann's Sohn....S-M 5,200
National Farmer S-M 50.724
Westlicher Herold W 61,887
MISSOURI
St. Louis, Abendschule SM 60.309
Amerika M&S 18,316
Amerika S-W
Friedensbote S 30,129
Herald Des Glaubens...W 43.200
Westliche Post M 21,087
Westliche Post S 24,825
Westliche Post Country
Edition -00,000
NEBRASKA
Lincoln. .Deutscher Amerikan I'aini-
er W 131,815
Freie Presse W 131,428
Nebraska Echo W 8.700
Omaha .. Tribuene (D'y) 9,200
Tribuene W 11.600
NEW JERSEY
Butler . . . Hausdoktor Mo
Newark . . Freie Zeitung M
Erzahler S
Brooklyn.
NEW YORK
Freie Presse (E & S)
Reform W
Buffalo . .Aurora Cliristliche Woche
W
Demokrat M
Freie Presse E & W
Volksfreund E
New York, Amerikanischer Bot-
schafter Mo
.Amerikanische Schweizer
Zeitung W
Deutsches Journal M
Deutsches Journal S
Handels Zeitung W
Herold (Zeitung) ..M&E
Herold (Zeitung) S
Hessen - Darmstader Zei-
tung W
Naturopath Mo
Retail Baker- Mo
Revue (Zeitung)
(See Zeitung)
Staats-Zeitung M
Abendblatt E
Sonntags Blatt S
Staats-Zeitung W
Volkszeitung M
Volkszeitung S
Yorwaerts W
Koclit'ster. Abend Post E
NORTH DAKOTA
Bismarck, Staats-Anzeiger W
OHIO
Cincinnati, Christliehe Apologete.W
Deutsche-Ungarischer Bote
W
Freie Presse M
Abend Presse -. . . . E
Freie Presse (Sonntags-
blatt) S
Haus und Herd Mo
Volksblatt M
Volksblatt W
Westliche-Blaetter S
Cleveland, Christliehe Botschafter.W
Evangelische Magazin..Mo
National Gazette W
Sendbote W
Volksfreund und Arbeiter-
Zeitung W
Waechter und Anzeiger.. E
Waechter und Anzeiger.. S
Columbus, Express W
Express and Westbote. . .E
Ohio Sonntagsgast (Ex-
press and Westbote) . .
Waisenfreund W
Westbote S
Toledo . . Express D
Express W
OREGON
Mt. Angel, St. Joseph Blatt W
Portland, Deutsche Zeitung W
Nachrichten W
PENNSYLVANIA
Allegheny. Alleghenier und Pitts-
burger Sonntagsbote .W
Allentown, Welt-Bote W
15,000
11,072
15,000
11,760
8,650
10,327
9.29i
16,600
14,600
48,736
69,269
8,000
68,161
25,000
4,728
62,337
62,337
59,236
6,550
6,108
16,000
9,346
19,407
47,912
49.550
8.000
35,375
18,200
62,750
16,000
11,000
8,000
7,976
8,800
34,400
21,500
40,000
7,232
11,208
26,000
'5,266
6,549
26
408
NELSON CHESMAN & CO.'S RATE BOOK.
Philadelphia, Demokrat E
Morgen Gazette . . . .M & E
Nord Amerika ....... .W
Sonntags Journal S
Staats-Gazette W
Tageblatt M
Tageblatt (Sonntagsblatt)
S
Vereins und Logen Zei-
tung W
Pittsburg, Beobachter W
Sonntagsbote W
Volksblatt und Freiheits-
Preund M&S
Volksblatt und Freiheits-
freund W
Scottdale, Mennonitische Rundschau
W
Wilkes Barre, Express W
SOUTH DAKOTA
Aberdeen, Dakota Freie Presse...W
Neue Deutsche Presse..W
Eureka. ..Volkszeitung W
TEXAS
Dallas .Feld und Flur M
San Antonio, Freie Presse W
Hermann's Sohn in Texas
Mo
WISCONSIN
Appleton, Gegenwart S-W
Montags Blatt W
Volksfreund W
Hamburg, Gefluegel-Zuechter . . . .Mo
La Crosse, Abendstern E
Nordstern S-W
Volkspost W
Milwaukee, Acker und Gartenbau Zei-
timg W
Columbia W
Deutsche Hausfrau (Die)
Mo
Deutsche Warte W
Excelsior W
Germania Herold . .M & E
Germania (Sonntagspost)
S
Germania W
Haus und Bauernfreund. W
Landmann W
Rundschau W
SeeBote W
Sonntags-Bote S
Vorwarts W
ALBERTA (CAN.)
Calgary, Deutsche Canadier W
Edmonton, Herold W
BRITISH COLUMBIA (CAN.
Vancouver, German Press W
MANITOBA (CAN.)
Winnepeg, Nordwesten W
West Canada W
SASKATCHEWAN (CAN.)
Regina. .Courier W
14,000
40,6o6
39,500
35,000
12,926
19,400
5,900
6,500
14,000
13,500
5,720
9,230
8,760
18,000
6,500
6,600
8,500
45,000
8,632
55,000
22,000
7,013
30,148
31,000
108,166
103,577
10,630
25,000
7,313
8,317
5,500
4,937
8,400
20,000
9,181
11,005
NORWEGIAN DANISH
Chicago
ILLINOIS
.Evangelisten 8,000
Revyer W 5.200
Scandia W 6,000
Skandinaven E 18,000
Chicago.. Skandinaven S-W 35,000
Skandinaven S 18,000
Verdens Gang W 6,120
IOWA
Cedar Rapids, Kvinden og Hjem-
met and Quinnan Och
Hemmet 60,000
Decorah. .Evangelische Lutheriske
Kirketidente W
Posten og Ved Armen..W 39.271
Story City, Visergutten W 13,000
MINNESOTA
Duluth. .Skandinav W 6,200
Minneapolis, Familie Journal. .. .Mo 12,500
Folkebladet W 5,168
Gaa Paa W
Kvindens Magasin .... Mo
Lutheraneren W 19,383
Tidende E 7,010
Tidende .W 34,780
Tidende S 7,177
Ugeblodet W 10,000
Ungdommens Ven ....S-M 15,000
St. Paul.Titende W 5,000
NEBRASKA
Omaha. . .Danske Pioneer W 39,824
NEW YORK
Brooklyn, Nordisk Titende W
NORTH DAKOTA
Fargo. . . .Fram W 5,860
Grand Forks, Normanden W 8,091
WASHINGTON
Seattle. .Washington Posten ....W 10,000
WISCONSIN
Eau Claire, Reform W 5,562
Madison. Amerika W
Racine. . .Norden Mo 14.196
MANITOBA (CAN.)
Winnepeg, Norrona W 6,320
SWEDISH
COLORADO
Denver. . . S v e n s k Amerikanska
Western W
ILLINOIS
Chicago. Bladet . . .• W
Hemlandet W
Missions-Wannen W
Nya Wecko Posten W
Sandebudet W
Svenska Amerikaneren .W
Svenska Kuriren W
Svenska Tribunen-Nyheter
W
Evanston, Svenski - Amerikanska
Familj-Journalet ....Mo
Rockford, Svenska Posten. .' W
Rock Island, Augustana W
Ungdomsvannen Mo
IOWA
Des Moines, Posten W
Sioux City, Svenska Monitoren..W
MASSACHUSETTS
Worcester, Osterns Weckobald. . .W
Skandinavia W
Svea W
MICHIGAN
Ishpeming, Superior Posten. . . . ; .W
11,000
50,000
7,000
44.630
40.200
65,194
12,000
11,741
21,384
7,752
6,000
4,300
12,428
19,980
5,370
NELSON CHESMAN & CO.'S RATE BOOK.
409
MINNESOTA
Duluth . . . Posten W
Minneapolis, Nordiska Hem Mo
Skandinav Good Templaren
Skordemannen S-M
S V e n s k a Amerikanska
Posten W
Svenska Folkets Tidning.W
Svenska Roman Bladet.W
Veckobladet W
Western- American W
St. Paul.. Minn. Stats. Tidning..W
MISSOURI
Kansas City, Tribunen "W
NEBRASKA
Omaha Posten W
NEW YORK
Brooklyn, Finska Araerikanaren. .W
Jamestown, Skandia W
New York, Nordstjernan S-W
WASHINGTON
Seattle... Pacific Tribune W
WISCONSIN
Superior. Svenska Amer. Tribunen
W
BRITISH COLUMBIA (CAN.)
Vancouver, Svenska Canada Kuriren
W
MANITOBA (CAN.)
Winnepeg, Svenska Canada Tidn-
igen W
BOHEMIAN
Chicago.
ILLINOIS
Amerikan S-W
Denni Hlasatel
Duch Casu W
Hlasate' ■ • ■ •
Sospodarske Listy
Katolik S-W
Slavie S-W
Spravedlnost M & S
Svornost E
Svornost S.
Zajmy Lidu S-W
Zenske Listy W
MISSOURI
St. Louis, Ceska Zena S-M
Hlas S-W
Listy W
NEBRASKA
Omaha . . Cesko-Americky V e n k o v
S-M
Hospodar S-M
Osveta Americka W
Pokrok Zapadu W
Pokrok Zapadu with six
other State Editions . . .
OHIO
Cleveland, American
TEXAS
La Grange, Svoboda W
WISCONSIN
Milwaukee, Domaenost W
17,950
8,000
12,000
54,751
40,209
22,000
18,957
9,916
12,150
6,500
15,000
7,615
5,750
16,085
4,500
6,300
40,675
34,500
28,997
43,500
4,946
9,421
10,000
13,500
22,765
30,760
6,000
25,000
6,200
9,900
4,800
16,750
31,072
25,897
16,512
25,207
9,635
4,600
10,270
CROATIAN
CALIFORNIA
San Francisco, Jardran W 8,500
ILLINOIS
Chicago. Balkan World W 12,500
United Servian 13,000
NEW YORK
New York, Hrvatski Svijet E 9,000
FRENCH
LOUISIANA
New Orleans, Abeille ('L)...M&S
Abeille CL) W
MASSACHUSET 3
Lowell, Etoile E
Worcester, Opinione Publiqur ...E
NEW HAMPSHIRE
Manchester, Canado America./i . . W
NEW YORK
New York, American Exporter... M
American Furrier Mo
Courrier des Etats Unis.M
Courrier des Etats Unis.W
Courrier des Etats Cnis.S
RHODE ISLAND
Woonsocket, Union Mo
MANITOBA (CAN.)
Winnepeg, Ami Du Foyer Mo
NEW BRUNSWICK (CAN.)
Moncton, Evangeline . . . W
ONTARIO (CAN.)
Kingston, Canadian Mo
Ottawa, Temps E
QUEBEC
Levis. . . .Quotidien E
Montreal, Bulletin S
Canada M
Canard S
Journal d' Agriculture. Mo
Le Devoir
Messager Canadien M
Nationaliste S
Passe Temps S-M
Patrie E
Patrie W
Pays W
Presse E
Presse W
Revue Populaire Mo
Samedi W
Action Sociale E
Action Sociale W
Quebec. .Ensignment Primaire . .Mo
Evenement E
Evenement W
Vigie M
ITALIAN
San
Francisco,
Voce
5,100
5,471
16,200
20,250
CALIFORNIA
Italia M & S
del Popolo M
17,823
32,139
28,968
25.000
5,600
4,300
26,500
9,003
8,000
11,864
10,000
89.732
20,000
60,417
10,500
47,116
22,000
12,200
128,184
45,507
5,086
21,446
21,000
10,616
8,000
14,005
4,074
10,000
9,765
5,250
Our Contact-Service men are at your service — and no charge is made until
acceptable service is rendered. Use tbem.
410
NELSON CHESMAN & CO.'S RATE BOOK.
COLOBADO
Denver. .La Capitaile W
Pueblo. ..L'Unione W
ILLINOIS
Chicago. Italia T-W
Tribuna Italiana Trans-
atlaiitica W
MASSACHUSETTS
Boston ... Gazetta del Massachusetts
W
NEW YORK
Albany . . Bastone W
New York, America S
Araldo Italiano . . . .M & S
Bollettino della Sera....E
Eco d' Italia W
FoUia S
Giornale Italiano . . .M & S
Progresso Italio Americano
M & S
Telegrafo E&S
OHIO
Cleveland, Voce Del Papola Italiano
W
PENNSYLVANIA
Philadelphia, II Mattino M & S
Opinione M&S
Voce del Popolo. ...M&S
Pittsburg, Trinacria W
TEXAS
San Antonio, Messaggiero Italiano
W
Independent Corriere . . W
POLISH
CONNECTICUT
New Britian, Przewodlnik Katolicke
W
ILLINOIS
Chicago. Biz Bozy W
Dziennik Chicagoski ...D
Driennik Ludowy D
Dziennik Nardoway
Gazeta Katolicka W
Gazeta Polska
Narod Polski W
Rodzina Polska W
Sunday Polish Echo ....
Zgoda" D
Zgoda W
MARYLAND
Baltimore, Jednosc Unitv W
MASSACHUSETTS
Boston ... Gazeta Bostonska W
MICHIGAN
Detroit. .Dziennik Polskie E
NEW JERSEY
Jersey City, Glos Narodu W
NEW YORK
Buffalo . .Dziennik Da Wszvstkich
D & S
Gazeta Buffaloska W
Polak W. Ameryce E
OHIO
Cleveland, Naradowiec W
Polonia W. Ameryce
Toledo. . . Ameryka-Echo W
Echo Polskie D
Niedziela S
Rozga
9,000
16,250
10,500
6,000
11,807
35,000
51,668
5,000
25,650
64,444
32,000
33,000
15,000
23,000
6,500
8,011
4,600
13.133
24,167
10,657
15,000
50,000
10,000
26,560
109,000
10,000
9,500
12.350
16,720
10,470
6,000
4,950
7,490
9,875
150,000
16,000
16,000
16,000
PENNSYLVANIA
Philadelphia, Gwiazda W
Pittsburgh, Haslo Polskie \V
Wielkopolanin W
Scranton, Pensylvvanski Gornik..\V
Wilkesbarre, Praca
WISCONSIN
Milwaukee Kuryer Gazeta Wiscon-
sinska W
Kuryer Polski E
Nowiny Polskie E
Tygodnik Polskie W
Stevens Point, Gwiazda Polaina. .W
Rolnik W
MANITOBA
Winnipeg, Gazeta Katolicka W. Can-
adzie W
LITHUANIAN
ILLINOIS
Chicago . Lietuva W
MASSACHUSETTS
Boston . . Keleivis W
NEW YORK
New York, Tevyne W
PENNSYLVANIA
Mahanoy City, Saule S-W
FINNISH
MASSACHUSETTS
Fitchburg, Raivaaja D
MICHIGAN
Hancock, American Soumetar. .T-W
Tyomies D& S
MINNESOTA
Duluth. . .Paivaehti E
Sirtolainen W
New York Mills, Uusi Katimaa..W
NEW YORK
Brooklyn, New Yorkin Uutiset . S -W
OREGON
Astoria
HOLLANDISH
MICHIGAN
Grand Rapids, Met Ideaal Magazine
Mo
Hollandische Farmer . . Mo
Hulsvriend Mo
Holland . . Grondwet W
Kalamazoo, Hollandische Amerikaan
T-W
9,500
8,000
30,66d
9,800
19,278
23,456
10,300
5,000
32,000
12,000
8,788
12,000
18 075
7,000
6,420
9,000
5,500
13,000
6,000
12 600
4,500
10,500
25,000
15,000
7,000
5,000
HEBREW— (YIDDISH)
CALIFORNIA
San Francisco, Jewish Times. . . .W
ILLINOIS
Chicago. .Israelite 29,500
Jewish Courier D 36,874
Jewish Courier S 39,765
Jewish Labor World . . .W 12,000
Jewish Press M
NELSON CHESMAN & CO.'S RATE BOOK.
411
Chicago. .Jewish Progress W
Jewish Standard
Jewish Times W 8,500
Reform Advocate W 22,540
LOUISIANA
New Orleans. Jewish Ledser. . . .W 5,143
MASSACHUSETTS
Boston. . .Jewish' American W
MISSOURI
St. Louis, Jewish Voice W 13,500
NEW JERSEY
Jersey City, Svogoda W 25,000
NEW YORK
Brooklyn, Brooklyn ■ Brownsville
Post . ." S 15,000
New York, Arfierican, Hebrew and
Jewish Messenger . . . W
Amerikaner W 29,126
Freie Arbeiter Stimme. . W
Hebrew Standard W
.Jewish Farmer Mo 5,000
Jewish Forward . . . .E & S 158,492
Jewish Morning Journal
M&S 96,345
Jewish News E & S 56,800
Russ Kove Slovo E 35,000
Wahrheit Daily Herald. E 101,148
Yiddish Folk W 12,000
Zukunft Mo 81,200
OHIO
Cincinnati, American Israelite ... W
Cleveland, Independent W 19,058
OREGON
Portland, Jewish Tribune W 9,700
PENNSYLVANIA
Philadelphia, Jewish Exponent ... W 8,600
Pittsburg, Jewish Criterion W 16,000
Volksfreund W 5,000
TENNESSEE
Memphis, Jewish Spectator W 11,240
QUEBEC (CAN.)
Montreal, Jewish Eagle 12,115
HUNGARIAN
NEW YORK
New York, Amerikai M e g y a r
Nepszava M
Elore M
OHIO
Cleveland, Dongo S-M
Szabadsag M
Jewish Eagle W
SLOVAK
35,900
17,000
13,500
46,302
12,115
ILLINOIS
Chicago. Glasilo 11,200
Katoliche Slovenske
Noviny W
Ludovv Dennik E
Rovnost 'L' Udu W 5,577
Joliet... Amerikanskai Slovence.S-W 5,800
NEW YORK
New York, Glos Narado E 9,932
Slovak V Amerike. . . .S-W 35.000
OHIO
CleTeland, Hlas W 8,251
PENNSYLVANIA
Homestead, Amerikansky Kusky
Viestnik . . . .' W
Pittsburgh, Amerikanski) Slovenske
Noviny W
Slovenske Dennik B
Slovensky Hlasnik W
SPANISH
JAPANESE
37,500
NEW MEXICO
Las Vegas, Kevista Catolica S 6,474
Santa Fe, Revista Illustrada. . . . Mo 6,000
NEW YORK
Buffalo. .Hacienda Mo 23,086
New York. Amer.ca 25,000
American Exporter ....Mo 20,250
Comerico Mo 10,500
America E Industrios Amer-
icanos 25,000
Novedades W
Revista Universal Mo 25,000
TEXAS
San Antonio Imparcial de Texas. .W 12,000
CUBA
Camagney, Co-operacion S-M 10,000
Cienfuegos, La Correspondencia . . . . 6,500
Gibrara El Progresso.M&S 5,000
Havana . . Bohemia S 10,000
Cuba ME&S 32,500
Cuba Illustrada Mo 27,000
Cuba Y Amarica Mo 10,000
Diaro de la Marina. ME&S
Galicia 13,500
La Lucha 20.950
Santiago . Indepencia (La ) 3,000
PORTO RICO
San .Tuan, Correspondencio 4,250
Democracia
Tiempo (El) 5,000
GREEK
ILLINOIS
Chicago, Greek Star
NEW YORK
New York, Atlantis E & S 30,209
Atlantis Mo 25,000
Panhellenic
CALIFORNIA
San Francisco, Japanese American
D&S 12,000
Japanese New World. M & S 10,783
NEW YORK
New York, Japanese American Com-
mercial Weekly 23,000
PHILIPPINE ISLANDS
Honolulu, Japanese Chronicle 1,931
Shimpo 3,421
412
NELSON CHESMAN & CO.'S RATE BOOK.
RUSSIAN
NEW YORK,
New York, Svit W 9,000
PENNSYLVANIA
Homestead, Amenkansky Russky
Viestnik
Olyphant Pravda 9,000
WELSH
NEW YORK
Utica .... Drych
PENNSYLVANIA
Scranton, Druid
BULGARIAN
ILLINOIS.
Granite City Naroden Glas .
.M
A COMPLETE LIST OF
RELIGIOUS PUBLICATIONS
Weeklies are designated thus, W; Semi-Weeklies,
Semi-Monthlies, S-M.
ALABAMA
Birmingham, Alabama Paptist . . .W
Alabama Christian Advocate
ARKANSAS
Little Rock, Arkansas Baptist . . . .W
Baptist Advance W
Western Methodist . . . .W
Magnolia, Liberator W
CALIFORNIA
Mountain View, Signs of the Times
W
Signs of the Times Maga-
zine M
San Francisco, California Christian
Advocate W
Jewish Times W
Leader W
Monitor W
COLORADO
Denver. .Catholic Register W
CONNECTICUT
Hartford Catholic Transcript . . . .W
New Britain, Przewodnik Katoliki. .
DISTRICT OF COLUMBIA
Washington, Catholic PMucational
Review M
Missionary ....'. M
GEORGIA
Atlanta. .Christian Index W
Golden Age W
Wesleyan Christian Ad-
vacate W
Monthly Westminster Ma-
gazine M
Columbus, Southern Christian Re-
corder W
ILLINOIS
Chicago. .Advance W
Bladet W
Christian Century W
Christian Witness . . . .W
Christian Workers Maga-
zine M
Columbian and Western
Catholic W
Continent W
Epworth Herald W
Evangelisten W
Extension Magazine . . . M
7,620
9,019
8,000
6,195
1.3, .570
14,852
17,081
37,292
9,500
27,250
22,500
4,568
32,976
4.000
43,89.0
12,047
10,225
10,077
10,000
15,543
11,000
11,555
20,000
38,147
100,000
8,000
1G2.100
Chicago. .Gazeta Katolicka W
Jewish Standard W
Jewish Times W
Katholisches Wochenblatt.
Katoliche Slovenske Noviny
Katolik S-W
Living Church W
Ludovy Dennik E
Mission Studies M
Missions Wannen W
Narod Polski W
New World W
N. W. Christian Advocate.
Nya Wecke Posten . . . . W
Reform Advocate W
Sandebudet W
Standard W
Syndicated State Sunday
School Magazine
Elgin New Century S. S. Teach-
ers' Monthly
Young Peoples' Weekly. . .
Evanston, Katholischer Jugendfreund
•Joliet . . . Amerikanski Slovenre S-W
Marion. .Baptist W
Rock Island, Augustana W
Lutheran Companion . . .W
Ungdomsvannen M
Techny. . Amerikanisches Familien-
blatt M
Christian Family M
INDIANA
Brazil. . .Y. M. I. Monthly
Huntington, Our Sunday Visitor. W
Indianapolis, Catholic Columbian
Record W
Indiana Catholic W
Notre Dame, Ave Maria W
Riclimond, American Friend W
IOWA
Davenport, Catholic Messenger.. W
Decorah Evangelische Lutherisk
Kirketidente W
Des Moines, Western World . . . .W
Dubuque Catholic Tribune W
Lamoni . . Saints Herald W
Pella. . ..Baptist Record W
KENTUCKY
Fulton. . .Baptist Flag W
10,000
8.211
S-W; Monthlies, M; and
8,500
5,300
9" 421
4,817
50,000
24,750
45,000
22,540
7,000
74,650
52,153
201,903
22,000
5,800
5,148
21,384
6,705
7,752
16,500
17,000
15,152
232,824
8,400
12,275
28,075
5,000
6,941
39,495
7,200
5,000
12,961
NELSON CHESMAN & CO.'S RATE BOOK,
413
Lexington, Central Methodist Ad-
vocate W
Louisville, Baptist World W
Christian Observer . . . . W
Katholischer Glaubensbote
W
Pentecostal Herald ....W
Western Recorder W
LOUISIANA
Alexandria, Baptist Chronicle ..W
New Orleans, Catholic Churchman W
Christian Advocate . . . W
Jewish Ledger W
Morning Star W
South Western Christian
Advocate W
MARYLAND
Baltimore, Katholische Volks Zei-
tung . .W
Royal Service M
Southern Methodist . . . .W
MASSACHUSETTS
Boston . . Christian M
Christian Endeavor World
Christian Register ....W
Christian Safeguard . . . .M
Church Militant M
Congregationalist W
Father Mathew Herald. .M
Keleivis W
Missionary Herald ....M
Missions M
Pilgrim Teacher and S. S.
Outlook M
Pilot W
Republic W
Sacred Heart Review . .W
St. Andrew's Cross . . . .M
Universalist Leader . . ."W
Watchman W
Wellspring W
Woman's Missionary Friend
Zion's Herald W
East Northfield, Record of Christian
Work M
MICHIGAN
Detroit. .Angelus W
Michigan Christian Ad-
vocate W
Hancock. Amerikan Suometar ..S-W
MINNESOTA
Minneapolis, Folkebladet W
Lutheraneren W
St. Paul. Northwestern Chronicle .W
Wanderer W
MISSISSIPPI
Jackson. Baptist Record W
MISSOURI
Independence, Zlon Ensign W
Kansas City, Catholic Register. .W
Central Christian A d v o-
cate W
Word and Way W
St. Louis, Ceska Zena S-M
Christian Advocate . . . .W
Christian Evangelist ...W
Christian Philanthropist M
Church Progress W
Friedensbote W
Front Rank W
8,000
15,000
'27,241
104,000
24,000
12,000
4,500
22,500
7,790
5,143
11,000
11,209
7,000
15.000
7,200
5,500
76,637
7,200
5,200
5,100
23,700
18,075
13,000
53,000
90,000
40,000
15,000
106,640
47,000
30,000
18,307
5,500
5,168
19,383
10,164
11,500
7,580
6,000
7,500
34,461
21,500
6,200
11,225
37,083
14,500
7,500
30,129
35,517
33,750
29,126
16,600
30,000
94,389
56,285
St. Louis, Herold Des Glaubens. . .W 43,200
Herold Des Glaubens ..W 43,200
Hlas SW 9,900
Jewish Voice W 13,500
Queen's Work M 21,000
Round Table W 18,125
Social Circle W 20,250
Western and Sunday
Wat<hman W 8,500
NEBRASKA
Omaha. .True Voice W 5,860
NEW JERSEY
Newark.. Monitor W 10,000
N. J. Baptist Bulletin.... 9,500
NEW MEXICO
Las Vegas, Revista Catholica . . .W 6,474
NEW YORK
Brooklyn, Tablet W 21,000
Buffalo .. Aurora Christliche Woclie. 8,650
Catholic Union and Times .
C. M. B. A. Advocate. . .M 62,708
New York City. America W
American Hebrew and Jew-
ish Messenger W
American Messenger . . .M
American Missionary ..M
Amerikaner W
Amerikanischer Botschafter
Association Men Mo
Benziger's Magazine. . .Mo
Catholic News W
Catholic Worrd Mo
Christian Advocate . . . .W 37,000
Christian Herald W 311,556
Christian Intelligencer. .W 12,500
Christian Nation W
Christian Work and Evan-
gelist W 29,150
Church Bulletin Mo 79,000
Churchman W
Converted Catholic . . . . Mo 4,000
Freeman's Journal and
Catholic Register . . . .W
Hebrew Standard W
Homiletic Monthly and
Catechist Mo
Homiletic Review Mo 25,000
Irish World W
Leader Mo
Messenger of the Sacred
Heart Mo 249,831
Missionary Review of The
World Mo 10,500
Sabbath Reading W 100,000
Sentinel of Blessed Sacra-
ment Mo 87,496
Silver Cross . . . ' Mo
Spirit of the Missions. .Mo 40,154
Sunday Companion . . . .W 70,000
Sunday School Lession Il-
lustrator Mo 22,000
Svit W 9,000
Volunteers' Gazette ..S-M 20,000
Woman's Home Missions. . 45,500
Syracuse, Northern Christian
Advocate W 11,200
NORTH CAROLINA
Charlotte, Presbyterian Standard. W 5,350
Greensboro, Christian Advocate.. W 7,300
Raleigh. .Biblical Recorder W 14,044
Christian Advocate . . . .W 7,800
Thomasville, Charity and Children. .W 16,247
414
NELSON CHESMAN & CO.'S RATE BOOK.
OHIO
Cincinnati, Adult Bible Class. . . .Mo
American Home Mission-
ary Mo
American Israelite W
Catholic Telegraph W
Christian Leader W
Christian Standard . . . . W
Christliche Apologete ..W
Classmate W
Herald and Presbyter. .W
.rournal and Messenger. W
Sunday School Journal. Mo
Western Christian Advo-
cate W
Clpveland, Catholic Universe . . . .W
riiristliche Botschafter. .W
Christian World W
Evangelical Messenger.. W
Evangelische Magazin . .Mo
Expositor and Current
Anecdotes Mo
Jewish Independent . . . .W
Rendbote W
Columbus, Catholic Columbian . . .W
Catholic Foreser Mo
Ohio Waisenfreund . . . .W
Dayton . . Choir Herald Mo
Choir Leader Mo
Herald of Gospel Liberty W
Otterbein Teacher . . . .Mo
Religious Telescope . . . .W
Watchword W
Young Catholic Messenger.
Granville, Ohio Messenger Mo
Somerset. Holy Name .Journal .... Mo
OREGON
McMinnville, Pacific Baptist . . . .W
Mt. Angel, St. Joseph Blatt W
Portland Jewish Tribune W
Pacific Christian -\ d v f-
cate W
PENNSYLV.A NIA
Erie. . . . Catholic Chronicle W
Greenville, Young Lutheran Mo
Harrisburg, Evangelical W
Evangelical Bible Teacher.
Homestead, Amerikansky Russi-
Viestnik W
Philadelphia, Adult Class Mo
American Church S. S.
Magazinp Mo
Assembly Herald Mo
Augsburg Sunday School
Teacher Mo
Baptist Commonwealth. .W
Baptist Superintendent . Mo
Baptist Teacher Mo
Catholic Standard and
Times Mo
Christian Recorder W
Church Press Ass'n Maga-
zine Mo
Ecclesiastical Review . .Mo
Episcopal Recorder . . . .W
Forward W
Girls' World W
Heidelberg Teacher . . .Mo
Home and School Mo
.Jewish Exponent W
Tjutheran W
Lutheran Church Work. .W
Lutheran Observer . . . .W
10,090
13,000
40,000
16,000
22,700
180,000
28,600
16,000
16,000
.5,8.->4
13,000
11,000
13,500
19,058
7,976
15,600
40,000
29,566
14,233
5.916
12,110
28,500
42,100
51.000
10.000
20,000
5,725
26.000
9,700
9,420
23.178
10.500
9,300
37,500
12.154
9.500
51.914
23,710
11,500
5,100
70,000
7,500
28.000
15.000
4,500
320,000
95,100
16.600
16.200
8.600
10,000
11.000
22,500
Philadelphia, Lutheran Young People
W 34,000
Nord Amerika W
Pennsylvania Herald ..Mo 10,000
Presbyterian W 14,100
Reformed Church Messen-
ger W 9,900
Service Mo 9,500
Sunday School Times ..W 103,110
Sunday School World . . Mo 9,600
Twentieth Century Pastor. 12,063
Way " W 25,000
Westminister Teacher.. Mo 52,000
World Wide Mo 12,645
Young Folks W 30.000
Young Folk's Catholic
Weekly 18,500
Young People W 192,400
Youths' World Mo 88.250
Pittsl.urgh. Bible Teacher Mo 7,000
Catholic W 16,000
Christian Advocate . . . .W 48,000
Christian Union Herald. .W 39,322
Jewish Criterion W 16.000
Men's Record & Missionary
Monthly ". 4.500
Methodist Recorder . . .W 10,000
New Guide W 24,000
Presbyterian Banner . . .W 13,300
Slovensky Hlasnik . . . .W
United Presbvterian ...W 17.000
Volskfreund W 5,000
Wielkopolanin W
Reading. Reformed Church Record, W 5,522
RHODE ISLAND
Providence. Visitor W 7,300
Woonsocket. I'nion Mo 25.000
SOUTH CAROLINA
Columl'ia, Lutheran Church Visitor. AV 6,800
Greenville. Baptist Courier W 7,275
Southern Christian .\ d-
vocate W 12.981
TENNESSEE
Athens. .Methodist Advocate Journal 6.000
Martin. .Primitive Baptist W 9.773
Memphis, Jewish Spectator W 11.240
Nashville, Adult Student 94.481
Baptist and Reflector . . .W 6.196
Christian Advocate . . . .W 16,126
Convention Teacher
Cumberlan Presbyterian. W 7,500
Epworth Era 16,117
Gospel Advocate W 14,000
Midland Methodist ....W 11,000
National Baptist Union
Review W
Presbyterian Advance.. W 9.905
Sundav School Magazine. . 108,500
Visitor W 152.065
Watchman 25,000
Tullahoma. Cumberland Presbvterian
Banner '. . . .W 10,500
TEXAS
.\ustin. ..Firm Foundation W 22,113
Dallas. ..Baptist Standard W 21,000
Christian Courier W 5,800
Texas Christian Advocate. W
Texas Presbyterian
San .\ntonio. Southern Messenger.. W 6,750
UTAH
Salt Lake City, Young Woman's
Journal 16,000
NELSON CHESMAN & CO.S RATE BOOK.
415
w
VIRGINIA
Kiohmond, Christian Advocate
Earnest Worker
Foreign Mission Journal..
Missionary Survey
Onward W
Presbyterian of the
South \V
Religious Herald W
Southern Cluircliman . . .W
WASHINGTON
Seattle. .Catholic Northwest Progress
WEST VIRGINIA
Parkersburg, Baptist Banner . . . .W
WISCONSIN
Milwaukee, Catholic Citizen W
Catholic School Journal..
Columbia W
Excelsior W
Our Young People
Young Churchman W
CANADA
MANITOBA
Winnepeg, Ami-Du-Foyer
Gazeta Katolicka W
Canadzie W
6,700
56,000
33,000
25,000
34,000
10,750
7,000
5,000
7,200
5,000
24,906
5,000
8,632
7,013
11,500
44.703
5,600
8,788
Winnepeg, Northwest Review ...W
West Canada W
NEW BRUNSWICK
St. John, Maritime Baptist W
NOVA SCOTIA
Antigonish, Casket W
Halifa.K. . Presbyterian Witness ..W
Truro. . . .Weslevan W
ONTARIO
London. .Catholic Record W
Toronto. .Canadian Baptist W
Canadian Churchman . . .W
Canadian Epworth Era . . .
Catholic Register and Ca-
nadian Extension . . . .W
Christian Guardian . . . .W
Church Life W
Foreign Missionary Tid-
ings M
Presbyterian W
vSentinel and Orange and
Protestant Advocate . . W
Sunday School Banner. . . .
Teachers' Monthly
Westminster
QUEBEC
Montreal, Canadian Messenger
Northern Messenger. . . . W
Presbyterian Record ...M
8,793
9,181
5,600
5,300
6,574
4,265
28,500
6,891
6,084
21,726
8,332
27,200
26,879
19.834
60,417
58,316
63,902
AGRICULTURAL OR FARM PUBLICATIONS
Of general interest to the Farmer, Fruit Grower, Stock Raiser and Breeder, Poultry
Keeper and Beekeeper.
Monthly, except where otherwise noted. D, Daily ; W, Weekly ; S-W, Semi- Weekly ; S-M,
Semi-Monthly.
FLORIDA
ALABAMA
Birmingham, Progressive Farmer. .W 167,130
ARIZONA
Phoenix. Progressive Farmer and
Home Builder
ARKANSAS
Ft. Smith, Ozark Fruit and Farms. . 30,000
Little Rock, Arkansas Farmer and
Homestead S-M 35,000
CALIFORNIA
Los Angeles, California Cultivator. W 22,000
Western Empire 44,490
Sacramento, Live Stock and Dairy
Journal 13,652
San Francisco, California Country
Journal W
California Farm and Home 70,000
California Fruit Grower. W
Orchard and Farm — Irriga-
tion 39,802
Pacific Rural Press W 18,763
San .Jose, California Farmer ....W 68,800
Tropico .Business Farmer S-M 5,549
COLORADO
Colorado Springs, lutermountain
Poultry Advocate 6,000
Denver. .Field and Farm W 32,729
Record Stockman W 26,113
Record Stockman D 18,961
Western Farm Life M 50,000
Western Poultry World... 10,000
Fort Morgan, Colorado Farmer 12,500
CONNECTICUT
Bridgeport Farmer D 11,223
New Haven, Connecticut Farmer and
New England Farms. .W 10,000
Watchful Waiting is quite often
St. Augustine, Florida Farmer and
Homeseeker
Tampa . . .Florida Grower W
GEORGIA
Athens. .Home and Farmstead. .S-M
.\tlanta. .National Field W
Southern Cultivator and
Dixie Farmer S-M
Southern Fancier Farmer. .
Southern Farming W
Southern Ruralist .... S-M
IDAHO
Boise. . ..Idaho Farmer S-M
Western Farmers Review. W
Caldwell, Gem State Rural and Live
.Journal
ILLINOIS
Carlinville, Ot well's Farmer Boy...
Chicago. American Poultry .Journal.
American Sheep Breeder..
American Swineherd
Associated Farm Papers..
Better Farming 327,342
Breeder's Gazette W 98,040
Breeders' Guide 11,500
Earth 35,000
Farmers and Drovers
Journal E 50,658
Farmer's Review 101,118
6,280
11,153
5,700
74,579
47,517
25,000
75,519
250,000
10,000
7,207
18.104
40,000
65,000
35,666
582,500
but it never yet sold a bill of goods to a farmer.
Farm Implement News..W 9,000
Illinois Farmer and Farm-
er's Call S-M 59,800
Inter Ocean and Farmer. W 100,000
Irrigation Age M 34,179
Live Stock Journal 25,000
good diplomacy and successful politics,
416
NELSON CHESMAN & CO.'S RATE BOOK.
Chicago.. Live Stock Report ....W 50,000
Live Stock World D 46,570
Live Stock World W 60,535
Orange ,ludd Farmer ...W 126,830
Prairie Farmer S-M 90,636
Successful Poultry Journal 40,000
Vegetable Grower 120,000
East St. Louis, National Live Stock
Reporter E 19,885
Hamilton, American Bee Journal . . . 5,739
Mount Morris, Poultry Tribune.... 45,000
Quincy. .Poultry Keeper 30,666
Reliable Poultry Journal. . 59,113
Springfield, Berkshire World and
Corn Belt Stockman .... 10,000
Farm Houi^j 75,000
Swine World S-M 20,000
INDIANA
Goshen . . Poultry Post 40,000
Huntington, Farmer's Guide ....W 80,236
Indianapolis, Indiana Farmer . . . .W 56,081
Inland Poultry Journal . . 40,000
Jersey Bulletin and Dairy
World W 13,164
Swine Breeders' Journal
S-M
Up-to-Date Farming ..S-M 209,000
Spencer.. Farm Life 300,000
IOWA
Cedar Rapids, Western Poultry
Journal 40,000
Council Bluffs, National Horticul-
turist
Des Moines, Golden Egg 18,000
Iowa Farmer S-M 70,584
Iowa Homestead W 140,000
Producer and Consumer. . . 63,000
Spirit of the West W 5,000
Successful Farming 700,000
Wallace's Farmer W 74,900
Mount Vernon, Fruit and Gar-
dener 48,844
Nevada. .Profitable Breeding and
Farming 4,000
Sioux City, Farmer and Breeder. W 61,048
Live Stock Record E
Traer. . . .Farm and Real Estate
Journal 67,500
Waterloo, Corn 100,000
Creamery Journal . . . .S-M 5,132
Egg Reporter 5,640
Kimball's Dairy Farmer
S-M 110,242
Milk Trade Journal 5,000
KANSAS
Topeka. .Capper's Weekly 247,765
Parmer's Mail and Breeze. 105.055
Kansas Farmer W 62,627
Missouri Vallev Farmer. . 511,876
Poultry Culture 46,629
Live Stock Journal E 6,500
Wichita. Southwest Farmer W 8,000
KENTUCKY
Louisville, Farm & Family 22,373
Farmer's Home Journal. .W 15.000
Home and Farm S-M 102,887
Inland Farmer S 120,125
Industrious Hen 35,000
Kentucky Farming 30,000
Market Growers Journal . 18,079
LOUISIANA
Crowley . .Rice Journal and Southern
Farmer 10,000
New Orleans, Gulf States Farmer
Modern Farming S-M 20,075
MAINE
Augusta. Maine Farmer W 9,393
Bangor .. Commercial Farmer and
Villager W 23,932
Maine Rural Life
MARYLAND
Baltimore, Farmers and Planters
Guide 19,728
MASSACHUSETTS
Boston .. .American Cultivator ...W 20,000
American Fancier & Stock-
Keeper W 7,000
American Horse Breeder. W
Profitable Poultry ....Mo 10,086
Springfield, Farm and Home . . .S-M 601,938
New England Homestead. W 56,864
Westfleld, National Grange
M
MICHIGAN
Adrian. ..Michigan Patron M 10,000
Battle Creek, Dog Fancier 5,000
Battle Creek, Mich. Poultry Breeder 22,000
Bay City, National Farmer W 37,000
Detroit. .Gleaner S-M 85,000
Mich. Dairy Farmer 6,200
Michigan Farmer W 80,000
Grand Rapids, Fruit Belt 40,000
Hollandsche Farmer .... 25,000
Michigan Farm Herald . . 30,000
Poultrv & Suburban Farmer 25,000
Kalamazoo, Poultry Pointers 29,000
MINNESOTA
Minneapolis, Farmers' Tribune. .S-W 18,425
Farm, Stock and Home . . 111,166
Northwestern Agriculturist 125,000
Northwest Farmstead ..W 106,364
Skordemannen S-M
Northfield, Northwest Dairyman... 6,995
St. Paul. Agricultural Magazine. .S-M 110.000
Deutsche Farmer S-M 47.654
Farmer 143,288
Farmer's Weekly Dispatch 211,464
Farmer's Wife 722,241
Poultrv Herald 20.000
Rural Weekly 288,961
Wanderer W 11,500
Winona. .National Farmer . . . . SM 50,724
MISSISSIPPI
Jackson. .Union Advocate S-M 4,400
MISSOURI
Columbia. Missouri Farmer 50,000
Hendrickson, Plat Woods Farm
Journal 10,000
Kansas Citv, American Breeder. S-M 35,000
American Hereford Journal 5,800
Drovers Telegram E 37,630
Parmer and Stockman . .W 100,000
Missouri and Kansas Far-
mer S-M 104,679
Star . .'. -W 304,818
Stock Yards Nugget . . .W 91.455
Mountain Grove, Useful Poultry
Journal Jf'222
St Joseph. Fruit Grower and Farmer 125,000
Profitable Farming . . S-M '^o-O""
Stock Yards Dailv .Tournal 9,368
St. Louis, Bulletin of Commerce S-M 14.750
Colman's Rural World. .W 45,153
Farm Progress S-M 152,175
Journal of Agriculture . .W 151,511
NELSON CHESMAN & CO.'S RATE BOOK.
417
Norfolk.
Omaha.
South
St. Louis, Missouri Ruralist ..S-M 84,000
National Farmer and Stock
Grower 122,897
Sedalia. .Garden and Farm News.. 60,000
Springfield, Ozark Countrymen 14,500
Ozark Magazine 5,000
MONTANA
Helena. .Stockman and Farmer. .S-M 25,000
NEBRASKA
Hemingford, Prairie Farm Guide. .W 7,000
Lincoln. .American Homestead 35,000
American Poultryman . . . . 30,000
Campbell's Scientific Far-
mer 30,040
Commoner .•■••.• S-M 100,000
Deutscher Amerikanischer
Farmer W 131,315
Ind. Farmer "W 35,000
Nebraska Farmer W 50,000
Poultry Topics 27,000
.Carlson's Rural Rev 31,896
..Cesko Americky Venkov. . 16,750
Hospodar S-M 31,072
Nebraska Farm Journal
S-M 101,265
Rural Weekly 62,768
Twentieth Century Farmer 106,391
Omaha, Drover's Journal
Stockman E 18,576
NEW HAMPSHIRE
Manchester, Mirror and Farm. . . ."W
NEW JERSEY
Red Bank, Farmers Success W 30,000
NEW YORK
Buffalo. .American Poultry World. . 45,000
Elmira. .Poultry Review
Garden City, Country Life in
America
Garden Magazine and
Farming
Lisle. . . .Feathered Warrior
New York City, American Agricul-
turist W 128,936
The Field Illustrated .... 10,000
Jewish Farmer 5,000
Suburban Life •• 30,000
Witness W 15,000
• Port .Jervis, New York Farmer W 24.4.^0
Rochester, American Fruits 2,600
Am Nut Journal 1.000
Green's Fruit Grower.... 140,000
Rural Life 60,000
Syracuse, American Poultry Advocate 51,000
Waterville, Poultry Weekly
NORTH CAROLINA
Raleigh. .Carolina Farmer W 12,069
Farmer and Mechanic. .W 13,000
Winston-Salem, Our Rural Home... 23,400
NORTH DAKOTA
.Co-Operators Herald W 9,280
National Grain Grower... 30,064
.North Dakota Farmer.... 6,000
OHIO
Carey. . .Poultry Record 18,000
Cleveland. Ohio Farmer W 125,714
Grover Hill, Tri-State Farmer. .S-M 6,24.5
Medina. .Gleanings in Bee Culture. 21,218
Springfield, Farm and Fireside. S-M 553,759
Farm Engineering 56,239
Farm News 259,420
Poultry Success 50,000
37,000
31,449
Fargo.
Lisbon. .
OKLAHOMA
Muskogee, Interstate Farmer ..S-M
Oklahoma City, Oklahoma Farmer
S-M
Oklahoma Farmer and
Stockman S-M
Oklalioma Farm JournalS-M
OREGON
Hood River, Better Fruit
Portland . Northwest Pacific Farmer
Oregon Farmer S-M
Pacific Northwest
Rural Spirit W
Salem. . . N. W. Poultry Journal. . . .
Pacific Homestead . . . .W
PENNSYLVANIA
Chambersburg, Penn. Grange News.
Hanover . Poultry Fancier
La Park, Park's Floral Magazine..
Philadelpliia, Country Gentleman . W
Farm Journal
Pennsylvan'a Farmer. ...W
Practical Farmer .... S-M
Pittsburgh, National Stockman and
Farmer W
Poultry and Farm Review.
Sellersville, Poultry Item
SOUTH DAKOTA
Aberdeen, Dakcit.T FtirmiT S-M
Mitchell. Progressive Poultry Journal
Sioux Falls, South Dakota Farmer.W
TENNESSEE
Chattanooga, Southern Farm Journal
Southern Fruit Grower . . .
Fayetteville, Farm News
Nashville, Southern Agriculturist S-M
TEXAS
Austin... Statesman and Diversified
Farmer S-W
Helton. ..Poultry Life of America..
Dallas. . .Farm and Ranch W
Farm News (including Gal-
veston Farm News) S-W
Feld und Flur
Home and State W
Southern Poultryman ....
Fort Worth, Live Stock Reporter. E
Murray's Swine Breeder..
Galveston, Farni News (see Dallas) .
Paris. . . .North Texas Parmer. . . .W
San Antonio, Southwest Farmer and
Investor
Texas Stockman and
Farmer S-M
UTAH
Lehi .... Utah Farmer W
VERMONT
Brattleboro, H o 1 s t e i n Friesian
Register S-M
VIRGINIA
Emporia, Virginia Farmer
Richmond, Southern Planter
WASHINGTON
Earlington, Westerner
North Yakima, N. W. Farm and
Home
Seattle. . Pacific Poultryman
Washington Farmer
Spokane. N. W. Farm and Orchard.
Western Farmer S-M
Tacoma..N. W. Horticulturist
Walla Walla, Feathered World
31,887
52,552
95,313
52,050
13,192
20,100
16,995
17,000
18,000
13,500
17,847
33,500
43,145
458,030
251.000
850,107
41,292
61,328
132,399
10,000
45,000
60,219
8,200
20,700
58,390
15,000
5,500
121 227
6,000
99^250
110.389
9,230
38,650
6,000
10,000
15,000
5,200
14,000
35,563
16,500
8,037
56,111
89,721
40,925
12,041
20,000
23,420
33,072
12,800
4,000
18
NELSON CHESMAN & CO.'S RATE BOOK.
WISCONSIN
Ashland . .Lake Superior Farmer . . W
Fond Du Lac, Trade Extension. . . .
Ft. Atkinson, Hoard's Dairyman. .W
Hamburg, Gefluegel-Zuechter
Madison . Equity News S-M
Wisconsin Farmer . . . .W
Menominee Falls, Wis. Sugar Beet.
Milton. .. Profitable Poultry
Milwaukee, Acker und Gartenbau
Zeitung W
Butter, Cheese and Egg
Journal W
Haus und Bauernfreund . W
Kuryer Gazeta Wiscon-
sinska W
Landmann W
Racine. .Wisconsin Agriculturist. .W
Watertown, Farmers Veterinary Ad-
visor
WYOMING
Cheyenne, Wyoming - Stockman
Farmer
5,322
13,957
67,000
8,500
12,000
80,000
12,600
4,897
45,000
4,500
103,577
19,278
10,630
67,544
12,000
24,527
CANADA
ALBERTA (N. W. T.)
Calgary . .Deutsche Canadier ....W 5,500
Farm and Ranch Review
S-M 21,000
Edmonton, .Vlberta Herold W 4,937
MANITOBA
Winnepeg, Farmer's Advocate and
Home Journal W 33,444
Winnepeg, Grain Growers' Guide. W
Nord western W
Norrona W
Nor' -West Farmer . . .S-M
NEW BRUNSWICK
Saekville, Eastern Farm and Home
S-M
Sussex. ..Maritime Farmer and Co-
operative Dairyman. S-M
SASKATCHEWAN
Regina . . Pi'airie Farm & Home . W
ONTARIO
Grimsby. Fruit Grower & Farmer.. W
London. .Farmer's Advocate and
Home Magazine W
Peterobrough, Canadian Horticultu-
rist
Farm and Dairy W
Toronto.. Canadian Countryman. . .W
Canadian Farm W
Canadian Poultry Review.
Farmers' Magazine
Poultry Advocate
Sun W
Thrashermen's Review ...
P. E. ISLAND
Summerside, P. E. I. Agriculturist.W
QUEBEC
Montreal, Journal of Agriculture
S-M
Journal D' Agriculture .S-M
Witness and Canadian
Homestead
37,500
20,000
6,32(1
30,000
10,000
9,98(»
13,944
33,34.J
13,430
17,171
28,271
19,053
15.000
20,000
5,000
16,870
8,400
9,709
89,732
25,875
A COMPLETE LIST OF.
EDUCATIONAL PUBLICATIONS
(Monthlies, unless otherwise noted as follows: Semi-Monthly, S-M; Weekly, W;
Semi-W^eekly, S-W.)
ILLINOIS
Bloomington, School and Home
Education
Chicago. . American Educational Re-
view
Evanston, Correct English
Fine Arts Journal
Gregg Writer
Hi^h School Life
World's Chronicle W
Oak Park. School Century
Taylorville, School News and Practi-
cal Educator
INDIANA
Indianapolis, Educator Journal ....
Marion. .Teacher's Journal
KANSAS
Topeka. .Western School Journal..
MARYLAND
Baltimore, A a 1 a n t i c Educational
Journal
Journal of Educational
Psychology
MASSACHUSETTS
Boston. ..Journal of Education.. W
Popular Educator
Primary Education
School Arts Magazine. . • ■
Springfield, Currect Events W
Kindergarten Review ....
12,000
35,860
31,278
5,000
50,000
25,000
13,083
7,000
7,000
5,300
14,700
5,490
37,000
83,000
12,000
Detroit .
MICHIGAN
.Beach's Magazine of Busi-
Lansing. .Moderator-Topics W
MINNESOTA
Minneapolis, School Education ....
NEBRASKA
Lincoln. . Nebraska Teacher
NEW YORK
Dansville, Normal Instructor and
Primary Plans
Milford. .Teacher's Gazette
New York, Benziger's Magazine. . .
Educational Foiindation . .
Phonographic World and
Commercial School
Review
School W
School Journal
Teaclier's Magazine
Syracuse, School Bulletin and N. Y.
State Educational Jour-
nal
OHIO
Columbus, Business Educator ....
Ohio Educational Monthly.
Ohio Teacher
Rural Educator
OREGON
Salem. . .Oregon Teacher's Monthly.
35,468
7,170
13,000
110,000
10,000
94,389
7,000
29,500
5,000
12,792
6,000
14.000
10,000
4.500
NELSON CHESMAN & CO.'S RATE BOOK.
419
PENNSYLVANIA
Lancaster, Penn. School Journal. . . .
Philadelphia, School Progress ....
TENNESSEE
Nashville, Progressive Teacher . . .
WEST VIRGINIA
Charleston, Wi'st Virginia Educator
WISCONSIN
Madison . Wisconsin Daily News
(Morn)
Wisconsin Journal of Edu-
cation
6,000
20,000
20,000
5,000
5,000
Milwaukee, American Journal of
Education
American School Board
Journal 10,500
Catholic School Journal . . 5,000
Industrial-.Vrts Magazine
Western Teacher
CANADA
Toronto. .Canadian Teacher. . . .S-M
Industrial Banner W
Quehec. . Ensignment Primarie ....
PHILIPPINE ISLANDS
Manila. .Philippine Education ....
A COMPLETE LIST OF
MEDICAL PUBLICATIONS
6,500
29,500
8,000
4,000
(Monthlies, unless noted as follows: Semi-Monthly, S-M; Weekly, W; Semi-Weekly, SW).
ALABAMA
Mobile. . Southern Medical Journal.
CALIFORNIA
Los Angeles, California Medical
and Surgical Reporter . .
DISTRICT OF COLUMBIA
Washington, Army and N a v y
Medical Record
ILLINOIS
Chicago. .American .Journal of Clini-
cal Iiledicine
American Journal of
Veterinary Medicine . .
Illinois Medical Journal . .
Journal of the Am. Med.
Ass'n W
Medical Recorder
Medical Standard
Surgery Gynecology and
Obstetrics
KENTUCKY
Louisville, Baby
MASSACHUSETTS
Athol. . .Healthy Home
Boston. . .Mass. Medical Journal..
MICHIGAN
Battle Creek, Good Health
Detroit. .Therapeutic Gazette
MINNESOTA
Minneapolis, Osteojiathic World..
MISSOURI
Kansas City, Medical Herald
St. Louis, Interstate Medical Jou/i--
nal
Medical Brief
Medical Era
Medical Fortnightly
Medical Review
Urologic and Cutaneous Re-
view
5,000
5,500
14,900
25,000
7,022
6,500
60,710
5,900
9,200
7,792
21,991
10,231
12,500
15,000
9,300
10,000
11,666
10.400
6,500
17,500
of
NEW JERSEY
Butler. . .Hausdoktor
NEW YORK
Jamestown, Nurse
New i'ork, American Journal
Nursing
American Journal of
Surgery
American Medicine
Health Culture
International Journal of
Surgery
Journal of the Outdoor
Life
Medical Journal W
Medical Record W
Medical Times
Naturopath and Herald of
Health
New York State Journal
of Medicine
Pediatrics
Physical Culture
Trained Nurse and Hos-
pital Review
Syracuse, Good Health Clinic
OHIO
Cincinnati, Lancet Clinic W
Columbus, Medical Journal
Toledo .. .American Medical Com-
pend
PENNSYLVANIA
Athens .. .Penn. Medical .Tournal...
Philadelphia, Annals of Surgery...
Cyclopaedia and Medical
Bulletin
Dental Cosmos
Medical Council
Medical Summary
Medical World
15,000
10,000
10,000
23,000
20,500
34,000
6,000
28,300
Toronto . Public
ONTARIO
Healtli .Journal.
5,500
25,000
8,300
10,500
135,000
14,500
16,746
5,000
7,500
10,000
6,450
4,694
10,000
20,000
27,125
10,000
23,619
12.875
Our Service Department, Engraving plant and Commercial Artists are
for the convenience of our clients.
420
NELSON CHESMAN & CO.'S RATE BOOK.
A LIST OF
FINANCIAL AND COMMERCIAL PUBLICATIONS
(Dalies designated thus: D; Weeklies, W; Semi-Weeklies, S-W: Monthlies
Semi-Monthlies, S-M).
CALIFORNIA
San Francisco, Coast Banker
COLORADO
Denver. .Mining Investor W
Mining Record D
ILLINOIS
Chicago . .Banker W
Farms, Loans and City
Bonds
Investing for Profits . . .
Multitude
National Banker
Rand, McNalley Bankers
Monthly
INDIANA
Indianapolis, Commercial . . . (Morn)
MASSACHUSETTS
Boston. .Banker and Tradesman. .W
Commercial W
■ Commercial Bulletin ....
News Bureau M & E
MICHIGAN
Detroit . .M i c h. Miumfacturer &
Financial Record . . . .W
MINNESOTA
Minneapolis, Commercial West...W
NEW YORK
New York, American Banker . . . .W
Annalist W
Banker's Home Magazine.
Banking Law Journal . .
Bradstreets W
Business America
30,000
15,000
6,000
6,000
5,000
10,000
36,000
9,625
6,500
7,500
14,000
5,100
8,800
25,541
Chicago.. Commercial (Morn)
Commercial and Financial
World \v
Financial Age W
Financial World W
Financier ■^
Journal of Commerce and
Commercial Bulletin
(Morn)
Mercantile and Financial
Times w
Moody's Magazine
Wall Street Journal. M & E
OHIO
Cleveland, Dollars and Sense
Finance W
PENSYLVANIA
Philadelphia, U. S. Financial and
Mercantile Examiner. W
M;
36,158
21,800
15,000
17,101
10,500
13,083
CANADA
MANITOBA
Winnipeg, Canadian Finance. .. S-M
ONTARIO
Toronto. .Financial Post of Canada
W
Monetary Times W
Saturday Night W
QUEBEC (CAN.)
Montreal, Financial Times W
Journal of Commerce . . . E
10,000
7,714
5,400
7,400
33.000
5,630
A LIST OF
SPORTING PUBLICATIONS
(Monthlies, unless otherwise noted).
4.980
CALIFORNIA
San Francisco, Breeder :nid Sports-
man W
COLORADO
Denver. .Out Door Life 55,750
DISTRICT OF COLUMBIA
Washington, Arms and Tlie Man. .W 25,000
ILLINOIS
Chicago.. American Field W 18,000
Baseball World W 15.000
Golfer's Magazine 7,500
Horseman and Spirit of
the Times W 10,000
Horse Review W
Racing Form M & S 12,477
Saturday Eve. Telegraph. W
Sports Afield 42,969
Decatur.. Fox & Hound & Trappers
World
INDIANA
Indianapolis, Westi-rn Horseman. .W
IOWA
Des Moines, Spirit of the West. . . W
MAINE
Phillips. .Maine Woods W
MASSACHUSETTS
Boston ... American Fancier and
Stockkeeper W
American Horse Breeder. W
National Sportsman
MICHIGAN
Battle Creek, Dog Fancier
MISSOURI
St. Louis, Force
Sporting Goods Dealer. . .
Sporting News
NEW YORK
Buffalo. .Horse World W
16,558
5,000
4,523
7,000
'70,000
5,000
8,000
12,000
75,000
10,000
NELSON CHESMAN & CO.'S RATE BOOK.
421
Lisle. . . .Feathered Warrior
New York, Aeronautics S-M
Aircraft
All Outdoors
American Golfer
Automobile W
Automobile Topics . . . .W
Baseball Magazine
Bicycling "World and Motor
Cycle Review W
Clipper W
Dramatic Mirror W
Dramatic News W
Field and Stream
Field Illustrated
Forest and Stream W
Golf
Golf Illustrated & Outdoor
America
Illustrated Record W
Motor
Motor Boat S-M
Motor Boating
Motorcycle Illustrated. S-M
Motor World W
Outing Magazine
10,500
25,000
18,241
8,750
58,000
7,500
24,095
21,500
25,500
53,000
10,000
32,000
25,000
29.000
25,000
14,125
8,970
New York, Police Gazette W 100,000
Polo & Club Magazine. . . . 6,000
Rider and Driver W 39,300
Rudder
Telegraph D & S 36,088
Theatre Magazine 53,326
Winged Foot 4,600
Yachting
OHIO
Cincinnati, Sportsman's Review. .W 33,000
Columbus, Hunter, Trader, Trapper. 83,500
PENNSYLVANIA
Philadelphia, Motor Print 41,370
Sporting Life W 36,296
WASHINGTON
Seattle. .Pacific Fisherman 9,000
Pacific Motor Boat 18,713
Western Motor Car 4,000
WISCONSIN
La Crosse, Open Exhaust 7,960
Milwaukee, Outer's Book 53,000
Wisconsin Motorist 5,000
CANADA
Grimsby . Canadian Sportsman ...W 5,300
Toronto, Canadian Motorboat
Woodstock (Ont.), Rod and Gun in
Canada 17,012
A COMPLETE LIST OF
JUVENILE PUBLICATIONS
(Monthlies unless otherwise noted).
DISTRICT OF COLUMBIA
Washington, Children's Star
ILLINOIS
Carlinville, Otwells Farmer Boy. . . . 40,000
Chicago. .Boys' Companion Bi-M 16,000
Elgin Boys' World W 398,923
Girl's Companion W 393,480
Young People's Weekly. . . 201,903
Evanston, Katholischer J u g e n d-
freund 22,000
MASSACHUSETTS
Boston. ..Wellspring W 106,640
Youth's Companion . . . .W 448,147
Salem. . .Little Folks 114,286
MICHIGAN
Detroit. .American Boy 211,666
MISSOURI
St Louis, Front Rank W 35,517
■ Round Table W 18,125
Social Circle W 20,250
NEV/ YORK
New York, Children's Blue Bird
Magazine
John Martins Book 13,000
New York, St. Nicholas
Sunday Companies ....W 70,000
NORTH DAKOTA
Lisbon . . . Rotary 8,350
OHIO
Dayton. .Young Catholic Messenger. 51,000
PENNSYLVANIA
Greenville, Young Lutheran 23,178
Philadelphia, Forward W 320,000
Girl's World W 95,100
Young Folks W 30,000
Young Folk's Catholic
Weekly 18,500
Young People W 192,400
Youth's World 88,250
UTAH
Salt Lake City, Juvenile Instructor. . 13,435
VIRGINIA
Richmond, Onward W 34,000
WISCONSIN
Midwaukee, Our Young People 11,500
Young Churchman W 44,703
422
NELSON CHESMAN & CO.'S RATE BOOK
A LIST OF PUBLICATIONS DEVOTED TO
FASHIONS, HOUSEKEEPING AND HOME
(Issued monthly unless noted thus: Q't'y for Quarterly
S-W, Semi- Weekly)'.
S-M, Semi-Monthly; W, Weekly;
Chicago.
Elgin...
Quincy .
Goshen.
Boston .
ILLINOIS
. Daheim
. Mothers Magazine
.Home Instructor
INDIANA
.Cooking Club Magazine. ...
IOWA
Cedar Rapids, Kvinden Og Hjemmet.
Des Moines, Peoples Popular Monthly
KANSAS
Topeka . .Household M
KENTUCKY
Louisville, Farm and Family ....M
MAINE
Augusta. American Woman M
MASSACHUSETTS
.Budget and Beacon . . . .W
Home Needlework Maga-
zine M
Modern Priscilla M
Musician M
MINNESOTA
Minneapolis, Keiths
Womans Home Weekly. . .
MISSOURI
St. Louis, Abendschule S-M
Woman's National Weekly.
NEW YORK
Cooperstown, American Motherhood.
Table Talk M
New York, American Club Woman . M
Art de la Mode M
Bon Tom M
Butterick Fash'n Quarter-
lies
Butterick Trio 1,
Costume Royal M
Decorative Furnisher . . . M
Delineator M
Designer
Elegance Parisienne . . . .M
Elite Styles M
Fashion Book Q't'y
Gentlewoman M2
Good Housekeeping Maga-
zine M
Harper's Bazar M
House and Garden M
547,248
200,826
35,500
60,000
750,000
765,410
22,373
614,711
425,185
30,000
15.000
72,276
60,309
199,019
102,000
12,250
100.000
6.000
50,000
000,000
348.173
85,000
26,000
500,000
400,000
64,200
5,000
New York. House Beautiful ....M
Housewife M
Housewives League Maga-
zine M
Illu.strated Milliner . . . .M
Ladies' World and House-
keeper Ml,
McCall's Magazine .... Ml,
McCalls Book of Fashions
Q't'y
May Manton's Fashion
Monthly 3
May Manton Fashion Book
and Envelope . . . .Q't'y
Millinery Trade Review. M
Monthly Fashion Book. . . . 2,
National Food Magazine. .M
Needlecraft M
Pictorial Review Ml,
Smart Styles M
Vanity Fair M
Womans Magazine
OHIO
Marietta, Uplift Magazine M
Springfield Family M
Household .TournMl . . . .M
AVoman's Home Companion
PENNSYLVANIA
Philadelphia. Fashions
Ladies' Home Journal . . . .1
Woman and Beauty
TENNESSEE
Nashville, So. Womans Magazine. . .
TEXAS
Dallas. . .Hollands Magazine
WASHINGTON
Seattle. .Buiigalmv ;\IaKazine
50,000
500,000
30,000
9,141
000,000
274,048
200,000
,000,000
200,000
250.000
20,000
816,014
000,000
30.000
15,000
50,000
600,000
274,575
811,916
699,249
7,000
50,000
134,458
33,500
CANADA
MANITOBA
Winipeg, Western Home Monthly. . 40,432
ONTARIO
Toronto. Canadian Ladies' Home
.Tournal 25,000
Evervwoman's World .... 65,000
A SELECT LIST OF
MAIL ORDER PUBLICATIONS
(The various editions are designated as follows: D, Daily; S-W. Semi-Weekly; W, Weekly;
S-M, Semi-Monthly; M, Monthly).
ALABAMA
Birmingham, Dixie Home 45,000
CALIFORNIA
San Jose, California Farmer ... W 68,800
COLORADO
Denver. .Rocky Mountain Magazine. 60,000
Western Farm Life (Semi-
Monthly) 50,000
NELSON CHESMAN & CO.'S RATE BOOK
423
DISTRICT OF COLUMBIA
\V:i.sliingtf n. Pathfinder (\V.) 70,000
GEORGIA
Atlanta . .Watts Official Railway
Guide 7,000
Gainesville, Home Helper oTOOO
ILLINOIS
Chicago . .Agents & Mail Order
Dealers Magazine. .Bi-M 10,000
Associated Farm Papers . . 582,500
Every Day Life M 600,000
Home Life 902,261
Home Life M 902,261
HoTisehold Guest M 903,907
Inland Printer M 17,104
Mail Order .Tournal . . . . M
Novelty News M 10,391
Popular Mechanics . . . . M 350,000
Saturday Blade and Ledger
Wl, 250, 000
Welcome Guest M 250,000
Woman's World M2,030,588
INDIANA
Indianapolis, Up To Datf Farming
S-M 209,000
Spencer.. Farm Life M 300,000
IOWA
C'l-dar Rapids. Modern Brotherhood. M 140,000
Des Moines. Iowa P'armer S-M 70.584
People's Popular Monthly. 750,000
Successful Farming 700,000
KANSAS
Topeka. .Capper's Weekly 247,765
Farmers Mail & Breeze
W 105,055
Household 765,410
Missouri Valley Farmer. M 511,876
KENTUCKY
Louisville, Home and Farm (S-M I . . 102,887
MAINE
Augusta. American Woman M 614,711
Comfort Ml. 286,620
Vickery & Hill List . . . .Ml, 843, 665
MASSACHUSETTS
Boston .. Mathews (.Tulius) List 335,557
Modern Pviscilla M 425,185
National Sportsman . . . . M 70,000
Salem . . . Black Cat
Si)rlngfield, Farm and Home.. S-M 601,938
MICHIGAN
Detroit. .American Boy M 211,666
Detroit. .Beach's Magazine of Busi-
ness M 35.468
Gleaner S-M 85,000
MINNESOTA
Minneaiiolis Woman's Home Weekly 72,276
St. Paul American Home
Weekly 122,295
Farmer's WMfe M 722,241
Rural -Weekly 288,961
MISSOURI
Kansas Citv Home Friend M 519,000
St. Louis. Abendschule 60,309
Farm Progress S-M 152,175
Nat'l Farmer and Stock
Grower M 122,897
National Rip Saw M 231,008
NEBRASKA
Omaha. ..Rural Weekly 62,768
NEW YORK
Buffalo , . National Monthly and
Literary Magazine Sec-
tion 300,000
Dansville, Normal Instructor ....M 110,000
East Aurora, Fra M 52,007
Garden Citv. Country Life in
America M 37,000
New York, Beckwith List Designer
Delineator 1,150,000
Gentlewoman M2. 000,000
Good Housekeeping . . . .M 348,173
Housewife M 500,000
111. Companion M 270.000
Ladies' World Ml, 000. 000
McCall's Magazine .... Ml, 274,048
Metropolitan M 350,000
Phvsical Culture M 135,000
Pictorial Review Ml, 000, 000
Suburban Life ' 30,000
Rochester Green's Fruit Grower. .M 140.001)
Trov . . .Home Budget M 101,000
Northern Budget W 32,694
OHIO
Canton. .To-Dav's Magazine ....M 800,000
Snringfield, Farm and Fireside
' (Bi-Wklv) 553,759
Farm News M 259,420
Household Journal ....M 274,575
Woman's Home Companion 811,916
PENNSYLVANIA
Mlentown. Spare Moments M 250,415
La Park. Park's Floral Magazine. M 458,030
Philadelphia. Farm .Tournal M 850.107
Ladies' Home .lournal. ..Ml, 699, 249
New Ideas M 165,860
TEXAS
Dallas. ..Holland's Magazine ...M 134,458
A LIST OF PUBLICATIONS DEVOTED TO
MOTORING AND GOOD ROADS
(Monthlies designated thus: M; Semi-Monthly, S-M; Weeklie.s, W; Semi-Weeklies, S-W
CALIFORNIA
L-s Angeles. Motor West S-M
San Francisco. Pacific Motor M
ILLINOIS
Ch'eago. .Electric Vehicles
6.200
23,000
7.500
Chicago. .Motor Age W
Motor Field M
Power Wagon M
IOWA
Des Moines, Auto New.s M
Road Maker M
23,372
16,825
10,000
8,800
24,80(1
424
NELSON CHESMAN & CO.'S RATE BOOK
i
KANSAS
Topeka. .Rural Autoist M 4,012
MISSOURI
Joplin. .. Southwestern Automobile. 5,000
St. Louis, Auto Review M 12,868
National Good Roadster.M 20,000
NEBRASKA
Omaha. ..Motorist M 13,207
NEW YORK
Albany . Motordom M 10,400
Garden City, Motorlife M 50,000
New York, Automobile W 18,241
Automobile Dealer and Re-
pairer M 31,500
Automobile Topics W 8,750
Good Roads W 8,000
Horseless Age W 12,500
Motor M 25,000
New York, Motor World W 8,970
Motor Cycle Illustrated. SM 14,125
PENNSYLVANIA
Philadelphia, Motor Print M 41,370
Pittsburgh, Automobile Journal ..M 7,800
RHODE ISLAND
Pawtucket, Automobile Journal. . S-M 18,340
Motor Truck M 9,940
WASHINGTON
Seattle. .Western Motor Car M 4,000
MANITOBA
Winnipeg, Gas Power Age M 13,500
ONTARIO
Toronto. .Motoring M 6,060
Motor Magazine M 9,500
Power House M 5,280
OFFICES AT
Estd. liDVERTISING
J874.iiGENTS"''''^'
MAIN OFFICE
ST. LOUIS.
Would you try to loop the loop in an aeroplane? Then don't try to ad-
vertise without the advice of an Advertising Agency.
will be Spent by the Readers of
during the next Twelve Months
Comfort reaches more than a million (10%) of
the farm families whose incomes average a thousand
dollars a year. Thus the total annual buyfng power of
our rural readers is easily a Round Billion Dollars.
Besides these, GOMFORT also enters nearly a
quarter million homes in towns and cities of 5,000 or
more population, but chiefly in the smaller places.
Do you wonder that COMFORT has enriched a
host of mail-order advertisers?
GOMFORTis an equally effective publicity medium
for winning the rural and small-town store trade.
Farm families buy fifty per cent of all goods sold
in cities of 10,000 or less inhabitants.
The store trade of this million and a quarter
homes, in which every member of the family reads
Comfort, is a coveted prize which cannot be
touched through the magazines and daily papers.
You need the force of COMFORT'S fly-
ing wedge to penetrate this sphere of
influence, all its own.
W. H. GANNETT, Pub., Inc.,
AUGUSTA, MAINE
New York Office: 1 105 Flatlron BIdg.
WALTER R. JENKINS. Jr., Represenlatwe
Chicago Office: 1635 Marquette BIdg.
FRANK H. THOMAS, Representatlfe
NELSON CHESMAN & CO.'S RATE BOOK.
425
Minneapolis, Minn.
is working every issue for the greater development of the Northwest
It wants more farmers and greater prosperity for them.
Its work in demonstrating through its Acre- Yield Corn Contest, that
was followed up by other contests of like nature, that Minnesota and
The Dakotas are corn states started a new chapter in Northwestern
agriculture.
Cheap corn to farming is the same as cheap coal in manufacturing.
Corn is the foundation stone of agriculture.
Today Minnesota and The Dakotas are corn states.
Send for a copy of FARM, STOCK AND HOME. The paper
itself is our best solicitor.
foREMOs^
iSBH mil
REPRESENTATIVES
Chicago
J. C BILLINGSLEA,
1119 Advertising Building.
New York
A. H. BILLINGSLEA,
No. 1 Madison Ave.
St. Louis
A. D. McKinney,
Third National Bank Building.
426
NELSON CHESMAN & CO.'S RATE BOOK.
THE SOCIAL RECORD
OF BOSTON
No publication more fully represents the Social and
Artistic in Boston than
THE SOCIAL RECORD
BOSTON'S AUTHORITATIVE SOCIETY PAPER
PUBLISHED EVERY SATURDAY
120 BOYLSTON STREET
BOSTON
You Can Reach More Than
Two Million
of the very best people
of the South through
the official publications
of the
M. E. Church, South
Aggregate Circulation Per Issue
One Million and a Half
$2.87 PER LINE $2.87
Will Place Your Copy in the Entire List
Write for Free Handsome Booklet
which will give full informa-
liou and particulars. Address
J. ARTHUR JOHNSON
Advertising Manager
810 Broadway, Nashville, Tenn.
You can cover
Indiana thru
The Star
League
The Indianapolis Star
The Muncie Star
The Terre Haute Star
Combination display rale of 1 5 cents
per agate line (or the three newspapers
by using equal run of copy in eacfi
paper in twelve months — 2 cents a line
less than the total of the individual rates.
Special Representatives
KELLY-SMITH C V
220 Fifth Ave.. New York
JOHN GLASS
Peoples Gas Building, Chicago
NELSON CHESMAN & CO.'S RATE BOOK. 427
Dry Goods
Is Talking Every Month to
People Who Buy More Than
One Thousand Million Dollars
Worth Of Dry Goods Annually.
If a dozen buyers should walk into your place of business at one
timeyouwould be surprised, yet there is hardly a day passes that
we do not get a dozen or more buyers as subscribers to DRY
GOODS.
During the last few years the circulation of DRY GOODS
has been increasing steadily and solidly and the remarkable
thing about this circulation is that our 7,000 subscribers have
a purchasing power greater than the 2,000,000 readers of the
Saturday Evening Post.
Here is intensive cultivation for you! Not a copy goes to waste
and most of them are read by the whole store. Thousands of
readers every month all intent upon buying what is newest and
best in the dry goods markets.
We are telhng these people what to buy. It is up to you to tell
them where to buy. October is the time to talk when they are
getting ready to come to market.
Dry Goods
25 Cents _ _ _ - A Copy
$2.00 ----- A Year
Dry Goods Publishing Co.
116-120 West 32nd Street New York
Max Jagerhuber, President
428 NELSON CHESMAN & CO.'S RATE BOOK.
nprrating
Anbreui ^trurnsnn Ol0mpana
anft
Stcuensan $liibltshtng Co.
offers the following
TO REPUTABLE ADVERTISERS:
Let us put behind the sale of \)our goods the introduction and
backing of the greatest organization in the country today — the Inter-
national Sunday School Association.
We believe that through our thirty-five (35) publications you
will find a media that will be unusually productive of results for
the following reasons:
First: QUALITY OF CIRCULATION.
Both our efficiency magazines for Sunday School superintend-
ents and adult workers and our denominational syndicate will take
^our advertising into representative homes throughout the country
with good buying power.
Second: QUANTITY OF CIRCULATION.
We have more than passed the 1 00,000 mark of paid sub-
scribers, and for this additional reason believe we merit considera-
tion.
Third: EDITORIAL STANDING.
Our Sunday School Magazines for adult workers are edited
by the leading Sunday School writers in the country and represent
officially the International Sunday School Association.
The denominational weekhes contain among their editors and
contributors many of the most outstanding men in position and
influence in the Presbyterian Church. These weeklies have no
superior in the denominational field, editorially, typographically, or
in news efficiency and human interests.
Fourth: PREFERRED POSITION.
Thirty-five magazine pages a month opposite reading matter
or on reading pages at $125.00. (Discounts for time.) We will
be glad to furnish you rates on smaller space.
Fifth:
Your advertising is in good company and has an introduction
through our publications which should be of inestimable value.
Very faithfully yours,
ELLIOT C. WILLIAMS, Adv. Mgr.
NELSON CHESMAN & CO.'S RATE BOOK. 429
The Atlanta Journal
Atlanta, Ga.
August, 1914, Circulation
Daily, 63,393
Sunday, 72,859
Semi-Weekly, 101,809
Advertising in the
Journal Sells the Goods
The Journal covers Dixie like the dew.
John M. Branham Co., Representatives
The Chicago Herald
(FORMERLY RECORD-HERALD)
^ Is an incomparable medium in a field of incomparable
business opportunity.
^ Advertisers who go into The Herald STAY there. Their
patronage does not float — it is anchored by results — ^because
we give circulation delivered into substantial homes, at a
reasonable rate.
^ THE HERALD welcomes circulation auditors. Has
never denied an audit, and never will.
^ Insist that your advertising agent lay the facts before you.
If HE won't WE will.
REPRESENTED BY ALL RESPONSIBLE ADVERTISING AGENTS
THE HERALD
163 Washington Street, West, Chicago, Illinois
Eastern Office: Times Building, New York City, N. Y.
430 NELSON CHESMAN & CO.'S RATE BOOK.
Mr. Advertiser, Insist Upon
SAFETY FIRST!
In Your Advertising Investment
The Baltimore & Ohio Railroad Employes Magazine
Offers You Three Guarantees —
1 . A circulation of over 40,000 a month among over 60,000
employes.
2. Enormous buymg power. Our pay roll for the fiscal year
1913-14 amounted to over $46,000,000.
3. Association with high standard advertising only — An exami-
nation of our publication will prove this to your satisfaction.
^ The Baltimore & Ohio Employes Magazine is published by the
Baltimore & Ohio Railroad Company for its employes.
^ Practically two-thirds of the material in each issue (112 page,
standard magazine size, monthly) is contributed by our employes
themselves.
^ The articles treat of their work, their homes, their families, their
associates, their interests. It is their Magazine and is so considered
by them.
^ For the advertising of men's apparel, building supplies, home
furnishings, food products and many other appropriate lines it is a
splendid medium.
Rate —
20 cts. per agate line (224 lines to page) and pro rata to
$44.80 per page per issue. Preferred positions and covers,
extra. Send for rate card and sample copy.
FOR FURTHER PARTICULARS ADDRESS
ROBERT M. VAN SANT, Advertising Manager
Camden Station, - Baltimore, Md.
THOS. H. MacRAE, Western Representative
Railway Exchange Building
Chicago, III.
NELSON CHESMAN & CO.'S RATE BOOK. 431
THE NATIONAL FIELD
^ Is owned by more than 2,000,000 farmers. These men
are worth cultivating NOW.
^ It may sound like "Bull" to you — that — 2,000,000 men own
any one paper. But that is a fact, and we will furnish the
numbers by States of the members of the NATIONAL
FARMERS' UNION, in good standing, who are the owners of
THE NATIONAL FIELD
^ The subscribers take their official organ — THE
NATIONAL FIELD because they really want it and must
have it to get official news and orders concernmg the workings
of the NATIONAL FARMERS' UNION. The wntings of
President Charles Barrett means more to them than anything
Colonel T. R. may ever write.
Circulation, advertising rates or other data can be had by referring
to the text pages of this book or by addressing
THE NATIONAL FIELD
Atlanta, Georgia
The New Haven Times-Leader
(Connecticut)
The TIMES-LEADER commands the attention and consideration of all advertisers
desiring a business foothold in New Haven.
THE CIRCULATION DEPARTMENT BOOKS AND RECORDS OF THE TIMES-
LEADER ARE OPEN TO THE INSPECTION OF ADVERTISERS AT ALL TIMES.
The TIMES-LEADER is the only New Haven evening newspaper that has become a
member of the Audit Bureau of Circulations.
The TIMES-LEADER, apparently, is the only one of the three evening papers in New
Haven which is willing to submit to such a test.
The figures which were recently filed with the Audit Bureau of Circulations show that
for the three months ending June 30, 1914. the net paid circulation of the TIMES-LEADER
(paid in cash) was lO.Gl.i copies per day.
The TIMES-LEADER is really the leader in the afternoon newspaper field of New Haven
Evidence of our worth can be found in every issue of the TIMES-LEADER. You cannot
alTord to omit this paper from your list. It is now indispensable to any advertiser covering
the New Haven territory.
THE S. C. BECKWITH SPECIAL AGENCY
Sole and Exclusive Foreign Representatives
Tribune Building, New York, N. Y. Tribune Building, Chicago, III.
Third National Bank Building, St. Louis, Mo.
432 NELSON CHESMAN & CO.'S RATE BOOK.
THE STRAND
and WIDE WORLD
We have a very definite policy with regard to our
advertising pages.
We seek only such advertisements as will have a
personal appeal to our readers.
We try to make these pages of real live interest
equally with the reading pages, and so far we have suc-
ceeded pretty well.
One by one new advertisers are won over, and their
introduction to our friendly circle of readers is appre-
ciated on both sides, and they stay with us.
Results
We carry nearly three times as much advertising
keyed for cash results as the average of four leading
magazines of general circulation.
The STRAND and WIDE WORLD pull especially
for all business appealing to MEN, and have a DOUBLE
VALUE for such business over mediums of general cir-
culation.
The circulation is all of highest class, free of all
clubs, cut rates and premiums, no duplication, free of
returns. 80% of subscriptions are renewed each year.
Cost
$100.00 per page for either STRAND or WIDE
WORLD. $180.00 combined rate for both; less 5%
discount for cash, equal to 85 cents per page per 1,000
guaranteed. Smaller space, pro rata.
Consult your Agent! or write
The Advertising Department
83-85 Duane Street, New York
James A. Young, 1211 Hartford Bldg., Chicago
NELSON CHESMAN & CO.'S RATE BOOK.
433
THE> i>A^ir^"v^ :n^e>w»
OF PHILADELPHIA
BRINGS RESULTS
A Trial Advertisement Will Prove It To Your Satisfaction
BAPTIST
TEACHER
PHILADELPHIA, PA.
A monthly magazine for Sun-
day School Teachers, pubhshed
by the American Baptist Pub-
hcation Society.
Circulation 70.000
In Baptist Sunday Schools all
over the United States an author-
itive publication.
Advertising rates on applica-
tion to
CHARLES W. YATES
1 Madison Square
NEW YOKK
YOUNG
PEOPLE
PHILADELPHIA, PA.
A paper for boys and girls in
their 'teens. Published by the
American Baptist Publication
Society and circulation over the
whole United States. One hun-
dred and eighty thousand copies
per week.
Advertising rates on applica-
tion to
CHARLES W. YATES
1 Madison Square
NEW VORK
THE TIMES
is the only Liberal paper in Hamilton (a city of over 100,000 population)
has, therefore, a large following of its own. It is also one of the oldest papers in Ontario.
The Daily and Semi-Weekly cover a large territory.
For advertising, results use
THE TIMES
TIMES PRINTING COMPANY. Limited
has one of the largest printing establishments in Canada.
I
434
NELSON CHESMAN & CO.'S RATE BOOK.
The Modern Priscilla
Pays Advertisers
This is no "hot air" statement, but a statement of
fact, based on definite knowledge.
We don't mean to say that no matter what the ad
may be, and no matter what the article advertised, still
Priscilla will pay out. That would be foolish.
We do mean to say, however, that given an article of
interest and value to intelligent women, an advertisement
in The Modern Priscilla will do better than pull reply for
reply and sale for sale in comparison with nine out of ten
other women's publications.
Send for a copy of our 1914-15 "Advertising Digest"
and get all the facts. No advertiser who wants to reach
women should be without this valuable pamphlet.
The paid circulation of The Modern Priscilla is in
excess of 400,000 copies per month. The advertising rate
is $2.00 per agate line for smaller than cjuarter page space.
For (|uarter page space or larger (per issue) the rate is
approximately $1.70 per line. Forms close 5th of second
month preceding date of issue.
THE MODERN PRISCILLA
A. J. CROCKETT, Manager of Advertising
85-87 Broad Street Boston, Ma>8.
Chicago Office
30 N. Dearborn Street
W. T. DIEHL. Manager
New York Office
37-39 E. 28th Street
F. M. KRUGLER. Manager
NELSON CHESMAN & CO.'S RATE BOOK.
435
The Houston Telegram
EVENINGS AND SUNDAYS
Fastest growing newspaper in the South. Only 1 8 months
old. Circulation over 1 8,000 net paid. Members Audit
Bureau of Circulations full leased wire reports. Our Service
Department, Engraving plant and Commercial Artists are for
the convenience of our advertisers.
Advertising in the TELEGRAM is the Shortest Distance
between two Opportunities — Profitable Bw^ing and Selling.
CHICAGO OFFICE:
Knill-Chamberlain, Inc., Representatives,
1028 Peoples Gas Building.
NEW YORK OFFICE:
Putnam & Randall, Representatives,
1 7 I Madison Avenue.
THE HOUSTON TELEGRAM
HOUSTON, TEXAS
Abcnbpast
Sanntngpnst
Chicago, 111.
Have the largest paid circu-
lations of all German daily
or Sunday newspapers west
of New York City and reach
almost every German fam-
ily in Chicago and vicinity.
Circulation Guaranteed.
Members of the
Audit Bureau of Circulations.
The
Austin Statesman
Established 1871
Circulation permanent and
of a character to justify the
expectation of results from
using its coJuiims.
Covers six of the wealthiest
and most populous counties in
Texas. Read by people of
means and purchasing capac-
ity.
Tlie S. C.' Beckwitli Special Agency,
Sole Representatives for foreign
advertising.
Oiifices
St. Louis, Chicago imd New York.
436 NELSON CHESMAN & CO.'S RATE BOOK.
The
Birmingham
A^e Herald
D
AUBAMA^S LEADING DAILY and SUNDAY NEWSPAPER
CIRCULATION
SUNDAY ISSUE 28,758 DAILY ISSUE 18,836
POST-OFFICE STATEMENT
The Age Herald is the greatest want Ad medium in
Birmingham — Rate, one cent per word — Display rates and
other information can be found in the text pages of this book,
or will be sent upon request.
Birmingham is a hustling Southern town of 1 50,000 pop-
ulation and one of the best towns to advertise in in the South.
THE S. C. BECKWITH SPECIAL AGENCY
Sole Agents Foreign Adverrising
TRIBUNE BUILDING TRIBUNE BUILDING
NEW YORK CITY CHICAGO. ILL.
THIRD NATIONAL BANK BUILDING
ST. LOUIS. MO.
NELSON CHESMAN & CO.'S RATE BOOK.
437
AMERICA'S GREATEST MAIL ORDER MEDIUM
THE MENACE
AURORA, MISSOURI.
1,500,000 WEEKLY CIRCULATION
RATES: -Display, $3.00 per a^ate line.
Classified, 40c per word, 7
words to a line.
No promises are made that these rates will
remain in effect for more than ninety (90)
days.
We are going to have 2,000,000 real live
subscribers within the next few months and
every Monday morning we get a Post-
Office receipt to prove every circulation
statement we make.
C . F . W ADDELL CO .
Advertising Managers
Send all copy and electros to C. F. WADDELL CO., 404 New Brede
Bldg., 105-109 N. Dearborn St.. Chicago, 111.
Phone, Central 2152.
New York Office, Fred D. Yates, in charge,
1 50 Nassau Street,
Phone, 3548 Beekman.
St. Louis Office, R. M. Saylor, in charge,
503 New Bank of Commerce Bldg.,
Bell Phone, Olive 531.
438
NELSON CHESMAN & CO.'S RATE BOOK.
They Are Building Things
In Western Canada
They are opening up more territory with new railways than in any
other similar area in the world. They are establishing basic manufac-
turing enterprises. They are doing big business in the Canadian West.
If you sell a product which is of use to the railway builders, contractors,
machinery men and brick manufacturers, advertise it in the BUILDING
WORLD.
Rates, direct or from this agency.
THE BUILDING WORLD,
Calgary, Alberta, Canada
CONCENTRATE!
Over 700,000 people live in the
Macon (Ga.' trade territory. Best
results are obtained through a
newspaper with a concentrated
circulation in this territory. 98
per cent of
THE MACON NEWS
Sworn Circulation
OVER 13,000
is distributed within 100 miles
USE THE NEWS
and you will cover a given territory
thoroughly and not ? broader
territory thinly. Circulation
largest in Macon and in Macon's
trade territory.
Foreign Advertising Representatives
Robert MacOuoid Co.
New York
23 E-26th St.
(Mr. MacQuoid)
Chicago
Security Bldg.
(Mr. Wolf)
The Dallas Express
Stalwart Republican —
Never flies a doubtful
flag — Trims no sail to
catch the passing breeze.
JOB PRINTING
IN CONNECTION.
W. E. KING
Managing Editor
1607 Jackson St. DALLAS, TEX.
Phone, M. 1754
NELSON CHESMAN & CO.'S RATE BOOK. 439
''The
Livest Magazine
in America
S • AT >>
Circulation
The Metropolitan Guarantees an average monthly
circulation of 350,000 — 95% net paid for the twelve
months ending with the September, 1915 issue. A
pro rata refund will be made to all advertisers for any
shortage in the guarantee.
Advertising
August, 1914, issue carried $8,000 more business than
August, 1913.
Editorial
Writers with an international following, artists that
get the stories over with a bang, beautiful Penrhyn
Stanlaws covers in 6 color rubber offset, a wonderful
n art supplement in the new Rotarygravure process, Q
the whole magazine carrying that rare impression — -
dignified punch.
Rate
Effective with the October issue the rate will be $2.00
per line, $1 200 per page. Rates for color and Rotary-
gravure pages and other complete information on
rate card.
METROPOLITAN
''The Livest Magazine in America''
J MITCHEL THORSEN
O ADVERTISING MANAGER F|
28
440 NELSON CHESMAN & CO.'S RATE BOOK.
The Joplin (Mo.) News Herald
^ Has the largest local circulation.
^ Carries no objectionable copy.
^ Is the only independent newspaper in Joplin.
^ Is one of the four Missouri newspapers carrying afternoon
leased wire Associated Press dispatches.
^ And is the only afternoon newspaper in Joplin.
FOREIGN REPRESENTATIVES
HASBROOK, STORY & BROOKS J. CARR GAMBLE
200 Fifth Ave., NEW YORK Third National Bank Building
Peoples Gas Building. CHICAGO ST. LOUIS
FRANKLIN L. MILLER
607 Sharp Building
KANSAS CITY. MO.
NEWS LEAGUE OF OHIO
DAYTON NEWS SPRINGFIELD NEWS
(Daily and Sunday) (Daily and Sunday)
Members of A. B. C. and Gilt Edge Newspapers.
Contracts made guaranteeing net paid circulation of 30,000
for Dayton Daily News and 1 1 ,000 for Springfield Daily
News. Combination rate, 6 cents per line.
COUNTRY LIFE IN THE MIAMI VALLEY
The weekly farm paper published by the News League.
Circulation over 1 3,000 among best farm homes in Dayton
and Springfield territory.
Rate, 2 cents per line.
NEWS LEAGUE OF OHIO
HOME OFFICE, DAYTON, OHIO
Chicago— John Glass, Peoples Gas BIdg.
New York— LaCoste &. Maxwell, Monolith, BIdg.
NELSON CHESMAN & CO.'S RATE BOOK. 441
Shaffer Group
The Chicago Evening Post
Reaches the class circulation in the Chicago
field — the people who can afford to buy what
they desire.
The Indianapolis Star
The Muncie Star
The Terre Haute Star
These three papers, published every morning,
afford a sure and economical ^vay to cover
Indiana. Besides covering their own towns
completely the circulation of these papers is
state-^vide. Their combination advertising
rates save money for the advertiser.
The Rocky Mountain News
The Denver Times
The News, morning and Sunday, and The
Times at night reach the solid buying element
in Denver and the state of Colorado.
The Louisville Herald
The strongest and livest newspaper in the
Louisville morning field.
442
NELSON CHESMAN & CO.'S RATE BOOK.
WE ARE PREPARED TO OFFER
co-operation in creating sales and distribu-
tion in the cities named below in each of
which we represent the leading daily newspaper.
ARIZONA
Phoenix — Gazette.
CALIFORNIA
Eureka — Times.
COLORADO
Colorado Springs — Telegraph.
Pueblo — Star-Journal.
DELAWARE
Wilmington — Journal.
INDIANA
Indianapolis — Times.
MASSACHUSETTS
Springfield — Union.
MINNESOTA
Duluth — News Tribune (East)
MISSOURI
St. Joseph — Gazette.
Springfield — Republican,
MONTANA
Helena — Record.
Butte— Post.
NEW YORK
Buffalo — Commercial.
Elmira — Star-Gazette.
Gloversville — Herald.
Ithaca — Journal.
Rochester — Union and Advertiser.
OHIO
Columbus — Ohio S/ate Journal.
Youngstown — Telegram.
ONTARIO
Toronto — Mail and Empire.
PENNSYLVANIA
Williamsport — Sun.
UTAH
Salt Lake City — Deseret — News.
J. P. McKINNEY & SON
Representing Daily Newspapers
334 Fifth Avenue, New York, N. Y.
1 22 So. Michigan Avenue, Chicago, 111.
NELSON CHESMAN & CO.'S RATE BOOK. 443
As Previously Announced
NEW RATE FOR
Motion Picture Magazine
$250 a page
Effective July 15th, 1914, namely with the September issue.
Classified advertising is now $1 a line
Circulation Guarantee
250,000 copies every month
No waste circulation — returned copies
are re-sold to photoplay theatres.
April 1913—4,704 lines— Circulation 205,000
April 1914—8,196 lines— Circulation 270,000
THE MOTION PICTURE PUBLIC
NOW
AMERICA'S BUYING PUBLIC
Mr. Advertiser — What effort are you making to
reach this vast multitude.^
A complete, detailed statement of circulation, in booklet form, 16
pp. is now ready, and will be mailed upon request.
VSi o-^-v-n-sj Ad-vtg.
\ Mgr.
Advertising Department — 171 Madison Avenue, N. Y.
Home Office— 175 Duffield Street, Brooklyn
Foreign Representatives: BRYANT, GRIFFITHS & FREDRICKS, Inc.
Old South Bldg., Boston, Mass. Peoples Gas Bldg., Chicago, 111.
444
NELSON CHESMAN & CO.'S RATE BOOK.
The Sworn Statement
of the Net Paid
Circulation
of the
g;?7^MORlTIlTO
Proves 68,161 Copies
Daily as per
Following
Affidavit
Average net number of copies of each issue of this pubUcation sold or distributed through
the nnails or otherwise, to paid subscribers during the six months preceding the date of tliis
statement, 68,161. Harry Bonart, Business Manager.
Sworn to and subscribed before me this 1st day of April, 1914.
(Seal) A. H. Bradley, Notary Public. Notary Public Bronx Co. No. 35.
Certificate filed in New York County No. 19. New York Register 6075.
My commission expires March 30th, 1916.
Publication Olfice, GERMAN II[R01D mm, 22-24 Norlii Williains Street, New M
The 1910 Census
Shows that 76% of Cleveland's
population is foreign.
That there were over
132,000
German speaking people in Cleve-
land.
To reach these people you must
advertise in the
Waechter und Anzeiger
The only Cerman Daily and
Sunday netvspaper in Cleve-
land and Northern Ohio.
Established 1852.
The
Twentieth Century farmer
Omaha, Nebraska
Is the most attractive western
farm weekly — handsomely
printed — profusely illustrated
— book paper — colored cover.
Largest Circulation of any
Farm Paper in Nebraska
Thoroughly covers Missouri
River Valley.
For rates or other information, see
text pages of this book.
The Topeka (Kans.) Plaindealer
(Established 1899)
A Peer of All Afro- American Journals. An Advertising
Medium Xnat Readies tne Class of People ^A^no Buy.
NICK CHILES, Editor. A. D. GRIFFIN, Mgr.
9,000 -GUARANTEED WEEKLY CIRCULATION 9,000
NELSON CHESMAN & CO.'S RATE BOOK. 445
The only paper that teaches not only
how to produce most but also
how to sell for the most money.
Up-to-Date Farming
The Farm Paper with a Mission
EstabHshed 1898
INDIANAPOLIS, INDIANA
The Greatest Single Force in the United States for Improving Agricultural Conditions
ADVERTISING RATES
DISPLAY ADVERTISING— 75 cents per agate line.
CLASSIFIED ADVERTISING— 50 cents a line.
CASH DISCOUNT— 3 per cent.
LARGE SPACE RATES
FULL PAGE— $400. 700 lines 9/8x121/2 inches.
Must be used by one advertiser in one issue and not scattered.
Circulation 200,000 Copies Guaranteed
(Average circulation for year ending July 15, 1914, 207,175 copies.)
ISSUED 1st and 15th of each month.
LAST FORMS CLOSE ten days before date of
issue. First forms close 15 days in advance.
DISCONTINUANCE ORDERS and change of
copy must be received at our Indianapolis office fifteen
days before date of issue.
Up-to-Date Farming
J. A. EVERITT, Editor S. F. EVERITT. Advertising Manager
Capitol Square, Indianapolis, Indiana
Advertising Representatives
John M. Branham Company
CHICAGO ST. LOUIS NEW YORK
Mailers Building Chemical Building Brunswick Building
446 NELSON CHESMAN & CO.'S RATE BOOK.
Tni Saturday nP 1 1_
1 he Evening I ciegraph
Chicago's Brightest Weekly
Edited and Published By
Jack Lait and Tom Bourke, Inc.
Has thousands of individual followers
among the liberal spending class.
An ideal medium for anything
appealing to the discriminating man
about town, who has money to spend.
You can^t cover Chicago without it.
NELSON CHESMAN & CO.'S RATE BOOK, 447
YOU CAN REACH
The Florida Farnner
And Fruit Grower Through
His Monthly Magazine, The
FLORIDA FARMER
AND HOMESEEKER
(Formerly Florida East Coast Homeseeker)
Published on the lOth of Each Month
Size of type page, 9 x 12 inches
Length of column, 12 inches
Width of column, 2j/4 inches
4 columns to the page
Only Independent Farm and Home Magazine in the
State — Circulation keeping pace with population of
most rapidly growing state in the Union.
Keep Florida In Mind
One Million Population in 1915
Address for Advertising Rates
Florida Farmer and Homeseeker
ST. AUGUSTINE, FLORIDA
448
NELSON CHESMAN & CO.'S RATE BOOK.
Western Canada Produces About
Two Hundred Million Bushels
Wheat per Annum
The money received from this immense crop is spent
through the stores of Western Canada. The Commercial
Review reaches, every tw^o weeks, three thousand of Western
Canada's most progressive merchants. This is an effective
result producing medium for the man who wants to talk to the
merchants of the Canadian West.
Write for rate card or consult any progressive advertising
agency.
The Commercial Review
Calgary, Alta, Canada
Mr. Advertiser!
You are entitled to know what circulation
you are getting
Do You Know
THAT
The CHARLOTTE
TRIBUNE
Charlotte, Mich.
Has a sworn Circulation of 4750?
That there are only four country
weekly papers in the State of Mich-
igan having as large a circulation as
the Charlotte Tribune?
The Tribune has the largest circu-
lation of any paper in Eaton County
FORT SMITH, ARK.
Southwest American
Average daily net paid sworn cir-
culation for six months ending
Api-il 1, 1914 — returns, exchanges,
advertisers' and complimentaries
excluded — over 9,669. Circula-
tion receipts for the first ten
months of 1913 (sworn), $22,-
803.41. Carries 25 per cent,
more advertising, both foreign and
local, than does its contemporary.
An up-to-date plant.
A down-to-now newspaper
Represented by
E. KATZ SPECIAL ADVERTISING
AGENCY,
New York and Chicago.
W. E. DECKER, Owner and Publisher.
NELSON CHESMAN & CO.'S RATE BOOK, 449
Southern Ruralist
THE SOUTH *S FOREMOST FARM PAPER
RATE— ONE DOLLAR A LINE
Down in the South where Hve half of our agricultural population
they produce food stuff and raw materials for clothing — the necessities
of life. The demand for their products never dies. An avalanche of
prosperity is compelled to cover the South. Are you leaching them to
demand your goods ?
State Classification of the Circulation
Georgia 45,806
Alabama 34,380
Texas 28,229
North Carolina 30,265
Mississippi -------- 26,85 1
South Carolina 21,924
Florida 16,062
Louisiana -------- 14,329
Arkansas __- 8,437
Virginia 9,655
Tennessee -------- 8,083
Oklahoma 3.195
Kentucky 2,472
Miscellaneous 1 ,906
Foreign 840
Total Net Paid - - 252,434
OVER QUARTER OF A MILLION NET PAID GUARANTEED
Southern Ruralist Company
Southern Rurahst Building ATLANTA, GA.
CHICAGO OFFICE NEW YORK OFFICE ST. LOUIS OFFICE
J. C. BILLINGSLEA A. H. BILLINGSLEA A. D. McKINNEY
Adverbsins Building I Madison Avenue 3rd National Bank Building
450
NELSON CHESMAN & CO.'S RATE BOOK.
THE PATHFINDER
ISSUED EVERY SATURDAY.
WASHINGTON, D. C.
WHAT IT IS
When a paper has been going- and growing for twenty-one years, as the
Pathfinder has, there is some good reason for its continued existence and suc-
cess. The Pathfinder is not the biggest, the most "enterprising," the most
sensational, the prettiest or the most bumptious paper in the country. All it is
is a little weekly, in which is carefully condensed about all that the average
common-sense man or woman needs to know about what the world is doing.
It caters neither to the Idle rich nor the envious poor, but appeals to people of
the great, solid middle class mostly in the rural districts — people who want what
they want, and have the wherewithal to pay for it — people who swear by the
Pathfinder and who read every word there is in it — teachers, farmers, business
and professional men, mothers of families — busy, earnest, intelligent people of
every class.
RATE: 25 CENTS PER AGATE LINE FLAT.
Orders accepted at this rate only to and including the last issue
of December, 1915.
14 Lines One inch; 140 Lines One Column; 420 Lines One Page. Column Width,
2 1-3 inches. Type Page, 7 1-3x10 inches. Circulation never
less than 75,000 copies.
No discounts. No reading notices of any character accepted. Forms close
ten days in advance.
THE PATHFINDER PUBLISHING COMPANY
Advertising Offices:
WASHINGTON, D. C.
W. E. HERMAN, Boyce Building, Chicago.
H. G. WOOD, No. 1 Madison Ave., New York.
The
Providence Tribune
has the largest one-cent cir-
culation in Rhode Island.
The Tribune is an aggres-
sive, independent newspaper
that always produces results.
ASK
M. S. DWYER,
General Manager
G. LOGAN PAYNE CO.,
Managers of Foreign Advertising
CHICAGO NEW YORK BOSTON
Every copy of
THE CHAT
is delivered by our own carriers
directly into 83,000 homes
in Brooklyn
That's the reason why the
results are incomparable
and why, nothwithstanding
our higher rates. CHAT
carries more Brooklyn ad-
vertising than any other
paper. Advertisers who
know the field never omit
it from their lists.
THE CHAT, Inc.
BROOKLYN, N. Y.
KALI'H It. ni;LLI(iAN.
an Park Ko>T,
New Yurk
C. i. ANDERSON,
inar(|uetl(> Klil^..
Chicatfo. 111.
NELSON CHESMAN & CO.'S RATE BOOK. 451
WEEKLY
MAIL ORDER ADVERTISERS have discovered that
the big cities, where population is concentrated, are veritable gold
mines when it comes to marketing merchandise through publicity.
If your advertisement is printed in "FUN," the New York
Sunday World's Weekly Joke Book, it will get a circulation
IN GREATER NEW YORK ALONE, where close to
5,000,000 persons reside greater than if published in the New
York Sunday Herald, Times, Sun and Tribune COMBINED.
It will "live" and "work" long after most other periodicals
are thrown away.
It will be displayed in a volume that both old and young have
learned to look forward to as a flood of sunshine that brightens
the home and lightens the heart.
Isn't THAT the kind of medium and circulation you have
been looking for?
It would not be putting it too strongly to say that "FUN"
has proved itself the BEST mail order advertising medium in
the United States— BARRING NONE. Results received
from many advertisements published in "FUN " have been truly
phenomenal. Answers have come from every corner of the
earth. In scores of instances they have vastly outnumbered replies
received through ANY OTHER mail order medium.
The results of ONE insertion of your advertisement in "FUN"
will surely make it plain that this far-reaching and eagerly-read
publication should be placed FIRST in your Hst of utilized mail
order mediums.
Rate, 50 Cents per Agate Line.
Address: "FUN," World Bldg.. New York City, N. Y.
452
NELSON CHESMAN & CO.'S RATE BOOK.
AN ENIPIRE
Look at the map!
In these states over thirty million people — over
forty thousand doctors.
Did you know that the Southern Medical Journal,
Journal of the Southern Medical Association, covers
this territory? It is "our territory". Remember
that when you use the Journal that you reach
Southern doctors.
Let us tell you more about it.
SOUTHERN MEDICAL JOURNAL
Journal of the Southern Medical Association
903-5 Van Antwerp BIdg. Mobile. Alabama
Farm Life
Crops are good and prices are
high. The readers of FARM
LIFE are prosperous. Last year
was our Banner Year and next
year looks even better.
FARM LIFE should head
your list. It is the great big farm
monthly of the middle West — over
35 years old — 350,000 circulation
— one and a half million readers —
just where you want them.
C. A. TAYLOR, Pub.
FARM LIFE
1210 Boyce Bldg., Chicago
Publication Office: Spencer, Indiana.
The Quiver
The only Republican weekly
published in West
Philadelphia
10,000 Weekly Circulation
One Dollar a Year
RATES ON REQUEST
JAMES J. WRAY
Editor and Proprietor
2019 Christian St.
Philadelphia, Pa.
THE STOCK YARDS NUGGET
E. MARTINDALE. Publisher
KANSAS CITY, U. S. A.
Over 90,000 issued weekly, largest circulation or any larm ana live
stock paper in the Southwest. The big crops at war prices make the live
stock larmer the best or all buyers. You can reach him cheapest through
the Stock Yards Nugget. Let us show you what a Nugget ad -will do.
NELSON CHBSMAN ft CO.'S RATE BOOK. i53
THE NATIONAL
GOOD ROADSTER
FOR THE PROMOTION OF
BETTER HIGHWAYS
A Publication with a Purpose. Every copy goes
into the hands of an interested reader.
For circulation, rates or other data, refer to
the text pages of this book, or address
Good Roadster Publishing Co
1414 Wright Building
ST. LOUIS MISSOURI
George W. Purcell
Manager Foreign Advertising
ST. LOUIS, MO. KANSAS CITY, MO.
Victoria Bldg. New York Life BIdg.
454 NELSON CHESMAN & CO.'S RATE BOOK.
■I
The
Power
of Pride
Pride makes tailor shops the greatest creditors in the
world.
Pride mortgages the home to bu}- an antomobile.
Pride sacrifices fellowmen on the altar of selfish ambi-
tion.
Pride fills library tables with elaborate bindings and
magazines that are bought like furniture and scanned
as such.
i
Then there is the other kind of pride — the pride in
intelligence, the pride in brotherhood, in economy, in
getting one's money's worth, in knowing a good thing
when one sees it.
If you have a proposition that appeals to people with
this latter kind of pride, and know how to tell about
it, we invite you on behalf of our 900,000 subscribers
to advertise it in — -
Home Life
Chicago
Knows Its Clientele
■
NELSON CHESMAN & CO.'S RATE BOOK.
455
F»I«I'rOH^VKfI3'«^ i«EM^IOIOU« IvI»T
In Combination, One Dollar a Line Flat
SABBATH READING,
CHRISTIAN NATION,
WEEKLY WITNESS,
UNION SIGNAL,
YOUNG CRUSADER,
TEMPERANCE WORK,
Kew York, 50i;. Every Friday.
New York. 10c. Every Wednesday.
New York, 10c. Every Wednesday.
Chicago, 15c. Every Thursday.
Chicago, 20c. Monthly.
New York, 15c. Monthly.
Forms Close Ten Days Preceding Date of Issue.
Forms Close Five Days Preceding Date of Issue.
Forms Close Two Days Preceding Dale of Issue.
Forms Close Ten Days Preceding Date of Issue.
Forms Close on Fifteenth of Preceding Month.
Forms Close on Fifteenth ol Preceding Month.
/ TELL THE TRUTH ABOUT CIRCULATION
1105 TRIBUNE BUILDING. 'Phone 3784 Beekman
NEW YORK
The
Home and Farmstead
Athens, Ga.
TWICE A MONTH; 50c PER YEAR!
Devoted to Georgia — Economic
and Social. Better Farming,
Greater Farm Prosperity, More
Attractive Homes, Better Roads,
Better Schools, Stronger Churches,
More Sunday Schools, More
Attention to Public Health and
Sanitation.
For further information refer to
the text pages of this book.
THE DAKOTAS
Lead all other states in the Union in the
aj^ricultural production of wealth per capita.
Nearly One Half of All the Pros-
perous Dakota Farms Are
Owned by Germans and
German-Russians
THE
Dakota Freie Presse
Reaches the GERMAN-RUSSIANS in the
Dakotas. Circulation 14,000
THE
Neue Deutsche Presse
Reaches the EMPIRE-GERMANS (born in
Germany) in the Dakotas. Circulation 13,500.
Both Papers Cover the Entire Field
'pHERE is no territory in the Union which
can be covered as thoroughly by one
order as the German element in the states of
South and North Dakota can be covered
through a combination advertising order in
the DAKOTA FREIE PRESSE and the
NEUE DEUTSCHE PRESSE, both pub-
lished by the
FREIE PRESSE PRINTING CO.
ABERDEEN, S. D.
The most homes in Harrisburg and vicinity are entered by the
Harrisburg Telegraph
Circulation greater than that of any other Harrisburg newspaper
(Daily evenings — Sundays excepted.)
29
456
NELSON CHESMAN & CO.'S RATE BOOK.
/
Front
Cover
July
Issue
"Observe the
Character of
People Who
Play Golf."
\
Do You Want
\ Their
\ Patronage?
Golf is one of the greatest sports. It fias "a following" of tremendous pur-
chasing power, which offers any advertiser exceptional opportunities.
Golfers are "moneyed" people; most of them have incomes in excess of
$3,000 a year. Thinfi of (he many things they use and need; possibly you
have something, or a client of yours has, which would be of interest to them.
GOLFERS' MAGAZINE
is the leading golf magazine published in America — edited by Crafts W.
Higgins and "Chick" Evans — a magazine which, because it has "quality," is
read by a "quality" class. Are you interested?
Shall we send you rates?
THE GOLFERS' MAGAZINE COMPANY
Monadnock Block
Chicago
37 Madison Ave.
New York City
NELSON CHESMAN & CO.'S RATE BOOK.
457
BOYCE'S WEEKLIES-The Saturday Blade and Chicago Ledger
1914 circulation proved— 1,250,000.
Rates 1914 — $2.50 per line display each insertion — 30 cts.
per word classified each insertion.
Boyce's Weeklies still maintaining their supremacy in
the field of direct sales publications.
No other papers which make a specialty of reaching the
SMALL TOWN and FARM FIELD show such gains and
continued prosperity both in circulation and advertising.
Lead all competitors in volume of advertising for the first
19 weeks of 1914, at which period this advertisement is pre-
pared.
Boyce's Weeklies doubled their circulation and advertis-
ing in the last four years.
Unexcelled for direct sales they are also logical general
publicity mediums for reaching the SMALL TOWN FIELD.
Eastern Oface,
205 Metropolitan Tower,
New York City.
W. D. Boyce Company,
500-514 N. Dearborn St.,
Chicago, Illinois.
To Reach
Municipal Officials
Use
kmm MyNiciPALiTi[8
Received by more Mayors and
Councilmen (the ones who do the
buying) than any other publica-
tion.
We have a reporting system
that will interest you.
W^rite for particuletrs
American Municipalities
Marsh alltovsrn, Iowa
The Atlanta
Independent
PublishedlWeekly by
The Independent Publishing Co.
Guaranteed Circulation, 25,000
ADVERTISING RATES
Per inch $0.56
SUBSCRIPTION RATES
One Year $1.50
Six Months 1.00
Three Months 50
B. J. DAVIS, Editor and Manager
200 Auburn Ave., Atlanta, Georgia.
458
NELSON CHESMAN & CO.'S RATE BOOK.
THE BEAUMONT JOURNAL
BEAUMONT, TEXAS
Published every week day afternoon and Sunday morning
The prosperous oil, lumber and rice sections, of which Beaumont is the center, is a most pro-
ductive field for national advertisers. The Journal offers a splendidly concentrated circulation,
90% of which is within a 30 mile radius around Beaumont.
The Journal carries the full Associated Press news service. It wih not accept for publication any
advertising of a questionable nature.
Foreign Representatives, LaCoste & IVIaxweil
MONOLITH BLDG., NEW YORK MARQUETTE BLDG. CHICAGO
YELLOW JACKET
MORAVIAN FALLS, N. C.
One of the liveliest Mail Order papers
published and having the largest circulation
of any bi-weekly in the South. Circulation
over 200,000 copies paid, issued every other
week.
Flat Rate, 50c Per Agate Line
If you want paying results from \our
advertising do not fail to include the
YELLOW JACKET on your list.
WM. E. HERMAN
In Charge of All Advertising
30 N. Dearborn St., Chicago, 111.
Fort Worth Record
Fort Worth, Texas
Reaches more of the better class
of people in Fort Worth, North,
West and Central Texas than any
other Texas paper.
Net paid circulation for six
months ending July 3 1 st, 1914,
31,641.
Foreign Advertising Representatives
Benjamin 4 Kentnor Co.
22S Sth Ave.. New York, N. Y.
Peoples Gas Building, Chicago
THK CATHOLIC EDUCATION SKKIKS
Published by THE CATHOLIC EDUCATION PRESS. 132C Quincj street, Biookland, D. C.
First Book, net whole.salejto scdools and the trade $3.00 perdoz
Second Book, " " " 4.00 "
Third Book, " " " .......................! 4.50 "
Third Reader, " " " ... . 4*50 ••
Primary Charts, " " " 3.50 per set
Music, First Year (Teacher's Manual) net wholesale l.SOpercopy
Teacher's Manual of Primary Methods " 1.20percopv
A French Course for High Schools and Colleges " 12 00 per doz
Civil Government in the United States " 12.00 "
Lessons in Logic " 12.00 "
Advanced Lessons in Hebrew " 1.7.5 per copy
Key to the above " 40 "
History of Education by P. J McCormick " 1.20 "
The Making and Unmaking of a Dullard " 100 "
The Catholic EiJucatianal Review 3. 00 yearly
Catholic Educational Revifw. Complete Set of 7 vols., Buckram 2.00 per vol.
Catholic Educational Review. Complete Set of 7 vols . Half Morocoo. , . 2.25 "
NELSON CHESMAN & CO.'S RATE BOOK. 459
EVERYDAY LIFE
CHICAGO, ILLINOIS
730,000 Circulation
$3.00 PER AGATE LINE
Is a publication whose circulation has been built up by mail order
methods that pay the publisher, and therefore cannot help but pay
the advertiser. No give away circulation obtained by house to house
canvassers, but every subscriber representmg to us a cash sale of
25 cents.
WE PUBLISH A PAPER OF INTEREST to the people
we reach — our stories, special departments, humor, etc., are adapted
to the needs of the people in the small towns and villages and on
the farms. Our paper is read each month by our subscribers because
it is the kind of a paper THEY want.
WE SELL SPACE to advertisers on a business basis, maintaining
our rate card and enter into no special deals with an advertiser or
agency. If you buy space in EVERYDAY LIFE, you are guar-
anteed that you are not paying more than any other advertisers for
the same service. Maintaining this poHcy, we can afford to and do
give the
FULL CIRCULATION
750,000
claimed and over. If your advertisement pays ANYWHERE, it will
pay big in
EVERYDAY LIEE
RATE $3.00 PER AGATE LINE
Be sure ^our advertisement is scheduled for our next issue.
THE KENNEDY-HUTTON COMPANY
ADVERTISING MANAGERS
1004-1005 Marquette Bldg., 7084-86 Metropolitan Bldg.,
Chicago, 111. New York, N. Y.
460
NELSON CHESMAN & CO.'S RATE BOOK.
Because of Its Special Western Significance and Influence
SUNSET
The Pacific Monthly
has become one of the leading magazines of the United States.
No other magazine bears the same relation to its readers as does
SUNSET. The Westerner eats, sleeps, drinks and boosts "THE
WEST." SUNSET, because it so completely expresses and
satisfies this "native son" pride, has become an institution to
him and a vital part of his life. In addition, SUNSET has a
tremendous dealer influence and merchandising value. The
West is the livest, fastest growing and best buying territory in
the United States. Isn't it good business to harness this
"native son" element to your sales?
SUNSET MAGAZINE
SAN FRANCIS CO, CALIFORNIA
WILLIAM WOODHEAD, General Manager
If it pays anywhere
it will pay here
If your advertising pays in any
general magazine, if your article
appeals to the average man or
woman with money to buy it, then
we state without hesitation that
it will pay in our medium.
Our only basis for this strong
claim lies in facts — actual proof
of performance. We are justified
in taking a uniformly successful
past as a rather certain indica-
tion of a successful future.
Any medium of established posi-
tion and policy, which has proved
profitable to both large and small
advertisers, is worthy of your
consideration.
Ask us to prove our claims.
Circulation 175,000
Extension Magazine
JAMES K. BOYD, Advertising Manager
632 S. Sherman St. CHICAGO
iH[ m^mii mm
LEADER READERS HAVE A PER-
SONAL VITAL INTEREST IN
THE PAPER, BECAUSE
THEY OWN IT.
THEIR PURCHASING POWER IS
ENORMOUS. THEY WILL MAKE
YOUR ADVERTISING PAY.
GIVE THEM A CHANCE.
INVESTIGATE THE LEADER
POSSIBILITIES.
It is claimed, and facts support the
claim, that each one thousand of
Leader circulation is worth at least
two thousand circulation of any other
Milwaukee daily. The Leader sur-
passes them in influence upon its
readers. This has been conclusively
demonstrated in election returns. Nine
dailies could muster only 43 000 votes.
The Leader, alone and single-handed,
got out 30,000 votes. Its readers be-
lieve in the paper.
You can reach about 40 per cent of
Milwaukee's population by using The
Leader. It is the BEST and CHEAP-
EST advertising medium.
The Milwaukee Leader
Milwaukee, Wis.
NELSON CHESMAN & CO.'S RATE BOOK.
461
S. G. LINDENSTEIN, Inc.
118 East 28th Street New York City
Sole Foreign Advertising Representatives for the following list of
well-known and reliable Newspapers:
CONN.
New Britain-Record Evening 5,876
OHIO
Coshocton-Times-Age Evening : 4,219
Defiance-Crescent-News Evening 1,865
Deleware-Journal-Herald Evening 1.162
Semi- Weekly 1.500
Fostoria-Daily Review Evening 2,085
Weekly 1,000
Lima-Times-Democrat Evening 4,412
Lisbon-Journal Evening 900
Weekly 1.800
Marion-Tribvme Evening 4,163
Middletown-Journal Evening 2,571
Tiffin-Advertiser Evening 2,783
Weekly 3,502
TJrbana-Democrat Evening (Tri-Weekly) 4,750
Zanesville-Courier Evening 3,413
PENN.
Canonsburg-Daily Notes Evening 2,350
Easton-Free Press Evening 9.846
Franklin-Herald Evening 3.006
Johnstown-Leader Evening 9,847
]\It. Carmel-Item Evening 3,100
McKeesport-Daily News Evening .9,421
New Castle-News Evening 1 . . 7.735
Shamokin-Daily News Evening 4.071
Sharon-Herald Evening 3.078
Shenandoah-Herald Evening 3.100
Warren-Times Evening 3,900
W. VA.
Clarksburg-Exponent Morning 5,312
-American Evening 2,000
Wheeling-Telegraph Evening _ 7,204
CANADA
Victoria B. C.-Colonist Morning 10,000
ADVERTISING RATES, SWORN CIRCULATION, STATE-
MENTS AND FURTHER INFORMATION GLADLY FUR-
NISHED ON APPLICATION.
Co-operation offered to all advertisers to obtam distribution in above
cities.
462
NELSON CHBSMAN & CO.'S RATE BOOK.
THE
WELCOME GUEST
(Established 1888)
A clean, bright, well printed monthly, reaching people in small
towns and rural districts.
250,000 CIRCULATION
Guaranteed and proven for each issue. An ideal paper in
which to "try out" mail order ads. $1 .00 per line.
ADVERTISING REPRESENTATIVES:
RHODES & LEISENRING CO.
Harris Trust Bldg., Chicago.
A. H. GREENER,
140 Nassau Street, N. Y.
The
Calgary Herald
Calgary, Canada
DAILY AND WEEKLY
Guaranteed circulation over 21,000 daily.
Is the leading medium with which to cover
the greatest growing market in Canada.
Service department to help agencies and
advertisers in initial distriliution. .Satisfac"
tion and therefore increased and continued
patronage by the Herald followers make.s
possible our occupation of one of the finest
new.spaper buildings in Western Canada.
Write for full details and rates.
Henry DeClerque
U. S. Representative
800 Mailers Bldg., Chicago
1 W. 34th St., New York City
The Leavenworth
TIMES
D. R. ANTHONY, Jr., Mgr.
CLAIMS to be the best daily news-
paper, and to have the largest
daily circulation of any daily
paper in the United States, printed in
a city of the population of Leaven-
worth — 25,000. Aside from the city
proper there is located adjoining Lea-
venworth on Military Reservations.
Fort Leavenworth, the largest Military
Post in the United Stales, where the
government is spending S.'j.OOO.OOO con-
structing a Brigade Fort; and also the
National Soldiers' Home, containing
4,000 veterans, all of whom draw pen-
sions, and who. local druggists state,
are on account of physical ailments,
great buyers of Patent Medicines.
Practically every home in Leavenworth
City and nearly every farm home on
the rural routes of Leavenworth Countv
take the DAILY TIMES as the family
newspaper.
NELSON CHESMAN & CO.'S RATE BOOK. 463
PEARSON'S
MAGAZINE
Is a different magazine than you have ever read
before. It treats great subjects fearlessly and
fairly that other magazines are afraid to tackle.
Therefore, PEARSON'S has attracted a fol-
lowing that is all its very own— people who
believe in PEARSON'S and support PEAR-
SON'S loyally.
Its advertising rate is eighty (80) cents per
thousand, based on the net paid guaranteed
circulation which is 150,000 copies.
Forms close in New York on the twenty-
fourth of the second preceding month.
PEARSON'S PUBLISHING COMPANY
425 East 24th Street, New York City
Western Office:
COLE & FREER. Western Managers
1 328 Peoples Gas Bldg., Chicago, Illinois
464
NELSON CHESMAN & CO.'S RATE BOOK.
Atlanta Saturbau W^ht
ATLANTA, GA.
A CLEAN, VIGOROUS, LIVE, CONSTRUCTIVE WEEKLY NEWSPAPER FOR INTELLIGENT, RIGHT-THINKING PEOPLE
ARGUMENT
This weekly goes into the homes
of Georgia's wealthiest and best
people. Intelligent people who
do not regard it as eccentric to
be thoughtful, who wish to be
familiar with important news
and affairs relating to Society.
Theatres, Sports, Financial Mat-
ters and strong Editorials, sub-
scribe @ $2 per year for
ATLANTA SATURDAY
NIGHT. Advertising rigidly
censored. No whiskey, patent
medicine, fake financial or mis-
leading copy accepted.
J. BERNARD LYON, Publisher
RATES
Full Page (6 cols, each 19^
inches) $90. Half page $47.
Quarter Page $24. Per inch S4c.
Theatrical and Amusements, per
inch $L Financial Statements,
Annual Reports $L40. Reading
Notices, per line (minimum 5
lines) 15c. Discounts are offered
only for fixed space contracts on
70 lines and over, from 8 to 52
insertions.
Full information upon applica-
tion.
WM. F. PARKHURST, Bus. Mgr.
SPECIAL REPRESENTATIVES:
New York; Charles Seested, 41 Park Row
Chicago; F. S. Kelly, Peoples Gas Bldg.
SPARE MOMENTS
has built up its present circulation purely on its merits as a clean,
healthy, family journal by means of circularizing and sample copying.
This circulation is confined
almost entirely to the agri-
cultural districts and covers the
field from coast to coast.
As about 75% of the names
which make up its subscription
list are those of females, it is
therefor essentially a woman's
publication.
As the Publishers guarantee
using its columns it does not
admit matrimonial, medical or
misleading advertising at any
price but solicits only clean,
honest advertisements.
The policy of the Publishers
is to give its subscribers, a clean,
wholesome publication that can
be read by every member of the
family without fear or shame.
the integrity of every advertiser
Its circulation is proven each month by P. O. Receipts or in any
other manner that an advertiser may desire and the circulation of
each issue is guaranteed to exceed
aS0,00O Coi3ies
If you want to talk to a class of intelligent, prosperous readers
such as we reach month after month here is your opportunity.
and orders may be sent through Nelson Chesman & Co. or direct to
THE SPARE MOMENTS PUB. CO., Allentown, Pa.
CEO. W. WILLIS, Adv. Mgr.
NELSON CHESMAN & CO.'S RATE BOOK. 465
1845 THE LEADING ILLUSTRATED Y)\^
Sporting Journal in the World
The Police Gazette
W
E respectfully ask your attention to the num-
erous changes for the better that have been
made in the paper within the last three or
four years.
' y ' The use of wood engravings has been discontinued,
nothing but half-tone work of the highest possible
grade being used.
The circulation of the paper has also been greatly
increased. New methods have been adopted to reach
the public. A large number of canvassers are at
work for us in all parts of the country, working up
new subscribers and turning in from 1000 to 1500
new ones every week as well as maintaining renewals.
The American News Co., who are our largest agents,
have also greatly increased their standing order.
The advertising columns of The Police Gazette are
particularly suited for Men's Supplies, including
Clothing, Cigars, Tobacco, Wines, Liquors, etc.
We shall be pleased to forward sample copy of
paper on application, also card of rates.
Forms close each Saturday at 9 a. m., about fifteen
days in advance of regular publication day.
ADDRESS
RICHARD K. FOX
FRANKLIN SQUARE NEW YORK CITY
466
NELSON CHESMAN & CO.'S RATE BOOK.
OVERLAND MONTHLY
Established 1868
Having always kept a high literary standard, its 76,000 cir-
culation is among the better class of magazine readers.
It covers the territory vilest of the Missouri River. It is not
the organ of any corporation.
SAN FRANISGO,
CALIFORNIA
NEWS LETTER
Published Every Saturday
Devoted to the leading interests of California and the Pacific Coast.
21 Sutter Street, SAN FRANCISCO, CALIFORNIA
SKANDINAVEN
Goes to the Buyers
Mr. Advertiser: —
Your object in advertising is to sell your
products, is it not?
SKANDINAVEN has the largest pa,V/ cir-
culation of any paper in the Norwegian-Danish
language, and, being the highest in subscription
price, it is only natural to suppose it is read by the
class best able, and most apt to buy advertised
articles. The Semi- Weekly edition has a circulation
of over 35,000 copies each issue, and about 90^^
of the circulation is to the prosperous Scandinavian
farm-owning farmers of the Northyvfest — those who
pay for the equipment and supplies used on their
farms — the very ones the intelligent advertiser desires
to reach. Its market reports are exceptionally com-
plete and up-to-date. It is the only foreign language
paper having a special editor at the Union Stock
Yards, Chicago, (he greatest live stock market in
the world. Rate I Oc per agate line.
The Daily and Sunday editions circulate
principally in Chicago and near-by towns and
villages. It is the only paper through which the
Norwegian-Danish population can be reached daily
in their own language. It has a paid circulation
of some over 18,000. Rate 5c daily, and 7c
Sunday, per agate line. Sample copies on request.
« I-C A IV 13 IIV A. "V e; TV
F. S. Anderson, Adv. Mgr
115 So. Dearborn St.. CHICAGO
THE TAMPA TRIBUNE
Daily Sunday Weekly
W. F. STOVALL. President and Manager
The Official Organ of Tampa and
Hillsborough County
Something About Tampa, Florida
Population .30,000. Weekl.v pa.vroll .S2.')0.000.
I^argest produc^ers of clear Havana cigars in
theworld-300.000.000 this .vear. Marketplace
for South Florida. Forty wholesale concerns
doing an ann-.-.al business of $11,000,000. Fifty
miles of vitrified-hrick-paved streets. 7. "To
miles of railway terminating in cit.v limits.
Three trunk-line railways. .Atlantic Coast
Line and Seaboard Air Line to the east and
the Tampa Morthern to the we.st. Nine steam-
ship lines to all important ports on the .Atlan-
tic and Gulf. Twenty feet of water to foot of
.Main Street. Nearest port of importance to
Panama Canal. Adequate waterworks system,
telephone, gas. street railways, electric plants.
In fad, modern and metropolitan in e\ery
n's]iert. liood schocds, many churches ami
beautiful residences.
The Tribune has no competition in Southern
and Western Florida.
Try us out! We rarely disappoint.
Guaranteed Sunday 20,000
(P. O.) Daily 18,B00
Circulation Weekly 9,900
THE S. C. BECKWITH SPECIAL AGENCY
Soie Agents Foreign Advertising
NhW YORK ST. LOriS CHICAGO
NELSON CHESMAN & CO.'S RATE BOOK. 467
PARK'S
FLORAL
MAGAZINE
FOUNDED IN 1871 BY GEO. W. PARK
CI Substantially intrenched in its own field.
^ Half million strong are its readers.
^ An army of refined, cultured, flower and home loving people.
CJ Most of them owners of both homes and gardens.
^ PARK'S gives its readers what they desire and the adver-
tisers a generous excess in circulation.
^ 500,000 copies— based on 400,000— rate $1.50 per line.
^ 100,000 extra circulation on 400,000 rate guarantees 25%
increased returns to the advertiser.
^ A proposition commanding the most conservative space buyer's
attention.
^ We reserve the right to increase present rate at any time.
Schedule your copy now. Buy on a rising market.
Forms close 20th of preceding month.
All orders or requests for information should be addressed to
RHODES & LEISENRING CO.
Advertising Managers
717-719 Harris Trust Bldg., CHICAGO. ILLS.
Phone Central 937-8-9
New York Office— 140 Nassau St. A. H. Greener
Kansas City Office— 306 Gumbel Bldg. Oscar G. Davies
St. Louis Office — 503 New Bank of Commerce Bldg. R. M. Saylor
468 NELSON CHESMAN & CO.'S RATE BOOK.
OAKLAND TRIBUNE c1t;^^,'iSS,\
Must be used to cover the 300,000 people in the East Bay Cities (Oakland, Berkeley,
Alameda and suburbs).
Carries more local, classified and national advertising than any of the seven papers of
Oakland and San Francisco, except one.
Carries practically twice the amount of advertising as the other local afternoon paper.
Guaranteed larger circulation in above territory than ALL OTHER DAILIES combined.
90% in the homes of the "CITY OF HOMES" Oakland.
WILLIAMS, LAWRENCE & CRESMER CO.
Harris Trust Bldg., Chicago, 111. Brunswick Bldg., New York City
National Representatives
THE HELENA INDEPENDENT
ESTABLISHED 1866
Substantial, Clean, newspaper published every day in the year in
the capital city, located in the heart of Montana's mining and agri-
cultural districts.
New Plant, largest and highest salaried editorial force in the state,
full Associated Press reports, supplemented by special services on
Sunday.
Over 14,000 People have come into the territory of The Independent
within the last eighteen months. The circulation has increased 133
per cent since April 1913 — the advertising rate has been reduced
to the RIGHT basis, and the subscription price from $12 to $7
a year.
SWORN CIRCULATION 5,490
Members Audit Bureau of Circulations.
WRITE FOR BOOKLET "MONTANA AND THE HELENA
INDEPENDENT."
STEVENS & KING, Foreign Representatives.
Hearst Building.^Chicago. 286 Fifth Ave.. New York City.
The Flat -Woods Farm Journal
Published monthly in the interest of Better Farming at
Hendrickson, Missouri.
For Circulation, Rates, etc., consult the text pages of this book
NELSON CHESMAN & CO.'S RATE BOOK.
46d
The Most Responsive of the Millions of Movie
Patrons Read
PHOTOPLAY MAGAZINE
AND
MOVIE PICTORIAL
IV HY are they interested in the characters and
plots of the movie people? Because of the un-
finished story as seen on the screen. They
want details and buy our publication to fill out
the life story. These people are thorough and
careful readers — responsive readers, if you
please.
YOUR advertising gets the same attention and
that these people are responsive to advertising
is conclusively proved by the fact that once in
our publication, you stay.
STAYING is the test of any advertising
medium, and the growth of our advertising section
has nearly been as phenomenal as that of Our
Subscription List — "There's-a-reason" and it
isn't "Grape-Nuts" either.
Photoplay
Magazine
Illustrated Monthly
1 76 Pages
Magazine Size
Circulation 200.000
For the Present
$/ 00 Per Page
The Movie
Pictorial
Illustrated Weekly
36 Pages
9x12 Printing Page
Circulation 100,000
50c Per Line
B. E. BUCKMAN, Advertising Manager
CLOUD PUBLISHING CO.
CHICAGO. ILLINOIS
470 NELSON CHESMAN & CO.'S RATE BOOK.
The CONSTITUTION
Atlanta, Ga.
The Standard Southern Newspaper
Daily — Sunday— Tri-Weekly
Circulation January, 1, 1914, 50,000 Daily and 52,000 Sunday
The Constitution is the only morning newspaper in Atlanta. It is
traditionally and currently recognized as the most influential Southern
Newspaper. The prestige value of its circulation is exceptional. It has
more home delivered circulation than any other paper in Atlanta.
The Tri-Weekly Constitution
delivered every other day by carrier into Rural Homes, is the Southern
"Farmer's Daily." It is the best farm medium of the South, and it is
also indispensable to any Southern daily campaign.
THE CONSTITUTION
J. R. HOLLIDAY, Foreign Adv. Mgr. ATLANTA. GA.
A $3,000,000 CROP FOR KANSAS
This means another prosperous year for Kansas, and you cannot afford to overlook this
territory. In advertising to farm folks in Kansas, the first paper to go on your list should be
the weekly
KANSAS FARMER
Sworn Circulation Over 65,000
Rate thirty cents per line
$210 per page— 768 lines
KANSAS FARMER'S circulation is wholly among farm folks. No duplication of
city or town circulation for which you may have otherwise provided or may not need.
KANSAS FARMER has endured and succeeded strictly as a farm paf>er, of and for
Kansas farmers, for 5 1 years. Strong proof that Kansas farmers buy it, read it, believe it
and answer its advertisements. Further proof on request to either of the undersigned.
Geo. W. Herbert, Inc. rK^SIH^ Wallace C. Richardson
600 Advertising Bldg. KH^^ii 41 P?rk Row
Chicago, Ul. ^TANDARDl\ New York, City
NELSON CHESMAN & CO.'S RATE BOOK.
471
Some of the Authors Whose Stories
Appear in Ainslee's:
William Slavens McNutt
I. A. R. Wyiie
Richard Le Gallienne
Neith Boyce
Ethel Train
Andrew Soutar
Albert Payson Terhune
Edgar Jepson
Edith MacVane
Charles Saxby
Frank Condon
Edgar Saltus
F. Berkeley Smith
Caroline Duer
Berton Braley
Cosmo Hamilton
Herman Whitaker
Clinton Scollard
Marie Van Vorst
Martha McCulloch-Williams
250,000 copies per issue — 15 cents per copy or $1.50 per
year and each and every copy is bought purely and solely be-
cause of the merit of the magazine..
THE HIGHEST CLASS FICTION MAGAZINE IN
THE WORLD.
Ainslee's Magazine
79 7th Avenue New York City
30
472
NELSON CHESMAN & CO.'S RATE BOOK.
THE SMARTEST SPORTING
POLO
TENNIS
SOCIETY PAPER IN AMERICA
RACQUETS
GOLF
LACROSSE
KENNELS
MOTORING
POI.O AND CLUBMAN
HUNTING
CRICKET
HOCKEY
MAGAZINE
TROTTING
HORSE SHOWS
YACHTING
LONDON PARIS
FENCING
SOCIETY
NEW YORK
OPERA
MUSIC
CONCERT
DRAMA
1 East 42nd Street. NEW YORK
31 Craven Street-Strand, LONDON, ENGLAND
OAKLAND
CALIFORNIA
THE GREAT SEAPORT
OF THE WESTERN SEA
300,000 PEOPLE
OBSERVER
THE ONLY WEEKLY
We welcome more business as
it brings more friends and
more news.
RALPH A. GROVER
MANAGER
ADVERTISERS
Can reach the Street and
Electric Railway Employes
of United Statesand Canada
through
THE MOTORMAN
AND CONDUCTOR
DETROIT, MICH.
It is their own publication.
Space given acceptable ad-
vertising. No soliciting.
SPACE $3 PER INCH
SINGLE COLUMN
NELSON CHESMAN & CO.'S RATE BOOK. 473
The Mathews List
Covers Seven-Eighths of New England's Best Cities Outside the Metropolis
35 Leading Daily Newspapers
CITIES' AND DAILY NEWSPAPERS ,n- , *• i, , *• qY^k
^Circulation Population Suburbs
Augusta Journal 9,213 13,211 75,000
W Bangor Commercial 9,527 • 24,803 50,000
£ Bath Times 2,200 9,396 15,000
< Biddeford Journal 2,472 17,079 50,000
a Lewiston Sun 5,538 26,247 55,000
Portland Express 19,869 58,571 75,000
X Manchester Union-Leader 25,992 75,063 150,000
2 Dover Democrat 3,465 13,247 30,000
H Barre Times 5,711 10,724 15,000
Z Bennington Banner 2,659 6,211 22,000
O Burlington Free Press 8,823 20,468 40,000
g Montpelier Argus 3,130 7,856 20,000
a Rutland News 3,499 13,546 65,000
> St. Albans Messenger 3,939 6,381 12,000
Attleboro Sun 4,988 18,000 30,000
Fall River Herald 8,189 119,295 125,000
(rt Fitchburg Sentinel 4,860 37,826 50,000
[- Gloucester Times 7,024 28,000 40,000
2 Holyoke Transcript 9,898 57,730 64,000
CO Haverhill Gazette 10,016 44,115 80,000
2 Lawrence Telegram 7,964 85,892 115,000
f- Lowell Sun 16,448 106,294 125,000
> Lynn Item 13,209 89,336 100,000
in Newburyport News 5,649 14,949 35,000
"2 Northampton Gazette 5,395 19,481 33,000
S North Adams Transcript 6,236 22,019 50,000
■^ Salem News 18,260 43,697 150,000
Springfield Union 25,019 88,926 250,000
Worcester Gazette 23,094 160,123 200,000
New Haven Register 19,260 133,605 150,000
7 New London Day 7,605 19,659 40,000
Z Bridgeport Telegram 10,359 102,054 150,000
O Hartford Post 12,629 98,915 125,000
U Meriden Journal, approximately 7,000 37,265 60,000
Waterbury Republican 7,398 73,144 . 100.000
336,537 1,703,078 2,746,000
* All circulations are as per sworn statements to Post Office Department.
COMBINATION RATE
One Order — One Bill — One Plate! Simultaneous Service!
Separate papers or groujis sold if preferred.
SALES DEPARTMENT
Personal work on retail trade. Distribution obtained or extended. Investigations
made. A genuine service with a record of successful performance for large
national advertisers as well as smaller concerns.
TRADE CIRCULARIZING DEPARTMENT
For mail work on retail trade in connection with advertising contracts.
Work that sliow.s tangible results.
PROMOTION DEPARTMENT
For assistance to agents and advertisers in the preparation of plans and copy.
HOME OFFICE, 1 BEACON ST.. BOSTON.
Branches: Chicago, 601 Hartford Bldg.; New York, 171 Madison Ave.
THE JULIUS MATHEWS SPECIAL AGENCY
474
NELSON CHESMAN & CO.'S RATE BOOK.
DAILY JOURNAL
EAST ST. LOUIS, ILL.
Established in 1888
Only established daily paper in a city of 70,000 population.
Only substantial advertising medium for that city and suburbs.
JAMES W. KIRK. Editor and Manager
The
Buffalo Evening News
Has a net paid circulation of over
100,000 copies.
Reaches 80% of tiie homes of Buf-
falo and its immediate shopping
districts;
Carries nearly .50% of all the
Department Store advertising that
appears in the six daily papers of
Buffalo, and
Is used exchi.sively by a number of
Buffalo merchants as well as by
a number of National Advertisers.
EDWARD H. BUTLER
Editor and Publisher
KELLY-SMITH COMPANY
Foreign Representatives
220 Fifth Avenue, New York, N. Y.
1611 Lytton BIdg.. Chicago, 111.
Bft iBfutsch-Caitabter
Calgary, Alberta.
The Only German Newspaper In
Southern Alberta.
Guaranteed Circulation, 5,500.
THE SUNDAY SUN
Calgary, Alberta.
The Only Sunday Paper in Western
Canada.
The growth of this paper has
been phenomenal. Carrier distribu-
tion in Edmonton, Red Deer and
Calgary.
Circulation, 5,000.
THE SUN PRINTING AND
PUBLISHING CO., Ltd.
A. H. E. BECKETT, Manager
CALGARY, - - ALBERTA
The Key to the German Market oi New Yorii
^ A larger and more representative list of national advertisers are yearly learning the
value of the great buying power of the German public in New York — one-fifth of the
total population.
''The Great German Daily.''
^ Carries more paid advertising than all the other New York German newspapers com-
bined.
^ Circulation guaranteed by the A. A. A.
NELSON CHESMAN & CO.'S RATE BOOK.
475
Advertising Has Been Reduced to Its Fundamental
and Controlling Laws at Last!
The Science of Advertising Has Arrived!
As the culmination of six years of patient scientific research in business
economics tlie mechanism of advertising- has been taken to pieces like the
parts of a clock; its simplest elements laid out — as mainspring, wheels,
levers, pendulum; and the basic laws which control each part, and govern
the operation of all when put together again, have been finally discovered.
These laws — fifteen in number, witli certain corollaries, none of them
over thirty words in length, so they are as brief and simple as can be
written — dispel the mystery which has shrouded the selling po»ver of pub-
lieitj- and make it peifectly clear why some advertising pays while other
advertising is unqualified waste.
Observance of these laws will enable the intelligent advertiser to judge
before his luouey is spent whether his publicity will prove high or low
in selling power. They enable the advertiser, himself, to put the so-called
"experts" of publicity on the mat for what they know or don't know about
copy, media, commodities and markets, and they give him a self-pro-
tecting "strangle hold" for all time on every form of advertising graft
and agency fourflush.
These ♦'Elementary Laws of Advertising" and "The Kight Main Tools of
Publicity" which they disclose, have been carefully compiled, defined, ap-
plied to every day markets, explained fully and illustrated -ivith five graphic
charts. This epoch-marking work is presented in the form of a handy little
coat-pocket size book of 196 pages, large of type, very handsomely and
durably bound in red cloth, gold stamped.
This book is written to and for the business man who has goods for
service to market; it is "dedicated to the man who pays the bills;" and it
is the first book that ever made the saving of advertising waste its main
purpose. It is called:
The Elementary Laws of Advertising:
And How to Use Them
By HENRY S. BUNTING
EDITOR OF THE NOVELTY NEWS
Author of "Specialty Advertising^The New Way to Build Business";
"The Premium System of Forcing Sales: Its Principles, Laws and Uses"; etc.
6^°" This Book is given free with a $2 yearly subscription to The Novelty News,
"the Organ of the Revolution in Advertising and Sales Science".
(Canadian and Foreign Subscriptions $2. .50)
TABLE OF CONTENTS:
I
II
III
IV
V
VI
VII
VIII
IX
X
XI
XII
XIII
XIV
XV
The Business Man as a Thinker
Some Elements of Publicity
Some Other Elements of Publicity
Media and Circulation
Attention, Demand and Sales
Suasion
The Selling Point, or Selling Power of
Publicity
The Law of Selling Power: Depression
and Elevation of the Selling Point
The Selling Power of Space and Circu-
lation
The Law of Repetition and Appeal
Buying and Selling
Actual Determinants of Sales
Productive and Unproductive Adver-
tising
The Law of Increasing Returns: or the
Equilibrium of Publicity and Demand
The Selling Power of Specialties
XVI
XVII
XVI J I
XIX
XX
XXI
XXII
XXIII
XXIV
XXV
XXVI
•XXVII
XXVIII
XXIX
The Selling Power of Premiums
The Law of Variety in Media
Tne Law of the Consumption-Limit
The Law of Necessaries
The Law of Association
The Selling Power of Monopoly Ad-
vertising
The Law of Clearance and Limitation
The Law of Buying Units and Spe-
ciHc Circulation
How to Advertise :
"f the Goods
How to Advertise
To 1" of Publicity
How to Advertise :
of Results
Contributory Forces
What is Suggestion?
Luxus Advertising
(I) TheCbaracter
: (II) The Eight
(III) The Control
The Novelty News Laborafory of Business Economics, 215 South Marl(et Street, Chicago
476
NELSON CHESMAN & CO.'S RATE BOOK.
The 320,000 Farmers
who are regular weekly readers
of Pierce's Farm Weeklies are
superaverage wealth producers.
The Pierce Field farmer has an income two
and a half times greater than the income
of the average farmer throughout the
balance of the United States.
From week to week these 320,000 farmers with big incomes, mod-
ern homes, excellent farm equipment and high living standards,
form their opinion of the best goods to buy from the adver-
tising columns of
PIERCE'S FARM WEEKLIES
Iowa Homestead, Des Moines, Iowa - - _ 140,000
Wisconsin Farmer, Madison, Wisconsin - - 80,000
Farmer and Stockman, Kansas City, Mo. - - 100,000
^Del^loiner,' Iowa J. M. PIERCE, PubHsher
-'m§^^='
The Morning News
Wilmington, Del.
DAILY EXCEPT SUNDAY
ONLY MORNING PAPER
IN DELAWARE
90% HOME DELIVERED.
ONLY ONE EDITION.
ASSOCIATED PRESS FULL
LEASED WIRE.
FREE OF INFLUENCE.
INDEPENDENT and VIGOROUS.
10,500 DAILY NET PAID
ALLEN ^ WARD
AdTertistng Bldtf., Brunswick Bldg..
CHICAGO NEW YORK
A Few Things We Did
Last Year
q DEVELOPED a local advertising
account from nothing into a $1,600
order.
^ PRINTED the first double-page
advertisement ever published in a
Keokuk newspaper.
^ SUBSCRIBED to the best tele-
graphic news service obtainable in
this territory, at an increased ex-
pense of over $1,400 armually.
Write to us and ask for folder, "What
Every Advertiser Ought to Know About
Keokuk." We have hundreds of letters
from general advertisers who have used our
paper, on file. Let us tell you what some of
these firms have to say regardmg our service.
CONSTITUTION-DEMOCRAT
515 Main St.,
Keokuk, la.
TOPEKA, KANSAS
The Topeka Daily Capital,
Guaranteed circulation in excess of
33.000 daily. The only morning
paper and the only Sunday paper in Topeka. The only paper in Kansas printed
every day in the year. Guarantees advertisers the largest circulation in Topeka and
a larger circulation in Kansas than any other daily newspaper published in the state.
Prints twice as many want ads as any other daily in Topeka. Rate, 5 cents an as^te
line, flat, for display, and 1 cent a word for classified.
Missouri Valley Farmer,
a
Guaranteed circulation more than 500,000
monthly, 85% in the states of the
Mississippi Valley. No other farm paper published so far west has an equal amount
of circulation, and you couldn't improve on the territory if you made it to order. It is
an up-to-date agricultural monthly, with reader-hold and a loyal constituency of real
farmers in the states that produce the bread and meat and eggs of the nation. Rate,
$2.00 an agate line, flat. Forms close on the 25th of each month.
Cl
Farmers Mail and Breeze,
Guaranteed circulation more than
110,000 weekly, principally in Kansas.
Has double the rural route circulation of any other Kansas farm paper, and covers
Kansas more thoroughly than any other farm paper covers a single state. Carries more
classified advertising from the farmers themselves than any other farm paper in the
country. Rate, 50 cents an agate line, flat (eflfective October 1, 1914). Forms close
Monday.
Nebraska Farm JoUrnaL ^MAHA, neb , Guaranteed circulation
' more than 101,000 semi-monthly. The big
farm paper of the fourth state of the Union in farm wealth. Has a greater circula-
tion in Nebraska than any other Nebraska farm paper. It is edited by Nebraska men
and women. No paper is closer to its readers or brings better results in its field.
Rate, 40 cents an agate line, flat. Forms close 10th and 25th of month.
Missouri Ruralist,
«.
ST. LOUIS, MO., Guaranteed circulation over 85,000,
semi-monthly, in Missouri, the fifth state of the Union
in farm wealth, and the fourth in average-per-farm production in 1913. Its editors
are Missourians who are popular with Missouri farm people. Rate, 35 cents an
agate line, flat. Forms close 1st and 15th of each month.
Oklahoma farmer Oklahoma city, OKLA., Guaranteed circulation
* in excess of 54,000 semi-monthly, in Oklahoma,
Western Arkansas and Northern Texas, the bulk of its circulation being in Okla-
homa. It is the oldest farm paper of the state. Its editors are leaders in Oklahoma
agricultural affairs. Rate, 25 cents an agate line, flat. Forms close 5th and 20th
of each month.
c
Household,
Guaranteed circulation more than 760,000 monthly — largest
circulation of any family magazine west of Chicago. An excep-
tionally good mail order puller, but the HOUSEHOLD is not a "cheap" mail order
paper. It spends more money for attractive features that appeal to its readers than
most papers of its class. Rate, $3.00 an agate line, flat. Forms close 20th of each
month.
c
CaDDer*S ^A^t>^lflv formerly the Kansas Weekly Capital, the great weekly
"' '^* review of the Southwest. It caters to the intelligent
people of the small towns and rural routes of Kansas, Missouri, Oklahoma, Texas,
Colorado and Nebraska, and is unique in its appeal to their interest and appreciation.
It carries a review of the week's events by I'om McNeal, and other high class
features. Circulation, over 250,000. Rate, 50 cents an agate line, flat. Forms close
Monday.
c
Four-State Paper Combination, * '""'"' «»»'"»>«»° '"•
• ' representing a discount of lOyc
(Page copy discount 5%) is made on space used simultaneously in all four or any
three of the following papers: FARMERS MAIL AND BREEZE, NEBRASKA
FARM .JOURNAL, MISSOURI RURALIST and OKLAHOMA FARM JOURNAL.
In the four great states. Kansas, Nebraska, Missouri and Oklahoma, the four Capper
State Farm Papers give a concentrated, non-duplicating circulation of over 350,000
farm families. Each of these papers excels in editorial strength, in standing with
the best farmers and in results-getting power for advertisers. They afford a means
for covering this splendid territory thoroughly, and at an extremely low rate. Write
to nearest office for detailed information.
Members of the Audit Bureau of Circulations.
Topeka, Kansas, Publisher.
MARCO MORROW, Director of Advertising.
Chicago, 1800 Mailers Bldg J. C. Feeley
New York, 716 Flatiron Bldg W. T. Laing
Kansas City, 1512 Walheim Bldg T. D. Costello
St. Louis, 1106 Chemical Bldg C. H. Eldredge
Omaha, 334 Chamber of Commerce Bldg J. T. Dunlap
Oklahoma City, 1005 Colcord Bldg M. L. Crowther
NELSON CHESMAN & CO.'S RATE BOOK.
477
LIFE
CIRCULATION
JULY
1909 62,112
JULY
1912
180,000
JULY
1910 107,342
JULY
1913
214,000
JULY
1911 139,560
JULY
1914
222,000
EDITORIAL POLICY In'^«P«"'l"'*- f*'"*- ienTUae. pertaining to literature,
APPEALING ;:jrtj/j
art, satire, humor.
intellect, culture and refinement.
s in every community.
The representative
A ■nVFPTT^TXir^ VAT TTF life l, conceded to have more readers per
n.U V JZ/i^ 1 IDliNO V 1\Lj\JE, ^„py than any medium publi.hed and i, re-
tained for future readinff as are few. if any mediums, due to the matter being of intcreat at all
times irrespective of age.
Because of LIFE S qualitiei editorially and otherwifle. it gives prestige to your goods and
advertising as can no other medium.
T3 A ^ I Th*^ On account of LIFE S continuous growth proportionate rates arc necessary.
'l-'W^ LIFE S latest circulation and rates always gladly quoted.
GEORGE B. RICHARDSON
Advertising Manager, 31st Street. West No. 17, New York
B. F. PROVANDIE
Western Manager, Marquette Bldg., 1537, Chicago
You Cannot Cover Colorado
Unless You Use
The Pueblo Chieftain
THE PUEBLO CHIEFTAIN is delivered
daily to eighty per cent of the newspaper
readers of Pueblo, with its 65,000 population
and its 20,000 employees on regular mouthly
pay-rolls who receive an aggregate of
$14,000,000 per annum.
The paid circulation of THE CHIEFTAIN
in Pueblo and Southern Colorado, is greater
than that of all the other daily papers in this
territory combined.
The Chieftain is a Member of the
Audit Bureau of Circulation.
THE CHIEFTAIN is in its 47th year, is
the second oldest Colorado newspaper, is
issued every morning in the year. It reaches
all Southern and Western Colorado from 12 to
24 hours ahead of the Denver papers.
JOHN M. BRANHAM CO.
NEW YORK ST. LOUIS
Brunswick Bldg. Chemical Bldg.
CHICAGO
Mailers Bldg.
Supreme in its Field
The Nashville
Tennessean and American
Leads in advertising, circulation and influence.
CIRCULATION— DAILY AVERAGE
January 1st to June 30th, 1914
PAID— GUARANTEED— Stated in contract.
Carries more total paid advertising month
by month than the other Nashville news-
paper, twice the number of classified (want-
ads) both by count and in inches, and four
times the amount of automobile advertising.
Only morning and Sunday paper within a
radius of over 150 miles.
Lowest advertising rate per line per
thousand of any daily in the South.
Members Associated Press
The Nashville Tennessean and American
102 Years Old.
Members A. B. C.
Representatives;
JOHN M. BRANHAM COMPANY
CHICAGO
ST. LOIIS
NEW YORK
478
NELSON CHESMAN & CO.'S RATE BOOK.
Cover the whole
Pacific Coast with
the Three Best
Advertising Buys
on Earth.
LOS ANGELES HERALD
SAN FRANCISCO CALL and POST
SAN DIEGO UNION and TRIBUNE
Combined Citculation
2 6 5,000
PACIFIC
In
Los Angeles
The
Evening Herald
Absolutely dominates
the field.
First in Circulation
First in Advertising
First in Everything
The Home Paper of
Los Angeles.
Circulation over 120,000
PACIFIC
BUTCHERS' ADVOCATE
AND MARKET JOURNAL
THE OLDEST AND THE ACKNOWLEDGED ORGAN OF
THE MEAT INDUSTRIES OF THE UNITED STATES.
PUBLISHED EVERY WEDNESDAY
203 BROADWAY, NEW YORK
NELSON CHESMAN & CO.'S RATE BOOK.
479
COAST
BUREAU
In
In
San Francisco
San Diego
The
The
Call and Post
Union and Tribune
Offers you exceptional
Completely covers the
advantages in reaching
whole field and does it
the most of the best
so well that it is un-
homes at a less cost per
thousand than any other
necessary to use any
other medium. Good
results always follow ad-
paper in San Francisco.
vertising in these papers.
Circulation over 120,000
Circulation over 25,000
COAST
BUREAU
"JSVOBOOA"
(rvIBB^FCT^^)
Published in two langu£
iges by
THE L. R. NATIONAL UNION
OF AMERICA
83 GRAND STREET, JERSEY
CITY, NEW JERSEY
480
NELSON CHESMAN & CO.'S RATE BOOK.
THE FLORIDA GROWER
TAMPA, FLORIDA
What
Our Advertisers Say:
When we first placed our advertise-
ment with you we did not expect
much, as we considered the Grower
in the same class as the ordinary
country paper. You have thoroughly
convinced us that we were mistaken,
and we have decided to place
all of our advertising with you.
CRENSHAW SEED COM-
PANY, Tampa, Fla.
We have for some time been plac-
ing considerable advertising with the
Grower, and we are perfectly frank
to admit that we consider it an
excellent medium. THE COE-
MORTIMER COMPANY,
Fertilizer dealers, Charleston, S. C.
We have never had such good
results from any advertisement we
ever used, as from this one in the
Grower. Your paper must cover
nearly the whole country, as we have
had multitudes of inquiriesfrom nearly
all parts of the United States, i
further note that many of these folks
have already invested, are planting
groves, and soon expect to come down
here. MAPES FERTILIZER
COMPANY, J. R. Tysen. Agent.
Jacksonville, Fla.
Some time ago I expressed a desire
to be able to say the same kind words
for your publication that your other
advertisers have said. It now affords
me great pleasure to state that as an
advertising medium 1 have found the
Grower the best 1 ever tackled. I
have had inquiries from all parts of
the United States, and also, some from
Canada, as the result of my adver-
tising. Wishing you success, I am
yours sincerely, J. H. WENDLER,
Lakeland, Fla.
Seventy-live per cent of our busi-
ness has been brought to us by the
Grower. In the last six months we
have been obliged to double our
plant. We believe in advertising
in the growei — it brings results.
J. SCHNARR & COMPANY,
Orlando, Fla.
The only agricultural magazine
of general circulation in
the State of Florida.
Every subscription is paid in
advance — $1.50 per year —
and is secured without the use
of premiums.
Our 12,500 Circulation
is equal to 30,000 circulation
of any farm publication which
adopts cheap premium proposi-
tions, clubbing offers, etc.
For rates or other information
refer to the text pages of this
book or address
THE FLORIDA GROWER
TAMPA, FLORIDA
NELSON CHESMAN & CO.'S RATE BOOK. 48 1
40,000 A MontK
(480,000 Copies for tKe Year)
1 nat IS tne average circulation v^e guarantee
for the coming year.
W^ e nave Dougnt and consoliaated witn
Successful Poultry Journal
The Standard and Poultry World
or Quincy, 111.
EJited ty a man wko is close to Kis readers
and having a QUALITY CIRCULATION
excelled ty none, makes NEW SUCCESSFUL
tKe test poultry advertising proposition open
to-day.
For rates or otlier information refer to tke text pages of
tliis took or address
Successful Poultry Journal
445 PlymoutK Court, Ckicago, 111.
482 NELSON CHESMAN & CO.'S RATE BOOK.
THE HOME NEWSPAPER
FOR RESULTS—
''An Axiom in Advertising^'
The Chicago Examiner
Emphasizes This
By each year printing more
Grocery and kindred household adver-
tising than does any other Chicago
Daily Newspaper Morning or Evening.
Circulation attested to by
Audit Bureau of Circulations
DAILY SUNDAY
223,814 524,922
The Chicago Examiner also prints
more Jewelry Advertising than does
any other Chicago Newspaper.
On Advertising that is keyed. The
Examiner as a rule outpulls the next
two Chicago Newspapers combined.
Eiistern Office: Home Office:
M. D. HUNTON. E. L. BODE.
220 Fifth Avenue, New York City Hearst Building, Chicago
NELSON CHESMAN & CO.'S RATE BOOK. 483
The Mail Order Business Prospers
in the South
Every National Advertiser who does not include the
South and
The Dixie Home Magazine
In his advertising campaign has not carefully .
analyzed his proposition, for he is neglecting
one of the most fertile and responsive fields of
the country.
The South of 1914-15
Is a very prosperous country; our people have a
good surplus of ready cash and the inclination to
spend it for the necessities and luxuries of life.
For our mutual profit and to guarantee closer
business relations aslc us to prove our case.
Give us a trial advertisement.
Rates: 25c Agate Line. Classified ads 5c per Word.
Dixie Home Magazine
Birmingham, Ala.
484
NELSON CHESMAN & CO.'S RATE BOOK.
PWBLISHED
CONTINUOUSLV
SINCE {SSB
— read by the best farmers
in the best diversified farm-
ing section in the United
States !
60.000 Circulation Guaranteed
EACH ISSUE AFTER SEPTEMBER 15, 1914
The Only Semi-Monthly Farm
Paper in its Territory.
Ask the nearest representative:
J. C. BILLINGSLEA
Advertising Building
CHICAGO
A. D. McKINNEY
Third National Bank Bldg.
ST. LOUIS, MO.
A. H. BILLINGSLEA
1 Madison Avenue
NEW YORK
Published Semi-Monthly, 1st and 15th
at Philadelphia
The first and only Polish Sunday Newspaper in the United States.
Strictly a Home circulation in Chicago.
Its contributors are the leading men and women of our race.
The character of its contents makes it appeal most strongly to intelligent pro-
gressive people.
The Polish people of this class as a rule are thrifty and have the money to buy any
advertised commodity.
Whatever copy you may place with us we assure you will be so translated as to
convey the import of your advertisement in a plain yet forceful way.
The Sunday Polish Echo has no quarrel with Church, State or Polish organizations
or factions.
It is edited from a Polish- American standpoint and at the same time gives the
Polish cause in Europe its just dues.
It is Independent in Politics.
That is the kind of a newspaper the 370,000 Poles of Chicago have waited for during
the last five years. 12 to 16 pages, never less.
The Stockholders are all up-to-date Polish-American business men and citizens of
this, the greatest country in the universe.
Seven columns, 13 ems, 300 lines to the column.
No inside patent. Mats and cuts not over 55 screen.
Not less than 10,000 copies printed and delivered by carriers, news stands and
agents throughout the city.
Fake advertisements will not be accepted at any price.
A cleaner sheet was never published anywlune in the world.
Price per single copy, 3 cts. , ,. . . t^ . t xt ^ :,
Now when you make up your next list of Foreign Language Newspapers for ad-
vertising purposes please do not omit the First and Only Polish Sunday Newspaper in
the United States.
THE SUNDAY POLISH ECHO, 1034 Milwaukee Ave., CHICAGO, ILL.
PHILIP M. KSYCKI, Editing Manager
NELSON CHESMAN & CO.'S RATE BOOK.
485
CIRCULATION
CONCENTRATED
75,000 Guaranteed
|()ct. 1st, 1914]
We all believe in Con-
= J=1M
K''.: ^J ^ '■^■'
11^^ I I
Frac'tieall.v all of I'rotitable F'arimus
Ciroulatiuii is ooufiued to the 4
States sshowu ou the map — three-
fourth!« ^vithiu the circle.
Government Figures — year after
year- — prove this territory the Rich
( entrated Circulation —
Advertiser-Publisher and
Advertising Agency — but,
which is better,
CM rculation
bounded by im-
aginative State
lines, including
good, bad and in-
different, or cir-
culation confined h
to a picked ter- ■
ritory — all good?
PROFITAmEMNING
y — ou
:ory the Rich- rfl^„ •4^-,,. Is thus definitely
est, Most Productive, Greatest in ± t^l 1 ItUl 1 (joncentrated— ALL GOOD
spending power of all territory on
CMla^oOmce PKOFITABLE FAR3IING _NewYorlc01«ce
John^D. Ros*L' ST. JOSKPH, MISSOURI ^'"Trlbune^BlS^ '
60S Otis BI«lg. St. I.ouIb Oflicp: Geo. W. Pureell. !»2» Victoria BIdg. *ri»uiic pimb.
The Nautical Gazette
Published Every Wednesday
437 Produce Exchemge, New York
Reaches more than one thou-
sand captains and officers of
ocean steamers, including the
members of the Neptune Associa-
tion, of which it gives all the
news.
Read by all shipbuilders, be-
cause it is the only paper giving
the record of new vessel worlc at
all the yards.
Read by all leading yacht-
owners, naval architects, marine
insurance men, etc., all over the
country and abroad.
$2 a year.
J. W. DAWSON STEARNS
Editor and Publisher
Marion Leader-Tribune
Daily Except Monday
(Member A. B. C.)
MARION, IND.
The Great Morning Daily of the Eleventh
Congressional District of Indiana.
GUARANTEES 8,000 CIRCULATION
In addition to the largest Carrier
Circulation in tlie city, it covers the
prosperous farming territory of Grant
and adjoining counties by means of
Rural Free Delivery; 45 carriers de-
parting daily on routes starting from
Marion and towns of Grant County; it
also enjoys a large distribution through
the post offices and by individual car-
riers in the 22 towns tributary to
Marion as a trading center.
BATE CARD ON REQUEST.
486
NELSON CHESMAN & CO.'S RATE BOOK.
The John Budd Company
Representing Ne>vspapers
of Known Circulation
Tribune BIdg., Chicago
Burrell BIdg., New York Chemical BIdg., St. Louis
MEMPHIS COMMERCIAL APPEAL — Guaranteed circulation over 56,000 copies
daily and 90,000 copies Sunday. Ninety-five per cent of the reading population
of Memphis and Memphis territory read the Commercial Appeal. Ninety-seven
per cent of its city circulation is delivered into the homes.
NEW ORLEANS ITEM — Guaranteed circulation over 51,000 copies daily and Sunday.
New plant, growing every month ; a phenomenal success. Best proposition in
New Orleans and no complete success is attained there without using it. Largest
circulation — fairest rate — makes the Item pay.
BINGHAMTON PRESS — Guaranteed circulation over 25,000 copies daily. Over double
the circulation of its nearest competitor (guaranteed) and is supreme in its field
as a result-producing proposition. One of the country's most notable newspapers.
COLUMBIA STATE — Guaranteed circulation over 22,000 daily, 23.000 Sunday.
Ranks liigh in return-producing value. No South Carolina advertising campaign
successful and no Southern list complete without it.
SAN ANTONIO EXPRESS — Guaranteed circulation over 2t,000 copies daily and
31,000 copies Sunday. Leads all other Texas newspapers in volume of advertising
carried, and completely dominates its field. A powerful and influential newspaper.
EL PASO HERALD — Guaranteed circulation over 18,000 copies daily. A magnificent,
metropolitan-like newspaper that leads, three to one, in a prosperous, rapidly
developing territory of vast trade possibilities.
CHATTANOOGA TIMES — Guaranteed circulation over 22,000 daily and Sunday.
Delivered into 11,000 homes in Chattanooga every day — more than double that
of the other Chattanooga paper.
EVANSVILLE COURIER — Guaranteed circulation over 18,000 daily and Sunday.
Largest circulation by thousands and only Evansville paper that will prove cir-
culation. Absolutely essential to any successful Indiana campaign.
LITTLE ROCK GAZETTE — Guaranteed circulation over 23.000 daily and 35,000
Sunday. Only morning newspaper in the Capital of the State and Arkansas can
be covered splendidly by the Gazette. Only Little Rock newspaper proving its
circulation. 75 per cent more circulation guaranteed.
SYRACUSE EVENING JOURNAL — Guaranteed circulation over 39,000 daily. Only
one-cent paper in Syracuse, and has a larger local (Syracuse and environs) cir
culation tlian any other Syracuse paper. Ask your Syracuse connection.
NORFOLK LEDGER-DISPATCH — Guaranteed circulation over 22,000 daily. The
only afternoon paper in Norfolk and dominates that splendid field completely.
Leads in local, foreign and classified advertising.
NEWPORT NEWS TIMES-HERALD — Guaranteed circulation over 4,000 daily. Best
advertising medium in Newport News. Only evening paper in that city.
We offer exact and complete infor-
mation regarding these publications.
We can supply carefully compiled sta-
tistics concerning trade and business
conditions in the sections they cover
and among the people they reach.
*^Ohs,,
SEE PAGE FOLLOWING
NELSON CHESMAN & CO.'S RATE BOOK. 487
We are prepared to render expert
assistance in the line of co-opera-
tive work leading to the develop-
ment of your business in their
respective sections, in conjunction
with publicity in their columns.
^*°%
BIRMINGHAM LEDGER — Guaranteed circulation over 29,000 daily — more than
than that of any other Birmingham paper. Recognized generally as the best
advertising medium in Alabama. Has taken the lead in Birmingham.
SAVANNAH PRESS- — Guaranteed circulation over 11,000 copies daily. To thoroughly
cover Savannah The Press must be used, and with its reasonable rate it is not
only the cheapest but the best. Ask anybody in Savannah.
RICHMOND EVENING JOURNAL — Guaranteed circulation over 18,000 copies daily.
The paper that gets the local business. Gives splendid results at a fair rate.
Has forged rapidly to the front. No strings to the Journal. No enemies to
punish. No axes to grind.
THE RALEIGH TIMES — "$5.00 a year and worth it." Guaranteed circulation
over 5,000 and double the paid circulation in the city of Raleigh of any other
newspaper distributed there.
WEEKLIES
GRIT — Guaranteed circulation over 250,000 copies weekly. Goes into more than
14,000 of the smaller cities, towns and villages of the country. Read by prosper-
ous people, wage earners, tradespeople and farmers. Ask anybody about "Grit"
— America's greatest family weekly.
UTICA SATURDAY GLOBE — Guaranteed circulation over 100,000 copies weekly.
Beautifully printed and carefully edited to the likes of a purchasing clientele
throughout New York, Pennsylvania and New England. To reach the right sort
don't omit the Globe.
NATIONAL TRIBUNE — Guaranteed circulation over 150,000 copies weekly. Pub-
lished at Washington, and a publication of absorbing interest to all Civil, Spanish
and Philippine war veterans. One of the best known "pullers" on "keyed"
advertisements. Full of copy every issue because it "pulls."
WEEKLY COMMERCIAL APPEAL — Guaranteed circulation over 100,000 copies
weekly. "Thoroughly covers the most prosperous section of the rich South and
Southwest. One of the best known leaders on numbers of "keyed" propositions.
Try out the Commercial Appeal's rich territory, on your agricultural copy.
ELMIRA TELEGRAM — Guaranteed circulation over 48,000 copies weekly. Unap-
proached in a rich field as a medium to cover majority of the terntoi-y of
. Southern New York and Northern and Northeastern Pennsylvania. At the rate
a sure result producer.
THE SEMI-WEEKLY SAN ANTONIO EXPRESS — Guaranteed circulation over
19 000 copies each issue. Covers a ricli agricultural section vvhose products
run annually into the millions. Also a splendid mail order medium.
NEW ORLEANS ITEM FARMER— Guaranteed circulation over 20,000 circulating
in that rich section of Louisiana and Mississippi— the territory with wonderful
possibilities for the agricultural and mail order advertisers.
The John Budd Company
Representing Newspapers
of Known Circulation
Tribune Bldg., Chicago
Burrell Bldg., New Yorit Chemical Bldg., St. Louis
SEE PRECEDING PAGE
31
488
NELSON CHESMAN & CO.'S RATE BOOK.
The Southern Buck
An Elk Magazine that is as much read by the ladies
as by their relatives who are members of the Order.
AUBREY MURRAY, Editor and Publisher
Room 409 Board of Trade Bldg., New Orleans, La.
LE TEMPS
OTTAWA
The largest circulation of all French
papers west of Montreal.
The only French paper out of
Montreal with the Associated
Press service.
Being independent in politics, L,E
TEMPS gives all the news with-
out any colouring.
During the last six months LE
TEMPS was reorganised, a new
site was bought and a new
rotary press was bought, which
make of LE TEMPS the most
perfectly equipped French paper
out of Montreal.
Guaranteed circulation, 8,000;
increase since the reorganisation,
1,500.
Published by
The Times Publishing Company,
Limited.
Gazeta Bostonska
The larg'e.st Polish Weekly
iu Xe^T E^ngrland.
213 Hauover »i. Boston, Matin.
Every business man who wishes to
reach the millions of Poles in the
United States and the 350,000 Poles
in New England States will be in-
terested to learn, that our paper,
besides being the only Polish weekly
in New England, is the largest Polish
Catholic paper in the United States,
and is read in nearly every Polish
home in New England and the whole
East, and has a good circulation in
the States of New York, Pennsylvania
and even Ohio.
For further information refer to
the text pages of this book, or address :
POLISH BOSTON GAZETTE CO.,
Inc.
The Indianapolis Ledger
America's Greatest Negro Home Paper
Read By More Than 22,000 of the Progressive Classes Each Week.
The Only Colored Paper Handling the Associated Press Dispatches.
PUBLISHED WEEKLY
NELSON CHESMAN & CO.'S RATE BOOK. 489
HEMLANDET
America's First Swedish
Newspaper
FIRST in editorial and literary merit.
FIRST in news from the homeland,
FIRST in American news of interest to Swedes.
FIRST in the estimation of the most progressive element
of the Swedish born population in America.
FIRST in point of circulation gains for 1913.
FIRST to eliminate all whiskey, loan shark and objec-
tionable medical advertisements.
FIRST to absolutely guarantee its average net paid cir-
culation for a definite period under a cash rebate
plan.
Sample Copy and Rate on Request.
HEMLANDET COMPANY
1643 Transportation Bldg., Chicago, III.
490
NELSON CHBSMAN & CO.'S RATE BOOK.
BUFFALO COURIER
Morning and Sunday
Circulation— Daily 65,000. Sunday 100,000
THE BUFFALO ENQUIRER
Evening
Circulation 65,000
WM. J. CONNERS, Prop.
BUFFALO, N. Y.
CONE, LORENZEN & WOODMAN
Representatives for Advertising
NEW YORK
CHICAGO
DETROIT
KANSAS CITY
CHICAGOER
Arbettcr-Zrttiutg
An Evening Daily
lf0 JaCkel Sunday
Every Wednesday BOtbotC
CHICAGO, ILLINOIS
The Chicagoer Arbelter-Zeltung is
one of the most widely circulated
German dailies of Chicago. The
Sunday issue and the weekly Vor-
bote also reaching many thousands
of readers regularly. These papers
are paid for by their readers
because of their merits and the
standing of all editions has been
secured by energetic and constant
newspaper enterprise. Advertising
rates moderate, and advertisers
desiring to reach the important
German population should be sure
to use these papers.
CHICAGOER
ARBEITER-ZEITUNG PUBLISHING CO.
Publishers
406 N. CLARK ST. CHICAGO, ILL.
Ill[ "AMERICAN"
is the leading and most popular
Bohemian newspaper
in Cleveland and vicinity.
It has a larger circulation than all the
rest Bohemian newspapers in Cleve-
land combined, and its circulation is
growing steadily.
Cleveland Has 75,000 Bohemian
Population.
V
The Daily "American" has been founded
in 1899 and the Sunday "American"
in 1905.
The guaranteed circulation of the
"American" in 1913 was 10,985 copies
daily.
Will be pleased to mail advertising rates
on application.
THE "AMERICAN" BOHEMIAN DAILY
CLEVELAND, - - - OHIO
NELSON CHESMAN & CO.'S RATE BOOK.
491
SUCCESSFUL
FARMING
Circulation
700,000 W
nebA> V
='-^^~V — /ill. ind omio
f^AN. ]mo.\ ) /
oKla. J
Guaranteed
Or No Pay
What Is Your Standard?
How Do You Measure the Value of a Farm Paper?
By appearance? stock in the United States is produced
Compare Successful Farming with any in Successful Farming's territory
farm paper in the country. It looks occupying less than one-third of the
right. land area of the United States.
By value of editorial matter?
Compare it article by article with your
choice of other publications.
By value of circulation?
Successful Farming reaches more
farmers in its territory than are
reached by any other publication of
any kind.
By the price per copy?
There are very few if any farm papers
in this country that get a higher price
per copy from subscribers. Most farm
papers get a lower price per copy.
By the farm wealth of its territory?
Two-thirds of all the grain and live
By the volume of advertising?
Compare the current issue of Success-
ful Farming with the current issue of
any otlier farm paper or magazine.
By quality of advertising?
Successful Farming will not print an
advertisement that we cannot abso-
lutely guarantee to our readers.
By returns to advertisers?
Ask any advertiser in Successful
Farming why he continues year after
year.
If you haven't a copy handy we will
honor a request for one.
Get the Successful Habit
SUCCESSFUL FARMING
E. T. MEREDITH. Publisher
DES MOINES, IOWA
New York Office
1 Madison Ave.
A. H. Billingslea
St. Louis Office
Third National Bank Bldg.
A. D. McKinney
Chicago Office
Advertising Bldg.
J. C. Billingslea
492
NELSON CHESMAN & CO.'S RATE BOOK.
A. I^o^v^eirfvil Oorman I^isl:
Germania-Herold Sonntags-Post
(Morning and Evening) (Only German Sunday Paper in Chicago)
GERMANIA-HEROLD ASSOCIATION
Weekly Germania Weekly Haus-u. Bauernfreund
(Mail Order) (German Farm Journal)
Weekly Deutsche Warte Weekly Die Rundschau
(Mail Order) (Mail Order)
Germania Kalendar (Year Book)
GERMANIA PUBLISHING COMPANY
Above well-known papers practically cover the most desirable German ter-
ritory in the Union. Advertisers who wish to cover Milwaukee, and mail
order advertisers who are after the German Trade of the United States,
particularly of the great northwest, can do so profitably with this great German
list. Sample copies and lowest advertising rates promptly furnished by
TMEJ GE>f^JSXJ^J>iTA. F»IJ^:Br^ISHIIVO CO.
MILWAUKEE. WISCONSIN
LOUIS KLEBAHN.
ELaslern Representative
Century Building, 1 W. 34th St.. New York
HENRY DE CLERQUE,
Chicago Representative
Mailers Building, Madison and Wabash Ave.
If the medium has
Influence
Readers' Confidence
Buying Power
A Fair Rate
You linow that only good copy need be
inserted to insure the success of your
advertising.
The Churchman with 110 years pub-
lication ))ehind, has influence upon, and
confidence of, readers second to no
other periodical. Statistics show that
the Episccpal Church, from which it
draws its subscribers, is the wealthiest
church per capita in the United States.
The rate is 30 cts. a line gross — 20 cts.
on yearly contract or order for 3,000
lines. There is no "waste" circula-
tion, but we will gladly send you a list
of readers in your locality, if you wisli
to judge for yourself.
For the advertiser with ''something
better' ' to sell, there is no better
medium.
THE CHURCHMAN
434 Lafayette Street, New York.
The Canton Daily Ledger
"THE PEOPLE'S PAPER"
In r In advertisins
...J. In
Leads All ._ , , ,
F..I»„_ r-..«».. ."(In bona ride circulation
ulton Count) : ( ,„ ,j^^ „^^^ ^„j features
Established in the early sixties as a
weekly, its career gained new impetus
in 1912 when it became a daily under
tlie heaviest financial backing of any
paper in Central Illinois. Within a
year its circulation figures jumped to
."i.OOO and its advertising figures passed
by 2,000 inches per month its only
competitor. It has now led by a margin
of from one to two thousand inches for
the past si.x montlis, and gains con-
stantly.
The only member of the Associated
Press in Fulton County.
The Ledger Helps the Advertiser
NEW YOEK,
M. C. Watson, Inc.
CHICAGO,
A. W. Allen.
NELSON CHESMAN & CO.'S RATE BOOK. 493
The Heart of the Corn Belt
is reached direct by the
National Live Stock Reporter
20,000 readers, of which 92 per cent
own their own farms; average land
holdings per subscriber 447 acres each.
National Live Stock Reporter
p. O. Address
National Stock Yards, 111.
494
NELSON CHESMAN & CO.'S RATE BOOK.
AMERICAN FRUITS PUBLISHING CO., Inc.
123-12S Ellwanger & Barry Bldg., Rochester, N. Y.
PUBLISHERS OF THE LEADERS IN THEIR FIELDS
AMERICAN FRUITS
Commercial Horticulture, Nurseries,
Arboriculture.
$1.50 a Year
Adrertising $1.40 an Inch.
Monthly
Flat Rate
Forms Close
on the 22nd.
3 cols. 2KxlO
AMERICAN NUT JOURNAL
Nut Growing Interests Throughout the
Americas.
$1.25 a Year
Advertising $1.00 an Inch.
STRICTLY HIGH GRADE ADVERTISING ONLY
These Papers
Bring Business
The Baltimore Sunday American
Average circulation, 1 1 .04-8
The Bahimore Daily American
Average circulation, 82,322
The Baltimore Star
(AFTERNOON)
Average circulation, 46,440
Use these three papers in combination
and you need use none other in Mary-
land. Individually, they are Balti
more's leading advertising mediums,
entering the most and the best homes
within a prosperous community of wide
extent. Their own business is grow-
ing— they'll lielp yours to grow.
[lectricity and [ngineering
Magazine
completely covers the STEAM FIELD,
giving the power engineer what he now
must know to meet the requirements
of every steam plant.
ABREAST OF THE TIMES
is the reason of the largest full-paid
subscription in the steam field.
A guaranteed monthly circulation of
20,000, of which 73% are the
BUYERS in their plants.
Write for detail circulation statement.
Practical Electricity and Engineering
Publishing Company
CHICAGO
It Pays To Advertise
IN THE
/nbasontc ®b6crver
RATES ON
APPLICATION
10,000 MASONS READ IT EVERY WEEK
701 Masonic Temple, Minneapolis
NELSON CHBSMAN & CO.'S RATE BOOK. 495
ilxe Augusta Chronicle
Tke Buying Putlic ) Triple
(In the Rick Savannah River Valley) \ AUianCe
±nc Foreign Aavertiser
ALL MEET DAILY
and between them there is an "Entente CorJiale." The buying public
in this fertile field reads and places the utmost confidence in its largest,
oldest, most influential newspaper — The Augusta Chronicle —
that is why advertisers derive such satisfactory response and, too, why
once an advertiser in its columns always in them.
The Chronicle leads in influence, prestige, circulation (of
highest class — $7.00 a year) advertising patronage, local and foreign
at a higher rate by from 507o to 300% over nearest competitor.
Augusta and the Rich Savannah River Valley is in excellent
shape now — making the time propitious for you, Mr. Foreign Adver-
tiser, to cultivate and then to reap a speedy and bountiful harvest.
Circulation is that advertising paying kind — delivered-to-the-
home — to white people — advertising responsive — bonefide.
Member Audit Bureau of Circulations.
We lead. Illustration: We are just in our new 10-story steel
sky-scraper.
Send on the copy.
^e Augusta Ckronicle
For any kind of information about Augusta, her territory
and her leading newspaper, address
C. B. Hanson
Manager Advertising Department
Augusta, Ga.
496
NELSON CHESMAN & CO.'S RATE BOOK.
THE EVENING JOURNAL,
DALLAS.
TEXAS
Here are a few FACTS about THE JOURNAL:
The first issue of this paper appeared on April 1,1914. It had a circulation that broke all Southern records.
After nearly five months of steadily increasing popularity with the public, we believe it is going regularly into
more homes in Dallas than any other evening newspaper in the city
We believe it is selling more copies on the streets (by newsboys) than any other evening newspaper in the city.
We believe it is going into more cities and towns in the black land belt of North and Central Texas than any
other newspaper, morning or afternoon, except THE DALLAS MORNING NEWS.
It is enjoying the most rapid, steady, worth-while growth in the history of Texaj newspaperdom. Every
paper circulated is PAID for.
THE JOURNAL has succeeded in accomplishing all these things in such short time because:
1 . It publishes more clean, reliable, well handled news than any other newspaper in this part of the country.
2. It is absolutely independent editorially and in its handling of news.
3. It gives more features of interest to the MEMBERS OF THE FAMILY — features which cost real
money — than any competitor.
4. Because, while being accurate and reliable and thereby winning the confidence of its readers from the very
beginning, THE JOURNAL has at the same time found it possible to be entertaining. THE JOURNAL makes
you like it and makes you want to read it. It is the kind of newspaper, Mr. Advertiser, you want in your home. If
you don't believe this or any other statement in this advertisement, ask us for a sample copy and form your own opinion.
The publishers believe they have an advertising medium which is unexcelled in value because it reaches the people
legitimate advertisers desire to reach — and reaches them in the right way and at the right time. Upon request, we
will send specimen copies and detailed information of value to all advertisers who desire to reach the people of the
Southwest where the crops bring in a half billion dollars every year.
"The Journal sells for a penny— and its the biggest value for one cent you ever saw."
A. H. BELO & COMPANY, Publishers
Also publishers of
THE GALVESTON DAILY NEWS THE DALLAS MORNING NEWS
THE SEMI.WEEKLY FARM NEWS THE TEXAS ALMANAC AND INDUSTRIAL GUIDE
Eastern Office: 728 Tribune Bldg.
J. D. Lorentz. Mgr.
Western Office: 927 Marquette Bldg.
W. J. Scott, Mgr.
Appeal to Reason
GIRARD, KANSAS
The big Socialist weekly pays
advertisers because it is read by
earnest men and women — yes, and
after being read, is, in many cases,
passed on to others.
For circulation data, advertising
rates and facts and figures of
interest, refer to the text pages of
this book, or address
EUGENE C. HOWE
Advertising Mgr.
8 S. Dearborn St., Chicago, III.
NATIONAL
Food & Cookery
(The American Gastronom)
A Philosophical, Educational
and Instructive Illustrated
Monthly Devoted to A rt, Culture
and Economy of Living.
528 Fourteenth Street
Denver, Colorado
NELSON CHESMAN & CO.'S RATE BOOK.
497
Benjamin & Kentnor
NEW YORK COMPANY
REPRESENTING LEADING NEWSPAPERS
CHICAGO
AUGUSTA, GA., HERALD
Government report
April, 1914,
9,906 copies.
The "Herald" guaran-
tees approximately double
the city circulation and by
far the largest total circu-
lation of any Augusta
newspaper.
SIOUX FALLS, S. D.,
ARGUS-LEADER
Government report
April, 1914,
9,442 copies.
The only daily in Sioux
Falls, the Metropolis, iden-
tified with the Audit
Bureau of Circulations.
HARRISBURG, PA.,
STAR-INDEPENDENT
Government report
April, 1914,
16,237 copies.
The best buy for the
foreign advertiser in Har-
risburg is the Star-Inde-
pendent because it is the
cheapest per inch per
thousand of circulation.
YORK, PA.,
DISPATCH AND DAILY
Government report
April, 1914,
Dispatch, 12,069 copies.
Daily, 6,086 copies.
Dispatch (morning) and
Daily (evening) with one
rate cover the field abso-
lutely. No other medium
necessary. Sixty-five office
carriers deliver the regu-
larly paying city sub-
scribers.
CHARLESTON, S. C,
NEWS AND COURIER
Government report
April, 1914,
10,683 copies.
The undisputed leader
in its field, both daily and
Sunday and guarantees
double the circulation of
any Charleston newspaper.
Charleston and surround-
ing territory can be cov-
ered practically completely
with the News & Courier
alone.
498
NELSON CHESMAN & CO.'S RATE BOOK.
The Oklahoma Farmer -Stockman
Published semi-monthly (10th
and 25th), guarantees over
100,000 each issue which is nearly
twice that of any other Oklahoma
farm paper.
The Oklahoma Farmer-Stockman
carries more advertising each
month than any othei- Oklahoma
farm paper which is proof in it-
self as to the results it must
bring its advertisers.
The rate is only 30c. per agate
line, which makes it one of tlie
cheapest farm medium buys in
the country.
The Oklahoma Farmer-Stockman
is edited by Carl Williams, a
practical farmer, and one of the
best known farm paper editors in
the Southwest. Not one line
appears in The Farmer-Stockman
but what Mr. Williams knows to
be of educational value to its
subscribers.
The Oklahoma Farmer-Stockman
now stands supreme in the
Southwest, published in one of
the most modern plants in the
world and assures its advertisers
of
Quality — Prestige — Circulation
The Oklahoma Farmer-Stockman
Oklahoma City, Okla.
Representatives.
E. Katz Special Advertising;
Agency,
Harris Trust Bldg., Chicago, III.
15 Madison Sq. North, Nct*- York.
Franklin L. Miller, Sharpe Bids.,
Kansas City, Mo.
C. C. Cates, 13121^ Commerce
Street, Dallas, Texas.
THE BEOBACHTER PUBLISHING COMPANY
39 West Adams St., Chicago, 111.
ECHO, POStTbEOBACHTER
A weekly newspaper published for all the
lierman societies of Chicago, having a com-
bined membership of over200,000. The ECHO,
POST & BEOBACHTER has been established
for 40 .vears and has been cherished ever
since as a favorite family paper by thousands
of the best known Germans in Chicago and
the surrounding country, and has been ac-
cepted officially as the newspaper of the Ger-
man societies in Chicago.
The ECHO, POST & B?:OBACHTER is also
a local newspaper for Forest Park, Oak Park,
Kiver Forest, Maywood. Melrose Park. Bell-
wood, Hillside, River Grove, Franlvlin Park,
Mannheim, Kolze. Elmhurst. Lombard. Ail-
dison. Bensenville. Lyons. Summit. Nili s and
Niles Center, in which over fift\ per cent of
the population are Germans.
Merged into the ECHO are the following
newspapers: the Beobachter of Chicago, the
Post of Forest Park, das Volksblatt of joliet,
Will County, Illinois, the McHenry Familien-
freund of McHenry County, Illinois, and the
Concordia of Chicago.
The ECHO, POST & BEOBACHTER has
been the official newspaper of DuPage County
for over twenty-five years; of Elmhurst for
twenty-five years and of Proviso Township
for fifteen years.
It is the largest circulated German weekly
in Chicago and Cook County.
A. H. WAGONER, General Manager.
THE SAN ANTONIO EXPRESS
San Antonio is the largest citv in Texas in
point of population. It is the wholesale and
jobbing center of a rich, prosperous and
rapidly developing district, greater in area
than the whole state of Ohio.
San Antonio's manufacturing industries
represent an aggregate investment of over
fifteen millions of dollars, and they do an
annual business of nearly twenty millions of
dollars.
The value of the agricultural products in
the territory tributary to San Antonio is in-
creasing by millions each year, and the people
of the whole section are money makers and
lil)eral spenders for the necessities and many
of the luxuries of life.
i hat fact makes the great newspaper which
circulates all overthisdistrict, the newspaper
of quality, the possessor of confidence and
influence and power -THE SAN ANTONIO
EXPRESS an almost incomparable publicity
medium. Reaching as it does practically
every newspaper-reading home in this splen-
did field of sales-opportunity, believed in,
and respected, it affords you an introduction,
not only thorough and complete, but favor-
able and resultful.
During six months ending June 30. 1914, the
EXPRESS carried a total of 3,962,168 agate
lines of advertising.
.Average daily net circulation for 6 mo. 21.6.S8
Sunday net circulation for 6 mo. 31.202
" Daily and Sunday net circulation
for 6 mo 23,012
" circulation semi-weekly edition,
perweek 38,000
The John Budd Company, Advertising Repreientatlves
Burrell Building Tribune Building
New York Chicago
Chemical Building. St. Louis
NELSON CHESMAN & CO.'S RATE BOOK. 499
If You Want To Reach
The Prosperous Swedish Population
of the North Central States
Svenska Amerikanaren
Is The Medium
Over 47,000 Net Paid Weekly Circulation
Member of
The Audit Bureau of Circulations
For Particulars Address Your Agency or
Svenska Amerikanaren
208 N. Fifth Avenue - - Chicago
500
NELSON CHESMAN & CO.'S RATE BOOK.
DIE ZUKUNFT
(THE FUTURE)
The ZUKUNFT is read almost universally by a class of thrifty, progressive Yiddish
families residing in this country. Every farr.ily has a wage-eeirner's income. Hence it offers
a splendid field for the mail-order advertiser, maker of foods, clothes, home furnishings, etc.
LARGEST YIDDISH MAGAZINE IN THE WORLD
Offers the advertiser a large field of selected circulation. Living conditions and
incomes almost uniform. No extremes, hence almost no waste circulation.
Monthly Circulation 80,000
all paid in advance. Most of the subscribers have read the magazine for years.
Rates and other information can be found in the text pages of this book.
THE ZUKUNFT
173-75 EAST BROADWAY
NEW YORK, N. Y.
DO YOU KNOW
THE
FORT WAYNE
JOURNAL-GAZETTE
has a circulation as large as all other Fort
Wayne (Ind.) newspapers combined —
Daily average circulation for 6 months
from January first, 1914,
25,426
That's why any successful advertising
campaign in Fort Wayne and Northern
Indiana must mclude the
JOURNAL-GAZETTE
Memder Audit Bureau of Circulations
Representatives: John M. Branham Co.
Chicago St. Louis New York
Home and State
Dallas, Texas
Paid Circulation
32,000
The Family Weekly of the Great
Southwest.
Devoted to Home LITERATURE
and AGRICULTURE.
REACHES EVERY POST OFFICE
IN THE STATE OF TEXAS.
Advertising rates furnished upon
request.
Address
Home and State
Dallas, Texas
NELSON CHESMAN & CO.'S RATE BOOK. 501
Salt Lake is a Non-Mormon City
Two-Thirds Non-Mormon
One-Third Mormon
To reach the Non-Mormon population of Salt Lake and Utah,
you must use the
TRIBUNE
THE ONE GREAT NEWSPAPER of that vast territory between
Denver and the Pacific.
It is standard for all that is worth while in daily newspapers. Its
attitude in the one-time Mormon stronghold has always been dignified,
so that as a newspaper, leading the Gentile element, two-thirds of Salt
Lake City's I 00,000 population, it commands the respect and confidence
of all classes. Asf( the local merchants.
This important fact should attract and please the advertiser. The
columns of the TRIBUNE tell the rest. Look it over. Bright, all the
news, perfect typography. These three essentials are the TRIBUNE'S
trade mark, and fair-dealing its birthright.
First Six -,. - . (Daily, 20,236 ] ^
Months L irrulation 1 s^^^^y- ----- 36,902 ^ \«rQir|i
1914, ^**^U*<1""" i Semi-Weekly, each issue, 10,000 j '-'''"*"
Open for investigation of anyone at any time.
THE S. C. BECKWITH SPECIAL AGENCY
Sole Agents Foreign Advertising
Tribune Bldg. Third National Bank Bldg. Tribune Bldg.
NEW YORK ST. LOUIS CHICAGO
502
NELSON CHESMAN & CO.'S RATE BOOK.
Is Your Business Getting It's Share In This
Land of Prosperity?
There Are a Million Substantial Families in The Southern
States Waiting For Your Proposition.
The best media for reaching these families are the
JACOBS SOUTHERN LISTS
Do you wish proof of this? Do you wish to know
your goods can be easily sold to these hustling, i
people? Do you wish to know why, through a
select publications, you can get into close touch
with sixty-one percent, of the substantial
white families in the South?
If so write at once to
JACOBS & GO.
CLINTON, S. C.
The Largest Special
Advertising Agency In The South
how
ifing
ist of
SEE FOLLOWING PAGES
NELSON CHESMAN & CO.'S RATE BOOK. 503
To develop a preference for your goods among the substantial
white element, the tax-payers in the South, the people who own the
property and regulate and control the business, social and religious
life in the South— is not a difficult proposition IF YOU USE THE
PROPER MEDIA.
THE SOUTH'S POPULATION IS 83% RURAL.
That is 83% of the population of the South is distributed in the
open country and in towns of less than 5,000 population.
THE SOUTHERN PEOPLE ARE INTENSELY RELIGIOUS
because church development reaches its best in small towns and open
country where it furnishes to the country and small townspeople enter-
tainment, opportunity for public gatherings, social intercourse, etc.,
which is not olifered through any other avenue to anything like so
great a degree, and the South is 83% rural.
Thus in order to reach the substantial white people in the South,
completely and most effectively you must reach them through publica-
tions that have their circulation in the country and small towns.
The best media of general circulation for reaching these people in
a general advertising campaign is the
JACOBS SOUTHERN RELIGIOUS LIST
with a circulation which is read by approximately 61.2% of the entire
population of seven million substantial white tax-payers in the South,
and wastes no circulation on the negroes and poorer class of whites.
If you wish a quality proposition, here it is.
If your goods are bought by the substantial element of the South,
here is your opportunity.
The Jacobs Religious List has a duplication of only
4% and yet covers practically the entire South.
Should you advertise in the Jacobs List you will be given a sworn
circulation statement from the editor of each publication as regards
the quantity, distribution and quality of the particular publication, and
your advertisement will command the confidence of the readers of the
publication because they know it goes in with the approval of the
editor whom they personally know and in whom they have confidence.
JACOBS RELIGIOUS LIST
Name of Publication Address Circula- Inch
ALABAMA 16,956 tlon Rate
Alabama Baptist Birmingham 7,583 $0.76
Alabama Christian Advocate Birmingham 9,373 .94
ARKANSAS 30,010 , ,„ „„„ , „„
Western Methodist Li"le Rock 12,000 1.20
Baptist Advance Li" e Rock 6,010 .60
Arkansas Baptist rj-i"^ ^""l l'n?n 'In
The Christian Pilot Little Rock 5,000 .60
GEORGIA 34,736 ,„=^., , „„
Christian Index ^tl^'^l^ }?•«!! i-?r
Golden Age At anta 11.641 1.16
Wesleyan Christian Advocate Atlanta 10,528 1.05
FLORIDA 7,863
Florida Christian Advocate LakelaJid 5,263 .53
Present Truth Messenger Live Oak 2,600 .2b
ILLINOIS 4,688
IlUnois Baptist Marion 4,688 .47
SEE PRECEDING AND FOLLOWING PAGES
32
504 NELSON CHESMAN & CO.'S RATE BOOK.
JACOBS RELIGIOUS LIST— Continued
Name of Publication Address Circula- Inch
INDIANA 22,153 tiOJi Rate
Catholic Columbian Record Indianapolis 7,400 $0.74
Indiana Catholic Indianapolis 12,219 1.22
General Baptist Messenger Owensville 2,539 .25
KENTUCKY 56,563
Western Recorder Louisville 12,000 1.20
Baptist Flag Fulton 12,563 1.26
Pentecostal Herald Louisville *24,000 2.40
Central Methodist Advocate Lexington *8,000 .80
LOUISIANA 12,838
New Orleans Christian Adv New Orleans 7,696 .77
Jewish Ledger New Orleans 5,143 .52
MARYLAND 7,100
Baltimore Southern Methodist Baltimore 7,100 .71
MISSISSIPPI 7,641
Baptist Record Jackson 7,641 .76
MISSOURI 27,225
St. Louis Christian Adv St. Louis *11,225 1.12
Church Progress St. Louis *7,500 .75
Western and Sunday Watch St. Louis 8,500 .85
NORTH CAROLINA 67,074
Watch Tower Robersonville 3,000 .30
Charity and Children Thomasville *16,247 1.63
Raleigh Christian Adv Raleigh 8,000 .80
Presbyterian Standard Charlotte 5,145 .51
N. C. Christian Advocate Greensboro 7,108 .71
Biblical Recorder Raleigh 13,725 1.37
Christian Sun Elon College 2,989 .30
Orph. Friend & Masonic Journal Oxford 10,860 1.09
OKLAHOMA 3,803
Baptist Messenger Oklahoma City 3,803 .38
OHIO 29,600
Catholic Columbian Columbus *15,600 1.56
Christian Leader Cincinnati 14,000 1.40
SOUTH CAROLINA 13,873
Associate Reformed Presbyterian Due West *2,700 .27
Baptist Courier Greenville 7,000 . .70
Thornwell Messenger Clinton *4,173 .42
TENNESSEE 73,763
Primitive Baptist Martin 10,145 1.01
Baptist and Reflector Nashville 6,138 .61
Gospel Advocate Nashville 14,000 1.40
Cumberland Pres. Banner Tullahoma 10,250 1.03
Presbyterian Advance Nashville 9,081 .91
Jewish Spectator Memphis 17,700 1.77
Methodist Advocate Journal Athens 3,724 .37
Baptist Builder Martin 2,725 .27
TEXAS 22,300
Firm Foundation Austin 16,000 1.60
Christian Courier Dallas 6,300 .63
VIRGINIA 24,250
Religious Herald Richmond 7,000 .70
Richmond Chr. Advocate Richmond *6,500 .65
Presbyterian of the South Richmond *10,750 1.08
WEST VIRGINIA 10,125
Baptist Banner Parkersburg 5,000 .50
Methodist Laymen's Herald Sutton 5,125 .51
472,566 y47.26
Forms close Monday of week preceding date of issue.
SEMI-MONTHLY PUBLICATIONS
NORTH CAROLINA 6,100
Zion's Landmark Wilson 4,000 $0.40
Forms close Monday of week preceding date of issue.
MONTHLY PUBLICATIONS
GEORGIA
Westminster Magazine Atlanta *10,000 $1.00
OHIO Dayton *45,000 4.50
Choir Leader; Choir Herald
SEE PRECEDING AND FOLLOWING PAGES
NELSON CHESMAN & CO.'S RATE BOOK. 605
JACOBS RELIGIOUS LIST— Continued
Name of Publication Address Circula- Inch
SOUTH CAROLINA tion Rate
Our Monthly Clinton 4,173 $0^42
59,173 $5.92
SPACE DISCOUNTS: 10 inches, 5%; 50 inches, 10%; 200 inches, 15%;
500 inches, 20%.
SHOULD YOUR ADVERTISING CAMPAIGN BE A COMPLETE ONE?
It can never be complete until you have used the publications
which have a local interest, the country weeklies and the small dailies.
Do you wish to have your ad appear in a publication which com-
mands the greatest local interest? Do you wish your ad to appear
alongside the local news which is of more vital interest to the local
reader than the news nf the entire outside world? If so use the country
weeklies and the small dailies.
THE JACOBS SELECT SECULAR.LIST
includes the cream of the country weeklies and small dailies in North
Carolina, South Carolina and Georgia. It includes only publications
whose circulations have been thoroughly investigated and the quantity,
distribution and quality of which are given completely in sworn circu-
lation statements.
THE JACOBS SECULAR LIST
DAILY LIST
Name of Publication Address Circula- Inch
SOUTH CAROLINA tion Kate
Daily Piedmont Greenville 5,000 $0.30
GEORGIA
The Banner Brunswick 1,450 .12
Courier Herald Dublin 2,000 -18
Total 3.450 $0.30
SEMI- WEEKLY LIST
GEORGIA
News Herald Lawrenceville 1,730 $0.17
NORTH CAROLINA „ „ ^„„
Advance f"?v?^*^ ^'^^ !'^2^ '11
Highlander f}"^^^^^ t'nnn "tn
Timp<! ....Concord 3,000 .30
cLonicie •::■.•.;:::::::::::;::.:: concord 2,000 .20
Journal Monroe 3,900 .39
Robesonian Lumberton 3,600 .36
Messenger &' intelligencer Wadesboro 3,400 .34
State Dispatch Burlington 2,750 ^
Total 25,650 $2.56
SOUTH CAROLINA
Intelligencer Anderson 4,500 .45
Watchman & Southron Sumter .. ^<^*^ ii°
6,347 $0.63
WEEKLY LIST
NORTH CAROLINA „ ,., v i ^nn •niK
Record Goldsboro 1,500 $0.15
Pnnnirpr Monroe 4.500 .45
The Union Republican.'.'.".'.'.'.' Winston-Salem 12,000 1.20
Enterprise 0^"^*°° ■„« I'Inn 'll
Pa„ip CherryviUe 1,500 .15
P^f„^„ss ;' Gastonia 1,800 .18
Indev Fayetteville 4.000 .40
Courfer '."'. Waynesville 2,200 .82
S°""f„„ Washington 2,000 .20
6°X : . Marshville 2,000 .20
5°i?® Rockingham 3,000 .30
t[°" ; Jonesboro 2,000 .20
Enrerprise"::: ::::::::: oxford 2,050 .21
SEE PRECEDING AND FOLLOWING PAGES
506 NELSON CHESMAN & CO.'S RATE BOOK.
NELSON CHESMAN & CO.'S RATE BOOK. 507
'I'k
e Royal Neighbor
Reaches, and is careruUy read
ty more tkan 300,000 bona fide
^vomen suDscriters tnrougnout
tke United States and Canada.
f
Western
0«'- E. R. M ALONE Y Eastern office
1211 Hartfc
)ra Bldg., ADVERTISING MANAGER 225 Fifth Ave.,
Ckicagc
,. 111. ROCK ISLAND, ILL. New York City. N. Y.
«
The Illustrated Sunday Magazine
Circulation 1,300,000 Copies W^eekly
Every month so far this year, the ILLUSTRATED SUNDAY MAGAZINE has
gained in advertising over the same month of the preceding year, and even during the "War"
months of August and September, the gain has kept up,
It is the new ILLUSTRATED SUNDAY MAGAZINE which has accomplished
this. The progress, horn an editorial standpoint, as well as from a circulation standpoint,
has kept pace with the advertising.
Issued Co-Operatively Each Week as Part of the Sunday Edition of the
Philadelphia Record Milwaukee Sentinel
Pittsburgh Gazette Times New Orleans Times-Picayune
Minneapolis Tribune Omaha World Herald
Boston Herald Columbus Dispatch
Rochester Democrat & Chronicle Des Moines Register & Leader
Detroit Free Press Buffalo Times
Memphis Commercial Appeal Dayton News
Louisville Courier Journal Worcester Telegram
Providence Tribune
tcU^JZ^ir^^J^
Inc.
Chicago New York Boston
508 NELSON CHESMAN & CO.'S RATE BOOK.
Why do Advertisers Keep the
Kvinden og Hj emmet
SCANDINAVIAN WOMAN AND HOME
(Norwegian-Danisli )
Witli S'wedish Edition
Qvinnan Och Hemmet
On Their Lists?
IT REACHES THRIFTY
Prosperous, Enterprising Norwegian,
Danisk and S^vedisn Homes.
IT HAS THE CONFIDENCE
and Loyalty or its SubscriDers.
IT BRINGS RESULTS
that Prove it Invaluable to tke Advertiser
The Scandinavians are Good Cash Buyers
Rate only 25 Cents per Agate Line
^'LET US MAKE MONEY FOR YOU!'
Kvinden og H j e m m e t
CEDAR RAPIDS, IOWA
Chicago Office: 800 Mailers Bldg. New York Office: Room 608, 1 W. 34tli St.
NELSON CHESMAN & CO.'S RATE BOOK.
509
/i CiCiHQ'HCl registered at headquarters
by an interested principal —
Consumer Influence
that moves the goods —
Resultful Advertising
that simplifies the sales problem —
were purchased by Advertising Agency when their
client's announcement (a national food advertiser) in
The Mother's Magazine secured the direct attention
of over 575,000 interested mothers throughout the
United States, each one a prospective customer,
each one the buying head of the household.
No doubt the same reasons why, and equally satisfactory
results, explains the freedom with which THE
MOTHER'S MAGAZINE is used for similar
publicity by the other advertising agencies.
After All Is Said and Done, // Is Results That Count.
Full details as to distribution,
circulation methods, etc., on request.
Rate: $2.50 per line. $1,000.00 per page.
THE MOTHER'S MAGAZINE
"HER Trade Journal"
David C. Cook Publishing Company, Elgin, Illinois
Wesley E. Farmiloe, Advertising Manager
Special Representatives
CHARLES VV. YATES, 5204 Metropolitan Tower, NEW YORK
W. J. MACDONALD, 1029 Peoples Gas Building, CHICAGO
SAM. DENNIS, 402 Globe-Democrat Building, SAINT LOUIS
510
NELSON CHESMAN & CO.'S RATE BOOK.
Coshocton Daily Age
and
Coshocton Daily Times
Consolidated March 16, 1914.
In Coshocton, Ohio
THE TIMES -AGE
is recognized as the leading advertising
medium and is used by all the big
agencies who buy small city
newspaper space.
THE TIMES-AGE
prints more advertising and more
papers every day, e*ery week and
every month than its morning com-
petitor. The TIMES-AGE is read in
85% of the homes of Coshocton and
nearby-towns and has a wide circula-
tion on the rural routes. Local dealers
recommend THE TIMES-AGE in every
instance.
OVER 4,200 NET PAID
DAILY CIRCULATION
AND GROWING
Only Afternoon Daily News-
paper in its field, a wealthy
manufacturing district, de-
manding an EVENING news-
paper. Private wire News
Service, three linotypes, fast
web press.
Close personal co-operation with for-
eign advertisers — dealer information
given on request. Window Displays
and other dealer helps to assure
success of campaigns, hardly neces-
sary, but freely secured.
Write for Rate Card, Literature, Etc., to
The Times- Age Company
B. W. COMPTON, Business Manager or
S. G. LINDENSTEIN. Inc.,
118 East 28th Street, New York City
Freie Presse Publishing Company
Publishers of
(Eht ]fmt presse
512 So. Main St., Council Bluffs, la.
The only German Newspaper in
Southwestern Iowa.
Established 1874.
Published every Friday.
PHILIP ANDRES, Editor & M'g'r.
Rates furnished upon Application.
She Jfrefe presse
circulates in the richest territory of
the State of Iowa and reaches
the homes of the wealthiest
farmers and business men.
The
Nebraska Worker
NOT SUBSIDIZED
Established 1910
A Socialist paper which prints class
struggle news and views.
Average sworn circulation 1913,
9,708 copies. Advertising rates, 40
cts. an inch, flat.
Enterpriser Publishing
Company
Lincoln,
Nebraska
NELSON CHESMAN & CO.'S RATE BOOK. 511
WICHITA, KANSAS
EAGLE
c
TRULY REMARKABLE
HOME CIRCULATION
OVERING the most prosperous territory in
the United States. The only paper pubUshed
in Wichita given a sworn circulation state-
ment guaranteed by the A. A. A.
Population of Wichita, Kansas 55,000
Number of Homes (Estimated) 11,000
Wichita Eagle, City Daily Average Circulation . 9,503
Sunday 10,154
P. 0. Statemeot of April 1, 1914, showed
Net Paid Daily Average 32,281
Net Paid Sunday Average .... 35,262
The Daily and Sunday Eagle carry more adver-
tising than any other Kansas daily newspaper
THE WEEKLY EAGLE
guarantees 50,000 each issue at flat rate of 10c per line. It is
producing big results for general mail order and agricultural
advertisers. Try it and you will use it again and again.
The S. C. BECKWITH SPECIAL AGENCY
Special Representatives
NEW YORK CHICAGO
Tribune Building Tribune Building
512
NELSON CHESMAN & CO.'S RATE BOOK.
The ''Ameril^a
German Daily, Sunday and Semi-Weekly-
% % Established January 12. 1872
'^'^ CAPITAL, $146,670
Published by
German Literary Society
Jos. Gummersbach. President
Independent Democratic General Newspaper
During its existence for over 36 years The Amerika has steadily increased its stand-
ing— and is generaly recognized as one of the best edited newspapers in the country.
Democratic in politics, it has wielded for years a powerful influence among German
Democrats.
It reaches the best class of German residents in St. Louis and surrounding territory.
Aside from its political character (the only German Democratic daily in St. Louis)
it is the established and only acknowledged daily organ of the German Catholic popula
tion of St. Louis, comprising 23 parishes with over 25,000 families. It is the only daily
bringing direct all news pertaining to these, and of their numerous affiliated societies,
sodalities, schools, entertainments, etc.
The Amerika is the acknowledged organ of the Deutsch Romish Katholisher Central-
Verein (German Catholic Central Union), with 15 branches in St. Louis and also of the
Catholic Knights of America, with 16 German branches in St. Louis and other sister
organizations.
The semi-weekly edition (Tuesdays and Fridays) follows the same principles and is
one of the best known German weeklies in the United States with large circulation in
Missouri, Kansas, Nebraska, Iowa, Illinois — in fact has readers in nearly every state in
the Union — being considered an authority in matters pertaining to the Catholic church
and its many organizations in every city and state. Its editorial management is well
known in all German circles, the editorials being of striking originality and compre-
hensiveness on all questions of the day.
The Amerika thus has a field of readers covered by no other German newspaper in
St. Louis — and being a political and religious paper, giving advertisers the double ad-
vantage attached to this circumstance.
GERMAN LITERARY SOCIETY, Publishers, Amerika BIdg., 18 S. 6th Si., Sf. Louis, Mo.
The Times - Journal
DUBUQUE, IOWA
The family paper of Du-
buque and vicinity.
54 carriers deliver Daily
4300 in tlie 8000 homes in
Dubuque.
7000 Daily on the rural
routes and in the small
towns within a radius of 50
miles.
This circulation is guar-
anteed and is verified by the
Association of American Ad-
vertisers.
To reach the men and boys on
the farms, no better medium than
The Progressive
Herman Reel Publishing Co.,
Milwaukee, Wis.
The "Progressive" has a distinct
field of its own.
It is devoted to the vpool and fur
market. It does not displace but
i-atlier supplements the average
farm journal which usually neglects
these.
It is limited in its scope — the
selling of products rather than
their production.
Consequently it is the most closely
read paper which the producer gets.
It reaches nearly all the fur trap-
pers of Wisconsin, Iowa, Minnesota
and the Dakotas.
Average circulation, May, 1913, to
September, 1914, 19,621.
15 cts. a line net, no discount.
Classified, per word, 2 cts. All
Classified advertising — cash with
order.
NELSON CHESMAN & CO.'S RATE BOOK. 513
KANSAS CITY WEEKLY POST
An Agricultural and Home Newspaper published
every Tuesday and covering
THE HEART OF AMERICA
NEBRASKA. ^-^^-mi TEXAS
KANSAS '^ri^Kf MISSOURI
OKLAHOMA '''^^*/^'>Ki**'* ARKVNSAS
The Richest Territory in the World.
Total Paid in Advance Circulation Exceeds
110,000
FOR
23 Cents a Line
d»Q Crk Per Inch Full Position WANTADS
<P«3*OU Flat 25% Extra 3 Cents a Word
PUBLISHED EVERY TUESDAY
FORMS CLOSE PRECEDING SAT.
8 columns. 13 ems wide, 10 to 14 pages, 280 lines to column.
You Can t afford Not to Use This Paper
THE KANSAS CITY WEEKLY POST.
POST BUILDING KANSAS CITY. MO.
Publishers' Representatives
CONE, LORENZEN & WOODMAN
Brunswick Building, New York
Advertisers' Building, Chicago
Free Press Building, Detroit, Mich.
514 NELSON CHESMAN & CO.'S RATE BOOK,
The Western Standard
INDEPENDENT WHOLESOME OPTIMISTIC
THE GREATEST WEEKLY NEWSPAPER IN WESTERN CANADA
CIRCULATION
Is Distributed as Follows:
Alberta-Calgary _ _ - 4,239
" —Edmonton - _ _ 1,937
" — Balance Province - - 2,773
British Columbia _ _ _ 3,736
Saskatchewan _ _ - - 1,381
Miscellaneous _ _ - - 3,934
Total _ _ - - 18,000
Publication Offices:
The Press Publishing Co., Ltd.
Press Building, 109 Sixth Ave., Calgary, Alberta
Foreign Representatives:
Pullen, Bryant & Fredricks Co.
New York Chicago Boston
Home and Farm
Louisville, Kentucky
THE SOUTH'S PROSPERITY
GREAT prosperity prevails in the farm homes of Kentucky
and the South, due to immense crops of cotton, corn,
tobacco, etc. From this territory comes all of the cotton, more
than one=fourth of the corn and five=sixihs of the tobacco
raised in the United States. 1 he one best medium to use in
reaching this great and growing section, extending from
Kentucky to Texas is HOME AND FARM
For advertising rates, circulation, etc., refer to the text
pages of this book, or address
HOME AND FARM
LOUISVILLE,, = - KENTUCKY
NELSON CHESMAN & CO.'S RATE BOOK.
515
Incorporating the
Kansas City Medical Index-Lancet
Under the Editorial Management of
Drs. Chas. Wood Fassett and S. Grover Burnett
Publishes the Proceedings of
Medical Society of the Missouri Valley Kansas City Academy of Medicine
Medical Association of the Southwest Buchanan County Medical Society
Dncorporating
mp6ttnflin8fx-iranrt(i
For circulation, rates, or other information, refer to the text
pages of this book or address
The IllEdiral HztnW
New Cloud Bldg.,
KANSAS CITY, MO.
Cor. Sixth and Charles Sis.,
ST. JOSEPH. MO.
516
NELSON CHESMAN & CO.'S RATE BOOK.
PRE-EMINENTLY A PAPER FOR THE DOMESTIC CIRCIiE.
The Brooklyn Citizen
THE GREAT DEMOCRATIC NEWSPAPER OP BROOKLYN.
DO per cent of the circulation of Tlie Brooklyn Citizen goes directly
into the homes of thrifty and well conditioned people.
It is not a newspaper that is merely read in the street cars and then
thrown away. Daily, Ic. Sumlay, 3c.
THE BROOKLYN CITIZEN, Brooklyn, N. Y.
RevistaCatolica
Is and has been for 39 years a
treasure of information, recrea-
tion and education for the Span-
ish speaking people.
The paper that goes into
pretty nearly every Spanish
speaking home in New Mexico,
Arizona, Colorado, California
and Texas.
For rates or other information
consult the text pages of this
book or address
Revista Catolica
LAS VEGAS, NEW MEXICO
The
Youngstown Vindicator
Daily (Evg.) Sunday Semi-Weekly
LEADING NEWSPAPER IN NORTH-
EASTERN OHIO
AVERAGE SWORN DAILY
CIRCULATION, 18,000
SUNDAY, 15,000
A progressive paper in an up-to-date
city — conducted on business principles.
Rates for advertising, copies of the
papers and any further information in
regard thereto may be had at the home
office or of
LA COSTE AND MAXWELL
Special Newspaper Representatives
NEW YORK
Monoulith Building 45 West 34th St.
CHICAGO
Marquette Building
iH'Abcillc bt la Nnuuclk-®rl^ans
(THE NEW ORLEANS BEE)
The Only French Daily Newspaper in the Southern States
and the Oldest Daily Newspaper in the United States
323 Charters Street
New Orleans, La.
NELSON CHESMAN & CO.'S RATE BOOK.
517
LOUISVILLE, KY.
The Foremost Farm Paper of the South Central States.
(Jffers a rich field and a responsive audience to advertisers. For over three
years past the "Inhmd Farmer" has carried more and better advertising
than any farm paper in this section. Its increase in circulation has been
greater than that of any farm paper in this field.
Farm Products in Above Ten South Central States.
LIVE STOCK value is $800,000,000, or one-seventh of the total raised in U. S. (Kentucky
the leading state in the group).
DAIRY CATTLE, value about $100,000,000, nearly one-seventh of total in U. S. (Kentucky
stands first in group).
MULES, value $253,000,000, or over half the total value of mules in America.
CORN CROP of $320,000,000, nearly one-fifth of U. S. corn production (Kentucky leading
state in the group).
TOBACCO crop exceeds $77,000,000, or three-fourths of total crop of America — largest
tobacco section in the world (Kentucky leading state in group).
POULTRY, value of fowls alone exceeds $25,000,000, or one-sixth of the total value of
fowls in U. S. (Kentucky the leading state in group).
POTATOES, crop $19,000,000, about one-ninth of total value of U. S. (Kentucky second
state in group).
SWEET POTATOES, crop value $25,000,000, over three-fourths of the total American
crop.
Immense Trucking and Fruit Growing Interests. Finest Horses and Jacks in the world.
There are more registered Jersey Cattle in Kentucky than in any other state in the union.
A THREE BILLION DOLLAR CROP SECTION.
Circulation Over 12S,000 Copies Each Issue.
Published Semi-monthly — Dating Ist and 15th each month.
618 NELSON CHESMAN & CO.'S RATE BOOK.
JOURm^A^MCDlTDfiE
For Missouri, Southern Illinois and the Great Southwest
Just follow the editorial columns of the Journal of Agricul-
ture for a few issues and you will see 'D>h^) it has such a strong
hold on its readers. If you're not getting it now let us send
it for a few weeks.
Edited by a practical farmer the Journal of Agriculture does
not shoot over the heads of its readers. Every issue carries the
"go" that gets under the skin. You need this kind of a pub-
lication for this territory.
Charter Members Audit Bureau of Circulations
JOURNAL OF AGRICULTURE, 716 Lucas Ave., St. Louis, Mo.
Advertising Representatives
JOHN M. BRANHAM CO.
Chicago, Mailers Building New York, Brunswick Building
ESTABLISHED 1910
THE CANDLESTICK MAGAZINE
JASPER TUCKER DARLING, Editor
Devoted to PATRIOTISM, HISTORY, NATURE and THE HOME
A good business getter in the small towns and sells well on news stands.
Send for Standard Rate Card and place your order with your agent.
IssuedMonthly. CirculationlOO,000;will be 150,000 before Jan.l, 1915
Rate 50c an agate line flat
SIZES — Page, 4 columns, 93^x133^ inches. Length of columns, 186 agate lines.
Width of columns, 133^2 ^™s pica.
SPECIAL SERVICE — Cover pages, colors and other special service by contract.
DATES — Mailed 25th of each month. Forms close 25 days earlier. Proofs may
be had by sending copy one week in advance.
COPY — Subject to our approval. CUTS — Always send original halftones.
THE CANDLESTICK PUBLISHING CO.
A. R. BIRCHARD, Advertising Manager GEORGE W. MASON, Western Advertising Manager
MAIN OFFICE. KELSEY BUILDING, SPRINGFIELD. MASS.
CHICAGO NEW YORK PROVIDENCE BOSTON
NELSON CHESMAN & CO.'S RATE BOOK. 519
The Kansas City Star
Continues to Grow
Evening
and Sunday Morning
August, 1913, (Average net paid circulation) 177,878 174,066
August, 1914, " " " " 202,615 196,422
The Weekly Kansas City Star
August, 1913, (Average net paid circulation) 291,155
August, 1914, " " " " 325,986
J3
520
NELSON CHESMAN & CO.'S RATE BOOK.
The National rermerandM Grower
Is a Monthly High-Class Farm and Stock Raiser's Paper Issued in St. Louis
It is the Neatest
Most Instructive
Most Comprehensive
The guaranteed
Circulation is
125,000
Copies Each Edition
Most Readable
Most Entertaining
Most Popular of all
P. I HALE, Editor and Mgr., ¥^" Vouis'^'mo.
Do Women
Buy Your Goods?
If they don't, they influence
the men that buy from you-
The 8uf f r«ige movement should
mean something to you.
Women's votes and -women's
wants have assumed a new
importance.
THE LADIES' REVIEW will
put your proposition before
1 80,000 women at a mini-
mum cost.
ADVERTISING RATES:
Per agate line $ .60
Per page (700 lines) .... 350.00
Per half-page (350 lines . . 190.00
Per quarter-page (175 lines) 100.00
Forms close on the 12th of the preceding
month.
JOSEPH P. SHEILS
30 N. Dearborn St.
Chicago, 111.
To reach the people of North Louisiana,
East Texas and Southern Arkansas you must
place your business in the
Shreveport Times
Published Daily, Sunday and Semi-weekly
Tlie onh' paper that covers the
Rich Oil Fields, Natural Gas
Section and the Agricultural
Territory of the Great Red
River Valley. Where the people
have money to spend.
PRESENT CIRCULATION, DAILY, 12,500;
SUNDAY, 18,500; SEMI-WEEKLY, 9,500.
Shreveport, Louisiana,
Population - 40,000
JOHN M. BRANHAM CO.
Representatives
CHICAQO ■ NEW YORK - ST. LOUIS
NELSON CHESMAN & CO.'S RATE BOOK.
521
THE ARGUS
ALBANY, N. Y.
Newsy, Clean
and Reliable
<-^-',
Read by the
Best People
522
NELSON CHESMAN & CO.'S RATE BOOK.
One Advertisement inserted one time in The
St. Louis Times recently brought 2,552 written
replies.
A recent Children's Contest in The St. Louis
Times brought 7,000 written replies.
The St. Louis Times
The Home Newspaper of St. Louis
PAUL BLOCK, IMC.
MANAGERS FOREIGN ADVERTISING
CHICAGO NEW YORK BOSTON
The Circle
AND
Success Magazine
Guaranteed Service
100% for Every Dollar
Half a cent per line for each thousand
PROVEN PAID SUBSCRIPTION
CIRCULATION. No other kind of
circulation included in amount billed.
DETAILED SWORN STATE-
MENT showing distribution of paid sub-
scriptions by States.
The Thwin^ Company
143-145 W. 45th Street
New York City, N. Y.
DAILY ABEND PRESSE
Every Afternoon except Sunday
The only German evening paper in Cincinnati
We guarantee the Abend-Presse to have a larger
circulation than all other Cincinnati German papers
combined.
DAILY FREIE PRESSE
Published Every Morning
S0NNTAG8BLi\nD[RrREIE PRESSE
Published every Sunday. 36 to 88 pages or
more, with comic supplement in colors.
In nearly every German home in Cincinnati and
within a circle of 100 miles these papers are read.
Circulation, advertising rates, etc., given else-
where in this book.
The Cincinnati Freie Presse Company
905 Vine Street, Cincinnati, Ohio
Ea.stern Representative
ROBERT TOMES
116 Nassau Street, New York City.
NELSON CHESMAN & CO.'S RATE BOOK.
523
MP A» A BAT TO EVtRYTMING Bl/T KIOMT.
STATE AND FOREIGN CLASSIFICATION OF CIRCULATION
Alabama 5,818
Alaska 172
Arizona 976
Arkansas 9,074
California 4,908
Canal Zone 56
Colorado 2,962
Connecticut 216
Cuba 10
Delaware 48
D. C 26
Florida 7.200
Georgia 4,326
Idaho 1.896
Illinois 8.938
Indiana 9.564
Iowa 4.770
Kansas 5,582
Kentucky 3,994
Louisiana 7,760
Maine 388
Maryland 644
Massachusetts 424
Michigan 5.332
Minnesota 4.278
Mississippi 3.876
Missouri 12,794
Montana 1.740
Nebraska 2.522
Nevada 380
New Hampshire 158.
New Jersey 514
85% of this circulation is in the R
New Mexico 1,348
New York 1,540
North Carolina 1,696
North Dakota 3.098
Ohio 13.990
Oklahoma 23,220
Oregon 3,178
Philippine 1 6
Pennsylvania 15,614
Rhode Island 132
South Carolina 3,604
South Dakota 1.268
Tennessee 2.384
Texas 18.884
Utah 454
Vermont 124
Virginia 1.320
Washington 4.396
West Virginia 5.224
Wisconsin 972
Wyoming 474
St. Louis City 1,046
Canada 586
Mexico 12
Foreign 92
Advertisers & Agents... 978
Exchanges 730
Scattering 814
218.770
News Dealers 12,238
Total 231,008
F. D. routes and small towns.
For further information regarding character of circulation,
advertising rates, etc., please address nearest advertising office:
NATIONAL RIP SAW
411 OLIVE STREET
Chicago Office:
Harrv R Fisher,
30 N. Dearborn St.,
Chicago, 111.
New York Office:
S. M. Goldberg,
Brunswick BIdg.,
New York Citj-
ST. LOUIS, MO.
South- Western Office:
Oscar Davies,
Gumbel Bldg.,
Kansas City, Mo.
524
NELSON CHESMAN & CO.'S RATE BOOK
MODERN METHODS
A MONTHLY MAGAZINE FOR BUSINESS MEN
C 50,000 Strictly High Class Business Circulation.
CL 30% More Advertising in 1914 Than 1913.
C Eleven Years Old.
C Published Monthly at Detroit, Michigan, by
Modern Methods Publishing Company.
The
Derrick Publishing Co.
Oil City, Pa.
PUBLISHERS
The Oil City Derrick
Daily Except Sunday
Circulation — April 1st, 5753.
The Semi-Weekly Derrick
Tuesdays and Fridays
Circulation 8,000.
ATLANTIC CITY, N. J.
The Largest Circulation in the
World's Greatest
ALL-THE-YEAR RESORT
is the enviable and undisputed record
of the
Atlantic City Daily Press
and
The Evening Union
They are rpad daily by thousands of
visitors in addition to reaching a
permanent population of over
50,000.
Atlantic City and surrounding ter-
ritory can be covered completely by
their exclusive use.
The shrewdest advertisers who keep
the closest records of results are
their constant patrons.
Advertising rates upon request.
NELSON CHESMAN & CO.'S RATE BOOK. 525
The Only Newspaper
with a
2,000,000 Horse Power Circulation
is the
Wool and Cotton Reporter
According to the United States Census textile manufactur-
ing generates and consumes one-sixth of the total horse power
generated and consumed for manufacturing purposes in the
United States.
25,000,000 tons of coal are burned in its 7,000 factories
annually exclusive of its immense water powers and hydro-
electric plants.
Just think of the field this offers for manufacturers of
power plant equipment and supplies, belting, coal handling
machinery, prepared roofings and other industrial accessories.
Write for further information.
FRANK P. BENNETT & CO., Inc.
PUBLISHERS
530 ATLANTIC AVE., BOSTON, MASS.
526
NELSON CHESMAN & CO.'S RATE BOOK.
Complete Electrotyping Service For
FOR OVER forty-five years
we have handled orders for some of
the largest Agencies, National Ad-
vertisers and publishers, as well as innu-
merable Printers, from coast to coast.
This experience has developed the highest
efficiency in every branch of our foundry.
We have a very skilled force of ex-
perienced mechanics, equipped with every
modern facility for turning out quickly
Electrotyyes, Nickeltypes and Stereotypes
used for Advertising Displays, Catalogues
or commercial needs. Address,
Chas. A. Drach Electrotype Company
325-327-329 Locust Street,
Advertising
Campaigns
Independent
Farmer
LINCOLN, NEBRASKA.
30,000 guaranteed
Ninety per cent in Nebraska.
Prosperous farmers, live stock
breeders, dairymen and ranch-
men pay cash in advance for
Indepenaent Farmer
and welcome it to their homes
weekly.
JOHN M. BKANHAM
Publiabers' Representative
Chicago St. Louis, New York
ONE enterprising, wide-awake news-
paper covers thoroughly the city of
Joplin and the entire Joplin mming district.
The JOPLIN GLOBE has a larger
circulation in JopUa and in the Joplin
district than any other newspaper. Local
and foreign advertirers recognize this fact
and favor the GLOBE with their
patronage. The GLOBE carries more
advertismg — local, classified and foreign —
by a wide margin, than any other joplin
newspaper. The net paid daily circulation
exceeds I 5,000 copies.
JOPLIN GLOBE PUBLISHING CO.
Representatives:
The E. Katz Special Advertising Apency
15 Kast 26th St. Harris Trast Bldg.
New York . Chicago
NELSON CHESMAN & CO.'S RATE BOOK. 527
Monthly Tidings
OMAHA, NEBRASKA
THE OFFICIAL PAPER OF THE
\A^OODMAN CIRCLE
has grown from 11,200 subscribers in 1901 to
152,380 subscribers in September, 1914. Steady
and sure is our motto. All subscribers are
adult women living in the central western states.
They are thrifty, careful, intelligent housewives,
making an ideal class to reach.
For detailed information regarding circulation by
states or any other matters of interest to adver-
tisers, address
HARRY R. FISHER,
MGR. ADV.
30 North Dearborn Street,
CHICAGO, ILL.
Circulation Guaranteed Exceeds 150,000.
Pulls Like 200,000, Rate only 60c per line.
528 NELSON CHESMAN & CO.'S RATE BOOK.
The Big City of Western Canada
Vancouver, B. G.
Population 150,000
The Big Newspaper
The World
Circulation 32,114
MEMBER OF AUDIT BUREAU OF CIRCULATIONS
Largest Circulation^ Lowest Rate
The People's paper — reaching the homes of the people more thoroughly than
any other paper, having the largest NET PAID CIRCULATION of any paper in
British Cohimbia.
The World is supreme in the territory in which it circulates, reaching the
homes of the people who buy. More and better results have been obtained bv
the most conservative buyers of space through publicity in the columns of this
publication than through any other medium published in Western Canada.
The World carries more classified advertising than any other paper published
in B. C. which should prove even to the most skeptical its excellent qualities as an
advertising medium, the reason for this supremacy being that its advertising
columns have proven more profitable to patrons than those of its contemporaries.
Daily Average Circulation for April, May and June, 1914.
CITY PAID
Carriers 14,170
Newsdealers 981
Street Sales 2,080
Counter Sales 18
lOTAL PAID CITY 17,249
SUBURBAN PAID
Carriers 2,474
Agents and Newsdealers 2,866
Mail Sub 44
TOTAL PAID SUB 5,384
COUNTRY PAID
Newsdealers 708
Mail Sub 7,879
TOTAL PAID COUNTRY 8,587
UNPAID
Employes, Correspondents and Service... 499
Office use, Piles, etc 88
Adv. and Adv. Agts. Exch. & Compl'y.. 261
Samples 46
TOTAL UNPAID 894
TOTAL DISTRIBUTION 32,114
3,000 line contracts, 4 cts. per line, less than Vs of a cent per line per thousand.
KNILL-GHAMBERLAIN, Inc.
U. S. Representatives
Chicago, 1028 Peoples Gas BIdg. New York, 171 Madison Ave.
NELSON CHESMAN & CO.'S RATE BOOK. 529
Advertising Experts are agreed that the best advertising mediums
are those publications which cater to certain well-defined wants
or serious needs on the part of the public.
PHYSICAL CULTURE
is the leader among this class of magazines. Its object is to
supply health and strength-giving information to those who
need it. As such, it attains a place in the hearts of its readers
which no other class or character of publication can ever approach.
It has their confidence and wields an influence with them which,
is a wonderful asset to the advertiser.
PHYSICAL CULTURE
is the premier advertising medium for
Health Foods Health Clothing
Vibrators Massage Machines
Natural Curative Methods
Physical Culture Schools
Physical Culture Apparatus
Books on Health Books on Diet
Books on Sex Subjects and mail-order
propositions of all descriptions
Advertising Rates
1 page S160.00
1 - - -
1
Less than quarter page — $1.00 per line
-2 page 80.00
i page 40.00
Physical Culture Publishing Co.
O. J. ELDER, Adv. Mgr., 9015 Metropolitan Building, New York City
Western Office:
Peoples Gas Building, Chicago, 111., W. J. MACDONALD, Mgr.
530 NELSON CHESMAN & CO.'S RATE BOOK.
Advertisers should pay for results only,
not circulation. What is the good of circulation
if it does not bring results?
Every copy of
THE POLICE GAZETTE
is paid for in advance, hence the paper is sure to be read
carefully.
A man thinks more of something he pays for, especially when
it costs him ten cents, than when he gets it for nothing.
SEE PAGE 222, OR ADDRESS
RICHARD K. FOX PUBLISHING CO.
FRANKLIN SQUARE NEW YORK, N, Y.
Advertise In Canada
With the Daily and Sunday World the advertiser gets a total combined
circulation of more than
138,000
and a combined City of Toronto circulation of more than
96,000
A combination contract for 1 0,000 lines covering both papers gives
a rate of less than
9 Cents per Line per
100,000 Circulation
For particulars, rate card, sample copies, etc., address
The World Newspaper Co., Limited
Toronto, Canada
or
Harry R. Fisher, Boyce Building, Chicago
NELSON CHESMAN & CO.'S RATE BOOK. 531
HOME FRIEND
MAGAZINE
A NV^omans Magazine Adapted
to the Average American Home
500,000 *2
00 A
= LINE
A Clean, v italized. Responsive
Circulation i kat Has A Wonder-
fully Consistent Year Around
Pulling Power. It Will Pay You.
UNITED PUBLISHING COMPANY
FRIEND BUILDING. KANSAS CITY. MO.
Chicago Office New York Office
R. B. LEFFINGWELL J. \V. WILDMAN
1000 Boyce Bldg. 919 Brunswick Bldg.
532 NELSON CHESMAN & CO.'S RATE BOOK.
Men ARE Responsive To
Advertising — Provided
the appeal is made to them in a man's way!
To sell to men use a man's paper. Every reader a prospect.
No waste circulation.
The magazine which treats of a man's hobby is the one in which
he is vitally interested and has his confidence. This confi-
dence extends to the advertising pages and makes them pull.
Popular Electricity and Modern
Mechanics
is a recent consolidation of three of the strongest men's
publications. It reaches an amiy of intelligent, active men
who are doing things and buying things. It chronicles the
latest developments of their hobby. It constitutes a new
market for men.
We have made a careful and comprehensive analysis of this
market and should be glad to send you the figures. They
will enable you to survey this market before entering it
and show you ways of making your advertising more efficient.
Write for your set of figures NOW.
Popular Electricity and Modern Mechanics
32 UNION SQUARE NEW YORK
NELSON CHESMAN & CO.'S RATE BOOK.
-33
National Mpo Co.
OflCACO. u.
fi7»»^i^
63 Pragraaa at*.,
lhnoh«*t*r. S.B.
FRONT VIEW AS LETTER IS SENT
1^^ Like any ordinary
commercial ertoelope.
this short outer flap
seals message for out-
'going tttp.
2ND While the ad-
dressed return flap
A,i protected wtthirx
\po<kf^ and does not irh-
,1. lerjere with regulor
ll contenls.
I Sectional View
/ of Short
FLAP SEALED TO BACK
BACK VIEW AS LETTEPx 15 SENT
One Envelope with Two Flaps
One Flap For Sending
One Flap For Returning
Round Trip Envelopes Cut Your Costs In HalF
ONE ROUND TRIP ENVELOPE EQUALS TWO SEPARATE ENVELOPES BY CARRYING BOTH MESSAGE AND ANSWER
Cin% ECONOMY in envelopes, pnnting, inserting second envelope, addressing, etc. EFFICIENCY i fjn^'
CINCE the beginning of Envelope
history man has used envelopes
with only one sealing flap.
To carry a message and bring back an
answer has always required TWO com'
plete envelopes.
The Round Trip Envelope now upsets
this accepted custom by giving each envelope
TWO FLAPS, compelling ihe ONE envel-
ope to do the work of TWO. It also does
what no two separate envelopes can ever do,
as you shall presently see.
The patent office records in Europe and
America describe our invention as "An mud-
ope with Q single pocket and scaling flaps on
either side." Please read again and fix clearly
in your mind as this is all there is to our
whole story.
Ridiculously simple, is it not? And to think
this was not done ages ago. Bui it wasn't and
even the name "Round Trip Envel-
ope** had to be coined by this Company For
the purpose.
Note here the simple illustrations oF surface
and sectional views of this ONE Envelope
performing the vA'ork gf TWO thru just an
extra flap — above, as it goes to a customer,
and belovv, as it again returns. Safely and
surely, with identification and Postal records
Complete.
So much for what this two-flap envelope IS.
What it DOES IS the agreeable surprise to
organized business, with possibilities beyond all
comprehension in one rcading-
If you had a man in your office who daily de-
stroyed yovir correspondence records how long
would It take you to stop such a costly leak ?
For any business using the mails. Envelopes carry
records equally as valuable where orders and
remittances are to be returned of receipted for.
but the problem was to preserve these records
while out of your possession.
The soluiion comes to you in Round Trip Envel-
opes, because customers all like ihem for making
business iransaciions easier. From the point of
SAFETY the benefit is mutual.
Be Wise and Capitalize the Waste
Products of the Commer-
cial Wastebaskets
Round Trip Envelopes are primarily designed to
utilize the waste products frdm the business waste-
basket because the spent Envelopes carrying the
first message possess the only complete, accurate
post office record showing dates and hours of
mailing and receipt by both parties together with
identity of the original addressee Mail customers
unconsciously preserve and return you this valuable
record because you make it easy and pleasant
to do so.
Just ask any large mail order, or publishing house
how much unidentified mail and remittances reach
them. The answer we can assure you will be
astounding.
Writefor Samples
You might mention a quantity and let us
quote a price.
Round Trip Envelope Co,
#afant««* and Manufattattra
NEW YORK CITY — KANSAS CITY, MO.
337 W. 3811. ST. 1594 GRAND AVE.
As .a maner of fact one large western
Mail-order house has accumulated nearly a
million dollars in unidentified remiitances
received Hound Trip Envelopes would have
reduced the Envelope expense onC'halF and
made both buyer and seller much happier
Every modern business suffers more or less
with this great defect in organized system and
millions of dollars are annually miscarried in
the mails or lost in legal conflicts thru failure
to preserve these invaluable records.
For several years past a number of large
concerns doing a rrfail order business in var-
ious lines have demonstrated that the returns
fiom Round Trip Envelopes exceed those
of the old method of using two separate
Envelopes.
Your customers will instantly fall in with
this new idea, and the prestige of pro-
gressiveness will be an unexpected reward
and a business asset.
This is not difficult to grasp, as tests have
shown beyond all doubt that the human in-
terest in Round Trip Envelopes is pretty much
the same m the minds of past masters of busi-
ness experience or the most rurally ignorant.
In removing a message from the envelope the
recipient unconsciously \A/ithdraws the fresh
addressed sealing flap from wiihin the envel-
ope. With It comes the ever same pleased
expression, "bow simple."
This is a Power of Salesmanship which
should not be overlooked by the shre^vd
executive who formulates tnai! campaigns.
FRONT OF ENVELOPE WITH RETURN ADDRESS
Printed on P\eturn Flap, Insuring P\eceipt of Answer
SAME ENVELOPE AS ABOVE WITH SHORT FLAP
Used in Sending Lencr Removed
National Manufacturing Co.
CHICAGO,
yltlO Circle Avt.
FRONT VicW OF SAME ENVELOPE AS RETURNED
3'
haoing been seotrtd
in regular opening oj
mzssage. is now spent
and of no further
seroitt.
*1 addressed flap with-
drawn, iho moai inej-
perienced recognize
a new return enoehpe
on first tight and an
glad to use it.
Inner View of Return
Flap Sealed Over Front
BACK VIEW OF SAME ENVELOPE AS RETURNED
534
NELSON CHESMAN & CO.'S RATE BOOK.
Don 't Neglect the Jewish Field
Over Two Million Jews in the United States
JEWISH DAILY FORWARD
NEW YORK, N. Y.
Circulation Daily average 158,492 net paid
Guaranteed by the Association of American Advertisers
EL PASO (TEXAS)
Morning Times
Full Associated Press Service, aug-
mented by 400 special correspondents
throughout the Southwest.
NET CIRCULATION, AUGUST, 19 14
18,021 Daily. 24,400 Sunday alone.
ADVERTISING PATR()XA(JE. Al 0. 1914
Times . . 38,897 inches
Herald . . 23,014 inches
Lead of Times 15 883 inches
Reversing conditions of a year ago.
Buy the Times for your El Paso
publicity! It possesses better pro-
ductive power! Cost is reasonable
— results almost certain.
The S. C. Beckwilh Special Agency
Sole Representatives
NEW YORK Sl.LOUiS CHICAGO
THE NEW YORK
Srutsrhrs jaiintal
America's Greatest German
Newspaper
The Deutsches (German) Journal
has the largest net paid Daily and
Sunday circulation of any German
newspaper in America.
The German Journal's net paid
circulation, as per statement made
under oath to the United States
Government, is recorded in the text
pages of this book. A fac-simile of
this statement will be mailed to any
advertiser upon request.
The Brooklyn Daily Times
The Home Newspaper of Brooklyn and Long Island
For sixty-seven years The Times has made a specialty of Brooklyn and
Long Island news.
Advertisers cover this territory completely by using The Times.
Sworn Daily Circulation 38,142, Net Paid
NELSON CHESMAN & CO.'S RATE BOOK. 535
**ln Union There is Strength"
The IMedical Fortnightly
== and :^=
The Laboratory Mews
have been consolidated. And this magazine is now
appearing in an enlarged and improved form.
This journal continues to be, as it has been for more than twenty-
three years, a scientific exponent of general medicine, incorporating with
this the subjects of pathology, bacteriology, serology and biology as
they concern the specal and general practitioner.
This important feature of the Medical Fortnightly will be under
the editorial management of Dr. R. B. H. Gradwohl, who has so ably
conducted The Laboratory Nexvs.
This consolidation is of much value to both readers and advertising
patrons, adding, as it does, editorial strength, a widened scope and
augmented circulation.
In its new form the Medical Fortnightly and Laboratory News
appeals especially to all advertisers who desire to reach those who are
engaged in the practice of surgery, laboratory work and general medicine.
All Communications in reference to advertising rates, etc., should
be addressed to
The Fortnightly Press Co.
714-717 Century Building
THOS. A. HOPKINS, A. M., M. D., ^t i r^i iic \Mr\ ii c a
IVIanagIng Editor ol . LUUI^, IVIU., U. ^. A.
536
NELSON CHESMAN & CO.'S RATE BOOK.
Business is good —
with the Brooklyn
STANDARDUNION.
The'N. Y. Evening
Post" official meas-
urements show that
in New York City
only five newspapers
carried more business
during the first six
months of 1914 than
they did the first six
months of 1913.
Only five went
ahead.
Twelve went back.
The STANDARD
Union is one of the
five.
It is the only
Brooklyn newspaper
of the five.
Foreign and Local
ADVERTISING
Each Increased in
1913 over 1912
Ten Per Cent in
the
Westliche Post
(Best German Daily)
And in the
Mississippi
Blaetter
(Best German Sunday Newspaper)
PUBLISHED AT
St. Louis, Mo.
General Advertiser!
3 he Germans have fut a big figure in the pop-
ulating and ujibuilding of America. There are
over twelve million of them in this country.
They are thinkers anil workers, a home- loving,
home-making i)eople That is why they have
cut so liig a figure in -America. Nearly ever.v-
hody who speaks the German language in.
around or about Philadvlphis reads
The Morgan Gazelle
The Sunday Sonnlags Gazelle
The Evening Demokral or
The Slaals Gazelle (Weekly)
For rates or other information consult
the text portion of this book or address.
German Daily Gazette Pub. Co.
Philadelphia, Pa.
NELSON CHESMAN & CO.'S RATE BOOK. 537
THE GENTLEWOMAN
TWO MILLION
CIRCULATION
Guaranteed and Positively Proven
$7.40 per agate line.
A publication that meets the wants and desires of the women of
the smaller cities, towns and farms.
A Real and Exclusively Small Town
and Rural Circulation
This large circulation is the result of the consolidation of The
Magazine of Mysteries and The Rural Home with THE GENTLE-
WOMAN, August, 1914. The combining of these publications
was a plan in view, and worked toward, over a period of two years,
with the object of finally offering advertisers the largest REAL small
town and rural circulation in the country.
THE GENTLEWOMAN
Two Million Circulation
Published by the W. J. Thompson Co., Inc., New York City.
Write nearest office for information.
THE KENNEDY-HUTTON COMPANY
ADVERTISING MANAGERS
7084-86 Metropolitan Bldg. 1004-5 Marquette Bldg.
New York. N. Y. Chicago, 111.
538 NELSON CHESMAN & CO. is RATE BOOK.
NEW IDEAS
PHILADELPHIA, PA. Established 1895
ISSUED MONTHLY
150,000 CIRCULATION GUARANTEED
Rate, 60 cents per agate line
Average Monthly Circulation for 1914, 164,985 copies.
For Mail Orders, Agents or General Publicity advertising NEW
IDEAS will bring excellent results.
Based on Rate and Circulation, no Stronger or Better Mail Order
Medium is published.
SAMPLE COPY SENT ON REQUEST
NEW IDEAS PUBLISHING GO.
233 S. FIFTH STREET PHILADELPHIA, PA.
HOME CIRCULATION
The Kind that Counts
The SEATTLE SUN'S carrier circulation is the largest
in vSeattle.
Out of over 42,000 total net j^aid circulation, over twenty
thousand is paid for and deli\'ered into the homes in Seattle by
carrier and over 38,000 is within a purchasing radius of Seattle.
The SUN publishes more news than any of its competitors.
The SLIN is clean and wholesome. It does not publish
any Beer, Whiskey nor fake medical advertising.
Seattle cannot be covered without the SUN.
Eastern Representatives Western Representatives
Putnam & Randall, Knill-Chamberlain, Inc.,
171 Madison Ave., 1028 Peoples Gas Bldg.,
New York, N. Y. Chicago, 111.
NELSON CHESMAN & CO.'S RATE BOOK. 639
The New York
Morning Telegraph
The World's Greatest Sporting
And Amusement Publication
The MORNING TELEGRAPH is published
every morning of the year.
It is New York's only Five Cent Daily,
And is now in the 78th year of continuous publication.
h covers everything in Theatricals, Musical, Vaudeville,
Burlesque, Motion Pictures, and Financial Circles.
It is the last word in authority on
All High Class Sports
Such as — Automobiling, Aeronautics, Motor Boating, Base Ball, Yachting,
Golfing, Tennis, Boxing and the Turf.
An exclusive clientele who have a greater earning capacity than
the readers of any other Daily published.
For circulation data, advertising rates or other information, refer
to the text pages of this book or address,
C. F. Seidell,
General Manager of Advertising
1493 Broadway. New York, N. Y.
Walter R. Early,
Representative Western Office
lie South Dearborn St.. Chicago. III.
540
NELSON CHESMAN & CO.'S RATE BOOK.
Put A Drive Wheel
On Your Advertising
Make it a pouJer machine. That's what we
do by lending our prestige to back your campaign
for distribution and dealer-co-operation. Read,
for instance, what Armour & Co. say:
Out of 286 papers used, your paper led in
gaining distribution and dealer co-operation,"
That's the talk that counts — that's putting the
power to your printed word.
We will help you in this territory. Only
afternoon paper in Chattanooga — leads the field —
member Audit Bureau Circulation.
The Chattanooga News
Chattanooga, Tennessee
JOHN M. BRANHAM CO.
Publisher's Representative
New York Chicago St. Louis
Brunswick BIdg. Mailers BIdg. Chemical Bldg.
L'INDIPENDENTE
CORRIFRE DEL CANADA
PATRIA ITALIANA
The leading Italian newspaper of the
Dominion of Canada.
Published Saturday, having a bona-
fide paid in advance circulation of
9.000
Refer to the text pages of this book for
adveitising rates and other information
or address
Louise Nobile
Publisher
1832 Chateaubriand Ave.
Montreal, Quebec Canada
American Sunday (Monthly) Magazine
ISSUED WITH THE
NEW YORK AMERICAN BOSTON AMERICAN
CHICAGO EXAMINER SAN FRANCISCO EXAMINER
HEARST'S ATLANTA AMERICAN LOS ANGELES EXAMINER
Has the greatest magazine circulation in the country, most favorably
distributed, at the lowest rate per line per thousand of any publication of
national dimension.
We believe that an army of 2,252,474 desirable prospects is better than a corporal's
squad of "opnilent" readers, and the results to the advertiser have and do prove this to be
true. Furthermore, we will show where these 2,252,474 prospects are located and in what
communities. We will match our carrying capacity with your distribution of merchandise,
and if the majority of our circulation does not go where you are doing and want to do
business, we will so advise you.
Send for Booklet of "Facts"
Eastern Office
220 Fifth Ave., New York City, N. Y.
Western Office
908 Hearst Bldg., Chicago, 111.
NELSON CHESMAN & CO.'S RATE BOOK. 541
Three Mediums That Always
Pay Out
The Kansas City Weekly Journal
*'It Pulls Like a Missouri Mule"
Guaranteed OCO OOO ^**^^
Circulation over ^Ov/^vfV/vr Issue
The Weekly Journal is an exception in its class — an agricultural paper containing
live telegraphic and local news of general interest. ■ ,•
Profit to advertisers in the Weekly Journal is so certain and con.sistent that this medium
is successfully used, regardless of what technical farm papers may be patronized in its
territory.
Detailed circulation statement showing distribution, furnished upon request. Hat
rate 50c per line.
The Missouri and Kansas Farmer
Guaranteed 1 1^1^ OOO ^**^^
Circulation over X vlVr^V/l/vr Issue
A High-Grade, Semi-Monthly Agricultural publication which has achieved success
because it has given marked value to its readers. The majority of its circulation is in
Kansas, Missouri and adjoining territory.
By making its advertising value high and the rate low (30c per line) the Missouri
and Kansas Farmer stands out as a leader in the southwest in the quality of inquiries and
low cost of sales it promotes.
Those who demand competent returns and appreciate high ideals will find a store
of satisfaction in using the Missouri and Kansas Farmer. Advertising rate 30c per line —
$200 per page
The Kansas City Daily and Sunday Journal
Guaranteed Circu- "^ff f\f\f\ Every Day
75,000
lation in excess of i %J^\j\J\J in the Week
An ideal medium for reaching that element in Kansas City and suburban towns which
is always able to buy. A Progressive newspaper — strong editorially — wielding a strong
influence among its clientele. The best buying people in Kansas City and the southwest
Flat rate, 10c per line, except alcoholic liquors — 12c per line.
The S. C. Beckwith Special Agency
Sole Representatives of Foreign Advertising
Tribune Bldg. 3rd National Bank Bldg. Tribune Bldg.
Chicago St. Louis Nev»r Yorlt
542
NELSON CHESMAN & CO.'S RATE BOOK.
NATIONAL MONTHLY
AND
LITERARY MAGAZINE
(COMBINATION)
Circulation Over 300,000 Copies Each Month
Rate $1 per Agate Line
NATIONAL MONTHLY CO.
BUFFALO, N. Y.
Publishers
JAMES W. REILLY, 193 Main St., Buffalo, N. Y.
Advertising Manager
Western Representative
PIONEER SPECIAL AGENCY
Boyce Bldg., Chicago, IlL
The Middleton Daily
News-Signal
Largest Circulation «f auj Paper
Piil>Ii.sl»eil ill Uiitier County.
MEMBERS SELECT LIST OF
OHIO DAILY NEWSPAPERS.
Sworn Circ-iilation, 4,080.
Circulation Books and Records
open to all the Advertisers.
Published by
The Middleton News
Printing Company
Middleton, Ohio
The
Maritime Farmer
The recognized agricultural
paper of Eastern Canada and
official organ of all leading
l-'arni Organizations and of
Women's Institutes.
CIRCULATION 11,000 COPIES
AND GROWING
We cheerfully furnish adver-
tisers with information concern-
ing our territory.
The Maritime Farmer
Sussex, New Bronswick, Canada
NELSON CHESMAN & CO.'S RATE BOOK. 543
Large manufacturers who analyze facts
carefully and accurately have been first to see
the power of The Associated Sunday Magazines.
They have grasped and used the value of:
The influence of a high class Sunday Magazine in
1,400,000 plus homes each week.
The developed buying power in the most prosperous
zones in America. The metropolitan territory where
the Associated's force is concentrated.
A big, powerful circulation focused on the spot where
dealers' advertising forms a perfect tie-up.
The fact that the advertiser can have the message
delivered to the right people right in their home at a
cost that is unusually low.
The more carefully you study The Associated
Sunday Magazines and its field the more thoroughly
do you comprehend its bigness and its advertising
power. Write for the book that gives you the facts.
The Associated Sunday Magazines
issued every week co-operatively and simultaneously by and as a part of the
Sunday editions of
Chicago Herald Boston Post Buiifalo Courier
Philadelphia Press Washington Star Detroit Tribune
Pittsburgh Post Minneapolis Journal Baltimore Sun
New York Tribune Rocky Mountain News Cleveland Leader
Cincinnati Commercial Tribune
fValter P. ff^heeler, Advertiiing Manager Guy C. Pierce, ffenern Advertiiing Manager
1 Madison Avenue, New York Herald 'Building, Chicago
544
NELSON CHESMAN & CO.'S RATE BOOK.
THE HOUSTON CHRONICLE
is the HOME NEWSPAPER of HOUSTON, South Texas and West
Texas. It has the LARGEST SWORN CIRCULATION and
is the BEST ADVERTISING MEDIUM in this magnificent field.
37,000 COPIES DAILY 47,000 COPIES SUNDAY
Western BepresentatiTes:
JOHN M. BRANHAN COMPANY
918 Mailers Building
Chieag-o, III.
JOHN E. MeCOMB. Jr.
Marniffer Foreign Advertising
Eastern RrpresentatiTPs:
l.aCOSTE & MAXWELL
.Vonolith Kuilding
New York City, N. Y.
TEXAS CHRISTIAN
ADVOCATE
— gate'way to the homes and
hearts of over quarter- mil lion
Methodists in Texas.
Eighty per cent of entire cir-
culation goes to home-owning
mail order buying farmers.
If your proposition has merit
the Texas Christian jJdvocate
is dependable.
If it has no merit, -we don t
want it.
You can cover Texas best if
you use it.
Address for Rates and Sample Copy
BLAYLOCK PUB. CO
DALLAS, TEXAS
The Times -Union
ALBANY, NtW YOHK
Circulation exoeeding: 44,000.
Popula'lon l<i0,35;j.
The Times-Union is read every evening in
99 Per Cent
of the homes in Albany. You can reach
the homes in this community and save 60
per cent of the money you appropriated for
advertising by using
The Times -Union
Exclusively
For advertising rates or other information
refer to the text pages of this book, or address
The Times -Union
MAR UN H. GLYNN
Editor and Publisher
ALBANY, N. Y.
Important Industrially for its World-Famous Pottery, Cable,
Rubber and Linoleum
EVENING AND SUNDAY
The Home Paper of 150,000
NELSON CHESMAN & CO.'S RATE BOOK.
545
Lincoln
F
reie
Presse
Bona Fide
Paid Circulation.
All subscriptions to the
Lincoln Preie Presse are paid
in advance. No names are
entered on our list until the
subscription price has been
paid a year in advance. At
e.xpiration, unless renewed,
they are promptly discontinued.
Our list is all wheat and
Of Real Value
To The Advertiser.
The Great German Weekly
Everywhere there are Germans, and everywhere you will find
the Lincoln Freie Presse. Our biggest circulation is in the prosperous
agricultural states of the Middle West: Iowa, Wisconsin, Minnesota.
Nebraska, Texas, Illinois, Kansas, etc., ranking in the order named.
In these states we go to nearly every post-office and cover the rural
settlements thoroughly. Our circulation during the last twelve months
has averaged
1 3 1 ,428
No special preparation is needed to communicate with our Ger-
mans. We translate your advertisements, mortise your electros, retain-
ing the illustration, and re-set the reading matter free of charge. No
special German printed matter is required. Our Germans can read and
write English sufficiently for business purposes.
Flat Rate 35 Cents per Line
based on a circulation of 125,000. Write for our map showing the cir-
culation in each state.
LINCOLN FREIE PRESSE, Lincoln, Nebraska.
546 NELSON CHESMAN & CO.'S RATE BOOK.
FARM NEWS
Facts for Advertisers
We believe the editorial policy of FARM NEWS gets the paper as
close to its readers as that of any other agricultural journal.
We try to make each issue of unusual interest to the reader. We
devise something or some means of attracting and holding his atten-
tion— making it worth while for him to read and to respond.
For the leading topics each month we draw from the best agri-
cultural writers of the country — acknowledged authorities on their
particular subjects.
In the June number, Lester J. Meredith tells the farmers how to
put up their hay crop, in plain, terse English, and this article alone
is worth many times the subscription price to any reader of
FARM NEWS. Perhaps you do not know that most farmers ruin
their hay by burning it up in the curing process.
A publication whose circulation is constantly on the increase always
makes the best advertising medium.
Our circulation of 400,000 copies is guaranteed or no pay. Our own
canvassing agents produce most of this circulation by personal solicita-
tion, bringing the merits of FARM NEWS to the subscriber at the very
beginning. These solicitors work in the territory assigned to them —
on both renewals and new subscriptions. This plan places circula-
tion in the states most desired — Ohio, Indiana, Illinois, Wisconsin,
Michigan, Missouri, Iowa and Kansas.
FARM NEWS is gaining just fast enough to always give adver-
tisers a good, generous amount of excess circulation. This, together
with its editorial policy, is making FARM NEWS pay advertisers in
a most satisfactory manner.
FARM NEWS is one of the best buys right now in the whole field.
It deserves a place pretty close to the top of the list, and the wise
advertising space-buyer who keeps up to the minute in the progress
and growth of agricultural publications will use FARM NEWS.
The rate is low and the circulation is good and big. Every adver-
tiser is accorded a position next to reading matter.
Put FARM NEWS on your list this year.
Simmons Publishing Company
Springfield, Ohio
New York Office St. Louis Office Chicago Office
225 Fifth Ave. Third National Bank Bldg. 1259 Peoples Gas Bldg.
Wm. H. Hogg, Mgr. A. D. McKinney. Mgr. T. W. Farrell, Mgr.
NELSON CHESMAN & CO.'S RATE BOOK. 547
ESTABLISHED 1880
F. B. WARNER CO. (Inc.), Publishers, 96 Chambers St., New York City
Rates based on a Circulation of 250,000 Guaranteed
Copies each issue
Display, per agate line (4 lines minimum) .... $ 1.00
One-quarter page, 194 lines, 87i^c 169.76
One-half page, 388 lines, 83Hc. 323.33
One page, 776 lines, 75c 582.00
Reading notices, per agate line 1.26
(7 line minimum)
These rates are subject to change without notice,
THE ILLUSTRATED COMPANION is the one publication
among the class known as "Mail Order Papers" which carries from
month to month a very large proportion of the best of National
Mail Order Advertising.
It Is A Safe Place To Put Your Own Advertisement
This is especially true when your commodity is such as appeals
to the families and homes in the smaller towns of the country,
who are close students of mail order bargains, and advertisements.
No one publication has a more enviable reputation for producing
returns at small cost, either for tryout copy or for standard goods.
Wonderful improvements have been made during the past year,
both in literary matter, illustrations and character of advertising
admitted. An examination of late issues will prove instructive.
Forms close promptly on the 17th of the month preceding date
of issue, and all copies are mailed previous to the sixth of month
of issue.
Orders from advertisers direct must be accompanied with a
check or money order to cover cost of insertion, less 5 per cent
for advance payment.
Address all correspondence to
THE ILLUSTRATED COMPANION
J. FRANK HACKSTAFF, Advertising Mgr.,
96 Chambers Street, New York City
W. E. HERMAN, SO North Dearborn Street, Chicago
548 NELSON CHESMAN & CO.'S RATE BOOK.
NORTHWEST
WASHINGTON
Skagit, San Juan and Whatcom Counties
Population, 8S,000
Can be reached ONLY by the use of the
Bellingham, Washington
American-Reveille
Herald
Anacortes, pop. 6,000; Mount Vernon,
pop. 4,500; Burhngton, pop. 4,000; Blaine,
pop. 2,500; Sumas, pop. 2,500 and Lynden,
pop. 2,500 have no daily paper. People in
these cities are reached by the Bellingham papers
an hour after they are published.
Bellingham is an exceptionally good field as
the average family income is way above most
cities.
KNILL - CHAMBERLAIN, Inc.
1028 Peoples Gas Bldg. CHICAGO
VERREE & CONKLIN
Brunswick Bldg. NEW YORK
NELSON CHESMAN & CO.'S RATE BOOK. 549
The United Sunday
Ne^vspaper Magazines
Over 2,100,000 Sunday Magazine Sections Each Week
NEW HANDY SIZE
SUNDAY WORLD MAGAZINE
Distributed Weekly with the New York Sunday World
AND THE
St. Louis Post-Dispatch Magazine
Boston Globe Magazine
Philadelphia Inquirer Magazine
Chicago Herald Magazine
Pittsburg Press Magazine
Indianapolis Star Alagazine
San Francisco Chronicle Magazine
Seattle Post-Intelligencer ^Magazine
Milwaukee Free Press IVlagazine
Des Moines Register and Leader Magazine
New Orleans States Magazine
Shreveport, La., Times Magazine
ADVERTISING RATES FOR GROUP
PER LINE (a^ate) . . $3.73
A special proposition for color advertising will be offered on request.
Many advertisers have obtained from this Newspaper Combination
the best results ever known.
No advertisement taken for less than five (5) lines.
No allowance for imperfect printing of key numbers.
The omission of any advertisement from any ]\Iagazine does not in-
validate order, but entitles advertiser to his insertion later in
the Magazine omitting.
Copy required 16 days in advance of publication.
Color Page Copy required six weeks in advance.
The United Sunday Newspaper Magazines
902 World Building HZ, ^^Z] tZ New York
Chicago Office: Boston Office: Kansas City Office:
1108 BOYCE BLDG. 412 PENN MUTUAL BLDG. 306 GUMBEL BLDG.
St. Louis Office: Room 502, New Bank of Commerce Bldg.
550
NELSON CHESMAN & CO.'S RATE BOOK.
The Seattle Times
SEATTLE, WASHINGTON
Circulation of Times for
August, 1914.
Net Daily Average
IN SEATTLE AQ. (\(\(\
AND SUBURBS **0,UUU
Net Sunday Average
IN SEATTLE CA nOft
AND SUBURBS *''*,UW
M II It you advertise in The Times you reach the largest
^J number of readers possessed by any newspaper in the
Jl Pacific Northwest. ^ The Times has 300,000 readers
every evening of the week, and 420,000 every Sunday, and
you can reach these hundreds of thousands of readers at a
lower cost for each one thousand copies than in any other
Seattle newspaper — a vital point fur your consideration in mak-
ing contracts, fl U. S. Census, 1910, credits Seattle with pop-
ulation of 241,000. % Only a few newspapers in America
exceed advertising space carried by The Times. We pub-
lished 835,464 agate lines in the month of August, 1914, more
space than P. I. and Star combined. ^ The Times has not
offered a circulation "scheme," or prize, or discount in
years. ^ The Times has the Gold Marks (QQ), which
are the symbols of quality, and the "Star" (♦), which is the
symbol of guaranteed circulation.
TIMES PRINTING CO. of SEATTLE
Home Office, The Times Bldg., Cor. 2nd and Union Streets,
Seattle, Washington. Elastern Offices, The S. C. Beckwith
Special Agency, New York — Tribune Building — Chicago
She liilkes-larre lecnrb
Has more "HOME READERS" than all other
Wilkes-Barre papers combined, which means, prac-
tically, that there are but few families in Wilkes-Barre
who do not read the RECORD.
Circulation data, advertising rates or other information can be found in the text pages
of this book, or it will be furnished without bias by
The Wilkes-Barre Record Company
Wilkes-Barre, Pennsylvania
BENJAMIN & KENTNOR COMPANY
Managers of Foreign Advertising
New York, 225 Fifth Ave. Chicago, Peoples Gas Bldg.
NELSON CHESMAN & CO.'S RATE BOOK. 651
BASEBALL
MAGAZINE
CIRCULATION
400,000 ( ' -«"' )
ALL \eN \SecondaryJ
Cost 56c per Line
F. S. Kelly Co., Chicago
Western Representatives
BASEBALL MAGAZINE CO
PUBLISHERS
NEW YORK
552 NELSON CHESMAN & CO.'S RATE BOOK.
When You Buy
Magazine Space
Buy it in that publication whose editorial and circulation
building policies are entirely in harmony, when both branches of
effort are aimed at the same class of people — those who may be
interested in what you have to say and to sell.
With its 100.000 circulation. CURRENT OPINION
enjoys very intimate relations with, and the very high regard of,
a clientele abundantly worth while to all advertisers seeking the
acquaintance of people of pecuniary means, intelligence and pro-
gressive ideas.
CURRENT OPINION
(Formerly Current Literature)
C. E. COMBS J. H. CATTELL
Eastern Advertising Manager Western Advertising Manager
134 W. 29th Street 1704 Tower Building
New York City Chicago, 111.
NELSON CHESMAN & CO.'S RATE BOOK. 553
€ht
Musital ©bseruer
A Musical Monthly for Pianists
and Players of Stringed Instruments
AMERICA'S BEST ADVERTISING MEDIUM FOR
MUSIC AND MUSICAL INSTRUMENTS
Owing to its literary style and educational value, the "Musical
Observer" has built up a splendid subscription list which is
growing enormously. Before the end of the year, we anticipate
to print and mail at least 30,000 copies a month.
This is the only musical monthly published in magazine form,
and, as an advertising medium, offers the best facilities to
manufacturers of pianos, players and other articles that would
strongly appeal to women readers of refinement and culture.
The "Musical Observer" is an unusually prolific producer of
results, and is a magazine of proven advertising value.
For advertising rates and other information refer to the text
pages of this book, or address
Geo. H. Hilbert, Mgr.
Musical Observer Co.
Cooper Square New York
554 NELSON CHESMAN & CO.'S RATE BOOK.
Secorah JJDsten
»9 firb Arnrn
DECORAH, IOWA
The POSTTSN reaches the homes of more than -40,000 Norwegians in the Northwest —
chiefly farmers and a larger percentage cf Scandinavians in this country are farmers'
,than any other nationality. Every subscription being paid in advance. No Samples.
No Extras. No Boom Editions.
The census shows that 80 per cent of the Scandinavian farmers own their farms —
67.2 per cent of the white Americans do. Samuel G. Iverson, state auditor, says that
twc-tliirds of the farm property of Minnesota is owned by Scandinavians. Figuring
these farms at five to ten thousand dollars each, you will readily see that the Norwegian
is the man with the money bag, — the man that ''high cost of living'' doesn't bother.
There are no Norwegian agricultural papers or magazines of general circulation in
the United States and we have records to show that you cannot reach the Norwegians by
using English publications.
The Norwegian is noted for thrift and prosperity, and there are fewer illiterates
among the Norwegians than any other nationality.
There are 2, .500, 000 Scandinavians in the United States. 40 per cent, of the popula-
tion of Minnesota, for instance, is Scandinavian.
Consider these facts carefully at your convenience, and we believe you will agree
with us that the DECORAH-POSTEN has merits as an advertising medium, which are,
perhaps, not shared by any other publication.
For rates or otlier information, see page 92.
Messrs. Nelson Chesman & Co., N. Y., Sept. 3rd, 1914.
Publicity Building, St. Louis, Mo.
Gentlemen ; —
The circulation of the ROCHESTER DEMOCRAT & CHRONICLE
during August was over 73,000 net per day. This was regular legitimate
circulation without war extras.
With more than double the circulation of any other Rochester paper
the DEMOCRAT & CHRONICLE covers Rochester and vicinity like a
blanket. Comparisons are unnecessary. Very respectfully yours,
PAUL BLOCK
Chicago New York Boston
NELSON CHESMAN & CO.'S RATE BOOK. ' 555
s
TheV*.MAR,T Vw.EX
A MAGAZINE OF ^^^^
CLEVEPNE^SS ^""^
^ ""It s Prime Purpose is to Provide
Lively Entertainment for Minds That
P. • ^<
rimitive.
^ People of culture, refinement and
intelligence buy Xne Smart Set and pay
25c for it. Tke very fact of tkeir
purchase and appreciation proves tneir
classification to be '""quality circulation.
^ Xne continuation of botn purchase
and appreciation proves tne prestigfe
Smart Set wields Avitn its readers.
The VMAR,T V^ET
A MAGAZINE OF
CLEVERNESS
556
NELSON CHESMAN & CO.'S RATE BOOK.
An Illustrated Monthly Magazine Devoted Exclusively to Artistic Bungalow Homes.
There never before was a publication built as 'Tight" for the advertising of building materials
and equipments for homes as BUNGALOW MAGAZINE.
Many magazines have a larger circulation, but not one with a circulation concentrated among
the class of people that purchase these materials and build homes.
EVERY reader is an excellent prospect for this class of advertiser.
Circulation figures, advertising rates and other data can be found in the te.\t pages of this
book, or will be furnished by
THE BUNGALOW PUBLISHING CO.. Inc.
660 Empire Building Seattle, Washington
New York, Sept. 2nd, 1914.
Nelson Chesman & Co.,
St. Louis, Mo.
Gentlemen: —
The SYRACUSE POST-STANDARD, publishing only regular Editions,
(no War extras) had a net paid average Daily circulation of 59,142 Copies for
the month of August.
This is 30% more than is claimed by one Syracuse newspaper, and 52% more
than claimed by the other paper.
In Syracuse it is the POST-STANDARD. Very respectfully, yours,
PAUL BLOCK
Chicago New York Boston
NELSON CHESMAN & CO.'S RATE BOOK.
557
THE MAIL ORDER
ASSOCIATION
Circulation Over &,100»U00 Copies Each Sunday
New York World
St. Louis Post-Dispatch
Boston Globe
Philadelphia Inquirer
Pittsburg Press
Cleveland Plain Dealer
Detroit News-Tribune
Chicago Herald
Seattle Post Intelligencer
Milwaukee Free Press
Omaha Bee
Des Moines Register and Leader
New Orleans States
ADVERTISING RATES, PER LINE
(AGATE) $2.50
Many Advertisers have obtained from this new^spaper
combination the best RESULTS ever known.
Xo advertisement taken for less than five lines.
Xo allowance for the imperfect printing of key numbers.
The omission of any Ad. from any newspaper doesn't invalidate
order, but entitles advertiser to his insertion later in news-
paper omitting.
The Mail Order Association
902 World Building, Park Row
New York
Phone Beekman 5462
Phone Beekman 4000
Chicago Office
55 W. Monroe St.
St. Louis Offlce
402 Frisco Building
Pittsburg Office
Pittsburg Press
Des Moines Office
Register and Leader
Office
Cleveland Office
Plain Dealer Office
Boston Office
Globe Offlce
Kansas City Offlce
306 Gumbel Bldg.
Seattle Office
4th Ave. & Union St.
Detroit Office
65 Shelby St.
Philadelphia Office
1109 Market St.
New Orleans Offlce
406 Camp Street
Denver Offlce
1735 Champa St.
Omaha Office
17th & Farnam Sts.
Milwaukee Offlce
N. "W. cor. Broadway and Wisconsin St.
558
NELSON CHESMAN & CO.'S RATE BOOK.
TROY BUDGET
Its establishment, June 20th, 1797
some Families in 3 centuries, 18th, 19th and 20th.
The Great
National Weekly
It has been read in
The Great
National Weekly
TROY BUDGET __ ^
Its standing and influence. It is a Home paper. It is sold
on the streets in every town, hamlet and city within a hundred
miles of Troy.
T^'DOV "RTTT\r^"CrT The Great
IKUY .bUJJLrJ^i National Weekly
There is not a state in the Union in which it does not go
by mail. Its features command readers wherever it goes.
The Great
^ National Weekly
It produces results as a mail order advertising medium.
It makes you think of the Budget whenever you think of
Trov. TRY IT.
TROY BUDGET
Canadian Motor Boat
THE NATIONAL MAGAZINE OF
MOTOR BOATING.
Best advertising medium for manu-
facturers and dealers in Motor
Boats, Marine Gasoline
Engines, Parts and
Accessories.
COVERS CANADA
Circulates In all Maritime Countries
of the World.
Advertising rates on application.
CANADIAN MOTOR BOAT, Ltd.
60-62 Adelaide East, Toronto, Canada
ADAM F.PENTON,
President and Treasurer
R. A. ANDERSON.
Publisher and Manager
Fortune Knocks But Once
The Spoken Word,
The Sped Arrow,
Neglected Opportunities —
COME NOT BACK.
Are you, Mr. Advertiser, covering
Texas? With its wealth of Possi-
bilities, Unlimited Resources, Vast
Area, Splendid Citizenship.
The TEXAS PYTHIAN BAN-
NER-KNIGHT covers a scope
reaching from Brownsville to Tex-
line — 1,120 miles and from Texar-
kana to El Paso, pretty nearly 1,000
miles — among a class able to buy
your products and pay for them.
Would you mind to try us?
Texas Pythian Banner-Knight
Temple, Texas
NELSON CHESMAN & CO.'S RATE BOOK.
559
SPRINGFIELD, OHIO
A monthly magazine with nation-wide influ-
ence in the homes of the plain people living in
small towns and rural communities.
Broad enough to appeal to the entire family
from grandmother to the youngest member.
Practical enough to be of real help in solving
the more serious problems of country-home and
village life.
And with enough high-class fiction to make
it the most entertaining twenty-five cent
magazine published.
GUARANTEED
CIRCULATION
600,000 MONTHLY
Advertising Rates:
$2 an Agate line; Full Page, (420 lines), $840
For further information refer to page 265
or address
THE SIMMONS PUBLISHING CO
SPRINGFIELD, OHIO
560 NELSON CHESMAN & CO.'S RATE BOOK.
Over $75,000,000 Paid To
READERS OF THE
Daily Live Stock Reporter
annually on the Fort Worth Market. Are
you reaching the Stockmen and Farmers
of the Southwest with your Advertising?
North Fort Worth Sunday News
(and Southwestern Farmer and Breeder)
Circulation of 17,000 weekly.
Covers the Farm and Stock Farm Field
of the Great Southwest,
The Reporter Publishing Co.
FORT WORTH - TEXAS
NELSON CHESMAN & CO.'S RATE BOOK. 561
SEND FOR THE BOOKLET OF THE
Toledo Weekly Blade
It is a mine of valuable information. It shows the exact
distribution of
The Toledo Weekly Blade
Circulation
Nothing is left to guess work.
It shows the number of postoffices (with the name of each)
in every state, through which the WEEKLY BLADE circulates.
It gives the exact number of copies in each different town,
village and hamlet.
You can tell exactly where the BLADE goes.
REMEMBER: The circulation of
the WEEKLY BLADE is
The class of Americans who have had the most money to spend
as a class in the last few years are farmers. The WEEKLY
BLADE goes to more than 232,000 people in small towns and
rural districts.
There are thousands of prosperous homes in America which
can never be open to you without the WEEKLY BLADE.
Name a town more than one year old in the United States
where you think the BLADE is not taken. We have subscribers
there and can show you.
You buy advertising in the WEEKLY BLADE at a fixed
and certain rate per thousand, for its subscriptions are all paid
in advance — not some, but ALL.
Paul Block, Inc.
managers of advertising
Chicago NEW YORK Boston
562 NELSON CHESMAN & CO.'S RATE BOOK.
THE DAILY AND WEEKLY
TIMES-HERALD
WACO, TEXAS
AVERAGE CIRCULATION
Daily, 6,000 Sunday, 7,000 Weekly, 4,000
Only Waco paper that permits its circulation records to be examined
by the Association of American Advertisers.
The population of Waoo is 32,000 and the average number of TIMES-HERALDS sold
each day during 1912 in the city was approximately 4,200, or an average of one paper to
every seven persons, which means, practically, that there are but few families in Waco
who do not see the TIMES-HERALD every day.
The above facts show the value of the TIMES-HERALD as an advertising
medium, and particularly those advertisers that do not care to use but
one newspaper in the city cannot aSord to be without it.
The field covered by the Daily and Weekly is distinctively a field in which the readers
are buyers in the stores of Waco, as the city is sufficiently far away from any large city to
keep the surrounding towns, on account of its railway connections with the entire county.
The TIMES-HERALD takes the only full Wire News Report in Central
Texas.
THE S. C. BECKWITH SPECIAL AGENCY
Sole Agents Foreign Advertising
NEW YORK ST. LOUIS CHICAGO
Tribune Bldg. 3rd National Bank Bldg. Tribune Bldg.
Where fruit, grain and live stock as well as cotton are the money crops — that's what you
reach, 60,000 strong at $3.50 an inch, in the Southern Farm Journal.
Circulation restricted to Tennessee, North Carolina, lower parts of Kentucky and Virginia,
upper parts of Mississippi, Alabama and Georgia — where the interests are common, where the
editor can talk to his readers of their specific conditions.
Reach a good section, at a small rate in a paper that is believed in.
Chattanooga, Tennessee
JOHN M. BRANHAM CO., Publisher's Representatives
New York Chicago St. Louis
Brunswick Bldg. Mailers Bldg. Chemical Bldg.
NELSON CHESMAN & CO.'S RATE BOOK. 563
Increase Your Business
Advertise your goods before a special class
of people who make money — fruit-growers —
farmers — are the one class of people who are
modern in every particular.
The Southern Fruit Grower
Established more than 18 years ago, is read by
a select class of fruit growers. Advertising
rate, $2.10 per inch ; subscription price, 50 cts.
per year.
Sample copies gladly sent free to sincere
inquirers.
The Southern Fruit Grower,
Chattanooga, Tenn.
ROBERT S. WALKER.
Managing Editor.
564 NELSON CHESMAN & CO.'S RATE BOOK.
Here are 4 Salesmen
who visit 2,000,000 homes every month
and will bring in orders for YOU.
American Woman - 500,000
Good Stories ) y. ^
Happy Hours \T^^ 1500,000
Hearth & Home
Four live vigorous, popular salesmen, going into the
smaller towns and country districts, among millions of
people who can be directly influenced to buy your
merchandise.
Your advertising in the hands of these four salesmen
will have the attention of the millions who have the
most money with which to buy.
Hundreds of advertisers have made millions in
profits through the work of these four salesmen.
Why not you?
Write today for complete information concerning
any or all of the above papers.
The Vigkery & Hill Publishing Co.
E. H. BROWN, Western Mgr. AUGUSTA ^hoS. H. CHILD. Eastern Mgr.
30 No. Dearborn St. MAINE Flatiron Bldg.
Chicago. New York.
Dealer Co-operation is
the Real Factor in Every
Merchandising Problem
Well directed advertising campaigns
create a demand — but to sell goods in
volume you must have dealer co-
operation. A large manufacturer
says: "I had spent nearly a quarter
of a million dollars in advertising
before I discovered that, while
I was creating a demand for
my product, I was not devel-
oping a real business. Local
merchants bought a small
quantity of my goods, and
then tucked them away in
a corner, showing them
only on special request."
It is an exploded theory
that big national ad-
vertising campaigns
compel the dealer
to really "handle"
a product.
^^ CIRCLE
You may compel
a dealer to buy
some of your goods,
but that isn't what
you want. What you
want him to do is to
display them on his
counters and shelves,
and to recommend them
to his customers — you
want him to co-operate with
you in the saleof your goods.
Our "Popular Store Plan" is
the only successful method yet
devised for securing dealer co-
operation. A chain of ten
thousand retail stores covering
sixteen states are ready to handle
your goods in the right way, if you
adopt our plan. Nineteen national
advertisers are already using this plan
with profit to themselves. May we
explain this plan to you?
" ° \ MIVN I
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V,
People's Popular Monthly
Des Moines, Iowa
Representeitives
New York Office
1702 Flatiron Bldg.,
Lee & Williamson
Chicago Office
717 Harris Trust Bldg.,
W. E. Rhodes
St. Louis Office
409 Globe-Democrat Bldg.
C. A. Cour
Kansas City Office
306 Gumbel Bldg.,
O. G. Davies
Minneapolis Office
7U Globe Bldg.,
R. R. King
^^3?iAiNTi^^ 750,000 Circulation Guaranteed
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