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Full text of "Official guide book of the fair, 1933"

OFFICIAL 
GUIDE 



ACNTU 



BOOK OF THE FAIR 
CHICAGO 






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OFFICIAL GUIDE 



BOOK OF THE FAIR 



1933 




ECMICAGOS 



Published by 

A Century of Progress 

Administration Building 

Chicago 



TABLE OF CONTENTS 



MAP OB 1 GROUNDS 1 

FOREWORD 5 

VIEW OF FAIR GROUNDS 6 

YOUR BOOK OP THE FAIR 7 

THEME OF THE FAIR Is SCIENCE 11 

A BRIEF HISTORY OF A CENTURY OF 
PROGRESS 16 

THE SYMBOL OF ARCTURUS 20 

Color 20 

Architecture 22 

Lighting 25 

THE BASIC SCIENCES 30 

Mathematics 30 

Physics 33 

Chemistry 36 

Biology 37 

Geology 37 

Science in Industry 38 

Medicine 39 

Dentistry 41 

Adler Planetarium 42 

FROM WAGONS TO WINGS TRANSPOR- 
TATION 45 

Pageant of Transportation 46 

Travel and Transport Area 46 

General Motors Building 51 

Chrysler Building 52 

ELECTRICITY THE SERVANT THAT 

HAS TRANSFORMED THE WORLD. 53 

THE RADIO AND COMMUNICATIONS 

BUILDING 57 

SOCIAL SCIENCE - THE STIRRING 

STORY OF MANKIND'S RISE 59 

American Family Exhibit 60 

Drama in a City Dump 61 

Maya Temple 63 

Indian Villages 64 

The Bendix Lama Temple 66 

HOME PLANNING GROUP 67 

Home Planning Hall 67 

Brick Manufacturers' House 68 

Armco and Ferro Enamel House . . 68 

General Houses, Inc., House 68 

Good Housekeeping Stransteel 

House 69 

Rostone House 69 

"Design for Living" 70 

Masonite House 70 

Lumber Industries House 70 

"House of Tomorrow" 70 

Florida Tropical House 71 

W. & J. Sloane House > . . . 72 

The Glass Block House 72 

Southern Cypress Manufacturers.. 72 

Johns-Manville 72 

Crane Company 72 

Kohler of Kohler 72 

Gas Industries Hall 72 

THE DRAMA OF AGRICULTURE 73 

Livestock and Meat Industries. ... 74 
The Illinois Agriculture Building. . 74 
The International Harvester Build- 
ing 76 

The Dairy Building 76 

A Poultry Show 77 

A FAIRYLAND OF FLOWERS 78 

Alpine Gardens 80 

Horticultural Building 81 



THE PARADE OF THE STATES 89 

FOREIGN PARTICIPATION 92 

Italy 92 

British Empire 92 

Mexico 93 

Denmark and Norway 93 

Luxemburg 93 

Chinese Village 93 

Japan 93 

Czechoslovakia 94 

Dominican Republic 94 

Sweden 94 

Morocco 94 

Egypt 94 

Foreign Scientific Displays 94 

INDUSTRY IN FASCINATING PHASES.. 95 

Stories of Oil 95 

Graphic Arts 96 

Office Equipment 96 

Jewelry 98 

Textiles 99 

SEARS ROEBUCK BUILDING 100 

THE FIRESTONE BUILDING 101 

THE A & P CARNIVAL 101 

HAVOLINE THERMOMETER . . . 102 



TIME AND FORTUNE BUILDING, 



.102 



HALL OF RELIGION 



82 



THE U. S. GOVERNMENT AND THE 

STATES 85 



THE CHRISTIAN SCIENCE MONITOR. . .103 

AMERICAN RADIATOR COMPANY'S 

"GARDEN OF COMFORT" 103 

THE FINE ARTS AT THE FAIR 104 

SPECIAL EVENTS 110 

Musical Programs 113 

Sports 114 

FUN AND SPECIAL ATTRACTIONS 119 

The Towering Skyride 119 

Enchanted Island 120 

The Midway 121 

The Streets of Paris 121 

Places to Shop 121 

The Aviation Show 122 

Hollywood 122 

A Livestock and Horse Show 123 

Goodyear Blimps 123 

A Bathing Beach 123 

The World a Million Years Ago. . .124 

Belgian Village , 124 

The Ukranian Pavilion 124 

The Polish-American Pavilion . . . .124 

HISTORICAL GROUP 125 

The Drama of Old Fort Dearborn . . 125 
The DeSaible, or du Sable, Cabin. 128 

The Marquette Cabin 128 

Lincoln Group 128 

EATING PLACES ox THE GROUNDS. . . .130 

On the Mainland 130 

On Northerly Island 132 

GENERAL INFORMATION FOR VISITORS. 133 

OFFICIAL DATA 143 

Officers 143 

Executive Committee 143 

Trustees 143 

Founder Members 143 

Sustaining Members 145 

Committee Chairmen 145 

Architectural Commission 145 

Staff of A Century of Progress. . . .145 

State Commissions 146 

List of Fair Exhibitors 149 

Home and Industrial Arts Conces- 
sions 171 

Concessions 172 

Contributors to Historical Exhibits 

in Fort Dearborn 176 

Scientific Exhibits in the Hall of 
Science 176 






Copyright 1933 by 

THE CUNEO PRESS, INC. 

Printed in U. S. A. 



Foreword 



This is the official exposition 
guide-book of A Century of 
Progress, Chicago's 1933 World's 
Fair. It contains the latest and 
most accurate information avail- 
able on what has been accom- 
plished and what is planned for 
this Exposition of the greatest 
era of the world's scientific and 
industrial history. 



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[5] 




[6] 



OFFICIAL GUIDE 



Your Book of the Fair 

You will enter A Century of Progress for the first time perhaps like 
an explorer curious and eager penetrating an amazingly rumored 
domain in search of treasure. It well might be, whether by day or 
night you come, that the veritable bombardment of color and light that 
greets you may create the illusion of stepping within a giant jewel, its 
myriad facets flashing countless rays of beauty. If the aim of this 
Book of the Fair is achieved, the fire and gleam, the purpose and theme 
of A Century of Progress will have been caught and resolved into an 
orderly, statistical, and factual guide with which you will be able better 
to enjoy and appreciate all the things you come to see. 

To Meet All Needs 

A Century of Progress was conceived and created to meet your 
tastes, however varied they may be. On the one hand, science beckons 
to serious interest, and, on the other, fun and carnival crook inviting 
fingers. Things of the inner spirit offer opportunity for quiet contem- 
plation, and sports and recreation sound their constant tocsins. Indus- 
try in numberless phases depicts its story of progress and of power, 
and art and music hold sway in supreme expression. The aged, the 
young, the student, the eager for gaiety, all can seek their separate 
ways, and find fulfillment of their needs. Even the children have a 
magic continent of their own, a place of wonders. 

To Facilitate Your Program 

Whether your stay is of several days' duration, or weeks, or for the 
full 150 days of the Fair, you will be able to consult the .... pages of 
this volume and construct easily and quickly an itinerary that should 
permit you to enjoy a maximum of sights and sensations in whatever 
measure of time you allot yourself. And to do so with a minimum of 
effort and expense. 

Answers to Your Questions 

Of a morning, at breakfast, with a day of Fair-going before you, 
inevitably questions will arise. What today? 

What shall we see? Where shall we eat? How will we get there? 
What from the vast assortment of attractions shall we choose for a 
day filled with pleasure, or inspiration, or instruction a day charged 
with impressions that will live long in memory? 

The Book of the Fair will enable you to select little or much, as 
suits your requirements. You will find the facts you seek in regard to 

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transportation facilities to and within the grounds, and the comforts 
and conveniences designed for your service. The Book endeavors to 
prepare your mind with authentic data and description of buildings 
and exhibits which, in a plan years ago conceived and faithfully fol- 
lowed, compose, you will discover, a harmonious whole the engineered 
development of an epic theme. 

It will serve you as a Fair guide and encyclopedia, and, too, it is 
hoped, as a souvenir that you will treasure. 

What Is the Meaning of It All? 

Millions Are Expended A Magic City Created Throngs Come 
The World Watches Then It Vanishes 

WHY? 

From May 27 to November 1, 1933, the interest of a considerable 
part of the civilized world is focused upon 424 acres of land that lie 
along the shore of Lake Michigan, edging Chicago. A little while ago 
this site was placid lake. Now, shimmering beside the water, a dream 
city is risen. It lights the sky with splendor, yet soon will disappear 
and be merely a memory. 

Five Short Months of Celebration 

The immensity of the enterprise might make you ask yourself, 
What could be so tremendously important that a city and its citizens 
should undertake this titan task of building, shoulder these infinite 
details, merely to invite the world to come for a carnival? 

Leaf the pages of history for the last 100 years. The answer is 
there. 

A City Lifted From Mud 

Only a hundred years ago Chicago was a huddle of huts, hewn of 
logs, clinging to the shadows of Fort Dearborn for safety from the 
Indians, and four years after its incorporation as a village, in 1833, its 
population, conquering patches of dreary swamp, had reached 4,000. 
Today it is nearly 4,000,000 3,376,438 for the sake of accuracy, by 
the census of 1930 and growing at a rate of 70,000 a year. 

Chicago in a century has climbed to her place as second largest city 
in America, fourth in the world. 

One thousand two hundred houses of worship pierce her skies with 
spires more churches and missions than in any of thirteen of the 
states and she is one of the country's great religious centers. She has 
6,000 acres given to parks and supervised places of play and 35,000 acres 
of picnic and playgrounds, as forest preserves outside the city limits, 
and supports a hundred or more supervised social centers. 

Chicago has close to 6,000 miles of streets, 84 miles of beautiful 
boulevards. Beneath her bustling loop, to which area daily at least 
250,000 people come to work or for business, and a million and a quarter 

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more to shop or to visit, narrow-gage trains whisk merchandise over 
60 miles of tracks through tunnels to stores and marts. Above its 
towering skyscrapers, passenger and pleasure aircraft and mail planes 
go their speedy ways, and Chicago rapidly is becoming the hub of 
American aviation. 

Chicago is the greatest railroad center in the United States, 33 
trunk lines terminating here. An average of one train every 58 sec- 
onds enters the city, year in and year out. It is the largest livestock 
market and packing center. It is one of the greatest grain markets 
and one of the most important ports. Where, a hundred years ago the 
trading in furs and the business of trapping them constituted the major 
part of the hamlet's commerce, today her 10,000 or more industries 
annually produce a vast variety of wares, whose wholesale value 
averages close to four billions of dollars. 

It might well stir the most sluggish imagination to contemplate the 
fact that Chicago, born in the marshes, and actually raised, some years 
later, by human energy and skill some 12 or 14 feet out of the mud 
for a healthful and more solid site, now is the commercial and the 
cultural capital of a domain of more than 40,000,000 people, residing 
within a night's ride of the city a population greater than that of 
Great Britain or France, equal to Germany's. 

Chicago stands high in world notice as a medical center. It is the 
home of six famous libraries. Its Art Institute, which, by the way, 
located in the Grant Park area north of the Fair grounds, is one of two 
permanent institutions included in A Century of Progress proper, is 
visited by more than a million people annually. The Field Museum, 
which stands, a $6,000,000 marble structure, at the right of the Fair 
grounds' North entrance, is rated as one of the world's finest museums 
of anthropology and ethnology. The Shedd Aquarium, within a stone's 
throw of the North entrance, houses a permanent exposition of marine 
life second to none in the world. Chicago has a $20,000,000 home of 
grand opera. Her Symphony Orchestra, founded by Theodore Thomas, 
is considered one of the finest. Her Museum of Science and Industry, 
established by the late Julius Rosenwald, in one of the magnificent 
buildings of the World's Fair of '93, in Jackson Park, ranks with the 
world's great museums. The Adler Planetarium and Astronomical 
Museum, also included as a part of the exposition, is the only one of 
its kind in America, and only one other in the entire world has its equal 
in equipment. Chicago is a center of education for the Middle West, 
a city of many great colleges and universities, enrolling 40,000 students; 
she has some 40 high schools, and junior high schools, and more than 
300 grade schools. 

So Chicago Celebrates 

The foregoing tells scantily a few of the things that cause men to 
call Chicago great. Ride over her boulevards, view her serrated sky- 

[9] 



line from her twenty-six miles of lake front, visit her institutions, see 
Chicago in all her myriad phases of life and activity, and wonder ceases 
why Chicago, in pride, is stirred to celebrate her own Centennial. 

This youngster of the New World had fought the wilderness and 
won, and had welcomed peoples of many bloods who came and helped 
to build. 

Then came years, of recent memory, when the economic scheme of 
things seemed to go awry, and the steady march of progress appeared, 
to many, halted. 

But, undaunted, Chicago turned its face toward the morning of a 
new day just as one is struck by the parallel she had done in '93. 
She invited the world to observe with her the victories of a glorious 
past and the promise of a more glorious future. 

Justification enough, you might agree, for Chicago to jubilate over 
her own birthday, so peculiarly eloquent of progress. But why the 
nations? A great conflict had blazed, and much of the world was 
ravaged and much still is lame with the wounds of war. It might have 
seemed, then, that progress had turned back, its lights dimmed, and 
the world, wallowing in the welter of the war's aftermath, in no mood 
for jubilee. 

A Century of Progress intends to bring assurance that the steady 
march of progress has not, however, swerved aside, nor even been 
seriously retarded, that so-called "recessions" are temporary, like the 
cloud that, for the moment, obscures the sun. History holds the 
evidence that this is true. 

Lights Ahead 

It is recalled as singularly significant that, in 1893, when Chicago 
invited the world to celebrate the landing of Columbus on the beach of 
a little island in the Bahamas 400 years before, there was financial 
panic and widespread unemployment. Since then, the world has known 
prosperity such as it never before imagined. 

Chicago herself, at the time of that World's Fair, was still recover- 
ing from a great disaster. In 1871 consuming fire had swept the city 
rendering 100,000 people homeless, destroying one hundred and ninety 
millions of dollars in property, and taking the toll of 200 lives. But 
then, rebuilt, she welcomed the world with a manifestation of her faith 
in the future. 

And the world came, to discover that the forces that spring from 
men's minds could not be checked for long, if checked at all. These 
are minds that are no more dismayed by a pause for readjustments than 
is the motorist who may halt beside the road to adjust his engine's 
carburetor. He does not believe his car irreparably ruined because of 
a minor flaw. He readjusts and goes on. And thus do the forces of 
progress sweep on. They are the forces of science, linked with the 
forces of industry. 

[10] 



Theme of Fair Is Science 

As two partners might clasp hands, Chicago's growth and the growth 
of science and industry have been united during this most amazing 
century. Chicago's corporate birth as a village, and the dawn of an 
unprecedented era of discovery, invention, and development of things 
to effect the comfort, convenience, and welfare of mankind, are strik- 
ingly associated. 

Chicago, therefore, asked the world to join her in celebrating a 
century of the growth of science, and the dependence of industry on 
scientific research. 

An epic theme! You grasp its stupendous stature only when you 
stop to contemplate the wonders which this century has wrought. 

Science Finds Industry Applies Man Conforms 

Science discovers, genius invents, industry applies, and man adapts 
himself to, or is molded by, new things. Science, patient and pains- 
taking, digs into the ground, reaches up to the stars, takes from the 
water and the air, and industry accepts its findings, then fashions and 
weaves, and fabricates and manipulates them to the usages of man. 
Man uses, and it effects his environment, changes his whole habit of 
thought and of living. Individuals, groups, entire races of men fall 
into step with the slow or swift movement of the march of science 
and industry. 

There, in epitome, you have a story that A Century of Progress tells 
you, not in static, lifeless exhibits, but in living, moving demonstrations 
of beauty and color. Science, to many of us, has been only a symbol 
of something mysterious, difficult, intricate, removed from man's accus- 
tomed ways. So few of us realize that in virtually everything that we 
do we enjoy a gift of science. A Century of Progress undertakes to 
clothe science with its true garb of practical reality and to tell its story 
of humanly significant achievement so that even he who runs may read. 

Exhibits of Action and Life 

Other great expositions have shown, most often in settings of splen- 
dor, the achievements of man as exemplified in the finished products of 
general use; of dwellings and clothes; of packaged and labeled foods 
and other commodities; and of the machines and tools and instruments 
with which they were made parade of products and devices displayed 
for ribbons and prizes. 

But when the plans were in the making for the exposition of 1933, 
the thought came that Chicago's Centennial celebration should be used 
to help the American people to understand themselves, and to make 
clear to the coming generation the forces which have built this nation. 

One night, President Rufus C. Dawes sat at dinner with the late 
Michael Idvosky Pupin, noted American scientist and inventor, and he 

[11] 




suggested to the scientist his belief that the best way to express the 
foregoing thought was by a demonstration of the natural forces, and 
their effect upon the habits and the lives, and circumstances of man- 
kind. The scientist agreed, and from the conference was born the theme 

of A Century of Progress, and its 
mighty array of exhibits that dis- 
close the nature of the funda- 
mental scientific discoveries, and 
the methods by which they were 
made, and how they have been ap- 
plied to the practical needs of men. 
President Dawes proceeded to 
carry out the idea by an appeal to 
the National Research Council at 
Washington to devise a plan of ex- 
hibits by which the story of the 
sciences could be told in its en- 
tirety, and yet swiftly and with a 
simplicity of detail that would 
make it clear and absorbingly in- 
teresting to everyone. The Coun- 
cil appointed an advisory com- 
mittee to the Exposition of over 
400 of the country's foremost sci- 
entists and business men who gave 
freely of their time and thought to 
suggest the specific form exhibits should take. 

The result is that A Century of Progress is not merely an exhibit 
of the products of industry. Exhibitors willingly have subordinated 
their showing of finished products to a dynamic presentation of actual 
processes. They are telling a cooperative story of the ways that they 
utilize the discoveries of the basic sciences, a story remarkably devoid 
of advertising, without immediate profit in view, in complete sequence, 
of every phase of science. Here is innovation, perhaps a sign of a new 
order of things industry joining hands to show the world the funda- 
mentals of their craftsmanship, in a spirit of fellowship, and spending 
fortunes to do it. 

So you see how these basic sciences physics, chemistry, biology, 
geology, mathematics, astronomy have made it all possible. You 
catch dazzling flashes of what the future may hold. 

And the story is made complete, its sequence a running narrative, 
by the exhibits of social science, which show you how Man has come 
up from the caves of half a hundred thousand years ago, adapting 
himself to, being molded by, his environments, responding to each new 
thing discovered and developed. You see man's march upward to the 
present day, where, in a home of 1933, he uses and enjoys all the multi- 
tudinous benefits with which science and industry have endowed him. 

[121 



Rufus C. Dawes 
President, A Century of Progress 



Going Back a Century 

Before you enter the Fair, it may serve to prepare your mind to 
keener appreciation of what our progress has been, if you simply shut 
your eyes and imagine yourself, for a moment, transported back a 
hundred years. 

Now you are traveling as man had traveled before you for thousands 
of years, in a vehicle dragged by animals, for in 1833 it has been 
only three years since America's first locomotive, prophetically named 
"Best Friend," chugged out of Charleston, S. C., over a few miles of 
track to Hamburg in the same state. So the "steam cars" are as yet 
only a fearsome experiment. You live roughly, in your own tiny, lonely 
world, hedged in by forest or houseless prairies or towering mountains. 
No means of quick communication have been contrived to overcome 
natural barriers or to break, for months at a time, the solitude. You 
wear crude dress, ill fashioned, for it is still the era when clothing 
chiefly is made by the women of the household it is 13 years before 
the invention of the sewing machine that permitted the making of 
clothes in volume. You eat foods that must be indigenous to the 
territory in which you live, for the preservation and protection of foods 
has not yet been developed. You read slowly and perhaps painfully 
by tallow candle light, for electricity has not come to work its wonders, 
even the kerosene lamp is in the future. You fall ill, and primitive 
remedies are administered, or the crude knowledge of a restricted man 
of medicine is sought. You live in fear and danger of epidemics which 
sweep the community unchecked time and time again and take their 
deadly toll. Not even antiseptics for combating infection have come, 
and will not until 1867. Life is cruel and harsh. 




The Hall of Science at Night 
[13] 



Returning to the Present 

Come back to 1933. You hurtle through the air over mountains 
and plains on motored wings, or speed along the ground in luxurious 
trains, or over smooth highways in motor-powered cars. You 
live in a home made of materials created by the genius of man anticipat- 
ing the vanishing of forests. Electricity is your servant to give you 
light and do your work. You whisper and your words wing their way 
across the seas to be heard by listening ears. You read of an event 
happening a few hours before, thousands of miles away, and you see 
it pictured in the same newspaper. You dine on foods in their original 
freshness and flavor, but grown leagues distant, and choose your foods 
by the scales and charts of science for health and strength, and eat it 
in safety because science has protected it. You choose clothing of 
infinite variety of fabrics and patterns. You sit and watch the living 
likenesses of actors move about in their previously-enacted roles and 
you hear them speak. You turn a dial and take music and speeches 
from out of the air. You may fall ill, and medical science performs 
miracles with the new knowledge and new devices and instruments. 
Life in a hundred years, in all its phases and in multitudinous ways is 
more felicitous, and health safer a thousand times, than it ever has 
been since the world began. 

The Future 

Thus you conjure up the intimate picture, that with most of us has 
become so commonplace, of what science and industry have done for 
us in the common, everyday activities of life. And perhaps are moved 
to ask, "What does the future hold?" 

Let's go back only 40 years, when Chicago's other World's Fair 
was held. That Fair, historians say, awoke a nation of 65,000,000 
people from a lethargic material-mindedness and turned its thought 
eagerly to cultural and spiritual striving. Its beautiful buildings were 
on classical lines. Within one ornate structure crowds milled and 
marveled, and whispered in awe. It contained exhibits that to some 
were a prophecy beyond the mind's conception; to others, perhaps, 
merely an amazing new kind of "trick" of doubtful value or practical 
promise. 

"The Fair," wrote an observer, "considered as an electrical exposi- 
tion only, would be well worth the attention of the world." An elec- 
trical engineer is quoted as saying, "You have everything here that was 
undreamed of 25 years ago. You have here the culmination of inven- 
tion and science. You see here the acme of modern progress. It is 
worthwhile to note this carefully, because if we should have another 
exhibit twenty-five years from now, the probability is that not one 
of the things which seem so wonderful, will then be valued. They will 
have been superseded by inventions so much more useful, that it is 
barely within the compass of any man's mind to conceive of what the 
future has in store for us." 

[14] 



Almost at Once It Happened 

In less than three years thereafter three great discoveries were given 
to the world that completely revolutionized the whole of science! 

These discoveries served to change the atomic theory with which 
men of science had been groping their way. They set science on the 
road that it travels today. Two years after the World's Fair, Wilhelm 
Konrad Roentgen in Germany discovered X-Rays. A year later 
Antoine Henry Becquerel in France found the radioactivity of uranium, 
and paved the way for the discovery of radium. The next year, Joseph 
John Thompson in England discovered electrons by studying the nature 
of rays produced by electrical discharges in vacuum tubes. 

So familiar to us all are the commoner uses of the X-Ray, and of 
radium, and of the vacuum tube used in our radios, that it requires no 
scientific or technical knowledge to instantly grasp the applied impor- 
tance of those discoveries. But in theoretical science in the laboratory 
of the research worker the implications of these discoveries were 
epoch-making. Since they were made, science has gone faster along 
the road toward the steady conquest of the invisible forces that rule 
the universe. It has succeeded in putting many new and basic devices 
into harness for mankind. 

So fast has been that progress, in fact, that today, as you look 
upon the wonders of science, you wonder whether tomorrow may not 
hold achievements that will again completely revolutionize our methods 
of living. 

You will see also at the fair countless exhibits showing where science 
spans the gap between laboratory and factory. Among the dynamic 
displays, for example, you will observe the complete process of obtain- 
ing gasoline, its distillation, cracking, refining. At the same time you 
will see the results of the latest research into cosmic rays that may 
prove science itself will not say with certainty the source of new 
power that can be taken from space. You will see, too, how sound is 
carried on a beam of light. Will this, in the near future, become a new 
means of communication? You can be the judge. 



[15] 



A Brief History 
Of A Century of Progress 

The idea of a giant celebration by Chicago on its centennial was 
urgently supported by Myron E. Adams before Mayor William E. 
Dever, who on August 17, 1923, having been duly authorized by the 
City Council, appointed a committee of citizens to lay the foundations 
for the celebration. The chairman of this committee was Edwin N. 
Hurley, who gathered much valuable information, considered various 
plans, and had prepared a report of the greatest value to its successors. 

Upon the election of William Hale Thompson, Mr. Hurley, on behalf 
of this committee submitted this report of its activities and recommen- 
dations, and at the same time submitted the resignations of the com- 
mittee's members. These resignations were accepted and the matter 
was, for the time being, dropped. 

Late in 1927, a small group of citizens headed by Charles S. Peterson, 
then City Treasurer, urged upon Mayor Thompson the reconsideration 
of the project, submitting to him convincing evidence of a great popular 
interest and support. Accordingly, after appropriate action by the City 
Council, Mayor Thompson called a public meeting of citizens to consider 
the proposal of having an international exposition to celebrate Chicago's 
hundredth birthday. 

At this meeting held December 13,1927, it was determined that the 
exposition should be announced and a corporation, not for profit, organ- 
ized for the purpose of preparing for it. The first officers of this asso- 
ciation to be elected were: President, Rufus C. Dawes; Vice-President, 
Charles S. Peterson; Secretary, D. H. Burnham; Treasurer, George 
Woodruff; Comptroller, Arthur Andersen. 

Things started to hum. Here was a job that called for men and 
women of vision, of civic spirit, of self-sacrificing mold, and the field 
must be canvassed and the workers chosen. The list of those men and 
women who have given so freely of their time, loyalty, and resources, 
has increased in number as the Exposition grew, while the project itself 
has been singularly free from inharmonious bickerings within and 
popular attacks from without. 

The Fair Gets Under Way 

On the fifth day of January, 1928, A Century of Progress was 
organized as an Illinois corporation, not for pecuniary profit, having 
as its charter purpose, "the holding of a World's Fair in Chicago in the 
year 1933." The original name of the corporation, "Chicago Second 

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Avenue of Flags 
[17] 



World's Fair Centennial Celebration," was changed only July 9, 1929, 
to "A Century of Progress." 

No profit can, under any circumstances, accrue to members of the 
World's Fair Association. If any funds remain after payment of the 
outstanding bonds, they are to be given to existing organizations whose 
spirit and work is consonant with the basic theme of A Century of 
Progress. 

The international character of the Exposition is indicated by the 
fact that on February 5, 1929, a joint resolution of Congress was 
approved authorizing the President, on assurance that five million dol- 
lars had been raised by the Corporation, to invite the nations of the 
world to participate in the Exposition. This assurance having been 
given to the President the invitation was sent through our diplomatic 
officers to all nations on January 10, 1930. 

An enabling act of the Illinois legislature permitted the Exposition 
to be held on new-made state park land lying along Lake Michigan, 
opposite the heart of the city. In carrying out the aims of this Act, 
A Century of Progress has had the continuous and unwavering support 
of the South Park Commission, under whose jurisdiction this land lies. 
The Commissioners are Edward J. Kelly, Chairman, now Mayor of 
Chicago; Benjamin F. Lindheimer, Michael L. Igoe and Philip S. Graver. 

Without Cost to the Taxpayer 

In financing as in creating, as in color, as in architecture A Cen- 
tury of Progress has planned boldly, executed audaciously and looked 
always into the future. That is the theme of the Fair achievement, 
and its promise. It breathes of the spirit which has made Chicago, and 
which summons the World to partake of new hope and encouragement. 

Here in the making, through years of financial crisis, was a several 
million dollar public enterprise going forward steadily, step by step, 
along lines not experienced in the history of our national expositions. 
In these days when articulate protest of peoples of the world has risen 
against further taxation, A Century of Progress was completed without 
one cent of taxation being imposed upon an already heavily burdened 
citizenry. No Federal government, state, county or city subsidy was 
asked for, or received. 

Other world expositions have greatly depended upon subsidies. 
Such moneys have constituted the major part of their funds. The 
World's Fair in Chicago in 1893 received $5,000,000 from the City 
of Chicago, $2,446,680.43 from the Federal government. The Louisiana 
Purchase Exposition in St. Louis in 1904 received $5,000,000 from the 
City of St; Louis and $5,000,000 from the Federal government, and a 
loan from the Federal government of $4,600,000. The Panama Pacific 
Exposition, held in San Francisco in 1915, received from the City of 
San Francisco the sum of $5,000,000, from the State of California, 
$4,900,000, and from various counties of the state $556,341. The 
Federal government did not, however, contribute. 

[18] 




Lenox R. Lohr, General Manager, 
A Century of Progress 



Early needs were met from the fees of founder and sustaining mem- 
bers of the corporation $1,000 each for the former and $50.00 each 
for the latter. 

The citizens of Chicago, as an expression of their faith in the enter- 
prise, formed the World's Fair 

Legion. More than a hundred r z mm ^^ l ^^m*wB& i miimm^mm 
thousand paid the $5.00 member- 
ship fee, the total of which was set 
aside with a trustee for return to 
the members if the Fair never 
opened or to purchase them admis- 
sion tickets when it opened. 

The basis of financing was an 
issue of gold notes of ten million 
dollars. These notes are secured 
by the deposit of forty per cent of 
the gate receipts in the hands of 
the trustees and are guaranteed by 
the endorsement of prominent citi- 
zens of Chicago. In a short cam- 
paign of three days, while on a 
flying visit to America from his 
duties as United States Ambassa- 
dor to the Court of St. James, 

General C. G. Dawes secured these guarantees of over $12,000,000, thus 
enabling the gold note issue to be made. More than fifty per cent of 
these notes were sold to the guarantors themselves during the summer 
of 1929 and in spite of the depression that followed the subscriptions 
that were made at that time were practically all faithfully performed 
during 1930 and 1931. Subsequently corporations and individuals have 
taken these notes in payment for services and materials and no sales of 
these gold notes have been made for any sum at less than par. 

Plans were made, the Fair started. No contract was let unless there 
were means with which to pay for it. Yet work never ceased, more 
buildings were erected, more exhibits were installed, more features con- 
trived to make A Century of Progress a gorgeous, living spectacle that 
its participants will remember to their dying days, than were contained 
in the original schedule. 

No buildings were erected on any general theory that, "maybe and 
perhaps," exhibits would be found that, in rental for space, would pay 
for them. Fair officials determined that insofar as the Exposition was 
an expression of Chicago's pride and energy, just that far the citizens 
themselves should prepare and set the stage; that insofar as the cele- 
bration met the needs of industry, just so far would industry present 
the drama. 

[19] 



The Symbol of Arcturus 

Perhaps nothing so graphically symbolizes the swiftness with which 
science has moved, or presents so clear-cut a picture, as the way that 
the World's Fair of 1893 was opened, compared with the opening of 
A Century of Progress. In '93, men marveled that President Grover 
Cleveland could press a button and start a fountain flowing, and wheels 
turning as the official Fair opening. At that moment, 40 years ago, 
the orange star Arcturus, commonly called Job's star, blinked down 
upon the Fair. Light that left it then has since been racing at a speed 
of 186,284 miles a second earthward. The idea was conceived of 
opening A Century of Progress with the rays of Arcturus. A simple 
matter now for science to catch this feeble beam when it arrived on 
earth, and as it struck the great telescope of Yerkes Observatory in 
Wisconsin, transform it into electric energy by means of a photoelectric 
cell, amplify it by the methods of radio and speed it on to Chicago to 
start the big show's night life. 

A miracle, they would have said a hundred or even forty years ago. 
But today, the "electric eye," relays, vacuum tubes, amplifiers, micro- 
phones, which respond to the tiniest fluxes of energy, help to do the 
work of the world in almost routine manner. 

Progress! 

And as you roam the vast buildings, ride through the grounds, visit 
the places where fun is supreme, you will find that all within this great 
World's Fair is a definite part, a paragraph or chapter in the story of 
progress and advancement. 

In Speech of Color 

Bold splashes of color seem almost articulate with the spirit of car- 
nival, a flaming expression of fun and frivolity which, after all is said 
and done, is of the very essence of a Fair. Joseph Urban, famous 
architect and stage designer, sought to achieve a harmony of color on 
building exteriors that might also express the Exposition's deeper, more 
lasting implications and purposes. He has used on the buildings 24 
colors one green, two blue greens, six blues, two yellows, three reds, 
four oranges, two greys, white, black, silver, and gold. And it is inter- 
esting to note the percentages of colors used. Approximately twenty 
per cent of all the painted surfaces is in white, twenty per cent in blue, 
twenty per cent in oranges, fifteen per cent in black, and the remaining 
twenty-five per cent is divided among the yellows, red, greys, and green. 

In terms of laboratory experiment, the result sought was a correla- 
tion of many buildings that are different in character, shape and mass, 
and which are arranged on a very informal plan. Too, the achievement 

[20] 




Throngs Fill the Court of Honor, Hall of Science 

[21] 




The North Entrance to the Hall of Science 

of brightness and life for materials that of themselves are not beautiful. 
Were one to pose as a prophet, he might well say that here is sugges- 
tion of a future American color harmony, distinctive, bold, that could 
change neutral sections of cities and towns, bring cheer and liveliness 
to workers in factories, perhaps revolutionize in time the conception of 
color effects in homes. At any rate, here, color is decorative in a prac- 
tical way, a planned conception to fit the architectural scheme of 
utilitarian modernity, and to play a part in a joyous festival. 

In Style of Buildings 

Consider the architecture of the buildings. Wonder, perhaps, that 
in most of them there are no windows. Note curiously that these 
structures are for the most part unbroken planes and surfaces of asbestos 
and gypsum board and plywoods and other such materials on light steel 
frames, rather than a parade of sculptured ornamentation. 

"It would be incongruous to house exhibits showing man's progress 
in the past century in a Greek temple of the age of Pericles, or a Roman 
villa of the time of Hadrian," said members of the architectural com- 
mission of the Exposition, all of whom are graduates of the ficole de 
Beaux Arts, home of the classical school. "We are trying to show the 
world not what has happened in the past, because that has already 
been effectively done, but what is being done in the present, and what 
may happen in the future." 

Modern Planning 

A Century of Progress considered two things in planning the types 
of building construction you see here. First, here was a city to be 
built staunchly for 150 days of life, not for the 30 years that is the 
anticipated life of a modern building. Why, then, build for three 
decades, which would be in direct contradiction to the new science of 

T22] 



business that decries waste and extravagance, when the genius of man 
has provided factory-made parts, wall materials pre-fabricated in shops, 
steel frames and clips and screws for quick assembly, and new composi- 
tions, all to permit the building of staunch structures, which yet can be 
quickly razed, and the materials salvaged? And why, architects now 
ask themselves, should Greek pillars be used when they no longer are 
needed, as the Greeks used them, to be actual supports, or fanciful 
ornamentations or projections be clapped onto surfaces when the prac- 
tical reasons which caused their use originally no longer exist? 

Second, in construction as well as in architecture, it was intended 
that here should be a huge experimental laboratory, in which home 
builders and manufacturers can study, and from which they might 
borrow for their buildings of the future. Windowless, these buildings 
assure, by virtue of the advancement in the science of interior lighting, 
that on no day of the Fair, no matter how dark and gloomy, can 
visitors be deprived of the full measure of beauty in interiors and 
exhibits. At the same time, they may point the way for many new 
departures in economical construction. They exemplify, too, the ad- 
vancement which has been made in healthful, controlled, filtered venti- 
lation. Architects and exhibitors have constant control over both light 
and ventilation regardless of the kind or time of day. 

The Fair's First Experiment 

The Administration building, headquarters of the Exposition, can 
be said to strike the keynote of the entire architectural plan. Ultra- 
modern in design, it was here that far-reaching experiments were made 
in unusual lighting and color effects, and in choice of construction plans 
and materials. 

The Administration building stands to the left after you enter the 
North Entrance, an E-shaped structure clothed in ultra-marine blue. 




Administration Building East Front 

[23] 



and yellow, with an entrance of silver, and it occupies an area of 67,000 
square feet. The architects were Holabird & Root, and Hubert Burn- 
ham, and Edward H. Bennett. 

Stand before it, and two heroic figures symbolizing the theme of 
the Fair science and industry greet your eyes, dominating the 
entrance. These figures were modeled in plaster by Alvin Meyer. Science 
is symbolized by the wheel of the zodiac at its base, and industry, by 
wheels and gears. 

Enter the main entrance hall. Here is a vast room, containing the 
world's largest photo-mural, a view of the Exposition. 

A broad door opposite the entrance gives access to a corridor con- 
necting the wings of the building and a wide stairway leading up to the 
foyer of the trustee's room. The trustee's room is famous for its modern 
simplicity. A high window at one end of the room commands a view of 
the Lagoon, Northerly island and Lake Michigan. Doors open out 
onto balconies on three sides of the room. On each side of a wide purple 
band, the ceiling and the walls are covered with flexwood, a veneer 
made from Australian lacewood mounted on cloth and applied like 
wall paper. The mural decorations are of imported inlaid veneers in 
the original colors of the various woods used. 

A long, wedge-shaped table, unique and utilitarian, occupies the 
center of the room. Its tapering design enables each guest easily to 
see all others at the table. 

The portions of the E-shaped building devoted to offices and work- 
rooms are arranged for the most efficient utilization of light and venti- 
lation. The building is an experiment indicating possible trends in office 
and factory construction. Its low cost per cubic foot, the high salvage 
value of its materials, and its easy adaptation to everyday work, offer- 
ing an army of employees few steps to climb with no need for elevators, 
and giving the various offices convenient access to one another, suggest 
many possibilities for similar structures in the future. The roof insula- 
tion is of processed cornstalks. Asbestos cement board covers the out- 
side walls. The inner sheathing is of plaster board. Into the two and 
three-quarter-inch space between the outer and inner walls, an insulating 
material of asphalt and wood was shot by pneumatic guns. The insula- 
tion provided by these materials is said to be equal to a 13-inch brick 
wall. These materials lend themselves to mass production, therefore, 
greater economy, and this, together with the ease of construction cut 
usual building costs to less than half! 

In Marvels of Lighting 

Should you gasp with amazement as, with the coming of night, 
millions of lights flash skyward a symphony of illumination, reflect again 
that it is progress speaking with exultant voice of up-to-the-second 
advancement. 

Nobody knows how many thousands of years ago, this spot that 
now blazes with light, was a part of vast stretches of ice. Glaciers 

[25] 



moved sluggishly against the cold sky, and sun and moon and stars 
were the only illumination. Centuries rolled by and man discovered 
fire and used it to warm his wigwams, caves, and huts. Oils from 
animals came into use for lighting, then came kerosene; today we have 
electricity. 

And science has achieved a brilliance and skill of electric lighting 
which, as exemplified in the buildings of the Fair, render windows and 
skylights no longer a necessity in buildings; athletic fields can at night 
be made as bright as day for all manner of sports ; and industries profit 
by billions through speeded-up production, and in safety, and savings 
in materials that once were spoiled because of insufficient light to permit 
workers to see clearly. In schools and homes and factories and offices 
advances in methods of lighting protect and preserve the human sight, 
and light hygiene, ray therapy and food irradiation bring renewed health 
and vigor to people everywhere. 

The Miracle of Light 

A Century of Progress portrays vividly the story of Light in manifold 
ways. World science waits breathlessly the third exploration of the 




Administration Building by Night and by Day 

[26] 



stratosphere by Professor Auguste Piccard and his brother Jean. They 
will soar 10 miles or more above Soldier Field in an aluminum ball sim- 
ilar to one on display in the Hall of Science. Who knows that they will 
not capture some cosmic rays which will further advance the knowledge 

of men. They believe it possible. 
Crowds can study, with Professor 
William Beebe, whose bathysphere 
is on display, and in which he de- 
scended 2,200 feet into the sea, the 
light that illumines the myriad life 
of ocean beds. They can study 
infra-red, ultra-violet and various 
other energy rays, and perhaps 
catch that sense of eager expect- 
ancy with which Science waits, 
likely upon the threshold of a new 
era of miracles. 

It is with like feeling that illu- 
minating engineers say they look 
forward to illuminant development 
following this Exposition. "Expo- 
sitions always have been mile- 
stones in lighting progress." 




The Hall of Science Tower by Night 



The chairman of the committee 
of Westinghouse and General Elec- 
tric, engineers that designed a part 
of the lighting plans of the Fair, 
says: "The Exposition of 1933 not 
only will recall the advances during 
the last 100 years, but will give us 
glimpses of new developments and 
refinements that will be common- 
place in a few years." 

Within the buildings are bor- 
rowings from the future in inverted 
lighting, shaded arrangements, 
color effects, and without, a fairy- 
land of lighting effect on greater 
scale and in more numerous ar- 
rangements than the world has 
ever seen. Back in 1893, the World 
Fair was illuminated with 93,000 
incandescent lights, supplemented 

by 5,000 arc lights, in horse power representing three times the total 
electric horse power then used in the entire city of Chicago. Many thou- 
sands of visitors had never seen an incandescent light. The incandescent 
bulb then was faint in glow, and men knew little how to use it, yet varied 

[27] 




The Hall of Science Tower by Day 



arrangements and effects were achieved that caused comment through- 
out the civilized world, and are credited with having been responsible 
for immediately beginning an era of illuminating progress. Two years 
after the Fair, the study of light and its practical application was placed 
on a scientific basis, instruments were designed to measure the intensity, 
quality and distribution of the light flux, and the physical characteristics 
of the light sources themselves for the first time studied. 

Today, A Century of Progress is lighted also by incandescent bulbs, 
15,000 of them for exterior illumination, and it is not even possible to 
guess the number within the Exposition buildings and concessions. 
They range from 10- watt to 3,000-watt power, creating a brilliancy of 
light that, compared with what was possible in '93 is as the sun to 




A Century of Progress at Night (From paintins by Walter E. Olsen) 

[28] 



morning's twilight. Arc lights, too, are used, vastly improved over 
those of 40 years ago. One battery of arc lights alone, 24 powerful 
search lights at the South end of the Fair grounds, has a light output 
of 1,920,000,000 candle power! 

It is anticipated that the total current consumption for the period 
of the Fair will reach 18 million kilowatt-hours. 

Scientifically controlled clear light predominates for the outdoor 
lighting, its effect on the brilliant color of the buildings achieving its 
beauty, while colored lighting is used for special displays, fountains and 
simulations of cascading water falls, or brilliant skies at sunset, or varied 
interesting patterns that illuminating science now finds possible and 
profusely indoors. 

Colored Light in Tubes 

A new kind of illumination has come, and in the Century of Progress 
it is used in greater profusion than ever the world has seen. When 
President Dawes of the Exposition threw the switch on June 12, 1932, 
that first lighted the Hall of Science, the largest amount of gaseous tubes 
ever used on any one surface sprang to life. As you mingle with the 
throngs at night, you stand in the greatest flood of colored light that 
any equal area, or any city of the world has ever produced. 

This color lighting is that of rare-gas tubes. You see it in blue, 
green, and yellow in countless signs and on billboards in letters and 
varied designs on your streets at home, in cities and towns and villages. 
This new light is produced by introducing rare-gas into a tube from 
which the air has been pumped, and the tube sealed, then a current of 
high- voltage electricity is passed through. The color radiated from the 
tube is determined by the element the tube contains and by the color 
of the tube; the red by neon in clear tube, the blue by mercury in a 
clear tube, yellow by helium in a yellow tube, and green by mercury 
in a yellow tube. True to the Fair's purpose of presenting achievements, 
and showing their how, you can go to the Electric Building and watch 
these gaseous tubes being charged, and bent into the shapes required. 

From fireless night to the greatest display of light humans have ever 
seen is the span of progress A Century of Progress depicts for its visitors, 
and men who remember the feeble light of the coal oil lamp, or who 
have sat beside the flickering candle flame, may gaze and exclaim that 
here is illumination at its apex. But science marches on. Here, per- 
haps, is only a hint of what the future may produce. 



[29] 



The Basic Sciences 

We shall suppose that the visitor has acquainted himself, in a gen- 
eral way, with the location of the park in which the Century of Progress 
Exposition has been built. This is a highly interesting bit of land, a 
space of four hundred and twenty-four acres, rescued from the lake 
since the Columbian Exposition of 1893. We shall suppose further that 
the visitor is entering the grounds at the northern gate, just east of the 
Field Museum, and that he walks south along that portion of Leif Eric- 
son drive which is now known as the Avenue of Flags. This brings him, 
in about five or ten minutes, to the Hall of Science, a beautiful struc- 
ture designed by Paul Cret of Philadelphia. 

Here are housed the exhibits which illustrate the things that men are 
now thinking about in the various branches of learning known as the 
pure sciences. 

Mr. Cret's problem was to build a structure which would lie directly 
across the Leif Ericson drive and extend down to the edge of the water in 
the lagoon. This problem he solved by making the northern front a 
graceful circular arc of high pylons extending a welcome to each 
approaching visitor. The rest of the building is in the shape of a U with 
the arms of the U extending to the water's edge and enclosing a court 
of three acres. The building itself covers an area of more than eight 
acres; something like 400,000 square feet. 

Two floors are used for exhibiting the basic sciences which, for con- 
venience of operation, are grouped under the following seven heads: 
mathematics, astronomy, physics, chemistry, biology, geology and 
medicine. 

The ground floor, which is on the same level with the surrounding 
park, is devoted to medicine and industrial applications of science. 

The main floor, which is approached by a gentle ramp from the 
north, also by a viaduct from the industrial buildings on the south, is 
given over entirely to the basic sciences with the exception of medicine 
and astronomy. Since, however, astronomy is so splendidly represented 
in the Adler Planetarium, under the direction of Professor Philip Fox, 
the main floor of the Hall of Science is devoted to the remaining six 
of the basic sciences. 

Mathematics, "Queen of the Sciences" 

Let us suppose that the visitor enters from the circular terrace, on 
the north side of the building, through the center of the pylons. He 
emerges into an octagonal room where he is at once confronted by an 
illustrated story of mathematics through the ages. The tale is told by 

[30] 




[31] 



means of four projection lanterns, one for each of the four great fields 
into which modern mathematics is divided. Turning to the right and 
walking west, one meets various other mathematical demonstrations 
which have been prepared under the direction of Captain F. H. Roberts, 
U.S.N., and Major C. L. Fordney, U.S.M.C., who have had charge of 
the section of mathematics from the beginning. The visitor here will be 
well repaid by an examination of the beautiful and accurate surfaces of 
Mr. C. E. Johansson and the exquisite models of Dr. Saul Pollock. He 
will here have an opportunity to see how trigonometry is used in navi- 
gation and how various other branches of mathematics are employed 
in our daily work. 

Celestial navigation is illustrated by an ingenious animated exhibit 
which will also show fundamentals of "piloting" or navigation in sight 
of land or lights. 

The velocity of light is a quantity which is of major importance. 
The work of Professor Michelson in determining this value is well 
known. In his calculations a machine called " Michelson 's Harmonic 
Analyzer" was used. This historic mathematical instrument is on dis- 
play in the mathematical section. 

The Galton Quincunx is the imposing title given to one exhibit in 
which probability curves are formed by ball bearings deviated in their 
fall by steel pegs in "penny slot machine" fashion. Another exhibit is 
one in which the probability of a rod falling on any one of a group of 
parallel lines is used to determine experimentally the value of that oft 
encountered quantity given in the elementary school texts as 3.1416, 
the universal symbol of which is the Greek letter pi. 

"The Sieve of Eratosthenes" is the classical name given to a device 
which utilizes a beam of light and a photoelectric cell to determine the 
prime factors of numbers. Struggles with elementary arithmetic will be 
recalled with a sigh as the visitor marvels at the rapidity with which 
Dr. D. N. Lehmer's machine takes numbers apart. 

Professor Theodore Soller of Amherst College has loaned to the 
mathematical section his machine for the composition of Simple Har- 
monic Motions. The beautiful curves may be made by the visitor 
himself. The "heterodyne" of radio is one of the interesting curves 
produced. 

A magic square, which will print on a slip of paper a number which 
one has in mind, is a feature of "Mathematical Recreations." A happy 
family of ellipses (though their foci be apart) is another animated 
exhibit. The dairy farmer who has wondered, while turning the crank 
of his "separator," over what was going on inside the machine will be 
able to see centripetal force "on the job." The gyroscopic action of 
atoms is shown by the magnitization of an iron rod when rotated 
rapidly. 

On the main floor is a modern gyroscopic compass in operation. 
One "repeater" which indicates the direction given by the main "gyro" 
is installed on the Balcony of the Great Hall and another is in the 

[32] 



mathematical booths. The "control" board with its motor generator is 
installed on the balcony. 

Exhibits showing how correct time is obtained and transmitted, 
loaned by the U. S. Naval Observatory, may be seen on the balcony. 
A companion exhibit prepared by the Navy shows the "Developmental 
History of Radio Communication." One hundred and forty-one years 
of mathematical development from D'Alembert's equation of wave 
motion in 1747 to the beginning of the experimental stage by Professor 
Hertz is portrayed in a way understandable to the layman. 

The kingdom of Italy has loaned to the mathematical section a 
collection of original instruments used by Marconi in his early experi- 
ments with "wireless." 

The application of Bernoulli's theorem to aerodynamics is shown 
by models in a wind tunnel, prepared by the National Advisory Com- 
mittee on Aeronautics and exhibited on the Balcony of the Great Hall. 

The service to mankind of mathematics, its progress as this service 
is being performed and its fostering of an appreciation of the view taken 
by Jacobi, "the ultimate end of mathematics is the greater glory of the 
human mind," is the mission of the mathematical exhibits of A Century 
of Progress. 

The Story of Physics 

Passing toward the west, along the main aisle, one comes to the 
section on physics, under the direction of Dr. Gordon S. Fulcher who 
has presented in groups the essential phenomena of modern physics. 




The Great Hall of the Hall of Science 

[33] 



The ninety exhibits are arranged in sequence on tables five feet high, 
enabling all to see each exhibit before going on to the next. 

How does the air in tires hold up so much weight? Why does 
steam exert pressure when in contact with heated water? How can 
electric power produce cold in refrigerators? Why are water drops 
round and why are crystals regular in shape? These are some of the 
question the exhibits on molecular physics will answer. For instance, 
the exhibits include a working model with steel balls instead of molecules 
showing how pressure is due to bombardment of the walls by molecules 
which have the speed of rifle bullets. An intermittent fountain, a 
balloon alternately expanding and collapsing under a bell jar, an engine 
with glass cylinders operated by electrical heat, icicles formed by 
evaporation, drops four inches in diameter, an umbrella shaped water 
film and other exhibits will be found interesting and instructive. 

The exhibits in the sound section will explain how sounds are 
produced, how sound waves travel; when resonance occurs, what deter- 
mines the pitch of a sound, how speech sounds differ and how talking 
films reproduce sounds. The visitor will see a large tuning fork 
apparently vibrating very slowly through a large amplitude; he will 
hear four tubes of different lengths singing in succession and will see at 
the same time the images of the vibrating flames within the tubes, 
reflected by a rotating mirror as flaming saw teeth; he will see a 
magnified image of the sound track on a movie film and at the same time 
hear the corresponding sound. In the final exhibit of this group, speech 
sounds will be transmitted on a light beam which the visitor may 
intercept if he wishes. 

The great discoveries upon which is based the astonishing develop- 
ment of the great electrical industry of today explain the fundamental 
principles of the dynamo, transformer and motor. We cannot tell why 
an electric current affects a magnet or why a moving magnet may 
induce a current in a nearby coil; but the exhibits demonstrate these 
effects and show how modern electrical machinery makes use of these 
experimentally discovered principles. 

By the use of lenses in telescopes and microscopes the eye is enabled 
on the one hand to see glories of the heavens, otherwise invisible, and on 
the other to study the minute structure of metals and microbes. The 
refraction or bending of rays of light by means of a lens is shown in an 
exhibit, also the way in which a lens forms an image. Another exhibit 
shows how eyeglasses correct defects of the lens of the eye. 

The beautiful colors of soap films tell us that light is a wave motion 
similar to radio and that the frequency of vibration of green light is 
higher than that of red. An exhibit shows in a simple way how we 
know that the wave-length of light is about twenty millionths of an inch. 

Other exhibits show beautiful colors produced by sending polarized 
light through a sugar solution or a crystal. Light from an arc and 
from neon tubes is analyzed into the component spectrum colors. 

The electric eye, or photoelectric cell, is a modern genie produced by 

[34] 



scientific research. Exhibits show the fundamental phenomenon and 
also applications to the reproduction of sound. Without the photo- 
electric cell, television would be impossible. 

The electron and the proton, tiniest of particles, cannot be seen 
individually, but when given speeds of 100 to 100,000 miles a second 
they are called cathode, canal, alpha, or beta rays, and produce effects 
which can be seen. Exhibits show luminous effects due to cathode and 
canal rays in vacuum tubes, also tracks of single alpha rays from radium, 
and the properties of x-rays which are produced when cathode rays 
strike a target. Finally a "hodoscope" will show the paths of individual 
cosmic rays by means of flashing neon lamps. 

Instruments of Exploration 

If now, instead of going down the ramp to the floor below, one turns 
and enters the great room in the Hall of Science his eye is at once 
caught by two large exhibits on the main axis. One of these is a pair of 
globes. The lower of the two is the steel sphere in which William Beebe 
and his companion descended one-half mile below the surface of the 
ocean; the upper globe is the gondola in which Auguste Piccard 
ascended into the earth's atmosphere to a distance of more than ten 
miles. 

At the south end of the room is a collection of the building stones of 
which the earth is composed, that is, the ninety-three chemical elements. 
Their source and use will also be shown. Above this display is a 10-foot 
rotating terrestial globe representing our planet and showing the chief 
source of the common chemicals. 

The inscriptions on the walls of this large room are worthy of 
careful study by any one at all interested in any phase of science. Over 
against the east wall are six pieces of apparatus, each of which sets forth 




A Diorama of the late Jurassic Age. Dioramas pictures in three dimensions- 
are used in hundreds of displays at A Century of Progress Exposition. 
The foreground is modeled in true perspective to blend with a 
painted background 

[35] 



a distinct and recent achievement in physical or biological science. 
Each deserves careful observation; for it is not every day that one has 
an opportunity to make the acquaintance of a gyroscopic compass or to 
view a model of the Bohr atom at close range. 

Chemistry and Its Application 

Along the west wall, under the balcony, is shown the science of 
chemistry by means of a series of exhibits which are at once funda- 
mental, valuable and interesting. They connect immediately with 
important industrial applications shown on the floor below. 

The three fundamental types of chemical processes are shown 
chemical change by combination, by separation, and by exchange. 
Various methods of producing these chemical changes are also shown. 

The application of chemistry to our raw materials is forcefully 
demonstrated. The development of petroleum from the dirty muck to 
a clear, white gasoline; the transformation of rubber latex to finished 
rubber goods; the utilization of air for production of oxygen and rare 
gases; the change of the undesirable by-product coal-tar to beautiful 
dyes, medicinals, and plastics; the harnessing of electric power for the 
production of steel, acetylene, and chromium plating; and even the 
chemical utilization of our foods in the human body are strikingly 
portrayed in clear and readily understood manners. These clever 
demonstrations were designed mainly by Dr. Irving E. Muskat who 
has been in charge of the chemical section. 

Before leaving the great room the visitor will find it well worth while 
to read the fourteen quotations on the east wall, the nineteen inspiring 
names on the front of the balcony and the nine groups of scientific 
achievement inscribed on the west wall. 




Dynamic Exhibit Showing Thermit Reaction 

[36] 



The Science of Life 

The spectacular exhibit that represents the science of biology in the 
great central hall is a mechanical representation of a section of a bass- 
wood twig, seven and one-half feet in diameter. As you stand before 
it, you see it attain before your eyes, a year's growth in 75 seconds. 
The demonstration is performed by means of a series of plates and 
canvasses on a moving model, showing the direction and amount of 
growth of wood and bast. 

If, on leaving the great hall, the visitor strolls toward the east (which 
here always means toward the lake), he will find before him the whole 
story of modern biology presented through experimental evidence. This 
section has been under the guidance of Dr. J. F. W. Pearson. 

Moving models of the developed human being show the finished 
physical machine in its internal action. A life-sized model of a man 
explains the circulation of the blood, with a magnified heart pumping, 
showing the action of its valves. A simplified mechanical reproduction 
of the digestive system will portray the absorption of food elements by 
the body. 

The cell theory of plant and animal-life is illustrated by some 
exquisite drawings by Mr. Walter A. Weber; while the storage of food 
in the cells of a corn-plant is shown in a dynamic model which sets 
forth very clearly just what sunlight does for a plant. In the south 
wing of the Hall of Science will also be found the rare screen-pic- 
tures by Mr. George Roemmert in | 
which he projects for his audience, 
not a series of lantern slides or 
films, but those minute forms of 
actual living animals and plants 
just as they would be seen by an 
observer looking through a micro- 
scope of very considerable power. 

Modern views of inheritance, 
the evidence for evolution and the 
physiology of the human frame are 
presented in a concrete way that 

demands careful study. Mechanism for Artificial "Growing 

The traveler will now do well Twig" in Biology Exhibit 

to return to the north wing of the building, entering the balcony at its 
south stairway, observing the mathematical display and the library of 
one thousand volumes and then descending from the balcony by the 
northern stairway to the main floor. 

Geology and Its Services 

He will now find it but a few steps through the octagonal hall, where 
he entered, to the exhibits of the geological section which has been 
under the able leadership of Professor Carey Croneis of the University 

[37] 




of Chicago. Here, in the study of the earth's crust, one discovers how 
all the other sciences have been pressed into service to diagnose condi- 
tions in the interior of the earth, to locate valuable metals, to predict 
where petroleum will be found, to show, in brief, how all our present 
landscapes and geography have resulted from erosion by rivers of ice, 
from deposition by rivers of water, and by shearing and compressional 
forces still operating over large areas. 

The "Clock of the Ages 77 

The science of geology is epitomized by a giant "Clock of the Ages" 
which ticks off the two billion years or more of the earth's history on 
a conventional clock dial. Geological pictures appear on a screen in the 
center of the clock face, and they are described by a synchronized 
phonographic record. The visitor also sees operating models demon- 
strating the formation of mountain ranges, the growth and activities of 
volcanoes and the eruption of geysers. Further, he is initiated into the 
mysteries of earthquakes and the ingenious manner in which man has 
forced them to write their own records. A large group of spectacular 
displays of similar type, representing earth features such as the Yellow- 
stone Geysers, the Grand Canyon and the Carlsbad Caverns, are being 
furnished by the National Parks Service. 

The romance of oil is revealed in a great sequence of operating 
exhibits sponsored by the American Petroleum Industries. These 
displays cover every phase of oil and gas production. Other exhibits 
explain man's modern, almost magical, methods of locating the deeply 
buried raw products which formed the basis for his century of progress. 

Science in Industry 

Everywhere the visitor turns here, and throughout the Fair he 
finds the application of science's discoveries in industrial benefits for 
humankind. For example, the visitor sees a real rubber tree brought all 
the way from Africa, from which the rubber latex seems to flow naturally. 
He sees the coagulation of rubber with formic acid, and then its electro- 
plating a relatively new process carried out by combining the elec- 
trically neutral rubber with carbon, so that it can be deposited by an 
electric current on the linings of chemical receptacles, tanks, and the 
like. There is shown also the vulcanizing of rubber, and the nature and 
uses of accelerators, pigments, and anti-oxidents in the processing of 
various kinds of rubber. 

Again, industry shows the actual process by which coal tar is trans- 
formed by chemistry into dyes ; how perfumes, and medicines, including 
antiseptics and anodynes, and T. N. T., and other things, are made 
from the 12 primary substances which coal tar contains. 

Thus, the visitor sees the fundamentals of science, and then sees 
their step-by-step progress to the finished product that contributes so 
much to his well-being, and comfort, and health. 

[38] 



The Story of Medicine 

Descending now to the ground floor, preferably along the easy ramp 
leading down from the north wing of the main floor, one finds himself 

in the midst of the 
three important 
branches of medical 
science, namely medi- 
cine, dentistry and 
pharmacology. ' Here, 
too, one finds a science 
which uses the best 
there is in each of the 
other sciences and then 
some. Dr. E. J. Carey, 
who has managed the 
collection and installa- 
tion of these exhibits, 
has depended mainly 
upon the various insti- 
tutions, such as uni- 
versities, clinics and 
scientific societies. No 
exhibit in the entire 
building has more of 
human interest or is 
more cosmopolitan in 
character than these 
rooms in the north end 
of the ground floor de- 
voted to the detection, 
the cure and the pre- 
vention of our bodily 
ills. 

At the east end of 
the ground floor there 
stands a giant man. He 
is six feet tall, and rises 
from a pedestal three 
and one-half feet high. 
He is transparent. As 
though you were sud- 
denly endowed with X-Ray eyes you may view the inside of the human 
body. 

This transparent man, composed of cellon, and brought to A Century 
of Progress from Dresden, Germany, is one of only two in the world, 
and required 18 months to make. He cost $10,000. He properly 
begins the story of the science of medicine in this theater of the sciences. 

[39] 




The Transparent Man 



An exhibit of the great Pasteur, sent by the Pasteur Institute from 
France, looms to your right, as you stand facing the Transparent Man. 
This exhibit, an illuminated map of the world supplemented by photo- 
graphs, tells the story of the life of Louis Pasteur, and some of his 
accomplishments. 

To the right, you will see an exhibit sent from Germany by the 
Robert Koch Institute, which displays the life and the work of the great 
man who discovered the tubercle bacillus in 1882, and started medical 
science upon its studied campaign against tuberculosis. 

Eyes left, and you see a remarkable exhibit of the Wellcome Research 
Institution from England. It tells the story of the work of Sir Henry 
Wellcome, American, who fought the mosquito in Africa and won, and 
laid the way for extermination of yellow fever. The Wellcome His- 
torical Exhibit, a museum in itself, shows you dioramas that illustrate 
epoch-making events in British medicine and surgery. 

Northwest of the Transparent Man, the Italian exhibits show you 
Italy's great pioneers of the three basic medical sciences pathology, 
anatomy, and physiology- respectively, Leonardo de Vinci, Morgagni, 
Spallanzani. With models and apparatus they tell you something of 
how these men, and Galvani, and Malpighi, and Vesalius, lit the lights 
by which the men who came after them charted their course, for the 
welfare of mankind. 

Northeast of the Transparent Man are exhibits recording medical 
triumphs of research workers in the United States. Austria, Holland, 
Canada add their contributions, and you have an absorbing, yet colorful 
story to study, and to carry away with you for a lifetime of reflection. 
Thus, the Transparent Man stands as a symbol of world medicine, 
a common denominator of the nations. 

You may see in the Austrian exhibits the work of Austrian scientists, 
and in those of Holland the structure and function of the nervous 
system told in a simple, dramatic way. In the Canadian section, McGill 
University, through murals, transparencies, and photographs, portrays 
the history of James McGill, and the development of the Montreal 
General Hospital and its work, and of the work of Sir William Osier. 

It was at McGill University that the first surgical X-Ray photo- 
graph was taken, two months after Roentgen announced his discovery 
in 1895. The photograph itself is shown. 

You can go back to 1550 B. C. and read descriptions of more than 
700 different remedies for human diseases, in the exhibits of the Amer- 
ican Pharmaceutical Association. You can watch the antics of an 
Indian medicine man, practicing his primitive medicine, in the exhibits 
of the Milwaukee Public Museum. Marquette University of Milwaukee 
shows you a history of Bright's disease, and the progress medicine has 
made to prevent and cure it. 

The American Medical Association shows you the progress of 
medicine in the last 100 years the old saddle-bag doctor who went his 
lonely way, measuring out his meager doses in sparsely settled sections, 

[40] 



and the physician and surgeon of today and his highly technical equip- 
ment. The American Society for the Control of Cancer shows you the 
advance science has made to frustrate the ravages of this dread disease ; 
the Chicago Municipal Sanitarium and the Chicago Tuberculosis Insti- 
tute tell you of the strides that have been made to subject this disease 
to control, and the Cleveland Clinic Foundation shows you motion 
pictures illustrating the discovery of the circulation of the blood by 
Harvey in 1628, and of blood transfusion, and of the functions of the 
thyroid, suprarenal, pituitary, and other glands. 

It's difficult to believe that Oliver Wendell Holmes had to fight to 
persuade the public that doctors should exercise cleanliness in child- 
birth, but Harvard University tells this story in its exhibits. 

Dr. Crawford W. Long of Georgia first used ether in 1842, and the 
University of Georgia tells you the story and shows you the develop- 
ment of the use of anesthetics in modern surgery. 

The Mayo Foundation develops three themes in its extensive 
displays: 1. Diseases of the digestive tract; 2. The thyroid gland; 
3. The sympathetic nervous system. 

A striking exhibit, expressive of the progress of medicine in the last 
century, is that of the Chicago Board of Health. In 1849 the general 
death rate was 73.8 per 1,000 persons, in 1932 it was 9.8. The typhoid 
fever death rate in 1891 was 173.8 per 100,000, today it has an amaz- 
ingly reduced rate of 0.4! The Chicago Medical Society and Woman's 
Auxiliary show you the medical history of this youth of cities. The 
New York City Cancer Committee shows you the history of the magnifi- 
cent fight that science has waged and is waging against this malignant 
disease, and the University of Illinois College of Medicine, College of 
Dentistry, Department of Animal Husbandry, and the Illinois Depart- 
ment of Public Health, give you interesting sidelights on methods of 
treatment and causes of hay fever, tuberculosis, pneumonia, hemophilia, 
and rabies. The Illinois Public Health Service shows contrasting pic- 
tures of methods of sanitary handling of milk today, and of insanitary 
methods of other days, and presents also the health conditions of 
100 years ago, compared with those of today. 

The University of Chicago presents an inspiring display showing 
the giant strides that practical humanitarianism has made in reclaiming 
the crippled child for work and for enjoyment. Loyola University 
of Chicago shows the organs of the human body for easy understanding 
and study. The University of Wisconsin shows you the work of Beau- 
mont, the first American physiologist, whose experiments upon poor 
Alexis St. Martin, French voyageur, up in the woods of Wisconsin, in 
1833, contributed so largely to the advance of medical knowledge in 
the treatment of digestive disorders. 

Exhibits in Dentistry 

In the large dental exposition, you will see the denture, controlled 
by heavy springs, with which George Washington, in his later years, 

[41] 



laboriously chewed. You may read, for a conception of the simplicity 
of early American dentistry, the advertisement of Paul Revere, gold- 
smith, printer, engraver, and dentist, offering to make false teeth "that 
look as well as the natural, and answer the end of speaking to all 
intents." The development of dental science, which is typically Amer- 
ican, is illustrated by an exhibit of equipment of the itinerant dentist 
of 1833, and a fully equipped operating room of the period of 1933. 

U. S. Public Health Service 

The U. S. Public Health Service has an extensive exhibit, which 
contributes further to the story of medicine's progress, in the U. S. 
Government building on Northerly island. This exhibit, occupying 
2,500 square feet of space, shows the progress made in public health 
and sanitation since the establishment of the service. It is presented 
in divisions and shows the work of the service in combating pellagra, 
tularemia, undulant fever, typhus fever, spotted fever and parrot's 
disease. The exhibits extensively demonstrate the vast efforts the 
government has made, and the methods used, to exterminate disease. 

Scientific Exhibits by Foreign Nations 

The visitor who returns to the north wing on the main floor will be 
splendidly rewarded for time spent in the bays occupied by Italy and 
Denmark. Each of these countries has a wealth of fundamental 
discoveries to its credit; and these are here shown in a concrete and 
highly interesting form for example, a section, in replica, of the ancient 
Roman vessel recently rescued from Lake Nemi, after two thousand 
years under water; and a replica of the simple compass with which 
Oersted made the brilliant discovery of electromagnetism. 

The Unity of Science 

A visitor who has completed a trip through the Hall of Science can 
hardly fail to note that amidst the variety of phenomena, apparatus, 
and processes here displayed there runs one common feature, namely, 
the method of modern science. The problems differ, the materials 
differ ; but in every case there is clear vision as to just what the problem 
is; this is followed by observation and arrangement of apparatus in 
such a way as to compel Nature to give an answer. 

The Adler Planetarium 

In the Hall of Science, you will have seen the fundamentals of mathe- 
matics and physics that properly lead into the science of astronomy. 
Now you may cross over the Science Bridge, if you wish to finish the 
story of the basic sciences all at once, turn to your left, and go to the 
northern end of Northerly island where stands the Adler Planetarium 
and Astronomical Museum. 

This rainbow-granite building with its mushroom dome is world 
famous, for within it is an intricate mechanism called the Zeiss projector, 

[42] 




The Adler Planetarium 

the only one in the United States, and one of only two in the world. 
With this instrument is staged a spectacular drama of the heavens. 

Once every hour, visitors are admitted to a circular room to sit 
beneath its domed white ceiling. The light is flashed off. The ceiling 
becomes a blue sky, sparkling with millions of stars seeming so close and 
so real that you feel that you can reach up and touch them. 

A lecturer tells you about this firmament. His pointer is a beam of 
light. Behind him is a concealed switchboard, with which he controls 
the apparatus. You are permitted to look ahead into the future and 
know where the Pole Star or any other heavenly body will be situated 
at a particular minute of a particular day decades or centuries hence. 
You can look back into the past and see the heavens as they appeared 
when Christ walked on earth or when Galileo studied the stars with the 
first telescope. 

Should you arrive while a lecture is in progress, you can entertain 
yourself by strolling about the halls or exhibit rooms downstairs. The 
Planetarium, which is under the direction of Prof. Philip Fox, formerly 
of Yerkes Observatory and formerly professor of astronomy at North- 
western University, has a wonderful collection of instruments which men 
of science in centuries of the past have used. Four hundred years ago 
the Strozzi family of Florence began a collection of scientific instru- 




The Field Museum of Natural History 
[431 



ments, gathering and preserving those of worthy achievement. About 
40 years ago this collection passed into the hands of Raoul Heilbronner 
in Paris, and after the World War to W. M. Mensing in Amsterdam, 
and from him to the Chicago museum. 

Downstairs you can push a button, and see exactly how the light 
from the star Arcturus could be caught by a photoelectric cell on 
arrival from its 40-year journey to 'earth. You see a model of the 
rotating prisms with which the late Albert Michelson of the University 
of Chicago showed the velocity of light. 

The Field Museum of Natural History 

At the front door of A Century of Progress, directly west of the north 
entrance to the Exposition, stands one of the world's greatest scientific 
museums, the classically beautiful Field Museum of Natural History, 
containing contemporary and ancient exhibits from all parts of the globe, 
including the finds of many distinguished explorers. 

The John G. Shedd Aquarium 

Chicago has the largest and finest aquarium in the world in the 
John G. Shedd Aquarium, which is located near the north entrance of 
the Exposition. Specimens from oceans, rivers, and lakes are displayed 
amid dramatic surroundings which counterfeit the natural settings in 
which the fish are found. 

The Terrazzo Esplanade 

As you leave the Planetarium, you may stand on the steps and look 
westward down upon the Terrazzo Mosaic Esplanade, the gift of the 
National Terrazzo Association, which will remain as a permanent 
approach to this building that is visited by multitudes yearly. The 
esplanade begins at the east end of the Twelfth Street bridge, which 
connects Northerly island with the mainland at this end of the grounds, 
and is sloped upward toward the Planetarium, so that you may look 
down upon the beautiful mosaic patterns that lie in the bottom of 
shallow pools twelve of them, each representing a month of the year. 




John G. Shedd Aquarium 
[44] 



From Wagons to Wings 

It has been only sixty-four years since two sweating gangs of labor- 
ers met near Ogden, Utah, May 10, 1869, in a thrilling race from east 
and west, and drove the golden spike that completed the span of the 
continent with iron bands. 

At that time there were less than 40,000 miles of railroad in this 
country. Small, slow engines yanked crude cars from coast to coast, 
but the nation could hail them as wonderful monsters of progress. 
Crowds came in rattly buggies to watch the trains go by, or gratefully 
hauled produce to sidings in horse-drawn wagons, a market found at 
last, and the "Iron Horse" pounded out the beginnings of communities, 
cities, a wider civilization. For the first time, the west, and east, and 
north, and south were welded together, as one great country. 

Thirty-five years later, the horseless carriage chugged its way into 
our existence. And now the cities and towns and farms were welded 
even closer, this time by speed and convenience that made it possible 
for farmers to get to towns and to cities, in little time, and residents of 
cities and towns and the farms to go places whenever the whim seized 
them. 

Came then the airplane to laugh at miles, and make it possible to 
cross the continent from sun to sun. 

In less than the Biblical allotment of the years of a man's life, these 




The Breathing Dome of the Travel and Transport Building 

[45] 



modes of transportation have played a mighty part not only to permit 
the growth of a nation, but profoundly to affect its industrial, its 
political, its economical, even its spiritual life. 

A Colorful Pageant 

Just south of Thirty-first street, on the lake side, you may watch 
the dramatization of this century of progress in transportation, the 
pioneer in the field of communication. 

On a triple stage, in an outdoor theater, two hundred actors, seventy 
horses, seven trail wagons, ten trains, and the largest collection of his- 
torical vehicles ever to be used, operating under their own power, pre- 
sent "Wings of a Century." Here is the "Baltimore Clipper," the 
fastest boat of them all, from 1825 to 1850 the "Tom Thumb," first 
locomotive of the B. & O. the De Witt Clinton, from the old Mohawk 
& Hudson (New York Central) the Thomas Jefferson (1836) of the 
Winchester & Potomac (first railroad in Virginia) then the old "Pio- 
neer," the Northern Pacific engine of 1851 a giant locomotive of today 
then the Wright brothers' first airplane. There is a one horse chaise, 
like George Washington traveled in, and covered wagons and stage 
coaches of gold rush days. 

In a comfortable grandstand, with Lake Michigan for the backdrop, 
you may review the battles with Indians, frontier fights, the hardships 
of the pioneers, thrilling, epic moments in the history of the winning 
of the west which tell the story of how the waterways and the railways 
pushed the frontiers ever westward, building a nation. 

When you have viewed this panorama of transportation, you will 
want to cross Leif Eriksen drive to the Travel and Transport building 




Part of the Travel and Transport Building 

[46] 




Detail Travel and Transport Building 



designed by John A. Holabitd, Edward H. Bennett and Hubert Burn- 
ham, and enter its dome. 

For the first time in architectural history a dome has been constructed 
on the principle of a suspension bridge. Just as a suspension bridge 

has no pillars, columns, or arches 
to support it from below but de- 
pends on cables to carry its load, 
so the dome of the Travel and 
Transport building is suspended 
125 feet above the ground by 
cables attached to twelve steel 
towers. The reason for the daring 
use of this suspension principle was 
the necessity for a clear, unob- 
structed space for exhibits. The 
result is a demonstration of how 
the desired result may be satisfac- 
torily achieved at a much lower 
cost per cubic foot and we have a 
dome with an interior diameter of 
310 feet at the base, and 206 feet 
clear of any obstruction. 

This dome is made with joints 
that allow for expansion and contraction as the temperature varies, 
resulting in a variation in circumference of more than six feet. The roof 
rises or sinks as much as eighteen inches, depending on the amount of 
snow or atmospheric pressure on the roof. This has given rise to the 
name, "the dome that breathes." 

When your attention is turned to the exhibits themselves the first 
thing to greet your eyes is a mammoth crown, surmounting a pillar, 
from which four projection machines throw motion pictures upon a ring 
of screens, 30 feet high, around the walls. This 630 feet of screen forms 
the stage for the story, in filmed detail, of the essential contributions of 
oil to the powering and lubricating of transportation. 

You may wish to pause and see "Old Number 9," the first sleeping 
car ever built, a little wooden car with open platforms and crude berths, 
that looks a bit humble as it stands between two great modern Pullmans, 
all of aluminum, and stream-lined, which are the last word in sleeping 
car construction for 1933. But little No. 9 can be proud of its history. 
First to be built, it made its initial run from Bloomington, Illinois, to 
Chicago in 1858. And later it was a part of the train that bore the body 
of Lincoln to Springfield for its final rest. 

And here's an old stage coach, scarred by bullets and Indian arrows, 
a Rocky Mountain stage coach that could tell many a tale of bandits 
and redskin raids. Nearby, an original Conestoga emigrant wagon, in 
which pioneering families slowly moved toward new and ever new 
horizons, braving death and hunger and suffering. 

[47] 



And here is a horse and buggy. Nearby one of the old buggy-type 
automobiles, first of its breed, startling contrast to its modern lineage, 
to be seen further on in the exhibits. 

An original Curtiss box-kite pusher is shown, an early type of plane, 
far cry in design and power, but not in years, from the monster planes 
that are shown later on. 

Another relic of the early days is the historic John Bull engine and 
train, a most amusing exhibit, which was shown at Chicago's World's Fair 
of 1893 in those days operating under its own power. 

Dioramas that Talk 

Passing into the rectangular section of the building you see a different 
diorama from any you may have seen heretofore, for its figures move, 
and speak. It is utilized to reproduce the scene of the laying of the 
corner stone which marked the birth of the railroad system. Quaint 
figures, in beaver hats, stocks, ruffled shirts and flaring pantaloons, 
faithful reproductions of the fashions of the day, carry on conversation, 
make speeches about this amazing event. 

A depressed, illuminated map of a section of the globe shows by 
flowing lines of light the national and international trade routes served 
by a single railroad system, while paintings tell the story of transporta- 
tion in the development of civilization. 

Near the southern entrance of the building is the giant electric 
locomotive of the world. When you have walked through its cab, and 
examined the intricacies of its machinery, you may turn to the cherished 
old "Pioneer," first locomotive ever to run out of Chicago. Just the 
length of the tender. It stands on a piece of old style, light-weight 
track in front of a huge painting of its modern successor. 

You will be interested also in the displays of the varied types of road- 
beds, specimens of ties, and track ballast, that indicate provisions made 
for safety and comfort in traveling. 

Have you ever rolled smoothly into a great city at night, myriad 
lights making a maze of miles of track? And wondered how in the 
world trains could enter and leave, all on schedule, without confusion? 
Talking pictures in color tell you that story of the inside working of 
railroad operation. 

The great Southwest is a land of romance, and a series of elaborate 
dioramas show the progress of this vast section of the country in the 
past 100 years. The dioramas tell the tale of cotton, livestock, wheat 
and oil. Young, dynamic, bustling cities of this section are shown with 
other dioramas. A map of Glacier National park is alive with miniature 
trains in operation. 

And a Story of the Old Roush Days 

Pony express riders once spurred their mounts across the plains, 
braving dangers of bandits and Indians, and writing a colorful history. 
Seven paintings depict this story. 

On tracks, under roof, are a glass-lined, steel refrigerated milk tank 

[48] 



car, built for speed to rush milk fresh and sweet to modern homes, far 
cry from the old horse-drawn milk wagon, and tin milk cans. Also are 
exhibited a model refrigerated meat car and a dry-flow tank car for 
products such as cement and soda ash. 

The Automobile Link 

A "glass automobile" makes a striking exhibit, showing through nine 
panels of glass the parts of the machine in action while an electric 
fountain illuminates them with colors. 

The Age of Aviation 

A great illuminated map tells one in swift summation the amazing 
growth of aviation since its comparatively recent birth, showing a lighted 
network of airways serving forty-four states, and dramatically exhibiting 
the night flying operations. The map illustrates the increase in travel 
by air since 1926, when 4,600,000 miles were flown, to 1932, when 
50,000,000 miles were flown, 40 per cent of which was night flying. 
This map and other exhibits of flying service are sponsored by the air 
mail-passenger operators of the United States. 

Different types of plane, both for domestic and foreign service, are 
on display. 

The Aid of Oil 

In the Great Hall is shown a complete oil well derrick, demonstrating 
the underground work, a rotary bit biting down through the layers of 
rock and sand. The chassis of an automobile is cut away to show 
motor car lubrication, and a spectacular clanging of gongs, and shrill 
of sirens, and whirling wheels of a fire engine add life to this section 
of the exhibit space. 

Striking Exhibits in Outdoor Area 

South of the Travel and Transport building, is an outdoor area for 
exhibits. You can see one of the fastest and most luxurious trains in 
all of Europe, the "Royal Scot," crack train of the London, Midland 

and Scottish railway. This 
train makes the run from 
London to Edinburgh in 
eight hours regularly. 

On one side of the 
"Royal Scot" stands a 
gigantic Chicago, Burling- 
ton and Quincy locomotive 
at the head of a U. S. 
Railway Postoffice car, 
chair car, diner, two 
sleepers and solarium 
The "Royal Scot" lounge car. 

[49] 





Dining Salon Private Train of the President of Mexico 



On the other side of the British train are the air conditioned cars of 
the Baltimore and Ohio Capitol Limited, representing the eastern roads 
of the United States. 

On the next track are the palatial special coaches of the Presidential 
train of the Republic of Mexico, which are considered by many to be 
the most luxuriously furnished cars in the world. On display in one 
of the cars of this train is a priceless collection of jewels, the famous 
Monte Alban gems. These gems have been traced back to early 
lapidaries of the ancient Mexican civilization. They comprise ornaments 
of jade, jet, ivory, amber, bone, and the like, set in gold, recently 
recovered from ruins and rubble. 

One of the largest freight locomotives in the world is shown by the 
Delaware and Hudson railroad. 

A demonstration of mine rescue equipment and its use is shown 
nearby, in a U. S. Bureau of Mines rescue car, and General Steel Cast- 
ings company show a new type gondola car of unique construction. 

A Tractor Run by Radio 

A farm tractor crawls about a two-acre field, controlled in its 
maneuvering solely by radio, from a switchboard at the edge of the 
field. This is the exhibit of the International Harvester company, 
which also shows operation of cultivating and harvesting machinery on 
simulated crops. Demonstrations of trench and ditching machinery are 
given on the demonstration field by the Barber-Greene company. 

[SO] 



A Glass Tower Parking Place 

A glass tower of the Nash Motors is a spectacular feature of the 
outdoor exhibit. This parking tower, built by the Whiting corporation, 
cooperating with Nash Motors, is eighty feet tall, and it carries sixteen 
cars, each car in a pocket, its full height. Colored lights bathe the 
tower, and Nash cars pass up and down in continuous movement, bring- 
ing each car into a glass-fronted show room at the tower's base. 

General Motors Building 

The part that automotive engineering has played in our civilization 
is graphically represented in the General Motors building. 

It stands on rising ground at the foot of Thirty-first street in the 
midst of a lovely, formal garden surrounded by willows and with Lake 
Michigan as its background. 

The building is an eighth of a mile long and 306 feet wide, sur- 
mounted by a 177-foot tower, brilliantly colored, and illuminated. It 
was designed by Albert Kahn. The entrance hall divides two main 
display rooms, each containing 18,000 square feet. Here the cars of 
General Motors are on exhibition. In one of the rooms the General 
Motors Research laboratories present a display of their own. 

The central feature of the building is a complete automobile assembly 
plant, to the rear of the display rooms, where 1,000 people at a time 
may witness the assembly of automobiles. Raw materials enter through 
one door and by the time they reach the opposite exit, they have become 
finished cars. A visitor may select the materials for his car as it enters 
the door, follow its progress along the assembly line, and get in and 
drive it off at the other side of the room. 

Sculptures symbolizing the automotive industry, a huge mural 
painting, dioramas, exhibit areas for trucks and other General Motors 




The General Motors Building 
[51] 



products, a theater for the presentation of sound films, rest rooms and 
spacious lounge rooms are among the features of this building. 

The Chrysler Building 

Rising just north of the Travel and Transport building is the 
Chrysler building, with its lofty pylons giving it a commanding pres- 
ence. You will be charmed by the contrast its modern architecture 
presents to the ages old Maya temple across the drive, and by the 
interesting counter-balance it presents to the dome of the Travel and 
Transport building. In the circular section of the building are dis- 
played the latest models of the Corporation's various cars, together with 
cross sections of motors, demonstrations of tests for heat, cold and water 
resistance of motors. 

The terrace connecting this portion of the building with the display 
room at the north end offers an excellent vantage point for viewing the 
endurance and other tests which will be made on the proving ground to 
the west and serves as a roof for the space in which visitors will be 
permitted to inspect those automobiles which have been submitted to 
experiment. 




The Chrysler Motors Building 



[52] 



The Servant That Has Transformed 
The World 

Move southward along the shore of the lagoon, on Northerly island, 
from the Twelfth Street side, or cross Science Bridge, at Sixteenth 
street, and you will come to a circular court above which rises a bril- 
liant silver fan of light. 

In the court a fountain sends 
up iridescent jets of illuminated 
water in a series of multi-colored 
steps. Out of the center of the 
fountain rises a 70-foot canopy. 
The under side, of hammered cop- 
per, chromium plated, reflects the 
color and disseminates it, and 
achieves a superb beauty. 

This is the court of the Elec- 
trical building. The great building 
itself, in semi-circular form behind 
the court, connects with the Radio 
and Communication building. A 
group of pylons rises, with a giant 
bas-relief panel on either side, forty 
feet high, on which figures are 
sculptured in such mammoth size 
as to suggest the enormous forces 
they symbolize. One represents 

Atomic Energy, bearing the inscription: Energy is the substance oj all 
things the cycles oj the atoms, the play oj the elements are in jorms 
cast as by a mighty hand to become the world's joundations. The other 
panel symbolizes Stellar Energy, and bears the inscription: Light is the 
beginning of all things. From the utmost ether it issues, shaping the 
stars, answering in its patterns to the majesty oj creative thought. 

There is an entrance here, which leads to a great circular hall. 
Another entrance is on the west side from a water gateway, flanked by 
two huge pylons more than 100 feet high, and a wide stairway leading up 
to the hall. This water gateway provides a landing for visitors who 
come from the mainland by water across the lagoon. On these pylons 
also are sculptured figures, Light on the north pylon, Sound on the 
south one. Perhaps, if you come from the Hall of Science, where you 
are told that electricity is simply the movement of electrons, migrating 
away from the infinitesimal atom, the dazzling spectacle of Electrical 

[53] 




The Water Gate of the 
Electrical Building 



Court, and the illumination of its buildings, and the vast and spectacular 
compositions of light that flood the Fair may awe you by the very 
stupendousness of the story electricity tells in this phase alone of its 
myriad activities. 

But the story within these two buildings, of which Raymond Hood 
was architect, is more stupendous still. 

You Enter the Great Halls 

Twenty companies share the great hall, with a wide variety of 
exhibits, many spectacular. Here, for example, you will see demon- 
strated the new "fever machine," a gift of science to medicine with 
which hospitals are experimenting now, in the hope that it will be of 



Left Light, 
A Plaque on the 
Electrical Building 




Right Energy, 

Substance of All Things, 

a Plaque on the 

Electrical Building 



incalculable value in the treatment of many diseases. Photoelectric 
tubes the "electric eyes" we have seen demonstrated so startlingly 
throughout the Fair are made to do tricks that demonstrate countless 
possibilities. 

A high frequency furnace is shown, and you see a new blade quickly 
melted, while the hand which holds it, in the same furnace, is uninjured. 

[54] 



You see an incandescent light no larger than a grain of wheat, a 
marvelous aid to surgeons. Also the world's largest incandescent lamp, 
of 50 kilowatts. You see sun lamps as they are used in the poultry 
industry, and in hospitals, schools and offices. 

Beneath the floor, seen through a glass walk, a model section of the 
world's largest water-wheel generator rotates in a flood of light. Again, 
here is a huge model of a transformer, the largest ever built. There are 
extensive displays of electrical equipment and lighting effects, model 
kitchens, model laundries. Models of great ocean liners are paired with 
an open model of the electrical equipment that propels such liners. 

An Amazing Diorama 

On the mezzanine, the largest diorama in the world tells you a thrill- 
ing, inspiring story. Suddenly the great scene, 90 feet long, leaps into 
life. Reservoirs in the mountains take the flow from moving rivers, 
turbines begin to spin, across the plains lights in lonely ranch and farm 
houses glow in the dusk; the movement races on into a city that takes 
on life, the streets imbued with activities inspired by great industries, 
tall sky-scrapers, homes and hospitals, stores and factories, theaters, 
churches, rushing elevated trains and subways. A steam electric-gener- 
ating station with switchyards leading into it, and trains running; an air- 
port, and planes live. On to another city, from coal mines to farms, to 
quarries, to many other phases of industry now served by electric power 
goes the precious current. 

A voice speaks out of the darkness, explaining. And thus, in moving 
drama, you get the story of electricity from its generation, to its varied 
service of dispelling darkness, driving machines, and serving households 
in myriad ways, made possible by hydro-electric transmission. The first 
hydro-electric station in the United States was built just 50 years ago, 
near Appleton, Wisconsin! 

The diorama is a part of the Central Station Industry Exhibit, dis- 
played by the united power station companies of the nation. 

Other striking exhibits you see here on the second floor are full-sized 
rooms of homes, showing the many uses of electricity in the home; farm 
buildings, showing farm electrification its uses on the farm from bug 
killing to silo filling and powering of machinery. Five model stores tell 
a graphic story. Electric furnaces that have made possible the utiliza- 
tion of cast iron, and other demonstrations of the applications of elec- 
tricity in power, heat and light in industry are shown. 

A Neon Display 

In space beneath the balcony you discover the absorbing process of 
filling tubes with the rare gases that make the brilliant colored lighting, 
so much of which you see utilized in the lighting of the Fair, and now 
used so extensively for advertising. An electric fountain features the 
space. Three striking demonstrations of illuminating effects tell some- 
thing of the future possibilities of this form of lighting. 

[55] 




O 
TJ 



[56] 



The Radio and Communication Building 

When Raymond Hood planned this building, he had in mind the 
close relationship between communication and the industries devoted to 
generation, utilization and distribution of electric power. He symbolized 
their union by joining their buildings. 

Leaving the great hall of the Electrical building, you step into the 
radio show, where are demonstrated the mysteries and the fascination 
of wo rid- wide reception. 

The small boy who has just begun to tinker with batteries and 
receivers, or the seasoned adult who has kept up with the swift develop- 
ment of this new science, will each find the points that interest them 
simply and graphically told. The show culminates in a display of novel 
and "trick" sets, and apparatus hinting of future developments. On 
the balcony of this connecting link, also, you will see a reproduction 
of a Hollywood movie set, and some interesting motion pictures of the 
World's Fair itself. 




Entrance to Radio and Communications Building 

[571 



Inverted Speech and Magic Answer Board 

Entering the communication area, perhaps your attention might first 
be attracted by the "Bird Cage," where you see demonstrated what is 
called accoustical illusions. You speak in a low pitch, but you hear it 
high, and vice versa; you hear speech inverted so that it becomes unin- 
telligible when received over the ordinary radio set. In another exhibit 
you learn how privacy is obtained in radio telephone conversation. 
Other exhibits show you the mysteries of the dial telephone, and how 
operators handle your telephone calls. You see twelve conversations 
carried on simultaneously over a single pair of wires, and an oscilloscope 
shows you the wave form of spoken words, and then of musical notes. 

There's a magic answer board featured in the telegraph display. 
You push a button and get answers to your questions about telegraph 
service. Here, too, you see an historical exhibit of the development of 
the telegraph from Henry's electric bell of 1829, to Morse's relay and 
register of 1844 and other developments of his genius. 

Communications Garden 

One of the most impressive features of this building is Communica- 
tions Garden, fronting on the Lake Michigan side of the island, which 
may be reached from either floor level. These gardens give a modern 
impression of the immortal gardens of the Villa D'Este at Tivoli, near 
Rome. In the center four gigantic pylons rise like massed cypresses, 
more than 100 feet in the air. They will be visible far out into the lake 
and from points in the Exposition grounds on the mainland. In the base 
of these pylons are pavilions in which may be shown exhibits depicting 
the history of wire communication. 

Appropriate landscaping, trees, shrubs, grass, fountains and striking 
bits of sculpture make the gardens a delightful place for people to meet 
and keep appointments. 

You may spend hours in this great building, hours of fascination and 
delight, and perhaps of awed wonder that in less than a century all 
these miracles of electricity have come. And then turn perhaps with 
something of reverence to a building that sits on the edge of the Lagoon, 
adjoining these Electrical buildings a memorial to Thomas A. Edison. 

The Edison Memorial 

It was in 1879 that Edison, watching a charred cotton thread in a glass 
bulb glow for 40 hours, ushered in the new era of light. Steinmetz, another 
great electrical genius, declared that Edison had done more than any 
other man to foster the growth of electrical engineering. And so tribute is 
paid to him/in the only building in the Exposition erected to the memory 
of one man, in the Edison Memorial. It houses displays setting forth 
the many evidences of his inventive genius, and their effect upon the 
world. About the building is a beautiful garden brought from Edison's 
home in Orange, New Jersey, where the "joyous inventor" spent most 
of his leisure time. 

[58] 



The Stirring Story of Mankind's Rise 

When you have finished your study and enjoyment of the story of 
the basic sciences of their discoveries and their applications to man's 
material existence you may cross the bridge from the Hall of Science, 
eastward, and see his beginnings, and watch his way unto the present 
day. 

On the north side of the two-storied Hall of Social Science which 
houses these exhibits, strikingly sculptured pylons will cause you to 
stop. At the left is a youth with two heads, with a goat by his side; 
flames rise from the figure depicting, in allegory, the Indian symbols 




Pylons and High Relief, North Entrance of the Hall of Social Science 

[59] 



for the God of Fire. At the right, is the God of Light, and next to it, 
a female figure representing Night, or Darkness, and next to this is the 
God of Storm. The figures are by Leo Friedlander. 

Within, you may read the history of man, and study the stages of 
his development. Perhaps you will find an answer to the perplexities 
of the present that cause our sometimes querulous questioning of the 
worthwhileness of things. 

A Story of Timely Significance 

Fay-Cooper Cole, chairman of the department of Anthropology at 
the University of Chicago, who has had charge of the staging of this 
gigantic show, sums up the significances of the Social Science exhibits 
in these words: 

"At the end of the Sixteenth Street bridge, in the Hall of Science, 
and, in fact, throughout the Fair grounds, the visitor sees a century of 
progress in scientific achievement. At the other end of the bridge, in the 
Hall of Social Science, he can see the social consequences of this scientific 
achievement. The century of scientific progress has changed our whole 
social and economic life. It has changed our transportation, our whole 
method of living. 

"The old moorings are gone. We all feel somewhat at sea. The 
depression has most decidedly sharpened the interest of the public in 
social changes, and has brought home to it the importance of meeting 
them intelligently. We hope to show how social science tries to meet 
these great changes." 

So, it is a story of cause and effect that you will carry home with 
you from A Century of Progress. Here in the Social Science part of the 
story you can see, in dramatic sequence, the cave life of fifty thousand 
years ago, the life of the Mayas and aboriginal life as shown from mound 
excavations, and the life of the American Indian, the early American 
home, and on through the age of "oil lamps, horseshoes, wagon wheels 
and corsets," to the "age of electric lights, radios, automobiles and 
refrigerators." And you will find a simple but graphically told tale of 
capital and its distribution and redistribution; of the problem of immi- 
gration and overlapping governments, educational evolution and the 
latest methods of teaching; homes of ultra-modernity and, possibly, 
what they may be in the future; a model community and government. 

An American Family Is Central Exhibit 

As you enter the ground floor of the Hall of Social Science you 
are attracted by the visual story of an American family. 

Here is a group, almost life size, that shows a Colonial family. The 
women are spinning, weaving, and making the garments by hand. Other 
members of the group are drying fruits and meats. 

Through a doorway you see the father of the family breaking the 
sod with an old fashioned plow. 

[60] 




Aboriginal America 

A Totem Pole from 

the Indian Exhibit 



Then the scene changes a screen 
descends, and you are shown this home as 
part of a village, people have come to settle 
and the original family has acquired neigh- 
bors. Here is a church, a school and a court- 
house. You see the boggy road over which 
this family must travel, and on which a 
horseman and a stagecoach struggle. The 
limit of this group's horizon for a day is 
50 miles. 

On the opposite side of this group ex- 
hibit is seen the family of 1933 living in a 
city apartment. There is the inevitable 
radio and the modern refrigerator; while 
on the shelf are cans of prepared foods. 
Most of the activities and amusements of 
the Colonial family have gone out of this 
home. 

The screen descends again. This same 
apartment appears on the map as a part of 
a gigantic building, and it in turn is part of a 
mammoth city, and you 
see its amusement places, 
parks, boulevards, play- 
grounds, schools and fac- 
tories; that miry road has 
become a smooth, mac- 
adam highway. There's a railroad 
train. An airplane flashes across the skies. 
The daily limit of this family now extends 
to distant cities. Down the aisle to the left 
is the dramatic story of anthropology. 



Drama in a City Dump 

A huge relief map is the first exhibit, showing the nine culture areas 
of North America. Traveling lights on the map explain the significance 
of the exhibits outside the Hall of Social Science, and the methods of 
social scientists in determining the growth and development of cultures. 

Pause here and look upon a common city dump. Would you think 
it could tell a story? It does a story that explains graphically how 
the past is read. Electric lights, radios, automobiles and a myriad of 
other things which we use daily contribute to the dump of 1933. In 
1893, the castoffs of a city were oil lamps, horseshoes, wagon wheels and 
madam's stays. Not only do you see in a flash the differences between 
the two eras, but also you realize how those who delve into the ages 
can read stories of other civilizations. Such a comparison helps you 
to live the past illustrated by the exhibits of anthropology down the aisle. 

[61] 



After the city dump, you see a section of a cave taken from Europe 
that reveals records of 50,000 years ago. For centuries it has been 
sealed in rock. You see exact reproductions of the mounds which 
Indians built in Central Illinois through three successive cultures you 
see the skeletons of Indians long dead, accompanied by the objects that 
were buried with them. A stratified village site emphasizes how the 
records of the ages are steadily being discovered and read. 

Then Trace the Threads of Our Own Existence 

As you pass through the pages of history, you follow naturally the 
ramifications of our increasingly complex existence. 

You trace the economic aspects of industry, and of agriculture, and 
see the maze of distribution processes that deliver necessities, and luxu- 
ries to our doors. You see the reasons for the prices of things, the cost 
of making, and the profit. 

You see how a dollar is distributed and redistributed, multiplying 
into millions and billions, in causes of charity, in taxation. Complex 
things are made clear with simple exhibits that avoid the controversial 
and seek simply to show you the fundamentals of the scheme of things 
in the structure of world trade. 

Moving pictures and dioramas record the coming of peoples of other 
lands to the New World, to form cities within a city. The population 
grows, fed as a sea from countless streams. Such growth creates prob- 
lems of transportation, of industrial demands, of housing, of church 




A Maya Temple The Nunnery at Uxmal 

[621 



and of school, of varying social codes, of delinquency, of racial require- 
ments, of needs for recreation and of sanitation. 

Finding the solutions to these problems requires money, and the 
setting up of organizations for handling them. A variety of govern- 
ments may be functioning to care for the needs of only one small 
community. Moving lights show you the governments to which your 
money goes, and the estimated percentage of it actually returned to you. 

Maya Temple Torn From A Thousand Years' 
Jungle Growth 

And now, from the broad terraces of the Hall of Social Science, look 
away southward toward Thirty-First street, where the Maya Temple 
rises. When you come closer, like a pilgrim nearing a shrine, you may 
find it difficult to believe that this temple is an exact copy of a building 
in far away Yucatan, a temple at least ten centuries old, a bit of the 
2,000 or more year old civilization of the Mayas. It stands on the 
highest ground within the Exposition boundaries, its walls covered with 
elaborate designs, huge mask heads, and great serpents carved in stone. 
Tulane University, under the sponsorship of A Century of Progress, 
sent an expedition, in charge of Dr. Franz Blom, director of its depart- 
ment of Middle Western research, to Uxmal, ancient seat of Mayan 
culture, and there they obtained the information necessary for making 
an exact reproduction of one section of the famous "Nunnery." They 
brought back casts of its decorations to be incorporated in the Fair's 
temple. 

The Mayan civilization probably had its origin hundreds of years 
before the Christian era, in the highlands of Guatemala and Honduras. 
From there, apparently, 
it spread slowly into 
Yucatan, where its high- 
est development was 
reached about 1200 A.D. 
These people, without 
elaborate mechanical 
equipment built great 
cities in stone. On the 
tops of 200-foot rubble 
and cement pyramids, 
stood stately temples, 
government buildings, 
and astronomical obser- 
vatories, faced with cut 
stone and decorated with 
geometric designs and 
carvings representing 

men and animals. Decorative Detail, Maya Temple 

[63] 




We know that they developed hieroglyphic writing, that they had 
a mathematical system based on zero, and that they knew much of 
astronomy. They made use of several metals, especially gold. Some 
of their ornaments have been found ; beautiful mosaics, and lovely wood 
carvings. 

Descendants of the Mayas yet live, in Central America, but the 
civilization of their ancestors has vanished. 

Within the temple, priestesses kept the sacred fire burning; to let 
it die out meant death by stoning; and loss of chastity, death by arrows. 
They wove garments for the priests, who occupied large residences on 
tops of the pyramids, and for the idols. On festival days the idols were 
dressed in a glory of fine clothing, and gold and jade. 

And from this story of a vanished civilization you go out to view 
the living descendants of another civilization the North American 
Indian. 

The Indian Villages 

To the north and across the pedestrian way, stretches the area in 
which the North American Indians live, during the Fair, in as close an 
approximation of their native life as it is possible to attain. A section 
of a Northwest Coast village is reproduced, with a plank house and 
carved totem poles. Next is one of the woodlands groups living in 
wigwams and practicing a limited agriculture. In contrast to these are 
the tipi-dwellers of the plains, whose greatest source of supply was the 
buffalo hunt. Then come the Navajo, roaming people, in some 
measure, and then the Pueblos, with terraced villages. 




The Golden Temple of Jehol 

[64] 




Interior The Golden Temple of Jehol 

[65] 



All about these tribal homes swirls the colorful panorama of the 
Fair. And it's only a little way in steps but centuries in time to 
another striking display of life, the modern American home. 

The Bendix Lama Temple 

From the present with its daring structures of steel, embodying 
modern ideals of beauty and utility, you may travel swiftly through the 
centuries and halfway around the world to an alien shrine. 

It is the resplendent sight of the Golden Pavilion of Jehol, its gold- 
leaf roof glistening in the sunlight, that transports you to China of the 
Eighteenth century, with its culture and art that amaze and delight us 
today. It is placed westward from the Hall of Science, at Sixteenth 
street, like a jewel in a magnificent tiara. 

The Golden Pavilion, the original of which was built in 1767 at 
Jehol, summer home of the Manchu emperors from 1714 until the termi- 
nation of the dynasty twenty years ago, was brought to the 1933 World's 
Fair and the City of Chicago by Vincent Bendix, exposition trustee. 
Dr. Sven Hedin, noted Swedish explorer, acting for Mr. Bendix, spent 
two years in Mongolia before he selected this as the finest existing 
example of Chinese Lama architecture. 

Exact reproductions of the 28,000 pieces of which the Temple is 
composed were made and numbered at its original site in China. A 
Chinese architect was employed to interpret these marks and to direct 
their assembly on the exposition grounds. Chinese artists painted and 
decorated the finished structure. 

The Golden Pavilion is 70 feet square and 60 feet high, rising from 
a 4-foot pedestal. Its double decked roof of copper shingles is covered 
with $25,000 worth of 23-karat gold leaf. On the exterior, twenty-eight 
columns in red lacquer, 16 feet high, support the lower deck. Twenty- 
eight other columns, 30 feet high, form part of the wall. Inside, twelve 
37-foot columns support the gilded ceiling and the upper deck. 

Carved grills, in red, blue, yellow and gold, enclose the glass window 
panes. The cornice beams are gilded and carved with images of dragons, 
cats, and dogs. Hundreds of pieces of carved wood form the ceiling. 

A Chinese guide, speaking excellent English, describes for you the 
treasures contained in the Temple. One of the interesting objects he 
points out is the "prayer wheel," which the devotees turn instead of 
repeating prayers. One turn of the wheel is the equivalent of many 
million prayers. There is an interesting temple drum, trumpets so long 
that the player requires the services of an assistant to hold them up, 
bronze and gilded wooden Buddhas, images of numerous other gods 
and goddesses, altar pieces, incense burners, trumpets, masks used in 
sacred dances, silver lamps, temple bells, and rare carpets. 



[66] 



Beautiful Homes of Today 
and Tomorrow 

Home Planning Hall 

Though not technically a part of the Social Science group, a culmi- 
nating chapter of the story could center in Home Planning Hall, and in 
the homes which make up the housing section of the Fair. North of 
Thirty-first street, Home Planning Hall and a group of eleven houses 
are designed to show progress in architecture, comfort and economy. 

Home Planning Hall is the general exhibits feature of the Home and 
Industrial Arts Group. It is devoted to exhibits of heating, plumbing, 




The Home Planning Hall 
[67] 



air conditioning, refrigeration, home equipment, household appliances 
and building materials. 

Grouped around the buildings on the lake front, with appropriate 
landscaping, are eleven exhibit homes. Eight of them undertake to illus- 
trate in a modern way, to the family of limited means, the use of 
prefabricated building units, new materials, and new methods of con- 
struction. All these small houses are designed without cellars and with 
integral garages. All but one are constructed with flat roof decks and 
solariums which make maximum use of sunlight for health and enjoy- 
ment. All seek to cut the cost of small home construction and provide 
greater living values. 

Most of the group were produced by manufacturers to illustrate use 
of their materials, yet architects and decorators have had full play in 
carrying out the theme of progress, wholly aside from the commercial 
factor involved. The houses in this interesting group are listed below: 

Brick Manufacturers' House 

Andrew Rebori, of Chicago, is the architect. The house was built by 
the Common Brick Manufacturers' Association, and demonstrates rein- 
forced brick construction. The house is built, virtually, in one piece; 
walls, floors, and ceilings, all of brick, are held together as a unit by steel 
rods run through the masonry. It has three stories with balconies on the 
two upper floors. The second floor includes the living room, dinette and 
kitchen, and the basement floor the cooling and heating plant. The third 
floor has two bedrooms, bath and porch, and the roof a recreation deck 
and garden. Cost, $4,500.00, exclusive of equipment. Interiors by the 
Brick Manufacturers' Association 

Armco and Ferro Enamel House 

This house was built for the American Rolling Mill Company and 
the Ferro Enamel Corporation, by Insulated Steel, Inc. This house is 
unique in that it is frameless; no structural steel being used. The walls 
are box-like units, factory fabricated, house high, and welded at the 
shop in various widths. When set up, the walls are filled with rock wool. 
The exterior is panels of vitreous enamel iron nailed on with "belyx" 
nails. There are seven rooms, bath and lavatory, and integral garage. 
The deck roof gives space for a solarium and open porch. There are 
four bedrooms on the second floor, with six large closets. The architect 
was Robert Smith, Jr., of Cleveland. Cost, exclusive of equipment, 
$4,500.00. Interiors by Kroehler Furniture Company and Ladies Home 
Journal. 

General Houses, Inc./ House 

This is another all-steel, frameless house, with nothing made at the 
site except the concrete piers. The steel chassis was set in place, and the 
panels bolted on to form a complete shell; then the roof panels were 
bolted on, windows and doors installed, and the house was ready for 

[68] 



paint. It has been estimated by the General Houses, Inc., that these 
simple units make possible an almost endless variety of designs, and 
that a week's time could suffice for the erection of a four or five-room 
house. Howard T. Fisher, of Chicago, was the architect. Cost, exclusive 
of equipment, $4,500.00. Interiors by Kroehler Furniture Company. 

Good Housekeeping-Stransteel House 

Here is a steel frame house of highly modern design, with a large 
recreation room on the second floor. The exterior is enamel-finished 
steel, backed with Haydite and fastened with nails. Two bedrooms are 
on the ground floor. The large recreation room on the second floor gives 
access to the terrace, which covers the greater part of the flat roof. The 
architects were O'dell and Rowland of Detroit, Mich., with D wight 
James Baum of Good Housekeeping Magazine as consultant. Cost, 
exclusive of equipment, $7,900.00. Interiors by Good Housekeeping 
Studio. 

Rostonc House 

A six-room house built by Rostone, Inc., and the Indiana Bridge 
Company. Rostone is a building material composed of limestone and 
shale, and can be had in any color. The material is prefabricated in 
standard sizes. The house has all the living quarters on the first floor, 
with a glass-enclosed solarium occupying a fourth of the space of the 
roof deck, which covers the entire house. The architect was Walter 
Scholer of Lafayette, Indiana. Cost, exclusive of equipment, $6,000.00. 
Interiors by Thomas E. Smith, designing engineer, Chicago. 




Interior The Stran-Steel House, the Recreation Room 
[69] 



"Design for Living" 

John Moore, of New York, was the architect and builder of this 
unusual house. It is of two stories; the first includes a large living room, 
with two L-wings, one a commodious dining room and the other a library 
study opening on a large porch. The upper floor holds two bedrooms 
with bathroom between. The full length of the house is occupied by a 
roof terrace, giving room for outdoor sleeping, and for recreation. Cost, 
exclusive of fixtures and equipment, $4,000.00. Interiors by Gilbert 
Rohde, interior designer, New York. 

Masonite House 

This house was built by Masonite Corporation, with Frazier and 
Raftery, Chicago, as architects. It has a living room with 12-foot ceil- 
ing and large groups of windows on two sides. The dining bay is part 
of the living room, with a group of windows, centered by a French door, 
leading to a terrace. Two bedrooms and bathrooms are also on the first 
floor, with a wide hall and staircase giving access to the den upstairs 
and the covered and open decks of a modern roof. The walls of one of 
the bedrooms are covered with broad-loom woven cellophane, with hang- 
ings of knitted cellophane. Cost, exclusive of equipment, $7,500.00. 
Interiors by Marjorie Thorsh, interior decorator, Chicago. 

Lumber industries House 

The National Lumber Manufacturers' Association built this house. 
It is a five-room dwelling, modern in design, and, differing from other 
houses in the group, has a pitched roof. The walls and ceilings are 
paneled with various woods, achieving unique designs and demonstrating 
logical lumber uses. Ernest Grunsfeld of Chicago was the architect. 
Cost, exclusive of equipment, $4,500. Interiors by Wolfgang Hoffmann, 
interior designer, New York. 

"House of Tomorrow" 

A circular glass house, incorporating possible indications of what the 
future may bring in housing has been constructed. The house is built 
around a central mast which contains all utilities. The exterior walls 
are of clear glass, and there are no windows. Privacy is obtained by 
drapes and roller and Venetian blinds. The most modern equipment 
available has been used, including everything from an airplane to 
electrically controlled doors. The furniture is especially designed. The 
ground floor includes the airplane hangar in addition to the garage; the 
roof above forms an extensive deck terrace, opening from the living room 
floor, and there is a similar deck around the drum-shaped solarium on 
the third floor. The ventilation is all by filtered, washed, heated or 
cooled air, recirculated every ten minutes. There are no visible light 
fixtures, as the necessary artificial light is indirect, from hidden sources. 
There are no closets, but movable wardrobes are used. 

The house has been built by Century Homes, Inc., and the architect 

[70] 



was George Fred Keck, of Chicago. The house is frankly declared to 
be a "laboratory" house, for the purpose of determining the attitude of 
World's Fair visitors to the idea of an utterly different home. Future 
homes of the type, it is said, could be built at prices within the range of 
the other small houses in 
the group, although price 
has been no object in 
building this house. In- 
teriors by Irene Kay Hy- 
man, interior decorator, 
Chicago. 

Florida Tropical 
House 

This is a house built 
to meet the requirements 
of people with larger 
means than average. It is 
designed for climates ap- 
proximating that of Flor- 
ida. There is a two-story 
living room overlooked by 
a balcony. The dining 
room is separate from the 
living room, being the 

Interior, "Design for Living" 

only full dining room in 
the group. On the ground 
floor also are two bed- 
rooms and a large bath- 
room. A tile-paved log- 
gia is laid on the water 
side of the living room, 
connecting with the din- 
ing room. The roof of the 
house is a sun deck, living 
deck and recreation deck, 
except for the space taken 
by the upper half of the 
high room. Robert Law 
Weed of Miami, Florida, 
was the architect, and the 
cost, exclusive of equip- 
Buildins House of Glass ment, approximately 

$15,000. The striking and original interiors were designed by James S. 

Kuhne and Percival Goodman, Chicago and New York. 

[71] 





W. & J. Sloane House 

This house, not designed to feature building methods, but rather to 
display elaborate interior decoration, was built by W. & J. Sloane of 
New York. It has a large living room with dining bay, gallery, three 
bedrooms, servant's room, kitchen and terrace, offering five opportuni- 
ties for exhibits of modern trends of furnishings and interior schemes. 
A garden at the rear is sponsored by the Garden Clubs of America. 

The Glass Block Building 

An unusual building has been built by the Owens-Illinois Glass 
Company as the landscape pavilion of the James W. Owen Nurseries, 
landscapers of the Home & Industrial Arts Group. This is a building 
of glass blocks, with a central shaft fifty feet high. The glass blocks 
are many colored, semi-transparent, and approximately the size of the 
ordinary paving bricks. The colors are fired into the glass. The build- 
ing houses a display of garden equipment and furniture, new and unusual 
flowers, and a complete display of the Owens-Illinois Glass Company. 

Southern Cypress Manufacturers Johns-Manville 
Crane Company Kohler 

The Southern Cypress Manufacturers' mountain lodge is in pleasing 
contrast to the other modern buildings of the group. Here will be seen 
an interesting story of the many kinds and uses of Cypress, "the wood 
eternal." 

The Johns-Manville building features a great mural, 90 by 20 feet, 
painted on asbestos-cement panels, and a colorful exhibit of products. 
This entire building is devoted to the interests of the family of larger 
means. The Crane Company bus station includes animated displays, 
showing the development of valves, piping, fitting, etc., to the present 
day of color in fixtures ; with an advisory service to answer questions on 
bathroom planning and remodeling, while the Kohler Building to the 
north looks out over the Dahlia Garden with a colorful story of this 
firm's contribution toward the betterment of living conditions. A long 
colonnade with lounge chairs is surrounded by shops containing examples 
of bathroom furnishings. 

Gas Industries Hall 

Adjoining Home Planning Hall, to the south, is Gas Industries Hall, 
with exhibits showing the growth of the gas industry, in heating and 
cooking, and other uses. Developments in heating, plumbing, air condi- 
tioning and household equipment and appliances are featured, with a 
large display by the American Gas Association. 



[72] 



The Drama of Agriculture 

For centuries, men farmed mainly as their fathers had farmed before 
them. In the last 75 years, a great change has come. It is depicted in a 
dramatic way in the Agricultural group, over on Northerly island, just 
north of the U. S. Government building. Because of its great length, 
this building is easily reached, either over the Twelfth Street or the 
Science bridge. It covers a gross area of 95,115 feet and is 658 feet 
long. Arthur Brown, Jr., and Edward H. Bennett were the architects. 
The Dairy Building immediately north covers 15,000 square feet. The 
same architects designed it. 

A Semi-Tropical Setting 

Outside the buildings, you will see orange and lemon trees, grapefruit 
and other tropical and semi-tropical vegetation flourishing. It is a trans- 
planted exhibit from Florida as a part of the state representation. One 
of the finest collections of its kind ever assembled, it adds a note of 
exotic beauty to this group of buildings. 

There are roof terraces, fitted up as outdoor lounges, providing 
perfect vantage points for a view over the colorful lagoon, up and down 
the Fair. 

If you already have visited the Hall of Science, you will, in a measure, 
be prepared for the swift sequences of the stories of farm, food, dairy, 
and farm machinery. 

Biology has pointed the way to improve plants and animals by selec- 
tion and breeding, and to adapt them to new living conditions. 

Chemistry has taught us to banish or to put to good use insect life 
and fungus growths; to analyze the soil and enrich it. Physics has 
made possible larger and better cultivation by means of farm imple- 
ments, power to lighten the farm tasks, and to increase profits. Meteor- 
ology tells the farmer the best times to plant and harvest. Medicine 
plays its part in the prevention and cure of animal diseases. 

Today agriculture is a trinity an art, a science, and an industry. 

Throughout this group you see the story of foods, their production, 
and preservation, and their distribution told by dioramas, moving mod- 
els, and actual processes. You see salt brought up from mines, and 
purified. You see how salt is obtained from the great flat beds near 
Salt Lake City. You see coffee and tea prepared; a model plant of a 
biscuit making factory; a great commercial kitchen, and its evolution 
from the primitive and old fashioned home cookeries ; you see a popular 
drink actually made; and a miniature brewery to show how beer is 
made; the making of barrels for a multiplicity of purposes; how fish 

173] 



are caught and canned; how sugar is processed; bees at work in a glass 
hive, and the preparation and uses of honey. 

Livestock and Meat Industries 

The livestock and meat industries, forming one of the largest divi- 
sions of American agriculture, have combined to show you an interesting 
picture in the center wing of the Agriculture and Foods Building. Here 

a long facade flashes and 
changes with colorful 
lights. As you enter, 
your attention is caught 
first by the figure of the 
lone cowboy mounted 
on his horse, watching 
his herd at a water hole 
in the grazing grounds. 
Changing lights trans- 
form the scene alter- 
nately from night to day. 
At the left, a large dio- 
rama shows a modern 
feeding farm. The sun 
shines and there are lush 
corn fields. Moving 
trains of livestock cars 
are on their way to 
market. 

After you have seen 
a comparison of the 
1833 and 1933 types of hogs and cattle, you enter into a white-tiled 
cooler to see how meat is cut and preserved. A retail store next claims 
you, where a robot indicates the choice cuts of meat, and gives a short 
talk on each. A revolving stage shows four scenes illustrating the values 
of meat diets. A great arch of a rainbow presents the pleasures of camp- 
ing, picnicking, and boating. Startling optical illusions show the com- 
ponent parts of a satisfying meat meal, changing suddenly into a healthy 
child playing. 

These highlights of the story of the livestock and meat industry are 
interspersed with striking depictions of the history of the two indus- 
tries, the distribution of meats, and the methods taken for protecting 
the public in the handling of meats. 

The Illinois Agriculture Building 

The State of Illinois presents a story of middle-western farming, and 
demonstrates the work that is carried on by the state to promote the 
industry, and to make life happier and more profitable for those who 
till the soil. 

[74] 




Decorative Detail, Agricultural Building 




OD 
< 



[75] 



Here is also given a dynamic exhibit of one product, dwelling in 
obscurity for most of us, yet holding a place of such importance to 
agriculture and industry that it brings strikingly home the great work 
of science in developing a simple gift of the soil and turning it to num- 
berless uses. The soy bean comes into its own, for here you see how 
science takes it, crushes it, mills it or dries it, and turns it to more than 
fifty uses to feed man and beast. 

The International Harvester Building 

Go into the International Harvester building and you will see the 
quarter million dollar exhibit of the machines and implements which 
science and industry have devised to lighten drudgery. 

The Dairy Building and the Color Organ 

If you begin your trip to the Agricultural group from the north 
rather than the south end, the sweeping main entrance of this 
big building is only a few steps from the north, or Twelfth Street 
bridge. You enter into a large lobby. Beyond is a cyclorama on which 
streams of color play, flowing over it in masses or in subtle shadings or 
clashes of startling contrasts. At an organ console, a player's hands 
finger the keyboard, causing the variations of color. The instrument 
is the Clavilux, or color organ, designed to play with color as musical 
instruments play with sounds. 

With the "color music" for accompaniment, a spectacle is presented 
in the darkened amphitheatre in several episodes, showing how, in one 




The Dairy Building 

[76] 




Ill 

The Poultry Show 

of civilization westward, and today's organized dairy industry with its 
showing the bringing of the first cows to the Plymouth colony, the trek 
of civilization westward, and today's organized dairy industry with its 
scientific preparation, distribution, sanitation, and refrigeration of milk 
and milk products. 

After eight minutes of the pageant drama, wide halls brilliantly 
illuminated and containing artistic scenes invite you into Industry Hall. 
Transparent figure groups show the four ages of humanity Childhood, 
Youth, Prime, and Maturity and the effect of dairy products' diet on 
the physical and mental powers. A mechanical reproduction of a cow 
shows the animal as a chemical laboratory, manufacturing milk. 

You enter Commodity Hall, and witness the preparation of ice 
cream, cheese, butter, milk, and dry milks. An illustrated exhibit per- 
mits you to follow milk from the country receiving station to the refrig- 
erated tank car, to the receiving tank at the city milk plant, through the 
processes in the plant, and to the delivering wagon. 

A dairy restaurant overlooks the lagoon. Next to the restaurant on 
the same level are club rooms for members of the Century Dairy Club. 
The members are contributors to the dairy exhibition, which was pro- 
duced by Century Dairy Exhibit, Inc., with Dr. H. E. Van Norman, 
manager and president. 

A Poultry Show 

Near the Thirty-seventh Street entrance there is a poultry show, 
with an international egg-laying derby as the principal feature, cham- 
pion hens from twenty-eight States, from the Dominion of Canada, and 
four other nations, competing. The egg-laying contest started a month 
before the Fair opened, and will be ended two days before its close. 
Besides the egg-laying contest, there is an exhibition of specimen flocks 
of unusual varieties of domestic, and wild, land, and water fowl. 

[77] 



A Fairyland of Flowers 

Transformation of 424 acres of barren, sandy, man-made land 
wrested from the bottom of Lake Michigan into a garden spot of 
velvety lawns, hundreds of trees, shrubbery and brilliant flower-beds 
was the task confronting landscape engineers and horticulturists at 
Chicago's 1933 World's Fair. 

The problem of landscaping confronting Messrs. Vitale and 
Geiffert, the landscape architects, could not be too carefully studied, 
for it is the landscaping which forms the setting of the Fair. Not only 
do the trees, terraces, hedges and gardens decorate and beautify each 
individual building, but they have been placed and designed so as to 
weld the entire exposition area into a complete and harmonious unit. 
Type of tree, shape of pool, variety of flower, height of hedge and 
terrace, massing of shrubbery, have all been carefully and subtly 
adapted to the type and architecture of the particular building which it 
decorates, so that each spot has its own unique place in the carefully 
designed pattern of the entire area. 

One of the first tasks was the transplanting of hundreds of trees. All 
of these trees, except the cedars, came from Illinois, and Fair visitors will 
be refreshed by the shade of avenues and clumps of maples, elms, 
lindens, horsechestnuts and lombardy poplars. There will be twenty 
acres of smooth, hedge-bordered lawn studded with green and flowering 
shrubs; and the delicate tracing of young vines will add to the charm 
of many of the walls of the buildings. 

Probably the most spectacular part of the landscape effects will be 
the flowers. Twenty-four thousand square feet of flower beds will be 
scattered about the grounds, planted in a fragrant and colorful profusion 
of heliotrope, geranium, marigold, petunia, snow-on-the-mountain, salvia, 
begonia, dusty miller, and ageratum. 

An Avenue of Color 

Stroll from the Hall of Science southward to the Hall of Religion 
through an "avenue of color," a walk 1,000 feet long. Its bordering 
flowers are three kinds of gladiola, early, middle and late. At either 
approach of the Sixteenth Street bridge will be another colorful display 
of gladiola. 

Dahlia and Peony Gardens 

On southward, the landscaping surrounding the Home and Indus- 
trial Arts group, with Dahlia gardens, flaunting their riotous color, 
may allure you, and the enormous peony beds will make a spot of soft 
bloom near the Lincoln group. 

[78] 




Cloistered Beauty Cypresses and the Carillon, Hall of Science 
[79] 



Alpine Gardens 

Just south of the Twenty-third Street entrance are the Alpine Gar- 
dens, a half acre in area, with wide paths and terraces, and shade trees 
and evergreens. From the upper terraces water cascades down to a 
pool at the bottom, in which water lilies float, and goldfish besport them- 
selves. The rock ledges are formed 
of beautiful weathered stone, and 
there are restful garden seats 
where you may sit and watch the 
kaleidoscopic scene of the Fair. 
Rare plants gathered from abroad 
can be enjoyed, such as the flower- 
ing onion of Thibet, the Cupid's 
dart from Greece, many varieties 
of lilies from China and Japan, a 
sedum from Russia and an excep- 
tionally rare fall flowering crocus. 

Tribute to Cermak 

In a special place of its own 
there's a little garden of twenty- 
five rose bushes, memorial to An- 
ton J. Cermak, martyred mayor of 
Chicago. Shortly before the shot of 
an assassin, intended for President Franklin D. Roosevelt, at Miami, 
Fla., so wounded Mr. Cermak that he died a few days later, Jan Bohn, 
noted horticulturist of Blatna, Czechoslovakia, boyhood friend of the 
late mayor, had christened one of his newest rose creations the Anton 
Cermak. Their friendship had been renewed when the mayor visited his 
native country, on a tour of Europe in the interest of the Fair. It was 
intended to have a bed of this variety planted on the World's Fair 




The Alpine Garden 




The Horticulture Building 

[80] 




Crimson and White Cosmos 



grounds in honor of the living mayor 
after his tragic death, the memorial 
garden was decided on. 

Here again is a garden of prairie 
flowers, forming a dooryard for a 
Lincoln log cabin. Here are California 
blooms, with a background of moun- 
tains and a California mission house, 
and a brook babbling a soothing 
course through a forest preserve gar- 
den, with shaded footpaths and rustic 
bridges. 

Northerly Island 

Crossing the bridge to Northerly 
island, the splendor of gardens and 
foliage continues. Whether it is the 
formal simplicity of shaded and 
hedge-bordered pool and paths of the 
courts of the Electrical and the Agri- 
culture buildings, the Italian garden 
flanked by a row of prim tall trees, 
or the great garden of roses, your eyes 
will be delighted by the quiet and 
charm of these spots. 



Within the Horticultural Building 

You will have seen dioramas in many exhibits throughout the Fair, 
but in the Horticultural building, a concession to which an admission 
fee is charged, are different ones. Gardeners and florists have used real 
trees, real flowers, real brooks, to present scene after scene in dioramic 
settings. The first you will encounter as you enter the hall is a tropical 
scene, with tall trees, and a tangle of vines and vivid flowers. Another 
is a colonial home, and about it real moss, lilies of the valley and 
spacious lawns. Here is a southwest desert, with forbidding cactus 
abounding, and Joshua trees. Another is an Italian lake, rimmed by 
trees, and with flowers in front. Others are a winter scene in the Mich- 
igan woods, with cold winds blowing their chilly breaths upon great 
trees, a formal rose garden; a sixteenth century interior, with cunning 
flower arrangements, and through the windows an old fashioned garden 
is glimpsed. 

Concealed skylights flood the flowers with sunshine, or, when needed, 
the blossoms are bathed in ultraviolet rays, from lamps. 



[81] 



The Hall of Religion 

Near the Twenty-third Street entrance, and north of the Midway, 
or street of carnival, stands a unique building. It strives to express the 
spirit of modernism, that is the voice of the Fair, and the more mellow, 
more traditional spirit of holy things. 

Its tower-carillon chimes religious melodies, and within is a chamber 
of quiet, a chapel of meditation and prayer. It is the Hall of Religion. 
Here, the followers of many faiths tell the story of man's rise through 




The Chalice of Antioch 

religion. Jew and Gentile, Baptist and Methodist, Presbyterian and 
Lutheran, Christian Scientist and Episcopalian, join in a solemn man- 
ifestation of the supremity of God. 

The Chalice of Antioch 

Here you can see one of the rarest relics of Christianity; the silver 
Chalice of Antioch. Only once, since being brought to America 19 years 
ago, has it left the sanctuary of a strong box in New York. Then it was 
lent to the Musee du Louvre in Paris. Its value is inestimable and it is 
heavily insured. Archeologists, biblical scholars, writers and artists 
who have studied this chalice pronounce it to be the earliest known 
object connected with the Eucharist. 

[82] 



The chalice was found in Antioch, Syria, by Arabs digging in the 
ruins of what once had been a great city. With it were other religious 
pieces also shown in this exhibit. The chalice stands 7.56 inches high 
and would hold about two quarts of liquid. That it was made by a very 
great artist, all eminent students agree. He has presented in beautifully 
sculptured figures two scenes of the Christ, each surrounded by five of 
his followers. One shows Jesus as a mature, yet young man, beardless, 
dignified, clothed in a toga. Below him, are Paul and Peter; above, at 
left and right, are James and Thaddeus. Behind Paul is an old wrinkled 
man, St. Andrew, brother of John. 

The other group shows Jesus as a boy holding in his hand the scroll 
of the law on two staffs. Matthew, Mark, Luke and John sit around 
him, and behind Matthew is St. James the Greater, brother of John. 

According to orientalists the chalice is truly representative, in design 
and decoration, of the golden age of Hellenic art, and probably the last 
example extant. 

All Religions are Represented 

The Hall of Religion commands a beautiful view of the Lagoon. It 
stands on a curve in the shore-line that gives it prominence in this sec- 
tion of the grounds. The architects were Thielbar and Fugard, and it 
represents the fulfillment of a dream of George W. Dixon, Chicago 
business man, and many of his associates to tell the story at A Century 
of Progress of the advancement of mankind through religion. Six rare, 
stained glass windows by Cormick of Boston, were borrowed from the 
great Milan cathedral being built in Pittsburgh. 

This building is entered through a door of ecclesiastical design, over 
which are the words, "Righteousness Exalteth a Nation." You walk into 
an octagonal rotunda, the walls of which are adorned with illuminated 
murals. These murals represent the world's best known religions 
man's universal aspiration for God Christianity, Buddhism, Confu- 
cianism, Mohammedanism, Judaism, the early American Indian's wor- 
ship of the Great Spirit, the ancient Persian and Grecian faiths. 

Churches Cooperate 

To your left, from the main lobby, or rotunda, is an exhibit of the 
American Bible Society, and to the right are exhibits by the Christian 
Century Press, and the Protestant Episcopal Church of America. A 
300-foot exhibition hall houses exhibits of the National Lutheran Coun- 
cil, and the Lutheran Synod of Missouri, the Church of Christ, Scientist, 
the King's Daughters. Another exhibit hall holds a unified exposition 
of the Methodist, Presbyterian, Congregational, Baptist and other 
Protestant churches. 

Religious Welfare Organizations 

The Salvation Army, Jewish Societies, Near East Foundations, 
Church of Latter Day Saints, and the Volunteers of America have inter- 
esting exhibits. They join in telling "the services which religion has 
recorded in the past century, and the continuing service which the next 

[83] 



century may be expected to open to religious bodies." Particular stress 
in the exhibits is laid on the advancement of religious organizations in 
hospital and mission work. 

One of the most striking exhibits is an international one, showing 
the development of church architecture. 

Organ Recitals and Choral Concerts 

A large assembly hall affords a place for religious pageants and 
dramas, organ recitals, choral concerts and other group activities. It 
is anticipated that, throughout the Fair, some of the nation's greatest 
organists will give frequent concerts, to be transmitted through loud 
speakers for the benefit of those who may sit upon the broad fountain 
terrace at the east of the building. The carillon chimes also will be 
broadcast. 

In the "Chapel of Meditation" there are pews, an altar, chancel, 
and pipe organ. Here it was the purpose of the builders to provide a 
place where people of all faiths may find quiet communion. 

An Interesting Chapel Car 

On a track near the Skyride, north of Sixteenth street, you may 
enter a chapel car of the Catholic Extension Society, one of two pioneers 




The Chapel Car St. Paul 

of that service. It is a car which has traveled thousands of miles in the 
Christian cause, and it contains more than 300 interesting exhibits. 

Just south of the General Exhibits group, across the way, is the 
Christian Science Monitor Building, with a reading room. 

[84] 



The United States Government 

And the States 




The Federal Building 

Where the north Lagoon curves around at Science Bridge, a three- 
pylon building stands on Northerly island, chromatic yet stately. 
Above its gold dome three pylons, fluted towers 150 feet high, typify 
the three branches of United States Government legislative, executive 
and judicial. This is the building for which Congress made appropria- 
tion to house, develop and maintain the story of Government activities 
a story which might be said to be the crowning chapter of the story of 
science, and its application by industry to the welfare of the people, 
which A Century of Progress tells. 

On the west front of the building a plaza extends to the lagoon, and 
a 40-foot span to an embarcadero used by dignitaries of state to dis- 
embark for a visit to the building. 

At its back, and in V-shape seeming to embrace it, is the States 
Building, with its Court of States, thus typifying the increased feeling 
of loyalty of the citizens to the Union. 

The United States Government Building is 620 feet long and 300 

[85] 



feet wide, and you enter it into a rotunda 70 feet in diameter. Over it 
is a 7 5 -foot dome. 

About the building are sunken gardens which fill the open part of 
the "V," forming the Court of States. 

Many are the contributions which the Government makes to enun- 
ciate the theme of the Fair in the exhibits you will find in its beautiful 
building. Ten departments of the Government tell of their activities 
and achievements Agriculture, Commerce, State, Interior, Navy, 
Labor, Treasury, War, Justice and Post Office. Also there are extensive 
exhibits of the Smithsonian Institution, the Panama Canal, the Library 
of Congress, the National Capital Park and Planning Commission, 
Veterans' Administration, the National Advisory Committee for Aero- 
nautics, the Shipping Board and the Government Printing Office. 

Completing the story which you may already have seen in the 
Agricultural Building, the exhibit of the Department of Agriculture 
gives you a dramatic presentation of the history of farming in the last 
one hundred years, and of the vast improvements in the science of 
Agriculture that have had incalculable effect upon the economic, and 
the social life of both urban and rural communities. You see how im- 
provements in engineering methods, and in the use of machinery, and 
in the gathering and dissemination of market information, and the 
continuous aid of the Government in all phases of agricultural life have 
helped to bring farming and stock raising to a science. 

The analysis of business trends, the grading and inspection service, 
the land surveys and other functions of this great department of the 
Government are shown. 

The Business of the Nation 

The business of the nation in its every phase looks to another De- 
partment of the Government the Department of Commerce for a 
multiplicity of service. This department shows the work of the Aero- 
nautics Branch, the Bureau of Standards, Census Bureau, the Bureau 
of Foreign and Domestic Commerce, the Bureau of Fisheries, the Bureau 
of Lighthouses, the Coast and Geodetic Survey, the Patent Office, the 
Navigation and Steamboat Inspection Service and the Bureau of Mines. 

Among the exhibits of the Aeronautics Branch one will see a radio 
receiving set for the reception of broadcasts of weather information from 
Department of Commerce stations by aircraft in flight. There will be 
acetylene blinkers, electric code beacons and a 36 inch rotating beacon 
light. The Bureau of Lighthouses will show further examples of the 
progress in lighting and the latest development in lighthouse practices. 

The Bureau of Mines is contributing a series of murals depicting 
various mining and metallurgical operations; a working model of the 
Bureau of Mines experimental mining station, a model of a helium 
plant, and demonstrations of rescue methods used by mine firemen and 
police. There will also be a mine rescue car which will be shown on 

[86] 



one of the tracks immediately adjacent to the Travel and Transport 
building. 

The exhibit of the Bureau of Foreign and Domestic Commerce will 
present interesting information on government cooperation with and 
service to, the domestic and foreign trade. There will be a large map of 
the United States which will show in sequence the average value of 
textile products, shoes, leather, iron and steel, foodstuffs, chemicals, and 
other merchandise exported from the United States per day over a ten- 
year period (1923 to 1933). 

The exhibit of the Department of State is in two sections, that of 
the Department proper and that of the Foreign Service. A collection of 




The Hall of the Stales and the Federal Building (Photo by Mario Scacheri) 

[87] 



historic documents is one of the interesting features documents in 
which are written vivid accounts of a Nation's growth. 

The Foreign Service brings home to the American citizen the far- 
flung influences of his government, that, concomitant with the growth 
of the Nation, has reached into every nook and corner of the world. 

Bristling Guns and Dramatic Souvenirs 

Here in the south wing of the building you find hundreds of souvenirs 
from all over the world, treasured relics of the Navy and the Marines. 
Oil paintings and dioramas remind us that we have not reached national 
greatness without the sacrifices of conflict. Paintings of battle scenes, 
of many campaigns, and pictures of peace-time exploits; uniforms worn 
by Uncle Sam's warriors in the War of 1812, in the Civil War, the 
Spanish- American conflict and the World War; battle flags; a machine 
gun taken from a German plane shot down by the Marines at Theau- 
cort; a vast enclosed case with medals and citations. 

Here is a torpedo, more than 10 feet in length, and weighing several 
tons, and a diorama of an extensive mine area laid out by the Navy in 
the World War. Also marine engines that index the development of 
our battle fleets, from the time of the Merrimac and the Monitor to 
the powerful turbines of today. 

The Army is depicted in real life in its camp within the Exposition 
grounds. The only Army exhibit in the Government building is that of 
the engineers illustrating methods of construction covering river and 
harbor improvements, Mississippi flood control, the Wilson Dam, and 
the Nicaragua Canal survey. 

The Treasury Department shows special exhibits from the Bureau 
of the Mint, the Bureau of Engraving and Printing, the Bureau of 
Narcotics and the Public Health Service. The last named has exhibits 
admirably complimenting the Medical exhibits in the Hall of Science. 

The Department of Labor shows what the Government has done 
in the last one hundred years to improve the conditions and standards 
of labor, and of its contributions to child welfare. 

The central feature of the exhibit is a pyramid of frosted glass 
which has thirteen tiers, the lowest representing the years immediately 
preceding 1933, the next seven representing the past century, and the 
topmost the future. The road which circles upward around the pyramid 
is symbolic of the progress which mankind has made during the 
century. As a decorative screen opens and reveals this pyramid, a 
group of figures emerges and begins its long and tedious climb upward 
into a more enlightened era. 

A large reception room, a model kitchen, a pantry and caterers' 
quarters are in the building for the use of the United States officials. 
The Hon. Harry S. New is Commissioner and Col. W. B. Causey is the 
Assistant Commissioner. The Secretaries of State, Agriculture, and 
Comerce form the Commission. 

[88] 



The Parade of States 

The feeling in previous expositions has been that national partici- 
pation could be shown only by a separate building for each State. This 
resulted in some useless expenditure, and participation on an elaborate 
scale by some, by a scanty representation by others, and by no partici- 
pation at all in the case of many. 

Preferring to emphasize the solidarity of our Union, A Century of 
Progress determined that the States should be grouped under one roof, 
architecturally arranged with the Federal Building to indicate its sup- 
port of, and united efforts with, the central government. Your feet will 
probably turn first toward your native commonwealth, but you will 
want to visit all. Here is the gathering place of the nation, here friends 
from different states will meet, or native sons and daughters congregate. 
It is a beautiful setting for reunion, overlooking the lagoon, with its 
broad and beautiful Court of States opening by several entrances to 
the various state and territorial exhibits. 

It is a parade of products, beautiful scenery, state flags a striking 
procession that tells a great country's history and inexhaustible natural 
resources. 

Puerto Rico has an interesting exhibit in the building; Alaska has 
a cabin in the rear. 

At the western end of the left line of the V-design formed by the 
States building, looking east, Wisconsin starts the parade, with an exhi- 
bition of her agriculture, her industries, and scenic attractions of forest, 
lakes and streams that appeal to the camper, the hunter, and the tourist. 
Then comes Puerto Rico, situated on the warm waters of the Caribbean, 
with exhibits that tell of her beauty, her sugar, coffee and tobacco 
industry, and scenic, tropical attractions. 

Illinois follows, with her exhibit divided into four sections: Mines 
and Minerals, Public Welfare, Public Works and Waterways, and the 
State University, which tell of the advancement which Illinois has made 
in the 146 years since she became a territory, more particularly in the 
last century. Illinois also has an agricultural exhibit in the Agricultural 
building and a Host building on the Avenue of Flags, described 
elsewhere. 

New York has a beautiful garden in her section. Her exhibit tells 
the story of the great resources with the diverse beauties and recrea- 
tional features of the Empire State, including the Catskills, Adirondacks, 
Niagara Falls and State Parks. 

Iowa the Great Corn State displays recreational opportunities 
and State Parks. 

Washington brings her story of rich mines, agriculture, the natural 
scenic beauties of Puget Sound, Mount Rainier and the Inland Empire 
in pictures framed in native woods. 

Ohio swings into line with her story of great manufacturing achieve- 

[89] 



ment and beautiful farms. A large map of the state with an electrical 
control board is one of the features. 

Then comes North Dakota picturing her agricultural resources, her 
growing industries, and the scenic beauty of the Bad Lands, with an 
exhibit showing how lignite coal is mined, how briquettes are made; her 
tile, brick, bentonite and pottery all North Dakota products, are 
shown. 

Georgia carries the southern banner into the procession, with cotton, 
corn, tobacco, watermelons, peaches; her marble, timber resources; even 
gold mining being represented. 

California's grove of giant redwoods marches next, the vistas showing 
dioramas, murals, colored slides and transparencies, a colorful display 
of taxidermized fish, corals, and shells from Catalina, and, as special 
features, a miniature $50,000 model of San Francisco, and Los Angeles' 
beautiful sixteen-foot diorama, with a most attractive floral and sub- 
tropical fruits display. 

Indiana follows with a beautiful mural extending around the entire 
space; a state map showing roads, resources, historical subjects, and 
State Parks. There is a reception room where paintings by local artists 
are shown, and outside a beautiful formal garden with statuary. 

Minnesota comes with a contrasting garden representing the source 
of the Father of Waters; her exhibits tell of the North Woods, Ten 
Thousand Lakes and her great industries. 

Texas, which has existed under six flags in her tempestuous history, 
offers a display of her near-tropical plants and trees of the lower Rio 




Illinois Host Building 

[90] 



Grande, and other exhibits which show her wide range of agriculture, 
industry and natural resources. 

Missouri next relates her story of varied industries, the playground 
of the Lake of the Ozarks, one of our largest artificial lakes, in picture 
and cyclorama. 

South Dakota presents an exhibit of mining and agriculture and a 
model of Mount Rushmore, where Gutzum Borglum is carving the like- 
nesses of George Washington, Abraham Lincoln, and Theodore Roose- 
velt on the mountain side. 

Mississippi has devoted its space to the demonstration of her agricul- 
ture, industries, raw materials, power, health, recreation and education. 

Michigan is stressing her tourist facilities, with a hall in which a 
temperature of 64 degrees is maintained. A picturesque waterfall leaps 
over a rocky precipice into a deep woodland pool in which Michigan 
trout swim about. 

Colorado brings an elaborate display of her vast richness in mining, 
agriculture and industry; her scenic beauties, framed by a reception 
room in modernistic decoration. 

Florida has four exhibits among her sister states, a colorful patio 
of a Florida residence, surmounted by a sky of varying daily tints. In 
the center plays a fountain. Sculptures, murals, dioramas and glassed-in 
exhibits tell of her farm and industrial life, supplemented by a garden 
of exotic plants and trees; on the lagoon shore the state has planted a 
citrus grove of orange and other semi-tropical fruits; on the lagoon 
floats a spongeboat from the Greek colony at Tarpon Springs, where 
the divers plunge beneath the waters for sponges planted in the lagoon ; 
in the Home and Industrial Arts area is a Florida home, built largely 
of materials native to the State. 

The Illinois Host Building 

On the Avenue of Flags, south and across the way from the Adminis- 
tration building, the silver and gold Illinois Host building offers its 
welcome to all the world. Its 70-foot tower surmounts a structure 
arranged for the specific purpose of hospitality. Within is an auditor- 
ium with a stage, spacious lounges, and rest rooms. 

Here are headquarters for Governor Henry Horner of Illinois, 
chairman of the Illinois Commission, and Louis L. Emmerson, vice- 
chairman and former governor, and members of the commission. They 
extend the welcome of the State to visitors from far and near. 

A Lincoln Shrine 

Three rooms of the Host Building are devoted to an unusual showing 
of the life of Abraham Lincoln, great citizen of Illinois. There is a 
reproduction of the living room of the Lincoln home in Springfield, and 
a replica of the famous Lincoln statue by Lorado Taft. Fine relics from 
private collections, including those of Governor Horner, Illinois State 
Historical Society, and Oliver R. Barrett, of Chicago, are shown. 

[91] 



Foreign Participation 

The true international character of the Exposition is indicated by 
the dramatic and exotic displays from foreign nations. 

In response to the invitation of the United States many nations 
are participating officially while others are represented by some phase 
of their industrial, social, or cultural life. 

Colorful Italy 

Symbolically prophetic of the flight of 24 Italian planes, under com- 
mand of General Balbo, leaving Rome in June for Chicago, Italy's 
building stands at the extreme southern end of the Avenue of Flags in 
the shape of a giant airplane. With her 450 exhibits, she will tell a 
dramatic story of her remarkable achievements in engineering, physics, 
medicine, geography, astronomy, agriculture, shipping and aviation from 
the times of the Caesars to the present day. The great engineering feat 
of draining the Ostian marshes and the reclamation of valuable land for 
agriculture and port development will be a part in these displays. 

The Italian exhibits occupy space not only in the national pavilion, 
but have spread themselves into the upper left wing of the Hall of 
Science, into the Adler Planetarium, and even overflow into the Museum 
of Science and Industry in Jackson Park. After the conclusion of the 
Exposition the Italian government has generously donated the entire 
display to the Rosenwald Museum. 

The British Empire 

On the railroad tracks near the Travel and Transport building, one 
of the world's most distinguished trains, the British "Royal Scot," will 
be shown. 

The Irish Free State has a prominent exhibit inside the same build- 
ing where you will find a delightful display of fine linen, laces, cloth, 
rugs, and paintings by Irish artists. 

Within the Travel and Transport building Palestine is represented 
by tourist displays. 

In the south third of the great hall of the Travel and Transport 
building will be found the Canadian exhibit a huge airplane view of 
the country, 130 feet in length, and below it a display of the products 
of Canada, and an alluring travel story, told with dioramas and trans- 
parencies, picturing Canada's many unusual tourist attractions and her 
flora and fauna. Included in this exhibit are large and accurate ship 
models of the Canadian Pacific, and Canadian National Steamship 
companies. 

[92] 



The Republic of Mexico 

On tracks near the Travel and Transport building is the palatial 
Presidential train from Mexico with the marvelous collection of the 
Monte Alban jewels. 

Denmark and Norway 

Denmark has exhibits in the Hall of Science, near those of Italy, 
which contribute to the telling of the story of the basic sciences. Norway 
sends her training ship, Sorlandet, a three-masted barque of 577 gross 
tons. She is accompanied by Capt. Magnus Anderson, who was in com- 
mand of the ship which Norway sent to the Fair in 1893. The Sorlandet 
is moored at the southern tip of Northerly island. 

The Grand Duchy of Luxemburg 

The Grand Duchy of Luxemburg which lies surrounded by France, 
Germany, and Belgium in northwest Europe, is represented by an elab- 
orate tourist exhibit, in the Travel and Transport building. 

The Chinese Village 

At Sixteenth street just south of the Bendix Lama Temple you will 
see the replica of a walled village from China. Occupying its own 
shrine, is a carved jade representation of a Chinese temple of seven 
stories, standing 50 inches high. It took 18 years and a small army of 
artists to achieve this very beautiful work of art. The exhibits them- 
selves are a veritable treasure house of porcelain, lacquer wear, silks, 
embroideries, rugs, furs, carved ivories and furniture. 

The Chinese silk industry will play an important part in the indus- 
trial section. An exhibit of surpassing interest is that of specimens 
from the cave deposits near Peiping, where was found the Pekin man 
who lived 500,000 to a million years ago. Interesting relics of the 
expedition which discovered the Pekin man will accompany this display. 

Entertainment is furnished by the finest troupe of acrobats that has 
ever left China and there will be dramatic interpretations by leading 
Chinese actors and actresses. 

Japan Nearby 

Japan has brought over a typical example of her architecture a 
two-story building immediately west of the Chinese village. An army 
of workmen and engineers came over from Japan bringing their own 
tools and materials to construct the building. Here are housed fine 
examples of Japanese china, cloisonne, embroideries, silk work and 
countless examples of the world-famous Japanese handicraft. 

A typical Japanese tea garden is one of the features of this unusual 
Oriental display. The charming ceremony of tea drinking as practiced 
in Japan is added to by dainty Geisha girls with all the atmosphere and 
colour which only Nippon can give. The process of making silk from 
the cocoon to the finished article is shown by experts in this industry. 

[93] 



The resulting development of the surrounding country, due to the con- 
struction of the South Manchurian railway, will represent the more 
serious industrial and engineering genius of the Japanese nation. 

Czechoslovakia!) Pavilion 

Czechoslovakia has a building across from that of Italy, housing a 
gorgeous display of products of its varied industries, colorful and gay, 
and showing you something of the life of this industrious nation. 

Dominican Republic 

The Dominican Republic has a model of the Columbus Memorial 
lighthouse, the tribute to the discoverer of America, who was cast into jail 
there for several years. You will find it on Northerly island, near the 
Electrical building. 

Sweden Shows Revived Industry 

Near Sixteenth street, also, is the Swedish pavilion, with an unique 
architecture, "just two boxes," someone called it, in which is displayed 
an exhibit of modern applied art and containing a marvelous collection 
of rugs, draperies, shawls, and upholstery cloths, and beautiful glass- 
ware from the famous factory at Orrefors. This exhibit exemplifies a 
striking example of the revival of home industries under the lash of 
economic necessity. The exhibits here will bring delight to those who 
are interested in the application of modern design to home decoration. 

Moroccan Village 

In the same area is the Moroccan village consisting of typical "Souk" 
or arcade of shops with muezzin's tower dominating the whole. The 
streets are paraded by typical Moors in costume, while camels pad their 
way through this wonderful reproduction of Northern Africa. All the 
color and allure of Morocco appears in the shops selling barbaric jewels, 
leather goods, carpets, rugs, camel cloths, and perfumes. 

Egyptian Pavilion 

Immediately south of the Horticultural building is found the Egyp- 
tian pavilion, a replica of typical Pharaonic architecture approached by 
an avenue of sphinxes. The development of the country under the 
autonomic government which Egypt has recently gained will play a 
prominent part in the exhibits. 

The wonderful tourist attractions, already so well known, have 
their place, while archeological discoveries are not neglected. 

Foreign Scientific Displays 

Exhibits on medicine in the Hall of Science will have contributions 
from many foreign institutions, including in addition to those from Italy 
and Denmark, displays by the Pasteur Institute of France, the Robert 
Koch Institute of Berlin, the Deutches Museum of Dresden, and the 
Wellcome Research Institute of London. 

[94] 



Industry in Fascinating Phases 

Industry and its enterprises permeate A Century of Progress as do 
light and color, and the spirit of carnival. 

New notes innovation colorful and varied expression. Static 
exhibits always in minority; living, thrilling, moving demonstrations 
everywhere dominant. 

Thousands of exhib- 
its are to be found in 
miles of exhibit halls, 
virtually all telling an 
item, or a page, of a con- 
nected story of the voice 
of science, speaking in 
terms of achievement. 

Just below the Hall 
of Science is the General 
Exhibits Group, devoted 
entirely to industries. In 
its five pavilions, de- 
signed by Harvey Wiley 
Corbett, and stretching 
southward like a fluted 
section of colorful scenic 
canvas, appear as wide 
a variety of products as 
could be imagined. Many 
are shown in the making, 
all displayed in unusual ways, ranging from coal to fine gowns. 

Enter pavilion No. 1, and a striking display of the steel industry 
greets you. A mammoth mural details the uses of steel. There are oil 
derricks, and small steel houses, and the model of a hundred-story 
building. At one side a ladle pours, at intervals, molten steel a start- 
ling simulation effected by cunning lighting. Nearby is told, by means 
of five scenes, the step-by-step process of making steel. Farther along 
sheet metal steel work is exhibited. 

Stories of Oil 

Next door to the steel companies, the story of oil is told. A large 
sunken map of oil field territory, ingeniously lighted, indicates the dis- 
tribution from many cylinders, and from a funnel shaped container, 
through numerous spouts, to a vast area of consumers. A miniature 

[95] 




Decorative Detail, General Exhibits Group 




The Gutenberg Press 

refinery gives an interesting picture, and two great cutaway engine 
cylinders show the process of oil lubrication. Here also is a modern 
airplane cockpit in which you may sit and capture the sensation of 
steering a plane. 

The Graphic Arts 

Graphic arts come into their own in the second pavilion. From the 
Gutenberg museum in Mainz, Germany, has come the rare Gutenberg 
press, on which Johannes Gutenberg printed many of his books. With 
it is a copy of the famed original Gutenberg bible, valued at more than 
$100,000. 

In a foundry, workmen dressed in costumes of the days of Gutenberg 
cast type as souvenirs. 

Miniature working models demonstrate the extensive and intricate 
problems of printing, engraving, and paper making, and you see the 
processes by which materials are turned into newspapers and magazines. 

The evolution of these arts from the day of Gutenberg to the present 
use of giant high-speed, multi-color presses, is graphically portrayed with 
many types of presses in action. An extensive display of work done by 
modern methods stands witness of a hundred years of progress in this 
means of communicating information. 

Display of Office Equipment 

In Pavilion No. 3 you may see the development of business efficiency, 
manifested in the small corner store as well as in the mammoth factory, 
as it is exemplified in the office equipment which the necessities of busi- 

[96] 




A Pavilion of the General Exhibits Group 

[97] 



ness, growing constantly more complex, has demanded. Here you will 
see modern types of furniture, manufactured to meet the needs of econ- 
omy in time and money. Machines that have replaced the old grocery 
store "till" to make the small business man, and the farmer, for that 
matter, in a measure an efficiency expert, can be seen. You find here 
the evolution of business methods throughout the nation told in historical 
displays. You see the most modern of cash registers, teletyping ma- 
chines, calculating machines of ingenious design, but easy to use, comp- 
tometers, and other examples of man's inventive genius in solving the 
problems of a complex mechanical civilization. If you wish to operate 
these machines, provisions will be made for you to do, so that you may 
become familiar with their intricacies. 

The Great Nassak Diamond 

In Pavilion No. 4 is a spectacular exhibit of the combined inter- 
national diamond industries. Included in this magnificent display is 
the famous Nassak diamond, once the right eye of the God Siva, in a 
temple at Nassak India. The diamond is valued at $500,000. Other 
diamonds with a value of a million dollars more can be seen, too. 

The great diamond is guarded by amazingly elaborate means. It 
reposes in a cabinet of inch-thick glass, above a drill-proof safe. The 
top of the safe folds back, permitting the cushion on which the famous 
gem rests, to rise for display. But, should the glass be struck, even 
though not broken, an "electric eye" would cause the diamond to sink 
swiftly into the safe, and the safe close. Tear gas would flood the enclo- 
sure, and guards with gas masks, always nearby, would rush to the spot, 
and would seize the thief before he could get away. At the same instant, 




The General Exhibits Group (Photo copyright Kaufmann & Fabry) 
[981 



alarms would sound in a detective's room, where men wait constantly 
to bring reinforcements. 

The Nassak diamond was first seen by white men in the Twelfth 
century. In the Eighteenth century the Siva Temple was looted and 
the diamond carried to London. It originally weighed eighty-five carats, 
but by cutting it has been reduced to 78^ carats. It is a flawless, blue- 
white stone, said to be the finest diamond outside crown jewel collections. 

You see a diamond mine in operation, a native Kaffir krall where 
the workers live, and diamond cutters at work. 

An African Diamond Mine 

At the mine mouth is a 36-foot elevator scaffold to lower the African 
laborers, stripped to breech clouts, to the tunnel below the level of the 
lake. You can go down into the tunnel, twelve feet below the floor, and 
see Kaffir and Zulu laborers drilling and digging in the "blue ground" 
where diamonds are found. Fifteen tons of this "blue ground," contain- 
ing more than 3,000 carats of "raw" diamonds, were brought from Kim- 
berley, South Africa, for this display. Two diamond mine engineers are 
in charge, as the tunnel had to be lighted, timbered and piped, exactly 
as in the real mines. 

The rock is hoisted from the mine, and run over agitator tables, in 
semi-liquefied form. Vaseline grease "catches" the diamonds, while the 
lighter earth is washed on. Then the tables are scraped, and the grease 
melted in wire mesh baskets in kettles; the rough diamonds remain 
in the baskets. After that they are sorted, the flawed and discolored 
stones segregated for industrial uses, and the pure stones for jewelry 
sales. You see, nearby, the grinding, cutting, and polishing processes. 

The mine is a gift of the diamond mining industry to Chicago, and at 
the conclusion of the World's Fair it will be transported bodily to the 
Museum of Science and Industry. 

In addition to the diamond mine are many brilliant and interesting 
displays representing various phases of the jewelry industry. 

The main feature of one of the large watch exhibits shows how the 
correct time is recorded from the stars and how that time is used in 
regulating watches. 

Shirts in the Making 

You may watch shirts made, by thirty, high-speed machines, in 
Pavilion No. 5, and can see a diorama showing the method of pre- 
shrinking, known as the Sanforizing process given to all cotton materials 
before manufacture. 

The tooth paste industry shows the manufacture of tooth paste 
from the preliminary steps through the many different stages to the 
lacquering and baking of the enamel on the finished tube. The hosiery 
exhibits have in operation, actual machines showing the minute 
mechanism which weaves the most delicate hosiery. You can buy the 

[99] 



same hose you have seen made. Also, in the fifth pavilion, can be seen 
in miniature all the costumes of the world's most famous women 
throughout the ages. Fabrics will be represented, one exhibit being in 
the form of a large pedestal upon which are draped in gradation of 
delicate colors the finest of fabrics used in the latest gowns. A complete 
story of how each fabric is made and what it is principally used for will 
be made clear to visitors. 

Sears Roebuck Building 

A building which strikingly carries out the modern architectural 
scheme of the Fair is that of Sears Roebuck and Company. It has a 
commanding position on the Avenue of Flags. Across from it and a 
bit to the north, is the Administration Building, near the North 
entrance. 

It is windowless, but has a circulating air plant with an air moving 
capacity equal to that of 1,800 ordinary six-room residences. A 150- foot 
tower rises from the base, and the grounds about it are beautifully land- 
scaped. The architects were Nimmons, Carr & Wright. 

A children's playground is one of the features of service provided. 
You may use the telephone or telegraph, check parcels or wraps, obtain 
information about rooms, hotels, transportation, or the exposition itself. 
There is an emergency hospital, and a restaurant. The broad wings 
of the building offer places to rest, and there are refreshments and 
recreations here as well as within the building. 

Exhibits, pictures, and demonstrations tell the story of merchan- 
dising. An illuminated map shows how widespread has been the influence 
of this well-known company in the distribution system of our nation. 




The Sears Roebuck Building 
[100] 



The Firestone Building 

Next door to the Twenty-third Street entrance is the Firestone 
building, designed by Burnham Brothers. Standing on the hillside, its 
eastern view is compassed by the horizon over the lake, while to the 
north it looks down Lief Ericksen drive past the General Exhibit group 

to the Hall of Science. 

When you step into 
the building you will 
first see an ultra mod- 
era tire factory, fully 
equipped, embodying the 
latest methods of manu- 
facture, and actually pro- 
ducing Firestone automo- 
bile tires. 

The process, from the 
masticating of the bales of 
crude rubber just as they 
are received from the 
Firestone Liberian planta- 
tions, to the automatic 
wrapping of the tire for 
shipment, is displayed. 

Beyond the end of the 
production line is an oper- 
Firestone Tire-Makins Machine ating model of a revolu- 

tionary testing machine, showing the gruelling high speeds to which tires 
are subjected to bring out facts and characteristics which would other- 
wise only be revealed by thousands of miles of service over a period 
of many months. 

A display auditorium is devoted to dynamically portraying the safety, 
endurance, and performance of the tires, tubes, batteries, spark plugs, 
brake-lining and other automotive products manufactured by the 
Firestone company. 

The A & P Carnival 

Another industry which comes to the Fair with color and action is 
the Atlantic & Pacific Tea company, which has created an area for 
pleasure, without admission charge, opposite the Twenty-third Street 
entrance. There is a big open air marine park, with an amphitheater 
to seat several thousand, surrounding a revolving stage where daily 
programs of entertainment will be given. You may enjoy concerts by 
Harry Horlick and his Gypsy orchestra, Gypsy dancing, marionettes, 
specially arranged by Tony Sarg. With George Rector presiding as 
master of ceremonies you are promised a real carnival. 

In case of rain, the stage can be revolved so that the crowds may 
watch the performance from the shelter of gay canopies. Every after- 

[101] 




noon there are tea dances on the boardwalk, which is canopied and hung 
with colorful lanterns. North of the amphitheater is the A & P Experi- 
mental kitchen, with a trained die- 
titian in charge. 

The Great Havoline 
Thermometer 

Just north of the Twenty-third 
Street entrance, a great 200-foot 
tower rises. By day and by night 
it can be seen frem many sections 
of the Fair and the great numerals 
on its three faces can be easily 
read. It is a thermometer, per- 
haps the largest the world has 
ever seen, and it accurately tells 
A Century of Progress visitors the 
temperature in Chicago. 

The numerals are ten feet high, 
and the graduated temperature 
columns are made of neon tubing, 
electrically regulated by a master 
thermometer. Its official name is 
the Havoline Thermometer, but 
officials of the Indian Refining 
Company dedicated it as a "Monu- 
ment to Chicago's Climate." Ten 
miles of wire, 3,000 feet of neon 
tubing, and 60 tons of steel were 
required for the structure. In a 
building at the base of the tower 
the company presents an exhibit 

of oil refining equipment and products. Here you see what keeps your 

motor running smoothly, and why. 

The Time and Fortune Building 

Another building, representative of the publishing industry, is that 
of Time and Fortune, two national magazines. It is located just south 
of the Hall of Science on the edge of the lagoon. This building is of 
particular interest to college women. The opportunity is offered them 
to make this a meeting place for afternoon tea. It also offers parents 
an information service concerning schools for their daughters. 

The Woman's College Board maintains headquarters in the building. 
Among the woman's colleges represented on the board are Smith, Bar- 
nard, Wellesley, Randolph-Mason, Radcliffe, Vassar, Bryn-Mawr, Wells, 
Lake Erie, Goucher, Mount Holyoke, Connecticut, Milwaukee-Downer, 
Mills, Trinity, Wheaton, Elmyra, and Sweetbriar. 

[102] 




The 200-Ft. Havoline Thermometer 



The Christian Science Monitor 

The Christian Science Monitor pavilion, just south of the Hall of 
Science and on the west bank of the lagoon, represents the only news- 
paper to have a building of its own at the Fair. It will house in one 
room a complete Monitor display showing the unique journalism of the 
Monitor, an international newspaper, as well as other Christian Science 
literature. Beyond the first exhibit room is a typical Christian Science 
reading room, such as may be found in many cities, and its ideal location, 
overlooking the lagoon, is inviting and restful. 

American Radiator Company's "Garden of Comfort 7 

A beautiful and extensive garden of tall trees, shrubbery, and bloom- 
ing flowers surrounds a reflecting pool in an area just south of the 
General Exhibits group. Statuary contributes to the beauty of the area, 
in which the American Radiator Company and Standard Sanitary Cor- 
poration has two buildings. 

One contains an artificial "weather-making" plant, demonstrating 
the modern methods of air cooling, along with other exhibitions that 
tell a story of the new science of air conditioning. The second building 
contains an exhibition of the latest developments in bathroom design 
and sanitary plumbing. Five display kiosks erected in the restful garden 
give color to the scene. 

Prehistoric Oil Exhibit 

How geological knowledge is utilized in locating and gauging the 
extent of the earth's store of crude oil is the theme of the Sinclair 
Refining Company's outdoor exhibit between the Twenty-third Street 
entrance and the General Exhibits group. 

While nature was mellowing the crude petroleums that are used 
today to refine motor oil, strange forms roamed the earth. 

And so, in the midst of great rocks, shrubbery, and trees, similar to 
those of the period that geology knows as the mesozoic age, you may 
see ingenious reproductions of the dinosaurs, long since disappeared. 




Diorama of Oil Refinery 

[103] 



The Fine Arts at the Fair 

A hundred years ago, few great paintings had found their way 
across the waters to America, and the Fine Arts had little opportunity 
for expression, either in homes or in museums. 

Today, it is possible to assemble in Chicago, for A Century of 
Progress, a collection of selected masterpieces valued at $75,000,000, 
and all but one, Whistler's "Portrait of My Mother," come from private, 
or museum collections in the United States. The famous Whistler comes 
from the Louvre Museum in Paris, lent through the Museum of Modern 
Art in New York. 

The pricelessness of the collection made it logical that A Century 
of Progress should utilize the building that is internationally known 
as an art institute. This loan collection represents the largest and finest 
in the entire world, gathered together under one roof. Twenty-five 
museums, and two hundred and fifty privately owned collections, have 
been drawn upon, augmenting the already exceptionally great pictures 
for which the Institute is famous. 




Whistler's Portrait of His Mother Loaned by the Louvre, Paris 

[104] 



Paralleling the general exhibits of science and history, within the 
Exposition grounds, the fine arts exhibit shows you the progress of art 
in the past one hundred years. It is divided into three sections: 1. The 
old masters. 2. Outstanding paintings of the past one hundred years, 
stressing particularly the French and American contributions. 3. Con- 
temporary art, with special emphasis on the work of American artists. 

"The theme of the World's Fair is also the theme of the exhibition 
of fine arts," Robert B. Harshe, director of the Art Institute, says. "It 
has been broadly interpreted here to mean, not only a showing of 
famous and characteristic works of the last one hundred years, but a 
century of progress in American collecting. Today our private collec- 
tions and museums contain treasures of amazing importance. Since 
1833, magnificent works by Fra Angelico, Botticelli, Velasquez, El Greco, 
Holbein, Titian, Raphael, Rembrandt, Hals, and Boucher, to mention 
only a few, have found their way into American hands." 

So, you may roam the magnificent halls of the Art Institute, or 
attend lectures prepared for World's Fair visitors, and gaze upon and 
hear discussed some of the finest examples of painting and sculpture the 
world has produced. All the galleries on the second floor of the Art 
Institute have been arranged so that you may follow, in chronological 
order, the sequence of art history. 

Priceless Primitives 

Italian primitives, and German, and French, and Belgian, and Dutch 
and Spanish, occupy five galleries. A room devoted to German and 
French primitives of the Thirteenth century starts the story. Here you 
see, among others, Holbein's "Portrait of Catherine Howard," the Jean 
Clouet "Charlotte of France," a remarkable small head by Corneille 
de Lyon. 

Dutch and Flemish primitives offer you a study of the work of 
virtually every artist of merit of the times. Two Rogier van der Wey- 
dens, a Memling "Madonna," a brilliant Jacob Cornelisz van Amster- 
dam, a Geraerd David, a Lucas van Leyden, the famous "St. Jerome" 
by Peter Christus. 

The works of the early Italians occupy four galleries in all. The 
Segna, "Madonna and Saints," Sasetta's "Procession of the Magi," 
"Crucifixion," by Masolino, Giovanni Bellini's "Madonna," and a paint- 
ing of two Oriental heads by his brother, Gentile, are there. Three 
famous Botticelli paintings, "Madonna and Child," "Adoration with 
Angels," and a portrait of a young man, supposedly portraying the fea- 
tures of Botticelli himself, in themselves would make a noteworthy, 
long-to-be-remembered exhibition. But you may see also the "Rape of 
Deianira," by the brilliant Pollaiulo, and Bernardo Daddi's "Vision of 
St. Dominic," and "Lady with Rabbit," by Piero di Cosimo. 

And now you come to the Spanish primitives, among which you see 
the famous Ayala altarpiece (dated 1396) and "St. George and the 

[105] 



Dragon," by the Master of St. George who receives his name from this 
much reproduced painting. 

A Glorious Showing of Sixteenth Century Italians 

Sixteenth century painting is superbly represented, with three com- 
positions of the noted Titian, whom some critics call the great artist 
of all the ages. His "Venus and the Lute Player" is one of the three, 
and others in this section include the beautiful "Christ Walking on the 
Waves" by Tintoretto, and "Rest on the Flight into Egypt" by Veronese. 
Further on is an exhibit dedicated to a group of later Italian painters, 
Tiepolo, Guardi, Canaletto, Magnasco, Mola, Piazzetta, and others. 

Dutch Incomparables 

Here are great Dutch masters of the time of Rembrandt in ne large 
gallery, Van Dyck's portrait of "Polixena Spinola;" the magnificent 
"Aristotle," added to the institute's famous collection of Rembrandts; 
landscapes of Hobbema and Ruisdael; and the superb "Skittle Players" 
by Pieter de Hooch among them. 

Treasures of Spain 

Eleven paintings by El Greco, including the Institute's own great 
masterpiece "The Assumption of the Virgin," acquired at the beginning 
of the period that saw El Greco's rise to rank with Titian, Rembrandt 
and Velasquez, give to the exhibit not only one of the finest of Spanish 
collections, but also the largest showing of this artist's work in America. 
"View of Toledo," by El Greco, acclaimed as one of the greatest of 
landscapes; Goya's "Capture of the Bandit by the Monk," "The Boy 
on the Ram" and "The Bull Fight," are exhibited, with canvasses by 
Ribera, Morales, Zurbaran and other Spanish masters. 

Seventeenth and Eighteenth Century 
English and French 

"Queen Charlotte" and other great Gainsboroughs ; the Constable, 
"Stoke-by-Nayland;" Reynolds' "The Honorable Mrs. Watson;" and 
other works of these English painters of the Eighteenth century, with 
Raeburn, the Scot, represented by several portraits; and examples of 
Lawrence, and Turner, and Romney, and Bonington continue colorfully 
the history of art. Seventeenth century French masterpieces, works of 
Poussin, Claude, and the two LeNains; and Eighteenth century French 
paintings, including work by Boucher, Lancret, and Pater; "The Indus- 
trious Mother" by Chardin; and the David, "Mme. de Richmond and 
Her Son;" and the Ingres, "Mile. Gonin," prepare you for the pre- 
Impressionist period of the first half of this century and completion of 
the story of a century of progress in painting. 

A large gallery given to the pre-Impressionist period in France gives 
you Delacroix, among his examples being the much discussed "Spring," 
and Corot's "View from Volterra," the "Jumieges," and the Institute's 

[106] 



own great figure piece, "Interrupted Reading." Millet and the Barbizon 
School and Courbet and Daumier are represented in the same room. 
Courbet's "Toilette of a Bride/' and Daumier's "The Uprising" and 
"The Drinkers," are some of the famous paintings shown in this room. 
You come now to a study of Impressionism in France, beginning with 
Monet's brilliant "Argenteuil" in 1868, and many excellent examples 
of the work of Monet and Degas, among the examples of the last-named 
being two race-course subjects, "Carriage at the Races" and "Jockeys," 
and his wonderful "Uncle and Niece." 

The One-Man Exhibit 

Cezanne is so honored because he is called "the greatest painter of 
this century" and though dead twenty-five years, his influence still 
is a powerful one. You will see his "Still Life with a Clock" and the 
vivid "Still Life with Apples," and "Road to Auvers," and "The 
Bathers," among an impressive array of seventeen of his most renowned 
paintings. 

Manet and Renoir continue the story "Christ Mocked," "The 
Music Lesson," the two "Philosophers," the "Boulogne Roadstead" 
among the Manets; and "Luncheon of the Boating Party," "The Moulin 
de la Galette," the "Bather," and "Diana, the Huntress," and "The 
Two Little Circus Girls," outstanding Renoir examples. These are fol- 
lowed with works of Gauguin, Seurat, and Henri Rousseau in a single 
gallery; "Tahiti Women and Children," "Tahitian Mary" among thir- 
teen canvasses of Gauguin; and "A Sunday on the Grand Jatte," one of 
the greatest of Seurat's examples. 

Matisse and Picasso carry on the story with canvasses such as 
Matisse's "Decorative Composition," and "White Plumes," "Pont St. 
Michel;" and Picasso's "The Woman with a Fan," "Figures in Pink" 
and "The Woman in White." 




The Art Institute 

[107] 



America Enters 

And then a gallery of distinguished American portraits of the Colo- 
nial and Federal periods, works of Copley and Stuart and Ralph Earl, 
Hesselius, Feke and others. Albert P. Ryder's "Marine" and "Death 
on the Pale Horse," "Diana's Hunt" and "Elegy in a Country Church- 
yard;" Thomas Eakins' "Music" and "Addie" and "The Pathetic Song;" 
Winslow Homer's "The Herring Net," "The Look Out 'All's Well';" 
John Singer Sargent's "Mrs. Charles Gifford Dyer," and "Robert Louis 
Stevenson" and his well known "Egyptian Girl;" and Whistler's famous 
"Mother," and several others of his examples, including "In the Studio," 
and "Nocturne, Southampton Waters." 

A Famous American Woman 

Mary Cassatt, the only American woman recognized by the French 
as ranking with Manet and Degas, is represented by "At the Opera" 
and "The Girl Combing Her Hair" and "The Toilet." 

Duveneck's "Whistling Boy" is shown, and Blakelock's "The Vision 
of Life." Inness' "Coast of Cornwall," and "Storm," and "Moonlight 
on Passamaquoddy Bay;" Maurice Prendergast and Twachtman, the 
late Arthur B. Davies are all represented, as is George Bellows, famous 
for his "Mother." 

Seven galleries in all are given to contemporary American painting, 
many of the artists themselves cooperating with museums and individ- 
uals to lend generously of their collections to present one of the greatest 
American exhibits ever shown. With them are shown contemporary 
works of artists of France, Italy, Germany, England, Switzerland, 
Poland, Norway, Spain, Russia, Mexico and Czechoslovakia. 

And Noteworthy Sculpture 

The Art Institute possesses an exceptional collection of originals and 
casts of Nineteenth century sculpture, and to this collection have been 
added important pieces representing the work of leading American con- 
temporaries, including Charles Gary Rumsey, Stirling Calder, Lorado 
Taft, Paul Manship and William Zorach. The work of Maillol, Bour- 
delle, Rodin, Jean Poupelet and Despiau of the French; and of Lehm- 
bruck, Belling, Di Fiori, Barlach, Kolbe, of the Germans is shown, as is 
that of others of international importance, including Mestrovic, Milles, 
Kai Nielsen, and Epstein. The sculpture is scattered through the cor- 
ridors of the first and second floors, and shown in some of the contem- 
porary galleries. 

A History of the Graphic Arts 

Paralleling the Century of Progress exhibitions of painting and 
sculpture there is found in the Print Galleries of the Art Institute, an 
exhibition of the greatest masterpieces in the history of the graphic arts. 
It is in two sections: "Prints by Old Masters," and "A Century of 

[108] 




The St. Lazare Station, by Deouard Manet Loaned by Mr. Horace Havemeyer 

Progress in Printmaking." Some of the finest collections in the world 
are represented. 

In the section devoted to prints of the old masters, the first two 
centuries of the development of the graphic arts in Europe are exhib- 
ited. Beginning with the early pictorial woodcuts of Germany, the 
progress of this, the oldest graphic art, is traced to religious teaching in 
the early Biblical pictures, through its use as illustration in the printing 
from wooden type of books of the fifteenth century, to its culmination, 
during the early decades of the sixteenth century, in the work of Diirer 
and Holbein. The progress of engraving in the north of Europe is rep- 
resented, Italy's activities are traced from the rare niello prints to the 
great accomplishments of Pollaiuolo and Mantegna. 



Lovely Etchings 

The exhibition of the art of etching begins with Diirer's "Christ on 
the Mount of Olives," 1515, and its development in Germany, and 
France is followed through the work of Altdorfer and Hirschvogel, Callot 
and Claude. The rise of lithography is shown from Delacroix to Dau- 
mier, followed with examples of the present day revival in a section 
devoted to contemporary work. 

You may listen, if you wish, to three lectures daily in Fullerton Hall, 
by a staff of eight lecturers, and visit the galleries under the guidance 
of a museum instructor. 

[109] 



Special Events 



Fetes of Many Nationalities 

When Postmaster General Farley officially opened the gates of 
A Century of Progress on May 27, he ushered in an era of color and 
festivity. With the opening of the Exposition, plans were rapidly being 
completed for special celebrations in varied fields of activity. A glance 
at the schedule of events which will be taking place each day over the 
Exposition grounds assures a visitor to the Exposition of his choice of 
pageantry, sports, music, lectures, military drills, and all forms of 
entertainment and interest. 

On specially designated days American citizens of foreign descent 
will give splendid fetes featuring the customs, songs, dances, and cos- 
tumes of the lands from which their fathers came. On these National 
Day Celebrations the festive spirit will prevail; distinguished visitors 
from the respective nations will be honored, and flag poles will fly the 
particular colors of the day. 

Scandinavia with its various groups, the Swedish, the Norwegian, 
Danish, and Finnish will find its colors flying from June 19 to June 23, 
culminating in a joint Scandinavian Day in Soldier Field. 

Following closely on June 25, the Czechoslovakian Sokol, the gym- 
nastic festival which has become tradition in that country, has been 
arranged as it is presented annually in Czechoslovakia. Czechoslovakian 
societies expect to fill Soldier Field stadium again in August. Features 
of the day are the junior calisthenics, folk dances, and singing by color- 
fully costumed participants whose number approaches three thousand. 

On Jugoslavian Day, July 2, girls in national costume will be found 
dancing at various points on the grounds, just as they might be found 
on a fete day in their old country. Similar programs are planned by 
the Armenian, Bulgarian, Hungarian, Ukranian, Austrian, and Lithu- 
anian groups. 

July 17 to July 23 is the Polish week of hospitality. During that 
week and particularly on July 22 will be depicted the historical events 
and the contribution of the Poles to the United States in the past one 
hundred years. Tableaux, floats, and typical Polish festivities will 
create a picturesque and gay atmosphere. 

In celebration of the birthday of Queen Wilhelmina of the Nether- 
lands, the Knickerbocker Society of Chicago will be host to the people 
of Dutch descent. 

On Welsh Day under the leadership of Dr. Daniel Protheroe the 
Welsh Male Choir is scheduled to give concerts during the day, singing 
works composed by Welshmen. 

[110] 



Ancient, modern, and Greek music and dancing, coupled with a visit 
from the minister of Greece, will mark the official celebration of that 
country. 

The Jewish Agency from Palestine have made plans for a magnificent 
pageant in Soldier Field on July 3, "The Romance of a People," depict- 
ing the history of the race from Abraham to the present day. 

So on, throughout the five months, outstanding national groups will 
bring in succession, to A Century of Progress, the feeling and atmosphere 
of all spots of the globe. 

State Celebrations 

The various states of the Union are celebrating on special days in 
the majestic Court of States, the first of these being Alabama Day on 
June 3. The feature of the day will be the concert of the Girls Glee 
Club from the Women's College of Montgomery, Alabama. 

Outstanding among the state programs is California Day on July 7, 
the date marking the 87th anniversary of the raising of the American 
flag at Monterey, California, by Commodore Sloat, when taking posses- 
sion of California for the United States. The Pacific Coast Band and 
Symphony Orchestra will provide California music. 

In addition, many important cities have selected days when their 
residents and local dignitaries may gather at the Fair en masse. Among 
the many reunions planned, perhaps the one which will have particular 
sentiment and significance will be that of the old Columbian Guards who 
served in the Exposition of 1893. A great number of these gentlemen 
have responded to the invitation of the Exposition and plans to meet 
with friends of long ago on that day. 

Scientists Meet 

The Science Congress, sponsored jointly by the American Associa- 
tion of the Advancement of Science and A Century of Progress, will 
bring to the Exposition from June 19 until June 30, a group of its most 
distinguished visitors. Men of eminence in every field of science are to 
be guests of the Exposition. On the evening of June 19 in the Hall 
of Science the reception of welcome will be given. 

Shows and Other Activities 

On May 30, extending through June 10, the spectacular Army 
show marks the beginning of events in Soldier Field. An extensive sports 
calendar with national and international contests offers its sport devotees 
a choice of witnessing the champions in action in every known sport. 

From the bleachers just south of the Administration building, facing 
the North lagoon, Fair visitors may witness the most thrilling of water 
activities known in this country. Swimming and diving championships, 
national outboard motorboat championship regattas, national canoeing, 
and rowing championships, fly- and bait-casting tournaments and dare- 
devil stunts are featured among the innumerable programs arranged. 

[Ill] 




*rr 

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4Vj?^9 ^ 

'%&&;-'^* 




[112] 



From these same bleachers thrill-seeking crowds will witness 
weekly, brilliant and spectacular night frolics in the Lagoon on the 
Lake front, illuminating the already fairy-like picture with fantastic 
designs. 

Musical Programs 

Music at A Century of Progress is under the supervision of Dr. 
Frederick A. Stock, conductor of the Chicago Symphony Orchestra and 
director of Music for the Exposition. The program for the duration of 
the Fair is eclectic ; amateur, volunteer and professional. 

There is no temple of music or auditorium in the fair grounds 
adapted for concert purposes, but the spacious courts and terraces of the 
Hall of Science, the Hall of States and the great Soldier Field stadium, 
are well suited to the presentation of large choruses and band concerts. 
Many of these, both professional and non-professional, have been sched- 
uled. The quiet lagoon, surrounded by spacious boardwalks and over- 
looked by a large grand-stand, presents an ideal setting for the many 
musical pageants on floating barges, or stages, planned this summer. 

The Chicago Friends of Music, with the sponsorship of A Century 
of Progress, have planned a series of symphony concerts to be presented 
during June and July in the Auditorium theater. These concerts will be 
presented every Wednesday, Thursday and Friday evening by the Cen- 
tury Symphony Orchestra under the leadership of Dr. Stock. 

This orchestra will present two concerts in the court of the Hall of 
Science early in June and it is the plan of the Chicago Friends of Music 
to develop a series of these symphony concerts within the fair grounds 
during August and September. 

Programs of popular music are presented by various state and 
national groups, choral societies, public schools and musical organiza- 
tions throughout the Fair. They will be announced from week to week 
in the official program. 

Munday Choristers, who have, in recent years, made a name for 
themselves as one of the outstanding groups of negro talent in the city, 
will provide programs of spirituals. 

Civic and educational music circles have enthusiastically joined 
forces in bringing to the Exposition leading choral societies, high school 
bands and orchestras, college glee clubs, and high school singing. Early 
in the music schedule, the Choral Directors' Guild presents on June 4 a 
festival chorus of 5,000 voices which will be ably assisted by the Sym- 
phony Orchestra under the direction of Dr. Frederick A. Stock. The 
National Music Supervisors' Conference has succeeded in scheduling on 
the Exposition grounds almost daily concerts by bands, orchestras, glee 
clubs, such as Valparaiso University Choir, Tennessee State Teachers 
College Band, University of Cincinnati Glee Club, and the Wisconsin 
All-State High School Band concerts. Forms of music from the most 
elementary to those of grandest style and highest artistic technique are 
being provided. On July 4, the Rural School Chorus of six hundred 

[113] 



will give a concert in the great Hall of Science, and on August 23 the 
Houston Civic Opera Association of Texas will sponsor its elaborate pro- 
duction of "Aida," which has already won much applause in the 
southwest. 

Restaurants, dancing pavilions and other concessions will furnish all 
that could be desired in the way of dance and popular music throughout 
the summer. 

Other Activities 

In addition to the above activities there will be military drills by 
Toronto Scottish Regiment, National Guard activities, an International 
Chess tournament, and contests of every description. 

Hundreds of professional and fraternal organizations have selected 
dates on which they will bring men and women who are foremost in 
the world of affairs to participate in their programs. To mention a 
few, there is Electric Day on June 7; Engineers Celebration, June 28; 
Daughters of the American Revolution, June 14; Real Estate Board's 
observance of Home Owners' Day, June 16; and assemblies of such 
groups as the Chicago Association of Commerce, the American Institute 
of Banking, and the National Coal Association. With Chicago as the 
convention city of the world this summer, organizations from every lead- 
ing industry and profession will bring their members to mark partici- 
pation in Chicago's International Exposition. 

A Calendar of Sports 

Forty national athletic championships, a dozen or more events of 
international competition, and various sectional contests focus the atten- 
tion of sport devotees of the nation upon A Century of Progress and 
Chicago from May 27 to November 1. 

Soldier Field, Chicago's memorial to her soldier dead, which faces 
the Court of Honor, provides one of the world's great amphitheatres, 
with a possible seating capacity of over one hundred thousand. With 
this huge horseshoe of concrete as an active sports center, Chicago's 
water front, airport facilities, golf courses, big league baseball parks, 
and other places of play complete the picture for a varied and colorful 
calendar of sports competition throughout the summer months. 




Outboard Motorboat Racing on the Lagoon 

[114] 



Track and Field Events 

The National Interscholastic and Intercollegiate Track and Field 
Championships schedules for June 1 6 and 1 7 begin a long series of meets 
for both men and women. On June 29, 30 and July 1 the spectators at 
the National A. A. U. championships will see outstanding international 
stars who held the spotlight at the 1933 Olympics, among them the 
famous Japanese trio, consisting of Nishida, the pole-vaulter, Yoshioka, 
sprinter, and Nambu, world's hop-step-and-jump champion; O'Calla- 
ghan, great Irish hammer thrower; Tisdale in the 400 meters; Donda, 
Czechoslovakain shot-putter; Jonath, Germany's sprinter; Kuspcincki, 
Polish distance runner; Iso-Hotle, Jarvinen, and Lehtinen, the Finns; 
and Beccali, the Italian. The National A. A. U. Junior Track and 
Field Championships on June 29, the National Track and Field Cham- 
pionships for Women on the afternoon of June 30, and on July 1, the 
N. A. A. U. Gymnastics, the N. A. A. U. Decathlon and Relay Cham- 
pionships here is sports fare to satisfy the most exacting of appetites. 

June 11 and June 13 will witness the Canadian and United States 
soccer teams opposing each other, and the American Amateur and 
Illinois teams in the same sport. Outstanding events for the remainder 
of the month of June include National Fencing Championships on 
June 23 and 24, Gaelic football between the Irish Champions and the 
United States team June 10 and earlier in the month, June 4, the 
National Golf -Driving and Approach Championships. 

Five College Football Games 

Including two Big Ten conference games, visitors to the Exposition 
will have opportunities to witness five excellent football games as a part 
of the Soldier Field program. One of these noteworthy gridiron events 
of the fall schedule is an international contest and one an important 

intersectional meeting which may 
have a bearing on the national 
football championship. Follow- 
ing is the schedule: 

East -West All-Star Football 
Game, August 24; University of 
Mississippi vs. Mexico City Uni- 
versity, September 16; North- 
western University vs. Iowa, Sep- 
tember 30; Northwestern vs. 
Stanford, October 14; and Chi- 
cago vs. Michigan, October 28. 
The first of these is the result of 
the efforts of Coach Dick Hanley 
of Northwestern and Coach How- 
ard Jones of the University of 
Southern California to bring to- 

Football at Soldier Field gether stars of 1932 teams. 

[115] 





On the Lake and Lagoon 

Lending thrills and color to the North Lagoon, outboard motorboat 
regattas and stunt races will be staged throughout the summer, reaching 
peaks on June 25 in the Hearst Gold Cup regatta, and on September 23 

and 24, when competition will 
be greatest in the National 
Outboard Championships. 
Swimming and diving contests 
will hold an equal interest. On 
July 14, 15 and 16 the Na- 
tional A. A. U. swimming and 
Diving Championships for 
men will be held, with the 
National Water Polo games 
vicing for applause at the same 
time. Japan is sending its 
champions to Chicago to chal- 
lenge the best of American 
swimmers July 20, 21 and 22. 
Close on the heels of this 
At the Water Carnival event, comes the Women's 

National Swimming and Diving of the A. A. U. August begins with 
the Central States Rowing Regatta on the first, second and third, 
National Rowing Championships, including a three-quarter mile dash, 
August 4 and 5, followed by the National Canoeing races August 5 and 6. 
These six days will bring college and university crews from the east, 
middle-west, and far west to compete with Canadian crews and oarsmen 
from rowing and athletic clubs. Not the least important will be the 
Boy Scout regatta of canoeing on September 16, and the Western States 
regatta September 9. Fly and bait-casting tournaments, log-rolling 
contests, and the like will contribute to the excitement. 

The Boys Play Marbles 

A million boys have been playing marbles in contests to determine 
who in their respective localities should compete in the Western Section 
Championship Finals of the National Marble Tournament in Soldier 
Field from June 26 to 29. 

Lacrosse will have its representation in a series of amateur games 
between the United States and Canada from July 10 to 15, and profes- 
sional Canadian competition from July 17 to July 23. 

The National A. A. U. Weight-Lifting Championships are scheduled 
in August or September, and the World's Horseshoe Pitching Champion- 
ships will be played off in Soldier Field from July 24 to August 6. 

A baseball tournament of the American Legion takes place August 21 
to 23, and in connection with the national convention of that organiza- 
tion in October, the "40 and 8" boxing tournament will be a feature. 

[116] 



And in the Air 

American Air Races at the Chicago Airport will be run the first four 
days of July. World famous flyers will again participate in the Inter- 
national Air Races and the Gordon Bennett Balloon Race at the Curtiss- 
Reynolds Airport September 1, 2, 3 and 4. One of the most spectacular 
air events of the Fair, and of the year, is the flight from Italy of 
24 planes, bearing Italy's famous aces, in the latter part of June, weather 
conditions determining the time of starting from Rome. This armada 
of the air will land north of Grant Park, and be water-taxied to the 
exposition grounds. 

Other Sports Events 

Among the many sports events held in and about Chicago will be 
the National Open Golf Championship at the North Shore Country 
Club June 9 to 1 1 , at which Gene Sarazan will defend his championship ; 

the National Clay Court Tennis Champion- 
ship the week of July 3; the Western In- 
ternational Women's Golf Championship, 
June 21, at Riverside, June 22 at Beverly, 
and June 23, at an Evanston Club; the Eng- 
land vs. U. S. cricket game in Washington 
Park, September 2 and 3, and yachting 
events of all classes on Lake Michigan 
courses. 

There will be race meetings at Washing- 
ton Park, Arlington and other Chicago tracks 
during the summer and fall at which the 
outstanding performers of the American turf 
appear. The Arlington classic, in July, is 
one of the great races of the season. 
Major League baseball games are almost a daily occurrance at 
Wrigley Field, where National League games are played, or at Comiskey 
Park, home of the Chicago White Sox of the American League. The 
Chicago Cubs are 1932 National League Champions. 

A Chess Congress and Championship bridge games will be open to 
participation and observation 
in the Hall of Science at cer- 
tain times during the summer. 
In fact, there will be zestful 
competition by champions in 
almost every field of sporting 
interest, almost any day for 
the visitors to A Century of 
Progress until the Exposition 
closes and what more could a 
fan ask? 




Gene Sarazan 




Baseball is Daily Fare 



["71 










^D 
X 



[118] 



Fun and Special Attractions 

Fun reigns in the Fair. Nor is it confined merely to the strip exactly 
1,933 feet long that is devoted to the barker, the blare, and the ballyhoo. 
It is everywhere wholesome fun and fascinating adventures for those 
who would drop their cares and don the cloak of conviviality. 

The Towering Skyride 

Two towers stand like giant sentinels, 1,850 feet apart, seeming to 
guard the Hall of Science on the Mainland, and the Hall of Social 
Science across the Lagoon support of the spectacular Skyride, great 
thrill feature of A Century of Progress. Back in '93, it was the monster 
Ferris Wheel that everybody talked about, and everybody rode. Today, 
striking example of the progress of science even in thrill makers, is this 
suspension bridge principle applied to an entertainment feature and 
perhaps the near solution of some problems of overhead transportation. 

They are higher than any building in Chicago, these two strong steel 
towers, imbedded deep in cement. Six hundred and twenty-eight feet 
they rise into the skies, with observation floors atop them. If you stand 
in one of these observation rooms at night and look down, you gaze 
upon a magic city that seems to float in a vast pool of light. From the 
towers, great searchlights sweep the sky, the lake, and over the great 
city to the west, to clash with other massive beams of light. In the day, 
look down, and it is a pattern of many hues, like a gigantic, gay rug, 
or a vast garden of colorful flowers. Far to the south you look upon 
Indiana, and to the north upon Wisconsin, to the west, Chicago and 
Illinois, and eastward across the lake you can see Michigan. Airplanes, 
and dirigibles may pass, as cars do on the ground, and clouds may swirl 
about you. You are standing a hundred feet higher than the observa- 
tion level of Washington monument. 

On a 200-foot level the rocket cars offer you a beautiful and, 
mayhap, thrilling ride across the lagoon. These cars are suspended 
from a cableway which has a breaking strength of 220,000 pounds per 
square inch of cross section. Only one span in the world, that of the 
George Washington bridge across the Hudson River just above New 
York City, exceeds the Skyride cableway in length. The towers and 
rocket cars can handle 5,000 visitors an hour. 

The Skyride was built by five great companies, Otis Elevator Com- 
pany, Mississippi Valley Structural Steel Company, John A. Roebling's 
Sons Company, Inland Steel Company, and Great Lakes Dredge and 
Dock Company and is an appropriate expression of their faith in the 
future of American industry. 

[119] 



The Children's World's Fair 

Five acres of land in A Century of Progress are set aside for chil- 
dren and for grownups, too, who still can feel the thrill of make be- 
lieve. The Enchanted Island lies between the lagoon and the lake, and 
from it rises a towering mountain. About it are giants, and through the 
area on Northerly island move guards and other employees as out of 
Fairyland, dressed appropriately for their parts. 

A huge push-wagon stands fifteen feet high, with a big boy on its top 
who moves, and underneath it is a shop where wagons are made. There's 
a house of marbles, and a children's restaurant. There are story telling 
ladies, and playgrounds with all sorts of devices. 

The youngsters can slide down the mountain side, and there's a fairy 
castle, a mechanical zoo, a miniature railroad, a marionette show. They 
have their own theater, too, with plays staged by the Junior League of 
Chicago; such as "Peter Pan," "Cinderella," "The Birthday of the 
Infanta," "The Ordeal of Sir Gawayne," and "The Captivity of Eleanor 
Lytle," which is a true story from the life of Mrs. John Kinzie in the 
early days of Chicago. 

There are trained attendants who will amuse the children while their 
parents go away to other parts of the Fair to enjoy themselves. It's a 
land of allure for the children, a spot they'll never forget, even when 
they are as old as their parents now are. 



Left Jumbo and 
the Magic Mountain 




Right Jacob 
Elmo Littleton, 

71/2 ft- Giant 
Greets Children 



The Enchanted Island 

[ 120 ] 



The Midway 

The Midway City of a Million Lights revives vivid memories of 
the Fair of '93. You encounter its first flaring banner when you turn 
south from the Twenty-third Street entrance. Visit it by day, and you 
may think of brilliant bands of color connecting two great sections of 
the Fair; at night, you might think of a gorgeous scintillating trinket. 
Though such are the effects achieved with colored, and modern white 
lighting, that even in this area of spectacles and sideshows, strange and 
unusual attractions, and circus cacophony, beauty has been attained. 

Ride the breath-taking roller coaster, or the flying turns that combine 
the thrills of a toboggan with those of a coaster. Play the games. Watch 
the tricks of magic. Visit the place where daring youths dive into tanks 
and wrestle with alligators. Enter here where beauties of the Orient 
dance to strange tunes, and wrestlers, fencers, swordfighters, and 
Egyptian diviners and jugglers, give you glimpses of Cairo, Damascus, 
Tunis, Tripoli, and Algiers. See the "apotheosis of America's womanly 
pulchritude," the "living wonders," the Siamese Twins, giant people, 
and other "freaks" gathered from the four corners of the earth. 

Turn aside to visit the Midget Village, where sixty Lilliputians live 
in their tiny houses, conduct their diminutive activities, serve you with 
food, and entertain you with theatrical performances. See the strange 
snakes, giant pythons, and other rare reptiles. And here's the Dance 
Ship, double decked, with two dance floors and two orchestras on the 
lakeshore, accommodating 2,000 or more dancers. See the Pantheon 
de la Guerre, largest war picture in the world, characterized with the 
thrilling action of the World War, or the Battle of Gettysburg, which 
was here in '93. Eat in the Circus Cook House, with sawdust floor. 

The Streets of Paris 

On the lower road is a city, a Paris moved over to America, for 
entertainment. Here, in narrow, stone paved streets, are gendarmes, 
sidewalk cafes, quaint shops, chestnut vendors, strolling artists, milk 
maids, and musicians. There is music and dancing, wax works, and an 
atelier. There's a beauty revue, and clowns, peep shows, a chamber 
of horrors. The streets are named as in Paris, the buildings faithful 
reproductions. There are even some of the famous Parisian restaurants. 

Places to Shop 

Chicago is one of the great shopping centers of the world. Her 
great stores are renowned, her smart shops famous, the Merchandise 
Mart is the largest building in the world. And within the grounds there 
is a reflection of the city's outstanding position in this respect. You 
may shop at the Fair to fill almost all needs. In many of the buildings, 
products are offered for sale, and also in the concessions. Two shopping 
districts in particular, offer a wide range. Science Bridge, at Sixteenth 
street, which connects, across the Lagoon, the Hall of Science and the 
Hall of Social Science, has at its curving north end a terrace, with a ramp 

[121] 



leading from Leif Eriksen drive. Along the terrace are many inter- 
esting shops for drugs, jewelry, souvenirs and novelties, pipes and 
smoker's articles. 

At Twenty- third street is the beautiful plaza and the Twenty-third 
Street bridge, curving with the end of the south Lagoon. On this plaza, 
and the bridge, is a concourse of shops, each with a 19-foot frontage, 
and with glass show windows. There is another drug store here, an 
elaborate men's furnishing shop, furniture displays, toys, gifts of all 
kinds, jewelry, photograph studios, movie studios, candy, theater ticket 
offices and many others. This concourse is declared to rival in beauty 
the Ponte Vecchio in Rome. 

An Aviation Show 

Go south of the Midway, and, across from the Travel and Transport 
building, there is the Air Show. Famous planes which have made his- 
tory are on display planes which have crossed the Atlantic, the 
Pacific, and planes which have made speed records, won all kinds of 
races, and set endurance and altitude marks. One of the most 
famous of these is the ship in which Glenn H. Curtiss won the $10,000 
prize for a flight from Albany to New York, a distance of 143 miles, 
covered in two hours and fifty minutes back in 1910. Another is the 
Columbia, in which Chamberlin and Levine crossed the Atlantic to 
Germany. Still another is the Woolroc, in which Col. Art Goebel and 
Lt. Davis flew from Oakland, Cal., to Honolulu, 2,400 miles, in 25 hours, 
17 minutes. Every type of ship is shown, and a complete history of 
aviation given. 

Hollywood 

Just south of Enchanted Island is a place where you may go and 
see motion pictures in the making and actual radio broadcasting. This 
is the World's Fair Hollywood. 

Motion picture productions are filmed daily, and you can watch 
sound recording and "shooting" through a glass before a 60-foot stage. 
Amateur movie photographers may bring their own cameras to Holly- 
wood and shoot scenes on the outdoor sets which surround the building. 
News reel companies throughout the summer are filming various motion 
picture celebrities visiting the Fair, as guests in this Hollywood. Burton 
Holmes, Inc., operates modern sound recording equipment in the studio, 
and RCA Institutes, Inc., has charge of the technical direction. 

From two well-equipped studios programs will be broadcast, in many 
cases by the leading stars of this marvelous new means of entertainment 
and instruction. In addition, there will be exhibitions of television 
the art of tomorrow. 

Also, in what is called a Spectaculum, you may see something wholly 
new in motion pictures "natural vision pictures," or three-dimensional 
pictures that give depth to the characters as though they were on the 
stage. 

N22] 



A Livestock and Horse Show 

Just south of the Travel and Transport building you can see a 
horse show, a livestock exhibition and a dog show. The purpose of 
the display is to picture the development of the horse from the wild 
west mustang to the racing thoroughbred, and of cattle from the old 
Texas longhorn to the broad-backed Holstein, Hereford, and Polled 
Angus steers. You will see here the largest horse, a white purebred 
Percheron, brought from France, weighing 3,000 pounds and standing 
nineteen hands high. Most of the horses have been exhibited in famous 
horse shows. The cattle exhibit includes a sacred Brahma steer of India. 
The dog show includes many varieties of pedigreed dogs. 

Goodyear Blimps 

The other side of the Travel and Transport Pageant from the Air 
Show is the Goodyear acreage. Here, the Puritan and her sister ships 
will give you a dirigible ride over the grounds, and show you how it 
feels to have the lake and city below you and the clouds around you. 

A Bathing Beach 

Where the lake comes in to wash upon the north tip of Northerly 
island, Jantzen's Beach offers children or grown-ups a place to bathe 
safely, in a scene as colorful as the rest of the Fair. There are diving 
boards, and clean sands, and lifeguards, and gay umbrellas. The beach 
will accommodate many thousands and provide you a taste of the 
seaside resorts of the world. 




Admiral Byrd's South Polar Ship 
[123] 



The World a Million Years Ago 

It is hard for us to conceive of a world inhabited by monsters other 
than those of industry. But, when we cross the broad plaza at Twenty- 
third street to a spherical building on the hillside by the lagoon, we see 
examples of prehistoric creatures that would, in the flesh, terrify the 
bravest man. 

Step onto a concourse, in motion, and you will be transported 
through "The World a Million Years Ago." You are carried past 
a tunnel in which is a series of six dioramas display the animals of the 
ice age and "man" before the dawn of history. The Java or Ape Man 
family, the Piltdown man, Neanderthal man, and the Cro-Magnons all 
animated are there before your eyes. Then you enter the main 
arena. Here, gigantic, prehistoric beasts and reptiles are brought to 
life platybelodons, a huge hairy mammoth, giant gorillas, saber-tooth 
tigers, and ground sloths are seen in conflict. Also, the glyptodon, 
triceratops, pterodactyls, the massive dinosaur, brontosaurus, and the 
death struggle of the vernops and dimetrodon are represented in their 
natural habitats seem to be alive, breathing, uttering cries, and moving. 

The Belgian Village 

Immediately adjoining the Twenty-third Street entrance you find 
yourself pulling the latchstring of a Sixteenth century Belgian Village. 
The houses and buildings are exact reproductions of those seen by the 
American tourist in Belgium today. Cafes, typical mediaeval homes, 
a fish market, an old church and a town hall go to make a display 
which will be unsurpassed. 

The village is inhabited by craftsmen in the costumes of hundreds of 
years ago. Ancient folk dances are a feature of the main square. 
Typical Belgian milk carts drawn by dogs and driven by merry milk- 
maids add to the picturesqueness of the village. 

The Ukrainian Pavilion 

If you should enter the exposition at the Thirty-seventh Street 
entrance, one of the first things to catch your eye is the Ukrainian 
pavilion, the display of a group of Ukrainian societies of America and 
Europe. It is a picturesque building in which there is a theater where 
folk plays, native dances, and choral singing are given. Exhibits of 
the painting and sculpture of the Ukraine, and a restaurant distinctively 
that of the valley of the Dnieper, lend another colorful note to this area. 

The Polish-American Pavilion 

At the northerly end of the island is the Polish-American pavilion 
where the famous painting of Golgotha occupies the greater part of the 
ground floor. Polish handicrafts in all the wealth of their variety, folk 
dances, Polish music and drama will take their place in this colorful 
display. 

[124] 



Historical Group 



The Drama of Old Fort Dearborn 

Go south beyond the Midway, and near Twenty-sixth street step 
within a log stockade that stands to the left of the roadway. Before you 
pass within, look back and scan the Chicago skyline with its towering 
skyscrapers; drink deep of the scene about you that voices a century 
of progress. 

For the next moment you are to be carried back a hundred years and 
more, back to a day when Chicago's few settlers huddled close to Old 
Fort Dearborn, and the fort housed soldiers to protect them, and to hold 
the line of advancing civilization against the northwestern tribes. Here 
is contrast almost breathtaking a century spanned with a few short 
steps, and with little need for imaginative aid. 

This is Old Fort Dearborn as it actually was, faithfully reproduced 
in every detail, constructed even as toiling men built the first Fort 
Dearborn in 1803. The original, when completed, stood near where 
Michigan Avenue crosses the Chicago River. And along this same 
Michigan Avenue, on a day in August, 1812, while war with Great 




Fort Dearborn The Parade Ground 

[125] 



Britain was raging, men and women marched from the fort and were 
massacred by the Indians; only a few survived that terrible day. 

As you enter the massive log gate leading into the stockaded 
inclosure you see a quadrangular parade ground, in the center of which 
is the 70-foot flagpole. The flag that flies from it carries, you will note, 
fifteen stars for the states of 1812. Guards are dressed in the blue and 
white uniforms of the era. Double rows of log palisades, ten feet and 
five feet in height, are so arranged as to permit the fort's blockhouses 
to command the terrain outside, and the inner space between the pali- 
sades. On the northeast corner is a blockhouse, and one on the south- 
west corner. Along the walls are narrow slits, through which, in the 
original fort, soldiers trained their guns. 

Here are the soldiers' quarters, and across from them those of the 
officers. On the east side are the commanding officer's quarters, next 
to them the supplies building, then the powder magazine. 

You may spend hours looking at maps, and records, and relics. 
Photostatic copies of the old fort, other historical documents and 
records, and books of the period, decorate the walls. There is a fac- 
simile of a treaty between the United States and the Sac and Fox tribes, 
in 1832, by which the government paid the Indians 3 cents an acre for 
the land of northern Illinois. An old four-poster bed, brought from 
England 115 years ago, a corner cupboard more than a hundred years 
old, pewter dishes brought from England 124 years ago, tools and fire- 
arms, and an old oxen yoke and a quaint wooden meat grinder 125 years 
old. On the table a sample ration for a day of the soldier of the time is 
laid out a pound of flour, a pound of meat, vinegar, a half gill of 
whisky, salt, and a piece of soap. 

In a corner of the enclosure is an open fireplace, over which hangs 
a huge iron pot, and perhaps you can picture the fire glowing on winter 
nights, and women of the fort making soap for the garrison. In the 
rooms are other fire places, with andirons, long handled frying pans, 
huge kettles and spits for roasting fowls. Warming pans that made beds 




Entrance to Fort Dearborn 

[126] 



comfortable on cold nights, and trundle beds for the children, which 
conveniently slid under the larger beds in the daytime ; a churn of maple 
with wooden hoops, and a dough tray; are all shown. The fort's store 
is reproduced with jerked beef, skins and knives, calico cloth and corn 
meal, ready for sale. 

Two brass cannons that were brought to the original fort in 1804 r 
and two others made in Paris, peer menacingly out of the blockhouses. 
They were loaned to the Exposition by the United States Military Acad- 
emy at West Point. Daughters of the American Revolution, The Amer- 
ican Legion, The Chicago Historical Society, The Smithsonian Institu- 
tion, and the U. S. Army and Navy all contributed generously to this 
display. 

A Tragic History 

Here within these log walls you reconstruct the story of old Fort 
Dearborn, established in 1803 and named after General Henry Dear- 
born, Revolutionary soldier, then Secretary of War. In command of the 
troops sent out to build the garrison, was Captain John Whistler, grand- 
father of the famous artist, whose "Mother" and other paintings you 
see in the magnificent art exhibits in the Art Institute. He brought 
with him his family. The summer after the fort was finished, more than 
half the inhabitants of the little community were stricken with fever 
from the impure water and inadequate drainage. 

But the Indians then were friendly, and there was fishing, and hunt- 
ing, and a plentitude of firewood, and food. Captain Whistler was 
relieved in April, 1810, and was succeeded by Captain Nathan Heald. 
One day in April, 1812, after war had been declared with Great Britain, 
a band of Winnebagos, who formerly were friendly, suddenly changed 
their attitude. They murdered two settlers, farming outside the stock- 
ade. In August, General Hull, Governor of Michigan Territory, fearing 
for the safety of the small fort and its garrison, ordered that it be evacu- 
ated; that Commandant Heald destroy his guns and ammunition, and 
withdraw to Fort Wayne. 

At 9 o'clock on the morning of August 15, the garrison marched out. 
It was led by a famous Indian Scout, Captain William Wells, and nine 
friendly Miami warriors he had assembled upon hearing of the rumored 
removal to Ft. Wayne. Then came the soldiers, only about 50 in all, 
and then the women and children. 

Along the lake shore they moved, southward, with an escort of 
Pottawattomies. In another mile or two a shot rang out; then came 
fierce, desperate fighting, in which the women joined with the men. They 
fought with butcher knives and anything else that would serve as a 
weapon, grappling in hand-to-hand struggles with the circling redmen. 
When it was over, twenty-six soldiers, twelve civilians who had been 
sworn in as militiamen, two women and twelve children were dead; and 
many of the fifty or more survivors wounded. Next day the fort was 
looted ; then burned. 

[127] 



Captain Heald was taken prisoner, and was paroled later by the 
Indians. Among the documents in Old Fort Dearborn, are to be seen the 
quarterly returns made out by him, one of which records the casualities 
of the tragic day, another a copy of his parole. 

The De Saible, or du Sable, Cabin 

Near Old Fort Dearborn you can see a reproduction of the cabin of 
Chicago's first citizen, Jean Baptiste Point de Saible, who lived on the 
north bank of the Chicago River, and traded in furs, even before the fort 
was built. He was a prosperous, educated negro of French extraction. 
The cabin gave way to what then was considered a mansion, and in it 
he collected Chicago's first art collection and library. It is thought he 
established his first cabin in 1777 and left in 1800, to go further south 
in Illinois. 

The Marquette Cabin 

And further along, you may visit a cabin erected as tribute to Father 
Jacques Marquette, who came by boat down the south branch of the 
Chicago River to Lake Michigan, in 1673. 

To keep his promise to the Illinois Indians that he would return to 
them "within four moons," the brave priest-explorer defied the danger of 
his exhausted condition, and after his second visit the following winter, 
died in a little hut in Michigan, by the stream that bears his name. 

The Life and Lore of Lincoln 

By Old Fort Dearborn stands another stockade of logs, in which are 
five buildings, each marks an epoch in the upward struggle of Abraham 
Lincoln. 

Here is the tiny, one-room cabin near Hodgenville, Ky., where he was 
born, and about which he played as a boy. Then the second home 
he knew, larger, and, to the boy who had known only bitterest poverty, 
a bit luxurious, on Pigeon Creek in Indiana. Then the little gen- 




Interior Rutledge Tavern 
[128] 




Abraham Lincoln's Boyhood Home and the Lincoln-Berry Store 

eral store in Salem, 111., where Lincoln read law, and many of the 
books that broadened his eager mind; and a tragically tender reminder 
of his early romance, the Rutledge tavern, where he wooed and won 
Ann Rutledge, only to suffer so greatly that he contemplated suicide, 
when she died of pneumonia. Lastly, the Wigwam, where Abraham 
Lincoln, following his memorable forensic struggles with Douglas, the 
" Little Giant," emerged as a candidate for the Presidency. 

All but the Wigwam are actual reproductions, in size and furnish- 
ing, of the structures themselves. The Wigwam is miniature, though a 
sizeable structure withal. Its original stood at the corner of Lake and 
Market streets, Chicago. 

In these buildings you will find furniture of the time of Lincoln, and 
many mementos of the martyr's career. Among them is a cedar cane 
which Lincoln whittled for a friend, a hammer he used as a surveyor, 
articles from the store, which he and William F. Berry ran in partner- 
ship, the fire tongs of the original Rutledge tavern, a small trunk and 
other articles of furniture the immortal Lincoln used. Further inter- 
esting studies of Lincoln's life will be found in the Illinois Host building, 
on the Avenue of Flags. 

It is fitting, indeed, that, in an exposition of the progress of a century, 
the most important man of that century should hold a high and im- 
portant position. Abraham Lincoln holds that place by right and by 
acclamation. The story of his life and memorable actions is told in a 
splendid series of exhibits as an act of reverent homage. 



[129] 




Interior Mueller-Pabst Cafe 



Eating Places on the Grounds 

Regardless of where you may be in the grounds, when hunger calls, 
there's an answer nearby. There's a wide variety of menus, whether 
you choose with the eye of the epicure, to eat in leisure, and dance 

perhaps, or whether in haste you 
wish only a light repast. 

Prices in the Fair, by rule of 
A Century of Progress, are well 
within reason, and the eating 
places, whether elaborate restau- 
rants with entertainment, or sand- 
wich stands, are supervised. You 
may dine and dance on the cool 
shore of the lake, or overlooking 
the peaceful lagoon, or take a bite- 
and-sip in smaller places where 
sandwiches and refreshments are 
served, or eat in the novelty circus 
tent, or in a desert half-way station 
of the Southwest or in an early 
mining camp. 

On the Mainland 

Let us say that you are somewhere in the neighborhood of the 
Administration building, at luncheon or dinner time. Eitel's Rotisserie 
is at the west end of the bridge across to Northerly Island. A lunchroom 
for a quick bite, an outdoor dining room on the edge of the lake for a 
more leisurely dinner. Food is 
served, too, in the Sears Roebuck 
building, just across from the 
Administration building. 

On down the Avenue of Flags, 
to the left, you may dine on Ital- 
ian food in the Italian pavilion, 
or just beyond drop into the 
northwest corner of the Hall of 
Science, where one of the many 
Crown Food Century Grills that 
are scattered throughout the ex- 
position, is found. Or, if you 
choose Chinese food, across the 

way from the Hall of Science is _. 

J Interior Old Heidelberg Inn 

the Chinese pavilion, and just a 

bit south is the Japanese pavilion where you may dine on the food of 

the Nipponese, cooked by skilled Japanese chefs. Or, turn to your 

F1301 





Interior Edwards' Rancho 



left in the Hall of Science, and you may eat in the world's largest 
drug store. 

If you are in the area south of the Hall of Science, you may stop in 
at Muller's Pabst Cafe, a spacious restaurant with outdoor tables, too. 
Further on, one of the 25 Downy Flake Doughnut Shops in the grounds 
offers crispy doughnuts and coffee. Come then to the Streets of Paris, 

and here is French food, the Cafe 
de la Paix may beckon with its 
invitation to leisurely dining and 
dancing. There are little sidewalk 
cafes, also. A bit beyond, Old 
Heidelberg Inn, with its German 
cookery and cooled rathskeller 
and lake front restaurant. And on 
the other side of the road, back 
a little ways, the Belgian Village 
with its allure of quaintness, and 
Belgian dishes. 

In the midst of the Midway, 
you may care to dine a la circus 
folk, in Fisher's Circus Cook- 
house, or in the Dance Ship, 
looking out upon the lake, where 2,000 to 3,000 people can be accom- 
modated. Or here is the Adobe House, where they roast Texas steers 
and serve them. Again, the Midget Village is a place to dine, where 
the Lilliputians are the cooks and the waiters. They provide you with 
food in miniature surroundings, but they guarantee that the portions 
will not be smaller. . 

On a ways, and Rutledge tavern, in the Lincoln group, invites 
you to sit in an atmosphere in a measure hallowed by the mem- 
ories of the homely 
great man, for it is an 
exact reproduction of 
the inn where Lincoln 
courted Ann Rutledge 
before her tragic 
death. 

In the midst of the 
Home Planning group 
is the Victor Vienna 
Garden Cafe, which, in 
the '93 Fair, was "Old 
Vienna," and it is op- 
erated by the same 
proprietor ^ ne P 6 ^ 5 * Blue Ribbon Casino 

Farther south, near Thirty-first street, is the Cafe de Alex, where you 
may dine and dance, and then the Ukrainian pavilion in the extreme 

[131] 




south end of the grounds, offers native dishes and old world charm. 
Here, too, "The Days of '49" offers food in the surroundings of a gold 
rush camp. 

On Northerly Island 

But, let's say you are on Northerly island when appetite keens. 
Starting at the north end, you may desire the dishes of Poland, which 
are served in the Polish pavilion, just south of Adler Planetarium. The 
Dairy building, just beyond, offers food, and by the bathing beach the 
Beach Dance Pavilion and Restaurant invites. In the Agricultural 
building is a Swedish lunchroom. Enchanted Island has a restaurant 
for children. Or go on, if you wish, to Miller's Highlife Restaurant, 
with all manner of fish dishes. On further, and Schlitz Gardens Res- 
taurant bids to cool, outdoor dining. 

Then, lakeward from the Government building, there are picnic 
grounds, where you can take your own lunches. 

South of the Government building, too, is the Pabst Blue Ribbon 
Casino, with orchestras playing, and College Inn entertainers before 
radio microphones, and on a revolving stage there are terraces for 
tables outdoors, spacious dining rooms within, and an outdoor garden 
seating 2,000. 

In addition to these eating places there are scattered through the 
Fair grounds innumerable sandwich shops, hot dog stands, and specialty 
concessions where those who wish a hasty snack will find food to please 
them. 

So, the menus are varied, the offerings many, gustatory delights are 
in every section of the grounds. Dining at the Fair is not a problem. 



[132] 



General Information for Visitors 

In traffic control, in transportation facilities, in housing, in prices, 
in accurate, courteous guide and information detail and in every way 
that could be conceived as contributory to the visitor's welfare, the 
A Century of Progress organization, and the City of Chicago, and the 
State of Illinois have cooperated to command, or to regulate conditions, 
wherever possible, in the hope of causing you genuinely to feel that 
you are being entertained by a hospitable, considerate host. 

The Official Medal 




The Official World's Fair Medal is a bronze piece, suitable for 
keeping as a treasured souvenir, that beautifully expresses the spirit 
and purpose of A Century of Progress. Its modeling is the work of Emil 
Robert Zettler, head of the industrial arts section of the Art Institute 
of Chicago. The first medal struck off was for presentation to Presi- 
dent Franklin D. Roosevelt. 

On the face of the medal is a strong, swift figure, symbol of energy 
and action, which represents the intellectual arch between man's 
resources and man's work. One foot of the figure stands on the pillar 
of 1833, one on 1933. The words, "Research" and "Industry" give 
the keynote of the Fair theme. The reverse side of the medal carries a 
plan of the World's Fair grounds. The medal is in three sizes, 2^4 
inches wide, 2% inches wide and \y 2 inches wide, and will be for sale 
on the grounds. 

Information About Transportation 

Twenty-five of the thirty-three trunk lines terminating in Chicago 
operate passenger trains, and approximately 1,500 arrive daily. If you 

[133] 



are one of 60,000,000 people who live within, what is called, Chicago 
territory, you may leave your home any day, enjoy a delightful dinner 
on the train, a good night's rest, and begin your enjoyment of A 
Century of Progress twelve hours after leaving your home. Chicago is 
the largest railroad center in the world, and 100,000,000 people live 
within 24 hours' train ride from it. 

You will arrive in Chicago at one of six downtown stations, all 
within easy reach of the Exposition grounds. The railroads of the 
nation are cooperating with fast and frequent service, and with special 
rates, to make it easier for you to attend A Century of Progress, and to 
bring your families. 

The rate reductions granted by the railroads depend upon the time 
limit of the tickets, whether going and return routes are the same, 
whether stopovers are desired, whether tickets are for individuals or 
for groups. The charge for round trip tickets ranges from one and one- 
half of the one-way fare down to less than one-third of the regular fare 
for groups of 100 adult passengers traveling in coaches with a time limit 
of three days. 

Every railroad ticket office in the United States is an information 
bureau. Local ticket agents will give information about travel accom- 
modations, and about the A Century of Progress. 

By Bus and by Air 

Bus routes from every section of the United States bring frequent 
service into Chicago, and a Bus Union Station is on Roosevelt road near 
Wabash avenue, less than a half mile from the Exposition grounds, with 
branch depots in various sections of the city. Air service is frequent, 
Chicago being one of the great aviation centers of the country, and air 
lines have added to their equipment to give fast service. 

Passengers arriving at the Municipal Airport can immediately board 
amphibian planes and be brought to the Pal-Waukee Airport in the 
Exposition grounds at Thirty-first street, or be taken by bus or cab to 
hotels, or downtown points. 

By Steamer 

Steamers will bring visitors from the principal cities of the Great 
Lakes, landing at Navy Pier in Chicago. Smaller steamers and motor 
boats will then bring these visitors to the Exposition. 

For Those Who Come by Auto 

Fourteen of the main arteries of traffic leading into Chicago are 
marked, for distances of from 75 to 100 miles, with colorful markers, 
round in shape, for the guidance of visitors. These highways have been 
given appropriate World's Fair names, and the signs carry symbols 
indicative of these names, i. e., Electrical route, regular Nos. 15 and 42 
running down through Milwaukee, along Lake Michigan, has the famil- 
iar clenched fist closed over lightning flashes; Marine route, regular No. 

[134] 



12, running along the lake, through St. Joseph, Michigan, the naval 
anchor; Automotive route, regular No. 20 through South Bend, In- 
diana, the wheel of an auto; International route, regular No. 6 through 
Walkerton, Indiana, a globe; Science route, regular No. 30 through 
Valparaiso, Indiana, the Adler Planetarium; Industrial route, regular 
No. 41 through Kentland, Indiana, a gear; Midway route, regular No. 
49, through Kankakee, Illinois, a clown; Agricultural route, regular No. 
66 through Dwight, Illinois, and crossing Communication route, regu- 
lar No. 7 through Ottawa, Illinois, at Joliet, Illinois, a man following 
a plow. The Communication route carries the symbol of two telephone 






Fort Dearborn Route Science Route Industrial Route 

poles strung with wires; Aero route, regular No. 32, through Leland, 
Illinois, a plane in flight; Illumination route, regular No. 30 through 
Rochelle, Illinois, the rising sun. 



MILWAUKEE 



MICHIGAN 



OUfLIST <?/IMP<$ ANO OTHER. 
UTLVING HOUtSIMG 
OOMODA T/OfJ<! 




Automobile Roads Marked by a Century of Progress 

[135] 



These markers appear at intervals of from one-tenth to a quarter 
of a mile. As you come close to Chicago, detour markers appear, 
indicating the way to different sections of the city. 

On the right side of the road handsome information booths appear, 
with courteous attendants to give information about directions, about 
hotel accommodations, rooms in private homes or tourists' camps. 
These are official information booths, plainly marked with the A Cen- 
tury of Progress signs. 

Should you be seeking the way to friends or relatives in Chicago, 
the information clerks will give you minute directions and furnish you 
with a comprehensive road map. 

Further, if you desire, they will direct you to a telegraph station 
in the district in which the address is, and a messenger boy will take 
you to your destination for a small fee. Or, if you wish to know about 
a hotel or apartment or rooms in private homes, the clerk will give you 
complete information and direct you how to get there or to a telegraph 
district office, from whence a messenger boy will take you. 

Hotel and Room Accommodations 

Chicago has an amplitude of housing accommodations, it being esti- 
mated that from one-half to three-quarters of a million people can be 
comfortably cared for daily throughout the life of the Fair. This in- 
cludes hotels, rooming houses, apartments and rooms in private homes. 

The prices for hotel service in first-class hotels range from $1.50 to 
$5 per person a day. The average price for first-class accommodations 
in the leading hotels is $3 a day. Meals in most hotels are 50 cents to $1 ; 
meals are served in many places on the grounds; sandwiches and drinks 
can be bought on the grounds for 10 and 15 cents. 

Comfortable, clean rooms in rooming houses and in private homes 
can be procured for as little as $1 a day, or less for long stays. 

About 20,000 apartments, of from two to five rooms each, are 
available, making it possible for families, or groups, to take a modern 
apartment, by the week or month, with the cost per person as little as 
$1 a day, or even less, depending on length of stay. 

Information Agencies 

Persons desiring information about hotel reservations, prices, etc., 
before coming to Chicago, can write the following: 

William J. Hennessey, Chicago Association of Commerce. 

Miss Nan F. Dean, Jackson Park Hotel Association, 1642 East 56th 
street (South Side). 

R. L. Vanderslice, North Shore Hotel Association, 520 North Michi- 
gan avenue (North Side). 

J. K. Blatchford, Chicago Hotel Association, 58 East Congress street 
(Loop and Downtown District). 

There are four housing bureaus which have been approved by A 

[136] 



Century of Progress for the convenience of persons not desiring hotel 
accommodations. They are: 

Visitors' Tourist Service, Inc., Room 1314, 608 South Dearborn 
street. Telephone, Harrison 5524. 

World's Fair Room Listing Bureau, 180 North Michigan avenue. 
Telephone, Franklin 4080. 

National Tourist Service, 310 South Michigan avenue. Telephone, 
Harrison 1255. 

Chicago Herald & Examiner Renting Service, Hearst Square. Tele- 
phone, Randolph 2121. 

The Visitors' Tourist Service for a fee makes reservations, and 
provides club rooms in the business district, and free parking space 
for visitors. 

The World's Fair Room Listing Bureau maintains a free information 
booth in the grounds, in the Sears Roebuck building, at the right of the 
Avenue of Flags, near the North Entrance, as well as the one in its 
headquarters uptown, at 180 North Michigan avenue. 

The National Tourist Service at 310 South Michigan avenue is oper- 
ating official tourist information booths located in the outskirts of the 
city on the World's Fair highways. Every booth will be supplied with a 
current list of rooms ; and, if the visitor desires, he can secure the aid of a 
Western Union messenger in locating the addresses supplied him. 

The Chicago Herald & Examiner Renting Service will publish a 
weekly renting guide. This guide will be available to Chicago visitors 
at railway and bus stations, hotels and at over 500 Sinclair filling stations 
in and around Chicago. 

Motor Village Tourist Camps 

Seven large motor villages, or auto tourist camps have been approved 
by A Century of Progress for the convenience of visitors who desire to 
enjoy this method of living while attending the Fair. The motor 
villages are located at strategic entrances of main highways into 
Chicago, north, west, and south, and near high speed electric transporta- 
tion to the grounds, so that residents may leave their cars, and avoid 
congestion of traffic to reach the Exposition. 

These camps have full police and fire protection, and are under 
regular inspection for health and sanitation by the State Department of 
Health, with registered nurses and medical care always available. They 
are equipped with electric lights, baths and showers, bell boy, porter 
and maid service, nurseries and playgrounds for children, who may be 
left with trained attendants, writing rooms, mail service, lounges, rest 
rooms, public telephones, drug stores, restaurants and candy shops. 

In general, rates for tourist cabin accommodations are $1.00 or $1.25 
per person per night, with cheaper rates for groups and for longer 
periods of stay. In addition to cabins, officially approved tourist camps 
also have available areas suitable for tenting at an approximate cost of 
50c per night. 

[137] 



The following organizations are operating tourist camps which have 
been approved by A Century of Progress: Century Cabin Camps, Inc., 
Suite 900, 7 South Dearborn street; Continental Camp Corporation, 
111 West Washington street, and the Fair City Corporation, Room 1600, 
100 North LaSalle street, Chicago, Illinois. For details as to rates, these 
companies should be contacted direct. Locations are: 

Century Cabin Camps: 

123rd street and Ashland avenue. 
17th avenue and Broadview. 
Milwaukee avenue at Oakton street. 
171st street at Dixie Highway. 

Continental Camps: 

Lincoln Highway 211th street, south on I. C. tracks. 
Fair City Corporation: 

City Limits of Harvey, 111., on Dixie Highway. 147th street on 
I. C. tracks. 

Transportation to the Grounds 

Fast and frequent service, by railroad, electric lines, elevated, street 
car and bus make it convenient for visitors to reach the exposition 
grounds from any section of the city, or its suburbs. Steamer and motor 
boat lines parallel these at many points. 

Buses 

All railroad stations are served by buses direct to the grounds. They 
carry conspicuous "Direct to Exposition Grounds" signs, and come to 
the Twelfth Street Vehicular Terminal and to the Eighteenth Street 
entrance. Fares with free transfers are lOc. 

Street Cars 

Street car lines come within walking distance of the grounds from 
all parts of the city. The cars on these lines are plainly marked and 
patrons will be courteously assisted by conductors in finding their way. 

Lines direct to the grounds are being rapidly completed. These will 
feed into the Twenty-second Street car line, which crosses the Twenty- 
third Street viaduct and deposits passengers at the Twenty-third Street 
entrance, and at the Eighteenth Street entrance, from all sections. Fare, 
without charge for transfers, is 7c. 

Watercraft 

Motor boats can be taken from many landings in the Chicago river, 
Lincoln Park and Navy Pier, bringing you to landing places at Twelfth 
street and at Twenty-third street on the lake side of the grounds. South 
shore suburbs also are served by speed boat transportation, landing at 
Thirty-first street. Steamers will also be available from Lincoln Park, 
Jackson Park and Navy Pier. Speed boat fare from Chicago River 
is 2Sc. 

[138] 



Suburban Trains 

The Illinois Central electric suburban trains, from south and south- 
west suburbs, and stations along the lake on the South Side, disembark 
passengers conveniently near bridges thrown across its tracks for all 
entrances to the Fair. 

Other railroads operating suburban, and urban services feed into 
the railroad stations, or convenient points for taking other transporta- 
tion to the grounds. 

Rates within the city limits are governed by distance zones. 

Elevated Lines 

Elevated, or Rapid Transit lines from the south, north and north- 
west sections of Chicago bring passengers to within 2,000 feet of the 
North entrance (get off at Roosevelt Road station), within 2,800 feet 
of the Eighteenth Street entrance (get off at Eighteenth street), and 
within 3,300 feet of the Twenty-third Street entrance (get off at Twenty- 
second street). 

Fares with free transfers are 10 cents. 

Parking 

No vehicles except official ones are permitted in the Exposition 
enclosure. There is but one parking place immediately at the Fair 
grounds. This is an area lying from Sixteenth street to Eighteenth street, 
alongside and east of the Illinois Central tracks, with accommodations 
for approximately 7,000 cars. 

Charges throughout the city for parking are reasonable. There are, 
however, a number of commercial parking areas along the westerly side 




A Greyhound Intra-Fair Bus 

[139] 



of the Illinois Central Railroad, within walking distance of the grounds, 
as well as various garages and parking areas throughout the city, located 
conveniently near transportation services. 

Conveniences Within the Grounds 

If you are a stranger in Chicago, and at any time "get turned 
around" in the city or in the Exposition grounds, it is an easy matter 
to orient yourself. Remember always that Lake Michigan is east. 

When you enter the grounds, transportation is quickly available. 
Water craft, great, specially built motor buses, wheel chairs, jinrikishas, 
offer you comfortable means of conveyance. 

Sixty Greyhound "auto-liners" whose full capacity each is 100 
persons were especially designed and built for service in the grounds. 
These buses operate for your convenience in two ways. If you enter, 
for example, at the North entrance, and wish to get speedily to the 
south end of the grounds, you may board a bus that operates in a 
fenced-in speed lane for through service, with stops only at the Twenty- 
third street area, and the Maya Temple area near Thirty-first street. 
The loading area is at your right as you enter the grounds. 

Other buses, leaving from the east side of the North entrance, 
operate more slowly, going around on Northerly island, and permitting 
you to reach any point you desire. The seats of the buses lie lengthwise, 
and face outward, permitting passengers a full view. 

Lecture Tours 

Gray Line tours will take you through various buildings, and a lec- 
turer will explain points of interest. 

Wheel Chairs 

Wheel chairs, pushed by college students thoroughly trained to ex- 
plain features of the Fair, can be employed at a rate of $1 an hour, for 
visits anywhere in the grounds. There are 900 of these, and college men 
were selected from over all the United States to man them. 

Boats on the Waters 

Colorful launches and Venetian gondolas will ply the waters of the 
lovely lagoons, providing, in their setting of romantic splendor, espe- 
cially at night, when the lights lend their charm, opportunity for hours 
of drifting delight and marvelous views, and at the same time furnish 
transportation from the North entrance to Twenty-third street, to points 
on Northerly island and the Fair's mainland. 

Boy Scouts Service 

Boy Scouts are on duty throughout the grounds, ready to speed 
messages, help to find lost children and in any way serve visitors 
according to the Boy Scout code of courtesy. There is a Boy Scout 
camp near the U. S. Government Building on Northerly island, with 

[140] 



105 Scouts in attendance at all times. Altogether, 2,800 of the boys 
are assigned to service for the Fair. 

Picnic Grounds 

The Fair has set aside a large area just south and east of the U. S. 
Government building as a picnic grounds. Visitors can take their 
lunches to the grounds, either as individuals or in large groups. The 
grounds are on the lake front, the conveniences are free. The Boy 
Scouts' camp is adjacent. 

Places to Rest 

The buildings of the Fair have rest rooms with modern conveniences. 
Thousands of gayly colored chairs and benches, scattered throughout 
the grounds, offer you opportunity to rest as long as you will. 

Attendants 

All guides of the Fair are trained, courteous attendants, and each is 
equipped to give you full information about A Century of Progress. 
Apply to them with any complaints, or any request as to directions, or 
information concerning any of the buildings. 

Information Booths 

A Century of Progress has provided a series of information booths 
throughout the Exposition grounds. These booths are located in the 
Exposition buildings, concession areas and at other accessible points. 
The attendants are at your service and are prepared to assist you in 
locating any exhibit, restaurant or amusement within the grounds. 

The Exposition's Lost and Found Service is conducted through the 
facilities of the Information Service. Any article lost can be reported 
to any booth attendant and any article found should be turned in to 
them. After a reasonable period of time, if the owner does not claim 
it, it will be returned to the finder. 

Attendants in the information booths are qualified to give you infor- 
mation about the places of interest and amusement in Chicago, such as 
churches, parks, museums, theaters, race-tracks, night-clubs, etc. 

At the information booths, any visitor who desires assistance in 
locating lodging accommodations will be directed to such sources of this 
information as have been recognized by the Exposition management. 

Admission Prices 

Admission price to the grounds is fifty cents for adults and twenty- 
five cents for children between the ages of three and twelve years. Non- 
transferable season tickets, providing 150 admissions, may be purchased 
for $15. 

The general gate admission will admit you to all the exhibit build- 
ings constructed by A Century of Progress, which includes: 

(1) Radio and Communications Bldg., (2) Dairy Bldg., (3) Elec- 

[141] 



trical Bldg., (4) Food and Agriculture Bldg., (5) General Exhibits 
Group 5 pavilions, (6) Hall of Science, (7) Hall of Social Science, (8) 
Home Planning Hall, (9) Illinois Agriculture Bldg., (10) International 
Harvester Bldg., (11) Maya Temple, (12) States Bldg., and (13) 
Travel and Transport Bldg. It will also admit one to those exhibit build- 
ings and projects constructed by private interests, namely: (1) Alaskan 
Bldg., (2) The A & P Carnival, (3) American Radiator and Standard 
Sanitary Mfg. Corp. Bldg., (4) Chapel Car, (5) Christian Science Moni- 
tor Bldg., (6) Chrysler Bldg., (7) Columbus Lighthouse Memorial by 
Dominican Republic, (8) Crane Station, (9) Czechoslovakian Pavilion, 
(10) Dahlia Gardens, (11) DeSaible Cabin, (12) Edison Memorial, 
(13) Egyptian Pavilion, (14) Firestone Bldg., (15) Florida Gardens, 
(16) General Motors Bldg., (17) Gladiolus Gardens, (18) Hall of 
Religion, (19) Havoline (Thermometer) Tower erected by Indian 
Refining Co., (20) Illinois Host Bldg., (21) Italian Pavilion, (22) Japa- 
nese Pavilion, (23) Johns-Manville Bldg., (24) Kohler Bldg., (25) 
Marquette Cabin, (26) Morrocan Village, (27) Owens-Landscape 
Pavilion, (28) Peony Garden, (29) Polish Pavilion, (30) Press Bldg. 
erected by Wheeler-Reid Associates, Inc., (31) Poultry Show, (32) 
Sears Roebuck Bldg., (33) Sinclair Prehistoric Exhibit, (34) Southern 
Cypress Bldg., (35) Swedish Pavilion, (36) Terrazzo Promenade, (37) 
Time and Fortune Bldg., (38) U. S. Government Bldg., (39) U. S. 
Army Camp, (40) Whiting Corp. and Nash Motor Bldg., and (41) 
Eleven Modern Homes: (1) Armco & Ferro Enamel House, (2) Com- 
mon Brick House, (3) Florida Tropical House, (4) General Houses, 
Inc., House, (5) John Moore House, (6) Lumber House, (7) Masonite 
House, (8) Rostone House, (9) Sloane, W. & J., House, and (10) 
Stransteel House, (11) "House of Tomorrow." 




142] 



Official Data 



OFFICERS 

RUFUS C. DAWES President 

CHARLES S. PETERSON Vice President 

DANIEL H. BURNHAM Vice President and Secretary 

GEORGE WOODRUFF Treasurer 

LENOX R. LOHR General Manager 

ALLEN D. ALBERT Assistant to President 



Rufus C. Dawes 
Britton I. Budd 
Daniel H. Burnham 
Francis X. Busch 



EXECUTIVE COMMITTEE 

Gen. Abel Davis 

Mrs. Kellogg Fairbank 

Amos C. Miller 



F. R. Moulton 
Charles S. Peterson 
Dr. Wm. Allen Pusey 
George Woodruff 



Adler, Max 
Andersen, Arthur 
Armour, P. D. 
Bateman, Floyd L. 
Baur, Mrs. Jacob 
Bendix, Vincent 
Black, Herman 
Blake, Mrs. Tiffany 
Buckley, Homer J. 
Budd, Britton I. 
Bundesen, Dr. Herman N. 
Burnham, Daniel H. 
Busch, Francis X. 
Butler, Rush C. 
Carnahan, Charles C. 
Carpenter, John Alden 
Carpenter, 

Mrs. John Alden 
Carr, Robert F. 
Chase, Dr. Harry W. 
Clarke, Harley L. 
Crawford, D. A. 
Cuneo, John F. 
Cutten, Arthur W. 
Davis, General Abel 
Dawes, Rufus C. 
Dawes, Mrs. Rufus C. 
Dixon, George W. 
Downs, L. A. 



Aage, Richard L. 
Allbright, W. B. 
Allyn, A. C. 
Ames, James C. 
Andersen, Arthur 
Armour, Lester 
Armour, Philip D. 
Arnold, Hugo F. 
Avery, S. L. 
Baehr, William B. 



TRUSTEES 

Epstein, Max 
Fairbank, Mrs. Kellogg 
Foreman, Gen. Milton J. 
Getz, George F. 
Glore, Charles F. 
Gorman, James E. 
Guck, Homer 
Hettler, Sangston 
Hines, Ralph J. 
Hurley, Edward N. 
Hutchins, 

Dr. Robert Maynard 
Insull, Samuel 
Insull, Samuel, Jr. 
Keehn, Roy D. 
Kelly, D. F. 
Kelly, Edward J. 
Knox, Colonel Frank 
Kruetgen, Ernest J. 
Lasker, Albert 
Lewis, 

Mrs. James Hamilton 
MacLeish, Mrs. A. 
Mayer, Mrs. David 
McCormick, Chauncey 
McLennan, Donald R. 
Meeker, Mrs. Arthur 
Miller, Amos C. 
Mitchell, John J., Jr. 
Moulton, F. R. 

FOUNDER MEMBERS 

Balaban, Barney 
Bateman, Floyd L. 
Baur, Mrs. Jacob 
Beckley, Gordon D. 
Behrens, Herman A. 
Bermingham, Edward J. 
Bertha, Edward M. 
Block, L. E. 
Block, P. D. 
Blum, Harry H. 

[143] 



Nestor, Miss Agnes 
Olander, Victor A. 
Osland, Birger 
Palmer, Potter 
Palmer, Mrs. Potter 
Parker, 

Major-General Frank 
Peabody, Col. Stuyvesant 
Peterson, Charles S. 
Pick, George 
Pusey, Dr. Wm. Allen 
Reynolds, George M. 
Robinson, Theodore W. 
Sargent, Fred W. 
Scott, Dr. Walter Dill 
Seabury, Charles W. 
Shaffer, John C. 
Shaw, Arch W. 
Sprague, Col. Albert A. 
Stevens, Eug'ene M. 
Streyckmans, 

Major Felix J. 
Sunny, Bernard E. 
Taylor, Orville J. 
Thomason, S. E. 
Upham, Mrs. Frederic W. 
Wood, Gen. Robert E. 
Woll, Matthew 
Woodruff, George 



Breckenridge, Karl S. 
Breitung, Albert 
Bridges, Frederick J. 
Brisch, Michael 
Britigan, Wiliam H. 
Brown, Scott 
Browne, Aldis J. 
Brunt, J. P. 
Buckingham, George T. 
Budd, Britton I. 



Buehler, A. C. 
Buffington, E. J. 
Burnette, William A. 
Burnham, Hubert 
Butler, Paul 
Butler, Rush C. 
Byfield, Ernest 
Caldwell, Clifford D. 
Cardwell, J. R. 
Carnahan, C. C. 
Carpenter, 

Mrs. John Alden 
Carr, Robt. F. 
Cates, Dudley 
Chamberlain, George L. 
Cermak, Hon. Anton J. 
Chapman, Theodore S. 
Clarke, Harley L. 
Clay, John 
Cleveland, Paul W. 
Clow, Harry B. 
Clow, William E. 
Collins, Richard J. 
Collins, William M. 
Cowles, Alfred 
Crawford, David A. 
Cross, Henry H. 
Crowell, Henry P. 
Cudahy, E. A., Jr. 
Cummings, William C. 
Cuneo, John F. 
Cunningham, Frank S. 
Dahlberg, B. G. 
Davis, General Abel 
Davis, Paul H. 
Dawes, Charles Cutler 
Dawes, Charles G. 
Dawes, Rufus C. 
DeVry, Herman A. 
Dewey, W. M. 
Dick, A. B. 
Dixon, George W. 
Donnelley, Thomas E. 
Downs, L. A. 
Durham, Raymond E. 
Earle, S. Edwin 
Eckstein, Louis 
Eitel, Karl 
Elfborg, Henry G. 
Elston, I. C., Jr. 
Emerich, M. L. 
Epstein, Max 
Evans, Evan 
Evans, Timothy W. 
Everitt, George B. 
Farnum, H. W. 
Fentress, Calvin 
Field, Marshall 
Finigan, Thomas 
Florsheim, Leonard S. 
Foote, Peter 
Foster, Charles K. 
Freund, I. H. 
Getz, George F. 
Gillette, Howard F. 
Glore, Charles F. 
Goble, E. R. 
Goddard, Roy H. 
Goodrich, A. W. 



Gorman, James E. 
Graf, Robert J. 
Graham, Ernest R. 
Greenebaum, M. E. 
Griffiths, John 
Grigsby, B. J. 
Grunow, W. C. 
Hale, William B. 
Hamill, Alfred E. 
Hanley, H. L. 
Hanson, C. H. 
Harding, John P., Jr. 
Harris, Albert W. 
Harris, H. L. 
Harris, Hayden B. 
Harrison, Monroe 
Haskell, Clinton H. 
Hastings, Samuel 
Hay, C. W. 
Hearst, 

William Randolph 
Hertz, John D. 
Hines, Ralph J. 
Holzworth, 

Christopher E. 
Hopkins, J. M. 
Howard, Harold A. 
Kurd, Harry Boyd 
Hurley, Edward N. 
Hutchins, J. C. 
Jelke, John F., Jr. 
Joyce, P. H. 
Juergens, H. Paul 
Kaspar, Otto 
Keefe, J. S. 
Keehn, Roy D. 
Kelly, D. F. 
Kesner, J. L. 
Kirkland, Weymouth 
Knickerbocker, 

Charles K. 
Krenn & Dato 
Kruetgen, Ernest J. 
Laadt, Anton 
Lament, Robert P. 
Lasker, Albert D. 
Leach, George 
Lefens, Walter C. 
Lehmann, E. J. 
Lehmann, Otto 
Lennox, E. 
Logan, Frank G. 
Long, William E. 
Lynch, John A. 
MacDowell, C. H. 
MacVeagh, Eames 
Malcolm, Geo. H. 
Mandel, Edwin F. 
Mark, Clayton 
Maughan, M. O. 
Maynard, H. H. 
McCormick, Chauncey 
McCormick, Harold F. 
McCormick, 

Colonel Robert R. 
McCulloch, Charles A. 
McGarry, John A. 
Meyercord, George 
Miller, Amos C. 

[144] 



Mitchell, John J., Jr. 
Mitchell, William H. 
Monroe, W. S. 
Montgomery, James R. 
Moore, Harold A. 
Morris, Harry 
Mueller, Paul H. 
Murphy, Walter 
Myers, L. E. 
Nahigian, S. H. 
Newcomet, H. E. 
Norcott, Henry F. 
Norris, Lester J. 
O'Brien, J. J. 
O'Leary, John W. 
Osland, Birger 
Otis, Joseph E. 
Palmer, Potter 
Paschen, Chris 
Peabody, Augustus S. 
Peabody, 

Colonel Stuyvesant 
Peabody, 

Mrs. Stuyvesant 
Peacock, R. E. 
Pearce, Charles S. 
Peirce, A. E. 
Peterson, Charles S. 
Pick, George 
Pike, Charles Burrall 
Poppenhusen, C. H. 
Powell, Isaac N. 
Rathje, Frank C. 
Rawson, Frederick II. 
Regensteiner, Theodore 
Reynolds, George M. 
Robinson, Theodore W. 
Root, John W. 
Ross, Thompson 
Ross, Walter S. 
Rothschild, Maurice L. 
Ryckoff, A. M. 
Ryerson, Joseph T. 
Schaffner, Robert C. 
Schmidt, Mrs. Minna 
Schuttler, Walter 
Schuyler, Daniel J. 
Schwinn, Ignaz 
Scudder, Lawrence W. 
Seubert, E. G. 
Shaffer, John C. 
Sills, Clarence W. 
Smith, Solomon A. 
Sprague, 

Colonel Albert A. 
Stern, L. F. 
Stewart, Robert W. 
Straus, Martin L. 
Strawn, Silas H. 
Stuart, Harold L. 
Stuart, John 
Sullivan, Boetius H. 
Sunny, Bernard E. 
Swift, Charles H. 
Swift, Harold H. 
Swift, Louis F. 
Taylor, Orville J. 
Taylor, W. L. 
Thibodeaux, Page J. 



Thompson, John R., Jr. 
Thompson, Hon. 

William Hale 
Thorne, Robert J. 
Uihlein, Edgar J. 
Upham, 

Mrs. Frederic W. 



Van Sicklen, N. H., Jr. 
Vopicka, Charles J. 
Walgreen, C. R. 
Warner, Ezra J. 
Watts, Harry C. 
Weisiger, Gary N., Jr. 
Wieboldt, Werner A. 



Wilson, Walter H. 
Winans, Frank F. 
Winn, Matt J. 
Woodruff, George 
Woods, Frank H. 
Worcester, Charles H. 



Adler, Max 
Albert, Dr. Allen D. 
Black, Herman 
Blake, Mrs. Tiffany 
Buckley, Homer J. 
Bundesen, 

Dr. Herman N. 
Burnham, Daniel H. 
Busch, Francis X. 
Carpenter, John Alden 
Chase, Dr. Harry W. 
Dawes, Mrs. Rufus C. 
Evans, David 
Fairbank, Mrs. Kellogg 
Foreman, Gen. Milton J. 
Guck, Homer 



SUSTAINING MEMBERS 

Hettler, Sangston 
Hutchins, 

Dr. Robert Maynard 
Kelly, Edward J. 
Knox, Colonel Frank 
Lewis, Mrs. Jas. Hamilton 
MacLeish, Mrs. Andrew 
Mayer, Mrs. David 
McLennan, Donald R. 
Meeker, Mrs. Arthur 
Morrison, 

Mrs. James W. 
Moulton, Dr. F. R. 
Nestor, Miss Agnes 
Olander, Victor A. 
Palmer, Mrs. Potter 



Parker, 

Major-General Frank 
Pusey, 

Dr. William Allen 
Scott, Dr. Walter Dill 
Seabury, Charles W. 
Shaw, Arch W. 
Simms, Mrs. Albert G. 
Stevens, Eugene M. 
Stock, Dr. Frederick A. 
Streyckmans, Ma j . Felix J . 
Thomason, S. E. 
Traylor, Melvin A. 
Voegeli, Henry E. 
Woll, Matthew 
Wood, Gen. Robert E. 



COMMITTEE CHAIRMEN 



Burridge D. Butler, Agriculture 
Chauncey McCormick, Art 
E. W. Lloyd, Electrical 
Gen. Charles G. Dawes, General Finance 
Dr. James A. James, Historical 
Homer J. Buckley, Public Information 
C. W. Seabury, Insurance 
C. C. Carnahan, Legal 



Dr. W. A. Pusey, Medical Sciences 
Felix J. Streyckmans, Nationalities 
Paul H. Davis, Amateur Radio 
George W. Dixon, Religion 
Dr. Henry Crew, Scientific Publications 
Col. Robert R. McCormick, Sports 
Sidney S. Gorham, Traffic Control 
Carnahan & Slusser, General Attorneys 



ARCHITECTURAL COMMISSION 

Harvey Wiley Corbett, Chairman, New York 



Edward H. Bennet, 

Chicago 
Arthur Brown, Jr., 

San Francisco 
Daniel H. Burnham, 

(ex-officio) Chicago 



Hubert Burnham, Chicago 
Alfred Geiffert, Jr., 

New York 
*Ferrucio Vitale, 

New York 
Paul Philippe Cret, 

Philadelphia 



John A. Holabird, 

Chicago 
Raymond Mathewson 

Hood, New York 
Ralph T. Walker, 

New York 



STAFF OF A CENTURY OF PROGRESS 

Lenox R. Lohr, General Manager 



Assistants to General Manager: 

J. F. Bell 

F. C. Boggs 

M. S. Daniels 

M. S. McGrew 

John Stewart 
C. W. Fitch, Director of Exhibits 

Louis Skidmore, Assistant Director of 

Exhibits 
E. R. Bartley, Director of Promotion 

A. H. Kirkland, Assistant Director of 
Promotion 



* Deceased. 



M. M. Tveter, Comptroller 
[145] 



F. R. Moulton, Director Concessions 
M. P. Kerr, Assistant Director of Con- 
cessions and Assistant Treasurer 
P. J. Byrne, First Assistant Secretary 
B. L. Grove, Second Assistant Secre- 
tary 
R. I. Randolph, Director of Operations 

and Maintenance 
Assistant Directors of Operations and 

Maintenance : 
C. W. Farrier 
J. C. Mannerud 



STATE COMMISSIONS 



ARKANSAS 
Honorable J.M. Futrell 

Governor of Arkansas 
Dr. L. J. Kosminsky 

Chairman 
Marion Wasson 

Treasurer 
A. W. Parke Secretary 

CALIFORNIA 

Honorable James Rolph 
Governor of California 

Leland W. Cutler Chair- 
man 

Aubrey Davidson 

A. B. Miller 

Adolfo Camarillo 

Fred W. Kiesel 

EXECUTIVE STAFF 

Theodore Hardee Direc- 
tor 

Harold VV. Bower Secre- 
tary 

Chas. P. Bayer Super- 
visor of Construction 

COLORADO 
Honorable Edwin C. 

Johnson Governor of 

Colorado 
Edwin J. Holman 

Chairman 

Robert M. Henderson 
John T. Joyce 
Vernon Peiffer 
Jas. B. Ryan 
W. H. Twining 
Byron G. Rogers 
Jesse F. McDonald 
Dr. George Norlin 
Dr. Charles A. Lory 
Dr. M. F. Coolbaugh 
Dr. B. M. Rastall 
Edward D. Foster 

Secretary 

EXECUTIVE STAFF 

John T. Burns Field 
Commissioner 

FLORIDA 

Honorable David Sholtz, 
Governor of Florida 
Chairman Ex-Officio 

W. C. Hodges Chairman 

A. W. Wagg Vice-Chair- 
man 

J. W. Turner 

A. M. Taylor 

A. W. Young 

M. O. Harrison 

Dwight L. Rogers 

C. M. Collier, Sr. 

George W. McRory 

Fred B. Nordman, Jr. 

S. E. Teague 

Mrs. Edna G. Fuller 



Nathan Mayo 

EXECUTIVE STAFF 

Earl W. Brown 

Manager 

Phineas E. Paist, 
Harold D. Steward, 

Architects 

GEORGIA 

Honorable Eugene Tal- 
mage, Governor of 
Georgia Chairman 
Ex-Officio 

Roy LeCraw Chairman 

R. R. Whitman Secre- 
tary 

Scott W. Allen 

John A. Brice 

Herbert Porter 

Wiley L. Moore 

Major Clark Howell, Jr. 

Dr. George Brown 

Peter S. Twitty 

S. W. McCallie 

Miss Hattie Hardy 

William M. Davis 

J. Ralston Cargill 

M. E. Duvall 

J. F. McCracken 

Z. W. Copeland 

Norman Elsas 

V. J. Slaughter 

Virgil W. Shepard Di- 
rector 

A. O. V. Bailey 

ILLINOIS 

Honorable Henry Horner, 
Governor Chairman 

Honorable Louis L. Em- 
merson Vice-Chair- 
man 

Honorable Thos. F.Dono- 
van Lieutenant-Gov- 
ernor, Joliet 

MEMBERS OF SENATE 

Roy C. Woods 
R. J. Barr 
Chas. H. Thompson 
R. V. Graham 
R. M. Shaw 
Peter P. Kielminski 
R. Wallace Karraker 
Harold G. Ward 
Francis J. Loughran 

MEMBERS OF HOUSE 

E. J. Schnackenberg 
Richard J. Lyons 
Frank Ryan 
William E. King 
David E. Shanahan 
Harry L. Williams 
Bernard J. Kewin 
John D. Upchurch 
Thos. P. Sinnett 
Arthur Roe 



CITIZENS 

Noble Brandon Judah 
George F. Harding 
Anthony Czarecki 
Mrs. William Leonard 

Karcher 

U. J. Herrmann 
J. F. Cornelius 
Fred P. Watson 
Paul Demos 
Colonel H. W. Ferguson 

B. F. Baker 

Mrs. Florence Fifer 

Bohrer 

Homer J. Tice 
Carter H. Harrison 
Boetius Sullivan 
Mrs. Sarah Bond Hanley 
Eli M. Strauss 
Peter B. Carey 

ILLINOIS EXECUTIVE 
STAFF 

James Weber Linn 
Secretary 

Dr. M. M. Leighton 
Director Mines & Min- 
erals 

C. C. Whittier Assisting 
Director Mines & Min- 
erals 

Dean H. M. Mumford 
Director Agriculture 

Chas. Herrick Hammond 
Architect 

Mrs. Mary L. Silvis Di- 
rector, Public Welfare 
exhibit 

Miss Jane Addams, 

Mrs. John Cornwall, 
Honorary Chairmen 
Illinois Hostesses 

Mrs. Carter H. Harrison 
General Chairman, 
Hostesses, Illinois Hos- 
tess Building 

Mrs. Paul Steinbecker 
Vice - General Chair- 
man, Hostesses, Illinois 
Hostess Building 



INDIANA 

Honorable Paul V. Mc- 
Nutt Governor of In- 
diana 

A. Murray Turner 
Chairman 

Richard Lieber Director 

E. J. Barker Secretary 

Wm. H. O'Brien 

Wm. Alpen 

Chas. O. Grafton 

Perry McCart 

Mrs. H. B. Burnet 

Frank C. Ball 

Thomas Hibben Archi- 
tect 



[146] 



IOWA 

Clyde L. Herring Gov- 
ernor of Iowa 

Mrs. Alex Miller 

C. W. Storms 

Leo J. Wegman 

Ray Murray Chairman 

Frank G. Snyder 

Ross Ewing Secretary 

MASSACHUSETTS 

Honorable Jos. B. Ely 
Governor of Massa- 
chusetts 

Samuel H. Wragg 
Chairman 

Victor F. Jewett 

John A. Jones 

Chas. J. O'Malley 

MICHIGAN 

Honorable William A. 
Comstock, Governor of 
Michigan Chairman 
Ex-Officio 

Wm. F. Knudsen Chair- 
man 

Eugene H. McKay 

Mrs. Noyes L. Avery 

Willard Dow 

Adolph F. Heidkamp 

Frank P. Darin 

EXECUTIVE STAFF 

Geo. E. Bishop Secre- 
tary-Manager 

Mrs. Donna Nash Sec- 
retary 

Albert Kahn Architect 

MINNESOTA 

Honorable F. B. Olson 
Governor of Minne- 
sota 

F. W. Murphy Chair- 
man 

Fred P. Fellows Secre- 
tary 

S. Valentine Saxby 

Perry S. Williams 

T. N. Madden 

EXECUTIVE STAFF 

David S. Owen Execu- 
tive Director 

E. J. Ringwood Tech- 
nical Director 

MISSISSIPPI 

Honorable M. S. Conner, 
Governor of Missis- 
sippi Chairman Ex- 
Officio 

E. H. Bradshaw Chair- 
man 

Walker Wood 

J. C. Holton 



STATE COMMISSIONS 

(Continued) 

EXECUTIVE STAFF 

J. M. Dean Director of 

Exhibits 

J. T. Copeland Assistant 
Director of Exhibits 



MISSOURI 

Honorable Guy B. Park, 
Governor of Missouri 
Chairman Ex-Officio 

Hunter L. Gary Chair- 
man 

Albert N. Clark 

J. C. Morgan 

H. C. Chancellor 

E. A. Duensing 

Paul Groeschel 

Robert E. L. Marrs 
Secretary 

NEW YORK 

Honorable Herbert H. 
Lehmann Governor 
of New York 

Cosmo A. Cilano Chair- 
man of Commission 

Berne A. Pyrke 

Ralph A. Gamble 

Frank F. Graves, 

Chas. H. Baldwin, 

Lithgow Osborne, 

Ex-Officio Members of 
the Commission 

EXECUTIVE STAFF 

Chas. E. Ogden Secre- 
tary 

Eugene Schoen Tech- 
nical Adviser 

Frank Darling Associate 
Adviser 

Gilmore D. Clarke As- 
sociate Adviser 

Mrs. Evelyn G. Briggs 
New York Hostess 

Mrs. Santina Leone 
New York Hostess 

Allyn Jennings 

NORTH DAKOTA 
Honorable William 
Langer, Governor of 
North Dakota Chair- 
man 

Robert Byrne 
John Husby Secretary 
Mrs. E. B. Goos 
Martin J. Connolly 
Alex Stern 

EXECUTIVE STAFF 

Alice Moshier Secretary 
Director 

OHIO 

Honorable George White, 
Governor of Ohio 
Chairman 

[147] 



Charles F. Henry Direc- 
tor 

Charles F. Williams 

Charles H. Lewis 

Geo. R. Boyce Resident 
Commissioner 

E. E. Hawes Technical 
Staff 

SOUTH DAKOTA 
Honorable Tom Berry 
Governor of South Da- 
kota 

C. A. Russell Director 
John A. Boland 

TEXAS 

Honorable Miriam A. 
Ferguson Governor 
of Texas 

L. E. Snavely Chairman 

Tucker Royall Vice- 
Chairman 

Mrs. Florence T. Gris- 
wold Director, Wo- 
men's Division 

J. C. Kennedy 

C. M. Caldwell 

Wilbur C. Hawks 

J. Lindsay Dunn 

Ross Rogers 

T. H. Davis 

W. H. Mayes 

P. W. Sternenberg 

C. E. Walden 

A. M. Matson 

J. W. Carpenter 

H. L. Birney 

E. J. Marston 

John C. Griffith 

Walter H. Beck 

George Sealy 

L. W. Reed 

A. D. Simpson 

W. P. Hobby 

J. W. Young 

W. J. Neale 

Frank P. Holland 

E. S. Fentress 

W. V. Crawford 

TEXAS EXECUTIVE STAFF 

Porter A. Whaley Sec- 
retary-Treasurer 

E. H. Whitehead Gen- 
eral Manager 

WASHINGTON 
Honorable Clarence D. 
Martin Governor of 
Washington 

A. E. Larson Chairman 

B. N. Hutchinson Secre- 
tary 

E. F. Benson Executive 
Commissioner and Di- 
rector 



Do not leave Chicago 
without seeing 

"THE HALL 
OF MIRACLES" 

in the Westinghouse Exhibit 



YOU really have not seen the Century of Pro- 
gress Exposition unless you have visited the 
Westinghouse Exhibit in the Electrical Building. 
One of the most interesting and colorful of all 
the exhibits on the Exposition grounds, it devotes 
considerable space to a display of the very latest 
developments in electrical science, direct from 
the famous Westinghouse Research Laboratories 
on "Miracle Hill" in East Pittsburgh. 

Here you will actually see what modern engi- 
neering skill is preparing for tomorrow transmis- 
sion of power by radio, "black light," air condi- 
tioning, models of stream-lined railroad trains, 
a miniature automatically-operated steel rolling 
mill, and many other interesting devices. 

There, you will also find modern industrial 
equipment of every type and size, from a giant 
steam turbine model to a delicate light-sensitive 
electric "eye" that controls great electrical 
machines. And for the ladies, there is an electri- 
cally-equipped kitchen and a laundry, with a 
complete display of Westinghouse dual-automatic 
refrigerators, ranges, washers, and the whole 
line of quality electrical appliances for the home. 

Don't miss the Westinghouse Exhibit. 

Westinghouse 




[148] 



Nathan Eckstein 
R. L. Rutter 
F. C. Brewer 
Dan T. Coffman 

WEST VIRGINIA 

Honorable H. G. Kump 
Governor of West 
Virginia 

Albert G. Mathews 
President 

Ralph M. Hiner Vice- 
President 

Albert W. Reynolds, Jr. 

Lee J. Sandridge 

A. L. Hemlick 

Robert L. McCoy 

Mrs. S. W. Price 

William B. Hogg 

J. Elaine McLaughlin 
Secretary 



STATE COMMISSIONS 

(Continued) 

Colonel J. H. Long 
Wm. T. Williamson 



WISCONSIN 
Honorable A. G. Schme- 

deman Governor of 

Wisconsin 
Charles H. Phillips - 

Chairman 
Herman E. Boldt Vice- 

Chairman 
E. E. Bruhn Managing 

Secretary 
Walter G. Caldwell 

Treasurer 
Cornelius Young 
E. M. Brunette 
Jerry Fox 

EXECUTIVE STAFF 

Ross Johnston Director 



Mrs. Esther Haas 

J. H. Carroll 

E. G. Smith 

Carlton William Mauthe 

Geo. A. Nelson 

Wm. D. Thompson 

Paul A. Hemmy 

Gustav A. Dick 

J. L. Barchard Director 

PUERTO RICO 
Honorable Jas. R. Bev- 
erley Governor of 
Puerto Rico 
William A. D'Egilbert 

Commissioner 
J. H. Cerecedo Special 
Representative of Gov- 
ernment of Puerto Rico 



LIST OF FAIR EXHIBITORS 

Below is a list of the exhibitors and the building in which each will 
be found, in A Century of Progress. The total of exhibits runs into the 
thousands, as in many cases one exhibitor may have a large number of 
exhibits. 



A 

Abbott Laboratories 

A vitamin exhibit demonstrating the 
vitamins for pharmaceutical and bio- 
logical products for medicinal use Hall 
of Science. 

Addressograph Multigraph Corporation 
Addressing, letter-writing, and office 
equipment General Exhibits Group, Pa- 
vilion 3. 

Advance Pattern & Foundry Company 
An exhibit of iron and steel products 
Home Planning Hall. 

Agfa Ansco Corporation 

A photographic service, photographic 
supplies, and film General Exhibits 
Group, Pavilion 2. 

Ahlberg Bearing Company 

An eighteen-foot cast in the ceiling of 
a display featuring ball-bearings Travel 
and Transport Building. 

Alemite Corporation 

A demonstration of alemite lubrication 
with a cutaway chassis as a special fea- 
ture Travel and Transport Building. 

Allen, Edgar 

Exhibit of human eggs and ovarian 
hormones Hall of Science. 

Allied Mills 

Showing machinery for the processing of 
foods, grains and flour, and an exhibit 
of products Agricultural Building. 

Alouf, M. 

Imported French jewelry, drugs and per- 
fumery General Exhibits Group, Pavil- 
ion 4. 

Altorfer Brothers Company 

A large turntable demonstrating ABC 
washing machines, ironers and spin- 
ners, also a model laundry completely 
equipped Electrical Group. 



Altorfer Brothers Company 

Exhibit of a washing machine and an 
iron in one of the model houses in the 
Home and Industrial Arts Group. 

Amateur Radio Exhibit Association 

An exhibit showing the actual making 
of simple receivers, transmitters, and 
other radio apparatus and their use 
staged by the World's Fair Amateur 
Council Travel and Transport Building. 

Amend, Fred W. 

Showing the manufacture of Chuckle 
Jelly Beans, and a display of confec- 
tionery Agricultural Building. 

American Asphalt Paint Co. 

Exhibit of alum'num and aspha|t paints 
General Exhibits Group Pavilion 1. 

American College of Surgeons 

Telling the story with portraits and dio- 
ramas, and historical objects of the 
progress in surgery in America in the 
last one hundred years as a part of the 
Medical Display Hall of Science. 

American Colortype Company 

An exhibit showing the processes of 
colortype printing and a display of 
equipment General Exhibits Group, Pa- 
vilion 2. 

American Committee for the Control of 
Rheumatism 

A display in connection with the Med- 
ical Section showing the advancement 
made in the treatment of arthritis Hall 
of Science. 

Amen'can Evatype Corporation 

A display showing the manufacture of 
rubber stamps in the General Exhibits 
Group, and another display manufactur- 
ing small name plates for homes in Home 
Planning Hall General Exhibits, Pavil- 
ion 3. 



[149] 



The modernistic Administration 
Building, glazed with L-O-F 
Quality Window Glass and 
Blue Ridge Luminex Glass. 



The "Gear ye 
Frederick 
Keck" 
house, 
steel, L-O-F 
Polished 
Plate Glass, 
and Blue 
Ridge Lumine 



Electrical Building all store 
are L-O-F Polished Plate Glass. 




The Stran-steel Good 
Housekeeping house, 
glazed with L-O-F Polish- 
ed Plate Glass throughout. 




L'O'F Polished Plate 
Glass and Quality 
Window Glass have 
been used in glaz- 
ing a majority of the 
World's Fairbuildings. 



LIBBEY OWENS FORD GLASS COMPANY, TOLEDO, OHIO, manu- 
facturers of Highest Quality Flat Drawn Window Glass, Polished Plate 
Glass and Safety Glass; also distributors of Figured and Wire Glass manufac- 
tured by the Blue Ridge Glass Corporation of Kingsport, Tennessee. 

LIBBEY- OWENS FORD 
QUALITY GLASS 

[1501 



American Express Company 

An exhibit of its travel, financial and 

foreign shipping services Hall of Science. 
American Face Brick Association 

An exhibit of wall and shelter Special 

Building. 

American Gas Association 

Demonstration of gas- fired boilers and 

heating system Home Planning Hall. 
American Gladiolus Society 

Gladiolus garden Special Buildings. 
American Heart Association 

Prevention of heart disease Hall of 

Science. 

American LaFrance & Foamite Indus- 
tries, Inc. 

A display of motor fire apparatus, and 
fire extinguishers Travel and Transport 
Building. 

American Library Association 
Hospital library Hall of Science. 

American Medical Association 

Story of medicine from days of saddle- 
bag doctor to the present. 

American Metal Crafts Co. 

Jewelry novelties trophies, etc. Gen- 
eral Exhibits, Pavilion 4. 

American Optical Company 

Exhibit of all types of optical instruments 
Hall of Science. 

American Pharmaceutical Association 
American pharmacy Hall of Science. 

American Radiator and Standard Sani- 
tary Corp. 
A building Special Building. 

American Railway Association 

A display of standard railway crossing 
and stop signals, showing the develop- 
ment of these safety appliances in rail- 
roading Travel and Transport Building. 

American Rolling Mill Co. 

Steel enamel house Special Building. 

American Society for the Control of 
Cancer 

History of treatment of cancer Hall of 
Science. 

American Steel Foundries 

A display showing the development of 
the Railroad Car Cupper, and of railway 
safety in the past one hundred years 
Travel and Transport Building. 

American Stove Company 

A diorama showing the development of 
the kitchen, with modern kitchens featur- 
ing the Magic Chef gas ranges Home 
Planning Hall. 

American Telephone & Telegraph Com- 
pany 

An extensive display designed to aid the 
story of communication as told in the 
Radio & Communication Building. It in- 
cludes telephone and other communica- 
tion apparatus and teletype writers and 
telephone switchboards Electrical Build- 
ing. 
American Urological Association 

Development of urological instruments 
and treatment Hall of Science. 
American Walnut Manufacturing Ass'n 

Use of plywoods, and veneers in fine cabi- 
net woods General Exhibits Group. 

Anderson Expeller 

Extraction of oil from soy beans Agri- 
cultural Group. 

Anest, George A. 

An exhibit of automobiles and trailers, 
in their application to world touring 
Travel and Transport Building. 

Ansell Simplex Ticket Company 

A printing display showing the printing 
of machine tickets and roll tickets Gen- 
eral Exhibits Group, Pavilion 2. 



Anthracite Institute 

An exhibit showing a model of a mod- 
ern fuel conveyor, and a machine for 
emptying ashes Home Planning Hall. 

Architectural Guild of Small Home De- 
sign 

An exhibit showing the modern trend in 

the architecture of small and economical 

homes Home Planning Hall. 
Armstrong Brothers Tool Co. 

An exhibit of tools for various trades 

General Exhibits Group, Pavilion 1. 
A. Arouani, K. Arouani, Garbeil Hakim 

Historical exhibit General Exhibits Group 

Pavilion 4. 

Associated Cooperage Industry of Amer- 
ica 

Showing the manufacture of many kinds 
of barrels, kegs and staves, with a varied 
exhibit of products Agricultural Build- 
ing. 

Association of Manufacturers of Chilled 
Car Wheels 

A dynamic exhibit showing how molten 
metal is poured for the forming of car 
wheels by means of a model, and illus- 
tration Travel and Transport Building. 

Atlantic & Pacific Tea Co., The Great 

Display of A & P Products and distri- 
bution in connection with amusement 
features Special Building. 

Atlas Brewing Company 

A miniature brewery, showing the proc- 
ess of beer making with mural paintings 
depicting the raising of hops, malt, and 
other brewing ingredients Agricultural 
Building. 

Ayer Company 

Vitamins Hall of Science. 



Bak elite Corporation 

Exhibit of Bakelite Hall of Science. 
Baker & Company Ink, Inc. 

An exhibit of platinum Hall of Science. 

Baldwin Piano Company 

A display of pianos General Exhibits, 
Pavilion 3. 

Ball Brothers 

A display showing the process of con- 
serving fruits and vegetables, and ex- 
hibit of modern containers Agricultural 
Building. 

Baltimore & Ohio Railway 

A display of railway equipment, and 
scenic exhibits Travel and Transport 
Building. 

Barber-Greene Company 

Display of tractor outdoor area Travel 
and Transport Building. 

Barrett Cravens Company 

An exhibit of lift trucks and portable 
elevators General Exhibits Group, Pa- 
vilion 1. 
Barrett, C. E., & Company 

A display of the assembly of fountain 
pens General Exhibits Group, Pavilion 4. 
Baumgarten, Joseph 

An exhibition of portraiture General 
Exhibits Group, Pavilion 2. 

Bausch & Lomb Optical Company 

A display of lenses Hall of Science. 
Beloit College (Logan Museum) 

An exhibit of educational methods, co- 
operatiye with the educational theme of 
the social sciences Hall of Social Science. 
Berland Shoe Stores, Inc. 

A display of shoes, and other modern 
footwear General Exhibits Group, Pavil- 
ion 4. 

Birtman Electric Company 

An exhibit of electrical appliances and 
devices Home Planning Hall. 



[151] 




I ere you will see a gas flame freeze 
water into ice cubes, giant burners that make 
the thermometer shoot to 3000F. and other 
graphic portrayals of A Century of Progress 
in the gas industry. 

Modern, automatic gas service has completely 
transformed the heating tasks of home 
and industry. It has introduced econo- 
mies and leisure hitherto unknown. It 




has made possible the livable basement. It has 
created a new art in cookery. And it has in- 
troduced silent refrigeration, an uninterrupted 
supply of hot water and other up to the minute 
conveniences. 

Gas Industry Hall adjoins Home Planning Hall, 
located on Leif Eriksen Drive between the 
23rd Street & 31st Street entrances to 
'!) the grounds. We shall be expecting you. 



AMERICAN GAS ASSOCIATION 

420 Lexington Avenue, New York, N. Y. 



[152] 



Blumenthal & Company, Sidney 

A display of rich velvets and other pile 
fabrics General Exhibits Group, Pavil- 
ion 5. 

Book House for Children 

An elaborate display with scenic effects 

of the company's volumes for children 
Hall of Social Science. 
Borg-Warner Corporation 

A display of automotive household, 
agricultural, marine, and industrial prod- 
ucts featured by an illuminated glass 
paneled automobile, demonstrating the 
parts manufactured by the company 
Travel and Transport Building. 
Bosch, Fr. E. 

An exhibit of electrical apparatus 
brought from Dusseldorf, Germany 
Electrical Building. 

Boy Scouts of America 

A display showing the ideals and the 
growth of the Boy Scouts' organization 
in America Hall of Social Science. 
Boye Needle Company 

A display of needles, notions, kitchen 
ware and accessories Home Planning 
Hall. 

Boyer Chemical Laboratory Company 
A display of perfumes General Exhibits 
Group, Pavilion 4. 

Brinks Express Company 

An exhibit demonstrating the use of 
trucks for the transfer of money in large 
quantities Travel and Transport Build- 
ing. 

Bristol-Myers Company 

A display of a giant toothpaste tube 
General Exhibits Group, Pavilion 4. 
Brunswick-Balke-Collender Co. 

A display of billiard room and recreation 
equipment featuring two bars, and his- 
torical collection of billiard cues General 
Exhibits Group, Pavilion 1. 
Bryant Heater & Manufacturing Com- 
pany 

Installation of a gas- fired boiler Home 
Planning Hall. 

Builders Iron Foundry 

A display of meters General Exhibits 
Group, Pavilion 1. 

Burpee Can Sealer Company 

A display of canning processes Agricul- 
tural Group. 
Burroughs Adding Machine Company 

A display of business machines General 
Exhibits Group, Pavilion 3. 

Burroughs-Welcome Company 

A display of pharmaceutical and biolog- 
ical material Hall of Science. 

Burton-Dixie Corporation 

An exhibit of mattresses and feathers 
Hall of Science. 

c 

Caie, Thomas J., & Co ; of Illinois 

A display Book of Knowledge General 
Exhibits Group, Pavilion 2. 

Canada, Dominion of 

A display of tourism, industry and handy 
work Travel and Transport Building. 

Cardozo, Leo 

A display of jewelry General Exhibits 
Group, Pavilion 3. 

Carnegie Steel Company 

An exhibit of the latest railway steel on 
which fast trains are sent Travel and 
Transport Building. 

Case, J. I., Company 

An exhibit of automobiles and trucks 
Travel and Transport Building. 



Catholic Church Extension 

A display of a Pullman car equipped to 
conduct religious services Special Build- 
ing. 

Central States Dahlia Society 

Dahlia garden Special Building. 

Century Dairy Exhibit, Inc. 

The large dairy building on Northerly 
Island near Adler Planetarium houses 
the exhibits of this branch of the agri- 
cultural industry as told by a dairy and 
its products Agricultural Group. 

Century Electric Company 

A display of electrical appliances and de- 
vices Electrical Building. 

Century Homes, Inc. 

A display of house and garage Special 
Building. 

Chappel Brothers, Incorporated 

An exhibit showing manufacture of bird 
and dog foods Hall of Science. 

Chesapeake and Ohio Railroad 

Miniature models of trains and princi- 
pal stations Travel and Transport Build- 
ing. 

Chicago & Northwestern Railway 

A display of the early pioneer engine, 
and other exhibits telling its history 
Travel and Transport Building. 

Chicago Board of Health 

An exhibit showing the remarkable im- 
provement in health conditions in Chi- 
cago Hall of Science. 

Chicago Bridge & Iron Works 

A display of steel storage tanks General 
Exhibits Group, Pavilion 1. 

Chicago, Burlington & Quincy Railway 
A display of the company's history, and 
that of railroading Travel and Trans- 
port Building. 

Chicago Camera Club 

An exhibit of modern photography 
General Exhibits Group, Pavilion 2. 

Chicago Centennial Dental Congress 

A display contributing to the story of 
the science of medicine Hall of Science. 

Chicago Faucet Company & Fiat Metal 
Co. 

A display of metal shower bath com- 
partments, and valve and shower head 
combinations Home Planning Hall. 

Chicago Flexible Shaft Company 

A demonstration of electric irons, kitchen 
mixers, and toasters Home Planning 
Hall. 

Chicago Medical Society 

Historical exhibit of medicine in Chicago. 

Chicago, Milwaukee, St. Paul & Pacific 
Railroad 

The largest electric engine in the world 
Travel and Transport Building. 

Chicago Pharmacal Company 

Manufacturing process of making tablets 
Hall of Science. 

Chicago, Rock Island & Pacific Railway 
Co. 

A display featuring a "talking map," de- 
scribing the Golden State Limited route 
to California, and the Rocky Mountain 
Limited route to Colorado Travel and 
Transport Building. 

Chicago Society of Miniature Painters 

A colorful exhibit of miniature paintings 
General Exhibits Group, Pavilion 2. 

Chicago Tuberculosis Institute 

Story of tuberculosis Hall of Science. 

Christian Science Publishing Society 
Christian Science Reading Room Spe- 
cial Building. 



[153] 



THE LEADER IN A CENTURY OF PROGRESS 
OF REFRIGERATION 



jvErAlR-CoOLED 
ELECTROLUX 




THE 



Lowest Operating Cost 
Permanent Silence 
Freedom from Repairs 
Gas Company Service 

YJ77HATEVER you look for in an 
W automatic refrigerator, you'll 
find it in the New Air-Cooled Elec- 
trolux. And you'll find MORE! A 
vital advance in the science of home 
refrigeration makes the New Elec- 
trolux an even finer, simpler, more 
satisfying refrigerator than ever be- 
fore developed. 

The New Air-Cooled Electrolux 
has no moving parts no belts, no 
motors, no fans to wear or cause 
noise. It uses no water. A tiny gas 
flame does all the work. Circulates 
the refrigerant which produces con- 
stant steady cold . . . plenty of ice 
cubes. No wonder, therefore, that 
the New Air-Cooled Electrolux is 
absolutely silent, is the most econom- 
ical refrigerator you've ever heard of. 
And no wonder that it can be de- 
pended on to give carefree, trouble- 
free refrigeration now . . . and after 
years of use. 

But inspect the New Air-Cooled 
Electrolux for yourself! It's on dis- 
play in Home Planning Hall and at 
your local gas company. Representa- 
tives are on hand at all times to ex- 
plain its amazing operation to you. 

Even though you may not be con- 
templating the purchase of an auto- 
matic refrigerator right now, you'll 



REFRIGERATOR 




want to see this 
greatest refrigera- 
tion achievement of 
modern engineering skill. Money can- 
not buy a finer refrigerator! Yet the 
price of the New Air-Cooled Electrolux 
is scaled to 1933 pocketbooks may 
never again cost as little to own. Electro- 
lux Refrigerator Sales, Inc., subsidiary 
of Servel, Inc., Evansville, Ind. 



Other Servel refrigeration products on dis- 
play at Home Planning Hall are: 

SERVEL HERMETIC REFRIGERATOR 
SERVEL CRUSADER REFRIGERATOR 
SERVEL COMMERCIAL EQUIPMENT 



Christie-Moor, Madame Winifred 

Double keyboard piano Hall of Science. 

Chrysler Sales Corporation 
Products Special Building. 

Clark Tructractor Company 

A display of vehicles powered by gas- 
Travel and Transport Building. 

Cleveland Clinic Foundation 

A display contributing to the medical 
section story with motion pictures show- 
ing the constituents, formation and 
growth of human cells and glands and 
use of the X-ray Hall of Science. 

Clipper Belt Lacer Company 

An exhibit of belt lacing machines, 
and belting materials General E chibits 
Group, Pavilion 1. 

Clover Leaf Crystal Shops 

Crystal engravers shown at their 
benches, engraving beautiful designs on 
crystal ware General Exhibits Group, 
Pavilion 4. 

Cluett, Peabody & Company 

Showing of a large diorama portraying 
the way that shirt collars, underwear, 
handkerchiefs, and cravats are manufac- 
tured General Exhibits Group, Pavil- 
ion 5. 

Coca-Cola Company 

Demonstrating the actual making of 
Coca-Cola Agricultural Group. 
Collier, P. E. & Son Distribution Corpo- 
ration 

Distributor of magazines Hall of Social 
Science. 

Committee on Livestock and Meat Ex- 
hibit 

Collective exhibit of livestock production 
and meat packing. 

Common Brick Manufacturers Associa- 
tion of America 
Model Home Special Building. 

Companies Exhibit Commission of 1933 
A vast display showing the production, 
distribution and utilization in every 
phase of power with a 90- foot diorama 
and other striking displays in the Elec- 
trical Building. 

Comptqn & Company, F. E. 

Exhibit of children's dictionaries Hall 
of Social Science. 
Conover Company 

A demonstration of dish-washer sinks 
Home Planning Hall. 
Container Corporation of America 

Testing of boxes and scientific packaging 
Agricultural Group. 

Continental Scale Works 

Scales Home Planning Hall. 
Cook, M. B., Company 

Exhibit of carbon paper, ribbons Gen- 
eral Exhibit Group, Pavilion 3. 
Co-Operative Exhibit of Air Passenger 
Lines 

Showing the remarkable advance made 
in aviation passenger transportation 
Travel and Transport Building. 
Copeland Products, Inc. 

Display of electrical refrigerator Home 
Planning Hall. 

Copper & Brass Research Association 

An elaborate display of copper, brass, 
bronze, and other copper alloy, showing 
their uses in utensils, in buildings, in 
ships, and industrial and home uses 
General Exhibits Group, Pavilion 1. 
Copps Brothers and Zook, Inc. 

An exhibit of custom built cabinets in 
the Florida House Home and Industrial 
Arts Room. 



Cord Corporation 

An exhibit of automobiles and airplanes 
Travel and Transport Building. 

Costumers Association of Chicago 
General Exhibits Group, Pavilion 4. 

Coyne Electrical School 

An exhibit of the teaching of electricity 
Electrical Building. 

Crane Co. 

Electrically operated valve s Special 
Building. 

Crowe Name Plate & Manufacturing 
Company 

Display of metal specialties and souve- 
nirs General Exhibits Group, Pavilion 1. 

Cruver Manufacturing Company 

Advertising specialties of metal, glass, 
and celluloid Hall of Science. 

Cudahy Packing Company 

A display of home meat packing Home 
Planning Hall. 

Cuneo Press, Inc. 

A display of the processes of printing 
and engraving in actual workshops and 
the Gutenberg press brought from a 
German museum a principal feature 
General Exhibits Group, Pavilion 2. 

Curtis Lighting, Inc. 

Electric lighting Electrical Building. 

D 

Deagan, J. C., Inc. 

A carillon of bells Hall of Science. 

Dearborn Engraving Company 

Display of VVaite engraving machine from 
England General Exhibits Group, Pavil- 
ion 2. 

Delaware and Hudson Railroad Cor- 
poration 

Murals and maps showing scenic route 
of the Delaware and Hudson with relief 
maps of the Hudson Coal Company 
Travel and Transport Building. 

Delta Manufacturing Company 

Showing the progress made in small 
power driven machines found in the 
homes, workshops, schools and small ex- 
perimental laboratories Electrical Build- 
ing. 

DeLugach, Frank 

Display of tooth paste General Exhibits 
Group, Pavilion 4. 

Dentists Supply Company of New York 

An exhibit showing the art and progress 
of the making of porcelain teeth and den- 
tal accessories Hall of Science. 

Der Metalfunk Aktiengesellschaft, Zurich 
Home Planning Hall. 

Diamond Braiding Mills 

Electrical machines and appliances Elec- 
trical Building. 

Diamond Exhibit Company 

A diamond mine in operation and show- 
ing the polishing and treatment of the 
gem with one million dollars in gems and 
a $500,000 diamond a feature General 
Exhibits Group, Pavilion 4. 

Dick, A. B., Company 

An exhibit showing the development of 
the stencil, showing duplications with 
various mimeograph machines, printing 
and accessories General Exhibits Group, 
Pavilion 3. 

Dickson-Jenkins Manufacturing Com- 
pany 

A display of riding breeches General 
Exhibits Group. Pavilion 5. 



[155] 







From outdoor pumps 
to luxurious baths in 
A Century of Progress 

A hundred years ago a king's ransom could not buy the luxuries 
of modern plumbing and heating that are within reach of all. 

Even the bathrooms and kitchens of the "Gay 90's" look 
crude today. They are shown in striking contrast with the latest 
fixtures in the Crane exhibit of plumbing and heating in the 
Home Planning Section at the Exposition. In the model homes, 
Crane bathrooms offer many artistic suggestions to those who 
are planning to build or modernize. 

Those industrially inclined will be interested in the large 
electrically operated and illuminated panel in the Electrical 
Building that shows the function of Crane materials in the 
progress of transportation, power, production, manufacturing, 
and the development of natural resources. 

To these exhibits, Crane Co. invites you most cordially. 

CRAN E 

CRANE CO., GENERAL OFFICES: 836 S. MICHIGAN AVE., CHICAGO 
NEW YORK: 23 W. 44TH STREET 

Branches and Sales Offices in One Hundred and Sixty Cities 




[156] 



Dictaphone Sales Company 

A modern office exhibit demonstrating 
dictation by dictaphone with accessory 
transcribing and shaving machines Gen- 
eral Exhibit Group, Pavilion 3. 

Diebold Safe & Lock Company 

An exhibit of electrically operated fire 
resistance safes, burglar safes, and tear 
gas equipment General Exhibits Group, 
Pavilion 3. 

Diener-Dugas Fire Extinguisher Corpora- 
tion 

A display of fire apparatus Hall of 
Science. 

Dieterich Steel Cabinet Corporation 

A display of steel cabinets and office 
equipment Home Planning Hall. 

Dietzgen Company, Eugene 

A display of drafting, surveying instru- 
ments and reproduction equipment Hall 
of Science. 

Donnelley, R. R., & Sons Company 

A colorful modernistic exhibition of va- 
ried products of the press ranging from 
small cards and display of advertising 
matter to catalogues, telephone directo- 
ries, encyclopedias, books and maga- 
zines General Exhibits Group, Pavilion 
2. 

Drucker, August E., Company 

Exhibit showing the manufacture of Rev- 
elation tooth powder Hall of Science. 
Duke, Dr. W. W. 

Allergy and physical allergy Hall of 
Science. 

Duplicate Bridge Supply Company 

A display of duplicate bridge scoring de- 
vices Hall of Science. 

-E- 

Eastman Kodak Company 

A display of photographic apparatus and 
film and photographic service Hall of 
Science. 

Eastman-Kuhne Galleries 

A photographic display showing art in 
the home Home Planning Hall. 

Edison General Electric Appliance Com- 
pany, Ltd., Inc. 

Displaying installation of electric range 
and water heater in the "model house" 
in the home and Industrial Art area 
Home Planning Hall. 
Edison, Thomas A. 

Life work of Thomas A. Edison special 
building. 

Electrical Central Station Committee 

Electricity in the home, farm, commerce, 
industry and outdoor use Electrical 
Building. 

Electric Storage Battery Company 

Showing the uses of various types of 
exide batteries, featuring a section of 
the exide battery used by Admiral Byrd 
on his Antarctic Expedition Electrical 
Building. / 

Elgin National Watch Company 

A reproduction of an observatory show- 
ing how time is taken. Also an exhibit 
of aviation instruments and watches and 
the machines for making time pieces. 
Features a large model 100 times the 
size of a strap watch. The Elgin Com- 
pany also has time bells at entrances to 
the grounds General Exhibits Group, 
pavilion 4. 

Erickson, Hubbard H. 

An exhibit of comptometers General Ex- 
hibits Group, pavilion 3. 

Erwin Wasey and Company, Ltd. 

Special building Thermometer Tower 
Indian Refining Company products. 



F 

Farmers National Grain Corporation 
A story of cooperative marketing of 

rain shown as a part of the Social 
cience story of man's rise Hall of So- 
cial Science. 

Fearn, Kate 

French embroidery and leather tooling 
by machine General Exhibits Group, 
pavilion 4. 

Federal Electric Company 

Demonstrating the filling and bending 
of Neon tubes and electric fountain 
Electrical Building. 

Federal Products Company 

Display of precision gauges for labora- 
tory and testing equipment Hall of 
Science. 

Felt & Tarrant, Manufacturing Company 

Motion pictures showing comptometers 
service, and a display of comptometer 
parts and adding and calculating ma- 
chines General Exhibits Group, pavilion 

Fiat Metal Company and Chicago Fau- 
cet Company 
Plumbing fixtures Home Planning Hall. 

Firestone Tire & Rubber Company 

A demonstration of the processes of tire 
and rubber manufacturing Hall of Sci- 
ence. 

Fisher, Howard T. 

A display of kitchen cabinets Home 
Planning Hall. 

Florida, State of 

Special building Model house. 
Formfit Company 

A display of corsets General Exhibits 
Group, Pavilion 5. 
Formica Insulation Company 

Formica treatment of entrance to Home 
Planning Hall. 

Foster, C. H. 

An exhibit of electricaj massaging ma- 
chines Electrical Building. 

Fox Furnace Company 

Exhibit of furnaces and heating ap- 
paratus Home Planning Hall. 
Foxborp Company 

Exhibit of precision gauges and testing 
devices Hall of Science. 

Franco-American Hygienic Company 

Exhibit of cosmetics General Exhibits 
Group, pavilion 4. 

Frigidaire Corporation 

A display of refrigerators and cooling 
apparatus Home Planning Hall. 

Fuller Brush Company 

Display of brushes of all kinds for home 
and personal use Home Planning Hall. 
Funk & Wagnalls Company 

Display of publications and of pictorial 
covers of Literary Digest, with a display 
showing the sources used in editing the 
Literary Digest and a mechanism demon- 
strating standard dictionary definitions 
General Exhibits, pavilion 2. 

G 

Gaertner Scientific Corporation 

A display of precision instruments for 
venner measurements and high grade 
optical instruments and dividing ma- 
chines Hall of Science. 

General American Tank Car Corporation 

A display of railroad tank cars for the 
hauling of liquid and dry bulk commodi- 
ties including milk, packers beef, and a 
dry flow automatic unloading car Travel 
& Transport Building. 



[157] 



On the Midway . . . 

LIVING WONDERS 

Largest collection of strange and 

curious people ever assembled. 

Human mistakes and mishaps* 

Siamese Twins. 

GIANTS FROM THE FOUR 
CORNERS OF THE EARTH 

Adults, 25 Cents Children, 15 Cents 



OLD PLANTATION 
SHOW 

60 Hand-Picked 
Colored Entertainers 

Hottest Colored Band from Dixie. 

Singers, Comedians and Dancers. 

Fastest Moving, Fastest Stepping 

Show ever put together. 

Adults, 25 Cents Children, 15 Cents 

Both Shows Operated by 

THE DUKE MILLS CORP. 

[158] 



General Electric Company 

A display of the companies' dish washers 
and sinks in the Electrical Building and 
a display of electrical appliances in 
Home Planning Hall. 

General Electric Kitchen Institute 

A display of the installation of kitchen 
range and sink in one of the homes in 
the Home and Industrial Arts Group. 

General Electric X-ray Corporation 

An exhibit of selected radiographs show- 
ing the applications of the x-ray in the 
fields of medicine, dentistry, science and 
industry Hall of Science. 

General Food Sales Company, Inc. 

An exhibit of food stuffs, packing and 
handling Agricultural Building. 

General Houses, Inc. 

A display of a model house Special 
Building. 

General Motors 

A display of the assembly of cars Spe- 
cial Building. 

General Steel Castings Corporation 

A display of steel castings Travel & 
Transport Building. 

Georgia Warm Springs Foundation 

An exhibit showing the remarkable re- 
sults obtained in the treatment of infan- 
tile paralysis in the institution founded 
by President Roosevelt Hall of Science. 

Gerber Products Company 

Motion Pictures showing the proper prep- 
aration of strained vegetables for infant 
feeding and for special diets Hall of 
Science. 

Gerts Lumbard & Company 

Displaying the processes of the manufac- 
ture of varnish and wall brushes from the 
raw material to the finished product 
Home Planning Hall. 

Gibbs & Company 

General Exhibits Group, pavilion 4. 

Gibson Refrigerator Company 

An exhibit of refrigerators and cooling 
devices Home Planning Hall. 

Gilkison, E. P., & Son Company 
Travel and Transport Building. 
Ginn & Company 

Showing the interior of an old-fashioned 
school and of the colonial one -room 
school, and featuring a rare collection of 
old school books, some dating as far back 
as Shakespeare's time Hall of Social 
Science. 
Glidden Company 

Showing the planting, growing, and culti- 
vation of soy beans and the processes of 
extraction of the oil which is used in more 
than 50 products Agricultural Building. 
Good Housekeeping 

The interior decorations for the Strand 
Steel house in the Home and Industrial 
Arts Building. 

Good Will Industries of Chicago 

A display showing the accomplishments 
of the handicap Hall of Science. 
Goss Printing Press Company 

A display showing the operation of the 
printing press General Exhibits Group, 
pavilion 2. 

Gray Line Sight-Seeing Company 

A consolidated ticket office for sight 

seeing tours of the Fair Grounds and of 

the City Hall of Science. 
Grenfell Association 

A display of pictures and rugs Social 

Science Building. 
Gro-flex Corporation 

General Exhibits Group, pavilion 4. 
Guisaspla, F. 

A display of jewelry General Exhibits 
Group, pavilion 4. 



Gulf Refining Company 

A display of miniature oil fields featuring 
a cutaway model showing oil lubrications, 
and a cockpit of a modern airplane 
General Exhibits Group, pavilion 2. 

-H- 

Hamilton Beach Manufacturing Com- 
pany 

An exhibit of electrical mixers Home 
Planning Hall. 
Hammond Clock Company 

A display of electric clocks Electrical 
Building. 

Hanovia, Chemical & Manufacturing 
Company 

A demonstration of therapeutic, ultra- 
violet and infra-red lamps Hall of 
Science. 

Hansen, Chris, Laboratories 

A demonstration of the making and serv- 
ing of junket desserts made with junket 
flavor, and featuring the company's Jun- 
ket Folks Agricultural Building. 

Harvard Medical School & Massachu- 
setts General Hospital 

Exhibits co-operating in telling the story 
of medical science in the Medical Sec- 
tion Hall of Science. 
Harnischfeger Corporation 

A display of publications and fine books 
in rare bindings, modern and medieval 
General Exhibits Group, Pavilion 1. 

Harrington & King Perforating Co. 

A display of perforated metal Home 
Planning Hall. 

Hayden Chemical Corporation 

Hall of Science. 
Heart O' The Lakes Association 

Exhibit of historical data and trophies 
from region Travel and Transport Build- 
ing. 

Heinz, H. J., Company 

A display of food products Agricultural 
Building. 
Heller and Sons 

Monogram sets and home darning sets 
Home Planning Hall. 

Henry, M. R. 

General Exhibits Group, Pavilion 4. 

Hertzberg, Ernst & Son 

Book binding and leather goods Gen- 
eral Exhibits Group, Pavilion 2. 

Hess Warming and Ventilating Company 

Exhibit of steel furnaces, and filter units 
Home Planning Hall. 

Hild Floor Machine Company 

Electrically operated floor scrubbing and 
waxing machines Hall of Science. 

Holland Furnace Company 

An exhibit of air condition systems, 
heating systems, and heat regulators 
Home Planning Hall. 

Holt, J. W. Plumbing Co. 

Plumbing General Exhibits, Pavilion 1. 

Hoosier Manufacturing Company 

A display of kitchen cabinets Home 
Planning Hall. 

Hoover Company, The 

A display of vacuum cleaners Home 
Planning Hall. 

Houck, John D. 

Water filterage Home Planning Hall. 

Household Finance Corporation 

An elaborate exhibit showing the changes 
in family financing in the last one hun- 
dred years, and featuring "the smallest 



motion picture machine in the world' 
Hall of Social Science. 



[159] 




world business Progress 



JJUSINESS executives are cordially invited to attend 
the exhibition of International Business Machines 
in the General Exhibits Building at the Century of 
Progress. Here you will see, in action, the machines 
which are saving time, money and materials for 
Business and Government in seventy-eight different 
countries throughout the world. 

Watch the International Sorting Machines in action. 
Those machines are sorting 400 cards per minute. 
Operate the Automatic Reproducing Punch and the 
Electric Accounting Machines. The International 
Electric Accounting Method, of which these machines 
are a part, enables an executive to have a detailed, up- 
to-the-minute fact-picture of any phase of his busi- 
ness at any time. 

You will also be interested in the International Self- 
regulating Time System. One master controlling 
time source keeps every clock and time recorder, in 
the entire system, right up to the minute. 
Particular attention should also be given to the dis- 
plays of International Industrial Scales, Dayton 
Moneyweight Scales and Store Equipment. See the 
new Dayton Customeread Scale which gives the 
customer the proof of the price. 



The intricate ac- 
counting work of 
thf Fair is being 
done on Interna- 
tional Electric Tab- 
ulating and Ac- 
counting Machines. 
Throughout the 
entire Exposition, 
accurate, coordina- 
ted time is assured 
by the Internation- 
al Time System. 



International Business 



General Offices: 
270 BROADWAY, NEW YORK, N. V. 



T^-miilt '*" 



Machines Corporation 

Branch Offices in All the 
Principal Cities of the World 



[160] 



Hovden Food Products Corporation 
Pacific Coast sardines and tuna Agricul- 
tural Building. 

Hynson, Westcott & Dunning, Inc. 
Showing the process of preparing mer- 
curochrome, and other form of cuticle 
specialties Hall of Science. 



Ilg Electric Ventilating Company 

Demonstration of the cooling by refriger- 
ation and the air C9ntrol of the Brick 
Manufacturers Association House in the 
Home and Industrial Arts area Home 
Planning Hall. 

Illinois Bell Telephone Company 

An exhibit of telephone, switchboards, and 
communication apparatus Home Plan- 
ning Hall. 

Illinois Catholic Historical Society 

Special Building Marquette Cabin. 

Illinois Central Railroad 

An exhibit showing dramatized floor map 
miniature Illinois Central train in oper- 
ation, mural paintings, motion pictures, 
and stereopticon views Travel and 
Transport Building. 

Illinois Commercial Men's Association 
Slides and talking machine showing the 
value of insurance Hall of Social Science. 

Illinois, State of, 

Exhibits in the Agricultural Building, the 
Hall of States, and in the Hall of Social 
Science, and the Illinois Host House near 
the north entrance on the Avenue of 
Flags. 
Illinois Steel Company 

Steel and its uses General Exhibits 
Group, Pavilion 1. 

Index Sales Corporation 

A display of office supplies and indexing 
methods Hall of Science. 

Indian Village 
Special Building. 

Inland Steel Company 

An extensive exhibit for the United States 
Steel Company of the production of steel, 
with an elaborate mural showing various 
phases of steel uses General Exhibits 
Group, Pavilion 1. 

Institut Pasteur 

Life and Work of Louis Pasteur Hall 

of Science. 
International Association of Lions Clubs 

Showing the development of the organ- 
ization, and illustrating its work Hall of 
Social Science. 

International Business Machines Com- 
pany 

A display in a setting of a Grecian temple 
of the history of business machines Gen- 
eral Exhibits Group, Pavilion 3. 

International Friendship Exhibit, Inc. 

Hall of Social Science. 
International Harvester Company 

An outdoor demonstration of the uses of 
farm machinery, featuring the operation 
of a tractor controlled by radio in area 
just south of Travel and Transport Build- 
ing; also an exhibit of machinery and im- 
plements in the Agricultural Building. 

International Nickel Company 
Home Planning Hall. 

International Telephone & Telegraph 
Company 

Radio, telegraph, and telephone Elec- 
trical Building. 

lodent Chemical Company, Inc. 

Illustrating lodent Tooth Paste and Tooth 
Brushes with an exhibit visualizing scien- 
tific value of diet Hall of Science. 



Iron Fireman Manufacturing Company 

An exhibit of burners under fire, and an 
animated display of the performance of 
controls by means of Neon tubes Home 
Planning Hall. 

Iwan Bros. 

Post hole diggers and hardware special- 
tiesTravel and Transport Building. 

J 

Johansson, C. E., Inc. 

(Division of Ford Motor Company) 
An exhibit of Johansson block gauges and 
accessories used in world standard, gaug- 
ing system Hall of Science. 

Johns-Manville Corp. 

Special building Home Industrial Arts 
Group. 

Johnson & Son, S. C., Inc. 

An exhibit showing the production and 
development of floor and furniture wax 
Hall of Science and Home Planning Hall. 

Johnson Chair Company 

General Exhibits Group, Pavilion 3. 
Johnson Motor Company 

(Thompson Bros. Boat Mfg. Co., T. & T.) 

Display of motor boats and outdoor 

motors. 
Judy Publishing Company 

An exhibit of books and publications deal- 
ing with the care, management, training, 
and breeding of dogs General Exhibits 
Group, Pavilion 1. 

K 

K & W Rubber Corporation 

Rubber mats, cushions, table pads and 
rubber novelties General Exhibits, Pa- 
vilion 4. 

Kalamazoo Vegetable Parchment Com- 
pany 

Demonstrating the manufacture of veg- 
etable parchment paper for the wrapping 
of solid and semi-solid food stuffs Agri- 
cultural Building. 
Karpen, S., & Bros. 

An exhibit of furniture and home fur- 
nishings General Exhibits Group, Pavil- 
ion 3. 

Karr, Chas., The, Co. 

An exhibit of mattresses Home Plan- 
ning Hall. 

Kelvinator Corporation 

A display of refrigerators and cooling 
devices Home Planning Hall and Elec- 
trical Building. 

Kendall Company 

(Bauer and Black) pharmaceutical sup- 
plies Hall of Science. 

Kerr Glass Manufacturing Corp. 

Reproductions of early types of equip- 
ment used for the preservation of food 
in the home, and a demonstration of the 
modern use of glassware and food preser- 
vation Agricultural Building. 

Keuffel & Esser Company 

A display of surveying and measuring 
instruments Hall of Science. 

Kewashkum Aluminum Company 

A display of utensils Home Planning 
Hall. 

Kitchen Maid Corporation 

Exhibit of kitchen cabinets Home Plan- 
ning Hall. 

Koch Robert Institute 

An exhibit in the Medical Section dedi- 
cated to the life and work of Robert 
Koch, the discoverer of the tubercle germ 
Hall of Science. 

Kochs, Theodore A., Company 

An exhibit of barber chairs, supplies, 
and accessories General Exhibits Group, 
Pavilion 4. 



[161] 




PETROLEUM HEAT & POWER CO., Stamford. Conn. 

____ "World's oldest and largest oil heating organization" 



NEON 

Ninety-five per cent of the gaseous 
tube lighting at A Century of Progress 
was installed by Federal Electric Com- 
pany, pioneer in the development of gas- 
eous tube signs and illumination. The Hall 
of Science, Federal Building, Electrical Build- 
ing, Dairy Building, General Exhibits Building 
and others ... all are illuminated by Federal. 
Why not identify your business with a Fed- 
eral gaseous tube electric sign and en- 
joy the added sales and profits that it 
will bring ? For details write or phone. 

FEDERAL 

ELECTRIC COMPANY 
8700 SOUTH STATE STREET 
CHICAGO ILLINOIS 



[162] 



Kohler Company 

Plumbing, heating and electrical equip- 
ment Special Building. 

Kreicker, Lou W. 

Exhibit of stamps General Exhibits 
Group, pavilion 2. 

Kraft Phoenix Cheese Corporation 

An extensive exhibit showing the actual 
processes of the making of mayonnaise, 
with each step depicted Agricultural 
Building. 

Kroch's Bookstores, Inc. 

A display of rare old books and of un- 
usual bindings and of specially selected 
types of typography Hall of Social 
Science. 

Kroehler Manufacturing Company 

Decorating and furnishing of Armco- 
Ferro Enamel House Home Planning 
Hall. 

L 

LaSalle Extension University 

A demonstration of the stenqtype, a ma- 
chine for shorthand reporting General 
Exhibits Group, pavilion 3. 

Lebolt & Company 

An exhibit of jewelry General Exhibits 

Group, pavilion 4. 
Libby McNeil! & Libby Company 

Diorama depicting the sources of various 
Libby foods, and showing salmon can- 
ning, olive orchards, pineapple planta- 
tions, evaporated milk condensary, peach 
orchard and beef cattle grazing on west- 
ern plains Agricultural Building. 

Life Insurance Century of Progress Ex- 
hibit Committee 

A large display featuring a 60-foot mov- 
ing diorama showing the economic im- 
portance of life insurance, and how in- 
surance money is distributed Hall of 
Social Science. 

Link Belt Company 

Portraying the use of modern conveying 
equipment, with pictures of plants and 
warehouses General Exhibits Group, 
pavilion 1. 

London, Midknd & Scottish Railway of 
Great Britain 
T. & T. The Royal Scot. 

Long, W. E., The, Company 
(Agents for Proteo Foods, Inc.) 
Diabetic bread and development of sci- 
ence on baking Hall of Science. 

Loyola University, School of Medicine 

An exhibit cooperating with the story of 
the Medical Section, and showing speci- 
mens and drawings dealing with the hu- 
man body Hall of Science. 

Lullabye Furniture Corporation 

An exhibit of furniture, and home fur- 
nishings for infants General Exhibits 
Group, pavilion 3. 

Lyon Metal Products Company, Inc. 
A display of bridge tables and chairs 
Hall of Science. 

M 

Maduras, Julius D. 

An exhibit of rotary motors Electrical 
Building. 

Mallinckrqdt Chemical Company 

An exhibit demonstrating the use of ether 
as an anaesthesia Hall of Science. 

Marquette University, School of Medi- 
cine 

An exhibit cooperative with the story of 
the Medical Section Hall of Science. 
Marshall Field Mills Corporation 
Home Planning Hall. 



Masonite Corporation 

Showing an exhibit of house and garage 
Special Building. 

Massey-Harris Company 

Travel and Transport Building. 

Master Lock Company 

A general exhibit of padlocks, hasp locks, 
and keys General Exhibits Group, pa- 
vilion 1. 

Maternity Center Association 
Hall of Science. 

Mayo Clinic 

An exhibit cooperative with the Medical 
Section showing the treatments of cer- 
tain diseases, particularly that of goiter- 
Hall of Science. 

McGill University 

Pictorial exhibits including a diorama, 
photographs, and transparencies of the 
development of McGill University and 
the life of Sir William Osier Hall of 
Science. 

McGraw-Hill Publishing Company 
General Exhibits Group, pavilion 2. 

Medical Dental & Allied Science Wom- 
en's Association 

An exhibit stressing the care of mothers 
and children Hall of Social Science. 

Merck & Company, Inc. 

An exhibit of drugs and medical sup- 
plies Hall of Science. 

Merriam, G. C., & Company 

Dictionaries Hall of Social Science. 

Milwaukee, City of 

Diorama of water system and harbor, and 
exhibits showing activities of the Mil- 
waukee Public Health Service Hall of 
Science. 

Milwaukee Public Museum 
Hall of Science. 

Minneapolis-Moline Power Implement 
Company 
Travel and Transport Group. 

Miracul Wax Company 

An exhibit of dri-brite floor wax, with an 
animated demonstration by a "Miracle 
Magician" Home Planning Hall. 

Missouri, Kansas & Texas Railroad 

Exhibit showing the development of the 
southwest served by this line Travel and 
Transport Building. 

Modern Woodmen of America 

Activities of organization Hall of Social 
Science. 

Moore, John C. B. 

Special Building House. 

Morgan, C. G. 

Showing the manufacture of rubber 
stamps Hall of Science. 

Morton Salt Company 

A scale model of a modern evaporating 
salt plant, and showing the manufactur- 
ing process of cube and flake salt Agri- 
cultural Building. 

Mueller, V., & Company 
Hall of Science. 

Muellermist of Illinois 

The installation of the sprinkling system 
in Home Planning Hall. 

Municipal Tuberculosis Sanitarium 

Showing the history and phases of work 
of this Chicago Institution Hall of Sci- 
ence. 

N 

National Biscuit Company 

Displaying a miniature biscuit factory, 
and showing the processes which are in- 
volved in biscuit making Agricultural 
Building. 



[163] 




ELECTRIC 

Safe 



In Case of Fire Just 
Push the Button and Run 

See this safe in operation. It combines con- 
venience with certified fire protection for 
records. Booth 15, Third Pavilion, General 
Exhibits Building. 

Here also are shown the latest methods for 
preventing loss of records, money and wealth 
from fire, burglary and hold-up. 

Manufacturers of complete protection 
equipment from the largest bank 
vault to the smallest home safe. 

DIEBOLD 

SAFE & LOCK CO., Canton, Ohio 
Over Seventy Years of Protection Service 

NORTH -EAST- WEST- SOUTH 

JL 




SALES^SERVICE 

DISTRIBUTORS EVERYWHERE 




The "Overhead Door" is correctly engin- 
eered, faithfully serviced and honestly 
constructed. It is used on old as well 
as new buildings. 
When opened, it is 
completely up and 
out of the way. 
When closed, it 
fits tightly at top, 
sides and bottom. 

Remember each 

"Overhead Door" 
is backed by a na- 
tion wide sales serv- 
ice organization of 
skilled door engin- 




eers. Call your distributor near you. 
Please realize the merits of The "Over- 
head Door" and inspect the exhibit 
houses in the Home 
and Industrial Arts 
Group at A Century 
of Progress, where 
The "Overhead 
Door" is installed 
on the garages. 
The "Overhead 
Door", hangar 
type, size 40 by 10, 
is featured on "The 
House of Tomor- 
row" See it. 



OVERHEAD DOOR CORPORATION 

HARTFORD CITY, INDIANA, U. S. A. 

Made in Canada by Overhead Door Company of Canada, Limited, Toronto 3, Ontario 

1933, O. H. D. Corp. 
[164] 



National Cash Register Company 

A historical and modern display of cash 
registers, and accounting and bookkeep- 
ing machines, with a diorama showing 
the company's original workshop, and its 
plant today General Exhibits Group, pa- 
vilion 3. 

National Commission for Propaganda 
and Defense of Havana Tobacco 

General Exhibits Group, pavilion 2. 

National Council of Women of the 
United States, Inc. 

An exhibit featuring a large mural Hall 
of Social Science. 

National De Saible Memorial Society 
An exhibit of the life of De Saible Spe- 
cial Building. 

National Lumber Manufacturers Ass'n 

An exhibit of house and garage Special 
Building. 

National Oil Products Company 

An exhibit showing the processing of pe- 
troleum products Hall of Science. 
National Poultry Council 

An exhibit of poultry Special Building. 

National Pressure Cooker Company 

A demonstration of cooking by high tem- 
perature in aluminum cookers, and of 
domestic candy operations Agricultural 
Building. 

National Railways of Mexico 

The President's palatial train with a rare 
collection of jewels as one of the features, 
on tracks in the outdoor area south of the 
Travel and Transport Building. 

National Society of the Daughters of f .he 
American Revolution 

A room furnished in Colonial style and 
serving as a meeting place for the So- 
ciety's membership Hall of Social Sci- 
ence. 

National Standard Company 

Showing wire craft in portable direct and 
indirect lamps Hall of Science. 

National Sugar Refining Company of 
New Jersey 

Showing the production and uses of syrup, 
and showing the various uses of sugar 
aside from the domestic Agricultural 
Building. 

National Terrazzo and Mosaic Ass'n., Inc. 

Scientific geological exhibit pertaining to 
origin and occurrences of Travertine and 
Onyx Special Building. 

New York Central Railroad 

A display of maps and dioramas, and 
models of trains Travel and Transport 
Building. 

New York City Cancer Committee 

Showing the progress which has been 
made in the control and treatment of can- 
cer Hall of Science. 

Noble & Company, F. H. 

(Jewelry, souvenirs and noveltjes, etc.) 
General Exhibits Group, Pavilion 4. 

Norfolk & Western Railway Company 
An exhibit of coal and transportation 
General Exhibits Group, Pavilion 1. 

Norge Corporation 

An exhibit of electric refrigerators and 
washing machines Electrical Building 
Home planning. 

North American Car Corporation 

A car exhibit Travel and Transport 
Building. 

North, Dorothy 

An exhibit of creative arts by children in 
some of the famous Vienna schools of art 
Hall of Social Science. 

Northbrook Gardens, Inc. 

Peony garden Special Building. 

Northwestern Improvement Company 

An exhibit of geological resources of 
Northwest Canada Hall of Science. 



Northwestern University Medical School 

An exhibit cooperative with the Medical 
Section dealing with medical and sur- 
gical science Hall of Science. 

O 

O'Cedar Corporation 

A display of liquid polish and polishing 
appliances- -Home Planning Hall. 

Oliver Farm Equipment Company 

Tractor Travel and Transport Building. 

Olsen, Tinius Testing Machine Co. 

An exhibit of machinery for testing ma- 
chines and equipment and implements 
General Exhibits Group, Pavilion 1. 

Otis Elevator Company 

The modern escalators from the first to 
second floors for free riding by the pub- 
lic Travel and Transport Building. 
Overhead Door Corporation 

Overhead doors and hanger doors Home 
Planning Hall. 

Owen Brothers of London 

General Exhibits Group, Pavilion 4. 

Owen, James W. Nurseries 
Landscaping Special Building. 

p 

Packard Motor Car Company 

An exhibit designed to show a finality in 
beauty of the modern automobile, with 
motion pictures of the Packard proving 
ground, precision manufacture, and the 
International Harmsworth Motorboat 
Races Travel and Transport Building. 

Palmer, A. N., Publishing Company 
The history of hand writing shown with 
specimen alphabets and a mural Hall of 
Social Science. 

Pan-American Airways, Inc. 

A showing of the growth of airplane traf- 
fic between the Pan-American countries 
Travel and Transport Building. 

Paper Foundation, The 

An exhibit representing the kinds of 
paper, and their application to personal 
and industrial uses. The display features 
a two-room bungalow, called "A House 
of Paper," displaying every known use of 
paper in the home General Exhibits 
Group, Pavilion 2. 
Peabody Coal Company 

An exhibit featuring a large monolithic 
section of an Illinois coal vein 8 feet high, 
30 feet long, and 20 feet deep. Inside of 
this is a reproduction of an underground 
mine room General Exhibits Group, Pa- 
vilion 1. 

Pennsylvania Railroad 

An exhibit featuring the cab of the Penn- 
sylvania's largest locomotive which can 
be mounted by visitors, with miniature 
reproductions of modern equipment. In 
the outdoor area "The Pioneer" engine 
of days before the Civil War is shown be- 
side today's giant locomotive Travel and 
Transport Building. 

Peoples Gas Light & Coke Company 

An exhibit of gas heaters, and other 
kitchen appliances Home Planning Hall. 

P. E. O. Sisterhood 

Headquarters for members Hall of Sci- 
ence. 

P. E. O. Sisterhood 

Progress, education and organization 

Hall of Social Science. 
Petroleum Heat & Power Company 

Exhibit of petro and nokol oil burners 

General Exhibits Group, Pavilion 1. 

Petroleum Industries Exhibit Committee 

Petroleum products with animated models 
portraying the history of petroleum and 
the oil industry Hall of Science. 



[165] 




RECOMMENDED 



BY 



Dentists 



AND 



.FREE. 

SAMPLE 

You are invited to visit our ex- 
hibit on the ground floor of 
The Hall of Science, sigfi our 
guest register and we wm pre- 
sent you with a complimqptaTy 
sample of Revelation Tooth 
Powder. 



Physicians 

FOR A 

Quarter of a Century 

Revelation Tooth Powder positively cleanses 
and whitens the teeth and assures a healthy con- 
dition of the gums. Absolutely safe because it 
is free from grit and contains no glycerine or 
harmful acids. The use of Revelation and fre- 
quent consultations wi th your dentist will elim- 
inate future trouble and expense. Sold by all 
reliable druc and department stores throughout 
the world. Two sizes, 35c and the 50c economy 
size. 



Made by August E. Drucker Company 
San Francisco, Cal. 



THE HOUSE OF DAVID 

of Benton Harbor, Mich. 



WORLD FAMOUS: 

FORitssummerresortPark 
vi si ted annual ly by a quar- 
ter of a million tourists. 
Miniature trains and play 
grounds for the children. 
Cottages and hotel ac- 
commodations. Aviary and 
Zoo. Daily afternoon and 
evening concerts, Julylst 
to September 4th. Open 
airdance pavilion. Daily 
free vaudeville. 
FOR its Traveling Baseball Club 
now touring the United States. 
Watch the big dailies for their 
appearance in your locality. 
Write for bookings. 
FOR its Vaudeville Bands, now 
playing this season for the bene- 
fit of the House of David Park 
guests at the House of David 
Park, Benton Harbor, Mich., on 
U. $.12, two and one half hours 




Miniature Trains at House of David Park 

auto distance from Chicago. 
FOR its Souvenirand Art Depart- 
ment. Visit the booth of the 
House of David at the Century of 
Progress Exposition in Chicago. 
This Exhibit is located on the 
23rd street bridge. 
FOR Literature of the House of David, 
and information relating to Hotel and 
Cabin accommodations, address, 
House of David, Box 477, Benton 
Harbor, Michigan. 



[166] 



Petrolagar Laboratories, Inc. 

Scientific and medical equipment and 
supplies Hall of Science. 

Pharma-Craft, Inc. 

Cosmetics General Exhibits Group, Pa- 
vilion 4. 

Phoenix Hosiery Company 

A demonstration of a machine in oper- 
ation 45 feet long and capable of manu- 
facturing 24 single full-fashioned stock- 
ings at one time; also a display showing 
various processes required in the manu- 
facturing of hosiery General Exhibits 
Group, Pavilion 5. 

Pittsburgh Equitable Motor Company 

An exhibit of gas, water, gasoline and 
oil meters, pressure regulators and lubri- 
cated plug valves General Exhibits 
Group, Pavilion 1. 
Poglitsch Art Brush Works 

A display of art brushes for painting and 
decorating Home Planning Hall. 

Poll, Mrs. Ray 

Ironing boards Home Planning Hall. 

Poor and Company 

A display of railroad supplies with models 
of tracks and couplings Travel and 
Transport Building. 

Porcelain Enamel Institute 

A display which shows the actual fusing 
of porcelain enamel into metal, and fea- 
turing a "parade of porcelain soldiers" in 
colors of red, white, and blue General 
Exhibits Group, Pavilion 2. 

Pullman Company, The 

A display which includes "Number Nine," 
the first pullman ever built, and new pull- 
man cars of 1933, all aluminum with 
stream lines Travel and Transport 
Building. 

Pure Oil Company 

A display featuring an illuminated relief 
map showing geographical location of pe- 
troleum operations and a chart showing 
various crude oils produced by the oil 
industry General Exhibits Group, Pa- 



vilion 1. 



-Q 



Quaker Oats Company 

Quaker Oats and scones Agricultural 
Building. 

Quarrie & Company, W. E. 

An exhibit of publications General Ex- 
hibits Group, Pavilion 2. 

-R 

Radcliffe College Club of Chicago 

Showing the New England background, 
and the beginning of college education 
for women in the United States Hall 
of Social Science. 

Radio Corporation of America 

Occupying a large portion of the radio 
section of the Radio and Communication 
Building on Northerly Island, and show- 
ing a wide range of radio phases Elec- 
trical. 

Railway Express Agency, Inc. 

A display of paintings showing develop- 
ments of express services Travel and 
Transport Building. 

Ramsey, M., & Company 

An exhibit of cultivators, and spring 
tooth drags Travel and Transport Build- 
ing. 

Rasmussen, Mrs. George 

A Danish exhibit Travel and Transport 
Building. 

Reliance Mfg. Co. 

Manufacture of textile into clothing 
General Exhibits Group, Pavilion 5. 

Religious Exhibits Committee 

Progress through religion Special Build- 
ing. 



Revere Copper & Brass, Inc. 

An exhibit of kitchen utensils Home 
Planning Hall. 

The Reynolds Exhibits Corporation, The 
Reynolds Appliance Corporation, and 
The Reynolds Displamor Corporation 
These organizations have exhibits of a 
large number of businesses in eight dif- 
ferent buildings of the Fair. The follow- 
ing are their exhibitors: 

Ackerman Johnson 

Allaire Woodward Company 

American Automatic Electric Sales Co. 

American Bird Products, Inc. 

American Drug Company 

American Gut String Mfg. Co. 

American School Association 

Andis Clipper Company 

Andrea Du Val Laboratories, Inc. 

The Apex News & Hair Company 

Arabian Toilet Goods Co. 

Arcady Farm Milling Company 

Art Science Press 

Associated Silver Company 

Atlas Novelty Candy Company 

Autopoint Company 

The Band Tex Company 

B & B Shoe Company 

Bead Chain Company 

Bechard Manufacturing Company 

Bechwe Laboratories, Inc. 

The Bell Company 

Dr. C. H. Berry 

Berryman Oil Burner Company 

Bi-Lateral Fire Hose Company 

Bolta Rubber Comb Sales Corp. 

Boone Bell, Inc. 

Bostitch Sales Company 

Brearley & Company 

Brevolite Lacquer Company 

Bronson Reel Company 

The Brown Company 

Bryan Steam Corporation 

Bryant & Stratton College 

B. H. Bunn Company 

Burkland Manufacturing Company 

Burnetts, Inc. 

E. Burnham, Inc. 

Buscarlet Glove Company 

California Perfume Company 

Cameron Surgical Specialty Company 

Celanese Corp. of America 

Cenol Company 

Chas. J. Kuntz & Co.. Inc. 

Chicago Pulley & Shafting Company 

Chicago Roller Skate Company 

Chicago School of Chiropody 

Chicaeo Technical College 

Dr. Geo. W. Clayton 

Cohan Roth & Stiff son 

College of Advanced Traffic 

College Preparatory School 

Columbia Bank Note Co. 

Columbian Steel Tank Company 

Columbus Chemical Company 

Condon Bros. Seedmen. Inc. 

The Congress Hotel Company 

W. B. Conker Company 

The Conley Company 

Leo C. Connelly 

Coopers, Inc. 

Correct Form of Chicago 

Coty, Inc., of New York 

Countour Hosiery Mill 

Craftsman Wood Service Co. 

Crescent Manufacturing Co. 

J. B. Crofoot Company 

Crystal Pure Candy Company 

Cupples Company 

Dr. A. Reed Cushion Co. 

Davidson Banking Company 

The Davis Company 

R. U. De'apenha & Company, Inc. 

Denoyer Genpert Company 

L. H. Des Isles 

De Wan Laboratories, Inc. 

Diet Aid Sales Company 

Dodson Manufacturing Company 

H. A. Douglas Mfg. Co. 

Duplan Silk Corporation 

Earnshaw Knitting Company 

Elder Manufacturing Company 

Elmo. Inc. 

Engel Art Corners Mfg. Co. 

Enna Jettick Shoes, Inc. 

Estelle Dress Company 

Eureka Cement Co. 

Evans Case Company 

Evr Klean Seat Pad Company 

Floret Products Co. 

Foell Packing Co. 

The Peter Fox Sons Company 

The Fragare Company 

Franco American Hygienic Company 

Friedman Specialty Company 

Fuller- Warren Company 

Furst-McNess Company 

General Hosiery Company 



[167] 



Reynolds Continued 

General Paint & Varnish Co. 
Gerrard Company, Inc. 
Gibbs Board Tile Company 
Glascok Bros. Mfg. Co. 
Goeltz Confectionery Co. 
Goes Lithographing Company 
Goldsmith Bros. 
Graceline Handbags, Inc. 
Granny Sales Company 
The Griffiths Laboratories, Inc. 
G. T. Grignon 
Guey Sam 

C. S. Hammond & Co. 
The Harmony Company 
Harriett Hill Preparations, Inc. 
M. Herzog 

The Hubinger Company 

Mme. Nellie Huntingford 

Huth & James Shoe Company 

The Hygienic Products Co. 

Ideal Baby Shoe Company 

Ideal Shoe Mfg. Co. 

Illinois Surgical Supply Co. 

Illinois Testing Laboratories 

The J. B. Inderreiden Company 

International Register Company 

W. J. Jamison Company 

Jarman Shoe Company 

Johnson & Johnson 

Lois Jean Johnstone 

Joseph Adelson & Sons 

The E. P. Juneman Corp. 

Justrite Manufacturing Co. 

Kabo Corset Company 

Kaernpfer's 

Karith Chemical Company 

The Kaynee Blouse Company 

Kerner Incinerator Co. 

Kinacamps 

H. C. King & Son 

Kingham Trailer Company 

F. N. Kistner Company 

I. B. Kleinert Rubber Co. 

Knight Slipper Mfg. Co. 

Lakeside Packing Company 

The H. D. Lee Mercantile Company 

Joseph Letang 

Limehouse Cafe 

Linco Products Corp. 

Lincoln-Schlueter Company 

Litsinger Motor Car Co. 

Madam Love 

Macksoul Importing Co. 

Macwhyte Company 

Maiden Form Brassiere Co., Inc. 

Maier Lavaty Company 

Manchester Silver Company 

D. C. Manufacturing Co. 
Master Paper Box Company 
The Match King. Inc. 
Maurice's Restaurant 

Maxant Button & Supply Company 

Maybelline Company 

Mears Radio Hearing Device Corp. 

Meisler Fur Company 

Metropolitan Business College 

Michael, Maksik & Feldman 

Midway Chemical Company 

Robert H. Miller 

Model Brassiere Co. 

Mon Docteur Importing Company 

Morris White Mfg. Co., Inc. 

National Carton Company 

National College of Chiropractics 

National College of Education 

National Life Insurance Co. 

National Plan Service, Inc. 

Nestor Johnson Mfg. Co. 

Northern Electric Company 

Northwestern Yeast Company 

A. J. Nystrom Company 

M. O'Brien & Sons, Inc. 

Old Monk Olive Oil Company 

Olerich & Berry Company 

Oriental Show-You Company 

Edward H. Pasmore 

John I. Paulding Co., Inc. 

Perfection Biscuit Co. 

The Permutit Company 

Peters Machinery Company 

Phoenix Manufacturing Company 

Picard, Inc. 

Plqchman & Harrison 

Poirette Corsets, Inc. 

Presto Gas Manufacturing Co. 

Edw. V. Price 

Rapaport Brothers 

Rawplug Company, Inc. 

Ray Schools 

The Regensteiner Corporation 

Reynolds Displamor Corporation 

Reynolds Exhibits Corporation 

Reynolds Printasign Corporation 

Tames H. Rhodes & Co. 

W. S. Richards 

John J. Riddell, Inc. 

Robertson Davis Company 

Roma Macaroni Manufacturing Co. 

F. Romeo & Company, Inc. 

Sam Rosenbaum & Sons Co. 



Roseth Corporation 

Peter Rossi & Sons 

Royal Neighbors of America 

Rudolf Thomas 

Savage Brothers 

Paul Schulze Biscuit Company 

Sengbusch Self Closing Inkstand Co. 

The Sheperd Worsted Mills 

Siren Mills Corporation 

J. P. Smith Shoe Company 

Snappy Curler Company 

Herman Soellner, Inc. 

Southern Biscuit Co. 

Specialty Brass Company 

Sperry Candy Company 

Spurgin Manufacturing Co. 

Starrett School 

Stearns Electric Paste Co. 

Stetson Shirt Co., Inc. 

Sunny Croft Hatchery 

Sylvia Neuman, Inc. 

The Tablet & Ticket Company 

W. A. Taylor Company 

Teeple Shoe Company 

Teutophone, Inc. 

The New England Glass Works 

The Stouse Adler Company 

Thompson Manufacturing Co., Inc. 

Tolpin Studios 

Uncas Mfg. Co. 

United Autographic Register Co. 

Unity Manufacturing Company 

Vic-Bo Laboratories 

Civbridge Lamp Company 

Victor Surgical Gut Mfg. Co. 

Vincennes Packing Corporation 

Vogler-Schillo Company 

Vogue Brassiere Mfg. Co. 

Waage Manufacturing Company 

Waldeyer & Belts 

Geo. T. Walleau, Inc. 

Walton School of Commerce 

Western Military Academy 

Weyenberg Shoe Manufacturing Co. 

White Cross Cream Company, Inc. 

Will & Baumer Candle Co. 

The D. T. Williams Valve Co. 

Wullschleger & Company 

Zion Institutions & Industries 

The Zoro Company 

Rittenhouse, H. J. 

An exhibit of garage door equipment 
Travel and Transport Building. 
Ritler Dental Manufacturing Company, 
Inc. 

A scientific dental display of equipment 
with operatitory and diagnostic rooms- 
Hall of Science. 

Rochester Traffic Signal Corporation 
A display of traffic signal apparatus 
Travel and Transport Building. 

Rhode, Gilbert 

An exhibit of house decoration Home 
Planning Hall. 

Rosenwald Fund, The Julius 

Rural Negro education Social Science 
Bldg. 

Rostone, Inc. & Indiana Bridge Co. 

An exhibit of model homes Special 
Bldg. 

S 

Safety Glass Mfg. Assn. 

An exhibit of varied types of safety 
glass including the shatterless glass for 
automobiles Travel and Transport Bldg. 

Sanford Mfg. Co. 

An exhibit of writing inks, library paste, 
solvene, type cleaner, and school inks 
and paste General Exhibits Group, Pa- 
vilion 3. 

Sangamo Electric Co. 

A pictorial display of the development 
of electric meters, time switches, flash- 
ers, and other electrical appliances Elec- 
trical Bldg. 

Sasson, Albert 

Perfumes and jewelry General Exhibits 
Bldg'., 4th Pavilion. 

Schmidt, Mrs. Minna 

An exhibit featuring more than 400 fig- 
urines, representing outstanding women 
of the world, and cpstumes of various 
periods General Exhibits Group, Pavil- 
ion 5. 



[168] 



Scholl Mfg. Co. Inc. 

Foot appliances and arch supports, etc. 
Hall of Science. 

Sconce, Harvey J. 

Growing exhibit showing the genetics of 
rainbow corn Agricultural Bldg. 

Scriptex Press 

An exhibit of showing process of printing 
of "personalized" stationery and en- 
velopes General Exhibits Bldg., Pavil- 
ion 2. 

Searle, G. D., & Co. 

Arsenicals and bismuth Hall of Science. 

Sears Roebuck & Co. 

General exhibit of Sears Roebuck's prod- 
ucts Special Bldg. 

Servel Sales, Inc. 

Refrigerators Home Planning Hall. 

Sherman, Beatrix 

Exhibit of silhouettes General Exhibits 
Bldg., 4th Pav. 

Simoniz Company 

An exhibit depicting the manufacture of 
Simoniz and the application of Simoniz 
products to automobiles Hall of Science. 

Sinclair Refining Co. 

An exhibit consisting of structures, fix- 
tures and court prehistoric animals 
Special Bldg. 

Singer Mfg. Co. 

A display of vacuum cleaners and of sew- 
ing machines Home Planning Hall, Elec- 
trical Bldg. 

Slye, Maud 

An exhibit of pathological studies Hall 
of Science. 

Sloane, W. & J., Inc. 

Model house Special Bldg. 

Smith College 

A mural of Smith College with a bal- 
optician telling the history of this fa- 
mous woman's school Hall of Social 
Science. 

Smith, Thomas E. 

The interior decoration in the "Roston 
House" in the Home and Industrial Arts 
area Home Planning Hall. 

Social Work Exhibits Committee 

Demonstration area including scout and 

campfire group Social Science. 
Society for the Prevention of Asphyxical 

Death, Inc. 

Methods of resuscitation Hall of Science. 
Spencer Glare Shade Co. 

Display of automobile accessory Travel 

& Transport Bldg. 

Spencerian School of Commerce Ac- 
counts & Finance 

An account and finance exhibit, and a 
showing of various phases in the devel- 
opment of writing Hall of Social Science. 
Squibb, E. R., & Sons 

Medieval pharmacy exhibit Hall of Sci- 
ence. 

Standard Automatic Signal Corp. 

Electric signal for railroad crossings 
Travel & Transport Bldg. 

Standard Brands, Inc. 

Products manufactured and displayed by 
applicant Agricultural and Hall of Sci- 
ence. 

Standard Gas Equipment Co. 

A display of the gas range in "General 
House, Inc." in the Home Planning & 
Industrial Arts Group. 

Standard Oil Company (Indiana) 

A Red Crown, weighing 28 tons, under 
the dome in the Travel and Transport 
Bldg., with four motion picture machines 
throwing upon 30- foot walls, the ro- 
mantic and the practical side of the 
petroleum industry Dome of T. & T. 



Stayform Company 

Display of corsets and brassieres Gen- 
eral Exhibits Bldg., Pavilion 4. 

Stewart & Ashby Coffee Company 

Grinding and packaging tea and coffee 
Agricultural Bldg. 

Stewart Warner Corp. 

A large display on the balcony in the 
Radio and Communications Bldg., show- 
ing radio, automobile accessories, refrig- 
erators and movie outfit Electrical Bldg. 
Stover Mfg. & Engine Co. 

Agricultural machinery Agricultural 
Bldg. 

Stransteel House 

Model house Special Bldg. 

Straub, W. F., Laboratories 

Honey exhibit Agricultural Bldg. 

Studebaker Corp. 

A display of automobiles and trucks and 
exhibits to show the development of the 
automobile industry Travel and Trans- 
port Bldg. 

Surface Combustion Corp. 

An exhibit of gas fired, air warmer and 
air conditioning furnaces Home Planning 
Hall. 

T 

Taylor Instrument Company 

A display of scientific instruments Hall 
of Science. 

Texas Company, The 

A display showing the production of oil 
and stressing the distribution all over 
the United States Travel and Transport 
Building. 

Thorsch, Marjorie 

The interior decoration in the "Mason- 
ite House" in the Home Planning and 
Industrial Arts area. 

Time, Inc. 

Reading room for visitors with all im- 
portant magazines available Special 
Building. 

Timken-Detroit Axle Company 

An exhibit of axles for passenger cars, 
motor trucks, and street cars and worm 
reduction and bevel gears, and four 
wheel units for six wheel trucks Travel 
and Transport Building. 

Timken Roller Bearing Company 

An exhibit of roller bearings for auto- 
motive vehicles, railroad cars, locomotives 
and industrial machinery Travel and 
Transport Building. 

Timken Silent Automatic Company 
Oil burner unit Home Planning Hall. 

Travelaide, Inc. 

Lounge and information booth Travel 
and Transport Building. 

Triner Scale Manufacturing Company 

An exhibit of scale and weigh devices 
General Exhibits Group, Pavilion 3. 

u 

Underwopd-Elliott-Fisher Company 

An exhibit in two sections, one of which 
is an illusion show that depicts the evo- 
lution of office products during the last 
century, and the other a general ex- 
hibit of typewriter, adding machines, 
and office supplies General Exhibits 
Group, Pavilion 3. 

Union Carbide and Carbon Corp. 

General exhibits of chemical products 
Hall of Science. 

Union Switch and Signal Company 

Exhibit of railway equipment and sup- 
pliesTravel and Transport Building. 



[169] 



United Aircraft and Transport Corp. 

An exhibit of Air Transport Travel and 
Transport Building. 

United States Building & Loan League 

Scientific presentation on home finance 
Home Planning Hall. 

United States Playing Card Company 

An exhibit of playing cards and the his- 
tory of the development of card playing 
Hall of Science. 

United States Plywood 

An exhibit of flexwood, plywood and lam- 
inated products General Exhibits Group, 
Pavilion 3. 

University of Chicago (Division of Bio- 
logical Sciences) 

An exhibit showing methods for the re- 
habilitation and return to society of crip- 
pled children, as demonstrated by the 
Home for Destitute Crippled Children- 
Hall of Science. 
University of Illinois 

An exhibit in the medical section deal- 
ing with hay fever, tuberculosis, pneu- 
monia, focal infections, rabies, and bleed- 
ers' diseases Hall of Science. 

University of Wisconsin Medical School 

An exhibit cooperative with the story of 
medicine in the medical section Hall of 
Science. 

Urbana Laboratories 

Materials for testing plants and soil to 
determine soil fertility, Agricultural 
Building. 

V 

Vandersteen, J. 

Pewter, pottery, pictures in tile, wood 
and canvas Dutch Silver General Ex- 
hibits Group, Pavilion 3. 

Victor Chemical Works 

An exhibit of heavy chemicals and prod- 
ucts and a model of a Nashville phos- 
phoric acid plant Hall of Science. 

Visible Records Equipment Company 
A display of office and recording equip- 
ment General Exhibits Group, Pavilion 
3. 

Vitamin Food Company 

An exhibit of vegex, yeast extract, brew- 
ers' yeast, chocolate syrup and concen- 
trates Hall of Science. 

w 

Wahl Company, The 

A display of Eversharp pens, mechanical 
pencils, lead and ink, also featuring a 
demonstration of new adjustable pen 
points, a pen with nine points in one 
General Exhibits Group, Pavilion 4. 

Walker Dishwasher Corp. 

An exhibit of a dishwasner in the "Mod- 
ern Home" in the Home and Industrial 
Arts area. 
Walker Vehicle Company 

An exhibit of electric street trucks and 
tractors Travel and Transport Building. 

Waterman, L. E., Company 

A display showing the various steps in 
the manufacture of fountain pens, and an 
exhibit of wax hands of famous people 
molded from life emphasizing the com- 
pany's slogan of "A Pen to Fit Every 
Hand" General Exhibits Group, Pavil- 
ion 3. 

Waters-Center Company 

A display of electric toasters Home 
Planning Hall. 

Wayne Pump Company 

An exhibit of oil and gasoline pumps 
Travel and Transport Building. 



Waukesha Motor Company 

An exhibit of internal combustion en- 
gines for automotive, industrial and agri- 
cultural purposes. A feature is a 350 
H. P. gas engine Travel and Transport 
Building. 

Weil-McLain Company 

An exhibit of heating and plumbing in- 
stallations Home Planning Hall. 

Weiss, Ira 

An exhibit of costume jewelry General 
Exhibits Group, Pavilion 4. 

Welch, W. M., Manufacturing Company 
Display of scientific equipment Hall of 
Science. 

Wellcome Research Foundation 

A scientific and historical exhibit of 
British medicine and surgery Hall of 
Science. 

Wells Miller, Roy Petterson 

An exhibit of nuts, preparation of nuts 
and nut confections Agricultural Build- 
ing. 

West Disinfecting Company 

An exhibit of disinfecting and germ kill- 
ing preparations Hall of Science. 

West Manufacturing Company, Inc., 
P. C. 

An exhibit showing can opening machine 
and assembly Agricultural Building. 

Western Clock Company 

A display of clocks and other time keep- 
ing devices General Exhibits Group, Pa- 
vilion 4. 

Western Union Telegraph Company 

A large exhibit showing various develop- 
ments of communication in the Radio and 
Communications Building. 

Westinghouse Air Brake Company 

An exhibit of airbrake operating devices 
from 1869 to modern designs for freight 
cars Travel and Transport Building. 

Westinghouse Electric & Manufacturing 
Co. 

Sharing with the General Electric Com- 
pany a large section of the Electrical 
Building with a wide range of dynamic 
exhibits showing the development of 
electricity. Electrical Home Planning 
Hall. 

White, S. S., Dental Manufacturing 
Company 

An exhibit of dental products Hall of 
Science. 

Whiting Corporation 

Cooperating with Nash Motors in the 
illuminated glass parking tower in the 
outdoor Travel and Transport area. 

Wolfgang Hoffman, Inc. 

The interior decorations and furnishings 
of the "Chicago Lumber House" in the 
Home and Industrial Arts area. 

Women's Architectural Club 

Decoration and furnishing of lounge room 
General Exhibits Group, Pavilion 1. 



Y 

Yardley & Co. Ltd. 

A display of imported perfumery, fine 
soaps and toilet articles General Exhib- 
its Building, Pavilion 4. 

York Safe & Lock Company 

An exhibit of various locks and vaults 
of years ago, still doing service, together 
with modern bank vaults, safe deposits 
and various kinds of safes General Ex- 
hibits Building, Pavilion 3. 



170] 



HOME AND INDUSTRIAL ARTS GROUP 



HOUSE: American Rolling Mill Co. 

and Ferro Enamel Corporation 
DECORATOR : Kroehler Mfg. Co. 

Co-operating: Dieterich Steel Cabinet 
Corp.; Crane Co.; Insulated Steel, Inc.; 
Kroehler Mfg. Co.; Surface Combus- 
tion Co.; Overhead Door Corp.; West- 
inghouse Elec. & Mfg. Co. 

HOUSE : Century Homes, Inc. 

DECORATOR : Century Homes, Inc. 

Co-operating: Holland Furnace Co.; Gen- 
eral Electric Co.; Delta Mfg. Co.; 
Overhead Door Corp. ; Crane Co. 

HOUSE: Common Brick Manufactur- 
ers' Association 

Co-operating: Sorvel, Inc.; Edison Gen- 
eral Elec. Appliance Co.; Timken Silent 
Automatic Co.; Ilg Electric Ventilating 
Co. ; Elgin Stove & Oven Co. 

HOUSE : Florida, The State of. 

DECORATOR: Eastman-Kuhne Gal- 
leries, James S. Kuhne. 
Co-operating: Mueller Furniture Co.; 
John Widdecomb Co.; McKay Co.; 
Collins & Aikman; Walker Dishwasher 
Corp; Edison General Elec. Appl. Co.; 
Frigidaire Corp.; Singer Mfg. Co.; 
Overhead Door Corp.; American Stove 
Co.; Scherwintzer & Graeff; Capehart 
Corp. 

HOUSE : General Houses, Inc. 
DECORATOR : Kroehler Furniture Co. 

Co-operating: American Gas Products 
Co.; General Electric Co.; Standard 
Gas Equipment Co. ; Kroehler Mfg. 
Co.; Curtis Companies; Inland Steel 
Co.; Container Corp. of America; 
Standard Sanitary Mfg. Co. 

HOUSE : Masonite Corporation 
DECORATOR : Marjorie Thorsch 

Co-operating: Bryant Heater & Mfg. Co.; 
Marjorie Thorsch; Electrolux; Amer- 
ican Stove Co. ; Overhead Door Co. ; 
tfohler Co.; Ilg Electric Ventilating 

HOUSE : Moore, J. C. B. 



DECORATOR: Gilbert Rohde. 

Co-operating: Gilbert Rohde; Hey wood 
Wakefield; Herman Miller Furniture 
Co.; the Lloyd Mfg. Co.; Holland Fur- 
nace Co.; Norge Corporation; American 
Stove Co. ; Crane Co. ; Overhead Door 
Corp.; Kitchen Maid Corp. 

HOUSE: National Lumber Manufac- 
turers' Association 

DECORATOR: Wolfgang Hoffmann, 
Inc. 

Co-operating: Wolfgang Hoffmann, Inc.; 
American Batesville Cabinet Co.; S. J. 
Campbell Co. ; Conover Co. ; Copeland 
Products Co.; Charlotte Furniture Co.; 
Hastings Table Co.; Orinka Mills; 
Warren McArthur Furniture Co., Ltd.; 
West Michigan Furniture Co.; Crane 
Co. ; Holland Furnace Co. ; American 
Stove Co. ; S. C. Johnson & Son Co. ; 
Southern Cypress; Formica Insulation. 

HOUSE : Rostone, Inc., and Indiana 

Bridge Co. 
DECORATOR : Thomas E. Smith 

Co-operating: Hoosier Mfg. Co.; Gen- 
eral Electric Kitchen Institute; Holland 
Furniture Co.; Smith-Graham Co.; 
Overhead Door Corp. ; Crane Co. 
HOUSE : Sloane, W. & J., Inc. 
DECORATOR : Sloane, W. & J., Inc. 
Co-operating: Alexander Smith & Sons; 
McCutcheon & Co.; Gorham-Spaulding; 
Cheney Bros. ; United Wallpaper Co. ; 
De Voe Reynolds Co. 
HOUSE : Strand, Carl A. 
DECORATOR : Good Housekeeping 
Co-operating: Hoover Co.; Singer Mfg. 
Co. ; Crane Co. ; Good Housekeeping ; 
Baker Furniture Co.; Walker Dish- 
washer Corp.; Fox Furnace Co.; Kelvi- 
nator Corp.; American Stove Co.; Chi- 
cago Flexible Shaft Co.; Altorfer Bros. 
Co. ; Overhead Door Corp. ; Dieterich 
Steel Cabinet : Formica Insulation Co. 

LANDSCAPING 
James W. Owen Nurseries 
Muellermist of Illinois 
Owens-Illinois Glass Co. 



HOLDERS OF CONCESSIONS 



A 

Air Show, Chicago 

Exhibit of airplanes and supplies in 
Travel and Transport. 

Allied Coin Machine Exhibit 

Booth for display and sale of vending 

machines Hall of Progress. 
American Badge Company 

Store in Hall of Science for manufacture 

and sale of souvenirs and novelties. 
American Engineering & Management 

Corp., Chicago 

Restaurant facing Leif Ericksen drive 

south of airport. 
American Flyer, Chicago 

Toy trains shop on Enchanted Island. 
Andis Products Company, Racine, Wis. 

Demonstrate, display, and sell electric 

utility items. 
Arouani and Hakim 

Store for sale of Egyptian tapestries, 

rugs, embroideries, brass and woodwork 

and Ambar cigarettes Twenty - third 

Street bridge. 

B- 

Barnard, W. G. 

Demonstration of knives, mincers, and 
noodle cutters manufactured by Acme 
Metal Goods Co. ; five locations. 



Battle of Gettysburg, Inc., The 

"Battle of Gettysburg" Show Midway. 
Bausch & Lomb Optical Co., Rochester, 

N, Y. 

Coin-operated telescopes in 12 locations 
on Skyride towers. 

Belgique Pittoresque, Inc., Chicago 

Belgian Village, south of Twenty-third 
Street entrance, with town hall, church, 
theater, houses, etc. 

Bennett, Horace C. 

Booth for display and sale of Louise 
Gary's Jams Hall of Progress. 
Benjamin, Jack, Chicago 

Indian Arrow game; Aeroplane Ball 
game, American Tally Ball game, on 
Midway. 

Beuttas, Joseph H. 

Manufacture and wholesale distribution 
of "Official Medal." 
Bierdemann, Richard A. 

Show called "The Great Beyond." 

Black-Partridge Pageants, Inc., Chicago 

Pageant, "The Fort Dearborn Massacre" 
and sale of booklets and post cards de- 
picting Fort Dearborn massacre. 

Blanchard, Ray, Evanston, 111. 

Children's Tour service conducted from 
Enchanted Island. 



[171] 



Bonded Checking Stands, Inc. 

15 checking stands and rental and sale 
of umbrellas. 

Bridge World, Inc. 

Bridge Center. Booth in Hall of Science 

in which the game of bridge is taught 

and played in tournament. 
Brooks Contracting Corp. 

Washroom facilities. 
Brown, E. W., and Mackintosh, J. A. 

Display and demonstration of Florida 

sponge industry. 

Bryant and Breuner, Berkeley, Calif. 

Stands for sale of "Shasta Snow." 

Burt, J. W. 

Sale of bridge game books and acces- 
sories. 

Byrd, Admiral Richard E., Boston, Mass. 
Exhibition of the "City of New York," 
Admiral Byrd's south pole ship. West 
shore of South lagoon. 

c 

Cardett, Inc., Chicago 

Store and stands for sale of "World's 
Fair" souvenir emblems. 
Carlson Amusement Enterprise, Chicago 
Exhibit and sale of statue of American 
Girl. Show on Midway. 

Carter, Arch O. & Fred F., Chicago 

Soda grill and luncheonette in Travel and 
Transport building. 

Carter, Chas. J. 

Magic Show Midway. 
Century Beach, Inc. 

Bathing beach Northerly island. 

Century News Co., Inc., Chicago 

Operation of seventy souvenir and candy 
stands throughout grounds. 
Century Pastimes and Games, Inc. 

Game of skill called "Shufflette" Mid- 
way. 

Century Productions, Inc., Chicago 

Wild West show and Rodeo in Soldier 
Field Aug. 25 to Sept. 10. 
Century Razor Blade Co., Chicago 

Operation of stand for sale of razors and 
razor blades. 
Chicago Concessions, Inc., Chicago 

Operating forty carbonated drink stands 
throughout grounds. 

Chicago Daily News, Inc., The 
A Service Bureau Hall of Science. 

Chris Craft Water Transit, Inc. 
Speed Boat Thrill rides. 

Citrus Fruit Juice, Inc., Chicago 

Operating sixty stands for sale of citrus 
drinks. 

College Inn Management, Inc., Chicago 
Pabst Blue Ribbon Casino restaurant and 
outdoor garden on Northerly island north 
of Twenty-third Street entrance. 

Columbian Transportation Co., Chicago 
Operation of boats within fair grounds. 

Columbian Transportation Co., Chicago 
Operation of steamers and 4 motor boats 
outside lagoons. 

Comoy, H., & Co., London 

Operation of store in Hall of Science for 
sale of smokers' articles, tobacco and im- 
ported cigarettes. 

Congress Construction Co., Chicago 

Rutledge Tavern Operation of replica _ of 
tavern for sale of meals located in Lin- 
coln group. 

Continental Concession Co., Chicago 

Lincoln Group Replicas of various build- 
ings prominent in life of Lincoln. 
Crown Food Co., Chicago 

Operation of six lunchrooms throughout 
grounds. 



Cyclone Amusements, Inc., Chicago 
Operation of Cyclone Amusement Ride on 
the Midway. 

D 

Daggett Roller Chair Co. 

Roller chair and jinrickisha. 
Daley, Raymond T., Chicago 

Mickey Mouse circus on Midway. 

Miniature circus of antics of Mickey 

Mouse. 
Dance Ship, Inc., Chicago 

Dance Ship and two soda fountains for 

sale of food and drinks. 
Days of '49, Inc., Chicago 

Reproduction of 1849 mining camp; 

replicas of camp with two streets and 

nearly two-score buildings. 

D-C Manufacturing Co. 

Booth for display and sale of scouring 
brushes Hall of Progress. 

Deisenhofer, Victor & Mauritius Gruber 
Victor Vienna Restaurant Home Plan- 
ning group. 

Diamond Bright Corp., Chicago 

Booth for display and sale of "Luster- 
Sac," metal polish and cleaner in Hall of 
Progress. 

Dixon, Alice Noble 

Store for sale of dolls Enchanted Island. 

Donnelley, R. R., & Sons Company 
Publication and wholesale distribution of 
Official View Books, Official Mailing 
Folders, Official Postcards, and art pho- 
tographs. 

Doughnut Machine Corp. 

10 doughnut stands and a doughnut shop. 

Drury, John, & The Cuneo Press, Inc. 
To write "An Authorized Guide to Chi- 
cago." 

Dufour, A. M., Chicago 

Embryological and Prehistoric show on 

Midway. 
Dufour, Lew 

Freak show Midway. 
Duke Mills Amusements Corp., Chicago 

Freak show on Midway; also Plantation 

Negro show on Midway. 
Dunbar-Gibson, Inc. 

Booth for display and sale of curtain 

stretchers, safety razor blade sharpener, 

garden ornament Hall of Progress. 

-E- 

Edwards, E. W., Chicago 

Adobe sandwich and barbecue shop in 
Midway. 

Eitel, Inc., Chicago 

Operation of Old Heidelberg Inn; also 
Eitel Rotisserie east of Twelfth Street 
entrance. 

Evening American Publishing Co., Chi- 
cago 

Golf tournament, consisting of driving, 
approaching and putting in Soldier Field, 
Sunday, June 4th. 
Exposition Fruit Co., Chicago 

Fifteen fruit and nut stands throughout 
grounds; also food shop at Twenty-third 
Street bridge. 

p 

Fagaol, R. B., Chicago 

Miniature railroad operating in Enchanted 
Island. 
Falk and Kalman 

Store for display and sale of "The Path- 
finder," a weekly newspaper Twenty- 
third Street bridge. 

Feldman, M. Newt 

Sandwich stand. 



[172] 



Fisher, C. R., Chicago 

Operation of kosher restaurant on Mid- 
way; also Temple of Phrenology, games 
known as "Japanese Tally Ball," "Amer- 
ican Baseball Dart," and "Aeroplane Ball 
game." 

Florida & Canada Amusements Corpo- 
ration 

Seminple Indian village and alligator 
wrestling show Midway. 

Flying Turns Operating Co., Inc., Chi- 
cago 

Operating "Flying Turns," thrill ride on 
Midway. 

Frozen Custard, Chicago 

Operating stands for sale of "frozen cus- 
tard," ice cream-like product. 

G 

Gaw, George D., Chicago 

Penny weight scales throughout grounds. 

General Cigar Company, Chicago 

Cigar store in Twenty-third Street con- 
course. 

Glutting, Roy H. 

Sale of kites, marble shooter, and walking 
duck on Enchanted island. 

Goldberg, Murray 

5 "Guess-ur-weight" scales throughout 
grounds. 

Golden City Scooter, Inc., Philadelphia 
Amusement ride known as "Scooter" on 
Midway. 

Goodyear Tire and Rubber Co., Akron 
Operating helium -filled, twin motored 
dirigibles with capacity of from 4 to 13 
persons from airdrome south of Travel 
and Transport building. 

Gordon, Clifford J., Chicago 

Operating "Movie-of-U" photographic 
machines in two stores on Twenty-third 
Street bridge. 

Gordon & Rosenblum, Chicago 

Operating 6 taffy and cotton candy stands 
in grounds. 

Gray Line Sightseeing Co., Chicago 

"Official Tour Service," including spe- 
cial private tour service in grounds. 

Green Duck Metal Stamping Co., Chi- 
cago 

Store in Hall of Science for sale of sou- 
venir metal novelties and tablewear. 

Greyhound Corporation, The 
Intra-Fair bus transportation. 

Groak Water Concession, 1933 
Furnishing of drinking water. 

Gros, Jean, Pittsburgh, Pa. 

Marionette show on Enchanted Island. 

Gruen, Paul R., Inc., Chicago 

Store for sale of watches, novelty jewelry, 
etc., at Twenty-third Street bridge. 

-H- 

Heckler, Prof. Wm. 

Trained Flea circus Midway. 

Heller & Sons 

Booth to display and sell: monograms and 
ink, darners Hall of Progress. 

Hock, Edward A., Chicago 

Operating games on Midway known as 
follows: "Walking Charley Ball Throw- 
ing," "Kentucky Derby," "Fish Pond," 
"Hoop-la," "Rollaball Alley," "Skill 
Toss," and "Target Skillo." 

Holmes, Burton, Lectures, Inc., Chicago 

Motion picture studio for making of pic- 
tures for commercial concerns and ex- 
hibitors Hollywood. 



Holton & Johns, Chicago 

Operating "Progress of Domestic Ani- 
mals," showing evolution of horses, cat- 
tle, hogs, sheep and dogs. Leif Eriksen 

Hood, J. V., Racine, Wis. 

Children's novelties Hall of Progress. 

Horticultural Exhibitions, Inc. 

Horticultural show and restaurant South 
end Northerly island. 

Hub, Henry C. Lytton & Sons, The 
Store for sale of wearing apparel, acces- 
sories and sporting goods Twenty -third 
Street concourse. 

Hull and Kerr 

Booth for display and sale of vegetable 
garnishing sets Hall of Progress. 



Icely, Lawrence B., Chicago 

Aquatic Golf course on shore line of 
Northerly island. 

Infant Incubator Co., Chicago 

Operating infant incubator room, nursery, 

and exhibit room. Twenty -third Street 

plaza. 
International Bazaars, Inc. 

Oriental village Midway. 
International Oddities, Inc. 

Ripley "Believe It or Not" Show Mid- 

way. 
Israelite House of David, Benton Har- 

bor, Mich. 

Store for sale of House of David articles 

at Twenty-third Street bridge. 

J 

Jonkers, John and Winifred, Chicago 
Operating stands for sale of French 
waffles, cakes, pastries, and dairy drinks, 
on Midway. 

K 

Kaufmann & Fabry Co., Chicago 

Operating photographic studio for taking 
and selling "Official" photographs of 
fair; also operating store for sale of 
cameras and supplies in Hall of Science. 

Klauber Novelty Co., Chicago 

Operating game of skill called "Bridge 
Keno" on Midway. 

Klawans, S. E., Chicago 

Operating sandwich stand on Midway. 

Kule-Fut Laboratories 

Booth for display and sale of dusting pow- 
der for feet Hall of Progress. 

L 

Leonard, L. S., Chicago 

Booth to display and sell a combination 
tooth brush, gum massager, desk pad, 
and bird house in Hall of Progress. 

Leyan, D., Chicago 

Sandwich stand on Midway. 

Libby, McNeill & Libby, Chicago 

Operating 20 stands for sale of potato 
products, tomato juice and tomato juice 
cocktails, acid 10 pineapple juice stands. 

Library of International Relations, Chi- 
cago 

Children's library and reading room- 
Enchanted Island. 

Lightner Publishing Corp. 

Store _fpr sale of relics from Columbian 
Exposition, and magazines Twenty-third 
Street bridge. 
Lintz, G. A., Brooklyn, N. Y. 

Operating amusement known as "Gorilla 
Villa" in _ which are displayed 2 gorillas 
and 10 chimpanzees. Midway. 

Lorenz & Stark, Amsterdam 

"Try-your-Weight" scales in five loca- 
tions on grounds. 



[173] 



Loveland, T. A. 
Root beer stands. 

Lunenburg Exhibitors, Ltd. 

Champion fishing schooner "Bluenose." 
Lytton, Henry C. & Co., Chicago 

Operating store for sale of wearing 
apparel and sports goods Twenty-third 
Street bridge. 

Mi- 
Maim & Kottas, Chicago 

Operating soda grill and luncheonette in 
Agricultural building. 

Mar-Ney Products Co. 

Booth for display and sale of a machine 
for mounting pictures on mirrors Hall of 
Progress. 

Marvin, Campbell 

Sale of Holmes Bakery Products from 
stand. 

Master Marble Co., Clarksburg, W. Va. 
"Master Marble Shop," for sale of mar- 
bles Enchanted Island. 

Maynes-Illions Novelty Rides, Inc. 
5 amusement rides on Midway. 

Meldon, Maurice, Cleveland, O. 

Booth for demonstration, display and sale 
of auto polish Hall of Progress. 

Merryway Company, The 

Booth for display and sale of an electric 
food preparer Hall of Progress. 

Messmore & Damon, Inc. 

Prehistoric Animal show Twenty-third 
street. 

Meyers, Joseph 

Booth for sale and display of hand writ- 
ten engraving on key checks and other 
small articles, fountain pen sets Hall of 
Progress. 

Midget Village, Inc., Chicago 

Village operated by fifty midgets on Mid- 
way. 

Midway Recreation Corp., Beaver Falls, 
Pa. 

Operating "Laff-In-The-Dark" amuse- 
ment ride and "Fascination," a game of 
skill Midway. 

Miller and Gaus, Chicago 

"African Dip," an amusement Midway. 

Milne, Lorne A., Chicago 

"Handwriting Character Analysis," booth 
on Midway. 

Morgan, Leon 

Counter in "The World a Million Years 
Ago" for the sale of a book or pamphlet 
on pre-historic animals and miniature re- 
productions of pre-historic animals. 

Morgan, Lucy, Penland, N. C. 

Operating log cabin for sale of handi- 
craft of Carolina mountaineers adjoin- 
ing Fort Dearborn. 

Muller, Charles J., Monrovia, Calif., and 
Chicago 

Soda fountain and luncheonette and Mul- 
ler's Pabst Cafe on mainland and Schlitz 
Garden Cafe west of States group. 

McDowell, L. V. 

Booth for display and sale of rubber 
stamps Hall of Progress. 



N 

Noon, J. Gilbert, Chicago 

Shooting gallery Midway. 
Nu-Dell Manufacturing Co. 

Two booths for display and sale of cake 
decorator, household mending cement, 
carpet cleaner and hair wavers Hall of 
Progress. 





Oakville-American Pin Division, Scovell 
Mfg. Co. 

Booth for display and sale of Take-a- 
Pin "Pin Dispenser" Hall of Progress. 

O Brien & Payne, Chicago 

Demonstration, display, and sale of a 
boiler oven Hall of Progress. 

Owen Bros., London, England 

Store for sale of jewelry and pictures 
decorated with butterfly wings Twenty- 
third Street bridge. 

P 

Pal-Waukee Airport, Inc., Chicago 

Amphibian planes for transportation and 

thrillrides. 
Panorama, Inc., Chicago 

Exhibiting panorama painting "Pantheon 

de la Guerre" Midway. 
Paris, Inc., Chicago 

Operating reproduction of "Streets of 

Paris" South of Twenty-third street and 

west of lagoon. 
Paschal, H. F., Chicago 

Operating store for sale of historical toys 
Twenty-third Street bridge. 
Paulus, S. E., Chicago 

Animal act on Enchanted Island. 

Paulus, S. E., Chicago 

Presentation of animal acts Theatre, En- 
chanted Island. 
Pfund-Bell Nursery Co., Elmhurst 

Show room for display of palms, ferns, 
evergreens, etc. 

Polish Pavilion, Inc. 

Special building for restaurant, dancing 
pavilion, theatre, booths and display 
spaces for articles imported from Poland 
Northerly island. 

Pop Corn Concessions, Inc., Chicago 
Operating forty stands for sale of pop- 
corn throughout ground. 

Potstada, George 

Booth for sale and display of hair dryer 
and folding lamp Hall of Progress. 

Price Mfg. Co., Chicago 

Operating store for sale of patent clothes 
line Twenty-third Street bridge. 
Primer Publications, Chicago 

To publish for sale educational booklets 
for children. 

Progress Amusement Corp., Chicago 

Lagoon transportation and sight- seeing 
boat Lagoons. 

R 

Radio Steel & Manufacturing Co., Chi- 
cago 

Exhibit and sell toy coaster wagons En- 
chanted Island. 

Raemer, Norman 

Booth for display and sale of an aerial 
eliminator Hall of Progress. 

Republic Chemical Co. 

Booth for display and sale of deodorants, 
foot lotions, cosmetics. 

Richards, W. S. 

Booth for display and sale of maple syrup 
and maple cream Hall of Progress. 
Robertson-Davis Co., Inc. 

Booth for display and sale of Automatic 
Solder. 

Rogers, Max D., Chicago 

Operating games known as "Rose Bowl- 
ing" and "International Base Ball Pitch- 
ing" Midway. 

Rosenthal & Levy, Chicago 
Sandwich stand. 

Rosenthal, Oscar W., Chicago 

"Hollywood" sound-recording-photo- 
graphic studio South end of Northerly 
island. 



174] 



Ruel & Stewart, Chicago 

Operating motor boats from outside 
grounds to Thirty- first Street landing. 

Russell, Harry, Chicago 

Operating games known as "Devil's 
Bowling Alley" and "Target Skill" Mid- 
way. 

s 

Sanitary Foot Rest Co. 

Booth f9r display and sale of foot rests 

for furniture, stoves, and radios Hall of 

Progress. 
Sapp, Phillip A., Eufaula, Ala. 

Miniature park for children Enchanted 

Island. 
Sbarbaro, John A., Chicago 

Operating game known as "Hollywood 

Dart" Midway. 
Schack, M., Chicago 

Exhibition of marine life Midway. 

Schumacher, B. P. 

Exhibit of painting "The Crucifixion" 

Midway. 
Schwartz, David S., Chicago 

Toy Shop Enchanted Island. 
Scranton Lace Co. 

Store for sale of lace manufactured by 
concessionaire Twenty - third Street 
bridge. 

Semek, Joseph 

Booth for sale and display of hand em- 
broidery Hall of Progress. 
Shine-Sac Inc., Chicago 

Stand to demonstrate Shine- sac products 
Twenty-third Street bridge. 

Show Boat Amusement Corp., Milwau- 
kee, Wis. 

Operating floating theatre known as 
"Show Boat" West shore of South la- 
goon. 

Showmen's League of America, Chicago 
Operating game known as "Air Gun Nov- 
elty" Midway. 

Siegel, R. J., Chicago 

"Pony ride and miniature zoo" En- 
chanted Island. 

Simon, Leo, Chicago 

"S-49 Submarine": an ex-navy submarine 
North lagoon. 

Simpson Flower Shop 

Flower shop Twenty-third Street bridge. 

Singer, Edward, Chicago 

Operating store for sale of men's neck- 
wear Twelfth street entrance; also store 
for sale of portable radio and radio acces- 
sories Area north of India. 
Smith, Henry Justin 

Writing of a History of Chicago. 

Spencer, Harvey P. 

Store for manufactuirng, display and sale 
of taffy and taffy candy Twenty-third 
Street Bridge. 

Spencer, W. L. 

Stand for sale of an automobile glare 
shade. 

Spies Brothers, Chicago 

Shop for sale of fraternity and class 

jewelry 23d street bridge. 
Standard Manufacturing Co., Cambridge 

City, Ind. 

Supply of chairs and benches. 
Stearns, Walter 

Store for display and manufacture of 

profiles etched in silver or bronze 

Twenty -third Street Bridge. 

Stockholm, Carl 

Dry cleaning, pressing and laundry serv- 
ice General Exhibits Group. 

Stone and Coleman 

Booth for display and sale of flexible 
belts and buckles Hall of Progress. 



Sullivan, Mrs. W. G. 

Booth for display and sale of costume 
jewelry to be made on booth Hall of 
Progress. 

Swedish Produce Co., The 

Lunchroom and exhibit of Swedish prod- 
ucts Agricultural building. 

-T- 

Thomson, S. W. 

Lion Motordrome Midway. 
Thorach and Rose 

Booth for display and sale of Metallic- X 
adhesive compound and wood block mini- 
ature buildings Hall of Progress. 

Thorud, Hazel M., Hubbard Woods 

Operating restaurant known as "High 
Life Fish Bar" Northerly island. 
Tokyo Chop Suey Co. 

Chinese Lunch Room Twenty - third 
Street bridge. 

Tony Sarg Co., New York 

Marionette show Theatre on Enchanted 

Island. 
Tolpin Studios 

Booth for display and sale of: Gold China 

Ware Hall of Progress. 

Tuma, Frank J., and Company 

Booth for sale and display of baskets, 
beads, wood trays Hall of Progress. 

u 

Ukranian World's Fair Exhibit, Inc. 

Exhibit of Ukranian pottery, paintings, 
embroidery, etc. Thirty-ninth Street en- 
trance. 
Ultravision, Inc., Chicago 

Operating motion picture auditorium at 
south end of Northerly island. 

U. S. Crayon Co., Chicago 
Crayon shop Enchanted Island. 



Van Briggle Art Pottery 

Store for display and sale of Cedar Craft 
and pottery Twenty-third Street bridge. 

Vulich, Jack, Chicago 

Booth for display and sale of razor blades 
and razors Hall of Progress. 

W 

Walgreen Company 

Largest drugstore in the world. 
Walters, R. J., Manchester, Md. 

Operating observation balloon. 
Waterhquse, W. L., Chicago 

Sandwich stand bridge adjoining Gen- 

eral Exhibits building. 

Weiss, Ira 

Booth for display and sale of fountain 
pens and pencils Hall of Progress. 

Weiss, Manfred 

Place in Foreign bazaar for sale of pre- 

serves and canned goods. 
Wilson, Clif., Tampa, Fla. 

"Snake Show" Midway. 
Woodlawn Service Co. 

Sale of programs, popcorn, peanuts, to- 

bacco, wrapped ice-cream, and confec- 

tionery Soldier Field. 

World's Fair Ice Cream Products Co. 

Stands for sale of ice cream and ice cream 
specialties. 

World's Fair Ice Cream Products Co., 
Chicago 

Twenty-one stands for sale of ice cream 
throughout grounds. 

z 

Zienner, Emanuel E., Chicago 

Sale of mechanical toys, ties and hand- 
kerchiefs Hall of Progress. 



[175] 



CONTRIBUTORS TO HISTORICAL EXHIBITS IN 
FORT DEARBORN 



American Legion 
Antique Arms Exchange 
Bitting, A. W. 
Copps, Florence C. 
Daughters of American 

Revolution 
Daughters of 1812 



Du Pont de Nemours, 

E. I. & Co., Inc. 
Ford, H. D. 

Fur Merchants Exchange 
Ho Ho Shop 
Manson, John 
McGrew, Martha 
Sconce, Harvey J. 
Shubert, A. B., Inc. 



Simmons, Vesta R. 
Smithsonian Institution 
Streichert, E. J., Mfg. Co. 
U. S. Military Academy 
Van Deventer, Christo- 
pher 

War Department 
Rock Island Arsenal 



SCIENTIFIC EXHIBITS IN HALL OF SCIENCE 
The following scientific industrial institutions, and organizations, are 
either furnishing exhibits or cooperating in their preparation in basic 
science and medicine: 



Aluminum Company of 
America 

Baker & Co. 

Baker, J. T. 

Bausch & Lomb Optical 
Co. 

Beebe, William 

Belgian National Founda- 
tion for Scientific Re- 
search 

Boyce - Thompson Insti- 
tute 

Buffalo Museum of Sci- 
ence 

Bureau of Standards 

Callite Products Co. 

Chicago Centennial Den- 
tal Congress 

Clay-Adams Co. 

Cleveland Clinic Founda- 
tion 

Columbia University 

Cornell University 

Corning Glass Works 

Cutler-Hammer Co. 

Dee, Thomas J., & Co. 

De Laval 



Denver Equipment Co. 
Dow Chemical Co. 
Durirron Co. 
Fansteel Products Co. 
Firestone Tire & Rubber 

Co. 
General Biological Supply 

House 

G. M. Laboratories, Inc. 
Goldsmith Brothers, 

Smelting & Refining Co. 
Grunow Co. 
Heresy, Dr. Don 
Illinois State 

Department of Health 
International Filter Com- 
pany 

International Nickel Co. 
Johns-Manville Co. 
Johnson, S. C., & Co. 
L'Hommedieu, Charles, & 

Sons 

Loyola University 
Mallinckrodt Chemical 

Co. 

Marquette University 
Mayo Clinic 



McGill University 

Merck & Co. 

Metal & Thermit Co. 

Milwaukee County Hos- 
pital 

Milwaukee Public Mu- 
seum 

Museum of Science and 
Industry 

National Academy 

New Jersey Zinc Co. 

Pasteur Institute of Paris 

Perser Corporation, The 

Purdue University, 

Agricultural Research 
Station 

Rand McNally Co. 

Raritan Copper Co. 

Roessler & Hasslacher 
Chemical Co. 

Simoniz Co. 

Spencer Lens Co. 

Standard Brands, Inc. 

Syracuse University 

Texas Gulf Sulphur Co. 

Thermal Syndicate, The 



[176]