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OFFICIAL GUIDE
BOOK OF THE FAIR
1933
ECMICAGOS
Published by
A Century of Progress
Administration Building
Chicago
TABLE OF CONTENTS
MAP OB1 GROUNDS 1
FOREWORD 5
VIEW OF FAIR GROUNDS 6
YOUR BOOK OP THE FAIR 7
THEME OF THE FAIR Is SCIENCE 11
A BRIEF HISTORY OF A CENTURY OF
PROGRESS 16
THE SYMBOL OF ARCTURUS 20
Color 20
Architecture 22
Lighting 25
THE BASIC SCIENCES 30
Mathematics 30
Physics 33
Chemistry 36
Biology 37
Geology 37
Science in Industry 38
Medicine 39
Dentistry 41
Adler Planetarium 42
FROM WAGONS TO WINGS — TRANSPOR-
TATION 45
Pageant of Transportation 46
Travel and Transport Area 46
General Motors Building 51
Chrysler Building 52
ELECTRICITY — THE SERVANT THAT
HAS TRANSFORMED THE WORLD. 53
THE RADIO AND COMMUNICATIONS
BUILDING 57
SOCIAL SCIENCE - — THE STIRRING
STORY OF MANKIND'S RISE 59
American Family Exhibit 60
Drama in a City Dump 61
Maya Temple 63
Indian Villages 64
The Bendix Lama Temple 66
HOME PLANNING GROUP 67
Home Planning Hall 67
Brick Manufacturers' House 68
Armco and Ferro Enamel House . . 68
General Houses, Inc., House 68
Good Housekeeping — Stransteel
House 69
Rostone House 69
"Design for Living" 70
Masonite House 70
Lumber Industries House 70
"House of Tomorrow" 70
Florida Tropical House 71
W. & J. Sloane House > . . . 72
The Glass Block House 72
Southern Cypress Manufacturers.. 72
Johns-Manville 72
Crane Company 72
Kohler of Kohler 72
Gas Industries Hall 72
THE DRAMA OF AGRICULTURE 73
Livestock and Meat Industries. ... 74
The Illinois Agriculture Building. . 74
The International Harvester Build-
ing 76
The Dairy Building 76
A Poultry Show 77
A FAIRYLAND OF FLOWERS 78
Alpine Gardens 80
Horticultural Building 81
THE PARADE OF THE STATES 89
FOREIGN PARTICIPATION 92
Italy 92
British Empire 92
Mexico 93
Denmark and Norway 93
Luxemburg 93
Chinese Village 93
Japan 93
Czechoslovakia 94
Dominican Republic 94
Sweden 94
Morocco 94
Egypt 94
Foreign Scientific Displays 94
INDUSTRY IN FASCINATING PHASES.. 95
Stories of Oil 95
Graphic Arts 96
Office Equipment 96
Jewelry 98
Textiles 99
SEARS ROEBUCK BUILDING 100
THE FIRESTONE BUILDING 101
THE A & P CARNIVAL 101
HAVOLINE THERMOMETER . . . 102
TIME AND FORTUNE BUILDING,
.102
HALL OF RELIGION
82
THE U. S. GOVERNMENT AND THE
STATES 85
THE CHRISTIAN SCIENCE MONITOR. . .103
AMERICAN RADIATOR COMPANY'S
"GARDEN OF COMFORT" 103
THE FINE ARTS AT THE FAIR 104
SPECIAL EVENTS 110
Musical Programs 113
Sports 114
FUN AND SPECIAL ATTRACTIONS 119
The Towering Skyride 119
Enchanted Island 120
The Midway 121
The Streets of Paris 121
Places to Shop 121
The Aviation Show 122
Hollywood 122
A Livestock and Horse Show 123
Goodyear Blimps 123
A Bathing Beach 123
The World a Million Years Ago. . .124
Belgian Village , 124
The Ukranian Pavilion 124
The Polish-American Pavilion . . . .124
HISTORICAL GROUP 125
The Drama of Old Fort Dearborn . . 125
The DeSaible, or du Sable, Cabin. 128
The Marquette Cabin 128
Lincoln Group 128
EATING PLACES ox THE GROUNDS. . . .130
On the Mainland 130
On Northerly Island 132
GENERAL INFORMATION FOR VISITORS. 133
OFFICIAL DATA 143
Officers 143
Executive Committee 143
Trustees 143
Founder Members 143
Sustaining Members 145
Committee Chairmen 145
Architectural Commission 145
Staff of A Century of Progress. . . .145
State Commissions 146
List of Fair Exhibitors 149
Home and Industrial Arts Conces-
sions 171
Concessions 172
Contributors to Historical Exhibits
in Fort Dearborn 176
Scientific Exhibits in the Hall of
Science 176
Copyright 1933 by
THE CUNEO PRESS, INC.
Printed in U. S. A.
Foreword
This is the official exposition
guide-book of A Century of
Progress, Chicago's 1933 World's
Fair. It contains the latest and
most accurate information avail-
able on what has been accom-
plished and what is planned for
this Exposition of the greatest
era of the world's scientific and
industrial history.
/ s>
[5]
[6]
OFFICIAL GUIDE
Your Book of the Fair
You will enter A Century of Progress for the first time perhaps like
an explorer — curious and eager — penetrating an amazingly rumored
domain in search of treasure. It well might be, whether by day or
night you come, that the veritable bombardment of color and light that
greets you may create the illusion of stepping within a giant jewel, its
myriad facets flashing countless rays of beauty. If the aim of this
Book of the Fair is achieved, the fire and gleam, the purpose and theme
of A Century of Progress will have been caught and resolved into an
orderly, statistical, and factual guide with which you will be able better
to enjoy and appreciate all the things you come to see.
To Meet All Needs
A Century of Progress was conceived and created to meet your
tastes, however varied they may be. On the one hand, science beckons
to serious interest, and, on the other, fun and carnival crook inviting
fingers. Things of the inner spirit offer opportunity for quiet contem-
plation, and sports and recreation sound their constant tocsins. Indus-
try in numberless phases depicts its story of progress and of power,
and art and music hold sway in supreme expression. The aged, the
young, the student, the eager for gaiety, all can seek their separate
ways, and find fulfillment of their needs. Even the children have a
magic continent of their own, a place of wonders.
To Facilitate Your Program
Whether your stay is of several days' duration, or weeks, or for the
full 150 days of the Fair, you will be able to consult the .... pages of
this volume and construct easily and quickly an itinerary that should
permit you to enjoy a maximum of sights and sensations in whatever
measure of time you allot yourself. And to do so with a minimum of
effort and expense.
Answers to Your Questions
Of a morning, at breakfast, with a day of Fair-going before you,
inevitably questions will arise. What today?
What shall we see? Where shall we eat? How will we get there?
What from the vast assortment of attractions shall we choose for a
day filled with pleasure, or inspiration, or instruction — a day charged
with impressions that will live long in memory?
The Book of the Fair will enable you to select little or much, as
suits your requirements. You will find the facts you seek in regard to
L7]
transportation facilities to and within the grounds, and the comforts
and conveniences designed for your service. The Book endeavors to
prepare your mind with authentic data and description of buildings
and exhibits which, in a plan years ago conceived and faithfully fol-
lowed, compose, you will discover, a harmonious whole — the engineered
development of an epic theme.
It will serve you as a Fair guide and encyclopedia, and, too, it is
hoped, as a souvenir that you will treasure.
What Is the Meaning of It All?
Millions Are Expended — A Magic City Created — Throngs Come —
The World Watches— Then It Vanishes—
WHY?
From May 27 to November 1, 1933, the interest of a considerable
part of the civilized world is focused upon 424 acres of land that lie
along the shore of Lake Michigan, edging Chicago. A little while ago
this site was placid lake. Now, shimmering beside the water, a dream
city is risen. It lights the sky with splendor, yet soon will disappear
and be merely a memory.
Five Short Months of Celebration
The immensity of the enterprise might make you ask yourself,
What could be so tremendously important that a city and its citizens
should undertake this titan task of building, shoulder these infinite
details, merely to invite the world to come for a carnival?
Leaf the pages of history for the last 100 years. The answer is
there.
A City Lifted From Mud
Only a hundred years ago Chicago was a huddle of huts, hewn of
logs, clinging to the shadows of Fort Dearborn for safety from the
Indians, and four years after its incorporation as a village, in 1833, its
population, conquering patches of dreary swamp, had reached 4,000.
Today it is nearly 4,000,000 — 3,376,438 for the sake of accuracy, by
the census of 1930 — and growing at a rate of 70,000 a year.
Chicago in a century has climbed to her place as second largest city
in America, fourth in the world.
One thousand two hundred houses of worship pierce her skies with
spires — more churches and missions than in any of thirteen of the
states — and she is one of the country's great religious centers. She has
6,000 acres given to parks and supervised places of play and 35,000 acres
of picnic and playgrounds, as forest preserves outside the city limits,
and supports a hundred or more supervised social centers.
Chicago has close to 6,000 miles of streets, 84 miles of beautiful
boulevards. Beneath her bustling loop, to which area daily at least
250,000 people come to work or for business, and a million and a quarter
t8]
more to shop or to visit, narrow-gage trains whisk merchandise over
60 miles of tracks through tunnels to stores and marts. Above its
towering skyscrapers, passenger and pleasure aircraft and mail planes
go their speedy ways, and Chicago rapidly is becoming the hub of
American aviation.
Chicago is the greatest railroad center in the United States, 33
trunk lines terminating here. An average of one train every 58 sec-
onds enters the city, year in and year out. It is the largest livestock
market and packing center. It is one of the greatest grain markets
and one of the most important ports. Where, a hundred years ago the
trading in furs and the business of trapping them constituted the major
part of the hamlet's commerce, today her 10,000 or more industries
annually produce a vast variety of wares, whose wholesale value
averages close to four billions of dollars.
It might well stir the most sluggish imagination to contemplate the
fact that Chicago, born in the marshes, and actually raised, some years
later, by human energy and skill some 12 or 14 feet out of the mud
for a healthful and more solid site, now is the commercial and the
cultural capital of a domain of more than 40,000,000 people, residing
within a night's ride of the city — a population greater than that of
Great Britain or France, equal to Germany's.
Chicago stands high in world notice as a medical center. It is the
home of six famous libraries. Its Art Institute, which, by the way,
located in the Grant Park area north of the Fair grounds, is one of two
permanent institutions included in A Century of Progress proper, is
visited by more than a million people annually. The Field Museum,
which stands, a $6,000,000 marble structure, at the right of the Fair
grounds' North entrance, is rated as one of the world's finest museums
of anthropology and ethnology. The Shedd Aquarium, within a stone's
throw of the North entrance, houses a permanent exposition of marine
life second to none in the world. Chicago has a $20,000,000 home of
grand opera. Her Symphony Orchestra, founded by Theodore Thomas,
is considered one of the finest. Her Museum of Science and Industry,
established by the late Julius Rosenwald, in one of the magnificent
buildings of the World's Fair of '93, in Jackson Park, ranks with the
world's great museums. The Adler Planetarium and Astronomical
Museum, also included as a part of the exposition, is the only one of
its kind in America, and only one other in the entire world has its equal
in equipment. Chicago is a center of education for the Middle West,
a city of many great colleges and universities, enrolling 40,000 students;
she has some 40 high schools, and junior high schools, and more than
300 grade schools.
So Chicago Celebrates
The foregoing tells scantily a few of the things that cause men to
call Chicago great. Ride over her boulevards, view her serrated sky-
[9]
line from her twenty-six miles of lake front, visit her institutions, see
Chicago in all her myriad phases of life and activity, and wonder ceases
why Chicago, in pride, is stirred to celebrate her own Centennial.
This youngster of the New World had fought the wilderness and
won, and had welcomed peoples of many bloods who came and helped
to build.
Then came years, of recent memory, when the economic scheme of
things seemed to go awry, and the steady march of progress appeared,
to many, halted.
But, undaunted, Chicago turned its face toward the morning of a
new day — just as — one is struck by the parallel — she had done in '93.
She invited the world to observe with her the victories of a glorious
past and the promise of a more glorious future.
Justification enough, you might agree, for Chicago to jubilate over
her own birthday, so peculiarly eloquent of progress. But why the
nations? A great conflict had blazed, and much of the world was
ravaged and much still is lame with the wounds of war. It might have
seemed, then, that progress had turned back, its lights dimmed, and
the world, wallowing in the welter of the war's aftermath, in no mood
for jubilee.
A Century of Progress intends to bring assurance that the steady
march of progress has not, however, swerved aside, nor even been
seriously retarded, that so-called "recessions" are temporary, like the
cloud that, for the moment, obscures the sun. History holds the
evidence that this is true.
Lights Ahead
It is recalled as singularly significant that, in 1893, when Chicago
invited the world to celebrate the landing of Columbus on the beach of
a little island in the Bahamas 400 years before, there was financial
panic and widespread unemployment. Since then, the world has known
prosperity such as it never before imagined.
Chicago herself, at the time of that World's Fair, was still recover-
ing from a great disaster. In 1871 consuming fire had swept the city
rendering 100,000 people homeless, destroying one hundred and ninety
millions of dollars in property, and taking the toll of 200 lives. But
then, rebuilt, she welcomed the world with a manifestation of her faith
in the future.
And the world came, to discover that the forces that spring from
men's minds could not be checked for long, if checked at all. These
are minds that are no more dismayed by a pause for readjustments than
is the motorist who may halt beside the road to adjust his engine's
carburetor. He does not believe his car irreparably ruined because of
a minor flaw. He readjusts and goes on. And thus do the forces of
progress sweep on. They are the forces of science, linked with the
forces of industry.
[10]
Theme of Fair Is Science
As two partners might clasp hands, Chicago's growth and the growth
of science and industry have been united during this most amazing
century. Chicago's corporate birth as a village, and the dawn of an
unprecedented era of discovery, invention, and development of things
to effect the comfort, convenience, and welfare of mankind, are strik-
ingly associated.
Chicago, therefore, asked the world to join her in celebrating a
century of the growth of science, and the dependence of industry on
scientific research.
An epic theme! You grasp its stupendous stature only when you
stop to contemplate the wonders which this century has wrought.
Science Finds — Industry Applies — Man Conforms
Science discovers, genius invents, industry applies, and man adapts
himself to, or is molded by, new things. Science, patient and pains-
taking, digs into the ground, reaches up to the stars, takes from the
water and the air, and industry accepts its findings, then fashions and
weaves, and fabricates and manipulates them to the usages of man.
Man uses, and it effects his environment, changes his whole habit of
thought and of living. Individuals, groups, entire races of men fall
into step with the slow or swift movement of the march of science
and industry.
There, in epitome, you have a story that A Century of Progress tells
you, not in static, lifeless exhibits, but in living, moving demonstrations
of beauty and color. Science, to many of us, has been only a symbol
of something mysterious, difficult, intricate, removed from man's accus-
tomed ways. So few of us realize that in virtually everything that we
do we enjoy a gift of science. A Century of Progress undertakes to
clothe science with its true garb of practical reality and to tell its story
of humanly significant achievement so that even he who runs may read.
Exhibits of Action and Life
Other great expositions have shown, most often in settings of splen-
dor, the achievements of man as exemplified in the finished products of
general use; of dwellings and clothes; of packaged and labeled foods
and other commodities; and of the machines and tools and instruments
with which they were made — parade of products and devices displayed
for ribbons and prizes.
But when the plans were in the making for the exposition of 1933,
the thought came that Chicago's Centennial celebration should be used
to help the American people to understand themselves, and to make
clear to the coming generation the forces which have built this nation.
One night, President Rufus C. Dawes sat at dinner with the late
Michael Idvosky Pupin, noted American scientist and inventor, and he
[11]
suggested to the scientist his belief that the best way to express the
foregoing thought was by a demonstration of the natural forces, and
their effect upon the habits and the lives, and circumstances of man-
kind. The scientist agreed, and from the conference was born the theme
of A Century of Progress, and its
mighty array of exhibits that dis-
close the nature of the funda-
mental scientific discoveries, and
the methods by which they were
made, and how they have been ap-
plied to the practical needs of men.
President Dawes proceeded to
carry out the idea by an appeal to
the National Research Council at
Washington to devise a plan of ex-
hibits by which the story of the
sciences could be told in its en-
tirety, and yet swiftly and with a
simplicity of detail that would
make it clear and absorbingly in-
teresting to everyone. The Coun-
cil appointed an advisory com-
mittee to the Exposition of over
400 of the country's foremost sci-
entists and business men who gave
freely of their time and thought to
suggest the specific form exhibits should take.
The result is that A Century of Progress is not merely an exhibit
of the products of industry. Exhibitors willingly have subordinated
their showing of finished products to a dynamic presentation of actual
processes. They are telling a cooperative story of the ways that they
utilize the discoveries of the basic sciences, a story remarkably devoid
of advertising, without immediate profit in view, in complete sequence,
of every phase of science. Here is innovation, perhaps a sign of a new
order of things — industry joining hands to show the world the funda-
mentals of their craftsmanship, in a spirit of fellowship, and spending
fortunes to do it.
So you see how these basic sciences — physics, chemistry, biology,
geology, mathematics, astronomy— have made it all possible. You
catch dazzling flashes of what the future may hold.
And the story is made complete, its sequence a running narrative,
by the exhibits of social science, which show you how Man has come
up from the caves of half a hundred thousand years ago, adapting
himself to, being molded by, his environments, responding to each new
thing discovered and developed. You see man's march upward to the
present day, where, in a home of 1933, he uses and enjoys all the multi-
tudinous benefits with which science and industry have endowed him.
[121
Rufus C. Dawes
President, A Century of Progress
Going Back a Century
Before you enter the Fair, it may serve to prepare your mind to
keener appreciation of what our progress has been, if you simply shut
your eyes and imagine yourself, for a moment, transported back a
hundred years.
Now you are traveling as man had traveled before you for thousands
of years, in a vehicle dragged by animals, for — in 1833 — it has been
only three years since America's first locomotive, prophetically named
"Best Friend," chugged out of Charleston, S. C., over a few miles of
track to Hamburg in the same state. So the "steam cars" are as yet
only a fearsome experiment. You live roughly, in your own tiny, lonely
world, hedged in by forest or houseless prairies or towering mountains.
No means of quick communication have been contrived to overcome
natural barriers or to break, for months at a time, the solitude. You
wear crude dress, ill fashioned, for it is still the era when clothing
chiefly is made by the women of the household — it is 13 years before
the invention of the sewing machine that permitted the making of
clothes in volume. You eat foods that must be indigenous to the
territory in which you live, for the preservation and protection of foods
has not yet been developed. You read slowly and perhaps painfully
by tallow candle light, for electricity has not come to work its wonders,
even the kerosene lamp is in the future. You fall ill, and primitive
remedies are administered, or the crude knowledge of a restricted man
of medicine is sought. You live in fear and danger of epidemics which
sweep the community unchecked time and time again and take their
deadly toll. Not even antiseptics for combating infection have come,
and will not until 1867. Life is cruel and harsh.
The Hall of Science at Night
[13]
Returning to the Present
Come back to 1933. You hurtle through the air over mountains
and plains on motored wings, or speed along the ground in luxurious
trains, or over smooth highways in motor-powered cars. You
live in a home made of materials created by the genius of man anticipat-
ing the vanishing of forests. Electricity is your servant to give you
light and do your work. You whisper and your words wing their way
across the seas to be heard by listening ears. You read of an event
happening a few hours before, thousands of miles away, and you see
it pictured in the same newspaper. You dine on foods in their original
freshness and flavor, but grown leagues distant, and choose your foods
by the scales and charts of science for health and strength, and eat it
in safety because science has protected it. You choose clothing of
infinite variety of fabrics and patterns. You sit and watch the living
likenesses of actors move about in their previously-enacted roles and
you hear them speak. You turn a dial and take music and speeches
from out of the air. You may fall ill, and medical science performs
miracles with the new knowledge and new devices and instruments.
Life in a hundred years, in all its phases and in multitudinous ways is
more felicitous, and health safer a thousand times, than it ever has
been since the world began.
The Future
Thus you conjure up the intimate picture, that with most of us has
become so commonplace, of what science and industry have done for
us in the common, everyday activities of life. And perhaps are moved
to ask, "What does the future hold?"
Let's go back only 40 years, when Chicago's other World's Fair
was held. That Fair, historians say, awoke a nation of 65,000,000
people from a lethargic material-mindedness and turned its thought
eagerly to cultural and spiritual striving. Its beautiful buildings were
on classical lines. Within one ornate structure crowds milled and
marveled, and whispered in awe. It contained exhibits that to some
were a prophecy beyond the mind's conception; to others, perhaps,
merely an amazing new kind of "trick" of doubtful value or practical
promise.
"The Fair," wrote an observer, "considered as an electrical exposi-
tion only, would be well worth the attention of the world." An elec-
trical engineer is quoted as saying, "You have everything here that was
undreamed of 25 years ago. You have here the culmination of inven-
tion and science. You see here the acme of modern progress. It is
worthwhile to note this carefully, because if we should have another
exhibit twenty-five years from now, the probability is that not one
of the things which seem so wonderful, will then be valued. They will
have been superseded by inventions so much more useful, that it is
barely within the compass of any man's mind to conceive of what the
future has in store for us."
[14]
Almost at Once It Happened
In less than three years thereafter three great discoveries were given
to the world that completely revolutionized the whole of science!
These discoveries served to change the atomic theory with which
men of science had been groping their way. They set science on the
road that it travels today. Two years after the World's Fair, Wilhelm
Konrad Roentgen in Germany discovered X-Rays. A year later
Antoine Henry Becquerel in France found the radioactivity of uranium,
and paved the way for the discovery of radium. The next year, Joseph
John Thompson in England discovered electrons by studying the nature
of rays produced by electrical discharges in vacuum tubes.
So familiar to us all are the commoner uses of the X-Ray, and of
radium, and of the vacuum tube used in our radios, that it requires no
scientific or technical knowledge to instantly grasp the applied impor-
tance of those discoveries. But in theoretical science — in the laboratory
of the research worker — the implications of these discoveries were
epoch-making. Since they were made, science has gone faster along
the road toward the steady conquest of the invisible forces that rule
the universe. It has succeeded in putting many new and basic devices
into harness for mankind.
So fast has been that progress, in fact, that today, as you look
upon the wonders of science, you wonder whether tomorrow may not
hold achievements that will again completely revolutionize our methods
of living.
You will see also at the fair countless exhibits showing where science
spans the gap between laboratory and factory. Among the dynamic
displays, for example, you will observe the complete process of obtain-
ing gasoline, its distillation, cracking, refining. At the same time you
will see the results of the latest research into cosmic rays that may
prove — science itself will not say with certainty — the source of new
power that can be taken from space. You will see, too, how sound is
carried on a beam of light. Will this, in the near future, become a new
means of communication? You can be the judge.
[15]
A Brief History
Of A Century of Progress
The idea of a giant celebration by Chicago on its centennial was
urgently supported by Myron E. Adams before Mayor William E.
Dever, who on August 17, 1923, having been duly authorized by the
City Council, appointed a committee of citizens to lay the foundations
for the celebration. The chairman of this committee was Edwin N.
Hurley, who gathered much valuable information, considered various
plans, and had prepared a report of the greatest value to its successors.
Upon the election of William Hale Thompson, Mr. Hurley, on behalf
of this committee submitted this report of its activities and recommen-
dations, and at the same time submitted the resignations of the com-
mittee's members. These resignations were accepted and the matter
was, for the time being, dropped.
Late in 1927, a small group of citizens headed by Charles S. Peterson,
then City Treasurer, urged upon Mayor Thompson the reconsideration
of the project, submitting to him convincing evidence of a great popular
interest and support. Accordingly, after appropriate action by the City
Council, Mayor Thompson called a public meeting of citizens to consider
the proposal of having an international exposition to celebrate Chicago's
hundredth birthday.
At this meeting held December 13,1927, it was determined that the
exposition should be announced and a corporation, not for profit, organ-
ized for the purpose of preparing for it. The first officers of this asso-
ciation to be elected were: President, Rufus C. Dawes; Vice-President,
Charles S. Peterson; Secretary, D. H. Burnham; Treasurer, George
Woodruff; Comptroller, Arthur Andersen.
Things started to hum. Here was a job that called for men and
women of vision, of civic spirit, of self-sacrificing mold, and the field
must be canvassed and the workers chosen. The list of those men and
women who have given so freely of their time, loyalty, and resources,
has increased in number as the Exposition grew, while the project itself
has been singularly free from inharmonious bickerings within and
popular attacks from without.
The Fair Gets Under Way
On the fifth day of January, 1928, A Century of Progress was
organized as an Illinois corporation, not for pecuniary profit, having
as its charter purpose, "the holding of a World's Fair in Chicago in the
year 1933." The original name of the corporation, "Chicago Second
[16]
Avenue of Flags
[17]
World's Fair Centennial Celebration," was changed only July 9, 1929,
to "A Century of Progress."
No profit can, under any circumstances, accrue to members of the
World's Fair Association. If any funds remain after payment of the
outstanding bonds, they are to be given to existing organizations whose
spirit and work is consonant with the basic theme of A Century of
Progress.
The international character of the Exposition is indicated by the
fact that on February 5, 1929, a joint resolution of Congress was
approved authorizing the President, on assurance that five million dol-
lars had been raised by the Corporation, to invite the nations of the
world to participate in the Exposition. This assurance having been
given to the President the invitation was sent through our diplomatic
officers to all nations on January 10, 1930.
An enabling act of the Illinois legislature permitted the Exposition
to be held on new-made state park land lying along Lake Michigan,
opposite the heart of the city. In carrying out the aims of this Act,
A Century of Progress has had the continuous and unwavering support
of the South Park Commission, under whose jurisdiction this land lies.
The Commissioners are Edward J. Kelly, Chairman, now Mayor of
Chicago; Benjamin F. Lindheimer, Michael L. Igoe and Philip S. Graver.
Without Cost to the Taxpayer
In financing — as in creating, as in color, as in architecture — A Cen-
tury of Progress has planned boldly, executed audaciously and looked
always into the future. That is the theme of the Fair — achievement,
and its promise. It breathes of the spirit which has made Chicago, and
which summons the World to partake of new hope and encouragement.
Here in the making, through years of financial crisis, was a several
million dollar public enterprise going forward steadily, step by step,
along lines not experienced in the history of our national expositions.
In these days when articulate protest of peoples of the world has risen
against further taxation, A Century of Progress was completed without
one cent of taxation being imposed upon an already heavily burdened
citizenry. No Federal government, state, county or city subsidy was
asked for, or received.
Other world expositions have greatly depended upon subsidies.
Such moneys have constituted the major part of their funds. The
World's Fair in Chicago in 1893 received $5,000,000 from the City
of Chicago, $2,446,680.43 from the Federal government. The Louisiana
Purchase Exposition in St. Louis in 1904 received $5,000,000 from the
City of St; Louis and $5,000,000 from the Federal government, and a
loan from the Federal government of $4,600,000. The Panama Pacific
Exposition, held in San Francisco in 1915, received from the City of
San Francisco the sum of $5,000,000, from the State of California,
$4,900,000, and from various counties of the state $556,341. The
Federal government did not, however, contribute.
[18]
Lenox R. Lohr, General Manager,
A Century of Progress
Early needs were met from the fees of founder and sustaining mem-
bers of the corporation — $1,000 each for the former and $50.00 each
for the latter.
The citizens of Chicago, as an expression of their faith in the enter-
prise, formed the World's Fair
Legion. More than a hundred rzmm^^l^^m*wB&imiim®m^mm
thousand paid the $5.00 member-
ship fee, the total of which was set
aside with a trustee for return to
the members if the Fair never
opened or to purchase them admis-
sion tickets when it opened.
The basis of financing was an
issue of gold notes of ten million
dollars. These notes are secured
by the deposit of forty per cent of
the gate receipts in the hands of
the trustees and are guaranteed by
the endorsement of prominent citi-
zens of Chicago. In a short cam-
paign of three days, while on a
flying visit to America from his
duties as United States Ambassa-
dor to the Court of St. James,
General C. G. Dawes secured these guarantees of over $12,000,000, thus
enabling the gold note issue to be made. More than fifty per cent of
these notes were sold to the guarantors themselves during the summer
of 1929 and in spite of the depression that followed the subscriptions
that were made at that time were practically all faithfully performed
during 1930 and 1931. Subsequently corporations and individuals have
taken these notes in payment for services and materials and no sales of
these gold notes have been made for any sum at less than par.
Plans were made, the Fair started. No contract was let unless there
were means with which to pay for it. Yet work never ceased, more
buildings were erected, more exhibits were installed, more features con-
trived to make A Century of Progress a gorgeous, living spectacle that
its participants will remember to their dying days, than were contained
in the original schedule.
No buildings were erected on any general theory that, "maybe and
perhaps," exhibits would be found that, in rental for space, would pay
for them. Fair officials determined that insofar as the Exposition was
an expression of Chicago's pride and energy, just that far the citizens
themselves should prepare and set the stage; that insofar as the cele-
bration met the needs of industry, just so far would industry present
the drama.
[19]
The Symbol of Arcturus
Perhaps nothing so graphically symbolizes the swiftness with which
science has moved, or presents so clear-cut a picture, as the way that
the World's Fair of 1893 was opened, compared with the opening of
A Century of Progress. In '93, men marveled that President Grover
Cleveland could press a button and start a fountain flowing, and wheels
turning as the official Fair opening. At that moment, 40 years ago,
the orange star Arcturus, commonly called Job's star, blinked down
upon the Fair. Light that left it then has since been racing at a speed
of 186,284 miles a second earthward. The idea was conceived of
opening A Century of Progress with the rays of Arcturus. A simple
matter now for science to catch this feeble beam when it arrived on
earth, and as it struck the great telescope of Yerkes Observatory in
Wisconsin, transform it into electric energy by means of a photoelectric
cell, amplify it by the methods of radio and speed it on to Chicago to
start the big show's night life.
A miracle, they would have said a hundred or even forty years ago.
But today, the "electric eye," relays, vacuum tubes, amplifiers, micro-
phones, which respond to the tiniest fluxes of energy, help to do the
work of the world in almost routine manner.
Progress!
And as you roam the vast buildings, ride through the grounds, visit
the places where fun is supreme, you will find that all within this great
World's Fair is a definite part, a paragraph or chapter in the story of
progress and advancement.
In Speech of Color
Bold splashes of color seem almost articulate with the spirit of car-
nival, a flaming expression of fun and frivolity which, after all is said
and done, is of the very essence of a Fair. Joseph Urban, famous
architect and stage designer, sought to achieve a harmony of color on
building exteriors that might also express the Exposition's deeper, more
lasting implications and purposes. He has used on the buildings 24
colors — one green, two blue greens, six blues, two yellows, three reds,
four oranges, two greys, white, black, silver, and gold. And it is inter-
esting to note the percentages of colors used. Approximately twenty
per cent of all the painted surfaces is in white, twenty per cent in blue,
twenty per cent in oranges, fifteen per cent in black, and the remaining
twenty-five per cent is divided among the yellows, red, greys, and green.
In terms of laboratory experiment, the result sought was a correla-
tion of many buildings that are different in character, shape and mass,
and which are arranged on a very informal plan. Too, the achievement
[20]
Throngs Fill the Court of Honor, Hall of Science
[21]
The North Entrance to the Hall of Science
of brightness and life for materials that of themselves are not beautiful.
Were one to pose as a prophet, he might well say that here is sugges-
tion of a future American color harmony, distinctive, bold, that could
change neutral sections of cities and towns, bring cheer and liveliness
to workers in factories, perhaps revolutionize in time the conception of
color effects in homes. At any rate, here, color is decorative in a prac-
tical way, a planned conception to fit the architectural scheme of
utilitarian modernity, and to play a part in a joyous festival.
In Style of Buildings
Consider the architecture of the buildings. Wonder, perhaps, that
in most of them there are no windows. Note curiously that these
structures are for the most part unbroken planes and surfaces of asbestos
and gypsum board and plywoods and other such materials on light steel
frames, rather than a parade of sculptured ornamentation.
"It would be incongruous to house exhibits showing man's progress
in the past century in a Greek temple of the age of Pericles, or a Roman
villa of the time of Hadrian," said members of the architectural com-
mission of the Exposition, all of whom are graduates of the ficole de
Beaux Arts, home of the classical school. "We are trying to show the
world not what has happened in the past, because that has already
been effectively done, but what is being done in the present, and what
may happen in the future."
Modern Planning
A Century of Progress considered two things in planning the types
of building construction you see here. First, here was a city to be
built staunchly for 150 days of life, not for the 30 years that is the
anticipated life of a modern building. Why, then, build for three
decades, which would be in direct contradiction to the new science of
T22]
business that decries waste and extravagance, when the genius of man
has provided factory-made parts, wall materials pre-fabricated in shops,
steel frames and clips and screws for quick assembly, and new composi-
tions, all to permit the building of staunch structures, which yet can be
quickly razed, and the materials salvaged? And why, architects now
ask themselves, should Greek pillars be used when they no longer are
needed, as the Greeks used them, to be actual supports, or fanciful
ornamentations or projections be clapped onto surfaces when the prac-
tical reasons which caused their use originally no longer exist?
Second, in construction as well as in architecture, it was intended
that here should be a huge experimental laboratory, in which home
builders and manufacturers can study, and from which they might
borrow for their buildings of the future. Windowless, these buildings
assure, by virtue of the advancement in the science of interior lighting,
that on no day of the Fair, no matter how dark and gloomy, can
visitors be deprived of the full measure of beauty in interiors and
exhibits. At the same time, they may point the way for many new
departures in economical construction. They exemplify, too, the ad-
vancement which has been made in healthful, controlled, filtered venti-
lation. Architects and exhibitors have constant control over both light
and ventilation regardless of the kind or time of day.
The Fair's First Experiment
The Administration building, headquarters of the Exposition, can
be said to strike the keynote of the entire architectural plan. Ultra-
modern in design, it was here that far-reaching experiments were made
in unusual lighting and color effects, and in choice of construction plans
and materials.
The Administration building stands to the left after you enter the
North Entrance, an E-shaped structure clothed in ultra-marine blue.
Administration Building — East Front
[23]
and yellow, with an entrance of silver, and it occupies an area of 67,000
square feet. The architects were Holabird & Root, and Hubert Burn-
ham, and Edward H. Bennett.
Stand before it, and two heroic figures symbolizing the theme of
the Fair — science and industry — greet your eyes, dominating the
entrance. These figures were modeled in plaster by Alvin Meyer. Science
is symbolized by the wheel of the zodiac at its base, and industry, by
wheels and gears.
Enter the main entrance hall. Here is a vast room, containing the
world's largest photo-mural, a view of the Exposition.
A broad door opposite the entrance gives access to a corridor con-
necting the wings of the building and a wide stairway leading up to the
foyer of the trustee's room. The trustee's room is famous for its modern
simplicity. A high window at one end of the room commands a view of
the Lagoon, Northerly island and Lake Michigan. Doors open out
onto balconies on three sides of the room. On each side of a wide purple
band, the ceiling and the walls are covered with flexwood, a veneer
made from Australian lacewood mounted on cloth and applied like
wall paper. The mural decorations are of imported inlaid veneers in
the original colors of the various woods used.
A long, wedge-shaped table, unique and utilitarian, occupies the
center of the room. Its tapering design enables each guest easily to
see all others at the table.
The portions of the E-shaped building devoted to offices and work-
rooms are arranged for the most efficient utilization of light and venti-
lation. The building is an experiment indicating possible trends in office
and factory construction. Its low cost per cubic foot, the high salvage
value of its materials, and its easy adaptation to everyday work, offer-
ing an army of employees few steps to climb with no need for elevators,
and giving the various offices convenient access to one another, suggest
many possibilities for similar structures in the future. The roof insula-
tion is of processed cornstalks. Asbestos cement board covers the out-
side walls. The inner sheathing is of plaster board. Into the two and
three-quarter-inch space between the outer and inner walls, an insulating
material of asphalt and wood was shot by pneumatic guns. The insula-
tion provided by these materials is said to be equal to a 13-inch brick
wall. These materials lend themselves to mass production, therefore,
greater economy, and this, together with the ease of construction cut
usual building costs to less than half!
In Marvels of Lighting
Should you gasp with amazement as, with the coming of night,
millions of lights flash skyward a symphony of illumination, reflect again
that it is progress speaking with exultant voice of up-to-the-second
advancement.
Nobody knows how many thousands of years ago, this spot that
now blazes with light, was a part of vast stretches of ice. Glaciers
[25]
moved sluggishly against the cold sky, and sun and moon and stars
were the only illumination. Centuries rolled by and man discovered
fire and used it to warm his wigwams, caves, and huts. Oils from
animals came into use for lighting, then came kerosene; today we have
electricity.
And science has achieved a brilliance and skill of electric lighting
which, as exemplified in the buildings of the Fair, render windows and
skylights no longer a necessity in buildings; athletic fields can at night
be made as bright as day for all manner of sports ; and industries profit
by billions through speeded-up production, and in safety, and savings
in materials that once were spoiled because of insufficient light to permit
workers to see clearly. In schools and homes and factories and offices
advances in methods of lighting protect and preserve the human sight,
and light hygiene, ray therapy and food irradiation bring renewed health
and vigor to people everywhere.
The Miracle of Light
A Century of Progress portrays vividly the story of Light in manifold
ways. World science waits breathlessly the third exploration of the
Administration Building by Night and by Day
[26]
stratosphere by Professor Auguste Piccard and his brother Jean. They
will soar 10 miles or more above Soldier Field in an aluminum ball sim-
ilar to one on display in the Hall of Science. Who knows that they will
not capture some cosmic rays which will further advance the knowledge
of men. They believe it possible.
Crowds can study, with Professor
William Beebe, whose bathysphere
is on display, and in which he de-
scended 2,200 feet into the sea, the
light that illumines the myriad life
of ocean beds. They can study
infra-red, ultra-violet and various
other energy rays, and perhaps
catch that sense of eager expect-
ancy with which Science waits,
likely upon the threshold of a new
era of miracles.
It is with like feeling that illu-
minating engineers say they look
forward to illuminant development
following this Exposition. "Expo-
sitions always have been mile-
stones in lighting progress."
The Hall of Science Tower by Night
The chairman of the committee
of Westinghouse and General Elec-
tric, engineers that designed a part
of the lighting plans of the Fair,
says: "The Exposition of 1933 not
only will recall the advances during
the last 100 years, but will give us
glimpses of new developments and
refinements that will be common-
place in a few years."
Within the buildings are bor-
rowings from the future in inverted
lighting, shaded arrangements,
color effects, and without, a fairy-
land of lighting effect on greater
scale and in more numerous ar-
rangements than the world has
ever seen. Back in 1893, the World
Fair was illuminated with 93,000
incandescent lights, supplemented
by 5,000 arc lights, in horse power representing three times the total
electric horse power then used in the entire city of Chicago. Many thou-
sands of visitors had never seen an incandescent light. The incandescent
bulb then was faint in glow, and men knew little how to use it, yet varied
[27]
The Hall of Science Tower by Day
arrangements and effects were achieved that caused comment through-
out the civilized world, and are credited with having been responsible
for immediately beginning an era of illuminating progress. Two years
after the Fair, the study of light and its practical application was placed
on a scientific basis, instruments were designed to measure the intensity,
quality and distribution of the light flux, and the physical characteristics
of the light sources themselves for the first time studied.
Today, A Century of Progress is lighted also by incandescent bulbs,
15,000 of them for exterior illumination, and it is not even possible to
guess the number within the Exposition buildings and concessions.
They range from 10- watt to 3,000-watt power, creating a brilliancy of
light that, compared with what was possible in '93 is as the sun to
A Century of Progress at Night (From paintins by Walter E. Olsen)
[28]
morning's twilight. Arc lights, too, are used, vastly improved over
those of 40 years ago. One battery of arc lights alone, 24 powerful
search lights at the South end of the Fair grounds, has a light output
of 1,920,000,000 candle power!
It is anticipated that the total current consumption for the period
of the Fair will reach 18 million kilowatt-hours.
Scientifically controlled clear light predominates for the outdoor
lighting, its effect on the brilliant color of the buildings achieving its
beauty, while colored lighting is used for special displays, fountains and
simulations of cascading water falls, or brilliant skies at sunset, or varied
interesting patterns that illuminating science now finds possible and
profusely indoors.
Colored Light in Tubes
A new kind of illumination has come, and in the Century of Progress
it is used in greater profusion than ever the world has seen. When
President Dawes of the Exposition threw the switch on June 12, 1932,
that first lighted the Hall of Science, the largest amount of gaseous tubes
ever used on any one surface sprang to life. As you mingle with the
throngs at night, you stand in the greatest flood of colored light that
any equal area, or any city of the world has ever produced.
This color lighting is that of rare-gas tubes. You see it in blue,
green, and yellow in countless signs and on billboards in letters and
varied designs on your streets at home, in cities and towns and villages.
This new light is produced by introducing rare-gas into a tube from
which the air has been pumped, and the tube sealed, then a current of
high- voltage electricity is passed through. The color radiated from the
tube is determined by the element the tube contains and by the color
of the tube; the red by neon in clear tube, the blue by mercury in a
clear tube, yellow by helium in a yellow tube, and green by mercury
in a yellow tube. True to the Fair's purpose of presenting achievements,
and showing their how, you can go to the Electric Building and watch
these gaseous tubes being charged, and bent into the shapes required.
From fireless night to the greatest display of light humans have ever
seen is the span of progress A Century of Progress depicts for its visitors,
and men who remember the feeble light of the coal oil lamp, or who
have sat beside the flickering candle flame, may gaze and exclaim that
here is illumination at its apex. But science marches on. Here, per-
haps, is only a hint of what the future may produce.
[29]
The Basic Sciences
We shall suppose that the visitor has acquainted himself, in a gen-
eral way, with the location of the park in which the Century of Progress
Exposition has been built. This is a highly interesting bit of land, a
space of four hundred and twenty-four acres, rescued from the lake
since the Columbian Exposition of 1893. We shall suppose further that
the visitor is entering the grounds at the northern gate, just east of the
Field Museum, and that he walks south along that portion of Leif Eric-
son drive which is now known as the Avenue of Flags. This brings him,
in about five or ten minutes, to the Hall of Science, a beautiful struc-
ture designed by Paul Cret of Philadelphia.
Here are housed the exhibits which illustrate the things that men are
now thinking about in the various branches of learning known as the
pure sciences.
Mr. Cret's problem was to build a structure which would lie directly
across the Leif Ericson drive and extend down to the edge of the water in
the lagoon. This problem he solved by making the northern front a
graceful circular arc of high pylons extending a welcome to each
approaching visitor. The rest of the building is in the shape of a U with
the arms of the U extending to the water's edge and enclosing a court
of three acres. The building itself covers an area of more than eight
acres; something like 400,000 square feet.
Two floors are used for exhibiting the basic sciences which, for con-
venience of operation, are grouped under the following seven heads:
mathematics, astronomy, physics, chemistry, biology, geology and
medicine.
The ground floor, which is on the same level with the surrounding
park, is devoted to medicine and industrial applications of science.
The main floor, which is approached by a gentle ramp from the
north, also by a viaduct from the industrial buildings on the south, is
given over entirely to the basic sciences with the exception of medicine
and astronomy. Since, however, astronomy is so splendidly represented
in the Adler Planetarium, under the direction of Professor Philip Fox,
the main floor of the Hall of Science is devoted to the remaining six
of the basic sciences.
Mathematics, "Queen of the Sciences"
Let us suppose that the visitor enters from the circular terrace, on
the north side of the building, through the center of the pylons. He
emerges into an octagonal room where he is at once confronted by an
illustrated story of mathematics through the ages. The tale is told by
[30]
[31]
means of four projection lanterns, one for each of the four great fields
into which modern mathematics is divided. Turning to the right and
walking west, one meets various other mathematical demonstrations
which have been prepared under the direction of Captain F. H. Roberts,
U.S.N., and Major C. L. Fordney, U.S.M.C., who have had charge of
the section of mathematics from the beginning. The visitor here will be
well repaid by an examination of the beautiful and accurate surfaces of
Mr. C. E. Johansson and the exquisite models of Dr. Saul Pollock. He
will here have an opportunity to see how trigonometry is used in navi-
gation and how various other branches of mathematics are employed
in our daily work.
Celestial navigation is illustrated by an ingenious animated exhibit
which will also show fundamentals of "piloting" or navigation in sight
of land or lights.
The velocity of light is a quantity which is of major importance.
The work of Professor Michelson in determining this value is well
known. In his calculations a machine called " Michelson 's Harmonic
Analyzer" was used. This historic mathematical instrument is on dis-
play in the mathematical section.
The Galton Quincunx is the imposing title given to one exhibit in
which probability curves are formed by ball bearings deviated in their
fall by steel pegs in "penny slot machine" fashion. Another exhibit is
one in which the probability of a rod falling on any one of a group of
parallel lines is used to determine experimentally the value of that oft
encountered quantity given in the elementary school texts as 3.1416,
the universal symbol of which is the Greek letter pi.
"The Sieve of Eratosthenes" is the classical name given to a device
which utilizes a beam of light and a photoelectric cell to determine the
prime factors of numbers. Struggles with elementary arithmetic will be
recalled with a sigh as the visitor marvels at the rapidity with which
Dr. D. N. Lehmer's machine takes numbers apart.
Professor Theodore Soller of Amherst College has loaned to the
mathematical section his machine for the composition of Simple Har-
monic Motions. The beautiful curves may be made by the visitor
himself. The "heterodyne" of radio is one of the interesting curves
produced.
A magic square, which will print on a slip of paper a number which
one has in mind, is a feature of "Mathematical Recreations." A happy
family of ellipses (though their foci be apart) is another animated
exhibit. The dairy farmer who has wondered, while turning the crank
of his "separator," over what was going on inside the machine will be
able to see centripetal force "on the job." The gyroscopic action of
atoms is shown by the magnitization of an iron rod when rotated
rapidly.
On the main floor is a modern gyroscopic compass in operation.
One "repeater" which indicates the direction given by the main "gyro"
is installed on the Balcony of the Great Hall and another is in the
[32]
mathematical booths. The "control" board with its motor generator is
installed on the balcony.
Exhibits showing how correct time is obtained and transmitted,
loaned by the U. S. Naval Observatory, may be seen on the balcony.
A companion exhibit prepared by the Navy shows the "Developmental
History of Radio Communication." One hundred and forty-one years
of mathematical development from D'Alembert's equation of wave
motion in 1747 to the beginning of the experimental stage by Professor
Hertz is portrayed in a way understandable to the layman.
The kingdom of Italy has loaned to the mathematical section a
collection of original instruments used by Marconi in his early experi-
ments with "wireless."
The application of Bernoulli's theorem to aerodynamics is shown
by models in a wind tunnel, prepared by the National Advisory Com-
mittee on Aeronautics and exhibited on the Balcony of the Great Hall.
The service to mankind of mathematics, its progress as this service
is being performed and its fostering of an appreciation of the view taken
by Jacobi, "the ultimate end of mathematics is the greater glory of the
human mind," is the mission of the mathematical exhibits of A Century
of Progress.
The Story of Physics
Passing toward the west, along the main aisle, one comes to the
section on physics, under the direction of Dr. Gordon S. Fulcher who
has presented in groups the essential phenomena of modern physics.
The Great Hall of the Hall of Science
[33]
The ninety exhibits are arranged in sequence on tables five feet high,
enabling all to see each exhibit before going on to the next.
How does the air in tires hold up so much weight? Why does
steam exert pressure when in contact with heated water? How can
electric power produce cold in refrigerators? Why are water drops
round and why are crystals regular in shape? These are some of the
question the exhibits on molecular physics will answer. For instance,
the exhibits include a working model with steel balls instead of molecules
showing how pressure is due to bombardment of the walls by molecules
which have the speed of rifle bullets. An intermittent fountain, a
balloon alternately expanding and collapsing under a bell jar, an engine
with glass cylinders operated by electrical heat, icicles formed by
evaporation, drops four inches in diameter, an umbrella shaped water
film and other exhibits will be found interesting and instructive.
The exhibits in the sound section will explain how sounds are
produced, how sound waves travel; when resonance occurs, what deter-
mines the pitch of a sound, how speech sounds differ and how talking
films reproduce sounds. The visitor will see a large tuning fork
apparently vibrating very slowly through a large amplitude; he will
hear four tubes of different lengths singing in succession and will see at
the same time the images of the vibrating flames within the tubes,
reflected by a rotating mirror as flaming saw teeth; he will see a
magnified image of the sound track on a movie film and at the same time
hear the corresponding sound. In the final exhibit of this group, speech
sounds will be transmitted on a light beam which the visitor may
intercept if he wishes.
The great discoveries upon which is based the astonishing develop-
ment of the great electrical industry of today explain the fundamental
principles of the dynamo, transformer and motor. We cannot tell why
an electric current affects a magnet or why a moving magnet may
induce a current in a nearby coil; but the exhibits demonstrate these
effects and show how modern electrical machinery makes use of these
experimentally discovered principles.
By the use of lenses in telescopes and microscopes the eye is enabled
on the one hand to see glories of the heavens, otherwise invisible, and on
the other to study the minute structure of metals and microbes. The
refraction or bending of rays of light by means of a lens is shown in an
exhibit, also the way in which a lens forms an image. Another exhibit
shows how eyeglasses correct defects of the lens of the eye.
The beautiful colors of soap films tell us that light is a wave motion
similar to radio and that the frequency of vibration of green light is
higher than that of red. An exhibit shows in a simple way how we
know that the wave-length of light is about twenty millionths of an inch.
Other exhibits show beautiful colors produced by sending polarized
light through a sugar solution or a crystal. Light from an arc and
from neon tubes is analyzed into the component spectrum colors.
The electric eye, or photoelectric cell, is a modern genie produced by
[34]
scientific research. Exhibits show the fundamental phenomenon and
also applications to the reproduction of sound. Without the photo-
electric cell, television would be impossible.
The electron and the proton, tiniest of particles, cannot be seen
individually, but when given speeds of 100 to 100,000 miles a second
they are called cathode, canal, alpha, or beta rays, and produce effects
which can be seen. Exhibits show luminous effects due to cathode and
canal rays in vacuum tubes, also tracks of single alpha rays from radium,
and the properties of x-rays which are produced when cathode rays
strike a target. Finally a "hodoscope" will show the paths of individual
cosmic rays by means of flashing neon lamps.
Instruments of Exploration
If now, instead of going down the ramp to the floor below, one turns
and enters the great room in the Hall of Science his eye is at once
caught by two large exhibits on the main axis. One of these is a pair of
globes. The lower of the two is the steel sphere in which William Beebe
and his companion descended one-half mile below the surface of the
ocean; the upper globe is the gondola in which Auguste Piccard
ascended into the earth's atmosphere to a distance of more than ten
miles.
At the south end of the room is a collection of the building stones of
which the earth is composed, that is, the ninety-three chemical elements.
Their source and use will also be shown. Above this display is a 10-foot
rotating terrestial globe representing our planet and showing the chief
source of the common chemicals.
The inscriptions on the walls of this large room are worthy of
careful study by any one at all interested in any phase of science. Over
against the east wall are six pieces of apparatus, each of which sets forth
A Diorama of the late Jurassic Age. Dioramas — pictures in three dimensions-
are used in hundreds of displays at A Century of Progress Exposition.
The foreground is modeled in true perspective to blend with a
painted background
[35]
a distinct and recent achievement in physical or biological science.
Each deserves careful observation; for it is not every day that one has
an opportunity to make the acquaintance of a gyroscopic compass or to
view a model of the Bohr atom at close range.
Chemistry and Its Application
Along the west wall, under the balcony, is shown the science of
chemistry by means of a series of exhibits which are at once funda-
mental, valuable and interesting. They connect immediately with
important industrial applications shown on the floor below.
The three fundamental types of chemical processes are shown —
chemical change by combination, by separation, and by exchange.
Various methods of producing these chemical changes are also shown.
The application of chemistry to our raw materials is forcefully
demonstrated. The development of petroleum from the dirty muck to
a clear, white gasoline; the transformation of rubber latex to finished
rubber goods; the utilization of air for production of oxygen and rare
gases; the change of the undesirable by-product coal-tar to beautiful
dyes, medicinals, and plastics; the harnessing of electric power for the
production of steel, acetylene, and chromium plating; and even the
chemical utilization of our foods in the human body are strikingly
portrayed in clear and readily understood manners. These clever
demonstrations were designed mainly by Dr. Irving E. Muskat who
has been in charge of the chemical section.
Before leaving the great room the visitor will find it well worth while
to read the fourteen quotations on the east wall, the nineteen inspiring
names on the front of the balcony and the nine groups of scientific
achievement inscribed on the west wall.
Dynamic Exhibit Showing Thermit Reaction
[36]
The Science of Life
The spectacular exhibit that represents the science of biology in the
great central hall is a mechanical representation of a section of a bass-
wood twig, seven and one-half feet in diameter. As you stand before
it, you see it attain before your eyes, a year's growth in 75 seconds.
The demonstration is performed by means of a series of plates and
canvasses on a moving model, showing the direction and amount of
growth of wood and bast.
If, on leaving the great hall, the visitor strolls toward the east (which
here always means toward the lake), he will find before him the whole
story of modern biology presented through experimental evidence. This
section has been under the guidance of Dr. J. F. W. Pearson.
Moving models of the developed human being show the finished
physical machine in its internal action. A life-sized model of a man
explains the circulation of the blood, with a magnified heart pumping,
showing the action of its valves. A simplified mechanical reproduction
of the digestive system will portray the absorption of food elements by
the body.
The cell theory of plant and animal-life is illustrated by some
exquisite drawings by Mr. Walter A. Weber; while the storage of food
in the cells of a corn-plant is shown in a dynamic model which sets
forth very clearly just what sunlight does for a plant. In the south
wing of the Hall of Science will also be found the rare screen-pic-
tures by Mr. George Roemmert in |
which he projects for his audience,
not a series of lantern slides or
films, but those minute forms of
actual living animals and plants
just as they would be seen by an
observer looking through a micro-
scope of very considerable power.
Modern views of inheritance,
the evidence for evolution and the
physiology of the human frame are
presented in a concrete way that
demands careful study. Mechanism for Artificial "Growing
The traveler will now do well Twig" in Biology Exhibit
to return to the north wing of the building, entering the balcony at its
south stairway, observing the mathematical display and the library of
one thousand volumes and then descending from the balcony by the
northern stairway to the main floor.
Geology and Its Services
He will now find it but a few steps through the octagonal hall, where
he entered, to the exhibits of the geological section which has been
under the able leadership of Professor Carey Croneis of the University
[37]
of Chicago. Here, in the study of the earth's crust, one discovers how
all the other sciences have been pressed into service to diagnose condi-
tions in the interior of the earth, to locate valuable metals, to predict
where petroleum will be found, to show, in brief, how all our present
landscapes and geography have resulted from erosion by rivers of ice,
from deposition by rivers of water, and by shearing and compressional
forces still operating over large areas.
The "Clock of the Ages77
The science of geology is epitomized by a giant "Clock of the Ages"
which ticks off the two billion years or more of the earth's history on
a conventional clock dial. Geological pictures appear on a screen in the
center of the clock face, and they are described by a synchronized
phonographic record. The visitor also sees operating models demon-
strating the formation of mountain ranges, the growth and activities of
volcanoes and the eruption of geysers. Further, he is initiated into the
mysteries of earthquakes and the ingenious manner in which man has
forced them to write their own records. A large group of spectacular
displays of similar type, representing earth features such as the Yellow-
stone Geysers, the Grand Canyon and the Carlsbad Caverns, are being
furnished by the National Parks Service.
The romance of oil is revealed in a great sequence of operating
exhibits sponsored by the American Petroleum Industries. These
displays cover every phase of oil and gas production. Other exhibits
explain man's modern, almost magical, methods of locating the deeply
buried raw products which formed the basis for his century of progress.
Science in Industry
Everywhere the visitor turns — here, and throughout the Fair — he
finds the application of science's discoveries in industrial benefits for
humankind. For example, the visitor sees a real rubber tree brought all
the way from Africa, from which the rubber latex seems to flow naturally.
He sees the coagulation of rubber with formic acid, and then its electro-
plating— a relatively new process carried out by combining the elec-
trically neutral rubber with carbon, so that it can be deposited by an
electric current on the linings of chemical receptacles, tanks, and the
like. There is shown also the vulcanizing of rubber, and the nature and
uses of accelerators, pigments, and anti-oxidents in the processing of
various kinds of rubber.
Again, industry shows the actual process by which coal tar is trans-
formed by chemistry into dyes ; how perfumes, and medicines, including
antiseptics and anodynes, and T. N. T., and other things, are made
from the 12 primary substances which coal tar contains.
Thus, the visitor sees the fundamentals of science, and then sees
their step-by-step progress to the finished product that contributes so
much to his well-being, and comfort, and health.
[38]
The Story of Medicine
Descending now to the ground floor, preferably along the easy ramp
leading down from the north wing of the main floor, one finds himself
in the midst of the
three important
branches of medical
science, namely medi-
cine, dentistry and
pharmacology. ' Here,
too, one finds a science
which uses the best
there is in each of the
other sciences and then
some. Dr. E. J. Carey,
who has managed the
collection and installa-
tion of these exhibits,
has depended mainly
upon the various insti-
tutions, such as uni-
versities, clinics and
scientific societies. No
exhibit in the entire
building has more of
human interest or is
more cosmopolitan in
character than these
rooms in the north end
of the ground floor de-
voted to the detection,
the cure and the pre-
vention of our bodily
ills.
At the east end of
the ground floor there
stands a giant man. He
is six feet tall, and rises
from a pedestal three
and one-half feet high.
He is transparent. As
though you were sud-
denly endowed with X-Ray eyes you may view the inside of the human
body.
This transparent man, composed of cellon, and brought to A Century
of Progress from Dresden, Germany, is one of only two in the world,
and required 18 months to make. He cost $10,000. He properly
begins the story of the science of medicine in this theater of the sciences.
[39]
The Transparent Man
An exhibit of the great Pasteur, sent by the Pasteur Institute from
France, looms to your right, as you stand facing the Transparent Man.
This exhibit, an illuminated map of the world supplemented by photo-
graphs, tells the story of the life of Louis Pasteur, and some of his
accomplishments.
To the right, you will see an exhibit sent from Germany by the
Robert Koch Institute, which displays the life and the work of the great
man who discovered the tubercle bacillus in 1882, and started medical
science upon its studied campaign against tuberculosis.
Eyes left, and you see a remarkable exhibit of the Wellcome Research
Institution from England. It tells the story of the work of Sir Henry
Wellcome, American, who fought the mosquito in Africa and won, and
laid the way for extermination of yellow fever. The Wellcome His-
torical Exhibit, a museum in itself, shows you dioramas that illustrate
epoch-making events in British medicine and surgery.
Northwest of the Transparent Man, the Italian exhibits show you
Italy's great pioneers of the three basic medical sciences — pathology,
anatomy, and physiology- — respectively, Leonardo de Vinci, Morgagni,
Spallanzani. With models and apparatus they tell you something of
how these men, and Galvani, and Malpighi, and Vesalius, lit the lights
by which the men who came after them charted their course, for the
welfare of mankind.
Northeast of the Transparent Man are exhibits recording medical
triumphs of research workers in the United States. Austria, Holland,
Canada add their contributions, and you have an absorbing, yet colorful
story to study, and to carry away with you for a lifetime of reflection.
Thus, the Transparent Man stands as a symbol of world medicine,
a common denominator of the nations.
You may see in the Austrian exhibits the work of Austrian scientists,
and in those of Holland the structure and function of the nervous
system told in a simple, dramatic way. In the Canadian section, McGill
University, through murals, transparencies, and photographs, portrays
the history of James McGill, and the development of the Montreal
General Hospital and its work, and of the work of Sir William Osier.
It was at McGill University that the first surgical X-Ray photo-
graph was taken, two months after Roentgen announced his discovery
in 1895. The photograph itself is shown.
You can go back to 1550 B. C. and read descriptions of more than
700 different remedies for human diseases, in the exhibits of the Amer-
ican Pharmaceutical Association. You can watch the antics of an
Indian medicine man, practicing his primitive medicine, in the exhibits
of the Milwaukee Public Museum. Marquette University of Milwaukee
shows you a history of Bright's disease, and the progress medicine has
made to prevent and cure it.
The American Medical Association shows you the progress of
medicine in the last 100 years — the old saddle-bag doctor who went his
lonely way, measuring out his meager doses in sparsely settled sections,
[40]
and the physician and surgeon of today and his highly technical equip-
ment. The American Society for the Control of Cancer shows you the
advance science has made to frustrate the ravages of this dread disease ;
the Chicago Municipal Sanitarium and the Chicago Tuberculosis Insti-
tute tell you of the strides that have been made to subject this disease
to control, and the Cleveland Clinic Foundation shows you motion
pictures illustrating the discovery of the circulation of the blood by
Harvey in 1628, and of blood transfusion, and of the functions of the
thyroid, suprarenal, pituitary, and other glands.
It's difficult to believe that Oliver Wendell Holmes had to fight to
persuade the public that doctors should exercise cleanliness in child-
birth, but Harvard University tells this story in its exhibits.
Dr. Crawford W. Long of Georgia first used ether in 1842, and the
University of Georgia tells you the story and shows you the develop-
ment of the use of anesthetics in modern surgery.
The Mayo Foundation develops three themes in its extensive
displays: 1. Diseases of the digestive tract; 2. The thyroid gland;
3. The sympathetic nervous system.
A striking exhibit, expressive of the progress of medicine in the last
century, is that of the Chicago Board of Health. In 1849 the general
death rate was 73.8 per 1,000 persons, in 1932 it was 9.8. The typhoid
fever death rate in 1891 was 173.8 per 100,000, today it has an amaz-
ingly reduced rate of 0.4! The Chicago Medical Society and Woman's
Auxiliary show you the medical history of this youth of cities. The
New York City Cancer Committee shows you the history of the magnifi-
cent fight that science has waged and is waging against this malignant
disease, and the University of Illinois College of Medicine, College of
Dentistry, Department of Animal Husbandry, and the Illinois Depart-
ment of Public Health, give you interesting sidelights on methods of
treatment and causes of hay fever, tuberculosis, pneumonia, hemophilia,
and rabies. The Illinois Public Health Service shows contrasting pic-
tures of methods of sanitary handling of milk today, and of insanitary
methods of other days, and presents also the health conditions of
100 years ago, compared with those of today.
The University of Chicago presents an inspiring display showing
the giant strides that practical humanitarianism has made in reclaiming
the crippled child for work and for enjoyment. Loyola University
of Chicago shows the organs of the human body for easy understanding
and study. The University of Wisconsin shows you the work of Beau-
mont, the first American physiologist, whose experiments upon poor
Alexis St. Martin, French voyageur, up in the woods of Wisconsin, in
1833, contributed so largely to the advance of medical knowledge in
the treatment of digestive disorders.
Exhibits in Dentistry
In the large dental exposition, you will see the denture, controlled
by heavy springs, with which George Washington, in his later years,
[41]
laboriously chewed. You may read, for a conception of the simplicity
of early American dentistry, the advertisement of Paul Revere, gold-
smith, printer, engraver, and dentist, offering to make false teeth "that
look as well as the natural, and answer the end of speaking to all
intents." The development of dental science, which is typically Amer-
ican, is illustrated by an exhibit of equipment of the itinerant dentist
of 1833, and a fully equipped operating room of the period of 1933.
U. S. Public Health Service
The U. S. Public Health Service has an extensive exhibit, which
contributes further to the story of medicine's progress, in the U. S.
Government building on Northerly island. This exhibit, occupying
2,500 square feet of space, shows the progress made in public health
and sanitation since the establishment of the service. It is presented
in divisions and shows the work of the service in combating pellagra,
tularemia, undulant fever, typhus fever, spotted fever and parrot's
disease. The exhibits extensively demonstrate the vast efforts the
government has made, and the methods used, to exterminate disease.
Scientific Exhibits by Foreign Nations
The visitor who returns to the north wing on the main floor will be
splendidly rewarded for time spent in the bays occupied by Italy and
Denmark. Each of these countries has a wealth of fundamental
discoveries to its credit; and these are here shown in a concrete and
highly interesting form — for example, a section, in replica, of the ancient
Roman vessel recently rescued from Lake Nemi, after two thousand
years under water; and a replica of the simple compass with which
Oersted made the brilliant discovery of electromagnetism.
The Unity of Science
A visitor who has completed a trip through the Hall of Science can
hardly fail to note that amidst the variety of phenomena, apparatus,
and processes here displayed there runs one common feature, namely,
the method of modern science. The problems differ, the materials
differ ; but in every case there is clear vision as to just what the problem
is; this is followed by observation and arrangement of apparatus in
such a way as to compel Nature to give an answer.
The Adler Planetarium
In the Hall of Science, you will have seen the fundamentals of mathe-
matics and physics that properly lead into the science of astronomy.
Now you may cross over the Science Bridge, if you wish to finish the
story of the basic sciences all at once, turn to your left, and go to the
northern end of Northerly island where stands the Adler Planetarium
and Astronomical Museum.
This rainbow-granite building with its mushroom dome is world
famous, for within it is an intricate mechanism called the Zeiss projector,
[42]
The Adler Planetarium
the only one in the United States, and one of only two in the world.
With this instrument is staged a spectacular drama of the heavens.
Once every hour, visitors are admitted to a circular room to sit
beneath its domed white ceiling. The light is flashed off. The ceiling
becomes a blue sky, sparkling with millions of stars seeming so close and
so real that you feel that you can reach up and touch them.
A lecturer tells you about this firmament. His pointer is a beam of
light. Behind him is a concealed switchboard, with which he controls
the apparatus. You are permitted to look ahead into the future and
know where the Pole Star or any other heavenly body will be situated
at a particular minute of a particular day decades or centuries hence.
You can look back into the past and see the heavens as they appeared
when Christ walked on earth or when Galileo studied the stars with the
first telescope.
Should you arrive while a lecture is in progress, you can entertain
yourself by strolling about the halls or exhibit rooms downstairs. The
Planetarium, which is under the direction of Prof. Philip Fox, formerly
of Yerkes Observatory and formerly professor of astronomy at North-
western University, has a wonderful collection of instruments which men
of science in centuries of the past have used. Four hundred years ago
the Strozzi family of Florence began a collection of scientific instru-
The Field Museum of Natural History
[431
ments, gathering and preserving those of worthy achievement. About
40 years ago this collection passed into the hands of Raoul Heilbronner
in Paris, and after the World War to W. M. Mensing in Amsterdam,
and from him to the Chicago museum.
Downstairs you can push a button, and see exactly how the light
from the star Arcturus could be caught by a photoelectric cell on
arrival from its 40-year journey to 'earth. You see a model of the
rotating prisms with which the late Albert Michelson of the University
of Chicago showed the velocity of light.
The Field Museum of Natural History
At the front door of A Century of Progress, directly west of the north
entrance to the Exposition, stands one of the world's greatest scientific
museums, the classically beautiful Field Museum of Natural History,
containing contemporary and ancient exhibits from all parts of the globe,
including the finds of many distinguished explorers.
The John G. Shedd Aquarium
Chicago has the largest and finest aquarium in the world in the
John G. Shedd Aquarium, which is located near the north entrance of
the Exposition. Specimens from oceans, rivers, and lakes are displayed
amid dramatic surroundings which counterfeit the natural settings in
which the fish are found.
The Terrazzo Esplanade
As you leave the Planetarium, you may stand on the steps and look
westward down upon the Terrazzo Mosaic Esplanade, the gift of the
National Terrazzo Association, which will remain as a permanent
approach to this building that is visited by multitudes yearly. The
esplanade begins at the east end of the Twelfth Street bridge, which
connects Northerly island with the mainland at this end of the grounds,
and is sloped upward toward the Planetarium, so that you may look
down upon the beautiful mosaic patterns that lie in the bottom of
shallow pools — twelve of them, each representing a month of the year.
John G. Shedd Aquarium
[44]
From Wagons to Wings
It has been only sixty-four years since two sweating gangs of labor-
ers met near Ogden, Utah, May 10, 1869, in a thrilling race from east
and west, and drove the golden spike that completed the span of the
continent with iron bands.
At that time there were less than 40,000 miles of railroad in this
country. Small, slow engines yanked crude cars from coast to coast,
but the nation could hail them as wonderful monsters of progress.
Crowds came in rattly buggies to watch the trains go by, or gratefully
hauled produce to sidings in horse-drawn wagons, a market found at
last, and the "Iron Horse" pounded out the beginnings of communities,
cities, a wider civilization. For the first time, the west, and east, and
north, and south were welded together, as one great country.
Thirty-five years later, the horseless carriage chugged its way into
our existence. And now the cities and towns and farms were welded
even closer, this time by speed and convenience that made it possible
for farmers to get to towns and to cities, in little time, and residents of
cities and towns and the farms to go places whenever the whim seized
them.
Came then the airplane to laugh at miles, and make it possible to
cross the continent from sun to sun.
In less than the Biblical allotment of the years of a man's life, these
The Breathing Dome of the Travel and Transport Building
[45]
modes of transportation have played a mighty part not only to permit
the growth of a nation, but profoundly to affect its industrial, its
political, its economical, even its spiritual life.
A Colorful Pageant
Just south of Thirty-first street, on the lake side, you may watch
the dramatization of this century of progress in transportation, the
pioneer in the field of communication.
On a triple stage, in an outdoor theater, two hundred actors, seventy
horses, seven trail wagons, ten trains, and the largest collection of his-
torical vehicles ever to be used, operating under their own power, pre-
sent "Wings of a Century." Here is the "Baltimore Clipper," the
fastest boat of them all, from 1825 to 1850— the "Tom Thumb," first
locomotive of the B. & O. — the De Witt Clinton, from the old Mohawk
& Hudson (New York Central)— the Thomas Jefferson (1836) of the
Winchester & Potomac (first railroad in Virginia) — then the old "Pio-
neer," the Northern Pacific engine of 1851 — a giant locomotive of today
— then the Wright brothers' first airplane. There is a one horse chaise,
like George Washington traveled in, and covered wagons and stage
coaches of gold rush days.
In a comfortable grandstand, with Lake Michigan for the backdrop,
you may review the battles with Indians, frontier fights, the hardships
of the pioneers, thrilling, epic moments in the history of the winning
of the west which tell the story of how the waterways and the railways
pushed the frontiers ever westward, building a nation.
When you have viewed this panorama of transportation, you will
want to cross Leif Eriksen drive to the Travel and Transport building
Part of the Travel and Transport Building
[46]
Detail Travel and Transport Building
designed by John A. Holabitd, Edward H. Bennett and Hubert Burn-
ham, and enter its dome.
For the first time in architectural history a dome has been constructed
on the principle of a suspension bridge. Just as a suspension bridge
has no pillars, columns, or arches
to support it from below but de-
pends on cables to carry its load,
so the dome of the Travel and
Transport building is suspended
125 feet above the ground by
cables attached to twelve steel
towers. The reason for the daring
use of this suspension principle was
the necessity for a clear, unob-
structed space for exhibits. The
result is a demonstration of how
the desired result may be satisfac-
torily achieved at a much lower
cost per cubic foot and we have a
dome with an interior diameter of
310 feet at the base, and 206 feet
clear of any obstruction.
This dome is made with joints
that allow for expansion and contraction as the temperature varies,
resulting in a variation in circumference of more than six feet. The roof
rises or sinks as much as eighteen inches, depending on the amount of
snow or atmospheric pressure on the roof. This has given rise to the
name, "the dome that breathes."
When your attention is turned to the exhibits themselves the first
thing to greet your eyes is a mammoth crown, surmounting a pillar,
from which four projection machines throw motion pictures upon a ring
of screens, 30 feet high, around the walls. This 630 feet of screen forms
the stage for the story, in filmed detail, of the essential contributions of
oil to the powering and lubricating of transportation.
You may wish to pause and see "Old Number 9," the first sleeping
car ever built, a little wooden car with open platforms and crude berths,
that looks a bit humble as it stands between two great modern Pullmans,
all of aluminum, and stream-lined, which are the last word in sleeping
car construction for 1933. But little No. 9 can be proud of its history.
First to be built, it made its initial run from Bloomington, Illinois, to
Chicago in 1858. And later it was a part of the train that bore the body
of Lincoln to Springfield for its final rest.
And here's an old stage coach, scarred by bullets and Indian arrows,
a Rocky Mountain stage coach that could tell many a tale of bandits
and redskin raids. Nearby, an original Conestoga emigrant wagon, in
which pioneering families slowly moved toward new and ever new
horizons, braving death and hunger and suffering.
[47]
And here is a horse and buggy. Nearby one of the old buggy-type
automobiles, first of its breed, startling contrast to its modern lineage,
to be seen further on in the exhibits.
An original Curtiss box-kite pusher is shown, an early type of plane,
far cry in design and power, but not in years, from the monster planes
that are shown later on.
Another relic of the early days is the historic John Bull engine and
train, a most amusing exhibit, which was shown at Chicago's World's Fair
of 1893 in those days operating under its own power.
Dioramas that Talk
Passing into the rectangular section of the building you see a different
diorama from any you may have seen heretofore, for its figures move,
and speak. It is utilized to reproduce the scene of the laying of the
corner stone which marked the birth of the railroad system. Quaint
figures, in beaver hats, stocks, ruffled shirts and flaring pantaloons,
faithful reproductions of the fashions of the day, carry on conversation,
make speeches about this amazing event.
A depressed, illuminated map of a section of the globe shows by
flowing lines of light the national and international trade routes served
by a single railroad system, while paintings tell the story of transporta-
tion in the development of civilization.
Near the southern entrance of the building is the giant electric
locomotive of the world. When you have walked through its cab, and
examined the intricacies of its machinery, you may turn to the cherished
old "Pioneer," first locomotive ever to run out of Chicago. Just the
length of the tender. It stands on a piece of old style, light-weight
track in front of a huge painting of its modern successor.
You will be interested also in the displays of the varied types of road-
beds, specimens of ties, and track ballast, that indicate provisions made
for safety and comfort in traveling.
Have you ever rolled smoothly into a great city at night, myriad
lights making a maze of miles of track? And wondered how in the
world trains could enter and leave, all on schedule, without confusion?
Talking pictures in color tell you that story of the inside working of
railroad operation.
The great Southwest is a land of romance, and a series of elaborate
dioramas show the progress of this vast section of the country in the
past 100 years. The dioramas tell the tale of cotton, livestock, wheat
and oil. Young, dynamic, bustling cities of this section are shown with
other dioramas. A map of Glacier National park is alive with miniature
trains in operation.
And a Story of the Old Roush Days
Pony express riders once spurred their mounts across the plains,
braving dangers of bandits and Indians, and writing a colorful history.
Seven paintings depict this story.
On tracks, under roof, are a glass-lined, steel refrigerated milk tank
[48]
car, built for speed to rush milk fresh and sweet to modern homes, far
cry from the old horse-drawn milk wagon, and tin milk cans. Also are
exhibited a model refrigerated meat car and a dry-flow tank car for
products such as cement and soda ash.
The Automobile Link
A "glass automobile" makes a striking exhibit, showing through nine
panels of glass the parts of the machine in action while an electric
fountain illuminates them with colors.
The Age of Aviation
A great illuminated map tells one in swift summation the amazing
growth of aviation since its comparatively recent birth, showing a lighted
network of airways serving forty-four states, and dramatically exhibiting
the night flying operations. The map illustrates the increase in travel
by air since 1926, when 4,600,000 miles were flown, to 1932, when
50,000,000 miles were flown, 40 per cent of which was night flying.
This map and other exhibits of flying service are sponsored by the air
mail-passenger operators of the United States.
Different types of plane, both for domestic and foreign service, are
on display.
The Aid of Oil
In the Great Hall is shown a complete oil well derrick, demonstrating
the underground work, a rotary bit biting down through the layers of
rock and sand. The chassis of an automobile is cut away to show
motor car lubrication, and a spectacular clanging of gongs, and shrill
of sirens, and whirling wheels of a fire engine add life to this section
of the exhibit space.
Striking Exhibits in Outdoor Area
South of the Travel and Transport building, is an outdoor area for
exhibits. You can see one of the fastest and most luxurious trains in
all of Europe, the "Royal Scot," crack train of the London, Midland
and Scottish railway. This
train makes the run from
London to Edinburgh in
eight hours regularly.
On one side of the
"Royal Scot" stands a
gigantic Chicago, Burling-
ton and Quincy locomotive
at the head of a U. S.
Railway Postoffice car,
chair car, diner, two
sleepers and solarium
The "Royal Scot" lounge car.
[49]
Dining Salon — Private Train of the President of Mexico
On the other side of the British train are the air conditioned cars of
the Baltimore and Ohio Capitol Limited, representing the eastern roads
of the United States.
On the next track are the palatial special coaches of the Presidential
train of the Republic of Mexico, which are considered by many to be
the most luxuriously furnished cars in the world. On display in one
of the cars of this train is a priceless collection of jewels, the famous
Monte Alban gems. These gems have been traced back to early
lapidaries of the ancient Mexican civilization. They comprise ornaments
of jade, jet, ivory, amber, bone, and the like, set in gold, recently
recovered from ruins and rubble.
One of the largest freight locomotives in the world is shown by the
Delaware and Hudson railroad.
A demonstration of mine rescue equipment and its use is shown
nearby, in a U. S. Bureau of Mines rescue car, and General Steel Cast-
ings company show a new type gondola car of unique construction.
A Tractor Run by Radio
A farm tractor crawls about a two-acre field, controlled in its
maneuvering solely by radio, from a switchboard at the edge of the
field. This is the exhibit of the International Harvester company,
which also shows operation of cultivating and harvesting machinery on
simulated crops. Demonstrations of trench and ditching machinery are
given on the demonstration field by the Barber-Greene company.
[SO]
A Glass Tower Parking Place
A glass tower of the Nash Motors is a spectacular feature of the
outdoor exhibit. This parking tower, built by the Whiting corporation,
cooperating with Nash Motors, is eighty feet tall, and it carries sixteen
cars, each car in a pocket, its full height. Colored lights bathe the
tower, and Nash cars pass up and down in continuous movement, bring-
ing each car into a glass-fronted show room at the tower's base.
General Motors Building
The part that automotive engineering has played in our civilization
is graphically represented in the General Motors building.
It stands on rising ground at the foot of Thirty-first street in the
midst of a lovely, formal garden surrounded by willows and with Lake
Michigan as its background.
The building is an eighth of a mile long and 306 feet wide, sur-
mounted by a 177-foot tower, brilliantly colored, and illuminated. It
was designed by Albert Kahn. The entrance hall divides two main
display rooms, each containing 18,000 square feet. Here the cars of
General Motors are on exhibition. In one of the rooms the General
Motors Research laboratories present a display of their own.
The central feature of the building is a complete automobile assembly
plant, to the rear of the display rooms, where 1,000 people at a time
may witness the assembly of automobiles. Raw materials enter through
one door and by the time they reach the opposite exit, they have become
finished cars. A visitor may select the materials for his car as it enters
the door, follow its progress along the assembly line, and get in and
drive it off at the other side of the room.
Sculptures — symbolizing the automotive industry, a huge mural
painting, dioramas, exhibit areas for trucks and other General Motors
The General Motors Building
[51]
products, a theater for the presentation of sound films, rest rooms and
spacious lounge rooms are among the features of this building.
The Chrysler Building
Rising just north of the Travel and Transport building is the
Chrysler building, with its lofty pylons giving it a commanding pres-
ence. You will be charmed by the contrast its modern architecture
presents to the ages old Maya temple across the drive, and by the
interesting counter-balance it presents to the dome of the Travel and
Transport building. In the circular section of the building are dis-
played the latest models of the Corporation's various cars, together with
cross sections of motors, demonstrations of tests for heat, cold and water
resistance of motors.
The terrace connecting this portion of the building with the display
room at the north end offers an excellent vantage point for viewing the
endurance and other tests which will be made on the proving ground to
the west and serves as a roof for the space in which visitors will be
permitted to inspect those automobiles which have been submitted to
experiment.
The Chrysler Motors Building
[52]
The Servant That Has Transformed
The World
Move southward along the shore of the lagoon, on Northerly island,
from the Twelfth Street side, or cross Science Bridge, at Sixteenth
street, and you will come to a circular court above which rises a bril-
liant silver fan of light.
In the court a fountain sends
up iridescent jets of illuminated
water in a series of multi-colored
steps. Out of the center of the
fountain rises a 70-foot canopy.
The under side, of hammered cop-
per, chromium plated, reflects the
color and disseminates it, and
achieves a superb beauty.
This is the court of the Elec-
trical building. The great building
itself, in semi-circular form behind
the court, connects with the Radio
and Communication building. A
group of pylons rises, with a giant
bas-relief panel on either side, forty
feet high, on which figures are
sculptured in such mammoth size
as to suggest the enormous forces
they symbolize. One represents
Atomic Energy, bearing the inscription: Energy is the substance oj all
things — the cycles oj the atoms, the play oj the elements are in jorms
cast as by a mighty hand to become the world's joundations. The other
panel symbolizes Stellar Energy, and bears the inscription: Light is the
beginning of all things. From the utmost ether it issues, shaping the
stars, answering in its patterns to the majesty oj creative thought.
There is an entrance here, which leads to a great circular hall.
Another entrance is on the west side from a water gateway, flanked by
two huge pylons more than 100 feet high, and a wide stairway leading up
to the hall. This water gateway provides a landing for visitors who
come from the mainland by water across the lagoon. On these pylons
also are sculptured figures, Light on the north pylon, Sound on the
south one. Perhaps, if you come from the Hall of Science, where you
are told that electricity is simply the movement of electrons, migrating
away from the infinitesimal atom, the dazzling spectacle of Electrical
[53]
The Water Gate of the
Electrical Building
Court, and the illumination of its buildings, and the vast and spectacular
compositions of light that flood the Fair may awe you by the very
stupendousness of the story electricity tells in this phase alone of its
myriad activities.
But the story within these two buildings, of which Raymond Hood
was architect, is more stupendous still.
You Enter the Great Halls
Twenty companies share the great hall, with a wide variety of
exhibits, many spectacular. Here, for example, you will see demon-
strated the new "fever machine," a gift of science to medicine with
which hospitals are experimenting now, in the hope that it will be of
Left— Light,
A Plaque on the
Electrical Building
Right — Energy,
Substance of All Things,
a Plaque on the
Electrical Building
incalculable value in the treatment of many diseases. Photoelectric
tubes — the "electric eyes" we have seen demonstrated so startlingly
throughout the Fair — are made to do tricks that demonstrate countless
possibilities.
A high frequency furnace is shown, and you see a new blade quickly
melted, while the hand which holds it, in the same furnace, is uninjured.
[54]
You see an incandescent light no larger than a grain of wheat, a
marvelous aid to surgeons. Also the world's largest incandescent lamp,
of 50 kilowatts. You see sun lamps as they are used in the poultry
industry, and in hospitals, schools and offices.
Beneath the floor, seen through a glass walk, a model section of the
world's largest water-wheel generator rotates in a flood of light. Again,
here is a huge model of a transformer, the largest ever built. There are
extensive displays of electrical equipment and lighting effects, model
kitchens, model laundries. Models of great ocean liners are paired with
an open model of the electrical equipment that propels such liners.
An Amazing Diorama
On the mezzanine, the largest diorama in the world tells you a thrill-
ing, inspiring story. Suddenly the great scene, 90 feet long, leaps into
life. Reservoirs in the mountains take the flow from moving rivers,
turbines begin to spin, across the plains lights in lonely ranch and farm
houses glow in the dusk; the movement races on into a city that takes
on life, the streets imbued with activities inspired by great industries,
tall sky-scrapers, homes and hospitals, stores and factories, theaters,
churches, rushing elevated trains and subways. A steam electric-gener-
ating station with switchyards leading into it, and trains running; an air-
port, and planes live. On to another city, from coal mines to farms, to
quarries, to many other phases of industry now served by electric power
goes the precious current.
A voice speaks out of the darkness, explaining. And thus, in moving
drama, you get the story of electricity from its generation, to its varied
service of dispelling darkness, driving machines, and serving households
in myriad ways, made possible by hydro-electric transmission. The first
hydro-electric station in the United States was built just 50 years ago,
near Appleton, Wisconsin!
The diorama is a part of the Central Station Industry Exhibit, dis-
played by the united power station companies of the nation.
Other striking exhibits you see here on the second floor are full-sized
rooms of homes, showing the many uses of electricity in the home; farm
buildings, showing farm electrification — its uses on the farm from bug
killing to silo filling and powering of machinery. Five model stores tell
a graphic story. Electric furnaces that have made possible the utiliza-
tion of cast iron, and other demonstrations of the applications of elec-
tricity in power, heat and light in industry are shown.
A Neon Display
In space beneath the balcony you discover the absorbing process of
filling tubes with the rare gases that make the brilliant colored lighting,
so much of which you see utilized in the lighting of the Fair, and now
used so extensively for advertising. An electric fountain features the
space. Three striking demonstrations of illuminating effects tell some-
thing of the future possibilities of this form of lighting.
[55]
O
TJ
[56]
The Radio and Communication Building
When Raymond Hood planned this building, he had in mind the
close relationship between communication and the industries devoted to
generation, utilization and distribution of electric power. He symbolized
their union by joining their buildings.
Leaving the great hall of the Electrical building, you step into the
radio show, where are demonstrated the mysteries and the fascination
of wo rid- wide reception.
The small boy who has just begun to tinker with batteries and
receivers, or the seasoned adult who has kept up with the swift develop-
ment of this new science, will each find the points that interest them
simply and graphically told. The show culminates in a display of novel
and "trick" sets, and apparatus hinting of future developments. On
the balcony of this connecting link, also, you will see a reproduction
of a Hollywood movie set, and some interesting motion pictures of the
World's Fair itself.
Entrance to Radio and Communications Building
[571
Inverted Speech and Magic Answer Board
Entering the communication area, perhaps your attention might first
be attracted by the "Bird Cage," where you see demonstrated what is
called accoustical illusions. You speak in a low pitch, but you hear it
high, and vice versa; you hear speech inverted so that it becomes unin-
telligible when received over the ordinary radio set. In another exhibit
you learn how privacy is obtained in radio telephone conversation.
Other exhibits show you the mysteries of the dial telephone, and how
operators handle your telephone calls. You see twelve conversations
carried on simultaneously over a single pair of wires, and an oscilloscope
shows you the wave form of spoken words, and then of musical notes.
There's a magic answer board featured in the telegraph display.
You push a button and get answers to your questions about telegraph
service. Here, too, you see an historical exhibit of the development of
the telegraph from Henry's electric bell of 1829, to Morse's relay and
register of 1844 and other developments of his genius.
Communications Garden
One of the most impressive features of this building is Communica-
tions Garden, fronting on the Lake Michigan side of the island, which
may be reached from either floor level. These gardens give a modern
impression of the immortal gardens of the Villa D'Este at Tivoli, near
Rome. In the center four gigantic pylons rise like massed cypresses,
more than 100 feet in the air. They will be visible far out into the lake
and from points in the Exposition grounds on the mainland. In the base
of these pylons are pavilions in which may be shown exhibits depicting
the history of wire communication.
Appropriate landscaping, trees, shrubs, grass, fountains and striking
bits of sculpture make the gardens a delightful place for people to meet
and keep appointments.
You may spend hours in this great building, hours of fascination and
delight, and perhaps of awed wonder that in less than a century all
these miracles of electricity have come. And then turn perhaps with
something of reverence to a building that sits on the edge of the Lagoon,
adjoining these Electrical buildings — a memorial to Thomas A. Edison.
The Edison Memorial
It was in 1879 that Edison, watching a charred cotton thread in a glass
bulb glow for 40 hours, ushered in the new era of light. Steinmetz, another
great electrical genius, declared that Edison had done more than any
other man to foster the growth of electrical engineering. And so tribute is
paid to him/in the only building in the Exposition erected to the memory
of one man, in the Edison Memorial. It houses displays setting forth
the many evidences of his inventive genius, and their effect upon the
world. About the building is a beautiful garden brought from Edison's
home in Orange, New Jersey, where the "joyous inventor" spent most
of his leisure time.
[58]
The Stirring Story of Mankind's Rise
When you have finished your study and enjoyment of the story of
the basic sciences — of their discoveries and their applications to man's
material existence— you may cross the bridge from the Hall of Science,
eastward, and see his beginnings, and watch his way unto the present
day.
On the north side of the two-storied Hall of Social Science which
houses these exhibits, strikingly sculptured pylons will cause you to
stop. At the left is a youth with two heads, with a goat by his side;
flames rise from the figure depicting, in allegory, the Indian symbols
Pylons and High Relief, North Entrance of the Hall of Social Science
[59]
for the God of Fire. At the right, is the God of Light, and next to it,
a female figure representing Night, or Darkness, and next to this is the
God of Storm. The figures are by Leo Friedlander.
Within, you may read the history of man, and study the stages of
his development. Perhaps you will find an answer to the perplexities
of the present that cause our sometimes querulous questioning of the
worthwhileness of things.
A Story of Timely Significance
Fay-Cooper Cole, chairman of the department of Anthropology at
the University of Chicago, who has had charge of the staging of this
gigantic show, sums up the significances of the Social Science exhibits
in these words:
"At the end of the Sixteenth Street bridge, in the Hall of Science,
and, in fact, throughout the Fair grounds, the visitor sees a century of
progress in scientific achievement. At the other end of the bridge, in the
Hall of Social Science, he can see the social consequences of this scientific
achievement. The century of scientific progress has changed our whole
social and economic life. It has changed our transportation, our whole
method of living.
"The old moorings are gone. We all feel somewhat at sea. The
depression has most decidedly sharpened the interest of the public in
social changes, and has brought home to it the importance of meeting
them intelligently. We hope to show how social science tries to meet
these great changes."
So, it is a story of cause and effect that you will carry home with
you from A Century of Progress. Here in the Social Science part of the
story you can see, in dramatic sequence, the cave life of fifty thousand
years ago, the life of the Mayas and aboriginal life as shown from mound
excavations, and the life of the American Indian, the early American
home, and on through the age of "oil lamps, horseshoes, wagon wheels
and corsets," to the "age of electric lights, radios, automobiles and
refrigerators." And you will find a simple but graphically told tale of
capital and its distribution and redistribution; of the problem of immi-
gration and overlapping governments, educational evolution and the
latest methods of teaching; homes of ultra-modernity and, possibly,
what they may be in the future; a model community and government.
An American Family Is Central Exhibit
As you enter the ground floor of the Hall of Social Science you
are attracted by the visual story of an American family.
Here is a group, almost life size, that shows a Colonial family. The
women are spinning, weaving, and making the garments by hand. Other
members of the group are drying fruits and meats.
Through a doorway you see the father of the family breaking the
sod with an old fashioned plow.
[60]
Aboriginal America —
A Totem Pole from
the Indian Exhibit
Then the scene changes — a screen
descends, and you are shown this home as
part of a village, people have come to settle
and the original family has acquired neigh-
bors. Here is a church, a school and a court-
house. You see the boggy road over which
this family must travel, and on which a
horseman and a stagecoach struggle. The
limit of this group's horizon for a day is
50 miles.
On the opposite side of this group ex-
hibit is seen the family of 1933 living in a
city apartment. There is the inevitable
radio and the modern refrigerator; while
on the shelf are cans of prepared foods.
Most of the activities and amusements of
the Colonial family have gone out of this
home.
The screen descends again. This same
apartment appears on the map as a part of
a gigantic building, and it in turn is part of a
mammoth city, and you
see its amusement places,
parks, boulevards, play-
grounds, schools and fac-
tories; that miry road has
become a smooth, mac-
adam highway. There's a railroad
train. An airplane flashes across the skies.
The daily limit of this family now extends
to distant cities. Down the aisle to the left
is the dramatic story of anthropology.
Drama in a City Dump
A huge relief map is the first exhibit, showing the nine culture areas
of North America. Traveling lights on the map explain the significance
of the exhibits outside the Hall of Social Science, and the methods of
social scientists in determining the growth and development of cultures.
Pause here and look upon a common city dump. Would you think
it could tell a story? It does — a story that explains graphically how
the past is read. Electric lights, radios, automobiles and a myriad of
other things which we use daily contribute to the dump of 1933. In
1893, the castoffs of a city were oil lamps, horseshoes, wagon wheels and
madam's stays. Not only do you see in a flash the differences between
the two eras, but also you realize how those who delve into the ages
can read stories of other civilizations. Such a comparison helps you
to live the past illustrated by the exhibits of anthropology down the aisle.
[61]
After the city dump, you see a section of a cave taken from Europe
that reveals records of 50,000 years ago. For centuries it has been
sealed in rock. You see exact reproductions of the mounds which
Indians built in Central Illinois through three successive cultures — you
see the skeletons of Indians long dead, accompanied by the objects that
were buried with them. A stratified village site emphasizes how the
records of the ages are steadily being discovered and read.
Then Trace the Threads of Our Own Existence
As you pass through the pages of history, you follow naturally the
ramifications of our increasingly complex existence.
You trace the economic aspects of industry, and of agriculture, and
see the maze of distribution processes that deliver necessities, and luxu-
ries to our doors. You see the reasons for the prices of things, the cost
of making, and the profit.
You see how a dollar is distributed and redistributed, multiplying
into millions and billions, in causes of charity, in taxation. Complex
things are made clear with simple exhibits that avoid the controversial
and seek simply to show you the fundamentals of the scheme of things
in the structure of world trade.
Moving pictures and dioramas record the coming of peoples of other
lands to the New World, to form cities within a city. The population
grows, fed as a sea from countless streams. Such growth creates prob-
lems of transportation, of industrial demands, of housing, of church
A Maya Temple — The Nunnery at Uxmal
[621
and of school, of varying social codes, of delinquency, of racial require-
ments, of needs for recreation and of sanitation.
Finding the solutions to these problems requires money, and the
setting up of organizations for handling them. A variety of govern-
ments may be functioning to care for the needs of only one small
community. Moving lights show you the governments to which your
money goes, and the estimated percentage of it actually returned to you.
Maya Temple — Torn From A Thousand Years'
Jungle Growth
And now, from the broad terraces of the Hall of Social Science, look
away southward toward Thirty-First street, where the Maya Temple
rises. When you come closer, like a pilgrim nearing a shrine, you may
find it difficult to believe that this temple is an exact copy of a building
in far away Yucatan, a temple at least ten centuries old, a bit of the
2,000 or more year old civilization of the Mayas. It stands on the
highest ground within the Exposition boundaries, its walls covered with
elaborate designs, huge mask heads, and great serpents carved in stone.
Tulane University, under the sponsorship of A Century of Progress,
sent an expedition, in charge of Dr. Franz Blom, director of its depart-
ment of Middle Western research, to Uxmal, ancient seat of Mayan
culture, and there they obtained the information necessary for making
an exact reproduction of one section of the famous "Nunnery." They
brought back casts of its decorations to be incorporated in the Fair's
temple.
The Mayan civilization probably had its origin hundreds of years
before the Christian era, in the highlands of Guatemala and Honduras.
From there, apparently,
it spread slowly into
Yucatan, where its high-
est development was
reached about 1200 A.D.
These people, without
elaborate mechanical
equipment built great
cities in stone. On the
tops of 200-foot rubble
and cement pyramids,
stood stately temples,
government buildings,
and astronomical obser-
vatories, faced with cut
stone and decorated with
geometric designs and
carvings representing
men and animals. Decorative Detail, Maya Temple
[63]
We know that they developed hieroglyphic writing, that they had
a mathematical system based on zero, and that they knew much of
astronomy. They made use of several metals, especially gold. Some
of their ornaments have been found ; beautiful mosaics, and lovely wood
carvings.
Descendants of the Mayas yet live, in Central America, but the
civilization of their ancestors has vanished.
Within the temple, priestesses kept the sacred fire burning; to let
it die out meant death by stoning; and loss of chastity, death by arrows.
They wove garments for the priests, who occupied large residences on
tops of the pyramids, and for the idols. On festival days the idols were
dressed in a glory of fine clothing, and gold and jade.
And from this story of a vanished civilization you go out to view
the living descendants of another civilization — the North American
Indian.
The Indian Villages
To the north and across the pedestrian way, stretches the area in
which the North American Indians live, during the Fair, in as close an
approximation of their native life as it is possible to attain. A section
of a Northwest Coast village is reproduced, with a plank house and
carved totem poles. Next is one of the woodlands groups living in
wigwams and practicing a limited agriculture. In contrast to these are
the tipi-dwellers of the plains, whose greatest source of supply was the
buffalo hunt. Then come the Navajo, roaming people, in some
measure, and then the Pueblos, with terraced villages.
The Golden Temple of Jehol
[64]
Interior — The Golden Temple of Jehol
[65]
All about these tribal homes swirls the colorful panorama of the
Fair. And it's only a little way in steps — but centuries in time — to
another striking display of life, the modern American home.
The Bendix Lama Temple
From the present with its daring structures of steel, embodying
modern ideals of beauty and utility, you may travel swiftly through the
centuries and halfway around the world to an alien shrine.
It is the resplendent sight of the Golden Pavilion of Jehol, its gold-
leaf roof glistening in the sunlight, that transports you to China of the
Eighteenth century, with its culture and art that amaze and delight us
today. It is placed westward from the Hall of Science, at Sixteenth
street, like a jewel in a magnificent tiara.
The Golden Pavilion, the original of which was built in 1767 at
Jehol, summer home of the Manchu emperors from 1714 until the termi-
nation of the dynasty twenty years ago, was brought to the 1933 World's
Fair and the City of Chicago by Vincent Bendix, exposition trustee.
Dr. Sven Hedin, noted Swedish explorer, acting for Mr. Bendix, spent
two years in Mongolia before he selected this as the finest existing
example of Chinese Lama architecture.
Exact reproductions of the 28,000 pieces of which the Temple is
composed were made and numbered at its original site in China. A
Chinese architect was employed to interpret these marks and to direct
their assembly on the exposition grounds. Chinese artists painted and
decorated the finished structure.
The Golden Pavilion is 70 feet square and 60 feet high, rising from
a 4-foot pedestal. Its double decked roof of copper shingles is covered
with $25,000 worth of 23-karat gold leaf. On the exterior, twenty-eight
columns in red lacquer, 16 feet high, support the lower deck. Twenty-
eight other columns, 30 feet high, form part of the wall. Inside, twelve
37-foot columns support the gilded ceiling and the upper deck.
Carved grills, in red, blue, yellow and gold, enclose the glass window
panes. The cornice beams are gilded and carved with images of dragons,
cats, and dogs. Hundreds of pieces of carved wood form the ceiling.
A Chinese guide, speaking excellent English, describes for you the
treasures contained in the Temple. One of the interesting objects he
points out is the "prayer wheel," which the devotees turn instead of
repeating prayers. One turn of the wheel is the equivalent of many
million prayers. There is an interesting temple drum, trumpets so long
that the player requires the services of an assistant to hold them up,
bronze and gilded wooden Buddhas, images of numerous other gods
and goddesses, altar pieces, incense burners, trumpets, masks used in
sacred dances, silver lamps, temple bells, and rare carpets.
[66]
Beautiful Homes of Today
and Tomorrow
Home Planning Hall
Though not technically a part of the Social Science group, a culmi-
nating chapter of the story could center in Home Planning Hall, and in
the homes which make up the housing section of the Fair. North of
Thirty-first street, Home Planning Hall and a group of eleven houses
are designed to show progress in architecture, comfort and economy.
Home Planning Hall is the general exhibits feature of the Home and
Industrial Arts Group. It is devoted to exhibits of heating, plumbing,
The Home Planning Hall
[67]
air conditioning, refrigeration, home equipment, household appliances
and building materials.
Grouped around the buildings on the lake front, with appropriate
landscaping, are eleven exhibit homes. Eight of them undertake to illus-
trate in a modern way, to the family of limited means, the use of
prefabricated building units, new materials, and new methods of con-
struction. All these small houses are designed without cellars and with
integral garages. All but one are constructed with flat roof decks and
solariums which make maximum use of sunlight for health and enjoy-
ment. All seek to cut the cost of small home construction and provide
greater living values.
Most of the group were produced by manufacturers to illustrate use
of their materials, yet architects and decorators have had full play in
carrying out the theme of progress, wholly aside from the commercial
factor involved. The houses in this interesting group are listed below:
Brick Manufacturers' House
Andrew Rebori, of Chicago, is the architect. The house was built by
the Common Brick Manufacturers' Association, and demonstrates rein-
forced brick construction. The house is built, virtually, in one piece;
walls, floors, and ceilings, all of brick, are held together as a unit by steel
rods run through the masonry. It has three stories with balconies on the
two upper floors. The second floor includes the living room, dinette and
kitchen, and the basement floor the cooling and heating plant. The third
floor has two bedrooms, bath and porch, and the roof a recreation deck
and garden. Cost, $4,500.00, exclusive of equipment. Interiors by the
Brick Manufacturers' Association
Armco and Ferro Enamel House
This house was built for the American Rolling Mill Company and
the Ferro Enamel Corporation, by Insulated Steel, Inc. This house is
unique in that it is frameless; no structural steel being used. The walls
are box-like units, factory fabricated, house high, and welded at the
shop in various widths. When set up, the walls are filled with rock wool.
The exterior is panels of vitreous enamel iron nailed on with "belyx"
nails. There are seven rooms, bath and lavatory, and integral garage.
The deck roof gives space for a solarium and open porch. There are
four bedrooms on the second floor, with six large closets. The architect
was Robert Smith, Jr., of Cleveland. Cost, exclusive of equipment,
$4,500.00. Interiors by Kroehler Furniture Company and Ladies Home
Journal.
General Houses, Inc./ House
This is another all-steel, frameless house, with nothing made at the
site except the concrete piers. The steel chassis was set in place, and the
panels bolted on to form a complete shell; then the roof panels were
bolted on, windows and doors installed, and the house was ready for
[68]
paint. It has been estimated by the General Houses, Inc., that these
simple units make possible an almost endless variety of designs, and
that a week's time could suffice for the erection of a four or five-room
house. Howard T. Fisher, of Chicago, was the architect. Cost, exclusive
of equipment, $4,500.00. Interiors by Kroehler Furniture Company.
Good Housekeeping-Stransteel House
Here is a steel frame house of highly modern design, with a large
recreation room on the second floor. The exterior is enamel-finished
steel, backed with Haydite and fastened with nails. Two bedrooms are
on the ground floor. The large recreation room on the second floor gives
access to the terrace, which covers the greater part of the flat roof. The
architects were O'dell and Rowland of Detroit, Mich., with D wight
James Baum of Good Housekeeping Magazine as consultant. Cost,
exclusive of equipment, $7,900.00. Interiors by Good Housekeeping
Studio.
Rostonc House
A six-room house built by Rostone, Inc., and the Indiana Bridge
Company. Rostone is a building material composed of limestone and
shale, and can be had in any color. The material is prefabricated in
standard sizes. The house has all the living quarters on the first floor,
with a glass-enclosed solarium occupying a fourth of the space of the
roof deck, which covers the entire house. The architect was Walter
Scholer of Lafayette, Indiana. Cost, exclusive of equipment, $6,000.00.
Interiors by Thomas E. Smith, designing engineer, Chicago.
Interior — The Stran-Steel House, the Recreation Room
[69]
"Design for Living"
John Moore, of New York, was the architect and builder of this
unusual house. It is of two stories; the first includes a large living room,
with two L-wings, one a commodious dining room and the other a library
study opening on a large porch. The upper floor holds two bedrooms
with bathroom between. The full length of the house is occupied by a
roof terrace, giving room for outdoor sleeping, and for recreation. Cost,
exclusive of fixtures and equipment, $4,000.00. Interiors by Gilbert
Rohde, interior designer, New York.
Masonite House
This house was built by Masonite Corporation, with Frazier and
Raftery, Chicago, as architects. It has a living room with 12-foot ceil-
ing and large groups of windows on two sides. The dining bay is part
of the living room, with a group of windows, centered by a French door,
leading to a terrace. Two bedrooms and bathrooms are also on the first
floor, with a wide hall and staircase giving access to the den upstairs
and the covered and open decks of a modern roof. The walls of one of
the bedrooms are covered with broad-loom woven cellophane, with hang-
ings of knitted cellophane. Cost, exclusive of equipment, $7,500.00.
Interiors by Marjorie Thorsh, interior decorator, Chicago.
Lumber industries House
The National Lumber Manufacturers' Association built this house.
It is a five-room dwelling, modern in design, and, differing from other
houses in the group, has a pitched roof. The walls and ceilings are
paneled with various woods, achieving unique designs and demonstrating
logical lumber uses. Ernest Grunsfeld of Chicago was the architect.
Cost, exclusive of equipment, $4,500. Interiors by Wolfgang Hoffmann,
interior designer, New York.
"House of Tomorrow"
A circular glass house, incorporating possible indications of what the
future may bring in housing has been constructed. The house is built
around a central mast which contains all utilities. The exterior walls
are of clear glass, and there are no windows. Privacy is obtained by
drapes and roller and Venetian blinds. The most modern equipment
available has been used, including everything from an airplane to
electrically controlled doors. The furniture is especially designed. The
ground floor includes the airplane hangar in addition to the garage; the
roof above forms an extensive deck terrace, opening from the living room
floor, and there is a similar deck around the drum-shaped solarium on
the third floor. The ventilation is all by filtered, washed, heated or
cooled air, recirculated every ten minutes. There are no visible light
fixtures, as the necessary artificial light is indirect, from hidden sources.
There are no closets, but movable wardrobes are used.
The house has been built by Century Homes, Inc., and the architect
[70]
was George Fred Keck, of Chicago. The house is frankly declared to
be a "laboratory" house, for the purpose of determining the attitude of
World's Fair visitors to the idea of an utterly different home. Future
homes of the type, it is said, could be built at prices within the range of
the other small houses in
the group, although price
has been no object in
building this house. In-
teriors by Irene Kay Hy-
man, interior decorator,
Chicago.
Florida Tropical
House
This is a house built
to meet the requirements
of people with larger
means than average. It is
designed for climates ap-
proximating that of Flor-
ida. There is a two-story
living room overlooked by
a balcony. The dining
room is separate from the
living room, being the
Interior, "Design for Living"
only full dining room in
the group. On the ground
floor also are two bed-
rooms and a large bath-
room. A tile-paved log-
gia is laid on the water
side of the living room,
connecting with the din-
ing room. The roof of the
house is a sun deck, living
deck and recreation deck,
except for the space taken
by the upper half of the
high room. Robert Law
Weed of Miami, Florida,
was the architect, and the
cost, exclusive of equip-
Buildins House of Glass ment, approximately
$15,000. The striking and original interiors were designed by James S.
Kuhne and Percival Goodman, Chicago and New York.
[71]
W. & J. Sloane House
This house, not designed to feature building methods, but rather to
display elaborate interior decoration, was built by W. & J. Sloane of
New York. It has a large living room with dining bay, gallery, three
bedrooms, servant's room, kitchen and terrace, offering five opportuni-
ties for exhibits of modern trends of furnishings and interior schemes.
A garden at the rear is sponsored by the Garden Clubs of America.
The Glass Block Building
An unusual building has been built by the Owens-Illinois Glass
Company as the landscape pavilion of the James W. Owen Nurseries,
landscapers of the Home & Industrial Arts Group. This is a building
of glass blocks, with a central shaft fifty feet high. The glass blocks
are many colored, semi-transparent, and approximately the size of the
ordinary paving bricks. The colors are fired into the glass. The build-
ing houses a display of garden equipment and furniture, new and unusual
flowers, and a complete display of the Owens-Illinois Glass Company.
Southern Cypress Manufacturers — Johns-Manville
— Crane Company — Kohler —
The Southern Cypress Manufacturers' mountain lodge is in pleasing
contrast to the other modern buildings of the group. Here will be seen
an interesting story of the many kinds and uses of Cypress, "the wood
eternal."
The Johns-Manville building features a great mural, 90 by 20 feet,
painted on asbestos-cement panels, and a colorful exhibit of products.
This entire building is devoted to the interests of the family of larger
means. The Crane Company bus station includes animated displays,
showing the development of valves, piping, fitting, etc., to the present
day of color in fixtures ; with an advisory service to answer questions on
bathroom planning and remodeling, while the Kohler Building to the
north looks out over the Dahlia Garden with a colorful story of this
firm's contribution toward the betterment of living conditions. A long
colonnade with lounge chairs is surrounded by shops containing examples
of bathroom furnishings.
Gas Industries Hall
Adjoining Home Planning Hall, to the south, is Gas Industries Hall,
with exhibits showing the growth of the gas industry, in heating and
cooking, and other uses. Developments in heating, plumbing, air condi-
tioning and household equipment and appliances are featured, with a
large display by the American Gas Association.
[72]
The Drama of Agriculture
For centuries, men farmed mainly as their fathers had farmed before
them. In the last 75 years, a great change has come. It is depicted in a
dramatic way in the Agricultural group, over on Northerly island, just
north of the U. S. Government building. Because of its great length,
this building is easily reached, either over the Twelfth Street or the
Science bridge. It covers a gross area of 95,115 feet and is 658 feet
long. Arthur Brown, Jr., and Edward H. Bennett were the architects.
The Dairy Building immediately north covers 15,000 square feet. The
same architects designed it.
A Semi-Tropical Setting
Outside the buildings, you will see orange and lemon trees, grapefruit
and other tropical and semi-tropical vegetation flourishing. It is a trans-
planted exhibit from Florida as a part of the state representation. One
of the finest collections of its kind ever assembled, it adds a note of
exotic beauty to this group of buildings.
There are roof terraces, fitted up as outdoor lounges, providing
perfect vantage points for a view over the colorful lagoon, up and down
the Fair.
If you already have visited the Hall of Science, you will, in a measure,
be prepared for the swift sequences of the stories of farm, food, dairy,
and farm machinery.
Biology has pointed the way to improve plants and animals by selec-
tion and breeding, and to adapt them to new living conditions.
Chemistry has taught us to banish or to put to good use insect life
and fungus growths; to analyze the soil and enrich it. Physics has
made possible larger and better cultivation by means of farm imple-
ments, power to lighten the farm tasks, and to increase profits. Meteor-
ology tells the farmer the best times to plant and harvest. Medicine
plays its part in the prevention and cure of animal diseases.
Today agriculture is a trinity — an art, a science, and an industry.
Throughout this group you see the story of foods, their production,
and preservation, and their distribution told by dioramas, moving mod-
els, and actual processes. You see salt brought up from mines, and
purified. You see how salt is obtained from the great flat beds near
Salt Lake City. You see coffee and tea prepared; a model plant of a
biscuit making factory; a great commercial kitchen, and its evolution
from the primitive and old fashioned home cookeries ; you see a popular
drink actually made; and a miniature brewery to show how beer is
made; the making of barrels for a multiplicity of purposes; how fish
173]
are caught and canned; how sugar is processed; bees at work in a glass
hive, and the preparation and uses of honey.
Livestock and Meat Industries
The livestock and meat industries, forming one of the largest divi-
sions of American agriculture, have combined to show you an interesting
picture in the center wing of the Agriculture and Foods Building. Here
a long facade flashes and
changes with colorful
lights. As you enter,
your attention is caught
first by the figure of the
lone cowboy mounted
on his horse, watching
his herd at a water hole
in the grazing grounds.
Changing lights trans-
form the scene alter-
nately from night to day.
At the left, a large dio-
rama shows a modern
feeding farm. The sun
shines and there are lush
corn fields. Moving
trains of livestock cars
are on their way to
market.
After you have seen
a comparison of the
1833 and 1933 types of hogs and cattle, you enter into a white-tiled
cooler to see how meat is cut and preserved. A retail store next claims
you, where a robot indicates the choice cuts of meat, and gives a short
talk on each. A revolving stage shows four scenes illustrating the values
of meat diets. A great arch of a rainbow presents the pleasures of camp-
ing, picnicking, and boating. Startling optical illusions show the com-
ponent parts of a satisfying meat meal, changing suddenly into a healthy
child playing.
These highlights of the story of the livestock and meat industry are
interspersed with striking depictions of the history of the two indus-
tries, the distribution of meats, and the methods taken for protecting
the public in the handling of meats.
The Illinois Agriculture Building
The State of Illinois presents a story of middle-western farming, and
demonstrates the work that is carried on by the state to promote the
industry, and to make life happier and more profitable for those who
till the soil.
[74]
Decorative Detail, Agricultural Building
OD
<
[75]
Here is also given a dynamic exhibit of one product, dwelling in
obscurity for most of us, yet holding a place of such importance to
agriculture and industry that it brings strikingly home the great work
of science in developing a simple gift of the soil and turning it to num-
berless uses. The soy bean comes into its own, for here you see how
science takes it, crushes it, mills it or dries it, and turns it to more than
fifty uses to feed man and beast.
The International Harvester Building
Go into the International Harvester building and you will see the
quarter million dollar exhibit of the machines and implements which
science and industry have devised to lighten drudgery.
The Dairy Building and the Color Organ
If you begin your trip to the Agricultural group from the north
rather than the south end, the sweeping main entrance of this
big building is only a few steps from the north, or Twelfth Street
bridge. You enter into a large lobby. Beyond is a cyclorama on which
streams of color play, flowing over it in masses or in subtle shadings or
clashes of startling contrasts. At an organ console, a player's hands
finger the keyboard, causing the variations of color. The instrument
is the Clavilux, or color organ, designed to play with color as musical
instruments play with sounds.
With the "color music" for accompaniment, a spectacle is presented
in the darkened amphitheatre in several episodes, showing how, in one
The Dairy Building
[76]
Ill
The Poultry Show
of civilization westward, and today's organized dairy industry with its
showing the bringing of the first cows to the Plymouth colony, the trek
of civilization westward, and today's organized dairy industry with its
scientific preparation, distribution, sanitation, and refrigeration of milk
and milk products.
After eight minutes of the pageant drama, wide halls brilliantly
illuminated and containing artistic scenes invite you into Industry Hall.
Transparent figure groups show the four ages of humanity — Childhood,
Youth, Prime, and Maturity — and the effect of dairy products' diet on
the physical and mental powers. A mechanical reproduction of a cow
shows the animal as a chemical laboratory, manufacturing milk.
You enter Commodity Hall, and witness the preparation of ice
cream, cheese, butter, milk, and dry milks. An illustrated exhibit per-
mits you to follow milk from the country receiving station to the refrig-
erated tank car, to the receiving tank at the city milk plant, through the
processes in the plant, and to the delivering wagon.
A dairy restaurant overlooks the lagoon. Next to the restaurant on
the same level are club rooms for members of the Century Dairy Club.
The members are contributors to the dairy exhibition, which was pro-
duced by Century Dairy Exhibit, Inc., with Dr. H. E. Van Norman,
manager and president.
A Poultry Show
Near the Thirty-seventh Street entrance there is a poultry show,
with an international egg-laying derby as the principal feature, cham-
pion hens from twenty-eight States, from the Dominion of Canada, and
four other nations, competing. The egg-laying contest started a month
before the Fair opened, and will be ended two days before its close.
Besides the egg-laying contest, there is an exhibition of specimen flocks
of unusual varieties of domestic, and wild, land, and water fowl.
[77]
A Fairyland of Flowers
Transformation of 424 acres of barren, sandy, man-made land —
wrested from the bottom of Lake Michigan — into a garden spot of
velvety lawns, hundreds of trees, shrubbery and brilliant flower-beds
was the task confronting landscape engineers and horticulturists at
Chicago's 1933 World's Fair.
The problem of landscaping confronting Messrs. Vitale and
Geiffert, the landscape architects, could not be too carefully studied,
for it is the landscaping which forms the setting of the Fair. Not only
do the trees, terraces, hedges and gardens decorate and beautify each
individual building, but they have been placed and designed so as to
weld the entire exposition area into a complete and harmonious unit.
Type of tree, shape of pool, variety of flower, height of hedge and
terrace, massing of shrubbery, have all been carefully and subtly
adapted to the type and architecture of the particular building which it
decorates, so that each spot has its own unique place in the carefully
designed pattern of the entire area.
One of the first tasks was the transplanting of hundreds of trees. All
of these trees, except the cedars, came from Illinois, and Fair visitors will
be refreshed by the shade of avenues and clumps of maples, elms,
lindens, horsechestnuts and lombardy poplars. There will be twenty
acres of smooth, hedge-bordered lawn studded with green and flowering
shrubs; and the delicate tracing of young vines will add to the charm
of many of the walls of the buildings.
Probably the most spectacular part of the landscape effects will be
the flowers. Twenty-four thousand square feet of flower beds will be
scattered about the grounds, planted in a fragrant and colorful profusion
of heliotrope, geranium, marigold, petunia, snow-on-the-mountain, salvia,
begonia, dusty miller, and ageratum.
An Avenue of Color
Stroll from the Hall of Science southward to the Hall of Religion
through an "avenue of color," a walk 1,000 feet long. Its bordering
flowers are three kinds of gladiola, early, middle and late. At either
approach of the Sixteenth Street bridge will be another colorful display
of gladiola.
Dahlia and Peony Gardens
On southward, the landscaping surrounding the Home and Indus-
trial Arts group, with Dahlia gardens, flaunting their riotous color,
may allure you, and the enormous peony beds will make a spot of soft
bloom near the Lincoln group.
[78]
Cloistered Beauty— Cypresses and the Carillon, Hall of Science
[79]
Alpine Gardens
Just south of the Twenty-third Street entrance are the Alpine Gar-
dens, a half acre in area, with wide paths and terraces, and shade trees
and evergreens. From the upper terraces water cascades down to a
pool at the bottom, in which water lilies float, and goldfish besport them-
selves. The rock ledges are formed
of beautiful weathered stone, and
there are restful garden seats
where you may sit and watch the
kaleidoscopic scene of the Fair.
Rare plants gathered from abroad
can be enjoyed, such as the flower-
ing onion of Thibet, the Cupid's
dart from Greece, many varieties
of lilies from China and Japan, a
sedum from Russia and an excep-
tionally rare fall flowering crocus.
Tribute to Cermak
In a special place of its own
there's a little garden of twenty-
five rose bushes, memorial to An-
ton J. Cermak, martyred mayor of
Chicago. Shortly before the shot of
an assassin, intended for President Franklin D. Roosevelt, at Miami,
Fla., so wounded Mr. Cermak that he died a few days later, Jan Bohn,
noted horticulturist of Blatna, Czechoslovakia, boyhood friend of the
late mayor, had christened one of his newest rose creations the Anton
Cermak. Their friendship had been renewed when the mayor visited his
native country, on a tour of Europe in the interest of the Fair. It was
intended to have a bed of this variety planted on the World's Fair
The Alpine Garden
The Horticulture Building
[80]
Crimson and White Cosmos
grounds in honor of the living mayor
— after his tragic death, the memorial
garden was decided on.
Here again is a garden of prairie
flowers, forming a dooryard for a
Lincoln log cabin. Here are California
blooms, with a background of moun-
tains and a California mission house,
and a brook babbling a soothing
course through a forest preserve gar-
den, with shaded footpaths and rustic
bridges.
Northerly Island
Crossing the bridge to Northerly
island, the splendor of gardens and
foliage continues. Whether it is the
formal simplicity of shaded and
hedge-bordered pool and paths of the
courts of the Electrical and the Agri-
culture buildings, the Italian garden
flanked by a row of prim tall trees,
or the great garden of roses, your eyes
will be delighted by the quiet and
charm of these spots.
Within the Horticultural Building
You will have seen dioramas in many exhibits throughout the Fair,
but in the Horticultural building, a concession to which an admission
fee is charged, are different ones. Gardeners and florists have used real
trees, real flowers, real brooks, to present scene after scene in dioramic
settings. The first you will encounter as you enter the hall is a tropical
scene, with tall trees, and a tangle of vines and vivid flowers. Another
is a colonial home, and about it real moss, lilies of the valley and
spacious lawns. Here is a southwest desert, with forbidding cactus
abounding, and Joshua trees. Another is an Italian lake, rimmed by
trees, and with flowers in front. Others are a winter scene in the Mich-
igan woods, with cold winds blowing their chilly breaths upon great
trees, a formal rose garden; a sixteenth century interior, with cunning
flower arrangements, and through the windows an old fashioned garden
is glimpsed.
Concealed skylights flood the flowers with sunshine, or, when needed,
the blossoms are bathed in ultraviolet rays, from lamps.
[81]
The Hall of Religion
Near the Twenty-third Street entrance, and north of the Midway,
or street of carnival, stands a unique building. It strives to express the
spirit of modernism, that is the voice of the Fair, and the more mellow,
more traditional spirit of holy things.
Its tower-carillon chimes religious melodies, and within is a chamber
of quiet, a chapel of meditation and prayer. It is the Hall of Religion.
Here, the followers of many faiths tell the story of man's rise through
The Chalice of Antioch
religion. Jew and Gentile, Baptist and Methodist, Presbyterian and
Lutheran, Christian Scientist and Episcopalian, join in a solemn man-
ifestation of the supremity of God.
The Chalice of Antioch
Here you can see one of the rarest relics of Christianity; the silver
Chalice of Antioch. Only once, since being brought to America 19 years
ago, has it left the sanctuary of a strong box in New York. Then it was
lent to the Musee du Louvre in Paris. Its value is inestimable and it is
heavily insured. Archeologists, biblical scholars, writers and artists
who have studied this chalice pronounce it to be the earliest known
object connected with the Eucharist.
[82]
The chalice was found in Antioch, Syria, by Arabs digging in the
ruins of what once had been a great city. With it were other religious
pieces also shown in this exhibit. The chalice stands 7.56 inches high
and would hold about two quarts of liquid. That it was made by a very
great artist, all eminent students agree. He has presented in beautifully
sculptured figures two scenes of the Christ, each surrounded by five of
his followers. One shows Jesus as a mature, yet young man, beardless,
dignified, clothed in a toga. Below him, are Paul and Peter; above, at
left and right, are James and Thaddeus. Behind Paul is an old wrinkled
man, St. Andrew, brother of John.
The other group shows Jesus as a boy holding in his hand the scroll
of the law on two staffs. Matthew, Mark, Luke and John sit around
him, and behind Matthew is St. James the Greater, brother of John.
According to orientalists the chalice is truly representative, in design
and decoration, of the golden age of Hellenic art, and probably the last
example extant.
All Religions are Represented
The Hall of Religion commands a beautiful view of the Lagoon. It
stands on a curve in the shore-line that gives it prominence in this sec-
tion of the grounds. The architects were Thielbar and Fugard, and it
represents the fulfillment of a dream of George W. Dixon, Chicago
business man, and many of his associates to tell the story at A Century
of Progress of the advancement of mankind through religion. Six rare,
stained glass windows by Cormick of Boston, were borrowed from the
great Milan cathedral being built in Pittsburgh.
This building is entered through a door of ecclesiastical design, over
which are the words, "Righteousness Exalteth a Nation." You walk into
an octagonal rotunda, the walls of which are adorned with illuminated
murals. These murals represent the world's best known religions —
man's universal aspiration for God — Christianity, Buddhism, Confu-
cianism, Mohammedanism, Judaism, the early American Indian's wor-
ship of the Great Spirit, the ancient Persian and Grecian faiths.
Churches Cooperate
To your left, from the main lobby, or rotunda, is an exhibit of the
American Bible Society, and to the right are exhibits by the Christian
Century Press, and the Protestant Episcopal Church of America. A
300-foot exhibition hall houses exhibits of the National Lutheran Coun-
cil, and the Lutheran Synod of Missouri, the Church of Christ, Scientist,
the King's Daughters. Another exhibit hall holds a unified exposition
of the Methodist, Presbyterian, Congregational, Baptist and other
Protestant churches.
Religious Welfare Organizations
The Salvation Army, Jewish Societies, Near East Foundations,
Church of Latter Day Saints, and the Volunteers of America have inter-
esting exhibits. They join in telling "the services which religion has
recorded in the past century, and the continuing service which the next
[83]
century may be expected to open to religious bodies." Particular stress
in the exhibits is laid on the advancement of religious organizations in
hospital and mission work.
One of the most striking exhibits is an international one, showing
the development of church architecture.
Organ Recitals and Choral Concerts
A large assembly hall affords a place for religious pageants and
dramas, organ recitals, choral concerts and other group activities. It
is anticipated that, throughout the Fair, some of the nation's greatest
organists will give frequent concerts, to be transmitted through loud
speakers for the benefit of those who may sit upon the broad fountain
terrace at the east of the building. The carillon chimes also will be
broadcast.
In the "Chapel of Meditation" there are pews, an altar, chancel,
and pipe organ. Here it was the purpose of the builders to provide a
place where people of all faiths may find quiet communion.
An Interesting Chapel Car
On a track near the Skyride, north of Sixteenth street, you may
enter a chapel car of the Catholic Extension Society, one of two pioneers
The Chapel Car St. Paul
of that service. It is a car which has traveled thousands of miles in the
Christian cause, and it contains more than 300 interesting exhibits.
Just south of the General Exhibits group, across the way, is the
Christian Science Monitor Building, with a reading room.
[84]
The United States Government
And the States
The Federal Building
Where the north Lagoon curves around at Science Bridge, a three-
pylon building stands on Northerly island, chromatic yet stately.
Above its gold dome three pylons, fluted towers 150 feet high, typify
the three branches of United States Government — legislative, executive
and judicial. This is the building for which Congress made appropria-
tion to house, develop and maintain the story of Government activities —
a story which might be said to be the crowning chapter of the story of
science, and its application by industry to the welfare of the people,
which A Century of Progress tells.
On the west front of the building a plaza extends to the lagoon, and
a 40-foot span to an embarcadero used by dignitaries of state to dis-
embark for a visit to the building.
At its back, and in V-shape seeming to embrace it, is the States
Building, with its Court of States, thus typifying the increased feeling
of loyalty of the citizens to the Union.
The United States Government Building is 620 feet long and 300
[85]
feet wide, and you enter it into a rotunda 70 feet in diameter. Over it
is a 7 5 -foot dome.
About the building are sunken gardens which fill the open part of
the "V," forming the Court of States.
Many are the contributions which the Government makes to enun-
ciate the theme of the Fair in the exhibits you will find in its beautiful
building. Ten departments of the Government tell of their activities
and achievements — Agriculture, Commerce, State, Interior, Navy,
Labor, Treasury, War, Justice and Post Office. Also there are extensive
exhibits of the Smithsonian Institution, the Panama Canal, the Library
of Congress, the National Capital Park and Planning Commission,
Veterans' Administration, the National Advisory Committee for Aero-
nautics, the Shipping Board and the Government Printing Office.
Completing the story which you may already have seen in the
Agricultural Building, the exhibit of the Department of Agriculture
gives you a dramatic presentation of the history of farming in the last
one hundred years, and of the vast improvements in the science of
Agriculture that have had incalculable effect upon the economic, and
the social life of both urban and rural communities. You see how im-
provements in engineering methods, and in the use of machinery, and
in the gathering and dissemination of market information, and the
continuous aid of the Government in all phases of agricultural life have
helped to bring farming and stock raising to a science.
The analysis of business trends, the grading and inspection service,
the land surveys and other functions of this great department of the
Government are shown.
The Business of the Nation
The business of the nation in its every phase looks to another De-
partment of the Government — the Department of Commerce — for a
multiplicity of service. This department shows the work of the Aero-
nautics Branch, the Bureau of Standards, Census Bureau, the Bureau
of Foreign and Domestic Commerce, the Bureau of Fisheries, the Bureau
of Lighthouses, the Coast and Geodetic Survey, the Patent Office, the
Navigation and Steamboat Inspection Service and the Bureau of Mines.
Among the exhibits of the Aeronautics Branch one will see a radio
receiving set for the reception of broadcasts of weather information from
Department of Commerce stations by aircraft in flight. There will be
acetylene blinkers, electric code beacons and a 36 inch rotating beacon
light. The Bureau of Lighthouses will show further examples of the
progress in lighting and the latest development in lighthouse practices.
The Bureau of Mines is contributing a series of murals depicting
various mining and metallurgical operations; a working model of the
Bureau of Mines experimental mining station, a model of a helium
plant, and demonstrations of rescue methods used by mine firemen and
police. There will also be a mine rescue car which will be shown on
[86]
one of the tracks immediately adjacent to the Travel and Transport
building.
The exhibit of the Bureau of Foreign and Domestic Commerce will
present interesting information on government cooperation with and
service to, the domestic and foreign trade. There will be a large map of
the United States which will show in sequence the average value of
textile products, shoes, leather, iron and steel, foodstuffs, chemicals, and
other merchandise exported from the United States per day over a ten-
year period (1923 to 1933).
The exhibit of the Department of State is in two sections, that of
the Department proper and that of the Foreign Service. A collection of
The Hall of the Stales and the Federal Building (Photo by Mario Scacheri)
[87]
historic documents is one of the interesting features — documents in
which are written vivid accounts of a Nation's growth.
The Foreign Service brings home to the American citizen the far-
flung influences of his government, that, concomitant with the growth
of the Nation, has reached into every nook and corner of the world.
Bristling Guns and Dramatic Souvenirs
Here in the south wing of the building you find hundreds of souvenirs
from all over the world, treasured relics of the Navy and the Marines.
Oil paintings and dioramas remind us that we have not reached national
greatness without the sacrifices of conflict. Paintings of battle scenes,
of many campaigns, and pictures of peace-time exploits; uniforms worn
by Uncle Sam's warriors in the War of 1812, in the Civil War, the
Spanish- American conflict and the World War; battle flags; a machine
gun taken from a German plane shot down by the Marines at Theau-
cort; a vast enclosed case with medals and citations.
Here is a torpedo, more than 10 feet in length, and weighing several
tons, and a diorama of an extensive mine area laid out by the Navy in
the World War. Also marine engines that index the development of
our battle fleets, from the time of the Merrimac and the Monitor to
the powerful turbines of today.
The Army is depicted in real life in its camp within the Exposition
grounds. The only Army exhibit in the Government building is that of
the engineers illustrating methods of construction covering river and
harbor improvements, Mississippi flood control, the Wilson Dam, and
the Nicaragua Canal survey.
The Treasury Department shows special exhibits from the Bureau
of the Mint, the Bureau of Engraving and Printing, the Bureau of
Narcotics and the Public Health Service. The last named has exhibits
admirably complimenting the Medical exhibits in the Hall of Science.
The Department of Labor shows what the Government has done
in the last one hundred years to improve the conditions and standards
of labor, and of its contributions to child welfare.
The central feature of the exhibit is a pyramid of frosted glass
which has thirteen tiers, the lowest representing the years immediately
preceding 1933, the next seven representing the past century, and the
topmost the future. The road which circles upward around the pyramid
is symbolic of the progress which mankind has made during the
century. As a decorative screen opens and reveals this pyramid, a
group of figures emerges and begins its long and tedious climb upward
into a more enlightened era.
A large reception room, a model kitchen, a pantry and caterers'
quarters are in the building for the use of the United States officials.
The Hon. Harry S. New is Commissioner and Col. W. B. Causey is the
Assistant Commissioner. The Secretaries of State, Agriculture, and
Comerce form the Commission.
[88]
The Parade of States
The feeling in previous expositions has been that national partici-
pation could be shown only by a separate building for each State. This
resulted in some useless expenditure, and participation on an elaborate
scale by some, by a scanty representation by others, and by no partici-
pation at all in the case of many.
Preferring to emphasize the solidarity of our Union, A Century of
Progress determined that the States should be grouped under one roof,
architecturally arranged with the Federal Building to indicate its sup-
port of, and united efforts with, the central government. Your feet will
probably turn first toward your native commonwealth, but you will
want to visit all. Here is the gathering place of the nation, here friends
from different states will meet, or native sons and daughters congregate.
It is a beautiful setting for reunion, overlooking the lagoon, with its
broad and beautiful Court of States opening by several entrances to
the various state and territorial exhibits.
It is a parade of products, beautiful scenery, state flags — a striking
procession that tells a great country's history and inexhaustible natural
resources.
Puerto Rico has an interesting exhibit in the building; Alaska has
a cabin in the rear.
At the western end of the left line of the V-design formed by the
States building, looking east, Wisconsin starts the parade, with an exhi-
bition of her agriculture, her industries, and scenic attractions of forest,
lakes and streams that appeal to the camper, the hunter, and the tourist.
Then comes Puerto Rico, situated on the warm waters of the Caribbean,
with exhibits that tell of her beauty, her sugar, coffee and tobacco
industry, and scenic, tropical attractions.
Illinois follows, with her exhibit divided into four sections: Mines
and Minerals, Public Welfare, Public Works and Waterways, and the
State University, which tell of the advancement which Illinois has made
in the 146 years since she became a territory, more particularly in the
last century. Illinois also has an agricultural exhibit in the Agricultural
building and a Host building on the Avenue of Flags, described
elsewhere.
New York has a beautiful garden in her section. Her exhibit tells
the story of the great resources with the diverse beauties and recrea-
tional features of the Empire State, including the Catskills, Adirondacks,
Niagara Falls and State Parks.
Iowa — the Great Corn State — displays recreational opportunities
and State Parks.
Washington brings her story of rich mines, agriculture, the natural
scenic beauties of Puget Sound, Mount Rainier and the Inland Empire
in pictures framed in native woods.
Ohio swings into line with her story of great manufacturing achieve-
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ment and beautiful farms. A large map of the state with an electrical
control board is one of the features.
Then comes North Dakota picturing her agricultural resources, her
growing industries, and the scenic beauty of the Bad Lands, with an
exhibit showing how lignite coal is mined, how briquettes are made; her
tile, brick, bentonite and pottery — all North Dakota products, are
shown.
Georgia carries the southern banner into the procession, with cotton,
corn, tobacco, watermelons, peaches; her marble, timber resources; even
gold mining being represented.
California's grove of giant redwoods marches next, the vistas showing
dioramas, murals, colored slides and transparencies, a colorful display
of taxidermized fish, corals, and shells from Catalina, and, as special
features, a miniature $50,000 model of San Francisco, and Los Angeles'
beautiful sixteen-foot diorama, with a most attractive floral and sub-
tropical fruits display.
Indiana follows with a beautiful mural extending around the entire
space; a state map showing roads, resources, historical subjects, and
State Parks. There is a reception room where paintings by local artists
are shown, and outside a beautiful formal garden with statuary.
Minnesota comes with a contrasting garden representing the source
of the Father of Waters; her exhibits tell of the North Woods, Ten
Thousand Lakes and her great industries.
Texas, which has existed under six flags in her tempestuous history,
offers a display of her near-tropical plants and trees of the lower Rio
Illinois Host Building
[90]
Grande, and other exhibits which show her wide range of agriculture,
industry and natural resources.
Missouri next relates her story of varied industries, the playground
of the Lake of the Ozarks, one of our largest artificial lakes, in picture
and cyclorama.
South Dakota presents an exhibit of mining and agriculture and a
model of Mount Rushmore, where Gutzum Borglum is carving the like-
nesses of George Washington, Abraham Lincoln, and Theodore Roose-
velt on the mountain side.
Mississippi has devoted its space to the demonstration of her agricul-
ture, industries, raw materials, power, health, recreation and education.
Michigan is stressing her tourist facilities, with a hall in which a
temperature of 64 degrees is maintained. A picturesque waterfall leaps
over a rocky precipice into a deep woodland pool in which Michigan
trout swim about.
Colorado brings an elaborate display of her vast richness in mining,
agriculture and industry; her scenic beauties, framed by a reception
room in modernistic decoration.
Florida has four exhibits — among her sister states, a colorful patio
of a Florida residence, surmounted by a sky of varying daily tints. In
the center plays a fountain. Sculptures, murals, dioramas and glassed-in
exhibits tell of her farm and industrial life, supplemented by a garden
of exotic plants and trees; on the lagoon shore the state has planted a
citrus grove of orange and other semi-tropical fruits; on the lagoon
floats a spongeboat from the Greek colony at Tarpon Springs, where
the divers plunge beneath the waters for sponges planted in the lagoon ;
in the Home and Industrial Arts area is a Florida home, built largely
of materials native to the State.
The Illinois Host Building
On the Avenue of Flags, south and across the way from the Adminis-
tration building, the silver and gold Illinois Host building offers its
welcome to all the world. Its 70-foot tower surmounts a structure
arranged for the specific purpose of hospitality. Within is an auditor-
ium with a stage, spacious lounges, and rest rooms.
Here are headquarters for Governor Henry Horner of Illinois,
chairman of the Illinois Commission, and Louis L. Emmerson, vice-
chairman and former governor, and members of the commission. They
extend the welcome of the State to visitors from far and near.
A Lincoln Shrine
Three rooms of the Host Building are devoted to an unusual showing
of the life of Abraham Lincoln, great citizen of Illinois. There is a
reproduction of the living room of the Lincoln home in Springfield, and
a replica of the famous Lincoln statue by Lorado Taft. Fine relics from
private collections, including those of Governor Horner, Illinois State
Historical Society, and Oliver R. Barrett, of Chicago, are shown.
[91]
Foreign Participation
The true international character of the Exposition is indicated by
the dramatic and exotic displays from foreign nations.
In response to the invitation of the United States many nations
are participating officially while others are represented by some phase
of their industrial, social, or cultural life.
Colorful Italy
Symbolically prophetic of the flight of 24 Italian planes, under com-
mand of General Balbo, leaving Rome in June for Chicago, Italy's
building stands at the extreme southern end of the Avenue of Flags in
the shape of a giant airplane. With her 450 exhibits, she will tell a
dramatic story of her remarkable achievements in engineering, physics,
medicine, geography, astronomy, agriculture, shipping and aviation from
the times of the Caesars to the present day. The great engineering feat
of draining the Ostian marshes and the reclamation of valuable land for
agriculture and port development will be a part in these displays.
The Italian exhibits occupy space not only in the national pavilion,
but have spread themselves into the upper left wing of the Hall of
Science, into the Adler Planetarium, and even overflow into the Museum
of Science and Industry in Jackson Park. After the conclusion of the
Exposition the Italian government has generously donated the entire
display to the Rosenwald Museum.
The British Empire
On the railroad tracks near the Travel and Transport building, one
of the world's most distinguished trains, the British "Royal Scot," will
be shown.
The Irish Free State has a prominent exhibit inside the same build-
ing where you will find a delightful display of fine linen, laces, cloth,
rugs, and paintings by Irish artists.
Within the Travel and Transport building Palestine is represented
by tourist displays.
In the south third of the great hall of the Travel and Transport
building will be found the Canadian exhibit — a huge airplane view of
the country, 130 feet in length, and below it a display of the products
of Canada, and an alluring travel story, told with dioramas and trans-
parencies, picturing Canada's many unusual tourist attractions and her
flora and fauna. Included in this exhibit are large and accurate ship
models of the Canadian Pacific, and Canadian National Steamship
companies.
[92]
The Republic of Mexico
On tracks near the Travel and Transport building is the palatial
Presidential train from Mexico with the marvelous collection of the
Monte Alban jewels.
Denmark and Norway
Denmark has exhibits in the Hall of Science, near those of Italy,
which contribute to the telling of the story of the basic sciences. Norway
sends her training ship, Sorlandet, a three-masted barque of 577 gross
tons. She is accompanied by Capt. Magnus Anderson, who was in com-
mand of the ship which Norway sent to the Fair in 1893. The Sorlandet
is moored at the southern tip of Northerly island.
The Grand Duchy of Luxemburg
The Grand Duchy of Luxemburg which lies surrounded by France,
Germany, and Belgium in northwest Europe, is represented by an elab-
orate tourist exhibit, in the Travel and Transport building.
The Chinese Village
At Sixteenth street just south of the Bendix Lama Temple you will
see the replica of a walled village from China. Occupying its own
shrine, is a carved jade representation of a Chinese temple of seven
stories, standing 50 inches high. It took 18 years and a small army of
artists to achieve this very beautiful work of art. The exhibits them-
selves are a veritable treasure house of porcelain, lacquer wear, silks,
embroideries, rugs, furs, carved ivories and furniture.
The Chinese silk industry will play an important part in the indus-
trial section. An exhibit of surpassing interest is that of specimens
from the cave deposits near Peiping, where was found the Pekin man
who lived 500,000 to a million years ago. Interesting relics of the
expedition which discovered the Pekin man will accompany this display.
Entertainment is furnished by the finest troupe of acrobats that has
ever left China and there will be dramatic interpretations by leading
Chinese actors and actresses.
Japan Nearby
Japan has brought over a typical example of her architecture — a
two-story building immediately west of the Chinese village. An army
of workmen and engineers came over from Japan bringing their own
tools and materials to construct the building. Here are housed fine
examples of Japanese china, cloisonne, embroideries, silk work and
countless examples of the world-famous Japanese handicraft.
A typical Japanese tea garden is one of the features of this unusual
Oriental display. The charming ceremony of tea drinking as practiced
in Japan is added to by dainty Geisha girls with all the atmosphere and
colour which only Nippon can give. The process of making silk from
the cocoon to the finished article is shown by experts in this industry.
[93]
The resulting development of the surrounding country, due to the con-
struction of the South Manchurian railway, will represent the more
serious industrial and engineering genius of the Japanese nation.
Czechoslovakia!) Pavilion
Czechoslovakia has a building across from that of Italy, housing a
gorgeous display of products of its varied industries, colorful and gay,
and showing you something of the life of this industrious nation.
Dominican Republic
The Dominican Republic has a model of the Columbus Memorial
lighthouse, the tribute to the discoverer of America, who was cast into jail
there for several years. You will find it on Northerly island, near the
Electrical building.
Sweden Shows Revived Industry
Near Sixteenth street, also, is the Swedish pavilion, with an unique
architecture, "just two boxes," someone called it, in which is displayed
an exhibit of modern applied art and containing a marvelous collection
of rugs, draperies, shawls, and upholstery cloths, and beautiful glass-
ware from the famous factory at Orrefors. This exhibit exemplifies a
striking example of the revival of home industries under the lash of
economic necessity. The exhibits here will bring delight to those who
are interested in the application of modern design to home decoration.
Moroccan Village
In the same area is the Moroccan village consisting of typical "Souk"
or arcade of shops with muezzin's tower dominating the whole. The
streets are paraded by typical Moors in costume, while camels pad their
way through this wonderful reproduction of Northern Africa. All the
color and allure of Morocco appears in the shops selling barbaric jewels,
leather goods, carpets, rugs, camel cloths, and perfumes.
Egyptian Pavilion
Immediately south of the Horticultural building is found the Egyp-
tian pavilion, a replica of typical Pharaonic architecture approached by
an avenue of sphinxes. The development of the country under the
autonomic government which Egypt has recently gained will play a
prominent part in the exhibits.
The wonderful tourist attractions, already so well known, have
their place, while archeological discoveries are not neglected.
Foreign Scientific Displays
Exhibits on medicine in the Hall of Science will have contributions
from many foreign institutions, including in addition to those from Italy
and Denmark, displays by the Pasteur Institute of France, the Robert
Koch Institute of Berlin, the Deutches Museum of Dresden, and the
Wellcome Research Institute of London.
[94]
Industry in Fascinating Phases
Industry and its enterprises permeate A Century of Progress as do
light and color, and the spirit of carnival.
New notes — innovation — colorful and varied expression. Static
exhibits always in minority; living, thrilling, moving demonstrations
everywhere dominant.
Thousands of exhib-
its are to be found in
miles of exhibit halls,
virtually all telling an
item, or a page, of a con-
nected story of the voice
of science, speaking in
terms of achievement.
Just below the Hall
of Science is the General
Exhibits Group, devoted
entirely to industries. In
its five pavilions, de-
signed by Harvey Wiley
Corbett, and stretching
southward like a fluted
section of colorful scenic
canvas, appear as wide
a variety of products as
could be imagined. Many
are shown in the making,
all displayed in unusual ways, ranging from coal to fine gowns.
Enter pavilion No. 1, and a striking display of the steel industry
greets you. A mammoth mural details the uses of steel. There are oil
derricks, and small steel houses, and the model of a hundred-story
building. At one side a ladle pours, at intervals, molten steel — a start-
ling simulation effected by cunning lighting. Nearby is told, by means
of five scenes, the step-by-step process of making steel. Farther along
sheet metal steel work is exhibited.
Stories of Oil
Next door to the steel companies, the story of oil is told. A large
sunken map of oil field territory, ingeniously lighted, indicates the dis-
tribution from many cylinders, and from a funnel shaped container,
through numerous spouts, to a vast area of consumers. A miniature
[95]
Decorative Detail, General Exhibits Group
The Gutenberg Press
refinery gives an interesting picture, and two great cutaway engine
cylinders show the process of oil lubrication. Here also is a modern
airplane cockpit in which you may sit and capture the sensation of
steering a plane.
The Graphic Arts
Graphic arts come into their own in the second pavilion. From the
Gutenberg museum in Mainz, Germany, has come the rare Gutenberg
press, on which Johannes Gutenberg printed many of his books. With
it is a copy of the famed original Gutenberg bible, valued at more than
$100,000.
In a foundry, workmen dressed in costumes of the days of Gutenberg
cast type as souvenirs.
Miniature working models demonstrate the extensive and intricate
problems of printing, engraving, and paper making, and you see the
processes by which materials are turned into newspapers and magazines.
The evolution of these arts from the day of Gutenberg to the present
use of giant high-speed, multi-color presses, is graphically portrayed with
many types of presses in action. An extensive display of work done by
modern methods stands witness of a hundred years of progress in this
means of communicating information.
Display of Office Equipment
In Pavilion No. 3 you may see the development of business efficiency,
manifested in the small corner store as well as in the mammoth factory,
as it is exemplified in the office equipment which the necessities of busi-
[96]
A Pavilion of the General Exhibits Group
[97]
ness, growing constantly more complex, has demanded. Here you will
see modern types of furniture, manufactured to meet the needs of econ-
omy in time and money. Machines that have replaced the old grocery
store "till" to make the small business man, and the farmer, for that
matter, in a measure an efficiency expert, can be seen. You find here
the evolution of business methods throughout the nation told in historical
displays. You see the most modern of cash registers, teletyping ma-
chines, calculating machines of ingenious design, but easy to use, comp-
tometers, and other examples of man's inventive genius in solving the
problems of a complex mechanical civilization. If you wish to operate
these machines, provisions will be made for you to do, so that you may
become familiar with their intricacies.
The Great Nassak Diamond
In Pavilion No. 4 is a spectacular exhibit of the combined inter-
national diamond industries. Included in this magnificent display is
the famous Nassak diamond, once the right eye of the God Siva, in a
temple at Nassak India. The diamond is valued at $500,000. Other
diamonds with a value of a million dollars more can be seen, too.
The great diamond is guarded by amazingly elaborate means. It
reposes in a cabinet of inch-thick glass, above a drill-proof safe. The
top of the safe folds back, permitting the cushion on which the famous
gem rests, to rise for display. But, should the glass be struck, even
though not broken, an "electric eye" would cause the diamond to sink
swiftly into the safe, and the safe close. Tear gas would flood the enclo-
sure, and guards with gas masks, always nearby, would rush to the spot,
and would seize the thief before he could get away. At the same instant,
The General Exhibits Group (Photo copyright Kaufmann & Fabry)
[981
alarms would sound in a detective's room, where men wait constantly
to bring reinforcements.
The Nassak diamond was first seen by white men in the Twelfth
century. In the Eighteenth century the Siva Temple was looted and
the diamond carried to London. It originally weighed eighty-five carats,
but by cutting it has been reduced to 78^ carats. It is a flawless, blue-
white stone, said to be the finest diamond outside crown jewel collections.
You see a diamond mine in operation, a native Kaffir krall where
the workers live, and diamond cutters at work.
An African Diamond Mine
At the mine mouth is a 36-foot elevator scaffold to lower the African
laborers, stripped to breech clouts, to the tunnel below the level of the
lake. You can go down into the tunnel, twelve feet below the floor, and
see Kaffir and Zulu laborers drilling and digging in the "blue ground"
where diamonds are found. Fifteen tons of this "blue ground," contain-
ing more than 3,000 carats of "raw" diamonds, were brought from Kim-
berley, South Africa, for this display. Two diamond mine engineers are
in charge, as the tunnel had to be lighted, timbered and piped, exactly
as in the real mines.
The rock is hoisted from the mine, and run over agitator tables, in
semi-liquefied form. Vaseline grease "catches" the diamonds, while the
lighter earth is washed on. Then the tables are scraped, and the grease
melted in wire mesh baskets in kettles; the rough diamonds remain
in the baskets. After that they are sorted, the flawed and discolored
stones segregated for industrial uses, and the pure stones for jewelry
sales. You see, nearby, the grinding, cutting, and polishing processes.
The mine is a gift of the diamond mining industry to Chicago, and at
the conclusion of the World's Fair it will be transported bodily to the
Museum of Science and Industry.
In addition to the diamond mine are many brilliant and interesting
displays representing various phases of the jewelry industry.
The main feature of one of the large watch exhibits shows how the
correct time is recorded from the stars and how that time is used in
regulating watches.
Shirts in the Making
You may watch shirts made, by thirty, high-speed machines, in
Pavilion No. 5, and can see a diorama showing the method of pre-
shrinking, known as the Sanforizing process given to all cotton materials
before manufacture.
The tooth paste industry shows the manufacture of tooth paste
from the preliminary steps through the many different stages to the
lacquering and baking of the enamel on the finished tube. The hosiery
exhibits have in operation, actual machines showing the minute
mechanism which weaves the most delicate hosiery. You can buy the
[99]
same hose you have seen made. Also, in the fifth pavilion, can be seen
in miniature all the costumes of the world's most famous women
throughout the ages. Fabrics will be represented, one exhibit being in
the form of a large pedestal upon which are draped in gradation of
delicate colors the finest of fabrics used in the latest gowns. A complete
story of how each fabric is made and what it is principally used for will
be made clear to visitors.
Sears Roebuck Building
A building which strikingly carries out the modern architectural
scheme of the Fair is that of Sears Roebuck and Company. It has a
commanding position on the Avenue of Flags. Across from it and a
bit to the north, is the Administration Building, near the North
entrance.
It is windowless, but has a circulating air plant with an air moving
capacity equal to that of 1,800 ordinary six-room residences. A 150- foot
tower rises from the base, and the grounds about it are beautifully land-
scaped. The architects were Nimmons, Carr & Wright.
A children's playground is one of the features of service provided.
You may use the telephone or telegraph, check parcels or wraps, obtain
information about rooms, hotels, transportation, or the exposition itself.
There is an emergency hospital, and a restaurant. The broad wings
of the building offer places to rest, and there are refreshments and
recreations here as well as within the building.
Exhibits, pictures, and demonstrations tell the story of merchan-
dising. An illuminated map shows how widespread has been the influence
of this well-known company in the distribution system of our nation.
The Sears Roebuck Building
[100]
The Firestone Building
Next door to the Twenty-third Street entrance is the Firestone
building, designed by Burnham Brothers. Standing on the hillside, its
eastern view is compassed by the horizon over the lake, while to the
north it looks down Lief Ericksen drive past the General Exhibit group
to the Hall of Science.
When you step into
the building you will
first see an ultra mod-
era tire factory, fully
equipped, embodying the
latest methods of manu-
facture, and actually pro-
ducing Firestone automo-
bile tires.
The process, from the
masticating of the bales of
crude rubber just as they
are received from the
Firestone Liberian planta-
tions, to the automatic
wrapping of the tire for
shipment, is displayed.
Beyond the end of the
production line is an oper-
Firestone Tire-Makins Machine ating model of a revolu-
tionary testing machine, showing the gruelling high speeds to which tires
are subjected to bring out facts and characteristics which would other-
wise only be revealed by thousands of miles of service over a period
of many months.
A display auditorium is devoted to dynamically portraying the safety,
endurance, and performance of the tires, tubes, batteries, spark plugs,
brake-lining and other automotive products manufactured by the
Firestone company.
The A & P Carnival
Another industry which comes to the Fair with color and action is
the Atlantic & Pacific Tea company, which has created an area for
pleasure, without admission charge, opposite the Twenty-third Street
entrance. There is a big open air marine park, with an amphitheater
to seat several thousand, surrounding a revolving stage where daily
programs of entertainment will be given. You may enjoy concerts by
Harry Horlick and his Gypsy orchestra, Gypsy dancing, marionettes,
specially arranged by Tony Sarg. With George Rector presiding as
master of ceremonies you are promised a real carnival.
In case of rain, the stage can be revolved so that the crowds may
watch the performance from the shelter of gay canopies. Every after-
[101]
noon there are tea dances on the boardwalk, which is canopied and hung
with colorful lanterns. North of the amphitheater is the A & P Experi-
mental kitchen, with a trained die-
titian in charge.
The Great Havoline
Thermometer
Just north of the Twenty-third
Street entrance, a great 200-foot
tower rises. By day and by night
it can be seen frem many sections
of the Fair and the great numerals
on its three faces can be easily
read. It is a thermometer, per-
haps the largest the world has
ever seen, and it accurately tells
A Century of Progress visitors the
temperature in Chicago.
The numerals are ten feet high,
and the graduated temperature
columns are made of neon tubing,
electrically regulated by a master
thermometer. Its official name is
the Havoline Thermometer, but
officials of the Indian Refining
Company dedicated it as a "Monu-
ment to Chicago's Climate." Ten
miles of wire, 3,000 feet of neon
tubing, and 60 tons of steel were
required for the structure. In a
building at the base of the tower
the company presents an exhibit
of oil refining equipment and products. Here you see what keeps your
motor running smoothly, and why.
The Time and Fortune Building
Another building, representative of the publishing industry, is that
of Time and Fortune, two national magazines. It is located just south
of the Hall of Science on the edge of the lagoon. This building is of
particular interest to college women. The opportunity is offered them
to make this a meeting place for afternoon tea. It also offers parents
an information service concerning schools for their daughters.
The Woman's College Board maintains headquarters in the building.
Among the woman's colleges represented on the board are Smith, Bar-
nard, Wellesley, Randolph-Mason, Radcliffe, Vassar, Bryn-Mawr, Wells,
Lake Erie, Goucher, Mount Holyoke, Connecticut, Milwaukee-Downer,
Mills, Trinity, Wheaton, Elmyra, and Sweetbriar.
[102]
The 200-Ft. Havoline Thermometer
The Christian Science Monitor
The Christian Science Monitor pavilion, just south of the Hall of
Science and on the west bank of the lagoon, represents the only news-
paper to have a building of its own at the Fair. It will house in one
room a complete Monitor display showing the unique journalism of the
Monitor, an international newspaper, as well as other Christian Science
literature. Beyond the first exhibit room is a typical Christian Science
reading room, such as may be found in many cities, and its ideal location,
overlooking the lagoon, is inviting and restful.
American Radiator Company's "Garden of Comfort7
A beautiful and extensive garden of tall trees, shrubbery, and bloom-
ing flowers surrounds a reflecting pool in an area just south of the
General Exhibits group. Statuary contributes to the beauty of the area,
in which the American Radiator Company and Standard Sanitary Cor-
poration has two buildings.
One contains an artificial "weather-making" plant, demonstrating
the modern methods of air cooling, along with other exhibitions that
tell a story of the new science of air conditioning. The second building
contains an exhibition of the latest developments in bathroom design
and sanitary plumbing. Five display kiosks erected in the restful garden
give color to the scene.
Prehistoric Oil Exhibit
How geological knowledge is utilized in locating and gauging the
extent of the earth's store of crude oil is the theme of the Sinclair
Refining Company's outdoor exhibit between the Twenty-third Street
entrance and the General Exhibits group.
While nature was mellowing the crude petroleums that are used
today to refine motor oil, strange forms roamed the earth.
And so, in the midst of great rocks, shrubbery, and trees, similar to
those of the period that geology knows as the mesozoic age, you may
see ingenious reproductions of the dinosaurs, long since disappeared.
Diorama of Oil Refinery
[103]
The Fine Arts at the Fair
A hundred years ago, few great paintings had found their way
across the waters to America, and the Fine Arts had little opportunity
for expression, either in homes or in museums.
Today, it is possible to assemble in Chicago, for A Century of
Progress, a collection of selected masterpieces valued at $75,000,000,
and all but one, Whistler's "Portrait of My Mother," come from private,
or museum collections in the United States. The famous Whistler comes
from the Louvre Museum in Paris, lent through the Museum of Modern
Art in New York.
The pricelessness of the collection made it logical that A Century
of Progress should utilize the building that is internationally known
as an art institute. This loan collection represents the largest and finest
in the entire world, gathered together under one roof. Twenty-five
museums, and two hundred and fifty privately owned collections, have
been drawn upon, augmenting the already exceptionally great pictures
for which the Institute is famous.
Whistler's Portrait of His Mother— Loaned by the Louvre, Paris
[104]
Paralleling the general exhibits of science and history, within the
Exposition grounds, the fine arts exhibit shows you the progress of art
in the past one hundred years. It is divided into three sections: 1. The
old masters. 2. Outstanding paintings of the past one hundred years,
stressing particularly the French and American contributions. 3. Con-
temporary art, with special emphasis on the work of American artists.
"The theme of the World's Fair is also the theme of the exhibition
of fine arts," Robert B. Harshe, director of the Art Institute, says. "It
has been broadly interpreted here to mean, not only a showing of
famous and characteristic works of the last one hundred years, but a
century of progress in American collecting. Today our private collec-
tions and museums contain treasures of amazing importance. Since
1833, magnificent works by Fra Angelico, Botticelli, Velasquez, El Greco,
Holbein, Titian, Raphael, Rembrandt, Hals, and Boucher, to mention
only a few, have found their way into American hands."
So, you may roam the magnificent halls of the Art Institute, or
attend lectures prepared for World's Fair visitors, and gaze upon and
hear discussed some of the finest examples of painting and sculpture the
world has produced. All the galleries on the second floor of the Art
Institute have been arranged so that you may follow, in chronological
order, the sequence of art history.
Priceless Primitives
Italian primitives, and German, and French, and Belgian, and Dutch
and Spanish, occupy five galleries. A room devoted to German and
French primitives of the Thirteenth century starts the story. Here you
see, among others, Holbein's "Portrait of Catherine Howard," the Jean
Clouet "Charlotte of France," a remarkable small head by Corneille
de Lyon.
Dutch and Flemish primitives offer you a study of the work of
virtually every artist of merit of the times. Two Rogier van der Wey-
dens, a Memling "Madonna," a brilliant Jacob Cornelisz van Amster-
dam, a Geraerd David, a Lucas van Leyden, the famous "St. Jerome"
by Peter Christus.
The works of the early Italians occupy four galleries in all. The
Segna, "Madonna and Saints," Sasetta's "Procession of the Magi,"
"Crucifixion," by Masolino, Giovanni Bellini's "Madonna," and a paint-
ing of two Oriental heads by his brother, Gentile, are there. Three
famous Botticelli paintings, "Madonna and Child," "Adoration with
Angels," and a portrait of a young man, supposedly portraying the fea-
tures of Botticelli himself, in themselves would make a noteworthy,
long-to-be-remembered exhibition. But you may see also the "Rape of
Deianira," by the brilliant Pollaiulo, and Bernardo Daddi's "Vision of
St. Dominic," and "Lady with Rabbit," by Piero di Cosimo.
And now you come to the Spanish primitives, among which you see
the famous Ayala altarpiece (dated 1396) and "St. George and the
[105]
Dragon," by the Master of St. George who receives his name from this
much reproduced painting.
A Glorious Showing of Sixteenth Century Italians
Sixteenth century painting is superbly represented, with three com-
positions of the noted Titian, whom some critics call the great artist
of all the ages. His "Venus and the Lute Player" is one of the three,
and others in this section include the beautiful "Christ Walking on the
Waves" by Tintoretto, and "Rest on the Flight into Egypt" by Veronese.
Further on is an exhibit dedicated to a group of later Italian painters,
Tiepolo, Guardi, Canaletto, Magnasco, Mola, Piazzetta, and others.
Dutch Incomparables
Here are great Dutch masters of the time of Rembrandt in ©ne large
gallery, Van Dyck's portrait of "Polixena Spinola;" the magnificent
"Aristotle," added to the institute's famous collection of Rembrandts;
landscapes of Hobbema and Ruisdael; and the superb "Skittle Players"
by Pieter de Hooch among them.
Treasures of Spain
Eleven paintings by El Greco, including the Institute's own great
masterpiece "The Assumption of the Virgin," acquired at the beginning
of the period that saw El Greco's rise to rank with Titian, Rembrandt
and Velasquez, give to the exhibit not only one of the finest of Spanish
collections, but also the largest showing of this artist's work in America.
"View of Toledo," by El Greco, acclaimed as one of the greatest of
landscapes; Goya's "Capture of the Bandit by the Monk," "The Boy
on the Ram" and "The Bull Fight," are exhibited, with canvasses by
Ribera, Morales, Zurbaran and other Spanish masters.
Seventeenth and Eighteenth Century
English and French
"Queen Charlotte" and other great Gainsboroughs ; the Constable,
"Stoke-by-Nayland;" Reynolds' "The Honorable Mrs. Watson;" and
other works of these English painters of the Eighteenth century, with
Raeburn, the Scot, represented by several portraits; and examples of
Lawrence, and Turner, and Romney, and Bonington continue colorfully
the history of art. Seventeenth century French masterpieces, works of
Poussin, Claude, and the two LeNains; and Eighteenth century French
paintings, including work by Boucher, Lancret, and Pater; "The Indus-
trious Mother" by Chardin; and the David, "Mme. de Richmond and
Her Son;" and the Ingres, "Mile. Gonin," prepare you for the pre-
Impressionist period of the first half of this century and completion of
the story of a century of progress in painting.
A large gallery given to the pre-Impressionist period in France gives
you Delacroix, among his examples being the much discussed "Spring,"
and Corot's "View from Volterra," the "Jumieges," and the Institute's
[106]
own great figure piece, "Interrupted Reading." Millet and the Barbizon
School and Courbet and Daumier are represented in the same room.
Courbet's "Toilette of a Bride/' and Daumier's "The Uprising" and
"The Drinkers," are some of the famous paintings shown in this room.
You come now to a study of Impressionism in France, beginning with
Monet's brilliant "Argenteuil" in 1868, and many excellent examples
of the work of Monet and Degas, among the examples of the last-named
being two race-course subjects, "Carriage at the Races" and "Jockeys,"
and his wonderful "Uncle and Niece."
The One-Man Exhibit
Cezanne is so honored because he is called "the greatest painter of
this century" and though dead twenty-five years, his influence still
is a powerful one. You will see his "Still Life with a Clock" and the
vivid "Still Life with Apples," and "Road to Auvers," and "The
Bathers," among an impressive array of seventeen of his most renowned
paintings.
Manet and Renoir continue the story — "Christ Mocked," "The
Music Lesson," the two "Philosophers," the "Boulogne Roadstead"
among the Manets; and "Luncheon of the Boating Party," "The Moulin
de la Galette," the "Bather," and "Diana, the Huntress," and "The
Two Little Circus Girls," outstanding Renoir examples. These are fol-
lowed with works of Gauguin, Seurat, and Henri Rousseau in a single
gallery; "Tahiti Women and Children," "Tahitian Mary" among thir-
teen canvasses of Gauguin; and "A Sunday on the Grand Jatte," one of
the greatest of Seurat's examples.
Matisse and Picasso carry on the story with canvasses such as
Matisse's "Decorative Composition," and "White Plumes," "Pont St.
Michel;" and Picasso's "The Woman with a Fan," "Figures in Pink"
and "The Woman in White."
The Art Institute
[107]
America Enters
And then a gallery of distinguished American portraits of the Colo-
nial and Federal periods, works of Copley and Stuart and Ralph Earl,
Hesselius, Feke and others. Albert P. Ryder's "Marine" and "Death
on the Pale Horse," "Diana's Hunt" and "Elegy in a Country Church-
yard;" Thomas Eakins' "Music" and "Addie" and "The Pathetic Song;"
Winslow Homer's "The Herring Net," "The Look Out— 'All's Well';"
John Singer Sargent's "Mrs. Charles Gifford Dyer," and "Robert Louis
Stevenson" and his well known "Egyptian Girl;" and Whistler's famous
"Mother," and several others of his examples, including "In the Studio,"
and "Nocturne, Southampton Waters."
A Famous American Woman
Mary Cassatt, the only American woman recognized by the French
as ranking with Manet and Degas, is represented by "At the Opera"
and "The Girl Combing Her Hair" and "The Toilet."
Duveneck's "Whistling Boy" is shown, and Blakelock's "The Vision
of Life." Inness' "Coast of Cornwall," and "Storm," and "Moonlight
on Passamaquoddy Bay;" Maurice Prendergast and Twachtman, the
late Arthur B. Davies are all represented, as is George Bellows, famous
for his "Mother."
Seven galleries in all are given to contemporary American painting,
many of the artists themselves cooperating with museums and individ-
uals to lend generously of their collections to present one of the greatest
American exhibits ever shown. With them are shown contemporary
works of artists of France, Italy, Germany, England, Switzerland,
Poland, Norway, Spain, Russia, Mexico and Czechoslovakia.
And Noteworthy Sculpture
The Art Institute possesses an exceptional collection of originals and
casts of Nineteenth century sculpture, and to this collection have been
added important pieces representing the work of leading American con-
temporaries, including Charles Gary Rumsey, Stirling Calder, Lorado
Taft, Paul Manship and William Zorach. The work of Maillol, Bour-
delle, Rodin, Jean Poupelet and Despiau of the French; and of Lehm-
bruck, Belling, Di Fiori, Barlach, Kolbe, of the Germans is shown, as is
that of others of international importance, including Mestrovic, Milles,
Kai Nielsen, and Epstein. The sculpture is scattered through the cor-
ridors of the first and second floors, and shown in some of the contem-
porary galleries.
A History of the Graphic Arts
Paralleling the Century of Progress exhibitions of painting and
sculpture there is found in the Print Galleries of the Art Institute, an
exhibition of the greatest masterpieces in the history of the graphic arts.
It is in two sections: "Prints by Old Masters," and "A Century of
[108]
The St. Lazare Station, by Deouard Manet — Loaned by Mr. Horace Havemeyer
Progress in Printmaking." Some of the finest collections in the world
are represented.
In the section devoted to prints of the old masters, the first two
centuries of the development of the graphic arts in Europe are exhib-
ited. Beginning with the early pictorial woodcuts of Germany, the
progress of this, the oldest graphic art, is traced to religious teaching in
the early Biblical pictures, through its use as illustration in the printing
from wooden type of books of the fifteenth century, to its culmination,
during the early decades of the sixteenth century, in the work of Diirer
and Holbein. The progress of engraving in the north of Europe is rep-
resented, Italy's activities are traced from the rare niello prints to the
great accomplishments of Pollaiuolo and Mantegna.
Lovely Etchings
The exhibition of the art of etching begins with Diirer's "Christ on
the Mount of Olives," 1515, and its development in Germany, and
France is followed through the work of Altdorfer and Hirschvogel, Callot
and Claude. The rise of lithography is shown from Delacroix to Dau-
mier, followed with examples of the present day revival in a section
devoted to contemporary work.
You may listen, if you wish, to three lectures daily in Fullerton Hall,
by a staff of eight lecturers, and visit the galleries under the guidance
of a museum instructor.
[109]
Special Events
Fetes of Many Nationalities
When Postmaster General Farley officially opened the gates of
A Century of Progress on May 27, he ushered in an era of color and
festivity. With the opening of the Exposition, plans were rapidly being
completed for special celebrations in varied fields of activity. A glance
at the schedule of events which will be taking place each day over the
Exposition grounds assures a visitor to the Exposition of his choice of
pageantry, sports, music, lectures, military drills, and all forms of
entertainment and interest.
On specially designated days American citizens of foreign descent
will give splendid fetes featuring the customs, songs, dances, and cos-
tumes of the lands from which their fathers came. On these National
Day Celebrations the festive spirit will prevail; distinguished visitors
from the respective nations will be honored, and flag poles will fly the
particular colors of the day.
Scandinavia with its various groups, the Swedish, the Norwegian,
Danish, and Finnish will find its colors flying from June 19 to June 23,
culminating in a joint Scandinavian Day in Soldier Field.
Following closely on June 25, the Czechoslovakian Sokol, the gym-
nastic festival which has become tradition in that country, has been
arranged as it is presented annually in Czechoslovakia. Czechoslovakian
societies expect to fill Soldier Field stadium again in August. Features
of the day are the junior calisthenics, folk dances, and singing by color-
fully costumed participants whose number approaches three thousand.
On Jugoslavian Day, July 2, girls in national costume will be found
dancing at various points on the grounds, just as they might be found
on a fete day in their old country. Similar programs are planned by
the Armenian, Bulgarian, Hungarian, Ukranian, Austrian, and Lithu-
anian groups.
July 17 to July 23 is the Polish week of hospitality. During that
week and particularly on July 22 will be depicted the historical events
and the contribution of the Poles to the United States in the past one
hundred years. Tableaux, floats, and typical Polish festivities will
create a picturesque and gay atmosphere.
In celebration of the birthday of Queen Wilhelmina of the Nether-
lands, the Knickerbocker Society of Chicago will be host to the people
of Dutch descent.
On Welsh Day under the leadership of Dr. Daniel Protheroe the
Welsh Male Choir is scheduled to give concerts during the day, singing
works composed by Welshmen.
[110]
Ancient, modern, and Greek music and dancing, coupled with a visit
from the minister of Greece, will mark the official celebration of that
country.
The Jewish Agency from Palestine have made plans for a magnificent
pageant in Soldier Field on July 3, "The Romance of a People," depict-
ing the history of the race from Abraham to the present day.
So on, throughout the five months, outstanding national groups will
bring in succession, to A Century of Progress, the feeling and atmosphere
of all spots of the globe.
State Celebrations
The various states of the Union are celebrating on special days in
the majestic Court of States, the first of these being Alabama Day on
June 3. The feature of the day will be the concert of the Girls Glee
Club from the Women's College of Montgomery, Alabama.
Outstanding among the state programs is California Day on July 7,
the date marking the 87th anniversary of the raising of the American
flag at Monterey, California, by Commodore Sloat, when taking posses-
sion of California for the United States. The Pacific Coast Band and
Symphony Orchestra will provide California music.
In addition, many important cities have selected days when their
residents and local dignitaries may gather at the Fair en masse. Among
the many reunions planned, perhaps the one which will have particular
sentiment and significance will be that of the old Columbian Guards who
served in the Exposition of 1893. A great number of these gentlemen
have responded to the invitation of the Exposition and plans to meet
with friends of long ago on that day.
Scientists Meet
The Science Congress, sponsored jointly by the American Associa-
tion of the Advancement of Science and A Century of Progress, will
bring to the Exposition from June 19 until June 30, a group of its most
distinguished visitors. Men of eminence in every field of science are to
be guests of the Exposition. On the evening of June 19 in the Hall
of Science the reception of welcome will be given.
Shows and Other Activities
On May 30, extending through June 10, the spectacular Army
show marks the beginning of events in Soldier Field. An extensive sports
calendar with national and international contests offers its sport devotees
a choice of witnessing the champions in action in every known sport.
From the bleachers just south of the Administration building, facing
the North lagoon, Fair visitors may witness the most thrilling of water
activities known in this country. Swimming and diving championships,
national outboard motorboat championship regattas, national canoeing,
and rowing championships, fly- and bait-casting tournaments and dare-
devil stunts are featured among the innumerable programs arranged.
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[112]
From these same bleachers thrill-seeking crowds will witness
weekly, brilliant and spectacular night frolics in the Lagoon on the
Lake front, illuminating the already fairy-like picture with fantastic
designs.
Musical Programs
Music at A Century of Progress is under the supervision of Dr.
Frederick A. Stock, conductor of the Chicago Symphony Orchestra and
director of Music for the Exposition. The program for the duration of
the Fair is eclectic ; amateur, volunteer and professional.
There is no temple of music or auditorium in the fair grounds
adapted for concert purposes, but the spacious courts and terraces of the
Hall of Science, the Hall of States and the great Soldier Field stadium,
are well suited to the presentation of large choruses and band concerts.
Many of these, both professional and non-professional, have been sched-
uled. The quiet lagoon, surrounded by spacious boardwalks and over-
looked by a large grand-stand, presents an ideal setting for the many
musical pageants on floating barges, or stages, planned this summer.
The Chicago Friends of Music, with the sponsorship of A Century
of Progress, have planned a series of symphony concerts to be presented
during June and July in the Auditorium theater. These concerts will be
presented every Wednesday, Thursday and Friday evening by the Cen-
tury Symphony Orchestra under the leadership of Dr. Stock.
This orchestra will present two concerts in the court of the Hall of
Science early in June and it is the plan of the Chicago Friends of Music
to develop a series of these symphony concerts within the fair grounds
during August and September.
Programs of popular music are presented by various state and
national groups, choral societies, public schools and musical organiza-
tions throughout the Fair. They will be announced from week to week
in the official program.
Munday Choristers, who have, in recent years, made a name for
themselves as one of the outstanding groups of negro talent in the city,
will provide programs of spirituals.
Civic and educational music circles have enthusiastically joined
forces in bringing to the Exposition leading choral societies, high school
bands and orchestras, college glee clubs, and high school singing. Early
in the music schedule, the Choral Directors' Guild presents on June 4 a
festival chorus of 5,000 voices which will be ably assisted by the Sym-
phony Orchestra under the direction of Dr. Frederick A. Stock. The
National Music Supervisors' Conference has succeeded in scheduling on
the Exposition grounds almost daily concerts by bands, orchestras, glee
clubs, such as Valparaiso University Choir, Tennessee State Teachers
College Band, University of Cincinnati Glee Club, and the Wisconsin
All-State High School Band concerts. Forms of music from the most
elementary to those of grandest style and highest artistic technique are
being provided. On July 4, the Rural School Chorus of six hundred
[113]
will give a concert in the great Hall of Science, and on August 23 the
Houston Civic Opera Association of Texas will sponsor its elaborate pro-
duction of "Aida," which has already won much applause in the
southwest.
Restaurants, dancing pavilions and other concessions will furnish all
that could be desired in the way of dance and popular music throughout
the summer.
Other Activities
In addition to the above activities there will be military drills by
Toronto Scottish Regiment, National Guard activities, an International
Chess tournament, and contests of every description.
Hundreds of professional and fraternal organizations have selected
dates on which they will bring men and women who are foremost in
the world of affairs to participate in their programs. To mention a
few, there is Electric Day on June 7; Engineers Celebration, June 28;
Daughters of the American Revolution, June 14; Real Estate Board's
observance of Home Owners' Day, June 16; and assemblies of such
groups as the Chicago Association of Commerce, the American Institute
of Banking, and the National Coal Association. With Chicago as the
convention city of the world this summer, organizations from every lead-
ing industry and profession will bring their members to mark partici-
pation in Chicago's International Exposition.
A Calendar of Sports
Forty national athletic championships, a dozen or more events of
international competition, and various sectional contests focus the atten-
tion of sport devotees of the nation upon A Century of Progress and
Chicago from May 27 to November 1.
Soldier Field, Chicago's memorial to her soldier dead, which faces
the Court of Honor, provides one of the world's great amphitheatres,
with a possible seating capacity of over one hundred thousand. With
this huge horseshoe of concrete as an active sports center, Chicago's
water front, airport facilities, golf courses, big league baseball parks,
and other places of play complete the picture for a varied and colorful
calendar of sports competition throughout the summer months.
Outboard Motorboat Racing on the Lagoon
[114]
Track and Field Events
The National Interscholastic and Intercollegiate Track and Field
Championships schedules for June 1 6 and 1 7 begin a long series of meets
for both men and women. On June 29, 30 and July 1 the spectators at
the National A. A. U. championships will see outstanding international
stars who held the spotlight at the 1933 Olympics, among them the
famous Japanese trio, consisting of Nishida, the pole-vaulter, Yoshioka,
sprinter, and Nambu, world's hop-step-and-jump champion; O'Calla-
ghan, great Irish hammer thrower; Tisdale in the 400 meters; Donda,
Czechoslovakain shot-putter; Jonath, Germany's sprinter; Kuspcincki,
Polish distance runner; Iso-Hotle, Jarvinen, and Lehtinen, the Finns;
and Beccali, the Italian. The National A. A. U. Junior Track and
Field Championships on June 29, the National Track and Field Cham-
pionships for Women on the afternoon of June 30, and on July 1, the
N. A. A. U. Gymnastics, the N. A. A. U. Decathlon and Relay Cham-
pionships— here is sports fare to satisfy the most exacting of appetites.
June 11 and June 13 will witness the Canadian and United States
soccer teams opposing each other, and the American Amateur and
Illinois teams in the same sport. Outstanding events for the remainder
of the month of June include National Fencing Championships on
June 23 and 24, Gaelic football between the Irish Champions and the
United States team June 10 and earlier in the month, June 4, the
National Golf -Driving and Approach Championships.
Five College Football Games
Including two Big Ten conference games, visitors to the Exposition
will have opportunities to witness five excellent football games as a part
of the Soldier Field program. One of these noteworthy gridiron events
of the fall schedule is an international contest and one an important
intersectional meeting which may
have a bearing on the national
football championship. Follow-
ing is the schedule:
East -West All-Star Football
Game, August 24; University of
Mississippi vs. Mexico City Uni-
versity, September 16; North-
western University vs. Iowa, Sep-
tember 30; Northwestern vs.
Stanford, October 14; and Chi-
cago vs. Michigan, October 28.
The first of these is the result of
the efforts of Coach Dick Hanley
of Northwestern and Coach How-
ard Jones of the University of
Southern California to bring to-
Football at Soldier Field gether stars of 1932 teams.
[115]
On the Lake and Lagoon
Lending thrills and color to the North Lagoon, outboard motorboat
regattas and stunt races will be staged throughout the summer, reaching
peaks on June 25 in the Hearst Gold Cup regatta, and on September 23
and 24, when competition will
be greatest in the National
Outboard Championships.
Swimming and diving contests
will hold an equal interest. On
July 14, 15 and 16 the Na-
tional A. A. U. swimming and
Diving Championships for
men will be held, with the
National Water Polo games
vicing for applause at the same
time. Japan is sending its
champions to Chicago to chal-
lenge the best of American
swimmers July 20, 21 and 22.
Close on the heels of this
At the Water Carnival event, comes the Women's
National Swimming and Diving of the A. A. U. August begins with
the Central States Rowing Regatta on the first, second and third,
National Rowing Championships, including a three-quarter mile dash,
August 4 and 5, followed by the National Canoeing races August 5 and 6.
These six days will bring college and university crews from the east,
middle-west, and far west to compete with Canadian crews and oarsmen
from rowing and athletic clubs. Not the least important will be the
Boy Scout regatta of canoeing on September 16, and the Western States
regatta September 9. Fly and bait-casting tournaments, log-rolling
contests, and the like will contribute to the excitement.
The Boys Play Marbles
A million boys have been playing marbles in contests to determine
who in their respective localities should compete in the Western Section
Championship Finals of the National Marble Tournament in Soldier
Field from June 26 to 29.
Lacrosse will have its representation in a series of amateur games
between the United States and Canada from July 10 to 15, and profes-
sional Canadian competition from July 17 to July 23.
The National A. A. U. Weight-Lifting Championships are scheduled
in August or September, and the World's Horseshoe Pitching Champion-
ships will be played off in Soldier Field from July 24 to August 6.
A baseball tournament of the American Legion takes place August 21
to 23, and in connection with the national convention of that organiza-
tion in October, the "40 and 8" boxing tournament will be a feature.
[116]
And in the Air
American Air Races at the Chicago Airport will be run the first four
days of July. World famous flyers will again participate in the Inter-
national Air Races and the Gordon Bennett Balloon Race at the Curtiss-
Reynolds Airport September 1, 2, 3 and 4. One of the most spectacular
air events of the Fair, and of the year, is the flight from Italy of
24 planes, bearing Italy's famous aces, in the latter part of June, weather
conditions determining the time of starting from Rome. This armada
of the air will land north of Grant Park, and be water-taxied to the
exposition grounds.
Other Sports Events
Among the many sports events held in and about Chicago will be
the National Open Golf Championship at the North Shore Country
Club June 9 to 1 1 , at which Gene Sarazan will defend his championship ;
the National Clay Court Tennis Champion-
ship the week of July 3; the Western In-
ternational Women's Golf Championship,
June 21, at Riverside, June 22 at Beverly,
and June 23, at an Evanston Club; the Eng-
land vs. U. S. cricket game in Washington
Park, September 2 and 3, and yachting
events of all classes on Lake Michigan
courses.
There will be race meetings at Washing-
ton Park, Arlington and other Chicago tracks
during the summer and fall at which the
outstanding performers of the American turf
appear. The Arlington classic, in July, is
one of the great races of the season.
Major League baseball games are almost a daily occurrance at
Wrigley Field, where National League games are played, or at Comiskey
Park, home of the Chicago White Sox of the American League. The
Chicago Cubs are 1932 National League Champions.
A Chess Congress and Championship bridge games will be open to
participation and observation
in the Hall of Science at cer-
tain times during the summer.
In fact, there will be zestful
competition by champions in
almost every field of sporting
interest, almost any day for
the visitors to A Century of
Progress until the Exposition
closes and what more could a
fan ask?
Gene Sarazan
Baseball is Daily Fare
["71
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[118]
Fun and Special Attractions
Fun reigns in the Fair. Nor is it confined merely to the strip exactly
1,933 feet long that is devoted to the barker, the blare, and the ballyhoo.
It is everywhere — wholesome fun and fascinating adventures for those
who would drop their cares and don the cloak of conviviality.
The Towering Skyride
Two towers stand like giant sentinels, 1,850 feet apart, seeming to
guard the Hall of Science on the Mainland, and the Hall of Social
Science across the Lagoon — support of the spectacular Skyride, great
thrill feature of A Century of Progress. Back in '93, it was the monster
Ferris Wheel that everybody talked about, and everybody rode. Today,
striking example of the progress of science even in thrill makers, is this
suspension bridge principle applied to an entertainment feature — and
perhaps the near solution of some problems of overhead transportation.
They are higher than any building in Chicago, these two strong steel
towers, imbedded deep in cement. Six hundred and twenty-eight feet
they rise into the skies, with observation floors atop them. If you stand
in one of these observation rooms at night and look down, you gaze
upon a magic city that seems to float in a vast pool of light. From the
towers, great searchlights sweep the sky, the lake, and over the great
city to the west, to clash with other massive beams of light. In the day,
look down, and it is a pattern of many hues, like a gigantic, gay rug,
or a vast garden of colorful flowers. Far to the south you look upon
Indiana, and to the north upon Wisconsin, to the west, Chicago and
Illinois, and eastward across the lake you can see Michigan. Airplanes,
and dirigibles may pass, as cars do on the ground, and clouds may swirl
about you. You are standing a hundred feet higher than the observa-
tion level of Washington monument.
On a 200-foot level the rocket cars offer you a beautiful and,
mayhap, thrilling ride across the lagoon. These cars are suspended
from a cableway which has a breaking strength of 220,000 pounds per
square inch of cross section. Only one span in the world, that of the
George Washington bridge across the Hudson River just above New
York City, exceeds the Skyride cableway in length. The towers and
rocket cars can handle 5,000 visitors an hour.
The Skyride was built by five great companies, Otis Elevator Com-
pany, Mississippi Valley Structural Steel Company, John A. Roebling's
Sons Company, Inland Steel Company, and Great Lakes Dredge and
Dock Company and is an appropriate expression of their faith in the
future of American industry.
[119]
The Children's World's Fair
Five acres of land in A Century of Progress are set aside for chil-
dren— and for grownups, too, who still can feel the thrill of make be-
lieve. The Enchanted Island lies between the lagoon and the lake, and
from it rises a towering mountain. About it are giants, and through the
area on Northerly island move guards and other employees as out of
Fairyland, dressed appropriately for their parts.
A huge push-wagon stands fifteen feet high, with a big boy on its top
who moves, and underneath it is a shop where wagons are made. There's
a house of marbles, and a children's restaurant. There are story telling
ladies, and playgrounds with all sorts of devices.
The youngsters can slide down the mountain side, and there's a fairy
castle, a mechanical zoo, a miniature railroad, a marionette show. They
have their own theater, too, with plays staged by the Junior League of
Chicago; such as "Peter Pan," "Cinderella," "The Birthday of the
Infanta," "The Ordeal of Sir Gawayne," and "The Captivity of Eleanor
Lytle," which is a true story from the life of Mrs. John Kinzie in the
early days of Chicago.
There are trained attendants who will amuse the children while their
parents go away to other parts of the Fair to enjoy themselves. It's a
land of allure for the children, a spot they'll never forget, even when
they are as old as their parents now are.
Left — Jumbo and
the Magic Mountain —
Right — Jacob
Elmo Littleton,
71/2 ft- Giant
Greets Children
The Enchanted Island
[ 120 ]
The Midway
The Midway — City of a Million Lights — revives vivid memories of
the Fair of '93. You encounter its first flaring banner when you turn
south from the Twenty-third Street entrance. Visit it by day, and you
may think of brilliant bands of color connecting two great sections of
the Fair; at night, you might think of a gorgeous scintillating trinket.
Though such are the effects achieved with colored, and modern white
lighting, that even in this area of spectacles and sideshows, strange and
unusual attractions, and circus cacophony, beauty has been attained.
Ride the breath-taking roller coaster, or the flying turns that combine
the thrills of a toboggan with those of a coaster. Play the games. Watch
the tricks of magic. Visit the place where daring youths dive into tanks
and wrestle with alligators. Enter here where beauties of the Orient
dance to strange tunes, and wrestlers, fencers, swordfighters, and
Egyptian diviners and jugglers, give you glimpses of Cairo, Damascus,
Tunis, Tripoli, and Algiers. See the "apotheosis of America's womanly
pulchritude," the "living wonders," the Siamese Twins, giant people,
and other "freaks" gathered from the four corners of the earth.
Turn aside to visit the Midget Village, where sixty Lilliputians live
in their tiny houses, conduct their diminutive activities, serve you with
food, and entertain you with theatrical performances. See the strange
snakes, giant pythons, and other rare reptiles. And here's the Dance
Ship, double decked, with two dance floors and two orchestras on the
lakeshore, accommodating 2,000 or more dancers. See the Pantheon
de la Guerre, largest war picture in the world, characterized with the
thrilling action of the World War, or the Battle of Gettysburg, which
was here in '93. Eat in the Circus Cook House, with sawdust floor.
The Streets of Paris
On the lower road is a city, a Paris moved over to America, for
entertainment. Here, in narrow, stone paved streets, are gendarmes,
sidewalk cafes, quaint shops, chestnut vendors, strolling artists, milk
maids, and musicians. There is music and dancing, wax works, and an
atelier. There's a beauty revue, and clowns, peep shows, a chamber
of horrors. The streets are named as in Paris, the buildings faithful
reproductions. There are even some of the famous Parisian restaurants.
Places to Shop
Chicago is one of the great shopping centers of the world. Her
great stores are renowned, her smart shops famous, the Merchandise
Mart is the largest building in the world. And within the grounds there
is a reflection of the city's outstanding position in this respect. You
may shop at the Fair to fill almost all needs. In many of the buildings,
products are offered for sale, and also in the concessions. Two shopping
districts in particular, offer a wide range. Science Bridge, at Sixteenth
street, which connects, across the Lagoon, the Hall of Science and the
Hall of Social Science, has at its curving north end a terrace, with a ramp
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leading from Leif Eriksen drive. Along the terrace are many inter-
esting shops for drugs, jewelry, souvenirs and novelties, pipes and
smoker's articles.
At Twenty- third street is the beautiful plaza and the Twenty-third
Street bridge, curving with the end of the south Lagoon. On this plaza,
and the bridge, is a concourse of shops, each with a 19-foot frontage,
and with glass show windows. There is another drug store here, an
elaborate men's furnishing shop, furniture displays, toys, gifts of all
kinds, jewelry, photograph studios, movie studios, candy, theater ticket
offices and many others. This concourse is declared to rival in beauty
the Ponte Vecchio in Rome.
An Aviation Show
Go south of the Midway, and, across from the Travel and Transport
building, there is the Air Show. Famous planes which have made his-
tory are on display — planes which have crossed the Atlantic, the
Pacific, and planes which have made speed records, won all kinds of
races, and set endurance and altitude marks. One of the most
famous of these is the ship in which Glenn H. Curtiss won the $10,000
prize for a flight from Albany to New York, a distance of 143 miles,
covered in two hours and fifty minutes — back in 1910. Another is the
Columbia, in which Chamberlin and Levine crossed the Atlantic to
Germany. Still another is the Woolroc, in which Col. Art Goebel and
Lt. Davis flew from Oakland, Cal., to Honolulu, 2,400 miles, in 25 hours,
17 minutes. Every type of ship is shown, and a complete history of
aviation given.
Hollywood
Just south of Enchanted Island is a place where you may go and
see motion pictures in the making and actual radio broadcasting. This
is the World's Fair Hollywood.
Motion picture productions are filmed daily, and you can watch
sound recording and "shooting" through a glass before a 60-foot stage.
Amateur movie photographers may bring their own cameras to Holly-
wood and shoot scenes on the outdoor sets which surround the building.
News reel companies throughout the summer are filming various motion
picture celebrities visiting the Fair, as guests in this Hollywood. Burton
Holmes, Inc., operates modern sound recording equipment in the studio,
and RCA Institutes, Inc., has charge of the technical direction.
From two well-equipped studios programs will be broadcast, in many
cases by the leading stars of this marvelous new means of entertainment
and instruction. In addition, there will be exhibitions of television—
the art of tomorrow.
Also, in what is called a Spectaculum, you may see something wholly
new in motion pictures — "natural vision pictures," or three-dimensional
pictures that give depth to the characters as though they were on the
stage.
N22]
A Livestock and Horse Show
Just south of the Travel and Transport building you can see a
horse show, a livestock exhibition and a dog show. The purpose of
the display is to picture the development of the horse from the wild
west mustang to the racing thoroughbred, and of cattle from the old
Texas longhorn to the broad-backed Holstein, Hereford, and Polled
Angus steers. You will see here the largest horse, a white purebred
Percheron, brought from France, weighing 3,000 pounds and standing
nineteen hands high. Most of the horses have been exhibited in famous
horse shows. The cattle exhibit includes a sacred Brahma steer of India.
The dog show includes many varieties of pedigreed dogs.
Goodyear Blimps
The other side of the Travel and Transport Pageant from the Air
Show is the Goodyear acreage. Here, the Puritan and her sister ships
will give you a dirigible ride over the grounds, and show you how it
feels to have the lake and city below you and the clouds around you.
A Bathing Beach
Where the lake comes in to wash upon the north tip of Northerly
island, Jantzen's Beach offers children or grown-ups a place to bathe
safely, in a scene as colorful as the rest of the Fair. There are diving
boards, and clean sands, and lifeguards, and gay umbrellas. The beach
will accommodate many thousands and provide you a taste of the
seaside resorts of the world.
Admiral Byrd's South Polar Ship
[123]
The World a Million Years Ago
It is hard for us to conceive of a world inhabited by monsters other
than those of industry. But, when we cross the broad plaza at Twenty-
third street to a spherical building on the hillside by the lagoon, we see
examples of prehistoric creatures that would, in the flesh, terrify the
bravest man.
Step onto a concourse, in motion, and you will be transported
through "The World a Million Years Ago." You are carried past
a tunnel in which is a series of six dioramas display the animals of the
ice age and "man" before the dawn of history. The Java or Ape Man
family, the Piltdown man, Neanderthal man, and the Cro-Magnons — all
animated — are there before your eyes. Then you enter the main
arena. Here, gigantic, prehistoric beasts and reptiles are brought to
life — platybelodons, a huge hairy mammoth, giant gorillas, saber-tooth
tigers, and ground sloths are seen in conflict. Also, the glyptodon,
triceratops, pterodactyls, the massive dinosaur, brontosaurus, and the
death struggle of the vernops and dimetrodon are represented in their
natural habitats — seem to be alive, breathing, uttering cries, and moving.
The Belgian Village
Immediately adjoining the Twenty-third Street entrance you find
yourself pulling the latchstring of a Sixteenth century Belgian Village.
The houses and buildings are exact reproductions of those seen by the
American tourist in Belgium today. Cafes, typical mediaeval homes,
a fish market, an old church and a town hall go to make a display
which will be unsurpassed.
The village is inhabited by craftsmen in the costumes of hundreds of
years ago. Ancient folk dances are a feature of the main square.
Typical Belgian milk carts drawn by dogs and driven by merry milk-
maids add to the picturesqueness of the village.
The Ukrainian Pavilion
If you should enter the exposition at the Thirty-seventh Street
entrance, one of the first things to catch your eye is the Ukrainian
pavilion, the display of a group of Ukrainian societies of America and
Europe. It is a picturesque building in which there is a theater where
folk plays, native dances, and choral singing are given. Exhibits of
the painting and sculpture of the Ukraine, and a restaurant distinctively
that of the valley of the Dnieper, lend another colorful note to this area.
The Polish-American Pavilion
At the northerly end of the island is the Polish-American pavilion
where the famous painting of Golgotha occupies the greater part of the
ground floor. Polish handicrafts in all the wealth of their variety, folk
dances, Polish music and drama will take their place in this colorful
display.
[124]
Historical Group
The Drama of Old Fort Dearborn
Go south beyond the Midway, and near Twenty-sixth street step
within a log stockade that stands to the left of the roadway. Before you
pass within, look back and scan the Chicago skyline with its towering
skyscrapers; drink deep of the scene about you that voices a century
of progress.
For the next moment you are to be carried back a hundred years and
more, back to a day when Chicago's few settlers huddled close to Old
Fort Dearborn, and the fort housed soldiers to protect them, and to hold
the line of advancing civilization against the northwestern tribes. Here
is contrast almost breathtaking — a century spanned with a few short
steps, and with little need for imaginative aid.
This is Old Fort Dearborn as it actually was, faithfully reproduced
in every detail, constructed even as toiling men built the first Fort
Dearborn in 1803. The original, when completed, stood near where
Michigan Avenue crosses the Chicago River. And along this same
Michigan Avenue, on a day in August, 1812, while war with Great
Fort Dearborn — The Parade Ground
[125]
Britain was raging, men and women marched from the fort and were
massacred by the Indians; only a few survived that terrible day.
As you enter the massive log gate leading into the stockaded
inclosure you see a quadrangular parade ground, in the center of which
is the 70-foot flagpole. The flag that flies from it carries, you will note,
fifteen stars for the states of 1812. Guards are dressed in the blue and
white uniforms of the era. Double rows of log palisades, ten feet and
five feet in height, are so arranged as to permit the fort's blockhouses
to command the terrain outside, and the inner space between the pali-
sades. On the northeast corner is a blockhouse, and one on the south-
west corner. Along the walls are narrow slits, through which, in the
original fort, soldiers trained their guns.
Here are the soldiers' quarters, and across from them those of the
officers. On the east side are the commanding officer's quarters, next
to them the supplies building, then the powder magazine.
You may spend hours looking at maps, and records, and relics.
Photostatic copies of the old fort, other historical documents and
records, and books of the period, decorate the walls. There is a fac-
simile of a treaty between the United States and the Sac and Fox tribes,
in 1832, by which the government paid the Indians 3 cents an acre for
the land of northern Illinois. An old four-poster bed, brought from
England 115 years ago, a corner cupboard more than a hundred years
old, pewter dishes brought from England 124 years ago, tools and fire-
arms, and an old oxen yoke and a quaint wooden meat grinder 125 years
old. On the table a sample ration for a day of the soldier of the time is
laid out — a pound of flour, a pound of meat, vinegar, a half gill of
whisky, salt, and a piece of soap.
In a corner of the enclosure is an open fireplace, over which hangs
a huge iron pot, and perhaps you can picture the fire glowing on winter
nights, and women of the fort making soap for the garrison. In the
rooms are other fire places, with andirons, long handled frying pans,
huge kettles and spits for roasting fowls. Warming pans that made beds
Entrance to Fort Dearborn
[126]
comfortable on cold nights, and trundle beds for the children, which
conveniently slid under the larger beds in the daytime ; a churn of maple
with wooden hoops, and a dough tray; are all shown. The fort's store
is reproduced with jerked beef, skins and knives, calico cloth and corn
meal, ready for sale.
Two brass cannons that were brought to the original fort in 1804r
and two others made in Paris, peer menacingly out of the blockhouses.
They were loaned to the Exposition by the United States Military Acad-
emy at West Point. Daughters of the American Revolution, The Amer-
ican Legion, The Chicago Historical Society, The Smithsonian Institu-
tion, and the U. S. Army and Navy all contributed generously to this
display.
A Tragic History
Here within these log walls you reconstruct the story of old Fort
Dearborn, established in 1803 and named after General Henry Dear-
born, Revolutionary soldier, then Secretary of War. In command of the
troops sent out to build the garrison, was Captain John Whistler, grand-
father of the famous artist, whose "Mother" and other paintings you
see in the magnificent art exhibits in the Art Institute. He brought
with him his family. The summer after the fort was finished, more than
half the inhabitants of the little community were stricken with fever
from the impure water and inadequate drainage.
But the Indians then were friendly, and there was fishing, and hunt-
ing, and a plentitude of firewood, and food. Captain Whistler was
relieved in April, 1810, and was succeeded by Captain Nathan Heald.
One day in April, 1812, after war had been declared with Great Britain,
a band of Winnebagos, who formerly were friendly, suddenly changed
their attitude. They murdered two settlers, farming outside the stock-
ade. In August, General Hull, Governor of Michigan Territory, fearing
for the safety of the small fort and its garrison, ordered that it be evacu-
ated; that Commandant Heald destroy his guns and ammunition, and
withdraw to Fort Wayne.
At 9 o'clock on the morning of August 15, the garrison marched out.
It was led by a famous Indian Scout, Captain William Wells, and nine
friendly Miami warriors he had assembled upon hearing of the rumored
removal to Ft. Wayne. Then came the soldiers, only about 50 in all,
and then the women and children.
Along the lake shore they moved, southward, with an escort of
Pottawattomies. In another mile or two a shot rang out; then came
fierce, desperate fighting, in which the women joined with the men. They
fought with butcher knives and anything else that would serve as a
weapon, grappling in hand-to-hand struggles with the circling redmen.
When it was over, twenty-six soldiers, twelve civilians who had been
sworn in as militiamen, two women and twelve children were dead; and
many of the fifty or more survivors wounded. Next day the fort was
looted ; then burned.
[127]
Captain Heald was taken prisoner, and was paroled later by the
Indians. Among the documents in Old Fort Dearborn, are to be seen the
quarterly returns made out by him, one of which records the casualities
of the tragic day, another a copy of his parole.
The De Saible, or du Sable, Cabin
Near Old Fort Dearborn you can see a reproduction of the cabin of
Chicago's first citizen, Jean Baptiste Point de Saible, who lived on the
north bank of the Chicago River, and traded in furs, even before the fort
was built. He was a prosperous, educated negro of French extraction.
The cabin gave way to what then was considered a mansion, and in it
he collected Chicago's first art collection and library. It is thought he
established his first cabin in 1777 and left in 1800, to go further south
in Illinois.
The Marquette Cabin
And further along, you may visit a cabin erected as tribute to Father
Jacques Marquette, who came by boat down the south branch of the
Chicago River to Lake Michigan, in 1673.
To keep his promise to the Illinois Indians that he would return to
them "within four moons," the brave priest-explorer defied the danger of
his exhausted condition, and after his second visit the following winter,
died in a little hut in Michigan, by the stream that bears his name.
The Life and Lore of Lincoln
By Old Fort Dearborn stands another stockade of logs, in which are
five buildings, each marks an epoch in the upward struggle of Abraham
Lincoln.
Here is the tiny, one-room cabin near Hodgenville, Ky., where he was
born, and about which he played as a boy. Then the second home
he knew, larger, and, to the boy who had known only bitterest poverty,
a bit luxurious, on Pigeon Creek in Indiana. Then the little gen-
Interior — Rutledge Tavern
[128]
Abraham Lincoln's Boyhood Home and the Lincoln-Berry Store
eral store in Salem, 111., where Lincoln read law, and many of the
books that broadened his eager mind; and a tragically tender reminder
of his early romance, the Rutledge tavern, where he wooed and won
Ann Rutledge, only to suffer so greatly that he contemplated suicide,
when she died of pneumonia. Lastly, the Wigwam, where Abraham
Lincoln, following his memorable forensic struggles with Douglas, the
" Little Giant," emerged as a candidate for the Presidency.
All but the Wigwam are actual reproductions, in size and furnish-
ing, of the structures themselves. The Wigwam is miniature, though a
sizeable structure withal. Its original stood at the corner of Lake and
Market streets, Chicago.
In these buildings you will find furniture of the time of Lincoln, and
many mementos of the martyr's career. Among them is a cedar cane
which Lincoln whittled for a friend, a hammer he used as a surveyor,
articles from the store, which he and William F. Berry ran in partner-
ship, the fire tongs of the original Rutledge tavern, a small trunk and
other articles of furniture the immortal Lincoln used. Further inter-
esting studies of Lincoln's life will be found in the Illinois Host building,
on the Avenue of Flags.
It is fitting, indeed, that, in an exposition of the progress of a century,
the most important man of that century should hold a high and im-
portant position. Abraham Lincoln holds that place by right and by
acclamation. The story of his life and memorable actions is told in a
splendid series of exhibits as an act of reverent homage.
[129]
Interior — Mueller-Pabst Cafe
Eating Places on the Grounds
Regardless of where you may be in the grounds, when hunger calls,
there's an answer nearby. There's a wide variety of menus, whether
you choose with the eye of the epicure, to eat in leisure, and dance
perhaps, or whether in haste you
wish only a light repast.
Prices in the Fair, by rule of
A Century of Progress, are well
within reason, and the eating
places, whether elaborate restau-
rants with entertainment, or sand-
wich stands, are supervised. You
may dine and dance on the cool
shore of the lake, or overlooking
the peaceful lagoon, or take a bite-
and-sip in smaller places where
sandwiches and refreshments are
served, or eat in the novelty circus
tent, or in a desert half-way station
of the Southwest or in an early
mining camp.
On the Mainland
Let us say that you are somewhere in the neighborhood of the
Administration building, at luncheon or dinner time. Eitel's Rotisserie
is at the west end of the bridge across to Northerly Island. A lunchroom
for a quick bite, an outdoor dining room on the edge of the lake for a
more leisurely dinner. Food is
served, too, in the Sears Roebuck
building, just across from the
Administration building.
On down the Avenue of Flags,
to the left, you may dine on Ital-
ian food in the Italian pavilion,
or just beyond drop into the
northwest corner of the Hall of
Science, where one of the many
Crown Food Century Grills that
are scattered throughout the ex-
position, is found. Or, if you
choose Chinese food, across the
way from the Hall of Science is _.
J Interior — Old Heidelberg Inn
the Chinese pavilion, and just a
bit south is the Japanese pavilion where you may dine on the food of
the Nipponese, cooked by skilled Japanese chefs. Or, turn to your
F1301
Interior — Edwards' Rancho
left in the Hall of Science, and you may eat in the world's largest
drug store.
If you are in the area south of the Hall of Science, you may stop in
at Muller's Pabst Cafe, a spacious restaurant with outdoor tables, too.
Further on, one of the 25 Downy Flake Doughnut Shops in the grounds
offers crispy doughnuts and coffee. Come then to the Streets of Paris,
and here is French food, the Cafe
de la Paix may beckon with its
invitation to leisurely dining and
dancing. There are little sidewalk
cafes, also. A bit beyond, Old
Heidelberg Inn, with its German
cookery and cooled rathskeller
and lake front restaurant. And on
the other side of the road, back
a little ways, the Belgian Village
with its allure of quaintness, and
Belgian dishes.
In the midst of the Midway,
you may care to dine a la circus
folk, in Fisher's Circus Cook-
house, or in the Dance Ship,
looking out upon the lake, where 2,000 to 3,000 people can be accom-
modated. Or here is the Adobe House, where they roast Texas steers
and serve them. Again, the Midget Village is a place to dine, where
the Lilliputians are the cooks and the waiters. They provide you with
food in miniature surroundings, but they guarantee that the portions
will not be smaller. .
On a ways, and Rutledge tavern, in the Lincoln group, invites
you to sit in an atmosphere in a measure hallowed by the mem-
ories of the homely
great man, for it is an
exact reproduction of
the inn where Lincoln
courted Ann Rutledge
before her tragic
death.
In the midst of the
Home Planning group
is the Victor Vienna
Garden Cafe, which, in
the '93 Fair, was "Old
Vienna," and it is op-
erated by the same
proprietor ^ne P6^5* Blue Ribbon Casino
Farther south, near Thirty-first street, is the Cafe de Alex, where you
may dine and dance, and then the Ukrainian pavilion in the extreme
[131]
south end of the grounds, offers native dishes and old world charm.
Here, too, "The Days of '49" offers food in the surroundings of a gold
rush camp.
On Northerly Island
But, let's say you are on Northerly island when appetite keens.
Starting at the north end, you may desire the dishes of Poland, which
are served in the Polish pavilion, just south of Adler Planetarium. The
Dairy building, just beyond, offers food, and by the bathing beach the
Beach Dance Pavilion and Restaurant invites. In the Agricultural
building is a Swedish lunchroom. Enchanted Island has a restaurant
for children. Or go on, if you wish, to Miller's Highlife Restaurant,
with all manner of fish dishes. On further, and Schlitz Gardens Res-
taurant bids to cool, outdoor dining.
Then, lakeward from the Government building, there are picnic
grounds, where you can take your own lunches.
South of the Government building, too, is the Pabst Blue Ribbon
Casino, with orchestras playing, and College Inn entertainers before
radio microphones, and on a revolving stage there are terraces for
tables outdoors, spacious dining rooms within, and an outdoor garden
seating 2,000.
In addition to these eating places there are scattered through the
Fair grounds innumerable sandwich shops, hot dog stands, and specialty
concessions where those who wish a hasty snack will find food to please
them.
So, the menus are varied, the offerings many, gustatory delights are
in every section of the grounds. Dining at the Fair is not a problem.
[132]
General Information for Visitors
In traffic control, in transportation facilities, in housing, in prices,
in accurate, courteous guide and information detail and in every way
that could be conceived as contributory to the visitor's welfare, the
A Century of Progress organization, and the City of Chicago, and the
State of Illinois have cooperated to command, or to regulate conditions,
wherever possible, in the hope of causing you genuinely to feel that
you are being entertained by a hospitable, considerate host.
The Official Medal
The Official World's Fair Medal is a bronze piece, suitable for
keeping as a treasured souvenir, that beautifully expresses the spirit
and purpose of A Century of Progress. Its modeling is the work of Emil
Robert Zettler, head of the industrial arts section of the Art Institute
of Chicago. The first medal struck off was for presentation to Presi-
dent Franklin D. Roosevelt.
On the face of the medal is a strong, swift figure, symbol of energy
and action, which represents the intellectual arch between man's
resources and man's work. One foot of the figure stands on the pillar
of 1833, one on 1933. The words, "Research" and "Industry" give
the keynote of the Fair theme. The reverse side of the medal carries a
plan of the World's Fair grounds. The medal is in three sizes, 2^4
inches wide, 2% inches wide and \y2 inches wide, and will be for sale
on the grounds.
Information About Transportation
Twenty-five of the thirty-three trunk lines terminating in Chicago
operate passenger trains, and approximately 1,500 arrive daily. If you
[133]
are one of 60,000,000 people who live within, what is called, Chicago
territory, you may leave your home any day, enjoy a delightful dinner
on the train, a good night's rest, and begin your enjoyment of A
Century of Progress twelve hours after leaving your home. Chicago is
the largest railroad center in the world, and 100,000,000 people live
within 24 hours' train ride from it.
You will arrive in Chicago at one of six downtown stations, all
within easy reach of the Exposition grounds. The railroads of the
nation are cooperating with fast and frequent service, and with special
rates, to make it easier for you to attend A Century of Progress, and to
bring your families.
The rate reductions granted by the railroads depend upon the time
limit of the tickets, whether going and return routes are the same,
whether stopovers are desired, whether tickets are for individuals or
for groups. The charge for round trip tickets ranges from one and one-
half of the one-way fare down to less than one-third of the regular fare
for groups of 100 adult passengers traveling in coaches with a time limit
of three days.
Every railroad ticket office in the United States is an information
bureau. Local ticket agents will give information about travel accom-
modations, and about the A Century of Progress.
By Bus and by Air
Bus routes from every section of the United States bring frequent
service into Chicago, and a Bus Union Station is on Roosevelt road near
Wabash avenue, less than a half mile from the Exposition grounds, with
branch depots in various sections of the city. Air service is frequent,
Chicago being one of the great aviation centers of the country, and air
lines have added to their equipment to give fast service.
Passengers arriving at the Municipal Airport can immediately board
amphibian planes and be brought to the Pal-Waukee Airport in the
Exposition grounds at Thirty-first street, or be taken by bus or cab to
hotels, or downtown points.
By Steamer
Steamers will bring visitors from the principal cities of the Great
Lakes, landing at Navy Pier in Chicago. Smaller steamers and motor
boats will then bring these visitors to the Exposition.
For Those Who Come by Auto
Fourteen of the main arteries of traffic leading into Chicago are
marked, for distances of from 75 to 100 miles, with colorful markers,
round in shape, for the guidance of visitors. These highways have been
given appropriate World's Fair names, and the signs carry symbols
indicative of these names, i. e., Electrical route, regular Nos. 15 and 42
running down through Milwaukee, along Lake Michigan, has the famil-
iar clenched fist closed over lightning flashes; Marine route, regular No.
[134]
12, running along the lake, through St. Joseph, Michigan, the naval
anchor; Automotive route, regular No. 20 through South Bend, In-
diana, the wheel of an auto; International route, regular No. 6 through
Walkerton, Indiana, a globe; Science route, regular No. 30 through
Valparaiso, Indiana, the Adler Planetarium; Industrial route, regular
No. 41 through Kentland, Indiana, a gear; Midway route, regular No.
49, through Kankakee, Illinois, a clown; Agricultural route, regular No.
66 through Dwight, Illinois, and crossing Communication route, regu-
lar No. 7 through Ottawa, Illinois, at Joliet, Illinois, a man following
a plow. The Communication route carries the symbol of two telephone
Fort Dearborn Route Science Route Industrial Route
poles strung with wires; Aero route, regular No. 32, through Leland,
Illinois, a plane in flight; Illumination route, regular No. 30 through
Rochelle, Illinois, the rising sun.
MILWAUKEE
MICHIGAN
OUfLIST <?/IMP<$ ANO OTHER.
UTLVING HOUtSIMG
OOMODA T/OfJ<!
Automobile Roads Marked by a Century of Progress
[135]
These markers appear at intervals of from one-tenth to a quarter
of a mile. As you come close to Chicago, detour markers appear,
indicating the way to different sections of the city.
On the right side of the road handsome information booths appear,
with courteous attendants to give information about directions, about
hotel accommodations, rooms in private homes or tourists' camps.
These are official information booths, plainly marked with the A Cen-
tury of Progress signs.
Should you be seeking the way to friends or relatives in Chicago,
the information clerks will give you minute directions and furnish you
with a comprehensive road map.
Further, if you desire, they will direct you to a telegraph station
in the district in which the address is, and a messenger boy will take
you to your destination for a small fee. Or, if you wish to know about
a hotel or apartment or rooms in private homes, the clerk will give you
complete information and direct you how to get there or to a telegraph
district office, from whence a messenger boy will take you.
Hotel and Room Accommodations
Chicago has an amplitude of housing accommodations, it being esti-
mated that from one-half to three-quarters of a million people can be
comfortably cared for daily throughout the life of the Fair. This in-
cludes hotels, rooming houses, apartments and rooms in private homes.
The prices for hotel service in first-class hotels range from $1.50 to
$5 per person a day. The average price for first-class accommodations
in the leading hotels is $3 a day. Meals in most hotels are 50 cents to $1 ;
meals are served in many places on the grounds; sandwiches and drinks
can be bought on the grounds for 10 and 15 cents.
Comfortable, clean rooms in rooming houses and in private homes
can be procured for as little as $1 a day, or less for long stays.
About 20,000 apartments, of from two to five rooms each, are
available, making it possible for families, or groups, to take a modern
apartment, by the week or month, with the cost per person as little as
$1 a day, or even less, depending on length of stay.
Information Agencies
Persons desiring information about hotel reservations, prices, etc.,
before coming to Chicago, can write the following:
William J. Hennessey, Chicago Association of Commerce.
Miss Nan F. Dean, Jackson Park Hotel Association, 1642 East 56th
street (South Side).
R. L. Vanderslice, North Shore Hotel Association, 520 North Michi-
gan avenue (North Side).
J. K. Blatchford, Chicago Hotel Association, 58 East Congress street
(Loop and Downtown District).
There are four housing bureaus which have been approved by A
[136]
Century of Progress for the convenience of persons not desiring hotel
accommodations. They are:
Visitors' Tourist Service, Inc., Room 1314, 608 South Dearborn
street. Telephone, Harrison 5524.
World's Fair Room Listing Bureau, 180 North Michigan avenue.
Telephone, Franklin 4080.
National Tourist Service, 310 South Michigan avenue. Telephone,
Harrison 1255.
Chicago Herald & Examiner Renting Service, Hearst Square. Tele-
phone, Randolph 2121.
The Visitors' Tourist Service for a fee makes reservations, and
provides club rooms in the business district, and free parking space
for visitors.
The World's Fair Room Listing Bureau maintains a free information
booth in the grounds, in the Sears Roebuck building, at the right of the
Avenue of Flags, near the North Entrance, as well as the one in its
headquarters uptown, at 180 North Michigan avenue.
The National Tourist Service at 310 South Michigan avenue is oper-
ating official tourist information booths located in the outskirts of the
city on the World's Fair highways. Every booth will be supplied with a
current list of rooms ; and, if the visitor desires, he can secure the aid of a
Western Union messenger in locating the addresses supplied him.
The Chicago Herald & Examiner Renting Service will publish a
weekly renting guide. This guide will be available to Chicago visitors
at railway and bus stations, hotels and at over 500 Sinclair filling stations
in and around Chicago.
Motor Village Tourist Camps
Seven large motor villages, or auto tourist camps have been approved
by A Century of Progress for the convenience of visitors who desire to
enjoy this method of living while attending the Fair. The motor
villages are located at strategic entrances of main highways into
Chicago, north, west, and south, and near high speed electric transporta-
tion to the grounds, so that residents may leave their cars, and avoid
congestion of traffic to reach the Exposition.
These camps have full police and fire protection, and are under
regular inspection for health and sanitation by the State Department of
Health, with registered nurses and medical care always available. They
are equipped with electric lights, baths and showers, bell boy, porter
and maid service, nurseries and playgrounds for children, who may be
left with trained attendants, writing rooms, mail service, lounges, rest
rooms, public telephones, drug stores, restaurants and candy shops.
In general, rates for tourist cabin accommodations are $1.00 or $1.25
per person per night, with cheaper rates for groups and for longer
periods of stay. In addition to cabins, officially approved tourist camps
also have available areas suitable for tenting at an approximate cost of
50c per night.
[137]
The following organizations are operating tourist camps which have
been approved by A Century of Progress: Century Cabin Camps, Inc.,
Suite 900, 7 South Dearborn street; Continental Camp Corporation,
111 West Washington street, and the Fair City Corporation, Room 1600,
100 North LaSalle street, Chicago, Illinois. For details as to rates, these
companies should be contacted direct. Locations are:
Century Cabin Camps:
123rd street and Ashland avenue.
17th avenue and Broadview.
Milwaukee avenue at Oakton street.
171st street at Dixie Highway.
Continental Camps:
Lincoln Highway — 211th street, south on I. C. tracks.
Fair City Corporation:
City Limits of Harvey, 111., on Dixie Highway. 147th street on
I. C. tracks.
Transportation to the Grounds
Fast and frequent service, by railroad, electric lines, elevated, street
car and bus make it convenient for visitors to reach the exposition
grounds from any section of the city, or its suburbs. Steamer and motor
boat lines parallel these at many points.
Buses
All railroad stations are served by buses direct to the grounds. They
carry conspicuous "Direct to Exposition Grounds" signs, and come to
the Twelfth Street Vehicular Terminal and to the Eighteenth Street
entrance. Fares with free transfers are lOc.
Street Cars
Street car lines come within walking distance of the grounds from
all parts of the city. The cars on these lines are plainly marked and
patrons will be courteously assisted by conductors in finding their way.
Lines direct to the grounds are being rapidly completed. These will
feed into the Twenty-second Street car line, which crosses the Twenty-
third Street viaduct and deposits passengers at the Twenty-third Street
entrance, and at the Eighteenth Street entrance, from all sections. Fare,
without charge for transfers, is 7c.
Watercraft
Motor boats can be taken from many landings in the Chicago river,
Lincoln Park and Navy Pier, bringing you to landing places at Twelfth
street and at Twenty-third street on the lake side of the grounds. South
shore suburbs also are served by speed boat transportation, landing at
Thirty-first street. Steamers will also be available from Lincoln Park,
Jackson Park and Navy Pier. Speed boat fare from Chicago River
is 2Sc.
[138]
Suburban Trains
The Illinois Central electric suburban trains, from south and south-
west suburbs, and stations along the lake on the South Side, disembark
passengers conveniently near bridges thrown across its tracks for all
entrances to the Fair.
Other railroads operating suburban, and urban services feed into
the railroad stations, or convenient points for taking other transporta-
tion to the grounds.
Rates within the city limits are governed by distance zones.
Elevated Lines
Elevated, or Rapid Transit lines from the south, north and north-
west sections of Chicago bring passengers to within 2,000 feet of the
North entrance (get off at Roosevelt Road station), within 2,800 feet
of the Eighteenth Street entrance (get off at Eighteenth street), and
within 3,300 feet of the Twenty-third Street entrance (get off at Twenty-
second street).
Fares with free transfers are 10 cents.
Parking
No vehicles except official ones are permitted in the Exposition
enclosure. There is but one parking place immediately at the Fair
grounds. This is an area lying from Sixteenth street to Eighteenth street,
alongside and east of the Illinois Central tracks, with accommodations
for approximately 7,000 cars.
Charges throughout the city for parking are reasonable. There are,
however, a number of commercial parking areas along the westerly side
A Greyhound Intra-Fair Bus
[139]
of the Illinois Central Railroad, within walking distance of the grounds,
as well as various garages and parking areas throughout the city, located
conveniently near transportation services.
Conveniences Within the Grounds
If you are a stranger in Chicago, and at any time "get turned
around" in the city or in the Exposition grounds, it is an easy matter
to orient yourself. Remember always that Lake Michigan is east.
When you enter the grounds, transportation is quickly available.
Water craft, great, specially built motor buses, wheel chairs, jinrikishas,
offer you comfortable means of conveyance.
Sixty Greyhound "auto-liners" whose full capacity each is 100
persons were especially designed and built for service in the grounds.
These buses operate for your convenience in two ways. If you enter,
for example, at the North entrance, and wish to get speedily to the
south end of the grounds, you may board a bus that operates in a
fenced-in speed lane for through service, with stops only at the Twenty-
third street area, and the Maya Temple area near Thirty-first street.
The loading area is at your right as you enter the grounds.
Other buses, leaving from the east side of the North entrance,
operate more slowly, going around on Northerly island, and permitting
you to reach any point you desire. The seats of the buses lie lengthwise,
and face outward, permitting passengers a full view.
Lecture Tours
Gray Line tours will take you through various buildings, and a lec-
turer will explain points of interest.
Wheel Chairs
Wheel chairs, pushed by college students thoroughly trained to ex-
plain features of the Fair, can be employed at a rate of $1 an hour, for
visits anywhere in the grounds. There are 900 of these, and college men
were selected from over all the United States to man them.
Boats on the Waters
Colorful launches and Venetian gondolas will ply the waters of the
lovely lagoons, providing, in their setting of romantic splendor, espe-
cially at night, when the lights lend their charm, opportunity for hours
of drifting delight and marvelous views, and at the same time furnish
transportation from the North entrance to Twenty-third street, to points
on Northerly island and the Fair's mainland.
Boy Scouts Service
Boy Scouts are on duty throughout the grounds, ready to speed
messages, help to find lost children and in any way serve visitors
according to the Boy Scout code of courtesy. There is a Boy Scout
camp near the U. S. Government Building on Northerly island, with
[140]
105 Scouts in attendance at all times. Altogether, 2,800 of the boys
are assigned to service for the Fair.
Picnic Grounds
The Fair has set aside a large area just south and east of the U. S.
Government building as a picnic grounds. Visitors can take their
lunches to the grounds, either as individuals or in large groups. The
grounds are on the lake front, the conveniences are free. The Boy
Scouts' camp is adjacent.
Places to Rest
The buildings of the Fair have rest rooms with modern conveniences.
Thousands of gayly colored chairs and benches, scattered throughout
the grounds, offer you opportunity to rest as long as you will.
Attendants
All guides of the Fair are trained, courteous attendants, and each is
equipped to give you full information about A Century of Progress.
Apply to them with any complaints, or any request as to directions, or
information concerning any of the buildings.
Information Booths
A Century of Progress has provided a series of information booths
throughout the Exposition grounds. These booths are located in the
Exposition buildings, concession areas and at other accessible points.
The attendants are at your service and are prepared to assist you in
locating any exhibit, restaurant or amusement within the grounds.
The Exposition's Lost and Found Service is conducted through the
facilities of the Information Service. Any article lost can be reported
to any booth attendant and any article found should be turned in to
them. After a reasonable period of time, if the owner does not claim
it, it will be returned to the finder.
Attendants in the information booths are qualified to give you infor-
mation about the places of interest and amusement in Chicago, such as
churches, parks, museums, theaters, race-tracks, night-clubs, etc.
At the information booths, any visitor who desires assistance in
locating lodging accommodations will be directed to such sources of this
information as have been recognized by the Exposition management.
Admission Prices
Admission price to the grounds is fifty cents for adults and twenty-
five cents for children between the ages of three and twelve years. Non-
transferable season tickets, providing 150 admissions, may be purchased
for $15.
The general gate admission will admit you to all the exhibit build-
ings constructed by A Century of Progress, which includes:
(1) Radio and Communications Bldg., (2) Dairy Bldg., (3) Elec-
[141]
trical Bldg., (4) Food and Agriculture Bldg., (5) General Exhibits
Group — 5 pavilions, (6) Hall of Science, (7) Hall of Social Science, (8)
Home Planning Hall, (9) Illinois Agriculture Bldg., (10) International
Harvester Bldg., (11) Maya Temple, (12) States Bldg., and (13)
Travel and Transport Bldg. It will also admit one to those exhibit build-
ings and projects constructed by private interests, namely: (1) Alaskan
Bldg., (2) The A & P Carnival, (3) American Radiator and Standard
Sanitary Mfg. Corp. Bldg., (4) Chapel Car, (5) Christian Science Moni-
tor Bldg., (6) Chrysler Bldg., (7) Columbus Lighthouse Memorial by
Dominican Republic, (8) Crane Station, (9) Czechoslovakian Pavilion,
(10) Dahlia Gardens, (11) DeSaible Cabin, (12) Edison Memorial,
(13) Egyptian Pavilion, (14) Firestone Bldg., (15) Florida Gardens,
(16) General Motors Bldg., (17) Gladiolus Gardens, (18) Hall of
Religion, (19) Havoline (Thermometer) Tower erected by Indian
Refining Co., (20) Illinois Host Bldg., (21) Italian Pavilion, (22) Japa-
nese Pavilion, (23) Johns-Manville Bldg., (24) Kohler Bldg., (25)
Marquette Cabin, (26) Morrocan Village, (27) Owens-Landscape
Pavilion, (28) Peony Garden, (29) Polish Pavilion, (30) Press Bldg.
erected by Wheeler-Reid Associates, Inc., (31) Poultry Show, (32)
Sears Roebuck Bldg., (33) Sinclair Prehistoric Exhibit, (34) Southern
Cypress Bldg., (35) Swedish Pavilion, (36) Terrazzo Promenade, (37)
Time and Fortune Bldg., (38) U. S. Government Bldg., (39) U. S.
Army Camp, (40) Whiting Corp. and Nash Motor Bldg., and (41)
Eleven Modern Homes: (1) Armco & Ferro Enamel House, (2) Com-
mon Brick House, (3) Florida Tropical House, (4) General Houses,
Inc., House, (5) John Moore House, (6) Lumber House, (7) Masonite
House, (8) Rostone House, (9) Sloane, W. & J., House, and (10)
Stransteel House, (11) "House of Tomorrow."
142]
Official Data
OFFICERS
RUFUS C. DAWES President
CHARLES S. PETERSON Vice President
DANIEL H. BURNHAM Vice President and Secretary
GEORGE WOODRUFF Treasurer
LENOX R. LOHR General Manager
ALLEN D. ALBERT Assistant to President
Rufus C. Dawes
Britton I. Budd
Daniel H. Burnham
Francis X. Busch
EXECUTIVE COMMITTEE
Gen. Abel Davis
Mrs. Kellogg Fairbank
Amos C. Miller
F. R. Moulton
Charles S. Peterson
Dr. Wm. Allen Pusey
George Woodruff
Adler, Max
Andersen, Arthur
Armour, P. D.
Bateman, Floyd L.
Baur, Mrs. Jacob
Bendix, Vincent
Black, Herman
Blake, Mrs. Tiffany
Buckley, Homer J.
Budd, Britton I.
Bundesen, Dr. Herman N.
Burnham, Daniel H.
Busch, Francis X.
Butler, Rush C.
Carnahan, Charles C.
Carpenter, John Alden
Carpenter,
Mrs. John Alden
Carr, Robert F.
Chase, Dr. Harry W.
Clarke, Harley L.
Crawford, D. A.
Cuneo, John F.
Cutten, Arthur W.
Davis, General Abel
Dawes, Rufus C.
Dawes, Mrs. Rufus C.
Dixon, George W.
Downs, L. A.
Aage, Richard L.
Allbright, W. B.
Allyn, A. C.
Ames, James C.
Andersen, Arthur
Armour, Lester
Armour, Philip D.
Arnold, Hugo F.
Avery, S. L.
Baehr, William B.
TRUSTEES
Epstein, Max
Fairbank, Mrs. Kellogg
Foreman, Gen. Milton J.
Getz, George F.
Glore, Charles F.
Gorman, James E.
Guck, Homer
Hettler, Sangston
Hines, Ralph J.
Hurley, Edward N.
Hutchins,
Dr. Robert Maynard
Insull, Samuel
Insull, Samuel, Jr.
Keehn, Roy D.
Kelly, D. F.
Kelly, Edward J.
Knox, Colonel Frank
Kruetgen, Ernest J.
Lasker, Albert
Lewis,
Mrs. James Hamilton
MacLeish, Mrs. A.
Mayer, Mrs. David
McCormick, Chauncey
McLennan, Donald R.
Meeker, Mrs. Arthur
Miller, Amos C.
Mitchell, John J., Jr.
Moulton, F. R.
FOUNDER MEMBERS
Balaban, Barney
Bateman, Floyd L.
Baur, Mrs. Jacob
Beckley, Gordon D.
Behrens, Herman A.
Bermingham, Edward J.
Bertha, Edward M.
Block, L. E.
Block, P. D.
Blum, Harry H.
[143]
Nestor, Miss Agnes
Olander, Victor A.
Osland, Birger
Palmer, Potter
Palmer, Mrs. Potter
Parker,
Major-General Frank
Peabody, Col. Stuyvesant
Peterson, Charles S.
Pick, George
Pusey, Dr. Wm. Allen
Reynolds, George M.
Robinson, Theodore W.
Sargent, Fred W.
Scott, Dr. Walter Dill
Seabury, Charles W.
Shaffer, John C.
Shaw, Arch W.
Sprague, Col. Albert A.
Stevens, Eug'ene M.
Streyckmans,
Major Felix J.
Sunny, Bernard E.
Taylor, Orville J.
Thomason, S. E.
Upham, Mrs. Frederic W.
Wood, Gen. Robert E.
Woll, Matthew
Woodruff, George
Breckenridge, Karl S.
Breitung, Albert
Bridges, Frederick J.
Brisch, Michael
Britigan, Wiliam H.
Brown, Scott
Browne, Aldis J.
Brunt, J. P.
Buckingham, George T.
Budd, Britton I.
Buehler, A. C.
Buffington, E. J.
Burnette, William A.
Burnham, Hubert
Butler, Paul
Butler, Rush C.
Byfield, Ernest
Caldwell, Clifford D.
Cardwell, J. R.
Carnahan, C. C.
Carpenter,
Mrs. John Alden
Carr, Robt. F.
Cates, Dudley
Chamberlain, George L.
Cermak, Hon. Anton J.
Chapman, Theodore S.
Clarke, Harley L.
Clay, John
Cleveland, Paul W.
Clow, Harry B.
Clow, William E.
Collins, Richard J.
Collins, William M.
Cowles, Alfred
Crawford, David A.
Cross, Henry H.
Crowell, Henry P.
Cudahy, E. A., Jr.
Cummings, William C.
Cuneo, John F.
Cunningham, Frank S.
Dahlberg, B. G.
Davis, General Abel
Davis, Paul H.
Dawes, Charles Cutler
Dawes, Charles G.
Dawes, Rufus C.
DeVry, Herman A.
Dewey, W. M.
Dick, A. B.
Dixon, George W.
Donnelley, Thomas E.
Downs, L. A.
Durham, Raymond E.
Earle, S. Edwin
Eckstein, Louis
Eitel, Karl
Elfborg, Henry G.
Elston, I. C., Jr.
Emerich, M. L.
Epstein, Max
Evans, Evan
Evans, Timothy W.
Everitt, George B.
Farnum, H. W.
Fentress, Calvin
Field, Marshall
Finigan, Thomas
Florsheim, Leonard S.
Foote, Peter
Foster, Charles K.
Freund, I. H.
Getz, George F.
Gillette, Howard F.
Glore, Charles F.
Goble, E. R.
Goddard, Roy H.
Goodrich, A. W.
Gorman, James E.
Graf, Robert J.
Graham, Ernest R.
Greenebaum, M. E.
Griffiths, John
Grigsby, B. J.
Grunow, W. C.
Hale, William B.
Hamill, Alfred E.
Hanley, H. L.
Hanson, C. H.
Harding, John P., Jr.
Harris, Albert W.
Harris, H. L.
Harris, Hayden B.
Harrison, Monroe
Haskell, Clinton H.
Hastings, Samuel
Hay, C. W.
Hearst,
William Randolph
Hertz, John D.
Hines, Ralph J.
Holzworth,
Christopher E.
Hopkins, J. M.
Howard, Harold A.
Kurd, Harry Boyd
Hurley, Edward N.
Hutchins, J. C.
Jelke, John F., Jr.
Joyce, P. H.
Juergens, H. Paul
Kaspar, Otto
Keefe, J. S.
Keehn, Roy D.
Kelly, D. F.
Kesner, J. L.
Kirkland, Weymouth
Knickerbocker,
Charles K.
Krenn & Dato
Kruetgen, Ernest J.
Laadt, Anton
Lament, Robert P.
Lasker, Albert D.
Leach, George
Lefens, Walter C.
Lehmann, E. J.
Lehmann, Otto
Lennox, E.
Logan, Frank G.
Long, William E.
Lynch, John A.
MacDowell, C. H.
MacVeagh, Eames
Malcolm, Geo. H.
Mandel, Edwin F.
Mark, Clayton
Maughan, M. O.
Maynard, H. H.
McCormick, Chauncey
McCormick, Harold F.
McCormick,
Colonel Robert R.
McCulloch, Charles A.
McGarry, John A.
Meyercord, George
Miller, Amos C.
[144]
Mitchell, John J., Jr.
Mitchell, William H.
Monroe, W. S.
Montgomery, James R.
Moore, Harold A.
Morris, Harry
Mueller, Paul H.
Murphy, Walter
Myers, L. E.
Nahigian, S. H.
Newcomet, H. E.
Norcott, Henry F.
Norris, Lester J.
O'Brien, J. J.
O'Leary, John W.
Osland, Birger
Otis, Joseph E.
Palmer, Potter
Paschen, Chris
Peabody, Augustus S.
Peabody,
Colonel Stuyvesant
Peabody,
Mrs. Stuyvesant
Peacock, R. E.
Pearce, Charles S.
Peirce, A. E.
Peterson, Charles S.
Pick, George
Pike, Charles Burrall
Poppenhusen, C. H.
Powell, Isaac N.
Rathje, Frank C.
Rawson, Frederick II.
Regensteiner, Theodore
Reynolds, George M.
Robinson, Theodore W.
Root, John W.
Ross, Thompson
Ross, Walter S.
Rothschild, Maurice L.
Ryckoff, A. M.
Ryerson, Joseph T.
Schaffner, Robert C.
Schmidt, Mrs. Minna
Schuttler, Walter
Schuyler, Daniel J.
Schwinn, Ignaz
Scudder, Lawrence W.
Seubert, E. G.
Shaffer, John C.
Sills, Clarence W.
Smith, Solomon A.
Sprague,
Colonel Albert A.
Stern, L. F.
Stewart, Robert W.
Straus, Martin L.
Strawn, Silas H.
Stuart, Harold L.
Stuart, John
Sullivan, Boetius H.
Sunny, Bernard E.
Swift, Charles H.
Swift, Harold H.
Swift, Louis F.
Taylor, Orville J.
Taylor, W. L.
Thibodeaux, Page J.
Thompson, John R., Jr.
Thompson, Hon.
William Hale
Thorne, Robert J.
Uihlein, Edgar J.
Upham,
Mrs. Frederic W.
Van Sicklen, N. H., Jr.
Vopicka, Charles J.
Walgreen, C. R.
Warner, Ezra J.
Watts, Harry C.
Weisiger, Gary N., Jr.
Wieboldt, Werner A.
Wilson, Walter H.
Winans, Frank F.
Winn, Matt J.
Woodruff, George
Woods, Frank H.
Worcester, Charles H.
Adler, Max
Albert, Dr. Allen D.
Black, Herman
Blake, Mrs. Tiffany
Buckley, Homer J.
Bundesen,
Dr. Herman N.
Burnham, Daniel H.
Busch, Francis X.
Carpenter, John Alden
Chase, Dr. Harry W.
Dawes, Mrs. Rufus C.
Evans, David
Fairbank, Mrs. Kellogg
Foreman, Gen. Milton J.
Guck, Homer
SUSTAINING MEMBERS
Hettler, Sangston
Hutchins,
Dr. Robert Maynard
Kelly, Edward J.
Knox, Colonel Frank
Lewis, Mrs. Jas. Hamilton
MacLeish, Mrs. Andrew
Mayer, Mrs. David
McLennan, Donald R.
Meeker, Mrs. Arthur
Morrison,
Mrs. James W.
Moulton, Dr. F. R.
Nestor, Miss Agnes
Olander, Victor A.
Palmer, Mrs. Potter
Parker,
Major-General Frank
Pusey,
Dr. William Allen
Scott, Dr. Walter Dill
Seabury, Charles W.
Shaw, Arch W.
Simms, Mrs. Albert G.
Stevens, Eugene M.
Stock, Dr. Frederick A.
Streyckmans, Ma j . Felix J .
Thomason, S. E.
Traylor, Melvin A.
Voegeli, Henry E.
Woll, Matthew
Wood, Gen. Robert E.
COMMITTEE CHAIRMEN
Burridge D. Butler, Agriculture
Chauncey McCormick, Art
E. W. Lloyd, Electrical
Gen. Charles G. Dawes, General Finance
Dr. James A. James, Historical
Homer J. Buckley, Public Information
C. W. Seabury, Insurance
C. C. Carnahan, Legal
Dr. W. A. Pusey, Medical Sciences
Felix J. Streyckmans, Nationalities
Paul H. Davis, Amateur Radio
George W. Dixon, Religion
Dr. Henry Crew, Scientific Publications
Col. Robert R. McCormick, Sports
Sidney S. Gorham, Traffic Control
Carnahan & Slusser, General Attorneys
ARCHITECTURAL COMMISSION
Harvey Wiley Corbett, Chairman, New York
Edward H. Bennet,
Chicago
Arthur Brown, Jr.,
San Francisco
Daniel H. Burnham,
(ex-officio) Chicago
Hubert Burnham, Chicago
Alfred Geiffert, Jr.,
New York
*Ferrucio Vitale,
New York
Paul Philippe Cret,
Philadelphia
John A. Holabird,
Chicago
Raymond Mathewson
Hood, New York
Ralph T. Walker,
New York
STAFF OF A CENTURY OF PROGRESS
Lenox R. Lohr, General Manager
Assistants to General Manager:
J. F. Bell
F. C. Boggs
M. S. Daniels
M. S. McGrew
John Stewart
C. W. Fitch, Director of Exhibits
Louis Skidmore, Assistant Director of
Exhibits
E. R. Bartley, Director of Promotion
A. H. Kirkland, Assistant Director of
Promotion
* Deceased.
M. M. Tveter, Comptroller
[145]
F. R. Moulton, Director Concessions
M. P. Kerr, Assistant Director of Con-
cessions and Assistant Treasurer
P. J. Byrne, First Assistant Secretary
B. L. Grove, Second Assistant Secre-
tary
R. I. Randolph, Director of Operations
and Maintenance
Assistant Directors of Operations and
Maintenance :
C. W. Farrier
J. C. Mannerud
STATE COMMISSIONS
ARKANSAS
Honorable J.M. Futrell —
Governor of Arkansas
Dr. L. J. Kosminsky — •
Chairman
Marion Wasson —
Treasurer
A. W. Parke — Secretary
CALIFORNIA
Honorable James Rolph —
Governor of California
Leland W. Cutler — Chair-
man
Aubrey Davidson
A. B. Miller
Adolfo Camarillo
Fred W. Kiesel
EXECUTIVE STAFF
Theodore Hardee — Direc-
tor
Harold VV. Bower — Secre-
tary
Chas. P. Bayer — Super-
visor of Construction
COLORADO
Honorable Edwin C.
Johnson — Governor of
Colorado
Edwin J. Holman —
Chairman
Robert M. Henderson
John T. Joyce
Vernon Peiffer
Jas. B. Ryan
W. H. Twining
Byron G. Rogers
Jesse F. McDonald
Dr. George Norlin
Dr. Charles A. Lory
Dr. M. F. Coolbaugh
Dr. B. M. Rastall
Edward D. Foster —
Secretary
EXECUTIVE STAFF
John T. Burns — Field
Commissioner
FLORIDA
Honorable David Sholtz,
Governor of Florida —
Chairman Ex-Officio
W. C. Hodges — Chairman
A. W. Wagg— Vice-Chair-
man
J. W. Turner
A. M. Taylor
A. W. Young
M. O. Harrison
Dwight L. Rogers
C. M. Collier, Sr.
George W. McRory
Fred B. Nordman, Jr.
S. E. Teague
Mrs. Edna G. Fuller
Nathan Mayo
EXECUTIVE STAFF
Earl W. Brown —
Manager
Phineas E. Paist,
Harold D. Steward,
Architects
GEORGIA
Honorable Eugene Tal-
mage, Governor of
Georgia — Chairman
Ex-Officio
Roy LeCraw — Chairman
R. R. Whitman — Secre-
tary
Scott W. Allen
John A. Brice
Herbert Porter
Wiley L. Moore
Major Clark Howell, Jr.
Dr. George Brown
Peter S. Twitty
S. W. McCallie
Miss Hattie Hardy
William M. Davis
J. Ralston Cargill
M. E. Duvall
J. F. McCracken
Z. W. Copeland
Norman Elsas
V. J. Slaughter
Virgil W. Shepard — Di-
rector
A. O. V. Bailey
ILLINOIS
Honorable Henry Horner,
Governor — Chairman
Honorable Louis L. Em-
merson — Vice-Chair-
man
Honorable Thos. F.Dono-
van— Lieutenant-Gov-
ernor, Joliet
MEMBERS OF SENATE
Roy C. Woods
R. J. Barr
Chas. H. Thompson
R. V. Graham
R. M. Shaw
Peter P. Kielminski
R. Wallace Karraker
Harold G. Ward
Francis J. Loughran
MEMBERS OF HOUSE
E. J. Schnackenberg
Richard J. Lyons
Frank Ryan
William E. King
David E. Shanahan
Harry L. Williams
Bernard J. Kewin
John D. Upchurch
Thos. P. Sinnett
Arthur Roe
CITIZENS
Noble Brandon Judah
George F. Harding
Anthony Czarecki
Mrs. William Leonard
Karcher
U. J. Herrmann
J. F. Cornelius
Fred P. Watson
Paul Demos
Colonel H. W. Ferguson
B. F. Baker
Mrs. Florence Fifer
Bohrer
Homer J. Tice
Carter H. Harrison
Boetius Sullivan
Mrs. Sarah Bond Hanley
Eli M. Strauss
Peter B. Carey
ILLINOIS EXECUTIVE
STAFF
James Weber Linn —
Secretary
Dr. M. M. Leighton —
Director Mines & Min-
erals
C. C. Whittier— Assisting
Director Mines & Min-
erals
Dean H. M. Mumford—
Director Agriculture
Chas. Herrick Hammond
— Architect
Mrs. Mary L. Silvis — Di-
rector, Public Welfare
exhibit
Miss Jane Addams,
Mrs. John Cornwall,
Honorary Chairmen
Illinois Hostesses
Mrs. Carter H. Harrison
— General Chairman,
Hostesses, Illinois Hos-
tess Building
Mrs. Paul Steinbecker —
Vice - General Chair-
man, Hostesses, Illinois
Hostess Building
INDIANA
Honorable Paul V. Mc-
Nutt — Governor of In-
diana
A. Murray Turner —
Chairman
Richard Lieber — Director
E. J. Barker — Secretary
Wm. H. O'Brien
Wm. Alpen
Chas. O. Grafton
Perry McCart
Mrs. H. B. Burnet
Frank C. Ball
Thomas Hibben — Archi-
tect
[146]
IOWA
Clyde L. Herring — Gov-
ernor of Iowa
Mrs. Alex Miller
C. W. Storms
Leo J. Wegman
Ray Murray — Chairman
Frank G. Snyder
Ross Ewing — Secretary
MASSACHUSETTS
Honorable Jos. B. Ely —
Governor of Massa-
chusetts
Samuel H. Wragg —
Chairman
Victor F. Jewett
John A. Jones
Chas. J. O'Malley
MICHIGAN
Honorable William A.
Comstock, Governor of
Michigan — Chairman
Ex-Officio
Wm. F. Knudsen— Chair-
man
Eugene H. McKay
Mrs. Noyes L. Avery
Willard Dow
Adolph F. Heidkamp
Frank P. Darin
EXECUTIVE STAFF
Geo. E. Bishop — Secre-
tary-Manager
Mrs. Donna Nash — Sec-
retary
Albert Kahn— Architect
MINNESOTA
Honorable F. B. Olson —
Governor of Minne-
sota
F. W. Murphy — Chair-
man
Fred P. Fellows — Secre-
tary
S. Valentine Saxby
Perry S. Williams
T. N. Madden
EXECUTIVE STAFF
David S. Owen — Execu-
tive Director
E. J. Ringwood — Tech-
nical Director
MISSISSIPPI
Honorable M. S. Conner,
Governor of Missis-
sippi— Chairman — Ex-
Officio
E. H. Bradshaw — Chair-
man
Walker Wood
J. C. Holton
STATE COMMISSIONS
(Continued)
EXECUTIVE STAFF
J. M. Dean — Director of
Exhibits
J. T. Copeland — Assistant
Director of Exhibits
MISSOURI
Honorable Guy B. Park,
Governor of Missouri
— Chairman Ex-Officio
Hunter L. Gary — Chair-
man
Albert N. Clark
J. C. Morgan
H. C. Chancellor
E. A. Duensing
Paul Groeschel
Robert E. L. Marrs—
Secretary
NEW YORK
Honorable Herbert H.
Lehmann — Governor
of New York
Cosmo A. Cilano — Chair-
man of Commission
Berne A. Pyrke
Ralph A. Gamble
Frank F. Graves,
Chas. H. Baldwin,
Lithgow Osborne,
Ex-Officio Members of
the Commission
EXECUTIVE STAFF
Chas. E. Ogden — Secre-
tary
Eugene Schoen — Tech-
nical Adviser
Frank Darling — Associate
Adviser
Gilmore D. Clarke — As-
sociate Adviser
Mrs. Evelyn G. Briggs —
New York Hostess
Mrs. Santina Leone —
New York Hostess
Allyn Jennings
NORTH DAKOTA
Honorable William
Langer, Governor of
North Dakota — Chair-
man
Robert Byrne
John Husby — Secretary
Mrs. E. B. Goos
Martin J. Connolly
Alex Stern
EXECUTIVE STAFF
Alice Moshier — Secretary
Director
OHIO
Honorable George White,
Governor of Ohio —
Chairman
[147]
Charles F. Henry — Direc-
tor
Charles F. Williams
Charles H. Lewis
Geo. R. Boyce — Resident
Commissioner
E. E. Hawes — Technical
Staff
SOUTH DAKOTA
Honorable Tom Berry —
Governor of South Da-
kota
C. A. Russell— Director
John A. Boland
TEXAS
Honorable Miriam A.
Ferguson — Governor
of Texas
L. E. Snavely — Chairman
Tucker Royall — Vice-
Chairman
Mrs. Florence T. Gris-
wold — Director, Wo-
men's Division
J. C. Kennedy
C. M. Caldwell
Wilbur C. Hawks
J. Lindsay Dunn
Ross Rogers
T. H. Davis
W. H. Mayes
P. W. Sternenberg
C. E. Walden
A. M. Matson
J. W. Carpenter
H. L. Birney
E. J. Marston
John C. Griffith
Walter H. Beck
George Sealy
L. W. Reed
A. D. Simpson
W. P. Hobby
J. W. Young
W. J. Neale
Frank P. Holland
E. S. Fentress
W. V. Crawford
TEXAS EXECUTIVE STAFF
Porter A. Whaley — Sec-
retary-Treasurer
E. H. Whitehead— Gen-
eral Manager
WASHINGTON
Honorable Clarence D.
Martin — Governor of
Washington
A. E. Larson — Chairman
B. N. Hutchinson — Secre-
tary
E. F. Benson — Executive
Commissioner and Di-
rector
Do not leave Chicago
without seeing
"THE HALL
OF MIRACLES"
in the Westinghouse Exhibit
YOU really have not seen the Century of Pro-
gress Exposition unless you have visited the
Westinghouse Exhibit in the Electrical Building.
One of the most interesting and colorful of all
the exhibits on the Exposition grounds, it devotes
considerable space to a display of the very latest
developments in electrical science, direct from
the famous Westinghouse Research Laboratories
on "Miracle Hill" in East Pittsburgh.
Here you will actually see what modern engi-
neering skill is preparing for tomorrow — transmis-
sion of power by radio, "black light," air condi-
tioning, models of stream-lined railroad trains,
a miniature automatically-operated steel rolling
mill, and many other interesting devices.
There, you will also find modern industrial
equipment of every type and size, from a giant
steam turbine model to a delicate light-sensitive
electric "eye" that controls great electrical
machines. And for the ladies, there is an electri-
cally-equipped kitchen and a laundry, with a
complete display of Westinghouse dual-automatic
refrigerators, ranges, washers, and the whole
line of quality electrical appliances for the home.
Don't miss the Westinghouse Exhibit.
Westinghouse
[148]
Nathan Eckstein
R. L. Rutter
F. C. Brewer
Dan T. Coffman
WEST VIRGINIA
Honorable H. G. Kump
— Governor of West
Virginia
Albert G. Mathews —
President
Ralph M. Hiner — Vice-
President
Albert W. Reynolds, Jr.
Lee J. Sandridge
A. L. Hemlick
Robert L. McCoy
Mrs. S. W. Price
William B. Hogg
J. Elaine McLaughlin —
Secretary
STATE COMMISSIONS
(Continued)
Colonel J. H. Long
Wm. T. Williamson
WISCONSIN
Honorable A. G. Schme-
deman — Governor of
Wisconsin
Charles H. Phillips -
Chairman
Herman E. Boldt— Vice-
Chairman
E. E. Bruhn — Managing
Secretary
Walter G. Caldwell —
Treasurer
Cornelius Young
E. M. Brunette
Jerry Fox
EXECUTIVE STAFF
Ross Johnston — Director
Mrs. Esther Haas
J. H. Carroll
E. G. Smith
Carlton William Mauthe
Geo. A. Nelson
Wm. D. Thompson
Paul A. Hemmy
Gustav A. Dick
J. L. Barchard — Director
PUERTO RICO
Honorable Jas. R. Bev-
erley — Governor of
Puerto Rico
William A. D'Egilbert—
Commissioner
J. H. Cerecedo — Special
Representative of Gov-
ernment of Puerto Rico
LIST OF FAIR EXHIBITORS
Below is a list of the exhibitors and the building in which each will
be found, in A Century of Progress. The total of exhibits runs into the
thousands, as in many cases one exhibitor may have a large number of
exhibits.
— A —
Abbott Laboratories
A vitamin exhibit demonstrating the
vitamins for pharmaceutical and bio-
logical products for medicinal use — Hall
of Science.
Addressograph Multigraph Corporation
Addressing, letter-writing, and office
equipment — General Exhibits Group, Pa-
vilion 3.
Advance Pattern & Foundry Company
An exhibit of iron and steel products —
Home Planning Hall.
Agfa Ansco Corporation
A photographic service, photographic
supplies, and film — General Exhibits
Group, Pavilion 2.
Ahlberg Bearing Company
An eighteen-foot cast in the ceiling of
a display featuring ball-bearings — Travel
and Transport Building.
Alemite Corporation
A demonstration of alemite lubrication
with a cutaway chassis as a special fea-
ture— Travel and Transport Building.
Allen, Edgar
Exhibit of human eggs and ovarian
hormones — Hall of Science.
Allied Mills
Showing machinery for the processing of
foods, grains and flour, and an exhibit
of products — Agricultural Building.
Alouf, M.
Imported French jewelry, drugs and per-
fumery— General Exhibits Group, Pavil-
ion 4.
Altorfer Brothers Company
A large turntable demonstrating ABC
washing machines, ironers and spin-
ners, also a model laundry completely
equipped — Electrical Group.
Altorfer Brothers Company
Exhibit of a washing machine and an
iron in one of the model houses in the
Home and Industrial Arts Group.
Amateur Radio Exhibit Association
An exhibit showing the actual making
of simple receivers, transmitters, and
other radio apparatus and their use
staged by the World's Fair Amateur
Council — Travel and Transport Building.
Amend, Fred W.
Showing the manufacture of Chuckle
Jelly Beans, and a display of confec-
tionery— Agricultural Building.
American Asphalt Paint Co.
Exhibit of alum'num and aspha|t paints
— General Exhibits Group — Pavilion 1.
American College of Surgeons
Telling the story with portraits and dio-
ramas, and historical objects of the
progress in surgery in America in the
last one hundred years as a part of the
Medical Display — Hall of Science.
American Colortype Company
An exhibit showing the processes of
colortype printing and a display of
equipment — General Exhibits Group, Pa-
vilion 2.
American Committee for the Control of
Rheumatism
A display in connection with the Med-
ical Section showing the advancement
made in the treatment of arthritis — Hall
of Science.
Amen'can Evatype Corporation
A display showing the manufacture of
rubber stamps in the General Exhibits
Group, and another display manufactur-
ing small name plates for homes in Home
Planning Hall— General Exhibits, Pavil-
ion 3.
[149]
The modernistic Administration
Building, glazed with L-O-F
Quality Window Glass and
Blue Ridge Luminex Glass.
The "Gear ye
Frederick
Keck"
house,
steel, L-O-F
Polished
Plate Glass,
and Blue
Ridge Lumine
Electrical Building — all store
» are L-O-F Polished Plate Glass.
The Stran-steel Good
Housekeeping house,
glazed with L-O-F Polish-
ed Plate Glass throughout.
L'O'F Polished Plate
Glass and Quality
Window Glass have
been used in glaz-
ing a majority of the
World's Fairbuildings.
LIBBEY • OWENS • FORD GLASS COMPANY, TOLEDO, OHIO, manu-
facturers of Highest Quality Flat Drawn Window Glass, Polished Plate
Glass and Safety Glass; also distributors of Figured and Wire Glass manufac-
tured by the Blue Ridge Glass Corporation of Kingsport, Tennessee.
LIBBEY- OWENS • FORD
QUALITY GLASS
[1501
American Express Company
An exhibit of its travel, financial and
foreign shipping services — Hall of Science.
American Face Brick Association
An exhibit of wall and shelter — Special
Building.
American Gas Association
Demonstration of gas- fired boilers and
heating system — Home Planning Hall.
American Gladiolus Society
Gladiolus garden — Special Buildings.
American Heart Association
Prevention of heart disease — Hall of
Science.
American LaFrance & Foamite Indus-
tries, Inc.
A display of motor fire apparatus, and
fire extinguishers — Travel and Transport
Building.
American Library Association
Hospital library — Hall of Science.
American Medical Association
Story of medicine from days of saddle-
bag doctor to the present.
American Metal Crafts Co.
Jewelry — novelties — trophies, etc. — Gen-
eral Exhibits, Pavilion 4.
American Optical Company
Exhibit of all types of optical instruments
— Hall of Science.
American Pharmaceutical Association
American pharmacy — Hall of Science.
American Radiator and Standard Sani-
tary Corp.
A building — Special Building.
American Railway Association
A display of standard railway crossing
and stop signals, showing the develop-
ment of these safety appliances in rail-
roading— Travel and Transport Building.
American Rolling Mill Co.
Steel enamel house — Special Building.
American Society for the Control of
Cancer
History of treatment of cancer — Hall of
Science.
American Steel Foundries
A display showing the development of
the Railroad Car Cupper, and of railway
safety in the past one hundred years —
Travel and Transport Building.
American Stove Company
A diorama showing the development of
the kitchen, with modern kitchens featur-
ing the Magic Chef gas ranges — Home
Planning Hall.
American Telephone & Telegraph Com-
pany
An extensive display designed to aid the
story of communication as told in the
Radio & Communication Building. It in-
cludes telephone and other communica-
tion apparatus and teletype writers and
telephone switchboards — Electrical Build-
ing.
American Urological Association
Development of urological instruments
and treatment — Hall of Science.
American Walnut Manufacturing Ass'n
Use of plywoods, and veneers in fine cabi-
net woods — General Exhibits Group.
Anderson Expeller
Extraction of oil from soy beans — Agri-
cultural Group.
Anest, George A.
An exhibit of automobiles and trailers,
in their application to world touring —
Travel and Transport Building.
Ansell Simplex Ticket Company
A printing display showing the printing
of machine tickets and roll tickets — Gen-
eral Exhibits Group, Pavilion 2.
Anthracite Institute
An exhibit showing a model of a mod-
ern fuel conveyor, and a machine for
emptying ashes — Home Planning Hall.
Architectural Guild of Small Home De-
sign
An exhibit showing the modern trend in
the architecture of small and economical
homes — Home Planning Hall.
Armstrong Brothers Tool Co.
An exhibit of tools for various trades —
General Exhibits Group, Pavilion 1.
A. Arouani, K. Arouani, Garbeil Hakim
Historical exhibit — General Exhibits Group
Pavilion 4.
Associated Cooperage Industry of Amer-
ica
Showing the manufacture of many kinds
of barrels, kegs and staves, with a varied
exhibit of products — Agricultural Build-
ing.
Association of Manufacturers of Chilled
Car Wheels
A dynamic exhibit showing how molten
metal is poured for the forming of car
wheels by means of a model, and illus-
tration — Travel and Transport Building.
Atlantic & Pacific Tea Co., The Great
Display of A & P Products and distri-
bution in connection with amusement
features — Special Building.
Atlas Brewing Company
A miniature brewery, showing the proc-
ess of beer making with mural paintings
depicting the raising of hops, malt, and
other brewing ingredients — Agricultural
Building.
Ayer Company
Vitamins — Hall of Science.
Bak elite Corporation
Exhibit of Bakelite — Hall of Science.
Baker & Company Ink, Inc.
An exhibit of platinum — Hall of Science.
Baldwin Piano Company
A display of pianos — General Exhibits,
Pavilion 3.
Ball Brothers
A display showing the process of con-
serving fruits and vegetables, and ex-
hibit of modern containers — Agricultural
Building.
Baltimore & Ohio Railway
A display of railway equipment, and
scenic exhibits — Travel and Transport
Building.
Barber-Greene Company
Display of tractor — outdoor area — Travel
and Transport Building.
Barrett Cravens Company
An exhibit of lift trucks and portable
elevators — General Exhibits Group, Pa-
vilion 1.
Barrett, C. E., & Company
A display of the assembly of fountain
pens — General Exhibits Group, Pavilion 4.
Baumgarten, Joseph
An exhibition of portraiture — General
Exhibits Group, Pavilion 2.
Bausch & Lomb Optical Company
A display of lenses — Hall of Science.
Beloit College (Logan Museum)
An exhibit of educational methods, co-
operatiye with the educational theme of
the social sciences — Hall of Social Science.
Berland Shoe Stores, Inc.
A display of shoes, and other modern
footwear — General Exhibits Group, Pavil-
ion 4.
Birtman Electric Company
An exhibit of electrical appliances and
devices — Home Planning Hall.
[151]
I ere you will see a gas flame freeze
water into ice cubes, giant burners that make
the thermometer shoot to 3000°F. and other
graphic portrayals of A Century of Progress
in the gas industry.
Modern, automatic gas service has completely
transformed the heating tasks of home
and industry. It has introduced econo-
mies and leisure hitherto unknown. It
has made possible the livable basement. It has
created a new art in cookery. And it has in-
troduced silent refrigeration, an uninterrupted
supply of hot water and other up to the minute
conveniences.
Gas Industry Hall adjoins Home Planning Hall,
located on Leif Eriksen Drive between the
23rd Street & 31st Street entrances to
'!§) the grounds. We shall be expecting you.
AMERICAN GAS ASSOCIATION
420 Lexington Avenue, New York, N. Y.
[152]
Blumenthal & Company, Sidney
A display of rich velvets and other pile
fabrics— General Exhibits Group, Pavil-
ion 5.
Book House for Children
An elaborate display with scenic effects
of the company's volumes for children —
Hall of Social Science.
Borg-Warner Corporation
A display of automotive household,
agricultural, marine, and industrial prod-
ucts featured by an illuminated glass
paneled automobile, demonstrating the
parts manufactured by the company —
Travel and Transport Building.
Bosch, Fr. E.
An exhibit of electrical apparatus
brought from Dusseldorf, Germany —
Electrical Building.
Boy Scouts of America
A display showing the ideals and the
growth of the Boy Scouts' organization
in America — Hall of Social Science.
Boye Needle Company
A display of needles, notions, kitchen
ware and accessories — Home Planning
Hall.
Boyer Chemical Laboratory Company
A display of perfumes — General Exhibits
Group, Pavilion 4.
Brinks Express Company
An exhibit demonstrating the use of
trucks for the transfer of money in large
quantities— Travel and Transport Build-
ing.
Bristol-Myers Company
A display of a giant toothpaste tube —
General Exhibits Group, Pavilion 4.
Brunswick-Balke-Collender Co.
A display of billiard room and recreation
equipment featuring two bars, and his-
torical collection of billiard cues — General
Exhibits Group, Pavilion 1.
Bryant Heater & Manufacturing Com-
pany
Installation of a gas- fired boiler — Home
Planning Hall.
Builders Iron Foundry
A display of meters — General Exhibits
Group, Pavilion 1.
Burpee Can Sealer Company
A display of canning processes — Agricul-
tural Group.
Burroughs Adding Machine Company
A display of business machines — General
Exhibits Group, Pavilion 3.
Burroughs-Welcome Company
A display of pharmaceutical and biolog-
ical material — Hall of Science.
Burton-Dixie Corporation
An exhibit of mattresses and feathers —
Hall of Science.
— c —
Caie, Thomas J., & Co; of Illinois
A display Book of Knowledge — General
Exhibits Group, Pavilion 2.
Canada, Dominion of
A display of tourism, industry and handy
work — Travel and Transport Building.
Cardozo, Leo
A display of jewelry — General Exhibits
Group, Pavilion 3.
Carnegie Steel Company
An exhibit of the latest railway steel on
which fast trains are sent — Travel and
Transport Building.
Case, J. I., Company
An exhibit of automobiles and trucks —
Travel and Transport Building.
Catholic Church Extension
A display of a Pullman car equipped to
conduct religious services — Special Build-
ing.
Central States Dahlia Society
Dahlia garden — Special Building.
Century Dairy Exhibit, Inc.
The large dairy building on Northerly
Island near Adler Planetarium houses
the exhibits of this branch of the agri-
cultural industry as told by a dairy and
its products — Agricultural Group.
Century Electric Company
A display of electrical appliances and de-
vices— Electrical Building.
Century Homes, Inc.
A display of house and garage — Special
Building.
Chappel Brothers, Incorporated
An exhibit showing manufacture of bird
and dog foods — Hall of Science.
Chesapeake and Ohio Railroad
Miniature models of trains and princi-
pal stations — Travel and Transport Build-
ing.
Chicago & Northwestern Railway
A display of the early pioneer engine,
and other exhibits telling its history —
Travel and Transport Building.
Chicago Board of Health
An exhibit showing the remarkable im-
provement in health conditions in Chi-
cago— Hall of Science.
Chicago Bridge & Iron Works
A display of steel storage tanks — General
Exhibits Group, Pavilion 1.
Chicago, Burlington & Quincy Railway
A display of the company's history, and
that of railroading — Travel and Trans-
port Building.
Chicago Camera Club
An exhibit of modern photography —
General Exhibits Group, Pavilion 2.
Chicago Centennial Dental Congress
A display contributing to the story of
the science of medicine — Hall of Science.
Chicago Faucet Company & Fiat Metal
Co.
A display of metal shower bath com-
partments, and valve and shower head
combinations — Home Planning Hall.
Chicago Flexible Shaft Company
A demonstration of electric irons, kitchen
mixers, and toasters — Home Planning
Hall.
Chicago Medical Society
Historical exhibit of medicine in Chicago.
Chicago, Milwaukee, St. Paul & Pacific
Railroad
The largest electric engine in the world —
Travel and Transport Building.
Chicago Pharmacal Company
Manufacturing process of making tablets
— Hall of Science.
Chicago, Rock Island & Pacific Railway
Co.
A display featuring a "talking map," de-
scribing the Golden State Limited route
to California, and the Rocky Mountain
Limited route to Colorado — Travel and
Transport Building.
Chicago Society of Miniature Painters
A colorful exhibit of miniature paintings
— General Exhibits Group, Pavilion 2.
Chicago Tuberculosis Institute
Story of tuberculosis — Hall of Science.
Christian Science Publishing Society
Christian Science Reading Room — Spe-
cial Building.
[153]
THE LEADER IN A CENTURY OF PROGRESS
OF REFRIGERATION
jvErAlR-CoOLED
ELECTROLUX
THE
Lowest Operating Cost
Permanent Silence
Freedom from Repairs
Gas Company Service
YJ77HATEVER you look for in an
W automatic refrigerator, you'll
find it in the New Air-Cooled Elec-
trolux. And you'll find MORE! A
vital advance in the science of home
refrigeration makes the New Elec-
trolux an even finer, simpler, more
satisfying refrigerator than ever be-
fore developed.
The New Air-Cooled Electrolux
has no moving parts — no belts, no
motors, no fans — to wear or cause
noise. It uses no water. A tiny gas
flame does all the work. Circulates
the refrigerant which produces con-
stant steady cold . . . plenty of ice
cubes. No wonder, therefore, that
the New Air-Cooled Electrolux is
absolutely silent, is the most econom-
ical refrigerator you've ever heard of.
And no wonder that it can be de-
pended on to give carefree, trouble-
free refrigeration now . . . and after
years of use.
But inspect the New Air-Cooled
Electrolux for yourself! It's on dis-
play in Home Planning Hall and at
your local gas company. Representa-
tives are on hand at all times to ex-
plain its amazing operation to you.
Even though you may not be con-
templating the purchase of an auto-
matic refrigerator right now, you'll
REFRIGERATOR
want to see this
greatest refrigera-
tion achievement of
modern engineering skill. Money can-
not buy a finer refrigerator! Yet the
price of the New Air-Cooled Electrolux
is scaled to 1933 pocketbooks — may
never again cost as little to own. Electro-
lux Refrigerator Sales, Inc., subsidiary
of Servel, Inc., Evansville, Ind.
Other Servel refrigeration products on dis-
play at Home Planning Hall are:
SERVEL HERMETIC REFRIGERATOR
SERVEL CRUSADER REFRIGERATOR
SERVEL COMMERCIAL EQUIPMENT
Christie-Moor, Madame Winifred
Double keyboard piano — Hall of Science.
Chrysler Sales Corporation
Products — Special Building.
Clark Tructractor Company
A display of vehicles powered by gas-
Travel and Transport Building.
Cleveland Clinic Foundation
A display contributing to the medical
section story with motion pictures show-
ing the constituents, formation and
growth of human cells and glands and
use of the X-ray — Hall of Science.
Clipper Belt Lacer Company
An exhibit of belt lacing machines,
and belting materials — General E chibits
Group, Pavilion 1.
Clover Leaf Crystal Shops
Crystal engravers shown at their
benches, engraving beautiful designs on
crystal ware — General Exhibits Group,
Pavilion 4.
Cluett, Peabody & Company
Showing of a large diorama portraying
the way that shirt collars, underwear,
handkerchiefs, and cravats are manufac-
tured— General Exhibits Group, Pavil-
ion 5.
Coca-Cola Company
Demonstrating the actual making of
Coca-Cola — Agricultural Group.
Collier, P. E. & Son Distribution Corpo-
ration
Distributor of magazines — Hall of Social
Science.
Committee on Livestock and Meat Ex-
hibit
Collective exhibit of livestock production
and meat packing.
Common Brick Manufacturers Associa-
tion of America
Model Home — Special Building.
Companies Exhibit Commission of 1933
A vast display showing the production,
distribution and utilization in every
phase of power with a 90- foot diorama
and other striking displays in the Elec-
trical Building.
Comptqn & Company, F. E.
Exhibit of children's dictionaries — Hall
of Social Science.
Conover Company
A demonstration of dish-washer sinks —
Home Planning Hall.
Container Corporation of America
Testing of boxes and scientific packaging
— Agricultural Group.
Continental Scale Works
Scales — Home Planning Hall.
Cook, M. B., Company
Exhibit of carbon paper, ribbons — Gen-
eral Exhibit Group, Pavilion 3.
Co-Operative Exhibit of Air Passenger
Lines
Showing the remarkable advance made
in aviation passenger transportation —
Travel and Transport Building.
Copeland Products, Inc.
Display of electrical refrigerator — Home
Planning Hall.
Copper & Brass Research Association
An elaborate display of copper, brass,
bronze, and other copper alloy, showing
their uses in utensils, in buildings, in
ships, and industrial and home uses —
General Exhibits Group, Pavilion 1.
Copps Brothers and Zook, Inc.
An exhibit of custom built cabinets in
the Florida House — Home and Industrial
Arts Room.
Cord Corporation
An exhibit of automobiles and airplanes —
Travel and Transport Building.
Costumers Association of Chicago
General Exhibits Group, Pavilion 4.
Coyne Electrical School
An exhibit of the teaching of electricity —
Electrical Building.
Crane Co.
Electrically operated valve s — Special
Building.
Crowe Name Plate & Manufacturing
Company
Display of metal specialties and souve-
nirs— General Exhibits Group, Pavilion 1.
Cruver Manufacturing Company
Advertising specialties of metal, glass,
and celluloid — Hall of Science.
Cudahy Packing Company
A display of home meat packing — Home
Planning Hall.
Cuneo Press, Inc.
A display of the processes of printing
and engraving in actual workshops and
the Gutenberg press brought from a
German museum a principal feature —
General Exhibits Group, Pavilion 2.
Curtis Lighting, Inc.
Electric lighting — Electrical Building.
— D —
Deagan, J. C., Inc.
A carillon of bells — Hall of Science.
Dearborn Engraving Company
Display of VVaite engraving machine from
England — General Exhibits Group, Pavil-
ion 2.
Delaware and Hudson Railroad Cor-
poration
Murals and maps showing scenic route
of the Delaware and Hudson with relief
maps of the Hudson Coal Company —
Travel and Transport Building.
Delta Manufacturing Company
Showing the progress made in small
power driven machines found in the
homes, workshops, schools and small ex-
perimental laboratories — Electrical Build-
ing.
DeLugach, Frank
Display of tooth paste — General Exhibits
Group, Pavilion 4.
Dentists Supply Company of New York
An exhibit showing the art and progress
of the making of porcelain teeth and den-
tal accessories — Hall of Science.
Der Metalfunk Aktiengesellschaft, Zurich
Home Planning Hall.
Diamond Braiding Mills
Electrical machines and appliances — Elec-
trical Building.
Diamond Exhibit Company
A diamond mine in operation and show-
ing the polishing and treatment of the
gem with one million dollars in gems and
a $500,000 diamond a feature — General
Exhibits Group, Pavilion 4.
Dick, A. B., Company
An exhibit showing the development of
the stencil, showing duplications with
various mimeograph machines, printing
and accessories — General Exhibits Group,
Pavilion 3.
Dickson-Jenkins Manufacturing Com-
pany
A display of riding breeches — General
Exhibits Group. Pavilion 5.
[155]
From outdoor pumps
to luxurious baths in
A Century of Progress
A hundred years ago a king's ransom could not buy the luxuries
of modern plumbing and heating that are within reach of all.
Even the bathrooms and kitchens of the "Gay 90's" look
crude today. They are shown in striking contrast with the latest
fixtures in the Crane exhibit of plumbing and heating in the
Home Planning Section at the Exposition. In the model homes,
Crane bathrooms offer many artistic suggestions to those who
are planning to build or modernize.
Those industrially inclined will be interested in the large
electrically operated and illuminated panel in the Electrical
Building that shows the function of Crane materials in the
progress of transportation, power, production, manufacturing,
and the development of natural resources.
To these exhibits, Crane Co. invites you most cordially.
CRAN E
CRANE CO., GENERAL OFFICES: 836 S. MICHIGAN AVE., CHICAGO
NEW YORK: 23 W. 44TH STREET
Branches and Sales Offices in One Hundred and Sixty Cities
[156]
Dictaphone Sales Company
A modern office exhibit demonstrating
dictation by dictaphone with accessory
transcribing and shaving machines — Gen-
eral Exhibit Group, Pavilion 3.
Diebold Safe & Lock Company
An exhibit of electrically operated fire
resistance safes, burglar safes, and tear
gas equipment — General Exhibits Group,
Pavilion 3.
Diener-Dugas Fire Extinguisher Corpora-
tion
A display of fire apparatus — Hall of
Science.
Dieterich Steel Cabinet Corporation
A display of steel cabinets and office
equipment — Home Planning Hall.
Dietzgen Company, Eugene
A display of drafting, surveying instru-
ments and reproduction equipment — Hall
of Science.
Donnelley, R. R., & Sons Company
A colorful modernistic exhibition of va-
ried products of the press ranging from
small cards and display of advertising
matter to catalogues, telephone directo-
ries, encyclopedias, books and maga-
zines— General Exhibits Group, Pavilion
2.
Drucker, August E., Company
Exhibit showing the manufacture of Rev-
elation tooth powder — Hall of Science.
Duke, Dr. W. W.
Allergy and physical allergy — Hall of
Science.
Duplicate Bridge Supply Company
A display of duplicate bridge scoring de-
vices— Hall of Science.
-E-
Eastman Kodak Company
A display of photographic apparatus and
film and photographic service — Hall of
Science.
Eastman-Kuhne Galleries
A photographic display showing art in
the home — Home Planning Hall.
Edison General Electric Appliance Com-
pany, Ltd., Inc.
Displaying installation of electric range
and water heater in the "model house"
in the home and Industrial Art area —
Home Planning Hall.
Edison, Thomas A.
Life work of Thomas A. Edison — special
building.
Electrical Central Station Committee
Electricity in the home, farm, commerce,
industry and outdoor use — Electrical
Building.
Electric Storage Battery Company
Showing the uses of various types of
exide batteries, featuring a section of
the exide battery used by Admiral Byrd
on his Antarctic Expedition — Electrical
Building. /
Elgin National Watch Company
A reproduction of an observatory show-
ing how time is taken. Also an exhibit
of aviation instruments and watches and
the machines for making time pieces.
Features a large model 100 times the
size of a strap watch. The Elgin Com-
pany also has time bells at entrances to
the grounds— General Exhibits Group,
pavilion 4.
Erickson, Hubbard H.
An exhibit of comptometers — General Ex-
hibits Group, pavilion 3.
Erwin Wasey and Company, Ltd.
Special building — Thermometer Tower —
Indian Refining Company products.
— F —
Farmers National Grain Corporation
A story of cooperative marketing of
§rain shown as a part of the Social
cience story of man's rise — Hall of So-
cial Science.
Fearn, Kate
French embroidery and leather tooling
by machine — General Exhibits Group,
pavilion 4.
Federal Electric Company
Demonstrating the filling and bending
of Neon tubes and electric fountain —
Electrical Building.
Federal Products Company
Display of precision gauges for labora-
tory and testing equipment — Hall of
Science.
Felt & Tarrant, Manufacturing Company
Motion pictures showing comptometers
service, and a display of comptometer
parts and adding and calculating ma-
chines— General Exhibits Group, pavilion
Fiat Metal Company and Chicago Fau-
cet Company
Plumbing fixtures— Home Planning Hall.
Firestone Tire & Rubber Company
A demonstration of the processes of tire
and rubber manufacturing— Hall of Sci-
ence.
Fisher, Howard T.
A display of kitchen cabinets — Home
Planning Hall.
Florida, State of
Special building — Model house.
Formfit Company
A display of corsets — General Exhibits
Group, Pavilion 5.
Formica Insulation Company
Formica treatment of entrance to Home
Planning Hall.
Foster, C. H.
An exhibit of electricaj massaging ma-
chines— Electrical Building.
Fox Furnace Company
Exhibit of furnaces and heating ap-
paratus— Home Planning Hall.
Foxborp Company
Exhibit of precision gauges and testing
devices — Hall of Science.
Franco-American Hygienic Company
Exhibit of cosmetics— General Exhibits
Group, pavilion 4.
Frigidaire Corporation
A display of refrigerators and cooling
apparatus— Home Planning Hall.
Fuller Brush Company
Display of brushes of all kinds for home
and personal use — Home Planning Hall.
Funk & Wagnalls Company
Display of publications and of pictorial
covers of Literary Digest, with a display
showing the sources used in editing the
Literary Digest and a mechanism demon-
strating standard dictionary definitions
— General Exhibits, pavilion 2.
— G —
Gaertner Scientific Corporation
A display of precision instruments for
venner measurements and high grade
optical instruments and dividing ma-
chines— Hall of Science.
General American Tank Car Corporation
A display of railroad tank cars for the
hauling of liquid and dry bulk commodi-
ties including milk, packers beef, and a
dry flow automatic unloading car — Travel
& Transport Building.
[157]
On the Midway . . .
LIVING WONDERS
Largest collection of strange and
curious people ever assembled.
Human mistakes and mishaps*
Siamese Twins.
GIANTS FROM THE FOUR
CORNERS OF THE EARTH
Adults, 25 Cents Children, 15 Cents
OLD PLANTATION
SHOW
60 Hand-Picked
Colored Entertainers
Hottest Colored Band from Dixie.
Singers, Comedians and Dancers.
Fastest Moving, Fastest Stepping
Show ever put together.
Adults, 25 Cents Children, 15 Cents
Both Shows Operated by
THE DUKE MILLS CORP.
[158]
General Electric Company
A display of the companies' dish washers
and sinks in the Electrical Building and
a display of electrical appliances in
Home Planning Hall.
General Electric Kitchen Institute
A display of the installation of kitchen
range and sink in one of the homes in
the Home and Industrial Arts Group.
General Electric X-ray Corporation
An exhibit of selected radiographs show-
ing the applications of the x-ray in the
fields of medicine, dentistry, science and
industry — Hall of Science.
General Food Sales Company, Inc.
An exhibit of food stuffs, packing and
handling — Agricultural Building.
General Houses, Inc.
A display of a model house — Special
Building.
General Motors
A display of the assembly of cars — Spe-
cial Building.
General Steel Castings Corporation
A display of steel castings — Travel &
Transport Building.
Georgia Warm Springs Foundation
An exhibit showing the remarkable re-
sults obtained in the treatment of infan-
tile paralysis in the institution founded
by President Roosevelt — Hall of Science.
Gerber Products Company
Motion Pictures showing the proper prep-
aration of strained vegetables for infant
feeding and for special diets — Hall of
Science.
Gerts Lumbard & Company
Displaying the processes of the manufac-
ture of varnish and wall brushes from the
raw material to the finished product —
Home Planning Hall.
Gibbs & Company
General Exhibits Group, pavilion 4.
Gibson Refrigerator Company
An exhibit of refrigerators and cooling
devices — Home Planning Hall.
Gilkison, E. P., & Son Company
Travel and Transport Building.
Ginn & Company
Showing the interior of an old-fashioned
school and of the colonial one -room
school, and featuring a rare collection of
old school books, some dating as far back
as Shakespeare's time — Hall of Social
Science.
Glidden Company
Showing the planting, growing, and culti-
vation of soy beans and the processes of
extraction of the oil which is used in more
than 50 products — Agricultural Building.
Good Housekeeping
The interior decorations for the Strand
Steel house in the Home and Industrial
Arts Building.
Good Will Industries of Chicago
A display showing the accomplishments
of the handicap — Hall of Science.
Goss Printing Press Company
A display showing the operation of the
printing press — General Exhibits Group,
pavilion 2.
Gray Line Sight-Seeing Company
A consolidated ticket office for sight
seeing tours of the Fair Grounds and of
the City— Hall of Science.
Grenfell Association
A display of pictures and rugs — Social
Science Building.
Gro-flex Corporation
General Exhibits Group, pavilion 4.
Guisaspla, F.
A display of jewelry — General Exhibits
Group, pavilion 4.
Gulf Refining Company
A display of miniature oil fields featuring
a cutaway model showing oil lubrications,
and a cockpit of a modern airplane —
General Exhibits Group, pavilion 2.
-H-
Hamilton Beach Manufacturing Com-
pany
An exhibit of electrical mixers — Home
Planning Hall.
Hammond Clock Company
A display of electric clocks — Electrical
Building.
Hanovia, Chemical & Manufacturing
Company
A demonstration of therapeutic, ultra-
violet and infra-red lamps — Hall of
Science.
Hansen, Chris, Laboratories
A demonstration of the making and serv-
ing of junket desserts made with junket
flavor, and featuring the company's Jun-
ket Folks — Agricultural Building.
Harvard Medical School & Massachu-
setts General Hospital
Exhibits co-operating in telling the story
of medical science in the Medical Sec-
tion— Hall of Science.
Harnischfeger Corporation
A display of publications and fine books
in rare bindings, modern and medieval —
General Exhibits Group, Pavilion 1.
Harrington & King Perforating Co.
A display of perforated metal — Home
Planning Hall.
Hayden Chemical Corporation
Hall of Science.
Heart O' The Lakes Association
Exhibit of historical data and trophies
from region — Travel and Transport Build-
ing.
Heinz, H. J., Company
A display of food products — Agricultural
Building.
Heller and Sons
Monogram sets and home darning sets —
Home Planning Hall.
Henry, M. R.
General Exhibits Group, Pavilion 4.
Hertzberg, Ernst & Son
Book binding and leather goods — Gen-
eral Exhibits Group, Pavilion 2.
Hess Warming and Ventilating Company
Exhibit of steel furnaces, and filter units —
Home Planning Hall.
Hild Floor Machine Company
Electrically operated floor scrubbing and
waxing machines — Hall of Science.
Holland Furnace Company
An exhibit of air condition systems,
heating systems, and heat regulators —
Home Planning Hall.
Holt, J. W. Plumbing Co.
Plumbing — General Exhibits, Pavilion 1.
Hoosier Manufacturing Company
A display of kitchen cabinets — Home
Planning Hall.
Hoover Company, The
A display of vacuum cleaners — Home
Planning Hall.
Houck, John D.
Water filterage — Home Planning Hall.
Household Finance Corporation
An elaborate exhibit showing the changes
in family financing in the last one hun-
dred years, and featuring "the smallest
motion picture machine in the world'
Hall of Social Science.
[159]
world business Progress
JJUSINESS executives are cordially invited to attend
the exhibition of International Business Machines
in the General Exhibits Building at the Century of
Progress. Here you will see, in action, the machines
which are saving time, money and materials for
Business and Government in seventy-eight different
countries throughout the world.
Watch the International Sorting Machines in action.
Those machines are sorting 400 cards per minute.
Operate the Automatic Reproducing Punch and the
Electric Accounting Machines. The International
Electric Accounting Method, of which these machines
are a part, enables an executive to have a detailed, up-
to-the-minute fact-picture of any phase of his busi-
ness— at any time.
You will also be interested in the International Self-
regulating Time System. One master controlling
time source keeps every clock and time recorder, in
the entire system, right up to the minute.
Particular attention should also be given to the dis-
plays of International Industrial Scales, Dayton
Moneyweight Scales and Store Equipment. See the
new Dayton Customeread Scale which gives the
customer the proof of the price.
The intricate ac-
counting work of
thf Fair is being
done on Interna-
tional Electric Tab-
ulating and Ac-
counting Machines.
Throughout the
entire Exposition,
accurate, coordina-
ted time is assured
by the Internation-
al Time System.
International Business
General Offices:
270 BROADWAY, NEW YORK, N. V.
T^-miilt '*"
Machines Corporation
Branch Offices in All the
Principal Cities of the World
[160]
Hovden Food Products Corporation
Pacific Coast sardines and tuna— Agricul-
tural Building.
Hynson, Westcott & Dunning, Inc.
Showing the process of preparing mer-
curochrome, and other form of cuticle
specialties— Hall of Science.
Ilg Electric Ventilating Company
Demonstration of the cooling by refriger-
ation and the air C9ntrol of the Brick
Manufacturers Association House in the
Home and Industrial Arts area — Home
Planning Hall.
Illinois Bell Telephone Company
An exhibit of telephone, switchboards, and
communication apparatus — Home Plan-
ning Hall.
Illinois Catholic Historical Society
Special Building — Marquette Cabin.
Illinois Central Railroad
An exhibit showing dramatized floor map
miniature Illinois Central train in oper-
ation, mural paintings, motion pictures,
and stereopticon views — Travel and
Transport Building.
Illinois Commercial Men's Association
Slides and talking machine showing the
value of insurance — Hall of Social Science.
Illinois, State of,
Exhibits in the Agricultural Building, the
Hall of States, and in the Hall of Social
Science, and the Illinois Host House near
the north entrance on the Avenue of
Flags.
Illinois Steel Company
Steel and its uses — General Exhibits
Group, Pavilion 1.
Index Sales Corporation
A display of office supplies and indexing
methods — Hall of Science.
Indian Village
Special Building.
Inland Steel Company
An extensive exhibit for the United States
Steel Company of the production of steel,
with an elaborate mural showing various
phases of steel uses — General Exhibits
Group, Pavilion 1.
Institut Pasteur
Life and Work of Louis Pasteur— Hall
of Science.
International Association of Lions Clubs
Showing the development of the organ-
ization, and illustrating its work — Hall of
Social Science.
International Business Machines Com-
pany
A display in a setting of a Grecian temple
of the history of business machines — Gen-
eral Exhibits Group, Pavilion 3.
International Friendship Exhibit, Inc.
Hall of Social Science.
International Harvester Company
An outdoor demonstration of the uses of
farm machinery, featuring the operation
of a tractor controlled by radio in area
just south of Travel and Transport Build-
ing; also an exhibit of machinery and im-
plements in the Agricultural Building.
International Nickel Company
Home Planning Hall.
International Telephone & Telegraph
Company
Radio, telegraph, and telephone — Elec-
trical Building.
lodent Chemical Company, Inc.
Illustrating lodent Tooth Paste and Tooth
Brushes with an exhibit visualizing scien-
tific value of diet — Hall of Science.
Iron Fireman Manufacturing Company
An exhibit of burners under fire, and an
animated display of the performance of
controls by means of Neon tubes — Home
Planning Hall.
Iwan Bros.
Post hole diggers and hardware special-
ties—Travel and Transport Building.
— J —
Johansson, C. E., Inc.
(Division of Ford Motor Company)
An exhibit of Johansson block gauges and
accessories used in world standard, gaug-
ing system — Hall of Science.
Johns-Manville Corp.
Special building — Home Industrial Arts
Group.
Johnson & Son, S. C., Inc.
An exhibit showing the production and
development of floor and furniture wax —
Hall of Science and Home Planning Hall.
Johnson Chair Company
General Exhibits Group, Pavilion 3.
Johnson Motor Company
(Thompson Bros. Boat Mfg. Co., T. & T.)
Display of motor boats and outdoor
motors.
Judy Publishing Company
An exhibit of books and publications deal-
ing with the care, management, training,
and breeding of dogs — General Exhibits
Group, Pavilion 1.
— K —
K & W Rubber Corporation
Rubber mats, cushions, table pads and
rubber novelties — General Exhibits, Pa-
vilion 4.
Kalamazoo Vegetable Parchment Com-
pany
Demonstrating the manufacture of veg-
etable parchment paper for the wrapping
of solid and semi-solid food stuffs— Agri-
cultural Building.
Karpen, S., & Bros.
An exhibit of furniture and home fur-
nishings— General Exhibits Group, Pavil-
ion 3.
Karr, Chas., The, Co.
An exhibit of mattresses — Home Plan-
ning Hall.
Kelvinator Corporation
A display of refrigerators and cooling
devices— Home Planning Hall and Elec-
trical Building.
Kendall Company
(Bauer and Black) pharmaceutical sup-
plies— Hall of Science.
Kerr Glass Manufacturing Corp.
Reproductions of early types of equip-
ment used for the preservation of food
in the home, and a demonstration of the
modern use of glassware and food preser-
vation— Agricultural Building.
Keuffel & Esser Company
A display of surveying and measuring
instruments — Hall of Science.
Kewashkum Aluminum Company
A display of utensils — Home Planning
Hall.
Kitchen Maid Corporation
Exhibit of kitchen cabinets — Home Plan-
ning Hall.
Koch Robert Institute
An exhibit in the Medical Section dedi-
cated to the life and work of Robert
Koch, the discoverer of the tubercle germ
— Hall of Science.
Kochs, Theodore A., Company
An exhibit of barber chairs, supplies,
and accessories — General Exhibits Group,
Pavilion 4.
[161]
PETROLEUM HEAT & POWER CO., Stamford. Conn.
____ "World's oldest and largest oil heating organization"
NEON
Ninety-five per cent of the gaseous
tube lighting at A Century of Progress
was installed by Federal Electric Com-
pany, pioneer in the development of gas-
eous tube signs and illumination. The Hall
of Science, Federal Building, Electrical Build-
ing, Dairy Building, General Exhibits Building
and others ... all are illuminated by Federal.
Why not identify your business with a Fed-
eral gaseous tube electric sign and en-
joy the added sales and profits that it
will bring ? For details write or phone.
FEDERAL
ELECTRIC COMPANY
8700 SOUTH STATE STREET
CHICAGO ILLINOIS
[162]
Kohler Company
Plumbing, heating and electrical equip-
ment— Special Building.
Kreicker, Lou W.
Exhibit of stamps — General Exhibits
Group, pavilion 2.
Kraft Phoenix Cheese Corporation
An extensive exhibit showing the actual
processes of the making of mayonnaise,
with each step depicted — Agricultural
Building.
Kroch's Bookstores, Inc.
A display of rare old books and of un-
usual bindings and of specially selected
types of typography— Hall of Social
Science.
Kroehler Manufacturing Company
Decorating and furnishing of Armco-
Ferro Enamel House— Home Planning
Hall.
— L —
LaSalle Extension University
A demonstration of the stenqtype, a ma-
chine for shorthand reporting — General
Exhibits Group, pavilion 3.
Lebolt & Company
An exhibit of jewelry — General Exhibits
Group, pavilion 4.
Libby McNeil! & Libby Company
Diorama depicting the sources of various
Libby foods, and showing salmon can-
ning, olive orchards, pineapple planta-
tions, evaporated milk condensary, peach
orchard and beef cattle grazing on west-
ern plains— Agricultural Building.
Life Insurance Century of Progress Ex-
hibit Committee
A large display featuring a 60-foot mov-
ing diorama showing the economic im-
portance of life insurance, and how in-
surance money is distributed — Hall of
Social Science.
Link Belt Company
Portraying the use of modern conveying
equipment, with pictures of plants and
warehouses — General Exhibits Group,
pavilion 1.
London, Midknd & Scottish Railway of
Great Britain
T. & T.— The Royal Scot.
Long, W. E., The, Company
(Agents for Proteo Foods, Inc.)
Diabetic bread and development of sci-
ence on baking — Hall of Science.
Loyola University, School of Medicine
An exhibit cooperating with the story of
the Medical Section, and showing speci-
mens and drawings dealing with the hu-
man body — Hall of Science.
Lullabye Furniture Corporation
An exhibit of furniture, and home fur-
nishings for infants — General Exhibits
Group, pavilion 3.
Lyon Metal Products Company, Inc.
A display of bridge tables and chairs —
Hall of Science.
— M —
Maduras, Julius D.
An exhibit of rotary motors — Electrical
Building.
Mallinckrqdt Chemical Company
An exhibit demonstrating the use of ether
as an anaesthesia — Hall of Science.
Marquette University, School of Medi-
cine
An exhibit cooperative with the story of
the Medical Section — Hall of Science.
Marshall Field Mills Corporation
Home Planning Hall.
Masonite Corporation
Showing an exhibit of house and garage
— Special Building.
Massey-Harris Company
Travel and Transport Building.
Master Lock Company
A general exhibit of padlocks, hasp locks,
and keys— General Exhibits Group, pa-
vilion 1.
Maternity Center Association
Hall of Science.
Mayo Clinic
An exhibit cooperative with the Medical
Section showing the treatments of cer-
tain diseases, particularly that of goiter-
Hall of Science.
McGill University
Pictorial exhibits including a diorama,
photographs, and transparencies of the
development of McGill University and
the life of Sir William Osier— Hall of
Science.
McGraw-Hill Publishing Company
General Exhibits Group, pavilion 2.
Medical Dental & Allied Science Wom-
en's Association
An exhibit stressing the care of mothers
and children — Hall of Social Science.
Merck & Company, Inc.
An exhibit of drugs and medical sup-
plies— Hall of Science.
Merriam, G. C., & Company
Dictionaries — Hall of Social Science.
Milwaukee, City of
Diorama of water system and harbor, and
exhibits showing activities of the Mil-
waukee Public Health Service — Hall of
Science.
Milwaukee Public Museum
Hall of Science.
Minneapolis-Moline Power Implement
Company
Travel and Transport Group.
Miracul Wax Company
An exhibit of dri-brite floor wax, with an
animated demonstration by a "Miracle
Magician" — Home Planning Hall.
Missouri, Kansas & Texas Railroad
Exhibit showing the development of the
southwest served by this line — Travel and
Transport Building.
Modern Woodmen of America
Activities of organization— Hall of Social
Science.
Moore, John C. B.
Special Building — House.
Morgan, C. G.
Showing the manufacture of rubber
stamps — Hall of Science.
Morton Salt Company
A scale model of a modern evaporating
salt plant, and showing the manufactur-
ing process of cube and flake salt — Agri-
cultural Building.
Mueller, V., & Company
Hall of Science.
Muellermist of Illinois
The installation of the sprinkling system
in Home Planning Hall.
Municipal Tuberculosis Sanitarium
Showing the history and phases of work
of this Chicago Institution — Hall of Sci-
ence.
— N —
National Biscuit Company
Displaying a miniature biscuit factory,
and showing the processes which are in-
volved in biscuit making — Agricultural
Building.
[163]
ELECTRIC
Safe
In Case of Fire — Just
Push the Button and Run
See this safe in operation. It combines con-
venience with certified fire protection for
records. Booth 15, Third Pavilion, General
Exhibits Building.
Here also are shown the latest methods for
preventing loss of records, money and wealth
from fire, burglary and hold-up.
Manufacturers of complete protection
equipment from the largest bank
vault to the smallest home safe.
DIEBOLD
SAFE & LOCK CO., Canton, Ohio
Over Seventy Years of Protection Service
NORTH -EAST- WEST- SOUTH
JL
SALES^SERVICE
DISTRIBUTORS EVERYWHERE
The "Overhead Door" is correctly engin-
eered, faithfully serviced and honestly
constructed. It is used on old as well
as new buildings.
When opened, it is
completely up and
out of the way.
When closed, it
fits tightly at top,
sides and bottom.
Remember each
"Overhead Door"
is backed by a na-
tion wide sales serv-
ice organization of
skilled door engin-
eers. Call your distributor near you.
Please realize the merits of The "Over-
head Door" and inspect the exhibit
houses in the Home
and Industrial Arts
Group at A Century
of Progress, where
The "Overhead
Door" is installed
on the garages.
The "Overhead
Door", hangar
type, size 40 by 10,
is featured on "The
House of Tomor-
row" See it.
OVERHEAD DOOR CORPORATION
HARTFORD CITY, INDIANA, U. S. A.
Made in Canada by Overhead Door Company of Canada, Limited, Toronto 3, Ontario
© 1933, O. H. D. Corp.
[164]
National Cash Register Company
A historical and modern display of cash
registers, and accounting and bookkeep-
ing machines, with a diorama showing
the company's original workshop, and its
plant today — General Exhibits Group, pa-
vilion 3.
National Commission for Propaganda
and Defense of Havana Tobacco
General Exhibits Group, pavilion 2.
National Council of Women of the
United States, Inc.
An exhibit featuring a large mural — Hall
of Social Science.
National De Saible Memorial Society
An exhibit of the life of De Saible — Spe-
cial Building.
National Lumber Manufacturers Ass'n
An exhibit of house and garage — Special
Building.
National Oil Products Company
An exhibit showing the processing of pe-
troleum products — Hall of Science.
National Poultry Council
An exhibit of poultry — Special Building.
National Pressure Cooker Company
A demonstration of cooking by high tem-
perature in aluminum cookers, and of
domestic candy operations — Agricultural
Building.
National Railways of Mexico
The President's palatial train with a rare
collection of jewels as one of the features,
on tracks in the outdoor area south of the
Travel and Transport Building.
National Society of the Daughters of f.he
American Revolution
A room furnished in Colonial style and
serving as a meeting place for the So-
ciety's membership — Hall of Social Sci-
ence.
National Standard Company
Showing wire craft in portable direct and
indirect lamps — Hall of Science.
National Sugar Refining Company of
New Jersey
Showing the production and uses of syrup,
and showing the various uses of sugar
aside from the domestic — Agricultural
Building.
National Terrazzo and Mosaic Ass'n., Inc.
Scientific geological exhibit pertaining to
origin and occurrences of Travertine and
Onyx — Special Building.
New York Central Railroad
A display of maps and dioramas, and
models of trains — Travel and Transport
Building.
New York City Cancer Committee
Showing the progress which has been
made in the control and treatment of can-
cer— Hall of Science.
Noble & Company, F. H.
(Jewelry, souvenirs and noveltjes, etc.) —
General Exhibits Group, Pavilion 4.
Norfolk & Western Railway Company
An exhibit of coal and transportation —
General Exhibits Group, Pavilion 1.
Norge Corporation
An exhibit of electric refrigerators and
washing machines — Electrical Building —
Home planning.
North American Car Corporation
A car exhibit — Travel and Transport
Building.
North, Dorothy
An exhibit of creative arts by children in
some of the famous Vienna schools of art
— Hall of Social Science.
Northbrook Gardens, Inc.
Peony garden — Special Building.
Northwestern Improvement Company
An exhibit of geological resources of
Northwest Canada — Hall of Science.
Northwestern University Medical School
An exhibit cooperative with the Medical
Section dealing with medical and sur-
gical science — Hall of Science.
— O —
O'Cedar Corporation
A display of liquid polish and polishing
appliances- -Home Planning Hall.
Oliver Farm Equipment Company
Tractor — Travel and Transport Building.
Olsen, Tinius Testing Machine Co.
An exhibit of machinery for testing ma-
chines and equipment and implements —
General Exhibits Group, Pavilion 1.
Otis Elevator Company
The modern escalators from the first to
second floors for free riding by the pub-
lic— Travel and Transport Building.
Overhead Door Corporation
Overhead doors and hanger doors — Home
Planning Hall.
Owen Brothers of London
General Exhibits Group, Pavilion 4.
Owen, James W. Nurseries
Landscaping — Special Building.
p
Packard Motor Car Company
An exhibit designed to show a finality in
beauty of the modern automobile, with
motion pictures of the Packard proving
ground, precision manufacture, and the
International Harmsworth Motorboat
Races — Travel and Transport Building.
Palmer, A. N., Publishing Company
The history of hand writing shown with
specimen alphabets and a mural — Hall of
Social Science.
Pan-American Airways, Inc.
A showing of the growth of airplane traf-
fic between the Pan-American countries —
Travel and Transport Building.
Paper Foundation, The
An exhibit representing the kinds of
paper, and their application to personal
and industrial uses. The display features
a two-room bungalow, called "A House
of Paper," displaying every known use of
paper in the home — General Exhibits
Group, Pavilion 2.
Peabody Coal Company
An exhibit featuring a large monolithic
section of an Illinois coal vein 8 feet high,
30 feet long, and 20 feet deep. Inside of
this is a reproduction of an underground
mine room — General Exhibits Group, Pa-
vilion 1.
Pennsylvania Railroad
An exhibit featuring the cab of the Penn-
sylvania's largest locomotive which can
be mounted by visitors, with miniature
reproductions of modern equipment. In
the outdoor area "The Pioneer" engine
of days before the Civil War is shown be-
side today's giant locomotive — Travel and
Transport Building.
Peoples Gas Light & Coke Company
An exhibit of gas heaters, and other
kitchen appliances— Home Planning Hall.
P. E. O. Sisterhood
Headquarters for members — Hall of Sci-
ence.
P. E. O. Sisterhood
Progress, education and organization —
Hall of Social Science.
Petroleum Heat & Power Company
Exhibit of petro and nokol oil burners —
General Exhibits Group, Pavilion 1.
Petroleum Industries Exhibit Committee
Petroleum products with animated models
portraying the history of petroleum and
the oil industry — Hall of Science.
[165]
RECOMMENDED
BY
Dentists
AND
.FREE.
SAMPLE
You are invited to visit our ex-
hibit on the ground floor of
The Hall of Science, sigfi our
guest register and we wm pre-
sent you with a complimqptaTy
sample of Revelation Tooth
Powder.
Physicians
FOR A
Quarter of a Century
Revelation Tooth Powder positively cleanses
and whitens the teeth and assures a healthy con-
dition of the gums. Absolutely safe because it
is free from grit and contains no glycerine or
harmful acids. The use of Revelation and fre-
quent consultations wi th your dentist will elim-
inate future trouble and expense. Sold by all
reliable druc and department stores throughout
the world. Two sizes, 35c and the 50c economy
size.
Made by August E. Drucker Company
San Francisco, Cal.
THE HOUSE OF DAVID
of Benton Harbor, Mich.
WORLD FAMOUS:
FORitssummerresortPark
vi si ted annual ly by a quar-
ter of a million tourists.
Miniature trains and play
grounds for the children.
Cottages and hotel ac-
commodations. Aviary and
Zoo. Daily afternoon and
evening concerts, Julylst
to September 4th. Open
airdance pavilion. Daily
free vaudeville.
FOR its Traveling Baseball Club
now touring the United States.
Watch the big dailies for their
appearance in your locality.
Write for bookings.
FOR its Vaudeville Bands, now
playing this season for the bene-
fit of the House of David Park
guests at the House of David
Park, Benton Harbor, Mich., on
U. $.12, two and one half hours
Miniature Trains at House of David Park
auto distance from Chicago.
FOR its Souvenirand Art Depart-
ment. Visit the booth of the
House of David at the Century of
Progress Exposition in Chicago.
This Exhibit is located on the
23rd street bridge.
FOR Literature of the House of David,
and information relating to Hotel and
Cabin accommodations, address,
House of David, Box 477, Benton
Harbor, Michigan.
[166]
Petrolagar Laboratories, Inc.
Scientific and medical equipment and
supplies — Hall of Science.
Pharma-Craft, Inc.
Cosmetics— General Exhibits Group, Pa-
vilion 4.
Phoenix Hosiery Company
A demonstration of a machine in oper-
ation 45 feet long and capable of manu-
facturing 24 single full-fashioned stock-
ings at one time; also a display showing
various processes required in the manu-
facturing of hosiery — General Exhibits
Group, Pavilion 5.
Pittsburgh Equitable Motor Company
An exhibit of gas, water, gasoline and
oil meters, pressure regulators and lubri-
cated plug valves — General Exhibits
Group, Pavilion 1.
Poglitsch Art Brush Works
A display of art brushes for painting and
decorating — Home Planning Hall.
Poll, Mrs. Ray
Ironing boards— Home Planning Hall.
Poor and Company
A display of railroad supplies with models
of tracks and couplings — Travel and
Transport Building.
Porcelain Enamel Institute
A display which shows the actual fusing
of porcelain enamel into metal, and fea-
turing a "parade of porcelain soldiers" in
colors of red, white, and blue — General
Exhibits Group, Pavilion 2.
Pullman Company, The
A display which includes "Number Nine,"
the first pullman ever built, and new pull-
man cars of 1933, all aluminum with
stream lines — Travel and Transport
Building.
Pure Oil Company
A display featuring an illuminated relief
map showing geographical location of pe-
troleum operations and a chart showing
various crude oils produced by the oil
industry — General Exhibits Group, Pa-
vilion 1.
-Q —
Quaker Oats Company
Quaker Oats and scones — Agricultural
Building.
Quarrie & Company, W. E.
An exhibit of publications— General Ex-
hibits Group, Pavilion 2.
-R —
Radcliffe College Club of Chicago
Showing the New England background,
and the beginning of college education
for women in the United States — Hall
of Social Science.
Radio Corporation of America
Occupying a large portion of the radio
section of the Radio and Communication
Building on Northerly Island, and show-
ing a wide range of radio phases — Elec-
trical.
Railway Express Agency, Inc.
A display of paintings showing develop-
ments of express services — Travel and
Transport Building.
Ramsey, M., & Company
An exhibit of cultivators, and spring
tooth drags — Travel and Transport Build-
ing.
Rasmussen, Mrs. George
A Danish exhibit — Travel and Transport
Building.
Reliance Mfg. Co.
Manufacture of textile into clothing —
General Exhibits Group, Pavilion 5.
Religious Exhibits Committee
Progress through religion — Special Build-
ing.
Revere Copper & Brass, Inc.
An exhibit of kitchen utensils — Home
Planning Hall.
The Reynolds Exhibits Corporation, The
Reynolds Appliance Corporation, and
The Reynolds Displamor Corporation
These organizations have exhibits of a
large number of businesses in eight dif-
ferent buildings of the Fair. The follow-
ing are their exhibitors:
Ackerman Johnson
Allaire Woodward Company
American Automatic Electric Sales Co.
American Bird Products, Inc.
American Drug Company
American Gut String Mfg. Co.
American School Association
Andis Clipper Company
Andrea Du Val Laboratories, Inc.
The Apex News & Hair Company
Arabian Toilet Goods Co.
Arcady Farm Milling Company
Art Science Press
Associated Silver Company
Atlas Novelty Candy Company
Autopoint Company
The Band Tex Company
B & B Shoe Company
Bead Chain Company
Bechard Manufacturing Company
Bechwe Laboratories, Inc.
The Bell Company
Dr. C. H. Berry
Berryman Oil Burner Company
Bi-Lateral Fire Hose Company
Bolta Rubber Comb Sales Corp.
Boone Bell, Inc.
Bostitch Sales Company
Brearley & Company
Brevolite Lacquer Company
Bronson Reel Company
The Brown Company
Bryan Steam Corporation
Bryant & Stratton College
B. H. Bunn Company
Burkland Manufacturing Company
Burnetts, Inc.
E. Burnham, Inc.
Buscarlet Glove Company
California Perfume Company
Cameron Surgical Specialty Company
Celanese Corp. of America
Cenol Company
Chas. J. Kuntz & Co.. Inc.
Chicago Pulley & Shafting Company
Chicago Roller Skate Company
Chicago School of Chiropody
Chicaeo Technical College
Dr. Geo. W. Clayton
Cohan Roth & Stiff son
College of Advanced Traffic
College Preparatory School
Columbia Bank Note Co.
Columbian Steel Tank Company
Columbus Chemical Company
Condon Bros. Seedmen. Inc.
The Congress Hotel Company
W. B. Conker Company
The Conley Company
Leo C. Connelly
Coopers, Inc.
Correct Form of Chicago
Coty, Inc., of New York
Countour Hosiery Mill
Craftsman Wood Service Co.
Crescent Manufacturing Co.
J. B. Crofoot Company
Crystal Pure Candy Company
Cupples Company
Dr. A. Reed Cushion Co.
Davidson Banking Company
The Davis Company
R. U. De'apenha & Company, Inc.
Denoyer Genpert Company
L. H. Des Isles
De Wan Laboratories, Inc.
Diet Aid Sales Company
Dodson Manufacturing Company
H. A. Douglas Mfg. Co.
Duplan Silk Corporation
Earnshaw Knitting Company
Elder Manufacturing Company
Elmo. Inc.
Engel Art Corners Mfg. Co.
Enna Jettick Shoes, Inc.
Estelle Dress Company
Eureka Cement Co.
Evans Case Company
Evr Klean Seat Pad Company
Floret Products Co.
Foell Packing Co.
The Peter Fox Sons Company
The Fragare Company
Franco American Hygienic Company
Friedman Specialty Company
Fuller- Warren Company
Furst-McNess Company
General Hosiery Company
[167]
Reynolds — Continued
General Paint & Varnish Co.
Gerrard Company, Inc.
Gibbs Board Tile Company
Glascok Bros. Mfg. Co.
Goeltz Confectionery Co.
Goes Lithographing Company
Goldsmith Bros.
Graceline Handbags, Inc.
Granny Sales Company
The Griffiths Laboratories, Inc.
G. T. Grignon
Guey Sam
C. S. Hammond & Co.
The Harmony Company
Harriett Hill Preparations, Inc.
M. Herzog
The Hubinger Company
Mme. Nellie Huntingford
Huth & James Shoe Company
The Hygienic Products Co.
Ideal Baby Shoe Company
Ideal Shoe Mfg. Co.
Illinois Surgical Supply Co.
Illinois Testing Laboratories
The J. B. Inderreiden Company
International Register Company
W. J. Jamison Company
Jarman Shoe Company
Johnson & Johnson
Lois Jean Johnstone
Joseph Adelson & Sons
The E. P. Juneman Corp.
Justrite Manufacturing Co.
Kabo Corset Company
Kaernpfer's
Karith Chemical Company
The Kaynee Blouse Company
Kerner Incinerator Co.
Kinacamps
H. C. King & Son
Kingham Trailer Company
F. N. Kistner Company
I. B. Kleinert Rubber Co.
Knight Slipper Mfg. Co.
Lakeside Packing Company
The H. D. Lee Mercantile Company
Joseph Letang
Limehouse Cafe
Linco Products Corp.
Lincoln-Schlueter Company
Litsinger Motor Car Co.
Madam Love
Macksoul Importing Co.
Macwhyte Company
Maiden Form Brassiere Co., Inc.
Maier Lavaty Company
Manchester Silver Company
D. C. Manufacturing Co.
Master Paper Box Company
The Match King. Inc.
Maurice's Restaurant
Maxant Button & Supply Company
Maybelline Company
Mears Radio Hearing Device Corp.
Meisler Fur Company
Metropolitan Business College
Michael, Maksik & Feldman
Midway Chemical Company
Robert H. Miller
Model Brassiere Co.
Mon Docteur Importing Company
Morris White Mfg. Co., Inc.
National Carton Company
National College of Chiropractics
National College of Education
National Life Insurance Co.
National Plan Service, Inc.
Nestor Johnson Mfg. Co.
Northern Electric Company
Northwestern Yeast Company
A. J. Nystrom Company
M. O'Brien & Sons, Inc.
Old Monk Olive Oil Company
Olerich & Berry Company
Oriental Show-You Company
Edward H. Pasmore
John I. Paulding Co., Inc.
Perfection Biscuit Co.
The Permutit Company
Peters Machinery Company
Phoenix Manufacturing Company
Picard, Inc.
Plqchman & Harrison
Poirette Corsets, Inc.
Presto Gas Manufacturing Co.
Edw. V. Price
Rapaport Brothers
Rawplug Company, Inc.
Ray Schools
The Regensteiner Corporation
Reynolds Displamor Corporation
Reynolds Exhibits Corporation
Reynolds Printasign Corporation
Tames H. Rhodes & Co.
W. S. Richards
John J. Riddell, Inc.
Robertson Davis Company
Roma Macaroni Manufacturing Co.
F. Romeo & Company, Inc.
Sam Rosenbaum & Sons Co.
Roseth Corporation
Peter Rossi & Sons
Royal Neighbors of America
Rudolf Thomas
Savage Brothers
Paul Schulze Biscuit Company
Sengbusch Self Closing Inkstand Co.
The Sheperd Worsted Mills
Siren Mills Corporation
J. P. Smith Shoe Company
Snappy Curler Company
Herman Soellner, Inc.
Southern Biscuit Co.
Specialty Brass Company
Sperry Candy Company
Spurgin Manufacturing Co.
Starrett School
Stearns Electric Paste Co.
Stetson Shirt Co., Inc.
Sunny Croft Hatchery
Sylvia Neuman, Inc.
The Tablet & Ticket Company
W. A. Taylor Company
Teeple Shoe Company
Teutophone, Inc.
The New England Glass Works
The Stouse Adler Company
Thompson Manufacturing Co., Inc.
Tolpin Studios
Uncas Mfg. Co.
United Autographic Register Co.
Unity Manufacturing Company
Vic-Bo Laboratories
Civbridge Lamp Company
Victor Surgical Gut Mfg. Co.
Vincennes Packing Corporation
Vogler-Schillo Company
Vogue Brassiere Mfg. Co.
Waage Manufacturing Company
Waldeyer & Belts
Geo. T. Walleau, Inc.
Walton School of Commerce
Western Military Academy
Weyenberg Shoe Manufacturing Co.
White Cross Cream Company, Inc.
Will & Baumer Candle Co.
The D. T. Williams Valve Co.
Wullschleger & Company
Zion Institutions & Industries
The Zoro Company
Rittenhouse, H. J.
An exhibit of garage door equipment —
Travel and Transport Building.
Ritler Dental Manufacturing Company,
Inc.
A scientific dental display of equipment
with operatitory and diagnostic rooms-
Hall of Science.
Rochester Traffic Signal Corporation
A display of traffic signal apparatus —
Travel and Transport Building.
Rhode, Gilbert
An exhibit of house decoration — Home
Planning Hall.
Rosenwald Fund, The Julius
Rural Negro education — Social Science
Bldg.
Rostone, Inc. & Indiana Bridge Co.
An exhibit of model homes — Special
Bldg.
— S —
Safety Glass Mfg. Assn.
An exhibit of varied types of safety
glass including the shatterless glass for
automobiles — Travel and Transport Bldg.
Sanford Mfg. Co.
An exhibit of writing inks, library paste,
solvene, type cleaner, and school inks
and paste — General Exhibits Group, Pa-
vilion 3.
Sangamo Electric Co.
A pictorial display of the development
of electric meters, time switches, flash-
ers, and other electrical appliances — Elec-
trical Bldg.
Sasson, Albert
Perfumes and jewelry — General Exhibits
Bldg'., 4th Pavilion.
Schmidt, Mrs. Minna
An exhibit featuring more than 400 fig-
urines, representing outstanding women
of the world, and cpstumes of various
periods — General Exhibits Group, Pavil-
ion 5.
[168]
Scholl Mfg. Co. Inc.
Foot appliances and arch supports, etc. —
Hall of Science.
Sconce, Harvey J.
Growing exhibit showing the genetics of
rainbow corn — Agricultural Bldg.
Scriptex Press
An exhibit of showing process of printing
of "personalized" stationery and en-
velopes— General Exhibits Bldg., Pavil-
ion 2.
Searle, G. D., & Co.
Arsenicals and bismuth — Hall of Science.
Sears Roebuck & Co.
General exhibit of Sears Roebuck's prod-
ucts— Special Bldg.
Servel Sales, Inc.
Refrigerators — Home Planning Hall.
Sherman, Beatrix
Exhibit of silhouettes — General Exhibits
Bldg., 4th Pav.
Simoniz Company
An exhibit depicting the manufacture of
Simoniz and the application of Simoniz
products to automobiles — Hall of Science.
Sinclair Refining Co.
An exhibit consisting of structures, fix-
tures and court— prehistoric animals —
Special Bldg.
Singer Mfg. Co.
A display of vacuum cleaners and of sew-
ing machines — Home Planning Hall, Elec-
trical Bldg.
Slye, Maud
An exhibit of pathological studies — Hall
of Science.
Sloane, W. & J., Inc.
Model house — Special Bldg.
Smith College
A mural of Smith College with a bal-
optician telling the history of this fa-
mous woman's school — Hall of Social
Science.
Smith, Thomas E.
The interior decoration in the "Roston
House" in the Home and Industrial Arts
area — Home Planning Hall.
Social Work Exhibits Committee
Demonstration area including scout and
campfire group — Social Science.
Society for the Prevention of Asphyxical
Death, Inc.
Methods of resuscitation — Hall of Science.
Spencer Glare Shade Co.
Display of automobile accessory — Travel
& Transport Bldg.
Spencerian School of Commerce Ac-
counts & Finance
An account and finance exhibit, and a
showing of various phases in the devel-
opment of writing— Hall of Social Science.
Squibb, E. R., & Sons
Medieval pharmacy exhibit — Hall of Sci-
ence.
Standard Automatic Signal Corp.
Electric signal for railroad crossings —
Travel & Transport Bldg.
Standard Brands, Inc.
Products manufactured and displayed by
applicant— Agricultural and Hall of Sci-
ence.
Standard Gas Equipment Co.
A display of the gas range in "General
House, Inc." in the Home Planning &
Industrial Arts Group.
Standard Oil Company (Indiana)
A Red Crown, weighing 28 tons, under
the dome in the Travel and Transport
Bldg., with four motion picture machines
throwing upon 30- foot walls, the ro-
mantic and the practical side of the
petroleum industry— Dome of T. & T.
Stayform Company
Display of corsets and brassieres — Gen-
eral Exhibits Bldg., Pavilion 4.
Stewart & Ashby Coffee Company
Grinding and packaging tea and coffee
Agricultural Bldg.
Stewart Warner Corp.
A large display on the balcony in the
Radio and Communications Bldg., show-
ing radio, automobile accessories, refrig-
erators and movie outfit — Electrical Bldg.
Stover Mfg. & Engine Co.
Agricultural machinery — Agricultural
Bldg.
Stransteel House
Model house — Special Bldg.
Straub, W. F., Laboratories
Honey exhibit — Agricultural Bldg.
Studebaker Corp.
A display of automobiles and trucks and
exhibits to show the development of the
automobile industry — Travel and Trans-
port Bldg.
Surface Combustion Corp.
An exhibit of gas fired, air warmer and
air conditioning furnaces — Home Planning
Hall.
— T —
Taylor Instrument Company
A display of scientific instruments — Hall
of Science.
Texas Company, The
A display showing the production of oil
and stressing the distribution all over
the United States — Travel and Transport
Building.
Thorsch, Marjorie
The interior decoration in the "Mason-
ite House" in the Home Planning and
Industrial Arts area.
Time, Inc.
Reading room for visitors with all im-
portant magazines available — Special
Building.
Timken-Detroit Axle Company
An exhibit of axles for passenger cars,
motor trucks, and street cars and worm
reduction and bevel gears, and four
wheel units for six wheel trucks — Travel
and Transport Building.
Timken Roller Bearing Company
An exhibit of roller bearings for auto-
motive vehicles, railroad cars, locomotives
and industrial machinery — Travel and
Transport Building.
Timken Silent Automatic Company
Oil burner unit — Home Planning Hall.
Travelaide, Inc.
Lounge and information booth — Travel
and Transport Building.
Triner Scale Manufacturing Company
An exhibit of scale and weigh devices —
General Exhibits Group, Pavilion 3.
— u —
Underwopd-Elliott-Fisher Company
An exhibit in two sections, one of which
is an illusion show that depicts the evo-
lution of office products during the last
century, and the other a general ex-
hibit of typewriter, adding machines,
and office supplies — General Exhibits
Group, Pavilion 3.
Union Carbide and Carbon Corp.
General exhibits of chemical products —
Hall of Science.
Union Switch and Signal Company
Exhibit of railway equipment and sup-
plies—Travel and Transport Building.
[169]
United Aircraft and Transport Corp.
An exhibit of Air Transport — Travel and
Transport Building.
United States Building & Loan League
Scientific presentation on home finance —
Home Planning Hall.
United States Playing Card Company
An exhibit of playing cards and the his-
tory of the development of card playing —
Hall of Science.
United States Plywood
An exhibit of flexwood, plywood and lam-
inated products — General Exhibits Group,
Pavilion 3.
University of Chicago (Division of Bio-
logical Sciences)
An exhibit showing methods for the re-
habilitation and return to society of crip-
pled children, as demonstrated by the
Home for Destitute Crippled Children-
Hall of Science.
University of Illinois
An exhibit in the medical section deal-
ing with hay fever, tuberculosis, pneu-
monia, focal infections, rabies, and bleed-
ers' diseases — Hall of Science.
University of Wisconsin Medical School
An exhibit cooperative with the story of
medicine in the medical section — Hall of
Science.
Urbana Laboratories
Materials for testing plants and soil to
determine soil fertility, — Agricultural
Building.
— V —
Vandersteen, J.
Pewter, pottery, pictures in tile, wood
and canvas— Dutch Silver— General Ex-
hibits Group, Pavilion 3.
Victor Chemical Works
An exhibit of heavy chemicals and prod-
ucts and a model of a Nashville phos-
phoric acid plant — Hall of Science.
Visible Records Equipment Company
A display of office and recording equip-
ment— General Exhibits Group, Pavilion
3.
Vitamin Food Company
An exhibit of vegex, yeast extract, brew-
ers' yeast, chocolate syrup and concen-
trates— Hall of Science.
— w —
Wahl Company, The
A display of Eversharp pens, mechanical
pencils, lead and ink, also featuring a
demonstration of new adjustable pen
points, a pen with nine points in one —
General Exhibits Group, Pavilion 4.
Walker Dishwasher Corp.
An exhibit of a dishwasner in the "Mod-
ern Home" in the Home and Industrial
Arts area.
Walker Vehicle Company
An exhibit of electric street trucks and
tractors — Travel and Transport Building.
Waterman, L. E., Company
A display showing the various steps in
the manufacture of fountain pens, and an
exhibit of wax hands of famous people
molded from life emphasizing the com-
pany's slogan of "A Pen to Fit Every
Hand" — General Exhibits Group, Pavil-
ion 3.
Waters-Center Company
A display of electric toasters — Home
Planning Hall.
Wayne Pump Company
An exhibit of oil and gasoline pumps —
Travel and Transport Building.
Waukesha Motor Company
An exhibit of internal combustion en-
gines for automotive, industrial and agri-
cultural purposes. A feature is a 350
H. P. gas engine — Travel and Transport
Building.
Weil-McLain Company
An exhibit of heating and plumbing in-
stallations— Home Planning Hall.
Weiss, Ira
An exhibit of costume jewelry — General
Exhibits Group, Pavilion 4.
Welch, W. M., Manufacturing Company
Display of scientific equipment— Hall of
Science.
Wellcome Research Foundation
A scientific and historical exhibit of
British medicine and surgery — Hall of
Science.
Wells Miller, Roy Petterson
An exhibit of nuts, preparation of nuts
and nut confections — Agricultural Build-
ing.
West Disinfecting Company
An exhibit of disinfecting and germ kill-
ing preparations — Hall of Science.
West Manufacturing Company, Inc.,
P. C.
An exhibit showing can opening machine
and assembly — Agricultural Building.
Western Clock Company
A display of clocks and other time keep-
ing devices — General Exhibits Group, Pa-
vilion 4.
Western Union Telegraph Company
A large exhibit showing various develop-
ments of communication in the Radio and
Communications Building.
Westinghouse Air Brake Company
An exhibit of airbrake operating devices
from 1869 to modern designs for freight
cars — Travel and Transport Building.
Westinghouse Electric & Manufacturing
Co.
Sharing with the General Electric Com-
pany a large section of the Electrical
Building with a wide range of dynamic
exhibits showing the development of
electricity. Electrical — Home Planning
Hall.
White, S. S., Dental Manufacturing
Company
An exhibit of dental products — Hall of
Science.
Whiting Corporation
Cooperating with Nash Motors in the
illuminated glass parking tower in the
outdoor Travel and Transport area.
Wolfgang Hoffman, Inc.
The interior decorations and furnishings
of the "Chicago Lumber House" in the
Home and Industrial Arts area.
Women's Architectural Club
Decoration and furnishing of lounge room
— General Exhibits Group, Pavilion 1.
— Y —
Yardley & Co. Ltd.
A display of imported perfumery, fine
soaps and toilet articles— General Exhib-
its Building, Pavilion 4.
York Safe & Lock Company
An exhibit of various locks and vaults
of years ago, still doing service, together
with modern bank vaults, safe deposits
and various kinds of safes — General Ex-
hibits Building, Pavilion 3.
170]
HOME AND INDUSTRIAL ARTS GROUP
HOUSE: American Rolling Mill Co.
and Ferro Enamel Corporation
DECORATOR : Kroehler Mfg. Co.
Co-operating: Dieterich Steel Cabinet
Corp.; Crane Co.; Insulated Steel, Inc.;
Kroehler Mfg. Co.; Surface Combus-
tion Co.; Overhead Door Corp.; West-
inghouse Elec. & Mfg. Co.
HOUSE : Century Homes, Inc.
DECORATOR : Century Homes, Inc.
Co-operating: Holland Furnace Co.; Gen-
eral Electric Co.; Delta Mfg. Co.;
Overhead Door Corp. ; Crane Co.
HOUSE: Common Brick Manufactur-
ers' Association
Co-operating: Sorvel, Inc.; Edison Gen-
eral Elec. Appliance Co.; Timken Silent
Automatic Co.; Ilg Electric Ventilating
Co. ; Elgin Stove & Oven Co.
HOUSE : Florida, The State of.
DECORATOR: Eastman-Kuhne Gal-
leries, James S. Kuhne.
Co-operating: Mueller Furniture Co.;
John Widdecomb Co.; McKay Co.;
Collins & Aikman; Walker Dishwasher
Corp; Edison General Elec. Appl. Co.;
Frigidaire Corp.; Singer Mfg. Co.;
Overhead Door Corp.; American Stove
Co.; Scherwintzer & Graeff; Capehart
Corp.
HOUSE : General Houses, Inc.
DECORATOR : Kroehler Furniture Co.
Co-operating: American Gas Products
Co.; General Electric Co.; Standard
Gas Equipment Co. ; Kroehler Mfg.
Co.; Curtis Companies; Inland Steel
Co.; Container Corp. of America;
Standard Sanitary Mfg. Co.
HOUSE : Masonite Corporation
DECORATOR : Marjorie Thorsch
Co-operating: Bryant Heater & Mfg. Co.;
Marjorie Thorsch; Electrolux; Amer-
ican Stove Co. ; Overhead Door Co. ;
tfohler Co.; Ilg Electric Ventilating
HOUSE : Moore, J. C. B.
DECORATOR: Gilbert Rohde.
Co-operating: Gilbert Rohde; Hey wood
Wakefield; Herman Miller Furniture
Co.; the Lloyd Mfg. Co.; Holland Fur-
nace Co.; Norge Corporation; American
Stove Co. ; Crane Co. ; Overhead Door
Corp.; Kitchen Maid Corp.
HOUSE: National Lumber Manufac-
turers' Association
DECORATOR: Wolfgang Hoffmann,
Inc.
Co-operating: Wolfgang Hoffmann, Inc.;
American Batesville Cabinet Co.; S. J.
Campbell Co. ; Conover Co. ; Copeland
Products Co.; Charlotte Furniture Co.;
Hastings Table Co.; Orinka Mills;
Warren McArthur Furniture Co., Ltd.;
West Michigan Furniture Co.; Crane
Co. ; Holland Furnace Co. ; American
Stove Co. ; S. C. Johnson & Son Co. ;
Southern Cypress; Formica Insulation.
HOUSE : Rostone, Inc., and Indiana
Bridge Co.
DECORATOR : Thomas E. Smith
Co-operating: Hoosier Mfg. Co.; Gen-
eral Electric Kitchen Institute; Holland
Furniture Co.; Smith-Graham Co.;
Overhead Door Corp. ; Crane Co.
HOUSE : Sloane, W. & J., Inc.
DECORATOR : Sloane, W. & J., Inc.
Co-operating: Alexander Smith & Sons;
McCutcheon & Co.; Gorham-Spaulding;
Cheney Bros. ; United Wallpaper Co. ;
De Voe Reynolds Co.
HOUSE : Strand, Carl A.
DECORATOR : Good Housekeeping
Co-operating: Hoover Co.; Singer Mfg.
Co. ; Crane Co. ; Good Housekeeping ;
Baker Furniture Co.; Walker Dish-
washer Corp.; Fox Furnace Co.; Kelvi-
nator Corp.; American Stove Co.; Chi-
cago Flexible Shaft Co.; Altorfer Bros.
Co. ; Overhead Door Corp. ; Dieterich
Steel Cabinet : Formica Insulation Co.
LANDSCAPING
James W. Owen Nurseries
Muellermist of Illinois
Owens-Illinois Glass Co.
HOLDERS OF CONCESSIONS
— A —
Air Show, Chicago
Exhibit of airplanes and supplies in
Travel and Transport.
Allied Coin Machine Exhibit
Booth for display and sale of vending
machines — Hall of Progress.
American Badge Company
Store in Hall of Science for manufacture
and sale of souvenirs and novelties.
American Engineering & Management
Corp., Chicago
Restaurant facing Leif Ericksen drive
south of airport.
American Flyer, Chicago
Toy trains shop on Enchanted Island.
Andis Products Company, Racine, Wis.
Demonstrate, display, and sell electric
utility items.
Arouani and Hakim
Store for sale of Egyptian tapestries,
rugs, embroideries, brass and woodwork
and Ambar cigarettes — Twenty - third
Street bridge.
— B-
Barnard, W. G.
Demonstration of knives, mincers, and
noodle cutters manufactured by Acme
Metal Goods Co. ; five locations.
Battle of Gettysburg, Inc., The
"Battle of Gettysburg" Show — Midway.
Bausch & Lomb Optical Co., Rochester,
N, Y.
Coin-operated telescopes in 12 locations
on Skyride towers.
Belgique Pittoresque, Inc., Chicago
Belgian Village, south of Twenty-third
Street entrance, with town hall, church,
theater, houses, etc.
Bennett, Horace C.
Booth for display and sale of Louise
Gary's Jams — Hall of Progress.
Benjamin, Jack, Chicago
Indian Arrow game; Aeroplane Ball
game, American Tally Ball game, on
Midway.
Beuttas, Joseph H.
Manufacture and wholesale distribution
of "Official Medal."
Bierdemann, Richard A.
Show called "The Great Beyond."
Black-Partridge Pageants, Inc., Chicago
Pageant, "The Fort Dearborn Massacre"
and sale of booklets and post cards de-
picting Fort Dearborn massacre.
Blanchard, Ray, Evanston, 111.
Children's Tour service conducted from
Enchanted Island.
[171]
Bonded Checking Stands, Inc.
15 checking stands and rental and sale
of umbrellas.
Bridge World, Inc.
Bridge Center. Booth in Hall of Science
in which the game of bridge is taught
and played in tournament.
Brooks Contracting Corp.
Washroom facilities.
Brown, E. W., and Mackintosh, J. A.
Display and demonstration of Florida
sponge industry.
Bryant and Breuner, Berkeley, Calif.
Stands for sale of "Shasta Snow."
Burt, J. W.
Sale of bridge game books and acces-
sories.
Byrd, Admiral Richard E., Boston, Mass.
Exhibition of the "City of New York,"
Admiral Byrd's south pole ship. West
shore of South lagoon.
— c —
Cardett, Inc., Chicago
Store and stands for sale of "World's
Fair" souvenir emblems.
Carlson Amusement Enterprise, Chicago
Exhibit and sale of statue of American
Girl. Show on Midway.
Carter, Arch O. & Fred F., Chicago
Soda grill and luncheonette in Travel and
Transport building.
Carter, Chas. J.
Magic Show — Midway.
Century Beach, Inc.
Bathing beach — Northerly island.
Century News Co., Inc., Chicago
Operation of seventy souvenir and candy
stands throughout grounds.
Century Pastimes and Games, Inc.
Game of skill called "Shufflette"— Mid-
way.
Century Productions, Inc., Chicago
Wild West show and Rodeo in Soldier
Field Aug. 25 to Sept. 10.
Century Razor Blade Co., Chicago
Operation of stand for sale of razors and
razor blades.
Chicago Concessions, Inc., Chicago
Operating forty carbonated drink stands
throughout grounds.
Chicago Daily News, Inc., The
A Service Bureau — Hall of Science.
Chris Craft Water Transit, Inc.
Speed Boat Thrill rides.
Citrus Fruit Juice, Inc., Chicago
Operating sixty stands for sale of citrus
drinks.
College Inn Management, Inc., Chicago
Pabst Blue Ribbon Casino restaurant and
outdoor garden on Northerly island north
of Twenty-third Street entrance.
Columbian Transportation Co., Chicago
Operation of boats within fair grounds.
Columbian Transportation Co., Chicago
Operation of steamers and 4 motor boats
outside lagoons.
Comoy, H., & Co., London
Operation of store in Hall of Science for
sale of smokers' articles, tobacco and im-
ported cigarettes.
Congress Construction Co., Chicago
Rutledge Tavern— Operation of replica _ of
tavern for sale of meals — located in Lin-
coln group.
Continental Concession Co., Chicago
Lincoln Group — Replicas of various build-
ings prominent in life of Lincoln.
Crown Food Co., Chicago
Operation of six lunchrooms throughout
grounds.
Cyclone Amusements, Inc., Chicago
Operation of Cyclone Amusement Ride on
the Midway.
— D —
Daggett Roller Chair Co.
Roller chair and jinrickisha.
Daley, Raymond T., Chicago
Mickey Mouse circus — on Midway.
Miniature circus of antics of Mickey
Mouse.
Dance Ship, Inc., Chicago
Dance Ship and two soda fountains for
sale of food and drinks.
Days of '49, Inc., Chicago
Reproduction of 1849 mining camp;
replicas of camp with two streets and
nearly two-score buildings.
D-C Manufacturing Co.
Booth for display and sale of scouring
brushes — Hall of Progress.
Deisenhofer, Victor & Mauritius Gruber
Victor Vienna Restaurant — Home Plan-
ning group.
Diamond Bright Corp., Chicago
Booth for display and sale of "Luster-
Sac," metal polish and cleaner in Hall of
Progress.
Dixon, Alice Noble
Store for sale of dolls— Enchanted Island.
Donnelley, R. R., & Sons Company
Publication and wholesale distribution of
Official View Books, Official Mailing
Folders, Official Postcards, and art pho-
tographs.
Doughnut Machine Corp.
10 doughnut stands and a doughnut shop.
Drury, John, & The Cuneo Press, Inc.
To write "An Authorized Guide to Chi-
cago."
Dufour, A. M., Chicago
Embryological and Prehistoric show on
Midway.
Dufour, Lew
Freak show — Midway.
Duke Mills Amusements Corp., Chicago
Freak show on Midway; also Plantation
Negro show on Midway.
Dunbar-Gibson, Inc.
Booth for display and sale of curtain
stretchers, safety razor blade sharpener,
garden ornament — Hall of Progress.
-E-
Edwards, E. W., Chicago
Adobe sandwich and barbecue shop in
Midway.
Eitel, Inc., Chicago
Operation of Old Heidelberg Inn; also
Eitel Rotisserie east of Twelfth Street
entrance.
Evening American Publishing Co., Chi-
cago
Golf tournament, consisting of driving,
approaching and putting in Soldier Field,
Sunday, June 4th.
Exposition Fruit Co., Chicago
Fifteen fruit and nut stands throughout
grounds; also food shop at Twenty-third
Street bridge.
p
Fagaol, R. B., Chicago
Miniature railroad operating in Enchanted
Island.
Falk and Kalman
Store for display and sale of "The Path-
finder," a weekly newspaper — Twenty-
third Street bridge.
Feldman, M. Newt
Sandwich stand.
[172]
Fisher, C. R., Chicago
Operation of kosher restaurant on Mid-
way; also Temple of Phrenology, games
known as "Japanese Tally Ball," "Amer-
ican Baseball Dart," and "Aeroplane Ball
game."
Florida & Canada Amusements Corpo-
ration
Seminple Indian village and alligator
wrestling show — Midway.
Flying Turns Operating Co., Inc., Chi-
cago
Operating "Flying Turns," thrill ride on
Midway.
Frozen Custard, Chicago
Operating stands for sale of "frozen cus-
tard," ice cream-like product.
— G —
Gaw, George D., Chicago
Penny weight scales throughout grounds.
General Cigar Company, Chicago
Cigar store in Twenty-third Street con-
course.
Glutting, Roy H.
Sale of kites, marble shooter, and walking
duck on Enchanted island.
Goldberg, Murray
5 "Guess-ur-weight" scales throughout
grounds.
Golden City Scooter, Inc., Philadelphia
Amusement ride known as "Scooter" on
Midway.
Goodyear Tire and Rubber Co., Akron
Operating helium -filled, twin motored
dirigibles with capacity of from 4 to 13
persons from airdrome south of Travel
and Transport building.
Gordon, Clifford J., Chicago
Operating "Movie-of-U" photographic
machines in two stores on Twenty-third
Street bridge.
Gordon & Rosenblum, Chicago
Operating 6 taffy and cotton candy stands
in grounds.
Gray Line Sightseeing Co., Chicago
"Official Tour Service," including spe-
cial private tour service in grounds.
Green Duck Metal Stamping Co., Chi-
cago
Store in Hall of Science for sale of sou-
venir metal novelties and tablewear.
Greyhound Corporation, The
Intra-Fair bus transportation.
Groak Water Concession, 1933
Furnishing of drinking water.
Gros, Jean, Pittsburgh, Pa.
Marionette show on Enchanted Island.
Gruen, Paul R., Inc., Chicago
Store for sale of watches, novelty jewelry,
etc., at Twenty-third Street bridge.
-H-
Heckler, Prof. Wm.
Trained Flea circus — Midway.
Heller & Sons
Booth to display and sell: monograms and
ink, darners — Hall of Progress.
Hock, Edward A., Chicago
Operating games on Midway known as
follows: "Walking Charley Ball Throw-
ing," "Kentucky Derby," "Fish Pond,"
"Hoop-la," "Rollaball Alley," "Skill
Toss," and "Target Skillo."
Holmes, Burton, Lectures, Inc., Chicago
Motion picture studio for making of pic-
tures for commercial concerns and ex-
hibitors— Hollywood.
Holton & Johns, Chicago
Operating "Progress of Domestic Ani-
mals," showing evolution of horses, cat-
tle, hogs, sheep and dogs. Leif Eriksen
Hood, J. V., Racine, Wis.
Children's novelties— Hall of Progress.
Horticultural Exhibitions, Inc.
Horticultural show and restaurant — South
end Northerly island.
Hub, Henry C. Lytton & Sons, The
Store for sale of wearing apparel, acces-
sories and sporting goods — Twenty -third
Street concourse.
Hull and Kerr
Booth for display and sale of vegetable
garnishing sets — Hall of Progress.
Icely, Lawrence B., Chicago
Aquatic Golf course on shore line of
Northerly island.
Infant Incubator Co., Chicago
Operating infant incubator room, nursery,
and exhibit room. Twenty -third Street
plaza.
International Bazaars, Inc.
Oriental village — Midway.
International Oddities, Inc.
Ripley "Believe It or Not" Show — Mid-
way.
Israelite House of David, Benton Har-
bor, Mich.
Store for sale of House of David articles
at Twenty-third Street bridge.
— J —
Jonkers, John and Winifred, Chicago
Operating stands for sale of French
waffles, cakes, pastries, and dairy drinks,
on Midway.
— K —
Kaufmann & Fabry Co., Chicago
Operating photographic studio for taking
and selling "Official" photographs of
fair; also operating store for sale of
cameras and supplies in Hall of Science.
Klauber Novelty Co., Chicago
Operating game of skill called "Bridge
Keno" on Midway.
Klawans, S. E., Chicago
Operating sandwich stand on Midway.
Kule-Fut Laboratories
Booth for display and sale of dusting pow-
der for feet — Hall of Progress.
— L —
Leonard, L. S., Chicago
Booth to display and sell a combination
tooth brush, gum massager, desk pad,
and bird house in Hall of Progress.
Leyan, D., Chicago
Sandwich stand on Midway.
Libby, McNeill & Libby, Chicago
Operating 20 stands for sale of potato
products, tomato juice and tomato juice
cocktails, acid 10 pineapple juice stands.
Library of International Relations, Chi-
cago
Children's library and reading room-
Enchanted Island.
Lightner Publishing Corp.
Store _fpr sale of relics from Columbian
Exposition, and magazines — Twenty-third
Street bridge.
Lintz, G. A., Brooklyn, N. Y.
Operating amusement known as "Gorilla
Villa" in _ which are displayed 2 gorillas
and 10 chimpanzees. Midway.
Lorenz & Stark, Amsterdam
"Try-your-Weight" scales in five loca-
tions on grounds.
[173]
Loveland, T. A.
Root beer stands.
Lunenburg Exhibitors, Ltd.
Champion fishing schooner "Bluenose."
Lytton, Henry C. & Co., Chicago
Operating store for sale of wearing
apparel and sports goods — Twenty-third
Street bridge.
— Mi-
Maim & Kottas, Chicago
Operating soda grill and luncheonette in
Agricultural building.
Mar-Ney Products Co.
Booth for display and sale of a machine
for mounting pictures on mirrors — Hall of
Progress.
Marvin, Campbell
Sale of Holmes Bakery Products from
stand.
Master Marble Co., Clarksburg, W. Va.
"Master Marble Shop," for sale of mar-
bles— Enchanted Island.
Maynes-Illions Novelty Rides, Inc.
5 amusement rides — on Midway.
Meldon, Maurice, Cleveland, O.
Booth for demonstration, display and sale
of auto polish — Hall of Progress.
Merryway Company, The
Booth for display and sale of an electric
food preparer — Hall of Progress.
Messmore & Damon, Inc.
Prehistoric Animal show — Twenty-third
street.
Meyers, Joseph
Booth for sale and display of hand writ-
ten engraving on key checks and other
small articles, fountain pen sets — Hall of
Progress.
Midget Village, Inc., Chicago
Village operated by fifty midgets on Mid-
way.
Midway Recreation Corp., Beaver Falls,
Pa.
Operating "Laff-In-The-Dark" amuse-
ment ride and "Fascination," a game of
skill — Midway.
Miller and Gaus, Chicago
"African Dip," an amusement — Midway.
Milne, Lorne A., Chicago
"Handwriting Character Analysis," booth
on Midway.
Morgan, Leon
Counter in "The World a Million Years
Ago" for the sale of a book or pamphlet
on pre-historic animals and miniature re-
productions of pre-historic animals.
Morgan, Lucy, Penland, N. C.
Operating log cabin for sale of handi-
craft of Carolina mountaineers — adjoin-
ing Fort Dearborn.
Muller, Charles J., Monrovia, Calif., and
Chicago
Soda fountain and luncheonette and Mul-
ler's Pabst Cafe on mainland and Schlitz
Garden Cafe west of States group.
McDowell, L. V.
Booth for display and sale of rubber
stamps— Hall of Progress.
— N —
Noon, J. Gilbert, Chicago
Shooting gallery — Midway.
Nu-Dell Manufacturing Co.
Two booths for display and sale of cake
decorator, household mending cement,
carpet cleaner and hair wavers — Hall of
Progress.
— 0 —
Oakville-American Pin Division, Scovell
Mfg. Co.
Booth for display and sale of Take-a-
Pin "Pin Dispenser" — Hall of Progress.
O Brien & Payne, Chicago
Demonstration, display, and sale of a
boiler oven — Hall of Progress.
Owen Bros., London, England
Store for sale of jewelry and pictures
decorated with butterfly wings — Twenty-
third Street bridge.
— P —
Pal-Waukee Airport, Inc., Chicago
Amphibian planes for transportation and
thrillrides.
Panorama, Inc., Chicago
Exhibiting panorama painting "Pantheon
de la Guerre" — Midway.
Paris, Inc., Chicago
Operating reproduction of "Streets of
Paris"— South of Twenty-third street and
west of lagoon.
Paschal, H. F., Chicago
Operating store for sale of historical toys
—Twenty-third Street bridge.
Paulus, S. E., Chicago
Animal act on Enchanted Island.
Paulus, S. E., Chicago
Presentation of animal acts — Theatre, En-
chanted Island.
Pfund-Bell Nursery Co., Elmhurst
Show room for display of palms, ferns,
evergreens, etc.
Polish Pavilion, Inc.
Special building for restaurant, dancing
pavilion, theatre, booths and display
spaces for articles imported from Poland
— Northerly island.
Pop Corn Concessions, Inc., Chicago
Operating forty stands for sale of pop-
corn throughout ground.
Potstada, George
Booth for sale and display of hair dryer
and folding lamp — Hall of Progress.
Price Mfg. Co., Chicago
Operating store for sale of patent clothes
line — Twenty-third Street bridge.
Primer Publications, Chicago
To publish for sale educational booklets
for children.
Progress Amusement Corp., Chicago
Lagoon transportation and sight- seeing
boat — Lagoons.
— R —
Radio Steel & Manufacturing Co., Chi-
cago
Exhibit and sell toy coaster wagons— En-
chanted Island.
Raemer, Norman
Booth for display and sale of an aerial
eliminator — Hall of Progress.
Republic Chemical Co.
Booth for display and sale of deodorants,
foot lotions, cosmetics.
Richards, W. S.
Booth for display and sale of maple syrup
and maple cream— Hall of Progress.
Robertson-Davis Co., Inc.
Booth for display and sale of Automatic
Solder.
Rogers, Max D., Chicago
Operating games known as "Rose Bowl-
ing" and "International Base Ball Pitch-
ing"—Midway.
Rosenthal & Levy, Chicago
Sandwich stand.
Rosenthal, Oscar W., Chicago
"Hollywood" — sound-recording-photo-
graphic studio— South end of Northerly
island.
174]
Ruel & Stewart, Chicago
Operating motor boats from outside
grounds to Thirty- first Street landing.
Russell, Harry, Chicago
Operating games known as "Devil's
Bowling Alley" and "Target Skill"— Mid-
way.
— s —
Sanitary Foot Rest Co.
Booth f9r display and sale of foot rests
for furniture, stoves, and radios— Hall of
Progress.
Sapp, Phillip A., Eufaula, Ala.
Miniature park for children — Enchanted
Island.
Sbarbaro, John A., Chicago
Operating game known as "Hollywood
Dart" — Midway.
Schack, M., Chicago
Exhibition of marine life — Midway.
Schumacher, B. P.
Exhibit of painting "The Crucifixion" —
Midway.
Schwartz, David S., Chicago
Toy Shop — Enchanted Island.
Scranton Lace Co.
Store for sale of lace manufactured by
concessionaire — Twenty - third Street
bridge.
Semek, Joseph
Booth for sale and display of hand em-
broidery— Hall of Progress.
Shine-Sac Inc., Chicago
Stand to demonstrate Shine- sac products
— Twenty-third Street bridge.
Show Boat Amusement Corp., Milwau-
kee, Wis.
Operating floating theatre known as
"Show Boat" — West shore of South la-
goon.
Showmen's League of America, Chicago
Operating game known as "Air Gun Nov-
elty"— Midway.
Siegel, R. J., Chicago
"Pony ride and miniature zoo" — En-
chanted Island.
Simon, Leo, Chicago
"S-49 Submarine": an ex-navy submarine
— North lagoon.
Simpson Flower Shop
Flower shop — Twenty-third Street bridge.
Singer, Edward, Chicago
Operating store for sale of men's neck-
wear— Twelfth street entrance; also store
for sale of portable radio and radio acces-
sories— Area north of India.
Smith, Henry Justin
Writing of a History of Chicago.
Spencer, Harvey P.
Store for manufactuirng, display and sale
of taffy and taffy candy — Twenty-third
Street Bridge.
Spencer, W. L.
Stand for sale of an automobile glare
shade.
Spies Brothers, Chicago
Shop for sale of fraternity and class
jewelry— 23d street bridge.
Standard Manufacturing Co., Cambridge
City, Ind.
Supply of chairs and benches.
Stearns, Walter
Store for display and manufacture of
profiles etched in silver or bronze —
Twenty -third Street Bridge.
Stockholm, Carl
Dry cleaning, pressing and laundry serv-
ice— General Exhibits Group.
Stone and Coleman
Booth for display and sale of flexible
belts and buckles — Hall of Progress.
Sullivan, Mrs. W. G.
Booth for display and sale of costume
jewelry to be made on booth— Hall of
Progress.
Swedish Produce Co., The
Lunchroom and exhibit of Swedish prod-
ucts — Agricultural building.
-T-
Thomson, S. W.
Lion Motordrome — Midway.
Thorach and Rose
Booth for display and sale of Metallic- X
adhesive compound and wood block mini-
ature buildings — Hall of Progress.
Thorud, Hazel M., Hubbard Woods
Operating restaurant known as "High
Life Fish Bar" — Northerly island.
Tokyo Chop Suey Co.
Chinese Lunch Room — Twenty - third
Street bridge.
Tony Sarg Co., New York
Marionette show — Theatre on Enchanted
Island.
Tolpin Studios
Booth for display and sale of: Gold China
Ware — Hall of Progress.
Tuma, Frank J., and Company
Booth for sale and display of baskets,
beads, wood trays — Hall of Progress.
— u —
Ukranian World's Fair Exhibit, Inc.
Exhibit of Ukranian pottery, paintings,
embroidery, etc. — Thirty-ninth Street en-
trance.
Ultravision, Inc., Chicago
Operating motion picture auditorium at
south end of Northerly island.
U. S. Crayon Co., Chicago
Crayon shop — Enchanted Island.
Van Briggle Art Pottery
Store for display and sale of Cedar Craft
and pottery — Twenty-third Street bridge.
Vulich, Jack, Chicago
Booth for display and sale of razor blades
and razors — Hall of Progress.
— W —
Walgreen Company
Largest drugstore in the world.
Walters, R. J., Manchester, Md.
Operating observation balloon.
Waterhquse, W. L., Chicago
Sandwich stand— bridge adjoining Gen-
eral Exhibits building.
Weiss, Ira
Booth for display and sale of fountain
pens and pencils — Hall of Progress.
Weiss, Manfred
Place in Foreign bazaar for sale of pre-
serves and canned goods.
Wilson, Clif., Tampa, Fla.
"Snake Show" — Midway.
Woodlawn Service Co.
Sale of programs, popcorn, peanuts, to-
bacco, wrapped ice-cream, and confec-
tionery — Soldier Field.
World's Fair Ice Cream Products Co.
Stands for sale of ice cream and ice cream
specialties.
World's Fair Ice Cream Products Co.,
Chicago
Twenty-one stands for sale of ice cream
throughout grounds.
— z —
Zienner, Emanuel E., Chicago
Sale of mechanical toys, ties and hand-
kerchiefs — Hall of Progress.
[175]
CONTRIBUTORS TO HISTORICAL EXHIBITS IN
FORT DEARBORN
American Legion
Antique Arms Exchange
Bitting, A. W.
Copps, Florence C.
Daughters of American
Revolution
Daughters of 1812
Du Pont de Nemours,
E. I. & Co., Inc.
Ford, H. D.
Fur Merchants Exchange
Ho Ho Shop
Manson, John
McGrew, Martha
Sconce, Harvey J.
Shubert, A. B., Inc.
Simmons, Vesta R.
Smithsonian Institution
Streichert, E. J., Mfg. Co.
U. S. Military Academy
Van Deventer, Christo-
pher
War Department —
Rock Island Arsenal
SCIENTIFIC EXHIBITS IN HALL OF SCIENCE
The following scientific industrial institutions, and organizations, are
either furnishing exhibits or cooperating in their preparation in basic
science and medicine:
Aluminum Company of
America
Baker & Co.
Baker, J. T.
Bausch & Lomb Optical
Co.
Beebe, William
Belgian National Founda-
tion for Scientific Re-
search
Boyce - Thompson Insti-
tute
Buffalo Museum of Sci-
ence
Bureau of Standards
Callite Products Co.
Chicago Centennial Den-
tal Congress
Clay-Adams Co.
Cleveland Clinic Founda-
tion
Columbia University
Cornell University
Corning Glass Works
Cutler-Hammer Co.
Dee, Thomas J., & Co.
De Laval
Denver Equipment Co.
Dow Chemical Co.
Durirron Co.
Fansteel Products Co.
Firestone Tire & Rubber
Co.
General Biological Supply
House
G. M. Laboratories, Inc.
Goldsmith Brothers,
Smelting & Refining Co.
Grunow Co.
Heresy, Dr. Don
Illinois State
Department of Health
International Filter Com-
pany
International Nickel Co.
Johns-Manville Co.
Johnson, S. C., & Co.
L'Hommedieu, Charles, &
Sons
Loyola University
Mallinckrodt Chemical
Co.
Marquette University
Mayo Clinic
McGill University
Merck & Co.
Metal & Thermit Co.
Milwaukee County Hos-
pital
Milwaukee Public Mu-
seum
Museum of Science and
Industry
National Academy
New Jersey Zinc Co.
Pasteur Institute of Paris
Perser Corporation, The
Purdue University,
Agricultural Research
Station
Rand McNally Co.
Raritan Copper Co.
Roessler & Hasslacher
Chemical Co.
Simoniz Co.
Spencer Lens Co.
Standard Brands, Inc.
Syracuse University
Texas Gulf Sulphur Co.
Thermal Syndicate, The
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